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Outfront Media

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FY2018 Annual Report · Outfront Media
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 10-K 

(Mark One)

ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2018 

or

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF
1934

For the transition period from

to

Commission File Number: 001-36367
OUTFRONT Media Inc. 
(Exact name of registrant as specified in its charter)

Maryland
(State or other jurisdiction of
incorporation or organization)

405 Lexington Avenue, 17th Floor
New York, NY

(Address of principal executive offices)

46-4494703
(I.R.S. Employer
Identification No.)

10174
(Zip Code)

(212) 297-6400
(Registrant’s telephone number, including area code)

Securities registered pursuant to section 12(b) of the Act:

Title of Each Class
Common Stock, $0.01 par value

Name of each exchange on which registered
New York Stock Exchange

Securities registered pursuant to section 12(g) of the Act:
None
(Title of class)

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. 

Yes   

No

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act.  

Yes   

No

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange 
Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been 
subject to such filing requirements for the past 90 days. 
Yes 
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to 
Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was 
required to submit and post such files).   
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K (§232.405 of this chapter) is not contained 
herein, and will not be contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by 
reference in Part III of this Form 10-K or any amendment to this Form 10-K. 
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting 
company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange 
Act.

Yes   

No

No

Large accelerated filer

Non-accelerated filer

(Do not check if a smaller reporting company)

Accelerated filer

Smaller reporting company

Emerging growth company

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying 
with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). 

Yes 

No

The aggregate market value of the voting and non-voting stock held by non-affiliates of the registrant as of June 30, 2018, the last business 
day of the registrant's most recently completed second fiscal quarter, was $2.7 billion based upon the closing price reported for such date on 
the New York Stock Exchange. 

 
 
 
  
 
As of February 26, 2019, the number of shares outstanding of the registrant’s common stock was 140,757,756.

DOCUMENTS INCORPORATED BY REFERENCE
Portions of the registrant's Proxy Statement for the 2019 Annual Meeting of Stockholders are incorporated herein by reference into Part III of 
this Annual Report on Form 10-K where indicated. Such proxy statement will be filed with the Securities and Exchange Commission within 
120 days after the end of the registrant's fiscal year ended December 31, 2018.

OUTFRONT Media Inc.
Table of Contents

Cautionary Statement Regarding Forward-Looking Statements
PART I
Item 1. Business

Item 1A. Risk Factors

Item 1B. Unresolved Staff Comments
Item 2. Properties

Item 3. Legal Proceedings

Item 4. Mine Safety Disclosures

PART II

Item 5. Market for Registrant's Common Equity, Related Stockholder Matters and Issuer Purchases of 

Equity Securities

Item 6. Selected Financial Data

Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations

Item 7A. Quantitative and Qualitative Disclosures About Market Risk
Item 8. Financial Statements and Supplementary Data

Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure

Item 9A. Controls and Procedures

Item 9B. Other Information

PART III

Item 10. Directors, Executive Officers and Corporate Governance

Item 11. Executive Compensation

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder 

Matters

Item 13. Certain Relationship and Related Transactions, and Director Independence

Item 14. Principal Accounting Fees and Services

PART IV

Item 15. Exhibits, Financial Statement Schedules

Item 16. Form 10-K Summary

Exhibit Index
SIGNATURES

4

6

16
31
31

31

31

32

34

38

62
64

112

112

112

113

113

113

113

113

113

117

118

122

Except as otherwise indicated or unless the context otherwise requires, all references in this Annual Report on Form 10-K to (i) 
“OUTFRONT Media,” “the Company,” “we,” “our,” “us” and “our company” mean OUTFRONT Media Inc., a Maryland 
corporation, and unless the context requires otherwise, its consolidated subsidiaries, and (ii) the “25 largest markets in the 
U.S.,” “140 markets in the U.S. and Canada” and “Nielsen Designated Market Areas” are based, in whole or in part, on 
Nielsen Media Research’s Designated Market Area rankings as of January 1, 2019. 

CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS 

We have made statements in this Annual Report on Form 10-K that are forward-looking statements within the meaning of the 
federal securities laws, including the Private Securities Litigation Reform Act of 1995. You can identify forward-looking 
statements by the use of forward-looking terminology such as “believes,” “expects,” “could,” “would,” “may,” “might,” “will,” 
“should,” “seeks,” “likely,” “intends,” “plans,” “projects,” “predicts,” “estimates,” “forecast” or “anticipates” or the negative of 
these words and phrases or similar words or phrases that are predictions of or indicate future events or trends and that do not 
relate solely to historical matters. You can also identify forward-looking statements by discussions of strategy, plans or 
intentions related to our capital resources, portfolio performance and results of operations. 

Forward-looking statements involve numerous risks and uncertainties and you should not rely on them as predictions of future 
events. Forward-looking statements depend on assumptions, data or methods that may be incorrect or imprecise and may not be 
able to be realized. We do not guarantee that the transactions and events described will happen as described (or that they will 
happen at all). The following factors, among others, could cause actual results and future events to differ materially from those 
set forth or contemplated in the forward-looking statements:

•  Declines in advertising and general economic conditions;
•  Competition;
•  Government regulation;
•  Our inability to increase the number of digital advertising displays in our portfolio;
•  Our ability to implement our digital display platform and deploy digital advertising displays to our transit franchise 

partners;

Seasonal variations;

•  Taxes, fees and registration requirements;
•  Our ability to obtain and renew key municipal contracts on favorable terms;
•  Decreased government compensation for the removal of lawful billboards;
•  Content-based restrictions on outdoor advertising;
•  Environmental, health and safety laws and regulations;
• 
•  Acquisitions and other strategic transactions that we may pursue could have a negative effect on our results of operations;
•  Dependence on our management team and other key employees;
•  The ability of our board of directors to cause us to issue additional shares of stock without stockholder approval;
•  Certain provisions of Maryland law may limit the ability of a third party to acquire control of us; 
•  Our rights and the rights of our stockholders to take action against our directors and officers are limited; 
•  Our substantial indebtedness;
•  Restrictions in the agreements governing our indebtedness;
• 
• 
•  Our ability to generate cash to service our indebtedness;
•  Cash available for distributions;
•  Hedging transactions;
•  Diverse risks in our Canadian business;
•  A breach of our security measures;
•  Changes in regulations and consumer concerns regarding privacy, information security and data, or any failure or 

Incurrence of additional debt;
Interest rate risk exposure from our variable-rate indebtedness;

perceived failure to comply with these regulations or our internal policies;

•  Asset impairment charges for our long-lived assets and goodwill;
•  Our failure to remain qualified to be taxed as a real estate investment trust (“REIT”);
•  REIT distribution requirements;
•  Availability of external sources of capital;
•  We may face other tax liabilities even if we remain qualified to be taxed as a REIT;
•  Complying with REIT requirements may cause us to liquidate investments or forgo otherwise attractive opportunities;
•  Our ability to contribute certain contracts to a taxable REIT subsidiary (“TRS”);
•  Our planned use of TRSs may cause us to fail to remain qualified to be taxed as a REIT;
•  REIT ownership limits; 

4

•  Complying with REIT requirements may limit our ability to hedge effectively;
• 
•  Even if we remain qualified to be taxed as a REIT, and we sell assets before July 17, 2019, we could be subject to tax on 

Failure to meet the REIT income tests as a result of receiving non-qualifying income;

any unrealized net built-in gains in the assets held before electing to be treated as a REIT;

•  The Internal Revenue Service (the “IRS”) may deem the gains from sales of our outdoor advertising assets to be subject to 

a 100% prohibited transaction tax; 

•  Establishing operating partnerships as part of our REIT structure; and
•  U.S. federal tax reform legislation could affect us in ways that are difficult to anticipate.

While forward-looking statements reflect our good-faith beliefs, they are not guarantees of future performance. All forward-
looking statements in this Annual Report on Form 10-K apply as of the date of this report or as of the date they were made and, 
except as required by applicable law, we disclaim any obligation to publicly update or revise any forward-looking statement to 
reflect changes in underlying assumptions or factors of new information, data or methods, future events or other changes. For a 
further discussion of these and other factors that could impact our future results, performance or transactions, see “Item 1A. 
Risk Factors” in this Annual Report on Form 10-K.  You should understand that it is not possible to predict or identify all such 
factors. Consequently, you should not consider any such list to be a complete set of all potential risks or uncertainties.

5

Item 1. Business.

Overview 

PART I

OUTFRONT Media is a real estate investment trust (“REIT”), which provides advertising space (“displays”) on out-of-home 
advertising structures and sites in the United States (the “U.S.”) and Canada. We are one of the largest providers of advertising 
space on out-of-home advertising structures and sites across the U.S. and Canada. Our inventory consists of billboard displays, 
which are primarily located on the most heavily traveled highways and roadways in top Nielsen Designated Market Areas 
(“DMAs”), and transit advertising displays operated under exclusive multi-year contracts with municipalities in large cities 
across the U.S. and Canada. We also have marketing and multimedia rights agreements with colleges, universities and other 
educational institutions, which entitle us to operate on-campus advertising displays, as well as manage marketing opportunities, 
media rights and experiential entertainment at sports events. In total, we have displays in all of the 25 largest markets in the 
U.S. and approximately 140 markets in the U.S. and Canada. Our top market, high profile location focused portfolio includes 
sites such as the Bay Bridge in San Francisco, various locations along Sunset Boulevard in Los Angeles, and sites in and 
around both Grand Central Station and Times Square in New York. The breadth and depth of our portfolio provides our 
customers with a range of options to address their marketing objectives, from national, brand-building campaigns to hyper-local 
campaigns that drive customers to the advertiser’s website or retail location “one mile down the road.” 

In addition to providing location-based displays, we also focus on delivering audiences to our customers. Using Geopath, the 
out-of-home advertising industry’s audience measurement system, we provide advertisers with the size and demographic 
composition of the audience that is exposed to individual displays or a complete campaign. As part of our ON Smart Media 
platform, we are developing hardware and software solutions for enhanced demographic and location targeting, and engaging 
ways to connect with consumers on-the-go. Additionally, our OUTFRONT Mobile Network allows our customers to further 
leverage location targeting with interactive mobile advertising that uses geofence technology and other data to push mobile ads 
to consumers within a pre-defined radius around a corresponding billboard display or other designated advertising location. 
Further, our social influence add-on product allows our customers to leverage location targeting with social sharing 
amplification.

We believe out-of-home advertising continues to be an attractive form of advertising, as our displays are always viewable and 
cannot be turned off, skipped, blocked or fast-forwarded. Further, out-of-home advertising can be an effective “stand-alone” 
medium, as well as an integral part of a campaign to reach audiences using multiple forms of media, including television, radio, 
print, online, mobile and social media advertising platforms. We provide our customers with a differentiated advertising 
solution at an attractive price point relative to other forms of advertising. In addition to leasing displays, we provide other 
value-added services to our customers, such as pre-campaign category research, attribution, consumer insights, creative design 
support through OUTFRONT Studios, print production and post-campaign tracking and analytics, as well as use of a real-time 
mobile operations reporting system that facilitates proof of performance to customers for substantially all of our business.  

We generally (i) own the physical billboard structures on which we display advertising copy for our customers, (ii) hold the 
legal permits to display advertising thereon and (iii) lease the underlying sites. These lease agreements have terms varying 
between one month and multiple years, and usually provide renewal options. We estimate that approximately 75% of our 
billboard structures in the United States are “legal nonconforming” billboards, meaning they were legally constructed under 
laws in effect at the time they were built, but could not be constructed under current laws. These structures are often located in 
areas where it is difficult or not permitted to build additional billboards under current laws, which enhances the value of our 
portfolio. We have a highly diversified portfolio of advertising sites. As of December 31, 2018, we had approximately 20,800 
lease agreements with approximately 16,900 different landlords in the U.S. A substantial number of these lease agreements 
allow us to abate rent and/or terminate the lease agreement in certain circumstances, which may include where the structure is 
obstructed, where there is a change in traffic flow and/or where the advertising value of the sign structure is otherwise 
impaired, providing us with flexibility in renegotiating the terms of our leases with landlords in those circumstances. 

We manage our operations through three operating segments—(1) U.S. Billboard and Transit, which is included in our U.S. 
Media reportable segment, (2) International and (3) Sports Marketing. International and Sports Marketing do not meet the 
criteria to be a reportable segment and accordingly, are both included in Other (see Item 8., Note 19. Segment Information to 
the Consolidated Financial Statements). Prior to April 1, 2016, our International segment included our advertising businesses in 
Canada and Latin America. On April 1, 2016, we sold all of our equity interests in certain of our subsidiaries (the 
“Disposition”), which held all of the assets of our outdoor advertising business in Latin America (see Item 8., Note 13. 
Acquisitions and Dispositions: Dispositions to the Consolidated Financial Statements).

6

History 

Our corporate history can be traced back to companies that helped to pioneer the growth of out-of-home advertising in the 
United States, such as Outdoor Systems, Inc., 3M National, Gannett Outdoor and TDI Worldwide Inc. In 1996, a predecessor of 
CBS Corporation (“CBS”) acquired TDI Worldwide Inc., which specialized in transit advertising. Three years later, a 
predecessor of CBS acquired Outdoor Systems, Inc., which represented the consolidation of the outdoor advertising assets of 
large national operators such as 3M National, Gannett Outdoor (and its Canadian assets held in the name Mediacom) and 
Vendor (a Mexican outdoor advertising company) and many local operators in the United States, Canada and Mexico. In 2008, 
CBS acquired International Outdoor Advertising Holdings Co., which operated outdoor advertising assets in Argentina, Brazil, 
Chile and Uruguay. 

On April 2, 2014, the Company completed an initial public offering (the “IPO”) of its common stock under the name “CBS 
Outdoor Americas Inc.” On July 16, 2014, CBS completed a registered offer to exchange 97,000,000 shares of our common 
stock that were owned by CBS for outstanding shares of CBS Class B common stock (“the Exchange Offer”).  In connection 
with the Exchange Offer, CBS disposed of all of its shares of our common stock and as of July 16, 2014, we were separated 
from CBS (the “Separation”) and were no longer a subsidiary of CBS. On July 16, 2014, in connection with the Separation, we 
ceased to be a member of the CBS consolidated tax group, and on July 17, 2014, we began operating as a REIT for U.S. federal 
income tax purposes.

On October 1, 2014, we completed the acquisition of certain outdoor advertising businesses of Van Wagner Communications, 
LLC, for a total purchase price of approximately $690.0 million in cash, plus working capital adjustments (the “Acquisition”).

On November 20, 2014, the Company changed its legal name to “OUTFRONT Media Inc.”, and its common stock began 
trading on the New York Stock Exchange under the ticker symbol “OUT.”

Acquisition and Disposition Activity

We regularly evaluate potential acquisitions, ranging from small transactions to larger acquisitions. 

On April 1, 2016, we completed the Disposition and received $82.0 million in cash plus working capital, which was subject to 
post-closing adjustments. 

On June 13, 2017, certain subsidiaries of OUTFRONT Media Inc. acquired the equity interests of certain subsidiaries of All 
Vision LLC (“All Vision”), which hold substantially all of All Vision’s outdoor advertising assets in Canada, and effectuated an 
amalgamation of All Vision’s Canadian business with our Canadian business (the “Transaction”). In connection with the 
Transaction, we paid approximately $94.4 million for the assets, comprised of $50.0 million in cash and $44.4 million, or 
1,953,407 shares, of Class A equity interests of a subsidiary of the Company that controls its Canadian business (“Outfront 
Canada”), subject to post-closing adjustments (upward or downward) for the achievement of certain operating income before 
depreciation and amortization targets relating to the acquired assets in 2018, which is not expected to be material. 

For additional information regarding our acquisition and disposition activity, see “Item 7. Management’s Discussion and 
Analysis of Financial Condition and Results of Operations—Liquidity and Capital Resources” and “Item 8. Financial 
Statements and Supplementary Data.” 

Tax Status 

Our qualification to be taxed as a REIT is dependent on our ability to meet various complex requirements under the Internal 
Revenue Code of 1986, as amended (the “Code”), related to, among other things, the sources of our gross income, the 
composition and values of our assets and the diversity of ownership of our shares. See “Item 1A. Risk Factors—Risks Related 
to Our Status as a REIT.” As long as we remain qualified to be taxed as a REIT, we generally will not be subject to U.S. federal 
income tax on REIT taxable income that we distribute to stockholders.  To maintain REIT status, we must meet a number of 
organizational and operational requirements, including a requirement that we annually distribute to our stockholders at least 
90% of our REIT taxable income, determined without regard to the dividends-paid deduction and excluding any net capital 
gains. To the extent that we satisfy this distribution requirement and qualify for taxation as a REIT but distribute less than 
100% of our REIT taxable income, determined with the above modifications, we will be subject to U.S. federal income tax on 
our undistributed net taxable income. In addition, we will be subject to a nondeductible 4% excise tax if the amount that we 
actually distribute to our stockholders in a calendar year is less than a minimum amount specified under U.S. federal tax laws. 
We intend to pay regular quarterly distributions to our stockholders in an amount not less than 100% of our REIT taxable 
income (determined before the deduction for dividends paid).

7

We believe we are organized in conformity with the requirements for qualification and taxation as a REIT under the Code and 
that our manner of operation will enable us to continue to meet those requirements. If we fail to qualify to be taxed as a REIT in 
any taxable year and do not qualify for certain statutory relief provisions, we will be subject to U.S. federal income tax at 
regular corporate rates and will be precluded from re-electing REIT status for the subsequent four taxable years. Despite our 
status as a REIT, we will be subject to certain U.S. federal, state and local taxes on our income or property and the income of 
our taxable REIT subsidiaries (“TRSs”) will be subject to taxation at regular corporate rates. 

Growth Strategy

Continue Increasing the Number of Digital Displays in our Portfolio. Increasing the number of digital displays in prime 
audience locations is an important element of our organic growth strategy, as digital displays have the potential to attract 
additional business from both new and existing customers. We believe digital displays are attractive to our customers because 
they allow for the development of richer and more visually engaging messages, provide our customers with the flexibility both 
to target audiences by time of day and to quickly launch new advertising campaigns, and eliminate or greatly reduce production 
and installation costs. In addition, digital displays enable us to run multiple advertisements on each display. Digital billboard 
displays generate approximately four times more revenue per display on average than traditional static billboard displays. 
Digital billboard displays also incur, on average, approximately two to four times more costs, including higher variable costs 
associated with the increase in revenue than traditional static billboard displays. As a result, digital billboard displays generate 
higher profits and cash flows than traditional static billboard displays. The majority of our digital billboard displays were 
converted from traditional static billboard displays. In 2017, we commenced deployment of state-of-the-art digital transit 
displays in connection with several transit franchises and are planning to increase deployments significantly over the coming 
years. Once the digital transit displays have been deployed at scale, we expect that revenue generated on digital transit displays 
will be a multiple of the revenue generated on comparable static transit displays. We intend to incur significant equipment 
deployment costs and capital expenditures in the coming years to continue increasing the number of digital displays in our 
portfolio. See “—Renovation, Improvement and Development.” 

Drive Enhanced Revenue Management. We focus heavily on inventory management and advertising rate to improve average 
revenue per display (yield) over time across our portfolio of advertising structures and sites. By carefully managing our pricing 
on a market-by-market and display-by-display basis, we aim to improve profitability. We believe that closely monitoring 
pricing and improving pricing discipline will provide strong potential revenue enhancement. We also explore alternative uses of 
our billboard locations as they arise to drive site profitability, including wireless attachment placement opportunities on our 
leased and owned assets.

Mobile Technology and Social Media Engagement. We believe there is potential for growth in the reach, effectiveness and 
amplification of-out-home advertising through mobile technology and social media engagement. For example, the 
OUTFRONT Mobile Network creates opportunities for advertisers to reach their target audience by enabling them to bundle 
geofenced mobile advertising with an out-of-home advertising display campaign. Consumer dependence on mobile devices, 
especially while out-of-home, makes out-of-home advertising displays and mobile advertising a natural fit for advertiser brand 
messaging, allowing consumer mobile activities such as search, social and e-commerce to be primed by the out-of-home 
advertising display. Additionally, we offer a social influence add-on product to amplify our out-of-home advertising display 
campaigns. 

Consider Selected Acquisition Opportunities. As part of our growth strategy, we frequently evaluate strategic opportunities to 
acquire new businesses and assets. Consistent with this strategy, we regularly evaluate potential acquisitions, ranging from 
small transactions to larger acquisitions. See “—Acquisition and Disposition Activity.” There can be no assurances that any 
transactions currently being evaluated will be consummated or, if consummated, that such transactions would prove beneficial 
to us. Further, our national footprint in the United States and significant presence in Canada provide us with an attractive 
platform on which to add additional advertising structures and sites. Our scale gives us advantages in driving additional 
revenues and reducing operating costs from acquired billboards. We believe that there is significant opportunity for additional 
industry consolidation, and we will evaluate opportunities to acquire additional out-of-home advertising businesses and 
structures and sites on a case-by-case basis.

Continued Adoption & Refinement of Audience Measurement Systems; Utilization of Data/Analytics. We believe the continued 
adoption and refinement of the out-of-home advertising industry’s audience measurement system, Geopath, will enhance the 
value of the out-of-home medium by providing customers with improved audience measurement and the ability to target by 
gender, age, ethnicity and income. New refinements, including the impact of speed (i.e. how quickly the audience passes an 
individual billboard unit), and the inclusion of transit metrics, are making the measurement system more robust. Additionally, 
as part of our ON Smart Media platform, we are developing hardware and software solutions for enhanced demographic and 

8

location targeting. By providing a consistent and standardized audience measurement metric, and overlaying increasingly 
available and reliable third-party data, we will be able to help advertisers target increasingly mobile audiences with effective 
media plans in the out-of-home environment for both static and digital displays.

Our Portfolio of Outdoor Advertising Structures and Sites 

Diversification by Customer 

For the year ended December 31, 2018, no individual customer represented more than 2.4% of U.S. Media segment revenues. 
Therefore, we do not consider detailed information about any individual customer to be meaningful. 

Diversification by Industry 

The following table sets forth information regarding the diversification of U.S. Media segment revenues earned among different 
industries for 2018, 2017 and 2016.  For 2018, as a result of our diverse base of customers in the United States, no single 
industry contributed more than 9% of our U.S. Media segment revenues. 

Percentage of Total U.S. Media Segment Revenues for the 
Year Ended December 31,

2018

2017

2016

9%

9%

9%

8

8

7

7

7

5

5

4

4

4

4

4

3

3

3

2
2

7

8

7

7

7

5

4

5

4

4

4

4

3

4

4

2
2

6

7

7

6

6

6

4

6

4

4

4

5

3

4

4

2
2

11

100%

10

100%

11

100%

Industry
Retail

Computers/Internet

Healthcare/Pharmaceuticals

Television

Entertainment

Professional Services

Restaurants/Fast Food

Financial Services

Automotive

Beer/Liquor

Casinos/Lottery

Telecom/Utilities

Movies

Education

Travel/Leisure

Food/Non-Alcoholic Beverages

Real Estate Brokerage
Government Agencies
Other(a)
Total

(a)  No single industry in “Other” individually represents more than 2% of total revenues.

9

Diversification by Geography

Our advertising structures and sites are geographically diversified across 33 states, Washington D.C. and Canada. The 
following table sets forth information regarding the geographic diversification of our advertising structures and sites, which are 
listed in order of contributions to total revenue.  

Percentage of  Total Revenues for the 
Year Ended 
December 31, 2018

Number of Displays as of December 31, 2018(a)

Location (Metropolitan Area)
New York, NY

Los Angeles, CA

Miami, FL

San Francisco, CA

State of New Jersey

Washington D.C.

Houston, TX

Boston, MA
Atlanta, GA

Chicago, IL

Dallas, TX

Detroit, MI

Tampa, FL

Phoenix, AZ

Orlando, FL

All other United States

Sports marketing and other

Total United States

Canada

Total

Total
Displays
261,818

Percentage
of Total
Displays

51%

Billboard

10%

16

5

4

5

1

4

1
3

4

3

3

3

2

2

28

—

94

6

Transit
and Other
45%

11

4

3

—

9

<1

7
3

<1

1

1

—

1

—

1

11

97

3

Total

21%

15

5

4

3

3

3

3
3

3

3

2

2

2

2

18

3

95

5

Billboard
Displays
604

4,625

999

1,259

3,652

Transit
and Other
Displays
261,214

41,093

17,748

17,996

90

20

44,498

45,718

18,747

19,255

3,742

44,518

1,313

38,705
21,299

1,861

1,303

188

38,465
19,208

806

571

11,776

13,918

—

815

—

3,086

1,635

1,551

2,443

1,347

22,141

1,635

1,125

240
2,091

1,055

732

2,142

1,551

1,628

1,347

19,055

—

100%

100%

100%

47,381

463,189

510,570

100%

42,125

459,189

501,314

5,256

4,000

9,256

9

4

4

<1

9

<1

8
4

<1

<1

3

<1

<1

<1

4

<1

98

2

Total revenues (in millions)

$1,112.4

$ 493.8

$1,606.2

(a)  All displays, including those reserved for transit agency use.

The New York and Los Angeles metropolitan areas contributed 47% and 12%, respectively, of total transit and other revenues 
in 2017 and 51% and 13%, respectively, of total transit and other revenues in 2016. Los Angeles contributed 16% of total 
billboard revenues in 2017 and 15% of total billboard revenues in 2016. New York contributed 10% of total billboard revenues 
in 2017 and 12% of total billboard revenues in 2016.

For additional information regarding revenues for our billboard displays and transit and other displays, by segment, for the 
years ended December 31, 2018, 2017 and 2016, see “Item 7.  Management’s Discussion and Analysis of Financial Condition 
and Results of Operations” and “Item 8. Financial Statements and Supplementary Data.” 

10

Renovation, Improvement and Development 

The following table sets forth information regarding our digital displays.

Location
December 31, 2018:

United States

Canada

Total

December 31, 2017:

United States

Canada

Total

December 31, 2016:

United States

Canada

Latin America

Total

Digital Revenues (in millions)
for the Year Ended

Number of Digital Displays(a) as of

Digital
Billboard

Digital
Transit
and Other

Total
Digital
Revenues

Digital
Billboard
Displays

Digital
Transit
and Other
Displays

Total
Digital
Displays

$

$

$

$

189.9

26.2

216.1

159.1

14.6

173.7

$

$

$

$

59.4

0.2

59.6

44.8

0.2

45.0

$

$

$

$

249.3

26.4

275.7

203.9

14.8

218.7

$

149.0

$

38.0

$

187.0

6.5

0.4

0.2

—

6.7

0.4

$

155.9

$

38.2

$

194.1

957

183

1,140

2,854

58

2,912

822

160

982

713

68

—

781

871

63

934

712

64

—

776

3,811

241

4,052

1,693

223

1,916

1,425

132

—

1,557

(a)  Digital display amounts (1) include displays reserved for transit agency use and (2) exclude: (i) all displays under our multimedia rights agreements with 
colleges, universities and other educational institutions; (ii) 1,649 MetroCard vending machine digital screens in 2018, 1,650 in 2017 and 1,601 in 2016; 
and (iii) in-train advertising displays of 317 in each of 2017 and 2016 which were scheduled to be taken out of service permanently. Our number of digital 
displays is impacted by acquisitions, dispositions, management agreements, the net effect of new and lost billboards, and the net effect of won and lost 
franchises in the period.

Most of our non-maintenance capital expenditures are directed towards new revenue-generating projects, such as the 
conversion of traditional static billboard displays to digital, the building of new digital displays and the enhancement of our 
billboard structures to enable us to charge premium rates. In 2017, we commenced deployment of state-of-the-art digital transit 
displays in connection with several transit franchises and are planning to increase deployments significantly over the coming 
years. We intend to incur significant equipment deployment costs and capital expenditures in coming years to continue 
increasing the number of digital displays in our portfolio. See “—Growth Strategy.”  

We have built or converted 57 digital billboard displays in the United States and 26 in Canada in 2018, compared to 65 digital 
billboard displays in the United States and 21 in Canada in 2017, and 65 digital billboard displays in the United States and 11 in 
Canada in 2016. Additionally, in 2018, we installed 56 small-format digital displays and entered into marketing arrangements 
to sell advertising on 18 third-party digital billboard displays in the U.S. with a net decrease of three third-party digital 
billboard displays in Canada. In 2018, we have built, converted or replaced 1,646 digital transit and other displays in the United 
States. Our total number of digital displays is impacted by acquisitions, dispositions, management agreements and the net effect 
of new and lost billboards and the net effect of won and lost franchises. As of December 31, 2018, our average initial 
investment required for a digital billboard display is approximately $240,000. 

In 2016, we initiated a multi-year project to improve the quality of the illumination of our static billboard displays and to 
reduce our utility costs through the use of the most current LED lighting technology. As of December 31, 2018, we completed 
36 out of 51 locations (metropolitan areas) planned for conversion to the most current LED lighting technology.

We routinely invest capital in the maintenance and repair of our billboard and transit structures. This includes safety initiatives 
and replaced displays, as well as new billboard components such as panels, sections, catwalks, lighting and ladders. Our 
maintenance capital expenditures were $18.6 million in 2018, $19.9 million in 2017 and $18.5 million in 2016. 

In the opinion of management, our outdoor advertising sites and structures are adequately covered by insurance.

11

Contract Expirations 

We derive revenues primarily from providing advertising space to customers on our advertising structures and sites. Our 
contracts with customers generally cover periods ranging from four weeks to one year and are generally billed every four 
weeks. Since contract terms are short-term in nature, revenues by year of contract expiration are not considered meaningful. 

Our transit businesses require us to periodically obtain and renew contracts with municipalities and other governmental entities. 
When these contracts expire, we generally must participate in highly competitive bidding processes in order to obtain or renew 
contracts. For further information about municipal transit contracts, see “Item 7.  Management’s Discussion and Analysis of 
Financial Condition and Results of Operations.” 

For information about the property lease contracts relating to our advertising structures and sites, see “Item 2. Properties.”

Competition

The outdoor advertising industry is fragmented, consisting of a few companies operating on a national basis, including our 
company, Clear Channel Outdoor, Lamar, JCDecaux and Intersection, as well as hundreds of smaller regional and local 
companies operating a limited number of displays in a single or a few local geographic markets. We compete with these 
companies for both customers and structure and display locations. We also compete with other media, including online, mobile 
and social media advertising platforms and traditional advertising platforms (such as television, radio, print and direct mail 
marketers). In addition, we compete with a wide variety of out-of-home media, including advertising in shopping centers, 
airports, movie theaters, supermarkets and taxis. Advertisers compare relative costs of available media, including average cost 
per thousand impressions or “CPMs”, particularly when delivering a message to customers with distinct demographic 
characteristics. In competing with other media, the outdoor advertising industry relies on its ability to reach specific markets, 
geographic areas and/or demographics and its relative cost efficiency.

Seasonality 

Our revenues and profits may fluctuate due to seasonal advertising patterns and influences on advertising markets. Typically, 
our revenues and profits are highest in the fourth quarter, during the holiday shopping season, and lowest in the first quarter, as 
advertisers adjust on spending following the holiday shopping season. We expect this trend to continue in the future.

Employees

As of December 31, 2018, we had 2,305 employees, of which 828 were sales and sales-related personnel in the U.S. and 84 
were Canadian sales and sales-related personnel. As of December 31, 2018, 2,268 of our employees were full-time employees 
and 37 were part-time employees. Some of these employees are represented by labor unions and are subject to collective 
bargaining agreements.

Regulation

The outdoor advertising industry is subject to governmental regulation and enforcement at the federal, state and local levels in 
the United States and Canada. These regulations have a significant impact on the outdoor advertising industry and our business. 
The descriptions that follow are summaries and should be read in conjunction with the texts of the regulations described herein, 
which are subject to change. The descriptions do not purport to describe all present and proposed regulations affecting our 
businesses.

In the United States, the federal Highway Beautification Act of 1965 (the “HBA”) establishes a framework for the regulation of 
outdoor advertising on primary and interstate highways built with federal financial assistance. As a condition to federal 
highway assistance, the HBA requires states to restrict billboards on such highways to commercial and industrial areas, and 
imposes certain size, spacing and other requirements associated with the installation and operation of billboards. The HBA also 
requires the development of state standards, promotes the expeditious removal of illegal signs and requires just compensation 
for takings, on affected roadways. These state restrictions and standards, or their local and municipal counterparts, may be 
modified over time in response to legal challenges or otherwise, which could have an adverse effect on our business, financial 
condition and results of operations. 

Municipal and county governments generally also have sign controls as part of their zoning laws and building codes, and many 
have adopted standards more restrictive than the federal requirements. Some state and local government regulations prohibit 

12

construction of new billboards and some allow new construction only to replace existing structures. Other laws and regulations 
throughout the United States and Canada limit or prohibit the ability to modify, relocate, rebuild, replace, repair, maintain and 
upgrade advertising structures, particularly those structures that are “legal nonconforming” (i.e., that conformed with applicable 
regulations when built but which no longer conform to current regulations), and impose restrictions on the construction, repair, 
maintenance, lighting, operation, upgrading, height, size, spacing and location of outdoor structures generally and/or on the 
surrounding land and vegetation, as well as on the use of new technologies such as digital signs. In addition, from time to time, 
third parties or local governments commence proceedings in which they assert that we own or operate structures that are not 
properly permitted or otherwise in strict compliance with applicable law.

Governmental regulation of advertising displays also limits our installation of additional advertising displays, restricts 
advertising displays to governmentally controlled sites or permits the installation of advertising displays in a manner that could 
benefit our competitors disproportionately, any of which could have an adverse effect on our business, financial condition and 
results of operations.

Although state and local government authorities from time to time use the power of eminent domain to remove billboards, U.S. 
law requires payment of compensation if a state or political subdivision compels the removal of a lawful billboard along a 
primary or interstate highway that was built with federal financial assistance. Additionally, many states require similar 
compensation (or relocation) with regard to compelled removals of lawful billboards in other locations, although the 
methodology used to determine such compensation varies by jurisdiction. Some local governments have attempted to force 
removal of billboards after a period of years under a concept called amortization. Under this concept the governmental body 
asserts that just compensation has been earned by continued operation of the billboard over a period of time. In Canada, 
billboards may be expropriated for public purposes with compensation (or relocation) determined on a case-by-case basis. Thus 
far, we have generally been able to obtain satisfactory compensation for our billboards purchased or removed as a result of 
governmental action, although there is no assurance that this will continue to be the case in the future.

A number of federal, state and local governments in the United States and Canada have implemented, or introduced legislation 
to impose, taxes (including taxes on revenues from outdoor advertising or for the right to use outdoor advertising assets), fees 
and registration requirements in an effort to decrease or restrict the number of outdoor advertising structures and sites or raise 
revenues, or both. Several jurisdictions have already imposed taxes based on a percentage of our outdoor advertising revenue in 
those jurisdictions. In addition, some jurisdictions have taxed our personal property and leasehold interests in outdoor 
advertising locations using various other valuation methodologies. We expect the United States and Canada to continue to try to 
impose such laws as a way of increasing their revenue and restricting outdoor advertising.

Further, these laws may affect prevailing competitive conditions in our markets in a variety of ways, including reducing our 
expansion opportunities, or increasing or reducing competitive pressure on us from other members of the outdoor advertising 
industry. No assurance can be given that existing or future laws or regulations, and the enforcement thereof, will not materially 
and adversely affect the outdoor advertising industry. See “Item 1A. Risk Factors—Risks Related to Our Business and 
Operations—Taxes, fees and registration requirements may reduce our profits or expansion opportunities.” However, we 
contest laws and regulations that we believe unlawfully restrict our constitutional or other legal rights and may adversely 
impact the growth of our outdoor advertising business.

Restrictions on outdoor advertising of certain products, services and content are or may be imposed by federal, state and local 
laws and regulations, as well as contracts with municipalities and transit franchise partners. For example, tobacco products 
have been effectively banned from outdoor advertising in all of the jurisdictions in which we currently do business.

As the owner or operator of various real properties and facilities, we must comply with various federal, state and local 
environmental, health and safety laws and regulations in the United States and Canada. We and our properties are subject to 
such laws and regulations related to the use, storage, disposal, emission and release of hazardous and nonhazardous substances 
and employee health and safety. Historically, with the exception of safety upgrades, we have not incurred significant 
expenditures to comply with these laws.

We intend to expand the deployment of digital billboards that display digital advertising copy from various advertisers that 
change up to several times per minute. We have encountered some existing regulations in the United States and Canada that 
restrict or prohibit these types of digital displays. Furthermore, as digital advertising displays are introduced into the market on 
a large scale, existing regulations that currently do not apply to digital advertising displays by their terms could be revised to 
impose specific restrictions on digital advertising displays due to alleged concerns over, among other things, aesthetics or driver 
safety. 

13

We are subject to numerous federal, state, local and foreign laws, rules and regulations as well as industry standards and 
regulations regarding privacy, information security, data and consumer protection, among other things. Many of these laws and 
industry standards and regulations are still evolving and changes in the nature of the data that we purchase and/or collect, and 
the ways that data is permitted to be collected, stored, used and/or shared may negatively impact the way that we are able to 
conduct business.  See “Item 1A. Risk Factors—Risks Related to Our Business and Operations—Changes in regulations and 
consumer concerns regarding privacy, information security and data, or any failure or perceived failure to comply with these 
regulations or our internal policies, could negatively impact our business” and “Item 1A. Risk Factors—Risks Related to Our 
Business and Operations—If our security measures are breached, our services may be perceived as not being secure, users and 
customers may curtail or stop using our services, and we may incur significant legal and financial exposure.”

Policies with Respect to Certain Activities

The following is a discussion of certain of our investment, financing and other policies. We intend to conduct our business in a 
manner such that we are not treated as an “investment company” under the Investment Company Act of 1940, as amended. In 
addition, we intend to conduct our business in a manner that is consistent with maintaining our qualification to be taxed as a 
REIT. These policies may be amended or revised from time to time at the discretion of our board of directors without a vote of 
our stockholders.

Investment Policies

Investment in Real Estate or Interests in Real Estate. Our investment objective is to maximize after-tax cash flow. We intend to 
achieve this objective by developing our existing advertising structures and sites, including through the digital modernization of 
such advertising structures and sites, and by building and acquiring new advertising structures and sites. We currently intend to 
invest in advertising structures and sites located primarily in major metropolitan areas. Future development or investment 
activities will not be limited to any specific percentage of our assets or to any geographic area or type of advertising structure 
or site. While we may diversify in terms of location, size and market, we do not have any limit on the amount or percentage of 
our assets that may be invested in any one property or any one geographic area. In addition, we may purchase or lease 
properties for long-term investment, improve the properties we presently own or other acquired properties, or lease such 
properties, in whole or in part, when circumstances warrant.

We may enter into multi-year contracts with municipalities and transit operators for the exclusive right to display advertising 
copy on the interior and exterior of rail and subway cars, buses, benches, trams, trains, transit shelters, street kiosks and transit 
platforms. We may also enter into marketing and multimedia rights agreements with colleges, universities and other educational 
institutions, which entitle us to operate on-campus advertising displays, as well as manage marketing opportunities, media 
rights and experiential entertainment at sports events. In addition, we may participate with third parties in property ownership 
through joint ventures or other types of co-ownership. 

Investments in acquired advertising structures and sites, directly or in connection with joint ventures, may be subject to existing 
mortgage financing and other indebtedness or to new indebtedness that may be incurred in connection with acquiring or 
refinancing these properties. We do not currently have any restrictions on the number or amount of mortgages that may be 
placed on any one advertising site or structure. Debt service on such financing or indebtedness will have a priority over any 
distributions with respect to our common stock.

Investments in Securities of or Interests in Persons Primarily Engaged in Real Estate Activities and Other Issuers.  We have 
and may in the future invest in securities or interests of other issuers, including REITs and entities engaged in real estate 
activities, directly or in connection with joint ventures or other strategic transactions. However, because we must comply with 
various requirements under the Code in order to maintain our qualification to be taxed as a REIT, including restrictions on the 
types of assets we may hold, the sources of our income and accumulation of earnings and profits, our ability to engage in 
certain acquisitions, such as acquisitions of C corporations, may be limited. We have not and do not currently anticipate 
investing in securities of other issuers for the purpose of exercising control over such entities, acquiring any investments 
primarily for sale in the ordinary course of business, or holding any investments with a view to making short-term gains from 
their sale, but we may engage in these activities in the future.

Investments in Other Securities. We may in the future invest in additional securities such as bonds, preferred stock and common 
stock. We have no present intention to make any such investments, except for investments in cash equivalents in the ordinary 
course of business. Future investment activities in additional securities will not be limited to any specific percentage of our 
assets or to any specific type of securities or industry group.

14

Acquisitions and Dispositions.  From time to time in the ordinary course of business, we have both acquired and disposed of 
advertising structures and sites in order to optimize our portfolio, and we intend to continue to do so in the future.  See “—
Acquisition and Disposition Activity” and “—Growth Strategy.”

Investments in Real Estate Mortgages.  We have not invested in, nor do we have any present intention to invest in, real estate 
mortgages, although we are not prohibited from doing so.

Financing and Leverage Policy

We may, when appropriate, employ leverage and use debt as a means to finance growth in our business, refinance existing debt, 
to provide additional funds to distribute to stockholders, and/or for corporate purposes. On January 31, 2014, our subsidiaries, 
Outfront Media Capital LLC (“Finance LLC”) and Outfront Media Capital Corporation (“Finance Corp.” and together with 
Finance LLC, the “Borrowers”) borrowed $800.0 million under a term loan due in 2021, and entered into a $425.0 
million revolving credit facility maturing in 2019. On January 31, 2014, the Borrowers also issued $400.0 million aggregate 
principal amount of 5.250% Senior Unsecured Notes due 2022 and $400.0 million aggregate principal amount 
of 5.625% Senior Unsecured Notes due 2024 (together, the “Formation Notes”) in a private placement.  In addition, on 
October 1, 2014, the Borrowers issued $150.0 million aggregate principal amount of additional 5.250% Senior Unsecured 
Notes due 2022 and $450.0 million aggregate principal amount of 5.875% Senior Unsecured Notes due 2025 (together, the 
“Acquisition Notes”) in a private placement. On March 30, 2015, the Borrowers issued $100.0 million aggregate principal 
amount of additional 5.625% Senior Unsecured Notes due 2024 (the “Add-on Notes” and, collectively, with the Formation 
Notes and the Acquisition Notes, the “Notes”) in a private placement. On March 16, 2017, the Company, along with the 
Borrowers, and other guarantor subsidiaries party thereto, entered into an amendment (the “Amendment”) to its credit 
agreement and its related security agreement, each dated January 31, 2014 (together, and as amended, supplemented or 
otherwise modified, the “Credit Agreement”) providing for, among other things, (i) the extension of the maturity date of the 
Borrowers’ existing revolving credit facility (the “Revolving Credit Facility”) from January 31, 2019, to March 16, 2022, (ii) 
the extension of the maturity date of the Borrowers’  existing term loan (the “Term Loan” and together with the Revolving 
Credit Facility, the “Senior Credit Facilities”) from January 31, 2021, to March 16, 2024, (iii) an increase to the Revolving 
Credit Facility by $5.0 million to $430.0 million, and (iv) the incurrence of a $10.0 million incremental term loan primarily to 
cover transaction fees and expenses. In addition, on June 30, 2017, certain subsidiaries of the Company entered into a $100.0 
million three-year revolving accounts receivable securitization facility (the “AR Facility”) and on September 6, 2018, (i) 
extended the term of the AR Facility for one year so that it will now terminate on June 30, 2021, unless further extended; and 
(ii) entered into a 364-day $75.0 million structured repurchase facility (the “Repurchase Facility” and together with the AR 
Facility, the “AR Securitization Facilities”). We have, and from time to time we may, draw funds from the Revolving Credit 
Facility and/or the AR Securitization Facilities for specific or general corporate purposes. For more information, see “Item 7. 
Management’s Discussion and Analysis of Financial Condition and Results of Operations—Liquidity and Capital Resources.” 
Other than as described above, we have not borrowed any money from third parties during the past three years. 

The Company’s Charter (our “charter”) and the Company’s Amended and Restated Bylaws (our “bylaws”) do not limit the 
amount or percentage of indebtedness that we may incur, nor have we adopted any policies addressing this. The Credit 
Agreement, the agreements governing the AR Securitization Facilities and the indentures governing the Notes contain, and any 
future debt agreements may contain, covenants that place restrictions on us and our subsidiaries. Our board of directors may 
limit our debt incurrence to be more restrictive than our debt covenants allow and from time to time may modify these 
restrictions in light of then-current economic conditions, relative costs of debt and equity capital, market values of our 
properties, general conditions in the market for debt and equity securities, fluctuations in the market price of our common 
stock, growth and acquisition opportunities and other factors. If these restrictions are relaxed, we could become more highly 
leveraged, resulting in an increased risk of default on our obligations and a related increase in debt service requirements.  See 
“Item 1A. Risk Factors—Risks Related to Our Business and Operations.”

Lending Policies

We do not intend to engage in significant lending activities, although we do not have a policy limiting our ability to make loans 
to third parties. We may consider offering purchase money financing in connection with the sale of properties. Other than loans 
to joint ventures in which we participate and loans to joint venture partners, subject to applicable laws, which we have made, 
and may continue to make, we have not made any loans to third parties.

Company Securities Policies

In the future, we may issue debt securities (including senior securities), offer common stock, preferred stock, convertible 
securities or options to purchase common stock in exchange for property, and/or repurchase or otherwise reacquire our common 
15

stock or other securities in the open market or otherwise. Except in connection with the Notes and related exchanges of publicly 
registered Notes for privately issued Notes, equity private placements relating to a license and development agreement, the 
Transaction, the ATM Program (as defined in “Item 7. Management’s Discussion and Analysis of Financial Condition and 
Results of Operations—Liquidity and Capital Resources”) and stock-based employee compensation, in the past four years, we 
have not offered or issued debt securities, common stock, preferred stock, convertible securities, options to purchase common 
stock or any other securities in exchange for property or any other purpose. Our board of directors has the authority, without 
further stockholder approval, to amend our charter to increase the number of authorized shares of our common stock or 
preferred stock and to authorize us to issue additional shares of common stock or preferred stock, in one or more series, 
including senior securities, in any manner, and on the terms and for the consideration it deems appropriate, subject to applicable 
laws and regulations. We have not engaged in trading, underwriting or agency distribution or sale of securities of other issuers 
and do not intend to do so.

We make available to our stockholders our Annual Report on Form 10-K, including our audited financial statements, and other 
required periodic reports filed with the SEC. See “—Available Information.”

Conflict of Interest Policies

Policies Applicable to All Directors and Officers. The Company has adopted a Code of Conduct that applies to all executive 
officers, employees and directors of the Company.  In addition, the Company has adopted a Supplemental Code of Ethics 
applicable to our principal executive officer, principal financial officer and principal accounting officer and controller or 
persons performing similar functions. The Code of Conduct and Supplemental Code of Ethics are designed to promote honest 
and ethical conduct, including the ethical handling of actual or apparent conflicts of interest between our employees, officers 
and directors and us. However, there can be no assurance that these policies or provisions of law will always be successful in 
eliminating the influence of such conflicts.

Interested Director and Officer Transactions. Pursuant to the Maryland General Corporation Law (the “MGCL”), a contract or 
other transaction between us and any of our directors or between us and any other corporation or other entity in which any of 
our directors is a director or has a material financial interest is not void or voidable solely on the grounds of such common 
directorship or interest, the presence of such director at the meeting of the board of directors or committee of the board of 
directors at which the contract or transaction is authorized, approved or ratified or the counting of the director’s vote in favor 
thereof, provided that: (1) the fact of the common directorship or interest is disclosed or known to our board of directors or a 
committee of our board, and our board or committee authorizes, approves or ratifies the transaction or contract by the 
affirmative vote of a majority of disinterested directors, even if the disinterested directors constitute less than a quorum; (2) the 
fact of the common directorship or interest is disclosed or known to our stockholders entitled to vote thereon, and the 
transaction or contract is authorized, approved or ratified by a majority of the votes cast by the stockholders entitled to vote 
other than the votes of shares owned of record or beneficially owned by the interested director or corporation, firm or other 
entity; or (3) the transaction or contract is fair and reasonable to us.

Available Information

Our website address is www.outfrontmedia.com. We are subject to the informational requirements of the Securities Exchange 
Act of 1934, as amended (the “Exchange Act”), and file or furnish reports, proxy statements, and other information with the 
SEC, including Annual Reports on Form 10-K, Quarterly Reports on Form 10-Q and Current Reports on Form 8-K and 
amendments to those reports filed or furnished pursuant to Section 13(a) or 15(d) of the Exchange Act. Such reports and other 
information filed by the Company with the SEC are available free of charge in the Investor Relations section of our website as 
soon as reasonably practicable after we electronically file such material with, or furnish it to, the SEC. The SEC maintains an 
Internet site that contains reports, proxy and information statements and other information regarding issuers that file 
electronically with the SEC at www.sec.gov. The contents of the websites referred to above are not incorporated into this filing. 

Item 1A. Risk Factors.

You should carefully consider the following risks, together with all of the other information in this Annual Report on Form 10-
K, including “Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations” and our 
consolidated financial statements and the notes thereto in “Item 8. Financial Statements and Supplementary Data,” before 
investing in the Company. The occurrence of any of the following risks might cause you to lose all or a part of your investment. 
Certain statements in the following risk factors constitute forward-looking statements. See “Cautionary Statement Regarding 
Forward-Looking Statements.” 

16

Risks Related to Our Business and Operations 

Our business is sensitive to a decline in advertising expenditures, general economic conditions and other external events 
beyond our control.

We derive our revenues from providing advertising space to customers on out-of-home advertising structures and sites. A 
decline in the economic prospects of advertisers, the economy in general or the economy of any individual geographic market 
or industry, particularly a market or industry in which we conduct substantial business and derive a significant portion of our 
revenues, such as the New York and Los Angeles metropolitan areas, and the retail, computers/internet and healthcare/
pharmaceuticals industries, could alter current or prospective advertisers’ spending priorities. See “Item 1. Business—Our 
Portfolio of Outdoor Advertising Structures and Sites.” In addition, disasters, acts of terrorism, hostilities, political uncertainty, 
extraordinary weather events, technological changes and power outages could interrupt our ability to display advertising on our 
advertising structures and sites and/or lead to a reduction in economic certainty and advertising expenditures. Any reduction in 
advertising expenditures could adversely affect our business, financial condition or results of operations. Further, advertising 
expenditure patterns may be impacted by any of these factors; for example, advertisers’ expenditures may be made with less 
advance notice and may become difficult to forecast from period to period.

We operate in a highly competitive industry.

The outdoor advertising industry is fragmented, consisting of a few companies operating on a national basis, such as our 
company, Clear Channel Outdoor, Lamar, JCDecaux and Intersection, as well as hundreds of smaller regional and local 
companies operating a limited number of displays in a single or a few local geographic markets. We compete with these 
companies for both customers and display locations. If our competitors offer advertising displays at rates below the rates we 
charge our customers, we could lose potential customers and could be pressured to reduce our rates below those currently 
charged to retain customers, which could have an adverse effect on our business, financial condition and results of operations. 
A majority of our display locations are leased, and a significant portion of those leases are month-to-month or have a short 
remaining term. If our competitors offer to lease display locations at rental rates higher than the rental rates we offer, we could 
lose display locations and could be pressured to increase rental rates above those we currently pay to site landlords, which 
could have an adverse effect on our business, financial condition and results of operations. In addition, installation of 
advertising displays, especially digital advertising displays, by us or our competitors at a pace that exceeds the ability of the 
market to derive new revenues from those displays could also have an adverse effect on our business, financial condition and 
results of operations.

We also compete with other media, including online, mobile and social media advertising platforms and traditional platforms 
(such as television, radio, print and direct mail marketers). In addition, we compete with a wide variety of out-of-home media, 
including advertising in shopping centers, airports, movie theaters, supermarkets and taxis. Advertisers compare relative costs 
of available media, including the average cost per thousand impressions or “CPM,” particularly when delivering a message to 
customers with distinct demographic characteristics. In competing with other media, the outdoor advertising industry relies on 
its relative cost efficiency and its ability to reach specific markets, geographic areas and/or demographics. If we are unable to 
compete on these terms, we could lose potential customers and could be pressured to reduce rates below those we currently 
charge to retain customers, which could have an adverse effect on our business, financial condition and results of operations.

Further, as digital advertising technology continues to develop, our competitors may be able to offer products that are, or that 
are seen to be, substantially similar to or better than ours. This may force us to compete in different ways and incur additional 
costs, become subject to additional governmental regulations, and/or expend resources in order to remain competitive. If our 
competitors are more successful than we are in developing digital advertising products or in attracting and retaining customers, 
our business, financial condition and results of operations could be adversely affected. 

Government regulation of outdoor advertising may restrict our outdoor advertising operations and our ability to increase 
the number of advertising displays in our portfolio. 

The outdoor advertising industry is subject to governmental regulation and enforcement at the federal, state and local levels in 
the United States and Canada. These regulations have a significant impact on the outdoor advertising industry and our business. 
See “Item 1. Business—Regulation.” If there are changes in laws and regulations affecting outdoor advertising at any level of 
government, if there is an increase in the enforcement of regulations or allegations of noncompliance or if we are unable to 
resolve allegations, our structures and sites could be subject to removal or modification. If we are unable to obtain acceptable 
arrangements or compensation in circumstances in which our structures and sites are subject to removal or modification, it 
could have an adverse effect on our business, financial condition and results of operations. 

17

 
In addition, governmental regulation and enforcement of advertising displays, especially digital advertising displays, may limit 
our ability to install new advertising displays, restrict advertising displays to governmentally controlled sites or permit the 
installation of advertising displays in a manner that could benefit our competitors disproportionately, any of which could have 
an adverse effect on our business, financial condition and results of operations. Further, as digital advertising displays are 
introduced into the market on a large scale, new or revised regulations could impose specific restrictions on the installation or 
use of digital advertising displays.

For example, in January 2013, Scenic America, Inc., a nonprofit membership organization, filed a lawsuit against the U.S. 
Department of Transportation and the Federal Highway Administration alleging, among other things, that the Federal Highway 
Administration exceeded its authority when, in 2007, the Federal Highway Administration issued guidance to assist its division 
offices in evaluating state regulations that authorize the construction and operation of digital billboards. That case has reached a 
final, non-appealable decision, but if the Federal Highway Administration guidance is ever vacated as a result of a similar 
challenge or revised by the Federal Highway Administration, it could have an adverse effect on our business, financial 
condition and results of operations.

Implementing our digital display platform and the deployment of digital advertising displays to our transit franchise 
partners, may be more difficult, costly or time consuming than expected and the anticipated benefits may not be fully 
realized.

The success of the digital display platform we are currently developing for our customers and the deployment of digital 
advertising displays to our transit franchise partners, such as the Washington Metropolitan Area Transit Authority, the 
Massachusetts Bay Transportation Authority, the San Francisco Bay Area Rapid Transit District and the New York 
Metropolitan Transportation Authority (the “MTA”), and the realization of any anticipated benefits, will depend, in part, on our 
ability to finalize and demonstrate the value-added capabilities of our digital display platform to our customers, and our ability 
to deliver and install digital displays to our transit franchise partners in satisfaction of our contractual obligations, including 
delivery and installation to scale and within complex transit infrastructures, such as the MTA. If we fail to satisfy our 
contractual obligations and any such failures cannot be resolved, and/or the digital display platform and/or the digital 
advertising displays that we provide to our customers and transit franchise partners do not meet their expectations or are found 
to be defective, or if we are unable to realize the anticipated benefits of these products due to reduced market demand for these 
products or digital advertising generally, then we may incur financial liability, which could have an adverse effect on our 
business, financial condition and results of operation.

Implementing our digital display platform and deploying digital advertising displays to our transit franchise partners in 
satisfaction of our contractual obligations requires the Company to incur significant costs, which the Company may not be able 
to recover from its customer sales or transit franchise partners. See “Item 7. Management’s Discussion and Analysis of 
Financial Condition and Results of Operations—Liquidity and Capital Resources.” Any costs currently anticipated may 
significantly increase if we incur cost overruns due to technical difficulties, the increased costs of data, digital displays, 
materials and labor, delays in construction caused by us, our subcontractors and/or our transit franchise partners, insurance, 
bonding and litigation expenses or other factors beyond our control, which could have an adverse effect on our business, 
financial condition and results of operations, including cash flow timing and negative publicity. We currently expect to utilize 
third-party financing to fund these costs, which could subject the Company to additional costs, liabilities and risks. See 
—“Despite our substantial indebtedness level, we and our subsidiaries may be able to incur substantially more indebtedness, 
including secured indebtedness. This could further exacerbate the risks to our financial condition described above.”

Further, we rely on third parties to manufacture and transport digital displays, and if we are not able to engage third parties on 
reasonable pricing or other terms, due to the insufficient capacity of a particular manufacturer, market-wide supply shortages¸ 
logistics disruptions or otherwise, or if the third parties that we engage fail to meet their obligations to us, we may be unable to 
deploy digital advertising displays to our transit franchise partners in a timely manner or at all, and may fail to satisfy our 
contractual obligations, which could have an adverse effect on our business, financial condition and results of operations.

We may incur material losses and costs as a result of product liability, warranty, and recall and intellectual property claims 
that may be brought against us.

We may be exposed to product liability and warranty claims in the event that our digital displays actually or allegedly fail to 
perform as expected, or the use of our digital displays results, or is alleged to result, in death, bodily injury, and/or property 
damage, which could have an adverse effect on our business, financial condition and results of operations. In addition, if any of 
our digital displays become subject to a recall, our customers may hold us responsible for some or all of the repair or 
replacement costs of these digital displays under our contractual obligations, which could have an adverse effect on our 
business, financial condition and results of operations, including negative publicity.

18

 
 
 
 
Further, we face the risk of claims that we have infringed third parties’ intellectual property rights with respect to our digital 
display platform, digital displays and/or any other new products we develop, which could be expensive and time consuming to 
defend, could require us to alter our digital display platform, digital displays and/or any new products prevent us from selling 
advertising on and/or using our digital display platform, digital displays and/or any new products, and/or could require us to 
pay license, royalty or other fees to third parties in order to continue using our digital display platform, digital displays and/or 
any new products.

Taxes, fees and registration requirements may reduce our profits or expansion opportunities.

A number of federal, state and local governments in the United States and Canada have implemented or initiated taxes 
(including taxes on revenue from outdoor advertising or for the right to use outdoor advertising assets), fees and registration 
requirements in an effort to decrease or restrict the number of outdoor advertising structures and sites or raise revenue, or both. 
For example, a tax was imposed on the outdoor advertising industry in Toronto. These laws may affect prevailing competitive 
conditions in our markets in a variety of ways, including reducing our expansion opportunities, or increasing or reducing 
competitive pressure on us from other members of the outdoor advertising industry.  See—“We operate in a highly competitive 
industry.” These efforts may continue, and, if we are unable to compete and/or pass on the cost of these items to our customers, 
the increased imposition of these measures could have an adverse effect on our business, financial condition and results of 
operations.

The success of our transit advertising business is dependent on obtaining and renewing key municipal contracts on 
favorable terms.

Our transit businesses require us to obtain and renew contracts with municipalities and other governmental entities. All of these 
contracts have fixed terms and generally provide for payments to the governmental entity of a revenue share and/or a 
guaranteed minimum annual payment, and some may require us to incur capital expenditures. When these contracts expire, we 
generally must participate in highly competitive bidding processes in order to obtain a new contract. Our inability to 
successfully obtain or renew these contracts on favorable economic terms or at all could have an adverse effect on our financial 
condition and results of operations. See “Item 7. Management’s Discussion and Analysis of Financial Condition and Results of 
Operations—Overview—Business Environment.” In addition, the loss of a key municipal contract in one location could 
adversely affect our ability to compete in other locations by reducing our scale and ability to offer customers multi-regional and 
national advertising campaigns. These factors could have an adverse effect on our business, financial condition and results of 
operations.  

Government compensation for the removal of lawful billboards could decrease.

Although federal, state and local government authorities from time to time use the power of eminent domain to remove 
billboards, U.S. law requires payment of compensation if a government authority compels the removal of a lawful billboard 
along a primary or interstate highway that was built with federal financial assistance. Additionally, many states require similar 
compensation (or relocation) with regard to compelled removals of lawful billboards in other locations, although the 
methodology used to determine such compensation varies by jurisdiction. Some local governments have attempted to force 
removal of billboards after a period of years under a concept called amortization. Under this concept, the governmental body 
asserts that just compensation has been earned by continued operation of the billboard over a period of time. Thus far, we have 
generally been able to obtain satisfactory compensation for our billboards purchased or removed as a result of governmental 
action, although there is no assurance that this will continue to be the case in the future, and, if it does not continue to be the 
case, there could be an adverse effect on our business, financial condition and results of operations.

Content-based restrictions on outdoor advertising may further restrict the categories of customers that can advertise using 
our structures and sites.

Restrictions on outdoor advertising of certain products, services or other content are or may be imposed by federal, state and 
local laws and regulations, as well as contracts with municipalities and transit franchise partners. For example, tobacco 
products have been effectively banned from outdoor advertising in all of the jurisdictions in which we currently do business. In 
addition, state and local governments in some cases limit outdoor advertising of alcohol, which represented 4% of our U.S. 
Media segment revenues in each of 2018, 2017 and 2016. Further, certain municipalities and transit franchise partners limit 
issue-based outdoor advertising. Content-based restrictions could cause a reduction in our revenues from leasing advertising 
space on outdoor advertising displays that display such advertisements and a simultaneous increase in the available space on 
the existing inventory of displays in the outdoor advertising industry, which could have an adverse effect on our business, 
financial condition and results of operations.

19

 
Environmental, health and safety laws and regulations may limit or restrict some of our operations.

As the owner or operator of various real properties and facilities, we must comply with various federal, state and local 
environmental, health and safety laws and regulations in the United States and Canada. We and our properties are subject to 
such laws and regulations related to the use, storage, disposal, emission and release of hazardous and nonhazardous substances 
and employee health and safety. Historically, with the exception of safety upgrades, we have not incurred significant 
expenditures to comply with these laws. However, additional laws that may be passed in the future, or a finding of a violation 
of or liability under existing laws, could require us to make significant expenditures and otherwise limit or restrict some of our 
operations, which could have an adverse effect on our business, financial condition and results of operations.

Our operating results are subject to seasonal variations and other factors.

Our business has experienced and is expected to continue to experience seasonality due to, among other things, seasonal 
advertising patterns and seasonal influences on advertising markets. Typically, our revenues and profits are highest in the fourth 
quarter, during the holiday shopping season, and lowest in the first quarter, as advertisers adjust their spending following the 
holiday shopping season. The effects of such seasonality make it difficult to estimate future operating results based on the 
previous results of any specific quarter, which may make it difficult to plan capital expenditures and expansion, could affect 
operating results and could have an adverse effect on our business, financial condition and results of operations.

Acquisitions and other strategic transactions that we may pursue could have a negative effect on our results of operations.

We frequently evaluate strategic opportunities both within and outside our existing lines of business. We expect from time to 
time to pursue additional acquisitions of business and/or assets and other strategic transactions, including technology 
investments and/or the disposition of certain businesses and/or assets. These acquisitions or transactions could be material, and 
involve numerous risks, including:

• 

• 

acquisitions or other strategic transactions may prove unprofitable and fail to generate anticipated cash flows or gains;

integrating acquired businesses and/or assets may be more difficult, costly or time consuming than expected and the 
anticipated benefits and costs savings of such acquisitions or transactions may not be fully realized, for example:

  we may need to recruit additional senior management, as we cannot be assured that senior management of 

acquired businesses and/or assets will continue to work for us, and we cannot be certain that our recruiting efforts 
will succeed;

  unforeseen difficulties could divert significant time, attention and effort from management that could otherwise be 

directed at developing existing business;

  we may encounter difficulties expanding corporate infrastructure to facilitate the integration of our operations and 

systems with those of acquired businesses and/or assets, which may cause us to lose the benefits of any 
expansion; and/or

  we may lose billboard leases, franchises or advertisers in connection with such acquisitions or transactions, which 

could disrupt our ongoing businesses;

•  we may not be aware of all of the risks associated with any acquired businesses and/or assets and certain of our 

assumptions with respect to these acquired businesses and/or assets may prove to be inaccurate, which could result in 
unexpected litigation or regulatory exposure, unfavorable accounting treatment, unexpected increases in taxes due, a 
loss of anticipated tax benefits or other adverse effects on our business, operating results or financial condition;

•  we may not be able to obtain financing necessary to fund potential acquisitions or strategic transactions;

•  we may face increased competition for acquisitions of businesses and assets from other outdoor advertising 

companies, some of which may have greater financial resources than we do, which may result in higher prices for 
those businesses and assets;

•  we may enter into markets and geographic areas where we have limited or no experience; and

20

 
• 

because we must comply with various requirements under the Code in order to maintain our qualification to be taxed 
as a REIT, including restrictions on the types of assets we may hold, the sources of our income and accumulation of 
earnings and profits, our ability to engage in certain acquisitions or strategic transactions, such as acquisitions of C 
corporations, may be limited. See “—Risks Related to Our Status as a REIT—Complying with REIT requirements 
may cause us to liquidate investments or forgo otherwise attractive opportunities.”

Further, acquisitions and dispositions by us may require antitrust review by U.S. federal antitrust agencies and may require 
review by foreign antitrust agencies under the antitrust laws of foreign jurisdictions. We can give no assurances that the U.S. 
Department of Justice, the U.S. Federal Trade Commission or foreign antitrust agencies will not seek to bar us from the 
acquisition or disposition of additional advertising businesses in any market.

We are dependent on our management team, and the loss of senior executive officers or other key employees could have an 
adverse effect on our business, financial condition and results of operations.

We believe our future success depends on the continued service and skills of our existing management team and other key 
employees with experience and business relationships within their respective roles, including landlord and customer 
relationships. The loss of one or more of these key personnel could have an adverse effect on our business, financial condition 
and results of operations because of their skills, knowledge of the market, years of industry experience and the difficulty of 
finding qualified replacement personnel. If any of these personnel were to leave and compete with us, it could have an adverse 
effect on our business, financial condition and results of operations.

Our board of directors has the power to cause us to issue additional shares of stock without stockholder approval.

Our charter authorizes us to issue additional authorized but unissued shares of common or preferred stock. In addition, our 
charter permits a majority of our entire board of directors to, without stockholder approval, amend our charter to increase or 
decrease the aggregate number of shares of stock or the number of shares of stock of any class or series that we have authority 
to issue. Our charter also permits our board of directors to classify or reclassify any unissued shares of common or preferred 
stock and set the preferences, rights and other terms of the classified or reclassified shares. As a result, our board of directors 
will be able to establish a series of shares of common or preferred stock that could delay or prevent a transaction or a change in 
control that might involve a premium price for outstanding shares of stock or otherwise be in the best interests of our 
stockholders.

Certain provisions of Maryland law may limit the ability of a third party to acquire control of us.

Certain provisions of the MGCL may have the effect of delaying or preventing a transaction or a change in control of us that 
might involve a premium price for shares of our stock or otherwise be in the best interests of our stockholders, including:

• 

• 

“business combination” provisions that, subject to certain exceptions, prohibit certain business combinations between 
a Maryland corporation and an “interested stockholder” (defined generally as any person who beneficially owns, 
directly or indirectly, 10% or more of the voting power of a corporation’s outstanding voting stock or an affiliate or 
associate of a corporation who, at any time during the two-year period immediately prior to the date in question, was 
the beneficial owner of 10% or more of the voting power of the then-outstanding stock of the corporation) or an 
affiliate of such an interested stockholder for five years after the most recent date on which the stockholder becomes 
an interested stockholder, and thereafter imposes two super-majority stockholder voting requirements on these 
combinations; and

“control share” provisions that provide that, subject to certain exceptions, holders of “control shares” of a Maryland 
corporation (defined as voting shares of stock that, if aggregated with all other shares of stock owned or controlled by 
the acquirer, would entitle the acquirer to exercise voting power in the election of directors within one of three 
increasing ranges) acquired in a “control share acquisition” (defined as the direct or indirect acquisition of issued and 
outstanding “control shares,” subject to certain exceptions) have no voting rights except to the extent approved by its 
stockholders by the affirmative vote of at least two-thirds of all of the votes entitled to be cast on the matter, excluding 
all interested shares.

Additionally, under Title 3, Subtitle 8 of the MGCL, our board of directors is permitted, without stockholder approval and 
regardless of what is provided in our charter or bylaws, to implement certain takeover defenses.

Our board of directors has by resolution exempted from the provisions of the Maryland Business Combination Act, as 
described above, all business combinations between us and any other person, provided that such business combination is first 
21

 
approved by our board of directors (including a majority of our directors who are not affiliates or associates of such person). In 
addition, our bylaws contain a provision opting out of the Maryland Control Share Acquisition Act, as described above. 
Moreover, our charter provides that vacancies on our board may be filled only by a majority of the remaining directors, and that 
any directors elected by the board to fill vacancies will serve for the remainder of the full term of the class of directors in which 
the vacancy occurred and until a successor is elected and qualifies. Our charter provides that, subject to the rights, if any, of 
holders of any class or series of preferred stock to elect or remove one or more directors, members of our board of directors 
may be removed only for cause (as defined in our charter), and then only by the affirmative vote of at least two-thirds of the 
votes entitled to be cast generally in the election of directors. Our bylaws provide that our board of directors has the exclusive 
power to adopt, alter or repeal any provision of our bylaws and to make new bylaws. There can be no assurance that these 
exemptions or provisions will not be amended or eliminated at any time in the future.

Our rights and the rights of our stockholders to take action against our directors and officers are limited.

Our charter contains a provision that eliminates the liability of our directors and officers to the maximum extent permitted by 
Maryland law. In addition, our charter authorizes us, and our bylaws obligate us, to the maximum extent permitted by Maryland 
law in effect from time to time, to indemnify and, without requiring a preliminary determination of the ultimate entitlement to 
indemnification, pay or reimburse reasonable expenses in advance of final disposition of a proceeding to:

• 

• 

any present or former director or officer who is made or threatened to be made a party to, or witness in, a proceeding 
by reason of his or her service in that capacity; and

any individual who, while a director or officer of our company and at our request, serves or has served as a director, 
officer, trustee or manager of another corporation, REIT, limited liability company, partnership, joint venture, trust, 
employee benefit plan or any other enterprise and who is made or threatened to be made a party to, or witness in, the 
proceeding by reason of his or her service in that capacity.

Our charter and bylaws also permit us to indemnify and advance expenses to any person who served a predecessor of ours in 
any of the capacities described above and to any employee of our company or a predecessor of our company.

The indemnification and payment or reimbursement of expenses provided by the indemnification provisions of our charter and 
bylaws shall not be deemed exclusive of or limit in any way other rights to which any person seeking indemnification, or 
payment or reimbursement of expenses may be or may become entitled under any statute, bylaw, resolution, insurance, 
agreement, vote of stockholders or disinterested directors or otherwise.

In addition, we have entered into separate indemnification agreements with each of our directors. Each indemnification 
agreement provides, among other things, for indemnification as provided in the agreement and otherwise to the fullest extent 
permitted by law and our charter and bylaws against judgments, fines, penalties, amounts paid in settlement and reasonable 
expenses, including attorneys’ fees. The indemnification agreements provide for the advancement or payment of expenses to 
the indemnitee and for reimbursement to us if it is found that such indemnitee is not entitled to such advancement.

Accordingly, in the event that any of our directors or officers are exculpated from, or indemnified against, liability but whose 
actions impede our performance, we and our stockholders’ ability to recover damages from that director or officer will be 
limited.

We have substantial indebtedness that could adversely affect our financial condition.

As of December 31, 2018, we had total indebtedness of approximately $2.3 billion (consisting of the Term Loan, the Notes and 
the AR Securitization Facilities with outstanding aggregate principal balances of $670.0 million, $1.5 billion and $160.0 
million, respectively), undrawn commitments under the Revolving Credit Facility of $430.0 million, excluding $66.0 million of 
letters of credit issued against the Revolving Credit Facility and borrowing capacity remaining under the AR Facility of $15.0 
million.  See “Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations—Liquidity and 
Capital Resources.” 

Our level of debt could have important consequences, including:

•  making it more difficult for us to satisfy our obligations with respect to the Notes and our other debt;

22

 
• 

• 

• 

• 

• 

• 

requiring us to dedicate a substantial portion of our cash flow from operations to payments on indebtedness, thereby 
reducing the availability of cash flow to fund acquisitions, working capital, capital expenditures, and strategic business 
development efforts and other corporate purposes;

increasing our vulnerability to and limiting our flexibility in planning for, or reacting to, changes in the business, the 
industries in which we operate, the economy and governmental regulations;

restricting us from making strategic acquisitions or causing us to make non-strategic divestitures;

exposing us to the risk of increased interest rates as borrowings under the Senior Credit Facilities and the AR Facility 
are expected to be subject to variable rates of interest;

placing us at a competitive disadvantage compared to our competitors that have less debt; and

limiting our ability to borrow additional funds.

The terms of the agreements governing our indebtedness restrict our current and future operations, particularly our ability 
to incur debt that we may need to fund initiatives in response to changes in our business, the industries in which we operate, 
the economy and governmental regulations.

The Credit Agreement and the indentures governing the Notes contain a number of restrictive covenants that impose significant 
operating and financial restrictions on us and our subsidiaries and limit our ability to engage in actions that may be in our long-
term best interests, including restrictions on our and our subsidiaries’ ability to:

• 

• 

incur additional indebtedness;

pay dividends on, repurchase or make distributions in respect of our capital stock (other than dividends or distributions 
necessary for us to maintain our REIT status, subject to certain conditions);

•  make investments or acquisitions;

• 

• 

• 

• 

• 

• 

• 

• 

• 

• 

sell, transfer or otherwise convey certain assets;

change our accounting methods;

create liens;

enter into sale/leaseback transactions;

enter into agreements restricting the ability to pay dividends or make other intercompany transfers;

consolidate, merge, sell or otherwise dispose of all or substantially all of our or our subsidiaries’ assets;

enter into transactions with affiliates;

prepay certain kinds of indebtedness;

issue or sell stock of our subsidiaries; and

change the nature of our business.

The agreements governing the AR Securitization Facilities also contain affirmative and negative covenants with respect to our 
wholly-owned SPV (as defined below) holding our accounts receivables.

In addition, the Credit Agreement (and under certain circumstances, the agreements governing the AR Securitization Facilities) 
has a financial covenant that requires us to maintain a Consolidated Net Secured Leverage Ratio (as described in “Item 7. 
Management’s Discussion and Analysis of Financial Condition and Results of Operations—Liquidity and Capital Resources”). 
Our ability to meet this financial covenant may be affected by events beyond our control.

23

 
As a result of all of these restrictions, we may be:

• 

• 

• 

limited in how we conduct our business;

unable to raise additional debt or equity financing to operate during general economic or business downturns; or

unable to compete effectively or to take advantage of new business opportunities.

These restrictions could hinder our ability to grow in accordance with our strategy or inhibit our ability to adhere to our 
intended distribution policy and, accordingly, may cause us to incur additional U.S. federal income tax liability beyond current 
expectations.

A breach of the covenants under the Credit Agreement or either of the indentures governing the Notes, as well as a breach of 
the covenants under the agreements governing the AR Securitization Facilities, including the inability to repay any amounts 
due and payable, could result in an event of default or termination event under the applicable agreement. Such a default or 
termination event would allow the lenders under the Senior Credit Facilities, the Purchasers (as defined below) under the AR 
Securitization Facilities and the holders of the Notes to accelerate the repayment of such debt and may result in the acceleration 
of the repayment of any other debt to which a cross-acceleration or cross-default provision applies. In the event our creditors 
accelerate the repayment of our borrowings, we and our subsidiaries may not have sufficient assets to repay that indebtedness. 
An event of default or termination event under the Credit Agreement and the agreements governing the AR Securitization 
Facilities would also permit the applicable lenders, Purchasers and any other secured creditors to proceed against the collateral 
that secures such indebtedness, and terminate all other commitments to extend additional credit to us. Any of these events could 
have an adverse effect on our business, financial condition and results of operations.

Despite our substantial indebtedness level, we and our subsidiaries may be able to incur substantially more indebtedness, 
including secured indebtedness. This could further exacerbate the risks to our financial condition described above.

We and our subsidiaries may incur significant additional indebtedness in the future, including secured indebtedness. Although 
the Credit Agreement, the indentures governing the Notes and the agreements governing the AR Securitization Facilities 
contain restrictions on the incurrence of additional indebtedness and additional liens, these restrictions will be subject to a 
number of qualifications and exceptions, and the additional indebtedness, including secured indebtedness, incurred in 
compliance with these restrictions could be substantial. If we incur any additional indebtedness that ranks equally with the our 
Senior Credit Facilities, the AR Securitization Facilities and/or the Notes, subject to collateral arrangements, the holders of that 
debt will be entitled to share ratably with existing holders of our debt in any proceeds distributed in connection with any 
insolvency, liquidation, reorganization, dissolution or other winding up of our business. This may have the effect of reducing 
the amount of proceeds paid to existing shareholders. These restrictions also will not prevent us from incurring obligations that 
do not constitute indebtedness. If new debt is added to our current debt levels, the related risks that we now face would 
increase.

Our variable rate indebtedness subjects us to interest rate risk, which could cause our debt service obligations to increase 
significantly.

Borrowings under the Senior Credit Facilities and the AR Securitization Facilities are at variable rates of interest and expose us 
to interest rate risk. If interest rates increase, our debt service obligations on the variable rate indebtedness will increase even 
though the amount borrowed remains the same, and our net income and cash flows will correspondingly decrease. At our level 
of indebtedness, as of December 31, 2018, each 1/4% change in interest rates on our variable rate Term Loan and AR 
Securitization Facilities would have resulted in a $1.3 million and $0.4 million, respectively, change in annual estimated 
interest expense. Our aggregate annual estimated interest expense will increase if we make any borrowings under our 
Revolving Credit Facility. We have, and may in the future, enter into interest rate swaps that involve the exchange of floating 
for fixed rate interest payments in order to reduce future interest rate volatility. However, we may not elect to maintain such 
interest rate swaps with respect to any of our variable rate indebtedness, and any swaps we enter into may not fully mitigate our 
interest rate risk. In addition, the transition away from the use of the London Interbank Offered Rate (“LIBOR”) after 2021 to a 
new reference rate may have unanticipated effects on the agreements governing our indebtedness, our interest rate swaps and 
the credit markets generally, which we are not able to predict at this time.

24

 
To service our indebtedness, we require a significant amount of cash and our ability to generate cash depends on many 
factors beyond our control.

Our ability to make cash payments on and to refinance our indebtedness, including the Notes, and to fund planned capital 
expenditures will depend on our ability to generate significant operating cash flow in the future. Our ability to generate such 
cash flow is subject to general economic, financial, competitive, legislative, regulatory and other factors that are beyond our 
control. In addition, our ability to generate cash flow may be affected by our REIT compliance obligations and any 
consequences of failing to remain qualified as a REIT. See “—Risks Related to Our Status as a REIT.”

Our business may not generate cash flow from operations in an amount sufficient to enable us to pay our indebtedness, 
including the Notes, or to fund our other liquidity needs. If we cannot service our indebtedness, we may have to take actions 
such as refinancing or restructuring our indebtedness, selling assets or reducing or delaying capital expenditures, strategic 
acquisitions and investments. Such actions, if necessary, may not be effected on commercially reasonable terms or at all. Our 
ability to refinance or restructure our debt will depend on the condition of the capital markets and our financial condition at the 
applicable time. Any refinancing of our debt could be at higher interest rates and may require us to comply with more onerous 
covenants, which could further restrict our business operations. Further, the Credit Agreement, the indentures governing the 
Notes and the agreements governing the AR Securitization Facilities restrict our ability to undertake, or use the proceeds from, 
such measures.

Our cash available for distribution to stockholders may not be sufficient to make distributions at expected levels, and we 
may need to borrow in order to make such distributions or may not be able to make such distributions in full.

Distributions that we make will be authorized and determined by our board of directors in its sole discretion out of funds 
legally available therefor. While we anticipate maintaining relatively stable distribution(s) during each year, the amount, timing 
and frequency of distributions will be at the sole discretion of our board of directors and will be declared based upon various 
factors, including, but not limited to: future taxable income, limitations contained in our debt instruments (such as restrictions 
on distributions in excess of the minimum amount required to maintain our status as a REIT and on the ability of our 
subsidiaries to distribute cash to the Company), debt service requirements, our results of operations, our financial condition, our 
operating cash inflows and outflows, including capital expenditures and acquisitions, limitations on our ability to use cash 
generated in the TRSs to fund distributions and applicable law. We may need to increase our borrowings in order to fund our 
intended distributions. See “Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases 
of Equity Securities—Dividend Policy” and “—Despite our substantial indebtedness level, we and our subsidiaries may be able 
to incur substantially more indebtedness, including secured indebtedness. This could further exacerbate the risks to our 
financial condition described above.” 

Hedging transactions could have a negative effect on our results of operations.

We have, and may in the future, enter into hedging transactions, including without limitation, with respect to interest rate 
exposure and foreign currency exchange rates and on one or more of our assets or liabilities. The use of hedging transactions 
involves certain risks, including: (1) the possibility that the market will move in a manner or direction that would have resulted 
in a gain for us had a hedging transaction not been utilized, in which case our performance would have been better had we not 
engaged in the hedging transaction; (2) the risk of an imperfect correlation between the risk sought to be hedged and the 
hedging transaction used; (3) the potential illiquidity for the hedging instrument used, which may make it difficult for us to 
close out or unwind a hedging transaction; (4) the possibility that our counterparty fails to honor its obligations; and (5) the 
possibility that we may have to post collateral to enter into hedging transactions, which we may lose if we are unable to honor 
our obligations. In addition, as a REIT, we have limitations on our income sources, and the hedging strategies available to us 
will be more limited than those available to companies that are not REITs. See “—Risks Related to Our Status as a REIT—
Complying with REIT requirements may limit our ability to hedge effectively and may cause us to incur tax liabilities.”

We face diverse risks in our Canadian business, which could adversely affect our business, financial condition and results 
of operations.

Our Canadian business contributed approximately $84.6 million to total revenues in 2018, approximately $73.2 million to total 
revenues in 2017 and approximately $67.3 million to total revenues in 2016. Inherent risks in our Canadian business activities 
could decrease our Canadian sales and have an adverse effect on our business, financial condition and results of operations. 
These risks include potentially unfavorable Canadian economic conditions, political conditions or national priorities, Canadian 
government regulation and changes in such regulation, violations of applicable anti-corruption laws or regulations, potential 
expropriation of assets by the Canadian government, the failure to bridge cultural differences and limited or prohibited access 

25

to our Canadian operations and the support they provide. We may also have difficulty repatriating profits or be adversely 
affected by exchange rate fluctuations in our Canadian business.

If our security measures are breached, our services may be perceived as not being secure, users and customers may curtail 
or stop using our services, and we may incur significant legal and financial exposure.

Although we have implemented physical and logical security measures, along with crisis management procedures, designed to 
protect against the loss, misuse and alteration of our websites, digital assets and proprietary business information as well as 
consumer, business partner and advertiser personally identifiable information, no security measures are impenetrable and we 
remain subject to unauthorized access attempts to our networks and assets. Further, because techniques used to obtain 
unauthorized access and degrade or disable systems change frequently and often are not recognized until launched against a 
target, we may be unable to anticipate these techniques or implement adequate preventative measures. A security breach could 
occur due to the acts or omissions of third parties, employee error, malfeasance, system errors or vulnerabilities, or otherwise. 
If an actual or perceived breach of our security occurs, we could lose competitively sensitive business information or suffer 
disruptions to our business operations. In addition, the public perception of the effectiveness of our security measures or 
services could be harmed, we could lose business partners and advertisers, and we could suffer significant legal and financial 
exposure in connection with remediation efforts, investigations and legal proceedings and changes in our security and system 
protection measures.

Changes in regulations and consumer concerns regarding privacy, information security and data, or any failure or 
perceived failure to comply with these regulations or our internal policies, could negatively impact our business.

We collect and utilize demographic and other information from and about consumers, business partners, advertisers and website 
users. We are subject to numerous federal, state, local and foreign laws, rules and regulations as well as industry standards and 
regulations regarding privacy, information security, data and consumer protection, among other things. Many of these laws and 
industry standards and regulations are still evolving and changes in the nature of the data that we purchase and/or collect, and 
the ways that data is permitted to be collected, stored, used and/or shared may negatively impact the way that we are able to 
conduct business. In addition, changes in consumer expectations and demands regarding privacy, information security and data 
may result in further restrictions on the nature of the data that we purchase and/or collect, and the ways we collect, use, disclose 
and derive economic value from data that we purchase and/or collect, and may limit our ability to offer targeted advertising 
opportunities to our business partners and advertisers. Although we monitor regulatory changes and have implemented internal 
policies and procedures designed to comply with all applicable laws, rules, industry standards and regulations, any failure or 
perceived failure by us to comply with applicable regulatory requirements or our internal policies related to privacy, 
information security, data and/or consumer protection could result in a loss of confidence, a loss of goodwill, damage to our 
brand, loss of business partners and advertisers, adverse regulatory proceedings and/or civil litigation, which could negatively 
impact our business.

We could suffer losses due to impairment in the carrying value of our long-lived assets and goodwill.

A significant portion of our assets are long-lived assets and goodwill. We test for long-lived asset impairment whenever there is 
an indication that the carrying amount of the asset may not be recoverable. If business conditions or other factors cause our 
results of operations and/or cash flows to decline, we may be required to record a non-cash asset impairment charge. We test 
goodwill for impairment during the fourth quarter of each year and between annual tests if events or circumstances require an 
interim impairment assessment. A downward revision in the estimated fair value of a reporting unit could result in a non-cash 
goodwill impairment charge. For example, as a result of an impairment analysis performed during the second quarter of 2018, 
we determined that the carrying value of our Canadian reporting unit exceeded its fair value and we recorded an impairment 
charge of $42.9 million on the Consolidated Statements of Operations. Any such impairment charges could have a material 
adverse effect on our reported net income. See “Item 7. Management’s Discussion and Analysis of Financial Condition and 
Results of Operations—Critical Accounting Policies”

26

Risks Related to Our Status as a REIT

If we fail to remain qualified as a REIT, we will be subject to U.S. federal income tax as a regular corporation and could 
face a substantial tax liability, which would reduce the amount of cash available for distribution to our stockholders.

Qualification to be taxed as a REIT involves the application of highly technical and complex Code provisions for which only 
limited judicial and administrative authorities exist. Even a technical or inadvertent failure to comply with these provisions 
could jeopardize our REIT qualification. Our ability to remain qualified to be taxed as a REIT will depend on our satisfaction 
of certain asset, income, organizational, distribution, stockholder ownership and other requirements on a continuing basis. In 
addition, our ability to satisfy the requirements to remain qualified to be taxed as a REIT may depend in part on the actions of 
third parties over which we have no control or only limited influence.

In addition, the rules dealing with U.S. federal income taxation are continually under review by persons involved in the 
legislative process and by the IRS and the U.S. Department of the Treasury (the “Treasury”). Although the IRS has issued a 
private letter ruling with respect to certain issues relevant to our ability to qualify to be taxed as a REIT, no assurance can be 
given that the IRS will not challenge our qualification to be taxed as a REIT in the future.  Changes to the tax laws or 
interpretations thereof, or the IRS’s position with respect to our private letter ruling, with or without retroactive application, 
could materially and negatively affect our ability to qualify to be taxed as a REIT. 

If we were to fail to remain qualified to be taxed as a REIT in any taxable year, we would be subject to U.S. federal income tax 
on our taxable income at regular corporate rates, and dividends paid to our stockholders would not be deductible by us in 
computing our taxable income. Any resulting corporate tax liability could be substantial and would reduce the amount of cash 
available for distribution to holders of our common stock, which in turn could have an adverse impact on the value of our 
common stock and may require us to incur indebtedness or liquidate certain investments in order to pay such tax liability. 
Unless we were entitled to relief under certain Code provisions, we would also be disqualified from re-electing to be taxed as a 
REIT for the four taxable years following the year in which we failed to qualify to be taxed as a REIT.

REIT distribution requirements could adversely affect our ability to execute our business plan.

To maintain REIT status, we must meet a number of organizational and operational requirements, including a requirement that 
we annually distribute to our stockholders at least 90% of our REIT taxable income, determined without regard to the 
dividends-paid deduction and excluding any net capital gains. To the extent that we satisfy this distribution requirement and 
qualify for taxation as a REIT but distribute less than 100% of our REIT taxable income, determined without regard to the 
dividends-paid deduction and including any net capital gains, we will be subject to U.S. federal income tax on our undistributed 
net taxable income. In addition, we will be subject to a nondeductible 4% excise tax if the amount that we actually distribute to 
our stockholders in a calendar year is less than a minimum amount specified under U.S. federal tax laws. We intend to pay 
regular quarterly distributions to our stockholders in an amount not less than 100% of our REIT taxable income (determined 
before the deduction for dividends paid). 

From time to time, we may generate taxable income greater than our cash flow as a result of differences in timing between the 
recognition of taxable income and the actual receipt of cash or the effect of nondeductible capital expenditures, the creation of 
reserves or required debt or amortization payments. If we do not have other funds available in these situations, we could be 
required to borrow funds on unfavorable terms, sell assets at disadvantageous prices or distribute amounts that would otherwise 
be invested in future acquisitions to make distributions sufficient to enable us to pay out enough of our taxable income to 
satisfy the REIT distribution requirement and to avoid corporate income tax and the 4% excise tax in a particular year. These 
alternatives could increase our costs or reduce our equity. Thus, compliance with the REIT requirements may impact our ability 
to grow, which could adversely affect the value of our common stock.

To fund our growth strategy and refinance our indebtedness, we may depend on external sources of capital, which may not 
be available to us on commercially reasonable terms or at all.

As a result of the REIT organizational and operational requirements described above, we may not be able to fund future capital 
needs, including any necessary acquisition financing, solely from operating cash flows. Consequently, we expect to rely on 
third-party capital market sources for debt or equity financing to fund our business strategy. In addition, we will likely need 
third-party capital market sources to refinance our indebtedness at or prior to maturity. Turbulence in the United States or 
international financial markets and economies could adversely impact our ability to replace or renew maturing liabilities on a 
timely basis or access the capital markets to meet liquidity and capital expenditure requirements and may result in adverse 
effects on our business, financial condition and results of operations. As such, we may not be able to obtain financing on 
favorable terms or at all. Our access to third-party sources of capital also depends, in part, on:

27

• 

• 

• 

• 

the market’s perception of our growth potential;

our then-current levels of indebtedness;

our historical and expected future earnings, cash flows and cash distributions; and

the market price per share of our common stock.

In addition, our ability to access additional capital may be limited by the terms of our outstanding indebtedness, which may 
restrict our incurrence of additional debt. See “—Risks Related to Our Business and Operations—Despite our substantial 
indebtedness level, we and our subsidiaries may be able to incur substantially more indebtedness, including secured 
indebtedness. This could further exacerbate the risks to our financial condition described above.” If we cannot obtain capital 
when needed, we may not be able to acquire or develop properties when strategic opportunities arise or refinance our debt, 
which could have an adverse effect on our business, financial condition and results of operations.

Even if we remain qualified to be taxed as a REIT, we may face other tax liabilities that reduce our cash flow.

Even if we remain qualified for taxation as a REIT, we may be subject to certain U.S. federal, state and local taxes on our 
income and assets, including taxes on any undistributed income and state or local income, property and transfer taxes. For 
example, in order to meet the REIT qualification requirements, we may hold some of our assets or conduct certain of our 
activities through one or more TRSs or other subsidiary corporations that will be subject to foreign, federal, state and local 
corporate-level income taxes as regular C corporations. In addition, we may incur a 100% excise tax on transactions with a 
TRS if the transactions are not conducted on an arm’s-length basis. Any of these taxes would decrease cash available for 
distribution to holders of our common stock.

Complying with REIT requirements may cause us to liquidate investments or forgo otherwise attractive opportunities.

To remain qualified to be taxed as a REIT for U.S. federal income tax purposes, we must ensure that, at the end of each 
calendar quarter, at least 75% of the value of our assets consists of cash, cash items, government securities and “real estate 
assets” (as defined in the Code), including certain mortgage loans and securities. The remainder of our investments (other than 
government securities, qualified real estate assets and securities issued by a TRS) generally cannot include more than 10% of 
the outstanding voting securities of any one issuer or more than 10% of the total value of the outstanding securities of any one 
issuer. In addition, in general, no more than 5% of the value of our total assets (other than government securities, qualified real 
estate assets and securities issued by a TRS) can consist of the securities of any one issuer, and no more than 20% of the value 
of our total assets can be represented by securities of one or more TRSs. If we fail to comply with these requirements at the end 
of any calendar quarter, we must correct the failure within 30 days after the end of the calendar quarter or qualify for certain 
statutory relief provisions to avoid losing our REIT qualification and suffering adverse tax consequences. As a result, we may 
be required to liquidate or forgo otherwise attractive investments. These actions could have the effect of reducing our income 
and amounts available for distribution to holders of our common stock.

In addition to the assets tests set forth above, to remain qualified to be taxed as a REIT for U.S. federal income tax purposes, 
we must continually satisfy tests concerning, among other things, the sources of our income, the amounts we distribute to our 
stockholders and the ownership of our stock. We may be unable to pursue investments that would be otherwise advantageous to 
us in order to satisfy the source-of-income or asset-diversification requirements for qualifying to be taxed as a REIT. 
Accordingly, compliance with the REIT requirements may hinder our ability to make certain attractive investments.

Complying with REIT requirements may depend on our ability to contribute certain contracts to a taxable REIT subsidiary.

Our ability to satisfy certain REIT requirements may depend on us contributing to a TRS certain contracts, or portions of 
certain contracts, with respect to outdoor advertising assets that do not qualify as real property for purposes of the REIT asset 
tests. Moreover, our ability to satisfy the REIT requirements may depend on us properly allocating between us and our TRS the 
revenue or cost, as applicable, associated with the portion of any such contract contributed to the TRS. There can be no 
assurance that the IRS will not determine that such contribution was not a true contribution between us and our TRS or that we 
did not properly allocate the applicable revenues or costs. Were the IRS successful in such a challenge, it could adversely 
impact our ability to qualify to be taxed as a REIT or our effective tax rate and tax liability.

28

 
 
Our planned use of taxable REIT subsidiaries may cause us to fail to qualify to be taxed as a REIT.

The net income of our TRSs is not required to be distributed to us, and income that is not distributed to us generally will not be 
subject to the REIT income distribution requirement. However, there may be limitations on our ability to accumulate earnings 
in our TRSs and the accumulation or reinvestment of significant earnings in our TRSs could result in adverse tax treatment. In 
particular, if the accumulation of cash in our TRSs causes the fair market value of our securities in our TRSs and certain other 
non-qualifying assets to exceed 20% of the fair market value of our assets, we would fail to remain qualified to be taxed as a 
REIT for U.S. federal income tax purposes.

The ownership limitations that apply to REITs, as prescribed by the Code and by our charter, may inhibit market activity in 
the shares of our common stock and restrict our business combination opportunities.

In order for us to qualify to be taxed as a REIT, not more than 50% in value of the outstanding shares of our stock may be 
owned, beneficially or constructively, by five or fewer individuals, as defined in the Code to include certain entities, at any time 
during the last half of each taxable year after the first year for which we elect to qualify to be taxed as a REIT. Additionally, at 
least 100 persons must beneficially own our stock during at least 335 days of a taxable year (other than the first taxable year for 
which we elect to be taxed as a REIT). Subject to certain exceptions, our charter authorizes our board of directors to take such 
actions as are necessary and desirable to preserve our qualification to be taxed as a REIT. Our charter also provides that, unless 
exempted by the board of directors, no person may own more than 9.8% in value or in number, whichever is more restrictive, 
of the outstanding shares of our common stock or 9.8% in value of the aggregate outstanding shares of all classes and series of 
our stock. A person that did not acquire more than 9.8% of our outstanding stock may nonetheless become subject to our 
charter restrictions in certain circumstances, including if repurchases by us cause a person’s holdings to exceed such 
limitations. The constructive ownership rules are complex and may cause shares of stock owned directly or constructively by a 
group of related individuals to be constructively owned by one individual or entity. These ownership limits could delay or 
prevent a transaction or a change in control of our company that might involve a premium price for shares of our stock or 
otherwise be in the best interests of our stockholders.

Complying with REIT requirements may limit our ability to hedge effectively and may cause us to incur tax liabilities.

The REIT provisions of the Code substantially limit our ability to hedge our assets and liabilities. Any income from a hedging 
transaction that we enter into primarily to manage risk of interest rate changes or to manage risk of currency fluctuations with 
respect to borrowings made or to be made or to acquire or carry real estate assets does not constitute “gross income” for 
purposes of the 75% or 95% gross income tests that apply to REITs, provided that certain identification requirements are met. 
To the extent that we enter into other types of hedging transactions or fail to properly identify such a transaction as a hedge, the 
income is likely to be treated as non-qualifying income for purposes of both of the gross income tests. As a result of these rules, 
we may be required to limit our use of advantageous hedging techniques or implement those hedges through a TRS. This could 
increase the cost of our hedging activities because our TRS may be subject to tax on gains or expose us to greater risks 
associated with changes in interest rates that we would otherwise choose to bear. In addition, losses in our TRS will generally 
not provide any tax benefit, except that such losses could theoretically be carried back or forward against past or future taxable 
income in the TRS.

If we fail to meet the REIT income tests as a result of receiving non-qualifying rental income, we would be required to pay a 
penalty tax in order to retain our REIT status.

Certain income we receive could be treated as non-qualifying income for purposes of the REIT requirements. Even if we have 
reasonable cause for a failure to meet the REIT income tests as a result of receiving non-qualifying income, we would 
nonetheless be required to pay a penalty tax in order to retain our REIT status.

Even if we remain qualified to be taxed as a REIT, we could be subject to tax on any unrealized net built-in gains in the 
assets held before electing to be treated as a REIT.

Following our REIT election, we owned appreciated assets that were held by a C corporation and were acquired by us in a 
transaction in which the adjusted tax basis of the assets in our hands was determined by reference to the adjusted tax basis of 
the assets in the hands of the C corporation. If we dispose of any such appreciated assets in a taxable transaction during the 5-
year period following our acquisition of the assets from the C corporation (i.e., during the 5-year period ending July 17, 2019), 
we will be subject to tax at the highest corporate tax rates on any gain from such assets to the extent of the excess of the fair 
market value of the assets on the date that they were acquired by us (i.e., at the time that we became a REIT) over the adjusted 
tax basis of such assets on such date, which are referred to as built-in gains. We would be subject to this tax liability even if we 
maintain our status as a REIT. Any recognized built-in gain will retain its character as ordinary income or capital gain and will 
29

be taken into account in determining REIT taxable income and our distribution requirement for the year such gain is 
recognized. Any tax on the recognized built-in gain will reduce REIT taxable income. We may choose not to sell in a taxable 
transaction appreciated assets that we might otherwise sell during the 5-year period in which the built-in gain tax applies in 
order to avoid the built-in gain tax. However, there can be no assurances that such a taxable transaction will not occur. If we 
sell such assets in a taxable transaction, the amount of corporate tax that we will pay will vary depending on the actual amount 
of net built-in gain present in those assets as of the time we became a REIT. The amount of tax could be significant.

The IRS may deem the gains from sales of our outdoor advertising assets to be subject to a 100% prohibited transaction tax.

From time to time, we may sell outdoor advertising assets. The IRS may deem one or more sales of our outdoor advertising 
assets to be “prohibited transactions” (generally, sales or other dispositions of property that is held as inventory or primarily for 
sale to customers in the ordinary course of a trade or business). If the IRS takes the position that we have engaged in a 
“prohibited transaction,” the gain we recognize from such sale would be subject to a 100% tax. We do not intend to hold 
outdoor advertising assets as inventory or for sale in the ordinary course of business; however, whether property is held as 
inventory or “primarily for sale to customers in the ordinary course of a trade or business” depends on the particular facts and 
circumstances and there is no assurance that our position will not be challenged by the IRS especially if we make frequent sales 
or sales of outdoor advertising assets in which we have short holding periods.

We may establish operating partnerships as part of our REIT structure, which could result in conflicts of interests between 
our stockholders and holders of our operating partnership units and could limit our liquidity or flexibility.

As part of our REIT structure, we have established a “DownREIT” operating partnership, and we may in the future establish an 
“UPREIT” and additional “DownREIT” operating partnerships, whereby we acquire certain assets by issuing units in an 
operating partnership (or a subsidiary) in exchange for an asset owner contributing such assets to the partnership (or 
subsidiary). If we enter into such transactions, in order to induce the contributors of such assets to accept units in our operating 
partnerships, rather than cash, in exchange for their assets, it may be necessary for us to provide them additional incentives. For 
instance, the operating partnership’s limited partnership or limited liability company agreement may provide that any 
unitholder of the operating partnership may be entitled to receive cash or equity distributions on its units, as well as exchange 
units for cash equal to the value of an equivalent number of shares of our common stock or, at our option, for shares of our 
common stock on a one-for-one basis. We may also enter into additional contractual arrangements with asset contributors under 
which we would agree to repurchase a contributor’s units for shares of our common stock or cash, at the option of the 
contributor, at set times.

In connection with these transactions, persons holding operating partnership units (or similar securities) may have the right to 
vote on certain amendments to the partnership agreements of such operating partnerships, as well as on certain other matters. 
Unitholders holding these voting rights may be able to exercise them in a manner that conflicts with the interests of our 
stockholders. As the sole member of the general partner of the operating partnerships or as the managing member, we would 
have fiduciary duties to the unitholders of the operating partnerships that may conflict with duties that our officers and directors 
owe to the Company.

In addition, if a holder of operating partnership units (or similar securities) received cash distributions on its units and/or 
required us to repurchase the units for cash, it would limit our liquidity and thus our ability to use cash to make other 
investments, distributions to stockholders, debt service payments, or satisfy other obligations. Moreover, if we were required to 
repurchase units for cash at a time when we did not have sufficient cash to fund the repurchase, we might be required to sell 
one or more assets to raise funds to satisfy this obligation. Furthermore, we might agree that if distributions the holder of 
operating partnership units (or similar securities) received did not provide them with a defined return, then upon redemption of 
the units, we would pay the holder an additional amount necessary to achieve that return. Such a provision could further 
negatively impact our liquidity and flexibility. Finally, in order to allow a contributor of assets to defer taxable gain on the 
contribution of assets to our operating partnerships, we might agree not to sell a contributed asset for a defined period of time 
or until the contributor exchanged its operating partnership units (or similar securities) for cash or shares. Such an agreement 
would prevent us from selling those properties, even if market conditions made such a sale favorable to us.

U.S. federal tax reform legislation could affect REITs, trading of our stock, the markets in which we operate, and our 
business, financial condition and results of operations, in ways that are difficult to anticipate. 

On December 22, 2017, the Tax Cuts and Jobs Act (the “Tax Act”) was signed into law making significant changes to the Code, 
including corporate and individual tax rates and the calculation of taxes, as well as international tax rules. While the changes in 
the Tax Act generally appear to be favorable with respect to REITs, the extensive changes to non-REIT provisions in the Code 

30

may have unanticipated effects on REITs, the Company and/or our stockholders. At this point, certain guidance on the changes 
made in the Tax Act have been issued but it is unlikely that legislative clarifications will be issued for some time. 

Accordingly, there can be no assurance that the Tax Act, or any future tax legislation, will not have an adverse effect on our 
business, financial condition and results of operations. 

Item 1B. Unresolved Staff Comments.

None.

Item 2. Properties.

Our principal executive offices, which we lease, are located at 405 Lexington Avenue, 17th Floor, New York, NY 10174. We 
and our subsidiaries also own and lease office and warehouse space throughout the United States and Canada. We consider our 
properties adequate for our present needs, and adequately covered by insurance.  

In the United States and Canada, we primarily lease our outdoor advertising sites, but, in a few cases, we own or hold 
permanent easements on our outdoor advertising sites. These lease agreements have terms varying between one month and 
multiple years, with an average term of nine years, and usually provide renewal options. Our lease agreements generally allow 
us to use the land for the construction, repair and relocation of outdoor advertising structures, including all rights necessary to 
access and maintain the site. Approximately 68% of our outdoor advertising site leases will expire or be subject to renewal in 
the next 5 years, 22% will expire or be subject to renewal in 6 to 10 years and 10% will expire or be subject to renewal in more 
than 10 years. There is no significant concentration of outdoor advertising sites under any one lease or with any one landlord. 
An important part of our business activity is to manage our lease portfolio and negotiate suitable lease renewals and extensions. 
For further information regarding our outdoor advertising sites and structures, see “Item 1. Business—Our Portfolio of Outdoor 
Advertising Structures and Sites” and “Item 1. Business—Renovation, Improvement and Development.”

Item 3. Legal Proceedings.

On an ongoing basis, we are engaged in lawsuits and governmental proceedings and respond to various investigations, 
inquiries, notices and claims from national, state and local governmental and other authorities (collectively, “litigation”). 
Litigation is inherently uncertain and always difficult to predict. Although it is not possible to predict with certainty the 
eventual outcome of any litigation, in our opinion, none of our current litigation is expected to have a material adverse effect on 
our results of operations, financial position or cash flows. 

Item 4. Mine Safety Disclosures.

None.

31

PART II

Item 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity 
Securities.

Market Information 

Shares of our common stock began trading on the New York Stock Exchange (“NYSE”) on March 28, 2014, under the ticker 
symbol “CBSO.” On November 20, 2014, in connection with our rebranding, shares of our common stock began trading on 
the NYSE under the ticker symbol “OUT”.  Prior to March 28, 2014, there was no public market for our common stock.  

Holders

As of February 26, 2019, we had 222 holders of record of our common stock. 

Dividend Policy

To maintain REIT status, we must annually distribute to our stockholders at least 90% of our REIT taxable income, determined 
without regard to the dividends-paid deduction and excluding any net capital gains.  To the extent that we satisfy this 
distribution requirement and qualify for taxation as a REIT but distribute less than 100% of our REIT taxable income, 
determined with the above modifications, we will be subject to U.S. federal income tax on our undistributed net taxable 
income. In addition, we will be subject to a nondeductible 4% excise tax if the amount that we actually distribute to our 
stockholders in a calendar year is less than a minimum amount specified under U.S. federal tax laws. We intend to pay regular 
quarterly distributions to our stockholders in an amount not less than 100% of our REIT taxable income (determined before the 
deduction for dividends paid). See “Item 1. Business—Tax Status.”

Distributions that we make will be authorized and determined by our board of directors in its sole discretion out of assets 
legally available therefor. While we anticipate maintaining relatively stable distribution(s) during each year, the amount, timing 
and frequency of distributions will be at the sole discretion of the board of directors, and distributions will be declared based 
upon various factors, including but not limited to: future taxable income, limitations contained in our debt instruments (such as  
restrictions on distributions in excess of the minimum amount required to maintain our status as a REIT and on the ability of 
our subsidiaries to distribute cash to the Company), debt service requirements, our results of operations, our financial condition, 
our operating cash inflows and outflows, including capital expenditures and acquisitions, limitations on our ability to use cash 
generated in the TRSs to fund distributions and applicable law.  See “Item 1A. Risk Factors,” “Item 7. Management’s 
Discussion and Analysis of Financial Condition and Results of Operations—Liquidity and Capital Resources” and “Item 8. 
Financial Statements and Supplementary Data.” We may need to increase our borrowings in order to fund our intended 
distributions. We expect that our distributions may exceed our net income, due, in part, to noncash expenses included in net 
income (loss).

We anticipate that our distributions generally will be taxable as ordinary income to our stockholders, although we may 
designate a portion of the distributions as qualified dividend income or capital gain dividends or a portion of the distributions 
may constitute a return of capital or be taxable as capital gain. We furnish annually to each of our stockholders a statement 
setting forth distributions paid during the preceding year and their characterization as ordinary income dividends, return of 
capital, qualified dividends, income or capital gain dividends or non-dividend distributions. Approximately 86.1% of the 
dividends we distributed in 2018 should be considered ordinary income by our stockholders for tax purposes, approximately 
1.4% should be considered a capital gain, and approximately 12.5% should be considered a return of capital. The capital gain 
distribution is subject to certain recapture provisions for both individual and corporate shareholders.

Performance Graph 

The information in this section, including the performance graph, shall not be deemed “soliciting material” or to be “filed” 
with the SEC for purposes of Section 18 of the Exchange Act, or otherwise subject to the liabilities under that Section, and shall 
not be deemed to be incorporated by reference into any filing of the Company under the Securities Act of 1933, as amended, or 
the Exchange Act.

The following graph compares the cumulative total stockholder return on OUTFRONT Media Inc.’s common stock to the 
cumulative total return of Lamar Advertising Company, Clear Channel Outdoor Holdings, Inc., the Standard & Poor’s 500 
Stock Index (“S&P 500”), the S&P 500 Media Industry Index, and the FTSE National Association of Real Estate Investment 
Trusts (“NAREIT”) All Equity REITs Index. 

32

The performance graph assumes $100 invested on March 28, 2014, in OUTFRONT Media Inc.’s common stock, Lamar 
Advertising Company’s common stock, Clear Channel Outdoor Holdings, Inc.’s common stock, the S&P 500, the S&P 500 
Media Industry Index, and the FTSE NAREIT All Equity REITs Index, including the reinvestment of dividends, through the 
calendar year ended December 31, 2018. 

OUTFRONT Media Inc.

Lamar Advertising Company
Clear Channel Outdoor Holdings,

Inc.

S&P 500
S&P 500 Media Industry Index(a)
FTSE NAREIT All Equity REITs

Index

Mar. 28, 2014
100.00
$

Dec. 31, 2014
110.12
$

Dec. 31, 2015
94.82
$

Dec. 31, 2016
114.66
$

Dec. 31, 2017
113.74
$

Dec. 31, 2018
95.43
$

100.00

108.99

127.89

150.48

174.01

170.65

100.00

100.00
100.00

123.81

112.56
115.65

65.36

114.12
110.68

91.96

127.77
127.97

101.01

155.66
138.47

115.94

148.83
128.00

100.00

118.77

122.12

132.66

144.17

138.34

(a)  As of December 31, 2018, the S&P 500 Media Industry Index consists of the following companies: CBS Corporation; Charter Communications, Inc.; 
Comcast Corporation; Discovery Communications, Inc.; DISH Network Corporation; Interpublic Group of Companies Inc.; News Corporation; 
Omnicom Group Inc.

Unregistered Sales of Equity Securities

None.

33

Purchases of Equity Securities by the Issuer

October 1, 2018 through October 31, 2018

November 1, 2018 through November 30, 2018

December 1, 2018 through December 31, 2018

Total

Item 6. Selected Financial Data.

Total Number of 
Shares 
Purchased

— $

—

—

—

Average Price
Paid Per Share
—

—

—

—

Total Number of
Shares Purchased
as Part of
Publicly
Announced
Programs

Remaining
Authorizations

—

—

—

—

—

—

—

—

The following table sets forth our selected historical consolidated financial data for the periods presented. The selected 
historical consolidated statements of operations and cash flow data for each of the years ended December 31, 2018, 2017 and 
2016 and the selected historical consolidated balance sheet data as of December 31, 2018 and 2017, have been derived from 
our audited consolidated financial statements for such years, which are included in this Annual Report on Form 10-K. The 
selected historical consolidated statements of operations and cash flow data for the years ended December 31, 2015 and 2014 
and the selected historical consolidated balance sheet information as of December 31, 2016, 2015 and 2014 have been derived 
from our audited historical consolidated financial statements, which are not included in this Annual Report on Form 10-K. 

You should read the following information together with “Item 1A. Risk Factors,” “Item 7. Management’s Discussion and 
Analysis of Financial Condition and Results of Operations” and “Item 8. Financial Statements and Supplementary Data.” 

34

(in millions, except per share amounts)
Statement of Operations data:

Revenues

Adjusted OIBDA(c)
Less:
Stock-based compensation(d)
Restructuring charges

Acquisition costs

Loss on real estate assets held for 

sale(b)

Net (gain) loss on dispositions
Impairment charge(e)
Depreciation

Amortization
Operating income

Interest expense, net

Benefit (provision) for income taxes

Net income (loss)

Net income (loss) per weighted 
average shares outstanding(f):
Basic

Diluted

Dividends declared per common

share

Funds from operations (“FFO”)(g)
Adjusted FFO (“AFFO”)(g)

Balance sheet data (at period end):

Property and equipment, net

Total assets

Current liabilities

Long-term debt, net

Total stockholders’ equity/invested

equity

Cash flow data:

Cash flow provided by operating

activities

Capital expenditures:

Growth

Maintenance

Total capital expenditures

$

$

$

$

$

$

$

$

$

$

$

$

$

$

$

$

$

$

$

2018

2017

Year Ended December 31,
2016(a)

2015

2014

1,606.2

479.5

$

$

1,520.5

444.1

$

$

1,513.9

449.0

$

$

20.2

2.1

—

—

(5.5)

42.9

85.9

20.5

6.4

—

—
(14.3)
—

89.7

99.1
234.8

$

(125.7) $

(4.9) $

107.9

$

100.1
241.7
$
(116.9) $
(4.1) $
$

125.8

0.76

0.75

1.44

301.0

299.7

652.9

3,828.7

402.6

2,149.6

1,102.8

214.3

63.7

18.6

82.3

$

$

$

$

$

$

$

$

$

$

$

$

$

0.90

0.90

1.44

277.3

277.6

662.1

3,808.2

299.6

2,145.3

1,181.1

249.3

50.9

19.9

70.8

$

$

$

$

$

$

$

$

$

$

$

$

$

18.0

2.5

—

1.3
(1.9)
—

108.9

115.3
204.9
$
(113.8) $
(5.4) $
$
90.9

0.66

0.66

1.36

280.4

294.5

665.0

3,738.5

251.5

2,136.8

1,232.9

287.1

40.9

18.5

59.4

$

$

$

$

$

$

$

$

$

$

$

$

$

$

$

1,513.8

437.6

15.2

2.6

—

103.6

0.7

—

113.7

115.4
86.4
$
(114.8) $
(5.4) $
(29.4) $

(0.21) $
(0.21) $

1.42

272.2

268.1

701.7

3,815.5

265.6

2,222.0

1,212.6

293.1

33.6

25.6

59.2

$

$

$

$

$

$

$

$

$

$

$

1,353.8

413.4

10.4

9.8

10.4

—
(2.5)
—

107.2

95.0
183.1
(84.8)
206.0

306.9

2.69

2.67

5.67

483.9

235.7

782.9

3,991.4

255.2

2,166.1

1,445.5

262.8

40.9

23.3

64.2

(a)  In 2016, we sold all of our equity interest in certain of our subsidiaries, which held all of the assets of our outdoor advertising business in 

Latin America. (See Item 8., Note 13. Acquisitions and Dispositions: Dispositions to the Consolidated Financial Statements).
(b)  In 2015, we recorded a non-cash loss on real estate assets held for sale. This non-cash loss is primarily comprised of the impact of 

including unrecognized foreign currency translation adjustment losses in the carrying value of assets held for sale. (See Item 8., Note 13. 
Acquisitions and Dispositions: Dispositions to the Consolidated Financial Statements).

(c)  Adjusted OIBDA is a non-GAAP financial measure. For purposes of the above table, we calculate “Adjusted OIBDA” as operating 

income (loss) before depreciation, amortization, net (gain) loss on dispositions, stock-based compensation, restructuring charges, 
impairment charges, loss on real estate assets held for sale and costs related to the Acquisition. Adjusted OIBDA is among the primary 

35

measures we use for managing our business, evaluating our operating performance and planning and forecasting future periods, as it is 
an important indicator of our operational strength and business performance. Our management believes users of our financial data are 
best served if the information that is made available to them allows them to align their analysis and evaluation of our operating results 
along the same lines that our management uses in managing, planning and executing our business strategy. Our management also 
believes that the presentation of Adjusted OIBDA, as a supplemental measure, is useful in evaluating our business because eliminating 
certain non-comparable items highlight operational trends in our business that may not otherwise be apparent when relying solely on 
GAAP financial measures. It is management’s opinion that this supplemental measure provides users of our financial data with an 
important perspective on our operating performance and also makes it easier for users of our financial data to compare our results with 
other companies that have different financing and capital structures or tax rates. See “Item 7. Management’s Discussion and Analysis of 
Financial Condition and Results of Operations,” for further information about Adjusted OIBDA.

(d)  Stock-based compensation in 2014, excludes $5.6 million recorded as Restructuring charges.
(e)  As a result of an impairment analysis performed during the second quarter of 2018, we determined that the carrying value of our 

Canadian reporting unit exceeded its fair value and we recorded an impairment charge of $42.9 million on the Consolidated Statement of 
Operations.

(f)  Net income per weighted average share outstanding for 2014 was calculated based on weighted average shares outstanding of 114.3 

million for basic earnings (loss) per share (“EPS”) and 114.8 million for diluted EPS.

(g)  We calculate FFO in accordance with the definition established by NAREIT. FFO reflects net income (loss) adjusted to exclude gains 
and losses from the sale of real estate assets, impairment charges, depreciation and amortization of real estate assets, amortization of 
direct lease acquisition costs, the non-cash effect of loss on real estate assets held for sale and the same adjustments for our equity-based 
investments, as well as the related income tax effect of adjustments, as applicable. We calculate AFFO as FFO adjusted to include cash 
paid for direct lease acquisition costs as such costs are generally amortized over a period ranging from four weeks to one year and 
therefore are incurred on a regular basis. AFFO also includes cash paid for maintenance capital expenditures since these are routine uses 
of cash that are necessary for our operations. In addition, AFFO excludes costs related to the Acquisition and restructuring charges, as 
well as certain non-cash items, including non-real estate depreciation and amortization, stock-based compensation expense, accretion 
expense, the non-cash effect of straight-line rent and amortization of deferred financing costs, and the non-cash portion of income taxes, 
as well as the related income tax effect of adjustments, as applicable. We use FFO and AFFO measures for managing our business and 
for planning and forecasting future periods, and each is an important indicator of our operational strength and business performance, 
especially compared to other REITs. Our management believes users of our financial data are best served if the information that is made 
available to them allows them to align their analysis and evaluation of our operating results along the same lines that our management 
uses in managing, planning and executing our business strategy. Our management also believes that the presentations of FFO and AFFO, 
as supplemental measures, are useful in evaluating our business because adjusting results to reflect items that have more bearing on the 
operating performance of REITs highlight trends in our business that may not otherwise be apparent when relying solely on GAAP 
financial measures. It is management’s opinion that these supplemental measures provide users of our financial data with an important 
perspective on our operating performance and also make it easier to compare our results to other companies in our industry, as well as to 
REITs. See “Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations,” for further information 
about FFO and AFFO.

36

The following table presents a reconciliation of Net income (loss) to FFO and AFFO:

(in millions)
Net income (loss)(1)
Depreciation of billboard
advertising structures

Amortization of real estate-related

intangible assets

Amortization of direct lease

acquisition costs

Loss on real estate assets held for

sale

Net (gain) loss on disposition of

real estate assets

Impairment charge

Adjustment related to equity-

based investments

Income tax effect of    

adjustments(2)
FFO

Non-cash portion of income taxes

Cash paid for direct lease

acquisition costs

Maintenance capital expenditures

Restructuring charges - severance

Acquisition costs

Other depreciation

Other amortization
Stock-based compensation

Non-cash effect of straight-line

rent

Accretion expense

Amortization of deferred

financing costs

Income tax effect of    

adjustments(3)
AFFO

Year Ended December 31,

2018

2017

2016

2015

2014

$

107.9

$

125.8

$

90.9

$

(29.4) $

306.9

69.1

42.7

43.2

—

(5.5)

42.9

0.2

0.5

301.0

(3.5)

(41.3)

(18.6)

2.1

—

16.8

13.2

20.2

1.9

2.4

5.7

(0.2)

$

299.7

$

76.2

48.2

40.0

—

(14.3)
—

0.5

0.9

277.3
(3.6)

(39.2)
(19.9)
6.4

—

13.5

11.9

20.5

3.4

2.3

6.1

98.2

52.9

38.2

1.3

(1.9)
—

0.7

0.1

280.4

4.2

(37.0)
(18.5)
2.5

—

10.7

24.2

18.0

1.3

2.4

6.4

104.9

55.8

36.3

103.6

0.7

—

0.7

(0.4)
272.2
(0.4)

(35.9)
(25.6)
2.6

—

8.8

23.3

15.2

(0.3)
2.5

6.3

(1.1)
277.6

$

(0.1)
294.5

$

(0.6)
268.1

$

99.6

44.9

33.8

—

(2.5)
—

0.8

0.4

483.9
(259.0)

(32.8)
(23.3)
4.2

10.4

7.6

16.3

16.0

(0.2)
2.3

12.1

(1.8)
235.7

(1)  Our net income (loss) reflects our tax status as a regular domestic C corporation for U.S. federal income tax purposes through July 
16, 2014. On July 17, 2014, we began operating as a REIT for U.S. federal income tax purposes. We incurred an income tax 
expense of $4.9 million in 2018, $4.1 million in 2017, $5.4 million in each of 2016 and 2015, and realized an income tax benefit of 
$206.0 million in 2014. Our cash paid for taxes during these periods were $8.4 million in 2018, $6.8 million in 2017, $1.2 million 
in 2016, $5.8 million in 2015 and $53.0 million in 2014. (See “Item 7. Management’s Discussion and Analysis of Financial 
Condition and Results of Operations—Liquidity and Capital Resources—Cash Flows.”)

(2)  Income tax effect related to Net (gain) loss on disposition of real estate assets.
(3)  Income tax effect related to Restructuring charges - severance and acquisition costs.

37

 
Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations.

The following Management’s Discussion and Analysis of Financial Condition and Results of Operations (“MD&A”) should be 
read in conjunction with our historical consolidated financial statements and the notes thereto in “Item 8. Financial Statements 
and Supplementary Data.” This MD&A contains forward-looking statements that involve numerous risks and uncertainties. 
The forward-looking statements are subject to a number of important factors, including, but not limited to, those factors 
discussed in “Item 1A. Risk Factors” and the “Cautionary Statement Regarding Forward-Looking Statements” section of this 
Annual Report on Form 10-K, that could cause our actual results to differ materially from the results described herein or 
implied by such forward-looking statements. 

Overview

OUTFRONT Media is a real estate investment trust (“REIT”), which provides advertising space (“displays”) on out-of-home 
advertising structures and sites in the United States (the “U.S.”) and Canada. We manage our operations through three operating 
segments—(1) U.S. Billboard and Transit, which is included in our U.S. Media reportable segment, (2) International and (3) 
Sports Marketing. International and Sports Marketing do not meet the criteria to be a reportable segment and accordingly, are 
both included in Other (see Item 8., Note 19. Segment Information to the Consolidated Financial Statements). Prior to April 1, 
2016, our International segment included our advertising businesses in Canada and Latin America.

On April 1, 2016, we sold all of our equity interests in certain of our subsidiaries (the “Disposition”), which held all of the 
assets of our outdoor advertising business in Latin America. (See Item 8., Note 13. Acquisitions and Dispositions: Dispositions 
to the Consolidated Financial Statements.) The operating results of our outdoor advertising business in Latin America through 
April 1, 2016, are included on our Consolidated Financial Statements for 2016, and are included in Other in our segment 
reporting. 

Business

We are one of the largest providers of advertising space on out-of-home advertising structures and sites across the U.S. and 
Canada. Our inventory consists of billboard displays, which are primarily located on the most heavily traveled highways and 
roadways in top Nielsen Designated Market Areas (“DMAs”), and transit advertising displays operated under exclusive multi-
year contracts with municipalities in large cities across the U.S. and Canada. We also have marketing and multimedia rights 
agreements with colleges, universities and other educational institutions, which entitle us to operate on-campus advertising 
displays, as well as manage marketing opportunities, media rights and experiential entertainment at sports events. In total, we 
have displays in all of the 25 largest markets in the U.S. and approximately 140 markets in the U.S. and Canada. Our top 
market, high profile location focused portfolio includes sites such as the Bay Bridge in San Francisco, various locations along 
Sunset Boulevard in Los Angeles, and sites in and around both Grand Central Station and Times Square in New York. The 
breadth and depth of our portfolio provides our customers with a range of options to address their marketing objectives, from 
national, brand-building campaigns to hyper-local campaigns that drive customers to the advertiser’s website or retail location 
“one mile down the road.” 

In addition to providing location-based displays, we also focus on delivering audiences to our customers. Using Geopath, the 
out-of-home advertising industry’s audience measurement system, we provide advertisers with the size and demographic 
composition of the audience that is exposed to individual displays or a complete campaign. As part of our ON Smart Media 
platform, we are developing hardware and software solutions for enhanced demographic and location targeting, and engaging 
ways to connect with consumers on-the-go. Additionally, our OUTFRONT Mobile Network allows our customers to further 
leverage location targeting with interactive mobile advertising that uses geofence technology and other data to push mobile ads 
to consumers within a pre-defined radius around a corresponding billboard display or other designated advertising location. 
Further, our social influence add-on product allows our customers to leverage location targeting with social sharing 
amplification.

We believe out-of-home advertising continues to be an attractive form of advertising, as our displays are always viewable and 
cannot be turned off, skipped, blocked or fast-forwarded. Further, out-of-home advertising can be an effective “stand-alone” 
medium, as well as an integral part of a campaign to reach audiences using multiple forms of media, including television, radio, 
print, online, mobile and social media advertising platforms. We provide our customers with a differentiated advertising 
solution at an attractive price point relative to other forms of advertising. In addition to leasing displays, we provide other 
value-added services to our customers, such as pre-campaign category research, attribution, consumer insights, creative design 
support through OUTFRONT Studios, print production and post-campaign tracking and analytics, as well as use of a real-time 
mobile operations reporting system that facilitates proof of performance to customers for substantially all of our business.  

38

U.S. Media.  Our U.S. Media segment generated 22% of its revenues in the New York City metropolitan area in 2018, 23% in 
2017 and 25% in 2016, and generated 16% in the Los Angeles metropolitan area in each of 2018, 2017 and 2016. Our U.S. 
Media segment generated Revenues of $1,466.8 million in 2018, $1,406.5 million in 2017 and $1,393.8 million in 2016, and 
Operating income before Depreciation, Amortization, Net (gain) loss on dispositions, Stock-based compensation, 
Restructuring charges, Impairment charges and Loss on real estate assets held for sale (“Adjusted OIBDA”) of $500.2 
million in 2018, $478.1 million in 2017 and $473.8 million in 2016. (See the “Segment Results of Operations” section of this 
MD&A.)

Other (includes International and Sports Marketing).  Other generated Revenues of $139.4 million in 2018, $114.0 million in 
2017 and $120.1 million in 2016, and Adjusted OIBDA of $17.3 million in 2018, $8.4 million in 2017 and $17.8 million in 
2016.

Economic Environment

Our revenues and operating results are sensitive to fluctuations in advertising expenditures, general economic conditions and 
other external events beyond our control. 

Business Environment

The outdoor advertising industry is fragmented, consisting of several companies operating on a national basis, as well as 
hundreds of smaller regional and local companies operating a limited number of displays in a single or a few local geographic 
markets. We compete with these companies for both customers and structure and display locations. We also compete with other 
media, including online, mobile and social media advertising platforms and traditional advertising platforms (such as 
television, radio, print and direct mail marketers). In addition, we compete with a wide variety of out-of-home media, including 
advertising in shopping centers, airports, movie theaters supermarkets and taxis.

Increasing the number of digital displays in our prime audience locations is an important element of our organic growth 
strategy, as digital displays have the potential to attract additional business from both new and existing customers. We believe 
digital displays are attractive to our customers because they allow for the development of richer and more visually engaging 
messages, provide our customers with the flexibility both to target audiences by time of day and to quickly launch new 
advertising campaigns, and eliminate or greatly reduce print production and installation costs. In addition, digital displays 
enable us to run multiple advertisements on each display. Digital billboard displays generate approximately four times more 
revenue per display on average than traditional static billboard displays. Digital billboard displays also incur, on average, 
approximately two to four times more costs, including higher variable costs associated with the increase in revenue than 
traditional static billboard displays. As a result, digital billboard displays generate higher profits and cash flows than traditional 
static billboard displays. The majority of our digital billboard displays were converted from traditional static billboard displays. 

In 2017, we commenced deployment of state-of-the-art digital transit displays in connection with several transit franchises and 
are planning to increase deployments significantly over the coming years. Once the digital transit displays have been deployed 
at scale, we expect that revenue generated on digital transit displays will be a multiple of the revenue generated on comparable 
static transit displays. We intend to incur significant equipment deployment costs and capital expenditures in the coming years 
to continue increasing the number of digital displays in our portfolio. 

39

We have built or converted 57 new digital billboard displays in the United States and 26 in Canada in 2018. Additionally, in 
2018, we installed 56 small-format digital displays and entered into marketing arrangements to sell advertising on 18 third-
party digital billboard displays in the U.S. with a net decrease of three third-party digital billboard displays in Canada. In 2018, 
we have built, converted or replaced 1,646 digital transit and other displays in the United States. The following table sets forth 
information regarding our digital displays. 

Location
United States

Canada

Total

Digital Revenues (in millions)
for the Year Ended December 31, 2018

Number of Digital Displays
 as of December 31, 2018(a)

Digital 
Billboard 
189.9
$

Digital 
Transit 
and Other
59.4
$

Total 
Digital 
Revenues
249.3
$

26.2

0.2

26.4

$

216.1

$

59.6

$

275.7

Digital 
Billboard 
Displays
957

183

1,140

Digital 
Transit 
and Other 
Displays
2,854

58

2,912

Total 
Digital 
Displays
3,811

241

4,052

(a)  Digital display amounts (1) include displays reserved for transit agency use and (2) exclude: (i) all displays under our multimedia rights agreements with 
colleges, universities and other educational institutions; and (ii) 1,649 MetroCard vending machine digital screens. Our number of digital displays is 
impacted by acquisitions, dispositions, management agreements, the net effect of new and lost billboards, and the net effect of won and lost franchises in 
the period.

Our revenues and profits may fluctuate due to seasonal advertising patterns and influences on advertising markets. Typically, 
our revenues and profits are highest in the fourth quarter, during the holiday shopping season, and lowest in the first quarter, as 
advertisers adjust their spending following the holiday shopping season.

We have a diversified base of customers across various industries. During 2018, our largest categories of advertisers were 
retail, computers/internet and healthcare/pharmaceuticals, which represented 9%, 8%, and 8% of our total U.S. Media 
segment revenues, respectively. During 2017, our largest categories of advertisers were retail, healthcare/pharmaceuticals and 
television, which represented 9%, 8% and 7% of our total U.S. Media segment revenues. During 2016, our largest categories 
of advertisers were retail, television and healthcare/pharmaceuticals, which represented 9%, 7% and 7% of our total U.S. 
Media segment revenues, respectively. 

Our large-scale portfolio allows our customers to reach a national audience and also provides the flexibility to tailor campaigns 
to specific regions or markets. In 2018, we generated approximately 44% of our U.S. Media segment revenues from national 
advertising campaigns, compared to 45% in 2017 and 47% in 2016. 

Our transit businesses require us to periodically obtain and renew contracts with municipalities and other governmental 
entities. When these contracts expire, we generally must participate in highly competitive bidding processes in order to obtain 
or renew contracts.

Key Performance Indicators

Our management reviews our performance by focusing on the indicators described below.

Several of our key performance indicators are not prepared in conformity with Generally Accepted Accounting Principles in the 
United States of America (“GAAP”). We believe these non-GAAP performance indicators are meaningful supplemental 
measures of our operating performance and should not be considered in isolation of, or as a substitute for, their most directly 
comparable GAAP financial measures.

40

(in millions, except percentages)
Revenues
Organic revenues(a)(b)
Operating income
Adjusted OIBDA(b)
Adjusted OIBDA(b) margin
Funds from operations (“FFO”)(b)
Adjusted FFO (“AFFO”)(b)
Net income

Year Ended December 31,

2018
1,606.2

1,586.5

$

2017
1,520.5

1,513.2

$

234.8

479.5

30%
301.0

299.7

107.9

241.7

444.1

29%
277.3

277.6

125.8

% Change
6%

5
(3)
8

9

8
(14)

(a)  Organic revenues exclude revenues associated with a significant acquisition, the impact of a new accounting standard (See Item 8., Note 2. Summary of 

Significant Accounting Policies: Adoption of New Accounting Standards to the Consolidated Financial Statements) and the impact of foreign currency 
exchange rates (“non-organic revenues”). We provide organic revenues to understand the underlying growth rate of revenue excluding the impact of non-
organic revenue items. Our management believes organic revenues are useful to users of our financial data because it enables them to better understand 
the level of growth of our business period to period. Since organic revenues are not calculated in accordance with GAAP, it should not be considered in 
isolation of, or as a substitute for, revenues as an indicator of operating performance. Organic revenues, as we calculate it, may not be comparable to 
similarly titled measures employed by other companies.

(b)  See the “Reconciliation of Non-GAAP Financial Measures” and “Revenues” sections of this MD&A for reconciliations of Operating income to Adjusted 

OIBDA, Net income to FFO and AFFO and Revenues to organic revenues. 

Adjusted OIBDA

We calculate Adjusted OIBDA as operating income (loss) before depreciation, amortization, net (gain) loss on dispositions, 
stock-based compensation, restructuring charges, impairment charges and loss on real estate assets held for sale. We calculate 
Adjusted OIBDA margin by dividing Adjusted OIBDA by total revenues. Adjusted OIBDA and Adjusted OIBDA margin are 
among the primary measures we use for managing our business, evaluating our operating performance and planning and 
forecasting future periods, as each is an important indicator of our operational strength and business performance. Our 
management believes users of our financial data are best served if the information that is made available to them allows them to 
align their analysis and evaluation of our operating results along the same lines that our management uses in managing, 
planning and executing our business strategy. Our management also believes that the presentations of Adjusted OIBDA and 
Adjusted OIBDA margin, as supplemental measures, are useful in evaluating our business because eliminating certain non-
comparable items highlight operational trends in our business that may not otherwise be apparent when relying solely on 
GAAP financial measures. It is management’s opinion that these supplemental measures provide users of our financial data 
with an important perspective on our operating performance and also make it easier for users of our financial data to compare 
our results with other companies that have different financing and capital structures or tax rates. 

FFO and AFFO

We calculate FFO in accordance with the definition established by the National Association of Real Estate Investment Trusts 
(“NAREIT”). FFO reflects net income (loss) adjusted to exclude gains and losses from the sale of real estate assets, impairment 
charges, depreciation and amortization of real estate assets, amortization of direct lease acquisition costs and the same 
adjustments for our equity-based investments, as well as the related income tax effect of adjustments, as applicable. We 
calculate AFFO as FFO adjusted to include cash paid for direct lease acquisition costs as such costs are generally amortized 
over a period ranging from four weeks to one year and therefore are incurred on a regular basis. AFFO also includes cash paid 
for maintenance capital expenditures since these are routine uses of cash that are necessary for our operations. In addition, 
AFFO excludes costs related to restructuring charges, as well as certain non-cash items, including non-real estate depreciation 
and amortization, stock-based compensation expense, accretion expense, the non-cash effect of straight-line rent and 
amortization of deferred financing costs, and the non-cash portion of income taxes, as well as the related income tax effect of 
adjustments, as applicable. We use FFO and AFFO measures for managing our business and for planning and forecasting future 
periods, and each is an important indicator of our operational strength and business performance, especially compared to other 
REITs. Our management believes users of our financial data are best served if the information that is made available to them 
allows them to align their analysis and evaluation of our operating results along the same lines that our management uses in 
managing, planning and executing our business strategy. Our management also believes that the presentations of FFO and 
AFFO, as supplemental measures, are useful in evaluating our business because adjusting results to reflect items that have more 
bearing on the operating performance of REITs highlight trends in our business that may not otherwise be apparent when 
relying solely on GAAP financial measures. It is management’s opinion that these supplemental measures provide users of our 

41

financial data with an important perspective on our operating performance and also make it easier to compare our results to 
other companies in our industry, as well as to REITs. 

Since Adjusted OIBDA, Adjusted OIBDA margin, FFO and AFFO are not measures calculated in accordance with GAAP, they 
should not be considered in isolation of, or as a substitute for, operating income (loss), net income (loss) and revenues, the most 
directly comparable GAAP financial measures, as indicators of operating performance. These measures, as we calculate them, 
may not be comparable to similarly titled measures employed by other companies. In addition, these measures do not 
necessarily represent funds available for discretionary use and are not necessarily a measure of our ability to fund our cash 
needs. 

Reconciliation of Non-GAAP Financial Measures

The following table reconciles Operating income to Adjusted OIBDA, and Net income to FFO and AFFO. 

(in millions, except per share amounts)
Total revenues

Operating income

Restructuring charges
Net gain on dispositions
Impairment charge
Depreciation
Amortization
Stock-based compensation

Adjusted OIBDA
Adjusted OIBDA margin

Net income

Depreciation of billboard advertising structures
Amortization of real estate-related intangible assets
Amortization of direct lease acquisition costs
Net gain on disposition of real estate assets
Impairment charge
Adjustment related to equity-based investments
Income tax effect of adjustments(a)

FFO

Non-cash portion of income taxes

Cash paid for direct lease acquisition costs

Maintenance capital expenditures
Restructuring charges

Other depreciation

Other amortization
Stock-based compensation

Non-cash effect of straight-line rent

Accretion expense

Amortization of deferred financing costs
Income tax effect of adjustments(b)

AFFO

(a) 
(b) 

Income tax effect related to Net gain on disposition of real estate assets.
Income tax effect related to Restructuring charges.

42

Year Ended December 31,

$

$

$

$

$

$

$

$

2018
1,606.2

234.8
2.1
(5.5)
42.9
85.9
99.1
20.2
479.5
30%

107.9
69.1
42.7
43.2
(5.5)
42.9
0.2
0.5
301.0
(3.5)
(41.3)
(18.6)
2.1

16.8

13.2

20.2

1.9

2.4

5.7
(0.2)
299.7

$

$

2017
1,520.5

241.7
6.4
(14.3)
—
89.7
100.1
20.5
444.1
29%

125.8
76.2
48.2
40.0
(14.3)
—
0.5
0.9
277.3
(3.6)
(39.2)
(19.9)
6.4

13.5

11.9

20.5

3.4

2.3

6.1
(1.1)
277.6

FFO in 2018 of $301.0 million increased $23.7 million, or 9%, compared to 2017. AFFO in 2018 of $299.7 million increased 
$22.1 million, or 8%, compared to 2017, primarily due to higher net income, as adjusted for non-cash items and lower 
maintenance capital expenditures, partially offset by lower restructuring charges.

Analysis of Results of Operations

Revenues

We derive Revenues primarily from providing advertising space to customers on our advertising structures and sites. Our 
contracts with customers generally cover periods ranging from four weeks to one year. Revenues from billboard displays are 
recognized as rental income on a straight-line basis over the contract term. Transit and other revenues are recognized over the 
contract period. (See Item 8., Note 11. Revenues to the Consolidated Financial Statements.)

2018 vs. 2017 

(in millions, except percentages)
Revenues:

Billboard
Transit and other

Total revenues

Organic revenues(a):

Billboard

Transit and other

Total organic revenues(a)
Non-organic revenues:

Billboard

Transit and other

Total non-organic revenues

Total revenues

Year Ended December 31,

2018

2017

%
Change

$

$

1,112.4
493.8

1,606.2

1,059.0
461.5

1,520.5

5%
7

6

$

1,099.7

$

486.8

1,586.5

12.7

7.0

19.7

1,051.8

461.4

1,513.2

7.2

0.1

7.3

$

1,606.2

$

1,520.5

5

6

5

76

*

170

6

Calculation is not meaningful.

* 
(a)  Organic revenues exclude revenues associated with a significant acquisition, the impact of a new accounting standard (see Item 8., Note 2. Summary of 
Significant Accounting Policies: Adoption of New Accounting Standards to the Consolidated Financial Statements) and the impact of foreign currency 
exchange rates (“non-organic revenues”). 

On June 13, 2017, certain subsidiaries of OUTFRONT Media Inc. acquired the equity interests of certain subsidiaries of All 
Vision LLC (“All Vision”), which hold substantially all of All Vision’s outdoor advertising assets in Canada, and effectuated an 
amalgamation of All Vision’s Canadian business with our Canadian business (the “Transaction”). 

Total revenues increased $85.7 million, or 6%, and organic revenues increased $73.3 million, or 5%, in 2018 compared to 
2017. 

In 2018, non-organic revenues reflect an acquisition and the impact of a new accounting standard (see Item 8., Note 2. 
Summary of Significant Accounting Policies: Adoption of New Accounting Standards to the Consolidated Financial Statements). 
In 2017, non-organic revenues reflect an acquisition and the impact of foreign currency exchange rates. 

Total billboard revenues increased $53.4 million, or 5%, in 2018 compared to 2017, principally driven by an increase in 
average revenue per display (yield), the conversion of traditional static billboard displays to digital billboard displays and the 
impact of the Transaction, partially offset by lower proceeds from condemnations. 

Organic billboard revenues in 2018 increased $47.9 million, or 5%, compared to 2017, due to an increase in average revenue 
per display (yield) and the conversion of traditional static billboard displays to digital billboard displays, partially offset by 
lower proceeds from condemnations.

43

Total transit and other revenues increased $32.3 million, or 7%, in 2018 compared to 2017, driven by growth in digital displays, 
the impact of a new accounting standard on our Sports Marketing operating segment and the net effect of won and lost 
franchises in the period. 

The increase in organic transit and other revenues in 2018 compared to 2017, is due to growth in digital displays and the net 
effect of won and lost franchises in the period.

2017 vs. 2016 

(in millions, except percentages)
Revenues:

Billboard

Transit and other

Total revenues

Organic revenues(a):

Billboard

Transit and other

Total organic revenues(a)
Non-organic revenues:

Billboard

Transit and other

Total non-organic revenues

Total revenues

Year Ended December 31,

2017

2016

%
Change

$

1,059.0

$

461.5

1,520.5

$

1,046.5

$

455.1

1,501.6

12.5

6.4

18.9

1,071.0

442.9

1,513.9

1,057.8

435.4

1,493.2

13.2

7.5

20.7

$

1,520.5

$

1,513.9

(1)%

4

—

(1)

5

1

(5)

(15)

(9)

—

(a)  Organic revenues exclude revenues associated with significant acquisitions and divestitures, and the impact of foreign currency exchange rates (“non-

organic revenues”). 

Total revenues increased $6.6 million and organic revenues increased $8.4 million, or 1%, in 2017 compared to 2016. 

In 2017, non-organic revenues primarily reflects acquisitions. In 2016, non-organic revenues primarily reflects an acquisition 
and a disposition, as well as the impact of foreign currency exchange rates.

Total billboard revenues decreased $12.0 million, or 1%, in 2017 compared to 2016,  principally driven by a decrease in 
average revenue per display (yield), the net effect of new and lost billboards in the period, the impact of the Disposition and the 
impact of hurricanes in the Florida and Texas markets, partially offset by the conversion of traditional static billboard displays 
to digital billboard displays, higher proceeds from condemnations and the impact of the Transaction (as defined in the 
“Segments Results of Operations: Other” section of this MD&A). The decrease in average revenue per display (yield) is 
primarily due to a reduction in national advertising revenues, partially offset by an increase in local advertising revenues. 

The decrease in organic billboard revenues in 2017 compared to 2016, is due to a decrease in average revenue per display 
(yield), as discussed above, the net effect of new and lost billboards in the period, the impact of hurricanes in the Florida and 
Texas markets, and lower performance in Canada, partially offset by the conversion of traditional static billboard displays to 
digital billboard displays and higher proceeds from condemnations.

Total transit and other revenues increased $18.6 million, or 4%, in 2017 compared to 2016, driven by the net effect of won and 
lost franchises in the period (primarily the Massachusetts Bay Transportation Authority (the “MBTA”)), partially offset by 
lower revenues in New York due to a decrease in average revenue per display (yield), and the impact of the Disposition. The 
decrease in average revenue per display (yield) is primarily due to a reduction in national advertising revenues, partially offset 
by an increase in local advertising revenues.

The increase in organic transit and other revenues in 2017 compared to 2016, is due to the net effect of won and lost franchises 
in the period (primarily the MBTA), partially offset by lower revenues in New York due to a decrease in average revenue per 
display (yield), as discussed above.

44

Expenses

(in millions, except percentages)
Expenses:

Operating

Selling, general and administrative

Restructuring charges

Loss on real estate assets held for sale

Net gain on dispositions

Impairment charge

Depreciation

Amortization

Total expenses

* 

Calculation is not meaningful.

Operating Expenses

Year Ended December 31,

2018 vs.

2017 vs.

2018

2017

2016

2017

2016

% Change

$

859.9

$

835.2

$

287.0

2.1

—
(5.5)
42.9

85.9

99.1

261.7

6.4

—
(14.3)
—

89.7

100.1

818.1

264.8

2.5

1.3
(1.9)
—

108.9

115.3

$

1,371.4

$

1,278.8

$

1,309.0

3%

10
(67)
*
(62)
*
(4)
(1)
7

2%
(1)
156

*

*

*
(18)
(13)
(2)

Our operating expenses are composed of the following:

Billboard property lease expenses. These expenses reflect the cost of leasing the real property on which our billboards are 
mounted. These lease agreements have terms varying between one month and multiple years, and usually provide renewal 
options. Rental expenses are comprised of a fixed monthly amount and under certain agreements, also include contingent rent, 
which varies based on the revenues we generate from the leased site. The fixed portion of property leases are generally paid in 
advance for periods ranging from one to twelve months and expensed evenly over the contract term. Contingent rent is 
generally paid in arrears and is expensed as incurred when the related revenues are recognized.

Transit franchise expenses. These expenses reflect costs charged by municipalities and transit operators under transit 
advertising contracts and are generally calculated based on a percentage of the revenues we generate under the contract, with a 
minimum guarantee. The costs that are determined based on a percentage of revenues are expensed as incurred when the related 
revenues are recognized, and the minimum guarantee is expensed over the contract term.

Posting, maintenance and other site-related expenses. These expenses primarily reflect costs associated with posting and 
rotation, materials, repairs and maintenance, utilities, property taxes and direct costs associated with our Sports Marketing 
operating segment.

(in millions, except percentages)
Operating expenses:

Billboard property lease

Transit franchise

Posting, maintenance and other

Total operating expenses

Year Ended December 31,

2018 vs.

2017 vs.

2018

2017

2016

2017

2016

% Change

$

$

384.1

$

371.2

$

233.8

242.0

238.0

226.0

859.9

$

835.2

$

364.9

230.9

222.3

818.1

3%
(2)
7

3

2%

3

2

2

Billboard property lease expenses represented 35% of billboard revenues in each of  2018 and 2017 and 34% in 2016. The 
increase in billboard property lease costs in 2018 compared to 2017 was primarily due the terms of the new New York 
Metropolitan Transportation Authority (“MTA”) billboard agreement, higher variable rent related to the increase in revenue and 
the impact of the Transaction. The increase in billboard property lease costs in 2017 compared to 2016 was primarily due to an 
increase in Canada billboard property lease costs, primarily as a result of the impact of the Transaction, and an increase in U.S. 
Media segment billboard property lease costs, including a $1.5 million one-time true-up, partially offset by the impact of the 
Disposition (a decrease of $3.0 million compared to 2016). Excluding the impact of the Disposition in 2016, billboard property 
lease expenses increased 3% in 2017 compared to 2016. 

45

 
Transit franchise expenses represented 59% of transit display revenues in 2018 and 63% in each of 2017 and 2016. The 
decrease in transit franchise expenses in 2018 compared to 2017 was primarily due to the terms of the new MTA transit 
franchise agreement. The increase in transit franchise expenses in 2017 compared to 2016 was primarily due to the increase in 
transit revenues, primarily from new contracts (primarily the MBTA), partially offset by the impact of the Disposition (a 
decrease of $0.8 million compared to 2016). 

Billboard property lease and transit franchise expenses increased by $8.7 million in 2018 compared to 2017. Billboard property 
lease and transit franchise expenses increased by $13.4 million in 2017 compared to 2016. 

Posting, maintenance and other expenses as a percentage of Revenues were 15% in each of 2018, 2017 and 2016. Posting, 
maintenance and other expenses increased $16.0 million, or 7%, in 2018 compared to 2017, primarily due to the impact of a 
new accounting standard on our Sports Marketing operating segment (see Item 8., Note 2. Summary of Significant Accounting 
Policies: Adoption of New Accounting Standards to the Consolidated Financial Statements), higher costs related to third-party 
digital equipment sales and higher expenses related to our digital operations. Posting, maintenance and other expenses 
increased $3.7 million, or 2%, in 2017 compared to 2016, primarily due to higher expenses related to our Sports Marketing 
operating segment, higher compensation and benefits-related costs, and the impact of hurricanes in the Florida and Texas 
markets, partially offset by the impact of the Disposition (a decrease of $5.0 million compared to 2016). Excluding the impact 
of the Disposition, posting, maintenance and other expenses increased 4% in 2017 compared to 2016. 

Selling, General and Administrative Expenses (“SG&A”)

SG&A expenses represented 18% of Revenues in 2018 and 17% in each of 2017 and 2016. SG&A expenses increased $25.3 
million, or 10%, in 2018 compared to 2017, primarily due to higher compensation and other employee-related costs and higher 
strategic business development costs, partially offset by lower bad debt expense. SG&A expenses decreased $3.1 million, or 
1%, in 2017 compared to 2016, primarily due to lower professional fees and the impact of the Disposition (a decrease of $3.1 
million compared to 2016), partially offset by higher expenses related to our Sports Marketing operating segment. Excluding 
the impact of the Disposition, SG&A expenses in 2017 were comparable to 2016.

Restructuring Charges

In 2018, we recorded restructuring charges of $2.1 million for severance charges associated with the reorganization of various 
departments, for severance charges associated with the reorganization of our Sports Marketing operating segment management 
team and the elimination of a corporate management position. In 2017, we recorded restructuring charges of $6.4 million for 
severance charges primarily associated with the Transaction. In 2016, we recorded restructuring charges of $2.5 million for 
severance charges associated with the reorganization of our sales management and administrative functions.

Loss on Real Estate Assets Held for Sale

In connection with the Disposition, the impact of including unrecognized foreign currency translation adjustment losses in the 
carrying value of assets held for sale resulted in a non-cash loss on real estate assets held for sale of approximately $1.3 million 
in 2016. Upon completion of the Disposition in 2016, the unrecognized foreign currency translation adjustment loss was 
reclassified to earnings from Accumulated other comprehensive loss on the Consolidated Statement of Financial Position.

Net Gain on Dispositions

Net gain on dispositions was $5.5 million in 2018, $14.3 million in 2017, which includes a gain of $14.1 million from the 
acquisition of digital billboards in the Boston, Massachusetts, DMA in exchange for static billboards in four non-metropolitan 
market clusters, and $1.9 million in 2016.

Depreciation

Depreciation decreased $3.8 million, or 4%, in 2018 compared to 2017, primarily due to the increase in fully-depreciated 
advertising billboards, partially offset by higher depreciation as a result of an increased number of digital billboards. 
Depreciation decreased $19.2 million, or 18%, in 2017 compared to 2016, due primarily to the increase in fully-depreciated 
advertising billboards and the impact of the Disposition, partially offset by higher depreciation associated with the increased 
number of digital billboards.

46

Amortization

Amortization decreased $1.0 million, or 1%, in 2018 compared to 2017, principally driven by lower amortization of intangible 
assets, partially offset by higher direct lease acquisition costs. Amortization decreased $15.2 million, or 13%, in 2017 compared 
to 2016, principally driven by lower amortization of intangible assets. Amortization expense includes the amortization of direct 
lease acquisition costs of $43.2 million in 2018, $40.0 million in 2017 and $38.2 million in 2016. Capitalized direct lease 
acquisition costs were $43.2 million in 2018, $40.4 million in 2017 and $38.0 million in 2016. 

Interest Expense

Interest expense, net, was $125.7 million (including $5.7 million of deferred financing costs) in 2018, $116.9 million (including 
$6.1 million of deferred financing costs) in 2017 and $113.8 million (including $6.4 million of deferred financing costs) in 
2016. The increase in Interest expense, net, in 2018 compared to 2017 and 2016, was primarily due to higher interest rates, a 
higher outstanding average debt balance and letter of credit facility fees associated with the new MTA transit franchise 
agreement in 2018. (See the “Liquidity and Capital Resources” section of this MD&A.)

Provision for Income Taxes

The Provision for income taxes was $4.9 million in 2018, $4.1 million in 2017 (including a $2.1 million effect from the Tax 
Cuts and Jobs Act on net deferred tax assets) and $5.4 million in 2016. The effective income tax rate was 4.7% for 2018, 3.3% 
for 2017 and 5.9% for 2016. 

Net Income

Net income was $107.9 million in 2018, a decrease of $17.9 million compared to 2017, due primarily to an impairment charge 
of $42.9 million recorded in the second quarter of 2018 related to our Canadian reporting unit (see the “Critical Accounting 
Policies” section of this MD&A), higher billboard property lease costs due to the terms of the MTA billboard agreement, higher 
costs related to third-party digital equipment sales, higher expense due to our digital operations, higher compensation and other 
employee-related costs, higher strategic business development costs and higher net interest expense, partially offset by higher 
revenues. Net income was $125.8 million in 2017, an increase of $34.9 million compared to 2016, primarily due to lower 
depreciation and amortization, a gain of $14.1 million from the acquisition of digital billboards in the Boston, Massachusetts, 
DMA in exchange for static billboards in four non-metropolitan market clusters, lower professional fees and the impact of the 
Disposition.

47

Segment Results of Operations

We present Adjusted OIBDA as the primary measure of profit and loss for our reportable segments. (See the “Key Performance 
Indicators” section of this MD&A and Item 8., Note 19. Segment Information to the Consolidated Financial Statements.)

As of April 1, 2016, we manage our operations through three operating segments—(1) U.S. Billboard and Transit, which is 
included in our U.S. Media reportable segment, (2) International and (3) Sports Marketing. International and Sports Marketing 
do not meet the criteria to be a reportable segment and accordingly, are both included in Other. Our segment reporting therefore 
includes U.S. Media and Other. 

The following table presents our Revenues, Adjusted OIBDA and Operating income (loss) by segment in 2018, 2017 and 2016. 
On April 1, 2016, we completed the Disposition. The operating results of our outdoor advertising business in Latin America 
through April 1, 2016, are included in Other. 

(in millions)
Revenues:

U.S. Media
Other

Total revenues

Operating income

Restructuring charges
Loss on real estate assets held for sale
Net gain on dispositions
Impairment charge
Depreciation
Amortization
Stock-based compensation(a)

Total Adjusted OIBDA

Adjusted OIBDA:

U.S. Media
Other
Corporate

Total Adjusted OIBDA

Operating income (loss):

U.S. Media
Other
Corporate

Total operating income

(a)  Stock-based compensation is classified as Corporate expense.

Year Ended December 31,

2018

2017

2016

1,466.8
139.4
1,606.2

234.8
2.1
—
(5.5)
42.9
85.9
99.1
20.2
479.5

500.2
17.3
(38.0)
479.5

342.8
(49.4)
(58.6)
234.8

$

$

$

$

$

$

$

$

1,406.5
114.0
1,520.5

241.7
6.4
—
(14.3)
—
89.7
100.1
20.5
444.1

478.1
8.4
(42.4)
444.1

320.6
(16.0)
(62.9)
241.7

$

$

$

$

$

$

$

$

1,393.8
120.1
1,513.9

204.9
2.5
1.3
(1.9)
—
108.9
115.3
18.0
449.0

473.8
17.8
(42.6)
449.0

269.5
(4.0)
(60.6)
204.9

$

$

$

$

$

$

$

$

48

U.S. Media

2018 vs. 2017

(in millions, except percentages)
Revenues:

Billboard
Transit and other

Total revenues

Operating expenses
SG&A expenses
Adjusted OIBDA
Adjusted OIBDA margin

Operating income
Restructuring charges
Net gain on dispositions
Depreciation and amortization
Adjusted OIBDA

Year Ended December 31,

2018

2017

%
Change

$

$

$

$

1,040.8
426.0
1,466.8
(767.9)
(198.7)
500.2
34%

342.8
0.9
(5.3)
161.8
500.2

$

$

$

$

997.9
408.6
1,406.5
(754.5)
(173.9)
478.1
34%

320.6
2.3
(14.4)
169.6
478.1

4%
4
4
2
14
5

7
(61)
(63)
(5)
5

Total U.S. Media segment revenues increased $60.3 million, or 4%, in 2018 compared to 2017, reflecting the conversion of 
traditional static billboard and transit displays to digital displays and an increase in average revenue per display (yield) in 
billboards, partially offset by lower proceeds from condemnations. We generated approximately 44% in 2018 and 45% in 2017 
of our U.S. Media segment revenues from national advertising campaigns. 

Revenues from U.S. Media segment billboards increased $42.9 million, or 4%, in 2018 compared to 2017, driven by an 
increase in average revenue per display (yield) and the conversion of traditional static billboard displays to digital billboard 
displays, partially offset by lower proceeds from condemnations. 

Transit and other revenues in the U.S. Media segment increased $17.4 million, or 4%, in 2018 compared to 2017, driven by 
growth in digital displays and the net effect of won and lost franchises in the period. 

U.S. Media segment operating expenses increased $13.4 million, or 2%, in 2018 compared to 2017, primarily due to higher 
billboard property lease costs, due primarily to the new MTA billboard agreement, and higher expenses related to our digital 
operations, partially offset by lower transit franchise expenses in connection with the new MTA transit franchise agreement. In 
the U.S. Media segment, billboard property lease expenses represented 34% of billboard revenues in 2018 and 35% in 2017, 
and transit franchise expenses represented 59% of transit revenues in 2018 and 63% in 2017. U.S. Media segment SG&A 
expenses increased $24.8 million, or 14%, in 2018 compared to 2017, primarily due to higher compensation and other 
employee-related costs, higher strategic business development costs and higher professional fees, partially offset by lower bad 
debt expense. 

U.S. Media segment Adjusted OIBDA increased $22.1 million, or 5%, in 2018 compared to 2017. 

49

2017 vs. 2016

(in millions, except percentages)
Revenues:

Billboard
Transit and other

Total revenues

Organic revenues(a):

Billboard
Transit and other
Total organic revenues(a)

Non-organic revenues:

Billboard
Transit and other
Total non-organic revenues

Total revenues

Operating expenses
SG&A expenses
Adjusted OIBDA
Adjusted OIBDA margin

Operating income
Restructuring charges
Net (gain) loss on dispositions
Depreciation and amortization
Adjusted OIBDA

Year Ended December 31,

2017

2016

%
Change

$

$

$

$

$

$

997.9
408.6
1,406.5

992.4
402.2
1,394.6

5.5
6.4
11.9
1,406.5
(754.5)
(173.9)
478.1
34%

320.6
2.3
(14.4)
169.6
478.1

$

$

$

$

$

$

1,005.6
388.2
1,393.8

1,001.6
381.7
1,383.3

4.0
6.5
10.5
1,393.8
(739.3)
(180.7)
473.8
34%

269.5
2.5
(1.7)
203.5
473.8

(1)%
5
1

(1)
5
1

38
(2)
13
1
2
(4)
1

19
(8)
*
(17)
1

Calculation not meaningful.

* 
(a)  Organic revenues exclude revenues associated with significant acquisitions and divestitures (“non-organic revenues”). 

Total U.S. Media segment revenues increased $12.7 million, or 1%, and U.S. Media segment organic revenues increased $11.3 
million, or 1%, in 2017 compared to 2016. Non-organic revenues primarily reflect an acquisition.

Total U.S. Media segment revenue grew in 2017 compared to 2016, reflecting the net effect of won and lost franchises in the 
period (primarily the MBTA), the conversion of traditional static billboard displays to digital billboard displays and higher 
proceeds from condemnations, partially offset by a decrease in average revenue per display (yield) in billboards and transit, the 
net effect of new and lost billboards in the period, and the impact of hurricanes in the Florida and Texas markets. We generated 
approximately 43% in 2017 and 46% in 2016 of our U.S. Media segment revenues from national advertising campaigns. We 
have seen a softening of advertising revenues from national accounts across a variety of industry categories, primarily 
automotive, travel/leisure and retail.

Revenues from U.S. Media segment billboards decreased $7.7 million, or 1%, in 2017 compared to 2016, reflecting a decrease 
in average revenue per display (yield), the net effect of new and lost billboards in the period, and the impact of hurricanes in the 
Florida and Texas markets, partially offset by the conversion of traditional static billboard displays to digital billboard displays 
and higher proceeds from condemnations. The decrease in average revenue per display (yield) is primarily due to a reduction in 
national advertising revenues, partially offset by an increase in local advertising revenues.

Organic revenues from U.S. Media segment billboards decreased $9.2 million, or 1%, in 2017 compared to 2016, primarily due 
to a decrease in average revenue per display (yield), as discussed above, the net effect of new and lost billboards in the period, 
and the impact of hurricanes in the Florida and Texas markets, partially offset by the conversion of traditional static billboard 
displays to digital billboard displays and higher proceeds from condemnations.

50

Transit and other revenues in the U.S. Media segment increased $20.4 million, or 5%, in 2017 compared to 2016, reflecting the 
net effect of won and lost franchises in the period (primarily the MBTA), partially offset by lower revenues in New York due to 
a decrease in average revenue per display (yield). The decrease in average revenue per display (yield) is primarily due to a 
reduction in national advertising revenues, partially offset by an increase in local advertising revenues.

Organic transit and other revenues in the U.S. Media segment increased $20.5 million, or 5%, in 2017 compared to 2016, 
reflecting the net effect of won and lost franchises in the period (primarily the MBTA), partially offset by lower revenues in 
New York due to a decrease in average revenue per display (yield), as discussed above.

U.S. Media segment operating expenses increased $15.2 million, or 2%, in 2017 compared to 2016, primarily due to increased 
transit franchise expenses resulting from an increase in transit revenues, primarily from new contracts, increased billboard 
property lease costs, including a $1.5 million one-time true-up, and higher compensation and benefits-related costs. In the U.S. 
Media segment, billboard property lease expenses represented 35% of billboard revenues in 2017 and 34% in 2016, and transit 
franchise expenses represented 63% of transit revenues in each of 2017 and 2016. U.S. Media segment SG&A expenses 
decreased $6.8 million, or 4%, in 2017 compared to 2016, primarily due to lower professional fees. 

U.S. Media segment Adjusted OIBDA increased $4.3 million, or 1%, in 2017 compared to 2016. 

Other

2018 vs. 2017 

(in millions, except percentages)
Revenues:

Billboard
Transit and other

Total revenues

Organic revenues(a):

Billboard
Transit and other
Total organic revenues(a)

Non-organic revenues:

Billboard

Transit and other
Total non-organic revenues

Total revenues

Operating expenses
SG&A expenses

Adjusted OIBDA

Adjusted OIBDA margin

Operating loss
Restructuring charges
Net (gain) loss on dispositions

Impairment charge

Depreciation and amortization

Adjusted OIBDA

Year Ended December 31,

2018

2017

%
Change

71.6
67.8
139.4

58.9
60.8
119.7

12.7

7.0
19.7
139.4
(92.0)
(30.1)
17.3

12%

(49.4)
0.8
(0.2)
42.9

23.2

17.3

$

$

$

$

$

$

61.1
52.9
114.0

53.9
52.8
106.7

7.2

0.1
7.3
114.0
(80.7)
(24.9)
8.4

7%

(16.0)
4.1
0.1

—

20.2

8.4

17%
28
22

9
15
12

76

*
170
22
14
21

106

*
(80)
*

*

15

106

$

$

$

$

$

$

Calculation is not meaningful.

* 
(a)  Organic revenues exclude revenues associated with a significant acquisition, the impact of a new accounting standard (see Item 8., Note 2. Summary of 
Significant Accounting Policies: Adoption of New Accounting Standards) and the impact of foreign currency exchange rates (“non-organic revenues”). 

51

Total Other revenues increased $25.4 million, or 22%, in 2018 compared to 2017, reflecting the impact of a new accounting 
standard on our Sports Marketing operating segment (see Item 8., Note 2. Summary of Significant Accounting Policies: 
Adoption of New Accounting Standards to the Consolidated Financial Statements), the impact of the Transaction and an 
increase in third-party digital equipment sales. 

Other operating expenses increased $11.3 million, or 14%, in 2018 compared to 2017, driven by the impact of a new 
accounting standard on our Sports Marketing operating segment, the impact of the Transaction and higher costs related to third-
party digital equipment sales. Other SG&A expenses increased $5.2 million, or 21%, in 2018 compared to 2017, primarily 
driven by the impact of a new accounting standard on our Sports Marketing operating segment and the impact of the 
Transaction.

Other Adjusted OIBDA increased $8.9 million, or 106%, in 2018 compared to 2017, primarily driven by the impact of the 
Transaction and improved performance in Canada. 

2017 vs. 2016

(in millions, except percentages)
Revenues:

Billboard
Transit and other

Total revenues

Organic revenues(a):

Billboard
Transit and other
Total organic revenues(a)

Non-organic revenues:

Billboard
Transit and other
Total non-organic revenues

Total revenues

Operating expenses

SG&A expenses

Adjusted OIBDA

Adjusted OIBDA margin

Operating loss
Restructuring charges
Loss on real estate assets held for sale

Net (gain) loss on dispositions

Depreciation and amortization

Adjusted OIBDA

$

$

$

Year Ended December 31,

2017

2016

%
Change

$

$

$

61.1
52.9
114.0

54.1
52.9
107.0

7.0
—
7.0
114.0
(80.7)
(24.9)
8.4

7%

(16.0)
4.1
—

0.1

20.2

8.4

65.4
54.7
120.1

56.2
53.7
109.9

9.2
1.0
10.2
120.1
(78.8)
(23.5)
17.8

15%

(4.0)
—
1.3
(0.2)
20.7

17.8

(7)%
(3)
(5)

(4)
(1)
(3)

(24)
*
(31)
(5)

2

6

(53)

*
*
*

*

(2)

(53)

Calculation is not meaningful.

* 
(a)  Organic revenues exclude revenues associated with significant acquisitions and divestitures, and the impact of foreign currency exchange rates (“non-

organic revenues”). 

Total Other revenues decreased $6.1 million, or 5%, in 2017 compared to 2016, reflecting the impact of the Disposition (a 
decrease of $11.4 million), partially offset by the impact of the Transaction. 

Other operating expenses increased $1.9 million, or 2%, in 2017 compared to 2016, driven by higher expenses related to 
renewed contracts in our Sports Marketing operating segment, the impact of the Transaction and foreign currency exchange 
rates, partially offset by the impact of the Disposition (a decrease of $8.8 million). Other SG&A expenses increased $1.4 

52

million, or 6%, in 2017 compared to 2016, primarily driven by higher expenses related to our Sports Marketing operating 
segment, the impact of the Transaction and foreign currency exchange rates, partially offset by the impact of the Disposition (a 
decrease of $3.1 million).

Other Adjusted OIBDA decreased $9.4 million, or 53%, in 2017 compared to 2016, primarily driven by our Sports Marketing 
operating segment and lower performance in Canada, partially offset by the impacts of both the Transaction and the 
Disposition. 

Corporate

Corporate expenses primarily include expenses associated with employees who provide centralized services. Corporate 
expenses, excluding stock-based compensation and restructuring charges, were $38.0 million in 2018, $42.4 million in 2017 
and $42.6 million in 2016.  Corporate expenses decreased $4.4 million in 2018 compared to 2017, primarily due to lower 
compensation-related expenses in 2018 and one-time expenses in 2017, including higher professional fees and costs incurred in 
connection with amending our Senior Credit Facilities (as defined in the “Liquidity and Capital Resources” section of this 
MD&A). Corporate expenses in 2017 decreased slightly compared to 2016, primarily reflecting lower professional fees, 
partially offset by costs incurred in connection with amending the Senior Credit Facilities.

Liquidity and Capital Resources

(in millions, except percentages)
Assets:

Cash and cash equivalents
Restricted cash
Receivables, less allowances of $10.7 in 2018 and $11.5 in 2017
Prepaid lease and transit franchise costs
Prepaid MTA equipment deployment costs
Other prepaid expenses
Other current assets

Total current assets

Liabilities:

Accounts payable
Accrued compensation
Accrued interest
Accrued lease costs
Other accrued expenses
Deferred revenues
Short-term debt
Other current liabilities

Total current liabilities

Working capital

* 

Calculation is not meaningful.

As of December 31,

2018

2017

%
Change

52.7
1.4
264.9
69.3
18.9
13.9
8.4
429.5

68.4
47.1
19.1
32.3
31.2
29.8
160.0
14.7
402.6
26.9

$

$

48.3
—
231.1
68.6
4.7
13.5
9.8
376.0

56.1
34.6
16.1
30.5
42.3
21.3
80.0
18.7
299.6
76.4

9%
*
15
1
*
3
(14)
14

22
36
19
6
(26)
40
100
(21)
34
(65)

$

$

We continually project anticipated cash requirements for our operating, investing and financing needs as well as cash flows 
generated from operating activities available to meet these needs. Due to seasonal advertising patterns and influences on 
advertising markets, our revenues and operating income are typically highest in the fourth quarter, during the holiday shopping 
season, and lowest in the first quarter, as advertisers adjust their spending following the holiday shopping season. Further, 
certain of our municipal transit contracts, as well as our marketing and multimedia rights agreements with colleges and 
universities, require guaranteed minimum annual payments to be paid at the beginning of the year.

Our short-term cash requirements primarily include payments for operating leases, guaranteed minimum annual payments, 
capital expenditures, equipment deployment costs, interest and dividends. Funding for short-term cash needs will come 
primarily from our cash on hand, operating cash flows, our ability to issue debt and equity securities, and borrowing capacity 

53

under the Revolving Credit Facility (as defined below), the AR Securitization Facilities (as defined below) or other secured 
credit facilities that we may establish. 

In addition, as part of our growth strategy, we frequently evaluate strategic opportunities to acquire new businesses, assets or 
digital technology. Consistent with this strategy, we regularly evaluate potential acquisitions, ranging from small transactions to 
larger acquisitions, which transactions could be funded through cash on hand, additional borrowings, equity or other securities, 
or some combination thereof. 

Our long-term cash needs include principal payments on outstanding indebtedness and commitments related to operating leases 
and franchise and other agreements, including any related guaranteed minimum annual payments, and equipment deployment 
costs. Funding for long-term cash needs will come from our cash on hand, operating cash flows, our ability to issue debt and 
equity securities, and borrowing capacity under the Revolving Credit Facility or other secured credit facilities that we may 
establish. 

The decrease in working capital during 2018, is primarily due to higher short-term debt, accrued compensation and higher 
deferred revenues, partially offset by higher accounts receivables and higher prepaid MTA equipment deployment costs.

Under the MTA agreement, we are obligated to deploy, over a number of years, (i) 8,565 digital advertising screens on subway 
and train platforms and entrances, (ii) 37,716 smaller-format digital advertising screens on rolling stock (with deployment 
scheduled to commence in 2019), and (iii) 7,829 MTA communications displays. In addition, we are obligated to pay to the 
MTA the greater of a percentage of revenues or a guaranteed minimum annual payment. Incremental revenues that exceed an 
annual base revenue amount will be retained by us for the cost of deploying advertising and communications displays 
throughout the transit system. Based on our estimates and assumptions derived from costs of digital displays, materials and 
labor and the scope of deployment to date, our costs over the full 15-year term of the MTA agreement would be materially 
higher than our initial estimate of $800 million, however we are currently pursuing digital display cost reductions, installation 
efficiencies and changes to the scope of deployment that we believe will impact our estimates and assumptions. As presented in 
the table below, MTA equipment deployment costs are being recorded as Prepaid MTA equipment deployment costs and 
Intangible assets on our Consolidated Statement of Financial Position, and as these costs are recouped from incremental 
revenues that the MTA would otherwise be entitled to receive, Prepaid MTA equipment deployment costs will be reduced. If 
incremental revenues generated over the term of the agreement are not sufficient to cover all or a portion of the equipment 
deployment costs, the costs will not be recouped, which could have an adverse effect on our business, financial condition and 
results of operation. We expect to utilize incremental third-party financing of approximately $350.0 million within the original 
four-year time frame to fund equipment deployment costs. As of December 31, 2018, our letters of credit for the benefit of the 
MTA aggregated approximately $136.0 million, which amount is subject to change as equipment installations are completed 
and revenues are generated. As indicated in the table below, we incurred $91.2 million related to MTA equipment deployment 
costs in 2018 (which includes equipment deployment costs related to 2019 deployments), for a total of $96.8 million to date, of 
which $1.7 million had been recouped from incremental revenues to date. As of December 31, 2018, 1,229 digital displays had 
been installed, of which 934 installations occurred in the fourth quarter. For the full year of 2019, we expect our MTA 
equipment deployment costs to be approximately $175.0 million. In addition, due to the change in the MTA’s revenue share 
percentage under the agreement, our transit franchise operating expenses declined in 2018 to $233.8 million, as compared to 
prior historical periods, and we expect transit franchise operating expenses to gradually increase in subsequent years if our 
revenues increase over an annual base revenue amount.

(in millions)
Year Ended December 31, 2018:

Prepaid MTA equipment deployment costs

Intangible assets (franchise agreements)

Total

Year Ended December 31, 2017:

Prepaid MTA equipment deployment costs

Intangible assets (franchise agreements)

Total

Beginning
Balance

Deployment
Costs Incurred

Recoupment

Amortization

Ending
Balance

$

$

$

$

4.7

0.9

5.6

$

$

— $

—

— $

76.5

14.7

91.2

4.7

0.9

5.6

$

$

$

$

(1.7) $
—
(1.7) $

— $

(0.8)
(0.8) $

— $

—

— $

— $

—

— $

79.5

14.8

94.3

4.7

0.9

5.6

As of December 31, 2018, we had total indebtedness of approximately $2.3 billion. 

54

On February 26, 2019, we announced that our board of directors approved a quarterly cash dividend of $0.36 per share on our 
common stock, payable on March 29, 2019, to stockholders of record at the close of business on March 8, 2019.

Debt

Debt, net, consists of the following:

(in millions, except percentages)
Short-term debt:
AR Facility
Repurchase Facility
Total short-term debt

Long-term debt:
Term loan, due 2024

Senior unsecured notes:

5.250% senior unsecured notes, due 2022
5.625% senior unsecured notes, due 2024
5.875% senior unsecured notes, due 2025
Total senior unsecured notes

Debt issuance costs
Total long-term debt, net

Total debt, net

Weighted average cost of debt

As of

December 31,
2018

December 31,
2017

$

$

85.0
75.0
160.0

80.0
—
80.0

668.1

667.8

549.7
502.2
450.0
1,501.9

(20.4)
2,149.6

549.6
502.6
450.0
1,502.2

(24.7)
2,145.3

$

2,309.6

$

2,225.3

5.1%

4.8%

(in millions)
Long-term debt

Interest

Total

Term Loan

Payments Due by Period

Total

2019

2020-2021

2022-2023

2024 and
thereafter

$

$

2,170.0

575.6

2,745.6

$

$

— $

— $

120.1

227.4

120.1

$

227.4

$

550.0

175.4

725.4

$

$

$

1,620.0

52.7

1,672.7

The interest rate on the term loan due in 2024 (the “Term Loan”) was 4.3% per annum as of December 31, 2018. As of 
December 31, 2018, a discount of $1.9 million on the Term Loan remains unamortized. The discount is being amortized 
through Interest expense, net, on the Consolidated Statement of Operations. 

Revolving Credit Facility

We also have a $430.0 million revolving credit facility, which matures in 2022 (the “Revolving Credit Facility,” and together 
with the Term Loan, the “Senior Credit Facilities”).

As of December 31, 2018, there were no outstanding borrowings under the Revolving Credit Facility.

The commitment fee based on the amount of unused commitments under the Revolving Credit Facility was $1.4 million in 
2018, $1.5 million in 2017 and $1.8 million in 2016. As of December 31, 2018, we had issued letters of credit totaling 
approximately $66.0 million against the letter of credit facility sublimit under the Revolving Credit Facility. 

55

Standalone Letter of Credit Facilities

As of December 31, 2018, we had issued letters of credit totaling approximately $142.9 million under our aggregate $150.0 
million standalone letter of credit facilities. The total fees under the letter of credit facilities in 2018, 2017 and 2016, were 
immaterial.

Accounts Receivable Securitization Facilities

On September 6, 2018, the Company, certain subsidiaries of the Company and MUFG Bank, Ltd. (f/k/a The Bank of Tokyo-
Mitsubishi UFJ, Ltd.) (“MUFG”) entered into amendments to the agreements governing the Company’s $100.0 million three-
year revolving accounts receivable securitization facility (the “AR Facility”), along with other agreements with MUFG, 
pursuant to which the Company (i) extended the term of the AR Facility for one year so that it will now terminate on June 30, 
2021, unless further extended, and (ii) entered into a 364-day $75.0 million structured repurchase facility (the “Repurchase 
Facility” and together with the AR Facility, the “AR Securitization Facilities”).  

In connection with the AR Securitization Facilities, Outfront Media LLC, a wholly-owned subsidiary of the Company (the 
“Originator”), will sell and/or contribute its existing and future accounts receivable and certain related assets to Outfront Media 
Receivables LLC, a special purpose vehicle and wholly-owned subsidiary of the Company (the “SPV”). The SPV will transfer 
an undivided interest in the accounts receivable assets to certain purchasers from time to time (the “Purchasers”). The SPV is a 
separate legal entity with its own separate creditors who will be entitled to access the SPV’s assets before the assets become 
available to the Company. Accordingly, the SPV’s assets are not available to pay creditors of the Company or any of its 
subsidiaries, although collections from the receivables in excess of amounts required to repay the Purchasers and other creditors 
of the SPV may be remitted to the Company. 

In connection with the Repurchase Facility, the Originator may borrow up to $75.0 million, collateralized by a subordinated 
note (the “Subordinated Note”) issued by the SPV in favor of the Originator and representing a portion of the outstanding 
balance of the accounts receivable assets sold by the Originator to the SPV under the AR Facility. The Subordinated Note will 
be transferred to MUFG, as repurchase buyer, on an uncommitted basis, and subject to repurchase by the Originator on 
termination of the Repurchase Facility. The Originator has granted MUFG a security interest in the Subordinated Note to secure 
its obligations under the agreements governing the Repurchase Facility, and the Company has agreed to guarantee the 
Originator’s obligations under the agreements governing the Repurchase Facility. 

As of December 31, 2018, there were $85.0 million of outstanding borrowings under the AR Facility at a borrowing rate of 
approximately 3.5%, and $75.0 million of outstanding borrowings under the Repurchase Facility, at a borrowing of 
approximately 3.7%. As of December 31, 2018, borrowing capacity remaining under the AR Facility was approximately $15.0 
million, based on approximately $216.0 million of accounts receivable used as collateral for the AR Securitization Facilities, 
and there was no borrowing capacity remaining under the Repurchase Facility, in accordance with the agreements governing 
the AR Securitization Facilities. The commitment fee based on the amount of unused commitments under the AR Facility was 
immaterial in 2018 and 2017. As of February 26, 2019, there were $65.0 million of outstanding borrowings under the AR 
Facility at a borrowing rate of approximately 3.6% and $75.0 million of outstanding borrowings under the Repurchase Facility, 
at a borrowing rate of approximately 3.7%.

Senior Unsecured Notes

As of December 31, 2018, a discount of $0.3 million on $150.0 million aggregate principal amount of the 5.250% Senior 
Unsecured Notes due 2022, remains unamortized. The discount is being amortized through Interest expense, net, on the 
Consolidated Statement of Operations.

As of December 31, 2018, a premium of $2.2 million on $100.0 million aggregate principal amount of the 5.625% Senior 
Unsecured Notes, due 2024, remains unamortized. The premium is being amortized through Interest expense, net, on the 
Consolidated Statement of Operations. 

Debt Covenants

Our credit agreement, dated as of January 31, 2014 (as amended, supplemented or otherwise modified, the “Credit 
Agreement”), governing the Senior Credit Facilities, the agreements governing the AR Securitization Facilities, and the 
indentures governing our senior unsecured notes contain customary affirmative and negative covenants, subject to certain 
exceptions, including but not limited to those that limit the Company’s and our subsidiaries’ abilities to (i) pay dividends on, 
repurchase or make distributions in respect to the Company’s or its wholly-owned subsidiary, Outfront Media Capital LLC’s 

56

(“Finance LLC’s”) capital stock or make other restricted payments other than dividends or distributions necessary for us to 
maintain our REIT status, subject to certain conditions, and (ii) enter into agreements restricting certain subsidiaries’ ability to 
pay dividends or make other intercompany or third-party transfers. 

The terms of the Credit Agreement (and under certain circumstances, the agreements governing the AR Securitization 
Facilities) require that we maintain a Consolidated Net Secured Leverage Ratio, which is the ratio of (i) our consolidated 
secured debt (less up to $150.0 million of unrestricted cash) to (ii) our Consolidated EBITDA (as defined in the Credit 
Agreement) for the trailing four consecutive quarters, of no greater than 4.0 to 1.0. As of December 31, 2018, our Consolidated 
Net Secured Leverage Ratio was 1.4 to 1.0 in accordance with the Credit Agreement. The Credit Agreement also requires that, 
in connection with the incurrence of certain indebtedness, we maintain a Consolidated Total Leverage Ratio, which is the ratio 
of our consolidated total debt to our Consolidated EBITDA for the trailing four consecutive quarters, of no greater than 6.0 to 
1.0. As of December 31, 2018, our Consolidated Total Leverage Ratio was 4.6 to 1.0 in accordance with the Credit Agreement. 
As of December 31, 2018, we are in compliance with our debt covenants.  

Deferred Financing Costs

As of December 31, 2018, we had deferred $24.1 million in fees and expenses associated with the Term Loan, Revolving Credit 
Facility, AR Securitization Facilities and our senior unsecured notes. We are amortizing the deferred fees through Interest 
expense, net, on our Consolidated Statement of Operations over the respective terms of the Term Loan, Revolving Credit 
Facility, AR Securitization Facilities and our senior unsecured notes.

Interest Rate Swap Agreements

We are subject to interest rate risk to the extent we have variable-rate debt outstanding, including under our Senior Credit 
Facilities and the AR Securitization Facilities. 

During the year ended December 31, 2018, we entered into several interest rate cash flow swap agreements to effectively 
convert a portion of our LIBOR-based variable rate debt to a fixed rate. The fair value of these swap positions was a net liability 
of approximately $2.4 million as of December 31, 2018, and is included in Other liabilities on our Consolidated Statement of 
Financial Position. 

As of December 31, 2018, under the terms of the agreements, we will pay interest based on an aggregate notional amount of 
$150.0 million, under a weighted-average fixed interest rate of 3.0%, with a receive rate of one-month LIBOR and maturing on 
December 29, 2021. The one-month LIBOR rate was approximately 2.5% as of December 31, 2018.

At-the-Market Equity Offering Program

We have a sales agreement in connection with an “at-the-market” equity offering program (the “ATM Program”), under which 
we may, from time to time, issue and sell shares of our common stock up to an aggregate offering price of $300.0 million. We 
have no obligation to sell any of our common stock under the sales agreement and may at any time suspend solicitations and 
offers under the sales agreement. In the fourth quarter of 2018, 750,000 shares of our common stock were sold under the ATM 
Program for gross proceeds of $15.5 million with commissions of $0.2 million, for total net proceeds of $15.3 million. As of 
December 31, 2018, we had $284.5 million of capacity remaining under the ATM Program. 

57

Cash Flows

The following table sets forth our cash flows in 2018, 2017 and 2016.

(in millions, except percentages)
Cash provided by operating activities
Cash used for investing activities
Cash used for financing activities
Effect of exchange rate changes on cash, cash

equivalents and restricted cash

Net increase (decrease) to cash, cash equivalents

and restricted cash

$

$

* 

Calculation is not meaningful.

% Change

Year Ended December 31,

2018 vs.

2017 vs.

2018

2017

2016

$

214.3
(90.4)
(117.7)

$

249.3
(135.3)
(131.5)

287.1
(36.7)
(286.5)

2017
(14)%
(33)
(10)

2016
(13)%
*
(54)

(0.4)

0.6

(0.3)

(167)

*

5.8

$

(16.9) $

(36.4)

(134)

(54)

Cash provided by operating activities decreased $35.0 million in 2018 compared to 2017, principally as a result of prepaid 
MTA equipment deployment costs, an increase in accounts receivables due to the timing of collections and an increase in long-
term prepaid transit franchise costs, partially offset by the timing of payments of percentage rents due under the MTA transit 
franchise agreement and higher net income, as adjusted for non-cash items. In 2018, we paid $91.2 million related to MTA 
equipment deployment costs and installed 1,229 digital displays. In 2018, we recouped $1.7 million of MTA equipment 
deployment costs from incremental revenues. Cash provided by operating activities decreased $37.8 million in 2017 compared 
to 2016, principally as a result of the timing of payments made under the MTA agreement and lower net income, as adjusted for 
non-cash items. As a result of a change in the payment terms under the extensions to our previous MTA contracts, during 2017, 
we made payments to the MTA for percentage of revenues transit franchise fees due in excess of the guaranteed minimum 
payments related to both 2016 and 2017. The additional payment made in 2017 was $20.9 million. In 2017, we paid $4.7 
million related to MTA equipment deployment costs that are expected to be recouped from incremental revenues under the 
MTA agreement.

Cash used for investing activities decreased $44.9 million in 2018 compared to 2017 and increased $98.6 million in 2017 
compared to 2016. In 2018, we incurred $82.3 million in capital expenditures and completed several acquisitions for total cash 
payments of approximately $7.0 million. In 2017, we incurred $70.8 million in capital expenditures, completed several 
acquisitions for a total purchase price of approximately $69.2 million, and received $5.6 million in proceeds from dispositions. 
In 2016, we completed several acquisitions for a total purchase price of approximately $67.9 million, incurred $59.4 million in 
capital expenditures and received $90.6 million in proceeds from dispositions, primarily related to the Disposition.

The following table presents our capital expenditures in 2018, 2017 and 2016.

(in millions, except percentages)
Growth
Maintenance
Total capital expenditures

% Change

Year Ended December 31,

2018 vs.

2017 vs.

2018

2017

2016

2017

2016

$

$

63.7
18.6
82.3

$

$

50.9
19.9
70.8

$

$

40.9
18.5
59.4

25%
(7)
16

24%
8
19

Capital expenditures increased $11.5 million, or 16%, in 2018 compared to 2017, as we continue to spend on digital billboard 
and/or transit displays, improvements to our digital and static billboards, as well as improvements to our technology platform, 
partially offset by lower spending on vehicles and safety equipment. Capital expenditures increased $11.4 million in 2017 
compared to 2016, driven by an increase in digital billboard and/or transit display spending.

For the full year of 2019, we expect our capital expenditures to be approximately $80.0 million, which will be used primarily 
for maintenance, growth in digital displays, installation of the most current LED lighting technology to improve the quality and 
extend the life of our static billboards, and to renovate certain office facilities. This estimate does not include equipment 
deployment costs that will be incurred in connection with the MTA agreement (as described above), which will be recorded as 
Prepaid MTA equipment deployment costs and Intangible assets on our Consolidated Statement of Financial Position, as 
applicable. 

58

Cash used for financing activities decreased $13.8 million in 2018 compared to 2017 and decreased $155.0 million in 2017 
compared to 2016. In 2018, we drew net borrowings of $80.0 million on the AR Securitization Facilities, received net proceeds 
of $15.3 million related to the sale of our common stock under the ATM Program and paid cash dividends of $203.9 million. In 
2017, we drew net borrowings of $80.0 million on the AR Facility, received net proceeds from an incremental borrowing on the 
Term Loan of $8.3 million, paid cash dividends of $201.8 million and incurred additional deferred financing costs of $8.5 
million. In 2016, we paid cash dividends of $188.6 million, and made discretionary payments totaling $90.0 million on the 
Term Loan. 

Cash paid for income taxes was $8.4 million in 2018, $6.8 million in 2017 and $1.2 million in 2016. The increase in 2018 was 
due primarily to payments related to income from taxable REIT subsidiaries in 2017 and the payment of taxes on built-in gains 
on properties sold. The increase in 2017 was due primarily to higher income from taxable REIT subsidiaries in 2017 and the 
impact of a reimbursement of historical tax payments received in 2016 from our former parent company, CBS Corporation.

Contractual Obligations

As of December 31, 2018, our significant contractual obligations and payments due by period were as follows:

(in millions)
Guaranteed minimum annual 

payments(a)(b)
Operating leases(c)
Long-term debt(d)
Interest(d)
Total

Payments Due by Period

Total

2019

2020-2021

2022-2023

$

1,733.0

$

209.7

$

379.3

$

374.9

$

1,256.3

2,170.0

575.6

154.8

—

120.1

290.9

—

227.4

236.0

550.0

175.4

2024 and
thereafter

769.1

574.6

1,620.0

52.7

$

5,734.9

$

484.6

$

897.6

$

1,336.3

$

3,016.4

(a)  We have agreements with municipalities and transit operators which entitle us to operate advertising displays within their transit systems, including on the 
interior and exterior of rail and subway cars and buses, as well as on benches, transit shelters, street kiosks, and transit platforms. Under most of these 
franchise agreements, the franchisor is entitled to receive the greater of a percentage of the relevant revenues, net of agency fees, or a specified guaranteed 
minimum annual payment. Franchise rights are generally paid monthly, or in some cases upfront at the beginning of the year.

(b)  We also have marketing and multimedia rights agreements with colleges, universities and other educational institutions, which entitle us to operate on-

campus advertising displays, as well as manage marketing opportunities, media rights and experiential entertainment at sports events. Under most of these 
agreements, the school is entitled to receive the greater of a percentage of the relevant revenue, net of agency commissions, or a specified guaranteed 
minimum annual payment.

(c)  Consists of non-cancellable operating leases with original terms in excess of one year for billboard sites, office space and equipment. Total future 

minimum payments of $1,256.3 million include $1,170.1 million for our billboard sites. Excludes rent on cancellable leases with original terms of under 
one year, as well as contingent rent. 

(d)  As of December 31, 2018, we had long-term debt of approximately $2.2 billion. Interest on the Term Loan is variable. For illustrative purposes, we are 
assuming an interest rate of 4.3% for all years, which reflects the interest rate as of December 31, 2018. An increase or decrease of 1/4% in the interest 
rate will change the annual interest expense by $1.3 million. 

The above table excludes $0.6 million of reserves for uncertain tax positions and the related accrued interest and penalties, as 
we cannot reasonably predict the amount of and timing of cash payments related to this obligation.

In 2019, we expect to contribute $1.0 million to our pension plans. Contributions to our pension plans were $2.0 million in each 
of 2018, 2017 and 2016.

For further information about our contractual obligations, see Item 8, Note 18. Commitments and Contingencies to the 
Consolidated Financial Statements.

Off-Balance Sheet Arrangements

Our off-balance sheet commitments primarily consist of operating lease arrangements and guaranteed minimum annual 
payments. (See Item 8, Note 18. Commitments and Contingencies to the Consolidated Financial Statements for information 
about our off-balance sheet commitments.)

59

Critical Accounting Policies

The preparation of our financial statements in conformity with GAAP requires management to make estimates, judgments and 
assumptions that affect the reported amounts of assets and liabilities, disclosure of contingent assets and liabilities at the date of 
the financial statements and the reported amount of revenues and expenses during the reporting period. On an ongoing basis, 
we evaluate these estimates, which are based on historical experience and on various assumptions that we believe are 
reasonable under the circumstances. The result of these evaluations forms the basis for making judgments about the carrying 
values of assets and liabilities and the reported amount of revenues and expenses that are not readily apparent from other 
sources. Actual results may differ from these estimates under different assumptions.

We consider the following accounting policies to be the most critical as they are significant to its financial condition and results 
of operations, and require significant judgment and estimates on the part of management in their application. For a summary of 
our significant accounting policies, see Item 8., Note 2. Summary of Significant Accounting Policies to the Consolidated 
Financial Statements.

MTA Agreement

Under the MTA agreement, we are obligated to deploy, over a number of years, (i) 8,565 digital advertising screens on subway 
and train platforms and entrances, (ii) 37,716 smaller-format digital advertising screens on rolling stock (with deployment 
scheduled to commence in 2019), and (iii) 7,829 MTA communications displays. In addition, we are entitled to generate 
revenue through the sale of advertising on transit advertising displays and incur transit franchise expenses, which are calculated 
based on contractually stipulated percentages of revenue generated under the contract, subject to a minimum guarantee.

As title of the various digital displays transfers to the MTA on installation, the cost of deploying these screens throughout the 
transit system does not represent our property and equipment. The portion of deployment costs expected to be reimbursed from 
transit franchise fees that would otherwise be payable to the MTA are recorded as Prepaid MTA equipment deployment costs on 
the Consolidated Statement of Financial Position and charged to operating expenses as advertising revenue is generated. The 
short-term portion of Prepaid MTA equipment deployment costs represents the costs that we expect to recover from the MTA in 
the next twelve months. The portion of deployment costs expected to be reimbursed from advertising revenues that would 
otherwise be retained by us under the contract are recorded as Intangible assets on the Consolidated Statement of Financial 
Position and charged to amortization expense on a straight line basis over the contract period.

If we do not generate sufficient advertising revenues from the MTA contract, there is a risk that the related Prepaid MTA 
equipment deployment costs and Intangible assets may not be recoverable. Impairment triggers for these assets are assessed on 
a quarterly basis. Based on our latest revenue projections, no impairment triggers were identified.

Goodwill

On April 1, 2018, we early adopted the Financial Accounting Standard Board’s guidance simplifying the test for goodwill 
impairment. (See Note 2. New Accounting Standards to the Consolidated Financial Statements.) Under that new guidance, 
which is applied prospectively, if the carrying value of a reporting unit is greater than its fair value, a goodwill impairment 
charge will be recorded for the difference up to the carrying value of the goodwill. 

We test goodwill qualitatively and/or quantitatively at the reporting-unit level annually for impairment on October 31 of each 
year and between annual tests if events occur or circumstances change that would more likely than not reduce the fair value 
below its carrying amount. A qualitative test assesses macroeconomic conditions, industry and market conditions, cost factors, 
overall financial performance and other relevant entity specific events, as well as events affecting a reporting unit. If after the 
qualitative assessment, we determined that it is more likely than not that the fair value of a reporting unit is less than its 
carrying value, we perform a quantitative assessment. We may also choose to only perform a quantitative assessment. We 
compute the estimated fair value of each reporting unit for which we perform a quantitative assessment by adding the present 
value of the estimated annual cash flows over a discrete projection period to the residual value of the business at the end of the 
projection period. This technique requires us to use significant estimates and assumptions such as growth rates, operating 
margins, capital expenditures and discount rates. The estimated growth rates, operating margins and capital expenditures for the 
projection period are based on our internal forecasts of future performance as well as historical trends. The residual value is 
estimated based on a perpetual nominal growth rate, which is based on projected long-range inflation and long-term industry 
projections. The discount rates are determined based on the weighted average cost of capital of comparable entities. There can 
be no assurance that these estimates and assumptions will prove to be an accurate prediction of the future, and a downward 
revision of these estimates and/or assumptions would decrease the fair values of our reporting units, which could result in 
additional impairment charges in the future.

60

In the fourth quarter of 2018, we performed a qualitative and/or a quantitative assessment of our reporting units for possible 
goodwill impairment. No impairment was identified for any of our reporting units. Based on our most recent impairment 
analysis, the fair value of our reporting units exceeded their respective carrying values by 20% or more.

In the second quarter of 2018, our Canadian reporting unit did not meet revenue expectations and pacing reflected a decline as 
compared to the 2018 forecast due to the underperformance of our static poster assets and digital displays. As a result, we 
determined that there was a decline in the outlook for our Canadian reporting unit. This determination constituted a triggering 
event, requiring an interim goodwill impairment analysis of our Canadian reporting unit.

As a result of the impairment analysis performed during the second quarter of 2018, we determined that the carrying value of 
our Canadian reporting unit exceeded its fair value and we recorded an impairment charge of $42.9 million on the Consolidated 
Statements of Operations. 

As of December 31, 2018, goodwill related to our Canadian reporting unit, net of accumulated impairment of $42.9 million, 
was $19.8 million. As of December 31, 2017, goodwill associated with our Canadian reporting unit was $68.1 million. 

Long-Lived Assets

We report long-lived assets, including billboard advertising structures, other property, plant and equipment and intangible 
assets, at historical cost less accumulated depreciation and amortization. We depreciate or amortize these assets over their 
estimated useful lives, which generally range from five to 40 years. For billboard advertising structures, we estimate the useful 
lives based on the estimated economic life of the asset. Transit fixed assets are depreciated over the shorter of their estimated 
useful lives or the related contractual term. Our long-lived identifiable intangible assets primarily consist of acquired permits 
and leasehold agreements and franchise agreements, which grant us the right to operate out-of-home advertising structures in 
specified locations and the right to provide advertising displays on railroad and municipal transit properties. Our long-lived 
identifiable intangible assets are amortized on a straight-line basis over their estimated useful lives, which is the respective life 
of the agreement and in some cases includes an estimation for renewals, which is based on historical experience.

Long-lived assets subject to depreciation and amortization are also reviewed for impairment when events and circumstances 
indicate that the long-lived asset might be impaired, by comparing the forecasted undiscounted cash flows to be generated by 
those assets to the carrying values of those assets. The significant assumptions we use to determine the useful lives and fair 
values of long-lived assets include contractual commitments, regulatory requirements, future expected cash flows and industry 
growth rates, as well as future salvage values.

We test for long-lived asset impairment whenever there is an indication that the carrying amount of the asset may not be 
recoverable. Recoverability of these assets is determined by comparing the forecasted undiscounted cash flows generated by 
those assets to the respective asset’s carrying value, excluding any impacts from foreign currency translation adjustments 
reflected in Accumulated other comprehensive loss on the Consolidated Statement Financial Position in conformity with 
GAAP. The amount of impairment loss, if any, will be measured by the difference between the net carrying value and the 
estimated fair value of the asset and recognized as a non-cash charge. Long-lived assets held for sale are required to be 
measured at the lower of their carrying value (including unrecognized foreign currency translation adjustment losses) or fair 
value less cost to sell. 

Asset Retirement Obligation

We record an asset retirement obligation for our estimated future legal obligation, upon termination or nonrenewal of a lease, 
associated with removing structures from the leased property and, when required by the contract, the cost to return the leased 
property to its original condition. These obligations are recorded at their present value in the period in which the liability is 
incurred and are capitalized as part of the related assets’ carrying value. Accretion of the liability is recognized in selling, 
general and administrative expenses and the capitalized cost is depreciated over the expected useful life of the related asset. The 
obligation is calculated based on the assumption that all of our advertising structures will be removed within the next 50 years. 
The significant assumptions used in estimating the asset retirement obligation include the cost of removing the asset, the cost of 
remediating the leased property to its original condition where required and the timing and number of lease renewals, all of 
which are estimated based on historical experience.

61

Accounting Standards

See Item 8., Note 2. Summary of Significant Accounting Policies to the Consolidated Financial Statements, for information 
about adoption of new accounting standards and recent accounting pronouncements.

Item 7A. Quantitative and Qualitative Disclosures About Market Risk.

We are exposed to market risk related to commodity prices and foreign currency exchange rates, and to a limited extent, interest 
rates and credit risks.

Commodity Price Risk

We incur various operating costs that are subject to price risk caused by volatility in underlying commodity values. Commodity 
price risk is present in electricity costs associated with powering our digital billboard displays and lighting our traditional static 
billboard displays at night.

We do not currently use derivatives or other financial instruments to mitigate our exposure to commodity price risk. However, 
we do enter into contracts with commodity providers to limit our exposure to commodity price fluctuations. For the year ended 
December 31, 2018, such contracts accounted for 18.9% of our total utility costs. As of December 31, 2018, we had active 
electricity purchase agreements with fixed contract rates for locations throughout Connecticut, Illinois, New Jersey, New York, 
Pennsylvania, Ohio and Texas, which expire at various dates until May 2021. 

Foreign Exchange Risk

Foreign currency translation risk is the risk that exchange rate gains or losses arise from translating our Canadian business’ 
statements of earnings and statements of financial position from functional currency to our reporting currency (the U.S. Dollar) 
for consolidation purposes. Any gain or loss on translation is included within comprehensive income and Accumulated other 
comprehensive income on our Consolidated Statement of Financial Position. The functional currency of our international 
subsidiaries is their respective local currency. As of December 31, 2018, we have $12.6 million of unrecognized foreign 
currency translation losses included within Accumulated other comprehensive income on our Consolidated Statement of 
Financial Position. 

Substantially all of our transactions at our Canadian subsidiary is denominated in their local functional currency, thereby 
reducing our risk of foreign currency transaction gains or losses.

We do not currently use derivatives or other financial instruments to mitigate foreign currency risk, although we may do so in 
the future.

Interest Rate Risk

We are subject to interest rate risk to the extent we have variable-rate debt outstanding, including under our Senior Credit 
Facilities and the AR Securitization Facilities. 

As of December 31, 2018, we had a $670.0 million variable-rate Term Loan due 2024 outstanding, which has an interest rate of 
4.3% per year. An increase or decrease of 1/4% in our interest rate on the Term Loan will change our annualized interest 
expense by approximately $1.3 million. 

As of December 31, 2018, we had $85.0 million of outstanding borrowings under our variable-rate AR Facility, at a borrowing 
rate of approximately 3.5%, and $75.0 million of outstanding borrowings under our variable-rate Repurchase Facility, at a 
borrowing of approximately 3.7%. An increase or decrease of 1/4% in our interest rate on the AR Securitization Facilities will 
change our annualized interest expense by approximately $0.4 million. As of February 26, 2019, there were $65.0 million of 
outstanding borrowings under the AR Facility at a borrowing rate of approximately 3.6% and $75.0 million of outstanding 
borrowings under the Repurchase Facility, at a borrowing rate of approximately 3.7%.

During the year ended December 31, 2018, we entered into several interest rate cash flow swap agreements to effectively 
convert a portion of our LIBOR-based variable rate debt to a fixed rate. The fair value of these swap positions was a net 
unrecognized loss of approximately $2.4 million as of December 31, 2018, and is included in Other liabilities on our 
Consolidated Statement of Financial Position. The following table provides information about our interest rate swap 

62

agreements, which are sensitive to changes in interest rates. Notional amounts are used to calculate the contractual cash flows 
to be exchanged under the agreements.

(in millions, except percentages)
Pay fixed/receive variable

2019

2020
$ — $ — $ 150.0

2021

2022

2023

Thereafter

$ — $ — $ — $

Fair Value
Loss as of
12/31/18
2.4
$

Total
150.0

Average pay rate

3.0%

3.0%

3.0%

—%

—%

—%

Average receive rate(a)

one-
month
LIBOR

one-
month
LIBOR

one-
month
LIBOR

—

—

—

(a)  The one-month LIBOR rate was approximately 2.5% as of December 31, 2018.

Credit Risk

In the opinion of our management, credit risk is limited due to the large number of customers and advertising agencies utilized. 
We perform credit evaluations on our customers and agencies and believe that the allowances for doubtful accounts are 
adequate. We do not currently use derivatives or other financial instruments to mitigate credit risk.

63

Item 8. Financial Statements and Supplementary Data.

Report of Independent Registered Public Accounting Firm 

To the Board of Directors and Stockholders of OUTFRONT Media Inc.

Opinions on the Financial Statements and Internal Control over Financial Reporting

We have audited the accompanying consolidated statements of financial position of OUTFRONT Media Inc. and its 
subsidiaries (the “Company”) as of December 31, 2018  and 2017, and the related consolidated statements of operations, 
comprehensive income (loss), equity and cash flows  for each of the three years in the period ended December 31, 2018, 
including the related notes and financial statement schedules listed in the accompanying index under Item 15 (a)(2) 
(collectively referred to as the “consolidated financial statements”). We also have audited the Company's internal control over 
financial reporting as of December 31, 2018, based on criteria established in Internal Control - Integrated Framework (2013) 
issued by the Committee of Sponsoring Organizations of the Treadway Commission (COSO).  

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial 
position of the Company as of December 31, 2018 and 2017, and the results of its operations and its cash flows for each of the 
three years in the period ended December 31, 2018 in conformity with accounting principles generally accepted in the United 
States of America. Also in our opinion, the Company maintained, in all material respects, effective internal control over 
financial reporting as of December 31, 2018, based on criteria established in Internal Control - Integrated Framework (2013) 
issued by the COSO.

Basis for Opinions

The Company's management is responsible for these consolidated financial statements, for maintaining effective internal 
control over financial reporting, and for its assessment of the effectiveness of internal control over financial reporting, included 
in Management’s Report on Internal Control over Financial Reporting appearing under Item 9A Our responsibility is to express 
opinions on the Company’s consolidated financial statements and on the Company's internal control over financial reporting 
based on our audits. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United 
States) (PCAOB) and are required to be independent with respect to the Company in accordance with the U.S. federal securities 
laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the 
audits to obtain reasonable assurance about whether the consolidated financial statements are free of material misstatement, 
whether due to error or fraud, and whether effective internal control over financial reporting was maintained in all material 
respects.  

Our audits of the consolidated financial statements included performing procedures to assess the risks of material misstatement 
of the consolidated financial statements, whether due to error or fraud, and performing procedures that respond to those risks. 
Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the consolidated 
financial statements. Our audits also included evaluating the accounting principles used and significant estimates made by 
management, as well as evaluating the overall presentation of the consolidated financial statements. Our audit of internal 
control over financial reporting included obtaining an understanding of internal control over financial reporting, assessing the 
risk that a material weakness exists, and testing and evaluating the design and operating effectiveness of internal control based 
on the assessed risk. Our audits also included performing such other procedures as we considered necessary in the 
circumstances. We believe that our audits provide a reasonable basis for our opinions.

Definition and Limitations of Internal Control over Financial Reporting

A company’s internal control over financial reporting is a process designed to provide reasonable assurance regarding the 
reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally 
accepted accounting principles. A company’s internal control over financial reporting includes those policies and procedures 
that (i) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and 
dispositions of the assets of the company; (ii) provide reasonable assurance that transactions are recorded as necessary to 
permit preparation of financial statements in accordance with generally accepted accounting principles, and that receipts and 
expenditures of the company are being made only in accordance with authorizations of management and directors of the 

64

 
company; and (iii) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or 
disposition of the company’s assets that could have a material effect on the financial statements.

Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, 
projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate 
because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.

/s/ Pricewaterhouse Coopers LLP
New York, New York
February 27, 2019

We have served as the Company’s auditor since 2008.

65

OUTFRONT Media Inc.
Consolidated Statements of Financial Position

(in millions)
Assets:
Current assets:

Cash and cash equivalents
Restricted cash
Receivables, less allowances of $10.7 in 2018 and $11.5 in 2017
Prepaid lease and transit franchise costs
Prepaid MTA equipment deployment costs (Note 18)
Other prepaid expenses
Other current assets
Total current assets

Property and equipment, net (Note 4)
Goodwill (Note 5)
Intangible assets (Note 5)
Prepaid MTA equipment deployment costs (Note 18)
Other assets
Total assets

Liabilities:
Current liabilities:
Accounts payable
Accrued compensation
Accrued interest
Accrued lease costs
Other accrued expenses
Deferred revenues
Short-term debt (Note 8)
Other current liabilities
Total current liabilities
Long-term debt, net (Note 8)
Deferred income tax liabilities, net (Note 16)
Asset retirement obligation (Note 6)
Other liabilities
Total liabilities

Commitments and contingencies (Note 18)

Stockholders’ equity (Note 10):

Common stock (2018 - 450.0 shares authorized, and 140.2 shares issued and outstanding;
2017 - 450.0 shares authorized, and 138.6 shares authorized, issued or outstanding)

Additional paid-in capital
Distribution in excess of earnings
Accumulated other comprehensive loss (Note 9)

Total stockholders’ equity
Non-controlling interests
Total equity
Total liabilities and equity

As of December 31,

2018

2017

$

$

$

52.7
1.4
264.9
69.3
18.9
13.9
8.4
429.5
652.9
2,079.7
537.2
60.6
68.8
3,828.7

68.4
47.1
19.1
32.3
31.2
29.8
160.0
14.7
402.6
2,149.6
17.0
34.2
80.0
2,683.4

48.3
—
231.1
68.6
4.7
13.5
9.8
376.0
662.1
2,128.0
580.9
—
61.2
3,808.2

56.1
34.6
16.1
30.5
42.3
21.3
80.0
18.7
299.6
2,145.3
19.6
34.7
82.4
2,581.6

1.4
1,995.0
(871.6)
(22.0)
1,102.8
42.5
1,145.3
3,828.7

$

1.4
1,963.0
(775.6)
(7.7)
1,181.1
45.5
1,226.6
3,808.2

$

$

$

$

See accompanying notes to consolidated financial statements.

66

OUTFRONT Media Inc.
Consolidated Statements of Operations

(in millions, except per share amounts)
Revenues:

Billboard

Transit and other

Total revenues

Expenses:

Operating

Selling, general and administrative

Restructuring charges (Note 12)

Loss on real estate assets held for sale (Note 13)

Net gain on dispositions

Impairment charge

Depreciation
Amortization

Total expenses

Operating income

Interest expense, net

Other income (expense), net

Income before provision for income taxes and equity in earnings of

investee companies

Provision for income taxes

Equity in earnings of investee companies, net of tax

Net income

Net income per common share:

Basic

Diluted

Weighted average shares outstanding:

Basic

Diluted

Year Ended December 31,

2018

2017

2016

$

1,112.4

$

1,059.0

$

493.8

1,606.2

461.5

1,520.5

859.9

287.0

2.1

—
(5.5)
42.9

85.9
99.1

1,371.4

234.8
(125.7)
(0.4)

108.7
(4.9)
4.1

835.2

261.7

6.4

—
(14.3)
—

89.7
100.1

1,278.8

241.7
(116.9)
0.3

125.1
(4.1)
4.8

$

$

$

107.9

$

125.8

$

0.76

0.75

$

$

0.90

0.90

$

$

1,071.0

442.9

1,513.9

818.1

264.8

2.5

1.3
(1.9)
—

108.9
115.3

1,309.0

204.9
(113.8)
(0.1)

91.0
(5.4)
5.3

90.9

0.66

0.66

139.3
139.6

138.5
138.9

137.9
138.4

See accompanying notes to consolidated financial statements.

67

OUTFRONT Media Inc.
Consolidated Statements of Comprehensive Income

(in millions)
Net income
Other comprehensive income (loss), net of tax:

Cumulative translation adjustments
Net actuarial gain (loss)
Change in fair value of interest rate swap agreements

Total other comprehensive income (loss), net of tax
Total comprehensive income

Year Ended December 31,

2018

2017

2016

$

107.9

$

125.8

$

90.9

(14.5)
2.6
(2.4)
(14.3)
93.6

$

11.8
(1.0)
—
10.8
136.6

$

102.3
0.1
—
102.4
193.3

$

See accompanying notes to consolidated financial statements.

68

OUTFRONT Media Inc.
Consolidated Statements of Equity

(in millions, except
per share amounts)

Balance as of

Shares of
Common
Stock

 Common
Stock ($0.01
per share par
value)

Additional
Paid-In
Capital

Distribution
in Excess of
Earnings

Accumulated
Other
Comprehensive
Loss

Total
Stockholders’
Equity

Non-
Controlling
Interests

Total Equity

December 31, 2015

137.6

$

Net income

Other

comprehensive
loss

Stock-based
payments:

Vested

Amortization

Shares paid for tax
withholding for
stock-based
payments

Issuance of stock
for purchase of
property and
equipment

Dividends ($1.36
per share)

Other

Balance as of

—

—

0.5

—

(0.2)

0.1

—

—

December 31, 2016

138.0

$

Net income

Other

comprehensive
income

Stock-based
payments:

Cumulative prior

period
adjustment to
amortization
of estimated
forfeitures

Vested

Exercise of stock

options

Amortization

Shares paid for tax
withholding for
stock-based
payments

Issuance of shares
of a subsidiary

Dividends ($1.44
per share)

Other

Balance as of

—

—

—

0.7

0.2

—

(0.3)

—

—

—

1.4

—

—

—

—

—

—

—

—

1.4

—

—

—

—

—

—

—

—

—

—

$

1,934.3

$

(602.2) $

(120.9) $

1,212.6

$

— $

1,212.6

—

—

—

18.0

(4.7)

1.9

—

—

90.9

—

90.9

—

—

—

—

—

(188.2)

—

102.4

102.4

—

—

—

—

—

—

—

18.0

(4.7)

1.9

(188.2)

—

$

1,949.5

$

(699.5) $

(18.5) $

1,232.9

$

—

—

0.5

—

1.2

20.5

(8.7)

—

—

—

125.8

—

125.8

—

10.8

10.8

(0.5)

—

—

—

—

—

(201.4)

—

—

—

—

—

—

—

—

—

—

—

1.2

20.5

(8.7)

—

(201.4)

—

—

—

—

—

—

—

—

0.1

0.1

—

—

—

—

—
—

—

44.6

—

0.8

90.9

102.4

—

18.0

(4.7)

1.9

(188.2)

0.1

$

1,233.0

125.8

10.8

—

—

1.2

20.5

(8.7)

44.6

(201.4)

0.8

December 31, 2017

138.6

$

1.4

$

1,963.0

$

(775.6) $

(7.7) $

1,181.1

$

45.5

$

1,226.6

69

OUTFRONT Media Inc.
Consolidated Statements of Equity (Continued)

(in millions, except
per share amounts)

Balance as of

Shares of
Common
Stock

 Common
Stock ($0.01
per share par
value)

Additional
Paid-In
Capital

Distribution
in Excess of
Earnings

Accumulated
Other
Comprehensive
Income (Loss)

Total
Stockholders’
Equity

Non-
Controlling
Interests

Total Equity

$

1,963.0

$

(775.6) $

(7.7) $

1,181.1

$

45.5

$

1,226.6

December 31, 2017

138.6

$

Net income

Other

comprehensive
income

Stock-based
payments:

Vested

Amortization

Shares paid for tax
withholding for
stock-based
payments

Class A equity
interest
redemptions

Shares issued under

the ATM
Program

Dividends ($1.44
per share)

Other

Balance as of

—

—

1.0

—

(0.3)

0.2

0.7

—

—

1.4

—

—

—

—

—

—

—

—

—

—

—

—

20.2

(8.4)

4.8

15.3

—

0.1

—

—

—

—

—

—

(203.9)

—

107.9

—

107.9

(14.3)

(14.3)

—

—

—

—

—

—

20.2

(8.4)

4.8

(4.8)

15.3

(203.9)

0.1

—

—

1.8

107.9

(14.3)

—

20.2

(8.4)

—

15.3

(203.9)

1.9

—

—

—

—

—

—

—

December 31, 2018

140.2

$

1.4

$

1,995.0

$

(871.6) $

(22.0) $

1,102.8

$

42.5

$

1,145.3

See accompanying notes to consolidated financial statements.

70

OUTFRONT Media Inc.
Consolidated Statements of Cash Flows

(in millions)
Operating activities:
Net income
Adjustments to reconcile net income to net cash flow provided by

operating activities:
Depreciation and amortization
Deferred tax benefit
Stock-based compensation
Provision for doubtful accounts
Accretion expense
Loss on real estate assets held for sale
Net gain on dispositions
Impairment charge
Equity in earnings of investee companies, net of tax
Distributions from investee companies
Amortization of deferred financing costs and debt discount and

premium

Cash paid for direct lease acquisition costs
Change in assets and liabilities, net of investing and financing activities:

Increase in receivables
Increase in prepaid MTA equipment deployment costs
(Increase) decrease in prepaid expenses and other current assets
Increase (decrease) in accounts payable and accrued expenses
Increase in deferred revenues
Increase (decrease) in income taxes
Other, net

Net cash flow provided by operating activities

Investing activities:

Capital expenditures
Acquisitions
MTA franchise rights
Proceeds from dispositions
Return of investment in investee companies

Net cash flow used for investing activities

Financing activities:

Proceeds from long-term debt borrowings
Repayments of long-term debt borrowings
Proceeds from borrowings under short-term debt facilities
Repayments of borrowings under short-term debt facilities
Payments of deferred financing costs
Proceeds from shares issued under the ATM Program
Proceeds from stock option exercises
Earnout payment related to prior acquisition
Taxes withheld for stock-based compensation
Dividends
Other

Net cash flow used for financing activities

71

Year Ended December 31,

2018

2017

2016

$

107.9

$

125.8

$

90.9

185.0
(0.4)
20.2
1.9
2.4
—
(5.5)
42.9
(4.1)
3.0

5.7
(41.3)

(37.2)
(74.8)
(0.2)
21.7
8.5
(3.1)
(18.3)
214.3

(82.3)
(7.0)
(13.3)
7.9
4.3
(90.4)

104.0
(104.0)
245.0
(165.0)
(0.3)
15.3
—
(0.4)
(8.4)
(203.9)
—
(117.7)

189.8
(4.9)
20.5
4.4
2.3
—
(14.3)
—
(4.8)
7.3

6.1
(39.2)

(9.5)
(4.7)
0.2
(31.9)
0.8
2.1
(0.7)
249.3

(70.8)
(69.2)
(0.9)
5.6
—
(135.3)

8.3
—
250.0
(170.0)
(8.5)
—
1.2
(2.0)
(8.5)
(201.8)
(0.2)
(131.5)

224.2
(1.8)
18.0
3.6
2.4
1.3
(1.9)
—
(5.3)
5.0

6.4
(37.0)

(11.7)
—
(0.5)
(6.8)
—
6.0
(5.7)
287.1

(59.4)
(67.9)
—
90.6
—
(36.7)

—
(90.0)
35.0
(35.0)
(0.4)
—
—
—
(7.3)
(188.6)
(0.2)
(286.5)

OUTFRONT Media Inc.
Consolidated Statements of Cash Flows (Continued)

(in millions)
Effect of exchange rate changes on cash, cash equivalents and restricted

cash

Net increase (decrease) in cash, cash equivalents and restricted cash

Cash, cash equivalents and restricted cash at beginning of year

Cash, cash equivalents and restricted cash at end of year

Supplemental disclosure of cash flow information:

Cash paid for income taxes (Note 16)

Cash paid for interest

Non-cash investing and financing activities:

Accrued purchases of property and equipment

Accrued MTA franchise rights

Issuance of stock for purchase of property and equipment

Issuance of shares of a subsidiary for an acquisition

Acquisitions

Dispositions

Year Ended December 31,

2018

2017

2016

(0.4)
5.8

48.3

54.1

0.6
(16.9)
65.2

$

48.3

$

8.4

$

6.8

$

117.5

111.0

(0.3)
(36.4)
101.6

65.2

1.2

111.4

5.8

1.4

—

—

—

—

$

9.5

$

11.2

—

—

44.6
(13.3)
13.3

—

1.9

—

—

—

$

$

$

See accompanying notes to consolidated financial statements.

72

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements

Note 1.  Description of Business and Basis of Presentation

Description of Business

OUTFRONT Media Inc. (the “Company”) and its subsidiaries (collectively, “we,” “us” or “our”) is a real estate investment 
trust (“REIT”), which provides advertising space (“displays”) on out-of-home advertising structures and sites in the United 
States (the “U.S.”) and Canada. Our inventory consists of billboard displays, which are primarily located on the most heavily 
traveled highways and roadways in top Nielsen Designated Market Areas (“DMAs”), and transit advertising displays operated 
under exclusive multi-year contracts with municipalities in large cities across the U.S. and Canada. We also have marketing and 
multimedia rights agreements with colleges, universities and other educational institutions, which entitle us to operate on-
campus advertising displays, as well as manage marketing opportunities, media rights and experiential entertainment at sports 
events. In total, we have displays in all of the 25 largest markets in the U.S. and approximately 140 markets across the U.S. and 
Canada. We manage our operations through three operating segments—(1) U.S. Billboard and Transit, which is included in our 
U.S. Media reportable segment, (2) International and (3) Sports Marketing. 

On April 1, 2016, we sold all of our equity interests in certain of our subsidiaries (the “Disposition”), which held all of the 
assets of our outdoor advertising business in Latin America (see Note 13. Acquisitions and Dispositions: Dispositions to the 
Consolidated Financial Statements). The operating results of our outdoor advertising business in Latin America through April 1, 
2016, are included in our Consolidated Financial Statements for 2016. 

Basis of Presentation and Use of Estimates

The accompanying consolidated financial statements have been prepared pursuant to the rules of the Securities and Exchange 
Commission (the “SEC”). In the opinion of our management, the accompanying financial statements reflect all adjustments, 
consisting of normal and recurring adjustments, necessary for a fair presentation of our financial position, results of operations 
and cash flows for the years presented. Certain previously reported amounts have been reclassified to conform with the current 
2018 presentation.

The preparation of our financial statements in conformity with accounting principles generally accepted in the United States of 
America (“GAAP”) requires management to make estimates, judgments and assumptions that affect the reported amounts of 
assets and liabilities, disclosure of contingent assets and liabilities at the date of the financial statements, and the reported 
amount of revenues and expenses during the reporting period. We base our estimates on historical experience and on various 
other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making 
judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Actual results may 
differ from these estimates under different assumptions or conditions. 

Note 2. Summary of Significant Accounting Policies

Principles of Consolidation—The consolidated financial statements include the accounts of OUTFRONT Media Inc. and all of 
its subsidiaries in which a controlling interest is maintained. Controlling interest is determined by majority ownership interest 
and the absence of substantive third-party participating rights. Investments over which we have a significant influence or 
ownership of more than 20% but less than or equal to 50%, without a controlling interest, are accounted for under the equity 
method. Investments of 20% or less, over which we have no significant influence, that do not have a readily determinable fair 
value, are measured at cost less impairment, if any. Intercompany transactions have been eliminated. 

Cash and Cash Equivalents and Restricted Cash—Cash and cash equivalents consist of cash on hand and short-term (maturities 
of three months or less at the date of purchase) highly liquid investments. We classify cash balances that are legally restricted 
pursuant to contractual arrangements as restricted cash.

Receivables—Receivables consist primarily of trade receivables from customers, net of advertising agency commissions, and 
are stated net of an allowance for doubtful accounts. The provision for doubtful accounts is estimated based on historical bad 
debt experience, the aging of accounts receivable, industry trends and economic indicators, as well as recent payment history 
for specific customers.

73

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

New York Metropolitan Transportation Authority (the “MTA”) Agreement—Under the MTA Agreement, as title of the various 
digital displays we are obligated to deploy transfers to the MTA on installation, the cost of deploying these screens throughout 
the transit system does not represent our property and equipment. The portion of deployment costs expected to be reimbursed 
from transit franchise fees that would otherwise be payable to the MTA are recorded as Prepaid MTA equipment deployment 
costs on the Consolidated Statement of Financial Position and charged to operating expenses as advertising revenue is 
generated. The short-term portion of Prepaid MTA equipment deployment costs represents the costs that we expect to recover 
from the MTA in the next twelve months. The portion of deployment costs expected to be reimbursed from advertising revenues 
that would otherwise be retained by us under the contract are recorded as Intangible assets on the Consolidated Statement of 
Financial Position and charged to amortization expense on a straight line basis over the contract period.

Property and Equipment—Property and equipment is stated at cost. Depreciation is computed using the straight-line method 
over the estimated useful lives as follows:

Buildings and improvements
Advertising structures
Furniture, equipment and other

20 to 40 years
5 to 20 years
3 to 10 years

For advertising structures associated with a contract, the assets are depreciated over the shorter of the contract term or useful 
life. Maintenance and repair costs to maintain property and equipment in their original operating condition are charged to 
expense as incurred. Improvements or additions that extend the useful life of the assets are capitalized. When an asset is retired 
or otherwise disposed of, the associated cost and accumulated depreciation are removed and the resulting gain or loss is 
recognized.

Construction in progress includes all costs capitalized related to projects, primarily related to in-process digital conversion and 
development, which have yet to be placed in service. 

Business Combinations and Asset Acquisitions—We routinely acquire out-of-home advertising assets, including advertising 
structures, permits and leasehold agreements. We determine the accounting for these transactions by first evaluating whether the 
assets acquired and liabilities assumed, if any, constitute a business using the guidelines in the Financial Accounting Standards 
Board (“FASB”) guidance for business combinations. If the assets acquired and liabilities assumed constitute a business, the 
purchase price is allocated to the tangible and identifiable intangible net assets acquired based on their estimated fair values 
with the excess of the purchase price over those estimated fair values recorded as goodwill. If the acquired assets do not 
constitute a business, we allocate the purchase price to the individual tangible and intangible assets acquired based on their 
relative fair values.

Impairment of Long-Lived Assets—Long-lived assets are assessed for impairment whenever there is an indication that the 
carrying amount of the asset may not be recoverable. Recoverability of these assets is determined by comparing the forecasted 
undiscounted cash flows generated by those assets to the respective asset’s carrying value. The amount of impairment loss, if 
any, will be measured by the difference between the net carrying value and the estimated fair value of the asset and recognized 
as a non-cash charge. Long-lived assets held for sale are required to be measured at the lower of their carrying value (including 
unrecognized foreign currency translation adjustment losses) or fair value less cost to sell. 

Goodwill and Intangible Assets—Goodwill is allocated to various reporting units. Goodwill is not amortized but is tested 
qualitatively and/or quantitatively at the reporting-unit level annually for impairment on October 31 of each year and between 
annual tests if events occur or circumstances change that would more likely than not reduce the fair value below its carrying 
amount. A qualitative test assesses macroeconomic conditions, industry and market conditions, cost factors, overall financial 
performance and other relevant entity specific events, as well as events affecting a reporting unit. If after the qualitative 
assessment, we determined that it is more likely than not that the fair value of a reporting unit is less than its carrying value, we 
perform a quantitative assessment. We may also choose to only perform a quantitative assessment. We compute the estimated 
fair value of each reporting unit for which we perform a quantitative assessment by adding the present value of the estimated 
annual cash flows over a discrete projection period to the residual value of the business at the end of the projection period. This 
technique requires us to use significant estimates and assumptions such as growth rates, operating margins, capital expenditures 
and discount rates. The estimated growth rates, operating margins and capital expenditures for the projection period are based 
on our internal forecasts of future performance as well as historical trends. The residual value is estimated based on a perpetual 
nominal growth rate, which is based on projected long-range inflation and long-term industry projections. The discount rates 
are determined based on the weighted average cost of capital of comparable entities. There can be no assurance that these 

74

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

estimates and assumptions will prove to be an accurate prediction of the future, and a downward revision of these estimates 
and/or assumptions would decrease the fair values of our reporting units, which could result in additional impairment charges in 
the future. If the carrying value of a reporting unit is greater than its fair value, a goodwill impairment charge will be recorded 
as a non-cash charge for the difference up to the carrying value of the goodwill. The loss recognized should not exceed the total 
amount of goodwill allocated to that reporting unit. Intangible assets, which primarily consist of acquired permits and leasehold 
agreements and franchise agreements, are amortized by the straight-line method over their estimated useful lives, which range 
from five to 40 years.

Hedging Activities—As of December 31, 2018, we utilized interest rate cash flow swap agreements to effectively convert a 
portion of our LIBOR-based variable rate debt to a fixed rate. These interest rate swaps have been designated and qualify as 
cash flow hedges and, as a result, changes in the fair value of these swaps are recorded in Other comprehensive income (loss) 
before taxes on the Consolidated Statements of Comprehensive Income. 

Revenue Recognition—We derive Revenues from the following sources: (i) billboard displays, (ii) transit displays, and (iii) 
other.

Billboard display revenues are derived from providing advertising space to customers on our physical billboards or other 
outdoor structures. We generally (i) own the physical structures on which we display advertising copy for our customers, (ii) 
hold the legal permits to display advertising thereon, and (iii) lease the underlying sites. Billboard display revenues are 
recognized under the lease accounting standard as rental income on a straight-line basis over the customer lease term.

Transit display revenues are derived from agreements with municipalities and transit operators, which entitle us to operate 
advertising displays within their transit systems, including on the interior and exterior of rail and subway cars and buses, as well 
as on benches, transit shelters, street kiosks and transit platforms. Transit display contracts typically require the installation and 
delivery of multiple advertising displays, for which locations are not specifically identified. Installation services are highly 
interdependent with the provision of advertising space, and therefore the installation and display of advertising is recognized as 
a single performance obligation. Transit display revenues are recognized based on the level of units displayed in proportion to 
the total units to be displayed over the contract period.

Other revenues are derived primarily from (i) providing print production services for advertisements to be displayed on our 
billboards or other outdoor sites, or on displays that we operate within transit systems, and (ii) revenues from marketing and 
multimedia rights agreements with colleges, universities and other educational institutions, which entitle us to operate on-
campus advertising displays, as well as manage marketing opportunities, media rights and experiential entertainment at sports 
events. Print production services are not interrelated with the provision of advertising space and are considered a distinct 
performance obligation. Production revenue is recognized over the production period, which is typically very short in duration. 
Revenues from our Sports Marketing operating segment are principally derived from advertising and marketing arrangements 
and are recognized over the contract period. 

Our billboard display and transit display contracts with customers range from four weeks to one year and billing commences at 
the beginning of the contract term, with payment generally due within 30 days of billing. For the majority of our contracts, 
transaction prices are explicitly stated. Any contracts with transaction prices that contain multiple performance obligations, are 
allocated primarily based on a relative standalone selling price basis.

Deferred revenues primarily consist of revenues paid in advance of being earned.

Concentration of Credit Risk—In the opinion of management, credit risk is limited due to the large number of customers and 
advertising agencies utilized. We perform credit evaluations on our customers and agencies and believe that the allowances for 
doubtful accounts are adequate.

Billboard Property Lease and Transit Franchise Expenses—Our billboards are primarily located on leased real property. Lease 
agreements are negotiated for varying terms ranging from one month to multiple years, most of which provide renewal options. 
Lease costs consist of a fixed monthly amount and certain lease agreements also include contingent rent based on the revenues 
we generate from the leased site. Property leases are generally paid in advance for periods ranging from one to twelve months.

The fixed component of lease costs is expensed evenly over the non-cancellable contract term, and contingent rent is expensed 
as incurred when the related revenues are recognized.

75

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Transit franchise agreements generally provide for payment to the municipality or transit operator of the greater of a percentage 
of the revenues that we generate under the related transit contract and a specified guaranteed minimum payment. The costs 
which are determined based on a percentage of revenues are expensed as incurred when the related revenues are recognized, 
and the minimum guarantee is expensed over the contract term.

Direct Lease Acquisition Costs—Variable commissions directly associated with billboard revenues are amortized on a straight-
line basis over the related customer lease term, which generally ranges from four weeks to one year. Amortization of direct 
lease acquisition costs is presented within Amortization expense in the accompanying Consolidated Statements of Operations.

Foreign Currency Translation and Transactions—The assets and liabilities of foreign subsidiaries are translated at exchange 
rates in effect at the balance sheet date, while results of operations are translated at average exchange rates for the respective 
periods. Any gain or loss on translation is included within other comprehensive income (loss) and Accumulated other 
comprehensive loss on our Consolidated Statement of Financial Position. Foreign currency transaction gains and losses are 
included in Other income (expense), net, on the Consolidated Statements of Operations.

Income Taxes—As of July 17, 2014, we began operating as a REIT. Accordingly, we generally will not be subject to U.S. 
federal income tax on our REIT taxable income that we distribute to our stockholders. We have elected to treat our subsidiaries 
that participate in certain non-REIT qualifying activities, and certain of our foreign subsidiaries, as taxable REIT subsidiaries 
(“TRSs”). As such, the taxable income of our TRSs will be subject to federal, state and foreign income taxation at regular 
corporate rates.

Income taxes are accounted for under the asset and liability method of accounting. Deferred income tax assets and liabilities are 
recognized for the estimated future tax effects of temporary differences between the financial statement carrying amounts and 
their respective tax basis. Deferred tax assets are reduced by a valuation allowance if it is more likely than not that some or all 
of the deferred tax assets will not be realized.

We have applied the FASB’s guidance relating to uncertainty in income taxes recognized. Under this guidance we may 
recognize the tax benefit from an uncertain tax position only if it is more likely than not that the tax position will be sustained 
on examination by taxing authorities, based on the technical merits of the position. The tax benefits recognized from such a 
position are measured based on the largest benefit that has a greater than fifty percent likelihood of being realized upon ultimate 
settlement. The guidance on accounting for uncertainty in income taxes also provides guidance on de-recognition, 
classification, interest and penalties on income taxes, and accounting in interim periods.

Asset Retirement Obligation—An asset retirement obligation is established for the estimated future obligation, upon termination 
or non-renewal of a lease, associated with removing structures from the leased property and, when required by the contract, the 
cost to return the leased property to its original condition. These obligations are recorded at their present value in the period in 
which the liability is incurred and are capitalized as part of the related assets’ carrying value. Accretion of the liability is 
recognized in selling, general and administrative expenses and the capitalized cost is depreciated over the expected useful life 
of the related asset.

Stock-based Compensation—We measure the cost of employee services received in exchange for an award of equity 
instruments based on the grant-date fair value of the award. The cost is recognized over the vesting period during which an 
employee is required to provide service in exchange for the award.

Adoption of New Accounting Standards

Goodwill

In the second quarter of 2018, we early adopted the FASB’s guidance simplifying the test for goodwill impairment by 
eliminating Step 2 from the goodwill impairment test. Step 2 measures a goodwill impairment loss by comparing the implied 
fair value of a reporting unit’s goodwill with the carrying value of that goodwill. Under that new guidance, which is applied 
prospectively, if the carrying value of a reporting unit is greater than its fair value, a goodwill impairment charge will be 
recorded for the difference up to the carrying value of the goodwill. The loss recognized should not exceed the total amount of 
goodwill allocated to that reporting unit. In the second quarter of 2018, we recorded an impairment charge of $42.9 million on 
the Consolidated Statements of Operations and an impairment balance of $42.9 million against Goodwill on the Consolidated 

76

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Statement of Financial Position related to our Canadian reporting unit. (See Note 5. Goodwill and Other Intangible Assets to the 
Consolidated Financial Statements.)

Revenue from Contracts with Customers

In the first quarter of 2018, we adopted the FASB’s principles-based guidance addressing revenue recognition issues, applying 
the modified retrospective method of adoption. The guidance is being applied to all contracts with customers regardless of 
industry-specific or transaction-specific fact patterns. The guidance requires that the amount of revenue a company should 
recognize reflect the consideration it expects to be entitled to in exchange for goods and services. The impact of the adoption of 
the new revenue recognition guidance is primarily applicable to our multi-year transit advertising contracts with municipalities 
in the U.S. and Canada, and marketing and multimedia rights agreements with colleges, universities and other educational 
institutions. Our billboard lease revenues are recognized under the lease accounting standard. The adoption of this guidance did 
not impact revenues from our multi-year transit advertising contracts, but resulted in the recognition of additional revenues of 
$7.0 million, additional operating expenses of $4.8 million and additional selling, general and administrative expenses of $2.2 
million in our Sports Marketing operating segment in 2018, related to revenues that would have been recognized on a net basis 
under the old standard. Adoption of this guidance did not have a material effect on our consolidated financial statements. (See 
Note 11. Revenues to the Consolidated Financial Statements.)

Recent Pronouncements

Leases

In February 2016 (updated in July 2018 and December 2018), the FASB issued guidance addressing the recognition, 
measurement, presentation and disclosure of leases for both lessees and lessors. The new standard requires lessees to apply a 
dual approach, classifying leases as either finance or operating based on the principle of whether or not the lease is effectively a 
financed purchase by the lessee. This classification will determine whether lease expense is recognized based on an effective 
interest method or on a straight line basis over the term of the lease, respectively. A lessee is also required to record a right-of-
use asset and a lease liability for all leases with a term greater than 12 months regardless of their classification. Leases with a 
term of 12 months or less will be accounted for similar to existing guidance for operating leases today. Lessors will account for 
leases using an approach that is substantially equivalent to existing guidance for sales-type leases, direct financing leases and 
operating leases. The update in July 2018 provides an additional (optional) transition method to adopt the new lease standard, 
allowing entities to apply the new lease standard at the adoption date rather than adjusting each period presented at the date of 
adoption. The update also provides lessors a practical expedient to allow them to not separate non-lease components from the 
associated lease component and instead to account for those components as a single component if certain criteria are met. We 
plan to utilize the updated transition method beginning January 1, 2019. The updated practical expedient for lessors will not 
have a material effect on our consolidated financial statements. 

As of December 31, 2018, we had approximately 20,800 lease agreements in the U.S. and approximately 2,800 lease 
agreements in Canada, the majority of which will be classified as operating leases under the new guidance. We are currently 
finalizing our implementation of a new lease software system which will enable us to comply with the on-going requirements of 
this standard, as well as finalizing the impact of adoption on January 1, 2019. This standard will have a significant impact on 
our consolidated financial statements, as we expect to recognize right-of-use asset and lease liability in excess of $1.0 billion. 
Our billboard lease revenues will continue to be recognized on a straight-line basis over their respective lease terms. 

Note 3.  Restricted Cash

In the third quarter of 2018, we entered into an escrow agreement in connection with one of our transit franchise contracts, 
which requires us to deposit funds into an escrow account to fund capital expenditures over the term of the transit franchise 
contract. 

As of December 31, 2018, we have $1.4 million of restricted cash deposited in the escrow account.

77

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Cash and cash equivalents
Restricted cash

Cash, cash equivalents and restricted cash

Note 4. Property and Equipment

As of

December 31,
2018

December 31,
2017

December 31,
2016

$

$

52.7
1.4
54.1

$

$

48.3
—
48.3

$

$

65.2
—
65.2

The table below presents the balances of major classes of assets and accumulated depreciation.

(in millions)
Land
Buildings and improvements
Advertising structures
Furniture, equipment and other
Construction in progress

Less accumulated depreciation
Property and equipment, net

As of December 31,

2018

2017

97.5
48.7
1,789.4
134.3
19.3
2,089.2
1,436.3
652.9

$

$

94.4
51.3
1,750.8
120.7
27.4
2,044.6
1,382.5
662.1

$

$

Depreciation expense was $85.9 million in 2018, $89.7 million in 2017 and $108.9 million in 2016.

Note 5. Goodwill and Other Intangible Assets

Goodwill

For the years ended December 31, 2018 and 2017, the changes in the book value of goodwill by segment were as follows:

(in millions)
As of December 31, 2016

Currency translation adjustments
Additions(a)

As of December 31, 2017

Currency translation adjustments
Impairment

As of December 31, 2018

U.S. Media

Other

Total

$

$

2,054.0
—
—
2,054.0
—
—
2,054.0

$

$

35.4
4.3
34.3
74.0
(5.4)
(42.9)
25.7

$

$

$

2,089.4
4.3
34.3
2,128.0
(5.4)
(42.9)
2,079.7

(a)  Non-deductible addition associated with the Transaction (as defined below, see Note 10. Equity and Note 13. Acquisitions and Dispositions to the 

Consolidated Financial Statements).

In the fourth quarter of 2018, we performed a qualitative and/or a quantitative assessment of our reporting units for possible 
goodwill impairment. Upon assessment, no goodwill impairment was identified.

In the second quarter of 2018, our Canadian reporting unit did not meet revenue expectations and pacing reflected a decline as 
compared to the 2018 forecast due to the underperformance of our static poster assets and digital displays. As a result, we 
determined that there was a decline in the outlook for our Canadian reporting unit. This determination constituted a triggering 
event, requiring an interim goodwill impairment analysis of our Canadian reporting unit.

As a result of the impairment analysis performed during the second quarter of 2018, we determined that the carrying value of 
our Canadian reporting unit exceeded its fair value and we recorded an impairment charge of $42.9 million on the Consolidated 
Statements of Operations. As of December 31, 2018, goodwill related to our Canadian reporting unit, net of accumulated 

78

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

impairment of $42.9 million, was $19.8 million. As of December 31, 2017, goodwill associated with our Canadian reporting 
unit was $68.1 million. 

Other Intangible Assets

Our identifiable intangible assets primarily consist of acquired permits and leasehold agreements and franchise agreements 
which grant us the right to operate out-of-home structures in specified locations and the right to provide advertising space on 
railroad and municipal transit properties. Identifiable intangible assets are amortized on a straight-line basis over their estimated 
useful life, which is the respective life of the agreement that in some cases includes historical experience of renewals.

Our identifiable intangible assets consist of the following:

(in millions)
As of December 31, 2018:
Permits and leasehold agreements(a)
Franchise agreements
Other intangible assets(a)
Total intangible assets

As of December 31, 2017:
Permits and leasehold agreements
Franchise agreements
Other intangible assets
Total intangible assets

Gross

Accumulated
Amortization

Net

$

$

$

$

1,107.4
470.7
46.9
1,625.0

1,111.3
455.4
47.1
1,613.8

$

$

$

$

(697.6) $
(357.1)
(33.1)
(1,087.8) $

(661.6) $
(346.2)
(25.1)
(1,032.9) $

409.8
113.6
13.8
537.2

449.7
109.2
22.0
580.9

(a) 

Includes additions associated with the Transaction (as defined below, see Note 10. Equity and Note 13. Acquisitions and Dispositions to the Consolidated 
Financial Statements).

All of our intangible assets, except goodwill, are subject to amortization. Amortization expense was $99.1 million in 2018, 
$100.1 million in 2017 and $115.3 million in 2016, which includes the amortization of direct lease acquisition costs of $43.2 
million in 2018, $40.0 million in 2017 and $38.2 million in 2016. Direct lease acquisition costs are amortized on a straight-line 
basis over the related customer lease term, which generally ranges from four weeks to one year.

We expect our aggregate annual amortization expense for intangible assets, before considering the impact of future direct lease 
acquisition costs, for each of the years 2019 through 2023, to be as follows:

(in millions)
Amortization expense

2019

2020

2021

2022

2023

$

55.5

$

50.9

$

49.3

$

44.5

$

43.7

79

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 6. Asset Retirement Obligation

The following table sets forth the change in the asset retirement obligations associated with our advertising structures located 
on leased properties. The obligation is calculated based on the assumption that all of our advertising structures will be removed 
within the next 50 years. The estimated annual costs to dismantle and remove the structures upon the termination or non-
renewal of our leases are consistent with our historical experience. 

(in millions)
Balance, at beginning of period

Accretion expense

Additions

Liabilities settled

Foreign currency translation adjustments

Balance, at end of period

Note 7. Related Party Transactions

Joint Ventures

Year Ended December 31,

2018

2017

34.7

$

2.4

0.2
(2.7)
(0.4)
34.2

$

34.1

2.3

0.2
(2.3)
0.4

34.7

$

$

We have a 50% ownership interest in two joint ventures that operate transit shelters in the greater Los Angeles area and 
Vancouver, and four joint ventures which operate a total of 13 billboard displays in New York and Boston. All of these ventures 
are accounted for as equity investments. These investments totaled $16.1 million as of December 31, 2018, and $19.5 million as 
of December 31, 2017, and are included in Other assets on the Consolidated Statements of Financial Position. We provided 
sales and management services to these joint ventures and recorded management fees in Revenues on the Consolidated 
Statement of Operations of $7.8 million in 2018, $7.4 million in 2017 and $7.3 million in 2016.

80

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 8. Debt

Debt, net, consists of the following:

(in millions, except percentages)
Short-term debt:
AR Facility
Repurchase Facility
Total short-term debt

Long-term debt:
Term loan, due 2024

Senior unsecured notes:

5.250% senior unsecured notes, due 2022
5.625% senior unsecured notes, due 2024
5.875% senior unsecured notes, due 2025
Total senior unsecured notes

Debt issuance costs
Total long-term debt, net

Total debt, net

Weighted average cost of debt

Term Loan

As of

December 31,
2018

December 31,
2017

$

$

85.0
75.0
160.0

80.0
—
80.0

668.1

667.8

549.7
502.2
450.0
1,501.9

(20.4)
2,149.6

549.6
502.6
450.0
1,502.2

(24.7)
2,145.3

$

2,309.6

$

2,225.3

5.1%

4.8%

The interest rate on the term loan due in 2024 (the “Term Loan”) was 4.3% per annum as of December 31, 2018. As of 
December 31, 2018, a discount of $1.9 million on the Term Loan remains unamortized. The discount is being amortized 
through Interest expense, net, on the Consolidated Statement of Operations. 

Revolving Credit Facility

We also have a $430.0 million revolving credit facility, which matures in 2022 (the “Revolving Credit Facility,” together with 
the Term Loan, the “Senior Credit Facilities”).

As of December 31, 2018, there were no outstanding borrowings under the Revolving Credit Facility. 

The commitment fee based on the amount of unused commitments under the Revolving Credit Facility was $1.4 million in 
2018, $1.5 million in 2017 and $1.8 million in 2016. As of December 31, 2018, we had issued letters of credit totaling 
approximately $66.0 million against the letter of credit facility sublimit under the Revolving Credit Facility. 

Standalone Letter of Credit Facilities

As of December 31, 2018, we had issued letters of credit totaling approximately $142.9 million under our aggregate $150.0 
million standalone letter of credit facilities. The total fees under the letter of credit facilities in 2018, 2017 and 2016, were 
immaterial.

81

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Accounts Receivable Securitization Facilities

On September 6, 2018, the Company, certain subsidiaries of the Company and MUFG Bank, Ltd. (f/k/a The Bank of Tokyo-
Mitsubishi UFJ, Ltd.) (“MUFG”) entered into amendments to the agreements governing the Company’s $100.0 million three-
year revolving accounts receivable securitization facility (the “AR Facility”), along with other agreements with MUFG, 
pursuant to which the Company (i) extended the term of the AR Facility for one year so that it will now terminate on June 30, 
2021, unless further extended, and (ii) entered into a 364-day $75.0 million structured repurchase facility (the “Repurchase 
Facility” and together with the AR Facility, the “AR Securitization Facilities”).  

In connection with the AR Securitization Facilities, Outfront Media LLC, a wholly-owned subsidiary of the Company (the 
“Originator”), will sell and/or contribute its existing and future accounts receivable and certain related assets to Outfront Media 
Receivables LLC, a special purpose vehicle and wholly-owned subsidiary of the Company (the “SPV”). The SPV will transfer 
an undivided interest in the accounts receivable assets to certain purchasers from time to time (the “Purchasers”). The SPV is a 
separate legal entity with its own separate creditors who will be entitled to access the SPV’s assets before the assets become 
available to the Company. Accordingly, the SPV’s assets are not available to pay creditors of the Company or any of its 
subsidiaries, although collections from the receivables in excess of amounts required to repay the Purchasers and other creditors 
of the SPV may be remitted to the Company. 

In connection with the Repurchase Facility, the Originator may borrow up to $75.0 million, collateralized by a subordinated 
note (the “Subordinated Note”) issued by the SPV in favor of the Originator and representing a portion of the outstanding 
balance of the accounts receivable assets sold by the Originator to the SPV under the AR Facility. The Subordinated Note will 
be transferred to MUFG, as repurchase buyer, on an uncommitted basis, and subject to repurchase by the Originator on 
termination of the Repurchase Facility. The Originator has granted MUFG a security interest in the Subordinated Note to secure 
its obligations under the agreements governing the Repurchase Facility, and the Company has agreed to guarantee the 
Originator’s obligations under the agreements governing the Repurchase Facility. 

As of December 31, 2018, there were $85.0 million of outstanding borrowings under the AR Facility at a borrowing rate of 
approximately 3.5%, and $75.0 million of outstanding borrowings under the Repurchase Facility, at a borrowing of 
approximately 3.7%. As of December 31, 2018, borrowing capacity remaining under the AR Facility was approximately $15.0 
million, based on approximately $216.0 million of accounts receivable used as collateral for the AR Securitization Facilities, 
and there was no borrowing capacity remaining under the Repurchase Facility, in accordance with the agreements governing 
the AR Securitization Facilities. The commitment fee based on the amount of unused commitments under the AR Facility was 
immaterial in 2018 and 2017. As of February 26, 2019, there were $65.0 million of outstanding borrowings under the AR 
Facility at a borrowing rate of approximately 3.6% and $75.0 million of outstanding borrowings under the Repurchase Facility, 
at a borrowing rate of approximately 3.7%.

Senior Unsecured Notes

As of December 31, 2018, a discount of $0.3 million on $150.0 million aggregate principal amount of the 5.250% Senior 
Unsecured Notes due 2022, remains unamortized. The discount is being amortized through Interest expense, net, on the 
Consolidated Statement of Operations.

As of December 31, 2018, a premium of $2.2 million on $100.0 million aggregate principal amount of the 5.625% Senior 
Unsecured Notes, due 2024, remains unamortized. The premium is being amortized through Interest expense, net, on the 
Consolidated Statement of Operations. 

Debt Covenants

Our credit agreement, dated as of January 31, 2014 (as amended, supplemented or otherwise modified, the “Credit 
Agreement”), governing the Senior Credit Facilities, the agreements governing the AR Securitization Facilities, and the 
indentures governing our senior unsecured notes contain customary affirmative and negative covenants, subject to certain 
exceptions, including but not limited to those that limit the Company’s and our subsidiaries’ abilities to (i) pay dividends on, 
repurchase or make distributions in respect to the Company’s or its wholly-owned subsidiary, Outfront Media Capital LLC’s 
(“Finance LLC’s”) capital stock or make other restricted payments other than dividends or distributions necessary for us to 
maintain our REIT status, subject to certain conditions, and (ii) enter into agreements restricting certain subsidiaries’ ability to 
pay dividends or make other intercompany or third-party transfers. 

82

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The terms of the Credit Agreement (and under certain circumstances, the agreements governing the AR Securitization 
Facilities) require that we maintain a Consolidated Net Secured Leverage Ratio, which is the ratio of (i) our consolidated 
secured debt (less up to $150.0 million of unrestricted cash) to (ii) our Consolidated EBITDA (as defined in the Credit 
Agreement) for the trailing four consecutive quarters, of no greater than 4.0 to 1.0. As of December 31, 2018, our Consolidated 
Net Secured Leverage Ratio was 1.4 to 1.0 in accordance with the Credit Agreement. The Credit Agreement also requires that, 
in connection with the incurrence of certain indebtedness, we maintain a Consolidated Total Leverage Ratio, which is the ratio 
of our consolidated total debt to our Consolidated EBITDA for the trailing four consecutive quarters, of no greater than 6.0 to 
1.0. As of December 31, 2018, our Consolidated Total Leverage Ratio was 4.6 to 1.0 in accordance with the Credit Agreement. 
As of December 31, 2018, we are in compliance with our debt covenants.  

Deferred Financing Costs

As of December 31, 2018, we had deferred $24.1 million in fees and expenses associated with the Term Loan, Revolving Credit 
Facility, AR Securitization Facilities and our senior unsecured notes. We are amortizing the deferred fees through Interest 
expense, net, on our Consolidated Statement of Operations over the respective terms of the Term Loan, Revolving Credit 
Facility, AR Securitization Facilities and our senior unsecured notes.

Interest Rate Swap Agreements

During the year ended December 31, 2018, we entered into several interest rate cash flow swap agreements to effectively 
convert a portion of our LIBOR-based variable rate debt to a fixed rate. The fair value of these swap positions was a net liability 
of approximately $2.4 million as of December 31, 2018, and is included in Other liabilities on our Consolidated Statement of 
Financial Position.

As of December 31, 2018, under the terms of the agreements, we will pay interest based on an aggregate notional amount of 
$150.0 million, under a weighted-average fixed interest rate of 3.0%, with a receive rate of one-month LIBOR and maturing on 
December 29, 2021. The one-month LIBOR rate was approximately 2.5% as of December 31, 2018.

Fair Value

Under the fair value hierarchy, observable inputs such as unadjusted quoted prices in active markets for identical assets or 
liabilities are defined as Level 1; observable inputs other than quoted prices included within Level 1 that are either directly or 
indirectly observable for the asset or liability are defined as Level 2; and unobservable inputs for the asset or liability are 
defined as Level 3. The aggregate fair value of our debt, which is estimated based on quoted market prices of similar liabilities, 
was approximately $2.3 billion as of both December 31, 2018 and 2017. The fair value of our debt as of both December 31, 
2018 and 2017 is classified as Level 2. The aggregate fair value loss associated with our interest rate cash flow swap 
agreements was approximately $2.4 million as of December 31, 2018 and is classified as Level 2.

83

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 9. Accumulated Other Comprehensive Loss

The following table presents the changes in the components of accumulated other comprehensive loss.

(in millions)
As of December 31, 2015

Other comprehensive income (loss) before 

reclassifications(a)

Amortization of actuarial losses reclassified to net 

income(b)

Total other comprehensive income (loss), net of tax

As of December 31, 2016

Other comprehensive income (loss) before

reclassifications

Amortization of actuarial losses reclassified to net 

income(b)

Total other comprehensive income, net of tax

As of December 31, 2017

Other comprehensive income (loss) before

reclassifications

Amortization of actuarial losses reclassified to net 

income(b)

Total other comprehensive income (loss), net of tax

As of December 31, 2018

$

Cumulative
Translation
Adjustments

Net
Actuarial
Gain
(Loss)

Loss on Interest
Rate Cash Flow
Swaps

Accumulated
Other
Comprehensive 
Loss

$

(112.2) $

(8.7) $

— $

(120.9)

102.3

—

102.3
(9.9)

11.8

—

11.8

1.9

(14.5)

—
(14.5)
(12.6) $

(0.3)

0.4

0.1
(8.6)

(1.4)

0.4
(1.0)
(9.6)

1.9

0.7

2.6
(7.0) $

—

—

—

—

—

—

—

—

(2.4)

—
(2.4)
(2.4) $

102.0

0.4

102.4
(18.5)

10.4

0.4

10.8
(7.7)

(15.0)

0.7
(14.3)
(22.0)

(a)  On April 1, 2016, in connection with the Disposition, we recognized $99.9 million in unrealized foreign currency translation losses. 
(b)  See Note 15. Retirement Benefits to the Consolidated Financial Statements for additional details of items reclassified from accumulated other 

comprehensive loss to net income.

Net actuarial gain (loss) included in other comprehensive income (loss) is net of a tax provision of $1.0 million in 2018 and a 
tax benefit of $0.3 million in 2017. The tax impact for net actuarial gain included in other comprehensive income (loss) in 2016 
was immaterial.

Note 10. Equity

As of December 31, 2018, 450,000,000 shares of our common stock, par value $0.01 per share, were authorized; 140,239,977 
shares were issued and outstanding; and 50,000,000 shares of our preferred stock, par value $0.01 per share, were authorized 
with no shares issued and outstanding.

On June 13, 2017, certain subsidiaries of OUTFRONT Media Inc. acquired the equity interests of certain subsidiaries of All 
Vision LLC (“All Vision”), which hold substantially all of All Vision’s outdoor advertising assets in Canada, and effectuated an 
amalgamation of All Vision’s Canadian business with our Canadian business (the “Transaction”) (see Note 13. Acquisitions and 
Dispositions to the Consolidated Financial Statements). In connection with the Transaction, the Company issued 1,953,407 
shares of Class A equity interests of a subsidiary of the Company that controls its Canadian business (“Outfront Canada”).

84

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The Class A equity interests are entitled to receive priority cash distributions from Outfront Canada at the same time and in the 
same per share amount as the dividends paid on shares of the Company’s common stock. The Class A equity interests may be 
redeemed by the holders in exchange for shares of the Company’s common stock on a one-for-one basis (subject to anti-dilution 
adjustments) or, at the Company’s option, cash equal to the then fair market value of the shares of the Company’s common 
stock commencing (i) one year after closing, with respect to 55% of the Class A equity interests, and (ii) 18 months after 
closing, with respect to the remaining 45% of the Class A equity interests. In connection with the Transaction, the Company has 
agreed to limitations on its ability to sell or otherwise dispose of the assets acquired from All Vision for a period of five years, 
unless it pays holders of the Class A equity interests in Outfront Canada an amount intended to approximate their resulting tax 
liability. During 2018, we made distributions of $2.7 million to holders of the Class A equity interests, which are recorded in 
Dividends on our Consolidated Statements of Equity and Consolidated Statements of Cash Flows. As of December 31, 2018, 
207,354 Class A equity interests have been redeemed for shares of the Company’s common stock.

In the third quarter of 2018, we issued 7,442 shares of our common stock under the Outfront Media Inc. Amended and Restated 
Omnibus Stock Incentive Plan, valued at $0.1 million, to a consultant for services rendered.

We have a sales agreement in connection with an “at-the-market” equity offering program (the “ATM Program”), under which 
we may, from time to time, issue and sell shares of our common stock up to an aggregate offering price of $300.0 million. We 
have no obligation to sell any of our common stock under the sales agreement and may at any time suspend solicitations and 
offers under the sales agreement. In the fourth quarter of 2018, 750,000 shares of our common stock were sold under the ATM 
Program for gross proceeds of $15.5 million with commissions of $0.2 million, for total net proceeds of $15.3 million. As of 
December 31, 2018, we had $284.5 million of capacity remaining under the ATM Program. 

In 2016, we issued 79,690 shares, valued at approximately $1.9 million to J&M Holding Enterprises, Inc. (“J&M”), an affiliate 
of Videri Inc. (“Videri”), or Videri, as applicable, in connection with licenses and services received under a development and 
license agreement (the “Videri Agreement”) with J&M and Videri. We have capitalized the payments, which are related to the 
development of software and equipment to be utilized within digital displays, within Property and equipment, net, on the 
Consolidated Statement of Financial Position.

On February 26, 2019, we announced that our board of directors approved a quarterly cash dividend of $0.36 per share on our 
common stock, payable on March 29, 2019, to stockholders of record at the close of business on March 8, 2019.

Note 11. Revenues

We do not disclose the value of unsatisfied performance obligations for contracts with an original expected term of one year or 
less, which primarily represent the transaction price allocated to the remaining display period for unsatisfied transit franchise 
contracts. Unsatisfied performance obligations with an original expected term of over one year relate to multi-year marketing and 
multimedia rights agreements with customers of our Sports Marketing operating segment, the value of which is $80.2 million as 
of December 31, 2018, are expected to be satisfied over the next 5 years. 

For all revenue sources, we evaluate whether we should be considered the principal (i.e., report revenues on a gross basis) or an 
agent (i.e., report revenues on a net basis). Except for an insignificant number of smaller sports marketing contracts, we are 
considered the principal in our arrangements and report revenues on a gross basis, wherein the amounts billed to customers are 
recorded as revenues, and amounts paid to municipalities, transit operators, educational institutions and suppliers are recorded 
as expenses. We are considered the principal because we control the advertising space and multi-media rights before and after 
the contract term, are primarily responsible to our customers, have discretion in pricing and typically have inventory risk. 

For space provided to advertisers through the use of an advertising agency whose commission is calculated based on a stated 
percentage of gross advertising spending, our Revenues are reported net of agency commissions.

85

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following table summarizes revenues by source:

(in millions)
Billboard:

Static displays

Digital displays

Other

Billboard revenues

Transit:

Static displays

Digital displays

Other

Total transit revenues

Sports marketing and other
Transit and other revenues

Total revenues

Years Ended December 31,

2018

2017

2016

$

858.1

$

839.7

$

216.1

38.2

1,112.4

339.9

59.6

39.5

439.0

54.8
493.8

173.7

45.6

1,059.0

339.5

45.3

35.9

420.7

40.8
461.5

880.3

155.9

34.8

1,071.0

331.7

39.8

30.0

401.5

41.4
442.9

$

1,606.2

$

1,520.5

$

1,513.9

Rental income was $1,074.2 million in 2018, $1,013.4 million in 2017 and $1,036.2 million in 2016, and is recorded in 
Billboard revenues on the Consolidated Statement of Operations.

The following table summarizes revenues by geography:

(in millions)
United States:

Billboard

Transit and other

Sports marketing and other

Total United States revenues

Canada

Latin America

Total revenues

Years Ended December 31,

2018

2017

2016

$

1,040.8

$

997.9

$

1,005.6

426.0

54.8

1,521.6

84.6

—

408.6

40.8

1,447.3

73.2

—

388.2

41.4

1,435.2

67.3

11.4

$

1,606.2

$

1,520.5

$

1,513.9

Our revenues are sensitive to fluctuations in advertising expenditures, general economic conditions and other external events 
beyond our control.

Contract Costs and Balances

Variable sales commission costs directly associated with billboard display revenues are considered direct lease acquisition costs 
in accordance with the lease accounting standard and are capitalized and amortized on a straight-line basis over the related 
customer lease term (see Note 5. Goodwill and Other Intangible Assets to the Consolidated Financial Statements). Amortization 
of direct lease acquisition costs is presented within Amortization expense in the accompanying Consolidated Statements of 
Operations.

Variable sales commission costs which are directly associated with transit display and other revenues are included in Selling, 
general, and administrative expenses on the Consolidated Statement of Operations, and are expensed as incurred since the 
amortization period of the asset would have been less than one year. 

Amounts to be collected from customers for revenues recognized in previous periods are included in Receivables, less 
allowance, on the Consolidated Statement of Financial Position. Amounts collected from customers for revenues to be 

86

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

recognized in future periods are included in Deferred revenues on the Consolidated Statement of Financial Position. We 
recognized substantially all of the Deferred revenues on the Consolidated Statement of Financial Position as of December 31, 
2017, during the three months ended March 31, 2018.

Note 12. Restructuring Charges

In 2018, we recorded restructuring charges of $2.1 million, of which  $0.9 million was recorded in our U.S. Media segment for 
severance charges associated with the reorganization of various departments, $0.8 million was recorded in Other for severance 
charges associated with the reorganization of our Sports Marketing operating segment management team and $0.4 million was 
recorded in Corporate for severance charges associated with the elimination of a corporate management position. In 2017, we 
recorded restructuring charges of $6.4 million, of which $4.1 million was recorded in Other for severance charges primarily 
associated with the Transaction and $2.3 million was recorded in our U.S. Media segment for severance charges associated with 
the reorganization of our sales management and administrative functions. In 2016, we recorded restructuring charges of $2.5 
million in our U.S. Media segment for severance charges associated with the reorganization of our sales management and 
administrative functions. As of December 31, 2018, $1.9 million in restructuring reserves remained outstanding and is included 
in Other current liabilities on the Consolidated Statement of Financial Position.

Note 13. Acquisitions and Dispositions

Acquisitions

In connection with the Transaction, the Company paid approximately $94.4 million for the assets, comprised of $50.0 million in 
cash and $44.4 million, or 1,953,407 shares, of Class A equity interests of Outfront Canada, subject to post-closing adjustments 
(upward or downward) for the achievement of certain operating income before depreciation and amortization targets relating to 
the acquired assets in 2018, which is not expected to be material. The issued Class A equity interests of Outfront Canada are 
redeemable non-controlling interests and are included in Non-controlling interests on our Consolidated Statement of Financial 
Position based on actual foreign currency exchange rates on the closing date of the Transaction compared to the negotiated 
foreign currency exchange rate used in the valuation described above.

The allocation of the purchase price of approximately $94.4 million is based on management’s estimate of the fair value of the 
assets acquired and liabilities assumed on the closing date of the Transaction, which was $68.0 million of identified intangible 
assets, $34.3 million of goodwill, $17.0 million of deferred tax liabilities and $9.1 million of other assets and liabilities 
(primarily property and equipment). 

We completed several acquisitions for a total purchase price of approximately $7.0 million in 2018, $113.8 million in 2017 
(including the Transaction) and $67.9 million in 2016. 

In the second quarter of 2018, we entered into an agreement to acquire 14 digital and 7 static billboard displays in California for 
a total estimated purchase price of $35.4 million, subject to post-closing adjustments for the achievement of operating income 
before depreciation and amortization targets relating to the acquired displays. The transaction is expected to close in 2019, 
subject to customary closing conditions and the timing of site development.

Dispositions

On April 1, 2016, we completed the Disposition and received $82.0 million in cash plus working capital, which was subject to 
post-closing adjustments. We recorded a loss on real estate assets held for sale of approximately $1.3 million in 2016 on the 
Consolidated Statement of Operations. 

Asset Swap

On July 1, 2017, in exchange for static billboards in four non-metropolitan market clusters, we acquired digital billboards in the 
Boston, Massachusetts, DMA and $3.2 million in cash, which resulted in a pre-tax gain of $14.1 million. 

87

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 14. Stock-Based Compensation

Under the OUTFRONT Media Inc. Amended and Restated Omnibus Stock Incentive Plan (the “Stock Plan”), we have 
8,000,000 shares of our common stock reserved for the issuance of stock-based awards. Under the Stock Plan, the board of 
directors is authorized to grant awards of options to purchase shares of our common stock, stock appreciation rights, restricted 
and unrestricted stock, restricted share units (“RSUs”), dividend equivalents, performance awards, including performance-
based restricted share units (“PRSUs”), and other equity-related awards and cash payments to all of our employees and non-
employee directors and employees of our subsidiaries. In addition, consultants and advisors who perform services for us and 
our subsidiaries may, under certain conditions, receive grants under the Stock Plan. 

RSUs and PRSUs accrue dividend equivalents in amounts equal to the regular cash dividends paid on our common stock and 
will be paid in either cash or stock. Accrued dividend equivalents payable in stock shall convert to shares of our common stock 
on the date of vesting.

Compensation expense for RSUs is determined based upon the market price of the shares underlying the awards on the date of 
grant and expensed over the vesting period, which is generally a three- to four-year service period. For PRSU awards, the 
number of shares an employee earns may range from 0% to 120% based on the outcome of a one year performance condition. 
Compensation expense is recorded based on the probable outcome of the performance condition. On an annual basis, our board 
of directors will review actual performance and certify the degree to which performance goals applicable to the award have 
been met. Forfeitures of RSUs are recorded as incurred. On an annual basis, adjustments are made to compensation expense 
based on actual forfeitures and the forfeiture rates are revised as necessary. 

The following table summarizes our stock-based compensation expense for 2018, 2017 and 2016.

(in millions)
RSUs and PRSUs
Stock options
Stock-based compensation expense, before income taxes
Tax benefit
Stock-based compensation expense, net of tax

Year Ended December 31,

2018

2017

2016

$

$

20.2
—
20.2
(1.3)
18.9

$

$

20.3
0.2
20.5
(2.0)
18.5

$

$

17.8
0.2
18.0
(1.9)
16.1

As of December 31, 2018, total unrecognized compensation cost related to non-vested RSUs and PRSUs was $16.4 million, 
which is expected to be recognized over a weighted average period of 1.8 years.

88

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

RSUs and PRSUs

The following table summarizes the 2018 activity of the RSUs and PRSUs issued to our employees.

Non-vested as of December 31, 2017

Granted:

RSUs

PRSUs

Vested:

RSUs

PRSUs

Forfeitures:

RSUs

PRSUs

Non-vested as of December 31, 2018

Weighted
Average Per
Share Grant
Date Fair
Market Value

24.43

21.43

21.52

24.36

24.81

22.75

24.25

22.39

Activity
1,632,120

$

837,517

383,913

(608,090)
(298,964)

(98,673)
(123,843)
1,723,980

The total fair value of RSUs and PRSUs that vested was $19.2 million during 2018, $20.0 million during 2017 and $11.6 
million during 2016. 

Stock Options

Stock options vest over a four-year service period and expire eight or ten years from the date of grant. Forfeitures of stock 
options are recorded as incurred.

The following table summarizes the activity of stock options issued to our employees.

Outstanding as of December 31, 2017

Exercised

Outstanding as of December 31, 2018

Exercisable as of December 31, 2018

Activity

Weighted
Average Exercise
Price

$

165,293
(23,446)
141,847

141,847

20.69

6.25
23.08

23.08

The following table summarizes other information relating to stock option exercises.

(in millions)
Tax benefit of stock option exercises
Intrinsic value of stock option exercises

Year Ended December 31,

2018

2017

2016

$

— $
0.4

$

0.1
2.1

—
—

89

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following table summarizes information concerning outstanding and exercisable stock options to purchase our common 
stock under the Stock Plan as of December 31, 2018.

Range of
Exercise Price

$10 to 14.99
$20 to 24.99
$25 to 29.99

Outstanding

Remaining
Contractual
Life (Years)
0.62
2.12
2.72

Weighted
Average
Exercise
Price

$

12.12
20.07
26.39

Exercisable

Weighted
Average
Exercise
Price

12.12
20.07
26.39

Number of
Options

$

28,488
9,946
103,413
141,847

Number
of
Options

28,488
9,946
103,413
141,847

Stock options outstanding as of December 31, 2018, have a weighted average remaining contractual life of 2.25 years and the 
total intrinsic value for “in-the-money” options, based on the closing stock price of our common stock of $18.12, was $0.2 
million. Stock options exercisable as of December 31, 2018, have a weighted average remaining contractual life of 2.25 years 
and the total intrinsic value for “in-the-money” exercisable options was $0.2 million.

Note 15. Retirement Benefits

We sponsor two defined benefit pension plans covering specific groups of employees in Canada and the U.S. 

The benefits for the pension plan in Canada are based primarily on an employee’s years of service and an average of the 
employee’s highest five years of earnings. Participating employees in the pension plan in Canada are vested after two years of 
service or immediately, depending on the province of their employment. We fund the pension plan in Canada in accordance 
with the rules and regulations of the Pension Benefits Act of the Province of Ontario, Canada. Canada pension plan assets 
consist principally of equity securities, corporate and government related securities, and insurance contracts. 

The pension plan in the U.S. covers a small number of hourly employees. The investments of the pension plan in the U.S. 
consist entirely of the plan’s interest in a trust, which invests the assets of this plan. The pension plan in the U.S. is funded in 
accordance with requirements of the Employee Retirement Income Security Act of 1974, as amended.

We use a December 31 measurement date for all pension plans.

The following table sets forth the change in benefit obligation for our pension plans.

(in millions)
Benefit obligation, beginning of year

Service cost
Interest cost
Actuarial (gain) loss
Benefits paid
Cumulative translation adjustments

Benefit obligation, end of year

As of December 31,

2018

2017

2016

$

$

57.8
1.8
2.0
(5.6)
(2.0)
(4.1)
49.9

$

$

48.3
1.6
2.0
3.7
(1.4)
3.6
57.8

$

$

44.9
1.6
1.9
0.2
(1.5)
1.2
48.3

90

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following table sets forth the change in plan assets for our pension plans.

(in millions)
Fair value of plan assets, beginning of year

Actual return on plan assets
Employer contributions
Benefits paid
Cumulative translation adjustments
Fair value of plan assets, end of year

As of December 31,

2018

2017

$

$

52.3
(0.9)
2.0
(2.0)
(3.9)
47.5

$

$

The unfunded status of pension benefit obligations and the related amounts recognized on the Consolidated Statement of 
Financial Position were as follows:

(in millions)
Unfunded status, end of year
Amounts recognized on the Consolidated Statement of Financial Position:

Other noncurrent liabilities

Net amounts recognized

As of December 31,

2018

2017

$

(2.4) $

(2.4)
(2.4)

43.6
4.9
2.0
(1.4)
3.2
52.3

(5.4)

(5.4)
(5.4)

The following amounts were recognized in accumulated other comprehensive loss on the Consolidated Statement of Financial 
Position.

(in millions)
Net actuarial loss
Deferred income taxes
Net amount recognized in accumulated other comprehensive loss

As of December 31,

2018

2017

$

$

(9.3) $
2.3
(7.0) $

(12.9)
3.3
(9.6)

The accumulated benefit obligation for the defined benefit pension plans was $46.9 million as of December 31, 2018, and $53.9 
million as of December 31, 2017.

The information for the pension plans with an accumulated benefit obligation in excess of plan assets is set forth below.

(in millions)
Projected benefit obligation
Accumulated benefit obligation
Fair value of plan assets

As of December 31,

2018

2017

$

$

49.9
46.9
47.5

57.8
53.9
52.3

91

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following tables present the components of net periodic pension cost and amounts recognized in other comprehensive 
income (loss).

(in millions)
Service cost
Interest cost
Expected return on plan assets
Amortization of actuarial losses(a)
Amortization of transitional obligation
Settlement cost
Net periodic pension cost

(in millions)
Actuarial gains
Amortization of actuarial losses(a)
Cumulative translation adjustments
Settlement cost

As of December 31,

2018

2017

2016

$

$

1.8
2.0
(2.6)
0.7
—
0.1
2.0

$

$

1.6
2.0
(2.3)
0.6
(0.1)
—
1.8

$

$

$

$

1.6
1.9
(2.1)
0.6
(0.1)
—
1.9

Year Ended
December 31,
2018

2.1
0.6
0.8
0.1
3.6
(1.0)
2.6

Deferred income taxes
Recognized in other comprehensive income, net of tax

(a)  Reflects amounts reclassified from accumulated other comprehensive income (loss) to net income.

Estimated net actuarial losses related to the defined benefit pension plans of approximately $0.4 million, will be amortized from 
accumulated other comprehensive loss into net periodic pension costs in 2019.

Weighted average assumptions used to determine benefit obligations:

Discount rate
Rate of compensation increase

Weighted average assumptions used to determine net periodic cost:

Discount rate
Expected long-term return on plan assets
Rate of compensation increase

As of and for the Year Ended
December 31,

2018

2017

4.0%
3.0

3.5
5.1
3.0

3.5%
3.0

4.0
5.1
3.0

For each pension plan, the discount rate is determined based on the yield on portfolios of high quality bonds, constructed to 
provide cash flows necessary to meet the expected future benefit payments, as determined for the projected benefit obligation. 
The expected return on plan assets assumption was derived using the current and expected asset allocation of the pension plan 
assets and considering historical as well as expected returns on various classes of plan assets.

Plan Assets

Our plan assets are included in a trust in Canada and a trust in the U.S. The asset allocations of these trusts are based upon an 
analysis of the timing and amount of projected benefit payments, projected company contributions, the expected returns and 
risk of the asset classes and the correlation of those returns. As of December 31, 2018, we invested approximately 31% in fixed 
income instruments, 59% in equity instruments, and the remainder in cash, cash equivalents and insurance contracts.

The following tables set forth our pension plan assets measured at fair value on a recurring basis as of December 31, 2018 and 
2017. These assets have been categorized according to the three-level fair value hierarchy established by the FASB which 

92

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

prioritizes the inputs used in measuring fair value. Level 1 is based on quoted prices for the asset in active markets. Level 2 is 
based on inputs that are observable other than quoted market prices in active markets, such as quoted prices for the asset in 
inactive markets or quoted prices for similar assets. Level 3 is based on unobservable inputs that market participants would use 
in pricing the asset.

(in millions)
Cash and cash equivalents(a)
Fixed income securities:

Corporate and government related securities
Corporate bonds(b)
Equity securities(c):

U.S. equity
International equity

Insurance contracts
Total assets

(in millions)
Cash and cash equivalents(a)
Fixed income securities:

Corporate and government related securities
Corporate bonds(b)
Equity securities(c):

U.S. equity
International equity

Insurance contracts
Total assets

$

$

$

(a)  Assets categorized as Level 2 reflect investments in money market funds.
(b)  Securities of diverse industries, substantially all investment grade.
(c)  Assets categorized as Level 2 reflect investments in common collective funds.

Significant changes in Level 3 plan assets are as follows:

(in millions)
Insurance contracts:
Beginning of year

Payments
Actuarial loss
Interest income
Cumulative translation adjustments

End of year

As of December 31, 2018

Level 1

Level 2

Level 3

Total

$

— $

1.0

$

— $

—
0.7

0.6
0.3
—
1.6

$

14.2
—

—
27.1
—
42.3

$

—
—

—
—
3.6
3.6

$

As of December 31, 2017

Level 1

Level 2

Level 3

Total

— $

1.0

$

— $

—
0.8

1.0
0.4
—
2.2

$

15.3
—

—
29.4
—
45.7

$

$

$

—
—

—
—
4.4
4.4

$

Year Ended December 31,

2018

2017

4.4
(0.5)
(0.1)
0.1
(0.3)
3.6

$

$

4.7
(0.5)
(0.3)
0.2
0.3
4.4

1.0

14.2
0.7

0.6
27.4
3.6
47.5

1.0

15.3
0.8

1.0
29.8
4.4
52.3

Our insurance contracts classified as Level 3 are valued based on a discount rate determined by reference to the market interest 
rates prevailing on high quality debt instruments with cash flows that match the timing and amount of expected benefit 
payments under the pension plan in Canada, as well as a mortality assumption based upon the current mortality table, CPM2014 
generational projected using mortality improvement scale CPM-B. As a result, the fair value of the insurance contract is equal 
to the defined benefit obligation in respect of the members covered under the insurance contract.

Money market investments are carried at amortized cost which approximates fair value due to the short-term maturity of these 
investments. Investments in equity securities are reported at fair value based on quoted market prices on national security 

93

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

exchanges. The fair value of investments in common collective funds are determined using the Net Asset Value (“NAV”) 
provided by the administrator of the fund. The NAV is determined by each fund’s trustee based upon the fair value of the 
underlying assets owned by the fund, less liabilities, divided by the number of outstanding units. The fair value of government 
related securities and corporate bonds is determined based on quoted market prices on national security exchanges, when 
available, or using valuation models which incorporate certain other observable inputs including recent trading activity for 
comparable securities and broker-quoted prices.

Future Benefit Payments

(in millions)
Estimated future benefit payments for

pension plans

2019

1.7

2020

1.7

2021

1.9

2022

2.0

2023

2024-2028

2.1

12.8

We expect to contribute $1.0 million to our pension plans in 2019.

Multi-Employer Pension and Postretirement Benefit Plans

We contribute to multi-employer plans that provide pension and other postretirement benefits to certain employees under 
collective bargaining agreements. Contributions to these plans were $3.8 million in 2018, $3.3 million in 2017 and $2.9 million 
in 2016. Based on our contributions to each individual multi-employer plan relative to the total contributions of all participating 
employers in such plan, no multi-employer plan was deemed to be individually significant to us.

Defined Contribution Plans

Employer contributions for defined contribution plans sponsored by us were $5.5 million in 2018, $4.8 million in 2017 and $4.5 
million in 2016. 

Note 16. Income Taxes

We are organized in conformity with the requirements for qualification and taxation as a REIT under the Internal Revenue Code 
of 1986, as amended (the “Code”) and, accordingly, we have not provided for U.S. federal income tax on our REIT taxable 
income that we distribute to our stockholders. We have elected to treat our subsidiaries that participate in certain non-REIT 
qualifying activities, and our foreign subsidiaries, as taxable REIT subsidiaries (“TRSs”). As such, we have provided for their 
federal, state and foreign income taxes.

On December 22, 2017, the President of the United States signed into law the Tax Cuts and Jobs Act (the “Tax Act”). The Tax 
Act amends the Code to reduce tax rates and modify policies, credits and deductions. The Tax Act’s most significant change 
was the reduction of the federal tax rate from a maximum of 35% to a flat rate of 21%.

Cash paid for income taxes was $8.4 million in 2018 and $6.8 million in 2017 and $1.2 million in 2016.

The U.S. and foreign components of Income (loss) before provision for income taxes and equity in earnings of investee 
companies were as follows:

(in millions)
United States
Foreign

Income before provision for income taxes and equity in earnings of

investee companies

Year Ended December 31,

2018

2017

2016

$

157.3
(48.6)

$

139.2
(14.1)

100.9
(9.9)

108.7

$

125.1

$

91.0

$

$

94

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following table reconciles Income (loss) before provision for income taxes and equity in earnings of investee companies to 
REIT taxable income.

(in millions)
Income (loss) before provision for income taxes and equity in earnings of

investee companies

Net (income) loss of TRSs

Income from REIT operations

Book depreciation in excess of tax depreciation

Book amortization in excess of tax amortization
Tax dividend from foreign subsidiary(a)
Book/tax differences - stock-based compensation

Book/tax differences - deferred gain for tax

Book/tax differences - capitalized costs

Book/tax differences - other

REIT taxable income (estimated)

Year Ended December 31,

2018

2017

2016

$

108.7

$

38.4

147.1

24.4
(10.6)
2.1
(1.4)
(1.4)
6.4

11.1

$

177.7

$

125.1
(2.4)
122.7

29.5
(1.8)
5.6
(2.2)
(13.1)
5.7
(0.2)
146.2

$

91.0

5.4

96.4

50.8

12.2

41.0

4.2
(3.5)
6.0

6.4

$

213.5

(a) 

In 2017, the tax dividend from foreign subsidiary consists of a $12.6 million one-time deemed repatriation of foreign unremitted earnings under the Tax 
Act, net of a $7.0 million deduction for dividends received.

The components of the Provision for income taxes are as follows:

(in millions)
Current:
Federal
State and local
Foreign

Deferred tax benefit (liability):

Federal
State and local
Foreign

Provision for income taxes

Year Ended December 31,

2018

2017

2016

$

$

(2.4) $
(2.3)
(0.6)
(5.3)

(1.0)
(0.4)
1.8
0.4
(4.9) $

(6.9) $
(2.2)
0.1
(9.0)

(2.2)
(0.1)
7.2
4.9
(4.1) $

(4.0)
(1.5)
(1.7)
(7.2)

(0.7)
(0.2)
2.7
1.8
(5.4)

The effective income tax rate was 4.7% in 2018, 3.3% in 2017 and 5.9% in 2016. 

95

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The difference between income taxes expected at the U.S. federal statutory income tax rate of 21% in 2018 and 35% in 2017 
and 2016, and the Provision for income taxes is summarized as follows:

(in millions)
Provision for income taxes on income at U.S. statutory rate
REIT dividends paid deduction
State and local taxes, net of federal tax benefit
Effect of foreign operations
Resolution of prior year tax
Effect of the Tax Act on net deferred tax assets(a)
Gain on dispositions
Other, net

Provision for income taxes

Year Ended December 31,

2018

2017

2016

$

$

(22.8) $
30.9
(2.3)
(9.3)
—
—
(0.5)
(0.9)
(4.9) $

(43.8) $
42.9
(1.6)
2.4
—
(2.1)
(0.9)
(1.0)
(4.1) $

(31.9)
33.8
(1.6)
(2.4)
(2.9)
—
—
(0.4)
(5.4)

(a) 

Impact on our net deferred tax assets resulting from the Tax Act’s reduction of corporate income tax rates from 35% to 21% for tax years beginning after 
December 31, 2017.

The following table is a summary of the components of deferred income tax assets and liabilities.

(in millions)
Deferred income tax assets:

Provision for expenses and losses
Postretirement and other employee benefits
Tax credit and loss carryforwards

Total deferred income tax assets

Deferred income tax liabilities:

Property, equipment and intangible assets

Total deferred income tax liabilities

As of December 31,

2018

2017

$

$

1.1
3.6
0.8
5.5

0.9
3.8
2.2
6.9

(19.5)
(19.5)

(22.4)
(22.4)

Deferred income tax liabilities, net

$

(14.0) $

(15.5)

As of December 31, 2018, we had net operating loss carryforwards for Canadian jurisdictions of $3.3 million, which expire in 
various years from 2019 through 2037.

Our undistributed earnings of foreign subsidiaries not includable in our federal income tax returns that could be subject to 
additional income taxes if remitted was approximately $6.2 million as of December 31, 2018, and $4.1 million as of 
December 31, 2017. No provision was recorded for taxes that could result from the remittance of such undistributed earnings 
since we intend to declare dividends to our shareholders in an amount sufficient to offset such distributions and intend to 
reinvest the remainder outside of the U.S. indefinitely. The determination of the unrecognized U.S. federal deferred income tax 
liability for undistributed earnings is not practicable.

96

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

The following table sets forth the change in the reserve for uncertain tax positions, excluding related accrued interest and 
penalties.

(in millions)
As of January 1, 2016

Additions for current year tax positions
Reductions for prior year tax positions

As of December 31, 2016

Additions for current year tax positions
Reductions for prior year tax positions

As of December 31, 2017

Additions for current year tax positions
Reductions for prior year tax positions

As of December 31, 2018

$

$

0.8
0.1
(0.3)
0.6
0.2
(0.2)
0.6
0.3
(0.3)
0.6

The reserve for uncertain tax positions of $0.6 million as of December 31, 2018, includes $0.4 million which would affect our 
effective income tax rate if and when recognized in future years. 

We recognize interest and penalty charges related to the reserve for uncertain tax positions as part of income tax expense. These 
charges were not material for any of the periods presented.

We are subject to taxation in the U.S. and various state, local and foreign jurisdictions. Tax years 2015 to present are open for 
examination by the tax authorities. Our TRSs are currently under examination by the Internal Revenue Service for the 2016 tax 
year. We are currently under examination by New York State for the portion of the 2014 tax year beginning on July 17, 2014, 
when we began operating as a REIT. New York City has completed its audit of our TRSs for the 2014 tax year with no changes.

Note 17.  Earnings Per Share (“EPS”)

(in millions)
Net income available for common stockholders
Less: Distributions to holders of Class A equity interests of a subsidiary(b)
Net income available for common stockholders, basic and diluted

$

$

Year Ended December 31,

2018

2017

2016

107.9

2.7

105.2

$

$

125.8

1.4

124.4

$

$

Weighted average shares for basic EPS
Dilutive potential shares from grants of RSUs, PRSUs and stock options(a)
Weighted average shares for diluted EPS(a)(b)

139.3
0.3
139.6

138.5
0.4
138.9

(a)  The potential impact of an aggregate 0.4 million granted RSUs, PRSUs and stock options for 2018, 0.1 million granted RSUs, PRSUs and stock options 

for 2017 and 0.5 million granted RSUs, PRSUs and stock options for 2016 was antidilutive.

(b)  On June 13, 2017, 1,953,407 shares of Class A equity interests of Outfront Canada were issued, which may be redeemed by the holders in exchange for 
shares of the Company’s common stock on a one-for-one basis (subject to anti-dilution adjustments), at our option, after a certain time period. (See Note 
10. Equity to the Consolidated Financial Statements.) The potential impact of 1.9 million shares of Class A equity interests of Outfront Canada was 
antidilutive for 2018 and 1.1 million shares of Class A equity interests of Outfront Canada was antidilutive for 2017.

Note 18. Commitments and Contingencies

Off-Balance Sheet Arrangements

Our off-balance sheet commitments primarily consist of operating lease arrangements and guaranteed minimum annual 
payments. These arrangements result from our normal course of business and represent obligations that are payable over several 
years.

97

90.9

—

90.9

137.9
0.5
138.4

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Contractual Obligations

We have long-term operating leases for office space, billboard sites and equipment, which expire at various dates. Certain leases 
contain varying renewal, cancellation and escalation clauses.

We have agreements with municipalities and transit operators which entitle us to operate advertising displays within their transit 
systems, including on the interior and exterior of rail and subway cars and buses, as well as on benches, transit shelters, street 
kiosks, and transit platforms. Under most of these franchise agreements, the franchisor is entitled to receive the greater of a 
percentage of the relevant revenues, net of agency fees, or a specified guaranteed minimum annual payment.

We also have marketing and multimedia rights agreements with colleges, universities and other educational institutions, which 
entitle us to operate on-campus advertising displays, as well as manage marketing opportunities, media rights and experiential 
entertainment at sports events. Under most of these agreements, the school is entitled to receive the greater of a percentage of 
the relevant revenue, net of agency commissions, or a specified guaranteed minimum annual payment.

Under the MTA agreement, we are obligated to deploy, over a number of years, (i) 8,565 digital advertising screens on subway 
and train platforms and entrances, (ii) 37,716 smaller-format digital advertising screens on rolling stock (with deployment 
scheduled to commence in 2019), and (iii) 7,829 MTA communications displays. In addition, we are obligated to pay to the 
MTA the greater of a percentage of revenues or a guaranteed minimum annual payment. Incremental revenues that exceed an 
annual base revenue amount will be retained by us for the cost of deploying advertising and communications displays 
throughout the transit system. As presented in the table below, MTA equipment deployment costs are being recorded as Prepaid 
MTA equipment deployment costs and Intangible assets on our Consolidated Statement of Financial Position, and as these costs 
are recouped from incremental revenues that the MTA would otherwise be entitled to receive, Prepaid MTA equipment 
deployment costs will be reduced. If incremental revenues generated over the term of the agreement are not sufficient to cover 
all or a portion of the equipment deployment costs, the costs will not be recouped, which could have an adverse effect on our 
business, financial condition and results of operation. As of December 31, 2018, 1,229 digital displays had been installed, of 
which 934 installations occurred in the fourth quarter. For the full year of 2019, we expect our MTA equipment deployment 
costs to be approximately $175.0 million.

(in millions)
Year Ended December 31, 2018:

Prepaid MTA equipment deployment costs

Intangible assets (franchise agreements)

Total

Year Ended December 31, 2017:
Prepaid MTA equipment deployment costs
Intangible assets (franchise agreements)

Total

Beginning
Balance

Deployment
Costs Incurred

Recoupment

Amortization

Ending
Balance

$

$

$

$

4.7

0.9

5.6

$

$

— $
—

— $

76.5

14.7

91.2

4.7
0.9

5.6

$

$

$

$

(1.7) $
—
(1.7) $

— $

(0.8)
(0.8) $

— $
—

— $

— $
—

— $

79.5

14.8

94.3

4.7
0.9

5.6

98

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

As of December 31, 2018, minimum rental payments under non-cancellable operating leases with original terms in excess of 
one year and guaranteed minimum annual payments are as follows:

(in millions)
2019
2020
2021
2022
2023
2024 and thereafter
Total minimum payments

Operating
Leases

Guaranteed
Minimum
Annual
Payments

$

$

154.8
151.8
139.1
126.2
109.8
574.6
1,256.3

$

$

209.7
191.7
187.6
186.2
188.7
769.1
1,733.0

Rent expense was $393.6 million in 2018, $377.7 million in 2017 and $372.1 million in 2016, including contingent rent 
amounts of $91.0 million in 2018, $84.7 million in 2017 and $88.1 million in 2016. Rent expense is primarily reflected in 
operating expenses on the Consolidated Statements of Operations and includes rent on cancellable leases and leases with terms 
under one year, as well as contingent rent, none of which are included in the operating lease commitments in the table above.

Letters of Credit

We have indemnification obligations with respect to letters of credit and surety bonds primarily used as security against non-
performance in the normal course of business. As of December 31, 2018, the outstanding letters of credit were approximately 
$208.9 million and outstanding surety bonds were approximately $27.2 million, and were not recorded on the Consolidated 
Statements of Financial Position. 

Legal Matters

On an ongoing basis, we are engaged in lawsuits and governmental proceedings and respond to various investigations, 
inquiries, notices and claims from national, state and local governmental and other authorities (collectively, “litigation”). 
Litigation is inherently uncertain and always difficult to predict. Although it is not possible to predict with certainty the 
eventual outcome of any litigation, in our opinion, none of our current litigation is expected to have a material adverse effect on 
our results of operations, financial position or cash flows.

Note 19. Segment Information

As of April 1, 2016, we manage our operations through three operating segments—(1) U.S. Billboard and Transit, which is 
included in our U.S. Media reportable segment, (2) International and (3) Sports Marketing. International and Sports Marketing 
do not meet the criteria to be a reportable segment and accordingly, are both included in Other. 

The following tables set forth our financial performance by segment. Historical financial information by reportable segment has 
been recast to reflect the current period’s presentation. On April 1, 2016, we completed the Disposition. Historical operating 
results for our advertising business in Latin America are included in Other.  

(in millions)
Revenues:

U.S. Media
Other

Total revenues

Year Ended December 31,

2018

2017

2016

$

$

1,466.8
139.4
1,606.2

$

$

1,406.5
114.0
1,520.5

$

$

1,393.8
120.1
1,513.9

We present Operating income before Depreciation, Amortization, Net gain (loss) on dispositions, Stock-based compensation, 
Restructuring charges, Impairment charges and Loss on real estate assets held for sale (“Adjusted OIBDA”) as the primary 
measure of profit and loss for our operating segments in accordance with FASB guidance for segment reporting. 

99

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Net income

Provision for income taxes
Equity in earnings of investee companies, net of tax
Interest expense, net
Other (income) expense, net

Operating income

Restructuring charges
Loss on real estate assets held for sale
Net gain on dispositions
Impairment charge
Depreciation and amortization
Stock-based compensation

Total Adjusted OIBDA

Adjusted OIBDA:

U.S. Media
Other
Corporate

Total Adjusted OIBDA

(in millions)
Operating income (loss):

U.S. Media
Other
Corporate

Total operating income

Net (gain) loss on dispositions:

U.S. Media
Other

Total gain on dispositions

Depreciation and amortization:

U.S. Media
Other

Total depreciation and amortization

Capital expenditures:

U.S. Media
Other

Total capital expenditures

100

Year Ended December 31,

2018

2017

2016

107.9
4.9
(4.1)
125.7
0.4
234.8
2.1
—
(5.5)
42.9
185.0
20.2
479.5

500.2
17.3
(38.0)
479.5

$

$

$

$

125.8
4.1
(4.8)
116.9
(0.3)
241.7
6.4
—
(14.3)
—
189.8
20.5
444.1

478.1
8.4
(42.4)
444.1

$

$

$

$

90.9
5.4
(5.3)
113.8
0.1
204.9
2.5
1.3
(1.9)
—
224.2
18.0
449.0

473.8
17.8
(42.6)
449.0

Year Ended December 31,

2018

2017

2016

342.8
(49.4)
(58.6)
234.8

$

$

(5.3) $
(0.2)
(5.5) $

161.8
23.2
185.0

73.0
9.3
82.3

$

$

$

$

320.6
(16.0)
(62.9)
241.7

$

$

(14.4) $
0.1
(14.3) $

169.6
20.2
189.8

63.9
6.9
70.8

$

$

$

$

269.5
(4.0)
(60.6)
204.9

(1.7)
(0.2)
(1.9)

203.5
20.7
224.2

54.8
4.6
59.4

$

$

$

$

$

$

$

$

$

$

$

$

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Assets:

U.S. Media
Other
Corporate
Total assets

(in millions)
Revenues(a):

United States
Canada
Latin America

Total revenues

(a)  Revenues classifications are based on the geography of the advertising.

(in millions)
Long-lived assets(a):

United States
Canada

Total long-lived assets

As of December 31,

2018

2017

2016

3,610.0
202.5
16.2
3,828.7

$

$

3,528.8
263.8
15.6
3,808.2

$

$

3,578.8
145.5
14.2
3,738.5

Year Ended December 31,

2018

2017

2016

1,521.6
84.6
—
1,606.2

$

$

1,447.3
73.2
—
1,520.5

$

$

1,435.2
67.3
11.4
1,513.9

As of December 31,

2018

2017

2016

3,255.0
122.5
3,377.5

$

$

3,216.4
189.1
3,405.5

$

3,255.0
73.9
3,328.9

$

$

$

$

$

$

(a)  Reflects total assets less current assets, investments and non-current deferred tax assets.

Note 20. Condensed Consolidating Financial Information

We and our material existing and future direct and indirect 100% owned domestic subsidiaries (except Finance LLC and 
Outfront Media Capital Corporation, the borrowers under the Term Loan and the Revolving Credit Facility) guarantee the 
obligations under the Term Loan and the Revolving Credit Facility. Our senior unsecured notes are fully and unconditionally, 
and jointly and severally guaranteed on a senior unsecured basis by us and each of our direct and indirect wholly-owned 
domestic subsidiaries that guarantees the Term Loan and the Revolving Credit Facility (see Note 8. Debt to the Consolidated 
Financial Statements). The following condensed consolidating schedules present financial information on a combined basis in 
conformity with the SEC’s Regulation S-X, Rule 3-10 for: (i) OUTFRONT Media Inc. (the “Parent Company”); (ii) Finance 
LLC (the “Subsidiary Issuer”); (iii) the guarantor subsidiaries; (iv) the non-guarantor subsidiaries, including the SPV; (v) 
elimination entries necessary to consolidate the Parent Company and the Subsidiary Issuer, the guarantor subsidiaries and non-
guarantor subsidiaries; and (vi) the Parent Company on a consolidated basis. Outfront Media Capital Corporation is a co-issuer 
finance subsidiary with no assets or liabilities, and therefore has not been included in the tables below. 

101

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Current assets:

As of December 31, 2018

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

Cash and cash equivalents

$

— $

12.0

$

— $

40.7

$

— $

Receivables, less allowances

Other current assets

Total current assets

Property and equipment, net

Goodwill

Intangible assets

—

—

—

—

—

—

—

1.0

13.0

—

—

—

Investment in subsidiaries

1,102.8

3,257.5

Prepaid MTA equipment deployment

costs

Other assets

Intercompany

Total assets

Total current liabilities

Long-term debt

Deferred income tax liabilities, net

Asset retirement obligation

Deficit in excess of investment of

subsidiaries

Other liabilities

Intercompany

Total liabilities

Total stockholders’ equity

Non-controlling interests

Total equity

—
—

—

—
2.3

—

1,102.8

$

3,272.8

— $

18.0

$

$

$

$

—

—

—

—

—

—

—

1,102.8

—

2,149.6

—

—

—

2.4

—

2,170.0

1,102.8

—

52.7

176.3

229.0

604.3

2,059.9

478.4

261.9

60.6
63.4

81.0

3,838.5

375.5

—

—

29.9

2,154.7

74.9

100.7

2,735.7

1,102.8

—

$

$

232.1

81.5

354.3

48.6

19.8

58.8

—

—
3.1

100.7

585.3

(19.9)
(146.9)
(166.8)
—

—

—
(4,622.2)

—
—
(181.7)
$ (4,970.7) $

52.7

264.9

111.9

429.5

652.9

2,079.7

537.2

—

60.6
68.8

—

3,828.7

175.9

$

(166.8) $
—

402.6

2,149.6

—

17.0

4.3

—

2.7

81.0

280.9

261.9

42.5

304.4

585.3

—

—

(2,154.7)
—
(181.7)
(2,503.2)
(2,467.5)
—
(2,467.5)
$ (4,970.7) $

17.0

34.2

—

80.0

—

2,683.4

1,102.8

42.5

1,145.3

3,828.7

1,102.8

1,102.8

1,102.8

Total liabilities and equity

$

1,102.8

$

3,272.8

$

3,838.5

$

102

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Current assets:

As of December 31, 2017

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

Cash and cash equivalents

$

— $

10.2

$

3.7

$

34.4

$

— $

202.7

20.0

257.1

53.0

68.1

69.4

—

2.8

148.3
598.7

(13.7)
(13.4)
(27.1)
—

—

—
(4,808.1)
—
(272.2)
$ (5,107.4) $

48.3

231.1

96.6

376.0

662.1

2,128.0

580.9

—

61.2

—
3,808.2

105.6

$

(27.1) $
—

299.6

2,145.3

—

19.6

5.0

—

5.7

123.9

259.8

293.4

45.5

338.9

598.7

—

—

(2,152.5)
—
(272.2)
(2,451.8)
(2,655.6)
—
(2,655.6)
$ (5,107.4) $

19.6

34.7

—

82.4

—

2,581.6

1,181.1

45.5

1,226.6

3,808.2

Receivables, less allowances

Other current assets

Total current assets

Property and equipment, net

Goodwill

Intangible assets

Investment in subsidiaries

Other assets

Intercompany
Total assets

Total current liabilities

Long-term debt

Deferred income tax liabilities, net

Asset retirement obligation

Deficit in excess of investment of

subsidiaries

Other liabilities

Intercompany

Total liabilities

Total stockholders’ equity

Non-controlling interests

Total equity

—

—

—

—

—

—

—

1.0

11.2

—

—

—

1,181.1

3,333.6

—

—
1,181.1

$

3.3

—
3,348.1

— $

21.7

$

$

$

$

—

—

—

—

—

—

—

1,181.1

—

2,145.3

—

—

—

—

—

2,167.0

1,181.1

—

42.1

89.0

134.8

609.1

2,059.9

511.5

293.4

55.1

123.9
3,787.7

199.4

—

—

29.7

2,152.5

76.7

148.3

2,606.6

1,181.1

—

$

$

1,181.1

1,181.1

1,181.1

Total liabilities and stockholders’ equity

$

1,181.1

$

3,348.1

$

3,787.7

$

103

(in millions)
Revenues:

Billboard

Transit and other

Total revenues

Expenses:

Operating

Selling, general and administrative

Restructuring charges

Net gain on dispositions

Impairment charge

Depreciation
Amortization

Total expenses

Operating income (loss)

Interest expense, net

Other expense, net

Income (loss) before benefit (provision)

for income taxes and equity in earnings
of investee companies

Benefit (provision) for income taxes

Equity in earnings of investee companies,

net of tax

Net income (loss)

Net income (loss)

Total other comprehensive loss, net of tax

Total comprehensive income (loss)

$

$

$

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Year Ended December 31, 2018

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

$

— $

— $

1,040.1

$

72.3

13.0

85.3

51.6

8.6

—
(0.2)
42.9

12.6
8.9

124.4
(39.1)
(3.5)
(0.4)

(43.0)
1.2

$

— $

1,112.4

—

—

—

—

—

—

—

—
—

—

—

—

—

—

—

493.8

1,606.2

859.9

287.0

2.1
(5.5)
42.9

85.9
99.1

1,371.4

234.8
(125.7)
(0.4)

108.7
(4.9)

1.1
(40.7) $

(178.3)
(178.3) $

4.1

107.9

(40.7) $

(178.3) $

107.9

(12.1)
(52.8) $

40.7
(137.6) $

(14.3)
93.6

—

—

—

1.6

—

—

—

—
—

1.6

(1.6)

—

—

(1.6)

—

109.5

107.9

107.9

$

$

—

—

—

0.2

—

—

—

—
—

0.2
(0.2)
(118.4)
—

(118.6)
—

228.1

109.5

109.5

(14.3)

93.6

$

(14.3)
95.2

480.8

1,520.9

808.3

276.6

2.1
(5.3)
—

73.3
90.2

1,245.2

275.7
(3.8)
—

271.9
(6.1)

(156.3)
109.5

109.5

(14.3)
95.2

$

$

$

$

$

$

104

(in millions)
Revenues:

Billboard

Transit and other

Total revenues

Expenses:

Operating

Selling, general and administrative

Restructuring charges

Net loss on dispositions

Depreciation

Amortization
Total expenses

Operating income (loss)

Interest expense, net

Other income, net

Income (loss) before benefit (provision)

for income taxes and equity in earnings
of investee companies

Benefit (provision) for income taxes

Equity in earnings of investee companies,

net of tax

Net income (loss)

Net income (loss)

Total other comprehensive income, net of

tax

Total comprehensive income

$

$

$

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Year Ended December 31, 2017

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

$

— $

— $

997.5

$

—

—

—

1.6

—

—

—

—
1.6

(1.6)

—

—

(1.6)

—

—

—

—

0.9

—

—

—

—
0.9
(0.9)
(113.9)
—

(114.8)
—

127.4

125.8

125.8

$

$

242.2

127.4

127.4

$

$

449.4

1,446.9

784.6

246.2

2.5
(14.4)
77.3

94.0
1,190.2

256.7
(2.3)
—

254.4
(11.3)

(115.7)
127.4

127.4

$

$

61.5

12.1

73.6

50.6

13.0

3.9

0.1

12.4

6.1
86.1
(12.5)
(0.7)
0.3

(12.9)
7.2

$

— $

1,059.0

—

—

—

—

—

—

—

—
—

—

—

—

—

—

461.5

1,520.5

835.2

261.7

6.4
(14.3)
89.7

100.1
1,278.8

241.7
(116.9)
0.3

125.1
(4.1)

0.8
(4.9) $

(249.9)
(249.9) $

4.8

125.8

(4.9) $

(249.9) $

125.8

10.8

10.8

10.8

10.8

136.6

$

138.2

$

138.2

$

5.9

$

(32.4)
(282.3) $

10.8

136.6

105

(in millions)
Revenues:

Billboard

Transit and other

Total revenues

Expenses:

Operating

Selling, general and administrative

Restructuring charges

Loss on real estate assets held for sale

Net gain on dispositions

Depreciation
Amortization

Total expenses

Operating income (loss)

Interest expense, net

Other expense, net

Income (loss) before benefit (provision)

for income taxes and equity in earnings
of investee companies

Benefit (provision) for income taxes

Equity in earnings of investee companies,

net of tax

Net income (loss)

Net income (loss)

Total other comprehensive income, net of

tax

Total comprehensive income

$

$

$

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Year Ended December 31, 2016

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

$

— $

— $

1,005.6

$

$

— $

1,071.0

65.4

13.3

78.7

53.2

16.4

—

1.3
(0.2)
14.8
3.0

88.5
(9.8)
—
(0.1)

(9.9)
1.0

—

—

—

1.5

—

—

—

—
—

1.5

(1.5)

—

—

(1.5)

—

—

—

—

0.2

—

—

—

—
—

0.2
(0.2)
(113.6)
—

(113.8)
—

92.4

90.9

90.9

$

$

206.2

92.4

92.4

$

$

429.6

1,435.2

764.9

246.7

2.5

—
(1.7)
94.1
112.3

1,218.8

216.4
(0.2)
—

216.2
(6.4)

(117.4)
92.4

92.4

$

$

—

—

—

—

—

—

—

—
—

—

—

—

—

—

—

442.9

1,513.9

818.1

264.8

2.5

1.3
(1.9)
108.9
115.3

1,309.0

204.9
(113.8)
(0.1)

91.0
(5.4)

5.3

90.9

1.0
(7.9) $

(176.9)
(176.9) $

(7.9) $

(176.9) $

90.9

102.4

102.4

102.4

102.6

193.3

$

194.8

$

194.8

$

94.7

$

(307.4)
(484.3) $

102.4

193.3

106

(in millions)
Cash provided by (used for) operating

activities

Investing activities:

Capital expenditures

Acquisitions

MTA franchise rights

Proceeds from dispositions

Return of investment in investee

companies

Cash used for investing activities

Financing activities:

Proceeds from long-term debt

borrowings

Repayments of long-term debt

borrowings

Proceeds from borrowings under short-

term debt facilities

Repayments of borrowings under short-

term debt facilities

Payments of deferred financing costs

Proceeds from shares issued under the

ATM Program

Earnout payment related to prior

acquisition

Taxes withheld for stock-based

compensation

Dividends

Intercompany

Cash provided by (used for) financing

activities

Effect of exchange rate on cash, cash
equivalents and restricted cash
Net increase (decrease) in cash, cash
equivalents and restricted cash

Cash, cash equivalents and restricted cash

at beginning of period

Cash, cash equivalents and restricted cash

at end of period

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Year Ended December 31, 2018

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

$

(1.6) $

(110.6) $

331.8

$

(5.3) $

— $

214.3

—

—

—

—

—

—

—

—

—

—

—

15.3

—

—

(201.2)

187.5

—

—

—

—

—

—

104.0

(104.0)

—

—
(0.2)

—

—

—

—

112.6

(70.0)
(7.0)
(13.3)
7.6

4.3
(78.4)

—

—

(12.3)
—

—

0.3

—
(12.0)

—

—

75.0

170.0

—

—

—

(0.4)

(8.4)
—
(321.9)

(165.0)
(0.1)

—

—

—
(2.7)
21.8

24.0

(0.4)

6.3

34.4

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

(82.3)
(7.0)
(13.3)
7.9

4.3
(90.4)

104.0

(104.0)

245.0

(165.0)
(0.3)

15.3

(0.4)

(8.4)
(203.9)
—

(117.7)

(0.4)

5.8

48.3

1.6

112.4

(255.7)

—

—

—

—

1.8

10.2

—

(2.3)

3.7

$

— $

12.0

$

1.4

$

40.7

$

— $

54.1

107

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Cash provided by (used for) operating

activities

Investing activities:

Capital expenditures

Acquisitions

MTA franchise rights

Proceeds from dispositions

Cash used for investing activities

Financing activities:

Proceeds from long-term debt

borrowings

Proceeds from borrowings under short-

term debt facilities

Repayments of borrowings under short-

term debt facilities

Payments of deferred financing costs

Proceeds from stock option exercises

Earnout payment related to prior

acquisition

Taxes withheld for stock-based

compensation

Dividends

Intercompany

Other

Cash provided by (used for) financing

activities

Effect of exchange rate on cash, cash
equivalents and restricted cash

Net increase (decrease) in cash, cash
equivalents and restricted cash

Cash, cash equivalents and restricted cash

at beginning of period

Cash, cash equivalents and restricted cash

at end of period

Year Ended December 31, 2017

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

$

(1.7) $

(108.5) $

329.5

$

30.0

$

— $

249.3

—

—

—

—

—

8.3

90.0

(90.0)
(8.0)
—

—

—

—

107.0

—

—

—

—

—

—

—

—

—

—

1.2

—

—

(200.4)

200.9

—

1.7

—

—

—

(63.6)
(17.6)
(0.9)
5.5
(76.6)

—

—

—

—

—

(7.2)
(51.6)
—

0.1
(58.7)

—

160.0

(80.0)
(0.5)
—

(2.0)

—

(8.5)
—
(274.3)
(0.2)

107.3

(285.0)

—

—

(1.2)

(32.1)

11.4

35.8

—
(1.4)
(33.6)
—

44.5

0.6

16.4

18.0

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

(70.8)
(69.2)
(0.9)
5.6
(135.3)

8.3

250.0

(170.0)
(8.5)
1.2

(2.0)

(8.5)
(201.8)
—
(0.2)

(131.5)

0.6

(16.9)

65.2

$

— $

10.2

$

3.7

$

34.4

$

— $

48.3

108

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Cash provided by (used for) operating

activities

Investing activities:

Capital expenditures

Acquisitions

Proceeds from dispositions

Cash provided by (used for) investing

activities

Financing activities:

Repayments of long-term debt

borrowings

Proceeds from borrowings under short-

term debt facilities

Repayments of borrowings under short-

term debt facilities

Payments of deferred financing costs

Taxes withheld for stock-based

compensation

Dividends

Intercompany

Other

Cash provided by (used for) financing

activities

Effect of exchange rate on cash, cash
equivalents and restricted cash

Net increase (decrease) in cash, cash
equivalents and restricted cash

Cash, cash equivalents and restricted cash

at beginning of period

Cash, cash equivalents and restricted cash

at end of period

Year Ended December 31, 2016

Parent
Company

Subsidiary
Issuer

Guarantor
Subsidiaries

Non-
Guarantor
Subsidiaries

Eliminations

Consolidated

$

(1.5) $

(111.3) $

399.1

$

0.8

$

— $

287.1

—

—

—

—

—

—

—

—

—

(188.6)

190.1

—

1.5

—

—

—

—

—

—

—

(90.0)

35.0

(35.0)
(0.4)

—

—

131.5

—

(54.8)
(67.9)
2.9

(119.8)

—

—

—

—

(7.3)
—
(244.5)
(0.2)

(4.6)
—

87.7

83.1

—

—

—

—

—

—
(77.1)
—

41.1

(252.0)

(77.1)

—

(70.2)

81.6

—

27.3

8.5

(0.3)

6.5

11.5

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

—

(59.4)
(67.9)
90.6

(36.7)

(90.0)

35.0

(35.0)
(0.4)

(7.3)
(188.6)
—
(0.2)

(286.5)

(0.3)

(36.4)

101.6

$

— $

11.4

$

35.8

$

18.0

$

— $

65.2

109

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

Note 21. Quarterly Financial Data (Unaudited)

Our revenues and profits experience seasonality due to seasonal advertising patterns and influences on advertising markets. 
Typically, our revenues and profits are highest in the fourth quarter, during the holiday shopping season, and lowest in the first 
quarter, as advertisers adjust their spending following the holiday shopping season.

(in millions)
Revenues:

U.S. Media

Other

Total revenues

Adjusted OIBDA:

U.S. Media

Other
Corporate

Total Adjusted OIBDA

Restructuring charges

Net gain on dispositions

Impairment charge
Depreciation

Amortization

Stock-based compensation

Total operating income

Operating income (loss):

U.S. Media

Other

Corporate

Total operating income

Net income (loss)

Net income (loss) per common share:

Basic

Diluted

First
Quarter

Second
Quarter

2018

Third
Quarter

Fourth
Quarter

Total
Year

$

$

$

$

$

$

$

$

$

309.9

28.0

337.9

88.9

(0.8)
(6.9)

81.2

(1.1)

0.2

—
(21.1)

(22.5)

(5.0)

31.7

50.6

(7.0)

(11.9)

31.7

9.1

0.06

0.06

$

$

$

$

$

$

$

$

$

367.2

34.5

401.7

131.2

4.2
(10.2)
125.2
(0.2)
2.7
(42.9) (a)
(21.3)
(25.0)
(5.6)
32.9

93.8
(45.1)
(15.8)
32.9
(5.2)

(0.04)
(0.04)

$

$

$

$

$

$

$

$

$

379.7

34.5

414.2

136.2

4.2
(11.1)
129.3
(0.1)
1.3
—
(21.0)
(25.8)
(4.8)
78.9

96.0
(1.2)
(15.9)
78.9

46.8

0.33

0.33

$

$

$

$

$

$

$

$

$

410.0

42.4

452.4

143.9

9.7
(9.8)
143.8
(0.7)
1.3
—
(22.5)
(25.8)
(4.8)
91.3

102.4

3.9
(15.0)
91.3

57.2

0.40

0.40

$ 1,466.8

139.4

$ 1,606.2

$

500.2

17.3
(38.0)
479.5
(2.1)
5.5
(42.9)
(85.9)
(99.1)
(20.2)
234.8

342.8
(49.4)
(58.6)
234.8

107.9

0.76

0.75

$

$

$

$

$

$

(a)  As a result of an impairment analysis performed during the second quarter of 2018, we determined that the carrying value of our 

Canadian reporting unit exceeded its fair value and we recorded an impairment charge of $42.9 million on the Consolidated Statement of 
Operations. See Note 5. Goodwill and Other Intangible Assets: Goodwill to the Consolidated Financial Statements.

110

OUTFRONT Media Inc.
Notes to Consolidated Financial Statements (Continued)

(in millions)
Revenues:

U.S. Media

Other

Total revenues

Adjusted OIBDA:

U.S. Media

Other

Corporate

Total Adjusted OIBDA

Restructuring charges

Net gain (loss) on dispositions

Depreciation

Amortization

Stock-based compensation

Total operating income

Operating income (loss):

U.S. Media

Other

Corporate

Total operating income

Net income

Net income per common share:

Basic

Diluted

First
Quarter

Second
Quarter

2017

Third
Quarter

Fourth
Quarter

Total
Year

$

$

$

$

$

$

$

$

$

307.1

23.5
330.6

92.4

(1.1)

(11.1)

80.2

(1.8)

(0.4)

(22.9)

(23.7)

(5.4)

26.0

47.5

(5.0)

(16.5)

26.0

2.5

0.02

0.02

$

$

$

$

$

$

$

$

$

367.1
29.1 (a)
396.2

128.3

4.0 (a)

(10.3)
122.0
(2.9)
(0.1)
(23.1)
(25.4)
(5.5)
65.0

83.9
(3.1) (a)
(15.8)
65.0

37.1

0.27

0.27

$

$

$

$

$

$

$

$

$

363.0
29.4 (a)
392.4

129.2

1.9 (a)

(10.3)
120.8
(1.6)
14.1
(22.3)
(25.5)
(5.2)
80.3

100.7

(4.9) (a)
(15.5)
80.3

50.7

0.36

0.36

$

$

$

$

$

$

$

$

$

369.3
32.0 (a)
401.3

$ 1,406.5
114.0

$ 1,520.5

128.2

$

478.1

3.6 (a)

(10.7)
121.1
(0.1)
0.7
(21.4)
(25.5)
(4.4)
70.4

88.5
(3.0) (a)
(15.1)
70.4

35.5

0.25

0.25

$

$

$

$

$

$

8.4
(42.4)
444.1
(6.4)
14.3
(89.7)
(100.1)
(20.5)
241.7

320.6
(16.0)
(62.9)
241.7

125.8

0.90

0.90

(a)  On June 13, 2017, we completed the Transaction. (See Note 10. Equity and Note 13. Acquisitions and Dispositions: Acquisitions to the Consolidated 

Financial Statements.)

Basic and diluted EPS are computed independently for each of the periods presented. Accordingly, the sum of the quarterly EPS 
amounts may not agree to the total for the year.

111

Item 9. Changes in and Disagreements With Accountants on Accounting and Financial Disclosure.

None. 

Item 9A. Controls and Procedures.

Evaluation of Disclosure Controls and Procedures

As required by Rule 13a-15(b) of the Exchange Act, our management has carried out an evaluation, under the supervision of 
and with the participation of our Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and 
operation of our disclosure controls and procedures, as defined in Rule 13a-15(e) of the Exchange Act, as of the end of the 
period covered by this report. Based on the foregoing, our Chief Executive Officer and Chief Financial Officer concluded that 
our disclosure controls and procedures as of the end of the period covered by this report, were effective to provide reasonable 
assurance that information required to be disclosed by us in reports that we file or submit under the Exchange Act is recorded, 
processed, summarized and reported within the time periods specified in Securities and Exchange Commission’s rules and 
forms and is accumulated and communicated to our management, including our Chief Executive Officer and Chief Financial 
Officer, as appropriate to allow timely decisions regarding required disclosure.

Management’s Report on Internal Control Over Financial Reporting

Our management is responsible for establishing and maintaining adequate internal control over financial reporting, as defined 
in Rule 13a-15(f) under the Exchange Act. Our management, including our Chief Executive Officer and Chief Financial 
Officer, conducted an assessment of the effectiveness of our internal control over financial reporting based on the criteria 
established in Internal Control - Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the 
Treadway Commission. Based on that assessment, our management has concluded that our internal control over financial 
reporting was effective as of December 31, 2018 to provide reasonable assurance regarding the reliability of financial reporting 
and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles. 
The effectiveness of our internal control over financial reporting as of December 31, 2018 has been audited by 
PricewaterhouseCoopers LLP, an independent registered public accounting firm, as stated in their report which appears in 
“Item 8. Financial Statements and Supplementary Data.”

Limitations on Effectiveness of Disclosure Controls and Procedures and Internal Control Over Financial Reporting

In designing and evaluating our disclosure controls and procedures and internal control over financial reporting, management 
recognizes that any controls and procedures, no matter how well designed and operated, can provide only reasonable assurance 
of achieving the desired control objectives. In addition, the design of disclosure controls and procedures and internal control 
over financial reporting must reflect the fact that there are resource constraints and that management is required to apply its 
judgment in evaluating the benefits of possible controls and procedures relative to their costs.

Item 9B. Other Information.

None.

112

Item 10. Directors, Executive Officers and Corporate Governance.

PART III

The Company has adopted a Code of Conduct that applies to all executive officers, employees and directors of the Company.  
In addition, the Company has adopted a Supplemental Code of Ethics applicable to our principal executive officer, principal 
financial officer, principal accounting officer and controller or persons performing similar functions.  Both the Code of Conduct 
and the Supplemental Code of Ethics are available in the Investor Relations section of our website at www.outfrontmedia.com. 
We intend to satisfy the disclosure requirements under Item 5.05 of Form 8-K regarding any amendment to, or waiver from, a 
provision of the Code of Conduct or the Supplemental Code of Ethics that applies to our principal executive officer, principal 
financial officer, principal accounting officer and controller or persons performing similar functions, and relates to any element 
of the definition of code of ethics set forth in Item 406(b) of Regulation S-K, by posting such information on our website at 
www.outfrontmedia.com. 

All additional information required by this item is incorporated by reference to our Proxy Statement for the 2019 Annual 
Meeting of Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2018.  

Item 11. Executive Compensation.

The information required by this item is incorporated by reference to our Proxy Statement for the 2019 Annual Meeting of 
Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2018.

Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters.

The information required by this item is incorporated by reference to our Proxy Statement for the 2019 Annual Meeting of 
Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2018.

Item 13. Certain Relationships and Related Transactions, and Director Independence.

The information required by this item is incorporated by reference to our Proxy Statement for the 2019 Annual Meeting of 
Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2018.

Item 14. Principal Accounting Fees and Services.

The information required by this item is incorporated by reference to our Proxy Statement for the 2019 Annual Meeting of 
Stockholders to be filed with the SEC within 120 days of the fiscal year ended December 31, 2018. 

Item 15. Exhibits, Financial Statement Schedules.

PART IV

(a)(1) Financial Statements. The financial statements filed as part of this Annual Report on Form 10-K are listed in the index to 
the financial statements, which is included in “Item 8. Financial Statements and Supplementary Data.” 

(a)(2) Financial Statement Schedules. The following financial statement schedules should be read in conjunction with the 
consolidated financial statements included in “Item 8. Financial Statements and Supplementary Data.” All other schedules for 
which provision is made in the applicable accounting regulation of the SEC are not required under the related instructions or 
are inapplicable, and therefore have been omitted.

Schedule II - Valuation and Qualifying Accounts for the years ended December 31, 2018, 2017 and 2016.

Schedule III - Schedule of Real Estate and Accumulated Depreciation as of December 31, 2018

Page No.
114
115

113

OUTFRONT Media Inc.

Schedule II—Valuation and Qualifying Accounts
(in millions)

Col. A

Description
Allowance for doubtful

accounts:

Col. B

Balance at
Beginning
of Period

Balance
Acquired through
Acquisitions

Col. C

Charged to
Costs and
Expenses

Col. D

Col. E

Charged
to Other
Accounts

Deductions

Balance at
End of
Period

Year ended December 31, 2018

$

11.5

$

Year ended December 31, 2017

Year ended December 31, 2016

9.2

8.9

— $

—

—

1.9

4.4

3.6

$

(0.1) $

0.1

—

$

2.6

2.2

3.3

10.7

11.5

9.2

114

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(a)(3)  Exhibits. The exhibits filed as part of this Annual Report on Form 10-K are listed on the Exhibit Index immediately 
following “Item16. Form 10-K Summary,” which is incorporated herein by reference.

Item 16. Form 10-K Summary.

None.

117

Exhibit
Number

2.1

2.2

2.3

3.1

3.2

4.1

4.2

4.3

4.4

10.1

10.2

10.3

10.4

EXHIBIT INDEX

Description

Agreement and Plan of Reorganization, dated as of January 15, 2014, by and among CBS Corporation, CBS 
Outdoor Americas Inc. and CBS Radio Media Corporation (incorporated herein by reference to Exhibit 2.1 to 
the Company’s Registration Statement on Form S-11 (File No. 333-189643), filed on January 31, 2014). 

Master Separation Agreement, dated as of April 2, 2014, by and between CBS Outdoor Americas Inc. and 
CBS Corporation (incorporated herein by reference to Exhibit 2.1 to the Company’s Current Report on Form 
8-K (File No. 001-36367), filed on April 2, 2014).† 

Membership Interest Purchase Agreement, dated as of July 20, 2014, by and among CBS Outdoor Americas 
Inc., CBS Outdoor LLC, Van Wagner Communications, LLC, Van Wagner Twelve Holdings, LLC and 
Richard M. Schaps (incorporated herein by reference to Exhibit 2.1 to the Company’s Current Report on 
Form 8-K (File No. 001-36367), filed on July 21, 2014).† 

Articles of Amendment and Restatement of OUTFRONT Media Inc. effective March 28, 2014, as amended 
by the Articles of Amendment of OUTFRONT Media Inc. effective November 20, 2014 (incorporated herein 
by reference to Exhibit 3.1 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on 
November 20, 2014). 

Amended and Restated Bylaws of OUTFRONT Media Inc. (incorporated herein by reference to Exhibit 3.1 
to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on February 26, 2019).

Indenture, dated as of January 31, 2014, by and among CBS Outdoor Americas Capital LLC, CBS Outdoor 
Americas Capital Corporation, the guarantors named therein and Deutsche Bank Trust Company Americas 
(including the Form of Senior Notes) (incorporated herein by reference to Exhibit 4.1 to the Company’s 
Registration Statement on Form S-11 (File No. 333-189643), filed on January 31, 2014).

Indenture, dated as of October 1, 2014, by and among CBS Outdoor Americas Capital LLC, CBS Outdoor 
Americas Capital Corporation, the guarantors named therein and Deutsche Bank Trust Company Americas 
(including the Form of Senior Notes) (incorporated herein by reference to Exhibit 4.1 to the Company’s 
Current Report on Form 8-K (File No. 001-36367), filed on October 2, 2014).

First Supplemental Indenture, dated as of October 1, 2014, by and among CBS Outdoor Americas Capital 
LLC, CBS Outdoor Americas Capital Corporation, the guarantors named therein and Deutsche Bank Trust 
Company Americas (incorporated herein by reference to Exhibit 4.2 to the Company’s Current Report on 
Form 8-K (File No. 001-36367), filed on October 2, 2014).

Third Supplemental Indenture, dated as of March 30, 2015, by and among Outfront Media Capital LLC, 
Outfront Media Capital Corporation, the guarantors named therein and Deutsche Bank Trust Company 
Americas (incorporated herein by reference to Exhibit 4.1 to the Company’s Current Report on Form 8-K 
(File No. 001-36367), filed on March 30, 2015).

Tax Matters Agreement, dated as of April 2, 2014, by and between CBS Outdoor Americas Inc. and CBS 
Corporation (incorporated herein by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K 
(File No. 001-36367), filed on April 2, 2014).

Form of Director Indemnification Agreement (incorporated herein by reference to Exhibit 10.5 to the 
Company’s Registration Statement on Form S-11 (File No. 333-189643), filed on February 18, 2014).

Credit Agreement, dated as of January 31, 2014, by and among CBS Outdoor Americas Capital LLC, CBS 
Outdoor Americas Capital Corporation, the guarantors party thereto, Citibank, N.A. and the other lenders 
party thereto from time to time (incorporated herein by reference to Exhibit 10.9 to the Company’s 
Registration Statement on Form S-4 (File No. 333-201197), filed on December 22, 2014).

Amendment No. 2 to Credit Agreement and Amendment No. 1 to Security Agreement, dated as of March 16, 
2017, by and among Outfront Media Capital LLC, Outfront Media Capital Corporation, the guarantors party 
thereto, Morgan Stanley Senior Funding, Inc. and the other lenders party thereto from time to time, to Credit 
Agreement and to Security Agreement, each dated as of January 31, 2014, by and among CBS Outdoor 
Americas Capital LLC, CBS Outdoor Americas Capital Corporation, the guarantors party thereto, Citibank, 
N.A. and the other lenders party thereto from time to time, as applicable (incorporated herein by reference to 
Exhibit 10.1 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on March 20, 2017).

118

10.5

10.6

10.7

10.8

10.9

10.10

10.11

10.12

10.13

10.14

10.15

10.16

10.17

10.18

10.19

10.20

Amendment No. 4 to Credit Agreement, dated as of November 17, 2017, by and among Outfront Media 
Capital LLC, Outfront Media Capital Corporation, the guarantors party thereto, Morgan Stanley Senior 
Funding, Inc. and the other lenders party thereto from time to time, to Credit Agreement, dated as of January 
31, 2014, as amended, by and among Outfront Media Capital LLC, Outfront Media Capital Corporation, the 
guarantors party thereto, Morgan Stanley Senior Funding, Inc. and the other lenders party thereto from time 
to time (incorporated herein by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K (File 
No. 001-36367), filed on November 20, 2017).

Receivables Purchase Agreement, dated as of June 30, 2017, by and among Outfront Media LLC, Outfront 
Media Receivables LLC, The Bank of Tokyo-Mitsubishi UFJ, Ltd., New York Branch, the other parties 
thereto from time to time as purchasers and group agents, and Gotham Funding Corporation (incorporated 
herein by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K (File No. 001-36367), 
filed on July 3, 2017).

Purchase and Sale Agreement, dated as of June 30, 2017, between Outfront Media LLC and Outfront Media 
Receivables LLC (incorporated herein by reference to Exhibit 10.2 to the Company’s Current Report on 
Form 8-K (File No. 001-36367), filed on July 3, 2017).

Performance Guaranty, dated as of June 30, 2017, between OUTFRONT Media Inc. and The Bank of Tokyo-
Mitsubishi UFJ, Ltd., New York Branch (incorporated herein by reference to Exhibit 10.3 to the Company’s 
Current Report on Form 8-K (File No. 001-36367), filed on July 3, 2017).

Advertising License Agreement, entered into December 8, 2017, to be effective as of November 1, 2017, by 
and between the Metropolitan Transportation Authority and Outfront Media Group LLC (incorporated herein 
by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on 
December 13, 2017). 

OUTFRONT Media Inc. Amended and Restated Omnibus Stock Incentive Plan (incorporated herein by 
reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended 
March 31, 2015, File No. 001-36367).*

OUTFRONT Media Inc. Amended and Restated Executive Bonus Plan (incorporated herein by reference to 
Exhibit 10.3 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended March 31, 
2015, File No. 001-36367).*

OUTFRONT Media Excess 401(k) Plan (incorporated herein by reference to Exhibit 10.9 to the Company’s 
Registration Statement on Form S-11 (File No. 333-189643), filed on February 18, 2014).*

Form of Certificate and Terms and Conditions for Performance-Based Restricted Share Units Awards with 
Time Vesting under the OUTFRONT Media Inc. Amended and Restated Omnibus Stock Incentive Plan.*

Form of Certificate and Terms and Conditions for Restricted Share Units Awards with Time Vesting granted 
under the OUTFRONT Media Inc. Amended and Restated Omnibus Stock Incentive Plan.*

Form of Certificate and Terms and Conditions for Restricted Share Units Awards with Time Vesting for 
Directors granted under the OUTFRONT Media Inc. Amended and Restated Omnibus Stock Incentive Plan 
(incorporated herein by reference to Exhibit 10.2 to the Company’s Current Report on Form 8-K (File No. 
001-36367), filed on June 11, 2015).*

Summary of Compensation for Outside Directors, effective June 9, 2015 and July 1, 2017 (incorporated 
herein by reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 10-Q for the quarterly period 
ended June 30, 2017, File No. 001-36367).*

CBS Corporation 2009 Long-Term Incentive Plan (effective February 21, 2008, as amended and restated 
May 23, 2013) (incorporated herein by reference to Exhibit 10(c) to CBS Corporation’s Quarterly Report on 
Form 10-Q for the quarterly period ended June 30, 2013, File No. 001-09553).*

Form of Certificate and Terms and Conditions for Converted Stock Options (incorporated herein by reference 
to Exhibit 10(c)(ii) to CBS Corporation’s Annual Report on Form 10-K for the fiscal year ended December 
31, 2011, File No. 001-09553).*

Employment Agreement with Jodi Senese, dated as of June 6, 2016 (incorporated herein by reference to 
Exhibit 10.1 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended June 30, 2016, 
File No. 001-36367).*

OUTFRONT Media Inc. Executive Change in Control Severance Plan (incorporated herein by reference to 
Exhibit 10.1 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on December 14, 
2015).*

119

10.21

10.22

10.23

10.24

10.25

10.26

10.27

10.28

10.29

10.30

10.31

10.32

10.33

10.34

21.1

23.1

24.1

31.1

31.2

Form of Participation Agreement under the OUTFRONT Media Inc. Executive Change in Control Severance 
Plan (incorporated herein by reference to Exhibit 10.2 to the Company’s Current Report on Form 8-K (File 
No. 001-36367), filed on December 14, 2015).*

Employment Agreement with Donald R. Shassian, dated as of December 28, 2016 (incorporated herein by 
reference to Exhibit 10.30 to the Company’s Annual Report on Form 10-K for the year ended December 31, 
2016, File No. 001-36367).*

Employment Agreement with Richard Sauer, dated as of February 24, 2017 (incorporated herein by reference 
to Exhibit 10.1 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended March 31, 
2017, File No. 001-36367).*

Employment Agreement with Nancy Tostanoski, dated as of May 5, 2017 (incorporated herein by reference 
to Exhibit 10.1 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended June 30, 
2017, File No. 001-36367).*

Employment Agreement with Andrew R. Sriubas, dated as of July 28, 2017 (incorporated herein by reference 
to Exhibit 10.1 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended September 
30, 2017, File No. 001-36367).*

Employment Agreement with Jeremy J. Male, dated as of September 18, 2017 (incorporated herein by 
reference to Exhibit 10.2 to the Company’s Quarterly Report on Form 10-Q for the quarterly period ended 
September 30, 2017, File No. 001-36367).*

Employment Agreement with Clive Punter, dated as of December 8, 2017 (incorporated herein by reference 
to Exhibit 10.32 to the Company’s Annual Report on Form 10-K for the year ended December 31, 2017, File 
No. 001-36367).*

Release with Donald R. Shassian, dated as of May 24, 2018 (incorporated herein by reference to Exhibit 10.1 
to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on May 24, 2018).*

Employment agreement with Matthew Siegel, dated as of May 24, 2018 (incorporated herein by reference to 
Exhibit 10.2 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on May 24, 2018).*

Amendment No. 1 to Purchase and Sale Agreement, dated as of September 6, 2018, between Outfront Media 
LLC and Outfront Media Receivables LLC (including the Form of Subordinated Note) (incorporated herein 
by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on 
September 7, 2018).

Amendment No. 3 to Receivables Purchase Agreement, dated as of September 6, 2018, by and among 
Outfront Media LLC, Outfront Media Receivables LLC, OUTFRONT Media Inc., MUFG Bank, Ltd. (f/k/a 
The Bank of Tokyo-Mitsubishi UFJ, Ltd.) and Gotham Funding Corporation (incorporated herein by 
reference to Exhibit 10.2 to the Company’s Current Report on Form 8-K (File No. 001-36367), filed on 
September 7, 2018).

Master Framework Agreement, dated as of September 6, 2018, between Outfront Media LLC and MUFG 
Bank, Ltd. (incorporated herein by reference to Exhibit 10.3 to the Company’s Current Report on Form 8-K 
(File No. 001-36367), filed on September 7, 2018).

Master Repurchase Agreement, dated as of September 6, 2018, between Outfront Media LLC and MUFG 
Bank, Ltd. (incorporated herein by reference to Exhibit 10.4 to the Company’s Current Report on Form 8-K 
(File No. 001-36367), filed on September 7, 2018).

Guaranty, dated as of September 6, 2018, between OUTFRONT Media Inc. and MUFG Bank, Ltd. 
(incorporated herein by reference to Exhibit 10.5 to the Company’s Current Report on Form 8-K (File No. 
001-36367), filed on September 7, 2018).

List of Subsidiaries of OUTFRONT Media Inc.

Consent of PricewaterhouseCoopers LLP. 

Power of Attorney (included on the signature page of this Annual Report on Form 10-K and incorporated 
herein by reference).

Certification of the Chief Executive Officer of OUTFRONT Media Inc. pursuant to Rule 13a-14(a) or 
15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.

Certification of the Chief Financial Officer of OUTFRONT Media Inc. pursuant to Rule 13a-14(a) or 
15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.

120

32.1

32.2

Certification of the Chief Executive Officer of OUTFRONT Media Inc. furnished pursuant to 18 U.S.C. 
Section 1350, as adopted pursuant to section 906 of the Sarbanes-Oxley act of 2002.

Certification of the Chief Financial Officer of OUTFRONT Media Inc. furnished pursuant to 18 U.S.C. 
Section 1350, as adopted pursuant to section 906 of the Sarbanes-Oxley act of 2002.

101.INS

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_______________________

†  Schedules, annexes and exhibits have been omitted pursuant to Item 601(b)(2) of Regulation S-K.  The Company 
agrees to furnish supplementally to the SEC a copy of any omitted schedule, annex or exhibit upon request.

*  Management contracts and compensatory plans and arrangements.

121

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this 
report to be signed on its behalf by the undersigned, thereunto duly authorized.

SIGNATURES

OUTFRONT MEDIA INC.

By:

/s/ Matthew Siegel
Name:
Title:

Matthew Siegel
Executive Vice President and Chief
Financial Officer

Date: February 27, 2019 

POWER OF ATTORNEY

Each person whose signature appears below constitutes and appoints Matthew Siegel, Richard H. Sauer and Louis J. 
Capocasale, and each of them, as his or her true and lawful attorney-in-fact and agent, with full power of substitution 
and resubstitution, for him or her and in his or her name, place and stead, in any and all capacities, to sign any and all 
amendments to this Annual Report on Form 10-K, and to file the same, with all exhibits thereto, and other documents in 
connection therewith, with the Securities and Exchange Commission, granting unto said attorneys-in-fact and agents, and each 
of them, full power and authority to do and perform each and every act and thing requisite and necessary to be done in 
connection therewith, as fully to all intents and purposes as he or she might or could do in person, hereby ratifying and 
confirming all that said attorneys-in-fact and agents, or any of them, or their or his substitutes, may lawfully do or cause to be 
done by virtue thereof. 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following 
persons on behalf of the registrant and in the capacities and on the dates indicated.

Signature

Title

Date

/s/ Jeremy J. Male

Jeremy J. Male

/s/ Matthew Siegel

Matthew Siegel

/s/ George Wood

George Wood

/s/ Nicolas Brien

Nicolas Brien

/s/ Angela Courtin

Angela Courtin

/s/  Manuel A. Diaz

Manuel A. Diaz

/s/ Peter Mathes

Peter Mathes

/s/ Susan M. Tolson
Susan M. Tolson

/s/ Joseph H. Wender

Joseph H. Wender

Chairman and Chief Executive Officer

February 27, 2019

(Principal Executive Officer)

Executive Vice President and Chief Financial Officer

February 27, 2019

(Principal Financial Officer)

Senior Vice President and Controller

(Principal Accounting Officer)

Director

Director

Director

Director

Director

Director

122

February 27, 2019

February 27, 2019

February 27, 2019

February 27, 2019

February 27, 2019

February 27, 2019

February 27, 2019

Executive Officers 

Jeremy J. Male   

Chairman and Chief Executive Officer 

Matthew Siegel  

Executive Vice President, Chief Financial Officer 

Clive Punter  

Executive Vice President, Chief Revenue Officer 

Richard H. Sauer  

Executive Vice President, General Counsel 

Jodi Senese  

Executive Vice President, Chief Marketing Officer 

Andrew R. Sriubas  

Chief Commercial Officer 

Nancy Tostanoski  

Executive Vice President, Chief Human Resources Officer 

Board of Directors 

Jeremy J. Male   

Chairman and Chief Executive Officer, OUTFRONT Media Inc. 

Nicolas Brien  

Chief Executive Officer, the Americas and U.S., Dentsu Aegis Network Ltd. 

Angela Courtin   

Global Head of YouTube TV and Originals Marketing 

Manuel A. Diaz  

Partner, Lydecker Diaz, LLP; Former Mayor of the City of Miami 

Peter Mathes  

Former Chairman and Chief Executive Officer of AsianMedia Group LLC 

Susan M. Tolson  

Former analyst and portfolio manager at Capital Research Company 

Joseph H. Wender  

Senior Consultant, Goldman, Sachs & Co.(cid:3)