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FY2016 Annual Report · Pearson
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Digital 
learning

Pearson Annual report and accounts 2016

Performance in 2016

Sales

£4,552m (+2%)

Adjusted operating profi t

£635m (-12%)

 North America 
  Core 
  Growth 

65% 
18% 
17% 

£2,981m
£803m
£768m

 North America 
  Core 
  Growth 
  Penguin Random House 

66% 
9% 
5% 
20% 

£420m
£57m
£29m
£129m

Key performance indicators

A selection of our fi nancial key 
performance indicators (KPIs) 
are shown here. Our full KPIs 
have been revised this year to 
refl ect and measure our broader 
business progress.

See our full KPIs on p36

Percentage growth 2016 vs. 2015 
is quoted on a headline basis.

Adjusted earnings per share

Operating cash fl ow

-16%

+52%

Dividend

52.0p

Sales £m 

(cid:36)(cid:71)(cid:77)(cid:88)(cid:86)(cid:87)(cid:72)(cid:71)(cid:3)(cid:82)(cid:83)(cid:72)(cid:85)(cid:68)(cid:87)(cid:76)(cid:81)(cid:74)(cid:3)(cid:83)(cid:85)(cid:82)(cid:564)(cid:87) £m 

6,000

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2,000

1,000

0

10

11

12

13

14

15

16

About this report

1,200

1,000

800

600

400

200

0

10

11

12

13

14

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Key to icons Throughout this report icons 
indicate content related to strategy, 
performance and remuneration, and if there’s 
more to read online.

Integrated reporting In this year’s report we have 
applied some of the International Integrated 
Reporting Council’s (IIRC’s) principles. We aim to 
build on this in future reporting.

P  Performance 

S  Strategy 

R  Remuneration  

 Online

In addition, our sustainability reporting provides 
greater detail on how our business operates 
ethically(cid:98)and sustainably in the wider world.

Online reporting Visit our online report centre at 

 Visit pearson.com/sustainability to read more.

 pearson.com/ar2016.html

Strategy and performance reporting 
The strategic report up to and including p55 is 
formed of three sections: ‘Overview’, ‘Our strategy 
in action’ and ‘Our performance’, and was approved 
for issue by the board on 14 March 2017 and signed 
on its behalf by:

Coram Williams Chief fi nancial offi  cer

 
 
 
 
 
Pearson’s mission

Section 1 Overview

In this report

01
01

At Pearson we have a simple mission: 
to help people make progress in their 
lives through learning.

We are focusing on the changing 
needs of the world’s education markets, 
while measuring this progress against 
key performance indicators  P spanning 
fi nancial objectives, business measures
and sustainability targets. 

Our performance against these measures 
is summarised opposite and explained 
throughout this report.

Key achievements in 2016

£275m cost reduction to make Pearson a leaner, 
more focused company

£700m+ organic investment in our portfolio of 
products and services to drive digital transformation

Increase in digital and services revenues to 68% 

Strategic report

IFC Performance in 2016

01 Pearson’s mission

02 About Pearson 

04 Chairman’s introduction

S

06 CEO’s strategic overview

S

10 Our strategy in action

12 Our business model

14 Develop digital and services

16 Build market presence

18 Deliver measurable outcomes

20

Sustainability

P

28 Our performance

30

Financial review

36 Key performance indicators

38 Operating performance

44 Risk management

47 Principal risks and uncertainties

56 Governance

58 Governance overview 

60

Leadership and eff ectiveness

70 Accountability

78

Engagement

82 Report on directors’ remuneration

107 Additional disclosures

111 Statement of directors’ 

responsibilities

112 Financial statements

114 Independent auditor’s report to 
the members of Pearson plc

122 Group accounts

180 Parent company accounts

192 Five-year summary

194 Corporate and operating 

measures

196 Shareholder information

BC Principal offi  ces worldwide

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02

Pearson plc Annual report and accounts 2016

About Pearson

Pearson is the world’s learning company, 
providing a range of products and services 
to help people across diff erent learning stages 
make measurable progress in their lives.

Sales by geographies

Where we operate
We report by geography because this is how we deliver 
learning: through  providing  a range of educational products 
and services to institutions, governments, professional 
bodies and individual learners  in our key markets around 
the world , helping people everywhere aim higher and 
fulfi l their true potential. 

North America 

Core 

Growth 

Total sales 

65%  
18%  
17%  

£2,981m
£803m
£768m

£4,552m

North America 
Our largest market includes all 
50 US states and Canada. 

Core markets 
Our international business in established 
and mature education markets including 
the UK, Australia and Italy.

Growth markets
Our growth markets in emerging and 
developing economies, with investment 
priorities in Brazil, China, India and 
South(cid:98)Africa.

70 countries
We operate in 70 countries 
worldwide, with a focus on 
the markets above.

  
What we off er
We provide  content, assessment and digital services  
to schools, colleges and universities, as well as professional 
and vocational education to learners to help increase 
their skills and employability prospects. Increasingly, 
we do this through partnership models where we bring 
investment, expertise and scale to help deliver better 
learning outcomes.

Content

We provide world-leading educational content 
for use in both traditional and digital(cid:98)learning.

274,361
Revel registrations in 2016

Revel
An interactive learning 
environment that enables 
students to read, practise 
and study in one 
continuous experience.

Section 1 Overview

03

Sales by products and services

Courseware 

Assessment 

Services 

Total sales 

48%  
30%  
22%  

£2,200m
£1,344m
£1,008m

£4,552m

Bug Club
A dynamic school phonics reading 
programme teaching children to 
read, through an online reading 
world, print books and comics.

enVisionMATH2:0
A comprehensive maths 
curriculum supporting millions 
of students off ering the fl exibility 
of print, digital or blended 
instruction at all grade levels. 

Assessment

We provide assessment services to measure and 
validate learner progress, and to certify competency.

Pearson VUE
Helps individuals prepare 
for(cid:98)their next educational or 
career opportunity through 
credentials that verify the 
skills and learning they need.

14.9 million
summative tests delivered through 
a network of 8,000+ test centres

UK qualifi cations
Pearson is the UK’s largest 
awarding body, off ering 
both academic and 
vocational qualifi cations.

5.43 million
GCSE/A level papers 
marked in 2016
1.01 million 
BTEC registrations

GCSE (9-1)
Combined Science
cience

A guide to yoour new
Pearson BTTEC Nationals in
usiness

B

Specification
Pearson Edexcel Level 1/Level 2 GCSE (9 - 1) in Combined Science (1SC0)

First teaching from September 2016

First certification from June 2018

Issue 1

Services

We provide integrated services that help educational 
institutions improve learner(cid:98)outcomes.

Online programme 
management
We partner with colleges and 
universities to extend the reach 
of their degree programmes 
by scaling online.
45+ global partnerships

Virtual schools
Connections Academy is an accredited, 
online education programme off ering 
students everything they need to reach 
their full potential.

72,958
full-time equivalent 
students in 2016

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04

Pearson plc Annual report and accounts 2016

Chairman’s introduction

“ In my fi rst full year as chairman, I have met a great number 
of our shareholders in person to discuss our strategy and 
plans. This will be a priority for me again in 2017 as we move 
forward together. The board has been fully engaged with 
the management’s review of the business and our plans to 
return Pearson back to growth.”

Sidney Taurel
Chairman

Dear shareholders,

2016 has been a diffi  cult year for Pearson 
shareholders. The challenges facing the 
business that we thought would begin to 
dissipate have become more acute, and 
as a consequence, we have cut both the 
short-term outlook for our profi ts and 
the future dividends we can return to 
shareholders. Clearly, this is disappointing 
for everyone involved in the company.

The management team has a clear view of 
the issues we face, particularly in our largest 
division, US higher education courseware. 
There is a rigorous plan to address the 
challenges, and to accelerate the transition 
to a more digital, more sustainable 
organisation. As we complete this transition, 
we will create more stable and predictable 
revenues for Pearson, and ultimately create 
growth opportunities.

Priorities for the year ahead

When companies face severe tests, it is 
important to act with clarity. 

The goals I set out last year – to pursue 
fewer, bigger opportunities, to simplify the 
company, to run Pearson effi  ciently and to 
allocate capital responsibly – are more 
important than ever.

I will continue to support our management 
team to stay focused on our strategic 
growth objectives. This means ensuring 
we are totally focused on businesses which 
deliver our core capabilities – content, 
assessment and services. It means creating 
products which are scalable and replicable 
across the globe. And it requires us to move 
more quickly to digital business models. 

All this will lead to faster progress in our 
high-growth businesses, such as virtual 
schools and online programme 
management while also stabilising our 
largest content and assessment businesses.

We will continue to forge successful 
partnerships – combining our expertise 
with that of schools, colleges, universities 
and franchise partners to meet the biggest 
needs and seize the largest opportunities 
in education.

Becoming a simpler, 
more focused business

In 2015, Pearson sold the Financial Times 
and its stake in The Economist Group, to 
become a more focused company. We are 
now taking the fi nal step towards focusing 
100% on education, through our decision 
to exit our stake in Penguin Random House.

Like the decision to sell our news 
businesses, our announcement to plan to 
exit Penguin Random House is a strategic 
decision that was not taken lightly. Penguin 
Random House is a high-quality business 
with a rich heritage, and has contributed 
greatly to Pearson for nearly 50 years. 
Any deal will be in the best editorial and 
commercial interests of Penguin Random 
House, as well as for Pearson shareholders 
– and as and when we part ways, we will 
become leaner and more focused.

The board will continue to work with 
management to focus on simplifi cation 
across Pearson. In 2016, we successfully 
delivered a 10% reduction in the cost base, 
and began to build global platforms for 
fi nance, marketing, e-commerce and other 
key processes. As the business continues 
to become better integrated, we will 
be introducing more global tools and 
platforms, and better ways of working.

We will continue to reduce our exposure 
to large-scale direct delivery services which 
have fewer synergies with the rest of our 
portfolio, and focus increasingly on more 
scalable online, virtual and blended services, 
across our portfolio.

We will continue to focus on cost control and 
will be managing our cost base very tightly 
and effi  ciently. The board will also continue 
to support the team to ensure capital is 
allocated in an appropriate way for our 
fellow shareholders. With our lower profi t 
expectations for the next two years, we 
made the diffi  cult decision to rebase our 
dividend from 2017 onwards. We will use 
the proceeds generated in exiting Penguin 
Random House to maintain a strong balance 
sheet, invest in our business and to return 
excess capital to shareholders, while 
retaining a solid, investment grade 
credit rating.

In my fi rst full year as chairman, I have met 
a great number of our shareholders in 
person to discuss our strategy and plans. 
This will be a priority for me again in 2017 as 
we move forward together. The board has 
been fully engaged with the management’s 
review of the business and our plans to 
return Pearson back to growth. We will 
continue to apply our digital expertise 
and understanding of the North American 
market in the important coming period.

What the future holds

Diffi  cult periods such as the one we 
are currently experiencing are tests of a 
company’s character, and any business with 
the longevity Pearson has will undergo 
challenges from generation to generation.

Great companies – ones which stand the 
test of time – harness these moments and 
the urgency they create to renew their 
purpose and their strategies for growth 
in a new or changing context.

Section 1 Overview

05

Governance at Pearson

Leadership & eff  ectiveness

Accountability

Engagement

Remuneration

Board members challenge and 
debate strategy, performance, 
responsibility and accountability 
to ensure that the decisions we 
make are robust. Board activity and 
performance is assessed annually. 

Detailed risk assessment and 
management information shapes 
all strategic and operational 
decisions, with clearly defi ned 
board and management 
responsibilities and processes.

Building strong relationships with 
our diverse stakeholders is crucial 
to our sustainable success. We aim 
to engage through many forums, 
and channels, to build trust. 

Our remuneration policy aligns 
with strategy and adapts to market 
conditions and performance.

See our Remuneration report on 
p82–106 

See our Governance report 
on p56–81 

Education is a crucial sector which requires 
improvement right around the globe. 
We draw great confi dence from the fact 
that Pearson’s products meet the needs 
of millions of students and teachers every 
single day. We already have world-class 
content, world-class authors and an ability 
to work at scale that is unparalleled in the 
sector. We have maintained our leading 
share of content.

Digital off ers signifi cant opportunities for 
companies involved in education – areas like 
new digital services for universities, online 
degree programmes and virtual schools give 
us much more long-term growth potential 
than the traditional textbook. The board is 
confi dent that Pearson is well-placed to 
seize these opportunities in the long term.

With market leading positions, and the most 
widely used digital products in higher 
education, Pearson is in a strong position to 
weather the storms better than others, and 
be the leading digital education company.

Sidney Taurel Chairman

Key performance indicators  P

Total shareholder return: Five years % change

-15.6%

Pearson

FTSE 100

FTSE All-Share

FTSE All-Share Media

STOXX 600 Media

-15.6

54.5

61.8

126.2

107.3

Five year TSR in 2016 was -15.6% which compares to a 54.5% return on 
the FTSE(cid:98)100 Index of large UK listed companies. Our recent shareprice 
performance has been disappointing but we are confi dent that the 
plans and strategy laid out in this report will make Pearson a simpler, 
stronger company, and that they set the company up for a sustained 
period of growth and value creation.

(cid:39)(cid:76)(cid:89)(cid:76)(cid:71)(cid:72)(cid:81)(cid:71)(cid:3)(cid:83)(cid:72)(cid:85)(cid:3)(cid:86)(cid:75)(cid:68)(cid:85)(cid:72)(cid:3)(cid:76)(cid:81)(cid:3)(cid:564)(cid:86)(cid:70)(cid:68)(cid:79)(cid:3)(cid:92)(cid:72)(cid:68)(cid:85)(cid:3)Pence

52.0p

2016

2015

2014

2013

2012

52.0p

52.0p

51.0p

48.0p

45.0p

We held dividends fl at at the 2015 level at 52p per share. The dividend 
will be rebased in 2017 to refl ect portfolio changes, increased product 
investment, and our outlook for 2017.

See our other fi nancial KPIs on p30-33 

See our non-fi nancial KPIs on p37 

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06

Pearson plc Annual report and accounts 2016

CEO’s strategic overview  S

“ The long-term opportunity 
in education remains 
hugely signifi cant.”

John Fallon 
Chief executive

Dear shareholders,

2016 was a tough year for Pearson. We saw 
our biggest market – US higher education 
courseware – shrink again, as a result of 
three factors: declining college enrolments, 
changes in the buying patterns of students 
and a correction in inventory levels carried 
by distributors and bookstore chains. 

In retrospect, we failed to see the 
accelerated level of disruption taking place 
in the US market. This disruption aff ected 
the whole sector, not just Pearson – but 
led to an 18% underlying decline in revenues 
for our largest business.

We announced in January 2017 that we 
would not achieve our previously set 2018 
profi t target, and will rebase our dividend 
from 2017 onwards. 

We also announced a number of steps to 
accelerate our digital transition, protecting 
existing revenues and growing new ones, 
while managing the ongoing decline in 
print sales.

We will weather these challenges as well as, 
if not better than, our competitors. Digital 
now represents 50% of Pearson’s higher 
education courseware revenues, and is 
growing steadily, even at a time when 
college enrolments are declining. By the 
end of this decade, the balance will be 75:25. 
Our digital higher education products are 
roughly twice as popular as those of our 
competitors.

As a natural consequence of our lower 
profi ts expectations, we have also taken 
a signifi cant non-cash write-down of 
goodwill of £2,548m, as part of our annual 
impairment review. The goodwill relates to 

our North American businesses, and in 
particular the 1998 acquisition of Simon & 
Schuster Education and the 2000 acquisition 
of NCS. 

All this has been diffi  cult for Pearson 
shareholders. However, we remain 
committed to returning the company 
to growth and to building a stronger, 
more durable business.

Pearson has demonstrated competitive 
spirit, resilience and progress on many 
fronts even in the tough conditions noted 
above. We performed well in our major 
markets and announced a number of new 
digital products and new partnerships to 
help reach more learners. We delivered our 
restructuring and cost savings programme 
in full and, thanks to careful cost 
management, hit our 2016 profi t goal.

Three key trends in our markets  S

1

2

CV3

Online education

Personalised learning

Employability

To meet the demand for more fl exible, 
digital and eff ective education, schools, 
colleges and universities are increasingly 
seeking partnership models which enable 
them to reach more learners, scale 
their teaching online and improve 
their productivity.

Through the move to online education, rapid 
advances in technology are also enabling 
individual, adaptive learning to take place 
at scale. The rise of artifi cial intelligence and 
virtual reality in the classroom brings exciting 
new opportunities for learners, schools, 
colleges and educators, and will help increase 
student engagement and course completion 
and, ultimately, improve learning outcomes.

In a world where 500 million people are out 
of work but four in 10 employers are unable 
to fi nd qualifi ed candidates to fi ll open roles, 
the link between learning and earning is more 
crucial than ever before. Students are focused 
on gaining the skills they need to get better 
jobs and more rewarding careers, while 
re-skilling and up-skilling are taking place 
in the shifting digital economy.

Section 1 Overview

07

We are achieving important synergies 
across Pearson in terms of our product 
platforms and enabling technologies – 
helping to run the company more smoothly 
and effi  ciently.

We are creating an increasingly digital 
and services-based business. US student 
assessment contributed more in profi t than 
a year ago despite a 22% underlying decline 
in revenues.

We have made our emerging market 
Growth businesses profi table again, with 
a more durable platform for future success. 
In our Core business – incorporating 
markets such as the UK, Australia and parts 
of continental Europe – we are managing 
a huge programme of change in UK 
qualifi cations, and setting the business 
up for future success. We are growing well 
in virtual schooling, online degrees for 
universities, and English language testing; 
all promising parts of our future.

This report highlights a number of ways we 
are drawing on the potential of technology 
to make meaningful improvements to 
learning, alongside our partners.

Our strategy can 
be expressed 
as an equation:

CONTENT

ASSESSMENT

More eff ective 
teaching and 
personalised 
learning at 
scale

Powered by services and technology

Pearson’s strategy – 100% focused 
on education

The long-term opportunity in education 
remains signifi cant. Around the world, 
500 million young people and adults are 
out of work, yet 40% of employers are 
unable to fi nd qualifi ed candidates to fi ll 
open positions.1 The social and economic 
changes being wrought by technology, 
ageing populations and globalisation will 
only increase the value of high-quality 
education. Much of our work relates to 
meeting these new needs – whether 
through our vocational qualifi cations 
and apprenticeship programmes in the 
UK, or off ering workforce development 
partnerships to some of America’s 
largest employers.

Pearson serves the needs of millions 
of students and teachers by combining 
world-class educational content and 
assessment with the promise of new 
technologies and cutting-edge new 
educational services. 

In 2016, Pearson continued to invest 
signifi cantly in research and expertise 
for education products. Our courseware – 
educational materials, in print, blended and 
digital formats – now combines the very 
best content with learning design and 
technology to create great user experiences 
and better learning outcomes. Our MyLabs 
software now adapts to prompt college 
students with hints about what to study 
next, and gives early alerts to teachers 
when their students are in danger of 
falling behind.

1.  The Economist, April 2013.

How our strategy creates value  S

Our goal is to improve access and outcomes in education  through our world-class capabilities 
in educational content and assessment, powered by services and technology.

Short-term priorities

Strategic growth drivers

Our constant goals

 Simplify our portfolio

 Control costs

Develop digital & services 
See p14-15 

  Invest in the biggest opportunities 
in education

Build market presence 
See p16-17 

Deliver measurable outcomes 
See p18-19 

Our strategy will deliver growth by:

 building a sustainable business;

 being a trusted partner; and

 reaching more learners;

to create long-term value.

Sustainability plan 2020

See p20-27 

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08

Pearson plc Annual report and accounts 2016

CEO’s strategic overview  S

Our qualifi cations and assessment services 
are cutting edge. We help to measure 
progress and analyse insights about the 
achievements and abilities of learners all 
over the world. In 2016, we ran 23.6 million 
online tests in the US alone – and helped 
teachers create millions more of their own 
short, formative assessments, to check 
student progress and learning. 

Our digital teaching and learning services 
combine these capabilities and focus on 
extending educational access and improving 
outcomes – through virtual schools and 
online degree programmes, we are creating 
digital products that are more reliable and 
enjoyable for the students that use them. 
These will in turn create new opportunities 
to grow.

The process of making, selling and servicing 
our products means that we are in daily 
contact with more educators than any 
other commercial organisation in the world. 
We understand the realities of running 
schools and universities, and teaching 
students of all ages and backgrounds. 
That understanding means Pearson is well 
placed to assist schools and universities 
in their transition from analogue to 
predominantly digital learning.

Personalised learning in action

The digital opportunity

The colleges and universities with whom 
we work still teach primarily face to face, 
in physical buildings, which limits their 
own scale and reach – but this is starting to 
change. Technology now enables them to 
reach far more students, with teaching and 
learning happening virtually, online, as well 
as in the physical classroom. 

We are partnering with universities on three 
continents with services including course 
and programme design and development, 
student recruitment and retention, and 
related platforms and technologies. These 
services help our partners reach more 
students, ensure more of those students 
are successful in their studies, and help 
those partners run their operations 
more eff ectively.

We already have more than 40 of these 
partnerships in the US and Australia. 
In 2016, we began our fi rst online degree 
partnership in the UK with King’s College 
London, helping to create online master’s 
degrees in Psychology and Law. We expect 
to announce further partnerships with 
leading universities in 2017.

Our products are increasingly driven by 
the concept of personalised learning, and 
our goal is to help educators reach every 
student in a way that meets their individual 
needs. New technologies are enabling 
Pearson to make personalised learning 
a reality for millions of students and 
teachers: analytics, which provide decision-
making insights to teachers and students; 
adaptive capabilities, that intelligently adjust 
to the needs of each student based on their 
knowledge, skills, attributes or behaviours; 
and implementation services, that support 
educators to successfully integrate digital 
tools into their teaching.

Millions of students already experience 
adaptive learning every day with our 
products, but we have major plans to step 
up these capabilities. In October 2016, 
we announced a partnership with IBM 
to integrate their advanced cognitive 
computing capabilities into Pearson’s 
products. Together, we plan to provide 
college students with a virtual tutor, 
powered by artifi cial intelligence techniques 
to help increase engagement, provide 
educators with better tools and ultimately 
help drive completion rates. We will be 
piloting the product in colleges across 
America in 2017 – and over time we see 
the potential to reach millions of students 
around the world with better, more 
engaging teaching.

Executive team

We are managed by a board of directors and I, as chief executive, am responsible 
to the board and lead through an executive team.

 Coram Williams Chief fi nancial offi  cer

 Albert Hitchcock Chief technology and operations offi  cer

  Michael Barber Chief education advisor 
stepping down in March 2017

 Tim Bozik President, global product

 Kate James Chief corporate aff airs and global marketing offi  cer

  Bjarne Tellmann General counsel and chief legal offi  cer 
joined executive in 2017

 Rod Bristow President, core markets

 Bob Whelan President, assessments

 Kevin Capitani President, North America

 Melinda Wolfe Chief human resources offi  cer

 Giovanni Giovannelli President, growth markets

For more on our governance structure, see p63 

Our priorities for 2017

Pearson needs to achieve a number of 
important goals in 2017 to fuel our return 
to sustainable growth.

Our competitive performance has been 
strong even in the face of market challenges 
– you can read more about this on p38-43. 
In 2017, we will be focused on holding or 
gaining share in all our major markets – 
from seeking improvements in US higher 
education to building on the rapid growth 
we have achieved with virtual schools, 
online degrees, professional testing and 
the Pearson Test of English.

Having made Pearson a more focused 
business and lowered operating costs 
signifi cantly over the past three years, we 
will also continue to make Pearson simpler, 
more effi  cient and eff ective. We will further 
rationalise our platforms and tools, supply 
chain process and property portfolio; 
improve our effi  cacy and the speed with 
which we launch new product features; and 
ensure our digital and marketing capabilities 
are optimised and eff ective. These 
investments in stronger simpler platforms 
and in better learning outcomes should all 
contribute to better user experiences for the 
millions of teachers and students we serve. 
You can read more on our approach to 
sustainability on p20-27 and our effi  cacy 
reporting commitments on p18-19.

Our employees bring diverse talents to 
Pearson, and learning and social impact 
matter for our staff  as much as those we 
serve. In 2017, we will continue to identify 
and retain the best talent across Pearson, 
building a talent pipeline for key roles and 
promoting employee programmes that 
contribute to career development. We are 
also intent on building Pearson’s culture and 
our brand, which we relaunched in 2016, 
to position Pearson as a force for good with 
all the stakeholders with whom we work 
– recognising the value of our core business 
as much as our important partnerships 
through Project Literacy and with Save the 
Children, Unicef and others. You can read 
more about this on p20.

The achievement of these core aims will help 
us to meet our fi nancial targets: achieving 
our 2017 budget, investing in Pearson’s 
growth, maintaining our fi nancial strength 
through a period of change and volatility, 
and improving returns to shareholders.

The year ahead

2016 was a challenging year for Pearson. 
We have been hit hard by pressures in US 
higher education, which will continue into 
2017 and 2018. We are acting quickly to build 
a more sustainable, digital business less 
exposed to volatility. 

Across Pearson we have strong businesses 
delivering steady profi ts in educational 
content and assessment. We have others 
which are growing fast from a smaller 
base, meeting new needs as education 
itself evolves. 

We are creating a more digital, services-led 
company that can maximise opportunities 
– and mitigate threats – by making 
education more accessible, aff ordable and 
eff ective for far more people. We are making 
Pearson a more effi  cient company, with 
digital services that support a new 
generation of personalised learning and 
which create subscription-style business 
models for us to renew and repeat sales.

This is challenging, but exciting work. 
Pearson will continue to focus on fewer, 
larger opportunities, to manage our cost 
base tightly and to make Pearson a simpler, 
more effi  cient company. Over time, we will 
deliver a more sustainable, more profi table 
business, delivering better educational 
outcomes for learners.

Thank you for your support of Pearson.

John Fallon 
Chief executive

Section 1 Overview

09

Penguin Random House

Penguin has been an important part 
of Pearson for many years, and our 
decision in 2012 to combine it with 
Random House, creating the world’s 
largest consumer publisher has been 
vindicated by its continued creative 
and commercial success. 

Our recent announcement of our 
intention to exit our 47% stake of the 
combined business refl ects an 
intention that we will now focus entirely 
on our education strategy. 

Should Bertelsmann choose to buy 
Pearson’s stake we will reinvest the 
proceeds to maintain a strong balance 
sheet, invest in our business and return 
excess capital to you, our shareholders, 
while retaining a solid investment 
grade credit rating.

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10

Pearson plc Annual report and accounts 2016
Pearson plc Annual report and accounts 2016

Section 2 Our strategy in action

11
11

Our strategy
in action S 

Pearson’s strategy is to combine world-class capabilities 
in content and assessment with technology and services, 
to enable more eff ective teaching and personalised 
learning at scale. 

Over time, this strategy will provide us with a larger 
market opportunity, a sharper focus on faster-growing 
markets, and stronger fi nancial returns.

In this section

12 Our business model 

14 Develop digital & services

16 Build market presence

18 Deliver measurable outcomes

20

Sustainability plan 2020

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12

Pearson plc Annual report and accounts 2016

Our business model

Our inputs

Our business model

Financial

  Free cash fl ow from 
prior periods

  Financial resources allocated 
for investment

People and culture

 Talented team

 Experience and skills 

 History and values 

 Ways of working

Intellectual

 Intellectual property

 Content and systems 

 Innovative technologies

 Market and customer insight

 Brand

Global infrastructure

 Products and services 

 Technology platforms

 Property and facilities

 Materials and equipment 

 Market presence

External relationships

  Supply chain and 
strategic partners

  Customers, teachers 
and(cid:98)learners

 Regulators 

 Communities

We believe that a company must deliver value for society in order to be 
successful in the long term. We create sustainable value by developing products 
and services that meet learner needs most eff ectively. As a result, our business 
makes an important contribution to generating inclusive economic growth.

B U I L D   A   S U S TAINABLE BUSINESS

B
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B

LE O U T C

S

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M

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T U R E
S I G H T

C

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IMPROVE 
ACCESS & 
OUTCOMES

N

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BUILD MARKET P R E S E N C E

Strategic growth drivers  S

See p14–19 

Develop digital & services

Build market presence 

Our goal is to improve 
access and outcomes in 
education  through our 
world-class capabilities 
in content and assessment, 
powered by services 
and technology.

Our aim is to build our 
market-leading presence in 
North America, the UK and 
other key markets. 

Deliver measurable 
outcomes

Our effi  cacy programme is 
our long-term commitment 
to delivering measurable 
impact. It informs all 
strategic decision-making 
across Pearson.

Sustainability plan 2020  S

See p20-27 

 
 
 
 
 
 
 
 
 
 
 
 
 
Section 2 Our strategy in action

13

Our outcomes

Financial

 Revenue and earnings

 More effi  cient operations

 Dividends to shareholders

 Taxes to the government

  Free cash fl ow (for investment)

People and culture

 Employee engagement

  Employee development 
and retention

 Health and wellness

 Diversity and equality

Intellectual

  More eff ective and scalable 
learning solutions

 Improved content and systems

  Measurable eff ects of our
products and services

 New products and services

Global infrastructure

  Sustainable production

 Expanded product reach

 Improved technologies

  Lower global greenhouse 
gas (GHG) emissions 

 Climate awareness and action

External relationships

  More accessible and 
aff ordable education

  Employability, 21st Century 
skills and job creation

  Stronger reputation and 
relationships

  Cultural diversity and gender 
empowerment

 Social cohesion 

Value-creating activities We create value for stakeholders by developing 
innovative products and services that enable people to make progress 
in their lives through learning. Below we explain how our ‘inputs’ connect 
across our business to create long-term value.

DEVELOP DIGITAL & SERVICES

See p14–15 

DEVELOP 
STRATEGY 
& PLAN

Creating value: Product and market strategy set our 
priorities for greatest growth and impact. To create 
value, this is dependent on our people, our relationships 
with world-class authors and researchers, and our 
intellectual capital insights gained from educators. 

DEVELOP 
PRODUCT

Creating value: Products are developed with insight from 
markets, to best meet local needs and opportunities. 
This depends on investment, insights and our ability to scale.

BUILD MARKET PRESENCE

See p16–17 

MARKET 
& SELL

SERVE

Creating value: Sales, branding and marketing functions 
build on our presence and reputation. This is dependent on 
our global infrastructure, our relationships and our people 
to create value, and fi nancial investment to create growth.

Creating value: Customer service and support creates 
valuable long-term relationships. This depends on our 
global infrastructure, people, content and our relationships 
to create value and sustained growth.

DELIVER MEASURABLE OUTCOMES

See p18–19 

ASSESS 
IMPACT

CAPTURE 
INSIGHT

Creating value: Measuring and improving impact informs 
all strategic decisions, targeting areas with greatest 
potential need. To create value, this depends on investment 
in people, global infrastructure and systems that measure 
product effi  cacy.

Creating value: Understanding customer and learner 
needs focuses investment on growth and impact 
opportunities. This depends on our people and intellectual 
capital to deliver insights that shape strategic capital 
allocation which will drive long-term value. 

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14

Pearson plc Annual report and accounts 2016

Our strategy in action

STRATEGIC GROWTH DRIVER

Develop digital 
& services

Our strategy is to improve access and outcomes in education through our world-class 
capabilities in educational content and assessment, and services powered by technology. 
This will be focused on where we see the greatest potential for growth and scalability, 
and increasingly driven by our expertise in adaptive and personalised learning, enabling 
educators to be even more eff ective in reaching their students.

Strategy in action

Direct digital access partnership 
with Kentucky State University

In 2016, Pearson partnered with Kentucky State University 
(KSU) to launch an eTextbook initiative to improve student 
success and increase aff ordability. The partnership 
identifi ed Pearson digital course materials that supported 
85–90% of KSU’s undergraduate courses. The University 
now purchases direct digital access to Pearson content 
for all of its students to use on those courses, from day 
one of class.

148
digital direct access contracts 
signed by Pearson across North 
America in 2016 with strong 
pipeline in place for 2017

1,736
students served at 
Kentucky State University

 “ If students are prepared for class, they begin the semester 
with a good foundation and are more successful than students 
who are not prepared. It also reduces the time it takes for 
students to earn a degree as well as their debt rates.” 

Dr Candice Love Jackson Acting Vice President, 
Academic Aff airs, Kentucky State University

Section 2 Our strategy in action

15

Digital & services 
revenue growth

Digital & services revenues (% of sales)

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

2006

68%

65%

62%

60%

55%

51%

47%

44%

41%

38%

37%

Purpose

Progress and priorities

The demand for accessible, aff ordable and 
eff ective education is greater than ever. 
Globally, more than a billion children and 
adults are held back by inadequate learning 
resources, unemployment or illiteracy.

Meanwhile the costs of learning continue 
to rise, governments fi nd it harder than ever 
to deliver high-quality education fairly to 
all, and nearly half of employers struggle 
to fi nd the qualifi ed candidates they need.

We already have the expertise and the 
market insights, and we are investing in 
innovative learning services and assessment 
tools that can have a positive impact on 
the lives of the greatest number of people.

One of the biggest opportunities for Pearson 
– and for our customers and learners – is the 
ongoing digital revolution, which off ers 
profoundly new and innovative ways to 
address the biggest challenges in education. 
Pearson is embracing this digital revolution 
with next generation technology applied to 
the production of our future product 
off erings. We will be able to respond to 
market needs quicker than ever before with 
our global learning platform allowing us to 
innovate and integrate our solutions with 
a platform-powered approach, and off ering 
a world class experience to our learners. 
We are building an environment that makes 
our products and services ever more 
accessible, secure and stable.

The transition to digital has its challenges 
– as we experienced in 2016 in Pearson’s 
largest market, US higher education 
courseware. We are increasing investment 
in our service capabilities and our global 
learning platform, which will remove 
barriers to faster product innovation, 
accelerate our product roadmap and drive 
faster adoption of institution-wide digital 
direct access for Pearson courseware. We 
are also pricing our digital content for rental 
far more competitively – cutting the prices of 
around 2,000 eText works – and piloting our 
own print rental programme. As a result, by 
2020, our goal for our US higher education 
courseware business is to be 75% digital and 
we should have not just a growing business 
again but a much better quality one.

As well as creating challenges, digital enables 
Pearson to partner with educational 
institutions in order to scale online through 
new and exciting services. Our online 
programme management business, which 
partners with universities to take courses 
100% online demonstrates this trend, and is 
the fastest-growing part of Pearson. In 2016, 
our individual course enrolments for online 
programmes  reached almost 315,000 – up 
from over 265,000 in 2015. We also grew our 
total student base by 10% to over 70,000.

Digital is also making our assessment 
businesses more effi  cient and better able 
to serve institutions, teachers and students. 

In 2016, we delivered 23.6 million online 
summative tests to school age students in 
the US, and a further 14.9 million computer-
based tests around the world for 
professional certifi cation through Pearson 
VUE. Applying digital technologies makes 
the setting and marking of our assessments 
quicker, more secure and more reliable.

Pearson partners with 
IBM Watson to provide 
virtual tutor tutoring 
capabilities

In 2016,  IBM Watson and Pearson announced 
a new global education alliance to make 
Watson’s cognitive capabilities available to 
millions of college students and professors.

Combining IBM’s cognitive capabilities with 
Pearson’s digital learning products will give 
students a more immersive learning 
experience with their college courses, an easy 
way to get help and insights when they need 
it and provide instructors with insights about 
how well their students are learning.

Learn more at  www.ibm.com/watson/
education/announcements/pearson/ 
(ibm.co/pearson) 

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16

Pearson plc Annual report and accounts 2016

Our strategy in action

STRATEGIC GROWTH DRIVER

Build market 
presence

One of our key strategic drivers is to build our market-leading presence in 
North America, the UK and other key markets. We also aim to build our 
leading presence in select developing markets to meet the growing global 
demand for education, while reducing the geographical complexity of 
Pearson in order to focus on fewer, bigger opportunities in education.

Strategy in action

International growth in online 
programme management

We’re building sustainable, lasting partnerships with 
top academic institutions in the US and, increasingly, 
internationally. We have over 45 partners and support 
more than 250 online degree programmes in the US. In 
Australia, we partner with Monash University and Griffi  th 
University and our UK online programme management 
business is growing rapidly with a strong 2017 pipeline 
in place following the launch of our fi rst partnership with 
King’s College London in 2016. 

Total course 
enrolments

2016
315,000
2015: 265,000

Total US 
students

2016
70,400
2015: 62,592

 “ We are delighted to be partnering with Pearson which 
has a global reputation for online education provision. 
The partnership will help us grow our international student 
base by off ering more programmes to a wider student 
community across a technology-enabled world.”

Professor Ed Byrne AC, President & Principal, 
King’s College London

Section 2 Our strategy in action

17

Leading positions in key markets

We hold strong market positions across 
our major products and services. Select 
examples outlined include our US higher 
education courseware business; UK 
qualifi cations; and the fastest growing part 
of Pearson, online programme management.

UK qualifi cations
A level – 2016 market share

US higher education courseware
12 month market share to January 2017

24.3%

GCSE – 2016 market share

28.7%

Source: Ofqual

40.4%

Source: MPI, BMO

Online programme management (OPM)
2016 market share (gross revenue)

26%

Source: Deutsche Bank Online Higher Education report, 
Capital IQ, company websites, Eduventures, Pearson

Purpose 

Our mission is to help people make progress 
in their lives through learning. 

We do this through providing content 
and assessment powered by services 
and technology. Our educational materials 
in print, blended and digital format, 
combined with learning design and 
technology, lead to better user experiences 
and learning outcomes. Our assessment 
capabilities ensure we capture information 
and insights about learners’ achievements, 
abilities and progressions. 

Over time, this leads to better outcomes, 
larger opportunities in our markets, 
a sharper focus on fewer bigger 
opportunities and stronger fi nancial 
returns for shareholders.

We are fully focused on executing our 
corporate strategy, and holding and gaining 
market share in all our major markets.

Progress and priorities

Pearson continues to make progress on 
holding or gaining market share in our major 
markets and in 2017 our priorities are clear.

In our largest market, US higher education 
courseware, we will defend this business 
through increased investment in our digital 

capabilities, product development and 
roll-out; focus on expanding direct digital 
access contracts; and through the roll-out 
of our ebook rental programme and print 
textbook rental pilot. We will also optimise 
our US K-12 learning portfolio.

We will continue the stabilisation of our US 
assessment business, where we secured 
some key wins in 2016, including winning 
back a one-year contract to score School 
Assessment Tests in Tennessee.

Outside of North America, we will look 
to win share in the stabilising UK assessment 
business. At a time of ongoing structural 
change, teachers and students value 
the quality and stability that Pearson 
can provide.

In Growth markets, we will continue the 
turnaround of our key geographies – 
among them Brazil, China and South Africa 
– which returned to profi t.

We will be building our clinical assessment 
business and looking for continued growth 
in Pearson VUE, our professional 
assessment business that secured strong 
wins in 2016 including being awarded 
a contract extension to administer the 
UK driving theory test for the Driver and 
Vehicle Standards Agency (DVSA).

English remains a key focus and we will be 
driving growth in English Language Testing 
and Pearson Test of Academic English – 
a business that saw the number of test-
takers almost double in 2016.

Equally, we will be focused on expanding our 
virtual schools business, Connections, and 
our online programme management 
business – one of the fastest-growing parts of 
the company. This is a business that has seen 
double-digit growth in recent years and we 
expect this to continue as more universities 
see the benefi ts of scaling online.

PTE Academic
The English test trusted by 
universities, colleges and 
governments around the world. 

www.pearsonPTE.com 

Connections Academy
Fully accredited online public 
schools for students in 
grades K–12.

www.connectionsacademy.com 

Pearson VUE
The leader in computer-based 
testing and certifi cation. 

www.pearsonVUE.com 

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18

Pearson plc Annual report and accounts 2016

Our strategy in action

STRATEGIC GROWTH DRIVER

Deliver measurable 
outcomes

Our strategy is to improve access and outcomes in education. In other words, we want 
to help more learners learn more. Effi  cacy is becoming more deeply embedded into 
our strategy and is helping drive faster improvement in our content, assessment, 
services and technology. We are the only education company committed to effi  cacy 
with such rigour and at such scale and depth.

Strategy in action

How effi  cacy supports strategy

Since we launched our commitment to report on the 
effi  cacy of our products back in 2013, effi  cacy has grown 
from a framework and an initiative to a core operating 
principle and practice. Our effi  cacy and research work 
infl uences our products and approach to customers, and, 
ultimately, through measurable impact will enable us to 
achieve our mission – to help people make progress in 
their lives through learning. Our effi  cacy strategy can 
be broken down into three areas.

  Product improvement – Our work, including effi  cacy 
reviews, impact evaluations, product analytics and 
educational research, helps product teams to identify areas 
where improvements benefi ting learners can be made.

  Effi  cacy reporting – We have continued to increase the 
breadth and depth of our public effi  cacy reporting; we 
are reporting on more products and looking in more 
detail at the impact those products are having.

  Effi  cacy growth and impact goals – We launched these 
goals last year, stating our commitment to reaching and 
positively impacting 200 million learners annually with 
increasingly eff ective products. Put simply we want to 
help more learners, learn more.

19

2018

2017

94% 
of product improvements identified by  
efficacy reviews are being implemented  
on track with plans.

Efficacy progress

As we work towards meeting our 2018 
commitment, to report publicly on the learner 
outcomes delivered by our products and to 
audit those efficacy reports in the same fashion 
that we audit our financials, this year we are 
increasing the number of reports and depth  
of those reports as well as subjecting those 
reports to a mock audit to make sure we are 
prepared for the real thing next year.

25+ 

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15

10

5 

0

2016

2015

Share  
process

Share  
plans

Share  
evidence

Mock  
audit

Conduct  
full audit

Maturity of efficacy reporting

82% 
of product impact evaluations are  
progressing in line with study plans.

Purpose

Our mission as a company is to help people 
make progress in their lives through 
learning. To achieve this, we must define  
the outcomes that those people want to 
achieve; measure the impact that our 
products and services have in reaching 
those outcomes; and use those insights  
to continuously improve our products  
and services and customer relationships.  
Having a positive impact on the outcomes  
of learners is what motivates us and it is 
through demonstrating this impact that  
we will be commercially successful.

Progress and priorities

Product improvement

We have gathered more robust evidence of 
impact than ever before as can be seen in 
our efficacy reports (for more information 
visit www.pearson.com/efficacy-and-
research.html). We are now starting new 
product development with a stronger 
foundation in educational research basing 
our product designs on best practice 
highlighted by research. We are also 
embracing the concept of continuous 
improvement in product and service 
development leading to meaningful 
improvements in outcomes.

In 2017, we will continue to gather evidence 
of the impact that an increasingly large 
number of our products have on learner 
outcomes. We will ensure that insights 
generated by educational research or 
analytics are built into product development 
roadmaps. We will also aim to increase  
the consistency of the implementation of  
our products and services. Our aim is to 
eventually cover all products with this 
approach positioning more of our portfolio 
for sustainable growth.

Efficacy reporting

We have built on our efficacy reports from 
2015 to 2016 to create nine new reports that 
illustrate how our products impact learner 
outcomes, with more to follow across 2017. 
This year’s reports are the most rigorous 
and insightful we have produced. They serve 
as the final dry run in preparation for next 
year’s fully audited efficacy reports.

Next year we will further increase the 
number of products that we are providing 
public efficacy reports for and for the first 
time we will subject all of our efficacy 
reports to a third-party external audit.

Efficacy growth and impact goals

We have set annual targets for both the 
impact our products and services will have 
and the number of learners that they will 
reach. We are measuring the success of our 
businesses against their progress on these 
targets to help more learners learn more.

Moving forward, we will track our progress 
against the targets that we have set for both 
the impact our products and services are 
having and how many learners those 
products and services are reaching. We will 
also continue to embed these goals within 
our business processes so that they are 
progressively used to influence 
management decisions.

MyLab Math
Evidence suggests that learners  
double their odds of passing  
math if they use MyLab Math  
for developmental math.

www.pearsonmylabandmastering.com 

Bug Club
After 5.5 months, students  
are three months ahead in  
spelling compared with their peers. 

www.pearsonglobalschools.com 

Sistemas
Learners out-performed  
their peers in similar  
schools on every  
subject tested. 

http://br.pearson.com 

OverviewOur strategy in actionOur performanceGovernanceFinancial statementsSection 2 Our strategy in action 
 
20

Pearson plc Annual report and accounts 2016

Our strategy in action

SUSTAINABILITY PLAN 2020

Sustainability

Sustainability is critical to achieving our mission to help people make 
progress in their lives through learning. It is also critical to our long-term 
competitiveness. Being ethical and embracing sustainability is 
fundamental to our commercial success. In turn, a stronger and 
more sustainable Pearson will allow us to help people progress.

Strategy in action: Reach more learners

Every Child Learning

Every Child Learning is a partnership between Pearson 
and Save the Children to research and develop solutions for 
delivering education in emergencies. Starting with Syrian 
refugees and vulnerable children in Jordan, the ambition is 
to adapt, scale and use these solutions to deliver eff ective 
education in other emergency situations. We are also 
working to raise awareness of the urgency around 
improving education for children aff ected by confl ict.

£500,000
donated to fund two 
educational centres 
in Amman, Jordan

£1 million
invested by Pearson in 
research and product 
development

  Ethnography and local research phase completed 

  £2m: Pearson helped raise for Save the Children’s 
work through The Sunday Times Christmas Appeals 
in 2015 and 2016

Image: Children play at the Save the Children “Rainbow Kindergarten”.
Photography: Hannah Maule-Ffi nch/Save the Children.

Section 2 Our strategy in action

21

Sustainability plan

Building a sustainable business is critical to achieving our mission and ensuring our 
long-term competitiveness. Our customers, employees, partners and learners expect 
us to uphold the highest business standards, to continuously enhance the quality of 
our products, and to contribute to their communities. 

To help achieve this, we have three sustainability pillars:

1

Be a trusted 
partner

2

Reach more 
learners

3

Shape the future 
of education

1 2 3 4 5

Strategic intent

Strategic intent

Strategic intent

  Operate responsibly, ethically 
and transparently

  Innovate to improve access to 
quality education 

  Treat learners, customers and partners 
with integrity and honesty

  Enhance aff ordability and accessibility 
of our(cid:98)off erings 

  Respect and progress our employees

  Contribute to our communities

  Collaborate to improve access to 
quality education

  Measurably improve learning outcomes

  Foster 21st Century skills and 
competencies

  Contribute to research and knowledge 

  Engage with others to promote 
quality education

  Consult our stakeholders

  Progressively improve 
environmental stewardship

Our plan aligns with the United Nations 
Sustainable Development Goals (SDGs) 
creating better outcomes for customers 
and society, and stronger fi nancial returns 
for shareholders.

4 – Quality 
education

8 – Decent work and 
economic growth

10 – Reduced 
inequalities

Sustainability plan

Our material issues

Last year we adopted our new sustainability 
plan – our fi ve-year vision to create value 
for our customers, shareholders and 
society. The sustainability plan is built 
around three pillars, shown above, and is 
aligned to the United Nations SDGs.

We are working to integrate the 
sustainability plan  into our commercial 
strategy. This provides a foundation for 
continuing to build sustainability into 
Pearson’s business functions. 

We will again disclose a detailed review 
of our 2016 performance when we publish 
our sustainability report later this year. 

In the rest of this section, we will report on 
our material issues, how those issues relate 
to our Group risk management process at 
Pearson, sustainability governance, aspects 
of the three pillars and our performance in 
sustainability rankings. 

Based on an analysis of the areas of most 
concern to our external stakeholders 
and a review of our company policies, 
activities and priorities, we identifi ed 
19 issues that are most relevant to the 
sustainability of the business. Through 
further consultation with senior leaders at 
Pearson, we narrowed these down to nine 
issues we believe are most material at this 
time. We consulted with external experts 
to confi rm our prioritisation.

These issues, which represent a mix of both 
opportunities for growth as well as risks to 
revenue, are shown on the matrix on p22, 
plotting stakeholder concern and business 
impact. We have mapped all 19 issues that 
are the focus of our sustainability plan 
against the risks being monitored through 
our enterprise risk management process. 
You can read more about our risk 
management process and details of 
principal risks on p44-55. 

As some material issues are business 
opportunities, not all 19 are included in 
the alignment mapping.

Our approach to these issues will also 
be described in more detail when we 
publish our Sustainability Report.

Sustainability governance 

The reputation & responsibility committee, 
a formal committee of the board, provides 
ongoing oversight, scrutiny and challenge 
on matters relating to our sustainability 
strategy and our corporate reputation. 
Learn more on p78.

The Pearson executive drives 
implementation of business strategy, 
including responding to our sustainability 
issues. The responsible business leadership 
council oversees the development of the 
strategy on behalf of the board. It is chaired 
by our chief corporate aff airs and global 
marketing offi  cer and comprises senior 
leaders from across the business. 

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22

Pearson plc Annual report and accounts 2016

Our strategy in action: sustainability

Our material issues

Materiality matrix

The following matrix shows how we 
mapped our 19 issues, and highlights 
the nine that we have deemed to be the 
most material for the purpose of our 
sustainability strategy.

We will evaluate, refi ne and talk with 
stakeholders about our material issues 
on an ongoing basis, in the spirit of 
continuous iteration and improvement.

Key to material issues

   Nine material issues 
in our sustainability plan and reporting

  Corporate functions
  Societal issues
  Education industry
  Environmental issues

H
G
H

I

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c
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e
d
o
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e
k
a
t
S

l

Economic 
empowerment

Competitiveness 
of digital products

Learner 
expectations

Academic quality

Data privacy 
and security

Progression

Summative testing

Accessibility

21st Century skills

Literacy

Climate change 
education

Girls and women’s 
empowerment 
and equality

 Lobbying and public 
policy

Security, health 
and safety

Aff  ordability

Corporate 
governance

GHG emissions and 
climate change

Digital infrastructure

Disruptive 
distribution models

Degree of control

  High 

  Medium 

  Low 

W
O
L

LOW

Business impact

HIGH

Alignment of material issues to principal and other Pearson risks

Sustainability report 2015 
Material issues 

Annual report 2016 
Principal risk 

Group risk

Business area risk monitoring

Disruptive distribution models

Competitiveness of digital products

Aff ordability

Learner expectations

Academic quality

Summative testing

Lobbying and public policy

Data privacy and security

Digital infrastructure

Security, health and safety

Accessibility

GHG emissions and climate change

2

2

2

2

2

5

4

12

8

6

–

–

YES

  Global Product

  North America

  Core

  Growth

  Social, Environmental 

and Ethical (SEE)

YES

YES

YES

YES

YES

–

–

  Assessment

  Core

  Core

  Growth

  Core

  Growth

  North America

  North America

  Assessment

  Assessment

  Legal

  Global Product

  Tech & Ops

  North America

  Global Product

  Tech & Ops

  Core

  Growth

  Assessment*

  SEE

  HR

  SEE

  Legal*

  Assessment*

  SEE

See Principal risks and 
uncertainties, p47 

As part of our risk management process, Group risks are tracked 
across all business areas, geographies and functions.

* Emerging risk

 
 
Section 2 Our strategy in action

23

1

Be a trusted 
partner

Value our customers and partners

Pearson has a set of commitments across 
a range of social, community and human 
rights principles that defi nes responsible 
business for us: 

Ensure that our products and services 
are inclusive, appropriate in content to 
the age, location and ability of the learner 
and are easy and safe to use and access

Respect and protect how we use and 
share data entrusted to us by learners 
and our customers. More information on 
our approach to data privacy and security 
can be found in the Principal risks and 
uncertainties section (p47-55)

Extend our commitments on labour 
standards, human rights and environmental 
responsibility to include our suppliers, 
franchisees and other business partners. 
This includes a concern across the value 
chain for ensuring our activities are free 
from slavery, servitude, forced or 
compulsory labour and human traffi  cking. 
A statement on the steps taken by Pearson 
to combat modern slavery was approved 
by the board and can be viewed on the 
Pearson website (www.pearson.com)

Provide opportunities for Pearson people 
to be good citizens and to get involved in 
their local communities and to contribute 
to social impact causes

Deliver against our targets to make more 
effi  cient use of resources and on our 
response to climate change.

Pearson has in place policies to support 
recognised human rights principles. These 
include safeguarding, non-discrimination 
and health and safety. As a founder 
signatory to the UN Global Compact, we 
have also made a series of commitments to 
the Universal Declaration of Human Rights, 
the International Labour Organization 
declaration on the fundamental principles 
and rights at work, the Rio Declaration on 
Environment and Development and to 
refl ect a zero tolerance approach to bribery 
and corruption.

Our primary responsibility to learners is 
through the products and services we sell 
and how we extend our reach. Our work 
on improving learning outcomes (p18-19) 
describes the progress we have made. 

Respect our employees and help 
them to progress

Our commitments to our people as 
a responsible employer are to:

Inform, support and equip colleagues 
to work collaboratively. As part of our 
commitment to internal learning and 
development, we have launched Pearson(cid:98)U, 

designed for employees to take charge of 
their career growth through learning. 
This complements Milo, our global platform 
for learning and development, which saw 
employees complete over 160,000 courses 
in 2016

Encourage and reward high performance, 
nurturing talent and creating a culture 
where all are able to realise their 
individual potential

Provide a safe and healthy work 
environment for our employees and the 
learners we serve. In 2016, Pearson secured 
the RoSPA Silver Award for our health and 
safety performance. See the Principal risks 
and uncertainties section on p47-55 for 
more detail on how we manage this issue

Help our employees understand how we 
are performing as a company, including 
how global and sector trends might aff ect 
them. During 2016, we undertook our 
restructuring plan which reduced the total 
Pearson employee base by around 10%. 
We provided comprehensive information 
on the trends behind that decision, regular 
communication with comprehensive detail 
on process for aff ected teams, consultation 
and support for colleagues leaving 
the company. 

This year has seen Pearson manage 
considerable amounts of change. Through 
this, we’ve increased our investment in 
new platforms and digital products, and 
continued to simplify the way we work.

Employee engagement survey

Our 2016 engagement survey 
confi rmed(cid:98)that our employees: 

  Share a strong belief in our mission 
and purpose, and feel proud of what 
we do. They‘re committed to improving 
learning outcomes

  Value Pearson’s commitment to diversity 
and social impact, and feel supported by 
the company on these issues

  Respect their colleagues and feel supported 
by their managers.

Actions

Our employees called for

Pearson response

More opportunities within 
Pearson to learn new skills 
and to develop careers

More clarity on Pearson’s 
overall(cid:98)strategy

We have launched Pearson U, bringing together people, 
programmes and activities to help employees grow their 
careers with additional focused learning opportunities 
to come in 2017

We have set our strategy as being to combine world class 
capabilities in content and assessment with technology 
and services, to enable more eff ective teaching and 
personalised learning at scale

A greater focus on workload 

We committed to employees to focus on doing fewer 
things, better

Our leaders to do a better job of 
communicating simply, openly 
and working together better

We will more closely align performance goals of senior 
leaders to ensure there is transparency and accountability 
for all to drive success for the company

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24

Pearson plc Annual report and accounts 2016

Our strategy in action: sustainability

In this period of change, employee 
engagement remains a priority. 

Our values are underpinned by the 
Pearson Code of Conduct which sets out 
the legal, ethical, social and environmental 
standards of behaviour we expect from 
our employees. 

We make sure everyone is aware of the 
Code and to confi rm they have read it, 
understood it and to affi  rm they will comply 
with it. The Code was last circulated in April 
2015 and it is a mandatory part of our 
onboarding process for all new Pearson 
employees to similarly certify to abide by 
the Code. During 2016, we introduced a new 
Code of Conduct e-learning course which 
was the centrepiece of a month-long focus 
on the Code of Conduct. The Code was 
refreshed in 2016 as part of a regular 
annual review and will again be circulated to 
every Pearson employee in 2017. We have 
maintained our aim for 99% of employees 
to sign up to the Code. 

Many of the areas covered by the Code of 
Conduct are supported by detailed policies 
and procedures. For example, anti-bribery 
and corruption, health and safety, and 
safeguarding. Learn more about these 
in our section on Principal risks and 
uncertainties (p47-55).

We operate a free, independent, confi dential 
telephone helpline and website available 
to anyone who wants to raise a concern. 
We have a clear non-retaliation policy in 
place to encourage people to share the 
issues they have and we ask about how 
comfortable people are in raising concerns 
in our annual employee engagement survey. 

In 2016, we had 107 concerns (119 in 2015). 
These were investigated and where 
possible, the outcome shared with the 
reporter. As with previous years, the 
majority of the concerns related to HR 
practices. Material concerns are reported 
to the Pearson audit committee.

Respect and progress our employees: 
Diversity, equality and inclusion

At Pearson, we value the power of 
diff erence. The unique skills, perspectives 
and backgrounds of each employee are 
integral to our success, helping us be more 
innovative and to create eff ective solutions 
for learners around the world. Our aim 
is to foster a work environment that is 
inclusive, diverse, and where people can 
be themselves.

Employee engagement survey

2015

2016

Work in an environment 
that values diversity

76%

79%

Highlights of our activity include:

Launch of a new global diversity 
& inclusion (D&I) team

Involved over 4,000 employees in seven 
global employee resource networks. 
The seven networks are for women, 
parents, veterans, Latinos, the LGBT 
community, people with disabilities 
and employees of black and/or African 
ancestry along with their allies

Over 1,200 people completed D&I related 
training courses on topics such as 
unconscious bias, gender intelligence 
and harassment prevention

For a fourth year, achieved a perfect score 
of 100% in the 2016 Corporate Equality 
Index run by LGBT advocacy group, 
the Human Rights Campaign

We work to ensure that appropriate 
procedures, training and support are 
in place for people with disabilities to 
ensure fair access to career progression 
opportunities. One of our seven employee 
resource groups is Pearson Able – its remit 
is to improve company practice for learners 
and employees.

Values

Our values continue to be embedded into performance management, which means all employees are assessed and rewarded 
for acting consistently with them. They are also the foundation for our leadership learning programmes.

Values

Brave

Takes bold and decisive action to deliver 
ambitious outcomes, and champions 
a culture of high performance

Imaginative

Looks beyond their immediate job 
both inside and outside of Pearson 
and introduces new ways of seeing, 
thinking and working

Decent

Listens, encourages and respects 
diff erence; treats all people fairly, 
with honesty and transparency

Accountable

Drives results by owning the solution, 
getting the right people involved and 
delivering on promises

Behaviour

  Shows determination and courage in the face of obstacles and setbacks 
  Off ers ideas or opinions without fear of criticism or professional risk
  Sets high standards for own and others’ performance

  Assesses complex issues from multiple angles and addresses problems 
that don’t have clear solutions or outcomes
  Off ers creative ideas and innovative solutions to solve problems and 
address(cid:98)opportunities
  Takes a broad perspective, to identify opportunities and solutions

  Is honest, transparent and straightforward when working with others
  Builds trusting relationships with a broad range of people inside and outside 
Pearson
  Looks for and includes diverse viewpoints and talents of others

  Takes ownership of own work, and drives to successful completion and closure
  Identifi es and involves others to accomplish individual and Group outcomes
  Follows through on commitments

Section 2 Our strategy in action

25

Progressively improve 
environmental stewardship

Climate change remains a focus for us 
as one of the most serious issues facing 
the planet, and GHG emissions is one of 
our material issues. Minimising our 
environmental impact is not just the right 
thing to do; it helps deliver cost savings.

We maintained our climate neutral status 
for our directly controlled operations – 
a commitment fi rst introduced in 2009. 

Our strategy focuses on:

Reduction: We achieved a 40% reduction 
in operational emissions as at the end of 
2016 compared with a 2009 base year

Renewables: We maintained our record of 
purchasing 100% of the electricity we use 
from renewable sources and generate our 
own renewable electricity at six of our sites

Off set: Since 2009, we have now protected 
over 1,450 hectares of forest. One of 
our off set providers – the Woodland 
Trust – has provided off sets equivalent 
to those generated by the printing of this 
annual report.

During 2016, Pearson was again recertifi ed 
against the Carbon Trust Standard for our 
global operations. We were the second 
ever organisation to secure the standard 
which recognises leadership in measuring, 
managing and reducing year-on-year 
carbon emissions. We also continue to 
be certifi ed against ISO 14001, the 
environmental management standard 
in the UK and Australia.

Paper use in textbooks remains an 
important environmental issue for us. 
We(cid:98)focus on sustainability of supply, being 
effi  cient in how we use paper and on 
promoting responsible forest management. 

Our paper use management includes:

A policy on environmental sourcing of paper

Discussing our approach with suppliers, 
customers, environmental groups 
and investors

Active membership of industry bodies 
dedicated to responsible forest 
management

Holding Forest Stewardship Council (FSC) 
chain of custody in the UK, as does LSC 
Communications, our outsource partner 
in North America, allowing books in those 
markets to carry the FSC label.

We will publish full details of our 
environmental performance including other 
important emissions such as water use and 
embedded carbon dioxide in purchased raw 
materials in our 2016 environment report. 

Actively contribute to the communities 
where we work

In 2016, our investment in social impact was 
£6.8m or 1.2% of pre-tax profi ts. 

The Pearson approach to social impact is 
to invest in a small number of social impact 
campaigns as well as to help our employees 
to get involved in local communities and to 
support good causes.

Our award-winning fl agship campaign is 
Project Literacy. Founded and convened by 
Pearson, the global campaign brings 
together not for profi ts and companies with 
a shared aim of bringing the power of words 
to the world, by building partnerships and 
driving action. Pearson is also working with 
the America’s Promise Alliance to increase 
the number of students who graduate 
from high school in the United States.

Our people are our best ambassadors and 
advocates. We support them to give time 
and money to invest in communities where 
they work as well as in social impact causes 
around the world.

Key performance indicators  P
Gender diversity

Key performance indicators  P
GHG emissions

Women in Pearson %

2014

2015

2016

No.

Board of 
Directors

Senior 
leadership*

All employees

30%

33%

30%

3

35%

58%

34%

59%

32%

38

60% 21,420

* Two reporting lines from the chief executive

30% of our board members are female, a higher 
percentage than the 25% target set by Lord Davies 
in 2015. We are a founder member of the 30% Club 
and also participate in its cross-company mentoring 
programme which helps the development of talented 
mid-career women. Women in Learning and 
Leadership (Will) is our largest global employee 
resource network.

Metric tonnes of CO2e
Emissions from

2014

2015

2016

Combustion of fuel 
and operation of 
facilities 
(GHG Protocol Scope 1)

Electricity, heat, steam 
and cooling purchased 
for own use 
(GHG Protocol Scope 2)

Emissions relating 
to air and rail travel, 
electricity 
transmission, waste 
and water (GHG 
Protocol scope 3)

25,027

22,343

19,093

104,715

88,831

77,579

32,668

35,644

29,714

Total

162,410 146,368

126,385

Intensity ratios

2014

2015

2016

Scope 1 and 2/sales 
revenue

Scope 1 and 2/FTE

26.6

3.17

24.8

2.7

21.2

2.95

Methodology We have reported on all of 
the emission sources required under the 
Companies Act 2006 (Strategic Report and 
Directors’ Reports) Regulations 2013. These 
sources fall within our consolidated fi nancial 
statement. We do not have responsibility for 
any emission sources that are not included in 
our consolidated statement. The method we 
have used to calculate GHG emissions is the 
GHG Protocol Corporate Accounting and 
Reporting Standard (revised edition), using 
the location-based scope 2 calculation 
method, together with the latest emission 
factors from recognised public sources 
including, but not limited to, Defra, the 
International Energy Agency, the US Energy 
Information Administration, the US 
Environmental Protection Agency and the 
Intergovernmental Panel on Climate Change. 
The data in the tables has been independently 
verifi ed by Corporate Citizenship.

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26

Pearson plc Annual report and accounts 2016

Our strategy in action: sustainability

2

Reach more 
learners

Objectives

We have a long-term growth objective to 
reach 200 million learners annually by 
2025 outlined on p18. 

Achieving this will require innovation in 
all aspects of our business. For example, 
we have:

Adopted the Pearson product lifecycle – 
a consistent approach and set of tools to 
help product development teams focus on 
the needs of the learner and on improving 
learner outcomes

Continued to invest in innovative education 
start-ups through the Pearson Aff ordable 
Learning Fund; the fund targets students 
from low-income families and has 
investments in South Africa, Nigeria, 
Ghana, India and the Philippines

Project Literacy

Mapped the investment needs to integrate 
accessibility standards into existing 
products while committing to apply those 
into new product development

Launched the Tomorrow’s Markets 
Incubator, a £1m initiative to help Pearson 
bring new products and services to 
low-income learners in an aff ordable 
and accessible way

Worked to expand access to quality 
education(cid:98)for girls and women. We continue 
to partner with international non-
governmental organisation (NGO) Camfed, 
in(cid:98)a project funded by the UK Department of 
International Development and supported by 
relevant national Ministries of Education, to 
transform educational opportunities for girls 
from low-income communities in Zimbabwe 
and Tanzania. The Camfed Learner Guide 
programme, developed in partnership with 
Pearson,  trains young women graduates to 
return to their local schools to deliver vital 
life(cid:98)skills lessons to marginalised children. 
To(cid:98)complement this, Pearson is now 
awarding BTEC vocational qualifi cations 
for Camfed’s Learner Guide alumnae.

In schools in England, we are leading 
a programme funded by the UK 
Government that helps teachers to 
deliver eff ective teaching and learning 
about development and global issues. 
Targeting children aged 8 to 14, the 
GLP off ers resources and guidance for 
teachers aimed at helping children to 
understand their place in the world 
and to develop an ethos encouraging 
empathy, fairness and respect. 

Project Literacy is Pearson’s fl agship 
social impact campaign and 
supports all three of the company’s 
sustainability pillars – be a trusted 
partner, reach more learners, and 
shape the future of education. 

Project Literacy has one overarching ambition: 
to make signifi cant and sustainable advances 
in the fi ght against illiteracy by 2030 so that all 
people – regardless of geography, language, 
race, class or gender – have the opportunity 
to(cid:98)fulfi l their potential through the power 
of(cid:98)words. 

Being a trusted partner

Partnerships are essential to achieving the 
campaign’s ambition to close the global 
literacy gap. Through Project Literacy, we have 
demonstrated Pearson’s capacity to convene 
partners across business, civil society and 
government – and from sectors that we may 
think have little in common with each other, 
from economists to healthcare practitioners to 
gender activists to teachers. We have teamed 
up with more than 90 partners to date – 
partners as diverse as Room to Read, Doctors 
of the World, The Hunger Project, Microsoft, 

the Unreasonable Group and the United 
Nations Educational, Scientifi c and Cultural 
organization (UNESCO). 

Together, we are working to: raise awareness 
and mobilise action; advance best practice; 
and innovate for new solutions to 
combat(cid:98)illiteracy. 

Reaching more learners

Since we launched the campaign in early 2015, 
we have facilitated more than 15,000 volunteer 
referrals to partner organisations, and 
contributed $8.7 million in funding for 
solutions, with a primary focus on the US, UK, 
Brazil and India. Overall, through our current 
partners and programming, an estimated 
700,000 adults, parents and children will 
benefi t from Pearson’s support.

Shaping the future of education

As a cross-sector movement representing 
diverse communities and interests around the 
world, Project Literacy has an opportunity to 
use the power of its collective voice to push for 
change at the local, national and multi-national 
levels – whether it’s through organised 
petitions or by participating in forums and 
advisory bodies to infl uence policy. Pearson, 
on behalf of Project Literacy, was invited by 

the UNESCO to join a 30-member committee 
– the Global Alliance for Literacy – to advise the 
UN on its implementation strategy on literacy 
within the Sustainable Development Goals 
framework. 

In addition to infl uencing policy, Project 
Literacy is also helping enrich the body of 
knowledge through targeted research and 
sector analyses with partners like UNESCO 
and Results for Development to help advance 
global best practices.

CD
AB

E

Campaign highlights (2015 & 2016)

$8.7million
in funding for 
solutions

700,000
benefi ciaries
(adults, parents & children)

5 prestigious awards
including Cannes Lion Grand Prix

3

Shape the future 
of education

1 2 3 4 5

Objectives

We are constantly working to develop 
better, more eff ective approaches to 
learning and we actively engage with 
diverse stakeholders to share our insights 
and learn from others. Our work in these 
areas focuses on: improving learning 
outcomes, fostering 21st Century skills 
and competencies, contributing to research 
and knowledge and promoting collective 
action on global education and 
development challenges.

We are committed to researching, 
measuring and reporting on the effi  cacy 
of our products and services to ensure that 
they are helping to achieve and improve 
learning outcomes (see p18-19 for more).

Our employability initiatives aim to equip 
learners with the 21st Century skills they 
need to obtain decent work and build their 
careers. In addition to core academic 
competencies, we help learners develop and 
demonstrate relevant vocational skills by 
off ering industry-recognised certifi cations 
and developing training programmes with 
partner organisations like Cisco, Adobe 
and Microsoft.

Our eff orts to foster cross-sector 
collaboration include:

Helping to strengthen education systems 
through leadership roles and active 
engagement with the Global Partnership for 
Education and the World Economic Forum

Advancing the role of the private sector in 
global education and development through 
the Global Business Coalition for Education 
and Business Fights Poverty

Promoting and accelerating the UN 
Sustainable Development Goals agenda 
with the Business and Sustainable 
Development Commission.

Tomorrow’s Markets Incubator

Last year, we launched the Tomorrow’s 
Markets Incubator. Starting with a £1m 
investment, the incubator is designed to help 
Pearson employees bring new product ideas 
to market, which have the potential to 
profi tably serve learners in low-income or 
underserved communities  at scale. The 
incubator supports employees in developing 
and testing their business models, while also 
helping them build and widen their own 
product development expertise. 

The response from employees exceeded 
expectations and the incubator is currently 
supporting 17 teams globally to explore their 
ideas further. These ideas are digital and 
blended solutions and the diverse focus areas 
include programmes to help prison inmates 
in the US gain jobs upon release, language 
learning for refugees, and improving the 
mathematics skills of low-income students 
in South Africa. 

17 teams funded
by(cid:98)the Tomorrow’s 
Markets Incubator to 
explore their ideas(cid:98)further

Section 2 Our strategy in action

27

Our performance 
sustainability rankings

One way we assess how we are doing as 
a sustainable business is to maintain our 
position in key indices and benchmarks 
of social responsibility.

2016 Silver Class

2015 Bronze Class

2014 Bronze Class

2013 Silver Class

2012 Gold Class

2016 94%

2015 95%

2014 Platinum*

2013 Platinum

2012 Platinum*

2016 was the fi nal year of the CR Index *retained

2016 Yes

2015 Yes

2014 Yes

2013 Yes

2012 Yes

Yes signifi es inclusion in FTSE4Good

World’s 100 
Most Sustainable 
Companies

2016 Yes

2015 Yes

2014 Yes

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28
28

Pearson plc Annual report and accounts 2016
Pearson plc Annual report and accounts 2016

Section 3 Our performance

29

Our performance

Structural pressures in some markets together with 
cyclical and transitional issues have led to a challenging 
operating environment for Pearson. To remain focused 
on the biggest opportunities in global education, 
whilst dealing with challenging markets, we have 
made signifi cant portfolio and management changes, 
undertaken a major restructuring which has exceeded 
its cost savings objectives, embarked on a broad-based 
simplifi cation programme and continued to invest 
more than £700m per year in our portfolio of products 
and services.

 We have been investing steadily to develop new digital 
products and services, and forge broader partnerships with 
academic institutions, that enable us to capitalise on our 
scale and harness the opportunities in global education.

In this section

30

Financial review

44 Risk management

36 Key performance indicators

47 Principal risks & uncertainties

38 Operating performance

38 North America

40 Core

42 Growth

43 Penguin Random House

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30

Pearson plc Annual report and accounts 2016

Financial review  P

“ In 2016, Pearson’s sales increased 
by £84m in headline terms to £4.6bn. 
Total continuing adjusted operating 
profi t fell £37m to £635m.”

Coram Williams 
Chief fi nancial offi  cer

Profi t and loss statement

In 2016, Pearson’s sales increased by £84m 
in headline terms to £4.6bn. Total continuing 
adjusted operating profi t fell £37m to 
£635m (2015: £672m).

Currency movements, primarily from the 
depreciation of sterling against the US dollar 
during the period, increased sales by £486m 
and operating profi ts by £106m. 

At constant exchange rates (i.e., stripping 
out the impact of those currency 
movements), our sales fell by 9% primarily 
due to weakness in US higher education 
courseware, US K-12 assessment and 
courseware and UK student assessment; 
and continuing adjusted operating profi t 
fell by 21% due to lower revenues.

The eff ect of disposals reduced sales by 
£63m and continuing adjusted operating 
profi ts by £2m. 

Stripping out the impact of portfolio 
changes and currency movements, 
revenues were down 8% in underlying terms 
while adjusted operating profi t fell 21%.

Net interest payable in 2016 was £59m, 
compared with £46m in 2015. Interest rose 
due to the weakness of sterling against 
largely dollar denominated debt and lower 
released accrued interest payments 
following agreement on historical 
tax positions.

Our adjusted tax rate in 2016 was 16.5% 
(2015: 15.5%). The increase in tax rate was 
primarily due to a smaller benefi t from 
adjustments arising from the agreement 
of historical tax positions, partially off set by 
a larger proportion of total adjusted profi ts 
coming from joint ventures and associates, 
from which tax has already been deducted.

Adjusted earnings per share were 58.8p 
(2015: 70.3p).

Cash generation

Headline operating cash fl ow increased 
by £228m to £663m and operating cash 
conversion rose to 104% from 60% due to 
lower cash incentive payments and tight 
working capital control.

Return on invested capital

Our return on average invested capital 
was 5.0% (2015: 5.8%) primarily due to 
lower adjusted operating profi t. 

Statutory results

Our statutory results showed a loss for 
the year after tax of £2,335m, including 
an impairment of goodwill of £2,548m, 
refl ecting trading pressures in our North 
American businesses.

Financial summary

Business performance

Statutory results

2016

2015

Headline 
growth

CER 
growth

Under-
lying 
growth

£ millions

4,552

4,468

2%

(9)%

(8)%

Sales

635

635

672

723

(6)%

(21)%

(21)%

(12)%

(27)%

(21)%

Operating (loss)/profi t

Loss before tax

(Loss)/profi t for the year

2016

2015

Headline 
growth

4,552

4,468

2%

(2,497)

(404)

(2,557)

(433)

(2,335)

823

£ millions

Sales

Adjusted operating profi t 
– continuing operations

Adjusted operating profi t

Adjusted earnings 
per(cid:98)share

58.8p

70.3p

(16)%

Operating cash fl ow

663

435

52%

Net debt

(1,092)

(654)

(67)%

Growth rates are stated on a constant exchange rate (CER) basis unless 
otherwise stated. Where quoted, underlying growth rates exclude both 
currency movements and portfolio changes. Unless otherwise stated, 
in 2015 sales exclude FT Group, while total adjusted operating profi ts 
include FT Group. Continuing operations exclude FT Group.

Basic (loss)/earnings per share

(286.8)p 101.2p

Cash generated from operations

Dividend per share

522

52p

518

52p

1%

0%

The business performance measures are non-GAAP measures and are 
included as they are key fi nancial measures used by management to evaluate 
performance and also for investors to track the underlying operational 
performance of the Group. Reconciliations to the equivalent statutory 
heading under IFRS are included in the corporate and operating measures 
on p194-195.

Section 3 Our performance

31

Balance sheet

Our net debt increased to £1,092m 
(2015: £654m) refl ecting the strengthening 
of the US dollar relative to sterling and 
restructuring costs. Pearson’s net debt/
EBITDA ratio remains solid at 1.4x 
(2015: 0.8x).

Dividend 

The board is proposing a fi nal dividend 
of 34p, which results in an overall 2016 
dividend of 52p, fl at on 2015, subject to 
shareholder approval.

2017 outlook

In 2017, we expect to report adjusted 
operating profi t of between £570m and 
£630m. This refl ects the impact of the 
in-year benefi ts from the 2016 restructuring 
off set by ongoing challenging conditions in 
US higher education courseware, the costs 
of the employee incentive pool, other 
operational factors (including dual running 
costs as we rationalise our technology 
infrastructure, cost infl ation and increased 
investment relating to new product 
launches) and the impact of some small 
disposals of sub-scale businesses. 

We expect adjusted earnings per share to 
be between 48.5p and 55.5p, after an 
interest charge of £74m and a tax rate of 
approximately 20%. This guidance is based 
on our current portfolio of businesses and 
exchange rates on 31 December 2016. 

The major factors behind this guidance 
are as follows:

Trading conditions

In North America, our largest market, our 
guidance for 2017 is based on assumptions 
of further declines in enrolment and other 
pressures in the US higher education 
courseware market. The top of the range 
implies that this is off set as the impact of the 
2016 inventory correction at key channel 
partners partially unwinds, with lower 
returns resulting in net revenue growth in 
our US higher education courseware 
business of approximately 1%. The bottom 
of our guidance range assumes that 
inventory levels continue to fall resulting in 
a 7% net revenue decline. In both cases, 
we assume an underlying decline in demand 
of between 6% and 7% for US higher 
education courseware.

Elsewhere in North America, we anticipate 
modest declines in school courseware 
revenues refl ecting a slightly larger adoption 
market off set by our lower participation rate 
due to our earlier decision not to compete in 
the current California English Language Arts 
(ELA) adoption; and fl at revenues in Open 
Territories refl ecting a smaller impact from 
new products after a very successful 2016. 
We expect some continued pressure on 
testing revenues in North America due to 
the annualisation of contract losses 
announced in 2015 and the roll-off  of 
temporary contracts won in 2016, together 
with a further shift to digital tests which 
reduces revenue but benefi ts margins. We 
expect Connections Education to see 
double-digit growth in enrolment partially 
off set by some virtual school partners 
choosing to take some non-core services 
in-house. We expect online programme 
management and professional certifi cation 
to continue to grow well.

In our Core markets (which include the 
UK, Italy and Australia), we anticipate: fl at 
revenues with continued growth in Pearson 
Test of English Academic and in online 
programme management due to 
programme additions and new customer 

Key performance indicators  P
Maintain long-term growth

See a summary of all our KPIs on p36-37 

Sales, £m, headline

(cid:55)(cid:82)(cid:87)(cid:68)(cid:79)(cid:3)(cid:68)(cid:71)(cid:77)(cid:88)(cid:86)(cid:87)(cid:72)(cid:71)(cid:3)(cid:82)(cid:83)(cid:72)(cid:85)(cid:68)(cid:87)(cid:76)(cid:81)(cid:74)(cid:3)(cid:83)(cid:85)(cid:82)(cid:564)(cid:87)(cid:15)(cid:3)£m, headline

£4,552m +2%

£635m -12%

2016

2015

2014

2013

2012

4,552

4,468

4,540

4,728

4,615

2016

2015

2014

2013

2012

635

723

722

736

932

Sales grew in headline terms but fell 9% at CER in 2016 refl ecting the 
declines in print in US higher education courseware and School 
Assessment in the UK and US. Over the last fi ve years sales have 
grown at an average annual rate of 0.7% refl ecting long term growth 
in digital and services and strength in the dollar relative to sterling, 
partially off set by pressure on print revenues, recent cyclical and 
policy factors and adverse FX movements in emerging markets.

Total adjusted operating profi t fell 12% in headline terms and has 
fallen at a compound annual rate of 7.5% since 2011 refl ecting 
pressure on revenues in higher margin businesses, portfolio changes 
and increased investment in digital and services, partially off set by 
growth in digital and services and the benefi ts of restructuring.

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32

Pearson plc Annual report and accounts 2016

Financial review

wins; growth in UK school and higher 
education courseware due to a strong slate 
of new products aligned with Pearson 
qualifi cations; off set by modest declines 
in UK student assessment, where revenue is 
expected to lag behind the greater stability 
that we are now seeing in vocational course 
registrations; together with business exits 
and weakness in smaller markets. 

In our Growth markets (which include Brazil, 
China, India and South Africa), we expect 
a modest increase in revenues; with growth 
in China driven by new product off erings 
and centre openings at Wall Street English; 
in South Africa due to improving enrolments 
in CTI, our private university; and in Brazil 
on evidence of greater economic stability. 
We expect courseware businesses across 
Growth to grow well on new product 
launches, off setting some business exits 
as we focus on fewer, larger opportunities.

In Penguin Random House, we anticipate 
a broadly level publishing performance.

Other operational factors

Incentive compensation

Group incentive compensation increased 
by £55m in 2016, lower than the budgeted 
£110m refl ecting the weakness of 
performance versus budget. The incentive 
pool will be budgeted in full in 2017 to ensure 
our workforce is properly incentivised. 

Currency movements

In 2016, Pearson generated approximately 
62% of its sales in the US, 7% in Greater 
China, 5% in the euro zone, 3% in Brazil, 
3% in Canada, 2% in Australia, 2% in 
South Africa and 1% in India, and our 
guidance is based on exchange rates at 
31 December 2016. 

Debt repayment

To ensure effi  cient use of the cash balances 
we held at 31 December 2016, we 
announced that we will trigger the early 
repayment option on our $550m 6.25% 
Global dollar bonds 2018.

Portfolio changes

Interest and tax

We completed the sale of a number of 
small subscale businesses which, combined, 
have the eff ect of reducing 2017 adjusted 
operating profi t by £10m.

We expect our interest charge to be £74m 
(2016: £59m) due to currency movements 
and increases in US dollar LIBOR. 

We expect an adjusted tax rate of 
approximately 20% on our total adjusted 
profi t (which includes the post-tax 
contribution from Penguin Random House).

Other fi nancial information

Net fi nance costs

£ millions

Net interest payable

Finance income in respect of 
employee benefi t plans

Other net fi nance 
(costs)/income

Net fi nance costs

2016

2015

(59)

(46)

11

4

(12)

(60)

13

(29)

Net interest payable in 2016 was £59m, 
compared to £46m in 2015. The majority 
of the movement in net interest payable was 
due to a one-off  release of accrued interest 
in 2015 following agreement of historical tax 
positions. The most signifi cant element of 
the net interest payable fi gure is interest on 
bond debt with the impact of interest on tax 
provisions and interest receivable off setting 
each other. Interest on bond debt was in line 
with the prior year, with the savings from 
bond repayments off set by the impact of 
rising US dollar interest rates. 

Key performance indicators  P
Deliver sustainable returns

See a summary of all our KPIs on p36-37 

Total adjusted earnings per share, £m, headline

Return on invested capital, %, headline

58.8p -16%

5.0% -0.8 percentage points

2016

2015

2014

2013

2012

58.8

70.3

66.7

70.1

82.6

2016

2015

2014

2013

2012

5.0%

5.8%

5.6%

5.4%

9.1%

Total adjusted earnings per share (EPS) is down 16% year on year in 
2016 refl ecting lower profi tability, exchange rate movements and a 
slightly higher tax rate than 2015. Over fi ve years, EPS has declined 
at an average annual rate of 7.3% refl ecting pressure on revenues 
in higher margin businesses, increased investment in digital and 
services and portfolio changes, partially off set by growth in digital 
and services.

Return on invested capital (ROIC) fell 0.8 percentage points to 5.0% in 
2016 refl ecting lower operating profi t.

Section 3 Our performance

33

The largest contribution to the increase 
in the sterling value of our net debt was 
from retranslation of the Group’s dollar 
denominated debt from $1.47 : £1 at 
31 December 2015 to $1.23 : £1 at 
31 December 2016. The Group holds 
dollar debt as a natural hedge of the Group’s 
largest earnings generating region, North 
America. Investment in capital expenditure 
and one-off  restructuring charges resulted 
in negative cash fl ow for the year which 
represented the balance of the movement 
in net debt. 

Net debt

The net debt position of the Group is set 
out below.

£ millions

2016

2015

Cash and cash equivalents

1,459

1,703

Marketable securities

10

28

Net derivative fi nancial 
instruments

Bonds

Bank loans and overdrafts

Finance leases

Net debt

(93)

(55)

(2,420)

(2,284)

(39)

(9)

(38)

(8)

(1,092)

(654)

Liquidity and funding

Balance sheet net debt continues to benefi t 
from the retention of proceeds from the 
sales of the Financial Times and the 
Economist. Despite the low balance sheet 
gearing, the Group has signifi cant operating 
lease liabilities which are not currently 
included as balance sheet liabilities but 
are included by the credit rating agencies 
within debt.

The Group had a strong liquidity position 
at 31 December 2016, with over £1.4bn 
of cash and an undrawn US dollar 
denominated Revolving Credit Facility due 
in 2021 of $1.75bn (at 31 December 2015, 
the Group had cash of over £1.7bn and an 
undrawn Revolving Credit Facility due 2020 
of $1.75bn). To ensure effi  cient use of the 
Group’s cash balances, we announced on 
24 February that we will trigger the early 
repayment option on our $550m 6.25% 
Global dollar bonds 2018. 

The increase in fi nance income in respect 
of employee benefi t plans is a refl ection of 
the more favourable funding position at 
the end of 2015. Both the loss in 2016 and 
the gain in 2015 in other net fi nance costs 
mainly relate to foreign exchange 
diff erences on unhedged cash and cash 
equivalents and other fi nancial instruments.

Capital risk

The Group’s objectives when managing 
capital are:

to safeguard the Group’s ability to continue 
as a going concern and retain fi nancial 
fl exibility by maintaining a well managed 
balance sheet 

to provide returns for shareholders and 
benefi ts for other stakeholders

to maintain a solid investment grade 
credit rating.

The Group is currently rated BBB (negative 
outlook) with Standard and Poor’s and Baa2 
(negative outlook) with Moody’s.

Key performance indicator  P
Manage cash position eff ectively

See a summary of all our KPIs on p36-37 

(cid:50)(cid:83)(cid:72)(cid:85)(cid:68)(cid:87)(cid:76)(cid:81)(cid:74)(cid:3)(cid:70)(cid:68)(cid:86)(cid:75)(cid:3)(cid:565)(cid:82)(cid:90)(cid:15)(cid:3)£m, headline

£663m +52%

2016

2015

2014

2013

2012

Operating cash increased to £663m in 2016 refl ecting good cash 
conversion due to tight management of working capital and lower 
incentive payments in 2016. Over fi ve years, operating cash fl ow has 
declined at an average rate of 7.6% per annum refl ecting pressure on 
revenues in higher margin businesses, increased investment in digital 
and services and portfolio changes, partially off set by growth 
in digital and services and the benefi ts of restructuring.

663

435

649

588

788

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34

Pearson plc Annual report and accounts 2016

Financial review

At the same time as the bond is repaid, 
we will unwind the associated interest rate 
swaps which convert the bond to a fl oating 
rate of US dollar libor + 1.81%. The 
transactions will result in a modest premium 
payable in 2017, which was included in 
our interest guidance of £74m in 2017.

Taxation

Our tax rate in 2016 was 16.5% (2015: 15.5%). 
The increase in tax rate was primarily due 
a smaller benefi t from adjustments arising 
from the agreement of historical tax 
positions, partially off set by profi ts from 
joint ventures and associates, from which 
tax has already been deducted, being a 
larger proportion of total adjusted profi ts.

The reported tax benefi t on a statutory 
basis in 2016 was £222m (8.7%) compared 
with a benefi t of £81m (18.7%) in 2015. The 
statutory tax benefi t in 2016 is mainly due to 
the release of deferred tax liabilities relating 
to tax deductible goodwill that has been 
impaired. The statutory tax benefi t in 2015 
was mainly due to benefi ts arising on the 
increase in intangible charges. Operating 
tax paid in 2016 was £63m compared with 
£129m in 2015. 

Discontinued operations

Discontinued operations in 2015 relate 
to the sale of the Financial Times and the 
Group’s 50% interest in The Economist. 
The Economist sale was substantially 
completed in October 2015 and realised 
a gain of £473m before tax. The remaining 
interest in The Economist was held at fair 
value and subsequently sold in the fi rst 
half of 2016 without realising any further 
gain or loss. The sale of the Financial Times 
completed on 30 November 2015 and 
realised a gain of £711m before tax. The 
gains on these transactions and the results 
for 2015 to the respective sale dates have 
been included in discontinued operations.

Other comprehensive income

Post-retirement benefi ts

Pearson operates a variety of pension 
and post-retirement plans. Our UK Group 
pension plan has by far the largest defi ned 
benefi t section. We have some smaller 
defi ned benefi t sections in the US and 
Canada but, outside the UK, most of 
our companies operate defi ned 
contribution plans. 

The charge to profi t in respect of worldwide 
pensions and retirement benefi ts for 
continuing operations amounted to £70m 
in 2016 (2015: £81m) of which a charge of 
£81m (2015: £85m) was reported in adjusted 
operating profi t and an income of £11m 
(2015: £4m) was reported against other 
net fi nance costs. 

The overall surplus on the UK Group 
pension plan of £337m at the end of 2015 
has decreased to a surplus of £158m at the 
end of 2016. The movement has arisen 
principally due to lower discount rates used 
to value the liabilities partially off set by 
continuing asset returns and defi cit funding. 
As a consequence of the disposal of the FT 
Group in 2015, we have agreed to accelerate 
the funding of the UK Group pension plan 
and as a result the plan is expected to be 
fully funded on a ‘self suffi  ciency’ basis by 
2019, inclusive of payments in 2017 in 
relation to the PRH merger in 2013, 
currently estimated at £225m.

In total, our worldwide net position in 
respect of pensions and other post-
retirement benefi ts decreased from 
a net asset of £198m at the end of 2015 
to a net asset of £19m at the end of 2016. 

Included in other comprehensive income 
are the net exchange diff erences on 
translation of foreign operations. The gain 
on translation of £913m in 2016 compares 
with a loss in 2015 of £69m and has arisen 
due to the strength of the US dollar and 
many other currencies relative to sterling. 
In 2016, sterling weakened relative to many 
of the currencies that Pearson is exposed to. 
A signifi cant proportion of the Group’s 
operations are based in the US and the 
US dollar strengthened signifi cantly in 
2016 from an opening rate of £1:$1.47 
to a closing rate at the end of 2016 of 
£1:$1.23. At the end of 2015, the US dollar 
had strengthened in comparison with the 
opening rate moving from £1:$1.56 to 
£1:$1.47 but this eff ect was more than 
off set by weakness in other currencies.

Also included in other comprehensive 
income in 2016 is an actuarial loss of 
£276m in relation to post-retirement plans 
of the Group and our share of the post-
retirement plans of Penguin Random House 
(PRH). The loss mainly arises from the 
unfavourable impact of changes in the 
assumptions used to value the liabilities in 
the plans which in aggregate exceeded 
favourable returns on plan assets. The loss 
in 2016 compares with an actuarial gain in 
2015 of £118m. 

Dividends

The dividend accounted for in our 2016 
fi nancial statements totalling £424m 
represents the fi nal dividend in respect 
of 2015 (34.0p) and the interim dividend 
for 2016 (18.0p). We are proposing a fi nal 
dividend for 2016 of 34.0p, bringing the 
total paid and payable in respect of 2016 
to 52.0p. This fi nal 2016 dividend, which was 
approved by the board in February 2017, 
is subject to approval at the forthcoming 
AGM and will be charged against 2017 
profi ts. For 2016, the dividend is covered 
1.1 times by adjusted earnings. 

Section 3 Our performance

35

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received. Both the gain on the FT and the 
Economist were refl ected in discontinued 
operations in 2015. Other disposals 
refl ected in continuing operations in 2015 
include the gain on sale of PowerSchool of 
£30m and net losses of £17m from the sale 
and write down of smaller non-core 
businesses and investments.

Return on invested capital (ROIC)

Our ROIC is calculated as total adjusted 
operating profi t less cash tax, expressed 
as a percentage of average gross invested 
capital. ROIC decreased from 5.8% in 2015 
to 5.0% in 2016. The movement largely 
refl ects lower profi t in the year partly off set 
by reduced tax payments.

Related party transactions

Transactions with related parties are shown 
in note 35 of the fi nancial statements.

Post balance sheet events 

On 18 January 2017, we announced 
the intention to issue an exit notice to 
Bertelsmann regarding the 47% associate 
interest in PRH with a view to selling 
the stake or recapitalising the business 
and extracting a dividend.

On 24 February, we announced the 
intention to trigger the early repayment 
option on our $550m 6.25% Global dollar 
bonds 2018. There were no other 
signifi cant post balance sheet events.

Coram Williams
Chief fi nancial offi  cer

Goodwill and Intangible assets

At the end of 2016, following trading in the 
fi nal quarter of the year, it became clear that 
the underlying issues in the North American 
higher education courseware market were 
more severe than anticipated. These issues 
related to declining student enrolments, 
changes in buying patterns of students and 
correction of inventory levels by distributors 
and bookshops. As a result, in January 
2017, we revised our strategic plans and 
our estimates for future cash fl ows and as 
a consequence made an impairment to 
North American goodwill of £2,548m.

In 2015, following economic and market 
deterioration in the Group’s operations in 
emerging markets and ongoing cyclical 
and policy related pressures in the Group’s 
mature market operations we impaired 
intangible assets in North America by 
£282m, in Core markets by £37m and in 
Growth markets by £530m.

Acquisitions and disposals

There were no signifi cant acquisitions in 
2016 or 2015. In 2016 we closed our English 
language schools in Germany and also sold 
the Pearson English Business Solutions 
business. These two disposals together with 
other smaller disposal related items gave 
rise to an aggregate loss of £25m.

During 2015 the Group disposed of its 
interest in the FT Group including its 50% 
share of the Economist. The Financial Times 
sale to Nikkei was completed on 30 
November 2015 for consideration of £858m 
and realised a gain on sale of £711m before 
a tax charge of £49m. The sale of our 50% 
share of the Economist Group to EXOR was 
substantially completed on 16 October 
2015. The value of the investment in the 
Economist on Pearson’s books was not 
signifi cant and there was no tax on the 
transaction with the result that the gain on 
sale of £473m largely refl ects the proceeds 

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36

Pearson plc Annual report and accounts 2016

Key performance indicators

We measure our progress against three 
broad categories of KPIs: fi nancial 
objectives, business measures and 
sustainability measures. 

The business measures category has 
been introduced this year to monitor our 
progress in simplifying our operations 
while strengthening our brand, culture 
and reputation.

These two pages summarise 
performance against all of these KPIs. 
More details on the performance, trends 
and factors infl uencing select KPIs are 
described within the relevant sections 
throughout the report.

R  Linked to directors’ remuneration

Note: For 2016 we have rationalised our KPIs to refl ect our 
priorities in transforming the business. Our strategic growth 
drivers are explained on p14-19 and progress will be reviewed 
throughout 2017.

The KPIs are non-GAAP measures and are included as they are key 
fi nancial measures used by management to evaluate performance 
and also for investors to track the underlying operational 
performance of the Group. Reconciliations to the equivalent 
statutory heading under IFRS are included in the corporate and 
operating measures on p194-195.

FINANCIAL OBJECTIVES

Maintain long-term growth 

Indicator

Sales  R

Total adjusted 
operating(cid:98)profi t  R

Underlying performance

Reference

-8%

-21%

See p31 

See p31 

Deliver sustainable returns

Indicator

Headline performance

Reference

Total adjusted 
earnings  R  

-16%

Return on 
invested capital

One-year total 
shareholder 
return

-0.8

percentage points

-18.2%

Dividend per share

unchanged

See p32 

See p32 

See p5 

See p5 

Manage our cash position

Indicator

Headline performance

Reference

Operating 
cash fl ow  R

+52 %

See p33 

Section 3 Our performance

37

BUSINESS MEASURES

SUSTAINABILITY MEASURES

Transform the business

Deliver gender diversity

Indicator

Performance

Indicator

Performance

Reference

Cost savings

£275m

Global headcount 
reduction

4,600

Talent and employee engagement

Indicator

Employees who 
are proud to work 
for Pearson

Performance

68%

Employees inspired by 
Pearson’s purpose

74%

Pearson employee engagement survey, 2016

Female board 
members

Female senior 
managers

Female 
employees

30%

32%

60%

See p25 

See p25 

See p25 

Reduce our carbon footprint

Indicator

Performance

Reference

Global greenhouse 
gas emissions 
CO2e tonnes

126,385
-13.7%

See p25 

Strengthen brand and reputation

Maintain community investment

Indicator

Awareness of Pearson 
amongst teachers, 
learners and parents

Performance

57%

Favourability of those 
aware of Pearson

88%

Pearson brand tracker survey of key markets, 2016

Indicator

Performance

Target 1% or more 
of pre-tax profi ts

£6.8m
+1.2%

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38

Pearson plc Annual report and accounts 2016

Operating performance

North America

Market summary
Our largest market includes all 
50 US states and Canada.

Contribution to Group revenues

65%

Sales

£2,981m

Adjusted operating profi t

£420m

Key effi  cacy fi nding

5x

Increase in probability of students 
passing remedial college math through 
use of MyLab Math (from 10% to 53%).

In 2016, we expanded our effi  cacy agenda to 
include every one of our strategic priorities in 
North America. We are beginning to generate 
compelling fi ndings and using research 
insights to drive product improvement. 
This investment will help us reach more 
learners and have greater impact.

Revenues rose 1% in headline terms 
benefi ting from a stronger US dollar, but 
declined 10% in underlying terms due to 
a signifi cant decline in US higher education 
courseware, together with anticipated 
declines in school assessment, due to 
previously announced contract losses and 
in school courseware, due to a smaller 
adoption market and our lower participation 
rate, partially off set by growth in 
professional certifi cation, virtual and 
blended schools and online programme 
management.

Adjusted operating profi ts fell 13% in 
headline terms and 28% at CER and 
underlying due primarily to the impact 
of lower sales in US higher education 
courseware.

Courseware

In school courseware, revenue declined 10% 
with a smaller new Adoption Market and our 
lower participation rate partially off set by 
good growth and market share gains in 
Open Territories resulting from new product 
launches. Our new adoption participation 
rate fell from over 90% in 2015 to 64% in 
2016 due to our decision not to compete for 
the California Grades K-8 English Language 
Arts (ELA) adoption with a core basal 
programme. We won an estimated 30% 
share of adoptions competed for (31% 
in 2015) and 19% of total new adoption 
expenditure of $470m (29% of $730m 
in 2015) driven by strong performance in 
Indiana Math and Social Studies and South 

Carolina Science and Social Studies. In Open 
Territories, we grew strongly benefi ting 
from our new MyPerspectives programme 
in Grades 6–12 ELA, ReadyGen, 
Investigations 3.0, the extension of 
enVisionMATH to cover Grades 6–8 
and growth in our digital reading 
intervention programme, iLit.

In higher education courseware, total US 
college enrolments fell 1.4%, with combined 
two-year public and four-year for-profi t 
enrolments declining 5.0%, aff ected by 
rising employment rates and regulatory 
change impacting the for-profi t and 
developmental learning sectors, partially 
off set by modest growth in combined 
enrolments at four-year public and private 
not-for-profi t institutions. Net revenues 
in our US higher education courseware 
business declined an unprecedented 18% 
during the year. We estimate 2% of this 
decline was driven by lower enrolment, 
particularly in Community College and 
among older students; 3–4% by an 
accelerated impact from rental in the 
secondary market; and approximately 
12% due to an inventory correction in the 
channel refl ecting the cumulative impact 
of these factors in prior years. Underlying 
market share trends remained stable and 
our market share in the 12 months to 
January 2017 was 40.4%. 

During 2016, we performed strongly in 
Science and Business & Economics with key 
titles including: Applying, Biochemistry: 
Concepts & Connections 1e; Amerman, Human 
Anatomy & Physiology 1e; Marieb, Human 
Anatomy & Physiology 10e; Young, Freedman, 

Deb’s story

“For the past year, I have had the privilege of 
serving as principal of Troy Intersect Virtual 
Academy in Troy, Michigan. Previously I was 
not impressed with K-12 online education. 

Working with the students and 
educators of Intersect and the 
staff  at Pearson Online & Blended 
Learning has changed my 
perception about virtual learning. 

I discovered that not all online programmes 
are alike. With Troy School District’s high 
academic standards, I now understand why it 
selected Pearson Online & Blended Learning’s 
programme for our online students. The 
curriculum is rigorous and equal to the 
academic expectations of our district. 
Students are well supported by certifi ed online 
teachers and tutors, and they have access to 
a full-time district counsellor, classroom 
teacher, classroom para-pro and principal.

United States
Connections Education

Most of my personal and professional friends 
are amazed at my attitude change about K-12 
online learning. My involvement with Pearson 
Online & Blended Learning’s well-developed 
programme has helped me to understand that 
one education model does not meet the 
needs of all students.”

Deb MacDonald Linford
Principal, Troy Intersect Virtual School

University Physics 14e and Parkin, Economics 
12e. Global digital registrations of MyLab 
and related products grew 2%. In North 
America, digital registrations grew 2% with 
good growth in Science, Business & 
Economics and Revel partly off set by 
continued softness in Developmental 
Mathematics. Skill Builder Adaptive Practice, 
our in-house adaptive homework solution 
launched in over 60 titles in 2016. 

Faculty-generated studies indicate that 
the use of MyLab, Mastering and Revel 
programmes, as part of a broader course 
redesign, can support improvements in 
student test scores and lower institutional 
cost. Findings from an effi  cacy study 
suggest that students in Developmental 
Mathematics courses who increased their 
number of homework and quiz attempts 
in MyMathLab-Developmental increased 
their odds of passing; and that users of 
MyLab Writing who complete seven topics 
or more increase their fi nal exam scores 
by 14%. In another study at a mid-sized 
university in the Midwest, during the 
2015-2016 academic year,  students using 
My IT Lab were able to raise their exam 
scores by half a letter grade for every 
seven additional activities attempted. 
In institutional courseware solutions, 
Pearson signed 148 large-scale, enterprise 
adoptions of direct digital access (DDA), 
where content is purchased via an upfront 
course fee and integrated with university 
IT systems. New signings in the year 
included University of Tennessee – 
Knoxville and Kentucky State University. 

Assessment

In school assessment (State and National 
Assessments), revenues declined 22% due 
to previously announced contract losses. 
The states of Arkansas, Mississippi and 
Ohio discontinued PARCC assessments and 
we ceased to administer the majority of the 
current Texas STAAR contract, as announced 
in 2015. We replaced the loss from 
Massachusetts leaving PARCC by winning 
a fi ve-year sub-contract to deliver 
Massachusetts’ new custom assessment. 
We were awarded a one-year emergency 
contract in Tennessee to score and report 
2016 state assessments. Kentucky renewed 
a contract with Pearson for two years to 
provide its state assessments in Math, 
English Language Arts, and Science. Arizona 
extended Pearson’s contract to provide the 
English language learner assessments for 
the 2016–2017 school year, while Colorado 
extended a contract with Pearson to provide 
PARCC, science and social studies 
assessments. We won new contracts in 
Delaware for social studies assessment and 
a sub-contract to develop high school math 
and English language arts assessments in 
Louisiana. We delivered 23.6 million 
standardised online tests to K-12 students, 
a reduction of 11% from 2015 due to overall 
reduction in test counts across contracts. 
Paper-based standardised test volumes 
fell 33% to 21.9 million. Digital tests on 
Pearson’s TestNav platform now account for 
over 52% of our testing volumes. 
We launched aimswebPlusTM, an update 
to our leading formative assessment 
platform, fi rst launched in 2000. 

Section 3 Our performance

39

In professional certifi cation, revenues grew 
7% with VUE global test volume up 3% to 
almost 15 million, boosted by continued 
growth in IT, professional, US teacher 
certifi cation programmes and strong 
growth in GED (General Educational 
Development, the high school equivalency 
test that is part of a joint venture with the 
American Council on Education. We 
renewed our contracts with the Computing 
Technology Industry Association (CompTIA) 
for three years, the Florida Department of 
Business & Professional Regulation for fi ve 
years, the American Register of Radiologic 
Technologists (ARRT) for seven years and a 
contract to administer insurance back 
offi  ce licensing services in North Carolina 
for fi ve years.

Clinical assessment sales declined 1% 
following the strong performance over 
the previous two years driven by the 
introduction of the fi fth edition of the 
Wechsler Intelligence Scale for Children 
(WISC-V). Behavior Assessment for Children 3e 
(BASC) continues to see strong growth; and 
Q-Interactive, Pearson’s digital solution for 
clinical assessment administration, saw 
continued strong growth in licence sales 
with sub-test administrations up more than 
80% over the same period last year. 

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Kelley & Courtlyn’s story

United States
Connections Education

Texas twins Kelley and Courtlyn Ranly were 
looking for an education option that would 
both challenge them academically and allow 
them the time needed to compete in rodeo 
competitions when they found online public 
school Texas Connections Academy. 

With the fl exibility of online school, both 
students were able to pursue their passion 
for rodeo, volunteer at a local veterinary clinic, 
act as Texas 4-H Livestock Ambassadors, and 
show their sheep and goats at stock shows 
throughout the state. The twins have amassed 
more than 100 awards for their extracurricular 
activities. Courtlyn and Kelley currently attend 

Texas A&M University as animal science majors, 
with the shared goal of one day opening 
a veterinary clinic together. 

 “We wanted our daughters to be 
challenged, we wanted them to 
have the opportunity to excel, 
experience and grow as much as 
possible, because these years are 
formative years that will help 
determine what kind of an adult 
they are going to be,” 

says Miki Ranly, their mother.

Kelley and Courtlyn Ranly
Graduates – Texas Connections Academy

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Pearson plc Annual report and accounts 2016

Operating performance

Services

Connections Education, our virtual school 
business, served nearly 73,000 full-time 
equivalent students through full-time virtual 
and blended school programmes, up 6% on 
last year. Connections revenues grew 8%. 
Five new full-time online, statewide, partner 
schools opened for the 2016–17 school year 
in Arkansas, Washington, Colorado, 
Pennsylvania and New Mexico. The 2016 
Connections Education Parent Satisfaction 
Survey showed strong results with 92% of 
families with students enrolled in full-time 
online partner schools stating that they 
would recommend the schools to others.

In Pearson Online Services, our higher 
education OPM business, course 
enrolments grew strongly, up over 19% 
to more than 314,000, boosted by strong 
growth in Arizona State University Online, 
new partners and programme extensions. 
We signed 11 new programmes in 2016 
including two new partners: Eastern 
Gateway Community College in 
collaboration with American Federation 
of State, County and Municipal Employees, 
and we took over an existing suite of online 
Nursing programmes with Duquesne 
University. Strong growth in 
OPM was partially off set by a decline in 
Learning Studio, which is currently being 
retired. Overall revenues grew 5%.

Kumar’s story

Kumar Kufl e grew up in eastern Nepal. As a 
child he would walk to and from school every 
day, which was a two to three-hour round trip. 
When Kumar was nine years old, he saw a 
Western tourist couple carrying their child 
on their back. The child was the same age as 
Kumar, and at the time Kumar was carrying 
a heavy load that would have weighed more 
than his own body weight. This experience 
made Kumar curious about the Western 
world and inspired him to learn English.

Core

Market summary
Our international business in established 
and mature education markets including 
the UK, Australia and Italy.

Contribution to Group revenues

18%

Sales

£803m

Adjusted operating profi t

£57m

Key effi  cacy fi nding

3 months

Number of months Bug Club 
readers(cid:98)are(cid:98)ahead in word recognition 
when compared with others, after 
12(cid:98)months of use.

In 2016, we took signifi cant steps forward in 
Core in measuring and improving the effi  cacy 
of our digital courseware, assessments, and 
services. All of our highest priority products 
and services are making progress on 
the path to effi  cacy.

Revenues declined 1% in headline terms, 
were down 7% at CER refl ecting the closure 
of Wall Street English Germany, disposal of 
other sub-scale businesses and the transfer 
of some smaller businesses to our Growth 
segment, and declined 4% in underlying 
terms, primarily due to expected declines in 
vocational course registrations in UK schools 
and courseware. This was partially off set by 
strong growth in English assessments in 
Australia and OPM services in the UK and 
Australia. Adjusted operating profi t declined 
51% primarily due to lower revenues in UK 
student assessment. 

Courseware

Courseware revenues declined 7%. 
In-school revenues declined in smaller 
markets in Europe and Africa, in Australia 
as we exited a number of sub-scale market 
segments and in UK primary due to a 
smaller adoption cycle, partially off set 
by growth in secondary in the UK due to 
new product launches aligned with our 
qualifi cations and the successful delivery of 
The Crunch food project in partnership with 
the Wellcome Trust. In higher education 
courseware, revenues declined in smaller 
markets, in Australia due to phasing and in 
the UK as we exited sub-scale market 
segments. In the UK, 2.1 million pupils are 
now using a Pearson digital service on 
ActiveLearn Primary, including Bug Club, up 
from 1.8 million a year ago. In a randomised 

Australia
Pearson Test of English (PTE)Academic

“Since then I always had a 
dream to learn English.” 
Kumar learnt English at boarding school 
and came to Australia to study further.

“I took my PTE Academic test for my(cid:98)graduate 
visa. I chose PTE Academic because it’s got 
better availability for tests. It is fairer because 
it’s got automated scoring, and I got my 
score results back faster. I got the result that 
I needed… and enrolled in a professional year 
programme. Now I am doing an internship in 
fi nance in a multinational company.”

Kumar Kufl e

Section 3 Our performance

41

control trial, where its impact was 
periodically assessed, Bug Club was shown 
to have made a highly statistically signifi cant 
impact on pupils’ reading, vocabulary and 
spelling performance, with a greater positive 
impact in schools with a higher proportion 
of children receiving free school meals.

Assessment

In higher education and school assessment, 
revenues fell 10%. UK qualifi cations have 
been impacted by government policy, 
where changes to accountability measures 
have led to lower vocational registrations. 
As expected, BTEC Firsts registrations in 
UK schools have begun to stabilise, 
though overall BTEC and apprenticeship 
registrations continued to fall in 2016 albeit 
at a slower rate. GCSE and GCE entries for 
summer 2016 declined modestly compared 
with 2015, primarily due to lower AS level 
entries as a result of a policy-driven shift 
to more linear courses. We successfully 
delivered the National Curriculum Test 
for 2016, marking 3.4 million scripts and 
successfully implemented the transition 
from levels to scaled scores. 

Clinical assessment grew 9% with Australian 
revenues benefi ting from strong growth in 
the new edition of the WISC-V.

At VUE, revenues declined 1% due to the 
initial impact of contract renewals. We were 
awarded contracts: to continue to 

administer the UK driving theory test for the 
UK DVSA for four years from September 
2016; to continue to provide testing services 
to the Construction Industry Training Board 
for four years from April 2017; and to 
administer the UK Clinical Aptitude Test for 
fi ve years from January 2017. In France, VUE 
was awarded a new licence by the 
Délégation à la Sécurité et à la Circulation 
Routières (DSCR) du Ministere de l’Intérieur 
to be one of the providers administering the 
country’s computer-based driving theory 
exam throughout France. 

The Pearson Test of English (PTE) Academic 
saw continued strong growth in global test 
volumes with the Australian Department 
of Immigration and Border Protection and 
New Zealand immigration accepting the test 
for proof of English ability for a range of 
student visas. The number of professional 
associations using PTE Academic to 
credential English language standards of 
their members continued to grow and now 
includes the Australian Nursing & Midwifery 
Accreditation Council. All Australian and 
NZ universities now accept PTE Academic 
for admissions purposes, as do most of 
the UK and Canadian universities, and 
a growing number of US institutions 
including Harvard Business School, Yale 
and Wharton Business School.

Services

In higher education services, revenues grew 
12%. Our OPM revenues grew 74%. In 
Australia, we saw strong growth due to our 
successful partnership with Monash 
University, led by the Graduate Diploma in 
Psychology, now one of Monash’s largest 
postgraduate courses. Our partnership with 
Griffi  th University remains strong, with 
performance driven mainly by the MBA 
course. In the UK, our ongoing OPM 
partnership with King’s College London saw 
us commence teaching in early 2016 of 
several post graduate Psychology and Law 
programmes. We have signed an additional 
partnership with Manchester Metropolitan 
University to launch three online 
postgraduate degrees in Business Studies in 
2017, and have also partnered with another 
Russell Group University to launch a wide 
range of online postgraduate programmes 
over the next four years. 

Wall Street English revenues grew strongly 
in Italy as we opened new centres and rolled 
out the New Student Experience (NSE) in 
all centres in the country. The NSE delivers 
a next generation Wall Street English 
service with adaptive, personalised 
learning incorporating Pearson’s Global 
Scale of English. We announced the closure 
of our unprofi table Wall Street English 
schools in Germany.

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Market spotlight

Pearson partnered with independent, 
not-for-profi t public policy institute the McKell 
Institute in Australia to launch No Mind Left 
Behind – a research report examining the 
education system in Australia.

M c K e ll
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2 0 1 6

O C T O B E R  

Australia
Partnerships

Report author and policy offi  cer at the McKell 
Institute Marieke D’Cruz said: 

 “The report indexes education 
opportunity in Australia by electorate, 
plus makes recommendations to 
government on how to improve the 
education system – from early 
childhood to lifelong learning. Pearson 
was as passionate as us to ensure the 
report was an independent output, and 
we welcome one of their fi rst forays 
into the education debate in Australia.”

Marieke D’Cruz

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42

Pearson plc Annual report and accounts 2016

Operating performance

Growth

Market summary
Our growth markets in emerging and 
developing economies with investment 
priorities in Brazil, China, India and 
South(cid:98)Africa.

Contribution to Group revenues

17%

Sales

£768m

Adjusted operating profi t

£29m

Key effi  cacy fi nding

28 points

Positive score diff erential between our 
NAME sistema students and their peers 
in similar schools. The diff erence equates 
to roughly one level higher on the 
national exam.

In 2016, we invested in new products that will 
deliver better outcomes for more learners 
across K-12, English, and Higher Education. 
These products will help improve access to 
quality education that helps people make 
progress in their lives.

Revenues grew 8% in headline terms, were 
fl at at CER refl ecting the transfer of some 
smaller business from Core partially off set 
by the sale of smaller sub-scale businesses 
and down 1% in underlying terms. In China, 
growth in adult English language learning 
and English courseware was partly off set by 
declines in English test preparation. In Brazil, 
revenues declined due to enrolment 
declines in our English language learning 
business, related to macroeconomic 
pressures. In South Africa, revenues grew 
strongly with growth in school textbooks, 
off set by enrolment declines at CTI. In the 
Middle East, revenues fell signifi cantly due 
to our previously announced withdrawal 
from an agreement to run three Saudi 
Colleges of Excellence, with the colleges 
transitioning to new providers from 30 June 
2015. Excluding the impact of the exit from 
this agreement, underlying revenues in 
Growth were up 1%.

Adjusted operating profi t increased £32m to 
a profi t of £29m refl ecting the benefi ts of 
restructuring and the absence of a contract 
termination charge in the Middle East which 
impacted the fi rst half of 2015.

Courseware

Courseware revenues grew 8%, due to 
strong growth in school textbook sales in 
South Africa and English language 
courseware in China, Argentina and Mexico 
partially off set by weakness in Brazil. 

We saw strong growth in registrations for 
MyEnglishLab boosted by new editions of 
key titles such as Speakout and Top Notch. 
Middle East school courseware declined as 
a result of macroeconomic pressure and 
lower purchases from key international 
school clients.

Services

In China, growth in Wall Street English (WSE) 
was off set by declines at Global Education. 
Enrolments grew 8% at WSE, to 72,500. 
We launched the New Student Experience 
across all 68 WSE China centres, opened 
two new retail centres in Beijing and 
Shenzhen and a new corporate training 
centre in Shenzhen. In global education, 
we transferred two cities to franchisees. 
Underlying revenue declined with lower 
enrolments partially off set by an ongoing 
shift to more premium courses with smaller 
class sizes.

In Brazil, student enrolment in our sistemas 
business fell 9% due to attrition in NAME 
and Dom Bosco partially off set by new 
students at COC. Revenues grew slightly 
due to improved mix. Revenues in English 
language learning fell due to challenging 
economic conditions, partially off set by an 
increased footprint for our leading brand 
in language learning, Wizard, where new 
school openings expanded the number 
of franchise schools by 7% to 2,392. 

Phumudzo’s story

South Africa
The Pearson Institute

Phumudzo Madzhie (26) is a successful 
businessman, investor, philanthropist, 
motivational speaker, fi nancial literacy activist 
and alumnus of the Pearson Institute. He 
studied a Business Administration degree 
followed by Honours in Business Management. 

Phumudzo is the youngest franchisee in the 
history of the Mike’s Kitchen Group, 
responsible for strategic planning, all major 
investment decisions and organisational 
development. He is also one of the 40 
young South Africans who were selected to 
participate in the 2016 Mandela Washington 
Fellowship for Young African Leaders. 

Phumudzo believes he had an advantage by 
completing his studies at Pearson Institute. 

 “A whole world opened up in a 
way. It was not just theoretical, 
it was more practical. It is not just 
about what you learn today, it’s 
about how you apply it tomorrow. 
I am currently doing my MBA and 
I am sailing through it because 
of the structure I learnt from 
Pearson Institute.”

Phumudzo Madzhie

Section 3 Our performance

43

At our public sistema NAME, an effi  cacy 
study suggested that, after controlling for 
all of the identifi ed student and school level 
factors, grade 5 NAME students signifi cantly 
outperformed comparison students by 
28 points in mathematics equating to one 
level higher attainment in the state Prova 
Brasil assessment. In another study at 
our largest private sistema COC, students 
scored signifi cantly higher than students 
in similar non-COC schools in writing, 
natural sciences, humanities, language, 
and mathematics.

In South Africa, student enrolment at 
CTI Education Group and Pearson Institute 
of Higher Education fell by 25% to 8,500 
driven primarily by tightening consumer 
credit aff ecting enrolment rates. 

In India, Pearson MyPedia, an inside service 
‘sistema’ solution for schools comprising 
print and digital content, assessments and 
academic support services, expanded to 
over 200 schools with approximately 56,000 
learners in its fi rst full year since launch. 
PTE Academic saw nearly 50% growth in the 
volume of tests taken.

Penguin Random House

Pearson owns 47% of Penguin Random 
House, the fi rst truly global consumer book 
publishing company.

Penguin Random House delivered a strong 
profi t performance in 2016 with continued 
net benefi ts from the merger integration. 

Revenues declined after a very strong 
performance in 2015, which was boosted by 
the success of multi-million sellers Grey and 
The Girl on the Train, and due to the anticipated 
industry-wide decrease in ebook purchases 
following 2015’s industry-wide digital-terms 
changes. Revenues in 2016 benefi ted from 
strong sales of The Girl on the Train by Paula 
Hawkins, in its second year of publication, 
and Jojo Moyes’s Me Before You and After You, 
together with broad resilience of print books, 
including growing print sales online and 
increased demand for audio books.

The US business published 585 New York Times 
print and ebook bestsellers in 2016 (2015: 584). 
The division benefi ted from multi-million copy 
successes of The Girl on the Train and two novels 
from Jojo Moyes. Additional number one adult 
titles were The Whistler by John Grisham; Night 
School by Lee Child; Fool Me Once by Harlan 
Coben; When Breath Becomes Air by Paul 
Kalanithi; and Ina Garten’s Cooking For Jeff rey. 
Children’s authors who extended their 
outstanding sales in 2016 included Dr. Seuss 
and Roald Dahl, whose The BFG benefi ted from 
a movie tie-in; Rick Yancey; James Dashner; 
Drew Daywalt; Oliver Jeff ers; and R. J. Palacio.

The UK business published 202 titles on 
the Sunday Times bestseller lists (2015: 201). 
The division’s top-selling hardback was Night 
School by Lee Child. The Girl On The Train sold 
over three million copies in multi-formats, 
and Me Before You and After You cumulatively 
sold more than 2.5 million. Top-performing 
children’s franchises were Roald Dahl and 
the tenth volume in Jeff  Kinney’s Diary Of 
A Wimpy Kid series.

Penguin Random House completed the sale 
of its travel-content division, Fodors, to Internet 
Brands, an online media and technology 
company, on 30 June 2016, and transferred the 
ownership of Random House Studio, its fi lm 
and television development and production 
division, to a division of Bertelsmann.

The integration of Penguin and Random House 
continued to provide benefi ts in 2016 including 
net benefi ts from the fi rst full year of systems 
and warehouse combinations in North America 
and in Spain and Latin America. 

Penguin Random House fi ction and nonfi ction 
authors with highly anticipated new books in 
2017 include Dan Brown, Ron Chernow, Lee 
Child, Harlan Coben, Janet Evanovich, Ken 
Follett, John Grisham, Paula Hawkins, Jeff  
Kinney, Dean Koontz, Nigella Lawson, John le 
Carré, James Patterson, Philip Pullman, Sheryl 
Sandberg, John Sanford, Danielle Steel and Rick 
Yancey, as well as new Star Wars™ and LEGO® 
movie tie-in titles.

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Market spotlight

South Africa
Partnerships

Central to Pearson South Africa’s 
transformation agenda is building partnerships 
within the educational landscape – government 
departments and NGOs – with the common 
purpose of making a measurable diff erence in 
the lives of learners across society,(cid:98)particularly 
in the area of literacy.

Mrs Tongo, principal of Luzuko Primary School 
in Gugulethu, where Pearson volunteers 
dedicated every Friday to small group reading 
sessions with Xhosa-speaking Grade 1 learners 
for 2016, notes:

 “It is clear that Pearson has 
transformed our community. 
Parents did not want to send their 
children to our school, but the 
learners have gone home and told 
the families how they read in small 
groups with Pearson people who 
come specially to spend time with 
us. The children and community 
feel that we matter. We feel valued. 
Thank you Pearson.”

Mrs Tongo principal of Luzuko Primary School

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44

Pearson plc Annual report and accounts 2016

Risk management

Pearson has a structured enterprise 
risk management (ERM) framework to 
support the identifi cation and eff ective 
management of risks across Pearson.

The goal of our risk management approach 
continues to be to support Pearson in 
meeting its strategic and operational 
objectives, as set out in the chief executive’s 
overview on p6–9, by ensuring that key 
business risks are identifi ed, assessed and 
mitigated. 

A discussion of the principal risks facing 
Pearson and mitigating factors can be found 
on p47–55 below. Our aim is to manage 
risks, understanding that many risks are 
external in nature and cannot therefore be 
fully controlled.

Our risk management framework

The diagram below, How we manage risk, 
shows our approach to risk management 
across Pearson and is being used not only to 
identify, assess and mitigate risk, but also 
to support our eff orts to embed risk 
management best practice approaches 
across all levels of the business. 

Our ERM framework has been developed 
to be aligned with international standards 
(COSO and ISO 31000) and it aids our 
compliance with the Financial Reporting 
Council’s (FRC) UK Corporate Governance 
Code guidance on risk management. 

Our journey

At the end of 2014, we completed a review 
of our risk management maturity in the 
following key areas of our framework 
against the revised 2014 UK Corporate 
Governance Code: foundations, managing 
risk, culture and working with third parties. 
We set maturity targets and made 
improvements towards meeting those in 
2015. Our approach in 2016 remained 
consistent with the prior year in that we 
continued to further develop and embed 
the risk management framework, 
supported by the board and the 
audit committee. 

We reassessed our risk management 
maturity against the targets we set 
ourselves and also set further targets for 
2017, with plans in place to achieve these. 

Foundations

Risk foundations cover all the elements 
which underpin successful ERM and risk 
management more broadly, across Pearson. 
It covers risk governance and oversight, 
policy, the risk framework itself and the 
risk management process, roles and 
responsibilities, risk appetite and our 
approach to working with third parties. 

Governance, roles and responsibilities

The board, assisted by the assurance the 
audit committee provides, oversees the 
ERM framework, validates the target risk 
appetite for each key risk, monitors risk 
status and mitigation plans and verifi es the 
viability statement process. Day-to-day 
enterprise risk management is undertaken 
by a dedicated ERM team, accountable to 
the board and audit committee. 

For a list of the responsibilities of each, 
see p76 in the governance section. 

How we manage risk

Our risk management framework is used to assess and drive consistent 
improvements in risk management across Pearson.

Foundations

Managing 
Risk

Risk
context

Culture

  Governance
and oversight

  Policy, framework, 
processes and tools

  Roles and 
responsibilities

  Appetite and 
tolerance

  Working with 
third-parties

Risk 
monitoring 
and review

Reporting

Risk
assessment 
(identify, analyse, 
evaluate)

Risk
treatment

  Communication

  Training, education 
and awareness

  Embedding in 
decision-making

  Continuous 
improvement

Section 3 Our performance

45

Policy and process

An ERM policy, along with the risk 
framework and supporting guidance, 
remained in place throughout 2016. 
The policy outlines our commitments 
to managing risk in accordance with 
international standards such as ISO 
31000:2009, the COSO Framework and FRC’s 
UK Corporate Governance Code guidance 
on risk management. To meet our 
commitments, all employees are required 
to be responsible and accountable for 
managing risk as reasonably practical within 
their area of responsibility. These standards 
are considered a minimum requirement and 
individual Pearson entities can tailor these, 
provided they do not confl ict with the policy. 

The eff ectiveness of the risk management 
process is assessed yearly in the annual 
eff ectiveness review, covered in more detail 
on p76 in the governance section. 

Risk appetite 

Risk appetite is defi ned as the degree of risk 
the board is prepared to accept in order for 
Pearson to achieve its strategy and goals 
and helps determine the level of mitigation 
and/or contingency plans put in place to 
reduce a risk. Examples of risks where we 
have a very low risk appetite and take as 

much action as we are able to try to avoid 
and eliminate risk are those where we are 
complying with applicable laws such as 
anti-bribery and corruption or the safety 
and security of learners. For strategic risks, 
such as business transformation and 
change, these are opportunities as well 
as risks and we recognise the need to take 
well-informed and well-managed risks in 
order to achieve our strategic goals. 

Pearson’s leadership team sets the risk 
appetite and target for each key company-
wide risk, as well as for risks in their 
individual businesses. Early in the year, 
these targets were reassessed against 
the current risk rating by the executive risk 
owner, then validated by the audit 
committee and the Pearson board. 

Risk appetite targets form the baseline 
against which risk assessments are 
performed and risk monitoring takes place, 
as well as support decision-making 
regarding risk treatment (outlined in more 
detail under Managing risk).

Third parties

Managing the risks associated with third 
parties is a key element of the ERM 
framework. Drivers include outsourcing, 
franchising, legal and regulatory focus, 

global supply chains as well as customer, 
consumer and investor expectations. 
The same core risk process applies: identify 
and prioritise, assess, mitigate and monitor. 
In 2016, we set up a cross-Pearson Group 
to better coordinate our approach to 
managing the risks associated with third 
parties, ensure improved consistency and 
raise awareness. 

Managing risk

Risk context 

The risk context sets the criteria against 
which the risks are assessed. It defi nes the 
external and internal parameters to be 
taken into account when identifying and 
assessing risk, as well as the scope of the 
risk management process (described earlier 
in this section). 

The risk management policy, framework 
and supporting guidance includes a guide 
to risk assessment, how to determine risk 
probability and assess impact as well as 
instructions on how to translate these into 
an overall risk rating. Adaptations of these 
matrices, tailored for a specifi c business 
area, are in use and align with those in 
Pearson’s ERM policy.

Risk in action case study – Pearson Test of English (PTE)
How risk management adds value to strategic and day-to-day business decision making

Following recent rapid growth of 
PTE, one of our successful global 
products, further work was needed 
to prevent any risks associated with 
future delivery, in order to ensure 
that quality was maintained and 
to avoid reputational risk.

Risk governance 

A cross-company programme was set up 
in 2016, with workstreams based around 
identifi ed risks and recommending actions 
in time for strategy decision-making in 
September. Each workstream owner was 
tasked with setting up their own working 
group to identify risks relating to their area, 
presenting these back for debate by the wider 
group, along with proposed recommendations 
for resolving them. 

Risk treatment 

Identifi ed risks were rated in terms of their 
impact on the business in order to support 
their prioritisation and recommended courses 
of action were divided into two categories:

‘Compliance’ risks – potential areas that needed 
to be tackled in order to ensure ongoing secure 
delivery. These are risks for which we typically 
have a low risk appetite and were the highest 
priority to resolve.

‘Opportunity’ risks – these recommendations 
(sometimes requiring further investment) were 
identifi ed as areas we needed to tackle to 
accelerate future growth of the product. 
We typically have a higher risk appetite for 
‘opportunity’ risks. 

A high-level summary of the risks and mitigation 
plans formed part of a strategic paper for the 
Pearson executive to make better informed 
decisions on the future strategic direction of 
(and related investment in) PTE.

Risk monitoring

Tracking the full set of recommendations 
will be part of business-as-usual in 2017, 
monitored by a cross-functional governance 
board who will also continue to identify 
opportunities for continuous improvement.

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46

Pearson plc Annual report and accounts 2016

Risk management

Risk assessment

The identifi cation and mitigation of 
signifi cant business risks are the 
responsibility of senior management and 
leadership teams for each business area, 
supported by the ERM team. Throughout 
the year (twice as a minimum), key risks 
are identifi ed using a bottom up and top 
down approach through discussions with 
each business area, identifying new risks 
as well as reassessing those already being 
monitored, including any known emerging 
risks. Horizon scanning takes place 
throughout the year to aid the identifi cation 
of new risks. 

Risks are categorised into four main areas: 
strategy and change, operational, fi nancial, 
and legal and compliance. 

Strategic – relating to the high-level plans 
and goals that are aligned with and support 
our strategy. This category is the most 
likely to contain risks that are also 
opportunities and therefore likely to 
have a higher risk appetite 

Operational – involving people, systems 
and processes

Financial – involving fi nancial planning, 
investments, budgeting, potential losses 
of and exposures to Pearson’s assets

Legal and compliance – relating to the 
adherence to applicable laws and 
regulations. Risks in this category typically 
have a very low risk appetite. 

The probability of a risk materialising (on 
a scale from ‘rare’ to ‘almost certain’) and 
the potential impact (from ‘insignifi cant’ to 
‘severe’) of each risk is rated using existing 
criteria. Then the adequacy of action plans 
to address any remaining control gaps is 
assessed. A risk appetite is also agreed upon 
for each risk (aligning with the appetite for 
key company-wide risks where appropriate). 

controls are taken into account) against 
the target risk appetite. Those with the 
largest gap require the greatest focus 
in terms of mitigation planning and 
ongoing monitoring. 

Risk monitoring

In 2016, all identifi ed Pearson-wide top risks 
were reassessed at least semi-annually 
against target risk appetite by Pearson 
leadership and senior management 
stakeholders. Risk discussions focus on 
where there is either a) the greatest change 
in risk ratings or b) the biggest gaps between 
the current risk rating and the target risk 
appetite, with the emphasis for the latter 
on the strength of mitigation plans in place. 

Risk updates are submitted to the board and 
audit committee twice per year and include 
an assessment of the probability and impact 
of risks materialising, as well as risk 
mitigation initiatives and their eff ectiveness. 
The risks where there are the greatest gaps 
between target appetite and current rating, 
or the greatest change, are highlighted. This 
gives the board the opportunity to review, 
challenge and validate the eff ectiveness of 
Pearson’s approach to risk management. 

Information on the top risks for the next 
level down (i.e. for each business area), 
was also included in the ERM risk reporting. 
You can read more about how the business 
manages risk in the Embedding risk section 
under Culture below. 

In addition, a series of risk deep dives took 
place at audit committees and board 
meetings throughout the year which 
focused on specifi c risks. You can read 
more about risk deep dives in the chairman 
of the audit committee’s letter on p71-72, 
covering the following risks: business 
transformation, data privacy and 
information security, anti-bribery 
and corruption, and tax. 

Risk treatment 

Culture

Once assessed, the most appropriate 
course of action for each risk is decided. 
This can include risk avoidance such as not 
starting a particular activity; implementing 
mitigation or contingency plans to change 
the probability or reduce the impact of 
a risk; taking on increasing risk in order to 
pursue an opportunity, or sharing the risk 
with another party or parties. The risk 
treatment is arrived at by comparing the 
residual risk rating (i.e. the combination 
of probability vs. impact once existing 

The ERM risk framework is also used to 
drive the integration of risk management 
approaches into the culture of the 
organisation, supported by the board, 
audit committee and leadership across the 
business. We continued to focus on and 
strengthen our risk culture throughout 
the year. 

Communication and awareness

The ERM team is committed to raising 
awareness of the importance of risk 

management and how employees can 
better manage risk day-to-day. The ERM 
team presented at leadership and team 
meetings regularly throughout the year, 
increased the ERM stakeholder group for 
the second consecutive year, as well as 
carried out specifi c scenario-based 
risk training. 

Our Code of Conduct remained in place 
throughout 2016 to drive ethical and risk 
aware behaviours across the organisation. 
Online training on ethics and compliance 
has been developed, with a focus in 2016 on 
awareness raising. 

Embedding risk

One of the key areas of focus for the ERM 
team in 2016 was improving the embedding 
of risk management across the wider 
organisation, driving best practices down 
below the Group risk level, to support 
strategic and operational decision-making. 

All Pearson’s business functions had their 
own risk map in place by the end of 2016, 
with risk information such as ownership 
and mitigation plans captured for each. 
Some teams already have detailed risk 
registers and processes for the next levels 
down. Just as for the company-wide risks, 
the risk process follows the framework 
for identifying, assessing, treating and 
monitoring risk and each risk is also 
assigned a risk appetite. Business areas 
monitor their own risks at least twice 
a year in line with ERM reporting (as these 
assessments help underpin the assessment 
of company-wide risks). 

Risk assessments were also undertaken 
throughout the year on a number of 
strategic initiatives. The case study Risk 
in action (p45) describes one of these 
in greater detail, showing how risk 
governance and assessment supported 
business decision-making and led to 
value creation in 2016. 

Continuous improvement

The risk framework sets the ERM team’s 
strategy and is used, in conjunction with the 
maturity self-assessment, to set the team 
goals for each year. It is continually reviewed 
for its relevance and to identify any further 
areas for improvement. Many of the 
improvements made in 2016 have been 
highlighted in this section, such as the 
case study Risk in action (p45) and 
the progress made embedding risk 
management across the business.

Principal risks and uncertainties

Section 3 Our performance

47

The board of directors confi rms that is 
has undertaken a robust assessment 
throughout 2016 of the principal risks 
facing the company, in accordance 
with provision C.2.1 of the 2014 UK 
Corporate Governance Code.

Our principal risks 
(as of 31 December 2016)

Listed in the table below (and shown on the 
adjacent risk map) are the most signifi cant 
risks that may aff ect Pearson’s future. 
A longer list of company-wide key risks, 
plus emerging risks, was monitored and 
reviewed throughout the year. The most 
material risks are those which have a higher 
probability and signifi cant impact on 
strategy, reputation or operations, or a 
fi nancial impact greater than £50m, and are 
identifi ed as principal risks.

The following principal risks also relate to 
the material issues considered in the 2015 
sustainability report: products and services, 
testing failure, political and regulatory risk, 
data privacy, information security, customer 
digital experience, and safety and corporate 
security. You can read more about 
sustainability, including a comparison 
table of sustainability material issues and 
principal, company-wide and other 
business risks on p22. 

The risk acquisitions, divestments and joint 
ventures is no longer a principal risk: just as 
in 2016, acquisitions are a lower priority in 
2017 and not likely to be material. There 
may be some separation or execution risk 
with certain divestments, but we do not 
expect such risk to be material. In 2016, we 
completed the separation of the FT and we 
undertook corporate transactions to de-risk 
the business, which in some cases resulted 
in exiting countries with greater compliance 
risk. We expect a similar approach in 2017, 
looking at ways to reduce our exposure to 
non-core businesses. We have announced 
our intention to issue an exit notice to 
Bertelsmann regarding the 47% associate 
interest in PRH with a view to selling the 
stake or recapitalising the business and 
extracting a dividend.

Principal risks: levels and 2016 change

14

12

7

11

15

9

6

13

8

3

5

1

2

4

10

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Key

0

Net risk Probability 
and impact are 
based on residual 
risk, i.e.(cid:98)after taking 
into account 
controls already in 
place and assumed 
to be operating 
eff ectively.

Indicates 
change in 2016

For more 
information 
see principal risks 
and uncertainties 
tables p48-55.

Unlikely

Possible

Likely

Almost certain

Probability

Strategy & change

Executive responsibility

1  Business transformation and change

Chief executive offi  cer

2 Products and services

President, global product

3 Talent

4 Political and regulatory risk

Chief human resources offi  cer

Chief corporate aff airs and 
global marketing(cid:98)offi  cer

Operational

5  Testing failure

Executive responsibility

President, assessments

6 Safety and corporate security

Chief human resources offi  cer

7 Safeguarding and protection

President, assessments

8 Customer digital experience

President, global product
Chief technology and operations offi  cer

9 Business continuity

Chief fi nancial offi  cer

Financial

10  Tax

11 Treasury

Executive responsibility

Chief fi nancial offi  cer

Chief fi nancial offi  cer

Legal & compliance

Executive responsibility

12  Data privacy and information security

Chief technology and operations offi  cer
General counsel

13 Intellectual property

General counsel

14 Anti-bribery and corruption

Chief fi nancial offi  cer

15 Competition law

General counsel

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48

Pearson plc Annual report and accounts 2016

Principal risks and uncertainties

Strategy & change

1

2

Business 
transformation 
and change1
The pace and scope of our 
business transformation initiatives 
increase our execution risk that 
benefi ts may not be fully realised, 
costs may increase, or that our 
business-as-usual activities may 
be impacted and do not perform 
in line with expectations. 

S

Link to strategic goals
Develop digital & services
Build market presence
Deliver measurable 
outcomes

1 Incorporates ‘Data quality 

and integrity’.

Products and 
services2
Failure to accelerate our shift 
to digital by developing and 
delivering (to time and quality) 
market leading global products 
and services that will have the 
biggest impact on learners and 
drive growth; ensuring Pearson 
off ers products to market at the 
right price and with a deal 
structure that remains 
competitive as well as 
supports our strategy. 

S

Link to strategic goals
Develop digital & services
Build market presence
Deliver measurable 
outcomes

2 Referred to as ‘Digital and 
services evolution and 
market forces’ in the 
2015 annual report. 

2016 activities

2017 plans

As highlighted in the chairman’s introduction on p4, 
2016 continued to be a year of transformation and 
change for Pearson, supported by the board. The 
restructure and associated cost savings programme 
announced at the start of the year was delivered in 
full in 2016. The fi rst implementation of The Enabling 
Programme – a programme of work to deliver a 
single Pearson-wide solution to integrate our data, 
systems and processes across HR, fi nance, 
procurement and supply chain – went live in the UK. 

Key to the success of our change programmes is the 
quality of data (reported as a separate principal risk 
in 2015). The unavailability of timely, complete and 
accurate data limits informed decision-making 
and increases the risk of noncompliance with legal, 
regulatory and reporting requirements.

Controls 

  Project and change management best practices

  Enhanced governance and reporting, including 
monthly updates on the most signifi cant change 
initiatives to the Pearson executive, board and 
audit committee

  Monthly assurance reporting on the programmes. 

2016 activities

This risk remains one of our highest as it is central 
to our growth strategy. The end of 2016 saw 
unprecedented declines in our US higher education 
courseware business (as described in full in the 
Performance section on p38) which we failed to 
adequately anticipate and build into our forecasts. 

Signifi cant activity took place in 2016 to mitigate this 
risk and support the growth of Pearson. We have 
combined our lines of business for courseware into 
a single product organisation, as well as rationalised 
and integrated our product development 
capabilities to focus on learning and user experience 
design, and more adaptive, personalised learning in 
next generation courseware and online services. 
In 2016, we completed initial portfolio reviews on 
global school, US higher education courseware 
and higher education managed services, capturing 
opportunities for shifts in focus and better 
diff erentiation. 

The Global Product Lifecycle continues to be 
embedded across Pearson to enable visibility and 
transparency into our product investment decisions 
using the Global Product Lifecycle stages and gates, 
data-driven decision-making and incremental 
funding principles. 

Controls 

  Separate school, higher education and English 
product teams brought together into one global 
product organisation

  Product Development Lifecycle

In 2017, business transformation and change 
initiatives will be supporting our strategic goal 
to accelerate our digital transition in higher 
education, to manage the print decline, and to 
reshape our portfolio.

A key pillar in our strategy, as emphasised in 
the CEO’s strategic overview on p7, is underpinning 
our content and assessment with our technology 
and services. We are speeding up work to simplify 
our global learning platform and enhancing our 
courseware service capabilities.

We will also continue with the next phase of The 
Enabling Programme to further progress the 
simplifi cation of our business (the importance of 
which our chairman highlights on p4), reduce costs 
and improve our data capabilities. The focus will 
be on customer and product master data as core 
to all systems and businesses.

See CEO’s strategic overview on p6-9. 

  Product and portfolio councils launched

  Product portfolio management approach 
and benefi ts articulated.

2017 plans

Turning this risk into an opportunity – successfully 
accelerating our shift to digital as well as investing in 
and delivering the right products and services – is 
key to successful business performance in 2017. 

In the CEO’s strategic overview on pages 6-9, 
we have laid out our strategy in more detail. 
Key elements that relate to the products and 
services risk are:

Accelerating work to simplify our product learning 
platform and enhancing our courseware service 
capabilities with £50m of additional investment, 
which will remove barriers to faster product 
innovation, accelerate our product roadmap by two 
years and drive faster adoption of institution-wide 
digital direct access for Pearson courseware.

Increasing our participation in the courseware rental 
market, by:

a. Reducing eBook rental prices by up to 50% across 
2,000 titles – making digital rental the best option for 
price-conscious students,

b. Launching our own print rental programme, 
piloting with an initial group of 50 titles made 
available through Pearson’s approved rental 
partners, and ensuring Pearson is paid more often 
for the usage of our courseware. If successful, we 
will scale this programme rapidly.

See Develop digital & services on p14. 

Section 3 Our performance

49

Strategy & change

3

4

Talent
Failure to attract, retain and 
develop staff , including adapting 
to new skill sets required to run 
the business.

S

Link to strategic goals
Develop digital & services
Build market presence
Deliver measurable 
outcomes

Political and 
regulatory risk
Changes in policy and/or 
regulations have the potential 
to impact business models and/or 
decisions across all markets.

S

Link to strategic goals
Build market presence

2016 activities

2017 plans

Over 60% of our staff  completed the engagement 
survey. The results of the survey have been shared 
with all line managers and action planning will take 
place at the start of 2017. Each member of the 
Pearson executive will work in partnership with 
human resources and corporate aff airs to build 
business-level action plans. 

See p23 in Sustainability for more on the 
engagement survey.

Oversight of succession plans and development 
planning has been improved with rigorous quarterly 
talent reviews implemented for 2017.

Further learning programmes will be launched 
within our Pearson U learning platform with a strong 
emphasis on leadership and technology.

The restructure and associated cost savings 
programme announced at the start of the year 
was delivered in full in 2016. 

We have successfully recruited in-demand skill sets 
in support of our strategic goals to accelerate the 
shift to digital, including the appointment of global 
leaders to lead both the business and the 
transformation eff orts in North America. 
Throughout the year, we have continued to promote 
our internal talent fi lling 45% of our open roles with 
internal staff .

Controls 

  Globally consistent performance, talent and 
succession management approaches established 

  Annual global employee engagement survey 
conducted with follow-up action plans in place

  Retention data is monitored on a monthly basis

  Exit interviews are conducted and monitored 
globally to identify any trends and concerns

  Learning programmes now off ered on a single 
platform with access to new content for all staff .

2016 activities

2017 plans

Work was undertaken in 2016 to ensure that we can 
more proactively identify and mitigate political/
regulatory risk that had the potential to impact 
Pearson globally; bringing greater co-ordination, 
clarity and consistency to our work; building political 
and institutional relations, and increasing our ability 
to receive and respond to external intelligence. 

In June 2016, a UK referendum voted in favour of 
leaving the EU. A risk assessment of impacts arising 
from this was carried out and continues on an 
ongoing basis. There has been no signifi cant 
downside for Pearson identifi ed so far following 
the result of the referendum. The main risk arising 
at this stage for Pearson is the resulting overall 
uncertainty. 

Following the inauguration of a new President of the 
US, in 2017 Pearson will continue to implement its 
state strategy which will ensure engagement with 
new offi  ce holders. We will build on the groundwork 
already done in Washington, DC and state capitals 
throughout the US to position Pearson as a leader 
in the education space and to establish the company 
as a key partner for Governors and state legislators 
as they pursue their economic agendas. This work 
will focus on Congress, the Administration, and in 
priority state capitals.

In the UK, 2017 is a year of major qualifi cation and 
accountability changes. Our focus is on working with 
government, regulator and other stakeholders to 
demonstrate the professionalism and solidity of 
the system. We have increased engagement with 
Department for Education offi  cials ahead of major 
periods of change (key moments include summer 
Key Stage 2, GCSE and A Level 2017 results).

We will continue to assess the potential impacts of 
the UK’s decision to leave the EU as the model that 
will replace our membership becomes clearer.

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50

Pearson plc Annual report and accounts 2016

Principal risks and uncertainties

Operational

5

6

7

Testing failure
Failure to deliver tests and 
assessments and other related 
contractual requirements 
because of operational or 
technology issues, resulting 
in negative publicity impacting 
our brand and reputation. 

S

Link to strategic goals
Build market presence
Deliver measurable 
outcomes

2016 activities

Pearson is an education content, assessment and 
related services company and, as such, managing 
this risk remains a priority. In the UK, the summer 
exam series was delivered more smoothly than 
the previous year as a result of mitigating actions 
taken. Action plans were put in place for US schools 
assessment, for example to mitigate against 
future outages and disruption. 

Controls 

We seek to minimise the risk of a breakdown in 
our student marking systems with the use of:

  Robust quality assurance procedures and controls

  Oversight of contract performance

  Investment in technology, project management 

and skills development of our people, including 
software security controls, system monitoring, 
pre-deployment testing, change controls and the 
use of root cause analysis procedures to learn 
from incidents and prevent recurrence.

2017 plans

Investigation is under way to mitigate risks around 
compatibility and responsiveness of our assessment 
tools by using cloud and web services.

The migration and retirement of legacy systems in 
use will continue. 

Plans are being developed to upgrade Pearson’s 
bespoke online marking system – ePEN in the UK in 
2017 and to continue with mitigating actions put in 
place in the 2016 summer series in the meantime.

Safety and 
corporate security
Risk to safety and security due to 
increasing local and global threats.

Safeguarding and 
protection
Failure to adequately protect 
children and learners, particularly 
in our direct delivery businesses.

2016 activities

Controls 

Good progress was made in 2016 towards achieving 
our three-year health and safety strategy. The 
implementation of health and safety standards 
continued, plus health and safety reviews have 
now been formally included in management review 
processes in our businesses. 

During 2016, the travel security programme was 
reviewed and a revised process implemented to 
include improved traveller communications. 
The Travel ASSIST app was also updated to allow 
access for the circa 44,000 associates, including 
assessors, examiners and validators, who will be 
able to see their itinerary, country information 
and alerts. The importance of continuing to develop 
and extend this was evidenced during the Hoboken 
train incident in September 2016, when 37 travellers 
in the area were successfully contacted via the travel 
management tool. 

  Up-to-date global health and safety policy in place

  Management review processes are established 
with key leadership groups 

  Incident data collected globally every six months.

2017 plans

The ongoing focus of health and safety will be the 
implementation of the three-year strategy which in 
2017 will include enhancing our incident reporting 
procedures and processes globally. 

Travel security improvements will continue towards 
automation, smoother communications and 
feedback from travellers. Security risk assessments 
will take place to review physical security measures 
at key facilities, and a corporate security policy, 
strategy and guidelines will be delivered.

2016 activities

Controls 

We continue to take safeguarding as a fundamental 
obligation to our young learners and a high priority. 
Safeguarding training was reviewed in 2016 and 
indicated good take-up and positive feedback 
regarding the content. Safer Schools materials have 
been developed in partnership with University 
College London (UCL), which will be rolled out to the 
relevant businesses, and development of a sexual 
harassment policy for our further education 
businesses commenced. 

  Safeguarding committee established 

  Metrics regarding safeguarding reports 
and training collected

  Safeguarding policy and training.

2017 plans

We will continue to develop and question our 
practices around safeguarding in 2017, including 
developing external validation for our safeguarding 
strategy. The Safer Schools materials will be 
implemented in relevant businesses, as will the 
new sexual harassment policy. 

Operational

8

9

Customer digital 
experience3
Challenges with reliability and 
availability of customer facing 
systems could result in incidents 
of poor customer digital 
experience and impact our 
customer service responsiveness.

Increase in impact

S

Link to strategic goals
Develop digital & services
Build market presence
Deliver measurable 
outcomes

3 Referred to as ‘Customer facing 
systems’ in the 2015 annual 
report, reworded to refl ect that 
this risk includes customer 
support as well as the actual 
system as part of the overall 
experience. 

Business continuity
Failure to have plans in place or 
plans are not properly executed. 
Crisis management and 
technology disaster recovery (DR) 
plans may not be comprehensive 
across the whole enterprise.

S

Link to strategic goals
Develop digital & services

Section 3 Our performance

51

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2017 plans

Managing this risk is critical to achieving our 
strategic goal of accelerating our shift to digital 
products and services, and crucially, becoming 
a trusted partner. We will only succeed if robust 
platforms and responsive customer support service 
underpin our content, assessment and services. 
The risk increased in 2016 due to the fact that, 
despite a comparably good customer back-to-school 
in 2016, there were issues in the area of our 
subscription management system (SMS) which 
negatively impacted our North American customers’ 
ability to easily access our systems. The initial 
issues have been addressed.

Controls 

  Real-time monitoring of systems (for service 
disruptions) and reporting of operational 
performance used to identify issues 

  Project management disciplines in place to 
ensure enhancements and new products meet 
required standards.

Further investment is being made in 2017 in our 
global learning platform with products being 
developed on it for testing. Read more on this in 
‘our strategy in action’ section on p14-15.

Mitigations are being put in place to prevent a 
reoccurrence of the 2016 back-to-school issues 
for customers, which are described further in the 
Develop digital and services section on p15. 

Continued focus on customer service quality and 
responsiveness with specialised service for specifi c 
customer groups. We continue to invest in training 
agents to ensure that they are ready to handle the 
broad range of issues faced by learners and 
educators. We have also improved escalation 
processes so that we can be more responsive to 
complex issues that require engagement from 
product engineering teams. 

2016 activities

Controls 

A revised business resilience policy and supporting 
guidance was developed in 2016, identifying our 
exposure and risk as they relate to key products, 
sites, services and supply chain. A common crisis 
management framework was implemented, with 
training and scenario sessions running during 2016.

Pearson won an external award for Business 
Continuity/Resilience Team of the Year, in 
recognition of the ongoing eff orts and shifting 
focus from traditional business continuity towards 
resilience management. 

Technology incidents are dealt with reactively and 
proactive closure of known DR gaps is prioritised 
based upon the importance of products and 
systems. Data centres are being consolidated, 
including greater use of cloud solutions. A schedule 
is in place for testing the DR of data centres.

  Business resilience governance group has been 
established, meeting quarterly, with senior leaders 
from across the business 

  Key enterprise systems developed during 
2016 (the Enabling Programme, oneCRM, and 
Identity and Access Management) have all been 
delivered with ‘high availability’ requirements 
to provide resilience

  Product Lifecycle includes an explicit checkpoint 
to ensure appropriate resilience is built into 
new products.

2017 plans

Key Pearson locations identifi ed that will be 
the priority for 2017 to ensure business resilience 
plans are in place and tested.

Crisis management training will continue 
across 2017.

Work continues to address any gaps in the  DR 
arrangements for legacy systems where 
appropriate. Further data centre consolidation 
and migration to cloud services.

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52

Pearson plc Annual report and accounts 2016

Principal risks and uncertainties

Financial

10

Tax
Legislative change caused by 
the OECD Base Erosion and 
Profi t Shifting initiative, the UK 
exit from the EU, US tax reform 
or domestic government 
initiatives, potentially in response 
to the ongoing EU anti tax abuse 
activities, results in a higher 
eff ective tax rate, double 
taxation and/or negative 
reputational impact. 

Increase in impact

11

Treasury
Failure to manage treasury 
fi nancial risk (e.g. FX, interest 
rate, counterparty and 
operational risk).

Slight increase in probability

  Media and public scrutiny on tax issues continues 
to be actively monitored by group tax and 
corporate aff airs.

2017 plans

Continued close monitoring with advisers on 
proposed and potential legislation changes and 
possible impacts.

Potential impact of the UK’s decision to leave the EU, 
and the inauguration of a new President in the US 
are being closely monitored. There could be 
signifi cant changes to the US and UK tax regimes 
including VAT and withholding tax. It is too early 
to know what these changes will be, or any impact 
they may have. 

Media and public scrutiny on tax issues will 
continue to be actively monitored by group tax 
and corporate aff airs.

2016 activities

This risk has slightly increased during 2016 due to 
pending legislative changes, and the defi nition of the 
risk was reworded to take into account the external 
focus on transparency, linked to greater scrutiny 
and the potential for reputational damage. Plans are 
being put in place to manage the implementation of 
these legislative changes.

Controls 

  Our tax strategy refl ects our business strategy 
and the locations and fi nancing needs of our 
operations. In common with many companies, 
we seek to manage our tax aff airs to protect value 
for our shareholders, in line with our broader 
fi duciary duties. We are committed to complying 
with all statutory obligations, to undertake full 
disclosure to tax authorities and to follow agreed 
policies and procedures with regard to tax planning 
and strategy

  Oversight of tax strategy is within the remit of the 
audit committee, which receives a report on this 
topic at least once a year. All of the audit committee 
members are independent non-executive 
directors. The chief fi nancial offi  cer is responsible 
for tax strategy; the conduct of our tax aff airs and 
the management of tax risk are delegated to 
a global team of tax professionals. See p133 for 
details of tax accounting policy

2016 activities

2017 plans

During January 2017, the Group’s credit ratings with 
Moody’s and Standard and Poors were modifi ed 
from Baa2/BBB (stable) to Baa2/BBB (negative 
outlook). This is not expected to restrict short-term 
capital market access if this was required. 

In 2017, we will continue to operate in line with our 
treasury policy. More on this can be found in note 
19, starting on p160.

Treasury slightly increased in 2016 and remains a 
major risk as Pearson has net debt of £1.1bn which 
periodically needs refi nancing, and faces the 
possibility of the loss of cash balances in the event 
of a bank failure. Pearson also faces the possibility 
of losses due to changes in FX or interest rates 
adversely aff ecting the organisation.

However, the probability of a major issue is relatively 
low due to the spread of debt maturities, the 
cautious approach to counterparty credit risk and 
the strong liquidity position. Pearson fi nished the 
year with over £1bn of cash and suffi  cient access 
to funds to be able to repay its $850 million in 
maturities in 2018 with the additional possibility of 
funds from the PRH disposal or recapitalisation.

The potential impacts of the UK’s exit from the 
EU, such as market and FX volatility, were closely 
monitored throughout 2016 (which will continue 
in 2017).

Section 3 Our performance

53

Legal & compliance

12

Data privacy and 
information 
security
Risk of a data privacy incident 
or other failure to comply with 
data privacy regulations and 
standards; and/or a weakness 
in information security, including 
a failure to prevent or detect 
a malicious attack on our systems, 
could result in a major data 
privacy breach causing 
reputational damage and 
fi nancial loss.

S

Link to strategic goals
Develop digital & services

2016 activities

Controls 

  Established information security offi  ce

  Up-to-date security policies and awareness training 
in place

  Ongoing monitoring for potential malicious attacks 
on our infrastructure and systems

  Ongoing fi rewall management activities 

  Automated security exception management

  Vendor contract reviewed and approved for 
appropriate security controls.

2017 plans

The data privacy and information security 
improvement programmes that commenced in 2015 
will continue throughout 2017 and will implement 
critical processes to drive best practices.

The joint activity on bulletproofi ng and critical 
products programme will continue, for example 
ensuring that the new global learning platform is 
‘secure by design’. 

The data privacy programme will progress changes 
required to comply with the GDPR ready for it to take 
eff ect in May 2018. As Pearson operates across 
several EU Member States, Pearson will still need 
to comply with GDPR even when the UK leaves the 
European Union. The data privacy offi  ce will 
continue to monitor plans for the UK’s departure 
from the EU and, if necessary, will adapt its privacy 
programme to take into account any new UK-specifi c 
privacy developments. 

Risk concerning cyber security and data privacy 
remains high due to complex external factors, 
including increasingly sophisticated attack 
strategies, as well as Pearson’s ongoing transition 
to digital products, services and cloud adoption. 
There are also upcoming increased regulatory 
obligations under the new EU data privacy law, the 
General Data Protection Regulation (GDPR), which 
will apply from May 2018 and introduce more 
onerous privacy obligations and more stringent 
penalties for non-compliance. The data privacy 
and information security offi  ces worked together 
in 2016 on the bulletproofi ng and critical product 
programme to ensure that appropriate security and 
privacy controls are built in. 

Data privacy

Actively worked to mitigate the risk through 
continued eff orts on our privacy programme, in 
particular the roll-out of global policies and training, 
deploying new vendor and programme privacy 
impact assessment processes, and developing 
specialist privacy toolkits to help employees better 
manage privacy risks. 

Controls 

  Established data privacy offi  ce

  Data privacy policy and annual training

  Monitoring by the Data Privacy Council

  Privacy impact assessments in place.

Information security

The information security programme continued in 
2016 to close gaps where risk has been identifi ed, 
such as undertaking security impact assessments 
and putting in place remediation plans. Work 
continued towards global PCI compliance to avoid 
potential for severe fi nes and potential loss of 
contract revenue. 

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54

Pearson plc Annual report and accounts 2016

Principal risks and uncertainties

Legal & compliance

13

Intellectual 
property, including 
rights, permissions 
and royalties
Failure or lack of practical ability 
to adequately manage, procure, 
register, monitor, protect and/or 
properly license our intellectual 
property rights (including patents, 
trademarks and general copyright) 
in our brands, content and 
technology may prevent us 
from enforcing our rights against 
competitors’ to protect our 
market share.

Failure to obtain permissions, 
or to comply with the terms of 
permissions, for copyrighted or 
otherwise protected materials 
such as photos resulting in 
potential litigation; risk of authors 
alleging improper calculations 
or payments of royalties.

S

Link to strategic goals
Develop digital & services

14

Anti-bribery and 
corruption (ABC)
Failure to eff ectively manage risks 
associated with compliance to 
global and local ABC legislation.

S

Link to strategic goals
Build market presence

2016 activities

2017 plans

We will continue to streamline our portfolios; 
procure and register expanded rights in our 
high-value IP globally, including aggressively 
expanding our patent portfolio; monitor activities 
and regulations; and proactively enforce our rights, 
taking necessary legal action.

In 2017, we will start to implement the newly 
developed royalty and business practices. A new 
rights management system is being developed 
for roll-out in the UK, US and Canada during 2017 
and 2018. 

In 2016, we rolled out the new Pearson brand with 
its protection greatly improved by expanding word 
mark protection to 80 new countries and fi ling for 
logo in 150 countries. A global brand database was 
also fully implemented to support this. The patent 
governance programme was revamped in 2016 and 
a stronger framework to protect intellectual 
property (IP) was established.

Work began in 2016 to evaluate new royalty and 
business practices. We also began to implement 
a global three-tier strategy guiding third-party 
assets (e.g. images, text, rich(cid:98)media) rights 
acquisition as well as a more stringent rights review 
and reclearance process.(cid:98)

Controls 

  Policies in place to manage and protect our 
intellectual property

  Cooperation with trade associations 

  Monitoring of technology and legal advances

  Patent programme in place.

2016 activities

Controls 

Internal procedures and controls, including training, 
continue to improve, which should mitigate the 
impact as part of an ‘adequate procedures’ defence, 
in the event that an undetected ABC matter arises. 
The audit committee reviewed the results of 
a self-assessment of the ABC programme, 
supplemented by internal audit and external 
independent review (see p72). Overall, this 
indicated an eff ective framework to be in place. 

Pearson’s ABC infrastructure includes a network 
of local compliance offi  cers based in country, being 
mainly members of the legal team. These offi  cers 
have assumed responsibility for ABC compliance 
in their respective businesses, and function as the 
‘eyes and ears’ of the organisation with the oversight 
of the central compliance and legal teams.

In addition to ongoing face-to-face training for 
higher risk groups, a compliance awareness 
campaign took place in December 2016 which 
included ABC, to coincide with UN International 
Anti-Corruption Day. ABC certifi cation was rolled 
out across all higher risk markets in 2016.

  Policy and guidance updated, although no change 
to Pearson’s ‘zero tolerance’ principle

  Code of Conduct certifi cation and training in place, 
which includes a clear statement of ABC policy 

  Business Partner Code of Conduct, emphasising 
ABC compliance 

  Local Compliance Offi  cer programme in place 
and proving successful.

2017 plans

Continue risk assessments in 2017 to ensure that 
the ABC programme continues to refl ect local 
market and business model risks. 

Further develop and deploy risk-based third-party 
due diligence and monitoring.

Leverage The Enabling Programme’s systems and 
processes to automate and embed improved 
preventive and detective controls relevant to ABC.

Section 3 Our performance

55

Legal & compliance

15

Competition law
Failure to comply with anti-trust 
and competition legislation 
could result in costly legal 
proceedings and/or adversely 
impact our reputation.

S

Link to strategic goals
Build market presence

2016 activities

2017 plans

A policy, general training plus supporting guidance 
were developed in 2016, containing all the measures, 
indicators and actions required to ensure anti-trust 
and competition compliance. 

Employee training will continue throughout 
2017 and risk assessments are ongoing to 
monitor compliance with anti-trust and 
competition legislation.

Controls 

  Policy and guidance published

  Lawyer network launched across Pearson 

  Ongoing training and awareness initiatives.

Risk assessment of prospects and viability

This section should be read together with 
the full viability statement on p107. 

The key assumptions which underpin our 
three-year strategic plan to December 2019 
are as follows:

case strategic plan for the Group, focusing 
on the impact of the following assumptions 
and key risks:

Pearson’s principal risks and our ability to 
manage them as outlined in this section are 
linked to our viability as a company. These 
risks have therefore been taken into account 
when preparing the viability statement. 

The board assessed the prospects of the 
company over a three-year period, longer 
than the minimum 12 months of the annual 
going concern review. The three-year period 
corresponds with Pearson’s strategic 
planning process and represents the time 
over which the company can reasonably 
predict market dynamics and the likely 
impact of additions to the product portfolio.

The board discusses the company’s strategic 
plan on an annual basis taking account of a 
range of factors including market conditions, 
the principal risks to the Group, product 
and capital investment levels, as well as 
available funding. Pearson’s strategy and 
business model are discussed in more detail 
on p10-27. 

1.  There are further declines in enrolments 
and other downwards pressures in the 
US higher education courseware market.

Further declines in enrolments and 
further channel disruption in US higher 
education courseware 

2.  The 2016 inventory correction with key 
channel partners partially unwinds.

3.  There is increased investment in the 

Failure to accelerate our shift to digital 
while continuing to invest in global products 
and services

product technology platform to accelerate 
the shift to digital and enhance 
courseware service capabilities.

Increased competition from new entrants 
in School and higher education courseware 
and higher education online services

4.  Increased participation in the courseware 

rental market is seen.

Pricing pressures due to rental impacting 
higher education courseware

5.  US state testing revenues continue to 

decline through 2017, as current contracts 
unwind, before stabilising by the end 
of the year.

6.  The remaining Pearson businesses 

perform broadly in line with trends seen 
in 2016 for the next year before returning 
to modest growth.

In assessing the company’s viability for the 
three years to December 2019, the board 
analysed a variety of downside scenarios 
including a scenario where the company is 
impacted by all principal risks from 2016. 
The primary modelling overlaid a ‘severe but 
plausible’ downside scenario onto the base 

Revenue shortfalls in growth markets 
driven by weaker local economic conditions 
and rationalisation.

The board also stress-tested the impact on 
our liquidity of all the principal risks listed 
above occurring together. Although this is 
not regarded as a plausible scenario, the test 
showed that the company would still have 
liquid resources subject to a limited number 
of management actions.

The board’s confi rmation of Pearson’s 
viability for the three years to 2019, based 
on this assessment, is included alongside 
the going concern statement on p107.

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56

Pearson plc Annual report and accounts 2016

Section 4 Governance

57

Governance 
report

In this section

58 Governance overview

58

 Chairman’s letter 

60

Leadership & eff  ectiveness

60 Board of directors

62 Board governance and activities

68 Nomination & governance 

committee report

70 Accountability

70 Audit committee report

76 Risk governance and control

78

78

Engagement

 Reputation & responsibility 
committee report

80

Stakeholder engagement

82 Remuneration

82

 Remuneration overview

88 2016 remuneration report

97 2017 remuneration policy

106  Information on changes to 
remuneration for 2017

107 Additional disclosures

107 Report of the directors

111 Statement of directors’ responsibilities

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58

Pearson plc Annual report and accounts 2016

Governance overview

Sidney Taurel
Chairman

“ The board works closely with the 
executive team to shape Pearson’s 
accelerated strategic shift to digital, 
bringing independent challenge and 
scrutiny to plans, with a focus on 
ensuring long-term sustainability 
of the business.”

In this Governance section

Leadership & eff ectiveness

Accountability

Engagement

Remuneration

Additional disclosures

p60-69 

p70-77 

p78-81 

p82-106 

p107-110 

Dear shareholders,

During times of change, good governance is paramount. As a board 
we organise our work around fi ve major themes where we believe 
we can add value: governance and risk, strategy, performance, 
leadership and people, and shareholder engagement. A summary 
of the key items covered by the board throughout the year appears 
on p64, and I have set out below further detail on our particular 
areas of focus during 2016.

Leadership & eff ectiveness 

See full section on p60-69 

In a year of continued business transformation and sectoral 
challenges, strategic review and planning has been an important 
feature of the board’s agenda through 2016. Working with external 
advisers, the board oversaw a strategic review of Pearson’s business 
portfolio, leading to our decision to simplify the business, including 
a reduction in our exposure to large-scale direct delivery businesses. 
The strategic review assisted the board in identifying areas of the 
business in which to capitalise on synergies, and helped us in 
making strategic and tactical decisions, including the acceleration 
of our higher education business towards digital and the decision 
to move towards a rental model for higher education textbooks.

In February 2016, we introduced a new dashboard and key 
milestones report showing performance against certain KPIs which 
align with the priorities of the executive team. This monthly report 
gives the board oversight of a broad range of performance and 
operational matters including fi nancials, major projects, competitive 
performance, digital transformation, talent and succession, brand 
and impact on education. The report is provided to the board on 
a monthly basis, with progress against the KPIs being reviewed at 
every board meeting and particular items examined in detail 
through the course of the year.

To ensure robust oversight and continuing refi nement of our 
corporate governance framework, we reconstituted our nomination 
committee with eff ect from 1 January 2017 as the nomination & 
governance committee, to be chaired by our senior independent 
director, Vivienne Cox. In addition to the normal nomination and 
succession planning focus, the committee will also have oversight 
of, and will devise and consider plans for, matters such as board 
evaluation, diversity and compliance with applicable governance 
frameworks, with its recommendations being escalated to the full 
board for formal adoption as necessary.

The board’s priorities moving forward are to continue to monitor 
the company’s strategic and tactical actions related to the refocusing 
of the business, to implement previously signposted portfolio 
decisions, to keep under review the cost base, to rebase the 
dividend appropriately, and to eff ect an optimal capital allocation, 
particularly following the outcome of negotiations regarding our 
investment in Penguin Random House, to ensure long-term 
sustainability. We will also continue to work closely with the 
executive team to ensure ongoing leadership development.

Section 4 Governance

59

Board and management composition 

Remuneration  

See full section on p82–106 

Our remuneration policy was reviewed in 2016–17 to align with the 
company’s updated strategy, as well as to refl ect changes happening 
externally in our markets and ongoing changes we are making 
internally, and will be put to shareholders for approval in a binding 
vote at the 2017 AGM. We intend to operate executive remuneration 
in line with the new policy, should it be approved, in 2017. This year’s 
annual report on remuneration also refers to further incremental 
changes we have made in line with policy in 2016 to better align 
executive director compensation with our long-term goals. 

UK Corporate Governance Code

This year, we are reporting against the 2014 edition of the UK 
Corporate Governance Code (the Code). The board believes that 
during 2016 the company was in full compliance with all relevant 
provisions of the Code. See p73 for our position on audit tendering 
and rotation. 

A detailed account of the provisions of the Code can be found 
on the FRC’s website at www.frc.org.uk and we encourage readers 
to view our compliance schedule on the company website at 
www.pearson.com/governance

Conclusion 

I hope this report clearly sets out how your company is run, and 
how we align governance and our board agenda with the strategic 
direction of Pearson. We always welcome questions or comments 
from shareholders, either via our website (www.pearson.com) or 
in person at our Annual General Meeting. 

Sidney Taurel
Chairman

The Pearson board consists of senior executive management 
alongside a strong team of non-executive directors drawn from 
successful international businesses and education institutions with 
experience of corporate strategy, fi nance, education, emerging 
markets, technology and consumer marketing. Our non-executive 
directors, who bring a strong independent viewpoint, complement 
the executive perspectives of John Fallon and Coram Williams. 
In addition, we invite members of the Pearson executive (PEM) to 
attend a number of the board’s sessions each year to bring insights 
and thoughts from across the business, such as at the board’s 
strategy meetings in Minnesota and New Jersey.

As is best practice, we continually assess and refresh the board to 
ensure that we maintain an appropriate balance and diversity of 
skills and experience. In January 2016, Lincoln Wallen joined the 
board as a non-executive director bringing with him a wealth of 
digital and technology experience, and has since joined the audit 
and reputation & responsibility committees. The board works well 
together and all directors continue to make a signifi cant 
contribution, including our most recent additions.

During the year, the board focused on talent and succession 
planning for the PEM, and we will continue increasing our 
involvement in both the development of our existing leaders 
and ensuring the right new additions are brought into our 
leadership and talent pool. 

Accountability 

See full section on p70–77 

As a board, we are accountable for Pearson’s successes and 
challenges. We aim to communicate to you in a transparent manner 
the steps we have taken to ensure that we have a clear oversight 
of the business and the work we have undertaken in respect of 
Pearson’s strategy throughout the year. Our audit committee, led by 
Tim Score, plays a key role in monitoring and evaluating our risk 
management processes, providing independent oversight of our 
external audit and internal control programmes, accounting policies, 
business change projects, such as The Enabling Programme, and in 
assisting the board in reporting in a fair, balanced and 
understandable manner to our shareholders. 

Engagement 

See full section on p78–81 

I engaged with shareholders throughout the year to understand 
their varying perspectives on Pearson’s performance and strategy, 
and Elizabeth Corley, chair of our remuneration committee, led 
a programme of engagement to seek investor views on our 
proposed directors’ remuneration policy. John Fallon and Coram 
Williams also joined with senior leaders from our higher education 
business to host Pearson’s fi rst dedicated investor day in eight 
years, allowing shareholders to experience for themselves our 
products and technology, and examine the market in greater detail. 
In common with most large, public companies, we have a wider 
range of stakeholders than just traditional investors, and our 
reputation & responsibility committee has oversight of our 
sustainability and social impact initiatives, government and public 
aff airs matters, and engagement with the education community. 

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60

Pearson plc Annual report and accounts 2016

Board of directors

Chairman

Executive directors

N

R

Sidney Taurel Chairman 
aged 68, appointed 1 January 2016

John Fallon Chief executive
aged 54, appointed 3 October 2012

Coram Williams Chief fi nancial offi  cer 
aged 43, appointed 1 August 2015

Sidney has over 40 years of experience in 
business and fi nance, and is currently a board 
director and chairman of the compensation 
committee at IBM Corporation. Sidney is an 
advisory board member at pharmaceutical 
fi rms Takeda Pharmaceutical and Almirall. 
He was chief executive offi  cer of global 
pharmaceutical fi rm Eli Lilly and Company 
from 1998 until 2008, chairman of the 
business from 1999 until 2008, and has been 
chairman emeritus since 2009. He was also 
a director at McGraw Hill Financial, Inc., a role 
which he held from 1996 until April 2016. 
Sidney has received three US presidential 
appointments to: the Homeland Security 
Advisory Council, the President’s Export 
Council and the Advisory Committee for 
Trade Policy and Negotiations, and is an 
offi  cer of the French Legion of Honour.

John became Pearson’s chief executive on 
1 January 2013. Since 2008 he had been 
responsible for the company’s education 
businesses outside North America, and 
a member of the Pearson management 
committee. He joined Pearson in 1997 as 
director of communications and was appointed 
president of Pearson Inc., in 2000. In 2003, 
he was appointed CEO of Pearson’s educational 
publishing businesses for Europe, Middle East 
& Africa. Prior to joining Pearson, John was 
director of corporate aff airs at Powergen plc, 
and was also a member of the company’s 
executive committee. Earlier in his career, 
John held senior public policy and 
communications roles in UK local government. 
He is an advisory board member of the Global 
Business Coalition for Education and a member 
of the Council of the University of Hull.

Key to committees

Non-executive directors

Coram joined Pearson in 2003 and has held 
a number of senior positions including fi nance 
and operations director for Pearson’s English 
Language Teaching business in Europe, Middle 
East & Africa, interim president of Pearson 
Education Italia and head of fi nancial planning 
and analysis for Pearson. In 2008, Coram became 
CFO of The Penguin Group and was latterly 
appointed CFO of Penguin Random House in 
2013. Coram trained at Arthur Andersen, and 
subsequently worked in both the auditing and 
consulting practices of the fi rm. He is a non-
executive director of the Guardian Media Group.

R

Remuneration

Committee chair

A

Audit

N

Nomination & 
governance

RR

Reputation & 
responsibility

A

RR

N

RR

Linda Lorimer Non-executive director 
aged 64, appointed 1 July 2013

Harish Manwani Non-executive director 
aged 63, appointed 1 October 2013

Harish has an extensive background in emerging 
markets and senior experience in a successful 
global organisation. He was previously chief 
operating offi  cer of consumer products company 
Unilever, having joined the company in 1976 as 
a marketing management trainee in India, and 
held senior management roles around the world, 
including North America, Latin America, Europe, 
Africa and Asia. He is non-executive chairman 
of Hindustan Unilever Limited in India, and 
serves on the boards of Whirlpool Corporation, 
Qualcomm Inc. and Nielsen Holdings. He is also 
on the board of the Indian School of Business 
and the Economic Development Board (EDB) 
of Singapore, and is global executive advisor 
at Blackstone Private Equity.

Linda spent almost 40 years serving higher 
education. She retired from Yale in spring 
2016 after 34 years at the university where she 
served in an array of senior positions including 
vice president for Global & Strategic Initiatives. 
She oversaw the development of Yale’s 
burgeoning online education division and the 
expansion of Yale international programmes 
and centres. During her tenure, she was 
responsible for many administrative services, 
ranging from Yale’s public communications 
and alumni relations to sustainability, human 
resources and the university press. Previously, 
Linda was president of Randolph-Macon 
Woman’s College and chair of the board of 
the Association of American Colleges and 
Universities. She also served on the boards 
of several public companies, including as 
presiding director of the McGraw-Hill 
companies. She is a member of the 
Trilateral Commission and the Council 
on Foreign Relations.

Section 4 Governance/Leadership & eff ectiveness

61

Non-executive directors 

A

N

R

A

N

RR

N

R

Elizabeth Corley, CBE Non-executive director
aged 60, appointed 1 May 2014

Vivienne Cox, CBE Senior independent director 
aged 57, appointed 1 January 2012

Josh Lewis Non-executive director 
aged 54, appointed 1 March 2011

Elizabeth is non-executive vice chair of Allianz 
Global Investors, where she was chief executive 
offi  cer, initially for Europe then globally, from 
2005 to 2016. She was previously at Merrill Lynch 
Investment Managers and Coopers & Lybrand. 
Elizabeth is a director of the FICC Markets 
Standards Board, a member of the ESMA 
stakeholder group and the advisory council of 
TheCityUK. She is a non-executive director of 
BAE Systems plc and the Financial Reporting 
Council. In addition, she is a member of FEAM’s 
management committee, the CFA Institute Board 
of Governors, the Committee of 200 and a 
trustee of the British Museum. She is a fellow of 
the CFA UK Society and the Royal Society of Arts 
and is also a crime fi ction author.

Vivienne has wide experience in energy, natural 
resources and business innovation. She worked 
for BP plc for 28 years in global roles including 
executive vice president and chief executive of 
BP’s gas, power and renewables business and 
its alternative energy unit. She is non-executive 
director of Stena International and chairman of 
the supervisory board of Vallourec, a leader in 
the seamless steel pipe markets. She is also 
non-executive director at pharmaceutical 
company GlaxoSmithKline plc. She is lead 
independent director at the UK Department 
for International Development.

Josh’s experience spans fi nance, education and 
the development of digital enterprises. He is 
the founder of Salmon River Capital LLC, a New 
York-based private equity/venture capital fi rm 
focused on technology-enabled businesses in 
education, fi nancial services and other sectors. 
Over a 25-year career in active, principal 
investing, he has been involved in a broad 
range of successful companies, including 
several pioneering enterprises in the education 
sector. In addition, he has long been active 
in the non-profi t education sector, with 
associations including New Leaders, New 
Classrooms, and the Bill & Melinda Gates 
Foundation. He is also a non-executive director 
of several enterprises in the fi n-tech/data, 
education and other sectors.

Non-executive directors

A

N

R

A

RR

Tim Score Non-executive director
aged 56, appointed 1 January 2015

Lincoln Wallen Non-executive director
aged 56, appointed 1 January 2016

Tim has extensive experience of the technology 
sector in both developed and emerging markets, 
having served as chief fi nancial offi  cer of ARM 
Holdings plc, the world’s leading semiconductor 
IP company, a position he held for 13 years. 
He is an experienced non-executive director 
and currently sits on the boards of The British 
Land Company plc and HM Treasury. He served 
on the board of National Express Group plc 
from 2005 to 2014, including time as interim 
chairman and six years as the senior 
independent director. Earlier in his career 
Tim held senior fi nance roles with Rebus 
Group, William Baird, BTR plc and others.

Lincoln is CEO of DWA Nova, a software-as-a-
service company born out of DreamWorks 
Animation Studios in Los Angeles. He has worked 
at DreamWorks Animation for nine years in a 
variety of roles including chief technology offi  cer 
and head of animation technology. He was 
formerly CTO at Electronic Arts Mobile where he 
was instrumental in shaping EA’s approach to the 
mobile business. Lincoln’s early career involved 
20 years of professional IT and mathematics 
research, including a reader in Computer Science 
at Oxford. Lincoln graduated from Durham 
University in 1981 with a BSc in Mathematics 
and Physics, before completing his PhD in 
Artifi cial Intelligence at the University of 
Edinburgh. Lincoln is a non-executive director 
of the Smith Institute, an advisory board 
member of Hewlett Packard Enterprise and 
a member of the STEM Advisory Committee 
of the National Academy Foundation.

Pearson board members 
bring a wide range of 
experience, skills and 
backgrounds which 
complement our strategy.

Executive experience of chairman and 
non-executive directors

Digital/technology 
experience

50%

Education/learning 
experience

38%

North American 
markets experience

75%

Emerging markets 
experience

75%

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62

Pearson plc Annual report and accounts 2016

Board governance and activities

Board of directors

Composition of the board The board consists of the chairman, 
Sidney Taurel, two executive directors: the chief executive, 
John Fallon, and chief fi nancial offi  cer, Coram Williams, and 
seven independent non-executive directors. 

Chairman and chief executive There is a defi ned split of 
responsibilities between the chairman and the chief executive. 
The roles and responsibilities of the chairman and chief executive 
are clearly defi ned, set out in writing and reviewed and agreed 
by the board on an annual basis. 

Chairman’s signifi cant commitments In April 2016, the chairman 
stepped down from his position as a non-executive director of 
McGraw Hill Financial, Inc. There were no other changes to the 
chairman’s signifi cant commitments during 2016. On 1 January 
2017, Mr Taurel also stepped down from his role as a senior 
adviser at the global investment bank, Moelis & Co.

Independence of chairman In accordance with the Code, 
Sidney Taurel was considered to be independent upon his 
appointment as chairman on 1 January 2016.

Non-executive directors Harish Manwani currently serves on fi ve 
listed company boards, including Pearson, and is chairman of 
Hindustan Unilever Ltd. We do not believe these appointments 

impact Mr Manwani’s ability to commit to the Pearson board, and he 
has demonstrated a full attendance record at Pearson since his 
appointment to the board. However, Mr Manwani has discussed 
with our chairman his intent to step down from one of these 
appointments during the next twelve months, and if for any reason 
that should not happen, then he would not stand for re-election to 
the Pearson board at our 2018 AGM.

Independence of directors All of the non-executive directors 
who served during 2016 were considered by the board to be 
independent for the purposes of the Code. The board reviews 
the independence of each of the non-executive directors annually. 
This includes reviewing their external appointments and any 
potential confl icts of interest as well as assessing their individual 
circumstances in order to ensure that there are no relationships 
or matters likely to aff ect their character or judgement. In addition 
to this review, each of the non-executive directors is asked annually 
to complete an independence questionnaire to satisfy requirements 
arising from Pearson’s US listing. 

Confl icts of interest Under the Companies Act 2006 (the Act), 
directors have a statutory duty to avoid confl icts of interest with 
the company. The company’s Articles of Association (Articles) allow 
the directors to authorise confl icts of interest. The company has 
established a procedure to identify actual and potential confl icts 
of interest, including all directorships or other appointments to, 

Roles and composition of the board

Role

Name

Responsibility

Chairman

Sidney Taurel

Chief 
executive

John Fallon

Vivienne Cox

Senior 
independent 
director

The chairman is primarily responsible for the leadership of the 
board and ensuring its eff ectiveness. He ensures the board upholds 
and promotes the highest standards of corporate governance, 
setting the board’s agenda and encouraging open, constructive 
debate of all agenda items for eff ective decision-making. He also 
ensures that shareholders’ views are communicated to the board.

The chief executive is responsible for the operational management 
of the business and for the development and implementation of 
the company’s strategy as agreed by the board and management. 
He is responsible for developing operational proposals and policies 
for approval by the board, and promotes Pearson’s culture 
and standards.

The senior independent director’s role includes meeting regularly 
with the chairman and chief executive to discuss specifi c issues, as 
well as being available to shareholders generally should they have 
concerns that have not been addressed through the normal 
channels. She also leads the evaluation of the chairman on behalf 
of the other directors.

Committee 
chairmen

Tim Score
Elizabeth Corley 
Vivienne Cox 
Linda Lorimer

The committee chairmen are responsible for leading the board 
committees and ensuring their eff ectiveness. They set the 
committees’ agendas, in consultation with the company’s 
management, and report to the board on committee proceedings.

Company 
secretary

Stephen Jones

The company secretary acts as secretary to the board and its 
committees, ensuring compliance with board procedures and 
advising on governance matters. He is responsible, under the 
direction of the chairman, for ensuring the board receives accurate, 
timely and clear information. The company secretary supports the 
chairman in delivery of the corporate governance agenda and 
organises director inductions and ongoing training.

Gender split 
of board

Nationality 
of directors

   7
Men 
Women    3 

  6
UK 
  2
US 
Asia 
  1
Europe    1
(excl UK)

Geographic 
locations of 
directors

Length of 
tenure of 
non-executive 
directors

UK 
US 
Asia 

5
4
1 

Under 3 years 4
3 
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Section 4 Governance/Leadership & eff ectiveness

63

Governance at Pearson

Board of directors

Board committees

Audit 
committee

Nomination & governance 
committee

Remuneration 
committee

Reputation & responsibility 
committee

N
O

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Pearson executive management (PEM)

 Chief executive offi  cer

 Chief fi nancial offi  cer

 General counsel and chief legal offi  cer

 President, core markets

 Chief technology and operations offi  cer

 President, growth markets

 Chief corporate aff airs and global marketing offi  cer

 President, North America

 Chief human resources offi  cer 

 President, assessments

 Chief education adviser (until March 2017)

 President, global product

Operating councils

Leadership teams

Operating councils operate primarily at sub-executive 
level, and have either executive representation or clear 
reporting lines into the Pearson executive. The councils 
are established to provide leadership and set Pearson’s 
agenda and organisational policy in cross-functional 
areas, and are accordingly made up of interested 
parties from across the business.

Examples include: 

 Compliance council

 Responsible business leadership council

Each member of the Pearson executive is supported by 
a leadership team in the planning and delivery of that 
executive’s main duties. A leadership team typically 
consists of senior managers from the particular business 
area, and the strategic business partners who support 
them in day-to-day matters including representatives 
from enabling functions such as fi nance, HR and legal. 

Examples include: 

 Core leadership team

  Global corporate aff airs and global marketing 
leadership team

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Global operations across Pearson

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64

Pearson plc Annual report and accounts 2016

Board governance and activities

or relationships with, companies which are not part of the Pearson 
Group and which could give rise to actual or potential confl icts of 
interest. Once notifi ed to the chairman or company secretary, such 
potential confl icts are considered for authorisation by the board 
at its next scheduled meeting. The relevant director cannot vote on 
an authorisation resolution, or be counted in the quorum, in relation 
to the resolution relating to his/her confl ict or potential confl ict. 
The board reviews any authorisations granted on an annual basis.

Board meetings 

The board met seven times in 2016, with discussions and debates 
focused on the key strategic issues facing the company. Major items 
covered by the board in 2016 are shown in the table below. 

In addition to the formal meetings, the board meets as necessary 
to consider matters of a time-sensitive nature.

The role and business of the board

The board is deeply engaged in developing and measuring the 
company’s long-term strategy, performance and values. We believe 
that it adds a valuable and diverse set of external perspectives and 
that robust, open debate about signifi cant business issues brings 
an additional discipline to major decisions. 

A schedule of formal matters reserved for the board’s 
decision and approval is available on our website, 
at www.pearson.com/governance

The key responsibilities of the board include:

Overall leadership of the company and setting the company’s values 
and standards

Determining the company’s strategy in consultation with 
management, reviewing performance against it, and overseeing 
management execution thereof

Major changes to the company’s corporate, capital, management 
and control structures

Approval of all transactions or fi nancial commitments in excess 
of the authority limits delegated to the chief executive and other 
executive management.

The board receives timely, regular and necessary fi nancial, 
management and other information to fulfi l its duties. 
Comprehensive board papers are circulated to the board and 
committee members at least one week in advance of each meeting 
and the board receives regular reports from the chief executive. 
In addition to meeting papers, a library of current and historic 
corporate information is made available to directors electronically 
to support the board’s decision-making process. Directors can 
obtain independent professional advice, at the company’s expense, 
in the performance of their duties as directors. All directors have 
access to the advice and services of the company secretary.

Standing committee

A standing committee of the board is established to approve 
certain operational and ordinary course of business items such 
as banking matters, guarantees, intra-group transactions and to 
make routine approvals relating to employee share plans. 

The committee has written terms of reference, reviewed 
and approved each year, which clearly set out its authority 
and duties. These can be found on the company website at 
www.pearson.com/governance.

Board meeting focus during 2016

Area of responsibility

Activity

Governance 
& risk

 Annual review of authorised confl icts of(cid:98)interest

  Board evaluation fi ndings

  Review of division of responsibilities between 
chairman and chief(cid:98)executive

  Brexit – implications and next steps

  Risk appetite

  Enterprise risk management review 
Read more on(cid:98)p44-46 

  South African Black Economic Empowerment overview 

  Approval of schedule of authority limits

  Penguin Random House – investment update

  Approval of committee terms of reference

  Shareholder activism and defence plan

  Treasury policy approval

Strategy

  Operating and strategic plan updates

  Restructuring plan updates

 Strategic planning focusing on markets and portfolio, 
including dedicated meeting in New Jersey 

  Strategy meeting in Minnesota focusing on US higher 
education courseware and the assessments business 
Read more on(cid:98)p65 

 Interactive product demonstrations

Performance

  2015 preliminary results and annual report and accounts

  2016 operating plan update

  Monthly dashboard and milestone reports

  Final and interim dividend proposals

  Interim results and trading updates

  Draft 2017 operating plan and three-year fi nancials

Leadership & 
people

  Balance sheet strategy

  Chief executive’s goals

  Dinner with senior local management at strategy meetings

  Facilitated talent breakfasts at strategy meetings

 Talent and succession planning Read more on(cid:98)p69 

Shareholders 
& engagement

  Focus on forthcoming AGM

  Review of shareholder issues and voting

  Major shareholders and share register analysis

  Review of investor relations strategy and share 
price performance

Section 4 Governance/Leadership & eff ectiveness

65

Governance in action: Minnesota visit

In June 2016, the board visited Bloomington, 
Minnesota, where they were hosted by the president 
of Pearson’s assessments business, Bob Whelan.

Bloomington is the headquarters of Pearson’s global 
assessments business which generated 22 % of Pearson’s 
sales in 2016, with approximately 800 employees based there.

Overview of assessments Senior managers led a deep dive 
into each of the three distinct areas within the assessments 
business: US school assessment, global clinical assessment, 
and professional certifi cation. While these are distinct 
businesses, the board heard about the synergies to be drawn 
from combining these under the leadership of Mr Whelan, 
such as an opportunity to share capabilities and platforms. 
In a focused session led by the chief corporate aff airs and 
global marketing offi  cer, the board discussed the reputational 
challenges and strategies relating to the testing business.

US higher education courseware Tim Bozik, Don Kilburn and 
Albert Hitchcock presented to the board on the need to focus 
primarily on our portfolio, product and the platform strategy 
that we will deploy to maximise digital adoption of our US 
higher education courseware over the next three years.

A client perspective The board discussed with the President 
and CEO of the Graduate Management Admission Council the 
need to gain a customer’s perspective on the shifting global 
landscape of business education, primarily in postgraduate 
studies, and associated opportunities and challenges. 

Learning in action The board toured a Pearson VUE 
professional testing centre, following which they took a 
computer-based test to better understand the customer 
experience. There was also an opportunity for the board 
and executive to join local employees to see at fi rst hand 
the work carried out by two partner organisations, America’s 
Promise Alliance and the Minnesota Literacy Council.

The Pearson community The board met for breakfast 
with the company’s locally based emerging talent. The board 
also met with local leaders with the aim of advancing 
shared educational goals, in particular to prepare a 
diverse population of students for educational and 
employment success.

Culture and values 

Pearson’s core values – to be brave, imaginative, decent and 
accountable – go to the heart of our mission to improve learning 
outcomes, and the board and employees are committed to 
demonstrating these characteristics throughout their work and 
deliberations. The board monitors the culture of the company and 
levels of employee engagement and advocacy with the assistance 
of its reputation and responsibility committee and through regular 
updates from the chief human resources offi  cer. It aims to foster 
a culture of collaboration, diversity and inclusion at all levels, 
including by engaging with employees from across Pearson at 
various events throughout the year.

Board attendance

Directors are encouraged to attend all board and committee 
meetings but in certain circumstances, such as due to pre-existing 
business or personal commitments, directors may be unable to 
attend. In these circumstances, directors receive relevant papers 
and, where possible, will communicate any comments and 
observations in advance of the meeting for raising as appropriate 
during the meeting. They are updated on any developments after 
the meeting by the chairman of the board or committee, as 
appropriate. Individuals’ attendance at board and committee 
meetings is considered, as necessary, as part of the formal 
annual review of their performance. 

The following table sets out the attendance of the company’s 
directors at scheduled board meetings during(cid:98)2016:

Board meetings attended

Chairman

Sidney Taurel

Executive directors

John Fallon

Coram Williams

Non-executive directors

Elizabeth Corley

Vivienne Cox

Josh Lewis

Linda Lorimer

Harish Manwani

Tim Score

Lincoln Wallen

Succession planning

7/7

7/7

7/7

7/7

7/7

7/7

7/7

7/7

7/7

7/7

The board considers oversight of succession planning – not only 
at board and executive management level but for all key positions 
throughout the business – as one of its prime responsibilities, 
assisted by the nomination & governance committee. 

The company has formal contingency plans in place for temporary 
absence of the chief executive for health or other reasons. The 
matter of chief executive succession is a standing item for discussion 
and review by the chairman and chief executive annually. Succession 
planning for the board and chair is also considered annually, and 
as part of the recent restructuring programme, there has been 
a review of key positions at executive management level. 
Read more about Talent and succession planning on p69 

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66

Pearson plc Annual report and accounts 2016

Board governance and activities

The board meets with local staff  and senior management every time 
board meetings are held away from the head offi  ce, such as during 
the board’s 2016 visits to Bloomington, Minnesota and Hoboken, 
New Jersey. In addition, a number of London-based employees 
attended a reception with the board as part of its December 
meeting schedule. This(cid:98)allows the non-executive directors to share 
their experience and expertise with employees as well as(cid:98)allowing 
them to better understand their abilities and motivations, helping 
them to assess the company’s prospects and plans for(cid:98)succession.

Board evaluation

The board evaluation for 2016 was an internal assessment of board 
performance led by Vivienne Cox, senior independent director. 
In terms of process, a questionnaire was distributed as an advance 
indication of the evaluation’s proposed areas of focus, following 
which Ms Cox held an open discussion with each director on an 
individual basis. Board members’ views were sought on a range 
of areas including boardroom dynamics, strategy, risk, quality of 
information, market knowledge and board composition.

Feedback and key themes

The evaluation found that the board has a culture of open and 
transparent discussion, with all directors being able to challenge 
and question rigorously. The board size and composition was felt to 
be appropriate for the business, and consideration was given to 
recruitment of future board members, including the skills, 
background and experience we might look for in any future 
non-executive directors, and succession planning for committee 
chairmen. Board members were in agreement that they should 
continue to focus on US higher education courseware at every 
meeting, and that additional measures will be built into the monthly 
dashboard to monitor this business. The directors also expressed a 
desire to make use of external expertise in digital technologies and 
agreed to explore this further. The nomination & governance 
committee will consider Ms Cox’s fi ndings and recommendations in 
greater detail in early 2017, as they commence planning for the 2017 
evaluation which will be conducted on an external basis.

We also took a number of actions in 2016 in response to feedback 
arising from the directors during the 2015 board evaluation process. 
You can read more about these actions in the table below.

Progress on fi ndings of 2015 evaluation

Finding

Response / Action taken

Overall, the style and substance of board 
papers were well liked by the board, 
although executive summaries are 
welcome where information is 
particularly detailed.

Working with senior management, the chairman introduced a monthly dashboard, presenting 
performance against a range of fi nancial and strategic KPIs, in a simple, consistent and readable style. 

The company secretarial and strategic development teams have reviewed and amended the format 
of board papers to bring greater consistency to the style and structure of the papers, including 
recommending the inclusion of a standard set of strategic information. This will be kept under review 
to ensure the papers continue to provide the appropriate level of detail in an accessible format.

Reviewing committee composition might 
allow meetings to run concurrently, 
allowing the time available to be more 
eff ectively used. 

Board dinners are most useful when 
there is a theme, a topic for discussion 
or external guests attending. 

Scheduling and frequency of board 
meetings generally considered to be 
appropriate, and there is a preference 
to set dates well in advance due to the 
full schedule.

The chairman reviewed committee composition with the non-executives and the company secretary 
during the year. Revised committee compositions were introduced with eff ect from 1 January 2017 
to allow concurrent meetings and more effi  cient use of available time. 

Whenever possible we hold a dinner for all directors prior to each board meeting. At its February 2016 
dinner, the board reviewed its 2015 evaluation exercise and the chief executive discussed changes to 
the executive team. In June, the board met with community stakeholders and education thought 
leaders at its Minnesota strategy meeting, and in October the board discussed the upcoming US 
presidential election with political analysts in New Jersey. 

We set our main meeting dates two years in advance in consultation with the board but there will 
inevitably be occasions where a meeting needs to be called at relatively short notice. On such 
occasions we facilitate directors joining by telephone or video conference, and try to accommodate 
time diff erences in doing so. 

The board fi nds it helpful to receive 
corporate aff airs updates and 
broker reports. 

We have arranged for the regular internal corporate aff airs briefi ng to be shared with non-executives, 
and the investor relations team provides a cross-section of analyst reports when appropriate to enable 
the board to keep abreast of market sentiment.

Informal product demonstrations are 
very useful in helping non-executive 
directors to better understand the 
products and customer experience.

We arranged hands-on product demonstrations at the February, June and October board meetings. Led by 
executive colleagues and product leaders, the board learned about our World Class Qualifi cations and next 
generation BTECs, six key products in higher education, and the Pearson VUE assessment methodology. 
The demonstrations were well received, and we will continue to include similar sessions at future board 
meetings when the opportunity arises.

Section 4 Governance/Leadership & eff ectiveness

67

Individual evaluation

In addition to the evaluation of the board as a whole, executives 
are evaluated each year on their performance against personal 
objectives under the company’s annual incentive plan. The chairman 
meets with each non-executive director individually on a regular 
basis and, in assessing the contribution of each, has confi rmed that 
each director continues to make a signifi cant contribution to the 
business and deliberations of the board. The non-executive 
directors, led by the senior independent director, also conduct 
an annual review of the chairman’s performance. 

Committee evaluation

All committees undertake an annual evaluation process to review 
their performance and eff ectiveness. The process involves 
distribution of questionnaires to committee members, as well as key 
stakeholders in each committee, seeking views on matters including 
committee roles and responsibilities, quality and timeliness of 
meeting materials, opportunity for discussion and debate, dialogue 
with management and access to independent advice. Responses 
are then evaluated and presented to the respective committee at a 
scheduled meeting, with key themes being drawn out for discussion. 
Read more in the committee reports on the pages that follow.

Directors’ training and induction

Directors receive a signifi cant bespoke induction programme and 
a range of information about Pearson when they join the board. 
This includes background information on Pearson and details 
of board procedures, directors’ responsibilities and various 
governance-related issues, including procedures for dealing in 
Pearson shares and their legal obligations as directors. The 
induction also typically includes a series of meetings with members 
of the board, external legal advisers and brokers, the Pearson 
executive and senior management, presentations regarding the 
business from senior executives and a briefi ng on Pearson’s 
investor relations programme. 

The induction programme for Lincoln Wallen, our most recently 
appointed non-executive director, continued into 2016, tailored 
to his specifi c areas of focus, and included time with the chief 
technology and operations offi  cer and president of our North 
American business, as well as sessions relevant to the board 
committees he has joined. In addition to matters highlighted above, 
the induction for our chairman, Sidney Taurel, included attending 
our North American higher education sales conference, the senior 
leaders’ accelerated growth meeting in Texas, a visit to our Brazilian 
businesses, and meetings with substantial shareholders throughout 
the year.

All directors receive training in the form of presentations about the 
company’s operations, through board meetings held at operational 
locations and by encouraging the directors to visit local facilities and 
management as and when their schedule allows, including if they 
are travelling to a country or region on non-Pearson business. 
The company secretary and general counsel, in conjunction with 

Pearson’s advisers, monitor legal and governance developments 
and update the board on such matters as agreed with the chairman. 
In 2016, the directors and other senior managers were briefed on 
the eff ect of the new EU Market Abuse Regulation on the company, 
and changes to their personal obligations arising from that 
legislation. Directors can also make use of external courses. 

Directors’ indemnities

A qualifying third-party indemnity (QTPI), as permitted by the 
Articles and sections 232 and 234 of the Act, has been granted by 
the company to each of its directors. Under the provisions of the 
QTPI, the company undertakes to indemnify each director against 
liability to third parties (excluding criminal and regulatory penalties) 
and to pay directors’ costs as incurred, provided that they are 
reimbursed to the company if the director is found guilty, the court 
refuses to grant the relief sought or, in an action brought by the 
company, judgment is given against the director. The indemnity 
has been in force for the fi nancial year ended 31 December 2016 
and is currently in force.

The company has purchased and maintains directors’ and offi  cers’ 
insurance cover against certain legal liabilities and costs for claims 
in connection with any act or omission by such directors and offi  cers 
in the execution of their duties.

Board committees

The board has established four formal committees: audit, 
nomination & governance, remuneration, and reputation & 
responsibility. The chairmen and members of these committees 
are appointed by the board on the recommendation (where 
appropriate) of the nomination & governance committee and 
in(cid:98)consultation with each relevant committee chairman. In(cid:98)addition 
to these formal board committees, the standing committee also 
operates with board-level input.

Learn(cid:98)more about Pearson’s governance structure on p63 

More committee information:

Audit committee

Nomination & governance committee

Remuneration committee

Reputation & responsibility committee

Standing committee

p70 

p68 

p82 

p78 

p64 

The committees focus on their own areas of expertise, enabling 
the board meetings to focus on governance and risk, strategy, 
performance, and leadership and people, thereby making the 
best use of the board’s time together as a whole. The committee 
chairmen report to the full board at each meeting immediately 
following their sessions, ensuring a good communication fl ow 
while retaining the ability to escalate items to the full board’s agenda 
if appropriate.

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68

Pearson plc Annual report and accounts 2016

Nomination & governance committee report

Role and business of the committee

The committee monitors the composition and balance of the board 
and of its committees, identifying and recommending to the board 
the appointment of new directors and/or committee members. 
The committee also oversees talent and succession plans for 
senior roles. 

Board search

Pearson uses a number of leading fi rms in its board search activities 
and ensures that we retain good relationships with these fi rms. 
However, no appointment or board search activity was undertaken 
during 2016. 

Changes to committee and 2016 activity

During 2016, in response to feedback from the chairman and other 
members of the board, a comprehensive review was carried out to 
look at the work done by each committee. The intention was to 
ensure the board worked eff ectively and used its time together 
well. As a result, changes were made to the membership of each 
committee and the role of the nomination committee was expanded 
to include corporate governance matters, including board diversity, 
oversight of the annual board evaluation processes, the company’s 
corporate governance policies and practices, compliance with the 
Code, and oversight of director induction and training. In respect 
of its governance remit, the committee will primarily take on the 
role of reviewing current practices on behalf of the board, and 
recommending actions or changes for the board’s formal approval.

As senior independent director, I have taken on the chairmanship 
of the committee, with the other members being independent 
non-executive directors, including the chairmen of the audit and 
remuneration committees, and the chairman of the board. The chief 
executive and other senior management attend committee 
meetings by invitation. 

During the year, I was pleased to be invited by Kate James, 
Pearson’s chief corporate aff airs and global marketing offi  cer 
and executive sponsor of our Women in Leadership and Learning 
network (WILL) to give a virtual talk to employees on career 
and professional development.

Diversity

The board embraces the Code’s underlying principles with regard to 
board balance and diversity, including gender diversity. The 
committee ensures that the directors of Pearson demonstrate a 
broad balance of skills, experience and nationalities, to support 
Pearson’s strategic development and refl ect the global nature of 
our business. Appointments are made on merit and relevant 
experience, while taking into account the broadest defi nition 
of diversity.

Committee chairman 
Vivienne Cox 

Members Elizabeth Corley, 
Vivienne Cox, Josh Lewis, 
Harish Manwani, 
Tim Score and Sidney Taurel 

“ As Pearson focuses on the changing 
needs of the world’s education markets, 
the committee’s role is to ensure the 
right leadership is in place to steer 
the company forward.”

Committee responsibilities include:

Appointments

Identifying and nominating 
candidates for board vacancies.

Balance

Succession

Ensuring that the board and its committees 
have the appropriate balance of skills, 
experience, independence, diversity and 
knowledge to operate eff ectively.

Reviewing the company’s leadership 
needs with a view to ensuring the continued 
ability of the organisation to compete in 
the marketplace.

Governance

Review and oversight of Pearson’s corporate 
governance framework, board evaluation and 
training plans, and board diversity policy.

Terms of reference

The committee has written terms of reference which clearly set out 
its authority and duties. These are reviewed annually and can be 
found on the company website www.pearson.com/governance 

Attendance 

Attendance by directors at nomination committee meetings 
throughout 2016:

Meetings attended

Sidney Taurel

Elizabeth Corley

Vivienne Cox

Josh Lewis

Linda Lorimer1

Harish Manwani

Tim Score

Lincoln Wallen1

2/2

2/2

2/2

2/2

2/2

2/2

2/2

2/2

Note 1: Linda Lorimer and Lincoln Wallen stepped down from the 
nomination committee on 31 December 2016.

Section 4 Governance/Leadership & eff ectiveness

69

We are pleased with the gender diversity of the Pearson board, 
having exceeded Lord Davies’ 2015 target with 30% female 
representation on the board; however, we note the fi ve 
recommendations of the Hampton-Alexander Review aimed at 
continuing to improve the representation of women in the 
leadership of large listed companies, and we are committed to work 
towards these. The recommendations include voluntary targets of 
at least 33% female representation on the board, executive 
committee and in their direct reports, increased transparency by 
companies in this regard, and proactive involvement of nomination 
committees in overseeing progress in these areas.

The chief executive and the chief fi nancial offi  cer are both members 
of the board. Among the other ten members of the executive team 
there are two females (20%), although for most of 2016 the 
percentage was 22% (two members out of nine). The senior 
leadership team, the two levels of managers reporting to the chief 
executive, has 32% women. This gives us confi dence that we have a 
strong pipeline of women coming through, and the committee 
will monitor their development, and the development of all key 
talent, with care.

We also welcome the Parker Review’s recent report into ethnic 
diversity on UK boards, including the voluntary target of at least 
one director of colour by 2021, and will consider the report’s 
recommendations carefully when reviewing our board diversity policy 
and throughout our senior management succession planning process.

Learn(cid:98)more about diversity and inclusion throughout Pearson 
on p24 

Committee aims for 2017

With the committee’s expanded remit, we will have a full agenda 
for 2017, with a particular focus on planning for our three-yearly 
external board evaluation, reviewing the board’s diversity policy 
and objectives, and ongoing oversight of governance and succession 
planning activity.

Talent and succession planning

At a joint session with the board in April 2016, led by the 
chief human resources offi  cer, the committee reviewed the 
talent and leadership implications of the growth and 
simplifi cation plan, succession planning for chief executive 
and other Pearson executive roles, development of senior 
leadership talent, and high potential talent beyond the 
senior leadership group.

The committee was reminded of Pearson’s talent philosophy 
which relates to the achievement of measurable goals, 
transparency and the Pearson behaviours – brave, 
imaginative, decent and accountable. The committee agreed 
the characteristics to be demonstrated by all leaders, 
refl ecting business priorities.

The committee noted the strengthening of the executive team 
and a number of expanded roles over the past year as a result 
of the continuing Group-wide transformation. They reviewed 
in detail each member of the executive including identifying 
immediate interim successors for each executive role and 
discussing the longer term succession pipeline. Diversity in 
senior roles was discussed and the directors were keen to 
understand what more could be done to measure diversity 
and to think about it in its broadest sense and its alignment 
with the business strategy.

The committee concluded that Pearson has a strong talent 
bench, noting certain areas for improvement in terms of 
diversity and the succession pipeline, and off ered their 
assistance as mentors to help in the development of key 
talent, as and when considered appropriate.

Vivienne Cox 
Chairman of nomination & governance committee

Nomination committee meeting focus during 2016

Area of responsibility

Activity

Appointments

  Appointment of Linda Lorimer as chairman of reputation 
& responsibility committee

  Appointment of Vivienne Cox as chairman of nomination 
& governance committee

Balance

  Reviewing composition and remit of board committees

Succession

  Succession planning for executive director 
and executive management roles

  Review of senior management and high potential 
talent pipeline

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70

Pearson plc Annual report and accounts 2016

Audit committee report

Committee chairman 
Tim Score 

Members Elizabeth Corley3, Vivienne Cox, 
e Cox, 
Linda Lorimer, Tim Score 
and Lincoln Wallen

“ As a committee we provide independent 
scrutiny and challenge in times of 
strategic shift and operational 
enhancements throughout Pearson.”

Committee responsibilities include oversight of:

Reporting

The quality and integrity of fi nancial reporting 
and statements and related disclosure.

Policy

Group policies, including accounting 
policies and practices.

External 
audit

External audit, including the appointment, 
qualifi cation, independence and the 
performance of the external auditor.

Risk & 
internal control

Risk management systems and internal 
control environment including the 
performance of the internal audit function.

Compliance 
& governance

Compliance with legal and regulatory 
requirements in relation to fi nancial 
reporting and accounting matters.

Terms of reference

The committee has written terms of reference which clearly set out 
its authority and duties. These are reviewed annually and can be 
found on the company website www.pearson.com/governance

Audit committee role 

The committee has been established by the board primarily for the 
purpose of overseeing the accounting, fi nancial reporting, internal 
control and risk management processes of the company and the 
audit of the fi nancial statements of the company. As a committee, 
we are responsible for assisting the board’s oversight of the quality 
and integrity of the company’s external fi nancial reporting and 
statements and the company’s accounting policies and practices.

Pearson’s internal auditor has a dual reporting line to the chief 
fi nancial offi  cer and to me, and external auditors have direct access 
to the committee to raise any matters of concern and to report on 
the results of work directed by the committee. As audit committee 
chairman, I report to the full board at every board meeting 
immediately following a committee meeting. I also work closely 
with the chief fi nancial offi  cer outside of the formal meeting 
schedule to ensure robust oversight and challenge in relation 
to fi nancial control and risk management.

Provision of non-audit services by external auditors 

As a committee, we review the independence of the external 
auditors, including the provision of non-audit services to ensure 
that there is an appropriate audit relationship and that auditor 
objectivity and independence are upheld. During 2016, the 
committee approved revisions to Pearson’s external auditor 
policy to take account of changes to the regulation of non-audit 
services which may be provided by external auditors. Learn more 
about auditors’ independence on p74 and note 4 to the 
consolidated fi nancial statements.

Audit committee changes

In March 2016, Lincoln Wallen joined the committee, bringing 
extensive technology experience; and, as a result of the work 
conducted by the nomination committee and Mr Taurel to examine 
the composition and remit of the board’s committees, Elizabeth 
Corley joined the committee with eff ect from 1 January 2017. 
As a committee, we have a good balance of skills and knowledge 
with experience covering all aspects of the sector in which 
Pearson operates – education, digital and services, and our 
key geographic markets.

Attendance 

Fair, balanced and understandable reporting

Attendance by directors at audit committee meetings 
throughout(cid:98)2016:

Vivienne Cox1

Linda Lorimer

Tim Score

Lincoln Wallen2

Meetings attended

2/4

4/4

4/4

3/3

Note 1: Ms Cox was unable to attend two meetings due to (i) a pre-existing 
work commitment and (ii) her CBE investiture ceremony. On both 
occasions, Ms Cox communicated her observations to the committee 
chairman ahead of the meeting.
Note 2: Mr Wallen joined the audit committee on 1 March 2016.
Note 3: Elizabeth Corley joined the audit committee on 1 January 2017.

We are mindful of the Code’s provision C.1.1 relating to fair, balanced 
and understandable reporting and we build suffi  cient time into 
our annual report timetable to ensure that the full board receives 
suffi  cient opportunity to review, consider and comment on the 
report as it progresses. Learn more about fair, balanced and 
understandable reporting on p110 

Risk assessment, assurance and integrity

A key role of the committee is to provide oversight and reassurance 
to the board with regard to the integrity of the company’s fi nancial 
reporting, internal control policies, and procedures for the 
identifi cation, assessment and reporting of risk. During 2016, we 
conducted a number of deep dives into selected principal risks, 
and the key risks on which the committee focused throughout the 
year are set out below. Learn more about principal risks and 
uncertainties on p47-55 

Section 4 Governance/Accountability

71

Business transformation

Ongoing business transformation is one of Pearson’s key risks 
and opportunities. The Enabling Programme (TEP) is an important 
operational simplifi cation project covering Pearson’s key enterprise 
resource planning technology and processes including fi nancial and 
HR systems and processes, and the committee received an update 
at each meeting as TEP progressed during the year. The key area of 
focus for the committee throughout the year was oversight of the 
implementation in the UK, which was the fi rst sector of Pearson to 
go live, acting as a pilot for some of the global design decisions. 
Of particular importance before go-live were the complexities in 
Pearson’s business model, the number of key interfaces and the 
need to address the customer-facing platforms as a priority. The 
committee focused on the schedule and risks to the UK go-live in 
relation to integration, design and build, and data, considering 
how those could be mitigated. They reviewed the operation of the 
TEP steering committee and agreed upon the timing and scope of 
PwC’s external assurance work to complement the Group’s own 
programme assurance activities. 

The HR systems go-live took place in the UK without major issue. 
The main fi nance system go-live in the UK took place in July 2016, 
and the committee continued to monitor TEP as the systems became 
embedded into business practices, noting that issues had been 
experienced due in part to complex data transition. These were 

addressed in a methodical manner, with customer and year end 
issues being the priority. The committee discussed with 
management the lessons learned from the UK implementation, 
and heard how those would help to shape the governance structure 
for the US deployment with plans having been developed to de-risk 
the US implementation and to phase it over a longer period, 
expected to start in Q4 2017, with the rest of world implementation 
pushed back for 12 months. The committee will continue to consider 
TEP at each meeting as the project progresses throughout 2017. 
Learn more about The Enabling Programme on p48 

Data security and data privacy 

The committee held deep dives with the chief technology & 
operations offi  cer, chief information security offi  cer and chief 
privacy offi  cer to examine progress made in the second year of 
enhancements, and consider where eff orts should be focused. 
A number of actions had been taken to strengthen the security 
of Pearson’s technology estate, which increased visibility over 
the infrastructure and improved resilience to external attacks. 
The committee discussed the company’s approach to dealing with 
information security and data privacy in legacy products, and how 
these would be addressed in products in the development pipeline. 
They heard how technology and legal teams had conducted a 
detailed review of Pearson’s top products, including all of the key 
US and UK school assessment products and covering at least half 

Audit committee meeting focus during 2016

Area of responsibility

Activity

Reporting

  Accounting and technical updates

  Impact of legal claims and regulatory 
issues on fi nancial reporting

  2015 annual report and accounts: 
preliminary announcement, fi nancial 
statements and income statement

  Fair, balanced and understandable, 
Going concern and viability statements

  Form 20-F and related disclosures 
including annual Sarbanes-Oxley Act 
section 404 attestation of fi nancial 
reporting internal controls

  Review of interim results and 
trading updates

Policy

  Accounting matters and 
Group accounting policies

  Analysis supporting viability statement 
Read more on p55 

  Annual review of treasury policy 
and strategy

External 
audit

Risk & 
internal control

  Provision of non-audit 
services by PwC

  Receipt of external auditors’ 
report on Form 20-F and 
year-end audit

  Half year review

  Internal audit activity reports 
and review of key fi ndings

  Enterprise risk management 
Read more on p44-46 

  2017 internal audit plan

  Legacy product review

  Annual review and approval of external 
auditor policy

  Tax strategy

  Reappointment of external auditors

  Confi rmation of auditor independence

  Remuneration and engagement letter 
of external auditors

  2016 external audit plan

  Plans for audit tender

  Review opinion on interim results

  Review of the eff ectiveness of 
external auditors

  Assessment of the eff ectiveness of 
internal control environment and risk 
management systems

  Business resiliency, including crisis 
management

  Health and safety

  Risk deep dives: data security; data 
privacy; anti-bribery and corruption; tax

  Data security incident reporting

  Legal risk review

  Royalties update

  Oversight of The Enabling Programme

Compliance 
& governance

  Fraud, whistleblowing reports 
and Code of Conduct matters

  Compliance with UK 
Corporate Governance Code

  Review of the committee’s 
terms of reference

  The Enabling Programme 

 Schedule of authorities

  Compliance with SEC and NYSE 
requirements including 
Sarbanes-Oxley Act

  Review of the eff ectiveness of the 
committee and the Group internal 
audit function

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72

Pearson plc Annual report and accounts 2016

Audit committee report

of Pearson’s digital revenues, and had developed a detailed risk 
management plan. Awareness and training campaigns continued to 
be rolled out to employees on both data security and data privacy, 
as employee education and cultural change would be key in ensuring 
integrity of systems and protection of data, and the company’s data 
privacy governance continued to develop through implementation 
of new Group-wide policies and data privacy network.

Anti-bribery and corruption (ABC)

The committee received an update on the global landscape for 
ABC regulatory enforcement actions, highlighting an increasing 
focus in Brazil, India and China, where Pearson has a number of 
businesses. The committee heard that Pearson has in place a good 
global ABC framework that is working eff ectively, and noted that 
a particular focus area for 2017 would be third-party risk, including 
review of due diligence on partners and the supply chain.

Pearson’s ABC infrastructure includes a network of local compliance 
offi  cers based in-country, being mainly members of the legal team. 
These offi  cers have assumed responsibility for ABC compliance in 
their respective businesses, and function as the ‘eyes and ears’ of 
the organisation with the oversight of the central compliance and 
legal teams. The committee also reviewed ongoing work to train 
employees throughout the business in ABC matters, and noted that 
momentum continues to build within the organisation, thanks in 
part to the establishment of a cross-functional compliance council 
and co-ordinated communication and awareness campaigns.

Tax

At a risk deep dive into Pearson’s tax strategy led by the senior vice 
president (SVP) tax, the committee discussed the complexities and 
uncertainties in the global tax environment, noting that UK and US 
tax reform was possible as a result of the UK’s decision to leave the 
European Union and the new administration in the US, as well as the 
EU’s clarifi cation on its perception of ‘inappropriate tax benefi ts’ in a 
number of jurisdictions, although the nature of any regime changes 
and the likely impact on Pearson was still very unclear. Management 
confi rmed that they were fully prepared to review Pearson’s Group 
tax strategy in 2017 if required as the exact position began to take 
shape. The committee noted that for the major countries in which 
Pearson operates the overall tax function was centralised and 
strong control operated from the Group tax function. For other 
countries tax controls are de-centralised in terms of day-to-day 
oversight, but the senior tax management team maintained good 
relationships with operations throughout the world and were well 
informed as to the tax position and possible risks across Pearson’s 
global businesses.

Audit committee meetings and activities 

At every meeting, the committee considered reports on the activities 
of the internal audit and compliance functions, including the results 
of internal audits, risk reviews, project assurance reviews and fraud 
and whistleblowing reports. The committee also monitored the 
company’s fi nancial reporting, internal controls and risk management 
procedures, reviewed the non-audit services provided by PwC and 
considered any signifi cant legal claims and regulatory issues in the 
context of their impact on fi nancial reporting. 

In February 2017, the committee also considered the 2016 annual 
report and accounts, including the preliminary announcement, 
fi nancial statements, strategic report and directors’ report.

Learn more about the key activities of the audit committee 
on p71 

Additional meeting attendees 

In addition to the committee members, advisers and executives 
from across the business also attended meetings during the year, 
as outlined in the table below. This gives the committee direct 
contact with key leadership. The chairman and chief executive each 
attend at least one meeting per year, and the chief executive also 
attends for discussion of matters with an operational focus. The 
committee also met regularly in private with the external auditors 
and the SVP internal audit and compliance. 

Attendees

Chief fi nancial offi  cer

Legal counsel

SVP internal audit and compliance

SVP group fi nance

SVP fi nance, group reporting

Vice president compliance and risk assurance

Company secretary

Audit committee training 

Meetings attended

4/4

4/4

4/4

4/4

4/4

4/4

4/4

The committee receives regular technical updates as well as 
specifi c or personal training as appropriate. In July 2016, 
PwC led a training session for the committee on regulatory 
updates, culture and behaviours. 

Committee members also meet with local management on a 
periodic basis, such as when travelling for overseas board meetings, 
in order to gain a better understanding of how Pearson’s policies 
are embedded in operations.

Members

All of the audit committee members are independent non-
executive directors and have fi nancial and/or related business 
experience due to the senior positions they hold or have held in 
other listed or publicly traded companies and/or similar public 
organisations. Tim Score, who assumed the chairmanship of the 
committee in April 2015, is the company’s designated fi nancial 

expert, having recent and relevant fi nancial experience, and is 
an Associate Chartered Accountant. He also serves as audit 
committee chairman for The British Land Company plc. 
The qualifi cations and relevant experience of the other 
committee members are detailed on p60-61 

Section 4 Governance/Accountability

73

Committee evaluation

The committee undertakes an annual evaluation process to review 
its own performance and eff ectiveness, as well as that of the 
external auditors and Pearson’s internal audit function. 

In reviewing its own eff ectiveness, the committee sought input from 
its members, the chairman, the lead external audit partner, and senior 
executives. The responses illustrated an eff ective committee, which 
uses its time well and has an appropriate focus on the key issues.

External audit

Oversight of external auditors

The committee reviews and recommends to the board the 
appointment of the external auditors, taking account of the views of 
management. 

The committee reviewed the eff ectiveness and independence of 
the external auditors during 2016, as it does every year, and remains 
satisfi ed that the auditors provide eff ective independent challenge 
to management.

The external auditor review was conducted by distributing a 
questionnaire to key audit stakeholders including members of the 
audit committee, the chief executive, chief fi nancial offi  cer, company 
secretary, SVP internal audit and compliance, SVP fi nance for each 
business area and other heads of corporate functions. Overall, 
responses to the questionnaire were very positive, indicating an 
eff ective external audit process. 

In addition, in accordance with Pearson’s external auditor policy, 
internal audit performs an annual assessment of audit fees, services 
and independence. Both the preceding review and the internal audit 
review are considered by the committee in forming its 
recommendation to the board in respect of the appointment and 
compensation of the external auditors. 

The committee will continue to review the performance of the 
external auditors on an annual basis and will consider their 
independence and objectivity, taking account of all appropriate 
guidelines. There are no contractual obligations restricting the 
committee’s choice of external auditors. In any event, the external 
auditors are required to rotate the audit partner responsible for 
the Pearson audit every fi ve years. The current lead audit partner 
rotated onto Pearson’s audit in 2013.

Audit tendering and rotation

Pearson’s last audit tender was in respect of the 1996 year end, 
and resulted in the appointment of Price Waterhouse as auditors. 
Developments at an EU level regarding mandatory audit rotation 
for listed companies have changed the UK landscape on audit 
tendering and rotation. The committee has reviewed the timetable 
for tendering and has taken into account relevant regulation and 
guidance. EU regulations and the ruling by the Competition and 
Markets Authority (CMA) impose mandatory tendering and rotation 
requirements, with EU rules requiring a new auditor to be appointed 
no later than for the 2024 fi nancial year end.

In considering the appropriate audit tender timetable for Pearson 
in light of these requirements, the committee has also taken account 
of the signifi cant business change being experienced by the Group 

and is monitoring the extent to which the Group is drawing upon 
the services of other accounting fi rms. As noted elsewhere within 
this report, a series of programmes is underway throughout 
Pearson to implement major effi  ciency improvements across all our 
enabling functions – technology, fi nance, HR – to bring the general 
and administrative costs of running Pearson more in line with global 
best practice. These include a major transformation programme 
– The Enabling Programme (TEP) – which includes the 
implementation of new fi nancial systems and changes to our 
transaction processing and control activities, which launched in the 
UK during 2016, and is expected to be rolled out throughout our 
businesses by 2020. Pearson is supported in these changes, such as 
in project assurance matters, and more broadly, by external 
advisers including accounting fi rms.

In its report last year, the committee expressed its intention to 
initiate a tender process during 2018, in order for the auditor 
selected to be in place in time for the audit of the fi nancial year 
ending 31 December 2018. Due to the status of TEP and the 
involvement of accounting fi rms advising on TEP and other change 
projects, the committee is of the opinion that the level of disruption 
likely with a change of auditor, as well as the focus required by 
fi nance and management teams to conduct the tender process 
thoroughly and eff ectively, may unduly impact the Group and 
would not be in the best interests of shareholders. The committee 
therefore agreed at its meeting in December 2016 that it was 
appropriate in the current circumstances to defer the timing of the 
audit tender for the foreseeable future. 

It is the current expectation of the committee that an audit tender 
process will commence in 2022 in order for the auditor selected as 
a result of the tender to be appointed for the fi nancial year ending 
31 December 2023. It would be our intention to look to accelerate 
this timing if feasible and appropriate following the completion of 
TEP , and we would communicate any change in our plans to 
shareholders in advance of any decision. For the reasons outlined 
above, the committee considers this timing to be in the best 
interests of Pearson’s shareholders and will continue to monitor 
this annually in light of the eff ectiveness and independence of the 
current auditors, as well as considering whether the timing remains 
appropriate in light of business developments. 

Once the next audit tender occurs, Pearson will adopt a policy 
of putting the audit contract out to tender at least every ten years.

Compliance with the CMA Order

Pearson confi rms that it was in compliance with the provisions 
of The Statutory Audit Services for Large Companies Market 
Investigation (Mandatory Use of Competitive Tender Processes and 
Audit Committee Responsibilities) Order 2014 during the fi nancial 
year ended 31 December 2016. Learn more about Auditors’ 
independence and non-audit services on p74 

Review of the external audit

During the year, the committee discussed the planning, conduct 
and conclusions of the external audit as it proceeded.

At the July 2016 audit committee meeting, the committee discussed 
and approved the external audit plan and reviewed the key risks of 
misstatement of Pearson’s fi nancial statements, which were 
updated at the December 2016 committee meeting. 

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74

Pearson plc Annual report and accounts 2016

Audit committee report

The table opposite sets out the signifi cant issues considered by the 
audit committee together with details of how these items have 
been addressed. The committee discussed these issues with the 
auditors at the time of their review of the half-year interim fi nancial 
statements in July 2016 and again at the conclusion of their audit 
of the fi nancial statements for the full year in February 2017. 

All the signifi cant issues were areas of focus for the auditors. 
Learn more in the Independent auditors’ report on p114-121 

In December 2016, the committee discussed with the auditors 
the status of their work, focusing in particular on internal controls 
and Sarbanes-Oxley testing, and covering the signifi cant issues 
outlined below.

As the auditors concluded their audit, they explained to the 
committee: 

Their work in evaluating management’s goodwill impairment 
exercise 

Their focus on segments, cash-generating units (CGUs) and goodwill 
impairment and the related impact of Pearson’s transformation

The audit committee approves all audit and non-audit services 
provided by PwC. Our policy on the use of the external auditors for 
non-audit services has been updated to refl ect the restriction on the 
use of pre-approval in the 2016 FRC Guidance on audit committees, 
and accordingly all non-audit services, irrespective of value, are 
required to be approved by the audit committee. In particular, we 
now expressly prohibit the provision of certain tax, HR and other 
services by our external auditor. We will continue to review non-
audit services on a case by case basis, including the eff ectiveness 
and appropriateness of our updated policy. The policy on provision 
of non-audit services by external auditors in use in 2016 was in line 
with previous FRC requirements. Where appropriate, during 2016, 
services were tendered prior to a decision being made as to whether 
to award work to the auditors.

The audit committee receives regular reports summarising the 
amount of fees paid to the auditors. During 2016, Pearson spent 
£1.4m less on non-audit fees with PwC compared with 2015, due to 
a reduction in billing on tax services and on the Effi  cacy programme. 
For 2016, non-audit fees represented 35% of external audit fees 
(57% in 2015). 

The work they had conducted over revenue, to apply independent 
oversight and assess several complex revenue contracts, including 
judgements in relation to provisions for returns

The work they had done to understand Pearson’s tax strategy and 
identify business and legislative risks, to evaluate key underlying 
assumptions and assess the recoverability of deferred tax assets

For all non-audit work in 2016, PwC was selected only after 
consideration that it was best able to provide the services 
we required at a reasonable fee and within the terms of our 
external auditors policy. To assist in ensuring that independence 
and objectivity is maintained, for forward-looking tax advisory 
and due diligence work PwC assigns a diff erent partner from the 
one leading the external audit. 

Their evaluation of the recoverability of investments in digital 
platforms and pre-publication assets

The results of their controls testing for Sarbanes-Oxley Act 
section 404 reporting purposes and in support of their fi nancial 
statements audit

The results of the company’s going concern and viability 
statement reports

Their assessment of the amounts disclosed as arising from the 
major restructuring programme in 2016.

The auditors also reported to the committee the misstatements that 
they had found in the course of their work, which were insignifi cant, 
and the committee confi rmed that there were no material items 
remaining unadjusted in these fi nancial statements. 

Auditors’ independence

In line with best practice, our relationship with PwC is governed 
by our external auditors policy, which is reviewed and approved 
annually by the audit committee. The policy establishes procedures 
to ensure the auditors’ independence is not compromised, as well 
as defi ning those non-audit services that PwC may or may not 
provide to Pearson. These allowable services are in accordance 
with relevant UK and US legislation. 

Signifi cant non-audit work performed by PwC during 2016 included:

Audit-related work in relation to potential and actual corporate 
fi nance transactions

Tax compliance services related to a routine audit by the US Internal 
Revenue Service

Tax advisory work on a number of UK, US and international 
tax matters

Consulting services related to the establishment of an auditable 
effi  cacy framework

Audit of IT general controls mandated by contractual commitments.

A full statement of the fees for audit and non-audit services is 
provided in note 4 to the consolidated fi nancial statements on p140.

Tim Score 
Chairman of audit committee

Section 4 Governance/Accountability

75

Signifi cant issues 

Area of focus

Issue

Action taken by audit committee

Outcome

Impairment 
reviews

Read more in note 11 
on p147-150 

Revenue 
recognition

Pearson carries signifi cant 
goodwill intangible asset 
balances. There is judgement 
exercised in the identifi cation 
of CGUs and the process of 
allocating goodwill to CGUs 
and aggregate CGUs and 
in the assumptions underlying 
the impairment review. In 
2016, Pearson made further 
signifi cant impairments 
to goodwill in its North 
American business.

Pearson has a number of 
revenue streams where 
revenue recognition practices 
are complex and management 
assumptions and estimates 
are necessary.

Tax

There are a number of issues 
in diff erent countries where 
management judgements and 
assumptions are made as to 
the correct tax treatment.

Restructuring

Returns

Pearson announced a 
signifi cant restructuring 
programme in early January 
2016. There are a number of 
accounting judgements to 
be made regarding 
categorisation and timing 
of recognition of cost.

In light of signifi cant returns in 
the period, we reviewed our 
policy on reserving for returns.

  The committee considered the results of the Group’s 
annual goodwill impairment review and the key 
assumptions which are considered to be the cash fl ows 
derived from strategic and operating plans, long-term 
growth rates and the weighted average cost of capital. 
The committee considered the sensitivities to changes in 
assumptions and the related disclosures required by 
IAS 36 ‘Impairment of Assets’. The committee noted 
that a signifi cant impairment had arisen in North America 
as a result of revised expectations for cash fl ows 
associated with the US higher education courseware 
business over the strategic plan period. The committee 
also considered sensitivity to assumptions in relation to 
other businesses.

  The committee regularly reviews revenue recognition 
practice and the underlying assumptions and estimates. 
In addition, the committee has visibility of internal audit 
fi ndings relating to revenue recognition controls and 
processes and routinely monitors the views of external 
auditors on revenue recognition issues. During the year, 
the committee continued to monitor the impact of the new 
revenue recognition standard, IFRS 15 ‘Revenue from 
Contracts with Customers’, and noted progress on the 
conversion project including the identifi cation of potential 
changes to revenue recognition models across the key 
revenue streams. The committee noted that the standard 
would be adopted by Pearson in 2018 and considered the 
transition options permitted under the standard.

  The committee considered Pearson’s approach to tax 
provisioning. Pearson operates in a large number of 
countries and, accordingly, its earnings are subject to tax 
in many jurisdictions. The judgement in relation to tax 
provisioning is a combination of the committee’s 
assessment of the specifi c open tax issues and also a 
review of the time periods in which Pearson’s tax aff airs 
are open to enquiry by local tax inspectors in jurisdictions 
where it has a larger taxable presence. The committee 
addressed this matter through the presentation of two 
management reports on Pearson’s tax aff airs by the head 
of Group tax and through a presentation of the external 
auditors’ assessment of the company’s tax provisioning.

  Annual impairment 
review fi nalised with 
confi rmation of 
impairment in the North 
America business and 
suffi  cient headroom in 
other CGUs.

  Assumptions underlying 
revenue recognition 
were reviewed and 
challenged and 
considered to be 
appropriate. Progress 
on the project to convert 
to IFRS 15 and initial 
fi ndings were reviewed.

  The committee was 
satisfi ed with Pearson’s 
approach to tax 
provisioning taking 
account of the views of 
management and the 
assessment of the 
external auditors.

  The committee reviewed progress on the restructuring 
programme and considered the judgements required in 
accounting for the costs of redundancy, property 
rationalisation, renegotiation of supplier contracts and 
closure of certain systems, platforms and products. 
The committee also considered the disclosure of 
restructuring in Pearson’s adjusted measures.

  The committee 
confi rmed that the 
accounting and 
disclosure for the 
restructuring 
programme was 
appropriate.

  The committee considered return provisioning for the 
higher education courseware business following a high 
level of returns from retailers during the year. The returns 
methodology for this business was changed to focus more 
on customer and channel rather than academic discipline.

  Assumptions underlying 
the new returns reserve 
methodology were 
reviewed and agreed as 
being more appropriate 
in the light of recent 
developments.

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76

Pearson plc Annual report and accounts 2016

Risk governance and control

Control environment

The board of directors has overall responsibility for Pearson’s 
systems of internal control and risk management, which are 
designed to manage, and where possible mitigate, the risks facing 
Pearson, safeguard assets and provide reasonable, but not 
absolute, assurance against material fi nancial misstatement or 
loss. The board of directors confi rms that it has conducted a review 
of the eff ectiveness of Pearson’s systems of risk management 
and internal control in accordance with provision C.2.3 of the Code 
and the FRC Guidance on Risk Management, Internal Control and 
Related Financial and Business Reporting (FRC Guidance). These 
systems have been operating throughout the year and to the 
date of this report. 

The board has delegated responsibility for monitoring the 
eff ectiveness of the company’s risk management and internal 
control systems to the audit committee. The audit committee 
oversees a risk-based internal audit programme, including periodic 
audits of the risk processes across the organisation. It provides 
assurance on the management of risk, and receives reports on the 
effi  ciency and eff ectiveness of internal controls. Each business 
area, including the corporate centre, maintains internal controls 
and procedures appropriate to its structure, business environment 
and risk assessment, while complying with company-wide policies, 
standards and guidelines. 

Internal control and risk management

Our internal controls and risk oversight are monitored and 
continually improved to ensure their compliance with FRC Guidance. 
Our risk journey is described more thoroughly in the risk 
management section on p44-46. 

Pearson’s board of directors are ultimately accountable for eff ective 
risk management in Pearson and determine our strategic approach 
to risk. They agree risk appetite targets early in the year, receive and 
review semi-annual reports on the ERM process and the status of 
top Group-level risks. 

They are supported in the following ways: 

The audit committee is responsible for overseeing internal controls 
within Pearson which includes determining the risk appetite 
(recommended by Pearson executive management), reviewing 
and commenting upon key risks and ensuring that risk management 
is eff ective

Pearson’s executive and leadership teams are responsible for 
identifying and mitigating risks, supported by the ERM team. 
Risk ownership was included in Pearson executive leadership 
goals for 2016 where appropriate

Leaders and managers at all levels in Pearson are responsible 
for managing risk in their area of responsibility, including the 
identifi cation, assessment and treatment of risk

The ERM team owns the overall risk management framework 
for the company and facilitates consolidated reporting on risk

The internal audit team provides independent assurance on the 
adequacy of the risk management arrangements in place. The 
internal audit plan is aligned to identifi ed Group-level risks reported 
by the ERM team and they present issues and risks arising from 
internal audits at each audit committee meeting. 

The involvement of the board and audit committee in the design, 
implementation, identifi cation, monitoring and review of risks 
(including setting risk appetite, determining which are principal 
to the company and how risk is being embedded in our culture) is 
outlined in more detail in the risk management section of the 
annual report on p44-46.

Financial management and reporting

There is a comprehensive strategic planning, budgeting and 
forecasting system with an annual operating plan approved by the 
board of directors. Monthly fi nancial information, including trading 
results, balance sheets, cash fl ow statements, capital expenditures 
and indebtedness, is reported against the corresponding fi gures 
for the plan and prior years, with corrective action outlined by the 
appropriate senior executive. Pearson’s senior management meets 
regularly with business area management to review their business 
and fi nancial performance against plan and forecast. Major risks 
relevant to each business area as well as performance against the 
stated fi nancial and strategic objectives are reviewed 
in these meetings.

We have an ongoing process to monitor the risks and eff ectiveness 
of controls in relation to the fi nancial reporting and consolidation 
process including the related information systems. This includes 
up-to-date Pearson fi nancial policies, formal requirements for 
fi nance to certify that they have been in compliance with policies 
and that the control environment has been maintained throughout 
the year, consolidation reviews and analysis of material variances, 
fi nance technical reviews, and review and sign-off  by senior fi nance 
managers. The Group fi nance function also monitors and assesses 
these processes, through a fi nance compliance function.

Section 4 Governance/Accountability

77

The SVP internal audit and compliance oversees compliance with 
our Code of Conduct and works with senior legal and human 
resources personnel to investigate any reported incidents including 
ethical, corruption and fraud allegations. The audit committee is 
provided with an update of all signifi cant matters received through 
our whistleblowing reporting system, together with an annual 
review of the eff ectiveness of this system. The Pearson anti-bribery 
and corruption programme provides the framework to support our 
compliance with various anti-bribery and corruption regulations 
such as the UK Bribery Act 2010 and the US Foreign Corrupt 
Practices Act.

Treasury management

The treasury department operates within policies approved by 
the board and its transactions and procedures are subject to 
regular internal audit. Major transactions are authorised outside 
the department at the requisite level, and there is an appropriate 
segregation of duties. Frequent reports are made to the chief 
fi nancial offi  cer and regular reports are prepared for the audit 
committee and the board. The treasury policy is described in 
more detail in note 19 to the consolidated fi nancial statements.

Insurance 

Pearson reviews its risk fi nancing options regularly to determine 
how the company’s insurable risk exposures are managed and 
protected. Pearson purchases comprehensive insurance cover 
and annually reviews coverage, insurers and premium spend, 
ensuring the programme is fi t for purpose and cost-eff ective.

Pearson’s insurance subsidiary, Spear Insurance Company Limited, 
is used to leverage Pearson’s risk retention capability and to achieve 
a balance between retaining insurance risk and transferring it to 
external insurers.

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These controls include those over external fi nancial reporting which 
are documented and tested in accordance with the requirements 
of section 404 of the Sarbanes-Oxley Act, which is relevant to our 
US listing. One key control in this area is the verifi cation committee, 
which submits reports to the audit committee. This committee is 
chaired by the SVP internal audit and compliance, and members 
include the chief fi nancial offi  cer, general counsel, vice president 
investor relations, company secretary as well as senior members of 
fi nancial management. The primary responsibility of this committee 
is to review Pearson’s public reporting and disclosures to ensure 
that information provided to shareholders is complete, accurate and 
compliant with all applicable legislation and listing regulations.

The eff ectiveness of key fi nancial controls is subject to management 
review and self-certifi cation and independent evaluation by the 
external auditors.

Internal audit

Pearson has an in-house internal audit function, supported by 
co-source agreements to augment our in-house resources, for 
example providing specifi c subject matter expertise or language 
skills. The internal audit function is responsible for providing 
independent assurance to management and the audit committee 
on the design and eff ectiveness of internal controls to mitigate 
strategic, fi nancial, operational and compliance risks. The SVP 
of internal audit, risk and compliance reports formally to both 
the chairman of the audit committee and the chief fi nancial 
offi  cer and internal audit’s mandate is reviewed annually by the 
audit committee. 

The internal audit plan is approved annually by the audit committee. 
Completion and changes to the plan are also reviewed and 
approved by the audit committee throughout the year. The internal 
audit plan is aligned to our greatest areas of risk as identifi ed by the 
enterprise risk management process, and the audit committee 
considers issues and risks arising from internal audits. Management 
action plans to improve internal controls and to mitigate risks, or 
both, are agreed with the business area after each audit. Formal 
management self-assessments allow internal audit to monitor 
business areas’ progress in implementing management action plans 
agreed as part of internal audits to resolve any control defi ciencies. 
Progress of management action plans is reported to the audit 
committee at each meeting. Internal audit has a formal 
collaboration process in place with the external auditors to ensure 
effi  cient coverage of internal controls. Regular reports on the 
fi ndings and emerging themes identifi ed through internal audits 
are provided to executive management and, via the audit 
committee, to the board. 

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78

Pearson plc Annual report and accounts 2016

Reputation & responsibility committee report

Reputation & responsibility committee role

The committee works to advance Pearson’s reputation and to 
maximise the company’s positive impact on society and the 
communities in which we work. 

We are committed to promoting Pearson’s 2020 sustainability plan, 
and the committee works in alignment with the company’s 
responsible business leadership council. 

Read more about our 2020 sustainability plan on p20-27.

Changes to the committee

As a result of work conducted by the nomination committee and the 
chairman of the board to examine the composition and remit of the 
board’s committees, Lincoln Wallen has joined the committee with 
eff ect from 1 January 2017, with Josh Lewis stepping down. 

I am also privileged to take over the chairmanship of the committee 
from Vivienne Cox, whom I am pleased will remain a member of the 
committee. Vivienne initiated this committee in 2012, which is now 
an important part of our governance framework. 

Areas of focus during 2016

One of our prime responsibilities is to ensure strategies are in place 
to manage and improve Pearson’s reputation. The US is our largest 
market, so it is important for the committee to consider regularly 
our US reputational management strategy. To that end, we held 
a focused meeting in early 2016, led by the SVP corporate aff airs for 
North America. We examined various aspects of our US strategy, 
including public policy initiatives, engagement with teachers and 
educators, community and stakeholder programmes, as well as 
media and brand work. We received regular updates on our US 
and global reputational work throughout the year, and in 2017 we 
intend to hold a similar focused session looking at our reputational 
management programmes in North America as well as in other 
key global markets.

Pearson will be reporting publicly, starting in 2018, on the effi  cacy 
of our products and services to demonstrate their measurable 
impact. Throughout 2016, the committee monitored the progress 
of our external reporting plans; we looked at how we are aligning 
our effi  cacy goals with our wider business strategy, and considered 
examples of product effi  cacy reports. We were joined for our 
effi  cacy sessions by PwC, which is providing external assurance 
for the effi  cacy reporting process.

Committee chairman 
Linda Lorimer 

Members Vivienne Cox, Linda Lorimer, 
da Lorimer,
n Wallen2
Harish Manwani and Lincoln Wallen2

“ Our role is to ensure sustainability, 
learner impact, and stakeholder views 
remain central to Pearson’s mission.”

Committee responsibilities include oversight of:

Reputation

Pearson’s reputation among major 
stakeholders, including governments, 
investors, employees, customers, learners and 
the education community.

Risk

Oversight of Pearson’s approach to 
reputational risk, including ensuring that clear 
roles have been assigned for management.

Sustainability

Oversight of 2020 sustainability plan and 
performance against sustainability goals 
and commitments.

Brand & 
culture

Ethics

Strategy

Management of the Pearson brand to ensure 
that its value and reputation are maintained and 
enhanced. Pearson’s approach to monitoring 
and supporting the values and desired 
behaviours that form our corporate culture.

Ethical business standards, including Pearson’s 
approach to issues relevant to its reputation 
as a responsible corporate citizen.

Strategies, policies and plans related to 
reputation and responsibility issues and the 
people, processes and policies that are in 
place to manage them.

Terms of reference

The committee has written terms of reference which clearly set out 
its authority and duties. These are reviewed annually and can be 
found on the company website www.pearson.com/governance 

Attendance 

Attendance by directors at reputation & responsibility committee 

meetings throughout 2016:

Vivienne Cox

Josh Lewis1

Linda Lorimer

Harish Manwani

Meetings attended

4/4

4/4

4/4

4/4

Note 1: Josh Lewis stepped down from the committee on 31 December 2016
Note 2: Lincoln Wallen joined the committee on 1 January 2017.

Section 4 Governance/Engagement

79

Our recent sustainability report, published in July 2016, identifi ed 
Pearson’s nine most material sustainability issues, and we have 
introduced a programme of deep dives to consider each of these 
in turn. Through these sessions the committee will consider the 
public goals and targets the company is setting to address these 
issues, and examine their associated reputational impacts. In 2016, 
we considered the work under way to improve our product 
accessibility standards, which directly supports our ambition to 
reach more learners, and looked at the progress made in 
safeguarding our learners, which aligns with our aim of being 
a trusted partner.

Read more about our material sustainability issues on p21-22.

Committee aims for 2017

Over the next year we will continue to explore Pearson’s nine most 
material sustainability issues, including employability and 21st 
Century skills, aff ordability and economic empowerment. We will 
hold a deep dive into our reputational and risk management plans 
for our growth and core markets, evaluate and refi ne our 2018 
effi  cacy reporting plans and consider performance against our 
effi  cacy growth and impact goals. In addition, we will continue 
to monitor the Pearson culture and employee engagement, 
particularly in light of the changes and rationalisations throughout 
the business in 2016, and we will review the progress made by 
Pearson’s ongoing social impact initiatives and partnerships.

Evaluation

During the year, the committee conducted its fi rst eff ectiveness 
evaluation. The process involved distribution of a questionnaire to 
committee members and senior management who regularly attend 
meetings, to evaluate the committee’s performance in line with its 
terms of reference, and to ensure that the meetings and papers 
were suffi  cient to facilitate eff ective input and challenge to the 
business. The review found that the committee performs eff ectively 
across its remit, with suffi  cient time allotted to the key areas. The 
committee has identifi ed some particular areas of focus for 2017, 
including culture and values, and examining key policy issues on 
the ground in important geographies outside the US.

Linda Lorimer
Chairman of reputation & responsibility committee

Reputation & responsibility committee meeting focus during 2016

Area of responsibility

Activity

Reputation

  Updates on reputational ‘hot topics’ at each meeting

  US reputational strategy deep dive

  Stakeholder engagement in relation to AGM

  Overview of UK apprenticeships

Risk

  Overview of reputational risk approach in growth and US markets, through in-country personnel and central corporate 
aff airs team

  Regular consideration of reputational risk dashboards

 Safeguarding deep dive

 Impact of US presidential election– preliminary view

Sustainability

 2020 sustainability plan and sustainability reporting

 Effi  cacy and research – spotlight on 2018 external effi  cacy reporting

 Effi  cacy growth and impact goals

Brand & 
culture

Ethics

Strategy

  Sustainability initiatives including the launch of the ‘Alphabet of Illiteracy’ campaign and Tomorrow’s Markets Incubator 
for employee intrapreneurs

  Demonstration of LearnED, Pearson’s online digital newsroom

 Modern Slavery Act – implications and statement 

  Consideration of ethical issues in the wider context of reputational risk identifi cation

 Social innovation and impact venturing strategy

 Pearson Aff ordable Learning Fund review

 Product accessibility deep dive

 Environmental strategy update

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80

Pearson plc Annual report and accounts 2016

Stakeholder engagement

Engaging with shareholders

Pearson has an extensive programme of communication with 
all of its shareholders – large and small, institutional and private.

Shareholder outreach In 2016, we continued with our shareholder 
outreach programme, seeing approximately 600 institutional 
and private investors at more than 300 diff erent institutions in 
Australia, Canada, Dubai, Greater China, Continental Europe, 
Japan, Singapore, the UK and the US.

Trading updates There are fi ve trading updates each year and the 
chief executive and chief fi nancial offi  cer present our preliminary 
and interim results updates. They also attend regular meetings 
throughout the year with investors in the UK and around the world, 
tailored to investor requirements, to discuss the performance of 
the company, the company’s strategy, our change programme, 
structural and cyclical changes in our markets, and risks 
and opportunities for the future. We also held an investor 
and analyst day in June 2016. You can read more about this below.

Chairman and non-executive directors The chairman meets 
regularly with shareholders to understand any issues and concerns 
they may have. This is in accordance with both the Code and 
consistent with the duties of investors under the UK Stewardship 
Code. The non-executive directors meet informally with 

shareholders both before and after the AGM and respond 
to shareholder queries and requests as necessary. The chairman 
ensures that the board is kept informed of investors’ and advisers’ 
views on strategy and corporate governance. At each board 
meeting, the directors consider commentary from advisers on 
major shareholders’ positions and Pearson’s share price. In addition, 
the nomination & governance and remuneration committees 
consider shareholder views on corporate governance and 
remuneration matters, respectively, as required.

Consultations During the year, we also consulted with our major 
shareholders and with shareholder representative bodies on 
our directors’ remuneration policy.

Read about Remuneration on p82-106 

Private investors Private investors represent over 80% of the 
shareholders on our register and we make a concerted eff ort to 
engage with them regularly. Shareholders who cannot attend the 
AGM are invited to e-mail questions to the chairman in advance 
at chairman-agm@pearson.com

We encourage our private shareholders to become more informed 
investors and have provided a wealth of information on our website 
about managing Pearson shareholdings. We also encourage all 
shareholders, who have not already done so, to register their e-mail 

Visit pearson.com

Investor and analyst day

 Investor relations information 

  Company announcements and shareholder 
presentations, webcasts and(cid:98)conference calls

  Past announcements and presentations 

  Historical fi nancial performance

 Share price data 

 Calendar of events 

  Information about our businesses and(cid:98)products

Pearson hosted an investor and analyst information 
day  in  June 2016 at its head offi  ce in London.

Presentations from the chief executive, chief fi nancial offi  cer, 
president of North America and other company leaders 
focused on our US higher education courseware and higher 
education online services businesses .

The event provided analysts and investors with more 
information on the market and our strategy, the new 
products and services we’re bringing to market, our sales 
and marketing capabilities,  our ability to implement  and 
our journey along the digital transition. 

 
Section 4 Governance/Engagement

81

Engaging with all stakeholders

We post all company announcements on our website, 
www.pearson.com, as soon as they are released, and key 
shareholder presentations are made accessible via webcast or 
conference call. Our website contains a dedicated investor relations 
section with an extensive archive of past announcements and 
presentations, historical fi nancial performance, share price data 
and a calendar of events. It also includes information about all of 
our businesses, links to their websites and details of our 
sustainability policies and activities. Learn more about our 
approach to Sustainability on p20-27 

addresses through our website and with our registrar. This 
enables them to receive e-mail alerts when trading updates and 
other important announcements are added to our website. 
See Shareholder information on p196 or visit our website 
www.pearson.com/investors/shareholder-information.html

Annual General Meeting

Our AGM, on 5 May 2017, is an opportunity for all shareholders 
to meet the board and to hear presentations about Pearson’s 
businesses and results.

Share dealing service

Due to its continued popularity we again provided shareholders 
with smaller holdings the opportunity to use our registrar’s low-cost 
share dealing service, giving them the chance to add to or reduce 
their stake in Pearson at signifi cantly reduced dealing rates, or to 
donate shares to charity with ease. This service proved popular 
with shareholders, and consequently we intend to off er it again at 
a future date. We believe it is important that our employees have 
a shared interest in the direction and achievements of Pearson 
and are pleased to say that a large number of our employees are 
shareholders in the company.

Employee engagement

The board views employee engagement as a key element 
of its oversight of the company’s culture, and an 
opportunity to become directly involved in leadership 
and talent development activities.

Board talent breakfasts

The board attended two talent breakfasts during the year, 
engaging with employees at the overseas meetings in 
Bloomington and Hoboken. Since their introduction, these 
sessions have proved consistently popular with the non-
executive directors and have evolved to include a broad range 
of participants, new and long-serving staff , at various levels of 
seniority within the company and across all areas of the business. 
At the Hoboken breakfast, employees participated 
in facilitated discussions with directors and members of the 
executive, with conversations focused on employee learning and 
career development to aid the board in their understanding of 
talent and retention matters. Following the event, the feedback 
from participants was overwhelmingly positive with many of 
them indicating that they had felt inspired and that the 
experience had been both insightful and valuable.

Discovery Days

In 2016, we launched a series of Discovery Days. These 
employee-only days provide an opportunity to showcase 
our products while giving staff  the chance to learn more 
about our brand and strategy from senior leaders, engage 
with Pearson’s product experts and participate in a variety of 
career and personal development activities. 

Senior leaders’ receptions

On three occasions during the year, the board joined a reception 
for locally based leaders from product and customer-facing areas 
of the business as well as corporate functions. These informal 
occasions provided an opportunity for the board to understand 
the motivations of colleagues and to discuss some 
of the day-to-day challenges faced by the business.

“ It is clear that while challenges and change are a 
constant, the passion to solve the challenges that 
face us and our customers by doing good, meaningful 
work drives us all.”

Employee at board talent breakfast, Hoboken, October 2016

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82

Pearson plc Annual report and accounts 2016

Remuneration overview

Committee chairman 
Elizabeth Corley 

Members 
Elizabeth Corley, Josh Lewis, 
Tim Score and Sidney Taurel

“Remuneration outcomes refl ect a diffi  cult 
2016 for the company and our shareholders. 
In a challenging environment, we have 
reviewed policy to ensure that it underpins 
our strategy to return Pearson to growth. 
As a result of our review, the remuneration 
policy remains broadly the same but there 
are three key changes that will support 
Pearson’s accelerated transition to a more 
digitally sustainable and effi  cient business.”

Key changes to remuneration policy for 2017

  Introduction of performance metrics linked to strategic 
imperatives for part of the Annual Incentive Plan
 Reweighting of measures in the Long-Term Incentive Plan
  Updated Total Shareholder Return peer group to ensure 
that it aligns better with Pearson following the sales of the 
Financial Times and our share in The Economist.

In this remuneration section

Part 1: Remuneration overview

Part 2: 2016 remuneration report

Part 3: 2017 remuneration policy

Terms of reference

p82

p88 (and 106)

p97

The committee’s full charter and terms of reference are available 
on the Governance page of the company’s website. A summary of 
the committee’s responsibilities is shown in the table on p83.

Board committee attendance 

The following table shows attendance by directors at committee 
meetings throughout 2016:

Elizabeth Corley

Vivienne Cox1

Josh Lewis

Tim Score

Sidney Taurel

Remuneration

6/6

5/6

6/6

6/6

6/6

Note 1: Unable to attend one remuneration committee meeting due to 
personal reasons. Leaves the remuneration committee in 2017.

www.pearson.com/governance

Dear shareholders,

On behalf of the remuneration committee and the board, I am 
pleased to present the directors’ remuneration report for 2016.

I would like to start by recognising that this has been a challenging 
year for Pearson and our shareholders. Although there has been 
some positive progress made in a number of priority business areas, 
the signifi cant decline in the US higher education courseware 
business means that we no longer expect to reach our prior 
operating profi t goal for 2018. As outlined by the chairman in his 
introduction, the whole board and company is focused on a rigorous 
plan to address the challenges, and to accelerate the transition to 
a more digital and sustainable business. 

As we approached both the implementation of our 2016 policy 
and proposals for the new 2017 policy, the need for eff ective 
remuneration and incentive structures to support this has been 
at the forefront of the remuneration committee’s thinking. 

During our engagement meetings, several of our shareholders 
asked about employee retention, resilience and morale so before 
moving into the main report, I will address this topic briefl y. 
Throughout the year, one of the committee’s priorities has been to 
review the way in which the company attracts and retains the talent 
needed in the execution of the transformation. We have considered 
incentive structures and retention plans for the wider management 
team, which are well aligned to the delivery of our digital strategy 
and to creating further sustainable effi  ciencies in our business. 

The selective retention plans that were put in place for 2016 have 
worked well (no executive director participated in these). However, 
following a nil Annual Incentive Plan (AIP) payout for 2015 in addition 
to nil vesting of the 2012 Long Term Incentive Plan (LTIP), we were 
keen to re-evaluate the applicability of both plans for the 
management population below executive directors to ensure that 
incentive arrangements were fi t for purpose in a company 
undergoing signifi cant and sustained change. As a result of this, we 
have approved a much simplifi ed, single management incentive plan 
for implementation in 2017. The new plan is closely aligned to 
achievement of business priorities but also has clear linkage to 
personal objectives. It applies to the Pearson executive 
management team that reports to the executive directors, and to 
the senior leadership group, so is not a part of our remuneration 
policy proposal but we felt that shareholders would appreciate 
insight to a change that we think enhances both relevance and 
incentive potential. 

Performance outcomes in 2016

Although our 2016 results are in line with the lower end of 
expectations, and our 2016 restructuring programme was 
delivered in full and with fi nancial benefi ts higher than planned, 
the committee has been mindful in all its deliberations of the 
consequences of the removal of future guidance to the market 
and the signifi cant shortfall in courseware sales, notably in 
North America.

The primary principle of our remuneration policy remains to 
support the company’s strategy which is focused on delivering 
sustained performance and the creation of long-term value for all 
stakeholders. Remuneration for executive directors is closely tied 
to short and long-term objectives that aim to deliver on these 

Section 4 Governance/Remuneration

83

commitments while being sensitive to the shareholder experience. 
Taking all of these considerations into account, the incentive 
outcomes for our executive directors in 2016 were as follows:

Committee responsibilities:

Determine and review policy

Annual incentive plan summary

As explained in last year’s directors’ remuneration report, the 
on-target funding for the 2016 AIP was cut signifi cantly compared to 
2015 (a cut of circa one third).

Above threshold performance on a number of measures, 
including Group EPS, operating profi t and operating cash fl ow, 
meant that there was a calculated achievement of 55% of base 
salary for the CEO and 47% of base salary for the CFO. This is on 
a like-for-like exchange rate; i.e. there is no foreign exchange benefi t 
passed through. 

The remuneration committee rigorously reviewed all the AIP 
performance targets for 2016 given the results outcome. We 
concluded that the targets had been set on a reasonable basis and 
that these outcomes refl ected annual achievement towards the 
lower end of guidance for relevant performance indicators. We also 
assessed the quality of cost reductions and the manner in which the 
fi nancial targets had been met. We noted that the cost reductions 
had not compromised the company’s increasing investment in 
digital products and services and that they were contributing to a 
more effi  cient and aligned business.

Notwithstanding this, discretion has been exercised to reduce the 
total AIP funding by 20%. This results in a CEO pay-out reduction 
from 55% to 44% of base salary and a CFO reduction from 47% to 
37% of base salary. This represents 24% and 22% of maximum AIP 
opportunity for the CEO and CFO respectively.

Long-term incentive summary

The awards made in 2014 under the LTIP are expected to vest 
without value, the fi fth year in which this will have been the case.

The LTIP quantum and targets for 2016 were derived from the 2018 
guidance that had been given to the market in January. As the CEO 
was already very substantially behind comparable market levels of 
compensation, (and the CFO modestly behind) we did not reduce 
the LTIP quantum at that point but we did set demanding 
performance targets aligned to guidance. 

Summary of remuneration policy proposals

The committee undertook a wholesale review of our remuneration 
policy during 2016 to assess whether it remained fi t for purpose, 
taking into account how the company has evolved since the policy 
was last approved in 2014. We fi rst thought about philosophy and 
principles for the organisation as a whole and we then distilled this 
into policy for the executive directors. Central to the review was 
engaging with our largest shareholders and seeking their input 
on the future direction of policy. The committee is grateful to 
those shareholders who took the opportunity to engage with us 
in this process.

In summary, the committee concluded that the remuneration policy 
continues to underpin the company’s strategic objectives and does 
not therefore require material change. However, recognising that 
our growth strategy is contingent on a number of vital, shorter-term 
strategic initiatives, the committee concluded it appropriate to 
introduce performance metrics linked to strategic imperatives into 

Determine and regularly review the remuneration policies for the 
executive directors, the presidents and other members of the Pearson 
executive management (who report directly to the CEO), and overview 
the approach for the senior leadership group. These policies include 
base salary, annual and long-term incentives, pension arrangements, 
any other benefi ts and termination of employment.

Review and approve implementation

Regularly review the implementation and operation of the 
remuneration policy for executive management and approve 
the individual remuneration and benefi ts packages of the 
executive directors.

Approve performance related plans

Approve the design of, and determine targets for, any performance- 
related pay plans operated by the Group for Pearson executive 
management and approve the total payments to be made under 
such plans.

Review long-term plans

Review the design of the company’s long-term incentive and other 
share plans operated by the Group and where relevant recommend 
such plans for approval by the board and shareholders.

Set termination arrangements

Advise and decide on general and specifi c arrangements in connection 
with the termination of employment of executive directors.

Review targets

Review and approve corporate goals and objectives relevant to 
executive directors’ remuneration and evaluate the executive directors’ 
performance in light of those goals and objectives.

Determine chairman’s remuneration

Delegated responsibility for determining the remuneration and 
benefi ts package of the chairman of the board.

Shareholder engagement

Ensure the company maintains an appropriate level of engagement with 
its shareholders and shareholder representative bodies in relation to 
the remuneration policy and its implementation.

Appoint remuneration consultants

Appoint and set the terms of engagement for any remuneration 
consultants who advise the committee and monitor the cost of 
such advice.

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84

Pearson plc Annual report and accounts 2016

Remuneration overview

Remuneration committee meeting focus during 2016

Areas of responsibility

Activities

Market

Performance

Implementation

Governance

Policy

Disclosure and 
engagement

Noted Willis Towers 
Watson’s overview of the 
current remuneration 
environment

Noted Willis Towers 
Watson’s market data and 
research on remuneration 
policy design

Noted Executive 
Remuneration Working 
Group report

Noted various updates 
to investor guidelines on 
executive compensation

Noted management’s 
overview of prior year and 
year to date performance 
and business plans

Reviewed and approved 
the 2015 annual incentive 
nil pay-out and 2016 
remuneration packages 
for executive directors

Reviewed and approved 
2015 annual incentive 
plan nil pay-out for 
the Group

Noted the activity of the 
standing committee of the 
board in relation to the 
operation of the 
company’s equity-based 
reward programmes

Reviewed remuneration 
principles and policy and 
incentive arrangements 
in the wider organisation 
and approved a 
simplifi cation of pay 
design below the board 
for 2017

Reviewed directors’ 
remuneration policy 
ahead of binding vote 
at 2017 AGM

Considered feedback from 
Committee Chairman’s 
meetings with key 
shareholders on 2016 
implementation and 
2017 policy

Noted and reviewed the 
status of the outstanding 
long-term incentive 
awards based on the 
current view of likely 
Pearson fi nancial 
performance

Approved nil pay-out 
under 2013 long-term 
incentive plan

Approved nil pay-out of 
2013 annual bonus share 
matching awards and 
release of shares

Noted company’s use 
of equity for employee 
share plans

Noted and reviewed the 
status of the 2016-17 
retention arrangements 
and impact on 
voluntary turnover

Reviewed and approved 
2016 long-term incentive 
awards for the executive 
directors and Pearson 
executive management

Noted 2015 long-term 
incentive awards for 
senior leaders and 
managers below Pearson 
executive management 
(granted in March 2016)

Reviewed the committee’s 
performance

Reviewed and approved 
2015 directors’ 
remuneration report

Reviewed and approved 
2016 Pearson annual 
incentive plan targets

Reviewed and approved 
pay freeze for 2016 for the 
Pearson executive 
management and other 
senior employees

Reviewed and approved 
2016 individual annual 
incentive opportunities 
for the executive directors 
and Pearson executive 
management

Noted shareholder 
feedback on 2015 
directors’ remuneration 
report

Reviewed 2016 Annual 
General Meeting season, 
shareholder voting and 
engagement strategy

Noted remuneration 
packages for new 
appointments to the 
Pearson executive 
management and 
termination arrangements 
for leavers

Noted the deployment of 
2016-17 retention 
arrangements

Reviewed 2016 long-term 
incentive performance 
conditions for the 
executive directors and 
Pearson executive 
management

Considered approach to 
2016 long-term incentive 
awards for senior leaders 
and managers below the 
Pearson executive 
management

Noted template and 
outline of 2016 report on 
directors’ remuneration 
and shareholder 
engagement strategy

See Total single fi gure remuneration on p89 

Section 4 Governance/Remuneration

85

AIP. Under the proposed new policy up to 25% of the AIP will be 
measured against strategic imperatives (non-fi nancial metrics). 
Any pay out in respect of achievement of strategic imperatives 
will be subject to attaining a minimum level of performance on 
fi nancial metrics.

In addition, the committee concluded it is appropriate to re-weight 
the metrics attaching to future LTIP awards to increase the TSR 
portion, such that earnings per share (EPS) would account for 40% 
with return on invested capital (ROIC) and relative total shareholder 
return (TSR) 30% each respectively (currently one half, one third 
and one sixth).

The current TSR peer group of global media companies would also 
be replaced with the FTSE 100, of which the company is a 
constituent. Following a thorough review of alternatives, this was 
considered the most appropriate comparator group as it represents 
a comparable investment alternative for shareholders; its 
constituents are of a comparable size, scale and maturity to 
Pearson; and are similarly impacted by global macro-economic 
infl uences. Adopting a commonly used TSR peer group would 
also be a simplifi cation to the plan.

It is proposed, subject to approval at the 2017 AGM, that these 
changes be made eff ective from the start of the 2017 AIP and 
LTIP performance periods (January 1).

Finally, there has been an evolution and strengthening of 
governance, initiated by the Pearson chair, which has a modest 
remuneration policy impact. In line with other Pearson committees 
and market practice, non-executive director fees for those on the 
Nomination & Governance Committee will be set at £15,000 for the 
committee chairman and £8,000 for committee membership. 
These would take eff ect from the date of the 2017 AGM.

Also, in response to the increase in responsibilities associated with 
the undertakings of the Reputation & Responsibility committee, the 
committee fees for the chair and membership committee members 
will increase to £13,000 (£10,000) and £6,000 (£5,000) respectively. 

The aggregated increase in non-executive director fees associated 
with this further strengthening of governance will be in the region 
of £58,000 per annum.

Summary of proposed changes

For the Annual Incentive Plan (AIP):

In 2017, fi nancial metrics will account for 75% of total opportunity 
and will continue to include targets based on Group EPS, operating 
profi t, sales and operating cash fl ow. Strategic imperatives will 
account for 25% of total opportunity and will be drawn from three 
key areas aligned with milestones currently tracked formally by the 
board. In 2017 our strategic imperatives focus predominantly on 
competitive performance and transformation. The metrics are 
drivers of our strategy, growth and simplifi cation plans already 
communicated to the market. More detail on the metrics is included 
on p86.

For the Long-term Incentive Plan (LTIP):

For 2017, LTIP awards shall be contingent on EPS (40%), ROIC (30%) 
and relative TSR (30%) targets. The awards and the targets will be 
agreed at the May remuneration committee meeting and fully 
disclosed in the 2017 report on directors’ remuneration.

Both the committee and board strongly believe that the fi nal 
proposals maintain a strong pay-for-performance relationship 
and that the 2016 incentive out-turns and approach to 
implementation of policy in 2017 will best serve the company’s 
future ambitions by incentivising our executive directors to 
return value to you, our shareholders.

Looking forward to 2017

The remuneration committee has decided that the base pay for 
both the CEO and CFO will not be increased in 2017. This will be the 
second year of no increase in base salary for either the CEO or CFO. 
While it is recognised that the CEO is substantially behind market, 
the committee concluded that this was not a relevant consideration 
in the current trading environment.

In acknowledgement of the value erosion in the Pearson share 
price, the remuneration committee intends to reduce the volume 
of 2017 LTIP awards to the executive directors such that their value 
is materially lower than prior practice. The eventual scale of this 
reduction will be judged by reference to all relevant factors 
prevailing at the award date (in May), including share price. The 
remuneration committee also notes that the re-weighted 30% TSR 
element is likely to be signifi cantly out of the money on grant, due to 
the averaging period used to determine the start point, which is the 
three-month period to the end of December 2016. We will not be 
changing this methodology.

If current share price conditions were to continue, the committee 
might judge that the economic value of the 2017 LTIP grant would be 
reduced by in the region of 20-25%.

In the current trading environment the committee has exercised its 
discretion to reduce incentive payment payouts. We remain focused 
on the need to refl ect on shareholder experience in compensation 
decisions, while at the same time recognising when there is 
genuinely strong delivery against stretching and demanding 
performance targets. Pearson is undergoing substantial change as 
the company delivers on digital transformation and continuously 
improving effi  ciency, while at the same time meeting the needs of all 
our stakeholders. This requires strong and resilient leadership and 
our policy proposals are designed to provide the appropriate 
balance of reward for performance and accountability.

My meetings with shareholders have been invaluable in 
understanding your perspectives and I look forward to continuing 
the dialogue in 2017.

Elizabeth Corley 
Chairman of remuneration committee

14 March 2017

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86

Pearson plc Annual report and accounts 2016

Remuneration overview

Executive remuneration in 2016

Key performance indicators

(cid:40)(cid:91)(cid:72)(cid:70)(cid:88)(cid:87)(cid:76)(cid:89)(cid:72)(cid:3)(cid:71)(cid:76)(cid:85)(cid:72)(cid:70)(cid:87)(cid:82)(cid:85)(cid:86)(cid:519)(cid:3)(cid:21)(cid:19)(cid:20)(cid:25)(cid:3)(cid:86)(cid:76)(cid:81)(cid:74)(cid:79)(cid:72)(cid:3)(cid:564)(cid:74)(cid:88)(cid:85)(cid:72)(cid:3)(cid:69)(cid:85)(cid:72)(cid:68)(cid:78)(cid:71)(cid:82)(cid:90)(cid:81)

300

250

200

150

100

50

0

08

09

10

11

12

13

14

15

16

Pearson TSR

FTSE All-share TSR

Pearson EPS

Pearson ROIC

Initial value of KPIs has been rebased to 100 for same timeframe as chart on p95.

1

51%

1

64%

John Fallon

Coram Williams

2

26%

3

23%

2

3

12% 24%

£1.518m

£0.808m

1

3

Base salary

2

(cid:36)(cid:79)(cid:79)(cid:82)(cid:90)(cid:68)(cid:81)(cid:70)(cid:72)(cid:86)(cid:15)(cid:69)(cid:72)(cid:81)(cid:72)(cid:564)(cid:87)(cid:86)(cid:3)(cid:68)(cid:81)(cid:71)(cid:3)(cid:83)(cid:72)(cid:81)(cid:86)(cid:76)(cid:82)(cid:81)(cid:86)

(cid:36)(cid:81)(cid:81)(cid:88)(cid:68)(cid:79)(cid:3)(cid:76)(cid:81)(cid:70)(cid:72)(cid:81)(cid:87)(cid:76)(cid:89)(cid:72)(cid:86)

4

(cid:47)(cid:82)(cid:81)(cid:74)(cid:3)(cid:87)(cid:72)(cid:85)(cid:80)(cid:3)(cid:76)(cid:81)(cid:70)(cid:72)(cid:81)(cid:87)(cid:76)(cid:89)(cid:72)(cid:86)

See p95 for alignment of pay with 
Total Shareholder Return 

Summary of policy changes

A summary of the material changes to be introduced in the new policy is provided below. 
More comprehensive detail immediately follows in the future policy table.

Base salary

Retirement benefi ts

Annual Incentive Plan (AIP)

Key features of current policy: 

Key features of current policy: 

Key features of current policy: 

Base salary increases not ordinarily more 
than 10% p.a. with exceptional increases 
capped at 25% over the normal maximum limit.

New employees are eligible to join the 
Money Purchase section of the Pearson 
Group Pension Plan.

Overall limit of 200% of base salary maximum 
with annual opportunity ordinarily limited to 
180% (CEO) and 170% (CFO). Metrics based on:

Policy changes:

No change.

Allowances and benefi ts

Company contributions capped at 16% of 
pensionable salary or cash in lieu (double the 
amount of the employee contribution, which 
is limited according to certain age bands).

Normal retirement age is 62, but, subject 
to company consent, retirement is currently 
possible from age 55 or earlier in the event 
of ill-health.

Policy changes:

Key features of current policy: 

Total value not ordinarily in excess of 15% 
of base salary p.a. with exceptional 
increases capped at 25% above the normal limit.

Simplifi ed disclosure to refl ect that currently 
Pearson only has UK executive directors. Detail 
on US pension provision has been removed but, 
if needed, provision would be on a consistent 
basis to a UK new hire.

Policy changes:

No change.

 Group EPS (30%)

 Operating profi t (30%)

 Sales (20%)

 Operating cash fl ow (20%).

Policy changes:

No change to maximum incentive opportunity.

Introduction of performance metrics linked to 
strategic imperatives for up to 25% of total 
annual opportunity. Financial metrics for at 
least 75% of total annual opportunity, weighted:

 Group EPS (22.5%)

 Operating profi t (22.5%)

 Sales (15%)

 Operating cash fl ow (15%).

Performance metrics linked to strategic 
imperatives to be subject to attaining a minimum 
level of performance on fi nancial metrics.

Change in CEO remuneration 2015/16

Base salary

Allowances and benefi ts

no change

+37%

Annual incentives

Total

see note 4

+20%

Change in employee remuneration 2015/16

Base salary

Allowances and benefi ts

+1%

+7%

Annual incentives

Total

+55%

 +5%

Note 1 The fi gures for all employees refl ect 
average salaries and average employee 
numbers each year at constant exchange 
rates. Annual incentives include all plans, 
including sales incentives.

Note 2 The diff erence in CEO base salary 
single fi gure refl ects eff ect of full year of 
2015 increase introduced in April 2015. 
No increase in 2016.

Note 3 CEO allowances and benefi ts change 
refl ects increase in cost of car benefi t and 
travel expenses of c.£20,000 over 2015.

Note 4 As there was no AIP paid in 2015, 
relative percentage change for the CEO 
is incalculable.

Note 5 The increase in allowances and 
benefi ts on an average employee basis is 
infl ated by a change in population post-
restructuring. 

Note 6 As there was no AIP paid in 
2015, relative percentage change for 
employees refl ects 2016 Group-wide 
bonus pay-outs versus a small selection 
of local plans in 2015.

See full 2017 remuneration policy table 
for 2017–2020 on p97 

Long-Term Incentive Plan (LTIP)

Key features of current policy: 

Policy changes:

Maximum face value of 400% of base 
salary with exceptional increases capped 
at 25% over the normal maximum limit. 

Three-year performance period with 
metrics based on:

No change to maximum incentive 
opportunity.

No change to performance period or 
holding period.

Re-weighting of measures to: 

 Group EPS (1/2)

 ROIC (1/3)

 Relative TSR (1/6)

 Two year post-vesting holding period.

 Group EPS (40%)

 ROIC (30%)

 Relative TSR (30%).

In addition, change in TSR peer group 
from a predominantly media-focused 
peer group to the FTSE 100 to ensure that 
it aligns better with Pearson following the 
sales of the Financial Times and our share 
in The Economist.

Non-Executive Directors

Policy change:

Change in fee levels for some committees.

Section 4 Governance/Remuneration

87

Strategic alignment of pay 
2017-2020
In addition to fi nancial performance, there are a 
number of vital, shorter-term initiatives that the board 
requires the executive directors to deliver that are not 
fully captured by fi nancial metrics. These initiatives are 
key both for the achievement of our transformation 
goals, and for the long-term growth and success of the 
company.

Our 2017 remuneration policy intends to create a closer 
linkage between our key strategic imperatives and 
executive goals, to enhance further the alignment of 
executive director incentives with shareholder 
outcomes and sustained shareholder value creation.

Read more comprehensive detail in the future policy 
table on p98-101 and the Remuneration report on 
p106 

Financial objectives

KPI

Drive revenue growth

 Sales

Deliver sustainable returns

  Total adjusted earnings per share

  Operating profi t

  Return on invested capital

  Total shareholder return

Manage our cash position eff  ectively

  Operating cash fl ow

Strategic imperatives

KPI

Competitive performance

Incentive 
scheme

 AIP

  AIP /
LTIP

  AIP

 LTIP

 LTIP

 AIP

Incentive 
scheme

  Holding or gaining share in major markets 

  AIP

  Higher Education direct/ecommerce sales 
to consumers

Transformation

  Delivery of Enabling Programme 
milestones to upgrade the customer 
experience, accelerate the digital 
transformation and the delivery of on-going 
cost, effi  ciency and process transformations

  AIP

Culture, talent & brand

  Improvement in brand favourability and 
year-on-year improvement in employee 
engagement survey scores

  AIP

Each metric will be measured, using third party data or 
externally audited internal data (where third party data 
is not available or applicable).

Performance metrics linked to strategic imperatives can 
be selected annually to support Pearson’s transformation 
strategy.

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88

Pearson plc Annual report and accounts 2016

2016 remuneration report

This report comprises a number of sections:

Remuneration compliance

The remuneration committee

Voting outcome at 2016 Annual General Meeting

Single fi gure of total remuneration and prior 
year comparison*

Notes to single fi gure table

Executive directors annual incentive payments 
in 2016*

Long-term incentives*

Retirement benefi ts*

Movements in directors’ interests in share awards*

Movements in directors’ interests in share options*

Remuneration paid to the chairman and 
non-executive directors*

Payments to former directors*

Payments for loss of offi  ce

Interests of directors and value of shareholdings*

Executive directors’ non-executive directorships

Historical performance and remuneration

Comparative information

p88 

p89 

p89 

p90 

p91 

p91 

p93 

p92 

p92 

p93 

p93 

p93 

p94 

p95 

p95 

p96 

Information on changes to remuneration for 2017

p106 

Where required under current regulations, the tables marked * have been 
subject to audit.

The remuneration committee in 2016

Role

Name

Title

This report was compiled in accordance with Schedule 8 of the Large 
and Medium-sized Companies and Groups (Accounts and Reports) 
(Amendment) Regulations 2013 and was approved by the board of 
directors on 14 March 2017. The committee believes that the 
company has complied with the provisions regarding remuneration 
matters contained within the UK Corporate Governance Code.

Internal advisers John Fallon (Chief executive), Coram Williams 
(Chief fi nancial offi  cer), Melinda Wolfe (Chief human resources 
offi  cer), Stuart Nolan (SVP, reward) and Stephen Jones (Company 
secretary) provided important assistance to the committee during 
the year. They attended meetings of the committee, although 
none of them were involved in any decisions relating to his or her 
own remuneration.

To ensure that the committee receives independent advice, Willis 
Towers Watson supplies survey data and advises on market trends, 
long-term incentives and other general remuneration matters. 
Willis Towers Watson was selected and appointed by the committee 
through a formal tendering process. Willis Towers Watson also 
advised the company on health and welfare benefi ts in the US and 
provided consulting advice directly to certain Pearson operating 
companies. Willis Towers Watson is a member of the Remuneration 
Consultants’ Group, the body that oversees the Code of Conduct in 
relation to executive remuneration consulting in the UK. During 
the year, Willis Towers Watson was paid fees for advice to the 
committee, which were charged on a time spent basis, of £224,000. 
This can be split £90,000 for annual standing matters and £134,000 
for policy-related work. As part of its annual review of its 
performance and eff ectiveness, the committee remains satisfi ed 
that Willis Towers Watson’s advice was objective and independent 
and that Willis Towers Watson’s provision of other services in no way 
compromises its independence. 

Independent non-executive 
directors

Committee performance 

Chairman

Elizabeth Corley

Vivienne Cox

Josh Lewis

Tim Score

Sidney Taurel

Chairman of the board

Internal 
advisers

John Fallon

Chief executive

Coram Williams

Chief fi nancial offi  cer

Melinda Wolfe

Chief human resources offi  cer

Stuart Nolan

SVP, reward

Stephen Jones

Company secretary

External 
advisers

Willis Towers Watson

Annually, the committee reviews its own performance, constitution, 
and charter and terms of reference to ensure it is operating at 
maximum eff ectiveness and recommends any changes it considers 
necessary to the board for approval. The committee participated in 
a survey to review its performance and eff ectiveness in July 2016, 
looking at areas such as the clarity of roles and responsibilities, the 
composition of the committee, the use of time, the quality and 
timeliness of meeting materials, the opportunity for discussion 
and debate, dialogue with management and shareholders and 
access to independent advice. Whilst the committee concluded that 
it was broadly operating eff ectively, there were a number of 
improvements identifi ed for the year ahead, such as:

Sidney Taurel was a member of the committee throughout 2016 
as permitted under the UK Corporate Governance Code.

Greater dialogue with management and external remuneration 
consultants between meetings

Annual remuneration report

Advance meeting materials to be clearer and more concise.

The remuneration committee presents the annual remuneration 
report, which will be put to shareholders, along with the annual 
statement, as an advisory (non-binding) vote at the Annual 
General Meeting to be held on 5 May 2017. 

Minor amendments were made to the committee’s terms of 
reference on 23 February 2017 and are available on the Governance 
page of the company’s website.

Section 4 Governance/Remuneration

89

Voting at the 2016 Annual General Meeting

The following table summarises the details of votes cast in respect of the resolutions on the report on directors’ remuneration at the 
2016 Annual General Meeting and the previous policy vote at the 2014 Annual General Meeting.

Annual remuneration votes

Votes for 
(90.19% of votes cast)

562,809,279

Votes against 
(9.81% of votes cast)

61,245,352

Previous directors’ remuneration policy vote

Votes for 
(95.76% of votes cast)

517,308,446

Votes against 
(4.24% of votes cast)

22,905,879

624,054,631 
Total votes cast 
(76% of issued share capital)

615,189 
Votes withheld (abstentions)

540,214,325 
Total votes cast 
(66% of issued share capital)

6,004,239
Votes withheld (abstentions)

As in previous years and as required by law, details of the voting on all resolutions at the 2017 Annual General Meeting will be announced 
via the RNS and posted on the Pearson website following the Annual General Meeting.

Single total fi gure of remuneration and prior year comparison

Total aggregate emoluments for executive and non-executive directors were £3.528m in 2016. These emoluments are included within 
the total employee benefi t expense in note 5 to the fi nancial statements (p141). 

Executive directors

The remuneration received by executive directors in respect of the fi nancial years ended 31 December 2016 and 31 December 2015 is set 
out below.

Executive director remuneration

Element of remuneration
£000s

Base salary

Allowances and benefi ts

Travel

Healthcare

Risk

Relocation

Annual incentives

Pay-out (% of maximum)

Pay-out (% of target)

Pay-out (% of salary)

Long-term incentives

LTIP

Dividends

WWSFS

Retirement benefi ts

Defi ned benefi t accrual

Allowances in lieu of benefi ts

John Fallon

Coram Williams

2016

2015*

2016

Total

2015

2016

780

85

48

2

35

–

343

24%

44%

44%

0

0

0

0

310

107

203

2015

776

62

28

2

32

–

0

0%

0%

0%

54

0

46

8

371

169

202

515

258

1,295

1,034

53

22

1

0

30

193

22%

44%

37%

–

–

–

–

47

47

–

0

0

0

0

–

0

0%

0%

0%

–

–

–

–

18

18

–

138

70

3

35

30

536

–

–

–

0

0

0

0

62

28

2

32

–

0

–

–

–

54

0

46

8

357

154

203

389

187

202

Total remuneration

See summary of remuneration policy on p98 

1,518

1,263

808

276

2,326

1,539

*part year

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90

Pearson plc Annual report and accounts 2016

Remuneration report

Notes to single fi gure table 

Executive directors’ annual incentive payments in 2016

As explained in last year’s directors’ remuneration report, the 
on-target funding for the 2016 AIP was cut signifi cantly compared to 
2015 (a cut of circa one third).

Above threshold performance on a number of measures, 
including Group EPS, operating profi t and operating cash fl ow, 
meant that there was a calculated achievement of 55% of base 
salary for the CEO and 47% of base salary for the CFO. This is on 
a like-for-like exchange rate; i.e. there is no foreign exchange benefi t 
passed through. 

The remuneration committee rigorously reviewed all the AIP 
performance targets for 2016 given the results outcome. We 
concluded that the targets had been set on a reasonable basis and 
that these outcomes refl ected annual achievement towards the 
lower end of guidance for relevant performance indicators. We also 
assessed the quality of cost reductions and the manner in which the 
fi nancial targets had been met. We noted that the cost reductions 
had not compromised the company’s increasing investment in 
digital products and services and that they were contributing to a 
more effi  cient and aligned business.

Notwithstanding this, discretion has been exercised to reduce the 
total AIP funding by 20%. This results in a CEO pay-out reduction 
from 55% to 44% of base salary and a CFO reduction from 47% to 
37% of base salary. This represents 24% and 22% of maximum AIP 
opportunity for the CEO and CFO respectively.

Single total fi gure of remuneration 

In accordance with the regulations, we show a single total fi gure of 
remuneration, which includes retirement benefi ts and long-term 
incentives in addition to the other elements of remuneration that 
have been shown in previous reports.

Base salary 

In accordance with policy, the committee considered reports from 
the chief executive on general morale and chief human resources 
offi  cer on retention, employee engagement and eff ectiveness of 
reward plans. For 2016, the company had reiterated its starting 
principles that base compensation provides the appropriate rate of 
remuneration for the job, taking into account relevant recruitment 
markets, business sectors and geographic regions and that total 
remuneration should reward both short and long-term results, 
delivering competitive rewards for target performance, but higher 
rewards for exceptional company performance. For the US and UK, 
the budget guideline issued for adjustments to base pay for 2016 
was 1%. For other markets, local infl ation rates and market 
conditions were taken into account for setting budget guidelines 
for base pay adjustments. However, in 2016 there was a general 
pay freeze for all senior management including executive directors. 
The diff erence in CEO base salary single fi gure refl ects eff ect of full 
year of 2015 increase introduced in April 2015.

Allowances and benefi ts 

Travel benefi ts comprise company car, car allowance, private use of 
a driver and reimbursements of a taxable nature resulting from 
business travel and engagements. Health benefi ts comprise 
healthcare, health assessment and gym subsidy. Risk benefi ts 
comprise additional life cover and long-term disability insurance. 
In addition to the above benefi ts and allowances, executive directors 
may also participate in company benefi t or policy arrangements 
that have no taxable value. 

Annual incentives 

For more detail, see table below. Annual incentives for the directors 
are funded by Pearson global annual fi nancial and non-fi nancial 
KPIs, and pay-outs take into account individual performance against 
personal objectives. For more detail, see below.

Long-term incentives 

The single fi gure of remuneration for 2016 includes all long-term 
incentive awards that were subject to a performance condition 
where the performance period ended, or was substantially (but not 
fully) completed, at 31 December 2016, and awards where the 
performance condition has been satisfi ed but where the release of 
shares is subject to a further holding period. The same methodology 
has been applied for the single fi gure of remuneration for 2015. In 
2016, the performance conditions for the 2014 Long-Term Incentive 
Plan (LTIP) were not met and so this award will not vest in 2017.

Worldwide Save For Shares 

No share options became exercisable during 2016.

Section 4 Governance/Remuneration

91

For 2016, annual incentives were funded by Pearson global annual fi nancial results based on the performance measures set out below. 
Individual pay-outs take into account performance against personal objectives. Actual performance against the fi nancial targets for 2016, 
and the respective AIP pool funding level, were as follows:

Measures

Group sales (£m)

Operating profi t after restructuring (£m)

Group EPS (p)

Operating cash fl ow after restructuring (£m)

Total 

Executive director

John Fallon

Coram Williams

Total 

Target 
funding

Threshold 
for 2016

Target 
for 2016

Maximum 
for 2016

Actual 
performance 
in 2016

Funding 
in 2016 
(% of target)

20%

30%

30%

20%

100%

4,622

4,895

4,958

4,552

226

52.1

219

426

70.3

410

506

77.7

492

284

57.6

496

Weighting ratio

Actual
55.4%

0.0%

7.5%

7.9%

40.0%

55.4%

Group 
funding

Adjusted 
funding

Target AIP as 
% of salary

Actual % of 
salary in 2016

55%

55%

44%

44%

100%

85%

44%

37%

% of 
maximum 
AIP for 2016

Final payout 
in 2016 (000s)

24% £343,332

22% £192,610

£535,942

Target 100%

Group sales 
20%
(cid:50)(cid:83)(cid:72)(cid:85)(cid:68)(cid:87)(cid:76)(cid:81)(cid:74)(cid:3)(cid:83)(cid:85)(cid:82)(cid:564)(cid:87)(cid:3)30%
30%
Group EPS 
Operating
(cid:70)(cid:68)(cid:86)(cid:75)(cid:3)(cid:565)(cid:82)(cid:90)(cid:3)

20%

Note 1: To align the AIP with the specifi c restructuring achievements required in 2016, operating profi t after the cost of restructuring was added to the metrics with 
a 30% weighting.

Note 2: As operating cash fl ow after restructuring exceeded the stretch target, this element achieved a calculated maximum pay-out.

Note 3: Targets shown like-for-like with actual performance, based on actual exchange rates for 2016 and constant portfolio.

Note 4: Actual performance fi gures in the table above do not reconcile to those elsewhere in the report and accounts as they include adjustments that would be 
needed to refl ect further bonus accruals should the calculated pay-out level have been awarded.

Long-term incentives

The status of outstanding awards under the Long-Term Incentive Plan (LTIP) and performance against the performance conditions as at 
31 December 2016 are described in the table below. For each executive director, details of awards under the LTIP that were awarded, 
vested, released, lapsed or held during 2016 and notes to this table and the following table are provided overleaf. 

Status of outstanding awards under the Long-Term Incentive Plan

Long-Term Incentive Plan (LTIP)

Share price 
on date 
of award

805.0p

Date of 
award

3 May 
2016

Vesting 
date

3 May 
2019

Performance 

measures Weighting

Performance
 period

Pay-out at 
threshold

Pay-out at 
maximum

Actual 
performance

% of 
award 
vested

Relative TSR

 1/6

1 Jan 2016 to 
31 Dec 2018

25% at median

100% at 
upper quartile

–

–

ROIC

 1/3

EPS

 1/2

2018

2018

25% for 
ROIC of 5.5%

100% for 
ROIC of 6.7%

25% for 
EPS 61.4p

25% for 
EPS 78.3p

Status

Outstanding 
subject to 
performance

1,337.0p

1 May 
2015
(1 Aug 
2015)

1 May 
2018
(1 Aug 
2018)

Relative TSR

 1/6

1 Jan 2015 to 
31 Dec 2017

25% at median

100% at 
upper quartile

ROIC

 1/3

2017

25% for 
ROIC of 6.5%

100% for 
ROIC of 7.5%

EPS growth

 1/2

2017 compared 
with 2014

25% for EPS 
growth of 6.0%

100% for EPS 
growth of 12.0%

–

–

Outstanding 
subject to 
performance

1,102.0p

1 May 
2014

1 May 
2017

Relative TSR

 1/6

1 Jan 2014 to 
31 Dec 2016

30% at median

100% at 
upper quartile

31st
percentile

ROIC

 1/3

2016

30% for 
ROIC of 6.5%

100% for 
ROIC of 7.5%

EPS growth

 1/2

2016 compared 
with 2013

30% for EPS 
growth of 6.0%

100% for EPS 
growth of 12.0%

5.0%

-5.7%

Nil

Nil

Nil

Estimated to 
lapse in 2017

Will lapse 
in 2017

Will lapse 
in 2017

Note 1 As noted in the 2015 report, the fi nal Annual Bonus Share Matching Plan (ABSMP) award lapsed in 2016.

Note 2 2016 LTIP award targets linked to market guidance issued January 2016.

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92

Pearson plc Annual report and accounts 2016

Remuneration report

Movements in directors’ interests in share awards during 2016

Plan

John Fallon

LTIP

Date 
of award

Vesting 
date

Number 
of shares 
as at 
1 Jan 2016

Awarded 

Released 

Dividends
awarded 
and 
released

Number of 
shares as at 
31 Dec 2016

Lapsed 

Status

3 May 2016 3 May 2019

0

383,000

383,000

Outstanding subject to performance

1 May 2015 1 May 2018

230,000

1 May 2014 1 May 2017

274,000

230,000

Outstanding subject to performance

274,000

0

 Expected to lapse in 2017

Total

Coram Williams

504,000

383,000

LTIP

Total

3 May 2016 3 May 2019

0

222,000

1 Aug 2015

1 Aug 2018

129,000

129,000

222,000

0

0

0

274,000

613,000

222,000

Outstanding subject to performance

129,000

Outstanding subject to performance

0

0

351,000

Note 1: For all awards, Pearson’s reported fi nancial results for the relevant 
period were used to measure performance and no discretion has been exercised. 

Note 5: The 2014 award is expected to lapse, subject to confi rmation of the TSR 
outcome.

Note 2: Vested means where awards are no longer subject to performance 
conditions. Released means where shares have been transferred to participants. 
Held means where awards have vested but shares are held pending release on 
the relevant anniversary of the award date. Outstanding means awards that have 
been granted but are still subject to the achievement of performance conditions. 
Dividends refers to dividend equivalent shares that have been added without 
performance conditions to vested shares under the LTIP and released 
immediately on award.

Note 3: No variations to terms and conditions of plan interests were made 
during the year.

Note 4: TSR is measured relative to the constituents of the FTSE World Media 
Index over a three-year period.

Note 6: The value of shares included in the single fi gure of remuneration is the 
number of shares multiplied by the share price on release.

Note 7: Coram Williams’ 2015 award was made on his appointment to the board 
on 1 August 2015 and will vest three years from this date on 1 August 2018, 
subject to the same performance conditions and holding periods as for other 
executives. 

Note 8: The value of the LTIP awards in 2016 for the executive directors is 
shown below, based on the relevant (spot rate) share price on the date of award 
also shown:

Director

John Fallon

Coram Williams

Date of award

Vesting date

Number 
of shares

Face value 

Face value 
(% of base salary)

Value for threshold 
performance 
(% of 2016 salary)

3 May 16

3 May 16

3 May 19

3 May 19

383,000

£3,083,150

222,000

£1,787,100

395%

347%

99%

87%

Share price at 
date of award

805.0p

805.0p

Movements in directors’ interests in share options during 2016 

John Fallon also holds options under the Worldwide Save For Shares plan as follows: 

Director

John Fallon

Date of 
grant

Number of 
shares under 
option held as at 
31 Dec 2016 

30 Apr 2014

1,109

Option 
price

811.2p

Earliest 
exercise date

Expiry 
date

Vesting in 2016 
single fi gure 
£

1 Aug 2017

1 Feb 2018

0

Note 1: No variations to terms and conditions of share options were made during 
the year.

Note 2: Acquisition of shares under the Worldwide Save For Shares plan is not 
subject to a performance condition.

Section 4 Governance/Remuneration

93

Executive directors’ retirement benefi ts and entitlements

Details of the directors’ pension entitlements and pension-related benefi ts during the year are as follows: 

Director

John Fallon

Coram Williams

Value of defi ned benefi t 
over the period
£000

Other pension costs to the 
company over the period
£000

Other allowances in 
lieu of pension
£000

Total annual 
value in 2016
£000

Normal 
retirement age

Accrued pension at 
31 Dec 16 
£000

107

47

–

–

203

–

310

47

62

62

96

28

Note 1: The accrued pension at 31 December 2016 is the deferred pension 
to which the member would be entitled on ceasing pensionable service on 
31 December 2016. It relates to the pension payable from the UK plan.

Note 2: The value of defi ned benefi t over the period comprises the defi ned 
benefi t input value, less infl ation, less individual contribution.

Note 3: Other pension costs to the company over the period comprise 
contributions to defi ned contribution arrangements for UK benefi ts.

Note 4: Other allowances in lieu of pension represent the cash allowances paid 
in lieu of the previous FURBS arrangements. 

Note 5: Total annual value is the sum of the previous three columns.

Plans

John Fallon – Pearson Group Pension Plan 
Accrual rate of 1/30th of pensionable salary per annum, restricted 
to the plan earnings cap (£150,600 per annum in 2016/17). In 
addition, he received a taxable and non-pensionable cash 
supplement. There are no enhanced early retirement benefi ts.

Coram Williams – Pearson Group Pension Plan 
Accrual rate of 1/60th of pensionable salary per annum , restricted 
to the plan earnings cap (£150,600 per annum in 2016/17), with 
continuous service with a service gap. There are no enhanced early 
retirement benefi ts.

Chairman and non-executive director remuneration

The remuneration paid to the chairman and non-executive directors in respect of the fi nancial years ended 31 December 2016 and 
31 December 2015 are as follows: 

Salary/
basic fee

Committee 
chairmanship

Committee 
membership

Director
£000s

Salary/
basic fee

Committee 
chairmanship

Committee 
membership

Sidney Taurel

500

Elizabeth Corley

Vivienne Cox

Josh Lewis

Linda Lorimer

Harish Manwani

Tim Score

Lincoln Wallen

70

70

70

70

70

70

70

Total

990

–

22

10

–

–

–

28

–

60

–

–

25

15

20

5

10

13

88

Taxable 
benefi ts

16

0

3

10

4

3

3

3

SID

–

–

22

–

–

–

–

–

2016

Total

516

92

130

95

94

78

111

86

–

70

70

70

70

70

70

–

–

15

10

–

–

–

19

–

44

Taxable 
benefi ts

–

1

5

12

7

5

1

–

SID

–

–

22

–

–

–

–

–

2015

Total

–

89

132

92

97

80

97

–

–

3

25

10

20

5

7

–

22

42

1,202

420

70

22

31

587

Note: Taxable benefi ts refer to travel, accommodation and subsistence expenses incurred while attending board meetings during 2016 that were paid or reimbursed 
by the company which are deemed by HMRC to be taxable in the UK. The amounts in the table above include the grossed-up cost of UK tax to be paid by the company 
on behalf of the directors.

Payments to former directors

There were no payments made to former directors in 2016.

Payments for loss of offi  ce

There were no payments for loss of offi  ce made to or agreed for directors in 2016.

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94

Pearson plc Annual report and accounts 2016

Remuneration report

Directors’ interests in shares and value of shareholdings

Directors’ interests

The share interests of the directors and their connected persons are as follows:

Director

Chairman

Sidney Taurel

Executive directors

John Fallon

Coram Williams

Non-executive directors

Elizabeth Corley

Vivienne Cox

Josh Lewis

Linda Lorimer

Harish Manwani

Tim Score

Lincoln Wallen

Ordinary 
shares
at 31 Dec 16

Conditional 
shares
at 31 Dec 16

Total number of 
ordinary and 
conditional 
shares 
at 31 Dec 16

Current 
shareholding

Current value
(% salary)

Guideline
(% salary) 

Guideline 
met

50,000

–

–

50,000

–

–

–

303,056

10,010

613,000

351,000

916,056

361,010

303,056

10,010

265%

13%

300%

200%

Yes(see note)

n/a

3,956

3,980

9,214

4,099

5,393

7,990

1,903

–

–

–

–

–

3,956

3,980

9,214

4,099

5,393

7,990

1,903

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

Note 1: Conditional shares means unvested shares which remain subject to 
performance conditions and continuing employment for a pre-defi ned period.

Note 4: The market price on 31 December 2016 was 818.5p per share and the 
range during the year was 657.5p to 975p.

Note 2: The current value of the executive directors’ current shareholdings is 
based on the closing market value of Pearson shares of 682.0p on 1 March 2017 
against base salaries at 31 December 2016. The shareholding guidelines do not 
apply to the chairman and non-executive directors.

Note 3: Ordinary shares include both ordinary shares listed on the London Stock 
Exchange and American Depositary Receipts (ADRs) listed on the New York Stock 
Exchange. The fi gures include both shares and ADRs acquired by individuals 
under the long-term incentive plan and any legacy share plans they might have 
participated in.

Note 5: Coram Williams has fi ve years from the date of his appointment as an 
executive director to reach the shareholding guideline.

Note 6: Ordinary shares do not include any shares vested but held pending 
release under a restricted share plan.

Note 7: John Fallon has met the shareholding guideline. However, as a result of 
the decrease in share price in January 2017, the current value of his shareholding 
is less than 300% of salary. He has not sold any shares during 2016 and the 
number of ordinary shares held has increased from 293,056 at 31 December 
2015.

Interests of directors and value of shareholdings £

John Fallon

Coram Williams 

Ordinary shares 

Conditional shares 

Shareholding guideline

Shareholding guidelines 

Executive directors are expected to build up a substantial 
shareholding in the company in line with the policy of encouraging 
widespread employee ownership and to align further the interests 
of executives and shareholders. With eff ect from 2014, target 
holding is 300% of salary for the chief executive and 200% of salary 
for the other executive directors. Shares that count towards these 
guidelines include any shares held unencumbered by the executive, 
their spouse and/or dependent children plus any shares vested but 
held pending release under a share plan. Executive directors have 
fi ve years from the date of appointment to reach the guideline. With 
eff ect from 2014, these guidelines were extended 
to include all members of the Pearson executive management at 
100% of salary. 

Once met, the guideline is not re-tested, other than when shares 
are sold.

The shareholding guidelines do not apply to the chairman and 
non-executive directors. However, a minimum of 25% of the basic 
non-executive directors’ fee is paid in Pearson shares that the 
non-executive directors have committed to retain for the period 
of their directorships.

Dilution and use of equity

Pearson can use existing shares bought in the market, treasury 
shares or newly issued shares to satisfy awards under the 
company’s various share plans. For restricted stock awards under 
the Long-Term Incentive Plan, the company would normally expect 
to use existing shares.

Section 4 Governance/Remuneration

95

There are limits on the amount of new-issue equity we can use. 
In any rolling ten-year period, no more than 10% of Pearson equity 
will be issued, or be capable of being issued, under all Pearson’s 
share plans, and no more than 5% of Pearson equity will be issued, 
or be capable of being issued, under executive or discretionary 
plans. At 31 December 2016, stock awards to be satisfi ed by 
new-issue equity granted in the last ten years under all Pearson 
share plans amounted to 1.9% of the company’s issued share 
capital. No stock awards granted in the last ten years under 
executive or discretionary share plans will be satisfi ed by new-issue 
equity. In addition, for existing shares, no more than 5% of Pearson 
equity may be held in trust at any time. Against this limit, shares 
held in trust at 31 December 2016 amounted to 0.9% of the 
company’s issued share capital. The headroom available for all 
Pearson plans, executive or discretionary, and shares held 
in trust is as follows:

Headroom 

All Pearson plans 

Executive or discretionary plans 

Shares held in trust 

2016

8.1%

5.0%

4.1%

2015

8.4% 

5.0% 

4.2%

2014

8.3%

5.0%

4.1%

Executive directors’ non-executive directorships

Coram Williams is engaged as a NED of Guardian Media Group plc 
under a letter of appointment dated 14 December 2016. Although 
he formally joined the board on 26 January 2017 his remuneration is 
payable from 1 January 2017 recognising time spent in preparation 
and induction. His remuneration is at the rate of £34,000 p.a., rising 
to £39,000 p.a. from 1 April 2017 when he will become chair of the 
audit committee. In accordance with our policy, Coram is permitted 
to retain these fees.

Historical performance and remuneration

Total shareholder return performance

We set out below Pearson’s total shareholder return (TSR) 
performance relative to the FTSE All-Share index on an annual basis 
over the eight-year period 2008 to 2016. This comparison has been 
chosen because the FTSE All-Share represents the broad market 
index within which Pearson shares are traded. TSR is the measure 
of the returns that a company has provided for its shareholders, 
refl ecting share price movements and assuming reinvestment 
of dividends (source: DataStream). 

In accordance with the reporting regulations, this section also 
presents Pearson’s TSR performance alongside the single fi gure 
of total remuneration for the CEO over the last eight years and a 
summary of the variable pay outcomes relative to the prevailing 
maximum at the time. The table below summarises the total 
remuneration for the CEO over the last eight years, and the 
outcomes of annual and long-term incentive plans as a 
proportion of maximum.

Total shareholder return £ 

Pearson TSR
FTSE All-share TSR

300

250

200

150

100

50

2008

2009

2010

2011

2012

2013

2014

2015

2016

CEO remuneration

Total remuneration 
(single fi gure, £000s) 

Annual incentive − incumbent 
(% of maximum) 

Long-term incentive − incumbent 
(% of maximum) 

Marjorie Scardino

John Fallon

6,370

8,466

8,340 

5,330 

1,727

1,895

1,263

1,518

91.3% 

92.1% 

75.7%

24.2% 

 34.3%

50.5%

80.0%

97.5% 

68.3% 

36.7% 

Nil 

Nil

Nil

Nil

24.4%

Nil

Annual incentive is the actual annual incentive received by the incumbent as a percentage of maximum opportunity.

Long-term incentive is the pay-out of performance related restricted shares under the Long-Term Incentive Plan where the year shown is the fi nal year 
of the performance period for the purposes of calculating the single total fi gure of remuneration.

Total remuneration – John Fallon: John Fallon’s total remuneration opportunity is lower than that of the previous incumbent. Variable pay-outs under the annual 
and Long-Term Incentive Plans refl ect performance for the relevant periods.

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96

Pearson plc Annual report and accounts 2016

Remuneration report

Comparative information

Relative importance of pay spend

The committee considers directors’ remuneration in the context of 
the company’s allocation and disbursement of resources to diff erent 
stakeholders. In particular, we chose operating profi t because this is 
a measure of our ability to reinvest in the company. We include 
dividends because these constitute an important element of our 
return to shareholders.

All fi gures in £ millions

Operating profi t

Dividends 

2016

635

424

2015

723

423

Total wages and salaries 

1,661

1,507

Change

%

-12%

0%

10%

£m 

-88

1

154

Note 1: Operating profi t is as set out in the fi nancial statements. 

Note 2: Wages and salaries include continuing operations only and include 
directors. Average employee numbers for continuing operations for 2016 
were 32,719 (2015: 37,265). Further details are set out in note 5 to the fi nancial 
statements on p141.

Note 3: Total wages and salaries would be -1% at constant exchange rates. 
Excluding redundancies and bonuses this would be -12% at constant 
exchange rates.

The following information is intended to provide additional context 
regarding the total remuneration for executive directors. 

Relative percentage change in remuneration for CEO 

The following table sets out the change between 2015 and 2016 
in three elements of remuneration for the CEO, in comparison to 
the average for all employees. Whilst the committee reviews base 
pay for the CEO relative to the broader employee population, 
benefi ts are driven by local practices and eligibility is determined by 
level and individual circumstances which do not 
lend themselves to comparison. 

Change in CEO remuneration 2015/16

Base salary

Allowances and benefi ts

 no change

 +37%

Annual incentives

Total

 see note 4

 +20%

Change in employee remuneration 2015/16

Base salary

 +1%

Allowances and benefi ts

 +7%

Annual incentives

Total

 +55%

 +5%

Note 1 The fi gures for all employees refl ect average salaries and average 
employee numbers each year at constant exchange rates. Annual incentives 
include all plans, including sales incentives.

Note 2 The diff erence in CEO base salary single fi gure refl ects eff ect of full year of 
2015 increase introduced in April 2015. No increase in 2016.

Note 3 CEO allowances and benefi ts change refl ects increase in cost of car benefi t 
and travel expenses of c.£20,000 over 2015.

Note 4 As there was no AIP paid in 2015, relative percentage change for the CEO 
is incalculable.

Note 5 The increase in allowances and benefi ts on an average employee basis is 
infl ated by a change in population post-restructuring. 

Note 6 As there was no AIP paid in 2015, relative percentage change for 
employees refl ects 2016 Group-wide bonus pay-outs versus a small selection of 
local plans in 2015.

2017 remuneration policy

Section 4 Governance/Remuneration

97

The remuneration committee presents the 2017 directors’ remuneration policy (2017 policy), which will be put to 
shareholders for binding vote at the Annual General Meeting to be held on 5 May 2017. Subject to shareholder approval, 
the eff ective date of this policy will be 5 May 2017. However, it is proposed, subject to approval at the AGM, that changes 
to executive director incentives be made eff ective from the start of the 2017 performance periods. The intention of the 
committee is that the policy will remain in place for three years from the date of its approval.

We have evolved our remuneration policy to match our updated remuneration principles: 

1

2

3

4

5

Sustainability and 
aff ordability 

Funded through 
results;(cid:98)strong link 
to(cid:98)sustainable 
performance, cost control 
and appropriate 
capital allocation.

Pay for performance 

Flexibility 

Alignment 

Pay mix focuses on 
variable pay; aligned fully 
with KPIs: EPS; operating 
profi t; sales; operating 
cash fl ow; total 
shareholder return and 
return on invested capital.

Performance metrics 
linked to strategic 
imperatives can be 
selected annually to 
give us the agility to 
“move more quickly” in 
support of Pearson’s 
transformation strategy.

Incentive plans are 
designed to refl ect 
sustainable value creation 
in our drive for growth 
and effi  ciency through 
“becoming a simpler, 
more focused business”.

Reward for sustainable 
company performance 

Stretching fi nancial and 
strategic business 
imperative metrics 
support delivery of 
strategy.

Pay and performance scenario analysis 

(cid:38)(cid:75)(cid:76)(cid:72)(cid:73)(cid:3)(cid:72)(cid:91)(cid:72)(cid:70)(cid:88)(cid:87)(cid:76)(cid:89)(cid:72)(cid:3)(cid:82)(cid:605)(cid:70)(cid:72)(cid:85)(cid:3)(cid:11)(cid:45)(cid:82)(cid:75)(cid:81)(cid:3)(cid:41)(cid:68)(cid:79)(cid:79)(cid:82)(cid:81)(cid:12)(cid:3)£000

(cid:38)(cid:75)(cid:76)(cid:72)(cid:73)(cid:3)(cid:564)(cid:81)(cid:68)(cid:81)(cid:70)(cid:76)(cid:68)(cid:79)(cid:3)(cid:82)(cid:605)(cid:70)(cid:72)(cid:85)(cid:3)(cid:11)(cid:38)(cid:82)(cid:85)(cid:68)(cid:80)(cid:3)(cid:58)(cid:76)(cid:79)(cid:79)(cid:76)(cid:68)(cid:80)(cid:86)(cid:12)(cid:3)£000

Maximum

21%

25%

54%

Target

31%

21%

48%

Minimum

100%

£5,663

£3,747

£1,175

Maximum

19%

27%

54%

Target

30%

21%

49%

Minimum

100%

£3,278

£2,091

£615

(cid:37)(cid:68)(cid:86)(cid:72)(cid:3)(cid:86)(cid:68)(cid:79)(cid:68)(cid:85)(cid:92)(cid:15)(cid:3)(cid:68)(cid:79)(cid:79)(cid:82)(cid:90)(cid:68)(cid:81)(cid:70)(cid:72)(cid:86)(cid:15)(cid:3)(cid:69)(cid:72)(cid:81)(cid:72)(cid:564)(cid:87)(cid:86)(cid:3)(cid:68)(cid:81)(cid:71)(cid:3)(cid:83)(cid:72)(cid:81)(cid:86)(cid:76)(cid:82)(cid:81)
Annual incentive
Long-term incentives

(cid:37)(cid:68)(cid:86)(cid:72)(cid:3)(cid:86)(cid:68)(cid:79)(cid:68)(cid:85)(cid:92)(cid:15)(cid:3)(cid:68)(cid:79)(cid:79)(cid:82)(cid:90)(cid:68)(cid:81)(cid:70)(cid:72)(cid:86)(cid:15)(cid:3)(cid:69)(cid:72)(cid:81)(cid:72)(cid:564)(cid:87)(cid:86)(cid:3)(cid:68)(cid:81)(cid:71)(cid:3)(cid:83)(cid:72)(cid:81)(cid:86)(cid:76)(cid:82)(cid:81)
Annual incentive
Long-term incentives

(cid:38)(cid:40)(cid:50)(cid:3)(cid:564)(cid:91)(cid:72)(cid:71)(cid:3)(cid:89)(cid:86)(cid:3)(cid:89)(cid:68)(cid:85)(cid:76)(cid:68)(cid:69)(cid:79)(cid:72)(cid:3)(cid:68)(cid:87)(cid:3)(cid:87)(cid:68)(cid:85)(cid:74)(cid:72)(cid:87)

CFO(cid:3)(cid:564)(cid:91)(cid:72)(cid:71)(cid:3)(cid:89)(cid:86)(cid:3)(cid:89)(cid:68)(cid:85)(cid:76)(cid:68)(cid:69)(cid:79)(cid:72)(cid:3)(cid:68)(cid:87)(cid:3)(cid:87)(cid:68)(cid:85)(cid:74)(cid:72)(cid:87)

(cid:41)(cid:76)(cid:91)(cid:72)(cid:71)
Base salary 
21%
(cid:51)(cid:72)(cid:81)(cid:86)(cid:76)(cid:82)(cid:81)(cid:3)(cid:68)(cid:81)(cid:71)(cid:3)(cid:69)(cid:72)(cid:81)(cid:72)(cid:564)(cid:87)(cid:86)  10%
(cid:57)(cid:68)(cid:85)(cid:76)(cid:68)(cid:69)(cid:79)(cid:72)
Annual incentive 
21%
Long-term incentives  48%

25%

(cid:41)(cid:76)(cid:91)(cid:72)(cid:71)
Base salary 
(cid:51)(cid:72)(cid:81)(cid:86)(cid:76)(cid:82)(cid:81)(cid:3)(cid:68)(cid:81)(cid:71)(cid:3)(cid:69)(cid:72)(cid:81)(cid:72)(cid:564)(cid:87)(cid:86)  5%
(cid:57)(cid:68)(cid:85)(cid:76)(cid:68)(cid:69)(cid:79)(cid:72)
Annual incentive 
21%
Long-term incentives  49%

Consistent with its policy, the committee places considerable 
emphasis on the performance-linked elements i.e. annual and 
long-term incentives.

Performance 
scenario

Maximum

The charts above show what each director could expect to receive 
in 2017 under diff erent performance scenarios, based on the 
defi nitions of performance opposite.

Target

On this basis, the relative weighting of fi xed and performance-
related remuneration and the absolute size of the remuneration 
packages for the chief executive offi  cer and the chief fi nancial 
offi  cer are shown above.

We will continue to review the mix of fi xed and performance-
linked remuneration on an annual basis, consistent with our 
overall policy.

Minimum

Elements of remuneration and assumptions

2017 base salary; allowances, benefi ts and retirement 
benefi ts at the same percentage of base salary as in 2016; 
maximum individual annual incentive as per policy; 
maximum value of 2016 long-term incentive award

2017 base salary; allowances, benefi ts and retirement 
benefi ts at the same percentage of base salary as in 2016; 
target individual annual incentive as per policy; target value 
of 2016 long-term incentive award (Willis Towers Watson’s 
independent assessment of the expected value of the award 
i.e. the net present value taking into account all the conditions)

2017 base salary; allowances, benefi ts and retirement 
benefi ts at the same percentage of base salary as in 2016; 
no annual or long-term incentives

Note The value of long-term incentives does not take into account dividend awards that are payable on the release of restricted shares nor any changes in share 
price. Nor does this infer a precedent for future LTIP awards in 2017 onwards which will be implementation decisions in each year. See p106 for more information 
on 2017 awards.

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98
98

Pearson plc Annual report and accounts 2016
Pearson plc Annual report and accounts 2016

Remuneration policy

Future policy table for executive directors

Total remuneration is made up of fi xed and performance-linked elements, with each element supporting diff erent strategic objectives. 
Total remuneration is normally reviewed annually in the context of business performance and conditions prevailing, and is routinely 
benchmarked against total remuneration for similar positions in comparable companies.

Base salary

Purpose and link to strategy

  Helps to recruit, reward and retain.

  Refl ects level, role, skills, experience, the competitive market and 
individual contribution.

Operation

Base salaries are set to provide the appropriate rate of remuneration 
for the job, taking into account relevant recruitment markets, business 
sectors and geographic regions. Base salaries may be set in sterling or 
the local currency of the country in which the director is based.

Base salaries are normally reviewed annually for the following year taking 
into account: general economic and market conditions; the level of 
increases made across the company as a whole; particular circumstances 
such as changes in role, responsibilities or organisation; the remuneration 
and level of increases for executives in similar positions in comparable 
companies; and individual performance.

For benchmarking purposes, we review remuneration by reference to 
diff erent comparator groups. We look at survey data from: select UK 
human capital intensive businesses; and UK and US ‘media convergence’ 
companies with a focus on digital, information services and technology. 
These companies are of a range of sizes relative to Pearson, but the 
method our independent advisers, Willis Towers Watson, use to make 
comparisons on remuneration takes this variation in size into account. 
We also look at publicly disclosed and proxy data for global media 
convergence comparators with a focus on media and technology and 
consider base salary levels within the broader FTSE 100. We use these 

Allowances and benefi ts

Purpose and link to strategy

  Help to recruit and retain.

  Refl ect local competitive market.

Operation

Allowances and benefi ts comprise cash allowances and non-cash benefi ts 
and inter alia include: travel-related benefi ts (comprising company car, car 
allowance and private use of a driver); health-related benefi ts (comprising 
healthcare, health assessment and gym subsidy); and risk benefi ts 
(comprising additional life cover and long-term disability insurance that 
are not covered by the company’s retirement plans). Allowances may also 
include, where appropriate, location and market premium and housing 
allowance although no continuing director is in receipt of such allowances. 
Allowances and benefi ts received in 2016 are set out in the annual 
remuneration report.

Directors are also covered by the company’s directors’ and 
offi  cers’ liability insurance and an indemnity in respect of certain 
third-party liabilities.

Other benefi ts may be off ered on the same terms as to other employees.

Allowances and benefi ts do not form part of pensionable earnings.

No malus or clawback provisions apply to allowances and benefi ts.

companies because they represent the wider executive talent pool 
from which we might expect to recruit externally and the pay market to 
which we might be vulnerable if our remuneration was not competitive.

Base salaries are paid in cash via the regular employee payroll (monthly 
in the UK and every two weeks in the US) and are subject to all 
necessary withholdings. 

No malus or clawback provisions apply to base salary.

Opportunity

Base salary increases for executive directors will not ordinarily exceed 
10% per annum and will take account of the base salary increases 
elsewhere within the company.

The committee will retain the discretion to deliver base salary increases 
up to 25% over the normal maximum limit in specifi c individual situations 
including internal promotions and material changes to the business or the 
role. This discretion will be exercised only in exceptional circumstances 
and the committee would consult with major shareholders before doing 
so, proceeding only where there was clear consensus in favour among 
those consulted.

Performance conditions and period

None, although performance of both the company and the individual are 
taken into account when determining an appropriate level of base salary 
increase each year.

There is no relevant performance period.

Opportunity

The provision and level of cash allowances and non-cash benefi ts are 
competitive and appropriate in the context of the local market.

The total value of cash allowances and non-cash benefi ts for executive 
directors will not ordinarily exceed 15% of base salary in any year, other 
than in the case of increases in the cost of benefi ts that are outside 
Pearson’s control and changes in benefi t providers. The committee will 
retain the further discretion to deliver a total value of benefi ts up to 25% 
above the normal limit in specifi c individual situations including changes 
in individual circumstances such as health status and changes in the role 
such as relocation. This discretion will be exercised only in exceptional 
circumstances and the committee would consult with major shareholders 
before doing so, proceeding only where there was clear consensus in 
favour among those consulted.

Executive directors are also eligible to participate in savings-related 
share acquisition programmes in the UK, US and rest of world, which 
are not subject to any performance conditions, on the same terms as 
other employees.

Performance conditions and period

None.

There is no relevant performance period.

Section 4 Governance/Remuneration

99

Opportunity

In the UK, company contributions for eligible employees to the Money 
Purchase 2003 section of the Pearson Group Pension Plan amount up to 
16% of pensionable salary (double the amount of the employee 
contribution, which is limited according to certain age bands).

John Fallon is a member of the Final Pay section of the Pearson Group 
Pension Plan. His pension accrual rate is 1/30th of pensionable salary per 
annum, restricted to the plan earnings cap. Until April 2006, the company 
also contributed to a Funded Unapproved Retirement Benefi ts Scheme 
(FURBS) on his behalf. Since April 2006, he has received a taxable and 
non-pensionable cash supplement in replacement of the FURBS.

The company has no ongoing fi nancial liabilities in respect of the FURBS.

Coram Williams is a member of the Final Pay section of the Pearson Group 
Pension Plan with continuous service with a service gap. His pension 
accrual rate is 1/60th of pensionable salary per annum, restricted to the 
plan earnings cap. 

If any executive director is from, or works, outside the UK, the committee 
retains a discretion to put in place retirement benefi t arrangements for 
that director in line with local market practice including defi ned benefi t 
pension arrangements operated by Pearson locally. The maximum value 
of such arrangement will refl ect local market practice at the relevant time. 
The committee will also honour all pre-existing retirement benefi t 
obligations, commitments or other entitlements that were entered into by 
a member of the Pearson Group before that person became a director. 

Performance conditions and period

None.

There is no relevant performance period.

Retirement benefi ts

Purpose and link to strategy

  Help to recruit and retain.

  Recognise long-term commitment to the company.

Operation

New employees in the UK are eligible to join the Money Purchase 2003 
section of the Pearson Group Pension Plan. 

Under the Money Purchase 2003 section of the Pearson Group Pension 
Plan, normal retirement age is 62, but, subject to company consent, 
retirement is currently possible from age 55 or earlier in the event of 
ill-health. During service, the company and the employee make 
contributions into a pension fund. Account balances are used to provide 
benefi ts at retirement. Pensions for a member’s spouse, dependent 
children and/or nominated fi nancial dependants are payable on death.

Depending on when they joined the company, directors may participate in 
the Final Pay section of the Pearson Group Pension Plan, which is closed 
to new members.

Under the Final Pay section of the Pearson Group Pension Plan, normal 
retirement age is 62, but, subject to company consent, retirement is 
currently possible from age 55 or earlier in the event of ill-health. During 
service, the employee makes a contribution of 5% of pensionable salary 
and the pension fund builds up based on fi nal pensionable salary and 
pensionable service. The accrued pension is reduced on retirement prior 
to age 60. Pensions for a member’s spouse, dependent children and/or 
nominated fi nancial dependants are payable on death.

Executive directors may be entitled to additional pension benefi ts to take 
account of the cap on the amount of benefi ts that can be provided from 
the all-employee pension arrangements in the UK.

Members of the Pearson Group Pension Plan who joined after May 1989 
are subject to an upper limit of earnings that can be used for pension 
purposes, known as the earnings cap. This limit, £108,600 as at 6 April 
2006, was abolished by the Finance Act 2004. However, the Pearson 
Group Pension Plan has retained its own ‘cap’, which will increase annually 
in line with the UK government’s Retail Prices Index (All Items). The cap 
was £150,600 as at 6 April 2016. 

UK executive directors who are, or become, aff ected by the lifetime 
allowance or new hires who opt out of membership of the plan may be 
provided with a cash supplement of normally up to 26% of salary as an 
alternative to further accrual of pension benefi ts. 

No malus or clawback provisions apply to retirement benefi ts.

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100
100

Pearson plc Annual report and accounts 2016
Pearson plc Annual report and accounts 2016

Remuneration policy

Annual incentives

Purpose and link to strategy

  Motivate the achievement of annual business goals and personal 
objectives.

  Provide a focus on key fi nancial metrics.

  Reward individual contribution to the success of the company.

  Align to strategy execution priorities.

Operation

Annual incentive does not form part of pensionable earnings.

Measures and performance targets are set by the committee at the start 
of the year with payment made after year end following the committee’s 
assessment of performance relative to targets.

The plan is designed to incentivise and reward underlying performance. 
Actual results are adjusted to remove the eff ect of foreign exchange and 
portfolio changes (acquisitions and disposals) and other relevant factors 
that the committee considers do not refl ect the underlying performance 
of the business in the performance year.

Annual incentive plans are discretionary. The committee reserves the 
right to adjust payments up or down before they are made if it believes 
exceptional factors warrant doing so. The committee may in exceptional 
circumstances make a special award where it is satisfi ed that the normal 
operation of the annual incentive does not provide an appropriate 
incentive or reward to participants.

The committee also reserves the right as a form of malus to adjust 
payments before they are made if special circumstances exist that 
warrant this, such as fi nancial misstatement, individual misconduct or 
reputational damage to the company.

The committee also reserves, in the same special circumstances, a right to 
reclaim or claw back payments or awards that have already been made.

Opportunity

Annual incentives will not exceed 200% of base salary.

For the chief executive offi  cer, the individual maximum incentive 
opportunity that will apply for 2017 is 180% of base salary and 170% 
for the chief fi nancial offi  cer (which are the same opportunities as applied 
for 2016).

There is normally no pay-out for performance at threshold.

Performance conditions and period

The committee has the discretion to select the performance measures, 
targets and relative weightings from year to year to ensure continuing 
alignment with strategy and to ensure targets are suffi  ciently stretching.

The committee establishes a threshold below which no pay-out is 
achieved and a maximum at or above which the annual incentive pays 
out in full.

The funding of annual incentives will normally be related to the 
performance against fi nancial and strategic imperatives performance 
targets. For 2017 and onwards, fi nancial metrics will normally account for 
at least 75% of the total annual opportunity and be related to the 
performance against targets for Pearson’s adjusted earnings per share 
and/or operating profi t, sales, and operating cash fl ow. For 2017, the 
weightings will be: adjusted earnings per share 22.5%, operating profi t 
22.5%, sales 15% and operating cash fl ow 15%. The remaining total annual 
opportunity will be subject to performance metrics linked to strategic 
imperatives set by the committee as it considers appropriate in each year. 
These will be linked to: 

Strategic imperatives

KPI

Competitive performance

  Holding or gaining share in major markets 

 Higher Education direct/ecommerce sales to consumers

Transformation

  Delivery of Enabling Programme milestones to upgrade the customer 
experience, accelerate the digital transformation and the delivery of 
on-going cost, effi  ciency and process transformations

Culture, talent & brand

  Improvement in brand favourability and year-on-year improvement in 
employee engagement survey scores

Each metric will be measured, using third party data or externally audited 
internal data (where third party data is not available or applicable).

Performance metrics linked to strategic imperatives can be selected 
annually to support Pearson’s transformation strategy.

A pay-out will only be made if a minimum level of performance has been 
achieved under the fi nancial metrics, as determined by the committee 
each year. 

Annual incentive pay-outs will also take into account individual 
performance against personal objectives. Personal objectives are agreed 
with the chief executive (or, in the case of the chief executive, the 
chairman) and may be functional, operational, strategic and non-fi nancial 
and include, inter alia, objectives relating to environmental, social and 
governance issues.

Details of performance measures, weightings and targets will be 
disclosed in the annual remuneration report for the relevant fi nancial 
year if and to the extent that the committee deems them to be no longer 
commercially sensitive.

The performance period is one year.

Section 4 Governance/Remuneration

101

Long-term incentives

Purpose and link to strategy

  Help to recruit, reward and retain

  Drive long-term earnings, share price growth and value creation

  Align the interests of executives and shareholders

  Encourage long-term shareholding and commitment to the company.

Operation

Awards of restricted shares are made on an annual basis.

Awards of restricted shares for executive directors vest on a sliding scale 
based on performance against stretching corporate performance targets 
measured at the end of the three-year performance period.

Performance will continue to be tested over three years and 75% of 
the vested shares will be released at that point. However, there is a 
mandatory restriction on participants’ ability to dispose of the 75% 
of the vested shares (other than to meet personal tax liabilities) for a 
further two years. Furthermore, participants’ rights to the release of 
the 25% of the vested shares will be subject to continued employment 
over the same period.

Where shares vest, participants also receive additional shares 
representing the gross value of dividends that would have been paid on 
these shares during the performance period and reinvested. 

The plan permits awards of restricted shares to be made that are not subject 
to performance conditions to satisfy reward and retention objectives. 
However, other than in the circumstances described in the recruitment 
section of this policy below, it is the company’s policy not to award restricted 
shares to executive directors without performance conditions.

The Long-Term Incentive Plan also provides for the grant of stock options. 
While it is not the committee’s intention to grant stock options in 2017 or 
the foreseeable future, the committee believes that it should retain the 
fl exibility of granting stock options in addition to, or instead of, restricted 
stock awards in the right circumstances. Any decision by the committee to 
grant stock options in the future would take account of best practice 
prevailing at the time. The committee would consult with shareholders 
before granting stock options to executive directors.

Pearson’s reported fi nancial results for the relevant periods are used 
to measure performance.

The committee reserves the right to adjust pay-outs up or down before 
they are released taking into account exceptional factors that distort 
underlying business performance or if it believes exceptional factors 
warrant doing so. In making such adjustments, the committee is guided 
by the principle of aligning shareholder and management interests.

The committee also reserves the right as a form of malus to adjust 
pay-outs before they are released if exceptional circumstances exist that 
warrant this, such as fi nancial misstatement, individual misconduct or 
reputational damage to the company.

The committee also reserves, in the same special circumstances, a right to 
reclaim or claw back payouts or awards that have already been released.

Opportunity

We set the level of individual awards by taking into account:

  The face value of individual awards at the time of grant, assuming that 
performance targets are met in full

  Market practice for comparable companies and market assessments 
of total remuneration from our independent advisers

  Individual roles and responsibilities

  Company and individual performance.

Restricted share awards to executive directors may normally be made 
up to a maximum face value of 400% of base salary. Awards in excess of 
400% of base salary (and up to 25% over the normal maximum limit) may 

be made in exceptional circumstances, for example, for retention 
purposes or to refl ect particular business situations. This discretion will 
be exercised only in exceptional circumstances and the committee would 
consult with major shareholders before doing so, proceeding only where 
there was clear consensus in favour among those consulted.

The committee retains fl exibility to make exceptional awards of up to 25% 
above the normal limit in specifi c circumstances. The reasons for any such 
exceptional awards will be disclosed in the annual report for the year in 
which they are made.

The value of awards at pay-out is subject to the extent to which 
performance and any other conditions are met and the share price at the 
time of vesting.

While it is not the committee’s intention to grant stock options in 2017 or 
the foreseeable future, the maximum value of stock option awards would 
be the equivalent expected value of, and in place of, the maximum 
restricted share awards set out above, based on an independent 
assessment of their net present value taking into account all the conditions.

Performance conditions and period

The committee will determine the performance measures, weightings 
and targets governing an award of restricted shares prior to grant to 
ensure continuing alignment with strategy and to ensure that targets 
are suffi  ciently stretching.

The committee establishes a threshold below which no pay-out is 
achieved and a maximum at or above which the award pays out in full. 
The proportion of the award that vests at threshold level of performance 
under each performance condition is 25%.

For 2017 and onwards, awards will normally be subject to the 
achievement of targets for earnings per share, return on invested capital 
and relative total shareholder return. For 2017, and following shareholder 
consultation, the weighting of the performance metrics within the 
Pearson Long-Term Incentive Plan will be changed to 40% earnings per 
share, 30% return on invested capital and 30% relative total shareholder 
return (previously, one half, one third and one sixth, respectively).

As with restricted shares, the committee will determine the performance 
conditions that apply to any awards of stock options prior to grant. 
The intention would be that these conditions would be the same as apply 
to restricted shares.

Total shareholder return (TSR) is the return to shareholders from any 
growth in Pearson’s share price and reinvested dividends over the 
performance period. For long-term incentive awards made in 2017 and 
onwards, TSR will be measured relative to the constituents of the FTSE 
100 over a three-year period. Companies that drop out of the index are 
normally excluded i.e. only companies in the index for the entire period 
are counted. Share price is averaged over three months at the start and 
end of the performance period. Dividends are treated as reinvested on 
the ex-dividend date, in line with the Datastream methodology. The 
vesting of shares based on relative TSR is subject to the committee 
satisfying itself that the recorded TSR is a genuine refl ection of the 
underlying fi nancial performance of the business.

Return on invested capital (ROIC) is adjusted operating profi t less cash 
tax expressed as a percentage of gross invested capital (net operating 
assets plus gross goodwill).

Adjusted earnings per share (EPS) is calculated by dividing the adjusted 
earnings attributable to equity shareholders of the company by the 
weighted average number of ordinary shares in issue during the year, 
excluding any ordinary shares purchased by the company and held in 
trust (see note 8 of the consolidated fi nancial statements for a detailed 
description of adjusted earnings per share). 

The performance period is three years.

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102
102

Pearson plc Annual report and accounts 2016
Pearson plc Annual report and accounts 2016

Remuneration policy

Notes to the policy table

Selection of performance measures and target setting

In the selection and weighting of performance measures for the 
annual and long-term incentive awards the committee takes into 
account Pearson’s strategic objectives and short- and long-term 
business priorities.

In the case of annual incentives, the committee identifi ed sales, 
earnings per share, operating profi t, operating cash fl ow and key 
strategic business imperatives as being relevant measures of 
Pearson’s performance against its shorter-term strategic objectives 
and business priorities.

In the case of long-term incentives, the committee judged the 
following to be most closely matched to sustained delivery of 
strategy and alignment with shareholders’ interests: earnings per 
share rewards the delivery of the desired outcomes from our 
strategic growth objectives and is imperative if we are to improve 
our total shareholder return and our return on invested capital. 
Return on invested capital is used to track investment returns and to 
help assess capital allocation decisions within the business. We 
selected total shareholder return relative to the constituents of the 
FTSE 100 because, in line with many of our shareholders, we 
considered that part of executive directors’ rewards should be 
linked to performance relative to companies of comparable size, 
scale and maturity that are similarly impacted by global macro-
economic infl uences.

The performance ranges chosen set a careful balance between 
upside opportunity and downside risk and are normally based 
on targets in accordance with the company’s operating and 
strategic plans.

Pre-existing commitments 

In addition to the remuneration arrangements described above, 
Pearson’s policy is to honour all pre-existing obligations, 
commitments or other entitlements that were entered into before 
the eff ective date of this policy, including those entered into at 
a time when the relevant individual was not a director of Pearson 
or when the terms of those arrangements were consistent with the 
shareholder approved directors’ remuneration policy then in force.

Remuneration policy for other employees

The approach to remuneration for the broader employee 
population varies by level and geography, but is broadly consistent 
with that of directors:

The approach to setting base salary increases elsewhere in 
the company takes into account economic factors, competitive 
market rates, roles, skills, experience and individual performance

Allowances and benefi ts for employees refl ect the local labour 
market in which they are based

As part of their overall retirement arrangements, executive directors 
participate in the same underlying pension arrangements that have 
been set up for other Pearson employees in the UK

Many employees participate in some form of cash-based annual 
incentive, bonus, profi t-share or sales commission plan based on 
annual performance targets and selected senior employees are also 
eligible to receive share awards. Incentive plans for the Pearson 
executive management team form the basis of the incentive plans 
throughout the organisation in the principal operating companies 
and establish performance measures and standards and set the 
ceiling for individual incentive opportunities

Approximately 5% of the company’s employees below the Pearson 
executive management – selected on the basis of their role, 
performance and potential – currently hold performance or 
time-vesting shares under the Long-Term Incentive Plan

All employees (including executive directors) are also eligible to 
participate in savings-related share acquisition programmes in 
the UK, US and the rest of the world, which are not subject to any 
performance conditions.

Recruitment

The committee expects any new executive directors to be engaged 
on the same terms and to be awarded variable remuneration within 
the same normal limits and subject to the same conditions as for the 
current executive directors outlined in the policy.

In setting the basic salary for any new executive director, the 
committee will apply a level appropriate to recruit a suitable 
candidate, having regard to the factors set out in the future 
policy table. 

The committee recognises that it cannot always predict accurately 
the circumstances in which any new directors may be recruited. 
The committee may determine that it is in the interests of the 
company and shareholders to secure the services of a particular 
individual which may require the committee to take account of 
the terms of that individual’s existing employment and/or their 
personal circumstances. The committee may do this in the 
following circumstances:

Where an existing employee of the company is promoted to 
the board, in which case the company will honour all existing 
contractual commitments including any outstanding share awards, 
benefi t and pension entitlements

Where an individual is relocating in order to take up the role, in 
which case the company may provide certain benefi ts such as 
reasonable relocation expenses, accommodation for a short period 
following appointment and assistance with visa applications or 
other immigration issues and ongoing arrangements such as tax 
equalisation, annual fl ights home and housing allowance

Section 4 Governance/Remuneration

103

Where an individual would be forfeiting valuable variable 
remuneration in order to join the company, in which case the 
committee may award appropriate compensation. The committee 
would require reasonable evidence of the nature and value of any 
forfeited award and would, to the extent practicable, ensure any 
compensation was provided on a like-for-like basis and was no more 
valuable than the forfeited award.

In light of the various legacy pension arrangements enjoyed by 
the incumbent executive directors, in determining the pension 
arrangements for any new recruit, the committee expects to off er 
a defi ned contribution arrangement with company contributions 
not exceeding those set out on p99 but would have regard 
to the recruit’s existing arrangements, the market norms in the 
home country and the existing pension vehicles available within 
the company.

In making any decision on any aspect of the remuneration package 
for a new recruit, the committee would balance shareholder 
expectations, current best practice and the requirements of any 
new recruit and would strive not to pay more than is necessary to 
achieve the recruitment. The committee would give full details of 
the terms of the package of any new recruit in the next annual 
remuneration report.

Pearson expects any new chairman or non-executive director to be 
engaged on terms that are consistent with the general remuneration 
principles outlined in the relevant sections of this policy. However, in 
the case of the chairman, the committee may consider it appropriate 
to off er a remuneration package that diff ers from that of the existing 
incumbent if that is necessary to attract the most capable candidate 
or to refl ect the individual’s expected duties.

Service contracts and termination provisions

In accordance with long established policy, all executive directors 
have service agreements under which, other than by termination in 
accordance with the terms of these agreements, employment 
continues indefi nitely.

There are no special provisions for notice or compensation in the 
event of a change of control of Pearson.

It is the company’s policy that the company may terminate the 
chairman’s and executive directors’ service agreements by giving 
no more than 12 months’ notice.

As an alternative, for executive directors the company may at its 
discretion pay in lieu of that notice. Payment in lieu of notice may 
be made in equal monthly instalments from the date of termination 
to the end of any unexpired notice period. Payment in lieu of notice 
in instalments may also be subject to mitigation and reduced taking 
into account earnings from alternative employment.

For executive directors, payment in lieu of notice comprises 100% of 
the annual salary at the date of termination and the annual cost to 
the company of providing pension and all other benefi ts. For the 
chairman, payment in lieu of notice comprises 100% of the annual 
fees at the date of termination. In limited circumstances, in addition 
to making a full payment in lieu of notice, the company may permit 
an executive director to stay employed after the announcement of 
his or her departure for a limited period to ensure an eff ective 
hand-over and/or allow time for a successor to be appointed.

The company may, depending on the circumstances of the 
termination, determine that it will not pay the director in lieu of 
notice and may instead terminate a director’s contract in breach and 
make a damages payment, taking into account as appropriate the 
director’s ability to mitigate his or her loss. The company may also 
pay an amount considered to be reasonable by the remuneration 
committee in respect of fees for legal and tax advice and 
outplacement support for the departing director. 

On cessation of employment, save as otherwise provided for under 
the rules of Pearson’s discretionary share plans, executive directors’ 
entitlements to any unvested awards lapse automatically. In the 
case of injury, disability, ill-health or redundancy (as determined by 
the committee), where a participant’s employing company ceases to 
be part of Pearson, or any other reason if the committee so decides 
in its absolute discretion:

Awards that are subject to performance conditions will stay in force 
as if the participant had not ceased employment and shall vest on 
the original vesting date

Awards that are not subject to a performance condition will be 
released as soon as practicable following cessation of employment

The number of shares that are released shall be pro-rated for 
the period of the participant’s service in the restricted period 
(although the committee may in its absolute discretion waive 
or vary the pro-rating).

In determining whether and how to exercise its discretion under 
Pearson’s discretionary share plans, the committee will have regard 
to all relevant circumstances distinguishing between diff erent types 
of leaver, the circumstances at the time the award was originally 
made, the director’s performance and the circumstances in which 
the director left employment.

On cessation of employment, executive directors, having been 
notifi ed of participation in an annual incentive plan for the relevant 
fi nancial year, may, at the committee’s discretion, retain entitlement 
to a pro rata annual incentive for their period of service in the 
fi nancial year prior to their leaving date. Such pay-out will normally 
be calculated in good faith on the same terms and paid at the same 
time as for continuing executive directors.

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104
104

Pearson plc Annual report and accounts 2016
Pearson plc Annual report and accounts 2016

Remuneration policy

Eligibility for allowances and benefi ts including retirement benefi ts 
normally ceases on retirement or on the termination of employment 
for any other reason.

accordance with the terms of the awards in these circumstances, 
which includes terms as to the assessment of performance 
conditions and time apportionment.

The rules of Pearson’s discretionary share plans make provision for 
the treatment of awards in respect of corporate activity, including a 
change of control of Pearson. The committee would act in 

Details of each individual’s service agreement are outlined in the 
table below. Employment agreements for other employees are 
determined according to local labour law and market practice.

Individual service agreements

Position

Chairman

Date of agreement

25 October 2015

Executive directors

31 December 2012 (John Fallon)

26 February 2015 (Coram Williams)

Notice periods

Compensation on termination of employment by the 
company without notice or cause

12 months from the director; 
12 months from the company

Payment in lieu of notice of 100% of annual fees 
at the date of termination

6 months from the director; 
12 months from the company

Payment in lieu of notice of 100% of annual salary 
at the date of termination and the annual cost of 
pension and all other benefi ts

Note Under pay in lieu of notice, the annual cost of pension for executive directors is normally calculated as the sum, where applicable, of: an amount equal to the 
company’s cost of providing the executive’s pension under the pension plan based on the Future Service Company Contribution Rate for the relevant section of the 
pension plan as stated in the most recent actuarial valuation (as at the date of termination of employment) as limited by the earnings cap; and any cash allowance in 
lieu of pension or to take account of the fact that pension benefi ts and life assurance cover are restricted by the earnings cap.

Executive directors’ non-executive directorships

Shareholder views

The company consults regularly with shareholders on all matters 
aff ecting its strategy and business operations. As part of that 
process, we also engage with shareholders on matters relating 
to executive remuneration.

The committee continues to be aware of and respond to best 
practice guidelines of shareholders and their representative bodies.

In November 2016 we wrote to our key shareholders and the voting 
advisory agencies, seeking their views on the proposed changes to 
Pearson’s remuneration policy.

The chairman of the Remuneration Committee met or 
corresponded with a number of our shareholders to understand 
better their views on our proposals and to answer their questions 
on why the proposed changes were appropriate.

We received valuable feedback on a number of points, which 
refl ected a signifi cant range of opinions. These matters have been 
addressed in this policy report.

We are committed to continued engagement going forward and 
where it concerns the implementation of this policy.

The committee’s policy is that executive directors may, by 
agreement with the board, serve as non-executives of other 
companies and retain any fees payable for their services.

Employment conditions

In accordance with the committee’s charter and terms of reference, 
the committee’s remit includes oversight of certain remuneration 
matters below that of the chief executive, the other executive 
directors and other members of the Pearson executive 
management team. Before the remuneration packages for the 
Pearson executive management team are set for the year ahead, 
the committee considers reports from the chief executive on 
general morale and chief human resources offi  cer on retention, 
general pay trends in the market and the level of pay increases and 
incentives across the company as a whole. This helps to ensure that 
executive remuneration packages are reviewed in the context of 
the wider organisation.

The company consults with various employee representative bodies 
– including trade unions and works councils in some jurisdictions – 
about the company’s strategy, competitiveness and performance 
of the business and other matters aff ecting employees. The 
company also conducts an employee engagement survey to fi nd out 
how people feel about working for Pearson, what they think about 
the work they do, the opportunities they have and the rewards they 
get (including a section on pay and benefi ts). The company uses all 
of this feedback to inform decisions on people-related activities, 
resources and investment, local management action plans and 
wider business unit and organisational strategies.

It is the company’s intention to continue to engage with employees 
and employee representatives in this way in the future.

The committee has not consulted directly with employees on the 
setting of the directors’ remuneration policy.

Section 4 Governance/Remuneration

105

Future policy table for chairman’s and non-executive directors’ remuneration

The table below summarises policy with respect to the remuneration of the chairman and non-executive directors:

Purpose and link to strategy

Opportunity

To attract and retain high-calibre individuals, with appropriate experience 
or industry-relevant skills, by off ering market competitive fee levels.

Operation

The chairman is paid a single fee for all of his responsibilities.

The chairman’s fee is set at a level that is competitive with those of 
chairmen in similar positions in comparable companies. The chairman is 
not entitled to any annual or long-term incentive, retirement or other 
employee benefi ts.

The non-executive directors are paid a basic fee. The chairmen and 
members of the main board committees and the senior independent 
director are paid an additional fee to refl ect their extra responsibilities. 
Following a review of the structure of the fees paid to non-executive 
directors, the board has determined that it would be appropriate to 
introduce additional fees for membership and chairmanship of the 
nomination & governance committee. Having taken independent advice 
from Willis Towers Watson, the fee that has been set by the 
board refl ects the median level within the FTSE 100.

The chairman and the non-executive directors are covered by the 
company’s normal arrangements for directors’ and offi  cers’ liability 
insurance and an indemnity in respect of certain third-party liabilities.

The company reimburses the chairman’s and non-executive 
directors’ travel and other business expenses and any tax incurred 
thereon, if applicable.

A minimum of 25% of the chairman’s and non-executive directors’ basic 
fee is paid in Pearson shares that the non-executive directors have 
committed to retain for the period of their directorships. Shares are 
acquired quarterly at the prevailing market price with the individual 
after-tax fee payments.

Fees for non-executive directors are determined by the full board having 
regard to market practice and within the restrictions contained in the 
company’s Articles of Association. The chairman and non-executive 
directors receive no other pay or benefi ts (other than reimbursement for 
expenses incurred in connection with their directorship of the company) 
and do not participate in the company’s equity-based incentive plans.

Non-executive directors serve Pearson under letters of appointment 
which are renewed annually and do not have service contracts. For 
non-executive directors, there is no notice period or entitlement to 
compensation on the termination of their directorships.

The chairman’s fees were reviewed in 2017 and have not been increased 
since his appointment. Fees for the non-executive directors were last 
increased with eff ect from 1 May 2014. Following a review of fees paid to 
non-executive directors, the board has determined that most fees will 
remain unchanged, other than a small increase to apply to membership 
and chairmanship of the reputation & responsibility committee. A fee has 
also been introduced for the newly formed nomination & governance 
committee. These changes will take eff ect from the AGM on 5 May 2017, 
subject to the approval of this policy.

The structure of non-executive directors’ fees with eff ect from the date of 
this policy is as follows:

Director

Non-executive director

Chairmanship of audit committee

Chairmanship of remuneration committee

Chairmanship of reputation & 
responsibility committee

Chairmanship of nomination & 
governance committee

Membership of audit committee

Membership of remuneration committee

Membership of reputation & 
responsibility committee

Membership of nomination & 
governance committee

Senior independent director

Fee

£70,000

£27,500

£22,000

£10,000 (£13,000 with eff ect 
from AGM)

£15,000 (with eff ect 
from AGM)

£15,000

£10,000

£5,000 (£6,000 with eff ect 
from AGM)

£8,000 (with eff ect 
from AGM)

£22,000

The maximum opportunity per director depends on individual duties or 
combination of duties in accordance with this structure. The total fees 
payable to the non-executive directors (excluding the chairman) are 
subject to the limit set out in the Articles of Association of the company 
(currently £750,000) and as increased by ordinary resolution from time 
to time.

The fee for the chairman remains unchanged at £500,000 per year.

Performance conditions

None.

Performance period

None.

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106

Pearson plc Annual report and accounts 2016

Remuneration report

Information on changes to remuneration for 2017

The committee undertook a wholesale review of our remuneration 
policy during 2016 to assess whether it remained fi t for purpose 
taking into account how the company has evolved since the policy 
was last approved in 2014. We fi rst thought about philosophy and 
principles for the organisation as a whole and we then distilled this 
into policy for the executive directors and wider management. 
Central to the review was engaging with our largest shareholders and 
seeking their input on the future direction of policy. Some specifi c 
issues which impact 2017 implementation are described below. 

Executive directors’ base salaries

We have taken into account general economic and market 
conditions, specifi c company conditions, the level of increases made 
across the company as a whole, the remuneration of executives in 
similar positions in comparable companies and individual 
performance. While it is recognised that the CEO is substantially 
behind market the committee concluded that this was not a relevant 
consideration in the current trading environment. Base salaries for 
the CEO and CFO are therefore unchanged.

Annual incentive plan

The key design principles underlying the company’s approach to 
annual incentives for 2017 are:

A clear, transparent, coherent, consistent, organisation-wide 
approach to incentives and performance management with 
common principles for all business units and enabling functions 
and a strong focus on operational priorities that will drive successful 
achievement of our strategy

Subject to shareholder approval of the new policy the AIP will 
operate in 2017 based on 75% fi nancial metrics and 25% 
performance metrics linked to strategic imperatives. 

Financial metrics will be weighted as follows: Group EPS (22.5%), 
Operating profi t (22.5%),  Sales (15%),  Operating cash-fl ow (15%).

Performance metrics linked to strategic imperatives will focus 
predominantly on competitive performance and transformation. 
Any pay out in respect of achievement of strategic imperatives 
will be subject to attaining a minimum level of performance on 
fi nancial metrics.

The board considers the performance targets for 2017 to be 
commercially sensitive. Details of all performance measures, 
weightings and targets will be disclosed in the annual remuneration 
report for 2017 unless the committee determines that they remain 
commercially sensitive.

For the 2017 AIP, the proposed performance metrics linked to 
strategic imperatives would be drawn from three key areas, all aligned 
with milestones already tracked formally by the board in a periodic 
performance dashboard. Each metric would have KPIs against which 
to be measured, using third party data or externally audited internal 
data (where third party data is not available or applicable). See the 
remuneration overview on p87 for more detail on these metrics.

Long-term incentive plan

Subject to shareholder approval of the new policy the LTIP awards in 
2017 will be contingent on the following metrics: Group EPS 
(40%),  ROIC (30%),  Relative TSR (30%).

The previous TSR comparator group of global media companies will 
be replaced with the companies comprising the FTSE 100 to ensure 
that it aligns better with Pearson following the sales of the Financial 
Times and our share in The Economist. 

Performance will continue to be tested over three years and 75% of 
the vested shares will be released at that point. However, there 
remains a mandatory restriction on participants’ ability to dispose of 
the 75% of the vested shares (other than to meet personal tax 
liabilities) for a further two years. Furthermore, participants’ rights to 
the release of the remaining 25% of the vested shares will continue to 
be subject to continued employment over the same period.

At the time of writing, the committee has yet to approve the 2017 
long-term incentive awards and the associated performance targets 
for the executive directors. These are expected to be determined at 
the May remuneration committee meeting.

In acknowledgment of the value erosion in the Pearson share price, 
the remuneration committee intends to reduce the volume of 2017 
LTIP awards to the executive directors such that their value is 
materially lower than prior practice. The eventual scale of this 
reduction will be judged by reference to all relevant factors 
prevailing at the award date, including share price. The 
remuneration committee also notes that the re-weighted 30% 
TSR element is likely to be signifi cantly out of the money on grant, 
due to the averaging period used to determine the start point, which 
is the three-month period to the end of December 2016. We will not 
be changing this methodology.

If current share price conditions were to continue, the committee 
might judge that the economic value of the 2017 LTIP grant would be 
reduced by circa 20-25%.

Full details of individual awards for the executive directors and the 
performance targets for 2017 will be set out in the annual 
remuneration report for 2017.

Chairman and non-executive directors 

As already mentioned, there has been an evolution and 
strengthening of governance which has a modest remuneration 
policy impact. In line with other Pearson committees, and market 
practice, non-executive director fees for those on the Nomination & 
Governance Committee will be £15,000 for the committee chairman 
and £8,000 for committee membership. These will take eff ect from 
the date of the 2017 AGM.

Also, in response to the increase in responsibilities associated with 
the undertakings of the Reputation & Responsibility committee, the 
committee fees associated with chair and committee membership 
will increase to £13,000 (£10,000) and £6,000 (£5,000) respectively. 

The aggregated increase in non-executive director fees associated 
with this further strengthening of governance will be in the region 
of £58,000 per annum. 

The directors’ remuneration report has been approved by the board 
on 14 March 2017 and signed on its behalf by:

Elizabeth Corley 
Chairman of the remuneration committee.

Additional disclosures

Section 4 Governance/Additional disclosures 107

Pages 58-110 of this document comprise the directors’ report for 
the year ended 31 December 2016.

Set out below is other statutory and regulatory information that 
Pearson is required to disclose in its directors’ report. 

Between 31 December 2016 and 14 March 2017, being the latest 
practicable date before the publication of this report,  the company 
received further notifi cations under DTR 5, with the most recent 
positions being as follows: 

Going concern

The directors have made an assessment of the Group’s ability 
to continue as a going concern and consider it appropriate to 
adopt the going concern basis of accounting. 

Schroders plc disclosed a holding of 11.17%

BlackRock, Inc. disclosed a holding of 7.03%, including securities 
lending (2.36%) and CFD (0.13%)

Lindsell Train Limited disclosed a holding of 5.035%.

Viability statement

Annual General Meeting

As set out on p55 the board has also reviewed the prospects 
of Pearson over the three-year period to December 2019 taking 
account of the company’s strategic plans, a ‘severe but plausible’ 
downside case and further stress testing based on the principal 
risks set out on p47-55. 

Based on the results of these procedures, and considering the 
company’s strong balance sheet, the directors have a reasonable 
expectation that Pearson will be able to continue in operation and 
meet its liabilities as they fall due over the three-year period ending 
December 2019. Further details of the Group’s liquidity are shown 
in Financial review (see p30-35).

Share capital

Details of share issues are given in note 27 to the consolidated 
fi nancial statements on p173. The company has a single class of 
shares which is divided into ordinary shares of 25p each. The 
ordinary shares are in registered form. As at 31 December 2016, 
822,126,713 ordinary shares were in issue. At the AGM held on 
29 April 2016, the company was authorised, subject to certain 
conditions, to acquire up to 82,162,378 ordinary shares by market 
purchase. Shareholders will be asked to renew this authority at the 
AGM on 5 May 2017.

Information provided to the company pursuant to the Financial 
Conduct Authority’s Disclosure and Transparency Rules (DTR) is 
published on a Regulatory Information Service and on the 
company’s website.

As at 31 December 2016, the company had been notifi ed under 
DTR 5 of the following holders of signifi cant voting rights in its shares.

BlackRock, Inc.

Schroders plc

Silchester International Investors LLP

Ameriprise Financial, Inc. and its group

Number 
of voting 
rights

Percentage 
as at date of 
notifi cation

45,041,824

42,151,560

41,437,136

41,236,375

5.48%

5.12%

5.04%

5.02%

The notice convening the AGM, to be held at 12 noon on 
Friday, 5 May 2017 at IET London, 2 Savoy Place, London 
WC2R 0BL, is contained in a circular to shareholders to be 
dated 29 March 2017.

Registered auditors

In accordance with section 489 of the Act, a resolution proposing 
the reappointment of PricewaterhouseCoopers LLP (PwC) as 
auditors to the company will be proposed at the AGM, at a level 
of remuneration to be agreed by the audit committee. 

Amendment to Articles of Association

Any amendments to the Articles of Association of the company 
(the Articles) may be made in accordance with the provisions of 
the Act by way of a special resolution.

Rights attaching to shares

The rights attaching to the ordinary shares are defi ned in the 
Articles. A shareholder whose name appears on the company’s 
register of members can choose whether his/her shares are 
evidenced by share certifi cates (i.e. in certifi cated form) or held 
electronically (i.e. uncertifi cated form) in CREST (the electronic 
settlement system in the UK).

Subject to any restrictions below, shareholders may attend 
any general meeting of the company and, on a show of hands, 
every shareholder (or his/her representative) who is present at 
a general meeting has one vote on each resolution, and on a poll, 
every shareholder (whether an individual or a corporation) present 
in person or by proxy shall have one vote for every 25p of nominal 
share capital held. A resolution put to the vote at a general meeting 
is decided on a show of hands unless before, or on the declaration 
of the result of, a vote on a show of hands, a poll is demanded. A poll 
can be demanded by the chairman of the meeting, or by at least 
three shareholders (or their representatives) present in person 
and having the right to vote, or by any shareholders (or their 
representatives) present in person having at least 10% of the total 
voting rights of all shareholders, or by any shareholders (or their 
representatives) present in person holding ordinary shares on which 
an aggregate sum has been paid up of at least 10% of the total sum 
paid up on all ordinary shares. At this year’s AGM voting will again be 
conducted on a poll, consistent with best practice.

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108

Pearson plc Annual report and accounts 2016

Additional disclosures

Shareholders can declare a fi nal dividend by passing an ordinary 
resolution but the amount of the dividend cannot exceed the 
amount recommended by the board. The board can pay interim 
dividends on any class of shares of the amounts and on the dates 
and for the periods they decide. In all cases the distributable profi ts 
of the company must be suffi  cient to justify the payment of the 
relevant dividend.

The board may, if authorised by an ordinary resolution of the 
shareholders, off er any shareholder the right to elect to receive 
new ordinary shares, which will be credited as fully paid, instead 
of their cash dividend.

Any dividend which has not been claimed for 12 years after it 
became due for payment will be forfeited and will then belong 
to the company, unless the directors decide otherwise.

If the company is wound up, the liquidator can, with the sanction 
of a special resolution passed by the shareholders, divide among 
the shareholders all or any part of the assets of the company and 
he/she can value assets and determine how the division shall be 
carried out as between the shareholders or diff erent classes of 
shareholders. The liquidator can also, with the same sanction, 
transfer the whole or any part of the assets to trustees upon 
such trusts for the benefi t of the shareholders.

Voting at general meetings

Any form of proxy sent by the shareholders to the company in 
relation to any general meeting must be delivered to the company 
(via its registrars), whether in written or electronic form, not less 
than 48 hours before the time appointed for holding the meeting 
or adjourned meeting at which the person named in the 
appointment proposes to vote.

The board may decide that a shareholder is not entitled to attend or 
vote either personally or by proxy at a general meeting or to exercise 
any other right conferred by being a shareholder if he/she or any 
person with an interest in shares has been sent a notice under 
section 793 of the Act (which confers upon public companies the 
power to require information with respect to interests in their voting 
shares) and he/she or any interested person failed to supply the 
company with the information requested within 14 days after 
delivery of that notice. The board may also decide, where the 
relevant shareholding comprises at least 0.25% of the nominal 
value of the issued shares of that class, that no dividend is payable 
in respect of those default shares and that no transfer of any default 
shares shall be registered.

Pearson operates an employee benefi t trust to hold shares, 
pending employees becoming entitled to them under the company’s 
employee share plans. There were 7,718,966 shares held as at 
31 December 2016. The trust has an independent trustee which 
has full discretion in relation to the voting of such shares. A dividend 
waiver operates on the shares held in the trust. 

Pearson also operates two nominee shareholding arrangements 
which hold shares on behalf of employees. There were 2,950,764 
shares held in the Sharestore account and 403,153 shares held in 
the Global Nominee account as at 31 December 2016. The benefi cial 
owners of shares held in Sharestore are invited to submit voting 
instructions online at www.shareview.co.uk and Global Nominee 
participants are invited to submit voting instructions by e-mail to 
nominee@equiniti.com. If no instructions are given by the benefi cial 
owner by the date specifi ed, the trustees holding these shares will 
not exercise the voting rights.

Transfer of shares

The board may refuse to register a transfer of a certifi cated share 
which is not fully paid, provided that the refusal does not prevent 
dealings in shares in the company from taking place on an open 
and proper basis. The board may also refuse to register a transfer 
of a certifi cated share unless: (i) the instrument of transfer is lodged, 
duly stamped (if stampable), at the registered offi  ce of the company 
or any other place decided by the board, and is accompanied by the 
certifi cate for the share to which it relates and such other evidence 
as the board may reasonably require to show the right of the 
transferor to make the transfer; (ii) it is in respect of only one class 
of shares; and (iii) it is in favour of not more than four transferees.

Transfers of uncertifi cated shares must be carried out using 
CREST and the board can refuse to register a transfer of an 
uncertifi cated share in accordance with the regulations governing 
the operation of CREST.

Section 4 Governance/Additional disclosures 109

Variation of rights

If at any time the capital of the company is divided into diff erent 
classes of shares, the special rights attaching to any class may be 
varied or revoked either:

(i) with the written consent of the holders of at least 75% in nominal 
value of the issued shares of the relevant class; or

Notwithstanding the provisions of the Articles, the board has 
resolved that all directors should off er themselves for re-election 
annually, in accordance with the Code.

The company may by ordinary resolution remove any director 
before the expiration of his/her term of offi  ce. In addition, the 
board may terminate an agreement or arrangement with any 
director for the provision of his/her services to the company.

(ii) with the sanction of a special resolution passed at a separate 
general meeting of the holders of the shares of the relevant class.

Powers of the directors

Without prejudice to any special rights previously conferred on the 
holders of any existing shares or class of shares, any share may be 
issued with such preferred, deferred, or other special rights, or such 
restrictions, whether in regard to dividend, voting, return of capital 
or otherwise as the company may from time to time by ordinary 
resolution determine.

Subject to the company’s Articles, the Act and any directions given 
by special resolution, the business of the company will be managed 
by the board who may exercise all the powers of the company, 
including powers relating to the issue and/or buying back of shares 
by the company (subject to any statutory restrictions or restrictions 
imposed by shareholders in general meeting).

Appointment and replacement of directors

Signifi cant agreements

The Articles contain the following provisions in relation to directors:

Directors shall be no less than two in number. Directors may be 
appointed by the company by ordinary resolution or by the board. 
A director appointed by the board shall hold offi  ce only until the 
next AGM and shall then be eligible for reappointment, but shall 
not be taken into account in determining the directors or the 
number of directors who are to retire by rotation at that meeting. 
The board may from time to time appoint one or more directors to 
hold executive offi  ce with the company for such period (subject to 
the provisions of the Act) and upon such terms as the board may 
decide and may revoke or terminate any appointment so made.

The Articles provide that, at every AGM of the company, at least 
one-third of the directors shall retire by rotation (or, if their number 
is not a multiple of three, the number nearest to one-third). The fi rst 
directors to retire by rotation shall be those who wish to retire and 
not off er themselves for re-election. Any further directors so to 
retire shall be those of the other directors subject to retirement 
by rotation who have been longest in offi  ce since they were last 
re-elected but, as between persons who became or were last 
re-elected on the same day, those to retire shall (unless they 
otherwise agree among themselves) be determined by lot. 
In addition, any director who would not otherwise be required 
to retire shall retire by rotation at the third AGM after they were 
last re-elected.

The following signifi cant agreements contain provisions entitling 
the counterparties to exercise termination or other rights in the 
event of a change of control of the company:

Under the $1,750,000,000 revolving credit facility agreement dated 
August 2014 which matures in August 2021 between, among 
others, the company, Barclays Bank plc (Agent) and the banks 
and fi nancial institutions named therein as lenders (the Facility), 
any such bank may, upon a change of control of the company, 
require its outstanding advances, together with accrued interest 
and any other amounts payable in respect of such Facility, and its 
commitments, to be cancelled, each within 60 days of notifi cation 
to the banks by the Agent. For these purposes, a ‘change of control’ 
occurs if the company becomes a subsidiary of any other company 
or one or more persons acting either individually or in concert, 
obtains control (as defi ned in section 1124 of the Corporation 
Tax Act 2010) of the company.

Shares acquired through the company’s employee share plans 
rank pari passu with shares in issue and have no special rights. 
For legal and practical reasons, the rules of these plans set out the 
consequences of a change of control of the company.

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110

Pearson plc Annual report and accounts 2016

Additional disclosures

Other statutory information

Other information that is required by the Companies Act 2006 
(the Act) to be included in the directors’ report, and which is 
incorporated by reference, can be located as follows:

Summary disclosures index

Dividend recommendation

See more

p34 

Financial instruments and fi nancial risk management

p160-162

Important events since year end

Future development of the business

Research and development activities 

Employment of disabled persons 

Employee involvement

Greenhouse gas emissions

p35

p6-27

p18-19

p24

p23-24

p25

With the exception of the dividend waiver described on p108, 
there is no information to be disclosed in accordance with Listing 
Rule 9.8.4. 

No political donations or contributions were made or expenditure 
incurred by the company or its subsidiaries during the year.

Fair, balanced and understandable reporting

As required by the Code, we have established arrangements to 
ensure that all information we report to investors and regulators 
is fair, balanced and understandable. A process and timetable for 
the production and approval of this year’s report was agreed by the 
board at its meeting in December 2016. The full board then had 
opportunity to review and comment on the report as it progressed.

Representatives from fi nancial reporting, corporate aff airs, 
company secretarial, legal and internal audit and compliance are 
involved in the preparation and review of the annual report to 
ensure a cohesive and balanced approach and, as with all of 
our fi nancial reporting, our verifi cation committee conducts 
a thorough verifi cation of narrative and fi nancial statements. 

The audit committee is also available to advise the board on 
certain aspects of the report, to enable the directors to fulfi l 
their responsibility in this regard.  The directors consider that the 
annual report and accounts, taken as a whole, is fair, balanced 
and understandable and provides the information necessary for 
shareholders to assess the company’s position and performance, 
business model and strategy. 

The directors also confi rm that, for each director in offi  ce at the 
date of this report:

So far as the director is aware, there is no relevant audit information 
of which the company’s auditors are unaware

They have taken all the steps that they ought to have taken as 
directors in order to make themselves aware of any relevant audit 
information and to establish that the company’s auditors are 
aware of that information.

Directors in offi  ce

The following directors were in offi  ce during the year and up until 
signing of the fi nancial statements:

E P L Corley

V Cox

J J Fallon

S J Lewis

L K Lorimer

H Manwani

T Score

S Taurel

L Wallen

C Williams

The directors’ report has been approved by the board on 14 March 
2017 and signed on its behalf by  

Stephen Jones
Company secretary

Statement of directors’ responsibilities

Section 4 Governance/Statement of directors’ responsibilities

111

The directors are responsible for the maintenance and integrity 
of the company’s website. Legislation in the UK governing the 
preparation and dissemination of fi nancial statements may diff er 
from legislation in other jurisdictions. 

Each of the directors, whose names and functions are listed on 
p60-61, confi rms that, to the best of their knowledge:

The Group fi nancial statements, which have been prepared in 
accordance with IFRSs as adopted by the European Union, give 
a true and fair view of the assets, liabilities, fi nancial position and 
profi t of the Group 

The strategic report contained in the annual report includes 
a fair review of the development and performance of the business 
and the position of the Group, together with a description of the 
principal risks and uncertainties that it faces.

This responsibility statement has been approved by the board 
on 14 March 2017 and signed on its behalf by 

Coram Williams 
Chief fi nancial offi  cer

Statement of directors’ responsibilities

The directors are responsible for preparing the annual report in 
accordance with applicable law and regulations.

Company law requires the directors to prepare fi nancial statements 
for each fi nancial year. Under that law the directors have prepared 
the Group and parent company fi nancial statements in accordance 
with International Financial Reporting Standards (IFRSs) as adopted 
by the European Union. Under company law the directors must not 
approve the fi nancial statements unless they are satisfi ed that they 
give a true and fair view of the state of aff airs of the company and 
the Group and of the profi t or loss of the Group for that period.

In preparing these fi nancial statements, the directors are 
required to:

Select suitable accounting policies and then apply them consistently

Make judgements and accounting estimates that are reasonable 
and prudent

State whether applicable IFRSs as adopted by the European Union 
have been followed, subject to any material departures disclosed 
and explained in the fi nancial statements

Prepare the fi nancial statements on a going concern basis, unless 
it is inappropriate to presume that the company will continue 
in business. 

The directors are responsible for keeping adequate accounting 
records that are suffi  cient to show and explain the company’s 
transactions and disclose with reasonable accuracy at any time the 
fi nancial position of the company and the Group and enable them 
to ensure that the fi nancial statements and the report on directors’ 
remuneration comply with the Companies Act 2006 and, as regards 
the Group fi nancial statements, Article 4 of the IAS Regulation. They 
are also responsible for safeguarding the assets of the company and 
the Group and hence for taking reasonable steps for the prevention 
and detection of fraud and other irregularities.

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112
112

Pearson plc Annual report and accounts 2016
Pearson plc Annual report and accounts 2016

Page Title

Section 5 Financial statements

113

Financial 
Financial 
statements
statements

In this section

Consolidated fi nancial statements

163 20 Intangible assets – pre-publication

114  Independent auditor’s report to the 

163 21 Inventories

members of Pearson plc 

122 Consolidated income statement 

123  Consolidated statement of 
comprehensive income 

124 Consolidated balance sheet 

164 22 Trade and other receivables

165 23  Provisions for other liabilities 

and charges

165 24 Trade and other liabilities

166 25  Retirement benefi t and other 

126  Consolidated statement of changes 

post-retirement obligations

in equity 

171 26 Share-based payments

127 Consolidated cash fl ow statement 

173 27 Share capital and share premium

Notes to the consolidated 
fi nancial(cid:98)statements

1 Accounting policies

2 Segment information

3 Discontinued operations

4 Operating expenses

5 Employee information

6 Net fi nance costs

7 Income tax

8 Earnings per share

9 Dividends

128

135

139

139

141

141

142

143

146

147 10 Property, plant and equipment

147 11 Intangible assets

151 12  Investments in joint ventures 

and associates

153 13 Deferred income tax

155 14 Classifi cation of fi nancial instruments

156 15 Other fi nancial assets

156 16 Derivative fi nancial instruments

157 17  Cash and cash equivalents 

(excluding overdrafts)

158 18 Financial liabilities – borrowings

160 19 Financial risk management

173 28 Treasury shares

174 29 Other comprehensive income

175 30 Business combinations

176 31 Disposals including business closures

177 32 Cash generated from operations

178 33 Contingencies

178 34 Commitments

179 35 Related party transactions

179 36 Events after the balance sheet date

179 37 Accounts and audit exemptions

Company fi nancial statements

180 Company balance sheet 

181 Company statement of changes in equity 

182 Company cash fl ow statement 

183 Notes to the company fi nancial statements 

192 Five-year summary

194 Corporate and operating measures

196 Shareholder information

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114

Pearson plc Annual report and accounts 2016

Independent auditor’s report to the members 
of Pearson plc

Report on the fi nancial statements

Our opinion

In our opinion:
Pearson plc’s consolidated fi nancial statements and company 
fi nancial statements (the fi nancial statements) give a true and fair 
view of the state of the Group’s and of the company’s aff airs as at 
31 December 2016 and of the Group’s loss and the Group’s and the 
company’s cash fl ows for the year then ended
The consolidated fi nancial statements have been properly prepared 
in accordance with International Financial Reporting Standards 
(IFRSs) as adopted by the European Union
The company fi nancial statements have been properly prepared 
in accordance with IFRSs as adopted by the European Union and 
as applied in accordance with the provisions of the Companies 
Act 2006
The fi nancial statements have been prepared in accordance with 
the requirements of the Companies Act 2006 and, as regards the 
consolidated fi nancial statements, Article 4 of the IAS Regulation.

Separate opinion in relation to IFRSs as issued by the IASB

As explained in note 1 to the consolidated fi nancial statements, the 
Group, in addition to applying IFRSs as adopted by the European 
Union, has also applied IFRSs as issued by the International 
Accounting Standards Board (IASB).

In our opinion, the consolidated fi nancial statements comply with 
IFRSs as issued by the IASB.

What we have audited

The fi nancial statements, included within the annual report and 
accounts (the annual report), comprise:
The consolidated and company balance sheets as at 31 December 2016
The consolidated income statement and statement of 
comprehensive income for the year then ended
The consolidated and company cash fl ow statement for the year 
then ended
The consolidated and company statement of changes in equity 
for the year then ended
The notes to the fi nancial statements, which include a summary of 
signifi cant accounting policies and other explanatory information.

Certain required disclosures have been presented elsewhere in the 
annual report, rather than in the notes to the fi nancial statements. 
These are cross-referenced from the fi nancial statements and are 
identifi ed as audited.

The fi nancial reporting framework that has been applied in the 
preparation of the fi nancial statements is IFRSs as adopted by the 
European Union and, as regards the company fi nancial statements, 
as applied in accordance with the provisions of the Companies Act 
2006, and applicable law.

The scope of our audit and our areas of focus 

We conducted our audit in accordance with International Standards 
on Auditing (UK and Ireland) (ISAs (UK & Ireland)).

We designed our audit by determining materiality and assessing 
the risks of material misstatement in the consolidated and company 
fi nancial statements. In particular, we looked at where management 
made subjective judgements, for example in respect of signifi cant 
accounting estimates that involved making assumptions and 
considering future events that are inherently uncertain. As in all of 
our audits, we also addressed the risk of management override of 
internal controls, including evaluating whether there was evidence 
of bias by management that represented a risk of material 
misstatement due to fraud. 

The risks of material misstatement that had the greatest eff ect on 
our audit, including the allocation of our resources and eff ort, are 
identifi ed as areas of focus in the table below. We have also set out 
how we tailored our audit to address these specifi c areas in order 
to provide an opinion on the consolidated and company fi nancial 
statements as a whole, and any comments we make on the results 
of our procedures should be read in this context. For each area of 
focus below, to the extent relevant, we evaluated the design and 
tested the operating eff ectiveness of key internal controls over 
fi nancial reporting set in place by management, including testing 
the operation of IT systems from which fi nancial information is 
generated. Each of the areas of focus below are also referred to 
in the audit committee report on p71 and p75 and in the accounting 
policies on p28 to p134. This is not a complete 
list of all risks identifi ed by our audit. 

Our audit approach

Overview

Materiality

Audit scope

Areas of
focus

  Overall Group materiality: £23m, which represents 4% of adjusted profi t before tax as disclosed 
in note 8 to the consolidated fi nancial statements. Refer to p118 for further details.

  We conducted work in four key territories: US, UK, Brazil and China. In addition, we obtained an 
audit opinion on the fi nancial information reported by the associate Penguin Random House (PRH).

  The territories where we conducted audit procedures, together with work performed at 
corporate functions and consolidated Group level, accounted for approximately: 67% of the 
Group’s revenue; 84% of the Group’s loss before tax; and 60% of the Group’s adjusted 
profi t before tax. 

  We focused on:
– Revenue recognition including risk of fraud 
– Carrying value of goodwill and intangible assets
– Returns provision
– Major restructuring programme
– Provision for uncertain tax liabilities
– Recoverability of pre-publication assets
– Major fi nance transformation programme

Section 5 Financial statements

115

Area of focus

How our audit addressed the area of focus

Revenue recognition including risk of fraud

Refer to note 1 to the consolidated fi nancial statements

There are two types of complex contracts that require signifi cant 
judgements and estimates, which could be subject to either accidental 
errors or deliberate fraud:

  Multiple element arrangements, such as the sale of physical textbooks 
accompanied by digital content or supplementary workbooks, where 
revenue is recognised for each element as if it were an individual 
contractual arrangement requiring the estimation of its relative fair 
value
  Certain long-term contracts that span year end, where revenue is 
recognised using estimated percentage of completion based on costs. 
These include contracts to design, develop and deliver testing and 
accreditation, and contracts to secure students and support the 
online delivery of their teaching.

These complex contracts generate material deferred revenue and 
accrued income balances and are areas where misstatements in the 
underlying assumptions or estimation calculations could have a material 
eff ect on the fi nancial statements.

In addition, there are material shipments towards the period end 
from major distribution locations giving rise to the potential risk of 
a cut-off  error.

Carrying values of goodwill and intangible assets

Refer to note 11 to the consolidated fi nancial statements

After recording an impairment charge of £2,548m at 31 December 2016, 
the Group had £2,341m of goodwill and £1,101m of other intangible 
assets including software, acquired customer lists, contracts and 
relationships, acquired trademarks and brands and acquired 
publishing rights. 

In 2016, the Group’s North America business experienced a material 
decline in sales, most signifi cantly in higher education courseware. 
As a result, in January 2017, management revised its 2017 operating 
and strategic plan from which are derived inputs into the Group’s 
fair value less costs of disposal impairment model. This resulted in 
a £2,548m impairment to the North America aggregated cash-
generating unit (CGU). 

The carrying values of goodwill and intangible assets are dependent 
on future cash fl ows of the underlying CGUs and there is a risk that if 
management does not achieve these cash fl ows it could give rise to 
further impairment. This risk increases in periods when the Group’s 
trading performance and projections do not meet prior expectations, 
such as in 2016. 

The impairment reviews performed by management contain a number 
of signifi cant judgements and estimates of which the most signifi cant 
were forecast sales growth rate (including US enrolment rates, 
assessment growth rates and the success of new product launches), 
operating profi t forecasts, perpetuity growth rates and discount rates. 
Changes in these assumptions can result in materially diff erent 
impairment charges or available headroom.

Where books are sold together with workbooks delivered later or 
companion digital materials available online, we assessed the basis for 
allocation of the purchase price between each element based on individual 
contractual arrangements, and then tested the detailed calculations 
supporting these revenue deferrals. We found the revenue deferrals to be 
based on reasonable estimates of the relative fair value of each element 
and the methods used to calculate the deferrals properly calculated and 
consistently applied. 

For a selection of the larger, more judgemental and more recent long-term 
contracts, covering both testing activities and online delivery of teaching, 
we read the contracts and assessed the accounting methodologies being 
applied to calculate the proportion of revenue being recognised. We also 
tested costs incurred to date and management’s estimates of forecast 
costs and revenues by reference to historical experience and current 
contract status.

Our testing showed that revenue recognition practices are in accordance 
with Group policies and related accounting standards with appropriate 
methods for calculating the revenue recognised.

Refer to the returns provision areas of focus for our work over the risk 
of cut-off .

We obtained management’s fair value less costs of disposal impairment 
model and tested and evaluated the reasonableness of key assumptions, 
including CGU identifi cation, operating profi t forecasts and key inputs to 
these forecasts, perpetuity growth rates and discount rates. We tested 
the mathematical integrity of the forecasts and carrying values in 
management’s impairment model and confi rmed that management’s 
estimate of each CGU’s recoverable amount is appropriately based on the 
higher of fair value less cost of disposal and value-in-use. Our procedures 
have been focused on the North America and Core CGUs. 

We agreed the forecast cash fl ows to board-approved budgets, assessed how 
these budgets are compiled and understood key judgements and estimates 
within them, including short-term growth rates and cost allocations.

Specifi cally for the US higher education courseware business, we 
understood management’s assumptions for the drivers of future sales, 
including the eff ect of enrolment levels, and the impact of rental models 
and second-hand books on sales of new books, and compared these with 
external data and recent historical trends. 

We used valuations specialists to assess the perpetuity growth rate and 
discount rate for each CGU by comparison with third-party information, 
past performance and relevant risk factors. We also considered 
management’s estimate of disposal costs for reasonableness. 

As a result of our work, we determined that the quantum of impairment 
recognised in 2016 was within a reasonable range and supported based on 
the uncertainties arising in the US higher education courseware business 
over the strategic plan period. 

We performed our own sensitivity analyses to understand the impact of 
reasonable changes in the key assumptions. We agree with management’s 
decision to provide additional disclosures in note 11 of the fi nancial 
statements given that reasonably possible changes in the assumptions 
could materially impact the impairment charges or available headroom.

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116

Pearson plc Annual report and accounts 2016

Independent auditor’s report to the members of Pearson plc

Area of focus

Returns provisions

Refer to note 22 to the consolidated fi nancial statements

The Group has provided £159m for sales returns at 31 December 2016.

The most signifi cant exposure to potential returns within Pearson 
arises in the US higher education courseware business. In 2016, Pearson 
received materially greater book returns from retailers than had been 
anticipated and provided at 31 December 2015, which management 
attributed primarily to a correction of inventory levels in the college 
bookstore channel refl ecting lower enrolment, and the impact of rental 
models eroding sales over time.

Management reassessed its approach to providing for returns in 
response to this experience, adopting a method to assess returns 
by customer and channel rather than academic discipline. The revised 
method and assumptions used to calculate returns provisions at 
31 December 2016 refl ect discussions with retailers, a change in sales 
force incentives to a ‘net sales’ basis and materially lower sales into 
these retailers in the fi nal months of 2016 compared with 2015.

Major restructuring programme

Refer to notes 2, 4 and 8 to the consolidated fi nancial statements

In January 2016, management announced a restructuring plan to 
simplify the business and focus further on their global education 
strategy. As a result, management recorded a restructuring charge 
of £338m during 2016. Given the signifi cance of this programme, 
management has also excluded these costs from their adjusted 
profi t measure. 

Provisions for uncertain tax liabilities

Refer to notes 7 and 13 to the consolidated fi nancial statements

The Group is subject to several tax regimes due to the geographical 
diversity of its businesses.

Management is required to exercise signifi cant judgement in 
determining the appropriate amount to provide in respect of potential 
tax exposures and uncertain tax provisions. The most signifi cant of 
these relate to US tax.

Changes in assumptions about the views that might be taken by tax 
authorities can materially impact the level of provisions recorded in 
the fi nancial statements.

How our audit addressed the area of focus

We performed testing over returns provisions in a number of locations, 
with our focus on the US higher education courseware business due to 
a high level of returns during 2016. 

We assessed management’s evaluation of the factors giving rise to 
higher returns in 2016 than had been anticipated at 31 December 2015. 
We corroborated management’s analysis by reviewing 2016 returns history 
to underlying records, reviewed correspondence and meeting minutes with 
key retailers and held discussions directly with these retailers in early 2017. 
We found that management’s explanations of the causes and timing of the 
higher returns were supported.

We tested the returns provision calculations at 31 December 2016 
and agreed inputs such as historical sales and returns experience to 
underlying records. We assessed the change in method was likely to be 
more representative of future returns and refl ects the retailer’s recent 
buying trends. 

We performed detailed testing over shipment and returns levels. This 
included checking cut-off  at year end and evaluating whether any changes 
in shipping volumes around year end might increase the risk of returns. 
We corroborated that sales volumes in the fi nal months of 2016 were 
materially lower than in prior years, and confi rmed a change in sales 
incentive arrangements to a ‘net sale’ basis.

In drawing our conclusions, we considered whether there were indicators 
of management bias. We concluded that management had adopted 
methods and reached estimates for future returns that were supportable 
and appropriate.

We have identifi ed no material adjustments in relation to the recording of 
these costs and we have noted that for the majority of these items there 
is clear evidence to support the fact that they have arisen as a direct 
consequence of the Group’s restructuring plans.

There are certain costs where the classifi cation as restructuring is subjective 
due to the circumstances in which they have arisen. Based on the audit 
evidence obtained, we have been able to conclude that, although subjective, 
there are valid arguments for associating these costs with the restructuring 
activities undertaken and therefore the classifi cation is reasonable.

We engaged with our tax experts and obtained an understanding of the 
Group’s tax strategy to identify tax risks relating to business and legislative 
developments. To assess the adequacy of the Group’s tax provisions, we 
fi rst recalculated the valuation of tax provisions and determined whether 
the treatments adopted were in line with the Group’s tax policies and had 
been applied consistently.

We then evaluated the key underlying assumptions, particularly in the 
US and UK. In doing this, we considered the status of recent and current tax 
authority audits and enquiries, the outturn of previous claims, judgemental 
positions taken in tax returns and current year estimates and developments 
in the tax environment. We also evaluated the consistency of management’s 
approach to establishing or changing provision estimates.

We were satisfi ed that management’s provision estimates for uncertain tax 
positions were prepared on a consistent basis with the prior year and were 
adequately supported.

Section 5 Financial statements

117

Area of focus

How our audit addressed the area of focus

Recoverability of pre-publication assets

Refer to note 20 to the consolidated fi nancial statements

The Group has £1,024m of pre-publication assets at 31 December 
2016. Pre-publication assets represent direct costs incurred in the 
development of education platforms, programmes and titles prior 
to their public release.

Judgement is required to assess the recoverability of the carrying 
value of these assets; this is further complicated by the transition to 
digital as the Group invests in new, less proven, inter-linked digital 
content and platforms.

Major fi nance transformation programme

During the year, the Group launched a major fi nance transformation 
programme, which will ultimately move to a single Enterprise Resource 
Planning (ERP) system across the Group. The UK represented the fi rst 
territory to go live on this platform in 2016.

Following go-live, the ERP and associated transaction level controls have 
taken a period to stabilise, such that some of these controls were not 
fully eff ective for the period following go-live. 

We have assessed the appropriateness of capitalisation policies and 
selected a sample of costs deferred to the balance sheet as pre-publication 
assets to test their magnitude and appropriateness for capitalisation. 

We have assessed the amortisation profi les of pre-publication assets 
against cash fl ows to test that the existing amortisation profi les remained 
appropriate in light of the transition towards digital products. 

We challenged the carrying value of certain pre-publication assets where 
products are yet to be launched, are less proven, or where sales are lower 
than originally anticipated. We assessed forecast cash fl ows against 
historical experience and obtained supporting evidence for management’s 
explanations. We compared short and long-term growth rates to historical 
trends and expectations. 

We challenged the life of the assets compared with similar Pearson 
products and found the Group’s policies to be appropriate and consistently 
applied. While the carrying value of some assets depends on future sales 
growth, overall we considered the year end carrying values to be supported 
and in line with the Group’s policy.

Given the pervasive impact of this ERP implementation to the UK 
component audit, we have worked closely with management throughout 
the go-live process and have performed procedures as follows:

  Evaluated management’s assessment of risks and design of control 
activities, and tested the confi guration of the new ERP environment
  Validated the eff ectiveness of management’s data migration and 
programme development procedures
  Tested the new business processes and operating eff ectiveness of 
the controls.

Given some of these controls were not fully eff ective in the period following 
go-live, we  conducted additional substantive procedures, specifi cally over 
the occurrence and accuracy of sales and the existence and valuation of 
debtors. We noted no material adjustments as a result of this testing.

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118

Pearson plc Annual report and accounts 2016

Independent auditor’s report to the members of Pearson plc

How we tailored our audit scope

We tailored the scope of our audit to ensure that we performed 
enough work to be able to give an opinion on the fi nancial 
statements as a whole, taking into account the geographic structure 
of the Group, the accounting processes and controls, and the 
industry in which the Group operates. 

The Group is organised into three reportable segments, being North 
America, Core and Growth, plus the associate investment in Penguin 
Random House. Each segment comprises a number of reporting 
units. The consolidated fi nancial statements comprise these 
reporting units plus the Group’s centralised functions.

In establishing the overall approach to the Group audit, we 
determined the type of work that needed to be performed at 
the reporting units by us, as the Group engagement team, or 
component auditors within PwC UK and from other PwC network 
fi rms operating under our instruction. Where the work was 
performed by component auditors, we determined the level of 
involvement we needed to have in the audit work at those reporting 
units to be able to conclude whether suffi  cient appropriate audit 
evidence had been obtained as a basis for our opinion on the 
consolidated fi nancial statements as a whole.

The reporting units where we performed audit work, together with 
work performed at corporate functions and consolidated Group 
level, accounted for approximately 67% of the Group’s revenue, 
84% of the Group’s loss before tax and 60% of the Group’s adjusted 
profi t before tax. This is before considering the impact of Group-
level monitoring controls and disaggregated analytical review 
procedures, which covers a number of the Group’s smaller and 
lower risk components that were not directly included in our Group 
audit scope. Taken together, this approach provided the evidence 
we needed for our opinion on the consolidated fi nancial statements 
taken as a whole.

Materiality 

The scope of our audit was infl uenced by our application of 
materiality. We set certain quantitative thresholds for materiality. 
These, together with qualitative considerations, helped us to 
determine the scope of our audit and the nature, timing and extent 
of our audit procedures on the individual fi nancial statement line 
items and disclosures and in evaluating the eff ect of misstatements, 
both individually and on the fi nancial statements as a whole. 

Based on our professional judgement, we determined materiality 
for the fi nancial statements as a whole as follows:

During the year, senior members of the Group engagement team 
visited each of the US, Brazilian and Chinese component audit teams 
and local client teams; we held a planning meeting attended by 
partners from the Group engagement team and our UK and US 
component teams; and have had regular dialogue with component 
teams throughout the year, including holding clearance meetings 
with each respective team. We have also performed a review of 
working papers for all full scope entities and some specifi ed 
procedure entities.

Overall Group 
materiality

How we 
determined it

Rationale for 
benchmark 
applied

We identifi ed two reporting units in the US and UK that required an 
audit of their complete fi nancial information due to their fi nancial 
signifi cance, plus a further eight reporting units in the US, UK, Brazil 
and China that required either an audit or specifi ed procedures on 
certain transactions and balances. We also obtained a full scope 
audit opinion from PwC Germany on the fi nancial information of 
the US Penguin Random House associate. The Group consolidation, 
fi nancial statement disclosures and corporate functions were 
audited by the Group engagement team. This included our work 
over derivative fi nancial instruments, hedge accounting, goodwill 
and intangible assets impairment reviews, litigation, pensions, 
share-based payments and tax balances.

£23m (2015: £27m)

4% of adjusted profi t before tax of £576m

Note 8 of the consolidated fi nancial statements explains 
that the Group’s principal measure of performance is 
adjusted operating profi t (£635m), which excludes costs of 
major restructuring, other net gains and losses and 
intangible charges (impairment and acquired intangible 
asset amortisation), in order to present results from 
operating activities on a consistent basis. From adjusted 
operating profi t, we deducted net fi nance costs of £59m 
(see note 8) because these mainly refl ect recurring fi nance 
charges. To the resulting adjusted profi t before tax, we then 
applied 4% (rather than the usual 5%) as our materiality 
calculation was based on an adjusted measure.

Component 
materiality

For each component in our audit scope, we allocated a 
materiality that is less than our overall Group materiality. 
The range of materiality allocated across components was 
between £3m and £19m.

We agreed with the audit committee that we would report to them 
misstatements identifi ed during our audit above £2m (2015: £2m), 
as well as misstatements below that amount that, in our view, 
warranted reporting for qualitative reasons.

Section 5 Financial statements

119

Going concern 

Under the Listing Rules we are required to review the directors’ 
statement, set out on p107, in relation to going concern. 
We have nothing to report having performed our review. 

Under ISAs (UK & Ireland) we are required to report to you if we 
have anything material to add or to draw attention to in relation 
to the directors’ statement about whether they considered it 
appropriate to adopt the going concern basis in preparing the 
fi nancial statements. We have nothing material to add or to draw 
attention to. 

As noted in the directors’ statement, the directors have concluded 
that it is appropriate to adopt the going concern basis in preparing 
the fi nancial statements. The going concern basis presumes that 
the Group and company have adequate resources to remain in 
operation, and that the directors intend them to do so, for at 
least one year from the date the fi nancial statements were signed. 
As part of our audit we have concluded that the directors’ use of the 
going concern basis is appropriate. However, because not all future 
events or conditions can be predicted, these statements are not 
a guarantee as to the Group’s and company’s ability to continue 
as a going concern.

Other required reporting

Consistency of other information and compliance with applicable requirements

Companies Act 2006 opinions 

In our opinion, based on the work undertaken in the course of the audit:
The information given in the strategic report and the governance report for the fi nancial year for which the fi nancial statements are 
prepared is consistent with the fi nancial statements
The strategic report and the governance report have been prepared in accordance with applicable legal requirements.

In addition, in light of the knowledge and understanding of the Group, the company and their environment obtained in the course of 
the audit, we are required to report if we have identifi ed any material misstatements in the strategic report and the governance report. 
We have nothing to report in this respect.

ISAs (UK & Ireland) reporting 

Under ISAs (UK & Ireland) we are required to report to you if, in our opinion:

  Information in the annual report is:

– materially inconsistent with the information in the audited fi nancial statements;
–  apparently materially incorrect based on, or materially inconsistent with, our knowledge of the Group and company 

We have no exceptions 
to report.

acquired in the course of performing our audit; or

– otherwise misleading.

  The statement given by the directors on p110, in accordance with provision C.1.1 of the UK Corporate Governance Code 
(the Code), that they consider the annual report taken as a whole to be fair, balanced and understandable and provides the 
information necessary for members to assess the Group’s and company’s position and performance, business model and 
strategy is materially inconsistent with our knowledge of the Group and company acquired in the course of performing our audit.

We have no exceptions 
to report.

  The section of the annual report on p70 to p75, as required by provision C.3.8 of the Code, describing the work of the Audit 
Committee does not appropriately address matters communicated by us to the audit committee.

We have no exceptions 
to report.

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120

Pearson plc Annual report and accounts 2016

Independent auditor’s report to the members of Pearson plc

The directors’ assessment of the prospects of the Group and of the principal risks that would threaten the solvency or liquidity 
of the Group

Under ISAs (UK & Ireland) we are required to report to you if we have anything material to add or to draw attention to in relation to:

  The directors’ confi rmation on p55 and p107 of the annual report, in accordance with provision C.2.1 of the Code, that they 
have carried out a robust assessment of the principal risks facing the Group, including those that would threaten its business 
model, future performance, solvency or liquidity.

We have nothing 
material to add or 
to draw attention to.

  The disclosures in the annual report that describe those risks and explain how they are being managed or mitigated.

  The directors’ explanation on p55 and p107 of the annual report, in accordance with provision C.2.2 of the Code, as to how 
they have assessed the prospects of the Group, over what period they have done so and why they consider that period to be 
appropriate, and their statement as to whether they have a reasonable expectation that the Group will be able to continue in 
operation and meet its liabilities as they fall due over the period of their assessment, including any related disclosures 
drawing attention to any necessary qualifi cations or assumptions.

We have nothing 
material to add or 
to draw attention to.

We have nothing 
material to add or 
to draw attention to.

Under the Listing Rules we are required to review the directors’ 
statement that they have carried out a robust assessment of the 
principal risks facing the Group and the directors’ statement in 
relation to the longer-term viability of the Group. Our review was 
substantially less in scope than an audit and only consisted of: 
making inquiries and considering the directors’ process supporting 
their statements; checking that the statements are in alignment with 
the relevant provisions of the Code; and considering whether the 
statements are consistent with the knowledge acquired by us in the 
course of performing our audit. We have nothing to report having 
performed our review.

Adequacy of accounting records and information and 
explanations received

Under the Companies Act 2006 we are required to report to you 
if, in our opinion:
We have not received all the information and explanations we 
require for our audit; or
Adequate accounting records have not been kept by the company, 
or returns adequate for our audit have not been received from 
branches not visited by us; or
The company fi nancial statements and the part of the directors’ 
remuneration report to be audited are not in agreement with the 
accounting records and returns.

We have no exceptions to report arising from this responsibility.

Directors’ remuneration

Directors’ remuneration report – Companies Act 2006 opinion 
In our opinion, the part of the directors’ remuneration report to 
be audited has been properly prepared in accordance with the 
Companies Act 2006.

Other Companies Act 2006 reporting Under the Companies Act 2006 
we are required to report to you if, in our opinion, certain disclosures 
of directors’ remuneration specifi ed by law are not made. We have 
no exceptions to report arising from this responsibility. 

Corporate governance statement

Under the Companies Act 2006 we are required to report to you if, 
in our opinion, a corporate governance statement has not been 
prepared by the company. We have no exceptions to report arising 
from this responsibility. 

Under the Listing Rules we are required to review the part of the 
corporate governance statement relating to ten further provisions of 
the Code. We have nothing to report having performed our review. 

Section 5 Financial statements

121

Responsibilities for the fi nancial statements and the audit

Our responsibilities and those of the directors

As explained more fully in the statement of directors’ responsibilities 
set out on p111, the directors are responsible for the preparation of 
the fi nancial statements and for being satisfi ed that they give a true 
and fair view.

Our responsibility is to audit and express an opinion on the fi nancial 
statements in accordance with applicable law and ISAs (UK & 
Ireland). Those standards require us to comply with the Auditing 
Practices Board’s Ethical Standards for Auditors.

This report, including the opinions, has been prepared for and only 
for the company’s members as a body in accordance with Chapter 
3 of Part 16 of the Companies Act 2006 and for no other purpose. 
We do not, in giving these opinions, accept or assume responsibility 
for any other purpose or to any other person to whom this report 
is shown or into whose hands it may come save where expressly 
agreed by our prior consent in writing.

What an audit of fi nancial statements involves

An audit involves obtaining evidence about the amounts and 
disclosures in the fi nancial statements suffi  cient to give reasonable 
assurance that the fi nancial statements are free from material 
misstatement, whether caused by fraud or error. This includes 
an assessment of: 
Whether the accounting policies are appropriate to the Group’s and 
the company’s circumstances and have been consistently applied 
and adequately disclosed
The reasonableness of signifi cant accounting estimates made by 
the directors
The overall presentation of the fi nancial statements. 

We primarily focus our work in these areas by assessing the directors’ 
judgements against available evidence, forming our own judgements, 
and evaluating the disclosures in the fi nancial statements.

We test and examine information, using sampling and other 
auditing techniques, to the extent we consider necessary to provide 
a reasonable basis for us to draw conclusions. We obtain audit 
evidence through testing the eff ectiveness of controls, substantive 
procedures or a combination of both. 

In addition, we read all the fi nancial and non-fi nancial information 
in the annual report to identify material inconsistencies with the 
audited fi nancial statements and to identify any information that is 
apparently materially incorrect based on, or materially inconsistent 
with, the knowledge acquired by us in the course of performing the 
audit. If we become aware of any apparent material misstatements 
or inconsistencies we consider the implications for our report. 
With respect to the strategic report and governance report, we 
consider whether those reports include the disclosures required 
by applicable legal requirements.

Stuart Newman 
(Senior Statutory Auditor)
for and on behalf of PricewaterhouseCoopers LLP
Chartered Accountants and Statutory Auditors
London

14 March 2017

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122

Pearson plc Annual report and accounts 2016

Consolidated income statement

Year ended 31 December 2016

All fi gures in £ millions

Sales

Cost of goods sold

Gross profi t

Operating expenses

Impairment of intangible assets

Share of results of joint ventures and associates

Operating loss

Finance costs

Finance income

Loss before tax

Income tax

Loss for the year from continuing operations

Profi t for the year from discontinued operations

(Loss)/profi t for the year

Attributable to:

Equity holders of the company

Non-controlling interest

(Loss)/earnings per share from continuing and discontinued operations attributable to equity holders 
of the company during the year

(expressed in pence per share)

– basic

– diluted

Loss per share from continuing operations attributable to equity holders of the company during the year 

(expressed in pence per share)

– basic

– diluted

Notes

2

4

4

11

12

2

6

6

7

3

8

8

8

8

2016

4,552

(2,093)

2,459

(2,505)

(2,548)

97

(2,497)

(97)

37

(2,557)

222

(2,335)

–

(2,335)

(2,337)

2

2015 

4,468

(1,981)

2,487

(2,094)

(849)

52

(404)

(100)

71

(433)

81

(352)

1,175

823

823

–

(286.8)p

(286.8)p

101.2p

101.2p

(286.8)p

(286.8)p

(43.3)p

(43.3)p

Consolidated statement of comprehensive income

Section 5 Financial statements

123

Year ended 31 December 2016

All fi gures in £ millions

(Loss)/profi t for the year

Items that may be reclassifi ed to the income statement

Net exchange diff erences on translation of foreign operations – Group

Net exchange diff erences on translation of foreign operations – associates

Currency translation adjustment disposed – Group

Attributable tax

Items that are not reclassifi ed to the income statement

Remeasurement of retirement benefi t obligations – Group

Remeasurement of retirement benefi t obligations – associates

Attributable tax

Other comprehensive income for the year

Total comprehensive (expense)/income for the year

Attributable to:

Equity holders of the company

Non-controlling interest

Notes

7

25

7

2016

(2,335)

910

3

–

(5)

(268)

(8)

58

690

(1,645)

(1,648)

3

2015

823

(85)

16

(10)

5

110

8

(24)

20

843

845

(2)

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124

Pearson plc Annual report and accounts 2016

Consolidated balance sheet

As at 31 December 2016

All fi gures in £ millions

Assets

Non-current assets

Property, plant and equipment

Intangible assets

Investments in joint ventures and associates

Deferred income tax assets

Financial assets – derivative fi nancial instruments

Retirement benefi t assets

Other fi nancial assets

Trade and other receivables

Current assets

Intangible assets – pre-publication

Inventories

Trade and other receivables

Financial assets – derivative fi nancial instruments

Financial assets – marketable securities

Cash and cash equivalents (excluding overdrafts)

Total assets

Liabilities

Non-current liabilities

Financial liabilities – borrowings

Financial liabilities – derivative fi nancial instruments

Deferred income tax liabilities

Retirement benefi t obligations

Provisions for other liabilities and charges

Other liabilities

Notes

2016

2015

10

11

12

13

16

25

15

22

20

21

22

16

14

17

18

16

13

25

23

24

343

3,442

1,247

451

171

158

65

104

320

5,164

1,103

276

78

337

143

115

5,981

7,536

1,024

235

1,357

–

10

1,459

4,085

841

211

1,284

32

28

1,703

4,099

10,066

11,635

(2,424)

(2,048)

(264)

(466)

(139)

(79)

(422)

(136)

(560)

(139)

(71)

(356)

(3,794)

(3,310)

Consolidated balance sheet continued

As at 31 December 2016

Section 5 Financial statements

125

All fi gures in £ millions

Current liabilities

Trade and other liabilities

Financial liabilities – borrowings

Financial liabilities – derivative fi nancial instruments

Current income tax liabilities

Provisions for other liabilities and charges

Total liabilities

Net assets

Equity

Share capital

Share premium

Treasury shares

Translation reserve

Retained earnings

Total equity attributable to equity holders of the company

Non-controlling interest

Total equity

Notes

2016

2015

24

18

16

23

27

27

28

(1,629)

(1,390)

(44)

–

(224)

(27)

(282)

(29)

(164)

(42)

(1,924)

(1,907)

(5,718)

4,348

205

2,597

(79)

905

716

4,344

4

4,348

(5,217)

6,418

205

2,590

(72)

(7)

3,698

6,414

4

6,418

These fi nancial statements have been approved for issue by the board of directors on 14 March 2017 and signed on its behalf by

Coram Williams 
Chief fi nancial offi  cer

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126

Pearson plc Annual report and accounts 2016

Consolidated statement of changes in equity

Year ended 31 December 2016

All fi gures in £ millions

At 1 January 2016

Loss for the year

Other comprehensive income

Total comprehensive income

Equity-settled transactions

Tax on equity-settled transactions

Issue of ordinary shares under 
share option schemes

Purchase of treasury shares

Release of treasury shares

Changes in non-controlling interest

Dividends

At 31 December 2016

All fi gures in £ millions

At 1 January 2015

Profi t for the year

Other comprehensive income

Total comprehensive income

Equity-settled transactions

Tax on equity-settled transactions

Issue of ordinary shares under 
share option schemes

Purchase of treasury shares

Release of treasury shares

Changes in non-controlling interest

Dividends

At 31 December 2015

Equity attributable to equity holders of the company

Share
capital

205

Share
premium

2,590

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

7

–

–

–

–

Treasury
shares

Translation
reserve

(72)

–

–

–

–

–

–

(27)

20

–

–

(7)

–

912

912

–

–

–

–

–

–

–

205

2,597

(79)

905

Retained
earnings

3,698

Total

6,414

(2,337)

(2,337)

(223)

689

(2,560)

(1,648)

22

–

–

–

(20)

–

(424)

716

22

–

7

(27)

–

–

(424)

4,344

Equity attributable to equity holders of the company

Share
capital

205

Share
premium

2,579

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

11

–

–

–

–

Treasury
shares

Translation
reserve

(75)

–

–

–

–

–

–

(23)

26

–

–

70

–

(77)

(77)

–

–

–

–

–

–

–

Retained
earnings

3,200

823

99

922

26

(1)

–

–

(26)

–

(423)

205

2,590

(72)

(7)

3,698

Total

5,979

823

22

845

26

(1)

11

(23)

–

–

(423)

6,414

Non-
controlling
interest

4

2

1

3

–

–

–

–

–

(3)

–

4

Non-
controlling
interest

6

–

(2)

(2)

–

–

–

–

–

–

–

4

Total
equity

6,418

(2,335)

690

(1,645)

22

–

7

(27)

–

(3)

(424)

4,348

Total
equity

5,985

823

20

843

26

(1)

11

(23)

–

–

(423)

6,418

The translation reserve includes exchange diff erences arising from the translation of the net investment in foreign operations and of 
borrowings and other currency instruments designated as hedges of such investments. Changes in non-controlling interest in 2016 relate 
to the buy-back of a non-controlling interest in our South African business. 

Consolidated cash fl ow statement

Year ended 31 December 2016

All fi gures in £ millions

Cash fl ows from operating activities

Net cash generated from operations

Interest paid

Tax paid

Net cash generated from operating activities

Cash fl ows from investing activities

Acquisition of subsidiaries, net of cash acquired

Acquisition of joint ventures and associates

Purchase of investments

Purchase of property, plant and equipment

Purchase of intangible assets

Disposal of subsidiaries, net of cash disposed

Proceeds from sale of associates

Proceeds from sale of investments

Proceeds from sale of property, plant and equipment

Proceeds from sale of intangible assets

Proceeds from sale of liquid resources

Loans repaid by related parties

Investment in liquid resources

Interest received

Dividends received from joint ventures and associates

Net cash (used in)/received from investing activities

Cash fl ows from fi nancing activities

Proceeds from issue of ordinary shares

Purchase of treasury shares

Proceeds from borrowings

Repayment of borrowings

Finance lease principal payments

Transactions with non-controlling interest

Dividends paid to company’s shareholders

Net cash used in fi nancing activities

Eff ects of exchange rate changes on cash and cash equivalents

Net (decrease)/increase in cash and cash equivalents

Cash and cash equivalents at beginning of year

Cash and cash equivalents at end of year

The consolidated cash fl ow statement includes discontinued operations (see note 3).

Section 5 Financial statements

127

Notes

2016

2015

32

30

31

32

27

28

9

17

522

(67)

(45)

410

(15)

–

(6)

(88)

(157)

(54)

4

92

4

–

42

14

(24)

16

131

(41)

7

(27)

4

(249)

(6)

(2)

(424)

(697)

81

(247)

1,671

1,424

518

(75)

(232)

211

(9)

(11)

(7)

(86)

(161)

1,030

379

13

2

1

17

7

(29)

24

162

1,332

11

(23)

372

(300)

(1)

–

(423)

(364)

(19)

1,160

511

1,671

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128

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

General information

Pearson plc (the company), its subsidiaries and associates (together 
the Group) are international businesses covering educational 
courseware, assessments and services, and consumer publishing 
through its associate interest in Penguin Random House.

The company is a public limited company incorporated and 
domiciled in England. The address of its registered offi  ce is 
80 Strand, London WC2R 0RL.

The company has its primary listing on the London Stock Exchange 
and is also listed on the New York Stock Exchange.

These consolidated fi nancial statements were approved for issue 
by the board of directors on 14 March 2017.

1. Accounting policies

The principal accounting policies applied in the preparation of these 
consolidated fi nancial statements are set out below.

a. Basis of preparation

These consolidated fi nancial statements have been prepared on the 
going concern basis and in accordance with International Financial 
Reporting Standards (IFRS) and IFRS Interpretations Committee 
(IFRS IC) interpretations as adopted by the European Union (EU) and 
with those parts of the Companies Act 2006 applicable to companies 
reporting under IFRS. In respect of the accounting standards 
applicable to the Group; there is no diff erence between EU-adopted 
and IASB-adopted IFRS.

These consolidated fi nancial statements have been prepared under 
the historical cost convention as modifi ed by the revaluation of 
fi nancial assets and liabilities (including derivative fi nancial 
instruments) to fair value through profi t or loss.

1. Interpretations and amendments to published standards 
eff ective 2016 The following amendments and interpretations 
were adopted in 2016:

Pearson has considered the prior year comparatives in light of this 
guidance, and has concluded that those balances at 31 December 
2015 that would not meet these requirements for net treatment are 
immaterial for restatement in the context of the overall presentation 
of the Group’s balance sheet at this date.

The adoption of these new pronouncements from 1 January 
2016 does not have a material impact on the consolidated 
fi nancial statements.

2. Standards, interpretations and amendments to published 
standards that are not yet eff ective The Group has not early 
adopted the following new pronouncements that are not 
yet eff ective:

IFRS 9 ‘Financial Instruments’, eff ective for annual reporting periods 
beginning on or after 1 January 2018. The new standard details the 
requirements for the classifi cation, measurement and recognition 
of fi nancial assets and liabilities, and makes changes to the current 
disclosure framework. Management is in the process of assessing 
the impact of IFRS 9 on the Group, in particular the new guidelines 
around hedging and the impairment of fi nancial assets. 

IFRS 15 ‘Revenue from Contracts with Customers’, eff ective for 
annual reporting periods beginning on or after 1 January 2018. 
The new standard specifi es how and when an entity will recognise 
revenue and requires more detailed disclosures. Management 
continues to assess the impact of IFRS 15 on the Group. The 
implementation of IFRS 15 is complex due to the number of diff erent 
revenue streams that the Group has and due to the fact that the 
Group’s business model is continuing to evolve from print-based 
products to digital-based products and services. Based on work 
completed to date, management does not expect IFRS 15 to have 
a material impact on the amount of revenue to be recognised; 
however, there could be an impact on the timing of revenue 
recognition due to enhanced guidance around what constitutes 
a performance obligation. This may impact the split of revenue 
between periods within any given year and also between years.

Amendments to IAS 19 Employee Benefi ts – Annual Improvements 
2012-2014 cycle

Some of the key impacts of IFRS 15 on current revenue streams 
are as follows:

Amendments to IAS 16 Property Plant and Equipment and 
IAS 38 Intangible Assets – Clarifi cation of Acceptable Methods 
of Depreciation and Amortisation

Amendments to IAS 1 Presentation of Financial Statements – 
Disclosure Initiative.

In April 2016, IFRS IC rejected a request to add to its agenda an item 
concerning cash pooling arrangements, specifi cally addressing 
when and whether particular cash pooling arrangements would 
meet the requirements for off setting in accordance with IAS 32 
‘Financial Instruments: Presentation’. After consideration of the 
IFRS IC rejection notice, Pearson has settled many of the balances 
within its cash pooling arrangements during the fi rst half of 2016 
and has chosen to show any residual balances within these 
arrangements gross in the balance sheet at 31 December 2016. 

Courseware – revenue from contracts related to the delivery of 
online content, to which customers have access for a period of time, 
is currently recognised evenly over that period of time. Under IFRS 
15 the defi nition of a performance obligation may result in that 
same revenue being recognised at a point in time at the start of 
the contract, although this would depend on the related 
hosting obligations

Assessments – revenue from certain assessments contracts is 
currently recognised over the period of time between a student 
signing up for the qualifi cation and the point at which they complete 
and receive that qualifi cation. Under IFRS 15 the defi nition of a 
performance obligation may result in that same revenue being 
recognised at points in time when certain activities are completed, 
with the main focus being on the receipt of the fi nal qualifi cation 

Section 5 Financial statements

129

Consolidation: Business combinations – classifi cation of investments
Intangible assets: Goodwill
Intangible assets: Pre-publication assets 
Taxation
Revenue recognition including provisions for returns
Employee benefi ts: Pensions
Consolidation: Business combinations – determination of fair 
values (where relevant)

b. Consolidation

1. Business combinations The acquisition method of accounting is 
used to account for business combinations.

The consideration transferred for the acquisition of a subsidiary 
is the fair value of the assets transferred, the liabilities incurred 
and the equity interest issued by the Group. The consideration 
transferred includes the fair value of any asset or liability resulting 
from a contingent consideration arrangement. Acquisition-related 
costs are expensed as incurred in the operating expenses line of 
the income statement.

Identifi able assets acquired and identifi able liabilities and contingent 
liabilities assumed in a business combination are measured initially 
at their fair values at the acquisition date. The determination of 
fair values often requires signifi cant judgements and the use of 
estimates, and, for material acquisitions, the fair value of the 
acquired intangible assets is determined by an independent valuer. 
The excess of the consideration transferred, the amount of any 
non-controlling interest in the acquiree and the acquisition date fair 
value of any previous equity interest in the acquiree over the fair 
value of the identifi able net assets acquired is recorded as goodwill.

See note 1e(1) for the accounting policy on goodwill. If this is less 
than the fair value of the net assets of the subsidiary acquired, in the 
case of a bargain purchase, the diff erence is recognised directly in 
the income statement.

On an acquisition-by-acquisition basis, the Group recognises any 
non-controlling interest in the acquiree either at fair value or at 
the non-controlling interest’s proportionate share of the acquiree’s 
net assets.

IFRS 3 ‘Business Combinations’ has not been applied retrospectively 
to business combinations before the date of transition to IFRS.

Management exercises judgement in determining the classifi cation 
of its investments in its businesses, in line with the following:

2. Subsidiaries Subsidiaries are entities over which the Group has 
control. The Group controls an entity when the Group is exposed to, 
or has rights to, variable returns from its involvement with the entity 
and has the ability to aff ect those returns through its power over the 
entity. Subsidiaries are fully consolidated from the date on which 
control is transferred to the Group. They are deconsolidated from 
the date that control ceases.

1. Accounting policies continued

a. Basis of preparation continued

Services – revenue from certain direct delivery contracts is currently 
recognised over the period of service delivery. The current revenue 
recognition methodology may involve the use of assumptions 
around items such as average usage of online content, the average 
length of time to complete course modules and the average student 
drop-out rate. Under IFRS 15 there is enhanced guidance which may 
impact on how these types of assumptions are calculated. 

Management is currently favouring the modifi ed retrospective 
transition method (sometimes called the cumulative catch-up 
transition method). Using this method would mean that the 
cumulative eff ect of initially applying IFRS 15 would be recognised 
as an adjustment to the opening balance sheet in the period of initial 
application. Comparative prior periods would not be adjusted. 
Additional disclosures would also be presented in the year of initial 
application to explain the impact of IFRS 15. If the modifi ed 
retrospective transition method is used then management is 
also likely to elect to apply the practical expedient for completed 
contracts. Using this method would not prevent the Group from 
disclosing the impact on comparative years in narrative format. 

IFRS 16 ‘Leases’, eff ective for annual reporting periods beginning on 
or after 1 January 2019. The new standard details the requirements 
for the classifi cation, measurement and recognition of lease 
arrangements. Adoption of the new standard is likely to have an 
impact on the Group and management is currently assessing 
the impact. 

IAS 7 ‘Statement of Cash Flows’, eff ective for annual reporting 
periods beginning on or after 1 January 2017. The amendments to 
disclosure requirements aim to assist users of fi nancial statements 
to evaluate changes in an entity’s liabilities arising from fi nancing 
activities. The Group is currently confi rming the impacts of the 
new requirements which are not expected to be material.

In June 2015, the IASB issued an exposure draft ED/2015/5 
‘Remeasurement on a Plan Amendment, Curtailment or Settlement/
Availability of a Refund from a Defi ned Benefi t Plan (Proposed 
Amendments to IAS 19 and IFRIC 14)’. Management is currently 
evaluating these proposals and although the proposals have not yet 
been fi nalised, it should be noted that the current draft, if adopted, 
may restrict the Group’s ability to recognise a pension asset in 
respect of pension surpluses in its UK defi ned benefi t pension plan. 
In addition, the current draft may require certain elements of 
committed minimum funding contributions to be recognised as 
a liability on the balance sheet. 

3. Critical accounting assumptions and judgements The preparation 
of fi nancial statements in conformity with IFRS requires the 
use of certain critical accounting assumptions. It also requires 
management to exercise its judgement in the process of applying 
the Group’s accounting policies. The areas requiring a higher degree 
of judgement or complexity, or areas where assumptions and 
estimates are signifi cant to the consolidated fi nancial statements, 
are discussed in the relevant accounting policies under the following 
headings and in the notes to the accounts where appropriate:

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130

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

1. Accounting policies continued

b. Consolidation continued

3. Transactions with non-controlling interests Transactions with 
non-controlling interests that do not result in loss of control are 
accounted for as equity transactions, that is, as transactions with 
the owners in their capacity as owners. Any surplus or defi cit arising 
from disposals to a non-controlling interest is recorded in equity. 
For purchases from a non-controlling interest, the diff erence 
between consideration paid and the relevant share acquired of 
the carrying value of the subsidiary is recorded in equity.

4. Joint ventures and associates Joint ventures are entities in which 
the Group holds an interest on a long-term basis and has rights 
to the net assets through contractually agreed sharing of control. 
Associates are entities over which the Group has signifi cant 
infl uence but not the power to control the fi nancial and operating 
policies, generally accompanying a shareholding of between 20% 
and 50% of the voting rights. Ownership percentage is likely to be 
the key indicator of investment classifi cation, however, other factors, 
such as board representation, may also aff ect the accounting 
classifi cation. Judgement is required to assess all of the qualitative 
and quantitative factors which may indicate that the Group does, 
or does not, have signifi cant infl uence over an investment. Penguin 
Random House is the Group’s only material associate – see note 12 
for further details on the judgements involved in its accounting 
classifi cation. Investments in joint ventures and associates are 
accounted for by the equity method and are initially recognised 
at the fair value of consideration transferred.

The Group’s share of its joint ventures’ and associates’ post-
acquisition profi ts or losses is recognised in the income statement 
and its share of post-acquisition movements in reserves is 
recognised in reserves.

The Group’s share of its joint ventures’ and associates’ results is 
recognised as a component of operating profi t as these operations 
form part of the core publishing business of the Group and are an 
integral part of existing wholly-owned businesses. The cumulative 
post-acquisition movements are adjusted against the carrying 
amount of the investment. When the Group’s share of losses in 
a joint venture or associate equals or exceeds its interest in the joint 
venture or associate, the Group does not recognise further losses 
unless the Group has incurred obligations or made payments on 
behalf of the joint venture or associate.

5. Contribution of a subsidiary to an associate or joint venture 
The gain or loss resulting from the contribution or sale of a 
subsidiary to an associate or a joint venture is recognised in full. 
Where such transactions do not involve cash consideration, 
signifi cant judgements and estimates are used in determining 
the fair values of the consideration received. 

c. Foreign currency translation

1. Functional and presentation currency Items included in the 
fi nancial statements of each of the Group’s entities are measured 
using the currency of the primary economic environment in which 
the entity operates (the ‘functional currency’). The consolidated 
fi nancial statements are presented in sterling, which is the 
company’s functional and presentation currency.

2. Transactions and balances Foreign currency transactions are 
translated into the functional currency using the exchange rates 
prevailing at the dates of the transactions. Foreign exchange gains 
and losses resulting from the settlement of such transactions and 
from the translation at year-end exchange rates of monetary assets 
and liabilities denominated in foreign currencies are recognised in 
the income statement, except when deferred in equity as qualifying 
net investment hedges.

3. Group companies The results and fi nancial position of all Group 
companies that have a functional currency diff erent from the 
presentation currency are translated into the presentation currency 
as follows:

i)  Assets and liabilities are translated at the closing rate at the date 

of the balance sheet

ii) Income and expenses are translated at average exchange rates

iii)  All resulting exchange diff erences are recognised as a separate 

component of equity.

On consolidation, exchange diff erences arising from the translation 
of the net investment in foreign entities, and of borrowings and 
other currency instruments designated as hedges of such 
investments, are taken to shareholders’ equity. The Group treats 
specifi c inter-company loan balances, which are not intended to 
be repaid in the foreseeable future, as part of its net investment. 
When a foreign operation is sold, such exchange diff erences are 
recognised in the income statement as part of the gain or loss 
on sale.

The principal overseas currency for the Group is the US dollar. 
The average rate for the year against sterling was $1.33 (2015: $1.53) 
and the year-end rate was $1.23 (2015: $1.47).

d. Property, plant and equipment

Property, plant and equipment are stated at historical cost less 
depreciation. Cost includes the original purchase price of the asset 
and the costs attributable to bringing the asset to its working 
condition for intended use. Land is not depreciated. Depreciation 
on other assets is calculated using the straight-line method to 
allocate their cost less their residual values over their estimated 
useful lives as follows:

Buildings (freehold):

20–50 years

Buildings (leasehold):

over the period of the lease 

Plant and equipment:

3–10 years

The assets’ residual values and useful lives are reviewed, and 
adjusted if appropriate, at each balance sheet date. 

The carrying value of an asset is written down to its recoverable 
amount if the carrying value of the asset is greater than its 
estimated recoverable amount.

1. Accounting policies continued

e. Intangible assets

1. Goodwill For the acquisition of subsidiaries made on or after 
1 January 2010, goodwill represents the excess of the consideration 
transferred, the amount of any non-controlling interest in the 
acquiree and the acquisition date fair value of any previous equity 
interest in the acquiree over the fair value of the identifi able net 
assets acquired. For the acquisition of subsidiaries made from the 
date of transition to IFRS to 31 December 2009, goodwill represents 
the excess of the cost of an acquisition over the fair value of the 
Group’s share of the net identifi able assets acquired. Goodwill on 
acquisitions of subsidiaries is included in intangible assets. Goodwill 
on acquisition of associates and joint ventures represents the excess 
of the cost of an acquisition over the fair value of the Group’s share 
of the net identifi able assets acquired. Goodwill on acquisitions of 
associates and joint ventures is included in investments in 
associates and joint ventures.

Goodwill is tested at least annually for impairment and carried at 
cost less accumulated impairment losses. An impairment loss is 
recognised to the extent that the carrying value of goodwill exceeds 
the recoverable amount. The recoverable amount is the higher of 
fair value less costs of disposal and value in use. These calculations 
require the use of estimates and signifi cant management 
judgement. A description of the key assumptions and sensitivities 
is included in note 11. Goodwill is allocated to aggregated cash-
generating units for the purpose of impairment testing. The 
allocation is made to those aggregated cash-generating units that 
are expected to benefi t from the business combination in which 
the goodwill arose.

Gains and losses on the disposal of an entity include the carrying 
amount of goodwill relating to the entity sold.

2. Acquired software Software separately acquired for internal 
use is capitalised at cost. Software acquired in material business 
combinations is capitalised at its fair value as determined by 
an independent valuer. Acquired software is amortised on a 
straight-line basis over its estimated useful life of between three 
and eight years.

3. Internally developed software Internal and external costs 
incurred during the preliminary stage of developing computer 
software for internal use are expensed as incurred. Internal and 
external costs incurred to develop computer software for internal 
use during the application development stage are capitalised if 
the Group expects economic benefi ts from the development. 
Capitalisation in the application development stage begins once 
the Group can reliably measure the expenditure attributable to 
the software development and has demonstrated its intention to 
complete and use the software. Internally developed software is 
amortised on a straight-line basis over its estimated useful life of 
between three and eight years.

Section 5 Financial statements

131

4. Acquired intangible assets Acquired intangible assets include 
customer lists, contracts and relationships, trademarks and 
brands, publishing rights, content, technology and software rights. 
These assets are capitalised on acquisition at cost and included in 
intangible assets. Intangible assets acquired in material business 
combinations are capitalised at their fair value as determined by 
an independent valuer. Intangible assets are amortised over their 
estimated useful lives of between two and 20 years, using an 
amortisation method that refl ects the pattern of their consumption.

5. Pre-publication assets Pre-publication assets represent direct 
costs incurred in the development of educational programmes 
and titles prior to their publication. These costs are recognised as 
current intangible assets where the title will generate probable 
future economic benefi ts and costs can be measured reliably. 
Pre-publication assets are amortised upon publication of the title 
over estimated economic lives of fi ve years or less, being an 
estimate of the expected operating lifecycle of the title, with 
a higher proportion of the amortisation taken in the earlier years.

The investment in pre-publication assets has been disclosed as 
part of cash generated from operations in the cash fl ow statement 
(see note 32).

The assessment of the recoverability of pre-publication assets 
involve a signifi cant degree of judgement based on historical trends 
and management estimation of future potential sales. An incorrect 
amortisation profi le could result in excess amounts being carried 
forward as intangible assets that would otherwise have been 
written off  to the income statement in an earlier period.

Reviews are performed regularly to estimate recoverability of 
pre-publication assets. The carrying amount of pre-publication 
assets is set out in note 20.

f. Other fi nancial assets

Other fi nancial assets, designated as available for sale investments, 
are non-derivative fi nancial assets measured at estimated fair 
value. Changes in the fair value are recorded in equity in the fair 
value reserve. On the subsequent disposal of the asset, the net 
fair value gains or losses are taken to the income statement.

g. Inventories

Inventories are stated at the lower of cost and net realisable value. 
Cost is determined using the fi rst in fi rst out (FIFO) method. The cost 
of fi nished goods and work in progress comprises raw materials, 
direct labour, other direct costs and related production overheads. 
Net realisable value is the estimated selling price in the ordinary 
course of business, less estimated costs necessary to make the 
sale. Provisions are made for slow-moving and obsolete stock.

h. Royalty advances

Advances of royalties to authors are included within trade and other 
receivables when the advance is paid less any provision required to 
adjust the advance to its net realisable value. The realisable value of 
royalty advances relies on a degree of management judgement in 
determining the profi tability of individual author contracts. If the 
estimated realisable value of author contracts is overstated, this 
will have an adverse eff ect on operating profi ts as these excess 
amounts will be written off .

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132

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

1. Accounting policies continued

h. Royalty advances continued

The recoverability of royalty advances is based upon an annual 
detailed management review of the age of the advance, the 
future sales projections for new authors and prior sales history 
of repeat authors.

The royalty advance is expensed at the contracted or eff ective 
royalty rate as the related revenues are earned. Royalty advances 
which will be consumed within one year are held in current assets. 
Royalty advances which will be consumed after one year are held 
in non-current assets.

i. Cash and cash equivalents

Cash and cash equivalents in the cash fl ow statement include cash 
in hand, deposits held on call with banks, other short-term highly 
liquid investments with original maturities of three months or less, 
and bank overdrafts. Bank overdrafts are included in borrowings 
in current liabilities in the balance sheet.

Short-term deposits and marketable securities with maturities 
of greater than three months do not qualify as cash and cash 
equivalents and are reported as fi nancial assets. Movements on 
these fi nancial assets are classifi ed as cash fl ows from fi nancing 
activities in the cash fl ow statement where these amounts are 
used to off set the borrowings of the Group or as cash fl ows from 
investing activities where these amounts are held to generate an 
investment return.

j. Share capital

Ordinary shares are classifi ed as equity.

Incremental costs directly attributable to the issue of new shares 
or options are shown in equity as a deduction, net of tax, from 
the proceeds.

Where any Group company purchases the company’s equity share 
capital (treasury shares), the consideration paid, including any 
directly attributable incremental costs, net of income taxes, is 
deducted from equity attributable to the company’s equity holders 
until the shares are cancelled, reissued or disposed of. Where 
such shares are subsequently sold or reissued, any consideration 
received, net of any directly attributable transaction costs and the 
related income tax eff ects, is included in equity attributable to the 
company’s equity holders.

k. Borrowings

Borrowings are recognised initially at fair value, which is proceeds 
received net of transaction costs incurred. Borrowings are 
subsequently stated at amortised cost with any diff erence between 
the proceeds (net of transaction costs) and the redemption value 
being recognised in the income statement over the period of the 
borrowings using the eff ective interest method. Accrued interest is 
included as part of borrowings. Where a debt instrument is in a fair 
value hedging relationship, an adjustment is made to its carrying 
value in the income statement to refl ect the hedged risk. 

l. Derivative fi nancial instruments

Derivatives are recognised at fair value and remeasured at each 
balance sheet date. The fair value of derivatives is determined by 
using market data and the use of established estimation techniques 
such as discounted cash fl ow and option valuation models. 

Changes in the fair value of derivatives are recognised immediately 
in fi nance income or costs. However, derivatives relating to 
borrowings and certain foreign exchange contracts are designated 
as part of a hedging transaction. The accounting treatment is 
summarised below:

Typical reason 
for designation

Reporting of gains and 
losses on eff ective 
portion of the hedge

Reporting of gains and 
losses on disposal

On disposal, the 
accumulated value 
of gains and losses 
reported in other 
comprehensive 
income is transferred 
to the income 
statement.

If the debt and 
derivative are 
disposed of, the value 
of the derivative and 
the debt (including the 
fair value adjustment) 
are reset to zero. Any 
resultant gain or loss is 
recognised in fi nance 
income or fi nance 
costs.

Net investment hedge

The derivative creates a 
foreign currency liability 
which is used to hedge 
changes in the value of 
a subsidiary which 
transacts in that 
currency.

Fair value hedges

The derivative 
transforms the interest 
profi le on debt from 
fi xed rate to fl oating 
rate. Changes in the 
value of the debt as a 
result of changes in 
interest rates are off set 
by equal and opposite 
changes in the value of 
the derivative. The 
Group’s debt is all 
swapped to fl oating 
rates and the contracts 
used are designated as 
fair value hedges.

Recognised in other 
comprehensive 
income.

Gains and losses 
on the derivative 
are reported in fi nance 
income or fi nance 
costs. However, an 
equal and opposite 
change is made to the 
carrying value of the 
debt (a ‘fair value 
adjustment’) with the 
benefi t/cost reported 
in fi nance income or 
fi nance costs. The net 
result should be a zero 
charge on a perfectly 
eff ective hedge.

Non-hedge accounted contracts

No hedge accounting 
applies.

These are not designated 
as hedging instruments. 
Typically these are short-
term contracts to convert 
debt back to fi xed rates 
or foreign exchange 
contracts where a 
natural off set exists.

Section 5 Financial statements

133

1. Accounting policies continued

m. Taxation

Current tax is recognised at the amounts expected to be paid 
or recovered under the tax rates and laws that have been enacted 
or substantively enacted at the balance sheet date.

Deferred income tax is provided, using the balance sheet liability 
method, on temporary diff erences arising between the tax bases 
of assets and liabilities and their carrying amounts. Deferred income 
tax is determined using tax rates and laws that have been enacted 
or substantively enacted by the balance sheet date and are 
expected to apply when the related deferred tax asset is realised 
or the deferred income tax liability is settled.

Deferred tax assets are recognised to the extent that it is probable 
that future taxable profi t will be available against which the 
temporary diff erences can be utilised.

Deferred income tax is provided in respect of the undistributed 
earnings of subsidiaries, associates and joint ventures other than 
where it is intended that those undistributed earnings will not be 
remitted in the foreseeable future.

Current and deferred tax are recognised in the income statement, 
except when the tax relates to items charged or credited directly 
to equity or other comprehensive income, in which case the tax is 
also recognised in equity or other comprehensive income.

The Group is subject to income taxes in numerous jurisdictions. 
Signifi cant judgement is required in determining the estimates 
in relation to the worldwide provision for income taxes. There are 
many transactions and calculations for which the ultimate tax 
determination is uncertain during the ordinary course of business. 
The Group recognises liabilities for anticipated tax audit issues 
based on management’s judgement of the application of tax 
legislation and best estimates of future settlement amounts. Where 
the fi nal tax outcome of these matters is diff erent from the amounts 
that were initially recorded, such diff erences will impact the income 
tax and deferred tax provisions in the period in which such 
determination is made.

Deferred tax assets and liabilities require management judgement 
in determining the amounts to be recognised. In particular, 
signifi cant judgement is used when assessing the extent to which 
deferred tax assets should be recognised with consideration given 
to the timing and level of future taxable income together with any 
future tax planning strategies.

n. Employee benefi ts

1. Pensions The retirement benefi t asset and obligation recognised 
in the balance sheet represents the net of the present value of the 
defi ned benefi t obligation and the fair value of plan assets at the 
balance sheet date. The defi ned benefi t obligation is calculated 
annually by independent actuaries using the projected unit credit 
method. The present value of the defi ned benefi t obligation is 
determined by discounting estimated future cash fl ows using yields 
on high-quality corporate bonds which have terms to maturity 
approximating the terms of the related liability.

When the calculation results in a potential asset, the recognition of 
that asset is limited to the asset ceiling – that is the present value of 
any economic benefi ts available in the form of refunds from the plan 
or a reduction in future contributions. Management uses judgement 
to determine the level of refunds available from the plan in 
recognising an asset. 

The determination of the pension cost and defi ned benefi t 
obligation of the Group’s defi ned benefi t pension schemes depends 
on the selection of certain assumptions, which include the discount 
rate, infl ation rate, salary growth and longevity.

Actuarial gains and losses arising from experience adjustments and 
changes in actuarial assumptions are charged or credited to equity 
in other comprehensive income in the period in which they arise.

The service cost, representing benefi ts accruing over the year, is 
included in the income statement as an operating cost. Net interest 
is calculated by applying the discount rate to the net defi ned benefi t 
obligation and is presented as fi nance costs or fi nance income.

Obligations for contributions to defi ned contribution pension 
plans are recognised as an operating expense in the income 
statement as incurred.

2. Other post-retirement obligations The expected costs of post-
retirement medical and life assurance benefi ts are accrued over 
the period of employment, using a similar accounting methodology 
as for defi ned benefi t pension obligations. The liabilities and costs 
relating to signifi cant other post-retirement obligations are assessed 
annually by independent qualifi ed actuaries.

3. Share-based payments The fair value of options or shares granted 
under the Group’s share and option plans is recognised as an 
employee expense after taking into account the Group’s best 
estimate of the number of awards expected to vest. Fair value is 
measured at the date of grant and is spread over the vesting period 
of the option or share. The fair value of the options granted is 
measured using an option model that is most appropriate to the 
award. The fair value of shares awarded is measured using the 
share price at the date of grant unless another method is more 
appropriate. Any proceeds received are credited to share capital 
and share premium when the options are exercised.

o. Provisions Provisions are recognised if the Group has a present 
legal or constructive obligation as a result of past events, it is more 
likely than not that an outfl ow of resources will be required to settle 
the obligation and the amount can be reliably estimated. Provisions 
are discounted to present value where the eff ect is material.

The Group recognises a provision for deferred consideration. 
Where this is contingent on future performance or a future event, 
judgement is exercised in establishing the fair value. 

The Group recognises a provision for onerous lease contracts when 
the expected benefi ts to be derived from a contract are less than 
the unavoidable costs of meeting the obligations under the contract.

The provision is based on the present value of future payments for 
surplus leased properties under non-cancellable operating leases, 
net of estimated sub-leasing income.

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134

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

1. Accounting policies continued

p. Revenue recognition

The Group’s revenue streams are courseware, assessments and 
services. Courseware includes curriculum materials provided in 
book form and/or via access to digital content. Assessments 
includes test development, processing and scoring services 
provided to governments, educational institutions, corporations 
and professional bodies. Services includes the operation of schools, 
colleges and universities, including sistemas in Brazil and English 
language teaching centres around the world as well as the provision 
of online learning services in partnership with universities and other 
academic institutions. 

Revenue comprises the fair value of the consideration received 
or receivable for the sale of goods and services net of sales taxes, 
rebates and discounts, and after eliminating sales within the Group.

Revenue from the sale of books is recognised when title passes. 
A provision for anticipated returns is made based primarily on 
historical return rates, customer buying patterns and retailer 
behaviours including stock levels. If these estimates do not refl ect 
actual returns in future periods then revenues could be understated 
or overstated for a particular period.

Revenue from the sale of off -the-shelf software is recognised on 
delivery or on installation of the software where that is a condition 
of the contract. In certain circumstances, where installation is 
complex, revenue is recognised when the customer has completed 
their acceptance procedures. Where software is provided under 
a term licence, revenue is recognised on a straight-line basis over 
the period of the license.

Revenue from the provision of services to academic institutions, 
such as programme development, student acquisition, education 
technology and student support services, is recognised as 
performance occurs. Revenue from multi-year contractual 
arrangements, such as contracts to process qualifying tests for 
individual professions and government departments, is recognised 
as performance occurs. The assumptions, risks and uncertainties 
inherent to long-term contract accounting can aff ect the amounts 
and timing of revenue and related expenses reported. Certain of 
these arrangements, either as a result of a single service spanning 
more than one reporting period or where the contract requires the 
provision of a number of services that together constitute a single 
project, are treated as long-term contracts with revenue recognised 
on a percentage of completion basis. Percentage of completion is 
calculated on a cost basis using the proportion of the total estimated 
costs incurred to date. Losses on contracts are recognised in the 
period in which the loss fi rst becomes foreseeable. Contract losses 
are determined to be the amount by which estimated total costs 
of the contract exceed the estimated total revenues that will 
be generated.

Where a contractual arrangement consists of two or more separate 
elements that can be provided to customers either on a stand-alone 
basis or as an optional extra, such as the provision of supplementary 
materials or online access with textbooks and multiple deliverables 
within testing or service contracts, revenue is recognised for each 
element as if it were an individual contractual arrangement 
requiring the estimation of its relative fair value.

On certain contracts, where the Group acts as agent, only 
commissions and fees receivable for services rendered are 
recognised as revenue. Any third-party costs incurred on behalf 
of the principal that are rechargeable under the contractual 
arrangement are not included in revenue.

Income from recharges of freight and other activities which are 
incidental to the normal revenue-generating activities is included 
in other income.

q. Leases

Leases of property, plant and equipment where the Group has 
substantially all the risks and rewards of ownership are classifi ed as 
fi nance leases. Finance leases are capitalised at the commencement 
of the lease at the lower of the fair value of the leased property 
and the present value of the minimum lease payments. Each lease 
payment is allocated between the liability and fi nance charges 
to achieve a constant rate on the fi nance balance outstanding. 
The corresponding rental obligations, net of fi nance charges, are 
included in fi nancial liabilities – borrowings. The interest element of 
the fi nance cost is charged to the income statement over the lease 
period to produce a constant periodic rate of interest on the 
remaining balance of the liability for each period. The property, 
plant and equipment acquired under fi nance leases are depreciated 
over the shorter of the useful life of the asset or the lease term.

Leases where a signifi cant portion of the risks and rewards of 
ownership are retained by the lessor are classifi ed as operating 
leases by the lessee. Payments made under operating leases (net of 
any incentives received from the lessor) are charged to the income 
statement on a straight-line basis over the period of the lease.

r. Dividends

Final dividends are recorded in the Group’s fi nancial statements 
in the period in which they are approved by the company’s 
shareholders. Interim dividends are recorded when paid. 

s. Discontinued operations

A discontinued operation is a component of the Group’s business 
that represents a separate major line of business or geographical 
area of operations that has been disposed of or meets the criteria 
to be classifi ed as held for sale.

Discontinued operations are presented in the income statement 
as a separate line and are shown net of tax.

t. Assets and liabilities held for sale

Assets and liabilities are classifi ed as held for sale and stated at the 
lower of carrying amount and fair value less costs to sell if it is highly 
probable that the carrying amount will be recovered principally 
through a sale transaction rather than through continuing use. 
No depreciation is charged in respect of non-current assets 
classifi ed as held for sale. Amounts relating to non-current assets 
and liabilities held for sale are classifi ed as discontinued operations 
in the income statement where appropriate.

u. Trade receivables

Trade receivables are stated at fair value after provision for bad and 
doubtful debts and anticipated future sales returns (see also note 1p).

Section 5 Financial statements

135

2. Segment information

The primary segments for management and reporting are geographies as outlined below. In addition, the Group separately discloses the 
results from the Penguin Random House (PRH) associate. 

The chief operating decision-maker is the Pearson executive. 

Continuing operations:

North America Courseware, Assessments and Services businesses in US and Canada.

Core Courseware, Assessments and Services businesses in more mature markets including UK, Australia and Italy.

Growth Courseware, Assessments and Services businesses in emerging markets including Brazil, China, India and South Africa.

The results of the FT Group segment (to 30 November 2015) are shown as discontinued in 2015.

The results for 2015 have been restated to refl ect minor changes in management responsibilities between the geographies which were 
eff ective from 1 January 2016. 

For more detail on the services and products included in each business segment refer to the strategic report.

All fi gures in £ millions

Continuing operations

Sales

Adjusted operating profi t

Cost of major restructuring

Intangible charges

Other net gains and losses

Operating (loss)/profi t

Finance costs

Finance income

Loss before tax

Income tax

Loss for the year from 
continuing operations

Segment assets

Joint ventures

Associates

Total assets

Other segment items

Share of results of joint ventures 
and associates

Capital expenditure

Pre-publication investment

Depreciation

Amortisation

Impairment

Notes

North 
America

Core

Growth

PRH

Corporate

Discontinued 
operations

2,981

420

(172)

(2,684)

(12)

(2,448)

803

57

(62)

(16)

(12)

(33)

768

29

(95)

(33)

(1)

(100)

–

129

(9)

(36)

–

84

–

–

–

–

–

–

6

6

7

12

12

4,859

1,461

859

–

1

–

4

2

–

4,860

1,465

861

–

–

1,240

1,240

1,640

–

–

1,640

12

10, 11

20

10

11, 20

 (1)

153

235

56

394

11

2,548

1

42

92

12

109

–

(1)

51

68

27

116

–

98

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

2016

Group

4,552

635

(338)

(2,769)

(25)

(2,497)

(97)

37

(2,557)

222

(2,335)

8,819

2

1,245

10,066

97

246

395

95

619

2,548

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136

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

2. Segment information continued

All fi gures in £ millions

Continuing operations

Sales

Adjusted operating profi t/(loss)

Intangible charges

Other net gains and losses

Operating (loss)/profi t

Finance costs

Finance income

Loss before tax

Income tax

Loss for the year from 
continuing operations

Segment assets

Joint ventures

Associates

Total assets

Other segment items

Share of results of joint ventures 
and associates

Capital expenditure

Pre-publication investment

Depreciation

Amortisation

Impairment

Notes

North 
America

Core

Growth

PRH

Corporate

Discontinued 
operations

2,940

480

(386)

19

113

815

105

(79)

(5)

21

6,399

1,573

1

–

–

6

6,400

1,579

(9)

136

218

42

338

282

–

42

63

9

95

37

713

(3)

(583)

–

(586)

719

3

–

722

(3)

50

66

18

109

530

6

6

7

12

12

12

10, 11

20

10

11, 20

11

–

90

(41)

(1)

48

–

–

–

–

–

–

–

1,093

1,093

1,841

–

–

1,841

64

–

–

–

–

–

–

–

–

–

–

–

16

15

–

6

15

–

2015 
Restated

Group

4,468

672

(1,089)

13

(404)

(100)

71

(433)

81

(352)

10,532

4

1,099

11,635

68

243

347

75

557

849

For further information on adjusted measures above, see note 8.

There were no material inter-segment sales in either 2015 or 2016. 

platforms, products and supplier and customer relationships. 
There was no major restructuring in 2015 and accordingly the 
change has no eff ect on the comparative adjusted operating profi t. 

Adjusted operating profi t is a non-GAAP fi nancial measure and is 
included as it is a key fi nancial measure used by management to 
evaluate performance and allocate resources to business segments. 
The measure also enables our investors to more easily, and 
consistently, track the underlying operational performance of 
the Group and its business segments by separating out those 
items of income and expenditure relating to acquisition and 
disposal transactions.

In 2016, the defi nition of adjusted operating profi t has been 
amended to exclude the costs of major restructuring activity. 
In January 2016, Pearson announced that it was embarking on 
a restructuring programme to simplify the business, reduce costs 
and position the company for growth in its major markets. The costs 
of this programme in 2016 are signifi cant enough to exclude from 
our adjusted operating profi t measure so as to better highlight the 
underlying performance. Total restructuring in 2016 amounted to 
£338m and includes costs associated with headcount reductions, 
property rationalisation and closure or exit from certain systems, 

Other net gains and losses that represent profi ts and losses on the 
sale of subsidiaries, joint ventures, associates and other fi nancial 
assets are excluded from adjusted operating profi t as they distort 
the performance of the Group. In 2016, the losses in the Core 
segment mainly relate to the closure of English language schools 
in Germany and in the North America segment to the sale of the 
Pearson English Business Solutions business. In 2015, other gains 
and losses included in discontinued operations relate to the sale of 
the FT Group including the 50% share of the Economist. Included in 
other net gains and losses within continuing operations in 2015 in 
the North America segment is the profi t on disposal of PowerSchool 
net of small losses on other investments. 

Section 5 Financial statements

137

2. Segment information continued

Charges relating to acquired intangibles, acquisition costs and 
movements in contingent acquisition consideration are also 
excluded from adjusted operating profi t when relevant as these 
items refl ect past acquisition activity and don’t necessarily refl ect 
the current year performance of the Group. In 2016, intangible 
charges include the impairment of goodwill in the North American 
business of £2,548m (see note 11). 

In 2015, intangible charges included an impairment of goodwill and 
intangibles in our North American business of £282m, our core 
business of £37m and our Growth business of £530m.

Corporate costs are allocated to business segments including 
discontinued operations on an appropriate basis depending on 
the nature of the cost and therefore the total segment result is 
equal to the Group operating profi t.

Segment assets, excluding corporate assets, consist of property, 
plant and equipment, intangible assets, inventories, receivables, 
deferred taxation and other fi nancial assets and exclude cash and 

cash equivalents and derivative assets. Corporate assets comprise 
cash and cash equivalents, marketable securities and derivative 
fi nancial instruments. Capital expenditure comprises additions to 
property, plant and equipment and software (see notes 10 and 11).

Property, plant and equipment and intangible assets acquired 
through business combination were £10m (2015: £1m) (see note 30).

The following tables analyse the Group’s revenue streams. 
Courseware includes curriculum materials provided in book form 
and/or via access to digital content. Assessments includes test 
development, processing and scoring services provided to 
governments, educational institutions, corporations and 
professional bodies. Services includes the operation of schools, 
colleges and universities, including sistemas in Brazil and English 
language teaching centres around the world as well as the provision 
of online learning services in partnership with universities and 
other academic institutions. School Systems includes PowerSchool 
and Family Education Network, both of which were disposed of 
during 2015.

All fi gures in £ millions

Courseware

School Courseware

Higher Education Courseware

English Courseware

Assessments

School and Higher Education Assessments

Clinical Assessments

Professional and English Certifi cation

Services

School Services

Higher Education Services

English Services

School Systems

North 
America

418

1,147

21

1,586

378

143

333

854

259

269

13

–

541

2016

Core 

Growth

Group

173

92

65

330

268

40

112

420

6

29

18

–

53

127

60

97

284

21

–

49

70

54

46

314

–

414

718

1,299

183

2,200

667

183

494

1,344

319

344

345

–

1,008

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Total

2,981

803

768

4,552

i

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138

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

2. Segment information continued

All fi gures in £ millions

Courseware

School Courseware

Higher Education Courseware

English Courseware

Assessments

School and Higher Education Assessments

Clinical Assessments

Professional and English Certifi cation

Services

School Services

Higher Education Services

English Services

School Systems

2015
restated

Core 

Growth

Group

178

94

65

337

296

32

95

423

1

26

28

–

55

112

57

84

253

20

–

37

57

47

70

286

–

403

696

1,358

171

2,225

736

158

401

1,295

257

319

332

40

948

North 
America

406

1,207

22

1,635

420

126

269

815

209

223

18

40

490

Total

2,940

815

713

4,468

The Group operates in the following main geographic areas:

All fi gures in £ millions

Continuing operations

UK

Other European countries

US

Canada

Asia Pacifi c

Other countries

Total continuing

Discontinued operations

UK

Other European countries

US

Canada

Asia Pacifi c

Other countries

Total discontinued

Total

2016

393

255

Sales

2015

421

246

Non-current assets

2016

2015

946

134

991

121

2,829

2,800

3,351

5,000

118

632

325

107

590

304

268

205

232

235

211

144

4,552

4,468

5,136

6,702

–

–

–

–

–

–

–

4,552

134

64

72

2

35

5

312

4,780

–

–

–

–

–

–

–

–

–

–

–

–

–

–

5,136

6,702

Section 5 Financial statements

139

2. Segment information continued

Sales are allocated based on the country in which the customer is located. This does not diff er materially from the location where the order 
is received. The geographical split of non-current assets is based on the subsidiary’s country of domicile. This is not materially diff erent to 
the location of the assets. Non-current assets comprise property, plant and equipment, intangible assets, investments in joint ventures and 
associates and trade and other receivables. 

3. Discontinued operations

There are no discontinued operations in 2016. All discontinued operations in 2015 relate to the FT Group including the Group’s 
50% share in the Economist. An analysis of the results and cash fl ows of discontinued operations is as follows:

All fi gures in £ millions

Sales

Operating profi t

Profi t before tax

Income tax

Profi t after tax

Profi t on disposal of The Economist

Profi t on disposal of Financial Times

Attributable tax expense

Profi t for the year from discontinued operations

Operating cash fl ows

Investing cash fl ows

Total cash fl ows

4. Operating expenses

All fi gures in £ millions

By function:

Cost of goods sold

Operating expenses

Distribution costs

Selling, marketing and product development costs

Administrative and other expenses

Restructuring costs

Other net gains and losses

Other income

Total net operating expenses

Impairment of intangible assets

Total

2016

Total

–

–

–

–

–

–

–

–

–

–

–

–

2015

Total

312

48

48

(8)

40

473

711

(49)

1,175

31

3

34

2016

2015

2,093

1,981

88

908

1,240

329

25

(85)

2,505

2,548

7,146

80

895

1,195

35

(13)

(98)

2,094

849

4,924

Included in other income is service fee income from Penguin Random House of £4m (2015: £16m). Included in administrative and other 
expenses are research and effi  cacy costs of £23m (2015: £33m). In addition to the restructuring costs shown above, there were 
restructuring costs in Penguin Random House of £9m (2015: £12m).

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140

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

4. Operating expenses continued

All fi gures in £ millions

By nature:

Royalties expensed

Other product costs

Employee benefi t expense

Contract labour

Employee related expense

Promotional costs

Depreciation of property, plant and equipment

Amortisation of intangible assets – pre-publication

Amortisation of intangible assets – software

Amortisation of intangible assets – other

Impairment of intangible assets

Property and facilities

Technology and communications

Professional and outsourced services

Other general and administrative costs

Costs capitalised to intangible assets

Other net gains and losses

Other income

Total

During the year the Group obtained the following services from the Group’s auditors:

All fi gures in £ millions

The audit of parent company and consolidated fi nancial statements

The audit of the company’s subsidiaries

Total audit fees

Other assurance services

Other non-audit services

Total other services

Tax compliance services

Total tax services

Total non-audit services

Total

Reconciliation between audit and non-audit service fees is shown below:

All fi gures in £ millions

Group audit fees including fees for attestation under section 404 of the Sarbanes-Oxley Act

Non-audit fees

Total

Notes

2016

2015

264

616

249

566

5

1,888

1,742

10

20

11

11

11

206

122

217

95

350

84

185

2,548

243

188

378

140

(318)

25

(85)

182

127

163

69

281

61

199

849

219

153

262

132

(219)

(13)

(98)

7,146

4,924

2016

2015

5

2

7

1

1

2

–

–

2

9

4

2

6

2

1

3

1

1

4

10

2016

2015

7

2

9

6

4

10

Fees for attestation under section 404 of the Sarbanes-Oxley Act are allocated between fees payable for the audits of consolidated and 
subsidiary accounts. 

Included in non-audit fees are amounts related to carve out audits for disposals of £1m (2015: £1m). 

5. Employee information

All fi gures in £ millions

Employee benefi t expense

Wages and salaries (including termination benefi ts)

Social security costs

Share-based payment costs

Retirement benefi ts – defi ned contribution plans

Retirement benefi ts – defi ned benefi t plans

Other post-retirement medical benefi ts

Total

6. Net fi nance costs

All fi gures in £ millions

Interest payable

Net foreign exchange losses

Derivatives not in hedging relationships

Finance costs

Interest receivable

The details of the emoluments of the directors of Pearson plc are shown in the report on directors’ remuneration.

Average number employed

Employee numbers

North America

Core

Growth

Other

Continuing operations

The employee benefi t expense relating to discontinued operations was £nil (2015: £132m) and the average number employed was nil 
(2015: 2,282).

Net fi nance income in respect of retirement benefi ts

25

Net foreign exchange gains

Derivatives not in hedging relationships

Finance income

Net fi nance costs

Analysed as:

Net interest payable refl ected in adjusted earnings

Other net fi nance (costs)/income

Total net fi nance costs

Included in interest receivable is £1m (2015: £1m) of interest receivable from related parties. There was a net movement of £nil on fair value 
hedges in 2016 (2015: £nil), comprising a loss of £4m (2015: gain of £22m) on the underlying bonds, off set by a gain of £4m (2015: loss of 
£22m) on the related derivative fi nancial instruments.

For further information on adjusted measures above, see note 8.

Section 5 Financial statements

141

Notes

2016

2015

26

25

25

25

1,661

124

1,507

124

22

67

16

(2)

26

66

19

–

1,888

1,742

2016

2015

16,841

5,664

9,868

346

19,951

5,936

11,114

264

32,719

37,265

Notes

2016

2015

(74)

(21)

(2)

(97)

15

11

1

10

37

(61)

(36)

(3)

(100)

15

4

43

9

71

(60)

(29)

(59)

(1)

(60)

(46)

17

(29)

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142

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

7. Income tax

All fi gures in £ millions

Current tax

Charge in respect of current year

Adjustments in respect of prior years

Total current tax charge

Deferred tax

In respect of temporary diff erences

Other adjustments in respect of prior years

Total deferred tax credit

Total tax credit

Notes

2016

2015

(71)

32

(39)

277

(16)

261

222

13

(155)

42

(113)

185

9

194

81

2015

(433)

88

52

10

(60)

(6)

(32)

(22)

51

81

(25)

106

81

The adjustments in respect of prior years in 2016 primarily arise from revising the previous year’s reporting to refl ect the tax returns 
subsequently fi led. This results in a change between deferred and current tax as well as an absolute benefi t to the total tax charge. 
In addition, there is a benefi t from changes in estimates of uncertain tax positions. In 2015, the adjustments mainly related to changes 
in estimates of uncertain tax positions following the agreement of historical tax positions.

The tax on the Group’s loss before tax diff ers from the theoretical amount that would arise using the UK tax rate as follows:

All fi gures in £ millions

Loss before tax

Tax calculated at UK rate (2016: 20%, 2015: 20.25%)

Eff ect of overseas tax rates

Joint venture and associate income reported net of tax

Intangible impairment not subject to tax

Net expense not subject to tax

Gains and losses on sale of businesses not subject to tax

Unutilised tax losses

Adjustments in respect of prior years

Total tax credit

UK

Overseas

Total tax credit

2016

(2,557)

511

424

19

(722)

(16)

15

(25)

16

222

46

176

222

Tax rate refl ected in earnings

8.7%

18.7%

Factors which may aff ect future tax charges include changes in tax legislation, transfer pricing regulations, the level and mix of profi tability in 
diff erent countries, and settlements with tax authorities. 

In 2016 the Group impaired US goodwill (see note 11). The majority of this impairment charge is not deductible for tax purposes. In 2015, 
the impairment of goodwill and intangibles was deductible for tax purposes in the majority of territories. 

7. Income tax continued

The tax rate refl ected in adjusted earnings is calculated as follows:

All fi gures in £ millions

Loss before tax

Adjustments:

Cost of major restructuring

Other net gains and losses

Intangible charges

Other net fi nance costs/(income)

Adjusted profi t before tax – continuing operations

Adjusted profi t before tax – discontinued operations

Total adjusted profi t before tax

Total tax credit

Adjustments:

Tax benefi t on cost of major restructuring

Tax (benefi t)/charge on other net gains and losses

Tax benefi t on intangible charges

Tax charge on other net fi nance costs

Tax amortisation benefi t on goodwill and intangibles

Adjusted income tax charge – continuing operations

Adjusted income tax charge – discontinued operations

Total adjusted income tax charge

Tax rate refl ected in adjusted earnings

For further information on adjusted measures above, see note 8.

The tax benefi t/(charge) recognised in other comprehensive income is as follows:

All fi gures in £ millions

Net exchange diff erences on translation of foreign operations

Remeasurement of retirement benefi t obligations 

Section 5 Financial statements

143

O
v
e
r
v
i
e
w

O
u
r
s
t
r
a
t
e
g
y
i

n
a
c
t
i
o
n

O
u
r
p
e
r
f
o
r
m
a
n
c
e

G
o
v
e
r
n
a
n
c
e

2016

(2,557)

338

25

2015 

(433)

–

(13)

2,769

1,089

1

576

–

576

222

(84)

(14)

(255)

–

36

(95)

–

(95)

(17)

626

51

677

81

–

40

(257)

7

33

(96)

(9)

(105)

16.5%

15.5%

2016

2015

(5)

58

53

5 

(24)

(19)

A tax charge of £nil (2015: tax charge £1m) relating to share-based payments has been recognised directly in equity.

8. Earnings per share

Basic

Basic earnings per share is calculated by dividing the profi t attributable to equity shareholders of the company by the weighted average 
number of ordinary shares in issue during the year, excluding ordinary shares purchased by the company and held as treasury shares.

Diluted

Diluted earnings per share is calculated by adjusting the weighted average number of ordinary shares to take account of all dilutive potential 
ordinary shares and adjusting the profi t attributable, if applicable, to account for any tax consequences that might arise from conversion of 
those shares. In 2016, the Group has outstanding share options which are anti-dilutive but which could potentially dilute basic earnings per 
share in the future.

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144

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

8. Earnings per share continued

All fi gures in £ millions

Loss for the year from continuing operations

Non-controlling interest

Loss from continuing operations

Profi t for the year from discontinued operations

(Loss)/earnings

Weighted average number of shares (millions)

Eff ect of dilutive share options (millions)

Weighted average number of shares (millions) for diluted earnings

(Loss)/earnings per share from continuing and discontinued operations

Basic

Diluted

Loss per share from continuing operations

Basic

Diluted

Earnings per share from discontinued operations

Basic

Diluted

Adjusted

In order to show results from operating activities on a consistent 
basis, an adjusted earnings per share is presented. The company’s 
defi nition of adjusted earnings per share may not be comparable 
with other similarly titled measures reported by other companies.

Adjusted earnings is a non-GAAP fi nancial measure and is included 
as it is a key fi nancial measure used by management to evaluate 
performance and allocate resources to business segments. The 
measure also enables our investors to more easily, and consistently, 
track the underlying operational performance of the Group and 
its business segments by separating out those items of income 
and expenditure relating to acquisition and disposal transactions, 
and major restructuring programmes.

The adjusted earnings per share includes both continuing and 
discontinued businesses on an undiluted basis. The following 
items are excluded from adjusted earnings:

Cost of major restructuring – In 2016, the defi nition of adjusted 
earnings has been amended to exclude the cost of major 
restructuring activity. In January 2016, Pearson announced that 
it was embarking on a restructuring programme to simplify the 
business, reduce costs and position the company for growth in its 
major markets. The costs of this programme in 2016 are signifi cant 
enough to exclude from our adjusted earnings measure so as to 
better highlight the underlying performance. There was no major 
restructuring in 2015 and accordingly the change has no eff ect on 
the comparative adjusted earnings.

Notes

2016

(2,335)

(2)

(2,337)

–

(2,337)

3

2015

(352)

–

(352)

1,175

823

814.8

813.3

–

–

814.8

813.3

(286.8)p

(286.8)p

101.2p

101.2p

(286.8)p

(286.8)p

(43.3)p

(43.3)p

–

–

144.5p

144.5p

Other net gains and losses that represent profi ts and losses on the 
sale of subsidiaries, joint ventures, associates and other fi nancial 
assets and are excluded from adjusted earnings as it is important to 
highlight their impact on the operating profi t, as reported, in the 
period in which the disposal transaction takes place in order to 
understand the underlying trend in the performance of the Group. 

Intangible charges and acquisition costs relate only to goodwill and 
intangible assets acquired through business combinations and the 
direct costs of acquiring those businesses. We do not believe 
these charges are relevant to an understanding of the underlying 
performance of the Group. Charges relating to acquired intangible 
assets are non-cash charges that refl ect the historical expenditure of 
the acquired business. These acquired intangible assets continue to 
be supported by ongoing expenditure that is reported within our 
adjusted operating profi t measure. There were no material acquisition 
costs in 2016 or 2015.

Other net fi nance income/costs include fi nance costs in respect of 
retirement benefi ts, fi nance costs of deferred consideration and 
foreign exchange and other gains and losses. Finance costs relating 
to retirement benefi ts are excluded as management does not believe 
that the consolidated income statement presentation under IAS 19 
refl ects the economic substance of the underlying assets and 
liabilities. Foreign exchange and other gains and losses are excluded 
as they represent short-term fl uctuations in market value and are 
subject to signifi cant volatility. Other gains and losses may not be 
realised in due course as it is normally the intention to hold the 
related instruments to maturity. Other net fi nance costs of Group 
companies are included in fi nance costs or fi nance income as 
appropriate. Other net fi nance costs of joint ventures and associates 
are included within the share of results of joint ventures and 
associates within operating profi t.

Section 5 Financial statements

145

8. Earnings per share continued

Adjusted continued

Tax on the above items is excluded from adjusted earnings. Where relevant the Group also excludes the benefi t from recognising previously 
unrecognised pre-acquisition and capital losses. The tax benefi t from tax deductible goodwill and intangibles is added to the adjusted 
income tax charge as this benefi t more accurately aligns the adjusted tax charge with the expected rate of cash tax payments. 

Non-controlling interest for the above items is excluded from adjusted earnings. The following tables reconcile statutory earnings to 
adjusted earnings.

All fi gures in £ millions

Operating (loss)/profi t

Net fi nance costs

(Loss)/profi t before tax

Income tax

(Loss)/profi t for the year from continuing 
operations

(Loss)/Profi t for the year from discontinued 
operations

(Loss)/profi t for the year

Non-controlling interest

(Loss)/earnings

Weighted average number of shares 
(millions)

Weighted average number of shares 
(millions) for diluted earnings

(Loss)/earnings per share (basic)

(Loss)/earnings per share (diluted)

All fi gures in £ millions

Operating (loss)/profi t

Net fi nance costs

(Loss)/profi t before tax

Income tax

(Loss)/profi t for the year from continuing 
operations

Profi t for the year from discontinued 
operations

Profi t for the year

Non-controlling interest

Earnings

Weighted average number of shares 
(millions)

Weighted average number of shares 
(millions) for diluted earnings

Earnings per share (basic)

Earnings per share (diluted)

Statutory 
income 
statement

Discontinued 
operations

Cost of
 major 
restructuring

Other net 
gains and 
losses

Intangible 
charges

2016

Other net 
fi nance 
income/
costs

Tax 
amortisation 
benefi t

Adjusted 
income 
statement

–

–

–

–

–

–

–

–

–

338

–

338

(84)

254

–

254

–

254

25

–

25

(14)

11

–

11

–

11

2,769

–

2,769

(255)

2,514

–

2,514

–

2,514

–

1

1

–

1

–

1

–

1

–

–

–

36

36

–

36

–

36

(2,497)

(60)

(2,557)

222

(2,335)

–

(2,335)

(2)

(2,337)

814.8

814.8

(286.8)p

(286.8)p

635

(59)

576

(95)

481

–

481

(2)

479

814.8

814.8

58.8p

58.8p

2015

Statutory 
income 
statement

Discontinued 
operations

Costs of 
major 
restructuring

Other net 
gains and 
losses

Intangible 
charges

Other net 
fi nance 
income/
costs

Tax 
amortisation 
benefi t

Adjusted 
income 
statement

(404)

(29)

(433)

81

(352)

1,175

823

–

823

813.3

813.3

101.2p

101.2p

51

–

51

(9)

42

(42)

–

–

–

–

–

–

–

–

–

–

–

–

(13)

–

(13)

40

27

(1,135)

(1,108)

–

(1,108)

1,089

–

1,089

(257)

832

2

834

–

834

–

(17)

(17)

7

(10)

–

(10)

–

(10)

–

–

–

33

33

–

33

–

33

723

(46)

677

(105)

572

–

572

–

572

813.3

813.3

70.3p

70.3p

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146

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

9. Dividends

All fi gures in £ millions

Final paid in respect of prior year 34.0p (2015: 34.0p)

Interim paid in respect of current year 18.0p (2015: 18.0p)

2016

277

147

424

2015

277

146

423

The directors are proposing a fi nal dividend in respect of the fi nancial year ended 31 December 2016 of 34.0p per share which will absorb an 
estimated £278m of shareholders’ funds. It will be paid on 12 May 2017 to shareholders who are on the register of members on 7 April 2017. 
These fi nancial statements do not refl ect this dividend.

10. Property, plant and equipment

All fi gures in £ millions

Cost

At 1 January 2015

Exchange diff erences

Additions

Disposals

Disposal through business disposal

Reclassifi cations

At 31 December 2015

Exchange diff erences

Additions

Disposals

Disposal through business disposal

Reclassifi cations

At 31 December 2016

All fi gures in £ millions

Depreciation

At 1 January 2015

Exchange diff erences

Charge for the year

Disposals

Disposal through business disposal

At 31 December 2015

Exchange diff erences

Charge for the year

Disposals

Reclassifi cations

At 31 December 2016

Carrying amounts

At 1 January 2015

At 31 December 2015

At 31 December 2016

Land and
buildings

Plant and 
equipment

Assets in 
course of 
construction

388

8

15

(20)

(48)

16

359

44

26

(26)

(1)

(4)

398

601

10

42

(86)

(76)

17

508

83

59

(100)

(2)

12

560

29

1

25

–

–

(33)

22

2

4

–

–

(8)

20

Land and
buildings

Plant and 
equipment

Assets in 
course of 
construction

(231)

(453)

(5)

(22)

18

48

(192)

(26)

(34)

22

1

(12)

(53)

82

59

(377)

(62)

(61)

95

(1)

(229)

(406)

157

167

169

148

131

154

–

–

–

–

–

–

–

–

–

–

–

29

22

20

Total

1,018

19

82

(106)

(124)

–

889

129

89

(126)

(3)

–

978

Total

(684)

(17)

(75)

100

107

(569)

(88)

(95)

117

–

(635)

334

320

343

Section 5 Financial statements

147

10. Property, plant and equipment continued

Depreciation expense of £21m (2015: £19m) has been included in the income statement in cost of goods sold and £74m (2015: £50m) 
in operating expenses. In 2016, £nil (2015: £6m) relates to discontinued operations.

The Group leases certain equipment under a number of fi nance lease agreements. The net carrying amount of leased plant and 
equipment included within property, plant and equipment was £10m (2015: £8m).

11. Intangible assets

All fi gures in £ millions

Cost

At 1 January 2015

Exchange diff erences

Impairment

Additions – internal development

Additions – purchased

Disposals

Acquisition through business combination

Disposal through business disposal

At 31 December 2015

Exchange diff erences

Impairment

Additions – internal development

Additions – purchased

Disposals

Acquisition through business combination

Disposal through business disposal

Transfer to intangible assets – pre-publication

Goodwill

Software

Acquired
customer lists, 
contracts and 
relationships

Acquired 
trademarks 
and brands

Acquired 
publishing 
rights

Other 
intangibles 
acquired

5,030

105

(826)

–

–

–

–

(175)

4,134

752

(2,548)

–

–

–

3

–

–

597

17

–

125

36

(18)

–

(138)

619

85

–

132

25

(49)

–

–

(14)

798

894

25

–

–

–

–

–

(59)

860

157

–

–

–

(37)

(6)

–

974

308

(17)

–

–

–

(4)

–

(6)

281

65

–

–

–

–

7

–

–

197

(7)

–

–

–

(10)

–

–

180

31

–

–

–

–

–

–

–

353

211

598

(40)

–

–

–

(29)

1

(21)

509

135

–

–

–

–

3

(47)

–

600

At 31 December 2016

2,341

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i

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Total

7,624

83

(826)

125

36

(61)

1

(399)

6,583

1,225

(2,548)

132

25

(86)

13

(53)

(14)

5,277

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148

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

11. Intangible assets continued

All fi gures in £ millions

Amortisation

At 1 January 2015

Exchange diff erences

Impairment

Charge for the year

Disposals

Disposal through business disposal

At 31 December 2015

Exchange diff erences

Impairment

Charge for the year

Disposals

Disposal through business disposal

Transfer to intangible assets – pre-publication

At 31 December 2016

Carrying amounts

At 1 January 2015

At 31 December 2015

At 31 December 2016

Goodwill

Goodwill

Software

Acquired
customer lists, 
contracts and 
relationships

Acquired 
trademarks 
and brands

Acquired 
publishing 
rights

Other 
intangibles 
acquired

Total

–

–

–

–

–

–

–

–

–

–

–

–

–

(386)

(349)

(122)

(160)

(297)

(1,314)

(14)

–

(74)

18

99

(8)

(13)

(99)

–

39

1

(1)

(40)

4

3

(357)

(430)

(155)

(60)

–

(84)

38

–

2

(83)

–

(85)

37

6

–

(32)

–

(22)

–

–

–

6

(9)

(10)

10

–

(163)

(27)

–

(8)

–

–

–

(6)

–

(53)

29

13

(21)

(23)

(276)

61

154

(314)

(1,419)

(75)

–

(70)

–

47

–

(277)

–

(269)

75

53

2

(461)

(555)

(209)

(198)

(412)

(1,835)

5,030

4,134

2,341

211

262

337

545

430

419

186

126

144

37

17

13

301

195

188

6,310

5,164

3,442

The goodwill carrying value of £2,341m relates to acquisitions 
completed after 1 January 1998. Prior to 1 January 1998 all 
goodwill was written off  to reserves on the date of acquisition. For 
acquisitions completed between 1 January 1998 and 31 December 
2002, no value was ascribed to intangibles other than goodwill and 
the goodwill on each acquisition was amortised over a period of up 
to 20 years. On adoption of IFRS on 1 January 2003, the Group chose 
not to restate the goodwill balance and at that date the balance was 
frozen (i.e. amortisation ceased). If goodwill had been restated then 
a signifi cant value would have been ascribed to other intangible 
assets, which would be subject to amortisation, and the carrying 
value of goodwill would be signifi cantly lower. For acquisitions 
completed after 1 January 2003, value has been ascribed to other 
intangible assets which are amortised.

Other intangible assets

Other intangibles acquired include content, technology and 
software rights.

Intangible assets are valued separately for each acquisition and 
the primary method of valuation used is the discounted cash fl ow 
method. The majority of acquired intangibles are amortised 
using an amortisation profi le based on the projected cash fl ows 
underlying the acquisition date valuation of the intangible asset, 
which generally results in a larger proportion of amortisation being 
recognised in the early years of the asset’s life. The Group keeps 
the expected pattern of consumption under review.

Amortisation of £17m (2015: £13m) is included in the income 
statement in cost of goods sold and £252m (2015: £247m) in 
operating expenses. In 2016, £nil (2015: £16m) of amortisation 
relates to discontinued operations.

Section 5 Financial statements

149

11. Intangible assets continued

Other intangible assets continued

The range of useful economic lives for each major class of intangible asset (excluding goodwill and software) is shown below:

Class of intangible asset

Acquired customer lists, contracts and relationships

Acquired trademarks and brands

Acquired publishing rights

Other intangibles acquired

The expected amortisation profi le of acquired intangible assets is shown below:

All fi gures in £ millions

Class of intangible asset

Acquired customer lists, contracts and relationships

Acquired trademarks and brands

Acquired publishing rights

Other intangibles acquired

2016

Useful economic life

3–20 years

2–20 years

5–20 years

2–20 years

One to 
fi ve years

Six to 
ten years

More than 
ten years

282

69

11

139

102

48

2

45

35

27

–

4

2016

Total

419

144

13

188

Impairment tests for cash-generating units (CGUs) containing goodwill

Impairment tests have been carried out where appropriate as described below. 

Following a reorganisation of the business eff ective 1 January 2014 goodwill was allocated to CGUs, or an aggregation of CGUs, where 
goodwill could not be reasonably allocated to individual business units. Impairment reviews were conducted on these CGUs. The carrying 
value of the goodwill in each of the CGUs, after the impact of impairments, is summarised below:

All fi gures in £ millions

North America 

Core 

Growth (includes Brazil, China, India and South Africa)

Pearson VUE 

Financial Times Group 

Total

The recoverable amount of each aggregated CGU is based on fair 
value less costs of disposal or value in use calculations as 
appropriate. Goodwill is tested at least annually for impairment. 
Other than goodwill there are no intangible assets with indefi nite 
lives. The goodwill is generally denominated in the currency of the 
relevant cash fl ows and therefore the impairment review is not 
materially sensitive to exchange rate fl uctuations.

2016

1,295

633

–

413

–

2015

3,155

635

–

344

–

2,341

4,134

At the end of 2016, following trading in the fi nal quarter of the year, 
it became clear that the underlying issues in the US higher education 
courseware business market were more severe than anticipated. 
These issues related to declining student enrolments, changes in 
buying patterns of students and correction of inventory levels by 
distributors and bookshops. As a result, in January 2017, strategic 
plans and estimates for future cash fl ows were revised and we 
determined during the goodwill impairment review that the fair 
value less costs of disposal of the North America cash generating 
unit (CGU) no longer supported the carrying value of this goodwill 
and as a consequence impaired goodwill by £2,548m. Fair value 
less cost of disposal was determined using post-tax discount rate of 
9.2% for North America. Following the impairment, the recoverable 
amount of the North America CGU is £2,650m.

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150

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

11. Intangible assets continued

Key assumptions

For the purpose of estimating the fair value less costs of disposal 
of the CGUs, management has used an income approach based on 
present value techniques. The calculations use cash fl ow projections 
based on fi nancial budgets approved by management covering 
a fi ve-year period, management’s best estimate about future 
developments and market assumptions. The fair value less costs 
of disposal measurement is categorised as Level 3 on the fair value 
hierarchy. The key assumptions used by management in the fair 
value less costs of disposal calculations were: 

Discount rates The discount rate is based on the risk-free rate for 
government bonds, adjusted for a risk premium to refl ect the 
increased risk in investing in equities. The risk premium adjustment 
is assessed for each specifi c CGU. The average post-tax discount 
rates range from 7.9% to 15.5%. Discount rates are lower for those 
businesses which operate in more mature markets with low 
infl ation and higher for those operating in emerging markets 
with higher infl ation. 

Perpetuity growth rates A perpetuity growth rate of 2% (2015: 2.0%) 
was used for cash fl ows subsequent to the approved budget period 
for CGUs operating in mature markets. This perpetuity growth rate 
is a conservative rate and is considered to be lower than the 
long-term historical growth rates of the underlying territories in 
which the CGU operates and the long-term growth rate prospects 
of the sectors in which the CGU operates. CGU growth rates 
between 4.4% and 7.0% were used for cash fl ows subsequent to 
the approved budget period for CGUs operating in emerging 
markets with high infl ation. These growth rates are also below 
the long-term historical growth rates in these markets. 

The key assumptions used by management in setting the fi nancial 
budgets for the initial fi ve-year period were as follows:

Forecast sales growth rates Forecast sales growth rates are based 
on past experience adjusted for the strategic direction and near-
term investment priorities within each CGU. Key factors include 
US and UK college enrolment rates, assessment growth rates, 
the success of new product launches, growth rates and economic 
conditions in emerging markets and the rate of growth in new 
services businesses. The fi ve-year sales forecasts use average 
nominal growth rates between 2.0% and 8.6% for mature 
markets and between 7.0% and 19.8% for emerging markets 
with high infl ation. 

Operating profi ts Operating profi ts are forecast based on historical 
experience of operating margins, adjusted for the impact of changes 
to product costs and cost-saving initiatives, including the impact of 
the global restructuring programme benefi ts from 2016.

Cash conversion Cash conversion is the ratio of operating cash 
fl ow to operating profi t. Management forecasts cash conversion 
rates based on historical experience, adjusted for the impact of 
product investment priorities and the shift to digital and service-
based business. 

Sensitivities

The Group’s impairment review is sensitive to a change in 
assumptions used, most notably the discount rates and the 
perpetuity growth rates. The carrying value of goodwill in the 
Growth market CGUs was written down to £nil in 2015. In the 
North America CGU, goodwill has been written down to fair value 
less costs of disposal, and any further increase in discount rates 
or reduction in perpetuity growth rates would give rise to further 
impairment. A 0.1% increase in discount rates would cause the fair 
value less costs of disposal of the North America CGU to reduce 
by £35m and the Core GGU by £16m. A 0.1% reduction in perpetuity 
growth rates would cause the fair value less costs of disposal of the 
North America CGU to reduce by £30m and the Core CGU by £14m. 
The North America CGU which has been written down to fair value 
less costs of disposal and the Core CGU are highly sensitive to any 
reductions in short-term cash fl ows, whether driven by lower sales 
growth, lower operating profi ts or lower cash conversion. A 5% 
reduction in total annual operating profi ts, spread evenly across 
all CGUs, would give rise to an impairment of £209m in the North 
America CGU and £43m in the Core CGU. 

2015 impairment tests

In 2015, following signifi cant economic and market deterioration 
in the Group’s operations in emerging markets and ongoing 
cyclical and policy related pressures in the Group’s mature market 
operations, an impairment of £507m was booked in respect of the 
Group’s Growth operations, representing impairments of £269m 
in the Brazil CGU, £181m in the China CGU, £48m in the South Africa 
CGU and £9m in the Other Growth CGU, thereby bringing the 
carrying value of goodwill in those CGUs down to £nil. Impairments 
of £10m and £13m were also booked in respect of other acquired 
intangibles in the South Africa and Other Growth CGUs respectively, 
bringing their carrying value down to £nil. Impairments of £282m 
and £37m were also booked in respect of the North America and 
Core CGUs respectively, bringing the carrying value of the goodwill 
in those CGUs down to fair value less costs of disposal.

12. Investments in joint ventures and associates

The amounts recognised in the balance sheet are as follows:

All fi gures in £ millions

Associates

Joint ventures

Total

The amounts recognised in the income statement are as follows:

All fi gures in £ millions

Associates

Joint ventures

Total

Section 5 Financial statements

151

2016

1,245

2

1,247

2015

1,099

4

1,103

2016

2015

98

(1)

97

72

(4)

68

There are no discontinued operations in 2016. Included within the 2015 results are discontinued operations consisting of £17m profi t from 
associates and £1m loss from joint ventures. For further information on discontinued operations and the profi t on sale of associates and 
joint ventures, see notes 3 and 31. 

Investment in associates

On 16 October 2015, the Group sold a 39% stake, out of its 50% stake, in The Economist (see note 31 for further information). 

The Group has the following material associates:

Penguin Random House Ltd

Penguin Random House LLC

On 1 July 2013, Penguin Random House (PRH) was formed, upon the 
completion of an agreement between Pearson and Bertelsmann to 
merge their respective trade publishing companies, Penguin and 
Random House, with the parent companies owning 47% and 53% 
of the combined business respectively. Pearson owns its 47% 
interest in PRH via 47% interests in each of the two entities listed 
in the table above. Despite the separate legal structures of the 
two PRH entities, Pearson regards PRH as one combined global 
business. Consequently, Pearson discloses PRH as one single 
operating segment and presents disclosures related to its 
interests in PRH on a combined basis. 

Principal place 
of business

Ownership 
interest

Nature of 
relationship

Measurement 
method

UK/Global

47% See below

US

47% See below

Equity

Equity

The shareholder agreement includes protective rights for Pearson 
as the minority shareholder, including rights to dividends. 
Management considers ownership percentage, board composition 
and the additional protective rights, and exercises judgement to 
determine that Pearson has signifi cant infl uence over PRH and 
Bertelsmann has the power to direct the relevant activities and 
therefore control. PRH does not have a quoted market price.

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152

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

12. Investments in joint ventures and associates continued

Investment in associates continued

The summarised fi nancial information of the material associates is detailed below:

All fi gures in £ millions

Assets

Current assets

Non-current assets

Liabilities

Current liabilities

Non-current liabilities

Net assets

Sales

Profi t from continuing operations

Profi t from discontinued operations 

Other comprehensive (expense)/income

Total comprehensive income

Dividends received from associate

2016

Penguin 
Random 
House

2015

Penguin 
Random 
House

The 
Economist

1,587

1,267

(1,074)

(394)

1,386

1,354

1,244

(1,034)

(358)

1,206

–

–

–

–

–

2,620

2,453

276

209

–

(14)

195

131

136

–

51

187

142

–

34

–

34

20

The information above refl ects the amounts presented in the fi nancial statements of the associates, adjusted for fair value and similar 
adjustments. Amounts presented in 2015 for The Economist cover the period up until the date of the partial disposal. The tax on Penguin 
Random House LLC is settled by the partners. For the purposes of clear and consistent presentation, the tax has been shown in the 
associate line items in the consolidated income statement and consolidated balance sheet, recording the Group’s share of profi t 
after tax consistently for the Penguin Random House associates.

A reconciliation of the summarised fi nancial information to the carrying value of the material associates is shown below:

All fi gures in £ millions

Opening net assets

Exchange diff erences

Profi t for the period

Other comprehensive (expense)/income

Dividends, net of tax paid

Additions

Reversal of distribution from associate in excess of carrying value

Disposal

Closing net assets

Share of net assets

Goodwill

Carrying value of associate

2016

Penguin 
Random 
House

1,206

179

209

(14)

(194)

–

–

–

1,386

651

589

1,240

Penguin 
Random 
House

1,247

(1)

136

51

(229)

2

–

–

1,206

567

526

1,093

2015

The 
Economist

–

–

34

–

(40)

–

(3)

9

–

–

–

–

12. Investments in joint ventures and associates continued

Investment in associates continued

Information on other individually immaterial associates is detailed below:

All fi gures in £ millions

Loss from continuing operations

Total comprehensive expense

Transactions with material associates

Section 5 Financial statements

153

2016

2015

–

–

(9)

(9)

The Group has loans to Penguin Random House which are unsecured and interest is calculated based on market rates. The amount 
outstanding at 31 December 2016 was £33m (2015: £47m). The loans are provided under a working capital facility and fl uctuate during the 
year. The loan outstanding at 31 December 2016 was repaid in its entirety in January 2017.

The Group also has a current asset receivable of £21m (2015: £27m) from Penguin Random House arising from the provision of services. 
Included in other income (note 4) is £4m (2015: £16m) of service fees.

Investment in joint ventures

Information on joint ventures, all of which are individually immaterial, is detailed below:

All fi gures in £ millions

Loss from continuing operations

Loss from discontinued operations

Total comprehensive expense

13. Deferred income tax

All fi gures in £ millions

Deferred income tax assets

Deferred income tax liabilities

Net deferred income tax

2016

2015

(1)

–

(1)

2016

451

(466)

(15)

(3)

(1)

(4)

2015

276

(560)

(284)

Substantially all of the deferred income tax assets are expected to be recovered after more than one year.

Deferred income tax assets and liabilities may be off set when there is a legally enforceable right to off set current income tax assets against 
current income tax liabilities and when the deferred income taxes relate to the same fi scal authority. At 31 December 2016, the Group has 
unrecognised deferred income tax assets of £32m (2015: £32m) in respect of UK losses, £18m (2015: £11m) in respect of US losses and 
approximately £95m (2015: £70m) in respect of losses in other territories. The US losses relate to state taxes and therefore have expiry 
periods of between fi ve and 20 years.

The recognition of the deferred income tax assets is supported by management’s forecasts of the future profi tability of the relevant 
business units.

The movement on the net deferred income tax account is as follows:

All fi gures in £ millions

At beginning of year

Exchange diff erences

Income statement benefi t

Disposal through business disposal

Tax benefi t/(charge) to other comprehensive income or equity

At end of year

Notes

7

31

2016

(284)

(22)

261

(10)

40

(15)

2015

(419)

(26)

196

1

(36)

(284)

Included in the income statement above for 2016 is £nil (2015: £2m benefi t) relating to discontinued operations.

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154

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

13. Deferred income tax continued

The movement in deferred income tax assets and liabilities during the year is as follows:

All fi gures in £ millions

Deferred income tax assets

At 1 January 2015

Exchange diff erences

Income statement charge

Tax charge to other comprehensive income or equity

At 31 December 2015

Exchange diff erences

Income statement (charge)/benefi t

Disposal through business disposal

At 31 December 2016

Trading
losses

Returns 
provisions

Retirement 
benefi t 
obligations

Deferred 
revenue

Other

Total 

28

5

(14)

–

19

3

–

–

22

44

3

(4)

–

43

7

(15)

–

35

62

4

(3)

(4)

59

10

(1)

–

68

2

1

52

–

55

15

50

(3)

117

159

8

(67)

–

100

35

75

(1)

209

295

21

(36)

(4)

276

70

109

(4)

451

Deferred tax assets on deferred revenue are net of liabilities in the US which arose on a change in tax treatment agreed in 2015 and which 
will unwind over 4 years. Other deferred income tax assets include temporary diff erences on goodwill, share-based payments, inventory 
and other provisions.

All fi gures in £ millions

Deferred income tax liabilities

At 1 January 2015

Exchange diff erences

Income statement benefi t

Disposal through business disposal

Tax charge to other comprehensive income or equity 

At 31 December 2015

Exchange diff erences

Income statement benefi t

Disposal through business disposal

Tax benefi t to other comprehensive income or equity 

At 31 December 2016

Goodwill and 
intangibles

Retirement 
benefi t 
obligations

Other

Total

(598)

(41)

180

1

–

(458)

(85)

144

(7)

–

(39)

–

2

–

(31)

(68)

–

(3)

–

40

(77)

(6)

50

–

(1)

(34)

(7)

11

1

–

(714)

(47)

232

1

(32)

(560)

(92)

152

(6)

40

(406)

(31)

(29)

(466)

Other deferred income tax liabilities include temporary diff erences in respect of depreciation and royalty advances.

Section 5 Financial statements

155

14. Classifi cation of fi nancial instruments

The accounting classifi cation of each class of the Group’s fi nancial assets and their carrying values, is as follows:

2016

2015

Fair value

Amortised 
cost

Fair value

Amortised 
cost

Notes

Available 
for sale

Derivatives 
held for 
trading

Derivatives 
in hedging 
relationships

Loans and 
receivables

Total 
carrying 
value

Available 
for sale

Derivatives 
held for 
trading

Derivatives 
in hedging 
relationships

Loans and 
receivables

Total 
carrying 
value

15

17

16

22

65

–

10

–

–

75

–

–

–

3

–

3

–

–

–

168

–

168

–

65

1,459

1,459

–

–

982

10

171

982

143

–

28

–

–

2,441

2,687

171

–

–

–

29

–

29

–

–

–

81

–

81

–

143

1,703

1,703

–

–

963

28

110

963

2,666

2,947

All fi gures in £ millions

Investments in unlisted 
securities

Cash and cash equivalents 

Marketable securities

Derivative fi nancial 
instruments

Trade receivables 

Total fi nancial assets

The carrying value of the Group’s fi nancial assets is equal to the market value.

The accounting classifi cation of each class of the Group’s fi nancial liabilities, together with their carrying values and market values, 
is as follows:

Fair value

Amortised 
cost

Fair value

Amortised 
cost

2016

2015

Derivatives 
held for 
trading

Derivatives 
in hedging 
relationships

Other 
liabilities

Total 
carrying 
value

Total 
market 
value

Derivatives 
held for 
trading

Derivatives 
in hedging 
relationships

Other 
liabilities

Total 
carrying 
value

Total 
market 
value

(7)

(257)

–

–

–

–

–

–

–

–

–

(333)

(39)

(264)

(333)

(39)

(264)

(333)

(39)

(5)

(5)

(5)

(2,424)

(2,424)

(2,385)

(36)

(129)

–

–

–

–

–

–

–

–

–

(319)

(38)

(165)

(319)

(38)

(165)

(319)

(38)

(244)

(244)

(244)

(2,048)

(2,048)

(2,009)

All fi gures in £ millions

Notes

Derivative fi nancial liabilities

Trade payables

Bank loans and overdrafts

Borrowings due within 
one year

Borrowings due after more 
than one year

16

24

18

18

18

Total fi nancial liabilities

(7)

(257)

(2,801)

(3,065)

(3,026)

(36)

(129)

(2,649)

(2,814)

(2,775)

Fair value measurement

As shown above, the Group’s derivative assets and liabilities and marketable securities are held at fair value.

Financial instruments that are measured subsequently to initial recognition at fair value are grouped into levels 1 to 3, based on the degree 
to which the fair value is observable, as follows:

Level 1 fair value measurements are those derived from unadjusted quoted prices in active markets for identical assets or liabilities. 

Level 2 fair value measurements are those derived from inputs, other than quoted prices included within level 1, that are observable for the 
asset or liability, either directly (as prices) or indirectly (derived from prices). 

Level 3 fair value measurements are those derived from valuation techniques that include inputs for the asset or liability that are not based 
on observable market data (unobservable inputs). 

The Group’s derivative assets valued at £171m (2015: £110m) and derivative liabilities valued at £264m (2015: £165m) are classifi ed as level 2. 
The Group’s marketable securities assets valued at £10m (2015: £28m) are classifi ed as level 2. The Group’s investments in unlisted securities 
are valued at £65m (2015: £143m) and are classifi ed as level 3.

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156

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

14. Classifi cation of fi nancial instruments continued

Fair value measurement continued

The following table analyses the movements in level 3 fair value remeasurements:

All fi gures in £ millions

At beginning of year

Exchange diff erences

Acquisition of investments

Fair value movements

Disposal of investments

At end of year

2016

2015

Investments 
in unlisted 
securities

Investments 
in unlisted 
securities

143

8

6

–

(92)

65

45

3

101

–

(6)

143

The fair value of the investments in unlisted securities is determined by reference to the fi nancial performance of the underlying asset 
and amounts realised on the sale of similar assets. In 2015, the fair value of the 11% stake in The Economist was valued by reference to the 
disposal transaction terms. 

15. Other fi nancial assets

All fi gures in £ millions

At beginning of year

Exchange diff erences

Acquisition of investments

Fair value movements

Disposal of investments

At end of year

2016

143

8

6

–

(92)

65

2015

54

3

101

–

(15)

143

Other fi nancial assets comprise unlisted securities of £65m (2015: £143m). In 2015, acquisition of investments includes the remaining 
11% stake in The Economist (see note 31 for further information), this investment was disposed in 2016 with no further gain or loss. 

16. Derivative fi nancial instruments

The Group’s approach to the management of fi nancial risks is set out in note 19. The Group’s outstanding derivative fi nancial instruments 
are as follows:

All fi gures in £ millions

Interest rate derivatives – in a fair value hedge relationship

Interest rate derivatives – not in a hedge relationship

Cross-currency rate derivatives – in a hedge relationship

Cross-currency rate derivatives – not in a hedge relationship

Total

Analysed as expiring:

In less than one year

Later than one year and not later than fi ve years

Later than fi ve years

Total

Gross notional
amounts

Assets

Liabilities

Gross notional
amounts

Assets

Liabilities

2016

2015

2,157

1,187

1,622

–

4,966

162

2,776

2,028

4,966

68

3

100

–

171

–

86

85

171

(4)

(7)

(253)

–

(264)

–

(157)

(107)

(264)

1,952

848

1,879

120

4,799

324

1,255

3,220

4,799

70

–

10

30

110

32

44

34

110

(10)

(6)

(119)

(30)

(165)

(29)

(4)

(132)

(165)

The carrying value of the above derivative fi nancial instruments equals their fair value. Fair values are determined by using market data 
and the use of established estimation techniques such as discounted cash fl ow and option valuation models.

Section 5 Financial statements

157

16. Derivative fi nancial instruments continued

The Group has issued fi xed rate euro debt, which is converted to 
fl oating rates using interest rate swaps and subsequently converted 
to fl oating rate US dollar debt using cross-currency swaps. The 
Group’s fi xed rate US dollar debt is converted to fl oating rates using 
interest rate swaps. The Group receives interest under its debt-
related swap contracts to match the interest on the bonds (ranging 
from a receipt of 1.375% on its euro 2025 notes to 6.25% on its 
Global dollar bonds 2018) and, in turn, ultimately pays US dollar 
interest at rates ranging between US Libor + 0.51% to US Libor + 
1.82%. In line with the Group’s hedging policy, short-term contracts 
have been used to fi x the Libor element for 2017 on $800m at rates 
between 1.10% and 2.03%.

At the end of 2016, the currency split of the mark-to-market values 
of rate derivatives, including the exchange of principal on cross-
currency rate derivatives, was US dollar £(1,051)m, sterling £19m 
and euro £939m (2015: US dollar £(917)m, sterling £102m and 
euro £759m).

The Group’s portfolio of rate derivatives is diversifi ed by maturity, 
counterparty and type. Natural off sets between transactions within 
the portfolio and the designation of certain derivatives as hedges 
signifi cantly reduce the risk of income statement volatility. The 
sensitivity of the portfolio to changes in market rates is set out in 
note 19. 

Derivative fi nancial assets and liabilities subject to off setting arrangements are as follows:

All fi gures in £ millions

Counterparties in an asset position

Counterparties in a liability position

Total as presented in the balance sheet

2016

2015

Gross 
derivative 
assets

Gross 
derivative 
liabilities

Net derivative 
assets/ 
liabilities

Gross 
derivative 
assets

Gross 
derivative 
liabilities

Net derivative 
assets/ 
liabilities

30

141

171

(11)

(253)

(264)

19

(112)

(93)

50

60

110

(22)

(143)

(165)

28

(83)

(55)

All of the Group’s derivative fi nancial instruments are subject to 
enforceable netting arrangements with individual counterparties, 
allowing net settlement in the event of default of either party. Off set 
arrangements in respect of cash balances are described in note 17.

Counterparty exposure from all derivatives is managed, together 
with that from deposits and bank account balances, within credit 
limits that refl ect published credit ratings and by reference to other 

market measures (e.g. market prices for credit default swaps) to 
ensure that there is no signifi cant risk to any one counterparty. 

In accordance with IAS 39 ‘Financial Instruments: Recognition and 
Measurement’, the Group has reviewed all of its material contracts 
for embedded derivatives that are required to be separately 
accounted for if they do not meet certain requirements, and has 
concluded that there are no material embedded derivatives.

17. Cash and cash equivalents (excluding overdrafts)

All fi gures in £ millions

Cash at bank and in hand

Short-term bank deposits

2016

570

889

1,459

2015

627

1,076

1,703

Short-term bank deposits are invested with banks and earn interest at the prevailing short-term deposit rates.

At the end of 2016, the currency split of cash and cash equivalents was US dollar 34% (2015: 23%), sterling 40% (2015: 57%), euro 3% 
(2015: 2%), renminbi 10% (2015: 8%) and other 13% (2015: 10%).

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158

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

17. Cash and cash equivalents (excluding overdrafts) continued

Cash and cash equivalents have fair values that approximate to their carrying value due to their short-term nature. Cash and cash 
equivalents include the following for the purpose of the cash fl ow statement:

All fi gures in £ millions

Cash and cash equivalents – continuing operations

Bank overdrafts – continuing operations

2016

1,459

(35)

1,424

2015

1,703

(32)

1,671

The Group has certain cash pooling arrangements in US dollars, sterling, euro and Canadian dollars where both the company and the 
bank have a legal right of off set. At 31 December 2016 the off setting amounts are presented gross in the balance sheet. Off set 
arrangements in respect of derivatives are shown in note 16.

18. Financial liabilities – borrowings

The Group’s current and non-current borrowings are as follows:

All fi gures in £ millions

Non-current

6.25% Global dollar bonds 2018 (nominal amount $550m)

4.625% US dollar notes 2018 (nominal amount $300m)

1.875% Euro notes 2021 (nominal amount €500m)

3.75% US dollar notes 2022 (nominal amount $500m)

3.25% US dollar notes 2023 (nominal amount $500m)

1.375% Euro notes 2025 (nominal amount €500m)

Finance lease liabilities

Current

Due within one year or on-demand:

4.0% US dollar notes 2016 (nominal amount $350m)

Bank loans and overdrafts

Finance lease liabilities

Total borrowings

2016

2015

469

254

453

407

402

435

4

403

218

386

342

336

359

4

2,424

2,048

–

39

5

44

240

38

4

282

2,468

2,330

Included in the non-current borrowings above is £18m of accrued interest (2015: £15m). Included in the current borrowings above is £nil of 
accrued interest (2015: £1m).

The maturity of the Group’s non-current borrowing is as follows:

All fi gures in £ millions

Between one and two years

Between two and fi ve years

Over fi ve years

2016

726

454

1,244

2,424

2015

3

622

1,423

2,048

Section 5 Financial statements

159

18. Financial liabilities – borrowings continued

The carrying amounts and market values of borrowings are as follows:

All fi gures in £ millions

Bank loans and overdrafts

4.0% US dollar notes 2016

6.25% Global dollar bonds 2018

4.625% US dollar notes 2018

1.875% euro notes 2021

3.75% US dollar notes 2022

3.25% US dollar notes 2023

1.375% euro notes 2025

Finance lease liabilities

Eff ective 
interest rate

Carrying 
value

n/a

4.26%

6.46%

4.69%

2.04%

3.94%

3.36%

1.44%

n/a

39

–

469

254

453

407

402

435

9

2016

Market 
value

39

–

468

250

454

396

381

432

9

Eff ective 
interest rate

Carrying 
value

n/a

4.26%

6.46%

4.69%

2.04%

3.94%

3.36%

1.44%

n/a

38

240

403

218

386

342

336

359

8

2015

Market 
value

38

240

405

213

380

335

322

350

8

2,468

2,429

2,330

2,291

The market values stated above are based on clean market prices at the year end or, where these are not available, on the quoted market 
prices of comparable debt issued by other companies. The eff ective interest rates above relate to the underlying debt instruments.

The carrying amounts of the Group’s borrowings before the eff ect of derivatives (see notes 16 and 19 for further information on the 
impact of derivatives) are denominated in the following currencies:

All fi gures in £ millions

US dollar

Sterling

Euro

Other

2016

1,559

13

892

4

2015

1,563

1

759

7

2,468

2,330

The Group has $1.75bn (£1.4bn) of undrawn capacity on its committed borrowing facilities as at 31 December 2016 (2015: $1.75bn (£1.2bn) 
undrawn). In addition, there are a number of short-term facilities that are utilised in the normal course of business.

All of the Group’s borrowings are unsecured. In respect of fi nance lease obligations, the rights to the leased asset revert to the lessor 
in the event of default.

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160

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

18. Financial liabilities – borrowings continued

The maturity of the Group’s fi nance lease obligations is as follows:

All fi gures in £ millions

Finance lease liabilities – minimum lease payments

Not later than one year

Later than one year and not later than two years

Later than two years and not later than three years

Later than three years and not later than four years

Later than four years and not later than fi ve years

Later than fi ve years

Future fi nance charges on fi nance leases

Present value of fi nance lease liabilities

The present value of fi nance lease liabilities is as follows:

All fi gures in £ millions

Not later than one year

Later than one year and not later than fi ve years

Later than fi ve years

2016

2015

5

3

1

–

–

–

–

9

4

3

1

–

–

–

–

8

2016

2015

5

4

–

9

4

4

–

8

The carrying amounts of the Group’s lease obligations approximate their fair value.

19. Financial risk management

The Group’s approach to the management of fi nancial risks together 
with sensitivity analyses of its fi nancial instruments is set out below.

Treasury policy

Pearson’s treasury function has primary responsibility for managing 
certain fi nancial risks to which the Group is exposed. The Group’s 
treasury policies are approved by the board of Directors annually 
and the audit committee receives regular reports on the Group’s 
treasury activities, policies and procedures. Pearson’s treasury 
function is not run as a profi t centre and does not enter into any 
transactions for speculative purposes. 

The treasury function is permitted to use derivatives for risk 
management purposes which may include interest rate swaps, 
rate caps and collars, currency rate swaps and forward foreign 
exchange contracts, of which interest rate swaps and forward 
foreign exchange swaps are the most commonly used.

Capital risk 

The Group’s objectives when managing capital are to: 

Safeguard the Group’s ability to continue as a going concern 
and retain fi nancial fl exibility by maintaining a well-managed 
balance sheet

Provide returns for shareholders and benefi ts for other 
stakeholders

Maintain a solid investment grade credit rating.

The Group is currently rated BBB (negative outlook) with 
Standard and Poor’s and Baa2 (negative outlook) with Moody’s.

Section 5 Financial statements

161

19. Financial risk management continued

Net debt

The Group’s net debt position is set out below:

All fi gures in £ millions

Cash and cash equivalents

Marketable securities

Derivative fi nancial instruments

Bank loans and overdrafts

Bonds

Finance lease liabilities

Net debt

Interest and foreign exchange rate management

The Group’s principal currency exposure is to the US dollar 
which represents more than 60% of the Group’s sales.

The Group’s long-term bond debt is held in US dollars to provide 
a natural hedge of this exposure and is primarily held at fl oating 
rates, which is achieved in two ways:

Issuing fi xed rate US dollar bonds which are swapped to fl oating 
rates using interest rate swaps

Issuing fi xed rate euro bonds which are swapped to US dollars 
and fl oating rates using cross-currency interest rate swaps.

Interest rate swaps are then used to fi x an element of the interest 
charge for the next 12–24 months, in line with the Group’s interest 
rate hedging policy, which requires a proportion of the Group’s 
gross debt to be fi xed. At 31 December 2016, the Group had 
contracts to fi x $800m of debt for the next 12 months (2015: $850m).

All fi gures in £ millions

Investments in unlisted securities

Cash and cash equivalents

Marketable securities

Derivative fi nancial instruments

Bonds

Other borrowings

Other net fi nancial assets 

Total fi nancial instruments

2016

1,459

10

(93)

(39)

2015

1,703

28

(55)

(38)

(2,420)

(2,284)

(9)

(1,092)

(8)

(654)

Overseas profi ts are converted to sterling to satisfy sterling cash 
outfl ows such as dividends at the prevailing spot rate at the time 
of the transaction. To the extent the Group has suffi  cient sterling, 
US dollars may be held as dollar cash to provide a natural off set to 
the Group’s debt or to satisfy future US dollar cash outfl ows.

The Group does not have signifi cant cross border foreign exchange 
transactional exposures. 

As at 31 December 2016, the sensitivity of the carrying value of the 
Group’s fi nancial instruments to fl uctuations in interest rates and 
exchange rates is as follows:

Carrying 
value

Impact of 1% 
increase in 
interest rates

Impact of 1% 
decrease in 
interest rates

Impact of 10% 
strengthening 
in sterling

Impact of 10% 
weakening in
sterling

65

1,459

10

(93)

(2,420)

(48)

649

(378)

–

–

–

(88)

92

–

–

4

–

–

–

104

(100)

–

–

4

(5)

(79)

–

10

220

3

(55)

94

6

97

–

(12)

(269)

(4)

67

(115)

The table shows the sensitivities of the fair values of each class of fi nancial instruments to an isolated change in either interest rates 
or foreign exchange rates. Other net fi nancial assets comprises trade receivables less trade payables.

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162

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

19. Financial risk management continued

Interest and foreign exchange rate management continued

The Group’s income statement is reported at average rates for the 
year while the balance sheet is translated at the year-end closing 
rate. Diff erences between these rates can distort ratio calculations 
such as debt to EBITDA and interest cover. Adjusted operating profi t 
translated at year-end closing rates would be £55m higher than the 
reported fi gure of £635m at £690m (2015: £16m higher if translated 
at the year-end 2015 rate instead of the 2015 average rate at £739m 
compared to a reported fi gure of £723m). EBITDA translated at 
year-end closing rates would be £63m higher than the reported 
fi gure of £785m at £848m (2015: £19m higher if translated at the 
year-end 2015 rate instead of the 2015 average rate, at £891m, 
compared with a reported fi gure of £872m).

Liquidity and re-fi nancing risk management 

The Group regularly reviews the level of cash and debt facilities 
required to fund its activities. This involves preparing a prudent 
cash fl ow forecast for the next three to fi ve years, determining 
the level of debt facilities required to fund the business, planning 
for repayments of debt at its maturity and identifying an 
appropriate amount of headroom to provide a reserve against 
unexpected outfl ows.

At 31 December 2016, the Group had cash of £1.5bn and an 
undrawn US dollar denominated revolving credit facility due 2021 
of $1.75bn (£1.4bn). At 31 December 2015, the Group had cash of 
over £1.7bn and an undrawn revolving credit facility due 2020 of 
$1.75bn (£1.2bn).

The $1.75bn facility contains interest cover and leverage covenants 
which the Group has complied with for the year ended 
31 December 2016. 

At the end of 2016, the currency split of the Group’s trade payables 
was US dollar £164m, sterling £67m and other currencies £102m 
(2015: US dollar £188m, sterling £58m and other currencies £73m) . 
Trade payables are all due within one year (2015: all due within 
one year).

The following table analyses the Group’s bonds and derivative 
assets and liabilities into relevant maturity groupings based on 
the remaining period at the balance sheet date to the contractual 
maturity date. The amounts disclosed in the table are the 
contractual undiscounted cash fl ows (including interest) and as 
such may diff er from the amounts disclosed on the balance sheet. 

All fi gures in £ millions

At 31 December 2016

Bonds

Rate derivatives – infl ows

Rate derivatives – outfl ows

Total

At 31 December 2015

Bonds

Rate derivatives – infl ows

Rate derivatives – outfl ows

Total

Analysed by maturity

Analysed by currency

Less than 
one year

Later than one 
year but less 
than fi ve years

fi ve years 
or more

Total

USD

GBP

Other

Total

82

1,308

1,292

(103)

(1,086)

82

61

311

(218)

189

282

1,202

1,424

769

(266)

202

705

(867)

891

1,316

1,494

(1,628)

1,712

1,578

2,682

(2,056)

2,175

2,801

2,574

(2,112)

2,103

2,565

1,732

(239)

1,308

2,801

1,745

(335)

1,155

2,565

–

(838)

838

–

–

(858)

858

–

950

(979)

29

–

829

(919)

90

–

2,682

(2,056)

2,175

2,801

2,574

(2,112)

2,103

2,565

Financial counterparty risk management

Counterparty credit limits, which take published credit rating and other factors into account, are set to cover the Group’s total aggregate 
exposure to a single fi nancial institution. The limits applicable to published credit ratings bands are approved by the chief fi nancial offi  cer 
within guidelines approved by the board. Exposures and limits applicable to each fi nancial institution are reviewed on a regular basis. 

20. Intangible assets – pre-publication

All fi gures in £ millions

Cost

At beginning of year

Exchange diff erences

Additions

Disposal through business disposal

Disposals

Transfer from intangible assets

At end of year

Amortisation

At beginning of year

Exchange diff erences

Charge for the year

Disposal through business disposal

Disposals

Transfer from intangible assets

At end of year

Carrying amounts

At end of year

Section 5 Financial statements

163

2016

2015

2,201

2,138

380

395

(8)

(565)

14

66

347

(90)

(260)

–

2,417

2,201

(1,360)

(1,318)

(250)

(350)

4

565

(2)

(47)

(281)

26

260

–

(1,393)

(1,360)

1,024

841

Included in the above are pre-publication assets amounting to £694m (2015: £580m) which will be realised in more than one year.

Amortisation is included in the income statement in cost of goods sold. There was no amortisation within discontinued operations in 
either year.

Disposal through business disposal amounts in 2016 relate to the disposal of Pearson English Business Solutions and in 2015 to the 
disposal of PowerSchool. See note 31 for further information. 

21. Inventories

All fi gures in £ millions

Raw materials

Work in progress

Finished goods

2016

2015

5

6

224

235

8

8

195

211

The cost of inventories relating to continuing operations recognised as an expense and included in the income statement in cost of goods 
sold amounted to £340m (2015: £331m). In 2016, £48m (2015: £33m) of inventory provisions was charged in the income statement. None of 
the inventory is pledged as security.

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164

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

22. Trade and other receivables

All fi gures in £ millions

Current

Trade receivables

Royalty advances

Prepayments 

Accrued income

Other receivables

Non-current

Trade receivables

Royalty advances

Prepayments

Accrued income

Other receivables

2016

2015

961

22

124

15

235

1,357

21

10

13

31

29

938

20

97

21

208

1,284

25

13

20

23

34

104

115

Trade receivables are stated at fair value, net of provisions for bad and doubtful debts and anticipated future sales returns. The movements 
on the provision for bad and doubtful debts are as follows:

All fi gures in £ millions

At beginning of year

Exchange diff erences

Income statement movements

Utilised

Disposal through business disposal

At end of year

Concentrations of credit risk with respect to trade receivables are limited due to the Group’s large number of customers, who are 
internationally dispersed.

The ageing of the Group’s trade receivables is as follows:

All fi gures in £ millions

Within due date

Up to three months past due date

Three to six months past due date

Six to nine months past due date

Nine to 12 months past due date

More than 12 months past due date

Total trade receivables

Less: provision for sales returns

Net trade receivables

2016

812

232

55

21

14

7

1,141

(159)

982

The Group reviews its bad debt provision at least twice a year following a detailed review of receivable balances and historical payment 
profi les. Management believes all the remaining receivable balances are fully recoverable.

2016

2015

(64)

(17)

(53)

22

–

(112)

(73)

3

(31)

32

5

(64)

2015

754

253

58

19

13

16

1,113

(150)

963

23. Provisions for other liabilities and charges

All fi gures in £ millions

At 1 January 2016

Exchange diff erences

Charged to income statement

Released to income statement

Utilised

At 31 December 2016

Analysis of provisions:

All fi gures in £ millions

Current

Non-current

Current

Non-current

Section 5 Financial statements

165

Deferred 
consideration

Property

Disposals 
and closures

Legal 
and other

53

10

–

–

(7)

56

6

(2)

1

–

(1)

4

20

–

–

–

(10)

10

34

11

9

(9)

(9)

36

Deferred 
consideration

Property

Disposals 
and closures

Legal 
and other

6

50

56

5

48

53

1

3

4

3

3

6

8

2

10

15

5

20

12

24

36

19

15

34

Total

113

19

10

(9)

(27)

106

2016

Total

27

79

106

2015

42

71

113

Deferred consideration primarily relates to the formation of a venture in a North America business in 2011. Disposals and closures include 
liabilities related to the disposal of Penguin. Legal and other includes legal claims, contract disputes and potential contract losses.

24. Trade and other liabilities

All fi gures in £ millions

Trade payables

Social security and other taxes

Accruals

Deferred income

Interest payable

Other liabilities

Less: non-current portion

Accruals

Deferred income

Other liabilities

Current portion

2016

333

25

507

883

31

272

2015

319

22

371

766

19

249

2,051

1,746

17

319

86

422

20

262

74

356

1,629

1,390

The carrying value of the Group’s trade and other liabilities approximates its fair value.

The deferred income balance principally comprises multi-year obligations to deliver workbooks to adoption customers in school businesses; 
advance payments in assessment, testing and training businesses; subscription income in school and college businesses; and obligations to 
deliver digital content in future periods. 

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166

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

25. Retirement benefi t and other post-retirement obligations

Background

The Group operates a number of defi ned benefi t and defi ned contribution retirement plans throughout the world.

The largest plan is the Pearson Group Pension Plan (UK Group plan) in the UK, which is sectionalised to provide both defi ned benefi t and 
defi ned contribution pension benefi ts. The defi ned benefi t section was closed to new members from 1 November 2006. The defi ned 
contribution section, opened in 2003, is open to new and existing employees. Finally, there is a separate section within the UK Group 
plan set up for auto-enrolment. The defi ned benefi t section of the UK Group plan is a fi nal salary pension plan which provides benefi ts to 
members in the form of a guaranteed level of pension payable for life. The level of benefi ts depends on the length of service and fi nal 
pensionable pay. The UK Group plan is funded with benefi t payments from trustee-administered funds. The UK Group plan is administered 
in accordance with the Trust Deed and Rules in the interests of its benefi ciaries by Pearson Group Pension Trustee Limited.

At 31 December 2016, the UK Group plan had approximately 25,000 members, analysed in the following table:

All fi gures in %

Defi ned benefi t

Defi ned contribution

Total

Active

Deferred

Pensioners

1

9

10

27

29

56

34

–

34

Total

62

38

100

The other major defi ned benefi t plans are based in the US. These are also fi nal salary pension plans which provide benefi ts to members 
in the form of a guaranteed pension payable for life, with the level of benefi ts dependent on length of service and fi nal pensionable pay. 
The majority of the US plans are funded.

The Group also has several post-retirement medical benefi t plans (PRMBs), principally in the US. PRMBs are unfunded but are accounted for 
and valued similarly to defi ned benefi t pension plans.

The defi ned benefi t schemes expose the Group to actuarial risks, such as life expectancy, infl ation risks, and investment risk including asset 
volatility and changes in bond yields. The Group is not exposed to any unusual, entity-specifi c or plan-specifi c risks.

Assumptions

The principal assumptions used for the UK Group plan and the US PRMB are shown below. Weighted average assumptions have been 
shown for the other plans, which primarily relate to US pension plans.

All fi gures in %

Infl ation

Rate used to discount plan liabilities

Expected rate of increase in salaries

Expected rate of increase for pensions in payment and deferred 
pensions

Initial rate of increase in healthcare rate

Ultimate rate of increase in healthcare rate

UK Group
plan

Other 
plans

3.3

2.5

3.8

2.2 to 5.1

–

–

1.6

3.8

3.0

–

–

–

2016

PRMB

1.5

3.9

3.0

–

6.8

5.0

UK Group
plan

Other 
plans

3.1

3.7

3.6

1.9 to 5.1

–

–

2.5

4.0

3.0

–

–

–

2015

PRMB

2.5

4.0

3.0

–

7.0

5.0

The UK discount rate is based on corporate bond yields adjusted to refl ect the duration of liabilities. The US discount rate is set by reference 
to a US bond portfolio matching model.

The infl ation rate for the UK Group plan of 3.3% refl ects the RPI rate. In line with changes to legislation in 2010, certain benefi ts have been 
calculated with reference to CPI as the infl ationary measure and in these instances a rate of 2.3% has been used.

The expected rate of increase in salaries has been set at 3.8% for 2016 with a short-term assumption of 2.0% for three years.

For the UK plan, the mortality base table assumptions have been derived from the SAPS ‘all pensioners’ tables for males and the SAPS 
‘normal health pensioners’ tables for females, adjusted to refl ect the observed experience of the plan, with CMI model improvement factors. 
A 1.5% long-term rate improvement on the CMI model is applied for both males and females.

For the US plans, the mortality table (RP – 2014) and 2014 improvement scale (MP – 2014) with no adjustments have been adopted, refl ecting 
the mortality assumption most prevalent in the US. 

Section 5 Financial statements

167

25. Retirement benefi t and other post-retirement obligations continued

Assumptions continued

Using the above tables, the remaining average life expectancy in years of a pensioner retiring at age 65 on the balance sheet date for the 
UK Group plan and US plans is as follows:

All fi gures in years

Male

Female

2016

23.5

25.6

UK

2015

23.5

25.6

2016

21.2

23.2

US

2015

21.2

23.2

The remaining average life expectancy in years of a pensioner retiring at age 65, 20 years after the balance sheet date, for the UK and US 
Group plans is as follows:

All fi gures in years

Male

Female

2016

25.5

27.8

UK

2015

25.5

27.8

2016

22.9

24.9

Although the Group anticipates that plan surpluses will be utilised during the life of the plan to address member benefi ts, the Group 
recognises its pension surplus in full in respect of the UK Group plan on the basis that it is management’s judgement that there are no 
substantive restrictions on the return of residual plan assets in the event of a winding up of the plan after all member obligations have 
been met.

Financial statement information

The amounts recognised in the income statement are as follows:

US

2015

22.9

24.9

2016

All fi gures in £ millions

Current service cost

Curtailments

Administration expenses

Total operating expense

Interest on plan assets

Interest on plan liabilities

Net fi nance (income)/expense

Net income statement charge

All fi gures in £ millions

Current service cost

Curtailments

Administration expenses

Total operating expense

Interest on plan assets

Interest on plan liabilities

Net fi nance (income)/expense

Net income statement charge

UK Group
plan

Defi ned 
benefi t 
other

Sub-total

Defi ned 
contribution

PRMB

Total

8

–

6

14

(104)

89

(15)

(1)

2

–

–

2

(6)

7

1

3

10

–

6

16

(110)

96

(14)

2

67

–

–

67

–

–

–

67

–

(2)

–

(2)

–

3

3

1

77

(2)

6

81

(110)

99

(11)

70

2015

UK Group
plan

Defi ned 
benefi t 
other

Sub-total

Defi ned 
contribution

PRMB

Total

20

(3)

5

22

(98)

90

(8)

14

2

–

–

2

(5)

7

2

4

22

(3)

5

24

(103)

97

(6)

18

74

–

–

74

–

–

–

74

–

–

–

–

–

2

2

2

96

(3)

5

98

(103)

99

(4)

94

Included within the 2016 operating expenses are discontinued operations consisting of £nil (2015: £5m charge) relating to defi ned benefi t 
schemes and a £nil charge (2015: £8m charge) relating to defi ned contribution schemes.

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168

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

25. Retirement benefi t and other post-retirement obligations continued

Financial statement information continued

The amounts recognised in the balance sheet are as follows:

All fi gures in £ millions

Fair value of plan assets

Present value of defi ned 
benefi t obligation

Net pension asset/(liability)

Other post-retirement medical 
benefi t obligation

Other pension accruals

Net retirement benefi t asset

Analysed as:

Retirement benefi t assets

Retirement benefi t obligations

UK Group
plan

Other funded 
plans

3,339

158

(3,181)

158

(183)

(25)

Other 
unfunded
plans

–

(22)

(22)

2016

Total

3,497

UK Group
plan

Other funded 
plans

2,803

135

(157)

(22)

(3,386)

(2,466)

337

111

(77)

(15)

19

158

(139)

The following (losses)/gains have been recognised in other comprehensive income:

All fi gures in £ millions

Amounts recognised for defi ned benefi t plans

Amounts recognised for post-retirement medical benefi t plans

Total recognised in year

The fair value of plan assets comprises the following:

Other 
unfunded
plans

–

(18)

(18)

2016

(277)

9

(268)

All fi gures in %

Equities

Bonds

Property

Pooled asset investment funds

Other

UK Group 
plan

Other 
funded plans

2

9

8

67

12

1

1

–

–

–

2016

Total

3

10

8

67

12

UK Group 
plan

Other 
funded plans

12

8

9

50

17

2

2

–

–

–

2015

Total

2,938

(2,641)

297

(76)

(23)

198

337

(139)

2015

104

6

110

2015

Total

14

10

9

50

17

The plan assets do not include any of the Group’s own fi nancial instruments, or any property occupied by the Group. The table below 
further disaggregates the UK Group plan assets into additional categories and those assets which have a quoted market price in an active 
market and those that do not:

All fi gures in %

UK equities

Non-UK equities

Fixed-interest securities

Index-linked securities

Property

Pooled asset investment funds

Other

Total

2016

2015

Quoted 
market price

No quoted 
market price

Quoted 
market price

No quoted 
market price

–

–

10

–

–

67

–

77

–

3

–

–

8

–

12

23

–

11

6

4

–

50

–

71

1

2

–

–

9

–

17

29

Section 5 Financial statements

169

2016

2015

75

–

25

73

2

25

2015

Total

UK Group 
plan

Other 
plans

2016

Total

UK Group 
plan

Other 
plans

2,803

–

104

445

99

–

(112)

–

3,339

135

24

6

8

2

–

(17)

–

158

2,938

2,714

164

2,878

24

110

453

101

–

(129)

–

–

98

(8)

72

2

(95)

20

3,497

2,803

2

5

(4)

5

–

(17)

(20)

135

2

103

(12)

77

2

(112)

–

2,938

25. Retirement benefi t and other post-retirement obligations continued

Financial statement information continued

The liquidity profi le of the UK Group plan assets is as follows:

All fi gures in %

Liquid – call <1 month

Less liquid – call 1–3 months

Liquid – call >3 months

Changes in the values of plan assets and liabilities of the retirement benefi t plans are as follows:

All fi gures in £ millions

Fair value of plan assets

Opening fair value of plan assets

Exchange diff erences

Interest on plan assets

Return on plan assets excluding interest

Contributions by employer

Contributions by employee

Benefi ts paid

Transfer

Closing fair value of plan assets

Present value of defi ned benefi t obligation

Opening defi ned benefi t obligation

(2466)

(175)

(2,641)

(2,524)

(219)

(2,743)

Exchange diff erences

Current service cost

Administration expenses

Curtailments

Interest on plan liabilities

Actuarial gains/(losses) – experience

Actuarial gains/(losses) – demographic

Actuarial gains/(losses) – fi nancial

Contributions by employee

Transfer

Benefi ts paid

–

(8)

(6)

–

(89)

12

(47)

(689)

–

–

112

(32)

(2)

–

–

(7)

–

2

(8)

–

–

17

(32)

(10)

(6)

–

(96)

12

(45)

(697)

–

–

129

–

(20)

(5)

3

(90)

107

(33)

33

(2)

(30)

95

(3)

(2)

–

–

(7)

2

1

6

–

30

17

(3)

(22)

(5)

3

(97)

109

(32)

39

(2)

–

112

Closing defi ned benefi t obligation

(3,181)

(205)

(3,386)

(2,466)

(175)

(2,641)

The weighted average duration of the defi ned benefi t obligation is 19.2 years for the UK and 8.1 years for the US.

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170

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

25. Retirement benefi t and other post-retirement obligations continued

Financial statement information continued

Changes in the value of the US PRMB are as follows:

All fi gures in £ millions

Opening defi ned benefi t obligation

Exchange diff erences

Curtailments

Interest on plan liabilities

Actuarial gains/(losses) – experience

Actuarial gains/(losses) – demographic

Actuarial gains/(losses) – fi nancial

Benefi ts paid

Closing defi ned benefi t obligation

Funding

2016

(76)

(14)

2

(3)

8

2

(1)

5

2015

(81)

(3)

–

(2)

2

2

2

4

(77)

(76)

The UK Group plan is self-administered with the plan’s assets being 
held independently of the Group in trust. The trustee of the plan 
is required to act in the best interest of the plan’s benefi ciaries. 
The most recent triennial actuarial valuation for funding purposes 
was completed as at 1 January 2015 and this valuation revealed 
a technical provisions funding shortfall of £27m which was 
eliminated by contributions paid during 2015.

As a consequence of the disposal of the FT Group, an agreement has 
been made between Pearson and the plan trustee to accelerate the 
funding of the plan. As a result, the plan is expected to be fully 
funded on a ‘self-suffi  ciency’ basis by 2019, inclusive of payments 
in 2017 in relation to the Penguin Random House merger in 2013, 
currently estimated at £225m. This is a much higher level of funding 
than technical provisions. As a result, the plan expects to be able to 
provide benefi ts (in accordance with the plan rules) with a very low 
level of reliance on future funding from Pearson. A commitment has 
also been made to maintain that level of funding in future years. 

Assets of the plan are divided into two elements: matching assets, 
which are assets that produce cash fl ows that can be expected to 
match the cash fl ows for a proportion of the membership, and 
include a liability driven investment mandate (UK bonds, interest 
rate/infl ation swaps and other derivative instruments), infl ation-
linked property and infrastructure; and return seeking assets, which 
are assets invested with a longer-term horizon to generate the 
returns needed to provide the remaining expected cash fl ows for 
the benefi ciaries, and include diversifi ed growth funds, property 
and alternative asset classes. The plan’s long-term investment 
strategy allocates 85% to matching assets and 15% to return 
seeking assets.

Regular contributions to the plan in respect of the defi ned benefi t 
sections are estimated to be £8m for 2017. 

The Group expects to contribute $9m in 2017 and $10m in 2018 
to its US defi ned benefi t pension plans.

Sensitivities

The eff ect of a one percentage point increase and decrease in the discount rate on the defi ned benefi t obligation and the total pension 
expense is as follows:

All fi gures in £ millions

Eff  ect:

(Decrease)/increase in defi ned benefi t obligation – UK Group plan

(Decrease)/increase in defi ned benefi t obligation – US plan

2016

1% increase

1% decrease

(541)

(16)

727

19

Section 5 Financial statements

171

25. Retirement benefi t and other post-retirement obligations continued

Sensitivities continued

The eff ect of members living one year more or one year less on the defi ned benefi t obligation is as follows:

All fi gures in £ millions

Eff  ect:

Increase/(decrease) in defi ned benefi t obligation – UK Group plan

Increase/(decrease) in defi ned benefi t obligation – US plan

The eff ect of a half percentage point increase and decrease in the infl ation rate is as follows:

All fi gures in £ millions

Eff  ect:

Increase/(decrease) in defi ned benefi t obligation – UK Group plan

Increase/(decrease) in defi ned benefi t obligation – US plan

2016

One year 
increase

One year 
decrease

149

9

(152)

(9)

2016

0.5% increase 0.5% decrease

165

–

166

–

The above sensitivity analyses are based on a change in an assumption while holding all other assumptions constant, although in practice 
this is unlikely to occur and changes in some assumptions may be correlated. When calculating these sensitivities, the same method has 
been applied to calculate the defi ned benefi t obligation as has been applied when calculating the liability recognised in the balance sheet. 
This methodology is the same as prior periods.

26. Share-based payments

The Group recognised the following charges in the income statement in respect of its equity-settled share-based payment plans:

All fi gures in £ millions

Pearson plans

Share-based payment charges included in discontinued operations 
amounted to £nil (2015: £3m). The Group operates the following 
equity-settled employee option and share plans:

Worldwide Save for Shares Plan Since 1994, the Group has operated 
a Save-As-You-Earn plan for UK employees. In 1998, the Group 
introduced a Worldwide Save for Shares Plan. Under these plans, 
employees can save a portion of their monthly salary over periods 
of three or fi ve years. At the end of this period, the employee has the 
option to purchase ordinary shares with the accumulated funds at 
a purchase price equal to 80% of the market price prevailing at the 
time of the commencement of the employee’s participation in the 
plan. Options that are not exercised within six months of the end of 
the savings period lapse unconditionally.

Employee Stock Purchase Plan In 2000, the Group established an 
Employee Stock Purchase Plan which allows all employees in the 
US to save a portion of their monthly salary over six-month periods. 
At the end of the period, the employee has the option to purchase 
American Depository Receipts (ADRs) with their accumulated funds 
at a purchase price equal to 85% of the lower of the market prices 
prevailing at the beginning or end of the period.

2016

22

2015

26

Long-Term Incentive Plan This plan was fi rst introduced in 2001, 
renewed in 2006 and again in 2011. The plan consists of restricted 
shares. The vesting of restricted shares is normally dependent on 
continuing service over a three- to fi ve-year period, and in the case 
of senior management upon the satisfaction of corporate 
performance targets over a three-year period. These targets may 
be based on market and/or non-market performance criteria. 
Restricted shares awarded to senior management in May 2015 and 
May 2016 vest dependent on relative total shareholder return, 
return on invested capital and earnings per share growth. Restricted 
shares awarded to senior management in March 2016 vest 
dependent on earnings per share growth. Other restricted shares 
awarded in 2015 and 2016 vest depending on continuing service 
over a three-year period.

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172

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

26. Share-based payments continued

The number and weighted average exercise prices of share options granted under the Group’s plans are as follows:

Outstanding at beginning of year

Granted during the year

Exercised during the year

Forfeited during the year

Expired during the year

Outstanding at end of year

Options exercisable at end of year

2016

Weighted 
average 
exercise price
£

Number of 
share options
000s

2015

Weighted 
average 
exercise price
£

Number of 
share options
000s

3,250

1,544

(49)

(1,695)

(72)

2,978

247

9.24

6.94

7.07

9.14

8.95

8.14

9.06

3,507

1,024

(578)

(696)

(7)

3,250

138

8.48

11.49

8.78

9.12

8.85

9.24

8.89

Options were exercised regularly throughout the year. The weighted average share price during the year was £8.23 (2015: £11.86). 
Early exercises arising from redundancy, retirement or death are treated as an acceleration of vesting and the Group therefore recognises 
in the income statement the amount that otherwise would have been recognised for services received over the remainder of the original 
vesting period.

The options outstanding at the end of the year have weighted average remaining contractual lives and exercise prices as follows:

Range of exercise prices
£

0–5

5–10

>10

2016

2015

Number of
share options 
000s

Weighted 
average 
contractual life 
Years

Number of
share options 
000s

Weighted 
average 
contractual life 
Years

–

2,548

430

2,978

–

2.31

2.25

2.31

–

2,361

889

3,250

–

2.08

3.26

2.40

In 2016 and 2015, options were granted under the Worldwide Save for Shares Plan. The weighted average estimated fair value for the 
options granted was calculated using a Black–Scholes option pricing model.

The weighted average estimated fair values and the inputs into the Black–Scholes model are as follows:

Fair value

Weighted average share price

Weighted average exercise price

Expected volatility

Expected life

Risk-free rate

Expected dividend yield

Forfeiture rate

2016
Weighted 
average

2015
Weighted 
average

£1.01

£7.85

£6.94

£1.99

£13.37

£11.49

27.38%

23.00%

3.7 years

3.7 years

0.58%

7.49%

3.2%

0.90%

4.44%

3.2%

The expected volatility is based on the historical volatility of the company’s share price over the previous three to seven years depending on 
the vesting term of the options.

Section 5 Financial statements

173

26. Share-based payments continued

The following shares were granted under restricted share arrangements:

Long-Term Incentive Plan

2016

Weighted 
average fair 
value
£

Number of
shares 
000s

2015

Weighted 
average fair 
value
£

Number of
shares 
000s

6,833

8.24

1,942

12.27

The fair value of shares granted under the Long-Term Incentive Plan that vest unconditionally is determined using the share price at the 
date of grant. The number of shares expected to vest is adjusted, based on historical experience, to account for potential forfeitures. 
Participants under the plan are entitled to dividends during the vesting period and therefore the share price is not discounted.

Restricted shares with a market performance condition were valued by an independent actuary using a Monte Carlo model. Restricted 
shares with a non-market performance condition were fair valued based on the share price at the date of grant. Non-market performance 
conditions are taken into consideration by adjusting the number of shares expected to vest based on the most likely outcome of the 
relevant performance criteria.

27. Share capital and share premium

At 1 January 2015

Issue of ordinary shares – share option schemes

At 31 December 2015

Issue of ordinary shares – share option schemes

At 31 December 2016

Number of 
shares
000s

Ordinary 
shares
£m

Share 
premium
£m

819,883

1,185

821,068

1,059

822,127

205

–

205

–

205

2,579

11

2,590

7

2,597

The ordinary shares have a par value of 25p per share (2015: 25p per share). All issued shares are fully paid. All shares have the same rights.

The Group manages its capital to ensure that entities in the Group will be able to continue as a going concern while maximising the return 
to shareholders through the optimisation of the debt and equity balance.

The capital structure of the Group consists of debt (see note 18), cash and cash equivalents (see note 17) and equity attributable to equity 
holders of the parent, comprising issued capital, reserves and retained earnings.

The Group reviews its capital structure on a regular basis and will balance its overall capital structure through payments of dividends, 
new share issues as well as the issue of new debt or the redemption of existing debt in line with the fi nancial risk policies outlined in note 19.

28. Treasury shares

At 1 January 2015

Purchase of treasury shares

Release of treasury shares

At 31 December 2015

Purchase of treasury shares

Release of treasury shares

At 31 December 2016

Number of 
shares
000s

7,192

1,987

(2,474)

6,705

3,000

(1,986)

7,719

Pearson plc

£m

75

23

(26)

72

27

(20)

79

The Group holds Pearson plc shares in trust to satisfy its obligations under its restricted share plans (see note 26). These shares, 
representing 0.9% (2015: 0.8%) of called-up share capital, are treated as treasury shares for accounting purposes and have a par value 
of 25p per share.

The nominal value of Pearson plc treasury shares amounts to £1.9m (2015: £1.7m).

At 31 December 2016, the market value of Pearson plc treasury shares was £63.2m (2015: £49.3m).

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174

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

29. Other comprehensive income

Attributable to equity holders 
of the company

All fi gures in £ millions

Items that may be reclassifi ed to the income statement

Translation 
reserve

Retained 
earnings

Net exchange diff erences on translation of foreign operations – Group

909

Net exchange diff erences on translation of foreign operations – associate

Currency translation adjustment disposed – subsidiaries

Attributable tax

Items that are not reclassifi ed to the income statement

Remeasurement of retirement benefi t obligations – Group

Remeasurement of retirement benefi t obligations – associate

Attributable tax

3

–

–

–

–

–

–

–

–

(5)

(268)

(8)

58

Other comprehensive income/(expense) for the year

912

(223)

Total

909

3

–

(5)

(268)

(8)

58

689

Non- 
controlling
interest

1

–

–

–

–

–

–

1

All fi gures in £ millions

Items that may be reclassifi ed to the income statement

Net exchange diff erences on translation of foreign operations – Group

Net exchange diff erences on translation of foreign operations – associate

Currency translation adjustment disposed – subsidiaries

Attributable tax

Items that are not reclassifi ed to the income statement

Remeasurement of retirement benefi t obligations – Group

Remeasurement of retirement benefi t obligations – associate

Attributable tax

Other comprehensive income/(expense) for the year

Attributable to equity holders 
of the company

Translation 
reserve

Retained 
earnings

Total

Non- 
controlling
interest

(83)

16

(10)

–

–

–

–

(77)

–

–

–

5

110

8

(24)

99

(83)

16

(10)

5

110

8

(24)

22

(2)

–

–

–

–

–

–

(2)

2016

Total

910

3

–

(5)

(268)

(8)

58

690

2015

Total

(85)

16

(10)

5

110

8

(24)

20

Section 5 Financial statements

175

30. Business combinations

There were no signifi cant acquisitions in 2016 or 2015. 

Fair values for the assets and liabilities arising from acquisitions completed in the year are as follows:

All fi gures in £ millions

Intangible assets acquired at fair value

Net assets acquired at fair value

Goodwill

Total

Satisfi ed by:

Cash

Other liabilities

Total consideration

2016

2015

Notes

Total 
fair value

Total 
fair value

11

11

10

10

3

13

(7)

(6)

(13)

1

1

–

1

(1)

–

(1)

The goodwill arising on these acquisitions results from cost and revenue synergies and from assets and benefi ts that cannot be 
separately recognised.

Goodwill of £3m arising on 2016 acquisitions is expected to be deductible for tax purposes. There is no goodwill on 2015 acquisitions. 

Intangible assets acquired in 2016 have the following useful economic lives: trademarks and brands 15 years, and other acquired intangibles 
six years. 

All fi gures in £ millions

Cash fl ow on acquisitions

Cash – current year acquisitions

Deferred payments for prior year acquisitions and other items

Acquisition costs and other acquisition liabilities paid

Net cash outfl ow

2016

2015

(7)

(7)

(1)

(15)

(1)

(6)

(2)

(9)

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176

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

31. Disposals including business closures

All fi gures in £ millions

Disposal of subsidiaries

Property, plant and equipment

Intangible assets

Investments in joint ventures and associates

Intangible assets – pre-publication

Inventories

Trade and other receivables

Cash and cash equivalents (excluding overdrafts)

Net deferred income tax (assets)/liabilities

Retirement benefi t obligations

Provisions for other liabilities and charges

Trade and other liabilities

Current income tax liabilities

Attributable goodwill

Cumulative translation adjustment

Net assets disposed

Cash received

Costs

(Loss)/gain on disposal

All fi gures in £ millions

Cash fl ow from disposals

Cash – current year disposals

Cash and cash equivalents disposed

Costs and other disposal liabilities paid

Net cash (outfl ow)/infl ow

2016

Total

(3)

–

–

(4)

–

(6)

(9)

(10)

–

–

21

–

–

–

(11)

7

(16)

(20)

FT Group

PowerSchool

Other

(15)

(46)

(8)

–

(1)

(72)

(29)

(2)

7

2

109

1

(50)

4

(100)

858

(47)

711

(2)

(19)

–

(64)

–

(16)

–

–

–

–

35

–

(119)

6

(179)

222

(13)

30

–

(5)

–

–

–

(3)

(4)

3

–

–

6

–

(6)

(9)

9

(9)

(9)

2015

Total

(17)

(70)

(8)

(64)

(1)

(91)

(33)

1

7

2

150

1

(175)

10

(288)

1,089

(69)

732

2016

2015

7

(9)

(52)

(54)

1,089

(33)

(26)

1,030

In 2016, losses on disposal primarily relate to the disposal of Pearson 
English Business Solutions and the closure of English language 
schools in Germany.

Included in the gain on sale of PowerSchool in 2015 is the write down 
of related software assets of £70m. The write down of the software 
assets refl ects the reduced market opportunity for software which 
was to be integrated with PowerSchool and the recognition that 
adoption of such software in US schools is now unlikely to occur 
at the rate originally envisaged. 

In 2016, cost and other disposal liabilities paid of £52m primarily 
relate to the disposal of the FT Group in 2015. 

Disposal of associates

On 16 October 2015, the Group sold a 39% stake, out of its 50% 
stake, in The Economist resulting in a gain on disposal of £473m. The 
gain comprises proceeds of £377m, gain on revaluation of remaining 
11% investment to fair value of £92m and liabilities disposed of £4m. 
The remaining investment was fully disposed in 2016 with no further 
gain or loss. 

32. Cash generated from operations

All fi gures in £ millions

(Loss)/profi t

Adjustments for:

Income tax

Depreciation

Amortisation and impairment of acquired intangibles and goodwill

Amortisation of software

Net fi nance costs

Share of results of joint ventures and associates

Profi t on disposal of subsidiaries, associates, investments and fi xed assets

Net foreign exchange adjustment from transactions

Share-based payment costs

Pre-publication

Inventories

Trade and other receivables

Trade and other liabilities

Retirement benefi t obligations

Provisions for other liabilities and charges

Net cash generated from operations

Dividends from joint ventures and associates

Purchase of property, plant and equipment

Purchase of intangible assets

Proceeds from sale of property, plant and equipment and intangible assets

Finance lease principal payments

Special pension contribution

Cost of major restructuring paid

Operating cash fl ow

Operating tax paid

Net operating fi nance costs paid

Operating free cash fl ow

Special pension contribution

Cost of major restructuring paid

Non operating tax received/(paid)

Free cash fl ow

Dividends paid (including to non-controlling interests)

Net movement of funds from operations

Acquisitions and disposals

Loans repaid/(advanced) (including to related parties)

Purchase of treasury shares

New equity

Other movements on fi nancial instruments

Net movement of funds

Exchange movements on net debt

Total movement in net debt

Section 5 Financial statements

177

Notes

2016

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n
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(2,335)

(222)

95

2015

823

(24)

75

2,733

1,051

84

60

(97)

40

43

22

(19)

17

156

61

(106)

(10)

522

131

(88)

(157)

4

(6)

90

167

663

(63)

(51)

549

(90)

(167)

18

310

(424)

(114)

19

14

(27)

7

4

(97)

(341)

(438)

74

29

(68)

(1,194)

22

26

(57)

10

(99)

(80)

(57)

(13)

518

162

(86)

(161)

3

(1)

–

–

435

(129)

(51)

255

–

–

(103)

152

(423)

(271)

1,395

7

(23)

11

(1)

1,118

(133)

985

10

11

11

6

12

26

28

 
 
 
 
 
178

Pearson plc Annual report and accounts 2016

Notes to the consolidated fi nancial statements

32. Cash generated from operations continued

Net cash generated from operations is translated at an exchange rate approximating the rate at the date of cash fl ow. The diff erence 
between this rate and the average rate used to translate profi t gives rise to a currency adjustment in the reconciliation between net profi t 
and net cash generated from operations. This adjustment refl ects the timing diff erence between recognition of profi t and the related cash 
receipts or payments.

Operating cash fl ow, operating free cash fl ow and total free cash fl ow are non-GAAP measures and have been disclosed as they are part 
of Pearson’s corporate and operating measures. These measures are presented in order to align the cash fl ows with corresponding adjusted 
profi t measures.

In the cash fl ow statement, proceeds from sale of property, plant and equipment comprise:

All fi gures in £ millions

Net book amount

Loss on sale of property, plant and equipment

Proceeds from sale of property, plant and equipment

33. Contingencies

2016

2015

9

(5)

4

6

(4)

2

There are contingent Group liabilities that arise in the normal course of business in respect of indemnities, warranties and guarantees in 
relation to former subsidiaries and in respect of guarantees in relation to subsidiaries, joint ventures and associates. In addition, there are 
contingent liabilities of the Group in respect of legal claims, contract disputes, royalties, copyright fees, permissions and other rights. 
None of these claims are expected to result in a material gain or loss to the Group.

34. Commitments

At the balance sheet date there were no commitments for capital expenditure contracted for but not yet incurred.

The Group leases various offi  ces and warehouses under non-cancellable operating lease agreements. The leases have varying terms 
and renewal rights. The Group also leases various plant and equipment under operating lease agreements, also with varying terms. 
Lease expenditure charged to the income statement was £186m (2015: £156m).

The future aggregate minimum lease payments in respect of operating leases are as follows:

All fi gures in £ millions

Not later than one year

Later than one year and not later than two years

Later than two years and not later than three years

Later than three years and not later than four years

Later than four years and not later than fi ve years

Later than fi ve years

2016

174

147

129

115

96

661

2015

164

146

143

130

123

685

1,322

1,391

In the event that the Group has excess capacity in its leased offi  ces and warehouses it will enter into sub-lease contracts in order to off set 
the resulting costs. The future aggregate minimum sub-lease payments expected to be received under non-cancellable sub-leases are as 
follows:

All fi gures in £ millions

Not later than one year

Later than one year and not later than two years

Later than two years and not later than three years

Later than three years and not later than four years

Later than four years and not later than fi ve years

Later than fi ve years

2016

44

46

44

39

34

155

362

Section 5 Financial statements

179

35. Related party transactions 

Joint ventures and associates

Amounts advanced to joint ventures and associates during the year and at the balance sheet date are set out in note 12. 

Key management personnel

Key management personnel are deemed to be the members of the Pearson executive (see p8). It is this committee which had responsibility 
for planning, directing and controlling the activities of the Group in 2016. Key management personnel compensation is disclosed below:

All fi gures in £millions

Short-term employee benefi ts

Retirement benefi ts

Share-based payment costs

Total

2016

2015

6

1

1

8

7

1

1

9

There were no other material related party transactions. No guarantees have been provided to related parties.

36. Events after the balance sheet date

On 18 January 2017, Pearson announced the intention to issue an exit notice to Bertelsmann regarding the 47% associate investment in 
PRH with a view to selling the stake or recapitalising the business and extracting a dividend. 

On 24 February 2017, Pearson announced the intention to trigger the early repayment option on its $550m 6.25% Global dollar bonds 2018. 

There were no other signifi cant post balance sheet events. 

37. Accounts and audit exemptions

The Pearson plc subsidiary companies listed below are exempt from the requirements of the Companies Act 2006 relating to the audit 
of individual accounts by virtue of section 479A.

Company number

Company number

Aldwych Finance Limited 

04720439

Pearson Funding Two plc

Blue Wharf Limited

Edexcel Limited

04344573

Pearson in Practice Holdings Limited 

04496750

Pearson in Practice Skills Based Learning Limited

Education Development International plc

03914767

Pearson in Practice Technology Limited

Embankment Finance Limited

04460625

Pearson International Finance Limited

Green Wharf Limited

Icodeon Limited

07009228

Pearson Loan Finance No.2 Unlimited

05068195

Pearson Loan Finance No. 3 Limited

Longman Group (Overseas Holdings) Limited

00690236

Pearson Loan Finance No. 4 Limited

Major123 Limited

05333023

Pearson Loan Finance Unlimited

Pearson Aff ordable Learning Fund Limited

08038068

Pearson Management Services Limited

Pearson Australia Finance Unlimited

05578463

Pearson Overseas Holdings Limited

Pearson Books Limited

02512075

Pearson PRH Holdings Limited

Pearson Brazil Finance Limited

08848874

Pearson Real Estate Holdings Limited

Pearson Canada Finance Unlimited

05578491

Pearson Services Limited

Pearson Dollar Finance plc

Pearson Dollar Finance Two plc

05111013

Pearson Shared Services Limited

06507766

Testchange Limited

Pearson Education Holdings Limited 

00210859

TQ Catalis Limited

Pearson Education Investments Limited

08444933

TQ Clapham Limited

Pearson Education Limited

Pearson Funding Four plc

00872828

TQ Global Limited

07970304

07210654

06337129

03755464

03786989

02496206

05632021

05052661

02635107

05144467

00096263

00145205

08561316

09768242

01341060

04623186

02496240

07307943

07307925

07802458

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180

Pearson plc Annual report and accounts 2016

Company balance sheet

As at 31 December 2016

All fi gures in £ millions

Assets

Non-current assets

Investments in subsidiaries

Amounts due from subsidiaries

Financial assets – derivative fi nancial instruments

Other fi nancial assets

Current assets

Amounts due from subsidiaries

Amounts due from related parties

Financial assets – derivative fi nancial instruments

Cash and cash equivalents (excluding overdrafts)

Total assets

Liabilities

Non-current liabilities

Amounts due to subsidiaries

Financial liabilities – borrowings

Financial liabilities – derivative fi nancial instruments

Current liabilities

Amounts due to subsidiaries

Current income tax liabilities

Financial liabilities – borrowings

Financial liabilities – derivative fi nancial instruments

Other liabilities

Total liabilities

Net assets

Equity

Share capital

Share premium

Treasury shares

Special reserve

Retained earnings – including loss for the year of £1,288m (2015: profi t of £1,206m)

Total equity attributable to equity holders of the company

Notes

2016

2015

2

6

7

6

4

5

6

5

6

8

8

9

7,441

133

171

–

7,744

3,953

78

92

7,745

11,867

4,190

33

–

867

5,090

446

47

3

1,168

1,664

12,835

13,531

(3,253)

(3,760)

(254)

(264)

(218)

(136)

(3,771)

(4,114)

(3,470)

(1,431)

(52)

(13)

–

(4)

(3,539)

(7,310)

5,525

205

2,597

(34)

447

2,310

5,525

(108)

(580)

(29)

(12)

(2,160)

(6,274)

7,257

205

2,590

(27)

447

4,042

7,257

These fi nancial statements have been approved for issue by the board of directors on 14 March 2017 and signed on its behalf by

Coram Williams 
Chief fi nancial offi  cer 

Company statement of changes in equity

Year ended 31 December 2016

Section 5 Financial statements

181

All fi gures in £ millions

At 1 January 2016

Loss for the year

Issue of ordinary shares under share option schemes*

Purchase of treasury shares

Release of treasury shares

Dividends

At 31 December 2016

All fi gures in £ millions

At 1 January 2015

Profi t for the year

Issue of ordinary shares under share option schemes*

Purchase of treasury shares

Contribution refund to subsidiaries

Release of treasury shares

Dividends

At 31 December 2015

Equity attributable to equity holders of the company

Share 
capital

Share 
premium

Treasury 
shares

Special 
reserve

Retained 
earnings

205

2,590

(27)

447

4,042

Total

7,257

–

–

–

–

–

–

7

–

–

–

205

2,597

Share 
capital

205

Share 
premium

2,579

–

–

–

–

–

–

–

11

–

–

–

–

205

2,590

–

–

(27)

20

–

(34)

–

–

–

–

–

(1,288)

(1,288)

–

–

(20)

(424)

7

(27)

–

(424)

5,525

447

2,310

Equity attributable to equity holders of the company

Treasury 
shares

1

–

–

(23)

(31)

26

–

(27)

Special 
reserve

447

–

–

–

–

–

–

Retained 
earnings

3,285

1,206

–

–

–

(26)

(423)

447

4,042

Total

6,517

1,206

11

(23)

(31)

–

(423)

7,257

The special reserve represents the cumulative eff ect of cancellation of the company’s share premium account.

Included within retained earnings is an amount of £162m (2015: £162m) relating to profi t on intra-Group disposals that is not distributable.

*  Full details of the share-based payment plans are disclosed in note 26 to the consolidated fi nancial statements.

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182

Pearson plc Annual report and accounts 2016

Company cash fl ow statement

Year ended 31 December 2016

All fi gures in £ millions

Cash fl ows from operating activities

Net (loss)/profi t

Adjustments for:

Income tax

Net fi nance costs

Impairment charges

Profi t on disposals

Amounts due from/(to) subsidiaries

Net cash generated from operations

Interest paid

Tax received

Net cash generated from operating activities

Cash fl ows from investing activities

Disposal of subsidiaries, net of cash disposed

Loans repaid by related parties

Interest received

Net cash received from investing activities

Cash fl ows from fi nancing activities

Proceeds from issue of ordinary shares

Net purchase of treasury shares

(Repayment of)/proceeds from borrowings

Dividends paid to company’s shareholders

Net cash used in fi nancing activities

Eff ects of exchange rate changes on cash and cash equivalents

Net increase in cash and cash equivalents

Cash and cash equivalents at beginning of year

Cash and cash equivalents at end of year

Notes

2016

2015

(1,288)

1,206

(80)

7

1,337

–

748

724

(15)

24

733

–

14

11

25

7

(27)

(30)

(424)

(474)

(18)

266

588

854

(154)

68

736

(279)

(909)

668

(56)

289

901

747

7

11

765

11

(53)

17

(423)

(448)

(14)

1,204

(616)

588

8

4

Notes to the company fi nancial statements

Section 5 Financial statements

183

1. Accounting policies

3. Financial risk management

The fi nancial statements on p180-191 comprise the separate 
fi nancial statements of Pearson plc.

As permitted by section 408 of the Companies Act 2006, only the 
consolidated income statement and statement of comprehensive 
income have been presented.

The company has no employees.

The accounting policies applied in the preparation of these company 
fi nancial statements are the same as those set out in note 1 to the 
consolidated fi nancial statements with the addition of the following:

Investments

Investments in subsidiaries are stated at cost less provision for 
impairment, with the exception of certain hedged investments 
that are held in a foreign currency and revalued at each balance 
sheet date.

2. Investments in subsidiaries

All fi gures in £ millions

At beginning of year

Subscription for share capital in subsidiaries

Disposals/liquidations

Impairments

Currency revaluations

At end of year

2016

7,744

800

–

(1,337)

234

7,441

2015

8,740

120

(444)

(736)

64

7,744

In 2016 and 2015, impairments relate to the carrying value of 
intermediate holding company investments following impairment 
reviews and the subsequent impairment of assets in the Pearson plc 
Group (see note 11 in the Group Financial Statements for further 
details). 

The company’s fi nancial instruments comprise amounts due to/
from subsidiary undertakings, cash and cash equivalents, derivative 
fi nancial instruments and current and non-current borrowings. 
Derivative fi nancial instruments are held at fair value, with all other 
fi nancial instruments held at amortised cost. The company’s 
approach to the management of fi nancial risks is consistent with the 
Group’s treasury policy, as discussed in note 19 to the consolidated 
fi nancial statements. The company believes the value of its fi nancial 
assets to be fully recoverable.

The company designates certain qualifying derivative fi nancial 
instruments as hedges of the fair value of its bonds (fair value 
hedges). Changes in the fair value of these derivative fi nancial 
instruments are recorded in the income statement, together with 
any change in the fair value of the hedged liability attributable to the 
hedged risk.

The carrying value of the company’s fi nancial instruments is 
exposed to movements in interest rates and foreign currency 
exchange rates (primarily US dollars). The company estimates that a 
1% increase in interest rates would result in an £88m decrease in the 
carrying value of its fi nancial instruments, with a 1% decrease in 
interest rates resulting in a £104m increase in their carrying value. 
The company also estimates that a 10% strengthening in sterling 
would decrease the carrying value of its fi nancial instruments by 
£206m, while a 10% weakening in the value of sterling would 
increase the carrying value by £139m. These increases and 
decreases in carrying value would be recorded through the income 
statement. Sensitivities are calculated using estimation techniques 
such as discounted cash fl ow and option valuation models. Where 
modelling an interest rate decrease of 1% led to negative interest 
rates, these points on the yield curve were adjusted to 0%.

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184

Pearson plc Annual report and accounts 2016

Notes to the company fi nancial statements

3. Financial risk management continued

The following table analyses the Company’s bonds and derivative assets and liabilities into relevant maturity groupings based on the 
remaining period at the balance sheet date to the contractual maturity date. The amounts disclosed in the table are the contractual 
undiscounted cash fl ows (including interest) and as such may diff er from the amounts disclosed on the balance sheet. 

All fi gures in £ millions

At 31 December 2016

Bonds

Rate derivatives – infl ows

Rate derivatives – outfl ows

Total

At 31 December 2015

Bonds

Rate derivatives – infl ows

Rate derivatives – outfl ows

Total

Analysed by maturity

Analysed by currency

Less than 
one year

Later than one 
year but less 
than fi ve years

Five years or 
more

Total

USD

GBP

Other

Total

12

249

–

261

(103)

(1,086)

(867)

(2,056)

82

(9)

9

(140)

141

10

1,202

365

218

(266)

202

154

891

24

2,175

380

–

227

(1,628)

(2,034)

1,712

84

2,055

248

261

(239)

1,308

1,330

227

(257)

1,155

1,125

–

(838)

838

–

–

(858)

858

–

–

261

(979)

(2,056)

29

(950)

–

(919)

42

(877)

2,175

380

227

(2,034)

2,055

248

All cash fl ow projections shown above are on an undiscounted basis. Any cash fl ows based on a fl oating rate are calculated using interest 
rates as set at the date of the last rate reset. Where this is not possible, fl oating rates are based on interest rates prevailing at 31 December 
in the relevant year. All derivative amounts are shown gross, although the company net settles these amounts wherever possible.

Any amounts drawn under revolving credit facilities and commercial paper are assumed to mature at the maturity date of the relevant 
facility, with interest calculated as payable in each calendar year up to and including the date of maturity of the facility.

4. Cash and cash equivalents (excluding overdrafts)

All fi gures in £ millions

Cash at bank and in hand

Short-term bank deposits

2016

4

863

867

2015

98

1,070

1,168

Short-term bank deposits are invested with banks and earn interest at the prevailing short-term deposit rates.

At the end of 2016, the currency split of cash and cash equivalents was US dollar 38% (2015: 10%) and sterling 62% (2015: 90%).

Cash and cash equivalents have fair values that approximate their carrying amounts due to their short-term nature.

Cash and cash equivalents include the following for the purpose of the cash fl ow statement:

All fi gures in £ millions

Cash and cash equivalents

Bank overdrafts

2016

867

(13)

854

2015

1,168

(580)

588

5. Financial liabilities – borrowings

All fi gures in £ millions

Non-current

4.625% US dollar notes 2018 (nominal amount $300m)

Current

Due within one year or on demand:

Bank loans and overdrafts

Total borrowings

The maturity of the company’s non-current borrowings is as follows:

All fi gures in £ millions

Between one and two years

Between two and fi ve years

Over fi ve years

The carrying amounts and market values of borrowings are as follows:

All fi gures in £ millions

Bank loans and overdrafts

4.625% US dollar notes 2018

Eff ective 
interest rate

Carrying 
amount

n/a

4.69%

13

254

267

2016

Market 
value

13

250

263

Eff ective 
interest rate

Carrying 
amount

n/a

4.69%

580

218

798

The market values are based on clean market prices at the year end or, where these are not available, on the quoted market prices of 
comparable debt issued by other companies. The eff ective interest rates above relate to the underlying debt instruments.

The carrying amounts of the company’s borrowings are denominated in the following currencies:

All fi gures in £ millions

US dollar

Sterling

Euro

2016

254

8

5

267

Section 5 Financial statements

185

2016

2015

254

254

13

13

267

2016

254

–

–

254

218

218

580

580

798

2015

–

218

–

218

2015

Market 
value

580

213

793

2015

660

136

2

798

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186

Pearson plc Annual report and accounts 2016

Notes to the company fi nancial statements

6. Derivative fi nancial instruments

The company’s outstanding derivative fi nancial instruments are as follows:

All fi gures in £ millions

Interest rate derivatives – in a fair value hedge relationship

Interest rate derivatives – not in a hedge relationship

Cross-currency derivatives

Total

Analysed as expiring:

In less than one year

Later than one year and not later than fi ve years

Later than fi ve years

Total

Gross notional
amounts

Assets

Liabilities

Gross notional
amounts

Assets

Liabilities

2016

2015

244

3,100

1,622

4,966

162

2,776

2,028

4,966

10

61

100

171

–

86

85

171

–

(11)

(253)

(264)

–

(157)

(107)

(264)

203

2,597

1,924

4,724

249

1,255

3,220

4,724

70

–

11

81

3

44

34

81

(10)

(6)

(149)

(165)

(29)

(4)

(132)

(165)

The carrying value of the above derivative fi nancial instruments equals their fair value. Fair values are determined by using market data 
and the use of established estimation techniques such as discounted cash fl ow and option valuation models.

7. Other fi nancial assets

Other fi nancial assets comprise unlisted securities of £nil (2015: £92m).

8. Share capital and share premium

At 1 January 2015

Issue of ordinary shares – share option schemes

At 31 December 2015

Issue of ordinary shares – share option schemes

At 31 December 2016

Number of
shares 
000s

Ordinary 
shares
£m

Share 
premium
£m

819,883

1,185

821,068

1,059

822,127

205

–

205

–

205

2,579

11

2,590

7

2,597

The ordinary shares have a par value of 25p per share (2015: 25p per share). All issued shares are fully paid. All shares have the same rights.

9. Treasury shares

At 1 January 2015

Purchase of treasury shares

Refund of contribution to subsidiaries

Release of treasury shares

At 31 December 2015

Purchase of treasury shares

Release of treasury shares

At 31 December 2016

Number of
shares 
000s

7,192

1,987

–

(2,474)

6,705

3,000

(1,986)

7,719

£m

(1)

23

31

(26)

27

27

(20)

34

The company holds its own shares in trust to satisfy its obligations under its restricted share plans. These shares are treated as treasury 
shares for accounting purposes and have a par value of 25p per share. The nominal value of the company’s treasury shares amounts to 
£1.9m (2015: £1.7m). At 31 December 2016, the market value of the company’s treasury shares was £63.2m (2015: £49.3m). The gross book 
value of the shares at 31 December 2016 amounts to £79m. This value has been netted off  with contributions received from operating 
companies of £45m, resulting in a net debit value of £34m.

Section 5 Financial statements

187

10. Contingencies

Associates

Amounts due from related parties, disclosed on the face of the 
company balance sheet, relate to loans to Penguin Random House, 
an associate of the Group. These loans are unsecured and interest 
is calculated based on market rates. The amount outstanding at 
31 December 2016 was £33m (2015: £47m). The loans are provided 
under a working capital facility and fl uctuate during the year. The 
loan outstanding at 31 December 2016 was repaid in its entirety in 
January 2017.

Key management personnel

Key management personnel are deemed to be the members of the 
Pearson executive. 

It is this committee which had responsibility for planning, directing 
and controlling the activities of the company in 2016. Key 
management personnel compensation is disclosed in note 35 
to the consolidated fi nancial statements. 

There were no other material related party transactions. 
No guarantees have been provided to related parties.

There are contingent liabilities that arise in the normal course of 
business in respect of indemnities, warranties and guarantees in 
relation to former subsidiaries and in respect of guarantees in 
relation to subsidiaries. In addition, there are contingent liabilities in 
respect of legal claims. None of these claims are expected to result 
in a material gain or loss to the company.

11. Audit fees

Statutory audit fees relating to the company were £35,000 (2015: 
£35,000).

12. Related party transactions 

Subsidiaries

The company transacts and has outstanding balances with its 
subsidiaries. Amounts due from subsidiaries and amounts due to 
subsidiaries are disclosed on the face of the company balance sheet.

These loans are generally unsecured and interest is calculated based 
on market rates. The company has interest payable to subsidiaries 
for the year of £138m (2015: £150m) and interest receivable from 
subsidiaries for the year of £109m (2015: £82m). Management fees 
payable to subsidiaries in respect of centrally provided services 
amounted to £118m (2015: £80m). Management fees receivable 
from subsidiaries in respect of centrally provided services amounted 
to £76m (2015: £70m). Dividends received from subsidiaries were 
£87m (2015: £1,555m).

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188

Pearson plc Annual report and accounts 2016

Notes to the company fi nancial statements

13. Group companies

In accordance with section 409 of the Companies Act 2006 a full list of subsidiaries, partnerships, associates, joint ventures and joint 
arrangements, the country of incorporation, the registered address and the eff ective percentage of equity owned, as at 31 December 2016 
is disclosed below. Unless otherwise stated, the shares are all indirectly held by Pearson plc. Unless otherwise stated, all wholly-owned and 
party owned subsidiaries are included in the consolidation and all associated undertakings are included in the Group’s fi nancial statements 
using the equity method of accounting. Principal Group companies are identifi ed in bold.

Wholly-owned subsidiaries

Registered company name

Country 
of(cid:98)Incorp.

Reg 
offi  ce

Registered company name

Country 
of(cid:98)Incorp.

Reg 
offi  ce

A Plus Education Solutions Private Limited

Addison Wesley Longman, Inc.

IN

US

Addison-Wesley Educational Publishers Inc. US

AEL (S) PTE Limited

Aldwych Finance Limited

America’s Choice, Inc.

ASET Group Limited*

ASET Limited*

ASET Management Limited*

ASET Solutions Limited*

ATI Professional Development LLC

Atkey Finance Limited

Axis Finance Inc.

Beijing Global Education & Technology 
Co., Ltd.

Beijing Wall Street English Training Centre 
Company Limited

Berrisford Finance Limited*

Blue Wharf Limited

Burmedia Investments Limited*†

CA of Michigan, LLC

Camsaw College Publishing Company, Inc.

Camsaw, Inc.

CAMSAWUSA, Inc.

Casapsi Livraria e Editora Ltda

Centro Cultural Americano Franquias e 
Comércio Ltda.

Century Consultants Ltd.

Certiport China Holding, LLC

Certiport, Inc.

Cogmed Systems AB

Connections Academy of Alaska, LLC

Connections Academy of Arizona, LLC

Connections Academy of Arkansas, LLC

Connections Academy of California, LLC

Connections Academy of Colorado, LLC

Connections Academy of DC, LLC

Connections Academy of Florida, LLC

Connections Academy of Georgia, LLC

Connections Academy of Idaho, LLC

Connections Academy of Indiana, LLC

Connections Academy of Iowa, LLC

Connections Academy of Kansas, LLC

Connections Academy of Kentucky, LLC

Connections Academy of Louisiana, LLC

Connections Academy of Maine, LLC

Connections Academy of Maryland, LLC

SG

UK

US

UK

UK

UK

UK

US

IE

US

CN

CN

IE

UK

UK

US

US

US

US

BR

BR

US

US

US

SE

US

US

US

US

US

US

US

US

US

US

US

US

US

US

US

US

Connections Academy of Massachusetts LLC US

Connections Academy of Minnesota, LLC

Connections Academy of Missouri, LLC

Connections Academy of Nevada, LLC

Connections Academy of New Jersey, LLC

Connections Academy of New Mexico, LLC

Connections Academy of New York, LLC

US

US

US

US

US

US

Connections Academy of North Carolina, LLC US

Connections Academy of Ohio, LLC

US

2

3

4

5

1

4

6

6

6

6

4

7

4

8

9

7

1

6

10

4

4

11

12

13

14

4

4

15

16

17

18

19

20

21

22

23

24

25

26

27

28

29

30

31

3

32

33

34

14

35

36

37

38

Connections Academy of Oklahoma, LLC

Connections Academy of Oregon, LLC

US

US

Connections Academy of Pennsylvania LLC US

Connections Academy of South Carolina, LLC US

Connections Academy of Tennessee, LLC

Connections Academy of Texas, LLC

Connections Academy of Utah, L.L.C.

Connections Academy of Virginia, LLC

Connections Academy of Washington, LLC

Connections Academy of Wisconsin LLC

Connections Academy of Wyoming, LLC

Connections Education LLC

Connections Education, Inc.

CTI Education Group (Pty) Limited

Dale Seymour Publications, Inc.

Dominie Press, Inc.

Dorian Finance Limited

Dorling Kindersley Australasia Pty Limited

E Q L Assessment Limited*

EBNT Canada Holdings ULC

EBNT Holdings Limited

EBNT USA Holdings Inc.

eCollege.com

Edexcel Limited†

Edexcel South Africa Pty Ltd

Éditions Du Renouveau Pédagogique Inc.

Education Development International Plc†

Education Resources (Cyprus) Limited

Educational Management Group, Inc.

Educational Resources (HK) Limited

Embanet ULC

Embanet-Compass Knowledge Group Inc.

Embankment Finance Limited

English Language Learning and 
Instruction System, Inc.

eNVQ Limited*

Escape Studios Limited

Falstaff  Holdco Inc.

Falstaff  Inc.

FastExpress Centro de Idiomas Ltda

FBH, Inc.

Florida Connections Academy, L.L.C.

Franchise Support & Services, SL

Gamma Master China, Limited

US

US

US

US

US

US

US

US

US

ZA

US

US

IE

AU

UK

CA

CA

US

US

UK

ZA

CA

UK

CY

US

HK

CA

US

UK

US

UK

UK

US

US

BR

US

US

ES

HK

Global Education & Technology (HK) Limited HK

Global Education & Technology 
Group Limited

Global Elite Education & Technology 
(Shanghai) Co. Limited

Globe Fearon Inc.

GOAL Limited*

Green Wharf Limited

Guangzhou Crescent Software Co., Ltd

Heinemann Education Botswana 
(Publishers) (Proprietary) Limited

Heinemann Lesotho (Pty) Ltd

KY

CN

US

UK

UK

CN

BW

LS

39

40

41

42

43

44

45

46

47

48

49

4

4

50

19

19

7

51

6

127

128

4

4

52

50

53

1

54

55

56

134

22

1

57

6

1

4

58

59

4

22

60

61

56

62

63

19

6

1

64

65

66

Registered company name

Icodeon Limited

IndiaCan Education Private Limited

Integral 7, Inc.

INTELLIPRO, INC.

Country 
of(cid:98)Incorp.

Reg 
offi  ce

UK

IN

US

US

J M Soluções Exportação e Importação Ltda BR

Joint Examining Board Limited*

Kagiso Education Pty Ltd

Knowledge Analysis Technologies, LLC

LCCI International Qualifi cations (Malaysia) 
Sdn. Bhd.

LCCIEB Training Consultancy., Ltd

LessonLab, Inc.

Lignum Oil Company

Linx Brasil Distribuidora Ltda.

Longman (Malawi) Limited

Longman Australasia Pty Ltd

UK

ZA

US

MY

CN

US

US

BR

MW

AU

Longman Group(Overseas Holdings) Limited UK

Longman Indochina Acquisition, L.L.C.

Longman Kenya Limited

Longman Mocambique Ltda

Longman Swaziland (Pty) Limited

Longman Tanzania Limited

Longman Zambia Educational Publishers 
Pty Ltd

Longman Zambia Limited

Longman Zimbabwe (Private) Ltd

Longmaned Ecuador S.A.

Major123 Limited

MeasureUp, LLC

US

KE

MZ

SZ

TZ

ZM

ZM

ZW

EC

UK

US

Midlands Educational Technology Limited* UK

Modern Curriculum Inc.

Multi Treinamento e Editora Ltda

Multilingua Limited*

National Computer Systems Japan Co. Ltd

NCS Information Services Technology 
(Beijing) Co Ltd

NCS Pearson Pty Ltd

NCS Pearson Puerto Rico, Inc.

NCS Pearson, Inc.

Ordinate Corporation

Pearson (Beijing) Management Consulting 
Co., Ltd.

Pearson (Guizhou) Education Technology 
Co., Ltd.

Pearson Aff ordable Learning Fund Limited

Pearson America LLC

Pearson Amsterdam B.V.

Pearson Amsterdam Finance Limited*†

Pearson Australia Finance Unlimited

Pearson Australia Group Pty Ltd

Pearson Australia Holdings Pty Ltd

Pearson Australia Pty Ltd

Pearson Benelux B.V.

Pearson Books Limited†

Pearson Brazil Finance Limited

Pearson Business (Asia Pacifi c) Pte. Ltd.

US

BR

UK

JP

CN

AU

PR

US

US

CN

CN

UK

US

NL

UK

UK

AU

AU

AU

NL

UK

UK

SG

1

2

4

14

67

6

50

20

68

69

19

4

13

70

71

1

4

72

135

73

74

75

75

76

77

78

4

6

19

79

6

80

81

51

82

32

19

83

84

1

4

85

1

1

51

51

51

85

1

1

5

Country 
of(cid:98)Incorp.

Reg 
offi  ce

4

86

1

86

86

126

57

1

4

87

88

82

1

1

89

90

91

92

93

94

5

50

4

56

65

129

130

4

1

95

1

96

1

97

98

99

100

50

5

101

4

136

4

102

4

4

Registered company name

Pearson Business Services Inc.

Pearson Canada Assessment Inc

Pearson Canada Finance Unlimited

Pearson Canada Holdings Inc

Pearson Canada Inc.

Pearson Central Europe Spółka z 
ograniczoną odpowiedzialnością

Pearson Charitable Foundation

Pearson College Limited

Pearson DBC Holdings Inc.

Pearson Desarrollo y Capacitación 
Profesional Chile Limitada

Pearson Deutschland GmbH

Pearson Digital Learning Puerto Rico, Inc.

Pearson Dollar Finance plc†

Pearson Dollar Finance Two plc

Pearson Educacion de Chile Limitada

Pearson Educacion de Colombia S A S

Pearson Educacion de Mexico, S.A. de C.V.

Pearson Educacion de Panama SA

Pearson Educacion de Peru S.A.

Pearson Educacion SA

Pearson Education (Singapore) Pte Ltd

Pearson Education Africa (Pty) Ltd

Pearson Education and Assessment, Inc.

Pearson Education Asia Limited

Pearson Education Botswana 
(Proprietary) Limited

Pearson Education do Brasil S.A

Pearson Education Hellas SA

Pearson Education Holdings Inc.

Pearson Education Holdings Limited†

Pearson Education Indochina Limited

Pearson Education Investments Limited

Pearson Education Korea Limited

Pearson Education Limited

Pearson Education Namibia (Pty) Limited

Pearson Education Publishing Limited

Pearson Education S.A.

Pearson Education SA

Pearson Education South Africa (Pty) Ltd

Pearson Education South Asia Pte. Ltd.

Pearson Education Taiwan Ltd

Pearson Education, Inc.

Pearson Educational Measurement 
Canada, Inc.

Pearson Educational Publishers, LLC

Pearson Egitim Cozumleri Tikaret 
Limited Sirketi

Pearson Falstaff  (Holdings) Inc.

Pearson Falstaff  Holdco LLC

Pearson France

Pearson Funding Five plc†

Pearson Funding Four plc†

Pearson Funding One Limited*†

Pearson Funding Two plc†

Pearson Group FURBS Trustee Limited*†

Pearson Group Pension Trustee Limited

Pearson Heinemann Limited*

Pearson Holdings Inc.

Pearson Holdings Southern Africa 
(Pty) Limited

Pearson in Practice ATA Limited*

Pearson in Practice Holdings Limited

US

CA

UK

CA

CA

PL

US

UK

US

CL

DE

PR

UK

UK

CL

CO

MX

PA

PE

ES

SG

ZA

US

HK

BW

BR

GR

US

UK

TH

UK

KR

UK

NA

NG

UY

AR

ZA

SG

TW

US

CA

US

TR

US

US

FR

UK

UK

UK

UK

UK

UK

UK

US

ZA

UK

UK

Registered company name

Pearson in Practice Skills Based 
Learning Limited

Pearson in Practice Technology Limited

Pearson Inc.

Pearson India Education Services 
Private Limited

Pearson Institute of Higher Education

Pearson International Finance Limited†

Pearson Investment Holdings, Inc.

Pearson IOKI Spółka z ograniczoną 
odpowiedzialnością

Pearson Italia S.p.A

Pearson Japan KK

Pearson Lanka (Private) Limited

Pearson Learning China (HK) Limited

Pearson Lesotho (Pty) Ltd

Pearson Loan Finance No. 3 Limited

Pearson Loan Finance No. 4 Limited

Pearson Loan Finance No.2 Unlimited

Pearson Loan Finance Unlimited

Pearson Longman LLC

Pearson Longman Uganda Limited

Pearson Malaysia Sdn. Bhd.

Pearson Management Services Limited†

Pearson Management Services 
Philippines Inc.

Pearson Netherlands B.V.

Pearson Netherlands Holdings B.V.

Pearson Nominees Limited†

Pearson Online Tutoring LLC

Pearson Overseas Holdings Limited†

Pearson PEM P.R., Inc.

Pearson Pension Property Fund Limited

Pearson PRH Holdings Limited

Pearson Professional Assessments Limited UK

Pearson Publications Inc.

Pearson Real Estate Holdings Inc.

Pearson Real Estate Holdings Limited†

Pearson Schweiz AG

Pearson Services Limited†

Pearson Shared Services Limited†

Pearson Sweden AB

Pearson VUE Philippines, Inc.

Peisheng Yucai (Beijing) Technology 
Development Limited

Penguin Capital, LLC

Peter Honey Publications Ltd*

Phumelela Publishers (Pty) Ltd

PN Holdings Inc.

US

US

UK

CH

UK

UK

SE

PH

CN

US

UK

ZA

US

Prentice-Hall Hispanoamericana SA de CV

MX

ProctorCam, Inc.

103

PT Effi  cient English Services

1

1

6

1

6

1

6

4

50

6

1

Reading Property Holdings LLC

Rebus Planning Associates, Inc.

Regents Publishing Co., Inc.

Reston Publishing Company, Inc.

Rycade Capital Corporation

Sector Training Limited*

Servicios Administrativos Pearson Educacion 
S.A. de C.V.

Shanghai AWL Education Software Ltd

Silver Burdett Ginn Inc.

Skylight Training and Publishing Inc.

Smarthinking, Inc.

Sound Holdings Inc.

Section 5 Financial statements

189

Country 
of(cid:98)Incorp.

Reg 
offi  ce

Registered company name

Country 
of(cid:98)Incorp.

Reg 
offi  ce

UK

UK

US

IN

ZA

UK

US

PL

IT

JP

LK

HK

LS

UK

UK

UK

UK

US

UG

MY

UK

PH

NL

NL

UK

US

UK

PR

UK

UK

US

ID

US

US

US

US

US

UK

MX

CN

US

US

US

US

Spear Insurance Company Limited†

Stark Verlag GmbH

Sunnykey International Holdings 
Limited (BVI)

Tecquipment Services Limited*

Testchange Limited†

The Assessment Company Limited*

The Learning Edge International pty Ltd

The SIOP Institute LLC

The Waite Group Inc

TQ Catalis Limited

TQ Clapham Limited

TQ Education and Training Limited

TQ Education and Training Limited

TQ Global Limited

TQ Group Limited

TQ Holdings Limited

TQ Training Limited*

TQ Training Services Limited*

TQ Trustees Limited*

BM

DE

VG

UK

UK

UK

AU

US

US

UK

UK

UK

SA

UK

UK

UK

UK

UK

UK

Training for Advancement Holdings Limited* UK

Training for Advancement Limited*

Vue Testing Services Israel Ltd

Wall Street English Training Centre 
(Shanghai) Company Limited

Wall Street Institute Kft.

Wall Street Institute Master Italia Srl

WP Group Pension Trustees Limited*

WSE Education Brazil Licenciamentos 
e Cursos de Idiomas Ltda.

WSE Training Centre (Guangdong) Co., Ltd.

WSI Education GmbH

WSI International, Inc.

* 

In liquidation

†  Directly owned by Pearson plc

UK

IL

CN

HU

IT

UK

BR

CN

DE

US

133

88

117

6

1

6

71

118

19

78

78

78

131

1

78

1

6

6

6

6

6

132

119

120

121

6

122

123

124

125

1

1

4

2

50

1

4

104

105

106

107

56

66

1

1

1

1

4

108

68

1

109

85

85

1

4

1

82

1

1

1

4

4

1

110

1

1

15

111

112

4

6

50

4

91

113

114

115

10

58

4

4

6

91

116

4

55

4

4

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190

Pearson plc Annual report and accounts 2016

Notes to the company fi nancial statements

Registered offi  ce address

Registered offi  ce address

33 120, 400, South Central Avenue, Clayton, MO, 63105, 

70 Parkway House, Hannover Avenue, Blantyre, Malawi

United States

71 707 Collins Street, Docklands, Melbourne, VIC, 

34 The Corporation Trust Company of Nevada, 

3008, Australia

Subsidiary addresses

The following list includes all Pearson 
registered offi  ces worldwide. Please see 
wholly owned subsidiaries list opposite 
for each subsidiary’s registered offi  ce code.

Registered offi  ce address

1

2

3

4

5

6

7

8

9

80 Strand, London, WC2R 0RL, England

4th Floor Software Block, Elnet Software City, TS 140 
Block 2 & 9, Rajiv Gandhi Salai, Taramani, Chennai, 
TN, 600113, India

C T Corporation System, 155 Federal St., Suite 700, 
Boston, MA, 02110, United States

The Corporation Trust Company, Corporation Trust 
Center, 1209 Orange Street, Wilmington, New Castle, 
DE, 19801, United States

9, #13-01, North Buona Vista Drive, 
The Metropolis Tower One, 138588, Singapore

Acre House, 11-15 William Road, London, 
NW1 3ER, England

1st Floor Riverview House, 21/23 City Quay, Dublin, 
D02FP21, Ireland

Room 02 and 09 Offi  ce, 1-4 building D block, 
Zhongguancun South Street No. 18, Haidian District, 
Beijing, China

3F, Building R2 China Merchants Tower, No.118 Jianguo 
Road, Chaoyang District, Beijing, China

701 S Carson St, Suite 200, Carson City, NV, 89701, 
United States

35 C T Corporation System, 206 S Coronado Ave, Espanola, 

NM, 87532-2792, United States

36 CT Corporation, 111 Eighth Avenue, New York, NY 10011, 

United States

37 CT Corporation System, 160 Mine Lake Ct Suite 200, 

Raleigh, NC, 27615, United States

38 1300, 1010, East Ninth Street, Cleveland, OH, 44114, 

United States

39 The Corporation Company, 1833 S Morgan Rd, 
Oklahoma City, OK, 73128, United States

40 C T Corporation System, 388 State St Suite 420, 

Salem, OR, 97301, United States

41 C T Corporation System, 116 Pine Street, Suite 320, 
Harrisburg, Dauphin, PA, 17101, United States

42 C T Corporation System, 2 Offi  ce Park Court, Suite 103, 

Columbia, SC, 29223, United States

43 C T Corporation System, 800 S Gay St, Suite 2021, 

Knoxville, TN, 37929-9710, United States

44 CT Corporation System, 1999 Bryan Street, Suite 900, 

Dallas, TX, 75201, United States

45 1108, E. South Union Ave., Midvale, UT, 84047, 

United States

10 The Corporation Company, 40600 Ann Arbor Rd 

E Suite 201, Plymouth, MI, 48170, United States

46 C T Corporation System, 4701 Cox Road, Suite 285, 
Glen Allen, Henrico, VA, 23060-0000, United States

11 The Prentice-Hall Corporation System, MA, 7 St. Paul 

47 C T Corporation System, 505 Union Ave SE Suite 120, 

Street, Suite 1660, Baltimore, MD, 21202, United States

Olympia, WA, 985010000, United States

12 No 1010, Rua Santo Antonio, Jardim Mexico, 
City of Itatiba, Sao Paulo, 13253-4000, Brazil

48 C T Corporation System, 8020 Excelsior Dr, Suite 200, 

Madison, WI, 53717, United States

13 Rua Francisco Otaviano 77B, Jardim Chapadao, 

49 C T Corporation System, 1908 Thomas Ave, Cheyenne, 

Campinas, SP, 13070-056, Brazil

WY, 82001, United States

14 820, Bear Tavern Road, West Trenton, Mercer, 

NJ, 08628, United States

50 Auto Atlantic, 4th Floor, Corner Hertzog Boulevard 

and Heerengracht, Cape Town, 8001, South Africa

15 Gustavslundsvägen 137, 167 51 Bromma, 

51 707 Collins Street, Docklands, Melbourne, VIC, 

Stockholm, Sweden

3008, Australia

16 C T Corporation System, 9360 Glacier Hwy Suite 202, 

52 190, High Holborn, London, WC1V 7BH, England

Juneau, AK, 99801, United States

53 1611, Boul. Cremazie Est, 10th Floor, Montréal, PQ, 

17 C T Corporation System, 3800 N Central Ave Suite 460, 

H2M 2P2, Canada

Phoenix, AZ, 85012, United States

18 The Corporation Company, 124 West Capitol Avenue, 
Suite 1900, Little Rock, AR, 72201, United States

19 C T Corporation System, 818 West Seventh Street, 
Suite 930, Los Angeles, CA, 90017, United States

20 The Corporation Company, 7700 E Arapahoe Rd 

Suite 220, Centennial, CO, 80112-1268, United States

21 C T Corporation System, 1015 15th Street 10th Floor, 

Washington, DC, 20005, United States

54 195, Archbishop Makarios III Avenue, Neocleous House, 

Limassol, 3030, Cyprus

55 Illinois Corporation Service Company, 700 S 2nd Street, 

Springfi eld, IL, 62703, United States

56 28/F, 1063 King’s Road, Quarry Bay, Hong Kong

57 C/o Corporation Service Company, 2711 Centerville 
Road, Suite 400, Wilmington, Delaware, 19808, 
United States

58 111, 13th Floor, Eighth Avenue, New York, NY, 10011, 

22 1200, South Pine Island Road, Plantation, FL, 33324, 

United States

United States

59 Avenida Nacoes Unidas 12901, Brooklin Novo, 

23 1201, Peachtree Street, NE, Atlanta, GA, 30361, 

Loja 146-A, SP, 04578-000, Brazil

United States

24 C T Corporation System, 921 S Orchard Street – 

Suite G, Boise, Ada County, ID, 83705, United States

25 CT Corporation System, 150 West Market Street, 
Suite 800, Indianapolis, IN, 46204, United States

26 C T Corporation System, 400 E Court Ave, 
Des Moines, IA, 50309, United States

60 Tuset 20-24, No. 5, Barcelona, 08006, Spain

61 Level 54, Hopewell Centre, 183 Queen’s Road East, 

Hong Kong

62 Maples Corporate Services Limited P. O. Box 309, 

Ugland House, South Church Street, George Town, 
Grand Cayman, KY1-1104, Cayman Islands

63 Room 2001-2, Ambassador Road 18, Yangpu District, 

27 The Corporation Company, Inc., 112 SW 7th Street, 

Shanghai City, China

Suite 3C, Topeka, KS, 66603, United States

64 Suite 1503, 1504, 1505, No. 376 Xingang Middle Road, 

28 CT Corporation System, 306 W. Main Street, Suite 512, 

Haizhu District, Guangzhou, China

Frankfort, KY, 40601, United States

29 3867, Plaza Tower, 1st Floor, Baton Rouge, LA, 70816, 

United States

30 C T Corporation System, 128 State St #3, Augusta, ME, 

04330, United States

31 7 St. Paul Street, Suite 1660, Baltimore, MD, 21202

32 C T Corporation System Inc., 1010 Dale St N, St Paul, 

MN, 55117-5603, United States

65 Plot 50371, Fairground Offi  ce Park, Gaborone, Botswana

66 C/o Du Preez, LIebetrau & Co, 252 Kingsway, 
Next to USA Embassy, Maseru, Lesotho

67 Avenida Doutor Cardoso De Melo 1450, Vila Olimpia, 
6 Andar Conju, Sao Paulo, SP, 04548-004, Brazil

68 Level 1, Tower 2A, Avenue 5, Bangsar South No 8, 
Jalan Kerinchi, Kuala Lumpur, 59200, Malaysia

69 Room 305, Building 2, 65555 Shangchuan Road, 

Pudong District, Shanghai, China

72 Queensway House, Kaunda Street, Nairobi, Kenya

73 Robinson Bertram, 3rd Floor, Sokhzmlilio Bldg, 

Mbabane, Swaziland

74 P O Box 45, IPS Building, Maktaba Street, 

Dar es Salaam, Tanzania

75 Mlungushi Conference Centre, Centre Annex, 

Great East Road, Lusaka, Zambia

76 Stand 1515, Cnr Tourle Road/Harare Drive, Ardbennie, 

Harare, Zimbabwe

77 Andalucía y cordero E12-35. Edifi cio CYEDE piso 1. 

Ofi cina 11.- Sector “La Floresta”. -Quito, 
Prov. Pichincha, Ecuador

78 The Pearson Academy of Vocational Training, Bangrave 
Road, Corby, Northamptonshire, NN17 1NN, England

79 Rodovia Anhanguera, Jardim Salgado Filho, 

Km 317 + 400M, Ribeirao Preto, SP, 14079-000, Brazil

80 Teikoku Hotel Tower 18F, 1-1-1 Uchi Saiwai-Cho, 

Chiyoda-ku, Tokyo, Japan

81 Suite 1201, Tower 2, No. 36 North Third Rign East Road, 

Dongcheng District, Beijing, China

82 268 Munoz Rivera Avenue, Suite 1400, San Juan, 

00918, Puerto Rico

83 Suite 1212, 12/F, Tower 2, No. 36 North Third Rign 
East Road, Dongcheng District, Beijing, China

84 Zone B, 1/F, Digital Content Industrial Park, High 
Technical & Industrial Development District, 
Guiyang City, Guizhou Province, China

85 Gatwickstraat 1, Amsterdam, 1043 GK, Netherlands

86 26 Prince Andrew Place, Don Mills, Toronto, ON, 

M3C 2T8, Canada

87 Vitacura 5950 Comuna de vitacura, Santiago, Chile

88 2, Lilienthalstrasse, Hallbergmoos, 85399, Germany

89 Jose Ananias #505, Macul, Santiago, Chile

90 Carrera 7 Nro 156 – 68, Piso 26, Bogota, Colombia

91 Calle Antonio Dovalijaime #70, Torre B, Piso 6, 

Col. Zedec ed Plaza Santa Fe, del. Álvaro Obregon, 
Ciudad de Mexico, CP 01210, Mexico

92 Punta Pacifi ca, Torres de las Americas, 

Torre A Piso 15 Ofi c. 1517, 0832-0588 Panama, Panama

93 Calle Río de la Plata N° 152. Piso 5. San Isidro. 

Lima – Perú

94 28, Ribera del Loira, Madrid, 28042, Spain

95 87/1 Capital Tower Building, All Seasons Place unit 

1604 – 6 16th fl oor, Wireless Road, Lumpini, Pathumwan, 
Bangkok, Thailand

96 7 F AIA Tower, 16 Tongil-ro 2-gil, Jung-gu, Seoul, 04511, 

Republic of Korea

97 19 Joule Street, Southern Industrial Area, 

Windhoek, Namibia

98 8, Secretariat Road, Obafemi Awolowo Way, Alausa, 

Ikeja, Lagos State, Nigeria

99 Juan Benito Blanco 780 – Plaza Business Center

Montevideo, Uruguay

100 Ingeniero Butty 240 Piso 5, Buenos Aires, Argentina

101 No 219, Room D, 11F, Sec 3, Beixin Road, New Taipei City, 

Xindian District, 23143, Taiwan 

102 Barbaros Bulvarı. No:149, Dr. Orhan Birman İş Merkezi 
Kat:3, Gayrettepe Beşiktaş, Istanbul, 34349, Turkey

103 3-15, Immeuble Terra Nova II, Rue Henri Rol Tanguy, 

Montreuil, 93100, France

104 Ulica Jana Henryka Dąbrowskiego 77A 60-529, 

Poznań, Poland

105 16, Corso Trapani, Turin, 10100, Italy

106 1-6-1, Roppongi, Minato-ku, Tokyo, Japan

107 Orion City, Irgel Building #752, Colombo, 09, Sri Lanka

108 Plot 8, Berkley Road, Old Kampala, Uganda

109 5th fl oor The Spark Place, P. Tuazon Street, 10th Ave, 
Araneta Center, Cubao, Quezon City, Philippines

110 Chollerstrasse 37, 6300 Zug, Switzerland

Section 5 Financial statements

191

Registered offi  ce address

111 27/F Trident Tower, 312 Sen. Gil Puyat Avenue, 

Makati City, Metro Manila, Philippines

112 Suite 15A11,Tian Xing Jian Commercial Plaza, 

No. 47 Fuxing Road, Haidian District, Beijing, China

113 National Registered Agents, inc., 160 Greentree Dr Ste 

101, Dover, Kent, DE, 19904, United States

114 30th Floor, Ratu Plaza Offi  ce Tower, Jl. Jend. Sudirman 

Kav 9, Jakarta, 10270, Indonesia

115 C/O Pearson Education, 501 Bolyston St, Boston, 

MA, 02116, United States

116 Suite 3H, No. 6, Block 2, 365 Nong Xin Hua Road, 

Changning District, Shanghai City, China

117 Commerce House, Wickhams Cay 1, P.O. Box 3140, 

Road Town, Tortola, British Virgin Islands

118 P O BOX 905, Carnelian Bay, CA, 96140, United States

119 Zone 1 3F, Jin Mao Tower, No.88 Century Avenue, 

Pilot Free Trade Zone, Shanghai City, China

120 Hermina út 17. 8th fl oor, Budapest, 1146, Hungary

121 79, Corso Buenos Aires, Milan, 20124, Italy

122 Rua Alexandre Dumas 1610, Ch Santo Antonio, 
1 Subsolo, San Paulo, SP, 04717-004, Brazil

123 2F, No.118 East Ti Yu Road, Tianhe District, 

Guangzhou, China

124 5, Rosental, Munich, 80331, Germany

125 The Corporation Trust Incorporated, 351 West 

Camden Street, Baltimore, MD, 21201, United States

126 Ulica Szamocka 8 01-748, Warszawa, Poland

127 Suite 2600, Three Bentall Centre, P.O. Box 49314, 

595 Burrard Street, Vancouver, BC, V7X 1L3, Canada

128 44 Chipman Hill, Suite 1000, Saint Jon, NB, 

E2L 4S6, Canada

129 Rodovia Anhanguera, km 317, 4, Bloco B, módulo 27., 
Jardim Salgado Filho, Ribeirão, Preto, Zip Code 14.079-
000, City of São Paulo, State of São Paulo, Brazil

130 21, Amfi theas Avenue, Paleo Faliro Athens, 

17564, Greece

131 King Fahad Road, Olaya, Riyadh, 58774, 11515, 

Saudi Arabia

132 Derech Ben Gurion 2, BSR Building 9th Floor, 

Ramat Gan, 52573, Israel

133 Thistle House, 4 Burnaby Street, Hamilton, 

HM11, Bermuda

134 3500, 855 – 2nd Street, S.W., Calgary, AB, 

T2P 4K7, Canada

135 Avenida 24 de Julho, Numero 776, Maputo, Mozambique

136 199 Bay Street, Commerce Court West, Suite 2800, 

Toronto, ON, M5L1A9, Canada

Partly owned subsidiaries

Registered Company Name

Country 
of(cid:98)Incorp.

% 
Owned

Reg 
offi  ce

Certiport China Co Ltd

CN

50.69 1

CG Manipal Schools Private Limited NE

Chongqing WSE Training Centre 
Co Ltd

Educational Publishers LLP

GED Domains LLC

GED Testing Service LLC

Heilongjiang WSE Training Centre 
Co Ltd

Heinemann Publishers (Pty) Ltd

Maskew Miller Longman (Pty) 
Limited

Pearson Education Achievement 
Solutions (RF) (Pty) Limited

Pearson South Africa (Pty) Ltd

CN

UK

US

US

CN

SA

SA

SA

SA

Associated undertakings

51

95

85

70

70

95

75

75

97.3

75

2

3

4

5

6

7

8

8

8

8

Registered Company Name

ACT Aspire LLC

Aff ordable Private Education 
Center Inc‡

Avanti Learning Centres Private 
Limited‡

eAdvance Proprietary Limited‡

HE Distributions, LLC

Institute for Private Education 
& Training KSCC*

Intellus Learning, Inc.†

Karadi Path Education Company 
Private Limited‡

Learn Capital Special Opportunities 
Fund I, L.P.‡

Learn Capital Venture Partners II, 
L.P.‡

Learn Capital Venture Partners IIIA, 
L.P.‡

Country 
of(cid:98)Incorp.

% 
Owned

Reg 
offi  ce

US

PH

IN

ZA

US

KU

US

IN

US

US

KY

50

40

9

10

20.9

11

39.57 12

35.3

13

49.02 14

14.5

15

26.25 16

99.59 22

72.93 22

99.00 23

Partly owned subsidiaries & associated 
undertakings company addresses

Registered offi  ce address

1

2

3

4

5

6

7

8

9

Suite 1804, No.99 Huichuan Road, Changning District, 
Shanghai City, China

Lalitpur, Sub-Metropolitan City,-2, Bagmati, Nepal

9-4#, Unit 4, 24 Jintang Street, Yuzhong District, 
Chongqing, China

80 Strand, London, WC2R 0RL, England

C T Corporation System, 4701 Cox Road, Suite 285, 
Glen Allen, Henrico, VA, 23060-0000, United States

The Corporation Trust Company, Corporation Trust 
Center, 1209 Orange Street, Wilmington, New Castle, 
DE, 19801, United States

Room 503, 5F, Xin’an Building, No.238 Xinyang Road, 
Dao Li District, Harbin, China

Auto Atlantic, 4th Floor, Corner Hertzog Boulevard 
and Heerengracht, Cape Town, 8001, South Africa

C/o Corporation Service Company, 2711 Centerville Road, 
Suite 400, Wilmington, Delaware, 19808, United States

10 33rd Floor, Tower One & Exchange Plaza, Ayala Triangle, 

Ayala Avenue, Makati City, Philippines

11 16 Paschimi Marg, Vasant Vihar, New Delhi, DL, 

India

12 Offi  ce 201, Parktown Quarter, Corner 3rd & 7th Avenue, 
Parktown North, Johannesburg 2193. South Africa

13 United Corporate Services, Inc., 874 Walker Road Suite C, 

Dover, Kent, DE, 19904, United States

14 P.O. Box No. 6320, 32038 Hawalli, Kuwait City, 

Kuwait,

15 United States Corporation Agents, Inc., 300 Delaware 
Ave Site 210-A, Wilmington, New Castle, DE, 19801, 
United States

16 3A Dev Regency II, First Main Road, Gandhinagar, 

Adyar, Chennai, TN, India

17 2nd Floor OTS Building, off  Accra-Winneba Road, Kasoa 
second, Kasoa P.O. Box WJ973, Weija, Accra. Ghana

18 Suite 216, No. 127-1 Zhongguancun North Street, 

Haidian District, Beijing, China

19 Calz. de la Naranja # 159, Col. Fracc. Industrial Alice 

Blanco, Naucalpan de Juarez, Edo. De Mex., 
53370, Mexico

Learn Capital Venture Partners, L.P.‡ US

99.15 22

20 10a Hussein Wassef St, Midan Missaha, Dokki Giza, 

12311, Egypt

21 Unit No. 404, New Udyog Mandir 2, Mogul Lane, 
Mahim(West), Mumbai, MH, 400016, India

22 Incorporating Services, Ltd. 3500 S Dupont Way, Dover, 

Kent DE, 19901 United States

23 Campbells Corporate Services Limited, Floor 4, Willow 
House, Cricket Square, Grand Cayman, KY1-9010, 
Cayman Islands

Omega Schools Franchise Limited

Peking University Pearson (Beijing) 
Cultural Development Co., Ltd

Penguin Random House Limited

Penguin Random House LLC

Scala(cid:98)Higher Education , S.C.(cid:98)

Scala(cid:98)Latin America S.A.P.I. de C.V.(cid:98)

Scala(cid:98)Student, S.A. de C.V.(cid:98)

The Egyptian International 
Publishing Company-Longman

GH

CN

UK

US

ME

ME

ME

EG

49.05 17

45

18

47

47

45

45

45

49

4

9

19

19

19

20

Zaya Learning Labs Private Limited‡

IN

20

21

* 
† 

‡  

In liquidation
 Signifi cant infl uence is based on management’s 
assessment
 Accounted for as an ‘Other fi nancial asset’ within 
non-current assets

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192

Pearson plc Annual report and accounts 2016

Five-year summary

All fi gures in £ millions

Sales: By geography*

North America

Core

Growth

Continuing

Discontinued 

Total sales

Adjusted operating profi t: By geography*

North America

Core

Growth

Penguin Random House

Continuing

Discontinued 

Total adjusted operating profi t

2012

2013

2014

2015 
Restated

2016

3,008

1,008

712

4,728

962

5,690

464

103

35

50

652

84

736

2,906

2,940

2,981

910

724

4,540

343

4,883

444

122

32

69

667

55

722

815

713

4,468

312

4,780

480

105

(3)

90

672

51

723

803

768

4,552

–

4,552

420

57

29

129

635

–

635

4,615

1,497

6,112

785

147

932

*   Periods prior to 2013 have not been restated to refl ect the new organisation structure as there is no appropriate basis for restatement of those periods. 

All fi gures in £ millions

Operating margin – continuing

Adjusted earnings

Total adjusted operating profi t

Net fi nance costs

Income tax

Non-controlling interest

Adjusted earnings

Weighted average number of shares (millions)

Adjusted earnings per share

2012

17.0%

2013

13.8%

2014

14.7%

2015

15.0%

2016

13.9%

932

(65)

(200)

(3)

664

804.3

82.6p

736

(72)

(97)

(1)

566

807.8

70.1p

722

(64)

(118)

1

541

810.9

66.7p

723

(46)

(105)

–

572

813.3

70.3p

635

(59)

(95)

(2)

479

814.8

58.8p

All fi gures in £ millions

Cash fl ow

Operating cash fl ow

Operating cash conversion

Operating free cash fl ow

Operating free cash fl ow per share

Free cash fl ow

Free cash fl ow per share

Net assets

Net debt

Return on invested capital (gross basis)

Total adjusted operating profi t

Operating tax paid

Return

Average invested capital

Return on invested capital

Section 5 Financial statements

193

2012

2013

2014

2015

2016

788

85%

657

81.7p

657

81.7p

588

80%

324

40.1p

269

33.3p

649

90%

413

50.9p

413

50.9p

435

60%

255

31.4p

152

18.7p

663

104%

549

67.4p

310

38.0p

5,710

5,706

5,985

6,418

4,348

918

1,379

1,639

654

1,092

932

(65)

867

9,578

9.1%

736

(191)

545

10,130

5.4%

722

(163)

559

9,900

5.6%

723

(129)

594

635

(63)

572

10,317

11,464

5.8%

5.0%

Dividend per share

45.0p

48.0p

51.0p

52.0p

52.0p

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194

Pearson plc Annual report and accounts 2016

Corporate and operating measures

The tables below set out the Group’s non-GAAP measures and reconcile them to the statutory results. Non-GAAP measures are included as 
they are key fi nancial measures used by management to evaluate performance and also for investors to track the underlying operational 
performance of the Group. 

Sales – underlying and constant exchange rate 

Underlying sales movements exclude the impact of acquisitions and disposals (portfolio changes) and are stated at constant exchange 
rates. Portfolio changes are calculated by taking account of the additional contribution (at constant exchange rates) from acquisitions made 
in both the current year and the prior year. For acquisitions made in the prior year we calculate the additional contribution as the sales made 
in the period of the current year that corresponds to the pre-acquisition period in the prior year. We also exclude sales made by businesses 
disposed in either the current year or the prior year. Constant exchange rates are calculated by assuming the average exchange rates in the 
prior year prevailed throughout the current year. These measures enable management and investors to track more easily, and consistently, 
the underlying sales performance of the Group. 

All fi gures in £ millions

Underlying decrease

Portfolio changes

Exchange diff erences

Total statutory sales increase

Underlying decrease

Constant exchange rate decrease

Adjusted income statement

2016

(339)

(63)

486

84

(8)%

(9)%

A reconciliation of the statutory income statement to the adjusted income statement is shown in note 8 to the Group fi nancial statements. 
Note 8 also includes a description of all items included in the reconciliation and an explanation of why each item has been excluded from the 
adjusted income statement. Continuing adjusted income statement measures can be calculated by excluding the ‘discontinued operations’ 
column from the table of adjusted income statements measures in note 8 to the Group fi nancial statements. In 2016 continuing adjusted 
operating profi t is £635m (2015: £672m). 

The key adjusted measures used by management and investors are adjusted operating profi t and adjusted earnings. These measures are 
used by management to evaluate performance and allocate resources to business segments. The measures also enable our investors to 
more easily, and consistently, track the underlying operational performance of the Group and its business segments by separating out those 
items of income and expenditure relating to acquisition and disposal transactions and major restructuring programmes.

Adjusted operating profi t – underlying and constant exchange rate 

Underlying adjusted operating profi t movements exclude the impact of acquisitions and disposals (portfolio changes) and are stated 
at constant exchange rates. Portfolio changes and constant exchange rates for profi ts are calculated in the same way as for sales, as 
described above. These measures enable management and investors to track more easily, and consistently, the underlying profi t 
performance of the Group. 

All fi gures in £ millions

Underlying decrease

Portfolio changes

Exchange diff erences

Total adjusted operating profi t decrease

Underlying decrease

Constant exchange rate decrease

Cash fl ow measures

2016

(141)

(53)

106

(88)

(21)%

(27)%

The Group uses 3 key cash fl ow measures – operating cash fl ow, operating free cash fl ow and free cash fl ow. 

Operating cash fl ow is calculated as net cash generated from operations before the cash fl ow impact of items excluded from the adjusted 
income statement plus dividends from joint ventures and associates; capital expenditure on property, plant and equipment and intangible 
software assets; proceeds from the sale of property, plant and equipment and intangible software assets; and less fi nance lease principal 
payments. Operating cash fl ow is reconciled in note 32 of the Group fi nancial statements. Operating cash fl ow is included as a non-GAAP 
measure in order to align the cash fl ows with the corresponding adjusted profi t measures. 

Section 5 Financial statements

195

Cash fl ow measures continued

In addition to operating cash fl ow the Group also presents operating free cash fl ow and free cash fl ow as non-GAAP measures as they are 
commonly used by investors to measure the cash performance of the Group. 

Operating free cash fl ow is calculated as operating cash fl ow less operating tax paid and less operating fi nance costs paid. Operating free 
cash fl ow is reconciled in note 32 of the Group fi nancial statements. 

Free cash fl ow is calculated as operating free cash fl ow including the cash fl ow impact of items excluded from the adjusted income 
statement plus non operating tax received and paid. Free cash fl ow is reconciled in note 32 of the Group fi nancial statements. 

In addition to the 3 key cash fl ow measures the Group also uses a cash conversion ratio and a free cash fl ow per share ratio, both of which 
are reconciled in the table below. These ratios are included as non-GAAP measures as they are used by management and investors to 
measure underlying cash generation by the Group. 

All fi gures in £ millions

Adjusted operating profi t

Operating cash fl ow

Cash conversion (operating cash fl ow ÷ adjusted operating profi t)

Free cash fl ow

Weighted average number of shares in issue (millions)

Operating free cash fl ow per share

Free cash fl ow per share

Net debt and EBITDA

2016

635

663

104%

310

814.8

67.4p

38.0p

2015

723

435

60%

152

813.3

31.4p

18.7p

Net debt is reconciled in Note 19 of the Group fi nancial statements. Earnings before interest, tax, depreciation and amortisation (EBITDA) is 
calculated as total adjusted operating profi t less depreciation on property, plant and equipment and less software amortisation – it is 
reconciled in the table below. The net debt / EBITDA ratio is included as a non-GAAP measure as it is commonly used by investors to 
measure balance sheet strength.

All fi gures in £ millions

Adjusted operating profi t

Depreciation (excluding items included in ‘major cost of restructuring’)

Software amortisation (excluding items included in ‘major cost of restructuring’)

EBITDA

Net debt

Net debt / EBITDA ratio

Return on invested capital

2016

635

80

70

785

1,092

1.4x

2015

723

75

74

872

654

0.8x

Return on invested capital (ROIC) is calculated as adjusted operating profi t less operating cash tax paid expressed as a percentage of 
average invested capital. Invested capital includes the original unamortised goodwill and intangibles. Average values for total invested 
capital are calculated as the average monthly balance for the year. ROIC is included as a non-GAAP measure as it is used by management 
and investors to track investment returns and by management to help inform capital allocation decisions within the business.

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Adjusted operating profi t

Operating tax paid

Return

Average goodwill and other intangibles

Average net operating assets

Average invested capital

Return on invested capital

2016

635

(63)

572

9,468

1,996

2015

723

(129)

594

8,715

1,602

11,464

10,317

5.0%

5.8%

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196

Pearson plc Annual report and accounts 2016

Shareholder information

Pearson ordinary shares are listed on the London Stock Exchange 
and on the New York Stock Exchange in the form of American 
Depositary Receipts.

A postal dealing service is also available through Equiniti. 
Please telephone 0371 384 2248* for details or log on to 
www.shareview.co.uk to download a form.

Corporate website

ShareGift

The investors’ section of our corporate website www.pearson.com/
investors.html provides a wealth of information for shareholders. 
It is also possible to sign up to receive e-mail alerts for reports and 
press releases relating to Pearson at www.pearson.com/news/
media/email-alert-signup.html

Shareholders with small holdings of shares, whose value makes 
them uneconomic to sell, may wish to donate them to ShareGift, the 
share donation charity (registered charity number 1052686). Further 
information about ShareGift and the charities it has supported may 
be obtained from their website, www.ShareGift.org or by contacting 
them at ShareGift, PO Box 72253, London, SW1P 9LQ.

Shareholder information online

Shareholder information can be found on our website 
www.pearson.com/investors/investor-information.html

Our registrar, Equiniti, also provides a range of shareholder 
information online. You can check your holding and fi nd 
practical help on transferring shares or updating your details 
at www.shareview.co.uk. For more information, please contact 
our registrar, Equiniti, Aspect House, Spencer Road, Lancing, 
West Sussex, BN99 6DA. Telephone 0371 384 2233* or, for 
those shareholders with hearing diffi  culties, textphone 
number 0371 384 2255*.

Information about the Pearson share price

The company’s share price can be found on our website at 
www.pearson.com. It also appears in the fi nancial columns of 
the national press.

2016 dividends

Interim

Final

Payment date

Amount per share

16 September 2016

18 pence

12 May 2017

34 pence

Payment of dividends to mandated accounts

Should you elect to have your dividends paid through BACS, this can 
be done directly into a bank or building society account, with the tax 
voucher sent to the shareholder’s registered address. Equiniti can 
be contacted for information on 0371 384 2043*.

Dividend reinvestment plan (DRIP)

The DRIP gives shareholders the right to buy the company’s shares 
on the London stock market with their cash dividend. For further 
information, please contact Equiniti on 0371 384 2268*.

Individual Savings Accounts (ISAs)

Equiniti off ers ISAs in Pearson shares. For more information, 
please go to www.shareview.co.uk/dealing or call customer 
services on 0345 300 0430*.

Share dealing facilities

Equiniti off ers telephone and internet services for dealing in Pearson 
shares. For further information, please contact their telephone 
dealing helpline on 03456 037 037* or, for online dealing, log on 
to www.shareview.co.uk/dealing. You will need your shareholder 
reference number as shown on your share certifi cate.

American Depositary Receipts (ADRs)

Pearson’s ADRs are listed on the New York Stock Exchange and 
traded under the symbol PSO. Each ADR represents one ordinary 
share. For enquiries regarding registered ADR holder accounts 
and dividends, please contact Bank of New York Mellon, 
Shareholder Correspondence (ADR), PO Box 30170, College 
Station, TX 77842-3170, telephone 1 (866) 259 2289 (toll free 
within the US) or 001 201 680 6825 (outside the US). Alternatively, 
you may e-mail shrrelations@cpushareownerservices.com 

Voting rights for registered ADR holders can be exercised through 
Bank of New York Mellon, and for benefi cial ADR holders (and/or 
nominee accounts) through your US brokerage institution. Pearson 
will fi le with the Securities and Exchange Commission a Form 20-F.

* Lines open 8.30 am to 5.30 pm Monday to Friday (excluding UK public holidays).

Share register fraud: protecting your investment

Pearson does not contact its shareholders directly to provide 
recommendation advice and neither does it appoint third parties 
to do so. As required by law, our shareholder register is available for 
public inspection but we cannot control the use of information 
obtained by persons inspecting the register. Please treat any 
approaches purporting to originate from Pearson with caution.

For more information, please log on to our website at 
www.pearson.com/investors/managing-your-shares/share-register-
fraud.html

Tips on protecting your shares

Keep any documentation that contains your shareholder reference 
number in a safe place and shred any unwanted documentation
Inform our registrar, Equiniti, promptly when you change address
Be aware of dividend payment dates and contact the registrar 
if you do not receive your dividend cheque or better still, 
make arrangements to have the dividend paid directly into 
your bank account
Consider holding your shares electronically in a CREST account 
via a nominee.

2017 fi nancial calendar

Ex-dividend date

Record date

Last date for dividend reinvestment election

Annual General Meeting

Payment date for dividend and share purchase date for 
dividend reinvestment

6 April 

7 April

20 April

5 May

12 May

Reliance on this document

The intention of this document is to provide information to 
shareholders and is not designed to be relied upon by any other 
party or for any other purpose.

Forward-looking statements

Except for the historical information contained herein, the matters 
discussed in this document include forward-looking statements. 
In particular, all statements that express forecasts, expectations 
and projections with respect to future matters, including trends in 
results of operations, margins, growth rates, overall market trends, 
the impact of interest or exchange rates, the availability of fi nancing, 
anticipated cost savings and synergies and the execution of 
Pearson’s strategy, are forward-looking statements. By their nature, 
forward-looking statements involve risks and uncertainties because 
they relate to events and depend on circumstances that will occur 

in future. They are based on numerous assumptions regarding 
Pearson’s present and future business strategies and the 
environment in which it will operate in the future. There are 
a number of factors which could cause actual results and 
developments to diff er materially from those expressed or implied 
by these forward-looking statements, including a number of factors 
outside Pearson’s control. These include international, national and 
local conditions, as well as competition. They also include other risks 
detailed from time to time in Pearson’s publicly-fi led documents 
and you are advised to read, in particular, the risk factors set out in 
this document. Any forward-looking statements speak only as of 
the date they are made, and Pearson gives no undertaking to 
update forward-looking statements to refl ect any changes in its 
expectations with regard thereto or any changes to events, 
conditions or circumstances on which any such statement is 
based. Readers are cautioned not to place undue reliance on such 
forward-looking statements.

Designed and produced by Friend. www.friendstudio.com
Print: Pureprint Group

Illustrations
Tang Yau Hoong, p10 tangyauhoong.com
Lucy Vigrass, p28 and p112 lucyvigrass.co.uk
Lauren Rolwing, p56 laurenrolwing.com

Front cover photograph
Christof Van Der Walt, South Africa

Pearson has supported the planting of 71.5 square metres of new native woodland with 
the Woodland Trust, helping to remove 2.86 metric tonnes of carbon dioxide generated 
by the production of this report and associated documents.

This report has been printed on Edixion Challenger Off set which is FSC® certifi ed and 
made from 100% Elemental Chlorine Free (ECF) pulp. The mill and the printer are both 
certifi ed to ISO 14001 environmental management system and registered to EMAS the 
eco management Audit Scheme. The report was printed using vegetable-based inks by 
a CarbonNeutral® printer.

www.pearson.com
@pearson

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