Quarterlytics / Pearson

Pearson

pson · LSE
Claim this profile
Ticker pson
Exchange LSE
Sector
Industry
Employees 10,000+
← All annual reports
FY2017 Annual Report · Pearson
Sign in to download
Loading PDF…
P

e

a

r

s

o

n

A

n

n

u

a

l

r

e

p

o

r

t

a

n

d

a

c

c

o

u

n

t

s

2

0

1

7

The future  
of learning

Pearson Annual report and accounts 2017

 
 
 
 
 
In this report

Strategic report

01 Overview

02 Our KPIs

04 About Pearson 

06 Chairman’s introduction

08 CEO’s strategic overview

12 Our strategy in action

12 Market trends

13 Our strategy

22

24

Efficacy

Sustainability

34 Our performance

34

Financial review

42 Operating performance

48 Risk management

50 Principal risks and uncertainties

Governance

Financial statements

62 Governance overview 

64

Leadership and effectiveness

76 Accountability

86

Engagement

90 Remuneration

106 Additional disclosures

110 Statement of Directors’ responsibilities

112 Independent auditor’s report to the members 

of Pearson plc

118 Group accounts

178 Parent company accounts

190 Five-year summary

192 Financial key performance indicators

196 Shareholder information

BC Principal offices worldwide

Helping create the future of learning

In this report we have included employee interviews from around our business to 
showcase how Pearson’s people are helping create the future of learning.

CC

KE

Cedrick Collomb  
Senior Vice President for  
Global Product Technology 

Kate Edwards  
Senior Vice President  
Efficacy & Research

19

IS

Indika Senadhira  
Senior Manager, Software 
Engineering, Pearson Technology 
Delivery Centre

23

AC

Alvaro Castro  
Product Management Analyst, 
Pearson Test of English

33

41

Strategy and performance reporting The 
strategic report up to and including p60 is 
formed of three sections: ‘Overview’, ‘Our 
strategy in action’ and ‘Our performance’, and 

was approved for issue by the Board on  
14 March 2018 and signed on its behalf by:

Coram Williams Chief Financial Officer

0101

At Pearson we have a clear mission:  
to help people make progress in their lives 
through learning. 

We are focusing on the changing needs of the world’s education markets, 
and our strategy is to combine content and assessment, powered by 
services and technology, leading to more effective teaching and 
personalised learning at scale.

That is at the heart of what we do and is reflected through our three 
strategic priorities: We are growing market share through our  
digital transformation, focusing on structural growth markets and 
becoming a simpler and more efficient business. 

  See Our strategy, p13

This will enable us to drive innovation by providing more authentic learning 
and assessment experiences, helping more learners around the globe  
build their skills and be better prepared for the future world of work.

Pearson products provide:

1

Better learning

“I can’t imagine  
a better way to learn.

 “The digital experience that students get  
can really shape their understanding of the 
subject – it gives them a real world feel, with 
first class pedagogy and assessment built in.”

2

Anywhere,  
anytime technology

 See case study on p15

N  I N

SI G

Pearson author Glenn Hubbard on why he and partner 
Anthony P O’Brien are transforming their classic textbook  
from print format into a digital education experience.

3

Real-time feedback

 See case study on p43

 See case study on p15

Section 1 Overview02

Pearson plc Annual report and accounts 2017

Our KPIs

Financial measures

We measure our progress 
against three broad categories 
of KPIs: financial, business and 
non-financial measures.

These two pages summarise 
performance against all of 
these KPIs. More details on 
the performance, trends and 
factors influencing select  
KPIs are described within the 
relevant sections throughout 
this report.

R  

 See how we link strategy to how management is 
rewarded on p90.

Maintain long-term growth

Indicator

Sales  R

Adjusted operating 
profit  R

Operating profit

2017 Underlying change

Reference

£4,513m
£576m1

-2% p35 

-9% p35 

£451m2 

n/a

Deliver sustainable returns

Indicator

2017

Headline change

Reference

Adjusted earnings  
per share  R

Basic earnings 
per share

Return on invested 
capital (gross basis)  R

One year total 
shareholder return  R

Dividend per share

54.1p1 

49.9p2 

-8% p36 

n/a

4.3% 

-0.7
percentage points

p36 

-4.5%3 

17p

-67%

p7 

Manage our cash and balance sheet

Indicator

2017

Headline change

Reference

Operating cash flow  R £669m1 
Net cash generated 
from operations

£462m2 

+1% p37 

-11%

Net debt

£432m

+60% p37 

1 

 See p36–38 for an explanation of these alternative performance measures  
and p192–195 for full reconciliation of the numbers to the equivalent 
statutory measure and definitions of headline and underlying variances.

2  Equivalent statutory measure.
3  Source: Datastream.

Our KPIs

Section 1 Overview

0303

Business measures

Non-financial measures

1

  Grow market share through digital 
transformation of our courseware 
& assessment businesses  R

Indicator

2017 Digital revenues4

  Digital: 32%

  Digitally enabled: 27%

  Non-digital: 41%

US higher education 
courseware

US assessment

UK assessment5

Performance Reference

p14 

p14 

p14 

p14 

Market position: #1

Market position: #1
Market position: #1

4  Excluding GEDU, WSE and US K-12 courseware.
5 

Includes both vocational and general qualifications.

2

  Invest in structural  
growth markets

Indicator

Virtual schools 
(Connections)

Global online program 
management

Global professional 
testing (Pearson VUE)

English

Performance Reference

Market position: #2 p16 

Market position: #1

Market position: #1

Market position (courseware): #2
Market position (testing): #3

p16 

p16 

p16 

3

  Become simpler  
& more efficient  R

Indicator

Expected cost savings 
2017-2020 programme6

Restructuring costs  
in 2017

Planned headcount  
reduction 2017-2020 
programme

Performance

Reference

c.£300m p18 

£79m

c.3,000 p18 

6  Phased plan first presented on August 4 2017, based on December 2016  

FX rates. Note: A significant part of these costs and savings are in US Dollar 
and other non-Sterling currencies and so subject to FX movements over  
the implementation timeframe.

Talent & employee engagement

Indicator

Executive team’s achievement of 
quarterly employee engagement 
milestones

% of Senior Leadership Group with 
development goals

Employees taking at least one  
course on Pearson’s internal training 
programme, PearsonU

Performance

Reference

100% p27 

89% p27 

83% p27 

Strengthen brand & reputation

Indicator

Performance

Change

Reference

Awareness of Pearson 
among teachers, 
learners and parents

Favourability of those 
aware of Pearson

59% 

+2
percentage points

89% 

+1
percentage points

Deliver gender diversity

Indicator

Performance

Change

Reference

Female Board 
members

Female senior 
managers7

Female employees

30% 

30% 

61% 

no change

p29 

-2% p29 

+1% p29 

7  Two reporting lines from the Chief Executive.

Reduce our carbon footprint

Indicator

Performance

Change

Reference

Global greenhouse 
gas emissions  
(Metric Tonnes of CO2e)

104,384 

-17% p29 

Maintain investment in communities  
& social innovation

Indicator

Performance

Change

Reference

Target 1% or  
more of adjusted 
pre-tax profits

£7.2m 

+1.4% p31 

04

About Pearson

Pearson is the world’s learning company, 
providing a range of products and  
services to help people across different 
learning stages make measurable  
progress in their lives.

Where we operate

Sales by geography

We operate in 70 markets worldwide, with a focus on those below.  
We report by geography because this is how we deliver learning:  
through providing a range of educational products and services to 
institutions, governments, professional bodies and individual learners   
in our key markets around the world, helping people everywhere  
aim higher and fulfil their true potential. 

 North America

 Core markets

 Growth markets

Sales

£2,929m 

Sales

£815m 

Sales

£769m 

Our largest market including 
all 50 US states and Canada. 

Our international business  
in established and mature 
education markets including 
the UK, Australia, Italy,  
France, Germany, Spain, 
Poland, Singapore,  
Malaysia and Vietnam.

Our growth markets in 
emerging and developing 
economies, with investment 
priorities in Brazil, India, 
South Africa, Mexico,  
Hong Kong & China,  
and the Middle East.

Pearson plc Annual report and accounts 2017What we offer

Sales by products and services

0505

We provide content, assessment and digital services to schools, colleges 
and universities, as well as professional and vocational education  
to learners to help increase their skills and employability prospects. 
Increasingly, we do this through partnership models where we bring 
investment, expertise and scale to help deliver better learning outcomes.

 Courseware

 Assessment

 Services

Sales

49% 

Sales

30% 

Sales

21%

We provide world-leading 
educational content  
for use in both traditional  
and digital learning. 

We provide assessment 
services to measure and  
validate learner progress,  
and to certify competency.

We provide integrated 
services that help educational 
institutions improve  
learner outcomes.

Courseware

Assessment

Services

Higher Education 

Schools 

Online Program Management 

Our personalised course content and digital 
resources help educators build knowledge and 
unlock learners’ potential. We increasingly  
sell direct to consumers and to educational 
institutions so students can come to class 
completely prepared from 
day one. This helps drive 
better learning experiences 
and outcomes.

We partner with US educators and districts to 
develop new, personalised ways of learning 
through effective, scalable assessments that 
measure 21st century skills and inform instruction 
for all learners. In the UK, Pearson is a market-
leading, award winning organisation offering 
academic and vocational qualifications. We’re 
leading the adoption of AI (Artificial Intelligence)  
in assessment to support better learning.

Pearson helps higher education institutions 
launch or expand online degree programs 
enabling them to increase enrolments,  
support online learning, boost graduation  
rates and deliver on 
employability.

  See case study, p15

  See case study, p45

Virtual schools 

Schools 

Professional certification 

Our content business for schools in the US,  
UK and globally provides educational 
instructional resources, curriculum materials, 
digital learning tools and assessments to  
help to educate children across the world. 
Going forward, we are focusing 
our school content business on 
markets outside the US.

English 

Pearson English language teaching develops 
courses, qualifications and learning tools  
to make teaching English easier. 

We help organisations measure and make 
improvements to ensure the success of 
employees and learners. Test owners and  
test takers across the world choose us to  
help develop, manage, deliver and grow their 
computer-based testing programmes. With the 
industry’s most secure testing environments, 
we’re the leader in computer-based testing.

  See case study, p42

Clinical assessment 

We provide assessment solutions to help 
professionals through the identification and 
management of barriers to learning and 
functioning in daily life. Our wide range of 
assessment and intervention products are used 
by psychologists, speech language pathologists, 
occupational therapists, counselors, human 
resources and talent management professionals. 

English 

Our fast-growing test, Pearson Test of English 
Academic, is the world’s leading computer-based 
test of English for study abroad and immigration.

Connections Education is an accredited 
provider of high-quality, highly accountable 
virtual education solutions for students  
in grade K–12, including 
online schools, online 
courses, instructional 
tools and more.

  See case study, p17

Fully integrated programmes 

Our sistemas businesses offers a complete 
package of products and services for private  
and public K-12 schools in Brazil. We provide 
courseware, educational assistance, professional 
development, management consulting and 
marketing support, as well as digital content.  
In India we offer similar whole-school academic 
partnerships called MyPedia.

  See interview on p47

English 

Leading the English learning market in Brazil, 
we offer a diverse methodology in a franchising 
based model to help learners improve their 
lives  by learning a second language.

Link to strategic priorities  1  Grow share through digital transformation  2  Invest in structural growth markets   See Our strategy, p13–21

Section 1 Overview 
 
 
 
 
06

Chairman’s introduction
“2018 is a pivotal year for Pearson – it is the 
first in several when Pearson is expected  
to return to underlying profit growth.”

Dear shareholders,

This has been an important year in the 
company’s transformation and significant 
progress has been made in 2017. On an 
operational level, the company has 
stabilised and, for the first time in several 
years, Pearson has met both internal  
and external expectations. We are still in  
the midst of a transformation and the 
environment in our largest business,  
US higher education courseware, remains 
challenging. However, we continue to  
take action and have a good handle on  
these challenges, as well as on the growth 
opportunities in other parts of our business, 
leaving us well placed to meet our long-term 
aspiration to be the leader in digital learning. 

From a Board perspective, management is 
faithfully executing on our strategy, as seen 
through the actions taken to simplify the 
company, focus our portfolio, invest in our 
digital capabilities and invest in growth 
opportunities that will drive the future of 
Pearson. 2017 performance provides a  
solid foundation from which to build,  
with Pearson aiming to return to  
underlying profit growth in 2018.

Overseeing our strategic progress

The Pearson strategy must meet the 
evolving demands of learners while 
delivering sustainable returns to 
shareholders. Pearson meets those 
demands by combining world-class content 
and assessment, powered by services  
and technology, to support more effective 
teaching and personalised learning at  
scale. To deliver on the strategy, Pearson is 
focused on three priorities:

1.  Grow share through the digital 

transformation of our courseware  
and assessment businesses

2.  Invest in the biggest structural  

growth markets

3.  Simplify the company, becoming  
more efficient and delivering  
better customer experiences.

Sidney Taurel 
Chairman

In the latter part of the year, Pearson also 
agreed the sale of two of its direct delivery 
businesses – GEDU and Wall Street English. 
Pearson has raised £2.4bn from strategic 
disposals since 2015, which has helped 
Pearson greatly strengthen its balance 
sheet, reinvest back into the business  
and return excess capital to shareholders.  
In October 2017, Pearson commenced a 
share buyback programme, completed on 
16 February 2018, repurchasing a total of 
42.8m shares at an average price of 700p.

Shareholder returns

It is my job to ensure that capital is allocated 
appropriately on behalf of our shareholders. 
I know that shareholders are disappointed 
about the reduction of the dividend in 2017. 
This was not a decision the Board took 
lightly and it reflects a continued focus  
on maintaining a strong balance sheet, 
investing in Pearson’s digital transformation 
and sustaining a solid investment-grade 
credit rating.

A key tenet of the strategy is investment  
in content and technology to ensure 
Pearson has the skills and platforms to keep 
its products relevant, to become more agile 
in its digital capabilities, and to provide a 
robust infrastructure to deliver efficiencies. 
In turn, these will help Pearson win market 
share with products that deliver better 
outcomes, provide better customer 
experiences and deliver sustainable 
long-term growth, driving greater value  
for shareholders. You can read more  
about these priorities on p13–21.

Our simplification journey

Pearson enters 2018 in a strong financial 
position because of tight management of 
costs, actions to simplify the portfolio and a 
sharper focus on the biggest opportunities – 
areas that are consistent with our previously 
announced simplification strategy. In July 
2017, the Board sanctioned the sale of  
a 22% stake in the Penguin Random House 
venture to Pearson’s joint venture partner 
Bertelsmann, and the recapitalisation of its 
remaining 25% stake in the business. 

Governance at Pearson

Leadership and effectiveness

Accountability

Board members challenge and debate 
strategy, performance, responsibility and 
accountability to ensure that the decisions 
we make are robust. Board activity and 
performance are assessed annually. 

Detailed risk assessment and management 
information shapes all strategic and 
operational decisions, with clearly defined 
Board and management responsibilities 
and processes.

Engagement

Remuneration

Building strong relationships with our 
diverse stakeholders is crucial to our 
sustainable success. We aim to engage 
through many forums, and channels,  
to build trust. 

See our Governance report on p61–110 

Our remuneration policy aligns with 
strategy and adapts to market conditions 
and performance.

See our Remuneration report  
on p90–105 

Pearson plc Annual report and accounts 2017Chairman’s introduction

Key performance indicators  Deliver sustainable returns

Total shareholder return (Five years % change)

Dividend per share in fiscal year (pence)

-20.9%

70.0

82.6

63.0

57.2

-20.9

17p

51p

52p

52p

48p

0707

17p

STOXX
600 Media

FTSE All-
Share Media

FTSE
All-Share

FTSE 100

Pearson

2013

2014

2015

2016

2017

Five-year TSR in 2017 was -20.9% which compares with a 57.2% return on the  
FTSE 100 Index of large UK listed companies. Our recent share price performance 
has been disappointing but we are confident that the plans and strategy laid out in 
this report will continue to make Pearson a simpler, stronger company, and that 
they set the company up for a sustained period of growth and value creation.

We cut our dividend in 2017 to reflect portfolio changes, increased product 
investment and challenging market conditions in our largest business. Our intention 
is to pay a sustainable and progressive dividend that is comfortably covered by  
the earnings of our ongoing business, excluding any contribution from our stake  
in Penguin Random House.

Our stated objective in the long term is  
to rebuild our payment to shareholders, 
reflecting the Board’s long-standing 
confidence in the strong future cash 
generation of Pearson. At this stage, we are 
focused on striking the right balance 
between short-term shareholder reward  
and investing in the long-term success of  
the business. As a result, the proposed final 
dividend payment for 2017 is 12p per share, 
taking the full year dividend to 17p per share. 

the remuneration section of this report on 
p90–105, and I would like to thank those 
who helped us refine our proposals.

More broadly, our Board members  
have been engaging with educators, 
learners, community and thought leaders, 
and other stakeholders in a variety of  
ways. This remains an ongoing area of  
focus for us – you can read more about our 
engagement in the governance section  
on p61–110.

Board engagement with our investors and 
company stakeholders

Investing in world-class talent

The 2017 financial year has been one of 
significant engagement with our 
shareholders. I have enjoyed spending  
time throughout the year with many of  
you to ensure that we maintain an open, 
transparent dialogue, keep you updated  
on our strategy and receive your inputs. 

Since May 2017, Elizabeth Corley, who chairs 
the Pearson Remuneration Committee,  
has led our work to engage with investors in 
connection with Pearson’s remuneration 
policy and to listen to your concerns. It is 
clear that shareholders and other 
stakeholders would like our approach to 
remuneration to be simple and transparent, 
closely linked to our strategy and the 
company’s performance.

We have worked hard to develop an 
approach that the majority of our 
shareholders can support. Elizabeth 
explains our approach in more detail in  

A company that is moving to a digital-first 
model needs to have the best and brightest 
talent to help guide it through the transition. 
I am pleased that in 2017 we made a 
number of significant hires – at Board  
and Executive level, as well as across the 
entire company. 

Over the last few years we have further 
strengthened the composition of our  
Board through the addition of more 
technology knowledge, more international 
experience and greater depth regarding 
transformation. For example, Michael 
Lynton joined us as an Independent 
Non-Executive Director on 1 February 2018. 
Michael was formerly Chairman and CEO  
of Sony Entertainment, and CEO of Sony 
Pictures Entertainment before that. He is 
currently Chairman of Snap Inc., the owner 
of messaging start-up Snapchat, and brings 
a wealth of experience and expertise. 

I believe we have a strong and experienced 
Board, fully engaged with the business and 
focused on helping guide Pearson back  
to growth. All across Pearson, there is a 
focus on developing necessary skills and 
capabilities to ensure Pearson has the  
right talent, building a market-leading, 
digital-first business. 

Looking ahead

Pearson has an important role to play  
in supporting customers across the  
globe to make progress in their lives  
through learning. This encapsulates  
our work to build a more digital and 
sustainable business. 

2018 is a pivotal year for Pearson – it is the 
first in several when Pearson is expected  
to return to underlying profit growth. The 
Board is confident management has a good 
plan to deliver on this guidance and that  
the strategy is working. Longer term, we are 
excited about the significant growth 
opportunities globally and about delivering 
sustainable long-term growth to drive 
shareholder value.

Thank you for your ongoing support  
of Pearson.

Sidney Taurel Chairman

Section 1 Overview08

CEO’s strategic overview
“We are optimistic about what the  
future holds and expect to make  
further progress in 2018.“

Dear shareholders,

The global opportunity

In 2017, in a challenging trading 
environment, we made an adjusted 
operating profit of £576m – at the top end  
of our guidance range – and we reported 
adjusted earnings per share of 54.1p.  
We continued to invest in the digital 
transformation and simplification of the 
company. We have further strengthened 
our balance sheet, ending the financial year 
with net debt of £432m. We expect to make 
further progress in 2018, and over the next 
three years, we will start growing again,  
in a sustainable way.

Returns to shareholders

As a result of our strong cash flow 
generation and proceeds from the further 
simplification of our portfolio, we launched 
a £300m share buyback during 2017,  
which was completed on 16 February 2018, 
repurchasing a total of 42.8m shares  
at an average price of 700p. This was 
accompanied by a significant cut in the 
dividend. While difficult, this ensures that 
we can continue to invest in the business  
to drive long-term growth and a sustainable 
and progressive dividend going forward. 
This will enable us to deliver value for  
our shareholders.

Globally, there continues to be a 
tremendous opportunity in education.  
The estimated global spend is £3.6tn* per 
year. Currently only 2%* of that spend is on 
digital but we expect that to grow. But what 
does digital, look like in effective practice?  
It means moving to a world of better 
learning – anywhere, anytime, with real time 
feedback – driving better outcomes and 
more meaningful learning experiences. 

It means better understanding not just what 
works, but how it works and in what context. 
That is what our commitment to efficacy – 
and reporting on the impact of the use our 
products on learning outcomes – is about. 
We made that commitment in 2013 and,  
as promised, this year we release audited 
efficacy reports. We are listening to the 
challenges and opportunities faced by 
teachers and students, and designing and 
developing products based on learning and 
data science – all with a focus on helping 
them achieve the outcomes that matter 
most. Technology has changed how,  
when and where learning takes place.  
With our scale and resources, brand and 
commitment to digital, we are in a unique 
position to make a significant mark on the 
future of learning.

Put simply, we need to give flexibility  
to students, arming them with the 
opportunities to learn in modern, innovative 
ways, so they have the foundational 
knowledge and the 21st century skills  
to not only adapt but succeed.

*  Source: Citi GPS: Global Perspectives & Solutions, July 2017.

John Fallon 
Chief Executive

Our diverse global customer base shares 
common values of wanting to have more 
control of their futures in an increasingly 
uncertain world. We can enable them to  
do that by helping drive better engagement 
and by helping learners realise the true 
economic value of education – and how it 
helps them make progress. Our focus is on 
giving the next generation of learners the 
confidence to be successful no matter  
what they do. Read more on our approach 
to creating value for all our stakeholders  
on p20–21.

It is with this in mind that Pearson is 
accelerating its move to digital. We are 
creating products and services to help 
people teach, learn and grow in new and 
powerful ways, while fostering a culture  
of continuous innovation that will ensure  
we stay relevant over time. Through this 
transformation, our products will deliver:

  Better learning. Our technology inspires 
more personalised, flexible and engaging 
learning that delivers better outcomes

  Anywhere, anytime technology. Our 
technology gives people the freedom  
and flexibility they crave, giving them  
the control over when, where and how  
they learn

  Real-time feedback. Our innovative online 
products and services provide real-time 
personalised feedback so that teachers  
and faculty can see where they might need 
to adjust their lessons, and learners can 
focus where they need to.

This focus on understanding the evolving 
needs of learners and on innovating to 
anticipate and meet those needs drives 
everything we do.

Pearson plc Annual report and accounts 2017CEO’s strategic overview

Our strategy and priorities

Our mission at Pearson is to help people 
make progress in their lives through 
learning. To deliver our purpose, we have  
a vision to be the trusted gateway to  
lifelong learning.

In order to deliver on this vision, there are 
three areas of focus:

1.  We will grow share through the digital 
transformation of our courseware and 
assessment businesses

2.  We will invest to build our businesses  

in structurally growing markets  
more quickly

3.  We will simplify our company to be more 
efficient and to deliver a much better 
experience to our customers.

We need to leverage our core strengths  
in content and assessment powered by 
services and technology to bring more 
effective teaching and personalised  
learning at scale.

Gain share through our digital 
transformation

This will help us satisfy changing learner 
consumption preferences and transition  
our assessment businesses to deliver  
fewer, smarter tests.

The single biggest opportunity to gain share 
through our digital transformation is in US 
higher education courseware, which makes 
up 28% of product contribution. These 
profits have declined over the last few  
years due to the challenges we face in this 
business, which will continue for the next 
couple of years.

0909

More  
effective  
teaching and  
personalised  
learning at  
scale

Our strategy

Our business

CONTENT

ASSESSMENT

Powered by services and technology

Our strategic priorities

1

2

3

Grow market share through digital transformation

Invest in structural growth markets

Become simpler and more efficient

  Fostering complex skills: using machine 
learning to improve and accelerate essay 
grading and student feedback in US higher 
education courseware

  Personalised pathways: providing adaptive 
practice and learning in maths and  
the sciences in US higher education 
courseware

  Intelligent tutoring: partnering with IBM 
Watson to embed tutoring dialogue into 
our courseware products to help students 
when they need it most

  Natural Language Processing:  
partnering with Microsoft Research Asia  
to integrate AI capabilities into English 
language learning curriculum in China.

 See Our strategy, p13

However, we are making good progress in 
shifting the business from ownership to ‘pay 
for use’, which is a much more viable and 
sustainable model. We are doing this by 
ensuring the business is significantly more 
digital, prioritising access to content over 
ownership and transacting more product 
directly to consumers and institutions. Last 
January, we lowered the price on thousands 
of eBook rentals, and we also launched a 
new print rental programme. Our ‘Inclusive 
Access’ model gives convenience and better 
value to students and is a direct-to-
institution model that allows students to 
have materials for their course on day one.

We are building a Global Learning Platform, 
which is a single, cloud-based platform 
that’s highly scalable and more reliable,  
and allows us to innovate faster and support 
a lifelong learning ecosystem for hundreds 
of millions of learners.

We also know that getting to market more 
quickly and improving our agility will help  
us win. To that end, we are making a record 
level of investment in our business each 
year – over £700m annually – to drive and 
scale innovation at Pearson. Some recent 
examples include:

Section 1 Overview10

CEO’s strategic overview

Invest in structural growth markets

Our second strategic priority is to invest  
in structural market opportunities.  
That means investing and growing share  
in our fastest-growing businesses across 
Pearson, such as:

Professional Certifications (Pearson VUE), 
which helps more than 450 credential 
owners across the globe develop, manage, 
deliver and grow their assessment 
programmes.

Virtual Schools (Connections Academy), 
which provides high-quality online 
education for c.78,000 K-12 students  
in the US.

English language learning curriculum, 
instruction and assessment, including  
our fast-growing Pearson Test of English 
Academic, the only fully digital test which 
offers a convenient way for people to 
demonstrate their English language 
proficiency as a gateway for other 
opportunities.

Online Program Management, which  
helps colleges and universities take  
their programmes online and improves 
access for learners who cannot attend a 
brick-and-mortar school.

Become a simpler and more  
efficient company

Our third strategic priority is to become  
a simpler and more efficient company, 
phasing out dated technologies and 
systems, eliminating duplication and 
streamlining operations.

As many of you know, we removed more 
than £650m in cost between 2013 to 2016.  
In 2017, we announced our plans to deliver 
another £300m in cost savings over a 
three-year period by further simplifying  
our technology, increasing the use of shared 
service centres and standardising our 
processes. This will reduce Pearson’s 
employee base by roughly 3,000 roles but, 
more importantly, it will improve the way we 
operate as a company and respond to the 
needs of a changing educational landscape.

Looking ahead

We are optimistic about what the future 
holds and expect to make further progress 
in 2018. At the same time, we know that we 
will continue to see challenging headwinds 
in US higher education courseware for the 
next few years, and we’ve planned for that. 
We will offset these headwinds by the 
broader 70% of Pearson that is stabilising  
or growing, by creating further cost 
efficiencies, and by the strength of our cash 
flow generation and our balance sheet.

It won’t be easy, and it will take time. 
However, I am confident that we will deliver 
because no other learning company can 
match our scale, investment and expertise, 
which includes the incredible, mission-
driven talent at Pearson that each day  
helps people make progress in their lives 
through learning.

Thank you for your ongoing support of 
Pearson.

John Fallon 
Chief Executive

Future 
of skills

Employment 
in 2030

Preparing people for the jobs of the future is core to Pearson’s mission  
of helping people make progress in their lives through learning.

A student entering formal education today  
will be making decisions about his or her career 
by the year 2030.

That is why in 2017 Pearson partnered with 
Nesta and the Oxford Martin School, on a 
research project designed to advance the 
conversation about the future of work past 
fears of automation. Offering the most 
comprehensive research on this topic to date,  
it better predicts how major societal and 
economic trends – and the interactions 
between them – will affect the future of work, 
and the skills needed to succeed in the future.

Along with technology, factors such as 
globalisation and climate change are changing 
our economy and our labour market. This 
presents challenges, but also creates an 
opportunity for real change. 

Clearly we need to re-evaluate the skills 
employers and individuals will need – but we 
also need to update education systems, better 
support teachers and create effective new tools 
to support future teaching and learning. The 
future will be marked by lifelong learning,  
and we cannot afford to leave anyone behind.

This research provides an optimistic blueprint 
for reforming education for the needs of this 
rapidly changing future. 

For Pearson, this is a significant opportunity. 
Our hope is that employers, education systems 
and policymakers will collaborate to redesign 
jobs, retrain individuals and encourage greater 
skills development in order to make a future 
economy and world where more people can 
flourish and make meaningful progress 
throughout their lives. 

Read more: www.futureskills.pearson.com

Pearson plc Annual report and accounts 2017CEO’s strategic overview

Executive team

1111

John Fallon Chief Executive

Coram Williams Chief Financial Officer

Albert Hitchcock Chief Technology &  
Operations Officer

Anna Vikström Persson Chief Human  
Resources Officer

Bob Whelan President Pearson Assessments

Bjarne Tellmann General Counsel &  
Chief Legal Officer

Giovanni Giovannelli President  
Growth Markets

Jonathan Chocqueel-Mangan Chief  
Strategy Officer

Kate James Chief Corporate Affairs &  
Global Marketing Officer

Kevin Capitani President North America

Rod Bristow President UK & Core Markets

Tim Bozik President Global Product

Section 1 Overview12

Market trends

Technology is changing expectations and 
increasing possibilities in education. 

101
10101
010101
10101
101

The future of work is about skills not jobs
Much of the conversation about the 
future of work revolves around fears of 
technology making workers obsolete. 
However, when we solely talk about 
how automation will change the nature 
of work, we are missing the bigger 
picture. Rather than jobs disappearing, 
what is more likely is that the jobs  
that exist in the future will be broadly 

recognisable but the skills required to 
do them will have shifted. To succeed in 
the future, individuals, employers and 
education systems need to respond  
to the notion that while we are not able 
to control the jobs that will be available, 
we can prepare people with the skills 
that will be most valuable for their 
ongoing success. 

Decline of the traditional textbook?
While many students across the world 
still use traditional textbooks, the rapid 
pace of technology means that learners 
increasingly expect to consume 
educational content in digital format. 
This is driving rapid advances in 
accessibility, affordability and a user 
experience that is immersive, utilising 
sophisticated technologies designed  
to help educators increase engagement 
and produce measurable outcomes  
for learners.

Rise of personalised learning,  
virtual and augmented reality
Through the move to digital education, 
these rapid advances in technology are 
also enabling individual, adaptive 
learning to take place at scale. The rise 
of Artificial Intelligence and virtual 
reality in the classroom, training 

centres and workplace brings exciting 
new opportunities for learners, schools, 
colleges and educators, which will  
help increase lifelong learning,  
student engagement and, ultimately, 
improve learning outcomes.

1.

+

Pearson plc Annual report and accounts 20171313

Our strategy

Our business

We are transforming our business to meet the evolving needs of our customers.  
We will do that by combining content and assessment powered by services and 
technology, leading to more effective teaching and personalised learning at scale.

CONTENT

ASSESSMENT

Powered by services and technology

More  
effective  
teaching and  
personalised  
learning at  
scale

Our strategic priorities

Our strategy is focused on the major growth opportunities – sectors and channels. 
Our products and services are becoming more personalised, accessible and 
affordable. And we are becoming leaner and more efficient.

1

2

3

Grow market share through digital transformation

Invest in structural growth markets

Become simpler and more efficient

Efficacy programme   see p22

Sustainability plan   see p24

Stakeholder value

Section 2 Our strategy in action14

Pearson plc Annual report and accounts 2017

Our business model and strategy

Better learning. More personalised, flexible and engaging with better outcomes. 
With anytime, anywhere technology. Giving people the freedom and flexibility  
they crave, and control over when they learn.

1

Grow market share through digital transformation

Our performance

Our market

Our approach and strengths

US higher education courseware

2017 sales

Size of market*

Size of new materials market** Market position**

£1,146m

c.$7bn

$3.5bn

#1

Percentage of 
Pearson’s total sales

25%

Underlying market pressures relating to lower 
enrolment and print attrition to the secondary 
market persist for the next couple of years, but as 
we move to an access model and shift to digital we 
expect pressures to ease and that we will become 
a more predictable business with greater visibility

*  Total student spend: (Pearson estimates) 
**  Source: MPI

We serve three interrelated customers – 
students, faculty and administrators. We are 
meeting the needs of each group by:

  Moving from an ownership to access model 
  Selling directly to institutions and B2C channels
  Accelerating digital formats
  Investing in better learning experiences  
and outcomes. 

Core student assessment and qualifications

2017 sales

Size of market

Market position

£256m

c.£700m

#1

Market position in 
General Qualifications

#2

Percentage of 
Pearson’s total sales

6%

Demographics and demand for qualifications 
will drive overall growth. After a period of significant 
curriculum change, we expect greater stability 
from 2018

We serve students, teachers, schools and 
government through our qualifications business 
where we are the awarding body and own the  
IP (intellectual property). Our strengths include: 

  Pioneering digital assessment platforms
  Strong brands built around quality at scale
  Investment in IP and new products.

US student assessment

2017 sales

Size of market

Market position

Market share

£355m

$1.2bn

#1

+35%

We remain the largest vendor and we have  
led the shift towards digital testing with our  
best-in-class platform TestNav.

Percentage of 
Pearson’s total sales

8%

Stability returning after a period of policy change in 
recent years, we have continued to invest and are 
well positioned to grow again: 

  Stable market outlook
  Better contract win momentum
  Increased partnering opportunities
  Better margins in digital.

Our business model and strategy

Section 2 Our strategy in action

15

The future  
of learning

What the future of learning looks like in US higher education 
courseware – Revel and the Global Learning Platform

Our world is changing. As the nature  
of work evolves, our solutions must 
foster the knowledge and skills students 
need to succeed both in school and in 
their careers.

Pearson is meeting this challenge head 
on. We are leveraging the latest 
technology to provide real-time feedback 
as students engage in open-ended 
challenges that foster critical thinking  
and effective communication. 

Today, Revel supports engaging learning 
experiences and activities, including 
automated essay feedback and scoring. 
The essay assignments ask students to 
answer open-ended questions to assess 
their understanding and communication 
skills. For selected essay prompts,  
Revel provides immediate feedback and 
generates a score for the instructor and 
students to review in the gradebook. 

In the future, the product will offer 
enhanced automated essay grading and 

feedback services that leverage the latest 
developments in Artificial Intelligence, 
machine learning, and data science. In this 
way, an AI-based student essay scoring 
system will learn instructors’ grading and 
feedback patterns and automatically 
apply them to subsequent essays at scale. 

The scoring system will measure both 
what students say and how they say it, 
assessing both comprehension and ability 
to communicate a wider variety of 
knowledge and skills. Each student will 
receive personalised feedback on their 
essay and scores for their instructor’s 
review. Students can then choose to 
revise their work based on the feedback 
and resubmit it to their instructor. 

The Global Learning Platform will support 
faster innovation, the continued evolution 
of Revel, and new learning experiences 
across our digital products. That will allow 
us to respond more quickly to students 
and educators’ needs, and deliver a more 
personalised approach to learning, on an 
unprecedented worldwide scale.

“The Global Learning 
Platform will support faster 
innovation, the continued 
evolution of Revel, and new 
learning experiences across 
our digital products.”

Our strategic priorities

US higher education courseware
Offering learners more affordable choices 
and better outcomes will help us take 
share through expanding our addressable 
market. We will do this by:

  The exciting pipeline of new products
  The deployment of our new Global 
Learning Platform to enable faster 
innovation and scalability
  Investing in services, such as analytics.

Core student assessment and 
qualifications
  Pioneering a shift to a more digital 
future, building on innovative online 
data analytics tool Results Plus,  
making access to marked exam  
scripts available online, free to all 
students, teachers and schools 
  Investing in new products and services 
to drive growth and market share gain.

US student assessment
  Digitally administered tests now  
account for well over 50% of the total 
  Digital lead is allowing us to develop 
strong partnerships and reduce 
regulatory risk 
  Leading the adoption of artificial 
intelligence in assessment providing 
real-time, personalised feedback, 
supporting teachers to help learners 
focus on what they need to achieve.

16

Pearson plc Annual report and accounts 2017

Our business model and strategy

2

Invest in structural growth markets

Our performance

Our market

Our approach and strengths

Virtual schools

2017 sales

Size of market

Market position

£274m

$1.5bn+ #2

Percentage of 
Pearson’s total sales

6%

  Total virtual school enrolment in the US is 
about 330k 
  Virtual schools are permitted in 34 states, 
covering about 80% of K-12 population, 
including the ‘big three’ – CA, TX, FL.

Online Program Management and other HE services

2017 sales

Size of market

Market position

£253m

$1.2bn

#1

Percentage of 
Pearson’s total sales

5%

 Market growing at 10% 
  Pearson has 40 global partners and runs  
over 250 programs 
  45 new programs signed and 14 new 
programs launched in 2017 
  Course registration growth of 8%.

Professional certification

2017 sales

Size of market

Market position

£474m

$1.2bn

#1

  Growing market driven by increasing  
demand for professional credentials and  
regulatory change.

A digital business where we offer complete 
services for charter school partners, support  
for district programmes and blended offerings. 
Our strengths include:

  Strong brand, good learning outcomes,  
high parental satisfaction
  Domain knowledge; end-to-end solution
  Proven partner school model.

The digital promise of “anywhere, anytime 
learning” opens up one of our biggest structural 
growth markets: 

  Strong brand and track record
  Domain knowledge; end-to-end solution;  
and can leverage further strengths  
in content and assessment
  Proven enterprise/undergraduate model
  Multi-programme and multi-discipline 
approach.

We are the largest vendor in this market  
and have built our brand through: 

  Security and reliability
  Leading digital platforms
  Global network of 20,000 testing centres.

Size of market

$5bn+

Market position in 
English courseware

Market position in 
English assessment

#2

#3

  1.7bn English speakers globally, expected  
to be 2bn by 2020 
  A growing opportunity – ELT courseware, 
assessment, PTE-Academic and adult  
school franchises.

 Better customer experience/outcomes
  Embedded in-course assessment  
and analytics
  Alignment to Global Scale of English 
consistency and scale.

Percentage of 
Pearson’s total sales

11%

English

2017 sales

£305m*

Percentage of 
Pearson’s total sales

7%

*  excluding WSE

Our business model and strategy

Section 2 Our strategy in action

17

The future  
of learning

Virtual 
schools

Connections 
Academy

Our strategic priorities

Virtual schools
  Expand the addressable market with 
new partner schools 
  Scale up in existing states while 
continuing to take market share. 

Online Program Management and  
other HE services
  Strong pipeline of investment  
for longer-term growth
  Expansion of enterprise/ 
undergraduate models, global  
growth and employer education.

Professional certification
  Near-term growth from US MCAT
  Long-term growth through leveraging 
operational excellence and expertise.

English
  Grow English courseware with new 
product pipeline that leverages  
strength in content and assessment
  Grow PTE-Academic, our leading  
digital test that gives faster, more 
accurate results
    Use insights from our direct delivery 
businesses in China to power a wide 
range of partners, deploying our 
brands, content, assessment and  
ability to scale online. 

We are currently the number 
two player in virtual schooling in 
the US, but are growing more 
rapidly and have a strong 
reputation in the market. 

We are aiming to build share by  
deepening existing relationships, 
accelerating the opening of new schools 
and investing to drive greater efficacy 
through our product offering. 

Our model is proven, our results are 
strong academically and we have a 
powerful brand which is highly regarded 
by parents and educators alike. 

Learner 
story

Alex 
LeViness

Ohio Connections Academy (OCA) 
virtual school graduate

In a letter to The Columbus Dispatch, 
Alex wrote:

“I enrolled in the online charter school 
before my junior year because I had a 
very difficult experience in my previous 
school. I had grown to hate everything 
about school (especially my math 
courses) and I didn’t care if I finished  
high school. College wasn’t even a 
consideration. Once I started at OCA,  
I discovered I could learn at my own pace 
and my teachers motivated me to dive 
deeper into subjects that interested me. 
Along the way, I started to love studying 
and learning and I even found that I 
actually liked science… I really don’t think 

that I would be anywhere close to where  
I am today if I hadn’t had the opportunity 
to attend Ohio Connections Academy…  
I wish to thank all my teachers and 
counselors at OCA who worked with me 
and inspired me. They really changed my 
life at a time when I thought education 
was pointless.”

Alex recently graduated from the 
University of Alabama and plans to travel 
to Germany to conduct research as part 
of her Fulbright Scholarship to the  
Max Planck Institute for Plasma Physics, 
and then to begin her Ph.D. programme 
in physics at Princeton University.

“I started to love studying  
and learning and I even found 
that I actually liked science…  
I really don’t think that I would 
be anywhere close to where  
I am today if I hadn’t had the 
opportunity to attend Ohio 
Connections Academy…”

18

Pearson plc Annual report and accounts 2017

Our business model and strategy

3

Become simpler and more efficient

2013

Focus areas

c. £650m

of cost savings1

2016

2017

Focus areas

c. £300m

of cost savings2

2020

 Centralising functions for a simpler and leaner organisation 
  Commence roll-out of single global Enterprise Resource 
Planning software 

 Further simplification through shared services centres
 Leaner organisations through reduction in headcount 
  Reduction in number of legacy applications, data centres  
and office locations
  Complete roll-out of global Enterprise Resource Planning

Recent activity

 US K-12 courseware Held-For-Sale in 2018
 Exited WSE, GEDU, Utel, smaller businesses in 2017

Infrastructure simplification

Headcount reduction

Applications

Data centres

Offices

3,024

93

>200

Current 
headcount

Disposals3

Net exits

2020 
headcount

32,500

c.5,000

3,000

c.24,500

<100

c.300

6

2014

2020E+

2014

2020E+

2014

2020E+

Our competitive advantage 

Record level of investment

Pearson’s strong balance sheet underpins 
the continuing investment in our  
digital transformation and structural 
growth markets. We are investing over  
£700m a year to become the winners  
in digital education.

Global player

We have a truly global scale and focus.  
We operate in over 70 markets worldwide. 
Our products and services benefit from 

being centrally developed, globally 
deployed with local expertise and 
capabilities ensuring success.

Move to digital

Pearson’s products and services are 
becoming more digital and personalised, 
offering more affordable choices for 
students with better learning outcomes. 
This is building a more sustainable and 
profitable business with a more visible  
and predictable revenue profile, based 
around access not ownership models.

Common platforms

Our products and services are increasingly 
being delivered across common platforms, 
enabling a leaner Pearson, driving 
significant revenue and cost synergies.

Market leader

Our competitive position is strong and  
we occupy either number one or number 
two positions in all our major markets.  
We are focused on gaining share through 
our digital transformation and building 
sustainable, leading positions in our 
structural growth markets.

1  Calculated at year end 2016 exchange rates.
2  Phased plan first presented on August 4 2017, based on December 2016 FX rates. Note: A significant part of these costs and savings are in US Dollar and other  

non-Sterling currencies and so subject to FX movements over the implementation timeframe.

3  Not including US K-12 courseware.

Our business model and strategy

Section 2 Our strategy in action

19

Helping create  
the future of learning

An interview with Cedrick Collomb,  
Senior Vice President for Global Product Technology

What excites you most about the work 
you do at Pearson?

CC

What excites me the most about working 
for Pearson is how we are using technology 
to revolutionise and drastically transform 
education. Our customers and learners are 
at the heart of everything that we do, and 
we are bringing them the best – and most 
advanced – technologies so that they have 
engaging, highly interactive experiences 
with our products. Leveraging the latest 
technologies  
such as artificial intelligence, machine 
learning, augmented reality, virtual  
reality, advanced real-time rendering, 
simulation, to name a few, will enable  
this experience, and ultimately improve 
their learning outcomes. 

What is your main goal for 2018? 

CC

This year, we are shaping the future of 
education by bringing our Global Learning 
Platform technology to life through 
next-generation software. The platform will 
enable us to deliver unparalleled learning 
experiences to our customers and learners 
around the world.

How are you helping Pearson in its 
transition to digital?

CC

Pearson’s digital transformation isn’t just 
taking our legacy products and making 
them digital, it is much more than that. 

Every aspect of the company is undergoing 
transformation; how we operate, our 
processes, how our teams work, how we 
build and deliver, it’s everything. In building 
the Global Learning Platform, our teams 
have been laser focused on using the best 
data to learn as much as we can about our 
customers’ behaviour and what we as a 
company need to do in order to give them 
world-class learning experiences. 

What is your biggest win at Pearson  
to date?

CC

Personally, I have enjoyed sharing the 
developments of the Global Learning 
Platform with our employees, especially 
the first-look demo which brought the idea 
of the Global Learning Platform to  
life and showed the promise of profound 
educational changes. Transforming 
education as we know it today is no easy 
feat, and I am humbled to be the leader  
of an exceptionally high-performing team, 
who collectively have delivered – and 
continue to deliver – so that we deliver on 
Pearson’s mission. The team are not only 
building next-generation products and 
software, but are also serving our current 
customer base by ensuring all of the 
products across our portfolio are stable, 
reliable and deliver a quality experience for 
our customers. 

Global Learning Platform 
in one minute

Over time, all of  
Pearson’s products will be 
brought onto a single platform 
which will allow us to deliver:

Personalised learning 
experiences across 
our portfolio ...

At a global 
scale ...

Using machine 
learning and 
Artificial Intelligence 
innovation

GLP products will:

  be highly scalable and more 
reliable, speeding up innovation

  support customer and third 
party integration

  be a foundation for a lifelong 
learning ecosystem

“Pearson’s digital 
transformation isn’t 
just taking our legacy 
products and making 
them digital... every 
aspect of the company 
is undergoing 
transformation.”

CC

  Cedrick Collomb 

Senior Vice President for Global Product Technology

20

Pearson plc Annual report and accounts 2017

Our business model and strategy

Value created for our stakeholders 

Our strategy is driven by the belief that education is evolving to meet the  
demands of today’s learners, and we are a driving force behind that change.  
This will enable us to create long-term, sustainable value for our shareholders, 
customers, partners and learners across the world.

Educators

want more engaging ways to connect 
with their students and better and more 
timely feedback on student progress  
to help set them up for success.

Learners 

Want control over their education and are 
increasingly questioning the value of an education, 
and the traditional trappings of institutions – 
whether it is courseware, outdated teaching 
methods or brick-and-mortar institutions. 

Industry 

is looking for the educational 
system to help drive growth 
and innovation by graduating 
students from high school 
prepared for college or a career, 
and for higher education to 
become more accessible and 
affordable. A strong education 
system is crucial to preparing 
people for prosperous 
employment and successful 
lifelong learning.

Govermants & other education agenda setters

learners

Suppliers

Addressing the
needs of today

Customers

Government 

Shareholders and investors

Govermants & other education agenda setters

on a local, state, federal and national level are 
trying to address inequities in the growing skills gap, 
by providing education systems attuned to the 
needs of the workforce and designed to deliver the 
education and training individuals need to prosper 
in today’s labour market. Governments and 
regulators also set policy to ensure that both 
businesses and consumers are provided with the 
most effective legislative frameworks that help 
drive sustainable growth.

Teachers & educators

Govermants & other education agenda setters

Administrators 

in a cost-conscious environment, aim to 
deliver innovative and high-quality experiences 
that set students on a course to become 
prosperous lifelong learners.

Value for our customers

No one can predict with certainty what the 
future of learning will look like, but we know 
that technology has enabled autonomy and 
customisation for the individual. Education, 
without a doubt, has to follow suit. Not all 
students, educators and institutions are  
the same; they each have to choose what is 
most likely to make them successful.

Building skills around lifelong learning, 
agility and innovation will give the next 
generation of learners the confidence to  
be successful, no matter what they do.  
We offer traditional tools and methods and 
continually innovate so that learners are 
given the power to choose what, how,  
when and where they learn.

Our business model and strategy

Section 2 Our strategy in action

21

For our partners and suppliers:

Building successful business 
partnerships across the education 
ecosystem to build joint success 
and growth.

For our customers:

Building a truly customer-centric 
operating model based on effective 
use of data to drive strategic insights.

Teachers & educators

Govermants & other education agenda setters

Channel partners:

Help ensure learners have the 
course materials they need to 
succeed in their studies.

For governments: 

Building strong political and 
institutional relationships to 
support our stakeholders.  
We are committed to aligning  
our agendas – we provide counsel 
and share our knowledge on the 
future trends in global education; 
we create opportunities for 
private-public partnerships.

Media

Delivering
value

Teachers & educators

Suppliers

For our learners:

Developing an innovative 
technology platform to support 
and enable lifelong learning, 
focusing on achieving better 
learning outcomes.

Govermants & other education agenda setters

learners

Govermants & other education agenda setters

Teachers & educators

Customers

For our authors:

Share their passion for teaching  
and research to bring new skills and 
concepts to life for learners.

Employees

International, non-govermental 
& non-profit organisations

For our employees: 

Creating a healthier company, with clear expectations, 
sufficient resources, supportive relationships and 
clear accountability to deliver a very ambitious 
programme of change and transformation.

Our approach to value creation

We are developing new organisational 
capabilities to create value for all our 
stakeholders while keeping our learners at 
the heart of everything we do. Our culture 
will enable sustained success, capturing 
external ideas, fostering top-down 
innovation and driving business 
partnerships and collaboration.

Value for our shareholders:

This will ultimately help us 
achieve long-term sustainable 
growth for all our company 
shareholders.

Shareholders and investors

Govermants & other education agenda setters

  Please see the stakeholder engagement section of the Governance report  
for more on how we build strong relationships with our diverse range of 
stakeholders on p88–89

22

Efficacy
We made a commitment in 2013 to report annually on the impact of use of our products 
on outcomes, and to externally audit the reports by 2018. From 2014–2016, we shared 
preliminary efficacy findings; this year we are proud to publish our first set of audited 
efficacy reports, certified by PricewaterhouseCoopers. Collectively these reports are 
representative of products impacting the lives of 18m learners. We are proud to be the 
only learning company committed to efficacy with such rigour and at such scale. 

What we did and what we have learned

When we launched our commitment to 
report on the efficacy of our products,  
we aspired to have impact in three areas: 

  evidencing that our in-market products 
improve the outcomes that matter most  
to customers and learners; 
  supporting evidence-based product 
innovation; and
  galvanising the education sector and all 
learning companies to measure their impact 
by the outcomes they deliver for learners. 

Over the past four years, working across  
all of Pearson’s major digital product 
portfolios, we embedded efficacy and 
research across product development in 
both early-stage product strategy, design 
and development, and later stage product 
improvement. For the majority of our 
in-market digital supplemental products,  
we have evidence that there are statistically 
significant relationships between the use of 
our products and student achievement. 

Learning

We have evidence that there are statistically 
significant relationships between the use  
of many of our digital products and course 
achievement outcomes. However, the 
efficacy of a digital product cannot be 
separated from the way that product is 
implemented, or the context in which it is 
used. Who is using the product – what their 
prior knowledge and experience is, 
implementation – the way a product is 
integrated into teaching and learning –  
and product alignment – the way that the 
features of a product are designed, aligned 
and used to support the achievement of 
learning goals – all have a significant impact 
on the outcomes that can be achieved.

The more we can engage with our 
customers to better understand the 
outcomes that matter most to them;  
select products that have features that  
can support the delivery of those outcomes; 
and share best practices about how learning 
technologies can be integrated into their 
teaching, the more likely they will be to 
achieve their desired outcomes.

In order to understand where, when, how, 
why and for whom our products are effective, 
we focus on defining and collecting evidence 
of impact on the outcomes that matter most 
to our customers and learners, including 
access and engagement, competency and 
skill, achievement and progression.

Product innovation

Our efficacy research to date has focused  
on measuring the impact of the use of  
digital supplemental products on course 
achievement goals. We have used what we 
have learned about our in-market products 
to make incremental improvements to 

existing products as well as to support  
new product innovation. 

In parallel, we are further driving more 
evidence based approaches to product 
development by applying evidence about 
what works from the learning and data 
sciences to the design, development and 
ongoing improvement of products. We are 
focusing on helping learners develop the 
knowledge and the skills they need to be 
successful in the future.

As we progress with the development of 
fully digital learning experiences, we expect 
that the combination of these elements – 
paired with implementation support for  
our customers – will enable an even greater 
impact on learning.

Education sector

In 2013, Pearson was the first learning 
company to make a public commitment  
to reporting on the impact of use of our 
products on outcomes. Since then, both our 
traditional and non-traditional competitors 
have announced similar efforts. Today, we 
remain the only learning company in the 
world that is subjecting its efficacy 
statements to external audit and peer review. 
Put simply, we are the only company that has 
made a public, evidence-based commitment 
to helping more learners learn more.

https://www.pearson.com/corporate/
efficacy-and-research.html 

Connections

In 2017 we took a critical lens to better 
understand the efficacy of Connections 
Academy. This work was intended to help us 
evaluate how we are educating young people 
through our virtual schools. Through three 
different methodological approaches,  
we sought to better understand the students 
we serve, as well as their performance at 

Connections Academy relative to peers in brick 
and mortar schools with similar populations.

Our research confirms that our virtual schools 
serve a diverse and unique student body with 
some of the highest mobility rates in the 
United States. When we adjust for this student 
mobility and control for prior student 
achievement, our studies found that the 

academic performance of Connections 
students is comparable to that of students in 
brick and mortar schools.

We look forward to sharing this research with 
the virtual schools sector to help inform the 
discourse around virtual schools, so that 
students and families who may benefit from 
such learning environments have the 
opportunity to do so.

Pearson plc Annual report and accounts 2017Efficacy

Helping create  
the future of learning

An interview with Kate Edwards,  
Senior Vice President Efficacy & Research

2323

“In 2018, we will be the first learning 
company in the world to undertake, 
and release, non-financial reporting 
on the impact of use of our products 
on outcomes for learners.”

KE

  Kate Edwards 

Senior Vice President  
Efficacy & Research

SUSTAINABILITY OVERMATTER

EMPLOYEE INTERVIEW (SENIOR MEMBER OF THE GLP TEAM)

What excites you most about the work 
you do at Pearson?

KE

Working for a business that seeks to 
combine commercial growth with  
impact on learning. For me this is all  
about understanding the greatest 
learning-related challenges and needs  
our customers and learners have now, 
and will have in the future, and then 
applying outcomes-focused, evidence-
based design to our solutions. This is  
what keeps me up at night (in a good way!) 
and what gets me up in the morning.

What are your main goals for 2018? 

KE

At the company level, our efficacy & 
research goal is to continue to improve 
our impact on learning outcomes.  
In 2018, we will be doing this by: 

1.  Developing evidence-based products, 

applying efficacy improvement 
activities and undertaking  
efficacy reporting

2.  Using efficacy & research more 

frequently to help our colleagues  
have learner-led conversations with  
our customers

3.  Developing the efficacy & research  
skills and expertise of our people

4.  Actively participating in external 

conversations on efficacy & research 

In particular, we want to apply this work  
to informing the design of products that 
develop the skills needed for both work 
and life in the future.

How are you helping Pearson in its 
transition to digital?

KE

I’m passionate about the role we need  
to play in exploring and explaining three 
things in digital teaching and learning:  
the role of the educator, the role of the 
student and the role of the technology.

What is the most important milestone 
Pearson has reached from an efficacy & 
research perspective to date?

KE

The most important milestone, to date,  
is yet to come. We will reach it at the end 
of March 2018 when we release our 2018 
Efficacy Reports. We will be the first 
learning company in the world to 
undertake, and release, non-financial 
reporting on the impact of use of our 
products on outcomes for learners. 
External reporting and auditing for  
the first time is an important milestone  
for Pearson and efficacy. However,  
the ongoing commitment to external 
reporting is a means to an end: the 
primary goal being for Pearson to use 
evidence about how to improve learning 
to develop and sell best-in-class products 
and services.

Section 2 Our strategy in action24

Sustainability
Sustainability is integral to our company strategy. This is no accident 
as commercial success cannot be separated from ethical and 
sustainable business practice. It is fundamental to achieving our 
mission to help people progress in their lives through learning.

Two years ago, Pearson adopted its 2020 
sustainability plan. It provides a framework 
for the business to focus on the most 
important ways we can contribute to solving 
some of the world’s greatest social and 
environmental challenges, while helping  
to grow and strengthen our business at the 
same time. By setting a vision to integrate 
sustainability into every aspect of the 
company, the plan continues to guide us  
as we deliver on our business strategy.

The plan was designed to reflect the United 
Nations Sustainable Development Goals 
(SDGs), which together point towards a 
more equitable, ethical and environmentally 
sustainable world. Of the 17 SDGs, we have 
prioritised Goal 4 on quality education,  
Goal 8 on decent work and economic 
growth and Goal 10 on reducing inequalities. 
Quality education is both one of the goals 
but also a factor underpinning success 
across all the goals. As such, a stronger  
and more sustainable Pearson in turn will 
allow us to help more people progress.

Sustainability Plan

Our material issues

Our 2020 Sustainability Plan is designed to 
create value for our learners, shareholders 
and society. It is built around three pillars:

1.  Be a trusted partner

2.  Reach more learners 

3.  Shape the future of learning.

More information on our performance  
will be available later this year when we 
publish our 2017 Sustainability Report.  
In this section, we:

  Set out the key material issues for the 
company and how these relate to our  
risk management process

  Outline how sustainability is governed  
at Pearson

  Report on highlights from each of the  
three pillars.

Our 2020 Sustainability Plan is informed by 
our material issues – those most relevant to 
the sustainability of the business. They were 
identified following consultation with senior 
leaders and employees, external experts 
and stakeholders, and a review and 
benchmark of current policies and priorities. 
We then further prioritised nine key issues.

These issues represent both opportunities 
for growth as well as risks to revenue. We 
continue to map these sustainability issues 
against our enterprise risk management 
process. As part of our risk management 
process, company-wide risks are tracked 
across geographies and functions. 

See Our material issues matrix p26 

Sustainability governance 

The Reputation & Responsibility Committee, 
a formal committee of the Board, provides 
ongoing oversight, scrutiny and challenge on 
both matters relating to our sustainability 
strategy and our corporate reputation. 
Learn more on p86.

The Pearson Executive drives 
implementation of business strategy, 
including responding to our sustainability 
issues. The Responsible Business 
Leadership Council oversees the 
development of the strategy on behalf  
of the Board. It is chaired by our Chief 
Corporate Affairs & Global Marketing  
Officer and comprises senior leaders  
from across the business. 

Skills 
for jobs

Pearson plc Annual report and accounts 20172525

Sustainability

Sustainability plan

Building a sustainable business is critical to achieving our mission and ensuring our long-term competitiveness. Our customers, 
employees, partners and learners expect us to uphold the highest business standards, to continuously enhance the quality of  
our products and to contribute to their communities.

To help achieve this, we have three sustainability pillars:

1

Be a trusted  
partner

2

Reach more  
learners

3

Shape the future  
of education

  Deliver high-quality products and services

  Respect human rights

  Develop our people and communities

  Protect our natural environment

  Build a sustainable supply chain

  Ensure strong governance

Our plan aligns with the United Nations 
SDGs creating better outcomes for 
customers and society, and stronger 
financial returns for shareholders.

1

Be a trusted 
partner

Pearson has a set of commitments that 
together define responsible business for us. 
These are to: 

  Ensure that our products and services are 
inclusive, appropriate in content to the age, 
location and ability of the learner and are 
easy and safe to use and access 

  Respect and progress our employees and 
provide opportunities for them to get 
involved in their local communities

  Respect human rights, including protecting 
data entrusted to us by learners and our 
customers. More information on our 
approach to data privacy and security  
can be found in the Principal Risks  
section (p58)

  Extend our commitments on human rights 
and environmental responsibility to include 
our suppliers, franchisees and other 
business partners 

  Deliver against our targets to make more 
efficient use of resources and on our 
response to climate change.

  Improve access to and affordability of 
products and services

  Leverage technology for equitable  
learning outcomes

  Collaborate to reach underserved learners

  Build skills that foster employability and 
inclusive economic growth

  Promote education for sustainable 
development

  Contribute to global research, dialogue 
and collective action on quality education

4 – Quality  
education

8 – Decent work and  
economic growth

10 – Reduced  
inequalities

Deliver high-quality products and services

Learners trust and depend on Pearson to 
provide course materials that are relevant, 
appropriate, inclusive, safe and work well. 
Our primary responsibility to learners is 
through the products and services we sell 
and how we extend our reach. Our section 
on Efficacy (p22) describes the progress  
we have made in ensuring our products 
have their intended learning outcomes.

A focus area last year was the development 
and release of a new global editorial policy 
designed to ensure we consistently publish 
high-quality content and prevent errors  
or offensive content. The policy is global  
in scope and builds upon both existing 
editorial principles in operation today  
across our business as well as a review  
of external guidelines.

This work was happening at the same time 
as the discovery of inappropriate material in 
our Concepts in Nursing series of textbooks. 
We took immediate action – issuing a public 
apology, removing the offensive material 
and offering a free replacement copy to 
students who requested a reprinted copy.

We now have more work to do, and work  
will begin on training on the new policy early 
in 2018. This is a first step ahead of policy 
due diligence. We are also starting work in 
partnership with Stonewall on developing 
guidelines for our UK Schools business  
on how we can make our products more 
LGBT inclusive.

Respect and progress our employees

Our commitments to our people as a 
responsible employer are to:

  Inform, support and equip colleagues  
to work collaboratively 

  Encourage and reward high performance, 
nurturing talent and creating a culture 
where all are able to realise their  
individual potential 

  Provide a safe and healthy work 
environment for our employees and  
the learners we serve. See the Principal 
Risks section on p54 for more detail on 
how we manage this issue 

  Help our employees understand how we 
are doing as a company, including how 
world and sector trends might affect them. 

Section 2 Our strategy in action26

Sustainability

Our material issues

Materiality matrix

The following matrix shows how we 
mapped our 19 issues, and highlights  
the nine that we have deemed to be  
the most material for the purpose of  
our sustainability strategy.

We will evaluate, refine and talk with 
stakeholders about our material issues  
on an ongoing basis, in the spirit of 
continuous iteration and improvement.

Key to material issues

  Nine material issues  
in our sustainability plan and reporting

  Corporate functions

  Societal issues

  Education industry

  Environmental issues

Degree of control

  High 

  Medium 

  Low

H
G
H

I

n
r
e
c
n
o
c
r
e
d
o
h
e
k
a
t
S

l

W
O
L

LOW

Economic 
empowerment

Competitiveness  
of digital products

Learner  
expectations

Academic quality

Data privacy  
and security

Progression

Summative testing

Accessibility

21st century skills

Literacy

Education for  
sustainable development

Girls’ and women’s  
empowerment  
and equality

Lobbying and public 
policy

Security, health  
and safety

Affordability

Corporate 
governance

GHG emissions and 
climate change

Digital infrastructure

Disruptive  
distribution models

Business impact

HIGH

Alignment of material issues to principal and other Pearson risks

Sustainability report 2016  
Material issues 

Annual report 2017 
Principal risk 

Company-wide 
risk

Business area risk monitoring

Disruptive distribution models

Competitiveness of digital products

Affordability

Learner expectations

Academic quality

Summative testing

Lobbying and public policy

Data privacy and security

Digital infrastructure

Security, health and safety

Accessibility*

GHG emissions and climate change

*  Emerging risk

2

2

2

2

2

5

4

12

8

6   7

–

–

YES

 Global Product

 Core

 Growth

 North America

  Environmental, Social & Governance

YES

YES

YES

YES

YES

–

–

 Assessment

 Core

 Core

 Growth

 North America

 Assessment

 Global Product 

 North America

 Legal

 Core

 Growth

 Assessment

 Tech & Ops

 Global Product

 North America

 Tech & Ops

 Core

 Growth

 HR

 Assessment

 Tech & Ops

  Environmental, 
Social & 
Governance

 Assessment

 Legal

  Environmental, Social & Governance

  Environmental, 
Social & 
Governance

  See Principal risks and 
uncertainties, p50

Pearson plc Annual report and accounts 2017 
2727

Culture, mission and values

Our values – to be brave, imaginative,  
decent and accountable – continue to  
guide us in implementing our strategy.  
They are embedded into our performance 
assessment, which means all employees  
are evaluated on and rewarded for acting 
consistently with them.

The Pearson Code of Conduct underpins our 
values by setting out the ethical, social and 
environmental standards of behaviour we 
expect from employees, and we have a 
companion code for business partners. 

The Code was refreshed and last circulated 
in September 2017. We make sure everyone 
in Pearson is aware of the Code and 
confirms they understand and will comply 
with it. Agreeing to the Code is a mandatory 
part of the on-boarding process for all new 
Pearson employees. We have achieved our 
target of 100% of employees having signed 
up to the Code. 

Many of the areas covered by the Code  
are supported by detailed policies and 
procedures. For example, anti-bribery & 
corruption, health & safety & safeguarding. 
Learn more about these issues in our 
section on Principal Risks (p54–55).

Sustainability

Pearson continues to manage considerable 
amounts of change both within the business 
and outside it. We have introduced new 
business models as well as continued our 
investment programme in new platforms 
and products to help us simplify and 
standardise how we work. 

During 2017, we announced additional  
plans to achieve annualised cost savings  
of £300m by 2020, including a target to 
reduce the total Pearson team by 3,000.  
We continue to provide comprehensive 
information on the trends behind these 
plans, regular communication with extra 
detail on the process for affected teams  
and consultation as well as support for 
colleagues leaving the company.

Employee engagement survey

Employee engagement remains a consistent priority as we navigate changes to our business. Last year, each member of the Pearson Executive 
Management team committed to respond to the key themes highlighted in our 2016 Employee Engagement Survey. Each Executive developed a 
plan with progress monitored quarterly. Highlights from those plans:

Aspect

Issue

Response

Career Development  
and Mentoring

More information for employees  
on how to progress their careers  
at Pearson

Over 1,500 employees participated in Career Development Workshops across  
111 sessions in 27 locations in 23 countries. Over 100 mentoring relationships  
have been established. 

Company Strategy

To do more to communicate on our 
products and reporting on progress

We introduced Discovery Days – forums to engage employees on our strategy, 
products and brand and provide workshops to gain new skills. 24 Discovery Days 
were held in 2017 in 14 countries. Since 2016, 24% of Pearson employees have 
attended a Discovery Day.

Learning and 
Development

More opportunity to develop 
functional and management skills 

Academies were launched on Technology, Product, Sales and Finance to strengthen 
expertise and career development. 

£

We introduced Workforce 2020 capabilities defining who we are, how we act and 
what we do. These provide guidance on the capabilities Pearson expects. 

We launched our Leadership Academy, delivering what leadership looks like at  
all levels in the organisation. The Academy offers a range of programmes, resources 
and support. It includes a pilot of a new Manager Fundamentals training 
programme to help prepare new managers for success. 

All of the above are available through Pearson U and open to all employees.  
In 2017, 25,725 employees took at least one course in Pearson U.

During 2017, we followed up by asking 1,700 Pearson leaders to take an organisational health survey to help us understand areas where we could 
further boost performance. Key findings include the following:

Aspect:

Action taken:

Being clear on our strategy

Set our three strategic priorities, published a company-wide performance dashboard, appointed a new  
Chief Strategy Officer and been clear on our priorities as part of our brand focus

Accountability and ownership

Have been more explicit on expectations of individuals to collaborate and deliver against the strategy

Innovation and partnership

Invested in new platforms and partnerships

Insight

Created a global research and insight function

Operational excellence

Accelerated the investment in centres of excellence, driving efficiency through investment in technology

Diversity and inclusion

Established a new committee and global team to help us better reflect the communities we serve

Section 2 Our strategy in action28

Sustainability

Working with the 30% Club on women’s mentorship  
and empowerment

the power of mentoring; and for supporting 
mentors and mentees to make time for 
meetings and fully embrace the value of 
mentoring. In the same award ceremony, 
Pearson employee Carol Hill was awarded 
Committed Mentee of the Year Runner Up. 

“Being a mentee in the 30% Club scheme  
has been an amazing experience for me.  
I was paired with a mentor from the banking 
industry who acted as an unbiased sounding 
board for me as I tried to work my way 
through my career goals.”

Carol Hill, Director of Global Product Lifecycle 
Implementation at Pearson

Highlights of our activity include:

  Expansion of the new global D&I team  
and appointment of a senior leadership 
role to drive the agenda.
  Establishment of a new Executive level 
committee led by the General Counsel  
and Chief Legal Officer to provide  
strategic oversight.
  Around 2,400 employees get involved  
in our eight global employee resource 
networks. The networks are for women, 
parents, veterans, Latinos, the LGBT 
community, generational differences, 
people with disabilities and employees  
of black and/or African ancestry.
  Reached more than 6m people through 
initiatives such as our #DiscussDiversity 
Twitter chats
  Over 2,400 people completed D&I related 
training courses 
  For a fifth year, achieved a perfect score  
of 100% in the 2017 Corporate Equality 
Index run by LGBT advocacy group  
the Human Rights Campaign.

To support Pearson’s commitment 
to progressing women within  
our organisation and supporting 
women in leadership, we joined 
forces with the 30% Club on a 
mentorship programme in the UK.

The 30% Club is dedicated to bringing  
the percentage of women on Boards  
and in executive management up to 30%. 
Expanding mentorship for women  
is a key part of reaching that goal.

Our Women in Learning and Leadership 
(WILL) group in the UK worked with the  
30% Club to facilitate a cross-company 
mentorship for talented mid-career  
Pearson women via a scheme that  
began four years ago. 

At a 2017 award ceremony, the 30% Club 
named Pearson ‘Dynamic Mentoring 
Organisation of the Year’ for our work  
around expanding diversity and inclusion;  
for developing events and services to harness 

We operate a free, independent, confidential 
telephone helpline and website available  
to anyone who wants to raise a concern.  
We have a clear non-retaliation policy in 
place to encourage people to share the 
issues they have and we ask about how 
comfortable people are in raising concerns 
in our employee engagement survey.  
In 2017, we had 87 concerns (107 in 2016), 
which were investigated and, where 
possible, the outcome shared with the 
whistleblower. As in previous years, the 
majority of the concerns related to HR 
practices. Material concerns are reported  
to the Pearson Audit Committee.

Diversity, equality and inclusion

At Pearson, we value the power of our 
differences. Our global Diversity & Inclusion 
(D&I) programme aims to build a better, 
stronger company for our employees,  
our learners and the communities we serve. 

Our commitment is to aspire to maintain  
a work environment that’s inclusive as  
well as diverse, in which our people can be 
themselves. And we are building a culture  
of innovation and learning where every  
idea and perspective is valued, so that our 
products reflect the people we serve –  
our teachers and learners.

Respect human rights

In 2017, Pearson undertook a review of  
its approach to human rights. Drawing on 
the expertise of BSR (Business for Social 
Responsibility), we considered how our 
operations, products and services, as well  
as the activities of our business partners,  
may have a positive or negative impact.  
The work considered the rights of learners, 
parents, employees and contractors, 
teachers and educators, customers, supply 
chain workers and the broader community. 

Pearson also looked at how its policies seek 
to respect human rights standards defined 
by internationally agreed principles:  
the International Bill of Human Rights;  
the International Labour Organization 
Declaration on Fundamental Principles  
and Rights at Work; and the United  
Nations Guiding Principles on Business  
and Human Rights. 

As a result of the human rights review,  
we have identified priority human rights 
risks and opportunities and have developed 
a roadmap to address them. For more, see 
the section on compliance in Principal Risks 
on p59.

Our Business Partner Code of Conduct sets 
out our requirements of third parties and, as 
part of our global approach to procurement, 
we include specific obligations relating to 
human rights compliance in new and 
renewed supplier agreements. We audit 
suppliers in high-risk categories in our  
book printing supply chain.

A concern across the value chain is for 
ensuring our activities are free from slavery, 
servitude, forced or compulsory labour  
and human trafficking. A statement on the 
steps taken by Pearson to combat modern 
slavery was approved by the Board and  
can be viewed on the Pearson website 
(www.pearson.com). 

As a result of our review on human rights, 
we have identified relevant areas of risk  
and opportunity for Pearson. These include 
providing a safe and inclusive environment 
for learners, employees and contractors  
as well as analysing how technology and 
partnerships impact on rights. We do not 
currently have an overarching human rights 
policy, although we intend to introduce one 
in 2018. We do have policies in place for key 
elements of human rights including editorial 
content, health & safety, safeguarding and 
data privacy.

Pearson plc Annual report and accounts 2017Sustainability

Protect our natural environment

Climate change remains a focus for us  
as one of the most serious issues facing  
the planet and GHG emissions is one of  
our material sustainability issues. 

Minimising our environmental impact is  
not just the right thing to do; it helps  
deliver cost savings.

The environmental impact of our directly 
controlled operations – our buildings and 
business travel – is low. Our single most 
significant impact area is energy use and 
this accounts for less than 1% of our supply 
chain cost. As such, environmental risk has 
been considered and does not feature  
as a Principal Risk for the company.

Nevertheless, good environmental 
stewardship by companies is expected by 
stakeholders. This is why GHG emissions 
was identified as a material sustainability 
issue for the company.

We maintained our climate neutral status 
for our directly controlled operations –  
a commitment first introduced in 2009.  
Our strategy is for:

  Reduction: A 50% reduction in operational 
emissions as at the end of 2017 compared 
with a 2009 base year.

2929

  Renewables: We maintained our record  
of purchasing 100% of the electricity we 
use from renewable sources and generate 
our own renewable electricity at five of  
our sites.
  Offset: Since 2009, we have now protected 
over 1,600 hectares of forest. One of our 
offset providers – the Woodland Trust –  
has also again provided offsets equivalent 
to those generated by the printing of  
this report.

Pearson has had an environment policy  
in place since 1992. We remain certified 
against the Carbon Trust Standard for our 
global operations and were the second  
ever organisation to secure the standard 
which recognises leadership in measuring, 
managing and reducing year-on-year carbon 
emissions. We also continue to be certified 
against ISO 14001, the environmental 
management standard in the UK and 
Australia. This standard incorporates  
both internal and external audit. 

The Task Force on Climate-related  
Financial Disclosures has published 
recommendations for voluntary, consistent 
climate-related financial risk disclosures for 
use by companies. The biggest impact on 
the environment for Pearson is in its supply 

chain through the purchase of paper and 
the associated carbon emissions. During 
2018, we will consider the extent to which 
Pearson should amend its disclosures in 
light of the taskforce recommendations.

On paper, our focus is on sustainability of 
supply, being efficient in how we use paper 
and on promoting responsible forest 
management. We:

  Have a policy on environmental sourcing  
of paper
  Discuss our approach with suppliers, 
customers, environmental groups  
and investors
  Are active members of industry  
bodies dedicated to responsible  
forest management
  Hold Forest Stewardship Council (FSC) 
chain of custody in the UK as does LSC 
Communication, our outsource partner  
in North America, allowing books in those 
markets to carry the FSC label.

We will publish full details of our 
environmental performance including other 
materially important emissions such as 
water use and embedded carbon dioxide  
in purchased raw materials in our 2017 
Environment Report. 

Key performance indicators
Gender diversity

Key performance indicators
Global Greenhouse Gas emissions data

Women in Pearson %

Pearson works hard to create an environment 
where women have the opportunity to build 
careers in all functions and at all management 
levels of the organisation.

At Board level, 30% of our members were female 
as at the end of 2017. As a founder member of  
the 30% Club, we remain committed to the target 
of a minimum of 30% representation of women  
on the Board. 

Metric tonnes of CO2e

Emissions from

Combustion of fuel and operation of facilities  
(GHG Protocol Scope 1)

Electricity (GHG Protocol Scope 2)

Emissions relating to air and rail travel, electricity 
transmission, waste and water (GHG Protocol scope 3)

Total

2015

2016

2017

Intensity ratios

Board of Directors

33% 30% 30%

Scope 1 and 2/sales revenue

Senior leadership*

34% 32% 30%

Scope 1 and 2/FTE

2015

2016

2017

22,343

88,831

19,093

77,579

15,691

61,047

35,644

29,714

27,646

146,368

126,386

104,384

2015

24.8

2.7

2016

21.2

2.95

2017

17

2.53

All employees

59% 60% 61%

*  Two reporting lines from the Chief Executive.

Over the last two years, we have seen a fall in the 
proportion of women at senior leadership level.  
To help reverse this, we will increase our focus  
and investment in diversity for 2018. Our CEO has 
recently become a signatory to the latest 30% Club 
challenge to reach and maintain a minimum of 30% 
representation of women in senior leadership. 

In the UK, the government has introduced new 
regulations designed to help address the gender 
pay gap. Pearson has provided information on  
its gender pay gap in the UK and has made a 
commitment to extend our reporting globally  
by 2020. 

Methodology: We have reported on all of the emission sources required under the Companies Act 2006 
(Strategic Report and Directors’ Reports) Regulations 2013. These sources fall within our consolidated 
financial statement. We do not have responsibility for any emission sources that are not included in our 
consolidated statement. The method we have used to calculate GHG emissions is the GHG Protocol Corporate 
Accounting and Reporting Standard (revised edition), using the location-based scope 2 calculation method, 
together with the latest emission factors from recognised public sources, including, but not limited to,  
the UK Department for Business Energy & Industrial Strategy, the International Energy Agency, the US Energy 
Information Administration, the US Environmental Protection Agency and the Intergovernmental Panel on 
Climate Change. The data in the table above has been independently verified by Corporate Citizenship.

Section 2 Our strategy in action30

Sustainability

2

Reach more 
learners

Reaching more learners is integral to both 
our business goals and our sustainability 
strategy. Through growing our business,  
we can both achieve our financial targets 
and help more people to progress through 
learning. The commitments we make  
are designed to contribute to a quality 
education for all, decent jobs and equality:

  Expand access to education and make 
learning more affordable for people 
everywhere, including the most 
disadvantaged groups 

  Harness the power of new technologies  
to bring education and opportunities  
to more people in more places 

  Work together with charities, teachers, 
education experts, governments and others 
to tackle some of the biggest education 
challenges related to gender inequality, 
conflicts and emergencies, and illiteracy.

We are taking steps to tackle some of the 
barriers underserved learners face, such  
as geographic, cultural or socioeconomic 
obstacles, or personal constraints, such as 
the need to balance education with work 
and family responsibilities. 

For example, products like Revel (our 
next-generation US higher education 
courseware product) help students learn in 
smaller, bite-sized chunks and shorter time 
periods, so they are able to carve out a few 
minutes from their busy days or make use  
of transition times like commuting when  
they would not otherwise be able to study. 
Personalised, adaptive solutions in products 
like MyLab can identify students who are 
behind and help them stay on track.  
Our inclusive access subscription model 
helps students to access their materials  
at a lower price.

Ability and access

Accessibility is one of our nine material 
sustainability issues as tailoring the learning 
experience to the ability level of the learner 
is a key factor in reaching more learners. 

Standards on accessibility for people with 
disabilities are evolving. Focusing on higher 
education, Pearson has adopted a road  
map to invest in integrating accessibility 
standards into existing products while 
committing to apply those standards  
into new product development. In 2017,  
we announced that we will make 100% of 
our digital portfolio accessible for people 
with disabilities by 2020.

As an employer, disability is part of our 
wider commitment to inclusion. We work  
to ensure that appropriate procedures, 
training and support are in place for people 
with disabilities to ensure fair access to 
career and progression opportunities.  
One of our eight employee resource  
groups is Pearson Able – its remit is to 
improve company practice for learners  
and employees. 

Innovating to address youth unemployment in South Africa

Through Tomorrow’s Markets Incubator, Pearson employee Carolynne 
Lengfeld, Head of Learning Innovation in South Africa, is leading a team  
that has worked to develop Project Boost, a recruitment, job preparation  
and integration service in South Africa. 

Boost aims to address the unemployment 
challenge for low-income youth, while making 
recruitment of high-quality candidates more 
efficient for potential employers. Unemployed 
young people who participate will receive 
support and training at no cost and will have 
access to jobs that offer the chance to build a 
CV, establish a network of contacts, gain work 
experience and increase their earnings.

The project is in its early R&D phase and will  
be piloted with a small group of unemployed 
young people alongside a number of 
employers who have shown interest in  
the service.

The initiative is targeted at young people 
between the ages of 18 and 34 who are below  
or close to the poverty line. This group  
remains vulnerable in the labour market  
with an unemployment rate of 37.1%, which is 
10.6% higher than the national average. 
Pearson aims to replicate the model in other 
countries in Africa in due course.

The DFID Business Partnership Fund is 
supporting this project by providing a 
combination of technical assistance and  
a financial grant to the value of £225,210  
over 20 months.

Pearson plc Annual report and accounts 2017Sustainability

Community contribution

Pearson focuses on a small number of 
campaigns and issues where, working 
together with others, we can both improve 
access to education for underserved groups 
as well as be relevant to our commercial 
objectives. We invest in a small number  
of partnerships, making sure we provide 
opportunities for our employees to bring 
their energy and enthusiasm in getting 
involved in social impact work. 

Our 2017 investment in social innovation  
and impact was £7.2m or 1.4% of adjusted 
pre-tax profits and included a number  
of programmes:

  Our Every Child Learning partnership with  
Save the Children and Tomorrow’s Markets 
Incubator, which supports Pearson 
employees to develop new products  
and services, as well as overall business 
models, to bring high-quality education to 
learners in low-income and underserved 
communities. Our investment in the 
Incubator seeks to identify commercially 
viable market opportunities as well as 
social return

  Our award-winning flagship campaign is 
Project Literacy. Founded and convened  
by Pearson, the global campaign brings 
together not-for-profits and companies 
with a shared aim of bringing the power  
of words to the world, by building 
partnerships and driving action

  Our people are our best ambassadors  
and advocates. We support them to give 
time and money to invest in communities 
around where they work as well as in  
good causes around the world.

Additionally, the Pearson Affordable 
Learning Fund invests ‘patient capital’ in 
independently run, for-profit, education 
start-ups using innovative approaches  
to improving learning outcomes and 
increasing access, at scale. 

Our performance sustainability rankings

One way we assess how we are 
doing as a sustainable business  
is to maintain our position in key 
indices and benchmarks of social 
responsibility.

This year, we were delighted to  
be recognised in the Dow Jones 
Sustainability Indices as best in 
class for the global media sector.

Inclusion in Global 100 most sustainable 
corporations (Corporate Knights)

3131

Project Literacy

Every Child Learning 

Tomorrow’s Markets 
Incubator 

Employee engagement/
other partnerships/ 
local gifts

Total

Community 
Investment 

Social 
Innovation

£3.6m

£0.9m

–

–

–

£1.2m

£1.5m

–

£6.0m

£1.2m

2017 Gold Class & Media Sector leader

2016 Silver Class

2015 Bronze Class

2014 Bronze Class

2017 Yes

2016 Yes

2015 Yes

2014 Yes

Yes signifies inclusion in FTSE4Good

2017 Yes

2016 Yes

2015 Yes

2014 Yes

Section 2 Our strategy in action32

Sustainability

3

Shape the future 
of education

The pace of change in education is faster 
than ever before. 

We have a responsibility to play our part  
in shaping a future where learning does 
even more to foster inclusive and equitable 
societies and economies. This means 
ensuring our learners are equipped with  
the skills they need to build careers and 
communities, navigate uncertainty,  
address the world’s biggest sustainable 
development challenges and thrive in  
the 21st century and beyond.

Cutting-edge technology, insights  
and partnerships will help us deliver.  
We contribute to a growing body of 
research, working with others to together 
help global education systems better  
serve the next generation of students.

There is rising demand from educators for 
the integration of sustainable development 
topics into content, courses and curricula. 
By integrating sustainability-related content 
into our products, we can explore new 
market opportunities while making a direct 
contribution to the SDGs and inspiring the 
next generation to improve their world.  
We are collaborating with leading experts  
in the space to advance education for 
sustainability and respond to our  
customer needs. 

To equip learners for jobs, Pearson’s Career 
Success Programme aims to meet the  
needs of both colleges and employers by 
providing a digital suite of assessments, 
learning modules and tools that help 
students identify career goals and the  
gaps in their academic and career skills  
that they need to fill.

Delivering the knowledge, skills and 
understanding students need to prepare  
for their chosen career, BTECs can support 
progression to higher or further education 
or into employment. Pearson VUE  
helps individuals prepare for their next 
educational or career opportunity  
through credentials that verify the skills  
and learning required for a specific job or 
educational programme.

Pearson and Everglades University prepare learners for careers in green building

Pearson has partnered with 
Everglades University in the United 
States and the US Green Building 
Council (USGBC) to develop an 
Introduction to Sustainability digital 
course designed to put students on 
the path to high-demand careers in 
green energy and building design. 

Upon completion of the course, students earn 
certificates that can be featured in the form  
of digital badges and added to their résumés, 
demonstrating their education in and 
commitment to sustainability.

Ultimately, this partnership will benefit 
thousands of students, dozens of university 
staff and faculty members, and the community 
at large surrounding Everglades University’s 
four locations.

 “Through our partnership with  
the USGBC and Pearson, we are 
improving the quality of our 
course offerings and student 
learning outcomes, thereby 
further educating, training,  
and certifying the future  
leaders in these growing fields.”

Through a combination of online and 
hands-on learning, the course improves 
students’ preparation for Leadership in  
Energy and Environmental Design (LEED) 
certification in growing fields such as 
construction; alternative and renewable 
energy; environmental policy and 
management; land and energy; and crisis  
and disaster management. 

Kristi Mollis, President and Chief Executive 
Officer, Everglades University

Pearson plc Annual report and accounts 2017Sustainability

3333

Helping create  
the future of learning

An interview with Indika Senadhira, Senior Manager, Software Engineering,  
Pearson Technology Delivery Centre, Colombo, Sri Lanka.

IS

  Indika Senadhira 

Senior Manager, Software Engineering

“Growing the skills of my engineers ensures they 
can build the best possible solutions to achieve 
Pearson’s goals.”

What excites you most about the  
work you do at Pearson?

IS

I’m most excited by the continuous 
learning opportunities available at 
Pearson that help me to grow in my 
career. There is a friendly environment 
and great team culture too, and I often 
feel like Pearson is my second home. 

What is your main goal for 2018?

IS

My main goal for 2018 is to increase  
the technical and behavioural skills  
of myself and my teams. Primarily,  
this will help us to contribute more 
effectively to the development of highly 
scalable solutions for the business in 
line with Engineering Best Practices. 

How are you helping Pearson in its 
transition to digital?

IS

I have three teams working on  
Next Generation technology projects 
that are used in Revel, eText and 
Learning Applications. Those 
applications are providing a more 
sophisticated digital experience for  
our learners and customers. 

Another way I contribute to the digital 
transition is by encouraging a team 
culture of continuous learning and 
providing the opportunity for my team 
to grow. Growing the skills of my 
engineers ensures they can build the 
best possible solutions to achieve 
Pearson’s goals.

What is your biggest win at Pearson  
to date? 

IS

I am one of Pearson’s ‘home grown’ 
managers. I joined eCollege (which was 
later acquired by Pearson) 13 years ago 
as an Associate Software Engineer.  
I then moved up in my career to 
become a Senior Manager. During that 
journey, the biggest win for me has 
been acquiring IEng accreditation  
with the UK’s prestigious Institute of 
Engineering & Technology. That has 
opened up the opportunity for me to 
learn both professionally and 
academically, as well as contribute  
my knowledge to Pearson and to  
wider society.

The Technology  
Delivery Centre 
in one minute

WHO

The Technology Delivery Centre 
is a team of

2,230  digital specialists

used by program and product 
teams across Pearson.

WHAT

Capabilities include:

Mobile

Content

Salesforce

Integration

User interface

Digital Marketing

Performance 

testing

Security testing

Accessibility 
testing

Analytics & Big 
Data

Oracle

WHERE
Operates out of Sri Lanka, 
India, the US and UK

WHEN

24/7, 365

Section 2 Our strategy in action34

Financial review
“We expect ongoing headwinds in our US higher 
education courseware business to be offset by 
improving conditions in our other businesses.”

Coram Williams  
Chief Financial Officer

Profit and loss statement

In 2017, Pearson’s sales decreased by  
£39m in headline terms to £4,513m. 
Adjusted operating profit fell £59m to 
£576m (2016: £635m).

Currency movements, primarily from the 
depreciation of Sterling against the US Dollar 
and other currencies during the period, 
increased sales by £126m and operating 
profits by £23m. 

The effect of disposals reduced sales by 
£54m and continuing adjusted operating 
profits by £24m. 

Stripping out the impact of portfolio changes 
and currency movements, revenues were 
down 2% in underlying terms while adjusted 
operating profit fell £58m or 9%.

Trading contributed £58m to this decline in 
adjusted operating profit, other operating 
factors including increased amortisation 
expense and staff incentive contributed 
£95m to the decline and cost inflation,  
an estimated £55m. This was partly offset 
by a £150m year-on-year benefit from 
restructuring savings.

Net interest payable in 2017 was £79m, 
compared with £59m in 2016. The increase 
was primarily due to additional charges 
relating to the early redemption of various 
bonds during the year and higher US 
interest rates.

Our adjusted tax rate in 2017 was 11.1% 
(2016: 16.5%). The decrease in tax rate  
was primarily due to uncertain tax position 
provision releases following the expiry  
of the relevant statutes of limitation.

Adjusted earnings per share were 54.1p 
(2016: 58.8p).

Cash generation

Operating cash flow rose by 1% in headline 
terms, despite a decrease in adjusted 
operating profit, driven by a strong cash 
conversion of 116% driven by tight working 
capital control, strong collections and high 
Penguin Random House cash dividends.

Return on invested capital

On a gross basis ROIC decreased from  
5.0% in 2016 to 4.3% in 2017 and from  
7.2% in 2016 to 6.2% in 2017 on a net basis.  
The movement largely reflects lower profit 
in the year and increased tax payments.

Statutory results

Our statutory profit from continuing 
operations of £451m in 2017 compares with 
a loss of £2,497m in 2016. The loss in 2016 is 
mainly attributable to an impairment charge 
to North American goodwill and the higher 
level of restructuring spend. 

Financial summary

Business performance

Statutory results

£ millions

Sales

2017

2016

Headline 
growth

CER 
growth

Under-
lying 
growth

£ millions

2017

2016

Headline 
growth

CER 
growth

Under-
lying 
growth

4,513

4,552

(1)%

(4)%

(2)%

Sales

4,513

4,552

(1)%

(4)%

(2)%

Adjusted operating profit 

Operating cash flow

576

669

635

663

Adjusted earnings per share 54.1p

58.8p

1%

(8)%

(9)% (13)%

(9)%

Operating profit/(loss)

451 (2,497)

Profit/(loss) for the year

408 (2,335)

n/a

n/a

Dividend per share

17p

52p

(67)%

Net debt

(432)

(1,092)

60%

Growth rates stated on a headline basis are calculated by comparing  
the reported results. Growth rates on a constant exchange rate (CER) 
basis are calculated after excluding the effect of exchange. Underlying 
growth rates exclude both the effect of exchange and portfolio  
changes arising from acquisitions and disposals.

Cash generated from 
operations

Basic earnings/(loss)  
per share

462

552

(11)%

49.9p (286.8)p

n/a

The business performance measures include our adjusted performance 
measures which are non-GAAP measures. An explanation of  
these measures is included in this financial review section and full 
reconciliations to the equivalent statutory heading under IFRS are 
included in the financial key performance indicators section on 
p192–195.

Pearson plc Annual report and accounts 2017Financial review

3535

Capital allocation

Our capital allocation policy remains 
unchanged: to maintain a strong balance 
sheet and a solid investment grade rating,  
to continue to invest in the business,  
to have a sustainable and progressive 
dividend policy, and to return surplus  
cash to our shareholders.

Balance sheet

Net debt to EBITDA was 0.6x (or 2.1x on a 
simplified credit agency view adjusting for 
leases and other items). Net debt decreased 
to £432m (2016: £1,092m) reflecting disposal 
proceeds, operating cash flow and a benefit 
from the weakening of the US Dollar relative 
to Sterling, partially offset by restructuring 
costs, pension contributions, including 
amounts related to agreements regarding 
the disposals of the FT and Penguin, 
interest, tax, dividend payments and the 
share buyback. 

During 2017, we took steps to reduce our 
level of gross debt and optimise our balance 
sheet, successfully executing market 
tenders repurchasing $383m of our $500m 
3.75% US Dollar Notes due 2022 and $406m 
of our $500m 3.25% US Dollar Notes due 
2023. In addition, we redeemed the $300m 
4.625% Senior Notes due June 2018 and  
the $550m 6.25% Notes due May 2018.

During January 2018, we also successfully 
repurchased a total of $569m of debt at an 
average interest rate of around 2.5% by 
tendering for €250m of our Euro 1.875% 
Notes due May 2021 and €200m of our  
Euro 1.375% Notes due May 2025 and 
cancelling the associated currency swaps.

Pension plan

The overall surplus on the UK Group 
Pension Plan of £158m at the end of 2016 
has increased to a surplus of £545m at the 
end of 2017. This has arisen due to increased 
contributions, including £227m as part of 
the agreements relating to the Penguin 
Random House merger in 2013 and FT 
Group sale in 2015, together with the impact 
of favourable movements in assumptions.

The UK Group Pension Plan used its strong 
funding position to purchase two insurance 
buy-in policies with Legal & General and 
Aviva, covering approximately £1.2bn 
(one-third) of its total liabilities. This put  
the Plan in an even stronger position and 
substantially reduced Pearson’s future 
pension funding risk, at no further cost to 
the company. 

Dividend

In line with our policy, the Board is 
proposing a final dividend of 12p (2016: 34p) 
which results in an overall dividend of 17p 
(2016: 52p) subject to shareholder approval.

Share buyback

We launched a £300m share buyback, 
beginning on 18 October 2017 utilising  
part of the proceeds from the disposal of  
a 22% stake in Penguin Random House.  
We completed the programme on  
16 February 2018.

Businesses held for sale

Following the decision to sell both WSE  
and the K-12 school courseware business  
in the US, the assets and liabilities of those 
businesses have been classified as held  
for sale on the balance sheet at  
31 December 2017.

2018 outlook

2017 was a year of progress for Pearson, 
delivering adjusted operating profit at the  
top end of our guidance range and continuing 
to invest in the digital transformation and 
simplification of the company. We expect to 
make further progress in 2018, with 
underlying profit growth, reporting adjusted 
operating profit of between £520m and 
£560m and adjusted earnings per share of 
49p to 53p. This reflects our portfolio and 
exchange rates as at 31 December 2017 and 
the factors outlined overleaf.

Key performance indicators Maintain long-term growth

See a summary of all our KPIs on p2–3 

Sales (£m)

£4,513m
-1%

4,728

4,540

4,468

4,552

4,513

Adjusted operating profit (£m)

£576m
-9%

736

722

723

635

576

2013

2014

2015

2016

2017

2013

2014

2015

2016

2017

Sales decreased in headline terms by £39m or 1% and fell by 4% in  
CER terms and 2% in underlying terms. The underlying decline was  
due to a 4% decline in North America, partially offset by stabilisation  
in Core and Growth. Over the last five years, revenues have benefited 
from growth in digital and the relative strength of the dollar but this  
has been offset by pressure on print revenues, cyclical and policy factors 
and adverse currency movements in some of our markets.

Adjusted operating profit fell by 9% in headline terms with the  
impact of lower sales, other operating factors, including increased 
amortisation and staff incentives, and cost inflation offsetting the 
benefit from restructuring savings. Over the last five years, adjusted 
operating profit has declined due to the pressure on revenues  
in higher margin businesses, portfolio changes and increased 
investment in digital, partially offset by benefits from restructuring.

Section 3 Our performance36

Financial review

Trading

We expect ongoing headwinds in our US 
higher education courseware business to  
be offset by improving conditions in our  
other businesses. 

Portfolio changes

We completed the sale of a 22% stake in 
Penguin Random House and our Chinese 
English test preparation business GEDU  
in 2017. The annualised impact of these 
disposals will reduce 2018 operating profit  
by £44m. We expect to complete the disposal 
of WSE and our stake in Mexican joint venture 
Utel in the first half of 2018 and have 
announced that we have concluded the 
strategic review of our US K-12 courseware 
business and have classified the business as 
held for sale. WSE contributed £195m to 2017 
sales and WSE and Utel contributed £5m to 
2017 adjusted operating profit and £5m to 
statutory profit. US K-12 courseware is 
expected to contribute £385m to 2018  
sales and around £11m to 2018 adjusted  
and statutory profit.

Adjusted performance measures

The Group’s adjusted performance 
measures are non-GAAP financial measures 
and are included as they are key financial 
measures used by management to evaluate 
performance and allocate resources to 
business segments. The measures also 
enable investors to more easily, and 
consistently, track the underlying 
operational performance of the Group  
and its business segments by separating  
out those items of income and expenditure 
relating to acquisition and disposal 
transactions, and major restructuring 
programmes.

The Group’s definition of adjusted 
performance measures may not be 
comparable to other similarly titled 
measures reported by other companies.  
A reconciliation of the adjusted measures  
to their corresponding statutory reported 
figures is shown in summary below and in 
more detail on p192–195.

Other operational factors, incentives  
and inflation

Our 2018 guidance incorporates cost 
inflation of around £50m together with 
other operational factors and incentives  
of £30m.

Restructuring benefits

We expect incremental in-year benefits 
from the 2017–2019 restructuring 
programme of £80m in 2018. Exceptional 
restructuring costs of £90m will be excluded 
from adjusted operating profit in line with 
our recent practice.

Interest and tax

We expect a 2018 net interest charge of 
around £45m and a tax rate of 20%. 

Currency

In 2017, Pearson generated approximately 
61% of its sales in the US, 7% in Greater 
China, 5% in the Eurozone, 3% in Brazil, 3%  
in Canada, 3% in Australia, 2% in South Africa 
and 1% in India and our guidance is based  
on exchange rates at 31 December 2017. 

We calculate that a 5 cent move in the  
US Dollar exchange rate to Sterling would 
impact adjusted earnings per share by 
between 2p and 2.5p.

Key performance indicators Deliver sustainable returns
Performance over the last five years reflects the market pressures we have faced. But we are building a strong future returns potential.

See a summary of all our KPIs on p2–3 

Adjusted earnings per share (£m headline)

Return on invested capital (% headline)

54.1p
-8%

70.1

66.7

70.3

58.8

54.1

4.3%
-0.7 
percentage points

5.4 5.4

5.6 5.7

5.8

7.2

6.3

6.2

5.0

4.3

2013

2014

2015

2016

2017

2013

2014

2015

2016

2017

Gross basis
Net basis

Adjusted earnings per share (EPS) is down 8% in 2017, reflecting lower 
adjusted operating profit and increased interest charges partially  
offset by a decrease in the tax rate. Over the last five years EPS  
has declined in line with the decline in adjusted operating profit.

Return on invested capital (ROIC) fell by 0.7 percentage points to  
4.3% in 2017 mainly due to lower adjusted operating profit and higher 
cash tax paid. We have also presented ROIC on a net basis after 
removing impaired goodwill from the invested capital balance.  
The net approach assumes that goodwill which has been impaired  
is treated in a similar way to goodwill disposed as it is no longer  
being used to generate returns.

Pearson plc Annual report and accounts 2017Financial review

Adjusted operating profit

Adjusted operating profit includes the 
operating profit from the total business, 
including the results of discontinued 
operations when relevant. There were  
no discontinued operations in either 2016  
or 2017. A reconciliation of the statutory 
measure to the adjusted measure is  
shown below:

£ millions

Operating profit/(loss)

Add back: Cost of major 
restructuring

Add back: Other net (gains)  
and losses

2017

2016

451 (2,497)

(128)

25

Add back: Intangible charges

166

2,769

Add back: Impact of  
US tax reform

8

–

Adjusted operating profit

576

635

In January 2016, the Group announced  
that it was embarking on a restructuring 
programme to simplify the business,  
reduce costs and position the company  
for growth in its major markets. The costs  
of this 2016 restructuring programme in 
2016 were significant enough to exclude 
from the adjusted operating profit measure 
so as to better highlight underlying 
performance. A new restructuring 
programme, the 2017-2019 restructuring 
programme announced in May 2017, began 

79

338

Reducing exposure to large-scale  
direct delivery

in the second half of 2017 and is expected to 
drive further significant cost savings. This 
new programme has also been excluded 
from the adjusted operating profit measure. 

These major restructuring costs are 
analysed below:

£ millions

2016 restructuring programme

Combining into one single  
product organisation

Integrating our assessment operations

Making efficiency improvements in 
enabling functions

Rationalising our property portfolio  
and consolidating major supplier 
agreements

Total major restructuring cost

£ millions

2017-2019 restructuring programme

Adjusting the cost base in our US higher 
education courseware business

Further efficiency improvements in 
enabling functions through back office 
change programmes in Human 
Resources, Finance and Technology

Further rationalisation of property and 
supplier agreements

Total major restructuring cost

2016

77

33

67

110

51

338

2017

23

23

33

79

3737

Other net gains and losses that represent 
profits and losses on the sale of subsidiaries, 
joint ventures, associates and other financial 
assets are excluded from adjusted operating 
profit as it is important to highlight their 
impact on operating profit, as reported,  
in the period in which the disposal 
transaction takes place in order to 
understand the underlying trend in the 
performance of the Group. Other gains of 
£128m in 2017 largely relate to the sale of 
the test preparation business in China which 
resulted in a profit on sale of £44m and the 
part sale of the Group’s share in Penguin 
Random House which resulted in a profit of 
£96m. In 2016, the losses mainly relate to 
the closure of the English language schools 
in Germany and the sale of the Pearson 
English Business Solutions business in  
North America. 

Charges relating to acquired intangibles and 
acquisitions are also excluded from adjusted 
operating profit when relevant as these 
items reflect past acquisition activity and  
do not necessarily reflect the current year 
performance of the Group. In 2016, 
intangible charges included an impairment 
of goodwill in our North American business 
of £2,548m. 

Key performance indicators Manage cash effectively

See a summary of all our KPIs on p2–3 

Operating cash flow (£m headline)

Net debt (£m headline)

£669m
+1%

649

588

663

669

435

£432m
+60%

1,639

1,379

1,092

654

432

2013

2014

2015

2016

2017

2013

2014

2015

2016

2017

Operating cash flow increased by 1% in 2017, despite the reduction  
in adjusted operating profit, reflecting continued tight working  
capital control, strong cash collections and higher dividends from 
Penguin Random House.

The Group’s net debt decreased from £1,092m at the end of 2016  
to £432m at the end of 2017 as the proceeds from disposals,  
operating cash flow and the positive effect of exchange rate  
movements more than offset restructuring spend, tax, interest,  
pension and dividend payments.

Section 3 Our performance38

Financial review

As a result of US tax reform, the reported 
tax charge on a statutory basis includes a 
benefit from revaluation of deferred tax 
balances to the reduced federal rate of  
£5m and a repatriation tax charge of £6m.  
In addition to the impact on the reported tax 
charge, the Group’s share of profit from 
associates was adversely impacted by £8m. 
These adjustments have been excluded 
from adjusted operating profit and the 
adjusted tax charge as they are considered 
to be transition adjustments that are not 
expected to recur in the near future.

Adjusted earnings per share

Adjusted earnings includes adjusted 
operating profit and adjusted finance  
and tax charges. A reconciliation to the 
statutory profit is shown below:

£ millions

Profit/(loss) for the year

Non-controlling interest

Add back: Cost of major 
restructuring

Add back: Other net (gains)  
and losses

2017

2016

408 (2,335)

(2)

(2)

79

338

(128)

25

Foreign exchange and other gains and 
losses are also excluded as they represent 
short-term fluctuations in market value  
and are subject to significant volatility. Other 
gains and losses may not be realised in due 
course as it is normally the intention to hold 
the related instruments to maturity. 

In 2017, the total of these net finance cost 
items excluded from adjusted earnings  
was a gain of £49m compared with a loss of 
£1m in 2016. Finance income relating to 
retirement benefits decreased from £11m  
in 2016 to £3m in 2017, but this decrease was 
more than offset by foreign exchange gains 
on unhedged cash and cash equivalents and 
other financial instruments that generated 
losses in 2016.

The adjusted income tax charge excludes 
the tax benefit or charge on items that are 
excluded from the profit or loss before  
tax. In addition, the tax benefit from tax 
deductible goodwill and intangibles is added 
to the adjusted income tax charge as this 
benefit more accurately aligns the adjusted 
tax charge with the expected rate of cash 
tax payments.

Add back: Intangible charges

166

2,769

Operating cash flow

Add back: Other net finance 
(income)/costs

Add back: Impact of US tax 
reform on profit from associate

Tax benefit relating to items 
added back

Adjusted earnings

(49)

8

1

–

(42)

(317)

440

479

Operating cash flow is presented in order  
to align the cash flows with corresponding 
adjusted operating profit measures.  
A reconciliation to operating cash flow  
from net cash generated from operations, 
the equivalent statutory measure, is  
shown below:

£ millions

2017

2016

Weighted average number of 
shares (millions)

813.4

814.8

Adjusted earnings per share

54.1p

58.8p

Net finance costs classified as other net 
finance costs or income are excluded in  
the calculation of adjusted earnings. 

Finance income relating to retirement 
benefits are excluded as management 
believes the presentation does not reflect  
the economic substance of the underlying 
assets and liabilities. Finance costs relating 
to acquisition transactions are also excluded 
as these relate to future earn-outs or 
acquisition expenses and are not part  
of the underlying financing.

462

522

146

131

(237)

(247)

Net cash generated from 
operations

Dividends from joint ventures 
and associates 

Capital expenditure on 
property, plant, equipment  
and software

Add back: Cost of major 
restructuring paid

Add back: Special pension 
contribution paid

Operating cash flow

In addition to the dividends received from 
associates above, there were dividends  
from Penguin Random House in 2017 of 
£312m relating to the recapitalisation of 
Penguin Random House following the sale 
of part of the Group’s interest in the venture. 

This cash flow is not related to the 
underlying trading of the business and  
has not been included in the adjusted 
operating cash measure. 

Costs of major restructuring paid in 2017 
include cash flow from both the 2016 
restructuring programme (£44m) and the 
2017–2019 programme (£27m). 

Special pension contributions of £227m in 
2017 were made as part of the agreements 
relating to the Penguin Random House 
merger in 2013 (£202m) and the sale of the 
FT Group in 2015 (£25m). In 2016, special 
pension contributions of £72m (net of tax) 
relate to the sale of the FT Group.

Return on invested capital (ROIC)

ROIC is a non-GAAP measure and has  
been disclosed as it is part of Pearson’s key 
business performance measures. ROIC is 
used to track investment returns and to  
help inform capital allocation decisions 
within the business. Average values for  
total invested capital are calculated as  
the average monthly balance for the year. 

For the first time in 2017, we have presented 
ROIC on a net basis after removing impaired 
goodwill from the invested capital balance. 
The net approach assumes that goodwill 
that has been impaired is treated in a similar 
fashion to goodwill disposed as it is no 
longer being used to generate returns.

2017

2016

2017

2016

£ millions

Gross basis

Net basis

Adjusted 
operating 
profit

Operating cash 
tax paid 

Return

Average 
invested 
capital

576

635

576

635

(75)

(63)

(75)

(63)

501

572

501

572

11,568 11,464

8,126

7,906

71

167

ROIC

4.3% 5.0% 6.2%

7.2%

227

669

90

663

Pearson plc Annual report and accounts 2017Financial review

Other financial information

Net finance costs

£ millions

Net interest payable

Finance income in respect of 
retirement benefits 

Other net finance  
income/(costs)

Net finance costs

2017

2016

(79)

(59)

3

11

46

(30)

(12)

(60)

Net interest payable was £79m in 2017, 
compared with £59m in 2016. The increase 
was primarily due to higher US interest rates 
in 2017, additional charges relating to the 
early redemption of various bonds during 
the year and some additional interest on tax 
provisions. In March and November 2017 
respectively, the Group redeemed the 
$550m 6.25% global Dollar bonds and the 
$300m 4.625% US Dollar notes, both 
originally due in 2018. In addition, in August 
2017, the Group redeemed $383m out of the 
$500m 3.75% US Dollar notes due in 2022 
and $406m out of the 3.25% US Dollar notes 
due in 2023. Although there is a charge in 
respect of the early redemptions, there are 
partial year interest savings as a result which 
have flowed through the income statement 
in the period since redemption, with the full 
annualised savings coming through in 2018.

In 2017, the total of other net finance income 
excluded from adjusted earnings was a gain 
of £49m compared with a loss of £1m in 
2016. Finance income relating to retirement 
benefits decreased from £11m in 2016 to 
£3m in 2017 reflecting the comparative 
funding position of the plans at the 
beginning of each year. This decrease was 
more than offset by foreign exchange gains 
on unhedged cash and cash equivalents and 
other financial instruments that generated 
losses in 2016.

Capital risk

The Group’s objectives when managing 
capital are:

  To safeguard the Group’s ability to  
continue as a going concern and retain 
financial flexibility by maintaining a strong 
balance sheet 

  To maintain a solid investment grade  
credit rating

  To provide returns for shareholders.

The Group is currently rated BBB (negative 
outlook) by Standard and Poor’s and  
Baa2 (negative outlook) by Moody’s.

Net debt

The net debt position of the Group is set  
out below:

£ millions

2017

2016

Cash and cash equivalents

645

1,459

Marketable securities

Derivative financial instruments

Bank loans and overdrafts

Bonds

Finance lease liabilities

Net debt

8

–

(15)

10

(93)

(39)

(1,062)

(2,420)

(8)

(9)

(432)

(1,092)

Net debt was reduced during the year 
following the partial disposal and 
recapitalisation of the Group’s stake in 
Penguin Random House. 

Bond debt was reduced to £1.1bn from 
£2.4bn through debt repayments of £1.3bn 
which reduced cash balances. The Group 
holds Dollar debt as a natural hedge of the 
Group’s largest earnings generating region, 
North America.

Despite the low balance sheet gearing,  
the Group has significant operating lease 
liabilities of around £1.2bn which are not 
currently included as balance sheet liabilities 
but are included by the credit rating 
agencies within debt.

Liquidity and funding

The Group had a strong liquidity position  
at 31 December 2017, with over £600m of 
cash and an undrawn US Dollar 
denominated Revolving Credit Facility due  
in 2021 of $1.75bn (at 31 December 2016,  
the Group had cash of over £1.4bn and  
an undrawn Revolving Credit Facility due 
2021 of $1.75bn). To ensure efficient use  
of the Group’s cash balances, the Group 
repaid €450m (around £400m) of bond  
debt in January 2018 at a premium broadly 
equivalent to interest due for 2018, which 
will result in a reduced interest charge  
from 2019.

Taxation

The effective tax rate on adjusted earnings 
in 2017 was 11.1% compared with an 
effective rate of 16.5% in 2016. The decrease 
in tax rate was primarily due to uncertain 
tax position provision releases due to the  
expiry of relevant statutes of limitation. 

3939

The reported tax charge on a statutory  
basis in 2017 was £13m (3.1%) compared  
with a benefit of £222m (8.7%) in 2016.  
The statutory tax benefit in 2016 was mainly 
due to the release of deferred tax liabilities 
relating to tax deductible goodwill that was 
impaired. Operating tax paid in 2017 was 
£75m compared with £63m in 2016.

As a result of US tax reform, the reported 
tax charge on a statutory basis includes a 
benefit from revaluation of deferred tax 
balances to the reduced federal rate of  
£5m and a repatriation tax charge of £6m. 
The Group continues to analyse the detail  
of the new legislation and this may result in 
revisions to these impacts. In addition to  
the impact on the reported tax charge,  
the Group’s share of profit from associates 
was adversely impacted by £8m. 

Other comprehensive income

Included in other comprehensive income 
are the net exchange differences on 
translation of foreign operations. The loss 
on translation of £262m in 2017 compares  
with a gain in 2016 of £913m and has arisen 
due to the relative weakness of the US  
Dollar compared with Sterling. A significant 
proportion of the Group’s operations are 
based in the US and the US Dollar weakened 
in 2017 from an opening rate of £1:$1.23  
to a closing rate at the end of 2017 of 
£1:$1.35. At the end of 2016 most of the 
currencies that Pearson is exposed to  
had strengthened relative to Sterling 
following the Brexit vote. In 2016, the  
US Dollar had strengthened in comparison  
with the opening rate moving from  
£1:$1.47 to £1:$1.23.

Also included in other comprehensive 
income in 2017 is an actuarial gain of £182m 
in relation to post-retirement plans of the 
Group and our share of the post-retirement 
plans of Penguin Random House. The gain 
arises from the impact of favourable 
movements in mortality assumptions, 
discount rates, member options on 
retirement and asset returns which offset 
the impact of the UK Group plan’s purchase 
of insurance buy-in policies. The gain in  
2017 compares with an actuarial loss in  
2016 of £276m. 

Section 3 Our performance40

Financial review

Post-retirement benefits

Share buyback

Acquisitions and disposals

The £300m share buyback programme 
announced in October 2017 was completed 
on 16 February 2018. At 31 December 2017, 
21m shares at a value of £153m had been 
purchased. Cash payments of £149m had 
been made in respect of the purchases with 
the outstanding £4m settlement made at 
the beginning of January 2018. This £4m 
together with the remaining value of the 
buyback programme (£147m) was recorded 
as a liability on the balance sheet at  
31 December 2017. A further 22m shares 
were repurchased under the programme  
in 2018.

Businesses held for sale

Following the decision to sell both our  
Wall Street English language teaching 
business and the K-12 school courseware 
business in the US, the assets and liabilities 
of those businesses have been classified  
as held for sale on the balance sheet at  
31 December 2017.

Goodwill and intangible assets

Amortisation and impairment charges in 
2017 were £166m compared with a charge 
of £2,769m in 2016. The 2016 charge 
includes an impairment charge to North 
American goodwill of £2,548m. This charge 
arose following trading in the final quarter  
of 2016 and the consequent revision to 
strategic plans which reflected underlying 
issues in the US higher education 
courseware market that were more severe 
than had previously been anticipated.  
These issues related to declining student 
enrolments, changes in buying patterns of 
students and correction of inventory levels 
by distributors and bookshops.

There were no significant acquisitions in 
2017 or 2016. In 2017, disposals in total gave 
rise to a profit of £128m. These disposals 
included the sale of our test preparation 
business in China (GEDU) which resulted  
in a profit on sale of £44m and the sale of a 
portion of our stake in Penguin Random 
House to our venture partner, Bertelsmann, 
resulting in a reduction in our interest from 
47% to 25% and a profit on sale of £96m.  
In 2016, we closed our English language 
schools in Germany and also sold the 
Pearson English Business Solutions 
business. These two disposals, together 
with other smaller disposal related items, 
gave rise to an aggregate loss of £25m.

Related party transactions

Transactions with related parties are  
shown in note 36 of the consolidated 
financial statements.

Post-balance sheet events 

During January 2018, Pearson successfully 
executed market tenders to repurchase 
€250m of its €500m Euro 1.875% Notes  
due May 2021 and €200m of its €500m  
Euro 1.375% Notes due May 2025. 

On 16 February 2018, Pearson completed  
its £300m share buyback programme.  
In aggregate between 18 October 2017 and 
16 February 2018, Pearson repurchased 
42,835,577 shares, including 21,839,676 
repurchased since 31 December 2017,  
at a cost of £151m.

Coram Williams  
Chief Financial Officer

Pearson operates a variety of pension and 
post-retirement plans. Our UK Group 
Pension Plan has by far the largest defined 
benefit section. We have some smaller 
defined benefit sections in the US and 
Canada but, outside the UK, most of  
our companies operate defined  
contribution plans. 

The charge to profit in respect of worldwide 
pensions and retirement benefits amounted 
to £72m in 2017 (2016: £70m) of which a 
charge of £75m (2016: £81m) was reported 
in adjusted operating profit and an income 
of £3m (2016: £11m) was reported against 
other net finance costs. 

The overall surplus on the UK Group 
pension plan of £158m at the end of 2016 
increased to a surplus of £545m at the end 
of 2017. The increase has arisen principally 
due to the impact of favourable movements 
in assumptions discussed above but also 
due to increased contributions, including 
£227m as part of the agreements relating  
to the Penguin Random House merger in 
2013 and FT Group sale in 2015.

In total, our worldwide net position  
in respect of pensions and other post-
retirement benefits increased from a net 
asset of £19m at the end of 2016 to a net 
asset of £441m at the end of 2017. 

Dividends

The dividend accounted for in our 2017 
financial statements totalling £318m 
represents the final dividend in respect  
of 2016 (34.0p) and the interim dividend  
for 2017 (5.0p). We are proposing a final 
dividend for 2017 of 12p, bringing the  
total paid and payable in respect of 2017  
to 17p. This final 2017 dividend, which  
was approved by the Board in February 
2018, is subject to approval at the 
forthcoming AGM and will be charged 
against 2018 profits. For 2017, the dividend 
is covered 3.2 times by adjusted earnings 
and, after excluding the contribution from 
Penguin Random House, the dividend is 
covered 2.5 times.

Pearson plc Annual report and accounts 2017Financial review

Helping create  
the future of learning

An interview with Alvaro Castro,  
Product Management Analyst, Pearson Test of English

What excites you most about the  
work you do at Pearson?

How are you helping Pearson in its 
transition to digital?

AC

AC

In Pearson I have the amazing opportunity 
to work with different geographies all over 
the world. PTE Academic is delivered in 
over 50 countries and part of my job is 
really to understand the singularities of 
each market. I particularly enjoy engaging 
with the geographies and providing them 
with data insights that can inform their 
business strategy.

PTE Academic is a computer-based  
test and I have been involved in the 
operational and technology 
improvements of the product. As with 
every digital product, we can generate 
valuable operational data that can turn 
into evidence based decision-making.

What is your biggest win at Pearson  
to date?

What is your main goal for 2018?

AC

AC

To support the growth of the PTE 
Academic test, our main goal as a team is 
to improve the operational infrastructure 
around the test, and to redevelop the 
customer journey. My role is to help the 
team achieve this goal by analysing 
operational performance, identifying 
areas of improvement and working  
with stakeholders to make them.

I am proud of my work producing genuine 
data reporting that has been used by 
teams, colleagues and management.  
In addition to providing valuable insight 
and informing decision-making at all 
levels, I have been able to introduce a  
data-driven culture within the team and 
with the geographies. These reporting 
capabilities have also served to provide 
accurate forecasting and a robust test 
centre capacity plan, which has been 
instrumental for supporting the growth  
of the test. 

“I introduced a data-driven culture. 
More accurate forecasting has 
supported the growth of the test.”

4141

Pearson Test of English 
in one minute

The Pearson Test of English 
Academic is the computer-based 
English test trusted by 
universities, colleges and 
governments around  
the world.

250  centres

around the world

 “The test is a true reflection  
of what’s required  
in communicating ... 
Reading, Writing, 
Speaking and Listening”

Elizabeth Karanja,  
Australia, October 2017

 Differentiated consumer experience 
drove c.70% volume growth

+c.70%

AC

  Alvaro Castro 

Product Management Analyst

Section 3 Our performance42

Operating performance

North America

Market summary
Our largest market includes all  
50 US states and Canada.

Contribution to Group revenues

65%

Sales

£2,929m

Adjusted operating profit

£394m

 Efficacy finding

Working with Penn State 
University, we found that 
students in Introductory 
Physics courses who do better on  
their Mastering Physics homework  
tended to perform better in exams  
and external assessments.

Revenues declined 4% in underlying terms, 
primarily due to anticipated declines in 
higher education and school courseware, 
school assessment and Learning Studio, a 
learning management system we are retiring.

North American higher education 
courseware fell 3%. School courseware  
fell high-single digits, impacted by a lower 
adoption participation rate and weak Open 
Territory sales in the second half of the year. 
School assessment declined high-single 
digits, due to previously announced contract 
losses. Learning Studio revenues continued 
to decline as we move towards the 
retirement of the product in 2019. Offsetting 
that, we saw modest growth in both virtual 
schools and Online Program Management 
(OPM) due to good underlying volume 
growth partially offset by some contract 
exits and in-sourcing. Revenues in North 
American Professional Certification were 
flat on phasing of new contracts and a 
slowdown in IT certification late in 2017.

Adjusted operating profits fell 10% in 
underlying terms, due primarily to the 
impact of lower sales and other  
operating factors partially offset by 
restructuring savings.

Courseware

 School

In school, revenue declined high-single  
digits primarily due to sharp declines across  
Open Territory states in the second half  

of the year. This was partially offset by 
growth in Adoption state revenues where 
strong performance in Texas Grades  
K-12 Spanish, Indiana Grades K-12 Science 
and South Carolina Grades 6-8 Science 
outweighed a lower adoption participation 
rate resulting from our decision not to 
compete for the California Grades K-8 
English Language Arts (ELA) adoption  
with a core basal programme.

Our new adoption participation rate fell to 
61% from 64% in 2016. We won an estimated 
38% share of adoptions competed for  
(30% in 2016) and 29% of total new adoption 
expenditure of $365m (19% of $470m  
in 2016).

 Higher education

In higher education, total US college 
enrolments, as reported by the National 
Student Clearinghouse, fell 1.1%, with 
combined two-year public and four-year 
for-profit enrolments declining 2.5%. 
Enrolment weakness was particularly 
focused on part-time students where 
enrolment declined 3.3%, a bigger decline 
than in any of the last five years. Full-time 
enrolment grew 0.3%, the first expansion 
since autumn 2010.

Net revenues in our higher education 
courseware business declined 3% during  
the year. We estimate around 2% of this 
decline was driven by lower enrolment;  
just over 1% from the adoption of Open 

Market 
spotlight

North American 
Assessment

Association of American Medical Colleges

The Association of American Medical  
Colleges (AAMC) has selected Pearson VUE  
to deliver the prestigious Medical College 
Admission Test® (MCAT®) beginning in 2018.

“We are proud to enter into an agreement  
with the AAMC to deliver this important  
exam to tomorrow’s doctors,” says Bob 
Whelan, President, Pearson Assessments.  
“We understand the AAMC’s commitment to 
excellence and we are proud to be part of  
their continued commitment to examinees 
and the testing community. As an extension  
of the AAMC to its test takers, we will deliver 
each exam with care, consistency and the 
highest levels of customer service.”

Pearson VUE will deliver the MCAT exam in  
its premium, patented, owned-and-operated 
network of Pearson Professional Centres and 
several Pearson VUE Authorized Test Centre 
Selects globally. In addition to the existing  
test centres, Pearson VUE is investing in an 
expansion of its test centre network to  
provide additional capacity for test takers.

The Pearson Professional Centres are the gold 
standard in exam delivery, offering test takers 
a professional, highly secure and consistent 
testing experience.

Pearson plc Annual report and accounts 2017Operating performance

Link to strategic priorities  1  Grow share through digital transformation  2  Invest in structural growth markets   See Our strategy, p13–21

4343

Educational Resources (OER); around 5% 
from the secondary market, new initiatives 
and other factors, primarily the growth in 
print rental; offset by c.3% benefit from 
institutional selling and the shift to digital 
and a 2% benefit in 2017 from lower  
returns by the channel.

In 2017, Pearson’s US higher education 
courseware market share, as reported by 
MPI, was in the upper half of the c.40–41.5% 
range seen over the last five years.

During 2017, we performed strongly in 
Statistics and Business Statistics, Biology 
and Accounting. Statistics benefited from 
the popularity of “best in class” learning 
application StatCrunch, Biology from the 
success of Campbell Biology 11e and 
MasteringBiology, and Accounting from  
the success of Miller-Nobles Horngren 
Accounting 11e and MyAccountingLab.  
This was offset by weakness in Information 
Technology, particularly in the for-profit 
sector and continued softness in 
Developmental Mathematics.

Digital revenues grew 9% benefiting from 
continued growth in direct sales, favourable 
mix and selected price increases. Global 
digital registrations of MyLab and related 
products fell 1%. In North America, digital 
registrations fell 3% with good growth in 
Science, Business & Economics and Revel 
offset by lower overall enrolment and 
continued softness in Developmental 

Mathematics. Revel registrations grew more 
than 50%. Including stand-alone eBook 
registrations, total North American digital 
registrations were flat. 

The actions announced in early 2017 to 
promote access over ownership met with 
success. We reduced the rental price of 
2,000 eBook titles and saw eBook revenues 
increase more than 20% in response.  
Our print rental programme has had  
a successful start, and we have added  
more than 90 further titles. In institutional 
courseware solutions we signed 210 
institutions to our Inclusive Access  
(Direct Digital Access, DDA) solutions,  
taking the total to over 500. During the  
year, we delivered over 1m course 
enrolments with inclusive access rising  
to c.5% of our higher education revenue  
as more colleges and faculties see the 
benefit of this model.

Assessment

 School assessment

In school assessment (State and National 
assessments), revenues declined high-single 
digits due to previously announced  
contract losses. 

Pearson secured contract extensions in 
Virginia, Indiana, Arizona, Minnesota,  
Puerto Rico, Kentucky, New York City and 
North Carolina and for the National 
Assessment of Educational Progress.

We delivered 25.3m standardised online 
tests to K-12 students, up 7% from 2016. 
TestNav 8, Pearson’s next-generation online 
test platform, supported a peak load of 
752,000 tests in a single day and provided 
99.99% up time. Our AI scoring systems 
scored 35m responses to open-ended test 
items, around 30% of the total. Paper-based 
standardised test volumes fell 7% to 20.4m.

 Professional Certification 

In Professional Certification, VUE global test 
volume rose 1% to over 15m. Revenues in 
North America were flat, with continued 
growth in certification for professional 
bodies, offset by modest declines in US 
teacher certification and the GED High School 
Equivalency Test, after strong performance 
last year, and by weakness in higher level IT 
certifications in the second half.

We signed over 50 new contracts in 2017 
including a multi year contract with the 
Association of American Medical Colleges 
(AAMC) to administer the MCAT, and 
multi-year contracts with ExxonMobil  
and the Project Management Institute.  
Our renewal rate on existing contracts 
continues to be over 95%. 

Helping create  
the future of learning

An interview with Glenn Hubbard,  
Pearson author, economist and academic

“This digital experience will completely change the way we teach.”

The digital experience that students get can 
really shape their understanding of the 
subject. Digital gives a much better experience 
for students – it gives them a real world feel, 
with first class pedagogy and assessment  
built in – I can’t imagine a better way to learn.

This digital experience will completely change 
the way we teach. It meets students at their 
point of need. Students are able to go as fast 
or slow through the content as they need, 
getting a great learning experience. From  
the professor’s perspective, they know their 
student is getting help to prepare for class.

We are in the early days of an incredibly 
exciting future of learning. Students come  
to economics as they care about the world  
and want to learn about it. A product that  
can bring the real world together with a 
user-friendly interface for students is a  
game changer. The technology we have  
makes that future possible.

We are going to see a future in less than ten 
years’ time where students are no longer 
lugging a big bag of textbooks around. Instead 
they will have a simple interface that gives 
them a great learning experience. 

GH

 GlennHubbard 

Economist and academic 

Section 3 Our performance44

Operating performance

North America

 Clinical assessment

Clinical assessment sales declined slightly 
on an absence of new major product 
introductions. Q-Interactive, Pearson’s 
digital solution for Clinical Assessment 
administration, saw continued strong 
growth in licence sales with sub-test 
administrations up more than 33% over  
the same period last year. 

Services

 Connections Education

Connections Education, our virtual school 
business, served nearly 78,000 Full Time 
Equivalent students through full-time virtual 
and blended school programmes, up 6%  
on last year. 

Two new full-time online, state-wide, 
partner schools opened for the 2017–2018 
school year. Enrolment growth from new 
and existing schools was partially offset  
by the termination of a school partnership 
at the end of the 2016–2017 school year.

Revenues grew modestly as enrolment 
growth was partially offset by increased 
in-sourcing, as some partners took  
non-core services in-house. 

Enrolment and revenue is expected to  
grow in 2018 as growth in existing school 
partnerships and the opening of new 
partner schools for the 2018–2019 school 
year offsets the termination of two further 
contracts and the in-sourcing of services  
by some customers.

The 2017 Connections Academy Parent 
Satisfaction Survey showed strong results 
with 92% of families with students enrolled 
in full-time online partner schools stating 
they would recommend the schools to 
others and 95% agreeing that the curriculum 
is of high quality. Results from the survey 
are available at pear.sn/HPTn30dCNHH. 

 Pearson Online Services

In Pearson Online Services, revenues 
declined high-single digits, primarily due  
to a decline in Learning Studio revenues as 
we retire the product and the restructuring 
of smaller non-OPM contracts. Learning 
Studio declined by just over 50% to a 
revenue contribution of £11m in 2017.  
In OPM, we grew revenues modestly as 
course enrolments grew strongly, up 8% to 
more than 341,000, boosted by good growth 
and programme extensions at key partners, 

including Arizona State University Online, 
Maryville University, Rutgers University  
and University of Alabama at Birmingham 
and from new partners, partially offset  
by contract exits.

by print rental are partially offset by growth 
in digital revenues, benefits from our 
actions to promote access over ownership 
and a continued normalisation of channel 
returns behaviour. 

We signed 45 multi-year programmes  
in 2017, renewed 19 programmes and 
launched 14 new programmes at partners, 
including Maryville University, Duquesne 
University and Ohio University. During the 
year, we also agreed the termination  
of nine programmes that were not  
mutually viable and did not renew  
a further six programmes.

Brinker International, Inc. (NYSE: EAT), one 
of the world’s leading casual dining 
restaurant companies and owner of Chili’s® 
Grill & Bar and Maggiano’s Little Italy®,  
with over 1,600 owned, operated and 
franchised restaurant locations, partnered 
with Pearson to launch a comprehensive 
employer-education programme Best You 
EDU that provides free educational 
opportunities to Brinker employees, 
including foundational, GED and Associate 
Degree programmes.

2018 outlook

 US higher education courseware

In US higher education courseware,  
we expect revenues to be flat to down 
mid-single digit percentages as similar 
pressures seen in the last two years 
continue with lower college enrolments, 
increased use of OER and attrition from 
growth in the secondary market driven  

Evidence of a marginally slower rate of 
decline in US student enrolment, together 
with slightly lower than expected attrition 
from OER in 2017, means that we are now 
planning for an underlying decline in 
demand of around 6% in US higher 
education courseware, slightly improved 
from our prior range of 6% to 7%. 

 North American student assessment

We expect stable testing revenues in  
North American student assessment as  
new contracts offset a continued 
contraction in revenue associated with  
our PARCC contract. 

 Connections Education

Connections Education is expected to grow 
modestly as new partner school openings 
and good growth in enrolment are partially 
offset by in-sourcing of non-core services  
by some partners and contract exits. 

 Professional Certification

North American Online Program 
Management is expected to see modest 
growth in revenue as investment in new 
programs begin to ramp up. Professional 
certification is expected to grow revenues  
in the mid-single digits benefiting from  
new contracts, including our nationwide 
contract with the AAMC.

Author 
view

North American  
Services

Jean M Twenge, Professor of Psychology at  
San Diego University and Pearson author

A Pearson author’s view on the future

As a professor, staying relevant to my 
students is not just about what I teach,  
but the way I teach it. With the advent of  
iGen – the smartphone generation – 
academics and publishers need to  
be evolving. This means offering  
digital, interactive 
learning to stay 
successfully 
switched on by the 
students of today 
and of the future.

JT

 JeanMTwenge 

Professor of Psychology

Pearson plc Annual report and accounts 2017Operating performance

Link to strategic priorities  1  Grow share through digital transformation  2  Invest in structural growth markets   See Our strategy, p13–21

4545

Core

Market summary
Our international business in established 
and mature education markets including 
the UK, Australia and Italy.

Contribution to Group revenues

18%

Sales

£815m

Adjusted operating profit

£50m

 Efficacy finding

Research to understand 
the impact of Bug Club on 
pupils’ literacy learning, 
their attitudes to reading and school,  
and their reading activity found children 
made 30 months of progress in 18 months.

Revenues grew 1% in headline terms, were 
down 1% at CER and flat on underlying 
terms, primarily due to growth in OPM in the 
UK and Australia and growth in Pearson Test 
of English offset by declines in school, higher 
education, English courseware and student 
assessment and qualifications. 

Adjusted operating profit declined 14%,  
or £8m, in underlying terms due to revenue 
mix, investment in new products and 
services and business exits, partially  
offset by restructuring savings.

Courseware

 School

 Higher education

 English

Courseware revenues declined moderately. 
In school, revenues declined in Australia, 
due to market contraction in the primary 
sector partly offset by slight growth in 
secondary, and declines in smaller markets 
in Europe and Africa. In higher education, 
revenues were down slightly due to declines 
in smaller markets, while in Australia and 
the UK an increase in direct to institution 
sales and a further shift to digital offset 
declines in traditional textbook sales.  
In English, there were declines in  
smaller markets.

Assessment

 Student assessment and qualifications

In student assessment and qualifications, 
revenues declined mid-single digits 
primarily due to lower AS level, iGCSE and 
apprenticeship volumes as a result of policy 
changes. BTEC revenues also declined 
modestly as revenues recognised in 2017 
lagged the greater stability we have seen in 
registrations and billed revenue in the year. 
We successfully delivered the National 
Curriculum Test for 2017, marking 3.5m 
scripts, up slightly from 2016.

 Clinical assessment

Clinical assessment grew strongly with 
revenues benefiting from strong growth  
in the new editions of the Wechsler 
Intelligence Scale for Children (WISC-V)  
and the Clinical Evaluation of Language 
Fundamentals (CELF-5).

 Pearson Test of English (PTE) 

Pearson Test of English (PTE) saw continued 
strong growth in test volumes, which rose 
84% from 2016, driven primarily by its use to 
support visa applications to the Australian 
Department of Immigration and Border 
Protection and good growth in New Zealand.

 Professional Certification 

In Professional Certification, revenues were 
flat as the impact of last year’s renegotiated 
terms of the UK Driving Theory test for the 
DVSA was offset by growth from new and 
existing contracts.

Thefuture
of learning

Further education 
Core

BTEC

They chose BTEC – will you?

Olympic hero Max Whitlock MBE said:  
“I’m the type of person that likes to get stuck  
in and really involved in what I do. That’s the 
way I learn best. It’s not about being the 
hardest worker in the room – it’s about  
being the smartest. I would definitely 
recommend BTEC to other people.”

www.ichoosebtec.com

This year, we’ve been proud to partner once 
again with some high profile leaders who’ve 
told us why they love their careers – and why 
they believe in BTEC.

The ‘I Choose BTEC’ campaign was all about 
our BTEC Ambassadors telling their stories  
to show how BTEC opens doors to university,  
an apprenticeship – and a thriving career.

Business entrepreneurs Peter Jones CBE,  
Jamal Edwards MBE and Sharmadean Reid 
MBE and double Olympic Gold medallist  
Max Whitlock MBE all featured on London 
buses, posters in schools and colleges,  
and in online campaigns.

Section 3 Our performance46

Operating performance

Services

 Higher education services

Growth

In higher education services, revenues grew 
strongly. Our OPM revenues were up 33%. 
In Australia, we saw good growth due to  
our successful partnership with Monash 
University, and continued success of the 
Graduate Diploma in Psychology. We have a 
total of c.9,300 course registrations across 
the seven programs in Australia up from 
c.6,900 in 2016. In the UK, we launched  
five new programs in addition to the two 
launched in 2016. UK course registrations 
grew, reaching c.1,400 compared with  
c.370 in 2016. 

 English services

English services grew, with strong growth in 
WSE Italy, due to the opening of new centres 
in 2015 and 2016, partially offset by declines 
in Japan.

2018 outlook 

In Core, we are expecting modest growth 
driven by our recent investments in student 
assessment and qualifications, where we 
are offering new products and services  
of considerably greater value, along with 
continued growth in PTE and OPM with  
ten new program launches in the UK, and 
growth in existing programs in Australia.

Market summary
Our growth markets in emerging and 
developing economies with investment 
priorities in Brazil, China, India and  
South Africa.

Contribution to Group revenues

17%

Sales

£769m

Adjusted operating profit

£38m

 Efficacy finding

Speakout: Students report  
that Speakout with 
MyEnglishLab has increased 
their confidence, motivation  
and enjoyment.

Revenues were flat in both headline and 
underlying terms due to growth in China, 
school courseware in South Africa and 
Pearson Test of English, offset by declines  
in higher education services primarily due  
to lower enrolment at CTI and business 
disposals in India, and declines in Brazil. 
Revenues were down 4% at CER due to the 
disposal of GEDU.

Adjusted operating profit increased 3%  
in underlying terms, reflecting the higher 
revenues in China, South Africa school 
courseware and PTE in India, together  
with the benefits of restructuring, partially 
offset by lower revenues in Brazil.

Courseware

Courseware revenues grew moderately,  
due to strong growth in school textbook 
sales in South Africa and English language 
courseware in China, partially offset by 
weakness in Brazil.

Helping create the 
future of learning

An interview with teachers from 
Gyananda School, Dehradun

Thank you MyPedia

“For a new school like ours, MyPedia has been  
a great support in terms of curriculum 
planning, assessments and teacher support.  
It challenges both teachers and students to 
break away from the conventional teaching 
learning methodology and encourages them 
to explore and derive their own conclusions.”

MeenakshiMehtaHeadteacher

“MyPedia is user friendly software for the 
teachers. I was hesitant using it earlier but 
now it has become an integral part of my 
teaching plan. It has everything that a teacher 
can wish for. Thank you MyPedia.”

PoojaBisht,Teacher

Pearson plc Annual report and accounts 2017Operating performance

Link to strategic priorities  1  Grow share through digital transformation  2  Invest in structural growth markets   See Our strategy, p13–21

4747

Services

 English services

Assessment

 Pearson Test of English

In English services, growth in Wall Street 
English in China, due to new centre 
openings, was offset by declines in Brazil 
due to macroeconomic pressures.

Professional Certification grew strongly. 
Pearson Test of English saw over 30% 
growth in the volume of tests taken in India. 

 School services

2018 outlook

In our growth markets we expect a modest 
increase in revenues, with growth in China  
in ELT products, PTE and in South Africa  
due to improving enrolments in CTI partially 
offset by declines in school courseware  
after a strong 2017. In Brazil, we expect 
revenue to increase modestly from growth 
in Wizard and school sistemas, partially 
offset by declines in government contracts. 
In India, we expect PTE and MyPedia to 
continue growing. 

In school services, revenue fell, with student 
enrolment in our sistemas business in  
Brazil falling 14% primarily due to NAME,  
our public sistema, where we took the 
strategic decision to exit two-thirds of  
our contracts with municipalities due to 
unattractive economic prospects, together 
with a reduction in student enrolments  
in our Dom Bosco private sistema due  
to challenging economic conditions.  
In India, Pearson MyPedia, an inside service 
‘sistema’ solution for schools, expanded  
to over 500 schools with approximately 
157,000 learners. 

 Higher education services

In higher education services, revenues 
declined sharply due to a 14% fall in total 
student enrolment at CTI, our university  
in South Africa driven by the cumulative 
impact of economic factors in recent years, 
partially offset by improved new student 
enrolments in 2017, together with business 
exits in India. 

Penguin Random House 

Following the disposal of a 22% stake  
on 5 October 2017 Pearson owns 25%  
of Penguin Random House, the first  
truly global consumer book  
publishing company.

Penguin Random House performed in 
line with our expectations with revenues 
up slightly on a headline and underlying 
basis year on year on rising audio sales, 
broadly stable print sales and modest 
ongoing declines in demand for eBooks, 
while the business benefited from 
bestsellers by Dan Brown, R.J. Palacio, 
John Grisham, Jamie Oliver and Dr. Seuss.

2018 outlook

In Penguin Random House, we anticipate 
a broadly level publishing performance 
and expect an annual after-tax 
contribution of around £60–65m to  
our adjusted operating profit.

Helping create the 
future of learning

An interview with Alan Palau, Innovation & Efficacy 
Delivery Director, Hispano-America, Pearson

MePro: A new English Learning solution in Hispano-America

“MePro is a new and innovative English 
Learning programme launching spring 2018  
in Hispano-America initially, with plans to roll  
it out further across markets such as China, 
Brazil and the Middle East. English Learning 
opens up a world of opportunities and  
future careers and continues to grow as  
an indispensable core competency in 
non-English speaking countries – Pearson  
has the opportunity to reach millions of 
learners and teachers across the Growth 
markets through MePro which can help  
meet this need by leveraging successful 
existing content, assessment and enhanced 
technology solutions and platforms to deliver 
personalised learning for students measured 
by Global Scale of English learning outcomes.”

Measuring learning progress

1

2

3

4

Efficacy consulting  
& placement

Learning  
progress plan

Measuring  
progress

Relevant  
achievement

Section 3 Our performance48

Risk management

The goal of our approach to Enterprise Risk Management (ERM), summarised in the framework below,  
is to support Pearson in meeting its strategic and operational objectives, as set out by the Chairman  
and the Chief Executive on p6–10. Our framework aligns to international standards (e.g. COSO and  
ISO 31000) and aids our compliance with the Financial Reporting Council’s (FRC) UK Corporate 
Governance Code guidance on risk management.

Managing risk
Our approach to managing risk has remained consistent 
with our approach in 2016.

Context

Monitoring  
and review

Reporting

Assessment
identify, analyse, 
evaluate

Treatment

Context

The risk context sets the criteria against which risks are 
identified and assessed. It defines the external and internal 
parameters to be taken into account, as well as the scope 
of the risk management process. 

The risk management policy, framework and supporting 
guidance set out how to manage risks, such as determining 
probability and impact as well as instructions on how to 
translate these into an overall risk rating. Adaptations  
of these matrices, tailored for a specific business area,  
are in use and align with the policy.

Foundations
Risk foundations are all the elements (as set out in 
this framework) which underpin successful ERM, 
and risk management more broadly, across Pearson.

Governance and oversight

The Board, assisted by the Audit Committee, oversees  
the ERM framework, validates risk appetite targets,  
risk status and mitigation plans, plus verifies the viability 
statement process.

Roles and responsibilities

Day-to-day ERM is undertaken by a dedicated team.  
For a list of their responsibilities, as well as other key  
risk stakeholders, see p84 ‘Governance’.

Policy, framework, processes and tools

Our policy, framework and supporting guidance outline our 
commitment to managing risk and set what we consider  
to be the minimum standards. These can be tailored by a 
business area as long as they align with the policy. The 
process is assessed during the annual effectiveness  
review, covered in more detail on p84 in ‘Governance’.

Appetite and tolerance

Pearson leadership sets the target risk appetite for each 
risk they own, validated by the Audit Committee and 
Board. Understanding the degree of risk the Board will 
accept determines the most appropriate risk treatment. 

For example, a legal or compliance risk has a low target 
appetite where we try to eliminate risk as much as we 
can. Whereas a business transformation risk is often  
also a strategic opportunity and likely to have a higher 
appetite, where we would take well-informed and 
well-managed risks to achieve our goals.

Working with third-parties

The use of third-parties (for example, suppliers or 
partnerships) can create risk, such as an interruption  
to operations or an impact on reputation. In 2017, we 
drafted a third-party risk management policy. We also 
created risk identification questions to help us flag areas 
requiring investigation. Questions cover principal risks as 
well as material issues, e.g. environmental matters and 
respect for human rights, as described in ‘Sustainability’ 
on p24–33. This process is being rolled out in phases as 
part the implementation of a new procurement system. 

Pearson plc Annual report and accounts 2017Managing risk

Risk management

4949

Assessment

At least twice a year, the ERM team facilitates a risk 
assessment process through discussions with leadership, 
senior management and key stakeholders from each 
business area. For each risk, the probability of it 
materialising and its potential impact is rated.  
The adequacy of action plans to address any  
remaining control gaps is then assessed. 

We do this for both new risks identified as well as those 
already being monitored. Horizon scanning also takes 
place throughout the year to aid in the identification  
of new risks.

Treatment

Once assessed, the most appropriate course of action for 
each risk is decided, taking into account the size of the gap 
that needs to be closed between its current status versus 
its risk appetite target. This can include ‘avoid’ (e.g. not 
doing something); implementing mitigation or contingency 
plans to change the probability or reduce the impact  
of a risk; accepting increasing risk in order to pursue  
an opportunity; or sharing the risk with another party  
or parties.

Monitoring and review

Reports are submitted to the Board and Audit Committee 
bi-annually. This gives them the opportunity to review, 
challenge and validate the ERM process and key risks.  
The reports cover current risk status as well as an update 
on risk mitigation initiatives and their effectiveness. 
Discussions focus on where there is either a) the greatest 
change in rating or b) the biggest gap between current 
rating and the target appetite, with the emphasis on the 
strength of mitigation plans in place. The risk maps for 
each business area are also included in these reports. 

Risk deep dives also take place at the Audit Committee 
throughout the year. In 2017, some of the risks covered 
included business transformation, data privacy and 
security (including GDPR), tax and treasury. You can  
read the details in the Chairman of the Audit Committee’s 
report on p76–78. 

Culture
The ERM framework is also used to drive the 
integration of risk management approaches  
into the culture of the organisation. 

Communication, training, education and awareness

Our Code of Conduct remained in place throughout  
2017 to drive ethical behaviours across the organisation.  
The ERM team is committed to raising awareness among 
employees on the importance of better managing their 
day-to-day risks. In 2017, the team regularly attended 
leadership and team meetings to highlight best practice 
and conducted specific training events.

Embedding risk in decision-making

A key focus area for the ERM team in 2017 was the further 
embedding of risk management across the wider 
organisation to support the business in making risk 
aware decisions.

All Pearson business functions continued to maintain 
their own risk map, with the spotlight in 2017 on the 
robustness of the mitigation plans. Business functions 
follow the same framework for identifying, assessing, 
treating and monitoring risk. Each identified risk is also 
assigned a risk appetite target. This work underpins  
the assessment of the company-wide risks. 2017 saw  
greater ownership and extension of risk processes by 
individual business areas.

Continuous improvement

At the end of 2014, we reviewed our current risk 
management maturity against this risk framework and 
set maturity targets for the following three years. 

In 2018 we will be implementing a more integrated 
approach to assurance across Pearson (based on a  
model which outlines the different levels of assurance 
responsibilities from business management through  
to external audit and oversight), as well as updating  
our framework to ensure it continues to align with the 
2017 update of the COSO ERM standard. 

Section 3 Our performance50

Principal risks and uncertainties

The Board of Directors confirms that 
throughout 2017 they undertook a 
robust assessment of the principal 
risks facing the company, in 
accordance with provision C.2.1 of the 
2016 UK Corporate Governance Code.

Our principal risks  
(as of 31 December 2017)

Listed in the table below (and shown on the 
adjacent risk map) are the most significant 
risks that may affect Pearson’s future.  
A longer list of company-wide risks, plus 
emerging risks, was monitored and 
reviewed throughout the year. The most 
material of these are identified as principal 
risks. Principal risks are those which have  
a higher probability and significant impact 
on strategy, reputation or operations,  
or a financial impact greater than £50m. 

The  full impact of the  UK’s pending 
departure from the EU (Brexit) is  still 
unclear, but we remain vigilant to potentially 
material risks for Pearson. Work continued 
throughout 2017 (led by a Steering 
Committee chaired by the CFO) to identify 
and mitigate any potential impact on  
(a) our principal risks below, such as 
treasury, tax or data privacy, or (b) other 
areas such as UK-EU supply chain and 
workforce mobility, including in the event  
of a ‘no deal’ exit scenario. We continue  
to believe that Brexit, in whatever form it 
takes, will not have a material adverse 
impact on Pearson as a whole.

The following principal risks also relate to 
the material issues considered in the 2017 
sustainability report: products and services, 
testing failure, political and regulatory risk, 
data privacy, information security, customer 
digital experience, and safety and corporate 
security. You can read more in the 
Sustainability section on p24–33.

Principal risks: status and 2017 change

t
c
a
p
m

I

e
r
e
v
e
S

j

r
o
a
M

e
t
a
r
e
d
o
M

r
o
n
M

i

t
n
a
c
fi
n
g
i
s
n

i

I

14

7

6

9 15

11

1

5

4

8

10

12

3

2

13

Key

0

Net risk Probability 
and impact are 
based on residual 
risk, i.e. after taking 
into account 
controls already in 
place and assumed 
to be operating 
effectively.

Indicates 
change in 2017

For more 
information  
see principal risks 
and uncertainties 
tables p51–60.

Rare

Unlikely

Possible

Likely

Probability

Almost  
certain

Risks are categorised into four main areas: 

Strategy & change  
Relating to the goals that support our 
strategy. This category is the most likely 
to contain ‘opportunity’ risks which 
typically have a higher risk appetite

1

2

3

4

Business transformation 
and change

Executive responsibility

Chief Executive Officer

Products and services

President, Global Product

Talent

Chief Human  
Resources Officer

Political and  
regulatory risk

Chief Corporate Affairs and 
Global Marketing Officer

Operational  
Involving people, systems  
and processes

Testing failure

5  

6 Health and safety

President, Assessments 
President, UK & Core Markets

Chief Human  
Resources Officer

7

8

9

Safeguarding

President, Assessments

Customer digital 
experience

Corporate security and 
business resilience

President, Global Product & 
Chief Technology and 
Operations Officer

Chief Financial Officer

Financial  
Involving financial planning, investments, 
budgeting, potential losses of and 
exposures to Pearson’s assets

10  

11

Tax

Treasury

Legal & compliance 
Relating to the adherence to  
applicable laws and regulations.  
Risks in this category typically  
have a very low risk appetite.

12  

Data privacy and 
information security

13

Intellectual property  
and rights, permissions  
and royalties
14 Compliance

Chief Financial Officer

Chief Financial Officer

Chief Technology and 
Operations Officer &  
General Counsel

General Counsel

General Counsel

15 Competition law

General Counsel

Pearson plc Annual report and accounts 2017Principal risks and uncertainties

5151

Strategy & change

1

Business 
transformation  
and change

The pace and scope of our 
business transformation initiatives 
increase our execution risk that 
benefits may not be fully realised, 
costs may increase, or that our 
business as usual activities may  
be impacted and do not perform 
in line with expectations. 

Incorporates ‘Data quality and 
integrity’ risk: Unavailability of 
timely complete and accurate  
data limits informed decision-
making and increases risk  
of non-compliance with legal, 
regulatory and reporting 
requirements. 

  Increase in impact  
and probability

Existing controls

2018 outlook and plans

Business transformation and change initiatives will 
continue to support our strategic goals to accelerate 
our digital transition in higher education, to manage 
the print decline, and to reshape our portfolio,  
as outlined by our Chief Executive on p8–10 and 
covered in more detail under our strategy in action  
on p14–21. 

In 2018, we will continue with the development  
of the GLP, a single, cloud-based platform to  
support learners and our digital transformation,  
as well as the next phase of TEP to further progress 
the simplification of our business. Both programmes  
will continue to be closely monitored by the Audit 
Committee at each meeting (you can read more 
about their oversight of key programmes in the 
report from the Chair of the Audit Committee  
on p76–77). 

Successful execution of all our change programmes 
in 2018 will depend on having the right change 
management skills (see also Talent risk on p52). 

The focus on data quality in 2018 will be supporting 
the TEP North America implementation. In addition, 
the new EU data privacy law, the General Data 
Protection Regulation (GDPR) which will apply from 
May 2018 and spans all of our underlying systems,  
is a priority. 

 Transformation programme office

  Global learning platform (GLP) and the enabling 
programme (TEP) are standing Audit Committee 
agenda items. See ‘Governance’ p76–77

 Regular updates with Pearson Executive

 Executive owned Steering Committees in place

 Independent assurance on key programmes

Outcome of 2017 activities

In 2017, we continued to invest in the digital 
transformation and simplification of the company. 
The volume and accelerated pace of change 
combined with execution interdependencies  
as we go into 2018 are keeping this our highest  
rated (and slightly increased) risk. We also have 
capabilities we need to continue to develop 
internally to deliver transformation and change  
(See Talent risk on p52).

The £300m 2017-2019 cost efficiency programme 
remains on track to achieve its targets. Following  
the planning phase culminating in the August 2017 
announcement, the programme transitioned to 
implementation. 

HR Fusion, part of TEP, successfully went live in the 
US in June 2017. Significant progress was also made 
regarding data governance as our quality focus  
and scope expanded in 2017 to global data. We now  
have a much more top-down view of product data, 
moving on to sales, marketing, rights and royalties 
and fulfilment. We also started putting in place 
customer data governance. 

Section 3 Our performance52

Principal risks and uncertainties

Strategy & change

2

Products and 
services

Failure to accelerate our shift  
to digital by developing and 
delivering (to time and quality) 
market leading global products 
and services that will have the 
biggest impact on learners and 
drive growth; ensuring Pearson 
offers products to market at  
the right price and with a  
deal structure that remains 
competitive as well as  
supports our strategy. 

  Decrease in probability

Existing controls

 Global product lifecycle process

 Portfolio management

 Audit Committee oversight of GLP

Outcome of 2017 activities

Successfully managing this risk underpins two of  
our key strategic priorities – growing our market 
share through digital transformation plus investing 
in structural growth opportunities (see p14–17). 

The likelihood of this risk occurring reduced in  
2017 due to the progress we’ve made towards 
implementing portfolio management practices  
and strategic investment recommendations,  
as well as on pricing strategy and governance  
in US higher education courseware. 

In 2017, we progressed our understanding of the 
competitive and structural threats, especially to  
our courseware business in terms of general and 
student buying behaviour and have taken steps to 
mitigate these. For example, we are making good 
progress in shifting the business from ownership to 
‘pay for use’, we reduced the price of a number of 
eBook rentals and also launched a print rental 

3

Talent

Existing controls

Failure to attract, retain and 
develop staff, including adapting 
to new skill sets required to  
run the business.

  Consistent performance, talent and succession 
management processes

  Employee policies including the Code of Conduct 
(see p27 in Sustainability) 

 Employee engagement forums and action plans

  Decrease in probability

 Turnover data monitored on a monthly basis 

  Exit interviews conducted and monitored globally 
to identify any trends and concerns 

  Learning programmes now offered on a single 
platform for all staff (Pearson U) 

  Revamped external careers website and talent 
acquisition approach to improve attraction of 
digital skills 

 Wide range of employee benefits

Outcome of 2017 activities

The likelihood of this risk occurring has reduced due 
to the mitigation activities successfully implemented 
in 2017. However, talent remains an ongoing priority 
for the company, with a focus on building the talent 
needed to deliver the business strategy for 2020 
especially in key areas such as digital and change 
management skills.

Work was undertaken to ensure we have clarity  
on the key capabilities required to achieve our  
2020 goals, using this to support learning and 
development, assessment, development and  
talent attraction. 

Throughout 2017, there was a strong focus on 
leadership communication of the Pearson  
strategy, as well as increased visibility of the  
Pearson Executive and leadership teams.

programme to give greater convenience and value 
to students. 

2018 outlook and plans

Turning this risk into an opportunity – successfully 
accelerating our shift to digital as well as investing  
in and delivering the right products and services –  
is as key to successful business performance in  
2018 as it was in 2017. A new Chief Strategy Officer 
joined at the start of 2018 see p63.

We will continue to improve the US higher education 
courseware integrated business strategy, product 
lifecycle and governance, as well as pricing strategy. 
In addition to the development of GLP, we are 
investing in other innovations, such as Artificial 
Intelligence, to ensure our products stay relevant 
and to become more agile in our delivery. We are 
also prioritising investment in our fastest growing 
businesses across Pearson. See p16–17 in Strategy  
in action. 

Market research and analysis activity across 
Pearson was centralised into one Global Insights 
team in January 2018. Their remit is to develop 
customer insights to inform portfolio, product, 
channel and business strategy. 

Employee engagement action plans communicated 
across Pearson and the Executive are reporting 
progress to the Board on a quarterly basis. 
Highlights from these plans are listed on p27  
in the Sustainability section.

An organisational health survey was conducted,  
and results and action plan shared in Q4. 

Our platform for learning and development was 
upgraded in 2017, increasing accessibility to learning 
and development solutions and greater flexibility  
in goal-setting. Academies were also launched  
for leadership teams as well as Technology, Product, 
Marketing and Finance. These aim to increase both 
our capabilities and retention. 

2018 outlook and plans

Pearson will implement further programmes to 
improve connection with the Pearson strategy, and 
to increase engagement and organisational health.

In order to build the talent we need to deliver the 
2020 business strategy, there will additional focus on 
direct sourcing and construction of targeted talent 
pools to target skills (digital), address succession gaps, 
and increase diversity in leadership roles. We will  
also continue to support change activities through 
Change Leadership training and handbooks. 

In 2018, there will be a stronger focus on development 
planning linked to further roll-out of career workshops. 
We will expand and upgrade Pearson U learning, 
launching new Sales Academy and leadership 
programmes that support succession planning and 
increase retention. We will also further refine the 
careers website to increase employee attraction. 

The Pearson Executive will maintain their focus in 
2018 on talent actions for the senior leadership 
group and succession through quarterly reviews.

Pearson plc Annual report and accounts 2017Principal risks and uncertainties

5353

Strategy & change

4

Political and 
regulatory risk

Changes in policy and/or 
regulations have the potential to 
impact business models and/or 
decisions across all markets.

Existing controls

2018 outlook and plans

Pearson will continue to position itself as a leader  
in the education space, an innovator in higher 
education and establish the company as a key 
engine in workforce development and economic 
growth. We are also driving opportunities to  
engage directly with other businesses. 

In the UK, there is ongoing concern about the 
amount of testing (and the sheer difficulty  
of the new tests) in primary schools. As a test 
administrator, we are mitigating this through  
a stakeholder outreach programme on  
assessment. In addition:

  The new 9-1 GCSEs will be awarded in almost  
all subjects

  Technical education: as the government becomes 
more clear about the role of T Levels we will need 
ongoing government relations, media and thought 
leadership work.

Across our educational markets in 2018, we believe 
the trend for more intrusive and voluminous 
regulation in our sector will continue. We will 
continue our work from 2016 and 2017 to  
mitigate this. 

We will continue to assess the potential impacts of 
the UK’s decision to leave the EU as the model that 
will replace our membership becomes clearer.

 Board and Executive oversight

 Government relationship teams

 EU referendum Steering Committee

Outcome of 2017 activities

Although there has been no overall change in the 
risk rating, significant work has been done to ensure 
we can more proactively identify and mitigate 
political and regulatory risk.

Over the last two years, there has been a specific 
focus on leveraging resources across the US and  
UK to build global political/regulatory relationships,  
and an international political profile in order to 
understand future international risks and 
proactively mitigate them. 

In the UK, 2017 was the year that GCSEs began their 
changeover from grades A*-G to 9-1 with English and 
Maths. Our focus was on working with government, 
regulator and other awarding organisations to 
demonstrate the professionalism and solidity of the 
system, which resulted in a stable set of results. 

In the US, we continued to implement our ten 
priority state strategy engaging with new and 
existing office holders in key states and worked  
to shape the state and federal regulatory and 
legislative environment in favour of Pearson 
strengths. This work focused on Pearson solutions 
to affordability and access with stakeholders  
in Congress, the Administration and priority  
state capitals. 

The  full impact of the  UK’s pending departure from 
the EU is  still unclear, but we remain vigilant to 
potentially material risks for Pearson. Work 
continued throughout 2017 (led by a Steering 
Committee chaired by the CFO) to identify and 
mitigate any potential impacts on our principal risks 
below, such as treasury, tax or data privacy, or  
on other areas such as UK-EU supply chain and 
workforce mobility, including in the event of a  
‘no deal’ exit scenario. We continue to believe that 
Brexit, in whatever form it takes, will not have a 
material adverse impact on Pearson as a whole.

Section 3 Our performance54

Principal risks and uncertainties

Operational

5

Testing failure

Existing controls

We seek to minimise the risk of a breakdown in  

In the UK, we successfully delivered the UK summer 
exam series in 2017 to a high standard of quality.

Failure to deliver tests and 
assessments and other related 
contractual requirements because 
of operational or technology 
issues, resulting in negative 
publicity impacting our  
brand and reputation. 

our student marking systems with the use of: 

2018 outlook and plans

 Robust quality assurance procedures and controls 

  Oversight of contract performance Investment  
in technology, project management and skills 
development of our people, including software 
security controls, system monitoring, pre-
deployment testing, change controls and the  
use of root cause analysis procedures to learn  
from incidents and prevent recurrence

  Use of Amazon Web Services (AWS) in Clinical  
and Schools

 IBM counter-fraud tool.

Outcome of 2017 activities

Pearson is an education content, assessment and 
related services company and, as such, managing 
this risk remains a priority. 

In the US, the majority of student testing is now 
conducted via AWS, resulting in improved  
availability and stability. 

The drive to continue improvements to availability 
and stability of testing systems continues. The 
migration and retirement of legacy systems in  
use will continue. 

Given the high stakes nature of the UK testing 
business, there remains a risk of breaches of 
security either as a result of error or of a malicious 
nature. We are reviewing what additional measures 
we can put in place for 2018 to further mitigate 
against potential question paper security breaches.

The plan to upgrade Pearson’s bespoke online 
marking system – ePEN – in the UK will continue 
throughout 2018 with full implementation due by 
the end of 2019, taking into account the complexity  
of our systems as well as external marking  
contract obligations. 

Clinical’s Q-global will be moving to AWS in Q1 of 
2018. Additional technology stack updates will be 
implemented during 2018 to address 2017 issues.

6

Health and safety

Existing controls

2018 outlook and plans

Failure to adequately protect the 
health, safety and wellbeing of  
our employees, learners and other 
stakeholders from harm could 
adversely impact our reputation.

This risk previously incorporated 
Corporate security which is now part 
of risk 9 ‘Corporate security and 
business resilience’.

  Decrease in probability

  Implement the new global H&S Policy and 
standards and continue to improve the application 
of our H&S standards

  Refine and Implement a new 18–20 H&S Strategy

  Deliver the IOSH Managing Safely course to our 
global H&S coordinators

  Review our H&S systems to ensure they continually 
evolve to reflect our changing business

  Enhance our global assurance programme to not 
only provide risk-based auditing of key locations, 
but to also include advisory reviews and focused 
risk-based H&S Projects

  Continue to evolve our key risk reduction 
programmes covering:

– Ergonomics

– Occupational Road Risk

–  Occupational health risk management  

and wellbeing

 Global health and safety (H&S) team

 Global policy and standards

 Global assurance and incident reporting system

 Audit programme

 Regional training

Outcome of 2017 activities

The likelihood of this risk occurring has decreased as 

a result of the outcomes of the following:

  Overall implementation status of Pearson’s H&S 
minimum standards continues to improve globally

  The 2017 global H&S audit programme was 
completed across a wide range of our locations

  Our global H&S coordinator role has been 
formalised with a new terms of reference

  The global H&S team became a registered  
centre to teach the globally recognised  
Institution of Occupational Safety and Health 
(IOSH), Managing Safely course

  A completely revised global H&S Policy (with 
improved governance and responsibilities) and 
standards have been developed, which now 
include good practice goals, recognising the  
H&S maturity in many of our key markets

  Good progress was made across our  
15–17 H&S Strategy.

Pearson plc Annual report and accounts 2017Principal risks and uncertainties

5555

Operational

7

Safeguarding

Failure to adequately protect 
children and learners, particularly 
in our direct delivery businesses.

Existing controls

 Safeguarding policy

 Internal procedures and controls

 Staff Code of Conduct

 Third-party risk management policy

 Safeguarding Steering Committee

 Local safeguarding coordinators 

An exercise was conducted to test the response of 
selected businesses to an online safeguarding issue 
regarding a member of staff, the results of which 
were used to further refine training and awareness, 
ready for implementation in 2018.

A sexual harassment policy for our further 
education business has been developed and 
currently training is being produced to support its 
implementation in Q2 2018.

Outcome of 2017 activities

2018 outlook and plans

We continue to view safeguarding as a fundamental 
obligation to our learners and a high priority. 
Although the risk has been reduced due to our 
disposal of the majority of our direct delivery 
businesses, we are exposed to greater online  
risk as we move to more digital services. There is  
never a zero risk of a safeguarding incident and 
organisations should always challenge themselves 
and look to improve their practice. Hence the  
overall risk remains the same.

We will continue to develop and question our 
practices around safeguarding in 2018, with  
a focus on ongoing training and awareness  
across the business, especially with regard to  
online safeguarding.

We will also further refine our safeguarding metrics 
and the system used for reporting, as well as 
developing and implementing a system for  
external validation of our safeguarding practice. 

8

Customer digital 
experience

Challenges with reliability and 
availability of customer facing 
systems could result in incidents 
of poor customer digital 
experience and impact our 
customer service responsiveness. 

Existing controls

  Real-time monitoring of systems (for service 
disruptions) and reporting of operational 
performance used to identify issues 

  Project management disciplines in place to  
ensure enhancements and new products  
meet required standards

Further investment was made in 2017 in our global 
learning platform (GLP). You can read more on  
this and how it underpins our strategy and the 
learning experience in ‘Our strategy in action’ 
section on p14–15. 

Customer support also improved response times  
for incoming calls and improved outgoing customer 
communications during the recent outages. 

Outcome of 2017 activities

2018 outlook and plans

Managing this risk is critical to achieving our 
strategic goal of accelerating our shift to digital 
products and services, and, crucially, becoming  
a trusted partner. Therefore this risk remains  
high, despite the significant improvements in  
2017 to our product stability and execution. 

Mitigations were put in place to prevent a recurrence 
of the 2016 back-to-school (BTS) issues experienced 
by customers. BTS stability in the second half of 
2017 was significantly improved, resulting in only a 
few minor incidents and the highest availability 
levels seen in the last three years. 

In 2018, there will be a continued focus on the 
performance, stability and usability of all product 
platforms as well as customer service quality  
and responsiveness.  

Our GLP development, critical to our digital 
transformation strategy, will continue in 2018,  
with the first pilots due to go live. This platform  
will allow us to innovate faster as well as better 
support our learners.

Section 3 Our performance56

Principal risks and uncertainties

Operational

9

Corporate security 
and business 
resilience

Corporate security: Failure to 
ensure security for our staff, 
learners, assets and reputation, 
due to increasing numbers of and 
variety of local and global threats.

Business resilience: Failure to plan 
for or prevent incidents at any  
of our locations. Incident 
management and technology 
disaster recovery (DR) plans  
may not be comprehensive  
across the whole Group.

Risk definition has changed from 
‘business continuity’ in 2016 and 
now incorporates corporate security, 
previously reported as part of  
risk 6 ‘Health and safety’.

Existing controls

2018 outlook and plans

 Security and resilience policies

In 2018, we will: 

  Continue to drive security as a proactive rather 
than reactive activity, with ongoing physical and 
travel security reviews

  Refine the incident response model towards a 
broader regional/geographic response

  Continue work on the sustainable and data specific 
roll-out of the Everbridge mass notification system 

  Mandate travel security training for travel to high 
risk countries (due for deployment in February)

  Work to refine DR planning for any legacy systems 
and applications, as well as our support of the  
GLP, TEP and the £300m 2017-2019 cost  
efficiency programmes

  Grow our knowledge around cloud-based 
technologies and implement future  
digital resilience. 

 Security minimum protection standards

 Incident management process

 Resilience governance Steering Committee

 Incident management and DR teams

 Global notification and incident reporting tools

 ISO audit programme

 PQS & VUE – ISO 22301 accredited

Outcome of 2017 activities

There were an increased number of incidents  
in 2017, which fortunately did not impact  
Pearson directly. 

  Continued work across the ‘Top 40’ locations for 
planning, testing and response

  Increased collaboration across the organisation, 
improving understanding of current and future 
risks, particularly regarding incident response  
and DR planning

  Training of global incident management teams  
for different response levels

  A mass notification system was deployed in the  
UK and will be further deployed globally during 
2018 in order to better communicate with our  
staff and confirm their safety during an incident

  We strengthened our travel security programme, 
including greater support provision for higher  
risk trips

  In physical security, the security policy and global 
property guidelines were released in early 2017, 
and contain advice and direction for all projects 
involving the build, refurbishment and disposal of 
properties. Security reviews in specific locations 
resulted in a reduction of risks and therefore 
improvements for staff and learners. 

Pearson plc Annual report and accounts 2017Principal risks and uncertainties

5757

Financial

10

Tax

Legislative change caused by the 
OECD Base Erosion and Profit 
Shifting initiative, the UK exit from 
the EU, other tax reform or 
domestic government initiatives, 
potentially in response to the 
ongoing EU anti-tax abuse 
activities, results in a higher 
effective tax rate, double  
taxation and/or negative 
reputational impact. 

  Increase in impact 

Existing controls

Our tax strategy reflects our business strategy and 
the locations and financing needs of our operations. 
In common with many companies, we seek to 
manage our tax affairs to protect value for our 
shareholders, in line with our broader fiduciary 
duties. We do not seek to avoid tax by the use of  
‘tax havens’ or by transactions that we would not 
fully disclose to a tax authority. We are guided by  
our taxation principles, which include complying 
with all relevant laws, including claiming available 
tax incentives and exemptions that are available  
to all market participants. 

Oversight of the tax strategy is within the remit  
of the Audit Committee, which receives a report  
and risk deep dive on this topic at least once a year  
(see p78 for details). The CFO is responsible for  
tax strategy; the conduct of our tax affairs and the 
management of tax risk are delegated to a global 
team of tax professionals. 

Outcome of 2017 activities

This risk increased in 2017 due to the US tax  
reform changes legislated in December and the 
announcement in November of the European 
Commission opening decision on the United 
Kingdom Controlled Foreign Companies exemption 
[see note 34, contingent liabilities on p175). 

11

Treasury

Controls

Failure to manage treasury 
financial risks e.g. debt 
repayments, key corporate  
ratios, counterparty risk,  
rising interest rates and 
transactional FX exposure.

  Decrease in impact  
and probability

 Treasury policy (see note 19 starting on p156)

  The treasury strategy and policy is also subject to 
an Audit Committee risk ‘deep dive’. See p78

Outcome of 2017 activities

Overall treasury risk has reduced over 2017 due  
to a proactive exercise to reduce gross debt and 
strengthen our balance sheet which has had a  
direct impact on refinancing, counterparty and 
interest rate risk.

Pearson has no debt maturities in 2018. We 
anticipate that cash from operations, our existing 
cash balances and cash equivalents, together  
with availability under our existing credit facility,  
and cash from operations, will be sufficient to fund 
our operations for at least the next 12 months. 

In August the Audit Committee received an update 
on our tax strategy and approved our first tax report 
which was published in September. A further update 
was given to the Audit Committee and Board in 
December mainly focusing on the impact of US  
tax reform. 

US tax reform is not expected to have a material 
impact on our effective tax rate, however  
we continue to work through the detail and  
assess whether any changes to our strategy  
are appropriate. 

The outcome of Brexit remains insufficiently  
clear to assess any impact on tax but we continue  
to monitor.

2018 outlook and plans

We will continue to assess (and implement 
mitigation plans if required) US legislation changes 
as well as monitoring potential tax law changes 
globally, along with Brexit implications and the 
State Aid situation.

2018 will see the publication of our second  
tax report.

Media and public scrutiny on tax issues will  
continue to be actively monitored by group  
tax and corporate affairs.

Pearson maintains investment grade credit ratings 
with Moody’s and Standard and Poor’s which facilitate 
good access to capital markets. These credit ratings  
in February 2018 were Baa2 (negative outlook) with 
Moody’s and BBB (negative outlook) with Standard 
and Poor’s. The negative outlooks reflect perceived 
business risk as the business transforms, particularly 
in US Higher Education.

See note 19 starting on p156 for more information 
on credit, counterparty, interest rate and 
transactional FX activities in 2017. 

2018 outlook and plans

In 2018, we will continue to operate in line with  
our treasury policy. More on this can be found in 
note 19, starting on p156.

Section 3 Our performance58

Principal risks and uncertainties

Legal & compliance

12

Data privacy and 
information 
security

Risk of a data privacy incident or 
other failure to comply with data 
privacy regulations and standards, 
and/or a weakness in information 
security, including a failure to 
prevent or detect a malicious 
attack on our systems, could 
result in a major data privacy or 
confidentiality breach causing 
reputational damage, damage to 
the student experience, lack of 
compliance and financial loss.

Existing controls

 Information Security and Data Privacy Offices

 Privacy impact assessment process

 Regular audits

 Automated tools

 Annual data privacy training and awareness week 

 Risk management framework 

 Vendor oversight

 Audit Committee risk ‘deep dive’. See p78 

Outcome of 2017 activities

Risks concerning cyber-security and data privacy 
remain high due to complex external factors. 

We now have clarity on the increased regulatory 
obligations and their impact on Pearson, such as  
the new EU data privacy law, the General Data 
Protection Regulation (GDPR) which will apply from 
May 2018 and introduce more onerous privacy 
obligations and more stringent penalties for 
non-compliance. The UK’s departure from the  
EU is also adding another layer of uncertainty with 
regard to the regulator, and customers are also 
demanding more from us in terms of data privacy 
(e.g. GDPR and data sovereignty). 

We continued to roll out our GDPR programme in 
2017; our work to improve the security of our critical 
products; as well as our privacy impact assessment 
process for new vendors and programmes. 

Many information security risks previously identified 
have been addressed, plus there was increased 
vendor oversight in 2017. However, ongoing 
assessments uncover new vulnerabilities and risk 
areas arising from increasingly sophisticated attack 
strategies, as well as Pearson’s ongoing transition  
to digital products, services and cloud adoption. 

In 2017, the information security team focused  
on an improvement programme for critical 
applications, core platforms and infrastructure  
to enable Pearson’s digitisation and simplification 
strategy. In addition, we also instituted a 
programme to review our top vendor contracts to 
ensure they have the most up-to-date data privacy 
and information security wording and that they  
align with GDPR where relevant. 

2018 outlook and plans

The Data Privacy Office continues to monitor 
developments relating to the UK’s departure from 
the EU and, where necessary, adapt to any new UK 
specific privacy developments. As Pearson operates 
across several EU Member States, we will still need 
to comply with GDPR when the UK leaves the EU.

The information security team will continue to drive 
security maturity (and also thus security compliance 
to GDPR, PCI, HIPAA, FERPA and other regulatory 
requirements). A new risk management tool has 
been deployed so that security risk accountability 
can be cascaded effectively. 

We are conducting an inventory of what personal 
and other sensitive data we hold and where in  
the organisation to better focus our resources  
and attention. 

Joint data privacy and information security activities 
to build security and privacy controls into the design 
critical products (including the new global learning 
platform) will continue.

Increased vendor oversight is a critical initiative for 
security and broad compliance. 

Pearson plc Annual report and accounts 2017Principal risks and uncertainties

Legal & compliance

5959

13

Intellectual 
property and  
rights, permissions 
and royalties

Existing controls

 Policies in place to manage and protect our IP

 Global trademark monitoring platform

 Cooperation with trade associations

In 2017, we launched patent management 
technology to further improve our asset tracking,  
as well as implementing a global trademark 
monitoring platform to improve visibility of  
potential infringement threats. 

 Monitoring of technology and legal advances

2018 outlook and plans

Failure to adequately manage, 
procure, register or protect 
intellectual property (IP) rights 
(including patents and general 
copyright) in our brands, content 
and technology or to prevent 
unauthorised printing and 
distribution of books and digital 
piracy may prevent us from 
enforcing our rights which  
will reduce our sales and/or  
erode our revenues.

Failure to obtain permissions,  
or to comply with the terms of 
permissions, for copyrighted or 
otherwise protected materials 
such as photos resulting in 
potential litigation; risk of authors 
alleging improper calculations  
or payments of royalties.

  Decrease in probability

 Patent programme in place

 Establishment of Anti-piracy Committee

  Legal department provides ongoing monitoring 
and enforcement of print and digital  
copyright piracy

Outcome of 2017 activities

Overall risk has reduced due to careful litigation 
management, the continued negotiation of 
preferred vendor agreements, as well as the 
ongoing work to implement a new rights and 
royalties system which will further mitigate this  
risk. We started our phased implementation of this 
system in the UK in 2017.

We established an Anti-piracy Committee to  
manage piracy related risk in a coordinated manner.  
We conduct internet monitoring, takedown and 
internet ‘search result’ scrubbing to reduce digital 
piracy. We have also worked with our larger North 
America channel partners to adopt best-practice 
anti-counterfeit measures.

We will continue to streamline our portfolios; 
procure and register expanded rights in our high 
value IP globally, including aggressively expanding 
our patent portfolio; monitor activities and 
regulations; and proactively enforce our rights, 
taking necessary legal action.

We will continue to implement the newly developed 
royalty and business practices, along with the new 
rights management system across the US and 
Canada during 2018. 

A new author agreement is being rolled out in  
the first half of 2018. 

14

Compliance

Failure to effectively manage risks 
associated with compliance (global 
and local legislation), including 
failure to vet third-parties, 
resulting in reputational harm, 
anti-bribery and corruption (ABC) 
liability, or sanctions violations.

Expanded from the previously 
reported anti-bribery and  
corruption risk. 

Existing controls

 Audit Committee oversight

 ABC policy certification

 Internal procedures and controls

 Risk-based third-party due diligence 

  Employee and business partner codes of conduct 
(see also ‘Respect for human rights’ under 
Sustainability on p28)

 Local Compliance Officers (LCOs)

Outcome of 2017 activities

Internal procedures, controls and training continue 
to mature, which are designed to prevent 
corruption. Pearson’s Code of Conduct was 
refreshed and rolled out for all employee 
certification in September 2017, including references 
to ABC policy and requirements (also discussed 
under ‘Sustainability on p28). Pearson’s ABC policy 
reflects  our  zero tolerance towards bribery and 
corruption of any kind by establishing a consistent 
set of expectations and requirements regarding  
ABC for all our personnel and business partners to 
adhere to.

Pearson’s 2016 ABC programme self-assessment 
served as a roadmap for work for 2017-2018. 
Progress was made on ABC risk assessments of  
the various regional and local business units. 

We conducted due diligence on our highest risk 
third-parties and developed roll-out plans for 
further phases. 

Pearson’s ABC infrastructure includes a network  
of LCOs based in country, mainly members of  
the legal team. This programme continues to  
be successful with greater knowledge and 
competencies of the LCOs and better leadership, 
guidance and helpful tools and resources  
provided by the global compliance office. 

2018 outlook and plans

In 2018, we will: 

  Implement a comprehensive plan for risk-based 
roll-out of further ABC third-party due diligence, 
including new tools and resources 

  Roll out a comprehensive refresh of the training 
programme on ABC and Code of Conduct globally

  Continue risk assessments in 2018 to ensure  
that the ABC programme reflects local market  
and business model risks, as well as plan  
actions to remediate issues revealed during  
those assessments 

  Employ a more robust analytic framework to our 
investigative data to spot trends and root causes. 

Section 3 Our performance60

Principal risks and uncertainties

Legal & compliance

15

Competition law

Existing controls

Failure to comply with anti-trust 
and competition legislation  
could result in costly legal 
proceedings and/or adversely 
impact our reputation.

  Increase in probability 

 Global policy published

 Training and guidance

 Regular internal communications

 Lawyer network

Outcome of 2017 activities

This risk increased during 2017, reflecting our 
participation in industry associations, including 
Board membership, as well as the recent activity  
of associations being challenged by anti-trust 
authorities such as in Spain. 

A global policy, general training and guidance were 
launched in 2017 and contain all the measures, 
indicators and actions required to ensure anti-trust 
and competition compliance. 

A lawyer network was launched in 2017 and training 
has taken place to improve their expertise around 
competition/anti-trust laws. An increasing number 
of employees have also been trained. All employees 
will need to be certified. 

2018 outlook and plans

Training, including e-learning modules, is being 
further expanded in 2018 with metrics being 
developed to track engagement. The lawyer  
network is contributing more data to feed into 
training and risk assessment indicators. 

Risk assessment of prospects and viability

This section should be read together with 
the full viability statement on p106. 

Pearson’s principal risks and our ability to 
manage them as outlined above are linked 
to our viability as a company. These risks 
have therefore been taken into account 
when preparing the viability statement. 

The Board assessed the prospects of the 
company over a three-year period, longer 
than the minimum 12 months of the annual 
going concern review. The three-year  
period corresponds with Pearson’s strategic 
planning process and represents the time 
over which the company can reasonably 
predict market dynamics and the likely 
impact of additions to the product portfolio.

The Board discusses the company’s 
strategic plan on an annual basis taking 
account of a range of factors, including 
market conditions, the principal risks to  
the Group above, product and capital 
investment levels as well as available 
funding. Pearson’s strategy and business 
model are discussed in more detail  
on p14–21. 

The key assumptions which underpin our 
three-year strategic plan to December  
2020 are as follows:

  Implementation of our 2017-2019 cost 
efficiency programme reducing our 
annualised cost base exiting 2019  
by c.£300m

  Increased investment in the product 
technology platform to accelerate the  
shift to digital and enhance courseware 
service capabilities

  Further declines in enrolments and other 
downwards pressures in the US higher 
education courseware market

  US higher education courseware  
returns rates continue to improve as  
the previous inventory correction 
continues to unwind and sales become 
more direct to consumers

  Online Program Management  
grows, driven by global enrolment in 
undergraduate and post-graduate  
online courses

 US assessment revenues stabilise

  Other strategic priorities, including Online 
Blended Learning and Professional 
Certification, show modest growth.

In assessing the company’s viability for the 
three years to December 2020, the Board 
analysed a variety of downside scenarios, 
including a scenario where the company is 
impacted by all principal risks. The primary 
modelling overlaid a ‘severe but plausible’ 
downside scenario onto the base case 
strategic plan for Pearson, focusing on  
the impact of the following assumptions  
and key risks:

  Failure to materialise anticipated  
benefits of our 2017-2019 cost  
efficiency programme

  Increased declines in enrolments and  
further channel disruption in US higher 
education courseware 

  Failure to accelerate our shift to digital 
while successfully investing and  
delivering market leading global  
products and services

  Online Program Management fails to 
generate expected revenue growth

 US assessment revenues fail to stabilise

  Other strategic priorities, including  
Online Blended Learning and Professional 
Certification, do not achieve modest  
growth amid global economic uncertainty 
and local market pressures. 

The Board also stress-tested the impact  
on our liquidity of all the principal risks 
occurring together. Although this is not 
regarded as a plausible scenario, the test 
showed that the company would still  
have liquid resources subject to a limited 
number of management actions. 

The Board’s confirmation of Pearson’s 
viability for the three years to 2020, based 
on this assessment, is included alongside 
the going concern statement on p106.

Pearson plc Annual report and accounts 2017Section 4 Governance

616161

Governance  
report

In this section

Governance overview

62

 Chairman’s letter 

Leadership & effectiveness

64 Board of Directors

66

Board governance and activities

74 Nomination & Governance  

Remuneration

90

Remuneration overview

94 Our Executive remuneration framework

96

2017 remuneration report

Additional disclosures

106 Report of the Directors

Committee report

110 Statement of Directors’ responsibilities

Accountability

76

84

Audit Committee report

Risk governance and control

Engagement

86

 Reputation & Responsibility  
Committee report

88

Stakeholder engagement

Section 4 Governance62

Governance overview

Sidney Taurel 
Chairman

In this Governance section

Leadership & effectiveness

Accountability

Engagement

Remuneration

Additional disclosures

p64–75 

p76–85 

p86–89 

p90–105 

p106–110 

UK Corporate Governance Code

This year, we are reporting against the 2016 edition of the  
UK Corporate Governance Code (the Code). The Board 
believes that during 2017 the company was in full compliance 
with all relevant provisions of the Code. A detailed account  
of the provisions of the Code can be found on the FRC’s 
website at www.frc.org.uk and we encourage readers to  
view our compliance schedule on the company website at  
www.pearson.com/governance

Dear shareholders,

As I said last year, during times of change, good governance is 
paramount. As a Board we continue to organise our work around 
five major themes where we believe we can add value: governance 
and risk, strategy, performance, leadership and people, and 
shareholder engagement. A summary of the key items covered by 
the Board throughout the year appears on p68, and I have set out 
below further detail on our particular areas of focus during 2017.

Looking back on 2017, the Board is satisfied that external and 
internal expectations regarding performance have been met and 
that the company has achieved operational stability. We have been 
very focused throughout the year on the simplification of our 
portfolio and investment in our transformation programmes, 
including The Enabling Programme (TEP) and the Global Learning 
Platform (GLP). We are now in a position where, in addition to 
regularly monitoring performance and simplification, the Board  
can begin to pivot its attentions towards longer-term strategic 
opportunities through structural growth, digital transformation  
and in the lifelong learning sector.

Leadership & effectiveness 

See full section on p64–75 

In my letter to shareholders at this time last year, I set out a number 
of priorities for the Board during 2017. I am pleased to report that 
good progress has been made on all fronts, summarised below,  
and with further detail given throughout this report:

  monitor the company’s strategic and tactical actions related to  
the refocusing of the business – the Board monitors financial and 
operational performance through a streamlined and effective 
dashboard, which is provided to the Directors on a monthly basis, 
enabling us to spend more time on strategic discussions during 
Board meetings

  implement previously signposted portfolio decisions – in 2016 we 
indicated that we intended to reduce our exposure to large-scale 
direct delivery businesses to focus on more scalable online, virtual, 
and blended services. In line with this strategy, we completed  
the sale of our English test preparation business in China, Global 
Education (GEDU), in August 2017. We also announced the sale of 
our English language learning business, Wall Street English (WSE), 
which is expected to complete in the first half of 2018. In addition, 
we indicated in early 2017 our intention to exit from our stake in 
Penguin Random House. Following negotiations with our partner  
in Penguin Random House, Bertelsmann, we agreed to divest a 
22% stake in Penguin Random House, retaining an interest of  
25%, and to recapitalise that business

  significantly drive down our cost structure – we announced  
in 2017 our plans to reduce Pearson’s cost base by a further  
£300m exiting 2019. We are on track to deliver the planned savings, 
many of which will come through simplification of our technology 
architecture allowing the increased use of shared service centres 
enabling us to standardise processes and reduce headcount.  
This will facilitate further opportunities such as the greater 
centralisation of procurement and the reduction in the number  
of our office locations

  reduce the dividend – in 2017, we took the decision to rebase our 
dividend policy to reflect portfolio changes, the challenging market 
environment, the pace of investment required to transform the 

Pearson plc Annual report and accounts 2017Governance overview

business and the need to sustain a healthy balance sheet to ensure 
we have the financial flexibility to maintain a solid investment  
grade credit rating. Our policy reflects a sustainable and progressive 
dividend, comfortably covered by the earnings of our business and 
which can grow as our business expands into the opportunities in 
global education. For the 2017 financial year, we therefore propose 
to pay a total dividend of 17p per share – 5p per share at the interim, 
paid in September 2017, and 12p per share final dividend, subject  
to shareholder approval at the Annual General Meeting (AGM) in 
May 2018

  effect an optimal capital allocation, particularly following the 
outcome of negotiations regarding our investment in Penguin 
Random House, to ensure long-term sustainability and to reward 
our shareholders. The proceeds from the sale of the Penguin 
Random House stake have been used as follows: we undertook  
a buyback programme to repurchase £300m of ordinary shares 
which completed on 16 February 2018; $306m was utilised to  
pay down debt in the form of an early redemption of a US dollar 
denominated bond; and the remainder reinvested to build a  
strong balance sheet.

In the coming year, our main focus is to pivot towards our longer-
term growth opportunities by delivering on the three strategic 
priorities described in this report and to continue to monitor 
progress against our dashboard and key milestones for 2018.

The Board continued to work closely with the Executive team to 
ensure ongoing leadership development throughout the year.  
At an Executive level, we recruited a Chief Strategy Officer, Jonathan 
Chocqueel-Mangan, and a new Chief Human Resources Officer, 
Anna Vikström Persson, both of whom joined the team in early 2018.  
The Board looks forward to working closely with Jonathan and Anna, 
who each have a key role to play in shaping Pearson as we continue 
to transform the business, hone our strategy and ensure we are able 
to attract and develop the talent that will lead the business forward. 

The Board evaluation for 2017 was facilitated externally – the first 
external evaluation during my tenure as Chairman. I am pleased  
to report that there was unanimous agreement by all Directors that 
the Board is operating effectively. In times of transformation and 
disruption within Pearson itself and the wider sector in which we 
operate, it is imperative to ensure that our long-term strategy is 
appropriate, with shorter-term tactical actions that support delivery 
of that strategy. One particular theme arising from our evaluation 
was that the Board will spend even more time considering long-term 
strategy and ensure we are aligned on process and deliverables.  
Our Chief Strategy Officer will play an important role in this work 
during 2018.

Building on our 2016 evaluation, the Board and management gave 
consideration to the areas where we could particularly leverage 
external expertise and advice, and as a result Pearson established  
a Digital Advisory Network of external experts who are partnering 
with us to help maximise the opportunity from digital disruption. 
Lincoln Wallen was instrumental in the creation of this network, 
which held its inaugural meeting late in 2017. We are also pleased 
that Michael Lynton has been appointed as a Non-Executive Director 
with effect from 1 February 2018. Michael’s experience leading 
businesses through times of digital disruption will further 
strengthen our capabilities in this area.

6363

We recently announced that Harish Manwani, a Non-Executive 
Director of Pearson since 2013, is retiring from the Board at the 
forthcoming AGM, and will not be seeking re-election, in anticipation 
of his future commitments. The Board joins me in thanking Harish 
for his commitment and invaluable contribution to Pearson, and we 
wish him all the best in his future endeavours.

Accountability 

See full section on p76–85 

As a Board, we are accountable for Pearson’s successes and 
addressing its challenges. We aim to communicate to you in a 
transparent manner the steps we have taken to ensure that we have 
a clear oversight of the business and the work we have undertaken 
in respect of Pearson’s strategy throughout the year. Our Audit 
Committee, led by Tim Score, plays a key role in monitoring and 
evaluating our risk management processes, providing independent 
oversight of our external audit and internal control programmes, 
accounting policies, business transformation projects, such as  
TEP and GLP, and in assisting the Board in reporting in a fair, 
balanced and understandable manner to our shareholders.

Engagement 

See full section on p86–89 

The 2017 financial year has been one of significant engagement with 
our shareholders. I have enjoyed spending time throughout the year 
with many of you to ensure that we maintain an open, transparent 
dialogue, keep you updated on our strategy and receive your  
inputs. In common with most large, public companies, we have a 
wider range of stakeholders than just traditional investors, and  
our Reputation & Responsibility Committee has oversight of our 
sustainability and social impact initiatives, government and public 
affairs matters, and engagement with the education community. 
Board members also engage with the wider stakeholder population, 
including employees, customers and partners, both through formal 
Board events and by way of individual contributions to internal and 
external initiatives.

Remuneration 

See full section on p90–105 

Since our last AGM in May 2017, Elizabeth Corley, who chairs our 
Remuneration Committee, has led our work to engage with 
investors in connection with Pearson’s remuneration policy and  
to listen to their concerns. It is clear that shareholders and other 
stakeholders would like our approach to remuneration to be simple, 
transparent, closely linked to our strategy and the company’s 
performance. We have worked hard to develop an approach that 
the majority of our shareholders can support. Our approach is 
explained in more detail in the remuneration section of this report 
on p90–105.

Conclusion 

I hope this report clearly sets out how your company is run, and  
how we align governance and our Board agenda with the strategic 
direction of Pearson. We always welcome questions or comments 
from shareholders, either via our website (www.pearson.com) or  
in person at our AGM. 

Sidney Taurel 
Chairman

O
v
e
r
v
i
e
w

O
u
r
s
t
r
a
t
e
g
y
i

n
a
c
t
i
o
n

O
u
r
p
e
r
f
o
r
m
a
n
c
e

G
o
v
e
r
n
a
n
c
e

i

F
n
a
n
c
i
a

l
s
t
a
t
e
m
e
n
t
s

Section 4 Governance 
 
 
 
 
64

Board of Directors

Executive Directors

N

R

Sidney Taurel Chairman 
aged 69, appointed 1 January 2016

John Fallon Chief Executive 
aged 55, appointed 3 October 2012

Coram Williams Chief Financial Officer  
aged 44, appointed 1 August 2015

Sidney has over 45 years of experience in 
business and finance, and is currently a board 
director and chairman of the compensation 
committee at IBM Corporation. Sidney is an 
advisory board member at pharmaceutical 
firm Almirall. He was chief executive officer  
of global pharmaceutical firm Eli Lilly and 
Company from 1998 until 2008, chairman  
from 1999 until 2008, and has been chairman 
emeritus since 2009. He was also a director  
at McGraw Hill Financial, Inc., a role which he 
held from 1996 until April 2016, and at ITT 
Industries from 1996 to 2001. Sidney has 
received three US presidential appointments 
to: the Homeland Security Advisory Council, 
the President’s Export Council and the  
Advisory Committee for Trade Policy and 
Negotiations, and is an officer of the  
French Legion of Honour.

John became Pearson’s Chief Executive on  
1 January 2013. Since 2008, he had been 
responsible for the company’s education 
businesses outside North America and  
a member of the Pearson management 
committee. He joined Pearson in 1997 as 
Director of Communications and was 
appointed President of Pearson Inc. in 2000.  
In 2003 he was appointed CEO of Pearson’s 
educational publishing businesses for Europe, 
Middle East & Africa. Prior to joining Pearson, 
John was director of corporate affairs at 
Powergen plc and was also a member of the 
company’s executive committee. Earlier in his 
career, John held senior public policy and 
communications roles in UK local government. 
He is an advisory board member of the Global 
Business Coalition for Education, a member  
of the Council of the University of Hull, and 
trustee and director of the Oracle Cancer Trust.

Non-Executive Directors

Coram joined Pearson in 2003 and has held  
a number of senior positions including Finance 
and Operations Director for Pearson’s English 
Language Teaching business in Europe, Middle 
East & Africa, Interim President of Pearson 
Education Italia and Head of Financial Planning 
and Analysis for Pearson. In 2008, Coram 
became CFO of The Penguin Group and was 
latterly appointed CFO of Penguin Random 
House in 2013, where he oversaw the integration 
of the two businesses. Coram trained at Arthur 
Andersen, and subsequently worked in both  
the auditing and consulting practices of the firm. 
He is a non-executive director and chairman  
of the audit committee for the Guardian  
Media Group.

A

RR

N

RR

Digital/technology 
experience

56%

Education/learning 
experience

33%

International  
markets experience

89%

Sustainable business 
practice experience

67%

Linda Lorimer Non-Executive Director  
aged 65, appointed 1 July 2013

Harish Manwani Non-Executive Director  
aged 64, appointed 1 October 2013

Linda spent almost 40 years serving higher 
education. She retired from Yale in spring  
2016 after 34 years at the university where she 
served in an array of senior positions including 
vice president for Global & Strategic Initiatives. 
She oversaw the development of Yale’s 
burgeoning online education division and the 
expansion of Yale international programmes 
and centres. During her tenure, she was 
responsible for many administrative services, 
ranging from Yale’s public communications  
and alumni relations to sustainability, human 
resources and the university press. Previously, 
Linda was president of Randolph-Macon 
Woman’s College and chair of the board of  
the Association of American Colleges and 
Universities. She also served on the boards  
of several public companies, including as 
presiding director of the McGraw-Hill 
companies. She is a member of the  
Trilateral Commission and the Council  
on Foreign Relations.

Harish has an extensive background in emerging 
markets and senior experience in a successful 
global organisation. He was previously chief 
operating officer of consumer products  
company Unilever, having joined the company  
in 1976 as a marketing management trainee  
in India, and held senior management roles  
around the world, including North America,  
Latin America, Europe, Africa and Asia. He is 
non-executive chairman of Hindustan Unilever 
Limited in India, and serves on the boards of 
Whirlpool Corporation, Qualcomm Inc. and 
Nielsen Holdings. He is also on the board of  
the Indian School of Business and the Economic 
Development Board (EDB) of Singapore,  
and is global executive advisor at Blackstone 
Private Equity.

Key to Committees  A  Audit  N  Nomination & Governance  RR Reputation & Responsibility  R  Remuneration   Committee chair

Pearson plc Annual report and accounts 2017ChairmanPearson Board members bring a wide range of experience,  skills and backgrounds which complement our strategy.Executive experience of Chairman and  Non-Executive DirectorsSection 4 Governance/Leadership & effectiveness

6565

Board of Directors

Non-Executive Directors 

A

N

R

A

N

RR

N

R

Elizabeth Corley, CBE Non-Executive Director 
aged 61, appointed 1 May 2014

Vivienne Cox, CBE Senior Independent Director  
aged 58, appointed 1 January 2012

Josh Lewis Non-Executive Director  
aged 55, appointed 1 March 2011

Elizabeth was CEO of Allianz Global Investors, 
initially for Europe then globally, from 2005 to 
2016, and continues to act as a senior adviser  
to the firm as vice-chair. She was previously at 
Merrill Lynch Investment Managers and Coopers 
& Lybrand. In addition to Pearson, Elizabeth 
serves on two other company boards as a 
non-executive director – BAE Systems plc and 
Morgan Stanley. She has various financial 
services industry roles including as a member  
of the FICC Markets Standards Board, the ESMA 
stakeholder group and the TheCityUK Advisory 
Council. Additionally she is a member of the 
Committee of 200 and a trustee of the British 
Museum. Elizabeth currently chairs a group 
advising the UK government on social impact 
investing. She is also a crime fiction author.

Vivienne has wide experience in energy, natural 
resources and business innovation. She worked 
for BP plc for 28 years in global roles including 
executive vice president and chief executive of 
BP’s gas, power and renewables business and  
its alternative energy unit. She is non-executive 
director of Stena International and chairman  
of the supervisory board of Vallourec, a leader  
in the seamless steel pipe markets. She is also 
non-executive director at pharmaceutical 
company GlaxoSmithKline plc and an  
advisory board member of the African 
Leadership Institute.

Josh’s experience spans finance, education  
and the development of digital enterprises.  
He is the founder of Salmon River Capital LLC,  
a New York-based private equity/venture 
capital firm focused on technology-enabled 
businesses in education, financial services and 
other sectors. Over a 25-year career in active, 
principal investing, he has been involved in a 
broad range of successful companies, including 
several pioneering enterprises in the education 
sector. In addition, he has long been active  
in the non-profit education sector, with 
associations including New Leaders, New 
Classrooms and the Bill & Melinda Gates 
Foundation. He is also a non-executive director 
of several enterprises in the fin-tech/data, 
education and other sectors.

A

N

R

A

RR

Tim Score Non-Executive Director 
aged 57, appointed 1 January 2015

Lincoln Wallen Non-Executive Director 
aged 57, appointed 1 January 2016

Michael Lynton Non-Executive Director 
aged 58, appointed 1 February 2018

Tim has extensive experience of the technology 
sector in both developed and emerging markets, 
having served as chief financial officer of ARM 
Holdings plc, the world’s leading semiconductor 
IP company, for 13 years. He is an experienced 
non-executive director and currently sits on the 
boards of The British Land Company plc and  
HM Treasury, in addition to being on the board  
of trustees of the Royal National Theatre and 
chairman of the group audit committee of the 
Football Association. He served on the board of 
National Express Group plc from 2005 to 2014, 
including time as interim chairman and six years 
as the senior independent director. Earlier in  
his career Tim held senior finance roles with 
Rebus Group, William Baird, LucasVarity plc  
and BTR plc.

Lincoln has extensive experience in the 
technology and media industries, having been 
CEO of DWA Nova, a software-as-a-service 
company spun out of DreamWorks Animation 
Studios in Los Angeles, a position he held until 
2017. He worked at DreamWorks Animation for 
nine years in a variety of leadership roles 
including chief technology officer and head of 
animation technology. He was formerly CTO at 
Electronic Arts Mobile, leading EA’s entry into  
the mobile gaming business internationally.  
He is currently a visiting associate in Computing 
and Mathematical Sciences at the California 
Institute of Technology (Caltech). Lincoln is also  
a non-executive director of the Smith Institute  
for Industrial Mathematics and Systems 
Engineering. Lincoln’s early career involved  
20 years of professional IT and mathematics 
research, including as a reader in Computer 
Science at Oxford.

Michael served as CEO of Sony Entertainment 
from 2012 until 2017, overseeing Sony’s global 
entertainment businesses. He also served  
as chairman and CEO of Sony Pictures 
Entertainment from 2004. Prior to this, he held 
senior roles within Time Warner and AOL, and 
earlier served as chairman and CEO of Penguin 
Group where he extended the Penguin brand 
to music and the internet. Michael is chairman 
of Snap, Inc., and currently serves on the 
boards of Pandora Media Inc., IEX and Ares 
Management, L.P. He is also a member on the 
Council on Foreign Relations, the Harvard 
Board of Overseers and serves on the boards 
of the Los Angeles County Museum of Art, the 
Tate and the Rand Corporation. Michael holds a 
B.A. in History and Literature from Harvard 
College, where he also received his M.B.A.

66

Board governance and activities

Board of Directors

Composition of the Board As at the date of this report, the Board 
consists of the Chairman, Sidney Taurel, two Executive Directors:  
the Chief Executive, John Fallon, and Chief Financial Officer,  
Coram Williams, and eight independent Non-Executive Directors.  
As previously disclosed, Harish Manwani will step down from the 
Board at the forthcoming AGM.

Chairman and Chief Executive There is a defined split of 
responsibilities between the Chairman and the Chief Executive.  
The roles and responsibilities of the Chairman and Chief Executive 
are clearly defined, set out in writing and reviewed and agreed  
by the Board on an annual basis. 

Chairman’s significant commitments On 1 January 2017, Mr Taurel 
stepped down from his role as a senior adviser at the global 
investment bank, Moelis & Co, and on 30 November 2017 he stepped 
down from his role on the advisory Board of Takeda Pharmaceutical. 

Roles and composition of the Board

Role

Name

Responsibility

Chairman

Sidney Taurel

Chief  
Executive

John Fallon

The Chairman is primarily responsible for the leadership of the Board 
and ensuring its effectiveness. He ensures the Board upholds and 
promotes the highest standards of corporate governance, setting  
the Board’s agenda and encouraging open, constructive debate of  
all agenda items for effective decision-making. He regularly meets the 
Chief Executive to stay informed. He also ensures that shareholders’ 
views are communicated to the Board.

The Chief Executive is responsible for the operational management  
of the business and for the development and implementation of the 
company’s strategy as agreed by the Board and management. He is 
responsible for developing operational proposals and policies for 
approval by the Board, and promotes Pearson’s culture and standards.

Chief Financial 
Officer

Coram Williams The Chief Financial Officer is responsible for the preparation and 
integrity of Pearson’s financial reporting and statements and also 
oversees other functional areas including tax, treasury, internal 
audit and corporate finance. He supports the Chief Executive in 
developing and implementing the strategy of the company as 
agreed by the Board and management. 

Vivienne Cox

Senior 
Independent 
Director

The Senior Independent Director’s role includes meeting regularly 
with the Chairman and Chief Executive to discuss specific issues,  
as well as being available to shareholders generally should they  
have concerns that have not been addressed through the normal 
channels. She also leads the evaluation of the Chairman on behalf  
of the other Directors.

Committee 
Chairmen

Elizabeth Corley  
Vivienne Cox  
Linda Lorimer 
Tim Score

The Committee Chairmen are responsible for leading the Board 
committees and ensuring their effectiveness. They set the 
Committees’ agendas, in consultation with the company’s 
management, and report to the Board on Committee proceedings. 
They lead on engagement with shareholders regarding matters 
within the remit of the Committees, alongside senior management.

Non-Executive 
Directors

Company 
Secretary

Elizabeth Corley  
Vivienne Cox  
Josh Lewis 
Linda Lorimer 
Michael Lynton 
Harish Manwani 
Tim Score 
Lincoln Wallen

Stephen Jones

The Non-Executive Directors contribute to the development of  
our strategy and scrutinise and constructively challenge the 
performance of management in the execution of strategy  
and risk planning. They also engage with various stakeholders  
of the company and provide guidance and independent  
perspective to management.

The Company Secretary acts as secretary to the Board and its 
committees, ensuring compliance with Board procedures and 
advising on governance matters. He is responsible, under the 
direction of the Chairman, for ensuring the Board receives accurate, 
timely and clear information. The Company Secretary supports  
the Chairman in delivery of the corporate governance agenda and 
organises Director inductions and ongoing training.

Gender split  
of Board

Nationality  
of Directors

Men 
   8
Women    3 

British 
6
USA 
4
Singapore  1 

Ethnicity

Length of 
tenure of  
Non-Executive 
Directors

Under 3 years 2
3 to 6 years 
4
Over 6 years  2 

Asian 
Mixed 
White 

1
1
9 

Asian – Indian (1)
Mixed – White & 
Black Caribbean (1)
White – English/
Welsh/Scottish/
Northern Irish/
British (6)
White – Any other 
White Background (3)

Pearson plc Annual report and accounts 2017 
 
 
Section 4 Governance/Leadership & effectiveness

6767

Board governance and activities

Governance at Pearson

Board of Directors

Board Committees

N
O

I
T
A
M
R
O
F
N

I
F
O
W
O
L
F

Audit  
Committee

Nomination & Governance  
Committee

Remuneration  
Committee

Reputation & Responsibility 
Committee

Appraises our financial 
management and reporting  
and assesses the integrity  
of our accounting procedures 
and financial control. 

Reviews corporate governance 
matters, including Code 
compliance and Board 
evaluation, considers the 
appointment of new Directors, 
Board experience and diversity, 
and reviews Board induction  
and succession plans.

 Determines the remuneration 
and benefits of the Executive 
Directors and oversees 
remuneration arrangements  
for the Pearson Executive. 

Considers the company’s impact 
on society and the communities 
in which Pearson operates, 
including to ensure strategies  
are in place to manage and 
improve Pearson’s reputation.

Pearson Executive management (PEM)

PEM consists of John Fallon (Chief Executive) and his direct reports. They are the leadership group  
for Pearson, responsible for delivering Pearson’s strategy under clearly defined accountabilities  
and in line with agreed governance and processes.

 Chief Executive

 Chief Financial Officer

 General Counsel and Chief Legal Officer

 President, Core markets

 Chief Technology and Operations Officer

 President, Growth markets

 Chief Corporate Affairs and Global Marketing Officer

 President, North America

 Chief Human Resources Officer 

 President, Assessments

 Chief Strategy Officer

 President, Global Product

There were no other changes to the Chairman’s significant 
commitments during 2017.

Independence of Chairman In accordance with the Code,  
Sidney Taurel was considered to be independent upon his 
appointment as Chairman on 1 January 2016.

Independence of Directors All of the Non-Executive Directors  
who served during 2017 were considered by the Board to be 
independent for the purposes of the Code. The Board reviews  
the independence of each of the Non-Executive Directors annually.  
This includes reviewing their external appointments and any 
potential conflicts of interest as well as assessing their individual 
circumstances in order to ensure that there are no relationships  
or matters likely to affect their judgement. In addition to this  
review, each of the Non-Executive Directors is asked annually to 
complete an independence questionnaire to satisfy requirements 
arising from Pearson’s US listing. 

Josh Lewis and Vivienne Cox have served on the Board for more 
than six years. Accordingly, their performance has been subject  

to a rigorous review, including with regard to their independence. 
The Board has determined that Josh Lewis and Vivienne Cox 
continue to be independent, nothwithstanding their length of 
service, taking into account their valuable contribution to Board 
discussions and constructive challenge of management.

Conflicts of interest Under the Companies Act 2006 (the Act), 
Directors have a statutory duty to avoid conflicts of interest with  
the company. The company’s Articles of Association (Articles) allow 
the Directors to authorise conflicts of interest. The company has 
established a procedure to identify actual and potential conflicts  
of interest, including all directorships or other appointments to,  
or relationships with, companies which are not part of the Pearson 
Group and which could give rise to actual or potential conflicts of 
interest. Once notified to the Chairman or Company Secretary, such 
potential conflicts are considered for authorisation by the Board  
at its next scheduled meeting. The relevant Director cannot vote on 
an authorisation resolution, or be counted in the quorum, in relation 
to the resolution relating to his/her conflict or potential conflict.  
The Board reviews any authorisations granted on an annual basis.

 
 
68

Board governance and activities

Board meetings 

Boston, USA 

The Board had seven formal meetings in 2017, with discussions  
and debates focused on the key strategic issues facing the  
company. This included two meetings each of three days’ duration  
in São Paulo, Brazil and Boston, USA at which the Board considered 
growth markets and strategy. Major items covered by the Board in 
2017 are shown in the table below. 

In addition to the formal meetings, the Board meets as necessary  
to consider matters of a time-sensitive nature.

São Paulo, Brazil 

At a three-day meeting at São Paulo in June, the Board and Pearson 
Executive focused primarily on the Pearson business in Brazil,  
while also taking a wider look at our Growth geographic markets, 
including time focusing on India and South Africa. They engaged  
with the Brazilian leadership team and wider employee population 
throughout the visit, and spent time gaining an insight into the 
macro-economic environment in Brazil.

The Board participated in demonstrations for three products in  
the learning and assessment sectors. In two groups, the Board and 
Executive then visited schools where they met students and teachers, 
considered the school culture and classroom innovations, and 
discussed the students’ perspectives on the value of learning. 

The Board and the Pearson Executive visited Boston in October  
for a three-day meeting where they were joined by members of the 
North American senior management team to consider leadership, 
culture and the change agenda in Pearson North America. The 
Board also spent time considering Pearson’s vision and strategy, 
including a financial overview and consideration of synergies and 
our product investment portfolio, US higher education courseware 
and key strategic initiatives and opportunities, before taking some 
time to review organisational health. 

The Board and Executive participated in a range of engagement 
opportunities with a variety of Pearson stakeholders, including an 
event on Employment in 2030 – The Future of Skills, and customer 
panel sessions. On the final day of the three-day meeting, the Board 
attended a facilitated breakfast meeting with top talent and new 
employees and gained insight into employees’ views on Pearson’s 
current challenges and opportunities. Read more about the Board’s 
engagement with these stakeholders on p89.

Board meeting focus during 2017

Area of responsibility

Activity

Governance 
& risk

 Training on Market Abuse Regulation

 Compliance with UK Corporate Governance Code

 Income statement and Going concern and viability

 Shareholder activism and defence plan

 Enterprise risk management review 

Strategy

  Penguin Random House, WSE, GEDU and K-12  
courseware – updates

  Strategy meeting in São Paulo focusing on local  
Brazilian businesses and wider Growth strategy

 Efficiency and simplification initiatives

 US higher education courseware

 Interactive product demonstrations

  Approval of division of responsibilities between  
Chairman and Chief Executive

 Annual review of conflicts of interest

 Pension scheme derisking

 Approval of Committee terms of reference

 Communications strategy and positioning 

 Capital structure

 Product, technology and operations strategies

 Digital advisory network update

 Operating and strategic plan updates

 Tax update

Performance

 2016 preliminary results and annual report and accounts

 2017 operating plan

 Interim results and trading updates

 Final and interim dividend proposals

 Monthly dashboard and milestone reports

 Draft 2018 operating plan and 2017 and 2018 goals

Leadership & 
people

 Chief Executive’s goals

 Talent and succession planning

  Organisational health including review of  
Pearson’s culture

  Dinner with senior local management and facilitated  
breakfasts with key talent at overseas strategy meetings.  
Read more on employee engagement on p27.

Shareholders 
& engagement

 Share buyback programme

 Major shareholders and share register analysis

  Investor relations strategy and share  
price performance

 Shareholder issues and voting

 Focus on forthcoming AGM

Pearson plc Annual report and accounts 2017Board governance and activities

Board in action

US higher education courseware

Robin Baliszewski, Managing Director, Higher Education Sales, leads 
a panel of student ambassadors at the Board’s meeting in Boston

At the Board’s request, US higher education courseware was  
an area of focus at each Board meeting during 2017 as Pearson 
looked to respond to and proactively mitigate against challenges 
in that market sector. At each meeting, the Board was joined by 
the Presidents of North America and Global Product and by  
the Chief Technology and Operations Officer to review the 
market and associated financial model, changes in the trading 
environment, possible short- and longer-term implications of 

Section 4 Governance/Leadership & effectiveness

6969

those changes, and to consider and assess Pearson’s strategic 
response, including the impact of the new digital and print rental 
models on both customer and competitor activity and on the 
traditional sales channel.

At its October meeting in Boston, the Board viewed an early 
stage product demonstration of the Global Learning Platform 
which would initially be focused on the higher education 
portfolio. The Board also engaged with panels of students and 
faculty members in order to gain a greater insight into how 
Pearson’s higher education products and services are viewed  
by those that use them. Throughout the year, including between 
scheduled meetings, the Board also monitored progress through 
a monthly dashboard which enabled them to track Pearson’s 
delivery of agreed strategic, performance and customer-focused 
metrics in the higher education courseware market.

Link to strategic priorities, 

 See p14

1

Grow market share through digital transformation

Structural growth opportunities

Portfolio changes

Pearson considers Online Program Management (OPM) and 
virtual schools to be among its biggest growth opportunities. 
During the year, the Board considered Pearson’s prospects in 
these areas, how to measure success, and what differentiates 
Pearson and provides real competitive advantage. The Board 
also considered what Pearson might look like in the medium 
term as these and other opportunities come to fruition, and the 
characteristics for these businesses in terms of revenues and 
profits. At its strategy meeting in October, the Board held a 
deep dive into each of these areas with the responsible 
Executives. In respect of OPM, the Board reviewed the global 
market opportunity, and considered how Pearson’s expertise  
in courseware and assessment could continue to support 
partners in the development and delivery of online 
programmes that deliver demonstrable learner outcomes  
and superior student learning experience. The Board discussed 
how to deliver that strategy, and considered management’s 
recommendations for next steps. Regular reporting to the 
Board of progress in this market has been introduced and  
OPM will be a particular item for the Board’s ongoing 
consideration in 2018.

Following the announcement of Pearson’s strategy of reducing 
exposure to large-scale direct delivery businesses, the Board 
had considered its portfolio for strategic alignment, and had 
determined that its English test preparation business in  
China, Global Education (GEDU), and English language learning 
business, Wall Street English (WSE), were no longer aligned with 
Pearson’s core strategy and accordingly that exits from these 
business would be explored. At a number of meetings during 
2017, the Board considered input from the President, Growth 
markets, with responsibility for Pearson’s business in China, 
and from the SVP Corporate Finance & Strategic Development, 
both of whom provided updates as the negotiations proceeded 
and the transactions took shape. The Board considered the 
potential terms of the transactions, the status of interested 
parties, and in light of all relevant factors – including the impact 
of the potential divestments on Pearson, its shareholders and 
wider stakeholders – gave approval for the sales of GEDU and 
WSE businesses in line with agreed terms.

Link to strategic priorities, 

 See p16

Link to strategic priorities, 

 See p18

2

Invest in structural growth markets

3

Become simpler and more efficient

70

Board governance and activities

The role and business of the Board

Culture and values 

The Board is deeply engaged in developing and measuring the 
company’s long-term strategy, performance and values. We believe 
that it adds a valuable and diverse set of external perspectives  
and that robust, open debate about significant business issues 
brings an additional discipline to major decisions. 

A schedule of formal matters reserved for the Board’s  
decision and approval is available on our website, at  
www.pearson.com/governance.

The key responsibilities of the Board include:

  Overall leadership of the company and setting the company’s 
values and standards

  Determining the company’s strategy in consultation with 
management, reviewing performance against it and overseeing 
management execution thereof

  Major changes to the company’s corporate, capital, management 
and control structures

  Approval of all transactions or financial commitments in excess  
of the authority limits delegated to the Chief Executive and other 
Executive management.

The Board receives timely, regular and necessary financial, 
management and other information to fulfil its duties. 
Comprehensive meeting papers are circulated to the Board and 
committee members at least one week in advance of each meeting 
and the Board receives a monthly dashboard and key milestones 
report and regular updates from the Chief Executive and CFO.  
In addition to meeting papers, a library of current and historic 
corporate information is made available to Directors electronically  
to support the Board’s decision-making process. Directors can 
obtain independent professional advice, at the company’s expense, 
in the performance of their duties as Directors. All Directors have 
access to the advice and services of the Company Secretary.

Standing Committee

A Standing Committee of the Board is established to approve  
certain operational and ordinary course of business items such  
as banking matters, guarantees, intra-group transactions and  
to make routine approvals relating to employee share plans. 

The Committee has written terms of reference, reviewed  
and approved each year, which clearly set out its authority  
and duties. These can be found on the company website at  
www.pearson.com/governance.

Pearson’s core values – to be brave, imaginative, decent and 
accountable – go to the heart of our mission to improve learning 
outcomes, and the Board and employees are committed to 
demonstrating these characteristics throughout their work and 
deliberations. The Board monitors the culture of the company and 
levels of employee engagement and advocacy with the assistance  
of its Reputation & Responsibility Committee and through regular 
updates from the Chief Human Resources Officer. It aims to foster  
a culture of collaboration, diversity and inclusion at all levels, 
including by engaging with employees from across Pearson at 
various events throughout the year. Pearson’s Code of Conduct 
outlines how we work to our mission and values in an ethical and 
responsible manner. 

Board attendance

Directors are expected to attend all Board and committee meetings 
but in certain exceptional circumstances, such as due to pre-existing 
business or personal commitments, Directors may be unable to 
attend. In these circumstances, Directors receive relevant papers 
and, where possible, will communicate any comments and 
observations in advance of the meeting for raising as appropriate 
during the meeting. They are updated on any developments after 
the meeting by the Chairman of the Board or committee, as 
appropriate. Individuals’ attendance at Board and committee 
meetings is considered, as necessary, as part of the formal  
annual review of their performance. There was a high level of 
attendance by Directors at Board and committee meetings in 2017.

The following table sets out the attendance of the company’s 
Directors at scheduled Board meetings during 2017:

Board meetings attended

Chairman

Sidney Taurel

Executive Directors

John Fallon

Coram Williams

Non-Executive Directors

Elizabeth Corley

Vivienne Cox

Josh Lewis

Linda Lorimer

Harish Manwani

Tim Score1

Lincoln Wallen

7/7

7/7

7/7

7/7

7/7

7/7

7/7

7/7

6/7

7/7

1  Unable to attend one meeting due to pre-existing commitment. Ahead of  

the meeting, Mr Score communicated his comments on the business of the 
Board to the Chairman.

Pearson plc Annual report and accounts 2017Board governance and activities

Section 4 Governance/Leadership & effectiveness

7171

Succession planning

The Board considers oversight of succession planning as one of its 
prime responsibilities, assisted by the Nomination & Governance 
Committee. As well as Board and Executive management succession, 
the Board oversees the process for all key positions throughout the 
business with a particular focus on high potential talent.

The company has formal contingency plans in place for the 
temporary absence of the Chief Executive for health or other 
reasons. The matter of Chief Executive succession is a standing  
item for discussion and review by the Chairman and the Board 
annually. Succession planning for the Board and Chairman is also 
considered annually by the full Board and on an ongoing basis by 
the Nomination & Governance Committee. There is also discussion 
and oversight of key positions at Executive management level, 
including the recent appointments of Jonathan Chocqueel-Mangan 
as Chief Strategy Officer and Anna Vikström Persson as Chief 
Human Resources Officer. 

Directors’ training and induction

All Directors receive training in the form of presentations about the 
company’s operations, through Board meetings held at operational 
locations and by encouraging the Directors to visit local facilities  
and management as and when their schedule allows, including if 
they are travelling to a country or region on non-Pearson business.  
The Company Secretary and General Counsel, in conjunction with 
Pearson’s advisers, monitor legal and governance developments 
and update the Board on such matters as agreed with the 
Chairman. In 2017, the Directors and other senior managers  
were briefed on:

  The EU Market Abuse Regulation, including the impact of 
regulatory guidance introduced during the year

  The latest regulatory framework, corporate governance  
reporting and Directors’ remuneration report as part of a  
training session led by PwC

  Regular market updates for the Remuneration Committee on 
industry practice and regulation received from external advisers.

Our Directors can also make use of external courses.

Directors receive a significant bespoke induction programme  
and a range of information about Pearson when they join the  
Board. This includes background information on Pearson and 
details of Board procedures, Directors’ responsibilities and various 
governance-related issues, including procedures for dealing  
in Pearson shares and their legal obligations as Directors. The 
induction also typically includes a series of meetings with members 
of the Board, external legal advisers and brokers, the Pearson 
Executive and senior management, presentations regarding the 
business from Senior Executives and a briefing on Pearson’s  
investor relations programme. 

The induction programme for Michael Lynton, our most recently 
appointed Non-Executive Director, will take place in 2018. The initial 
phase will include meetings with other Board members, business 
area familiarisation with members of the Pearson Executive,  
a briefing on Directors’ duties and sessions with the SVP Internal 
Audit, Compliance and Risk and SVP Investor Relations, with the 
remainder of the induction tailored to Michael’s particular areas  
of interest and aligned with the Board’s focus areas.

Directors’ indemnities

A qualifying third-party indemnity (QTPI), as permitted by the 
Articles and sections 232 and 234 of the Act, has been granted by 
the company to each of its Directors. Under the provisions of the 
QTPI, the company undertakes to indemnify each Director against 
liability to third-parties (excluding criminal and regulatory penalties) 
and to pay Directors’ costs as incurred, provided that they are 
reimbursed to the company if the Director is found guilty, the court 
refuses to grant the relief sought or, in an action brought by the 
company, judgment is given against the Director. The indemnity  
has been in force for the financial year ended 31 December 2017  
and is currently in force.

The company has purchased and maintains Directors’ and Officers’ 
insurance cover against certain legal liabilities and costs for claims  
in connection with any act or omission by such Directors and 
Officers in the execution of their duties.

Board Committees

The Board has established four formal Committees: Audit, 
Nomination & Governance, Remuneration, and Reputation & 
Responsibility. The chairmen and members of these committees  
are appointed by the Board on the recommendation (where 
appropriate) of the Nomination & Governance Committee and 
in consultation with each relevant committee chairman. In addition 
to these formal Board Committees, the Standing Committee  
also operates with Board-level input.

Learn more about Pearson’s governance structure on p67 

More Committee information:

Audit Committee

Nomination & Governance Committee

Remuneration Committee

Reputation & Responsibility Committee

Standing Committee

p76 

p74 

p90 

p86 

p70 

The Committees focus on their own areas of expertise, enabling  
the Board meetings to focus on governance and risk, strategy, 
performance, and leadership and people, thereby making the  
best use of the Board’s time together as a whole. The Committee 
chairmen report to the full Board at each Board meeting 
immediately following their sessions, ensuring a good 
communication flow while retaining the ability to escalate  
items to the full Board’s agenda if appropriate.

72

Board governance and activities

Board evaluation

The Board evaluation for 2017 was an externally facilitated process 
led by Heidrick & Struggles JCA Group, which was selected following 
a review by the Nomination & Governance Committee of various 
providers and consideration of the potential scope of the evaluation. 
In addition to facilitating the Board evaluation, Heidrick & Struggles 
JCA Group was also engaged by Pearson in relation to Non-Executive 
Director and Senior Executive search activity during the year.

In reporting back to the Board, the evaluator reported that 
conversations with Board members were positive, with unanimous 
agreement that the Board operates effectively. The evaluator  
noted that the Board had acknowledged the management team’s 
commitment which has put the business in a much more positive 
position at the end of the year than it was at the beginning of the 
year. This was the first external evaluation since the appointment  
of Sidney Taurel as Chairman, and it was noted by the other Board 
members that he had created a different and positive dynamic,  
with his leadership style and experience. The evaluator reported 
that the relationship between the Executive and Non-Executive 
Directors remains positive, with the additions of Coram Williams and 
Lincoln Wallen to the Board further complementing that dynamic. 
The evaluator noted that the Board was particularly appreciative of 
Elizabeth Corley’s commitment throughout 2017 in her engagement 
with investors in respect of remuneration matters.

More detail on the evaluation process and the priorities arising  
from it is given opposite, and the Nomination & Governance 
Committee will consider Heidrick & Struggles JCA Group’s findings 
and recommendations in greater detail throughout 2018.

A number of actions were taken during 2017 in response to findings 
arising from the 2016 Board evaluation process. You can read  
more about progress on these in the table below.

Individual evaluation

In addition to the evaluation of the Board as a whole, Executives  
are evaluated each year on their performance against personal 
objectives under the company’s annual incentive plan. These 
objectives are linked to certain strategic metrics, including efficiency 
and cost savings initiatives, driving the digital agenda, and growing 
market share in US higher education courseware. Progress against 
each of these metrics is reviewed by the Board on a monthly basis, 
as part of the dashboard of KPIs which we believe to be central to 
Pearson’s turnaround.

The Chairman meets with each Non-Executive Director individually 
on a regular basis and, in assessing the contribution of each,  
has confirmed that each Director continues to make a significant 
contribution to the business and deliberations of the Board. The 
Non-Executive Directors, led by the Senior Independent Director,  
also conduct an annual review of the Chairman’s performance. 

Committee evaluation

All committees undertake an annual evaluation process to review 
their performance and effectiveness. For 2017, the process was 
facilitated externally by Heidrick & Struggles JCA Group as part  
of the Board evaluation. The Committees were considered to be 
working effectively, led well by their respective chairmen with 
appropriate agendas and a strong work ethic from each committee 
member. Read more on this in the pages that follow.

Progress on findings of 2016 evaluation

Finding

Response/Action taken

Continue to focus on US higher education 
courseware at every meeting, and build 
additional measures into the monthly 
dashboard to monitor this business.

US higher education courseware is a standing item at each Board meeting, with the responsible 
Executives providing updates on progress and initiatives. The regular monthly dashboard has been 
refined and provides more detail on US higher education courseware. The dashboard is kept under 
review and evolves as necessary with business and Board requirements.

Drive to increase use of external  
expertise in digital technologies.

Building on a scoping session involving Directors and members of the Pearson Executive, we launched 
a digital advisory network in 2017 to bring together a diverse cross-section of people with experience 
and knowledge of digital disruption. Learn more about the digital advisory network on p88.

Experience identified as valuable in  
new Board members, including digital 
transformation and disruption.

An agreed candidate specification was drawn up for any potential new Non-Executive Director 
appointments, resulting in the appointment of Michael Lynton.

Agree most appropriate format and 
scheduling for Non-Executive and 
Chairman only sessions

These sessions are a standing item at each Board, Audit Committee and Remuneration Committee 
meeting, to enable open discussion of issues and ensure the Board or committee continues to work 
effectively as a group. The Chairman also held a number of Non-Executive Director dinners in 2017.

Desire to build a compelling narrative 
about the role for Pearson in the future  
of learning.

Building on research with teachers and learners, a set of insights-driven communications  
principles and practices has been developed about who we are, what we do, and what that means  
for our customers.

Creation of a strategic framework  
to guide disposals.

This was discussed and agreed by the Board at a strategy session in late 2016 and the framework 
implemented in 2017.

Increase visibility of ROIC-style  
metrics in each part of portfolio.

Additional ROIC-style measures were introduced into the Board’s reporting during 2017, and both  
gross and net ROIC were reported publicly in our 2017 full year results.

Continued focus on retention of  
key talent, both at senior levels  
and throughout organisation. 

Key talent and ‘regretted leavers’ report considered regularly by Remuneration Committee.  
A ‘managers’ toolkit’ has also been developed to encourage and enable retention of key employees.

Pearson plc Annual report and accounts 2017Board governance and activities

Section 4 Governance/Leadership & effectiveness

7373

External Board evaluation process 2017

Preparation

One-on-one meetings

Following discussions with 
the Chairman, Senior 
Independent Director  
and Chief Executive, 
Heidrick & Struggles JCA 
Group (the evaluator) 
prepared a framework for 
discussion, as set out below, 
which formed the basis for 
all one-on-one meetings.

The evaluator met 
individually with each of the 
Directors and the Company 
Secretary for an open, 
confidential, unattributed 
conversation using the 
framework for discussion  
as a prompt on proposed 
topics. The discussion was 
not limited to these topics  
if participants wanted to 
raise additional subjects.

Discussion framework

A framework for an open discussion with Directors

Feedback to the Board

The evaluator facilitated  
an open discussion with the 
Board in December 2017  
on the findings of the 
evaluation process.

Feedback to the 
Chairman and Senior 
Independent Director

The evaluator submitted  
a draft report to the 
Chairman and Senior 
Independent Director.  
This was followed by a 
discussion of the findings 
and a number of 
recommendations  
arising therefrom.

Final review with 
another Independent 
Director

For the purposes of good 
governance, the evaluator 
spoke with another 
Independent Non-Executive 
Director following the 
Board meeting to confirm 
all information provided 
was a fair reflection of the 
feedback from each of  
the Directors, and was not 
influenced inappropriately 
by any Director.

Chairman and roles

Organisation

Dynamics

Strategy

Performance

Risk management

Communications

Succession 
management and 
planning

Committees

Composition

Key themes arising from the evaluation

  The Board and 
Committees work 
effectively, led well by  
their respective chairs, 
with a clear and significant 
personal commitment to 
Pearson demonstrated by 
all Board members

  The Non-Executive 
Directors recognised the 
inclusive and thoughtful 
approach of the Executive 
Directors in ensuring 
transparent communication  
between the Board  
and the Executive

  Effective processes and 
monthly reporting have 
helped the Board ensure 
the company achieves and 
maintains operational 
control and stability

  The Board members 
appreciate the sequencing 
of meetings, including 
overseas meetings,  
which afford them the 
opportunity to engage 
with the wider senior 
management team and  
to meet employees, 
customers and other 
stakeholders

  Ongoing Board education 
to continue to focus on 
competitive landscape  
and digital technologies

  A desire for additional 
informal joint Board and 
Executive sessions to 
permit open dialogue  
and discussion in a less 
structured format

  Board succession planning 
should consider future 
committee chairs, and 
other desirable expertise 
in new Board members

  Ensure ongoing strategic 
development aligned with 
business transformation 
activity. New Chief 
Strategy Officer to 
facilitate, enabling all 
Board members’ strategic 
perspectives to be 
captured and considered

  Ensure continued 
understanding by the 
Board of significant 
shareholders’ views to 
encourage constructive 
dialogue and clear 
communication  
of strategy

  New Chief Human 
Resources Officer to 
continue executive 
succession planning and 
complete a talent review 
aligned to the strategic 
needs of the business.

74

Nomination & Governance Committee report

Committee Chairman  
Vivienne Cox 

Members Elizabeth Corley,  
Vivienne Cox, Josh Lewis,  
Harish Manwani,  
Tim Score and Sidney Taurel 

Committee responsibilities include:

Appointments

Identifying and nominating  
candidates for Board vacancies.

Balance

Succession

Ensuring that the Board and its Committees  
have the appropriate balance of skills,  
experience, independence, diversity and 
knowledge to operate effectively.

Reviewing the company’s leadership  
needs with a view to ensuring the continued 
ability of the organisation to compete in  
the marketplace.

Governance

Review and oversight of Pearson’s corporate 
governance framework, Board evaluation and 
training plans, and Board diversity policy.

Terms of reference

The Committee has written terms of reference which clearly set out 
its authority and duties. These are reviewed annually and can be 
found on the company website www.pearson.com/governance 

Attendance 

Attendance by Directors at Nomination & Governance Committee 
meetings throughout 2017:

Meetings attended

Elizabeth Corley

Vivienne Cox

Josh Lewis

Harish Manwani

Tim Score

Sidney Taurel

Board search 

3/3

3/3

3/3

3/3

3/3

3/3

Pearson uses a number of leading firms in its Board search activities 
and ensures that we retain good relationships with them. During 2017, 
the services of Heidrick & Struggles JCA Group were availed for the 
appointment of Michael Lynton, Non-Executive Director, who joined 
the Board on 1 February 2018. During 2017, Heidrick & Struggles JCA 
Group also led the externally facilitated evaluation of the Board and 
its Committees, and was engaged in Senior Executive search activity. 
Heidrick & Struggles JCA Group is a signatory to the voluntary code  
of conduct for executive search firms.

Role and business of the Committee

The Committee monitors the composition and balance of the Board 
and of its Committees, identifying and recommending to the Board 
the appointment of new Directors and/or Committee members. The 
Committee also oversees talent and succession plans for senior roles. 

As the remit of the Committee expanded in 2017, the Committee 
now also oversees the company’s compliance with, and approach  
to, all applicable regulation and guidance related to corporate 
governance matters, including Board diversity, oversight of the 
annual Board evaluation processes, the company’s corporate 
governance policies and practices, compliance with the Code,  
and oversight of Director induction and training. In respect of its 
governance remit, the Committee primarily has the role of reviewing 
current practices on behalf of the Board, and recommending actions 
or changes for the Board’s formal approval.

The Committee is comprised of five independent Non-Executive 
Directors and the Chairman of the Board. The Chief Executive and 
other senior management attend Committee meetings by invitation.

Appointment of Michael Lynton

During the 2016 Board evaluation process, the Board considered  
the experience it would require in its next Non-Executive Director. 
Accordingly, the Committee met in early 2017 and agreed the 
specific skills and experience required in potential candidates, which 
included: a current or former CEO of a mid-to-large sized company; 
experience in an industry which has undergone digital disruption; 
and global experience, including of the US market. Other desired 
experience included marketing or branding and experience in the 
service sector. Pearson also expects all Non-Executives to 
demonstrate the highest level of integrity and credibility, 
independence of judgement, maturity, collegiality, a high interest in 
education and the commitment to devote the necessary time. Based 
on these criteria, candidates were then shortlisted for the proposed 
role at the Committee’s next meeting and were interviewed by 
Heidrick & Struggles JCA Group and then the Committee. As a result 
of this process, the Committee was satisfied that Michael Lynton 
met the required skills and experience and also possessed the 
personal attributes that we would expect to see in any Pearson 
Non-Executive Director. 

Diversity

The Board embraces the Code’s underlying principles with regard to 
Board balance and diversity, including in respect of ethnicity, gender 
and age. In May 2017, the Committee adopted the Board diversity 
and inclusion policy. The objectives set out in the policy and our 
progress towards these objectives are shown in the table opposite. 
The Committee ensures that the Directors of Pearson demonstrate  
a broad balance of skills, background and experience, and 
nationalities, to support Pearson’s strategic development and reflect 
the global nature of our business. The Committee also ensures that 
appointments are made on merit and relevant experience, while 
taking into account the broadest definition of diversity.

As at 31 December 2017, the gender diversity of the Board, exceeded 
Lord Davies’ 2015 target with 30% female representation on the 
Board. However, as noted in the Board diversity and inclusion  
policy, we are committed to work towards the recommendations 

Pearson plc Annual report and accounts 2017Nomination & Governance Committee report

Section 4 Governance/Leadership & effectiveness

7575

suggested by the Hampton-Alexander Review aimed at having at 
least 33% female representation on the Board by 2020.

Our Code of Conduct sets out our global standards and 
responsibilities with regard to diversity & inclusion (D&I) at all 
employee levels, including the Pearson Executive, and covers many 
aspects, including gender, age, disability and sexual orientation. This 
is underpinned by a global statement on D&I along with country and 
business specific policies. We are a founder member of the 30% Club 
and the Chief Executive has also signed a personal commitment  
to set an aspirational target of 30% women in Pearson’s senior 
management team by 2020. The Chief Executive and the Chief 
Financial Officer are both members of the Board. Among the other 
ten members of the Executive team there are currently two women 
(20%) although for most of 2017 the percentage was 22% (two 
members out of nine). The senior leadership team, comprising the 
members of the Pearson Executive and their direct reports, has 30% 
female representation. We believe that we have a strong pipeline of 
women in leadership and senior management positions, and the 
Committee will monitor their development, and the development  
of all key talent, with care. The sustainability section provides more 
detail on how we implement our standards on D&I on p28.

Further, in the UK, the government has introduced new regulations 
designed to help address the gender pay gap. Pearson has 
published its gender pay gap report in Great Britain and has made a 
commitment to extend our reporting globally by 2020.

Nomination & Governance Committee meeting 
focus during 2017

Area of responsibility

Activity

Appointments

  Appointment of Michael Lynton as  
Non-Executive Director

Balance

Succession

  Agreement of desired 
skills and experience 
of new Non-Executive 
Director

    Board diversity and 

inclusion policy

   Contingency 
succession planning 
for temporary 
absence of CEO

   Succession planning 
and updates on 
search for Non-
Executive Director

  Succession planning 
for senior executives 
including CEO

Governance

  Approval of 
committee terms of 
reference

  Compliance with UK 
Corporate 
Governance Code

  Consideration of 
Board evaluation 
feedback

View details of the Board’s diversity and breadth of professional experience  
on p64 & 66 

Committee aims for 2018

Committee evaluation

The Committee undertook an annual evaluation to review its own 
performance and effectiveness. This evaluation was facilitated by 
Heidrick & Struggles JCA Group as part of the wider Board evaluation 
process. The Committee was considered to have operated effectively 
throughout 2017 with a clear agenda and effective leadership.  
In response to the findings of the 2017 evaluation, the Committee 
will consider succession planning as a priority in 2018, particularly 
for Committee chair roles.

Board diversity & inclusion objectives

We will have a full agenda for 2018, with a particular focus on  
Non-Executive Directors’ succession planning activity, Board and 
senior management diversity and inclusion plan, findings of the Board 
evaluation and review of the corporate governance framework in light 
of changes to the Code expected to come into effect during 2018.

Vivienne Cox  
Chairman of Nomination & Governance Committee

The Committee has agreed the following objectives to support the Board diversity & inclusion policy:

Objectives

Progress

We will strive to maintain a Board composition of:

 At least 25% female Directors, with a target of at least 33% female Directors by 2020

 At least one Director of colour

 25% female Directors achieved 

 Achieved

All Board appointments will be made on merit, in the context of the skills and relevant 
experience that are needed for the Board to oversee Pearson’s strategic development  
and that reflect the global nature of our business.

Achieved. Rigorous process used during recent  
search for Michael Lynton who has relevant 
experience and skills.

The Board will prioritise use of search firms which adhere to the Voluntary Code of  
Conduct for Executive Search Firms when seeking to make Board-level appointments.

Achieved. Availed services of Heidrick & Struggles  
JCA Group, which has signed the Voluntary Code.

The Board will continue to adopt best practice, as appropriate, in response to the  
Davies Review, the Hampton-Alexander Review and the Parker Review.

Suggestions noted by the Board.

Where appropriate, we will assist with the development and support of initiatives  
that promote all forms of diversity and inclusion in the Board, Pearson Executive and  
our senior management. 

Adopted the Board diversity & inclusion policy.  
Board members personally sponsor Women in 
Learning & Leadership network.

 
76

Audit Committee report

Committee Chairman  
Tim Score 

Members Elizabeth Corley, Vivienne Cox,  
Linda Lorimer, Tim Score  
and Lincoln Wallen

Committee responsibilities include oversight of:

Reporting

The quality and integrity of financial reporting 
and statements and related disclosure.

Policy

Group policies, including accounting  
policies and practices.

External 
audit

External audit, including the appointment, 
qualification, independence and the 
performance of the external auditor.

Risk &  
internal control

Risk management systems and internal 
control environment, including the 
performance of the internal audit function.

Compliance  
& governance

Compliance with legal and regulatory 
requirements in relation to financial  
reporting and accounting matters.

Terms of reference

The Committee has written terms of reference which clearly set out 
its authority and duties. These are reviewed annually and can be 
found on the company website www.pearson.com/governance

Attendance 

Attendance by Directors at Audit Committee meetings 
throughout 2017:

Elizabeth Corley1

Vivienne Cox

Linda Lorimer

Tim Score

Lincoln Wallen

Meetings attended

3/4

4/4

4/4

4/4

4/4

1.  Unable to attend one meeting due to existing commitment pre-dating 
her appointment to the Committee. Ahead of the meeting, Ms Corley 
communicated her comments on the business of the Committee to  
the Chairman.

Audit Committee role 

The Committee has been established by the Board primarily for the 
purpose of overseeing the accounting, financial reporting, internal 
control and risk management processes of the company and the 
audit of the financial statements of the company. As a Committee, 
we are responsible for assisting the Board’s oversight of the quality 
and integrity of the company’s external financial reporting and 
statements and the company’s accounting policies and practices.

Pearson’s SVP Internal Audit, Compliance and Risk has a dual 
reporting line to the Chief Financial Officer and to me, and external 
auditors have direct access to the Committee to raise any matters  
of concern and to report on the results of work directed by the 
Committee. As Audit Committee Chairman, I report to the full  
Board at every Board meeting immediately following a Committee 
meeting. I also work closely with the Chief Financial Officer and  
senior financial management outside the formal meeting schedule 
to ensure robust oversight and challenge in relation to financial 
control and risk management.

Audit Committee composition

The Committee comprises five independent Non-Executive 
Directors. As a committee, we have a good balance of skills and 
knowledge with competence and experience covering all aspects  
of the sector in which Pearson operates – education, digital and 
services – and our key geographic markets.

Fair, balanced and understandable reporting

We are mindful of the Code’s provision C.1.1 relating to fair, balanced 
and understandable reporting and we build sufficient time into  
our annual report timetable to ensure that the full Board receives 
sufficient opportunity to review, consider and comment on the 
report as it progresses. Learn more about fair, balanced and 
understandable reporting on p109 

Risk assessment, assurance and integrity

A key role of the Committee is to provide oversight and reassurance 
to the Board with regard to the integrity of the company’s financial 
reporting, internal control policies and procedures for the 
identification, assessment and reporting of risk. During 2017,  
we conducted a number of deep dives into selected principal risks,  
and the key risks on which the Committee focused throughout the 
year are set out below. Learn more about principal risks and 
uncertainties on p50–60 

Business transformation 

Ongoing business transformation is one of Pearson’s key risks  
and opportunities. The Enabling Programme (TEP) is an important 
operational simplification project covering Pearson’s key enterprise 
resource planning technology and processes, including financial and 
HR systems and processes, and the Committee received an update 
at each meeting as TEP progressed during the year. 

Pearson plc Annual report and accounts 2017Audit Committee report

Section 4 Governance/Accountability

7777

The primary areas of focus for the Committee throughout 2017 were 
monitoring the stabilisation of finance and operations systems in 
the UK which were implemented in the second half of 2016, and 
oversight of the planned implementation of finance and operations 
systems throughout our North American business. In particular,  
the Committee considered the phasing of the North America 
implementation which has been aligned to the business cycle to 
minimise associated risk. The Committee also considered lessons 
learned from the previous year’s UK implementation, including 
employee training and design adaptations, and how these lessons 
would be applied to the next phase.

The Committee heard from the project team leading the North 
American design and implementation, as well as the senior 
management team in charge of the transformation programme. 
Customer experience, data quality and readiness were key areas 
under regular consideration by the Committee, and updates were 
considered at every meeting on adherence to key project milestones 
and budget. In addition to the continued finance and operations 
system implementation, new global procurement, supply chain  
and contingent worker systems were also rolled out across Pearson.

The Global Learning Platform (GLP) is a key customer- and  
learner-facing element of the transformation programme, and  
is a mitigating factor in a number of risks facing the business, 
including data security and accessibility. Accordingly, the Committee 
has introduced GLP as a standing item for consideration at each 
meeting as the project progresses. The Committee will continue  
to monitor progress on TEP and GLP throughout 2018 with the 
assistance of senior management. 

Leveraging the progress made through TEP, a review of general 
controls operating in the business commenced in 2017 with the  
aim of moving the control environment to best-in-class standard, 
alongside processes and systems. To this end, a formal control 
Steering Committee was established with representation from 
finance, HR, and technology, chaired by the Deputy CFO. The 
Steering Committee has oversight for controls globally, and centres 
of excellence have been created for both financial and IT general 
controls. The controls transformation is expected to be a 
progressive programme, over a multi-year period, building on  
TEP, with automated controls. The “first line of defence” will also be 
strengthened to reduce reliance on mitigating and audit controls. 
The Committee approved the proposed framework at its meeting in 
May 2017, and progress reports are now a standing item for the 
Committee’s consideration. Learn more about GLP on p15 and  
TEP on p51 

Audit Committee meeting focus during 2017 

Area of responsibility

Activity

Reporting

 Accounting and technical updates

  Impact of legal claims and regulatory 
issues on financial reporting

  2016 annual report and accounts: 
preliminary announcement, financial 
statements and income statement

  Fair, balanced and understandable, 
Going concern and viability statements

   Review of interim results and  
trading updates

   Form 20-F and related disclosures, 
including annual Sarbanes-Oxley Act 
section 404 attestation of financial 
reporting internal controls

 Significant issues reporting

Policy

  Accounting matters and  
Group accounting policies

External 
audit

Risk &  
internal control

  Provision of non-audit  
services by PwC

  Receipt of external auditors’  
report on Form 20-F and  
year-end audit

 Half year review

   Internal audit activity reports  
and review of key findings

 Enterprise risk management 

 2018 internal audit plan

 Legacy product review

Compliance 
& governance

  Fraud, whistleblowing reports  
and Code of Conduct matters

 Schedule of authorities

 Analysis supporting viability statement

 Treasury policy and strategy

  Annual review and approval of external 
auditor policy

 Tax strategy

 Reappointment of external auditors

 Confirmation of auditor independence

  Remuneration and engagement letter  
of external auditors

 2017 external audit plan

  Assessment of the effectiveness of 
internal control environment and  
risk management systems

  Impact of transformation on  
contract royalties

 Health and safety

 Global Learning Platform 

  Compliance with accounting and 
audit-related aspects of the UK  
Corporate Governance Code

 Internal audit terms of reference

 Review opinion on interim results

  Review of the effectiveness of  
external auditors

  Risk deep dives: data security;  
data privacy including GDPR;  
anti-bribery and corruption; tax; 
treasury; business resilience

 Oversight of The Enabling Programme

   Controls transformation initiative and 
subsequent Committee updates

 Committee terms of reference

  Review of the effectiveness of the 
internal audit function

78

Audit Committee report

Data security and data privacy 

In a deep dive led by the Chief Information Security Officer, the 
Committee considered the progress being made in security across 
Pearson’s technology estate, where multiple workstreams arising 
from the business transformation programme have contributed  
to an improved remediation position in relation to risk. The risk  
level remains high overall, however, due primarily to the nature and 
volume of data held within our systems, particularly legacy systems, 
although decommissioning of these has accelerated under the 
simplification programme. The maturity of the security programme 
has improved through 2017, and business continuity and disaster 
recovery capabilities are expected to also improve as data centres 
are closed. 

The Committee considered the balance to be struck between 
ongoing improvements to security maturity and the actions 
required by the Group-wide simplification initiatives, as well as  
the appropriate mix of talent required to both protect and 
remediate legacy systems and continue development of leading 
edge solutions.

The Chief Privacy Officer led a separate deep dive into Pearson’s  
data privacy framework. The Committee considered a report on 
Pearson’s readiness for the implementation of the General Data 
Protection Regulation (GDPR) in May 2018, and the plan in place  
to remediate the gaps identified. Also noted were the actions that  
were being taken to replace or retire legacy systems, and it was 
agreed that good progress had been made during the year in  
terms of Group-wide data privacy governance.

Tax and treasury 

The Committee held two deep dives into Pearson’s tax strategy,  
led by the SVP Tax, to keep abreast of developments at a time of 
uncertainty in the tax environment. External factors under 
consideration by the Committee included possible impacts of  
the proposed US tax reforms and activity at an EU level, including 
potential effects on Pearson and the sectors in which we operate. 
From an internal perspective, the Committee considered with 
management and PwC the appropriate level of provisioning in 
respect of historical tax issues, and how such provisioning might  
be applied going forward, taking into account the evolution of 
Pearson’s size and structure in recent years. 

Tax transparency is a particular topic of focus in the corporate sector 
as a whole, being a matter of public trust for companies and the 
taxation system. In September 2017, Pearson published a report on 
its tax strategy and financial information on a country-by-country 
basis for our 12 largest markets, the report being a matter of 
consideration for the Committee prior to publication. 

The Committee also considered the direction of Pearson’s treasury 
strategy, with input from the new SVP Treasury who joined the 
business in early 2017. Key findings were that the fundamentals  
of the Group’s funding structure were sound and controls around 
dealing and cash payments were in good shape. Priorities moving 
forward were also considered, including the continued evolution of 
the treasury strategy aligned with the commercial direction of the 
business and the finance transformation programme, and ongoing 
integration of the insurance function within treasury to give a more 
holistic view of financial risk.

Audit Committee meetings and activities

At every meeting, the Committee considered reports on the 
activities of the internal audit and compliance functions, including 
the results of internal audits, risk reviews, project assurance reviews 
and fraud and whistleblowing reports. The Committee also 
monitored the company’s financial reporting and risk management 
procedures, reviewed the services provided by PwC and considered 
any significant legal claims and regulatory issues in the context of 
their impact on financial reporting, each on a regular basis.

At our August meeting, the Committee considered the findings  
of our review of the performance and effectiveness of Pearson’s 
internal audit function, a process which is undertaken annually.  
This review was conducted by distributing a questionnaire to the  
key stakeholders of the internal function – including Committee 
members, the lead external audit partner, members of the Pearson 
Executive, and senior financial, legal and operational management 
– and the findings indicated an effective internal audit function. 

The Committee also considered Pearson’s anti-bribery and 
corruption programme, and the planned governance framework in 
respect of new anti-facilitation of tax evasion legislation, which came 
into effect in September 2017. In February 2018, the Committee 
considered the 2017 annual report and accounts, including the 
preliminary results announcement, financial statements, strategic 
report and Directors’ report.

Learn more about the key activities of the Audit Committee  
on p77 

Members

All of the Audit Committee members are independent Non-
Executive Directors and have financial and/or related business 
experience due to the senior positions they hold or have held  
in other listed or publicly traded companies and/or similar large 
organisations. Tim Score, Chairman of the Committee since April 
2015, is the company’s designated financial expert, having recent 

and relevant financial experience, and is an Associate Chartered 
Accountant. He also serves as Audit Committee Chairman for  
The British Land Company plc. The qualifications and relevant 
experience of the other Committee members are detailed on 
p64–65 

Pearson plc Annual report and accounts 2017Audit Committee report

Section 4 Governance/Accountability

7979

Additional meeting attendees

External audit

In addition to the Committee members, advisers and executives 
from across the business also attended meetings during the year,  
as outlined in the table below. This gives the Committee direct 
contact with key leadership. The Chairman and Chief Executive each 
attend at least one meeting per year, and the Chief Executive also 
attends for discussion of matters with an operational focus. The 
Committee also met regularly in private with the external auditors, 
SVP Internal Audit, Compliance and Risk, and VP Internal Audit. 

Attendees

Chief Financial Officer

Deputy CFO

Legal Counsel

SVP Internal Audit, Compliance and Risk

SVP Finance, Group Reporting

VP Internal Audit*

Committee Secretary

Meetings attended

4/4

4/4

4/4

4/4

4/4

3/3

4/4

*  VP Internal Audit role created partway through 2017

Audit Committee training 

The Committee receives regular technical updates as well as  
specific or personal training as appropriate. In August 2017,  
PwC led a training session for the Committee and other  
Board members on the current regulatory framework and  
corporate reporting.

Committee members also meet with local management on a 
periodic basis, such as when travelling for overseas Board meetings, 
in order to gain a better understanding of how Pearson’s policies  
are embedded in operations.

Committee evaluation

In 2017, the Committee evaluation was undertaken by Heidrick & 
Struggles JCA Group as part of the wider Board evaluation process. 
The responses illustrated an effective Committee, which uses its  
time well and has an appropriate focus on the key issues. The key 
findings were:

  The combination of the Committee Chairman and CFO, who  
attends Committee meetings by invitation, is very effective  
and creates a well-functioning Audit Committee 

  All Committee members contribute fully and the balance of 
challenge and support is felt to be appropriate

  The meetings are well run to a disciplined timetable ensuring 
appropriate allocation of time for discussion and agreement

  Risk management is given the right attention and review in the 
Committee’s meetings, and there is appropriate escalation of 
matters to the full Board when necessary

  Directors who do not serve on the Committee feel well informed  
of its proceedings

  Succession for the role of Audit Committee Chairman should be  
borne in mind with future Non-Executive Director appointments, 
although this is not immediately pressing.

Oversight of external auditors

The Committee reviews and makes recommendations to the Board 
in respect of the appointment and compensation of the external 
auditors. This recommendation is made by the Committee after 
considering the external auditors’ performance during the year, 
reviewing external auditor fees, conducting an effectiveness review 
and confirming the independence, objectivity, qualifications and 
experience of the external auditors.

The Committee reviewed the effectiveness and independence of  
the external auditors during 2017, as it does every year, and remains 
satisfied that the auditors provide effective independent challenge 
to management.

The external auditor review was conducted by distributing a 
questionnaire to key audit stakeholders, including members of  
the Audit Committee, the Chief Executive, Chief Financial Officer, 
Deputy CFO, Company Secretary, SVP Internal Audit, Compliance 
and Risk, SVP Finance for each business area and other heads of 
corporate functions. Overall, responses to the questionnaire were 
very positive, indicating an effective external audit process. 

The Committee will continue to review the performance of the 
external auditors on an annual basis and will consider their 
independence and objectivity, taking account of all appropriate 
guidelines. There are no contractual obligations restricting the 
Committee’s choice of external auditors. The external auditors are 
required to rotate the audit partner responsible for the Pearson 
audit every five years. A new lead audit partner, Giles Hannam, 
rotates onto the Pearson audit from 2018, with the outgoing 
partner, Stuart Newman, having led the audit for five years 
concluding at the end of the 2017 audit.

Audit tendering and rotation

Pearson’s last audit tender was in respect of the 1996 year end,  
and resulted in the appointment of Price Waterhouse as auditors. 
Developments at an EU level regarding mandatory audit rotation  
for listed companies have changed the UK landscape on audit 
tendering and rotation. The Committee has reviewed the timetable 
for tendering and has taken into account relevant regulation and 
guidance. EU regulations and the ruling by the Competition and 
Markets Authority (CMA) impose mandatory tendering and rotation 
requirements, with EU rules requiring a new auditor to be appointed 
no later than for the 2024 financial year end.

In considering the appropriate audit tender timetable for Pearson  
in light of these requirements, the Committee has also taken 
account of the significant business change being experienced by  
the Group and is monitoring the extent to which the Group is 
drawing upon the services of other accounting firms. As noted 
elsewhere within this report, a series of programmes is well 
underway throughout Pearson to implement major simplification 
and efficiency improvements across all our enabling functions – 
particularly technology, finance, HR – to continue to bring the 
general and administrative costs of running Pearson more in line 
with global best practice. These include a major transformation 
programme – The Enabling Programme (TEP) – which includes the 

80

Audit Committee report

implementation of new financial systems and changes to our 
transaction processing and control activities, which launched in  
the UK during 2016, and is expected to be rolled out throughout  
our businesses by 2020. Pearson is supported in these changes,  
such as in project assurance matters and, more broadly,  
by external advisers, including accounting firms.

The table on p81–82 sets out the significant issues considered by  
the Audit Committee together with details of how these items have  
been addressed. The Committee discussed these issues with the 
auditors at the time of their review of the half-year interim financial 
statements in August 2017 and again at the conclusion of their audit  
of the financial statements for the full year in February 2018. 

Due to the status of TEP and the involvement of accounting firms 
advising on TEP and other change projects, the Committee is of the 
opinion that the level of disruption likely with a change of auditor,  
as well as the focus required by finance and management teams  
to conduct the tender process thoroughly and effectively, may 
unduly impact the Group and would not be in the best interests  
of shareholders. The rotation of lead audit partner at the start of 
2018 gives us further confidence in the ongoing effectiveness, 
independence and challenge brought by the external auditor.

As noted last year, it is the current expectation of the Committee 
that an audit tender process would commence in 2022 in order for 
the auditor selected as a result of the tender to be appointed for the 
financial year ending 31 December 2023. It would be our intention  
to look to accelerate this timing if feasible and appropriate following 
the completion of TEP, and we would communicate any change in 
our plans to shareholders in advance of any decision. For the 
reasons outlined above, the Committee considers this timing to be 
in the best interests of Pearson’s shareholders and will continue to 
monitor this annually in light of the effectiveness and independence 
of the current auditors, as well as considering whether the timing 
remains appropriate in light of business developments. 

Once the next audit tender occurs, Pearson will adopt a policy  
of putting the audit contract out to tender at least every ten years,  
as required.

Compliance with the CMA Order

Pearson confirms that it was in compliance with the provisions  
of The Statutory Audit Services for Large Companies Market 
Investigation (Mandatory Use of Competitive Tender Processes  
and Audit Committee Responsibilities) Order 2014 during the 
financial year ended 31 December 2017. 

Review of the external audit

During the year, the Committee discussed the planning, conduct  
and conclusions of the external audit as it proceeded.

At the August 2017 Audit Committee meeting, the Committee 
discussed and approved the external audit plan and reviewed  
the key risks of misstatement of Pearson’s financial statements, 
which were updated at the December 2017 Committee meeting. 

All the significant issues were also areas of focus for the auditors.  
Learn more in the Independent auditors’ report on p112–117 

In December 2017, the Committee discussed with the auditors  
the status of their work, focusing in particular on internal controls 
and Sarbanes-Oxley testing, and covering the significant issues 
outlined on the following pages.

As the auditors concluded their audit, they explained to  
the Committee: 

  The work they had conducted over revenue, including over  
more complex revenue contracts and judgements in relation  
to provisions for returns 

  Their work in evaluating management’s goodwill impairment 
exercise, on a fair value less costs to sell basis, including assessing 
assumptions around sales and operating cash flow forecasts, 
longer-term growth rates and discount rates 

  The work performed over the nature and presentation of  
non-trading items focusing on subjective judgements and the 
transparency with which related adjusted measures are presented

  The work they had done to determine the provisioning levels in 
respect of potential tax exposures and uncertain tax provisions 
and related disclosures

  Their evaluation of the recoverability of investments in digital 
platforms and pre-publication assets

  Their work over completed disposals and the assessment of  
certain businesses meeting the definition of held for sale

  The results of their controls testing for Sarbanes-Oxley Act section 
404 reporting purposes and in support of their financial 
statements audit 

  The results of their work over the company’s going concern and 
viability statement reports

  Their work in relation to other matters which aren’t classified as  
key audit matters, but may give rise to additional disclosure 
requirements e.g. the impact of new accounting standards.

The auditors also reported to the Committee the misstatements 
that they had found in the course of their work, which were 
insignificant, and the Committee confirmed that there were no 
material items remaining unadjusted in these financial statements.

Pearson plc Annual report and accounts 2017Audit Committee report

Section 4 Governance/Accountability

8181

Significant issues considered by the Audit Committee

Area of focus

Issue

Action taken by Audit Committee

Outcome

Impairment 
reviews

Revenue 
recognition 
and IFRS 15

Financial 
instruments 

Disposal 
transactions 

The Committee considered the results of the Group’s  
annual goodwill impairment review and the key  
assumptions which are considered to be the cash flows 
derived from strategic and operating plans, long-term 
growth rates and the weighted average cost of capital.  
The Committee considered the sensitivities to changes  
in assumptions and the related disclosures required by  
IAS 36 ‘Impairment of Assets’. The Committee considered 
sensitivity to assumptions in relation to the Group’s CGUs 
noting that after a number of impairments in recent years 
even a relatively small change in assumptions could 
crystallise impairments particularly in the Group’s  
Core CGU.

The Committee regularly reviews revenue recognition 
practice and the underlying assumptions and estimates.  
In addition, the Committee has visibility of internal audit 
findings relating to revenue recognition controls and 
processes and routinely monitors the views of external 
auditors on revenue recognition issues. During the year,  
the Committee continued to monitor the project to 
transition to the new revenue recognition standard,  
IFRS 15 ‘Revenue from Contracts with Customers’.  
The Committee noted the changes to revenue streams  
and the quantification of the impact on the opening  
balance sheet. 

The Committee reviewed the work on the transition  
to IFRS 9 and noted the Group’s new approach to hedge 
accounting, investment valuation and impairment.  
The Committee reviewed the impact on the opening  
balance sheet and in particular the impact on bad  
debt provisions. 

The Committee reviewed the accounting for the  
disposal transactions, including the rationale for held  
for sale treatments in respect of proposed disposals.  
The Committee also considered the status of the  
remaining 25% investment in Penguin Random House  
and in particular considered whether Pearson continued  
to exert significant influence over the venture.

Pearson carries significant 
goodwill intangible asset 
balances. There is judgement 
exercised in the identification 
of CGUs and the process of 
allocating goodwill to CGUs 
and aggregate CGUs and in the 
assumptions underlying the 
impairment review. In 2016, 
Pearson made significant 
impairments to goodwill in  
its North American business. 
There were no impairments 
recorded in 2017.

Pearson has a number of 
revenue streams where 
revenue recognition practices 
are complex and management 
assumptions and estimates 
are necessary. The Group  
also finalised its work on the 
disclosure required in 
connection with the transition 
to IFRS 15 ‘Revenue from 
Contracts with Customers’ 
which will be applicable  
in 2018.

Pearson will adopt IFRS 9 
‘Financial Instruments’  
in 2018.

The Group sold a significant 
portion of its stake in Penguin 
Random House and the China 
test preparation business, 
‘GEDU’. The Group also 
announced its intention  
to sell its English Language 
teaching business in China, 
‘WSE’, and its K-12 school 
courseware business in  
the US.

Annual impairment 
review finalised with 
confirmation of sufficient 
headroom in each of  
the CGUs. 

Assumptions underlying 
revenue recognition were 
reviewed and challenged 
and considered to be 
appropriate. Progress  
on the project to convert 
to IFRS 15 and final 
quantification and 
disclosures were 
reviewed and also  
agreed as appropriate.

Adjustments relating to 
IFRS 9 were reviewed and 
disclosure of impact in 
2018 was considered 
appropriate.

The Committee 
determined that disposal 
accounting had been 
correctly recorded and 
that the criteria for held 
for sale treatment in 
respect of potential 
disposals was 
appropriate. The 
Committee also agreed 
that the remaining 
investment in Penguin 
Random House should 
continue to be accounted 
for as an associate.

82

Audit Committee report

Significant issues considered by the Audit Committee (continued)

Area of focus

Issue

Action taken by Audit Committee

Outcome

Pension 
valuations

Pearson’s UK pension plan 
includes a large defined  
benefit section. The valuation  
of this plan under IAS 19 
‘Employee Benefits’ requires 
significant judgement.

Comment 
letters 
received from 
regulators 

During the year Pearson 
received comment letters  
from the Financial Reporting 
Council (FRC) in the UK and  
the Securities Exchange 
Commission (SEC) in the US.

The Committee looked at changes in the assumptions  
used to value the UK pension plan and in particular noted 
updated assumptions for mortality, discount rates and 
member options on retirement. The Committee also 
reviewed the accounting for the Plan’s purchase of  
insurance buy-in policies during the year and for  
significant additional pension contributions made  
in respect of prior year business disposals. 

Letters from the FRC and SEC were circulated to the 
Committee and responses by the company were reviewed. 
Where relevant additional disclosure was requested by  
the regulators this was also reviewed prior to publication  
in this report. In particular, the Committee reviewed 
proposed changes to disclosures relating to our alternative 
performance measures included in the Our KPIs section,  
the Financial Review section and the Financial key 
performance indicators section of this report.

Restructuring

Returns

Tax

Pearson announced a new 
restructuring programme in 
May 2017. There are a number 
of accounting judgements  
to be made regarding 
categorisation and timing  
of recognition of cost.

The Committee reviewed progress on the restructuring 
programme and considered the judgements required in 
accounting for the costs of redundancy, asset impairment 
and property rationalisation mainly in respect of the  
Group’s North America operations and enabling functions. 
The Committee also considered the disclosure of 
restructuring in Pearson’s adjusted measures.

The Committee considered return provisioning for  
the US higher education courseware business following  
a high level of returns from retailers in 2016 and a 
subsequent change in methodology for establishing 
provisions. This methodology was subsequently refined  
in 2017. 

In light of significant product 
returns in 2016 in the US  
higher education courseware 
business, we continued to  
review returns data and  
our policy on reserving  
for returns.

The impact of US tax reform 
and the trend for increased  
tax transparency, and 
provision levels.

Pension assumptions 
were considered 
appropriate and the 
pension surplus under  
IAS 19 was agreed to  
be fairly stated.

The Committee agreed 
that the company’s 
responses to comment 
letters were appropriate 
and ensured that 
disclosures were reviewed 
and updated. Both 
comment letter processes 
have been closed.

The Committee confirmed 
that the accounting  
and disclosure for the 
restructuring programme 
were appropriate.

Assumptions underlying 
the returns reserve 
methodology were 
reviewed and agreed as 
still being appropriate in 
the light of actual returns 
in 2017.

The Committee reviewed tax provision levels and was 
updated on expanded annual report disclosures concerning 
tax provisions. The Committee addressed this matter 
through the presentation of two management reports  
on Pearson’s tax affairs by the SVP Tax and through a 
presentation of the external auditors’ assessment of the 
company’s tax provisioning. In addition, the Committee 
considered the report on tax strategy issued in September 
2017 prior to publication. The Committee was briefed by 
management on the anticipated impact of US tax reform  
in December 2017. As more information on the detailed 
application becomes available, these estimates may  
change, and the Committee will be updated as necessary. 

The Committee was 
satisfied with Pearson’s 
approach to tax 
provisioning, taking 
account of the views of 
management and the 
assessment of the 
external auditors. The 
Committee agreed that 
expanded disclosure in 
this report would be 
beneficial to users. 

Pearson plc Annual report and accounts 2017Audit Committee report

Section 4 Governance/Accountability

8383

Auditors’ independence

In line with best practice, our relationship with PwC is governed  
by our policy on external auditors, which is reviewed and approved 
annually by the Audit Committee. The policy establishes procedures 
to ensure the auditors’ independence is not compromised, as well  
as defining those non-audit services that PwC may or may not 
provide to Pearson. These allowable services are in accordance  
with relevant UK and US legislation. 

The Audit Committee approves all audit and non-audit services 
provided by PwC. Our policy on the use of the external auditors for 
non-audit services reflects the restriction on the use of pre-approval 
in the 2016 FRC Guidance on Audit Committees and, accordingly  
all non-audit services, irrespective of value, are required to be 
approved by the Audit Committee. In particular, we expressly 
prohibit the provision of certain tax, HR and other services by our 
external auditor. We review non-audit services on a case-by-case 
basis, including reviewing the ongoing effectiveness and 
appropriateness of our policy. 

The Audit Committee receives regular reports summarising the 
amount of fees paid to the auditors. During 2017, Pearson spent  
£0.8m less on non-audit fees with PwC compared with 2016,  
due to a reduction in billing on tax services and on the efficacy 
programme. For 2017, non-audit fees represented 23% of external 
audit fees (35% in 2016). The policy on provision of non-audit 
services by external auditors in use in 2016 was in line with  
previous FRC requirements. 

For all non-audit work in 2017, PwC was selected only after 
consideration that it was best able to provide the services we 
required at a reasonable fee and within the terms of our policy on 
external auditors. Where PwC is selected to provide audit-related 
services, we take into account its existing knowledge and experience 
of Pearson. Where appropriate, services were tendered prior to a 
decision being made as to whether to award work to the auditors. 

Significant non-audit work performed by PwC during 2017 included:

  Audit-related work in relation to potential and actual corporate 
finance transactions

  Audit of IT general controls mandated by contractual 
commitments.

A full statement of the fees for audit and non-audit services is 
provided in note 4 to the consolidated financial statements  
on p137.

Tim Score  
Chairman of Audit Committee

84

Risk governance and control

Control environment

The Board has overall responsibility for Pearson’s systems of 
internal control and risk management, which are designed to 
manage, and where possible mitigate, the risks facing Pearson, 
safeguard assets and provide reasonable, but not absolute, 
assurance against material financial misstatement or loss. The 
Board confirms that it has conducted a review of the effectiveness 
of Pearson’s systems of risk management and internal control  
in accordance with provision C.2.3 of the Code and the FRC 
Guidance on Risk Management, Internal Control and Related 
Financial and Business Reporting (FRC Guidance). The Board 
confirms these systems operated satisfactorily throughout the  
year and to the date of this report, and no significant failings or 
weaknesses were identified in the review process.

The Board has delegated responsibility for monitoring the 
effectiveness of the company’s risk management and internal 
control systems to the Audit Committee. The Audit Committee 
oversees a risk-based internal audit programme, including periodic 
audits of the risk processes across the organisation. It provides 
assurance on the management of risk, and receives reports on  
the efficiency and effectiveness of internal controls. Each business 
area, including the corporate centre, maintains internal controls and 
procedures appropriate to its structure, business environment and 
risk assessment, while complying with company-wide policies, 
standards and guidelines. 

Internal control and risk management

Our internal controls and risk oversight are monitored and 
continually improved to ensure their compliance with FRC  
Guidance. Our risk journey is described more thoroughly in the  
risk management section on p50–60. 

The Board is ultimately accountable for effective risk  
management in Pearson and determines our strategic approach  
to risk. It confirms risk appetite targets and receives and reviews 
semi-annual reports on the enterprise risk management (ERM) 
process and the status of top enterprise-wide risks.

It is supported in the following ways: 

  The Audit Committee is responsible for overseeing internal controls 
within Pearson which includes determining the risk appetite 
(recommended by Pearson Executive management), reviewing  
and commenting upon key risks and ensuring that risk 
management is effective 

  Pearson’s Executive and leadership teams are responsible for 
identifying and mitigating risks, supported by the ERM team 

  Leaders and managers at all levels in Pearson are responsible  
for managing risk in their area of responsibility, including the 
identification, assessment and treatment of risk 

  The ERM team owns the overall risk management framework  
for the company and facilitates consolidated reporting on risk 

  The internal audit team provides independent assurance on the 
adequacy of the risk management arrangements in place. The 
internal audit plan is aligned to identified enterprise-wide risks 
reported by the ERM team and it presents issues and risks arising 
from internal audits at each Audit Committee meeting. 

The involvement of the Board and Audit Committee in the design, 
implementation, identification, monitoring and review of risks 
(including setting risk appetite, determining which are principal  
to the company and how risk is being embedded in our culture)  
is outlined in more detail in the risk management section on  
p50–60.

Financial management and reporting

There is a comprehensive strategic planning, budgeting and 
forecasting system with an annual operating plan approved by  
the Board. Monthly financial information, including trading results, 
balance sheets, cash flow statements, capital expenditures and 
indebtedness, is reported against the corresponding figures for  
the plan and prior years, with corrective action outlined by the 
appropriate Senior Executive. Pearson’s senior management meets 
regularly with business area management to review their business 
and financial performance against plan and forecast. Major risks 
relevant to each business area as well as performance against  
the stated financial and strategic objectives are reviewed in  
these meetings. 

We have an ongoing process to monitor the risks and effectiveness 
of controls in relation to the financial reporting and consolidation 
process, including the related information systems. This includes 
up-to-date Pearson financial policies, formal requirements for 
finance to certify that they have been in compliance with policies 
and that the control environment has been maintained throughout 
the year, consolidation reviews and analysis of material variances, 
finance technical reviews, and review and sign-off by senior finance 
managers. The Group finance function also monitors and assesses 
these processes and controls through finance and technology 
compliance functions and a Controls Steering Committee 
comprising cross-functional experts. 

These controls include those over external financial reporting which 
are documented and tested in accordance with the requirements of 
section 404 of the Sarbanes-Oxley Act, which is relevant to our US 
listing. One key control in this area is the Verification Committee, 
which submits reports to the Audit Committee. This Committee is 
chaired by the SVP Internal Audit, Compliance and Risk, and 
members include the Chief Financial Officer and/or their deputy, 
General Counsel, SVP Investor Relations and the Company Secretary 
as well as senior members of financial management. The primary 
responsibility of this Committee is to review Pearson’s public 
reporting and disclosures to ensure that information provided to 
shareholders is complete, accurate and compliant with all applicable 
legislation and listing regulations. The effectiveness of key financial 
controls is subject to management review and self-certification and 
independent evaluation by the external auditors.

Pearson plc Annual report and accounts 2017Risk governance and control

Section 4 Governance/Accountability

8585

Internal audit

Treasury management

The treasury department operates within policies approved by  
the Audit Committee on behalf of the Board, and treasury 
transactions and procedures are subject to regular internal audit. 
Major transactions are authorised outside the department at the 
requisite level, and there is an appropriate segregation of duties. 
Frequent reports are made to the Chief Financial Officer and regular 
reports are prepared for the Audit Committee and the Board.  
The treasury policy is described in more detail in note 19 to the 
consolidated financial statements.

Insurance 

Pearson reviews its risk financing options regularly to determine 
how the company’s insurable risk exposures are managed and 
protected. Pearson purchases comprehensive insurance cover  
and annually reviews coverage, insurers and premium spend, 
ensuring the programme is fit for purpose and cost-effective.

Pearson’s insurance subsidiary, Spear Insurance Company Limited, 
is used to leverage Pearson’s risk retention capability and to achieve 
a balance between retaining insurance risk and transferring it to 
external insurers.

Pearson has an in-house internal audit function, supported by 
co-source agreements to augment our in-house resources, in areas 
such as providing specific subject matter expertise or language 
skills. The internal audit function is responsible for providing 
independent assurance to management and the Audit Committee 
on the design and effectiveness of internal controls to mitigate 
strategic, financial, operational and compliance risks. The SVP 
Internal Audit, Compliance and Risk reports formally to the 
Chairman of the Audit Committee and the Chief Financial Officer, 
with a reporting line to the General Counsel on compliance matters. 

The internal audit mandate and plan are approved annually by the 
Audit Committee. Completion and changes to the plan are also 
reviewed and approved by the Audit Committee throughout the 
year. The internal audit plan is aligned to our greatest areas of  
risk as identified by the ERM process, and the Audit Committee 
considers issues and risks arising from internal audits. Management 
action plans to improve internal controls and to mitigate risks, or 
both, are agreed with the business area after each audit. Formal 
management self-assessments allow internal audit to monitor 
business areas’ progress in implementing management action  
plans agreed as part of internal audits to resolve any control 
deficiencies. Progress of management action plans is reported to 
the Audit Committee at each meeting. Internal audit has a formal 
collaboration process in place with the external auditors to ensure 
efficient coverage of internal controls. Regular reports on the 
findings and emerging themes identified through internal audits  
are provided to Executive management and, via the Audit 
Committee, to the Board. 

The SVP Internal Audit, Compliance and Risk oversees compliance 
with our Code of Conduct and works with senior legal and HR 
personnel to investigate any reported incidents, including ethical, 
corruption and fraud allegations. The Audit Committee is provided 
with an update of all significant matters received through our 
whistleblowing reporting system, together with an annual review  
of the effectiveness of this system. The Pearson anti-bribery and 
corruption programme provides the framework to support our 
compliance with various anti-bribery and corruption regulations 
such as the UK Bribery Act 2010 and the US Foreign Corrupt 
Practices Act.

86

Reputation & Responsibility Committee report

Committee Chairman  
Linda Lorimer 

Members Vivienne Cox, Linda Lorimer,  
Harish Manwani and Lincoln Wallen

Committee responsibilities include oversight of:

Reputation

Pearson’s reputation among major  
stakeholders, including governments,  
investors, employees, customers, learners  
and the education community.

Risk

Oversight of Pearson’s approach to 
reputational risk, including ensuring that clear 
roles have been assigned for management.

Sustainability

Oversight of 2020 sustainability plan and 
performance against sustainability goals  
and commitments.

Brand & 
culture

Ethics

Strategy

Management of the Pearson brand to ensure 
that its value and reputation are maintained and 
enhanced. Pearson’s approach to monitoring 
and supporting the values and desired 
behaviours that form our corporate culture.

Ethical business standards, including Pearson’s 
approach to issues relevant to its reputation  
as a responsible corporate citizen.

Strategies, policies and plans related to 
reputation and responsibility issues and the 
people, processes and policies that are in  
place to manage them.

Terms of reference

The Committee has written terms of reference which clearly set out 
its authority and duties. These are reviewed annually and can be 
found on the company website www.pearson.com/governance 

Attendance 

Attendance by Directors at Reputation & Responsibility Committee 
meetings throughout 2017:

Vivienne Cox

Linda Lorimer

Harish Manwani

Lincoln Wallen

Meetings attended

4/4

4/4

4/4

4/4

Reputation & Responsibility Committee role 

The Committee forms an important part of the Board’s oversight  
of the broader governance environment, working to advance 
Pearson’s reputation across a range of stakeholders and to 
maximise the company’s positive impact on society and the 
communities in which we work. 

The Committee’s agenda includes discussion of reputation,  
critical issues and initiatives, including those identified as material  
to Pearson’s stakeholders and long-term sustainability, and 
consideration of immediate risks or opportunities. We are 
committed to promoting Pearson’s 2020 sustainability plan,  
and the Committee works in alignment with the company’s 
Responsible Business Leadership Council which comprises  
senior leaders from across the business.

Read more about our 2020 sustainability plan on p24–33.

Changes to the Committee

Lincoln Wallen joined the Committee with effect from 1 January  
2017, in place of Josh Lewis who stepped down from the Committee 
at the end of 2016. I was pleased to take over the chairmanship of 
the Committee at the start of the year from Vivienne Cox, who 
remains a valuable member of the Committee. 

Areas of focus during 2017

As part of Pearson’s 2020 sustainability plan, the company has 
identified a shortlist of issues that are most relevant to the 
sustainability of our business. The Committee has an integral role  
in the oversight and governance of these issues, and during 2017 
held a number of deep dives to consider specific issues, in particular 
considering the public goals and targets the company is setting  
to address these issues, and examining their associated  
reputational impacts. 

At our August meeting, we reviewed proposals for Pearson’s new 
global editorial policy, designed to ensure we consistently publish 
high-quality content and prevent errors. The Committee considered 
appropriate positioning and communication of the policy and 
discussed plans for training to be rolled out to content creators and 
editorial staff. We also discussed ways in which Pearson could adapt 
and modify its content to reflect local and cultural norms, while  
still being true to our values and purpose. During the year we also 
considered access enabled by affordability, particularly in the  
US higher education courseware market, and discussed plans to 
ensure our products meet the needs of learners, educators and 
administrators in accessing learning and teaching materials from 
anywhere, at any time. In addition, the Committee considered 
reports on other material sustainability issues, namely greenhouse 
gas emissions and climate change, 21st century skills and lobbying 
and public policy. 

Read more about our material sustainability issues and our global 
editorial policy on p25–26.

During the year we reviewed the progress made by Pearson’s 
ongoing social impact initiatives and partnerships. We focused on 
developing the next phases of Project Literacy and for the Pearson 
Affordable Learning Fund as well as studied the plans for 
Tomorrow’s Markets Incubator.

Pearson plc Annual report and accounts 2017Reputation & Responsibility Committee report

Section 4 Governance/Engagement

8787

Brand strategy is an important part of the Committee’s mandate, 
and we assessed the progress in rolling out the new Pearson brand 
and the recent market campaigns in North America. We have been 
attentive to how the communications are migrating more to digital 
dissemination to align with our customers’ practices and 
preferences.

The US is our largest market, so it is important for the Committee to 
follow Pearson’s reputation and brand in the US particularly. The 
likely impact of the US 2016 elections was outlined for us early in 
2017, and we have received updates on issues and initiatives in our 
higher education business as they related to reputation. Pearson 
will be reporting publicly, starting in 2018, on the efficacy of our 
products and services to demonstrate their measurable impact. 
Throughout 2017, the Committee monitored the progress of our 
external reporting plans; we looked at how we are aligning our 
efficacy goals with our wider business strategy, and considered 
examples of product efficacy reports. We were joined for our 
efficacy sessions by PwC, which is providing external assurance  
for the efficacy reporting process. 

In our report to shareholders last year, we noted that, as a 
Committee, we would continue to monitor the Pearson culture and 
employee engagement, particularly in light of the changes and 
rationalisations throughout the business in 2016. However, due to 
the importance of this topic, it was instead considered by the full 
Board in 2017. Culture and engagement continues to fall within  
the remit of the Committee, and we will consider the matter as 
appropriate during 2018.

Committee evaluation

In 2017, the Committee evaluation was undertaken by Heidrick & 
Struggles JCA Group as part of the wider Board evaluation process. 
Overall, the responses illustrated a collaborative and engaged 
Committee, and that the work of the Committee is increasingly 
aligned with the strategic agenda. The assessment indicated that 
there may be opportunity to evolve the Committee further by 
clarifying its focus. In particular, some overlap with the Audit 
Committee was identified. As a result, oversight on efficacy, health 
and safety and safeguarding will be lodged with this Committee 
rather than shared with the Audit Committee.

Committee aims for 2018 

Over the next year we will continue to explore Pearson’s material 
sustainability issues, including employability and 21st century skills 
as well as affordability, health and safety and safeguarding. We will 
hold a deep dive into sustainability considerations relating to our 
supply chain and review our 2018 efficacy reporting activity and 
plans for 2019. We will also review our Group-wide approach to 
reputational risk management and will consider culture and 
employee engagement, bearing in mind challenges and 
opportunities presented by the ongoing transformation and 
simplification across the business.

Linda Lorimer 
Chairman of Reputation & Responsibility Committee

O
v
e
r
v
i
e
w

O
u
r
s
t
r
a
t
e
g
y
i

n
a
c
t
i
o
n

O
u
r
p
e
r
f
o
r
m
a
n
c
e

G
o
v
e
r
n
a
n
c
e

Reputation & Responsibility Committee meeting focus during 2017

Area of responsibility

Activity

Reputation

  Issue management – customer and media engagement in UK and US

  Global editorial policy: meeting learner expectations

  North American markets – new US administration and approach to government affairs and public policy

Sustainability

  Sustainability report 

Brand & 
culture

Strategy

  Tomorrow’s Markets Incubator initiative

  Efficacy reporting plans

  Greenhouse gas emissions and climate change

  Brand strategy

  Marketing campaigns

  Review of any incidents

  Access and affordability of US higher education courseware

  Community investment plan, including Project Literacy updates

  One story and digital narrative

i

F
n
a
n
c
i
a

l
s
t
a
t
e
m
e
n
t
s

 
 
 
 
 
88

Stakeholder engagement

Engaging with shareholders 

Access to capital is key to the long-term performance of our 
business. We work to ensure that our investors, analysts and other 
investment professionals have a good understanding of our 
strategy, performance and purpose. 

Pearson has an extensive programme of communication with  
all of its shareholders – large and small, institutional and private.

Shareholder outreach In 2017, we continued with our  
shareholder outreach programme, conducting over 300 meetings  
in the UK, US, Canada and Continental Europe with over  
260 investment institutions.

Trading updates There are five trading updates each year and the 
Chief Executive and Chief Financial Officer present our preliminary 
and interim results. They also attend regular meetings throughout 
the year with investors in the UK and around the world, tailored  
to investor requirements, to discuss the performance of  
the company, the company’s strategy, our change programme, 
structural and cyclical changes in our markets, and risks  
and opportunities for the future. 

The investor relations team Led by Joanne Russell, SVP Investor 
Relations, who joined in June 2017 after six years as Head of Investor 
Relations at Whitbread plc. The IR team met with investors 
throughout the year, including attending several investor 
conferences, and addressed regular investor and analyst enquiries.

Chairman and Non-Executive Directors The Chairman meets 
regularly with shareholders to understand any issues and concerns 
they may have. This is in accordance with the Code and consistent 
with the duties of investors under the UK Stewardship Code. The 
Non-Executive Directors meet informally with shareholders both 
before and after the AGM and respond to shareholder queries and 
requests as necessary. The Chairman ensures that the Board is kept 
informed of investors’ and advisers’ views on strategy and corporate 
governance. At each Board meeting, the Directors consider 
commentary from advisers on major shareholders’ positions and 
Pearson’s share price. In addition, the Nomination & Governance and 
Remuneration Committees consider shareholder views on corporate 
governance and remuneration matters, respectively, as required. 

The 2017 financial year has been one of significant engagement  
with our shareholders. Sidney Taurel, Elizabeth Corley and our 
senior management team also consulted with our major 
shareholders and with shareholder representative bodies on our 
approach to Directors’ remuneration following the vote against  
our Directors’ remuneration report at our 2017 AGM.

Further details regarding Directors’ remuneration can be found  
on p90–105 

Private investors Institutional investors’ holdings in Pearson 
account for around 90% of total shares outstanding, but private 
investors represent over 80% of the shareholders on our  
register and we make a concerted effort to engage with them 
regularly. Shareholders who cannot attend the AGM are 

Non-Executive Director engagement

Save the Children, Jordan – Vivienne Cox

Digital Advisory Network – Lincoln Wallen

Last September, Vivienne Cox accompanied Kate James  
(Chief Corporate Affairs and Global Marketing Officer) and other 
Pearson colleagues to Amman, Jordan, on behalf of Pearson,  
to launch the next phase of Pearson’s ‘Every Child Learning’ 
partnership with Save the Children. The team launched a  
new pilot education project in Jordan, in partnership with the 
Jordanian Ministry of Education, to help Syrian refugees,  
and local children living in host communities, to improve  
their learning outcomes, to build resilience and to help make 
their schools safer. 

As part of the trip, the Pearson team:

  Visited a community centre in East Amman which over the 
previous 12 months had given us access to learners with whom 
to develop the maths learning app. The team met some of the 
refugee children and ran a focus testing group on the latest 
version of the app 

  Took part in an official launch of our pilot education project  
at the Al Emama Al Shafe’e School with officials from the 
Jordanian Ministry of Education, British Ambassador and  
Save the Children. The team met children, parents, teachers  
and Save the Children Jordan Field Staff who were taking part  
in our pilot education project

  Visited Za’atari refugee camp to see various aid programmes  
run by Save the Children.

For Pearson, tackling a major social need – making education 
more accessible and effective – is why we exist and how we 
create value for our shareholders. In a world where work is 
increasingly disrupted by machine intelligence, the need to  
be always learning is greater now than ever. It is also a great 
challenge, as the legacy analogue businesses that still  
generate a lot of Pearson’s profits are themselves being 
disrupted by technology.

At this pivotal time in the digital transformation of education, 
Pearson launched the Digital Advisory Network to bring together 
a diverse cross-section of people with experience and knowledge 
of disruption in other industries and to help us apply lessons 
learned and insights to shape Pearson’s business strategy for  
the Board.

Lincoln Wallen has been an instrumental leader since the 
Network’s inception and participated in the first Network Summit 
in October 2017. Lincoln continues to serve as a leader and 
adviser to both the Network and the Pearson Executive.

Pearson plc Annual report and accounts 2017 
Stakeholder engagement

Section 4 Governance/Engagement

8989

invited to e-mail questions to the Chairman in advance at  
chairman-agm@pearson.com

We encourage our private shareholders to become more informed 
investors and have provided a wealth of information on our website 
about managing Pearson shareholdings. We also encourage all 
shareholders, who have not already done so, to register their  
e-mail addresses through our website and with our registrar.  
This enables them to receive e-mail alerts when trading updates  
and other important announcements are added to our website.  
See Shareholder information on p196 or visit our website  
https://www.pearson.com/corporate/investors/managing-your-
shares.html

Vivienne Cox engaging with refugee children at a community centre in  
East Amman, Jordan during ‘Every Child Learning’ visit.

Annual General Meeting

Engaging with all stakeholders

Our AGM, on 4 May 2018, is an opportunity for all shareholders  
to meet the Board and to hear presentations about Pearson’s 
businesses and results.

Share dealing service

Due to its continued popularity, we intend to provide shareholders 
with smaller holdings the opportunity to use our registrar’s low-cost 
share dealing service, giving them the chance to add to or reduce 
their stake in Pearson at significantly reduced dealing rates, or to 
donate shares to charity with ease. We believe it is important  
that our employees have a shared interest in the direction and 
achievements of Pearson and are pleased to say that a large  
number of our employees are shareholders in the company.

We post all company announcements on our website,  
www.pearson.com, as soon as they are released, and key 
shareholder presentations are made accessible via webcast or 
conference call. Our website contains a dedicated investor relations 
section with an extensive archive of past announcements and 
presentations, historical financial performance, share price data  
and a calendar of events. It also includes information about all  
of our businesses, links to their websites and details of our 
sustainability policies and activities. Learn more about our  
approach to Sustainability on p24–33 

Engagement in action

Industry & 
marketplace

Employees

Franchisees

Customers

  Non-Executive Directors Josh Lewis 
and Linda Lorimer were engaged 
and instrumental in redefining the 
go-to-market strategy for Pearson’s 
Online Program Management 
business, working alongside  
senior management

  The Board attended a discussion 
event on Future of Skills: 
Employment in 2030, at which  
they considered the future of  
work and implications for 
education. The Board was joined  
at the event by external business, 
policy and thought leaders from  
the Boston area

  Read more about the Future of 
Skills: Employment in 2030 on p10

  The Board met with local staff and 
senior management during 2017 
visits to São Paulo and Boston. 
Dinners with senior local 
management and breakfasts  
with key talent allowed the  
Non-Executive Directors to share 
their experience and expertise 
with employees as well as allowing 
the Directors to better understand 
employees’ abilities and 
motivations, helping them to 
assess the company’s prospects 
and plans for succession

  Non-Executive Directors  
Elizabeth Corley and Vivienne  
Cox participated in Women in 
Leadership and Learning network 
(WILL) meetings, giving virtual 
talks to employees on  
professional development

  The Board had an opportunity  
to interact with an audience of  
800 people from the Pearson 
franchisee sales team at the 
Wizard sales convention in  
São Paulo, Brazil

  During this event, the Board 
learned about the Wizard  
strategy, marketing campaigns 
and training provided to the 
franchisee sales team. The event 
also included recognition for  
high-performing employees

  The Board heard from faculty and 
students about the challenges  
and opportunities they face with 
digital teaching and learning at  
the Digital Teaching & Learning 
Customer Panels in Boston

  This session enabled the Board to 
understand the customer context 
to our higher education strategy

90

Remuneration overview

Committee Chairman  
Elizabeth Corley 

Members  
Elizabeth Corley, Josh Lewis,  
Tim Score and Sidney Taurel

“After a thorough review and extensive 
shareholder engagement, we believe that  
our approach to remuneration is simpler, 
transparent, and a balanced reflection of  
the performance of the business.”

Key changes to how we implement our remuneration policy 
for 2018

  Maintaining lower award size for 2018 LTIP awards

  Reduction in pension contributions for new hires

  Shareholding guidelines to extend post-retirement 

  Simplifiedandbalancedperformancemeasures

In this remuneration section

Part 1: Remuneration overview

Part 2: Executive remuneration framework 
and implementation in 2018

Part 3: 2017 remuneration report

p90

p94

p96

Terms of reference

The Committee’s full charter and terms of reference are available  
on the Governance page of the company’s website. A summary of 
the Committee’s responsibilities is shown on p105.

Board Committee attendance 

The following table shows attendance by Directors at Committee 
meetings throughout 2017:

Elizabeth Corley

Josh Lewis

Tim Score

Sidney Taurel

www.pearson.com/governance

Remuneration

5/5

5/5

5/5

5/5

Dear shareholders,

The vote on remuneration at last year’s AGM gave us a clear 
message about how we managed executive pay for 2016. We made 
a commitment to respond in a constructive way and have taken a 
comprehensive look at the remuneration of our Executive Directors 
for 2017.

We have engaged with our shareholders

We have held extensive dialogue with major shareholders and 
shareholder representative bodies. We began this process in May 
2017 and will continue it through this year’s AGM. I would like to 
thank all those who contributed to the process. We have listened 
and sought to respond to the concerns we have heard. It is clear  
that shareholders and other stakeholders would like our approach 
to remuneration to be simpler, more transparent and with lower 
maximum levels of reward as the business goes through this 
challenging phase. Our investors continue to hold a diverse range  
of views regarding appropriate performance measures. We have 
endeavoured to develop an approach that the majority of 
shareholders can support.

Our approach to remuneration supports our strategy

Pearson is the world’s learning company. We create educational 
tools, content, products and services that people need to help them 
make progress in their lives through learning. Our ambition is to  
be the leader in digital learning on a global basis. To deliver on  
this ambition we have a strong global management team, and we 
compete for talent in a demanding international business 
environment. The company’s ability to attract and retain the high 
calibre executives needed to lead this complex and changing 
business is critical for our shareholders. As such, we have tried to 
take a balanced approach to these commercial pressures when 
determining executive pay.

We have reduced the LTIP awards for 2017 and 2018

The Remuneration Committee has reduced the 2017 grant of 
long-term incentives to the Executive Directors in the year by 
approximately 30%. This substantial reduction demonstrates a 
responsible approach to the operation of remuneration 
arrangements for our Executive Directors as we go through the 
current business transformation. The Committee has decided  
that we will maintain the same reduced award size for the LTIP  
grant to be made in 2018. Therefore, the 2018 awards will be made 
with the same face value as a % of salary as those in 2017. We have 
also reduced the proportion of these awards that will vest for 
threshold performance to 18% of the award.

These share awards will only vest to the extent that performance is 
delivered against stretching performance tests over the next three 
years. Any awards vesting will be subject to a further two-year 
holding period. The eventual value of the awards will depend on  
our share price performance and dividends paid to shareholders 
overafive-yearperiod.

Pearson plc Annual report and accounts 2017Remuneration overview

91

How we reflected our progress and performance in the annual 
bonus for 2017

A year of progress and performance

Pearsondeliveredadjustedoperatingprofitof£576min2017, 
which was at the top end of our guidance range, and underlying 
earnings per share of 54.1p, helped by an exceptional change to the 
tax rate during the year. The company continued to invest in digital 
transformationandsimplification.In2017,Pearsonannounced
planstodeliveranotherc.£300mincostsavingsoverathree-year
period,inadditiontothec.£650mofcostsavingsdeliveredinthe
years immediately prior. 

Pearsonhadstrongcashflowgenerationintheyear.Theportfolio
wasfurthersimplifiedwiththepartialdisposalofPenguinRandom
House.A£300msharebuybackprogrammewasannouncedand
theoverallNetDebtofthebusinesswasreducedto£432matthe
endof2017from£1.1bnin2016.Theproposedoveralldividendfor
the year will be 17p. Further details of these results can be found 
elsewhere in this Annual Report.

The Committee took this progress and performance into account 
when determining the outcome of the annual incentive plan  
for 2017.

  During 2017, the board set a demanding plan for the business.  
The thresholds of the performance ranges for the Annual Incentive 
Plan for our Executive Directors were set above market consensus 
expectations at the time. As such, bonus was only payable to the 
Executive Directors for 2017 for performance delivered ahead of 
market expectations.

  The company delivered results in line with the demanding plan  
setfortheyearonoperatingprofitandearningspershare. 
Good progress was made in delivering on a number of aspects  
ofthestrategicplan.Cashflowgenerationexceededplaninthe
year driven by strong cash conversion of 116%. 

Weannounceda£300msharebuybackbeginning18October 
2017 utilising part of the proceeds from the disposal of a 22% stake 
in Penguin Random House. We completed the programme on  
16February2018.Thesharebuybackprogrammedidnotbenefit
the outcome of incentives for the Executive Directors.

  Sales revenues in the year did not reach the stretch targets in the 
annual incentive plan.

Thereisnobenefitfromforeignexchangemovementsintheyear
in determining the outcome of the annual bonus.

Remuneration simplified and balanced

LTIP awards reduced for 2017 & 2018 by 
approximately 30%

Discretionary reductions in annual bonus  
for 2017

Based on performance against targets, in 2017 the CEO achieved a 
bonus outcome of 61% of maximum and the CFO achieved a bonus 
outcome of 58% of maximum. The Remuneration Committee 
exercised its discretion and reduced these outcomes by 5% to 
account for the exceptional change in the tax rate during the year so 
thattheExecutiveDirectorsdidnotbenefitfromthis.Thisresulted
in a bonus outcome of 56% of maximum for the CEO and 53% of 
maximum for the CFO.

The Remuneration Committee then moved to consider the bonus 
outcomes in the context of the shareholder experience in the year. 
Mindful of this experience, and the work still to be done, the 
Executive Directors, along with the Committee, have agreed it  
would not be appropriate to take the full bonus and that a further 
reduction in outcomes was appropriate. The Committee commends 
the Executive Directors for their approach in these matters and 
confirmedthatweshouldfurtherreducethebonusoutcomebased
on the following considerations:

  The degree of stretch in the targets set relative to plan was 
consideredandtheCommitteeweresatisfiedthatthetargets 
were appropriately calibrated;

Outcomesagainstthetargetswereareflectionofthe 
performance of the company in the year and were a fair and 
reasonable outcome;

  Management is making tangible progress in executing the strategy 
but, at the time of the Committee’s deliberations, this was not fully 
reflectedintheshareprice;

  A change in dividend policy resulted in a reduced payout of a 
proposed 17p;

  2017 performance provides a solid foundation from which to build 
and positions the company well for a return to growth in 2018.

As a result, the annual bonus payable to the CEO for 2017 is 44%  
of maximum and for the CFO is 47% of maximum.

Section 4 Governance/Remuneration92

Remuneration overview

Understanding total remuneration for the CEO for 2017

Given the level of performance achieved and the progress made 
towards executing our longer term strategic plan, the overall 
reported‘singlefigure’forthetotalremunerationofJohnFallon 
for2017is£1.758m.Thisisa16%increasecomparedwith2016. 
The‘singlefigure’hasincreasedbecausewehavepaidanannual
bonus of 44% of the maximum opportunity for 2017. This is  
higher than the annual bonus for 2016, which was 24% of the 
maximum opportunity.

John Fallon did not receive a salary increase in 2017 and none of  
the 2015 LTIP award for the performance cycle from 2015 to 2017 
vested. This was the sixth year in which none of the long-term 
incentive awards have vested, demonstrating the Remuneration 
Committee’s consistent application of a rigorous approach to setting 
performance targets.

Having completed 20 years of service with Pearson, from October 
2017JohnFallonhadnofurtherserviceaccrualunderhisdefined
benefitpensionarrangements.

Looking forward to 2018 – simpler, balanced  
performance measures

The base salary for the CEO and CFO will be increased by 2.5% in 
2018 in line with the average increases for UK employees. This is  
thefirstincreaseinthreeyears.

Working within our existing policy, to simplify the annual incentive 
plan(AIP)structurefor2018,andreflectingshareholderfeedback,
wehavereducedthenumberofperformancemeasuresfromfive 
tofour.Wehavereplacedthetwoprofitbasedmeasurespreviously
included(OperatingProfitandEPS)withasingleOperatingProfit
measure, which will determine 40% of the outcome of the plan.  
This provides a greater focus on the metric used by management  
on a day-to-day basis to manage the business, whilst reducing  
the prominence of EPS in the overall remuneration framework.  
We have also made minor adjustments to the weightings of the 
otherperformancemeasures(Cashflow20%,Revenue20%and
Strategic Measures 20%). We believe this creates an AIP that is 
appropriately balanced between key metrics and objectives for 
2018. Each performance measure will operate independently.  
There will be no changes to the maximum annual incentive 
opportunities for 2018. 

As noted above, the Remuneration Committee has decided to 
maintain the lower level of long-term incentive awards in 2018.  
In 2017, we reduced LTIP awards by approximately 30% from prior 
levels, whilst retaining stretching performance targets. We have also 
reduced the proportion of these awards that will vest for threshold 
performance from 25% to 18% of the award. We will adopt the same 
approach for the 2018 awards by maintaining the 2017 award levels. 
Therefore, the 2018 awards will be made with the same face value as 
a % of salary as those in 2017.

Responding to shareholder feedback we are rebalancing the 
performance measures for 2018 awards. One third of any award  
will vest based on each of Earnings Per Share (EPS), Gross Return  
On Invested Capital (ROIC) and Relative Total Shareholder Return 
(TSR) measured over three years. Awards will also be subject to a 
further two year holding period. The eventual value of the awards 
will depend on our share price performance and dividends paid  
toshareholdersoverafiveyearperiod.

Other important changes for the future

We will limit the pension allowance for future new external  
Executive Director appointments. This will reduce the maximum 
cash allowance in lieu of participation in a pension scheme from  
26% to 16% of salary.

We are extending our minimum shareholding guidelines  
post-retirement. Executive directors will be expected to maintain  
a shareholding of at least half their normal guideline for two years 
following retirement.

Pearson plc Annual report and accounts 2017Remuneration overview

93

Our remuneration policy is aligned with our strategy

Our shareholders approved our remuneration policy in 2017. 
Nevertheless, the Remuneration Committee considered carefully 
whether we should seek shareholder approval for a new policy at 
the AGM in 2018. The primary principle of our remuneration policy 
remains to support the company’s strategy, which is focused on 
delivering sustainable performance and the creation of value over 
the long term for our stakeholders. The remuneration of our 
Executive Directors is closely tied to the achievement of annual  
and longer-term objectives, while remaining sensitive to the 
shareholder experience. 

We concluded that we are able to operate within our current policy, 
which we believe underpins the company’s strategic objectives  
and maintains an appropriate relationship between pay and 
performance. The policy has worked well in 2017 to provide the right 
frameworktoreflectstrategyandexecutionpriorities,whilealso
allowing us to address the concerns raised by our shareholders as 
expressed at last year’s AGM and also on subsequent engagement.

Conclusion

Pearson is undergoing substantial change as the business delivers 
on digital transformation and continuous improvements in 
efficiency,whileaddressingtheneedsofallourstakeholders. 
This demands a strong leadership, whom we need to reward 
appropriately in the context of the performance of the business, 
while remaining mindful of the investor context.

My conversations with shareholders have been invaluable in 
understanding a range of perspectives and I thank those 
shareholders who engaged with us. Your feedback has helped us  
to simplify and balance our remuneration approach and to increase 
the transparency you need. I look forward to receiving your support 
at our AGM in May 2018 and to continuing the dialogue.

Summary of key Committee actions  
and decisions

2017 actions

  Comprehensive and multi-phased  
investor engagement

  30% reduction in LTIP award levels

  Reduction in LTIP threshold vesting level  
from 25% to 18% of maximum

  LTIP subject to stretching targets set above 

market consensus expectations at the time

  AIP based on challenging targets with no 
benefitfrombuybackorcurrencymovement

  Maximum payout would require maximum 
performance on each individual component 
and outperformance on any one element 
cannot compensate for others

  Discretionary downward adjustment to 
removebenefitoftaxratereduction

  Further reduction in outcomes

2018 decisions

  LTIP awards maintained at same reduced  
level as 2017

  AIPandLTIPmeasuressimplifiedand 
adjusted in the light of investor feedback

  Stretching LTIP targets, disclosed  
prospectivelyforfirsttimeatPearson

  Salary increases of 2.5%, in line with 
employees. First increases for three years

  Shareholding guidelines now extended to  
post-retirement

  Reduced pension policy for new hires

Elizabeth Corley  
Chairman of Remuneration Committee

14 March 2018

Section 4 Governance/Remuneration94

Our Executive remuneration framework and  
how we will implement it in 2018

Our remuneration policy was approved by shareholders at the AGM held on  
5 May 2017 (and can be found in the Governance section of our website  
Pearson.com/governance). The table below summarises the key elements of  

the remuneration framework for Directors as set out in our Policy, including how 
we intend to implement it in 2018 and the changes being introduced as a result  
of our recent review (see remuneration overview for further context). 

Base salary

Key features of each Policy element

2018 implementation/changes

  Fixed paywhichreflectsthe
level, role, skills, experience,  
the competitive market and 
individual contribution

  Under the Policy, base salary 
increases will not ordinarily 
exceed 10% per annum 

  Salary review takes into account 
a range of factors, including: the 
level of increases made across  
the company as a whole; 
particular circumstances such as 
changes in role, responsibilities or 
organisation; the remuneration 
and level of increases for 
Executives in similar positions in 
comparable companies; general 
economic and market conditions; 
and individual performance

Salaries effective 1 April 2018: 

John Fallon: £799,800 (+2.5%)

Coram Williams: £527,900 (+2.5%)

When reviewing salaries,  
the committee took into account 
the level of increases made  
across the company (which  
were 2.5% across the UK) as a 
whole, business and individual 
performance, and general 
economic and market conditions.

Allowances and benefits

Key features of each Policy element

2018 implementation/changes

  Allowances and benefits which 
reflectthelocalcompetitive
market and can include travel 
andhealth-relatedbenefits

  The total value of allowances and 
benefits for Executive Directors 
will not ordinarily exceed 15%  
of base salary in any year

Unchanged for 2018.

Retirement benefits

Key features of each Policy element

2018 implementation/changes

  Current Executive Directors are 
members of the Final Pay section 
of The Pearson Pension Plan, 
which is closed to new members. 
Additional cash allowances may 
applyinspecificcircumstances

  New appointments are eligible to 
join the Money Purchase section 
of The Pearson Pension Plan and 
receive contributions of up to  
16% of pensionable salary (up to 
theearningslimitof£154,200for
2017/18) or may receive a cash 
allowance of up to 26% of salary 

There will be no changes to the 
pension provision of the existing 
Executive Directors. 

With effect from 2018, the 
maximum cash allowance  
for any future Executive Director 
external appointments will  
be reduced from 26% to 16%  
of salary.

Annual incentive plan

Key features of each Policy element

  Motivate the achievement of 
annual business goals aligned to 
financialandstrategicimperatives

  Performance measures, 
weightings and targets are set 
annually by the Committee to 
ensure continued alignment  
with strategy 

  Each AIP component is 
independent. For the CEO to achieve 
the maximum overall payout  
(180%) would require maximum 
performance on each individual 
component and outperformance  
on any one element cannot 
compensate for others

  Performance metrics linked  
to strategic imperatives are 
selected to support Pearson’s 
transformation strategy.  
A payout will only be made if a 
minimum level of performance 
has been achieved under the 
financialmetrics

  Stretching performance targets 
are fully disclosed in the annual 
remuneration report for the 
relevantfinancialyear

  Malus and clawback  
provisions apply

2018 implementation/changes

Maximum opportunity 
unchanged for 2018:

  180% of base salary for the CEO 

  170% of base salary for the CFO

Performance metrics and 
associated weightings: 

For 2018, the following balanced 
mixoffinancialandstrategic
measures will be used

OperatingProfit(40%) 
Thetwoprofitbasedmeasures
previouslyincluded(OperatingProfit

and EPS) will be replaced with a  
singleOperatingProfitmeasure
which will determine 40% of the 
outcome of the plan

We have also made minor 
adjustments to the weightings of  
the other performance measures:

Sales (20%) 
Operating Cash Flow (20%) 
Strategic Measures (20%)

Targets will be disclosed in the 2018 
directors’ remuneration report

Pearson plc Annual report and accounts 2017Our Executive framework and how we will implement it in 2018

95

Long-term incentive plan

Key features of each Policy element

2018 implementation/changes

  Drive long-term earnings, share 
price growth and value creation

  An additional two-year holding 
period applies following vesting

  Align the interests of Executives 
and shareholders

  Awards are made annually,  
and vest based on performance 
against stretching targets 
measured over a three-year 
performance period

  The Committee will determine 
the performance measures, 
weightings and targets governing 
an award prior to grant to ensure 
continuing alignment with 
strategy and to ensure that 
targetsaresufficientlystretching

  Malus and clawback  
provisions apply

Awards will be made at the same reduced level as in 2017: 

  275% of base salary for the CEO 

  245% of base salary for the CFO

Performance metrics, weightings and targets: 

EPS (one-third)

Relative TSR (one-third)

Vesting schedule  
(% max)

EPS for FY20

Vesting schedule  
(% max)

Ranked position 
versus FTSE 100

15%

65%

100%

ROIC (one-third)

Vesting schedule  
(% max)

15%

65%

100%

65p

68p

80p

25%

100%

Median

Upper quartile

Note: Straight line vesting in 
between points shown, with  
no vesting for performance  
below threshold

ROIC for FY20

5%

6%

8%

Shareholding guidelines

Key features of each Policy element

2018 implementation/changes

and 200% of salary for other 
Executive Directors 

  Executive Directors have  
fiveyearsfromthedate 
of appointment to reach  
the guideline 

Witheffectfrom2018,
shareholding guidelines for 
Executive Directors will be 
extended post-retirement

Executive Directors will be 
required to retain half of the 
current guideline for a period of 
two years post-retirement in 
respect of shares vested from 
company incentive plans.

  Align the interests of Executives 
and shareholders and encourage 
long-term shareholding and 
commitment to the company

  Executive Directors are expected 
to build up a substantial 
shareholding in the company. 
The target holding is 300% of 
salary for the Chief Executive  

Non-Executive fees

Key features of each Policy element

2018 implementation/changes

  The Chairman is paid a single fee 
for all of his responsibilities 

  The Non-Executive Directors are 
paid a basic fee. The Chairmen 
and members of the main Board 
Committees and the Senior 
Independent Director are paid 
anadditionalfeetoreflecttheir
extra responsibilities 

  The Chairman and Non-
Executive Directors receive  
nootherpayorbenefits, 
except for reimbursement of 
expenses, and do not participate 
in incentive plans

  A minimum of 25% of the 
Chairman’s and Non-Executive 
Directors’ basic fee is paid  
in shares

There will be no changes to fees for 2018: 

Role

Chairman of the Board

Base fee for Non-Executive Directors

Additional SID fee

Role

Audit Committee

Remuneration Committee

Fees for 2018

£500,000

£70,000

£22,000

Chair

Member

£27,500

£15,000

£22,000

£10,000

Nomination & Governance Committee

£15,000

£8,000

Reputation & Responsibility Committee

£13,000

£6,000

Section 4 Governance/Remuneration96

2017 remuneration report

Certain parts of this report have been audited as required by the Large and Medium-sized Companies and Groups (Accounts and Reports) 
Regulations 2008 as amended. Those tables which have been subject to audit are marked with an asterisk.

Single total figure of remuneration and prior year comparison*

Totalaggregateemolumentsforexecutiveandnon-executivedirectorswere£4,067min2017.Theseemolumentsareincludedwithinthe
totalemployeebenefitexpenseinnote5tothefinancialstatements(p138).

Executive Directors

TheremunerationreceivedbyExecutiveDirectorsinrespectofthefinancialyearsended31December2017and31December2016isset
out below.

Executive Director remuneration

Element of remuneration 
£000s

Base salary

Allowances and benefits

Annual incentives

Long-term incentives

Retirement benefits

Total remuneration

Notes to single figure table 

Base salary

Thebasesalaryshowninthesinglefiguretablereflectssalary 
paidinthefinancialyear.

Allowances and benefits 

Travelbenefitscomprisecompanycar,carallowance,privateuse 
of a driver and reimbursements of a taxable nature resulting from 
businesstravelandengagements.Healthbenefitscomprise
healthcare, health assessment and gym subsidy. In addition to the 
abovebenefitsandallowances,ExecutiveDirectorsmayalso
participateincompanybenefitorpolicyarrangementsthathaveno
taxablevalue.Theallowancesandbenefitsfigurefor2016reflects
whatwasreportedinthesinglefiguretableinthe2016report.
However,thefigureincludesanamountinrespectofcertainrisk
benefitswhichdonotformpartofJohnFallon’staxablebenefits 
andsothatamount(being£35kin2016)hasnotbeenincludedin
thecorrespondingfigurefor2017.

The breakdown is as follows for 2017:

Travel

Healthcare

John 
Fallon

Coram 
Williams

43

2

37

2

John Fallon

Coram Williams

2017

780

2016

780

2017

515

2016

515

45

85

39

53

624

343

412

193

0

0

309

310

0

52

–

47

1,758

1,518

1,018

808

Annual incentives

Annual incentives for the directors are funded by Pearson global 
annualfinancialandnon-financialKPIs,andpay-outstakeinto
account individual performance against personal objectives.  
For more detail, see below.

Long-term incentives 

Thesinglefigureofremunerationfor2017includesalllong-term
incentive awards that were subject to a performance condition 
where the performance period ended at 31 December 2017. In 2017, 
the performance conditions for the 2015 Long-Term Incentive Plan 
(LTIP) were not met and so this award will not vest in 2018.

Retirement benefits

Furtherdetailonretirementbenefitsispresentedlaterin 
this report.

Pearson plc Annual report and accounts 20172017 remuneration report

97

Executive Directors’ annual incentive payments for 2017

Based on performance against targets, in 2017 the CEO achieved a 
bonus outcome of 61% of maximum and the CFO achieved a bonus 
outcome of 58% of maximum. The Remuneration Committee 
exercised its discretion and reduced these outcomes by 5% to 
account for the exceptional change in the tax rate during the year so 
thattheExecutiveDirectorsdidnotbenefitfromthis.Thisresulted
in a bonus outcome of 56% of maximum for the CEO and 53% of 
maximum for the CFO.

The Remuneration Committee then moved to consider the bonus 
outcomes in the context of the shareholder experience in the year. 
Mindful of this experience, and the work still to be done, the 
Executive Directors, along with the Committee, have agreed it  
would not be appropriate to take the full bonus and that a further 
reduction in outcomes was appropriate. The Committee commends 
the Executive Directors for their approach in these matters and 
confirmedthatweshouldfurtherreducethebonusoutcomebased
on the following considerations:

Overall outcome and discretionary adjustment

  The degree of stretch in the targets set relative to plan was 
consideredandtheCommitteeweresatisfiedthatthetargets 
were appropriately calibrated;

Outcomesagainstthetargetswereareflectionofthe 
performance of the company in the year and were a fair and 
reasonable outcome;

  Management is making tangible progress in executing the strategy 
but, at the time of the Committee’s deliberations, this was not fully 
reflectedintheshareprice;

  A change in dividend policy resulted in a reduced payout of a 
proposed 17p;

  2017 performance provides a solid foundation from which to build 
and positions the company well for a return to growth in 2018.

As a result, the annual bonus payable to the CEO for 2017 is 44%  
of maximum and for the CFO is 47% of maximum.

Performance measure

Operatingprofit

Group EPS

Sales

Performance range

CEO payout

CFO payout

% of total

Threshold

Target

Max

Actual results

opportunity % of salary

opportunity % of salary

% of max 
bonus 

% of max 
bonus 

22.5%

£535m

£579m

£661m

22.5%

45.6p

48.0p

55.7p

£576m

54.1p

15% £4,572m £4,635m £4,728m

£4,513m

11.5%

20.5%

0%

15%

21%

37%

0%

27%

11%

20%

0%

15%

18%

34%

0%

26%

Operatingcashflow

15%

£460m

£506m

£598m

£669m

Strategic measures

See performance against strategic 
measures table over page

25%

100%

14%

25%

12%

21%

Performance 
outcome

61%

110%

58%

99%

Notes:
– Targets have been re-stated on a constant currency basis using the average 2017 exchange rate.
–AnysharebuybacksdidnotbenefitGroupEPSbonusoutcomesfortheyear.
–AtThreshold,thepayoutis15%ofmaximum.AtTarget,thepayoutis55%ofmaximumfortheCEO(reflectinghison-targetbonusof100%ofsalary)and 

50%ofmaximumfortheCFO(reflectinghison-targetbonusof85%ofsalary).

CEO payout

CFO payout

% of max 
bonus 

% of max 
bonus 

opportunity % of salary

opportunity % of salary

Group EPS adjusted to remove benefit of tax rate reduction

Shareholdersbenefitedfromasignificantreductionintheeffectivecorporatetaxratein2017from 
21% budgeted to 11%. However, for the purposes of the bonus calculation, the Committee used the 
budgeted rate. This resulted in a reduction in the total bonus outcome as shown:

56%
(-5%)

101%
(-9%)

53%
(-5%)

90%
(-9%)

Further discretionary adjustment

WhilsttheCommitteeweresatisfiedthatthetargetswereappropriatelycalibratedandthattheoutcomes
werereflectiveoftheperformanceintheyear,inlightoftheworkstilltobedone,andtherecent
shareholder experience, the Executive Directors along with the Committee agreed it would not be 
appropriate to take the full bonus and that a further reduction in outcomes was appropriate.

44%
(-12%)

80%
(-21%)

47%
(-6%)

80%
(-10%)

Section 4 Governance/Remuneration98

2017 remuneration report

Performance against strategic measures
The targets (and outcomes) for performance against each of the strategic measures are shown in the table and supporting narrative below, 
with the outcome for each Executive Director shown in the table on the previous page. 

% of total 
funding

10%

Strategic measure

Delivery of efficiency and cost savings  
Measured by cost savings budgeted  
in 2018 Operating Plan through 
restructuring delivered in 2017  
and underpinned by progress on  
The Enabling Programme (TEP)

Threshold

Target

Max

Outcome

95% of Plan  
cost savings 
budgeted  
for 2018

Plan cost  
savings 
budgeted  
for 2018

110% of Plan 
cost savings 
budgeted  
for 2018

Management made encouraging progress, 
exceeding expected cost savings budgeted for 
2018,aswellasrealising£15mofcostsavings
earlier than expected in 2017.

10%

Some key 
milestones  
on track and 
hold NDS

Key milestones 
on track and 
achieve  
Plan NDS

All milestones 
on track and 
improve on  
Plan NDS by 5%

5%

40.0%

41.0%

41.5%

Driving digital agenda  
Delivery of key strategic milestones  
in support of accelerating digital 
transformation through the Global 
Learning Platform (GLP) and progress  
in US higher education courseware  
total net digital sales (NDS) in 2017

Grow market share in our  
primary market  
US higher education courseware (25% of 
revenues) as measured by Management 
Practice Inc. (MPI)/American Association 
of Publishers (AAP) net sales for 2017

Overall

25%

Much of the savings will come from the 
simplificationofthetechnologyarchitecture
under TEP, which allows the increased use  
of shared service centres enabling us to  
standardise processes and reduce headcount.

Management are on track with digital 
transformation, delivering a strong performance 
on NDS, which grew by 9% in the year. There  
has been continued investment in the Global 
Learning Platform (GLP) and innovative product 
and future pipeline. A further 210 new 
institutions were signed to Inclusive Access 
(Direct Digital Access) in 2017, taking the total to 
over 500 institutions. During the year, over 1m 
course enrolments were delivered in this way.

Achieved US higher education courseware  
2017 market share of 41% as reported by MPI  
and in the upper half of the c40-41.5% range  
seenoverthelastfiveyears.

With management outperforming against some 
of the strategic targets set for 2017, and 
achievement against plan for others, the 
Committee felt overall that an on-target outcome 
was a fair result under the strategic measures  
for 2017. This translates to a pay-out of 25% of 
salary for the CEO and 21% of salary for the  
CFO as shown on the previous page.

Note:Ifanelementofjudgementwasrequiredtoassessachievementsthatwerenotcompletelyquantifiable,InternalAuditprovidedanindependentassessment 

to the Committee.

Long-term incentives awarded in 2017*

Oneofthesignificantchangesthatwemadein2017wastoreduce
the grant of long-term incentives made to the Executive Directors  
in the year by approximately 30%. This substantial reduction 
demonstrates a responsible approach to the operation of 
remuneration arrangements for our Executive Directors as the 
company goes through the current transformation of the business. 

The Remuneration Committee has decided that we will maintain the 
same approach for LTIP awards to be made in 2018. Therefore, the 
2018 awards will be made with the same face value as those in 2017. 
We have also reduced the proportion of these awards that will vest 
for threshold performance from 25% to 18% of the award.

Director

John Fallon

Coram Williams

Date of award

Vesting date Number of shares

Face value 

Face value  
(% of base salary)

Value for 
threshold 
performance (% of 
maximum)

Perfomance Period

11 September 17

11 September 17

1 May 20

1 May 20

366,000

£2,144,760

215,000

£1,259,900

275%

245%

18% 1 Jan 17–31 Dec 19

18% 1 Jan 17–31 Dec 19

Face value was determined using a share price of 586p (previous trading day closing price as at the date of grant).

The awards will vest on 1 May 2020 subject to the following performance conditions. Any shares which vest will be subject to an additional 
two-year holding period to 1 May 2022. 

Pearson plc Annual report and accounts 20172017 remuneration report

99

Details of the performance targets for the 2017 long-term incentive awards are set out in the tables below.

Earnings per share (EPS) (40%)

Return on invested capital (ROIC) (30%)

Relative total shareholder return (TSR) (30%)

Vesting schedule (% max)

Adjusted EPS for FY19

Vesting schedule (% max)

Adjusted ROIC for FY19

Vesting schedule (% max) Ranked position vs FTSE 100

15%

75%

100%

55p

62p

75p or above

15%

75%

100%

4.5%

5.5%

7.5% or above

25%

100%

Median

Upper quartile

Note 1: Straight-line vesting will occur in between the points shown, with no vesting for performance below threshold.

Note 2: Pearson’s total shareholder return performance is measured relative to the constituents of the FTSE 100 Index over the performance period.

Directors’ interests in shares and value of shareholdings

Shareholding guidelines 

Executive Directors are expected to build up a substantial 
shareholding in the company in line with the policy of encouraging 
widespread employee share ownership and to align further the 
interests of Executive Directors and shareholders. The target 
holding is 300% of salary for the Chief Executive and 200% of salary 
for the other Executive Directors. Shares that count towards these 
guidelines include any shares held unencumbered by an Executive 
Director, their spouse and/or dependent children plus any shares 
vested but held pending release under a share plan. Executive 
Directorshavefiveyearsfromthedateofappointmenttoreach 
the guideline. Once the guideline has been met, it is not retested, 
other than when shares are sold.

Witheffectfrom2018,shareholdingguidelinesforExecutive
Directors have been extended post-retirement. Executive Directors 
are required to retain half of the current guideline for a period of 
two years post-retirement in respect of shares vested from 
company incentive plans. 

The shareholding guidelines do not apply to the Chairman and 
Non-Executive Directors. However, a minimum of 25% of the basic 
Non-Executive Directors’ fee is paid in Pearson shares that the 
Non-Executive Directors have committed to retain for the period  
of their directorships.

Directors’ interests*

The share interests of the Directors and their connected persons are as follows:

Director

Chairman

Sidney Taurel

Executive Directors

John Fallon

Coram Williams

Non-Executive Directors

Elizabeth Corley

Vivienne Cox

Josh Lewis

Linda Lorimer

Harish Manwani

Tim Score

Lincoln Wallen

Current 
shareholding 
(ordinary shares)
at 31 Dec 17

Conditional shares 
at 31 Dec 17

Total number of 
ordinary and 
conditional shares 
at 31 Dec 17

Guideline (% 
salary)

Guideline met?

–

Yes

78,677

–

–

–

326,784

15,010

749,000

437,000

1,075,784

452,010

300%

200% n/a (see note 4)

8,066

5,263

11,033

6,977

14,151

17,285

4,423

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

Note 1: The current value of the Executive Directors’ shareholdings is based  
on the closing market value of Pearson shares of 725p on 1 March 2018 against 
base salaries at 31 December 2017. 

Note 2: Ordinary shares include both ordinary shares listed on the London Stock 
Exchange and American Depositary Receipts (ADRs) listed on the New York Stock 
Exchange.ThefiguresincludebothsharesandADRsacquiredbyindividuals
under the long-term incentive plan and any legacy share plans they might have 
participated in.

Note 3: Conditional shares means unvested shares which remain subject to 
performanceconditionsandcontinuingemploymentforapre-definedperiod. 

Note 4: CoramWilliamshasfiveyearsfromthedateofhisappointmentasan
Executive Director to reach the shareholding guideline. 

Note 5: There have been no changes in the interests of any director between  
31 December 2017 and 12 March 2018, being the latest practicable date prior  
to the publication of this report.

Section 4 Governance/Remuneration 
 
 
 
 
 
 
 
100

2017 remuneration report

Movements in Directors’ interests in share awards during 2017*

Plan

John Fallon

LTIP

Date  
of award

Vesting  
date

Number  
of shares  
as at  
1 Jan 2017

Awarded 

Released 

Lapsed 

Number of 
shares as at 
31 Dec 2017

Status

11 September 2017

1 May 2020

0

366,000

366,000

Outstanding subject to performance

3 May 2016

3 May 2019

383,000

383,000

Outstanding subject to performance

1 May 2015

1 May 2018

230,000

230,000

Lapses in 2018

Total

Coram Williams

613,000

366,000

0

230,000

749,000

LTIP

11 September 2017

1 May 2020

0

215,000

215,000

Outstanding subject to performance

3 May 2016

3 May 2019

222,000

222,000

Outstanding subject to performance

1 Aug 2015

1 Aug 2018

129,000

129,000

Lapses in 2018

Total

351,000

215,000

0

129,000

437,000

Note 1: Released means where shares have been transferred to participants.

Note 2: TSR is measured relative to the constituents of the FTSE World Media 
Index for 2015 and 2016 LTIP awards. For the LTIP awards granted in 2017,  
TSR is measured relative to the constituents of the FTSE 100.

Note 3: The performance targets for the 2015 award were not met and therefore 
this award will lapse in 2018.

Note 4: Coram Williams’ 2015 award was made on his appointment to the  
Board on 1 August 2015 and will vest three years from this date on 1 August 2018, 
subject to the same performance conditions and holding periods as for  
other Executives. 

Note 5: The share price did not reach the 2014 worldwide save for shares option 
priceof£8.112duringthematurityperiodsoJohnFallon’sawardexercisablein
2017 lapsed.

Performance targets for outstanding awards under the Long-Term Incentive Plan (LTIP)

The status of outstanding awards under the Long-Term Incentive Plan (LTIP) as described in the table above is set out in the following table.

Date of award

Share price  
on date  
of award

Vesting  
date

Performance 

measures Weighting

Performance 
 period

Payout at  
threshold

Payout at  
maximum

11 September 2017

586.0p 1 May 2020

Relative TSR

30% 1 Jan 2017 to 31 Dec 2019

25% at median

100% at upper quartile

3 May 2016

805.0p 3 May 2019

Relative TSR

1/6 1 Jan 2016 to 31 Dec 2018

25% at median

100% at upper quartile

ROIC

EPS

30%

40%

2019 15% for ROIC of 4.5%

100% for ROIC of 7.5%

2019

15% for EPS 55p

100% for EPS 75p

ROIC

EPS

1/3

1/2

2018 25% for ROIC of 5.5% 100% for ROIC of 6.7%

2018

25% for EPS 61.4p

100% for EPS 78.3p

Executive Directors’ retirement benefits and entitlements

DetailsoftheDirectors’pensionentitlementsandpension-relatedbenefitsduringtheyearareasfollows:

Director

John Fallon

Coram Williams

Note 1: The accrued pension at 31 December 2017 is the deferred pension  
to which the member would be entitled on ceasing pensionable service  
on 31 December 2017. It relates to the pension payable from the UK plan.  
Normal retirement age is 62. 

Note 2: Thevalueofdefinedbenefitovertheperiodcomprisesthedefined
benefitinputvalue,lessinflation,lessindividualcontribution.

Value of defined benefit 
over the period 
£000s

Other allowances in 
lieu of pension 
£000s

Total annual 
value in 2017 
£000s

Accrued pension 
at 31 Dec 17  
£000s

106

52

203

309

52

103

32

Note 3: Other allowances in lieu of pension represent the cash allowances paid  
in lieu of the previous FURBS arrangements. 

Note 4: Total annual value is the sum of the previous two columns and is 
disclosedinthesinglefigureofremunerationtable.

Pearson plc Annual report and accounts 20172017 remuneration report

101

Plans

John Fallon – The Pearson Group Pension Plan  
Accrual rate of 1/30th of pensionable salary per annum, restricted to 
theplanearningscap(£154,200perannumin2017/18).

In addition, he received a taxable and non-pensionable cash 
supplement (of 26% of salary) in lieu of the previous FURBS 
arrangement.Therearenoenhancedearlyretirementbenefits.

Johnattainedthemaximumserviceaccrualforthisbenefitwhenhe
reached20years’serviceinOctober2017.Witheffectfromthisdate
hehadaccruedabenefitoftwo-thirdsofhisfinalpensionablesalary
andnofurtherservice-relatedbenefitscanaccrueunderthePlan.
Basedonthe2017/2018earningscapof£154,200,hewillhave
accruedapensionof£102,800perannumatthistime.Whenthe
earnings cap under the Plan rules is increased in the future in line 
withincreasesintheUKretailpriceindex,hisfinalsalarypension
benefitwillincreaseaccordingly.

Chairman and Non-Executive Director remuneration*

Coram Williams – The Pearson Group Pension Plan  
Accrual rate of 1/60th of pensionable salary per annum, restricted  
totheplanearningscap(£154,200perannumin2017/18),with
continuous service with a service gap. There are no enhanced early 
retirementbenefits.

TheremunerationpaidtotheChairmanandNon-ExecutiveDirectorsinrespectofthefinancialyearsended31December2017and 
31 December 2016 are as follows: 

Director 
£000s

Salary/ 
basic fee

Committee 
chairmanship

Committee 
membership

Salary/ 
basic fee

Committee 
chairmanship

Committee 
membership

Sidney Taurel

500

Elizabeth Corley

Vivienne Cox

Josh Lewis

Linda Lorimer

Harish Manwani

Tim Score

Lincoln Wallen

Total

70

70

70

70

70

70

70

990

–

22

10

–

12

–

28

–

72

Taxable 
benefits

12

0

3

59

5

4

0

6

SID

–

–

22

–

–

–

–

–

2017

Total

512

112

126

144

102

85

113

97

–

20

21

15

15

11

15

21

500

70

70

70

70

70

70

70

118

22

89

1,291

990

Taxable 
benefits

16

0

3

10

4

3

3

3

SID

–

–

22

–

–

–

–

–

2016

Total

516

92

130

95

94

78

111

86

22

42

1,202

–

22

10

–

–

–

28

–

60

–

–

25

15

20

5

10

13

88

Note 1: Aminimumof25%oftheChairman’sandNon-ExecutiveDirectors’basicfeeispaidinshares,effectivefromthe2017AGMpolicyapproval. 

Note 2: Taxablebenefitsrefertotravel,accommodationandsubsistenceexpensesincurredwhileattendingBoardmeetingsduring2017thatwerepaidorreimbursed
by the company which are deemed by HMRC to be taxable in the UK. The amounts in the table above include the grossed-up cost of UK tax to be paid by the company 
onbehalfoftheDirectors.JoshLewis’staxpositionhaschangednowthathehasbeenanon-executivedirectorofPearsonformorethanfiveyears(asofMarch2016)
withaconsequentialincreaseinthetaxablevalueoftheexpensesheincursvisitingtheUKforboardmeetings.Assuch,thetaxablebenefitsfigureinthetableabove 
ismateriallyhigherthanlastyear’sfigureandthefiguresforothernon-executivedirectors.

Payments to former Directors

Executive Directors’ Non-Executive directorships

There were no payments made to former Directors in 2017.

Payments for loss of office

Therewerenopaymentsforlossofofficemadetooragreedfor
Directors in 2017.

Coram Williams is engaged as a NED of Guardian Media Group plc. 
Hereceivedfeesof£37,750during2017inrespectofthisrole.His
currentremunerationisattherateof£39,000p.a.since1April2017
when became chair of the audit committee. In accordance with our 
policy, Coram is permitted to retain these fees.

Historical performance and remuneration

Total shareholder return performance

We set out on the next page Pearson’s total shareholder return (TSR) 
performance relative to the FTSE All-Share index on an annual basis 
over the nine-year period 2008 to 2017. This comparison has been 
chosen because the FTSE All-Share represents the broad market 
index within which Pearson shares are traded. TSR is the measure  
of the returns that a company has provided for its shareholders, 
reflectingsharepricemovementsandassumingreinvestmentof
dividends (source: Datastream). 

In accordance with the reporting regulations, this section also 
presentsPearson’sTSRperformancealongsidethesinglefigure 
of total remuneration for the CEO over the last nine years and a 
summary of the variable pay outcomes relative to the prevailing 
maximum at the time. 

Section 4 Governance/Remuneration 
102

2017 remuneration report

Total shareholder return £ 

Pearson TSR
FTSE All-share TSR

300

250

200

150

100

50

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

CEO remuneration

Total remuneration  
(singlefigure,£000s)

Annual incentive  
(% of maximum) 

Long-term incentive  
(% of maximum) 

Marjorie Scardino

John Fallon

6,370

8,466

8,340 

5,330 

1,727

1,895

1,263

1,518

1,758

91.3% 

92.1% 

75.7%

24.2% 

 34.3%

50.5%

Nil

24.4%

44.4%

80.0%

97.5% 

68.3% 

36.7% 

Nil 

Nil

Nil

Nil

Nil

Annual incentive is the actual annual incentive received by the incumbent as a percentage of maximum opportunity.

Long-term incentiveisthepayoutofperformance-relatedrestrictedsharesundertheLTIPwheretheyearshownisthefinalyearoftheperformanceperiodfor 
thepurposesofcalculatingthesingletotalfigureofremuneration.

Total remunerationisasreflectedinthesingletotalfigureofremunerationtable.

John Fallon’s total remuneration opportunity is lower than that of the previous incumbent. Variable payouts under the annual and Long-Term Incentive Plans  
reflectperformancefortherelevantperiods.

Comparative information

The following information is intended to provide additional context 
regarding the total remuneration for Executive Directors. 

Change in CEO remuneration 2016/17

Relative percentage change in remuneration for CEO

The following table sets out the change between 2016 and 2017  
in three elements of remuneration for the CEO, in comparison with 
the average for all employees. While the Committee reviews base 
pay for the CEO relative to the broader employee population, 
benefitsaredrivenbylocalpracticesandeligibilityisdetermined 
by level and individual circumstances which do not lend themselves 
to comparison. 

Base salary

Allowances and benefits

Annual incentives

 no change

47% (see note 1)

 82%

Change in employee remuneration 2016/17

Base salary

Allowances and benefits

Annual incentives

 2%

 5%

45% (see note 2)

Note 1: TheabovepercentagesrelatingtotheCEOreflectthefiguresasshown 
inthesinglefiguretableonpage96.Iftheriskbenefitsareexcludedfromthe
allowancesandbenefitsfigurefor2016(seethenotestothesinglefiguretable 
on page 96), the relevant percentage would be -10%.

Note 2: Thefiguresforallemployeesreflectaveragesalariesandaverage
employee numbers each year at constant exchange rates. The change in annual 
incentivesisanaggregatefigurewhichincludesallincentivearrangements
across the company, including sales incentives. The equivalent year-on-year 
figureforthestaffannualincentiveplanforthoseeligiblein2017was+127%.

Pearson plc Annual report and accounts 20172017 remuneration report

103

Relative importance of pay spend

The Remuneration Committee in 2017

The Committee considers Directors’ remuneration in the context of 
thecompany’sallocationanddisbursementofresourcestodifferent
stakeholders.Inparticular,wechoseoperatingprofitbecausethis 
is a measure of our ability to reinvest in the company. We include 
dividends because these constitute an important element of our 
return to shareholders.

Role

Name

Title

Chairman

Elizabeth Corley

Josh Lewis

Tim Score

Independent  
Non-Executive Directors

Sidney Taurel

Chairman of the Board

Change

Internal attendeesJohn Fallon

Chief Executive

All figures in £ millions

Adjustedoperatingprofit

Dividends 

2017

576

318

2016

635

424

Total wages and salaries 

1,567

1,661

£m 

-59

-106

-94

%

-9%

-25%

-6%

Note 1: Adjustedoperatingprofitisassetoutinthefinancialstatements.

Note 2: Wages and salaries include continuing operations only and include 
Directors. Average employee numbers for continuing operations for 2017  
were 30,339 (2016: 32,719). Further details are set out in note 5 to the  
financialstatementsonp138.

Dilution and use of equity

Pearson can use existing shares bought in the market, treasury 
shares or newly issued shares to satisfy awards under the 
company’s various share plans. For restricted stock awards under 
the LTIP, the company would normally expect to use existing shares.

There are limits on the amount of new-issue equity we can use.  
In any rolling ten-year period, no more than 10% of Pearson equity 
will be issued, or be capable of being issued, under all Pearson’s 
share plans, and no more than 5% of Pearson equity will be issued, 
or be capable of being issued, under Executive or discretionary 
plans. The headroom available for all Pearson plans, executive or 
discretionary, and shares held in trust is as follows:

Headroom 

All Pearson plans 

Executive or discretionary plans 

Shares held in trust 

2017

8.4%

5%

4.3%

Coram Williams

ChiefFinancialOfficer

Melinda Wolfe

Kate Bishop

Chief Human Resources 
Officer(toMay2017)

Interim Chief Human 
ResourcesOfficer 
(from June 2017)

Stuart Nolan

SVP, Reward

Stephen Jones

Company Secretary

External advisers Willis Towers Watson  

(to June 2017)

Deloitte LLP (appointed  
in July 2017)

Sidney Taurel was a member of the Committee throughout 2017  
as permitted under the UK Corporate Governance Code.

Advisers to the Remuneration Committee

During 2017, the Remuneration Committee undertook a formal 
tender process, the outcome of which resulted in Deloitte LLP  
being appointed as independent Remuneration Committee advisers 
in July 2017. Deloitte LLP supplied the Committee with advice on 
current market trends and developments, incentive plan design  
and target setting, investor engagement and other general 
executive remuneration matters. In respect of their services to  
the Committee, Deloitte LLP were paid fees, which were charged  
onatimespentbasis,of£165,000.DeloitteLLPwerefounding
members of the Remuneration Consultants’ Group and adhere  
to its code of conduct.

During the year, Deloitte LLP also provided Pearson PLC with certain 
tax and other advisory and consultancy services.

The Committee also received advice from Willis Towers Watson, 
which supplied survey data and advice on market trends, long-term 
incentives and other general remuneration matters. During the year, 
Willis Towers Watson was paid fees for advice to the Committee, 
whichwerechargedonatimespentbasis,of£87,000.WillisTowers
Watsonalsoadvisedthecompanyonhealthandwelfarebenefitsin
the US and provided consulting advice directly to certain Pearson 
operating companies. 

TheCommitteeremainssatisfiedthatadviceprovidedby 
both Deloitte LLP and Willis Towers Watson was objective and 
independent and that the provision of other services in no way 
compromised their independence. 

Section 4 Governance/Remuneration104

2017 remuneration report

Remuneration Committee meeting focus during 2017

Area of 
responsibility

Market

Performance

Activities

Noted Willis Towers Watson’s  
and subsequently Deloitte’s 
overview of the current 
remuneration and  
governance environment.

Received input from the Audit 
Committee, Internal Audit and 
from management on the 
financialperformanceofthe
business and progress against 
strategic measures. Received 
input from Investor Relations on 
market consensus expectations.

Implementation Reviewed and approved a  
pay freeze for 2017 for the 
Executive Directors and annual 
salary increases for Pearson 
executive management and 
senior leaders. 

Received a number of updates  
on changes to the corporate 
governance environment for 
executive compensation.

Noted and reviewed the status  
of outstanding long-term 
incentive awards based on the 
current view of likely Pearson 
financialperformance.

Reviewed the approach to  
the Annual Incentive Plan for 
Pearson executive management 
and the Management Incentive 
Plan for senior leaders.

Noted and reviewed the status  
of the 2016–2017 talent retention 
arrangements and impact on 
voluntary turnover.

Reviewed and approved 2016 
annual incentive plan payouts  
for the Executive Directors, 
Pearson executive management 
and senior leaders.

Reviewed and approved 2017 
individual annual incentive 
opportunities for the Executive 
Directors and Pearson  
Executive management.

Reviewed and approved 2017 
Pearson annual incentive plan 
targets including a detailed 
reviewoffinancialand 
non-financialtargets.

Approved nil payout under 2014 
long-term incentive plan awards.

Reviewed and approved 2017 
long-term incentive awards  
for the Executive Directors  
and Pearson executive 
management, including the 
quantum of awards.

Noted 2017 long-term incentive 
awards for senior leaders and 
managers below Pearson 
executive management 

Noted remuneration packages  
for new appointments to the 
Pearson executive management 
team and termination 
arrangements for leavers

Noted the deployment of  
2016-17 retention arrangements 
andeffectivenessofthe
arrangements in the retention  
of critical talent.

Considered shareholder feedback 
and market consensus for  
setting 2017 long-term incentive 
performance conditions.  
Further consideration of  
investor feedback and experience 
prior to granting of awards. 

Governance

Noted the activity of the  
standing Committee of the  
Board in relation to the operation 
of the company’s equity-based 
reward programmes.

Noted company’s use of equity 
for employee share plans.

Conducted an evaluation of  
the Committee’s performance.

Conducted a formal process  
to review the provision of  
external independent advice  
to the Committee.

Policy

Considered the Director’s 
Remuneration Policy for approval 
by shareholders at the 2017 AGM.

Disclosure and 
engagement

Reviewedandreconfirmedthe
operation of the Policy for 2018.

Considered feedback from 
Committee Chairman’s  
meetings with key shareholders 
and proxy bodies during 2017.

Reviewed and approved 2016 
Directors’ remuneration report

Noted shareholder feedback  
on 2016 Directors’  
remuneration report.

Reviewed 2017 Annual  
General Meeting season, 
shareholder voting and 
engagement strategy.

Noted template and outline  
of 2017 Directors’ remuneration 
report and shareholder 
engagement strategy.

Pearson plc Annual report and accounts 20172017 remuneration report

105

Terms of reference

Committee evaluation

The Committee’s full charter and terms of reference are available  
on the Governance page of the company’s website. A summary of 
the Committee’s responsibilities is set out below.

Committee responsibilities:

Determine and review policy

Determine and regularly review the remuneration policies for  
the Executive Directors, the presidents and other members of the 
Pearson Executive management (who report directly to the CEO), 
and overview the approach for the senior leadership group.  
These policies include base salary, annual and long-term incentives, 
pensionarrangements,anyotherbenefitsandtermination 
of employment.

Shareholder engagement

Ensure the company maintains an appropriate level of engagement 
with its shareholders and shareholder representative bodies in 
relation to the remuneration policy and its implementation.

Review and approve implementation

Regularly review the implementation and operation of the 
remuneration policy for Executive management and approve  
theindividualremunerationandbenefitspackagesofthe 
Executive Directors.

Approve performance related plans

Approve the design of, and determine targets for, any performance- 
related pay plans operated by the Group for Pearson Executive 
management and approve the total payments to be made under 
such plans.

Review long-term plans

Review the design of the company’s long-term incentive and other 
share plans operated by the Group and where relevant recommend 
such plans for approval by the Board and shareholders.

Set termination arrangements

Adviseanddecideongeneralandspecificarrangements 
in connection with the termination of employment of  
Executive Directors.

Review targets

Review and approve corporate goals and objectives relevant to 
Executive Directors’ remuneration and evaluate the Executive 
Directors’ performance in light of those goals and objectives.

Determine Chairman’s remuneration

Delegated responsibility for determining the remuneration and 
benefitspackageoftheChairmanoftheBoard.

Appoint remuneration consultants

Appoint and set the terms of engagement for any remuneration 
consultants who advise the Committee and monitor the cost of  
such advice.

In 2017, the Committee evaluation was undertaken by Heidrick & 
Struggles JCA Group as part of the wider board evaluation process. 
TheresponsesillustratedaneffectiveCommittee,whichusesits
time well and has an appropriate focus on the key issues. The key 
findingswere:

TheCommitteeisseentobeworkingeffectivelyonthewhole, 
led well by its Chair with an appropriate agenda and a strong  
work ethic from each member of the Committee.

  Meetings are run well and in a disciplined manner.

  Succession for the role of Committee chair should be borne  
in mind with future Non-Executive Director appointments, 
although this is not immediately pressing.

  Some consideration might be given to ensuring there is minimal 
duplication with other Committees (e.g. gender pay could fall under 
both Reputation & Responsibility Committee and the 
Remuneration Committee depending on the outcomes of the  
UK Corporate Governance Code review), or how duplication will  
be handled so as not to create any unnecessary work.

Voting at the 2017 AGM

The following table summarises the details of votes cast in respect 
of the remuneration resolutions at the 2017 AGM. 

% of votes cast for

% of votes cast 
against

Votes withheld

2017 Remuneration 
Policy vote

68.8% 
(404,615,934)

31.2% 
(183,100,737)

Annual remuneration 
votes

34.4% 
(202,512,759)

65.6% 
(385,996,157)

43,738,267

42,945,685

Following the 2017 AGM result, as part of our commitment to an 
ongoing dialogue, we have continued to engage actively with our 
investors to seek feedback on the reasons for the voting outcome.  
A number of our shareholders believed that there was a disconnect 
betweenpayandperformancefor2016andthiswasreflectedin 
the voting outcome on the resolutions on remuneration. Since last 
year’s AGM, Pearson has sought to address this in a number of ways 
that are explained in the remuneration overview section of this 
report. We appreciate and have acknowledged that feedback and 
are grateful to those shareholders who engaged with us. 

The Directors’ remuneration report has been approved by the 
Board on 14 March 2018 and signed on its behalf by:

Elizabeth Corley  
Chairman of Remuneration Committee

Section 4 Governance/Remuneration106

Additional disclosures

Pages 62–109 of this document comprise the Directors’ report  
for the year ended 31 December 2017.

Set out below is other statutory and regulatory information  
that Pearson is required to disclose in its Directors’ report. 

Going concern

The Directors have made an assessment of the Group’s ability  
to continue as a going concern and consider it appropriate to  
adopt the going concern basis of accounting. 

Viability statement

As set out on p60, the Board has also reviewed the prospects  
of Pearson over the three-year period to December 2020 taking 
account of the company’s strategic plans, a ‘severe but plausible’ 
downside case and further stress testing based on the principal 
risks set out on p50–60. 

Based on the results of these procedures, and considering the 
company’s strong balance sheet, the Directors have a reasonable 
expectation that Pearson will be able to continue in operation and 
meet its liabilities as they fall due over the three-year period ending 
December 2020. Further details of the Group’s liquidity are shown  
in Financial review (see p34–40).

Share capital

Details of share issues and cancellations are given in note 27 to  
the consolidated financial statements on p170. The company has  
a single class of shares which is divided into ordinary shares of 25p 
each. The ordinary shares are in registered form. As at 31 December 
2017, 802,053,752 ordinary shares were in issue. At the AGM held  
on 5 May 2017, the company was authorised, subject to certain 
conditions, to acquire up to 82,258,685 ordinary shares by market 
purchase. Shareholders will be asked to renew this authority at  
the AGM on 4 May 2018. 

Share buyback

In July, we announced the sale of a 22% stake in Penguin Random 
House to Bertelsmann and recapitalisation of the business, 
generating total net proceeds of approximately $1bn. 

The partial divestment of our stake in Penguin Random House  
was in line with our strategy for simplification and allowed us  
to crystallise some of the significant shareholder value created 
through our successful partnership with Bertelsmann over the  
prior four years. 

We have set out clear capital allocation priorities as follows:

In line with those priorities, the Board decided that we would use the 
proceeds from the transaction to maintain a strong balance sheet 
and invest in our business in addition to returning £300m of surplus 
capital to shareholders following the closing of the transaction.

The Board considered investor views on preferred methods of cash 
return, the amount being returned and other factors and concluded 
a share buyback was the most appropriate methodology to return 
that capital to our shareholders at that time.

We launched a £300m share buyback, beginning on 18 October 
2017 and completed the programme on 16 February 2018 
repurchasing a total of 42,835,577 shares at an average price of 
700p. The reduction in average shares outstanding as a result of  
the buyback increased 2017 adjusted earnings per share (EPS) by  
less than 1%, but will have a larger impact on 2018 adjusted EPS.

Major shareholders

Information provided to the company pursuant to the Financial 
Conduct Authority’s Disclosure and Transparency Rules (DTR) is 
published on a Regulatory Information Service and on the 
company’s website.

As at 31 December 2017, the company had been notified under  
DTR 5 of the following holders of significant voting rights in  
its shares.

Schroders plc

Silchester International Investors LLP

Lindsell Train Limited

Ameriprise Financial, Inc. and its group

Libyan Investment Authority1

Number  
of voting  
rights

Percentage  
as at date of 
notification

108,691,682

89,160,115

41,393,237

41,236,375

24,431,000

13.63%

11.18%

5.17%

5.02%

3.01%

1.  Based on notification to the Company dated 7 June 2010. We have been 

notified of no change to this holding since that date. Assets belonging to,  
or owned, held or controlled on 16 September 2011 by the Libyan Investment 
Authority and located outside Libya on that date, are frozen in accordance 
with Article 5(4) of Regulation 2016/44 of the Council of the European Union.

Between 31 December 2017 and 14 March 2018, being the latest 
practicable date before the publication of this report,  the company 
received further notifications under DTR 5, with the most recent 
positions being as follows: 

 Schroders plc disclosed a holding of 14.04%

  Silchester International Investors LLP disclosed a holding  
of 11.14%.

1.  Maintaining a strong balance sheet and solid investment  

Annual General Meeting

grade credit ratings through an appropriate capital structure. 
Accordingly, we intend to maintain a year end net debt/EBITDA  
of less than 1.5x 

2.  Simplifying our portfolio and investing in the business to  

drive sustainable organic growth 

3.  Delivering shareholder returns through a sustainable and 
progressive dividend policy, returning surplus cash to 
shareholders where appropriate through buybacks or  
special dividends. 

The notice convening the AGM, to be held at 12 noon on  
Friday 4 May 2018 at IET London, 2 Savoy Place, London  
WC2R 0BL, is contained in a circular to shareholders to be  
dated 28 March 2018.

Registered auditors

In accordance with section 489 of the Act, a resolution proposing  
the reappointment of PricewaterhouseCoopers LLP as auditors  
to the company will be proposed at the AGM, at a level  
of remuneration to be agreed by the Audit Committee. 

Pearson plc Annual report and accounts 2017Additional disclosures

107

Amendment to Articles of Association

Voting at general meetings

Any amendments to the Articles of Association of the company  
(the Articles) may be made in accordance with the provisions of  
the Act by way of a special resolution.

Rights attaching to shares

The rights attaching to the ordinary shares are defined in the 
Articles. A shareholder whose name appears on the company’s 
register of members can choose whether his/her shares are 
evidenced by share certificates (i.e. in certificated form) or held 
electronically (i.e. uncertificated form) in CREST (the electronic 
settlement system in the UK).

Subject to any restrictions below, shareholders may attend  
any general meeting of the company and, on a show of hands,  
every shareholder (or his/her representative) who is present at  
a general meeting has one vote on each resolution and, on a poll, 
every shareholder (whether an individual or a corporation) present 
in person or by proxy shall have one vote for every 25p of nominal 
share capital held. A resolution put to the vote at a general meeting 
is decided on a show of hands unless before, or on the declaration  
of the result of, a vote on a show of hands, a poll is demanded. A poll 
can be demanded by the Chairman of the meeting, or by at least 
three shareholders (or their representatives) present in person  
and having the right to vote, or by any shareholders (or their 
representatives) present in person having at least 10% of the total 
voting rights of all shareholders, or by any shareholders (or their 
representatives) present in person holding ordinary shares on which 
an aggregate sum has been paid up of at least 10% of the total sum 
paid up on all ordinary shares. At this year’s AGM, voting will again 
be conducted on a poll, consistent with best practice.

Shareholders can declare a final dividend by passing an ordinary 
resolution but the amount of the dividend cannot exceed the 
amount recommended by the Board. The Board can pay interim 
dividends on any class of shares of the amounts and on the dates 
and for the periods they decide. In all cases the distributable profits 
of the company must be sufficient to justify the payment of the 
relevant dividend.

The Board may, if authorised by an ordinary resolution of the 
shareholders, offer any shareholder the right to elect to receive  
new ordinary shares, which will be credited as fully paid, instead  
of their cash dividend.

Any dividend which has not been claimed for 12 years after it 
became due for payment will be forfeited and will then belong  
to the company, unless the Directors decide otherwise.

If the company is wound up, the liquidator can, with the sanction  
of a special resolution passed by the shareholders, divide among  
the shareholders all or any part of the assets of the company and 
he/she can value assets and determine how the division shall be  
carried out as between the shareholders or different classes of 
shareholders. The liquidator can also, with the same sanction, 
transfer the whole or any part of the assets to trustees upon  
such trusts for the benefit of the shareholders.

Any form of proxy sent by the shareholders to the company in 
relation to any general meeting must be delivered to the company 
(via its registrars), whether in written or electronic form, not less 
than 48 hours before the time appointed for holding the meeting  
or adjourned meeting at which the person named in the 
appointment proposes to vote.

The Board may decide that a shareholder is not entitled to attend or 
vote either personally or by proxy at a general meeting or to exercise 
any other right conferred by being a shareholder if he/she or any 
person with an interest in shares has been sent a notice under 
section 793 of the Act (which confers upon public companies the 
power to require information with respect to interests in their voting 
shares) and he/she or any interested person failed to supply the 
company with the information requested within 14 days after 
delivery of that notice. The Board may also decide, where the 
relevant shareholding comprises at least 0.25% of the nominal  
value of the issued shares of that class, that no dividend is payable  
in respect of those default shares and that no transfer of any  
default shares shall be registered.

Pearson operates an employee benefit trust to hold shares,  
pending employees becoming entitled to them under the company’s 
employee share plans. There were 5,993,536 shares held as at  
31 December 2017. The trust has an independent trustee which  
has full discretion in relation to the voting of such shares. A dividend 
waiver operates on the shares held in the trust. 

Pearson also operates two nominee shareholding arrangements 
which hold shares on behalf of employees. There were 2,561,000 
shares held in the Sharestore account and 432,375 shares held in  
the Global Nominee account as at 31 December 2017. The beneficial 
owners of shares held in Sharestore are invited to submit voting 
instructions online at www.shareview.co.uk and Global Nominee 
participants are invited to submit voting instructions by e-mail to 
nominee@equiniti.com. If no instructions are given by the beneficial 
owner by the date specified, the trustees holding these shares will 
not exercise the voting rights.

Transfer of shares

The Board may refuse to register a transfer of a certificated share 
which is not fully paid, provided that the refusal does not prevent 
dealings in shares in the company from taking place on an open  
and proper basis. The Board may also refuse to register a transfer  
of a certificated share unless: (i) the instrument of transfer is lodged, 
duly stamped (if stampable), at the registered office of the company 
or any other place decided by the Board, and is accompanied by the 
certificate for the share to which it relates and such other evidence 
as the Board may reasonably require to show the right of the 
transferor to make the transfer; (ii) it is in respect of only one class  
of shares; and (iii) it is in favour of not more than four transferees.

Transfers of uncertificated shares must be carried out using  
CREST and the Board can refuse to register a transfer of an 
uncertificated share in accordance with the regulations governing 
the operation of CREST.

Section 4 Governance/Additional disclosures108

Additional disclosures

Variation of rights

If at any time the capital of the company is divided into different 
classes of shares, the special rights attaching to any class may be 
varied or revoked either:

(i) With the written consent of the holders of at least 75% in nominal 
value of the issued shares of the relevant class or

Notwithstanding the provisions of the Articles, the Board has 
resolved that all Directors should offer themselves for re-election 
annually, in accordance with the Code.

The company may by ordinary resolution remove any Director 
before the expiration of his/her term of office. In addition, the  
Board may terminate an agreement or arrangement with any 
Director for the provision of his/her services to the company.

(ii) With the sanction of a special resolution passed at a separate 
general meeting of the holders of the shares of the relevant class.

Powers of the Directors

Without prejudice to any special rights previously conferred on the 
holders of any existing shares or class of shares, any share may be 
issued with such preferred, deferred or other special rights, or such 
restrictions, whether in regard to dividend, voting, return of capital 
or otherwise as the company may from time to time by ordinary 
resolution determine.

Subject to the Articles, the Act and any directions given by special 
resolution, the business of the company will be managed by the 
Board who may exercise all the powers of the company, including 
powers relating to the issue and/or buying back of shares by the 
company (subject to any statutory restrictions or restrictions 
imposed by shareholders in general meeting).

Appointment and replacement of Directors

Significant agreements 

The Articles contain the following provisions in relation to Directors:

Directors shall be no less than two in number. Directors may be 
appointed by the company by ordinary resolution or by the Board.  
A Director appointed by the Board shall hold office only until the 
next AGM and shall then be eligible for reappointment, but shall  
not be taken into account in determining the Directors or the 
number of Directors who are to retire by rotation at that meeting. 
The Board may from time to time appoint one or more Directors to 
hold Executive office with the company for such period (subject to 
the provisions of the Act) and upon such terms as the Board may 
decide and may revoke or terminate any appointment so made.

The Articles provide that, at every AGM of the company, at least 
one-third of the Directors shall retire by rotation (or, if their number 
is not a multiple of three, the number nearest to one-third). The first 
Directors to retire by rotation shall be those who wish to retire and 
not offer themselves for re-election. Any further Directors so to 
retire shall be those of the other Directors subject to retirement  
by rotation who have been longest in office since they were last 
re-elected but, as between persons who became or were last 
re-elected on the same day, those to retire shall (unless they 
otherwise agree among themselves) be determined by lot.  
In addition, any Director who would not otherwise be required  
to retire shall retire by rotation at the third AGM after they  
were last re-elected.

The following significant agreements contain provisions entitling  
the counterparties to exercise termination or other rights in the 
event of a change of control of the company:

Under the $1,750,000,000 revolving credit facility agreement  
dated August 2014 which matures in August 2021 between,  
among others, the company, Barclays Bank plc (Agent) and  
the banks and financial institutions named therein as lenders  
(the Facility), any such bank may, upon a change of control of the 
company, require its outstanding advances, together with accrued 
interest and any other amounts payable in respect of such Facility, 
and its commitments, to be cancelled, each within 60 days of 
notification to the banks by the Agent. For these purposes, a ‘change 
of control’ occurs if the company becomes a subsidiary of any other 
company, or one or more persons acting either individually or in 
concert obtains control (as defined in section 1124 of the 
Corporation Tax Act 2010) of the company.

Shares acquired through the company’s employee share plans  
rank pari passu with shares in issue and have no special rights.  
For legal and practical reasons, the rules of these plans set out  
the consequences of a change of control of the company.

Pearson plc Annual report and accounts 2017Additional disclosures

109

Other statutory information

Other information that is required by the Companies Act 2006  
(the Act) to be included in the Directors’ report, and which is 
incorporated by reference, can be located as follows:

Summary disclosures index

Dividend recommendation

See more

p35 

Financial instruments and financial risk management

p156–158

Important events since year end

Future development of the business

Research and development activities 

Employment of disabled persons 

Employee involvement

Greenhouse gas emissions

p40

p8–32

p22–23

p28

p25–28

p29

With the exception of the dividend waiver described on p107,  
there is no information to be disclosed in accordance with  
Listing Rule 9.8.4.

The Audit Committee is also available to advise the Board on  
certain aspects of the report, to enable the Directors to fulfil  
their responsibility in this regard. The Directors consider that the 
annual report and accounts, taken as a whole, is fair, balanced  
and understandable and provides the information necessary for 
shareholders to assess the company’s position and performance, 
business model and strategy. 

The Directors also confirm that, for each Director in office at the  
date of this report:

  So far as the Director is aware, there is no relevant audit 
information of which the Group and company’s auditors  
are unaware

  They have taken all the steps that they ought to have taken as 
Directors in order to make themselves aware of any relevant  
audit information and to establish that the Group and the 
company’s auditors are aware of that information.

Directors in office

No political donations or contributions were made or expenditure 
incurred by the company or its subsidiaries during the year.

The following Directors were in office during the year and up until 
signing of the financial statements:

Fair, balanced and understandable reporting and disclosure  
of information

As required by the Code, we have established arrangements to 
ensure that all information we report to investors and regulators  
is fair, balanced and understandable. A process and timetable for 
the production and approval of this year’s report was agreed by  
the Board at its meeting in December 2017. The full Board then had 
opportunity to review and comment on the report as it progressed.

Representatives from financial reporting, corporate affairs, 
company secretarial, legal and internal audit, compliance and risk 
are involved in the preparation and review of the annual report  
to ensure a cohesive and balanced approach and, as with all of  
our financial reporting, our Verification Committee conducts  
a thorough verification of narrative and financial statements.  
We also have procedures in place to ensure the timely release of 
inside information, through our Market Disclosure Committee.

E P L Corley

V Cox

J J Fallon

S J Lewis

L K Lorimer

H Manwani

T Score

S Taurel

L Wallen

C Williams

M M Lynton (appointed 1 February 2018)

The Directors’ report has been approved by the Board on 14 March 
2018 and signed on its behalf by:

Stephen Jones 
Company Secretary

Section 4 Governance/Additional disclosures110

Statement of Directors’ responsibilities

Each of the Directors, whose names and functions are listed on  
p64–65, confirms that, to the best of their knowledge:

  The Group financial statements, which have been prepared  
in accordance with IFRSs as adopted by the European Union,  
give a true and fair view of the assets, liabilities, financial position 
and profit of the Group 

  The strategic report contained in the annual report includes a fair 
review of the development and performance of the business and 
the position of the Group and company, together with a description 
of the principal risks and uncertainties that it faces.

This responsibility statement has been approved by the Board  
on 14 March 2018 and signed on its behalf by: 

Coram Williams  
Chief Financial Officer

Statement of Directors’ responsibilities 

The Directors are responsible for preparing the annual report  
and the financial statements in accordance with applicable law  
and regulation.

Company law requires the Directors to prepare financial statements 
for each financial year. Under that law the Directors have prepared 
the Group and company financial statements in accordance with 
International Financial Reporting Standards (IFRSs) as adopted by 
the European Union. Under company law the Directors must not 
approve the financial statements unless they are satisfied that they 
give a true and fair view of the state of affairs of the Group and 
company and of the profit or loss of the Group and company for  
that period. In preparing the financial statements, the Directors  
are required to:

  Select suitable accounting policies and then apply  
them consistently

  State whether applicable IFRSs as adopted by the European  
Union have been followed for the Group and company financial 
statements, subject to any material departures disclosed and 
explained in the financial statements

  Make judgements and accounting estimates that are reasonable 
and prudent

  Prepare the financial statements on the going concern basis  
unless it is inappropriate to presume that the Group and  
company will continue in business.

The Directors are responsible for keeping adequate accounting 
records that are sufficient to show and explain the Group and 
company’s transactions and disclose with reasonable accuracy  
at any time the financial position of the Group and company  
and enable them to ensure that the financial statements and the 
Directors’ Remuneration Report comply with the Companies Act 
2006 and, as regards the group financial statements, Article 4 of  
the IAS Regulation.

The Directors are also responsible for safeguarding the assets of  
the Group and company and hence for taking reasonable steps  
for the prevention and detection of fraud and other irregularities.

The Directors are responsible for the maintenance and integrity  
of the company’s website. Legislation in the United Kingdom 
governing the preparation and dissemination of financial 
statements may differ from legislation in other jurisdictions.

Pearson plc Annual report and accounts 2017Section 5 Financial statements

111
111

Financial 
Financial 
statements
statements

In this section

Consolidated financial statements

159 20 Intangible assets – pre-publication

112  Independent auditor’s report to the 

159 21 Inventories

members of Pearson plc 

118 Consolidated income statement 

119  Consolidated statement of  
comprehensive income 

120 Consolidated balance sheet 

122  Consolidated statement of changes  

in equity 

160 22 Trade and other receivables

161 23  Provisions for other liabilities  

and charges

161 24 Trade and other liabilities
162 25  Retirement benefit and other  

post-retirement obligations

168 26 Share-based payments

123 Consolidated cash flow statement 

170 27 Share capital and share premium

Notes to the consolidated financial statements

171 29 Other comprehensive income

170 28 Treasury shares

124

132

136

136

138

138

139

141

143

1 Accounting policies

2 Segment information

3 Restructuring costs

4 Operating expenses

5 Employee information

6 Net finance costs

7 Income tax

8 Earnings per share

9 Dividends

143 10 Property, plant and equipment

144 11 Intangible assets
148 12  Investments in joint ventures  

and associates

150 13 Deferred income tax

151 14 Classification of financial instruments

153 15 Other financial assets

153 16 Derivative financial instruments
154 17  Cash and cash equivalents  

(excluding overdrafts)

155 18 Financial liabilities – borrowings

156 19 Financial risk management

172 30 Business combinations

172 31 Disposals including business closures

173 32 Held for sale

174 33 Cash generated from operations

175 34 Contingencies

176 35 Commitments

176 36 Related party transactions

177 37 Events after the balance sheet date

177 38 Accounts and audit exemptions

Company financial statements

178 Company balance sheet 

179 Company statement of changes in equity 

180 Company cash flow statement 

181 Notes to the company financial statements 

190  Five-year summary 

192  Financial key performance indicators 

196 Shareholder information

112

Independent auditor’s report to the members  
of Pearson plc

Report on the audit of the financial statements

Independence

Our opinion

In our opinion, Pearson Plc’s Group financial statements and  
parent company financial statements (the “financial statements”):
  give a true and fair view of the state of the Group’s and of the 
parent company’s affairs as at 31 December 2017 and of the 
Group’s profit and the Group’s and the parent company’s cash 
flows for the year then ended;
  have been properly prepared in accordance with IFRSs as adopted 
by the European Union and, as regards the parent company’s 
financial statements, as applied in accordance with the provisions 
of the Companies Act 2006; and
  have been prepared in accordance with the requirements of  
the Companies Act 2006 and, as regards the Group financial 
statements, Article 4 of the IAS Regulation.

We have audited the financial statements, included within  
the Annual Report and accounts (the “Annual Report”), which 
comprise: the Group and parent company balance sheets as at  
31 December 2017; the Group’s income statement and statement of 
comprehensive income, the Group and parent company statements 
of cash flows, and the Group and parent company statements of 
changes in equity for the year then ended; and the notes to the 
financial statements, which include a description of the significant 
accounting policies.

Our opinion is consistent with our reporting to the Audit Committee.

Basis for opinion

We conducted our audit in accordance with International  
Standards on Auditing (UK) (“ISAs (UK)”) and applicable law.  
Our responsibilities under ISAs (UK) are further described in the 
Auditors’ responsibilities for the audit of the financial statements 
section of our report. We believe that the audit evidence we  
have obtained is sufficient and appropriate to provide a basis  
for our opinion.

We remained independent of the Group in accordance with the 
ethical requirements that are relevant to our audit of the financial 
statements in the UK, which includes the FRC’s Ethical Standard, as 
applicable to listed public interest entities, and we have fulfilled our 
other ethical responsibilities in accordance with these requirements.

To the best of our knowledge and belief, we declare that non-audit 
services prohibited by the FRC’s Ethical Standard were not provided 
to the Group or the parent company.

Other than those disclosed in note 4 to the financial statements,  
we have provided no non-audit services to the Group or the parent 
company in the period from 1 January 2017 to 31 December 2017.

The scope of our audit

As part of designing our audit, we determined materiality and 
assessed the risks of material misstatement in the financial 
statements. In particular, we looked at where the directors made 
subjective judgements, for example in respect of significant 
accounting estimates that involved making assumptions and 
considering future events that are inherently uncertain. 

We gained an understanding of the legal and regulatory framework 
applicable to the Group and the industry in which it operates, and 
considered the risk of acts by the Group which were contrary to 
applicable laws and regulations, including fraud. We designed audit 
procedures to respond to the risk, recognising that the risk of not 
detecting a material misstatement due to fraud is higher than the 
risk of not detecting one resulting from error, as fraud may involve 
deliberate concealment by, for example, forgery or intentional 
misrepresentations, or through collusion. We designed audit 
procedures that focused on the risk of non-compliance related  
to the Companies Act 2006, the Listing Rules, and applicable tax 
legislation in the countries in which Pearson operates. Our tests 
included, but were not limited to, review of the financial statement 

Our audit approach

Overview

Materiality

Audit scope

Areas of
focus

  Overall Group materiality: £22m (2016: £23m), based on 4% of adjusted operating profit, 
adjusted for net finance costs.
  Overall parent company materiality: £20m (2016: £21m), 1% of net assets capped below  
Group materiality
  We conducted work in four key territories: US, UK, Brazil and China. In addition, we obtained an 
audit opinion on the financial information reported by the associate Penguin Random House.
  The territories where we conducted audit procedures, together with work performed at 
corporate functions and at the consolidated Group level, accounted for approximately: 67% of 
the Group’s revenue; 62% of the Group’s profit before tax; and 60% of the Group’s adjusted 
profit before tax.
  Revenue recognition including risk of fraud (Group).
  Carrying values of goodwill and intangible assets (Group).
  Returns provisions (Group).
  Nature and presentation of non-trading items (Group).
  Provisions for uncertain tax liabilities (Group).
  Recoverability of pre-publication assets (Group).
  Major transactions (Group and parent).
  Retirement benefits and other post-retirement obligations (Group).

Pearson plc Annual report and accounts 2017Independent auditor’s report to the members of Pearson plc

113

disclosures to underlying supporting documentation, review of 
correspondence with legal advisors and tax authorities, enquiries  
of management, review of significant component auditors’ work  
and review of internal audit reports in so far as they related to the 
financial statements. We did not identify any key audit matters 
relating to irregularities, including fraud. As in all of our audits  
we also addressed the risk of management override of internal 
controls, including testing journals and evaluating whether there 
was evidence of bias by the directors that represented a risk of 
material misstatement due to fraud. 

Key audit matters

Key audit matters are those matters that, in the auditors’ 
professional judgement, were of most significance in the audit of  
the financial statements of the current period and include the most 
significant assessed risks of material misstatement (whether or not 
due to fraud) identified by the auditors, including those which had 
the greatest effect on: the overall audit strategy; the allocation of 
resources in the audit; and directing the efforts of the engagement 
team. These matters, and any comments we make on the results  
of our procedures thereon, were addressed in the context of our 
audit of the financial statements as a whole, and in forming our 
opinion thereon, and we do not provide a separate opinion on these 
matters. This is not a complete list of all risks identified by our audit. 

Key audit matter

How our audit addressed the key audit matter

Revenue recognition including risk of fraud

There are two types of complex contracts that require significant 
judgements and estimates, which could be subject to either 
accidental errors or deliberate fraud: 

  Multiple element arrangements, such as the sale of physical 
textbooks accompanied by digital content or supplementary 
workbooks, where revenue is recognised for each element as  
if it were an individual contractual arrangement requiring the 
estimation of its relative fair value; 
  Certain long-term contracts that span year end, where revenue  
is recognised using estimated percentage of completion based  
on costs. These include contracts to design, develop and deliver 
testing and accreditation, and contracts to secure students and 
support the online delivery of their teaching. 

These complex contracts generate material deferred revenue  
and accrued income balances and are areas where misstatements 
in the underlying assumptions or estimation calculations could 
have a material effect on the financial statements. 

In addition, there are material shipments towards the period  
end from major distribution locations giving rise to the  
potential risk of a cut-off error.

Carrying values of goodwill and intangible assets

The Group recorded goodwill of £2,030m and intangible assets  
of £934m at 31 December 2017, including software, acquired 
customer lists, contracts and relationships, acquired trademarks 
and brands and acquired publishing rights.

The Group recorded an impairment charge of £2,548m at  
31 December 2016 against the North America CGU. The carrying 
values of goodwill and intangible assets are dependent on future 
cash flows of the underlying CGUs and there is a risk that if 
management does not achieve these cash flows it could give  
rise to further impairment. This risk increases in periods when  
the Group’s trading performance and projections do not meet 
prior expectations, such as in 2016. 

The impairment reviews performed by management contain a 
number of significant judgements and estimates. Changes in  
these assumptions can result in materially different impairment 
charges or available headroom.

Where books are sold together with workbooks delivered later or companion digital 
materials available online, we assessed the basis for allocation of the purchase price 
between each element based on individual contractual arrangements, and then tested 
the detailed calculations supporting the revenue deferral calculations. This included 
validating adjustments for the extent of user take up in relation to digital content to 
underlying support. We found the revenue deferrals to be based on reasonable 
estimates of the relative fair value of each element and to be properly and  
consistently calculated. 

For a selection of the larger, more judgemental and more recent long-term contracts, 
covering both testing activities and online delivery of teaching, we read the contracts 
and assessed the accounting methodologies being applied to calculate the proportion 
of revenue being recognised. We also tested costs incurred to date and management’s 
estimates of forecast costs and revenues by reference to historical experience and 
current contract status.

Additionally, we have performed manual journals testing focusing on unusual or 
unexpected entries to revenue as well as unexpected users.

Our testing showed that revenue recognition practices are in accordance with Group 
policies and related accounting standards with appropriate methods for calculating  
the revenue recognised. Refer to the returns provision areas of focus for our work  
over the risk of cut-off.

We obtained management’s fair value less costs of disposal impairment model  
and tested and evaluated the reasonableness of key assumptions, including CGU 
identification; operating cash flow forecasts and key inputs to these forecasts;  
the appropriateness of the inclusion of restructuring cost savings; perpetuity growth  
rates; and discount rates.

We tested the mathematical integrity of the forecasts and carrying values in 
management’s impairment model and confirmed that management’s estimate of  
each CGU’s recoverable amount is appropriately based on the higher of fair value less 
costs of disposal and value-in-use. Our procedures have been focused on the North 
America and Core CGUs. 

We agreed the forecast cash flows to board-approved budgets, assessed how  
these budgets are compiled and understood key judgements and estimates within 
them, including short-term growth rates, cost allocations and restructuring costs  
and related savings. 

We used valuations specialists to assess the perpetuity growth rate and discount rate 
for each CGU by comparison with third-party information, past performance and 
relevant risk factors. We also considered management’s estimate of disposal costs  
for reasonableness.

We performed our own sensitivity analyses to understand the impact of reasonable 
changes in the key assumptions. We agree with management’s decision to provide 
additional disclosures and sensitivities in note 11 of the financial statements, in relation 
to the North America and Core CGUs. 

Section 5 Financial statements114

Independent auditor’s report to the members of Pearson plc

Key audit matter

Returns provisions

The Group has provided £170m for sales returns at 31 December 
2017. The most significant exposure to potential returns within 
Pearson arises in the US higher education courseware business. 
Trends in this business, such as the growth of textbook rentals and 
the availability of free on-line content continue to affect this market 
and have the potential to impact returns levels if shipping practices 
and arrangements with retailers are not managed by Pearson in 
response to these trends: for example, returns in the first half of 
2016 were higher and more volatile than had been anticipated.

Management provides for returns based on past experience  
by customer and channel, using a three year average method.

Nature and presentation of non-trading items

In May 2017, management announced a further three year 
restructuring plan to the one announced in 2016, to continue  
to simplify the business and focus further on their global  
education strategy. As a result, management recorded a 
restructuring charge of £79m during 2017.

Given the significance of this programme, management has  
excluded these costs from their adjusted profit measure in 
addition to certain other items which have been excluded  
on a consistent basis with prior years.

There is a risk that inappropriate costs might be excluded from the 
underlying operating cost base in such a restructuring programme, 
and that the disclosures around the items excluded from adjusted 
performance measures might not be clear and transparent.

Provisions for uncertain tax liabilities

How our audit addressed the key audit matter

We assessed management’s evaluation of the trends in the market and their responses 
(including changed incentive arrangements and shipping practices) and considered 
whether management’s methodology and three year averaging remained appropriate. 
We were satisfied that this was the case. We tested the returns provision calculations  
at 31 December 2017 and agreed inputs such as historical sales and returns experience 
to underlying records

We performed detailed testing over shipment and returns levels around the year end  
in particular at major shipping locations in the US and UK and evaluated whether these 
gave rise to an increased risk of future returns. We concluded that management had 
adopted methods and reached estimates for future returns that were supportable  
and appropriate.

We identified no material adjustments in relation to the recording of the restructuring 
costs. We noted that for the majority of these items there was clear evidence to support 
the fact that they have arisen as a direct consequence of the Group’s restructuring plans. 
There are certain costs where the classification as restructuring is subjective due to the 
circumstances in which they have arisen. Based on the audit evidence obtained, we have 
been able to conclude that, although subjective, there are valid arguments for associating 
these costs with the restructuring activities undertaken and therefore the classification  
is reasonable.

We also considered the extent and clarity of the Group’s reconciliations between the 
statutory and adjusted measures and the related explanations. We were satisfied that 
these were appropriate and consistent with the nature of the underlying items.

The Group is subject to several tax regimes due to the  
geographical diversity of its businesses. At 31 December  
2017 the Group had provisions for uncertain tax positions of 
£280m (see note 7). 

We engaged our tax experts in support of our audit of tax and obtained an 
understanding of the Group’s tax strategy and risks. We recalculated the Group’s  
tax provisions and determined whether the treatments adopted were in line with  
the Group’s tax policies and had been applied consistently. 

Management is required to exercise significant judgement in 
determining the appropriate amount to provide in respect  
of potential tax exposures and uncertain tax provisions.  
The most significant of these relate to US tax. 

We evaluated the key underlying assumptions, particularly in the US and UK. In doing 
this, we considered the status of tax authority audits and enquiries. We considered the 
basis and support, in particular for provisions not subject to tax audit, in comparison 
with our experience for similar situations. 

Changes in assumptions about the views that might be taken  
by tax authorities can materially impact the level of provisions 
recorded in the financial statements. 

We also evaluated the consistency of management’s approach to establishing or 
changing prior provision estimates and validated that changes in prior provisions 
reflected a change in facts and circumstances.

We are satisfied that management’s provision estimates for uncertain tax positions 
were prepared on a consistent basis with the prior year and were adequately supported.

We also evaluated the disclosures in note 7 in relation to uncertain tax provisions,  
and were satisfied that the disclosures were consistent with the underlying positions 
and with the requirements of IAS 1.

Recoverability of pre-publication assets

The Group has £988m of pre-publication assets at 31 December 
2017 including £247m recorded in businesses classified as held  
for sale (see below). Pre-publication assets represent direct  
costs incurred in the development of education platforms, 
programmes and titles prior to their public release. 

We assessed the appropriateness of capitalisation and amortisation policies and 
selected a sample of costs deferred to the balance sheet as pre-publication assets to 
test their magnitude and appropriateness for capitalisation and the appropriateness  
of amortisation profiles against sales forecasts, including considering the impact of the 
transition towards digital products. 

Judgement is required to assess the recoverability of the carrying 
value of these assets; this is further complicated by the transition 
to digital as the Group invests in new, less proven, inter-linked 
digital content and platforms.

We challenged the carrying value of certain pre-publication assets where products are 
yet to be launched, are less proven, or where sales are lower than originally anticipated. 

We assessed forecast cash flows against historical experience and obtained supporting 
evidence for management’s explanations. Where the pre-publication assets formed 
part of a held for sale business we also considered the evidence supporting the 
expected disposal proceeds exceeding the carrying value of those assets. 

We found the Group’s policies to be appropriate and consistently applied. Whilst the 
carrying value of some assets depends on future sales growth, overall we considered 
the year end carrying values to be supported and in line with the Group’s policy.

Pearson plc Annual report and accounts 2017Independent auditor’s report to the members of Pearson plc

115

Key audit matter

Major transactions

How our audit addressed the key audit matter

The Group has disposed of both a 22% share in its investment  
in the Penguin Random House associate and Global Education  
during 2017. Pre-tax gains on disposal of £96m and £44m have 
been recorded respectively on these disposals. Pearson  
continues to hold a 25% share in Penguin Random House.

We obtained and reviewed the sale agreements and evidence of proceeds received for 
both disposals. We also reviewed the contractual agreements to assess the accounting 
treatment and classification of proceeds and the gains on disposal of both Penguin 
Random House and Global Education. We consider the accounting treatment to be 
appropriate and the gains to have been appropriately calculated and disclosed.

Additionally, at 31 December 2017 the K-12 and Wall Street English 
businesses have been classified as held for sale. Therefore assets 
of £760m and liabilities of £588m have been classified as held  
for sale on the face of the balance sheet. Management have 
recorded the held for sale assets at the lower of carrying value  
and fair value less costs to dispose. No impairments were  
recorded on classification of the businesses as held for sale.

We have obtained evidence to support the held for sale determination including  
(for WSE) a signed sale agreement and (for K-12) supporting Board approval and 
evidence in support of a well advanced sales process. From the evidence we have 
obtained we were satisfied that both K-12 and Wall Street English have been 
appropriately measured and classified as held for sale at 31 December 2017.

Retirement benefits and other post-retirement obligations

The Group operates a number of defined benefit and defined 
contribution retirement plans throughout the world. The total  
fair value of plan assets is £3,492m and the total present value  
of defined benefit obligations is £2,973m. The largest plan is the 
Pearson Group Pension Plan in the UK (UK Group plan) which  
has a net surplus of £545m. 

There have been a number of changes to the UK Group plan  
in the period including increased contributions; an update  
to certain actuarial assumptions; and the purchase of two  
insurance buy-in policies covering approximately £1.2bn of  
its total liabilities. Given the size of the UK Group plan, changes  
of this nature have a material impact on the net surplus. 

We assessed the appropriateness of key assumptions supporting the Group’s valuation 
of retirement benefit obligations with the support of our own actuarial specialists  
and undertook work to validate the valuation of assets. 

We considered the consistency of management’s methodology with prior periods. 
Where changes to the basis of assumptions were made we obtained evidence in 
support of the revised basis, and where relevant to the changes in circumstances.  
Our assessment included benchmarking assumptions against our independent 
expected range and with other FTSE 100 companies with plans of similar duration.  
We consider the changes to be supportable and appropriate.

We have circularised fund managers and custodians to confirm existence of pension 
assets and have performed independent valuation procedures. We have not identified 
any significant adjustments in relation to this work.

We have reviewed contractual information and advice received from external advisers 
in relation to the insurance buy-in policies. We have confirmed that the accounting for 
these transactions is consistent with agreements entered into.

We also evaluated the disclosures in note 25 and were satisfied that they appropriately 
addressed key changes in the period.

How we tailored our audit scope

Materiality 

The scope of our audit was influenced by our application of 
materiality. We set certain quantitative thresholds for materiality. 
These, together with qualitative considerations, helped us to 
determine the scope of our audit and the nature, timing and extent of 
our audit procedures on the individual financial statement line items 
and disclosures and in evaluating the effect of misstatements, both 
individually and in aggregate on the financial statements as a whole. 

We tailored the scope of our audit to ensure that we performed 
enough work to be able to give an opinion on the financial 
statements as a whole, taking into account the structure of the 
Group and the parent company, the accounting processes and 
controls, and the industry in which they operate.

Overall Group materiality: £22m, which represents 4% of adjusted 
operating profit, adjusted for net finance costs as disclosed in note 8 to 
the consolidated financial statements. Refer to p116 for further details.

We conducted work in four key territories: US, UK, Brazil and China. 
In addition, we obtained an audit opinion on the financial information 
reported by the associate Penguin Random House. 

The territories where we conducted audit procedures, together  
with work performed at corporate functions and at the consolidated 
Group level, accounted for approximately: 67% of the Group’s 
revenue; 62% of the Group’s profit before tax; and 60%% of the 
Group’s adjusted profit before tax. 

Section 5 Financial statements 
 
116

Independent auditor’s report to the members of Pearson plc

Based on our professional judgement, we determined materiality 
for the financial statements as a whole as follows:

Group financial statements

£22m (2016: £23m).

Overall 
materiality

How we 
determined it

4% of adjusted operating profit, adjusted 
for net finance costs

Rationale for 
benchmark 
applied

Note 8 of the financial statements explains 
that the Group’s principal measure of 
performance is adjusted operating profit 
(£576m), which excludes the cost of  
major restructuring, other net gains and 
losses and acquired intangible asset 
amortisation, in order to present results 
from operating activities on a consistent 
basis. From adjusted operating profit we 
deducted net finance costs of £30m (see 
note 8) because these mainly reflect 
recurring finance charges. To the resulting 
number we then applied 4% (rather than 
the usual 5%) as our materiality calculation 
was based on an adjusted measure.

Parent company 
financial 
statements

£20m  
(2016: £21m).

1% of net assets 
capped below 
Group 
materiality

We consider net 
assets to be  
an appropriate 
benchmark for a 
Group holding 
company. 
However we 
have capped 
this below 
overall Group 
materiality. 

For each component in the scope of our Group audit, we allocated  
a materiality that is less than our overall Group materiality.  
The range of materiality allocated across components was  
between £3m and £18m. 

We agreed with the Audit Committee that we would report to them 
misstatements identified during our audit above £2m (Group audit) 
(2016: £2m) and £2m (Parent company audit) (2016: £2m) as well as 
misstatements below those amounts that, in our view, warranted 
reporting for qualitative reasons.

Going concern

In accordance with ISAs (UK) we report as follows:

Reporting obligation

Outcome

We are required to report if we have anything 
material to add or draw attention to in respect  
of the directors’ statement in the financial 
statements about whether the directors 
considered it appropriate to adopt the going 
concern basis of accounting in preparing the 
financial statements and the directors’ 
identification of any material uncertainties to  
the Group’s and the parent company’s ability  
to continue as a going concern over a period  
of at least twelve months from the date of 
approval of the financial statements.

We are required to report if the directors’ 
statement relating to Going Concern in  
accordance with Listing Rule 9.8.6R (3) is  
materially inconsistent with our knowledge 
obtained in the audit.

We have nothing 
material to add or  
to draw attention to. 
However, because  
not all future events  
or conditions can be 
predicted, this 
statement is not a 
guarantee as to the 
Group’s and parent 
company’s ability  
to continue as a  
going concern.

We have nothing  
to report.

Reporting on other information 

The other information comprises all of the information in the Annual 
Report other than the financial statements and our auditors’ report 
thereon. The directors are responsible for the other information. 
Our opinion on the financial statements does not cover the other 
information and, accordingly, we do not express an audit opinion or, 
except to the extent otherwise explicitly stated in this report,  
any form of assurance thereon. 

In connection with our audit of the financial statements, our 
responsibility is to read the other information and, in doing so, 
consider whether the other information is materially inconsistent 
with the financial statements or our knowledge obtained in the 
audit, or otherwise appears to be materially misstated. If we identify 
an apparent material inconsistency or material misstatement,  
we are required to perform procedures to conclude whether there is 
a material misstatement of the financial statements or a material 
misstatement of the other information. If, based on the work we 
have performed, we conclude that there is a material misstatement 
of this other information, we are required to report that fact.  
We have nothing to report based on these responsibilities.

With respect to the Strategic Report and Governance report, we also 
considered whether the disclosures required by the UK Companies 
Act 2006 have been included. 

Based on the responsibilities described above and our work 
undertaken in the course of the audit, the Companies Act 2006, 
(CA06), ISAs (UK) and the Listing Rules of the Financial Conduct 
Authority (FCA) require us also to report certain opinions and 
matters as described below (required by ISAs (UK) unless  
otherwise stated).

Strategic Report and Governance report

In our opinion, based on the work undertaken in the course of the 
audit, the information given in the Strategic Report and Governance 
report for the year ended 31 December 2017 is consistent with the 
financial statements and has been prepared in accordance with 
applicable legal requirements. (CA06)

In light of the knowledge and understanding of the Group and 
parent company and their environment obtained in the course of 
the audit, we did not identify any material misstatements in the 
Strategic Report and Governance report. (CA06)

The directors’ assessment of the prospects of the Group and  
of the principal risks that would threaten the solvency or 
liquidity of the Group

We have nothing material to add or draw attention to regarding:

  The directors’ confirmation on pages 60 and 106 of the Annual 
Report that they have carried out a robust assessment of the 
principal risks facing the Group, including those that would 
threaten its business model, future performance, solvency  
or liquidity.
  The disclosures in the Annual Report that describe those risks  
and explain how they are being managed or mitigated.
  The directors’ explanation on pages 60 and 106 of the Annual 
Report as to how they have assessed the prospects of the Group, 
over what period they have done so and why they consider that 
period to be appropriate, and their statement as to whether they 
have a reasonable expectation that the Group will be able to 

Pearson plc Annual report and accounts 2017Independent auditor’s report to the members of Pearson plc

117

continue in operation and meet its liabilities as they fall due over 
the period of their assessment, including any related disclosures 
drawing attention to any necessary qualifications or assumptions.

We have nothing to report having performed a review of the 
directors’ statement that they have carried out a robust assessment 
of the principal risks facing the group and statement in relation to 
the longer-term viability of the Group. Our review was substantially 
less in scope than an audit and only consisted of making inquiries 
and considering the directors’ process supporting their statements; 
checking that the statements are in alignment with the relevant 
provisions of the UK Corporate Governance Code (the “Code”);  
and considering whether the statements are consistent with the 
knowledge and understanding of the group and parent company 
and their environment obtained in the course of the audit.  
(Listing Rules)

Other Code Provisions

We have nothing to report in respect of our responsibility to  
report when: 

  The statement given by the directors, on page 110, that they 
consider the Annual Report taken as a whole to be fair, balanced 
and understandable, and provides the information necessary  
for the members to assess the Group’s and parent company’s 
position and performance, business model and strategy is 
materially inconsistent with our knowledge of the Group and 
parent company obtained in the course of performing our audit.
  The section of the Annual Report on page 76 describing the work  
of the Audit Committee does not appropriately address matters 
communicated by us to the Audit Committee.
  The directors’ statement relating to the parent company’s 
compliance with the Code does not properly disclose a departure 
from a relevant provision of the Code specified, under the Listing 
Rules, for review by the auditors.

Directors’ Remuneration

In our opinion, the part of the Directors’ Remuneration Report to  
be audited has been properly prepared in accordance with the 
Companies Act 2006. (CA06)

Responsibilities for the financial statements and the audit

Responsibilities of the directors for the financial statements

As explained more fully in the Statement of directors’ 
responsibilities, the directors are responsible for the preparation  
of the financial statements in accordance with the applicable 
framework and for being satisfied that they give a true and fair view. 
The directors are also responsible for such internal control as they 
determine is necessary to enable the preparation of financial 
statements that are free from material misstatement, whether  
due to fraud or error.

In preparing the financial statements, the directors are responsible 
for assessing the Group’s and the parent company’s ability to 
continue as a going concern, disclosing as applicable, matters 
related to going concern and using the going concern basis of 
accounting unless the directors either intend to liquidate the  
Group or the parent company or to cease operations, or have  
no realistic alternative but to do so.

Auditors’ responsibilities for the audit of the  
financial statements

Our objectives are to obtain reasonable assurance about whether 
the financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue an 
auditors’ report that includes our opinion. Reasonable assurance is 
a high level of assurance, but is not a guarantee that an audit 
conducted in accordance with ISAs (UK) will always detect a material 
misstatement when it exists. Misstatements can arise from fraud or 
error and are considered material if, individually or in the aggregate, 
they could reasonably be expected to influence the economic 
decisions of users taken on the basis of these financial statements. 

A further description of our responsibilities for the audit of  
the financial statements is located on the FRC’s website at:  
www.frc.org.uk/auditorsresponsibilities. This description forms  
part of our auditors’ report.

Use of this report

This report, including the opinions, has been prepared for and only 
for the parent company’s members as a body in accordance with 
Chapter 3 of Part 16 of the Companies Act 2006 and for no other 
purpose. We do not, in giving these opinions, accept or assume 
responsibility for any other purpose or to any other person to  
whom this report is shown or into whose hands it may come save 
where expressly agreed by our prior consent in writing.

Other required reporting

Companies Act 2006 exception reporting

Under the Companies Act 2006 we are required to report to you if,  
in our opinion:

  we have not received all the information and explanations we 
require for our audit; or
  adequate accounting records have not been kept by the parent 
company, or returns adequate for our audit have not been received 
from branches not visited by us; or
  certain disclosures of directors’ remuneration specified by law  
are not made; or
  the parent company financial statements and the part of the 
Directors’ Remuneration Report to be audited are not in agreement 
with the accounting records and returns. 

We have no exceptions to report arising from this responsibility. 

Appointment

Following the recommendation of the Audit Committee, we  
were appointed by the members on 6 February 1996 to audit the 
financial statements for the year ended 31 December 1996 and 
subsequent financial periods. The period of total uninterrupted 
engagement is 22 years, covering the years ended 1 January 1996  
to 31 December 2017.

Stuart Newman  
(Senior Statutory Auditor) 
for and on behalf of PricewaterhouseCoopers LLP 
Chartered Accountants and Statutory Auditors 
London

14 March 2018

Section 5 Financial statements 
118

Consolidated income statement

Year ended 31 December 2017

All figures in £ millions

Continuing operations

Sales

Cost of goods sold

Gross profit

Operating expenses

Other net gains and losses

Impairment of intangible assets

Share of results of joint ventures and associates

Operating profit/(loss)

Finance costs

Finance income

Profit/(loss) before tax

Income tax

Profit/(loss) for the year

Attributable to:

Equity holders of the company

Non-controlling interest

Notes

2017

2016

2

4

4

4

11

12

2

6

6

7

4,513

(2,066)

2,447

(2,202)

128

–

78

451

(110)

80

421

(13)

408

406

2

4,552

(2,093)

2,459

(2,480)

(25)

(2,548)

97

(2,497)

(97)

37

(2,557)

222

(2,335)

(2,337)

2

Earnings per share/(loss) attributable to equity holders of the company during the year

(expressed in pence per share)

– basic

– diluted

8

8

49.9p

49.9p

(286.8)p

(286.8)p

Pearson plc Annual report and accounts 2017Consolidated statement of comprehensive income

119

Year ended 31 December 2017

All figures in £ millions

Profit/(loss) for the year

Items that may be reclassified to the income statement

Net exchange differences on translation of foreign operations – Group

Net exchange differences on translation of foreign operations – associates

Currency translation adjustment disposed

Attributable tax

Fair value gain on other financial assets

Attributable tax

Items that are not reclassified to the income statement

Remeasurement of retirement benefit obligations – Group

Remeasurement of retirement benefit obligations – associates

Attributable tax

Other comprehensive (expense)/income for the year

Total comprehensive income/(expense) for the year

Attributable to:

Equity holders of the company

Non-controlling interest

Notes

7

7

25

7

29

2017

408

(158)

(104)

(51)

9

13

(4)

175

7

(42)

(155)

253

251

2

2016

(2,335)

910

3

–

(5)

–

–

(268)

(8)

58

690

(1,645)

(1,648)

3

Section 5 Financial statements120

Consolidated balance sheet

As at 31 December 2017

All figures in £ millions

Assets

Non-current assets

Property, plant and equipment

Intangible assets

Investments in joint ventures and associates

Deferred income tax assets

Financial assets – derivative financial instruments

Retirement benefit assets

Other financial assets

Trade and other receivables

Current assets

Intangible assets – pre-publication

Inventories

Trade and other receivables

Financial assets – marketable securities

Cash and cash equivalents (excluding overdrafts)

Assets classified as held for sale

Total assets

Liabilities

Non-current liabilities

Financial liabilities – borrowings

Financial liabilities – derivative financial instruments

Deferred income tax liabilities

Retirement benefit obligations

Provisions for other liabilities and charges

Other liabilities

Notes

2017

2016

10

11

12

13

16

25

15

22

20

21

22

14

17

32

18

16

13

25

23

24

281

2,964

398

95

140

545

77

103

343

3,442

1,247

451

171

158

65

104

4,603

5,981

741

148

1,110

8

518

2,525

1,024

235

1,357

10

1,459

4,085

760

–

7,888

10,066

(1,066)

(2,424)

(140)

(164)

(104)

(55)

(133)

(264)

(466)

(139)

(79)

(422)

(1,662)

(3,794)

Pearson plc Annual report and accounts 2017Consolidated balance sheet continued

As at 31 December 2017

121

All figures in £ millions

Current liabilities

Trade and other liabilities

Financial liabilities – borrowings

Current income tax liabilities

Provisions for other liabilities and charges

Liabilities classified as held for sale

Total liabilities

Net assets

Equity

Share capital

Share premium

Treasury shares

Capital redemption reserve

Fair value reserve

Translation reserve

Retained earnings

Total equity attributable to equity holders of the company

Non-controlling interest

Total equity

Notes

2017

2016

24

18

23

32

27

27

28

(1,342)

(1,629)

(19)

(231)

(25)

(44)

(224)

(27)

(1,617)

(1,924)

(588)

–

(3,867)

4,021

200

2,602

(61)

5

13

592

662

4,013

8

4,021

(5,718)

4,348

205

2,597

(79)

–

–

905

716

4,344

4

4,348

These financial statements have been approved for issue by the Board of Directors on 14 March 2018 and signed on its behalf by

Coram Williams  
Chief Financial Officer

Section 5 Financial statements122

Consolidated statement of changes in equity

Year ended 31 December 2017

Equity attributable to equity holders of the company

Capital 
redemption 
reserve

Fair value 
reserve

Translation 
reserve

Retained 
earnings

All figures in £ millions

At 1 January 2017

Profit for the year

Other comprehensive  
income/(expense)

Total comprehensive  
income/(expense)

Equity-settled transactions

Issue of ordinary shares under  
share option schemes

Buyback of equity

Purchase of treasury shares

Release of treasury shares

Changes in non-controlling interest

Dividends

Share 
capital

Share 
premium

Treasury 
shares

205

2,597

(79)

–

–

–

–

–

(5)

–

–

–

–

–

–

–

–

5

–

–

–

–

–

–

–

–

–

–

–

–

18

–

–

At 31 December 2017

200

2,602

(61)

All figures in £ millions

At 1 January 2016

Loss for the year

Other comprehensive  
income/(expense)

Total comprehensive  
income/(expense)

Equity-settled transactions

Issue of ordinary shares under  
share option schemes

Buyback of equity

Purchase of treasury shares

Release of treasury shares

Changes in non-controlling interest

Dividends

Share 
capital

Share 
premium

Treasury 
shares

205

2,590

(72)

–

–

–

–

–

–

–

–

–

–

–

–

–

–

7

–

–

–

–

–

–

–

–

–

–

–

(27)

20

–

–

At 31 December 2016

205

2,597

(79)

905

–

716

406

Total

4,344

406

(313)

145

(155)

(313)

–

–

–

–

–

–

–

551

33

251

33

–

5

(300)

(300)

–

(18)

(2)

(318)

662

–

–

(2)

(318)

4,013

Total

6,414

3,698

(7)

–

(2,337)

(2,337)

912

(223)

689

912

(2,560)

(1,648)

–

–

–

–

–

–

–

905

22

22

–

–

–

(20)

–

(424)

716

7

–

(27)

–

–

(424)

4,344

Non-
controlling 
interest

4

2

–

2

–

–

–

–

–

2

–

8

Non-
controlling 
interest

4

2

1

3

–

–

–

–

–

(3)

–

4

Total 
equity

4,348

408

(155)

253

33

5

(300)

–

–

–

(318)

4,021

Total 
equity

6,418

(2,335)

690

(1,645)

22

7

–

(27)

–

(3)

(424)

4,348

–

–

13

13

–

–

–

–

–

–

–

–

–

–

–

–

–

5

–

–

–

–

5

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

13

592

Equity attributable to equity holders of the company

Capital 
redemption 
reserve

Fair value 
reserve

Translation 
reserve

Retained 
earnings

The capital redemption reserve reflects the nominal value of shares cancelled in the Group’s share buyback programme. The fair value 
reserve arises on revaluation of other financial assets. The translation reserve includes exchange differences arising from the translation  
of the net investment in foreign operations and of borrowings and other currency instruments designated as hedges of such investments. 

Pearson plc Annual report and accounts 2017Consolidated cash flow statement

Year ended 31 December 2017

All figures in £ millions

Cash flows from operating activities

Net cash generated from operations

Interest paid

Tax paid

Net cash generated from operating activities

Cash flows from investing activities

Acquisition of subsidiaries, net of cash acquired

Purchase of investments

Purchase of property, plant and equipment

Purchase of intangible assets

Disposal of subsidiaries, net of cash disposed

Proceeds from sale of associates

Proceeds from sale of investments

Proceeds from sale of property, plant and equipment

Proceeds from sale of liquid resources

Loans (advanced)/repaid by related parties

Investment in liquid resources

Interest received

Dividends received from joint ventures and associates

Net cash generated from/(used in) investing activities

Cash flows from financing activities

Proceeds from issue of ordinary shares

Buyback of equity

Purchase of treasury shares

Proceeds from borrowings

Repayment of borrowings

Finance lease principal payments

Transactions with non-controlling interest

Dividends paid to company’s shareholders

Net cash used in financing activities

Effects of exchange rate changes on cash and cash equivalents

Net decrease in cash and cash equivalents

Cash and cash equivalents at beginning of year

Cash and cash equivalents at end of year

123

Notes

2017

2016

33

30

31

31

33

27

27

28

9

17

462

(89)

(75)

298

(11)

(3)

(82)

(150)

19

411

–

–

20

(13)

(18)

20

458

651

5

(149)

–

2

(1,294)

(5)

–

(318)

(1,759)

16

(794)

1,424

630

522

(67)

(45)

410

(15)

(6)

(88)

(157)

(54)

4

92

4

42

14

(24)

16

131

(41)

7

–

(27)

4

(249)

(6)

(2)

(424)

(697)

81

(247)

1,671

1,424

Section 5 Financial statements124

Notes to the consolidated financial statements

General information

Pearson plc (the company), its subsidiaries and associates (together 
the Group) are international businesses covering educational 
courseware, assessments and services, and consumer publishing 
through its associate interest in Penguin Random House.

The company is a public limited company incorporated and 
domiciled in England. The address of its registered office is  
80 Strand, London WC2R 0RL.

The company has its primary listing on the London Stock Exchange 
and is also listed on the New York Stock Exchange.

These consolidated financial statements were approved for issue  
by the Board of Directors on 14 March 2018.

1. Accounting policies

The principal accounting policies applied in the preparation of these 
consolidated financial statements are set out below.

a. Basis of preparation

These consolidated financial statements have been prepared on the 
going concern basis and in accordance with International Financial 
Reporting Standards (IFRS) and IFRS Interpretations Committee 
(IFRS IC) interpretations as adopted by the European Union (EU)  
and with those parts of the Companies Act 2006 applicable to 
companies reporting under IFRS. In respect of the accounting 
standards applicable to the Group; there is no difference between 
EU-adopted and IASB-adopted IFRS.

These consolidated financial statements have been prepared under 
the historical cost convention as modified by the revaluation of 
financial assets and liabilities (including derivative financial 
instruments) at fair value through profit or loss.

1. Interpretations and amendments to published standards 
effective 2017 The following amendments and interpretations  
were adopted in 2017:

  Amendments to IFRS 12 Disclosure of Interests in  
Other Entities – Annual Improvements 2014-2016 cycle

  Amendments to IAS 7 Statement of Cash Flows –  
Disclosure Initiative

  Amendments to IAS 12 Income Taxes – Recognition of  
Deferred Tax Assets for Unrealised Losses

The adoption of these new pronouncements from 1 January  
2017 does not have a material impact on the consolidated  
financial statements. Additional disclosure has been given  
where relevant.

2. Standards, interpretations and amendments to published 
standards that are not yet effective New accounting standards and 
interpretations have been published that are not mandatory for  
the year ended 31 December 2017. The Group has elected not to 
early-adopt these new standards and interpretations. The Group’s 
assessment of the impact of these new standards is set out below.

IFRS 9 ‘Financial Instruments’, effective for annual reporting periods 
beginning on or after 1 January 2018. The standard, which replaces 
IAS 39 ‘Financial Instruments: Recognition and Measurement’, 
addresses the classification, measurement and derecognition of 
financial assets and financial liabilities, introduces new hedge 

accounting rules and a new impairment model for financial assets. 
The Group will adopt IFRS 9 as at 1 January 2018 and apply the new 
rules retrospectively, with the practical expedients permitted in the 
standard. Comparatives for 2017 will not be restated. The Group  
has assessed the impact of adopting IFRS 9 and is expecting the 
following impact:

Classification and measurement The Group has reviewed its 
financial assets and liabilities and does not expect any changes in 
classification or measurement as a result of adopting IFRS 9. Trade 
receivables will continue to be measured at amortised cost as they 
are held to collect contractual cash flows which represent solely 
payments of principal and interest, in accordance with the business 
model. There will be no impact on classification and measurement 
of financial liabilities as the new requirements only affect the 
accounting for financial liabilities which are designated at fair value 
through the profit and loss account, and the Group does not have 
any such liabilities. Derivative assets and liabilities will continue to  
be recognised at fair value with movements recognised in finance 
income or costs, unless the hedging strategy determines otherwise. 
The Group’s equity financial investments will continue to be 
recognised at fair value and the Group has elected the option to 
recognise all movements in fair value in other comprehensive 
income (FVOCI). Gains or losses realised on the subsequent sale of 
these financial assets will no longer be recycled through the profit 
and loss account, but instead reclassified from the FVOCI reserve  
to retained earnings. During 2017, £nil of such gains/losses were 
recycled to the profit and loss account in relation to the disposal  
of available-for-sale assets.

Impairment IFRS 9 introduces a new impairment model which 
requires the recognition of impairment provisions based on 
expected credit losses rather than only incurred credit losses,  
as is the case under IAS 39. The Group expects this new impairment 
model will lead to a small increase in its provision for losses against 
trade debtors, representing anticipated losses (evidenced by both 
historical recovery rates and forward-looking indicators) where 
there has been no triggering event to suggest any impairment 
incurred to date. The Group expects its provision for losses against 
trade debtors as at 1 January 2018 to increase by an amount 
approximating 1% of gross trade debtors as a result of adopting the 
expected credit loss model for impairments. The Group does not 
anticipate the expected credit loss model having a material impact 
on profit before tax for 2018 unless market conditions or other 
factors change the outlook for credit losses.

Hedge accounting IFRS 9 introduces a new, simpler hedge 
accounting model with a principles-based approach designed to 
align the accounting result with the economic hedging strategy.  
The group currently uses fair value hedge relationships to hedge 
interest rate risk and currency risk on its bond borrowings and also 
uses net investment hedging relationships to hedge currency 
re-translation risk on its overseas assets. The Group has confirmed 
that its current hedge relationships will continue to qualify as  
hedges upon the adoption of IFRS 9. The Group does not currently 
undertake any cash flow hedging, but is reviewing its strategy  
with regard to currency risk. Should the Group decide to expand  
its hedging strategy in this area, changes in fair value relating to 
forward points or currency basis may, subject to hedge designation, 
be deferred in a cost of hedging reserve and recognised against the 
related hedge transaction when it occurs.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

125

1. Accounting policies continued

a. Basis of preparation continued

IFRS 9 also requires additional disclosure which will be incorporated 
in the 2018 annual report.

IFRS 15 ’Revenue from Contracts with Customers’, effective for 
annual reporting periods beginning on or after 1 January 2018.  
The standard, which replaces IAS 18 covering contracts for goods 
and services, and IAS 11 covering construction contracts, addresses 
the recognition of revenue. The new standard is based on the 
principle that revenue is recognised to depict the transfer of 
promised goods or services to customers in an amount that reflects 
the consideration to which the Group expects to be entitled in 
exchange for those goods or services. The Group will adopt the  
new standard as at 1 January 2018 and apply the modified 
retrospective approach. Comparatives for 2017 will not be restated 
and the cumulative impact of adoption will be recognised in  
retained earnings as at 1 January 2018.

The Group has reviewed the impact of adopting IFRS 15 across  
its various geographies and lines of business, with reference to 
underlying contractual terms and business practices, and has 
identified four areas of impact, as follows:

Unexercised customer rights (or breakage) The Group sells rights  
to future performance to customers which may go unexercised. 
While the customer has paid for future performance, usage is at the 
customer’s discretion and those rights may expire prior to usage,  
or never be used. The Group maintains historical customer data  
to understand usage patterns over time (i.e. redemption rates). 
Where the Group expects to have no future obligation (based on 
these redemption rates), revenue has historically been recognised 
immediately for this portion of the sale. Under IFRS 15, where the 
Group currently recognises this breakage element on subscriptions, 
revenue instead will be recognised evenly over the period of use. 
Where breakage relates to sales of tests or vouchers, revenue will be 
recognised when the underlying tests are delivered. This revised 
treatment in respect of breakage primarily affects the school and 
higher education businesses in North America and will result in 
higher deferred revenue upon adoption on 1 January 2018.

Online Program Management (OPM) marketing Historically the  
OPM (Embanet) business recognised revenue for the pre-semester 
costs of marketing and recruitment as a separate performance 
obligation from course delivery during the semester (i.e. revenue 
was recognised in line with the marketing costs incurred). Under 
IFRS 15, revenue will be recognised on a straight-line basis over  
the semester with no revenue recognised up front for pre-semester 
recruitment and marketing costs based on management’s 
judgement under the new standard’s requirements assessing  
the start of the Group’s contract and determining the Group’s 
performance obligations. This revised treatment of pre-semester 
costs only affects the OPM business in North America and will  
result in a lower trade receivable balance upon adoption on  
1 January 2018.

Administration fees This relates to non-refundable upfront 
administration fees charged to customers which do not relate to  
the transfer of a promised good or service to the customer. Rather 
these fees are charged to cover internal costs, such as registration 
fees for testing candidate exams. Historically administration fees 
have been recognised in revenue up front when charged. Under 
IFRS 15, such fees must be deferred and recognised over the period 
over which services are provided as they do not relate to a specific 
performance obligation. This revised treatment primarily affects  
the UK Assessments business and will result in higher deferred 
revenue upon adoption on 1 January 2018.

Commissions This relates to incremental costs of obtaining 
customer contracts, such as sales incentive plans or sales 
commissions specifically linked to obtaining new contracts. 
Historically such commissions have been charged to the profit  
and loss account as incurred. Under IFRS 15, sales commissions  
in respect of customer transactions with an accounting period of 
greater than one year will be capitalised and amortised over that 
accounting period, using practical expedients permissible under the 
new standard. This revised treatment affects the US Assessments 
business and will result in a higher contract asset upon adoption on 
1 January 2018.

IFRS 15 also requires increased disclosure, in particular analysis  
of disaggregated revenues, contract balances and transaction price 
allocated to remaining performance obligations. This disclosure  
will be incorporated in the 2018 annual report.

Had the Group been applying IFRS 15 during 2017, both sales and 
profit before tax would have been around £2m higher, with the 
balance sheet impact at the beginning and end of the year being 
similar. The impact on sales and profit before tax for 2018 is not 
expected to be materially different to 2017, assuming a like-for-like 
business portfolio. The cumulative pre-tax impact of adopting  
IFRS 15 on 1 January 2018 is expected to reduce retained earnings  
by around £143m, with deferred revenue increasing by £106m,  
trade receivables reducing by £38m and contract assets increasing 
by £1m. 

IFRS 16 ‘Leases’, effective for annual reporting periods beginning  
on or after 1 January 2019. Early adoption is permitted. The new 
standard replaces IAS 17 ‘Leases’ and related interpretations and 
details the requirements for the classification, measurement and 
recognition of lease arrangements. Adoption of the new standard  
is likely to have a material impact on the Group. Management 
continues to assess this impact but cannot reasonably estimate this 
impact due to judgements which are required to be made for each 
lease and the adoption methods available. The actual impact of 
applying IFRS 16 will depend on the composition of the Group’s lease 
portfolio at the adoption date and the extent to which the Group 
chooses to use practical expedients and recognition exemptions. 
The Group plans to apply IFRS 16 on 1 January 2019, and anticipates 
using the modified retrospective approach. Under this approach, 
the cumulative effect of adopting IFRS 16 will be recognised as  
an adjustment to the opening balance of retained earnings on  
1 January 2019, with no restatement of comparative information.

Section 5 Financial statements126

Notes to the consolidated financial statements

1. Accounting policies continued

a. Basis of preparation continued

Although the Group has not completed its detailed assessment,  
the following changes to lessee accounting are likely to have a 
material impact:

  Currently no lease assets are included on the Group’s consolidated 
balance sheet for operating leases. Under IFRS 16 right-of-use 
assets will be recorded on the balance sheet for assets that are 
leased by the Group

  Currently no lease liabilities are included on the Group’s 
consolidated balance sheet for future operating lease payments; 
these are disclosed as commitments. Under IFRS 16 liabilities will 
be recorded for future lease payments. As at 31 December 2017, 
the Group’s future aggregate minimum lease payments under 
non-cancellable operating leases amounted to £1,201m, on an 
undiscounted basis (see note 35)

  Currently operating lease rentals, net of any incentives received, 
are expensed to the income statement on a straight-line basis  
over the period of the lease. Under IFRS 16 the lease expense  
will represent the depreciation of the right-of-use asset together 
with interest charged on lease liabilities

  Currently operating lease cash flows are included within operating 
cash flows in the Group’s consolidated cash flow statement.  
Under IFRS 16 these cash flows will be recorded as cash flows  
from financing activities being the repayment of lease liabilities  
and related interest

Lessor accounting under IFRS 16 is similar to IAS 17 accounting and  
is not expected to have a material impact on the Group.

In June 2015, the IASB issued an exposure draft ED/2015/5 
‘Remeasurement on a Plan Amendment, Curtailment or Settlement/
Availability of a Refund from a Defined benefit Plan (Proposed 
Amendments to IAS 19 and IFRIC 14)’. The proposed amendments  
to IFRIC 14, which may have restricted the Group’s ability to 
recognise a pension asset in respect of pension surpluses in its  
UK defined benefit plan, have now been withdrawn.

A number of other new standards and amendments to standards 
and interpretations are effective for annual periods beginning  
after 1 January 2017, and have not been applied in preparing these 
financial statements. None of these is expected to have a material 
impact on the consolidated financial statements.

3. Critical accounting assumptions and judgements The preparation 
of financial statements in conformity with IFRS requires the  
use of certain critical accounting assumptions. It also requires 
management to exercise its judgement in the process of applying 
the Group’s accounting policies. The areas requiring a higher degree 
of judgement or complexity, or areas where assumptions and 
estimates are significant to the consolidated financial statements, 
are discussed in the relevant accounting policies under the following 
headings and in the notes to the accounts where appropriate:

Consolidation: Business combinations – classification of investments 
(see note 1b(1)) 
Intangible assets: Goodwill (see note 1e(1))

Intangible assets: Pre-publication assets (see note 1e(5)) 
Taxation (see note 1m) 
Revenue recognition including provisions for returns (see note 1p) 
Employee benefits: Pensions (see note 1n(1)) 
Consolidation: Business combinations – determination of fair  
values (where relevant) (see note 1b(1))

b. Consolidation

1. Business combinations The acquisition method of accounting is 
used to account for business combinations.

The consideration transferred for the acquisition of a subsidiary  
is the fair value of the assets transferred, the liabilities incurred  
and the equity interest issued by the Group. The consideration 
transferred includes the fair value of any asset or liability resulting 
from a contingent consideration arrangement. Acquisition-related 
costs are expensed as incurred in the operating expenses line of  
the income statement. Identifiable assets acquired and identifiable 
liabilities and contingent liabilities assumed in a business 
combination are measured initially at their fair values at the 
acquisition date. The determination of fair values often requires 
significant judgements and the use of estimates, and, for material 
acquisitions, the fair value of the acquired intangible assets is 
determined by an independent valuer. The excess of the 
consideration transferred, the amount of any non-controlling 
interest in the acquiree and the acquisition date fair value of any 
previous equity interest in the acquiree over the fair value of the 
identifiable net assets acquired is recorded as goodwill (see note 30).

See note 1e(1) for the accounting policy on goodwill. If this is less 
than the fair value of the net assets of the subsidiary acquired,  
in the case of a bargain purchase, the difference is recognised 
directly in the income statement.

On an acquisition-by-acquisition basis, the Group recognises any 
non-controlling interest in the acquiree either at fair value or at  
the non-controlling interest’s proportionate share of the acquiree’s 
net assets.

IFRS 3 ‘Business Combinations’ has not been applied retrospectively 
to business combinations before the date of transition to IFRS.

Management exercises judgement in determining the classification 
of its investments in its businesses, in line with the following:

2. Subsidiaries Subsidiaries are entities over which the Group has 
control. The Group controls an entity when the Group is exposed to, 
or has rights to, variable returns from its involvement with the entity 
and has the ability to affect those returns through its power over the 
entity. Subsidiaries are fully consolidated from the date on which 
control is transferred to the Group. They are deconsolidated from 
the date that control ceases.

3. Transactions with non-controlling interests Transactions with 
non-controlling interests that do not result in loss of control are 
accounted for as equity transactions, that is, as transactions with  
the owners in their capacity as owners. Any surplus or deficit arising 
from disposals to a non-controlling interest is recorded in equity.  
For purchases from a non-controlling interest, the difference 
between consideration paid and the relevant share acquired of  
the carrying value of the subsidiary is recorded in equity.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

127

1. Accounting policies continued

b. Consolidation continued

4. Joint ventures and associates Joint ventures are entities in which 
the Group holds an interest on a long-term basis and has rights  
to the net assets through contractually agreed sharing of control. 
Associates are entities over which the Group has significant 
influence but not the power to control the financial and operating 
policies, generally accompanying a shareholding of between 20% 
and 50% of the voting rights. Ownership percentage is likely to be 
the key indicator of investment classification; however, other factors, 
such as Board representation, may also affect the accounting 
classification. Judgement is required to assess all of the qualitative 
and quantitative factors which may indicate that the Group does,  
or does not, have significant influence over an investment. Penguin 
Random House is the Group’s only material associate – see note 12 
for further details on the judgements involved in its accounting 
classification. Investments in joint ventures and associates are 
accounted for by the equity method and are initially recognised  
at the fair value of consideration transferred.

The Group’s share of its joint ventures’ and associates’ post-
acquisition profits or losses is recognised in the income statement 
and its share of post-acquisition movements in reserves is 
recognised in reserves.

The Group’s share of its joint ventures’ and associates’ results is 
recognised as a component of operating profit as these operations 
form part of the core publishing business of the Group and are an 
integral part of existing wholly-owned businesses. The cumulative 
post-acquisition movements are adjusted against the carrying 
amount of the investment. When the Group’s share of losses in  
a joint venture or associate equals or exceeds its interest in the joint 
venture or associate, the Group does not recognise further losses 
unless the Group has incurred obligations or made payments on 
behalf of the joint venture or associate.

5. Contribution of a subsidiary to an associate or joint venture  
The gain or loss resulting from the contribution or sale of a 
subsidiary to an associate or a joint venture is recognised in full. 
Where such transactions do not involve cash consideration, 
significant judgements and estimates are used in determining  
the fair values of the consideration received. 

c. Foreign currency translation

1. Functional and presentation currency Items included in the 
financial statements of each of the Group’s entities are measured 
using the currency of the primary economic environment in which 
the entity operates (the functional currency). The consolidated 
financial statements are presented in sterling, which is the 
company’s functional and presentation currency.

2. Transactions and balances Foreign currency transactions are 
translated into the functional currency using the exchange rates 
prevailing at the dates of the transactions. Foreign exchange gains 
and losses resulting from the settlement of such transactions and 
from the translation at year-end exchange rates of monetary assets 
and liabilities denominated in foreign currencies are recognised in 
the income statement, except when deferred in equity as qualifying 
net investment hedges.

3. Group companies The results and financial position of all Group 
companies that have a functional currency different from the 
presentation currency are translated into the presentation  
currency as follows:

i)  Assets and liabilities are translated at the closing rate at the date  

of the balance sheet

ii) Income and expenses are translated at average exchange rates

iii)  All resulting exchange differences are recognised as a separate 

component of equity.

On consolidation, exchange differences arising from the translation 
of the net investment in foreign entities, and of borrowings  
and other currency instruments designated as hedges of such 
investments, are taken to shareholders’ equity. The Group treats 
specific inter-company loan balances, which are not intended to  
be repaid in the foreseeable future, as part of its net investment. 
When a foreign operation is sold, such exchange differences are 
recognised in the income statement as part of the gain or loss  
on sale.

The principal overseas currency for the Group is the US dollar.  
The average rate for the year against sterling was $1.30  
(2016: $1.33) and the year-end rate was $1.35 (2016: $1.23).

d. Property, plant and equipment

Property, plant and equipment are stated at historical cost less 
depreciation. Cost includes the original purchase price of the asset 
and the costs attributable to bringing the asset to its working 
condition for intended use. Land is not depreciated. Depreciation  
on other assets is calculated using the straight-line method to 
allocate their cost less their residual values over their estimated 
useful lives as follows:

Buildings (freehold):

20–50 years

Buildings (leasehold):

over the period of the lease 

Plant and equipment:

3–10 years

The assets’ residual values and useful lives are reviewed,  
and adjusted if appropriate, at each balance sheet date. 

The carrying value of an asset is written down to its recoverable 
amount if the carrying value of the asset is greater than its 
estimated recoverable amount.

e. Intangible assets

1. Goodwill For the acquisition of subsidiaries made on or after  
1 January 2010, goodwill represents the excess of the consideration 
transferred, the amount of any non-controlling interest in the 
acquiree and the acquisition date fair value of any previous equity 
interest in the acquiree over the fair value of the identifiable net 
assets acquired. For the acquisition of subsidiaries made from the 
date of transition to IFRS to 31 December 2009, goodwill represents 
the excess of the cost of an acquisition over the fair value of the 
Group’s share of the net identifiable assets acquired. Goodwill on 
acquisitions of subsidiaries is included in intangible assets. Goodwill 
on acquisition of associates and joint ventures represents the excess 
of the cost of an acquisition over the fair value of the Group’s share 
of the net identifiable assets acquired. Goodwill on acquisitions  
of associates and joint ventures is included in investments in 
associates and joint ventures.

Section 5 Financial statements128

Notes to the consolidated financial statements

1. Accounting policies continued

e. Intangible assets continued

Goodwill is tested at least annually for impairment and carried at 
cost less accumulated impairment losses. An impairment loss is 
recognised to the extent that the carrying value of goodwill exceeds 
the recoverable amount. The recoverable amount is the higher of 
fair value less costs of disposal and value in use. These calculations 
require the use of estimates in respect of forecast cash flows and 
discount rates and significant management judgement in respect  
of CGU and cost allocation. A description of the key assumptions  
and sensitivities is included in note 11. Goodwill is allocated to 
aggregated cash-generating units for the purpose of impairment 
testing. The allocation is made to those aggregated cash-generating 
units that are expected to benefit from the business combination in  
which the goodwill arose.

Gains and losses on the disposal of an entity include the carrying 
amount of goodwill relating to the entity sold.

2. Acquired software Software separately acquired for internal  
use is capitalised at cost. Software acquired in material business 
combinations is capitalised at its fair value as determined by  
an independent valuer. Acquired software is amortised on a 
straight-line basis over its estimated useful life of between  
three and eight years.

3. Internally developed software Internal and external costs 
incurred during the preliminary stage of developing computer 
software for internal use are expensed as incurred. Internal and 
external costs incurred to develop computer software for internal 
use during the application development stage are capitalised if  
the Group expects economic benefits from the development. 
Capitalisation in the application development stage begins once  
the Group can reliably measure the expenditure attributable to  
the software development and has demonstrated its intention  
to complete and use the software. Internally developed software  
is amortised on a straight-line basis over its estimated useful life  
of between three and eight years.

4. Acquired intangible assets Acquired intangible assets include 
customer lists, contracts and relationships, trademarks and  
brands, publishing rights, content, technology and software rights. 
These assets are capitalised on acquisition at cost and included in 
intangible assets. Intangible assets acquired in material business 
combinations are capitalised at their fair value as determined by  
an independent valuer. Intangible assets are amortised over their 
estimated useful lives of between two and 20 years, using an 
amortisation method that reflects the pattern of their consumption.

5. Pre-publication assets Pre-publication assets represent direct 
costs incurred in the development of educational programmes  
and titles prior to their publication. These costs are recognised as 
current intangible assets where the title will generate probable 
future economic benefits and costs can be measured reliably. 
Pre-publication assets are amortised upon publication of the  
title over estimated economic lives of five years or less, being an 
estimate of the expected operating lifecycle of the title, with  
a higher proportion of the amortisation taken in the earlier years.

The investment in pre-publication assets has been disclosed as  
part of cash generated from operations in the cash flow statement 
(see note 33).

The assessment of the recoverability of pre-publication assets 
involve a significant degree of judgement based on historical trends 
and management estimation of future potential sales. An incorrect 
amortisation profile could result in excess amounts being carried 
forward as intangible assets that would otherwise have been 
written off to the income statement in an earlier period.

Reviews are performed regularly to estimate recoverability of 
pre-publication assets. The carrying amount of pre-publication 
assets is set out in note 20.

f. Other financial assets

Other financial assets, designated as available for sale investments, 
are non-derivative financial assets measured at estimated fair  
value. Changes in the fair value are recorded in equity in the fair 
value reserve. On the subsequent disposal of the asset, the net  
fair value gains or losses are taken to the income statement.

g. Inventories

Inventories are stated at the lower of cost and net realisable value. 
Cost is determined using the first in first out (FIFO) method. The cost 
of finished goods and work in progress comprises raw materials, 
direct labour, other direct costs and related production overheads. 
Net realisable value is the estimated selling price in the ordinary 
course of business, less estimated costs necessary to make the  
sale. Provisions are made for slow-moving and obsolete stock.

h. Royalty advances

Advances of royalties to authors are included within trade and other 
receivables when the advance is paid less any provision required to 
adjust the advance to its net realisable value. The realisable value  
of royalty advances relies on a degree of management judgement in 
determining the profitability of individual author contracts. If the 
estimated realisable value of author contracts is overstated, this  
will have an adverse effect on operating profits as these excess 
amounts will be written off.

The recoverability of royalty advances is based upon an annual 
detailed management review of the age of the advance, the  
future sales projections for new authors and prior sales history  
of repeat authors.

The royalty advance is expensed at the contracted or effective 
royalty rate as the related revenues are earned. Royalty advances 
which will be consumed within one year are held in current assets. 
Royalty advances which will be consumed after one year are held  
in non-current assets.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

129

1. Accounting policies continued

i. Cash and cash equivalents

Cash and cash equivalents in the cash flow statement include cash 
in hand, deposits held on call with banks, other short-term highly 
liquid investments with original maturities of three months or less, 
and bank overdrafts. Bank overdrafts are included in borrowings  
in current liabilities in the balance sheet.

Short-term deposits and marketable securities with maturities  
of greater than three months do not qualify as cash and cash 
equivalents and are reported as financial assets. Movements on 
these financial assets are classified as cash flows from financing 
activities in the cash flow statement where these amounts are  
used to offset the borrowings of the Group or as cash flows from 
investing activities where these amounts are held to generate an 
investment return.

j. Share capital

Ordinary shares are classified as equity.

Incremental costs directly attributable to the issue of new shares  
or options are shown in equity as a deduction, net of tax, from  
the proceeds.

Where any Group company purchases the company’s equity share 
capital (treasury shares), the consideration paid, including any 
directly attributable incremental costs, net of income taxes, is 
deducted from equity attributable to the company’s equity holders 
until the shares are cancelled, reissued or disposed of. Where  
such shares are subsequently sold or reissued, any consideration 
received, net of any directly attributable transaction costs and  
the related income tax effects, is included in equity attributable  
to the company’s equity holders.

Ordinary shares purchased under a buyback programme are 
cancelled and the nominal value of the shares is transferred to a 
capital redemption reserve.

k. Borrowings

Borrowings are recognised initially at fair value, which is proceeds 
received net of transaction costs incurred. Borrowings are 
subsequently stated at amortised cost with any difference between 
the proceeds (net of transaction costs) and the redemption value 
being recognised in the income statement over the period of the 
borrowings using the effective interest method. Accrued interest is 
included as part of borrowings. Where a debt instrument is in a fair 
value hedging relationship, an adjustment is made to its carrying 
value in the income statement to reflect the hedged risk. 

l. Derivative financial instruments

Derivatives are recognised at fair value and remeasured at each 
balance sheet date. The fair value of derivatives is determined by 
using market data and the use of established estimation techniques 
such as discounted cash flow and option valuation models. 

Changes in the fair value of derivatives are recognised immediately 
in finance income or costs. However, derivatives relating to 
borrowings and certain foreign exchange contracts are designated 
as part of a hedging transaction. The accounting treatment is 
summarised as follows:

Typical reason  
for designation

Net investment hedge

The derivative creates a 
foreign currency liability 
which is used to hedge 
changes in the value  
of a subsidiary which 
transacts in that 
currency.

Fair value hedges

The derivative 
transforms the interest 
profile on debt from 
fixed rate to floating rate. 
Changes in the value of 
the debt as a result of 
changes in interest rates 
are offset by equal and 
opposite changes in the 
value of the derivative. 
When the Group’s debt  
is swapped to floating 
rates, the contracts used 
are designated as fair 
value hedges.

Reporting of gains  
and losses on effective  
portion of the hedge

Reporting of gains and 
losses on disposal

On disposal, the 
accumulated value  
of gains and losses 
reported in other 
comprehensive income 
is transferred to the 
income statement.

If the debt and 
derivative are disposed 
of, the value of the 
derivative and the debt 
(including the fair value 
adjustment) are reset 
to zero. Any resultant 
gain or loss is 
recognised in  
finance income or 
finance costs.

Recognised in other 
comprehensive 
income.

Gains and losses  
on the derivative  
are reported in finance 
income or finance 
costs. However, an 
equal and opposite 
change is made to the 
carrying value of the 
debt (a ‘fair value 
adjustment’) with the 
benefit/cost reported 
in finance income or 
finance costs. The net 
result should be a zero 
charge on a perfectly 
effective hedge.

Non-hedge accounted contracts

No hedge accounting 
applies.

These are not designated 
as hedging instruments. 
Typically these are short-
term contracts to convert 
debt back to fixed rates  
or foreign exchange 
contracts where a  
natural offset exists.

m. Taxation

Current tax is recognised at the amounts expected to be paid  
or recovered under the tax rates and laws that have been enacted  
or substantively enacted at the balance sheet date.

Deferred income tax is provided, using the balance sheet liability 
method, on temporary differences arising between the tax bases  
of assets and liabilities and their carrying amounts. Deferred income 
tax is determined using tax rates and laws that have been enacted 
or substantively enacted by the balance sheet date and are 
expected to apply when the related deferred tax asset is realised  
or the deferred income tax liability is settled.

Deferred tax assets are recognised to the extent that it is probable 
that future taxable profit will be available against which the 
temporary differences can be utilised.

Deferred income tax is provided in respect of the undistributed 
earnings of subsidiaries, associates and joint ventures other than 
where it is intended that those undistributed earnings will not be 
remitted in the foreseeable future.

Section 5 Financial statements130

Notes to the consolidated financial statements

1. Accounting policies continued

m. Taxation continued

Current and deferred tax are recognised in the income statement, 
except when the tax relates to items charged or credited directly  
to equity or other comprehensive income, in which case the tax  
is also recognised in equity or other comprehensive income.

The Group is subject to income taxes in numerous jurisdictions. 
Significant judgement is required in determining the estimates  
in relation to the worldwide provision for income taxes. There  
are many transactions and calculations for which the ultimate tax 
determination is uncertain during the ordinary course of business. 
The Group recognises tax provisions when it is considered probable 
that there will be a future outflow of funds to a tax authority.  
The provisions are based on management’s best judgement of the 
application of tax legislation and best estimates of future settlement 
amounts (see note 7). Where the final tax outcome of these matters 
is different from the amounts that were initially recorded, such 
differences will impact the income tax and deferred tax provisions  
in the period in which such determination is made.

Deferred tax assets and liabilities require management judgement 
in determining the amounts to be recognised. In particular, 
significant judgement is used when assessing the extent to which 
deferred tax assets should be recognised with consideration given 
to the timing and level of future taxable income together with any 
future tax planning strategies (see note 13).

n. Employee benefits

1. Pensions The retirement benefit asset and obligation recognised 
in the balance sheet represents the net of the present value of the 
defined benefit obligation and the fair value of plan assets at the 
balance sheet date. The defined benefit obligation is calculated 
annually by independent actuaries using the projected unit credit 
method. The present value of the defined benefit obligation is 
determined by discounting estimated future cash flows using  
yields on high-quality corporate bonds which have terms to 
maturity approximating the terms of the related liability.

When the calculation results in a potential asset, the recognition  
of that asset is limited to the asset ceiling – that is the present value 
of any economic benefits available in the form of refunds from the 
plan or a reduction in future contributions. Management uses 
judgement to determine the level of refunds available from the  
plan in recognising an asset. 

The determination of the pension cost and defined benefit 
obligation of the Group’s defined benefit pension schemes depends 
on the selection of certain assumptions, which include the discount 
rate, inflation rate, salary growth and longevity (see note 25).

Obligations for contributions to defined contribution pension  
plans are recognised as an operating expense in the income 
statement as incurred.

2. Other post-retirement obligations The expected costs of post-
retirement medical and life assurance benefits are accrued over  
the period of employment, using a similar accounting methodology 
as for defined benefit pension obligations. The liabilities and costs 
relating to significant other post-retirement obligations are assessed 
annually by independent qualified actuaries.

3. Share-based payments The fair value of options or shares granted 
under the Group’s share and option plans is recognised as an 
employee expense after taking into account the Group’s best 
estimate of the number of awards expected to vest. Fair value is 
measured at the date of grant and is spread over the vesting period 
of the option or share. The fair value of the options granted is 
measured using an option model that is most appropriate to the 
award. The fair value of shares awarded is measured using the  
share price at the date of grant unless another method is more 
appropriate. Any proceeds received are credited to share capital  
and share premium when the options are exercised.

o. Provisions Provisions are recognised if the Group has a present 
legal or constructive obligation as a result of past events, it is more 
likely than not that an outflow of resources will be required to settle 
the obligation and the amount can be reliably estimated. Provisions  
are discounted to present value where the effect is material.

The Group recognises a provision for deferred consideration.  
Where this is contingent on future performance or a future event, 
judgement is exercised in establishing the fair value. 

The Group recognises a provision for onerous lease contracts when 
the expected benefits to be derived from a contract are less than 
the unavoidable costs of meeting the obligations under the contract.

The provision is based on the present value of future payments for 
surplus leased properties under non-cancellable operating leases, 
net of estimated sub-leasing income.

p. Revenue recognition

The Group’s revenue streams are courseware, assessments and 
services. Courseware includes curriculum materials provided in 
book form and/or via access to digital content. Assessments 
includes test development, processing and scoring services 
provided to governments, educational institutions, corporations 
and professional bodies. Services includes the operation of schools, 
colleges and universities, including sistemas in Brazil and English 
language teaching centres around the world as well as the provision 
of online learning services in partnership with universities and other 
academic institutions. 

Actuarial gains and losses arising from experience adjustments and 
changes in actuarial assumptions are charged or credited to equity 
in other comprehensive income in the period in which they arise.

Revenue comprises the fair value of the consideration received  
or receivable for the sale of goods and services net of sales taxes, 
rebates and discounts, and after eliminating sales within the Group.

The service cost, representing benefits accruing over the year, is 
included in the income statement as an operating cost. Net interest 
is calculated by applying the discount rate to the net defined benefit 
obligation and is presented as finance costs or finance income.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

131

1. Accounting policies continued

q. Leases

p. Revenue recognition continued

Revenue from the sale of books is recognised when title passes.  
A provision for anticipated returns is made based primarily on 
historical return rates, customer buying patterns and retailer 
behaviours including stock levels (see note 22). If these estimates do 
not reflect actual returns in future periods then revenues could be 
understated or overstated for a particular period.

Revenue from the sale of off-the-shelf software is recognised on 
delivery or on installation of the software where that is a condition 
of the contract. In certain circumstances, where installation is 
complex, revenue is recognised when the customer has completed 
their acceptance procedures. Where software is provided under  
a term licence, revenue is recognised on a straight-line basis over  
the period of the licence.

Revenue from the provision of services to academic institutions, 
such as programme development, student acquisition, education 
technology and student support services, is recognised as 
performance occurs. Revenue from multi-year contractual 
arrangements, such as contracts to process qualifying tests for 
individual professions and government departments, is recognised 
as performance occurs. The assumptions, risks and uncertainties 
inherent to long-term contract accounting can affect the amounts 
and timing of revenue and related expenses reported. Certain of 
these arrangements, either as a result of a single service spanning 
more than one reporting period or where the contract requires the 
provision of a number of services that together constitute a single 
project, are treated as long-term contracts with revenue recognised 
on a percentage of completion basis. Percentage of completion is 
calculated on a cost basis using the proportion of the total estimated 
costs incurred to date. Losses on contracts are recognised in the 
period in which the loss first becomes foreseeable. Contract losses 
are determined to be the amount by which estimated total costs  
of the contract exceed the estimated total revenues that will  
be generated.

Where a contractual arrangement consists of two or more separate 
elements that can be provided to customers either on a stand-alone 
basis or as an optional extra, such as the provision of supplementary 
materials or online access with textbooks and multiple deliverables 
within testing or service contracts, revenue is recognised for each 
element as if it were an individual contractual arrangement. This 
requires judgement regarding the identification of the individual 
elements as well as the estimation of its relative fair value.

On certain contracts, where the Group acts as agent, only 
commissions and fees receivable for services rendered are 
recognised as revenue. Any third-party costs incurred on behalf  
of the principal that are rechargeable under the contractual 
arrangement are not included in revenue.

Income from recharges of freight and other activities which are 
incidental to the normal revenue-generating activities is included  
in other income.

Leases of property, plant and equipment where the Group has 
substantially all the risks and rewards of ownership are classified as 
finance leases. Finance leases are capitalised at the commencement 
of the lease at the lower of the fair value of the leased property  
and the present value of the minimum lease payments. Each lease 
payment is allocated between the liability and finance charges  
to achieve a constant rate on the finance balance outstanding.  
The corresponding rental obligations, net of finance charges, are 
included in financial liabilities – borrowings. The interest element of 
the finance cost is charged to the income statement over the lease 
period to produce a constant periodic rate of interest on the 
remaining balance of the liability for each period. The property, 
plant and equipment acquired under finance leases are depreciated 
over the shorter of the useful life of the asset or the lease term.

Leases where a significant portion of the risks and rewards of 
ownership are retained by the lessor are classified as operating 
leases by the lessee. Payments made under operating leases (net of 
any incentives received from the lessor) are charged to the income 
statement on a straight-line basis over the period of the lease.

r. Dividends

Final dividends are recorded in the Group’s financial statements  
in the period in which they are approved by the company’s 
shareholders. Interim dividends are recorded when paid. 

s. Discontinued operations

A discontinued operation is a component of the Group’s business 
that represents a separate major line of business or geographical 
area of operations that has been disposed of or meets the criteria  
to be classified as held for sale.

Discontinued operations are presented in the income statement  
as a separate line and are shown net of tax.

t. Assets and liabilities held for sale

Assets and liabilities are classified as held for sale and stated at the 
lower of carrying amount and fair value less costs to sell if it is highly 
probable that the carrying amount will be recovered principally 
through a sale transaction rather than through continuing use.  
No depreciation is charged in respect of non-current assets 
classified as held for sale. Amounts relating to non-current assets 
and liabilities held for sale are classified as discontinued operations 
in the income statement where appropriate.

u. Trade receivables

Trade receivables are stated at fair value after provision for bad and 
doubtful debts and anticipated future sales returns (see also note 1p).

Section 5 Financial statements132

Notes to the consolidated financial statements

2. Segment information

The primary segments for management and reporting are geographies as outlined below. In addition, the Group separately discloses the 
results from the Penguin Random House associate. 

The chief operating decision-maker is the Pearson executive. 

North America Courseware, Assessments and Services businesses in the US and Canada.

Core Courseware, Assessments and Services businesses in more mature markets including UK, Australia and Italy.

Growth Courseware, Assessments and Services businesses in emerging markets including Brazil, China, India and South Africa.

For more detail on the services and products included in each business segment refer to the strategic report.

All figures in £ millions

Sales

Adjusted operating profit

Cost of major restructuring

Intangible charges

Other net gains and losses

Impact of US tax reform

Operating profit

Finance costs

Finance income

Profit before tax

Income tax

Profit for the year

Segment assets

Joint ventures

Associates

Total assets

Other segment items

Share of results of joint ventures  
and associates

Capital expenditure

Pre-publication investment

Depreciation

Amortisation

Impairment

Core

Growth

Penguin 
Random 
House

Corporate

Notes

North  
America

2,929

394

(60)

(89)

(3)

–

242

815

50

(11)

(12)

–

–

27

769

38

(8)

(37)

35

–

28

6

6

7

12

12

12

10, 11

20

10

11, 20

11

4,116

1,914

667

–

4

–

3

3

–

4,120

1,917

670

5

162

218

56

348

–

1

35

84

13

103

–

1

43

59

21

110

–

–

94

–

(28)

96

(8)

154

–

–

388

388

71

–

–

–

–

–

–

–

–

–

–

–

–

2017

Group

4,513

576

(79)

(166)

128

(8)

451

(110)

80

421

(13)

408

793

7,490

–

–

3

395

793

7,888

–

–

–

–

–

–

78

240

361

90

561

–

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

2. Segment information continued

All figures in £ millions

Sales

Adjusted operating profit

Cost of major restructuring

Intangible charges

Other net gains and losses

Operating (loss)/profit

Finance costs

Finance income

Loss before tax

Income tax

Loss for the year

Segment assets

Joint ventures

Associates

Total assets

Other segment items

Share of results of joint ventures  
and associates

Capital expenditure

Pre-publication investment

Depreciation

Amortisation

Impairment

Notes

North  
America

Core

Growth

Penguin 
Random 
House

Corporate

2,981

420

(172)

(2,684)

(12)

(2,448)

803

57

(62)

(16)

(12)

(33)

4,859

1,461

–

1

–

4

4,860

1,465

6

6

7

12

12

12

10, 11

20

10

11, 20

(1)

153

235

56

394

11

2,548

1

42

92

12

109

–

768

29

(95)

(33)

(1)

(100)

859

2

–

861

(1)

51

68

27

116

–

–

129

(9)

(36)

–

84

–

–

–

–

–

–

–

–

1,240

1,240

1,640

–

–

1,640

98

–

–

–

–

–

–

–

–

–

–

–

133

2016

Group

4,552

635

(338)

(2,769)

(25)

(2,497)

(97)

37

(2,557)

222

(2,335)

8,819

2

1,245

10,066

97

246

395

95

619

2,548

There were no material inter-segment sales in either 2017 or 2016. 

For additional detailed information on the calculation of adjusted 
operating profit as shown in the above tables, see p192-195 
(Financial key performance indicators). 

date relating to this new programme were £79m at the end of 2017 
and related to cost efficiencies in higher education and enabling 
functions together with further rationalisation of the property 
portfolio. The costs of this new programme have also been excluded 
from adjusted operating profit (see note 3). 

Adjusted operating profit is shown in the above tables as it is the  
key financial measure used by management to evaluate the 
performance of the Group and allocate resources to business 
segments. The measure also enables investors to more easily,  
and consistently, track the underlying operational performance of 
the Group and its business segments by separating out those items 
of income and expenditure relating to acquisition and disposal 
transactions and major restructuring programmes.

Cost of major restructuring In January 2016, the Group announced 
that it was embarking on a restructuring programme to simplify  
the business, reduce costs and position the Group for growth in its 
major markets. The costs of this programme of £338m in 2016 were 
significant enough to exclude from the adjusted operating profit 
measure so as to better highlight the underlying performance. 
These costs included costs associated with headcount reductions, 
property rationalisation and closure or exit from certain systems, 
platforms, products and supplier and customer relationships.  
A new programme of restructuring, announced in May 2017, to run 
between 2017 and 2019, began in the second half of 2017 and is 
expected to drive further significant cost savings. Costs incurred to 

Intangible charges These represent charges in respect of goodwill, 
including impairment, and intangible assets acquired through 
business combinations and the direct costs of acquiring those 
businesses. These charges are excluded as they reflect past 
acquisition activity and do not necessarily reflect the current year 
performance of the Group. In 2016, intangible charges included an 
impairment of goodwill in the Group’s North America business of 
£2,548m (see note 11). There was no impairment in 2017.

Other net gains and losses These represent profits and losses on the 
sale of subsidiaries, joint ventures, associates and other financial 
assets and are excluded from adjusted operating profit as they 
distort the performance of the Group as reported on a statutory 
basis. Other net gains of £128m in 2017 largely relate to the sale of 
the test preparation business in China which resulted in a profit on 
sale of £44m and the part sale of the Group’s share in Penguin 
Random House which resulted in a profit of £96m (see note 31).  
In 2016, the net losses in the Core segment mainly relate to the 
closure of the Group’s English language schools in Germany and in 
the North America segment relate to the sale of the Pearson English 
Business Solutions business.

Section 5 Financial statements134

Notes to the consolidated financial statements

2. Segment information continued

Impact of US tax reform In 2017, as a result of US tax reform, the 
Group’s share of profit from associates was adversely impacted by 
£8m. This amount has been excluded from adjusted operating profit 
as it is considered to be a transition adjustment that is not expected 
to recur in the near future.

Corporate costs are allocated to business segments on an 
appropriate basis depending on the nature of the cost and therefore 
the total segment result is equal to the Group operating profit.

Segment assets, excluding corporate assets, consist of property, 
plant and equipment, intangible assets, inventories, receivables, 
deferred taxation and other financial assets and exclude cash  
and cash equivalents and derivative assets. Corporate assets 
comprise cash and cash equivalents, marketable securities and 
derivative financial instruments. Capital expenditure comprises 
additions to property, plant and equipment and software  
(see notes 10 and 11).

Property, plant and equipment and intangible assets acquired 
through business combination were £nil (2016: £10m)  
(see note 30).

The following tables analyse the Group’s revenue streams. 
Courseware includes curriculum materials provided in book form 
and/or via access to digital content. Assessments includes test 
development, processing and scoring services provided to 
governments, educational institutions, corporations and 
professional bodies. Services includes the operation of schools, 
colleges and universities, including sistemas in Brazil and English 
language teaching centres around the world as well as the provision 
of online learning services in partnership with universities and  
other academic institutions.

All figures in £ millions

Sales:

Courseware

School Courseware

Higher Education Courseware

English Courseware

Assessments

School and Higher Education Assessments

Clinical Assessments

Professional and English Certification

Services

School Services

Higher Education Services

English Services

North 
America

Core 

Growth

Group

2017

394

1,146

20

1,560

355

146

341

842

274

253

–

527

171

93

60

324

256

46

138

440

5

34

12

51

139

63

102

304

23

–

60

83

54

32

296

382

704

1,302

182

2,188

634

192

539

1,365

333

319

308

960

Total

2,929

815

769

4,513

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

2. Segment information continued

All figures in £ millions

Sales:

Courseware

School Courseware

Higher Education Courseware

English Courseware

Assessments

School and Higher Education Assessments

Clinical Assessments

Professional and English Certification

Services

School Services

Higher Education Services

English Services

135

2016

North 
America

Core 

Growth

Group

418

1,147

21

1,586

378

143

333

854

259

269

13

541

173

92

65

330

268

40

112

420

6

29

18

53

127

60

97

284

21

–

49

70

54

46

314

414

718

1,299

183

2,200

667

183

494

1,344

319

344

345

1,008

Total

2,981

803

768

4,552

The Group operates in the following main geographic areas:

All figures in £ millions

UK

Other European countries

US

Canada

Asia Pacific

Other countries

Total

2017

384

262

Sales

2016

393

255

Non-current assets

2017

796

128

2016

946

134

2,770

2,829

2,247

3,351

126

643

328

118

632

325

240

151

184

268

205

232

4,513

4,552

3,746

5,136

Sales are allocated based on the country in which the customer is located. This does not differ materially from the location where the order 
is received. The geographical split of non-current assets is based on the subsidiary’s country of domicile. This is not materially different to 
the location of the assets. Non-current assets comprise property, plant and equipment, intangible assets, investments in joint ventures and 
associates and trade and other receivables. 

Section 5 Financial statements136

Notes to the consolidated financial statements

3. Restructuring costs

An analysis of restructuring costs is as follows:

All figures in £ millions

By nature:

Product costs

Employee costs

Depreciation and amortisation

Property and facilities

Technology and communications

Professional and outsourced services

General and administrative costs

Total restructuring – operating expenses

Share of associate restructuring

Total

2017

2016

15

11

13

24

2

12

2

79

–

79

32

139

29

43

7

31

48

329

9

338

In January 2016, the Group announced that it was embarking on a restructuring programme to simplify the business, reduce costs and 
position the Group for growth in its major markets. The costs of this programme in 2016 were significant enough to exclude from the adjusted 
operating profit measure so as to better highlight the underlying performance (see note 8). A new programme of restructuring, the 2017-2019 
restructuring programme announced in May 2017, began in the second half of 2017 and is expected to drive further significant cost savings. 
The costs of this new programme have also been excluded from adjusted operating profit.

4. Operating expenses

All figures in £ millions

By function:

Cost of goods sold

Operating expenses

Distribution costs

Selling, marketing and product development costs

Administrative and other expenses

Restructuring costs

Other income

Total net operating expenses

Other net gains and losses

Impairment of intangible assets

Total

Notes

2017

2016

2,066

2,093

84

896

88

908

1,207

1,240

79

(64)

2,202

(128)

–

4,140

329

(85)

2,480

25

2,548

7,146

3

11

Included in other income is service fee income from Penguin Random House of £3m (2016: £4m). Included in administrative and other 
expenses are research and efficacy costs of £14m (2016: £23m). In addition to the restructuring costs shown above, there were restructuring 
costs in Penguin Random House of £nil (2016: £9m).

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

4. Operating expenses continued

All figures in £ millions

By nature:

Royalties expensed

Other product costs

Employee benefit expense

Contract labour

Employee-related expense

Promotional costs

Depreciation of property, plant and equipment

Amortisation of intangible assets – pre-publication

Amortisation of intangible assets – software

Amortisation of intangible assets – other

Impairment of intangible assets

Property and facilities

Technology and communications

Professional and outsourced services

Other general and administrative costs

Costs capitalised to intangible assets

Other net gains and losses

Other income

Total

During the year the Group obtained the following services from the Group’s auditors:

All figures in £ millions

The audit of parent company and consolidated financial statements

The audit of the company’s subsidiaries

Total audit fees

Other assurance services

Other non-audit services

Total other services

Total non-audit services

Total

Reconciliation between audit and non-audit service fees is shown below:

All figures in £ millions

Group audit fees including fees for attestation under section 404 of the Sarbanes-Oxley Act

Non-audit fees

Total

137

Notes

2017

2016

246

564

264

616

5

1,805

1,888

10

20

11

11

11

152

127

229

90

338

85

138

–

202

218

322

140

(324)

(128)

(64)

206

122

217

95

350

84

185

2,548

243

188

378

140

(318)

25

(85)

4,140

7,146

2017

2016

4

2

6

1

1

2

2

8

5

2

7

1

1

2

2

9

2017

2016

6

2

8

7

2

9

Fees for attestation under section 404 of the Sarbanes-Oxley Act are allocated between fees payable for the audits of consolidated and 
subsidiary accounts. 

Included in non-audit fees are amounts related to carve-out audits for disposals of £1m (2016: £1m). 

Section 5 Financial statements138

Notes to the consolidated financial statements

5. Employee information

All figures in £ millions

Employee benefit expense

Wages and salaries (including termination costs)

Social security costs

Share-based payment costs

Retirement benefits – defined contribution plans

Retirement benefits – defined benefit plans

Other post-retirement medical benefits

Total

Notes

2017

2016

1,567

130

1,661

124

33

57

19

(1)

22

67

16

(2)

1,805

1,888

26

25

25

25

The details of the emoluments of the Directors of Pearson plc are shown in the report on Directors’ remuneration.

Average number employed

Employee numbers

North America

Core

Growth

Other

Total

6. Net finance costs

All figures in £ millions

Interest payable

Net foreign exchange losses

Finance costs associated with transactions

Derivatives not in a hedge relationship

Finance costs

Interest receivable

Net finance income in respect of retirement benefits

Net foreign exchange gains

Derivatives not in a hedge relationship

Derivatives in a hedge relationship

Finance income

Net finance costs

Analysed as:

Net interest payable reflected in adjusted earnings

Other net finance income/(costs)

Total net finance costs

Notes

25

2017

2016

16,295

16,841

5,291

8,268

485

5,664

9,868

346

30,339

32,719

2017

(99)

–

(6)

(5)

(110)

20

3

44

12

1

80

2016

(74)

(21)

–

(2)

(97)

15

11

1

10

–

37

(30)

(60)

(79)

49

(30)

(59)

(1)

(60)

Included in interest receivable is £1m (2016: £1m) of interest receivable from related parties. There was a net movement of £1m on fair value 
hedges in 2017 (2016: £nil), comprising a gain of £37m (2016: loss of £4m) on the underlying bonds, offset by a loss of £36m (2016: gain of 
£4m) on the related derivative financial instruments.

For further information on adjusted measures above, see note 8.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

7. Income tax

All figures in £ millions

Current tax

Charge in respect of current year

Adjustments in respect of prior years

Total current tax charge

Deferred tax

In respect of temporary differences

Other adjustments in respect of prior years

Total deferred tax credit

Total tax (charge)/credit

139

Notes

2017

2016

(121)

(2)

(123)

96

14

110

(13)

(66)

27

(39)

277

(16)

261

222

13

The adjustments in respect of prior years in both 2017 and 2016 primarily arise from revising the previous year’s reported tax provision to 
reflect the tax returns subsequently filed. This results in a change between deferred and current tax as well as an absolute benefit to the 
total tax charge. 

The tax on the Group’s profit/(loss) before tax differs from the theoretical amount that would arise using the UK tax rate as follows. 
Information for 2016 has been re-presented to give additional disclosure.

All figures in £ millions

Profit/(loss) before tax

Tax calculated at UK rate (2017: 19.25%, 2016: 20%)

Effect of overseas tax rates

Joint venture and associate income reported net of tax

Intangible impairment not subject to tax

Intra-group financing benefit

Movement in provisions for tax uncertainties

Impact of US tax reform

Net expense not subject to tax

Gains and losses on sale of businesses not subject to tax

Utilisation of previously unrecognised tax losses and credits

Unrecognised tax losses

Adjustments in respect of prior years

Total tax (charge)/credit

UK

Overseas

Total tax (charge)/credit

Tax rate reflected in earnings

2017

421

(81)

15

15

–

26

49

(1)

(39)

8

(1)

(16)

12

(13)

(36)

23

(13)

2016

(2,557)

511

424

19

(722)

34

(37)

–

(8)

15

–

(25)

11

222

46

176

222

3.1%

8.7%

The impact of US tax reform includes a benefit from revaluation of deferred tax balances to the reduced federal rate of £5m and a 
repatriation tax charge of £6m. The Group continues to analyse the detail of new legislation and this may result in revisions to these impacts. 

Factors which may affect future tax charges include changes in tax legislation, transfer pricing regulations, the level and mix of profitability  
in different countries, and settlements with tax authorities. 

The movement in provisions for tax uncertainties primarily reflects releases due to the expiry of relevant statutes of limitation. The current 
tax liability of £231m (2016: £224m) includes £280m (2016: £322m) of provisions for tax uncertainties principally in respect of a number  
of issues in the US, the UK and China. The issues provided for include the allocation between territories of proceeds of historic business 
disposals, and the potential disallowance of intra-group recharges and interest expense. The Group is currently under audit in a number  
of countries, and the timing of any resolution of these audits is uncertain. Of the balance of £280m, £38m relates to 2013 and earlier and is 
mostly under audit. In most countries tax years up to and including 2013 are now statute barred from examination by tax authorities. Of the 
remaining balance, £70m relates to 2014, £86m to 2015, £57m to 2016 and £29m to 2017. If relevant enquiry windows pass with no audit, 
management believes it is reasonably possible that provision levels will reduce by an estimated £60m within the next 12 months.

Section 5 Financial statements140

Notes to the consolidated financial statements

7. Income tax continued

In 2016 the Group impaired US goodwill (see note 11). The majority of this impairment charge is not deductible for tax purposes.

The tax rate reflected in adjusted earnings is calculated as follows:

All figures in £ millions

Profit/(loss) before tax

Adjustments:

Cost of major restructuring

Other net gains and losses

Intangible charges

Other net finance (income)/costs

Impact of US tax reform

Adjusted profit before tax

Total tax (charge)/credit

Adjustments:

Tax benefit on cost of major restructuring

Tax charge/(benefit) on other net gains and losses

Tax benefit on intangible charges

Tax charge on other net finance (income)/costs

Impact of US tax reform

Tax amortisation benefit on goodwill and intangibles

Adjusted income tax charge

Tax rate reflected in adjusted earnings

For further information on adjusted measures above, see note 8.

The tax (charge)/benefit recognised in other comprehensive income is as follows:

All figures in £ millions

Net exchange differences on translation of foreign operations

Fair value gain on other financial assets

Remeasurement of retirement benefit obligations 

2017

421

79

(128)

166

(49)

8

497

2016

(2,557)

338

25

2,769

1

–

576

(13)

222

(26)

20

(85)

9

1

39

(55)

(84)

(14)

(255)

–

–

36

(95)

11.1%

16.5%

2017

2016

9

(4)

(42)

(37)

(5)

–

58

53

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

141

8. Earnings per share

Basic

Basic earnings per share is calculated by dividing the profit attributable to equity shareholders of the company by the weighted average 
number of ordinary shares in issue during the year, excluding ordinary shares purchased by the company and held as treasury shares.

Diluted

Diluted earnings per share is calculated by adjusting the weighted average number of ordinary shares to take account of all dilutive potential 
ordinary shares and adjusting the profit attributable, if applicable, to account for any tax consequences that might arise from conversion of 
those shares.

All figures in £ millions

Earnings/(loss) for the year

Non-controlling interest

Earnings/(loss) attributable to equity holders of the company

Weighted average number of shares (millions)

Effect of dilutive share options (millions)

Weighted average number of shares (millions) for diluted earnings

Earnings/(loss) per share

Basic

Diluted

Adjusted

For additional detailed information on the calculation of adjusted 
measures, see p192-195 (Financial key performance indicators).  
See note 2 for details of specific items excluded from or included  
in adjusted operating profit in 2017 and 2016.

In order to show results from operating activities on a consistent 
basis, an adjusted earnings per share is presented. The Group’s 
definition of adjusted earnings per share may not be comparable  
with other similarly titled measures reported by other companies.

Adjusted earnings is a non-GAAP (non-statutory) financial measure 
and is included as it is a key financial measure used by management 
to evaluate the performance of the Group and allocate resources  
to business segments. The measure also enables investors to  
more easily, and consistently, track the underlying operational 
performance of the Group and its business segments by separating 
out those items of income and expenditure relating to acquisition 
and disposal transactions, and major restructuring programmes.

Adjusted earnings per share is calculated as adjusted earnings 
divided by the weighted average number of shares in issue on  
an undiluted basis. The following items are excluded from or 
included in adjusted earnings:

Cost of major restructuring In January 2016, the Group announced 
that it was embarking on a restructuring programme to simplify  
the business, reduce costs and position the Group for growth in its 
major markets. The costs of this programme in 2016 were significant 
enough to exclude from the adjusted operating profit measure so as 
to better highlight the underlying performance. A new programme 
of restructuring, announced in May 2017, began in the second half  
of 2017 and is expected to drive further significant cost savings.  
The costs of this new programme have also been excluded from 
adjusted operating profit. See note 3 for an analysis of these costs.

2017

408

(2)

406

813.4

0.3

813.7

2016

(2,335)

(2)

(2,337)

814.8

–

814.8

49.9p

49.9p

(286.8)p

(286.8)p

Other net gains and losses These represent profits and losses on the 
sale of subsidiaries, joint ventures, associates and other financial 
assets and are excluded from adjusted earnings as they distort the 
performance of the Group as reported on a statutory basis.

Intangible charges These represent charges in respect of goodwill, 
including impairment, and intangible assets acquired through 
business combinations and the direct costs of acquiring those 
businesses. These charges are excluded as they reflect past acquisition 
activity and do not necessarily reflect the current year performance  
of the Group.

Other net finance income/costs These include finance costs in 
respect of retirement benefits, finance costs of deferred 
consideration and foreign exchange and other gains and losses. 
Finance income relating to retirement benefits is excluded as 
management does not believe that the consolidated income 
statement presentation under IAS 19 reflects the economic 
substance of the underlying assets and liabilities. Finance costs 
associated with transactions are excluded as these relate to future 
earn-outs or acquisition expenses and are not part of the underlying 
financing. Foreign exchange and other gains and losses are excluded 
as they represent short-term fluctuations in market value and are 
subject to significant volatility. Other gains and losses may not be 
realised in due course as it is normally the intention to hold the 
related instruments to maturity. In 2017 and 2016, the foreign 
exchange gains and losses largely relate to foreign exchange 
differences on unhedged US dollar and euro loans, cash and  
cash equivalents.

Section 5 Financial statements142

Notes to the consolidated financial statements

8. Earnings per share continued

Adjusted continued

Impact of US tax reform In 2017, as a result of US tax reform, the Group’s share of profit from associates was adversely impacted by £8m. 
This amount has been excluded from adjusted earnings as it is considered to be a transition adjustment that is not expected to recur in  
the near future.

Tax Tax on the above items is excluded from adjusted earnings. Where relevant the Group also excludes the benefit from recognising 
previously unrecognised pre-acquisition and capital losses. As a result of US tax reform in 2017, the reported tax charge on a statutory basis 
includes a benefit from the revaluation of deferred tax balances to the reduced federal rate of £5m and a repatriation tax charge of £6m. 
This amount has been excluded from adjusted earnings as it is considered to be a transition adjustment that is not expected to recur in the 
near future. The tax benefit from tax deductible goodwill and intangibles is added to the adjusted income tax charge as this benefit more 
accurately aligns the adjusted tax charge with the expected rate of cash tax payments. 

Non-controlling interest Non-controlling interest for the above items is excluded from adjusted earnings. 

The following tables reconcile the statutory income statement to the adjusted income statement.

Statutory 
income 
statement

Cost of
 major 
restructuring

Other net 
gains and 
losses

Intangible 
charges

Other net 
finance 
income/ 
costs

Impact of US 
tax reform

Tax 
amortisation 
benefit

Adjusted 
income 
statement

2017

451

(30)

421

(13)

408

(2)

406

79

–

79

(26)

53

–

53

(128)

–

(128)

20

(108)

–

(108)

166

–

166

(85)

81

–

81

–

(49)

(49)

9

(40)

–

(40)

8

–

8

1

9

–

9

–

–

–

39

39

–

39

All figures in £ millions

Operating profit/(loss)

Net finance costs

Profit/(loss) before tax

Income tax

Profit/(loss) for the year

Non-controlling interest

Earnings/(loss)

Weighted average number of shares (millions)

813.4

Weighted average number of shares (millions) 
for diluted earnings

Earnings per share (basic)

Earnings per share (diluted)

813.7

49.9p

49.9p

576

(79)

497

(55)

442

(2)

440

813.4

813.7

54.1p

54.1p

2016

All figures in £ millions

Operating (loss)/profit

Net finance costs

(Loss)/profit before tax

Income tax

(Loss)/profit for the year

Non-controlling interest

(Loss)/earnings

Weighted average number of shares (millions)

Weighted average number of shares (millions) 
for diluted earnings

(Loss)/earnings per share (basic)

(Loss)/earnings per share (diluted)

Statutory 
income 
statement

Cost of
 major 
restructuring

Other net 
gains and 
losses

Intangible 
charges

Other net 
finance 
income/ 
costs

Impact of US 
tax reform

Tax 
amortisation 
benefit

Adjusted 
income 
statement

(2,497)

(60)

(2,557)

222

(2,335)

(2)

(2,337)

814.8

814.8

(286.8)p

(286.8)p

338

–

338

(84)

254

–

254

25

–

25

(14)

11

–

11

2,769

–

2,769

(255)

2,514

–

2,514

–

1

1

–

1

–

1

–

–

–

–

–

–

–

–

–

–

36

36

–

36

635

(59)

576

(95)

481

(2)

479

814.8

814.8

58.8p

58.8p

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

9. Dividends

All figures in £ millions

Final paid in respect of prior year 34.0p (2016: 34.0p)

Interim paid in respect of current year 5.0p (2016: 18.0p)

143

2017

277

41

318

2016

277

147

424

The Directors are proposing a final dividend in respect of the financial year ended 31 December 2017 of 12.0p per share which will absorb an 
estimated £93m of shareholders’ funds. It will be paid on 11 May 2018 to shareholders who are on the register of members on 6 April 2018. 
These financial statements do not reflect this dividend.

10. Property, plant and equipment

All figures in £ millions

Cost

At 1 January 2016

Exchange differences

Additions

Disposals

Disposal through business disposal

Reclassifications

At 31 December 2016

Exchange differences

Additions

Disposals

Disposal through business disposal

Reclassifications

Transfer to intangible assets

Transfer to assets classified as held for sale

At 31 December 2017

All figures in £ millions

Depreciation

At 1 January 2016

Exchange differences

Charge for the year

Disposals

Reclassifications

At 31 December 2016

Exchange differences

Charge for the year

Disposals

Disposal through business disposal

Transfer to assets classified as held for sale

At 31 December 2017

Carrying amounts

At 1 January 2016

At 31 December 2016

At 31 December 2017

Land and 
buildings

Plant and 
equipment

Assets in  
course of 
construction

359

44

26

(26)

(1)

(4)

398

(20)

26

(13)

(11)

5

–

(55)

330

508

83

59

(100)

(2)

12

560

(29)

40

(34)

(5)

8

(11)

(2)

527

22

2

4

–

–

(8)

20

(2)

24

–

–

(13)

–

–

29

Land and 
buildings

Plant and 
equipment

Assets in  
course of 
construction

(192)

(26)

(34)

22

1

(229)

12

(35)

9

6

40

(377)

(62)

(61)

95

(1)

(406)

23

(55)

26

3

1

(197)

(408)

167

169

133

131

154

119

–

–

–

–

–

–

–

–

–

–

–

–

22

20

29

Total

889

129

89

(126)

(3)

–

978

(51)

90

(47)

(16)

–

(11)

(57)

886

Total

(569)

(88)

(95)

117

–

(635)

35

(90)

35

9

41

(605)

320

343

281

Section 5 Financial statements144

Notes to the consolidated financial statements

10. Property, plant and equipment continued

Depreciation expense of £23m (2016: £21m) has been included in the income statement in cost of goods sold and £67m (2016: £74m)  
in operating expenses.

The Group leases certain equipment under a number of finance lease agreements. The net carrying amount of leased plant and  
equipment included within property, plant and equipment was £9m (2016: £10m).

11. Intangible assets

All figures in £ millions

Cost

At 1 January 2016

Exchange differences

Impairment

Additions – internal development

Additions – purchased

Disposals

Acquisition through business combination

Disposal through business disposal

Transfer to intangible assets – pre-publication

At 31 December 2016

Exchange differences

Impairment

Additions – internal development

Additions – purchased

Disposals

Disposal through business disposal

Transfer from property, plant and equipment

Transfer to assets classified as held for sale

At 31 December 2017

Acquired 
customer 
lists, 
contracts and 
relationships

Acquired 
trademarks 
and brands

Acquired 
publishing 
rights

Other 
intangibles 
acquired

Goodwill

Software

4,134

752

(2,548)

–

–

–

3

–

–

2,341

(148)

–

–

–

–

–

–

(163)

2,030

619

85

–

132

25

(49)

–

–

(14)

798

(46)

–

133

17

(23)

(4)

11

(4)

860

157

–

–

–

(37)

–

(6)

–

974

(74)

–

–

–

–

(9)

–

(2)

882

889

281

65

180

31

–

–

–

–

7

–

–

353

(26)

–

–

–

–

(19)

–

(27)

281

–

–

–

–

–

–

–

211

(6)

–

–

–

–

–

–

(21)

184

509

135

–

–

–

–

3

(47)

–

600

(50)

–

–

–

–

(27)

–

(34)

489

Total

6,583

1,225

(2,548)

132

25

(86)

13

(53)

(14)

5,277

(350)

–

133

17

(23)

(59)

11

(251)

4,755

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

145

11. Intangible assets continued

All figures in £ millions

Amortisation

At 1 January 2016

Exchange differences

Charge for the year

Disposals

Disposal through business disposal

Transfer to intangible assets – pre-publication

At 31 December 2016

Exchange differences

Charge for the year

Disposals

Disposal through business disposal

Transfer to assets classified as held for sale

At 31 December 2017

Carrying amounts

At 1 January 2016

At 31 December 2016

At 31 December 2017

Goodwill

Acquired 
customer 
lists, 
contracts and 
relationships

Goodwill

Software

Acquired 
trademarks 
and brands

Acquired 
publishing 
rights

Other 
intangibles 
acquired

Total

–

–

–

–

–

–

–

–

–

–

–

–

–

(357)

(430)

(60)

(84)

38

–

2

(461)

30

(85)

21

2

–

(83)

(85)

37

6

–

(555)

43

(77)

–

8

1

(155)

(32)

(22)

–

–

–

(163)

(27)

(8)

–

–

–

(314)

(1,419)

(75)

(70)

–

47

–

(277)

(269)

75

53

2

(209)

(198)

(412)

(1,835)

13

(18)

–

18

16

4

(3)

–

–

19

36

(40)

–

22

34

126

(223)

21

50

70

(493)

(580)

(180)

(178)

(360)

(1,791)

4,134

2,341

2,030

262

337

389

430

419

309

126

144

101

17

13

6

195

188

129

5,164

3,442

2,964

The goodwill carrying value of £2,030m relates to acquisitions 
completed after 1 January 1998. Prior to 1 January 1998 all  
goodwill was written off to reserves on the date of acquisition.  
For acquisitions completed between 1 January 1998 and  
31 December 2002, no value was ascribed to intangibles other  
than goodwill which was amortised over a period of up to 20 years. 
On adoption of IFRS on 1 January 2003, the Group chose not to 
restate the goodwill balance and at that date the balance was frozen 
(i.e. amortisation ceased). If goodwill had been restated, then a 
significant value would have been ascribed to other intangible 
assets, which would be subject to amortisation, and the carrying 
value of goodwill would be significantly lower. For acquisitions 
completed after 1 January 2003, value has been ascribed to other 
intangible assets which are amortised.

Other intangible assets

Other intangibles acquired include content, technology and 
software rights.

Intangible assets are valued separately for each acquisition and  
the primary method of valuation used is the discounted cash  
flow method. The majority of acquired intangibles are amortised  
using an amortisation profile based on the projected cash flows 
underlying the acquisition date valuation of the intangible asset, 
which generally results in a larger proportion of amortisation being 
recognised in the early years of the asset’s life. The Group keeps  
the expected pattern of consumption under review.

Amortisation of £17m (2016: £17m) is included in the income 
statement in cost of goods sold and £206m (2016: £252m) in 
operating expenses.

Section 5 Financial statements146

Notes to the consolidated financial statements

11. Intangible assets continued

Other intangible assets continued

The range of useful economic lives for each major class of intangible asset (excluding goodwill and software) is shown below:

Class of intangible asset

Acquired customer lists, contracts and relationships

Acquired trademarks and brands

Acquired publishing rights

Other intangibles acquired

The expected amortisation profile of acquired intangible assets is shown below:

All figures in £ millions

Class of intangible asset

Acquired customer lists, contracts and relationships

Acquired trademarks and brands

Acquired publishing rights

Other intangibles acquired

2017

Useful economic life

3-20 years

2-20 years

5-20 years

2-20 years

One to  
five years

Six to  
ten years

More than  
ten years

215

56

5

97

75

31

1

32

19

14

–

–

2017

Total

309

101

6

129

Impairment tests for cash-generating units (CGUs) containing goodwill

Impairment tests have been carried out where appropriate as described below. Goodwill was allocated to CGUs, or an aggregation of 
CGUs, where goodwill could not be reasonably allocated to individual business units. Impairment reviews were conducted on these  
CGUs. The recoverable amount for each unit exceeds its carrying value therefore there is no impairment in 2017. The carrying value of  
the goodwill in each of the CGUs is summarised below: 

All figures in £ millions

North America 

Core 

Growth (includes Brazil, China, India and South Africa)

Pearson VUE 

Total

2017

1,013

641

–

376

2016

1,295

633

–

413

2,030

2,341

The recoverable amount of each aggregated CGU is based on fair value less costs of disposal. Goodwill is tested at least annually for 
impairment. Other than goodwill there are no intangible assets with indefinite lives. The goodwill is generally denominated in the currency 
of the relevant cash flows and therefore the impairment review is not materially sensitive to exchange rate fluctuations.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

147

11. Intangible assets continued

Key assumptions

For the purpose of estimating the fair value less costs of disposal  
of the CGUs, management has used an income approach based on 
present value techniques. The calculations use cash flow projections 
based on financial budgets approved by management covering  
a five-year period, management’s best estimate about future 
developments and market assumptions. The fair value less costs  
of disposal measurement is categorised as Level 3 on the fair value 
hierarchy. The key assumptions used by management in the fair 
value less costs of disposal calculations were: 

Discount rates The discount rate is based on the risk-free rate  
for government bonds, adjusted for a risk premium to reflect the 
increased risk in investing in equities. The risk premium adjustment 
is assessed for each specific CGU. The average post-tax discount 
rates range from 8.4% to 14.3%. Discount rates are lower for those 
businesses which operate in more mature markets with low 
inflation and higher for those operating in emerging markets  
with higher inflation. 

Perpetuity growth rates A perpetuity growth rate of 2.0% was  
used for cash flows subsequent to the approved budget period for 
CGUs operating in mature markets. This perpetuity growth rate is a 
conservative rate and is considered to be lower than the long-term 
historical growth rates of the underlying territories in which the  
CGU operates and the long-term growth rate prospects of the 
sectors in which the CGU operates. CGU growth rates between  
3.0% and 6.9% were used for cash flows subsequent to the 
approved budget period for CGUs operating in emerging markets 
with high inflation. These growth rates are also below the long-term 
historical growth rates in these markets. 

The key assumptions used by management in setting the financial 
budgets for the initial five-year period were as follows:

Forecast sales growth rates Forecast sales growth rates are  
based on past experience adjusted for the strategic direction and 
near-term investment priorities within each CGU. Key assumptions 
include growth in Online Program Management, Online Blended 
Learning and Professional Certification, stabilisation in UK 
Qualifications and US Assessments, and ongoing pressures in  
the US higher education courseware market. The five-year sales 
forecasts use average nominal growth rates between 3% and 6%  
for mature markets and between 5% and 14% for emerging  
markets with high inflation. 

Operating profits Operating profits are forecast based on historical 
experience of operating margins, adjusted for the impact of changes  
to product costs and cost-saving initiatives, including the impact of 
the implementation of our cost efficiency programme. 

Cash conversion Cash conversion is the ratio of operating cash  
flow to operating profit. Management forecasts cash conversion 
rates based on historical experience.

Sensitivities

The Group’s impairment review is sensitive to a change in 
assumptions used, most notably the discount rates and the 
perpetuity growth rates. 

The carrying value of goodwill in the Growth market CGUs was 
written down to £nil in 2015. 

A 0.1% increase in discount rates would cause the fair value  
less costs of disposal of the North America CGU to reduce  
by £50m, the Core GGU by £17m and the VUE CGU by £21m. 

A 0.1% reduction in perpetuity growth rates would cause the fair 
value less costs of disposal of the North America CGU to reduce  
by £39m, the Core CGU by £14m and the VUE CGU by £17m. 

The Core CGU is highly sensitive to any reductions in short-term 
cash flows, whether driven by lower sales growth, lower operating 
profits or lower cash conversion. A 5% reduction in total annual 
operating profits, spread evenly across all CGUs, would give rise to 
an impairment of £66m in the Core CGU. An increase in discount 
rates or a reduction in perpetuity growth rates would also give rise 
to an impairment in the Core CGU. The North America CGU is no 
longer considered to be highly sensitive to changes in impairment 
assumptions, with increased headroom when compared to 2016.

2016 impairment tests

At the end of 2016, following trading in the final quarter of the year,  
it became clear that the underlying issues in the US higher education 
courseware business market were more severe than anticipated. 
These issues related to declining student enrolments, changes in 
buying patterns of students and correction of inventory levels by 
distributors and bookshops. As a result, in January 2017, strategic 
plans and estimates for future cash flows were revised and we 
determined during the goodwill impairment review that the fair 
value less costs of disposal of the North America CGU no longer 
supported the carrying value of this goodwill and as a consequence 
impaired goodwill by £2,548m. 

Section 5 Financial statements148

Notes to the consolidated financial statements

12. Investments in joint ventures and associates

The amounts recognised in the balance sheet are as follows:

All figures in £ millions

Associates

Joint ventures

Total

The amounts recognised in the income statement are as follows:

All figures in £ millions

Associates

Joint ventures

Total

Investment in associates

The Group has the following material associates:

Penguin Random House Ltd

Penguin Random House LLC

On 1 July 2013, Penguin Random House was formed, upon the 
completion of an agreement between Pearson and Bertelsmann 
to merge their respective trade publishing companies, Penguin  
and Random House, with the parent companies owning 47% and 
53% of the combined business respectively. On 5 October 2017, 
Pearson sold a 22% stake in Penguin Random House to 
Bertelsmann, retaining a 25% share (see note 31 for more 
information on disposal of associates). Pearson owns its 25% 
interest in Penguin Random House via 25% interests in each of the 
two entities listed in the table above. Despite the separate legal 
structures of the two Penguin Random House entities, Pearson 
regards Penguin Random House as one combined global business. 
Consequently, Pearson discloses Penguin Random House as one 
single operating segment and presents disclosures related to its 
interests in Penguin Random House on a combined basis. 

2017

395

3

398

2016

1,245

2

1,247

2017

2016

77

1

78

98

(1)

97

Principal place 
of business

Ownership 
interest

Nature of 
relationship

Measurement 
method

UK/Global

25% See below

US

25% See below

Equity

Equity

The shareholder agreement includes protective rights for  
Pearson as the minority shareholder, including rights to dividends. 
Management considers ownership percentage, Board composition 
and the additional protective rights, and exercises judgement to 
determine that Pearson has significant influence over Penguin 
Random House and Bertelsmann has the power to direct the 
relevant activities and therefore control. Following the transaction  
in 2017 the assessment of significant influence has not changed. 
Penguin Random House does not have a quoted market price.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

12. Investments in joint ventures and associates continued

Investment in associates continued

The summarised financial information of the material associate is detailed below:

All figures in £ millions

Assets

Non-current assets

Current assets

Liabilities

Non-current liabilities

Current liabilities

Net assets

Sales

Profit for the year

Other comprehensive expense

Total comprehensive income

Dividends received from associate in relation to profits

Re-capitalisation dividends received from associate

149

2017

2016

Penguin 
Random  
House

Penguin 
Random  
House

1,048

1,758

(859)

(1,579)

368

1,267

1,587

(394)

(1,074)

1,386

2,693

2,620

171

(60)

111

146

312

209

(14)

195

131

–

The information above reflects the amounts presented in the financial statements of the associate, adjusted for fair value and similar 
adjustments. The tax on Penguin Random House LLC is settled by the partners. For the purposes of clear and consistent presentation,  
the tax has been shown in the associate line items in the consolidated income statement and consolidated balance sheet, recording the 
Group’s share of profit after tax consistently for the Penguin Random House associates.

A reconciliation of the summarised financial information to the carrying value of the material associate is shown below:

All figures in £ millions

Opening net assets

Exchange differences

Profit for the year

Other comprehensive expense

Dividends, net of tax paid

Tax adjustments in relation to disposals

Closing net assets

Share of net assets

Goodwill

Carrying value of associate

2017

2016

Penguin 
Random  
House

1,386

(18)

171

(60)

(1,167)

56

368

92

296

388

Penguin 
Random  
House

1,206

179

209

(14)

(194)

–

1,386

651

589

1,240

Section 5 Financial statements150

Notes to the consolidated financial statements

12. Investments in joint ventures and associates continued

Investment in associates continued

Information on other individually immaterial associates is detailed below:

All figures in £ millions

Profit for the year

Total comprehensive income

Transactions with material associates

2017

2016

7

7

–

–

The Group has loans to Penguin Random House which are unsecured and interest is calculated based on market rates. The amount 
outstanding at 31 December 2017 was £46m (2016: £33m). The loans are provided under a working capital facility and fluctuate during the 
year. The loan outstanding at 31 December 2017 was repaid in its entirety in January 2018.

The Group also has a current asset receivable of £19m (2016: £21m) from Penguin Random House and a current liability payable of £3m  
(2016: £nil) arising from the provision of services. Included in other income (note 4) is £3m (2016: £4m) of service fees. In addition, the Group 
will receive a further re-capitalisation dividend of £49m in April 2018, which was triggered by the Group’s decision to sell a 22% stake in 
Penguin Random House in 2017.

Investment in joint ventures

Information on joint ventures, all of which are individually immaterial, is detailed below:

All figures in £ millions

Profit/(loss) for the year

Total comprehensive income/(expense)

13. Deferred income tax

All figures in £ millions

Deferred income tax assets

Deferred income tax liabilities

Net deferred income tax

2017

2016

1

1

2017

95

(164)

(69)

(1)

(1)

2016

451

(466)

(15)

Substantially all of the deferred income tax assets are expected to be recovered after more than one year.

Deferred income tax assets and liabilities shall be offset when there is a legally enforceable right to offset current income tax assets with 
current income tax liabilities and where the deferred income taxes relate to the same fiscal authority. At 31 December 2017, the Group  
has unrecognised deferred income tax assets of £32m (2016: £32m) in respect of UK losses, £18m (2016: £18m) in respect of US losses and 
approximately £86m (2016: £95m) in respect of losses in other territories. The UK losses are capital losses. The US losses relate to state taxes 
and therefore have expiry periods of between five and 20 years. Other deferred tax assets of £12m (2016: £9m) have not been recognised.

Deferred tax assets of £75m (2016: £95m) have been recognised in countries that reported a loss in either the current or preceding year.  
The majority arises in Brazil in respect of tax deductible goodwill. It is considered more likely than not that there will be sufficient future 
taxable profits to realise these assets.

The recognition of the deferred income tax assets is supported by management’s forecasts of the future profitability of the relevant countries.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

151

13. Deferred income tax continued

The movement in deferred income tax assets and liabilities during the year is as follows:

All figures in £ millions

Deferred income tax assets/(liabilities)

At 1 January 2016

Exchange differences

Income statement (charge)/benefit

Disposal through business disposal

Tax benefit in other comprehensive income

At 31 December 2016

Exchange differences

Income statement (charge)/benefit

Disposal through business disposal

Tax charge in other comprehensive income

Transfer to assets/(liabilities) classified as held for sale

At 31 December 2017

Trading 
losses

Returns 
provisions

Retirement 
benefit 
obligations

Deferred 
revenue

Goodwill and 
intangibles

Other

Total 

19

3

–

–

–

22

(2)

(11)

–

–

–

9

43

7

(15)

–

–

35

(3)

6

–

–

(4)

34

(9)

10

(4)

–

40

37

(4)

7

–

(84)

–

(44)

55

15

50

(3)

–

117

(8)

(9)

–

–

(73)

27

(348)

(84)

144

(7)

–

(295)

19

118

–

–

3

(155)

(44)

27

86

–

–

69

(8)

(1)

(3)

(5)

8

60

(284)

(22)

261

(10)

40

(15)

(6)

110

(3)

(89)

(66)

(69)

Other deferred income tax items include temporary differences in respect of share-based payments, provisions, depreciation and royalty 
advances.

14. Classification of financial instruments

The accounting classification of each class of the Group’s financial assets and their carrying values, is as follows:

2017

2016

Fair value

Amortised 
cost

Fair value

Amortised 
cost

Notes

Available  
for sale

Derivatives 
held for 
trading

Derivatives  
in hedge 
relationship

Loans and 
receivables

Total 
carrying 
value

Available  
for sale

Derivatives 
held for 
trading

Derivatives  
in hedge 
relationship

Loans and 
receivables

Total 
carrying 
value

15

17

32

16

22

77

–

–

8

–

–

–

85

–

–

–

–

3

–

–

3

–

–

–

–

137

–

–

–

518

127

–

–

760

77

518

127

8

140

760

22

22

137

1,427

1,652

65

–

–

10

–

–

–

75

–

–

–

–

3

–

–

3

–

–

–

–

168

–

–

–

65

1,459

1,459

–

–

–

982

–

10

171

982

–

–

168

2,441

2,687

All figures in £ millions

Investments in unlisted 
securities

Cash and cash equivalents 

Cash and cash equivalents – 
within assets classified as held 
for sale

Marketable securities

Derivative financial 
instruments

Trade receivables

Trade receivables – within 
assets classified as held for 
sale

Total financial assets

The carrying value of the Group’s financial assets is equal to, or approximately equal to, the market value.

Section 5 Financial statements152

Notes to the consolidated financial statements

14. Classification of financial instruments continued

The accounting classification of each class of the Group’s financial liabilities, together with their carrying values and market values,  
is as follows:

Fair value

Amortised 
cost

Fair value

Amortised 
cost

2017

2016

All figures in £ millions

Notes

Derivatives 
held for 
trading

Derivatives  
in hedge 
relationship

Other 
liabilities

Total 
carrying 
value

Total 
market 
value

Derivatives 
held for 
trading

Derivatives  
in hedge 
relationship

Other 
liabilities

Total 
carrying 
value

Total 
market 
value

Derivative financial liabilities

Trade payables

Trade payables – within 
liabilities classified as held for 
sale

Liability to purchase own 
shares

Bank loans and overdrafts

Other borrowings due within  
one year

Borrowings due after more 
than one year

Total financial liabilities

Fair value measurement 

16

24

24

18

18

18

–

–

–

–

–

–

–

–

(140)

–

–

–

–

–

–

–

(265)

(140)

(265)

(140)

(265)

(20)

(20)

(20)

(151)

(15)

(151)

(15)

(151)

(15)

(4)

(4)

(4)

(1,066)

(1,066)

(1,070)

(7)

–

–

–

–

–

–

(257)

–

–

–

–

–

–

–

(333)

(264)

(333)

(264)

(333)

–

–

–

–

–

–

(39)

(39)

(39)

(5)

(5)

(5)

(2,424)

(2,424)

(2,385)

(140)

(1,521)

(1,661)

(1,665)

(7)

(257)

(2,801)

(3,065)

(3,026)

As shown above, the Group’s derivative assets and liabilities, unlisted securities and marketable securities are held at fair value. Financial 
instruments that are measured subsequently to initial recognition at fair value are grouped into levels 1 to 3, based on the degree to which 
the fair value is observable, as follows:

Level 1 fair value measurements are those derived from unadjusted quoted prices in active markets for identical assets or liabilities. 

Level 2 fair value measurements are those derived from inputs, other than quoted prices included within level 1, that are observable for  
the asset or liability, either directly (as prices) or indirectly (derived from prices). 

Level 3 fair value measurements are those derived from valuation techniques that include inputs for the asset or liability that are not based 
on observable market data (unobservable inputs). 

The Group’s derivative assets valued at £140m (2016: £171m) and derivative liabilities valued at £140m (2016: £264m) are classified as level 2. 
The Group’s marketable securities valued at £8m (2016: £10m) are classified as level 2. The Group’s investments in unlisted securities are 
valued at £77m (2016: £65m) and are classified as level 3.

The following table analyses the movements in level 3 fair value remeasurements:

All figures in £ millions

At beginning of year

Exchange differences

Acquisition of investments

Fair value movements

Disposal of investments

At end of year

2017

2016

Investments  
in unlisted 
securities

Investments  
in unlisted 
securities

65

(4)

3

13

–

77

143

8

6

–

(92)

65

The fair value of the investments in unlisted securities is determined by reference to the financial performance of the underlying asset, 
recent funding rounds and amounts realised on the sale of similar assets.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

15. Other financial assets

All figures in £ millions

At beginning of year

Exchange differences

Acquisition of investments

Fair value movements

Disposal of investments

At end of year

153

2016

143

8

6

–

(92)

65

2017

65

(4)

3

13

–

77

Other financial assets comprise unlisted securities of £77m (2016: £65m). 

16. Derivative financial instruments

The Group’s approach to the management of financial risks is set out in note 19. The Group’s outstanding derivative financial instruments 
are as follows:

All figures in £ millions

Interest rate derivatives – in a fair value hedge relationship

Interest rate derivatives – not in a hedge relationship

Cross-currency rate derivatives – in a hedge relationship

Total

Analysed as expiring:

In less than one year

Later than one year and not later than five years

Later than five years

Total

Gross notional 
amounts

Assets

Liabilities

Gross notional 
amounts

Assets

Liabilities

2017

2016

799

429

1,522

2,750

–

1,638

1,112

2,750

23

3

114

140

–

65

75

140

–

–

(140)

(140)

–

(95)

(45)

(140)

2,157

1,187

1,622

4,966

162

2,776

2,028

4,966

68

3

100

171

–

86

85

171

(4)

(7)

(253)

(264)

–

(157)

(107)

(264)

The Group has issued both euro and US dollar fixed rate debt.  
The fixed rate euro debt is converted to either a fixed or floating  
rate US dollar exposure using interest rate and cross-currency 
swaps. The Group’s remaining fixed rate US dollar debt is held as 
fixed rate instruments.

At the end of 2017, the currency split of the mark-to-market values  
of rate derivatives, including the exchange of principal on cross 
currency rate derivatives, was US dollar £(869)m, sterling £12m  
and euro £857m (2016: US dollar £(1,051)m, sterling £19m and  
euro £939m).

The Group’s portfolio of rate derivatives is diversified by maturity, 
counterparty and type. Natural offsets between transactions  
within the portfolio and the designation of certain derivatives as 
hedges significantly reduce the risk of income statement volatility. 
The sensitivity of the portfolio to changes in market rates is set out 
in note 19.

The Group receives interest under its euro debt related swap 
contracts to match the interest on the bonds (ranging from a receipt 
of 1.375% on its euro 2025 notes to 1.875% on its euro 2021 notes) 
and, in turn, pays US dollar interest at rates ranging between  
US Libor + 0.84% to US Libor + 1.35%.

Interest rate swaps are then used to fix an element of the interest 
charge, in line with the Group’s interest rate hedging policy,  
which requires a proportion of the Group’s gross debt to be fixed  
in line with the Group’s hedging policy. During 2017 Pearson 
executed a number of floating interest rate swaps to match the 
maturity of the 2021 and 2025 euro bonds mitigating the exposure 
to interest rate increases. The all-in rates (including the Libor spread) 
that the Group pays are between 2.78% and 3.58%. At 31 December 
2017, the Group had contracts to fix $579m of debt over the next  
12 months and $331m of outstanding fixed rate bonds bringing  
the total fixed rate debt to $910m.

Section 5 Financial statements154

Notes to the consolidated financial statements

16. Derivative financial instruments continued

Derivative financial assets and liabilities subject to offsetting arrangements are as follows:

All figures in £ millions

Counterparties in an asset position

Counterparties in a liability position

Total as presented in the balance sheet

2017

2016

Gross  
derivative  
assets

Gross  
derivative 
liabilities

Net derivative 
assets/  
liabilities

Gross  
derivative  
assets

Gross  
derivative 
liabilities

Net derivative 
assets/  
liabilities

103

37

140

(78)

(62)

(140)

25

(25)

–

30

141

171

(11)

(253)

(264)

19

(112)

(93)

All of the Group’s derivative financial instruments are subject to 
enforceable netting arrangements with individual counterparties,  
allowing net settlement in the event of default of either party. Offset 
arrangements in respect of cash balances are described in note 17.

Counterparty exposure from all derivatives is managed, together 
with that from deposits and bank account balances, within credit 
limits that reflect published credit ratings and by reference to other 
market measures (e.g. market prices for credit default swaps) to 
ensure that there is no significant risk to any one counterparty. 

17. Cash and cash equivalents (excluding overdrafts)

All figures in £ millions

Cash at bank and in hand

Short-term bank deposits

Cash at bank and in hand – within assets classified as held for sale

In accordance with IAS 39 ‘Financial Instruments: Recognition and 
Measurement’, the Group has reviewed all of its material contracts 
for embedded derivatives that are required to be separately 
accounted for if they do not meet certain requirements, and has 
concluded that there are no material embedded derivatives.

2017

361

157

518

127

645

2016

570

889

1,459

–

1,459

Short-term bank deposits are invested with banks and earn interest at the prevailing short-term deposit rates.

At the end of 2017, the currency split of cash and cash equivalents was US dollar 36% (2016: 34%), sterling 8% (2016: 40%), euro 7%  
(2016: 3%), renminbi 20% (2016: 10%) and other 29% (2016: 13%). At the end of 2017, a significant proportion of the renminbi cash  
relates to assets held for sale.

Cash and cash equivalents have fair values that approximate to their carrying value due to their short-term nature. Cash and cash 
equivalents include the following for the purpose of the cash flow statement:

All figures in £ millions

Cash and cash equivalents

Cash and cash equivalents – within assets classified as held for sale

Bank overdrafts

2017

518

127

(15)

630

2016

1,459

–

(35)

1,424

The Group has certain cash pooling arrangements in US dollars, sterling, euro and Canadian dollars where both the company and  
the bank have a legal right of offset. At 31 December 2017, the offsetting amounts are presented gross in the balance sheet.  
Offset arrangements in respect of derivatives are shown in note 16.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

18. Financial liabilities – borrowings

The Group’s current and non-current borrowings are as follows:

All figures in £ millions

Non-current

6.25% Global dollar bonds 2018 (nominal amount $550m)

4.625% US dollar notes 2018 (nominal amount $300m)

1.875% euro notes 2021 (nominal amount €500m)

3.75% US dollar notes 2022 (nominal amount $117m; 2016: nominal amount $500m)

3.25% US dollar notes 2023 (nominal amount $94m; 2016: nominal amount $500m)

1.375% euro notes 2025 (nominal amount €500m)

Finance lease liabilities

Current

Due within one year or on-demand:

Bank loans and overdrafts

Finance lease liabilities

Total borrowings

155

2017

2016

–

–

463

85

69

445

4

469

254

453

407

402

435

4

1,066

2,424

15

4

19

39

5

44

1,085

2,468

Included in the non-current borrowings above is £10m of accrued interest (2016: £18m). Included in the current borrowings above is £nil of 
accrued interest (2016: £nil).

The maturity of the Group’s non-current borrowing is as follows:

All figures in £ millions

Between one and two years

Between two and five years

Over five years

The carrying amounts and market values of borrowings are as follows:

2017

3

549

514

1,066

All figures in £ millions

Bank loans and overdrafts

6.25% Global dollar bonds 2018

4.625% US dollar notes 2018

1.875% euro notes 2021

3.75% US dollar notes 2022

3.25% US dollar notes 2023

1.375% euro notes 2025

Finance lease liabilities

Effective  
interest rate

Carrying  
value

Market  
value

Effective  
interest rate

Carrying  
value

2017

n/a

n/a

n/a

2.04%

3.94%

3.36%

1.44%

n/a

15

–

–

463

85

69

445

8

15

–

–

467

87

67

445

8

n/a

6.46%

4.69%

2.04%

3.94%

3.36%

1.44%

n/a

39

469

254

453

407

402

435

9

2016

726

454

1,244

2,424

2016

Market  
value

39

468

250

454

396

381

432

9

The market values stated above are based on clean market prices at the year end or, where these are not available, on the quoted market 
prices of comparable debt issued by other companies. The effective interest rates above relate to the underlying debt instruments.

1,085

1,089

2,468

2,429

Section 5 Financial statements156

Notes to the consolidated financial statements

18. Financial liabilities – borrowings continued

The carrying amounts of the Group’s borrowings before the effect of derivatives (see notes 16 and 19 for further information on the  
impact of derivatives) are denominated in the following currencies:

All figures in £ millions

US dollar

Sterling

Euro

Other

2017

172

1

911

1

2016

1,559

13

892

4

1,085

2,468

The Group has $1.75bn (£1.3bn) of undrawn capacity on its committed borrowing facilities as at 31 December 2017 (2016: $1.75bn (£1.4bn) 
undrawn). In addition, there are a number of short-term facilities that are utilised in the normal course of business.

All of the Group’s borrowings are unsecured. In respect of finance lease obligations, the rights to the leased asset revert to the lessor  
in the event of default.

The maturity of the Group’s finance lease obligations is as follows:

All figures in £ millions

Finance lease liabilities – minimum lease payments

Not later than one year

Later than one year and not later than two years

Later than two years and not later than three years

Later than three years and not later than four years

Later than four years and not later than five years

Later than five years

Future finance charges on finance leases

Present value of finance lease liabilities

The present value of the Group’s finance lease obligations is as follows:

All figures in £ millions

Not later than one year

Later than one year and not later than five years

Later than five years

The carrying amounts of the Group’s lease obligations approximate their fair value.

2017

2016

4

3

1

–

–

–

–

8

5

3

1

–

–

–

–

9

2017

2016

4

4

–

8

5

4

–

9

19. Financial risk management

The Group’s approach to the management of financial risks together 
with sensitivity analyses of its financial instruments is set out below.

Treasury policy

Pearson’s treasury function has primary responsibility for managing 
certain financial risks to which the Group is exposed. The Group’s 
treasury policies are approved by the Board of Directors annually 
and the Audit Committee receives regular reports on the Group’s 
treasury activities, policies and procedures. The Group’s treasury 
function is not run as a profit centre and does not enter into any 
transactions for speculative purposes. 

The treasury function is permitted to use derivatives for risk 
management purposes which may include interest rate swaps,  
rate caps and collars, currency rate swaps and forward foreign 
exchange contracts, of which interest rate swaps and forward 
foreign exchange swaps are the most commonly used.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

157

19. Financial risk management continued

Capital risk 

The Group’s primary objective when managing capital is to safeguard its ability to continue as a going concern and retain financial flexibility 
by maintaining a strong balance sheet. The Group aims to maintain net debt at a level less than 1.5 times EBITDA, which is consistent with a 
solid investment grade rating (assuming no material deterioration in trading performance) and provides comfortable headroom against 
covenants. This should permit the business to invest in organic growth. Shareholder returns are made through a sustainable and 
progressive dividend policy. Any surplus cash is returned to shareholders via share buybacks or special dividends.

The Group is currently rated BBB (negative outlook) with Standard and Poor’s and Baa2 (negative outlook) with Moody’s.

Net debt

The Group’s net debt position is set out below:

All figures in £ millions

Cash and cash equivalents

Marketable securities

Derivative financial instruments

Bank loans and overdrafts

Bonds

Finance lease liabilities

Net debt

2017

645

8

–

(15)

2016

1,459

10

(93)

(39)

(1,062)

(2,420)

(8)

(432)

(9)

(1,092)

Interest and foreign exchange rate management

The Group’s principal currency exposure is to the US dollar which 
represents more than 60% of the Group’s sales. 

The Group’s long-term debt is primarily held in US dollars to provide 
a natural hedge of this exposure, which is achieved through issued 
US dollar debt or by converting euro debt to US dollars using 
cross-currency swaps.

As at 31 December 2017, £674m of the Group’s debt is held at  
fixed rates (2016: £650m), with £411m held at floating rates  
(2016: £1,818m), partially offset by US dollar cash balances which 
attract floating rate interest. As at 31 December 2017, a 1% 
movement in US dollar interest rates for one year would result  
in a £2m movement in the interest charge (2016: £13m).

Overseas profits are converted to sterling to satisfy sterling cash 
outflows such as dividends at the prevailing spot rate at the time  
of the transaction. To the extent the Group has sufficient sterling,  
US dollars may be held as dollar cash to provide a natural offset  
to the Group’s debt or to satisfy future US dollar cash outflows.

The Group does not have significant cross border foreign exchange 
transactional exposures. 

As at 31 December 2017, the sensitivity of the carrying value of the 
Group’s financial instruments to fluctuations in interest rates and 
exchange rates is as follows:

All figures in £ millions

Investments in unlisted securities

Cash and cash equivalents

Marketable securities

Derivative financial instruments

Bonds

Other borrowings

Liability to purchase own shares

Other net financial assets 

Total financial instruments

Carrying  
value

Impact of 1% 
increase in 
interest rates

Impact of 1% 
decrease in 
interest rates

Impact of 10% 
strengthening  
in sterling

Impact of 10% 
weakening in
sterling

77

645

8

–

(1,062)

(23)

(151)

497

(9)

–

–

–

(26)

45

–

–

–

19

–

–

–

26

(48)

–

–

–

(22)

(6)

(54)

–

1 

97

2

–

(41)

(1)

7

66

–

(1)

(118)

(2)

–

50

2

The table shows the sensitivities of the fair values of each class of financial instruments to an isolated change in either interest rates  
or foreign exchange rates. Other net financial assets comprises trade receivables less trade payables. A significant proportion of the 
movements shown above would impact equity rather than the income statement due to the location and functional currency of the entities 
in which they arise and the availability of net investment hedging. 

Section 5 Financial statements158

Notes to the consolidated financial statements

19. Financial risk management continued

Interest and foreign exchange rate management continued

The Group’s income statement is reported at average rates for the 
year while the balance sheet is translated at the year-end closing 
rate. Differences between these rates can distort ratio calculations 
such as debt to EBITDA and interest cover. Adjusted operating profit 
translated at year-end closing rates would be £22m lower than the 
reported figure of £576m at £554m (2016: £55m higher if translated 
at the year-end 2016 rate instead of the 2016 average rate at £690m 
compared with a reported figure of £635m). EBITDA translated at 
year-end closing rates would be £25m lower than the reported 
figure of £738m at £713m (2016: £63m higher if translated at the 
year-end 2016 rate instead of the 2016 average rate, at £848m, 
compared with a reported figure of £785m).

Liquidity and re-financing risk management 

The Group regularly reviews the level of cash and debt facilities 
required to fund its activities. This involves preparing a prudent  
cash flow forecast for the next three to five years, determining  
the level of debt facilities required to fund the business, planning  
for shareholder returns and repayments of maturing debt, and 
identifying an appropriate amount of headroom to provide a 
reserve against unexpected outflows.

At 31 December 2017, the Group had cash of £0.6bn and an 
undrawn US dollar denominated revolving credit facility due 2021  
of $1.75bn (£1.3bn). At 31 December 2016, the Group had cash of 
£1.5bn and an undrawn US dollar denominated revolving credit 
facility due 2021 of $1.75bn (£1.4bn). 

The $1.75bn facility contains interest cover and leverage covenants 
which the Group has complied with for the year ended  
31 December 2017. 

At the end of 2017, the currency split of the Group’s trade payables 
was US dollar £137m, sterling £58m and other currencies £90m  
(2016: US dollar £164m, sterling £67m and other currencies £102m) . 
Trade payables are all due within one year (2016: all due within  
one year).

The following table analyses the Group’s bonds and derivative 
assets and liabilities into relevant maturity groupings based on  
the remaining period at the balance sheet date to the contractual 
maturity date. The amounts disclosed in the table are the 
contractual undiscounted cash flows (including interest) and as  
such may differ from the amounts disclosed on the balance sheet. 

All figures in £ millions

At 31 December 2017

Bonds

Rate derivatives – inflows

Rate derivatives – outflows

Total

At 31 December 2016

Bonds

Rate derivatives – inflows

Rate derivatives – outflows

Total

Analysed by maturity

Analysed by currency

Later than 
one year but 
less than five 
years

Less than  
one year

Five years  
or more

Total

USD

GBP

Other

Total

20

(38)

48

30

82

(103)

82

61

601

(975)

1,060

686

1,308

(1,086)

1,202

1,424

533

(684)

667

516

1,292

(867)

891

1,316

1,154

(1,697)

1,775

1,232

2,682

(2,056)

2,175

2,801

184

(53)

1,003

1,134

1,732

(239)

1,308

2,801

–

(751)

751

–

–

(838)

838

–

970

(893)

21

98

950

(979)

29

–

1,154

(1,697)

1,775

1,232

2,682

(2,056)

2,175

2,801

Financial counterparty risk management

Counterparty credit limits, which take published credit rating and other factors into account, are set to cover the Group’s total aggregate 
exposure to a single financial institution. The limits applicable to published credit rating bands are approved by the Chief Financial Officer 
within guidelines approved by the board. Exposures and limits applicable to each financial institution are reviewed on a regular basis. 

Cash deposits and derivative transactions are made with approved counterparties up to pre-agreed limits. To manage counterparty risk 
associated with cash and cash equivalents, the Group uses a mixture of money market funds as well as bank deposits. As at 31 December 
2017, 58% of cash and cash equivalents was held with investment grade bank counterparties, 38% with AAA money market funds and 4% 
held with non-investment grade bank counterparties. As at 31 December 2017, the Group had a net exposure of £24m with investment 
grade counterparties for derivative transactions.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

20. Intangible assets – pre-publication

All figures in £ millions

Cost

At beginning of year

Exchange differences

Additions

Disposal through business disposal

Disposals

Transfer from intangible assets

Transfer to assets classified as held for sale

At end of year

Amortisation

At beginning of year

Exchange differences

Charge for the year

Disposal through business disposal

Disposals

Transfer from intangible assets

Transfer to assets classified as held for sale

At end of year

Carrying amounts

At end of year

159

2017

2016

2,417

(168)

362

(1)

(248)

–

(508)

1,854

2,201

380

395

(8)

(565)

14

–

2,417

(1,393)

(1,360)

109

(338)

–

248

–

261

(250)

(350)

4

565

(2)

–

(1,113)

(1,393)

741

1,024

Included in the above are pre-publication assets amounting to £504m (2016: £694m) which will be realised in more than one year.

Amortisation is included in the income statement in cost of goods sold. 

21. Inventories

All figures in £ millions

Raw materials

Work in progress

Finished goods

2017

2016

4

2

142

148

5

6

224

235

The cost of inventories recognised as an expense and included in the income statement in cost of goods sold amounted to £324m  
(2016: £340m). In 2017, £38m (2016: £48m) of inventory provisions was charged in the income statement. None of the inventory is pledged 
as security.

Section 5 Financial statements160

Notes to the consolidated financial statements

22. Trade and other receivables

All figures in £ millions

Current

Trade receivables

Royalty advances

Prepayments 

Accrued income

Other receivables

Non-current

Trade receivables

Royalty advances

Prepayments

Accrued income

Other receivables

2017

2016

739

8

82

1

280

1,110

21

20

15

10

37

961

22

124

15

235

1,357

21

10

13

31

29

103

104

The carrying value of the Group’s trade and other receivables approximates its fair value. Trade receivables are stated net of provisions for 
bad and doubtful debts and anticipated future sales returns. The movements in the provision for bad and doubtful debts are as follows:

All figures in £ millions

At beginning of year

Exchange differences

Income statement movements

Utilised

Disposal through business disposal

Transfer to assets classified as held for sale

At end of year

2017

(112)

7

(38)

21

1

5

2016

(64)

(17)

(53)

22

–

–

(116)

(112)

Concentrations of credit risk with respect to trade receivables are limited due to the Group’s large number of customers, who are 
internationally dispersed.

The ageing of the Group’s trade receivables is as follows:

All figures in £ millions

Within due date

Up to three months past due date

Three to six months past due date

Six to nine months past due date

Nine to 12 months past due date

More than 12 months past due date

Total trade receivables

Less: provision for sales returns

Net trade receivables

2017

661

187

48

18

13

3

930

(170)

760

2016

812

232

55

21

14

7

1,141

(159)

982

The Group reviews its bad debt provision at least twice a year following a detailed review of receivable balances and historical payment 
profiles. Management believes all the remaining receivable balances are fully recoverable.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

23. Provisions for other liabilities and charges

All figures in £ millions

At 1 January 2017

Exchange differences

Charged to income statement

Released to income statement

Utilised

Disposal through business disposal

At 31 December 2017

Analysis of provisions:

All figures in £ millions

Current

Non-current

Current

Non-current

161

Total

106

(7)

4

(7)

(16)

–

80

2017

Total

25

55

80

2016

27

79

106

Deferred 
consideration

Property

Disposals  
and closures

Legal  
and other

56

(5)

–

–

(6)

–

45

4

–

–

–

–

(1)

3

10

–

–

–

(2)

3

11

36

(2)

4

(7)

(8)

(2)

21

Deferred 
consideration

Property

Disposals  
and closures

Legal  
and other

5

40

45

6

50

56

1

2

3

1

3

4

11

–

11

8

2

10

8

13

21

12

24

36

Deferred consideration primarily relates to the formation of a venture in a North America business in 2011. The provision will be utilised over 
a number of years as payments are based on a royalty rate. Disposals and closures include liabilities related to the disposal of Penguin with 
the provisions utilised as the disposals and closures are completed. Legal and other includes legal claims, contract disputes and potential 
contract losses with the provisions utilised as the cases are settled. Restructuring provisions were not material in either 2017 or 2016.

24. Trade and other liabilities

All figures in £ millions

Trade payables

Social security and other taxes

Accruals

Deferred income

Interest payable

Liability to purchase own shares

Other liabilities

Less: non-current portion

Accruals

Deferred income

Other liabilities

Current portion

2017

265

21

447

322

45

151

224

1,475

26

35

72

133

1,342

2016

333

25

507

883

31

–

272

2,051

17

319

86

422

1,629

The carrying value of the Group’s trade and other liabilities approximates its fair value.

The deferred income balance comprises advance payments in assessment, testing and training businesses; subscription income in school 
and college businesses; and obligations to deliver digital content in future periods. 

The liability to purchase own shares relates to a liability arising under a buyback agreement for the purchase of the company’s own shares 
(see note 27).

Section 5 Financial statements162

Notes to the consolidated financial statements

25. Retirement benefit and other post-retirement obligations

Background

The Group operates a number of defined benefit and defined 
contribution retirement plans throughout the world.

The largest plan is the Pearson Group Pension Plan (UK Group plan) 
in the UK, which is sectionalised to provide both defined benefit and 
defined contribution pension benefits. The defined benefit section 
was closed to new members from 1 November 2006. The defined 
contribution section, opened in 2003, is open to new and existing 
employees. Finally, there is a separate section within the UK Group  
plan set up for auto-enrolment. The defined benefit section of the 
UK Group plan is a final salary pension plan which provides benefits  

All figures in %

Defined benefit

Defined contribution

Total

The other major defined benefit plans are based in the US.  
These are also final salary pension plans which provide benefits  
to members in the form of a guaranteed pension payable for life, 
with the level of benefits dependent on length of service and  
final pensionable pay. The majority of the US plans are funded.

The Group also has several post-retirement medical benefit plans 
(PRMBs), principally in the US. PRMBs are unfunded but are 
accounted for and valued similarly to defined benefit pension plans.

The defined benefit schemes expose the Group to actuarial risks, 
such as life expectancy, inflation risks, and investment risk including  
asset volatility and changes in bond yields. The Group is not exposed 
to any unusual, entity-specific or plan-specific risks.

to members in the form of a guaranteed level of pension payable  
for life. The level of benefits depends on the length of service and 
final pensionable pay. The UK Group plan is funded with benefit 
payments from trustee-administered funds. The UK Group plan  
is administered in accordance with the Trust Deed and Rules in  
the interests of its beneficiaries by Pearson Group Pension  
Trustee Limited.

At 31 December 2017, the UK Group plan had approximately  
24,000 members, analysed in the following table:

Active

Deferred

Pensioners

1

8

9

26

30

56

35

–

35

Total

62

38

100

The defined contribution section of the UK Group plan operates a 
Reference Scheme Test (RST) pension underpin for its members. 
Where a member’s fund value is insufficient to purchase the RST 
pension upon retirement, the UK Group plan is liable for the 
shortfall to cover the member’s RST pension. During the year,  
the UK Group plan revised its approach to securing the RST 
underpin by converting a member’s fund value into a pension in  
the UK Group plan rather than purchasing an annuity with an 
insurer. A liability of £32m (2016: £181m) in respect of the underpin  
is included in the UK Group plan’s defined benefit obligation, 
calculated as the present value of projected payments less the  
fund value. The UK Group plan’s conversion factors are lower than 
the respective insurer annuity values and this has driven a reduction 
in the underpin liability, resulting in an actuarial gain through  
other comprehensive income and an increase in the surplus at  
31 December 2017. From 1 January 2018, members who have 
sufficient funds to purchase an RST pension will be able to convert 
their fund value into a pension in the UK Group plan as an 
alternative to purchasing an annuity with an insurer. The Group 
does not recognise the assets and liabilities for members of the 
defined contribution section of the UK Group plan whose fund 
values are expected to be sufficient to purchase an RST pension 
without assistance from the UK Group plan. The defined 
contribution section of the UK Group plan had gross assets  
of £442m at 31 December 2017.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

25. Retirement benefit and other post-retirement obligations continued

Assumptions

The principal assumptions used for the UK Group plan and the US PRMB are shown below. Weighted average assumptions have been 
shown for the other plans, which primarily relate to US pension plans.

All figures in %

Inflation

Rate used to discount plan liabilities

Expected rate of increase in salaries

Expected rate of increase for pensions in payment and deferred 
pensions

Initial rate of increase in healthcare rate

Ultimate rate of increase in healthcare rate

UK Group 
plan

Other  
plans

3.2

2.5

3.7

2.1 to 5.1

–

–

1.6

3.0

3.0

–

–

–

2017

PRMB

1.5

3.0

3.0

–

6.5

5.0

UK Group 
plan

Other  
plans

3.3

2.5

3.8

2.2 to 5.1

–

–

1.6

3.8

3.0

–

–

–

163

2016

PRMB

1.5

3.9

3.0

–

6.8

5.0

The UK discount rate is based on corporate bond yields adjusted to reflect the duration of liabilities. In 2017, the Group revised the portfolio 
of corporate bonds used to exclude bonds with an implicit government guarantee. Under the previous methodology, the 2017 UK discount 
rate would have been lower by around 0.1%.

The US discount rate is set by reference to a US bond portfolio matching model.

The inflation rate for the UK Group plan of 3.2% reflects the RPI rate. In line with changes to legislation in 2010, certain benefits have been 
calculated with reference to CPI as the inflationary measure and in these instances a rate of 2.2% has been used.

The expected rate of increase in salaries has been set at 3.7% for 2017 with a short-term assumption of 2.0% for three years.

For the UK plan, the mortality base table assumptions have been updated and are derived from the SAPS S2 for males and females, 
adjusted to reflect the observed experience of the plan, with CMI model improvement factors. A 1.5% long-term rate improvement on  
the CMI model is applied for both males and females. 

For the US plans, the mortality table (RP – 2017) and 2017 improvement scale (MP – 2017) with generational projection for male and  
female annuitants has been adopted.

Using the above tables, the remaining average life expectancy in years of a pensioner retiring at age 65 on the balance sheet date for the  
UK Group plan and US plans is as follows:

All figures in years

Male

Female

2017

23.6

25.7

UK

2016

23.5

25.6

2017

20.8

22.8

US

2016

21.2

23.2

The remaining average life expectancy in years of a pensioner retiring at age 65, 20 years after the balance sheet date, for the UK and US 
Group plans is as follows:

All figures in years

Male

Female

2017

25.7

27.9

UK

2016

25.5

27.8

2017

22.5

24.4

US

2016

22.9

24.9

Although the Group anticipates that plan surpluses will be utilised during the life of the plan to address member benefits, the Group 
recognises its pension surplus in full in respect of the UK Group plan on the basis that it is management’s judgement that there are no 
substantive restrictions on the return of residual plan assets in the event of a winding up of the plan after all member obligations have  
been met.

Section 5 Financial statements164

Notes to the consolidated financial statements

25. Retirement benefit and other post-retirement obligations continued

Financial statement information

The amounts recognised in the income statement are as follows: 

All figures in £ millions

Current service cost

Administration expenses

Total operating expense

Interest on plan assets

Interest on plan liabilities

Net finance (income)/expense

Net income statement charge

All figures in £ millions

Current service cost

Curtailments

Administration expenses

Total operating expense

Interest on plan assets

Interest on plan liabilities

Net finance (income)/expense

Net income statement charge

UK Group 
plan

Defined  
benefit  
other

Sub-total

Defined 
contribution

PRMB

Total

2017

8

9

17

(84)

77

(7)

10

1

1

2

(5)

7

2

4

9

10

19

(89)

84

(5)

14

57

–

57

–

–

–

57

(1)

–

(1)

–

2

2

1

65

10

75

(89)

86

(3)

72

2016

UK Group 
plan

Defined  
benefit  
other

Sub-total

Defined 
contribution

PRMB

Total

8

–

6

14

(104)

89

(15)

(1)

2

–

–

2

(6)

7

1

3

10

–

6

16

(110)

96

(14)

2

67

–

–

67

–

–

–

67

–

(2)

–

(2)

–

3

3

1

77

(2)

6

81

(110)

99

(11)

70

2016

Total

3,497

(3,386)

111

(77)

(15)

19

158

(139)

The amounts recognised in the balance sheet are as follows:

All figures in £ millions

Fair value of plan assets

Present value of defined  
benefit obligation

Net pension asset/(liability)

Other post-retirement medical  
benefit obligation

Other pension accruals

Net retirement benefit asset

Analysed as:

Retirement benefit assets

Retirement benefit obligations

UK Group 
plan

Other funded  
plans

3,337

155

(2,792)

545

(161)

(6)

Other 
unfunded 
plans

–

(20)

(20)

UK Group 
plan

Other funded  
plans

3,339

158

(3,181)

158

(183)

(25)

Other 
unfunded 
plans

–

(22)

(22)

2017

Total

3,492

(2,973)

519

(67)

(11)

441

545

(104)

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

25. Retirement benefit and other post-retirement obligations continued

Financial statement information continued

The following gains/(losses) have been recognised in other comprehensive income:

All figures in £ millions

Amounts recognised for defined benefit plans

Amounts recognised for post-retirement medical benefit plans

Total recognised in year

The fair value of plan assets comprises the following:

2017

175

–

175

All figures in %

Insurance

Equities

Bonds

Property

Pooled asset investment funds

Other

UK Group  
plan

Other  
funded plans

29

1

–

8

44

14

–

1

3

–

–

–

2017

Total

29

2

3

8

44

14

UK Group  
plan

Other  
funded plans

–

2

9

8

67

12

–

1

1

–

–

–

The plan assets do not include any of the Group’s own financial instruments, or any property occupied by the Group. The table below 
further disaggregates the UK Group plan assets into additional categories and those assets which have a quoted market price in an  
active market and those that do not:

165

2016

(277)

9

(268)

2016

Total

–

3

10

8

67

12

All figures in %

Insurance

Non-UK equities

Fixed-interest securities

Property

Pooled asset investment funds

Other

Total

The liquidity profile of the UK Group plan assets is as follows:

All figures in %

Liquid – call <1 month

Less liquid – call 1–3 months

Illiquid – call >3 months

2017

2016

Quoted  
market price

No quoted 
market price

Quoted  
market price

No quoted 
market price

29

–

3

–

44

–

76

–

2

–

8

–

14

24

–

–

10

–

67

–

77

–

3

–

8

–

12

23

2017

2016

50

–

50

75

–

25

Section 5 Financial statements166

Notes to the consolidated financial statements

25. Retirement benefit and other post-retirement obligations continued

Financial statement information continued

Changes in the values of plan assets and liabilities of the retirement benefit plans are as follows:

All figures in £ millions

Fair value of plan assets

Opening fair value of plan assets

Exchange differences

Interest on plan assets

Return on plan assets excluding interest

Contributions by employer

Benefits paid

Other

Closing fair value of plan assets

Present value of defined benefit obligation

UK Group  
plan

Other  
plans

2017

Total

UK Group  
plan

Other  
plans

3,339

–

84

(140)

234

(188)

8

3,337

158

(8)

5

10

8

(18)

–

155

3,497

2,803

(8)

89

(130)

242

(206) 

8

3,492

–

104

445

99

(112)

–

3,339

Opening defined benefit obligation

(3,181)

(205)

(3,386)

(2,466)

Exchange differences

Current service cost

Administration expenses

Interest on plan liabilities

Actuarial gains/(losses) – experience

Actuarial gains/(losses) – demographic

Actuarial gains/(losses) – financial

Contributions by employee

Other

Benefits paid

–

(8)

(9)

(77)

126

133

44

–

(8)

188

13

(1)

(1)

(7)

6

1

(5)

–

–

18

13

(9)

(10)

(84)

132

134

39

–

(8)

206

Closing defined benefit obligation

(2,792)

(181)

(2,973)

–

(8)

(6)

(89)

12

(47)

(689)

–

–

112

(3,181)

The weighted average duration of the defined benefit obligation is 16.9 years for the UK and 8.1 years for the US.

2016

Total

2,938

24

110

453

101

(129)

–

3,497

(2,641)

(32)

(10)

(6)

(96)

12

(45)

(697)

–

–

129

135

24

6

8

2

(17)

–

158

(175)

(32)

(2)

–

(7)

–

2

(8)

–

–

17

(205)

(3,386)

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

25. Retirement benefit and other post-retirement obligations continued

Financial statement information continued

Changes in the value of the US PRMB are as follows:

All figures in £ millions

Opening defined benefit obligation

Exchange differences

Current service cost

Curtailments

Interest on plan liabilities

Actuarial gains/(losses) – experience

Actuarial gains/(losses) – demographic

Actuarial gains/(losses) – financial

Benefits paid

Closing defined benefit obligation

Funding

The UK Group plan is self-administered with the plan’s assets being 
held independently of the Group in trust. The trustee of the plan  
is required to act in the best interest of the plan’s beneficiaries.  
The most recent triennial actuarial valuation for funding purposes 
was completed as at 1 January 2015 and this valuation revealed  
a technical provisions funding shortfall of £27m which was 
eliminated by contributions paid during 2015.

As a consequence of the disposal of the FT Group, an agreement  
has been made between Pearson and the plan trustee to accelerate 
the funding of the plan. As a result, the plan is expected to be fully 
funded on a ‘self-sufficiency’ basis by 2019, inclusive of £202m paid 
in 2017 in relation to the Penguin Random House merger in 2013. 
This is a much higher level of funding than technical provisions.  
As a result, the plan expects to be able to provide benefits (in 
accordance with the plan rules) with a very low level of reliance  
on future funding from Pearson. A commitment has also been  
made to maintain that level of funding in future years. 

167

2016

(76)

(14)

–

2

(3)

8

2

(1)

5

2017

(77)

5

1

–

(2)

1

1

(2)

6

(67)

(77)

Assets of the plan are divided into two elements: matching assets, 
which are assets that produce cash flows that can be expected to 
match the cash flows for a proportion of the membership, and 
include a liability-driven investment mandate (UK bonds, interest 
rate/inflation swaps and other derivative instruments), inflation-
linked property and infrastructure; and return seeking assets,  
which are assets invested with a longer-term horizon to generate  
the returns needed to provide the remaining expected cash flows 
for the beneficiaries, and include diversified growth funds, property 
and alternative asset classes. The plan’s long-term investment 
strategy allocates 85% to matching assets and 15% to return  
seeking assets.

In October 2017, the UK Group plan purchased pensioner buy-in 
policies with both Aviva and Legal & General totalling £1.2bn.  
The buy-ins cover around a third of its total liabilities and are split 
equally between the two insurers. The buy-ins transfer significant 
longevity risk to Aviva and Legal & General, reducing the pension 
risks being underwritten by the Group and providing additional 
security for members.

Regular contributions to the plan in respect of the defined benefit 
sections are estimated to be £6m for 2018.

Sensitivities

The effect of a one percentage point increase and decrease in the discount rate on the defined benefit obligation and the total pension 
expense is as follows:

All figures in £ millions

Effect:

(Decrease)/increase in defined benefit obligation – UK Group plan

(Decrease)/increase in defined benefit obligation – US plan

2017

1% increase

1% decrease

(423)

(14)

575

16

Section 5 Financial statements 
168

Notes to the consolidated financial statements

25. Retirement benefit and other post-retirement obligations continued

Sensitivities continued

The effect of members living one year more or one year less on the defined benefit obligation is as follows:

All figures in £ millions

Effect:

Increase/(decrease) in defined benefit obligation – UK Group plan

Increase/(decrease) in defined benefit obligation – US plan

The effect of a half percentage point increase and decrease in the inflation rate is as follows:

All figures in £ millions

Effect:

Increase/(decrease) in defined benefit obligation – UK Group plan

Increase/(decrease) in defined benefit obligation – US plan

2017

One year  
increase

One year 
decrease

145

8

(152)

(9)

2017

0.5% increase 0.5% decrease

144

–

(132)

–

The above sensitivity analyses are based on a change in an assumption while holding all other assumptions constant, although in practice 
this is unlikely to occur and changes in some assumptions may be correlated. When calculating these sensitivities, the same method has 
been applied to calculate the defined benefit obligation as has been applied when calculating the liability recognised in the balance sheet. 
This methodology is the same as prior periods.

26. Share-based payments

The Group recognised the following charges in the income statement in respect of its equity-settled share-based payment plans:

All figures in £ millions

Pearson plans

The Group operates the following equity-settled employee option 
and share plans:

Worldwide Save for Shares Plan Since 1994, the Group has operated 
a Save-As-You-Earn plan for UK employees. In 1998, the Group 
introduced a Worldwide Save for Shares Plan. Under these plans, 
employees can save a portion of their monthly salary over periods 
of three or five years. At the end of this period, the employee has the 
option to purchase ordinary shares with the accumulated funds at  
a purchase price equal to 80% of the market price prevailing at the 
time of the commencement of the employee’s participation in the 
plan. Options that are not exercised within six months of the end  
of the savings period lapse unconditionally.

Employee Stock Purchase Plan In 2000, the Group established an 
Employee Stock Purchase Plan which allows all employees in the  
US to save a portion of their monthly salary over six-month periods. 
At the end of the period, the employee has the option to purchase 
American Depository Receipts (ADRs) with their accumulated funds 
at a purchase price equal to 85% of the lower of the market prices 
prevailing at the beginning or end of the period.

2017

33

2016

22

Long-Term Incentive Plan The plan was first introduced in 2001  
and consists of restricted shares. The vesting of restricted shares  
is normally dependent on continuing service over a three to 
five-year period, and in the case of Executive Directors and senior 
management upon the satisfaction of corporate performance 
targets over a three-year period. These targets may be based on 
market and/or non-market performance criteria. Restricted shares 
awarded to Executive Directors in September 2017, and to Executive 
Directors and senior management in May 2016, vest dependent on 
relative total shareholder return, return on invested capital and 
earnings per share growth. Restricted shares awarded to senior 
management in March 2016 and March 2017 vest dependent on 
earnings per share growth. Other restricted shares awarded in  
2016 and 2017 vest depending on continuing service over a 
three-year period. 

Management Incentive Plan The plan was introduced in 2017 
combining the Group’s Annual Incentive Plan and Long-Term 
Incentive Plan for senior management. The number of shares to 
 be granted to participants is dependent on Group performance in 
the calendar year preceding the date of grant (on the same basis as 
the Annual Incentive Plan). Subsequently, the shares vest dependent 
on continuing service over a three-year period, and additionally in 
the case of Pearson Executive Management upon satisfaction of  
non market-based performance criteria as determined by the 
Remuneration Committee. Restricted shares awarded as part of  
the 2017 Management Incentive Plan will be granted in April 2018.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

169

26. Share-based payments continued

The number and weighted average exercise prices of share options granted under the Group’s plans are as follows:

Outstanding at beginning of year

Granted during the year

Exercised during the year

Forfeited during the year

Expired during the year

Outstanding at end of year

Options exercisable at end of year

2017

2016

Number of share 
options 
000s

Weighted average  
exercise price 
£

Number of share 
options 
000s

Weighted average  
exercise price 
£

2,978

1,619

(9)

(1,451)

(156)

2,981

350

8.14

5.50

7.00

8.04

9.09

6.84

8.18

3,250

1,544

(49)

(1,695)

(72)

2,978

247

9.24

6.94

7.07

9.14

8.95

8.14

9.06

Options were exercised regularly throughout the year. The weighted average share price during the year was £6.71 (2016: £8.23).  
Early exercises arising from redundancy, retirement or death are treated as an acceleration of vesting and the Group therefore recognises  
in the income statement the amount that otherwise would have been recognised for services received over the remainder of the original 
vesting period.

The options outstanding at the end of the year have weighted average remaining contractual lives and exercise prices as follows:

Range of exercise prices
£

0–5

5–10

>10

Number of 
share options 000s

2017

Weighted average 
contractual life  
Years

Number of 
share options 000s

2016

Weighted average 
contractual life  
Years

–

2,697

284

2,981

–

2.52

1.24

2.40

–

2,548

430

2,978

–

2.31

2.25

2.31

In 2017 and 2016, options were granted under the Worldwide Save for Shares Plan. The weighted average estimated fair value for the 
options granted was calculated using a Black–Scholes option pricing model.

The weighted average estimated fair values and the inputs into the Black–Scholes model are as follows:

Fair value

Weighted average share price

Weighted average exercise price

Expected volatility

Expected life

Risk-free rate

Expected dividend yield

Forfeiture rate

2017 
Weighted average

2016 
Weighted average

£1.24

£6.83

£5.50

34.75%

3.7 years

0.20%

7.61%

3.2%

£1.01

£7.85

£6.94

27.38%

3.7 years

0.58%

7.49%

3.2%

The expected volatility is based on the historical volatility of the company’s share price over the previous three to seven years depending on 
the vesting term of the options.

The following shares were granted under restricted share arrangements:

Long-Term Incentive Plan

6,453

6.61

6,833

8.24

2017

2016

Number of 
shares  
000s

Weighted average fair 
value
£

Number of 
shares  
000s

Weighted average fair 
value
£

Section 5 Financial statements170

Notes to the consolidated financial statements

26. Share-based payments continued

The fair value of shares granted under the Long-Term Incentive Plan that vest unconditionally is determined using the share price at the  
date of grant. The number of shares expected to vest is adjusted, based on historical experience, to account for potential forfeitures. 
Participants under the plan are entitled to dividends during the vesting period and therefore the share price is not discounted.

Restricted shares with a market performance condition were valued by an independent actuary using a Monte Carlo model. Restricted 
shares with a non-market performance condition were fair valued based on the share price at the date of grant. Non-market performance 
conditions are taken into consideration by adjusting the number of shares expected to vest based on the most likely outcome of the  
relevant performance criteria.

27. Share capital and share premium

At 1 January 2016

Issue of ordinary shares – share option schemes

At 31 December 2016

Issue of ordinary shares – share option schemes

Purchase of own shares

At 31 December 2017

Number of 
shares 
000s

Share 
capital 
£m

Share  
premium 
£m

821,068

1,059

822,127

923

(20,996)

802,054

205

–

205

–

(5)

2,590

7

2,597

5

–

200

2,602

The ordinary shares have a par value of 25p per share (2016: 25p per share). All issued shares are fully paid. All shares have the same rights.

The £300m share buyback programme announced in October 2017 was completed on 16 February 2018. In 2017, the Group’s brokers 
purchased 21m shares at a value of £153m of which £149m had been cancelled at 31 December 2017. Cash payments of £149m had been 
made in respect of the purchases with the outstanding £4m settlement made at the beginning of January 2018. This £4m together with the 
remaining value of the buyback programme of £147m was recorded as a liability at 31 December 2017 (see note 24). A further 22m shares 
were purchased under the programme in 2018 (see note 37). The shares bought back are being cancelled and the nominal value of these 
shares is transferred to a capital redemption reserve. The nominal value of shares cancelled at 31 December 2017 was £5m.

The Group manages its capital to ensure that entities in the Group will be able to continue as a going concern while maximising the return  
to shareholders through the optimisation of the debt and equity balance.

The capital structure of the Group consists of debt (see note 18), cash and cash equivalents (see note 17) and equity attributable to equity 
holders of the parent, comprising issued capital, reserves and retained earnings.

The Group reviews its capital structure on a regular basis and will balance its overall capital structure through payments of dividends,  
new share issues as well as the issue of new debt or the redemption of existing debt in line with the financial risk policies outlined in note 19.

28. Treasury shares

At 1 January 2016

Purchase of treasury shares

Release of treasury shares

At 31 December 2016

Purchase of treasury shares

Release of treasury shares

At 31 December 2017

Number of 
shares 
000s

6,705

3,000

(1,986)

7,719

–

(1,725)

5,994

Pearson plc

£m

72

27

(20)

79

–

(18)

61

The Group holds Pearson plc shares in trust to satisfy its obligations under its restricted share plans (see note 26). These shares, 
representing 0.8% (2016: 0.9%) of called-up share capital, are treated as treasury shares for accounting purposes and have a par value  
of 25p per share.

The nominal value of Pearson plc treasury shares amounts to £1.5m (2016: £1.9m). Dividends on treasury shares are waived.

At 31 December 2017, the market value of Pearson plc treasury shares was £44m (2016: £63m).

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

29. Other comprehensive income

All figures in £ millions

Items that may be reclassified to the income statement

Net exchange differences on translation of foreign operations – Group

Net exchange differences on translation of  
foreign operations – associates

Currency translation adjustment disposed 

Attributable tax

Fair value gain on other financial assets

Attributable tax

Items that are not reclassified to the income statement

Remeasurement of retirement benefit obligations – Group

Remeasurement of retirement benefit obligations – associates

Attributable tax

Other comprehensive income/(expense) for the year

All figures in £ millions

Items that may be reclassified to the income statement

Net exchange differences on translation of foreign operations – Group

Net exchange differences on translation of  
foreign operations – associates

Currency translation adjustment disposed

Attributable tax

Items that are not reclassified to the income statement

Remeasurement of retirement benefit obligations – Group

Remeasurement of retirement benefit obligations – associates

Attributable tax

Other comprehensive income/(expense) for the year

Attributable to equity holders of the company

Fair value 
reserve

Translation 
reserve

Retained 
earnings

–

–

–

–

13

–

–

–

–

13

(158)

(104)

(51)

–

–

–

–

–

–

(313)

–

–

–

9

–

(4)

175

7

(42)

145

Total

(158)

(104)

(51)

9

13

(4)

175

7

(42)

(155)

Non- 
controlling 
interest

–

–

–

–

–

–

–

–

–

–

Attributable to equity holders of the company

Fair value 
reserve

Translation 
reserve

Retained 
earnings

–

–

–

–

–

–

–

–

909

3

–

–

–

–

–

–

–

–

(5)

(268)

(8)

58

912

(223)

Total

909

3

–

(5)

(268)

(8)

58

689

Non- 
controlling 
interest

1

–

–

–

–

–

–

1

171

2017

Total

(158)

(104)

(51)

9

13

(4)

175

7

(42)

(155)

2016

Total

910

3

–

(5)

(268)

(8)

58

690

Section 5 Financial statements172

Notes to the consolidated financial statements

30. Business combinations

There were no significant acquisitions in 2017 or 2016. 

Fair values for the assets and liabilities arising from acquisitions completed in the year are as follows:

All figures in £ millions

Intangible assets

Net assets acquired at fair value

Goodwill

Total

Satisfied by:

Cash

Other liabilities

Total consideration

2017

2016

Notes

Total  
fair value

Total  
fair value

11

11

–

–

–

–

–

–

–

10

10

3

13

(7)

(6)

(13)

Goodwill of £3m arising on 2016 acquisitions is expected to be deductible for tax purposes. 

Intangible assets acquired in 2016 have the following useful economic lives: trademarks and brands 15 years, and other acquired intangibles 
six years. 

All figures in £ millions

Cash flow on acquisitions

Cash – current year acquisitions

Deferred payments for prior year acquisitions and other items

Acquisition costs and other acquisition liabilities paid

Net cash outflow

31. Disposals including business closures

2017

2016

–

(11)

–

(11)

(7)

(7)

(1)

(15)

In August 2017, the Group completed the sale of the test preparation business in China (GEDU) and in October 2017 the sale of a 22% share 
in Penguin Random House, retaining a 25% share (see note 12). 

All figures in £ millions

Notes

GEDU

2017

2016

Penguin 
Random 
House

Other

Total

Total

Disposal of subsidiaries and associates

Property, plant and equipment

Intangible assets

Investments in joint ventures and associates

Net deferred income tax assets

Intangible assets – pre-publication

Inventories

Trade and other receivables

Current income tax receivable

Cash and cash equivalents (excluding overdrafts)

Trade and other liabilities

Cumulative currency translation adjustment

Net assets disposed

Cash received

Costs

Gain/(loss) on disposal

10

11

13

20

29

(7)

(2)

–

(1)

–

(1)

(16)

–

(13)

33

3

(4)

54

(6)

44

–

–

(352)

(2)

–

–

–

(5)

–

–

48

(311)

413

(6)

96

–

(7)

–

–

(1)

(1)

–

–

–

1

–

(8)

1

(5)

(12)

(7)

(9)

(352)

(3)

(1)

(2)

(16)

(5)

(13)

34

51

(323)

468

(17)

128

(3)

–

–

(10)

(4)

–

(6)

–

(9)

21

–

(11)

7

(16)

(20)

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

31. Disposals including business closures continued

All figures in £ millions

Cash flow from disposals

Cash – current year disposals

Cash and cash equivalents disposed

Costs and other disposal liabilities paid

Net cash inflow/(outflow)

Analysed as:

Cash inflow/(outflow) from sale of subsidiaries

Cash inflow from sale of associates

32. Held for sale

173

2017

2016

468

(13)

(25)

430

19

411

11

(9)

(52)

(50)

(54)

4

The assets and liabilities related to Wall Street English language teaching businesses (WSE), part of the Core and Growth segments, and the 
K-12 school courseware business (K-12), part of the North America segment, have been presented as held for sale following the approval by 
the Group’s management to sell both businesses. 

Non-current assets

Property, plant and equipment

Intangible assets

Deferred income tax assets

Trade and other receivables

Current assets

Intangible assets – pre-publication

Inventories

Trade and other receivables

Cash and cash equivalents (excluding overdrafts)

Assets classified as held for sale

Non-current liabilities

Deferred income tax liabilities

Other liabilities

Current liabilities

Trade and other liabilities

Liabilities classified as held for sale

Net assets classified as held for sale

Notes

WSE

K-12

10

11

20

17

16

15

–

4

35

8

–

12

127

147

182

(2)

(10)

(12)

(152)

(152)

(164)

18

–

166

68

23

257

239

46

36

–

321

578

–

(274)

(274)

(150)

(150)

(424)

154

2017

Total

16

181

68

27

292

247

46

48

127

468

760

(2)

(284)

(286)

(302)

(302)

(588)

172

2016

Total

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

Section 5 Financial statements174

Notes to the consolidated financial statements

33. Cash generated from operations

All figures in £ millions

Profit/(loss)

Adjustments for:

Income tax

Depreciation

Amortisation and impairment of acquired intangibles and goodwill

Amortisation of software

Net finance costs

Share of results of joint ventures and associates

Profit on disposal of subsidiaries, associates, investments and fixed assets

Net foreign exchange adjustment from transactions

Share-based payment costs

Pre-publication

Inventories

Trade and other receivables

Trade and other liabilities

Retirement benefit obligations

Provisions for other liabilities and charges

Net cash generated from operations

Dividends from joint ventures and associates

Re-capitalisation dividends from Penguin Random House

Purchase of property, plant and equipment

Purchase of intangible software assets

Proceeds from sale of property, plant and equipment and intangible software assets

Finance lease principal payments

Special pension contribution

Cost of major restructuring paid

Operating cash flow

Operating tax paid

Net operating finance costs paid

Operating free cash flow

Special pension contribution

Cost of major restructuring paid

Non-operating tax received

Free cash flow

Dividends paid (including to non-controlling interests)

Net movement of funds from operations

Acquisitions and disposals

Re-capitalisation dividends from Penguin Random House

Loans (advanced)/repaid (including to related parties)

Purchase of treasury shares

New equity

Buyback of equity

Other movements on financial instruments

Net movement of funds

Exchange movements on net debt

Total movement in net debt

Notes

10

11

11

6

12

26

28

27

2017

408

13

90

138

85

30

(78)

(116)

(26)

33

(35)

24

133

6

(232)

(11)

462

458

(312)

(82)

(150)

–

(5)

227

71

669

(75)

(69)

525

(227)

(71)

–

227

(318)

(91)

416

312

(13)

–

5

(149)

14

494

166

660

2016

(2,335)

(222)

95

2,733

84

60

(97)

40

43

22

(19)

17

156

61

(106)

(10)

522

131

–

(88)

(157)

4

(6)

90

167

663

(63)

(51)

549

(90)

(167)

18

310

(424)

(114)

19

–

14

(27)

7

–

4

(97)

(341)

(438)

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

175

33. Cash generated from operations continued

Net cash generated from operations is translated at an exchange rate approximating the rate at the date of cash flow. The difference 
between this rate and the average rate used to translate profit gives rise to a currency adjustment in the reconciliation between net profit 
and net cash generated from operations. This adjustment reflects the timing difference between recognition of profit and the related cash 
receipts or payments.

Operating cash flow, operating free cash flow and total free cash flow are non-GAAP (non-statutory) measures and have been disclosed  
and reconciled in the above table as they are commonly used by investors to measure the cash performance of the Group.

In the cash flow statement, proceeds from sale of property, plant and equipment comprise:

All figures in £ millions

Net book amount

Loss on sale of property, plant and equipment

Proceeds from sale of property, plant and equipment

The movements in the Group’s current and non-current borrowings are as follows:

2017

2016

12

(12)

–

9

(5)

4

Financial liabilities

Non-current borrowings

Current borrowings

Total

2016

Financing 
cash flows

Foreign 
exchange 
movements

Fair value and 
other 
movements

2,517

(1,292)

9

(7)

2,526

(1,299)

(149)

(1)

(150)

(10)

3

(7)

2017

1,066

4

1,070

Non-current borrowings include bonds, derivative financial instruments and finance leases. Current borrowings include loans repayable 
within one year and finance leases, but exclude overdrafts classified within cash and cash equivalents.

34. Contingencies

There are contingent Group liabilities that arise in the normal course of business in respect of indemnities, warranties and guarantees in 
relation to former subsidiaries and in respect of guarantees in relation to subsidiaries, joint ventures and associates. In addition, there are 
contingent liabilities of the Group in respect of legal claims, contract disputes, royalties, copyright fees, permissions and other rights.  
None of these claims are expected to result in a material gain or loss to the Group.

On 24 November 2017, the European Commission published an opening decision that the United Kingdom controlled foreign company 
group financing partial exemption (FCPE) constitutes State Aid. No final decision has yet been published, and it may be challenged  
by the UK tax authorities. The Group has benefited from FCPE in 2017 and prior periods in total by approximately £90m. At present  
the Group believes no provision is required in respect of this issue.

Section 5 Financial statements176

Notes to the consolidated financial statements

35. Commitments

At the balance sheet date there were no commitments for capital expenditure contracted for but not yet incurred.

The Group leases various offices and warehouses under non-cancellable operating lease agreements. The leases have varying terms  
and renewal rights. The Group also leases various plant and equipment under operating lease agreements, also with varying terms.  
Lease expenditure charged to the income statement was £178m (2016: £186m).

The future aggregate minimum lease payments in respect of operating leases are as follows:

All figures in £ millions

Not later than one year

Later than one year and not later than two years

Later than two years and not later than three years

Later than three years and not later than four years

Later than four years and not later than five years

Later than five years

2017

156

139

121

100

86

599

2016

174

147

129

115

96

661

1,201

1,322

In the event that the Group has excess capacity in its leased offices and warehouses it will enter into sub-lease contracts in order to offset 
costs. The future aggregate minimum sub-lease payments expected to be received under non-cancellable sub-leases are as follows:

All figures in £ millions

Not later than one year

Later than one year and not later than two years

Later than two years and not later than three years

Later than three years and not later than four years

Later than four years and not later than five years

Later than five years

36. Related party transactions 

Joint ventures and associates

2017

2016

45

45

40

35

33

138

336

44

46

44

39

34

155

362

Amounts advanced to joint ventures and associates during the year and at the balance sheet date are set out in note 12. 

Key management personnel

Key management personnel are deemed to be the members of the Pearson executive (see p11). It is this Committee which had responsibility 
for planning, directing and controlling the activities of the Group in 2017. Key management personnel compensation is disclosed below:

All figures in £millions

Short-term employee benefits

Retirement benefits

Share-based payment costs

Total

2017

2016

12

1

2

15

6

1

1

8

There were no other material related party transactions. No guarantees have been provided to related parties.

Pearson plc Annual report and accounts 2017Notes to the consolidated financial statements

177

37. Events after the balance sheet date

During January 2018, the Group successfully executed market tenders to repurchase €250m of its €500m euro 1.875% notes due May 2021 
and €200m of its €500m euro 1.375% notes due May 2025.

On 16 February, the Group completed its £300m share buyback programme. In aggregate between 18 October 2017 and 16 February 2018, 
the Group repurchased 42,835,577 shares, including 21,839,676 repurchased since 31 December 2017 at a cost of £151m.

38. Accounts and audit exemptions

The Pearson plc subsidiary companies listed below are exempt from the requirements of the Companies Act 2006 relating to the audit  
of individual accounts by virtue of section 479A.

Company number

Company number

Aldwych Finance Limited 

Edexcel Limited

04720439

Pearson International Finance Limited

04496750

Pearson Loan Finance No. 3 Limited

Education Development International plc

03914767

Pearson Loan Finance No. 4 Limited

Longman Group (Overseas Holdings) Limited

00690236

Pearson Loan Finance Unlimited

Major123 Limited

05333023

Pearson Management Services Limited

Pearson Affordable Learning Fund Limited

08038068

Pearson Overseas Holdings Limited

Pearson Australia Finance Unlimited

05578463

Pearson Pension Nominees Limited

Pearson Books Limited

02512075

Pearson Pension Trustee Services Limited

Pearson Brazil Finance Limited

08848874

Pearson PRH Holdings Limited

Pearson Canada Finance Unlimited

05578491

Pearson Real Estate Holdings Limited

Pearson Dollar Finance plc

Pearson Dollar Finance Two plc

05111013

Pearson Services Limited

06507766

Pearson Shared Services Limited

Pearson Education Holdings Limited 

00210859

TQ Catalis Limited

Pearson Education Investments Limited

08444933

TQ Clapham Limited

Pearson Education Limited

Pearson Funding Four plc

00872828

TQ Global Limited

07970304

02496206

05052661

02635107

05144467

00096263

00145205

10809680

10803853

08561316

09768242

01341060

04623186

07307943

07307925

07802458

Section 5 Financial statements178

Company balance sheet

As at 31 December 2017

All figures in £ millions

Assets

Non-current assets

Investments in subsidiaries

Amounts due from subsidiaries

Financial assets – derivative financial instruments

Current assets

Amounts due from subsidiaries

Amounts due from related parties

Cash and cash equivalents (excluding overdrafts)

Total assets

Liabilities

Non-current liabilities

Amounts due to subsidiaries

Financial liabilities – borrowings

Financial liabilities – derivative financial instruments

Current liabilities

Amounts due to subsidiaries

Financial liabilities – borrowings

Current income tax liabilities

Other liabilities

Total liabilities

Net assets

Equity

Share capital

Share premium

Treasury shares

Capital redemption reserve

Special reserve

Retained earnings – including loss for the year of £163m (2016: loss of £1,288m)

Total equity attributable to equity holders of the company

Notes

2017

2016

2

6

4

5

6

5

7

7

8

6,691

3,118

140

9,949

209

46

119

374

10,323

7,441

133

171

7,745

4,190

33

867

5,090

12,835

(3,530)

(3,253)

–

(140)

(254)

(264)

(3,670)

(3,771)

(1,739)

(3,470)

(3)

(4)

(158)

(1,904)

(5,574)

4,749

200

2,602

(16)

5

447

1,511

4,749

(13)

(52)

(4)

(3,539)

(7,310)

5,525

205

2,597

(34)

–

447

2,310

5,525

These financial statements have been approved for issue by the Board of Directors on 14 March 2018 and signed on its behalf by

Coram Williams  
Chief Financial Officer 

Pearson plc Annual report and accounts 2017Company statement of changes in equity

Year ended 31 December 2017

179

All figures in £ millions

At 1 January 2017

Loss for the year

Issue of ordinary shares under share option schemes*

Buyback of equity

Purchase of treasury shares

Release of treasury shares

Dividends

At 31 December 2017

All figures in £ millions

At 1 January 2016

Loss for the year

Issue of ordinary shares under share option schemes*

Purchase of treasury shares

Release of treasury shares

Dividends

At 31 December 2016

Equity attributable to equity holders of the company

Share  
capital

Share  
premium

Treasury 
shares

205

2,597

(34)

–

–

(5)

–

–

–

–

5

–

–

–

–

200

2,602

–

–

–

–

18

–

(16)

Capital 
redemption 
reserve

Special  
reserve

Retained 
earnings

–

–

–

5

–

–

–

5

447

–

–

–

–

–

–

2,310

(163)

–

(300)

–

(18)

(318)

447

1,511

Total

5,525

(163)

5

(300)

–

–

(318)

4,749

Equity attributable to equity holders of the company

Share  
capital

Share  
premium

Treasury 
shares

205

2,590

(27)

–

–

–

–

–

–

7

–

–

–

205

2,597

–

–

(27)

20

–

(34)

Capital 
redemption 
reserve

Special  
reserve

Retained 
earnings

–

–

–

–

–

–

–

447

–

–

–

–

–

4,042

(1,288)

–

–

(20)

(424)

447

2,310

Total

7,257

(1,288)

7

(27)

–

(424)

5,525

The capital redemption reserve reflects the nominal value of shares cancelled in the Group’s share buyback programme. The special reserve 
represents the cumulative effect of cancellation of the company’s share premium account.

Included within retained earnings is an amount of £162m (2016: £162m) relating to profit on intra-Group disposals that is not distributable.

*  Full details of the share-based payment plans are disclosed in note 26 to the consolidated financial statements.

Section 5 Financial statements180

Company cash flow statement

As at 31 December 2017

All figures in £ millions

Cash flows from operating activities

Net loss

Adjustments for:

Income tax

Net finance costs

Disposals, liquidations and impairment charges

Amounts due (to)/from subsidiaries

Net cash (used in)/generated from operations

Interest paid

Tax received

Net cash (used in)/generated from operating activities

Cash flows from investing activities

Loans (advanced to )/repaid by related parties

Interest received

Net cash (used in)/received from investing activities

Cash flows from financing activities

Proceeds from issue of ordinary shares

Buyback of equity

Net purchase of treasury shares

Repayment of borrowings

Dividends paid to company’s shareholders

Net cash used in financing activities

Effects of exchange rate changes on cash and cash equivalents

Net (decrease)/increase in cash and cash equivalents

Cash and cash equivalents at beginning of year

Cash and cash equivalents at end of year

Notes

2017

2016

(163)

(1,288)

70

26

790

(748)

(25)

(21)

9

(37)

(13)

7

(6)

5

(149)

–

(243)

(318)

(705)

10

(738)

854

116

(80)

7

1,337

748

724

(15)

24

733

14

11

25

7

–

(27)

(30)

(424)

(474)

(18)

266

588

854

7

4

Pearson plc Annual report and accounts 2017Notes to the company financial statements

181

1. Accounting policies

3. Financial risk management

The financial statements on p178-189 comprise the separate 
financial statements of Pearson plc.

As permitted by section 408 of the Companies Act 2006, only the 
consolidated income statement and statement of comprehensive 
income have been presented.

The company has no employees.

The accounting policies applied in the preparation of these company 
financial statements are the same as those set out in note 1 to the 
consolidated financial statements with the addition of the following:

Investments

Investments in subsidiaries are stated at cost less provision for 
impairment, with the exception of certain hedged investments  
that are held in a foreign currency and revalued at each balance 
sheet date.

2. Investments in subsidiaries

All figures in £ millions

At beginning of year

Subscription for share capital in subsidiaries

Disposals/liquidations

Impairments

Currency revaluations

At end of year

2017

7,441

164

(430)

(360)

(124)

6,691

2016

7,744

800

–

(1,337)

234

7,441

In 2017, impairments, disposals and liquidations relate to 
restructuring of intermediate holding companies. Impairments are 
largely offset by dividends received. In 2016, impairments relate to 
the carrying value of intermediate holding company investments 
following impairment reviews and the subsequent impairment of 
assets in the Pearson plc Group (see note 11 in the Group 
consolidated financial statements for further details). 

The company’s financial instruments comprise amounts due  
to/from subsidiary undertakings, cash and cash equivalents, 
derivative financial instruments, a liability to purchase own shares 
(included within other liabilities) and current and non-current 
borrowings. Derivative financial instruments are held at fair  
value, with all other financial instruments held at amortised cost, 
which approximates fair value. The company’s approach to the 
management of financial risks is consistent with the Group’s 
treasury policy, as discussed in note 19 to the consolidated financial 
statements. The company believes the value of its financial assets  
to be fully recoverable.

The company designates certain qualifying derivative financial 
instruments as hedges of the fair value of its bonds (fair value 
hedges). Changes in the fair value of these derivative financial 
instruments are recorded in the income statement, together with 
any change in the fair value of the hedged liability attributable to  
the hedged risk.

The carrying value of the company’s financial instruments is 
exposed to movements in interest rates and foreign currency 
exchange rates (primarily US dollars). The company estimates that  
a 1% increase in interest rates would result in an £26m decrease in  
the carrying value of its financial instruments, with a 1% decrease  
in interest rates resulting in a £26m increase in their carrying value. 
The company also estimates that a 10% strengthening in sterling 
would decrease the carrying value of its financial instruments  
by £140m, while a 10% weakening in the value of sterling would 
increase the carrying value by £183m. These increases and 
decreases in carrying value would be recorded through the income 
statement. Sensitivities are calculated using estimation techniques 
such as discounted cash flow and option valuation models. Where 
modelling an interest rate decrease of 1% led to negative interest 
rates, these points on the yield curve were adjusted to 0%.

Section 5 Financial statements182

Notes to the company financial statements

3. Financial risk management continued

The following table analyses the company’s bonds and derivative assets and liabilities into relevant maturity groupings based on the 
remaining period at the balance sheet date to the contractual maturity date. The amounts disclosed in the table are the contractual 
undiscounted cash flows (including interest) and as such may differ from the amounts disclosed on the balance sheet. 

All figures in £ millions

At 31 December 2017

Bonds

Rate derivatives – inflows

Rate derivatives – outflows

Total

At 31 December 2016

Bonds

Rate derivatives – inflows

Rate derivatives – outflows

Total

Analysed by maturity

Analysed by currency

Later than 
one year but 
less than five 
years

Less than  
one year

Five years or 
more

Total

USD

GBP

Other

Total

–

(38)

48

10

12

(103)

82

(9)

–

(975)

1,060

85

–

(684)

667

(17)

–

(1,697)

1,775

78

249

–

261

(1,086)

(867)

(2,056)

1,202

365

891

24

2,175

380

–

(53)

1,003

950

261

(239)

1,308

1,330

–

(751)

751

–

–

(838)

838

–

–

–

(893)

(1,697)

21

(872)

–

(979)

29

(950)

1,775

78

261

(2,056)

2,175

380

All cash flow projections shown above are on an undiscounted basis. Any cash flows based on a floating rate are calculated using interest 
rates as set at the date of the last rate reset. Where this is not possible, floating rates are based on interest rates prevailing at 31 December  
in the relevant year. All derivative amounts are shown gross, although the company net settles these amounts wherever possible.

Any amounts drawn under revolving credit facilities and commercial paper are assumed to mature at the maturity date of the relevant 
facility, with interest calculated as payable in each calendar year up to and including the date of maturity of the facility.

4. Cash and cash equivalents (excluding overdrafts)

All figures in £ millions

Cash at bank and in hand

Short-term bank deposits

2017

2

117

119

2016

4

863

867

Short-term bank deposits are invested with banks and earn interest at the prevailing short-term deposit rates.

At the end of 2017, the currency split of cash and cash equivalents was US dollar 82% (2016: 38%), sterling 17% (2016: 62%) and other 1% 
(2016: 0%).

Cash and cash equivalents have fair values that approximate their carrying amounts due to their short-term nature.

Cash and cash equivalents include the following for the purpose of the cash flow statement:

All figures in £ millions

Cash and cash equivalents

Bank overdrafts

2017

119

(3)

116

2016

867

(13)

854

Pearson plc Annual report and accounts 2017Notes to the company financial statements

5. Financial liabilities – borrowings

All figures in £ millions

Non-current

4.625% US dollar notes 2018 (nominal amount $300m)

Current

Due within one year or on demand:

Bank loans and overdrafts

Total borrowings

183

2017

2016

–

–

3

3

3

254

254

13

13

267

Movements in non-current borrowings during the year (including derivative financial instruments) comprise financing cash outflows of 
£243m, exchange gains of £124m and fair value and other movements of £(20)m. Current borrowings in both years are classified within  
cash and cash equivalents and do not give rise to financing cash flows.

The maturity of the company’s non-current borrowings is as follows:

All figures in £ millions

Between one and two years

Between two and five years

Over five years

2017

–

–

–

–

The carrying amounts and market values of borrowings are as follows:

All figures in £ millions

Bank loans and overdrafts

4.625% US dollar notes 2018

2017

Effective 
interest rate

Carrying 
amount

Market  
value

Effective 
interest rate

Carrying 
amount

n/a

n/a

3

–

3

n/a

4.69%

3

–

3

13

254

267

The market values are based on clean market prices at the year end or, where these are not available, on the quoted market prices of 
comparable debt issued by other companies. The effective interest rates above relate to the underlying debt instruments.

The carrying amounts of the company’s borrowings are denominated in the following currencies:

2016

254

–

–

254

2016

Market  
value

13

250

263

All figures in £ millions

US dollar

Sterling

Euro

2017

–

3

–

3

2016

254

8

5

267

Section 5 Financial statements184

Notes to the company financial statements

6. Derivative financial instruments

The company’s outstanding derivative financial instruments are as follows:

All figures in £ millions

Interest rate derivatives – in a fair value hedge relationship

Interest rate derivatives – not in a hedge relationship

Cross-currency derivatives

Total

Analysed as expiring:

In less than one year

Later than one year and not later than five years

Later than five years

Total

Gross notional 
amounts

Assets

Liabilities

Gross notional 
amounts

Assets

Liabilities

2017

2016

–

1,228

1,389

2,617

–

1,545

1,072

2,617

–

26

114

140

–

64

76

140

–

–

(140)

(140)

–

(97)

(43)

(140)

244

3,100

1,622

4,966

162

2,776

2,028

4,966

10

61

100

171

–

86

85

171

–

(11)

(253)

(264)

–

(157)

(107)

(264)

The carrying value of the above derivative financial instruments equals their fair value. Fair values are determined by using market data  
and the use of established estimation techniques such as discounted cash flow and option valuation models.

7. Share capital and share premium

At 1 January 2016

Issue of ordinary shares – share option schemes

At 31 December 2016

Issue of ordinary shares – share option schemes

Purchase of own shares

At 31 December 2017

Number of 
shares  
000s

Share 
capital
£m

Share  
premium 
£m

821,068

1,059

822,127

923

(20,996)

802,054

205

–

205

–

(5)

2,590

7

2,597

5

–

200

2,602

The ordinary shares have a par value of 25p per share (2016: 25p per share). All issued shares are fully paid. All shares have the same rights. 

The £300m share buyback programme announced in October 2017 was completed on 16 February 2018. In 2017, the Group’s brokers 
purchased 21m shares at a value of £153m of which £149m had been cancelled at 31 December 2017. Cash payments of £149m had been 
made in respect of the purchases with the outstanding £4m settlement made at the beginning of January 2018. This £4m together with  
the remaining value of the buyback programme of £147m was recorded as a liability at 31 December 2017. A further 22m shares were 
purchased under the programme in 2018. The shares bought back are being cancelled and the nominal value of these shares is transferred 
to a capital redemption reserve. The nominal value of shares cancelled at 31 December 2017 was £5m.

Pearson plc Annual report and accounts 2017 
Notes to the company financial statements

8. Treasury shares

At 1 January 2016

Purchase of treasury shares

Release of treasury shares

At 31 December 2016

Purchase of treasury shares

Release of treasury shares

At 31 December 2017

185

£m

27

27

(20)

34

–

(18)

16

Number of 
shares  
000s

6,705

3,000

(1,986)

7,719

–

(1,725)

5,994

The company holds its own shares in trust to satisfy its obligations under its restricted share plans. These shares are treated as treasury 
shares for accounting purposes and have a par value of 25p per share. The nominal value of the company’s treasury shares amounts to 
£1.5m (2016: £1.9m). At 31 December 2017, the market value of the company’s treasury shares was £44m (2016: £63m). The gross book value 
of the shares at 31 December 2017 amounts to £61m. This value has been netted off with contributions received from operating companies 
of £45m, resulting in a net debit value of £16m.

9. Contingencies

Associates

There are contingent liabilities that arise in the normal course of 
business in respect of indemnities, warranties and guarantees in 
relation to former subsidiaries and in respect of guarantees in 
relation to subsidiaries. In addition, there are contingent liabilities  
in respect of legal claims. None of these claims are expected to 
result in a material gain or loss to the company.

Amounts due from related parties, disclosed on the face of the 
company balance sheet, relate to loans to Penguin Random House, 
an associate of the Group. These loans are unsecured and interest  
is calculated based on market rates. The amount outstanding at  
31 December 2017 was £46m (2016: £33m). The loans are provided 
under a working capital facility and fluctuate during the year. 

Key management personnel

Key management personnel are deemed to be the members of  
the Pearson executive. 

It is this committee which had responsibility for planning,  
directing and controlling the activities of the company in 2017.  
Key management personnel compensation is disclosed in  
note 36 to the consolidated financial statements. 

There were no other material related party transactions.  
No guarantees have been provided to related parties.

10. Audit fees

Statutory audit fees relating to the company were £35,000  
(2016: £35,000).

11. Related party transactions 

Subsidiaries

The company transacts and has outstanding balances with its 
subsidiaries. Amounts due from subsidiaries and amounts due to 
subsidiaries are disclosed on the face of the company balance sheet.

These loans are generally unsecured and interest is calculated based 
on market rates. The company has interest payable to subsidiaries 
for the year of £122m (2016: £138m) and interest receivable from 
subsidiaries for the year of £111m (2016: £109m). Management fees 
payable to subsidiaries in respect of centrally provided services 
amounted to £42m (2016: £118m). Management fees receivable 
from subsidiaries in respect of centrally provided services amounted 
to £69m (2016: £76m). Dividends received from subsidiaries were 
£701m (2016: £87m).

Section 5 Financial statements186

Notes to the company financial statements

12. Group companies

In accordance with section 409 of the Companies Act 2006 a full list of subsidiaries, partnerships, associates, joint ventures and joint 
arrangements, the country of incorporation, the registered address and the effective percentage of equity owned, as at 31 December 2017 
is disclosed below. Unless otherwise stated, the shares are all indirectly held by Pearson plc. Unless otherwise stated, all wholly-owned and 
partly-owned subsidiaries are included in the consolidation and all associated undertakings are included in the Group’s financial statements 
using the equity method of accounting. Principal Group companies are identified in bold.

Wholly-owned subsidiaries

Registered company name

Country 
of Incorp.

Reg 
office

A Plus Education Solutions Private Limited*

IN

Addison Wesley Longman, Inc.

US

Addison-Wesley Educational Publishers Inc. US

AEL (S) PTE Limited

Aldwych Finance Limited

America’s Choice, Inc.

ATI Professional Development LLC

Atkey Finance Limited

Axis Finance Inc.

Beijing Wall Street English Training Centre 
Company Limited

Blue Wharf Limited*

Camsaw, Inc.

CAMSAWUSA, Inc.

Casapsi Livraria e Editora Ltda

Centro Cultural Americano Franquias e 
Comércio Ltda.

Century Consultants Ltd.

Certiport China Holding, LLC

Certiport, Inc.

Cogmed Systems AB

Connections Academy of Alaska, LLC

Connections Academy of Arizona, LLC

Connections Academy of Arkansas, LLC

Connections Academy of DC, LLC

Connections Academy of Florida, LLC

Connections Academy of Georgia, LLC

Connections Academy of Indiana, LLC

Connections Academy of Iowa, LLC

Connections Academy of Kansas, LLC

Connections Academy of Kentucky, LLC

Connections Academy of Louisiana, LLC

Connections Academy of Maine, LLC

Connections Academy of Maryland, LLC

SG

UK

US

US

IE

US

CN

UK

US

US

BR

BR

US

US

US

SE

US

US

US

US

US

US

US

US

US

US

US

US

US

Connections Academy of Massachusetts LLC US

Connections Academy of Minnesota, LLC

Connections Academy of Missouri, LLC

Connections Academy of Nevada, LLC

Connections Academy of New Jersey, LLC

Connections Academy of New Mexico, LLC

Connections Academy of New York, LLC

US

US

US

US

US

US

Connections Academy of North Carolina, LLC US

Connections Academy of Oregon, LLC

US

Connections Academy of Pennsylvania LLC US

Connections Academy of South Carolina, LLC US

Connections Academy of Tennessee, LLC

Connections Academy of Texas, LLC

Connections Academy of Virginia, LLC

Connections Education LLC

Connections Education of Florida, LLC

Connections Education, Inc.

CTI Education Group (Pty) Limited

Dominie Press, Inc.

Dorian Finance Limited

US

US

US

US

US

US

ZA

US

IE

Dorling Kindersley Australasia Pty Limited

AU

2

3

4

5

1

4

4

7

4

9

6

4

11

12

13

14

4

4

15

16

17

18

21

22

23

25

26

27

28

29

30

31

3

32

33

34

14

35

36

37

40

41

42

43

44

46

4

22

4

50

19

7

51

Country 
of Incorp.

Reg 
office

Registered company name

Country 
of Incorp.

Reg 
office

Registered company name

EBNT Canada Holdings ULC

EBNT Holdings Limited

EBNT USA Holdings Inc.

eCollege.com

Edexcel Limited†

Edexcel South Africa Pty Ltd*

Éditions Du Renouveau Pédagogique Inc.

Education Development International Plc†

Education Resources (Cyprus) Limited

Educational Management Group, Inc.

Educational Resources (HK) Limited*

Embanet ULC

Embanet-Compass Knowledge Group Inc.

Embankment Finance Limited*

English Language Learning and  
Instruction System, Inc.

Escape Studios Limited*

Falstaff Holdco Inc.

Falstaff Inc.

FBH, Inc.

Franchise Support & Services, SL

Gamma Master China, Limited

Global Elite Education & Technology 
(Shanghai) Co. Limited

Global George I Limited

Global George II limited

Global English India Private Limited

Globe Fearon Inc.

Green Wharf Limited*

Guangzhou Crescent Software Co., Ltd

Heinemann Education Botswana  
(Publishers) (Proprietary) Limited

Icodeon Limited*

IndiaCan Education Private Limited

Integral 7, Inc.

INTELLIPRO, INC.

CA

CA

US

US

UK

ZA

CA

UK

CY

US

CN

CA

US

UK

US

UK

US

US

US

ES

CN

CN

KY

CN

IN

US

UK

CN

BW

UK

IN

US

US

J M Soluções Exportação e Importação Ltda BR

Kagiso Education Pty Ltd*

Knowledge Analysis Technologies, LLC

LCCI International Qualifications (Malaysia) 
Sdn. Bhd.*

LCCIEB Training Consultancy., Ltd

LessonLab, Inc.

Lignum Oil Company

Linx Brasil Distribuidora Ltda.

Longman (Malawi) Limited

Longman Australasia Pty Ltd

ZA

US

MY

CN

US

US

BR

MW

AU

Longman Group(Overseas Holdings) Limited UK

Longman Indochina Acquisition, L.L.C.

Longman Kenya Limited

Longman Mocambique Ltda

Longman Swaziland (Pty) Limited

Longman Tanzania Limited*

Longman Zambia Educational Publishers  
Pty Ltd

Longman Zambia Limited

US

KE

MZ

SZ

TZ

ZM

ZM

127

128

Longman Zimbabwe (Private) Ltd

Longmaned Ecuador S.A.

4

4

52

50

53

1

54

55

56

47

22

6

57

6

4

58

4

60

61

63

8

56

2

19

6

64

65

6

2

4

14

67

50

20

68

69

19

4

13

70

71

1

4

72

45

73

74

75

75

Major123 Limited

MeasureUp, LLC

Modern Curriculum Inc.

Multi Treinamento e Editora Ltda

National Computer Systems Japan Co. Ltd

NCS Information Services Technology 
(Beijing) Co Ltd

NCS Pearson Pty Ltd

NCS Pearson Puerto Rico, Inc.

NCS Pearson, Inc.

Ordinate Corporation

Pearson (Beijing) Management Consulting 
Co., Ltd.

Pearson (Guizhou) Education Technology  
Co., Ltd.

Pearson Affordable Learning Fund Limited

Pearson America LLC

Pearson Amsterdam B.V.

Pearson Australia Finance Unlimited

Pearson Australia Group Pty Ltd

Pearson Australia Holdings Pty Ltd

Pearson Australia Pty Ltd

Pearson Benelux B.V.

Pearson Books Limited†

Pearson Brazil Finance Limited

Pearson Business (Asia Pacific) Pte. Ltd.

Pearson Business Services Inc.

Pearson Canada Assessment Inc

Pearson Canada Finance Unlimited

Pearson Canada Holdings Inc

Pearson Canada Inc.

Pearson Central Europe Spółka z  
ograniczoną odpowiedzialnością

Pearson Charitable Foundation

Pearson College Limited

Pearson DBC Holdings Inc.

Pearson Desarrollo y Capacitación 
Profesional Chile Limitada

Pearson Deutschland GmbH

Pearson Digital Learning Puerto Rico, Inc.

Pearson Dollar Finance plc†

Pearson Dollar Finance Two Limited

Pearson Educacion de Chile Limitada

Pearson Educacion de Colombia S A S

Pearson Educacion de Mexico, S.A. de C.V.

Pearson Educacion de Panama SA

Pearson Educacion de Peru S.A.

Pearson Educacion SA

Pearson Education (Singapore) Pte Ltd

Pearson Education Africa (Pty) Ltd

Pearson Education and Assessment, Inc.

Pearson Education Asia Limited

Pearson Education Botswana  
(Proprietary) Limited

ZW

EC

UK

US

US

BR

JP

CN

AU

PR

US

US

CN

CN

UK

US

NL

UK

AU

AU

AU

NL

UK

UK

SG

US

CA

UK

CA

CA

PL

US

UK

US

CL

DE

PR

UK

UK

CL

CO

MX

PA

PE

ES

SG

ZA

US

CN

BW

76

77

78

4

19

79

80

81

51

82

32

19

83

84

1

4

85

1

51

51

51

85

1

1

5

4

86

1

86

86

126

57

1

4

87

88

82

1

1

89

90

91

92

93

94

5

50

4

56

65

Pearson plc Annual report and accounts 2017Notes to the company financial statements

187

Registered company name

Pearson Education do Brasil S.A

Pearson Education Hellas SA

Pearson Education Holdings Inc.

Pearson Education Holdings Limited†

Pearson Education Indochina Limited

Pearson Education Investments Limited

Pearson Education Korea Limited

Pearson Education Limited

Pearson Education Namibia (Pty) Limited

Pearson Education Publishing Limited

Pearson Education S.A.

Pearson Education SA

Pearson Education South Africa (Pty) Ltd

Pearson Education South Asia Pte. Ltd.

Pearson Education Taiwan Ltd

Pearson Education, Inc.

Pearson Educational Measurement  
Canada, Inc.

Pearson Educational Publishers, LLC

Pearson Egitim Cozumleri Tikaret  
Limited Sirketi

Pearson Falstaff (Holdings) Inc.

Pearson Falstaff Holdco LLC

Pearson France

Pearson Funding Five plc†

Pearson Funding Four plc†

Pearson Funding Two Limited*†

Pearson Holdings Inc.

Pearson Holdings Southern Africa  
(Pty) Limited

Pearson in Practice Holdings Limited*

Pearson in Practice Skills Based  
Learning Limited*

Pearson in Practice Technology Limited*

Pearson Inc.

Pearson India Education Services  
Private Limited

Pearson Institute of Higher Education

Pearson International Finance Limited†

Pearson Investment Holdings, Inc.

Pearson IOKI Spółka z ograniczoną 
odpowiedzialnością

Pearson Italia S.p.A

Pearson Japan KK

Pearson Lanka (Private) Limited

Pearson Learning China (HK) Limited

Pearson Lesotho (Pty) Ltd

Pearson Loan Finance No. 3 Limited

Pearson Loan Finance No. 4 Limited

Pearson Loan Finance No.2 Unlimited*

Pearson Loan Finance Unlimited

Pearson Longman LLC

Pearson Longman Uganda Limited

Pearson Malaysia Sdn. Bhd.

Pearson Management Services Limited†

Pearson Management Services  
Philippines Inc.

Pearson Netherlands B.V.

Pearson Netherlands Holdings B.V.

Pearson Nominees Limited†

Pearson Online Tutoring LLC

Pearson Overseas Holdings Limited†

Pearson PEM P.R., Inc.

Pearson Pension Nominees Limited

Pearson Pension Property Fund Limited

Country 
of Incorp.

Reg 
office

Registered company name

Country 
of Incorp.

Reg 
office

Subsidiary addresses

BR

GR

US

UK

TH

UK

KR

UK

NA

NG

UY

AR

ZA

SG

TW

US

CA

US

TR

US

US

FR

UK

UK

UK

US

ZA

UK

UK

UK

US

IN

ZA

UK

US

PL

IT

JP

LK

CN

LS

UK

UK

UK

UK

US

UG

MY

UK

PH

NL

NL

UK

US

UK

PR

UK

UK

129

122

4

1

95

1

96

1

97

98

99

100

50

5

101

4

39

4

102

4

4

103

1

1

6

4

50

6

6

6

4

2

50

1

4

104

105

106

107

56

66

1

1

6

1

4

108

62

1

109

85

85

1

4

1

82

1

1

Pearson Pension Trustee Limited

UK

Pearson Pension Trustee Services Limited† UK

Pearson PRH Holdings Limited

UK

Pearson Professional Assessments Limited UK

Pearson Real Estate Holdings Inc.

Pearson Real Estate Holdings Limited†

Pearson Schweiz AG

Pearson Services Limited†

Pearson Shared Services Limited†

Pearson Strand Finance Limited†

Pearson Sweden AB

Pearson VUE Philippines, Inc.

Peisheng Yucai (Beijing) Technology 
Development Limited*

Penguin Capital, LLC

Phumelela Publishers (Pty) Ltd*

PN Holdings Inc.

US

UK

CH

UK

UK

UK

SE

PH

CN

US

ZA

US

Prentice-Hall Hispanoamericana SA de CV

MX

ProctorCam, Inc.

PT Efficient English Services

Reading Property Holdings LLC

Rebus Planning Associates, Inc.

Reston Publishing Company, Inc.

Rycade Capital Corporation

Shanghai AWL Education Software Ltd

Silver Burdett Ginn Inc.

Skylight Training and Publishing Inc.

Smarthinking, Inc.

Sound Holdings Inc.

Spear Insurance Company Limited†

Stark Verlag GmbH

Sunnykey International Holdings  
Limited (BVI)

Tecquipment Services Limited*

Testchange Limited*†

The Financial Times (I) Pvt Ltd

The Learning Edge International pty Ltd

The SIOP Institute LLC

The Waite Group Inc

TQ Catalis Limited

TQ Clapham Limited

TQ Education and Training Limited

TQ Education and Training Limited

TQ Global Limited

TQ Group Limited

TQ Holdings Limited

USLS Holdings LLC

Vue Testing Services Israel Ltd

Vue Testing Services Korea Limited

Wall Street English Training Centre  
(Shanghai) Company Limited

Wall Street Institute Kft.

Wall Street Institute Master Italia Srl

WSE Hong Kong Limited

WSE Training Centre (Guangdong) Co., Ltd.

WSI Education GmbH

WSI International, Inc.

* 

In liquidation 

†  Directly owned by Pearson plc

US

ID

US

US

US

US

CN

US

US

US

US

BM

DE

VG

UK

UK

IN

AU

US

US

UK

UK

UK

SA

UK

UK

UK

US

IL

KR

CN

HU

IT

CN

CN

DE

US

1

1

1

1

4

1

110

1

1

1

15

111

112

4

50

4

91

113

114

115

10

4

4

116

4

55

4

4

48

88

117

6

6

24

71

118

19

78

78

78

59

1

78

1

4

49

38

119

120

121

61

123

124

125

The following list includes all Pearson 
registered offices worldwide. Please see 
wholly-owned subsidiaries list opposite  
for each subsidiary’s registered office code.

Registered office address

1

2

3

4

5

6

7

80 Strand, London, WC2R 0RL, England

4th Floor Software Block, Elnet Software City, TS 140 
Block 2 & 9, Rajiv Gandhi Salai, Taramani, Chennai,  
TN, 600113, India

C T Corporation System, 155 Federal St., Suite 700, 
Boston, MA, 02110, United States

The Corporation Trust Company, Corporation Trust 
Center, 1209 Orange Street, Wilmington, New Castle,  
DE, 19801, United States

9, #13-05/06, North Buona Vista Drive,  
The Metropolis Tower One, 138588, Singapore

Acre House, 11-15 William Road, London,  
NW1 3ER, England

1st Floor Riverview House, 21/23 City Quay, Dublin, 
D02FP21, Ireland

8 Maples Corporate Services Limited P.O. Box 309,  

Ugland House, South Church Street, George Town, 
Grand Cayman, KY!-1104, Cayman Islands

9

3F, Building R2 China Merchants Tower, No.118 Jianguo 
Road, Chaoyang District, Beijing, China

10 The Corporation Company, 40600 Ann Arbor Rd  
E Suite 201, Plymouth, MI, 48170, United States

11 The Prentice-Hall Corporation System, MA, 7 St. Paul 

Street, Suite 1660, Baltimore, MD, 21202, United States

12 No 15000, Francisco Matarazzo Avenue, Cj. 51 –  

Bloco 1 – Edificio New York, City of São Paulo, São Paulo, 
05001-100, Brazil

13 Comendador Aladino Selmi Avenue, 4630, Galpao 1,  

Sala 1, Parque Cidade Campinas, City of Campinas,  
São Paulo 13069-036, Brazil

14 820, Bear Tavern Road, West Trenton, Mercer,  

NJ, 08628, United States

15 Gustavslundsvägen 137, 167 51 Bromma,  

Stockholm, Sweden

16 C T Corporation System, 9360 Glacier Hwy Suite 202, 

Juneau, AK, 99801, United States

17 C T Corporation System, 3800 N Central Ave Suite 460, 

Phoenix, AZ, 85012, United States

18 The Corporation Company, 124 West Capitol Avenue, 
Suite 1900, Little Rock, AR, 72201, United States

19 C T Corporation System, 818 West Seventh Street,  
Suite 930, Los Angeles, CA, 90017, United States

20 The Corporation Company, 7700 E Arapahoe Rd  

Suite 220, Centennial, CO, 80112-1268, United States

21 C T Corporation System, 1015 15th Street 10th Floor, 

Washington, DC, 20005, United States

22 1200, South Pine Island Road, Plantation, FL, 33324, 

United States

23 1201, Peachtree Street, NE, Atlanta, GA, 30361,  

United States

24 Plot No. 3, Bharti Colony Vikas Marg, New Dehli,  

DL 110092, India

25 CT Corporation System, 150 West Market Street,  

Suite 800, Indianapolis, IN, 46204, United States

26 C T Corporation System, 400 E Court Ave,  
Des Moines, IA, 50309, United States

27 The Corporation Company, Inc., 112 SW 7th Street,  

Suite 3C, Topeka, KS, 66603, United States

28 CT Corporation System, 306 W. Main Street, Suite 512, 

Frankfort, KY, 40601, United States

29 3867, Plaza Tower, 1st Floor, Baton Rouge, LA, 70816, 

United States

30 C T Corporation System, 128 State St #3, Augusta,  

ME, 04330, United States

31 7 St. Paul Street, Suite 1660, Baltimore, MD, 21202

Section 5 Financial statements188

Notes to the company financial statements

Registered office address

Registered office address

Registered office address

32 C T Corporation System Inc., 1010 Dale St N, St Paul,  

MN, 55117-5603, United States

33 120, 400, South Central Avenue, Clayton, MO, 63105, 

United States

34 The Corporation Trust Company of Nevada,  

701 S Carson St, Suite 200, Carson City, NV, 89701, 
United States

68 Unit 621, 6th Floor, Block A, Kelana Centre Point.  
No 3, Jalan SS7/9, Kelana Jaya 47301 Petaling Jaya, 
Selangor Darul Ehsan, Malaysia

69 Room 305, Building 2, 65555 Shangchuan Road,  

Pudong District, Shanghai, China

70 Parkway House, Hannover Avenue, Blantyre, Malawi

71 707 Collins Street, Docklands, Melbourne, VIC,  

35 C T Corporation System, 206 S Coronado Ave, Espanola, 

3008, Australia

NM, 87532-2792, United States

36 CT Corporation, 111 Eighth Avenue, New York,  

NY 10011, United States

37 CT Corporation System, 160 Mine Lake Ct Suite 200, 

Raleigh, NC, 27615, United States

38 21, Mugyo-ro Jung-gu, Seoul, Republic of Korea

72 Queensway House, Kaunda Street, Nairobi, Kenya

73 Robinson Bertram, 3rd Floor, Sokhzmlilio Bldg, 

Mbabane, Swaziland

74 P O Box 45, IPS Building, Maktaba Street,  

Dar es Salaam, Tanzania

75 Mlungushi Conference Centre, Centre Annex,  

39 199 Bay Street, Commerce Court West, Suite 2800, 

Great East Road, Lusaka, Zambia

Toronto, ON, M5L1A9, Canada

76 Stand 1515, Cnr Tourle Road/Harare Drive,  

40 C T Corporation System, 388 State St Suite 420,  

Ardbennie, Harare, Zimbabwe

Salem, OR, 97301, United States

41 C T Corporation System, 116 Pine Street, Suite 320, 
Harrisburg, Dauphin, PA, 17101, United States

77 Andalucía y cordero E12-35. Edificio CYEDE  

piso 1, Oficina 11, Sector “La Floresta”, Quito,  
Pichincha, Ecuador

42 C T Corporation System, 2 Office Park Court,  
Suite 103, Columbia, SC, 29223, United States

78 The Pearson Academy of Vocational Training, Bangrave 
Road, Corby, Northamptonshire, NN17 1NN, England

106 1-5-15, Kanda-Sarugakucho, Chiyoda-ku, Tokyo, Japan

107 Orion City, Irgel Building #752, Colombo, 09, Sri Lanka

108 Plot 8, Berkley Road, Old Kampala, Uganda

109 7/F North Tower, Rockwell Business Center COR. 
Sheridan & United Street, Brgy. Highway Hills, 
Mandaluyong, Philippines

110 Chollerstrasse 37, 6300 Zug, Switzerland

111 27/F Trident Tower, 312 Sen. Gil Puyat Avenue,  

Makati City, Metro Manila, Philippines

112 Suite 15A11,Tian Xing Jian Commercial Plaza,  

No. 47 Fuxing Road, Haidian District, Beijing, China

113 National Registered Agents, inc., 160 Greentree Dr Ste 

101, Dover, Kent, DE, 19904, United States

114 30th Floor, Ratu Plaza Office Tower, Jl. Jend. Sudirman 

Kav 9, Jakarta, 10270, Indonesia

115 C/O Pearson Education, 501 Bolyston St, Boston,  

MA, 02116, United States

116 Suite 3H, No. 6, Block 2, 365 Nong Xin Hua Road, 

Changning District, Shanghai City, China

117 Commerce House, Wickhams Cay 1, P.O. Box 3140,  

Road Town, Tortola, British Virgin Islands

118 P O BOX 905, Carnelian Bay, CA,  

96140, United States

119 Zone 1 3F, Jin Mao Tower, No.88 Century Avenue,  

Pilot Free Trade Zone, Shanghai City, China

120 Hermina út 17. 8th floor, Budapest, 1146, Hungary

121 79, Corso Buenos Aires, Milan, 20124, Italy

43 C T Corporation System, 800 S Gay St, Suite 2021, 

Knoxville, TN, 37929-9710, United States

44 CT Corporation System, 1999 Bryan Street,  
Suite 900, Dallas, TX, 75201, United States

45 Numero 776, Avenida 24 de Julho, Maputo, Mozambique

46 C T Corporation System, 4701 Cox Road, Suite 285,  
Glen Allen, Henrico, VA, 23060-0000, United States

47 3500, 855 – 2nd Street, S.W., Calgary, AB,  

T2P 4K7, Canada

48 Thistle House, 4 Burnaby Street, Hamilton,  

HM11, Bermuda

49 Derech Ben Gurion 2, BSR Building 9th Floor,  

Ramat Gan, 52573, Israel

50 Auto Atlantic, 4th Floor, Corner Hertzog Boulevard  

and Heerengracht, Cape Town, 8001, South Africa

51 707 Collins Street, Docklands, Melbourne, VIC,  

3008, Australia

52 190, High Holborn, London, WC1V 7BH, England

53 1611, Boul. Cremazie Est, 10th Floor, Montréal, PQ,  

79 Rodovia Anhanguera, km317, 4, Bloco B, modulo 27, 
Jardim Salgado Filho, Ribeirao Preto, São Paulo,  
14.079-000, Brazil

80 Teikoku Hotel Tower 18F, 1-1-1 Uchi Saiwai-Cho,  

Chiyoda-ku, Tokyo, Japan

81 Suite 1201, Tower 2, No. 36 North Third Rign East Road, 

Dongcheng District, Beijing, China

122 21, Amfitheas Avenue, Paleo Faliro Athens,  

82 268 Munoz Rivera Avenue, Suite 1400, San Juan,  

00918, Puerto Rico

83 Suite 1212, 12/F, Tower 2, No. 36 North Third Rign  
East Road, Dongcheng District, Beijing, China

17564, Greece

123 2F, No.118 East Ti Yu Road, Tianhe District,  

Guangzhou, China

124 2, Lilienthalstrasse, Hallbergmoos, 85399, Germany

84 Zone B, 1/F, Digital Content Industrial Park,  

125 The Corporation Trust Incorporated, 351 West  

High Technical & Industrial Development District,  
Guiyang City, Guizhou Province, China

85 Gatwickstraat 1, Amsterdam, 1043 GK, Netherlands

Camden Street, Baltimore, MD, 21201, United States

126 Ulica Szamocka 8 01-748, Warszawa, Poland

127 Suite 2600, Three Bentall Centre, P.O. Box 49314,  

86 26 Prince Andrew Place, Don Mills, Toronto, ON,  

595 Burrard Street, Vancouver, BC, V7X 1L3, Canada

M3C 2T8, Canada

128 44 Chipman Hill, Suite 1000, Saint Jon, NB,  

87 Vitacura 5950, Comuna de Vitacura, Santiago, Chile

E2L 4S6, Canada

88 2, Lilienthalstrasse, Hallbergmoos, 85399, Germany

129 Comendador Aladino Selmi Avenue, 4630,  

Galpão 1, Sala 3, Parque Cidade Campinas, City of 
Campinas,São Paulo, 13069-036, Brazil

130 Comendador Aladino Selmi Avenue, 4630,  

Galpão 1, Mezanino, Sala 5, Parque Cidade Campinas, 
City of Campinas,São Paulo, 13069-036, Brazil

H2M 2P2, Canada

89 Jose Ananias #505, Macul, Santiago, Chile

54 195, Archbishop Makarios III Avenue, Neocleous House, 

90 Carrera 7 Nro 156 – 68, Piso 26, Bogota, Colombia

Limassol, 3030, Cyprus

55 Illinois Corporation Service Company, 700 S 2nd Street, 

Springfield, IL, 62703, United States

91 Calle Antonio Dovalijaime #70, Torre B, Piso 6,  

Col. Zedec ed Plaza Santa Fe, del. Álvaro Obregon, 
Ciudad de Mexico, CP 01210, Mexico

56 28/F, 1063 King’s Road, Quarry Bay, Hong Kong

92 Punta Pacifica, Torres de las Americas,  

57 C/o Corporation Service Company, 2711 Centerville 
Road, Suite 400, Wilmington, Delaware, 19808,  
United States

Torre A Piso 15 Ofic. 1517, Panama, 0832-0588, Panama

93 Calle Río de la Plata N° 152. Piso 5. San Isidro.  

Lima – Perú

58 111, 13th Floor, Eighth Avenue, New York, NY, 10011, 

94 28, Ribera del Loira, Madrid, 28042, Spain

United States

59 King Fahad Road, Olaya, Riyadh, 58774, 11515,  

Saudi Arabia

95 87/1 Capital Tower Building, All Seasons Place unit  

1604 – 6 16th floor, Wireless Road, Lumpini,  
Pathumwan, Bangkok, Thailand

60 Tuset 20-24, No. 5, Barcelona, 08006, Spain

96 6F Kwanjeong Building, 35, Cheonggyecheon-Ro, 

61 Level 54, Hopewell Centre, 183 Queen’s Road East,  

Jongno-gu, Seoul, 03188, Republic of Korea

Hong Kong

97 Unit 7 Kingland Park, 98 Nickel Street, Prosperita,  

62 Unit 30-01, Level 30, Tower A, Vertical Business Suite, 

Windhoek, Namibia

Avenue 3, Bangsar South, No 8, Jalan Kerinchi,  
59200 Kuala Lumpur, Malaysia

98 8, Secretariat Road, Obafemi Awolowo Way,  

Alausa, Ikeja, Lagos State, Nigeria

63 Room 2001-2, Ambassador Road 18, Yangpu District, 

99 Juan Benito Blanco 780 – Plaza Business Center 

Shanghai City, China

Montevideo, Uruguay

64 Suite 1503, 1504, 1505, No. 376 Xingang Middle Road, 

100 Humboldt 1509 piso 6 (C1414CTM), Ciudad Autonoma 

Haizhu District, Guangzhou, China

de Buenos Aires, Argentina

65 Plot 50371, Fairground Office Park, Gaborone, Botswana

101 No 219, Room D, 11F, Sec 3, Beixin Road, New Taipei City, 

66 C/o Du Preez, LIebetrau & Co, 252 Kingsway,  
Next to USA Embassy, Maseru, Lesotho

67 João Scarparo Netto Avenue, 84, Bloco B,  

Ground Floor, Sala 44, Ed Unique Village Offices, 
Loteamento Center Santa Genebra, City of Campinas, 
São Paulo, 13080-655, Brazil

Xindian District, 23143, Taiwan 

102 Barbaros Bulvarı. No:149, Dr. Orhan Birman İş Merkezi 
Kat:3, Gayrettepe Beşiktaş, Istanbul, 34349, Turkey

103 3-15, Immeuble Terra Nova II, Rue Henri Rol Tanguy, 

Montreuil, 93100, France

104 Ulica Jana Henryka Dąbrowskiego 77A 60-529,  

Poznań, Poland

105 16, Corso Trapani, Turin, 10100, Italy

Pearson plc Annual report and accounts 2017Notes to the company financial statements

189

Partly-owned subsidiaries & associated 
undertakings company addresses

Registered office address

1

2

3

4

5

6

7

8

9

Suite 1804, No.99 Huichuan Road, Changning District, 
Shanghai City, China

Lalitpur, Sub-Metropolitan City, - 2, Bagmati, Nepal

9-4#, Unit 4, 24 Jintang Street, Yuzhong District, 
Chongqing, China

80 Strand, London, WC2R 0RL, England

C T Corporation System, 4701 Cox Road, Suite 285,  
Glen Allen, Henrico, VA, 23060-0000, United States

The Corporation Trust Company, Corporation Trust 
Center, 1209 Orange Street, Wilmington, New Castle,  
DE, 19801, United States

Room 503, 5F, Xin’an Building, No.238 Xinyang Road,  
Dao Li District, Harbin, China

Auto Atlantic, 4th Floor, Corner Hertzog Boulevard  
and Heerengracht, Cape Town, 8001, South Africa

C/o Corporation Service Company, 2711 Centerville Road, 
Suite 400, Wilmington, Delaware, 19808, United States

10 33rd Floor, Tower One & Exchange Plaza, Ayala Triangle, 

Ayala Avenue, Makati City, Philippines

11 16 Paschimi Marg, Vasant Vihar, New Delhi, DL, India

12 Office 201, Parktown Quarter, Corner 3rd & 7th Avenue, 
Parktown North, Johannesburg 2193. South Africa

13 United Corporate Services, Inc., 874 Walker Road Suite C, 

Dover, Kent, DE, 19904, United States

14 P.O. Box No. 6320, 32038 Hawalli, Kuwait City, Kuwait

15 Campbells Corporate Services Limited, Floor 4, Willow 
House, Cricket Square, Grand Cayman, KY1-9010, 
Cayman Islands

16 3A Dev Regency II, First Main Road, Gandhinagar,  

Adyar, Chennai, TN, India

17 2nd Floor OTS Building, off Accra-Winneba Road, Kasoa 
second, Kasoa P.O. Box WJ973, Weija, Accra. Ghana

18 Suite 216, No. 127-1 Zhongguancun North Street,  

Haidian District, Beijing, China

19 Calz. de la Naranja # 159, Col. Fracc. Industrial Alce 

Blanco, Naucalpan de Juarez, Edo. De Mex.,  
53370, Mexico

20 10a Hussein Wassef St, Midan Missaha, Dokki Giza,  

12311, Egypt

21 Unit No. 404, New Udyog Mandir 2, Mogul Lane, 
Mahim(West), Mumbai, MH, 400016, India

22 Incorporating Services, Ltd. 3500 S Dupont Way,  

Dover, Kent DE, 19901 United States

Partly-owned subsidiaries

Registered company Name

Country 
of Incorp.

% 
Owned

Reg 
office

Certiport China Co Ltd

CN

50.69 1

CG Manipal Schools Private Limited* NP

Chongqing WSE Training Centre  
Co Ltd

Educational Publishers LLP

GED Domains LLC

GED Testing Service LLC

Heilongjiang WSE Training Centre  
Co Ltd

Heinemann Publishers (Pty) Ltd

Maskew Miller Longman (Pty) 
Limited

Pearson Education Achievement 
Solutions (RF) (Pty) Limited

Pearson South Africa (Pty) Ltd

* 

In liquidation

CN

UK

US

US

CN

SA

SA

SA

SA

Associated undertakings

51

95

85

70

70

95

75

75

97.3

75

2

3

4

5

6

7

8

8

8

8

Registered company Name

ACT Aspire LLC

Affordable Private Education  
Center Inc‡

Avanti Learning Centres Private 
Limited‡

eAdvance Proprietary Limited‡

HE Distributions, LLC

Institute for Private Education  
& Training KSCC*

Karadi Path learning Company 
Private Limited‡

Learn Capital Special  
Opportunities Fund I, L.P.‡

Learn Capital Venture  
Partners II, L.P.‡

Learn Capital Venture  
Partners IIIA, L.P.‡

Country 
of Incorp.

% 
Owned

Reg 
office

US

PH

IN

ZA

US

KU

IN

US

US

KY

50

9

29.36 10

22.54 11

38.01 12

35.3

13

49.02 14

27.64 16

99.59 22

72.93 22

99.00 15

Learn Capital Venture Partners, L.P.‡ US

99.15 22

Omega Schools Franchise Limited

Peking University Pearson (Beijing) 
Cultural Development Co., Ltd

Penguin Random House Limited

Penguin Random House LLC

Scala Higher Education , S.C. 

Scala Latin America S.A.P.I. de C.V. 

Scala Student, S.A. de C.V. 

The Egyptian International 
Publishing Company-Longman

GH

CN

UK

US

ME

ME

ME

EG

49.05 17

45

18

25

25

45

45

45

49

4

9

19

19

19

20

Zaya Learning Labs Private Limited‡

IN

20

21

* 
‡  

In liquidation
 Accounted for as an ‘Other financial asset’ within 
non-current assets

Section 5 Financial statements190

Five-year summary

All figures in £ millions

Sales: By geography

North America

Core

Growth

Continuing

Discontinued 

Total sales

Adjusted operating profit: By geography

North America

Core

Growth

Penguin Random House

Continuing

Discontinued 

Total adjusted operating profit

All figures in £ millions

Operating margin – continuing

Adjusted earnings

Total adjusted operating profit

Net finance costs

Income tax

Non-controlling interest

Adjusted earnings

Weighted average number of shares (millions)

Adjusted earnings per share

2013

2014

2015

2016

2017

3,008

1,008

712

4,728

962

5,690

464

103

35

50

652

84

736

2,906

2,940

2,981

2,929

910

724

4,540

343

4,883

444

122

32

69

667

55

722

815

713

4,468

312

4,780

480

105

(3)

90

672

51

723

803

768

815

769

4,552

4,513

–

–

4,552

4,513

420

57

29

129

635

–

635

394

50

38

94

576

–

576

2013

13.8%

2014

14.7%

2015

15.0%

2016

13.9%

2017

12.8%

736

(72)

(97)

(1)

566

807.8

70.1p

722

(64)

(118)

1

541

810.9

66.7p

723

(46)

(105)

–

572

813.3

70.3p

635

(59)

(95)

(2)

479

814.8

58.8p

576

(79)

(55)

(2)

440

813.4

54.1p

Pearson plc Annual report and accounts 2017Five-year summary

All figures in £ millions

Cash flow

Operating cash flow

Operating cash conversion

Operating free cash flow

Operating free cash flow per share

Free cash flow

Free cash flow per share

Net assets

Net debt

Return on invested capital 

Total adjusted operating profit

Operating tax paid

Return

Gross basis:

Average invested capital

Return on invested capital

Net basis:

Average invested capital

Return on invested capital

Dividend per share

191

2013

2014

2015

2016

2017

588

80%

324

40.1p

269

33.3p

649

90%

413

50.9p

413

50.9p

435

60%

255

31.4p

152

18.7p

663

104%

549

67.4p

310

38.0p

669

116%

525

64.5p

227

27.9p

5,706

5,985

6,418

4,348

4,021

1,379

1,639

654

1,092

432

736

(191)

545

10,130

5.4%

10,130

5.4%

722

(163)

559

9,900

5.6%

9,835

5.7%

723

(129)

594

635

(63)

572

576

(75)

501

10,317

11,464

11,568

5.8%

5.0%

4.3%

9,422

6.3%

7,906

7.2%

8,126

6.2%

48.0p

51.0p

52.0p

52.0p

17.0p

Section 5 Financial statements 
192

Financial key performance indicators

The following tables and narrative provide further analysis of the financial key performance indicators which are described in the financial 
review of the annual report on p34-40 , are shown within the key performance indicators on p2 of the annual report and shown in notes 2 
and 8 of the notes to the consolidated financial statements.

Adjusted performance measures

The annual report and accounts reports results and performance on a headline basis which compares the reported results both on a 
statutory and on a non-GAAP (non-statutory) basis. The Group’s adjusted performance measures are non-GAAP (non-statutory) financial 
measures and are also included in the annual report as they are key financial measures used by management to evaluate performance  
and allocate resources to business segments. The measures also enable investors to more easily, and consistently, track the underlying 
operational performance of the Group and its business segments by separating out those items of income and expenditure relating to 
acquisition and disposal transactions, and major restructuring programmes.

The Group’s definition of adjusted performance measures may not be comparable to other similarly titled measures reported by other 
companies. A reconciliation of the adjusted measures to their corresponding statutory measures is shown below.

Sales

Underlying sales movements exclude the impact of portfolio changes arising from acquisitions and disposals and are stated at constant 
exchange rates. Portfolio changes are calculated by taking account of the additional contribution (at constant exchange rates) from 
acquisitions made in both the current year and the prior year. For acquisitions made in the prior year the additional contribution is calculated 
as the sales made in the period of the current year that corresponds to the pre-acquisition period in the prior year. Sales made by businesses 
disposed in either the current year or the prior year are also excluded. Constant exchange rates are calculated by assuming the average 
exchange rates in the prior year prevailed throughout the current year. These non-GAAP measures enable management and investors to 
track more easily, and consistently, the underlying sales performance of the Group.

All figures in £ millions

Statutory sales 2017

Statutory sales 2016

Statutory sales decrease

Comprising:

Underlying decrease

Portfolio changes

Exchange differences

Statutory sales decrease

Statutory decrease

Underlying decrease

Constant exchange rate decrease

2017

4,513

4,552

(39)

(111)

(54)

126

(39)

(1)%

(2)%

(4)%

Pearson plc Annual report and accounts 2017Financial key performance indicators

193

Adjusted operating profit

Adjusted operating profit excludes the cost of major restructuring; other net gains and losses on the sale of subsidiaries, joint ventures, 
associates and other financial assets; intangible charges, including impairment, relating only to goodwill and intangible assets acquired 
through business combinations and the direct costs of acquiring those businesses; and the impact of US tax reform in 2017. Further details 
are given below under ‘Adjusted earnings per share’. Underlying adjusted operating profit movements exclude the impact of portfolio 
changes arising from acquisitions and disposals and are stated at constant exchange rates. Portfolio changes are calculated by taking 
account of the additional contribution (at constant exchange rates) from acquisitions made in both the current year and the prior year.  
For acquisitions made in the prior year the additional contribution is calculated as the operating profit made in the period of the current  
year that corresponds to the pre-acquisition period in the prior year. Operating profit made by businesses disposed in either the current 
year or the prior year is also excluded. Constant exchange rates are calculated by assuming the average exchange rates in the prior year 
prevailed throughout the current year. This non-GAAP measure enables management and investors to track more easily, and consistently, 
the underlying operating profit performance of the Group.

All figures in £ millions

Operating profit/(loss)

Cost of major restructuring

Other net gains and losses

Intangible charges

Impact of US tax reform

Adjusted operating profit

All figures in £ millions

Adjusted operating profit decrease

Comprising:

Underlying decrease

Portfolio changes

Exchange differences

Adjusted operating profit decrease

Underlying decrease

Constant exchange rate decrease

Adjusted earnings per share

2017

451

79

(128)

166

8

576

2016

(2,497)

338

25

2,769

–

635

2017

(59)

(58)

(24)

23

(59)

(9)%

(13)%

Adjusted earnings includes adjusted operating profit and adjusted finance and tax charges. Adjusted earnings is included as a non-GAAP 
measure as it is used by management to evaluate performance and allocate resources to business segments and by investors to more 
easily, and consistently, track the underlying operational performance of the Group. Adjusted earnings per share is calculated as adjusted 
earnings divided by the weighted average number of shares in issue on an undiluted basis. 

The following items are excluded from adjusted earnings:

Cost of major restructuring In January 2016 the Group announced that it was embarking on a restructuring programme to simplify the 
business, reduce costs and position the Group for growth in its major markets. The costs of this programme in 2016 were significant enough  
to exclude from the adjusted earnings measure so as to better highlight the underlying performance. A new programme of restructuring, 
announced in May 2017, began in the second half of 2017 and is expected to drive further significant cost savings. The costs of this new 
programme have also been excluded from adjusted earnings.

Other net gains and losses These represent profits and losses on the sale of subsidiaries, joint ventures, associates and other financial 
assets and are excluded from adjusted earnings as they distort the performance of the Group as reported on a statutory basis.

Intangible charges These represent charges in respect of goodwill, including impairment, and intangible assets acquired through business 
combinations and the direct costs of acquiring those businesses. These charges are excluded as they reflect past acquisition activity and  
do not necessarily reflect the current year performance of the Group. 

Section 5 Financial statements194

Financial key performance indicators

Other net finance income/costs These include finance costs in respect of retirement benefits, finance costs of deferred consideration and 
foreign exchange and other gains and losses. Finance income relating to retirement benefits are excluded as management does not believe 
that the consolidated income statement presentation under IAS 19 reflects the economic substance of the underlying assets and liabilities. 
Finance costs relating to acquisition transactions are excluded as these relate to future earn outs or acquisition expenses and are not part  
of the underlying financing. Foreign exchange and other gains and losses are excluded as they represent short-term fluctuations in market 
value and are subject to significant volatility. Other gains and losses may not be realised in due course as it is normally the intention to hold 
the related instruments to maturity. 

Impact of US tax reform In 2017, as a result of US tax reform, the Group’s share of profit from associates was adversely impacted by £8m. 
This amount has been excluded from adjusted earnings as it is considered to be a transition adjustment that is not expected to recur in  
the near future. 

Tax Tax on the above items is excluded from adjusted earnings. Where relevant the Group also excludes the benefit from recognising 
previously unrecognised pre-acquisition and capital losses. The tax benefit from tax deductible goodwill and intangibles is added to the 
adjusted income tax charge as this benefit more accurately aligns the adjusted tax charge with the expected rate of cash tax payments.

All figures in £ millions

Profit/(loss) for the year

Non-controlling interest

Cost of major restructuring

Other net gains and losses

Intangible charges

Other net finance income/costs

Impact of US tax reform

Tax

Adjusted earnings

Weighted average number of shares (millions)

Adjusted earnings per share

Return on invested capital

2017

408

(2)

79

(128)

166

(49)

8

(42)

440

813.4

54.1p

2016

(2,335)

(2)

338

25

2,769

1

–

(317)

479

814.8

58.8p

Return on invested capital (ROIC) is included as a non-GAAP measure as it is used by management and investors to track investment returns 
and by management to help inform capital allocation decisions within the business. ROIC is calculated as adjusted operating profit less 
operating cash tax paid expressed as a percentage of average invested capital. Invested capital includes the original unamortised goodwill 
and intangibles. Average values for total invested capital are calculated as the average monthly balance for the year. ROIC is also presented 
on a net basis after removing impaired goodwill from the invested capital balance. The net approach assumes that goodwill which has been 
impaired is treated consistently to goodwill disposed as it is no longer being used to generate returns.

All figures in £ millions

Adjusted operating profit

Operating tax paid

Return

Average goodwill

Average other non-current intangibles

Average intangible assets – pre-publication

Average tangible fixed assets and working capital

Average invested capital

Return on invested capital

2017 
Gross

576

(75)

501

7,236

2,606

995

731

2016 
Gross

635

(63)

572

6,987

2,481

926

1,070

11,568

11,464

4.3%

5.0%

2017 
Net

576

(75)

501

3,794

2,606

995

731

8,126

6.2%

2016 
Net

635

(63)

572

3,429

2,481

926

1,070

7,906

7.2%

Pearson plc Annual report and accounts 2017Financial key performance indicators

195

Operating cash flow

Operating cash flow is calculated as net cash generated from operations before the impact of items excluded from the adjusted income 
statement plus dividends from joint ventures and associates (less the re-capitalisation dividends from Penguin Random House); less  
capital expenditure on property, plant and equipment and intangible software assets; plus proceeds from the sale of property, plant and 
equipment and intangible software assets; less finance lease principal payments; plus special pension contributions paid; and plus cost of 
major restructuring paid. Operating cash flow is included as a non-GAAP measure in order to align the cash flows with the corresponding 
adjusted operating profit measures.

All figures in £ millions

Net cash generated from operations

Dividends from joint ventures and associates

Re-capitalisation dividends from Penguin Random House

Purchase of property, plant and equipment

Purchase of intangible software assets

Proceeds from sale of property, plant and equipment and intangible software assets

Finance lease principal payments

Special pension contribution

Cost of major restructuring paid

Operating cash flow

2017

462

458

(312)

(82)

(150)

–

(5)

227

71

669

For information, cash conversion, calculated as operating cash flow as a percentage of adjusted operating profit, is also shown as a  
non-GAAP measure as this is used by management and investors to measure underlying cash generation by the Group. 

2016

522

131

–

(88)

(157)

4

(6)

90

167

663

2016

635

663

2017

576

669

116%

104%

All figures in £ millions

Adjusted operating profit

Operating cash flow

Cash conversion

For information, operating cash flow, operating free cash flow and total free cash flow, which are non-GAAP measures, are disclosed and 
reconciled in note 33 of the notes to the consolidated financial statements as they are commonly used by investors to measure the cash 
performance of the Group.

Net debt and earnings before interest, tax, depreciation and amortisation (EBITDA)

For information, the net debt/EBITDA ratio is shown as a non-GAAP measure as it is commonly used by investors to measure balance sheet 
strength. EBITDA is calculated as adjusted operating profit less depreciation on property, plant and equipment and less amortisation on 
intangible software assets.

All figures in £ millions

Adjusted operating profit

Depreciation (excluding items included in ‘cost of major restructuring’)

Amortisation on intangible software assets (excluding items included in ‘cost of major restructuring’)

EBITDA

Cash and cash equivalents

Marketable securities

Derivative financial instruments

Bank loans and overdrafts

Bonds

Finance lease liabilities

Total

Cash and cash equivalents classified as held for sale

Net debt

Net debt/EBITDA ratio

2017

576

80

82

738

518

8

–

(15)

2016

635

80

70

785

1,459

10

(93)

(39)

(1,062)

(2,420)

(8)

(559)

127

(432)

0.6x

(9)

(1,092)

–

(1,092)

1.4x

Section 5 Financial statements196

Shareholder information

Pearson ordinary shares are listed on the London Stock Exchange 
and on the New York Stock Exchange in the form of American 
Depositary Receipts.

A postal dealing service is also available through Equiniti.  
Please telephone 0371 384 2248* for details or log on to  
www.shareview.co.uk to download a form.

Corporate website

The investors’ section of our corporate website www.pearson.com/
investors.html provides a wealth of information for shareholders.  
It is also possible to sign up to receive e-mail alerts for reports and 
press releases relating to Pearson at https://www.pearson.com/
news/media/email-alert-signup.html

Shareholder information online

Shareholder information can be found on our website  
https://www.pearson.com/investors/investor-information.html

Our registrar, Equiniti, also provides a range of shareholder 
information online. You can check your holding and find  
practical help on transferring shares or updating your details  
at www.shareview.co.uk. For more information, please contact  
our registrar, Equiniti, Aspect House, Spencer Road, Lancing,  
West Sussex, BN99 6DA. Telephone 0371 384 2233* or,  
for those shareholders with hearing difficulties, textphone  
number 0371 384 2255*.

Information about the Pearson share price

The company’s share price can be found on our website at  
www.pearson.com. It also appears in the financial columns  
of the national press.

2017 dividends

Interim

Final

Payment date

Amount per share

15 September 2017

5 pence

11 May 2018

12 pence

Payment of dividends to mandated accounts

Should you elect to have your dividends paid through BACS, this can 
be done directly into a bank or building society account, with the tax 
voucher sent to the shareholder’s registered address. Equiniti can 
be contacted for information on 0371 384 2043*.

Dividend reinvestment plan (DRIP)

The DRIP gives shareholders the right to buy the company’s shares 
on the London stock market with their cash dividend. For further 
information, please contact Equiniti on 0371 384 2268*.

Individual Savings Accounts (ISAs)

Equiniti offers ISAs in Pearson shares. For more information,  
please go to www.shareview.co.uk/dealing or call customer  
services on 0345 300 0430*.

Share dealing facilities

Equiniti offers telephone and internet services for dealing in Pearson 
shares. For further information, please contact their telephone 
dealing helpline on 03456 037 037* or, for online dealing, log on  
to www.shareview.co.uk/dealing. You will need your shareholder 
reference number as shown on your share certificate.

*   Lines open 8.30 am to 5.30 pm Monday to Friday (excluding UK public holidays).

ShareGift

Shareholders with small holdings of shares, whose value makes 
them uneconomic to sell, may wish to donate them to ShareGift, the 
share donation charity (registered charity number 1052686). Further 
information about ShareGift and the charities it has supported  
may be obtained from their website, www.ShareGift.org, or by 
contacting them at ShareGift, PO Box 72253, London, SW1P 9LQ.

American Depositary Receipts (ADRs)

Pearson’s ADRs are listed on the New York Stock Exchange and 
traded under the symbol PSO. Each ADR represents one ordinary 
share. For enquiries regarding registered ADR holder accounts  
and dividends, please contact Bank of New York Mellon, 
Shareholder Correspondence (ADR), PO Box 505000, Louisville,  
KY 40233-5000, telephone 1 (866) 259 2289 (toll free within  
the US) or 001 201 680 6825 (outside the US). Alternatively, you  
may e-mail shrrelations@cpushareownerservices.com 

Voting rights for registered ADR holders can be exercised through 
Bank of New York Mellon, and for beneficial ADR holders (and/or 
nominee accounts) through your US brokerage institution. Pearson 
will file with the Securities and Exchange Commission a Form 20-F.

Share register fraud: protecting your investment

Pearson does not contact its shareholders directly to provide 
recommendation advice and neither does it appoint third parties  
to do so. As required by law, our shareholder register is available  
for public inspection but we cannot control the use of information 
obtained by persons inspecting the register. Please treat any 
approaches purporting to originate from Pearson with caution.

For more information, please log on to our website at  
https://www.pearson.com/investors/managing-your-shares/ 
share-register-fraud.html

Tips on protecting your shares

  Keep any documentation that contains your shareholder reference 
number in a safe place and shred any unwanted documentation
 Inform our registrar, Equiniti, promptly when you change address
  Be aware of dividend payment dates and contact the registrar  
if you do not receive your dividend cheque or, better still,  
make arrangements to have the dividend paid directly into  
your bank account
  Consider holding your shares electronically in a CREST account  
via a nominee.

2018 financial calendar

Ex-dividend date

Record date

Last date for dividend reinvestment election

Annual General Meeting

Payment date for dividend and share purchase date  
for dividend reinvestment

5 April 

6 April

19 April

4 May

11 May

Pearson plc Annual report and accounts 2017Reliance on this document 
The intention of this document is to provide information to shareholders and is not 
designed to be relied upon by any other party or for any other purpose. 

Forward-looking statements 
This document includes forward-looking statements concerning Pearson’s financial 
condition, business and operations and its strategy, plans and objectives. In particular,  
all statements that express forecasts, expectations and projections, including trends in 
results of operations, margins, growth rates, overall market trends, the impact of interest 
or exchange rates, the availability of financing, anticipated cost savings and synergies and 
the execution of Pearson’s strategy, are forward-looking statements. 

By their nature, forward-looking statements involve known and unknown risks and 
uncertainties because they relate to events and depend on circumstances that may occur 
in the future. They are based on numerous expectations, assumptions and beliefs 
regarding Pearson’s present and future business strategies and the environment in which 
it will operate in the future. There are various factors which could cause Pearson’s actual 
financial condition, results and development to differ materially from the plans, goals, 
objectives and expectations expressed or implied by these forward-looking statements, 
many of which are outside Pearson’s control. These include international, national and 
local conditions, as well as the impact of competition. They also include other risks detailed 
from time to time in Pearson’s publicly-filed documents and, in particular, the risk factors 
set out in this document, which you are advised to read. Any forward-looking statements 
speak only as of the date they are made and, except as required by law, Pearson gives no 
undertaking to update any forward-looking statements in this document whether as a 
result of new information, future developments, changes in its expectations or otherwise. 
Readers are cautioned not to place undue reliance on such forward-looking statements. 

Designed and produced by Friend. www.friendstudio.com 
Print: Pureprint Group

Front cover illustrator 
Tang Yau Hoong

Photographs 
p23 and p41: Jo Moon Price 
p19: Chet Strange 
p33: Achala Saman

Pearson has supported the planting of 71.5 square metres of new native woodland with  
the Woodland Trust, helping to remove 2.052 metric tonnes of carbon dioxide generated  
by the production of this report and associated documents.

This report has been printed on Edixion Challenger Offset which is FSC® certified and  
made from 100% Elemental Chlorine Free (ECF) pulp. The mill and the printer are both 
certified to ISO 14001 environmental management system and registered to EMAS the  
eco management Audit Scheme. The report was printed using vegetable-based inks by  
a CarbonNeutral® printer.

P

e

a

r

s

o

n

A

n

n

u

a

l

r

e

p

o

r

t

a

n

d

a

c

c

o

u

n

t

s

2

0

1

7

www.pearson.com
@pearson

Principal offices

80 Strand, 
London WC2R 0RL, UK  
T +44 (0)20 7010 2000 
F +44 (0)20 7010 6060

330 Hudson Street,  
New York,  
NY 10013, USA 
T +1 212 390 7100

Pearson plc
Registered number 53723 (England)