PIRELLI & C. S.p.A. - Milan LETTER FROM
THE CHAIRMAN
O4 O7
O8 WHO WE ARE
22 More to a Tyre than meets the eye
18 How we are organised
14 How we see the world
34 Pirelli's business model
38 Pirelli's Industrial Plan 2013-2017
44 How 2014 Results measures against the plan
48 How we see the world changing in 2015
PREsENTATION
OF 2014 PIRELLI
INTEgRATEd REPORT
THE 2014 PIRELLI
ANNuAL REPORT
Is AvAILAbLE
IN dIgITAL vERsION
O2 2O14 KD KEY
dATA 2014
2O14 MR 2014
MANAgEMENT
REPORT
O3 Dear Stakeholders,
2014 was a positive year for Pirelli. The figures illustrate that, despite a
complex economic situation, we were able to capitalise on our work in recent
years and continue to improve our processes and products, particularly
in the Premium and Super Premium segments where our interests are
focused. Today, we have a global market share for the Prestige segment
close to 50% for Original Equipment: extraordinary growth compared to
the 36% of 2011. Meanwhile, in the Premium Products segment our share
in Europe, where the segment is concentrated, reaches nearly 20% in the
Original Equipment compared to 14% just 4 years ago. This is the result of
continuing efforts, recognised by the market, in trying to stay ahead of the
needs of our consumers and car-manufacturing partners by offering them
increasingly high-tech tyres that are always aligned with the evolution of
demand. These results are possible thanks to the continuous improvement
of our factories, which are always more efficient in terms of processes and
oriented in a logic of value creation, while staying close to their reference
markets. This is also thanks to the development of capillary commercial
networks that continue to nourish direct dialogue with the market - and
absorb its expectations.
Dialogue with investors has also been consistent, transparent and
open. The new “Integrated Report” also forms a part of this dialogue: a
single publication that describes the company's year through a unified
and integrated approach, providing a direct, concise and functional
representation of the value creation process. The 2014 financial statements
document the first year of implementation of the 2014-2017 Industrial
Plan. In a year that was once again characterised by an unpredictable
economic scenario, we were able to face the challenges offered by the
global economy achieving the goals that we had set for ourselves: sales
of more than 6 billion Euro, EBITDA up by 6.7% to over 1.1 billion Euro, a
further increase in profitability, which reached 13.9% from 12.9% for the
previous year, and a return on investments that increased to 22% from
20% in 2013. Thanks to the selective investments programme, efficiency
and solid operating performance, cash flow - prior to the distribution of the
dividends and steelcord disposal - was equal to 312 million Euro, 5.2% of
revenue (3.8% in 2013).
O4 Company Profile • Letter from the Chairman
In a world of constant change we will continue to focus heavily on
technology, maintaining an investment in Research & Development equal
to 7% of the Premium sales. Technology will, in fact, continue to be an
element of distinction and excellence in the competitive tyre industry. For
this reason, in 2014 we added a Technology General Management function
to the Operations General Management function already established in 2013
in order to oversee all departments directly involved in the development
of an increasingly sophisticated and evolved product. The development of
the Cyber Tyre, the results from Formula 1 – for which we are the exclusive
supplier – and the achievements in the numerous Motorsport competitions
in which Pirelli participates are clear evidence of the capabilities of our
technicians.
We will continue to place great importance on those who work at Pirelli,
nurturing and developing talent. Sustainable development will also play a
central role, as a priority for all of us. The Sustainability Plan that kept us at
the top of the most influential industry rankings in 2014 will carry on this year.
We will continue to set ourselves new targets, ensuring a solid future for
our company.
To all of our Stakeholders, once again, thank you.
The Chairman and CEO
Marco Tronchetti Provera
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Company Profile • Presentation of 2014 Pirelli Integrated Report
PRESENTATION OF 2O14 PIRELLI INTEGRATED REPORT
The 2014 Pirelli Integrated Report (2014 Annual Report)
aims to provide all stakeholders with a comprehensive view
of the value creation process. The Annual Report shows
the company’s financial and sustainability performance,
the interaction between the business model, the external
scenario and the competitive environment, business
strategy, integrated risk management and corporate
governance.
The Parent and the Consolidated Financial Statements,
included in the 2014 Annual Report, have been prepared
International Financial Reporting
in accordance with
Standards in force issued by the International Accounting
Standards Board (“IASB”) and endorsed by the European
Union, as at December 31, 2014, and the measures issued
in implementation of article 9 of Italian Legislative Decree
no. 38/2005. The Annual Report has been also prepared
in accordance with the Sustainability Reporting Guidelines
of the Global Reporting
Initiative (GRI-G4 version -
Comprehensive option) and taking into account the
principles contained in the Integrated Reporting Framework
of the International Integrated Reporting Council (IIRC)
The Pirelli business model is inspired by the United Nations
Global Compact, by the Stakeholder Engagement principles
set out in the AA1000 and by the ISO 26000 Guidelines1.
This Model aims to create value for all stakeholders through
the interaction between financial, productive, intellectual,
human, natural, social and relational capitals.
of 2%, a reduction in water withdrawal of 19%, and an
increase in the waste recovery rate of 3%, thus contributing
to the achievement of cost efficiencies totalling €92 million.
Innovation has always been at the core of Pirelli; in 2014 the
group invested €205.5 million in research and development,
or 7% of premium revenues and 3.4% of total revenues.
These investments contribute to the fuelling of the
intellectual capital, which includes assets such as patents,
copyrights, brands, software etc. Pirelli possesses a
globally recognized brand and a portfolio of approximately
5,000 patents on product, process and material-related
innovations. Pirelli’s research and development contributes
to the improvement of environmental performance along
the entire life cycle of the product, from raw materials to
the innovative process, distribution and use until the end
of the useful life of the tyre. In this respect, the Green
Performance products produced by Pirelli, which combine
performance and respect for the environment, represent at
the end of 2014 46%3 of total tyre turnover (43% in 2013).
Pirelli social and relational capitals are based on the
continuous and transparent dialogue that the company
maintains with its stakeholders. This dialogue has led to
the materiality mapping of the company, which analyses
the expectations of key Pirelli stakeholders on issues
relating to sustainable growth (cf. Section “Report on
Value Chain Responsible Management”); this mapping is
a reference point for the identification of opportunities for
improvement and thus the Sustainability Targets.
The financial capital of Pirelli, comprising the financial
resources of the company, drives the sustainable
management of the other forms of capitals and is, in turn,
directly affected by the value created by the them. The
management of the business in 2014 has produced cash
generation of €312 million (5.2% weight on revenues
compared to 3.8% in 2013), and a return on investment
(ROI) of 22%2, an improvement of two percentage points
over 2013.
All the types of capital mentioned could not evolve without
adequate investment in Human Capital, which lies at the
heart of the Company. Pirelli constantly invests in training,
coming to 8.2 average days per employee as at the end of
2014, as well as in the culture of Occupational Health and
Safety, with an injury frequency index which fell by 17.7% in
2014 compared to 2013 and by 71% compared to the 2009
figure, in line with the 2020 target that includes a decrease
in the index of 90% compared to the base year 2009.
The productive capital, which includes 19 tyre factories in
four continents with a total capacity of 72 million Consumer
units and 6.3 million Industrial units, benefits from actions
to protect natural capital; in this regard Pirelli during 2014
invested in environmental protection, obtaining, compared
to the previous year, a reduction in specific CO2 emissions
Merit, rules, ethics and sharing of strong values and clear
policies, attention to welfare and diversity are combined
with advanced tools to attract and retain the best talents.
In line with the Management Model adopted, sustainability
forms part of management long-term incentives.
1 The compliance of the Pirelli Sustainability Model with the principles set
out in the AA1000 and ISO26000 Guidelines was audited by a third party
once again in 2014: see the SGS Assurance Statement included at the
end of this report.
2 Return on Investments without financial assets, before restructuring
3 Data obtained by weighing the value of sales of Green Performance tyre
products as a percentage of total Group tyre sales worldwide. Green
Performance products identify those tyres that Pirelli produces world-
wide and in line with Classes A, B, C of rolling resistance and wet grip
according with the labelling parameters required by EU legislation.
costs.
O7 WHO WE ARE
Internationalism, technology, talent,
speed and culture are part of Pirelli's past, present and future
The ambition has always been there. From its
founding in the 19th century, Pirelli has been a fusion
of pioneering technology and an international outlook. A
combination of Italian design and culture with innovation;
challenging the accepted ways.
Today, that alchemy of man, machine and geography
remains. We believe that technology and people are the
way to compete in the global market.
Pirelli’s business model is based on a simple premise, a
journey. First, the company develops tyres with Premium
car makers, then we focus on the aftermarket of tyre
dealers, tyre specialists and car dealers. Sales to carmakers
of tyres to go on new vehicles comprise about 24% of total
sales; 76% comes from selling further sets of tyres in the
aftermarket. At one end is the Premium carmaker; at the
other, the Premium car driver. Pirelli aims to connect the
two throughout the value chain.
With Pirelli technologies, drivers get the most out of their
cars and the driving experience, under all conditions; this
is epitomized by the Brand's motto: “Power is nothing
without Control”.
AT ThE TOP Of ThE MArkET
Pirelli has two divisions – Consumer (tyres for cars and
motorbikes) and Industrial (tyres for trucks, buses and
farming vehicles). The Consumer division accounts for just
over three quarters of total sales revenue, with more than
70% coming from car tyres and approximately 7% from
motorbike products. The Industrial division produces the
remaining quarter - 20% from truck tyre sales and 3%
farming vehicle tyres.
challenging, high-margin, resilient and growing – especially
in rapidly developing economies. Premium currently
comprises 55% of the company’s Consumer business. It
will rise to 60% by 2016.
Pirelli’s superior R&D and desirable brand have helped
us to forge close partnerships with the world’s high-end
Premium carmakers - Audi, Mercedes, BMW, Jaguar Land
Rover and Volvo. The group has an even stronger position
in the Prestige sector, serving the likes of Ferrari, Maserati,
Lamborghini, Porsche, Bentley, Aston Martin and McLaren.
We are proud of the large number of tyre approvals, or
‘homologations’ to use the technical term, that Pirelli has
been awarded by car manufacturers for its products to be
fitted on new models. There are currently more than 1,500
homologated Premium Pirelli products.
In the motorbike business, the company has two Premium
brands: Pirelli and Metzeler. The latter is a German
brand bought by Pirelli in the early 1980s. The two have
significant presence in the Premium segment in mature
markets such as Europe and the United States.
Pirelli’s Industrial division has a selective regional strategy.
The company holds leadership positions in South America,
the Middle East and Africa. We are also a leader in
agricultural tyres in South America.
PirElli’s TEChnOlOgiCAl hEriTAgE
Product innovation was always part of the Pirelli story.
The company was founded in Milan in 1872 by Giovanni
Battista Pirelli, a 24-year-old engineer who identified
early on the industrial potential of rubber. The fledgling
business initially made rubber textiles, rubber tubes and
belts for machinery.
What distinguishes us from our competitors is our focus
on the Premium tyre sector. That market is technologically
As an early statement of its international and technological
O8
Company Profile • Who we are
WHO WE ARE
Internationalism, technology, talent,
speed and culture are part of Pirelli's past, present and future
intent, Pirelli started to produce undersea cables for
telegraphy, laying lines in the Mediterranean in the late
19th century. Its first factory outside Italy was in Spain; the
first car tyre was patented in 1901. To complete the story,
the distinctive elongated ‘P’ logo originated in New York
in 1908.
Pirelli is the exclusive tyre supplier to Formula One for
a second three-year period that started in 2014. This is
a brilliant showcase for our engineering and research,
emphasising Pirelli’s global footprint and constant search
for technological perfection. The company is also active in
150 other car and motorbike races around the world.
informed Pirelli’s work from
Pioneering technology
its inception. Our tyre designs led the way for other
manufacturers. We developed the Superflex Stella Bianca,
our first sporting tyre, back in 1930, while radial tyres were
launched as long ago as 1951.
A Truly glObAl COMPAny
Today, Pirelli’s
international footprint – we have a
commercial presence in more than 160 countries – is
bigger than ever, affording us lower costs and the ability
to meet the demands of rapidly expanding economies.
Pirelli’s patents also reinforce our ambitions in Premium
markets. The PZero, a pioneering ultra-low tyre with
asymmetric tread pattern for prestige models, came on
the market in 1987 and the Cinturato P7, the first high-
performance tyre with a green philosophy, was launched
in 2009.
Pirelli has 37,500 employees in 160 countries. We are
in present Europe (30%), South America (37%), North
America (4%), Asia Pacific (11%), MEAI (9%) and Russia
(9%). Our 19 facilities have a capacity of 72 million units for
Consumer and 6.3 million for Industrial.
O9
2014 key data
REVENUES
NET
CASH
FLOW*
6€/
MlD 312€
/Mln
14% 22%
ROI
EbIT
mARGIN
* bEFORE DIVIDENDS AND STEELCORD DISPOSAL
THE
IMPORTANCE
OF OE
MARKED
TYRES
• Pirelli tyres homologated by the world’s top car makers are the result of a strong technical collaboration.
• Homologated tyres provide your car with the best performances in handling and safety, as they are designed step by
step with the mechanics and electronics of the vehicle.
• These tyres are the perfect match for the car model they developed for, both on road and track.
• Homologated tyres for Premium Car Brands can be identified by a unique marking on the sidewall linking them to the
car maker, for example: “AO” for Audi, “MO” for Mercedes, a star sign for BMW, “LR” for Land Rover, ”F” for Ferrari, “L” for
Lamborghini, “MGT” for Maserati and “MC” for McLaren.
• These tyres are designed with the purpose of enhancing your car performance while assuring a unique driving experience.
1O
Industrial division production is entirely located in lower-
cost, high-growth regions. Some 78% of Consumer
manufacturing is also in these areas, a figure set to grow
to 80% by 2017 with the expansion of facilities in Russia,
Mexico, Romania and China.
The company’s global reach and focus on high growth
areas is underlined by the sources of revenue. Less than
half of Pirelli’s revenue comes from mature markets –
34% from Europe, 12% from North America. Of the rapidly
growing economies, 4% of revenue originates from Russia;
33% is in South America; 8% in the Middle East and Africa;
and 9% in the Asia Pacific region.
As a significant business on the world stage, we fully
integrate our economic strategy with environmental
and social targets, thus pursuing value creation through
the interaction of financial capital, production capital,
intellectual, human, natural, social and relational capital.
This commitment is reflected in Pirelli’s inclusion in the
world’s major global sustainability indices, such as the
Dow Jones Sustainability index where the group has led
the ATX Auto Components sector for eight years, the
FTSE4Good index where in 2014 we reached a 100/100
rating, and the Climate Disclosure Leadership Index, where
we outperformed our peers. Since 2004 Pirelli has been
an active member of the United Nations Global Compact,
and sits in the Global Compact Lead Steering Committee.
Company Profile • Who we are
11
AN EMOTIONAl ExPERIENCE
Pirelli’s market positioning also stems from its supporting
activities, the Pirelli Calendar, the Foundation and PZero
Design.
The Pirelli Foundation, founded in 2009 by the Group and
the Pirelli family, houses and develops the company’s
heritage and promotes contemporary corporate culture
through exhibitions, conferences and collaborations with
other cultural institutions. HangarBicocca is a contemporary
art space near the company’s Milan headquarters with
a 15,000 square metre exhibition area. We believe that
contemporary art is a source of future innovation.
The Pirelli Calendar, now in its 51st year, has been shot by
the greats of photography such as Stephen Meisel, Steve
McCurry, Patrick Demarchelier, Richard Avedon, Peter
Lindbergh, Annie Leibovitz. Fashion luminaries including
Naomi Campbell, Jennifer Lopez, Sophia Loren and Kate
Moss have all modelled for the calendar. The PZero brand
houses the company’s design and lifestyle projects,
building on our heritage and enhancing the core business.
12
Company Profile • Who we are
13
This mixture of internationalism, technological leadership,
talent, speed, responsibility and culture is a mark of
Pirelli’s past, present and future. We will continue to
harness people skills and energy along with science, data
and design to reach ever greater heights. That means
introducing new technologies, setting trends, advancing
sustainability and governance.
HOW WE SEE
THE WORLD
The demand for Premium tyres will grow as new middle classes in developing
economies choose top European carmakers over local brands
The automotive industry is exposed to several
external factors, such as macroeconomic trends,
regulatory obligations and evolving consumer and lifestyle
habits. This leads to an ever changing external scenario.
There are huge shifts in world demographics, leading to
increasing demand for high-end goods and services; the
evolution of new technologies in automotive and related
fields; and increasing national and international regulation.
PREMIuM OPPORTuNITIES
There are more than 1 billion cars in the world, 9% of which
are Premium; this percentage is set to grow, as consumer
preferences move in favour of high-end and the new middle
classes in rapidly growing economies choose top European
carmakers over local brands.
In 2014, more than 8 million new Premium cars were sold,
or 10% of the total. Europe and North America accounted
for 63% of this market; 29% were sold in the Asia Pacific
region. Following strong growth in recent years, China
is now the world’s second largest Premium car market,
after the US. Chinese consumers show a clear preference
for European carmakers, which represented 70% of total
Premium car sales in the country in 2014 and are among
Pirelli’s top customers.
This growth offers an opportunity for tyre makers.
Approximately 1.4 billion car and light truck tyres were
sold in 2014, 30% of the total were fitted to new cars and
70% as replacements, the latter being less buffeted by the
dynamics of the automotive market.
Premium tyres have historically outgrown the rest of the
tyre market by three times and this trend was well in
evidence in 2014: the global Premium tyre market showed
growth of 10% while growth in the non-Premium market
was much lower (+1.3%).
Premium tyres account today for 24% of the total tyre
market and are expected to grow to 25% of total in 2015.
The Premium market is expected to grow by 7% in 2015
compared with 2.5% for the overall car tyre market.
To stay ahead, Prestige and Premium car designers must
constantly refine and improve their models’ performance –
placing intense demands and increasing complexity on the
tyre manufacturers who supply them.
Pirelli is among the few tyre makers with a clear focus on
Premium; we patented process technologies able to deal
with rising complexity and variety while keeping cost under
control. Most of the world’s largest tyre makers produce
high-end tyres, but none are so dedicated to the Premium
sector as Pirelli is.
INCREASED CONNECTIvITY, BIg DATA
AND THE NEw TECHNOlOgIES
The new world will increasingly be an urban one. Large
populations are moving from the country to the city to
take advantage of business and job opportunities. It has
been forecast that 600 big cities in the world will contribute
significantly to global growth over the next 20 years.
Newly affluent consumers in these metropolitan areas will
require more than goods. In changing and increasingly
affluent societies, people are busier and want higher
standards of service and availability. Again, this is an
opportunity.
14
HOW WE SEE
THE WORLD
The demand for Premium tyres will grow as new middle classes in developing
economies choose top European carmakers over local brands
Company Profile • How we see the world
15
2014 Premium Car Global SaleS: breakdown by reGion
36%
europE
27%
NAFTA
29%
ASIA PACIFIC
8%
ROW
NEW
PREmIUm
CARS
SOLD
WORLDWIDE
8,4
Mln
Source: IHS Global Insight, jan. 2O15
Global Car tyre market (MLN PCS)
NOn PREMIUM 1,O78
}TOTAL
1,426
PREMIUM 348
2O14
2O15
NOn PREMIUM 1,O89
+1% yoy
}TOTAL
1,462
Source: REGIONALS pools, pirelli estimates3X
PREMIUM 373
+7% yoy
PREmIUm
OUTGROWING
TOTAL
mARkET
The next two decades will see the rapid growth of the
“Internet of Things”, or machine-to-machine communication,
along with an exponential growth in the amount of data
available to companies and consumers.
businesses. This technology is the result of a collaboration
between Pirelli’s R&D division and the department of
Engineering at The Polytechnic University of Milan.
This offers great advantage. Industrial companies are
able to make production more efficient through data
analysis and to acquire extraordinary amounts of data
on the performance of their products. Equally, marketing
departments have access to an unprecedented volume
of information, useful to provide higher level of service to
customers. Almost every industrial concern in the world is
engaged in a race to harness Big Data to give it an edge
over its rivals.
Pirelli has already started working on projects such as the
Cyber Tyre, with applications in the Consumer and Industrial
The Cyber Tyre provides vital information about vehicle
performance and road conditions, as well as the tyre’s
status, thanks to an embedded electronic sensor the size of
a one euro coin. The sensor ‘talks’ via a wireless connection
to the car’s on-board computer and other electronics,
displaying information to the driver via a graphic interface.
This information can be transferred later to a central
computer for more analysis. The result will be ever higher
levels of safety and performance.
16
Company Profile • How we see the world
TYRES AND THE ENvIRONMENT
As technology and cities develop, so environmental
pressures grow. The Kyoto Protocol in 1997, leading to the
Copenhagen Agreement in 2009 and the Cancun Accord
in 2010 all oblige governments to reduce carbon dioxide
emissions. Transport is a key influence on emissions,
especially the driving and making of cars and their
components.
This places tyres, one of the key influences on a car’s energy
efficiency, under greater scrutiny. Regulations in Europe, the
United States and Brazil demand lower fuel consumption as
well as encouraging ownership of hybrid and electric cars
– and these moves will reward tyre manufacturers which
have the right products.
At the same time, the manufacture of tyres must be
achieved with less energy, water and raw materials. This
puts up technological barriers to new entrants in the tyre
market. Other legislative changes place greater emphasis
on vehicle safety, benefiting tyre-makers which have
sophisticated research and development.
Pirelli develops green performance tyres which maximise
respect for the environment and safety. Green performance
tyres make up 46%1 of 2014 tyre sales, up from 35% in
2011. The company’s target is to reach 48% in 2017. The
rolling resistance of our car products will be reduced by
40% between 2007 and 2020. Additionally we work on
environmental process efficiency and have set targets for
2020, as compared with 2009, to reduce CO2 emissions by
15%, specific energy consumption by 18%, specific water
withdrawal by 18% and, improve recycling of production
waste from 73% to 95%.
1 Global revenues of tyres produced respecting the A, B, C features for rolling
resistance and wet grip according to European tyre labet regulations.
17
HOW WE ARE
ORGANISED
A matrix organization combining function with geography ensures
the linkage between Premium Car makers and Consumers
To succeed on the international stage, Pirelli must
have world class governance, embracing best
practice from around the globe. We believe corporate
governance
is more than a matter of box-ticking.
Transparency, accountability and scrutiny are, in fact,
fundamental to profitability.
For a company which has always had an international
footprint, such values are doubly important. We must
adhere to local regulations and international standards.
The board has 15 members including the chief executive,
all on three-year terms of office. Seven members of the
board are independent, where Italian law requires only two
and the Italian exchange self-regulatory code only one
third of total.
Of those 15 directors, three – or one fifth – represent
minority shareholders. This arrangement has been codified
in the company bylaws while the actual law requires just
one minority shareholder. Over the last few years, there has
been significant streamlining of structure and governance.
Simplicity helps transparency.
Pirelli’s board is supported by four committees, from which
it receives reports and recommendations: the Audit, Risks,
Sustainability and Corporate Governance Committee
(known as the Audit Committee); the Remuneration
Committee; the Appointments and Successions Committee;
and the Strategies Committee.
The Internal Control Committee monitors the activities
of internal auditors and the governance structure, the
management of sustainability and risk assessment. It has
only independent directors and has always included one
from a minority shareholder.
Understanding risk and taking steps to reduce its impact
have been features of Pirelli’s spirit and professional
approach since the company’s founding. The board uses
a proactive risk-governance model. This allows board
members and senior managers to assess, understand
and mitigate risk. Management of risk – and not just
financial risk – is crucial to Pirelli. We also analyse political
uncertainty, and health and safety, along with legislative,
environmental and sustainability risk.
The Remuneration Committee – again with entirely
independent directors – deals with the compensation
and long-term incentives of the chief executive and all
the managers who have strategic responsibilities. Such
compensation guidelines are submitted to shareholders for
approval.
The Appointments Committee is responsible for advising
the board on changes to the independent directors. It is
also concerned with succession planning.
An extra level of scrutiny is provided by the Strategies
Committee, composed of the chief executive, non-
executive directors and independent directors. It looks at
and examines plans and budgets before they go to the
board.
In their existence and mode of operation, the Audit Committee
and Remuneration Committee adhere to the demanding
self-regulatory code of the Italian stock exchange.
The Committee of Related Party Transactions is another
important check and balance. It must approve all transactions
18
Company Profile • How we are organised
19
with related parties above €150,000. It is made up entirely of
independent directors.
A MATRIx OF ExCEllENCE
Pirelli’s global management follows a matrix organisation
combining function with geography. This design ensures
that functions optimize the linkage between Premium car
manufacturers and consumers who drive their cars over
the entire life cycle of the vehicle, and that these levers are
coherently deployed in all regions.
In particular, the value chain linkages are managed through
four key cross-functional processes involving headquarters
and local markets. These are: product development, supply
chain management, customer management and brand
equity management. At regional level, group guidelines and
best practices are rolled out in plants, local development
centres, and sales and marketing organisations.
OBjECTIvES TIED TO vAluE CREATION
The way Pirelli rewards its staff has changed significantly in
recent years. The company is now structured to reflect value
creation in the short, medium and long term. Part of the
executive’s Long-Term Incentive plan is tied to Pirelli shares’
total shareholder return. Sustainability and non-financial
targets form part of Executives’ Long-Term Incentive plans.
The annual Management by Objectives programme is built
around 22 indicators.
2O
Company Profile • How we are organised
The company’s philosophy is always to observe the
substance of regulation, not just the legal formalities. We
believe that innovation is about the way a company is run,
as well as its technological prowess, and we will continue to
pioneer new levels of best practice in corporate governance
in coming years.
All executives – some 330 people – and about 15% of white
collar staff are now on the Management by Objectives
scheme.
Pirelli also uses the Hay Group salary benchmarking tools
to compare pay and benefits with appropriate companies
around the world.
Pirelli’s code of ethics provides for fairness and correctness
in all dealings inside and outside the company. It calls for
transparency, encourages debate and the exchange of
information at all levels. It boosts value creation, professional
excellence, social progress, concern for stakeholders, and
higher standards of living and environmental quality.
21
MORE
TO A TyRE THAN
MEETS THE EyE
rosie millard
is one of the best known
and noted Arts commentators
on the international scene.
She is a former
BBC Arts correspondent
and author of The Tastemakers:
UK Art Now,
a guide to contemporary UK art.
She is a regular figure
at arts festivals
and currently also Chair
of Hull UK City of Culture 2017.
22
By Rosie Millard
Pirelli’s triumphant display of street art to accompany
its 2014 annual report reinforces the company’s long
links with contemporary culture and provides an apt
and unconventional reference to its own cultural
touchstones: emotion, art, technology and the roads on
which we travel.
Three artists, Marina Zumi from Brazil, the German artist Dome and Russian
artist Alexey Luka, were commissioned to produce a piece, one on each
side of a large truncated pyramid. Each artist incorporated the Pirelli tyre
in their work, which in each case suggested modernity and the future.
23
Three artists (from left):
Marina Zumi (Brazil)
Dome (Germany)
Alexey Luka (Russia)
Images from:
“Street Artist Event”
to HangarBicocca
Zumi produced a magical dreamscape in which the tyre was a moon
shining upon a fictional world, while Luka did a constructivist vista of
shapes including the circle of the tyre. Dome’s work combined classical
figures in a futuristic setting, the tyre acting as a gesture of love. The work,
curated by street art expert Christian Omodeo, was displayed in the giant
HangarBicocca before the world’s press.
24
Pirelli has long been close to exciting and globally recognised artists. Its
showcasing of art alongside the release of the Annual Report, which has
become a yearly practice, reveals how vitally important the company
views creativity. Art is inherent in the Pirelli tradition, both as a language
and in its way of viewing the world; the innovation proposed by artists
underlines the innovation of the company itself, and the social connection
of the art forms that are chosen highlights Pirelli’s connection with people.
This year, Marco Tronchetti Provera, the Chairman and CEO, suggested
that street art was a natural choice. Since Pirelli provides the materials
that connect the car to the road, why not? “Street art is an expression of
place,” he said. “Through the tyre, we can be in all places.”
25
Image:
Riccardo Manzi,
sketch for Pirelli Cinturato tyre,
advertising campaign,
1962
The futuristic style of the three artists helps narrate the story of Pirelli,
where innovation, evolution and creativity have always been key. The
artists’ internationalism reinforces a multicultural message of diversity and
respect.
Throughout its 140-year old history, Pirelli has always suggested there
is more to the tyre than meets the eye: it has commissioned artists to
interpret this with brilliance, style and wit many times over. The strength,
flexibility, safety and dynamism of the Pirelli tyre has been glowingly
depicted by artists who have turned the tyres into a chain (Ezio Bonini),
an elephant (Armando Testa), or an eye and an umbrella (Riccardo Manzi).
Writers such as Hanif Kureshi, Umberto Eco and William Least Heat-Moon
have also considered the importance of the tyre to civilisation. Without the
tyre, Pirelli and the artists seem to suggest, global progress would not be
what it is today.
26
27
Image (from left):
Riccardo Manzi,
sketch for Pirelli Cinturato
tyre advertising campaign,
1961
Mario Brunati,
Alessandro Mendini,
Ferruccio Villa,
sketch for Pirelli Rolle tyre
advertising campaign,
1958
Mario Brunati,
Alessandro Mendini,
Ferruccio Villa,
sketch for Pirelli Rolle tyre
advertising campaign,
1959
Armando Testa,
sketch for Pirelli Stelvio tyre
advertising campaign,
1954
28
In all over 200 artists at the top of their game, from all disciplines and
all countries, have worked with Pirelli since the company’s birth when it
started by commissioning the top painters of the day to illustrate its new
factory buildings. The company’s constant interaction with art and culture
creates campaigns that, like the tyres themselves, are forward looking,
dynamic, international and durable.
Of course, Italian industry has long been innately connected with high
art and sleek, brilliant design. Pirelli’s long ‘P’ graphic was a key feature
within Pirelli advertising from as early as 1908, and in the 1930s, Pirelli
deliberately positioned itself at the forefront of the latest in contemporary
graphic trends.
29
3O
Image (from left):
Riccardo Manzi,
ketch for Pirelli Cinturato Tyre
advertising campaign,
1961
Riccardo Manzi,
sketch for Pirelli BS3 tyre
advertising campaign,
1960
Armando Testa,
sketch for Pirelli Atlante tyre
advertising campaign,
1955
Ezio Bonini,
ketch for Pirelli Stelvio Cinturato
and Winter Tyres
advertising campaign,
1954
After the war, the in-house magazine Rivista Pirelli went further, including
contributions from intellectuals, internationally famous journalists and
photographers, as well as brilliant graphic design from the world’s greatest
draughtsmen. The company magazine, now called World, continues this work.
Recently, the campaigns have had a new ambition. Each year has seen
the annual financial report released alongside a particular artistic ‘story’,
which seeks to pick up on core Pirelli values of technology, innovation
and people.
31
Image (from left):
Lisa Donnelly,
Illustration
Annual Report
Pirelli, 2012
Other images:
Stefan Glerum,
Illustration
Annual Report
Pirelli, 2011
32
In 2011, the Dutch illustrator Stefan Glerum wittily illustrated pieces from
four international authors, while a year later, New Yorker cartoonist Lisa
Donnelly created drawings to run alongside the words of ten university
students, each of whom was asked to describe their values for the future.
Last year’s report was curated by the writer Hanif Kureishi, who worked
with artists on the concept of ‘Spinning the Wheel’, each reinventing it
through their own discipline.
And so back to this year’s street art. Here, the work is not confined to the
images on the giant pyramid – it can also be seen in a series of online
videos which show viewers how each piece was created, and why. The
videos encourage an understanding of the geographic, cultural and social
contexts in which each piece was created: the international reach of the
artists helps to underline a number of different viewpoints, and in turn the
global nature of Pirelli itself.
Modern communication modes have of course not been overlooked. There
is also a major social networking initiative as visitors to HangarBicocca
have been encouraged to take photos and share them using the hashtag
#TakePart. The most original will be published on the Pirelli social network
channels as a bespoke work of art.
Society’s progress and innovation links back once again to the production
of an industrial object, with the beauty and style of the classical Italian
manner receiving in Pirelli’s eyes a thoroughly modern overhaul.
33
PIRELLI’S
BUSINESS MODEL
Connecting the Premium carmaker with the Premium car driver
throughout the value chain
Pirelli’s ambition in the medium term is to outperform
industry growth. We want to improve returns,
generate greater cash flow and value for all stakeholders:
from shareholders to employees, local communities,
suppliers, clients and those 10,000 or more trade partners
who sell Pirelli every day.
Our business model is based on a simple premise, a
journey connecting the Premium carmaker with the
Premium car driver throughout the value chain.
The golden rule is follow the maker. Pirelli sells to top
carmakers’ plants; then it sells to the aftermarket
through all channels – tyre specialists, dealers and auto
chains. Fast information and a fleet of foot attitude in the
aftermarket, we believe, are the key to success.
lONgSTANDINg PARTNERSHIPS ARE THE KEY
Pirelli aims to be the preferred technology partner to the
world’s most prestigious car makers. We are leader in
Premium car homologations, ranking first in winter and
summer tyre approvals, varied by grip and tread path,
and second in all-season tyres. We added more than
200 homologations from carmakers in 2014. Now with a
portfolio of more than 1,500 homologations, Pirelli is one
of the foremost companies supplying tyres to Premium
car factories.
Almost every car produced by a Premium carmaker
requires a different tyre. Engineers develop exactly the
tyre needed for each type of car. Our managers have the
big task of expanding the range but keeping costs under
control: with demand in different climates and innovative
technologies such as run-flat and self-sealing, the
breadth of products continues to expand. For example,
varying winter climates in Germany, Canada, Russia and
Japan each require different tyre technologies. In order
to reduce such complexity, Pirelli has developed several
de-complexity projects with the aim to simplify and
standardize the production of certain components and
processes. Such agility is possible only because of the
way the business is organised.
The Premium segment is Pirelli’s sweet spot – it has higher
technological hurdles to overcome but also boasts higher
margins. Pirelli has grown its market share with Premium
car makers from 14% to 20% between 2011 and 2014.
Meanwhile, its share of the prestige segment – Ferrari,
Maserati, Lamborghini, Porsche, Bentley, Aston Martin
and McLaren – has grown from 30% to around 50%.
FOllOwINg THE CAR THROugH
ITS wHOlE lIFE CYClE
Our business model has two key stages. Winning top
manufacturers’ approval is only the first objective. After
Pirelli tyres are fitted in the factory, the second stage of
success is measured by the second and third sets bought
by drivers.
Fidelity to a tyre brand is higher in the Premium market.
Once drivers become accustomed to Premium tyre
performance, they want to continue: the majority choose
the same brand for replacements.
34
Company Profile • Pirelli's business model
PIRELLI’S
BUSINESS MODEL
Connecting the Premium carmaker with the Premium car driver
throughout the value chain
If a driver goes to the dealer that sold him or her the car,
the dealer is likely to recommend the same tyre brand.
Equally, a car’s warranty may be void if it is not fitted
with approved tyres. Concentration on Premium brings
rewards.
Pirelli captures the replacement business through different
levers amongst which by developing a full range of marked
tyres, which carry a special imprint on the sidewall linking
them to the individual car model. For example, BMW
marked tyres are identified by a star sign on the sidewall,
MO stands for Mercedes Original, AO for Audi Original,
MGT stands for Maserati. By choosing marked tyres, the
driver ensures the optimal driving experience, as originally
intended by the carmaker. Pirelli can count on the widest
portfolio of marked tyres in the industry.
cars and tyres have been sold area by area, where the car
lives, how many of those cars have Pirelli tyres and when
those tyres will need to be replaced.
This work is essential to understanding the consumer,
the dealer network and tyre shops that will sell second
and third sets of tyres over three- or four-year periods.
The mapping and data crunching allow the company to
communicate expertly with dealers so they can stock the
right tyres and gain more sales.
Pirelli deploys three main marketing programmes:
coverage of the car dealer network and co-operation on
marked tyres; growth of retail network; and engagement
with the end consumer through digital programmes,
which also leverage on Pirelli’s Motorsports, including the
exclusive presence in Formula One.
Mapping of car distribution and Big Data offer huge
opportunities. Through our geo-marketing system, we
are able to identify for each postcode or zip code where
It all means that Pirelli, for the first time probably in the
tyre industry, is driven by a consumer-centric approach.
35
36
Pirelli retail network: number oF Point oF Sale
Company Profile • Pirelli's business model
2013
O
O
O
6
.
2015 2016
O
O
O
9
O
O
5
9
.
.
nafta
russia
MEAi
2%
3%
7%
2%
5%
6%
APAC
26%
35%
lATAM
30%
23%
EurOPE
32%
29%
AN “OPEN INNOvATION” R&D MODEl
At the heart of the Pirelli Premium story is an ever-evolving
technological process that takes raw materials such as
rubber and steel and turns them into high performance
products to meet the exacting requirements of carmakers
and car drivers.
If you want to be a leader in the tyre business, you cannot
just count on your in-house resources. That’s why Pirelli
chose to use an Open Innovation Model: today its external
collaborations account for more than 150 projects with
universities and suppliers. Among our research projects
in the fields of innovative materials and technologies, we
are looking at silica derived from rice husks and selective
de-vulcanisation technology to make scrap tyres reusable.
On top of that, there are about 100 collaborative development
projects with carmakers. Many of these are Joint Development
Agreements focused on the most advanced areas in each
part of R&D, from materials to electronics.
Formula One is excellent advertising of course, but it
also motivates research, enhances speed of change and
flexibility and encourages talent. Pirelli places young
engineers on the motor-racing programme; their work
helps other parts of the company by providing data,
especially on materials, and pushing R&D.
Formula One helps to improve simulation programmes
and provides significant feedback from the racing teams
about Pirelli’s tyres. Some F1 engineers later switch to
the tyre business. Pirelli’s products are made better and
faster through F1, through working with the best people in
the business. The company likens Formula One to a gym:
it can only come out better and stronger.
THE OPTIMAl MANuFACTuRINg FOOTPRINT
Pirelli’s manufacturing footprint is technologically advanced,
efficient and sited close to the markets in which we sell.
Production capacity amounts to approximately 72 million
Consumer tyres, 50% of which are Premium, and 6.3
million Industrial tyres. Production is totally in low-
cost countries for the Industrial business while 78% of
Consumer production is in these areas.
Today’s manufacturing setup is the result of a journey that
was started in 2008, reshaping the company’s footprint
by building capacity in Romania, China and Mexico to
replace production in mature markets. As a result, Pirelli
has reaped greater efficiency and reduced costs.
SuSTAINABIlITY AND PROFITABIlITY
RIDE TOgETHER
Our unceasing focus on the finest products goes hand
in hand with Pirelli’s commitment to sustainability.
Profitability is informed by all aspects of sustainability. A
sustainable business will stay successful.
Sustainability is embodied in the management system
adopted by the company. We map, control and manage the
economic, social and environmental impact and opportunities
connected to Pirelli’s processes, products and services.
37
PIRELLI’S
INDUSTRIAL PLAN
2013-2017
Entering a new phase of value generation for all stakeholders
For us, Premium is more than a product. It is not
just about black, round tyres with enhanced
performance. Premium is a way of doing business, geared
to value creation which serves all stakeholders, from
shareholders to customers.
lines of Car products, 21 of Moto products and 11 of Truck
products by the end of 2017. The new Car product lines
include six for the winter season and consideration of
the specific demands of different regions. There is also
growth in niche products such as run-flat, self-sealing
and noise reduction models - (PNCS) - .
From the beginning, Pirelli’s internal culture has emphasised
technology and innovation. Now, our focus is evolving to
embrace a better understanding of customer needs. This is
all embodied in the industrial plan for 2013-2017, presented
in London in November 2013.
• Implementation of a new efficiency programme saving
€350 million between 2013 and 2017, amounting to 1% of
revenues each year.
• Careful management of working capital.
• Selective investments in high-return projects: there is
The industrial plan lays out strategies in four key areas
of the business: Car, Motorbike, Truck and Agricultural. It
provides for:
• Growth in the business segments with the highest value.
Premium is expected to account for 60% of revenues
in the Car business in 2016, compared with 55% in 2014.
• A more competitive offering in the medium car tyre
segment with a focus on specialty products such as
winter and self-sealing tyres. At the same time, emphasis
is being placed on production cost reduction through
process and platform standardisation, and manufacture
in low-cost countries.
• Maintaining leadership of the Industrial business in the
key markets of South America, and Middle East and
Africa, along with business development in Europe and
partnerships in the Asia Pacific region. This is to be
accomplished by a more competitive offering and all
production in low-cost facilities.
• Continuous innovation in products including 14 new
€1.6 billion in capex in the 2014-17 period.
The industrial plan’s key targets for 2017 include:
• Profitability above 15% Ebit margin.
• ROI1 at 28% compared with 22% in 2014.
• Cash flow generation of €1.6 billion between 2014 and
2017 (€312 million in 2014).
• A dividend policy of 40% of consolidated net income.
THE CAR BuSINESS
Pirelli’s strategy in the Car business has three pillars. First,
there will be an acceleration of the Premium strategy.
Volumes in the Premium segment are expected to reach
44% of the total in 2016 compared with 38% in 2013, and
revenues will account for 60% of the total in 2016.
An essential element of Premium growth is the ‘pull-
through’ effect, working on the sales of tyres on Premium
cars through their replacement in the aftermarket. Pirelli
1 ROI without financial assets, before restructuring costs
38
PIRELLI’S
INDUSTRIAL PLAN
2013-2017
Company Profile • Pirelli's Industrial Plan 2013-2017
has embarked on ambitious plans to gather greater
knowledge of drivers and dealers, and to educate them
on the benefits of replacing the first set with the same
approved tyres.
The company is also expanding its database and analytics
capabilities so we can identify the areas where vehicles
with approved Pirelli tyres reside and predict the evolution
of demand.
For instance, a German luxury model might have a 25%
share of Premium car ownership in the area south of
Munich. This is valuable insight. It allows the company
to work with the area’s high-end dealers, so they can
be warned to stock up on marked tyres approved by
that manufacturer. Wider inventory management will be
introduced, allowing Pirelli salespeople access to greater
detail on local markets for forecasting.
Pirelli is intensifying sales activities in the most relevant
areas and will expand its retail network from 6,000 units
at the end of 2013 to approximately 9,500 units in 2016.
To achieve this, Pirelli will invest more in its partnerships
with dealers, rewarding successful operators, targeting
independent tyre specialists and moving towards greater
retail integration with its whole production and sales
operation.
More attention will be paid to consumers, through a retail
network integration programme and targeted marketing
actions including new levels of service for busy people with
Premium cars. A Pirelli dealer could for example take away
your car and have new tyres fitted while you are in the office.
induStrial Plan 2017 tarGetS:
EbIT
mARGIN
CASH FLOW
GENERATION
IN 2O14-2O17
ROI
>15%
1,6€
/Bln
28%
39
MOTORBIKE BuSINESS
The industrial plan for Moto aims to consolidate technological
leadership and expand to new fast-growing markets. The
main points are:
• In Europe, to strengthen Pirelli’s
in the
Premium segment through technological innovation, a
strong commercial presence and closer proximity to end
consumers.
leadership
• In North America, to rank first or second in all major
segments by extending the distribution network and
implementing the company’s digital strategy.
• In South America, to drive technological development in
the Premium market with a renewed sales strategy and a
more intensive use of Pirelli’s proprietary retail chain.
• In Asia Pacific and the Middle East and Africa, to establish a
strong commercial presence and improve brand awareness.
There are other important developments. A new Moto
tyre plant will open in Indonesia in 2015. Situated
The second pillar for the Car business provides for a more
competitive offering in the medium range, through the
development of specialty tyres and specific efficiency
measures. The medium range still includes high-margin
products and has a dominant position in some countries
such as Brazil.
The third and final pillar for the Car business is an efficiency
plan to reduce costs by approximately €290 million in the
four years to 2017. This will be possible through design-to-
cost projects, using a more versatile range of compounds
and structures; rationalising the product portfolio;
standardising components; concentrating production in
low-cost plants in countries such as China, Romania and
Russia; and extending products like run-flat and winter
tyres to non-Premium segments.
4O
Company Profile • Pirelli's Industrial Plan 2013-2017
outside Jakarta, the factory is a joint venture with Astra
Otoparts, an Indonesian component maker. Pirelli holds
the majority stake.
tyres, can provide data to improve safety and efficiency.
This can achieve fuel savings of up to 10 %, or €800 a year
in a single truck. This offers huge potential when some
fleet managers own 10,000 trucks.
The Indonesia plant will serve demand in its home country
and in other parts of south-east Asia, including Vietnam,
Thailand, the Philippines and Malaysia. It will make
Premium and non-Premium tyres.
TRuCK BuSINESS
The needs of large fleets are the most powerful influence
on manufacturers and component makers in the truck
business. In this sector, the cost of a tyre through its life
cycle is crucial: when multiplied over many vehicles, any
savings can be hugely significant. This means not only the
cost of buying the tyre, but also the time it will last and its
fuel efficiency.
Pirelli’s Cyber Fleet service, with embedded sensors in
Pirelli aims to consolidate its leadership in the truck division
in the following ways:
• In South America, through the introduction of the 01 Series,
a renewed offering of fleet services and expansion of the
distribution network.
• In the Middle East and Africa, through an extension of the
product portfolio, the introduction of Pirelli Fleet Solutions,
the development of the sales force and greater integration
with dealers.
• In Europe, a strong boost to profitability is envisaged
from the rollout of the 01 Series and the use of low-cost
sources for production.
• Our target in the Asia Pacific region is to improve
positioning by co-operating with new distributors and
41
OuR WAY tO 2O17
GROW IN HIGHEST VALUE
ADDED SEGmENTS ACROSS bUSINESSES
1
EXTRACT VALUE FROm SELECTED
NON PREmIUm SEGmENTS
2
CONTINUE TO DELIVER SUbSTANTIAL
EFFICIENCY GAINS
3
INVEST IN SELECTED PROJECTS
WITH HIGHEST RETURN
4
mAINTAIN A TIGHT CONTROL
OF WORkING CAPITAL
5
42
Company Profile • Pirelli's Industrial Plan 2013-2017
partners, extending the retail network and optimal
management of plant capacity.
least 48% in 2017 (46% in 2014).
• A reduction in the injury frequency index by 90% as
compared with 2009.
AgRICulTuRAl BuSINESS
Pirelli is by far the market leader in the South American
Agro Tyre segment. Pirelli plays to its strengths in the
Premium end of the market, serving large professional
farmers and agricultural companies who use larger
tractors.
Pirelli aims to consolidate its leadership through:
• Investments in local production capacity and R&D.
• Technological innovation, leading the development of
the radial market in the region with products that can
increase productivity and withstand severe stress.
In addition, the quality of the company’s product portfolio
and consolidated partnerships with the main manufacturers
will allow Pirelli’s agricultural business to expand to new
markets. Other plans include a renewal of the product
range and enhanced co-operation with major brands such
as John Deere, CNH Industrial and AGCO with the aim of
developing products to meet their local requirements.
INvESTMENTS AND PRODuCTION CAPACITY
Pirelli reached its investment peak in 2011 and is now in a
position to open up a whole new phase of value creation.
The investments made to 2013 allowed Pirelli to achieve
its optimal plant set up, including the opening of plants
in Mexico, China and Romania. Production is now mainly
located in countries with low industrial costs (100% of
Industrial and 78% of Consumer production capacity).
The current industrial plan provides for investments
between 2014 and 2017 of up to €1.6 billion, accounting for
5% of revenues in 2017 compared with 7% in 2013. Through
these investments, the overall capacity of the Consumer
business is growing from 70 million units in 2013 to 81
million in 2017, with the Premium segment accounting for
63% of total production. In the Industrial business, capacity
is growing from 6.2 million in 2013 to 6.8 million in 2017.
Pirelli’s plants use the latest technology and are upgraded
progressively, consistent with the company’s focus on
Premium.
SuSTAINABIlITY TARgETS
Pirelli set sustainability targets for 2020. They integrate,
support and protect our capability to achieve the business
and financial targets. The plan forecasts:
• Revenues from green performance tyres will reach at
• The company’s
lower environmental
impact: as
compared with 2009, a cut of 15% in CO2 emissions, an
18% cut in specific energy consumption, a reduction of
58% in specific water withdrawal, and a zero waste to
landfill approach which is translated in a more than 95%
waste recovery rate by 2020.
• The adoption of increasingly advanced models for the
management of economic, social and environmental
responsibility in the supply chain.
wINNINg THE BATTlE FOR TAlENT
Pirelli has placed recruitment and talent management at
the heart of its plans. We aim to hire more young people
and provide an attractive career path that will lead to
significant roles in the company by the time they are 35.
We plan to have more local managers and more female
managers. Diversity is a strength, we believe, offering
more motivation, knowledge and different points of view.
Training is an important part of this. Pirelli’s Commercial
Academy teaches sales staff, often through e-learning.
There are 10 professional academies and 400 certified
internal trainers, sometimes referred to as the ‘Green
Army’. They coach staff in new plants, bringing them up
to speed and updating headquarters on progress.
Each person in the company receives an average of eight
days of training a year. Such programmes are all part of a
continual focus on innovation that is essential to Pirelli’s
future.
43
HOW 2014 RESULTS
MEASURE
AGAINST THE PLAN
Premium growth and efficiency led to cash flow
generation above expectations
company’s most important refinancing requirements for
the next few years.
PREMIuM ExCEEDINg ExPECTATIONS
The accepted wisdom is that Premium grows at three
times the pace of non-Premium. In fact, Pirelli’s Premium
business grew by about 10% year-on-year against the
non-Premium market. The latter’s growth was only
slightly positive. Pirelli acquired an extra 1 percentage
point of market share worldwide.
Manufacturing approvals from carmakers – homologations
- continued to grow. Pirelli added more than 200
homologations in 2014, with 60 Prestige and Premium
approvals in the fourth quarter alone. These included
best-selling car models such as the Jaguar XE, the Land
Rover Discovery Sport and the Porsche Macan.
The modern Pirelli
lives by data. The adoption of
sophisticated data programmes was rolled out fully in
2014. We map the consumer journey in 40 countries and in
particular in six key markets where Premium is strong. As
a result, we have been able to grow our Premium market
share in Europe, the United States and China.
We are ahead of the competition in our ability to go to
tyre dealers and explain what ranges they need to stock
The 2014 results marked the
important
milestone of the value creation journey that Pirelli
envisaged with its 2013-2017 Industrial Plan. Among the
highlights were:
• Pirelli outperformed market growth in the Premium
first
segment, winning share in all regional markets.
• Profitability
reached
14.4% Ebit margin before
restructuring costs, a yearly increase of 1 percentage
point.
• Cash generation was stronger than expected, at €312
million before dividends and steelcord disposal.
• Return on investments improved to the tune of 22%,
compared with 20% in 2013.
results were particularly good when
These
the
macroeconomic slowdown in Latin America is taken into
account. That market alone represents one third of our
business. Equally, the situation in Russia was challenging,
but we nevertheless remained well on track with our
turnaround plan.
Additionally, the company has restructured its debt.
Pirelli successfully launched a €600 million five-year bond
in November 2014. It was fully subscribed at the company’s
lowest coupon rate yet of below 2%. Pirelli also renewed
a €1 billion credit facility for five years with a syndicate
of 10 international banks. This essentially completes the
44
HOW 2014 RESULTS
MEASURE
AGAINST THE PLAN
Premium growth and efficiency led to cash flow
generation above expectations
Company Profile • How 2014 Results measure against the plan
REVENUES
EbIT
6,O18
Mln/€
838
Mln/€
14%EbIT
mARGIN
NET
CASH
FLOW*
312
€/Mln
7% R&D
* bEFORE DIVIDENDS AND STEELCORD DISPOSAL
EXPENDITUREON
PRImIUm REVENUES
to meet consumer demand. This and other initiatives are
driving increases in customer loyalty.
In 2014 Pirelli has expanded its offering in run-flat and
self-sealing technologies. The first, run-flat, are tyres
that can maintain their shape and keep going for a long
distance after a puncture. They are fitted on BMWs, Minis,
Mercedes and Corvettes.
Self-sealing tyres create an almost instantaneous seal
around penetrating objects such as nails, trapping the
air inside. No emergency roadside tyre is needed. In 2014,
Pirelli ramped up its prototypes in this area, developed for
Volkswagen, Porsche and Bentley.
Another area of improvement has been in noise reduction
45
46
Company Profile • How 2014 results measure against the plan
products, PNCS or Pirelli Noise Canceling System, where
in 2014 Pirelli produced tyres that made 3-5 decibels less
noise. The driver enjoys 50% less noise inside the car.
Nanotechnology, renewable resources and electronics
inside tyres offer more possibilities in the near future.
Five new car product lines were launched in 2014 and nine
are expected in 2015. Such developments meet today’s
technological challenges. The Cyber PZero, for instance,
has just been fitted on the new Ferrari FXX K Hybrid. Four
new product lines were introduced in the Moto business
in 2014, six in Truck.
2014 marked significant progress towards the Sustainability
goals set by the Industrial Plan, on track towards the 2020
targets. To mention few, as compared with 2013, Pirelli
reduced water specific withdrawal by 19%, energy specific
consumption by 3% and CO2 emissions by 2%; we also
increased the waste recovery rate a further 3%. Social
capital also benefited of important achievements on core
subjects, including 8.2 average training days per employee,
reaching the target of 7 average days one year in advance,
and a decrease in the injury frequency index by 17.7%.
PRODUCT LAUNCH:
5 CAR
PRODUCTS
4 mOTO
PRODUCTS
6 TRUCk
PRODUCTS
47
HOW WE SEE
THE WORLD
CHANGING IN 2015
Pirelli will lead the Premium market with unrivalled technology,
the greatest talent and a relentless global outlook
Seven years after the turmoil of September 2008,
the recovery remains mixed. This year, world gross
domestic product will be slightly up, with the US forecast
to be the frontrunner with growth of 3.3%. Pirelli’s new
factory in Mexico is well placed to serve North America.
South America is expected to be volatile, with negative
GDP growth in Venezuela and Argentina and a stable eco-
nomic activity Brazil. Europe should grow 2%, benefiting
from the European Central Bank’s pledge to do whatev-
er it takes to stabilise and boost the region’s economy. A
weaker euro and growth-orientated policies by individual
governments should help European companies.
Despite uncertainty last year, the rapidly developing
economies will make a significant contribution to glob-
al growth in coming years. China is expected to become
the biggest Premium car market by volume by 2017, while
Germany will remain the highest blue-chip car market by
percentage of cars on the road, at about 40%.
Foreign exchange markets are expected to be volatile in
2015, with emerging market currencies such as the Brazil-
ian Real, Argentinian Peso and the Russian Rouble fore-
cast to devaluate against the US dollar.
material cost reduction as compared with 2015 will be
eroded by the mentioned devaluation of emerging mar-
kets currencies.
TYRE MARKET OuTlOOK
Premium is expected to account for 25% of the total car
tyre market in 2015, 1 percentage point ahead of 2014.
After 10% growth in 2014, the market is expected to in-
crease by 7% in 2015. China, Europe and North America
will be the major growth areas for Premium tyres.
Truck tyre markets (all steel only) are expected to grow
by 2% globally in 2015. The strength of Europe and North
America is expected to offset a slowdown in emerging
markets.
South America – which accounts for 13% of the total truck
tyre market in rapidly developing economies – experi-
enced a steep drop of 23% in tyres fitted by manufactur-
ers in 2014. It will only partially recover in 2015.
PIREllI PRIORITIES FOR 2015
A 2015 priority is the consolidation of our Prestige and
Premium leadership in supply of tyres to car manufac-
turers. This means innovating with products that meet
today’s technological challenges.
Raw material markets are expected to show a slight re-
bound in prices starting from the second half of 2015, es-
pecially with regards to natural rubber; the resulting raw
Moreover, we aim to continue growing market presence in
the replacement channel but with a selective strategy. We
48
Company Profile • How we see the world changing in 2015
HOW WE SEE
THE WORLD
CHANGING IN 2015
want to reduce business with generalist wholesalers and
grow in car models where the company does not have
homologated products.
In the medium market segment, Pirelli plans a significant
product renewal which includes the Cinturato All Season,
targeting a small but growing market niche.
In the Moto business, 2015 will see the beginning of pro-
duction in Indonesia to supply the Asia Pacific region.
For truck and agricultural tyres, starting in the core South
American market, our business model will become more
‘fleet-centric’ and will benefit from a value proposition
which focuses on tyre efficiency, retreads and services.
These will be delivered through owned dealers, indepen-
dent trade partners, retread specialists and truck vehicle
dealers.
Pirelli’s ambition remains the same: to lead the high-end
tyre market and capture high-margin markets around the
world for many years to come. We will do that through
our unrivalled technology, the best talent and a relentless
global outlook, creating value in a responsible and sus-
tainable way.
49
5O
Company Profile • How we see the world changing in 2015
PIRELLI PRIORITIES FOR 2O15
CAR: mAINTAIN PRESTIGE AND
PREmIUm OE LEADERSHIP, GROW
REPLACEmENT mARkET SHARE
mOTO: STRENGHTEN TECHNOLOGICAL
LEADERSHIP AND EXPAND
IN ASIA PACIFIC
TRUCk: ENHANCE bUSINESS mODEL,
mORE FLEET-CENTRIC, WITH ENRICHED
VALUE PROPOSITION
51
www.pirelli.com/ir
CONCEPT & DESIGN
CACAo DESIGn, MILAn
PHOTO
FonDAZIonE PIRELLI HISToRICAL ARCHIVE & PIRELLI ARCHIVE
PRINTING
FonTEGRAFICA.IT
KEY PERFORMANCE INDICATORS
Economic KPIs €/mln
Group Revenues
Consumer Revenues
Industrial Revenues
PremiumA Revenues
% on Consumer Revenues
Group EBITDA Before Restr. Costs
Consumer EBITDA Before Restr. Costs
Industrial EBITDA Before Restr. Costs
Group EBITDA Margin Before Restr. Costs
Consumer EBITDA Margin Before Restr. Costs
Industrial EBITDA Margin Before Restr. Costs
Group EBIT Before Restr. Costs
Consumer EBIT Before Restr. Costs
Industrial EBIT Before Restr. Costs
Group EBIT Margin Before Restr. Costs
Consumer EBIT Margin Before Restr. Costs
Industrial EBIT Marging Before Restr. Costs
Net Income Before Disc. Operations
Net Income
Attributable Net Income
EPS €
2O1O
2O11
2O12
2O13B
2O14B
4,848
3,300
1,472
1,448
44%
654
488
196
13.5%
14.8%
13.3%
433
335
142
8.9%
10.1%
9.6%
228
4
22
0.04
5,655
3,926
1,676
1,716
44%
835
669
206
14.8%
17.1%
12.3%
610
507
155
10.8%
12.9%
9.3%
313
441
452
0.93
6,072
4,420
1,612
2,075
47%
1,103
871
256
18.2%
19.7%
15.9%
832
664
196
13.7%
15.0%
12.1%
392
392
387
0.79
6,061
4,479
1,552
2,274
51%
1,095
840
280
18.1%
18.7%
18.1%
810
612
227
13.4%
13.7%
14.6%
304
306
304
0.62
6,018
4,610
1,397
2.536
55%
1,168
935
242
19.4%
20.3%
17.3%
869
697
183
14.4%
15.1%
13.1%
315
333
319
0.65
A Premium Car: tyres with rim size of 17 inches and above; Premium Moto: Radial tyres and Custom Touring, Off Road and Sport Touring X-ply tyres with speed index ≥ H.
B Steelcord Among Discontinued Operations.
Economic KPIs €/mln
Dividend Per Share (Ordinary) €
Dividend Per Share (Risp) €
Dividend Pay Out on Group Net Income Adj.C
Capex
% on sales
Consumer Capacity (mln pcs)
% Premium Capacity
Industrial Capacity (mln pcs)
Net Cash Flow Before Dividends and Acquisitions/ Disposals
% on Sales
Net Invested Capital
Net Debt
Net Debt/Ebitda
Net Debt/Equity - Gearing
Group ROID
Stock Market CapitalisationE
Number of Ordinary Shares (millions)
Number of Savings Shares (millions)
2O1O
0.17
0.23
93%
439
9%
56
34%
5.8
153
3%
3,281
456
0.7x
22%
15%
3,011
475.7
12.3
2O11
0.27
0.34
40%
626
11%
59
37%
5.9
(115)
n.m.
3,727
737
0.9x
34%
19%
3,220
475.7
12.3
2O12
0.32
0.39
40%
471
8%
68
40%
6.3
(59)
n.m.
4,427
1,205
1.1x
50%
22%
4,258
475.7
12.3
2O13B
2O14B
0.32
0.39
43%
413
7%
70
48%
6.2
232
4%
4,455
1,322
1.2x
54%
20%
5,570
475.7
12.3
0.37
0.43
41%
378
6%
72
52%
6.3
312
5%
4273.1
980
0.8x
38%
22%
5,412
475.7
12.3
C 2010 data based on parent company Net Income.
D ROI: without financial assets, before restructuring costs. 2012 trend discounts the different consolidation perimeter.
E Stock market capitalization, December average in €/mln.
Economic KPIs €/mln
Gross global added value
of which contributions to the external community
R&D expenses
% of Revenues
% of Premium Revenues
Green Performance Revenues
Employees and Society KPIs
Headcount at end of year
of whom % women in managerial positions
of whom temporary workers
Scope of Pirelli subject to application of SA8000® reference standard
OHSAS 18001 certified
Accident frequency index
Average number of training days per employee
2O1O
2O11
2O12
2O13
2O14
1,496
1,918
3.6
150
3%
7%
n.a.
5,1
170
3%
7%
2,211
5.3
179
3%
7%
2,218
2,296
5,5
199
3%
7%
6,6
206
3%
7%
34.9%
39.7%
43.1%
45.7%
29,573
34.259
37,338
37,979
37,561
17%
2,426
100%
90%
1.6
6.3
18%
2,649
100%
90%
1.1
6,2
18%
2,714
100%
83%
0.8
5.1
18%
19%
2,620
2,448
100%
83%
0.6
7.2
100%
96%
0.5
8.2
ISO 9001 certified Tyre operating facilities
100%
100%
100%
100%
100%
Whistleblowing reports
Number of independent audits on suppliers’ sustainability
Environment KPIs
Energy specific consumption [GJ/tonFP]
CO2 equivalents specific emission [ton/tonFP]
Water specific withdrawal [m3/tonFP]
Waste specific production [kg/tonFP]
Waste recovery
ISO 14001 certified Tyre operating facilities
1
46
14.57
1.05
16.2
141
66%
100%
2
56
14.65
1.04
15.0
131
69%
100%
8
62
14.86
1.11
16.5
152
76%
100%
11
62
14.45
1.09
14.9
160
80%
96%
23
78
14.05
1.07
12.1
142
83%
100%
TYRE REvENuES BREAKDOwN
By GEOGRAPHICAL AREA
Italy
Rest
of Europe
Russia
North
America
Central
and
South America
Middle East,
Africa
and India
Asia / Pacific
By Business
% Consumer
% Industrial
By Channel
% Original Equipment
% Replacement
9%
31%
1O%
34%
6%
1O%
2O1O
70%
30%
25%
75%
8%
32%
1%
1O%
34%
6%
9%
2O11
70%
30%
26%
74%
6%
28%
4%
12%
34%
7%
9%
2O12
73%
27%
24%
76%
6%
27%
4%
11%
6%
28%
4%
12%
36%
33%
8%
8%
2O13
74%
26%
25%
75%
8%
9%
2O14
77%
23%
24%
76%
MANAGEMENTREpoRT2o14 ANNUAL REpoRTPIRELLI & C. S.p.A. - Milan general
information
report on value
chain responsible
management
o5
o8
14 Significant events 2014
10 Macroeconomic and market scenario
16 Group performance and results 2014
92 Social Dimension
51 Economic Dimension
74 Environmental Dimension
46
13o
as of 31 March 2015
132 Issuer
137 Compliance
directors’ report
on operations
report on
corporate
governance
and ownership
structure 2014
132 Ownership structure (ex article 123bis, paragraph 1, tuf)
29 Research and Development activities
30 Business Outlook in 2015
32 Highlights of other activities
32 Highlights Parent company
34 Risk factors and uncertainty
42 Significant events subsequent to the end of the year
43 Alternative performance indicators
44 Other information
137 Board of Directors
145 Treatment of Corporate information
146 Board Committees
147 Appointments and Successions Committee
147 Strategy Committee
148 Remuneration Committee
149 Audit, Risks, Sustainability and Corporate Governance Committee
150 Succession Plans
151 Internal control system
151 Directors’ interests and related party transactions
152 Auditors
155 Shareholder relations
155 Meetings
156 Changes since the year end
2014 MANAGEMENT REPORT Shareholders’ Meeting
302 Explanatory notes
remuneration
report
340 Attachments to the Explanatory notes
345 Report of the Board of Auditors to the
parent
financial
statements
296298 Financial Statements Formats
164
196 356
2o6208 Financial Statements Formats
372certifications
374 Certification of the consolidated Financial Statements
pursuant to Article 154-bis of Legislative Decree 58
of February 24, 1998.
consolidated
financial
statements
375 Indipendent Auditor’s Report on the consolidated
290 Scope of Consolidation
213 Explanatory notes
Financial Statement
resolutions
compliance
377 Certification of the parent Financial Statements
pursuant to Article 154-bis of Legislative Decree 58
of February 24, 1998
378 Indipendent Auditor’s Report on the parent Financial
Statement
379 Summary Tables GRI G4 + UNGC
387 Sustainability Assurance Statement
It should be noted that for purposes of law and pursuant to art. 154-ter of Legislative Decree of February 24, 1998 no. 58 (“TUF”), the Annual Report includes the following chapters of the
present volume: Directors’ Report on Operations, Consolidated Financial Statements, Parent Financial Statements, Certifications pursuant to art. 154-bis § 5 TUF, Report on Corporate Gov-
ernance and Ownership Structure, prepared pursuant to art. 123-bis TUF.
Contents O4
2014 MANAGEMENT REPORT General Information
CALL OF GENERAL MEETING
Those entitled to vote in the meeting of ordinary shareholders of Pirelli & C. Società per Azioni are
called to an Ordinary General Meeting in Milan at Viale Sarca no. 214, at 14:30 on Thursday, 14 May
2015, in a single call, to discuss and resolve on the following
Financial Statements as at 31 December 2014. Related and consequent resolutions.
Appointment of six members of the Board of Directors. Related and consequent resolutions.
AGENDA
Board of Statutory Auditors:
appointment of standing and alternate auditors;
appointment of the Chairman;
determination of remuneration of auditors.
Remuneration policy: consultation.
Insurance policy designated “Directors and Officers Liability Insurance”. Related and consequent
resolutions.
Purchase and disposal of treasury shares. Related and consequent resolutions.
O5
Board of Directors1
Chairman and Chief Executive Officer
Deputy Chairman
Independent Director
Director
Director
Independent Director
Independent Director
Director
Independent Director
Director
Independent Director
Lead Independent Director
Director
Independent Director
Director
Secretary of the Board
Board of Statutory Auditors2
Chairman
Statutory Auditor
Deputy Auditor
audit, Risks, Sustainability and Corporate Governance Committee
Chairman of the Committee
Independent Director
Independent Director
Remuneration Committee
Chairman of the Committee-Lead Indipendent Director
Independent Director
Independent Director
Marco Tronchetti Provera
Alberto Pirelli
Anna Maria Artoni
Didier Casimiro
Paolo Fiorentino
Ivan Glasenberg
Andrey Kostin
Petr Lazarev
Elisabetta Magistretti
Gaetano Micciché
Paolo Pietrogrande
Luigi Roth
Igor Sechin
Manuela Soffientini
Igor Soglaev
Anna Chiara Svelto
Francesco Fallacara
Antonella Carù
Umile Sebastiano Iacovino
Andrea Lorenzatti
Anna Maria Artoni
Andrey Kostin
Elisabetta Magistretti
Luigi Roth
Ivan Glasenberg
Manuela Soffientini
O6
2014 MANAGEMENT REPORT General Information
Marco Tronchetti Provera
Anna Maria Artoni
Didier Casimiro
Paolo Pietrogrande
Marco Tronchetti Provera
Didier Casimiro
Andrey Kostin
Paolo Fiorentino
Luigi Roth
Igor Sechin
Manuela Soffientini
Reconta Ernst & Young S.p.A.
Francesco Tanzi
Gregorio Borgo
Maurizio Boiocchi
appointments and Successions Committee
Chairman of the Committee
Independent Director
Director
Independent Director
Strategies Committee
Chairman of the Committee
Director
Independent Director
Director
Lead Independent Director
Director
Independent Director
Independent Auditor3
Corporate Financial Reporting Manager4
General Manager Operations5
General Manager Technology6
Avv. Angelo Cardarelli was appointed Joint Representative of the Savings Shareholders for the three-year period 2015-2017 by the General
Meeting of that body held on January 27, 2015.
1 Appointment: June 12, 2014. Expiry: Shareholders’ meeting called to approve the Annual Financial Report at December 31, 2016.
Didier Casimiro, Ivan Glasenberg, Andrey Kostin, Petr Lazarev, Igor Sechin e Igor Soglaev were co-opted on July 10, 2014.
2 Appointment: May 10, 2012. Expiry: Shareholders’ meeting called to approve the Annual Financial Report at December 31, 2014.
On June 12, 2014 Umile Sebastiano Iacovino took the place of Enrico Laghi, who resigned.
3 Post conferred by the Shareholders’ Meeting held on April 29, for the nine-year term 2008/2016.
4 Appointment: Board of Directors meeting held on June 12, 2014. Expiry: Shareholders’ meeting called to approve the Annual Financial
Report at December 31, 2016.
5 Appointment: Board of Directors meeting held on September 26, 2013.
6 Appointment: Board of Directors meeting held on August 5, 2014.
O7
MACROECONOMIC
AND MARKET SCENARIO
The international economy
In 2014, global economic activity recorded a growth of 2.8% (GDP), in line with the previous two
years however with a greater contribution from mature countries. GDP growth in Europe, the USA
and China offset the higher volatility of emerging countries, in particular South America and Russia.
GROwTh GLOBAL GDP, (ANNuAL ChANGE IN %)
Source: IHS, January 2015.
Analysing the dynamics of the different geographical areas, Europe saw a gradual recovery in eco-
nomic activity (+0.9% GDP growth), particularly in the United Kingdom, Spain and Germany. The
trend in the European economy was however affected by the sharp slowdown in the Russian econ-
omy, affected by geopolitical tensions and the rapid depreciation of oil prices. Excess production
capacity in some areas and weak domestic demand have weighed on price performance: inflation
in the Eurozone stood at 0.4% for 2014 and at -0.6% in January 2015. In this context, the European
Central Bank cut interest rates twice during the year and strengthened its monetary stimulus meas-
ures, culminating in the program of government securities purchases announced in January 2015.
Growth in the US economy was more sustained: +2.4% change in GDP over the previous year, ac-
companied by a reduction in the unemployment rate: 5.6% in December compared to 6.7% in the
same month of 2013. The Federal Reserve concluded the program of quantitative easing in the
fourth quarter of 2014, and the expectations of a change in monetary policies with the rise in inter-
est rates generated a revaluation of the US dollar in the second half of 2014.
There was a slowdown in the growth of Latin American countries, where the drop in raw material
prices decreased the value of export and the high inflation rate penalized domestic demand. The
Brazilian GDP grew by only 0.1% in the third quarter of 2014, after two quarters of decline, and indi-
cators confirm the activity is still weak in the fourth quarter. Both Argentina and Venezuela closed
the year in recession; Venezuela in particular was strongly impacted by the collapse in oil prices,
resulting in greater difficulty for economic operators in finding “strong” currency for importing the
industrial goods required for production.
1O
2014 MANAGEMENT REPORT China closed 2014 with a growth of 7.4%, slightly lower than the previous year’s growth of 7.7%, but
however in line with the “new normal” of the government, which accepts a slower but more sustain-
able economic growth.
The year 2014 was characterized by high volatility in exchange rates, reflecting the aforementioned
conflicting international monetary policies. The appreciation of the US dollar against the euro was
strong in the second half of 2014, which closed at the euro/dollar exchange rate of 1.21 compared to
the average rate of 1.37 in the first half. Overall, the euro/dollar rate reported an average of 1.33 US
dollars per euro in 2014, unchanged from 2013.
ExChANGE RATE: uS DOLLAR PER EuRO
Source: European Central Bank, monthly data up to 31 December 2014
ExChANGE RATE: BRAzILIAN REAL PER uSD
Source: European Central Bank, monthly data up to 31 December 2014
Exchange rates
Latin American currencies also depreciated, sharply in the fourth quarter. The exchange rate of the
Brazilian real against the US dollar, stable in the two middle quarters around 2.2 to 2.3, then depre-
ciated by over 10% in the last quarter to close the year at 2.65.
The trend of the Chinese renminbi was more stable, with an average rate in 2014 of 6.15, in line with
the previous year, despite the depreciation in the fourth quarter. The Japanese yen, following the
Central Bank’s announcement that it would continue its expansionary monetary policy, continued
the depreciation trend which started in late 2012, registering an average rate of 106 yen to the dollar
for the year 2014, a drop of 8% compared to the 2013 average.
AuTOMOTIvE MARKETS
In 2014, the global car market recorded an increase in registrations of 3.5% thanks to the sales per-
formance in China, the US, the UK and Japan, especially of the Premium and Prestige brands (+16%)
which represent 10% of the total volume of cars sold in the year. Contributions to this trend came
both from the European and North American markets, traditionally characterized by high incidence
of high-end vehicles, and from the strong growth in emerging markets; the global appeal of this seg-
ment is evidenced by the emergence of China among the leading Premium car markets in the world.
The automotive market recovered in Europe with an increase of 5.7% in registrations over 2013
(ACEA data), after six consecutive years of decline. The growth was mainly driven by the United
Kingdom and Spain. The market in NAFTA countries continued the positive trend of recent years
also in 2014, increasing registrations by 6% (IHS source). In Latin America the performance of the
11
Directors’ Report on Operations sector was affected by the slowdown in economic activity which resulted in a drop in registrations
in almost all markets. In Brazil, the main market of the region, registrations were down by 6.9%. On
the other hand, trends in the automotive market in China were positive: despite the slowdown in
the GDP growth rate, both production and registrations of light vehicles increased by about 8%. In
Japan, vehicle registrations were up 3% mainly due to sales concentrated in the early months of the
year, before the increase in the consumption tax introduced in April.
The global demand for commercial vehicles decreased by about 3.5% in 2014: the positive trend
of the NAFTA region (+13%) mitigated the decline of the markets (IHS estimates) in Europe (-8%),
Russia (-23%) and Latin America (-16%). In Europe the slowdown was particularly sharp in the sec-
ond half of the year, after the good results registered in the second half of 2013 and the beginning
of 2014 thanks to the introduction of emission regulations (Euro 6). The slowdown in Russia and
Latin America is basically a consequence of the slowdown in economic activity in these countries.
In China, sales and production of commercial vehicles decreased in 2014 by approximately 6%, after
double-digit growth in the previous year.
In 2014, sales volumes in the Car market increased by 3% year on year, a slight slowdown compared
to 4% of the previous year. The Premium segment (tyres with a rim diameter equal to or higher
than 17 inches) continued to grow at a rate at least three times higher than the rest of the market,
recording a +10% increase in the year. In 2014, Premium tyres represented about a quarter of the
total car tyre market.
As far as the radial segment of the Industrial tyre market is concerned (Truck and Bus), 2014 record-
ed a growth of 3.0%, a slight slowdown compared to +5% in 2013.
TyRE MARKETS
TyrE salEs, ConsumEr markET (annual change in %)
2O1O
2O11
2O12
2O13
2O14
Europe*
NAFTA
Latam**
China
Japan
Original Equipment
Replacement
Original Equipment
Replacement
Original Equipment
Replacement
Original equipment
Original Equipment
Replacement
TyrE salEs, IndusTrIal markET (annual change in %)
Europe*
NAFTA
Latam**
China
Japan
Original Equipment
Replacement
Original Equipment
Replacement
Original Equipment
Replacement
Original Equipment
Replacement
Original Equipment
Replacement
13
8
39
4
13
11
31
20
9
2O1O
57
18
30
18
47
23
53
10
37
14
3
3
10
-1
2
7
2
-13
8
2O11
32
-1
55
3
11
2
-15
1
-2
7
-9
-12
17
-5
0
1
7
19
-1
2O12
-8
-17
5
-11
-29
-4
-19
-4
15
-4
0
0
5
-1
6
9
17
-4
4
2O13
6
7
-4
2
34
10
17
3
1
6
4
2
5
3
-17
5
10
2
4
2O14
-4
2
16
10
-23
-3
-5
3
4
6
* Including Turkey, excluding Russia. ** Argentina, Brazil and Venezuela.
Note: the data excludes imports except Latin America where the spare parts segment includes imports. Source: Pirelli estimates
12
2014 MANAGEMENT REPORT The performance of the tyre market in 2014 was supported by the gradual recovery in Europe, the
acceleration of economic activity in North America and the continued growth in China.
In Latin America the trend of the OE (Original Equipment) tyre market reflects the reduction in the
production of vehicles in a difficult macroeconomic context; instead the sales trend of Consumer
replacement tyres was positive as a result of the growth and improvement of the fleet mix over the
last few years. In Russia, the sales of tyres were affected by the general economic slowdown and
the impact of the geopolitical tensions in the area on the economic activity.
Over the course of 2014, the prices of key raw materials declined, also impacted by the sharp fall in
oil prices in the latter months of the year. The price of Brent fluctuated between 105 and 115 dollars
a barrel in the first half of 2014 but fell sharply in the fourth quarter, which brought the price down
to 63 dollars a barrel in December, a drop of 43% against December 2013. The average of the year
2014 stood at 100 dollars a barrel, down by 8.5% over the previous year. The main factors contribut-
ing to this trend are the increase in supply, supported by the production of shale oil in the USA, the
weakening of global demand and the appreciation of the US dollar.
Purchase prices of natural rubber continued the decline started after the peaks reached in 2011, to
stand at an average of 1,711 US dollars per ton in 2014, a decrease of 32% compared to the average
price of 2013. The drop in prices occurred despite the efforts of major manufacturers to limit their
exports in an attempt to prop up prices by reducing global supply. The price of butadiene, the main
material for producing synthetic rubber, also decreased in 2014, eventually averaging 944 euro per
ton, down by 15% compared to 2013.
PRICES OF RAw MATERIALS
Source: IHS
raw materials
13
Directors’ Report on Operations SIGNIFICANT EvENTS 2O14
On January 16, 2014, following up on the decision by the World Motor Sport Council which confirmed
Pirelli as the sole supplier of tyres to the FIA Formula 1 World Championship, Pirelli announced the
extension of the relative contract with FIA for a three year term.
On February 28, 2014 Pirelli Tyre S.p.A. and Bekaert signed an agreement for the sale of Pirelli’s steel-
cord business to Bekaert for a total value (enterprise value related to 100% of assets) of about euro
255 million. As part of the agreement, a long-term supply and joint product development agreement
was also defined. The sale of steelcord activities in Italy (Figline), Romania (Slatina) and Brazil (Sumaré)
was finalized on December 18, 2014 for an enterprise value of about euro 150 million, consistent – in
pro-rata terms – with the approximately 255 million of the total value of the agreement. The closing
for the sale of steelcord activities in Turkey (Izmit) was announced on February 6, 2015, while on March
27, 2015 sale of activities in China (Yanzhou) was closed.
On February 28, 2014, Pirelli & C. S.p.A. announced that effective from December 31, 2013, the medium
to long term management cash incentive plan – Long Term Incentive (LTI) – adopted in 2012 to support
the 2012-2014 three-year objectives had been closed without proceeding with any pay-out, either full
or pro rata, of the three-year incentive. The company adopted a new plan based on the objectives of
the period 2014/2016 contained in the Industrial Plan presented in London on November 6, 2013. As in
the past, the 2014-2016 plan as is also entirely self-funded, insofar as the relative expenses are includ-
ed in the financial figures of the Industrial Plan.
At the beginning of April 2014 the European Commission notified Pirelli and the other parties in-
volved (including Prysmian Cavi e Sistemi, a subsidiary of Pirelli until July 2005), of the decision taken
upon the completion of the antitrust investigation in the energy cables business, that levies a fine
of about euro 104 million on Prysmian with Pirelli being held jointly liable with Prysmian for a portion
of that amount equal to euro 67 million. This decision confirms that there was no direct involvement
by Pirelli in the alleged cartel.
The alleged antitrust violation is attributable solely to the principle of “parental liability”, because, dur-
ing part of the period of the alleged cartel, Prysmian was controlled by Pirelli. Pirelli appealed to the
European Court of Justice against the decision of the European Commission alleging the application of
the principle of “parental liability”.
In fact, Pirelli deems that it shall not be applied the “parental liability” principle. The European Commis-
sion also ordered Pirelli to deposit bank guarantee to cover the payment, if and when due, of 50% of
the penalty levied on Prysmian and Pirelli jointly. In consequence of the above on December 17, 2014,
Pirelli provided the Commission with the guarantees requested.
Pirelli took action before the Court of Milan for the obligation of Prysmian to hold Pirelli harmless
from any claim by the European Commission in relation to the aforementioned penalty to be ascer-
tained and declared.
Pirelli, on the basis of careful legal analysis supported by professional opinions of external legal advis-
ers, believes it is not involved in the alleged irregularities of its former subsidiary, and that the ultimate
full liability for any violation (and the payment of the related penalty) shall be the exclusive responsi-
bility of the company directly involved.
In consequence of the above, the risk assessment is such as not to have to request the allocation of
any specific provision in the annual Financial Statements at December 31, 2014.
14
2014 MANAGEMENT REPORT On April 14, 2014, following the occurrence of the conditions for the anticipation of the conversion of
the Prelios bond (the so-called “Convertendo”) at the time subscribed by Pirelli & C. S.p.A. under the debt
restructuring plan of Prelios S.p.A., Pirelli & C. S.p.A. received, in exchange bonds held by Prelios S.p.A.
(Tranche A and B), with a total nominal value of euro 148.4 million (plus accrued interest):
approximately 112 million Prelios S.p.A. class A ordinary shares, which led to an increase in the por-
tion of the voting capital held by Pirelli from 13.06% to 29.22%, of which about 7% freely transfera-
ble and about 22% bound by lock-up obligations until July 2016;
approximately 93 million class B ordinary shares – unlisted and without voting rights – which, ac-
cording to the agreements between the shareholders of Fenice S.r.l. were transferred on June 30,
2014 to Fenice itself. Following this transfer, Fenice S.r.l., a vehicle established in 2013 following the
restructuring of the financial credit to Prelios S.p.A. and held by Pirelli as well as by Feidos 11 S.p.A.,
Unicredit S.p.A. and Intesa Sanpaolo S.p.A., holds all the class B shares with the purpose to proceed
with the sale on the market.
Pirelli reiterated its strategy of focusing on the tyre core business and to not be a long-term investor
in the ‘real estate’ sector.
On May 24, 2014 Pirelli and Rosneft strengthened the industrial and commercial cooperation by signing
two Memorandums of Understanding (MoU). On the industrial front, Pirelli and Rosneft will collaborate in
Russia in the production of synthetic rubber (including styrene-butadiene) in Nakhodka, in the wake of
the MoU signed in Armenia in December 2013. The agreement in Nakhodka was subsequently opened to
a third technology partner. On the trade front, however, Pirelli and Rosneft agreed to open at least 200
Pirelli brand product stores at Rosneft service stations by 2019.
On May 24, 2014 the transaction that led Long-Term Investments Luxembourg S.A. – a company con-
trolled by Fondo Pensioni Neftegarant – to hold 50% of Camfin S.p.A. (company that holds 26.19% of
Pirelli & C. S.p.A.) was completed. The remaining part is owned by Coinv S.p.A. held 76% by Nuove Parte-
cipazioni S.p.A. and 12% each by Intesa Sanpaolo S.p.A. and Unicredit S.p.A.. The transaction, which
was closed on July 10, 2014, valued the share of Pirelli & C. S.p.A. held by Camfin S.p.A. at euro 12 per
share. According to the agreements between the parties, the governance of Pirelli & C. S.p.A. remains
unchanged and focused on the fundamental role of leadership of the board, in line with the international
best practices. All strategic materials, the definition of the business plan and Pirelli budget are submitted
to the board by the President and CEO and, as is already the case, approved by a majority.
On June 12, 2014 the Shareholders’ Meeting of Pirelli & C. S.p.A., approved the Financial Statements for
2013 closed with a consolidated net profit of euro 306.5 million and a net profit of the parent company
of euro 191.9 million, resolving the distribution of a dividend of euro 0.32 per ordinary share and euro
0.39 per savings share. The Shareholders Meeting renewed the authorization for the purchase and
disposal of treasury shares up to 10% of the share capital and for a maximum period of 18 months,
also expressing a favourable opinion on the policy regarding the remuneration of the company and
approving the adoption of the three-year incentive plan 2014-2016 LTI (Long Term Incentive).
The Shareholders Meeting also established the duration of the Board of Directors for three years
(until approval of the Financial Statements at December 31, 2016) consisting of 15 members, including
8 independent. On the basis of the lists presented, the following directors were appointed: Marco
Tronchetti Provera, Alberto Pirelli, Anna Maria Artoni, Luigi Piergiuseppe Ferdinando Roth, Paolo Fior-
entino, Gaetano Micciché, Claudio Sposito, Riccardo Bruno, Piero Alonzo, Emiliano Nitti, Luciano Gobbi,
Enrico Parazzini, Elisabetta Magistretti, Manuela Soffientini and Paolo Pietrogrande.
The new Board of Directors appointed Marco Tronchetti Provera as Chairman and CEO, and Alberto
Pirelli as Deputy Chairman. The Board of Directors also confirmed Francesco Tanzi as Chief Financial
Officer of the Group.
15
Directors’ Report on Operations
On July 10, 2014 the Directors Claudio Sposito, Riccardo Bruno, Piero Alonzo, Emiliano Nitti, Luciano
Gobbi and Enrico Parazzini resigned. The Board of Directors co-opted Igor Sechin, Didier Casimiro, An-
drey Kostin, Ivan Glasenberg, Petr Lazarev and Igor Soglaev in place of the Directors who resigned.
The Board of Directors also appointed Luigi Roth Lead Independent Director and appointed the new
Supervisory Board, which shall remain in office until the end of the mandate of the current Board of
Directors.
On November 5, 2014 Pirelli was selected as leader of the “Climate Disclosure Leadership Index Italy
2014” (CDLI), index that evaluates the completeness of corporate strategies against climate change and
transparency in communication to stakeholders.
On November 13, 2014 Pirelli completed the placement with international institutional investors of an
unrated bond, on the Euromarket for a nominal amount of euro 600 million. The transaction obtained
the lowest coupon ever for Pirelli – 1.75% – as well as an Italian unrated corporate Eurobond.
On November 18, 2014 the 2015 Pirelli Calendar signed by Steven Meisel was presented to the press
and to guests and collectors from around the world at the “Hangar Bicocca” in Milan. The choice of Milan
stems from the desire to link this “Made in Italy” cult object to the city which will be flying Italy’s flag in
the world in 2015 by hosting the great universal Expo.
On November 25, 2014 Pirelli and the Minister for Investment of the Arab Republic of Egypt signed a
Memorandum of Understanding for the possible expansion of the radial truck tyre factory of Alexandria
Tire Co. (Atco), the Egyptian company of which Pirelli controls more than 90%, in Alexandria, Egypt.
GROuP PERFORMANCE
AND RESuLTS 2O14
In this document, in addition to the financial figures provided by the International Financial Report-
ing Standards (IFRS), alternative performance indicators derived from IFRS are used in order to allow
a better assessment of Group operations. These indicators are: Gross Operating Margin, Fixed As-
sets, Funds, Operating Working Capital, Net Working Capital, Net Financial Position. A more detailed
description of these indicators is made in paragraph “Alternative Performance Indicators”.
As a result of the signing of the agreement for the disposal of the steelcord business between Pirelli
and Bekaert on February 28, 2014, the steelcord business qualifies as a “discontinued operation”;
the result of the year of the discontinued operation along with the results from the disposal of the
steelcord businesses in Italy, Romania and Brazil, was reclassified to the income statement in a
single item “net income (loss) from discontinued operations”. The comparative economic data of
2013 were restated, unless otherwise indicated; specifically, the steelcord business was part of the
Industrial Business, the results of which were the subject of the restatement.
* * *
16
2014 MANAGEMENT REPORT The Group’s results, in line with the targets, highlight the improvement in key economic indicators, the
strengthening of the Premium segment positioning and high cash generation.
In particular, the results are characterized by:
the strong growth in the Premium segment, volumes at +17.8%, higher than expected (>+16% the
target), with an increase in market share which strengthens the position of Pirelli in all main geo-
graphical areas. Premium revenues (euro 2,536.0 million) represent 55% of Consumer revenues,
up from 50.8% in 2013;
improved price/mix component at +4.2% (+4%/+5% the target set for 2014) thanks to the perfor-
mance in the Premium segment, the product mix in the Industrial Business and price increases in
emerging countries;
organic revenue growth +5.9% (-0.7% net of the negative change in exchange rates equal to 6.6%),
obtained not only thanks to the aforementioned improvement in the price/mix but to higher vol-
umes (+2.0%) as well;
the achievement of internal efficiencies for euro 92.4 million (in line with the annual target of euro 90
million, euro 350 million the quadrennial efficiency plan 2014-2017);
a significant improvement in profitability, with an EBIT growth of 6.8% that reached euro 837.9
million (about euro 840 million target set for 2014) and profitability (EBIT margin) at 13.9%, +1 per-
centage point compared to 2013. The Premium strengthening strategy and efficiencies more than
offset the negative impact of exchange rates and inflation of production factors;
the positive performance of the business in Europe, Asia Pacific and NAFTA, with an overall growth
in revenues higher than the Group average and an improvement in Operating Income (EBIT) that
mitigates the effects of the slowdown in the South American market;
the turnaround of the business in Russia, characterized by a significant improvement in product
mix and positive profitability “mid-single digit” (versus a loss in 2013), and the improvement of the
results in the MEAI area;
a net profit of euro 332.8 million, up 8.6%, and which reflects the impact of the devaluation of the
exchange rate in Venezuela and the value adjustment of financial shareholdings;
a net financial position negative for euro 979.6 million, a significant improvement compared to euro
1,322.4 million at the end of 2013 thanks to improved Operating Income and careful management
of working capital. The data also reflects the positive impact of the partial disposal of the steelcord
business already realized by December and the deconsolidation of the Chinese company Sino Ital-
ian Wire for a total of euro 187.9 million;
operational cash flow before dividends and before the disposal of the steelcord business higher
than expectations (> euro 250 million 2014 target) and equal to euro 311.6 million (5.2% weight on
revenues, 3.8% in 2013).
17
Directors’ Report on Operations
The Group’s main economic-financial and equity results are summarized in the table below:
(in millions of euro)
Net sales
Gross operating profit before restructuring expenses
% of net sales
Operating income (loss) before restructuring expenses
% of net sales
Restructuring expenses
Operating income (loss)
% of net sales
Net income (loss) from equity investments
Financial income/(expenses)
Net Income (loss) before tax
Tax expenses
Tax rate %
Net income (loss) from continuing operations
Net income (loss) from discontinued operations
Total net income (loss)
Net income attributable to Pirelli & C. S.p.A.
Total net earnings per share attributable to Pirelli & C. S.p.A. (in euro)
Operating fixed assets
Inventories
Trade receivables
Trade payables
Operating working capital related to continuing operations
% of net sales
Other receivables/other payables
Total Net working capital related to continuing operations
% of net sales
Net invested capital held for sale
Total Net invested capital
Equity
Total Provisions
of which provisions held for sale
Total Net financial (liquidity)/debt position
of which Net Financial (liquidity)/debt position held for sale
Equity attributable to Pirelli & C. S.p.A.
Equity per share attributable to Pirelli & C. S.p.A. (in euro)
Investments in property, plant and equipment and intangible assets
Research and development expenses
% of net sales
Headcount (number at end of period)
Industrial sites (number)
12/31/2o14
12/31/2O13 restated (*)
12/31/2O13 reported
6,018.1
1,168.0
19.4%
869.2
14.4%
(31.3)
837.9
13.9%
(87.0)
(262.4)
488.5
(173.3)
35.5%
315.2
17.6
332.8
319.3
0.654
3,874.0
1,055.0
673.8
(1,394.4)
334.4
5.6%
33.9
368.3
6.1%
30.8
4,273.1
2,611.5
682.0
5.2
979.6
(5.8)
2,548.3
5.222
378.1
205.5
3.4%
37,561
19
6,061.0
1,095.0
18.1%
810.2
13.4%
(25.5)
784.7
12.9%
(78.3)
(192.9)
513.5
(209.0)
40.7%
304.5
2.0
306.5
303.6
0.622
4,043.0
987.3
666.4
(1,244.5)
409.2
6.8%
3.0
412.2
6.8%
-
4,455.2
2,436.6
696.2
-
1,322.4
-
2,376.1
4.869
413.1
199.2
3.3%
37,979
23
6,146.2
1,105.4
18.0%
816.5
13.3%
(25.5)
791.0
12.9%
(78.3)
(195.8)
516.9
(210.4)
40.7%
306.5
-
306.5
303.6
0.622
4,043.0
987.3
666.4
(1,244.5)
409.2
6.7%
3.0
412.2
6.7%
-
4,455.2
2,436.6
696.2
-
1,322.4
-
2,376.1
4.869
413.1
199.2
3.2%
37,979
23
(*) only Income Statement figures related to Steelcord business have been reclassified as “net income (loss) from discontinued operations”.
18
2014 MANAGEMENT REPORT For a better understanding of the Group’s performance, the following is the economic data by
business segment.
(in millions of euro)
A
B
A+B = C
D
Consumer
Industrial
Total Tyre
other business
C+D = E
ToTAL
Net sales
4,610.3
4,478.9
1,397.2
1,551.7
6,007.5
6,030.6
2014
2013
2014
2013
2014
2013
2014
10.6
2013
2014
2013
30.4
6,018.1
6,061.0
Gross operating margin
before restructuring expenses
Operating income (loss)
before restructuring expenses
Restructuring expenses
Operating income (loss)
(in millions of euro)
ToTAL GRoUP
934.7
839.6
242.2
280.3
1,176.9
1,119.9
(8.9)
(24.9)
1,168.0
1,095.0
697.2
612.2
183.2
226.9
880.4
839.1
(11.2)
(28.9)
869.2
810.2
(20.8)
676.4
(15.8)
596.4
(7.0)
176.2
(7.6)
(27.8)
219.3
852.6
(23.4)
815.7
(3.5)
(14.7)
(2.1)
(31.0)
(31.3)
837.9
(25.5)
784.7
1 Q
2 Q
3 Q
4 Q
ToTAL
2014
2013
2014
2013
2014
2013
2014
2013
2014
2013
Net sales
1,473.2
1,514.6
1,513.7
1,575.4
1,541.8
1,496.4
1,489.4
1,474.6
6,018.1
6,061.0
yoy
-2.7%
-
-3.9%
-
3.0%
-
1.0%
-
-0.7%
-
Gross operating margin
before restructuring expenses
277.3
253.0
305.5
276.3
284.9
277.5
300.3
288.2
1,168.0
1,095.0
% of net sales
18.8%
16.7%
20.2%
17.5%
18.5%
18.5%
20.2%
19.5%
19.4%
18.1%
Operating income (loss)
before restructuring expenses
206.7
181.7
232.2
204.2
208.9
207.5
221.4
216.8
869.2
810.2
% of net sales
14.0%
12.0%
Restructuring expenses
Operating income (loss)
% of net sales
(5.7)
201.0
13.6%
(3.2)
178.5
11.8%
15.3%
(7.0)
225.2
14.9%
13.0%
(4.2)
200.0
12.7%
13.5%
(5.4)
203.5
13.2%
13.9%
(7.8)
14.9%
(13.2)
14.7%
(10.3)
14.4%
(31.3)
13.4%
(25.5)
199.7
208.2
206.5
837.9
784.7
13.3%
14.0%
14.0%
13.9%
12.9%
The Group net sales as at December 31, 2014 amounted to euro 6,018.1 million compared to euro
6,061.0 million at December 31, 2013. The sales trend (+5.9% net of the exchange rate negative im-
pact for 6.6%) was driven by the growth in the Consumer Business (+8.9% net of exchange rates)
while the Industrial Business (-1.5% revenue performance net of exchange rates) was affected by
the slowdown in the South American market.
Specifically Tyre business showed the following performance:
(in millions of euro)
TYRE BUSINESS
1 Q
2 Q
3 Q
4 Q
ToTAL
2014
2013
2014
2013
2014
2013
2014
2013
2014
2013
Net sales
1,469.5
1,505.0
1,511.3
1,567.9
1,539.2
1,489.4
1,487.5
1,468.3
6,007.5
6,030.6
yoy
-2.4%
-3.6%
3.3%
1.3%
-0.4%
Gross operating margin before
restructuring expenses
280.3
257.8
308.7
280.8
287.2
282.3
300.7
299.0
1,176.9
1,119.9
% of net sales
19.1%
17.1%
20.4%
17.9%
18.7%
19.0%
20.2%
20.4%
19.6%
18.6%
Operating income (loss) before
restructuring expenses
% of net sales
Restructuring expenses
210.3
187.5
236.1
209.7
211.7
213.3
222.3
228.6
880.4
839.1
14.3%
(5.4)
12.5%
(3.2)
15.6%
(7.0)
13.4%
(3.4)
13.8%
(5.4)
14.3%
(7.6)
14.9%
(10.0)
15.6%
(9.2)
14.7%
(27.8)
13.9%
(23.4)
Operating income (loss)
204.9
184.3
229.1
206.3
206.3
205.7
212.3
219.4
852.6
815.7
% of net sales
13.9%
12.2%
15.2%
13.2%
13.4%
13.8%
14.3%
14.9%
14.2%
13.5%
19
Directors’ Report on Operations
Tyre business net sales amounted to euro 6,007.5 million, with organic growth of 6.2% (-0.4% in-
cluding the negative exchange rate impact of 6.6%) compared to 2013.
Premium segment net sales (tyres with rim diameter equal or higher than 17 inches for the car
business and radial tyres and X-ply custom touring, off-road and Sport Touring tyres with speed
index ≥ H in the motorcycle business) amounted to euro 2,536.0 million (+11.5%, +13.2% excluding
the impact of exchange rates), with a weight on Consumer revenues up to 55.0% (50.8% in 2013).
The following table outlines the drivers of the tyre sales performance:
Volume
of which Premium volume
Price/mix
Change on a like-for-like basis
Translation effect
Total change
1 Q
2 Q
3 Q
4 Q
Cumulative at 12/31
2014
3.8%
22.2%
4.6%
8.4%
-10.8%
-2.4%
2013
reported
3.9%
4.0%
0.0%
3.9%
-4.9%
-1.0%
2014
-0.2%
20.9%
6.0%
5.8%
-9.4%
-3.6%
2013
reported
8.8%
12.9%
5.1%
13.9%
-5.0%
8.9%
2014
3.1%
17.3%
3.3%
6.4%
-3.1%
3.3%
2013
reported
5.4%
19.1%
2.5%
7.9%
-9.9%
-2.0%
2014
1.6%
10.7%
2.8%
4.4%
-3.1%
1.3%
2013
reported
4.9%
27.5%
4.3%
9.2%
-9.1%
0.1%
2014
2.0%
17.8%
4.2%
6.2%
-6.6%
-0.4%
2013
reported
5.7%
15.3%
2.9%
8.6%
-7.2%
1.4%
The increase in volumes (+2.0%) reflects a trend in the opposite direction between Consumer and
Industrial.
Volume growth in the Consumer segment (+5.0%) was supported by the good performance of the
business in all major markets and particularly by the continued growth of Premium. The trend in
Industrial volumes (-6.5%) reflects in particular results in South America, which are up against a
very strong 2013, especially in the first half year, the decline in the Truck Original Equipment market
(-23% in 2014), and the gradual exit from conventional business.
The improvement in the price/mix (+4.2% in Tyre business, +3.9% in Consumer, +5.0% in Industrial)
proves the success of the Groups’ value strategy oriented towards value creation through the grad-
ual improvement in the mix and the price increases in emerging markets.
The breakdown of Tyre business net sales by geographical area and product category is as follows:
GEOGRAPhICAL AREA
2o14
Italy
Rest of Europe
Russia and CIS
NAFTA
Central and South America
Asia\Pacific
Middle East\Africa\India
TOTAL
Euro\mln
347.6
1,709.1
237.9
707.5
1,963.5
558.4
483.5
6,007.5
yoy
2.0%
5.1%
-6.4%
4.7%
-9.5%
16.0%
0.2%
-0.4%
2O13
5.7%
26.9%
4.2%
11.2%
36.0%
8.0%
8.0%
5.8%
28.4%
4.0%
11.8%
32.7%
9.3%
8.0%
100.0%
100.0%
2O
2014 MANAGEMENT REPORT PRODuCT
Car
Motorcycle
Consumer
Truck
Agriculture
Industrial
2o14
2O13
Euro\mln
4,224.5
385.8
4,610.3
1,236.0
161.2
1,397.2
yoy
3.2%
-0.3%
2.9%
-9.0%
-16.4%
-10.0%
70.3%
6.4%
76.7%
20.6%
2.7%
23.3%
67.9%
6.4%
74.3%
22.5%
3.2%
25.7%
The Group’s operating income (EBIT), up 6.8% despite the volatility of exchange rates, amounted to
euro 837.9 million, against euro 784.7 million in 2013. The improvement of euro 53.2 million is due for
euro 36.9 million to the Tyre business and for euro 16.3 million to the other activities.
The operating income was impacted by restructuring costs for euro 31.3 million relative to contin-
ual operations to rationalize the structures. Restructuring costs at December 2013 were euro 25.5
million. Furthermore, in 2014 one-off gains occurred relative to the sale of real estate in Germany,
Turkey and Brazil, giving rise to a positive net balance of euro 14.6 million, net of relative expenses; in
2013 one-off events had registered a positive net balance of about euro 22 million deriving from sale
of real estate, bad debts in litigation from the 1990s and the costs related to closing an outstanding
legal action in Brazil.
Specifically, the Operating Income of Tyre business shows the following quarterly performance:
(in millions of euro)
TyRE BuSINESS
2013 Operating income (loss)
Foreign currency translation from consolidation
Prices/mix
Volumes
Cost of prodution factors (commodities)
Cost of prodution factors (labour/energy/others)
Efficiency
Amortisation, depreciation and other
Restructuring expenses
Change
2014 Operating income (loss)
1 q
184.3
(19.2)
39.3
24.0
7.9
(29.5)
27.6
(27.2)
(2.3)
20.6
204.9
2 q
206.3
(28.3)
54.0
2.0
5.8
(21.5)
21.3
(7.0)
(3.5)
22.8
229.1
3 q
205.7
(15.3)
33.8
14.7
4.2
(37.7)
22.1
(23.2)
2.0
0.6
206.3
4 q
219.4
(17.8)
30.1
17.6
(13.4)
(38.0)
21.4
(6.0)
(1.0)
(7.1)
212.3
TOTAL
815.7
(80.6)
157.2
58.3
4.5
(126.7)
92.4
(63.4)
(4.8)
36.9
852.6
The Operating Income of Tyre business at December 31, 2014 amounted to euro 852.6 million (euro
815.7 million in 2013), with an EBIT margin of 14.2% (14.7% before restructuring costs) an improve-
ment of 0.7 percentage points compared to 2013.
The improvement in profitability was affected by:
the growing contribution of the price/mix component (euro +157.2 million) which, along with lower
raw material costs (euro +4.5 million), more than offset the negative translation effect (euro 80.6
million) with a net profit of euro 81.1 million;
the efficiencies for euro 92.4 million, which mitigated the inflation of production factors (euro
126.7 million of the growth in input costs);
the positive contribution of volumes (euro +58.3 million), which helped to reduce the impact of
higher depreciation and other costs (euro 63.4 million) and the increase in non-recurring expens-
es (euro 4.8 million).
21
Directors’ Report on Operations
Geographically Europe (34% of Tyre revenues) is one of the main areas of growth, with an organic
increase in revenues of 4.2%, an improvement in profitability (EBIT margin before restructuring
costs at “mid-teens” levels from “double digit”) thanks to the growth in high range, especially in the
Super Premium segment (tyres with rim diameter equal to or more than 18 inches) where in 2014
Pirelli gained 1 percentage point of market share - and the contribution of efficiencies. Greater pres-
ence in specialized retailer and car dealer channels also boosted Premium positioning in Europe.
NAFTA (12% of tyre revenues) recorded an organic growth of 5.3% (+4.7% including the impact of
exchange rates), thanks to the strengthening of Premium and an improvement in profitability at
“mid-teens” level, with an increase of more than 1 percentage point; positive customer response to
the launch of 4 new product lines dedicated to the North American market.
APAC (9% of tyre revenues, +1 percentage point compared to 2013) is confirmed as the major growth
area: +17.5% increase in revenues in organic terms (+16.0% including the impact of exchange rates)
driven by sales in the high range (+28.3% Premium revenue growth, especially Super Premium, with
an increase of over 2 percentage points of market share), a “twenties “ EBIT margin, improving on
2013. The APAC market benefited particularly from the “pull-through” effect on sales that the Pirelli
leadership in the local Premium original equipment is able to generate in the replacement channel.
The turnaround of the business in Russia (4% of revenues): +10.4% organic growth in revenues
(-6.4% after the impact of exchange rates) and “mid single digit” profitability, in increase compared
to 2013 (“negative” EBIT margin), is in line with the expectations thanks to the improvement of prod-
uct mix and the efficiency program, despite the unfavourable conditions of the market.
MEAI (8% of tyre sales) remained among the most profitable geographic areas with “high-teens”
profitability, an improvement compared to 2013 and organic revenue growth of 6.8%. The increase
in prices and the improved mix offset the negative impact of exchange rates, equivalent to 6.6%.
South America (33% of tyre revenues) recorded organic revenue growth of 5.4% (-9.5% including
the negative exchange rate impact), driven by good Car volumes in the replacement channel, Pre-
mium in particular (overall Premium volumes +15.1% with an increase in market share) and by price
increases in response to exchange rate volatility. Profitability “low-teens” (down compared to 2013),
which reflects the performance of the original equipment market car (-17%) and truck (-23%) and
the decline of the tire market in Argentina (-7.5%) and Venezuela (-30%). This trend prompted ac-
tions to reduce production in order to safeguard the optimal management of stocks.
This, together with the increase in inflation of production factors, has reflected on short-term prof-
itability. Pirelli mitigated the effects of these movements with growth in its high value segments in
the car replacement market, where overall it gained over 1 percentage point of market share, thanks
also to the policy of strengthening the distribution chain.
The net income from equity investments of the Group was negative for euro 87.0 million and mainly
relates to the impact from the consolidation with the equity method of results of the associates Pre-
lios S.p.A. (pro-rata loss of the fourth quarter 2013 and of the nine months of 2014) and Fenice S.r.l.
(pro-rata loss of the entire year 2014) for a total of euro 54.4 million, plus the impairment regarding
Fenice S.r.l. for a total of euro 19.0 million in order to align the value to the fair value. Additional im-
pairments affected the equity investments in GWM Renewable Energy II S.p.A. (euro 1.4 million), Al-
italia S.p.A. (euro 11.2 million) and RCS Media Group (euro 15.9 million). These negative impacts were
partially offset by the effect resulting from the replacement during the year 2014 of the convertible
loan with class A and B Prelios shares, which generated a positive effect of euro 13.3 million.
The Group net income from continuing operations at December 31, 2014 was euro 315.2 million (euro
304.5 million in 2013). This result, in addition to the dynamics highlighted in the comments on the
operating result and the result from investments was significantly influenced by higher net financial
expenses that went from euro 192.9 million at December 31, 2013 to euro 262.4 million at December
31, 2014, with an increase of euro 69.5 million partially offset by lower taxes for euro 35.7 million.
Financial expenses include euro 72.1 million related to foreign exchange losses on past trade paya-
bles of the Venezuelan subsidiary. Excluding this effect expenses show a decrease of euro 2.6 mil-
lion mainly due to a lower level of debt in countries outside the Eurozone (about 40% of the total) in
22
2014 MANAGEMENT REPORT which Pirelli operates, characterized by high interest rates, achieved primarily through share capital
increases in Brazil and Mexico. The average cost of debt for the period was 6.05%.
Tax expenses amounted to euro 173.3 million, down compared to 2013 (euro 209.0 million) with a
tax rate that stood at 35.5% (31.9% net of the equity consolidation of associated companies) with
respect to an incidence of 40.7% in 2013.
The decrease in the item compared to the same period of the previous year is mainly attributable to
the recognition of deferred tax assets in relation to the expected recoverability of tax losses by the
Group’s Italian companies following the improvement in future plans that allowed the recognition.
The net income (loss) from discontinued operations at December 31, 2014 amounted to euro 17.6
million and includes the income for the period of the steelcord business for euro 3.0 million as well
as gains from the disposal of the steelcord business in Italy, Romania and Brazil, amounting to euro
17.9 million net of the related tax effect (euro 7.8 million) and net of the reversal of foreign exchange
reserves to the income statement (euro 3.3 million) recorded on the date of the disposal.
Total net income amounted to euro 332.8 million compared to euro 306.5 million in 2013 (+8.6%); the
share of net income attributable to Pirelli & C. S.p.A. was positive for euro 319.3 million (euro 0.654
per share) compared to euro 303.6 million of the previous year (equal to euro 0.622 per share).
Equity changed from euro 2,436.6 million as at December 31, 2013 to euro 2,611.5 million as at
December 31, 2014.
The equity attributable to Pirelli & C. S.p.A. at December 31, 2014 amounted to euro 2,548.3 million
(euro 5.222 per share) compared to euro 2,376.1 million at December 31, 2013 (euro 4.869 per share).
The change, detailed in the table, is essentially due to the net income for the year, negative currency
effect linked to the conversion of equities in foreign currency into euro, dividends paid, actuarial losses
relating to employee benefits partly offset by the inflation effect of the Venezuelan subsidiary.
(in millions of euro)
Equity at 12/31/2013
Translation differences
Net income (loss)
Fair value adjustment of other financial assets/derivative instruments
Net investment hedge
Actuarial gains/(losses) on employee benefits
Dividends paid
Venezuela inflation effect
Disposal of minorities stakes
Acquisition through capital increase reserved to third parties
Steelcord disposal
Other changes
Total changes
Equity at 12/31/2014
Group
2,376.1
(55.1)
319.3
50.4
(4.8)
(29.9)
(156.7)
49.1
(3.0)
-
-
2.9
172.2
2,548.3
Non-controlling
interests
60.5
-
13.5
-
-
(0.4)
(3.4)
1.9
5.6
10.3
(21.4)
(3.4)
2.7
63.2
Total
2,436.6
(55.1)
332.8
50.4
(4.8)
(30.3)
(160.1)
51.0
2.6
10.3
(21.4)
(0.5)
174.9
2,611.5
23
Directors’ Report on Operations The following is the reconciliation statement between the equity of the Parent Company and the
consolidated equity of the Parent Company’s shareholders, pursuant to Consob Communication
of July 28, 2006.
(in millions of euro)
Share Capital
Treasury reserves
Net income (loss)
Equity of Pirelli & C. S.p.A. at 12/31/2014
1,343.3
Net income (loss) for the year of consolidated
companies (before consolidation adjustments)
Share capital and reserves of consolidated
companies (before consolidation adjustments)
Consolidation adjustments:
- carrying value of equity investments in consolidated
companies
- intercompany dividends
- others
-
-
-
-
-
Consolidated equity of Group at 12/31/2014
1,343.3
454.9
-
1,297.2
(1,141.1)
308.3
(33.6)
885.7
258.0
340.7
-
-
(308.3)
28.9
319.3
TOTAL
2,056.2
340.7
1,297.2
(1,141.1)
-
(4.7)
2,548.3
The total net financial position is negative for euro 979.6 million (of which cash for euro 5.8 million
associated with assets held for sale) compared to euro 1,322.4 million at the end of 2013 and is de-
tailed in the following table:
(in millions of euro)
Current borrowings from banks and other financial institutions
Current derivative financial instruments
Non-Current borrowings from banks and other financial institutions
Total gross debt continuing operations
Cash and cash equivalents
Securities held for trading
Current financial receivables
Current derivative financial instruments
Non-current financial receivables
Total financial receivables and cash
A
B
Net financial (liquidity)/debt position continuing operations
Net financial (liquidity)/debt position discontinued operations
A+B Total net financial (liquidity)/debt position
12/31/2o14
12/31/2o13
530.9
4.6
1,781.7
2,317.2
(1,166.7)
(61.4)
(41.5)
(6.1)
(56.1)
(1,331.8)
985.4
(5.8)
979.6
316.7
3.2
2,014.3
2,334.2
(879.9)
(48.1)
(17.7)
(6.7)
(59.4)
(1,011.8)
1,322.4
-
1,322.4
Excluding the effect deriving from the disposal of the steelcord business the value of the net finan-
cial position would amount to euro 1,167.5 million.
Group net debt at the end of 2014 includes the impairment of the net liquidity of Venezuela for euro
57 million due to the gradual adjustment of bolivar/dollar exchange rates:
from 6.3 to 10.7 in the first quarter of the year (adjustment from the official exchange rate to Sicad 1)
with a negative impact on the net financial position for euro 46 million;
and from 10.7 to 12 (new value of Sicad 1) in the last quarter of the year with a further negative
impact for euro 11 million.
24
2014 MANAGEMENT REPORT
The structure of the gross financial debt from continuing operations amounts to euro 2,317.2 mil-
lion and is as follows:
(in millions of euro)
Financial Statements
12/31/2o14
Use of committed credit facilities
Bond 5,125% - 2011/2016
Bond 1,750% - 2014/2019
EIB loans
USD private placement
Schuldschein
Other loans
Total gross debt operating activities
75.0
500.0
600.0
250.0
123.6
155.0
613.6
2,317.2
2015
75.0
-
-
100.0
-
-
360.5
535.5
23.1%
2016
-
500.0
-
100.0
-
114.0
104.2
818.2
35.4%
Maturity date
2017
2018 2019 and beyond
-
-
-
20.0
12.4
31.0
92.8
156.2
6.7%
-
-
-
20.0
-
-
31.8
51.8
2.2%
-
-
600.0
10.0
111.2
10.0
24.3
755.5
32.6%
At December 31, 2014 the Group had at disposal additional not used euro 1,125 million related to a
part of the committed credit facilities for euro 1.2 billion (euro 625 million available at December 31,
2013), which added to the euro 1,228.1 million related to cash and cash equivalents and securities
held for trading provide the Group with a liquidity margin of euro 2,353.1 million.
The trend in cash flows for the period in terms of change in the net financial position is as follows:
(in millions of euro)
Operating income (loss) before restructuring
expenses
1 Q
2 Q
3 Q
4 Q
TOTAL
2014
2013
2014
2013
2014
2013
2014
2013
2014
2013
206.7
181.7
232.2
204.2
208.9
207.5
221.4
216.9
869.2
810.2
Amortisation and depreciation
70.6
71.3
73.3
72.1
76.0
70.0
78.9
71.4
298.8
284.8
Investments in property, plant and equipment
and intangible assets
(65.3)
(79.7)
(78.3)
(84.3)
(101.1)
(74.3)
(133.4)
(174.8)
(378.1)
(413.1)
Change in working capital/other
(686.6)
(468.4)
77.4
(12.2)
(155.0)
(153.8)
714.6
678.3
(49.6)
43.9
Operating net cash flow
(474.6)
(295.1)
304.6
179.8
28.8
49.4
881.5
791.9
740.3
725.8
Ordinary financial income/(expenses)
Ordinary tax expenses
Ordinary net cash flow
Financial investments/disinvestments
Real estate disposals
Impact of consolidation of Sino Italiana Wire
Investments for Retail development
Other dividends paid to third parties
Cash Out for restructuring
Devaluation Venezuela included in financial
expenses
Deferred taxes included in tax expenses
(43.3)
(53.5)
(58.0)
(42.2)
(48.8)
(61.3)
(45.5)
(59.0)
(43.6)
(49.5)
(43.3)
(50.3)
(126.7)
(9.0)
(46.1)
(57.5)
(262.4)
(192.9)
(173.3)
(209.0)
(571.4)
(395.3)
194.5
75.3
(64.3)
(44.2)
745.8
688.1
304.6
323.9
(3.7)
-
-
-
(0.5)
(12.9)
-
-
-
-
-
-
-
(7.5)
-
-
2.8
-
-
-
(2.9)
(5.9)
-
-
-
-
-
-
(3.1)
(5.2)
-
-
7.8
(12.1)
-
-
-
-
(31.6)
26.5
-
(4.1)
-
-
-
-
-
(8.0)
(4.2)
(4.3)
-
-
-
-
2.5
(4.9)
72.1
(30.2)
(4.3)
(6.4)
(7.5)
(19.4)
-
-
-
(3.4)
(31.1)
72.1
(30.2)
(39.1)
26.5
(39.5)
(12.0)
(3.1)
(22.6)
-
-
-
(10.0)
19.0
8.3
-
(39.5)
(7.9)
-
(5.7)
-
-
9.7
11.3
Net cash flow from discontinued operations
(8.7)
(22.6)
10.5
Differences from foreigh currency
translation/other
(46.0)
(49.6)
(11.9)
29.5
13.2
17.1
63.7
Net cash flow before dividends paid
(643.2)
(475.0)
187.1
104.3
(68.7)
(45.4)
836.4
648.5
311.6
232.4
Dividends paid by Parent
Impact Steelcord units disposal
Prelios: receivable conversion/share capital
increase
-
-
-
-
-
-
(156.7)
(156.7)
-
-
-
-
-
-
-
-
-
-
187.9
(192.9)
-
-
-
-
(156.7)
(156.7)
187.9
-
-
(192.9)
Net cash flow
(643.2)
(475.0)
30.4
(52.4)
(68.7)
(238.3)
1,024.3
648.5
342.8
(117.2)
25
Directors’ Report on Operations The net cash flow from operations in 2014 was positive for euro 740.3 million.
Total investments were made for approximately euro 378.1 million (euro 413.1 million in 2013), mainly for
the increase of the Premium capacity in Europe, NAFTA and China and the improvement of the mix.
The total net cash flow in 2014, before dividends and excluding the impact of operations already
completed for partial disposal of steelcord, was positive for euro 311.6 million (positive for euro
232.4 million in 2013), with strong cash generation in the fourth quarter related to the collections of
seasonal markets and winter sales in Europe and Russia.
The total cash flow was positive for euro 342.8 million, in improvement over the previous year (neg-
ative for euro 117.2 million), including Parent Company dividend payments for euro 156.7 million, and
the positive effect of the disposal of the steelcord business for euro 187.9 million.
The total workforce of the Group at December 31, 2014 was 37,561 compared to 37,979 at Decem-
ber 31, 2013.
The decrease includes the effect of the disposal in December of the steelcord business in Italy, Brazil
and Romania for a total of 1,364 employees; net of this disposal the number of employees would
grow by 946 compared to the previous year, mainly attributable to the increase in Premium produc-
tion capacity in Mexico, China and Romania.
The following tables show the headcount breakdown by geographical area and by type:
GEOGRAPhICAL AREA
Italy
Rest of Europe
of which Russia
NAFTA
Central and South America
Middle Est/Africa
Asia/Pacific
Total workforce
12/31/2o14
12/31/2o13
3,162
11,574
3,483
1,455
13,996
3,226
4,148
37,561
8.4%
30.8%
3.9%
37.3%
8.6%
11.0%
100.0%
3,611
12,063
3,394
1,152
14,244
3,311
3,598
37,979
TyPE
Executives
White collar
Blue collar
Temps
Total workforce
12/31/2o14
12/31/2o13
313
7,024
27,776
2,448
37,561
0.8%
18.7%
74.0%
6.5%
100.0%
322
7,135
27,902
2,620
37,979
9.5%
31.9%
3.0%
37.5%
8.7%
9.5%
100.0%
0.8%
18.8%
73.5%
6.9%
100.0%
26
2014 MANAGEMENT REPORT CONSuMER BuSINESS
The table below shows the results compared with the corresponding period of 2013:
(in millions of euro)
consumer
1 Q
2 Q
3 Q
4 Q
TOTAL
2O14
2O13
2O14
2O13
2O14
2O13
2O14
2O13
2O14
2O13
Net sales
1,128.7
1,116.7
1,159.6
1,138.7
1,178.0
1,123.2
1,144.0
1,100.3
4,610.3
4,478.9
yoy
1.1%
1.8%
4.9%
4.0%
2.9%
Gross operating margin
before restructuring
expenses
219.4
194.8
245.1
203.5
228.0
211.9
242.2
229.4
934.7
839.6
% of net sales
19.4%
17.4%
21.1%
17.9%
19.4%
18.9%
21.2%
20.8%
20.3%
18.7%
Operating income (loss)
before restructuring
expenses
% of net sales
Restructuring expenses
Operating income (loss)
% of net sales
162.7
138.0
186.8
146.7
167.3
155.3
180.4
172.2
697.2
612.2
14.4%
(3.9)
158.8
14.1%
12.4%
(2.0)
136.0
12.2%
16.1%
(5.5)
181.3
15.6%
12.9%
(2.5)
144.2
12.7%
14.2%
(3.1)
164.2
13.9%
13.8%
(4.1)
151.2
13.5%
15.8%
(8.3)
172.1
15.0%
15.7%
(7.2)
165.0
15.0%
15.1%
(20.8)
13.7%
(15.8)
676.4
596.4
14.7%
13.3%
The table below provides a detailed breakdown of the market trend:
Europe (*)
NAFTA
South America
Original Equipment
Replacement
Original Equipment
Replacement
Original Equipment
Replacement
China
Original Equipment
(*) including Turkey; excluding Russia
1 Q
+9%
+9%
+4%
+2%
-11%
+4%
+10%
2 Q
+3%
+6%
+3%
+5%
-25%
+3%
+12%
1st half 2o14
+6%
+7%
+4%
+3%
-19%
+4%
+11%
3 Q
+2%
+1%
+7%
+3%
-19%
+4%
+6%
9 months 2o14
+5%
+5%
+5%
+3%
-19%
+4%
+10%
4 Q
+2%
-8%
+4%
+2%
-9%
+7%
+9%
Total year
+4%
+2%
+5%
+3%
-17%
+5%
+10%
Net sales totalled euro 4,610.3 million, showing an organic growth of 8.9% (+2.9% including the
impact of exchange rates) thanks to the following factors:
the positive contribution of the volumes component +5.0% (+8.4% in mature markets, +3.7% in
emerging markets, which were affected by the contracting in the Original Equipment market in
South America -17%), higher than the market growth;
the improvement of the price/mix (+3.9%) mainly due to the increasing weight of the Premium
(55.0% of Consumer revenues in 2014 compared to 50.8% in 2013) and the increasing weight of
sales in Europe and North America.
Premium revenues amounted to euro 2,536.0 million, a growth of 11.5% in total over the previous year
(+13.2% excluding foreign exchange impact). This business segment recorded sustained growth in
sales in all markets compared to 2013; in particular, the trend of strong business development in Eu-
rope (+8.1%), in APAC (+28.3%), Middle East, Africa (+17.6%) and Russia (+37.5%) is worth mentioning.
27
Directors’ Report on Operations
Below is the breakdown of the change in sales:
Volume
of which Premium volume
Price/mix
Change on a like-for-like basis
Translation effect
Total change
1 Q
2 Q
3 Q
4 Q
Cumulative at 12/31
2o14
5.9%
22.2%
4.4%
10.3%
-9.2%
1.1%
2o13
1.2%
4.0%
-0.5%
0.7%
-3.7%
-3.0%
2o14
4.3%
20.9%
5.8%
10.1%
-8.3%
1.8%
2o13
4.6%
12.9%
5.7%
10.3%
-4.7%
5.6%
2o14
5.3%
17.3%
3.1%
8.4%
-3.5%
4.9%
2o13
6.0%
19.1%
3.1%
9.1%
-8.5%
0.6%
2o14
4.5%
10.7%
2.5%
7.0%
-3.0%
4.0%
2o13
6.9%
27.5%
5.1%
12.0%
-9.4%
2.6%
2o14
5.0%
17.8%
3.9%
8.9%
-6.0%
2.9%
2o13
4.6%
15.3%
3.2%
7.8%
-6.5%
1.3%
Operating income before restructuring costs reached euro 697.2 million, with a margin of 15.1%
compared to euro 612.2 million in 2013 (13.7% of sales). Operating income amounted to euro 676.4
million (with a margin of 14.7%), an increase of euro 80.0 million compared to euro 596.4 million in
2013 (13.3% margin).
The increase in profitability reflects:
the improvement of the price/mix, thanks to the growing weight of Premium in all region, and to
a greater weight of the Replacement channel;
the growth in the volumes;
the progressive achievement of internal efficiencies, the lower impact of start-up costs and bet-
ter use of production capacity.
INDuSTRIAL BuSINESS
The table below shows the results compared with the corresponding period of 2013:
(in millions of euro)
industrial
Net sales
Gross operating margin
before restructuring expenses
1 Q
2O14
2O13
340.8
388.3
yoy
-12.2%
2 Q
2O14
351.7
-18.1%
3 Q
4 Q
TOTAL
2O13
2O14
2O13
2O14
2O13
2O14
2O13
429.2
361.2
366.2
343.5
368.0
1,397.2
1,551.7
-1.4%
-6.7%
-10.0%
60.9
63.0
63.6
77.3
59.2
70.4
58.5
69.6
242.2
280.3
% of net sales
17.9%
16.2%
18.1%
18.0%
16.4%
19.2%
17.0%
18.9%
17.3%
18.1%
Operating income (loss)
before restructuring expenses
47.6
49.5
49.3
63.0
44.4
58.0
41.9
56.4
183.2
226.9
% of net sales
14.0%
Restructuring expenses
Operating income (loss)
(1.5)
46.1
12.7%
(1.2)
48.3
14.0%
14.7%
12.3%
15.8%
12.2%
15.3%
(1.5)
47.8
(0.9)
62.1
(2.3)
42.1
(3.5)
54.5
(1.7)
40.2
(2.0)
54.4
13.1%
(7.0)
176.2
% of net sales
13.5%
12.4%
13.6%
14.5%
11.7%
14.9%
11.7%
14.8%
12.6%
14.6%
(7.6)
219.3
14.1%
28
2014 MANAGEMENT REPORT
The table below provides a detailed breakdown of the market trend:
Europe (*)
NAFTA
South America
China
Original Equipment
Replacement
Original Equipment
Replacement
Original Equipment
Replacement
Original Equipment
Replacement
(*) including Turkey; excluding Russia
1 Q
+7%
+14%
+10%
+5%
-1%
+3%
+13%
+3%
2 Q
-4%
+2%
+11%
+12%
-28%
-4%
-7%
+4%
1st half 2o14
+1%
+8%
+10%
+8%
-16%
+0%
+2%
+4%
3 Q
-5%
-3%
+19%
+10%
-29%
-3%
-11%
+5%
9 months 2o14
-1%
+4%
+13%
+9%
-20%
-1%
-2%
+8%
4 Q
-12%
-1%
+29%
+12%
-33%
-10%
-16%
-2%
Total year
-4%
+2%
+16%
+10%
-23%
-3%
-5%
+3%
Net sales totalled euro 1,397.2 million, a 10% decrease compared to 2013 (euro 1,551.7 million), with
the negative exchange rate component of 8.5%.
The significant improvement in the mix and the increase in prices (+5.0% growth in the price/mix)
almost entirely offset the decline in volumes (-6.5%), mainly attributable to the contraction of the
Latin American market from the second quarter of 2014.
Below is the breakdown of the change in sales:
Volume
Price/mix
Change on a like-for-like basis
Translation effect
Total change
1 Q
2 Q
3 Q
4 Q
Cumulative at 12/31
2o14
-2.2%
5.4%
3.2%
-15.4%
-12.2%
2o13
11.7%
1.4%
13.1%
-8.2%
4.9%
2o14
2o13
-12.2%
20.6%
6.5%
-5.7%
-12.4%
-18.1%
3.6%
24.2%
-6.0%
18.2%
2o14
-3.6%
4.0%
0.4%
-1.8%
-1.4%
2o13
4.0%
0.9%
4.9%
-13.6%
-8.7%
2o14
-7.3%
3.9%
-3.4%
-3.3%
-6.7%
2o13
-0.3%
2.5%
2.2%
-8.4%
-6.2%
2o14
-6.5%
5.0%
-1.5%
-8.5%
-10.0%
2o13
8.7%
2.1%
10.8%
-9.2%
1.6%
Operating income before restructuring costs amounted to euro 183.2 million, equivalent to 13.1% of
sales (12.6% EBIT margin including restructuring costs of euro 7.0 million) and in reduction respect
to euro 226.9 million as of 2013 (14.6% of net sales).
The operating income, in decrease compared to 2013, reflects the decline in volumes, the previously
mentioned actions regarding the reduction of production and cost inflation of production factors in
Latin America.
RESEARCh AND DEvELOPMENT
ACTIvITIES
Pirelli has always placed the ability to innovate products, processes and materials at the centre of
its growth strategy.
In 2014, research and development expenses totalled euro 205.5 million corresponding to 3.4% of
sales; those related to Premium were euro 174.5 million (6.9% of Premium revenues). Research and
development focused on high-end products with significant results in terms of homologations. In
2014 Pirelli confirms its leadership in high-end Original Equipment with 266 new homologations, of
which 213 regarding Premium and Prestige. Particular attention was paid to the marked products
29
Directors’ Report on Operations that obtained 118 new homologations among the most prestigious and high performance cars such
as, for example, Ferrari California, Porsche Macan and Land Rover Discovery Sport.
Electronics in the tyre (like the microchip contained in the Cyber Tyre that allows reading the dif-
ferent road conditions by sending to the vehicle information critical to the trim and driving safety)
is a route of the Premium innovation strategy of Pirelli. CYBER FLEET™ is the innovative monitoring
system developed by Pirelli for truck fleets. Thanks to a telematic box and special sensors applied
on the inner surfaces of tyres in fact, the system transmits to the central infrastructure the values
of the state of the tyres. This way, they monitor the main operating parameters such as pressure
and temperature in real time reporting the situation to the fleet manager warning also in case of a
puncture or other hazardous events.
The activity traditionally focused on the development of new Premium and high-end products was
accompanied by increasing attention to reducing environmental impact. The leadership in green
materials is developed mainly through research in biomaterials (silica from rice, natural rubber from
alternative sources of tree rubber) and recycling.
Pirelli has been confirmed the sole supplier for the FIA Formula One World Championship until 2016.
In July, in Silverstone, the first track test was held for the new 18-inch Pirelli tyre concept. The new
tyres have been designed and built following the Pirelli Premium strategy. The 18-inch tyre looks
bigger and more alike the Ultra High Performance road tyres, increasing the transfer of technology
even more than today. The experience in Formula 1 allowed to develop within the R&D of Pirelli new
simulation models that allow further reduction of the ‘time-to-market’ and improvement of the
quality of designs related to road products, making them more performing and in line with the high-
est requirements and to improve dynamic understanding, depending on the temperature of work
and the behaviour of materials.
BuSINESS OuTLOOK IN 2O15
In 2015, China and mature markets will be the drivers of world economic development and will offset
the volatility of the economy in South America and Russia. In particular, GDP growth is expected for
Europe 1.7%, the United States +3.1% and China +6.5%. The global market for car tyres is expect-
ed to grow by 2.5% (about 1.46 billion pieces) driven by the development of the Premium segment
expected to increase by 7% (+1% expected growth of non-Premium) thanks to a greater spread of
high-end vehicles (9.3% Premium weight in the global fleet against 8.9% in 2014). In percentage
terms, Premium in the world in 2015 will reach 25% of the global car tyre market, a growth of one
percentage point over the previous year. In such a scenario Pirelli confirms the strategy of focusing
on Premium with the aim to:
improve in mature markets the positioning of the replacement channel by leveraging stronger
presence in original equipment;
seize the many Premium growth opportunities in emerging countries.
Based on the performance for the year 2014 and the market trends for the current year, for the year
2015 Pirelli expects the following results:
EBIT of around euro 930 million after non-recurring and restructuring expenses;
investments below euro 400 million;
cash generation before dividends exceeding euro 300 million.
The consolidated turnover is forecast at around euro 6.4 billion due to the following drivers:
growth of the price/mix component equal to or greater than + 4%;
growth in Premium volumes equal to or greater than +10%;
growth in overall volumes equal to or greater than +3%;
negative translation effect forecast at about -1%;
3O
2014 MANAGEMENT REPORT
efficiencies for about euro 90 million, in line with the planned for the period 2014-2017 for a total
of euro 350 million.
The target of Operating Income (EBIT) is expected to be approximately euro 930 million, after having
incurred restructuring costs of approximately euro 40 million.
The 2015 targets conservatively assume the continuation of the difficult economic situation in Ven-
ezuela and Argentina, which in 2014 recorded a decline in real GDP respectively by about 3.5% and
1%, and high exchange rate volatility. The car tyre market is expected to decline year on year by
40% in Venezuela (-30% in 2014) and to be substantially stable in Argentina (-7.5% in 2014).
In particular, with reference to Venezuela, in 2015 the targets take into account a forecasted ex-
change rate of 20 bolivars to the US dollar which will lead to a devaluation of the net financial po-
sition in Venezuela for euro 70 million - already included in the forecast of cash generation before
dividends exceeding euro 300 million - and a negative impact of approximately euro 30 million in
terms of financial expenses for foreign exchange loss related to past trade payables.
In addition, the 2015 targets forecast for Venezuela temporary measures the impacts of which will
be offset by efficiency actions in South America, such as reduction of production and momentary
interruption of finished products import.
If the scenario were to be worse than the above, resulting in a further reduction of Venezuelan
capacity up to 30%, and sales volumes in Argentina by 10%/15%, there would be a risk on the 2015
consolidated EBIT target (euro 930 million), estimated today at euro 30 million.
The contribution of Consumer and Industrial Businesses to the Group EBIT target of euro 930 million
will be as follows:
EBIT margin before restructuring costs expected equal to or greater than 16% of revenue in growth
between +6%/+6.5% that will reach around euro 4.9 billion reflecting:
growth in volumes of about +3% of which Premium development equal to or greater than +10%;
growth of the price-mix equal to or greater than +4%;
exchange rate impact -1%
EBIT margin of around 12% (substantially stable compared to 2014, net of the complete deconsol-
idation of the steelcord business) on turnover growth of +7%/+7.5% that equals to approximately
euro 1.5 billion deriving from:
increased volumes by +4.5%/+5%;
price/mix of about +4.5%;
exchange rate impact -2%.
It is recalled that following the sale of the steelcord business, in 2015 Industrial Business will suffer
the total deconsolidation of the steelcord activities (which contribute to the Business Plan approx-
imately euro 90 million to revenue net of “Intercompany Eliminations” and about euro 30 million to
EBIT) and not just a component of activities to third parties already deconsolidated in 2014 (euro
73.5 million net of “Intercompany Eliminations” and about euro 7 million on EBIT). The investments
are expected below euro 400 million and 37% will go to developing essentially Premium capacities
and 35% to the improvement of mix and quality. Cash flow before dividends will exceed euro 300
million, with a ratio on turnover of about 4.7%.
CONSuMER
INDuSTRIAL
31
Directors’ Report on Operations
hIGhLIGhTS
OF OThER ACTIvITIES
Other activities include Pirelli & C. Ambiente S.r.l. and PZero S.r.l. with the following breakdown:
Pirelli Ambiente
Pzero
Total Other Business
2o14
4.9
(2.2)
(3.8)
(0.8)
(4.6)
2o13
22.3
(11.8)
(14.9)
(1.0)
(15.9)
2o14
5.7
(6.7)
(7.4)
(2.7)
(10.1)
2o13
8.1
(13.1)
(14.0)
(1.1)
(15.1)
2o14
10.6
(8.9)
(11.2)
(3.5)
(14.7)
2o13
30.4
(24.9)
(28.9)
(2.1)
(31.0)
At December 31, 2014 net sales amounted to euro 10.6 million compared to euro 30.4 million in 2013;
the decrease was due to the exit from the Gecam business in France, within Pirelli Ambiente activities.
The Operating Income (loss) was negative for euro 14.7 million versus euro 31.0 million loss in 2013.
hIGhLIGhTS PARENT COMPANy
The table below shows the summary of key economic and financial data:
(in millions of euro)
Operating income (loss)
Financial income/(expenses)
Net income (loss) from equity investments
Tax expenses
Net income (loss)
Financial assets
Equity
Net financial (liquidity)/debt position
12/31/2o14
12/31/2o13
28.6
(10.0)
192.7
(46.7)
258.0
1,439.6
2,056.2
(389.1)
24.3
(3.3)
199.2
(28.3)
191.9
1,536.1
1,940.0
(227.1)
Income from investments amounted to euro 192.7 million and mainly includes dividends for euro 312.9
million (of which euro 294 million distributed by the subsidiary Pirelli Tyre S.p.A.), the positive effect of euro
13.3 million deriving the replacement of the Prelios Bond (the “Convertendo”) with the Prelios S.p.A. class A
and B shares, partially offset by the impairment of equity investments in Prelios S.p.A. and Fenice S.r.l. (euro
85.2 million), in Alitalia S.p.A. for euro 11.2 million, in Pirelli & C. Ambiente S.r.l. for euro 16.2 million.
The change in taxes, positive for euro 74.9 million compared to 2013 is mainly attributable to the benefits
deriving from the Group’s Italian companies tax consolidation and the activation of deferred tax assets on
previous tax losses as result of the improvement in the future plans of Italian companies.
(in millions of euro)
Net sales
Gross operating margin before
restructuring expenses
Operating income (loss) before
restructuring expenses
Restructuring expenses
Operating income (loss)
32
2014 MANAGEMENT REPORT
The following table summarizes the values of the main financial assets at December 31, 2014:
(in millions of euro)
Equity investments in subsidiaries
- Pirelli Tyre S.p.A.
- Pirelli Ltda - Brasil
- Pirelli & C. Ambiente S.r.l.
- Pirelli Labs S.p.A.
- Pirelli UK Ltd
- Pirelli Group Reinsurance Company S.A.
- Pzero Srl
- Pirelli Servizi Amministrazione e Tesoreria S.p.a.
- Other
Total equity investments in subsidiaries
Equity investments in associates and other financial assets
- Eurostazioni S.p.A.
- Prelios S.p.A.
- Fenice S.r.l.
- Mediobanca S.p.A.
- RCS Mediagroup S.p.A.
- Fin. Priv. S.r.l.
- Real Estate Investment Fund - Anastasia
- Alitalia S.p.A.
- European Institute of Oncology (Istituto Europeo di Oncologia S.r.l.)
- Other
Total equity investments in associates and other financial assets
Total financial assets
12/31/2o14
1,085.8
9.7
-
4.1
21.8
6.3
4.9
3.2
5.3
1,141.1
52.9
56.0
16.0
106.7
21.6
14.5
14.8
5.3
5.4
5.3
298.5
1,439.6
Equity went from euro 1,940.0 million as at December 31, 2013 to euro 2,056.2 million as at December
31, 2014. The change is shown in the following table:
(in millions of euro)
Equity at 12/31/2013
Net income (loss)
Dividends paid
Gains/(losses) recognised directly in Equity
Equity at 12/31/2014
1,940.0
258.0
(156.7)
14.9
2,056.2
The following table shows the composition of equity at December 31, 2014 and the comparison with
the year ended December 31, 2013.
(in millions of euro)
Share capital
Legal reserve
Merger reserve
IAS reserve
Retained earnings
Net icome (loss)
12/31/2o14
1,343.3
12/31/2o13
1,343.3
139.2
12.4
57.5
245.8
258.0
129.6
12.4
42.6
220.2
191.9
2,056.2
1,940.0
33
Directors’ Report on Operations The net financial position, positive for euro 389.1 million at December 31, 2014 compared to euro 227.1
million at December 31, 2013, was affected chiefly by the following factors:
collection of dividends for euro 312.9 million;
capital increase in subsidiaries for euro 13 million and investments in other companies for euro
5.3 million;
payment of dividends to shareholders for euro 156.7 million.
RISK FACTORS
AND uNCERTAINTy
The volatility in the macroeconomic context, financial market instability, management processes com-
plexity and continuous legislative and regulatory evolution entail a renewed capacity to protect and
maximise tangible and intangible sources of value that characterise the corporate business model.
Pirelli adopts a pro-active risk management system which, by systematically identifying, analysing
and assessing risk-prone areas, provides the Board of Directors and management with decision-mak-
ing tools so that they can anticipate and manage the effects of these risks, guided by the awareness
that the assumption of risk is a fundamental part of business management.
The Pirelli Risk Model systematically assesses three categories of risks: external risks, strategic risks
and operating risks.
Risks whose occurrence is outside the sphere of influence of the company. This category includes
risks related to macroeconomic trends, changes in demand, competitor strategy, technological inno-
vation, the introduction of new regulations, and country-specific risks (economic, security, political
and environmental risks).
1. ExTERNAL RISKS
2. STRATEGIC RISKS
Risks that are typical for a specific business sector. Proper management of these risks is a source of
competitive advantage or, on the contrary, a cause for failure to achieve plan targets (three-yearly and
yearly). This category includes market risk, product innovation and process risk, human resources, raw
material price risk, production process risk, financial risk and M&A risk.
3. OPERATIONAL RISKS
Risks generated by the organization and corporate processes, which do not bring any competitive
advantage. This type of risks includes Information Technology, Business Interruption, Legal & Compli-
ance, Health, Safety & Environment and Security risks.
Transversal to the risks mentioned above are social, environmental and business ethics responsi-
bility risks and reputational risks.
Risks associated with social-environmental responsibility and business ethics are risks associated
with non-compliance with local and international regulations and corporate policies regarding respect
for human and labour rights, the environment, business ethics and can be generated both by the
organization and as part of its value chain, as well as within the supply chain. These risks in turn can
lead to reputational risks.
34
2014 MANAGEMENT REPORT
Reputational risks are related to actions or events that could engender a negative perception of the
company by its main stakeholders. The main areas of risk in this category are, in addition to the afore-
mentioned risks related to social-environmental responsibility and business ethics, also the inherent
risks of leadership, quality and the level of product innovation.
System of risk management and internal control in relation to the financial reporting process.
The company has implemented a specific and detailed system of risk management and internal con-
trol, supported by a dedicated IT application, in relation to the process of preparing financial half-year
and annual separate and consolidated statements.
In general, the internal control system implemented by the company aims to ensure the safeguarding
of equity, compliance with laws and regulations, the efficiency and effectiveness of corporate opera-
tions as well as the reliability, accuracy and timeliness of financial reporting.
In particular, the process of preparing financial information is through appropriate administrative and
accounting procedures, drawn up in accordance with criteria established in Internal Control - Integrat-
ed Framework issued by the Committee of Sponsoring Organizations of Tradeway Commission.
The administrative/accounting procedures for the preparation of Financial Statements and all other
financial reports are prepared under the responsibility of the Corporate Financial Reporting Manager
who, together with the Chairman of the Board of Directors, shall certify the adequacy and effective
application in the Parent/consolidated Financial Statements and the Interim financial report.
To enable certification by the Responsible Officer, the companies and relevant processes that feed and
generate economic, equity or financial information have been mapped. The identification of companies
belonging to the Group and key processes is done annually on the basis of quantitative and qualitative
criteria. The quantitative criteria involve the identification of the Group companies that, in relation to the
selected processes, represent an aggregate value exceeding a certain threshold of materiality.
Qualitative criteria involve the examination of processes and of companies that, in the opinion of the
Chief Executive Officer and Chief Financial Officer of the business sectors, may present potential areas
of risk, though not included in the quantitative parameters described above.
For each selected process, the risk/control objectives have been identified related to the preparation
of Financial Statements and related disclosures as well as the effectiveness/efficiency of the internal
control system in general.
For each control objective verification activities have been implemented and specific responsibilities
have been assigned.
A supervisory system was implemented on the controls performed by a mechanism of chain certifi-
cations; any problems that emerge in the evaluation process are the subject of action plans whose
implementation is verified in subsequent closings.
Lastly, a quarterly release was finally scheduled by the Chief Executive Officer and Chief Financial Of-
ficer of the subsidiaries of a declaration of reliability and accuracy of the data sent for the purpose of
preparing the consolidated Group Financial Statement.
Around the dates of the Board of Directors approving the consolidated data at June 30 and December
31, the results of the verification activities are discussed by the Chief Financial Officer of the Sectors
with the Responsible Officer.
In summary, a system has been adopted for continuous and systematic controls that provide reason-
able assurance regarding the reliability of the information and of the economic and financial reporting.
The Internal Audit Department performs regular audits aimed at verifying the adequacy of the design
and operation of random controls on companies and processes, selected on the basis of materiality.
On the basis of regular reports, the Responsible Officer reported to the Board of Directors on the
effectiveness of the System, through the Audit, Risks, Sustainability and Corporate Governance Com-
mittee. The same Responsible Officer, together with the Chairman of the Board of Directors, also
provided the declaration pursuant to paragraph 5 of article 154-bis of the CFA.
35
Directors’ Report on Operations 1. ExTERNAL RISKS
risks associated with general economic conditions and changing demand in the medium term
Country risk
As described under the sections “Macroeconomic and market scenario 2014” and “Outlook 2015”, after
a 2014 still marked by a high level of uncertainty, Pirelli expects a gradual, though not particularly sig-
nificant, acceleration of the world economy during 2015, driven largely by the recovery in the advanced
economies (mostly the USA). The performance of emerging markets (especially oil exporters) will on
the other hand continue to be affected by the current weakness in commodity prices. Elements of
uncertainty will remain and might derive, inter alia, from the normalization of the monetary policies in
the United States, possible political tensions in the more economically fragile emerging countries and,
last but not least, geopolitical tensions in the Middle East and Ukraine.
Pirelli adopts a “local for local” strategy creating productive presences in rapidly developing countries
to respond to local demand with competitive industrial and logistic costs. This strategy increases the
competitiveness of the Group also allowing overcoming the phenomenon of strengthening “trading
blocs” and the increase of protectionist measures (customs barriers or other measures such as tech-
nical prerequisites, product certification, administrative costs related to import procedures, etc.).
Under the strategy, Pirelli operates in countries (Argentina, Brazil, Mexico, Russia, China, Egypt, Turkey,
Venezuela and Indonesia) where the general economic and political context and tax regime may prove
unstable in the future.
In fact, structural elements of risk persist in Latam area, identifiable especially in the political-econom-
ic scenario of Venezuela and Argentina, and in Egypt, where, to date, the political and social instability
is still dominant and has led over the past three years to an alteration of the normal market dynamics
and, more generally, the operating conditions of business. To these scenarios of uncertainty, during
the latter part of 2014, the current economic and political crises in the region Ukraine was then added,
whose implication in the medium to long term remains to this day still very uncertain.
The Group constantly monitors the evolution of risks (political, economic / financial and security) related
to the countries in which it operates in order to continue to adopt timely (and if possible in advance)
measures to mitigate the potential impacts of changes in the local context. Moreover, in situations of un-
der utilization of the capacity of some factories, shifts in production between Group plants are possible.
risks related to changes in demand in the long term
Over the last few decades, some social and technological trends have emerged that might have a ma-
terial impact over the medium-long term on the automotive sector and indirectly on the tyre market. On
the one hand, these are represented by growing urbanisation (according to United Nations estimates,
about 70% of the global population will live in urban areas in 2050) and, on the other hand, by changes
in the values and behaviour of younger generations (increase in the average age when a driver’s license
is obtained, loss of importance of owning a car, increased recourse to various types of car sharing).
These factors will be complemented by the spread of information technologies, with a concurrent ex-
pansion of e-commerce and/or telecommuting, and frequent regulatory changes in both mature and
emerging economies to limit the presence of polluting vehicles within and near metropolitan areas.
These dynamics might be followed by an evolution in automotive sector demand (from changes to ve-
hicle dimensions or type of propulsion system to possible resizing of cars to satisfy the transportation
preferences of citizens), with contingent impact on tyre sector dynamics.
Pirelli constantly monitors the evolutionary changes in automotive sector demand by actively partic-
ipating in international working groups, such as the one engaged in the Sustainable Mobility 2.0 (SMP
2.0) project sponsored by the World Business Council for Sustainable Development (WBCSD). The prin-
cipal aim of SMP 2.0 is to study the possible long-term evolution in urban mobility and promote solu-
36
2014 MANAGEMENT REPORT tions that might improve the social, environmental and economic well-being of the urban population.
2. STRATEGIC RISKS
risks related to the trend in prices and availability of raw materials
Natural rubber, synthetic rubber and raw materials related to oil (in particular chemicals and carbon
black) will continue to be a factor of uncertainty in the cost structure of the Group, given the strong
volatility in recent years and their impact on the cost of the finished product (approximately 35% of
sales in 2014).
For the main raw materials purchased by the Group possible price scenarios are constantly simulated
in relation to the historical volatility and/or the best information available on the market (ex. forward
prices). Based on different scenarios, increases in selling prices and/or the different internal actions for
recovery of cost efficiency (use of alternative raw materials, reduction of product weight, improvement
of process quality and reduction in waste levels) are identified and which are necessary to ensure the
levels of profitability expected.
The Group is exposed to financial risks, mainly related to the exchange rate, obtaining financial re-
sources on the market, fluctuations in interest rates, the ability of customers to meet their obligations
to the Group and the price of financial assets held in the portfolio. Financial risk management is an in-
tegral part of Group business management and is handled directly by the headquarters in accordance
with guidelines issued by the Finance Department on the basis of general risk management strategies
identified by the Managerial Risk Committee.
Exchange rate risk
The geographical distribution of Pirelli production and commercial activities entails exposure to “trans-
action” and “translation” exchange rate risk.
The currency translation risk is generated by commercial and financial transactions made in indi-
vidual companies in currencies other than the functional one, due to fluctuations in exchange rates
between the time when the commercial/financial relationship originates and when the transaction is
completed (collection/payment).
The Group policy is to minimize the impact of transaction exchange rate risk related to volatility; con-
sequently, Group procedures make the Operating Units responsible for collecting complete informa-
tion about all positions that are subject to transaction exchange rate risk (mainly represented by
receivables and payables in foreign currency). This risk is hedged with forward contracts made, where
possible, with the Group Treasury.
The managed positions subject to exchange rate risk are mainly represented by receivables and pay-
ables denominated in foreign currency.
The Group Treasury is responsible for hedging the net position for each currency and, in accordance
with established guidelines and restrictions, it closes all risk positions by trading derivative hedging
contracts on the market, which typically take the form of forward contracts.
Furthermore, as part of the annual and three-year planning process, the Group makes exchange rate
forecasts by using the best information available on the market. The fluctuation in the exchange rate
between the time of planning and the time when a commercial or financial transaction originates re-
sults in a currency translation risk on future transactions with respect to the objectives communicated
to the market. Each time, the Group assesses the need to engage in hedging transactions on future
Financial risks
37
Directors’ Report on Operations transactions for which it typically uses both forward and optional purchase or sale transactions such
as risk reversal (i.e., zero cost collar).
Pirelli owns controlling interests in companies that prepare their Financial Statements in currencies
other than the euro, which is used to prepare the consolidated Financial Statement. This exposes the
Group to currency translation risk, due to the conversion into euro of the assets and liabilities of subsid-
iaries operating in other currencies. The principal exposures to currency translation risk are constantly
monitored and it is not currently deemed necessary to adopt specific policies to hedge this exposure.
The year 2014 saw a significant depreciation of the main currencies of emerging of interest to Pirelli
against the US dollar (USD), above all the Venezuelan Bolivar, Argentine Peso, Turkish Lira and, to a less-
er extent, the Brazilian Real and Egyptian Pound. This general trend of depreciation of emerging cur-
rencies, partly due to exogenous factors - such as the monetary policies of the US Central Bank - and
specific internal macroeconomic conditions, combined with a euro value against the US dollar stronger
than expectations in the first part of the year resulted in an overall negative effect for the Group.
As for 2015, Pirelli expects - in line with the main market operators - a continuation of the current trend
of depreciation of the main currencies of emerging countries attributable, once again, to the effect of
the change in monetary policies by the Federal Reserve and specific elements of country risk (with
particular reference to the Venezuelan Bolivar and the Argentine Peso).
Finally, as regards the euro/US dollar exchange, Pirelli expects a weaker euro compared to the levels
at the end of 2014. Also in this case, significant elements of uncertainty remain, such as, among other
things, the monetary policy decisions to be taken by the Central banks on both sides of the Atlantic.
Liquidity risk
The principal instruments used by the Group to manage the risk of insufficient financial resources
available to meet the financial and commercial obligations in the terms and deadlines established, are
comprised by its annual and three-year financial and cash-pooling plans. These allow complete and
fair detection and measurement of incoming and outgoing cash flows. The differences between plans
and actual data are constantly analysed.
The Group has implemented a centralised cash pooling system for the management of collection and
payment flows in compliance with various local currency and tax regulations. Banking relationships
are negotiated and managed centrally, in order to ensure coverage of short and medium-term finan-
cial needs at the lowest possible cost. The procurement of medium and long-term resources on the
capital market is also streamlined through centralised management.
Prudent management of the risk described above requires the maintaining of an adequate level of cash
or cash equivalents and/or highly liquid short-term financial instruments, and the availability of funds
through an adequate amount of committed credit facilities and/or recourse to the capital market.
In addition to the available portion of the revolving credit facility of euro 1.2 billion maturing November
30, 2015, which in December 2014 is used for euro 75 million, the Pirelli Group resorts to the capital
market by diversifying products and deadlines to seize the best opportunities available each time. For
example, in November 2014, a bond issue of euro 600 million with 5-year duration was placed with
qualified investors as part of EMTN (Euro Medium Term Note) program - document platform for the
issuance of bonds on the Euromarket - whose maximum amount was set at euro 2 billion.
Interest rate risk
Fluctuations in interest rates affect the market value of financial assets and liabilities of the Group and
net financial expenses.
Group policy tends to maintain the following ratio between fixed rate and variable rate exposures:
70% fixed and 30% variable.
In order to maintain this trend ratio, the Group enters into derivative contracts, typically interest rate swaps.
38
2014 MANAGEMENT REPORT Price risk associated with financial assets
The Group is exposed to price risk only regarding the volatility of financial assets such as listed and
unlisted stocks and bonds, representing 3.2% of total assets of the Group. Derivatives hedges are not
normally set up to limit the volatility of these assets.
Credit risk
Credit risk represents Group exposure to contingent losses resulting from default by commercial
and financial counterparties.
Regarding commercial counterparties, in order to limit this risk, Pirelli has implemented procedures
to evaluate its customers’ potential and financial solidity, monitor expected incoming cash flows
and take credit recovery action if necessary. The aim of these procedures is to define customer
credit limits. Further sales are suspended when those limits are exceeded. In certain cases custom-
ers are asked to provide guarantees. These mainly consist of bank guarantees issued by parties with
the highest credit standing, or personal guarantees.
Less frequently, mortgage guarantees may be requested.
Another tool used for risk management of commercial receivables are insurance policies: as of January
2012 the company signed a two-year master agreement with a leading insurance company for world-
wide coverage (Egypt, Venezuela and China are excluded from the policy) of the credit risk mainly
related to sales of the spare parts segment (with about 77% of acceptance rate in December 2014).
The master agreement above has also been renewed for 2014.
In the course of 2014 the general situation of trade receivables remained essentially in line with the
closing of the previous year.
The Group operates only with highly rated financial counterparties for the management of its tem-
porary cash surpluses or trading in derivative instruments.
Pirelli does not hold public debt instruments from any European country, and constantly monitors its
net credit exposure to the banking system and does not have significant concentrations of credit risk.
3. OPERATIONAL RISK
Environmental risks
Activities and products of the Pirelli Group are subject to numerous environmental regulations relat-
ed to the specificity of the different countries in which the Group operates. These regulations have
in common their tendency to evolve in an ever more restrictive manner, also because of the grow-
ing concern of the international community over the issue of environmental sustainability. Pirelli
expects a gradual introduction of ever stricter laws in relation to the various environmental aspects
on which companies may impact (atmospheric emissions, waste generation, impacts on soil, water
use, etc.), by virtue of which the Group expects to have to continue to make investments and/or
incur costs that could be significant.
In regard to the impacts from climate change, no significant risks have been found in relation to pro-
duction processes or markets in which the Company operates. Instead, in terms of opportunities,
Pirelli Green Performance tyres exhibit growth potential, given the relevant lower environmental
impact and the possible regulatory evolution in many countries as it was in Europe with European
labelling standards.
39
Directors’ Report on Operations Employee health and safety risks
The Pirelli Group, in the exercise of its activities, incurs expenses and costs for the actions nec-
essary to ensure full compliance with the obligations under the regulations regarding health and
safety in the workplace. In Italy in particular the law relating to health and safety in the workplace
(Legislative Decree 81/08) and subsequent updates (Legislative Decree 106/09) have introduced
new obligations that have impacted on the management of activities at Pirelli sites and the models
for allocating responsibilities. Failure to comply with current legislation involves criminal and/or civil
penalties against those responsible and, in some cases of violation of the legislation on health and
safety against the Companies themselves, according to a European model of objective liability of
companies incorporated in Italy (Legislative Decree 231/01).
Like all manufacturers of goods for sale to the public, Pirelli could suffer liability claims related to
the alleged defects of the materials sold or may be required to launch recall campaigns of products.
Although in recent years there have been no significant cases and such events are however covered
from an insurance point of view, their occurrence could have a negative impact on the reputation of
the Pirelli brand. For this reason, the tyres manufactured by Pirelli are subjected to careful quality
analyses before being placed on the market, and the entire production process is subject to specific
“quality assurance” procedures with safety and performance objectives constantly raised.
Product defect risk
litigation risks
In carrying out its activities, Pirelli may become involved in legal, fiscal, trade or labour law disputes.
The Group adopts the necessary measures to prevent and mitigate any penalties that may result
from such proceedings.
risks associated with human resources
The Group is exposed to the risk of loss of resources in key positions or with “critical know how”.
To address this risk, the Group adopts remuneration policies periodically updated also based on
changes in the general macroeconomic scenario as well as on the basis of salary benchmarks. There
are also long-term incentive plans and specific non-competition agreements (also with retention
effect). Finally, specific “management” policies are adopted to motivate and retain talent.
risks related to information systems and network infrastructure
The Group’s operating activities are increasingly dependent on the proper and uninterrupted oper-
ation of information systems and network infrastructure in support of business processes. Acciden-
tal human errors, access by unauthorized third parties, vulnerabilities in security systems and/or
“simple” failure or malfunction of systems and network infrastructure could have negative impacts
on operating activities, cause loss of critical business information, have negative repercussions on
corporate image and/or determine the risk of non-compliance with laws and regulations.
Based on the main risks identified in the analyses performed in previous years, in 2014 the Group
focused on the preparation of a new technical and organizational solution of Disaster Recovery to
strengthen the ability to ensure continuity of the support systems of business activities.
Particular attention was paid to the implementation of policies to increase controls to ensure further
strengthening of the monitoring of IT security for offices and factories, infrastructural and applica-
tion, also by introducing new technologies of logical protection to mitigate the new risk scenarios
detected: Mobile, Cloud, Internet Of Things. With this same focus technologies were also introduced
aimed at the protection and traceability of the most critical know-how through the adoption of file
classification and encryption tools.
4O
2014 MANAGEMENT REPORT In order to raise staff awareness on cyber risks related to Internet navigation and the use of social
networks, an awareness campaign has been initiated for all staff regarding the proper use of IT tools.
Also, to limit the risk of blackouts of IT services at the branch offices and factories, a type of network
was designed with the increased widespread presence of redundant connectivity for each premise
and the use of different providers and technologies.
Business interruption risks
The territorial fragmentation of the operating activities of the Group and their interconnection
expose it to risk scenarios that could cause the interruption of business operations for more or
less prolonged periods, with the consequent affect on the “operational” capabilities and results of
the Group itself. Risk scenarios related to natural events or accidents (fires, floods, earthquakes,
etc.), wilful misconduct (vandalism, sabotage, etc.), the failure of the auxiliary plants or interrup-
tion of the supply of utilities can, in fact, cause significant property damage, reduction and/or
interruption of production, particularly if the event concerns production sites with high volumes or
specific products (high-end). Pirelli monitors vulnerability to catastrophic natural events (in par-
ticular flood, hurricane and earthquake) with estimates of potential damage (given the probability
of occurrence) of all the Group’s production sites. The analyses confirm adequate monitoring of
the Business interruption risks, thanks to a comprehensive series of security measures, prevention
systems of harmful events and mitigation of potential impacts on the business, also in light of the
current business continuity plans as well as insurance policies in place to cover property damage
and business interruption. With reference to the earthquake risk, and specifically to the facility in
Turkey, particularly significant seismic events could result in losses exceeding the limits insured
resulting in negative impact on operating results.
Even the Pirelli supply chain, with particular attention to the Tier-1 suppliers is subject to assess-
ment in relation to the potential business interruption risks. The Group has therefore implemented
a series of mitigation measures to reduce the vulnerability of the supply chain; in particular exten-
sion of the portfolio of approved plants for each supplier, approval of materials/alternative suppli-
ers, increased levels of safety stock of critical materials, etc.
REPuTATIONAL AND SOCIAL-ENvIRONMENTAL RESPONSIBILITy RISKS
reputational risks
Since 2013 Pirelli has decided to develop an ad hoc method to identify and measure reputational
risks, construed as the present or prospective risk of lost profits or lower share price resulting from
negative perception of the Company by one or more stakeholders. While on the one hand reputa-
tional risk has to be construed as the contingent occurrence of a negative event tied to one of the
three macro-families of risks mentioned above, on the other hand it must be managed as an inde-
pendent event precisely because its scope depends on the expectations of stakeholders and the
impact of the negative event.
In 2014, the chosen methodology resulted in the identification of 24 reputational risks specific to
Pirelli. This mapping derives from the analysis of a series of internal and external drivers including:
negative events with an impact on reputation which occurred in the sector worldwide over the last
ten years; interviews with external Key Opinion Leaders on sector trends, particularly mobility and
sustainability; interviews with internal Key Opinion Leaders. The identified risk events were then
measured by the stakeholders general public in the five key countries for the Group and led to defi-
nition of the governance and management structures, as well as the preparation of any mitigation
and/or crisis management plans.
41
Directors’ Report on Operations risks in social, environmental, business ethics responsibility and third-party audit
Risk management at Pirelli is enterprise-wide and includes the identification, analysis and mon-
itoring of environmental, social, financial and business ethics risks that are directly or indirectly
associated with the company, at Pirelli affiliates or in relations with them, such as sustainability of
the supply chain.
Ad hoc assessments are also carried out before entering a specific market, in order to assess any
political, financial, environmental and social risks, including those connected with human and la-
bour rights. Together with constant co-ordination and monitoring at the corporate level, compliance
with Pirelli rules on economic, social (especially human rights and labour rights), environmental
and business ethics sustainability is assessed through periodic audits commissioned by Pirelli from
specialised external firms, in addition to the extensive activities of the Internal Audit Department.
Particular attention is devoted to the sustainability of Pirelli sites and those of company suppliers
operating in emerging countries.
Again during 2014 Pirelli commissioned third-party Audits of its suppliers, in addition to continuing
internal monitoring through the activities of the Internal Audit Department.
SIGNIFICANT EvENTS
SuBSEQuENT TO ThE END
OF ThE yEAR
On January 9, 2015 Pirelli signed a contract for a new revolving credit facility (euro 800 million) and
a term loan multicurrency (euro 200 million) for a total value of euro 1 billion and five-year term. The
contract replaces the existing revolving credit facility for euro 1.2 billion maturing in November 2015
which therefore is being extinguished in advance. In addition, on February 13, 2015 an additional
contract having substantially the same conditions of the abovementioned credit facility and for a
total value of euro 200 million and five-year term was signed.
On January 27, 2015 the Special Meeting of Pirelli & C. S.p.A. savings shares holders, appointed An-
gelo Cardarelli as common representative for the years 2015, 2016 and 2017 in place of Professor
Giuseppe Niccolini.
On February 6, 2015 Pirelli and Bekaert announced the closing of the disposal of Pirelli steelcord ac-
tivities in Turkey (Izmit) to Bekaert. On March 27, 2015, with the disposal of the steelcord in China (Yan-
zhou), the transfer of all steelcord activities from Pirelli to Bekaert was completed. In line with what
was comunicated to the market in February 2014 on the occasion of the announcement of the trans-
action, the total value (enterprise value) of 100% of steelcord activities is confirmed at euro 255 million.
On February 12, 2015 the Board of Directors of Pirelli & C. S.p.A. examined the preliminary, unaudited
results of 2014 operations.
42
2014 MANAGEMENT REPORT On March 22, 2015 China National Tire & Rubber Co. (CNRC), a subsidiary of ChemChina’s (ChemChi-
na), Camfin S.p.A. (Camfin) and shareholders of Camfin (Coinv S.p.A. and Long-Term Investments
Luxembourg S.A.) signed a binding long-term industrial partnership agreement related to Pirelli.
The partnership has a stated objective of strengthening the development plans of Pirelli, the pres-
ence in the strategic geographical areas and the doubling of volumes in the Industrial segment
(from about 6 million to about 12 million tires) through the future integration of CNRC and Pirelli’s In-
dustrial tire activities. Continuity and autonomy of the current managerial structure of Pirelli Group
are the key elements of the agreement.
The transaction provides for the appointment of the President by CNRC and the permanence of
Marco Tronchetti Provera as CEO of Pirelli.
Pirelli headquarter and know-how will remain in Italy: reinforced majorities are required to authorize
the transfer of both the Headquarter and Pirelli know-how to third parties.
The agreement foresees:
the purchase by an Italian company of the newly established company (Bidco), the latter being in-
directly controlled by CNRC in partnership with Camfin through two newly established Italian com-
panies (Newco and Holdco), that will represent Camfin’s equity investment in Pirelli’s share capital;
the immediate reinvestment of a share of sales revenues by Camfin;
upon completion of the purchase, a Public Mandatory Takeover Bid for the remaining ordinary
share capital of Pirelli at euro 15.00 per ordinary share and a Public Voluntary Takeover Bid for all
the savings capital of Pirelli at euro 15.00 per savings share, on the condition that not less than
30% of the savings capital is achieved. Both mandatory and voluntary Opa will be launched by
Bidco in order to proceed to the delisting of Pirelli;
the payment of 2014 dividends before the purchase by Bidco of Pirelli shares held by Camfin.
The completion of the transaction is subject to the conditions typical of a transaction of this type
and is expected in the summer of 2015 upon the approval by antitrust and other relevant authorities.
Extracts of the shareholders’ agreements related to the abovementioned partnership are available
on Pirelli’s website.
ALTERNATIvE
PERFORMANCE INDICATORS
This document, in addition to the financial figures provided by the International Financial Report-
ing Standards (IFRS), also includes figures derived from the latter, although not required by IFRS
(Non-GAAP Measures). These measures are presented in order to allow a better assessment of the
Group’s operations and shall not be considered alternatives to those required by IFRS.
In particular, the Non-GAAP Measures used are as follows:
Gross Operating Margin (EBITDA): EBITDA is an intermediate economic figure derived from op-
erating income (loss), which excludes the depreciation of tangible and the amortization of intan-
gible assets;
Fixed Assets: this figure is the sum of “property, plant and equipment”, “intangible assets”, “in-
vestments in associates and joint ventures” and “other financial assets”;
Provisions: this figure is the sum of “provisions for liabilities and charges (current and non-cur-
rent)”, “personnel provisions” and “provisions for deferred taxes”;
Operating Working Capital: this figure is the sum of “inventory”, “trade receivables” and “trade
payables”;
Net Working Capital: this figure consists of the operating working capital and other receivables
43
Directors’ Report on Operations
and payables not included in “net financial position”;
Net Financial Position: this figure is represented by gross financial debt less cash and cash equiv-
alents and other financial receivables. The section “Explanatory Notes to the Consolidated Finan-
cial Statements” includes a table showing the balance sheet items used for the calculation.
OThER INFORMATION
Information on ownership structures
security policy document
The information referred to in article 123 bis of Legislative Decree February 24, 1998 no. 58 is includ-
ed in the specific section of this report entitled “Report on Corporate Governance and Ownership
Structure”, included in the Annual Report and published in the Governance section of the Company’s
website (www.pirelli.com).
Although the Decree Law of February 9, 2012 no. 5 (containing the “Urgent provisions on simplifi-
cation and development”) converted, with amendments, by Law April 4, 2012 no. 35, repealed the
obligation to prepare/update the Security Policy Document, it is noted that Pirelli & C. S.p.A. how-
ever updated the above document for the year 2014, in order to allow effective monitoring of the
adoption and compliance with the safety measures.
Foreign subsidiaries outside the European union (non-Eu companies)
Pirelli & C. S.p.A. controls, directly or indirectly, companies based in countries outside the Europe-
an Union (non-EU Companies) which have particular significance in accordance with article 36 of
Consob Regulation 16191/2007 concerning markets (“Markets Regulation”).
With reference to December 31, 2014, the significant non-EU Companies controlled, directly or
indirectly, by Pirelli & C. S.p.A. under article 36 of the Market Regulation are Limited Liability Com-
pany Pirelli Tyre Russia (Russia); Pirelli Pneus Ltda (Brazil); Comercial e Importadora de Pneus Ltda
(Brazil); Pirelli Tire LLC (USA); Pirelli Tyre Co. Ltd (China); Turk Pirelli Lastikleri A.S. (Turkey); Alexan-
dria Tire Company S.A.E. (Egypt); Pirelli de Venezuela C.A. (Venezuela); Pirelli Neumaticos S.A.I.C.
(Argentina); Pirelli Neumaticos S.A. de C.V. (Mexico).
Also under the same regulations, the Company has put in place a specific and appropriate “Group
Operating Regulation” which ensures immediate, constant and full compliance with the provi-
sions contained in the aforementioned Consob regulation. In particular, the competent corporate
departments ensure a timely and periodical identification and publication of significant non-EU
companies under the Market Regulation, and - with the necessary and appropriate collaboration
of the companies involved - ensure the collection of data and information and the verification of
the circumstances referred to in article 36, ensuring the availability of the information and data
provided by the subsidiaries in the event of a request by Consob. It also requires a regular flow
of information to ensure the Board of Statutory Auditors of the Company carry out the required
and appropriate verifications. Finally, the above “Operating Regulation”, in line with the regulatory
provisions, governs the provision to the public of Financial Statements (balance sheet and income
statement) of the significant non-EU companies provided for the purpose of preparing the con-
solidated Financial Statements.
It shall therefore be noted that the company is fully compliant with the provisions of art. 36 of the afore-
mentioned Consob Regulation 16191/2007 and the subsistence of the conditions required by the same.
44
2014 MANAGEMENT REPORT
related Party Transactions
Under article 5 paragraph 8 of Consob Regulation no. 17221 of March 12, 2010 on Related Party
Transactions, and the subsequent Consob Resolution no. 17389 of June 23, 2010, it shall be noted
that in the period 1.1.2014 - 12.31.2014 no transaction of significant importance as defined by article
3 paragraph 1, letter a) of the aforementioned Regulation was submitted to the Board of Directors
of Pirelli for approval.
Moreover, there are no Related Party Transactions that significantly affected the financial position
or results of the group.
Lastly, there were no significant related party transactions, including non-recurring or unusual and/
or atypical infra-group transactions.
The information on related party transactions required by Consob Communication no. DEM/6064293
of July 28, 2006 is presented in the Financial Statements and the Note titled “Related party transac-
tions” in the annual Financial Statements at December 31, 2014.
Lastly, in the course of 2010, the Board approved for the first time the Procedure for Related Party
Transactions also in order to implement the aforementioned Consob Regulation. In addition, during
the year 2013 (November 5, 2013), also in implementation of a specific recommendation of Consob,
the Board of Directors, after consulting the competent Committee, evaluated the Procedure for Re-
lated Party Transactions still valid and effective and that was implemented, without any changes,
even by the Board of Directors appointed on June 12, 2014. After obtaining the opinion from the Com-
mittee for Related Party Transactions, the Board of Directors on March 31, 2015 introduced marginal
modifications regarding some organizational changes in the procedure for related parties.
For more details on the procedure for Related Party Transactions, reference is made to the section
Directors’ Interests and Related Party Transactions of the Annual Report on Corporate Governance
and the aforementioned procedure published on the company website www.pirelli.com.
The Board of Directors, taking into account the simplification of compliance procedures introduced
by Consob in the Issuers’ Regulations 11971/99, voted to avail itself of the faculty to derogate, in line
with the provisions of art. 70, para. 8, and art. 71, para. 1-bis of said regulations, from the obligation
to publish the compulsory information documents when there are significant events concerning
mergers, spin-offs, capital increase through contribution in kind, acquisitions and disposals.
Waiver to publish disclosure documents
The Board of Directors
Milan, March 31 2015
45
Directors’ Report on Operations INTRODuCTION
This section of the report explores the management model of the relationship between Pirelli and
its stakeholders, aimed at creating shared value and functional development of the financial, pro-
duction, intellectual, human, natural, social and relational capitals.
From the dialogue with stakeholders comes the materiality matrix of the elements of sustainable
management (shown below), to which the 2020 sustainability targets within Company Plan (de-
scribed in the following section) are fully aligned.
This section addresses the analysis of the relationships and performance relating to stakeholders
through three main areas, namely:
Economic Dimension, which sets out the distribution of added value as well as relationships and
performance relating to shareholders, customers and suppliers;
Environmental Dimension which describes sustainable management throughout the entire life
cycle of the product;
Social Dimension, which includes sections dedicated to Human Rights Governance, Internal
Community and External Community.
The quantitative data reported show the evolution in 2014 compared to 2013 and 2012, with a view
to the 2015 and/or multi-annual targets.
For detailed reading about the aknowledgements received by Pirelli in 2014, whose diversity reflects
the sustainable approach across the value chain and to the stakeholders as a whole, please see the
specific section on the Pirelli website: www.pirelli.com/corporate/it/channel/sustainability.
STAKEhOLDER ENGAGEMENT
Pirelli’s role in the economic and social context is inseparably tied to its capacity to create value with
a multi-stakeholder approach, which means it pursues sustainable and lasting growth capable of
achieving the fair reconciliation of the interests and expectations of all those who interact with the
Company, and in particular:
customers, since the Pirelli way of doing business is based on customer satisfaction;
employees, who are the repository of Group know-how and the drivers of its development;
shareholders, investors and the financial community;
suppliers, with which it shares a responsible approach to business;
competitors, because improved customer service and market position depend on fair competition;
the environment, institutions, governmental and non-governmental bodies;
the communities around the world where the Group operates with an awareness of its own global
responsibilities as a Corporate Global Citizen.
Each of the stakeholders mentioned has a dedicated paragraph in this report, to which the reader is
referred for in-depth qualitative and quantitative analysis.
The existing interrelationships between stakeholders are based on the AA1000 Model adopted
by the Company, and are analysed for the purposes of effective management of relations with
them and the creation of sustainable and shared value. Dialogue, interaction and engagement
are calibrated according to the consultation needs of the different types of stakeholders, and in-
clude meetings, interviews, surveys, joint analyses, roadshows and focus groups. The feedback
translates into the corporate assessment of priority actions, influencing the development strategy
outlined in the Corporate Plan.
Specific operational steps aimed at continuous improvement of performance also characterise the
sustainable management planning process: assessment of the context through benchmarking, dia-
logue with the stakeholders, requirements raised by internal functions; identification of risks and op-
portunities for growth; definition of projects and targets, implementation, monitoring and reporting.
48
2014 MANAGEMENT REPORT
Report on Value Chain Responsible Management
ANALySIS OF MATERIALITy
To optimise calibration of the commitment that Pirelli dedicates to sustainable growth issues, the
Company has conducted an in-depth stakeholder engagement activity, leading to a comparison of
the expectations of the principal stakeholders of Pirelli on these issues with the importance they
have for the success of the business.
Taking into account the complexity and international dimension of the business stakeholders, as
well as the wide variety of expectations, the panel of stakeholders of the company that has been
asked for feedback included:
the biggest original equipment customers;
hundreds of end customers for each representative market;
the largest dealers from around the world;
numerous employees working in the various nations where the Group has a presence;
the biggest suppliers (in terms of sales to Pirelli) in each procurement category;
the principal shareholders, investors and financial analysts of Pirelli;
national and supranational institutions and public administrations;
Journalists from domestic and international newspapers;
NGO present in each of the countries where Pirelli has productive activities;
Universities located in each of the countries where Pirelli has productive activities.
The stakeholders were engaged through a request made in their local language to assign action
priorities to ESG (Environmental, Social, Governance) issues.
The priorities expressed by Pirelli and its stakeholders were then consolidated and displayed on a
materiality matrix whose vertical axis indicates the expectations of external stakeholders, while the
horizontal axis indicates the importance assigned by the Company to the elements analysed. The
draft of the mapping was then subjected to critical and independent assessment part of a leading
company in the field of ESG analysis. The analysts compared the Pirelli draft map results with the
contents of the ten international studies they considered to be the most significant and trustworthy
among those focused on the Auto Components sector, assessing the prioritisation levels of the
different ESG themes in the sector. Following this comparison they made suggestions on whether
to make small displacements of the positioning of the ESG issues in the draft of the Pirelli mapping.
The result of the process and the Pirelli Materiality matrix is described below: The dial at the top
right identifies the elements of sustainability which have been given a high materiality (i.e. impor-
tance) by the stakeholders involved. The lower left part identifies the issues considered of low ma-
teriality. The “diagonal line” that results from the mapping of the sustainability factors is extremely
important, insofar as it indicates the level of consistency between the vision of Pirelli and its stake-
holders. Finally, the substantial alignment with stakeholder expectations results in the targets of
the Sustainability Plan 2013-2017 with 2020 Vision that the Company has adopted.
49
PIRELLI MATERIALITy MATRIx
SuSTAINABLE GROwTh STRATEGy: INDuSTRIAL PLAN
2O13-2O17 wITh SuSTAINABILITy TARGETS 2O2O
The Sustainability Plan 2013-2017 includes objectives that go to 2020. It integrates, supports, ac-
companies and protects the Group Industrial Plan and was developed according to the “Value Driv-
er” model developed by UN PRI (United Nations Principles for Responsible Investment) and the UN
Global Compact to promote dialogue between investors and companies on sustainability issues.
Growth, productivity, governance and risk management are the guidelines, also used in defining the
targets for 2020.
Inter alia, the Sustainability Plan forecasts:
Green Performance product net sales to be 48% of Tyre net sales in 2017;
a reduction in rolling resistance, which in 2020 in the Car segment will be decreased of 40% if
compared to 2007;
further expansion of Pirelli technology to produce silica from rice husks, also applied to Premium
tyres by 2017;
the achievement of results from research into alternative sources of natural rubber from Hevea are
expected by 2016, with the possible use of rubber from guayule (project conducted with Versalis,
part of the ENI Group);
the widespread use of innovative, function-enhancing polymers is expected by 2015, guarantee-
ing reduced environmental impact, improved driving safety and process efficiency;
a reduction by 90% in the workplace accident frequency rate by 2020 compared to 2009 figure.
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2014 MANAGEMENT REPORT
Report on Value Chain Responsible Management
This target will be achieved by investing in increasingly safe machinery and programmes to rein-
force the safety culture among Group employees;
reduction of 15% in specific CO2 emissions and 18% in specific energy consumption by 2020
compared to 2009: expected savings of about €20 million and 350,000 tonnes of CO2 in the
period 2015-2017;
reduction of 58% in specific water withdrawal by 2020, with an expected water saving of
3,000,000 cubic metres during 2015-2017;
Towards zero waste to landfill: 95% waste recovery rate by 2020, with an expected saving of
about €60 million by 2017 due to the reuse of industrial wastes;
keeping research and development spending for premium products at 7% of net premium prod-
ucts sales, with the aim to further develop and increase the safety performance and environmen-
tal compatibility;
growing investment in risk mitigation and prevention of business interruption: CAGR +8.3% by
2017 as compared with 2013;
new proxy to monitor equal gender remuneration, including the parameters of performance, rank
and labour market seniority;
investment in employee training equivalent to average of 7 man days by 2015 and ≥ 7 in the fol-
lowing years;
adoption of increasingly advanced models for management of economic, social and environmen-
tal responsibility in the supply chain, from a perspective of shared development.
ECONOMIC DIMENSION
ShARING OF ADDED vALuE
The Pirelli Values and Ethical Code enshrine the Company’s commitment to working to ensure re-
sponsible development over the long term, in full awareness of the links and interactions between the
economic, social and environmental elements, considering the repercussions that a decision taken in
any one of these areas could have on the others. This is to combine value creation, social progress,
concern for stakeholders and higher standards of living and environmental quality.
Added value means the wealth created over a given reporting period, calculated as the difference
between the revenues generated and the external costs sustained in the period. The distribution of
added value between stakeholders enables the expression in monetary terms of the existing relations
between Pirelli and the major stakeholders, thus focusing attention on the socio-economic system in
which the Group operates.
dIsTrIBuTIon oF addEd ValuE (in thousands of euros)
TOTAL GROSS ADDED VALUE
Remuneration of employees
Remuneration of public administration
Remuneration of borrowed capital
Remuneration of risk capital
Remuneration of the company
Contributions to the external community (*)
(*): Includes the capital contribution to the company HB Servizi S.r.l.
2o14
2,296,127
2O13
2O12
2,218,034
2,210,834
(1,239,770)
54.0%
(1,210,928)
54.6%
(1,205,608)
(173,309)
(262,410)
(156,745)
(457,278)
(6,615)
7.5%
11.4%
6.8%
19.9%
0.4%
(210,392)
(195,832)
(156,743)
(438,682)
(5,457)
9.5%
8.8%
7.1%
19.8%
0.2%
(200,837)
(129,471)
(132,382)
(537,259)
(5,277)
54.5%
9.1%
5.9%
6.0%
24.3%
0.2%
51
The added value created in 2014 grew by 3.5% compared to 2013. The changes in the items deter-
mining the total gross added value, as mentioned above, are adequately explained in the Consoli-
dated Financial Statements section of this report, to which the reader is referred for further details.
In 2014 the incidence of costs for business initiatives in favour of the external community on Group
net income amounted to 2.0% (1.8% in 2013 and 1.3% in 2012).
amounT oF ConTrIBuTIons To THE EXTErnal CommunITy (in thousands of euros)
Training and Research
Socio-cultural initiatives
Sport and Solidarity
Total
2o14
810
4,541
1,264
6,615
2O13
819
3,839
799
5,457
2O12
1,050
3,523
704
5,277
For the correct sizing and proportion of the expense in the various sectors of intervention it must be
considered that the consolidated data are in euros (€) even though the sums were mainly disbursed
in the local currencies in the various different countries in which Pirelli works, many of which are
emerging markets/developing economies. In particular, in the case of contributions in Training and
Research and Sport and Solidarity, it should be noted that although the amount is lower than the So-
cio-cultural initiatives category, such contributions are used to finance a wide array of development
projects in the recipient countries.
For a description of the main initiatives involving the above disbursements, please refer to the par-
agraphs in this report dedicated to “Company Initiatives for the External Community”.
In line with provisions of the Ethical Code, Pirelli “does not provide contributions, advantages or oth-
er benefits to political parties or trade union organizations, this without prejudice to its compliance
with any relevant legislation”.
LOANS AND CONTRIBuTIONS RECEIvED FROM
ThE PuBLIC ADMINISTRATION
Romania. In March 2012 the European Investment Bank (EIB) disbursed €10 million to Pirelli Tyres
Romania S.r.l. as the last tranche of a financing agreement for a total of €50 million, given as sup-
port for an investment of €263 million to be used to expand the Pirelli plant in Slatina, Romania, for
the production of car tyres and light commercial vehicles. The financing is accompanied with a sim-
ilar one, granted in 2007 and fully repaid at the end of 2013, received in support of the construction
of the same production site.
It is also noted that:
S.C. Pirelli Tyres Romania S.r.l. collected a sum from the State of Romania of €28.9 million by way
of incentive to local investment, of which €4.4 million was in 2014;
S.C. Cord Romania S.r.l. collected a sum from the State of Romania of €10 million also by way of
incentive to local investment, of which €3.8 million was in 2014.
Italy. During 2014, Pirelli Labs (Italy) collected a grant from the Ministry of Education, University and
Research of €1.4 million and collected €3.5 million by way of incentive as part of a facilitated loan
for a Research & Development project.
Mexico. Starting in 2012, Pirelli Neumáticos S.A. de C.V. (Mexico) collected contribution grants from
the Government of the state of Guanajuato (Mexico) for investments and generation of employment
for a total of €10.8 million, of which €600,000 was collected in 2014.
The company also received from the contribution grants from the Mexican Federal Government
for investments and generation of employment for the ProMexico project totalling €5.9 million (the
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2014 MANAGEMENT REPORT
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incentives were paid from 2012), of which €1.6 million was collected during 2014, and an annual in-
centive for the Conacyt research and development of €900,000.
United Kingdom. In the years 2013 and 2014 Pirelli Tyres Ltd (United Kingdom) received government
contribution grants, as part of the RGF - –Regional Growth Fund programme for investments and
generation of employment related to the introduction of the new UHP products at the Carlisle plant,
for a total of €2.6 million, of which €700,000 was collected in 2014.
ShAREhOLDERS, INvESTORS
AND ThE FINANCIAL COMMuNITy
Pirelli attributes strategic importance to communication as a key instrument to build a relationship
of trust with the financial community. In this respect, and in line with the requirements in The Values
and Ethics Code of the Group, Pirelli maintains an ongoing dialogue, through the Investor Relations
department and the Group’s Top Management, with analysts and investors (institutional and indi-
vidual), promoting fair, transparent, timely and accurate communication.
In 2014, financial communication was aimed at further strengthening dialogue with key stakehold-
ers: institutional investors (representing more than 46% of the share capital), SRI (Socially Respon-
sible Investing) investors, individual shareholders (11% of the share capital), bond holders and finan-
cial analysts. There are numerous opportunities to meet on the main financial markets in Europe
(Milan, London, Paris, Frankfurt, Zurich, Copenhagen, Stockholm and Helsinki), in North America
(New York, Boston, San Francisco, Los Angeles, Chicago, Toronto), and in Asia (Shanghai, Singapore,
Hong Kong and Tokyo).
Moreover, the participation of Pirelli in Formula 1 competition as the sole supplier of tyres contin-
ues to represent a major opportunity for acquainting the financial community with the company
business. In 2014, in conjunction with the main Grand Prix events, Pirelli organised meetings with
financial analysts and leading local investors, with detailed sections dedicated to technology, the
product, the brand and distribution. These activities, together with the growing investor interest
in the specificity of the Equity Story of Pirelli in the Tyre industry, have led the shareholder base to
become more and more international: at the end of 2014 foreign investors represented 43% of the
ordinary share capital and are mainly concentrated in the United States, the United Kingdom and
the Scandinavian countries.
In 2014 the Company has continued its dialogue with SRI investors, a sector whose weight is progres-
sively growing and which sees Pirelli among the most appealing companies, partly due to the specific
communication activities developed by the management through roadshows and dedicated webi-
nars. The focus of the financial community in its dealings with Pirelli is confirmed by the coverage of
its shares by 26 of the major national and international investment banks. The assessment (Target
Price) and analysts’ estimates (Consensus) are periodically published on the company website.
Pirelli closed 2014 with a stock market value of €5.4 billion (average December market capitalisation).
The share price performance, especially in the last quarter of 2014, was affected however by the vol-
atility of the South American markets and the geopolitical crisis in Russia. The preliminary results of
2014, published on 12 February, highlighted the Group solidity leading investor interest in the shares:
+20% growth in the stock market in the first two months of 2015.
53
PIRELLI & C. STOCK PRICE PERFORMANCE vS FTSE MIB, EuROPE STOxx AuTO
For more information reference is made to the Investors section of the Pirelli website, which offers a
comprehensive and constantly updated source of information on matters of interest to sharehold-
ers and the financial community.
STOCK MARKET INDICES AND EThICAL FINANCE
The commitment to create long-term value that characterises the company’s responsible man-
agement and economic, social and environmental performance, has allowed Pirelli to be ranked on
some of the world’s most prestigious stock market sustainability indices for years.
Pirelli has been included in the Dow Jones Sustainability indices since 2002. In September 2014,
Pirelli for the eighth year in a row was confirmed as global sustainability leader in the ATX Auto
Components segment in the Dow Jones Sustainability World and Europe indices. The Pirelli global
rating 2014-2015 totalled 85 points compared to an industry average of 48. In January 2015 Pire-
lli was named global sustainability leader in the ATX Auto Components Sector and a Gold Class
Company for the eighth year in a row in the prestigious Sustainability Yearbook 2015. Published by
RobecoSAM, the Yearbook includes the Top Sustainability Scoring Companies belonging to some
59 business sectors. Pirelli has also been included in the FTSE Global and European STOXX indices
since 2002. The 2014 rating of Pirelli in the Automobiles & Parts sector was once again 100 out of
100, for the third consecutive year.
Ability to manage the risks and opportunities related to climate change are the subject of analysis
by Carbon Disclosure Project: for the third year, Pirelli is part of the Climate Disclosure Leadership
Index (CDLI) with a rating of 99B (compared to 96B in 2013). In 2014 the company was awarded the
top position in the CDP Italy 100 and has the highest disclosure score among the largest tyre manu-
facturers in the world. The Carbon Disclosure Project (CDP) is an independent, non-profit organisa-
tion that offers companies and countries a system for measuring, recording, managing and sharing
global information on climate change and water resource risk. Today more than 3,700 organisations
present in the most economically developed countries measure their own greenhouse gas emis-
sions and analyse the risks and opportunities related to climate change through the CDP, with the
aim of establishing emission reduction objectives and improving results. The CDP is supported by
822 institutional investors that manage over USD 95,000 billion and control the largest international
database containing information about the climate change management policies implemented by
the most important global organisations.
54
2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
For the second consecutive year, Pirelli is the only tyre manufacturer in the world among the 100
companies that make up the Global Compact 100 index. The index is composed of 100 companies
chosen on the basis of their compliance with the ten guiding principles of the UN Global Compact,
which expresses the commitment by management to issues related to sustainability and the level
of profitability. These companies, whose stock market performance was monitored by UN Global
Compact over the last three years, have outperformed the FTSE® All World stock index over the
past two years.
Pirelli & C is included in the Ethibel EXCELLENCE Investment Register and in the Ethibel Sustaina-
bility Index (ESI) Excellence Europe. Forum ETHIBEL (www.forumethibel.org) only considers actions
of companies that obtain a high CSR rating on all related issues.
For the fourth consecutive year, Pirelli is part of the STOXX Global ESG Leaders Indices. The indices
were created in 2011 by the company STOXX Limited which selects the best companies in terms of
sustainable performance from among the securities presented in the initial international basket, the
STOXX Global 1800 Index.
Pirelli continues to be part of Euronext Vigeo – Eurozone 120, which includes the 120 listed compa-
nies with the highest sustainability rating on the Stock exchanges in the euro area, selected on the
basis of 330 indicators evaluated by Vigeo within 38 sustainability drivers.
Since 2008, Pirelli has been included in the sustainable finance indices of ECPI, in particular in the
ECPI EMU Ethical Equity index, in the ECPI Global Developed ESG Best in Class index, in the FTSE
ECPI Italia SRI Benchmark index and FTSE ECPI Italia SRI Leaders.
55
OuR CuSTOMERS
Pirelli business operations are represented by two main segments. Consumer (tyres for cars, SUV,
light commercial vehicles and motorcycles) and Industrial (tyres for buses, trucks, agricultural equip-
ment and steelcord). These businesses are in turn pursued through two sales channels:
Original Equipment, addressed directly to the world’s leading car and truck makers;
Replacement, for the replacement of tyres on vehicles already in circulation.
In the field of Original Equipment, Pirelli in Europe has a market share in premium products of nearly
20% in 2014 compared to the level of 14% which the Company had in 2011. In the Prestige segment,
which is the highest range on offer, Pirelli is close to 50%, having grown strongly from 36% in 2011.
As part of the Replacement area, there are two broad types of Pirelli customer: Specialist Dealers
and Distributors.
Specialist Dealers are tyre specialists operating on the market in the role of independent business-
es, constituting a fundamental point of contact between the Group and the end user. Particular
attention is devoted to specialised dealers in terms of shared development to enhance the product
offering integrated with a high quality level of service, in compliance with Pirelli values and con-
sumer expectations.
In 2014 Pirelli has about 10,000 loyal retailers globally, with a particular numerical concentration in
Europe, Asia-Pacific and South America (about 80% of the total points of sale). The level of affiliation
is diversified based on the specific elements of the market and the presence of Pirelli itself: it ranges
from a softer type of loyalty (Fidelity Club) in which the main objective for Pirelli is territorial coverage
and dealer sales support, to franchising programmes which use partnership exclusivity to work hard
on business development at the points of sale as a whole, and up to a maximum level of affiliation
that is represented by the presence of Pirelli with its own sales outlets (322 point of sale worldwide).
The Distributors are partners who are fundamental to guaranteeing continuity in the supply of tyres
to specialist and non-specialist resellers. They do so by offering local delivery and distribution ser-
vices throughout the entire territory. In addition to the core Tyre Business customers, there is a
proportion of rather diverse customers associated with Pirelli & C. Ambiente, a company involved in
the production of filter systems to reduce pollutant emissions and liquids, as well as waste-to-fuel
renewable energy, and PZero, a fashion design project supporting the tyre business which focuses
on the Premium and Prestige segment while sharing with the core Tyre Business the principles of
constant commitment to research, innovation and technology.
Customer focus is a pivotal element of the Pirelli Group’s Values and Ethics Code, and is based on
Pirelli’s continuous commitment in terms of:
comprehension of the market context in which the Group operates;
consideration of the impact of the Group’s actions and behaviour on the customer;
exploitation of every opportunity offered by doing business to satisfy the customer’s needs;
anticipation of customer needs;
top product quality, in addition to excellence of production systems and processes;
constant focus on performance to satisfy customer performance and safety expectations;
excellence and competitiveness on the market to offer customers quality products and services
that are capable of fully satisfying their demands.
The above commitments are also set out in the General Conditions of Supply applied by Group compa-
nies In accordance with this focus on customer care, Pirelli also adopted a clear procedure to grant a
feedback to any customer claim, which provides for immediate action in dealings with the interlocutor.
Pirelli has received numerous accolades for the quality of its products from important and pres-
CuSTOMER FOCuS
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2014 MANAGEMENT REPORT
Report on Value Chain Responsible Management
tigious clients. In 2014, it won the BMW Supplier Innovation Award 2014, the prize that the German
company awards each year to those of its supplier companies which have distinguished themselves
for their ability to innovate. An award was given to Pirelli for “Best Innovation in Quality” for the Real
Dynamic Curing technology, applied in the process of vulcanisation of rubber. This technology, used
by Pirelli at its plants, allows precise determination of the optimal degree of vulcanisation of each
tyre using a thermal sensor.
Pirelli in 2014 also received the prestigious “Excellence in Logistics” award from Hyundai for its
excellent performance in terms of delivery, flexibility and proven quality, and the Toyota Regional
Contribution Award for excellent performance shown in terms of the ability to satisfy demand.
TRANSPARENCy IN COMMuNICATION TO ThE CuSTOMER
In the field of advertising, since 2009 Pirelli has defined a traceable and transparent process for
all decisions relating to advertising campaigns and their media planning, in the case of promotion-
al activities managed either centrally or locally with central oversight. In terms of both advertis-
ing campaign production and media planning, Pirelli has defined specific auditing and certification
structures that place the company at the highest levels in terms of transparency and traceability in
its investment strategies. The Pirelli Group is associated with the UPA (Associated Advertising Un-
ion), where in 2014 it served once again as Vice President, devoting among other things its ongoing
commitment to supporting the Advertising Code of Conduct issued by the association.
The Group is also a member of IAP (Istituto dell’Autodisciplina Pubblicitaria, or the Advertising
Self-Regulation Institute) and the Consumer Forum, an organisation set up by consumer associa-
tions and companies to safeguard and protect consumers.
Through the UPA, Pirelli is also a member of the WFA (World Federation of Advertisers), which com-
mits participating firms to pursue honest, truthful and fair competition and communication in com-
pliance with the Code of conduct and self-regulation they adhere to. Consumer protection is also
guaranteed by the Company’s choice of suppliers in the communication sector (creative agencies,
media centres, production companies) that in turn belong to business and professional associations
governed by communications-related Codes of Ethics.
During 2014 there were:
no cases emerged of non-compliance with regulations or voluntary codes concerning marketing
activities, including advertising, promotion and sponsorship;
no significant final penalties were levied and/or paid relating to infringement of laws or regula-
tions, including those relating to the supply and use of the Group’s products and/or services;
no cases emerged of non-compliance with regulations or voluntary codes concerning informa-
tion and labelling of products/services;
no cases of non-compliance with regulations or voluntary codes concerning health and safety
impacts of products/services during their life cycle;
no documented complaints concerning both privacy violation and/or the loss of consumers’ data;
no bans or challenges to the sale of any of the products sold by Pirelli.
COMPLIANCE
57
INFORMATION AND TRAINING OF ThE CuSTOMER
Pirelli provides information to customer-distributors and end customers on a continual basis. This
information concerns both the product and related initiatives, and is disseminated in a variety of
ways, including the main online channels, print communication activities and the range of offline
and online training activities that have contributed to the success of Pirelli over the years.
Online communication has been strengthened in 2014: the revision of the websites and develop-
ment on mobile devices has increased the number of views from 8 million to more than 9 million,
confirming the growing trend of the use of online means as a fundamental touchpoint in the search/
purchase of tyres.
The role of customer services on digital platforms is fundamental: “tyres for your car”, the product
catalogue and dealer locator confirm that customers are increasingly better informed and require
clear and immediate answers to their research on the web, as well as mobility through smart-
phones. 70% of the total number of accesses to Pirelli sites comes from search engines.
In 2014 Pirelli also continued to inform its customers with a digital newsletter, Paddock News, whose
main objective is to provide an additional means of communication and contact with the trade, con-
sisting of an international edition, coordinated centrally from headquarters, and an edition in the
local language for each market where Pirelli is present. Paddock News features a gallery of new
products and news from the Company and its Business Units: Car, Motorcycle, Motorsport and Truck.
In the field of paper publications, the company magazines Pirelli World and, for Brazil, Giro continue
to play a key role.
A critical step in online communication of the Industrial Business Unit was the release, on the occa-
sion of the Essen trade fair in May 2014, the new Truck & Bus section on the Pirelli website, enriched
with content aimed at engaging more directly with both insiders and audience at large. One exam-
ple is the interactive demonstration of the dynamic mode of CyberFleet TM (one of the Pirelli Fleet
Solutions that supports fleets from the perspective of safety and in a more efficient management of
fuel consumption through the control and maintenance of tyre pressure) and videos of performance
tests related to fuel consumption and wet braking. The Hanover Fair was highlighted on the website
and through the specialist press, including digital, in partnership with TimoCom (European leader in
the “Freight Exchange” sector) with which Pirelli shares the values and objectives of sustainable and
efficient mobility, protection of the environment and cost optimisation in fleet management. In 2014,
the distribution of TRUCK continued, the magazine dedicated to transport professionals published
in four languages, which covered all the news of the Pirelli offer (products and services), but also
useful information regarding tyre regulations and markings, an example of the entire introduction
of 3PMSF marking also on truck tyres.
Product training was a very big activity on all markets, to illustrate the new products of the Company
and the peculiar details of Pirelli branded tyres. A series of supports have been developed for train-
ing dealers about products, in order to explain the particular details of the Pirelli line and assist the
trade in making sales pitches to end users. As well as hard copy materials videos have been made for
dealer waiting rooms in order to explain the concept of the most appropriate tyre for each season,
the principal recommendations of Pirelli experts and the tyres that are most suitable for each need.
At local level the Tyre Campus project has been reinforced, a project with which Pirelli aspires to
excellence in product training, both in terms of content and methods, from factory visits to the R&D
laboratories, up to simulations on the performance of the tyre. About 4,500 dealers from 17 coun-
tries have visited the two factories of Settimo Torinese (Italy) and Izmit (Turkey) in addition to the
Vizzola circuit (Italy) and the R&D Centre in Milan. Information and training are therefore conducted
with a global approach.
During the year, there was continued expansion of the Tyre Campus online training platform “The
Road to Success”, covering 20 markets in all. This platform aims to grow the international coverage
of training activities exponentially, by means of a homogeneous approach. Product training is deliv-
ered in a highly captivating style and with the metaphor of a path that leads towards the final goal of
certification. Pirelli certifies all its dealers who complete the proposed product training successfully.
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
The status of certified dealer is then included in the dealer locator and with a plaque to be placed in
the point of sale. In this way the consumer is able to know which dealers are more knowledgeable
regarding the technical features and benefits of all the products in the Pirelli range. The project for
the dissemination of the platform is in a highly advanced stage and the roll-out is expected to be
concluded in all markets by the end of 2015.
Also in order to support employees in trade training activities, the Tyre Campus Case tool was de-
veloped, designed to provide evidence of the characteristics of Pirelli tyres, the raw materials used
for their manufacturing and the the differences in between the different treads. With this tool, Pirelli
trainers around the world have specific and innovative support so that customers can personally
verify the key characteristics of Pirelli products.
PIRELLI AND ThE TyRE LABELLING REGuLATION (EC 1222/2OO9)
From November 1st, 2012 all new tyres for cars, light vehicles and heavy vehicles released on the Euro-
pean market must have a label on the tread that informs consumers of the fuel efficiency, wet grip and
exterior rolling noise of the tyres they are about to purchase. Fuel efficiency and wet grip are rated on
the basis of a scale from class “A” (green class, the best) to “G” (red class, the worst). This classification
system closely resembling the one already in use for domestic appliances. Tyre labelling requirements
are already in force in Japan (with membership on a voluntary basis) and in South Korea.
Instead, in the United States the Uniform Tyre Quality Grading (UTQG) disclosure is required: these
are requirements still under review, which are expected to include also the degree of rolling resist-
ance. Regardless, all Pirelli products sold feature a safety warning on the tyre wall, even though this
is not required by law.
In the role of Premium Tyre Company, Pirelli fully supported and continues to support the EU label-
ling regulation, especially because of the transparency it introduces to the benefit of the consumer,
who can thus make an informed purchase in consideration of essential parameters. In 2013 Pirelli
was the world’s first manufacturer on the European market with a tyre, the Cinturato P7 Blue, which
in certain sizes carries the prestigious double “A” rating.
The three indicators covered by labelling, although essential, however, do not complete all the pa-
rameters that consumers must assess to gain an understanding of the effective “value” of a tyre in
terms of performance and safety. Many other parameters – including dry braking, aquaplaning and
road grip – are essential and distinctive features of Pirelli tyres that the Company obviously tests
with the utmost attention, without detracting from its continual drive towards innovation.
Not least is the importance of informing consumers that fuel efficiency and road safety also depend
greatly on the driving style of each driver, as well as on proper tyre maintenance, from checking of
the level of wear consumption to correcting inflation pressure.
LISTENING AND ExChANGING IDEAS AS SOuRCES
FOR CONTINuAL IMPROvEMENT
Customer relationships are principally managed by Pirelli through two channels:
the sales organisation operating in the territory, which has direct contact with the network of
customers and that, thanks to advanced information management systems, can process and
respond onsite to all interlocutor information requirements; the sales structure is constantly
trained on product and commercial issues thanks to the contribution of the Commercial Acade-
my, one of the 10 Pirelli training academies dedicated to the continuous development and updat-
ing of skills of the entire sales network.
the Pirelli Tyre Contact Centers, of which there are 32 worldwide, are staffed by more than 150
employees carrying out activities of IT support and order management (inbound), telemarketing
and telesales (outbound).
59
As well as through traditional channels, 2014 saw Pirelli have a significant increase in user involve-
ment on its own social media channels internationally, most notably Facebook and Twitter. The
Global Page on Facebook dedicated to the brand has over 980,000 fans, while the Motorsport page
has about 378,000 fans, in addition to two Twitter accounts: Pirelli Media (77,000 followers) and
Pirelli Motorsport (43,000 followers). The Company is also present on Instagram where in late 2014
it proposed a successful initiative relating to the launch of the Calendar which has collected more
than 4,000 fans. YouTube and Google+ have also been confirmed as fundamental assets for the
activation of ad hoc special projects.
As for the Motorcycle Business Unit, the digital projects of the Metzeler and Pirelli brands deserve a
mention: For Metzeler, in addition to the website present in 9 countries worldwide, a page dedicated
to bikers has been active on Facebook since 2012, with 260,000 fans and content posted in 14 differ-
ent countries in the relevant local languages. There has been very positive feedback over the years
for the activation of the Metzeler Maps, the Ridexperience blog and the new “Answers” feature that
involves the users on the site. Among other things, the Metzeler.com website, in its Italian version,
features an e-commerce channel. To maintain relations with consumers, the @metzelermoto chan-
nel on Twitter and YouTube have been in place for some time.
The Pirelli Moto brand has a significant presence on Facebook with over 300,000 fans connected
and content posted in many countries around the world, with particular attention to the Asian coun-
tries in which Pirelli is developing its social media presence.
The mobile application Diablo Super Biker is also of great importance, now accounting for more than
350,000 downloads and being highly appreciated by the biker community.
Finally, the Ride Passion retail project plans to include an iPad app that is available to users in the
waiting lounge for the purpose of information and collection of customer information.
In general, the CRM project occupies a priority position in the Business Unit, considering the biker
community as a group of product fans to be retained and to engage in the brand’s activities.
In terms of surveying its own customers and the analysis of the performance and the positioning of
the brand over the competitors, there is great strategic importance in the Market Research studies
that Pirelli carries out with an increasing level of innovation in methodologies and content. Also in
2014 there was a significant project involving direct questioning of the end user using the Brand
Tracking survey in the Top 10 Markets for Pirelli (Italy, Germany, Spain, France, United Kingdom, Brazil,
China, USA, Turkey and Russia). The ongoing changes made to this study over the years have made
it possible to refine and improve the precision of business insights into the brand role, image profile
and characteristics of the different touchpoints that influence the end user purchase decision.
2014 also saw the continuation of the Tyre Talk project: a project for listening to trade customers,
groundbreaking for the tyre industry, based on an innovative web-based research platform, which
can now count on the participation of more than 500 members that form a select panel of cus-
tomer-partners, capable of contributing to the understanding of the dynamics of the market, the
development of new marketing tools and business opportunities.
Through constant search, contact and collection of feedback which includes the innovative and
transparent involvement of our customers in various types of surveys and online forums, studies
are conducted on various marketing issues such as the launch of new products, the management
promotional activities or materials at points of sale, the management of activities related to F1 and
the assessment of the Pirelli B2B portal.
The key issue is to collect the opinion of customers on the behaviour of end users, not only at the
point of sale, but also in relation to more general dynamics related to the purchase process such
as the perception of the brand and product, the use of the labels introduced by the new European
legislation and the service expectations related to a change of tyres.
Customers show a good level of active participation in the various studies proposed, which record-
ed an average response rate greater than 55%. The principal results are then shared with the panel
members through publication on the dedicated portal and transmission of monthly eDirect Mails
with updates on the principal activities underway. This activates a listening and comparison process
as the source for continuous improvement.
Project management, not only as an innovative research tool, but as a real lever for customer re-
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
lationship management, involves the definition - given by the heads of trade marketing - of a plan
for recruitment and engagement of the dealers involved, represented mostly by the company’s
main retail networks.
The opinion of our customer-partners is bound to have more and more strategic importance in the
support of our decision-making process, not only in the evaluation phase of activities already done,
but also through participation in processes of co-creation of ideas, for example through involve-
ment in testing activities of innovative marketing concepts.
Pirelli also monitors its competitive position and its brand image through detection of Key Per-
formance Indicators such as Top of Mind, Brand Awareness and Brand Consideration, in order to
support planning activities in support of brand and marketing strategies. The 2014 survey has con-
firmed the position of Pirelli as one of the top two best recognised tyre brands in Italy, Germany,
Spain and the United Kingdom. In Italy, Pirelli also confirms its leadership in terms of Brand Consid-
eration. Outside Europe, Pirelli shows excellent performance in Brazil, China and Russia. In Brazil it
remains in first place for each brand KPI; in China it is in third place as the best known brand and in
second place as brand considered for purchase. Russia recorded growth in awareness values that
lead Pirelli to be third in Top of Mind. In general, in all countries, the performance of Pirelli proves to
be even more positive regarding our key premium target with values of all indicators higher than the
more generic target of car owners.
In order to further refine the brand positioning, Pirelli during 2014 prepared a strategic document,
called Brand Pyramid, in which the values, personality and traits of the Brand are summarised.
This document subsequently gave rise to a work scheme called Brand Key, which has already been
completed for the main countries, and which has the aim of giving unity to the brand communica-
tion in terms of: emotional benefits, functional benefits, reason to believe, differentiating elements
and target audience.
QuALITy PROCEDuRES AND POLICy
The effects of the Group Premium strategy are fully reflected in the Premium Quality Strategy of
Pirelli.
Activities aimed at the analysis of quality perceived by the customer were continued in 2014, with
extension of the survey scope worldwide and increase of the range of products for the various lines
under observation. During the year, 1,487 visits were conducted in all continents and a total of 17
reports issued for the various product lines. For 2015, 1,600 visits in the market have been planned.
“Competence, transparency and the work of people in the team” have emerged as the three key
elements underlying Quality. The world is rapidly changing, as are its habits and geographical ar-
eas, and this is represented in Pirelli’s Quality Premium concept. This was reiterated in November
2014 during the Pirelli World Quality Week, now in its 3rd edition and promoted in all Pirelli locations
in the world, with as many as 529 events organised at affiliates and 20,361 participants.
QuALITy CERTIFICATIONS
Iso 9001
Since 1970 the Group has its own Quality Management System introduced gradually in all centres
of production and since 1993 Pirelli has obtained the certification of this system in accordance with
ISO 9001. Today 100% of Pirelli plants are certified according to the latest edition of this standard,
as well as the activities of the logistics hub of Manresa in Spain.
In 1999 the Group obtained certification for its Quality Management System in compliance with
ISO/TS 16949 and it has since maintained compliance with the standard as currently applicable. All
Iso/Ts 16949
61
Iso/IEC 17025
Product certifications
plants that supply the automotive sector, whether new or acquired, have obtained or maintain this
quality certification.
Since 1993 the Materials and Experimentation Laboratory of the Group and since 1996 the Experi-
mentation Laboratory of Pirelli Pneus (Latin America) have obtained the Quality Management Sys-
tem, and have been accredited according to the ISO/IEC 17025 standard. This system is maintained
in accordance with the current standard and the ability of the laboratories to perform accredited
tests is evaluated annually.
The labs participate in proficiency tests organised by the International Standard Organisation, by
ETRTO or by international circuits organised by auto makers.
Specifically in regard to car tyres, the quality focus is confirmed by Pirelli’s supremacy in numerous
product tests. It is also guaranteed by collaboration in terms of product development and experimen-
tation with the most prestigious partners (auto makers, specialist magazines, driving schools, etc.).
Product certifications that allow the sale of products on various markets in compliance with the
regulations in force in each country are kept regularly up to date. The main product certifica-
tions secured by the Pirelli Group concern the EMEA (Europe, Middle East and Africa) NAFTA (North
America Free Trade Agreement), and Brazilian Argentine, Uruguayan, Chinese, Indian, Indonesian
and Korean markets and involve all Pirelli plants. These certifications call for annual audits by min-
isterial institutions of the country in question or by organisations delegated by state institutions,
which verify compliance of the product at the certified plant.
FOCuS ON huMAN hEALTh AND ON ENvIRONMENT
All raw materials and auxiliary products are carefully tested before they can be used in Group oper-
ating units. These tests seek to identify potentially unacceptable risks to human health and/or the
environment. This assessment is performed on a centralised basis and carried out in all countries
where Pirelli operates, taking account not only of the requirements imposed by European regula-
tions concerning the management of hazardous substances, but also know-how currently available
worldwide (specifications, databases, etc.). Monitoring of producers and suppliers of raw materials
used by the Group continues, particularly in regard to the registration processes of these substanc-
es by producers/distributors/importers and in compliance with Regulation CE REACH 1907/2006.
PRODuCT SAFETy, PERFORMANCE AND ECO-SuSTAINABILITy
The commitment of Pirelli to development of products that are increasingly focused on combining
eco- sustainability and safety has led to renewal of its product lines. Compared with the previous
generation, this guarantees significant reductions in parameters like rolling resistance.
Two specific examples are the new products to be fitted on commercial vehicles, Carrier and Car-
rier Winter: these products allow a reduction in fuel consumption, placing the parameters of rolling
resistance in the “Green” part of the European Tyre Label for almost all the articles in the portfolio.
Moreover, Pirelli, in broadening its commercial offer, has increased the number of products by about
30% with better classes of rolling resistance and wet braking, contributing in terms of reduction of
CO2 emissions and the improvement of driving safety.
The development of innovative solutions for performance and eco-sustainability is also guided by
the close collaboration of Pirelli with the world’s top car makers, which are demanding ever-more
stringent safety and reduced rolling resistance and fuel consumption performance. At the same
time, technologies that Pirelli has been using in its products for years are growing more and more
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
common, with a growing number of products like the Self Supporting - or Run Flat - tyres, which
guarantee mobility and vehicle control even upon sudden loss of pressure, and the Seal Inside tyres,
which use a special polymer sealer to prevent the loss of air when the tyre tread is punctured.
In the Truck Business, Pirelli designs and sells high-performing products in terms of safety and fuel
savings. The Serie01 tyres are on par with its best-in- class competitors as measured by energy
efficiency (rolling resistance) and at the top of class in terms of wet grip.
In terms of safety, special mention should be made of the tyres in the W:01 line as well as the TR:01
II and TH:01 tyres, which, having passed the test imposed by European regulations, it has the 3PMSF
mark on its sidewall. Regarding transportation of goods, the H:01 XL tyres deserve special mention
that, thanks to the increased load index, can count on superior strength and integrity even in the
event of heavy use. Regarding passenger transport, where safety and comfort play an absolutely
primary role, in 2014 the line H:01 Coach was launched.
The range of Pirelli products offered for efficient and sustainable mobility in the freight and pas-
senger transport sector is rounded out by a series of solutions, among which the Cyber Fleet TM
continues to stand out, in terms of technology and innovation. This system automatically measures
tyre pressure and temperature under operating conditions, thereby reducing fleet operating costs
and making it possible to reduce fuel consumption by simultaneously maximising efficiency in tyre
maintenance and pressure control operations. All of these features offer significant advantages
in terms of CO2 emissions reduction. This consequently has beneficial effects in terms of environ-
mental impact and improved road safety standards. Greater or lower tyre pressure than what is
recommended by the manufacturer corresponds to higher rolling resistance, irregular wear and
tear, difficulty in controlling the vehicle and lengthening braking distance. These factors negatively
impact fuel consumption, tyre life and driving safety. Currently CyberFleet TM is used by 180 fleets in
the world, for a total of about 150 million km travelled, monitored through the dedicated application.
High-performance tyres are also manufactured with vegetable raw materials such as rice husks,
essentially inedible, renewable and, above all, not removed from the food chain, from which the
silica component essential for the production of a tyre is obtained. This type of silica is used in both
high performance products and also low rolling resistance tyres – the product lines that reduce fuel
consumption through lower heating of the tyre during operation.
In general, the use of silica impacts road safety because it provides better wet grip and guarantees
high performance levels. Rice husk silica makes it possible to produce tyres that are more environ-
mentally friendly: the silica is extracted from the waste vegetable matter by using less fossil fuel
energy, resulting in significant environmental and cost benefits in a global ecological approach from
the production chain through to the finished product.
For more information on the eco-sustainability of Pirelli products, please refer to the paragraphs of
this report dedicated to the Environment.
ROAD SAFETy CuLTuRE AND INTERNATIONAL INITIATIvES
International initiatives and commitments are discussed in the paragraphs “Company Initiatives for
the External Community”.
OuR SuPPLIERS
As stated in The Values and Ethics Code of Pirelli, suppliers and outside workers play a vital role in im-
proving the overall competitiveness of the company. While seeking the keenest competitive edge, the
Group bases its relations with suppliers and outside workers on fairness, impartiality, and ensuring
equal opportunities for all parties concerned.
In turn, the Social Responsibility Policy for Occupational Health, Safety and Rights, and Environment
states that the sustainable development strategies of the Group entails, among other things, contin-
uous improvement in the environmental and occupational health and safety conditions affected by its
63
own activities, in firm compliance with and in support of the Universal Declaration of Human Rights,
the International Labour Organization’s declaration on Fundamental Principles and Rights at Work,
the Rio Declaration on Environment and Development and the United Nations Convention against
Corruption. Similarly, the policy states that Pirelli is committed to establishing and maintaining appro-
priate procedures to evaluate and select suppliers and subcontractors based on their level of social
and environmental responsibility.
The sustainable management of the supply chain is thus explicit in Pirelli’s Quality Policy, as well as be-
ing the subject of the Green Sourcing Policy. The Policies mentioned are available in multiple languages
on the Pirelli website, in the Sustainability section, to which the reader is referred for the full text.
SuPPLy ChAIN SuSTAINABLE MANAGEMENT SySTEM
The procurement processes and partnership relationships with suppliers are guided by the Purchas-
ing Department of Pirelli and by specialists present at the various subsidiaries around the world.
Responsible management that is integrated in economic, social, environmental and governance
terms characterises the relations between Pirelli and its suppliers. The “quality” of firms that provide
goods and services is also a fundamental element in realising the Pirelli premium strategy.
The Pirelli supply chain Sustainable Management System was audited by an independent third party
in accordance with the AA1000 Assurance Standard (2008), in 2011, 2013, and 2014, as documented
in the Assurance Statements accompanying the Sustainability Reports for the years mentioned.
The social and environmental responsibility and business ethics of a Pirelli outsourcer are evaluated
together with the economic quality and the quality of the product or service to be provided from
time that a potential supplier is assessed. Analysis of its ESG performance then continues with
qualification of the future supplier that was pre-analysed during the assessment phase, and is then
incorporated in the supply agreement with the Sustainability and Business Ethics Clauses included
in all contracts. In the post-contractual phase, the sustainability performance of the supplier is au-
dited by an independent third party.
In September 2014 on the corporate website of Pirelli the “Suppliers’ Area” (pirelli.com/ suppliers)
was released, a new section dedicated to the world of supply, accessible to current and potential
suppliers of Pirelli and to anyone interested in knowing the management model adopted by the
Company as part of the purchases of goods and services in the world.
The new communication channel aims for maximum clarity and sharing of the Values, Guidelines
and Standards adopted by Pirelli in its relationships with Suppliers, made explicit through the publi-
cation of explanatory documentation, such as the Supplier Handbook.
ThE ESG ELEMENTS ANALySED DuRING SuPPLIERS ASSESSMENT,
SELECTION, QuALIFICATION AND AuDIT PhASES
Pirelli uses the same ESG performance approach through the entire process of interacting with the
supplier, although in different ways according to the intensity of interaction that characterises each
specific procedural step.
Beginning with the assessment phase, Pirelli suppliers are assessed according to their awareness,
the management model and their performance with in regard to:
human rights compliance with a focus on:
ban of child labour;
non-discrimination;
ban of forced or compulsory labour;
protection of freedom of association and free bargaining;
respect for the rights of indigenous populations and the local community;
rejection of corporal punishment, mental and physical coercion, and verbal abuse;
compliance with the laws and industry standards concerning working hours and assurance that
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wages are sufficient to cover the basic needs of personnel;
monitoring occupational health and safety performance and improvement targets;
zero tolerance for any type of corruption in any form or way, in any jurisdiction;
assessing and reducing the environmental impact of their own products and services through-
out their entire life cycle;
responsible use of environmental resources in view of continuous improvement;
capability to impose the foregoing principles, values and policies on any subcontractors and
sub-suppliers, regularly monitoring their actual compliance with this obligation.
During initial assessment of the possible suppliers of the good or service sought on the market,
the adequately informed buyer is able to get an initial impression of whether the potential supplier
complies or not with the product and ESG requirements. This makes it possible to eliminate potential
future suppliers that are clearly in possible violation of Pirelli expectations.
For those suppliers who access the qualification phase, Pirelli requires that they use the dedicated
web portal available in their local language. By accessing it, the supplier views and simultaneously
accepts the Pirelli economic, social, environment and business ethics policies.
The first step entails compilation of a questionnaire on ESG issues, where certain questions are
“disqualifying”. This means that an inadequate response to them will prevent a positive conclusion
to the qualification process, since it involves minimum requirements that are necessary to become
a Pirelli supplier.
These questions require that the potential supplier attest that its firm:
checks workers’ ages before hiring them, and it ascertains that all of its employees satisfy the
minimum legal working age;
all workers have written employment agreements and work on a voluntary basis;
respect the workers’ right to free association and participation in trade union activities;
wages and salaries comply with minimum legal standards, if defined;
manages disciplinary practices, if there are any, in compliance with the provisions of law;
statutory and contractual provisions applying to working hours, overtime and rest periods are
complied with and enforced.
According to the merchandise category for which the supplier has initiated the qualification proce-
dure, a particularly detailed questionnaire must be filled out, to which the supplier must attach quality,
health and safety certifications, document its own approach to responsible management by attaching
policies and codes. The rate of incidence of occupational accidents is investigated, while compliance
with the aforementioned labour laws and the existence of labour lawsuits must be certified.
Filling out the questionnaire is one of the essential conditions required for qualification. The rating
relative to ESG elements has an incidence of 33% in the final rating of candidate suppliers.
The portal has also been designed to support the realisation of communication, awareness raising
and training campaigns for suppliers, for which sustainability is an essential element.
With regard to the contractual stage, from 2008 the Sustainability Clauses and the Business Ethics
have been included systematically in contracts and orders for the purchase of goods and/or services
and/or works, both with private suppliers and with the Public Administration (or institutes/enterprises
under public control) or NGOs, worldwide.
In particular, the clauses:
call for awareness, on the part of our suppliers, of the principles, commitments and values set
down in the Pirelli sustainability documents, namely “The Values and Ethics Code”, the “Code of
Conduct” (anti-corruption), and the “Social Responsibility Policy for Occupational Health, Safety
and Rights, and Environment”, published and accessible on the Web, which enshrine the prin-
ciples on the basis of which Pirelli manages its activities and contractual or non-contractual
relations with third parties;
require that Suppliers confirm their commitment to:
not using or supporting the use of child labour and forced labour;
65
ensuring equal opportunity, freedom of association and promotion of the development of each
individual;
opposing the use of corporal punishment, mental or physical coercion, or verbal abuse;
complying with the laws and industry standards concerning working hours and ensuring that
waves are sufficient to cover the basic needs of personnel;
establishing and maintaining the necessary procedures to evaluate and select suppliers and
sub-suppliers on the basis of their commitments to social and environmental responsibility;
not tolerating any type or bribery in any form or manner and in any legal jurisdiction, even where
such practices are effectively permitted, tolerated, or not subject to prosecution;
assessing and reducing the environmental impact of their own products and services throughout
their entire life cycle;
using resources responsibly with the aim of achieving sustainable development in compliance
with the principles of respect for the environment and the rights of future generations;
imposing the foregoing principles, values and policies on any subcontractors and sub-suppliers,
regularly monitoring the effective respect of this obligation;
state that Pirelli reserves the right to check at any time through audits, directly or through third
parties, the fulfilment of the obligations assumed by the supplier (for more detail see below, in
the following paragraph).
The sustainability clauses have been translated into 24 languages in order to ensure the utmost clarity
and transparency for suppliers in terms of the contractual obligations they enter into, not only in their
relations with the company but also at their own facility and in their relations with their own suppliers.
With a view to maximum guarantee, Group suppliers have access to the Whistleblowing Reporting
Procedure (ethics@pirelli.com), expressly stated in the clauses, to report with the utmost confiden-
tiality any breach or suspected breach identified in relations with Pirelli and with reference to the
content of “the Values and Ethical Code”, “Code of Conduct” (anti-corruption) and “Social Responsi-
bility Policy for Occupational Health, Safety and Rights, and Environment” of the Group.
In 2014 only one Whistleblowing report was received, signed by a supplier, which appeared to be
justified and was immediately resolved. It is not objectively possible to confirm that absolutely no
additional reports from suppliers were received because some complaints were anonymous, as
specified in the paragraph “Group Whistleblowing procedure” and to which reference is made for
further information. Moreover, there is no evidence of Whistleblowing reports in regard to violations
by suppliers used by the Group.
In addition, each purchase contract gives the name of the contact buyer so that the counterparty
always has access to a company channel to use to transmit any feedback. According to the issue
raised, the contact buyer will then forward the report to the appropriate interlocutor or function.
The supplier is monitored by using the Vendor Rating procedure, aimed at defining the quality level
of supplies, the quality of the commercial relationship, the technical-scientific collaboration and
performance in relation to occupational safety, the environment, and social responsibility by means
of on-site audits and periodic monitoring the progress of the actions set down in any improvement
plans signed with the supplier. The Vendor Rating results are annually reviewed and commented on
by the Purchasing Department in the context of meetings organized with the suppliers to identify
any corrective actions or to actions to improve performance.
The Vendor Rating covers all the goods and geographical purchasing areas and utilized as an inte-
gral part of commercial negotiations.
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ESG MATERIALITy AND ThIRD PARTy AuDITS OF SuPPLIER SuSTAINABILITy
Pirelli manages its own sustainability by using materiality analyses. In environmental terms, the ma-
teriality of the impact of the supply chain is prevalent in the category of raw materials and the use
of water in the transformation processes of natural rubber. The impact of a social nature (human
rights and labour rights, in particular) is found instead in all categories of purchase, with the need for
the company to focus in particular on suppliers operating in countries considered more at risk than
others from a point of view of compliance with national and international labour laws.
There are many activities involving suppliers put in place by the Company with the goal of creating
environmental and social value, inextricably linked to the creation of shared economic value.
This is the case of the many agreements that the Company has made with strategic suppliers for the
development of innovative materials and low environmental impact, as well as initiatives that aim
to support social growth within the value chain. In Indonesia, for example, an initiative is underway
in support of the welfare of natural rubber producers which supply to one of the main transformers,
which in turn supplies to Pirelli.
Every year since 2009 and with joint activities carried out by the Group’s Risk Governance, Sustaina-
bility and Purchasing functions, local buyers and local Sustainability Managers are asked to prepare
a list of suppliers that, on the basis of the results of adequate Risk Assessment, may be usefully
subjected to independent audits as part of the Annual Audit Campaign.
The “critical issues” of the supplier guide the choice and may be such as:
the supplier is bound to Pirelli by multi-year contracts;
the replacement of the supplier may be complex;
news of ESG risk events is received;
the economic magnitude of the purchase is material, and thus it is decided to audit the supplier’s
on-site compliance with the Pirelli ESG standards, as agreed by the supplier during the contrac-
tual phase, with independent audits commissioned by Pirelli;
the supplier operates in countries with ESG risk;
the supplier has not yet undergone an ESG audit by Pirelli or no particular issues were identified
in previous audits;
there is news, perception or doubt of any violations regarding social, environmental and/or busi-
ness ethics responsibility.
The annual Audit campaign also includes ad hoc audits deemed appropriate during the year: in 2014,
for example, Pirelli conducted extensive environmental Audits of Chinese suppliers of importance for
the Company, in light of the increasingly stringent Chinese regulatory context on environmental issues.
At the central level, a team composed of the Group Sustainability and Purchasing Departments de-
fines the Guidelines for the selection of suppliers to be audited, supporting the corresponding local
functions that manage the process at an operational level. The Purchasing and Sustainability man-
agers who coordinate the supplier auditing activity locally are adequately trained and made aware
of the subject and method of auditing by the central functions in charge, namely Sustainability and
the Purchasing Department.
The external auditors conduct audits based on a check-list of Sustainability parameters derived
from the SA8000® standard (reference tool officially adopted by the Group for the management
of social responsibility since 2004), the “Policy of Social Responsibility for Occupational Health,
Safety and Rights and Environment” of the Pirelli Group, consistent with the areas of social, envi-
ronmental and governance sustainability dictated by the Global Compact of the United Nations,
and the Group’s Ethical Code.
Independent audits, each lasting an average of 2-3 days on site, include extensive interviews with
workers, management and trade union representatives.
Between late 2009 and early 2010, 72 audits were conducted; between late 2010 and early 2011 an
additional 56 were conducted and in the second half of 2012, 62 new audits were initiated on sup-
67
pliers of raw materials, machinery, logistics and services which were concluded in 2013. In 2014 a
further 78 audits were performed on suppliers from all the categories mentioned.
In most cases the audits in 2014 involved suppliers of Pirelli Tyre operating in countries where the
Company is present at industrial level, namely: Brazil, Argentina, Egypt, China, Romania, Russia,
Turkey, Venezuela, Mexico and the United States. Or countries from which Pirelli buys raw materials
such as: Indonesia, India, Malaysia, Thailand, Japan, Korea and Colombia. Among the Western coun-
tries where the Group operates audits were performed on suppliers of Pirelli Tyre in: Italy, England,
Germany, Poland, Spain and the Netherlands.
Based on the findings of the audit, where necessary and appropriate Pirelli drafts a recovery plan
with the supplier to prevent, mitigate or remedy any non-conformities identified. The Plan envisag-
es specific actions to be implemented by precise deadlines agreed by the parties, in addition to clear
identification of the person in charge of the action at the supplier company.
This certainly contributes to a virtuous circle of continuous improvement. The Internal Audit func-
tion has been directly involved in the process of monitoring of progress on supplier compliance
recovery plans since 2012. This function stands out for its independence at Pirelli insofar as, aside
from the Board of Statutory Auditors, it reports to the Audit, Risks, Sustainability and Corporate
Governance Committee of Pirelli & C. S.p.A., which is composed only of Independent Directors.
On the basis of the results of audits carried out from 2009 to 2014, the non-compliances recorded
continue to be linked to the processes of managing health and safety, the use of overtime and the
correct implementation of Environmental Management Systems. Moreover, the number and sever-
ity of non-compliances are constantly decreasing.
With particular reference to Suppliers located in Asia, it is worth mentioning the strong desire to
improve, as well as the reaction rate in implementing recovery actions in generally very short times.
There have been no cases where the supply relationship was terminated due to the results of the
audits. In most cases, no Supply contracts have been concluded with Suppliers considered inade-
quate or at risk already in scouting phase.
The recovery plans as a result of 2014 audits have been completed or are under implementation.
The achieved results are attributable to the Sustainable Management System adopted by Pirelli,
which is extensive and covers all phases of the relationship with the supplier. Over the years, it has
allowed constant improvements in the panel of suppliers. Then, it must be considered that Pirel-
li suppliers perceive the importance of compliance with sustainable management factors, also in
consequence of the engagement of a number of their customers, and this certainly contributes to
trigger a virtuous chain of continuous improvement.
ThE GROuP’S GREEN SOuRCING POLICy
In December 2012 Pirelli published and issued the Green Sourcing Policy with the aim of stimulating and
encouraging environmental awareness throughout the entire supply chain and promoting strategies
capable of reducing the environmental impact of Pirelli goods and services procurement activities.
The Green Sourcing Policy implementation system was defined in 2013, both inside Pirelli and in sup-
plier relationships. It is organised as follows:
drafting of the “Pirelli Green Sourcing Manual”, an internal document containing operating Guide-
lines, intended to guide the activities of the Pirelli functions involved in the Green Sourcing process;
drafting of the “Pirelli Green Purchasing Guidelines”, a document targeting Pirelli suppliers, and
part of the Supply Agreement, based on the Green Sourcing Manual, which contains the KPI (Key
Performance Indicators) for assessing the Green Performance of suppliers;
integration of Green Performance in the traditional process of measuring supplier performance
(vendor rating).
The Pirelli Green Sourcing Manual defines four areas of Green Sourcing: Materials, Capex, Opex
and Logistics.
Interdepartmental working groups, comprised of Purchasing, R&D, Quality, HSE and Sustainability,
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analysed the Green Sourcing process associated with the merchandise categories falling within
the four areas mentioned above. Green Engineering Guidelines were defined for the Materials and
Capex areas, where the design component (what is conceived in-house) is material to the Pirelli
core business. Instead, in the Opex and Logistics areas, which are characterised by merchan-
dise categories where the design component is not as material, Green Operating Guidelines were
nonetheless drafted in reference to internationally recognised best practices.
So, the Green Sourcing Manual is a unique document that contains:
the general part on Green Sourcing issues;
the Green Engineering Guidelines (Materials, Capex);
the Green Operating Guidelines (Opex, Logistics).
The Green Sourcing Manual will also be adopted by the Pirelli Training Academies for training of the
departments involved in the Green Sourcing process.
In 2014, on the basis of the Guidelines of the Green Sourcing Manual, the Pirelli Green Purchasing
Guidelines have been published on the website www.pirelli.com, making them available to Pirelli
suppliers and all other Stakeholders. The document, as well as explaining the approach of the Pirelli
Green Sourcing system, also contains the KPI for the Green Performance evaluation of suppliers.
In China, Mexico, the United States, Russia and Italy, at the Pirelli Offices, invitation-only seminars
were held on Green Purchasing Guidelines for local suppliers in order to inform and receive direct
feedback on the approach of the GPG. Also from the perspective of information and dissemination
of the Pirelli Green Sourcing Policy and Green Purchasing Guidelines among stakeholders, Pirelli
also contributed to the 2014 Rubber Recycling Symposium (October 22-24, 2014, Montreal, Canada),
organised by the Tire and Rubber Association of Canada with the presentation “Sustainability and
Green Materials Innovation in the Tire Business: a Premium Quality Perspective”.
For years Pirelli has participated in the CDP Investor and in the CDP Supply Chain as requested by
OE customers. Since 2014 Pirelli has also decided to extend the request for CDP assessment to its
suppliers, from a perspective of full involvement and implementation of its Green Sourcing Policy.
Pirelli thus activated climate change performance monitoring of its key suppliers at Group level,
identified according to criteria of environmental and economic materiality. CDP Supply Chain allows
Pirelli to monitor Scope 3 emissions in its supply chain, in addition to ensuring adequate awareness
of suppliers on climate change issues in order to identify and activate all possible opportunities to
reduce emissions of greenhouse gases.
Already in its first year, the project had significant participation from Pirelli suppliers, which re-
sponded to the assessment by obtaining a disclosure score higher than the average of the panel
of CDP companies. The analysis showed that, thanks to the actions to reduce emissions by Pirelli
suppliers, in 2014 the emission of 65 million tonnes of CO2 equivalent was avoided, also making it
possible to obtain economic savings of €681 million.
Pirelli is the first company among tyre manufacturers to have officially introduced the CDP Supply
Chain in its own supply chain.
CDP SuPPLy ChAIN
69
CONFLICT MINERALS
The concept of Conflict Minerals was introduced by Section 1502 of the Dodd-Frank Act, federal law
of the United States in 2010. “Conflict minerals” include gold, columbite-tantalite (coltan), cassiterite,
olframite and their derivatives such as tantalum, tin and tungsten that come (or are extracted) from
the Democratic Republic of Congo and/or from neighbouring countries.
The objective of the Conflict Minerals Rules is to discourage the use of minerals whose trade might
finance violent conflicts in Central Africa, where serious human rights violations have been reported
for years. In accordance with the Conflict Minerals Rules, listed United States companies are asked
to conduct reasonable due diligence to trace the origin of these materials, reporting the results to
the SEC and publicly on their own websites, with the first report published by 31 May 2014 (for 2013),
and subsequently updated every year. The European Commission on March 5th 2014 proposed a
draft Regulation setting up an EU system of self-certification for importers of tin, tantalum, tung-
sten and gold who choose to import responsibly into the Union.
The proposed Regulation is accompanied by a “Communication” (a proposal), a paper that presents
the overall comprehensive foreign policy approach on how to tackle the link between conflict and
the trade of minerals extracted in affected areas. The focus of Pirelli on issues regarding human
rights and at the same time its position of Supplier falling within the supply chain of active Custom-
ers in terms of due diligence, has led the Company to conduct a full investigation on its supply chain
for the years 2013 and 2014, to identify the existence of any “conflict minerals”. To give an idea of
the size of the phenomenon for Pirelli, it is useful to point out that its impact is decidedly limited:
the volume of minerals (3T+G) used by Pirelli Tyre in a year weighs less than a ton, an amount that
is approximately one millionth of the volume of raw materials used annually by the Company and
which is equally distributed among the majority of tyres produced. By way of example, a tyre weigh-
ing 10kg contains the equivalent of about 10mg (milligrams) of tin, in the very low concentration of
1 ppm (one part per million).
With a view to sourcing that only involves “conflict free” minerals, Pirelli has asked its suppliers to
complete the CFSI CMRT (Conflict-Free Sourcing Initiative Conflict Minerals Reporting Template)
form, developed by EICC (Electronic Industry Citizenship Coalition) and GeSI (Global e-Sustainability
Initiative), in order to have full visibility on the supply chain, all the way to the mines or foundries.
In 2014, only the second year after the entry into force of the US legislation, Pirelli already had ex-
cellent results. Suppliers involved cover 100% of the “conflict minerals” risk related to the Group’s
production. Over 90% of suppliers involved already provided indications of the source of the mate-
rials in question, listing the foundries as required by the procedure. The results of the investigation
lead to the conclusion that these products are “Conflict-Free”. At the end of 2014, only a number of
suppliers are undergoing assessment, accounting for 0.01% of Pirelli’s purchase spending, respect-
ing in any case the transition period required by law.
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
TRAINING OF SuPPLIERS ON SuSTAINABILITy ISSuES
Following the training project for strategic suppliers provided via e-learning in 2012, 2013 and 2014
Pirelli extended the same training sessions to all security service providers of the Group. The activ-
ity involved elements of labour law, human rights, respect for the environment and business ethics.
The tool used for training was a platform specifically developed for this purpose by the Pirelli Group.
After receiving a personal ID and password, the supplier could connect with the online platform and
participate in training activities at any time. The course included very practical examples to allow
participants to easily check their company level of compliance with the various ESG issues. To de-
termine the effectiveness of e-learning, a mandatory test was also included, which the participants
had to pass at the end of the session.
The Supplier Award 2014 edition was held at the headquarters of Pirelli in Bicocca, in the presence
of Pirelli’s Chairman and CEO, who awarded nine suppliers operating in Indonesia, Germany, Poland,
the Netherlands and Italy that stood out for quality, innovation, speed, sustainable performance,
global presence, price, level of assistance and service.
A specific recognition is therefore dedicated to sustainable performance, thus recognising the im-
portance of “responsible” strategies that make a real difference by bringing benefits to the entire
value chain.
The Pirelli Supplier Award, awarded annually to suppliers of excellence, aims to continuously im-
prove relationships with partners with a view to shared development.
SuPPLIER AwARD
TREND OF PuRChASES
The Pirelli Tyre core business in 2014 accounts for 98% of Group purchases (vs 97% in 2013).
The following tables show the value of purchases made by Pirelli Tyre and the percentage of the rel-
ative suppliers divided by geographical area. This data reveals that the value of purchases in OECD
areas is approximately the same as the value of purchases in non-OECD areas, while the number of
suppliers is slightly higher in OECD areas.
77% of suppliers (vs 78% in 2013) – excluding raw material suppliers - operate locally with respect to
the supplied Pirelli Tyre affiliates, in accordance with a “local for local” supply logic.
PErCEnTagE ValuE oF PIrEllI TyrE PurCHasIng By gEograPHICal arEa
OECD Countries
North America
Europe
Non-OECD Countries
Others
South America
Asia
Africa
Others
2o14
47%
4%
3%
21%
14%
1%
10%
2O13
40%
3%
3%
20%
20%
1%
13%
2O12
43%
3%
3%
27%
15%
1%
9%
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PErCEnTagE oF PIrEllI TyrE suPPlIErs By gEograPHICal arEa
OECD Countries
North America
Europa
OECD Countries
Others
South America
Asia
Africa
Others
2o14
51%
4%
4%
27%
3%
4%
7%
2O13
48%
3%
2%
28%
9%
2%
8%
2O12
52%
4%
2%
30%
4%
2%
6%
The following table shows a breakdown into percentages of the value of Pirelli Tyre purchases by
type. It is clear that the most relevant and significant purchase category concerns raw materials
with a weight equal to 54% of the total, down from the previous year due to lower commodity prices,
particularly natural rubber.
PErCEnTagE ValuE oF PIrEllI TyrE PurCHasIng By TyPE
Raw materials
Supplies
Services
Capital goods
2o14
54%
5%
32%
9%
2O13
61%
5%
25%
9%
2O12
58%
4%
27%
11%
With reference to the percentages of Pirelli Tyre suppliers by type and number as at the following
table, already from 2010 the consumables and services suppliers categorisation criteria had been
defined. The sum of the number of operators in the two categories remains in excess of 80% of the
total, even though the incidence on total purchases is significantly lower than, for example, that of raw
material purchases. The fragmentation of consumables and services suppliers is clearly visible com-
pared to the substantial concentration of raw materials purchases over a small number of operators.
PErCEnTagE oF dI PIrEllI TyrE suPPlIErs By TyPE oF PurCHasE
Raw materials
Supplies
Services
Capital goods
2o14
3%
33%
53%
11%
2O13
3%
35%
54%
11%
2O12
3%
39%
46%
12%
Finally, the following table outlines the percentage composition to value of the mix of raw materials
purchased by Pirelli Tyre in 2014, 2013 and 2012. Compared to 2013, in 2014 there was a decrease of
the weight of natural rubber due to the reduction in the price of the commodity. The volume of raw
materials utilised for the production of tyres in 2014 amounted to approximately one million tonnes,
of which approximately 5% is derived from recycled materials, in line with the previous year.
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2014 MANAGEMENT REPORT PurCHasEd raW maTErIals PurCHasEd By PIrEllI TyrE mIX (By ValuE)
Natural rubber
Syntethic rubber
Carbon Black
Chemicals
Textile
Steelcord
2o14
20%
28%
14%
19%
12%
7%
2O13
24%
29%
13%
16%
11%
7%
2O12
26%
31%
12%
14%
10%
7%
Expansion of the training sessions to include the Group’s suppliers of raw materials and machinery.
Continuation of audit campaigns and follow-up of previous audits concluded.
Introduction of specific sustainability audits in pre-qualification and approval phase for new
suppliers and/or raw material facilities.
Supplier Awards 2015: also this year Pirelli will award the suppliers that stood out in the course
of 2014 for level of quality, innovation, speed, sustainability, global presence, price, level of assis-
tance and service.
Increase in the participation rate of Pirelli suppliers in the CDP Supply Chain.
TARGETS FOR 2O15
73
ENvIRONMENTAL DIMENSION
The Values and Ethics Code of Pirelli states that “A key consideration in investment and business de-
cisions is environmental sustainability, with the Group supporting eco-compatible growth, not least
through the adoption of special technologies and production methods (where this is operationally
feasible and economically viable) that allow for the reduction of the environmental impact of Group
operations, in some cases even below statutory limits.”
The Pirelli approach to sustainable environmental management is set forth in accordance with the
Sustainability System envisaged in the United Nations Global Compact, signed in 2004, and the Rio
Declaration on Environment and Development. The above principles are also reiterated in the Group
Social Responsibility Policy for Occupational Health, Safety, Rights and Environment, according to
which Pirelli undertakes to:
assessing and reducing the environmental impact of its own products and services throughout
their entire life cycle;
use of the most advanced technologies to achieve excellence in environmental protection;
manage its environmental activities in compliance with the highest international standards;
communicate and provide material information to internal and external stakeholders;
use material resources responsibly, in view of achieving sustainable growth that respects the
environment and the rights of future generations;
establish and maintain appropriate procedures to evaluate and select suppliers and subcontrac-
tors on the basis of their commitment to environmental accountability.
In its Group Quality Policy, Pirelli specifies that continuous innovation, product excellence and safe-
ty, and environmental protection throughout the product life cycle represent one of the principal
sources of sustainable competitiveness on the global market. Through adoption of the Green Sourc-
ing Policy, all Group employees undertake to consider environmental aspects in all of their design
and sourcing choices about goods and services.
ThE PIRELLI GROuP ENvIRONMENTAL STRATEGy
Management of environmental issues has always played a key role in business strategy at Pirelli.
With a view to long-term duration and given the inherent complexity of managing the reduction of
its impacts at the different stages of life of the tyre, the Pirelli Group has provided a control system
that can display, analyse and manage its activities starting from a comprehensive viewpoint that
allows the identification of the materiality and, therefore, the resulting action plans. Pirelli moni-
tors the Carbon Footprint and Water Footprint of its entire organisation and is committed to their
progressive reduction.
The infographic on the following pages aims to show in a single view Pirelli’s approach to environ-
mental management, aimed at reducing its impact on resources, climate and ecosystems. The dia-
gram can be read both horizontally, following one by one the stages of tyre life cycle, or vertically,
thus being able to appreciate all the qualitative and quantitative elements relevant to each phase.
The life cycle has been analysed by using the Life Cycle Assessment, as defined by the ISO 14040
family of standards. This latter method is capable of validating the results and strategic decisions
related to it as objectively as possible. Moreover, the reporting of the emissions impacts also com-
plies with the provisions of the GHG Protocol and the GRI-G4 Guidelines. All impacts listed by the
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2014 MANAGEMENT REPORT
Report on Value Chain Responsible Management
standards that are not mentioned, both upstream and downstream with respect to the industrial
activity of Pirelli, do not apply or are not relevant. The values are shown as a percentage, as the ob-
jective of this infographic is to show the differences in materiality between the various life stages. To
determine the Carbon and Water Footprint the calculation model used by Pirelli follows the technical
specification ISO-TS 14067 and draft ISO 14046 respectively.
At the top of the infographic, the drivers that exercise pressure on the environment show the role of
Customers and Suppliers as key players - along with Pirelli - in the product life cycle. The main impact
is generated at every stage from different types of activity: in the case of raw materials it refers to
their production and distribution. In the case of tyre manufacturing it refers to the consumption of
electricity and natural gas: the production of these two is the major reason for the emissions into the
atmosphere and the water consumption. In the case of the distribution of new tyres and their use by
customers, the impact derives from the fuel consumption of vehicles: in the case of customers only
the fuel consumption related to the power absorbed by the rolling resistance of the tyres themselves
is allocated. Finally, in the last considered phase of life, the impact deriving from the preparation of
end-of-life tyres for recovery in the form of energy or recycled raw material is calculated.
In regard to the Carbon Footprint, the “drivers” area of the infograph also contains the breakdown of
emissions in the three scope categories in relation to the GHG Protocol principles. The central part
of the infographic shows the actual quantification, in percentage terms, of the Carbon Footprint and
the Water Footprint. These two aspects are summarised by four principal indicators: Primary Energy
Demand (PED), Global Warming Potential (GWP), Blue Water Consumption (BWC) and Eutrophication
Potential (EP). The values are managed in GJ of energy, tons of CO2 equivalent, cubic meters of water
and kilograms of phosphate equivalents. The Primary Energy Demand (PED) refers to the quantity of
energy that is taken directly from the hydrosphere, the atmosphere or the geosphere, be it renew-
able or non-renewable energy. The Global Warming Potential (GWP) concerns the effect of human
activities on the climate, and is calculated as stated in tonnes of CO2 equivalent. This means that the
potential greenhouse gases effect is given in relation to CO2. The calculation assumed that the CO2
would remain in the atmosphere for 100 years.
Blue Water Consumption (BWC) is given by the volume of consumed surface and underground water
in consequence of the production of a good or service. Consumption refers to the fresh water used
and then evaporated or incorporated in the product. The Eutrophication Potential (EP) is the enrich-
ment of nutrients in a specific aquatic or terrestrial ecosystem. Air pollution, water emissions and
agricultural fertilizers all contribute to eutrophication. The result in aquatic systems is accelerated
growth of algae, which does not allow sunlight to penetrate beyond the surface of water basins. This
reduces photosynthesis and thus reduces the production of oxygen. Low concentrations of oxygen
may cause mass death of fish and anaerobic decomposition of organic material, seriously compro-
mising the entire ecosystem.
Consistently with the product environmental footprint, as already shown in the sustainability reports
for the previous years, the tyre use phase is the most significant one for each of the four indicators.
The environmental materiality deriving from this type of analysis, which would logically lead to fo-
cusing all actions on the improvement of the product characteristics that determine the use phase
impact, nevertheless is accompanied by the economic materiality. The latter is identified on the
basis of different management elements such as, for example, the amount of corporate spending
and thus the level of opportunity in reducing and avoiding costs, as in the case of investments in
energy efficiency.
In its response strategy, which is available at the bottom of the infographic and also corresponding
to what is stated in the Industrial Plan, Pirelli has adopted adequate management models for mon-
itoring and management of environmental issues, and has voluntarily set specific targets for the
reduction of impacts in each of the phases of the life cycle.
75
PIrEllI EnVIronmEnTal modEl: analysIs and sTraTEgy
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
77
RESEARCh AND DEvELOPMENT OF RAw MATERIALS
The research and development of innovative materials are key to the design and fabrication of
ever-more sustainable tyres that guarantee reduced environmental impact, greater driving safe-
ty and improved production efficiency. In this context, Pirelli has activated a Joint Development
Agreement with primary suppliers for the study of new polymers that are able to further improve
the characteristics of the tyres in terms of rolling resistance, low temperature performance, mile-
age and grip. Pirelli’s Research & Development is particularly focused on:
high-dispersion silica for wet grip, rolling resistance and durability;
high-performance carbon black derived from racing competition applications for extreme grip;
biomaterials, such as silica from renewable sources;
nanofillers for more stable compounds, lighter structures and highly impermeable liners;
new silanes to guarantee performance stability and processability.
As part of the Consortium for Research on Advanced Materials (CORIMAV) with Università degli
Studi of Milan Bicocca, a new selective devulcanisation technology is being studied for the recycling
of materials derived from compounds of End-of-Life Tyres, which allows a significant reduction of
production costs as well as related environmental impact.
The three-year (2012-2014) Joint Labs agreement between Pirelli and Politecnico of Milan, aimed at
research and training in the tyre industry, covers nanotechnology, the development of new syn-
thetic polymers, new bifunctional chemicals and new biopolymers: Pirelli is working with univer-
sities to develop a natural rubber obtained from sources other than the rubber tree. Research is
aimed at diversifying the potential supply sources, thereby reducing pressure on the biodiversity
of producer countries and allowing the Company to manage the potential scarcity of raw materi-
als with greater flexibility.
In 2013, Pirelli and Versalis (Eni) signed an important memorandum of understanding with the aim
of launching a joint research project into the use of natural rubber from guayule in the production
of tyres. The guayule (Parthenium argentatum) is a non-edible shrub that needs little water and
no pesticides, and represents an alternative source to natural rubber thanks to its hypo-allergenic
properties, unlike the more common Hevea brasiliensis rubber.
This study will engage the two firms for a period of three years. During that time, and operating
on an exclusive basis between the parties, Versalis will provide innovative types of natural rubber
extracted from guayule that will be tested by Pirelli for use in tyre production. On the basis of this
new collaboration and, upon industrial scale production of rubber from guayule, Versalis may pro-
vide Pirelli with new products that will consolidate and round out the commercial range of synthetic
rubber made by Versalis and already used by Pirelli for quite some time in tyre production.
As for biomaterials, as already mentioned Pirelli has focused on silica derived from rice husk. Rice
husk is the outer shell of the rice grain and constitutes 20% of raw rice by weight; the husk, which is
the main waste of this crop, is available in extremely large quantities in many areas of the world. To-
day, rice husk has several more or less noble uses: animal bedding, organic fertilisers, solid fuel for
the production of electricity (in fact has moderate heating power, around to 14 MJ/kg). However, in
the less developed areas of the world it is still not valued, and is burned in the open without exploit-
ing its full potential. In one of these areas, in Brazil, Pirelli has developed a manufacturing process
able to extract industrial silica from the husk, of whose weight 18% is constituted precisely by silica.
The Pirelli industrial process for the extraction of this raw material is considered thermally auton-
omous thanks to the combustion of the carbonaceous part of husk: this allows a strong reduction
of the quantity of CO2 emitted per kg of silica compared to the conventional process, which instead
exploits fossil energy sources. Pirelli has set itself the goal of supplying 30% of the production need
in South America with silica derived from vegetable sources by 2017.
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
PRODuCT AND PhASE OF uSE:
GREEN PERFORMANCE OBJECTIvES
The decision to focus on the premium segment forces Pirelli to develop and introduce increasingly
sophisticated products on the market in a macroeconomic scenario that is undergoing constant,
rapid evolution.
The major corporate investment in research and development on ever-more innovative compounds,
structures and tread patterns allows Pirelli products to achieve extremely high performance in
terms of braking under dry and wet conditions and, at the same time, improved environmental
performance such as:
decreased rolling resistance - lower CO2 emissions;
less noise – reduced noise pollution;
increased mileage – lengthening of tyre life and reduced exploitation of resources;
improved retreadability – less waste to be disposed of;
reduced weight – less use of raw materials and lower impact on natural resources.
As already mentioned in the section “Pirelli and the tyre labelling regulation (EC 1222/2009)”, from
2012 in the European market an environmental and safety labelling system came into force on tyres
for the replacement market. This legislation provides for the obligation on the part of tyre produc-
ers, through the application of a label (Eurolabel), to inform consumers on the important features of
the product, such as rolling resistance (energy efficiency index), wet grip (safety index, wet grip) and
external noise from rolling (environmental impact index).
Energy efficiency and safety are ranked by classes that run from “A” to “G”, while external noise
is measured in decibels and is shown with the sound wave symbol. The Eurolabel is applied to car
tyres (C1) and light and heavy commercial vehicle tyres (C2 and C3).
Accordingly, as part of the presentation of the Industrial Plan 2013 - 2017, Pirelli Research and Devel-
opment adopted targets to improve the environmental performance of its own products in an ob-
jective, measurable and transparent manner. In particular, the Group focused its commitment to the
parameters of the European labelling — Rolling Resistance, Wet Grip and Noise — without neglecting
all the other fundamental parameters in the Green Performance strategy. With regard to the more
important environmental aspect, Pirelli has committed to reduce by 2020, compared to the average
in 2007, the weighted average rolling resistance of its products by 40% in car products, by 20% in
truck products and by 10% in motorcycle products.
This product strategy, focused on rolling resistance, sees its highest expression in the Cinturato
P7 Blue; with this solution Pirelli was the first manufacturer in the world to present a tyre to the
market which, in some measurements, boasts the double A in the Eurolabel scale. This product is
available, depending on the measurements, both in double A class, as mentioned, and in B class of
rolling however always maintaining A for wet grip. On average the Cinturato P7 Blue guarantees:
23% less rolling resistance than the Pirelli reference (class C of rolling resistance), therefore lower
fuel consumption and fewer harmful emissions. A concrete example: a sedan using Cinturato P7
Blue tyres that is driven for 15,000 km a year consumes 5.1% less fuel, equivalent to 52 litres of fuel,
and reduces greenhouse gas emissions by 123.5 kilograms of CO2; it has a wet braking distance 9%
lower than the Pirelli reference (class B of wet grip) in the same segment.
Comparative tests of TÜV SÜD showed that, at a speed of 80 km/h on wet surface, the P7TM Blue
reduces braking by 2.6 meters compared to a tyre classified B. The Cinturato P7 Blue was developed
for medium-high cylinder cars, as a further evolution of the Cinturato P7, famous Pirelli Green Per-
formance tyre presented in 2009.
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TRuCK
MOTO
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
END-OF-LIFE MANAGEMENT OF TyRES
In Europe, about 95% of End-of-Life Tyres (ELT) are recycled; in the United States the value is nearly
80%, while in Japan it is slightly higher (Source ETRMA – Annual Report 2013/2014). For years now,
Pirelli has been involved in the management of ELT collaborating with leading national and interna-
tional reference bodies. Pirelli is in fact active in the Tyre Industry Project (TIP) of the World Business
Council for Sustainable Development (WBCSD), in the ELTs working group of ETRMA (European Tyres
and Rubber Manufacturers’ Association) and, at the national and local level, it interacts directly
with leading organisations active in the recovery and recycling of ELTs. As a member of TIP, Pirelli
Tyre has collaborated on the publication of a report on the management of ELTs, taking a proactive
approach to raising the awareness both of emerging countries and those that do not yet have a sys-
tem for recycling ELTs, and to promote their recycling and reuse according to defined management
models, which have already been launched successfully. The tyre is a mixture of many valuable
materials that at the end of life allow two paths of recovery: recovery of material or the energy. In
terms of the recovery of material, the reclaimed rubber is already reused by Pirelli in the compounds
of new tyres, contributing to the reduction of the related environmental impact. Thanks to research
activities in collaboration with major universities, it will be possible in the near future to improve the
quality of recovered material, in terms of affinity with the other ingredients of the compounds, thus
resulting in an increase in the amount of recoveries used in compounds with an additional environ-
mental benefit.
ENvIRONMENTAL IMPACT OF PIRELLI’S
PRODuCTION SySTEM
ENvIRONMENTAL MANAGEMENT SySTEM AND ENvIRONMENTAL
PERFORMANCE MONITORING
In 2014 all industrial facilities of Pirelli Tyre with a production system and the tyre testing field in Vizzola
Ticino (Varese) pursued continuous improvement of their environmental performance by adopting En-
vironmental Management Systems certified in accordance with the International Standard ISO 14001.
The International Standard ISO 14001 was adopted by Pirelli as a reference in 1997, and since 2014 all
the certificates have been issued with international accreditation ANAB (ANSI-ASQ National Accred-
itation Board: accrediting entity of the United States). Group policy mandates implementationand
certification in accordance with ISO 14001. As such, it is also applied to new facilities. The certi-
fication activity, together with control and maintenance of previously implemented and certified
systems, is coordinated on a centralised basis by the Health, Safety and Environment Department.
The environmental, health and safety performance of every tyre production site is monitored with the
web-based Health, Safety and Environment Data Management (HSE-DM) system, which is processed
and managed centrally by the Health, Safety and Environment Department. Pirelli has also completed
the CSR-DM (CSR Data Management) IT system for managing Group sustainability information, which
is used to consolidate the economic, environmental and social performance of all Group business
units worldwide. Both systems support consolidation of the performance accounted for in this report.
The performances described concern the three years 2012-2013-2014 and consolidate the entire
perimeter of the Group.
The amount of finished product in 2014 was approximately 1,060,000 tonnes. This value also in-
SCOPE OF REPORTING
81
cludes production by the steelcord business unit for the part sold to customers outside the Pirelli
Group. Since the beginning of 2014 the scope of reporting has seen the inclusion of the steelcord
production facility in Yanzhou (China), which was reclassified, from the end of the year 2013, from
shareholding in “associated” company to shareholding in “subsidiary” company, as also described
in the Notes to the Annual Financial Report as at 31 December 2013. In line with the principles set by
GRI, the historical value of the environmental indicators accounted below was recalculated integrat-
ing the data of Yanzhou in the years 2013 and 2012. In light of the foregoing, the following figures
comprise the impact of all Pirelli units, from industrial units to commercial and administrative sites.
TRENDS IN ENvIRONMENTAL PERFORMANCE INDICES
2014 saw an increase in production volumes: the number of tonnes of finished product increased by
approximately 2.5% compared to 2013 (increase calculated on a comparable basis). This had a pos-
itive impact on specific environmental performance indices, while also allowing adequate return of
value from investments made with a view to energy efficiency. Nevertheless, the production focus
is on Premium products, which are characterised by high energy intensity due to the very restrictive
quality specifications, more complex processing and smaller production lots than products for the
medium-low end market. The year 2014 therefore saw a general improvement of all environmental
indices, including those normalized on the operating margin.
ENERGy MANAGEMENT
Pirelli monitors, manages and reports its energy consumption through three main indicators:
absolute consumption, measured in GJ, which includes the total consumption of electrical energy,
thermal energy, natural gas and petroleum derivatives (fuel oil, gasoline, diesel, and LPG);
specific consumption, measured in GJ per tonne of finished product, which indicates the energy
used to produce a tonne of finished product;
specific consumption, as measured in GJ per euro of Operating Income.
The Sustainability Plan 2013-2017 with Vision and Target at 2020, fully integrated in the Industrial
Plan presented to the Financial Community in November 2013, provides for a reduction of the spe-
cific energy consumption of 18% by 2020 compared to 2009 values.
In the course of 2014, the energy efficiency plan continued at all Group plants, having already been
initiated in recent years and characterised by actions aimed at:
improving energy management systems, by exactly measuring consumption and focusing daily
on technical indicators;
improving the quality of energy transformation by streamlining resource and plant use;
improving the efficiency of distribution plants;
improving the efficiency of production plants;
recovering energy for other uses;
applying targeted maintenance plans in order to reduce energy waste.
Actions and investments for energy efficiency meet the criteria of economic sustainability normally
applied to Pirelli’s industrial projects, accompanied by the assessment of environmental impacts. The
areas for technical action both concern the traditional themes applied to each industrial area, such
as modernisation of thermal insulation, maintenance of distribution plants, use of technologies using
inverters, and special projects assessed according to the needs of each manufacturing site.
In the course of 2014 there have been several interventions. In Russia, the completion of the new
natural gas thermal power plant in Voronezh and the revamping of the compressed air plant in Kirov.
In Settimo Torinese, Italy, the new production area has been initiated, includingall of the best prac-
tices of thermal efficiency already implemented at other Pirelli plants, with particular attention to
the heating and the recovery of condensate. At the same time the transformation of vulcanisation
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2014 MANAGEMENT REPORT
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plants is ongoing with the use of technical gases in all facilities, with particularly positive results in
Germany, the UK and Argentina.
As explained in the paragraph “Trends in environmental performance indices”, 2014 generated a
lowering of the specific energy index (weighed on tonnes of finished product), recording -3% com-
pared to 2013. The index weighed on the operating margin also decreased by 6% compared to 2013.
Also in 2014, albeit in the face of an increase in production, absolute consumption also decreased
by about half a percentage point.
The energy efficiency plan applied to factories in 2014 allowed saving about 423,600 GJ. This value
was calculated on the basis of the production volumes of the reporting year and the change in effi-
ciencies achieved in 2014 from the previous year.
The reported data were calculated by using direct measurements according to procedure and were
subsequently converted into GJ by using heating values from official IPCC sources.
2O12
2O13
2o14
Absolute
consumptions
Specific
consumptions
GJ
14,662,864
14,923,482
14,867,697
GJ/tonFP
GJ/k€
14.86
18.50
14.45
18.87
14.05
17.74
DISTRIBuTION OF ENERGy SOuRCES
As illustrated in the graph “Distribution of energy sources”, among the direct sources, all of fossil
source, natural gas can be found and in smaller quantities other liquid fuels such as oil, LPG and
diesel (classified as “other”). These direct sources account for 33% of the total; the remaining 67%
is formed from indirect sources such as purchased electricity and steam. As for electricity, it is es-
timated based on IEA (International Energy Agency) data that, taking into account the geographical
distribution of Pirelli, about 37% comes from renewable sources.
Every industrial facility follows the indications of local law regarding energy consumption and
management. Compared to 2013, there were no substantial changes.
Regulatory obligations in terms of energy consumption and management in countries in which
Pirelli operates did not experience any significant amendments in 2014. The legislative situation
affecting the Company includes the introduction of periodic audit mechanisms regarding energy
management and use, as well as possible tariff incentives.
In Europe, the Energy Efficiency Directive 2012/27/EU, enacted to accelerate the achievement of the
20-20-20 objectives, introduces the obligation for all large businesses and all major consumers of
energy to conduct an energy audit. At Pirelli that requirement is carried out with the optimisation of
management systems already existing at the factories, ISO 14001 and ISO 50001 if necessary, with
the aim of exploiting any opportunities that are offered in the various countries of the EU.
83
MANAGEMENT OF GREENhOuSE GAS EMISSIONS AND CARBON ACTION PLAN
Pirelli monitors and reports its emissions of greenhouse gases through the calculation of CO2eq
which takes into account the contribution of carbon dioxide as well as methane (CH4) and nitrous ox-
ide (N2O). Greenhouse gases are generated by the combustion of hydrocarbons at production sites,
mainly to operate heat generators that power Group plants, and particularly those that produce
steam for vulcanisers, or by the consumption of electrical or thermal energy. The first are called
“direct emissions” or Scope 1 emissions insofar as they are produced at company production sites,
while the emissions resulting from electrical power or thermal energy consumption are defined as
“indirect emissions”, or Scope 2 emissions insofar as they are not produced within the perimeter
of company production sites but at the plants that generate the energy and steam purchased and
consumed. Performance as measured by energy and greenhouse gas emissions is calculated on the
basis of coefficients obtained from the following official sources:
IPCC: Guidelines for National Greenhouse Gas Inventories (2006);
IEA: CO2 Emissions from Fuel Combustion;
and reported according to the scheme proposed by:
GHG Protocol: A Corporate Accounting and Reporting Standard.
Regarding Scope 2 CO2eq emissions, the national average coefficients are defined with respect
to the last year available on the above reports and updated annually. It should be noted that the
tyre production industry is not a carbon-intensive industry; in fact it falls in the European Emission
Trading Scheme only with reference to thermal power plants above 20 MW of installed capacity. The
Company is not subject to other specific regulations at the global level.
As in the case of energy, Pirelli monitors and accounts for its direct (Scope 1) and indirect (Scope 2)
CO2 emissions using two principal indicators:
absolute emissions, as measured in tons;
specific emissions, as measured in tons per ton of finished product;
specific emissions, as measured in tons per euro of Operating Income.
The Pirelli Industrial Plan set a reduction target of specific emissions of CO2 equal to -15% by 2020
compared to 2009 values. The strong link between the trend of energy consumption and CO2 emis-
sions is also confirmed for 2014, recording a decrease of specific emissions weighed on tons of
finished product of -2% over the previous year and -5.5% compared with the index weighed on the
operating income. As regards biogenic CO2 generated from the small production facility of silica
from rice husk, Pirelli emitted in 2014 about 6,700 tonnes of CO2eq.
This quantity is not counted in absolute emissions of the Group mentioned above. The Pirelli man-
agement, calculation and reporting model of emissions of greenhouse gases was certified by an
independent third party according to the ISO 14064-1 Standard. The verification meets the criteria
of relevance, competence, independence, terminology and methodology.
All energy efficiency actions described in the preceding paragraph contribute to reducing the envi-
ronmental indicators related to greenhouse gas emissions. Parallel to this, Pirelli has developed a
more specific “Carbon Action Plan”, with which the Group is seeking to include the renewable energy
technology in its energy structure. Among the various projects, the photovoltaic power plant with
500 kW power installed at the plant in Rome, in the USA, is noted. This project will make it possible
to reduce emissions at the affected manufacturing plant by 5%. At the plant in Settimo Torinese,
a cogeneration plant was initiated for the production of electricity, steam and hot water. There are
two cogeneration modules, for a total of 6 MW of electricity: a 4.8 MW turbine unit powered by
natural gas, and a 1 MW internal combustion engine powered by vegetable oil, which will therefore
ensure 20% of energy from renewable sources. The generated electricity is used for the internal
power needs of the plant. The plant is completed with a photovoltaic plant of approximately 1.2
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2014 MANAGEMENT REPORT
Report on Value Chain Responsible Management
MWe, thereby complementing the generation of renewable energy at the facility.
The benefits expected from the hitherto listed actions will have an impact on the trend in the indices
in coming years. Actions completed in the past few years, in particular those related to energy effi-
ciency, allowed the avoidance of about 25,000 tonnes of CO2eq in 2014. This value was calculated
on the basis of the production volumes of the reporting year and the change in efficiencies achieved
in 2014 from the previous year.
At the end of 2014, two new projects on the supply of energy from renewable sources, one in Brazil
and the other in Mexico, were close to implementation. The effects of these investments will be
seen as of 2015.
Absolute emissions
of which SCOPE 1
of which SCOPE 2
Specific emissions
ton
ton
ton
ton/tonFP
ton/k€
2O12
1,092,555
2O13
1,128,313
1.107
1.38
1.093
1.43
2o14
1,131,166
261,180
869,986
1.069
1.35
DISTRIBuTION OF GREENhOuSE GAS
EMISSIONS ACCORDING TO SCOPE
85
wATER MANAGEMENT
Efficient and conscious water use is one of the principal components of the Pirelli environmental strat-
egy, which has undergone numerous improvements over the last several years. These activities have
involved and still involve both the overall efficiency of production processes, from design of machin-
ery to facility management, and the contribution which every employee can make towards reducing
consumption of this precious resource. From 2009 to today, thanks to the efforts of all production
facilities, more than 21 million cubic metres of water were saved, an amount slightly less than the total
withdrawal in two years by the entire Pirelli Group. This figure might be the one that best expresses
the commitment of the Company to protection of water sources in the communities where it oper-
ates. In fact, aside from the quantitative and global aspect, Pirelli dedicates great attention to the local
context of water resources, aware that any water savings or improvement in discharges immediately
and directly benefits the local community.
In quantitative terms, 2014 recorded complete withdrawal of slightly under 13 million cubic metres,
with a reduction of 19% compared to 2013. To provide an overview of water withdrawal, Pirelli moni-
tors and reports the following three indicators:
absolute withdrawal, measured in cubic metres, which comprises the total withdrawal of water
by the Group;
specific withdrawal, measured in cubic metres per tonne of finished product, which indicates the
withdrawal of water used to make one tonne of finished product;
specific withdrawal, as measured in cubic metres per euro of Operating Income.
Absolute withdrawal
(m3)
Specific withdrawal
(m3/tonFP)
(m3/k€)
2O12
16,272,000
16.5
20.5
2O13
15,381,000
14.9
19.4
2o14
12,840,000
12.1
15.3
All the figures reported in this section have been collected by taking direct or indirect measure-
ments, and are communicated by the local units.
The two graphs below show the weight of the water procurement per type of source and the distri-
bution of absolute withdrawals per type of production business.
DISTRIBuTION OF wATER wIThDRAwAL By uSE
TyPE OF wATER SOuRCES
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2014 MANAGEMENT REPORT
Report on Value Chain Responsible Management
57% of the water withdrawn is pumped from wells inside the facilities and authorised by the com-
petent authorities. Furthermore, Pirelli obtains about one fourth of its requirements from surface
water, while dedicating special care to guaranteeing that this volume is marginal in relation to the
volume of the affected water bodies (always less than 5%). In particular, about 10% is withdrawn
from water bodies located in Brazil and protected by national laws and regulations. Finally, about
500,000 cubic meters of water used, or approximately 4% of total withdrawal, are obtained from
the waste water treatment of its production processes.
Altogether about 9.2 million cubic meters of water were discharged, of which 69% in surface water
bodies, in marginal quantities compared to the receptor volumes (always less than 5%) and with
no significant impacts on biodiversity. The remaining amount was discharged into sewer networks.
Before being discharged into the final recipient, industrial waste water – adequately treated as nec-
essary – is periodically subjected to analytical tests that certify compliance with locally applicable
statutory limits. In particular, as regards the quality of industrial effluents of the Tyre facilities, indic-
ative average values are: 9 mg/l of BOD5 (Biochemical Oxygen Demand), 42 mg/l of COD (Chemical
Oxygen Demand) and 21 mg/l of Total Suspended Solids.
wASTE MANAGEMENT
The improvement of environmental performances deriving from the production and management
of waste is achieved through:
innovation of production processes, with the aim of preventing the production of waste at the
source, progressively reducing processing rejects and replacing current raw materials with other
new materials that have a lower environmental impact;
operating management of generated waste, aimed at identifying and ensuring the selection of
waste treatment channels that can maximise recovery and recycling, gradually eliminating the
amount sent to the landfill with the Zero Waste to Landfill vision;
streamlining packaging management, both for the packaging of purchased products and the
packaging for products made by the Group.
Pirelli monitors and reports on its own waste production, as measured and communicated by all
operating units, using three key indicators:
absolute production, as measured in tonnes;
specific production, as measured in kilograms per tonne of finished product;
specific production, as measured in kilograms per euro of Operating Income.
The Industrial Plan provides for more than 95% of waste produced to be sent for recovery by 2020,
with a Zero Waste to Landfill vision, extending to all operating affiliates the approach already adopt-
ed successfully by the factories in Breuberg (Germany) and Rome (United States).
As anticipated in the section “Performance Index Trend”, 83% of the waste was recovered in 2014,
with an increase of 3% from the previous year.
The performance of specific waste production was also positive which reduced by 11% compared to
2013. Hazardous wastes represent just under 20% of total production and are sent in their entirety
to plants located in the same country where they are produced.
Absolute production
Specific production
(ton)
(kg/tonFP)
(kg/k€)
2O12
150,000
152
189
2O13
165,000
160
209
2o14
150,000
142
179
87
wASTE By TyPE OF TREATMENT
wASTE By TyPE
Handling of packaging
Different procedures for handling packaging materials exist for different types of products.
The tyre, which accounts for over 99% of the Group’s total sales in 2014, is a product that is gen-
erally sold without packaging. Steelcord (the steelcord business was sold during 2014) is instead
characterised by specific packaging, on which the Steelcord Business Unit has worked with a view
to reuse and replacement of components with more resistant models, less prone to wear and tear
and therefore a longer useful life, such as plastic or metal instead of wood. The benefits in terms of
reducing waste produced and recycling, are evident. 100% of the pallets placed in reverse logistics
circuits in plastic or metal covers 95% of sales volumes. For the remaining 5% wooden pallets are
used, where they are easier to reuse and recover in the areas where they are dispatched.
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
OThER ENvIRONMENTAL ASPECTS
solvents
Solvents are used as ingredients in processing, mainly to reactivate vulcanised rubber, during the
fabrication and finishing of tyres. Pirelli is committed to the progressive reduction of these substanc-
es, both by optimizing the use of solvents, and by spreading solvent-free technologies for operations
that may be performed even without the use of these substances. This resulted in a reduction in the
specific consumption of solvents, as well as the related emission of volatile organic compounds, of
more than 30% at the end of 2014 compared to an expected target of -15% compared to 2009, with
related emissions overall slightly lower than total consumption.
Absolute consumption
Specific consumption
ton
kg/tonFP
2O12
3,435
3.5
2O13
2,826
2.7
2o14
2,416
2.3
Biodiversity
Pirelli places the utmost attention to ensure that company activities do not interfere with the biodi-
versity characteristic of the contexts in which the Company operates. Currently, there are two Pirelli
facilities located within protected and high value areas for biodiversity: the facility in Vizzola Ticino
(Varese, Italy) and the facility in Gravataì (Brazil).
The Vizzola Ticino site, which has an area of 0.26 km2, is part of the Parco del Ticino in Lombardy, a UN-
ESCO MAB (Man and Biosphere, a collection of 425 biosphere reserves located in 95 countries around
the world) area. It features 21 species included on the IUCN Red List, including: 15 classified as “of least
concern (LC)”, one as “near threatened (NT)”, 3 as “vulnerable (V)”, 1 as “endangered (EN)” and one as
“critically endangered (CR)”.
To ensure the utmost protection of the natural environment in which the Vizzola test track is locat-
ed, Pirelli has implemented, in accordance with the Ticino Park, an ISO 14001 certified Environmental
Management System. Environmental impacts on biodiversity of the area are not significant, however,
several interventions were made, either directly by the Company or by the Park Authority, to mitigate
and improve the interaction of Pirelli activity with the natural environment, as stipulated in the agree-
ment signed in 2001.
The Gravataì site in Brazil has an area of 0.57 km2, including 0.16 km2 of land ecosystem protected un-
der federal law. Here again, Pirelli has implemented an ISO 14001 certified environmental management
system to guarantee that all potential impact on the environment and on biodiversity, while deemed
relatively insignificant, be duly considered and managed in every case to reduce all possible interfer-
ence to a minimum.
At the beginning of 2014 Pirelli intervened restoring two habitats, one in Italy and one in Brazil, as an
action to offset the 2013 emissions of the Italian car fleet. The Italian project is called Forcredit and
89
consists of a management plan for the wooded property of the Municipality of Lemie (Torino), 50
kilometres away from the Pirelli production site at Settimo Torinese. It is aimed at the promotion of
sustainable forest management as a means of enhancing biodiversity and encouraging the storage
of higher quantities of carbon in forest ecosystems. The planned work covers an area of 670 hectares
and is part of a management plan aimed at reducing wood cutting and uptake of wood material, so
that tall trees may grow. Regardless of whether these woods consist of maple and ash trees, birch or
beech trees, the activities are aimed at improving the structural quality of the plants.
The Brazilian project is called Climate Protection and Acacia and as a whole is aimed at reforestation
with Acacia mangium of 3,507 hectares of land in the far north of the South American country, in the
region of Boa Vista. The project, aimed at the sustainable production of timber and sequestration of
CO2, involves many benefits for local communities, such as the creation of more than 200 permanent
jobs, the construction of a new school and the implementation of professional courses. It also respects
the rights of indigenous peoples to collect non-timber materials from the forests, improve water and
soil quality and ensure safety for more than 15,000 hectares of bordering forests with strong benefits
for local biodiversity. The plantings are carried out in accordance with the principles and criteria set
out in the Forest Stewardship Council (FSC) certification, which guarantees appropriate environmental
management of forests, social benefits and economic feasibility.
NOX emissions are derived directly from the energy generation processes used, and for this reason are
affected, both in absolute terms and according to unit of finished product, by the trends in energy con-
sumption, thus recording a decrease of -4% in the specific index.
The following graphic shows the 2014 weight of direct and indirect NOX emissions out of total NOX
emissions. The emissions have been calculated by using the emission factors defined BUWAL 250
and IDEMAT 2001.
DISTRIBuTION OF NOx EMISSION
noX Emissions
Absolute emissions
ton
Specific emissions
kg/tonFP
2O12
2,164
2.19
2O13
2,290
2.22
2o14
2,245
2.12
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
other emissions and environmental aspects
The production process does not directly use substances that are harmful to the ozone layer. These
are contained in certain closed circuits of the cooling and air conditioning plants. Therefore, except
for accidental and unforeseeable losses, there are no free emissions into the atmosphere that can
be correlated to Pirelli manufacturing activities.
In 2014 direct emissions of SOx, caused by the combustion of diesel and fuel oil, was estimated to
be about 32 tonnes (U.S. EPA emissions standards).
The environmental management systems implemented at the production units have assured con-
stant and prompt monitoring and intervention in any potential emergency situations that may arise,
as well as the reports received from stakeholders.
In the course of 2014, there were no significant environmental spills and no complaints related to
significant environmental reasons or related penalties. The only exception is the facility in Voronezh,
Russia, where during a visit by the local authorities some non-compliances were reported, the res-
olution of which was agreed with the authority itself and is to be formally completed in early 2015.
Expenses and investments
In 2014, environmental expense and investments relating to the production process amounted to
more than €22.7 million: about 84% covered the activities of normal management and administra-
tion of the factories, while the remaining 16% was dedicated to the preventive and improvement
actions of the environmental management.
To complete the picture it should be noted that, consistent with the materiality analysis at the be-
ginning of this section of the report, the most significant expenses that Pirelli dedicates to the envi-
ronment are undoubtedly those relating to product research and development: in 2014 the Company
invested €205.5 million in research and innovation of its products, with a constant focus on safety
performance and reduction of environmental impacts and, at the same time, on production efficiency.
91
SOCIAL DIMENSION
huMAN RIGhTS GOvERNANCE
The Pirelli Group pursues and supports the respect of human rights affirmed in international ven-
ues. These values have always been firmly anchored in corporate management. Human Rights Gov-
ernance is fully integrated in the Sustainable Management System adopted by Pirelli, which is based
on the United Nations Global Compact, of which the Company has been an active member since
2004 – as well as a member of the Steering Committee of Global Compact Lead – the ISO26000
guidelines and the provisions of the SA8000® Standard.
The commitment of Pirelli to Human Rights is specifically addressed in “The Pirelli Group Values and
Ethical Code”, approved by the Board of Directors, and in detail, in the “Social Responsibility Policy
for Occupational Health, Safety and Rights, and Environment”, signed by the Chairman and which
provides that “The Group’s sustainable development strategies pursue various objectives, includ-
ing continuous improvement in the environmental and occupational health and safety conditions
affected by its own activities, in firm compliance with and support of the “Universal Declaration of
Human Rights,” the “International Labour Organization’s Declaration on Fundamental Principles and
Rights at Work,” the “Rio Declaration on Environment and Development” and the “United Nations
Convention against Corruption. ”, added to all the commitments made by Pirelli in this regard, in-
cluding reference to each of the ILO Core Labour Standards and its extension to the supply chain.
The “Equal Opportunities Statement”, also signed by the Chairman, is dedicated to the Group com-
mitment to equal opportunities and non-discrimination.
Any human rights violation may be reported to the Company by using the Whistleblowing Procedure.
A paragraph of this report is dedicated to the Procedure, which details the reports received and to
which reference is made for further information. Of these reports, none received in 2014, in any case,
involved alleged violations of human rights or the ILO Core Labour Standards, with specific reference
to forced and child labour, freedom of association and collective bargaining and non-discrimination.
All of the aforementioned documents have been distributed to employees in their local language.
They are also an integral part of the contract clauses on sustainability applied to Group suppliers, as
well as being published on the Pirelli website in the languages spoken by Pirelli employees and prin-
cipal suppliers. Continuing the theme of Human Rights Governance, Pirelli acts on the recommenda-
tions contained in the “Guiding Principles for Business and Human Rights: Implementing the United
Nations Protect, Respect and Remedy Framework” of 2011, which reflect in concrete business activi-
ty the three pillars “Protect, Respect and Remedy” identified in 2008 in the “Framework for Business
and Human Rights” by Professor John Ruggie, UN Special Representative for Companies and Human
Rights. Moreover, human rights are included in the materiality matrix of sustainability factors for
Group strategies. The matrix published in this report consolidates the opinions of all categories of
Company stakeholders, including employees, suppliers, institutions and dozens of NGOs present in
the countries where the Company operates. The human rights management processes are handled
by the Pirelli Sustainability & Risk Governance Department, which acts in concert with the affected
and responsible functions, and in reference to both the internal and external communities.
Before investing in a specific market, ad hoc assessments are conducted of any political, financial,
environmental and social risks, including those related to the respect of human and labour rights.
The context inside and outside the company is monitored in those countries where Pirelli does oper-
ate, in view of preventing negative impacts on human rights in the ambit of the sphere of corporate
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
influence, and if so, remedying them.
In terms of materiality in the corporate value chain, the respect of human rights assumes particular
importance in the human resources and the supply chain areas.
The management of human rights in the context of the supply chain is outlined in the paragraph on
Pirelli suppliers in this report, to which reference is made for further details.
The management of human rights in the context of the supply chain is outlined in the paragraph
on Pirelli suppliers in this report, to which reference is made for further details.The management of
human and labour rights in the Internal Community at Pirelli is instead outlined in the paragraph on
“Compliance with statutory and contractual obligations governing overtime, time off, association
and negotiation, equal opportunities and non-discrimination, bans on child and forced labour”, to
which reference is made for related details. Both management areas, for suppliers and employees,
are overseen using training tools and monitoring established a number of years ago. In terms of
training on the Pirelli Model, the attention of new recruits is brought to the Group Policies on sus-
tainability and on the related commitments, as expressed through the “Ethical Code”, the “Code of
Conduct”, the “Equal Opportunities Statement”, the “Social Responsibility Policy for Health, Safety
and Rights, and Environment”. In addition to this Pirelli complies with and upholds the contents of
the “Universal Declaration of Human Rights”, the International Labour Organisation’s “Declaration
on Fundamental Principles and Rights at Work”, the “Rio Declaration on Environment and Develop-
ment” and the United Nations “Convention against Corruption”, as well as the provisions of Standard
SA8000®, including the ban on forced labour and child labour, proceeds to free bargaining, equal
opportunities and non-discrimination. All of these issues are also the subject of training courses for
all Sustainability and Purchasing Group managers.
Following the training project for strategic suppliers provided via e-learning in 2012, 2013 and 2014
Pirelli extended the same sessions to all Security service providers of the Group. The training
initiative was related to elements of employment law, human rights, respect for the environment
and business ethics.
Together with constant coordination and monitoring at the corporate level, compliance with Pirelli
human rights and labour rights requirements and environmental sustainability issues and business
ethics rules is assessed in periodic audits commissioned by Pirelli to specialised independent firms,
as well as through Audits performed by the Pirelli Internal Audit Department.
Audit activities conducted in 2014 both with reference to Pirelli facilities and at Suppliers are exten-
sively covered in this report, as part of the aforementioned paragraphs “Our Suppliers” and “Com-
pliance with statutory and contractual obligations governing overtime, time off, association and
negotiation, equal opportunities and non-discrimination, bans on child and forced labour”.
Reference is made to the paragraph “Our Suppliers” of this report also with regard to Pirelli’s focus
on the issue “Conflict Minerals”, in which the Company is active with in-depth due diligence.
INTERNAL COMMuNITy
The Sustainable Management System of Human Capital is inspired by the principles of the Global Com-
pact, to which the company has adhered since 2004, in addition to being part of the Global Compact
LEAD Steering Committee, the SA8000® standard, which for years has been the reference tool for the
Group’s Social Responsibility Management, and the ISO 26000 Guidelines. This results in the values and
specific commitments that the company carries out in the “Ethical Code”, in the Group’s Policy on “Social
Responsibility for Occupational Health, Safety and Rights, and Environment” and in the “Equal Opportu-
nities Statement”, communicated to all employees in their local language, published and made available
to the External Community in the Sustainability section of the website www.pirelli.com.
93
PIRELLI EMPLOyEES AROuND ThE wORLD
Pirelli’s headcount at 31 December 2014 included 37,561 employees: net of the sale of the business of
the steelcord facilities in Italy, Romania and Brazil - in December - the headcount showed a growth of
964 employees over the previous year, including 68 executives and white collar employees and 896
blue collar employees.
ToTAL
37,561
ToTAL
36,597
1,382
37,979
ToTAL
35,984
1,354
37,338
ToTAL
964
-1,382
-418
ToTAL
1,577
-1,354
223
Total
14,736
1,455
13,996
3,226
4,148
37,561
BrEakdoWn oF EmPloyEEs* By CaTEgory
2O14
TOTAL PIRELLI
ExECuTIvES
313
whITE COLLARS
7,184
BLuE COLLARs
30,064
2O13
Total Pirelli - Perimeter 2014
Steelcord Activity sold
TOTAL PIRELLI
2O12
Total Pirelli - Perimeter 2014
Steelcord Activity sold
TOTAL PIRELLI
2O14 vs 2O13
Total Pirelli - Perimeter 2014
Steelcord Activity sold
TOTAL PIRELLI
2O14 vs 2O12
Total Pirelli - Perimeter 2014
Steelcord Activity sold
TOTAL PIRELLI
ExECuTIvES
317
5
322
whITE COLLARS
7,113
189
7,302
BLuE COLLARs
29,168
1,189
30,356
ExECuTIvES
whITE COLLARS
BLuE COLLARs
349
5
354
7,022
188
7,210
28,613
1,162
29,775
ExECuTIvES
whITE COLLARS
BLuE COLLARs
-4
-5
-9
71
-189
-118
897
-1,189
-292
ExECuTIvES
whITE COLLARS
BLuE COLLARs
-36
-5
-41
162
-188
-26
1,451
-1,162
289
* All figures in this section are expresses as Full Time Equivalents.
BrEakdoWn oF EmPloyEEs* By gEograPHICal arEa and gEndEr
Men
12,263
1,260
13,173
3,142
3,286
33,124
women
2,473
195
823
84
862
4,437
2O14
Europe
NAFTA
South America
MEA
Asia Pacific
TOTAL PIRELLI
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2014 MANAGEMENT REPORT 2o13
Europe
NAFTA
South America
MEA
Asia Pacific
Total Pirelli - Perimeter 2014
Steelcord Activity sold
TOTAL PIRELLI
2o12
Europe
NAFTA
South America
MEA
Asia Pacific
Total Pirelli - Perimeter 2014
Steelcord Activity sold
TOTAL PIRELLI
2o14 vs 2o13
Europe
NAFTA
South America
MEA
Asia Pacific
Total Pirelli - Perimeter 2014
Steelcord Activity sold
TOTAL PIRELLI
2o14 vs 2o12
Europe
NAFTA
South America
MEA
Asia Pacific
Total Pirelli - Perimeter 2014
Steelcord Activity sold
TOTAL PIRELLI
* All figures in this section are expresses as Full Time Equivalents.
Report on Value Chain Responsible Management
Men
12,096
994
13,046
3,231
2,818
32,184
1,198
33,383
Men
12,096
847
12,602
3,228
2,655
31,427
1,162
32,589
Men
167
266
127
-89
468
939
-1,198
-259
Men
167
413
572
-86
631
1,697
-1,162
534
women
2,636
158
759
80
780
4,412
184
4,596
women
2,792
147
785
73
759
4,557
192
4,749
women
-162
37
64
4
82
25
-184
-159
women
-319
48
38
11
103
-119
-192
-311
Total
14,731
1,152
13,805
3,311
3,598
36,597
1,382
37,979
Total
14,888
994
13,387
3,301
3,414
35,984
1,354
37,338
Total
5
303
192
-85
550
964
-1,382
-418
Total
-152
461
609
-75
734
1,577
-1,354
223
95
Workforce flows by geographic area, gender and age groups
The overall workforce trend in 2014 was therefore characterised by substantial growth, with 964 ad-
ditional employees over the previous year. The following data only relate to incoming and outgoing
employees in the last three years. The disposals and acquisitions of companies or business units,
and changes in work schedules from full to part-time have not been considered.
EmPloyEE FloWs By gEograPHIC arEa
2o14
2o13
2o12
INCOMING
OuTCOMING
INCOMING
OuTCOMING
INCOMING
OuTCOMING
Europe
NAFTA
South America
MEA
Asia Pacific
Total
1,950
570
1,401
539
706
5,166
1,534
626
1,369
188
520
4,236
1,805
507
2,945
573
789
6,619
1,891
355
2,527
531
596
5,900
1,378
770
2,733
243
1,297
6,420
EmPloyEE FloWs 2014 By gEograPHIC arEa, gEndEr and agE grouP: ToTal ValuEs
Europe
NAFTA
South America
MEA
Asia Pacific
Total
INCoMING
oUTCoMING
<3o
1,294
363
921
505
527
3o-5o
531
198
468
34
179
>5o
124
9
13
0
0
MEN
1,698
554
1,256
538
638
3,610
1,410
146
4,684
wOMEN
252
16
145
1
68
482
<3o
766
384
679
84
377
3o-5o
534
226
603
90
138
>5o
234
16
87
14
5
MEN
1,286
612
1,213
184
445
2,290
1,590
356
3,739
EmPloyEE FloWs 2014 By gEograPHIC arEa, gEndEr and agE grouP: PErCEnTagE ValuEs
INCoMING
oUTCoMING
3o-5o
35%
36%
44%
48%
27%
38%
3o-5o
741
76
1,019
104
122
>5o
15%
3%
6%
7%
1%
8%
oUTCoMING
>5o
570
0
109
10
3
MEN
84%
98%
89%
98%
86%
88%
MEN
1,432
299
2,332
528
504
<3o
580
279
1,399
417
471
3,146
2,062
692
5,096
Europe
NAFTA
South America
MEA
Asia Pacific
Total
<3o
66%
64%
66%
94%
75%
70%
3o-5o
27%
35%
33%
6%
25%
27%
>5o
6%
2%
1%
0%
0%
3%
MEN
87%
97%
90%
100%
90%
91%
wOMEN
13%
3%
10%
0%
10%
9%
<3o
50%
61%
50%
45%
73%
54%
EmPloyEE FloWs 2013 By gEograPHIC arEa, gEndEr and agE grouP: ToTal ValuEs
Europe
NAFTA
South America
MEA
Asia Pacific
Total
INCoMING
3o-5o
>5o
661
121
974
38
187
115
2
22
1
0
<3o
1,030
384
1,950
534
602
MEN
1,481
442
2,747
567
667
4,500
1,980
140
5,903
wOMEN
324
65
199
6
122
716
96
1,581
247
2,633
212
769
5,443
wOMEN
248
14
156
4
75
497
wOMEN
16%
2%
11%
2%
14%
12%
wOMEN
459
56
195
3
92
804
2014 MANAGEMENT REPORT
Report on Value Chain Responsible Management
EmPloyEE FloWs 2013 By gEograPHIC arEa, gEndEr and agE grouP: PErCEnTagE ValuEs
INCoMING
oUTCoMING
Europe
NAFTA
South America
MEA
Asia Pacific
Total
<3o
57%
76%
66%
93%
76%
68%
3o-5o
37%
24%
33%
7%
24%
30%
>5o
6%
0%
1%
0%
0%
2%
MEN
82%
87%
93%
99%
85%
89%
wOMEN
18%
13%
7%
1%
15%
11%
<3o
31%
79%
55%
79%
79%
53%
EmPloyEE FloWs 2012 By gEograPHIC arEa, gEndEr and agE grouP: ToTal ValuEs
Europe
NAFTA
South America
MEA
Asia Pacific
Total
INCoMING
3o-5o
>5o
<3o
697
589
1,861
206
1,007
437
178
853
37
287
MEN
1,025
658
2,522
230
860
5,295
wOMEN
145
112
211
13
437
918
35
3
19
0
3
60
<3o
439
165
1,557
110
614
3o-5o
39%
21%
40%
20%
20%
35%
3o-5o
399
77
971
95
149
>5o
30%
0%
4%
2%
1%
12%
oUTCoMING
>5o
173
5
105
7
6
MEN
76%
84%
92%
99%
85%
86%
MEN
896
217
2,499
204
648
4,360
1,792
2,885
1,691
296
4,464
EmPloyEE FloWs 2012 By gEograPHIC arEa, gEndEr and agE grouP: PErCEnTagE ValuEs
Europe
NAFTA
South America
MEA
Asia Pacific
Total
INCoMING
oUTCoMING
<3o
60%
76%
68%
85%
78%
70%
3o-5o
37%
23%
31%
15%
22%
29%
>5o
3%
0%
1%
0%
0%
1%
MEN
88%
85%
92%
95%
66%
85%
wOMEN
12%
15%
8%
5%
34%
15%
<3o
43%
67%
59%
52%
80%
59%
3o-5o
39%
31%
37%
45%
19%
35%
>5o
17%
2%
4%
3%
1%
6%
MEN
89%
88%
95%
96%
84%
92%
Regarding the workforce flow in countries/markets considered “mature” in which Pirelli operates, in
Italy efficiency plans continued in Settimo Torinese regarding the finalisation of the technological
and organisational restructuring of the New Car Centre (-22 employees) and at the facility in Bollate
(-18 employees), both implemented through voluntary leaves. In Germany, however, there was a
reduction of employees within the company Pneumobil following the reorganisation of the Pirelli
Retail chain (-68 employees) and a reduction of blue collar employees at the facility in Breuberg
(-25 employees). As for the countries/emerging markets where Pirelli operates (namely Romania,
Russia, Argentina, Brazil, Chile, Colombia, Mexico, Venezuela, Egypt, Turkey, China), the increases in
production volume contributed to the increase of the workforce in China (+179), Romania (+115) and
Argentina (+70), as well as in Mexico (+289) due to the expansion of the new plant in Silao. Moreover,
the reorganisation in progress within the Russian facilities in Kirov and Voronezh led to a growth of
89 employees in 2014 compared to 2013 (-54 staff employees and +143 blue collar employees). In
Brazil there was an increase of 270 employees within the company Pneuac due to the expansion of
the Retail chain and a reduction of 142 employees due to the decline in production volumes. As for
the annual changes of incoming and outgoing personnel, 2014 showed a decrease of both incoming
and outgoing flows over the previous year, mainly due to a growth in production volumes slightly
lower than that recorded in the period 2012-2013.
Pirelli does not employ anyone under the age of 15. There are 39 young people aged between 15 and
18 (20 in Brazil, 12 in Germany, 3 in the UK, 2 in Switzerland, 1 in Venezuela and 1 in Sweden), all of
whom involved in training and integration plans, in compliance with local laws.
wOMEN
24%
16%
8%
1%
15%
14%
wOMEN
114
30
134
8
121
407
wOMEN
11%
12%
5%
4%
16%
8%
97
DIvERSITy MANAGEMENT
Pirelli is characterised by a multinational context where individuals manifest a great diversity, whose
conscious management simultaneously creates a competitive advantage for the Company and a
shared social value.
Pirelli’s commitment to equal opportunities and the valorization of diversity in the workplace is
expressed in the main Group Sustainability documents: the “Ethical Code” approved by the Board
of Directors, the Group’s “Social Responsibility Policy for Occupational Health, Safety and Rights,
and Environment” and the “Equal Opportunities Statement”, both signed by the Chairman. These
documents have been distributed to all employees in their local language and published on the in-
stitutional website www.pirelli.com/Sustainability. While respecting the cultural differences of the
individual countries, what necessarily unites all Pirelli affiliates in the same culture are its shared
corporate values, policies and rules, which are applied everywhere with the sole difference of the
language into which they are translated.
Internationality and multiculturalism are the characteristic elements of the Group: Pirelli operates
in over 160 countries on five continents, and 91.6% of employees on the payroll as at 31 December
2014 worked outside of Italy.
Awareness of cultural differences that create the identity of the Company involves the utmost con-
fidence in the Management of local origin: 71% of Senior Managers work in the country of origin,
Senior Manager refers to the direct reports to the Chairman & CEO as at 31 December 2014.
In order to develop the innovative and managerial potential in multiculturalism and in various pro-
fessional settings, the Company promotes the growth of its managers through international in-
fra-group mobility (reference is made to the following paragraphs related to “Remuneration and
Sustainability” and “International Mobility”). Not surprisingly, 57% of Senior Managers active in 2014
experienced at least one intra-group foreign assignment during their professional experience with
the Pirelli Group. At the end of 2014, 12% of all managers on foreign assignment were women.
Pirelli is also committed to promoting maximum awareness of the positive differences that exist
between the two sexes in a complex organisation like Pirelli, while giving due consideration to the
fact that it is necessarily impacted by the different cultures existing in the different countries.
As for the breakdown of the workforce by gender in the three years 2012-2013-2014, expressed as
a percentage weight of women out of the total components of the category, the data shown in the
table below shows the current positive developments: in 2014 the percentage of female executives
stood at 9% unchanged compared to 2013 and up compared to 2012, while the percentage of wom-
en in managerial positions - 19% of the reference population - grew compared to the data of the
previous two years. As for the presence of women in the workers category, 2014 confirmed the data
of the previous two years. Total female presence in the Group’s workforce amounted to 12% in 2014,
in line with respect to 2013.
PErCEnTagE oF WomEn By ProFEssIonal CaTEgory
2012
2013
2014
ExECuTIvES
8%
9%
9%
CADRE
20%
19%
20%
ExEC+CADRE
(=Tot. Managers)
18%
18%
19%
whITE COLLARS
BLuE COLLARS
35%
33%
32%
8%
8%
8%
Total
13%
12%
12%
Analysing the breakdown by gender in terms of employment contract shows a substantial balance
between men and women. With one small difference: as a percentage more women have a perma-
nent contract, while more men have temporary contracts.
This is an extremely positive phenomenon in view of non-discrimination, since it is a commonly held
opinion in society that indefinite term jobs are held more by men, whereas definite term jobs are
held more by women. Well, the Pirelli data show a positively inverted reality.
98
2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
TyPE oF EmPloymEnT ConTraCT By gEndEr
Permanent
Temporary
Agency
2o12
women
96%
3%
1%
Men
92%
7%
1%
TOTal
93%
6%
1%
2o13
women
97%
3%
0%
Men
93%
7%
0%
TOTal
93%
7%
0%
2o14
women
96%
3%
1%
Men
93%
7%
0%
TOTal
94%
7%
0%
The rate of employee return to work after maternity/paternity leave at Pirelli in relation to its total
workforce in all industrial countries where the Company operates was positive. In particular: a year
following the maternity and paternity event occurred in 2013, 2014 saw 89% of women and 98%
of men still employed by the company. The difference, compared to the data that is in any case
extremely positive with regard to women, is to be considered physiological in light of the different
socio-cultural contexts in which Pirelli female employees work.
In the context of gender diversity, Pirelli dedicates special attention to equal remuneration, con-
stantly monitoring it and seeking out the causes tied to the differences found in pay.
The countries considered in the analysis at the end of 2014 were Brazil, China, Germany, Italy, Roma-
nia, Turkey, Mexico, Venezuela, Argentina, Egypt, the USA and Russia, representing approximately
3/4 of the total workforce subject to the remuneration policy (executives, managers and employees).
At a methodological level, it should be noted that the remuneration ratios between men and women
were calculated for each country and at the same weight of positions held, crossing the grade (or
the weight assigned to each position based on several factors) with elements such as performance
and professional seniority. It should be noted that data calculated and/or reported only at group
level would not be representative because unable to pay due attention to the structural differences
of the various local markets, the different professional seniorities and the logic of remuneration
markets with special features not comparable with each other.
The average pay gap between men and women detected in these countries is equal to 3% in favour
of men for both white collars and cadres, compared to 6% in 2013 and 7% in 2012 for white collars
and 4% in 2013 and 5% in 2012 for cadres. Some examples:
Italy, which features a difference between average remuneration for men and average remuner-
ation for women of around 5% in favour of women for the white collar category (vs. 2% in 2013
and 5% in 2012 in favour of men) and 2% also in favour of women (vs. 3% in 2013 and 7% in 2012
in favour of men) for the cadre category;
Turkey, where the differential is in favour of men by 5% for the white collar category (vs. 6% in
2013 and 2012);
Romania, where for the white collar category there was a differential of 7% (vs. 3% in 2013 and
4% in 2012) in favour of women and also for the cadre category there was a shift in favour of
women of 2% (in 2013 the differential was in favour of women by 4%; in 2012 the ratio was in
favour of men by 4%);
Brazil, where for the white collar category the differential was equal to 4% (vs. 8% in 2013 and 6%
in 2012) in favour of men and for the cadre category it was again 1% in favour of men, returning to
the level of remuneration equity in 2012 (in 2013 the differential was 4% in favour of men);
Germany, which showed a difference between average remuneration for men and average remu-
neration for women of around 5% in favour of men for the white collar category and around 2%
also in favour of men for the cadre category;
Venezuela, which showed a difference between average remuneration for men and average re-
muneration for women of around 4% in favour of men for the white collar category.
Finally, with reference to the population of executives, of which women account for 9% (unchanged
compared to 2013 and an increase compared to the value of 8% in 2012), there is an average remu-
neration difference of about 6% in favour of men (in 2013 the ratio was 1% in favour of women, while
in 2012 the ratio was 3% in favour of men. In general, it must be considered that on the various mar-
kets, the “professional seniority” factor, which has had a powerful impact on pay trends, still favours
99
men on average. On the other hand, the positive change in the international context in terms of
attention to gender diversity and, especially, the numbers of women who are increasingly entering
the labour market, will plausibly lead to greater gender balance over the medium term, including in
terms of professional seniority, when the average seniority of women will have grown sufficiently
to be comparable to that of men in most markets. It is assumed that this also gradually attenuates
the remuneration difference between genders related to the factor mentioned, as evidenced by the
aforementioned Pirelli trend.
In regard to the standard salary of new hires during their first year of work at Pirelli, this is greater
than the minimums prescribed by local legislation And there are no differences between men, wom-
en, or any other sort of diversity.
The inclusive corporate culture cultivated by Pirelli in its way of doing business permeates corpo-
rate life even in the case of persons with different abilities. In order to standardise the corporate
culture of subsidiaries and associated companies towards disabled persons, the Pirelli Equal Op-
portunities Statement lists disability among protected differences, as a value and operating model
applicable to all affiliates.
In Italy, the Group has made and signed specific agreements with the relevant authorities to pro-
mote hiring of disabled workers by the Group. It participates in social programmes that facilitate
matching the demand and supply of work for both disabled and foreign candidates).
The percentage measurement of disabled employees in the multinational context of the company
clashes with the objective difficulty of measuring their number, both because in many countries
where the Group is present, there are no specific laws or regulations promoting their employment
and therefore disabilities are not automatically detected, and because in many countries this in-
formation is deemed confidential and protected by privacy laws. That said, about 1.2% of the total
workforce in 2014 had a disability under local law. It is likely that the actual percentage of disabled
persons working at Pirelli might be higher, although any estimates would be discriminatory per se.
In regard to the “age” factor, the following table illustrates how the population (including the man-
agerial population) is evenly young between the two genders, so that the average age of men and
women was substantially the same over the entire three-year period.
aVEragE agE By CaTEgory and gEndEr
2o12*
Women
Men
Total
2o13**
Women
Men
Total
2o14***
Women
Men
Total
Executives
Cadre
white collars
blue collars
Average
46
48
48
41
43
43
37
38
38
36
35
36
37
36
36
Executives
Cadre
white collars
blue collars
Average
46
48
48
42
44
43
37
38
38
36
36
36
37
36
36
Executives
Cadre
white collars
blue collars
Average
49
49
49
43
45
44
37
38
38
36
36
36
37
37
37
* Information applies to 98% of the workforce
** Information applies to 99.8% of the workforce
*** Information applies to 100% of the workforce
1OO
2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
The following table represents the average length of seniority highlighted by professional category
and gender: no significant differences are noted between men and women, as the data in the last
two years is mainly attributable to the entry in the perimeter of a significant number of women that,
of course, started their seniority in Pirelli only in 2012 and 2013. In general it is observed that, con-
sidering the average young age of employees, Pirelli retention is proportionately high, with a total
average up in 2014 compared to the previous two years, confirming a high sense of loyalty.
aVEragE JoB sEnIorITy
2o12*
Women
Men
Total
2o13**
Women
Men
Total
2o14***
Women
Men
Total
Executives
Cadre
white collars
blue collars
Average
16
17
17
14
15
15
10
11
11
4
8
8
8
9
9
Executives
Cadre
white collars
blue collars
Average
12
16
16
13
14
14
8
9
8
4
8
8
6
8
8
Executives
Cadre
white collars
blue collars
Average
14
16
16
14
14
14
8
9
9
4
8
8
7
9
9
* Information applies to 98% of the personnel
** Information applies to 99.8% of the workforce
*** Information applies to 100% of the workforce
The following activities have been well-established for years to promote equal opportunities:
the use, as far as possible, of lists of candidates with significant presence of women in recruit-
ment processes;
use of training to drive the cultural change connected with the promotion of diversity, using
specific modules dedicated to “Diversity Management,” beginning with the courses dedicated to
new hires (e.g. Pirelli’s way Joining the Group);
take positive measures for respect of cultural and religious diversity, such as different foods that
are clearly marked in company canteens so that everyone may freely comply with their own re-
ligious dietary restrictions;
“multilingual” book stores available in the factories;
welcome kits for those joining Pirelli at a facility in a country other than their home country.
For proper management of issues relating to the theme of equal opportunities, the monitoring by
the Company of the level of acceptance and appreciation of diversity as perceived by employees in
their own environment is critical. The survey is conducted as part of the My Voice Survey, conducted
in local languages and at Group level (reference is made to the dedicated paragraph in this report).
The results of the survey conducted at the end of 2013 and communicated to employees in the first
quarter of 2014 were particularly notable with regard to the high level of acceptance in the working
environment of diversity, particularly gender, culture and sexual orientation. The indices related to
these aspects are in fact significantly higher than the rate of Pirelli’s Trust Index.
The results of the survey conducted at the end of 2014 will be communicated to employees in the
first quarter of 2015 and reported in the next Annual Report.
The Group Whistleblowing Procedure is a tool that supports compliance and internal control ac-
tivities, as well as risk prevention. It is used specifically for reports of possible cases of corruption
and/or violation of the principles or precepts set out in the Ethical Code, including those relating to
equal opportunities.
1O1
Also during 2014 there were no reports concerning discriminatory issues. For further information
on reports received in 2014, 2013 and 2012, reference is made to the paragraph “Group Reporting
Procedure - Whistleblowing”.
In terms of Advocacy, Pirelli has also been active for years in the enhancement of diversity external-
ly, whether nationally or internationally.
For years Pirelli has been Supporting Member of “Valore D”, the first association of large companies
created in Italy to support women’s leadership in the company, with the aim of supporting and increas-
ing the representation of female talent in top positions, through tangible and concrete actions.
The activities of “Valore D” in support of women’s leadership is developed in three directions: toward
women managers, Italian companies and society as a whole. The association promotes an innova-
tive company organisation that exceeds the implicit prejudices related to gender and promotes rec-
onciliation, provides women managers tools and knowledge for their professional growth and offers
a new cultural model that involves the full participation of women in Italy’s economic and social life.
Its membership in the European Alliance for CSR, CSR Europe, preparation of toolkits for manage-
ment of multiculturalism and gender differences with the Sodalitas Foundation (the Group has a
seat on its Management Committee), active participation in drafting the Italian Charter for Equal
Opportunities and Job Equality are some of the most representative activities that have engaged
the Group in sharing its good practices with other responsible companies.
Pirelli is also committed to promoting welfare programmes for its own employees. For this purpose,
it has created an ad hoc organisational function, the Welfare Group Manager with group level re-
sponsibility, confirming its growing attention to this issue. The Group has historically been support-
ing its own employees, with numerous measures calibrated to the different socio-cultural contexts
in which the affiliates operate.
Very widespread measures include: day care centres offering special discounts, vacation assis-
tance for employees’ children, scholarships, healthcare benefits, prevention campaigns, discounts
arrangements with various service providers (from medical visits to car rentals). More details are
found in the section “Welfare and initiatives for the internal community” in this report.
REMuNERATION AND SuSTAINABILITy
The remuneration policies adopted by Pirelli aim to ensure fair remuneration in line with the individ-
ual’s contribution to the success of the Company, recognising the performance and quality of the
individual’s professional input, in a philosophy of sustainable remuneration. The purpose is twofold:
on the one hand to attract, retain and motivate critical resources, on the other reward and incentiv-
ize conduct that is as much as possible consistent with the corporate culture and values.
Remuneration policies and processes for the executive group are managed by the central HR de-
partment, while for non-executive personnel they are handled on a country basis.
Once again in 2014, and in accordance with market best practices, the impact of the variable
component on the aggregate remuneration of Group management (in the short-term and medi-
um-term) remained very high, which means that there is a strict correlation between remuneration
and performance.
Most members of the Management Group are part of the Annual Incentive Plan (MBO) linked to the
achievement of annual economic/financial objectives by the Group and/or Business Unit and/or
Region and the qualitative assessment resulting from the Performance Management Tool, which al-
lows greater importance to be given to organisational behaviour (“how”), and not simply the results
achieved (“how much”) in a system involving sustainable pay over time.
It is recalled that in 2014 some changes and improvements were made to the annual incentive sys-
tem (MBO), which over the three year period 2014-2016 will no longer be correlated to the Triennial
Incentive Plan (LTI) but will include a deferred payment to the following year of a portion (25%) of
the annual incentive accrued, subordinately to the accrual of the following year MBO. Payment of
an additional amount equal to a variable percentage of the entire MBO accrued during the previous
year will be paid according to the degree that the MBO is achieved in the following year (this mecha-
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
nism is envisaged to be rolling for the entire three-year period 2014-2016). This deferral mechanism
means that the variable medium-long term period payment accrued will be paid in 2018, insofar as
it is related to the results achieved in the financial year 2017 (and thus two years after conclusion of
the three-year period covered by the LTI 2014-2016).
Once again for 2014, the Pirelli Board of Directors approved the General Remuneration Policy that
establishes general principles and Guidelines followed by Pirelli to (i) determine and (ii) monitor the
application of the related remuneration practices:
Directors with special powers/offices, General Managers and Executives with strategic respon-
sibilities;
the senior managers and the other executives of the Group.
The General Policy on Remuneration indicates the specific remuneration guidelines for the Top
Management regarding: fixed and variable remuneration - both short and medium-long term - (it
is specified in this regard that currently Pirelli does not have forms of remuneration through equi-
ty); severance pay in the event of dismissal; resignation and termination of employment; clawback
clauses for Top Management.
The new LTI 2014-2016 plan, in line with the mechanisms of variable remuneration adopted interna-
tionally, as in the past is totally self-funded, since the related charges are included in the economic
data of the Industrial Plan. The LTI plan involves an on/off condition, represented by the creation of
value over the three year period, and the following three objectives:
Total Shareholder Return (TSR) for the Group, with an aggregate target weight of 60% of the LTI
bonus;
Return on Sales (ROS) for the Group and the Business Unit or Region according to the organiza-
tional unit of the Executive, with a weight at target of 30% of the LTI bonus;
position of Pirelli in selected global sustainability indicators, with an aggregate target weight of
10% of the LTI bonus.
The importance of the integration of ESG objectives in the long-term incentive plan for manage-
ment lies primarily in the consistency of the company both internally and externally. Internally, as
regards management figures who, as part of their responsibility, dedicate their commitment every
day for the company to progress in a responsible manner. Externally, to external stakeholders, in-
cluding shareholders and potential investors, who can rely on a company that has adopted instru-
ments capable of supporting solid value creation over the long term.
A pro-rata of the long-term incentive for Management is linked to the positioning of Pirelli in two
Sustainability indices: the Dow Jones Sustainability World Index ATX Auto Components sector and
FTSE4Good Global Index Automobile & Parts sector, where the company has held the top position
for years. In particular, in relation to each index, the amount of the pro-rata of accruable incentive
increases in relation to Pirelli’s position in the ranking, until reaching in case of leadership a pro-rata
of maximum of twice the accruable value at performance target. The two indices mentioned are
complementary to each other and cover all the major ESG issues. Pirelli has set sustainability tar-
gets that concern all the macro areas of management, which is why it would be limiting to choose to
include in the long-term incentive plan only some targets rather than others. The company’s choice
is instead to place maximum attention on all targets, from those in terms of CO2 emissions, water
or energy consumption, to those related to the product and the sphere of human resources and the
sustainable management of the supply chain.
For a detailed reporting of the Remuneration Policy, please refer to the “Remuneration Report”
within the present Annual Report.
The theme of international mobility, always dear to Pirelli in order to integrate cultural and value, in
2014 saw the departure of about 50 new expatriates, compared with about 70 departures in 2013
INTERNATIONAL MOBILITy
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and about 100 departures in 2012. We confirm the number of departures (about one third) to ma-
jor industrial countries such as China and Russia, and the mobility flow from emerging to mature
countries is also ongoing. International mobility thus continues to play a key role in the Group’s ge-
ographical expansion strategy, spreading Pirelli culture around the world and transferring precious
technical and managerial know-how to the new start-ups.
The overall expatriate population at the end of 2014 amounted to 214 people (about 30 people less
than at the end of 2013 and 40 people less than at the end of 2012) of 17 different nationalities who
were transferred to 34 different destination countries on all five continents, and is composed of 73%
non-Executive and around 12% of women.
It is noted that the overall expatriate population is composed for the most part (51%) by non-Italian
employees, which represents real progress towards the goal of creating an increasingly internation-
al Management team.
In view of the complexity of this situation, the Group decided to introduce a new International Mo-
bility Policy, which applies to all new international assignments from 1 January 2013.
The principal new features of this policy are the introduction of a tax equalisation policy which neu-
tralises differences in taxation arising between the destination country and the country of origin, en-
suring remuneration is fair and adequate. There has also been a review of the rules for assigning certain
benefits, ensuring an increasing level of care for expatriate workers and their accompanying families.
The management of expatriation is also supported and accompanied by the expertise of specialized
external providers, facilitating clear, transparent and uniform communication of the Remuneration
Policy and related implementing rules.
The new Remuneration Policy is harmonised and applied worldwide (with common rules of treat-
ment), allowing uniform management of expatriate personnel throughout the entire Group.
EMPLOyER BRANDING
For quite some time now, Pirelli has devoted specific resources to Employer Branding as it considers
it crucial to present itself to the market as employer of choice, transmitting its characteristic fea-
tures to the world at large. There are three drivers that distinguish the Group: Business, People and
Change, within which the principles on which Pirelli bases its management approach are defined.
The Company strongly believes in the spread of the excellence of Pirelli as an instrument of attrac-
tion and, accordingly, during Employer Branding activities, particularly with young people, wants to
pass on some of the Group’s key principles, such as technological know-how and product innova-
tion, technological and commercial leadership in the high-end segment of the market, the tension
of our people towards the results and the meritocracy that has always ensured growth for the best
resources both locally and internationally.
In addition to conveying Pirelli’s business principles, the Employer Branding is also a valuable tool
to give visibility to job opportunities aimed at new graduates, not only on the Italian market but also
globally. Considering only the countries where Pirelli has a presence with one or more production
plants in Europe, the United States, South America, the Middle East, Africa, Russia and Asia Pacific,
about 180 events, projects and meeting points were organised in 2014, where the Company promot-
ed its own employer branding initiatives.
These activities are carried out also thanks to the network of contacts and partnerships with some
prestigious universities in several countries, such as the Beijing University of Chemical Technolo-
gy in Beijing, the University of Munich in Germany, the Nottingham Trent University in the United
Kingdom, the University Politehnic of Bucharest in Romania, the ESIC - Business Marketing School
in Spain, the Universidad de Buenos Aires in Argentina, the Universidad Tecnológica del Centro in
Venezuela, the Instituto Tecnológico de Estudios Superiores de México, the Keio University in Japan
and The American University of Cairo in Egypt.
As for the projects developed in this area at headquarter level, Pirelli collaborates actively with its
own university partners: Politecnico of Milan, Politecnico of Turin, Bocconi University, Catholic Uni-
versity, University of Turin. These universities are considered partners for the type of students they
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
attract, mainly economists and engineers, and because they are physically close to the headquar-
ters in Italy. With these institutions, Pirelli has organised Careers Days, roundtables, Job Fairs, as
well as business presentations and meetings with students directly at the company, aimed at giving
them a “hands-on” experience of the reality of the Group.
Pirelli is also present on the internet with the publication of Company Profile and job ads on targeted
sites including, in particular, LinkedIn and Monster. As for LinkedIn, from December 2013 to December
2014, the number of followers almost doubled from 64,000 to 113,000. Monster remains one of the
principal channels for hiring new university graduates, together with Job Meeting and Job Advisor.
Visibility and promotion through universities and significant web presence allowed the Company to
carry on successfully, also in 2014, the process of recruitment and selection of new graduates, which
has resulted in the inclusion of about 100 young people in internships at the Group’s Italian premises.
Employer Branding in general also helped to achieve other important results in the recruiting and
selection of personnel: in 2014 in fact 763 white collars were recruited in 35 different locations,
mainly in Brazil, Russia, Romania and at the headquarters in Milan. Most of these resources, whose
average age is 31, were included in the Sales & Marketing area and staff functions.
DEvELOPMENT
Performance management
The term Performance Management (PM) denotes the process by which we define, observe and assess
the contribution of each employee to the organisation. This assessment is given in relation to a set of
predefined indicators and is critical to the success of both the company and the employee him/herself.
The PM is a unique and critical moment for the development and orientation of each employee.
During the process, particular value is given to feedback, which provides a transparent and open
dialogue between management and employee, first in the start-up phase in which the targets are
set, and then in the closing phase, when the results achieved are assessed.
The Performance Management process involves all Pirelli staff worldwide, including Executives,
Managers and White Collar Employees.
The year 2014, as regards the closure of the previous year, confirmed a redemption rate of the
process, that is, complete assessment profiles with respect to the total of open profiles equal to
95%, within which 94% of women successfully completed their performance Management process.
Alongside this significant quantitative result, there is another consideration linked to the quality of
the assessments: the introduction of Calibration Meetings. These are meetings organised by the
managers of individual functions, Business Units and countries, with those they report to directly
and the HR managers in question. During these meetings, the assessments of people who belong
to that specific organisational unit are shared and pooled, with the aim of ensuring a shared and
balanced distribution of the assessments, making the process more homogeneous and balanced.
The Talent Review process aims to place “people in the right job”, namely to ensure business conti-
nuity through the coverage of strategic positions with our best talents.
Key positions are those positions that have a direct impact on the strategic success and competitive
advantage of the organisation. Each of these positions also includes a vacancy risk identification
in the following 12-18 months, in such a way that concrete mitigation actions can be implemented.
For Pirelli, “Talents” are employees who, in addition to having demonstrated positive performance
in the previous 3 years, possess the potential to hold, immediately or within the next two years, key
positions within the organization. In fact, they represent the future of the company for the coverage
of strategic positions.
Pirelli’s focus on talents is also demonstrated by the numerous skills assessment projects con-
cluded in 2014, following increasing focus on the analysis of the talent of people to support the
Talent review
1O5
company strategy.
The talent management process also includes meeting and discussion sessions between managers,
which aim to share and standardise the criteria for the definition of talent within the organisation.
These meetings involve the active participation of all key interlocutors of the organisation, to guar-
antee the strong commitment of the company towards the management of people and its talents.
During 2014, the Talent Review process identified 311 “key positions” and 208 “talents”. In the 25
meetings held to discuss the talents and the key positions, more than 250 managers from around
the world were involved.
Coverage of key positions is solid, in fact 62% of the positions are not at risk of vacancy in the next
12 months. Pirelli is also established as a company with a strong predisposition to developing talent
from within: in fact 95% of the people who hold key positions have grown and have been promoted
from within.
Even Pirelli’s pipeline of talents is consolidated; in fact, they come from 20 different nationalities, 58%
already hold a key position and 52% of them are ready for an assignment to another key position.
The goal in 2015 is to strengthen the pipeline of talents and develop the analysis involving more
and more people from all over the world. Focus is also being maintained on the development and
consolidation of career plans, with the aim of providing the means for structured growth within the
organisation and mitigating the retention risk of Pirelli talents.
In line with the Premium positioning strategy, in 2013 Pirelli updated its Global education model with
a view to aligning skills, strengthening the overall knowledge management system and creating
permanent education processes.
The new training model, called Training@Pirelli, allowed the globalisation of the training offer among
all countries, opening it to the entire corporate population and at the same time achieving econo-
mies of scale and an increase in potential users. Training@Pirelli is characterised by being a globally
organised and structured system which is nevertheless equipped to meet the needs that could
emerge locally at any time in each of the countries in which Pirelli operates.
Pirelli’s training system is closely related to the Performance Management system (for further in-
formation, please see the paragraph on Development): in fact, during the annual and half-year in-
terview with their Manager, priorities and training courses to be attended are defined on the basis
of the offer in Training@Pirelli, described in a catalogue distributed to all employees through the
training portal called Learning Lab.
The three “pillars” on which Training@Pirelli is based are the Professional Academy, the School of
Management and the Local Education. The first two are designed centrally with implementation in
the countries of the Group, while the Local Education is generated and provided locally to meet the
specific local needs.
There are ten Pirelli Academies: Product Academy, Manufacturing Academy, Commercial Academy,
Quality Academy, Supply chain Academy, Purchasing Academy, Finance Academy, Planning & Con-
trolling Academy, Human Resources Academy, Information Technology Academy.
Sustainable Management elements run through all the Academies, with focus for example on prod-
uct life cycle (LCA), environmental efficiency of the process, health and safety, sustainable manage-
ment of the supply chain, risk management, SRI investor market, diversity management, etc.
The Academies are directed to the entire corporate population to provide permanent learning and en-
sure exchange of know-how between countries as well as the implementation of tools and procedures.
The faculty of the Academy is mainly composed of internal trainers, experts in their specific func-
tions that, according to the training needs and logistics needs, act at central, regional and local
level, or through online seminars and webinar sessions.
TRAINING
Professional academy
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
Each Academy is led by a top representative of the function and is composed of a team of profes-
sionals from the function itself. The Group Training function closely monitors all staff members of
the Academies, ensuring uniformity in the design, delivery and assessment of methods of learning,
and ensuring consistency with human resources development policies.
In 2014 the Academy offered 216 courses held either at the headquarters or at foreign Affiliates of
the group.
With the aim of supporting the Pirelli Group in the development of the management culture, the
School of Management (SOM) spreads managerial skills defined centrally to support the pursuit of
the company development strategy and related targets.
The training offered is reviewed and updated annually to keep pace with the company’s devel-
opment and offers a web tool to support the continuing education even outside the context of a
typical classroom. In turn, the on-line section Train Your Brain continually provides new videos and
articles aimed at strengthening the skills developed in the classroom.
The SOM is divided into three major training areas or Business, People and Change, and targets pop-
ulations of Executives, Middle Management/Senior Professionals and New Graduates/Junior.
The training dedicated to executives is preferably provided at the headquarters in Milan in order to
allow participants to discuss strategies directly with Senior Management and share them cross-func-
tionally and geographically. In 2014, seven editions of SOM were provided, 6 of which were held in
Milan and one in Brazil for Executives of the Latam region (Brazil, Argentina and Venezuela).
The training activities aimed at Middle Management and Senior Professionals are designed centrally
(Milan) and then offered locally. In the course of 2014 about 800 middle managers and senior profes-
sionals attended more than 50 editions of School of Management held in 9 different countries.
As for the population of new graduates, 2014 saw the consolidation of the two-year course Warming
Up@Pirelli, launched in 2013 with the aim of providing a common view on the Pirelli universe to all
new graduates recruited in the various countries. The main topics covered include: the Sustainable
Management Model adopted by the Company, the strategies, the product, processes, customers,
markets and all the basic skills that Pirelli considers important for a young employee who wishes to
become part of the future management of the Company.
Each country is given the opportunity to break down the warming up path, taking account local
specifications, reviewing the timing and frequency of the courses, while ensuring process homoge-
neity in terms of total duration and content provided, defined centrally according to priorities and
business strategies.
In 2014 Warming Up@Pirelli involved over 180 young employees.
The training provided locally responds to the specific training needs of the local context and culture
of the country of reference. The seminars cover areas of expertise ranging from the improvement
of interpersonal skills to stress management, from the development of IT, language and regulatory
skills up to seminars on issues of welfare and diversity inside the Company.
In the latter area the following 2014 courses deserve mention:
Parents at Work: dedicated to the parents of children aged 0 to 6 with the aim of teaching them
to use the parenting experience as a “gym” to develop and consolidate skills and managerial
behaviours to be used at the workplace as well.
Diversity at Work: the training course explores the wealth that the individual and the Company can
draw from a heterogeneous environment, in which the diversity of people and cultural contexts
turn into added value and therefore of strategic interest for Company development. The course,
provided in 2014 to Italian employees, will be extended to all affiliates of the Group during 2015.
school of management
local Education
1O7
Focus: training on sustainability
2014 also saw the continuation of training regarding the Pirelli Model of Sustainable Management in
line with the Sustainability Plan.
Training was diversified according to the target group. In the context of the international corporate
course Pirelli’s Way Joining the Group, Pirelli presents the Group’s Sustainable Management strategy
to all new employees, starting from the multi-stakeholder approach in the context of integrated eco-
nomic, environmental and social management. Pirelli Training Model also brings the attention of new
recruits to the Group’s Sustainability Policies and its related commitments, as expressed through the
Ethical Code, the Code of Conduct, the Equal Opportunities Statement, the Policy on Social Respon-
sibility for Occupational Health, Safety and Rights, and Environment, in addition to the requirements
of the SA8000® Standard and internationally recognised human rights, from the prohibition of forced
and child labour to freedom of contract, equal opportunities and non-discrimination.
All of these issues are also presented in training courses for all Group sustainability managers
and buyers.
Also in 2014, Pirelli has held several Academies on the sustainable management of the supply chain,
dedicated to the management and staff of the purchasing department, both centrally and locally.
In the course of 2015 a Convention is also expected for Sustainability Managers of the Group, to be
held at the headquarters.
In 2014, Pirelli’s training investment grew further, reaching an average of 8.2 days of training per cap-
itaat the global level, and is constantly growing compared to the average of 7.2 days recorded in 2013
and of 5.1 recorded in 2012. For the second consecutive year the target set in the Industrial Plan that
provided for the achievement of an average of 7 days per capita just in 2015 was exceeded.
Focusing on the training provided to the blue collar workers of the Group, the number of days on
average per capita reach 9.2 with a growing trend in the last three years, as shown in the graph.
The figure for training of management amounted to an average of 4.4 days per capita.
Training involved 80% of the workforce with at least an average of one day per capita and recorded
a substantial balance in terms of equal access to education between genders, with 80% of the pop-
ulation of both men and women being involved in training activities.
AvERAGE DAyS OF PER-CAPITA TRAINING
Pirelli training figures
Of the total training provided by the Group in 2014, about 77% is accounted for by the Professional
Academies, in which training grew significantly on issues of health, safety and environment, from
11% in 2013 to 16% in 2014. The high percentage of training hours provided within the perimeter of
the Academies legitimised the investment made on the population of internal trainers within the
plants, since 2014 dedicated full-time to providing support to colleagues with specific activities and
aimed at improving skills in the industrial field.
Pirelli intends to maintain increasingly structured consistency to its training activities, continuing to
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
deliver in the coming years a number of average days of training per capita greater than or equal to
7 and aiming at involving 90% of employees in at least one day per capita by 2017.
LISTENING: GROuP OPINION SuRvEy
For years, Pirelli has consolidated the climate survey as a tool for actively listening to its employees,
considering the results as a basis for defining and settingcentral and local improvement plans.
The survey is called “My Voice” and involves all employees of the Group. Questionnaire manage-
ment is attributed to a third party, in respect of the anonymity of respondents. Therefore Pirelli
receives the results in aggregate form.
The present report outlines the outcome of the survey conducted at the end of 2013, the results of
which were announced to employees in the first quarter of 2014. The last survey was conducted at
the end of 2014, the results of which will be communicated to employees in the first quarter of 2015
and will therefore be reported in the next Annual Report.
The overall response rate to My Voice in 2013 was 61.4%. The overall Trust Index of employees towards
the Company stood at 62%, consisting of a Trust Index of 63% among blue collar employees and 60%
among white collar employees, figures slightly higher than the trend at Italian multinationals. Results
are particularly high regarding the sense of belonging and pride, trust in the management of health
and safety and diversity at the company; there are however margins for improvement in the relation-
ship between managers and employees, in terms of direct relationship and appreciation.
Starting in February 2014, the results were communicated to employees, both through dedicat-
ed communications on the company Intranet and through face-to-face meetings (approx. 400 in
countries where Pirelli is present). The areas for improvement identified for each specific Country/
function, both centrally and at the subsidiaries, were then analysed and 35 action plans have been
defined. The plans provided for action priorities, dividing them into concrete actions, with targets
and implementation timing, all communicated in full transparency to employees.
As evidence of the strategic value of the My Voice survey, the Senior Management of the Group
had among its individual performance goals, within annual Performance Management profile, also
the percentage improvement of the Trust Index; in particular the Group Index for senior VP of the
Central Functions and the Country/Region Index for the respective CEO.
My Voice 2014 has seen strong global growth in the participation rate, 84.6% compared to 61.4% in
2013, which had a strong influence on the growth of the response rate of the blue collar employees,
increasing from 56.7% in 2013 to 84.9% in 2014.
The significant growth of participation in My Voice is indicative of the willingness of employees to
voice their opinions, so that the contribution of each of them can help the company to improve
its performance.
1O9
wELFARE AND INITIATIvES FOR ThE INTERNAL COMMuNITy
Pirelli has been historically active in its support for the welfare of its employees through a number
of initiatives. Since 2011, moreover, the Company has taken on a Group Welfare Manager.
The welfare initiatives are aimed at all employees, whether they are permanent, temporary or part-
time, and differ from country to country in response to the needs of the various social contexts in
which the affiliates operate. These are usually tangible and efficient interventions in favour of the
work-life balance, ranging from healthcare to commercial agreements, from social activities and
free time to aids to support the family.
Overall welfare services follow four general areas of action in all countries:
healthcare and related information campaigns;
family (e.g. scholarships);
leisure (e.g. through Open Days);
workplace (e.g. flexible working hours, facilities, individual development training, cultural growth
and group celebrations).
At all production units Pirelli has always provided infirmaries that, during working hours, provide
specialist healthcare and medical professionals for all employees. These facilities provide first aid
care, counselling for health problems outside work and health supervision for employees exposed
to specific risks. The infirmaries also support the various health-related promotional campaigns
that are launched at a local level, and prevention campaigns.
Of particular importance is the Health and lifestyle campaign developed in Brazil which in the two
year period 2013-2014 involved all employees. The initiative consisted of medical examinations, blood
and dignostic tests and individual interviews aimed at achieving increased awareness. On the basis
of these results specific initiatives have been designed for some diseases (diabetes) or particular
conditions (pregnancy) or lifestyles (nicotine addiction), with which, through qualified medical proto-
cols, employees are guided by telephone and newsletters towards healthier lifestyles.
Once again in 2014, Pirelli offered all its employees the opportunity to be inoculated with the sea-
sonal flu vaccine free of charge.
As mentioned, each country autonomously develops specific initiatives, designed in relation to the
territory in which they are located complementary and in addition to the welfare systems in force.
Below are some examples of activities developed in 2014:
Romania: “Smile Campaign”, education campaign for oral hygiene among employees and their
families in collaboration with a team of Italian dentists;
Mexico: football courses for employees’ children;
France: gym inside the affiliate;
China: provision of apartments with extremely favourable conditions for employees coming from
other regions of the country;
Brazil: inclusion of a large group of disabled workers suffering from Down syndrome following a
dedicated training course, with the involvement of their future Pirelli colleagues;
Argentina: financing of a high profile technical-scientific training path for a group of worthy
skilled workers;
Russia and Turkey: financing of sports teams of employees at a competitive level;
Turkey: establishment of a chorus of employees;
UK: opening of a new internal training centre and training programmes for children with disabilities;
Italy: creation of “People Care”, a website that is a showcase for all the offerings available regard-
ing welfare (booking of housekeepers, babysitters, social care workers, household maintenance
technicians, request for legal advice, car pooling, booking of summer camps for employees’ chil-
dren, purchase of public transport passes and school books with payment instalments in payroll
and delivery to the company etc.).
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2014 MANAGEMENT REPORT
Report on Value Chain Responsible Management
The project Bambini in Bicocca (Children at Bicocca) was particularly appreciated. It was launched in
2014 to accommodate employees’ children aged between 5 and 10 at the Pirelli Foundation, co-crea-
tor of the initiative when school is closed (Carnival and the Easter long weekend, pre-school period).
Children participating in the project were involved in recreational and educational initiatives and
textural and experiential workshops of great interest. The Bambini in Bicocca project involved over
190 children and received a very positive consensus response.
INDuSTRIAL RELATIONS
Pirelli Group industrial relations are conducted on the basis of constructive dialogue, fairness and
respect of the various roles involved. Guaranteeing and respecting free trade union activities is one
of the key values on which Pirelli bases its own Human Resource Management System. Relations
and negotiations with trade unions are managed locally by each affiliate in accordance with the
laws, national and/or company- level collective bargaining agreements, and the prevailing customs
and practices in each country. At this level, these activities are supported by the central depart-
ments, which coordinate activities and ensure that the aforementioned principles are observed
throughout the Group.
In the course of 2014 the Industrial Relations activity has reached major negotiation results both in
Italy and abroad. In Italy, this has been as part of the renewal of the national collective bargaining
agreement and supplementary corporate contracts at the sites of Milan Bicocca, Bollate and Set-
timo Torinese. Abroad, as part of the renewal of collective bargaining agreements at the Group’s
industrial sites in various countries such as: Romania, United Kingdom, Germany, Brazil, Argentina,
Mexico, Egypt and Turkey.
On 18 December 2014 the sale was finalised to the Bekaert Group of Pirelli’s steelcord business in
Italy (Figline), Romania (Slatina) and Brazil (Sumaré) and on 5 February 2015 that in Turkey (Izmit).
As announced in February last year, the agreement for the sale also includes the transfer of the
steelcord business held by Pirelli in China (Yanzhou) to Bekaert. The completion of the deal, howev-
er, remains subject to regulatory approvals from the local authorities expected by the first quarter
of 2015. The decision of selling the steelcord has allowed Pirelli to phase out of an activity which,
considering the company’s strategy of focusing on the Premium tire higher profit margins segment,
did not have adequate competitive dimension. At the same time this decision has, nonetheless, en-
sured a long-lasting future for the steelcord business within a group leader in technologies for the
transformation and coating of steel cables.
Industrial Relations also play an active role in the Group’s commitment to health and safety, char-
acterised by the active participation in the issue by both trade unions and workers. In fact, 79% of
the Group’s employees are covered by representative bodies which periodically, together with the
Company, monitor and confront, with the support of specialists, current issues and the awareness
plans/programmes in a perspective of continuous dialogue aimed at improving the various activi-
ties carried out by Pirelli to safeguard the health and safety of employees.
During 2014 there was no corporate restructuring within the Group. In any case, in line with the
Company’s sustainable approach, in case of restructuring, outplacement policies have been adopt-
ed through framework agreements with leading companies concerning outplacement plans. Finally,
in relation to the start of operations with substantial impact on employment with repercussions
transnationally or locally, the company acts in accordance with the procedures and practices of
information and consultation of employees provided by the laws.
The Pirelli European Works Council (EWC), formed in 1998, holds its ordinary meeting once annually
after presentation of the Group Annual Financial Report, where it is informed about the operating
performance, operating and financial forecasts, investments made and planned, research progress,
and other matters concerning the Group.
European Works Council (EWC)
111
The agreement establishing the EWC provides for the possibility of holding other extraordinary
meetings to fulfil the information requirements of delegates, in light of transnational events con-
cerning significant changes to the organisational structure of the Company: opening, restructuring
or closing of premises, important and widespread changes in work organization. EWC delegates are
provided with the IT tools that they need to perform their duties and a connection with the corpo-
rate intranet system, for the real time communication of official Company press releases.
In February 2015, the Committee consisted of 13 members from the offices of the countries entitled to
representation in the Committee: Italy, Germany, Spain, Sweden, Romania and the United Kingdom.
Compliance with statutory and contractual obligations governing overtime, time off, association
and negotiation, equal opportunities and non-discrimination, bans on child and forced labour
Group policy has always promoted compliance with all legal and/or contractual requirements con-
cerning working hours, the use of overtime and the right to regular days of rest.
These requirements are often the subject of agreements with trade unions, in line with the regu-
latory context of each country. There are no restrictions on any worker’s right to use his/her total
number of holidays. The holiday period is generally agreed between the worker and the Company.
Pursuant to its Social Responsibility Policy for Occupational Health, Safety and Rights, and Envi-
ronment and in accordance with the requirements of the International Standard SA8000®, adopted
since 2004 as a reference tool for the management of social responsibility within its affiliates, Pire-
lli monitors the implementation of the requirements in terms of respect for human rights and work
through periodic audits, both commissioned to specialist third party companies and performed by
the Internal Audit Department. Particular attention is paid to the sustainability of Pirelli sites (and
those of suppliers) operating in emerging countries.
The three year internal auditing plan covers all Pirelli sites. Normally every audit is carried out by
two auditors and takes three weeks on site. The Internal Audit Team has received training on the
environmental, social and ethical elements of an audit to enable them to carry out an effective,
clear and structured audit, granting Pirelli an effective control over all aspects of sustainability. If
compliance violations are found during these audits, an action plan is agreed between the local
managers and central management, with precise implementation dates and responsibilities. The
Internal Audit Department monitors the status of implementation of agreed action plans, through
specific follow-up measures. All the managers of the affiliates involved in the audits have been
adequately trained and made aware of the subject and audit procedures by the central functions
assigned, in particular: Sustainability and Industrial Relations.
The external and internal auditors conduct audits based on a check-list of Sustainability parameters
derived from the SA8000® standard, from Pirelli Policy on Social Responsibility for Occupational
Health, Safety and Rights, and Environment and the Group Ethical Code. Looking at the last three
years, in 2012 the Internal Audit function carried out audits in Italy, Brazil, Argentina, Venezuela and
Turkey, in 2013, in Argentina, the United States, Romania and Brazil, and in 2014 in Italy, the United
Kingdom and China. In 2015 audits will continue in Egypt, Russia, the United Kingdom and Mexico.
The non-compliances that emerged as a result of the audits mentioned above were the subject of
the action plans agreed between the local managers and Central Management, and will be subject
to follow-up in 2015 by the Internal Audit Department.
It should be noted that none of the audits revealed any breach of ILO Core Labour Standards, with
specific reference to forced labour or child labour, freedom of association and bargaining, and
non-discrimination.
labour and social security lawsuits
In 2014, as in the past, the level of work and social security litigation remained low, thanks to a contin-
uing trend of conflict avoidance, substantially in line with previous years.
Just as in previous years the level of litigation remains high in Brazil, to the point of representing
about 90% of all the labour lawsuits currently pending against the entire Group. Labour lawsuits are
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
extremely common in this country and depend on the peculiarities of the local culture.As such, they
affect not only Pirelli but also the other multinational companies operating there. Labour lawsuits are
generally initiated when an employment contract is terminated, and they usually involve the inter-
pretation of regulatory, legal and contractual issues that have long been controversial. The Company
has made a major commitment both to prevent these disputes – to the extent possible within the
previously mentioned cultural context – and resolve them, including use of settlement procedures.
unionisation levels and industrial action
It is impossible to exactly measure the consolidated percentage of union membership at Group
companies, since this information is not legitimately available in all countries where Pirelli has a
presence (over 160 countries on five continents). However, it is estimated that about half the Group’s
employees are trade union members.
The percentage of workers covered by a collective bergaining agreement, in 2014 stood at 79%. This
figure is associated with the historical, regulatory and cultural differences between each country.
Collective bargaining agreements were renewed without conflict or strikes.
The labour unrest in 2014 refers exclusively to Italian industrial sites supporting union actions on
national issues of political/union relevance (e.g. reform of the labour market).
occupational retirement and health-care plans
Defined benefit plans are in place in the United Kingdom (the fund was closed for all employees on
the payroll as at 1 April 2010), in the United States (these plans were closed a number of years ago to
employees on the payroll, in favour of defined contribution plans; since then, they only apply to re-
tired employees but are not tied to wage increases) and in Germany (this scheme was closed to new
hires in 1982). Other defined benefit plans exist in The Netherlands, but they represent a relatively
insignificant liability for the Group.
Group affiliates provide supplemental company medical benefits according to local requirements.
These healthcare schemes vary from country to country in terms of allocation levels and the types
of coverage provided. The plans are managed by insurance companies or funds created ad hoc, in
which the Company participates by paying a fixed amount as is done in Italy, or an insurance premi-
um as is done in Brazil and the United States.
For the economic-equity measurement of the above benefits, reference is made to the Consolidated
Financial Statements, Notes 23 - Employee benefit provisions and 32 - Personnel expenses.
OCCuPATIONAL hEALTh, SAFETy AND hyGIENE
Pirelli’s approach to the responsible management of Occupational Health, Safety and Hygiene at
Work is informed by the principles and commitments expressed in the Ethical Code, the Policy on
Social Responsibility for Occupational Health, Safety and Rights, and Environment and the Quality
Policy, the texts of which are communicated to all Group employees in their own languages, in ad-
dition to being published in the Sustainability section of the Pirelli website, to which the reader is
referred for the text in full.
safety management system
Pirelli adopts a Safety Management System structured and certified according to the OHSAS
18001:2007 and ISO 14001:2004 Standards.
All certificates are issued with international accreditation ANAB (ANSI-ASQ National Accreditation
Board accrediting body of the United States).
Since 2014, RINA Services S.p.A. has been the new compliance auditor of Pirelli Tyre’s Safety and En-
vironment Management Systems. The choice of a new service provider meets the need for greater
113
transparency of the certification process, which requires periodic replacement both of the entity for
conformity evaluation of Management Systems and the accrediting body.
As at the end of 2014 all production facilities of Pirelli Tyre have been certified according to OHSAS
18001:2007 and ISO 14001:2004 standards with the exception of the facility in Rome (United States),
where a management system is operative, applied under the local regulations, which is similar to the
OHSAS 18001 Standard. For this reason the certification activity is a parallel activity of relative value.
Instead, the Environmental Management System is fully operative and certified pursuant to ISO 14001.
As for the Russian settlement of Kirov, which is already certified ISO 14001, in January 2015 the audit
process was successfully completed for certification of the safety management system according
to OHSAS 18001 Standard and is pending formal receipt of the certificate, which will be issued by the
certification company RINA Services.
The Safety Management System and the Environmental Management System implemented at the
Pirelli Tyre production sites have been developed on the basis of procedures and guidelines drafted at
corporate headquarters. This has made it possible to adopt a “common language” within the Group,
in terms of the key elements of operating that guarantee effective, uniform and shared management.
In the course of 2015 the issue of a new policy is also scheduled, exclusively dedicated to Health,
Safety and Environment, currently covered in the Group Policy on Social Responsibility for Occupa-
tional Health, Safety and Rights, and Environment.
The Zero Injuries Target is a precise and strong corporate position.
Pirelli strongly believes that leaders play a strategic role in risk prevention. Their behaviour must
therefore be an example for all employees. Management must make a clear, visible commitment to
safety culture in order to achieve the ambitious aims that the Group has set itself.
From an industrial point of view, this objective is pursued through a major plan of investments for
technical improvement of work conditions, while constantly insisting on the cultural and behaviour-
al aspect of all Company players.
Safety culture is of paramount importance, and it is necessary to pursue it in accordance with the
rules, while maintaining a very clear idea of everyone’s responsibilities to themselves, others, and their
family. This approach, together with the involvement and continuous internal dialogue between Man-
agement and workers, has proved successful, as evidenced by the continued decline of injury indices.
In 2013 the Company signed a global agreement with DuPont Sustainable Solution in support of the
Management System outlined above, with a special focus on a standard approach to Behavioural
Safety in the Group.
The program began in 2014, initially at the sites in the UK, Venezuela, Argentina, Mexico, Turkey,
Romania. In 2015 the program will be extended to all the Group’s production sites.
A specific Steering Committee, presided over by the Operations General Manager, was activated to
monitor the progress of the program.
In 2014 the Company continued to reinforce and consolidate the behaviour-related aspects of safe-
ty culture. The Company has maintained and developed the focus on Leading Indicators, namely
measuring what preventive measures should be implemented and how this should be done, rather
than Lagging Indicators, namely reactive indicators such as the number or frequency of injuries.
Communication and sharing information play an important role in internal dissemination of the
Safety Culture. This is accomplished with monthly newsletters like the Safety Bulletin, and the pe-
riodic publication of significant events through the traditional channels of internal communication.
As part of the collaboration with DuPont Sustainable Solutions, Pirelli is also developing the theme of
prevention of psychosocial risks and work-related stress. Some of the most important areas of interven-
tion of the Program “Excellence in Safety” are in fact related to the improvement of the organizational
structure, the clarity of the tasks and roles, empowering workers, improving communication in the
organization, the sharing of objectives, motivation with respect to a common strategy: all substantial
issues for a work environment that is psycho-socially appropriate and challenging for all employees.
safety culture
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The management of work-related stress is also the subject of the campaign of the European
Agency for Safety and Health at Work (EU-OSHA) for the two-year period 2014-2015, and of which
Pirelli is the usual partner. Adhering to the Campaign, Pirelli confirms its commitment to promot-
ing a healthy work environment, where employees feel valued and psychosocial risks are effec-
tively prevented and countered.
In addition to safety training offered locally at every Pirelli location (which is illustrated in the section
of this report dedicated to employee training), special mention has to be made of Group activities
and projects, which simultaneously target several countries by allowing an alignment of culture and
vision, fully benefiting pursuit of the Company’s own improvement targets.
The Manufacturing Academy merits special mention.This is the Pirelli Professional Academy dedi-
cated to factories, where health, safety and environment issues are discussed in detail. In the course
of 2014 the training on risk assessments related to machinery continued. By the first quarter of 2015
all production sites will have received specific training. It should be noted that 16% of the training
provided by Pirelli in 2014 involved elements of Health and Safety at work.
The seventh edition of the Pirelli Health, Safety and Environment global meeting is expected in the first
quarter of 2015 at Pirelli’s Mexican production centre in Silao. The meeting has always had the purpose
of sharing the best practices applied by the various Pirelli sites in the world as a common factor.
safety training
monitoring of Performance
Alongside establishing specific guidelines and procedures for implementing management systems,
Pirelli uses the web-based Health, Safety and Environment Data Management (HSE-DM) system, elab-
orated and managed at corporate headquarters by the Health, Safety and Environment Department.
This system makes it possible to monitor HSE performance at every production site in the Tyre Busi-
ness and prepare numerous types of reports as necessary for management or operating purposes.
In particular, the HSE-DM collects all the information on injuries occurred in the factories, fitted
Units in Brazil and the UK, European Equities and the logistics units managed directly by Pirelli (ac-
cident analysis, corrective action taken, etc.).
If the dynamics of a particular case are significant, all plants are not only provided with the informa-
tion via a Safety Alert system, but also urged to conduct an internal audit as to whether conditions
similar to the ones that caused the injury exist at their plants too and define any corrective meas-
ures. By using this system, every site may audit the solutions adopted by other plants in order to
share the best choices.
In 2014 Pirelli reached a Frequency Index of 0.51, or a reduction of 17.7% compared to 2013 and 71%
compared to the reference value of 2009. The target established in the Industrial Plan 2013-2017 and
2020 vision, calls for a reduction of the Frequency Index of 90% in 2020 vs. 2009.
It is noted that the value of the Frequency Index of injuries of women is well below the average of
the Group, also in view of the fact that the female population is generally engaged in activities with
a lower risk than the male population.
InJurIEs - FrEQuEnCy IndEX* (FI)
Frequency Index (FI)
Frequency Index Men
Frequency Index Women
* FI = number of injuries / Hours actually worked x 100,000
2o14
0.51
0.57
0.12
2O13
0.62
0.68
0.10
2O12
0.77
0.86
0.18
Performance
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The most representative injuries involve events resulting in contusions, cuts and fractures to
upper limbs.
Severity Index (SI) of injuries in the Group fell from 0.18 in 2013 to 0.16 in 2014.
InJurIEs - sEVErITy IndEX* (sI)
Severity Index (SI)
2o14
0.16
2O13
0.18
2O12
0.26
* SI = number of days missed for injuries / hours actually worked x 1000
Severity Index (SI) was calculated by considering all calendar days (excluding the date of the acci-
dent) between the injured person’s work interruption and the employee’s return to the factory as
“lost,” i.e. the actual days necessary for complete rehabilitation.
Both in the case of the Frequency Index and the Severity Index, Europe and Latin America have a
higher rate than the other geographical areas where Pirelli operates (Africa, Asia, North America
and Oceania), although it has been steadily declining for years.
The calculation of the FI and SI indices mentioned above does not include in-itinere accidents and
injuries of agency workers, which is separately discussed in the summary table below. In particu-
lar, in 2014 there were injuries involving temporary workers at the Group, while there were 133
in-itinere accidents.
In-itinere accidents*
Temporary workers injuries
2o14
133
10
2O13
107
7
2O12
136
14
* In-itinere accidents = accident occurring during the journey from home to work and vice versa.
The Frequency Index of i related to employees of external companies operating at the premises of
the Group amounted to 0.52 (equivalent to the average of the Pirelli Group).
With regard to occupational diseases, its Frequency Index has been falling steadily in the last three
years and in 2014 had a value of 0.04.
oCCuPaTIonal dIsEasEs - FrEQuEnCy IndEX* (FI)
Frequency Index of Occupational Diseases
2o14
0.04
2O13
0.09
2O12
0.10
* FI of Occupational Diseases = number of occupational diseases / hours actually worked x 100,000
As part of the production process, there were no workers with high incidence or high risk of diseases
related to their occupation
2014: there were no fatal accidents at work among the employees of the Group or among em-
ployees of external companies operating at the Group’s operating units.
2013: there were no fatal accidents at work among the employees of the Group or among em-
ployees of external companies operating at the Group’s operating units.
2012: on 30 September 2012, one Group employee suffered a fatal accident at the plant in Carl-
isle, United Kingdom. There were no fatal accidents involving independent contractors working
at the Group’s operating sites.
Fatalities
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Six tyre manufacturing plants were “sites of excellence” in 2014, since no employees were injured
there during the year:
Best Practices 2014
Camacari (Brazil);
CMP (Italy);
Ecosil (Brazil);
Sao Jose (Brazil);
Sorocaba (Brazil);
Yanzhou Cord (China).
These results should be attributed to the constant focus on leading indicators, namely in terms of
prevention.
In 2014, investment in health and safety by Pirelli Tyre reached a total amount of more than €15
million, the highest figure in the last three years as follows (in millions of euro):
Health and safety Expenditure
2012: 14.7
2013: 14.3
2014: 15.2
The expenditure made targeted improvements on machines and plant and, more in general, the
workplace environment as a whole (e.g. optimisation of microclimate and lighting conditions,
changes in layout for ergonomic improvement of activities, measures to protect the healthfulness
of infrastructure, etc.).
Health and safety Targets
2020: reduction of Frequency Index injuries by 90% compared to 2009 (underway);
2013-2015: ongoing implementation and consolidation of the systems Behaviour Based Safety
(BBS), LockOut TagOut (LOTO), and Point of Work Risk Assessment (POWRA);
2014-2018: global implementation of the “Excellence in Safety” programme with Dupont (un-
derway);
2015-2017: completion of integration of Health, Safety and Environment KPI for the sales/com-
mercial/equities areas;
2015: issue of a new Health, Safety and Environment Policy.
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ExTERNAL COMMuNITy
RELATIONS wITh INSTITuTIONS AND PuBLIC AuThORITIES
As stated in the Group’s Ethical Code, Pirelli maintains relations with public authorities at local, na-
tional and supranational levels that are characterised by full and active cooperation, transparency
and due recognition of their mutual independence.
In all countries where Pirelli has a presence, the aim of institutional relations is aimed primarily at the
creation of structured and constant relations with institutions to assure adequate representation of
Group interests, including participation in the different phases of the decision-making process. All
activities are characterised by maximum transparency, legitimate authority and responsibility for all
information that is released in public venues and in direct relations with institutions.
In the process of consolidating and developing institutional relations, Pirelli focuses on active moni-
toring and detailed analysis of the legislation and regulations in force with a view to verifying possible
areas of interest as well as identifying the stakeholders in question. In view of guaranteeing more
effective engagement of these stakeholders, the institutional dialogue is also enriched by means of
projects and initiatives undertaken with institutions to promote and support issues of public interest.
The geographical scope of the Pirelli Group’s industrial and economic interests calls for an extended
network of institutional relations, thus having an effect at national, European and international level.
In Italy, the Group interacts in a system of relations involving the main institutional bodies at both
national and regional level. At the parliamentary level, it analyses draft legislation affecting the
Group, focusing on the initiatives taken by the standing committees of the lower house of Parlia-
ment and the Senate, and occasionally offering support to parliamentary activity in the form of
technical information, studies and specialised analyses concerning the Group’s activities. At the
government level, Pirelli maintains constant relations with the Prime Minister’s Office and the prin-
cipal ministries and related governmental entities that have an impact on the Group.
Of particular relevance, among the usual activities undertaken to protect said interests, initiatives
were promoted on issues relating to: support for industrial development, particularly in regard to
research and development projects; promotion and reinforcement of international relations in the
countries where the Group has a presence with industrial sites; analysis and study of the impact of
tire regulations; warnings on highway safety issues.
Relations with the European Institutions are focused both on the institutional relationship with
stakeholders and legislative monitoring. The continuous dialogue and discussion with the European
Commission, the European Council and European Parliament concerns a wide range of topics of
interest to the company: from transport to energy and environmental policies, industrial policy, re-
search and innovation, technical regulations, domestic market and international trade. At different
stages of processing and formation of European legislation, Pirelli represents the Group’s interests
with EU stakeholders, always guaranteeing an approach oriented towards maximum transparency
and fairness. The Pirelli Group is registered with the European Register for Transparency, set up by
an inter-institutional agreement between the European Parliament and the European Commission.
Internationally Pirelli plans several meetings with key institutional partners in the countries in which
the major production facilities are located and promotes opportunities for discussion oriented at
mutual understanding, in order to promote an effective strategy for institutional relations based on
a correct perception of the industrial presence of the Group.
Of particular importance is the approval of the Lobbying Policy in February 2015 by the Board of Di-
rectors of Pirelli concerning principles and methods for the representation of corporate interests with
public policy decision-makers, according to Legitimacy, Fairness and Transparency and as guarantee
of adequate lobbying in full respect of the principles enshrined in the Ethical Code and Anti-Cor-
ruption Compliance Program of the Group, in line with international best practices (International
Corporate Governance Network) as well as in accordance with the laws and regulations in force in
the countries where Pirelli operates. The Lobbying Policy has been published on the Pirelli website.
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PRINCIPAL INTERNATIONAL COMMITMENTS FOR SuSTAINABILITy
The focus by Pirelli on sustainability is also manifested through its membership in numerous pro-
jects and programmes promoted by international bodies and institutions in the field of social re-
sponsibility. Here are some of the main commitments made by the Group worldwide (not including
the numerous activities and agreements existing at local level with subsidiaries).
un global Compact lead
As already mentioned in other sections of the report, in addition to being an active member of the
Global Compact since 2004, Pirelli belongs to the Global Compact Lead Companies, and since 2013
it has been a member of the Steering Committee of the Global Compact Lead. This initiative was of-
ficially launched in 2011 at the World Economic Forum in Davos by United Nations Secretary General
Ban Ki-moon. Pirelli adheres to the “Blueprint for Corporate Sustainability Leadership”, which offers
leadership guidelines envisaged in the Global Compact that has been designed to inspire advanced
sustainable and, above all, innovative performance in terms of management capacity for the crea-
tion of sustainable value. In 2014 Pirelli actively participated in the following activities of the LEAD:
Post-2015 Development Agenda, in which the LEAD Companies work on the alignment between
development of the Business and Sustainable Development Goals;
Realizing Long-Term Value for Companies and Investors, a joint effort by the UN Global Com-
pact and the United Nations Principles for Responsible Investment (UNPRI) – in which Pirelli acts
as co-chair – aimed at improving communication between companies, market and investors on
environmental, social and governance issues.
In 2015 the commitment of Pirelli at Lead labs will further intensify thanks to the participation of the
Company in the Roadmap laboratory for Integrated Sustainability, which aims to create tools for
full integration of sustainability in the activities of individual company functions.
From 2014 Pirelli is also Funding Participant in the SSE Corporate Working Group, a group of compa-
nies that provides its own assessments and directions as part of the Sustainable Stock Exchanges
(SSE) promoted by UNPRI, United Nations Conference on Trade and Development, United Nations
Environment Programme Finance Initiative and the UN Global Compact. The initiative is based on a
platform for exchange of ideas and assessments that lead the world stock markets, together with
investors, regulators and companies, to increase transparency on ESG business performance.
119
ETrma – European Tyre and rubber manufacturers association
ETRMA is the main partner of the EU institutions in the sustainable development of new European
policies for the sector and for their proper implementation. With the institutional support of the
Pirelli Group, in 2014 the association continued to work on incentives and monitoring of the imple-
mentation of the regulations of the European Commission on the general safety of vehicles and
tyres, and on energy efficiency, as well as the labelling of tyres in European countries, including
through the strengthening of the partnership with the national associations in the sector in which
Pirelli is an active member.
In parallel, ETRMA is actively involved in defining the market surveillance regulations of the Euro-
pean Commission. Rounding out its vehicle safety regulatory objectives, ETRMA has contributed to
revision of the European policy governing periodic technical inspections, approved in early 2014, in
which tyre compliance plays a key role in road safety.
During 2014 ETRMA participated, together with the European Commission and car manufacturers,
in the implementation of the new CARS 2020 (Competitive Automotive Regulatory System) strat-
egy, whose challenges include access to raw materials, the need for new skills and greater work
flexibility, sustainability of production processes and the need to ensure compliance with new and
sophisticated product regulations focused on safety and environmental impact. The CARS 2020
strategy is part of the Europe 2020 strategy, in which ETRMA is heavily involved. It aims at defining
the economic and social action of the Community over the next decade. It is continuing with its
programme of activities to raise awareness of road safety and sustainable mobility.
ETRMA is also heavily involved in the implementation of the Emission Trading Scheme. This aims to
reduce the economic impact of European energy policies, and just as in the European Innovation
Partnership on Raw Materials, it has the goal of guaranteeing fair and unrestricted access to key
raw materials for the sector.
Finally, the association is successfully promoting sustainable manufacturer responsibility practic-
es for the management of end- of-life tyres. This has led Europe to achieve a recovery rate of
over 95%, through close collaboration with the various operating partnerships existing in European
countries. ETRMA and European best practices constitute an international benchmark.
Irsg – International rubber study group
Pirelli is a member of the Industry Advisory Panel of the International Rubber Study Group (IRSG),
an intergovernmental organisation that brings together rubber producers and consumers, acting
as a valuable platform for discussion on issues regarding the supply and demand for natural and
synthetic rubber. It is the principal source for information and analyses on all aspects related to the
rubber industry. Under IRSG, from 2012 Pirelli is among others engaged in the Rubber Sustainability
Project, which aims to create a world standard of Sustainable Management for the rubber industry.
In May 2014, during the World Rubber Summit, the initiative Sustainable Natural Rubber was official-
ly launched which is based on the recommendations of the Heads of Delegation and the Industry
Advisory Panel, whose pilot operational phase is planned for 2015. The objective of the initiative is to
apply a voluntary standard on sustainable natural rubber, valid for all stakeholders as well as com-
plementary to economic, social and environmental programs promoted in manufacturing countries.
It should be mentioned that about 85% of natural rubber is produced by small farmers owners of
less than 3 hectares of land; the decision to plant trees and produce natural rubber therefore de-
pends on cost opportunity and therefore an adequate long-term plan to ensure stable growth that
must be based on sustainability.
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
WBCsd – World Business Council for sustainable development
Pirelli actively participated in the WBCSD – World Business Council for Sustainable Development
again in 2014. This is an association based in Geneva-of about 200 multinational companies op-
erating in over 30 countries that have made a voluntary commitment to link economic growth to
sustainable development. Pirelli adheres in particular to two projects: Tire Industry Project and Sus-
tainable Mobility Project 2.0.
The Tire Industry Project (TIP), whose members account for about 70% of global production capacity
of tires, was launched in 2005 with the objective to seize, but especially anticipate the challenges
of sustainable development through the assessment of the potential impact on health and environ-
ment of tires along the life cycle. The project extends its activity to the development of raw materials,
tyre debris and to nanomaterials. Regarding the latter issue, in 2014, in collaboration with the Organ-
ization for Economic Co-Operation and Development (OECD), a specific guide was developed for the
sectors containing best practices for research, development and industrialisation of new nano-ma-
terials, so as to ensure that the use of any nano-material is safe for people and the environment.
The TIP group members also continued promotion in emerging countries, particularly China, India
and Russia, of best practices on the management of end-of-life tires, on enhancing the recovery
and reuse of the same as a resource (secondary raw material), with the aim of reducing the exploita-
tion of raw materials and the environmental impact that it involves.
The main objective of the Sustainable Mobility Project 2.0 (SMP 2.0), in which Pirelli has participated
since 2013, is to provide a tangible contribution to the realisation of the vision (2050) linked to an idea
of urban mobility that is universally accessible and has a low environmental impact, both in terms
of passenger transport and the road haulage industry. This three-year project (2013-2015), which
draws its origins from two previous works of the WBCSD (Sustainable Mobility Project and Mobility
For Development), sees as the main player a diverse group of international companies from the
automotive, auto & parts, transportation, oil & gas and information and communication technology
sectors. SMP 2.0 recognises the need for city governments, private companies and non-govern-
mental organisations to work together to achieve these ambitious, but now essential, objectives for
a world in which 70% of the population will be living in urban areas by 2050. The companies partic-
ipating in the project, taking into account the different geographical, economic and infrastructural
contexts, have selected six pilot cities (Hamburg, Bangkok, Campinas, Chengdu, Indore and Lisbon)
in which a roadmap is being developed that will involve a detailed action plan to improve each city’s
performance in terms of sustainable mobility. Among the six cities identified, Campinas (Brazil), the
site of a major Group plant, sees Pirelli in the role of task force leader of the project.
Eu-osHa – European agency for safety and Health at Work
In 2014, for the sixth consecutive year, Pirelli continued its activity as official partner of the European
Agency for Safety and Health at Work (EU-OSHA). Every two years the Agency tackles a different issue.
The new 2014-2015campaign “Healthy Workplaces Manage Stress” is focused on the issue of stress
and psycho-social risks in the workplace and is designed to encourage employers, executives, and
workers and their representatives to collaborate together towards the management of these risks.
In adhering to the Campaign, Pirelli confirmed its commitment to promoting a healthy work environ-
ment, where employees feel valued and psychosocial risks are effectively prevented and countered.
Since 2010, Pirelli has been a member of the Board of CSR Europe, represented by the Sustainability
and Risk Governance Director. CSR Europe is a network of leading companies in Europe in the field of
corporate social responsibility, and counts among its members more than 60 multinational corpo-
rations and 40 national partner organisations established in 29 European countries, allowing them
to collaborate and exchange experiences to become global leaders in sustainable competitiveness
and social well-being.
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In addition to several collaborative projects between companies to improve the performance of
company management, CSR Europe has placed the priority on the European campaigns Skills for
Jobs and Sustainable Living in Cities, as well as on the “Enterprise 2020” initiative, recognized by the
European Commission as a Business Leadership example of particular importance to support the
achievement of the policy objectives of Europe.
Through the Enterprise 2020 initiative, in fact, CSR Europe promotes collaboration, innovation and
practical action in order to shape the contribution of companies to the Europe 2020 strategy for
intelligent, sustainable and inclusive growth.
The strategy outlined by CSR Europe to achieve the 2020 objectives of the European Union will be
reiterated in the “Milan Enterprise 2020 Manifesto”, a document that will be presented in Milan at the
conference “Last Call to Europe in 2020” to be held in June 2015 in conjunction with Expo.
On the same days the annual General Assembly of CSR Europe will be held at Pirelli, as well as the
meeting of the National Partners Organisations.
Corporate leaders’ group on Climate Change Communiquè
For years Pirelli has renewed its commitment to the fight against climate change, promoting the
adoption of adequate energy policies for the reduction of CO2 emissions.
In 2014 Pirelli signed the Trillion Tonne Communiqué, an initiative coordinated by the Prince of Wales’
Corporate Leaders Group and managed by the University of Cambridge. The document requires
that global emissions over the next 30 years should remain below the trillion tonnes of greenhouse
gases in order to avoid a rise in average global temperatures above 2°C and thus avoid the disrup-
tive climate impacts that would be inevitably associated with such a rise. In 2012 Pirelli signed the
Carbon Pricing Communiqué, in 2011 it signed the 2nd Challenge Communiqué, while in 2010 it signed
the Cancún Communiqué, in 2009 the Copenhagen Communiqué and in 2007 the Bali Communiqué,
which was the first document on the development of concrete strategies through joint work by gov-
ernments on a comprehensive global climate agreement.
In 2014 Pirelli declared its adherence to the “Road to Paris 2015” initiative in preparation for the next
UNFCCC World Summit to be held in Paris in late 2015.
In this context, Pirelli has officially signed three initiatives that are consistent and connected with its
strategy of sustainable development:
Responsible Corporate Engagement in Climate Policy;
Put a Price on Carbon;
Climate Change Information in Mainstream Filings of Companies Communication.
COMPANy INITIATIvES FOR ThE ExTERNAL COMMuNITy
As stated in the Ethical Code of the Group, Pirelli endorses and, where appropriate, gives support
to educational, cultural, and social initiatives for promoting personal development and improving
living standards. The Company does not provide contributions, advantages, or other benefits to
political parties or trade union organizations, or to their representatives or candidates, this without
prejudice to its compliance with any relevant legislation.
Since its founding in 1872, Pirelli has been aware that it plays an important role in promoting civil
progress in all the communities in which it operates and, capitalising on the natural strengths of
the company, has identified three areas of focus: road safety, technical training and solidarity
through sporting activities for youngsters.
Pirelli has adopted an internal procedure for years to regulate the distribution of gifts and contri-
butions to the External Community by Group companies and in relation to the roles and responsi-
bilities of the functions involved, the operational process of planning, realising and monitoring the
initiatives, as well as making disclosures about these projects.
A key contribution to the initiatives which best satisfy local requirements is made by the dialogue
with locally operating NGOs. Priority is given to those initiatives whose positive effects on the Ex-
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road safety
Report on Value Chain Responsible Management
ternal Community are tangible and measurable according to objective criteria.
The internal procedure also specifies that no initiatives may be taken in favour of beneficiaries for
whom there is direct or indirect evidence of violation of human rights, worker rights, environmental
protection or business ethics.
Pirelli is synonymous worldwide not only with high performance, but also safety. Together with
environmental protection, road safety is the key element of the Green Performance strategy which
inspires the Group’s industrial and commercial choices. Pirelli’s commitment to road safety takes
the form of numerous training and awareness-raising activities, but above all is translated into re-
search and the ongoing application of innovative technological solutions for sustainable transport.
Pirelli is also highly focused on the road accident reduction objectives identified by the European
Commission in the European Road Safety Charter, of which the Company is a signatory with the
following undertakings:
contributing to consumer knowledge of the basic elements of road safety, through experience
and safe driving courses;
raising awareness among young drivers regarding the causes of road accidents, through specific
initiatives which in 2014 involved, as an example: in France, the continuation of the pilot project in
close collaboration with universities, which involved 40,000 youths attending crash test demon-
strations; in Turkey, the continuation of an online training course on road safety developed by
Pirelli, with a focus on the importance of tyres, which has been attended by some 12,000 students
since 2012, and in China, digital marketing campaigns, which have affected 230,000 users, with a
safety message related to the importance of choosing the right tyres for different uses;
provide information materials at points of sale on road safety in winter, with the support of the
Pirelli website (potential of reaching 9 million users worldwide in a year) and sites dedicated to
information on winter ordinances;
organise training seminars in collaboration with associations, on issues of road safety directly
related to the tyre and to its use (Spain);
training of dealers internationally on the importance of the tyre in road safety, the differences
between performance of a winter tyre compared to a summer tyre etc. The activity has been run-
ning for two years and has involved most of the countries in which Pirelli has a direct presence;
participate actively in the national programmes on road safety, together with associations, in-
stitutions, universities (in Turkey), car and motorcycle manufacturers, or, as in Italy, working with
law enforcement for the preparation of a useful form for detecting the use status of the tyres.
In particular, in Italy Pirelli has been engaged in providing training dedicated to dealers throughout
the country with a focus on safety, highlighting the differences in performance between summer,
winter and all-season tyres (70 training courses aimed at all sales channels). The company was also
in charge of the definition of the summer/winter tests within Assogomma and participated actively
in road tests with the involvement of state agencies, journalists and specialists from the automotive
sector. Lastly, Pirelli has created a dedicated website with updates on the winter ordinances in Italy
(www.ordinanzeinvernali.it).
In Romania, Pirelli has launched a training programme on road safety at high schools. In Turkey it
has launched, in collaboration with Dogus Automotive, a large e-learning project on road safety at
college level called “Traffic is Life – Traffic Safety”: the course, entitled to university credit, was intro-
duced in ten universities and selected by about 12,000 students.
The Ciclovias Amigas programme was launched in Brazil to raise awareness about traffic and road
safety regulation topics, by presenting stage plays for public school students and several more dis-
advantaged schools.
In Russia, Pirelli promoted a movement in favour of “gentle driving” and in Kirov, in collaboration with
the local traffic police and the newspaper Autograph, organised a competition among 300 drivers
based on the rules of good driving, with prizes awarded in the central city square in front of an au-
123
dience of over 1,000 people. In the central square of Kirov, several times in the year, Pirelli has also
organised a playground with small electric cars, which engaged around 500 children and their par-
ents in the learning of traffic rules. Also in Russia, in Voronezh Pirelli organised a seminar for driving
school managers, in collaboration with the Regional Traffic Police.
In Mexico Pirelli participates in the “Pilotos por la Seguridad Vial”, a project for the dissemination of
the culture of safety through education, testimonials from professional drivers, monitoring and re-
search. In 2015, when the Formula 1 returns to Mexico, Pirelli will launch an educational program on
road safety related to the use of F1 driving simulators.
In France Pirelli collaborates with the racing car driver Pascal Dragotto in a crash test initiative to
teach the risks of driving to the public and in particular to students at school. The driver has taken his
show to 150 schools and universities in France, with an audience of about 400 students at each show.
In China, as in other countries of the world, Pirelli has used social media channels to launch important
messages on road safety and tyre maintenance.
In many countries around the world Pirelli collaborates with car manufacturers in various driver train-
ing activities.
In regard to heavy vehicle transport, in 2014 Pirelli Truck continued the activities it had already un-
dertaken in previous years relating to sustainable mobility and road safety.
There was a major release on the website, Pirelli.com, of the CyberFleet system tutorial, which of-
fered fleet managers the chance to quantify the benefits of correct measurement of the pressure
and temperature of the tyres in terms of regularity of wear, fuel economy and road safety. During the
year, meetings have also been organised at European level with fleets and dealers, aimed at raising
awareness about sustainability in freight transport through the introduction of tools for tyre pres-
sure monitoring (Cyber and FleetCheck systems).
Multiple initiatives in favour of education for road safety also by the Pirelli Motorcycle Business Unit,
which in 2014 continued its collaboration with driving schools for the development of practical and safe
on- and off-road experience. The following collaborations are worthy of particular mention: in Germany
with Action Team, ADAC – Ressort Motorsport, BMW Motorrad Enduro Park Hechlingen, BMW Motorrad
Race Academy; in the UK with BMW Motorrad Off Road Skills; in France with ZEBRA, EASYMONNERET,
H2S; in Spain with BMW Motorrad Enduropark Aras Rural; in Italy with BMW Motorrad GS Academy.
The promotion of technical education and training are very old values that are well-established in
the history of Pirelli.
The Group continues to benefit from technical and research cooperation with various universities
around the world, beginning with the Milan and Turin Polytechnic Universities, and also the Shan-
dong University in China and the University of Craiova in Romania, among others. Technical train-
ing is particularly important for Pirelli, including but not only in terms of creating a pool of skilled
labour needed to optimise productivity in its factories.
In Egypt, Pirelli has been running a major project with Al Amreya Industrial Secondary School:
after having been occupied in recent years of total renovation of the structure, from the sewer to
the classrooms, Pirelli has continued with the training of three classes of students specialising in
motor maintenance.
In Turkey there are extensive teaching programmes by volunteer experts from Pirelli at technical
schools and universities, in addition to the sponsorship of Turk Pirelli Primary School and Turk Pirelli
High School with support for ad hoc maintenance initiatives.
In Brazil, Pirelli supports Educandário Imaculado Coracao de Maria Amelia Rodrigues, a school for
basic education run by Italian nuns, with 1,200 children, and sponsors a social project for IT training of
students after school. In Argentina, the Merlo factory hosts students for technical training projects.
In Yanzhou, China, Pirelli has an active internship programme: selected students from the univer-
sities with which Pirelli works come to participate in training activities at the factory in the areas
of product quality, safety and research. Also in China, Pirelli has signed an agreement with the
University of Qingdao for Science and Technology, which provides 25 scholarships for outstanding
Training
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students. Through an Italian-Chinese association, Pirelli offered its knowledge on the subject of
career paths also at Shanghai Fudan University.
In Romania, Pirelli collaborates extensively with the University of Craiova, among other things on a
new pilot project to create professional technical paths in various high schools in the area, actively
involving students in training plans directly at the factory. Besides teaching mechanical expertise,
Pirelli during the year, has set up several workshops at three different universities on: materi-
als, manufacturing quality and computing. Also in Romania, the “Train Yourself for Success” pro-
gramme involved 79 students from Alexe Marin College and 39 others from Metalurgic College in
Slatina. The training was focused on the electrical and mechanical skills required in the production
process at the factory, as well as modules on Health, Safety and Environment and problem-solving.
40 students finished the course and 25 were selected for a summer apprenticeship at Pirelli, which
places them on the priority list for new hires.
In the UK, Pirelli continues organising apprenticeship courses, in collaboration with local techni-
cal schools, and providing sponsorship for careers fairs, while in Spain it promotes research with
awards. In Russia it is involved in a collaboration with the University of Engineering Technology of
Voronezh, with a programme of lectures devoted to the chemical engineering of elastomers, me-
chanics and ecological engineering. In 2014 the programme involved about 200 students and five
talents have been selected for recruitment at the factory. At Kirov, 20 students from the Vyatka
University have done internships at the Pirelli factory, which has also opened its doors to visits
from school groups.
sport and social responsibility
There is a close link between solidarity and sport, in a virtuous circle where commitment to sports
becomes synonymous with the commitment to promoting solidarity and ethics, especially amongst
young people. Getting young people involved in sport is a way to teach the notion of integration to
children from different social groups, and helps prevent negative situations like isolation and solitude.
Pirelli signed a global agreement not only for the sponsorship of the professional football club
FC Internazionale Milano (“Inter”), but also as a partner of the global social project Inter Campus.
Since 1997, Inter Campus has developed social, flexible cooperation and long-term actions in 29
countries around the world with the support of 200 local operators, using football as an educa-
tional tool to offer needy boys and girls aged between 6 and 13 each year the right to play.
Since 2008, Inter, Pirelli and Comunità Nuova have been running the Inter Campus social project in
Slatina, Romania. The sporting and recreational activities are organised for the entire year, involv-
ing over 80 children from different social contexts who through football have been learning the
values of teamwork, social integration and friendship for more than two years. Since 2012 Pirelli and
Inter have replicated the experience of Inter Campus in Mexico: Inter Campus Silao, near the Pirelli
factory, inaugurated by President Felipe Calderon, involves about 150 children from the area. In the
United States, the first Inter Campus was opened in 2014 by Pirelli and Inter together with the Youri
Djorkaeff Foundation. The Campus is located in the community of Inwood, an area within New York
City, and involves more than 120 children. Also in 2014, Pirelli and Inter together opened an Inter
Campus project in Voronezh, Russia, involving two local orphanages: in May the construction of the
football field was completed and 100 team shirts were distributed to the children.
In Argentina the Company sponsored the Pirelli Cup 2014, a major national summer soccer tour-
nament. Pirelli also sponsors baseball in Venezuela through the Pirelli Baseball School, which is
attended by more than 300 children and teenagers; basketball, volleyball, soccer running and
cycling in Brazil; and basketball in Spain, to mention but a few.
In the United States Pirelli sponsored the local team Rome Braves in Georgia, as well as various
sporting events related to philanthropy, especially with a donation to R.A.C.E. (Racing Awareness
Charity Events of Rome).
In the UK, Pirelli successfully organised a rally in Carlisle for the Richard Burns Foundation which
helps medical research, as well as a charity football tournament with donations for a local hospice.
It also sponsored various other sporting events linked to philanthropic fund-raising.
125
solidarity
Health
In Kirov, Russia, in addition to sponsoring the ice hockey club Soyuz for 50 boys of around 10-12
years, Pirelli organised an ice hockey tournament to promote “healthy living”: it was attended by
6 youth teams and 4 teams of local adults, making a total of 240 people. In Kirov, Pirelli also sup-
ported a local car rally in which 140 drivers took part.
In Egypt, Pirelli began a philanthropic project of construction of a sports centre for youths on a
plot of 3,000 square metres donated by the Ministry of Youth. The centre will be the site of many
activities, including the “Pirelli League Cup,” a semi-annual sports tournament.
The responsible approach taken by Pirelli to involvement and inclusion takes the form of social sol-
idarity throughout the world.
The Company supports educational programmes that can give less fortunate children the tools to
escape poverty. It contributes scholarships and research projects, firmly believing in training as a
key to individual growth and the economic growth of a country.
In Brazil, for example, where Pirelli has historically been active in the local community with social
projects, the Company provided an after-school programme for about 450 children in the city of Fei-
ra de Santana, near the Pirelli factory, with 15 different types of activities. There are similar projects
near the factories in Gravatai and Sumaré, which are aimed at social inclusion and include music
and dance activities in addition to the more traditionally didactic activities. Near Sao Paulo, in the
areas of Campinas and Elias Fausto, support continued for Projeto Guri, a project for the teaching of
musical instruments and singing to 477 children from more disadvantaged social classes.
Also in Brazil, Pirelli supports Dr. Klaide kindergartens in Santo André and Escadinha do Tempo in
Meleiros, which provide not only educational activities but also medical, dental and psychologists’
visits, in addition to food, for 200 Brazilian children. Since 2013 Pirelli has been providing support to
the Centro de Convivência Santa Dorotéia in Grajaú, which organised computer courses combined
with drug awareness education.
In 2014 a new sponsorship activity involved a radio and television programme hosted by a visually
impaired presenter, Professor Roberto Bolonhini, which raises awareness among an audience of a
million and a half people on the issues of the disabled and the rights of consumers.
Pirelli supports the Fundació Mambre in Spain, a foundation that operates as facilitator in social
inclusion processes, supporting homeless people on their individual growth paths. In addition, the
Company supports programmes providing food for needy families, and a warehouse for the storage
of food for the poor.
In China Pirelli provides support to the poorest families in the community with donations of food and
money. In Russia, the employees at the Kirov factory gave support to an orphanage, by organising
activities and gifts for the children there.
In Turkey, Pirelli has continued to support the Foundation for the Training and Protection of Mentally
Disabled Children (ZİÇEV), which deals with 95 children, offering a sum that covers the supply of
gas to heat the building. In May 2014, following the serious accident at the mine in Soma, Turkey,
Pirelli donated funds for the school fees of the children of the 301 miners who lost their lives. Also in
Turkey, Pirelli supports a draft horse therapy for mentally disabled children and makes donations of
clothing and food for the economically disadvantaged.
Pirelli considers contributions to improving the health services of the communities where it oper-
ates to be a priority.
Since 2008 Pirelli Tyres Romania, in collaboration with the Niguarda Hospital in Milan, has supported
the professional training of medical and nursing professionals and the donation of medical equip-
ment and devices to Slatina Hospital. Over 250 professionals were trained in this programme, and
specifically in oncology, paediatric care and emergency care. Pirelli Tyres Romania has also provided
dental treatment to around 200 children in Slatina through the project Overland for Smile.
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2014 MANAGEMENT REPORT Report on Value Chain Responsible Management
In the UK, Pirelli’s philanthropic activities in health include sponsorships, fundraisers and donations
for research and medical care, as well as the construction of a playroom in a paediatric hospital.
In Spain, Pirelli made a donation for an important piece of hospital equipment, while in Turkey, the
company organised training in first aid for the families of employees.
In the USA, Pirelli made a donation for research into leukaemia. In Brazil, since 2010 Pirelli has sup-
ported the Pequeno Principe Hospital in Curitiba, the biggest paediatric hospital in Brazil. In Argenti-
na it sponsored a marathon in support of sick children, in which the last edition saw more than 1,500
entrants. In Moscow, Pirelli sponsored another marathon, also for the care of sick children.
Environmental Initiatives
Many Pirelli employees around the world participate enthusiastically every year in environmental
projects.
In Egypt, Pirelli launched a competition for the best ideas on the recycling of waste materials
(pieces of wood, construction materials and so on) from the factory. Six teams took part, divided
between two local villages, which, by reusing the materials selected, managed to refurbish an area
within a day care centre.
Factory environmental projects of this type have also been organised in Turkey. In Venezuela also in
2014, Pirelli organised a large group of volunteers to clear beaches and adjacent public areas. In Ro-
mania, more than 100 volunteers were involved in the cleaning and restoration of degraded areas of
nature in the forest of Strehareti, near the Pirelli factory in Slatina, and about 100 factory employees
planted 80 trees in the area.
In China, Pirelli employees committed themselves to planting trees as part of the “Friendship For-
est” project. In Mexico, Pirelli continued the commitment with the government of Guanajuato for a
reforestation project.
In Voronezh in Russia, as well as having participated in the world day of recycling, Pirelli bought and
planted 5,000 small oaks.
The internationality of Pirelli also emerges from the love for culture, with initiatives in many coun-
tries worldwide also in 2014. The attention to culture, and even more the commitment to preserve,
spread and enhance it, are part of the DNA of the creation of social value.
Pirelli is among the sponsors of the Museum of Modern Art in San Paolo, one of the most significant
facilities in Latin America which, alongside its permanent collection, every year offers important
exhibitions, seminars, events and courses. Also in Brazil, Pirelli supported the “Made in Brazil” ex-
hibition, the exhibition on the restoration of the Fonte das Nanas sculpture and the exhibition by
Portuguese artist, Joana Vasconcelos. In the field of music, Pirelli sponsored the Mozarteum project,
presented by major classical music orchestras in Brazil and Argentina, while in Brazil it provides
sponsorship for a festival of choral music and the musical “Os Boêmios de Adoniran”.
In many countries Pirelli is conducting a mission, as an Italian multinational company, to protect
and disseminate Italian culture abroad. Among the projects that have taken place in 2014 are the
programmes dedicated to theatre, cinema and Italian music that took place respectively in Roma-
nia, the United Kingdom and Argentina. In the latter country Pirelli is also the sponsor of the Premio
Lucio Fontana, which held its third edition in 2014, sponsored by the Consulate General of Italy in
Buenos Aires and reserved for emerging artists of Italian descent living in Argentina.
Pirelli is also very attentive to the preservation of local cultures. In China it supports research on
Confucianism by supporting the China Confucius Website. In the USA, in Rome (Georgia), it sponsors
the Rome Council for the Arts. In Turkey an important concert was sponsored at the Istanbul Culture
and Art Foundation. In Russia, two Pirelli sponsorships focused respectively on a media festival in
Kirov and a charity ball in Voronezh.
In Brazil, Pirelli organised the restoration of the Christ the Redeemer statue in Rio de Janeiro, the
right hand of which was damaged by lightning in 2014.
Culture and social Value
127
Pirelli Foundation
One of the missions of the “Fondazione Pirelli”, or Pirelli Foundation, established in 2009, is the
preservation of the Group’s historic and cultural heritage and the promotion of its corporate cul-
ture through local initiatives and projects having a strong social impact, exhibition activities, as
well as collaborations with other cultural institutions.
Numerous projects were carried out again in 2014 to develop and promote the Pirelli archives. In
particular, these included:
Digital document management platform for the scientific treatment of inventory data according to
international cataloguing standards. In 2015 the site will be made available in an English version.
An exhibition path dedicated to winter tyres through photographs, advertisements and films
from the 1950s and 1960s by great artists such as E. Scopinich, A. Mendini, B. Noorda, etc., and
the technical drawings (recovered and reconditioned) that inspired the design of Pirelli tyres in
the 1980s and 1990s.
Participation in the “Settimana della Cultura d’Impresa” (Corporate Culture Week) promoted by
Confindustria with two initiatives to enhance the historic sites of Pirelli and its cultural heritage:
“A Night at the Museum” at the Foundation as well as guided tours of the Bicocca degli Arcimbol-
di and the former cooling tower now enclosed at the Pirelli headquarters, initiatives in which in
more than 600 people have taken part.
Volume “Una musa tra le ruote (A muse in the wheels) “Pirelli: a century of art in the service of
the product” (published in 2015), which traces the history of Pirelli communications from 1872 to
1972 through 200 works by great artists, such as A. Testa, B. Munari, R. Manzi, B. Noorda and E.
Bonini used to advertise Pirelli products.
The “Fondazione Pirelli Educational” project, designed for students with the aim of bringing
young people closer to the world of production and work and the values on which the Pirelli
business culture is based. In 2014 the offering of educational and creative courses was greatly
expanded: the different issues already covered such as the history and technology of the tyre,
graphics and advertising and urban transformation, were accompanied by new ones such as
photography and corporate films, the organisation of work within a factory, the journey, art. In
2014 about 55 classes formed part of the project, for a total of over 1,200 children and teens.
“Bambini in Bicocca” project (“Children in Bicocca”). For the second consecutive year the Foun-
dation collaborated with the Human Resources Department on the project, creating the edu-
cational and training courses aimed at employees’ children welcomed into the company during
school break days. The children had the opportunity to visit the their parents’ workplaces, to visit
the Historical Archive and enter the world of music under the guidance of the maestro, Salvatore
Accardo. Over 7 days, the project involved more than 200 children aged between 6 and 10.
Educational activities for university students (about 200) from leading universities and graduate
schools, support for undergraduates in the preparation of their theses.
“Restyling” project for the new paediatric wing at Niguarda Hospital, in which the Foundation
participated by providing students from NABA (New Academy of Fine Arts in Milan) with its
iconographic heritage that will be used for the redefinition of the decorative elements and signs
within the new wing at the Hospital.
Moreover, since 2010 the Foundation has had a seat on the Board of Trustees of the Scuola dell’In-
fanzia G.B. Pirelli kindergarten in Varenna, Province of Lecco, just as it actively supports the activ-
ities of the Istituto di Istruzione Superiore Leopoldo Pirelli high school in Rome, where the annual
Premio Leopoldo Pirelli prize was established in 2011, and reserved as a scholarship for particularly
worthy students. Pirelli also continues its collaboration with the Fondazione Agnelli and the Fon-
dazione Garrone in the Associazione per la Formazione d’Eccellenza.
Over 2014, approximately 5,000 researchers, students, historians and designers visited the Foun-
dation headquarters and conducted research at the Pirelli Historic Archive. The Foundation also
provided about 1,500 of its archive materials for exhibitions and publications, also internationally.
The development and promotion of the enormous artistic heritage of the Group also relies on dig-
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HangarBicocca
Report on Value Chain Responsible Management
ital communication. In addition to the website www.fondazionepirelli.org, implemented with the
Educational section, the Foundation constantly updates its Facebook and Pinterest pages.
HangarBicocca, which with its 15,000 square meters is one of the largest exhibition venues in Eu-
rope, is a space dedicated to the production, exhibition and promotion of contemporary art, creat-
ed in 2004 from the reconversion of a vast industrial facility that belonged to Ansaldo-Breda. The
programming of solo exhibitions of the most important international artists is distinguished by a
character of research and experimentation and special attention to site-specific projects able to
dialogue with the unique features of the space. The project was revived in 2012 with the conviction
that contemporary art is a priority area for research, experimentation and critical reflection on
the most important contemporary themes: values that have been part of the corporate culture of
Pirelli for more than 140 years. Pirelli is Co-Founder and Promoter of HangarBicocca Foundation.
The artistic programme of 2014 - curated by Artistic Director Vicente Todolí and curator Andrea
Lissoni - presented artists of great international profile in HangarBicocca, alternating exhibitions by
renowned artists with those of emerging artists. The program managed to attract an Italian and in-
ternational audience composed up of art experts, representatives of the most important museums,
specialised journalists and the general press, as well as an equally large number of enthusiasts,
families and students. During the year there was a total attendance of 200,000 visitors.
Six exhibitions were presented in 2014:
Dieter Roth, Björn Roth. Islands;
Micol Assaël. ILIOKATAKINIOMUMASTILOPSARODIMAKOPIOTITA;
Cildo Meireles. Installations;
Gusmão & Paiva. Papagaio;
Joan Jonas. Light Time Tales;
Céline Condorelli. bau bau.
The vocation of HangarBicocca is that of a space which is open to the city and its hinterland, of an
institution that accompanies its normal exhibition activities with a range of programmes intended
to attract the general public to contemporary art.
In 2014, through a full calendar of events, guided tours to the exhibitions and the district, the HB
Public programme accompanied the exhibitions with projections and meetings with the key players
in art and culture. During the year, there were about 70 cultural events (daytime and/or evening)
that engaged more than 5,000 visitors in activities related to current exhibitions. The calendar of
musical events, curated by Pedro Rocha, which accompanies the exhibitions with performances
and live music by international artists which the exhibition spaces, was particularly well-received.
For young people, HangarBicocca created the HB Kids programme that offers creative activities
and workshops to introduce children aged 4 to 14 to the languages of contemporary art: in 2014 the
Education Department presented 150 creative paths and 40 projections attended by about 3,000
children, of whom more than half were aged between 4 and 6. For students from all types and level
of schools, HangarBicocca conceived the HB School programme, which complements traditional
art education with a methodology inspired by the principle of educating with art. In 2014 more than
4,800 students took part in the HB School activities.
Between 2013 and 2014 HangarBicocca further strengthened relations with major international mu-
seums and official cultural bodies of many countries. These include: MoMa in New York, Stedelijk
Museum in Amsterdam, MACBA in Barcelona, Museo Reina Sofía in Madrid, Camden Arts Centre in
London, Van Abbemuseum in Eindhoven, MIT in Boston and the Louvre in Paris.
The activity at HangarBicocca generates a significant amount of induced employment: in 2014
the holding of exhibitions and major initiatives involved 36 companies and generated 9,900 per-
son-days of work.
129
1. ISSuER
The Company has a traditional system of administration and control. Pirelli’s Corporate Governance is
based on: (i) the centrality of the Board of Directors, which directs the strategy and oversees all the ac-
tivities of the company; (ii) the central role of the independent directors (iii) an efficient system of internal
controls; (iv) a proactive risk management system; (v) a system that remunerates managers, in general,
and incentivises them, in particular, for medium to long term financial objectives synchronising the in-
terests of management and shareholders, prioritising sustainable, medium-term value creation; (vi) sa
robust code of conduct for transactions with related parties.
Pirelli is aware that an efficient system of corporate governance is an essential element for achieving the
objective of sustainable value creation.
For a profile of the issuer see also the Pirelli website.
2. OwNERShIP STRuCTuRE
(Ex ARTICLE 123 BIS,
PARAGRAPh 1, TuF)
AS OF 31 MARCh 2O15
share capital structure:
the share capital subscribed and paid amounted to € 1,345,380,534.66, divided into a total of
487,991,493 shares with no par value and distributed as follows:
Ordinary shares*
Savings shares**
* ISIN IT0004623051
** ISIN IT0004623333
No. shares
475,740,182
12,251,311
% of share capital
Listed
97.49% Listed on the MTA organised
and managed by Borsa
Italiana S.p.A. - Blue Chip
Segment
2.51%
The share capital has not changed during the 2014 financial year.
No financial instruments with a right to subscribe to new shares had been issued at the Date of the
Report.
132
2014 MANAGEMENT REPORT Report on Corporate Governance and Ownership Structure 2O14
Table 1 lists those who, as published by Consob, own shares with voting rights at an Ordinary Gen-
eral Meeting in excess of 2% of the ordinary capital.
Significant shareholdings:
rights and obligations:
the shares are divided into ordinary shares and savings shares, without par value. Without prejudice
to the provisions of the law, Articles 6 and 18 of the Statute establishes the rights and obligations
of ordinary and savings shares. In particular, the savings shares are entitled to an increase in share
in any dividend received under the terms and limits of Article 18 of the Company Statutes; they are
entitled to priority in the repayment of capital within the limits and terms stated in Article 6 of the
Company Statutes. The reduction of capital for losses has no effect on the savings shares except
for the portion that exceeds the proportion of capital represented by other actions as provided by
Article 6 of the Company Statutes.
This is discussed in more detail in the Statutes themselves available at http://www.pirelli.com/cor-
porate/it/governance/laws/default.html.
the Company does not currently have any share incentive plans.
In the course of 2014, Pirelli approved the “launch” of a “new” LTI “Cash” Plan for 2014 to 2016, in
support of the objectives outlined in the 2013-2017 Business Plan.
More information on the LTI Plan is given in the information document - prepared in accordance with
Articles 114-bis of TUF and 84-bis of the Issue Regulations - and in the Remuneration Policy for the
Year 2014 available on the Pirelli website.
Incentive plans:
rules applicable to the appointment and replacement of directors and the Board of auditors:
Reference is made in regard to the Board of Directors and to the Board of Auditors.
shareholder agreements:
On 24 May 2014, following the agreement in principle of 15 March 2014 (the ‘’Maximum Agreement”),
published and filed under Article 122 of the TUF, there were signed:
a co-investment agreement (the “Co-Investment Agreement”) between UniCredit S.p.A. (“UC”),
Intesa Sanpaolo S.p.A. (“ISP”), Nuove Partecipazioni S.p.A. (“NP”) and Long-Term Investments
Luxembourg S.A. (the “Strategic Investor”), concerning the regulation of mutual rights, liabilities
and obligations of the parties within the framework of a project for implementation of a pro-
gramme of business development, strategies and activities to support further growth at Pirelli;
a shareholder agreement (“CF Agreement”) between the same parties, which includes the rules
(a) for governance of Camfin S.p.A. (“Camfin”), a company identified by the parties to the agree-
ment as a vehicle for the realisation of the partnership between them, (b) the presentation of the
list for the election of directors of Pirelli, (c) to the extent possible and provided that they attain
the quorum necessary in a Pirelli General Meeting, the number of directors to be appointed by the
Parties to the Board of Directors of Pirelli, (d) the rules for the maintenance of standards of gov-
ernance of Pirelli in line with best market practices and (e ) of the rules applicable to the transfer
of their holdings in Camfin and, indirectly, in Pirelli.
On 10 July 2014, having fulfilled all the activities provided by the agreements between the Parties,
the Camfin Shareholders’ Agreement came fully into force.
Also on 24 May 2014, upon the signing of the Shareholders Agreement CF, UC, ISP and NP also
signed a shareholders’ agreement (the “Coinv Shareholder Agreement”) that governs the relation-
133
ships of its signatories in relation to each other and in relation to the Co-Investment Agreement and
the Camfin Shareholder Agreement.
The Coinv Shareholders’ Agreement relates to, among other things, (i) the corporate governance of
Coinv (a company holding 50% of Camfin share capital); (Ii) the composition of the list to be submit-
ted to Camfin for the appointment of those members of the Board of Directors of Camfin who must
be designated by Coinv, (iii) the possible exit from Coinv and divestment by Camfin and (iv) manage-
ment for the progressive and timely liquidation of other assets and liabilities of Camfin which, under
the agreements between the parties, have been transferred to Coinv.
On 10 July 2014, the Coinv Shareholders’ Agreement came fully into force.
The finalisation of definitive agreements provided by the aforesaid Maximum Agreement meant
that the “Lauro Shareholders Agreement” signed on 4 June 2013 between Nuove Partecipazioni
S.p.A., Intesa Sanpaolo S.p.A., UniCredit S.p.A. Marco Tronchetti Provera & C. S.p.A., Marco Tronchet-
ti Provera Partecipazioni S.p.A., Gruppo Partecipazioni Industriali S.p.A. and Lauro Cinquantaquattro
S.r.l. was superseded and, therefore, terminated by mutual consent with effect from 10 July 2014.
On 22 March 2015, the following were signed:
a sale and purchase and co-investment agreement (the “Agreement”) between China Nation-
al Chemical Corporation (“CC”), China National Tire & Rubber Corporation Ltd. (“CNRC”), Camfin
S.p.A. (“Camfin”) and Long-Term Investments Luxembourg S.A. (“LTI”) and Coinv S.p.A. (“Coinv”).
The Agreement provides for (i) the purchase of the investment held by Camfin in the share capital
of Pirelli, (ii) the simultaneous reinvestment by Camfin of a portion of the income from the sale,
(iii) the acquisition will be made through a newly established Italian company (Bidco) that will be
indirectly controlled by CNRC in partnership with Camfin through two newly established Italian
companies (Newco and Holdco), (iv) following completion of the acquisition, a Mandatory Tender
Offer (Mandatory Opa) - on the remaining ordinary share capital of Pirelli at a price of 15.00 euros
per share - and a Voluntary Public Offer (Voluntary Opa) - on the totality of the savings capital of
Pirelli at a price per savings share of 15.00 euros subject to the achievement of not less than 30%
of the savings capital - will be launched by Bidco, with the aim of proceeding to the de-listing of
Pirelli (v) the dividend related to 2014 results will be paid before the acquisition by Bidco part of
the Pirelli shares held by Camfin.
Completion of the transaction is subject to conditions typical of a transaction of this type and
is expected in the summer of 2015, after approval by the antitrust authorities and other com-
petent authorities.
The commitment is expected of the parties to enter into a Shareholders’ Agreement, subject to
fulfilment of precedent conditions under the agreement,
a restatement agreement between Nuove Partecipazioni (“NP”), Coinv, LTI, Intesa Sanpaolo SpA
(“ISP”) and UniCredit S.p.A. (“UC”), which governs the relations between the parties relating to and
upon completion of the agreements and transactions referred to in the Sale and Purchase and
Co-investment Agreement;
a restatement agreement between Nuove Partecipazioni (“NP”), Intesa Sanpaolo S.p.A. (“ISP”)
and UniCredit S.p.A. (“UC”), which governs the relations between the parties relating to and upon
completion of the agreements and transactions referred to in the Sale and Purchase and Co-in-
vestment Agreement.
For more information on the provisions contained in these shareholder agreements, please refer to
the extracts of the agreements available on the Pirelli website.
There is no party that can exercise control over Pirelli & C., either directly or indirectly, by virtue of share-
holder agreements, individually or jointly with other parties included in shareholders’ agreements.
It follows that no change of control of the Company is presently foreseeable.
For the sake of completeness, the following are confirmed.
The 500 million euro bond placed on the market by Pirelli & C. provides for the right of bondholders
Change of control clauses
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to request early repayment in the event of a “Change of Material Shareholding” that would obtain
following cases: (i) Pirelli & C. ceases to hold (directly or indirectly) a percentage of at least 85% of
the share capital of Pirelli Tyre (except in the event Pirelli Tyre is incorporated within, or merges
with, Pirelli & C. or another company of the Pirelli Group); (ii) to the extent applicable, a person other
than one or more of the shareholders belonging to the then Pirelli Shareholders Block Agreement1
(provided Camfin continues to have the greatest Pirelli shareholding amongst the members) comes
to hold more than 50% of the share capital with voting rights of Pirelli & C. or acquires the right to
appoint or remove the majority of members of the Board of Directors; (iii) Camfin ceases to hold
(directly or indirectly) at least 20% of the share capital with voting rights in Pirelli & C.
1 It is recalled that the Block Agreement terminated with effect from 31 October 2013.
A similar clause is envisaged, except for the provision indicated in point (iii) above: (a) for the Amer-
ican issue of bonds worth 150 million US dollars by Pirelli International Limited guaranteed by Pirelli
& C. and by Pirelli Tyre; (b) for the “Schuldschein” financing obtained by Pirelli International Ltd and
guaranteed by Pirelli & C. and by Pirelli Tyre, totalling 155 million euros.
The latest bond issue of 600 million euros placed on the market (November 2014) by Pirelli Interna-
tional Plc. and guaranteed by Pirelli & C., the interval agreement between Pirelli & C., Pirelli Tyre and
Pirelli International Plc. with a syndicate of banks, granting Pirelli a line of credit in mixed form of 1
billion euros (in January 2015), and the interval agreement between Pirelli & C. and Pirelli Tyre with
a more restricted pool of banks granting Pirelli a line of credit in mixed form of 200 million euros
(February 2015) provides for the option of the bondholders and, respectively, of the lending banks, to
request early repayment in the event of a “Change of Material Shareholding” that would obtain in the
following cases: (i) Pirelli & C. ceases to hold (directly or indirectly) a percentage higher than 50% of
the share capital of Pirelli Tyre (except in the event Pirelli Tyre is incorporated within, or merges with,
Pirelli & C. or another company of the Pirelli Group); (ii) within the current framework of shareholder
agreements concerning, among others, Pirelli, a subject different from Camfin or from the concert
of the current trust members or by those acting in concert with Camfin, either comes to hold more
than 20% of the Pirelli & C. share capital with voting rights, or comes to hold a greater percentage
of shares than that held by Camfin or acquires the right to appoint or remove the majority of mem-
bers of the Board of Directors; (iii) after a split of Camfin S.p.A. when upon completion of the current
trust, the members mentioned above are allocated pro rata a direct shareholding in Pirelli & C., and
a third party, being their assignee or successor, or a party acting in concert with them, comes to
hold a stake in the Pirelli & C. share capital with voting rights higher than that of each of them, taken
individually, or the third party becomes entitled to appoint or remove the majority of members of
the Board of Directors.
The joint venture contract between Pirelli Tyre and PT Astra Otoparts Tbk provides that in the event
of a change of control of either party, the other has a right to terminate the joint venture. In particu-
lar, if the change of control concerns Pirelli Tyre, PT Astra Otoparts Tbk has a put option for the sale
of its stake in Pirelli, while, in the opposite case, Pirelli Tyre would have a call option for the purchase
of the participation of PT Astra Otoparts Tbk.
Pirelli & C. Company Statutes do not provide for exemptions from the provisions on the passivity rule
nor the application of the counteraction rule provided in Article 104-bis of the TUF.
statutory provisions of oPa:
there are powers granted to the Directors to increase, the share capital by one or more times, nor
are they granted the right to issue bonds convertible into shares, either ordinary and savings, or
warrants for the subscription of shares.
Powers to increase the share capital:
135
authorisation to purchase own shares:
At the date of this Report, the Board of Directors is authorised to proceed with the purchase and
disposal of own shares - ordinary and savings, up to a maximum number of shares (own) that
does not exceed 10% of the share capital, also regarding treasury shares held directly or indirectly
(through subsidiaries) by the Company - by virtue of a special resolution passed, on 12 June 2014 by
the shareholders, which granted this authorisation for a period of 18 months.
At the date of this Report, the Company holds 351,590 ordinary own shares representing approxi-
mately 0.07% of the ordinary shares and of the entire share capital and 408,342 own savings shares
representing approximately 3.33% of the savings shares and about 0.08% of the total share capital,
all held before 12 June 2014. Therefore the aforementioned shareholders’ authorisation has not been
used by the Board of Directors of Pirelli to purchase or dispose of any own shares.
Since there are now the same opportunities that persuaded the directors to propose to the General
Meeting of 12 June 2014, the above authorisation, the Board of Directors has deemed it useful to
submit to the 2014 Budget Meeting a proposal to renew the authorisation to purchase and dispose
of shares on the same terms as the current authorisation, in order to prevent the convening of a new
meeting near the end of the 18 months of the current authorisation. For more information, please
refer to the related Board of Directors Meeting, which will be made available on the Pirelli website at
the latest 21 days prior to the 2014 Budget Meeting.
directors’ indemnity in case of resignation, dismissal or termination of employment
following a takeover bid2:
2 The information contained in this section is provided also in compliance with the requirements set out in Consob Communi-
cation DEM/11012984 dated 24 February 2011.
Pirelli’s policy is not to enter into with Directors, Key Managers, Senior Managers and Executives
agreements that regulate ex ante any financial issues that may arise from early termination by the
Company or by an individual (so-called “Parachutes”).
Indeed, the agreements entered into with Pirelli in the event the employment relationship is inter-
rupted for reasons other than just cause do not represent “parachutes”. Pirelli adopts a policy that
seeks to come to agreements to reach a consensual conclusion of the employment relationship. In
any event, contractual and legal obligations still obtain regarding any agreements reached concern-
ing termination of the relationship with Pirelli, guided by the reference benchmark and within the
limits defined by the case law and practices of the country where the agreement is made.
The Company defines the internal criteria which are also to be complied with by other Group com-
panies when managing the agreements which govern early termination of relationships concerning
Executives and/or Directors assigned special duties.
As for the directors holding particular positions at Pirelli & C., who are assigned specific functions
and are not concerned with labour relations management, Pirelli does not provide for the payment
of indemnities or extraordinary compensation related to termination of their mandates.
The payment of a specific indemnity (which may therefore be considered a “parachute”) may be ac-
knowledged, always subject to assessment by the competent company bodies in the following cases:
termination on the Company’s initiative not supported by a just cause
termination by a Director for just cause, meaning, without limitation, a substantial change in their
role or assignments and/or a “hostile takeover”.
In such cases, the allowance is equal to 2 year of the annual gross compensation, meaning the sum
of the gross annual fixed salaries for the positions held in the Group, the average annual variable
remuneration (MBO) accrued during the previous three years and the severance package of the
aforementioned amounts.
For more information, please refer to the Remuneration Report which will be available on the Pirelli
website at the latest 21 days prior to the 2014 Budget Meeting.
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management and coordination ex article 2497 et seq. of the Commercial Code:
there is no party which, directly or indirectly, or by virtue of shareholder agreements, either alone or
jointly with the other signatories of the agreements, exercises control over Pirelli & C.
Nor is the Company subject to management and coordination by another company or body, pursu-
ant to Article 2497 et seq. of the Italian Civil Code.
On the contrary, Pirelli & C., which heads the Group, exercises direction and coordination of numer-
ous subsidiaries, as published under Article 2497-bis of the Italian Civil Code.
more information under article 123 bis, Paragraph 1 of the TuF
There are no restrictions on transfers of securities;
There are no shares granting special rights of control;
In the case of employee share ownership, there is no mechanism for exercising voting rights if
they are not exercised directly by the employees;
There are no restrictions on voting rights (such as limitations of the voting rights to a certain
percentage or a certain number of votes, deadlines for exercising the right to vote or systems by
which, with the cooperation of the Company, financial rights attached to securities are separated
from ownership of the securities);
Amendments to the Company Statutes are resolved as provided for by law.
3. COMPLIANCE
Pirelli adheres to the Self-Regulation Code approved by the Committee for Corporate Governance
established by business associations (ABI, ANIA, Assonime, Confindustria), by professional inves-
tors (Assogestioni), and by the Italian Stock Exchange, since its first issue (October 1999).
Pirelli & C., as a FTSE-MIB company, applies the recommendations of the Self-Regulation Code spe-
cifically provided for such companies.
The Annual Report on Corporate Governance and Ownership Structure (the “Report”) has been pre-
pared according to the format of the Italian Stock Exchange.
At the date of this Report, there are no provisions of Italian law applicable to Pirelli & C. likely to in-
fluence the corporate governance structure of the Company.
4. BOARD OF DIRECTORS
4.1 APPOINTMENT AND REPLACEMENT OF DIRECTORS
Pursuant to the law and the Company Statutes of the Board of Directors the appointment is made
on a list system which ensures to “minorities”, where two or more lists are submitted, one-fifth of
the Directors.
Below is a summary of the provisions contained in the Company Statutes in relation to the appoint-
ment and replacement of Directors. Please refer in each case to the Statutes (which must be con-
sidered prevalent over that which appears below) for further information.
The lists submitted by shareholders must be deposited at the registered office of the Company at
least 25 days before the meeting and published at least 21 days before the same.
Each shareholder may present or participate in the presentation of a single list and each candidate
137
may be presented on only one list under penalty of ineligibility. Shareholders are entitled to submit
lists if, alone or together with others, they hold shares representing at least 1% of the share capital
entitled to vote at an ordinary general meeting, or have the minimum holding required by the Con-
sob3 regulations, with the further obligation to prove ownership of the number of shares required to
submit lists, by the Company’s list publication deadline.
3 Cf. Consob Resolution 19109 of 28 January 2015. The percentage fixed by Consob for the presentation, by shareholders, of
lists of candidates for administration and control organs of Pirelli & C. is 1% of the share capital entitled to vote in an ordinary
general meeting.
Any documents required by the Statutes must be filed with each list. At the meeting, each person
entitled to vote may vote for one list only. The election takes place as follows:
from the list that received the majority of votes cast are taken four-fifths of the directors to be
elected, rounded down in the event of a fractional number;
the remaining directors are taken from other lists; using the quota method provided in the statutes.
If more than one candidate obtains the same quotient, the candidate elected is the one from the list
that has not yet had a director elected or that has the lowest number of directors elected.
In the event that none of these lists has elected a director or all have elected the same number of
directors, from amongst these lists, the elected candidate shall be the one who has obtained the
highest number of votes. In case of equality of votes and an equal quota, there will be a new vote
by the entire Shareholders’ Meeting and the candidate elected will be the one who receives a simple
majority of the votes.
If application of the voting list mechanism does not ensure the minimum number of independent
directors required by applicable law, the non-independent candidate, i.e. the one with the higher
progressive number in the list that received the most votes, will be replaced by an independent
candidate from the same list, in the order of presentation and so on, list by list, until the minimum
number of independent directors is completed.
For the appointment of directors for any reason not appointed pursuant to the procedure, the share-
holders decide by the legal majority.
In order to ensure a balance between genres, the Statute provides that the lists for the election of
the Board of Directors that contain a number of candidates equal to or greater than three, must be
present a number of candidates of the less represented gender at least to the extent of the mini-
mum required by the applicable legal and/or regulatory framework, as specified in the notice of the
meeting. If application of the voting list mechanism does not produce the required minimum num-
ber of Directors belonging to the less represented gender, the Statutes provide for a progressive
mechanism of automatic replacement.
Furthermore, where a General Meeting, or the Board of Directors (in the case of co-option), should
provide for the appointment of Directors without following the voting list, the gender balance within
Board of Directors must be respected in all cases. If, during the year, one or more directors leave,
Article 2386 of the Commercial Code provides that there is no failure in the requirement for inde-
pendent directors if there remain on the Board the legal minimum of directors having the legal
requirements for independence.
For more information on the mechanisms for the election of members of the Board of Directors,
please refer to the Articles available on the Pirelli website, and the documents which will be made
available at least 40 days prior to a notice to re-elect the Board of Directors.
4.2. COMPOSITION
The Board of Directors consists of not less than seven and not more than 23 members, who serve
for three years (unless a shorter period has been established by the time of appointment) and may
be re-elected. The Board of Directors, at the date of this Report, is composed of 15 directors and was
appointed on 12 June 2014 for three years expiring at the General Meeting convened to approve the
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accounts up to 31 December 2016.
The average age of the members in office is about 58 years with an average term in office of just
under 3½ years.
At the Annual Shareholders’ Meeting on 12 June 2014, were presented two lists: one by Camfin,
which obtained 62.14% of the votes of the capital with voting rights represented at the meeting, and
by a group of asset management companies and financial intermediaries4, who got 26.48% of the
votes of the capital with voting rights represented at the meeting.
4 AcomeA SGR S.p.A., fund manager of AcomeA Italy; Anima SGR S.p.A., fund manager: Fondo Anima Geo Italia, Anima Star
Italia Alto Potenziale e Fondo Anima Italia; APG Asset Management NV fund manager Stichting Depositary APG Developed
Markets Equity Pool; Arca S.G.R. S.p.A., fund manager Arca BB and Arca Azioni Italia; Ersel Asset Management SGR S.p.A.. fund
manager Fondersel PMI; Eurizon Capital S.G.R. S.p.A.. Fund Manager: Eurizon Azioni Area Euro and Eurizon Azioni Italia; Euri-
zon Capital SA, fund manager: Eurizon Easy Fund Equity Italy, Eurizon Investment SICAV Europe Equities, Eurizon Easy Fund
Equity Europe LTE, Eurizon Easy Fund Equity Euro LTE, Eurizon Easy Fund Equity Consumer Discretionary LTE, Rossini Lux
Fund - Azionario Euro e Eurizon Easy Fund Equity Italy LTE; FIL Investments International, fund manager Fidelity Funds - Italy
Pool; Fideuram Investment S.G.R. S.p.A. fund manager Fideuram Italia; Fideuram Asset Management (Ireland) Limited fund
manager: Fideuram Fund Equity Italy, Fideuram Fund Equity Europe and Fonditalia Equity Italy; Interfund Sicav fund manager
Interfund Equity Italy; Generali Investments SICAV in the name and on behalf of the following shareholders: GIS Small & Mid
Cap Equity and GIS Euro Equity Italy; Mediolanum Gestione Fondi SgrpA fund manager Mediolanum Flexible Italy; Mediolanum
International Funds Limited - Challenge Funds; Pioneer Asset Management SA fund manager: Pioneer Funds - Italian Equity
and Pioneer Investment Management SGRpA fund manager Pioneer Italia Azionario Crescita.
On 10 July 2014 and following changes to the entire Board of Directors from 12 June 2014, C. Sposito,
R. Bruno, P. Alonzo E. Nitti, L. Gobbi, E. Parazzini - all drawn from the majority list - resigned. The
Board of Directors met again on 10 July 2014 and proceeded to co-opt D. Casimiro, I. Glasenberg,
A. Kostin, P. Lazarev, The. Sechin and I. Soglaev to replace the directors who resigned. There was
not at that time an Appointments and Successions Committee to assist the Board in replacing the
independent directors who had resigned (P. Alonzo; L. Gobbi; E. Nitti), so the whole Board appointed
9 directors, a majority of whom were independent. The Board of Directors has determined, on the
basis of available information and the statements made by the parties concerned, that the inde-
pendence requirements have been met by I. Glasenberg and A. Kostin. The co-opted directors will
demit at the next General Meeting.
Updated curricula vitae detailing the personal and professional characteristics of each Director are
published on the Pirelli website.
The tables included in the end of this Report, shows the composition of the Board of Directors at the
date of the Report and the changes during the year.
4.2.1 MAxIMuM NuMBER OF POSITIONS hELD IN OThER COMPANIES
The Board of Directors has adopted the principle that it is not compatible with the duties of a direc-
tor of the Company to be a director or auditor of more than five other companies, other than those
subject to management and coordination by Pirelli & C. S.p.A., or its subsidiaries or affiliates, in the
case of (i) companies listed on the FTSE/MIB index (or equivalent foreign indices), or (ii) companies
that undertake banking or insurance; it is also not considered compatible to be an executive director
of more than three companies as in (i) and (ii).
Positions held in several member companies of the same group are considered to be a single posi-
tion and an executive position prevails over a non-executive position.
The Board of Directors retains the right to make a different assessment, properly motivated, and to
make it public in the Corporate Governance Report.
The Board of Directors, subject to review by the Audit, Risks, Sustainability and Corporate Govern-
ance Committee, annually reviews the positions held by each Director (based on the same state-
ment). At the date of this Report no director holds a number of positions higher than the number
determined as excessive by the Company’s policy.
An annex to the Report shows the main positions held by the Directors in companies other than
those belonging to the Pirelli Group.
139
4.3. ROLE OF ThE BOARD OF DIRECTORS
The Board of Directors is responsible for the strategic leadership and oversight of all business ac-
tivity, with power to direct the business as a whole and is competent to take the most important
economic and strategic decisions, or in terms of structural incidence on the management, or the
functions, of the exercise of the control and direction of Pirelli.
In carrying out its duties, the Board of Directors is supported by appropriate committees, created
internally, responsible for investigations, advice and/or consultation, and managerial committees,
composed of senior management, which implement the directives and policies established by the
Board and the Chief Executive and co-operate with the latter for the definition of proposals to be
submitted to the Board.
The Company Statutes provide for a minimum of Board meetings quarterly. Pirelli has released a
calendar on the Pirelli website providing for six Board meetings in 2015.
The Directors and the Auditors have always received notice with the appropriate and adequate
documentation and information necessary for them to express an informed opinion on the matters
submitted for their consideration.
In practice, documents subject to examination by the Board – drafted in several languages in order to
facilitate the work of the Directors - shall be sent in ten days prior to the meeting. In limited and excep-
tional cases where it was not possible to send documentation this far in advance, complete information
on the topic under consideration was given at the meeting, ensuring an informed decision was made.
4.3.1 FuNCTIONS OF ThE BOARD OF DIRECTORS
The Board of Directors is responsible for:
reviewing and approving the strategic, industrial and financial plans of the Company and the
Group, monitoring periodically their implementation;
preparing and adopting the Company’s corporate governance rules and defining the Group’s gov-
ernance guidelines;
defining the guidelines of the internal control system, appointing a Director responsible for over-
seeing the internal control system and defining their tasks and powers;
supervising the process of risk governance by defining the overall threshold of acceptable risk
(“risk appetite”);
evaluating, once a year at least, the adequacy of the internal control system and risk manage-
ment with respect to the characteristics of the risk profile, as well as its effectiveness;
assessing the adequacy of the organisational, administrative and accounting structure of the
Company and its strategic subsidiaries;
establishing one or more internal Board committees, appointing the members, and determining
its tasks, powers and remuneration;
granting and revoking the powers of the Managing Directors and the Executive Committee - if
there is one - defining the limits and procedures for their exercise; also determining the frequen-
cy, not exceeding three months, with which such bodies must report to the Board on the activi-
ties delegate to them;
defining the general remuneration policy;
determining, on the recommendations of the Remuneration Committee and Statutory Auditors,
the remuneration of the Managing Directors and other Directors who hold special positions, and,
if this has not been decided by the General Meeting, the division of the total remuneration be-
tween members of the Board;
evaluating the general performance of management, taking into account, in particular, the informa-
tion provided by other company bodies, as well as periodically comparing the results they achieve;
reviewing and approving transactions of the Company and its subsidiaries when these transac-
tions have a significant strategic, economic, or financial impact;
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assessing, at least once a year, the size, composition and functioning of the Board and its Com-
mittees, expressing opinions on those professionals whose presence on the Board is deemed
appropriate;
establishing a Supervisory Board pursuant to Legislative Decree 231 of 8 June 2001;
appointing the general managers, the manager responsible for preparing corporate accounting
documents, determining their responsibilities and powers, and appointing key managers;
appointing and dismissing, on the recommendation of the Director in charge of overseeing the
internal control system, the Internal Audit Director, determining their responsibilities and remu-
neration in line with company policy, after consultation with the relevant Board committee and
the Board of Auditors;
approving, at least annually, the plan prepared by the head of the internal audit department, in
consultation with the Board of Auditors and the Director in charge of the system of internal con-
trol and risk management;
evaluating and approving periodic reports according to applicable legislation;
assessing, with the Statutory Auditors, the results presented by the external auditor in any letter
of recommendations and report on key matters arising from the statutory audit;
evaluating and approving transactions of major importance with related parties in accordance
with the Procedure for Transactions with Related Parties;
formulating proposals to be submitted to the shareholders;
exercising such other powers and performing the tasks assigned to it by law and the Company
Statutes.
Subject to (i) the responsibilities and powers reserved to the Board by law and the Company Stat-
utes, (ii) the structure of the proxies and (iii) the internal corporate procedures, the Board of Direc-
tors shall approve the following operations and transactions - not intragroup - when made by the
Company or by companies, included those unlisted and foreign, which are subject to the manage-
ment and coordination of Pirelli & C.:
taking and the granting of loans for a total value of over 200 million euros and lasting more than
12 months;
issues of securities intended to be listed on regulated markets or outside Europe (and their delis-
ting) for a total of more than 100 million euros;
the granting of guarantees to or for third parties, for amounts exceeding 100 million euros;
entering into derivative contracts that have i) a notional value in excess of 250 million euro and ii)
that do not have as their exclusive purpose and/or effect to cover business risks (but not limited
to: hedging interest rates, exchange rates, or raw materials);
the acquisition or disposal of investments in subsidiaries and for values in excess of 150 million
euros that would allow the entry into (or exit from) geographical and/or product markets;
the acquisition or sale of equity investments (other than those mentioned in the previous point)
for amounts exceeding 250 million euros;
the acquisition or sale of companies or company branches that have strategic importance or,
anyway, are worth more than 150 million euros;
the acquisition or sale of assets and other activities that have strategic importance or, anyway,
have a total value exceeding 150 million euros.
Also subject to prior approval by the Board of Directors of the Company are transactions included in a
strategic plan or executive programme which if, taken together, exceed the quantity thresholds above.
Meetings of the Board of Directors, at the invitation of the Chairman and CEO, may be attended by
members of the management in order to facilitate timely and in-depth knowledge of the activities
of the Company and the Group as well as to promote access to senior management in order to aug-
ment the supervision of the Board of Directors over business activities.
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4.4. ACTIvITIES OF ThE BOARD OF DIRECTORS
During the year 2014, there were 8 meetings of the Board of Directors, with an average duration
of about 1½ hours and with an attendance of over 85% of the Directors and of the independent
directors around 90%.
The Lead Independent Director (until 12 June 2014 Prof. Carlo Secchi and from 10 July 2014 Dr. Luigi
Roth), has participated in all meetings of the Board of Directors.
The Board of Directors has devoted to items on the agenda as much time as necessary to allow a
constructive debate and encouraging contributions from individual directors.
4.4.1 BOARD PERFORMANCE EvALuATION
The Board of Directors has undertaken, as from 2006, a self-assessment of its own performance –
the “Board performance evaluation”.
Also for the year 2014, the Board - on a proposal of the Audit, Risks, Sustainability and Corporate
Governance Committee and taking into account the positive experience of the previous year - has
decided to confirm the self-assessment process on the basis of the approach already adopted in
past. The self-assessment process took place with the support of a facilitator (Spencer Stuart), by
direct interviews with individual Board members allowing those who could attend to fill in a ques-
tionnaire prepared by the Committee to be used as a guide for the interview. A final report on the
process of self-evaluation was presented to the Board of Directors.
The self-assessment process has been focused on four main topics:
Organisation and functioning of the Board of Directors;
Organisation and functioning of the Committees;
Composition and size of the Board of Directors;
Participation and commitment of the Directors.
The Board of Directors confirmed its appreciation concerning the size, composition and function of
the Board itself with reference to the 2014 financial year based on the outcome of the self-assess-
ment process.
The Board of Directors of Pirelli, in the opinion of the Directors, works very effectively and acts with
autonomy and authority in its corporate governance, internal control and risk management. The
high, international level of professionalism and experience of the Directors is reflected in the effect
of their regular participation in the meetings of the Board and Committees.
Their work is conducted under the authority of the President, the atmosphere of the Council is
marked by cooperation and mutual respect; the new Directors are gradually integrating into our
operating mechanisms, bringing their experience from other countries and other companies.
The current structure of the proxies is considered to be in line with the needs of the Pirelli Group.
The Board of Directors presents a mix of different and complementary skills. The arrival of the new
directors has strengthened areas such as strategic vision, internationalism, analysis of the business
and industrial issues.
The current size of the Board of Directors is considered adequate by the majority of the directors,
as it allows proper debate, ensures the proper functioning of the Committees and allows a variety
of professional experience.
The balance between executive, non-executive and independent directors is considered to be in line
with the needs of the Pirelli Group.
Some suggestions have been made to further strengthen the role of the Council and the Directors’
capacity to participate in Board discussions such as the organisation of an increased number of
informal meetings to deepen knowledge of the business of the Pirelli Group and create more cohe-
sion between the Directors. It has also been recommended to expand the flow of information from
management to the directors in the intervals between Board meetings.
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The last paragraph of Article 10 of the Company Statutes provides that, until resolution to the con-
trary, the directors are not bound by the competition prohibition in Article 2390 of the Civil Code.
4.4.2 ARTICLE 239O OF ThE ITALIAN CIvIL CODE
4.5. DELEGATE BODIES
4.5.1 ChAIRMAN AND CEO
The Board of Directors appoints its Chairman, in accordance with the Company Statutes when the
Shareholders’ Meeting has not already done so. the Board, at its meeting on 12 June 2014, named
Marco Tronchetti Provera Chairman and CEO, with the following responsibilities:
relations with shareholders and the information provided to them;
defining the strategies for the general policy and development policy of the Company and the
Group, as well as the extraordinary transactions submitted to the Board of Directors;
proposals to appoint General Managers and for their remuneration, after consulting the Remu-
neration Committee;
all forms of communications to the market.
The Chairman ensures that the documentation relating to items on the agenda is made known to
the directors and auditors appropriately in advance to enable the Directors to express their opinion
on the matters under consideration.
The Chairman and CEO is conferred with full powers – to be exercised with a single signature – nec-
essary to perform whatever concerns the Company’s business, without exceptions.
The Board of Directors has identified transactions outside the Group as beyond the limits on the
management powers conferred on the Chairman and Chief Executive Officer. These limits have
been qualified as internal and regarding the relationship between the delegating body and the
person delegated.
In particular, the Chairman and Chief Executive Officer may exercise the power to issue guarantees
and collateral within the following limits: (I) a single signature for obligations of the Company and/or its
subsidiaries, where the amount does not exceed 25 million euros or for third parties in respect of obli-
gations concerning an amount not exceeding 10 million euros; (ii) with the joint signature of a General
Manager (or Manager with strategic responsibilities provided with identical power) equivalent to those
referred to in paragraph i) against bonds whose unit amounts are higher than those indicated above.
For internal purposes, it also falls to the Board of Directors to approve operations and transactions –
outside the Group - when made by the Company or by companies, unlisted and foreign, subject to the
management and coordination of Pirelli & C. as per 4.3.1 above: “Functions of the Board of Directors”.
4.5.2 GENERAL MANAGERS AND KEy MANAGERS
The Pirelli General Managers are the General Manager for Technology, Maurizio Boiocchi and the
General Manager for Operations, Gregorio Borgo.
The key managers with strategic responsibilities are: Chief Financial Officer Francesco Tanzi, Chief
Planning and Controlling Officer Maurizio Sala, the Chief Human Resources Officer Christian Vasino
and Chief Manufacturing Officer Giuliano Menassi.
Powers pertaining to their specific assigned functions have been allocated to the aforementioned
General Managers and Key Managers; more limited powers, within their specific areas of compe-
tence, are granted to other senior managers and managers.
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4.5.3 INFORMATION TO ThE BOARD
The Board of Directors and Statutory Auditors are kept informed of the work performed, at least
quarterly, on general operating performance, on the outlook and on operations with the most
impact on the strategy, finances and capital of the Company or its subsidiaries and on its organi-
sation, administration and accounting, with particular reference to the system of internal control
and risk management.
The Company has developed a special procedure for the orderly organisation of the flow of informa-
tion. The procedure has been in place since July 2002 and defines in detail the rules to be followed
in order to comply with the information reporting obligations.
The updated version of the Procedure on information flows to Directors and Auditors is posted on
the Pirelli website.
4.6. OThER DIRECTORS
The Board of Directors has named as executive directors the Chairman of the Board of Directors and
CEO, Marco Tronchetti Provera, and the Deputy Chairman, Alberto Pirelli, the latter because of his
operational posts in the subsidiary Pirelli Tyre.
In line with established business practice, in order to increase the directors’ and auditors’ (in par-
ticular of those appointed for the first time in Pirelli) knowledge of business reality and dynamics,
informal meetings were held during the year to examine in depth certain business and corporate
governance issues, through a structured induction programme, also with the support of Assoni-
me and Assogestioni.
In particular, the induction programme, which consisted of various sessions with Pirelli’s senior
management, dealt with:
“Strategic and financial planning”;
“Product and operations”;
“Corporate Governance: duties and responsibilities of the directors”;
“Internal organisation. Incentive schemes.” Investor Relations;
“Analysis of Corporate Governance and Organisational Model 231”.
4.7. INDEPENDENT DIRECTORS
The Board of Directors has a number of independent directors representing more than a third of
its members, following a more rigorous approach to the Self-Regulation Code which, for FTSE-MIB
companies, recommends that at least one third of the Board is composed of independent directors.
Upon appointment and thereafter on an annual basis, the Board evaluates the requisites of inde-
pendence required by the Self-Regulation Code and the TUF for non-executive directors to qualify
as independent.
The Board of Directors identifies the independence of its Directors by their freedom from relationships
with the Company and/or its major shareholders and managers that might affect their judgement.
In order to make this assessment, the Board referred to the recommendations of the Self-Regula-
tion Code adopted by the Italian Stock Exchange.
In the light of a thorough assessment of the information provided by the Directors and available to
the Company, the Board of Directors, at its meeting of 31 March 2015, has confirmed that the re-
quirements of independence, and the requirements of the TUF, are met by the Directors in office at
that time and qualified as such at the time of their nomination.
At the date of this Report, the average age of the independent directors in office is just over 60
years, with an average term of approximately 3 years.
The Board of Statutory Auditors verified the correct application of the criteria and procedures
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adopted by the Board to evaluate the independence of its members.
During the year 2014, the Independent Directors met without the other Directors to address the
issue of the Board performance evaluation.
4.8. LEAD INDEPENDENT DIRECTOR (“L.I.D”)
In line with the recommendations of the Self-Regulation Code and, also, in order to further enhance
the role of the independent directors, the Board of Directors confirmed the LID (this has been, since
the changes in the Board, Luigi Roth5). He is the point of reference and coordination for requests and
contributions from the independent directors.
5 Up to 12 June 2014, the Lead Independent Director was Prof. Carlo Secchi.
In his capacity as L.I.D., he:
collaborates with the Chairman of the Board of Directors to achieve the best functioning of the
Board;
has the power to convene, independently or at the request of other directors, meetings - even
informal ones - of the independent directors only on topics related to the operation of the Board
of Directors, in particular, and the system of corporate governance more generally, with the fur-
ther option of inviting members of management to discuss the organisational structure;
works with the Chairman of the Board of Directors to ensure that the Directors receive adequate
information in a timely manner.
The LID, in the exercise of his powers, may count on the cooperation of the Secretary of the Board
of Directors.
The L.I.D. has been in constant contact with the Chairman of the Board of Directors in order to
achieve an ongoing improvement in reporting to the Board.
5. TREATMENT OF CORPORATE
INFORMATION
The Board of Directors since March 2006, has adopted a procedure for the management and mar-
ket disclosure of privileged information that, taking into account the legislation on market abuses,
governs the management of inside information concerning Pirelli & C., its unlisted subsidiaries and
any issues of listed financial instruments.
The Procedure also applies as an instruction to all subsidiaries, in order to obtain from them, without
delay, the information required for timely and correct compliance with the reporting obligations to
the general public.
The procedure, which is available in its updated version on the Pirelli website, also governs the reg-
ister of persons with access to inside information, in operation since 1 April 2006.
Even in the absence of regulatory obligations in this regard, the Board of Directors has decided
that it should continue to monitor the issues mentioned above, with specific times in the year (so-
called “Black out periods6”), when no transactions with the Company’s shares or related financial
instruments will be permitted. However these periods may, in exceptional cases, be extended or
suspended by the Board of Directors.
6 The procedure relating to black out periods can be found on the Company’s website.
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6. BOARD COMMITTEES
The Committees set up within the Board have fact-finding, proposing and/or advisory duties in rela-
tion to issues which particularly require in-depth examination so that there can be an effective and
informed airing of opinions on these issues.
In continuity with the previous term, on 10 July 2014, the Board of Directors confirmed the estab-
lishment of four committees: the Audit, Risks, Sustainability and Corporate Governance Committee;
the Remuneration Committee; the Appointments and Successions Committee and the Strategy
Committee.
The Board formally defines the tasks and powers of each committee at the time it is established, in
a written charter published on the Pirelli website and in this Report.
The composition of the Board Committees is given on the Pirelli website and in the tables in the
bottom of the report to each committee also reported that the number of meetings held during the
year 2014 and their average duration.
operation of the Board Committees
The Board Committees are appointed by the Board of Directors (which also appoints their chairmen)
and they remains in office for a full term of the Board of Directors. The Committee appoints the Sec-
retary of the Committee and/or the individual meetings.
The Committee meets whenever its Chairman deems appropriate, or if a request is made by at least
one member, the Chairman of the Board of Directors or, if appointed, the CEO may convene it, and
at a frequency appropriate to the proper performance of their duties.
Committee meetings are convened by notice sent by the Secretary of the Committee on orders from
the Chairman of the Committee.
The documentation and information available (and in any case, those necessary) are sent to all
members of the Committee sufficiently in advance of the meeting for them to reply appropriately.
For meetings of the Committee to be valid they require the presence of a majority of the members
then in office and decisions must be made by a majority of the members present. Committee meet-
ings may also be held by means of telecommunication, and are regularly reported by the Secretary
of the Committee and transcribed into a minute book.
The Committees - which in the course of their work may engage external consultants - have spend-
ing autonomy for the performance of their duties and the right to access the information and cor-
porate functions relevant to the performance of its tasks, using their Secretary for this purpose.
The entire Board of Auditors may participate in the activities of the Audit, Risks, Sustainability and
Corporate Governance Committee and Remuneration Committee.
The Chairman of the Board is invited to attend meetings of the Appointments and Successions
Committee and of the Strategy Committee.
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7. APPOINTMENTS AND
SuCCESSIONS COMMITTEE
At the date of this Report, the Appointments and Successions Committee is composed of 4 mem-
bers (2 independent): M. Tronchetti Provera (Chairman), A. M. Artoni, D. Casimiro and P. Pietrogrande.
The Senior Human Resources Advisor (Gustavo Bracco) acts as Secretary. The Committee:
proposes to the Board of Directors the candidates to be co-opted, when an Independent Director
is to be replaced;
proposes to the Board “emergency” top management succession plans, identifying (inside and
outside of Pirelli) professionals who can ensure successions to, in particular, the Chairman and
Chief Executive Officer and, if appointed, General Managers;
identifies the criteria for succession plans for top and senior management in general in order to
ensure continuity in business strategies.
8. STRATEGy COMMITTEE
At the date of this Report, the Strategy Committee is composed of seven members (three independ-
ent): M. Tronchetti Provera (Chairman), I. Sechin, D. Casimiro, A. Kostin, P. Fiorentino, L. Roth and M.
Soffientini. The heads of the Investor Relations Department (Valeria Leone) and the Sustainability
and Risk Governance Department (Filippo Bettini), act as secretaries.
The Committee has consultative and advisory functions in the definition of strategic guidelines and
for the identification and definition of the terms and conditions of the individual operations of stra-
tegic importance. In particular, the Committee:
examines in advance strategic, industrial and financial plans, also long-term plans of the Compa-
ny and of the Group to be submitted to the examination of the Board of Directors;
supports the Board to assess transactions, initiatives and activities of strategic importance and,
in particular:
entry into new markets, both geographic and business;
industrial alliances (e.g. joint-ventures);
extraordinary transactions (merges, spin-offs, share capital increases or decreases other than
decreases due to losses);
investment projects;
industrial and/or financial restructuring programmes and projects.
periodically examines the organisational structure of the Company and the Group presenting
possible suggestions and opinions to the Board in this regard.
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9. REMuNERATION COMMITTEE
At the date of this Report, the Committee is composed of three independent members on the basis
of the most stringent recommendations of the Self-Regulation Code: L. Roth (Chairman), I. Glasen-
berg and M. Soffientini. The Committee Chairman Luigi Roth has adequate experience in financial
matters and remuneration; this was assessed by the Board of Directors at the time of his appoint-
ment. The Secretary of the Board, Anna Chiara Svelto, acts as Secretary.
The Committee has a consulting, advisory and oversight function to ensure the establishment and
enforcement within the Group of remuneration policies aimed, firstly, to attract, motivate and retain
the human resources with the professional skills necessary to successfully pursue the objectives of
the Group and who, on the other hand, are able to align the interests of management with those of
shareholders. In particular, the Committee:
assists the Board in the definition of the General Remuneration Policy of the Group;
periodically assesses the adequacy, overall consistency and concrete application of the Remu-
neration Policy;
for Directors vested with special powers and for General Managers, it makes proposals to the
Council:
concerning their remuneration, in line with the General Policy on Remuneration;
for the setting of performance objectives related to the variable components of the remuneration;
defining possible non-competition agreements;
for the definition of any arrangements for the closure of the relationship on the basis of the prin-
ciples established in the General Remuneration Policy.
with reference to the key management personnel, it checks the consistency of their remunera-
tion with the General Remuneration Policy and expresses opinions thereon under the procedure
for Transactions with Related Parties;
supports the Board of Directors in examining proposals to be submitted to the Shareholders’
Meeting concerning the adoption of stock option plans based on financial instruments;
monitors the implementation of decisions taken by the Board and verifies, in particular, the actual
achievement of performance targets set;
considers and submits to the Board of Directors the Annual Report on Remuneration which spec-
ifies members of the Board and control organs and the General Managers and mentions the Key
Managers generically:
provides an adequate breakdown of each item comprising the remuneration;
illustrates in detail the pay offered by the Company and by its subsidiaries during the reference
financial year, for whatever reason and in whatever form.
The Board of Directors has assigned to the Remuneration Committee the powers of the Committee
for Transactions with Related Parties required by Consob regulations for matters relating to the
remuneration of directors and managers with strategic responsibilities. Pirelli has established a Re-
muneration Policy, submitting it to the advisory vote of the shareholders. The Remuneration Report
for the Year 2015 (composed of a Policy Statement for the Year 2015 and 2014) will be made available
on the Pirelli website at the latest 21 days prior to the 2014 Budget Meeting.
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1O. AuDIT, RISKS,
SuSTAINABILITy AND
CORPORATE GOvERNANCE
COMMITTEE
At the date of this Report, the Committee is composed of three independent members on the basis
of the most stringent recommendations of the Self-Regulation Code: A.M. Artoni (Chairman), A. Ko-
stin and E. Magistretti. The Board Director E. Magistretti has adequate experience in accounting and
finance; this was assessed by the Board of Directors at the time of his appointment. The Secretary
of the Board, Anna Chiara Svelto acts as Secretary.
The Committee, in particular:
assists the Board of Directors:
defining the guidelines of the system of internal control and risk management, so that the main
risks facing the Company and its subsidiaries are correctly identified and adequately measured,
managed and monitored;
determining the degree of compatibility of these risks with the management of the company,
consistent with the strategic objectives identified;
naming an Executive Director to be in charge of overseeing the system of internal control and risk
management with respect to the risk profile;
assessing the adequacy, efficiency and the effective operation of the internal control system, at
least once a year;
describing, in the report on corporate governance, the essential elements of the internal control
system, assessing its overall adequacy;
expressing an opinion on proposals for the appointment and dismissal of, assignment of tasks to
and remuneration of the Head of Internal Audit and ensuring that he receives adequate resources
to perform his functions;
assessing, jointly with the Board of Auditors, to the company’s directors, the manager respon-
sible for preparing the financial reports and responsible to the auditors, (a) the correct use of
accounting principles and their consistent application within the Group for the preparation of
consolidated accounts, (b) any letter from the statutory auditor with suggestions to the Executive
Board and the eventual report on key matters arising from the statutory audit;
upon request of the director in charge, expressing opinions on specific aspects of the identifica-
tion of the main business risks and the design, implementation and management of the internal
control system;
examining the audit plan prepared by the Director of Internal Audit and his periodic reports;
monitoring the independence, adequacy, effectiveness and efficiency of the Internal Audit de-
partment;
requires the Internal Audit Department, when appropriate, to carry out checks on specific areas
of operation;
reporting to the Board of Directors on the work performed, at least at the same time as the an-
nual and half-yearly report on the adequacy of the internal control system;
monitoring the observance and periodic updating of corporate governance rules and compliance
with the principles of conduct adopted by the Company and its subsidiaries. It is the Committee’s
149
particular responsibility to propose the methods and timing of the annual self-assessment of the
Board of Directors;
defining and proposing to the Board of Directors the guidelines for “sustainability” and monitoring
compliance with the principles of conduct adopted in respect of the Company and its subsidiaries;
assisting the Board of Directors in the preparation and subsequent examination and approval of
the financial sustainability;
performing other duties assigned to it by the Board of Directors, including those in relation to
monitoring the procedural correctness and qualitative fairness of transactions.
The Board of Directors has, then, allocated the responsibilities of the Committee for Transactions
with Related Parties required by Consob regulations to the Audit, Risks, Sustainability and Corpo-
rate Governance Committee, with the exception of matters relating to the remuneration of direc-
tors and key managers which are entrusted to the Remuneration Committee.
11. SuCCESSION PLANS7
7 The information included in this section is also provided in compliance with the Consob recommendations contained in Com-
munication DEM/11012984 dated 24 February 2011.
Following its establishment in April 2011, the Appointments and Successions Committee has exam-
ined the business processes related to the identification, management and development of a reser-
voir of talent, guaranteeing the Group, over time, ongoing internal growth and generational change.
The Committee also examined the main initiatives for developing management skills and the pro-
cess for preparing the “Succession tables”.
The Committee has been able to verify the structure and implementation status of the systems which
allow Pirelli (i) to monitor the key resources and to verify the existence of any persons in-house who
are capable of assuming roles of greater responsibility or (ii) to define the qualifications required to fill
these roles in the event of recruiting from outside the Company in the case of “emergency” changes”.
A structured succession plan for top management was then developed, with the help of a spe-
cialist international consulting firm, to be activated in case of emergency, defining the roles and
responsibilities of the different agents involved in the process. It also defined the way forward in
defining the plan of natural succession for top management.
With reference to the succession of top management in an emergency, and with specific regard to
the role of CEO, the Plan, approved by the Board of Directors, provides that, in case of impossibil-
ity, the Board of Directors defines powers and may delegate its authority to ensure ordinary and
extraordinary management during the transitional period. In particular, it is anticipated that the
Board of Directors: (I) appoints an internal management committee, composed of three members
of the Board with consolidated management and entrepreneurial experience; this committee will,
on the one hand, play a proactive management role in any extraordinary transactions that cannot
be postponed and, secondly, to ensure the ongoing management and operational decisions that
are the normal responsibility of the CEO; (Ii) nominate from within senior management a “spokes-
person” to cover the necessary role of liaising between the new management committee and cor-
porate structures and for external and internal communication (iii) consider whether to define for
operational management a temporary widening of powers for ordinary activities, within the limits
of the approved budget. The new Management Committee, with the help of the Appointments and
Successions Committee, will assess applications (internal and external) and submit to the Board a
short-list for the final choice. The Board of Directors, at the end of the process, co-opts the chosen
person and grants them management powers.
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The Plan also provides a series of preparatory activities aimed at the natural succession of the
CEO, and useful also in the event of an emergency succession:
defining any extension of the relative powers of the Chairman and of the CEO;
matching any existing key executives with the competence models for senior management;
constantly observing the market.
12. INTERNAL CONTROL SySTEM
The objectives of Pirelli’s Internal Control System (“SCI”) are: (i) efficiency and effectiveness of oper-
ations; (ii) reliability of information; (iii) protection of company assets and (iv) compliance with laws
and regulations to ensure proper disclosure and adequate control over all activities of the Group,
with particular attention to the areas considered at risk.
For an articulation of the Pirelli SCI, please see the section of the Budget text headed “Compliance”
and the paragraph in the Budget headed “risk governance”.
13. DIRECTORS’ INTERESTS
AND RELATED PARTy
TRANSACTIONS
Since the year 2002, Pirelli has established standards of conduct for the implementation of re-
lated party transactions. Subsequently, following the adoption by Consob of a Regulation on this
matter, on 3 November 2010, Pirelli approved a new procedure for transactions with related par-
ties (“OPC Procedure”).
The Board considered that its sub-committees have the features required under the Rules set by
the OPC Regulations and Procedure and, therefore, has attributed the competence of the Commit-
tee for Transactions with Related Parties to the Audit, Risks, Sustainability and Corporate Govern-
ance Committee, with the exception of responsibilities for the remuneration of directors and key
management which are assigned to the Remuneration Committee.
In line with the Consob recommendation, dated 5 November 2013 (elapsed, then, three years after the
adoption of the OPC procedure), the Board of Directors - taking into account the opinion issued by
the Committee for Transactions with Related Parties and of the assessment by Auditors - confirmed
the system adopted in 2010, at the same time updating the procedure with some marginal changes.
For further details, please refer to the OPC Procedure published on the Pirelli website.
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14. AuDITORS
The Board of Auditors is entrusted with monitoring the following aspects, in accordance with the
law and the Company Statutes:
compliance with the law and the Company Statutes and respect for the principles of good
management;
adequacy of the organisational structure for its duties, the internal control system and the ac-
counting system and its reliability in correctly representing management;
procedures to implement effectively the corporate governance rules envisaged by the Self-Reg-
ulation Code that Pirelli has adopted;
adequacy of instructions given to subsidiaries in relation to mandatory disclosure of inside
information;
the financial reporting process;
the efficiency of the internal control, internal audit and risk management systems;
the statutory audit of the annual accounts and the consolidated accounts;
the independence of the statutory auditor or the statutory auditing company, in particular,
concerning services other than auditing services rendered to the company whose accounts are
to be audited.
APPOINTMENT OF AuDITORS
At the date of this Report, the Board consists of three permanent and one alternate auditor. In
order to ensure compliance with local regulations relating to gender balance, on 13 May 2013 the
Shareholders’ Meeting amended the Company Statutes by increasing from two to three the num-
ber of alternates, as well as joint takeover mechanisms that ensure a balance between genders.
This change will be applied at the next election to the Board of Auditors.
Below is a summary of the provisions contained in the Company Statutes in relation to the appoint-
ment and replacement of members of the Board of Auditors, for further information please see, in
any case, to the document (which must be considered prevalent over that which follows).
In order to allow minority shareholders to elect one permanent auditor and one alternate auditor,
they will be elected using a “voting list”, under which an Auditor (who will chair the College) and an
Alternate Auditor are elected from the minority list. In case there are lists with the same number of
votes, a new vote is held between these lists by all eligible voters present at the meeting; the can-
didates are elected from the list that obtains a simple majority of votes.
The remaining members of the Board of Auditors are elected from the majority slate.
Again with the aim of providing supplementary criteria to make it possible to ensure compliance
with the balance between genders on the Board of Auditors, the Company Company Statutes also
envisage (i) that the voting lists which indicate a number of candidates equal to or greater than
three, considering both sections, must include candidates of a different gender in the section of the
slate that refers to Statutory Auditors and in the section of the slate that refers to Alternate Audi-
tors and (ii) an automatic progressive substitution mechanism if the application of the voting list
mechanism does not assure the required minimum number of Permanent Auditors, or of Alternate
Auditors, belonging to the gender less represented.
Shareholders have a right to present lists when they, alone or together with other shareholders,
represent at least 1% of the shares entitled to vote at an ordinary General Meeting, or the minimum
percentage required by the Consob regulations8.
8 Cf. Consob Resolution 19109 of 28 January 2015. The percentage of shares required for the submission, by shareholders, of
lists of candidates for the election to the administrative and control organs of Pirelli & C., is 1% of the share capital entitled
to vote at an ordinary General Meeting.
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The lists are to be lodged at the Company’s registered office at least 25 days prior to the date
foreseen for the Shareholders’ Meeting convened to resolve this point, unless there has been an
extension, as envisaged by the applicable rules. In this last regard, the current regulations specify
that, in the event of submission of a single list or multiple lists presented by shareholders who are
inter-connected, lists may be submitted until the third day after the deadline for submission of lists
(25 days before the Meeting), and the thresholds required for their presentation are reduced by half.
Each shareholder may present or participate in the presentation of only one voting lists. Any doc-
umentation required by the Company Statutes or by the law must be submitted at the same time.
Each candidate may appear on only one list, under penalty of ineligibility.
The lists are divided into two sections: one for candidates for the position of Permanent Auditor and
the other for candidates for the position of Alternate Auditor. The first candidate in each section
must be selected from among persons entered in the Register of Auditors who have worked in the
legal audits of accounts for a period of not less than three years.
Each person entitled to vote may vote for only one list.
In the case of death, waiver or forfeiture of a Permanent Auditor, then the position shall be filled by
the Alternate Auditor chosen from the same voting list which included the auditor who has just left
office. If the succession does not enable a Board of Auditors to be reconstituted in compliance with
the applicable legislation or gender balance, then the position shall be filled by the second Alternate
Auditor drawn from the same voting list. If it later proves necessary to replace an additional auditor
drawn from the list that received the most votes, in each case the additional alternate member from
the same list will be elected. In the event of replacement of the Chairman of the Board of Auditors,
the chair is taken by the auditor on the same list as the former Chairman, following the order of
the list, it being understood, however, that they possess the legal and/or regulatory requirements
for the office and there is respect for the gender balance required by the laws and/or regulations
currently in force; if it is not possible to proceed in the manner described above, a meeting will be
convened to appoint the Board by majority vote.
When the General Meeting is required to appoint the permanent and/or alternate members needed
to complete the Board of Auditors, they shall be appointed as follows: if it is necessary to replace au-
ditors elected on the majority list, the appointment is made by majority vote on any list; however the
gender balance required by the laws and/or regulations currently in force must be respected; if, how-
ever, it is necessary to replace Auditors elected from the minority list, the General Meeting replaces
them with a relative majority vote, choosing where possible from among the candidates on the list
which included the Auditor being replaced and in compliance with the principle of the necessary rep-
resentation of minorities since the Company Statutes assure the right to participate in appointments
to the Board, respecting, however, the gender balance required by the laws and/or regulations cur-
rently in force. The principle of representation of minorities Is respected in the case of appointment
of auditors who had been candidates on the minority list or other lists different from the list which, in
the appointment of the Permanent Auditors, had obtained the highest number of votes.
If only one list is submitted, the General Meeting shall vote on it; if the list obtains the relative majority,
the Permanent Auditors and alternate candidates listed in the respective section of the list shall be
elected; the chairmanship of the Board of Auditors goes to the person named in first place on that list.
For the appointment of Auditors for any reason not appointed pursuant to the procedure de-
scribed above, the decision shall rest with the legal majority of shareholders, respecting, however,
the gender balance required by the laws and/or regulations currently in force. Outgoing Auditors
may be re-elected.
153
AuDITORS
The General Meeting of 10 May 2012 appointed the Board of Auditors for the financial years 2012 to
2014 (and therefore for the forthcoming Shareholders’ Meeting), appointing as Permanent Auditors
F. Fallacara (appointed Chairman as taken from the minority list), A. Carù and E. Laghi, and alternate
auditors U.S.. Iacovino and A. Lorenzatti (taken from the minority list).
The appointment was based on the voting list system. The list presented by the members of the
Shareholders’ Block of Pirelli & C. received about 78% of the votes of the share capital with voting
rights represented at the meeting, while the minority list presented by a group of savings man-
agement companies and financial9 intermediaries, got about 22% of the votes of the share capital
represented at the meeting.
The meeting also settled 50,000 euros as the gross annual remuneration of each auditor and 75,000
euros as the gross annual remuneration of the Chairman of the Board of Auditors.
In addition, the Auditor appointed to the Supervisory Board (Antonella Carù) shall receive an addi-
tional gross annual fee of EUR 25,000.
Following the resignation of Prof. Laghi on 12 June 2014, in accordance with law and the Company
Statutes, Dr Iacovino took over the office of Permanent Auditor. At the date of the Report, there is a
vacancy for the position of alternate auditor.
The tables in the end of this Report show the composition of the Board of Auditors as at the date of
this Report, the changes during the year 2014, the number of meetings held and the percentages
of attendance by individual members. As from the next report, the average duration of meetings of
the Board of Auditors will be published.
The number of positions held by the auditors in other shareholder companies, limited liability com-
panies and companies with unlimited responsibility is published by Consob on its website.
It should be noted that, at the date of the report, no currently serving auditor exceeds the maximum
number of positions of administration and control allowed by the Issuer Regulations.
As established by the Board of Auditors, on the basis of the information provided and available
to the Board of Auditors, all Auditors are considered independent based on the criteria contained
in the Self-Regulation Code with regard to Directors and in relation to Consob Communication
8067632 of 17 July 200810.
The OPC procedure, in accordance with regulatory requirements, qualifies the auditors as related
parties of the Company.
It shall be noted that the Board of Auditors will be renewed upon approval of the Financial State-
ments of the company as at 31 December 2014.
9 Anima SGR S.p.A., manager of the Prima Geo Italia and Anima Italia funds; APG Algemene Pensioen Groep N.V., manager of
the Strichting Depositary APG Developed Markets Equity Pool fund; Arca SGR S.p.A. manager of the Arca Azioni Italia and
Arca BB funds; AZ Fund Management S.A. manager of the AZ Fund 1 Italian Trend fund; Credit Suisse Fund Management SA,
manager of the Credit Suisse Portfolio Fund (LUX) Reddito (Euro) and CS Equity Fund (LUX) Italy funds; Eurizon Capital SGR
S.p.A. manager of the Eurizon Azioni Italia fund; Eurizon Capital SA manager of the following funds: Eurizon Stars Fund Eu-
ropean Small Cap Equity, Eurizon Eurizon Stars Fund – Italian Equity, Eurizon Easy Fund Equity Consumer Discretionary LTE,
Eurizon Easy Fund Equity Small Cap Europe; Fideuram Investimenti SGR S.p.A., manager of the Fideuram Italia fund; Fideuram
Gestions SA, manager of the following funds: Fonditalia Equity Italy, Fonditalia Euro Cyclical, Fideuram Fund Equity Italy,
Fideuram Fund Equity Europe Growth and Fideuram Fund Equity Europe; Interfund Sicav manager of the Interfund Equity Italy
funds; JP Morgan Asset Management (UK) Limited, manager of the following funds: JPMorgan Funds, Commingled Pension
Trust Fund (International Equity Index) of JPMorgan Chase Bank N.A., Commingled Pension Trust Fund (Intrepid International)
of JP Morgan Chase Bank N.A., JP Morgan European Investment Trust Plc, JP Morgan Fund Icvc-JPM Europe Dynamic (formerly
UK) Fund, JPM Fund Icvc – JPM Europe Fund, JP Morgan International Equity Index Fund, JP Morgan Intrepid European Fund
and JP Morgan Intrepid International Fund; Mediolanum International Funds Limited – Challenge Funds; Mediolanum Gestione
Fondi SGR S.p.A., manager of the Mediolanum Flessibile Italia fund; Pioneer Investment Management SGR S.p.A., manager of
the Pioneer Italia Azionario Crescita fund and Pioneer Asset Management S.A.
10 CONSOB Communication DEM/DCL/DSG/8067632 dated 17-7-2008 concerning “Situations of incompatibility of the members
of control bodies, pursuant to Article 148, Paragraph 3, Sub-section c) of the Unified Finance Law (TUF)”.
154
2014 MANAGEMENT REPORT Report on Corporate Governance and Ownership Structure 2O14
15. ShAREhOLDER RELATIONS
Pirelli its tradition of transparency, pays particular attention to relations with shareholders, inves-
tors (institutional and private), with financial analysts, with other market participants, and, in gener-
al, with the financial community, in accordance with their mutual roles; Pirelli periodically organises
meetings with them in Italy and abroad.
Moreover, the Investor Relations Department was set up in March 1999 in order to favour an on-go-
ing dialogue with the financial markets and placed under Valeria Leone in October 2008.
In order to have an open, immediate and transparent dialogue with all those in need of financial
information on Pirelli, the Pirelli website has a section called “Investors” with all the information
necessary for a first contact with Pirelli: from identifying characteristics of the Company to finan-
cial data, the drivers of the various Pirelli Group businesses to the opinions of financial analysts,
from all the documentation made available to meetings with the financial community to account-
ing and corporate details.
For more information, see the investor section of the Pirelli website.
16. MEETINGS
General Meetings are convened pursuant to the law and the Company Statutes with a notice (con-
taining an indication of the day, time and place of the meeting and a list of items to be discussed)
published on the Pirelli website. The notice is published, usually at least thirty days before the date
set for the Meeting on first call, and in the case of meetings convened for the election of members
of the administrative and control organs, at least forty days before the date of the Meeting.
The meeting notice contains among other things a description of the procedures that shareholders
must comply with in order to participate and exercise their right to vote in the General Meeting as
well as information on (i) the right to ask questions before the Meeting; (ii) the terms and conditions
for exercising the right to supplement the agenda; (iii) the procedure for the exercise of proxy vot-
ing; (iv) identification (designated by the Company for the appointment of proxies and the terms
and conditions for granting proxies). A General Meeting may not vote on matters that were not
specified in the agenda.
Shareholders who, individually or collectively represent at least one-fortieth of the share capital
may request, within ten days of publication of the meeting notice, (unless otherwise provided by
law), the inclusion of items to be discussed or submit additional proposals for decisions on matters
already on the agenda, indicating the reasons.
A General Meeting, whether ordinary or extraordinary, is competent to decide, among other things:
on (i) the appointment and dismissal of Directors and Auditors with their respective compensation
and liability claims, (ii) approval of the budget and the allocation of income, (iii) the purchase and sale
of treasury shares, (iv) amendments to the Company Statutes, (v) approval and amendment of the
Regulations for the General Meeting, (vi) the issue of convertible bonds.
An ordinary General Meeting - which may be held in Italy, outside the registered office - must be
called within 180 days of the close of the financial year.
Apart from specific matters for which the rules provide for a different majority, the General Meeting,
in a single call: (I) when ordinary, be validly constituted regardless of the proportion of capital rep-
resented by the members participating and shall pass resolutions with an absolute majority of the
capital represented; (ii) when extraordinary, be validly constituted with the presence of sharehold-
ers representing at least one-fifth of the share capital and shall pass resolutions with a favourable
vote of at least two-thirds of the capital represented.
155
Members have the right to inspect all the documents lodged at the head office for meetings once
they have been called and to obtain copies at their own expense.
The conduct of such meetings, both by law and by the Company Statutes, is governed by the Gen-
eral Meeting Regulations approved on 11 May 2004 and subsequently amended by the General
Meeting on 23 April 2007.
A right to attend the meeting and exercise the right to vote pertains to those who, on the basis
of a notice from the broker to the Company, prove entitled to attend and to exercise the right to
vote at the close of business on the seventh open market day before the date set for the meeting
in a single call.
Credit and debit records made on accounts after this deadline will not influence the entitlement to
vote at the Shareholders’ Meeting.
Shareholders with voting rights may be represented by means of a proxy issued in accordance with
the procedures envisaged by the applicable law and regulations.
2014 shareholders’ general meetings
During the year 2014, there was one General Meeting on 12 June 2014 with the participation of 66.4%
of the ordinary share capital.
The meeting of the holders of savings shares
A meeting of the holders of savings shares is called by the common representative of the savings
shareholders or by the Board of Directors whenever they deem it appropriate, or when it is required
to be held in accordance with the law. A special meeting of the holders of savings shares is chaired
by the Common Representative of the savings shareholders or, failing that, by the person elected
by an affirmative vote of the majority of the capital represented at the meeting.
Under the Company Statutes, the expenses for organising a special meeting and the remuneration
of the common representative shall be borne by the Company.
The General Meeting of the savings shareholders held on 27 January 2015, appointed (by a favour-
able vote of 99.7% of the shares in this category at the General Meeting) for the years 2015 to 2017,
as the Common Representative of the savings shareholders, on the proposal of Anima SGR S.p.A.,
manager of the UCI “Anima Geo Italia” and “Anima Star Italia Alto Potenziale”, the lawyer Angelo Car-
darelli and settled his remuneration at 15,000 euros. The General Meeting of savings shareholders
also approved unanimously the establishment of a fund for any expenses necessary to safeguard
the common interests of this category, as anticipated by the Company and equal to 40,000 euros.
17. ChANGES SINCE
ThE yEAR END
The Report takes into account changes which have occurred from the end of the 2014 financial year
up to the date of the Report.
156
2014 MANAGEMENT REPORT
Report on Corporate Governance and Ownership Structure 2O14
TABLES
Below are the individuals who, as published by Consob to the date of publication of this report, have
shares with voting rights in the Ordinary General Meeting in excess of 2% of the ordinary capital.
Table 1:
Significant shareholdings
Direct Shareholder
% on voting Capital
% on Ordinary Capital
of which without vote
of which without vote
name
Ownership
%
vote entitled to
%
vote entitled to
%
Subject
%
%
Subject
%
Declaring party
or subject
at the top of the
investment chain
HARBOR
INTERNATIONAL
FUND
EDIZIONE S.r.l.
MALACALZA
INVESTIMENTI S.r.l.
CAMFIN S.p.A.
HARBOR INTERNATIONAL
FUND
Ownership
4,544
0,000
Total
4,544
0,000
Total
4,544
0,000
SCHEMATRENTAQUATTRO
S.p.A.
Ownership
3,034
0,000
Total
3,034
0,000
EDIZIONE S.r.l.
Total
MALACALZA
INVESTIMENTI S.r.l.
Total
CAM 2012 S.p.A.
CAMFIN S.p.A.
Total
Ownership
Total
1,574
1,574
0,000
0,000
4,608
0,000
Ownership
6,980
0,000
Total
6,980
0,000
6,980
0,000
Ownership
5,850
0,000
Total
5,850
0,000
Ownership
20,343
0,000
Total
20,343
0,000
26,193
0,000
MEDIOBANCA -
BANCA DI CREDITO
FINANZIARIO S.p.A.*
MEDIOBANCA - BANCA
DI CREDITO FINANZIARIO
S.p.A.
Ownership
3,954
0,000
Total
3,954
0,000
Total
3,954
0,000
Note:
The data relating to shareholders who, directly or indirectly, hold ordinary shares representing more than 2% of the share capital with voting
rights in ordinary meetings of the Company, are taken from Consob’s website. In this regard, it is useful to note that the information pub-
lished by Consob on its website by virtue of the communications made by the parties bound by the obligations of Article 120 of the TUF and
the Issuers Regulation, could be different from the real situation, because the obligations to communicate changes in the percentages of
holdings arise not from a simple variation of this percentage but only when the holdings exceed or fall below predetermined thresholds (2%,
5%, and subsequent multiples of 5% up to a 30% threshold and, beyond this threshold, 50%, 66.6%, 90% and 95%). It follows, for example,
that a shareholder (I.E. declarant) who declared ownership of 2.6% of the share capital with voting rights will increase their stake up to 4.9%
without thereby coming under any obligation to notify Consob under Article 120 of the TUF.
* Please note that Mediobanca S.p.A. attended the 2013 Budget Meeting holding 4.61% of the ordinary share capital.
With this participation they are listed in the register of shareholders of the Company.
157
4,544
0,000
4,544
0,000
4,544
0,000
3,034
0,000
3,034
0,000
1,574
0,000
1,574
0,000
4,608
0,000
6,980
0,000
6,980
0,000
6,980
0,000
5,850
0,000
5,850
0,000
20,343
0,000
20,343
0,000
26,193
0,000
3,954
0,000
3,954
0,000
3,954
0,000
Table 2:
Composition of the Board of directors
The following is the composition of the Board of Directors at the date of the Report.
Name
Office
Appointed
from
List
Exec.
Non
exec.
Indep.
Indep.
TuF
% Board
Date of initial
appointment in Pirelli
& C. S.p.A.
year of
birth
Marco Tronchetti Provera
President and CEO
12/06/2014
Vice President
12/06/2014
Alberto Pirelli
Anna Maria Artoni
Didier Casimiro*
Paolo Fiorentino
Andrey Kostin*
Ivan Glasenberg*
Petr Lazarev*
Elisabetta Magistretti
Gaetano Micciché
Paolo Pietrogrande
Luigi Roth
Igor Sechin*
Manuela Soffientini
Igor Soglaev*
X
X
Maj.
Maj.
Maj.
-
12/06/2014
10/07/2014
12/06/2014
Maj.
10/07/2014
10/07/2014
10/07/2014
12/06/2014
12/06/2014
12/06/2014
12/06/2014
-
-
-
Min.
Maj.
Min.
Maj.
10/07/2014
-
12/06/2014
Min.
10/07/2014
-
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
100%
88%
100%
100%
50%
50%
100%
100%
100%
50%
100%
100%
50%
100%
100%
07/05/2003
07/05/2003
21/04/2011
10/07/2014
21/10/2013
10/07/2014
10/07/2014
10/07/2014
21/04/2011
05/11/2013
12/06/2014
23/04/2007
10/07/2014
01/03/2012
10/07/2014
1948
1954
1967
1966
1956
1956
1957
1967
1947
1950
1957
1940
1960
1959
1969
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
LID
Adviser
Adviser
Adviser
Number of meetings of the Board of Directors during the year 2014: 8 (of which there were 4 before the Board elections on 12 June 2014) -
Average length of meetings - about 1½ hours
* Director appointed under Article 2386 of the Commercial Code on 10/07/2014. Mandate expires with the Annual General Meeting of 2014.
Legend
List: Maj/Min according to whether the director was elected from the list voted by the majority or the minority
Exec.: if ticked indicates that the director qualifies as executive
Non exec.: if ticked indicates that the director qualifies as non-executive
Indep.: if checked indicates that the director can be considered independent according to the criteria established by the Self-Regulation Code.
Indep. TUF: if ticked indicates that the director satisfies the independence requirements established by Article 148, Paragraph 3 of the TUF
% BoD: indicates the attendance of directors, in percentage terms, at meetings of the Council. (The percentage is calculated taking into
account the number of attendances compared to the number of meetings held during the term of office of the person concerned).
The following Directors who have ceased to hold office during the year:
Name
Carlo Acutis
Piero Alonzo
Gilberto Benetton
Alberto Bombassei
Franco Bruni
Riccardo Bruno
Luigi Campiglio
Jean Paul Fitoussi*
Luciano Gobbi
Pietro Guindani
Massimo Moratti
Emiliano Nitti
Renato Pagliaro
Enrico Parazzini
Luca Rovati*
Carlo Secchi
Office
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
Adviser
In office from/to
from 21/04/2011 to 12/06/2014
from 12/06/2014 to 10/07/2014
from 21/04/2011 to 12/06/2014
from 21/04/2011 to 12/06/2014
from 21/04/2011 to 12/06/2014
from 12/06/2014 to 10/07/2014
from 21/04/2011 to 12/06/2014
from 10/05/2013 to 12/06/2014
from 12/06/2014 to 10/07/2014
from 21/04/2011 to 12/06/2014
from 21/04/2011 to 12/06/2014
from 12/06/2014 to 10/07/2014
from 21/04/2011 to 12/06/2014
from 12/06/2014 to 10/07/2014
from 10/05/2013 to 12/06/2014
Director - LID
from 10/05/2013 to 12/06/2014
Claudio Sposito
Adviser
from 21/10/2013 to 12/06/2014
List
Maj.
Maj.
Maj.
Maj.
Min.
Maj.
Maj.
-
Maj.
Min.
Maj.
Maj.
Maj.
Maj.
-
Maj.
Maj.
Exec.
Non exec.
Indep.
Indep.
TuF
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
%
Board
75%
100%
75%
25%
100%
100%
100%
75%
100%
75%
75%
100%
100%
100%
75%
100%
80%
* Director appointed from outside a voting list by General Meeting on 10.05.2013, to replace a director who had left the Board.
158
2014 MANAGEMENT REPORT
Report on Corporate Governance and Ownership Structure 2O14
Table 3:
Composition of the Board Committees
The following is the composition of the Committees formed from within the Board of Directors at
the date of the Report:
audIT, rIsks, susTaInaBIlITy and CorPoraTE goVErnanCE CommITTEE
Name
Anna Maria Artoni
Andrey Kostin*
Elisabetta Magistretti
Office
President
Member
Member
Appointed to the Committee from
10/07/2014
10/07/2014
10/07/2014
List
Maj.
-
Min.
Exec.
Non exec.
Indep.
% Committee
X
X
X
X
X
X
100%
25%
100%
Number of meetings of the Committee during the year 2014: 9 (of which there were 5 before the Committee changed on 10 July 2014) -
Average length of meetings about 2 hours
* Director appointed under Article 2386 of the Commercial Code on 10/07/2014. Mandate expires with the Annual General Meeting of 2014.
rEmunEraTIon CommITTEE
Name
Luigi Roth
Ivan Glasenberg*
Manuela Soffientini
Office
President
Member
Member
Appointed to the Committee from
10/07/2014
10/07/2014
10/07/2014
List
Maj.
-
Min.
Exec.
Non exec.
Indep.
% Committee
X
X
X
X
X
X
100%
100%
100%
Number of meetings of the Committee during the year 2014: 5 (of which there were 3 before the Committee changed on 10 July 2014) - Av-
erage length of meetings about 1 hours
* Director appointed under Article 2386 of the Commercial Code on 10/07/2014. Mandate expires with the Annual General Meeting of 2014.
sTraTEgy CommITTEE
Name
Office
Appointed to the Committee from
Marco Tronchetti Provera
President
Didier Casimiro*
Andrey Kostin*
Paolo Fiorentino
Luigi Roth
Igor Sechin*
Manuela Soffientini
Member
Member
Member
Member
Member
Member
10/07/2014
10/07/2014
10/07/2014
10/07/2014
10/07/2014
10/07/2014
10/07/2014
List
Maj.
-
-
Maj.
Maj.
-
Min
Exec.
Non exec.
Indep.
% Committee
X
X
X
X
X
X
X
X
X
X
-
-
-
-
-
-
-
There were no meetings of the Strategy Committee in the year 2014
* Director appointed under Article 2386 of the Commercial Code on 10/07/2014. Mandate expires with the Annual General Meeting of 2014
aPPoInTmEnTs and suCCEssIons CommITTEE
Name
Office
Appointed to the Committee from
Marco Tronchetti Provera
President
Anna Maria Artoni
Didier Casimiro*
Paolo Pietrogrande
Member
Member
Member
21/04/2011
10/07/2014
10/07/2014
10/07/2014
List
Maj.
Maj.
-
Min.
Exec.
Non exec.
Indep.
% Committee
X
X
X
X
X
X
-
-
-
-
There were no meetings of the Appointments and Successions Committee in the year 2014
* Director appointed under Article 2386 of the Commercial Code on 10/07/2014. Mandate expires with the Annual General Meeting of 2014
159
There follow those members of Committees that ceased to hold office during the year:
Name
Carlo Secchi
Franco Bruni
Luigi Roth
Anna Maria Artoni
Luigi Campiglio
Pietro Guindani
Alberto Bombassei
Renato Pagliaro
Claudio Sposito
Gaetano Micciché
Office
In office from/to
r.C. ARSCGC Str. C.
President of the Audit, Risks, Sustainability
and Corporate Governance Committee
from 21/04/2011 to 12/06/2014
Member of the Strategy Committee
from 21/04/2011 to 12/06/2014
Member
Member
Member
Member
Member
Member
Member
Member
from 21/04/2011 to 12/06/2014
from 21/04/2011 to 12/06/2014
Appoint. and succ. c.: from
21/04/2011 to 12/06/2014 - R.C.: from
05/08/2013 to 12/06/2014
From 21/04/2011 to 12/06/2014
From 26/07/2012 to 12/06/2014
From 21/04/2011 to 12/06/2014
From 21/10/2013 to 12/06/2014
From 05/11/2013 to 12/06/2014
X
X
X
X
X
X
X
X
X
X
X
X
Appoint.
and succ. c.
X
X
% Commitee
100%
ARSCGC
100% ARSCGC
100% ARSCGC
100% R.C.
100% R.C.
67% R.C.
-
-
-
-
There were no meetings of the Appointments and Successions Committee and the Strategy Committee during the year 2014
Table 4:
Composition of the Board of auditors.
There follows the composition of the Board of Auditors as at the date of the Report:
Name
Francesco Fallacara
Antonella Carù
Umile Sebastiano Iacovino*
Office
President
Auditor
Auditor
Appointed
from
10/05/2012
10/05/2012
12/06/2014
Andrea Lorenzatti
Alternate Auditor
10/05/2012
Indep. Self-
Regulation
Code
X
X
X
-
List
Min.
Maj.
Maj.
Min.
%
Board
% S.C. % ARSCGC
% S.C.
% R.C.
100% 100%
100% 100%
100% 100%
-
-
100%
100%
100%
-
-
-
-
-
100%
100%
100%
-
%
Appoint-
ments
-
-
-
-
* the auditor Umile Sebastiano Iacovino, held the post of Alternate Auditor until 12 June 2014 when he succeeded Prof. Enrico Laghi as Per-
manent Auditor
Office: indicates whether chairman, auditor, alternate auditor.
List: Maj/min depending on whether the auditor was elected from a majority or minority voting list (Article. 144 decies of the Issuer Regulations)
Indep.: if ticked indicates that the auditor can be considered independent according to the criteria established by the Code; it is specified at
the foot of the table if these criteria have been supplemented or amended
% part. CS: indicates the attendance of the auditor, in percentage terms, at meetings of the Board of Auditors.
% part. Board of Directors: shows the attendance of the auditor, in percentage terms, at meetings of the Board of Directors.
% part. Audit, Risks, Sustainability and Corporate Governance Committee: shows the attendance of the auditor, in percentage terms, at
meetings of the Audit, Risks, Sustainability and Corporate Governance Committee
% C. Appointments: shows the attendance of the auditor, in percentage terms, at meetings of the Appointments and Successions Committee.
% RC: shows the attendance of the auditor, in percentage terms, at meetings of the Remuneration Committee.
The Chairman of the Board of Auditors is invited to attend the Appointments and Successions Committee, and may also be invited to the
Strategy Committee. In this regard it is noted that the Chairman of the Board of Auditors did attend all the meetings of the Strategy Commit-
tee to which he was invited. In 2014 there were no meetings of the Appointments and Successions Committee or the Strategy Committee.
There follow those members of the Board who have ceased to hold office during the year:
Name
Office
In office
from/to
List
ndep. Self-
Regulation
Code
%
Board
% Board of
Auditors
% ARSCGC
% S.C.
% R.C.
%
Appoint-
ments
Enrico Laghi
Auditor
From
10/05/2012
to 12/06/2014
Maj.
X
50%
67%
40%
-
33%
-
Legend
See the legend of the tables above.
16O
2014 MANAGEMENT REPORT
Report on Corporate Governance and Ownership Structure 2O14
161
ANNEx A
List of important positions held by Directors in other companies not belonging to the Pirelli Group
Marco Tronchetti Provera
Coinv S.p.A.
Gruppo Partecipazioni Industriali S.p.A.
Marco Tronchetti Provera & C. S.p.A.
Nuove Partecipazioni S.p.A.
Mediobanca S.p.A.
MGPM società semplice
Eurostazioni S.p.A.
Chairman
Chairman
Chairman
Chairman
Deputy Chairman
General Partner and Director
Director
Alberto Pirelli
FIN. AP di Alberto Pirelli & C. Sapa
General Partner
Intek Group S.p.A.
Nuove Partecipazioni S.p.A.
Anna Maria Artoni
Artoni Group S.p.A.
Didier Casimiro
Artoni Trasporti S.p.A.
CDA Linkiesta
ATK
TZS
RN-TSIR
TNK-BP Limited
TNK Trade Limited
TNK Trading International S.A.
Krasnoleninsk Refinery
RN-Trade
RN-Sheremetyevo
Rosneft
Director
Director
Sole Director
CEO
Director
Chairman
Chairman
Director
Director
Director
Director
Director
Director
Director
Member of the Management Board
Paolo Fiorentino
Unicredit Business Integrated Solutions Scpa
Officinae Verdi S.p.A.
Chairman
Chairman
Unicredit Credit Management Bank S.p.A.
Director and member of the Executive Committee
Unicredit Bank Austria AG
Deputy Chairman
Ivan Glasenberg
Glencore
United Company Rusal plc
CEO
Director
Andrey Kostin
VTB Bank
VTB 24
VTB Bank Ukraine
Bank of Moscow
VTB Capital
Chairman of Management Board and member of the
Supervisory Council
Chairman of the Supervisory Council
Chairman of the Supervisory Council
Chairman
Director
162
2014 MANAGEMENT REPORT
Report on Corporate Governance and Ownership Structure 2O14
Petr Lazarev
International Bank of Reconstruction and Development
Chairman of the Supervisory Board
LLC Neftepromleasing
LLC RN-Trade
TNK-BP Limited
TNK-BP International Limited
TNK Industrial Holdings Limited
TNK SH Investments Limited
TNK-BP Finance SA
TOC Investments Corporation
Taihu Limited
Rosneft
Chairman of the Supervisory Board
Deputy Chairman
Director
Director
Director
Director
Director
Director
Director
Member of the Management Board
Elisabetta Magistretti
Mediobanca S.p.A.
Luxottica Group S.p.A.
Gaetano Micciché
Intesa Sanpaolo S.p.A.
Banca IMI S.p.A.
Prada S.p.A.
Paolo Pietrogrande
Netplan Management Consulting LLC
Director
Director
Director
CEO
Director
CEO
Tobin Consulting Engineering
Member Advisory Board
Luigi Roth
Alba Leasing S.p.A.
Igor Sechin
ASTM
Eurovita Assicurazioni S.p.A.
Rosneft
Rosneftgaz
National Oil Consortium
United R&D Center (RN-CIR)
CSKA PHC
RN Management
TNK-BP Limited
Chairman
Director
Director
Chairman, Deputy Chairman of the Board of Directors
and Chairman of Management Board
Chairman
Chairman
Chairman
Chairman of the Supervisory Board
Chairman
Director
Manuela Soffientini
Electrolux Appliances S.p.A.
Chairman and CEO
Igor Soglaev
163
INTRODuCTION
This Remuneration Report (“Report”) is organised into two sections:
Section I: “Policy” for the year 2015 (“Policy 2015”) and
Section II: “Account” of the year 2014 (“Account 2014”).
The Report has been drafted in accordance with art. 123-ter of the Consolidated Finance Act and art.
84-quater of the Consob Issuers’ Regulations and on the basis of Schedule 7-bis of Annex 3A of the
Issuers’ Regulations. The drafting has taken into account the European Commission’s recommenda-
tions of 30 April 2009 concerning the remuneration of Directors of listed companies (2009/385/EC)
as well as the remuneration recommendations of the Code of Conduct of the Italian Stock Exchange,
to which Pirelli adheres.
The Report also adopts the procedures of art. 14 of the Procedure for Transactions with Related
Parties, with regard to Pirelli.
Policy 2015 establishes principles and guidelines which Pirelli adheres to in order to (i) determine and
(ii) monitor the application of the compensation policies, as stated below, relating to:
Pirelli & C.’s Directors vested with special roles, General Managers, and Executives with strategic
responsibility;
the Senior Manager and the Executives of the Group.
The Account 2014, presented to inform the Shareholders’ Meeting, provides a balance sheet on
remuneration for the year 2014, highlighting consistency with the Policy approved by the Compa-
ny for that year.
To help make the Report more readable and comprehensible, below is a glossary of some frequently
used terms:
Directors vested with special roles: meaning those Directors of Pirelli & C. holding the roles of
Chairman, Chief Executive Officer, and Vice Chairman. Directors vested with special roles in other
Pirelli Companies, who are also executives of the Group (unless decided otherwise by the Board of
Directors of Pirelli & C., which qualifies them as “Executives with strategic responsibility”), are, for
the purposes of the Policy, in relation to the role held, Executives or Senior Managers.
Directors not vested with special roles: meaning all the Directors of Pirelli & C. other than those
vested with special roles.
Directors not vested with special roles in other Pirelli Companies, who are also executives of the
Group (unless decided otherwise by the Board of Directors of Pirelli & C., which qualifies them as
“Executives with strategic responsibility”), are, for the purposes of the Policy, in relation to the role
held, Executives or Senior Managers.
Annual Total Direct Compensation at Target: means the sum total of the following components,
independent of whether they are disbursed by Pirelli & C. or by other Companies of the Group:
gross annual fixed remuneration component;
annual variable component that the beneficiary would receive if achieving their target objectives;
medium/long-term variable annualisation component composed of the LTI the beneficiary would
receive if achieving their three-year target objectives, and composed of the annual deferred pay-
ment rolling mechanism for the accrued portion of the MBO and payment of an increase of the
entire accrued MBO, depending on the extent to which there is temporal continuity of achieve-
ment of the annual target objectives.
Remuneration Committee: meaning Pirelli & C..’s Remuneration Committee.
Board of Directors: means the Board of Directors of Pirelli & C..
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General Managers: persons, specified by the Board of Directors of Pirelli & C., vested with broad
powers for managing the company.
Persons holding the role of General Manager in other Pirelli Companies, (unless decided otherwise
by the Board of Directors of Pirelli & C., qualifying them as “Executives with strategic responsibility”),
are, for the purposes of the Policy, in relation to the role held, Executives or Senior Managers.
Executives with strategic responsibility: executives, identified by express decision by the Board of
Directors of Pirelli & C., having power or responsibility for planning and controlling the activities of
the Company, or having the power to take decisions that may affect the future development pros-
pects of same and, more generally, of Pirelli.
Executives: executives of the Italian Pirelli Company or employees of the Group’s foreign Compa-
nies, with a position or role that is equivalent to that of an Italian executive.
Pirelli Group or Pirelli: means the whole ensemble of Companies, including those within the scope
of consolidation of Pirelli & C. S.p.A..
Management: means the whole ensemble of Directors vested with special roles, the General Man-
agers, the Executives with strategic responsibility, the Senior Managers and the Executives.
MBO: means the variable annual component of the remuneration achievable with regard to achiev-
ing the predefined business objectives as illustrated in paragraph no. 5, below.
LTI Plan 2014-2016: means the Long Term Incentive Cash Plan illustrated in paragraph no. 5, below.
GAS: means the gross annual (salary) fixed component of remuneration for those that have employ-
ee status with a Pirelli Group Company.
Senior Manager: those in senior roles, reporting first to (i) the Directors vested with special roles,
and by whom they are assigned specific functions, and to (ii) the General Managers whose activities
have a significant impact on the business results.
Company: means Pirelli & C. S.p.A.
Top Management: means the whole ensemble of Directors vested with special roles, the General
Managers, and the Executives with strategic responsibility.
167
REMuNERATION POLICy FOR ThE yEAR 2O15
1. PRINCIPLES AND ExAMINATION OF RISKS
The Policy 2015 has been prepared based on the Policy of previous years, and also takes into ac-
count the regulatory requirements adopted by Consob, including resolution no. 18049 of 23 De-
cember 2011, as well as the adoption of a new Long Term Incentive Cash Long Term Incentive Cash
Plan for the period 2014-2016 “launched” in 2014, after approval at the Shareholders’ Meeting, in
“support” of the objectives for the period 2014-2016 contained in the Business Plan 2013-2017 (see
paragraph 5 of Policy 2014).
* * *
The Policy aims to attract, motivate and retain resources that have the professional skills neces-
sary to successfully pursue Pirelli’s company objectives. In fact, Pirelli defines and enforces a Policy
characterised by:
Top Management and Senior Managers, with outstandingly attractive characteristics, achieving
the third quartile in market comparisons (using commonly used benchmarks);
Executives up to speed with market comparison practices.
The Annual Total Direct Compensation at Target constitutes the reference comparison.
The Policy is defined so as to align the interests of Management with those of Shareholders, pur-
suing the priority objective of creating sustainable value, in the medium to long term period, by
creating an effective and verifiable link, via compensation, between, on the one hand, individual
performance and, on the other hand, Pirelli.
The remuneration structure of Management, which is also defined based on the national and inter-
national benchmarks implemented by the Company, used for Executive Compensation, are com-
posed of three principal elements:
a fixed component;
a variable annual component (MBO);
a variable medium/long term (LTI) component aimed at rewarding performance for the period
2014-2016 at the Pirelli Group.
The variable MBO and LTI components are established - taking into account the benchmarks for
each figure - as a percentage of the fixed component, increasing in relation to the position held
by the beneficiary.
Management’s variable remuneration is founded on the short, medium, and long term objectives set
out in the annual and multi-year Plans communicated to the market.
Please refer to paragraph no. 5 “MBO and the LTI Plan” for a more detailed description of how the
variable components work.
In this regard, it should be emphasised that the risk management process is fully integrated into the
strategic planning process: this ensures that the objectives set for attaining the variable incentive
do not expose Pirelli to managerial behaviour that is not consistent with acceptable level of risk (risk
appetite) defined by the Board of Directors when approving the Plans.
Management remuneration is therefore structured in order to ensure a balance between its com-
ponents.
Part of the variable remuneration accrued as MBO is deferred, supported by continuity of results
over time (and therefore its disbursement is “at risk”) with a possible “reward” mechanism for its
increase (for a detailed description, see paragraph 5).
The definition of a mix of objectives, among which there are also objectives of a non-financial type,
for the medium/long term part, avoids one single performance objective assuming too much impor-
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tance. Furthermore, the existence of LTI incentivisation objectives to be achieved based on cumula-
tive three-year economic/financial parameters (and without, therefore, any finalisation of numbers
in the meantime) avoids the adoption of behaviours aimed solely at achieving short-term objectives
in order to obtain the annual incentive.
For the other possible remuneration components (Severance Indemnities, non-competition agree-
ments, non-monetary benefits) attributed to the various Management figures, please refer to the
paragraphs describing the compensation structure for each category.
2. “PROCESS” FOR DEFINING AND uPDATING ThE POLICy
AND PERSONS INvOLvED
The definition of the Policy is the result of a clear and transparent process in which the Company’s
Remuneration Committee and Board of Directors play a central role. It is, in fact, adopted and ap-
proved annually - suggested by the Remuneration Committee - proposed by the Board of Directors,
then subjected to the advisory vote at the Shareholders Meeting.
The Board of Statutory Auditors delivers its opinion, in particular, on the part regarding the remu-
neration of Directors vested with special roles.
The Remuneration Committee, the Board of Statutory Auditors, and the Board of Directors oversee
its implementation. To this end, at least once a year, at the presentation of the Remuneration Ac-
count, the Senior Advisor on Human Resources and/or the Chief Human Resources Officer report on
the Policy to the Remuneration Committee.
The Policy 2015 - which was proposed by the Remuneration Committee and then approved by the
Board of Directors, with the favourable opinion of the Board of Statutory Auditors, in the meeting
on31 March 2015 - is submitted for the consideration and advisory vote of the Shareholders’ Meeting.
For completeness, we note that, in accordance with the laws in force, it is the responsibility of the
Board of Directors to provide for (or, if required by law, propose to the Shareholders’ Meeting) the
adoption of incentivisation mechanisms through the award of financial instruments or options on fi-
nancial instruments, which, if approved, shall be made public, at the latest, in the Annual Remunera-
tion Account (without prejudice to any further transparency obligations required by applicable law).
At the date of this Report, the Company has no incentivisation plans through financial instruments.
3. REMuNERATION COMMITTEE
Composition
The Remuneration Committee is appointed by the Board of Directors (which also selects its Chair-
man) and remains in office for the full term of the Board of Directors.
The Committee consists of three members, all independent, and, at the date of this report, they are:
Luigi Roth (Chairman); Ivan Glasenberg; Manuela Soffientini. The Committee Chairman, Luigi Roth,
has suitable experience in financial and remuneration matters, which was assessed by the Board of
Directors when making the appointment.
The entire Board of Statutory Auditors may participate in the activities of the Remuneration Com-
mittee.
The Secretary of the Board of Directors also serves as Secretary of the Remuneration Committee.
Tasks assigned to the Remuneration Committee
The Committee plays a consulting, advisory and oversight role in order to ensure the definition and
application, within the Group, of its remuneration policies, which aim, on the one hand, to attract,
motivate and retain the resources that have the professional skills necessary to successfully pursue
the Group’s objectives and, on the other hand, to align the interests of management with those of
shareholders. In particular, the Committee:
assists the Board in defining the Group’s General Remuneration Policy;
169
periodically assesses the suitability, overall consistency, and specific application of the Remuner-
ation Policy;
regarding the Directors vested with special roles, and the General Managers, it formulates pro-
posals to the Board:
for their remuneration, in line with the General Remuneration Policy;
for setting performance objectives for the variable component of such remunerations;
for defining non-competition agreements;
for defining arrangements for ending the relationship, based on the principles established in the
General Remuneration Policy;
with reference to the Executives with strategic responsibility, it checks the consistency of their
remuneration with the General Remuneration Policy and expresses an opinion on this, in accord
with the procedure for Transactions with Related Parties;
assists the Board of Directors in examining the proposals made, at the Shareholders’ Meeting, for
adopting compensation plans based on financial instruments;
monitors the implementation of decisions taken by the Board, in particular by verifying the actual
attainment of the performance targets set;
examines and submits, to the Board of Directors, the Annual Statement on Remuneration which,
for members of the administrative and control bodies, for General Managers, and for Executives
with strategic responsibility as a whole:
provides proper representation of each of the items making up the remuneration;
analytically illustrates the compensation paid, during the year in question, for any reason and in
any form, by the Company and its subsidiaries.
The Board of Directors has granted the Remuneration Committee competence as the Committee for
Transactions with Related Parties, as required by Consob regulations, for matters relating to the remu-
neration of Directors and Executives with strategic responsibilities.
Regarding the Remuneration Committee’s operating mode, see the Corporate Governance and Own-
ership Report.
4. CONTENT OF POLICy 2O15
The Policy, as stated, defines principles and guidelines to which:
the Board of Directors adheres for defining the remuneration of Directors of Pirelli & C., Particu-
larly those Directors vested with special roles, the General Managers, and the Executives with
strategic responsibility;
Pirelli refers for defining the remuneration of Senior Managers and, more generally, of Executives.
5. MBO AND LTI PLAN
MBO
The variable annual component (MBO) remunerates the beneficiary’s performance on an annual basis.
The MBO objectives for the Directors vested with special roles, and who are assigned specific func-
tions, for the General Managers, and for the Executives with strategic responsibilities, are estab-
lished by the Board of Directors (without the persons in question being present at such decision
meetings) at the suggestion of the Remuneration Committee, and the objectives are linked to Pire-
lli’s performance, on an annual basis.
The objectives of Senior Management and of Executives are, however, defined by their line manag-
er, in agreement with the Group’s Human Resources and Organisation Department, and with the
Group’s Management Control Department. For these positions, unlike those of Top Management,ob-
jectives may be set that are linked to the economic performance of the unit/function to which they
belong, and objectives of a qualitative/quantitative nature may be set, linked to specific, individual
17O
2014 MANAGEMENT REPORT
Remuneration Report
performance parameters.
The Group’s Human Resources and Organisation Department, with the assistance of the Group’s
Management Control Department, proceeds, at the end of the year, and based on final performance,
to verify the level of achievement of these objectives.
Accrual of the annual variable component is subject to the achievement of an access condition
(on/off) of financial type, defined in relation to the specific role played by the beneficiary. The in-
centive is then calculated based on certain objectives also defined in relation to the specific role
held by the beneficiary.
The following are the objectives for the various Management positions, and their weighting at target.
Position
Objective
Chairman and Chief Executive Officer / General
Managers and Executives with strategic
responsibility
Group’s NFP (before dividends)
Group’s EBIT (after restructuring costs)
Group’s Net Cash Flow (before dividends)
Group’s NFP (before dividends)
Group’s EBIT (after restructuring costs)
Senior Managers / Headquarters Executives
Group’s Net Cash Flow (before dividends) or a functional objective
with Group “scope”
Individual qualitative/quantitative Performance
weighting at target
On/off condition
65%
35%
On/off condition
50%
30%
20%
Senior Managers / Executives of the BU/Region
BU/Region EBIT (before restructuring costs)
Functional objective typically with Group “scope”
Individual qualitative/quantitative Performance
50%
30%
20%
Group’s NFP (before dividends) if BU; Region NFP if Region
On/off condition
The objectives at target represent a performance perfectly aligned with the objectives disclosed to
the market. The on/off condition is set with a “tolerance margin” with respect to the budget value
(Euro 658 million).
Position
Objective
Target objective
Chairman and Chief Executive Officer / General
Managers and Executives with strategic
responsibility
Group’s NFP (before dividends)
On/off condition Euro 722.3 million
Group’s EBIT (after restructuring costs)
Group’s Net Cash Flow (before dividends)
Euro 928.8 million
Euro 321.5 million
There is an access threshold associated with award of an incentive equal to 75% of the achievable
incentive at target; and there is also a cap on the amount attainable.
The range of objectives is set according to the following general rules:
for each target the delta between the target level and the maximum level is always equal to at
least 1.5 times the delta between the target level and the “access threshold” level and;
the penalty percentage of 25% of the bonus upon achievement of the objective at “access thresh-
old” level is always greater than the “tolerance margin” represented by the percentage difference
between the “access threshold” result and “target” result.
The final calculation of the incentive between the access threshold and the target, and between the
target and the maximum, is carried out using linear interpolation.
171
The following are the incentivisation percentages for the various positions.
Position
Chairman/CEO
General Managers
Incentive accrued
On achievement of the access
threshold objectives
On achievement of the
at target objectives
On achievement of the objectives
at maximum (cap) level
75% of the incentive at target
100% of the compensation for
the main executive role
250% of the incentive at target
75% of the incentive at target
75% of the gross annual salary
200% of the incentive at target
Executives with strategic responsibility
75% of the incentive at target
50% of the gross annual salary
200% of the incentive at target
Senior Managers - Executives
75% of the incentive at target
Between 20% and 40% of the Ral
according to the position
200% of the incentive at target
Deferred payment of the MBO
Payment of 25% of the MBO accrued is deferred for 12 months and is subject to achievement of the
MBO objectives of the following year. In particular:
if no MBO is accrued in the year following the year of the MBO’s accrual, the portion of MBO that
was deferred the previous year is permanently “lost”;
if the MBO’s access threshold level is accrued in the year following the year of the MBO’s accrual,
the portion of MBO that was deferred the previous year is returned;
if, in the following year, there is achievement of an MBO between the target level and the maxi-
mum level, there is disbursement - in addition to the refunding of the MBO portion deferred from
the previous year - of an additional sum of between 20% and 40% of the full MBO accrued in
the previous year (to obtain the results for the following year, intermediate between target and
maximum, the increase of the MBO of the previous year is calculated using linear interpolation).
LTI Plan
The LTI Plan 2014-2016, like the previous one, applies to all Management (except in specific cases
such as, for example, Managers of Internal Auditing) and may also be applied to those who, during
these three years, become part of the Group’s Management and/or become, for reasons of internal
career development, Executives. In such an event, inclusion is subject to the condition of participat-
ing in the plan for at least one whole year, and the incentivisation percentages are adjusted based
on the number of months of actual participation in the Plan.
The LTI Plan 2014-2016 contains an incentive (“LTI Award”) that is subject to achievement of the
multi-year objectives, and its percentage is determined based on the gross annual fixed component
/ gross annual salary received by the beneficiary at the date when their participation in the Plan is
established. This incentivisation percentage grows in relation to the position held, and takes into
account the reference benchmark for any position.
There is an access threshold for each objective - which is associated with award of a sum equal to
75% of the incentive portion achievable at target - and there is also a cap on the amount attainable.
The LTI Award, in the event of achieving all of the objectives to the maximum level, cannot be great-
er than twice the incentive attainable in the event of achieving the objectives at target.
In the event of failing to achieve the access threshold for any objective, the beneficiary does not
accrue any right to disbursement of the relevant portion of the incentive.
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2014 MANAGEMENT REPORT
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The following are the incentivisation percentages for the various positions.
Position
Chairman/CEO
General Managers
Incentive accrued
On achievement of the access
threshold objectives
On achievement of the
at target objectives
On achievement of the objectives
at maximum (cap) level
75% of the incentive at target
250% of the compensation for
the main executive role
200% of the incentive at target
75% of the incentive at target
200% of the gross annual salary
200% of the incentive at target
Executives with strategic responsibility
75% of the incentive at target
167% of the gross annual salary
200% of the incentive at target
Senior Managers - Executives
75% of the incentive at target
Between 50% and 167% of the
Ral according to the position
200% of the incentive at target
The following are the LTI Plan objectives common to all Management positions, and their relative
weighting at target.
Objective
Creation of value (difference between NOPAT - Net Operating Profit After Tax - and the weighted average cost of fixed capital plus
working capital)
Group ROS (calculated as the ratio between the EBIT after cumulative restructuring costs for the three years, and cumulative sales for
the three years), of the Business Unit or the Region (calculated as the ratio between the EBIT before cumulative restructuring costs
for the three years, and cumulative sales for the three years) according to the organisational unit to which the Executive belongs
“Absolute” Total Shareholder Return calculated as the ratio between: (average share value for the last half of 2016 - the average
share value for the last half of 2013 + dividends paid in the three year period) and (average share value for the last half of 2013)
Total Shareholder Return “relative” to a selected panel of peers (Michelin, Bridgestone, Goodyear, Hankook)
Sustainability Indicator: Calculated in relation to the positioning of Pirelli on two indices, with equal weighting: (i) Dow Jones
Sustainability World Index, ATX Auto Components sector (ii) FTSE4Good Global Index, Automobile & Parts sector. This objective
is subject to achieving the access threshold of at least one of the above economic/financial objectives (no pro-rata portion of the
three-year incentive will be paid out if only this objective is achieved).
weighting at target
On/off condition
30%
40%
20%
10%
The target level of the economic/financial objectives is perfectly aligned with the Business Plan
2013-2017 objectives disclosed to the market at that time. Regarding the “relative” performance
objectives, the target level is set to particularly challenging values.
Position
Objective
Target objective
Creation of value (difference between NOPAT - Net Operating Profit After Tax - and the
weighted average cost of fixed capital plus working capital)
On/off condition
Creation of positive value
Group ROS (calculated as the ratio between the EBIT after cumulative restructuring costs
over the three years, and cumulative sales for the three years), of the Business Unit or the
Region (calculated as the ratio between the EBIT before cumulative restructuring costs for
the three years, and cumulative sales for the three years) according to the organisational
unit to which the Executive belongs
13.73% (of the Group)
Chairman and Chief Executive
Officer / General Managers
and Executives with strategic
responsibility
"Absolute" total Shareholder Return calculated as the ratio between:
(average share value for the last half of 2016 - the average share value for the last half of 2013
+ dividends paid in the three year period) and (average share value for the last half of 2013)
+47%
Total Shareholder Return “relative” to a selected panel of peers (Michelin, Bridgestone,
Goodyear, Hankook)
Aligned to the performance
of the panel
Sustainability Indicator: Calculated in relation to the positioning of Pirelli on two indices, with
equal weighting: (i) Dow Jones Sustainability World Index, ATX Auto Components sector (ii)
FTSE4Good Global Index, Automobile & Parts sector. This objective is subject to achieving
the access threshold of at least one of the above economic/financial objectives (no pro-rata
portion of the three-year incentive will be disbursed if only this objective is achieved).
Positioning in the highest
decile
173
The range of objectives is set according to the following general rules:
for each target the delta between the target level and the maximum level is always at least 1.5
times the delta between the target level and the “threshold access” level;
the penalty percentage of 25% of the bonus upon achievement of the target at “access thresh-
old” level is always greater than the tolerance margin represented by the percentage difference
between the “access threshold” result and “target” result.
For the TSR and ROS objectives, for intermediate results between the access threshold and the
target value or between the target value and the maximum value, there will be a final calculation of
the performance using linear interpolation.
The full cost of the LTI Plan is included in the economics of the Business Plan, so that its cost is
“self-financed” by achieving the results.
The LTI Plan also has a retention purpose. In the event of termination of the mandate and/or of the
employment relationship, for any reason, before the end of the three years, the recipient - includ-
ing Directors vested with special roles, to whom specific functions are assigned (in the case of the
Chairman and the CEO) - in fact ceases to participate in the LTI Plan and as a consequence, the
award will not be disbursed, not even on a pro-rata basis.
Clawback clauses
The annual (MBO) and multiannual (LTI) incentive plans adopted by Pirelli after 1 January 2015 in fa-
vour of: Directors with special offices or who are assigned specific functions, General Managers and
Executives with strategic responsibility, provide, inter alia, for mechanisms known as clawbacks.
In particular, without prejudice to a remedy by any other actions permitted by law for the protection
of the interests of the Company, the signing will be expected with said parties of contractual arrange-
ments that allow Pirelli to request as return (in whole or in part), within three years after their provi-
sion, any incentives paid to individuals who, with intent or gross negligence, have been guilty of (or
have contributed to) any acts, as indicated below, related to the economic/financial indicators includ-
ed in the Annual Financial Report resulting in a subsequent comparative disclosure and which have
been adopted as parameters for the determination of the variable bonuses of these incentive plans:
proven and significant errors which result in non-compliance with the accounting standards that
Pirelli considers to be applicable, or
proven fraudulent behaviour intended to achieve a specific representation of the financial posi-
tion, net result or cash flows of Pirelli.
6. COMPENSATION IN ThE EvENT OF RESIGNATION,
DISMISSAL OR TERMINATION OF EMPLOyMENT
It is the Pirelli Group’s policy not to enter into “parachute” agreements - with Directors, General
Managers, Executives with strategic responsibility, Senior Managers and Executives - that regulate
ex ante the economic aspects arising from early termination, at the initiative of the Company or the
individual (so-called “parachute” agreements).
Not deemed to be “parachute” agreements are those agreements made in the event of interruption
of the relationship existing with the Pirelli Group for reasons other than just cause. In fact, Pirelli’s
approach is to seek agreements for “closing” the relationship consensually. Notwithstanding, how-
ever, legal and/or contractual obligations, agreements for terminating relationships with the Pirelli
Group are based on the reference benchmarks in the field and within the limits defined by case law
and the practices of the country in which the agreement is made.
The Company internally defines the criteria with which itself and the other Group companies must
comply in managing agreements regarding early termination of relationships with executives and/
or Directors vested with special roles.
With regard to Directors vested with special roles, who are assigned specific responsibilities, and
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2014 MANAGEMENT REPORT
Remuneration Report
who are not linked to executive labour relations, Pirelli does not provide for payment of compensa-
tion or extraordinary compensation related to termination of the mandate. Payment of a specific
compensation may be granted, subject to prior assessment by the competent company bodies, in
the following cases:
termination at the initiative of the Company, without just cause;
termination at the initiative of the Director for just cause, meaning, for example, a substantial
change to the role or to the tasks assigned and/or cases of “hostile” takeover.
In such cases, the compensation is equal to 2 years’ annual gross compensation, meaning the sum
of the gross annual fixed salary for the position held in the Group, the average annual variable re-
muneration (MBO) accrued during the previous three years, and the TFM on said amounts.
7. NON-COMPETITION AGREEMENTS
The Group may enter into - with General Managers, Executives with strategic responsibility, and,
for particularly important professional roles, Senior Managers and Executives - non-competition
agreements, which provide compensation relating to the RAL and to the duration and scope of the
obligation arising from the agreement.
The obligation refers to the industry in which the Group is operating at the time of the agreement,
and to its area of geographical operation. The scope varies depending on the role filled at the time
of making the agreement, and may come, in the case of General Managers, to have a geographical
extension that covers all the main countries in which the Group operates.
8. REMuNERATION OF ThE DIRECTORS OF PIRELLI & C.
Within the Board of Directors, it is possible to distinguish between:
Directors vested with special roles, who may also be assigned specific responsibilities;
Directors not vested with special roles.
The granting of powers to Directors, for unique, urgent situations, does not, in itself, qualify them as
Directors who are assigned specific responsibilities.
The Pirelli Shareholders’ Meeting of 12 June 2014, when appointing the Board of Directors, defined
total compensation -ex art. 2389 paragraph 1 c.c. - for remuneration of Directors, granting the
Board Of Directors competence to determine its allocation. In particular, the Shareholders’ Meeting
approved a total gross annual compensation of 1.5 million Euro subsequently allocated as follows
by the Board of Directors:
Body
Board of Directors
Audit, Risks, Sustainability and Corporate Governance Committee
Remuneration Committee
Strategies Committee
Appointments and Successions Committee
Supervisory Board
Role
Director
Chairman
Component
Chairman
Component
Chairman (M. Tronchetti Provera)
Component
Chairman (M. Tronchetti Provera)
Components
Chairman
Components
Gross annual compensation
50 thousand Euro
40 thousand Euro
30 thousand Euro
25 thousand Euro
20 thousand Euro
No compensation
25 thousand Euro
No compensation
20 thousand Euro
40 thousand Euro
25 thousand Euro
In line with best practices, for the Directors not vested with special roles (as defined above) there is
no variable component of compensation.
175
Directors were also entitled to reimbursement of expenses incurred in performing their role.
Also in line with best practices, there is an insurance policy with the name of D&O (Directors & Of-
ficers) Liability for civil liability with regard to corporate third party, of General Managers, Executives
with strategic responsibility, Senior Managers and Executives in the performance of their functions,
designed to indemnify Pirelli from charges arising from related compensation, resulting from pro-
visions established in the applicable national collective employment contract and from rules of
mandate, excluding cases of fraud and extreme negligence.
For Directors not vested with special roles, there is no insurance cover, whether for social security
or for pensions, other than that which is obligatory.
9. ThE BOARD OF STATuTORy AuDITORS
Remuneration of the auditing body is determined by the Shareholders’ Meeting, as a fixed annual
amount. In 2012, when renewing the Board of Statutory Auditors, the gross annual fixed compensa-
tion of its Chairman was set at 75,000 Euros, and that of its members at 50,000 Euros.
For the Statutory Auditor appointed to the Supervisory Body, the Board of Directors, following its
renewal, established a gross annual compensation of 25,000 Euros.
The Statutory Auditors are also entitled to reimbursement of expenses incurred in performing their role.
In line with best practices, there is an insurance policy with the name of D&O (Directors & Officers)
Liability for civil liability with regard to corporate third party, of General Managers, Executives with
strategic responsibility, Senior Managers and Executives in the performance of their functions, de-
signed to indemnify Pirelli from charges arising from related compensation, resulting from provi-
sions established in the applicable national collective employment contract and from rules of man-
date, excluding cases of fraud and extreme negligence.
1O. REMuNERATION OF DIRECTORS vESTED wITh SPECIAL ROLES
Upon appointment, or at the first subsequent meeting, the Remuneration Committee proposes, to
the Board of Directors, the compensation to which the Directors vested with special roles are entitled.
Remuneration of the Directors vested with special roles, who are also assigned specific responsibil-
ities, is determined on the basis of the following criteria.
Component
Criterion
Fixed component for all the roles covered within Pirelli
Annual incentive (MBO)
Medium/long term annualised variable component at target
- approved by the Board of Directors at the time of appointment and for a full term in a
comprehensive annual measure, including any fixed components for other positions
in the Pirelli Group;
- no greater than 50% of the Annual Total Direct Compensation at Target.
- Access threshold: 75% of the MBO at target;
- MBO at target: 100% of the compensation for the main executive role;
- Max MBO (cap): 250% of the MBO at target;
- composed of the LTI award and the rolling annual disbursement deferment
mechanism for the portion of the MBO accrued, and awarded for an increase in the
entire MBO accrued based on the level of MBO achieved in the following year;
- not less than 60% of the total variable component.
At the date of this Report, the Chairman and CEO, Marco Tronchetti Provera, is the only Director
vested with special powers and assigned specific responsibilities.
The gross annual fixed component for Chairman and CEO, Marco Tronchetti Provera, is a total of
EUR 2,950,000 divided as follows:
Role
Chairman and CEO (including Director compensation) of Pirelli & C. S.p.A.
Chairman and CEO of Pirelli Tyre S.p.A. (main executive role)
Gross annual fixed compensation
950,000 Euro
2,000,000 Euro
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2014 MANAGEMENT REPORT Remuneration Report
As regards the incidence of the various components, below is the structure of the compensation
package of the Chairman and CEO in the event of achievement of the annual MBO 2014, 2015 and
2016 targets and the three-year targets of the LTI Plan 2014-2016 (i) at access threshold, (ii) at target
and (iii) at maximum level.
Annualised structure of the remuneration of the Chairman and CEO
Achievement of the access
threshold objectives
Achievement of the
at target objectives
Achievement of the objectives
at maximum (cap) level
Fixed component
Variable annual component (MBO)
Medium/long term annualised variable
component at target
Total
51.8%
19.7%
28.5%
100%
42.0%
21.4%
36.6%
100%
22.2%
28.2%
49.6%
100%
Depending on the 12-month deferral of a portion of the MBO award, with the risks and opportunities
mentioned in paragraph 1 and specified in paragraph 5, the accrual of a portion of the variable com-
ponent for the medium/long period shown in the table is subject to the results achievement level
for the year 2017, and may therefore be disbursed in the year 2018.
Also, for Directors vested with special roles, and to whom specific responsibilities are assigned, in
the event that these are not related to management labour relations (at the date of this report, the
Chairman and Chief Executive Officer, Marco Tronchetti Provera), the Board of Directors has pro-
vided, as guaranteed by law and/or the National Collective Employment Contract, to the Group’s
Italian executives:
assignment of a severance indemnity (T.F.M.) ex art. 17, paragraph 1, c) of T.U.I.R. (Income Tax
Consolidation Act) no. 917/1986 having characteristics similar to those typical of Employee Sever-
ance Indemnity (TFR) ex art. 2120 c.c. awarded in law to Italian executives of the Pirelli Group and
including contributions paid by the employer, which would be due for social security Institutions
or Funds in the event of executive employment;
a policy relating to (i) accidents occurring while fulfilling the mandate and (ii) non-occupational
accidents with premiums charged to the Company;
severance indemnity for permanent disability and for death due to disease;
further benefits typical for their role and currently awarded by the Pirelli Group to Executives with
strategic responsibility and/or to Senior Managers (company car).
In the event that the Director is vested with a special role, but is not assigned specific responsibili-
ties (at the date of this Report, the Vice Chairman Alberto Pirelli), the remuneration of the Director is
composed exclusively of a gross annual fixed component.
When the Director vested with a special role is also an Executive/Senior Manager (this is the case for
Alberto Pirelli) the remuneration as Executive/Senior Manager is determined based on the criteria in
the Policy relating to the position held, and this is also submitted, for examination, to the Remuner-
ation Committee and the Board of Directors.
For Directors who are vested with special roles, but to whom no specific responsibilities are as-
signed, there is no insurance cover, whether for social security or for pensions, other than that
which is obligatory and that which is provided for Directors.
Analysis of the positioning, composition and, more generally, of the competitiveness of the remuner-
ation of Directors vested with special roles is carried out by the Remuneration Committee and the
Board of Directors, with the assistance of independent companies specialising in Executive Compen-
sation, using methodological approaches that allow full assessment, albeit within the limits typical
of benchmark analyses, of the complexity of the roles from an organisational standpoint, and of the
specific functions assigned, as well as the impact of the individual on the final business results.
In particular, when defining the panel of annually updated reference companies, various compo-
nents (sector, geography etc.) are taken into account.
The sample of reference companies used for the competitiveness analysis and for reviewing the
177
remuneration of the Chairman and CEO of Pirelli & C. is composed, on the one hand, of 8 Companies
in the “Car and Tyre” sector and, on the other hand, of 28 European “Large Cap” companies.
The 8 companies making up the “Car and Tyre” panel are:
BMw
Continental
Daimler
Fiat
Michelin
Peugeot
Renault & Nissan
volkswagen
Burberry Group
Carrefour
Continental
Danone
Electrolux
E ON
Fiat
The 28 companies that comprise the “Large Cap Europe” panel are:
heineken
henkel
hermes Intl.
Iberdrola
Imperial Tobacco Group
Linde
Luxottica
MAN
Michelin
Pernod-Ricard
Peugeot
Philips ELTN
Renault & Nissan
Repsol yPF
Richemont
Rolls-Royce
Telecom Italia
Reckitt Benckiser Group
Reed Elsevier
volvo
wPP
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2014 MANAGEMENT REPORT Remuneration Report
11. GENERAL MANAGERS AND ExECuTIvES wITh STRATEGIC RESPONSIBILITy
At the date of the Policy’s publication, those filling the roles are as follows:
General Managers: General Manager of Technology Maurizio Boiocchi and General Manager of
Operations Gregorio Borgo;
Executives with strategic responsibility: Chief Financial Officer Francesco Tanzi; Chief Planning
and Controlling Officer Maurizio Sala; Chief Human Resources Officer Christian Vasino; Chief Man-
ufacturing Officer Giuliano Menassi.
In determining the remuneration, and its individual components, we take into account the following
criteria:
Position
Component
Criterion
Fixed
Annual incentive (MBO)
General Managers
Medium/long term annualised
variable component at target
- though determined at the time of taking on the role, it may periodically be revised
in order to take into account performance, assumption of new responsibilities, and
market trends in pay for the position filled by the individual;
- no greater than 50% of the Annual Total Direct Compensation at Target.
- Access threshold: 75% of the MBO at target;
- MBO at target: 75% of the gross annual salary;
- Max MBO (cap): 200% of the MBO at target;
Not less than 60% of the total fixed component
Benefits
- benefits typically awarded to Pirelli Executives
Other components
Fixed
Annual incentive (MBO)
Executives with strategic
responsibility
Medium/long term annualised
variable component at target
- supplementary pension plans that involve the Company paying into a pension fund
a sum equal to 4% of the gross annual salary received, up to a maximum of 150,000
Euro gross;
- supplementary health and life insurance to that of the national collective employment
contract for Executives of Companies that Produce Goods and Services.
- though determined at the time of taking on the role, it may periodically be revised
in order to take into account performance, assumption of new responsibilities, and
market trends in pay for the position filled by the individual;
- no greater than 50% of the Annual Total Direct Compensation at Target.
- Access threshold: 75% of the MBO at target;
- MBO at target: 50% of the gross annual salary;
- Max MBO (cap): 200% of the MBO at target.
Not less than 60% of the total fixed component
Benefits
- benefits typically awarded to Pirelli Executives
Other components
- supplementary pension plans that involve the Company paying into a pension fund
a sum equal to 4% of the gross annual salary received, up to a maximum of 150,000
Euro gross;
- supplementary health and life insurance to that of the national collective employment
contract for Executives of Companies that Produce Goods and Services.
The process for defining the remuneration of General Managers is similar to that described for Di-
rectors vested with special roles.
Regarding the Executives with strategic responsibility, the Remuneration Committee assesses the
consistency of the remuneration with the Policy.
For General Managers, the fixed component is currently:
675 thousand Euro for the Operations General Manager;
750 thousand Euro for the Technology General Manager.
As regards the incidence of the various components, below is the structure of the compensa-
tion package of the General Managers and Executives with strategic responsibility in the event of
achievement of the annual MBO 2014, 2015 and 2016 targets and the three-year targets of the LTI
Plan 2014-2016 (i) at access threshold, (ii) at target and (iii) at maximum level.
179
Annualised remuneration structure for General Managers
Achievement of the access
threshold objectives
Achievement of the
at target objectives
Achievement of the objectives
at maximum (cap) level
Fixed component
Variable annual component (MBO)
Medium/long term annualised variable
component at target
Total
48.5%
20.4%
31.1%
100%
39.0%
21.9%
39.1%
100%
22.5%
25.4%
52.1%
100%
Annualised remuneration structure for Executives with strategic responsibility
Achievement of the access
threshold objectives
Achievement of the
at target objectives
Achievement of the objectives
at maximum (cap) level
Fixed component
Variable annual component (MBO)
Medium/long term annualised variable
component at target
Total
55.8%
15.7%
28.5%
100%
46.4%
17.4%
36.2%
100%
28.5%
21.4%
50.1%
100%
Depending on the 12-month deferral of a portion of the MBO award, with the risks and opportunities
mentioned in paragraph 1 and specified in paragraph 5, the accrual of a portion of the variable com-
ponent for the medium/long period shown in the table is subject to the results achievement level
for the year 2017, and may therefore be disbursed in the year 2018.
Analysis of the remuneration of General Managers and Executives with strategic responsibility is
done with the assistance of independent companies specialising in Executive Compensation, and
the defining of the remuneration is reviewed annually and disclosed in the annual remuneration
Account. In particular, when defining the panel of annually updated reference companies, various
components (sector, geography etc.) are taken into account.
For General Managers and the Executives with strategic responsibility, the reference market used to
check the competitiveness of their remuneration includes over 200 companies from the following
European countries: Belgium, France, Germany, Italy, Spain, Netherlands, UK.
12. SENIOR MANAGERS AND ExECuTIvES
The remuneration of Senior Managers and Executives is more generally composed of the following
elements:
one gross annual fixed component (RAL);
one variable annual component (MBO);
one variable medium/long term component (composed of the LTI award and the rolling annual
disbursement deferment mechanism for the portion of the MBO accrued, and awarded for an
increase in the entire MBO accrued based on the level of MBO achieved in the following year);
benefits awarded from business practices (e.g. car).
Also, for Executives and Senior Managers with an Italian labour contract, there is provision of:
supplementary pension plans that involve the company paying into a pension fund a sum equal
to 4% of the gross annual salary received, up to a maximum of 150,000 Euro gross;
supplementary health and life insurance to that of the national collective employment contract
for Executives of Companies that Produce Goods and Services.
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2014 MANAGEMENT REPORT
Remuneration Report
In determining the remuneration, and its individual components, of Senior Managers and Execu-
tives, the Pirelli Group takes into account the following criteria:
the fixed component: (i) for Senior Managers there is a weighting generally no greater than 60%
of the Annual Total Direct Compensation at Target and (ii) for Executives there is a weighting gen-
erally no greater than 75% of the Annual Total Direct Compensation at Target;
an accrued annual incentive (MBO) which, at target, represents a percentage of the RAL that is no
less than 20% of that remuneration;
the annualised medium/long term variable component at target has a weighting of no less than
60% of the total variable component. For the LTI award there is a limit to the maximum attainable
incentive, which is equal to 2 times the award at target.
Below is the remuneration structure of Senior Managers and Executives (intended together) with
evidence of the incidence of the various components (annualized) of their compensation package, in
the event of achievement of the annual MBO 2014, 2015 and 2016 targets and the three-year targets
of the LTI Plan 2014-2016 (i) at access threshold, (ii) at target and (iii) at maximum level.
Annualised structure of remuneration for Senior Managers
Achievement of the access
threshold objectives
Achievement of the
at target objectives
Achievement of the objectives
at maximum (cap) level
Fixed component
Variable annual component (MBO)
Medium/long term annualised variable
component at target
Total
58.2%
13.1%
28.7%
100%
49.1%
14.7%
36.2%
100%
31%
18.6%
50.4%
100%
Fixed component
Variable annual component (MBO)
Medium/long term annualised variable
component at target
Total
Annualised Executive Remuneration structure
Achievement of the access
threshold objectives
Achievement of the
at target objectives
Achievement of the objectives
at maximum (cap) level
78.4%
8.8%
12.8%
100%
71.1%
10.7%
18.2%
100%
52.8%
15.8%
31.4%
100%
Depending on the 12-month deferral of a portion of the MBO award, with the risks and opportunities
mentioned in paragraph 1 and specified in paragraph 5, the accrual of a portion of the variable com-
ponent for the medium/long period shown in the table is subject to the results achievement level
for the year 2017, and may therefore be disbursed in the year 2018.
Analysis of the remuneration of Executives and Senior Managers is also carried out with assistance
from independent companies specialising in Executive Compensation and takes into account the
position filled by the individual Manager and the Country in question.
For the Internal Audit Manager, we note that, in line with best practices, the Board of Directors, at
the suggestion of the Committee for Internal Control, Risk and Corporate Governance has provided
for a greater role of the fixed component than that of the variable component. The Internal Audit
Manager (and Internal Audit Managers in general) is not included in the LTI Incentivisation Plan, and
is only beneficiary of the annual incentivisation plan linked to the mainly qualitative objectives,
assessment of which is left to the Committee for Internal Control, Risk and Corporate Governance,
and the Board Of Directors, at the recommendation of the Director responsible for overseeing the
internal control system.
181
13. ChANGES TO ThE POLICy IN COMPARISON
TO ThAT OF ThE PREvIOuS FINANCIAL yEAR
The Policy has been drawn up based on the Policy of previous years, on relevant experience of ap-
plication, and takes into account the regulatory requirements adopted by Consob.
With respect to last year, the Policy was revised to simplify the structure without prejudice to its
content and to provide further details on the remuneration structure, in particular as regards the
targets of incentive systems that determine the short and medium-long term variable components
for Top Management.
Lastly, it was planned that the annual (MBO) and multiannual (LTI) incentive plans adopted by Pirelli
after 1 January 2015 in favour of: Directors with special offices or who are assigned specific functions,
General Managers and Executives with strategic responsibility, provide, inter alia, for mechanisms
known as clawbacks.
14. OThER INFORMATION
In accordance with Consob resolution no. 18049 of 23 December 2011, we note that:
in drawing up the Policy 2015, the Company did not use external consultants and/or experts;
Pirelli has no plans for incentivisation via financial instruments;
in defining Policy 2015, Pirell has not used specific payment policies of other companies as a
reference. Regarding the remuneration structure for each position, benchmark selection crite-
ria are provided.
Schedule no. 7-bis, adopted with Consob resolution no. 18049 of 23 December 2011, stipulates that
the Remuneration Report, in the section provided for by art. 123-ter referring to the members of
the administrative bodies, the General Managers, and other Executives with strategic responsibility,
must contain at least the information required by the said schedule. Below is a table indicating the
required information and stating the part of the Report in which this information is provided:
Information required by schedule 7-bis
a) bodies or persons involved in the drawing up and approval of the
Remuneration Policy, specifying the respective roles and the bodies or
individuals responsible for proper implementation of this Policy.
b) any intervention by the Remuneration Committee or other committee
competent to do so, describing the composition (with distinction between
non-executive and independent directors), the competence and mode of
operation;
Paragraphs in which - in particular - the required
information is provided
2. “Process” for defining and updating the Policy and persons involved
3. Remuneration Committee
2. “Process” for defining and updating the Policy and persons involved
3. Remuneration Committee
c) the names of any independent experts involved in drawing up the
Remuneration Policy;
14. Other information
d) the aim of the Remuneration Policy, the principles that underlie it, and
any changes made to the remuneration policy compared to that of the
previous financial year;
1. Principles and examination of risks
13. Changes to the Remuneration Policy in comparison to that
of the previous financial year.
e) description of the policies regarding fixed and variable components of
the remuneration, with particular regard to indicating relative weighting,
within the overall remuneration, and distinguishing between variable
components for the short term and the medium to long term;
The structure of the remuneration for various individuals is described in
the paragraphs which indicate the different weightings for fixed/variable;
variable short term / variable medium to long term
5. MBO and LTI Plan
8. Remuneration of the Directors of Pirelli & C.
9. The Board of Statutory Auditors
10. Remuneration of Directors vested with special roles
11. General Managers and Executives with strategic responsibility
12. Senior Managers and Executives
The paragraph below indicates and illustrates the functioning of the variable
components of the remuneration:
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2014 MANAGEMENT REPORT
Remuneration Report
Information required by schedule 7-bis
f) the policy followed regarding non-monetary benefits;
Paragraphs in which - in particular - the required
information is provided
Paragraphs for each position
8. Remuneration of the Directors of Pirelli & C.
10. Remuneration of Directors vested with special roles
11. General Managers and Executives with strategic responsibility
12. Senior Managers and Executives
g) with reference to the variable components, a description of the
performance objectives under which they are assigned, distinguishing
between the variable components of short term, and medium-long term,
and information on the link between the variation in results and variation
in remuneration;
5. MBO and LTI Plan
h) the criteria used for evaluating the performance objectives on which
allocation of shares, options, other financial instruments or other variable
remuneration components is based;
5. MBO and LTI Plan
i) information aimed at highlighting the consistency of the Remuneration
Policy with the pursuit of the long-term interests of the company and with
the policy of risk management, where formalised;
1. Principles and examination of risks
5. MBO and LTI Plan
Also for the individual position
8. Remuneration of the Directors of Pirelli & C.
9. The Board of Statutory Auditors
10. Remuneration of Directors vested with special roles
11. General Managers and Executives with strategic responsibility
12. Senior Managers and Executives
j) the terms for accrual of rights (vesting period), any deferred payment
systems, and indication of the periods of deferment and the criteria
used to determine these periods and, if required, the ex post correction
mechanisms;
Pirelli has no plans for incentivisation via financial instruments.
Regarding the mechanisms for deferment of variable monetary components,
see. Paragraph:
5. MBO and LTI Plan
k) information on any clauses for maintaining the portfolio of financial
instruments after their acquisition, indicating the periods of retention and
the criteria used to determine these periods;
l) the policy for the procedures provided in the event of resignation or
termination of employment, specifying what circumstances lead to legal
entitlement and any connections between these procedures and the
company’s performance;
m) information on the presence of any insurance cover, whether of a social
security or pension nature, other than that which is mandatory;
Pirelli has no plans for incentivisation via financial instruments.
6. Compensation in the event of resignation, dismissal or termination
of employment
7. Non-competition agreements
Paragraphs for each position
8. Remuneration of the Directors of Pirelli & C.
9. The Board of Statutory Auditors
10. Remuneration of Directors vested with special roles
11. General Managers and Executives with strategic responsibility
12. Senior Managers and Executives
n) the remuneration policy followed with respect to: (i) independent
Directors, (ii) participation committees and (iii) performance of special roles
(chairman, vice president, etc.);
8. Remuneration of the Directors of Pirelli & C.
o) if the remuneration policy has been defined using the remuneration
policies of other companies as a reference, and if so, the criteria used
for selecting these companies
14. Other information
183
REPORT ON REMuNERATION FOR FINANCIAL yEAR 2O14
1. GENERAL
The report on remuneration for the financial year 2014 reflects the remuneration policy implement-
ed by the Pirelli Group during the financial year and provides a statement of remuneration paid to
the different groups of interested party, having due regard to the duties of transparency imposed by
the relevant laws and regulations, and evidencing adherence to our remuneration policy approved
in the previous financial year.
2. ThE TABLE: REMuNERATION TO hOLDERS OF DIRECTORIAL
AND MANAGERIAL POSITIONS, MANAGING DIRECTORS
AND DIRECTORS wITh STRATEGIC RESPONSIBILITIES.
The following tables show:
remuneration to Directors, Auditors and Managing Directors by name;
in aggregated form, remuneration to Directors with strategic responsibility1. As at 31 December
2014, Chief Financial Officer Francesco Tanzi, Chief Planning and Controlling Officer Maurizio Sala,
Chief Human Resources Officer Christian Vasino and Chief Manufacturing Officer Giuliano Menas-
siwere all Directors with strategic responsibility.
1 Sub-section b), section II of Section 7-bis of attachment 3 A of the Issuers’ Regulations provide that the Report on Remuner-
ation be divided into two parts:
a) remuneration to members of directorial and managerial bodies and to managing directors;
b) remuneration to any other directors with strategic responsibility who have during the course of the financial year re-
ceived total remuneration (obtained by aggregating monetary remuneration and those in the form of financial instruments)
greater than the highest total remuneration paid to the persons specified in paragraph a).
For directors with strategic responsibility other than those specified in paragraph b), the information is shown in the rele-
vant tables in aggregated form, showing instead of individual names the number of persons receiving the relevant sums.”.
Remuneration is shown based on responsibilities, and the notes to the tables show the respon-
sibility for which the remuneration is paid (for example, where a board member attends several
sub-committees) and the relevant subsidiary and/or associate company (except those disposed of
or reverted to the Company).
Included in the tables are all those persons who have taken up their responsibilities during the
financial year 2014 albeit for only part of the year.
Non-monetary payments, where present, are also shown based on areas of responsibility, and
reported under the taxable income criterion of the benefit paid.
It is to be noted in particular that:
those who were company directors during the 2014 financial year received or accrued remunera-
tion related to their areas of responsibility and based on the criteria set out in paragraph 6 of the
2014 Policy Statement;
those who during the 2014 financial year were Directors with special responsibilities (President,
Director and Vice President) received or accrued remuneration related to their areas of responsi-
bility and based on the criteria set out in paragraph 7 of the 2014 Policy Statement;
the Managing Directors received or accrued remuneration during the 2014 financial year based
on the criteria set out in paragraph 9 of the 2014 Policy Statement;
Directors with strategic responsibility received or accrued remuneration during the 2014 financial
year based on the criteria set out in paragraph 9 of the 2014 Policy Statement;
each member of the Supervisory Board in office up to 12 June 2014 received or accrued remunera-
tion for the financial year 2014 of 25 thousand euros gross per annum in line with the 2014 Policy
Statement. On 10 July 2014 the Board of Directors, as set out in the 2015 Policy Statement, voted
184
2014 MANAGEMENT REPORT
Remuneration Report
a remuneration of 40 thousand euros gross per annum to the President of the Supervisory Board
and 25 thousand euros gross per annum to each board member;
each member of the Board of Statutory Auditors received or accrued remuneration for the fi-
nancial year 2014 in line with those specified at the shareholders’ meeting at the time of their
nomination (in addition to a remuneration of 25 thousand euros gross per annum voted to the
permanent auditor requested to sit on the Supervisory Board);
Senior Managers and Executives received or accrued remuneration for the financial year 2014
based on the criteria set out in paragraph 9 of the 2014 Policy Statement. There have been limited
exceptions, as reported by the Senior Advisor Human Resources and the Chief Human Resources
Officer to the Remuneration Committee, for organisational needs, in particular for the allocation
of new responsibilities and/or expatriation.
For Managing Directors, Directors with strategic responsibility and in general for other members of
Group Senior Management (including Vice President Alberto Pirelli but excluding the President and
Managing Director), Pirelli has introduced non-competition agreements to safeguard strategic and
operational know-how.
There follows a report in tabular form of the objectives, as required by the MBO 2014 incentive sys-
tem, of Directors invested with special responsibilities and who have been given specific powers, of
Managing Directors and Directors with strategic responsibility, and a summary thereof.
Chairman and CEO
Objective Type
Group NFP before dividends
Target objective
Euro 1,136.9 million
weight
Result
On/off condition
1,010.8 million euros
% incentive
ON condition
Group EBIT (after restructuring costs)
Euro 857.8 million
65%
845.1 million euros
Group’s Net Cash Flow (before dividends)
Euro 271.9 million
35%
Euro 311.6 million
62.6% of the performance
target bonus
60.5% of performance
target bonus
Objective Type
Group NFP before dividends
Target objective
Euro 1,136.9 million
weight
Result
On/off condition
1,010.8 million euros
% incentive
ON condition
General Managers and Executives with strategic responsibility
Group EBIT(after restructuring costs)
Euro 857.8 million
65%
845.1 million euros
Group’s Net Cash Flow (before dividends)
Euro 271.9 million
35%
Euro 311.6 million
62.6% of performance
target bonus
52% of performance
target bonus
In line with the variable incentive structure described in the Policy, only 75% of the accrued MBO
2014 bonus was paid, while payment of the remaining 25% is deferred for 12 months and is subject
to achievement of the MBO objectives for 2015, in particular:
if no MBO accrues in 2015, the 2014 share of MBO accrued and deferred will definitively be lost;
if in 2015 the MBO reaches the eligibility threshold, the proportion of the 2014 MBO that has ac-
crued and been deferred will be paid;
if the 2015 MBO reaches at least the performance target, a further amount will be paid, over and
above the proportion of the 2014 MBO accrued and deferred, equal to a percentage of the full
2014 MBO accrued. This percentage may vary from a minimum of 20% (if the 2015 MBO reaches
the performance target) to a maximum of 40% (if the 2015 MBO reaches the highest performance
level), with a linear progression between the two extremes.
185
Name and surname
Role
Period during which
the role was performed
Expiry of the role
Fixed
remuneration
Remuneration for
committee membership
variable non-equity fees
Non-monetary
Other
benefits
remuneration
Total
Fair value of equity
End of term or
remuneration
severance payments
Marco Tronchetti Provera
Chairman and CEO
01/01/2014 - 31/12/2014
Shareholders’ meeting for approval of
financial accounts to 31 December 2016
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Alberto Pirelli
Deputy Chairman
01/01/2014 - 31/12/2014
Shareholders’ meeting for approval of
financial accounts to 31 December 2016
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Carlo Acutis
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Pietro Alonzo
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
-
-
2,950,000.00
950,000.00 (1)
2,000,000.00 (2)
952,209.94
350,000.00 (4)
602,209.94 (5)
22,192.00
22,192.00 (7)
3,836.00
3,836.00 (7)
0.00
0.00
0.00
0.00
Anna Maria Artoni
Director
01/01/2014 - 31/12/2014
Shareholders’ meeting for approval of
financial accounts to 31 December 2016
Bonuses and other incentives
Discretionary benefits
2,462,000.00 (3)
5,763.60
2,462,000.00
0.00
5,763.60
0,00
5,417,763.60
0.00
0.00
210,600.00
0.00
3,629.28
34,615.38
1,201,054,60
0.00
0.00
210,600.00 (6)
0.00
3,629.28 (6)
34,615.38 (5)
851,054.60
0.00
0.00
0.00
22,192.00
0.00
0.00
0.00
0.00
0.00
0.00
87,644.00
0.00
0.00
0.00
0.00
0.00
22,192.00
0.00
0.00
0.00
33,288.00
0.00
0.00
0.00
46,603.00
0.00
0.00
0.00
0.00
0.00
0.00
39,946.00
955,763.60
4,462,000.00
350,000.00
22,192.00
3,836.00
3,836.00
87,644.00
22,192.00
33,288.00
46,603.00
3,836.00
3,836.00
39,946.00
45,548.00
73,082.00
22,192.00
33,562.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
At the first regularly convened
shareholders’ meeting
23,973.00
21,575.00
23,973.00 (7)
21,575.00 (13)
0.00
0.00
0.00
45,548.00
0.00
0.00
Shareholders’ meeting for approval
of Financial Statements to 31 December
2016
50,000.00
23,082.00
0.00
0.00
0.00
0.00
73,082.00
0.00
0.00
50,000.00 (7) (14)
23,082.00 (9) (14)
22,192.00
22,192.00 (7)
23,973.00
23,973.00 (7)
0.00
9,589.00
9,589.00
0.00
0.00
0.00
22,192.00
0.00
0.00
0.00
33,562.00
50,000.00
37,644.00
50,000.00 (7)
37,644.00 (8)
22,192.00
22,192.00 (7)
22,192.00
22,192.00 (7)
22,192.00
22,192.00 (7)
3,836.00
3,836.00 (7) (11)
22,192.00
22,192.00 (7)
0.00
11,096.00
11,096.00 (9)
24,411.00
24,411.00 (10)
0.00
17,754.00
17,754.00 (12)
-
-
-
-
-
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Gilberto Benetton
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Alberto Bombassei
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Franco Bruni
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Riccardo Bruno
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Luigi Campiglio
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Didier Casimiro
Director
10/07/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Paolo Fiorentino
Director
01/01/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Jean Paul Fitoussi
Director
01/01/2014 - 12/06/2014
-
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Ivan Glasenberg
Director
10/07/2014 - 31/12/2014
Alla prima assemblea utile
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
186
2014 MANAGEMENT REPORT Anna Maria Artoni
Director
01/01/2014 - 31/12/2014
50,000.00
37,644.00
Shareholders’ meeting for approval of
financial accounts to 31 December 2016
50,000.00 (7)
37,644.00 (8)
2,950,000.00
950,000.00 (1)
2,000,000.00 (2)
952,209.94
350,000.00 (4)
602,209.94 (5)
22,192.00
22,192.00 (7)
3,836.00
3,836.00 (7)
22,192.00
22,192.00 (7)
22,192.00
22,192.00 (7)
22,192.00
22,192.00 (7)
3,836.00
3,836.00 (7) (11)
22,192.00
22,192.00 (7)
0.00
0.00
0.00
0.00
0.00
11,096.00
11,096.00 (9)
24,411.00
24,411.00 (10)
0.00
17,754.00
17,754.00 (12)
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Carlo Acutis
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Pietro Alonzo
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Gilberto Benetton
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Alberto Bombassei
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Franco Bruni
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Riccardo Bruno
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Luigi Campiglio
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
-
-
-
-
-
-
-
-
Didier Casimiro
Director
10/07/2014 - 31/12/2014
23,973.00
21,575.00
At the first regularly convened
shareholders’ meeting
Shareholders’ meeting for approval
2016
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Jean Paul Fitoussi
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Ivan Glasenberg
Director
10/07/2014 - 31/12/2014
Alla prima assemblea utile
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Name and surname
Role
Period during which
the role was performed
Expiry of the role
Fixed
Remuneration for
remuneration
committee membership
variable non-equity fees
Non-monetary
benefits
Other
remuneration
Total
Fair value of equity
remuneration
End of term or
severance payments
Marco Tronchetti Provera
Chairman and CEO
01/01/2014 - 31/12/2014
Shareholders’ meeting for approval of
financial accounts to 31 December 2016
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Alberto Pirelli
Deputy Chairman
01/01/2014 - 31/12/2014
Shareholders’ meeting for approval of
financial accounts to 31 December 2016
Bonuses and other incentives
Discretionary benefits
2,462,000.00
0.00
5,763.60
0,00
5,417,763.60
0.00
0.00
2,462,000.00 (3)
5,763.60
955,763.60
4,462,000.00
210,600.00
0.00
3,629.28
34,615.38
1,201,054,60
0.00
0.00
Remuneration Report
210,600.00 (6)
0.00
3,629.28 (6)
34,615.38 (5)
851,054.60
0.00
0.00
0.00
22,192.00
350,000.00
0.00
0.00
0.00
22,192.00
3,836.00
3,836.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
87,644.00
0.00
0.00
87,644.00
0.00
0.00
0.00
22,192.00
22,192.00
0.00
0.00
0.00
33,288.00
33,288.00
0.00
0.00
0.00
46,603.00
0.00
0.00
0.00
46,603.00
3,836.00
3,836.00
0.00
0.00
0.00
39,946.00
39,946.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
45,548.00
0.00
0.00
Paolo Fiorentino
Director
01/01/2014 - 31/12/2014
of Financial Statements to 31 December
50,000.00
23,082.00
0.00
0.00
0.00
0.00
73,082.00
0.00
0.00
23,973.00 (7)
21,575.00 (13)
45,548.00
50,000.00 (7) (14)
23,082.00 (9) (14)
73,082.00
22,192.00
22,192.00 (7)
23,973.00
23,973.00 (7)
0.00
9,589.00
9,589.00
0.00
0.00
0.00
0.00
0.00
22,192.00
22,192.00
0.00
0.00
0.00
33,562.00
33,562.00
0.00
0.00
0.00
0.00
187
Name and surname
Role
Period during which
the role was performed
Expiry of the role
Fixed
remuneration
Remuneration for
committee membership
variable non-equity fees
Non-monetary
Other
benefits
remuneration
Total
Fair value of equity
End of term or
remuneration
severance payments
Luciano Gobbi
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Pietro Guindani
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Andrey Kostin
Director
10/07/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
-
-
At the first regularly convened
shareholders’ meeting
Petr Lazarev
Director
10/07/2014 - 31/12/2014
At the first regularly convened
shareholders’ meeting
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Elisabetta Magistretti
Director
01/01/2014 - 31/12/2014
Di cui compensi in Pirelli & C. S.p.A.
Di cui compensi da Società controllate e collegate
Gaetano Miccichè
Director
01/01/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Massimo Moratti
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Emiliano Nitti
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Renato Pagliaro
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Enrico Parazzini
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Paolo Pietrogrande
Director
12/06/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Luigi Roth
Director
01/01/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
3,836.00
3,836.00 (7)
22,192.00
22,192.00 (7)
23,973.00
23,973.00 (7)
23,973.00
23,973.00 (7)
0.00
8,877.00
8,877.00
26,370.00
26,370.00
0.00
Bonuses and other incentives
Discretionary benefits
0.00
0.00
0.00
0.00
0.00
0.00
31,069.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
50,343.00
0.00
0.00
0.00
0.00
0.00
0.00
23,973.00
0.00
0.00
Shareholders’ meeting for approval
of Financial Statements to 31
December 2016
Shareholders’ meeting for approval
of Financial Statements to 31
December 2016
50,000.00
39,685.00
0.00
0.00
0.00
0.00
89,685.00
0.00
0.00
50,000.00 (7)
39,685.00
50,000.00
11,096.00
0.00
0.00
0.00
0.00
61,096.00
0.00
0.00
-
-
-
-
50,000.00 (7) (14)
11,096.00
22,192.00
22,192.00 (7)
3,836.00
3,836.00 (7)
22,192.00
22,192.00 (7) (14)
3,836.00
3,836.00 (7)
0.00
0.00
11,096.00
11,096.00
0.00
0.00
0.00
0.00
22,192.00
0.00
0.00
0.00
0.00
0.00
0.00
33,288.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
Shareholders’ meeting for approval
of Financial Statements to 31
December 2016
Shareholders’ meeting for approval
of Financial Statements to 31
December 2016
27,808.00
9.589,00
0.00
0.00
0.00
0.00
37,397.00
0.00
0.00
27,808.00 (7)
9.589,00
50.000,00
57,260.00
0.00
0.00
0.00
0.00
107,260.00
0.00
0.00
50,000.00 (7)
57,260.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
3,836.00
3,836.00
31,069.00
50,343.00
23,973.00
89,685.00
61,096.00
22,192.00
3,836.00
3,836.00
33,288.00
3,836.00
3,836.00
37,397.00
107,260.00
22,192.00
Luca Rovati
Director
01/01/2014 - 12/06/2014
-
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
22,192.00
22,192.00 (7)
0,00
0.00
0.00
0.00
0.00
22,192.00
0.00
0.00
188
2014 MANAGEMENT REPORT Name and surname
Role
Period during which
the role was performed
Expiry of the role
Fixed
Remuneration for
remuneration
committee membership
variable non-equity fees
Non-monetary
benefits
Other
remuneration
Total
Fair value of equity
remuneration
End of term or
severance payments
Bonuses and other incentives
Discretionary benefits
Remuneration Report
0.00
0.00
0.00
0.00
0.00
0.00
3,836.00
3,836.00
0.00
0.00
0.00
31,069.00
31,069.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
50,343.00
0.00
0.00
50,343.00
0.00
0.00
0.00
0.00
23,973.00
0.00
0.00
23,973.00
Elisabetta Magistretti
Director
01/01/2014 - 31/12/2014
of Financial Statements to 31
50,000.00
39,685.00
0.00
0.00
0.00
0.00
89,685.00
0.00
0.00
50,000.00 (7)
39,685.00
89,685.00
Gaetano Miccichè
Director
01/01/2014 - 31/12/2014
of Financial Statements to 31
50,000.00
11,096.00
0.00
0.00
0.00
0.00
61,096.00
0.00
0.00
50,000.00 (7) (14)
11,096.00
61,096.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
22,192.00
0.00
0.00
0.00
22,192.00
3,836.00
3,836.00
0.00
0.00
0.00
33,288.00
0.00
0.00
0.00
33,288.00
3,836.00
3,836.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
Paolo Pietrogrande
Director
12/06/2014 - 31/12/2014
of Financial Statements to 31
27,808.00
9.589,00
0.00
0.00
0.00
0.00
37,397.00
0.00
0.00
27,808.00 (7)
9.589,00
37,397.00
Luigi Roth
Director
01/01/2014 - 31/12/2014
of Financial Statements to 31
50.000,00
57,260.00
0.00
0.00
0.00
0.00
107,260.00
0.00
0.00
50,000.00 (7)
57,260.00
107,260.00
Luca Rovati
Director
01/01/2014 - 12/06/2014
0,00
0.00
0.00
0.00
0.00
22,192.00
0.00
0.00
22,192.00
Shareholders’ meeting for approval
December 2016
Shareholders’ meeting for approval
December 2016
Luciano Gobbi
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Pietro Guindani
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Andrey Kostin
Director
10/07/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Petr Lazarev
Director
10/07/2014 - 31/12/2014
At the first regularly convened
shareholders’ meeting
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
At the first regularly convened
shareholders’ meeting
Shareholders’ meeting for approval
December 2016
Shareholders’ meeting for approval
December 2016
Di cui compensi in Pirelli & C. S.p.A.
Di cui compensi da Società controllate e collegate
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Massimo Moratti
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Emiliano Nitti
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Renato Pagliaro
Director
01/01/2014 - 12/06/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Enrico Parazzini
Director
12/06/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
-
-
-
-
-
-
-
3,836.00
3,836.00 (7)
22,192.00
22,192.00 (7)
23,973.00
23,973.00 (7)
23,973.00
23,973.00 (7)
22,192.00
22,192.00 (7)
3,836.00
3,836.00 (7)
22,192.00
22,192.00 (7) (14)
3,836.00
3,836.00 (7)
22,192.00
22,192.00 (7)
0.00
8,877.00
8,877.00
26,370.00
26,370.00
0.00
0.00
0.00
11,096.00
11,096.00
0.00
189
Name and surname
Role
Period during which
the role was performed
Expiry of the role
Fixed
remuneration
Remuneration for
committee membership
variable non-equity fees
Non-monetary
Other
benefits
remuneration
Total
Fair value of equity
End of term or
remuneration
severance payments
Carlo Secchi
Director
01/01/2014 - 12/06/2014
-
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Igor Sechin
Director
10/07/2014 - 31/12/2014
At the first regularly convened
shareholders’ meeting
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Manuela Soffientini
Director
01/01/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Shareholders’ meeting for approval
of Financial Statements to 31
December 2016
Igor Soglaev
Director
10/07/2014 - 31/12/2014
At the first regularly convened
shareholders’ meeting
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Claudio Sposito
Director
01/01/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Maurizio Boiocchi
Managing Director
05/08/2014 -31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Gregorio Borgo
Managing Director
01/01/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
-
-
-
Executives with strategic responsibility (24)
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Francesco Fallacara
Chairman of the Board
of Statutory Auditors
01/01/2014 - 31/12/2014
Shareholders’ meeting for approval
of balance sheet to 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Antonella Carù
Standing Statutory
Auditor
01/01/2014 - 31/12/2014
Shareholders’ meeting for approval
of balance sheet to 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Sebastiano Umile Iacovino
Standing Statutory
Auditor
12/06/2014 - 31/12/2014
Shareholders’ meeting for approval
of balance sheet to 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Enrico Laghi
Standing Statutory
Auditor
01/01/2014 - 12/06/2014
-
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Total remuneration from Pirelli & C. S.p.A.
Total remuneration from subsidiaries and associate companies
Total
22,192.00
22,192.00 (7)
23,973.00
23,973.00 (7)
50,000.00
50,000.00 (7)
23,973.00
23,973.00 (7)
26,027.00
26,027.00 (7) (11)
339,304.69
0.00
339,304.69 (22)
604,335.05
604,335.05
2,370,647.30
1,069,216.71
1,301,430.59
75,000.00
75,000.00
50,000.00
50,000.00
27,808.00
27,808.00
77,192.00
22,192.00
55,000.00 (28)
3,909,516.76
4,297,945.22
8,207,461.98
39,945.00
39,945.00
11,986.00
11,986.00
32,671.00
32,671.00
0.00
11,096.00
11,096.00
0.00
0.00
0.00
0.00
23,082.00
23,082.00
0.00
0.00
427,904.00
0.00
427,904.00
Bonuses and other incentives
Discretionary benefits
0.00
0.00
0.00
62,137.00
0.00
0.00
0.00
0.00
0.00
35,959.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
516,000.00
516,000.00
1,733,700.00
573,000.00
1,160,700.00
0.00
0.00
0.00
0.00
82,671.00
0.00
0.00
0.00
0.00
0.00
23,973.00
0.00
0.00
0.00
0.00
0.00
37,123.00
0.00
1,519.08
0.00
1,519.08 (22)
3,877.92
3,877.92
0.00
0.00
35,555.90
1,159,768.87
35,555.90 (23)
1,159,768.87
0.00
16,638.85
633,806.37
4,754,792.52
7,680.01
505,344.83 (25)
2,155,241.55
8,958.84
128,461.54 (26)
2,599,550.97
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
75,000.00
0.00
0.00
0.00
0.00
0.00
0.00
73,082.00
0.00
0.00
0.00
0.00
0.00
0.00
27,808.00
0.00
0.00
0.00
0.00
0.00
0.00
77,192.00
0.00
0.00
62,137.00
35,959.00
82,671.00
23,973.00
37,123.00
340,823.77
0.00
340,823.77
75,000.00
73,082.00
27,808.00
0.00
22,192.00
55,000.00
1,089,000.00
3,833,300.00
4,922,300.00
0.00
17,321.53
14,107.20
540,900.73
5,984,643.02
163,076.92
8,308,429.34
31,428.73
703,977.65
14,293,072.36
19O
2014 MANAGEMENT REPORT Carlo Secchi
Director
01/01/2014 - 12/06/2014
-
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Igor Sechin
Director
10/07/2014 - 31/12/2014
At the first regularly convened
shareholders’ meeting
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Igor Soglaev
Director
10/07/2014 - 31/12/2014
At the first regularly convened
shareholders’ meeting
Shareholders’ meeting for approval
December 2016
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Claudio Sposito
Director
01/01/2014 - 10/07/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Maurizio Boiocchi
Managing Director
05/08/2014 -31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Gregorio Borgo
Managing Director
01/01/2014 - 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
-
-
-
Executives with strategic responsibility (24)
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Francesco Fallacara
Chairman of the Board
of Statutory Auditors
01/01/2014 - 31/12/2014
Shareholders’ meeting for approval
of balance sheet to 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Antonella Carù
Standing Statutory
Auditor
01/01/2014 - 31/12/2014
Shareholders’ meeting for approval
of balance sheet to 31/12/2014
Sebastiano Umile Iacovino
12/06/2014 - 31/12/2014
Standing Statutory
Auditor
Shareholders’ meeting for approval
of balance sheet to 31/12/2014
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Enrico Laghi
01/01/2014 - 12/06/2014
-
Standing Statutory
Auditor
Of which remuneration from Pirelli & C. S.p.A.
Of which remuneration from subsidiaries and associate companies
Total remuneration from Pirelli & C. S.p.A.
Total remuneration from subsidiaries and associate companies
Total
22,192.00
22,192.00 (7)
23,973.00
23,973.00 (7)
50,000.00 (7)
23,973.00
23,973.00 (7)
26,027.00
26,027.00 (7) (11)
339,304.69
0.00
339,304.69 (22)
604,335.05
604,335.05
2,370,647.30
1,069,216.71
1,301,430.59
75,000.00
75,000.00
50,000.00
50,000.00
27,808.00
27,808.00
77,192.00
22,192.00
55,000.00 (28)
3,909,516.76
4,297,945.22
8,207,461.98
39,945.00
39,945.00
11,986.00
11,986.00
32,671.00
32,671.00
0.00
11,096.00
11,096.00
0.00
0.00
0.00
0.00
0.00
0.00
23,082.00
23,082.00
Name and surname
Role
Period during which
the role was performed
Expiry of the role
Fixed
Remuneration for
remuneration
committee membership
variable non-equity fees
Non-monetary
benefits
Other
remuneration
Total
Fair value of equity
remuneration
End of term or
severance payments
Bonuses and other incentives
Discretionary benefits
0.00
0.00
0.00
0.00
0.00
62,137.00
0.00
0.00
62,137.00
0.00
0.00
0.00
35,959.00
0.00
0.00
35,959.00
Manuela Soffientini
Director
01/01/2014 - 31/12/2014
of Financial Statements to 31
50,000.00
0.00
0.00
0.00
0.00
82,671.00
0.00
0.00
Remuneration Report
0.00
0.00
0.00
516,000.00
516,000.00
1,733,700.00
573,000.00
1,160,700.00
82,671.00
0.00
0.00
0.00
23,973.00
0.00
0.00
23,973.00
0.00
0.00
0.00
37,123.00
0.00
1,519.08
0.00
1,519.08 (22)
3,877.92
3,877.92
37,123.00
340,823.77
0.00
340,823.77
0.00
0.00
35,555.90
1,159,768.87
35,555.90 (23)
1,159,768.87
0.00
16,638.85
633,806.37
4,754,792.52
7,680.01
505,344.83 (25)
2,155,241.55
8,958.84
128,461.54 (26)
2,599,550.97
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
75,000.00
0.00
0.00
75,000.00
0.00
0.00
0.00
0.00
73,082.00
0.00
0.00
73,082.00
0.00
0.00
0.00
0.00
27,808.00
0.00
0.00
27,808.00
0.00
0.00
0.00
0.00
0.00
77,192.00
0.00
0.00
22,192.00
55,000.00
427,904.00
0.00
427,904.00
1,089,000.00
3,833,300.00
4,922,300.00
0.00
17,321.53
14,107.20
540,900.73
5,984,643.02
163,076.92
8,308,429.34
31,428.73
703,977.65
14,293,072.36
191
(1) Of which: €50,000 as Director of Pirelli & C. S.p.A.; €900,000 as President and Managing Director of Pirelli & C. S.p.A.
(2) As President and Managing Director of Pirelli Tyre S.p.A.
(3) As President and Managing Director of Pirelli Tyre S.p.A.
(4) Of which: €50,000 as director of Pirelli & C. S.p.A.; €300,000 as Vice President of Pirelli & C. S.p.A.
(5) Of which €150,000 as Vice President of Pirelli Tyre S.p.A.; €452,209.94 as Senior Managers of Pirelli Tyre S.p.A.; €34,615.38 – equal to one month of the gross annual remuneration for Senior
Managers – as a long service award for the completion of 25 years’ service according to company policy applicable to all employees.
(6) As Senior Manager of Pirelli Tyre S.p.A.
(7) As Director of Pirelli & C. S.p.A.
(8) Of which €19,178,000 as President of the ARSCGC, €8,877 as a member of the Remuneration Committee and €9,589 as a member of the Committee for Appointments and Succession
(9) As a member of the Strategy Committee
(10) Of which €13,315 as a member of the ARSCGC and €11,096 as a member of the Strategy Committee
(11) Remunerations of which 2/3 were repaid to the member company.
(12) Of which €8,877 as a member of the Remuneration Committee and €8,877 as a member of the Committee for Appointments and Succession
(13) Of which €9,589 as a member of the Committee for Appointments and Succession and €11,986 as a member of the Strategy Committee
(14) Remunerations repaid to the member company
(15) As a member of the Remuneration committee
(16) Of which: €14,384 as a member of the ARSCGC and €11,986 as a member of the Strategy Committee
(17) Of which €27,699 as a member of the ARSCGC and €11,986 as a member of the 231 Supervisory Board
(18) Of which €9,589 as a member of the Committee for Appointments and Succession
(19) Of which €13,315 as a member of the ARSCGC, €23,082 as President of the Remuneration Committee, €8,877 as a member of the Committee for Appointments and Succession and €11,986
as a member of the Strategy Committee
(20) Of which €17,753 as President of the ARSCGC, €11,096 as a member of the Strategy Committee and €11,096 as President of the 231 Supervisory Board. Following the end of his period as
Director, Prof. Secchi was confirmed in his role as President of the 231 Supervisory Board and from 10 July 2014 to 31 December 2014 accrued a further remuneration for this responsibility
of €19,178 which is not shown in the above table.
(21) Of which €9,589 as a member of the Remuneration Committee and €23,082 as a member of the Strategy Committee
(22) Proportion of remuneration received as General Manager of Technology (position held since 5 August 2014). In 2014 Mr. Maurizio Boiocchi was also included as Chief Technical Officer
(Director with strategic responsibility at Pirelli & C.) in an annual incentive (MBO) and further remunerations amounting to the aggregate sums shown in the table.
(23) Relating to repatriation from his previous role as Senior Manager in China.
(24) As at 31 December 2014 the following were Directors with strategic responsibility: Giuliano Menassi, Maurizio Sala, Francesco Tanzi and Christian Vasino. Up to 31 January 2014 Francesco
Chiappetta was a Director with strategic responsibility whose work status was changed to that of parasubordinate. The associated remuneration is not shown in the table as it does not
relate to a consultancy contract. A non-competition agreement is also related to the aforesaid parasubordinate position which does not provide for any payment during its operation. Up
to 4 August 2014 Chief Technical Officer Maurizio Boiocchi was a Director with strategic responsibility and on 5 August 2014 was appointed General Manager of Technology.
(25) Relevant payments are: a general novation payment, an entry bonus, a retention agreement and an end of term performance payment.
(26) Relevant payments are: a retention agreement, a non-competition agreement and a long service award for the completion of 25 years’ service according to a specific company policy.
(27) As a member of the 231 Supervisory Board
(28) As President of the Board of Statutory Auditors for the entire 2014 financial year for the associate company Prelios S.p.A.
As from 10 July 2014 the Committee for Internal Control, Risk and Corporate Governance was renamed the Audit, Risks, Sustainability and Corporate Governance Committee for simplicity and
this name is used in all the above comments under the abbreviation ARSCGC.
192
2014 MANAGEMENT REPORT Remuneration Report
3. CASh INCENTIvE PLANS FOR MEMBERS OF ThE BOARD
OF DIRECTORS, MANAGING DIRECTORS AND DIRECTORS
wITh STRATEGIC RESPONSIBILITy
For a description of the cash incentive plans please refer to paragraph 5 of the Remuneration Policy.
Pirelli’s variable incentive system provides that payment of 25% of any MBO accrued be deferred by 12
months and shall be subject to achievement of the MBO objectives for the following year. In particular:
where no MBO accrues during the year following the accrual of the MBO, the proportion of MBO
deferred from the previous year will be forfeited;
where the MBO accruing during the year following the accrual of the MBO reaches the eligibility
threshold, the proportion of MBO deferred from the previous year will be paid;
where the MBO accruing during the following year is between the target level and the maximum
level, payment of an amount between 20% and 40% of the full MBO accrued during the previous
year will be made in addition to the proportion of MBO deferred from the previous year, calculated
on a linear scale according to results between the target and maximum amounts.
Given name
and surname
Role
Plan
Payable/Paid
Deferred
Deferment
period
No longer
payable
Payable
/Paid
Still
deferred
other
bonusES
Annual bonus
Bonus in previous years
Marco Tronchetti
Provera
Chairman
and CEO
Alberto Pirelli
Deputy Chairman(1)
Maurizio Boiocchi
General Manager
of Technology(2)
Gregorio Borgo
General Manager
of Operations
Executives with strategic
responsibility(3)
(I) Remunerations within the company
compiling the balance sheet
(II) Remunerations from subsidiaries
and associate companies
MBO 2014
1,846,500.00
615,500.00
LTI Plan
2014-2016
0.00
0.00
MBO 2014
157,950.00
52,650.00
LTI Plan
2014-2016
MBO 2014
LTI Plan
2014-2016
0.00
0.00
0.00
0.00
0.00
0.00
MBO 2014
387,000.00
129,000.00
LTI Plan
2014-2016
0.00
0.00
MBO 2014
1.300,275.00
433,425.00
LTI Plan
2014-2016
0.00
0.00
MBO 2014
816,750.00
272,250.00
LTI Plan
2014-2016
0.00
0.00
MBO 2014
2,874,975.00
958,325.00
LTI Plan
2014-2016
0.00
0.00
(III) Total
3,691,725.00 1,230,575.00
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
(1) Dr. Alberto Pirelli is included in the MBO and LTI variable incentive plans in his capacity as Senior Manager of Pirelli Tyre S.p.A.
(2) During 2014 Mr. Maurizio Boiocchi is included in the annual incentive plan (MBO) in his capacity as Chief Technical Officer (Director with
strategic responsibility at Pirelli & C. S.p.A.).
(3) As at 31 December 2014 the following were directors with strategic responsibility: Mr. Giuliano Menassi, Dr. Maurizio Sala, Dr. Francesco
Tanzi and Dr. Christian Vasino. Up to 4 August 2014 Mr. Maurizio Boiocchi was also a Director with strategic responsibility and on 5 August
2014 was appointed General Manager of Technology. The 2014 incentive (MBO) for Mr. Boiocchi is shown as an aggregate amount.
193
4. TABLE OF INFORMATION ON ThE ShAREhOLDINGS OF MEMBERS
OF ThE BOARDS OF DIRECTORS AND MANAGEMENT BOARDS, MANAGING
DIRECTORS AND DIRECTORS wITh STRATEGIC RESPONSIBILITy.
The following table shows information on any shareholdings in Pirelli & C. S.p.A. and its subsidiaries
by those who, for the whole or part of the financial year, undertook the responsibilities of:
members of the Board of Directors;
members of the Board of Auditors;
Managing Director;
Director with strategic responsibility.
For individual members of the Board of Directors and the Board of Auditors, for individual Managing
Directors, and cumulatively for other Directors with strategic responsibility, the table shows the
number of shares per category in each relevant company:
owned at the end of the previous financial year;
acquired during the relevant financial year;
sold during the relevant financial year;
owned at the end of the relevant financial year.
The class of shares and ownership type are also specified.
All persons who performed the duties of members of directorial and managerial bodies, of Man-
aging Director or of Director with special responsibilities for part only of the relevant financial year
are included.
1) sHarEHoldIngs oF mEmBErs oF dIrECTorIal and managErIal BodIEs and oF managIng dIrECTors
Given name and surname Role
Investee company
No. of shares
held as at
12/21/2O13
No. of shares
acquired/
subscribed to
No. of
shares sold
No. of shares
held as at
12/31/2O14
Tronchetti Provera Marco
Chairman and CEO
Pirelli Alberto
Roth Luigi
Moratti Massimo
Boiocchi Maurizio
Deputy Chairman
Director
Director
General Manager
of Technology
Pirelli & C.
Pirelli & C.
Pirelli & C. (held indirectly)
1,251
131,629
4,000 (1)
Pirelli & C. (held indirectly)
2,343,392 (2)
Pirelli & C.
3,837
-
-
-
-
-
-
-
-
-
-
1,251
131,629
4,000 (1)
2,343,392 (2)
3,837
(1) Shares held by spouse.
(2) Shares held on the date of cessation of responsibility (12 June 2014) through CMC S.p.A., of which 1,838,459 were held in trust in the name of Cordusio, a fiduciary limited company.
2) sHarEHoldIngs oF oTHEr dIrECTors WITH sTraTEgIC rEsPonsIBIlITy
Number of directors with
strategic responsibility
Investee company
No. of shares held
as at 12/31/2o13 (*)
No. of shares
acquired
/subscribed to
No. of shares sold
No. of shares held
as at 12/31/2O14
-
-
-
-
-
-
(*) the number of shares shown on the 2013 balance sheet has been reclassified in the above table following the appointment of Maurizio Boiocchi as General Manager of Technology
during the 2014 financial year
194
2014 MANAGEMENT REPORT
Remuneration Report
195
LONG-TERM
GOvERNANCE TOOLS
INTERNAL CONTROL SySTEM
Pirelli’s Internal Control System (“ICS”) pursues the following objectives: (i) efficiency and effective-
ness of operational activities; (ii) reliability of information; (iii) protection of company assets and (iv)
observance of and compliance with laws and regulations designed to ensure correct informational
disclosure of, and proper control over, all of the Group’s activities, with particular attention paid to
areas deemed to be of potential risk.
DIRECTOR IN ChARGE OF ThE ICS
Responsibility for the ICS lies with the Board of Directors as a whole, which sets the guidelines and
periodically checks the adequacy and effective functioning thereof. To that end, the Board works
with the Audit, Risks, Sustainability and Corporate Governance Committee (ARSCGC) as well as
with the Internal Audit Department, which have a suitable degree of independence as well as the
resources needed to carry out their work, which typically involves checking the adequacy and effec-
tiveness of the system and, where anomalies are found, proposing appropriate remedies.
Following its renewal, the Board of Directors identified the Chairman and Chief Executive Officer as
the administrator to be in charge of the ICS, and to this role were assigned the tasks recommended
by the Corporate Governance Code. Specifically, these are:
to identify the main business risks, taking into account the characteristics of the activities car-
ried out by the Issuer and its subsidiaries, periodically submitting these to the Board of Direc-
tors, for assessment;
to follow the guidelines as defined by the Board of Directors, seeing to the implementation and
management of the ICS and risk management, constantly checking the adequacy and effective-
ness thereof;
to adapt said system to changes in operating conditions and to the legislative and regulatory
landscape;
to require the internal audit department to perform checks on specific areas of operation and to
comply with internal rules and procedures when carrying out business operations;
to propose the appointment/removal of the person in charge of the internal audit, ensuring that
same is provided with the proper resources for carrying out their role, and proposing remunera-
tion that is in line with company policy.
The director in charge of the ICS and risk management may request the internal audit department
to perform checks on specific areas of operation and to comply with internal rules and procedures
when carrying out business operations. The Head of the Internal Audit department reports to the
ARSCGC and to the Board of Directors with regard to problems or critical aspects emerging in the
course of their work, in order to formulate suitable remedies.
198
2014 MANAGEMENT REPORT
Compliance
INTERNAL AuDIT DEPARTMENT
An important component of the ICS is carried out by the Internal Audit Department, the main ob-
jective of which is to assess the adequacy and functionality of Pirelli’s control processes, by means
of independent assurance and consultancy work. The work of the Internal Audit Department is
carried out in line with the mandate given to it, and is approved by the Board of Directors with
assessment by the ARSCGC.
The Internal Audit Director (who is not assigned responsibility for any operational area) reports, in
hierarchical terms, to the Chairman and CEO and, in functional terms, to the ARSCGC and the Board
of Statutory Auditors.
The Internal Audit Department operates on the basis of an annual audit plan that is approved first
by the ARSCGC and subsequently by the Board of Directors.
The Internal Audit Manager reports quarterly to the ARSCGC and to the Board of Statutory Auditors,
and sends twice-yearly reports on its activities to the Board of Directors, and it expresses an opin-
ion on the suitability of the ICS.
A Group Compliance Department, which reports to the Legal and Corporate Affairs and group Com-
pliance Manager (separate, therefore, from the Internal Audit Department), is called upon to work
with the Group’s other departments in order to ensure constant alignment of internal regulations,
processes and, more generally, of business activities, with the framework of applicable standards.
COMPLIANCE DEPARTMENT
The Compliance Department under the auspices of the Corporate Affairs and Compliance Depart-
ment, along with the Legal departments and the other company departments, has the task of en-
suring constant alignment of internal regulations, processes and business activities with the appli-
cable regulatory framework, actively identifying non-compliance risks that may result in judicial and
administrative penalties and consequent damage to reputation.
For a description of the model for monitoring and managing risk, which Pirelli adopted in July 2009,
please see the Management report.
ThE RISK MANAGEMENT SySTEM
CODE OF EThICS – GuIDELINES AND AND ORGANISATIONAL MODEL 231
Completing the ICS as described above are the: (i) Group’s Code of Ethics; (ii) Group’s Behavioural
Guidelines; (iii) Organisational Model 231.
The Code of Ethics sets forth the general principles that inspire the development and conduct of
business at Pirelli; it indicates the objectives and the values that inform its business activity. Pirelli,
moreover, conducts its internal and external business activity in accordance with the Code of Ethics,
in the belief that the company’s success cannot be separated from ethics in conducting its business.
The Behavioural Guidelines, in particular, contain the “operational” definition of the principles of the
Code of Ethics, and establish rules for the entire Group, that are designed to avoid situations that
favour general criminal activity.
The Code of Ethics and the Behavioural Guidelines are translated into all of the Pirelli Group lan-
guages (22 different languages).
Organisational Model 231 - which is subject to constant revision and updating due to changes to
legislation - exists to ensure the optimisation of a system responding to specific requirements de-
rived from the entry into force of Legislative Decree no. 231/2001 concerning the administrative
liability of companies for crimes committed by its employees, and it is based on a pyramidal system
of principles and procedures.
199
A summary of the guiding principles of the organisational model is available on Pirelli’s website.
ThE SuPERvISORy BODy
Overseeing operations and compliance with model 231, the Supervisory Body, vested with full eco-
nomic independence, is composed of Prof. Carlo Secchi (Chairman), Elisabetta Magistretti (Inde-
pendent Advisor), Antonella Caru (Statutory Auditor), and Maurizio Bonzi (Internal Audit Manager).
The Supervisory Body is also responsible for providing the impetus for the Board of Directors to
adapt the organisational model to changes to the legal framework, to procedures followed, and to
the type of business activity. The Body, on the other hand, reports to the Board of Directors with
regard to the checks carried out and the results thereof.
Each member of the Supervisory Body is paid gross annual remuneration of 25 thousand euros.
The Supervisory Body, appointed by the Board of Directors on 10 July 2014, will expire at the same
time as the Board of Directors that appointed it.
INDEPENDENT AuDITORS
The legal audit is carried out by a company named, at the proposal of the Board of Statutory Audi-
tors, at the Shareholders’ Meeting, from among those auditors listed in the relevant register.
The audit of the annual Financial Statements, of the consolidated Financial Statements, and of the
interim twice-yearly Financial Statements for the years 2008 - 2016 was awarded to Reconta Ernst
& Young S.p.A., Italian branch of the Ernst & Young network, which was also given the role, via their
branches present in the various countries where Pirelli operates, of auditing the Financial State-
ments of the Pirelli Group’s main companies.
Head of the independent auditors for Pirelli & C. S.p.A. is Dr. Pietro Carena.
The auditing company is called upon to check preparation of the report on corporate governance
and the ownership structure, and to express the so-called “opinion on the consistency” of any in-
formation reported in this Report.
The auditing company annually defines a plan of activity which is communicated to the ARSCGC.
The remuneration paid to Reconta Ernst & Young (and to the companies belonging to its network)
are reported in detail in the notes of the Financial Statement and consolidated Financial Statement
of Pirelli & C. as of 31 December 2014. During the meetings convened for approving the annual fi-
nancial reports, there is also provision of an account of the hours worked and of the corresponding
remuneration paid to the auditor in the relevant year.
The ARSCGC and the Board of Statutory Auditors also established, in 2011, a procedure for Pirelli to
confer roles (particularly “non-audit” roles) to companies belonging to the Ernst & Young network,
by establishing the necessary prior and express authorisation of the Chief Financial Officer who,
with the help of the Internal Audit Manager, is able to check that the appointment is not among
those disallowed by the Consolidated Law on Legal Auditing, and that, in any event, its characteris-
tics do not impact upon the independence of the auditor. The Board of Directors, after assessment
by the ARSCGC, has verified and approved the statement on appointments (in particular those of a
“non-audit” type) made in the financial year.
Moreover, all of the appointments incurring remuneration in excess of 50 thousand euro must still
be subjected to prior assessment by the Board of Statutory Auditors, notwithstanding the exist-
ence of explained and specific reasons (i.e. appointments not included in the auditing services that
legislation and regulations expressly state must be carried out by the Auditor). The Internal Audit
Manager provides, to the aforementioned Committee and to the Board of Statutory Auditors, at
least quarterly, a list of non-auditing services conferred to the Auditor.
2OO
2014 MANAGEMENT REPORT Compliance
ExECuTIvE IN ChARGE OF DRAFTING ThE COMPANy ACCOuNTS DOCuMENTS
The Articles of Association give the Board of Directors, after receiving the opinion of the Board of
statutory Auditors, the power to appoint the Executive in charge, stating that the term of same, un-
less revoked by just cause, runs simultaneous to that of the Board of Directors that appointed him/
her. The Executive in charge must be an expert in the field of management and control and satisfy
the integrity requirements established for directors.
The Board of Directors, at its meeting of 12 June 2014, confirmed the Executive in charge as Chief
Financial Officer Francesco Tanzi, granting him every power of an organisational and management
nature necessary for carrying out the assigned duties, with full autonomy of expenditure.
The Board of Directors ensures that the Executive in charge has adequate means and powers to
perform the duties assigned, as well as for compliance with the administrative and accounting
procedures.
To that end, the Executive in charge reports, at least once a year, to the Board of Directors or via the
ARSCGC, and, to the extent applicable, to the Board of Statutory Auditors.
The Executive in charge reports, without delay, to the delegated administrative body, to the Board
of Directors on any matters he believes to be of significant relevance, and if these are not corrected,
they must be declared in the report provided for by Article 154-bis of the CFA.
The Executive in charge attends meetings of the Board of Directors wherein the agenda includes
the examination of economic-financial data, and has direct access to all of the information neces-
sary for producing the accounting data, without need for any authorisation. The Executive in charge
is also aware of internal flows for accounting purposes, and approves all of the company’s proce-
dures that have an impact on the economic and financial position of the Company.
COMPLIANCE AND ANTI-CORRuPTION PROGRAM
In the course of 2014 there began a process of analysis and implementation of the “Premium Integri-
ty” anti-corruption program in the main countries in which Pirelli operates. The oversight Program is
the reference for the prevention of corrupt practices, and it represents a collection of principles and
rules already adopted by Pirelli, supplemented by “new” and specific provisions, aimed at preventing
or reducing the risk of corruption, further strengthening the Group’s anti-corruption character.
The anti-corruption program, approved by the Board of Directors, has been communicated to all
employees of the Group in their local language. The document is also available on the company’s
website, and can be accessed by all stakeholders, in twenty-two different languages.
The program reaffirms the principles Pirelli has already outlined in the Code of Ethics and in the
Behavioural Guidelines, including intolerance of “any type of corruption, in any form or mode, in any
jurisdiction, even where such activity has been, in practice, allowed, tolerated, or not prosecuted.” For
these reasons “it is forbidden for the Recipients of the Code to offer gifts or other benefits that could
constitute a breach of rules, or such that are in conflict with the Code, or could, if made public, con-
stitute a prejudice to the Pirelli Group, even if only to its image.” Pirelli also “maintains and preserves
the company’s assets, and shall procure the means for preventing acts of embezzlement, theft, and
fraud against the Group”, and it “condemns the pursuit of the interests of individuals and/or third
parties that are to the detriment of those of the company.”
Pirelli monitors the risk of corruption and, if necessary, it updates the risk analysis in the event of a
change to its sphere of operation due to the “entry” of “high risk” countries (based on the Transpar-
ency Index), establishing, where appropriate, education & awareness programs. Premium Integrity
is developed via the following phases:
Mapping of the national and international legal framework regarding rules on corporate respon-
sibility for crimes of corruption;
Analysis of Risk Profiles based on two scenarios:
perceived risk resulting from combining the level of perceived corruption, associated with the
2O1
Corruption Perception Index indicator calculated by Transparency International, with the percep-
tion of Management regarding the risk level of each country;
suitability of the oversight provided derived from a combination of the oversight guaranteed for
areas deemed to be potentially at risk of corruption, and the level of control for the country ac-
cording to the indicator provided by the Internal Audit Department in the Internal Control System.
Analysis of risk profiles allows us to identify a vulnerability ranking for the countries under analysis,
as can be seen in the following figure:
CORRuPTION RISK PROFILE ANALySIS
Pirelli is working on deploying the Anti-Corruption Program in the Group, with the aim of adapting
it to local conditions.
Moreover, with a view to prevention and control, internal audits carried out by the Internal Audit
Department include monitoring of crime risks, including the risk of corruption and fraud.
It should be noted that, even with reference to 2014, there are no cases of corruption to be reported,
as well as any legal action regarding corrupt practices.
In the course of 2014 there was completion of training and communication on the administrative
responsibility of companies, as set out by Legislative Decree no. 231/2001 which covered the entire
workforce (about 1,650 employees) of the Italian companies. In the course of 2014, there was imple-
mentation of the Segregation of Duties model, which aims to further strengthen the Internal Control
System and prevent fraud.
With reference to contributions to the wider community, Pirelli has, for years, used an internal
procedure to regulate charitable donations, contributions, and disbursement of funds to the wid-
er community on the part of Group Companies, in regard to the roles and responsibilities of the
departments involved, the operational process of planning, implementation and monitoring, and
informational initiatives for the abovementioned projects.
In identifying initiatives responding to local needs, an essential contribution is made by dialogue
with NGOs operating locally. Priority is given to initiatives in which the positive effects on the wider
community are tangible and measurable in an objective manner.
Pirelli’s procedure also states that initiatives cannot be promoted that are in favour of beneficiaries
for whom there is evidence of direct or indirect disrespect of human rights, employment rights, the
2O2
2014 MANAGEMENT REPORT
Compliance
environment, or business ethics.
“Pirelli’s Values and Code of Ethics” definitively establish that Pirelli “does not make Contributions or
provide any advantages or other benefits to political parties and trade unions, or to their represent-
atives or candidates, subject to compliance with applicable law.”
With reference to sponsorship activities, the operating procedure Pirelli uses to regulate the process
of designing, planning, approval, management and control of sponsorship activities also establishes
the roles and responsibilities of the departments involved, ensuring departmental segregation of
activities, with a central approval role given to the Brand and Communication Committee, in accord-
ance with the following principles:
synergy with Group strategy and consistency with brand strategies and corporate communications;
high visibility and resonance of the sponsored project;
a measurable return, in terms of business, or as assessed according to “media equivalent” stand-
ards for measuring brand and communications initiatives;
morality, honesty and integrity of the sponsored party, of the entities controlled by it or con-
trolling it, or of parties otherwise related to the sponsored party;
intended use of the Pirelli trademarks in compliance with Pirelli Group Policy.
As in the case of the abovementioned procedure which regulates Charity, sponsorship rules state
that initiatives cannot be promoted that are in favour of political parties, trade unions, or their rep-
resentatives or candidates, or that are in favour of beneficiaries for whom there is evidence of direct
or indirect disrespect of human rights, employment rights, the environment, or business ethics.
In the course of 2014 there was continued support for the work of Transparency International, which
Pirelli supports, in educational projects that promote an active role for civic and moral education
to strengthen civil society against crime and corruption, with the belief that only through proposed
and concrete action for promoting values can there be a general improvement in quality of life.
ThE GROuP’S REPORTING PROCEDuRE
- whISTLEBLOwING
The Group’s Whistleblowing Policy completes the system of compliance and internal control. It is
intended for Employees, and Stakeholders external to the Company.
The Policy - communicated to all employees in their local language and made available to the wider
Community at Pirelli’s website - governs the methods used to report violations, suspected violations
and inducements to violations of laws and regulations, principles which are enshrined in the Code
of Ethics - which include, of course, equal opportunities - principles of internal control, company
standards and procedures, or any other act or omission that may directly or indirectly lead to eco-
nomic or asset damage, or damage to the image of the Group and/or its subsidiaries.
The Whistleblowing Reporting channel is also expressly mentioned in the Sustainability Clauses
that are inserted in every supply contract.
Reports may also be done anonymously, and it is emphasised that there is a strong guarantee of
absolute protection of confidentiality as well as there being intolerance of retaliation of any kind.
Reports may relate to Directors, Auditors, Management, employees of the Company and, in gen-
eral, to all those who work for Pirelli in Italy and abroad, or that have business relationships with
the Group. This includes partners, customers, suppliers, consultants, collaborators, auditing firms,
institutions and public bodies.
The e-mail inbox at ethics@pirelli.com is available to those wanting to make a report, and is central-
ly managed by the independent Internal Audit Department, and applies for all the subsidiaries of the
Group as well as for the wider community.
2O3
Total Reports
• Of which were anonymous
• Of which were shelved due
to absolute vagueness
• Of which were founded
The report’s country of origin
Allegation made in the report
Outcome of the cases investigated
This The Group’s Internal Audit Division is responsible for analysing all of the reports received, in-
cluding via involvement of the corporate departments and offices deemed competent for check-
ing such; for scheduling specific action plans; and for reporting, at least quarterly, to Pirelli & C.’s
ARSCGC with regard to reports received and actions in progress.
If it is ascertained that a report is founded, there is provision for adopting the appropriate discipli-
nary and/or legal action to safeguard the company.
With reference to reports received in the years 2014, 2013 and 2012, below is a table summarising
these, followed by greater detail on the 2014 reports.
2o14
23
9
12
8
2O13
11
6
3
8
2O12
8
3
2
6
Brazil, Egypt, Romania, Poland,
Argentina, Russia, Peru, Saudi
Arabia, Germany, USA, South Africa
Irregular behaviour of employees,
one case of poor customer service,
and one case against a supplier
Review and integration
of processes where deemed
appropriate, measures on the part
of the relevant departments and
the Human Resources Department,
actions to the satisfaction of the
customer and the supplier
Italy, Brazil, Argentina, Venezuela
Italy, Brazil, Egypt, Poland, Mexico
Irregular behaviour of employees,
one case of poor after-sales service
Review and integration
of processes where deemed
appropriate, measures on the part
of the relevant departments
and the Human Resources
Department, actions to the
satisfaction of the customer
Irregular behaviour of employees,
one union claim, one case
of discrimination
Review and integration
of processes where deemed
appropriate, measures on the part
of the relevant departments
and the Human Resources
Department, actions to the
satisfaction of the customer
The increase in reports during the three-year period may be attributed to repeating the commu-
nication campaign to employees, in the local language, regarding the existence of the procedure
and how to activate it.
During 2014, the Whistleblowing procedure was activated 23 times. Specifically:
the 23 reports came from 11 different countries (Brazil, Egypt, Romania, Poland, Argentina, Russia,
Peru, Saudi Arabia, Germany, USA, South Africa).
39% of the reports (9 cases) were submitted using the Group’s appropriate electronic mail inbox
for Whistleblowing ethics@pirelli.com, while 61% (14 cases) sent a letter to management which
took steps to inform the Internal Audit Department in accordance with company regulations.
61% of the reports (14 cases) were signed while the remaining 39% (9 cases) were received
anonymously.
of the signed reports, two were made by external Stakeholders, one relating to poor service suf-
fered by a customer, and one concerning a complaint made by a supplier. It remains objectively
impossible to confirm whether there were further reports made by external Stakeholders, given
that some complaints were made anonymously, as specified.
Generally, the matters reported concerned, in almost all cases, alleged irregular conduct by em-
ployees or managers and, in the remaining cases, alleged poor service to customers and suppliers.
Of the 23 reports received by the end of 2014, at the start of 2015 three are in the process of
verification and analysis, while twenty have been fully dealt with. With regard to the latter group,
specific checks were made, involving, where necessary, the relevant company departments.
Based on the analyses carried out, and the documentation made available, it was found that:
in 12 cases, no objective elements with regard to such feedback were found that could confirm as
true the facts alleged in the reports received;
in the remaining 8 cases it was found that there was substantial truth to the allegations made.
Specifically, these were 6 cases related to irregular conduct of employees, one case of poor af-
ter-sales service to a customer, and one case of a complaint made by a supplier. The company
2O4
2014 MANAGEMENT REPORT
Compliance
then acted by implementing the necessary actions relating to:
disciplinary sanctions;
actions to resolve the complaints received from customers/suppliers;
internal actions to improve the Internal Control System.
In all cases, at the outcome of the investigations, the Internal Audit Department always carried out
specific audits on the company processes involved in the reports.
The Internal Audit Department has periodically reported, with regard to the reports received and the
state of progress of the analyses carried out, to the ARSCGC, composed of independent shareholder
directors, and to the Board of Statutory Auditors of Pirelli & C. S.p.A.
2O5
ConsolIdaTEd sTaTEmEnT oF FInanCIal PosITIon (in thousands of euro)
12/31/2o14
12/31/2o13
of which related parties
of which related parties
10 Property, plant and equipment
11
Intangible assets
12
Investments in associates and J.V.
13 Other financial assets
14 Deferred tax assets
16 Other receivables
17 Tax receivables
Non-current assets
18
Inventories
15 Trade receivables
16 Other receivables
19 Securities held for trading
20 Cash and cash equivalents
17 Tax receivables
28 Derivative financial instruments
Current assets
39 Assets held for sale
Total Assets
21.1 Equity attributable to owners of the Parent:
- Share capital
- Reserves
- Net income (loss)
21.2 Equity attributable to non-controlling interests:
- Reserves
- Net income (loss)
21 Equity
24 Borrowings from banks and other financial institutions
26 Other payables
22 Provisions for liabilities and charges
14 Provisions for deferred tax liabilities
23 Employee benefit obligations
27 Tax payables
Non-current liabilities
24 Borrowings from banks and other financial institutions
25 Trade payables
26 Other payables
22 Provisions for liabilities and charges
27 Tax payables
28 Derivative financial instruments
Current liabilities
39 Liabilities related to assets held for sale
Total Liabilities and Equity
2,522,464
984,002
186,783
180,741
248,564
169,145
12,068
4,303,767
1,055,016
673,808
265,274
61,404
1,166,669
73,960
29,104
3,325,235
44,037
7,673,039
2,548,345
1,343,285
885,769
319,291
63,157
49,611
13,546
2,611,502
1,781,726
74,692
97,799
53,029
458,945
3,397
2,469,588
530,890
1,394,312
443,477
67,030
100,761
42,835
2,579,305
12,644
7,673,039
104,087
1,367
8,485
1,713
31,611
120,000
2,608,448
1,013,979
131,466
289,096
210,181
169,463
7,890
4,430,523
987,318
666,427
267,535
48,090
879,897
55,604
24,818
2,929,689
-
7,360,212
2,376,066
1,343,285
729,207
303,574
60,523
57,605
2,918
2,436,589
3,367
2,014,406
1,674
30,244
34,544
406
76,853
116,745
49,956
439,450
3,537
2,700,947
316,653
1,244,466
434,158
90,089
80,272
57,038
2,222,676
-
7,360,212
41,075
69
600
For a description of the items reflecting related party transactions, please refer to note 43 of the
Explanatory Notes.
2O8
2014 MANAGEMENT REPORT ConsolIdaTEd InComE sTaTEmEnT (in thousands of euro)
30 Revenues from sales and services
31 Other income
- of which non-recurring events
Changes in inventories of unfinished, semi-finished
and finished products
Raw materials and consumables (net of change in
inventories)
32 Personnel expenses
- of which non-recurring events
33 Amortisation, depreciation and impairment
- of which non-recurring events
34 Other costs
- of which non-recurring events
Increase in Fixed Assets for Internal Work
Operating income (loss)
35 Net income (loss) from equity investments
- share of net income (loss) of associates and j.v.
- gains on equity investments
- losses on equity investments
- dividends
36 Financial income
37 Financial expenses
Net income (loss) before tax
38 Tax
Net income (loss) from continuing operations
39 Net income (loss) from discontinued operations
Total net income (loss)
Attributable to:
Owners of the parent
Non-controlling interests
40
40
Earnings (losses) per share from continuing
operations (euro per shares)
Earnings (losses) per share from discontinued
operations (euro per shares)
6,018,063
204,076
15,626
71,634
(2,083,896)
(1,239,770)
(24,744)
(304,855)
(5,744)
(1,829,766)
(1,800)
2,447
837,933
(87,000)
(55,147)
18,989
(54,715)
3,873
91,677
(354,087)
488,523
(173,309)
315,214
17,623
332,837
319,291
13,546
0.619
0.036
Consolidated Financial Statements
2o14
2O13 (*)
of which related parties
of which related parties
158
3,547
6,060,960
252,309
44,344
7,804
(2,254,539)
1,872
3,126
(8,209)
(1,194,557)
(3,362)
(45,435)
(292,392)
-
(40,621)
(1,798,378)
(70,058)
(25,835)
1,531
(600)
(55,147)
13,307
421
(1,451)
(2,716)
3,507
784,714
(78,298)
(25,835)
9,551
(63,304)
1,290
64,787
(257,719)
513,484
(208,992)
304,492
2,000
306,492
303,574
2,918
0.619
0.004
(*) Steelcord business qualifies as “discontinued operation”. All comparative amounts have been restated.
For a description of the items reflecting related party transactions, please refer to note 43 of the
Explanatory Notes.
2O9
ConsolIdaTEd sTaTEmEnT oF oTHEr ComPrEHEnsIVE InComE (in thousands of euro)
A
Net income (loss) for the period
Other components of other comprehensive income
B - Items that will not be reclassified to income statement
- Net actuarial gains (losses) on employee benefits
- Tax effect
Total B
C - Items reclassified / that may be reclassified to income statement
Exchange differences from translation of foreign Financial Statements
- Gains / (losses) for the period
- (Gains) / losses reclassified to income statement
Fair value adjustment of other financial assets:
- Gains / (losses) for the period
- (Gains) / losses reclassified to income statement
Fair value adjustment of derivatives designated as cash flow hedges
- Gains / (losses) for the period
- (Gains) / losses reclassified to income statement
- Tax effect
Fair value adjustment of derivatives designated as net investment hedges
- Gains / (losses) for the period
Total C
Share of other comprehensive income related to associates and joint ventures net of taxes
Total D
E
Total other components of other comprehensive income (B+C+D)
A+E Total comprehensive income (loss) for the period
Attributable to:
- Shareholders of the Parent
- Non-controlling interests
2o14
332,837
(30,263)
18,138
(12,125)
2O13
306,492
22,823
12,225
35,048
(57,232)
2,103
(230,773)
-
(5,231)
20,628
(3,497)
19,262
(3,252)
(4,761)
(31,979)
4,340
4,340
(39,764)
293,073
279,899
13,174
37,499
933
(4,431)
16,277
(2,946)
-
(183,441)
(2,175)
(2,175)
(150,568)
155,924
157,084
(1,160)
21O
2014 MANAGEMENT REPORT Consolidated Financial Statements
ConsolIdaTEd sTaTEmEnT oF CHangEs In EQuITy (in thousands of euro)
Attributable to the owners of the Parent
Share
Capital
Translation
reserve
Total IAS
Reserves*
Other reserves/
retained
earnings
Total
attributable
to the owners
of the Parent
Non
controlling
interests
TOTAL
Total at 12/31/2012
1,343,285
(1,606)
(531,447)
1,527,171
2,337,403
52,026
2,389,429
Other components of other
comprehensive income
Net income (loss)
Total comprehensive income
Dividends paid
Venezuela inflation effect
Other
-
-
-
-
-
-
(226,695)
80,205
-
(146,490)
(4,078)
(150,568)
-
-
(226,695)
80,205
-
-
-
-
-
(1,303)
303,574
303,574
(156,743)
49,470
(9,844)
303,574
157,084
(156,743)
49,470
(11,147)
2,918
306,492
(1,160)
155,924
(2,921)
(159,664)
1,944
51,414
10,634
(514)
Total at 12/31/2013
1,343,285
(228,301)
(452,545)
1,713,628
2,376,066
60,523
2,436,589
Other components of other
comprehensive income
Net income (loss)
Total comprehensive income
Dividends paid
Venezuela inflation effect
Disposal of minorities shares
Acquisition through capital
increase reserved to third
parties
Disposal of Steelcord
Other
-
-
-
-
-
-
-
-
-
(55,129)
-
(55,129)
-
-
-
-
-
-
15,737
-
15,737
-
-
-
-
-
-
(39,392)
(372)
(39,764)
319,291
319,291
(156,743)
49,090
(3,015)
-
-
319,291
279,899
(156,743)
49,090
(3,015)
-
-
13,546
332,837
13,174
293,073
(3,358)
(160,101)
1,929
5,631
51,019
2,615
10,300
10,300
(21,372)
(21,372)
604
2,444
3,048
(3,669)
(621)
Total at 12/31/2014
1,343,285
(283,430)
(436,204)
1,924,694
2,548,345
63,157
2,611,502
(in thousands of euro)
Balance at 12/31/2012
Other components of other
comprehensive income
Other changes
Balance at 12/31/2013
Other components of other
comprehensive income
Other changes
Balance at 12/31/2014
Reserve for fair value adjustment
of avaible-for-sale financial assets
Reserve for cash
flow hedge
Reserve for actuarial
gains/losses
Tax effect
Total IAS
reserves
Breakdown of IAS reserves*
2,001
33,631
-
35,632
20,488
-
56,120
(44,971)
14,472
-
(30,499)
10,252
-
(20,247)
(539,559)
51,082
(531,446)
22,823
9,279
(1,303)
-
80,205
(1,303)
(518,039)
60,361
(452,545)
(29,884)
776
14,879
(172)
15,737
604
(547,147)
75,069
(436,204)
211
ConsolIdaTEd sTaTEmEnT oF CasH FloWs (in thousands of euro)
Net income (loss) from continuing operations before taxes
Reversal of amortisation, depreciation, impairment and property,
plant and equipment/intangible assets
Reversal of financial expenses
Reversal of financial income
Reversal of dividends
Reversal of gains/(losses) on equity investments
Reversal of share of net income from associates and joint ventures
Taxes
Change in inventories
Change in trade receivables
Change in trade payables
Change in other receivables/payables
Change in provisions for employee benefits and other provisions
Other changes
A
Net cash flows provided by (used in) operating activities
Investments in property, plant and equipment
Disposal of property, plant and equipment
Investments in intangible assets
Disposals (Acquisitions) of retail investments
Disposals (Acquisitions) of equity investments in subsidiaries
Disposal of Steelcoord
Disposals (Acquisitions) of associates and joint ventures
Disposals (Acquisitions) of other financial assets
Dividends received
B
Net cash flows provided by (used in) investing activities
Other changes in equity
Change in financial payables
Change in financial receivables/Securities held for trading
Financial income (expenses)
Dividends paid
C
Net cash flows provided by (used in) financing activities
Net cash flows provided by (used in) operating activities
Net cash flows provided by (used in) investing activities
Net cash flows provided by (used in) financing activities
D
E
F
G
H
Total financial cash flow provided by (used in) discontinued operations
Total cash flows provided (used) during the period (A+B+C+D)
Cash and cash equivalents at beginning of year
Exchange differences on translation of cash and cash equivalents
Cash and cash equivalents at end of the period (E+F+G) (°)
(°) of which:
cash and cash equivalents (note 19)
bank overdrafts
488,523
304,855
354,087
(91,677)
(3,873)
35,726
55,147
(173,309)
(104,203)
(32,621)
160,209
(14,152)
(28,860)
(18,487)
931,365
(367,201)
11,292
(10,763)
-
17,886
125,600
(17,458)
(455)
3,873
(237,226)
5,631
112,700
(40,458)
(190,325)
(160,101)
(272,553)
(27,500)
-
454
(27,046)
394,541
806,856
(50,792)
1,150,605
1,166,668
(16,063)
2o14
2o13 (*)
of which
related parties
of which
related parties
513,484
292,392
257,719
(64,787)
(1,290)
53,753
25,835
(208,992)
5,359
(15,341)
91,637
(50)
(58,407)
(13,711)
877,601
(402,281)
23,084
(10,818)
(11,173)
-
-
(17,458)
(55,257)
-
(9,931)
1,290
(465,086)
-
(37,772)
169,118
(192,932)
(159,789)
(221,375)
4,719
-
(1,568)
3,151
194,291
665,004
(52,439)
806,856
879,897
(73,041)
-
(55,257)
(558)
-
(*) Steelcord business qualifies as “discontinued operation”. All comparative amounts have been restated.
The Statement of Cash Flows shows transactions with related parties only if they cannot be directly
derived from the other Statements. Please refer to note 43 of the Explanatory Notes for further detail.
212
2014 MANAGEMENT REPORT Consolidated Financial Statements
ExPLANATORy NOTES
1. GENERAL INFORMATION
Pirelli & C. S.p.A. is a corporation organised under the laws of the Republic of Italy.
Founded in 1872 and listed on the Italian Stock Exchange, Pirelli & C. S.p.A. is a holding company that
manages, coordinates and finances the operations of its subsidiaries, which are mainly active in the
tyre sector. Other activities relate to the emissions control technologies, renewable energy sources
and fashion industries.
The head office of the company is located in Milan, Italy.
Pursuant to Article 5(2) of Italian Legislative Decree 38 of February 28, 2005, these Financial State-
ments have been prepared using the euro as the functional currency, and all amounts have been
rounded to the nearest thousand euro unless indicated otherwise.
The audit of the consolidated Financial Statements has been entrusted to Reconta Ernst & Young
S.p.A. pursuant to article 159 of Italian Legislative Decree no. 58 of February 24, 1998 and taking ac-
count of the Consob recommendation of February 20, 1997, in executing the resolution of the share-
holders’ general meeting of April 29, 2008, which appointed said company as the auditor for the
period 2008-2016.
On March 31, 2015 the Board of Directors authorised publication of these consolidated Financial
Statements.
2. BASIS FOR ThE PRESENTATION
Financial statements Formats
The Group has applied the provisions of Consob Resolution no. 15519 of July 27, 2006 in regard to
the formats of Financial Statements and Consob Notice no. 6064293 of July 28, 2006 in regard to
corporate disclosure.
The consolidated Financial Statements at December 31, 2014 consist of the Statement of Financial
Position, the Income Statement, the Statement of Comprehensive Income, the Statement of Chang-
es in Equity, the Statement of Cash Flows and the Explanatory Notes, and are accompanied by the
Directors’ Report on Operations.
The format adopted for the Statement of Financial Position classifies assets and liabilities as current
and non-current.
The Group has opted to present the components of profit or loss for the year in a separate Income
Statement, rather than include these components directly in the Statement of Comprehensive In-
come. The Income Statement adopted classifies costs by nature.
The Statement of Comprehensive Income includes the result for the period and, for homogeneous
categories, the revenues and costs which, in accordance with IFRS, are recognised directly in equity.
213
The Group has decided to present both the tax effects and reclassifications to the Income State-
ment of gains/losses recognised directly in equity in previous periods directly in the Statement of
Comprehensive Income and not in the Explanatory Notes.
The Statement of Changes in Equity sets forth, in addition to total gains/losses for the period, the
amounts of transactions with equity holders and the changes in the period of the retained earnings.
In the Statement of Cash Flows, the cash flows deriving from operating activities are presented
using the indirect method, according to which the gains or losses for the period are adjusted by the
effects of non-monetary items, by any deferment or accrual of past or future operating receipts or
payments, and by any revenue or cost items connected with the cash flows arising from investing
activities or financing activities.
disposal of the steelcord Business
scope of Consolidation
As a result of the signing of the sale agreement of the steelcord business signed by Pirelli and Bekaert
on February 28, 2014, the steelcord business qualifies as a “discontinued operation”. In accordance
with IFRS 5, the assets and liabilities related the steelcord business in Turkey not yet sold as at De-
cember 31, 2014 and the value of the holding in the Chinese company Sino Italian Wire Tech. Co. Ltd.
belonging to the steelcord business are shown in the Consolidated Statement of Financial Position
under two separate items called “Assets held for sale” and “Liabilities related to assets held for sale”.
The result of the year of the discontinued operation together with the results from the sale of the
steelcord business in Italy, Romania and Brazil, sold during the month of December 2014, is shown
in the Income Statement separately from continuing operations, net of tax effects, under the item
“Results from discontinued operations”. Contextually, comparative economic data was restated.
In relation to transactions between the steelcord business that qualify as “discontinued operations”
and the other activities of the Pirelli Group (“continuing business”), in the Income Statement it was
decided to opt for a “post disposal” representation. It is recalled in this regard that the steelcord
business provides the steelcord required for the production of tyres and that the sales agreement
includes a long-term supply agreement for the supply of such material to Pirelli.
In this context, for the representation of the result of discontinued operations presented in the In-
come Statement, the revenues deriving from sales of steelcord from third parties were considered
and the costs related to such sales were determined, consequently reporting the result that incor-
porates these components. The relevant details are outlined in note 39.
The scope of consolidation includes the subsidiaries, associates and joint arrangements.
Subsidiaries are defined as all the companies held over which the Group has at the same time:
decision-making power, or the ability to direct the relevant activities of the investee, i.e. activities
that have a significant influence on the results of the investee;
the right to variable results (positive or negative) resulting from the shareholding in the entity;
the ability to use its own decision-making power to determine the amount of the results arising
from the shareholding in the entity.
The Financial Statements of subsidiaries are included in the consolidated Financial Statements be-
ginning on the date when control is acquired until the time when control ceases. Non-controlling
interests in equity and net income (loss) are separately indicated on the consolidated Statement of
Financial Position and Income Statement.
All companies over which the Group can exercise significant influence (as defined by IAS 28 – Invest-
ments in Associates) are considered associates. This influence is normally assumed to exist if the
Group holds between 20% and 50% of the voting power of the investee or – even with a smaller pro-
portion of voting rights – it has the power to participate in determining the financial and operating pol-
icies of the investee on the basis of particular legal relationships. Such relationships may take the form
214
2014 MANAGEMENT REPORT
Consolidated Financial Statements
of shareholders’ agreements together with other forms of significant exercise of governance rights.
Joint arrangements are agreements under which two or more parties have joint control under a con-
tract. Joint control involves the sharing, based on an arrangement, of control over an economic activ-
ity, and only exists when the unanimous agreement of all parties sharing the control is required for
decisions regarding that activity. These agreements may give rise to joint ventures or joint operations.
A joint venture is a joint control agreement of an entity whereby the parties that have joint control,
have rights to the net assets of said entity. Joint ventures differ from joint operations that instead
are agreements that grant to the parties of the agreement that have joint control of the initiative,
rights on individual assets and obligations for individual liabilities relating to the agreement. In the
case of joint operations, assets, liabilities, expenses and revenues of the agreement must be recog-
nised on the basis of the applicable accounting standards. The Group does not currently have any
joint operation agreements.
The principal changes in the scope of consolidation during 2014 relate to:
the sale on November 26, 2014 of the subsidiary Pirelli Finance (Luxembourg) S.A.;
the sale on December 18, 2014 to Bekaert of the subsidiaries Pirelli Steelcord S.r.l., S.C. Cord Ro-
mania S.r.l. e Cord Brasil – Industria e Comercio de Cordas Para Pneumaticos Ltda, as part of the
sale of the Steelcord business;
the reclassification from investments in subsidiaries to investments in associates of the Chinese
company Sino Italian Wire Tech. Co. Ltd., belonging to the steelcord business. The reclassification
was necessary due to the absence of the conditions that guaranteed the ability to exercise a call
option in favour of Pirelli on part of the capital of the company.
The consolidated Financial Statements of Pirelli & C. S.p.A. includes the assets and liabilities of
about 100 legal entities. The following is a list of the significant subsidiaries:
Information on subsidiaries
Premises
12/31/2o14
12/31/2o13
% of the
group
% of third
parties
% of the
group
% of third
parties
Pirelli Tyre Co. Ltd
Alexandria Tire Company S.A.E.
Pirelli China Tyre N.V.
Pirelli Deutschland GmbH
Yanzhou (China)
Alexandria (Egypt)
Heinenoord (The Netherlands)
Breuberg/Odenwald (Germany)
Deutsche Pirelli Reifen Holding GmbH
Breuberg/Odenwald (Germany)
E-VOLUTION Tyre B.V.
Pirelli Tyre S.p.A.
Pirelli Neumaticos S.A.I.C.
Pirelli Industrie Pneumatici S.r.l.
Pirelli Neumaticos S.A. de C.V.
Pirelli International Plc
Pirelli Pneus Ltda
Heinenoord (The Netherlands)
Milan (Italy)
Buenos Aires (Argentina)
Settimo Torinese (Italy)
Mexico City (Mexico)
Burton on Trent (UK)
Santo Andrè (Brasil)
Comercial e Importadora de Pneus Ltda
Sao Paulo (Brasil)
Pirelli Tyres Ltd
Pirelli Tire LLC
S.C. Pirelli Tyres Romania S.r.l
Turk-Pirelli Lastikleri A.S.
Pirelli de Venezuela C.A.
Burton on Trent (UK)
Rome (USA)
Slatina (Romania)
Istanbul (Turkey)
Valencia (Venezuela)
Limited Liability Company Pirelli Tyre Russia
Moscow (Russia)
Closed Joint Stock Company "Voronezh Tyre Plant"
Voronezh (Russia)
90.00%
89.11%
100.00%
100.00%
100.00%
65.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
64.00%
100.00%
100.00%
100.00%
100.00%
96.22%
100.00%
100.00%
10.00%
10.89%
35.00%
36.00%
3.78%
90.00%
89.11%
100.00%
100.00%
100.00%
65.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
99.83%
100.00%
100.00%
100.00%
100.00%
96.22%
100.00%
100.00%
10.00%
10.89%
35.00%
0.17%
3.78%
215
method of consolidation
The complete list of subsidiaries is provided in the annex “Scope of consolidation: list of companies
included in the consolidation using the line-by-line method”.
Minority interests in the subsidiaries of the Group are not significant either individually or in ag-
gregate form.
The Financial Statements used for consolidation purposes are those of the companies included in
the scope of consolidation, prepared at the reporting date of the parent company and adjusted as
necessary, in accordance with the IAS/IFRS applied by the Group.
The Financial Statements expressed in foreign currencies have been translated into euro at the peri-
od-end rates for the Statement of Financial Position and at the average exchange rates of the peri-
od for the Income Statement, with the exception of Financial Statements of companies operating in
high-inflation countries whose Income Statements are translated at the period-end exchange rates.
The differences arising from the translation of opening equity at period-end exchange rates have
been recognised in the reserve for translation differences, together with the difference between
the result for the period translated at the period-end rate and at the average rate for the period.
The reserve for translation differences is reclassified in the Income Statement upon disposal of the
company that generated the reserve.
The consolidation policies may be summarised as follows:
subsidiaries are consolidated on a line-by-line basis, according to which:
the assets, liabilities, revenues, and expenses in the Financial Statements of subsidiaries are
recognised in their full amounts, regardless of the percentage of ownership;
the carrying amount of investments is eliminated against the underlying share of equity;
the financial and operating transactions between companies consolidated on a line-by-line ba-
sis, including dividends distributed within the Group, are eliminated;
equity and income (loss) attributable to non-controlling interests are presented separately in the
Statement of Financial Position and Income Statement;
upon disposal of an investment with consequent loss of control, the gain or loss from that dis-
posal takes into account the goodwill that may be allocated to the investee;
in the case of further interests acquired after acquisition of a controlling interest, any difference
between the purchase cost and the corresponding fraction of acquired equity is recognised in
equity. Likewise, the effects of disposing non-controlling interests without loss of control are
also recognised in equity;
investments in associates and joint ventures are accounted for under the equity method, on the
basis of which the carrying amount of the investments is adjusted by:
the investor’s share of the post-acquisition results of the associate or joint venture;
the share of gains and losses recognised directly in the equity of the associate or joint venture,
in accordance with the applied accounting standards;
dividends paid by the associate or joint venture;
when the Group’s share in the losses of the associate/joint venture exceeds the carrying amount
of the investment in the Financial Statements, the carrying amount of the investment is elim-
inated and the share of any further losses is recognised under “Provisions for liabilities and
charges,” to the extent that the Group has a contractual or implicit obligation to cover the losses;
the gains resulting from sales made by subsidiaries to joint ventures or associates are eliminated
in proportion to the percentage of equity interest in the acquiring entity.
216
2014 MANAGEMENT REPORT
Consolidated Financial Statements
3. ACCOuNTING STANDARDS
3.1 ACCOuNTING STANDARDS ADOPTED
Pursuant to regulation no. 1606 issued by the European Parliament and the European Council in July
2002, the consolidated Financial Statements of the Pirelli & C. Group have been prepared in accord-
ance with International Financial Reporting Standards in force issued by the International Account-
ing Standards Board (“IASB”) and endorsed by the European Union, as at December 31, 2014, and the
measures issued in implementation of article 9 of Italian Legislative Decree no. 38/2005. The term
“IFRS” includes all the revised International Accounting Standards (“IAS”) and all the interpretations
of the International Financial Reporting Interpretations Committee (“IFRIC”), formerly the Standing
Interpretations Committee (“SIC”).
The consolidated Financial Statements have been prepared in accordance with the historical cost
method, with the exception of:
derivative financial instruments, securities held for trading, financial assets available for sale,
which are measured at fair value;
Financial Statements of companies operating in hyperinflationary economies, which are pre-
pared according to the current cost method.
Corporate acquisitions are accounted for under the acquisition method.
When a controlling interest in a company is acquired, goodwill is initially recognised at cost and cal-
culated as the difference between:
the fair value of the consideration plus any non-controlling interests in the acquired entity,
measured at fair value (if this option is chosen for the acquisition in question) or in proportion to
the share of the non-controlling interest in the net assets of the acquired entity;
the fair value of the acquired assets and liabilities.
If this difference is negative, that difference is immediately recognised as income in the Income
Statement.
In case of acquisition of control of a company in which a non-controlling interest is already held
(step acquisition), the investment held previously must be measured at fair value, recognizing the
effects of said adjustment in the Income Statement.
The costs for the business combination are recognised in the Income Statement.
Contingent considerations, i.e. the obligations of the buyer to transfer additional assets or shares
to the seller if certain future events occur or specific conditions are fulfilled, should be recognised
and measured at fair value at the acquisition date as a portion of the consideration transferred in
exchange for the acquisition itself. Subsequent changes in the fair value of these agreements are
normally recognised in the Income Statement.
Intangible assets with finite useful lives are measured at cost less accumulated amortisation and
accumulated impairment losses.
Amortisation is calculated on a straight-line basis and begins when the asset is available for use or
operable in the opinion of management and ceases on the date when the asset is classified as held
for sale or is derecognised.
Gains and losses resulting from the sale or disposal of an intangible asset are determined as the
difference between the net sale proceeds and the carrying amount of the asset.
Business combinations
Intangible assets
217
In addition to goodwill, the Group has not identified other intangible assets with an indefinite useful life.
Goodwill
Goodwill is an intangible asset with indefinite useful life, and consequently is not amortized. Goodwill
is tested for impairment in order to identify any impairment losses at least annually or whenever
there are indications of an impairment loss, and is allocated to cash generating units for this purpose.
Trademarks and licenses
Trademarks and licenses are measured at cost less accumulated amortisation and accumulated
impairment losses. The cost is amortised over the contract period or the useful lives of the assets,
whichever is shorter.
Software
Software license costs, including direct incidental costs, are capitalised and recognised net of accu-
mulated amortisation and accumulated impairment losses. Software is amortised over its useful life.
Customer relationship
Customer relationships are intangible assets acquired in a business combination and are recognised
on the Statement of Financial Position at their fair value as at the purchase date. They are amortized
according to their useful life.
Research and development costs
Research costs for new products and/or processes are expensed when incurred. There are no de-
velopment costs that satisfy the conditions for capitalisation under IAS 38.
Property, plant and equipment
Property, plant and equipment are recognised at their purchase or production cost, including direct-
ly attributable incidental expenses.
Subsequent expenditure and the cost of replacing certain parts of property, plant and equipment
are capitalised only if they increase the future economic benefits of the related asset. All other
costs are expensed as incurred. When the cost of replacing certain parts is capitalised, the carrying
amount of the replaced part is recognised in the Income Statement.
Property, plant and equipment are recognised at cost less accumulated depreciation and accumu-
lated impairment losses, except for land, which is not depreciated and is recognised at cost less
accumulated impairment losses.
Depreciation is recognised starting from the month in which the asset is available for use, or is po-
tentially capable of providing the economic benefits associated with it.
Depreciation is charged monthly on a straight-line basis at rates that allow depreciating the assets
until the end of their useful life or, in the case of disposal, until the last month of use.
The applied depreciation rates are as follows:
Buldings
Plant
Machinery
Equipment
Furniture
Motor vehicles
3% - 10%
7% - 20%
5% - 20%
10% - 33%
10% - 33%
10% - 25%
Government grants related to property, plant and equipment are recognised as deferred income and
credited to the Income Statement over the period of depreciation of the relevant assets.
Financial expenses directly attributable to the purchase, construction or production of a quali-
fying asset (defined as an asset that requires significant amount of time in order to be prepared
218
2014 MANAGEMENT REPORT Consolidated Financial Statements
for use) are capitalised as part of the cost of the asset. The capitalisation of financial expenses
ceases when substantially all the activities necessary to render the qualifying asset available for
use have been completed.
Leasehold improvements are classified as property, plant and equipment, consistently with the nature
of the cost incurred. The depreciation period corresponds to the shorter between the remaining useful
life of the asset or the residual period of the lease agreement.
Spare parts of significant value are capitalised and depreciated over the estimated useful life of the
assets to which they refer.
Any dismantling costs are estimated and added to the cost of property, plant and equipment
with a corresponding accrual to provisions for liabilities and charges if the conditions for accruing
such provisions are met. They are then depreciated over the remaining useful life of the assets
to which they refer.
Assets acquired under finance lease agreements, in which substantially all the risks and rewards of
ownership are transferred to the Group, are recognised as property, plant and equipment at their fair
value or, if lower, at the present value of the minimum lease payments, with a corresponding entry for
the relevant financial payable. The lease instalment payments are allocated between interest expense,
recognised in the Income Statement, and principal repayment, which reduces the financial payable.
Leases in which the lessor maintains substantially all the risks and rewards associated with ownership
are classified as operating leases. The costs referring to an operating lease are recognised as an ex-
pense in the Income Statement over the lease term on a straight-line basis.
Property, plant and equipment are derecognised from the Statement of Financial Position at the
time of disposal or retirement from use and, consequently, when no future economic benefits are
expected to derive from their sale or use.
Gains and losses resulting from the sale or disposal of property, plant and equipment are determined
as the difference between the recoverable amount and the carrying amount of the asset.
Property, plant and equipment and intangible assets
Whenever there are specific indicators of impairment, and at least annually for intangible assets
with indefinite useful life, including goodwill, the property, plant and equipment and intangible as-
sets are tested for impairment.
The test consists of an estimate of the recoverable amount of the asset and a comparison with its
carrying amount.
The recoverable amount of an asset is the higher of its fair value less costs to sell and its value in
use, where the latter is the present value of the expected future cash flows arising from the use of
the asset and those deriving from its disposal at the end of its useful life, excluding income taxes
and applying a discount rate, which should be the post-tax rate which reflects the current market
assessments of the time value of the money and the risks specific to the asset.
There is no need to estimate both amounts because it is sufficient to verify that one of the two
amounts is higher than the carrying amount to establish that no impairment has occurred.
If the recoverable amount is lower than the asset carrying amount, the latter is reduced to the
recoverable amount. This reduction constitutes an impairment loss, which is recognised in the
Income Statement.
In order to assess impairment, assets are allocated to the lowest level at which independent cash
flows are separately identifiable (cash generating units).
Specifically, goodwill must be allocated to the cash generating unit or group of cash generating
units, complying with the maximum level of aggregation allowed, which must never be greater than
the operating segment.
When there is evidence that an impairment loss recognised in previous years and relating to prop-
erty, plant and equipment or intangible assets other than goodwill may no longer exist or can be re-
duced, the recoverable amount is estimated again. If it is higher than the net carrying amount, then
the net carrying amount should be increased to the revised estimate of its recoverable amount. The
Impairment of assets
219
reversal of an impairment loss may not exceed the carrying amount that would have been recog-
nised (net of impairment and depreciation or amortisation) had no impairment loss been recognised
in previous years.
The reversal of an impairment loss other than goodwill is recognised in the Income Statement.
An impairment loss recognised for goodwill may not be reversed in subsequent years.
An impairment loss recognised for goodwill on the interim Financial Statements may not be re-
versed in the subsequent annual period.
Investments in associates and joint ventures
When there are indicators of impairment, the value of investments in associates and joint ventures
accounted for under the equity method must be compared with the recoverable amount (impair-
ment test). The recoverable amount corresponds to the higher between the fair value less costs to
sell and the value in use.
For the purposes of impairment testing, the fair value of an investment in an associate or joint
venture with shares listed on an active market is always equivalent to its market value, irrespective
of the percentage of ownership. In the case of investments in unlisted companies, the fair value is
determined using estimates based on the best information available.
To determine the value in use of an associate or joint venture proportionally to the percentage of
shares owned, the discounted value of future cash flows that are expected to be generated by the
associate or joint venture is estimated, including cash flows deriving from the operating activities of
the associate or joint venture and the consideration that will be received upon final disposal of the
investment (known as the discounted cash flow – asset side method).
If there is evidence that an impairment loss recognised in previous years may no longer exist or can
be reduced, the recoverable amount of the investment is estimated again, and if it is higher than the
amount of the investment, then the latter amount should be increased up to the recoverable amount.
The reversal of an impairment loss may not exceed the amount of the investment that would have
been recognised (net of impairment) had no impairment loss been recognised in previous years.
The reversal of an impairment loss on investments in associates and joint ventures is recognised in
the Income Statement.
Financial assets available for sale
Financial assets available for sale include investments in entities other than subsidiaries, associates
and joint ventures and other financial assets not held for trading. They are recognised in the State-
ment of Financial Position as “Other financial assets.”
They are measured at fair value, if this can be reliably determined.
Gains and losses deriving from changes in fair value are recognised in a specific equity reserve.
When a reduction in fair value has been recognised directly in equity and there is objective evi-
dence that the asset was impaired, the losses recognised up to that time in equity are reversed in
the Income Statement. A prolonged (meaning more than 12 months) or significant (meaning more
than 50% for securities issued by entities operating in banking sector and more than one-third for
securities issued by entities operating in other sectors) reduction in the fair value of equity securities
and as compared with their cost is considered an indicator of impairment. Starting from the half-year
Financial Statements at June 30, 2012, the quantitative limit was raised from one-third to 50% for
banking sector securities due to the exceptional increase in volatility of the sector.
This threshold revision was determined on the basis of the updated historical analysis carried out in
2008 and only reflects the adjustments in the new conditions. The significant increase in volatility
of the financial markets and particularly in the banking sector has caused a series of exception-
al circumstances to arise. Therefore, it became necessary to revise the quantitative threshold for
assessing impairment losses with regard to the securities related to this sector. On the contrary,
there has been no change in the criterion for the definition of the duration threshold of “prolonged”
impairment losses (12 months).
In the event of sales, the gains and losses recognised up to that time in equity are reversed in the
22O
2014 MANAGEMENT REPORT Consolidated Financial Statements
Income Statement.
Any impairment losses of a financial asset available for sale recognised in the Income Statement
may be reversed through the Income Statement, with the exception of those recognised for stocks
classified as available for sale, which may not be reversed through the Income Statement.
Financial assets available for sale, whether debt or equity instruments for which fair value is not
available, are accounted for at cost, reduced by any impairment losses based on the best market
information available at the reporting date.
Purchases and sales of financial assets available for sale are accounted for at the settlement date.
Inventories are measured at the lower of cost, determined under the FIFO method, and their esti-
mated realisable value.
The measurement of inventories includes direct costs of materials and labour and indirect costs. Pro-
visions are calculated for obsolete and slow-moving inventories, taking into account their expected
future use and estimated realisable value. The realisable value is the estimated selling price, net of all
costs estimated to complete the asset and selling and distribution costs that will be incurred.
Cost includes incremental expenses and financial expenses qualifying for capitalisation, similarly to
what has been described for property, plant and equipment.
Receivables are initially recognised at their fair value, which normally corresponds to the consid-
eration agreed or to the present value of the amount that will be collected. They are subsequently
measured at amortised cost, less provisions for impairment losses. Amortised cost is calculated by
using the effective interest rate method, which is equivalent to the discount rate that, when applied
to future cash flows, renders the present value of such cash flows equal to the initial fair value. Im-
pairment losses on receivables are calculated according to counterparty default risk, which is deter-
mined by considering available information on the solvency of the counterparty and historical data.
The carrying amount of receivables is reduced indirectly by accruing provisions. Individual material
positions that are objectively found to be partially or entirely uncollectable are impaired individually.
The amount of the impairment loss reflects the estimate of future recoverable flows and the ap-
plicable date of collection, recovery costs and expenses, and the fair value of guarantees, if any.
The positions that are not impaired individually are included in groups with similar characteristics in
terms of credit risk, and they are impaired as a group on an increasing percentage basis as the pe-
riod during which they are overdue increases. The Group impairment procedure also applies to re-
ceivables not yet due. The impairment percentages are determined on the basis of historical expe-
rience and statistical data. When the conditions that led to impairment of the receivables no longer
exist, the impairment losses recognised in previous periods are reversed in the Income Statement
up to the amortised cost that would have been recognised had no impairment loss been recognised.
Receivables in currencies other than the functional currency of the individual companies are adjust-
ed to the year-end exchange rates, with a balancing entry in the Income Statement. Receivables
are derecognised when the right to receive cash flows is extinguished, when substantially all the
risks and rewards connected with holding the receivable have been transferred, or when the receiv-
able is considered definitely uncollectable after all necessary credit recovery procedures have been
completed. When the receivable is derecognised, the relative provision is also derecognised, if the
receivable had previously been impaired.
Inventories
receivables
221
Payables
Payables are initially recognised at their fair value, which normally corresponds to the considera-
tion agreed or to the present value of the amount that will be paid. They are subsequently meas-
ured at amortised cost. Amortised cost is calculated by using the effective interest rate method,
which is equivalent to the discount rate that, when applied to future cash flows, renders the pres-
ent value of such cash flows equal to the initial fair value. Payables in currencies other than the
functional currency of the individual companies are adjusted to the year-end exchange rates, with
a balancing entry in the Income Statement. Payables are derecognised when the specific contrac-
tual obligation is extinguished.
Financial assets carried at fair value through income statement
This category includes securities mainly purchased to be sold in the short term and classified under
current assets as “Securities held for trading,” financial assets that are initially recognised at fair val-
ue through Income Statement, classified as “Other financial assets,” and derivatives (except those
designated as effective hedging instruments), classified as “Derivative financial instruments.”
They are measured at fair value with a balancing entry in the Income Statement. Additional costs
are expensed in the Income Statement.
Purchases and sales of these financial assets are accounted for at the settlement date.
Cash and cash equivalents
Cash and cash equivalents include bank deposits, postal deposits, cash and cash equivalents
on hand, and other forms of short-term investment whose original maturity is three months or
less. Current account overdrafts are recognised as current liabilities under financial payables. The
amounts included in cash and cash equivalents are recognised at their fair value and any changes
are recognised in the Income Statement.
Provisions for liabilities and charges
Provisions for liabilities and charges include accruals for current obligations (legal or constructive)
deriving from a past event, for the fulfilment of which an outflow of resources will probably be nec-
essary and whose amount can be reliably estimated.
Changes in estimates are recognised in the Income Statement of the period when the change occurs.
If the effect of discounting is material, provisions are presented at their present value.
Employee benefit obligations
Employee benefits paid after termination of the employment relationship under defined benefit
plans and other long-term benefits are subject to actuarial measurements. The liability recog-
nised in the Financial Statements is the present value of the Group’s obligation, net of the fair
value of any plan assets.
For defined benefit plans, actuarial gains and losses deriving from adjustments based on past
experience and changes in actuarial assumptions are fully recognised in equity for the year in
which they occur.
For other long-term benefits, actuarial gains and losses are recognised immediately in the Income
Statement.
The provision for employees’ leaving indemnities (TFR) of Italian companies with at least 50 em-
ployees is considered a defined benefit plan only for the portion accrued prior to January 1, 2007
(and not yet paid at the reporting date), whereas subsequent to that date, it is considered a defined
contribution plan.
The net interest calculated on net liabilities is classified under financial expenses.
222
2014 MANAGEMENT REPORT Consolidated Financial Statements
The costs relating to defined contribution plans are recognised in the Income Statement when
incurred.
Derivative financial instruments designated as hedging instruments
In accordance with IAS 39, hedging instruments are subject to hedge accounting only when:
formal designation and documentation of the hedging relationship between the hedging deriva-
tive and the hedged item exist at the beginning of the hedge;
it is expected that the hedge will be highly effective;
its effectiveness can be measured reliably;
the hedge is highly effective during the various accounting periods for which it is designated.
These derivative instruments are recognised at fair value.
The following accounting treatments are applied based on the type of hedge:
Fair value hedge – if a derivative financial instrument is designated as a hedge against exposure
to changes in the fair value of an asset or liability attributable to a specific risk, the gain or loss
resulting from subsequent changes in fair value of the hedging instrument is recognised in the
Income Statement. For the portion attributable to the hedged risk, the gain or loss on the hedged
item modifies the carrying amount of that item (basis adjustment), and it too is recognised in the
Income Statement;
Cash flow hedge – if a derivative instrument is designated as a hedge against exposure to the
variable cash flow of an asset or liability recognised in the Statement of Financial Position or a
highly probable future transaction, the effective portion of the change in fair value of the hedging
instrument is recognised directly in equity, while the ineffective portion is immediately recognised
in the Income Statement. The amounts recognised directly in equity are reversed to the Income
Statement in the year when the hedged item produces an effect on the Income Statement.
When a hedging instrument expires or is sold, terminated, exercised, or no longer meets the condi-
tions to be designated as a hedge, or if designation is revoked voluntarily, hedge accounting is discon-
tinued: fair value adjustments accumulated in equity remain in equity until the hedged item its effects
on the Income Statement. Subsequently they are reversed in the Income Statement over the periods
in which the acquired financial asset or assumed financial liability impact the Income Statement.
When the hedged item is no longer expected to have any impact on the Income Statement, the fair
value adjustments accumulated in equity are immediately reversed in the Income Statement.
For the derivative instruments that do not satisfy the prerequisites established by IAS 39 for adop-
tion of hedge accounting, please refer to the section “Financial assets at fair value through Income
Statement”.
Purchases and sales of these derivative financial instruments are accounted for at the settlement date.
Determination of the fair value of financial instruments
The fair value of financial instruments traded on an active market is based on listed market prices at
the reporting date. The listed market price used for financial assets is the bid price, while for finan-
cial liabilities it is the ask price. The fair value of instruments that are not traded on an active market
is determined by using measurement techniques with a variety of methods and assumptions that
are based on market conditions at the reporting date.
The fair value of interest rate swaps is calculated as the present value of expected future cash flows.
The fair value of forward exchange contracts is determined by using the forward rate at the re-
porting date.
223
Income taxes
Equity
recognition of revenue
Current taxes are determined on the basis of a realistic forecast of the charges payable under the
current tax regulations of the country.
Deferred taxes are calculated according to the temporary differences existing between the asset
and the liability amounts in the Statement of Financial Position and their tax basis (full liability meth-
od), and are classified under non-current assets and liabilities.
Deferred tax assets on tax loss carried forward, as well as on temporary differences, are only rec-
ognised when there is a likelihood of future recovery.
Current and deferred tax assets and liabilities are offset when the income taxes are levied by the
same tax authority and when there is a legally enforceable right to offset. Deferred tax assets and
liabilities are determined according to enacted tax rates that are expected to be applicable to taxa-
ble income in the years when those temporary differences are expected to be recovered or settled,
with reference to the jurisdictions where the Group operates.
The deferred tax liabilities related to investments in subsidiaries, associates and joint ventures are
not recognised if the participating entity can control the turnover of temporary differences and they
are unlikely to arise in the foreseeable future.
Deferred taxes are not discounted.
Deferred tax assets and liabilities are credited or debited to equity if they refer to items that have
been credited or debited directly in equity during the period or during previous periods.
Treasury shares
Treasury shares are recognised as a reduction in equity.
If they are sold, reissued or cancelled, the resulting gains or losses are recognised in equity.
Costs of equity transactions
Costs that are directly attributable to equity transactions of the parent are recognised as a reduc-
tion in equity.
Revenue is measured at the fair value of the consideration received for the sale of products or pro-
vision of services.
Sales of products
Revenue from sales of products is recognised when all the following conditions are met:
the material risks and rewards of ownership of the goods are transferred to the buyer;
effective control over the goods and the normal continuing level of activities associated with
ownership have ceased;
the amount of revenue is reliably determined;
it is likely that the economic benefits deriving from the sale will be enjoyed by the enterprise;
the costs incurred or to be incurred are determined reliably.
If the nature and extent of involvement of the seller are such that the risks and rewards of owner-
ship are not in fact transferred, then the recognition date of the revenues is deferred until the date
on which this transfer can be considered to have taken place.
Provision of services
Revenue from provision of services is recognised only when the results of the transaction can be
measured reliably, by reference to the state of completion of the transaction at the reporting date.
224
2014 MANAGEMENT REPORT
Consolidated Financial Statements
The results of a transaction can be measured reliably only when all the following conditions are met:
the amount of revenue can be determined reliably;
it is likely that the company will enjoy the economic benefits of the transaction;
the stage of completion of the transaction at the reporting date can be reliably measured;
the costs incurred for the transaction and the costs to be incurred to complete it can be deter-
mined reliably.
Interests
Interests is recognised on a time proportion basis that considers the effective return of the asset.
Royalties
Royalties are recognised on an accrual basis, according to the substance of the relevant agreement.
Dividends
Dividend income is recognised when the right to receive payment is established, which normally cor-
responds to the resolution approved by the Shareholders’ Meeting for the distribution of dividends.
Earnings (losses) per share are calculated by dividing the income (loss) attributable to the equity
holders of the company by the weighted average number of outstanding shares during the year. To
calculate diluted earnings per share, the weighted average number of outstanding shares is adjust-
ed by assuming the conversion of all shares having a potentially dilutive effect.
Earnings (losses) per share
operating segments
The operating segment is a part of the Group that engages in business activities from which it may
earn revenues and incur expenses, whose operating results are regularly reviewed by top manage-
ment in view of making decisions about resources to be allocated to the segment and assessing its
performance, and for which discrete financial information is available.
Accounting policies for hyperinflationary countries
Group companies operating in high-inflation countries recalculate the amounts of their non-mone-
tary assets and liabilities in their individual Financial Statements to eliminate the distorting effects
caused by the loss of purchasing power of the currency. The inflation rate used to implement the
inflation accounting corresponds to the consumer price index.
Companies operating in countries where the cumulative inflation rate over a three-year period ap-
proximates or exceeds 100% adopt inflation accounting and discontinue it in the event that the
cumulative inflation rate over a three-year period falls below 100%.
Gains or losses on the net monetary position are recognised in the Income Statement.
non-current assets held for sale and disposal groups
Non-current assets and disposal groups are classified as held for sale if their carrying amount is re-
covered mainly through sale rather than through continuous use. This occurs if the non-current asset
or disposal group are available for sale under current conditions and the sale is highly probable, or if
a binding program for sale has already begun, activities to find a buyer have already commenced and
it is expected that the sale will be completed within one year after the classification date.
In the consolidated Statement of Financial Position, the non-current assets held for sale and the cur-
rent and non-current assets/liabilities of the disposal group are presented as a separate item from
other assets and liabilities, and their totals are reflected in current assets and liabilities, respectively.
Non-current assets classified as held for sale and disposal groups are measured at the lower be-
225
discontinued operations
tween carrying amount and fair value less costs to sell.
Property, plant and equipment and intangible assets classified as held for sale are not depreciated
or amortised.
A discontinued operation is a component that has been disposed of or classified as held for sale and
that represents an important business unit or geographical area of activity, and pertains to a single,
coordinated disposal programme.
On the consolidated Income Statement for the period, the Net income (loss) of the discontinued opera-
tions, as well as the gain or loss resulting from fair value measurement net of the costs of sale or from
disposal of the assets or disposal groups constituting the discontinued operation are combined in a
single item at the end of the Income Statement separately from the result for continuing operations.
The cash flows for discontinued operations are shown separately in the statement of cash flows.
The above disclosure is also presented for the comparative period.
3.2 ACCOuNTING STANDARDS AND INTERPRETATIONS ENDORSED
AND IN FORCE FROM JANuARy 1, 2O14
In accordance with IAS 8 “Accounting Policies, changes in accounting estimates and errors” the IFRS
effective from January 1, 2014 are indicated below:
Amendments to IAS 32 – Financial Instruments: recorded in Financial Statements - offsetting of
financial assets and liabilities: no impact on the consolidated Financial Statements.
IFRS 10 – Consolidated Financial Statements and amendments to IFRS 10 - Transition Guide: no
impact on the consolidated Financial Statements.
IFRS 11 – Joint Arrangements and amendments to IFRS 11 “Joint Arrangements - Transition
Guide”: no impact on the consolidated Financial Statements.
IFRS 12 – “Disclosure of interests in other entities” and amendments to IFRS 12 “Additional disclo-
sures related to shareholdings in other entities - Transition Guide”: the disclosures required by the
standard are provided in Note 2 paragraph “Information on subsidiaries”.
Amendments to IFRS 10, IFRS 12 and IAS 27 – Investment entities: not applicable to the Group,
as none of the entities belonging to the group qualify as investment entity under IFRS 10.
Amendments to IAS 36 – Impairment of assets - Additional disclosures on the recoverable
amount of non-financial assets: no impact on the disclosures provided in the notes to the con-
solidated Financial Statements.
Amendments to IAS 39 – Financial Instruments: recognition and measurement - novation of deriv-
atives and continuation of hedge accounting: no impact on the consolidated Financial Statements.
3.3 INTERNATIONAL ACCOuNTING STANDARDS AND/OR INTERPRETATIONS
ThAT hAvE BEEN ISSuED BuT NOT yET IN FORCE AND/OR ENDORSED
Pursuant to IAS 8 – Accounting Policies, Changes in Accounting Estimates and Errors, the new
standards and interpretations that have been issued but have not yet come into force or have not
yet been endorsed by the European Union at December 31, 2014, and which are therefore not appli-
cable, are listed below.
None of these standards and interpretations has been adopted in advance by the Group.
IFRIC 21 – Levies
This interpretation clarifies the accounting treatment of tax liabilities and government levies other
than income taxes. In particular, it defines the time when an entity may recognise these liabilities.
226
2014 MANAGEMENT REPORT
Consolidated Financial Statements
The interpretation has been endorsed by the European Union and came into force on January 1,
2015. Future application of this interpretation will not have any impact.
Amendments to IAS 19 - Employee benefits - defined benefit plans: contributions from em-
ployees or third parties
These amendments apply to employee or third-party contributions to defined benefit pension
funds to simplify accounting in some specific circumstances.
These amendments have been endorsed by the European Union and have been applicable since
February 1, 2015. Future application of these amendments will not have any impact.
“Improvements” to IFRS between 2010 and 2012 (issued by the IASB in December 2013)
The IASB has issued a series of amendments to 7 standards that are currently in force, which
refer specifically to: vesting conditions in IFRS 2 – Share-based Payment; accounting of contin-
gent consideration in a business combination in IFRS 3 – Business Combinations; the combining
of operating segments and reconciliation of the total amount of assets in the segment being
reported with the total assets of the entity in IFRS 8 - Operating Segments; the proportionate
recalculation of accumulated amortisation in IAS 16 – Property, plant and equipment; intangible
assets in IAS 38 – Intangible assets, and the identification of some disclosures relative to key
managers in IAS 24 – Related party transaction disclosure.
These amendments were endorsed by the European Union and have been applicable since Feb-
ruary 1, 2015. The amendments to IFRS 2, IAS 16 and IAS 38 are not applicable to the Group. As
concerns the amendments to the other IAS / IFRS, the future application of these amendments
will not have a significant impact on Group Financial Statements or disclosures.
“Improvements” to IFRS between 2011 and 2013 (issued by the IASB in December 2013)
The IASB has issued a series of amendments to four standards that are currently in force, spe-
cifically concerning the following issues: Meaning of “IFRS in force” in IFRS 1 - First-time Adoption
of International Financial Reporting Standards; the non-applicability to joint arrangements of
IFRS 3 – Business Combinations; the “portfolio exception” for fair value measurement in IFRS
13 – Fair Value Measurement and clarification of the interrelationships between IFRS 3 and IAS
40 for classifying an investment as investment property or as a property for its own use in IAS
40 – Investment Property.
These amendments have been endorsed by the European Union and are applicable from January
1, 2015. Future application of these amendments will not have any impact on the Group’s Finan-
cial Statements.
IFRS 9 – Financial Instruments
IFRS 9, which will replace IAS 39 – Financial Instruments: Recognition and measurement, is divid-
ed into 3 parts:
Classification and measurement of financial instruments on the basis of the entity’s business
model and the features of the cash flows generated by the financial instruments themselves.
Impairment of financial instruments based on a new and unique impairment model based on the
recognition of expected losses of an entity. This model does not apply to equity instruments and
provides operational simplifications for trade receivables.
Hedge accounting based on a more flexible approach than that in IAS 39.
This principle, which was expected to come into force as of January 1, 2018, has not yet been
endorsed by the European Union.
The impacts deriving from the future application of the principle are currently being analysed.
The amendments relating to financial liabilities are not applicable to the Group.
IFRS 15 - Sales from contracts with customers
The new model of revenue recognition of IFRS 15 is based on the identification of the various con-
tractual obligations (“performance obligations”) contained within each individual sales contract
227
and on revenue recognition based on the fulfilment of the individual contractual obligations.
This principle, which is expected to come into force on January 1, 2017, has not yet been en-
dorsed by the European Union and allows a choice between total or partial retrospective appli-
cation. The impacts of the future application of the principle are currently being analysed.
Amendments to IFRS 11 - Joint Arrangements - accounting for the acquisition of investments
in joint operations
The amendments to IFRS 11 specify the accounting treatment to be applied in case of acquisition
of investments in joint operations that constitute a business as defined by IFRS 3. Said amend-
ments, which are expected to come into force on January 1, 2016, have not yet been endorsed by
the European Union. The impacts of the future application of said amendments on the Group’s
Financial Statements are not predictable at this time.
Amendments to IAS 16 and IAS 38 - Clarification of acceptable methods of depreciation and
amortization
With these amendments, the IASB intended to clarify that the use of methods based on revenues
for the calculation of depreciation is not correct because the revenues generated by an asset re-
flect factors other than the consumption of the future economic benefits embodied in the asset
itself. This consumption must represent the base principle for the calculation of depreciation.
These amendments, which are expected to come into force January 1, 2016, have not yet been
endorsed by the European Union. The future application of these amendments is not expected
to have any impact on the Group’s Financial Statements.
Amendments to IAS 27 - application of the equity method in the separate Financial Statements
Following these changes, the use of the equity method will be allowed as an option in accounting
of investments in subsidiaries, associates and joint ventures also in the separate Financial State-
ments.
These amendments, which are expected to come into force January 1, 2016, have not yet been
endorsed by the European Union. The impacts of the adoption of the equity method in the sep-
arate Financial Statements for the evaluation of investments are being analysed.
Amendments to IFRS 10 and IAS 28 - sale or transfer of assets between an investor and its
associate or joint venture
The IASB issued said amendments to eliminate an inconsistency between IFRS 10 and IAS 28,
stating that if the assets sold/transferred constitute a business as defined by IFRS 3 the pos-
sible gain or loss must be recognized fully; and conversely gain or loss shall be recognized only
for the related portion.
These amendments, which are expected to come into force January 1, 2016, have not yet been en-
dorsed by the European Union. Future application of these amendments is not expected to have
any impact on the Group’s Financial Statements.
“Improvements” to IFRS 2012-2014 (issued by the IASB in September 2014)
The IASB has issued a series of amendments to four standards that are currently in force, relative
to the following aspects: amendment to method of disposal in IFRS 5 - Non-current assets held for
sale and discontinued operations; service contracts and applicability of the amendments to IFRS 7
to interim condensed Financial Statements in IFRS 7 - Financial Instruments: disclosures; discount
rate to be applied in IAS 19 - Employee Benefits; disclosure presented “in other parts of the interim
Financial Statements” in IAS 34 – Interim Financial Reporting.
These amendments, which should come into force on January 1, 2016, have not yet been en-
dorsed by the European Union. Future application of these amendments is not expected to have
any impact on the Group’s Financial Statements.
Amendments to IAS 1 - initiative concerning additional disclosures (disclosure initiative)
228
2014 MANAGEMENT REPORT
Consolidated Financial Statements
Amendments to IAS 1, related to the disclosure initiative project, aim to clarify and improve, rath-
er than amend, the requirements of IAS 1 itself.
These amendments, which are expected to come into force January 1, 2016, have not yet been
endorsed by the European Union. The impacts on the disclosures of the consolidated Financial
Statements are currently being analysed.
Amendments to IFRS 10, IFRS 12 and IAS 28 - investments in investment entities - application
of the exception to consolidation
These amendments introduce some clarifications about the requirements to be met in the ac-
counting treatment required for investment entities.
These amendments, which came into force January 1, 2016, have not yet been endorsed by the
European Union and have no impact on the Group, as none of the entities belonging to the group
qualifies as investment entity within the meaning of IFRS 10.
4. FINANCIAL RISK MANAGEMENT POLICIES
The Group is exposed to financial risks. These are principally associated with foreign exchange rates,
fluctuations in interest rates, the price of financial assets held as investments, the ability of custom-
ers to meet their obligations to the Group (credit risk), and raising funds on the market (liquidity risk).
Financial risk management is an integral part of Group business management and is handled direct-
ly by the headquarters in accordance with guidelines issued by the Finance Department on the basis
of general risk management strategies defined by the Managerial Risk Committee.
4.1 TyPES OF FINANCIAL RISKS
Exchange rate risk
The geographical distribution of Group production and commercial activities entails exposure to
transaction and translation exchange rate risk.
transaction exchange rate risk
This risk is generated by the commercial and financial transactions of the individual companies
that are executed in currencies other than the functional currency. Exchange rate fluctuations
between the time when the commercial or financial relationship is established and when the
transaction is completed (collection or payment) may generate foreign exchange gains or losses.
The Group aims to minimise the impact of transaction exchange rate risk related to volatility. To
do so, Group procedures make the operating units responsible for collecting complete informa-
tion about the assets and liabilities that are subject to transaction exchange rate risk. This risk is
hedged with forward contracts made with the Group Treasury.
The items subject to exchange rate risk are mainly represented by receivables and payables
denominated in foreign currency.
The Group Treasury is responsible for hedging the net position for each currency and, in accord-
ance with established guidelines and restrictions it closes all risk positions by trading derivative
hedging contracts on the market, which typically take the form of forward contracts.
The Group has decided not to opt for hedge accounting pursuant to IAS 39, insofar as the rep-
resentation of the economic and financial effects of the hedging strategy on foreign exchange
rate risk is still substantially guaranteed even without adopting such option.
Furthermore, as part of the annual and three-year planning process, the Group makes exchange
rate forecasts by using the best information available on the market. The fluctuation in exchange
rates between the time when the forecast is made and the time when the commercial or finan-
cial transaction occur represents the exchange rate risk on future transactions.
229
In accordance with established policy, the Group monitors the opportunity to hedge future
transactions, with each hedge being authorised by the Finance Department on a case-by-case
basis. Hedge accounting in accordance with IAS 39 is used when the conditions are met.
currency translation risk
The Group owns controlling interests in companies that prepare their Financial Statements in
currencies other than the euro, which is used to prepare the consolidated Financial Statements.
This exposes the Group to currency translation risk, which is generated by the conversion into
euro of the assets and liabilities of these subsidiaries.
The principal exposures to currency translation risk are constantly monitored, but it is not cur-
rently deemed necessary to adopt specific policies to hedge this exposure.
About 17% of total consolidated net equity at December 31, 2014 was expressed in Euros (com-
pared to about 25% at December 31, 2013). The most important currencies for the Group other
than the Euro are the Brazilian Real (17%; 16% at December 31, 2013), the Turkish Lira (7%; 7% at
December 31, 2013), the Chinese Renminbi (12%; 11% at December 31, 2013), the Romanian Leu
(13%; 13% at December 31, 2013), the Venezuelan Bolivar (6%; 6% at December 31, 2013), the
Egyptian Pound (3%; 3% at December 31, 2013), the Pound Sterling (4%; 4% at December 31,
2013), the Argentine Peso (2%; 2% at December 31, 2013) the US Dollar (5%; 3% at December 31,
2013) and the Mexican Peso (6%; 1.7% at December 31, 2013).
The table below shows the effects on consolidated equity deriving from a hypothetical apprecia-
tion/depreciation of the above currencies against the euro, with all other conditions being equal:
(in thousands of euro)
Brazilian Real
Turkish Lira
Chinese Renminbi
Romanian Leu
Venezuelan Bolivar
Egyptian Pound
British Pound
Argentinian Pesos
US Dollar
Mexican Pesos
Total on consolidated
equity
Appreciation of 1o%
Depreciation of 1o%
12/31/2o14
12/31/2o13
12/31/2o14
12/31/2o13
46,756
20,311
34,333
35,444
17,278
9,811
12,344
5,922
14,600
17,156
42,233
18,744
28,978
34,211
16,456
7,878
10,822
6,144
8,933
4,756
(38,255)
(16,618)
(28,091)
(29,000)
(14,136)
(8,027)
(10,100)
(4,845)
(11,945)
(14,036)
(34,555)
(15,336)
(23,709)
(27,991)
(13,464)
(6,445)
(8,855)
(5,027)
(7,309)
(3,891)
213,956
179,156
(175,055)
(146,582)
Interest rate risk is the risk that the fair value or the future cash flows of a financial asset or liability
will change due to fluctuations in market interest rates.
Group policy is to attempt to maintain the following ratio between fixed rate and variable rate expo-
sures: 70% fixed and 30% variable.
In order to maintain this target ratio, the Group sets up derivative contracts, typically interest rate
swaps for hedging purposes. For such derivatives, hedge accounting is adopted when the condi-
tions set by IAS 39 are met.
The table below shows the effects on net income (loss) and direct effects on equity deriving from
an increase or decrease of 0.50% in the level of interest rates of all currencies to which the Group is
exposed – all other conditions being equal:
Interest rate risk
23O
2014 MANAGEMENT REPORT
Consolidated Financial Statements
(in thousands of euro)
Impact on net income (loss)
Total
Direct impact on equity
Total
+o,5o%
-o,5o%
12/31/2o14
12/31/2o13
12/31/2o14
12/31/2o13
(1,790)
(1,790)
2,034
2,034
(4,488)
(4,488)
3,830
3,830
1,790
1,790
(3,457)
(3,457)
4,953
4,953
(5,404)
(5,404)
Price risk associated with financial assets
The Group’s exposure to price risk is limited to the volatility of financial assets such as listed and
unlisted equities and bonds, for approximately 3.2% of the total consolidated assets at December
31, 2014 (4.6% at December 31, 2013). Such assets are classified as financial assets available for sale
and securities held for trading.
No derivatives contracts are made to limit the volatility of these assets.
Financial assets available for sale consist of listed securities amounted to euro 128,404 thousand
(euro 130,864 thousand at December 31, 2013) and those represented by securities indirectly as-
sociated with listed shares (Fin. Priv. S.r.l. and Emittenti Titoli) amounted to euro 18,071 thousand
(euro 16,365 thousand at December 31, 2013); these financial assets represent 60.4% of total fi-
nancial assets subject to price risk (43.7% at December 31, 2013); a +5% change in the above listed
securities, other things being equal, would result in a positive change of euro 6,414 thousand of the
Group shareholders’ equity (euro 7,325 thousand at December 31, 2013), while a -5% change of these
listed securities, other things being equal, would result in a decrease of euro 5,333 thousand in the
Group’s shareholders’ equity and a decrease of euro 1,081 thousand in the Group’s net income/loss
(at December 31, 2013 decrease of euro 7,325 thousand in consolidated shareholders’ equity).
Credit risk represents Group’s exposure to contingent losses resulting from default by commercial
and financial counterparties.
The Group is exposed to credit risk as part of its operating activities and financing activities.
To limit commercial counterparty default risk, the Group has implemented procedures to evaluate
its customers’ potential and financial solidity, monitor expected incoming cash flows and take credit
recovery action if necessary.
The aim of these procedures is to define customer credit limits. Further sales are suspended when
those limits are exceeded.
In certain cases customers are asked to provide guarantees. These mainly consist of bank guar-
antees issued by parties with the highest credit standing, or personal guarantees. Less frequently,
mortgage guarantees may be requested.
Another instrument used by the Group to manage commercial credit risk are the insurance policies
that aim to prevent the risk of non-payment through accurate selection of covered customers in
collaboration with the insurance company, which undertakes to indemnify the Group in the event of
customer insolvency.
The Group operates only with highly rated financial counterparties for the management of its tem-
porary cash surpluses or trading in derivative instruments, and constantly monitors its exposure to
individual counterparties. The Group does not hold public debt instruments of any European coun-
try, and constantly monitors its net credit exposure to the banking system.
The Group does not have significant concentrations of credit risk.
The disclosure related to the maximum credit exposure, which is represented by the gross receiva-
bles, is included in note 15 “Trade receivables” and note 16 “Other receivables.”
Credit risk
231
liquidity risk
Liquidity risk represents the risk that the Group’s available financial resources be insufficient to
meet its financial and commercial obligations pursuant to the contractual terms and conditions.
The principal instruments used by the Group to manage liquidity risk are comprised by its annual
and three-year financial and cash-pooling plans. These allow complete and fair measurement and
recognition of incoming and outgoing cash flows. The differences between plans and actual data
are constantly analysed.
The Group has implemented a centralised cash pooling system for the management of collection
and payment flows in compliance with various local currency and tax regulations. Banking relation-
ships are negotiated and managed centrally, in order to ensure coverage of short and medium-term
financial needs at the lowest possible cost. The procurement of medium and long-term resources
on the capital market is also streamlined through centralised management.
Prudent management of the risk described above requires maintaining an adequate level of cash or
cash equivalents and/or highly liquid short-term financial instruments, and the availability of funds
through an adequate amount of committed credit facilities and/or recourse to the capital market,
while diversifying the products and their maturities to seize the best available opportunities.
At December 31, 2014 the Group had, aside from cash and securities held for trading of euro 1,228,073
thousand (euro 927,987 thousand at December 31, 2013), unused committed credit facilities of euro
1,125,000 thousand (euro 625,000 thousand at December 31, 2013) maturing on November 30, 2015.
The maturities of financial liabilities at December 31, 2014 may be broken down as follows:
(in thousands of euro)
Trade payables
Other payables
Financial instruments
Borrowings from banks and other financial institutions
within 1 year
1 to 2 years
2 to 5 years
over 5 years
Total
1,394,312
443,477
42,835
530,890
2,411,514
-
3,938
-
827,414
831,352
-
37,661
-
863,048
900,709
-
1,394,312
33,093
-
91,264
124,357
518,169
42,835
2,312,616
4,267,932
The maturities of financial liabilities at December 31, 2013 may be broken down as follows:
(in thousands of euro)
Trade payables
Other payables
Financial instruments
Borrowings from banks and other financial institutions
within 1 year
1 to 2 years
2 to 5 years
over 5 years
1,244,466
434,158
57,038
316,653
2,052,315
-
14,225
-
773,844
788,069
-
34,817
-
1,107,072
1,141,889
-
27,811
-
133,490
161,301
Total
1,244,466
511,011
57,038
2,331,059
4,143,574
The use of the syndicated credit facility (granted to Pirelli & C. S.p.A., Pirelli Tyre S.p.A. and Pirelli
International Plc) of euro 75,000 thousand at December 31, 2014 has been classified under current
borrowings from banks. Reference is made to note 24.
232
2014 MANAGEMENT REPORT Consolidated Financial Statements
5. INFORMATION ON FAIR vALuE
5.1 FAIR vALuE MEASuREMENT
The classification of financial instruments carried at fair value on the basis of a hierarchy of levels
pursuant to IFRS 13 is illustrated below. This hierarchy reflects the significance of the inputs used to
determine fair value. The following levels are defined:
level 1 – unadjusted quotations recorded on an active market for assets or liabilities subject to
valuation;
level 2 – inputs different from the quoted prices referred to at the preceding level, which are
observable on the market either directly (as in the case of prices) or indirectly (because they are
derived from prices);
level 3 – inputs that are not based on observable market data.
The following table shows assets and liabilities carried at fair value as at December 31, 2014, divided
into three levels defined above:
(in thousands of euro)
FINANCIAL ASSETS
Financial assets carried at fair value through income statement
Note
Carrying amount
at 12/31/2o14
Level 1
Level 2
Level 3
Securities held for trading
Current derivative financial instruments
Financial hedging instruments
Current derivative financial instruments
Available-for-sale financial assets
Other financial assets
- Equities
- Investment funds
TOTAL ASSETS
FINANCIAL LIABILITIES
Financial liabilities carried at fair value through income statement
Current derivative financial instruments
Financial hedging instruments
Current derivative financial instruments
TOTAL LIABILITIES
19
28
28
13
28
28
61,404
25,634
3,470
165,919
14,822
180,741
271,249
(32,824)
(10,011)
(42,835)
-
-
-
128,402
-
128,402
128,402
-
-
-
61,404
25,634
3,470
18,071
14,822
32,893
123,401
(32,824)
(10,011)
(42,835)
-
-
-
19,446
-
19,446
19,446
-
-
-
233
The breakdown at December 31, 2013 was as follows:
(in thousands of euro)
FINANCIAL ASSETS
Financial assets carried at fair value through income statement
Note
Carrying amount
at 12/31/2o13
Level 1
Level 2
Level 3
Securities held for trading
Current derivative financial instruments
Other financial assets
Financial hedging instruments
Current derivative financial instruments
Available-for-sale financial assets
Other financial assets
- Equities
- Investment funds
TOTAL ASSETS
FINANCIAL LIABILITIES
Financial liabilities carried at fair value through income statement
Current derivative financial instruments
Financial hedging instruments
Current derivative financial instruments
TOTAL LIABILITIES
19
28
13
28
13
28
28
48,090
22,268
104,087
2,550
169,925
15,084
185,009
362,004
(16,718)
(40,320)
(57,038)
1,130
-
-
-
130,864
-
130,864
131,994
-
-
-
46,960
22,268
-
-
-
104,087
2,550
-
16,365
15,084
31,449
103,227
(16,718)
(40,320)
(57,038)
22,696
-
22,696
126,783
-
-
-
The following table shows the changes that occurred in level 3 during 2014:
(in thousands of euro)
Opening balance
Foreign currency translation differencies
Increase / Subscription of capital
Impairment
Fair value adjustments through Equity
Reclassification
Other changes
Closing balance
12/31/2o14
12/31/2O13
126,783
382
9,499
(13,417)
568
(104,087)
(282)
19,446
20,241
-
113,940
(6,185)
(1,250)
-
37
126,783
These financial assets are mainly represented by equity investments in Alitalia S.p.A. (euro 5,349
thousand), European Institute of Oncology (euro 5,382 thousand), Equinox Two S.C.A. (euro 4,447
thousand) and Tlcom I LP (euro 665 thousand).
The item increases refers to the capital increase related to the investment in Alitalia S.p.A. (euro
9,044 thousand) and Equinox Two S.C.A. (euro 455 thousand).
The item impairment refers mainly to the investments in Equinox Two S.C.A. (euro 1,764 thousand)
and Alitalia S.p.A. (euro 11,229 thousand).
The item reclassification refers to the conversion of the Prelios bond (the “Convertendo”), which
has consequently been reclassified from financial assets at fair value through Income Statement to
investment in associates (refer to notes 12.1 and 13).
234
2014 MANAGEMENT REPORT Consolidated Financial Statements
During the year 2014, there were no transfers from level 1 to level 2 or vice versa, nor from level 3 to
other levels or vice versa.
The fair value of financial instruments traded on active markets is based on the price quotations
published at the reporting date. These instruments, included in level 1, mainly consist of invest-
ments classified as financial assets available for sale.
The fair value of financial instruments not traded on active markets (e.g. derivatives) is measured by
means of techniques that maximise the use of observable and available market data, using widely
applied financial measurement techniques:
market prices for similar instruments;
the fair value of interest rate swaps is calculated by discounting estimated future cash flows
based on observable yield curves;
the fair value of foreign exchange derivatives (forward contracts) is determined by using the
forward exchange rate at the reporting date.
5.2 CATEGORIES OF FINANCIAL ASSETS AND LIABILITIES
The table below shows the carrying amounts for each class of financial asset and liability identified
by IAS 39:
(in thousands of euro)
FINANCIAL ASSETS
Financial assets carried at fair value through income statement
Securities held for trading
Current derivative financial instruments
Other financial assets
Loans and receivables
Other non-current receivables
Current trade receivables
Other current receivables
Cash and cash equivalents
Available-for-sale financial assets
Other financial assets
Hedging financial instruments
Current derivative financial instruments
FINANCIAL LIABILITIES
Financial liabilities carried at fair value through income statement
Current derivative financial instruments
Financial liabilities carried at amortised cost
Non-current borrowings from banks and other financial institutions
Other non-current payables
Current borrowings from banks and other financial institutions
Current trade payables
Other current payables
Hedging financial instruments
Current derivative financial instruments
Note
Carrying amount at 12/31/2o14
Carrying amount at 12/31/2O13
19
28
13
16
15
16
20
13
28
28
24
26
24
25
26
28
61,404
25,634
-
87,038
169,145
673,808
265,274
1,166,669
2,274,896
180,741
3,470
2,546,146
32,824
1,781,726
74,692
530,890
1,394,312
443,477
4,225,097
10,011
4,267,931
48,090
22,268
104,087
174,445
169,463
666,427
267,535
879,897
1,983,322
185,009
2,550
2,345,326
16,718
2,014,406
76,853
316,653
1,244,466
434,158
4,086,536
40,320
4,143,575
235
6. CAPITAL MANAGEMENT POLICy
The Group’s objective is to maximise the return on net invested capital while maintaining the abil-
ity to operate over time, ensuring adequate returns for its shareholders and benefits for the other
stakeholders, with a sustainable financial structure.
In order to achieve these objectives, as well as pursue satisfactory earnings results and generate
cash flows, the Group may adjust its dividend policy and the configuration of the Company’s capital.
The main indicators used by the Group to manage its capital are:
R.O.I.: Ratio (%) of Operating Income (loss) over average net invested capital: the indicator repre-
sents the ability of the corporate results to remunerate net invested capital, defined as the sum
of fixed assets and net working capital. The Group’s objective is to have this ratio higher than the
weighted average cost of capital (WACC);
Gearing: this is calculated as the ratio between net debt and equity. It is an indicator of the sus-
tainability of the ratio between debt and equity, which takes into account the market situation
and trend in the cost of capital and debt at different times;
R.O.E. (return on equity): this is calculated as the ratio (%) between Net income (loss) and av-
erage equity. It is an indicator representing the Group’s ability to remunerate its shareholders.
The objective is for this indicator to be higher than the rate of return on a risk-free investment,
correlated with the nature of the operated businesses.
The figures for 2014 and 2013 are shown below:
R.O.I. (operating income / average net invested capital)
Gearing (net financial position/equity)
R.O.E. (Return on Equity - net income / equity)
2o14
19.20%
0.38
13.19%
2O13
17.81%
0.54
12.70%
7. ESTIMATES AND ASSuMPTIONS
The preparation of the consolidated Financial Statements entails management making estimates
and assumptions which, under certain circumstances, are based on difficult and subjective assess-
ments and estimates that are based on historical experience, and assumptions that are periodically
considered reasonable and realistic in light of the circumstances. The results that actually emerge
could therefore differ from such estimates. Estimates and assumptions are reviewed periodically and
the effects of any changes made to them are reflected in the Income Statement in the period in which
the estimate is revised. If such estimates and assumptions, based on the best evaluation currently
available, should differ from actual circumstances, they will be modified accordingly in the period of
the change of the circumstances. It should be noted that the situation caused by the economic and
financial crisis entailed making extremely uncertain assumptions about future performance. There-
fore, it cannot be ruled out that next year’s results will be different from those estimated and that
adjustments to the carrying value of the relevant items might be necessary, including significant ad-
justments, which obviously cannot be estimated or foreseen at this time. Such estimates affect the
carrying amounts of certain assets and liabilities, costs and revenues, and also disclosures relating
to contingent assets/liabilities at the reporting date. The estimates and assumptions relate mainly
to assessment of the recoverability of intangible assets, definition of the useful lives of intangible
assets, assessment of the recoverability of investments in associates, the recoverability of receiv-
ables, the recognition/measurement of provisions for liabilities and charges, pension schemes and
other post-employment benefits, at the exchange rates used in relation to the Group’s activities in
Venezuela and are based on data that reflects the currently available knowledge.
236
2014 MANAGEMENT REPORT
Consolidated Financial Statements
Estimates entailing greater subjectivity and having a particularly material impact
What follows is a brief description of the accounting policies that, more than others, require man-
agement to exercise greater subjectivity in the calculation of estimates, and for which a change in
the conditions underlying the assumptions used could have a material impact on the Consolidated
Financial Statements, or for which there is a risk that material adjustments to the carrying amount
of assets and liabilities may emerge in the year subsequent to the reference period.
Goodwill
In accordance with the accounting standards adopted for the preparation of the Financial State-
ments, goodwill is tested annually in order to ascertain the existence of any impairment losses to
be recognised in the Income Statement. In particular, the test requires the allocation of goodwill to
cash generating units and subsequent determination of their recoverable amount that is the greater
between fair value and value in use.
If the recoverable amount proves to be lower than the carrying amount of the cash generating
units, the goodwill allocated to them must be impaired. Determination of the recoverable value of
the cash generating units entails using estimates that depend on subjective assessments and on
factors that can change over time, with consequent and possibly material effects on the measure-
ments made by management.
Impairment of property, plant and equipment and intangible assets
In accordance with the reference accounting standards, property, plant and equipment and intangi-
ble assets are tested to ascertain whether there has been an impairment loss when there are signs
that difficulties are to be expected for recovery of their net carrying amount through use. Testing
whether these symptoms exist requires that the directors use subjective assessments based on
information available from both internal and external sources, and on historical experience.
Moreover, if it is determined that a potential impairment loss may be generated, this loss is calculat-
ed using appropriate measurement techniques.
The proper identification of elements indicating the existence of a potential impairment loss, and the
estimates for calculating the amount of such losses, depend on subjective assessments and factors
that may vary over time, affecting the assessments and estimates made by the management.
Impairment of investments in associates and joint ventures
After applying the equity method, where there are impairment indicators of the value of investments in
associates and joint ventures is compared to the recoverable amount (so-called impairment test). The
recoverable amount is the greater of the fair value, less cost to sell and value in use.
For impairment test purposes of Prelios S.p.A. the recoverable amount is equal to the value in use cal-
culated basing on an independent professional estimate.
In particular the analyses are based on the 2015-2017 management and services platform resulting
from the review of the 2015-2017 Industrial Plan as well as on the book value of the debt and investment
activities at December 31, 2014, approved by the Board of Directors of Prelios S.p.A. on March 10, 2015,
and communicated to the market.
In the case of Fenice S.r.l., an associate with unlisted securities, the fair value was determined on the
basis of valuation prepared by an independent third-party professional, making use of estimates based
on the best information available. Specifically, an income approach was used based on the options
criterion. The recoverable amount relative to the investment in GWM Renewable Energy II S.p.A. was
considered equal to its value in use, as shown in its Income Statement and calculated based on the
assessment made by an independent third party.
237
Pension plans
Group companies have set up pension plans, healthcare plans and other defined benefit plans in
different countries for their employees, mainly in the United States and the United Kingdom. Both
funds were closed to new entries, in 2005 and 2001 respectively; consequently the actuarial risk is
related only to previous deficits. Management uses different actuarial assumptions to calculate the
liabilities and the future returns on plan assets. Actuarial assumptions of a financial nature regard
the discount rate, the inflation rate and trends in healthcare costs.
Demographic actuarial assumptions essentially regard mortality rates.
The Group has identified discount rates deemed to be balanced, considering the context.
Exchange rate used for the conversion of commercial items in foreign currency
of Pirelli de Venezuela C.A.
It shall be noted that at December 31, 2014 in Venezuela the currency system is characterized by
the simultaneous presence of an official exchange rate (CENCOEX), equal to 6.3 Bolivar per Dollar,
and exchange rates deriving from the auctions managed according to the SICAD 1 system (equal
to 12 Bolivar per Dollar – 14.57 Bolivar per Euro, applicable to the Automotive industry considered
strategic for the country). The Group, based on the most recent available documentary evidence,
considered it appropriate to adjust at an exchange rate of 12 Bolivar per Dollar (SICAD 1 exchange) all
business transactions in foreign currency of the subsidiary and outstanding at the reporting date,
resulting in foreign exchange losses for the year totalling euro 72 million. It shall also be noted that
the same SICAD 1 exchange rate (12 bolivar per dollar) was also used for conversion into euro of the
balances of the Statement of Financial Position and Income Statement of the subsidiary Pirelli de
Venezuela C.A., on the basis of as established by the “Convenio cambiario No. 25” enacted in Ven-
ezuela on January 22, 2014, which clarified that the official exchange rate of 6.3 Bolivar per Dollar,
used until December 31, 2013 for the data consolidation of the Venezuelan subsidiary, is increasingly
used for purchases of goods and services deemed “essential” by the Venezuelan government; the
transition from the official exchange rate of 6.3 Bolivar per Dollar at the SICAD 1 exchange rate (12
Bolivar per Dollar) had a negative impact of euro 63 million on equity in 2014.
Deferred tax assets
Deferred tax assets are accounted for on the basis of expected future taxable earnings prospects.
The measurement of prospective income to account for deferred taxes depends on factors that may
change over time and materially impact the measurement of deferred tax assets.
To determine the adjustment, forecast figures and business plans consistent with those used for the
impairment tests and described in the previous paragraph in relation to the recoverable amount of
non-current assets have been taken into account. It is also deemed that the adjustment items are
sufficient to cover the risk of a deterioration against the assumptions in the plan, considering the
fact that the net deferred tax assets relate to temporary differences/tax losses that, to a significant
extent, can be recovered over a very long period, and the recoverability of which is thus compatible
with scenarios where actual data should prove worse than those assessed by management.
Provisions for liabilities and charges
Provisions are set aside against contingent legal and fiscal liabilities, representing the risk of losing
lawsuits. The amount of provisions recognised in relation to these liabilities represents the best
estimate at the reporting date made by management for lawsuits and tax claims regarding a vast
range of issues which are subject to the jurisdiction of various countries. Such an estimate entails
making assumptions that depend on factors that may change over time and which could therefore
have a material impact with respect to the current estimates made by management for the prepa-
ration of the Consolidated Financial Statements.
238
2014 MANAGEMENT REPORT Consolidated Financial Statements
8. BuSINESS COMBINATIONS
acquisition sales network abouchar (Brazil)
On April 30, 2014, Comercial e Importadora de Pneus Ltda, a Brazilian company controlled by Pirelli
Pneus Ltda acquired the sales network Abouchar by means of a capital increase by a nominal euro
5,557 thousand, fully subscribed by the company Distribuidora Automotiva S.A. by conferring the
sales network itself. Following this transaction, the investment of Distribuidora Automotiva S.A. in
Comercial e Importadora de Pneus Ltda increased from 21.7% to 35.57% and then to 36% after a
further capital contribution.
The operation aims to strengthen the market leadership of Pirelli in Brazil through a more direct
control of the commercial network, as already defined in the strategy and objectives of the 2013-
2017 Business Plan. With this initiative, Pirelli will focus on areas with the greatest growth in the pre-
mium segment, strengthening the relationship with the final consumer and increasing the number
of Comercial e Importadora de Pneus Ltda points of sale from 104 to 133.
In line with the accounting standard IFRS 3 (Business Combinations), the fair value of identifiable
assets and liabilities acquired at the acquisition date is shown in the following table, including the
consequent determination of goodwill:
(in thousands of euro)
Property, plant and equipment
Customer relationship
Trademarks
Other payables
A - Total net identifiable assets acquired
B - Goodwill
A + B Total consideration - Increase of share capital subscribed through
contribution of Abouchar retail network
The process of allocation of the amount of the fair value price of the net assets and liabilities ac-
quired in the business combination has been completed. The subsequent calculation of goodwill
must be considered final.
Fair value recognised on acquisition
742
758
5,496
(597)
6,399
3,901
10,300
239
9. OPERATING SEGMENTS
The operating segments, for which information is separately disclosed, are the following:
Consumer segment: includes car and motorcycle tyres made for both the original equipment and
replacement channels;
Industrial segment: includes tyres for trucks and vehicles used in agriculture, both for the origi-
nal equipment and replacement channels.
The results for 2014 by operating segments were as follows:
(in thousands of euro)
Total net sales
Gross operating margin
Depreciation and amortisation
Operating income (loss)
Net income (loss) from equity investments
Financial income (expenses)
Net income (loss) before tax
Taxes
Net income (loss) from continuing operations
CoNSUMER
4,610,320
913,925
(237,515)
676,410
INDUSTRIAL
1,397,200
235,200
(59,000)
176,200
oTHER BUSINESS
10,543
(12,385)
(2,292)
(14,677)
The results for 2013 by operating segments were as follows:
(in thousands of euro)
Total net sales
Gross operating margin
Depreciation and amortisation
Operating income (loss)
Net income (loss) from equity investments
Financial income (expenses)
Net income (loss) before tax
Taxes
Net income (loss) from continuing operations
CoNSUMER
4,478,886
823,896
(227,532)
596,364
INDUSTRIAL
1,551,700
272,700
(53,400)
219,300
oTHER BUSINESS
30,374
(27,049)
(3,901)
(30,950)
2o14
6,018,063
1,136,740
(298,807)
837,933
(87,000)
(262,410)
488,523
(173,309)
315,214
2o13
6,060,960
1,069,547
(284,833)
784,714
(78,298)
(192,932)
513,484
(208,992)
304,492
The breakdown of assets, liabilities and investments by operating segment at December 31, 2014
were as follows:
(in thousands of euro)
Goodwill
Allocated assets
Unallocated assets
TOTAL ASSETS
Allocated liabilities
Unallocated liabilities
TOTAL LIABILITIES
Investments
CoNSUMER
577,347
3,780,689
-
4,358,036
1,580,253
-
309,766
1,021,015
-
1,330,781
558,668
-
1,580,253
558,668
INDUSTRIAL
oTHER BUSINESS
oTHER
ToTAL 12/31/2o14
-
46,149
-
46,149
10,170
-
10,170
389
-
-
-
1,938,073
1,938,073
-
2,912,446
2,912,446
-
-
887,113
4,847,853
1,938,073
7,673,039
2,149,091
2,912,446
5,061,537
367,201
10,763
- property, plant and equipment
- intangible assets
302,512
8,860
64,300
1,903
24O
2014 MANAGEMENT REPORT
Consolidated Financial Statements
The breakdown of assets, liabilities and investments by operating segment at December 31, 2013
was as follows:
(in thousands of euro)
Goodwill
Allocated assets
Unallocated assets
TOTAL ASSETS
Allocated liabilities
Unallocated liabilities
TOTAL LIABILITIES
Investments
- property, plant and equipment
- intangible assets
CoNSUMER
587,233
3,727,388
-
4,314,621
1,527,130
-
1,527,130
318,400
7,700
INDUSTRIAL
325,784
1,060,961
-
1,386,745
466,688
-
466,688
83,100
3,100
oTHER BUSINESS
-
61,680
-
61,680
14,881
-
14,881
781
18
oTHER
-
-
1,597,166
1,597,166
-
2,914,924
2,914,924
-
-
ToTAL 12/31/2o13
913,017
4,850,029
1,597,166
7,360,212
2,008,699
2,914,924
4,923,623
402,281
10,818
Segment assets consist mainly of property, plant and equipment and intangible assets, leased
assets, inventories, trade receivables and other receivables. Financial receivables, cash and cash
equivalents, other financial assets, securities held for trading and both current and deferred tax
assets are excluded. Segment liabilities mainly comprise trade payables and other payables, ad-
vances from customers, provisions for liabilities and charges and employee benefits. Financial pay-
ables and both current and deferred tax liabilities are excluded.
Investments in property, plant and equipment focused on the increase in Premium capacity in Eu-
rope, NAFTA and China and the improvement in the mix.
The table below shows sales by geographic area. They are allocated on the basis of the country
where the customer resides.
(in thousands of euro)
Italy
Rest of Europe
Russia & CSI
NAFTA
Central and South America
Asia/Pacific
Middle Est/Africa/India
Total
2o14
358,200
1,709,100
237,900
707,500
1,963,463
558,400
483,500
6,018,063
5.96%
28.39%
3.95%
11.76%
32.63%
9.28%
8.03%
2o13
371,300
1,625,500
254,122
675,900
2,169,945
481,493
482,700
6.13%
26.82%
4.19%
11.15%
35.80%
7.94%
7.96%
100.00%
6,060,960
100.00%
The following are non-current assets by geographic area. They are allocated on the basis of the
country where the assets are located.
(in thousands of euro)
Italy
Rest of Europe
Russia & CSI
NAFTA
Central and South America
Asia/Pacific
Middle Est/Africa/India
Non-current unallocated assets
Total
12/31/2o14
12/31/2O13
397,214
775,122
184,422
244,563
565,850
384,110
68,072
887,113
3,506,466
11.33%
22.11%
5.26%
6.97%
16.14%
10.95%
1.94%
25.30%
100.00%
463,064
695,374
255,637
207,927
560,349
334,789
192,270
913,017
3,622,427
12.78%
19.20%
7.06%
5.74%
15.47%
9.24%
5.31%
25.20%
100.00%
The allocated non-current assets reported above consist of property, plant and equipment and
intangible assets, excluding goodwill. The unallocated non-current assets pertain to goodwill
(refer to note 11).
241
1O. PROPERTy, PLANT AND EQuIPMENT
At December 31, 2014 the breakdown and changes of property, plant and equipment were as follows:
(in thousands of euro)
Land
Buildings
Plant and machinery
Industrial and commercial
equipment
Gross Amount
103,808
1,025,895
3,344,879
12/31/2o14
Accumulated
Depreciation
-
(407,017)
(1,790,305)
671,027
(486,105)
Other assets
206,295
(146,013)
Net Amount
Gross Amount
103,808
618,878
106,896
1,099,434
12/31/2O13
Accumulated
Depreciation
-
(429,450)
1,554,574
3,480,584
(1,909,024)
184,922
60,282
691,235
(507,690)
230,162
(153,699)
Net Amount
106,896
669,984
1,571,560
183,545
76,463
5,351,904
(2,829,440)
2,522,464
5,608,311
(2,999,863)
2,608,448
gross ValuE (in thousands of euro)
12/31/2O13
Inflation
effect
Assets held
for sale
Business
combination
Translation
differ.
Increases Decreases Reclassif.
Other 12/31/2o14
Land
Buildings
106,896
1,753
1,099,434
19,373
(8,832)
(70,214)
-
-
289
-
(1,858)
5,533
27
103,808
(38,182)
32,606
(30,137)
13,484
(469)
1,025,895
Plant and machinery
3,480,584
36,549
(203,033)
742
(6,171)
256,945
(203,863)
(22,224)
5,350
3,344,879
Industrial and
commercial equipment
691,235
7,636
(16,664)
Other assets
230,162
14,970
(8,653)
-
-
(4,658)
40,411
(74,896)
28,153
(190)
671,027
(14,345)
37,239
(25,543)
(24,946)
(2,588)
206,295
5,608,311
80,281
(307,396)
742
(63,067)
367,201
(336,297)
-
2,130
5,351,904
aCCumulaTEd dEPrECIaTIon (in thousands of euro)
12/31/2O13
Inflation
effect
Assets held
for sale
Business
combination
Translation
differ.
Reclassif.
Decreases
Deprec.
Other
12/31/2o14
Buildings
(429,450)
(17,553)
Plant and machinery
(1,909,024)
(20,117)
26,410
119,883
Industrial and
commercial
equipment
Other assets
(507,690)
(6,210)
10,795
(153,699)
(3,683)
6,343
(2,999,863)
(47,564)
163,431
-
-
-
-
-
16,375
(13,045)
(782)
1,917
29,166
(32,267)
1,085
(407,017)
201,873
(173,458)
1,666
(1,790,305)
(1,166)
1,469
71,704
(56,030)
1,023
(486,105)
935
(2,604)
22,262
(16,135)
567
(146,013)
3,099
-
325,005
(277,890)
4,341
(2,829,440)
nET ValuE (in thousands of euro)
12/31/2O13
Inflation
effect
Assets
held for
sale
Business
combination
Transla-
tion differ.
Increa-
ses
Decreases Reclassif. Depreciation
Other 12/31/2o14
106,896
669,984
1,753
(8,832)
1,819
(43,804)
-
-
289
-
(1,858)
(21,807)
32,606
(971)
5,533
12,702
-
(32,267)
27
616
103,808
618,878
1,571,560
16,432
(83,150)
742
(19,216)
256,945
(1,990)
(20,307)
(173,458)
7,016
1,554,574
183,545
1,426
(5,869)
Other assets
76,463
11,287
(2,310)
-
-
(5,824)
40,411
(3,192)
29,622
(56,030)
833
184,922
(13,410)
37,239
(3,281)
(27,550)
(16,135)
(2,020)
60,282
2,608,448
32,717
(143,965)
742
(59,968)
367,201
(11,292)
-
(277,890)
6,472
2,522,464
242
Land
Buildings
Plant and
machinery
Industrial and
commercial
equipment
2014 MANAGEMENT REPORT Consolidated Financial Statements
The changes at December 31, 2013 were as follows:
gross ValuE (in thousands of euro)
12/31/2O12
Inflation
effect
Business
combination
effect
Translation
differ.
Increases
Decreases
Reclassif.
Other
12/31/2O13
Land
Buildings
108,399
1,101,203
1,581
17,347
Plant and machinery
3,521,488
28,402
5,025
14,024
32,285
(6,338)
(80,097)
(296,000)
18
41,638
276,116
(687)
(12,143)
(89,061)
1,703
(2,805)
106,896
18,298
(836)
1,099,434
3,213
4,141
3,480,584
Industrial and
commercial equipment
Other assets
715,488
6,222
-
(66,510)
37,978
(26,108)
20,980
3,185
691,235
260,803
17,152
5,707,381
70,705
2,948
54,282
(32,699)
46,531
(19,490)
(44,194)
(889)
230,162
(481,644)
402,281
(147,489)
-
2,795
5,608,311
aCCumulaTEd dEPrECIaTIon (in thousands of euro)
12/31/2O12
Inflation
effect
Business
combination
effect
Translation
differ.
Reclassif.
Decreases
Deprec.
Other
12/31/2O13
Buildings
Plant and machinery
Industrial and
commercial equipment
(416,187)
(1,971,572)
(15,550)
(16,371)
(754)
(4,431)
38,040
167,880
(4,142)
3,114
(35,084)
1,115
(429,450)
688
80,908
(165,202)
(924)
(1,909,024)
(524,765)
(5,279)
-
49,595
1,792
23,554
(54,634)
2,047
(507,690)
Other assets
(171,413)
(3,268)
(3,083,937)
(40,468)
(690)
(5,875)
12,662
268,177
1,662
16,829
(14,996)
5,515
(153,699)
-
124,405
(269,916)
7,752
(2,999,863)
nET ValuE (in thousands of euro)
12/31/2O12
Inflation
effect
108,399
685,016
1,581
1,797
Business
combination
effect
5,025
Translation
differ.
Increases Decreases Reclassif.
Depreciation
Other
12/31/2O13
(6,338)
18
(687)
13,270
(42,057)
41,638
(9,029)
1,703
14,156
-
(2,805)
(35,084)
278
106,896
669,984
1,549,916
12,032
27,854
(128,120)
276,116
(8,153)
3,901
(165,202)
3,216
1,571,560
190,723
943
-
(16,915)
37,978
(2,554)
22,772
(54,634)
5,232
183,545
Land
Buildings
Plant and
machinery
Industrial and
commercial
equipment
Other assets
89,390
13,884
2,258
(20,037)
46,531
(2,661)
(42,532)
(14,997)
4,627
76,463
2,623,444
30,237
48,407
(213,467)
402,281
(23,084)
-
(269,917)
10,548
2,608,448
Increases for the year 2014 mainly relate to investments aimed at the increase in Premium capacity
in Europe, NAFTA and China and the improvement in the mix.
The ratio of additions to property, plant and equipment to depreciation in 2014 was 1.32 (1.49 at
December 31, 2013).
Construction in progress at December 31, 2014, included in the individual categories of property,
plant and equipment, totalled euro 183,829 thousand (euro 274,703 thousand at December 31, 2013).
243
Impairment during 2014, included in the column “gross value – decreases” of the table illustrated
above, totalled euro 6,048 thousand (euro 7,559 thousand in 2013) and are related in particular to
plant and equipment in Russia and Italy.
With regard to the restrictions on the ownership of assets, it should be noted that:
the subsidiary Alexandria Tire Company S.A.E. (Egypt) pledged its plant and machinery for a total
of euro 2,415 thousand (euro 3,561 thousand at December 31, 2013) as collateral for loans granted
by the National Bank of Egypt;
the subsidiary Pirelli Pneus Ltda. (Brazil) pledged its machinery and land as collateral for a total of
euro 43,130 thousand (euro 42,452 thousand at December 31, 2013) against bank loans granted
by BNDES (Banco Nacional de Desenvolvimento) and litigation with the national social security
institution INSS (Instituto nacional de seguridade social);
the subsidiary Pirelli Neumaticos SAIC (Argentina) pledged its own land and buildings for a to-
tal of euro 9,646 thousand (euro 12,248 thousand at December 31, 2013) as collateral for a loan
granted by Banco de la Nacion Argentina;
the subsidiary Pirelli Neumaticos S.A. de C.V. (Mexico) pledged its own land, buildings and plant
for a total value of euro 68,230 thousand (euro 67,668 thousand at December 31, 2013) as collat-
eral for a loan granted by Bancomext.
The value of buildings and other assets for which the Group has entered into a finance leasing
agreement is included in the related categories of property, plant, and equipment.
The table below sets forth the breakdown of the item:
(in thousands of euro)
Leased buldings
Other leased assets
Leased plant
and machinery
Cost
2,979
2,396
101
5,476
12/31/2o14
12/31/2O13
Accumulated Depreciation
(1,465)
Net value
1,514
(2,052)
(101)
(3,618)
344
-
1,858
5,589
Cost
2,860
2,635
94
Accumulated Depreciation
(1,292)
Net value
1,568
(2,091)
(94)
(3,477)
544
-
2,112
The payables for finance lease are included in financial payables (refer to note 24).
244
2014 MANAGEMENT REPORT
Consolidated Financial Statements
11. INTANGIBLE ASSETS
The breakdown and changes in intangible assets are as follows:
(in thousands of euro)
12/31/2O13
Translation
differences
Discontinued
operations
effect of
Business
combination
Increase
Decrease
Amortisation
Other
12/31/2o14
Patents and intellectual
property rights
Concessions/licenses/
trademarks
Goodwill
Application software
Other intangible assets
49
(9)
52,683
(5,633)
913,017
18,201
30,029
1,013,979
(12,505)
(51)
(3,527)
(21,725)
The changes occurred in 2013 were as follows:
-
(2)
(17,300)
(35)
-
-
-
5,496
3,901
-
758
858
-
7,111
2,794
(17,337)
10,155
10,763
-
-
-
(32)
(214)
(245)
(23)
-
17
(6,959)
9,405
55,848
-
-
(10,068)
550
(3,867)
(626)
887,113
15,676
25,348
(20,917)
9,329
984,002
(in thousands of euro)
Patents and intellectual
property rights
Concessions/licenses/
trademarks
Goodwill
Application software
Other intangible assets
12/31/2O12
Translation
differences
effect of
Business
combination
19
(2)
-
52,349
(2,518)
918,689
18,570
32,857
(8,552)
(70)
(2,289)
9,770
2,880
-
-
1,022,484
(13,432)
12,650
Increase
Decrease
Amortisation Reclassif.
Other
12/31/2O13
-
367
-
7,583
2,868
10,818
-
-
-
(52)
-
(52)
(31)
63
(6,914)
(370)
-
(8,168)
(3,904)
(19,016)
-
307
-
-
-
-
-
31
496
527
49
52,683
913,017
18,201
30,029
1,013,979
The item “Goodwill” during the year recorded an increase for a total of euro 3,901 thousand arising
from the acquisition of Abouchar network (refer to preceding note 8). Also due to the signing of the
steelcord disposal, the value of the goodwill attributable to discontinued operations totalling euro
17,300 thousand, of which euro 15,916 thousand attributable to the activities disposed in Italy, Ro-
mania and Brasil on December 18, 2014, was reclassified under “Assets held for sale”.
The table below sets forth the allocation of goodwill by operating segment, the cash generating
units (CGU) to which it was allocated for impairment testing and the method used to measure the
recoverable amount:
(in thousands of euro)
Operating segment
Consumer
Industrial
Cash generating unit
12/31/2o14
12/31/2O13
Recoverable amount
Consumer
Industrial
577,347
309,766
887,113
587,233
325,784
913,017
Value in use
Value in use
Goodwill was tested for impairment at December 31, 2014 (relying on independent appraisals). This
involved estimating the recoverable value of the CGU and comparing it with the net carrying amount
of the relevant assets, including goodwill.
Value in use corresponds to the discounted value of the future cash flows that are expected to be
245
associated with the CGU, using a discount rate that reflects the specific risks of the single CGU at
the measurement date.
The key assumptions used by management are estimates of future sales increases, operating cash
flows, the growth of terminal values and the weighted average cost of capital (discount rate).
The expected flows cover a period of three years (2015-2017), and refer to the budget 2015 and, for
2016 to 2017, the “Business Plan 2014-2017”, announced to the financial community on November
6, 2013, corrected downwards by a percentage corresponding to the negative variance between
budget 2015 and old plan 2015. The comparison was made on a restated basis or excluding from the
business plan steelcord. This downward adjustment affected the only CGU Industrial. Flows of EBIT
of each CGU, where higher than the agreed estimates, were also reduced by the negative difference
between consent flows and Plan flows.
The calculation also included the hypothetical flow deriving from the disposal of CGUs at the end of
the explicit period (assumed to be the discounted value of the perpetual return of the flow generat-
ed in the last year of the projection).
The discount rates, defined as the average cost of capital net of taxes, applied to prospective cash
flows, and the used growth factors are shown in the following table:
Operating
segment
Cash
Generating unit
Consumer
Consumer
Industrial
Industrial
2o14
2o13
discount rate
(WACC)
growth rate
(g)
WACC - g
discount rate
(wACC)
growth rate
(g)
wACC - g
8.00%
8.00%
-
-
8.00%
8.00%
8.56%
8.56%
-
-
8.56%
8.56%
On the basis of these tests, no impairment loss was recognised.
A sensitivity analysis was also carried on the results of the CGU in question: in all cases the values in
use remain higher than the carrying amounts even assuming a change in key parameters such as:
a change in discount rates by 100 basis points;
a change in the growth rate by 100 basis points;
a change in EBITDA margin by 250 basis points.
Concessions, licenses and trademarks, amounting to euro 55,848 thousand mainly include the brands
deriving from acquisition in the first six months of 2014, of 29 retail outlets belonging to the network
Abouchar (euro 5,496 thousand), from the acquisitions made during 2013 of 25 outlets belonging to
Wagner in Germany (euro 9,770 thousand), the 2012 acquisitions in Russia (euro 3,396 thousand), the
retail chains Däckia in Sweden (euro 21,139 thousand) and Campneus in Brazil (euro 14,481 thousand).
The increase in the item application software refers to euro 5,565 thousand of IT costs sustained by
the subsidiary Pirelli Tyre S.p.A. for the implementation of the following projects: Digital Room; Bcol-
laborative Forecasting; BPM Activities 2014; Evoluzione Piattaforma Ecrm; Sistema di Manutenzione
CMMS; Geomarketing Platform Evolution and MRO Coding Harmonizati. Moreover, Pirelli & C. S.p.A.
purchased licenses for euro 558 thousand.
Other intangible assets for a total of euro 25,348 thousand, include the fair value measurement
of customer relationships and commercial partnerships resulting from the acquisitions of the sales
network Abouchar in 2014 (euro 758 thousand) and the acquisitions made in 2012 in Russia (euro
4,648) and Sweden (Däckia – euro 4,857).
246
2014 MANAGEMENT REPORT
Consolidated Financial Statements
12. INvESTMENTS IN ASSOCIATES AND JOINT vENTuRES
The following table sets forth the changes in investments in associates and joint ventures during
the year:
(in thousands of euro)
Opening balance
Increases
Distribution of dividends
Impairment
Share of net income (loss)
Share of other components
recognized in Equity
Reclassifications and other
Closing balance
12/31/2o14
12/31/2O13
associates
111,525
118,665
(1,211)
(20,394)
(53,769)
4,340
(271)
158,885
JV
19,941
12,109
-
-
(1,378)
-
(2,774)
27,898
Total
131,466
130,774
(1,211)
(20,394)
(55,147)
4,340
(3,045)
186,783
associates
113,171
66,442
(1,947)
-
(26,472)
(3,932)
(35,737)
111,525
Jv
-
10,338
-
-
637
-
8,966
19,941
Total
113,171
76,780
(1,947)
-
(25,835)
(3,932)
(26,771)
131,466
Investments in associates and joint ventures are accounted for in the consolidated Financial State-
ments with the equity method.
The breakdown by individual investment is as follows:
12.1 INvESTMENTS IN ASSOCIATED COMPANIES
(in thousands of euro)
Eurostazioni S.p.A.
Prelios
Fenice S.r.l.
GWM Renewable
Energy II S.p.A.
Idea Granda Società
Consortile r.l.
Other companies
12/31/2O13
Increases
Distrub. of
dividends
Impairment
Share of net
income (loss)
Share of components of
other comprehensive income
Reclass. and
other
12/31/2o14
57,965
8,998
18,185
69,858
42,764
24,501
6,043
633
1,243
-
-
-
(1,011)
-
-
-
-
(200)
(1,211)
-
-
(18,957)
3,587
(23,612)
(30,770)
(1,437)
(3,244)
-
-
-
270
(20,394)
(53,769)
-
290
4,801
(751)
-
-
4,340
-
-
-
-
-
(271)
(271)
60,541
55,534
16,023
25,112
633
1,042
158,885
Total
111,525
118,665
The investment in GWM Renewable Energy II S.p.A. (16.87% December 31, 2014, unchanged from the
previous year) qualifies as an associate (despite an investment of less than 20%) as the Group exercises
significant influence also for the presence of their managers in the Board of Directors of the company.
Increases for the year refer to investments in Prelios S.p.A. (euro 69,858 thousand), Fenice S.r.l.
(euro 42,764 thousand) and GWM Renewable Energy II S.p.A. (euro 6,043 thousand).
The increase in the value of the investment in Prelios S.p.A. is associated with the conversion of the
Prelios bond (the “Convertendo”); on April 14, 2014, following the occurrence of the conditions for the
early request for conversion of the Convertendo at the time signed by Pirelli under the Prelios debt
restructuring plan, Pirelli received, in exchange for the Prelios bonds held (Tranche A and B), with a
total nominal counter value at that date amounted to euro 148,372 thousand (plus accrued interest),
and a carrying amount at the date of the conversion of euro 104,087 thousand (due to the fair value
adjustment of the instrument on December 31, 2013, negative for euro 44,285 thousand):
247
111,916,082 class A ordinary Prelios shares, which led to an increase in the share of the voting
capital held by Pirelli from 13.06% to 29.22% after conversion, of which about 7% freely trans-
ferable and about 22% bound by the obligations of the lock-up until July 2016 (with automatic
renewal for another three years subject to cancellation) provided in the shareholders’ agreement
of Fenice (Pirelli, Intesa SanPaolo S.p.A., Unicredit S.p.A. e Feidos 11 S.p.A); these shares were
recorded at fair value, corresponding to the Stock Market share price of Prelios S.p.A. of April 14,
2014 (euro 0.62 per share), for a value of euro 69,858 thousand;
93,390,705 class B Prelios shares - unlisted and without voting rights, which qualified under IFRS
as financial assets available for sale, and which were recorded at fair value on April 14, 2014, for
a value of euro 47,536 thousand (in this regard refer to note 13 below “Other financial assets”).
Therefore the replacement of the Convertendo with Prelios class A and B shares, showed a positive
effect of euro 13,307 thousand, recognised in the Income Statement under the item “Gains from
investments” (refer to note 35.2 below).
The increase in the value of the investment in Fenice S.r.l. is attributable to the transfer, in accordance
with the agreements in place between the shareholders of Fenice S.r.l. of the class B shares of Prelios
S.p.A. on June 30, 2014, for a total value of euro 42,764 thousand, equal to the fair value of 93,390,705
class B Prelios shares (euro 0.46 per share); this value was determined by applying a discount for
illiquidity of 18% over the market price of Prelios S.p.A. as at June 30, 2014 (euro 0.56 per share).
Following the transfer, the percentage of ownership in Fenice rose from 32.83% to 62.56%; al-
though the percentage of ownership is greater than 50%, Pirelli does not take control over Fenice
S.r.l. on the basis of the provisions of the shareholder agreement. Reference is made to note 13
“Other financial assets” for further details.
The increase in the value of the investment in GWM Renewable Energy II S.p.A. amounted to euro
6,043 thousand is due to the conversion into the capital payment of the shareholder loan to the
associate in 2011. The amount is inclusive of interest accrued at the date of conversion.
Impairments refer to investments in Fenice S.r.l. for euro 18,957 thousand and GMW Renewable
Energy II S.p.A. for euro 1,437 thousand.
With reference to the investment in Fenice S.r.l. it is noted that following the increase in Pirelli’s in-
terest due to the transfer of the class B Prelios shares, the asymmetry has been accentuated in the
share-out among the shareholders of any income from the sale of class B Prelios shares (pay off of
the investment) under the shareholders’ agreement in place between the shareholders themselves.
In fact, under existing clauses, the pay off at maturity of the income attributable to each sharehold-
er is asymmetric with respect to the interest held.
It was deemed that this asymmetry represents an indicator of impairment and therefore the in-
vestment was subject to impairment tests, with the goal of comparing the value of the investment,
after the application of the equity method, with the recoverable amount of the same, represented
by the fair value.
The fair value of the investment at December 31, 2014, for the determination of which Pirelli availed
of the services of a professional independent third party, is lower than its carrying amount, and
therefore led to an impairment of the investment amounting to euro 18,957 thousand.
An income approach was used to estimate the fair value based on the options criterion and level 2
inputs were applied in the calculation.
The estimate was made starting from the liquidation preference, i.e. the preferential/asymmetric
sharing mechanism of any income that it will receive from Fenice itself following the sale of Prelios
class B shares. As expected date of sale it was decided to adopt the date of first expiry of the share-
holders’ agreement that is July 31, 2018.
As the pay-off is asymmetrical, it was reproduced on the basis of a portfolio of long and short posi-
tions of options, valued at December 31, 2014 on the basis of the Black & Scholes formula.
With reference to the investment in GWM Renewable Energy II S.p.A., it was deemed that the nega-
tive results of the GWM Group and the trend in the share price of Greentech Energy System A/S, the
248
2014 MANAGEMENT REPORT
Consolidated Financial Statements
company’s main asset, significantly lower than the carrying amount of the investment in GWM Re-
newable Energy II S.p.A. represented indicators of impairment at December 31, 2014. Consequently,
an impairment test was performed, which consists of estimating the recoverable amount of the in-
vestment and subsequently comparing it to the net carrying amount, after the application of the eq-
uity method. The recoverable value is equal to the value in use, which in its turn is based primarily on
the value in use of Greentech Energy Systems A/S, and derives from the assessment of Greentech
Energy Systems A/S prepared by an independent third party, and which is based on the expected
discounted cash flows and methodologies that use multiples, on the basis of the economic-financial
information available on the market. The comparison showed an impairment of euro 1,437 thousand
recognized in the Income Statement.
With reference to the equity investment in Prelios, an impairment test, that estimates the recover-
able amount of the equity investment and subsequently compares it with the carrying amount, has
been performed considering also the statutory Financial Statements investment value (0.62 euro
per share compared to 0.37 euro per share in the consolidated Financial Statements after the equity
method calculation). The recoverable amount is the higher between fair value and value in use.
For the definition of the latter, the company availed of the assistance of a professional independent
third party. In particular, the analyses are based on the expected results 2015-2017 of the manage-
ment and services platform resulting from the review of the 2015-2017 Industrial Plan as well as
the book value of debt and investment activities at December 31, 2014, as approved by the Board
of Directors of Prelios S.p.A. on March 10, 2015, and communicated to the market. The discount rate
applied to cash flows used in the determination of the enterprise value of the services platform,
defined as the average cost of capital net of taxes, amounted to 7.18%. The value in use calculated
on the abovementioned basis was higher than the carrying amount of Prelios investment in the
consolidated Financial Statements and therefore no impairment was recognized.
Fair value of the Prelios investment listed to the Milan stock exchange has been calculated using the
stock value at December 31, 2014, (euro 0.2651 per share) and amounts to 39.268 thousand of euro.
The share of net income (loss) (negative for euro 53,769 thousand) mainly refers to Prelios S.p.A.
(loss of euro 23,612 thousand), Fenice S.r.l. (loss of euro 30,770 thousand) and GWM Renewable En-
ergy II S.p.A. (loss of euro 3,244 thousand).
As performed on December 31, 2013, the Financial Statements of Prelios S.p.A. used in applying the
equity method refers to a different closing date compared to December 31, 2014; in particular the
portion pertaining to 2014, amounting to euro 23,612 thousand, is composed of the sum of:
differential, amounting to euro 13,627 thousand, including total loss of the fourth quarter of 2013
(pro rata Pirelli euro 26,465 thousand) and loss only on the sale of the German platform already
included in the Financial Statements at December 31, 2013 (pro rata Pirelli euro 12,838 thousand);
loss for the first nine months of 2014 (euro 9,985 thousand).
The associate Prelios S.p.A. published its results at December 31, 2014 on March 10, 2014, reporting
a net loss of euro 61.1 million, of which euro 12.7 million referred to the fourth quarter of 2014 (pro
rata Pirelli euro 2.6 million); this result will be included in the evaluation with the equity method of
the associate at March 31, 2015.
The share of net income (loss) related to the Fenice S.r.l., negative for euro 30,770 thousand, refers
to the pro-rata share (62.56%) of the losses resulting from the fair value adjustment of 210,988,201
class B Prelios S.p.A. shares held by Fenice itself. The fair value of the Prelios class B shares was
determined based on the market value at December 31, 2014 of the Prelios S.p.A. ordinary shares.
The share of other components recognized in equity (positive for euro 4,340 thousand) refers for
euro 4,801 thousand to the reclassification to the Income Statement following the development of
objective evidence of impairment as detailed above, of losses recognized directly in equity by Fenice
249
S.r.l. in the year 2013, following the fair value adjustment of the Prelios S.p.A. class B shares held at
the close of the previous year.
Investments in associates, measured using the equity method, are immaterial in terms of impact on
total consolidated assets both individually and in aggregate form.
12.2 INvESTMENTS IN JOINT vENTuRES
The Group holds an investment of 60% (% ownership unchanged from the previous year) in PT
Evoluzione Tyres, a jointly controlled entity which operates in Indonesia active in the production
of tyres. Although it is now owned by 60%, due to contractual agreements between shareholders
it falls within the definition of a joint venture as the governance rules explicitly require unanimous
consent in decisions relating to significant activities.
Investments accounted for using the net equity method are immaterial in terms of impact on the
total consolidated assets.
13. OThER FINANCIAL ASSETS
Other financial assets amounted to euro 180,741 thousand, compared to euro 289,096 thousand at
December 31, 2013. The breakdown is as follows:
(in thousands of euro)
Financial assets available for sale
Financial assets at fair value through income statement
12/31/2o14
12/31/2O13
180,741
-
180,741
185,009
104,087
289,096
The value of financial assets at fair value through the Income Statement at December 31, 2013 referred
to the “Convertendo”, an equity financial instrument subscribed as part of the restructuring plan of
the financial receivable from Prelios S.p.A. finalised in August 2013. The loan, with original maturity
at December 31, 2019, was converted on April 14, 2014 following the realization of the conditions for
which the issuer requested the total conversion in advance. Following this conversion Pirelli obtained:
111,916,082 Prelios class A ordinary shares - refer to note 12.1 above;
93,390,705 class B Prelios shares - unlisted and without voting right - recorded at a fair value
of euro 0.51 per share, for a total of euro 47,536 thousand; the fair value was determined by
applying a discount for illiquidity of approximately 18% compared to the value of Prelios S.p.A.
ordinary shares at April 14, 2014 (euro 0.62 per share).
25O
2014 MANAGEMENT REPORT
Consolidated Financial Statements
The movements during the year in financial assets available for sale are the following:
(in thousands of euro)
Opening balance
Exchange difference
Increases
Decreases
Impairment
Fair value adjustments recognized in Equity
Transfer from investments in associated companies
Other
Closing balance
The breakdown by individual investment is as follows:
(in thousands of euro)
12/31/2o14
185,009
378
57,035
(42,894)
(13,434)
(5,231)
-
(122)
180,741
12/31/2O13
118,125
67
9,931
(29)
(17,970)
37,499
37,480
(94)
185,009
12/31/2o14
12/31/2O13
Historical cost
Cumulative FV
adjustments
recognized in equity
FV adjustments recognized
in income statement
Fair Value
Fair value
Mediobanca S.p.A.
RCS Mediagroup S.p.A.
Other companies
Listed securities
Alitalia S.p.A.
Fin. Priv. S.r.l.
Fondo Anastasia
European Institute of Oncology
(Istituto Europeo di Oncologia S.r.l.)
F.C. Internazionale Milano S.p.A.
Euroqube
Tlcom I LP
Emittenti Titoli
Equinox Two SCA
Other companies
Unlisted securities
Total
A
90,247
37,480
134
127,861
36,578
14,458
13,250
4,039
7,213
373
1,366
117
7,443
3,884
88,721
216,582
Previous periods
C
(27,234)
2o14
D
-
-
11
(15,860)
(11)
B
43,637
-
-
A+B+C+D
106,650
21,620
134
100,191
30,539
134
43,637
(27,223)
(15,871)
128,404
130,864
-
5,577
1,572
1,343
-
-
-
3,481
-
220
12,193
55,830
(20,000)
(5,562)
-
-
(6,655)
-
(619)
-
(1,232)
(1,083)
(35,151)
(62,374)
(11,229)
-
-
-
-
(222)
(82)
-
(1,764)
(129)
(13,426)
(29,297)
5,349
14,473
14,822
7,534
13,732
15,084
5,382
5,038
558
151
665
3,598
4,447
2,892
558
373
700
2,633
5,421
3,072
52,337
180,741
54,145
185,009
Increases mainly refer for euro 47,536 thousand, to the Prelios S.p.A. class B shares obtained as a
result of the early conversion of the Prelios bond, as described above, the conversion of the Alitalia
Convertible Bond (euro 3,695 thousand) in January 2014 and the subscription of Alitalia S.p.A. shares
for euro 5,349 thousand.
Decreases mainly refer to the transfer of the above Prelios S.p.A. class B shares to the associate
Fenice S.r.l., which took place on June 30, 2014.
Impairments mainly refer to the investments in Alitalia S.p.A (euro 11,229 thousand) and Equinox
Two S.C.A. (euro 1,764 thousand).
251
The fair value adjustment recognized in equity, equal to a positive net value of euro 5,231 thou-
sand, mainly refers to the investments in Mediobanca S.p.A. (positive for euro 6,459 thousand),
RCS Mediagroup S.p.A. (negative for euro 8,920 thousand), Fin. Priv. S.r.l. (positive for euro 741
thousand), Emittenti Titoli (positive for euro 965 thousand), and Prelios S.p.A. B shares (negative
for euro 4,772 thousand).
Losses recognized in shareholders’ equity relating to class B shares of Prelios S.p.A. (euro 4,772
thousand) following the transfer on June 30, 2014 were reclassified to the Income Statement under
“losses from investments” (refer to note 35.3). The losses accumulated in equity related to the in-
vestment in RCS Mediagroup S.p.A. (6,940 at January 1, 2014 plus an additional euro 8,920 thousand
recorded during the year) were reclassified to the Income Statement under “losses from invest-
ments” (refer to note 35.3).
The fair value of listed financial instruments corresponds to the stock market price as at December
31, 2014.
The fair value of unlisted financial instruments was determined by making estimates on the basis of
the best information available.
14. DEFERRED TAx ASSETS AND PROvISION
FOR DEFERRED TAx LIABILITIES
This breakdown is as follows:
(in thousands of euro)
Deferred tax assets
Provision for deferred tax liabilities
12/31/2o14
248,564
(53,029)
195,535
12/31/2O13
210,181
(49,956)
160,225
Deferred tax assets and deferred tax liabilities are offset when a legal right exists to offset current
tax receivables and current tax payables, and the deferred taxes refer to the same legal entity and
the same tax authority. Their composition gross of the offsets made is as follows:
(in thousands of euro)
Deferred tax assets
- of which recoverable within 12 months
- of which recoverable beyond 12 months
Provision for deferred tax liabilities
- of which recoverable within 12 months
- of which recoverable beyond 12 months
12/31/2o14
354,697
76,718
277,979
(159,162)
(11,090)
(148,072)
12/31/2o13
303,911
72,483
231,428
(143,686)
(27,247)
(116,439)
195,535
160,225
The tax effect of temporary differences and of tax losses carried forward which make up the item at
December 31, 2014 and at December 31, 2013 is shown in the following table:
252
2014 MANAGEMENT REPORT (in thousands of euro)
Deferred tax assets:
Provisions for future liabilities and charges
Employee benefit obligations
Inventories
Tax losses carried forward
Amortisation and depreciation
Trade receivables and other receivables
Trade payables and other payables
Derivatives
Other
Total
Provision for deferred tax liabilities:
Amortisation and depreciation
Other
Total
Consolidated Financial Statements
12/31/2o14
12/31/2O13
22,386
103,966
14,492
127,645
4,888
15,299
44,099
2,828
19,094
354,697
(112,011)
(47,151)
(159,162)
17,044
74,694
19,161
123,254
4,854
10,093
37,227
6,003
11,581
303,911
(92,047)
(51,639)
(143,686)
At December 31, 2014 the value of deferred tax assets not recognized on temporary differences
amounted to euro 39,530 thousand (euro 53,132 thousand at December 31, 2013), and those relating
to tax losses amounted to euro 38,276 thousand (euro 201,880 thousand at December 31, 2013):
these amounts refer to situations in which recovery is not expected to occur. The decrease in tax
losses for which no deferred tax assets were recognized is mainly attributable to the sale during the
financial year of the company Pirelli Finance (Luxembourg) S.A.
The breakdown by maturity of the value of tax losses, for which no deferred tax assets were recog-
nised, is shown below:
(in thousands of euro)
Maturity in
12/31/2o14
12/31/2O13
2014
2015
2016
2017
2018
2019
2020
2021
2022
2027
2028
2029
2030
without maturity date
-
1,508
8,191
5,577
7,674
3,643
6,010
2,635
5,121
-
-
-
-
123,091
163,450
285
1,414
7,881
5,389
7,250
3,148
6,018
2,211
18,253
503
12,690
878
890
655,383
722,193
Of the total tax losses without maturity, euro 50,353 thousand refer to losses recognised by the
Spanish subsidiary Pirelli Neumaticos and euro 44,896 thousand to losses attributable to the Eng-
lish subsidiary Pirelli UK Holding, in relation to which no sufficient taxable income to recover those
losses is expected. The decrease in tax losses for which no deferred tax asset was recognized is pri-
marily due to the sale in the year of the subsidiary Pirelli Finance (Luxembourg) S.A. which recorded
tax losses totalling euro 462,995 thousand at December 31, 2013.
The tax effect of gains and losses recognised directly in equity was positive for euro 14,879 thousand
253
(positive for euro 9,279 thousand in 2013), and is disclosed in the Statement of Comprehensive Income.
These changes were mainly due to the tax effects associated with actuarial gains/losses on employee
benefits obligations and to the adjustment of derivatives in cash flow hedges to their fair value.
15. TRADE RECEIvABLES
The breakdown of trade receivables is set forth below:
(in thousands of euro)
Trade receivables
Provision for bad debts
12/31/2o14
Total
Non-current
719,000
(45,192)
673,808
-
-
-
Current
719,000
(45,192)
673,808
12/31/2O13
Total
Non-current
708,000
(41,573)
666,427
-
-
-
Current
708,000
(41,573)
666,427
Out of the total trade receivables amounting to euro 719,000 thousand (euro 708,000 thousand at
December 31, 2013), net of invoices or credit notes to be issued, and gross of the provision for bad
debts, euro 125,204 thousand are overdue (euro 89,276 thousand at December 31, 2013).
Receivables overdue and not yet due were measured in accordance with the Group accounting pol-
icies described in the section on adopted accounting standards.
Impaired receivables include both significant single positions subject to individual impairment and
positions sharing similar credit risk characteristics that have been grouped together and impaired
on a collective basis.
The change in the provision for bad debts is shown below:
(in thousands of euro)
Opening balance
Translation differences
Increases
Decreases
Other
Closing balance
12/31/2o14
12/31/2O13
41,573
(1,251)
16,389
(11,504)
(15)
45,192
51,083
(2,017)
6,250
(12,646)
(1,097)
41,573
Accruals to the provision for bad debts are recognised in the Income Statement as “Other costs”
(note 34).
For trade receivables, the carrying amount is considered to approximate the fair value.
254
2014 MANAGEMENT REPORT Consolidated Financial Statements
The breakdown of other receivables is as follows:
(in thousands of euro)
Financial receivables
Trade accruals and deferrals
Receivables from employees
Receivables from social security and welfare institutions
Receivables from tax authorities not related to income taxes
Other receivables
Provision for bad debts
16. OThER RECEIvABLES
12/31/2o14
12/31/2O13
Total
Non-current
Current
Total
Non-current
Current
97,651
21,962
13,227
10,643
102,889
188,364
434,736
(317)
56,167
4,147
1,561
-
12,123
95,147
41,484
17,815
11,666
10,643
90,766
93,217
77,198
17,166
11,722
11,910
135,209
184,415
59,460
573
2,265
-
7,857
99,308
17,738
16,593
9,457
11,910
127,352
85,107
169,145
265,591
437,620
169,463
268,157
-
(317)
(622)
-
(622)
434,419
169,145
265,274
436,998
169,463
267,535
Non-current financial receivables (euro 56,167 thousand) principally include euro 49,956 thousand
(euro 47,317 thousand at December 31, 2013) of guarantee deposits in connection with tax and legal
disputes of the subsidiary Pirelli Pneus Ltda (Brazil), bearing interests at market rates.
Current financial receivables (euro 41,484 thousand) mainly refer for euro 31,195 thousand to loans
to the associate Sino Italian Wire Technology Co. Ltd (China), for euro 1,718 thousand to the Interest
Rate Swap on the unrated bond, placed by Pirelli & C. S.p.A. on the Eurobond market in February
2011 for a total nominal amount of euro 500 million with a fixed coupon of 5.125% and maturing in
February 2016 and euro 2,060 thousand in deferred commissions on the committed credit facility.
The increase compared to December 31, 2013 is mainly due to the effects of the deconsolidation of
the Chinese subsidiary Sino Italian Wire Technology Co Ltd, previously classified as subsidiary and
as described in Note 2 classified in the Financial Statements at December 31, 2014, as investments
in associated companies under “Assets held for sale”.
Other non-current receivables (euro 95,147 thousand) mainly refer to guarantee deposits in con-
nection with lawsuits and tax litigation involving the Brazilian units (for euro 71,367 thousand), re-
ceivables for guarantees to Pirelli (for euro 9,147 thousand) that may be exercised if contingent
liabilities materialise in relation to the acquisition of the company Campneus Lider de Pneumaticos
Ltda (Brazil), and receivables relating to a cash contribution (for euro 8,250 thousand) in connection
with the execution of a partnership agreement.
Other current receivables (euro 93,217 thousand) mainly include euro 47,053 thousand of advances
paid to suppliers, euro 10,823 thousand of receivables deriving from the settlement of the Eletro-
bras lawsuit in Brazil, euro 3,099 thousand of receivables from the disposal of property not used
for the industrial operations in Brazil, and euro 4,437 thousand of contributions for research and
development to be received from the Region of Piedmont.
For other current and non-current receivables the carrying amount is considered to approximate
their fair value.
255
17. TAx RECEIvABLES
Tax receivables relate to income taxes and total euro 86,028 thousand (of which euro 12,068 thousand
included in non-current), compared to euro 63,494 thousand at December 31, 2013 (of which euro
7,890 thousand included in non-current). This amount mainly refers to receivables for tax prepay-
ments made during the year, receivables for tax withholding paid to foreign entities during the year
for euro 15,069 thousand and IRES (corporate income tax) receivables from previous years recognised
in favour of Pirelli & C. S.p.A. for euro 5,058 thousand.
18. INvENTORIES
The breakdown of inventories is as follows:
(in thousands of euro)
Raw and auxiliary materials and consumables
Sundry materials
Work in progress and semi-finished products
Finished products
Goods for resale
Advances to suppliers
12/31/2o14
12/31/2O13
210,699
7,193
70,966
759,387
2,357
4,414
1,055,016
205,033
7,029
77,473
691,781
2,827
3,175
987,318
The growth in inventory of finished products is mainly due to an increase in inventory in terms of
volume and sales mix in the United States, China and an increase of mix in Germany. This effect also
includes the acquisition of the Abouchar chain in Brazil.
The recovery of inventories recognised net of impairments, amounted to euro 7,376 thousand (im-
pairments for euro 5,337 thousand at December 31, 2013).
Inventories are not subject to any collateral pledges.
19. SECuRITIES hELD FOR TRADING
Securities held for trading amounted to euro 61,404 thousand compared to euro 48,090 thousand
at December 31, 2013, an increase of euro 13,314 thousand.
They include:
unlisted floating-rate bonds for euro 57,735 thousand (euro 25,309 thousand at December 31, 2013);
unlisted fixed-rate bonds for euro 3,631 thousand (euro 21,613 thousand at December 31, 2013);
unlisted equities for euro 38 thousand (euro 1,168 thousand at December 31, 2013, including euro
1,130 thousand in listed stock);
The fair value of listed financial instruments corresponds to their stock market price at December
31, 2014.
The fair value of unlisted financial instruments was determined by making estimates on the basis of
the best information available.
Changes in fair value are recognised in the Income Statement as “Financial income”.
256
2014 MANAGEMENT REPORT
Consolidated Financial Statements
2O. CASh AND CASh EQuIvALENTS
Cash and cash equivalents went from euro 879,897 thousand at December 31, 2013 to euro 1,166,669
thousand at December 31, 2014, an increase of euro 286,772 thousand mainly due to income from
the sale of the Steelcord business in Italy, Romania and Brazil for euro 125,581 thousand and the
effect resulting from the debt refinancing through the issue of a new bond (approximately euro
75,000 thousand, which represents the part of credit facility not completely reimbursed at Decem-
ber 31, 2014). They are essentially invested on the market for short-term maturity deposits with
major banking counterparties at interest rates in line with the prevailing market terms.
In the statement of cash flows, the balance of cash and cash equivalents is net of bank overdrafts
amounting to euro 16,063 thousand at December 31, 2014 (euro 73,041 thousand at December 31, 2013).
Cash and cash equivalents and securities held for trading, held in Venezuela, totalling euro 172,838
thousand, are not currently appropriate for an immediate transferability to other Group units.
21. EQuITy
21.1 EQuITy ATTRIBuTABLE TO OwNERS OF ThE PARENT
The equity attributable to owners of the Parent rose from euro 2,376,066 thousand at December
31, 2013 to euro 2,548,345 thousand at December 31, 2014.
The change from December 31, 2013 (positive for euro 172,279 thousand) is substantially due to
the net income of the year (positive for euro 319,291 thousand), the combined effect of inflation/
devaluation deriving from the application of high inflation accounting in Venezuela (positive for
euro 49,090 thousand), the fair value adjustment of derivative financial instruments in cash flow
hedges net of its tax effect (positive for euro 15,765 thousand), the fair value adjustment of invest-
ments available for sale (positive for euro 15,397 thousand), counterbalanced by actuarial losses on
pension funds net of the related tax effect (negative for euro 29,884 thousand), dividend pay-outs
(euro 156,743 thousand), and exchange differences from translation of foreign Financial Statements
(negative for euro 57,232 thousand).
The subscribed and paid-up share capital at December 31, 2014 (including treasury shares) is rep-
resented by 475,740,182 ordinary shares and 12,251,311 savings shares, without nominal value and
having normal entitlements, for a total of euro 1,345,381 thousand. The share capital is presented
net of the value of treasury shares (351,590 ordinary shares and 408,342 savings shares), for a net
total of euro 1,343,285 thousand. Total treasury shares represent 0.16% of the share capital.
The equity per share was euro 5.222, compared to euro 4.869 at December 31, 2013.
21.2 EQuITy ATTRIBuTABLE TO NON-CONTROLLING INTERESTS
The equity attributable to third parties went from euro 60,523 thousand at December 31, 2013 to
euro 63,157 thousand at December 31, 2014. The main changes derive from net income (positive for
euro 13,546 thousand), the sale of minority shares of the Brazilian company Comercial e Impor-
tadora de Pneus Ltda (positive for euro 5,631 thousand), the purchase of the distribution network
Abouchar through a share capital increase reserved to minority interests, offset by the sale of the
interests of the Steelcord business (euro 21,372 thousand).
257
22. PROvISIONS FOR LIABILITIES AND ChARGES
The changes that occurred during the period are shown below:
ProVIsIons For lIaBIlITIEs and CHargEs - non-CurrEnT PorTIon (in thousands of euro)
Opening balance
Discontinued operations
Translation differences
Increases
Uses
Reversals
Other
Closing balance at 12/31/2014
12/31/2o14
116,745
(3,334)
(646)
12,101
(9,030)
(20,857)
2,820
97,799
The non-current portion of provisions for liabilities and charges mainly refers to accruals made by the
Brazilian subsidiary Pirelli Pneus Ltda for lawsuits and tax litigation (euro 44,162 thousand) and labour
lawsuits (euro 31,364 thousand) and by the parent company Pirelli & C. S.p.A. for tax litigation (euro
10,588 thousand) and commercial risks, site remediation and labour disputes (euro 7,444 thousand).
Increases mainly refer to accruals for labour disputes of the subsidiary Pirelli Pneus Ltda – Brazil.
Uses relate to costs incurred, mainly in labour lawsuits by the subsidiary Pirelli Pneus Ltda – Brazil
and in labour lawsuits and site clean-up by the parent company Pirelli & C. S.p.A.
Reversals of excess funds mainly related to tax disputes for the parent company Pirelli & C. S.p.A.
for euro 9,455 thousand as the protests became extinct as a result of the final judgment of the
Appeal Court decisions, that the Revenue Agency did not appeal at the Supreme Court, and euro
10,000 thousand to the release of provisions set aside in previous years to cover contractual
guarantees now expired.
ProVIsIons For lIaBIlITIEs and CHargEs - CurrEnT PorTIon (in thousands of euro)
Opening balance
Discontinued operations
Translation differences
Increases
Uses
Reversals
Other
Closing balance at 12/31/2014
12/31/2o14
90,089
(1,483)
1,591
14,241
(25,549)
(9,953)
(1,906)
67,030
The current portion of provisions for liabilities and charges mainly includes accruals for technical
claims and product warranties (euro 19,440 thousand), site remediation of disused area of land
(euro 4,790 thousand), reorganisation and closure of business units (euro 4,354 thousand), litiga-
tion for occupational diseases (euro 10,947 thousand), tax risks (euro 4,135 thousand), labour law-
suits (euro 3,485 thousand), industrial accident insurance (euro 4,155 thousand) and legal disputes
(euro 2,217 thousand).
258
2014 MANAGEMENT REPORT Consolidated Financial Statements
Increases mainly refer to provisions for product claims, labour lawsuits, occupational diseases and
reorganisation/closure of activities.
Uses are mainly related to costs incurred to close pending actions against business units domiciled
in Italy for occupational disease lawsuits and in Germany for corporate reorganisation, and claims
received from the various Group units.
Reversals of excess provisions mainly concerned technical claims (euro 2,378 thousand), tax risks
(euro 1,724 thousand), industrial accident insurance (euro 1,187 thousand) and labour lawsuits (euro
1,290 thousand).
23. EMPLOyEE BENEFIT OBLIGATIONS
This item includes:
(in thousands of euro)
Pension funds:
- funded
- unfunded
Employee leaving indemnities (TFR - Italian companies)
Healthcare plans
Other benefits
12/31/2o14
12/31/2O13
203,183
107,899
42,451
22,337
83,075
458,945
222,242
93,763
44,496
17,333
61,616
439,450
The following table shows the breakdown of pension funds at December 31, 2014:
Pension funds
(in thousands of euro)
Funded funds
Present value of funded
liabilities
Fair value of plan assets
Unfunded funds
Present value of unfunded
liabilities
Net liabilities recognised
Germany
Sweden
Total unfunded
pension funds
uSA
uK Other countries
Total funded
pension funds
12/31/2o14
-
-
104,008
104,008
-
-
3,891
3,891
-
-
158,128
1,205,203
5,985
1,369,316
(116,931)
(1,044,306)
(4,896)
(1,166,133)
107,899
-
-
-
-
107,899
41,197
160,897
1,089
203,183
259
The following table shows the breakdown of pension funds at December 31, 2013:
(in thousands of euro)
Germany
Sweden
Total unfunded
pension funds
uSA
uK Other countries
Total funded
pension funds
12/31/2O13
Funded funds
Present value of funded liabilities
Fair value of plan assets
Unfunded funds
Present value of unfunded
liabilities
Net liabilities recognised
-
-
90,087
90,087
-
-
3,676
3,676
-
-
124,986
973,635
(98,799)
(778,403)
4,527
(3,704)
1,103,148
(880,906)
93,763
-
-
93,763
26,187
195,232
-
823
-
222,242
The increase in the liabilities of the USA pension fund is mainly due to the change of the official ta-
bles of mortality, while the decrease in liabilities of the UK funds is related to the over performance
of the related assets that were able to more than offset the increase in liabilities caused by the
reduction in discount rates.
The characteristics of the principal pension funds in place at December 31, 2014 are summarized
below:
Germany: this is an unfunded defined-benefit plan based on the last salary. It provides a pension
in addition to the state pension. The plan was closed in October 1982; consequently the partici-
pants to this plan are employees whose employment began prior to that date;
USA: this is a funded defined-benefit plan based on the last salary. It provides a pension in addi-
tion to the state pension and is administered by a trust. The plan was closed in 2001 and frozen
in 2003 for employees who were transferred to a defined-contribution scheme. All participants
to this plan have retired;
UK: these are funded defined-benefit plans based on the last salary. They provide a pension in
addition to the state pension and are administered in trusts. These plans were closed in 2001.
The Pirelli Tyres Ltd plan was frozen in 2010 for employees hired before 2001, who were trans-
ferred to a defined contribution plan. The plan operated by the subsidiary Pirelli UK Ltd, which
includes the employees in the Cables and Systems segment sold in 2005, was already frozen at
the date of the sale in 2005;
Sweden: this involves a defined benefits plan (ITP2), which is closed to new participants, and the
only participants are retired employees and recipients of deferred pensions.
26O
2014 MANAGEMENT REPORT
Consolidated Financial Statements
In 2014, the following changes occurred in the net liabilities of defined benefits related to both fund-
ed and non-funded pension funds:
(in thousand of euro)
Opening balance at January 1, 2014
Translation difference
Movements through income statement:
- current service cost
- interest expense / (income)
Remeasurements recognized in equity:
- (gains) / losses from change in demographic assumptions
- (gains) / losses from change in financial assumptions
- experience (gains) losses
- return on plan assets, net of interest income
Employer's contributions
Plan participants' contributions
Benefits paid
Other
Closing balance at December 31, 2014
Present value
of gross liabilities
Fair value of plan assets
Total net liabilities
1,196,912
92,263
895
54,973
55,867
12,630
170,829
11,885
-
195,343
-
22
(62,668)
(531)
1,477,209
(880,907)
(75,846)
-
(42,086)
(42,086)
-
-
-
(187,135)
(187,135)
(44,006)
(22)
62,668
1,207
(1,166,127)
316,005
16,416
895
12,887
13,781
12,630
170,829
11,885
(187,135)
8,208
(44,006)
-
-
675
311,082
The following changes occurred in the net liabilities of defined benefits in 2013:
(in thousand of euro)
Opening balance at January 1, 2013
Translation difference
Movements through income statement:
- current service cost
- interest expense / (income)
Remeasurements recognized in equity:
- (gain) loss from change in demographic assumptions
- (gain) loss from change in financial assumptions
- experience (gains) losses
- return on plan assets, net of interest income
Employer's contributions
Plan participants' contributions
Benefits paid
Other
Closing balance at December 31, 2013
Present value
of gross liabilities
Fair value of plan assets
Total net liabilities
1,223,913
(26,077)
923
50,201
51,124
(13,089)
20,009
(1,702)
-
5,218
-
28
(56,865)
(429)
1,196,912
(852,944)
19,646
-
(36,347)
(36,347)
-
-
-
(23,376)
(23,376)
(45,888)
(28)
56,865
1,165
(880,907)
370,969
(6,431)
923
13,854
14,777
(13,089)
20,009
(1,702)
(23,376)
(18,158)
(45,888)
-
-
736
316,005
The service cost is included in the item “Personnel expense” (note 32), while the interest expense/
(income) is included in the item “Financial expenses” (note 37).
261
(in thousand of euro)
Shares
Bonds
Insurances
Deposits
Balanced funds
Real Estate
Derivatives
Other
The following table shows the breakdown of funded pension fund assets:
12/31/2o14
listed
74,725
unlisted
total
269,765
344,490
203,615
161,826
365,441
-
63,913
846
-
113,151
4,896
4,468
187,179
73,210
-
-
8,533
4,896
68,381
188,025
73,210
113,151
8,533
%
30%
31%
0%
6%
16%
6%
10%
1%
listed
70,300
75,664
-
102,145
-
-
8,926
-
12/31/2O13
unlisted
total
170,224
240,524
115,653
3,704
43,221
191,317
3,704
145,366
250,004
250,004
29,448
1,934
9,683
29,448
10,860
9,683
%
28%
22%
0%
17%
28%
3%
1%
1%
456,249
709,878
1,166,127
100%
257,035
623,871
880,906
100%
The principal risks to which the Group is exposed in relation to the pension funds are detailed as follows:
volatility of assets for the plans: to limit the liabilities, the investment strategy privileges assets
which are expected to have relatively high and stable returns over the long-term. This implies
that certain investments, such as listed shares, feature high volatility over the short term, and
that this exposes the plans to risks of reduction in the value of assets in the short-term, conse-
quently increasing liabilities. However, this risk is mitigated by the diversification of the invest-
ments into different investment classes, through different investment managers and different
investment styles. Moreover, the investments are continuously revised in response to market
conditions, with adjustments to maintain the overall risk at adequate levels;
changes in bond returns and expected inflation: forecasts of falling returns on the bonds and/or
rising inflation lead to an increase in the value of liabilities. The plans reduce this risk by making
investments in “liability hedging” assets. In the United Kingdom, the protection assured by a
portfolio of this type was built over the last several years, and from the second quarter of 2014
it reached 100% of the value of the liabilities covered by assets;
life expectancy: growing life expectancy entails an increase in the value of plan liabilities. The
plans do not protect themselves directly against this risk. The liabilities are measured by using
prudent hypotheses whose adequacy is revised periodically.
In the UK the management of plan assets was delegated, under the supervision and within a precise
mandate attributed by the Trustees, to a Fiduciary Manager that operates according to a model
of Liability Driven Investment (LDI), or having as reference liabilities (liability benchmark), so as to
minimize the volatility (and thus the risk) of the deficit, which in fact was reduced to about one third
compared to the levels in place before its introduction (early 2011). The key parameters of this man-
date may be summarised as follows:
a mix of assets under dynamic management over time, rather than a fixed strategic allocation;
hedging of about 100% of the risk related to interest and inflation rates – constructed as a
percentage of the asset value – through the use of debt instruments (government bonds) and
derivatives;
management of foreign exchange risk with the goal of hedging at least 70% of the exposure to
foreign currencies held in the portfolio through use of forward contracts.
In the United Kingdom, the funding arrangements and funding policies are revised once every three
years. The next funding evaluation is expected in 2017. In the United States the funding evaluations
are made on an annual basis.
The contributions expected to be paid into the unfunded pension funds during 2015 amount to euro
6,632 thousand, those for funded plans euro 40,731 thousand. The latter figure may be subject to
adjustments, particularly as a consequence of the ongoing funding evaluation process in the UK.
262
2014 MANAGEMENT REPORT
Consolidated Financial Statements
Employees’ leaving indemnities (for Italian companies) changed as follows:
Employees’ leaving indemnities (TFr)
(in thousands of euro)
Opening balance
Liabilities held for sale
Movements through income statement:
- current service cost
- interest expense
Remeasurements recognized in equity:
- actuarial (gains) losses arising from changes in financial assumptions
- experience (gains) losses
Payments/advances
Other
Closing balance
12/31/2o14
12/31/2O13
44,496
(6,574)
146
1,254
5,787
(748)
(2,129)
219
42,451
47,007
-
236
1,446
(1,230)
(617)
(2,056)
(290)
44,496
The current cost of employee service is included in the item “Personnel expenses” (note 32) while
the interest expense is included in the item “Financial expenses” (note 37).
The contributions expected to be paid into employees’ leaving indemnities during 2015 total euro
1,558 thousand.
This item refers exclusively to the healthcare plan in place in the United States subsidiary.
Healthcare plans
(in thousands of euro)
Liabilities recognised at 12/31/2014
Liabilities recognised at 12/31/2013
The following changes occurred during the period:
(in thousands of euro)
Opening balance
Translation difference
Movements through income statement:
- current service cost
- interest expense
Remeasurements recognized in equity:
- actuarial (gains) losses arising from changes in financial assumptions
- actuarial (gains) losses arising from changes in demographic assumptions
- experience (gains) losses
Benefits paid
Closing balance
uSA
22,337
17,333
12/31/2o14
12/31/2O13
17,333
2,585
4
773
1,610
854
303
(1,125)
22,337
20,403
(799)
5
710
(968)
-
(777)
(1,241)
17,333
263
The current cost of employee service is included in the item “Personnel expenses” (note 32) while
the interest expense is included in the item “Financial expenses” (note 37).
The contributions expected to be paid into the healthcare plan during 2015 total euro 1,483 thousand.
Additional information regarding post-employment benefits
Net actuarial losses accrued in 2014 and recognised directly in equity totalled euro 30,263 thousand
(in 2013 net actuarial losses totalled euro 22,823 thousand).
The principal actuarial assumptions used at December 31, 2014 were as follows:
Discount rate
Inflation rate
Expected rate of wage and salary increases
Healthcare cost trend rates - initial
Healthcare cost trend rates - final
Italy
1.75%
1.50%
-
-
-
Germany
Netherlands
1.75%
2.00%
3.00%
-
-
1.75%
2.00%
2.00%
-
-
Sweden
2.40%
1.50%
-
-
-
uK
3.70%
2.98%
-
-
-
The principal actuarial assumptions used at December 31, 2013 were as follows:
Discount rate
Inflation rate
Expected rate of wage and salary increases
Healthcare cost trend rates - initial
Healthcare cost trend rates - final
Italy
3.40%
2.00%
-
-
-
Germany
Netherlands
3.40%
2.00%
3.00%
-
-
3.40%
2.00%
2.00%
-
-
Sweden
4.00%
2.00%
-
-
-
uK
4.70%
3.33%
-
-
-
uSA
3.75%
N/A
N/A
6.00%
4.50%
uSA
4.40%
N/A
N/A
7.50%
4.50%
The following table shows the maturity analysis of the benefits payment related to the post-em-
ployment benefits:
(in thousands of euro)
Pension funds
Employee leaving indemnities (TFR)
Healthcare plan
within 1 year
1 to 2 years
3 to 5 years
over 5 years
65,367
1,558
1,483
68,406
66,091
1,707
1,469
69,269
202,717
5,922
4,419
213,059
352,147
12,331
7,166
371,643
Total
686,322
21,518
14,537
722,377
The weighted average duration of the obligations for post-employment benefits is 15.73 years (15.72
years at December 31, 2013).
The following table sets forth the sensitivity analysis for the relevant actuarial assumptions at the
end of the financial year:
(in %)
Discount rate
Inflation rate (only UK plans)
0.25%
0.25%
decrease by
increase by
3.77%
2.48%
increase by
decrease by
3.96%
1.97%
Change in assumption
Increase in assumption
Decrease in assumption
Impact on post employment benefits
264
2014 MANAGEMENT REPORT Consolidated Financial Statements
At the end of 2013 the situation was as follows:
(in %)
Discount rate
Inflation rate (only UK plans)
0.25%
0.25%
decrease by
increase by
3.73%
3.48%
increase by
decrease by
3.97%
3.49%
Change in assumption
Increase in assumption
Decrease in assumption
Impact on post employment benefits
The sole purpose of the analysis above consists in estimating the change in liability according to
changes in the discount rates and inflation rate in the United Kingdom close to the principal as-
sumption of the rates themselves, rather than referring to an alternative set of assumptions.
The sensitivity analysis of the liability related to post-employment benefits is based on the same
method used to calculate the liability recognised in the Statement of Financial Position.
The table below sets forth the breakdown of other long-term benefits:
Other long-term benefits
(in thousands of euro)
Long-term incentive plans
Jubilee awards
Leaving indemnities - non Italian companies
Other long-term benefits
12/31/2o14
12/31/2O13
10,909
17,252
46,340
8,574
83,075
-
16,093
34,898
10,625
61,616
The value recognized under long-term incentive plans, amounting to euro 10,909 thousand at De-
cember 31, 2014, represents the best estimate of the three-year monetary incentive plan Long Term
Incentive 2014-2016 for Management of the Pirelli Group and approved by the Board of Directors and
Shareholders’ Meeting of Pirelli & C., respectively, on February 27 and June 12, 2014; this incentive plan
is related to the objectives of the period 2014 - 2016 contained in the Business Plan 2013-2017.
24. BORROwINGS FROM BANKS
AND OThER FINANCIAL INSTITuTIONS
The following table sets forth the amounts owed to banks and other financial institutions:
(in thousands of euro)
12/31/2o14
12/31/2O13
Bonds
Borrowings from banks
Borrowings from other financial institutions
Finance leasing payables
Financial accrued expenses and deferred income
Other financial payables
1,214,297
1,034,380
16,028
1,086
43,644
3,181
Total
Non-current
Current
1,214,297
-
Total
607,157
Non-current
Current
607,157
-
563,735
470,645
1,659,221
1,401,490
257,731
1,055
903
159
1,577
14,973
183
43,485
1,604
11,740
1,345
43,395
8,201
2,929
1,080
97
1,653
8,811
265
43,298
6,548
2,312,616
1,781,726
530,890
2,331,059
2,014,406
316,653
265
The item bonds, refers to:
the unrated bond placed by Pirelli & C. S.p.A. in February 2011 on the Eurobond market for an
aggregate nominal amount of euro 500 million, with a fixed coupon of 5.125% and maturity in
February 2016;
the private placement made by Pirelli International Plc on the American market for an aggregate
nominal amount of USD 150 million (equal to euro 123.5 million based on the exchange rate at
December 31, 2014), with a duration of between 5 and 12 years and an average coupon of 5.05%.
the unrated bond, placed by Pirelli International Plc on the Eurobond market in November 2014
for a nominal amount of euro 600 million, with a fixed coupon of 1.75%.
The carrying amounts of the bonds were determined as follows:
(in thousands of euro)
Nominal value
Transaction costs
Amortisation of effective interest rate
Adjustment for fair value hedge
12/31/2o14
1,223,548
(13,828)
4,304
273
1,214,297
12/31/2O13
608,767
(6,136)
2,942
1,584
607,157
Borrowings from the banks, amounting to euro 1,034,380 thousand, mainly consist of:
loans granted by the European Investment Bank (EIB) to Pirelli & C. S.p.A. and Pirelli Tyre S.p.A.
for research and development projects and to S.C. Pirelli Tyres Romania S.r.l. for local industrial
investments. These loans total euro 250,000 thousand (euro 250,000 thousand at December
31, 2013), were fully used, of which euro 150,000 thousand classified as non-current bank bor-
rowings and euro 100,000 thousand classified as current bank borrowings (at December 31, 2013
classified as non-current borrowings from the bank);
euro 75,000 thousand for utilisation of the syndicated facility (euro 575,000 thousand at Decem-
ber 31, 2013), granted to Pirelli & C. S.p.A., Pirelli Tyre S.p.A. and Pirelli International Plc for a total
amount of euro 1,200,000 thousand, subscribed on November 30, 2010 and having a duration of
five years. These utilisations were classified as current borrowings from the banks. The decrease
from last year was due to the partial repayment of the credit facility with an original maturity in
November 2015 through the liquidity deriving from the issue of the new unrated bond, placed
by Pirelli International Plc on the Eurobond market in November 2014. The credit facility was
completely extinguished during 2015 and replaced with a new revolving credit facility (euro 800
million), a multicurrency term loan (euro 200 million) and a further contract (euro 200 million)
respectively negotiated on January 9 and 13, 2015;
euro 154,701 thousand for the Schuldschein, a syndicated loan by the lender on the basis of a
German law debt security, granted to Pirelli International Plc and guaranteed by Pirelli & C. S.p.A.
and Pirelli Tyre S.p.A., disbursed on December 14, 2012 with a duration of between 3, 5 and 7
years, classified under non-current bank borrowings;
euro 45,300 thousand classified as non-current bank borrowings, granted by Bancomext to the
Mexican subsidiaries in 1H 2013 with a duration of 7 years. The loan is guaranteed by Pirelli Tyre
S.p.A. and covered by secured guarantee;
euro 8,905 thousand, including euro 4,026 thousand classified as non-current bank borrowings,
granted by Banco Nacion Argentina between October 2011 and June 2012 to Pirelli Neumaticos
S.A.I.C. The duration of the loan classified as non-current borrowings is 5 years. Both loans are
backed by secured guarantee;
use of credit lines at local level, in China, Brazil and Turkey, for euro 445,300 thousand.
266
2014 MANAGEMENT REPORT
Consolidated Financial Statements
At December 31, 2014 the Group had, aside from cash and securities held for trading of euro 1,228,073
thousand, unused committed credit facilities of euro 1,125,000 thousand (euro 625,000 thousand at
December 31, 2013) maturing in 2015.
Accrued financial expenses and deferred financial income (euro 43,644 thousand) mainly refer to
the portion of interest accrued on bonds (euro 23,656 thousand; euro 21,974 thousand at December
31, 2013) and interest rate swaps (euro 18,152 thousand; euro 17,717 thousand at December 31, 2013).
The reduction compared to the previous year of other current financial liabilities is due in particular
to the purchase of the remaining 20% of the sale option in favour of the Faria da Silva family of the
company Campneus Lider de Pneumaticos Ltda.
Other non-current financial payables include euro 1,650 thousand of security deposit towards Pre-
lios S.p.A., related to the lease of the R&D building, for the entire duration of the lease (October 15,
2012 – October 14, 2018).
Current and non-current financial payables backed by secured guarantees (pledges and mortgages)
totalled euro 84,747 thousand (euro 74,503 thousand at December 31, 2013).
Current financial payables include the portion of non-current financial payables, totalling euro
278,700 thousand (euro 123,000 thousand at December 31, 2013), that will be settled within one year.
The carrying amount of current payables is considered to approximate their fair value. The table
below compares the fair value of non-current financial payables with their carrying amount:
(in thousands of euro)
Bond Pirelli & C. S.p.A.
Bond Pirelli International Plc
Private placement - Pirelli International Plc
Borrowings from banks
Other financial payables
12/31/2o14
12/31/2O13
Carrying amount
Fair value
Carrying amount
498,940
592,483
122,873
563,735
3,695
1,781,726
523,565
605,184
147,731
566,125
3,695
1,846,300
499,217
-
107,940
1,401,490
5,759
2,014,406
Fair value
533,010
-
108,774
1,404,240
5,759
2,051,783
The public bonds issued by Pirelli & C. S.p.A. and by Pirelli International Plc are listed and the related
fair value was measured with reference to its prices at the end of the year. They are thus classified
as level 1 in the hierarchy.
The fair value of the private placement in U.S. dollars issued by Pirelli International Plc and the fair
value of the bank borrowings were calculated by discounting each debtor cash flow at the market
swap rate for the currency and at the reference maturity date, increased by the Group credit rating.
They are classified as level 2 in the hierarchy.
267
At December 31, 2014, the breakdown of bank borrowings and other payables to lenders by interest
rate and by currency of origin of the debt is as follows:
(in thousands of euro)
EUR
BRL (Brazilian Real)
CNY (Chinese Renminbi)
RON (Romanian Leu)
TRY (Turkish Lira)
ARS (Argentinian Peso)
Other currencies
Current payables
EUR
USD
BRL (Brazilian Real)
CNY (Chinese Renminbi)
RON (Romanian Leu)
MXN (Mexican Pesos)
ARS (Argentinian Pesos)
Non current payables
Fixed rate
Floating rate
124,828
176,540
34,333
106
46,731
5,192
23,630
119,531
-
-
-
-
-
-
411,360
77%
119,530
23%
1,193,922
123,045
130,271
-
-
-
3,861
151,356
-
44,051
40,883
49,495
44,843
-
Total
244,358
176,540
34,333
106
46,731
5,192
23,630
530,890
1,345,278
123,045
174,322
40,883
49,495
44,843
3,861
1,451,098 81%
330,628
19%
1,781,726
1,862,458 81%
450,158
19%
2,312,616
The breakdown at December 31, 2013 was as follows:
(in thousands of euro)
EUR
BRL (Brazilian Real)
CNY (Chinese Renminbi)
RON (Romanian Leu)
TRY (Turkish Lira)
Other currencies
Current payables
EUR
USD
BRL (Brazilian Real)
CNY (Chinese Renminbi)
RON (Romanian Leu)
MXN (Mexican Pesos)
ARS (Argentinian Pesos)
Other currencies
Non current payables
Fixed rate
Floating rate
46,446
125,732
54,835
(205)
53,608
30,078
6,139
-
-
-
-
20
310,494 98%
6,159
2%
1,303,486
29,588
104,008
-
-
-
9,763
100
124,531
80,895
93,049
58,878
49,812
160,296
-
-
Total
52,585
125,732
54,835
(205)
53,608
30,098
316,653
1,428,017
110,483
197,057
58,878
49,812
160,296
9,763
100
1,446,945
72%
567,461
28%
2,014,406
1,757,439
75%
573,620
25%
2,331,059
The value of fixed-rate payables indicated above includes those established by contracts as fixed-
rate payables and those established by contracts as variable-rate payables, for which hedging de-
rivatives have been put in place.
268
2014 MANAGEMENT REPORT Consolidated Financial Statements
The Group’s exposure to fluctuations in interest rates on financial payables, both in terms of the
type of rate and their resetting, are summarised below:
(in thousands of euro)
Up to 6 months
From 6 to 12 months
From 1 to 5 years
More than 5 years
12/31/2o14
12/31/2O13
Total
635,162
130,602
1,459,288
87,565
2,312,616
Fixed rate
Floating rate
185,003
130,602
1,459,288
87,565
1,862,458
450,158
-
-
-
450,158
Total
872,224
6,589
1,424,426
27,820
2,331,059
Fixed rate
Floating rate
298,604
6,589
1,424,426
27,820
1,757,439
573,620
-
-
-
573,620
The average cost of debt during 2014 was 6.05% (6.23% in 2013).
With regard to the presence of financial covenants and negative pledge clauses, it should be
noted that:
the revolving credit line granted to Pirelli & C. S.p.A., Pirelli Tyre S.p.A. and Pirelli International Plc
for a total of euro 1,200,000 thousand, and withdrawn for euro 75,000 thousand, is subject to
one financial covenant: a certain ratio between consolidated net indebtedness and gross operat-
ing profit must be maintained. This parameter was fully satisfied at December 31, 2014. With re-
gard to the negative pledges, the credit facility provides for a commitment not to grant secured
guarantees, above a threshold defined as the greater between euro 100,000 thousand and 3%
of Total Assets (as per the consolidated Financial Statements of Pirelli & C. S.p.A.), with the ex-
ception of secured guarantees on the existing debt or debt to replace it, to be granted pursuant
to law, relating to trade finance, project finance and subsidised finance or on loans provided by
supranational entities;
the private placement for a total of USD 150 million with due dates falling between December 5,
2017 and December 5, 2024 envisages, aside from the commitments indicated hereinabove:
the respect of the ratio between non-centralised indebtedness (referred to companies other
than Pirelli International Plc, Pirelli & C. S.p.A. and Pirelli Tyre S.p.A.) and total assets as reported
in the consolidated Financial Statements of Pirelli & C. S.p.A. set at 25% (and the ratio between
“secured” debt and total assets not exceeding 15% in any event);
introduction of a financial covenant whereby the ratio between gross operating profit and finan-
cial expenses as reported in the consolidated Financial Statements of Pirelli & C. S.p.A. be greater
than or equal to 3.5 when the ratio between net consolidated indebtedness and gross operating
profit is greater than 2.5. Both of these parameters were satisfied at December 31, 2014;
the Schuldschein obtained by Pirelli International Plc for a nominal total amount of euro 155,000
thousand, with due dates falling between June 14, 2016 and December 14, 2019 envisages, in the
case of negative pledges, the undertaking not to grant secured guarantees beyond the thresh-
old defined as being the higher between euro 100,000 thousand and 3% of Total Assets (as
per the consolidated Financial Statements of Pirelli & C. S.p.A.), with the exception of secured
guarantees on existing debt or debt to replace it, to be granted pursuant to law, relating to trade
finance, project finance and subsidised finance, or on loans granted by supranational entities.
The other outstanding financial payables do not contain financial covenants.
269
25. TRADE PAyABLES
(in thousands of euro)
Suppliers
Notes payable
12/31/2o14
Total
Non-current
1,377,024
17,288
1,394,312
-
-
-
Current
1,377,024
17,288
1,394,312
12/31/2O13
Total
Non-current
1,233,162
11,304
1,244,466
-
-
-
Current
1,233,162
11,304
1,244,466
The carrying amount of trade payables is considered to approximate their fair value.
26. OThER PAyABLES
The following table sets forth the breakdown of other payables:
(in thousands of euro)
Trade and accrued liabilities and deferred income
Tax payables not related to income taxes
Payables to employees
Payables to social security and welfare intitutions
Dividends payable
Other payables
12/31/2o14
12/31/2O13
Total
Non-current
Current
Total
Non-current
Current
69,354
121,692
103,211
75,356
9,624
138,932
518,169
36,230
4,622
-
29,098
-
4,742
74,692
33,124
117,070
103,211
46,258
9,624
134,190
443,477
79,897
93,799
111,317
64,027
2,076
159,895
511,011
36,054
5,038
856
22,781
-
12,124
76,853
43,843
88,761
110,461
41,246
2,076
147,771
434,158
Non-current commercial accrued expenses and deferred income relate for euro 32,132 thousand to
capital contributions received for investments made in Mexico and Romania, whose benefits are rec-
ognized in the Income Statement in proportion to the costs for which the contribution is disbursed.
Current commercial accrued expenses and deferred income include euro 8,224 thousand of tax
incentive for the Gravatai project in Brazil, deferred for the duration of the amortization period of
the investment, euro 5,902 thousand for government grants by the Piedmont Region, related to
financing for plants aimed at the realization of the New Technological Centre, the benefits of which
are recognized in the Income Statement in proportion to the costs for which the contribution was
granted, euro 2,849 thousand for costs related to insurance coverage in some Eurozone countries,
euro 2,514 thousand for various commercial initiatives, euro 1,655 thousand for the portion not yet
recognized in the Income Statement of the state contributions received for the investment of Slatina
in Romania and euro 1,205 thousand for payables to interims in Turkey.
Tax payables for the taxes not related to income, are mainly comprised of payables for VAT or
equivalent taxes, indirect taxes not related to income and withholding tax for employees.
Current payables to employees mainly include amounts accrued during the period but not yet paid,
including the estimate of incentives.
27O
2014 MANAGEMENT REPORT Consolidated Financial Statements
Other current payables (euro 134,190 thousand) mainly include:
euro 76,398 thousand for the purchase of property, plant and equipment (euro 84,531 thousand
at December 31, 2013);
euro 16,839 thousand for customer advances (euro 8,835 thousand at December 31, 2013);
euro 8,342 thousand for income withholding tax (euro 11,993 thousand at December 31, 2013);
euro 8,061 thousand for payables to representatives, agents, professionals and consultants
(euro 6,693 thousand at December 31, 2013);
euro 2,490 thousand for the purchase of land in Argentina;
euro 1,662 thousand for payables to directors, statutory auditors and supervisory bodies (euro
2,527 thousand at December 31, 2013).
euro 1,476 thousand for solidarity contributions to be donated in compliance with the local regu-
lations to beneficial-social associations in Venezuela;
euro 985 thousand for environmental and urban planning development projects in progress in
Brazil.
For other current and non-current payables, the carrying amount is considered to approximate
their fair value.
27. TAx PAyABLES
The tax payables mainly relate to national and regional income taxes and total euro 104,158 thou-
sand (of which euro 3,397 thousand recognised in non-current liabilities), compared to euro 83,809
thousand at December 31, 2013 (of which euro 3,537 thousand recognised in non-current liabilities).
28. DERIvATIvE FINANCIAL INSTRuMENTS
This item includes the fair value of derivative instruments outstanding at December 31, 2014. The
following table shows the breakdown:
(in thousands of euro)
12/31/2o14
12/31/2O13
Current Assets
Current Liabilities
Current Assets
Current Liabilities
Hedge accounting not adopted
Foreign currency derivatives - commercial transactions
Foreign currency derivatives - included in net financial position
Interest rate derivatives
Other derivatives - included in net financial position
Hedge accounting adopted
- cash flow hedge:
Foreign currency derivatives - commercial transactions
Interest rate derivatives
Other derivatives
- fair value hedge
Interest rate derivatives - included in net financial position
19,765
5,868
-
-
2,113
606
545
207
29,104
(26,001)
(2,554)
(2,180)
(2,089)
-
(10,011)
-
-
(42,835)
17,255
4,438
-
575
384
513
-
1,653
24,818
(13,544)
(3,175)
-
-
(1,482)
(38,824)
(13)
-
(57,038)
- Total derivatives included in net financial position
6,075
(4,642)
6,666
(3,175)
271
Derivative financial instruments without adoption of hedge accounting
The value of foreign currency derivatives corresponds to the fair value of forward currency pur-
chases/sales outstanding at the closing date of the period. These involve hedges of Group com-
mercial and financial transactions for which hedge accounting was not adopted. The fair value is
determined by using the forward exchange rate at the reporting date.
The value of derivatives on interest rates, between current liabilities for euro 2,180 thousand refers
to the fair value assessment of 12 “plain vanilla” interest rate swaps on a total notional amount of
euro 575 million maturing in February 2015, which envisage the payment of a fixed interest rate
and collection of a variable interest rate. These derivatives were made to hedge against the risk of
change in interest rates associated with the variable rate revolving syndicated credit facility granted
to Pirelli & C. S.p.A, Pirelli Tyre S.p.A. and Pirelli International Plc for a total amount of euro 1,200,000
thousand and of which euro 75,000 thousand was used at December 31, 2014. For these derivatives
in November 2014 the hedge accounting was interrupted and losses previously accumulated in
Equity (euro 16,739 thousand) were fully reclassified to the Income Statement (refer to note 37 “fi-
nancial expenses”). Following the interruption of the hedge accounting, changes in the fair value of
the derivative are recognized in the Income Statement.
Derivative financial instruments with adoption of hedge accounting
Cash flow hedge
The value of derivatives on interest rates, recognized as current liabilities for euro 10,011 thousand
and current assets for euro 606 thousand (current liabilities amounted to euro 38,324 thousand
and current assets amounted to euro 513 thousand at December 31, 2013), mainly refers to the fair
value of 4 cross currency interest rate swaps negotiated in November 2012 to cover the exposure
to exchange rate risk and limit exposure to interest rate risk associated with the private placement
placed by Pirelli International Plc in the US market for a total nominal amount of USD 150 million,
with duration between 5 and 12 years (refer to Note 24 “Borrowings from banks and other financial
institutions”). The aim is to hedge against changes in the cash flows of the payable denominated in
foreign currency (both principal and interest) tied to changes in foreign exchange rates. A negative
amount for euro 3,297 thousand was recognised in equity for the year.
29. COMMITMENTS AND CONTINGENCIES
Commitments to purchase property, plant and equipment
The commitments to purchase property, plant and equipment amount to euro 167,122 thousand
(euro 109,535 thousand at December 31, 2013), and mostly relate to companies in Russia, Romania,
Brazil, Italy, Mexico and China.
Commitments for the purchase of equity interests/fund units
These refer to commitments to subscribe units of the company Equinox Two S.C.A., a private equity
company specialised in investments in listed and unlisted companies with high growth potential, for
a maximum counter-value of euro 2,358 thousand.
other contingencies
At the beginning of April 2014 the European Commission communicated to Pirelli, and other par-
ties involved (including Prysmian Cavi e Sistemi, a subsidiary of Pirelli until July 2005), the decision
taken at the conclusion of the antitrust investigation initiated for the energy cables business, which
provides for a penalty against Prysmian of approximately euro 104 million for a portion of which,
272
2014 MANAGEMENT REPORT
Consolidated Financial Statements
amounting to euro 67 million, Pirelli is jointly liable with Prysmian. This decision confirms that there
was no direct involvement by Pirelli in the alleged cartel. The alleged antitrust violation is attributa-
ble solely to the principle of “parental liability”, because, during part of the period of the alleged car-
tel, Prysmian was controlled by Pirelli. Pirelli appealed to the European Court of Justice against the
decision of the European Commission alleging the application of the principle of “parental liability”.
In fact, Pirelli believes that the principle of parental liability is not applicable to it.
The European Commission also ordered Pirelli to deposit a bank guarantee to cover the payment,
if and when due, of 50% of the penalty levied on Prysmian and Pirelli jointly. In consequence of the
above on December 17, 2014, Pirelli provided the Commission with the guarantees requested.
Pirelli took action before the Court of Milan for the obligation of Prysmian to hold Pirelli harmless
from any claim by the European Commission in relation to the aforementioned penalty to be ascer-
tained and declared.
Pirelli, on the basis of careful legal analysis supported by professional opinions of external legal
advisers, believes it is not involved in the alleged irregularities of its former subsidiary, and that the
ultimate full liability for any violation (and the payment of the related penalty) shall be the exclusive
responsibility of the company directly involved.
In consequence of the above, the risk assessment is such as not to have to request the allocation of
any specific provision in the annual Financial Statements at December 31, 2014.
The breakdown of revenue from sales and services is as follows:
3O. REvENuE FROM SALES AND SERvICES
(in thousands of euro)
Revenue from sales of goods
Revenue from services
2o14
5,913,216
104,847
6,018,063
2O13
5,951,568
109,392
6,060,960
31. OThER INCOME
The breakdown of this item is as follows:
(in thousands of euro)
Gains on disposal of property, plant and equipment
Rent income
Insurance indemnities and other refunds
Recoveries and reimbursements
Government grants
Other income
2o14
18,279
7,887
17,277
58,467
6,981
95,185
204,076
2O13
37,862
9,831
8,485
63,000
6,483
126,648
252,309
Gains on disposal of property, plant and equipment mainly derive for euro 6,261 thousand from the
sale of the land in the Sumaré area in Brazil and for a total of euro 9,365 thousand from the sale of
land and buildings in Germany and Turkey. In 2013 the value in particular referred to the gain of euro
31,142 thousand obtained from the sale of real estate not used for industrial activity in Brazil.
273
The item recoveries and reimbursements, mainly includes:
refunds of taxes and duties for euro 21,157 thousand received in Italy, Brazil and Germany in par-
ticular in the form of contributions for tyre disposal;
contributions for the purchase of gas and energy, reimbursements of various taxes and tax
refunds for a total of euro 12,836 thousand arising from tax facilitations obtained in Argentina,
Egypt, and in the state of Bahia in Brazil.
The item other mainly includes income from sports activities for euro 36,676 thousand, income from
the release of provisions for liabilities and charges (euro 22,040 thousand) and provisions for bad
debts (euro 4,549 thousand).
The reduction in the item other compared to 2013, amounting to about euro 31,464 thousand, is
mainly due to release during the financial year 2013 of the provision in relation to the three-year
incentive plan 2012-2014 for euro 12,371 thousand, income that had been achieved following the sale
of certain rights held in Brazil for euro 13,092 thousand and greater releases of provisions for liabil-
ities and charges recorded in 2013 for euro 4,846 thousand.
Other income includes non-recurring events amounted to euro 15,626 thousand (7.7% of the total)
related to real estate capital gains realized in Brazil, Germany and Turkey for the sale of land and
buildings. In 2013, the item included gains resulting from disposal of properties not used for the
industrial activity in Brazil (euro 31,142 thousand) and the income resulting from sale of receivables
under litigation (euro 13,202 thousand) and represented 17.6% of the item.
32. PERSONNEL ExPENSES
The breakdown of this item is as follows:
(in thousands of euro)
Wages and salaries
Social security and welfare contributions
Expenses for employees' leaving indemnity and similar costs (*)
Expenses for defined contribution pension funds
Expenses for defined benefit pension funds
Expenses for jubilee awards
Expenses for defined contribution healthcare plans
Other costs
* Includes Italian and foreign companies
2o14
960,867
174,268
31,539
21,390
895
5,865
38,742
6,204
1,239,770
2O13
920,356
168,049
29,498
20,577
923
888
36,140
18,126
1,194,557
Personnel expenses include non-recurring events for a total of euro 24,744 thousand (2.0% of the
total) for restructuring costs.
In 2013 the item included euro 45,435 thousand of which euro 25,447 thousand related to restruc-
turing costs and euro 19,988 thousand related to expenses for the definition of a legal dispute in
Brazil. They represented 3.8% of the total.
274
2014 MANAGEMENT REPORT
Consolidated Financial Statements
33. AMORTISATION, DEPRECIATION AND IMPAIRMENT
The breakdown of this item is as follows:
(in thousands of euro)
Amortisation
Depreciation
Impairment of property, plant and equipment
2o14
20,917
277,890
6,048
304,855
2O13
19,016
265,817
7,559
292,392
The impairments mainly relate to plants and equipment located in Russia and Italy. Of these im-
pairments, euro 5,744 thousand qualify as non-recurring events (1.9% of the total of the item).
34. OThER COSTS
The breakdown of this item is as follows:
(in thousands of euro)
Selling costs
Purchases of goods for resale
Fluids and power
Advertising
Professional advice
Maintenance
Warehouse operating costs
Leases, rental and lease installments
Outsourcing
Travel expenses
IT expenses
Key managers compensations
Other provisions
Duty stamps, duties and local taxes
Canteen
Bad debts
Insurance
Cleaning expenses
Waste disposal
Security expenses
Telephone expenses
Other
2o14
305,041
306,783
223,611
219,051
53,968
66,276
53,578
113,253
44,961
49,241
27,435
10,058
26,341
37,916
24,052
16,389
28,587
21,031
2 1 ,1 1 1
12,081
12,181
2O13
293,627
302,857
235,476
200,189
47,197
66,223
44,908
101,619
36,276
47,852
27,060
7,724
32,542
37,263
18,047
6,250
29,579
19,533
23,295
12,286
11,109
156,823
1,829,766
197,467
1,798,378
The item “other” includes non-recurring events for euro 1,800 thousand (0.1% of the total of the
item) related to the accessory charges deriving from the sale of land and buildings in Brazil, Germa-
ny and Turkey. In 2013, the item included euro 2,716 thousand (0.1% of the total of the item) of costs
related to the real estate gains made in Brazil.
275
35. INCOME (LOSS) FROM EQuITy INvESTMENTS
35.1 ShARE OF NET INCOME (LOSS) OF ASSOCIATES AND JOINT vENTuRES
The share of net income (loss) of associates and joint ventures accounted for under the equity
method was negative for euro 55,147 thousand, compared to the negative result of euro 25,835
thousand in 2013.
It basically comprises the transposition of the share of net income (loss) for the investment in Prelios
S.p.A. (negative for euro 23,612 thousand, compared to euro 12,838 thousand at December 31, 2013)
in Fenice S.r.l. (negative for euro 30,770 thousand), in GWM Renewable Energy II S.p.A. (negative for
euro 3,244 thousand, compared to euro 191 thousand at December 31, 2013) in Eurostazioni S.p.A.
(positive for euro 3,587 thousand) and in PT Evoluzione Tyre (negative for euro 1,378 thousand com-
pared to a positive value of euro 637 thousand in 2013). In 2013 the share also included the share of
the investment in RCS Mediagroup S.p.A. (negative for euro 13,573 thousand), reclassified at the end
of 2013 in available-for-sale financial assets.
To this regard, reference should be also made to the previous note 12 “Investments in associates
and joint ventures”.
35.2 GAINS ON EQuITy INvESTMENTS
The breakdown is as follows:
(in thousands of euro)
Prelios S.p.A. bond conversion effect
Gains on disposal of investments in subsidiaries
RCS MediaGroup S.p.A. fair value adjustment effect
Other gains
2o14
13,307
4,781
-
901
18,989
2O13
-
-
8,638
913
9,551
Regarding the effect of the conversion of the Prelios S.p.A. bond (the “Convertendo”), reference
should be made to the previous note 12 “Investments in associates and joint ventures”.
The gains on sale of subsidiaries exclusively relates to the sale of the investment in Pirelli Finance
(Luxembourg) S.A.
276
2014 MANAGEMENT REPORT Consolidated Financial Statements
35.3 LOSSES ON EQuITy INvESTMENTS
The breakdown of this item is as follows:
(in thousands of euro)
Prelios S.p.A. class B shares fair value adjustment
Impairment of investments in associates
Impairment of available-for-sale financial assets
Valuation of financial assets designated at fair value through
income statement
Other losses on equity investments
2o14
4,772
20,393
29,294
-
256
54,715
2O13
-
-
19,018
44,286
-
63,304
In relation to the fair value adjustment of the Prelios S.p.A. class B shares refer to note 13 above
“Other financial assets”.
The item impairment of investments in associated companies refers to investments in Fenice S.r.l.
for euro 18,956 thousand and GWM Renewable Energy II S.p.A. for euro 1,437 thousand. In this re-
gard, reference should be made to note 12 above “Investments in associates and joint ventures”.
Impairment of financial assets available for sale mainly refer to investments in Alitalia S.p.A. (euro
11,229 thousand), in RCS Mediagroup S.p.A. (euro 15,860 thousand) and Equinox Two S.C.A. (euro
1,764 thousand). In 2013 the item referred mainly to investments in Mediobanca S.p.A. (euro 10,429
thousand), Alitalia S.p.A. (euro 4,925 thousand), Equinox Two S.C.A (euro 1,232 thousand), Fin. Priv.
S.r.l. (euro 1,345 thousand) and S.In.T S.p.A. (euro 917 thousand).
In 2013 the item valuation of financial assets designated at fair value through Income Statement
referred to the impairment of the equity instrument of Prelios S.p.A. (the “Convertendo”) held by
Pirelli & C. S.p.A. following the financial reorganization of Prelios S.p.A. itself, and converted in 2014
in advance into Prelios class A and class B ordinary shares, as described in note 12.
Dividends in 2014 amounted to euro 3,873 thousand compared to euro 1,290 thousand in 2013.
They are mainly related for euro 2,363 thousand to the investment in Mediobanca S.p.A., for euro
680 thousand in income from mutual funds (euro 610 thousand in 2013), for euro 308 thousand to
Fin. Priv. S.r.l. (euro 103 thousand in 2013) and for euro 256 thousand to Euroqube S.A.
35.4 DIvIDENDS
36. FINANCIAL INCOME
The breakdown of this item is as follows:
(in thousands of euro)
Interest
Other financial income
Valuation at fair value of securities held for trading
Valuation at fair value of currency derivatives
2o14
40,100
8,595
-
42,982
91,677
2O13
31,170
10,180
353
23,084
64,787
277
Interest includes euro 15,405 thousand for interest income with financial institutions (euro 5,219
thousand in 2013), euro 10,475 thousand for interest on fixed income securities (euro 8,622 thou-
sand at December 31, 2013), euro 8,337 thousand for interest on interest rate swaps (euro 9,551
thousand in 2013), euro 2,620 thousand for interest on trade receivables (euro 2,234 thousand in
2013) and euro 2,058 thousand for interest on government bonds.
Other financial income includes interest income on receivables claimed from the Brazilian tax au-
thorities for euro 998 thousand and income for euro 1,446 thousand from the basis adjustment of
the financial liabilities that were hedged against interest rate risk, for which fair value hedge ac-
counting has been applied.
This adjustment is offset by the negative change in fair value of the hedging instruments included
in the financial expenses recognised as “Valuation at fair value of other derivative instruments”
(refer to note 37).
Valuation at fair value of currency derivatives relates to forward purchases/sales of foreign cur-
rencies to hedge commercial and financial transactions, in accordance with the Group foreign ex-
change risk management policy. For transactions outstanding at the end of the year, the fair value
is determined using the forward exchange rate at the reporting date. The fair value assessment
includes two elements: the interest component linked to the interest rate spread between the two
currencies subject to the individual hedges, a net hedging cost of euro 33,178 thousand, and the
exchange rate component, a net gain of euro 76,160 thousand.
37. FINANCIAL ExPENSES
The breakdown of this item is as follows:
(in thousands of euro)
Interest
Commissions
High inflation effect Venezuela
Other financial expenses
Net losses on exchange rates
Net interest costs on employee benefit obligations
Valuation at fair value of securities held for trading
Valuation at fair value of other derivatives
2o14
124,757
17,100
28,974
9,736
147,973
19,453
477
5,617
354,087
2O13
116,205
19,987
18,680
1,870
73,576
19,374
-
8,027
257,719
Interest includes euro 26,730 thousand on the bond issued by Pirelli & C. S.p.A. in 2011 (euro 26,673
thousand in 2013), euro 5,805 thousand for the private placement made by Pirelli International Plc
on the American market at the end of 2012 (euro 5,894 thousand in 2013), euro 1,237 thousand for
the bond placed by Pirelli International Plc on the Eurobond market in November 2014 and euro
22,996 thousand for interest on interest rate swaps (euro 18,262 thousand in 2013).
Net losses on exchange rates of euro 147,973 thousand (losses from exchange rate of euro 1,015,947
thousand and gains from exchange rate of euro 867,974 thousand) refer to adjustment to year-end
exchange rates of items expressed in currencies other than the functional currency outstanding at
the reporting date and the net losses realised on items closed during the financial year.
The increase recorded in the item compared to the previous year is mainly due, as previously indi-
cated in note 7, to the effect of the adjustment to a currency exchange of 12 bolivar per dollar (14.57
bolivar per euro) of commercial transactions in foreign currency recorded by the subsidiary Pirelli
278
2014 MANAGEMENT REPORT Consolidated Financial Statements
de Venezuela C.A. outstanding at the reporting date, which resulted in the recognition of foreign
exchange losses in the year for a total of euro 72,085 thousand.
The comparison of the value of foreign exchange losses net of the share of Venezuela (euro 75,888
thousand) with the fair value measurement of the foreign exchange component of currency hedges
negotiated as part of the Group’s currency risk management strategy (net gain of euro 76,160 thou-
sand, as previously indicated in the item “financial income”) shows that the management of foreign
exchange risk is substantially balanced.
The item net interest on employee benefit obligations mainly consists of euro 12,887 thousand for
pension funds, euro 1,254 thousand for employees’ leaving indemnities (TFR), and euro 773 thou-
sand for healthcare plans (refer to note 23 “Employee benefit obligations”).
Valuation at fair value of other derivative instruments (refer to note 28 “Derivative financial instru-
ments”) mainly consists of:
negative amount for euro 2,680 thousand related to the reclassification in the Income Statement
of losses that were previously accumulated in equity and referred to interest rate derivatives for
which hedge accounting was interrupted (negative for euro 4,399 thousand in 2013);
euro 1,446 thousand of fair value adjustment on interest rate swaps made to hedge the interest
rate associated with financial liabilities, for which hedge accounting (fair value hedge) has been
implemented (euro 3,211 thousand in 2013).
The breakdown of the income taxes for the period is as follows:
(in thousands of euro)
Current taxes
Deferred taxes
2o14
194,949
(21,640)
173,309
2O13
207,907
1,085
208,992
The Group’s actual tax burden for 2014 is attributable to taxes payable by the Tyre Business (euro
231,709 thousand) on the positive taxable income of its subsidiaries partially offset by the recogni-
tion in Pirelli & C. S.p.A. of the positive effects deriving from opting for domestic tax consolidation
and of deferred taxes in relation to the foreseeable recovery of domestic tax losses within 4 years.
The decrease in the item compared to the same period of the previous year is mainly due to the
recognition of deferred tax assets on previous tax losses in relation to the expected recoverability
of tax losses by the Group’s Italian companies following the improvement of future plans that thus
allow the recognition.
38. TAxES
279
The reconciliation between theoretical and actual taxes is as follows:
(in thousands of euro)
Net income (loss) before taxes
Reversal of share of net income (loss) of associates and joint ventures
A) Total taxable income
B) Theoretical taxes
Main causes for changes between theoretical and effective taxes:
Income not subject to taxation
Non-deductible costs
Use of tax losses carried forward
Unrecognised deferred tax assets and/or release of deferred tax assets previously recognised
Taxes not related to income and costs for tax assessment
2o14
488,523
55,147
543,670
2O13
513,484
25,835
539,319
176,327
173,477
(65,539)
91,402
(5,961)
9,259
806
(32,986)
173,309
32%
32%
(59,012)
43,579
(2,894)
36,829
42,792
(25,779)
208,992
32%
39%
Oher
C) Effective taxes
Theoretical tax rate (B/A)
Effective tax rate (C/A)
Europa
Italy
Germany
Romania
Great Britain
Turkey
Russia
NAFTA
USA
Mexico
Central and South America
Argentina
Brazil
Venezuela
Asia / Pacific
China
Middle East / Africa
Egypt
The Group’s theoretical tax burden is calculated taking into account the nominal tax rates of the
countries where the Group’s principal companies operate, as shown below:
2o14
31.40%
29.58%
16.00%
21.50%
20.00%
20.00%
40.00%
30.00%
35.00%
34.00%
34.00%
25.00%
30.00%
2O13
31.40%
29.55%
16.00%
23.25%
20.00%
20.00%
40.00%
30.00%
35.00%
34.00%
34.00%
25.00%
25.00%
The nominal tax rate in Great Britain fell from 23.25% in 2013 to 21.50% in 2014, in accordance with
local tax laws (Finance Act 2012).
The nominal tax rate in Egypt increased from 25% in 2013 to 30% in 2014 as a result of a change in
legislation (Act 44/2014).
28O
2014 MANAGEMENT REPORT Consolidated Financial Statements
39. ASSETS AND LIABILITIES hELD FOR SALE
AND DISCONTINuED OPERATIONS
As a result of the signing of the steelcord business sale agreement by Pirelli and Bekaert on February
28, 2014, the steelcord business qualifies as a “discontinued operation”.
On December 18, 2014 the sale was finalized of the steelcord business in Italy (Figline), Romania (Slati-
na) and Brazil (Sumaré) for a counter-value of about euro 150 million in term of enterprise value (about
euro 134 million in terms of equity value) consistent - in pro-rata terms - with about euro 255 million
of the total value of the agreement, that led to the recognition of a gain for a total of euro 17,878 thou-
sand, net of related taxes (euro 7,820 thousand; also following this disposal, the foreign exchange
reserve (negative for euro 3,298 thousand) was reclassified in Income Statement at disposal date.
Assets and liabilities held for sale in the following table refer to business in Turkey (closing announced
on February 6, 2015) and China (closing announced on March 27, 2015):
sTaTEmEnT oF FInanCIal PosITIon assETs HEld For salE (in thousands of euro)
Property, plant and equipment
Intangible assets
Investments in associates and J.V.
Deferred tax assets
Inventories
Trade receivables
Other receivables
Cash and cash equivalents
Derivative financial instruments
Total Assets
Employee benefit obligations
Borrowings from banks and other financial institutions
Trade payables
Other payables
Provisions for liabilities and charges
Tax payable
Total Liabilities
12/31/2o14
12,289
1,422
11,406
1,108
7,600
2,088
2,033
5,938
153
44,037
3,212
224
3,945
3,244
1,954
65
12,644
In particular, it is noted that the item Investments in Associates and Joint Ventures refers to the
investment held in the company Sino Italian Wire Tech. Co. Ltd. (China). The Group shareholding is
49% and the company is fully consolidated by virtue of a call option in favour of Pirelli on a portion
of 26% of the share capital. It was reclassified in the item “investments in associates” because on
December 15, 2014 this option was no more exercisable following the signing of the sale agreement
to Bekaert. In accordance with the requirements of IFRS 10, the value of the non-controlling interest
during deconsolidation was measured at fair value resulting in an impairment of euro 784 thousand
recognized under “discontinued operations”. It is also noted that the foreign exchange reserve re-
corded on the steelcord business in Turkey, negative for euro 13,949 thousand at December 31, 2014,
will be reclassified in the Income Statement at the time of the disposal.
281
The net income (loss) from discontinued operations is as follows:
InComE sTaTEmEnT dIsConTInuEd oPEraTIons (in thousands of euro)
Revenues from sales and services
Raw materials and consumables (net of change in inventories)
Personnel expenses
Amortisation,depreciation and impairment
Other costs
Operating income
Net income (loss) from equity investments
Financial expenses
Net income before tax
Tax
A Net income
Gains on disposal of production units in Italy+Romania+Brazil
Disposal tax effect
B Net gains on disposal
C Reversal of Romanian reserve on foreign currency translation
Net income from discontinued operations (A+B+C)
25,698
(7,820)
2o14
73,500
(24,358)
(15,611)
(2,200)
(24,999)
6,332
411
(1,700)
5,043
(2,000)
3,043
17,878
(3,298)
17,623
2O13
85,200
(28,424)
(17,204)
(4,100)
(29,172)
6,300
-
(2,900)
3,400
(1,400)
2,000
-
-
2,000
The net income (loss) from discontinued operations, positive for euro 3,043 thousand shown in the
table above, as described in the “Disposal of the Steelcord Business” of note 2, includes revenues
from the sales of the steelcord business realized with third parties outside the Pirelli group (euro
73,500 thousand) and the costs related to these revenues (total of euro 70,457 thousand, also con-
sidering the income from investments, interest expense and taxes). It should be noted that the total
amount of costs to third parties of the steelcord business, including financial expenses and taxes,
amounted in FY 2014 to euro 255,464 thousand. The result of discontinued operations that would
have been determined considering the revenues from third parties and the total cost of the busi-
ness to third parties (including costs related to the revenues earned from the business to the Pirelli
group) in FY 2014 would be negative for euro 181,964 thousand.
4O. EARNINGS (LOSSES) PER ShARE
Basic earnings (losses) per share are given by the ratio between net income (loss) attributable to
the owners of the parent (adjusted to take into account the minimum dividend allocated to savings
shares) and the weighted average of the number of ordinary shares outstanding during the period,
with the exclusion of treasury shares.
(in thousands of euro)
Net income (loss) attributable to the Parent from continuing operations
Net income (loss) attributable to savings shares reflecting 2% increase
Adjusted net income (loss) attributable to the Parent from continuing operations
Basic earning (loss) per ordinary share from continuing operations (in euro per share)
Net income (loss) attributable to the Parent from discontinued operations
Net income (loss) attributable to savings shares reflecting 2% increase
Adjusted net income (loss) attributable to the Parent from discontinued operations
Basic earning (loss) per share from discontinued operations (in euro per share)
2o14
301,668
(7,476)
294,192
0.619
2o14
17,623
(437)
17,186
0.036
2O13
301,574
(7,473)
294,101
0.619
2O13
2,000
(50)
1,950
0.004
The diluted earnings (losses) per share have not been calculated because following expiration of the
stock option plans, the prerequisites for such calculation are not met.
282
2014 MANAGEMENT REPORT Consolidated Financial Statements
41. DIvIDENDS PER ShARE
In H1 2014, Pirelli & C. S.p.A. paid to its shareholders dividends based on 2013 earnings equal to euro
0.32 per each of the 475,388,592 ordinary shares (excluding treasury shares) and euro 0.39 per each
of the 11,842,969 savings shares (excluding treasury shares). The total dividends paid out amounted
to euro 156,743 thousand.
In 2013 Pirelli & C. S.p.A. paid to its shareholders dividends based on 2012 earnings equal to euro
0.32 per ordinary share (excluding treasury shares) and euro 0.39 per savings share (excluding
treasury shares). The total dividends paid out amounted to euro 156,743 thousand.
42. hyPERINFLATION
In accordance with Group accounting policies regarding the criteria for introducing/ending inflation
accounting, the subsidiary Pirelli de Venezuela C.A. adopted inflation accounting since the prepara-
tion of the consolidated Financial Statements at December 31, 2009. It is the only Group company
operating in a high-inflation country. The price index used for this purpose is a mixed index: a con-
sumer price index (CPI) covering only the cities of Caracas and Maracaibo was used until December
31, 2007; beginning in 2008 the Banco Central de Venezuela and the National Institute for Statistics
started to publish a national consumer price index (Indice Nacional de precios al consumidor - INPC)
that uses December 2007 as its basis for calculation. For the year ended December 31, 2014 an infla-
tion index estimated at 66.84% was used as the official one disclosed by the Banco Central de Ven-
ezuela was not available. The official inflation index was equal to 68.54% with a difference of 1.02%
compared to the estimate and therefore not significant.
December 31, 2012
December 31, 2013
December 31, 2014
index
318.9
498.1
831.0
conversion factor
1.5619
1.6684
1.0000
The losses on the net monetary position are recognised in the Income Statement as “Financial ex-
penses” (note 37) for an amount of euro 28,974 thousand (euro 18,680 thousand in 2013).
283
43. RELATED PARTy TRANSACTIONS
Related party transactions, including intercompany transactions, are neither unusual nor excep-
tional, but are part of the ordinary course of business of Group companies. Such transactions,
when not carried out at standard conditions or dictated by specific regulations, are settled on an
arm’s length basis and executed in compliance with the rules set out in the Group Procedure for
Related Party Transactions.
The statement below shows a summary of the Consolidated Statement of Financial Position, Con-
solidated Income Statement and Consolidated Statement of Cash Flows that include transactions
with related parties and their percentage impact:
(in millions of euro)
STATEMENT OF FINANCIAL POSITION
Non-current assets
Other financial assets
Current assets
Trade receivables
Other receivables
Non-current liabilities
Borrowings from banks and other financial
institutions
Current liabilities
Borrowings from banks and other financial
institutions
Trade payables
Other payables
Cash
Tax payables
(in millions of euro)
INCOME STATEMENT
Revenue from sales and services
Other income
Personnel expenses
Other costs
Financial income
Financial expenses
Net income (loss) from equity investments
Taxes
Total reported
at 12/31/2o14
of which
related parties
% incidence
Total reported
at 12/31/2o13
of which
related parties
% incidence
180.7
673.8
265.3
-
-
289.1
104.1
36.00%
1.7
31.6
0.25%
11.92%
666.4
267.5
1.4
8.5
0.21%
3.17%
1,781.7
3.4
0.19%
2,014.4
1.7
0.08%
530.9
1,394.3
443.5
1,166.7
100.8
30.2
5.70%
34.5
0.4
120.0
-
2.48%
0.09%
10.3%
-
316.7
1,244.5
434.2
879.9
80.3
-
41.1
0.1
-
0.6
-
3.30%
0.02%
-
0.75%
Total 2o14
of which
related parties
% incidence
Total 2o13
of which
related parties
% incidence
6,018.1
204.1
(1,239.8)
(1,829.8)
91.7
(354.1)
(87.0)
(173.3)
0.2
3.5
(8.2)
(40.6)
0.4
(1.5)
(41.8)
-
-
1.74%
0.66%
2.22%
0.46%
0.4%
48.1%
-
6,061.0
252.3
(1,194.6)
(1,798.4)
64.8
(257.7)
(78.3)
(209.0)
1.9
3.1
(3.4)
(70.1)
1.5
-
(25.8)
(0.6)
0.03%
1.24%
0.28%
3.90%
2.36%
-
33.00%
0.29%
The effects of related party transactions on the Consolidated Income Statement, Statement of
Financial Position, and Statement of Cash Flows of the Pirelli & C. Group at December 31, 2014 are
shown below.
284
2014 MANAGEMENT REPORT Consolidated Financial Statements
TransaCTIons WITH assoCIaTEs and J.V. (in millions of euro)
Other income
Other costs
3.5
The amount mainly refers to rental income and operating expenses refunds from Prelios Group
(euro 2.1 million), to recoveries of lease payments from GWM Renewable Energy S.p.A. (euro 0.3
million), to income for services rendered by Poliambulatorio Bicocca S.r.l. to Prelios S.p.A. (euro 0.2
million) and royalties due by Idea Granda Società Consortile S.r.l. to Pirelli & C. Ambiente S.r.l. (euro
0.5 million).
24.0
The amount mainly concerns Pirelli Deutschland GmbH energy purchases and machinery rental
from Industriekraftwerk Breuberg GmbH (euro 23.6 milion) and services provided by consortium
Corimav to Pirelli & C. S.p.A. (euro 0.2 million).
Net income (loss) from equity investments
13.3 Effect resulting from the conversion of Prelios bond in Prelios share.
Financial income
Current trade receivables
Other current receivables
0.4
The amount relates to accrued interest income from the loan granted by Pirelli & C. Ambiente S.r.l.
to GWM Renewable Energy II Group.
1.7
31.6
The amount mainly concerns receivables for services provided by Pirelli Tyre S.p.A. and
Poliambulatorio S.r.l. to Prelios Group S.p.A. (euro 0.2 million), by Pirelli & C. Ambiente S.r.l. to
Idea Granda Società Consortile S.r.l. (euro 0.4 million) and to GWM Renewable Energy S.p.A. (euro
0.3 million), by Pirelli Tyre S.p.A. to PT Evoluzione Tyres (euro 0.2 million) and to Sino Italian Wire
Technology Co. Ltd. (euro 0.5 million)
The amount in particular includes receivables for the disposal of Pirelli & C. Ambiente S.p.A. plant
to GWM Renewable Energy II S.p.A. (euro 0.1 million), Pirelli Tyre Co. Ltd receivables from Sino
Italian Wire Technology Co. Ltd. for (euro 0.1 million) and financial receivables of Pirelli International
Ltd for (euro 8.3 million) and Pirelli Tyre Co. Ltd for (euro 22.9 million) from Sino Italian Wire
Technology Co. Ltd, as well as of Pirelli & C. S.p.A. from Fenice S.r.l. for (euro 0.1 million).
Non-current borrowings from banks and other
financial institutions
1.7
Guarantee deposit to Prelios S.p.A. for R&D building rental.
Current trade payables
Other current payables
34.5
The amount mainly consists of Pirelli Deutschland GmbH payables for the purchase of energy
from Industriekraftwerk Breuberg GmbH (euro 22.0 million), as well as of Pirelli Tyre Co. Ltd and
Pirelli Tyre S.p.A. payables to Sino Italian Wire Technology Co. Ltd for (euro 12.4 million) and of
Pirelli & C. S.p.A. to CORIMAV consortium for (euro 0.1 million).
0.4
The amount refers to payables of Pirelli & C. Ambiente S.r.l. to GWM Renewable Energy II for (euro
0.3 million) and the prepayment for R&D building rental made by Pirelli & C. S.p.A. to Prelios S.p.A.
for (euro 0.1 million).
TransaCTIons WITH rElaTEd ParTIEs THrougH dIrECTors (in millions of euro)
Other costs
6.6
This cost is related to FC Internazionale Milano S.p.A. sponsorship contracts.
rElaTEd ParTy TransaCTIons (in milllions of euro)
Revenue from sales and services
0.2
Revenues generated from services rendered by Pirelli Sistemi Informativi S.p.A. and Pirelli & C. S.p.A.
to Camfin Group.
Other income
0.1
The amount mainly refers to rental income and related operating expenses charged to Camfin Group.
Financial expenses
Non-current borrowings from banks
and other financial institutions
Current borrowings from banks
and other financial institutions
Current borrowings from banks
and other financial institutions
Cash
The expenses are related to interests accrued on a loan and payable by Pirelli & C. S.p.A. to groups
Intesa-San Paolo (euro 0.1 million) and Unicredit (euro 0.1 million), by Pirelli International Pls to
groups Intesa- San Paolo (euro 0.3 million) and Unicredit (euro 0.3 million), and by Pirelli Tyre Co. Ltd
to Intesa-San Paolo (euro 0.6 million)
The amount refers to loans granted to Pirelli Tyre S.p.A. by groups Intesa-San Paolo (euro 0.6
million) and Unicredit (euro 1.1 million).
The amount refers to payables of Pirelli International Pls (euro 12.5 million) for the use of the
syndicated credit line of euro 1.200 million granted by Intesa San Paolo and Unicredit groups.
Payables for loans received by Pirelli Tyre Co. Ltd from Intesa-San Paolo (euro 16.9 million) and by
Pirelli Tyre S.p.A. from groups Intesa-San Paolo (euro 0.3 million) and Unicredit (euro 0.2 million).
1.5
1.7
12.5
17.7
120.0
Deposits placed by Pirelli International Plc in groups Intesa-San Paolo (euro 90.0 million) and
Unicredit (euro 30.0 million)
Benefits for key managers of the Company
The remuneration payable to key managers totalled euro 18,268 thousand at December 31, 2014 (euro
11,086 thousand at December 31, 2013). The portion relating to employee benefits was recognised in
the Income Statement as “personnel expenses” for euro 8,209 thousand (euro 3,362 thousand at
December 31, 2013) and euro 10,058 thousand in the Income Statement as “other costs” (euro 7,724
thousand at December 31, 2013). The remuneration also includes euro 1,835 thousand for employees’
leaving indemnities (TFR) and retirement benefits (euro 960 thousand at December 31, 2013).
285
44. SIGNIFICANT EvENTS SuBSEQuENT
TO ThE END OF ThE yEAR
On January 9, 2015 Pirelli signed a contract for a new revolving credit facility (euro 800 million) and
a term loan multicurrency (euro 200 million) for a total value of euro 1 billion and five-year term. The
contract replaces the existing revolving credit facility for euro 1.2 billion maturing in November 2015
which therefore is being extinguished in advance. In addition, on February 13, 2015 an additional
contract having substantially the same conditions of the abovementioned credit facility and for a
total value of euro 200 million and five-year term was signed.
On January 27, 2015 the Special Meeting of the holders of savings shares of Pirelli & C. S.p.A., ap-
pointed Angelo Cardarelli as common representative for the years 2015, 2016 and 2017 in place of
Professor Giuseppe Niccolini.
On February 6, 2015 Pirelli and Bekaert announced the closing of the disposal of Pirelli steelcord ac-
tivities in Turkey (Izmit) to Bekaert. On March 27, 2015, with the disposal of the steelcord in China (Yan-
zhou), the transfer of all steelcord activities from Pirelli to Bekaert was completed. In line with what
was communicated to the market in February 2014 on the occasion of the announcement of the trans-
action, the total value (enterprise value) of 100% of steelcord activities is confirmed at euro 255 million.
The closing took place at a value (enterprise value) of around euro 30 million, with a substantially
equivalent impact on the consolidated net financial position. As previously announced, the eco-
nomic and financial impact resulting from the sale was not included in the estimates of the Pirelli
Business Plan presented to investors in November 2013.
On February 12, 2015 the Board of Directors of Pirelli & C. S.p.A. examined the preliminary, unaudited
results of 2014 operations.
On March 22, 2015 China National Tire & Rubber Co. (CNRC), a subsidiary of ChemChina’s (ChemChi-
na), Camfin S.p.A. (Camfin) and shareholders of Camfin (Coinv S.p.A. and Long-Term Investments
Luxembourg S.A.) signed a binding long-term industrial partnership agreement related to Pirelli.
The partnership has a stated objective of strengthening the development plans of Pirelli, the pres-
ence in the strategic geographical areas and the doubling of volumes in the Industrial segment
(from about 6 million to about 12 million tires) through the future integration of CNRC and Pirelli’s In-
dustrial tire activities. Continuity and autonomy of the current managerial structure of Pirelli Group
are the key elements of the agreement.
The transaction provides for the appointment of the President by CNRC and the permanence of
Marco Tronchetti Provera as CEO of Pirelli.
Pirelli headquarter and know-how will remain in Italy: reinforced majorities are required to authorize
the transfer of both the Headquarter and Pirelli know-how to third parties.
286
2014 MANAGEMENT REPORT Consolidated Financial Statements
The agreement foresees:
the purchase by a newly established Italian company (Bidco), the latter being indirectly controlled
by CNRC in partnership with Camfin through two newly established Italian companies (Newco and
Holdco), of Camfin’s equity investment in Pirelli’s share capital.
the immediate reinvestment of a share of the consideration received by Camfin;
upon completion of the purchase, a Mandatory Public Offer for the remaining ordinary share capi-
tal of Pirelli at euro 15.00 per ordinary share and a Voluntary Public Offer for all the savings capital
of Pirelli at euro 15.00 per savings share, on the condition that not less than 30% of the savings
capital is achieved. Both mandatory and voluntary public offer will be launched by Bidco in order
to proceed to the delisting of Pirelli;
the payment of 2014 dividends before the purchase by Bidco of Pirelli shares held by Camfin.
The completion of the transaction is subject to the conditions typical of a transaction of this type
and is expected in the summer of 2015 upon the approval by antitrust and other relevant authorities.
Extracts of the shareholders’ agreements related to the abovementioned partnership are available
on Pirelli’s website.
45. OThER INFORMATION
research and development expenses
Research expenses rose from euro 199.2 million in 2013 (3.3% of sales) to euro 205.5 million in 2014
(3.4% of sales). They were recognised in Income Statement as incurred as they did not meet IFRS
requirements for capitalisation.
Compensation of directors and statutory auditors
(in thousands of euro)
Directors
Statutory Auditors
2o14
8,553
198
8,751
2O13
6,928
200
7,128
The breakdown by category of the average consolidated headcount of employees is as follows:
Employees
(in thousands of euro)
Executives and white collar staff
Blue collar staff
Temporary workers
2o14
7,536
28,546
2,750
38,832
2O13
7,461
27,593
2,701
37,755
287
Compensation of independent auditors
(in thousands of euro)
Independent auditing services
and certification services (1)
The following statement, prepared pursuant to Article 149–duodecies of the Consob Issuers Reg-
ulation, shows the fees accruing to financial year 2014 for auditing services and for services other
than auditing, rendered by the accounting firm Reconta Ernst & Young S.p.A. and by entities be-
longing to its network:
Company that provided the service
Company that received
the service
Partial
fees
Total
fees
Reconta Ernst & Young S.p.A.
Reconta Ernst & Young S.p.A.
Network Ernst & Young
Reconta Ernst & Young S.p.A.
Pirelli & C. S.p.A.
Subsidiaries
311
657
Subsidiaries
2,202
3,170
77.9%
Pirelli & C. S.p.A.
Subsidiaries
-
-
Services other than auditing
Reconta Ernst & Young S.p.A.
Network Ernst & Young
Subsidiaries
900 (2)
900
22.1%
4,070
100.0%
(1) the item “independent auditing and certification services” includes amounts paid for auditing services and other services that envisage the issuance of an auditor’s report as well as
amounts paid for the so called certification services since they create synergies with the auditing services.
(2) support for the analysis of the distribution network and go-to-market activities in Brazil concerning a multiyear project.
Transactions resulting from unusual and/or exceptional operations
Pursuant to Consob Notice of July 28, 2006, the Group certifies that no usual and/or exceptional
transaction was carried out in 2014, as defined in the Notice itself.
Exchange rates
(local currency against euro)
Venezuelan Bolivar Fuerte
Swedish Krona
Australian Dollar
Canadian Dollar
Singaporean Dollar
U.S. Dollar
Taiwan Dollar
Swiss Franc
Egyptian Pound
Turkish Lira (new)
New Romanian Leu
Argentinian Peso
Mexican Peso
South African Rand
Brazilian Real
Chinese Renminbi
Russian Ruble
British Pound
Japanese Yen
The main exchange rates used for consolidation purposes are as follows:
Period-end
Average
12/31/2o14
12/31/2o13
Change in %
14.5692
9.3930
1.4829
1.4063
1.6058
1.2141
38.4336
1.2024
8.6840
2.8207
4.4821
10.3818
17.8808
14.0353
3.2270
7.4291
68.3427
0.7789
145.2300
8.6883
8.8591
1.5423
1.4671
1.7414
1.3791
41.0572
1.2276
9.5821
2.9418
4.4710
8.9931
18.0291
14.5660
3.2265
8.4082
44.9699
0.8337
144.7200
67.69%
6.03%
(3.85%)
(4.14%)
(7.79%)
(11.96%)
(6.39%)
(2.05%)
(9.37%)
(4.12%)
0.25%
15.44%
(0.82%)
(3.64%)
0.02%
(11.65%)
51.97%
(6.57%)
0.35%
2o14
14.5692
9.0986
1.4726
1.4672
1.6833
1.3295
2O13
8.6883
8.6513
1.3769
1.3681
1.6615
1.3279
40.2949
39.4096
1.2146
9.4226
2.9042
4.4442
10.7954
17.6321
14.4062
3.1206
8.1669
50.9928
0.8066
140.3142
1.2308
9.1343
2.5345
4.4191
7.2835
16.9666
12.8251
2.8716
8.2243
42.4001
0.8490
129.6245
Change in %
67.69%
5.17%
6.95%
7.24%
1.31%
0.12%
2.25%
(1.32%)
3.16%
14.59%
0.57%
48.22%
3.92%
12.33%
8.67%
(0.70%)
20.27%
(4.99%)
8.25%
288
2014 MANAGEMENT REPORT Consolidated Financial Statements
For the purpose of data consolidation of the Venezuelan subsidiary at December 31, 2014, the ex-
change rate fixed at SICAD I auction at end of December 2014 of 12.0 bolivars per dollar (14.57 boli-
vars per euro) substituted the official exchange rate of 6.3 bolivars per dollar (8.68 bolivars per euro),
on the basis of the provisions of the “Convenio cambiario N. 25” issued in Venezuela on January 22,
2014 which clarifies that the official exchange rate of 6.3 bolivars per US dollar is increasingly re-
served for the purchases of goods and services deemed “essential” by the Venezuelan government.
Net financial (liquidity)/debt position
(alternative performance measure not envisaged by the accounting standards)
(in thousands of euro)
Note
12/31/2o14
12/31/2o13
of which related
parties
of which related
parties
Current borrowings from banks and other financial
institutions
Current derivative financial instruments (liabilities)
Non-current borrowings from banks and other
financial institutions
Total gross debt continuing operations
Cash and cash equivalents
Securities held for trading
Current financial receivables
Current derivative financial instruments (assets)
Net financial debt *
24
27
24
20
19
16
27
530,890
4,642
1,781,726
2,317,258
(1,166,669)
(61,404)
(41,484)
(6,075)
1,041,626
Non-current financial receivables
16
(56,167)
A
B
Total net financial (liquidity)/debt position from
continuing operations
Total net financial (liquidity)/debt position from
discontinued operations
A+B
Total net financial (liquidity)/debt position
985,459
(5,801)
979,658
30,244
316,653
-
3,175
3,367
2,014,406
-
-
-
-
-
-
-
-
-
-
2,334,234
(879,897)
(48,090)
(17,738)
(6,666)
1,381,843
(59,460)
1,322,383
-
1,322,383
-
-
1,674
-
-
-
(8,234)
-
-
-
-
-
-
* Pursuant to Consob Notice of July 28, 2006 and in compliance with CESR recommendation of February 10, 2005 "Recommendations fot the consistent implementation of the European
Commission regulation on Prospectuses".
Gross debt decreased compared to December 2013, falling from euro 2,334.2 million to euro 2,317.3
million.
The increase in cash and cash equivalents was mainly due to income from the sale of the Steelcord
business in Italy, Romania and Brazil for about euro 125,581 thousand and the effect (approximately
euro 75,000 thousand) resulting from the debt refinancing through the issue of a new bond.
The increase in current financial receivables is mainly due to the deconsolidation of the company
Sino Italian Wire Technology Co. Ltd (China) – active in the steelcord business – with consequent
recognition of the Group receivables towards the company for euro 31,195 thousand.
289
SCOPE OF CONSOLIDATION
ComPanIEs ConsolIdaTEd lInE-By-lInE
Business
headquarter
Currency
Share
Capital
%
holding
held by
Wien
Brussels
Villepinte
Breuberg /
Odenwald
Merzig
Merzig
Breuberg /
Odenwald
Breuberg /
Odenwald
Breuberg /
Odenwald
Hoechst /
Odenwald
Breuberg /
Odenwald
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
726,728
100.00%
Pirelli Tyre (Suisse) SA
700,000
100.00%
Pirelli Tyre (Suisse) SA
1,515,858
100.00%
Pirelli Tyre S.p.A.
7,694,943
100.00%
Pirelli Tyre S.p.A.
60,000
50.00%
30,000,000
50.00%
26,000
100.00%
26,334,100
100.00%
25,000
100.00%
26,000
100.00%
259,225
100.00%
Pirelli Deutschland
GmbH
Pirelli Deutschland
GmbH
Deutsche Pirelli Reifen
Holding GmbH
Deutsche Pirelli Reifen
Holding GmbH
Deutsche Pirelli Reifen
Holding GmbH
Deutsche Pirelli Reifen
Holding GmbH
Deutsche Pirelli Reifen
Holding GmbH
Kallithea (Athens)
Euro
11,630,000
99.90%
Pirelli Tyre S.p.A.
Athens
Kallithea (Athens)
0.10%
Pirelli Tyre (Suisse) SA
22,050,000
79.86%
Pirelli Tyre S.p.A.
100,000
72.80%
Elastika Pirelli C.S.A.
3,000,000
100.00%
Pirelli Tyre S.p.A.
US $
Euro
Hun.
Forint
Company
Europe
Austria
Pirelli GmbH
Belgium
Pirelli Tyres Belux S.A.
France
Pneus Pirelli S.A.S
Germany
Deutsche Pirelli Reifen Holding GmbH
Drahtcord Saar Geschaeftsfuehrungs GmbH
I.L in liquidation
Tyre
Tyre
Tyre
Tyre
Tyre
Drahtcord Saar GmbH & Co. KG I.L. in liquidation Tyre
Driver Handelssysteme GmbH
Pirelli Deutschland GmbH
Pirelli Personal Service GmbH
PK Grundstuecksverwaltungs GmbH
Pneumobil GmbH
Greece
Elastika Pirelli C.S.A.
Pirelli Hellas S.A. (in liquidation)
The Experts in Wheels – Driver Hellas S.A.
Hungary
Tyre
Tyre
Tyre
Tyre
Tyre
Tyre
Tyre
Tyre
Pirelli Hungary Tyre Trading and Services Ltd
Tyre
Budapest
29O
2014 MANAGEMENT REPORT Consolidated Financial Statements
ComPanIEs ConsolIdaTEd lInE-By-lInE
Company
Europe
Italy
Business
headquarter
Currency
Share Capital % holding
held by
Driver Italia S.p.A.
Driver Servizi Retail S.p.A.
HB Servizi S.r.l.
Maristel S.p.A.
Pirelli & C. Ambiente S.r.l.
Pirelli Design S.r.l.
Pirelli Industrie Pneumatici S.r.l.
Pirelli Labs S.p.A.
Commercial
Commercial
Services
Services
Milan
Milan
Milan
Milan
Sustainable mobility Milan
Sundry
Tyre
Services
Pirelli Servizi Amministrazione e Tesoreria S.p.A. Services
Pirelli Sistemi Informativi S.r.l.
Pirelli Tyre S.p.A.
Pirelli Tyre Commerciale Italia S.r.l.
Poliambulatorio Bicocca S.r.l.
PZero S.r.l.
Servizi Aziendali Pirelli S.C.p.A.
Services
Tyre
Services
Services
Sundry
Services
Milan
Settimo
Torinese (To)
Milan
Milan
Milan
Milan
Milan
Milan
Milan
Milan
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
Euro
350,000
71.30%
120,000
100.00%
10,000
100.00%
1,020,000
100.00%
5,000,000
100.00%
20,000
100.00%
Pirelli Tyre S.p.A.
Pirelli Tyre S.p.A.
Pirelli & C. S.p.A.
Pirelli & C. S.p.A.
Pirelli & C. S.p.A.
PZero S.r.l.
40,000,000
100.00%
Pirelli Tyre S.p.A.
5,000,000
100.00%
2,047,000
100.00%
1,010,000
100.00%
756,820,000
100.00%
10
100.00%
10,000
100.00%
4,000,000
100.00%
104,000
92.25%
2.00%
Pirelli & C. S.p.A.
Pirelli & C. S.p.A.
Pirelli & C. S.p.A.
Pirelli & C. S.p.A.
Pirelli & C. S.p.A.
Pirelli Tyre S.p.A.
Pirelli & C. S.p.A.
Pirelli & C. S.p.A.
Pirelli Tyre S.p.A.
1.95% Pirelli & C. Ambiente S.r.l.
0.95%
0.95%
0.95%
0.95%
Pirelli Servizi
Amministrazione e
Tesoreria S.p.A.
Pirelli Labs S.p.A.
Pirelli Sistemi Informativi
S.r.l.
PZero S.r.l.
Poland
Driver Polska Sp.ZO.O.
Pirelli Polska Sp.ZO.O.
Romania
Tyre
Tyre
Warsaw
Warsaw
Pol. Zloty
Pol. Zloty
100,000
70.00%
Pirelli Polska Sp.ZO.O.
625,771
100.00%
Pirelli Tyre S.p.A.
S.C. Pirelli & C. Eco Technology RO S.r.l.
Sustainable mobility
Oras
Bumbesti-Jiu
Rom. Leu
74,001,000
100.00% Pirelli & C. Ambiente S.r.l.
S.C. Pirelli Tyres Romania S.r.l.
Tyre
Slatina
Rom. Leu
853,912,300
100.00%
Pirelli Tyre S.p.A.
Syro Consumer S.r.l.
Sustainable mobility Bumbesti-Jiu
Rom. Leu
10,000
95.00% Pirelli & C. Ambiente S.r.l.
Russia
Closed Joint Stock Company
"Voronezh Tyre Plant"
OOO Pirelli Tyre Services
Limited Liability Company
"AMTEL-Russian Tyres"
Tyre
Tyre
Tyre
Voronezh
Moscow
Moscow
Limited Liability Company Pirelli Tyre Russia
Tyre
Moscow
Limited Liability Company
"Vyatskaya Shina"
Open Joint Stock Company
"Kirov Tyre Plant"
Slovakia
Pirelli Slovakia S.R.O.
Tyre
Tyre
Tyre
Kirov
Kirov
5,0%
Pirelli Tyre S.p.A.
Russian
Rouble
Russian
Rouble
Russian
Rouble
Russian
Rouble
Russian
Rouble
Russian
Rouble
1,520,000,000
100.00%
Limited Liability
Company Pirelli Tyre
Russia
54,685,259
95.00%
Pirelli Tyre (Suisse) SA
5.00%
Pirelli Tyre S.p.A.
10,000
100.00%
Limited Liability
Company Pirelli Tyre
Russia
4,000,000
99.91%
E-VOLUTION Tyre B.V.
0.09% OOO Pirelli Tyre Services
4,912,000
100.00%
354,088,639
100.00%
Open Joint Stock
Company "Kirov Tyre
Plant"
Limited Liability
Company Pirelli Tyre
Russia
Bratislava
Euro
6,638.78
100.00%
Pirelli Tyre S.p.A.
291
ComPanIEs ConsolIdaTEd lInE-By-lInE
Company
Europe
Business
Spain
headquarter
Currency
Share Capital % holding
held by
Euro Driver Car S.L.
Tyre
Barcelona
Euro
951,000
56.15%
Pirelli Neumaticos S.A. -
Sociedad Unipersonal
Omnia Motor S.A. - Sociedad Unipersonal
Tyre
Barcelona
Pirelli Neumaticos S.A. - Sociedad Unipersonal
Tyre
Barcelona
Tyre & Fleet S.L. - Sociedad Unipersonal
Tyre
Barcelona
Euro
Euro
Euro
0.32%
Omnia Motor S.A. -
Sociedad Unipersonal
1,502,530
100.00%
Pirelli Neumaticos S.A. -
Sociedad Unipersonal
25,075,907
100.00%
Pirelli Tyre S.p.A.
20,000
100.00%
Pirelli Neumaticos S.A. -
Sociedad Unipersonal
Sweden
Dackia Aktiebolag
Inter Wheel Sweden Aktiebolag
Pirelli Tyre Nordic Aktiebolag
Switzerland
Tyre
Tyre
Tyre
Taby
Karlstad
Bromma
Swed. Krona
31,000,000
100.00%
Pirelli Tyre S.p.A.
Swed. Krona
1,000,000
100.00%
Dackia Aktiebolag
Swed. Krona
950,000
100.00%
Pirelli Tyre S.p.A.
Pirelli Group Reinsurance Company SA
Reinsurance
Lugano
Swiss Franc
8,000,000
100.00%
Pirelli & C. S.p.A.
Pirelli Tyre (Suisse) SA
The Netherlands
E-VOLUTION Tyre B.V.
Pirelli China Tyre N.V.
Pirelli Tyres Nederland B.V.
Turkey
Celikord A.S.
Turk-Pirelli Lastikleri A.S.
United Kingdom
CTC 2008 Ltd
Pirelli Cif Trustees Ltd
Financial
Burton on Trent
Tyre
Burton on Trent
Tyre
Basel
Swiss Franc
1,000,000
100.00%
Pirelli Tyre S.p.A.
Tyre
Tyre
Tyre
Tyre
Tyre
Heinenoord
Rotterdam
Rotterdam
Euro
Euro
Euro
261,700,000
65.00%
38,045,000
100.00%
Pirelli Tyre S.p.A.
Pirelli Tyre S.p.A.
18,152
100.00%
Pirelli Tyre (Suisse) SA
Istanbul
Istanbul
Turkey Lira
44,000,000
100.00%
Pirelli Tyre S.p.A.
Turkey Lira
204,500,000
100.00%
Pirelli Tyre S.p.A.
British
Pound
British
Pound
100,000
100.00%
Pirelli UK Tyres Ltd
4
25.00%
25.00%
25.00%
25.00%
Pirelli General Executive
Pension Trustees LTD
Pirelli General & Overseas
Pension Trustees LTD
Pirelli Tyres Executive
Pension Trustees LTD
Pirelli Tyres Pension
Trustees LTD
Pirelli International plc (ex-Pirelli International
Ltd)
Financial
Burton on Trent
Euro
250,000,000
100.00%
Pirelli Tyre S.p.A.
Pirelli Motorsport Services Ltd
Tyre
Burton on Trent
Pirelli General Executive Pension Trustees Ltd
Financial
Burton on Trent
Pirelli General & Overseas Pension Trustees Ltd
Financial
Burton on Trent
Pirelli Tyres Executive Pension Trustees Ltd
Tyre
Burton on Trent
Pirelli Tyres Ltd
Pirelli Tyres Pension Trustees Ltd
Pirelli UK Ltd
Tyre
Tyre
Finance
Holding
Company
Burton on Trent
Burton on Trent
Burton on Trent
Pirelli UK Tyres Ltd
Tyre
Burton on Trent
British
Pound
British
Pound
British
Pound
British
Pound
British
Pound
British
Pound
British
Pound
British
Pound
1
100.00%
Pirelli Tyre S.p.A.
1
100.00%
Pirelli UK Ltd
1
100.00%
Pirelli UK Ltd
1
100.00%
Pirelli Tyres Ltd
16,000,000
100.00%
Pirelli UK Tyres Ltd
1
100.00%
Pirelli Tyres Ltd
163,991,278
100.00%
Pirelli & C. S.p.A.
85,000,000
100.00%
Pirelli Tyre S.p.A.
292
2014 MANAGEMENT REPORT Consolidated Financial Statements
ComPanIEs ConsolIdaTEd lInE-By-lInE
Company
North America
Canada
Pirelli Tire Inc.
U.S.A.
Pirelli North America Inc.
Pirelli Tire LLC
Central/South America
Argentina
Business
headquarter
Currency
Share Capital
% holding
held by
Tyre
Tyre
Tyre
St-Laurent
(Quebec)
Can. $
6,000,000
100.00%
Pirelli Tyre (Suisse) SA
New York (New
York)
US $
10
100.00%
Pirelli Tyre S.p.A.
Rome (Georgia)
US $
1
100.00% Pirelli North America Inc.
Pirelli Neumaticos S.A.I.C.
Tyre
Buenos Aires
Arg. Peso
101,325,176
95.00%
Pirelli Tyre S.p.A.
Brazil
Comercial e Importadora de Pneus Ltda
Ecosil - Industria Quimica do Brasil Ltda
Pirelli Ltda
Pirelli Pneus Ltda
RF Centro de Testes de Produtos Automotivos
Ltda
TLM - Total Logistic Management
Serviços de Logistica Ltda
Chile
Tyre
Tyre
Sao Paulo
Meleiro
Financial
Sao Paulo
Santo Andrè
Elias Fausto (Sao
Paulo)
Tyre
Tyre
Tyre
5.00%
Pirelli Pneus Ltda
Bra. Real
Bra. Real
Bra. Real
Bra. Real
101,427,384
64.00%
Pirelli Pneus Ltda
9,099,055
97.74%
Pirelli Pneus Ltda
14,000,000
100.00%
Pirelli & C. S.p.A.
495,781,721
100.00%
Pirelli Tyre S.p.A.
Bra. Real
6,812,000
100.00%
Pirelli Pneus Ltda
Santo Andrè
Bra. Real
1,006,000
99.98%
Pirelli Pneus Ltda
0.02%
Pirelli Ltda
Pirelli Neumaticos Chile Limitada
Tyre
Santiago
Chile
Peso/000
1,918,451
99.98%
Pirelli Pneus Ltda
0.02%
Pirelli Ltda
Colombia
Pirelli de Colombia SAS
(ex-Pirelli de Colombia SA)
Mexico
Tyre
Santa Fe De
Bogota
Col.
Peso/000
3,315,069
96.12%
Pirelli Pneus Ltda
2.28% Pirelli de Venezuela C.A.
1.60%
TLM - Total Logistic
Management Serviços
de Logistica Ltda
Pirelli Neumaticos de Mexico S.A. de C.V.
Tyre
Silao
Mex. Peso
35,098,400
99.98%
Pirelli Pneus Ltda
0.02%
Pirelli Ltda
Pirelli Neumaticos S.A. de C.V.
Tyre
Silao
Mex. Peso
3,249,016,500
99.40%
Pirelli Tyre S.p.A.
0.60%
Pirelli Pneus Ltda
Pirelli Servicios S.A. de C.V.
Tyre
Silao
Mex. Peso
50,000
99.00%
Pirelli Tyre S.p.A.
1.00%
Servicios Pirelli Mexico
S.A. de C.V.
Servicios Pirelli Mexico S.A. de C.V.
Tyre
Silao
Mex. Peso
50,000
99.00%
Pirelli Pneus Ltda
Perù
Pirelli de Peru S.A.C.
Tyre
Lima
Venezuela
Pirelli de Venezuela C.A.
Tyre
Valencia
Nuevos
Soles
Ven.
Bolivar/000
1.00%
Pirelli Ltda
837,745
100.00%
Pirelli Pneus Ltda
20,062,679
96.22%
Pirelli Tyre S.p.A.
293
ComPanIEs ConsolIdaTEd lInE-By-lInE
Company
Business
headquarter
Currency
Share Capital % holding
held by
Africa
Egypt
Alexandria Tire Company S.A.E.
Tyre
Alexandria
Egy. Pound
393,000,000
89.08%
Pirelli Tyre S.p.A.
International Tire Company Ltd
Tyre
Alexandria
Egy. Pound
50,000
99.80%
Alexandria Tire Company
S.A.E.
0.03%
Pirelli Tyre (Suisse) SA
South Africa
Pirelli Tyre (Pty) Ltd
Oceania
Australia
Tyre
Centurion
S.A. Rand
1
100.00%
Pirelli Tyre (Suisse) SA
Pirelli Tyres Australia Pty Ltd
Tyre
Sydney
Aus. $
150,000
100.00%
Pirelli Tyre (Suisse) SA
New Zealand
Pirelli Tyres (NZ) Ltd
Tyre
Auckland
N.Z. $
100
100.00%
Pirelli Tyres Australia Pty
Ltd
Asia
China
Pirelli Tyre Co., Ltd
Pirelli Tyre Trading (Shanghai) Co., Ltd
Tyre
Tyre
Yanzhou
Shangai
Ch. Renminbi
1,721,150,000
90.00%
Pirelli China Tyre N.V.
US $
700,000
100.00%
Pirelli China Tyre N.V.
Yanzhou HIXIH Ecotech Environment CO., Ltd.
Sustainable
mobility
Yanzhou
Ch. Renminbi
130,000,000
100.00%
Pirelli Tyre Co. Ltd
Korea
Pirelli Korea Ltd
Japan
Tyre
Seoul
Korean Won
100,000,000
100.00%
Pirelli Asia Pte Ltd
Pirelli Japan Kabushiki Kaisha
Tyre
Tokyo
Jap. Yen
2,200,000,000
100.00%
Pirelli Tyre S.p.A.
Singapore
Pirelli Asia Pte Ltd
Taiwan
Pirelli Taiwan Co. Ltd
Tyre
Singapore
Sing. $
2
100.00%
Pirelli Tyre (Suisse) SA
Tyre
New Taipei
City
N.T. $
10,000,000
100.00%
Pirelli Tyre (Suisse) SA
294
2014 MANAGEMENT REPORT
Consolidated Financial Statements
InVEsTmEnTs aCCounTEd For By THE EQuITy mETHod
Company
Europe
Germany
Business
headquarter
Currency
Share Capital
% holding
held by
Industriekraftwerk Breuberg GmbH
Cogeneration
Hoechst /
Odenwald
Euro
1,533,876
26.00%
Pirelli Deutschland GmbH
Greece
Eco Elastika S.A.
Italy
Tyre
Athens
Euro
60,000
20.00%
Elastika Pirelli C.S.A.
Consorzio per la Ricerca di Materiali
Avanzati (CORIMAV)
Eurostazioni S.p.A.
Fenice S.r.l.
Financial
Milan
Financial
Financial
Rome
Milan
GWM Renewable Energy II S.p.A.
Enviroment
Rome
Idea Granda Società Consortile r.l.
Enviroment
Cuneo
Prelios S.p.A.
Financial
Milan
Euro
Euro
Euro
Euro
Euro
Euro
103,500
100.00%
Pirelli & C. S.p.A.
160,000,000
41,885,034
15,063,016
1,292,500
426,441,257
32.71%
62.56%
16.87%
49.00%
29.22%
Pirelli & C. S.p.A.
Pirelli & C. S.p.A.
Pirelli & C. Ambiente S.r.l.
Pirelli & C. Ambiente S.r.l.
Pirelli & C. S.p.A.
of the voting shares
Serenergy S.r.l.
Romania
Enviroment
Milan
Euro
25,500
50.00%
Pirelli & C. Ambiente S.r.l.
S.C. Eco Anvelope S.A.
Tyre
Bucarest
Rom. Leu
160,000
20.00% S.C. Pirelli Tyres Romania S.r.l.
Spain
Signus Ecovalor S.L.
Tyre
Madrid
Euro
200,000
20.00%
Pirelli Neumaticos S.A. -
Sociedad Unipersonal
Asia
China
Sino Italian Wire Technology Co. Ltd
Tyre
Yanzhou
Renminbi
227,500,000
49.00%
Pirelli Tyre S.p.A.
Indonesia
PT Evoluzione Tyres
Tyre
Subang
$ USA
68,000,000
60.00%
Pirelli Tyre S.p.A.
oTHEr InVEsTmEnTs ConsIdErEd sIgnIFICanT as PEr ConsoB rEsoluTIon no. 11971 oF may 14, 1999
Company
Belgium
Business
headquarter Currency
Share Capital
% holding
held by
Euroqube S.A. (in liquidation)
Services
Brussels
Euro
84,861,116
17.79%
Pirelli & C. S.p.A.
France
Aliapur S.A.
Italy
Fin. Priv. S.r.l.
Poland
Tyre
Lion
Euro
262,500
14.29%
Pirelli Tyre S.p.A.
Financial
Milan
Euro
20,000
14.29%
Pirelli & C. S.p.A.
Centrum Utylizacji Opon Organizacja
Odzysku S.A.
Tyre
Warsaw
Pol. Zloty
1,008,000
14.29%
Pirelli Polska Sp. ZO.O.
Tunisia
Société Tunisienne des Industries
de Pnéumatiques S.A.
United Kingdom
Tyre
Tunis
Tun. Dinar
12,623,469
15.83%
Pirelli Tyre S.p.A.
Tlcom I Ltd Partnership
Financial
London
Euro
1,154
10.83%
Pirelli UK Ltd
295
sTaTEmEnT oF FInanCIal PosITIon (in euro)
12/31/2o14
12/31/2O13
of which related parties
of which related parties
7
8
9
10
11
12
13
14
13
15
16
17
18
19
23
20
21
19
22
23
20
24
Property plant and equipment
Intangible assets
Investments in subsidiaries
Investments in associates
Other financial assets
Deferred tax assets
Other receivables
Non-current assets
Trade receivables
Other receivables
Cash and cash equivalents
Tax receivables
Derivative financial instruments
Current assets
Total assets
Equity:
- Share capital
- Other reserves
- Retained earnings reserve
- Net income (loss)
Equity
Borrowings from banks and other financial
institutions
Other payables
Provisions for liabilities and charges
Employee benefit obligations
Non-current liabilities
Borrowings from banks and other financial
institutions
Trade payables
Other payables
Provisions for liabilities and charges
Tax payables
Current liabilities
Total Liabilities and Equity
98,475,019
6,004,723
1,141,058,670
125,099,440
173,459,081
119,085,130
509,063,077
2,172,245,140
32,745,336
422,632,944
7,883
91,003,635
208,573
546,598,371
2,718,843,511
1,343,285,421
209,191,418
245,738,903
257,963,959
2,056,179,701
500,000,000
30,389,437
408,443,595
39,111,994
102,631,700
4,126,856
1,162,188,115
93,062,007
280,850,569
101,312,131
15,402,098
1,759,573,476
33,696,449
770,358,601
14,843
43,213,125
1,654,650
848,937,668
2,608,511,144
1,343,285,421
184,663,134
220,185,053
191,891,145
1,940,024,753
104,086,795
29,884,534
741,069,571
18,719,195
500,590,378
1,650,000
500,866,521
1,650,000
-
17,055,654
4,194,187
521,840,219
21,997,360
27,302,326
24,571,419
2,656,657
64,295,829
140,823,591
2,718,843,511
8,809
37,166,924
1,622,888
539,665,142
23,200,347
27,775,728
39,228,696
-
38,616,478
128,821,249
2,608,511,144
1,204,719
8,350,139
18,612,759
3,758,562
18,300,143
22,523,677
For a description of the items reflecting related party transactions, please refer to note 35 of the
Explanatory Notes.
298
2014 MANAGEMENT REPORT Parent Financial Statements
InComE sTaTEmEnT (in euro)
25
26
27
28
29
30
Revenues from sales and services
Other income
Raw materials and consumables
Personnel expenses
- of which non-recurring events
Amortisation, depreciation and impairment
Other costs
Operating income (loss)
31
Net income (loss) from equity investments
- gains on equity investments
- losses on equity investments
- dividends
32
33
Financial income
Financial expenses
Net income (loss) before taxes
34
Taxes
Net income (loss)
2o14
2O13
of which related parties
of which related parties
19,321,622
123,892,638
(233,230)
(28,236,505)
(3,770,000)
(5,870,715)
(80,274,818)
28,598,992
192,741,651
18,941,099
(139,120,559)
312,921,111
19,619,201
(29,615,039)
211,344,805
46,619,154
257,963,959
18,706,933
11,043,874
104,439,243
122,809,365
(258,928)
(3,638,250)
(18,081,780)
-
(5,223,585)
10,343,807
104,955,975
-
(2,088,037)
(16,027,490)
(85,976,534)
(22,847,586)
24,312,412
199,283,817
13,307,092
293,031
278,392
(126,730,957)
309,281,288
325,721,743
18,568,988
23,816,605
(297,863)
(27,175,404)
220,237,430
324,477,254
19,818,935
35,688,825
(28,346,285)
(7,727,805)
191,891,145
For a description of the items reflecting related party transactions, please refer to note 35 of the
Explanatory Notes.
sTaTEmEnT oF oTHEr ComPrEHEnsIVE InComE (in thousands of euro)
A
B
C
Net income (loss)
Items that will not be reclassified to income statement:
- Net actuarial gains (losses) on employee benefits
Total B
Items reclassified / that may be reclassified to income statement:
Fair value adjustment of other financial assets:
- Gains (losses) for the period
- (Gains) / losses reclassified to income statement
Total C
B+C
Total other components of other comprehensive income
A+B+C
Total comprehensive income (loss)
2o14
257,964
(156)
(156)
5,542
20,632
15,090
14,934
2O13
191,891
88
88
37,499
1,048
38,547
38,635
272,898
230,526
299
sTaTEmEnT oF CHangEs In EQuITy (in thousands of euro)
Total at 12/31/2012
1,343,285
117,899
12,467
3,941
154,233
234,416
1,866,241
Share Capital
Legal
Reserve
Merger Reserve
*IAS
Reserves
Retained
Earnings
Reserve
Net Income
(loss)
Total
Profit Allocation as per resolution of May 13, 2013:
- Dividends
- Legal Reserve
- Reatined Earnings
Other components of other comprehensive
income
Net income (loss)
Total at 12/31/2013
Profit Allocation as per resolution of June 12, 2014:
- Dividends
- Legal Reserve
- Retained Earnings
Other components of other comprehensive
income
Net income (loss)
Total at 12/31/2014
Ias rEsErVE (in thousands of euro)
-
-
-
-
-
-
11,721
-
-
-
-
-
-
-
-
-
-
-
38,635
-
-
-
65,952
-
-
(156,743)
(156,743)
(11,721)
(65,952)
-
-
-
38,635
191,891
191,891
1,343,285
129,620
12,467
42,576
220,185
191,891
1,940,024
-
-
-
-
-
-
9,595
-
-
-
-
-
-
-
-
-
-
-
14,934
-
-
-
25,554
-
-
(156,743)
(156,743)
(9,595)
(25,554)
-
-
-
14,934
257,964
257,964
1,343,285
139,215
12,467
57,510
245,739
257,964
2,056,180
Reserve for Fair value adjustment of
financial assets available-for-sale
Reserve for actuarial
gains/losses
(*) IAS Reserves
Balance at 12/31/2012
Other components of other comprehensive income
Balance at 12/31/2013
Other components of other comprehensive income
Balance at 12/31/2014
1,875
38,547
40,422
15,090
55,512
2,066
88
2,154
(156)
1,998
Total
3,941
38,635
42,576
14,934
57,510
3OO
2014 MANAGEMENT REPORT sTaTEmEnT oF CasH FloWs (in thousands of euro)
Net income (loss) before taxes
Amortisation, depreciation, impairment losses and reversals
of impaired property, plant and equipment and intangible assets
Gains/(losses) on equity investments
Reversal of financial income
Reversal of financial expenses
Taxes
Change in trade receivables/payables
Change in other receivables/payables and other provisions
Change in employee benefit obligations
Capital (gains)/losses on sales of plant, property and equipment
and intangible assets
A
Net cash flows provided by (used in) operating activities
Investments in property, plant and equipment
Disposal of property, plant and equipment
Investments in intangible assets
Investments in subsidiaries
Investments in associates
Investments in other financial assets
Disinvestments in subsidiaries
Dividends received
B
Net cash flow provided by (used in) investing activities
Dividends paid
Change in financial receivables
Interests receivable and other financial income
Change in financial payables
Interests payable and other financial expenses
Net cash flow provided by (used in) financing activities
Total cash flow provided by (used in) financial year (A+B+C)
Net cash and cash equivalents at beginning of year
Net cash and cash equivalents at end of year (D+E)
C
D
E
F
Parent Financial Statements
2o14
of which related
parties
2o13
of which
related parties
211,345
5,871
(192,742)
(19,619)
29,615
46,619
478
(61,937)
2,571
(91)
22,110
(553)
458
(3,135)
(13,030)
-
(5,349)
15,271
312,921
306,583
(156,743)
(161,927)
19,619
(34)
(29,615)
(328,700)
(7)
15
8
-
-
-
-
-
-
-
-
-
-
-
-
-
-
220,237
5,224
(199,284)
(23,817)
27,175
(28,346)
(720)
38,763
(2,198)
(10)
37,024
(814)
13
(2,971)
(13,030)
(37,500)
-
-
-
-
-
-
-
-
-
-
-
-
-
-
(44,318)
(8,193)
110
325,241
231,568
(156,743)
(93,013)
23,817
(15,472)
(27,175)
(268,586)
6
9
15
-
-
-
-
-
-
-
-
-
-
-
-
-
-
(37,500)
(44,318)
(558)
110
-
-
-
-
-
-
-
-
-
-
-
The Statement of Cash Flows shows transactions with related parties only if they cannot be directly
deduced from the other statements.
The Statement of Financial Position items relating to Related Party Transactions are described in 35
to which reference is made.
3O1
ExPLANATORy NOTES
1. GENERAL INFORMATION
Pirelli & C. S.p.A. (hereinafter the “Company” or “Parent Company”) is a company with legal status
organised under the laws of the Italian Republic.
Founded in 1872 and listed on the Italian Stock Exchange, it is a holding company that manages,
coordinates and finances the operations of its subsidiaries.
At the reporting date, the Company has as its main investment its shareholding in Pirelli Tyre S.p.A.
- company active in the tyre sector - owning 100% of its share capital; other assets are represented
by investments in Pirelli & C. Ambiente S.r.l., owning 100% of its share capital, active in the renewa-
ble energy field and in technologies for reducing atmospheric emissions; and PZero S.r.l., a company
active in the fashion industry, owning 100% of its share capital.
The registered head office of the Company is located in Milan, Italy.
The audit of the Financial Statements has been entrusted to Reconta Ernst & Young S.p.A. pursuant
to article 159 of Italian Legislative Decree no. 58 of February 24, 1998 and taking into account the
Consob recommendation of February 20, 1997, in executing the resolution of the shareholders’ gen-
eral meeting of April 29, 2008, which appointed said company as the auditor for the closing of each
of the nine years between December 31, 2008 and December 31, 2016.
The publication of the separate Financial Statements of Pirelli & C. S.p.A. for the year ended De-
cember 31, 2014 was authorized by resolution of the Board of Directors’ meeting of March 31, 2015.
2. BASIS FOR ThE PRESENTATION
FINANCIAL STATEMENT FORMATS
The Company has applied the provisions of Consob Resolution no. 15519 of 27 July 2006 on the
formats of Financial Statements and Consob Communication no. 6064293 of 28 July 2006 on cor-
porate disclosure.
The separate Financial Statements as at December 31, 2014 consist of the Statement of Financial
Position, the Income Statement, the Statement of Other Comprehensive Income, the Statement of
Changes in Equity, the Statement of Cash Flows and the Explanatory Notes, and are accompanied
by the Directors’ Report on Operations.
The format adopted for the Statement of Financial Position classifies assets and liabilities as current
and non-current.
The components of gain/loss for the year are presented in a separate statement of income state-
ment, instead of being included directly in the Statement of Other Comprehensive Income. The
format adopted for the Income Statement classifies costs by nature.
The Statement of Other Comprehensive Income includes the net income (loss) for the period and, for
homogeneous categories, the income and expenses which, in accordance with IFRS, are recognised
directly in equity. The Company has decided to present both the tax effects and reclassifications in
the Income Statement recognised directly in equity in previous periods directly in the Statement of
Other Comprehensive Income and not in the Explanatory Notes.
The Statement of Changes in Equity includes the amounts of transactions with equity holders and
3O2
2014 MANAGEMENT REPORT Parent Financial Statements
the movements in the period of the retained earnings.
In the Statement of Cash Flows, the cash flows deriving from operating activities are presented
using the indirect method, according to which the gains or losses for the period are adjusted by
the effects of non-monetary items, by any deferment or accrual of past or future operating re-
ceipts or payments, and by any revenue or cost items connected with the cash flows arising from
investing or financial activities.
In accordance with the content of article 5, paragraph 2, of Legislative Decree no. 38 of February 28,
2005, this Financial Statement has been drafted using the euro as its accounting currency.
The Statement of Financial Position and Income Statement are presented in euro, while the State-
ment of Comprehensive Income, the Cash Flow Statement, Statement of Changes in Equity and the
values stated in the notes are presented in thousands of euros.
3. ACCOuNTING STANDARDS
Pursuant to Italian Legislative Decree no. 38 of February 28, 2005, the separate Financial State-
ments of Pirelli & C. S.p.A. have been prepared in accordance with International Financial Reporting
Standards issued by the International Accounting Standards Board (“IASB”) and endorsed by the
European Union, in force as at December 31, 2014, and the measures issued in implementation of
Article 9 of Italian Legislative Decree no. 38/2005. The term “IFRS” includes all the revised Interna-
tional Accounting Standards (“IAS”) and all the interpretations of the International Financial Report-
ing Interpretations Committee (“IFRIC”), formerly the Standing Interpretations Committee (“SIC”).
The separate Financial Statements have been prepared using the historical cost basis except for
derivative financial instruments and financial assets available for sale that are valued at fair value.
The separate Financial Statements have been prepared on the going concern basis.
The information on principal risks and uncertainties is summarised in the directors’ report on
operations.
The accounting policies used in preparing the separate Financial Statements are the same used for
the preparation of the consolidated Financial Statements, where applicable, except in relation to the
valuation of investments in subsidiaries and associates and dividends, as indicated below.
INvESTMENTS IN SuBSIDIARIES AND ASSOCIATES
Investments in subsidiaries and associates are stated at cost, adjusted for any impairment losses
according to the criteria of IAS 36.
In the event that the loss pertaining to the Company exceeds the carrying amount of the investment
and the company is obliged to fulfil legal or implicit obligations of the subsidiary or however to cover
its losses, any excess with respect to the carrying amount is recognized in a specific provision under
the provisions for liabilities and charges.
In the presence of specific impairment indicators, the value of investments is subjected to impair-
ment tests. For impairment test purposes, the carrying amount of the investment is compared with
the recoverable amount, defined as the higher of fair value less costs to sell and value in use.
If the recoverable amount of an investment is lower than the carrying amount, the latter is reduced
to the recoverable amount. This reduction constitutes an impairment loss, which is recognised in
the Income Statement.
For impairment test purposes, in the case of investments in listed companies, the fair value is deter-
mined with reference to the market value of the investment regardless of the percentage of owner-
ship. In the case of investments in unlisted companies, the fair value is determined using estimates
based on the best information available.
The value in use is determined by applying the “Discounted Cash Flow - asset side”, accepted by the
relevant accounting standards, which consists in calculating the present value of the future cash
flows estimated to be generated by the investee, including cash flows arising from operating activ-
3O3
ities and the final payment from the sale of the investment.
If the reason for impairment ceases to exist, the carrying amount of the investment is recognised in
the Income Statement, up to the original cost.
DIvIDENDS
Dividends income is recognised in Income Statement when the right to receive payment is estab-
lished, which normally corresponds to the resolution approved by the Shareholders’ Meeting for the
distribution of dividends.
4. FINANCIAL RISK MANAGEMENT POLICy
The Group is exposed to financial risks. These are principally associated with foreign exchange rates,
fluctuations in interest rates, the price of financial assets held as investments, the ability of custom-
ers to meet their obligations to the Group (credit risk), and raising funds on the market (liquidity risk).
Financial risk management is an integral part of Group business management and is handled direct-
ly by the headquarters in accordance with guidelines issued by the Finance Department on the basis
of general risk management strategies defined by the Managerial Risk Committee.
4.1 TyPES OF FINANCIAL RISKS
Exchange rate risk
This risk is generated by the commercial and financial transactions that are executed in currencies
other than the euro. Exchange rate fluctuations between the time when the commercial or financial
relationship is established and when the transaction is completed (collection or payment) may gen-
erate foreign exchange gains or losses.
The Group’s objective is to minimise the effects on the Income Statement of foreign exchange rate
risk. To do so, Group procedures make the operating units responsible for collecting complete infor-
mation about the assets and liabilities that are subject to transaction exchange rate risk. This risk is
hedged with forward contracts made with the Group Treasury.
The items subject to exchange rate risk are mainly represented by receivables and payables denom-
inated in foreign currency.
The Group Treasury is responsible for hedging the net position for each currency and in accordance
with established guidelines and restrictions it closes all risk positions by trading derivative hedging
contracts on the market, which typically take the form of forward contracts.
The Group has decided not to opt for hedge accounting pursuant to IAS 39, insofar as the rep-
resentation of the economic and financial effects of the hedging strategy on foreign exchange rate
risk is still substantially guaranteed even without adopting such option.
Furthermore, it shall be noted that as part of the annual and three-year planning process, exchange
rate forecasts are made using the best information available on the market. The fluctuation in ex-
change rates between the time when the forecast is made and the time when the commercial or
financial transaction occurs represents the exchange rate risk on future transactions.
The opportunity to hedge future transactions, with each hedge being authorised by the Finance De-
partment on a case-by-case basis, is monitored continuously. When the conditions are met, hedge
accounting in accordance with IAS 39 is used.
3O4
2014 MANAGEMENT REPORT Parent Financial Statements
Interest rate risk
Interest rate risk is the risk that the fair value or the future cash flows of a financial asset or liability
will change due to fluctuations in market interest rates.
The Group policy is to attempt to maintain the following ratio between fixed and floating rates ex-
posures: 70% fixed and 30% floating.
In order to maintain this target ratio, the Group sets up derivative contracts, typically interest rate
swaps for hedging purposes. For such derivatives, hedge accounting is adopted when the condi-
tions set by IAS 39 are met.
As part of this policy the individual Group companies may present situations of greater or lesser
exposure to changes in interest rates; in detail, as at December 31, 2014, the Company had a positive
net financial position where the debts had an allocation of 88% fixed 12% floating, gross of interest
rate swaps for hedging purposes, while loans were entirely at a floating rate.
As at December 31, 2013, the Company had a positive net financial position where the financial debts
had an allocation of 78% fixed 22% floating rate, gross of interest rate swaps for hedging purposes,
while financial loans were entirely at a floating rate.
All other conditions being equal, a hypothetical increase or decrease of 0.50% in the level of in-
terest rates on an annual basis would have a positive net impact on the Income Statement of euro
1,351 thousand, in the case of increase, and a negative net impact of euro 1,351 thousand in the
event of a decrease.
Price risk associated with financial assets
The company is exposed to price risk, which is limited to the volatility of financial assets such as list-
ed and unlisted equities and bonds; these assets are classified as financial assets available for sale.
Derivatives hedges are not normally set up to limit the volatility of these assets.
An increase of 5% in the share price, all other things being equal, would entail an increase of euro
7,244 thousand of the net equity (euro 7,318 thousand as at December 31, 2013), a decrease of 5% in
the equities, all other things being equal, would entail a decrease of euro 6,163 thousand of the net
equity (euro 7,318 thousand as at December 31, 2013) and euro 1,081 thousand of expenses in the
Income Statement of the Company.
Credit risk represents the Company’s exposure to contingent losses resulting from default by com-
mercial and financial counterparties. The Company’s exposure for commercial obligations is mainly
towards Group companies, for financial obligations totally towards Group companies.
To limit the risk for commercial obligations towards third parties, the Company has implemented
procedures to evaluate its customers’ potential and financial solidity, for the monitoring of expected
cash flows and taking credit recovery action if necessary.
The Company operates only with highly rated financial counterparties for the management of its
temporary cash surpluses and constantly monitors its exposure to individual counterparties.
The Company does not hold public debt instruments from any European country, and constantly
monitors its net credit exposure to the banking system.
Credit risk
3O5
liquidity risk
Liquidity risk represents the risk that the available financial resources could be insufficient to meet
its financial and commercial obligations pursuant to the contractual terms and conditions.
The principal instruments used by the Group to manage liquidity risk are comprised by its annu-
al and three-year financial and cash-pooling plans. These allow complete and fair detection and
measurement of incoming and outgoing cash flows. The differences between plans and actual data
are constantly analysed.
Prudent management of the risk described above requires the maintaining of an adequate level of cash
or cash equivalents and/or highly liquid short-term financial instruments, and the availability of funds
through an adequate amount of committed credit facilities and/or recourse to the capital market.
The Parent Company has implemented a centralised cash pooling system for the management of
collection and payment flows in compliance with various local currency and tax regulations. The ne-
gotiation and management of bank credit facilities in the short and long term takes place centrally,
partly in order to maximise the economic benefits.
At December 31, 2014 the Group has a five-year term revolving committed credit facility of euro
1,200 million, of which the Italian tranche of euro 525 million is usable by Pirelli & C. S.p.A and Pirelli
Tyre S.p.A., and the international tranche, amounting to euro 675 million, can only be used by Pirelli
International Plc. As at December 31, 2014, the credit facility has not been used by the Company.
The maturities of financial liabilities as at December 31, 2014 can be broken down as follows:
(in thousands of euro)
Borrowings from banks and other financial institutions
Trade payables
Other payables
up to 1 year
from 1 to 3 years
over 3 years
Total 12/31/2o14
21,997
27,302
24,571
73,870
498,940
-
-
498,940
1,650
-
-
1,650
522,587
27,302
24,571
574,460
The maturities of financial liabilities as at December 31, 2013 can be broken down as follows:
(in thousands of euro)
Borrowings from banks and other financial institutions
Trade payables
Other payables
up to 1 year
from 1 to 3 years
over 3 years
Total 12/31/2O13
23,200
27,776
39,228
90,204
-
-
9
9
500,867
-
-
500,867
524,067
27,776
39,237
591,080
3O6
2014 MANAGEMENT REPORT Parent Financial Statements
5. INFORMATION RELATED TO FAIR vALuE
5.1 FAIR vALuE MEASuREMENT
The classification of financial instruments carried at fair value on the basis of a hierarchy of levels
pursuant to IFRS 7 is illustrated below. This hierarchy reflects the significance of the inputs used to
determine the fair value. The following levels are defined:
Level 1 – unadjusted quotations recorded on an active market for assets or liabilities subject to
valuation;
Level 2 – inputs different from the quoted prices referred to at the preceding level, which are
observable on the market either directly (as in the case of prices) or indirectly (because they are
derived from prices);
Level 3 – inputs that are not based on observable market data
The following table shows assets and liabilities measured at fair value as at December 31, 2014,
divided into the three levels defined above:
(in thousands of euro)
Available-for-sale financial assets:
Other financial assets
- equities and shares
- investment funds
Derivative hedging instruments
Current derivative financial instruments
Total
Note
Carrying amount
at 12/31/2o14
Level 1
Level 2
Level 3
11
11
17
158,637
14,822
209
173,668
128,271
-
-
128,271
18,071
14,822
209
33,102
12,295
-
-
12,295
At December 31, 2013 the breakdown was as follows
(in thousands of euro)
Available-for-sale financial assets:
Other financial assets
- equities and shares
- investment funds
Derivative hedging instruments
Derivative hedging instruments
Total
NotE
Carrying amount
at 12/31/2o13
Level 1
Level 2
Level 3
11
11
17
265,767
15,084
1,655
282,506
130,730
-
-
130,730
16,365
15,084
1,655
33,104
118,671
-
-
118,671
During 2014, there were no transfers from level 1 to level 2 or vice versa.
3O7
The following table shows the changes that occurred in level 3:
(in thousands of euro)
Opening balance
Increases
Reclassification
Valuation adjustment
Fair value adjustments recognized in Equity
Closing balance
12/31/2o14
12/31/2o13
118,671
9,043
(104,087)
(11,641)
309
12,295
12,086
112,761
-
(4,926)
(1,250)
118,671
During the year, there were no transfers from level 3 to other levels or vice versa (refer to note 11).
The fair value of financial instruments traded on active markets is based on the price quotations
published at the reporting date. These instruments, included in level 1, mainly consist of invest-
ments classified as financial assets available for sale.
The fair value of financial instruments not traded on active markets (e.g. derivatives) is measured by
means of techniques that maximise the use of observable and available market data, using widely
applied financial measurement techniques:
market prices for similar instruments;
the fair value of interest rate swaps is calculated by discounting estimated future cash flows
based on observable yield curves;
the fair value of foreign exchange derivatives (forward contracts) is determined by using the for-
ward exchange rate at the reporting date.
3O8
2014 MANAGEMENT REPORT
Parent Financial Statements
5.2 CATEGORIES OF FINANCIAL ASSETS AND LIABILITIES
The table below shows the carrying amounts for each class of financial asset and liability identified
by IAS 39:
(in thousands of euro)
FINANCIAL ASSETS
Loans and receivables
Other non-current receivables
Current trade receivabels
Other receivables
Cash
Available-for-sale financial assets:
Other financial assets
Derivative hedging instruments
Derivative financial instruments
Total financial assets
FINANCIAL LIABILITIES
Financial liabilities at amortized cost
Non-current borrowings from banks and other financial
institutions
Current borrowings from banks and other financial
institutions
Current trade payables
Other non-current payables
Other current payables
Total financial liabilities
Note
Carrying amount at 12/31/2o14
Carrying amount at 12/31/2o13
13
14
13
15
11
17
19
19
22
23
23
509,063
32,745
422,633
8
173,459
209
1,138,117
500,590
21,997
27,302
-
24,571
574,460
15,402
33,696
770,359
15
280,851
1,655
1,101,977
500,867
23,200
27,776
9
39,229
591,080
6. CAPITAL MANAGEMENT POLICy
The Company’s objective is to maximise the return on net invested capital while maintaining the
ability to operate over time, ensuring adequate returns for its shareholders and benefits for the
other stakeholders, with a sustainable financial structure.
In order to achieve these objectives and in addition to pursuing satisfactory earnings results and
generating cash flows, the Company may adjust its policy regarding dividends and the configuration
of the Company’s capital.
The main indicators used by the Company to manage its capital are as follows:
1) R.O.I. (Return on investments): is calculated as the ratio in percentage terms of operating income
(loss), including income (loss) from equity investments, and average net invested capital: the indi-
cator represents the ability of the corporate results to remunerate net invested capital, defined as
the sum of fixed assets and net working capital. The result of investments is included in the calcu-
lation as the main representative size of the performance of an investment holding company. The
Group’s objective is for this ratio to be higher than the weighted average cost of capital (WACC);
2) Gearing: This is calculated as the ratio between net debt and equity. It is an indicator of the sus-
tainability of the ratio between debt and equity, which takes into account the market situation
and trend in the cost of capital and debt at different times;
3O9
3) R.O.E (Return on equity): This is calculated as the ratio in percentage terms between net income
(loss) and average equity. It is an indicator representing the Company’s ability to remunerate its
shareholders. The objective is for this indicator to be higher than the rate of return on a risk-free
investment, correlated with the nature of the operated businesses.
The figures for 2014 and 2013 are shown below:
R.O.I. Ratio between operating income (loss) and average net invested capital
12.86%
13.20%
Gearing*
R.O.E. (Return on Equity)
N/A
N/A
12.91%
10.10%
* this index is not applicable in view of positive net financial (liquidity) debt position in FY 2013 and 2012
2o14
2O13
7. PROPERTy, PLANT AND EQuIPMENT
The movements during the period 2013-2014 are summarised in the following table:
(in thousands of euro)
GROSS vALuE
Land
Buildings
Plant and machinery
Industrial and
commercial equipment
Other assets
ACCuMuLATED
DEPRECIATION
Buildings
Plant and machinery
Industrial and
commercial equipment
Other assets
NET vALuE
Land
Buildings
Plant and machinery
Industrial and
commercial equipment
Other assets
Balance
at 12/31/2o12
Increases
Decreases
Balance
at 12/31/2o13
Increases
Decreases
Balance
at 12/31/2o14
21,212
110,641
4,969
1,181
13,593
151,596
-
211
14
-
589
814
(3)
-
-
-
(123)
(126)
21,209
110,852
4,983
1,181
14,059
152,284
-
-
-
-
553
553
(97)
-
-
-
(362)
(459)
21,112
110,852
4,983
1,181
14,250
152,378
Balance
at 12/31/2o12
Depreciation
Decreases
Balance
at 12/31/2o13
Depreciation
Decreases
Balance
at 12/31/2o14
(31,342)
(4,644)
(1,124)
(8,048)
(45,158)
(3,988)
(111)
(23)
(495)
(4,617)
-
-
-
123
123
(35,330)
(4,755)
(1,147)
(8,420)
(49,652)
(4,018)
(51)
(11)
(533)
(4,613)
-
-
-
362
362
(39,348)
(4,806)
(1,158)
(8,591)
(53,903)
Balance
at 12/31/2o12
Increases/
(Decreases)
Depreciation
Balance
at 12/31/2o13
Increases/
(Decreases)
Depreciation
Balance
at 12/31/2o14
21,212
79,299
325
57
5,545
106,438
(3)
211
14
-
589
811
-
(3,988)
(111)
(23)
(495)
(4,617)
21,209
75,522
228
34
5,639
102,632
(97)
-
-
-
553
456
-
(4,018)
(51)
(11)
(533)
(4,613)
21,112
71,504
177
23
5,659
98,475
No financial expenses were capitalised on property, plant and equipment.
No impairment was carried out during 2014.
31O
2014 MANAGEMENT REPORT Parent Financial Statements
8. INTANGIBLE ASSETS
The movements during the period 2013-2014 were as follows:
(in thousands of euro)
12/31/2O12
Increases
Depreciation
12/31/2O13
Increases
Depreciation
12/31/2o14
Software licenses
414
284
(183)
Other:
- software expenses
- expenses for other projects
TOTAL
508
841
1,763
-
2,687
2,971
(165)
(259)
(607)
515
-
343
3,269
4,127
558
(217)
183
2,394
3,135
(163)
(877)
(1,257)
856
-
363
4,786
6,005
Increases in the year consist mainly of charges incurred for implementing staff management sys-
tems (euro 2,394 thousand for a project in development) and for the purchase of licenses (euro 558
thousand).
No impairment was carried out during the 2014 financial year
9. EQuITy INvESTMENTS IN SuBSIDIARIES
This amounted to euro 1,141,058 thousand (euro 1,162,188 thousand at December 31, 2013), a de-
crease over the previous year of euro 21,130 thousand.
Below are the details:
(in thousands of euro)
Pirelli Servizi Amministrazioni e Tesoreria S.p.A.
Maristel S.p.A.
Pirelli Labs S.p.A.
Pirelli Sistemi Informativi S.r.l.
Pirelli & C. Ambiente S.r.l.
Pirelli Tyre S.p.A.
Pirelli Tyre Commerciale S.r.l.
PZero Srl
Servizi Aziendali Pirelli S.C.p.A.
HB Servizi S.r.l.
Pirelli Ltda
Pirelli Finance (Luxembourg) S.A.
Pirelli UK Ltd.
Pirelli Group Reinsurance Company S.A.
TOTAL
12/31/2o14
12/31/2o13
3,238
1,315
4,079
1,655
-
1,085,861
20
4,894
103
2,010
9,666
-
21,871
6,346
3,238
1,315
4,079
1,655
13,500
1,085,861
-
4,064
103
-
9,666
10,490
21,871
6,346
1,141,058
1,162,188
The table pursuant to Article 2427 of the Italian Civil Code is provided in the attachments.
311
The changes are outlined below:
(in thousands of euro)
Opening balance
Subscriptions, increases and replenishment of capital
Impairment
Liquidated companies
Closing balance
12/31/2o14
1,162,188
13,030
(23,670)
(10,490)
1,141,058
12/31/2o13
1,160,949
37,500
(36,166)
(95)
1,162,188
Increases mainly refer to the capital increase in favour of PZero S.r.l. for euro 11,000 thousand and
the capital increase for euro 2,000 thousand in HB Servizi S.r.l.
Impairments refer to the equity investment in PZero S.r.l. (euro 10,170 thousand) and in Pirelli & C.
Ambiente S.r.l. (euro 13,500 thousand).
With reference to the investment in Pirelli & C. Ambiente S.r.l., the negative result for the period is
an indicator of impairment. Therefore an impairment test was carried outwith the estimation of the
equity investment recoverable amount which further was compared to its carrying amount. The
recoverable amount is the higher of the fair value and value in use.
For the definition of the latter, an independent third party carried out an evaluation of the equity
investment held by GWM Renewable Energy II S.p.A, which is the main asset of Pirelli & C. Ambiente
S.r.l., in Greentech Energy System listed on the stock exchange in Denmark.
The evaluation is based on the discounted cash flows and on methods that use multiples based on
the economic-financial information available to the market.
The comparison showed an impairment of euro 16,156 thousand recognised in the Income State-
ment, the surplus with respect to the carrying amount was recognized in a specific provision for
liabilities and charges.
Decreases refer to the disposal, to third parties, of the subsidiary Pirelli Finance (Luxembourg) S.A.,
which led to a positive economic effect of euro 4,781 thousand.
1O. EQuITy INvESTMENTS IN ASSOCIATES
This amounted to euro 125,100 thousand (euro 93,062 thousand at December 31, 2013).
The breakdown of this item is as follows:
(in thousands of euro)
Listed securities
Prelios S.p.A.
Unlisted securities
Consortium for the Research into Advanced Materials (CORIMAV)
Eurostazioni S.p.A. - Rome
Fenice S.r.l.
TOTAL
12/31/2o14
12/31/2o13
56,037
21,836
104
52,937
16,022
125,100
104
52,937
18,185
93,062
312
2014 MANAGEMENT REPORT Parent Financial Statements
The following table shows the movements:
(in thousands of euro)
Opening balance
Subscriptions, increases and replenishment of capital
Impairment
Reclassification and other
Closing balance
12/31/2o14
93,062
112,622
(80,584)
-
125,100
12/31/2o13
92,910
66,119
(4,801)
(61,166)
93,062
Increases for the year refer to the investment in Prelios S.p.A. (euro 69,858 thousand) and in Fenice
S.r.l. (euro 42,764 thousand).
The increase in the value of the investment in Prelios S.p.A. is associated with the conversion of the
Prelios bond (the “Convertendo”); on April 14, 2014, following the occurrence of the conditions for
requesting early conversion of the Convertendo, signed at the time by Pirelli under the Prelios debt
restructuring plan, Pirelli received, in exchange for Prelios bonds (Tranche A and B), with a carrying
amount at that date of euro 104,087 thousand (plus accrued interest):
111,916,082 Prelios S.p.A. class A ordinary shares, which led to an increase in the share of the vot-
ing shares held by Pirelli, from 13.06% to 29.22%, after conversion, of which about 7% were freely
transferable and about 22% bound to the obligations of the lock up to July 2016 (with automatic
renewal for another three years unless cancelled) provided there is agreement among the Fenice
shareholders (Pirelli, Intesa Sanpaolo S.p.A., Unicredit S.p.A. and Feidos 11 S.p.A.); these shares
were registered at fair value, corresponding to the market share price for Prelios S.p.A. on April
14, 2014 (euro 0.62 per share), for an amount of euro 69,858 thousand;
93,390,705 Prelios class B shares - unlisted and without voting rights, which qualify under IFRS as
financial assets available for sale, and which were registered at fair value on April 14, 2014, for an
amount of euro 47,536 thousand (in regard to this, refer to note 10 below “Other financial assets”).
Therefore, by replacing the Convertendo with the Prelios class A and B shares, there was a positive
effect of euro 13,307 thousand shown in the Income Statement as the item “Gains from equity in-
vestments” (refer to note 31.1 below).
The increase in the value of the equity investment in Fenice S.r.l. is attributable to the contribution,
in accordance with the agreements in place between the shareholders of Fenice S.r.l., of Prelios
S.p.A. class B shares on June 30, 2014, for a total value of euro 42,764 thousand, equal to the fair
value of 93,390,705 Prelios S.p.A. class B shares (euro 0.46 per share); this value was determined by
applying a discount for illiquidity of 18% with respect to the market price for Prelios S.p.A. on June
30, 2014 (euro 0.56 per share).
Following the contribution, the percentage of ownership in Fenice S.r.l. increased from 32.83% to
62.56%; although the percentage of ownership is greater than 50%, Pirelli does not take control
over Fenice S.r.l. on the basis of the provisions of the shareholders’ agreements.
Impairments relate to Fenice S.r.l. (euro 44,927 thousand) and Prelios S.p.A. (euro 35,657 thousand).
With reference to the investment in Fenice S.r.l., it is noted that following the increase of the interest of
Pirelli in Fenice S.r.l. (due to the transfer of the Prelios S.p.A. class B shares), the asymmetry of alloca-
tion between the shareholders, of any proceeds from the transfer of the Prelios S.p.A. class B shares
(refer to the shareholding pay-off) has accentuated in accordance with the shareholders’ agreements
in place between the shareholders themselves. Under the clauses in place, the pay off at maturity of
the income attributable to each shareholder is asymmetric with respect to the interest held.
It was felt that this asymmetry would represent an indicator of impairment and therefore the equity
investment was subjected to impairment tests in order to compare the carrying amount of the eq-
uity investment with the recoverable amount of same, with the latter being its fair value.
The fair value of the shareholding at December 31, 2014, for the determination of which Pirelli used
the assistance of a professional independent third party, is lower than its carrying amount, and
therefore led to an impairment of the equity investment, amounting to euro 44,927 thousand.
313
In order to estimate the fair value an income approach was used based on the options criterion, and
recourse was made to the level 2 input.
The estimate was made starting from the liquidation preference, i.e. the preferential/asymmetric
sharing mechanism of any income from the Fenice itself following the sale of Prelios class B shares.
As expected date of sale it was decided to adopt the date of first expiry of the shareholders’ agree-
ments that is July 31, 2018.
As the pay-off is asymmetrical, it was recalculated based on a portfolio of long and short positions
in options and evaluated on December 31, 2014 using the Black & Scholes formulas.
With reference to the equity investments in Prelios S.p.A., the listing of the stock on December 31,
2014 at euro 0.265 per share, significantly lower than the carrying amount of euro 0.62 per share,
represents an objective evidence of impairment. An impairment test was therefore carried out that
consists of estimating the recoverable amount of the investment and the subsequent comparison
with the carrying amount. The recoverable amount is the higher of fair value and value in use.
For the definition of the latter, the company availed of the assistance of an independent third-party
professional. In particular, the analyses are based on the expectations of the outcome of 2015-2017
management and services platform resulting from the updated outlook of the Industrial Plan 2015-2017
as well as the carrying amount of the debt and the investment activities at December 31, 2014, as ap-
proved by the Board of Directors of Prelios S.p.A. on March 10, 2015 and communicated to the market.
The discount rate applied to prospective cash flows used in the determination of the enterprise val-
ue of the services platform, defined as the average cost of capital net of tax, is 7.18%.
In order to align the carrying amount to the value in use equal to euro 0.3783 per share, an impair-
ment of the equity investment value totalling euro 35,657 thousand was recorded.
Fair value of the Prelios investment listed to the Milan stock exchange has been calculated using the
stock value at December 31, 2014, (euro 0.2651 per share) and amounts to 39.268 thousand of euro.
11. OThER FINANCIAL ASSETS
This item amounted to euro 173,459 (euro 280,851 thousand on December 31, 2013) and is broken
down as follows:
(in thousands of euro)
Financial assets designated at fair value through income statement
Available-for-sale financial assets
Total
12/31/2o14
12/31/2o13
-
173,459
173,459
104,087
176,764
280,851
314
2014 MANAGEMENT REPORT Below are the details:
(in thousands of euro)
Financial assets designated at fair value through income statement
Equity for debt financial instrument 2013-2019 Prelios “A”
Equity for debt financial instrument 2013-2019 Prelios “B”
Available-for-sale financial assets
Listed securities
Mediobanca S.p.A. - Milan
RCS Mediagroup S.p.A. - Milan
Unlisted securities
Fin. Priv. S.r.l.
Real Estate Investment Fund - Anastasia
Alitalia S.p.A.
European Institute of Oncology (Istituto Europeo di Oncologia S.r.l.)
F.C. Internazionale Milano S.p.A.
Other companies
Total
Parent Financial Statements
12/31/2o14
12/31/2o13
-
-
106,650
21,621
14,473
14,822
5,349
5,382
558
4,604
56,740
47,347
100,191
30,539
13,732
15,084
7,534
5,038
558
4,088
173,459
280,851
The value of financial assets designated at fair value through income statement at December 31,
2013 referred to the Convertendo subscribed as part of the restructuring of the financial credit with
Prelios S.p.A. finalized in August 2013.
The bond, with original maturity at December 31, 2019, was converted on April 14, 2014 following the
realization of the conditions for which the issuer requested total conversion in advance. Following
this conversion Pirelli obtained:
111, 916, 082 Prelios class A ordinary shares;
93,390,705 Prelios class B shares – unlisted and without voting rights –recorded at fair value at
euro 0.51 per share, for a total of euro 47,536 thousand; the fair value was determined by applying
a discount for illiquidity of approximately 18% compared to the value of the Prelios S.p.A. ordinary
shares at April 14, 2014 (euro 0.62 per share) - refer to note 10.
Class B shares are classified as financial assets available for sale, and were measured at fair value,
with changes in fair value recorded in equity. On June 30, 2014, pursuant to the agreement between
the shareholders of the associate Fenice S.r.l., said shares were transferred to Fenice S.r.l. itself,
which continues to hold all of the class B shares also post conversion. Losses recognized in equity in
the period from the first entry (April 14, 2014) to June 30, 2014 (euro 4,772 thousand) were therefore
reclassified to the income statement under “losses from equity investments” (refer to note 31.2).
The table below shows the changes in the item available-for-sale financial assets:
(in thousands of euro)
Opening balance
Increases
Decreases
Valuation at fair value through Equity
Impairment
Reclassification
Other
Closing balance
12/31/2o14
12/31/2o13
176,764
56,579
(42,764)
(5,542)
(11,578)
-
-
173,459
109,854
52,959
-
37,499
(60,993)
37,480
(35)
176,764
315
Increases in the year mainly refer to Prelios S.p.A. class B shares obtained following the early con-
version of the Prelios bond for euro 47,536 thousand and transactions relating to the investment in
Alitalia: in February conversion of the bond for euro 2,842 thousand with a conversion premium of
euro 853 thousand; from October, following the announced corporate restructuring of Alitalia Group
and of the new Industrial Plan, the subscription of 49,387,729 shares in Alitalia – Compagnia Aerea
Italiana S.p.A. for euro 5,349 thousand, equal to 2.7% of the share capital (two payment tranches).
Decreases mainly refer to the transfer of the above Prelios S.p.A. class B shares to the associate
Fenice S.r.l on June 30, 2014.
The fair value adjustments in equity mainly relate to the investments in Mediobanca S.p.A. (positive
for euro 6,459 thousand), Fin.Priv. S.r.l. (positive for euro 741 thousand), Emittente Titoli (positive for
euro 965 thousand), IEO (positive for euro 344 thousand), Movincom Servizi S.p.A. (negative for euro
100 thousand) and Fondo Anastasia (negative for euro 262 thousand), Prelios S.p.A. class B share
(negative for euro 4,772 thousand) and RCS Mediagroup S.p.A. (negative euro 8,922 thousand).
The item impairments refers primarily to the equity investment in Alitalia S.p.A. (euro 11,229 thou-
sand) for the share held in the company before the corporate restructuring.
The fair value of listed securities corresponds to their stock market price as at December 31, 2014.
For non-listed securities and real estate funds, the fair value was estimated on the basis of avail-
able information.
Further details are set out in the Attachments to the explanatory notes.
12. DEFERRED TAx ASSETS
Amounted to euro 119,085 thousand (euro 101,312 thousand in 2013), referring to deferred tax assets
on residual tax losses deemed recoverable based on projections of future taxable income under the
Italian tax consolidation in the time period envisaged in the Pirelli Business Plan 2013-2017.
The total deferred tax assets in question also reflect use of tax losses in the year in respect of taxa-
ble income and adjustment resulting from the sustainability evaluation of deferred tax assets them-
selves according to the indications of the future plans of the Italian companies (refer to note 34).
316
2014 MANAGEMENT REPORT Parent Financial Statements
13. OThER RECEIvABLES
Other receivables are broken down as follows:
(in thousands of euro)
Other receivables from subsidiaries
Financial receivables from subsidiaries
Guarantee deposits
Other receivables
Financial receivables from other companies
Receivables from tax authorities not related to income taxes
Accrued interest income
Financial deferrals
12/31/2o14
12/31/2o13
Total
Non current
Current
Total
Non current
Current
3,039
901,917
2,244
9,726
-
7,425
5,286
2,059
-
3,039
75
500,000
401,917
735,458
-
-
75
735,458
637
8,426
-
-
-
-
1,607
1,300
-
7,425
5,286
2,059
643
16,977
2,872
19,129
9,919
688
643
14,459
-
-
-
300
-
2,518
2,872
19,129
9,919
388
931,696
509,063
422,633
785,761
15,402
770,359
Non-current financial receivables from subsidiaries mainly include loans disbursed as of Decem-
ber 31, 2014 in favour of Pirelli Tyre S.p.A. (euro 350,000 thousand between February 24, 2014 and
February 24, 2016) and Pirelli Industrie Pneumatici S.r.l. (euro 150,000 thousand between February
2, 2014 and April 4, 2016).
Other non-current receivables from third-parties refer mainly to a contribution made in cash upon
signing a shareholding partnership contract.
Current financial receivables from subsidiaries consist mainly of loans disbursed to Pirelli Tyre
S.p.A. at a floating rate (Euribor + 1.40%), maturing on March 2, 2015 and used for euro 363,000
thousand, the loans disbursed to Pirelli & C. Ambiente S.r.l. amounting to euro 33,000 thousand at a
floating rate (Euribor 1 year + 2%) between October 17, 2014 and October 19, 2015 and interest-bear-
ing current accounts, regulated at market rates with Pirelli Servizi Amministrativi e Tesoreria S.p.A.
for euro 5,188 thousand, and with Pirelli International Plc for euro 630 thousand.
Current accrued interest income is mostly related to interest accrued but not yet received on
financial loans from the subsidiary Pirelli Tyre S.p.A. for euro 2,669 thousand, Pirelli Industrie Pneu-
matici S.r.l. for euro 738 thousand, and euro 1,718 thousand related to the Interest Rate Swap on
the bond (refer to note 18).
Financial deferred expenses mainly refer to commissions on the committed credit facility.
For other receivables it is considered that the carrying amount approximates fair value.
317
14. TRADE RECEIvABLES
Amounted to euro 32,745 thousand, compared to euro 33,696 thousand in the previous financial year.
This breakdown is as follows:
(in thousands of euro)
Receivables from subsidiaries
Receivables from associates
Receivables from other companies
Total gross receivables
Provision for bad debts
Total receivables
12/31/2o14
12/31/2o13
30,389
-
5,458
35,847
(3,102)
32,745
29,388
110
7,240
36,738
(3,042)
33,696
Of the total gross trade receivables amounting to euro 35,847 thousand (euro 36,738 thousand at
December 31, 2013), euro 5,510 thousand were overdue on December 31, 2014 (euro 6,113 thousand
at December 31, 2013).
Receivables due and past due have been impaired based on the Group’s policies described in the
paragraph of the management of credit risk within the “financial risk management policy”.
The impaired receivables include both significant individual positions impaired separately, and posi-
tions with similar characteristics in terms of credit risk, grouped and impaired on a collective basis.
The analysis of trade receivables by geographical area is as follows:
12/31/2o14
12/31/2o13
Receivables from
subsidiaries
Receivables from
other companies
Receivables from
subsidiaries
Receivables from other
companies
94.38%
5.46%
-
0.16%
100.00%
35.00%
28.13%
-
36.87%
100.00%
95.90%
3.61%
0.01%
0.48%
100.00%
42.80%
27.50%
29.39%
0.31%
100.00%
The movements in the provision for bad debts are shown below:
(in thousands of euro)
Opening balance
Increases/(Decreases)
12/31/2o14
12/31/2o13
3,042
60
3,102
3,732
(690)
3,042
For trade receivables, the carrying amount is considered to approximate fair value.
Italy
Rest of Europe
Africa
Other
318
2014 MANAGEMENT REPORT Parent Financial Statements
They amounted to euro 8 thousand (euro 15 thousand at December 31, 2013).
15. CASh AND CASh EQuIvALENTS
16. TAx RECEIvABLES
Amounted to euro 91,004 thousand (euro 43,213 thousand at December 31, 2013). The amount
mainly includes:
receivables from tax authorities for withholding tax (euro 43,146 thousand);
receivables from Group companies participating in tax consolidation, for euro 39,112 thousand
(euro 18,719 thousand at December 31, 2013), the increase over the previous year is largely due to
the greater contribution of Pirelli Tyre S.p.A. positive taxable income;
receivables from tax authorities for IRES for 2008/2014 of euro 5,058 thousand (euro 4,959 thou-
sand at December 31, 2013) and for VAT litigation in 2004 (euro 1,102 thousand).
17. DERIvATIvE FINANCIAL INSTRuMENTS
This item, amounting to euro 209 thousand (euro 1,655 thousand at December 31, 2013), includes
the fair value evaluation of 2 interest rate swaps on a notional amount of euro 50 million, stipulat-
ed in order to hedge for variations in the fair value of a part of the bond issued by Pirelli & C. S.p.A.
in February 2011 for euro 500 million (refer to note 19). These derivatives provide for the collection
of a fixed rate of 5.125% on an annual basis with the same frequency as the interest payments
on the bond which is also equal to 5.125% and the payment of a 6-month EURIBOR floating rate
with an average spread of 2.38%. With reference to these derivatives fair value hedge account-
ing was adopted, whereby the increase in the fair value of the derivative is recognised in Income
Statement and is offset by a loss on the bond attributable to the hedged risk of the same amount,
recorded in the Income Statement under financial expenses and which adjusted the carrying
amount of the bond (“basis adjustment”).
Equity amounted to euro 2,056,180 thousand (euro 1,940,025 thousand at December 31, 2013). The
analyses of its changes and their composition are provided in the main Financial Statements.
18. EQuITy
18.1 ShARE CAPITAL
The share capital as at December 31, 2014 amounted to euro 1,345,381 thousand, and was repre-
sented by 475,740,182 ordinary shares and 12,251,311 savings shares without par value and with a
regular dividend.
The share capital is presented net of treasury shares, amounting to euro 969 thousand for ordinary
shares (351,590 shares, representing 0.07% of ordinary shares only) and euro 1,126 thousand for the
savings shares (408,342 shares, representing 3.33% of savings shares only) and therefore amounts
to euro 1,343,285 thousand. Total treasury shares represent 0.16% of the share capital.
319
The table below shows an analysis of the availability and distribution of individual equity items.
(in thousands of euro)
Share capital (1)
Legal reserve
Other reserves
- Merger Reserve
- IAS Reserve
Retained earnings
Total
Non available share (2)
Residual available share
Amount
1,343,285
139,215
12,467
57,509
245,739
1,798,215
Possible use
Available share
Summary of reserves use in 2O12-2O14
B
A, B, C
A, B, C
-
139,215
12,467
-
245,739
397,421
(6,005)
391,416
-
-
-
-
-
A - increase the share capital; B - cover losses; C - distribute to the shareholders.
(1) Total value of euro 2.095 thousand net of nr. 351.590 ordinary shares and nr.408.342 savings shares without nominal value
(2) Represents the total amount of the non distributable share due to cover multi-year unamortized deferred costs in accordance with ex-Article 2426 of the Italian Civil Code
19. BORROwINGS FROM BANKS
AND OThER FINANCIAL INSTITuTIONS
The item borrowings from banks and other financial institutions, is broken down as follows:
(in thousands of euro)
12/31/2o14
12/31/2o13
Bonds
Borrowings from other financial institutions
Accrued liabilities
Total
Non current
current
498,940
498,940
1,650
21,997
1,650
-
522,587
500,590
-
-
21,997
21,997
Total
499,217
1,650
23,200
Non current
current
499,217
1,650
-
-
-
23,200
23,200
524,067
500,867
The unrated bond was placed by Pirelli & C. S.p.A. on the eurobond market in February 2011 for a nomi-
nal total amount of 500 million euro, with a fixed coupon rate of 5.125% and expiring in February 2016.
The carrying amount of the bond at December 31, 2014 was determined as follows:
(in thousands of euro)
Nominal value
Transaction costs
Amortisation of effective interest rate
Adjustment for fair value hedge
12/31/2o14
12/31/2o13
500,000
(5,296)
3,964
272
498,940
500,000
(5,296)
2,860
1,653
499,217
The accrued expenses essentially refer to interest accrued on the bond but not yet paid, for euro
21,974 thousand.
32O
2014 MANAGEMENT REPORT Parent Financial Statements
Below is the fair value of borrowings from banks and other financial institutions, compared with the
relevant carrying amount:
(in thousands of euro)
Carrying amount
Fair value
12/31/2o14
12/31/2o13
12/31/2o14
12/31/2o13
Bonds
498,940
499,217
523,565
533,010
Other non-current borrowings
1,650
1,650
1,650
1,650
500,590
500,867
525,215
534,660
Borrowings from banks and other financial institutions are denominated in euro.
2O. PROvISIONS FOR LIABILITIES AND ChARGES
The following table shows the movements for the period:
ProVIsIons For lIaBIlITIEs and CHangEs non CurrEnT (in thousands of euro)
Opening balance
Increases
Reversal
Uses
Closing balance
12/31/2o14
12/31/2o13
37,167
1,012
(19,455)
(1,668)
17,056
50,486
361
(11,743)
(1,937)
37,167
They refer to provisions mainly for:
remediation works for euro 4,671 thousand;
tax risks for euro 10,588 thousand relating to the VAT case 2004 (euro 1,100 thousand) pending
last instance proceedings, IRES/IRAP case (euro 150 thousand) with two instances of proceedings
in favour of the company and IRPEG case 2002 related to FOS S.p.A. (guarantees remained con-
tractually with Pirelli in the disposal of the investment FOS S.p.A.) pending the judgment of the
Supreme Court (euro 7,400 thousand).
Increases are mainly due to adjusting the provision to the current demand for legal and tax disputes.
Reversal of excess provisions mainly refer to disputes regarding IRPEG and ILOR for the 1982 and
1983 financial years and IRPEG corporate income tax for the 1983/1984 financial years, which were
extinguished due to the handing down of the final decision in the 2nd degree, with positive effect for
the company for euro 9,455 thousand, that the Inland Revenue has not challenged in the Court of
Cassation within the applicable time limit and to the release of provisions allocated in previous years
to cover contractual guarantees now expired for euro 10,000 thousand.
Uses are for costs incurred for remediation works and legal transactions.
Provisions for liabilities and charges – current portion, amount to euro 2,657 thousand and refer
to the allocation of the excess over the carrying amount, of the impairment loss of the investment
in Pirelli & C. Ambiente S.r.l.
321
21. EMPLOyEE BENEFIT OBLIGATIONS
The provisions for personnel amount to euro 4,194 thousand (euro 1,623 thousand at December 31,
2013). This item includes provision for leaving indemnities which amounts to euro 1,489 thousand
(euro 1,114 thousand at December 31, 2013) and other employee benefits of euro 2,705 thousand
(euro 509 thousand at December 31, 2013).
Employee leaving indemnities
The changes during the year 2014 for the provision for severance pay are as follows:
(in thousands of euro)
Balance at 12/31/2012
Movements through income statement
Actuarial (gains)/losses recognized in Equity
Indemnities, advance payments, relocations
Balance at 12/31/2013
Movements through income statement
Actuarial (gains)/losses recognized in Equity
Indemnities, advance payments, relocations
Balance at 12/31/2014
1,020
96
(88)
86
1,114
92
156
127
1,489
The amounts shown in the Income Statement have been included in the item “Personnel Expenses”
(note 28).
The net actuarial losses accrued in 2014, attributed directly to net equity, amount to euro 156 thou-
sand. The cumulative amount at December 31, 2014, of net income attributed directly to net equity
amounts to euro 1,998 thousand (euro 2,154 thousand at December 31, 2013).
The principal actuarial assumptions used at December 31, 2014 are as follows:
2o14
Discount rate
Inflation rate
The principal actuarial assumptions used at December 31, 2013 are as follows:
2o13
Discount rate
Inflation rate
1.8%
1.5%
3.4%
2.0%
The employees in service as at December 31, 2014 came to 125 units (103 units as at December 31, 2013).
A hypothetical increase or a decrease of 0.25% in the discount rate, other conditions being equal,
would result in a positive change of 2.37%, in case of increase (2.36% at December 31, 2013), and in
a negative change of 2.43%, in case of a decrease (2.49% at December 31, 2013).
322
2014 MANAGEMENT REPORT Parent Financial Statements
Other employee benefits
Other employee benefits include the best estimate of the three-year incentive plan, the Long Term
Incentive 2014-2016, designed for the Management of the Pirelli Group and approved by the Board
of Directors and by the Shareholders’ Meeting of Pirelli & C. on February 27, and June 12, 2014, re-
spectively; this incentive plan is related to the targets of the period 2014–2016 contained in the
Industrial Plan 2013–2017.
22. TRADE PAyABLES
The breakdown of trade payables is as follows:
(in thousands of euro)
Payables to subsidiaries
Payables to associates
Payables to other companies
12/31/2o14
12/31/2o13
1,149
56
26,097
27,302
282
160
27,334
27,776
The carrying amount of trade payables is considered to approximate their fair value.
The breakdown is as follows:
(in thousands of euro)
Payables to welfare institutions
Payables to subsidiaries
Payables to social security and welfare institutions
Payables to employees
Other payables
Accrued liabilities
23. OThER PAyABLES
12/31//2o14
12/31/2o13
Total
Non-current
Current
Total
Non currenT
Current
-
8,119
1,989
3,989
9,884
590
24,571
-
-
-
-
-
-
-
-
8,119
1,989
3,989
9,884
590
24,571
8
18,068
1,665
3,537
14,584
1,375
39,237
8
-
-
-
-
-
8
-
18,068
1,665
3,537
14,584
1,375
39,229
Payables to subsidiaries refer to VAT consolidation.
Payables to social security and welfare institutions mainly include contributions payable to INPS
and INAIL.
Payables to employees refer to salaries and wages owed to employees.
Other payables include liabilities for compensation to be paid to directors and auditors, for with-
holding taxes on income from self-employed and employed work and other minor items.
For other payables it is considered that the carrying amount approximates their fair value.
323
24. TAx PAyABLES
Amounted to euro 64,296 thousand (euro 38,616 thousand at December 31, 2013). The change is
mainly due to the increase in payables for consolidated IRES tax.
25. REvENuE FROM SALES AND SERvICES
They mainly refer to:
(in thousands of euro)
Sales of services to subsidiaries
Sales of services to other companies
2o14
18,707
615
19,322
2o13
10,222
822
11,044
The increase is mainly due to reorganization of the structures with the consequent extension of
services provided to the Group’s Italian affiliates.
26. OThER INCOME
Amounted to euro 123,892 thousand, compared to euro 122,809 thousand in the previous financial
year, structured as follows:
(in thousands of euro)
Other income from subsidiaries
Other income from other companies
2o14
104,357
19,535
123,892
2O13
103,728
19,081
122,809
Other income from subsidiaries include royalties paid by the Group’s companies in order to use the
trademark (euro 80,087 thousand in 2014 – euro 80,013 thousand in 2013), recovery of expenses and
other incomes (euro 14,450 thousand in 2014 – euro 14,925 thousand in 2013), rents and recoveries
of management fees on rents (euro 9,820 thousand in 2014 – euro 8,790 thousand in 2013).
Other income from other companies mainly consists of royalties paid by other companies in order
to use the Pirelli trademark (euro 2,109 thousand in 2014 – euro 2,413 thousand in 2013), the reversal
of excess provisions (euro 10,000 thousand in 2014 – euro 5,396 thousand in 2013), recovery of ex-
penses and other incomes (euro 3,287 thousand in 2014 – euro 5,073 thousand in 2013), rents and
recoveries of management fees on rents (euro 4,638 thousand in 2014 – euro 6,153 thousand in 2013).
27. uSED RAw MATERIALS AND CONSuMABLES
Amounted to euro 233 thousand (euro 259 thousand in 2013) and included purchases of advertising
materials, lubricants, fuels and other materials.
324
2014 MANAGEMENT REPORT Parent Financial Statements
Amounted to euro 28,237 thousand (euro 18,082 thousand in 2013) broken down as follows:
28. PERSONNEL ExPENSES
(in thousands of euro)
Wages and salaries
Social security and welfare contributions
Employees leaving indemnities (TFR)
Retirement indemnities and similar obbligations
Other costs
The staff in service on average is as follows:
Executives:
White-collars:
Blue-collars:
37
88
1
2o14
22,301
4,473
62
1,030
371
28,237
2O13
13,404
3,564
62
851
201
18,082
The change over the previous year is substantially due to greater provisions made for the variable
annual and medium-term incentive (three-year plan LTI 2014/2016), as previously described in note 20.
Personnel expenses include non-recurring events for a total of euro 3,770 thousand (13.4% of the
total) for restructuring costs.
29. AMORTISATION AND DEPRECIATION
The breakdown is as follows:
(in thousands of euro)
Depreciation - property, plant and equipment
Amortisation - intangible assets
2o14
4,613
1,258
5,871
2O13
4,617
607
5,224
325
3O. OThER COSTS
The breakdown of other costs is the following:
(in thousands of euro)
Services rendered by subsidiaries
Advertising
Consultancy and collaboration services
Accruals for the provision of future liabilities and charges
Legal and notarial expenses
Travel expenses
Compensation of Board members and Supervisory Board
Membership fees and contributions
Rental and lease instalments
IT expenses
Power, gas and water expenses
Security service
Insurance premiums
Patents and trademarks expenses
Cleaning and property ordinary maintenance expenses
Property maintenance
Other
2o14
6,473
25,076
8,917
1,071
1,564
3,442
2,928
3,516
9,808
2,445
1,836
1,839
1,228
764
551
985
7,832
80,275
2O13
6,784
25,309
6,611
361
1,991
5,008
3,243
5,128
9,211
2,265
2,301
1,924
1,016
1,458
950
1,550
10,867
85,977
31. NET INCOME (LOSS) FROM EQuITy INvESTMENTS
31.1 GAINS ON EQuITy INvESTMENTS
They amounted to euro 18,941 thousand (euro 293 thousand in 2013) and mainly refer to the income
from conversion of Prelios S.p.A. Convertendo (euro 13,307 thousand) and to the gain derived from
disposal to third parties of the subsidiary Pirelli Finance (Luxembourg) S.A. (euro 4,781 thousand).
326
2014 MANAGEMENT REPORT Parent Financial Statements
Amounted to euro 139,121 thousand (euro 126,731 thousand in 2013), in detail:
31.2. LOSSES FROM EQuITy INvESTMENTS
(in thousands of euro)
Impairment losses on equity investments in subsidiaries:
- PZero S.r.l.
- Pirelli & C.Ambiente S.r.l.
- Pirelli Finance (Luxembourg) S.A.
Impairment losses on equity investments in associates:
- Prelios S.p.A.
- Fenice S.r.l.
Impairment losses on other financial assets:
- Prelios S.p.A. category B shares
- Convertendo Prelios S.p.A.
- Mediobanca S.p.A.
- Alitalia S.p.A.
- Fin.Priv. S.r.l.
- RCS Mediagroup S.p.A.
- Others
2o14
10,169
16,156
-
35,657
44,927
4,772
-
-
11,229
-
15,860
351
139,121
2O13
15,220
20,137
809
10
4,801
-
44,286
10,429
4,925
1,345
23,721
1,048
126,731
The impairment of investments in subsidiaries refers to the adjustment of Pirelli & C. Ambiente S.r.l.
at its value in use and to PZero S.r.l. at its fair value, which is estimated to be its net equity value
(refer to note 9).
The impairment of investments in associates refers to the adjustment of Prelios S.p.A. at its value
in use and of Fenice S.r.l. at its fair value (refer to note 10).
The impairment of other financial assets refers to the impairments of available for sale financial
assets, recognised in the income statement for exceeding the thresholds of significance or durabil-
ity. For Alitalia S.p.A. (euro 11,229 thousand) and Euroqube S.A. (in liquidation) (euro 222 thousand) it
represents the alignment to the fair value based on the best information available; for RCS Media-
group S.p.A. (euro 15,860 thousand) it represents the alignment to the fair value equal to the stock
market listing, for Prelios S.p.A. class B shares it represents the difference between the initial rec-
ognition amount (euro 47,536 thousand) and the fair value at the date of the transfer (euro 42,764
thousand), equal to the stock market listing of A shares at June 30, 2014 (euro 0.56 per share) less
the discount for illiquidity of 18.45% (euro 0.46 per share), first recognized as a decrease of equity
in a special reserve and immediately after, following the transfer (treated as a sale), the negative
reserve is reversed to the income statement.
327
31.3. DIvIDENDS
Amounted to euro 312,921 thousand compared to euro 325,722 thousand in 2013. The breakdown is
as follows:
(in thousands of euro)
From subsidiaries:
- Pirelli Tyre S.p.A. - Italy
- Pirelli Ltda - Brasil
- Pirelli Sistemi Informativi S.r.l. - Italy
- Pirelli Servizi Amministrazione e Tesoreria S.p.A. - Italy
- Maristel S.p.A. - Italy
- Pirelli Group Reinsurance Company SA
From associates:
- Eurostazioni S.p.A. - Italy
From other companies:
- Mediobanca S.p.A. - Italy
- ECA Ltd - Great Britain
- Sint S.p.A. - Italy
- Fin. Priv. S.r.l. - Italy
- Emittente Titoli S.p.A. - Italy
- Fondo Anastasia - Italy
- Euroqube S.A. (in liquidation)
2o14
294,000
7,671
500
800
1,000
4,299
2O13
310,000
10,530
1,000
1,000
-
-
308,270
322,530
1,011
1,011
2,363
-
-
308
33
680
256
3,640
312,921
1,947
1,947
-
21
481
103
30
610
-
1,245
325,722
32. FINANCIAL INCOME
Amounted to euro 19,619 thousand (euro 23,817 thousand in 2013).
It mainly includes interest on loans granted to the subsidiary Pirelli Tyre S.p.A. (euro 13,964 thousand
in 2014, euro 14,605 thousand in 2013) and to Pirelli Industrie Pneumatici S.r.l. (euro 3,791 thousand
in 2014, euro 4,420 thousand in 2013).
The decrease compared to 2013 is essentially due to the conversion in 2014 of the financial receivable
from Prelios S.p.A. in an equity investment as part of the company’s financial restructuring process.
33. FINANCIAL ExPENSES
Amounted to euro 29,615 thousand (euro 27,175 thousand in 2013 and essentially include euro 26,730
thousand for interest accrued on the Bond (euro 26,673 thousand in 2013) and euro 2,440 thousand
related to interest on borrowings (euro 306 thousand in 2013).
328
2014 MANAGEMENT REPORT The taxes are analysed in the following table:
(in thousands of euro)
Current income taxes
Foreign WHT
Regional tax on production (IRAP)
Taxes previous years
Consolidated corporate income tax (IRES)
Other taxes
Total Current income taxes
Deferred taxes
Through tax consolidation
For previous years losses
Total Deferred taxes
Total Taxes
34. TAxES
Parent Financial Statements
2o14
18,373
(2,257)
(1,503)
5,669
9,331
29,613
(767)
17,773
17,006
46,619
2O13
(6,702)
(1,487)
(6,007)
7,304
6,438
(454)
(1,726)
(26,166)
(27,892)
(28,346)
Current income taxes include the recognition as income of previous years withholding taxes, as well
as the benefits of tax consolidation of the Italian group, and release of funds previously set aside.
The total taxes also reflect the recording of deferred tax assets in relation to the expected recover-
ability of tax losses by the Group’s Italian companies following the improvement in future plans that
allowed the recognition.
329
The reconciliation between theoretical and actual tax for the year 2014 is analysed in the following
table:
(in thousands of euro)
Net Income (loss) before tax
Net income (loss) from discontinued
operations
Net income (loss) before tax including
income from discontinued operations
A
B
IRES
IRAP
211,345
211,345
211,345
-
-
-
C=A-B
211,345
211,345
211,345
Tax rate
D
27.5%
5.57%
Theoretical tax
E = C*D
(58,120)
(11,772)
(69,892)
Decrease
- Detaxation of dividends
- Gains on disposal of share investments
- Reserves
- Other decrease
- Deferred tax
- Income from WHT previous years
Increase
- Impairment
- Taxes previous years
- Not recovered WHT
- Deferred tax
- Other increase
F
G
H
I
L
M
N
O
P
Q
R
81,417
18,484
99,901
1,315
3,209
10,265
35,465
18,373
(40,379)
(1,852)
-
-
1,315
3,209
961
11,226
-
-
-
35,465
18,373
-
(40,379)
-
(1,852)
-
(9,931)
-
-
(3,923)
-
(3,923)
Effective tax burden
S=E+F+G+H+I+L+M+N+O+P+Q+R
45,770
(2,258)
43,512
Net income from tax consolidation
3,106
-
3,106
Total tax
Net income (loss)
48,876
(2,258)
46,618
257,963
33O
2014 MANAGEMENT REPORT
Parent Financial Statements
The reconciliation between theoretical and actual tax for the year 2013 is analysed in the following
table:
(in thousands of euro)
Net Income (loss) before tax
Net income (loss) from discontiuned operations
Net income (loss) before tax including income
from discontiuned operations
A
B
IRES
IRAP
220,237
220,237
220,237
-
-
C=A-B
220,237
220,237
220,237
Tax rate
D
27.5%
5.57%
Theoretical tax
E = C*D
(60,565)
(12,267)
(72,832)
Decrease
- Detaxation of dividends
- Tax previous years
- Reserves
- Other decrease
- Income from WHT previous years
Increase
- Impairment
- Taxes previous years
- Not recovered WHT
- Deferred tax
- Other increase
F
G
H
I
L
M
N
O
P
Q
85,087
18,143
103,230
-
498
498
9,480
-
9,480
116
2,294
2,410
-
(22,672)
(6,007)
(4,564)
(26,166)
-
-
-
(22,672)
-
(6,007)
-
-
(4,564)
(26,166)
(6,387)
(10,155)
(16,542)
Effective tax burden
R=E+F+G+H+I+L+M+N+O+P+Q
(31,678)
(1,487)
(33,165)
Net income from tax consolidation
4,819
-
4,819
Total tax
Net income (loss)
(26,859)
(1,487)
(28,346)
191,891
TAx CONSOLIDATION
It shall be noted that starting from 2004, the Company exercised the option for tax consolidation as
consolidating entity, pursuant to article 117 and following of the TUIR. Relations arising from adhe-
sion to consolidation are governed by a special “Regulation”, which involves a common procedure
for the application of laws and regulations.
Said regulation was updated in subsequent years as a result of amendments made within the com-
panies participating in the agreement and the related shareholding structure, as well as in light of
the corrective and supplementary interventions of the relevant legislation.
The above amendments particularly concerned the remuneration of the tax losses used by the com-
panies adhering to the tax consolidation. The adoption of the consolidation allows the Parent Com-
pany Pirelli & C. S.p.A. to compensate the taxable income or loss of the Parent Company with those
of its resident subsidiaries that exercised the option, considering that the tax losses accrued during
periods prior to the introduction of group taxation may only be used by companies concerned.
331
35. RELATED PARTy TRANSACTIONS
The statement below shows the items of the Statement of Financial Position and the Income State-
ment that include transactions with related parties and their percentage impact:
BalanCE sHEET (in million of euro)
Total at
12/31/2o14
of which
related parties
% share
Total at
12/31/2o13
of which
related parties
% share
Non-current assets
Other receivables
Other financial assets
Current assets
Trade receivables
Other receivables
Tax receivables
Non-current liabilities
Financial payables
Current liabilities
Trade payables
Other payables
Tax payables
509.1
173.5
32.7
422.6
91.0
500.0
98.2%
-
-
30.4
92.8%
408.5
96.7%
39.1
43.0%
15.4
280.9
33.7
770.4
43.2
-
-
104.1
37.1%
29.8
741.1
18.7
88.4%
96.2%
43.3%
500.6
1.7
0.3%
500.9
1.7
0.3%
27.3
24.6
64.3
1.2
8.3
4.4%
33.8%
18.6
28.9%
27.8
39.2
38.6
3.8
18.3
22.5
13.5%
46.7%
58.3%
InComE sTaTEmEnT (in million of euro)
Total 2o14
of which
related parties
% share Total 2o13
of which
related parties
%
share
Items of income statement
Revenues from sales
and services
Other income
Personnel expenses
Other costs
Net income (loss) from equity
investments - Gains on equity
investments
Net income (loss) from equity
investments - Dividends
Financial expenses
Financial income
Income tax
19.3
123.9
(28.2)
(80.3)
18.9
312.9
(29.6)
19.6
46.6
18.7
97.0%
11.0
10.3
93.7%
104.4
84.3%
(3.6)
(16.0)
12.7%
19.9%
122.8
(18.1)
(86.0)
105.0
85.5%
(2.0)
11.1%
(22.8)
26.5%
13.3
70.3%
0.3
0.3
100.0%
309.3
98.8%
(0.2)
18.6
35.7
0.7%
94.6%
76.6%
325.7
(27.2)
23.8
(28.3)
324.5
99.6%
-
-
19.8
83.2%
(7.8)
N.S.
The following table shows the items of the Statement of Cash Flows that include related party
transactions:
(in million of euro)
Cash flow statement
Investments in subsidiaries
Investments in associates
Investments in other financial assets
Total at
12/31/2o14
of which
related parties
% share
Total at
12/31/2o13
of which
related parties
(13.0)
(13.0)
100%
-
-
-
-
-
-
(37.5)
(44.3)
(8.2)
(37.5)
(44.3)
(0.6)
% share
100%
100%
7%
Related party transactions, including intra-group transactions, are not classified as unusual and
occur in the ordinary course of business of the Group companies. Such transactions, when not con-
cluded at standard conditions or dictated by specific regulations, are in any case conducted under
332
2014 MANAGEMENT REPORT Parent Financial Statements
market conditions (at arm’s length).
The tables below shows the main transactions with related parties for the years ended December
31, 2014 and December 31, 2013 (amounts are expressed in euro millions).
yEAR 2O14 - TRANSACTIONS wITh SuBSIDIARIES
(in millions of euro)
ITEMS OF BALANCE ShEET
Non-current assets
Other receivables
Current assets
Trade receivables
500.0
Refer to loans granted to Pirelli Tyre S.p.A. (euro 350,0 million) to Pirelli Industrie Pneumatici S.r.l.
(euro 150,0 million)
30.4
Refers mainly to receivables for services/provisions (euro 27,9 million Pirelli Tyre S.p.A., euro 1,6 million Pirelli
Tyre Russia, euro 0,3 million Pirelli Sistemi Informativi S.r.l., euro 0,2 million PZero S.r.l.)
Other receivables
408.4
Tax receivables
39.1
Refers mainly: for euro 365,7 million to loans granted and related interest accrued and not paid with Pirelli Tyre
SpA; euro 33,2 million to a loan granted and related interest accrued but not paid with Pirelli Ambiente S.r.l.; euro
5,2 million to the intra-group current account with Pirelli Servizi Amministratizione e Tesoreria S.p.A
The amount refers to receivables from Group companies that adhere to tax consolidation (mainly euro
38,7 million Pirelli Tyre S.p.A., euro 0,2 million Pirelli Sistemi Informativi S.r.l., euro 0,1 million Pirelli Servizi
Amministrazione e Tesoreria S.p.A.)
Currents liabilities
Trade payables
Other payables
Tax payables
ITEMS OF INCOME STATEMENT
Revenues from sales
and services
1.1
8.2
Refer mainly to payables for the provision of services (the main ones are: euro 0,5 million Pirelli Tyre Ltd., euro 0,3
million Pirelli Amministrazione e Tesoreria S.p.A., euro 0,1 million Servizi Aziendali Pirelli S.c.p.a., euro 0,1 million Pirelli
Sistemi Informativi S.r.l.).
Refer mainly to payables to Group companies that adhere to VAT consolidation, the main ones are: euro 7,8 million
Pirelli Tyre S.p.A., euro 0,1 million PZero S.r.l..
18.6
Refers to payables to subsidiaries that adhere to tax consolidation, mainly euro 18,4 million Pirelli Tyre, euro 0,1
million Pirelli Ambiente S.r.l.
18.7
The amount mainly refers to service agreements. The main relations are: euro 17,3 million Pirelli Tyre S.p.A., euro
0,4 million Pirelli Ambiente S.r.l., euro 0,3 million Pirelli Sistemi Informativi S.r.l., euro 0,4 million PZero S.r.l.)
Other income
102.6
Other costs
6.3
The amount mainly refers to: brand license agreements (euro 78,7 million Pirelli Tyre S.p.A., euro 1,2 million
Pirelli Tyre Russia); other recoveries (euro 13,7 million Pirelli Tyre S.p.A., euro 0,1 million Pirelli International Ltd);
lease agreements (euro 1,1 million Pirelli Sistemi Informativi S.r.l., euro 6,5 million Pirelli Tyre S.p.A., euro 0,3
million Pirelli Servizi Amministrazione e Tesoreria S.p.A.)
The amount mainly refers to charges for various services and expenses (euro 2,1 million PZero S.r.l., euro 1,1
million Pirelli Servizi Amministrazione e Tesoreria S.p.A., euro 1,1 million Pirelli Sistemi Informativi S.r.l., euro 0,6
million Pirelli Tyre S.p.A., euro 0,5 million Pirelli Tyre Russia, euro 0,2 million Pirelli Tyres Limited, euro 0,3 million
Servizi Aziendali Pirelli S.c.p.a.).
Net income (loss) from equity
investments - Dividends
308.3
They refer to: euro 294,0 million Pirelli Tyre S.p.A., euro 7,7 million Pirelli Ltda, euro 4,3 million Pirelli Group
Reinsurance Company S.r.l., euro 1,0 million Servizi Aziendali Pirelli S.c.p.a., euro 0,8 million Pirelli Servizi
Amministrazioni e Tesoreria S.p.A., euro 0,5 million Pirelli Sistemi Informativi S.r.l..
Financial income
Taxes
18.6
35.7
Income deriving from loans granted (euro 13,9 million Pirelli Tyre S.p.A, euro 3,8 million Pirelli Industrie Pneumatici
S.r.l., euro 0,7 million Pirelli Ambiente S.r.l.).
Refer to income and expenses with Group companies that adhere to tax consolidation. Tax income - the main items
are: Pirelli Tyre S.p.A. euro 36,3 million, Pirelli Sistemi Informativi S.r.l. euro 0,2 million; Tax charges - the main items
are: Pirelli Tyre S.p.A. euro 1,2 million
CASh FLOw STATEMENT
Investments in subsidiaries
13.0
The amount refers for euro 11,0 million to the capital increase in PZero S.r.l., for euro 2,0 million for the
acquisition and capital payments in HB Servizi S.r.l.
333
TRANSACTIONS wITh ASSOCIATES
(in million of euro)
ITEMS OF BALANCE ShEET
Current assets
Other receivables
Current liabilities
Trade payables
Other payables
Non-current liabilities
0.1
The amount refers to the loan and its applicable interests provided to Fenice S.r.l.
0.1
0.1
Refers to payables for services received from Corimav
Refers to deferred liabilities to Prelios S.p.A. for rent of the R&D building
Financial payables
1.7
Refers to the Prelios S.p.A. security deposit for rent of the R&D building
ITEMS OF INCOME STATEMENT
Other income
Other costs
Net income (loss) from equity
investments - Dividends
1.7
0.2
The amount refers to the rent of the R&D building by Prelios S.p.A.
Refers to relations with the Consortium for Research on Advanced Materials - Corimav (euro 0,2 million)
1.0
The amount refers to dividends distributed by Eurostazioni S.p.A.
Gains from equity investments
13.3
Refers to the gain following the conversion of the Prelios S.p.A. bond.
TRANSACTIONS wITh RELATED PARTIES ThROuGh DIRECTORS
(in millions of euro)
ITEMS OF INCOME STATEMENT
Other costs
6.6
The amount refers to FC Internazionale Milano S.p.A. sponsorship costs
TRANSACTIONS wITh OThER RELATED PARTIES
(in millions of euro)
ITEMS OF INCOME STATEMENT
Other income
Financial expenses
0.1
0.2
The amount refers to the leasing agreement with Camfin S.p.A.
Interests on credit facility to Banca IMI Banca Intesa (euro 0,1 million) and Unicredit (euro 0,1 million)
334
2014 MANAGEMENT REPORT Parent Financial Statements
yEAR 2O13 - TRANSACTIONS wITh SuBSIDIARIES
(in millions of euro)
ITEMS OF BALANCE ShEET
Current assets
Trade receivables
29.5
The amount mainly consists of receivables for services (Pirelli Tyre S.p.A. for euro 27.4 million, Pirellil Tyre Russia for
euro 0.9 million, Pirelli Sistemi Informativi S.r.l. for euro 0,3 million, Pirelli Ambiente S.r.l. for euro 0.2 million ).
Other receivables
741.1
Mainly refer to: granted loans and related accrued and unpaid interest to Pirelli Tyre S.p.A. for euro 584.6 million;
a granted loan and related accrued and unpaid interest to Pirelli Industrie Pneumatici S.r.l. for euro 130.9 million; a
granted loan and related accrued and unpaid interest to Pirelli Ambiente S.r.l. for euro 20.0 million; transfer to Pirelli
Servizi Amministratizione e Tesoreria S.p.A. intercompany current account for euro 4.2 million.
Tax receivables
18.7
The amount relates to receivables from the group companies that are part of the tax consolidation (mainly euro
17.4 million from Pirelli Tyre S.p.A., euro 0.4 million from Pirelli Steelcord S.r.l., euro 0.2 million from Pirelli Servizi
Amministrazione e Tesoreria S.p.A.)
Current liabilities
Trade payables
Other payables
Tax payables
ITEMS OF INCOME STATEMENT
Revenues from sales
and services
0.3
18.2
21.9
The amount mainly consists of payables for services (the main ones are: euro 0.1 million Pirelli Tyre Ltd., euro 0.1
million Servizi Aziendali Pirelli Scpa).
Refer to accounts payable to the group companies that are part of the consolidated VAT, the main ones are: euro
16.1 million to Pirelli Tyre S.p.A., euro 1.1 million to Pirelli Industrie Pneumatici S.r.l., euro 0.5 million to Pzero S.r.l..
Refer to tax payables to the subsidiaries that are part of the tax consolidation, mainly Pirelli Tyre for euro 21.4 million,
Pirelli Industrie Pneumatici S.r.l. for euro 0.3 million and Driver S.r.l. For euro 0.1 million
10.1
The amount mainly refers to service contracts. The major revenues come from: Pirelli Tyre S.p.A. for euro 8.9 million,
Pirelli Ambiente S.r.l. for euro 0.3 million, Pirelli Sistemi Informativi S.r.l. for euro 0.2 million, PZero S.r.l. for euro 0.2
million, Pirelli Servizi Amministrazione e Tesoreria S.p.A. for euro 0.2 million
Other income
103.0
The amount mainly refers to: license agreements for the use of the trademark (euro 79.2 million - Pirelli Tyre S.p.A.,
euro 0.6 million - Pirelli Tyre Russia, euro 0.1 million - PZero s.r.l.); other income (euro 13.6 million - Pirelli Tyre S.p.A.,
euro 0.1 million - Pirelli International Ltd); leases (euro 1.1 million - Pirelli Sistemi Informativi S.r.l., euro 6.5 million -
Pirelli Tyre S.p.A., euro 0.2 million - Pirelli Servizi Amministrazione e Tesoreria S.p.A.)
Other costs
6.4
The amount mainly refers to expenses for services and other costs (euro 2.4 million to Pzero S.r.l., euro 1.6 million
to Pirelli Tyre S.p.A., euro 0.9 million to Pirelli Servizi Amministrazione e Tesoreria S.p.A., euro 0.8 million to Pirelli
Sistemi Informativi S.r.l., euro 0.2 million to Pirelli Tyres Limited, euro 0.2 million to Servizi Aziendali Pirelli S.c.p.a.).
Net income (loss) from equity
investments - Dividends
322.5
Refer to: Pirelli Tyre S.p.A. for euro 310.0 million, Pirelli Ltda for euro 10.5 million, Pirelli Sistemi Informativi S.r.l. for
euro 1.0 million, Pirelli Servizi Amministrazione e Tesoreria S.p.A. for euro 1.0 million
Financial income
Taxes
CASh FLOw STATEMENT
19.8
Income from loans (euro 14.6 million Pirelli Tyre S.p.A, euro 4.4 million Pirelli Industrie Pneumatici S.r.l., euro 0.6
million Pirelli Servizi Amministrazione e Tesoreria S.p.A., euro 0.2 million Pirelli Ambiente S.r.l.).
(8.3)
Refers to income and expenses towards the group companies that take part in the tax consolidation. Income - the
major ones come from: Pirelli Tyre S.p.A. for euro 7.3 million, Pirelli Steelcord S.r.l. for euro 0.4 million, Pirelli Sistemi
Informativi S.r.l. for euro 0.2 million
Investments in subsidiaries
37.5
The amount refers to the increase in the capital of PZero srl for euro 17.0 million, the capital contribution in Maristel
S.r.l. for euro 0.5 million, the increase in the share capital of Pirelli Ambiente S.r.l. for euro 20.0 million
335
TRANSACTIONS wITh ASSOCIATES
(in millions of euro)
ITEMS OF BALANCE ShEET
Current assets
Trade receivables
0.1
For services to Fenice Srl
Other financial assets
104.1
The amount concerns the convertible loan of Prelios S.p.A.
Current liabilities
Trade payables
Financial payables
Other payables
Tax payables
ITEMS OF INCOME STATEMENT
Revenues from sales and services
Other income
Other costs
Net income (loss) from equity
investments - Dividends
0.2
1.7
0.1
0.6
0.1
1.7
0.3
The amount mainly consists of payables for services (euro 0.1 million Prelios S.p.A., euro 0.1 million
Corimav).
Guarantee deposit payables to Prelios S.p.A. for R&D building lease.
Deferral to Prelios S.p.A. for R&D building lease.
Payables towards Prelios S.p.A. group companies that take part in the tax consolidation.
Related mainly to the cost recovery from Fenice S.r.l.
Related to the lease of R&D building by Prelios S.p.A.
Related to the relations with Consortium for the Reserach into Advanced Materials (CORIMAV) (euro 0.2
million), and Prelios S.p.A. group (euro 0.1 million)
2.0
The amount is related to the dividends paid by Eurostazioni S.p.A. (euro 1.9 million)
Taxes
0.6
Refers to expenses towards the companies of Prelios S.p.A. group that take part in the tax consolidation.
CASh FLOw STATEMENT
Investments in associates
44.3
The amount refers to the subscription of the share capital of Fenice S.r.l. for euro 23.0 million
and the capital increase of RCS S.p.A. for euro 21,3 milllion.
TRANSACTIONS wITh RELATED PARTIES ThROuGh DIRECTORS
(in millions of euro)
ITEMS OF BALANCE ShEET
Current assets
Trade receivables
Current liabilities
Trade payables
ITEMS OF INCOME STATEMENT
Revenues from sales and services
Other income
Other costs
CASh FLOw STATEMENT
0.2
The amount refers to receivables for services rendered to Camfin S.p.A. (euro 0.2 million)
3.3
The amount refers to payables for sponsorship activities with FC Internazionale Milano S.p.A.
0.1
0.3
The amount refers to service contracts rendered to Camfin S.p.A.
The amount mainly refers to rental income and realting operating expenses to Camfin S.p.A.(euro 0.2
million)
13.0
The amount refers to FC Internazionale Milano S.p.A. sponsorship costs.
Investments in other financial assets
0.6
The amount refers to the share capital increase of F.C. Internazionale Milano S.p.A..
BENEFITS FOR KEy MANAGERS OF ThE COMPANy
The remuneration payable to key managers amounted to euro 6,582 thousand at December 31, 2014
(euro 5,214 thousand at December 31, 2013) of which euro 3,638 thousand (euro 2,088 thousand in
2013) recognised in the Income Statement as “personnel expenses” and euro 2,944 thousand (euro
3,127 thousand at December 31, 2013) as “other costs”. The remuneration also includes euro 353
thousand for employees’ leaving indemnity (TFR) and retirement benefits (euro 348 thousand at
December 31, 2013).
336
2014 MANAGEMENT REPORT Parent Financial Statements
36. OThER INFORMATION
COMPENSATION OF INDEPENDENT AuDITORS
The table below, prepared in compliance with article 149-duodecies of the Consob Issuers Regula-
tion, shows the fees paid in FY 2014 for the audit service and those paid for other non-audit services
carried out by the audit firm Reconta Ernst & Young S.p.A.
(in thousands of euro)
Company that
provided the service
Company that
received the service
Partial
fees
Total
fees
Independent auditing services
and certification services(1)
Reconta Ernst & Young S.p.A.
Pirelli & C. S.p.A.
Services other than auditing
Reconta Ernst & Young S.p.A.
Pirelli & C. S.p.A.
311
-
311
-
311
(1) the item “independent auditing services and certification services” includes amounts paid for legal accounting auditing services and
other services that envisage the issuance of an auditor’s report as well as amounts paid for certification services linked with legal
auditing activities
TRANSACTIONS RESuLTING FROM uNuSuAL
AND/OR ExCEPTIONAL OPERATIONS
Pursuant to the Consob Communication of July 28, 2006, the Group certifies that no unusual and/or
exceptional transactions as defined in the Communication were carried out in 2014.
37. NET FINANCIAL POSITION (ALTERNATIvE
PERFORMANCE INDICATOR NOT REQuIRED
By IFRS ACCOuNTING STANDARDS)
(in thousands of euro)
Notes
12/31/2o14
12/31/2o13
of which related
parties
of which related
parties
Current borrowings from banks and other financial
institutions
Non-current borrowings from banks and other financial
institutions
Total gross debt
Cash
Current financial receivables
(Liquidity)/Net financial (liquidity)/debt position*
Non-current financial receivables
Total net financial (liquidity) debt position
19
19
15
13
13
21,997
500,383
522,380
(8)
(410,871)
111,501
(500,636)
(389,135)
23,200
499,214
522,414
(15)
(405,486)
(748,637)
(740,995)
(500,000)
(226,238)
(943)
(227,181)
* Pursuant to Consob Communication of July 28, 2006 and in compliance with the CESR recommendation of February 10, 2005 “Recommendation for the consistent implementation of
the European Commission’s Regulation on Financial Statements”.
337
Below are the main movements that affected the net financial position in 2014:
collection of dividends for euro 312,921 thousand, of which euro 294,000 thousand paid by Pirelli
Tyre S.p.A., euro 7,671 thousand paid by Pirelli Ltda and euro 4,299 thousand paid by Pirelli Group
Reinsurance Company S.A.;
capital increase in subsidiaries for euro 13,030 thousand, and to other financial assets for euro
9,043 thousand;
payment of dividends to shareholders euro 156,745.
38. COMMITMENTS AND CONTINGENCIES
GuARANTEES ISSuED IN ThE INTERESTS OF SuBSIDIARIES
AND OThER COMPANIES
Guarantees were released for borrowings and contractual commercial obligations of subsidiaries for
euro 106,668 thousand and of the other companies for euro 83 thousand.
OThER CONTINGENCIES
At the beginning of April 2014 the European Commission communicated to Pirelli, and other parties
involved (including Prysmian Cavi e Sistemi, a subsidiary of Pirelli until July 2005), the decision tak-
en at the conclusion of the antitrust investigation initiated for the energy cables business, which
provides for a penalty against Prysmian of approximately euro 104 million for a portion of which,
amounting to euro 67 million, Pirelli is jointly liable with Prysmian. This decision confirms that there
was no direct involvement by Pirelli in the alleged cartel. The alleged antitrust violation is attributa-
ble solely to the principle of “parental liability”, because, during part of the period of the alleged car-
tel, Prysmian was controlled by Pirelli. Pirelli appealed to the European Court of Justice against the
decision of the European Commission alleging the application of the principle of “parental liability”.
In fact, Pirelli believes that the principle of “parental liability” is not applicable to it.
The European Commission also ordered Pirelli to deposit bank guarantee to cover the payment, if
and when due, of 50% of the penalty levied on Prysmian and Pirelli jointly. In consequence of the
above on 17 December 2014, Pirelli provided the Commission with the guarantees requested.
Pirelli took action before the Court of Milan for the obligation of Prysmian to hold Pirelli harmless
from any claim by the European Commission in relation to the mentioned penalty to be ascertained
and declared.
Pirelli, on the basis of careful legal analysis supported by professional opinions of external legal
advisors, believes it is not involved in the alleged irregularities of its former subsidiary, and that the
ultimate full liability for any violation (and the payment of the related penalty) shall be the exclusive
responsibility of the company directly involved.
In consequence of the above, the risk assessment is such as not to have to request the allocation of
any specific provision in the annual Financial Statements at December 31, 2014.
39. SIGNIFICANT EvENTS SuBSEQuENT
TO ThE END OF ThE yEAR
On January 9, 2015 Pirelli signed a contract for a new revolving credit facility (euro 800 million) and
a multicurrency term loan (euro 200 million) for a total value of euro 1 billion and five-year term. The
contract replaces the existing revolving credit facility for euro 1.2 billion maturing in November 2015
which therefore is being extinguished in advance. In addition, on February 13, 2015, an additional
338
2014 MANAGEMENT REPORT
Parent Financial Statements
contract having substantially the same conditions of the abovementioned credit facility and for a
total value of euro 200 million and five-year was signed.
On January 27, 2015 the special meeting of the holders of savings shares of Pirelli & C. S.p.A., ap-
pointed Angelo Cardarelli as common representative for the years 2015, 2016 and 2017 in place of
Professor Giuseppe Niccolini.
On February 6, 2015 Pirelli and Bekaert announced the closing of the disposal of Pirelli steelcord ac-
tivities in Turkey (Izmit) to Bekaert. On March 27, 2015, with the disposal of the steelcord in China (Yan-
zhou), the transfer of all steelcord activities from Pirelli to Bekaert was completed. In line with what was
communicated to the market in February 2014 on the occasion of the announcement of the transac-
tion, the total value (enterprise value) of 100% of steelcord activities is confirmed at euro 255 million.
On February 12, 2015 the Board of Directors of Pirelli & C. S.p.A. examined the preliminary unaudited
results of 2014 operations.
On March 22, 2015 China National Tire & Rubber Co. (CNRC), a subsidiary of ChemChina’s (ChemChi-
na), Camfin S.p.A. (Camfin) and shareholders of Camfin (Coinv S.p.A. and Long-Term Investments
Luxembourg S.A.) signed a binding long-term industrial partnership agreement related to Pirelli.
The partnership has a stated objective of strengthening the development plans of Pirelli, the pres-
ence in the strategic geographical areas and the doubling of volumes in the Industrial segment
(from about 6 million to about 12 million tires) through the future integration of CNRC and Pirelli’s In-
dustrial tire activities. Continuity and autonomy of the current managerial structure of Pirelli Group
are the key elements of the agreement.
The transaction provides for the appointment of the President by CNRC and the permanence of
Marco Tronchetti Provera as CEO of Pirelli.
Pirelli headquarter and know-how will remain in Italy: reinforced majorities are required to authorize
the transfer of both the Headquarter and Pirelli know-how to third parties.
The agreement foresees:
the purchase by a newly established Italian company (Bidco), the latter being indirectly controlled
by CNRC in partnership with Camfin through two newly established Italian companies (Newco and
Holdco), of Camfin’s equity investment in Pirelli’s share capital.
the immediate reinvestment of a share of the consideration received by Camfin;
upon completion of the purchase, a Mandatory Public Offer for the remaining ordinary share capi-
tal of Pirelli at euro 15.00 per ordinary share and a Voluntary Public Offer for all the savings capital
of Pirelli at euro 15.00 per savings share, on the condition that not less than 30% of the savings
capital is achieved. Both mandatory and voluntary public offer will be launched by Bidco in order
to proceed to the delisting of Pirelli;
the payment of 2014 dividends before the purchase by Bidco of Pirelli shares held by Camfin.
The completion of the transaction is subject to the conditions typical of a transaction of this type
and is expected in the summer of 2015 upon the approval by antitrust and other relevant authorities.
Extracts of the shareholders’ agreements related to the abovementioned partnership are available
on Pirelli’s website.
339
ATTAChMENTS
TO ThE ExPLANATORy NOTES
moVEmEnTs oF InVEsTmEnTs From 12/31/2013 To 12/31/2014
12/31/2o13
ChANGES
12/31/2o14
Number
of shares
Carrying amount
(euro/thousand)
% of total
INvESTMENTS
% of which
direct
Number of shares
(euro/thousand)
Number
of shares
Carrying amount
(euro/thousand)
% of total
INvESTMENTS
% of which
direct
2,047,000
1,020,000
5,000,000
1 quota
1 quota
756,820,000
-
1 quota
95,940
-
3,237.5
1,315.2
4,079,1
1,655,4
13,500,0
1,085,860,9
-
4,064,0
103.3
-
1,113,815.4
100.0
100.0
100.0
100.0
100.0
100.0
-
100.0
100.0
-
100.0
100.0
100.0
100.0
100.0
100.0
-
100.0
92.3
-
27,999,991
9,665.9
100.0
100.0
27,999,991
9,665.9
100.0
26,245
10,489.9
100.0
100.0
(26,245)
(10,489.9)
-
-
143,991,278
21,871.1
100.0
100.0
143,991,278
21,87.1
800,000
-
1 quota
1 quota
52,333,333
6,345.8
48,372.7
1,162,188.1
21,836.0
21,836.0
18,185.3
103.5
52,937.1
71,225.9
93,062.0
100.0
100.0
800,000
13.1
13.1
148,127,621
148,127,621
29.2
29.2
32.8
100.0
32.7
32.8
100.0
32.7
1 quota
-
-
1 quota
1 quota
52,333,333
62.6
100.0
32.7
62.6
100.0
32.7
-
-
-
-
-
-
-
-
-
-
-
-
-
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
-
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
92.3
100.0
100.0
100.0
100.0
100.0
-
-
-
-
-
-
-
-
-
(13,500.0)
20.0
830.3
2,010.2
(10,639.5)
(10,489.9)
(21,129.4)
34,200.6
34,200.6
(2,163.2)
-
-
(2,163.2)
32,037.4
2,047,000
1,020,000
5,000,000
1 quota
1 quota
1 quota
95,940
-
-
756,820,000
1,085,8610.9
3,237.5
1,315.2
4,079.1
1,655 .4
-
20.0
4,894.3
103.3
2,010.2
1,103,175.9
6,345.8
37,882.8
1,141,058.7
56,036.7
56,036.7
16,022.1
104.5
52,937.1
69,062.7
125,099.4
INVESTMENTS IN SUBSIDIARIES
ITALY
Unlisted:
Pirelli Servizi Amministrazioni e Tesoreria S.p.A.
Maristel S.p.A. - Milan
Pirelli Labs S.p.A. - Milan
Pirelli Sistemi Informativi S.r.l. - Milan
Pirelli & C. Ambiente S.r.l.
Pirelli Tyre S.p.A. - Milan
Pirelli Tyre Commerciale Italy S.r.l.
PZero Srl - Milano
Servizi Aziendali Pirelli S.C.p.A. - Milan
HB Servizi Srl
Total investments in subsidiaries - Italy
FOREIGN COMPANIES
Brasil
Pirelli Ltda - Sao Paulo
Luxemburg
Pirelli Finance (Luxembourg) S.A.
UK
Pirelli UK ltd. - Londra - ordinarie
Switzerland
Pirelli Group Reinsurance Company S.A.
Total investments in subsidiaries - foreign companies
TOTAL INVESTMENTS IN SUBSIDIARIES
INVESTMENTS IN ASSOCIATES
ITALY
Listed
Prelios S.p.A. - Milan
Total listed companies
Unlisted
Fenice Srl
Consorzio per le Ricerche sui Materiali Avanzati (CORIMAV)
Eurostazioni S.p.A. - Rome
Total unlisted companies
TOTAL INVESTMENTS IN ASSOCIATES
34O
2014 MANAGEMENT REPORT
Parent Financial Statements
moVEmEnTs oF InVEsTmEnTs From 12/31/2013 To 12/31/2014
12/31/2o13
ChANGES
12/31/2o14
Number
of shares
Carrying amount
(euro/thousand)
% of total
INvESTMENTS
% of which
direct
Number of shares
(euro/thousand)
Number
of shares
Carrying amount
(euro/thousand)
% of total
INvESTMENTS
% of which
direct
2,047,000
1,020,000
5,000,000
1 quota
1 quota
1 quota
95,940
-
-
756,820,000
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
-
-
100.0
100.0
100.0
100.0
100.0
100.0
100.0
92.3
-
-
27,999,991
9,665.9
100.0
100.0
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
(13,500.0)
-
20.0
830.3
-
2,010.2
(10,639.5)
2,047,000
1,020,000
5,000,000
1 quota
1 quota
3,237.5
1,315.2
4,079.1
1,655 .4
-
756,820,000
1,085,8610.9
-
1 quota
95,940
-
20.0
4,894.3
103.3
2,010.2
1,103,175.9
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
-
27,999,991
9,665.9
100.0
INVESTMENTS IN SUBSIDIARIES
ITALY
Unlisted:
Pirelli Servizi Amministrazioni e Tesoreria S.p.A.
Maristel S.p.A. - Milan
Pirelli Labs S.p.A. - Milan
Pirelli Sistemi Informativi S.r.l. - Milan
Pirelli & C. Ambiente S.r.l.
Pirelli Tyre S.p.A. - Milan
Pirelli Tyre Commerciale Italy S.r.l.
PZero Srl - Milano
Servizi Aziendali Pirelli S.C.p.A. - Milan
HB Servizi Srl
Total investments in subsidiaries - Italy
FOREIGN COMPANIES
Brasil
Pirelli Ltda - Sao Paulo
Luxemburg
Pirelli Finance (Luxembourg) S.A.
Pirelli UK ltd. - Londra - ordinarie
UK
Switzerland
INVESTMENTS IN ASSOCIATES
ITALY
Listed
Unlisted
Fenice Srl
Prelios S.p.A. - Milan
Total listed companies
Consorzio per le Ricerche sui Materiali Avanzati (CORIMAV)
Eurostazioni S.p.A. - Rome
Total unlisted companies
TOTAL INVESTMENTS IN ASSOCIATES
3,237.5
1,315.2
4,079,1
1,655,4
13,500,0
1,085,860,9
4,064,0
103.3
-
-
1,113,815.4
6,345.8
48,372.7
1,162,188.1
21,836.0
21,836.0
18,185.3
103.5
52,937.1
71,225.9
93,062.0
26,245
10,489.9
100.0
100.0
(26,245)
(10,489.9)
-
-
Pirelli Group Reinsurance Company S.A.
800,000
100.0
100.0
Total investments in subsidiaries - foreign companies
TOTAL INVESTMENTS IN SUBSIDIARIES
143,991,278
21,871.1
100.0
100.0
-
-
-
13.1
13.1
148,127,621
1 quota
1 quota
52,333,333
32.8
100.0
32.7
32.8
100.0
32.7
1 quota
-
-
-
-
(10,489.9)
(21,129.4)
34,200.6
34,200.6
(2,163.2)
-
-
(2,163.2)
32,037.4
143,991,278
21,87.1
800,000
148,127,621
1 quota
1 quota
52,333,333
6,345.8
37,882.8
1,141,058.7
56,036.7
56,036.7
16,022.1
104.5
52,937.1
69,062.7
125,099.4
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
92.3
100.0
100.0
100.0
100.0
100.0
-
100.0
100.0
29.2
29.2
62.6
100.0
32.7
62.6
100.0
32.7
341
moVEmEnTs oF oTHEr FInanCIa assETs
INVESTMENTS IN OTHER COMPANIES
ITALIAN LISTED COMPANIES
Mediobanca S.p.A. - Milan
RCS Mediagroup S.p.A. - Milan
Total other listed companies A
ITALIAN UNLISTED COMPANIES
Aree Urbane S.r.l. (in liquidation) - Milan
C.I.R.A. - Centro Italiano di Ricerche Aerospaziali S.c.p.A. - Capua (CE)
Alitalia - Compagnia Aerea Italiana S.p.A. - Rome
CEFRIEL - Società Consortile a Responsabilità limitata
Consorzio DIXIT (in liquidation) - Milan
MIP Politecnico di Milano - Graduate School of Business società
consortile per azioni già Consorzio per L’Innovazione nella Gestione
di Azienda -Mip -(Master Imprese Politecnico) Milano
Consorzio Milano Ricerche - Milan
Fin Breda S.p.A. (in liquidazione) - Milan
Società Generale per la Progettazione Consulenze
e Partecipazioni (ex Italconsult) S.p.A. - Roma
Emittenti Titoli S.p.A. - Milan
F.C. Internazionale Milano S.p.A. - Milan
Fin. Priv. S.r.l. - Milan
Istituto Europeo di Oncologia S.r.l. - Milan
Nomisma - Società di Studi Economici S.p.A. - Bologna
Redaelli Sidas S.p.A. (in liquidazione) - Milan
S.In.T S.p.A. - Torin
Consorzio Movincom scrl
Movincom Servizi S.p.A.
Tiglio I S.r.l. - Milan
Total other Italian unlisted companies B
FOREIGN COMPANIES
Libia
Libyan-Italian Joint Company - azioni ordinarie di tipo B
Belgium
Euroqube S.A. (in liquidazione)
U.S.A.
Gws Photonics Inc - Wilmington - Az. Priv tipo B
Gws Photonics Inc - Wilmington - Az. Priv tipo C
UK
Eca International
12/31/2o13
Number
of shares
Carrying amount
(EuRO/thousand)
% of total
equity inv.
% of which
direct
15,753,367
23,135,668
1 quota
30
11,838,402
1 quota
1 quota
1 quota
1 quota
1,561,000
1,100
229,000
49,423,463
1 quota
1 quota
650,100
750,000
90,000
-
-
1 quota
300
67.570
1.724.138
194.248
100
100,191.4
30,539.1
130,730.5
4.1
-
7,534.4
-
-
-
-
-
-
2,633.3
558.1
13,732.0
5,037.5
272.8
-
91.3
9.0
472.3
200.6
30,545.4
31.5
372.7
-
-
-
1.8
5.5
0.3
0.1
1.8
5.5
14.3
2.4
7.1
0.4
3.7
2.8
1.6
14.3
6.0
5.1
4.6
10.0
-
-
0.6
1,0
18,0
-
-
2,8
1.8
5.5
0.3
0.1
1.8
5.5
14.3
2.4
7.1
0.4
3.7
2.8
1.6
14.3
6.0
5.1
4.6
10.0
-
-
0.6
1.0
18.0
-
-
2.8
Total other foreign companies C
404.2
OTHER PORTFOLIO SECURITIES
Fondo Comune di Investimento Immobiliare - Anastasia - nr quote 53
53
Convertendo 2013-2019 Prelios “A”
Convertendo 2013-2019 Prelios “B”
Total other portfolio securities D
TOTAL AVAILABLE-FOR-SALE FINANCIAL ASSETS A+B+C+D
15,083.8
56,739.6
47,347.2
119,170.6
280,850.6
Fair value
valuation AT
12/31/2O14
6,458.9
-
6,458.9
-
-
-
-
-
-
-
-
-
964.2
-
741.3
344.3
-
-
1.4
3.2
(99.6)
-
1,954.8
-
-
-
-
-
-
(261.8)
-
-
(261.8)
8,151.9
Other changes
12/31/2o14
Number of shares
(EuRO/thousand)
Number
of shares
Carrying amount
(EuRO/thousand)
% of total
equity inv.
% of which
direct
48,387,729
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
15,753,367
23,135,668
1 quota
30
60,226,131
1 quota
1 quota
1 quota
1 quota
1,561,000
1,100
229,000
49,423,463
1 quota
1 quota
959,429
750,000
90,000
-
-
1 quota
300
67,570
1,724,138
194,248
100
-
(8,918.8)
(8,918.8)
(4.1)
(2,185.8)
(29.3)
(6.2)
(90.9)
(2,316.3)
(221.5)
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
(56,739.6)
(47,347.2)
(104,086.8)
(115,543.4)
106,650.3
21,620.3
128,270.6
5,348.6
3,597.5
558.1
14,473.3
5,381.8
243.5
-
92.7
6,0
372.7
109.7
30,183.9
31.5
151,2
-
-
-
-
-
-
-
-
-
-
-
-
-
14,822.0
173,459.2
(221.5)
182,7
53
14,822.0
1.8
5.5
-
0.1
2.7
5.8
14.3
2.4
7.1
0.4
3.7
2.8
0.5
14.3
6.0
5.1
4.6
10.0
10.0
10.0
0.6
1.0
18.0
-
-
2.8
1.8
5.5
-
0.1
2.7
5.8
14.3
2.4
7.1
0.4
3.7
2.8
0.5
14.3
6.0
5.1
4.6
10.0
10.0
10.0
0.6
1.0
18.0
-
-
2.8
342
2014 MANAGEMENT REPORT
moVEmEnTs oF oTHEr FInanCIa assETs
INVESTMENTS IN OTHER COMPANIES
ITALIAN LISTED COMPANIES
Mediobanca S.p.A. - Milan
RCS Mediagroup S.p.A. - Milan
Total other listed companies A
ITALIAN UNLISTED COMPANIES
Aree Urbane S.r.l. (in liquidation) - Milan
C.I.R.A. - Centro Italiano di Ricerche Aerospaziali S.c.p.A. - Capua (CE)
Alitalia - Compagnia Aerea Italiana S.p.A. - Rome
CEFRIEL - Società Consortile a Responsabilità limitata
Consorzio DIXIT (in liquidation) - Milan
MIP Politecnico di Milano - Graduate School of Business società
consortile per azioni già Consorzio per L’Innovazione nella Gestione
di Azienda -Mip -(Master Imprese Politecnico) Milano
Consorzio Milano Ricerche - Milan
Fin Breda S.p.A. (in liquidazione) - Milan
Società Generale per la Progettazione Consulenze
e Partecipazioni (ex Italconsult) S.p.A. - Roma
Emittenti Titoli S.p.A. - Milan
F.C. Internazionale Milano S.p.A. - Milan
Fin. Priv. S.r.l. - Milan
Istituto Europeo di Oncologia S.r.l. - Milan
Nomisma - Società di Studi Economici S.p.A. - Bologna
Redaelli Sidas S.p.A. (in liquidazione) - Milan
S.In.T S.p.A. - Torin
Consorzio Movincom scrl
Movincom Servizi S.p.A.
Tiglio I S.r.l. - Milan
FOREIGN COMPANIES
Libia
Belgium
U.S.A.
Libyan-Italian Joint Company - azioni ordinarie di tipo B
Euroqube S.A. (in liquidazione)
Gws Photonics Inc - Wilmington - Az. Priv tipo B
Gws Photonics Inc - Wilmington - Az. Priv tipo C
UK
Eca International
Total other Italian unlisted companies B
15,753,367
23,135,668
1 quota
30
11,838,402
1 quota
1 quota
1 quota
1 quota
1,561,000
1,100
229,000
49,423,463
1 quota
1 quota
650,100
750,000
90,000
-
-
1 quota
300
67.570
1.724.138
194.248
100
Total other foreign companies C
404.2
Fondo Comune di Investimento Immobiliare - Anastasia - nr quote 53
53
OTHER PORTFOLIO SECURITIES
Convertendo 2013-2019 Prelios “A”
Convertendo 2013-2019 Prelios “B”
Total other portfolio securities D
TOTAL AVAILABLE-FOR-SALE FINANCIAL ASSETS A+B+C+D
1.8
5.5
0.3
0.1
1.8
5.5
14.3
2.4
7.1
0.4
3.7
2.8
1.6
14.3
6.0
5.1
4.6
10.0
-
-
0.6
1.0
18.0
-
-
2.8
Fair value
valuation AT
12/31/2O14
6,458.9
6,458.9
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
964.2
741.3
344.3
1.4
3.2
(99.6)
1,954.8
(261.8)
(261.8)
8,151.9
1.8
5.5
0.3
0.1
1.8
5.5
14.3
2.4
7.1
0.4
3.7
2.8
1.6
14.3
6.0
5.1
4.6
10.0
-
-
0.6
1,0
18,0
-
-
2,8
100,191.4
30,539.1
130,730.5
4.1
7,534.4
2,633.3
558.1
13,732.0
5,037.5
272.8
-
91.3
9.0
472.3
200.6
30,545.4
31.5
372.7
-
-
-
-
-
-
-
-
-
-
15,083.8
56,739.6
47,347.2
119,170.6
280,850.6
12/31/2o13
Other changes
12/31/2o14
Number
of shares
Carrying amount
(EuRO/thousand)
% of total
equity inv.
% of which
direct
Number of shares
(EuRO/thousand)
Number
of shares
Carrying amount
(EuRO/thousand)
% of total
equity inv.
% of which
direct
Parent Financial Statements
-
-
-
-
48,387,729
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
(8,918.8)
(8,918.8)
(4.1)
-
(2,185.8)
-
-
-
-
-
-
-
-
-
-
(29.3)
-
-
(6.2)
-
(90.9)
(2,316.3)
-
(221.5)
-
-
-
(221.5)
-
(56,739.6)
(47,347.2)
(104,086.8)
(115,543.4)
15,753,367
23,135,668
1 quota
30
60,226,131
1 quota
1 quota
1 quota
1 quota
1,561,000
1,100
229,000
49,423,463
1 quota
1 quota
959,429
750,000
90,000
-
-
1 quota
300
67,570
1,724,138
194,248
100
106,650.3
21,620.3
128,270.6
-
-
5,348.6
-
-
-
-
-
-
3,597.5
558.1
14,473.3
5,381.8
243.5
-
92.7
6,0
372.7
109.7
30,183.9
31.5
151,2
-
-
-
182,7
53
14,822.0
-
-
14,822.0
173,459.2
1.8
5.5
-
0.1
2.7
5.8
14.3
2.4
7.1
0.4
3.7
2.8
0.5
14.3
6.0
5.1
4.6
10.0
10.0
10.0
0.6
1.0
18.0
-
-
2.8
1.8
5.5
-
0.1
2.7
5.8
14.3
2.4
7.1
0.4
3.7
2.8
0.5
14.3
6.0
5.1
4.6
10.0
10.0
10.0
0.6
1.0
18.0
-
-
2.8
343
InVEnTory aT 12/31/2014
lIsT oF InVEsTmEnTs In suBsIdIarIEs and assoCIaTEs (PursuanT To arT. 2427 oF THE CIVIl CodE)
(in thousands of euro)
INVESTMENTS IN SUBSIDIARIES - ITALY
Pirelli Servizi Amministrazioni e Tesoreria S.p.A.
Maristel S.p.A.
Pirelli & C. Ambiente S.r.l.
Pirelli Sistemi Informativi S.r.l.
Pirelli Labs S.p.A.
Pirelli Tyre S.p.A.
PZero S.r.l.
Servizi Aziendali Pirelli S.c.p.a.
HB Servizi Srl
Pirelli Tyre Commerciale Italia S.r.l.
Total investments in subsidiaries - Italy
INVESTMENTS IN FOREIGN SUBSIDIARIES
Switzerland
Legal
address
Carrying
amount
Share %
Share capital
Attributable
equity
Attributable
net income
(loss)
Milan
Milan
Milan
Milan
Milan
Milan
Milan
Milan
Milan
Milan
3,238
1,315
0
1,655
4,079
1,085,861
4,894
103
2,010
20
1,103,175
100%
100%
100%
100%
100%
100%
100%
92.3%
100.0%
100.0%
2,047
1,020
5,000
1,010
5,000
756,820
4,000
104
10
10
3,811
2,126
(4,405)
1,445
6,561
1,168,123
4,894
253
193
17
159
(6)
(18,582)
(770)
1,311
326,402
(10,170)
6
(1,817)
(3)
Pirelli Group Reinsurance Company S.A.
Lugano
6,346
100%
6,653
11,827
3,506
Brasil
Pirelli Ltda
UK
Pirelli UK ltd.
Total investments in foreign subsidiaries
Total investments in subsidiaries
INVESTMENTS IN ASSOCIATES - ITALY
Consorzio per le Ricerche sui Materiali Avanzati
(CORIMAV)
Eurostazioni S.p.A.
Fenice S.r.l.
Prelios S.p.A.
Total investments in associates
* Data not yet available
Sao Paulo
9,666
100%
4,338
4,968
(1,686)
London
Milan
Rome
Milan
MIlan
21,871
37,883
1,141,058
104
52,937
16,022
56,037
125,100
100%
210,542
46,255
(2,070)
100%
32.7%
62.6%
29.2%
104
165,233
23,345
426,432
104
54,853
*
30,623
0.0
2,437
*
(17,855)
344
2014 MANAGEMENT REPORT Parent Financial Statements
REPORT OF ThE BOARD
OF AuDITORS TO ThE
ShAREhOLDERS’ MEETING
Dear Shareholders,
the Board of Auditors, pursuant to art. 153 of Legislative Decree 58/1998 (“TUF Consolidated Finance
Act”), is required to report to the Shareholders’ Meeting on the approval of the Financial Statements
on the supervisory activities performed in the year and any omissions and reprehensible facts iden-
tified. The Board of Auditors may also make proposals regarding the Financial Statements and their
approval and matters within its competence.
During the year, the Board of Auditors carried out their duties of supervision in terms of the current
legislation and taking into account principles of conduct recommended by the National Council of
Chartered Accountants and Accounting Experts, and Consob regulations regarding corporate au-
dits and activities of the Board of Auditors.
* * *
The 2014 financial statements show revenues for Euro 6,018.1 million, an operating result (EBIT) for
Euro 837.9 million with an EBIT margin of 13.9%.
The total consolidated net income, which includes discontinued operations (Steel cord business)
amounted to Euro 332.8 million.
The income from investments at 31 December 2014 was negative for Euro 87.0 million and mainly
reflects: the negative impact for Euro 54.4 million from the consolidation with the equity method
of the equity of the results of the associates Prelios S.p.A. (fourth quarter 2013 and nine months of
2014) and Fenice S.r.l. (FY 2014); write-downs for Euro 19 million detected on Fenice in order to align
the value of the investment at fair value; further write-downs totalling Euro 29.3 million primarily
related to investments in Compagnia Aerea Italiana S.p.A. (already Alitalia) and RCS Media Group.
The positive effect of Euro 13.3 million from the replacement during the year 2014 of the convertible
loan with class A and B Prelios shares.
The consolidated net financial position was negative for Euro 979.6 million (Euro 1,322.4 million at
year-end 2013).
The parent company Pirelli & C. SpA closed the year with a net profit of Euro 258.0 million (Euro 191.9
million in 2013).
As a result of the signing of the sale contract of 100% of the steel cord business, in the 2014 financial
statements this business was classified as “discontinued operations” and the result reclassified in
the income statement under “result from discontinued operations”.
* * *
345
We note that the Financial Statements of Pirelli & C. S.p.A. have been prepared in accordance with
IAS/IFRS International Financial Reporting Standards issued by the International Accounting Stand-
ards Board (“IASB”) and endorsed by the European Union, in force as at 31 December 2014, and in
accordance with the measures issued in implementation of article 9 of Legislative Decree 38/2005.
The Directors’ Report on Operations summarizes the main risks and uncertainties and outlines
the outlook.
The Financial Statements of the Company consist of the statement of financial position, income
statement, statement of comprehensive income, statement of changes in equity, cash flow state-
ment and notes.
The Financial Statements are accompanied by the Directors’ Report on Operations and the Annual
Report includes the Report on Corporate Governance and Ownership Structure, prepared pursuant
to article 123-bis of the CFA.
APPOINTMENT OF ThE BOARD OF STATuTORy AuDITORS
The Board of Auditors in office at the date of this report was appointed by the Shareholders’ Meet-
ing on 10 May 2012 and is composed by Francesco Fallacara (Chairman), Antonella Carù and Umile
Sebastiano Iacovino, who succeeded, on 12 June 2014, Enrico Laghi, who resigned from the office of
Statutory Auditor of the Company.
Andrea Lorenzatti is Alternate Auditor.
The Board of Auditors expires from office for completing its mandate with the next Shareholders’
Meeting called to approve the financial statements at 31 December 2014.
PARTICuLARLy SIGNIFICANT TRANSACTION
The significant transactions are reported in the Directors’ Report on Operations. In particular:
On 28 February 2014, Pirelli Tyre S.p.A. and Bekaert signed an agreement for the sale of the
steelcord business of Pirelli to Bekaert for a total value (enterprise value relative to 100% of as-
sets) of about Euro 255 million. As part of the agreement, a long-term supply and joint product
development agreement was also defined. On 18 December 2014, the sale of the steelcord busi-
ness was finalized in Italy (Figline), Romania (Slatina) and Brazil (Sumaré) for a value (enterprise
value) of around Euro 150 million, consistent – in pro-quota terms – with approximately Euro 255
million of the total value of the agreement. The closing for the sale of the steelcord business in
Turkey (Izmit) was announced on 6 February 2015, while the closing for the sale of the business
in China (Yanzhou) was on 27 March 2015.
At the beginning of April 2014, the European Commission communicated to Pirelli, and other par-
ties involved (including Prysmian Cavi e Sistemi, a subsidiary of Pirelli until July 2005) the decision
taken at the conclusion of the antitrust investigation initiated for the energy cables business,
which provides for a penalty against Prysmian of approximately Euro 104 million for a portion of
which, amounting to Euro 67 million, Pirelli is jointly liable with Prysmian.
Pirelli took action before the Court of Milan for the obligation of Prysmian to hold Pirelli harmless
from any claim by the European Commission in relation to the aforementioned penalty to be
ascertained and declared. Pirelli, on the basis of legal analysis supported by opinions of external
legal advisers, believed it is not involved in the alleged irregularities of its former subsidiary, and
that the ultimate full liability for any violation (and the payment of the related penalty) shall be
the exclusive responsibility of the company directly involved. In consequence of the above, the
risk assessment was such as not to have to request the allocation of any specific provision in the
annual Financial Statements at 31 December 2014.
On 14 April 2014, following the occurrence of the conditions for the anticipation of the conversion of
the Prelios bond (“Converting”) at the time subscribed by Pirelli & C. S.p.A. under the debt restruc-
turing plan of Prelios S.p.A., Pirelli & C. S.p.A. received, in exchange for the Prelios S.p.A. bonds held
by it (Tranche A and B), with a total nominal value of Euro 148.4 million (plus accrued interest):
346
2014 MANAGEMENT REPORT
Parent Financial Statements
approximately 112 million Prelios S.p.A. class A ordinary shares, which led to an increase in the
portion of the voting capital held by Pirelli from 13.06% to 29.22%, of which about 7% is freely
transferable and about 22% is bound by lock-up obligations until July 2016;
approximately 93 million class B ordinary shares – unlisted and without voting rights – which,
according to the agreements between the shareholders of Fenice S.r.l., were transferred on 30
June 2014 to Fenice. Following this transfer, Fenice S.r.l., vehicle established in 2013 following the
restructuring of the financial credit to Prelios S.p.A. and held by Pirelli, Feidos 11 S.p.A., Unicredit
S.p.A. and Intesa Sanpaolo S.p.A., holds all the class B shares with the purpose to proceed with
the sale on the market.
On 24 May 2014, the transaction was completed that led Long-Term Investments Luxembourg
S.A. – a company controlled by Fondo Pensioni Neftegarant – to hold 50% of Camfin S.p.A. (com-
pany that holds 26.19% of Pirelli & C. S.p.A.). The remaining part is owned by Coinv S.p.A. held 76%
by Nuove Partecipazioni S.p.A. and 12% each by Intesa Sanpaolo S.p.A. and Unicredit S.p.A.
On 12 June 2014 the Shareholders’ Meeting of Pirelli & C. S.p.A. renewed for three years the Board
of Directors (until approval of the Financial Statements at 31 December 2016) resulting in 15 mem-
bers, of which 8 independent. The new Board of Directors appointed Marco Tronchetti Provera
as Chairman and CEO, and Alberto Pirelli as Deputy Chairman. The Board of Directors also con-
firmed Francesco Tanzi as Chief Financial Officer of the Group.
On 13 November 2014, Pirelli completed the placement with international institutional investors
of an unrated bond, on the Euromarket for a nominal amount of Euro 600 million. The transac-
tion obtained the lowest coupon – 1.75% – ever obtained by the Pirelli Group, as well as an Italian
unrated corporate Eurobond.
As also shown by the directors in their report under significant events after the end of the year, we
note that on 22 March 2015, China National Tire & Rubber Co., subsidiary of ChemChina’s, Camfin
S.p.A. and the shareholders of Camfin signed a binding agreement for a long-term industrial part-
nership related to Pirelli and a proposed mandatory bid for all the Pirelli shares. Completion of the
transaction is subject to the typical conditions of a transaction of this type and is expected in the
summer of 2015, after approval by the antitrust authorities and other competent authorities.
Significant transaction in 2014 are set out in detail in the Directors’ Report on Operations. There
were no atypical or unusual transactions.
ATyPICAL OR uNuSuAL TRANSACTIONS
INFRA-GROuP TRANSACTIONS wITh RELATED PARTIES
Pursuant to article 2391-bis of the Italian Civil Code and Consob Resolution 17221 of 12 March 2010
on the “Regulation of related party transactions”, as amended by Consob resolution no. 17389 of 23
June 2010, on 3 November 2010, the Board of Directors of Pirelli & C., with the approval of the com-
petent Committee composed solely of independent directors (assigned for the purpose pursuant to
article 4 of the above Regulation with a special resolution of the Board of Directors) unanimously
approved the “Procedure for transactions with related parties”.
Also in implementation of a specific recommendation of Consob in regard, and as three years have
elapsed after the adoption, the Board of Directors, subject to approval of the Committee for trans-
actions with related parties, at its meeting on 5 November 2013, evaluated as valid and effective the
Procedure for Transactions with Related Parties as a whole, with some slight amendments.
At its meeting of 31 March 2015, the Board of Directors, after consulting with the Committee for
Transactions with Related Parties, made some marginal amendments to the procedure for related
parties to take account of some organizational changes within the Group.
Following its renewal, the Board of Directors resolved to grant to the Audit, Risks, Sustainability and
347
Corporate Governance Committee the task of also operating as the “Committee for related party
transactions”, with the exception of remuneration issues entrusted to the Remuneration Committee.
According to article 4, paragraph 6 of the said Regulations, we note that the Procedure adopted by
the Company also as last amended (i) is consistent with the principles contained in the Regulation
itself, (ii) is published on the Company’s website (www.pirelli.com).
During the year 2014, transactions were entered into with related parties both infra-group and with
third parties.
The infra-group transactions examined by us are of an ordinary nature, as essentially consisting of
reciprocal provision of administrative, financial and organizational services. They were regulated by
applying normal conditions determined in accordance with standard parameters, which reflect the
actual use of the services and were carried out in the interest of the Company, as aimed at ration-
alizing the use of resources of the Group.
Transactions with related parties outside the Group examined by us are also of an ordinary nature
(as they fall in the ordinary course of business or financial activities related to it) and/or concluded
on terms equivalent to standard or market terms and respond to the interest of the Company. These
transactions were regularly reported to us by the Company.
We participated in the meetings of the Audit, Risks, Sustainability and Corporate Governance Com-
mittee (also met as the Committee for Related Party Transactions) during which the same ex-
pressed a favourable opinion on some related party transactions of “minor importance”, since the
Committee evaluated the Company’s interest in the transaction and the convenience and substan-
tial fairness of its conditions.
Transactions with related parties are set out in the notes to the Financial Statements and the
consolidated Financial Statements of the Company, which also show the resulting economic and
financial effects.
We monitored compliance with the Procedure adopted by the Company in regard and the fairness
of the process followed by the Board and the competent Committee regarding the qualification of
related parties and we have nothing to report.
PROCEDuRE FOR IMPAIRMENT TEST
We report that the Board of Directors at its meeting of 24 March 2015, as suggested by the joint doc-
ument of the Bank of Italy / Consob / ISVAP of 3 March 2010, approved, autonomously and prior to
the approval of the Financial Statements by the Board of Directors (which took place at the meeting
of 31 March 2015), compliance of the impairment test procedure with the requirements of IAS 36 after
sharing the same by the Audit, Risks, Sustainability and Corporate Governance Committee and the
Board of Auditors.
In particular, the procedures for impairment tests were conducted by the Company on the goodwill
allocated to the Consumer and Industrial CGUs, as well as on investments held by the Company in
Prelios S.p.A. and Fenice S.r.l. at 31 December 2014.
The notes to the Financial Statements provide information and results of the evaluation process
conducted with the help of a highly qualified expert.
348
2014 MANAGEMENT REPORT Parent Financial Statements
SuPERvISORy ACTIvITIES PuRSuANT TO LEGISLATIvE
DECREE 39/2O1O “STATuTORy AuDITORS”
The Board of Auditors together with the Audit, Risks, Sustainability and Corporate Governance
Committee supervised:
financial reporting process;
effectiveness of internal control, internal audit and risk management systems;
statutory audit of annual accounts and consolidated accounts;
independence of the independent auditors, in particular as regards the provision of non-audit
services.
***
The Board of Auditors verified the existence of appropriate standards and processes to oversee the
process of “formation” and “spread” of financial information and therefore expresses an evaluation
of the adequacy of the process of preparing financial reporting and believes there are no findings to
be submitted to the Shareholders’ Meeting.
Supervisory activities on the financial reporting process
oversight of the effectiveness of internal control, internal audit and risk management systems
and the statutory audit of annual and consolidated accounts
The Board of Auditors, together with the Audit, Risks, Sustainability and Corporate Governance
Committee, met the Internal Audit Director quarterly being informed as to the results of audits
aimed at verifying the adequacy and the effectiveness of the Internal Audit System, compliance
with the law, procedures and business processes as well as the activities of implementation of re-
lated plans for improvement. It also received the Audit Plan for the year and the related accounts as
well as the Annual Risk Assessment and Annual Risk Management Plan.
In addition, every six months it received from the Audit, Risks, Sustainability and Corporate Govern-
ance Committee and the Supervisory Body the respective report on the activities carried out.
The Board of Auditors also acknowledged as reported by the Executive in charge that, upon approval
of the draft Financial Statements, confirmed the adequacy and suitability of the powers and means
conferred upon it by the Board of Directors of the Company, also confirming to have had direct ac-
cess to all the information necessary for the preparation of the accounting data, without the need
for any authorization; the Board of Auditors also noted that the Executive in charge reported to have
participated in the internal information flows for accounting purposes and to have approved all the
company procedures that had an impact on the economic and financial position of the Company.
The Board therefore expresses an evaluation of the adequacy of the internal audit system and risk
governance as a whole and there are no findings to be submitted to the Shareholders’ Meeting.
The Board of Auditors met at least quarterly with the independent auditors and the meetings did
not reveal fundamental issues in the review or significant deficiencies in the internal audit system
relating to the financial reporting process also pursuant to the provisions of article 19 paragraph 3
of the Legislative Decree 39/2010.
supervisory activities on the independence of the independent auditors, in particular
as regards the provision of non-audit services
The Board of Auditors monitored the independence of the Independent Auditors and in particular
received periodic evidence of tasks other than audit services to be assigned (or allocated on the
basis of specific regulations) to the Statutory Auditor.
349
With reference to the independence of the Independent Auditors, at Group level an articulated pro-
cedure in regard has been defined and issued that establishes the prohibition for all companies of
the Pirelli Group to assign tasks to companies belonging to the network of the Statutory Auditor in
charge without prior and express authorization of the Chief Financial Officer who, with the help of
the Internal Audit Director, has the task of verifying that the appointment is not among those not
allowed by article 17 of the aforementioned Legislative Decree 39/2010 and that, in any case, given
its characteristics, does not affect the independence of the auditor.
All assignments other than statutory audit or required by law that involve an annual fee of more
than Euro 50,000 are subjected to the examination of the Board of Auditors of Pirelli & C., subject
to specific and justified reasons. The Internal Audit Director provided a list of non-audit services
assigned to the Auditor quarterly to the Board of Auditors.
During the year 2014, Reconta Ernst&Young S.p.A. carried out in favour of the Group the activities
summarized below:
(in thousands of euro)
Independent auditing services
and certification services (1)
Company that provided the service
Reconta Ernst & Young S.p.A.
Reconta Ernst & Young S.p.A.
Network Ernst & Young
Reconta Ernst & Young S.p.A.
Services other than auditing
Reconta Ernst & Young S.p.A.
Network Ernst & Young
Company that received
the service
Pirelli & C. S.p.A.
Subsidiaries
Subsidiaries
Pirelli & C. S.p.A.
Subsidiaries
Subsidiaries
Total
fees
3,170
77.9%
Partial
fees
311
657
2,202
-
-
900 (2)
900
22.1%
4,070
100.0%
(1) the item “independent auditing and certification services” includes amounts paid for auditing services and other services that envisage the issuance of an auditor’s report as well as
amounts paid for the so called certification services since they create synergies with the auditing services.
(2) support for the analysis of the distribution network and go-to-market activities in Brazil concerning a multiyear project.
The activities in note (2) refer to two separate projects, one in continuation of the other, relating
respectively to the analysis of the distribution network in Brazil, concluded in 2014, and the go-to-
market activities also in Brazil, which will end in 2015; the above table shows the portion of 2014,
added to that of the first project, for a total of about Euro 900,000 accrued in 2014.
The Board of Auditors considers that the above fees are adequate to the size, complexity and char-
acteristics of the work performed and also considers that the tasks (and related fees) other than
audit services are not such to affect the independence of the Statutory Auditor.
In this latter regard, it is noted that the Board of Directors, after evaluation of the Audit, Risks, Sus-
tainability and Corporate Governance Committee, shared said assessment.
ORGANIzATIONAL STRuCTuRE
The Board of Auditors evaluated the Company’s organizational structure as adequate to the needs
of the same and appropriate to ensure compliance with the principles of proper management.
REMuNERATION OF DIRECTORS AND KEy ExECuTIvES
In the course of the year, the Board of Auditors expressed the opinions required by law on the remu-
neration of directors holding particular positions, expressing the opinions provided by article 2389
of the Civil Code.
The Board of Auditors found that the remuneration system in place provides for the allocation of
fees broken down into a fixed component and an additional bonus (variable) linked to the economic
performance in the long term at Group level and related to the achievement of specific objectives
set by the Board of Directors, upon the proposal of the Remuneration Committee.
35O
2014 MANAGEMENT REPORT Parent Financial Statements
At its meeting of 27 February 2014, the Board of Directors, upon the proposal of the Remuneration
Committee and the favourable opinion of the Board, approved a three-year incentive plan from 2014
to 2016 related to the fulfilment of the objectives contained in the business plan 2014-2017.
Said three-year incentive plan is extended, as in the past, to the whole Pirelli management and
was submitted to the Shareholders’ Meeting on 12 June 2014, which approved it, to the extent that
it is expected that a portion of the incentive is determined on the basis of an objective of Total
shareholder return.
Moreover, the LTI Plan involves a rolling mechanism of deferment of part of the MBO accrued and
increase of the same MBO accrued upon achievement of certain objectives the following year.
ADDITIONAL ACTIvITIES OF ThE BOARD OF AuDITORS
AND DISCLOSuRE REQuIRED By CONSOB
In the exercise of its functions, the Board of Auditors, as required by article 149 of the CFA, monitored:
compliance with the law and the By-laws;
compliance with the principles of good management;
adequacy, for the aspects of it competence, of the organizational structure of the Company;
the procedures for effective implementation of corporate governance rules in codes of conduct
which the Company, in public disclosures, declares to follow. In this regard, we note that the
Company prepared in accordance with article 123-bis of the Consolidated Finance Act, the Annu-
al Report on Corporate Governance and Ownership Structure which provides information about
(i) the corporate governance practices actually applied by the Company beyond the obligations
under the laws or regulations, (ii) the main characteristics of the risk management and internal
audit systems in relation to the financial reporting process, even consolidated, (iii) the operating
mechanisms of the Shareholders’ Meeting, its main powers, shareholder rights and procedures
to exercise them, (iv) the composition and operation of the administrative and control bodies and
their committees as well as the other information required by article 123-bis CFA;
the adequacy of instructions given to subsidiaries pursuant to article 114, paragraph 2 of Legis-
lative Decree 58/1998, after finding that the Company is able to promptly and regularly fulfil the
communication obligations under the law, as required by article 114, paragraph 2 of the Legislative
Decree 58/1998. This also through the collection of information from the heads of the organiza-
tional functions and regular meetings with the independent auditors, for the mutual exchange of
relevant data and information. In this regard, there are no particular observations to report.
We also note that in the Directors’ Report on Operations a paragraph was included containing the
description of the main characteristics of the risk management and internal audit systems in rela-
tion to the financial reporting process, even consolidated.
The Board of Auditors acknowledges:
that the Directors’ Report on Operations complies with current standards, consistent with the
decisions of the administrative body and with the results of the Financial Statements and con-
tains adequate information on the activities of the year and infra-group transactions. The sec-
tion containing the information on transactions with related parties was included, in accordance
with IFRS standard, in the notes to the Financial Statements;
that the notes comply with current standards with indication of the criteria used in the assess-
ment of the items of the financial statements and the value adjustments and that the consoli-
dated financial statements of the Company were prepared in accordance with the structure and
the formats imposed by law. Pursuant to Consob Resolution no. 15519/2006 the financial state-
ments expressly state the effects of related party transactions on the statement of financial
position and the income statement;
that the Boards of Directors of the main subsidiaries include directors and/or executives of the
parent company that provide coordinated direction and adequate flow of information, also sup-
ported by appropriate accounting information.
351
We also report that the Board of Auditors:
received from the Directors, at least quarterly, also in compliance with the specific procedure
approved by the Board of Directors, information about the activities and transactions of major
strategic, economic, financial importance carried out by the Company. The Board of Statutory
Auditors can reasonably ensure that the transactions approved and implemented comply with
the law and the By-laws and were not manifestly imprudent or reckless, or in conflict of interest,
or in contrast with the resolutions passed by the Shareholders’ Meeting, or such to affect the
integrity of corporate assets;
received from the Supervisory Board, established pursuant to Legislative Decree 8 June 2001, no.
231 and to which, as a member, is attended by the Auditor Antonella Carù, information about the
results of their audit work, which shows that there were no anomalies or reprehensible facts;
held periodic meetings with representatives of the independent auditors in order to be able to
exchange with it, as required by article 150, paragraph 3 of the CFA, data and information rele-
vant to the performance of its task. In this regard it is noted that no significant data and informa-
tion arose that should be reported in this report;
obtained information from the corresponding bodies of the main subsidiaries regarding the ad-
ministration and control systems and general business performance (pursuant to paragraphs 1
and 2 of article 151 of Legislative Decree no. 58/1998);
did not receive complaints or claims under article 2408 of the Civil Code;
issued during the year 2014, opinions pursuant to article 2386 of the Civil Code and opinions in
accordance with article 2389 of the Civil Code.
In relation to the independent auditors, the Board of Auditors noted that Reconta Ernst&Young S.p.A.:
issued today, the report containing its opinion on the compliance of the financial statements
and consolidated financial statements with the legislative framework and the applicable ac-
counting standards., with positive opinion. The one relating to the consolidated financial state-
ments also include a recall of information related to the sale of the “steel cord business” and
the related accounting in the context of IFRS 5 provisions (non-current assets held for sale and
discontinued operations).
verified the actual preparation, by the Company, the Report on Corporate Governance and Own-
ership Structure;
confirmed the statement of the Company in relation to the fact that there were no other assign-
ments to parties connected by continuing relationships with the independent auditors.
Moreover, regarding the corporate bodies, the Board of Auditors noted that:
the Board of Directors if office - appointed 12 June 2014, expiring at the Shareholders’ Meeting called
to approve the financial statements for the year ended 31 December 2016 - at the date of this report
consists of 15 Directors, including 13 non-executive directors and, among the latter, 7 in possession
of the independence requirements of the Code of Conduct and the CFA. During the year 2014, fol-
lowing renewal of the Board, the Board of Auditors structure underwent the following changes:
On 10 July 2014 the Directors Claudio Sposito, Riccardo Bruno, Piero Alonzo, Emiliano Nitti, Luciano
Gobbi and Enrico Parazzini (all taken from the majority list and of which three are independent) re-
signed from office. On the same date, The Board of Directors - with favourable opinion of the Board
of Auditors - co-opted Igor Sechin, Didier Casimiro, Andrey Kostin (independent), Ivan Glasenberg
(independent), Petr Lazarev and Igor Soglaev in replacement of the Directors who resigned.
in 2014, the Board of Directors met 8 times;
the Audit, Risks, Sustainability and Corporate Governance Committee, at the date of the Report, is
composed of three Directors, all independent, and, during the year 2014, met 9 times;
at the date of the Report, The Remuneration Committee consists of three directors, all independent
and, in 2014, met 5 times;
at the date of the Report, the Appointments and Successions Committee is composed of four
Directors, the majority of whom are non-executive - of which two are independent - and, during
352
2014 MANAGEMENT REPORT
Parent Financial Statements
the year 2014, did not meet;
at the date of the Report, The Strategies Committee consists of seven directors, three of whom
are independent and, in the course of 2014 did not meet.
The Board of Auditors was present at all meetings of the Board of Directors and Board Committees.
The Report on Corporate Governance and Ownership Structure provides evidence of the percentage
of participation of individual members of the Board of Auditors in meetings of the Board of Directors
and its Committees. The Board of Auditors intervened in the above meetings also as the Committee
for Internal Control and Audit, pursuant to article 19 of Legislative Decree no. 39/2010.
All members of the Board of Auditors also attended the Ordinary Shareholders’ Meeting of 12 June
2014. The Board also attended the Savings Shareholders’ Meeting of 27 January 2015 which ap-
pointed the new Common Representative.
Finally, the Board acknowledged:
to have monitored the fulfilment of obligations related to “Market Abuse” and “Protection of
savings” regulations regarding corporate disclosure and “internal dealing”, with particular refer-
ence to the handling of confidential information and the procedure for the distribution of press
releases and information to the public;
to have verified, as recommended by the Code of Conduct of the Italian Stock Exchange, the pos-
session by its members, of the same independence requirements for directors of said Code;
to have found the correct application of the criteria and procedures for verification of the inde-
pendence requirements adopted by the Board of Directors to annually assess the independence
of its members and does not have any comments in this regard;
to have noted that the Directors’ report, annexed to the Financial Statements of the Company,
describes the main risks and uncertainties to which the Company is exposed;
with reference to the provisions of article 36 of the Market Regulations, approved by Consob reso-
lution 16191/2007, to have verified that the company organization and procedures implemented al-
low Pirelli & C. to ensure that its subsidiaries established and governed by the laws of non-EU coun-
tries subject to compliance with the provisions of Consob, have an accounting system appropriate
for regular reporting to the management and auditor of the Company of the income statement,
statement of financial position and financial data necessary for preparation of the consolidated
Financial Statements. We point out that at 31 December 2014, the non-EU companies controlled,
directly or indirectly, by Pirelli & C. relevant under article 36 of the Market Regulation are: Pirelli de
Venezuela C.A. (Venezuela), Pirelli Neumaticos S.A. de C.V. (Mexico), Pirelli Neumaticos S.A.I.C. (Ar-
gentina), Pirelli Pneus Ltda (Brazil), Pirelli Tire LLC (USA), Pirelli Tyre Co. Ltd (China), Turk Pirelli Las-
tikleri A.S. (Turkey), Limited LiabilityCompany Pirelli Tyre Russia (Russia), Comercial e Importadora
De Pneus LTDA (Brazil), Alexandria Tire Company S.A.E. (Egypt).
In the course of the supervisory activities and on the basis of information obtained by the independ-
ent auditors, there were no omissions or reprehensible facts, or irregularities or however significant
facts that require reporting or mention in this report.
The activities described above, which took place in either individual or collegiate form, were record-
ed in the minutes of the 9 meetings of the Board of Auditors held during 2014.
PROPOSAL OF ThE ShAREhOLDERS’ MEETING
Financial statements at 31 december 2014
The Board expresses its opinion in favour of approval of the Financial Statements at 31 December
2014 and has no objections to make regarding the proposed resolutions submitted by the Board of
Directors on the allocation of profits and the amount of dividend to be distributed.
353
group remuneration Policy
We inform you that the Board of Auditors expressed a favourable opinion on the 2015 Remuneration
Policy submitted to the consultation of the Shareholders’ Meeting.
Treasury shares
The Board of Auditors has no comments on the request by the Board of Directors - under articles
2357 and 2357-ter of the Civil Code, of article 132 of Legislative Decree 58/98 and article 144-bis of
the Issuers’ Regulations - to authorize the purchase and disposal of shares of the Company, also
taking into account that the purchase submitted for your approval concerns shares fully paid, with-
in the limits of the distributable profits and reserves available as resulting from the last Financial
Statements and 10% of the share capital pro-tempore of Pirelli (taking into account shares already
held by the Company and those held by subsidiaries), with the exception of the procedure under ar-
ticle 144-bis letter c) of the Issuers’ Regulation. The right is therefore excluded to make purchases of
treasury shares through purchase and sale of derivative instruments traded on regulated markets
that provide for the physical delivery of the underlying shares and the conditions laid down by Borsa
Italiana S.p.A. (Italian Stock Exchange).
appointment of the Board of statutory auditors
The Board of Auditors is expiring for having completed its mandate.
We thank you for the trust you have bestowed, and we remind you that shareholders are kindly
requested to provide for the appointment of the Board for the next three years with the voting list.
other matters proposed
Regarding other matters submitted for your approval, the Board has no comments.
****
Under article 144-quinquiesdecies of the Issuers’ Regulations, approved by Consob resolution
11971/99 and subsequent amendments and additions, the list of positions held by members of the
Board of Auditors in the companies referred to in Book V, Title V, Chapters V, VI and VII of the Civil
Code, is published by Consob on its website (www.consob.it).
It is noted that article 144-quaterdecies (disclosure obligations to Consob) provides that whoever holds
the position of member of the control body of a single issuer is not subject to the disclosure require-
ments laid down in said article and in this case, therefore, is not present in the lists published by Consob.
In this last regard, it is noted that the Board of Statutory Auditors in office at the date of this Report
does not have other offices in the control bodies in listed issuers and therefore the following table
shows the main positions they hold:
Chairman of the Board of Auditors Francesco Fallacara: Statutory Auditor in Innova S.p.A.; Statutory
Auditor in Skiller Italia S.p.A., auditor in Hirafilm srl.
Auditor Antonella Carù: no office in companies pursuant to Book V, Title V, Chapters V, VI and VII of
the Civil Code.
Auditor Sebastiano Umile Iacovino: Statutory Auditor in Pirelli Tyre S.p.A., Arianna 2001 S.p.A. and
Servizi in rete 2001 S.r.l.
Milan, 20 April 2015
Francesco Fallacara
Antonella Carù
Sebastiano Umile Iacovino
354
2014 MANAGEMENT REPORT Parent Financial Statements
355
MOTION FOR APPROvAL OF ThE ANNuAL FINANCIAL
REPORT AND ALLOCATION OF NET INCOME
To the Shareholders,
The financial year ending 31 December 2014 closed with net income of euro 257,963,959.
The Board of Directors proposes to distribute a dividend, net of the statutory allocation to the legal
reserve and gross of statutory withholding tax, of:
euro 0.367 for each ordinary share;
euro 0.431 for each savings share.
If you agree to our proposal, we invite you to adopt the following resolutions
RESOLuTIONS
“The Meeting of the Shareholders,
having examined the Annual Financial Report at 31 December 2014;
having taken note of the report by the Board of Statutory Auditors;
have taken note of the report by the Independent Auditors;
ADOPTS ThE RESOLuTIONS AS BELOw
a) to approve the Company’s Financial Statements for the financial year ending 31 December 2014,
such as they are submitted by the Board of Directors, in their entirety, with regard to each entry,
and with the provisions proposed, and showing a net income of euro 257,963,959:
b) to allocate the net income for financial year 2014 of euro 257,963,959, as follows:
5% to the legal reserve
to the shareholders:
- euro 0.367 (*) to each of the 475,388,592 (**) ordinary shares, for a total of
- euro 0.431 (*) to each of the 11,842,969 (***) savings shares, for a total of
the residual net income to retained earnings
(*) Before deducting statutory withholding taxes.
(**) Net of the 351,590 ordinary shares currently held by the Company.
(***) Net of the 408,342 savings shares currently held by the Company.
12,898,198
174,467,613
5,104,320
65,493,828
c) to authorise the directors, if transactions in treasury shares are executed prior to payment of the
dividend as in point b), to allocate to and/or draw from retained earnings the amount of the divi-
dends relating to such shares, and to allocate to the same item the net amount of any roundings
as may arise through dividend payment.
The dividend for financial year 2014 shall be available for collection as from May 20, 2015, with cou-
pon detachment on May 18, 2015 (the “record date” shall be May 19, 2015).”
358
2014 MANAGEMENT REPORT Resolutions
APPOINTMENT OF SIx MEMBERS OF ThE BOARD OF
DIRECTORS. RELATED AND CONSEQuENT RESOLuTIONS.
Dear Shareholders,
The ordinary general Meeting held on 12 June 2014 began re-electing the company’s Board of Direc-
tors, by determining the number of its members as fifteen and setting a three year term of office
for their relevant mandate (expiring therefore with the Meeting convened for the approval of the
company’s Financial Statements as at 31 December 2016).
By implementing the voting slate process, the so-called minorities were able, pursuant to the arti-
cles of association, to appoint three Directors out of a total of fifteen.
After the last shareholders’ meeting of the 12 June 2014:
on the 10 July 2014, Directors Claudio Sposito, Riccardo Bruno, Piero Alonzo, Emiliano Nitti, Lu-
ciano Gobbi and Enrico Parazzini, all taken from the so-called majority slate, resigned from the
Company’s Board of Directors;
also on the 10 July 2014 the Board of Directors met and appointed, pursuant to article 10 of the
articles of association and article 2386, paragraph 1 of the civil code, with a resolution approved
by the Board of Statutory Auditors, Directors Igor Sechin, Didier Casimiro, Andrey Kostin, Ivan
Glasenberg, Petr Lazarev and Igor Soglaev in replacement of the resigning Directors.
At the time of their appointment, the Board of Directors ascertained that the new directors had
the requirements set by current law to assume the position, as well as being in possession in the
case of Ivan Glasenberg and Andrey Kostin, of the requirements of independence as envisaged
by the [Italian] Consolidated Law on Finance (article 147-ter paragraph 4 and article 148, para-
graph 3 Legislative Decree 58/1998) and by the Code of Conduct of the Italian Stock Exchange.
Pursuant to article 2386, paragraph 1 of the civil code, the newly appointed Directors cease to
hold office with today’s Meeting, which, therefore, must resolve thereon.
It should be noted that, for the purposes of adopting the required shareholder resolutions, the
voting list procedure does not apply, as this is not a case of complete re-election of the Board of
Directors. Therefore, as envisaged by article 10 of the Articles of Association, to appoint any Direc-
tors who for any reason are not appointed according to the voting list procedure, the Meeting shall
resolve with the majority votes prescribed by law.
The mandate of the Directors thus appointed shall expire together with those currently in office1
and, therefore, at the time of the General Meeting convened to approve the Financial Statements as
at 31 December 2016. It should be noted that pursuant to the Articles of Association, the Board of
Directors is composed of a minimum of seven up to a maximum of twenty three members, at least
one-third of whom, pursuant to the Code of Conduct to which Pirelli adheres, are independent, in
compliance likewise with the regulations pro-tempore in force in the matter of gender balance.
Finally it should be noted that each member of the Board of Directors receives a gross annual re-
muneration for the role of euro 50 thousand, plus any additional remuneration fixed by the Board of
Directors in the event of participation in board committees.
1 It should be noted that at the date of this report, the Board of Directors of Pirelli & C. S.p.a., is composed of fifteen Directors,
seven of whom are in possession of the requirements of independence, both pursuant to legislative decree 58/1998 and to
the Code of Conduct of listed companies.
By reason of the above, the Board of Directors invites you to present, subject to confirmation of the
number of members of the Board of Directors, your proposals for the appointment of 6 Directors to
replace the Directors ceasing to hold office with today’s Meeting.
Proposal of the Board of directors
359
BOARD OF STATuTORy AuDITORS:
appointment of standing and alternate auditors;
appointment of Chairman;
determination of remuneration of auditors.
Dear Shareholders,
with the approval of the annual financial report as at December 31, 2014, the mandate of the Board
of Auditors of Pirelli & C. S.p.A., appointed by the Shareholders’ Meeting May 10, 2012 for the period
2012-2014 will hereby expire.
Currently the Standing Auditors are Mr. Francesco Fallacara (Chairman of the Board of Auditors),
Prof. Antonella Carù and Mr. Umile Sebastiano Iacovino, already Alternate Auditor, who replaced
pursuant to the By-laws prof. Enrico Laghi, who resigned on June 12, 2014; however, Mr. Andrea
Lorenzatti holds the office of Alternate auditor.
The Shareholders’ Meeting is therefore called pursuant to the laws and regulations applicable and
art. 16 of the By-laws (fully outlined below in this report) to:
appoint three Standing Auditors and three Alternate Auditors;
appoint the Chairman of the Board, if unidentifiable following the application of the voting slate
mechanism;
determine the remuneration of the members of the Board of Auditors.
The appointment of standing and alternate Auditors will be by voting slate.
In this regard it is noted that shareholders who, alone or together with other shareholders, repre-
sent at least 1% of the share capital entitled to vote at the ordinary Shareholders’ Meeting are enti-
tled to submit slates (minimum threshold set by the By-laws, identical to that established by Consob
Resolution no. 19109 of January 28, 2015).
The slates of candidates - signed by the shareholders who submit them, with details of their identity
and the percentage of shares they hold overall in the ordinary share capital of the Company - must
be filed at the registered office of the Company at least twenty-five days before the date fixed for
the Shareholders’ Meeting.
Shareholders may also submit slates of candidates by sending them along with supporting docu-
mentation to the following certified e-mail: assemblea@pec.pirelli.it.
If within the above term only one slates is submitted, or only slates submitted by shareholders who
are inter-connected, under the laws and regulations applicable, additional slates may be submitted
until the third day after the deadline for submission of slates (twenty-five days before the Share-
holders’ Meeting). In this case, the thresholds required for their submission are reduced by half,
equal, therefore, to 0.5% of the share capital entitled to vote at the ordinary Shareholders’ Meeting.
Ownership of the total shareholding is attested, under the current regulatory provisions, even after
the filing of slates, provided at least 21 days prior to the Shareholders’ Meeting.
The slates of candidates must be divided into two distinct sections: the first section provides an
indication of the candidates (marked with a progressive number) for the office of Standing Auditor,
while the second section contains the indication of the candidates (marked with a progressive num-
ber) for the office of Alternate Auditor. The first candidate in each section must be selected from
among those registered in the Register of Statutory Auditors who have exercised statutory audits
for a period not less than three years. In compliance with the By-laws and regulations in force con-
cerning gender balance, the slates that, considering both sections, have a number of candidates
equal to or greater than three, must include candidates of different genders in both the section of
the slate relative to the Standing Auditors, and in that relating to Alternate Auditors.
Each slate must also be accompanied by the documentation required by art. 16 of the By-laws and
the laws and regulations applicable. In particular, together with each slate, acceptances of candidacy
must be filed by the individual candidates and declarations in which the same attest, under their
36O
2014 MANAGEMENT REPORT
Resolutions
own responsibility, the absence of reasons for ineligibility and incompatibility, and the existence of
requirements to take office. The declarations must be filed for each candidate with a curriculum vitae
containing detailed information on the personal and professional characteristics with the indication -
including as an attachment - of the positions of administration and control held at other companies.
It should be noted that - according to the Code of Conduct for Listed Companies, to which the
Company has adhered - statutory auditors must be chosen from among persons who also qualify
as independent based on the criteria provided by this Code for Directors and, therefore, those who
are entitled and wish to submit slates are invited to take this into account when identifying the
candidates to be proposed.
Each shareholder may submit or participate in the submission of only one slate and each candidate
may appear on one slate only under penalty of ineligibility.
Slates submitted without complying with the provisions of article 16 of the By-laws will be disregarded.
If only one slate is submitted, the Shareholders’ Meeting shall vote on it and, if the slate obtains
the relative majority, candidates indicated in the respective sections of the slate shall be elected
Standing and Alternate Auditors; the chairmanship of the Board of Auditors, in this case, shall be
entitled to the first person indicated in the slate.
However, if two or more slates are submitted, the election of members of the Board of Auditors
shall be as follows:
two standing and two alternate members are taken from the slate that received the most votes
(majority slate) in the progressive order in which they appear in the slate;
the remaining standing auditor and the other alternate auditor are taken from the slate that re-
ceived at the Shareholders’ Meeting the most votes after the first (minority slate) in the progres-
sive order in which they appear in the slate; In case more slates have obtained the same number
of votes, a new vote is held between these slates by all eligible voters present at the meeting and
the candidates are elected from the slate that will get a simple majority of votes.
In case of submission of two slates the Chairmanship of the Board of Auditors shall be entitled to the
standing member listed as the first candidate in the minority slate.
If no slates of candidates have been submitted the Shareholders’ Meeting will appoint the Board
of Auditors with the legal majority, without prejudice, however, to compliance with the rules on
gender balance.
In this regard, it should be recalled that the law no. 120 of July 12, 2011 introduced gender quotas
for the composition of the administrative and control bodies of listed companies, establishing that
such companies must ensure, for at least three consecutive mandates, compliance with an alloca-
tion criteria between genders in the corporate bodies. In fact, at least one third of the Directors and
Standing Auditors elected must belong to the least represented gender.
However, the Legislature established that the first renewal of the administrative and control body
one year from the date of entry into force of the aforementioned law (therefore starting from August
12, 2012), the portion of the less represented gender within the newly-appointed body shall be at
least one-fifth of the Directors and Standing Auditors elected.
Therefore, in order to ensure gender balance, art. 16 of the By-laws states that the slates that, consid-
ering both sections, have a number of candidates equal to or greater than three, must include can-
didates of different genders in both the section of the slate relative to the Standing Auditors, and in
that relating to Alternate Auditors. It should also be recalled that as it is the first renewal of the Board
of Statutory Auditors from the entry into force of said law, the portion of the less represented gender
must be at least equal to one-fifth of the Auditors elected. The By-laws also provides that if the ap-
plication of the voting slates mechanism does not ensure, separately considering Standing Auditors
and Alternate Auditors, the minimum number of Auditors belonging to the less represented gender
provided by legislation and/or regulations currently in force, the candidate belonging to the most rep-
resented gender and elected, indicated with the highest progressive number of each section in the
slate that received the most votes will be replaced by the candidate belonging to the less represented
gender and not elected, taken from the same section of the same slate in the order of presentation.
By reason of the foregoing, the Board of Directors invites shareholders who intend to submit slates for
361
the election of members of the Board of Auditors to comply with the aforementioned provisions rec-
ommending in this regard that the first two candidates in each section of the list are of different gender.
The Company will provide the public with the slates of candidates submitted, together with the in-
formation required by applicable regulation, at its headquarters, at Borsa Italiana S.p.A (Italian Stock
Exchange) and the authorized storage mechanism and by publication on the website www.pirelli.com.
Finally, we invite shareholders who wish to submit slates for the appointment of members of the
Board of Auditors to read the appropriate documentation published on the Company’s website
www.pirelli.com and, in particular, the recommendations contained in Consob communication no.
DEM/9017893 of February 26, 2009.
In addition to the appointment of the Board of Auditors, it is also necessary to resolve on the allo-
cation of the gross annual remuneration to members of the Board of Auditors, currently set at 75
thousand euros for the Chairman of the Board and 50 thousand euros for each of the Statutory
Auditors (for the Statutory Auditor called to be part of the Company’s Supervisory Body today an
additional 25 thousand euros is attributed).
In determining the remuneration of the members of the Board of Auditors, we invite you, however,
as was done on the occasion of the appointment of 2012, to also take into account the other duties
entrusted to this body by legislative decree January 27, 2010 no. 39 on “Implementation of Directive
2006/43/EC on statutory audits of annual accounts and consolidated accounts and the fact that
pursuant to art. 6, paragraph 4-bis of Legislative Decree June 8, 2011 no. 231 on “Discipline of ad-
ministrative liability of legal persons, companies and associations also without legal attribution, in
accordance with article 11 of the Law of September 29, 2000 no. 300” the Board of Auditors can be
assigned the functions of Supervisory Body provided by the said legislative decree.
Given the above, the Board of Directors, pursuant to and in compliance with the By-laws and the
rules and regulations applicable in this regard invites you to submit slates of candidates for the ap-
pointment of members of the Board of Auditors as well as proposals for the determination of their
compensation and resolve on:
the appointment of members of the Board of Auditors (three Standing and three Alternate Audi-
tors) for the years 2015, 2016 and 2017, by means of voting of the slates of candidates submitted;
the appointment of the Chairman of the Board of Auditors, unless identification cannot be feasi-
ble in accordance with the By-laws;
the determination of the remuneration entitled to the members of the Board of Auditors.
16.1 The Board of Statutory Auditors shall be composed of three standing and three Alternate Audi-
tors, who must be in possession of the requisites established under applicable laws and regu-
lations; to this end, it shall be borne in mind that the fields and sectors of business closely con-
nected with those of the company are those stated in the company’s purpose, with particular
reference to companies or corporations operating in the financial, industrial, banking, insurance
and real estate sectors and in the services field in general.
16.2 The ordinary shareholders’ meeting shall elect the Board of Statutory Auditors and determine
its remuneration. The minority shareholders shall be entitled to appoint one standing auditor
and one alternate auditor.
16.3 The Board of Statutory Auditors shall be appointed in compliance with applicable laws and reg-
ulations and with the exception of the provisions of paragraph 17 of this article 16, on the basis
of slates presented by the shareholders in which candidates are listed by consecutive number.
16.4 Each slate shall contain a number of candidates which does not exceed the number of members
to be appointed.
16.5 Shareholders who, alone or together with other shareholders, represent at least 1 percent of the
shares with voting rights in the ordinary shareholders’ meeting or the minor percentage, accord-
ing to the regulations issued by Commissione Nazionale per le Società e la Borsa for the sub-
mission of slates for the appointment of the Board of Directors shall be entitled to submit slates.
16.6 Each shareholder may present or take part in the presentation of only one slate.
By-laws - article 16
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2014 MANAGEMENT REPORT
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16.7 The slates of candidates, which must be undersigned by the parties submitting them, shall be
filed in the Company’s registered office at least twentyfive days prior to the date set for the share-
holders’ meeting that is required to decide upon the appointment of the members of the Board
of Statutory Auditors, except for those cases in which the law and/or the regulation provide an
extension of the deadline They are made available to the public at the registered office, on the
Company website and in the other ways specified by Commissione Nazionale per la Società e la
Borsa regulations at least 21 days before the date of the general meeting.
Without limitation to any further documentation required by applicable rules, including any reg-
ulatory provisions, a personal and professional curriculum including also the offices held in man-
agement and supervisory bodies of other companies, of the individuals standing for election must
accompany the slates together with the statements in which the individual candidates agree to:
their nomination
declare, under their own liability, that there are no grounds for their ineligibility or incom-
patibility, and that they meet the requisites prescribed by law, by these By-laws and by
regulation for the position.
Any changes that occur up to the date of the Shareholders’ meeting must be promptly notified
to the Company.
16.8 Any slates submitted without complying with the foregoing provisions shall be disregarded.
16.9 Each candidate may appear on only one slate, on pain of ineligibility.
16.10 The slates shall be divided into two sections: one for candidates for the position of standing
Auditor and one for candidates for the position of Alternate Auditor. The first candidate listed
in each section must be selected from among the persons enrolled in the Register of Auditors
who have worked on statutory audits for a period of no less than three years. In compliance with
the current provisions relating to gender balance, slates that – taking account of both sections
- present a number of candidates equal to or exceeding three, must include candidates of each
gender both in the section for standing statutory auditors and in the section for alternates.
16.11 Each person entitled to vote may vote for only one slate.
16.12 The Board of Statutory Auditors shall be elected as specified below:
a) two standing members and two alternate members shall be chosen from the slate which
obtains the highest number of votes (known as the majority slate), in the consecutive order
in which they are listed thereon;
b) the remaining standing member and the other alternate member shall be chosen from the
slate which obtains the highest number of votes cast by the shareholders after the first slate
(known as the minority slate), in the consecutive order in which they are listed thereon; if sev-
eral slates obtain the same number of votes, a new vote between said slates will be cast by all
those entitled to vote attending the meeting, and the candidates on the slate which obtains
the simple majority of the votes will be elected.
16.13 The chair of the Board of Statutory Auditors shall pertain to the standing member listed as the
first candidate on the minority slate.
16.14 If, considering the standing statutory auditor and the alternates statutory auditors separately,
the application of the slate voting procedure fails to secure the minimum number of statutory
auditors of the less represented gender as required by law and/or regulation in force at the
time, the appointed candidate of the more represented gender indicated with the higher pro-
gressive number in each section of the slate that attracts most votes shall be substituted by
the non-appointed candidate of the less represented gender drawn from the same section of
the same slate on the basis of their progressive order of presentation.
16.15 The position of a standing auditor which falls vacant due to his/her death, forfeiture or resigna-
tion shall be filled by the first alternate auditor chosen from the same slate as the former. If fill-
ing the position in this way fails produce a composition of the Board of Statutory Auditors that
complies with the rules in force even on gender balance, the position will be filled by the sec-
ond alternate auditor drawn from the same slate. If, subsequently, there is a need to substitute
another statutory auditor from the same slate that obtained most votes, the other alternate
auditor drawn from the same slate shall fill the position, whatever the outcome. In the event
363
of the replacement of the Chairman of the Board of Statutory Auditors, the Chair shall pertain
to the statutory auditor of the same slate as the outgoing Chairman, following the order con-
tained in the slate, subject in all cases to observance of the requirements in law and/or in the
Company By-laws for holding that office and to compliance with gender balance as provided
by law and/or regulation currently in force; if it proves impossible to effect substitutions and
replacements under the foregoing procedures, a shareholders’ meeting shall be called to com-
plete the Board of Statutory Auditors which shall adopt resolutions by relative majority vote.
16.16 When the Shareholders’ Meeting is required, pursuant to the provisions of the foregoing par-
agraph or to the law, to appoint the standing and/or alternate members needed to complete
the Board of Statutory Auditors, it shall proceed as follows: if auditors elected from the ma-
jority slate have to be replaced, the appointment shall be made by relative majority vote with-
out slate constraints, without prejudice, whatever the circumstances, to compliance with the
gender balance as provided by law and/or regulation in force at the time; if, however, auditors
elected from the minority slate have to be replaced, the shareholders’ meeting shall replace
them by relative majority vote, selecting them where possible from amongst the candidates
listed on the slate on which the auditor to be replaced appeared and in any event in accordance
with the principle of necessary representation of minorities to which this By-laws ensure the
right to take part to the appointment of the Board of Statutory Auditors, without prejudice,
whatever the circumstances, to compliance with the gender balance as provided by law and/
or regulation in force at the time.
The principle of necessary representation of minorities shall be considered complied with in
the event of the appointment of Statutory Auditors nominated before in the minority slate or in
slates different other than the one which obtained the highest number of votes in the context
of the appointment of the Board of Statutory Auditors.
16.17 In case only one slate has been presented, the Shareholders’ Meeting shall vote on it; if the
slate obtains the relative majority of the share capital, the candidates listed in the respec-
tive section shall be appointed to the office of standing auditors and Alternate Auditors; the
candidate listed at the first place in the slate shall be appointed as Chairman of the Board of
Statutory Auditors.
16.18 When appointing auditors who, for whatsoever reason, were not appointed under the proce-
dures established herein, the shareholders’ meeting shall vote on the basis of the majorities
required by law, without prejudice, whatever the circumstances, to compliance with the gen-
der balance as provided by law and/or regulation in force at the time.
16.19 Outgoing members of the Board of Statutory auditors may be re-elected to office.
16.20 meetings of the Board of Statutory Auditors may, if the Chairman or whoever acts in his/
her stead verifies the necessity, be attended by means of telecommunications systems that
permit all attendees to participate in the discussion and obtain information on an equal basis.
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REMuNERATION POLICy: CONSuLTATION
Dear Shareholders,
in accordance with art. 123-ter paragraphs 3 and 6 of the Consolidated Finance Act (“TUF”), we invite
you to submit your advisory vote on the first section of the Remuneration Report which illustrates
the Policy on remuneration of members of the administrative bodies, the General Managers, the
Executives with strategic responsibility, the Senior Manager and the Executives of the Pirelli Group.
The Policy submitted to you for your vote this year has been prepared based on the Policy of pre-
vious years, on relevant experience of application, and takes into account the regulatory require-
ments adopted by Consob, as well as the adoption in 2014 of a new Long Term Incentive Cash Plan
for the period 2014-2016 (“LTI Plan”) in support of the new Business Plan 2013-2017.
With respect to last year, the Policy was revised to simplify the structure without prejudice to its
content and to provide further details on the remuneration structure, in particular as regards the
targets of incentive systems that determine the short and medium-long term variable components
for Top Management. Moreover, it was planned that the annual (MBO) and multiannual (LTI) incentive
plans adopted by Pirelli after 1 January 2015 in favour of: Directors with special offices or who are
assigned specific functions, General Managers and Executives with strategic responsibility, provide,
inter alia, for mechanisms known as clawbacks.
As set out by art. 123-ter of the TUF, the Remuneration Report submitted to you is organised into
two distinct sections:
the first section illustrates:
the remuneration Policy for Directors, General Managers, and Executives with strategic respon-
sibility, as well as, more generally, the remuneration Policy for Management as a whole;
the procedure adopted for updating the Policy;
the second section, designated for the members of the administrative and control bodies, the Gen-
eral Managers and, in aggregated form, for those Executives with strategic responsibility illustrates:
the items making up the remuneration, including the procedures envisaged in the event of resig-
nation or termination of employment, highlighting consistency with the policy adopted in the
previous financial year;
the compensation paid in 2014 for any reason, and in any form, by the Company and by subsidi-
aries or associates, indicating any components of these fees that are related to activities carried
out in years previous to the year in question, and also highlighting the fees to be paid in one or
more subsequent years against activities carried out in the year in question, and indicating an
estimated value for the components that are not objectively quantifiable in the year in question.
As required by the Consolidated Finance Act, we ask you to provide your advisory vote on the first
section of the Remuneration Report.
365
INSuRANCE POLICy DESIGNATED D&O
(DIRECTORS’ AND OFFICERS’ LIABILITy INSuRANCE).
RELATED AND CONSEQuENT RESOLuTIONS.
Dear Shareholders,
We propose the introduction of an insurance coverage instrument against civil liability of corporate
officers and management for the risks that these parties, in execution of their duties, should cause
extensive property damage to third parties or anyone with an interest in the company, called “Di-
rectors’ and Officers’ Liability Insurance” (hereinafter D&O).
The use of the insurance coverage instrument against civil liability of corporate officers and exec-
utives known as D&O currently represents a widespread international practice in financial markets,
in order to provide a safeguard of members of boards of management and control, allowing them
to perform with confidence and in the interest of the Company the tasks assigned mitigating risks
associated with the performance of the functions.
The members of the corporate bodies (and group executives) are held harmless from the burden
of compensation of financial damage resulting from civil liability, as well as legal expenses related
to possible liability claims brought by third parties adversely affected by acts by members of the
aforementioned bodies in the exercise of their functions.
The insurance policy protects the property of the members of corporate bodies and the assets of
Group companies.
There are only a few exclusions to the proposed policy.
With the objective to evaluate the positioning of Pirelli compared to the major companies that have
already adopted similar coverage, a benchmarking activity was carried out with companies with
characteristics comparable with Pirelli.
The main terms and conditions of the proposed policy are specified below:
Duration: 12 months;
Yearly premium: €2-2.5 million.
Limit of liability: €120-150 million.
There are deductibles for the different associated risks
***
For all the foregoing considerations, we believe, therefore, that it is beneficial to propose you to
authorize the Board of Directors, and on its behalf the Chairman and Chief Executive Officer, to stip-
ulate a D&O insurance policy according to the terms and conditions described above.
366
2014 MANAGEMENT REPORT We therefore invite you to approve the following
“The Shareholders’ Meeting, noting the Directors’ proposal
Resolutions
RESOLuTION
APPROvES
to authorize the Board of Directors to stipulate a Directors & Officers Liability insurance policy,
under the terms and conditions described above;
to grant the Board of Directors and, for it, the Chairman and Chief Executive Officer, the broadest
possible powers to stipulate the D&O policy and, in any case, to also implement the aforesaid
resolution through attorneys.”
367
PuRChASE AND DISPOSAL OF TREASuRy ShARES.
RESOLuTIONS RELATING AND CONSEQuENT.
Dear Shareholders,
with the resolution passed on June 12, 2014 you authorised the purchase of treasury shares up to a
maximum number of shares that does not exceed 10% of the pro-tempore share capital, and for a
maximum period of 18 months from the date of the resolution.
At the date of this report no shares have been purchased under that authorisation, which the Board
of Directors has so far not used, and which will expire on 12 December 2015.
Since the same opportunities still exist that led the Directors to propose to you the resolution of
June 2014, we believe that it will be useful to propose, at today’s meeting and in order to prevent the
convening of another meeting towards the end of the abovementioned expiry date, a renewal of the
authorisation to purchase and dispose of treasury shares, in light of the reasons and in the manner
and terms as set out below.
1. reasons why the authorisation is being requested
The conditions of the request, and the main objectives that the Board of Directors of Pirelli & C.
S.p.A. (hereinafter referred to as “Pirelli” or the “Company”) intends to pursue by means of the ac-
tions which it proposes in order to renew the authorisation are as follows:
purchase treasury shares with a view to investment in the medium and long term;
intervene, in compliance with the current provisions, directly or through intermediaries, in order to
contain anomalous movements in share prices and to regularise trends in trading and prices, in the
event of temporary distorting phenomena connected to excess volatility or low trading liquidity;
acquire a portfolio of treasury shares which can be disposed of in the context of extraordinary
financial transactions, or for other purposes deemed to be in the financial, operational and/or
strategic interests of the Company;
offer shareholders an additional means of monetising their investment.
With particular reference to the request for authorisation to purchase treasury shares, it should be
noted that, at present, such a request is not intended as a means to reduce the share capital via
cancellation of the treasury shares purchased.
2. maximum number, class and nominal value of shares to which the authorisation applies
The proposal is to authorise the Board of Directors to purchase (fully paid-up) shares in the Compa-
ny, which can be both ordinary and savings shares, on one or more occasions, to an extent freely
determined by the Board of Directors up to a maximum number of (treasury) shares not exceeding
10% of the share capital, with this applying to treasury shares held both directly and by subsidiaries
(currently, therefore, this amounts to approximately 48.7 million shares).
In any event, the purchases will be carried out - in accordance with the provisions of Article 2357,
paragraph 1 of the Civil Code - within the limits of distributable profits and available reserves ac-
cording to the Company’s latest properly approved Financial Statement.
Please note that, in the event of purchase, disposal, exchange or transfer of treasury shares, the
Company, in compliance with the provisions of applicable law and accounting principles, will carry
out the proper accounting entries. In the event of sale, exchange, transfer or depreciation, it will be
possible to proceed to further purchase transactions up to the expiration of the authorisation pro-
vided by the shareholders’ meeting, subject to the legal limits on quantities, and with regard to the
number of shares that, from time to time, may be held by the Company or by its subsidiaries, as well
as the conditions established by Shareholders’ Meeting.
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2014 MANAGEMENT REPORT
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3. useful information for assessing compliance with art. 2357, Paragraph 3, C.C.
The Company’s subscribed and paid-up share capital amounts to 487,991,493 shares, without nom-
inal value, of which 475,740,182 are ordinary shares and 12,251,311 are savings shares, amounting to
a total value of 1,345,380,534.66 euros.
As of today, the Company directly holds 351,590 ordinary treasury shares, representing 0.07% of
that share class and of the entire share capital, and 408,342 treasury savings shares, amounting to
3.3% of that share class and 0.084% of the entire share capital, while there are no Pirelli & C. shares
held by its subsidiaries.
It is noted that in the Company’s draft Financial Statement for the year ending 31 December 2014 -
approved by the Board of Directors at its meeting on 31 March 2015 and submitted for the approval
of shareholders at today’s Shareholders’ Meeting, as well as the vote on this proposal to authorise
the purchase and disposal of treasury shares - reports the following reserves as available and
freely distributable:
Reserves and retained earnings of euro 245.739 thousand
Concentration Reserves of euro 12.467 thousand
And finally there is registration of legal Reserves, of euro 139.215 thousand, and management IAS
Reserves of euro 57.510 thousand.
The Board of Directors proposes that the authorisation to purchase treasury shares be granted for
a period of 18 months from the date on which the Shareholders’ Meeting adopts said resolution. The
Board may proceed with the authorised transactions on one or more occasions, and at any time.
The aforementioned time limit of 18 months does not apply to any disposal transactions of treasury
shares acquired under the shareholders’ meeting’s authorisation.
4. Term of the authorisation
5. Established minimum and maximum
The shares’ purchase price will be identified from time to time, and will consider the chosen mode
for carrying out the transaction and will be in compliance with any applicable regulations or accept-
ed market practices, but, in any event, shall not be more than 15% lower or higher than the weighted
average price of the shares as registered by the Italian Stock Exchange in the three days prior to
each transaction.
Regarding the sale of treasury shares, this may be done at the price, or at least according to the
criteria and conditions, as determined by the Board of Directors, with consideration being given to
the methods employed, the trend of stock prices in the period preceding the transaction, and the
best interests of the Company.
6. method used for carrying out transactions
In view of the different objectives pursuable via the progressive refinement of treasury share trans-
actions, the Board of Directors proposes that authorisation be granted for carrying out purchases of
treasury shares according to any of the methods allowed by current law, to be identified, from time
to time, at the Board’s discretion, and these are therefore currently:
via public offer for purchase or exchange;
via purchases made on regulated markets, according to the transactional procedures established
by the Italian Stock Exchange and fulfilling the provisions of Art. 144-bis of the Issuers’ Regulations;
via proportional allocation, to shareholders, of put options to be exercised within the term of the
authorisation mentioned in paragraph 4 above.
369
Excluded from the authorisation proposed at the Shareholders’ Meeting is the ability to make pur-
chases of treasury shares via the purchase and sale of derivative instruments traded on regulated
markets that provide for the physical delivery of the underlying shares, even though such is covered
by Article 144-bis, letter c), of the Issuers’ Regulations.
As for disposal transactions, the Board of Directors proposes that the authorisation should allow
for the adoption of any method deemed appropriate to meet the objectives pursued - including the
use of treasury shares to service stock incentive plans - to be executed either directly or through
intermediaries, and that are in compliance with the laws and regulations in force, both nationally
and in the European Union (EU).
The purchase and sale transactions of treasury shares for which authorisation is requested will be
carried out in compliance with applicable law and, in particular, in compliance with the legal and
regulatory provisions that exist at both the national and EU levels, with regard to market abuse.
Purchase and sale transactions of treasury shares will be done with adequate notice, in compliance
with the applicable disclosure requirements.
7. Cancellation of purchased treasury shares
RESOLuTION
RESOLuTION
As mentioned above, the purchase of treasury shares is not intended as a means to reduce the
share capital via cancellation of the treasury shares purchased.
In view of the above, we believe it would be beneficial for you to renew the proposed authorisation.
We therefore invite you to approve the following
* * *
“The Shareholders’ Meeting:
notes the Directors’ proposal;
taking into account the provisions of Articles 2357 and 2357-ter of the Civil Code, of Article 132 of
the Legislative Decree of 24 February 1998 no. 58 and of Article 144-bis of the Issuers’ Regula-
tions adopted by Consob with resolution no. 11971 of 14 May 1999, as amended;
notes that, as of today, the Company directly holds 351,590 ordinary treasury shares, amounting
to 0.07% of that share class and of the entire share capital, and 408,342 treasury savings shares,
amounting to 3.3% of that share class and 0.084% of the entire share capital, while there are no
Pirelli & C. shares held by its subsidiaries;
pursuant to the Financial Statement ending 31 December 2014;
there is an opportunity to renew the authorisation to carry out purchase and disposal transac-
tions for treasury shares, for the objectives and in the manner described above
a) to authorise the Board of Directors to purchase treasury shares, both of ordinary and savings
type, within the maximum limit provided for in Article 2357, paragraph 3 of the Civil Code and,
more specifically, up to a maximum number of such shares that does not exceed 10% of the
pro-tempore share capital of Pirelli, taking into account the shares already held by the Company
and those held by subsidiaries, establishing that:
the purchase can be made in one or more tranches, within 18 months from the date of this resolu-
tion, using any of the methods set out in the combined provisions of Articles 132 of the Legislative
Decree of 24 February 1998 no. 58 and 144-bis, letters a), b) and d) of the Issuers’ Regulations
adopted by Consob with resolution no. 11971 of 14 May 1999, as subsequently amended, taking
into account the specific exemption provided by paragraph 3 of said Article 132 of the Legislative
37O
2014 MANAGEMENT REPORT
Resolutions
Decree of 24 February 1998 no. 58 and, in any event, using any other method authorised by the
laws and regulations in force, both at the national and EU levels, and in compliance with all other
applicable regulations, including laws and regulations, at the national and EU levels, with regard
to market abuse, with the sole exception of the purchase methods provided for in Article. 144-bis,
letter c), of the abovementioned Issuers’ Regulations;
purchase transactions of treasury shares will be done with adequate notice, in compliance with
the applicable disclosure requirements;
the purchase price of each share must not be more than 15% lower or higher than the weighted
average price of the shares as registered by the Italian Stock Exchange in the three days prior to
each transaction;
purchases of treasury shares must be made by using distributable profits and retained earn-
ings and available reserves from the last properly approved Financial Statement at the time of
carrying out the transaction, constituting treasury shares reserve, and this being accompanied
by the accounting entries such as are necessary within the law, as above, and, in any event,
in accordance with and subject to the other provisions of any law and regulations in force
pro-tempore on such matters;
b) to authorise, in whole or in part, and without time limits, the disposal, either directly or through in-
termediaries, of the treasury shares purchased pursuant to the resolution under section a), includ-
ing before having fully exercised the authorisation to purchase treasury shares, establishing that:
the disposal can be carried out according to the objectives, and using any of the methods per-
mitted by law, including the use of treasury shares to service stock incentive plans, and that are
in compliance with all other applicable regulations, including legal and regulatory provisions at
national and EU levels, with regard to market abuse;
sale transactions of treasury shares will be done with adequate notice, in compliance with the
applicable disclosure requirements;
assignment of treasury shares may take place on one or more occasions, and at any time, includ-
ing public offer, to shareholders, on the market or in the context of any extraordinary transac-
tions. The shares may also be transferred in combination with bonds or warrants for the exercise
of same and, in any event, according to the methods permitted by the laws and regulations in
force, at the discretion of the Board of Directors;
disposal of treasury shares may be done at the price, or at least according to the conditions and
criteria, determined by the Board of Directors, with consideration being given to the methods em-
ployed, the trend of stock prices in the period preceding the transaction, and the best interests
of the Company.
disposal may, in any event, be carried out according to the methods permitted by the laws and
regulations in force, at the discretion of the Board of Directors;
c) to carry out, in accordance with Art. 2357-ter, third paragraph of the Civil Code, all accounting
entries that are necessary or appropriate in connection with treasury shares transactions, ob-
serving the provisions of applicable laws and accounting standards;
d) to grant to the Board of Directors - and thereby to the Chairman and/or the CEO - the broadest
powers necessary to carry out transactions for the purchase and disposal of treasury shares,
including via subsequent transactions between them and, in any case, to implement the afore-
mentioned resolutions, including via agents, in a manner that complies with any requests from
the competent authorities.
371
CERTIFICATION
OF ThE CONSOLIDATED
FINANCIAL STATEMENTS
CERTIFICATION OF ThE CONSOLIDATED FINANCIAL STATEMENTS PuRSuANT
TO ARTICLE 154-BIS OF LEGISLATIvE DECREE 58 OF FEBRuARy 24, 1998,
AND PuRSuANT TO ARTICLE 81-TER OF CONSOB REGuLATION
NO. 11971 OF MAy 14, 1999, AS AMENDED
The undersigned Marco Tronchetti Provera, in his capacity as Chairman of the Board of Directors
and Chief Executive Officer, and Francesco Tanzi, in his capacity as Corporate Financial Reporting
Manager of Pirelli & C. S.p.A. hereby certify pursuant to, inter alia, Article 154-bis, clauses 3 and 4,
of Legislative Decree 58 of February 24, 1998:
the adequacy in relation to the characteristics of the company and
the effective application of the administrative and accounting procedures for preparation of the
consolidated Financial Statements, during the period January 1, 2014 – December 31, 2014.
In this regard it should be noted that the adequacy of the administrative and accounting proce-
dures for preparation of the consolidated Financial Statements for the year ended December 31,
2014 was determined on the basis of an assessment of the internal control system. This assess-
ment was based on a specific process defined in accordance with the criteria laid down in the
“Internal Control – Integrated Framework” guidelines issued by the “Committee of Sponsoring
Organizations of the Treadway Commission” (COSO), which is a reference framework generally
accepted at the international level.
We also certify that:
the consolidated Financial Statements:
were prepared in accordance with the applicable international accounting standards recognised
in the European Union under the terms of Regulation (EC) 1606/2002 of the European Parliament
and Council, of July 19, 2002;
correspond to the information in the account ledgers and books;
give a true and fair view of the assets, liabilities, income, expenses and financial position of the
reporting entity and of the Group of companies included in the scope of consolidation.
The report on operations includes a reliable analysis of the performance and results of opera-
tions, and of the situation of the reporting entity and of the Group of companies included in the
scope of consolidation, together with a description of the principal risks and uncertainties to
which they are exposed.
March 31, 2015
The Chairman of the Board of Directors
and Chief Executive Officer
The Corporate Financial
Reporting Manager
(Marco Tronchetti Provera)
(Francesco Tanzi)
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2014 MANAGEMENT REPORT
375
376
2014 MANAGEMENT REPORT CERTIFICATION OF ThE PARENT
FINANCIAL STATEMENTS
CERTIFICATION OF ThE PARENT FINANCIAL STATEMENTS PuRSuANT
TO ARTICLE 154-BIS OF LEGISLATIvE DECREE 58 OF FEBRuARy 24, 1998,
AND PuRSuANT TO ARTICLE 81-TER OF CONSOB REGuLATION
NO. 11971 OF MAy 14, 1999, AS AMENDED
The undersigned Marco Tronchetti Provera, in his capacity as Chairman of the Board of Directors
and Chief Executive Officer, and Francesco Tanzi, in his capacity as Corporate Financial Reporting
Manager of Pirelli & C. S.p.A. hereby certify pursuant to, inter alia, Article 154-bis, clauses 3 and 4,
of Legislative Decree 58 of February 24, 1998:
the adequacy in relation to the characteristics of the company and
the effective application of the administrative and accounting procedures for preparation of the
parent Financial Statements, during the period January 1, 2014 – December 31, 2014.
In this regard it should be noted that the adequacy of the administrative and accounting proce-
dures for preparation of the parent Financial Statements for the year ended December 31, 2014
was determined on the basis of an assessment of the internal control system. This assessment
was based on a specific process defined in accordance with the criteria laid down in the “Internal
Control – Integrated Framework” guidelines issued by the “Committee of Sponsoring Organiza-
tions of the Treadway Commission” (COSO), which is a reference framework generally accepted
at the international level.
We also certify that:
the parent Financial Statements:
were prepared in accordance with the applicable international accounting standards recognised
in the European Union under the terms of Regulation (EC) 1606/2002 of the European Parliament
and Council, of July 19, 2002;
correspond to the information in the account ledgers and books;
give a true and fair view of the assets, liabilities, income, expenses and financial position of the
reporting entity.
The report on operations includes a reliable analysis of the performance and results of opera-
tions, and of the situation of the reporting entity, together with a description of the principal risks
and uncertainties to which it is exposed.
March 31, 2015
The Chairman of the Board of Directors
and Chief Executive Officer
The Corporate Financial
Reporting Manager
(Marco Tronchetti Provera)
(Francesco Tanzi)
377
378
2014 MANAGEMENT REPORT Certifications
SuMMARy TABLES
GRI G4 + uNGC
KPI category
Strategy and
Analysis
KPI
number
KPI description
Details and page references to the Management Report
(*page references to the Company Profile)
G4-1
G4-2
G4-3
G4-4
G4-5
G4-6
Statement about the relevance of sustainability to the
organization and the organization's strategy to manage
sustainability
49-51; 7*; 11*; 18*; 38-43*
Description of key impacts, risks, and opportunities
10-13; 34-42; 68-69; 74-77; 168-169; 14-17*; 37*
Name of the organization
Primary brands, products, and services
Headquarters location
Countries of operation
213
8-9*; 12-13*
213
9-11*
G4-7
Nature of ownership and legal form
44; 132-133; 157; 213; 9-11*
G4-8
G4-9
Markets served
Scale of the organization
G4-10
Characteristics of the labour force
Company Profile
G4-11
Percentage of employees covered by collective bargaining
agreements
G4-12
Organization's supply chain
12-13; 56; 8*
16-26; 94-95; 9-11*
94-103
111-113
63-73
G4-13
Significant changes during the reporting period regarding
the organization's size, structure, ownership, supply chain
14; 214-215; 9-11*
G4-14
Precautionary approach
34-42; 18*
G4-15
Externally developed economic, environmental and social
charters, principles, or other initiatives to which the
organization subscribes or which it endorses
57; 68-71; 74; 92-93; 98-102; 112; 119-122; 199; web:
www.pirelli.com, sustainability/pirelli and sustainable
growth/policies
Identification
of Material Aspects
and Boundaries
Stakeholder
engagement
G4-16
Membership of associations or organizations
119-122
G4-17
Entities included in the consolidated Financial Statements
81-82; 214-215
G4-18
Report content and Aspect Boundaries
81-82; 214-215; 7*
G4-19
Material Aspects identified in the process for defining
report content
G4-20
Material Aspects Boundaries within the organization
49-51
49-51
G4-21
Material Aspects Boundaries outside the organization
49-51; 67; 92-93
G4-22
Restatements of information provided in previous Reports
81-82; 214-215
G4-23
Significant changes in the Scope and Aspect Boundaries
from previous Reports
81-82; 214-215
G4-24
List of stakeholder groups engaged
G4-25
Identification and selection of stakeholders with whom to
engage
48-50
48-50
G4-26
Organization's approach to stakeholder engagement
48-50; 53; 59-61; 63-71; 109; 111; 114-115; 118; 203-205
G4-27
Key topics and concerns raised through stakeholder
engagement
G4-28
Reporting period
G4-29
Date of most recent previous report
G4-30
Reporting cycle
48-50; 53; 59-61; 63-71; 109; 111; 114-115; 118; 203-205
From January 1st, 2014 to December 31st, 2014
April 14th, 2014
Annual
Report Profile
G4-31
Contact point for information regarding the Report or its
content
To submit comments and ask for clarifications or further
details, please refer to the Contacts published in the
Sustainability section of the Pirelli website
G4-32
GRI Content Index
G4-33
External Assurance
380-390
380-390
379
KPI category
KPI
number
G4-34
G4-35
G4-36
G4-37
KPI description
Governance structure
Details and page references to the Management Report
(*page references to the Company Profile)
134-154; 149-150; 18*
Delegating authority for economic, environmental and
social topics
149-150; 18*
Positions with responsibility for economic, environmental
and social topics
134-154; 149-150; 18*
Consultation between stakeholders and the highest
governance bodies on economic, environmental and social
topics
48;
G4-38
Composition of highest governance bodies and its
committees
G4-39
Executive powers of the Chairman
G4-40
Qualification and expertise of Directors
134-154; 158-163
143
138-139
G4-41
Processes to avoid conflicts of interest
45; 151; web: www.pirelli.com/governance/procedures
G4-42
G4-43
Highest governance bodies and senior executives’
roles in the development, approval, and updating of the
organization’s purpose, value or mission statements,
strategies, policies, and goals related to economic,
environmental and social impacts
Measures taken to develop and enhance the highest
governance bodies' collective knowledge of economic,
environmental and social topics
140-141; 149-150
144; 149-150
G4-44
Evaluation of the Board of Directors’ performance
142
Governance
G4-45
G4-46
G4-47
G4-48
G4-49
G4-50
Highest governance bodies' role in the identification and
management of economic, environmental and social
impacts, risks, and opportunities
Highest governance bodies' role in reviewing the
effectiveness of the organization’s risk management
processes for economic, environmental and social topics.
Frequency of the highest governance bodies' review of
economic, environmental and social impacts, risks, and
opportunities
140-141; 149-150
140-141; 149-150
140-141; 146; 149-150
Highest committee or position that formally reviews and
approves the organization’s sustainability report
140-141; 149-150
Communicating critical concerns to the highest governance
bodies
149-150; web: www.pirelli.com/sustainability/pirelli
and sustainable growth/sustainability governance
Critical concerns that were communicated to the highest
governance bodies and the mechanism(s) used to address
and resolve them
G4-51
Remuneration policies for highest governance bodies and
senior executives
G4-52
Determining remuneration
140-141; 149-150
102-103; 166-194
102-103; 166-194
G4-53
How stakeholders’ views are sought and taken into account
regarding remuneration
15; 48; 148; 203-205; 365
G4-54
Ratio of the annual compensations within the organization
The information is omitted as in some countries it is subject
to specific confidentiality obligations
G4-55
Ratio of percentage increase in annual compensation
within the organization
The information is omitted as in some countries it is subject
to specific confidentiality obligations
G4-56
Organization’s values, principles, standards and norms of
behavior
57; 68-70; 74; 92-93; 98-102; 112-113; 119-122; 199-200;
web: www.pirelli.com/sustainability/pirelli and sustainable
growth/policies
Ethics and Integrity
G4-57
Internal and external mechanisms for seeking advice
on ethical and lawful behavior, and matters related to
organizational integrity
G4-58
Internal and external mechanisms for reporting concerns
about unethical or unlawful behavior, and matters related
to organizational integrity
203-205
203-205
Specific Standard
Disclosures
- Category:
Economic - Material
Aspect: Economic
Performance
G4-DMA Generic Disclosures on Management Approach
51-52
38O
2014 MANAGEMENT REPORT Certifications
KPI category
KPI
number
KPI description
Details and page references to the Management Report
(*page references to the Company Profile)
G4-EC1
Direct economic value generated and distributed
51-52
Material Aspect:
Economic
Performance
G4-EC2
G4-EC3
Financial implications, risks and opportunities for the
organization’s activities due to climate change
39; 42; 69; 74-77; 17*
Coverage of the organization’s defined benefit plan
obligations
113; 259-265; 274
G4-EC4
Financial assistance received from government
G4-DMA Generic Disclosures on Management Approach
G4-EC5
G4-EC6
Ratios of standard entry level wage by gender compared
to local minimum wage
Proportion of senior management hired from the local
community
52-53
98-102
100
98
G4-DMA Generic Disclosures on Management Approach
51-52; 122-129
G4-EC7
Development and impact of infrastructure investments
and services supported
G4-EC8
Significant indirect economic impacts
G4-DMA Generic Disclosures on Management Approach
G4-EC9
Proportion of spending on local suppliers
51-52; 122-129
51-52; 122-129
63-73
71
G4-DMA Generic Disclosures on Management Approach
13; 74-78
G4-EN1 Materials used
G4-EN2
Recycled input materials
73; 78
72
G4-DMA Generic Disclosures on Management Approach
74-77; 82-83
G4-EN3
Energy consumption within the organization
G4-EN4
Energy consumption outside of the organization
G4-EN5
Energy intensity
G4-EN6
Reduction of energy consumption
G4-EN7
Reductions in energy requirements of products and
services
83
74-77
83
83
79
G4-DMA Generic Disclosures on Management Approach
74-77; 86-87; 91
Material Aspect:
Market Presence
Material Aspect:
Indirect Economic
Impacts
Material Aspect:
Procurement
Practices
Material Aspect:
Raw Materials
Category:
Environmental -
Material Aspect:
Materials
Material Aspect:
Materials
Material Aspect:
Energy
Material Aspect:
Water
G4-EN8 Water withdrawal
G4-EN9 Water sources significantly affected by withdrawal
G4-EN10 Water recycled and reused
G4-DMA Generic Disclosures on Management Approach
G4-EN11
Operational sites in, or adjacent to, protected areas and
areas of high biodiversity value
G4-EN12 Description of significant impacts of on biodiversity
G4-EN13 Habitats protected or restored
G4-EN14
List of species with habitats in areas affected by
operations, by level of extinction risk
86
87
87
89-90
89-90
89-90
89-90
89-90
84-85
84-85
Material Aspect:
Emissions
G4-DMA Generic Disclosures on Management Approach
G4-EN15 Direct greenhouse gas (GHG) emissions (Scope 1)
G4-EN16
Energy indirect greenhouse gas (GHG) emissions (Scope 2)
85
G4-EN17 Other indirect greenhouse gas (GHG) emissions (Scope 3)
69; 74-77
G4-EN18 Greenhouse gas (GHG) emissions intensity
G4-EN19 Reduction of greenhouse gas (GHG) emissions
G4-EN20 Emissions of ozone-depleting substances (ODS)
G4-EN21 NOX, SOX, and other significant air emissions
85
85
91
89-91
381
KPI category
KPI
number
KPI description
Details and page references to the Management Report
(*page references to the Company Profile)
G4-DMA Generic Disclosures on Management Approach
Material Aspect:
Effluents and Waste
G4-EN22 Water discharge
G4-EN23 Waste disposal
G4-EN24 Significant spills
G4-EN25 Hazardous waste
G4-EN26
Biodiversity and habitats affected by the organization's
discharges
86-88
87
87-88
91
87-88
87
G4-DMA Generic Disclosures on Management Approach
39; 74-77; 79
79-80
88
91
74-77
75
91
Material Aspect:
Products and
Services
G4-EN27
Mitigation of environmental impacts of products and
services
G4-EN28
Products sold and their packaging materials that are
reclaimed
Material Aspect:
Compliance
G4-EN29
Monetary value of significant fines and total number
of non-monetary sanctions for non-compliance with
environmental laws and regulations
Material Aspect:
Transport
Material Aspect:
Overall
Material Aspect:
Supplier
Environmental
Assessment
Material Aspect:
Environmental
Grievance
Mechanisms
Category: Social
Sub-category: Labor
Practices and Decent
Work
Material Aspect:
Employment
Material Aspect:
Employment
Material Aspect:
Labor/Management
relations
G4-DMA Generic Disclosures on Management Approach
G4-EN30 Environmental impacts of transport
G4-EN31 Environmental protection expenditures and investments
G4-DMA Generic Disclosures on Management Approach
G4-EN32 Suppliers screened using environmental criteria
41; 64-74
64-68
G4-EN33
Actual and potential negative environmental impacts in the
supply chain and actions taken
41; 65-68; 70
G4-DMA Generic Disclosures on Management Approach
74-77
G4-EN34
Grievances about environmental impacts filed, addressed,
and resolved
91
G4-DMA Generic Disclosures on Management Approach
94-97
G4-LA1
Number and rates of new employee hires and employee
turnover
G4-LA2
Benefits provided to full-time employees that are not
provided to temporary or part-time employees
94-97
110-111
G4-LA3
Return to work and retention rates after parental leave
99
G4-LA4 Minimum notice periods regarding operational changes
111-112
G4-DMA Generic Disclosures on Management Approach
111; 114-115
G4-LA5 Workforce represented in health and safety committees
111
Material Aspect:
Occupational Health
and Safety
G4-LA6
Injuries, occupational diseases, lost days, absenteeism and
total number of work-related fatalities
115-116
G4-LA7
Workers with high incidence or high risk of diseases related
to their occupation
115-116
Material Aspect:
Training and
Education
G4-LA8
Health and safety topics covered in formal agreements
with trade unions
111
G4-DMA Generic Disclosures on Management Approach
G4-LA9
Training per employee
105-109
106-109
G4-LA10
Programs for skills management and lifelong learning of
employees
105-106; 43*
G4-LA11
Employees receiving regular performance and career
development reviews
105-106; 20-21*
382
2014 MANAGEMENT REPORT Certifications
KPI
number
KPI description
Details and page references to the Management Report
(*page references to the Company Profile)
G4-DMA Generic Disclosures on Management Approach
G4-LA12
Composition of governance bodies and breakdown of
employees per indicators of diversity
G4-DMA Generic Disclosures on Management Approach
98-102
94-102
98-102
G4-LA13 Ratio of basic salary and remuneration of women to men
98-102
G4-DMA Generic Disclosures on Management Approach
G4-LA14 Suppliers screened using labor practices criteria
G4-LA15
Actual and potential negative impacts for labor practices in
the supply chain and actions taken
G4-DMA Generic Disclosures on Management Approach
G4-LA16
Grievances about labor practices filed, addressed, and
resolved
42; 63-71
64-69
42; 67-68
203-205
203-205
G4-DMA Generic Disclosures on Management Approach
63-71; 92-93
G4-HR1
Investment agreements and contracts that include human
rights clauses or that underwent human rights screening
64-66
G4-HR2
Employee training on human rights policies or procedures
concerning aspects of human rights that are relevant to
operations
92-93; 108
G4-DMA Generic Disclosures on Management Approach
203-205
G4-HR3
Incidents of discrimination and corrective actions taken
203-205
G4-DMA Generic Disclosures on Management Approach
92-93; 111-113
G4-HR4
Risks to the right to exercise freedom of association and
collective bargaining
41; 92-93; 111-113
G4-DMA Generic Disclosures on Management Approach
64-68; 71; 92-93; 112-113
G4-HR5
Operations identified as having significant risk for incidents
of child labor
64-68; 71; 92-93; 112-113
G4-DMA Generic Disclosures on Management Approach
64-68; 71; 92-93; 112-113
G4-HR6
Operations identified as having significant risk for incidents
of forced or compulsory labor
64-68; 71; 92-93; 112-113
G4-DMA Generic Disclosures on Management Approach
64-68; 71; 92-93; 112-113
G4-HR7
Security personnel trained on human rights policies
64-68; 71; 92-93; 112-113
G4-DMA Generic Disclosures on Management Approach
G4-HR8 Violations of the rights of indigenous peoples
203-205
203-205
G4-DMA Generic Disclosures on Management Approach
64-68; 71; 92-93; 112-113
G4-HR9
Operations subject to human rights reviews or impact
assessments
64-68; 71; 92-93; 112-113
G4-DMA Generic Disclosures on Management Approach
41; 64-68; 70
G4-HR10 Suppliers screened using human rights criteria
64-68
G4-HR11
Actual and potential negative human rights impacts in the
supply chain and actions taken
41; 64-68; 70
G4-DMA Generic Disclosures on Management Approach
G4-HR12
Grievances about human rights impacts filed, addressed,
and resolved
203-205
203-205
G4-DMA Generic Disclosures on Management Approach
48; 89-90; 122-129
KPI category
Material Aspect:
Diversity and Equal
Opportunities
Material Aspect:
Diversity and Equal
Remuneration for
women and men
Material Aspect:
Supplier Assessment
for Labor Practices
Material Aspect:
Labor Practices
and Grievance
Mechanisms
Sub-category:
Human Rights
Material Aspect:
Investment
Material Aspect:
Investment
Material Aspect:
Non-Discrimination
Material Aspect:
Freedom of
Association and
Collective Bargaining
Material Aspect:
Child Labor
Material Aspect:
Forced or
Compulsory Labor
Material Aspect:
Security Practices
Material Aspect:
Indigenous Rights
Material Aspect:
Assessment
Material Aspect:
Supplier Human
Rights Assessment
Material Aspect:
Human Rights
Grievance
Mechanisms
Sub-Category:
Society
Material Aspect:
Local Communities
383
KPI category
Material Aspect:
Local Communities
Material Aspect:
Anti-Corruption
Material Aspect:
Public Policy
Material Aspect:
Anti-Competitive
Behavior
Material Aspect:
Compliance
Material Aspect:
Supplier Assessment
for Impacts on
Society
Material Aspect:
Grievance
Mechanisms for
Impacts on Society
Sub-Category:
Product
Responsibility
Material Aspect:
Customer Health and
Safety
Material Aspect:
Customer Health
and Safety
Material Aspect:
Product and Service
Labeling
Material Aspect:
Marketing
Communications
KPI
number
G4-SO1
KPI description
Details and page references to the Management Report
(*page references to the Company Profile)
Operations with implemented local community engagement,
impact assessments, and development programs
48; 89-90; 122-129
G4-SO2
Operations with significant actual and potential negative
impacts on local communities
48; 89-90; 122-129
G4-DMA Generic Disclosures on Management Approach
203-205
G4-SO3 Operations assessed for risks related to corruption
41; 201-203
G4-SO4
Communication and training on anti-corruption policies
and procedures
64-66; 71; 199; 201-203
G4-SO5
Confirmed incidents of corruption and actions taken
G4-DMA Generic Disclosures on Management Approach
G4-SO6 Value of political contributions
202-205
122; 203
122; 203
G4-DMA Generic Disclosures on Management Approach
272-273; 338
G4-SO7
Legal actions for anti-competitive behavior, anti-trust, and
monopoly practices and their outcomes
272-273; 338
G4-DMA Generic Disclosures on Management Approach
G4-SO8
Fines and sanctions for non-compliance with laws and
regulations
57
57
G4-DMA Generic Disclosures on Management Approach
41; 64-68
G4-SO9
Suppliers screened using criteria for impacts on society
64-68
G4-SO10
Actual and potential negative impacts on society in the
supply chain and actions taken
G4-DMA Generic Disclosures on Management Approach
41; 67-68
203-205
G4-SO11
Grievances about impacts on society filed, addressed, and
resolved
203-205
G4-DMA Generic Disclosures on Management Approach
61-63
G4-PR1
Product and service categories for which health and safety
impacts are assessed for improvement
61-63
G4-PR2
Incidents of non-compliance with regulations concerning
the health and safety impacts of products and services
during their life cycle
G4-DMA Generic Disclosures on Management Approach
G4-PR3
Product and service information
57
58-61
58-59
G4-PR4
Incidents of non-compliance with regulations concerning
product and service information and labeling
57
G4-PR5 Results of surveys measuring customer satisfaction
59-61
G4-DMA Generic Disclosures on Management Approach
G4-PR6
Sale of banned or disputed products
G4-PR7
Incidents of non-compliance with regulations concerning
marketing communications
G4-DMA Generic Disclosures on Management Approach
G4-PR8
Substantiated complaints regarding breaches of customer
privacy and losses of customer data
G4-DMA Generic Disclosures on Management Approach
G4-PR9
Fines for non-compliance with laws and regulations
concerning the provision and use of products and services
57
57
57
57
57
57
57
384
2014 MANAGEMENT REPORT Certifications
Areas of the
Global Compact
Global Compact Principles
Directly Relevant GRI Indicators
Indirectly Relevant GRI Indicators
Principle 1 – Business should
promote and respect internationally
proclaimed human rights in their
respective spheres of influence.
Human Rights
HUMAN RIGHTS
Aspect: Investment G4 - HR1, G4 - HR2
Aspect: Freedom of Association and Collective
Bargaining G4 - HR4
Aspect: Child Labor G4 - HR5
Aspect: Forced or Compulsory Labor G4 - HR6
Aspect: Security Practices G4 - HR7
Aspect: Indigenous Rights G4 - HR8
Aspect: Assessment G4 - HR9
Aspect: Supplier Human Rights Assessment
G4 - HR10
Aspect: Human Rights Grievance Mechanisms
G4 - HR12
SOCIETY
Aspect: Local Communities
G4 - SO1, G4 - SO2
Principle 2 – Business should ensure
that they
are not, albeit indirectly, complicit in
human rights abuses.
HUMAN RIGHTS
Aspect: Investment G4 - HR1
Aspect: Security Practices G4 - HR7
Aspect: Supplier Human Rights Assessment
G4 - HR10, G4 - HR11
Principle 3 – Businesses should
uphold the freedom of association
of workers and recognise the right to
collective bargaining.
General Standard Disclosure Organizational
Profile G4 -11
HUMAN RIGHTS
Aspect: Freedom of Association and Collective
Bargaining G4 - HR4
Aspect: Security Practices G4 - HR7
LABOR PRACTICES AND DECENT WORK
Aspect: Labor/Management relations G4 - LA4
Aspect: Occupational Health & Safety G4 - LA8
Principle 4 – Business should uphold
the elimination of all forms of forced
and compulsory labour.
HUMAN RIGHTS
Aspect: Forced or Compulsory Labor G4 - HR6
Aspect: Security Practices G4 - HR7
HUMAN RIGHTS
Aspect: Investment G4 - HR1,
G4 - HR2
Labour Standards
Principle 5 – Business should uphold
the effective elimination of child
labour.
HUMAN RIGHTS
Aspect: Child Labor G4 - HR5
Aspect: Security Practices G4 - HR7
HUMAN RIGHTS
Aspect: Investment G4 - HR1,
G4 - HR2
Principle 6 – Business should uphold
the elimination
of discrimination in respect of
employment
and occupation.
General Standard Disclosure
Organizational Profile G4 - 10
LABOR PRACTICES AND DECENT WORK
Aspect: Employment G4 - LA1, G4 - LA3
Aspect: Training and Education G4 - LA9
G4 - LA11
Aspect: Diversity and Equal Opportunity
G4 - LA12
Aspect: Equal Remuneration for Women and
Men G4 - LA13
HUMAN RIGHTS
Aspect: Non-discrimination G4 - HR3
Aspect: Security Practices G4 - HR7
General Standard Disclosure
Organizational Profile G4 - 11
ECONOMIC
Aspect: Market Presence
G4 - EC5, G4 - EC6
Aspect: Employment G4 - LA2
HUMAN RIGHTS
Aspect: Investment G4 - HR1
Aspect: Supplier Human Rights Asses-
sment G4 - HR10
385
Areas of the
Global Compact
Global Compact Principles
Directly Relevant GRI Indicators
Indirectly Relevant GRI Indicators
Principle 7 – Businesses should
support a precautionary approach to
environmental challenges.
G4 - 14
ECONOMIC
Aspect: Economic Performance G4 - EC2
Aspect: Overall G4 - EN31
Environment
Principle 8 – Business should
undertake initiatives to promote
greater environmental responsibility.
Principle 9 – Businesses should
encourage the development and
diffusion of environmentally friendly
technologies.
Anti-Corruption
Principle 10 – Businesses should work
against corruption in all its forms,
including extortion and bribery.
ENVIRONMENTAL
Aspect: Materials G4 - EN1
Aspect: Energy G4 - EN3
Aspect: Water G4 - EN8
Aspect: Biodiversity G4 - EN11, G4 - EN12,
G4 - EN13
Aspect: Emissions G4 - EN15, G4 - EN16,
G4 - EN17, G4 - EN19, G4 - EN20, G4 - EN21
Aspect: Effluents and Waste G4 - EN22,
G4 - EN23, G4 - EN24, G4 - EN25
Aspect: Product and Services G4 - EN28
Aspect: Compliance G4 -EN29
Aspect: Transport G4 - EN30
Aspect: Overall G4 - EN31
Aspect: Supplier Environmental Assessment
G4 - EN32, G4 - EN33
Aspect: Environmental Grievance Mechanisms
G4 - EN34
ENVIRONMENTAL
Aspect: Materials G4 - EN2
Aspect: Energy G4 - EN6, G4 - EN7
Aspect: Water G4 - EN10
Aspect: Emissions G4 - EN19
Aspect: Product and Services G4 - EN27
General Standard Disclosure
ETHICS AND INTEGRITY G4 - 56, G4 - 57,
G4 - 58
SOCIETY
Aspect: Anti-corruption G4 - SO3, G4 - SO4,
G4 - SO5
Aspect: Compliance G4 - SO8
ENVIRONMENTAL
Aspect: Materials G4 - EN1,
G4 - EN2
Aspect: Energy G4 - EN3,
G4 - EN6, G4 - EN7
Aspect: Water G4 - EN8
Aspect: Biodiversity G4 - EN11, G4 - EN12
Aspect: Emissions G4 - EN15,
G4 - EN16, G4 - EN17, G4 - EN19
G4 - EN20, G4 - EN21
Aspect: Effluents and Waste
G4 - EN22, G4 - EN23
G4 - EN24, G4 - EN25
Aspect: Product and Services
G4 - EN27, G4 - EN28
Aspect: Compliance G4 - EN29
Aspect: Transport G4 - EN30
Aspect: Economic Performance
G4 - EC2
Aspect: Public Policy G4 - SO6
Aspect: Anti-competitive Behavior G4 -
SO7
386
2014 MANAGEMENT REPORT Certifications
387
388
2014 MANAGEMENT REPORT Certifications
389