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Provident Financial

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FY2014 Annual Report · Provident Financial
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Serving people  
in the non-standard  
credit market

Annual Report and Financial Statements 2014

 
 
 
 
 
 
 
 
Provident Financial plc 
Annual Report and Financial Statements 2014

About us

1  Our mission
2  The markets we serve
3  Highlights
4  At a glance
6  Our social purpose
7  We help people
8 

 Financial highlights

Strategic  
report

10  Chief Executive’s review
14 
 Our business model
18  Our strategy and performance
24   Our marketplace
30   Corporate responsibility 

Governance

 Introduction from the Chairman
 Our directors and officers

77 
78 
80   Leadership
84 
88 

 Effectiveness
 Shareholder engagement

Remuneration

109   Directors’ remuneration report
110   Remuneration policy
116   Annual Report on Remuneration

Financial 
statements

130   Consolidated income statement
130   Consolidated statement  

of comprehensive income

130   Earnings per share
131   Balance sheets
132   Statements of changes  

in shareholders’ equity

Shareholder  
information

194   Information for shareholders

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   2  Consumer Credit Division

40    1  Vanquis Bank
48 
60     3  Moneybarn
68 

 Financial review

 Risks
 Audit committee and auditor

90   Risk advisory committee
93 
97 
101   Nomination committee
104   Directors’ report

134   Statements of cash flows
135   Statement of accounting policies
142   Financial and capital risk management
147   Notes to the financial statements
187   Independent auditor’s report

Cautionary statement
All statements other than statements of historical fact included in this document, including, 
without limitation, those regarding the financial condition, results, operations and business of 
Provident Financial plc and its strategy, plans and objectives and the markets in which it operates, 
are forward-looking statements. Such forward-looking statements which reflect the directors’ 
assumptions made on the basis of information available to them at this time, involve known and 
unknown risks, uncertainties and other important factors which could cause the actual results, 
performance or achievements of Provident Financial plc or the markets in which it operates to be 
materially different from future results, performance or achievements expressed or implied by 
such forward-looking statements. Nothing in the document shall be regarded as a profit forecast 
and its directors accept no liability to third parties in respect of this report save as would arise 
under English law. In particular, section 463 of the Companies Act 2005 limits the liability of the 
directors of Provident Financial plc so that their liability is solely to Provident Financial plc. 

 
 
 
 
Our mission

Provident Financial plc 
Annual Report and Financial Statements 2014

1

Our mission is to be the 
leading non-standard 
specialist lender in our 
chosen markets, acting 
responsibly in all our 
relationships and playing 
a positive role in the 
communities we serve.

About us2
The markets we serve

We’re here to serve 
a particular market

The UK non-standard credit market is made up of 
around 12 million people who, for a variety of reasons,  
from relatively low income to a poor credit history, 
are not well served by the mainstream credit market’s 
products and services.

Our customers look for:
 > Smaller sums – typically less than a mainstream provider 

would lend.

 > High levels of contact with their lender – our customers 

like someone to talk to about their loan.

 > Understanding – our customers usually have little leeway 
in their income, so, if they experience problems during  
the term of their loan, they want to talk to someone  
who understands their situation and can offer a solution. 
With some of our products this can even mean the ability 
to reschedule repayments at no extra cost to the 
customer whatsoever.

Read more on our marketplace 
on pages 24–27 

Provident Financial plc Annual Report and Financial Statements 2014Highlights

3

2.4m

Number of customers

3,555

Number of employees

7,700

Number of self-employed agents

£1.8bn

Year-end receivables

£124.5m

Total tax contribution

£2.4m

Community investment

Provident Financial plc Annual Report and Financial Statements 2014About us4
At a glance

The group has 
three divisions, 
covering four 
distinct types  
of non-standard 
lending

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

Non-standard credit cards

Home credit

Online lending

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Read more on our products  
and divisions on pages 40–67

Non-standard car finance

Provident Financial plc Annual Report and Financial Statements 2014 
 
 
5

Vanquis Bank 
Vanquis Bank is the leading supplier of credit cards 
in the non-standard credit market. We provide new 
customers with a low credit limit and only increase  
it when we have sufficient experience of the customer 
handling their account responsibly. We maintain a  
high level of contact with customers, from the initial  
call welcoming the customer to Vanquis Bank and 
continuing throughout our relationship.

1.3m

UK customers

£151.0m

UK profit before tax

1,150

Employees

£150– 
£3,500

Range of credit limits

Read more on Vanquis Bank on pages 40–47

Provident
Provident offers home credit loans, typically  
of a few hundred pounds, through a network of  
7,700 local agents who call each week at 1.1 million 
customers’ homes in the UK and Ireland. Agents are 
primarily paid commission on what they collect, not 
what they lend, so it is in their interests not to lend 
more than customers can repay. The total amount 
repayable is fixed at the outset, so there are no  
extra charges whatsoever.

Satsuma
Satsuma is our online instalment loan product.  
We give new customers an initial loan of between  
£100 and £1,000 and collect repayments by continuous 
payment authority, either once a week or once a month, 
on a day agreed with the customer. Existing customers 
can borrow up to £2,000. Our UK-based call centre  
is always there to discuss any issues customers may 
have. Just like our home credit product, the total amount 
repayable is fixed at the outset, so there are no extra 
charges whatsoever.

Moneybarn
Moneybarn is the market leader in the provision  
of car finance for people in the non-standard credit 
market. Moneybarn is able to help those who may 
have had problems with credit in the past but who  
are now over them to get to work. 

1.1m

Customers

2,230

Employees

£103.9m

Profit before tax1

£100– 
£2,500

Loan range

Read more on Provident on pages 52–55

21,000

Customers

£100– 
£2,000

 Loan range

Read more on Satsuma on pages 56–57

22,000

Customers

£15.0m

Profit before tax1,2

115

Employees

£4,000–
£25,000

Loan range

Read more on Moneybarn on pages 60–67

1. Before exceptional costs and, in the case of Moneybarn, prior to the amortisation of acquisition intangibles. 
2. Pro forma profit for the year ended 31 December 2014, after applying the group’s lower cost of funding to pre-acquisition results.

Provident Financial plc Annual Report and Financial Statements 2014About us6
Our social purpose

No business can operate sustainably in today’s world  without a compelling social purposeProvident Financial’s social purpose is financial inclusion for those who are not well served by mainstream credit products or are excluded altogether.To do this, we provide non-standard credit customers with appropriate amounts of credit, maintain close contact with them throughout the term of their loan and work  with them sympathetically if they experience difficulties. Terms and conditions are designed to meet their particular needs and rigorous checks are made to ensure customers can afford the repayments.We have been doing this successfully since 1880.The non-standard credit marketThe UK non-standard credit market comprises around 12 million people who,  for a variety of reasons, are not well served by the mainstream credit market,  either because they would not be accepted by a mainstream lender, or because mainstream credit products would not suit their particular needs.The main reasons that a customer will turn to the non-standard market is that they have a relatively low income, they have a poor credit history because of past problems, or have a limited credit history, or have no credit history at all. Specialist non-standard lenders such as Provident Financial have the expertise to serve non-standard consumers in a responsible manner.Provident Financial plc Annual Report and Financial Statements 2014We help people

7

We help people who are either excluded from the 
mainstream credit market, or whose needs are not 
well met by mainstream credit market products, to 
finance the things they need to get on with their lives.

Helping Anna  
create a new home for her family

Helping Tracy  
get the lowest prices

Read more on pages 16–17

Read more on pages 22–23

Helping Tony  
get to work

Helping Jane 
pay for her best friend’s operation

Read more on pages 28–29

Read more on pages 38–39

Provident Financial plc Annual Report and Financial Statements 2014About us8
Financial highlights

Generating consistent returns

We have consistently delivered sustainable growth since the 
demerger of our international business in 2007, which has benefited 
all of our stakeholders. In 2014, we once again demonstrated the 
strength of our customer proposition and delivered another strong 
financial performance.

Adjusted profit before tax1 (£m)
£234.4m
+19.5%

2014

2013

2012

234.4

196.1

178.4

Adjusted earnings per share1 (p)
132.6p
+18.4%

2014

2013

2012

132.6

112.0

100.4

2011

2010

157.2

140.0

2011

2010

86.9

76.2

Statutory profit before tax (£m)
£224.6m
+23.1%

2014

2013

2012

Dividend per share (p)
98.0p
+15.3%

Gearing (times)
2.4 times

2011

2010

2014

2013

2012

2011

2010

2014

2013

2012

2011

2010

Customer numbers (’000)
2.4m

2014

2013

Employee costs (£m)
£158.4m

2012

2011

2010

2014

2013

2012

2011

2010

2011

2010

2014

2013

2012

2011

2010

2014

2013

2012

2011

2010

Basic earnings per share (p)
126.5p
+21.4%

2013

2012

2014

224.6

182.4

194.0

157.2

137.5

Dividend cover1 (times)
1.35 times

98.0

85.0

77.2

69.0

63.5

2.4

Return on assets1,2 (%)
15.1%

Community investment (£m)
£2.4m

2014

2013

2012

2011

2010

Total tax contribution3 (£m)
£124.5m

2014

2013

2012

2011

2010

3.0

3.2

3.2

3.3

2,445

2,635

2,738

2,520

2,413

158.4

158.6

127.0

135.7

130.1

126.5

104.2

108.9

86.9

74.3

1.35

1.32

1.30

1.26

1.20

15.1

14.2

14.5

14.2

14.3

2.4

2.0

1.9

1.6

1.5

124.5

109.3

110.2

102.4

85.0

1 Stated prior to the amortisation of acquisition intangibles and exceptional costs.  2 Adjusted profit before interest after tax as a percentage of average receivables.  3 Comprises both direct and indirect taxes.

Provident Financial plc Annual Report and Financial Statements 2014 
 
 
 
 
 
 
 
 
 
Provident Financial plc 
Annual Report and Financial Statements 2014

9

Strategic report

10  Chief Executive’s review
14 
 Our business model
18  Our strategy and performance
24   Our marketplace
30   Corporate responsibility 

   2  Consumer Credit Division

40    1  Vanquis Bank
48 
60     3  Moneybarn
68 

 Financial review

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Strategic report 
 
 
10
Chief Executive’s review

What we do and why 
we are successful

Introduction

We have had an excellent year in 2014.  
Our performance has been very strong  
and we have made great progress  
in further developing our businesses 
to ensure that we always provide our 
customers with the right products  
and the right experience throughout  
the whole customer journey.

Peter Crook 
Chief Executive

93%

84%

Home credit customer satisfaction 

Vanquis Bank customer satisfaction 

15.3%

57.0%

Increase in dividend per share

Total shareholder return in 2014

Provident Financial plc Annual Report and Financial Statements 2014What we do and why 

we are successful

11

4.  We have a robust funding model:
We have developed a funding model whereby we 
borrow long but lend short. Our funding sources 
are diverse, ensuring that we are not overly reliant 
on one funding source and that we will be able  
to serve our customers through thick and thin.

These attributes mean that we lend responsibly  
to our customers, receive high customer 
satisfaction levels and have been able to deliver 
strong growth in both earnings and dividends 
since the demerger of the international business 
in 2007. Our Total Shareholder Return (TSR) 
over this period equates to £20.65 per share 
or annualised TSR growth of 17%. In short, we 
are good at what we do and I am very proud 
of the contribution we make to society and all 
our stakeholders.

A year of strong performance  
and business development
2014 has been an excellent year both in terms 
of performance and the development of the 
group. We have delivered adjusted EPS growth 
of 18.4% and increased the full-year dividend by 
15.3%. Compared with a year ago, we now have 
a broader mix of businesses following the recent 
acquisition of Moneybarn and the development 
of Satsuma, our online direct repayment loans 
business. Both of these businesses should 
contribute materially to the medium-term growth 
prospects of the group. It is not only our strong 
performance which is pleasing. I am delighted 
with the progress each business has made 
in transitioning to the new Financial Conduct 
Authority (FCA) regulatory regime and continuing 
to develop our products and service to meet the 
needs of our customers.

 “We provide much needed 
access to credit for those 
who might otherwise  
be financially excluded. 
We have been doing this 
for over 130 years and  
are proud of what we do. 

Provident Financial has a very long track record 
of serving non-standard consumers. We are 
successful because we have a specialist model 
which puts customer outcomes at the forefront 
of everything we do. I am often asked how we 
differentiate ourselves from other businesses  
and other lending models and how we manage  
to deliver such high levels of customer satisfaction 
yet still deliver good returns for our shareholders.

I believe that there are four fundamental attributes 
which are the backbone of our success:

 ”

1.  We focus solely on serving  

the non-standard credit market:

We provide much needed access to credit 
for those who might otherwise be financially 
excluded. We have been doing this for over 
130 years and are proud of what we do. 
Our customers can be sure that when they 
borrow from us they are dealing with a business 
that genuinely understands them and can use its 
significant knowledge and experience, built over 
decades, to serve them in the best possible way.

2.  We lend responsibly, meeting  

the specific needs of consumers 
in the non-standard market:
Lending responsibly is in our DNA. We offer 
simple and transparent products with no hidden 
charges. Our manageable weekly or monthly 
payments ensure that our products are affordable. 
We are able to do this as each of our businesses 
has bespoke underwriting procedures, based 
on our historical experience, to ensure that 
we properly assess affordability and manage 
credit risk.

3.  We have a tailored  

business model to serve  
non-standard consumers:

We maintain close contact with our customers 
throughout our relationship with them. Whether  
it’s the weekly home visit by an agent in home 
credit, the welcome call in Vanquis Bank or 
through our various contact centres, we make 
sure that customers always have someone to talk 
to. When customers get into difficulty, we have 
active and personalised approaches to helping 
them get back on their feet, including a range of 
forbearance measures. Customers know that 
they’ll get a sympathetic and appropriate response 
from us.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report12
Chief Executive’s review continued

 “The home credit product 
fits low-income customers 
like a glove; it is simple 
and transparent with 
manageable weekly 
payments.

 ”

Vanquis Bank
Vanquis Bank has once again performed strongly 
in 2014, increasing UK profits by 32.8% to 
£151.0m. Continued investment in the customer 
acquisition programme has generated record new 
account bookings of 430,000, up from 411,000 in 
2013. Vanquis Bank now serves 1.3m customers 
as more and more non-standard consumers are 
valuing the utility of owning a credit card in today’s 
modern, digital age. Our high level of service 
throughout the customer journey ensures that 
our customer satisfaction level of 84% remains 
significantly higher than mainstream banks. 

Vanquis Bank continues to deliver strong growth 
and, against unchanged credit standards, 
our marketing programmes are successfully 
delivering an increased flow of new customers 
from the target audience. This has resulted in us 
reassessing the medium-term potential for the 
UK customer base from between 1.3m and 1.5m 
customers to between 1.5m and 1.8m customers 
with an expected average customer balance of 
approximately £1,000. 

We have recently made the decision to withdraw 
from the pilot credit card operation in Poland. 
This reflects our conclusion that the timeframe 
required to develop a business of sufficient scale 
to achieve the group’s target returns is too long 
and therefore not the best use of the group’s 
capital. Accordingly, we have commenced the 
process of winding down the Polish operation. 
This includes running off the receivables book in 
an orderly manner which is expected to be largely 
completed in 2015. We do not expect there to 
be a material cost from winding down the pilot 
operation in 2015.

Consumer Credit Division (CCD)
CCD has made very good progress during 2014  
in positioning itself as a more broadly-based 
lending business whilst delivering stable profits. 

Last year we set ourselves a number of actions 
to reposition the home credit business as a 
smaller but leaner, better-quality, more modern 
business focused on returns. These included: 
(i) tightening the underwriting and implementing 
standardised collections processes throughout 
the organisation to improve the quality of the 
receivables book; (ii) rightsizing the cost base to 
maintain profitability; and (iii) deploying technology 
throughout the field organisation to improve 
efficiency and effectiveness and deliver high 
levels of compliance. I am delighted that the whole 
CCD team has worked tirelessly this year to 
successfully deliver against each of these actions. 

The home credit product fits low-income 
customers like a glove; it is simple and transparent 
with manageable weekly payments rather than 
large one-off bullet payments and customers 
know they get a sympathetic response when 
times are tough. The business has very high 
levels of customer satisfaction of 93% and I am 
very pleased we have stabilised the business 
and will continue to serve our customers in the 
right way whilst other more short-term business 
models come and go.

Satsuma is a very exciting opportunity in 
the space between Vanquis Bank and home 
credit. The continued dislocation caused by the 
regulatory changes to the payday loans market 
provides an excellent opportunity to develop a 
sustainable business with a strong market position 
capable of delivering the group’s target returns. 
We have invested heavily in our underwriting, 
systems, processes, governance and management 
team during 2014 and we are well placed to 
further develop an excellent business through 
2015 and beyond. 

Satsuma has many of the features of home credit 
adapted for the online world. With affordable 
weekly or monthly repayments, no additional 
charges, close contact with our customers and 
a range of forbearance measures for those who 
get into difficulty, I believe it is the most customer-
centric product in the market and a much better 
alternative for customers than payday lending. 

Read more on Vanquis Bank 
on pages 40–47

Read more on Consumer Credit 
Division on pages 48–59

Provident Financial plc Annual Report and Financial Statements 2014 
 “Moneybarn’s ethos is  
to help its customers  
get to work by lending 
responsibly and providing 
them with the finance  
to buy a car. 

 ”

13

Moneybarn
We acquired Moneybarn, the UK’s largest  
non-standard vehicle finance group, in August 
2014 and it is our first acquisition since the 
demerger of the international business in 2007. 
We have very exacting criteria for assessing 
potential new acquisitions, including the 
sustainability of the product offering, the quality  
of the management team, a market-leading 
position, growth potential and high returns. 
Moneybarn is the first business to meet all  
of these criteria. 

Founded in 1992, Moneybarn provides car 
finance to non-standard customers in the UK, 
operating mainly through brokers with additional 
distribution sourced through independent car 
dealers and from its website directly to customers. 
The business offers secured car loans through 
conditional sale agreements. Moneybarn’s ethos 
is to help its customers get to work by lending 
responsibly and providing them with the finance  
to buy a car. This fits perfectly with the group’s 
own ethos of financial inclusion.

The acquisition of Moneybarn broadens the 
product offering to the group’s target customer 
base and creates a third leg of earnings that 
complements the organic growth opportunities 
available to the group. Moneybarn’s new 
business volumes had been constrained prior 
to acquisition due to funding restrictions but 
have picked up significantly following acquisition. 
Moneybarn is highly scalable given the strength 
of its relationships with brokers, its market-leading 
credit decisioning and the strength of the group’s 
balance sheet and I am delighted with the 
start made by the business under the group’s 
ownership. We intend to develop the product 
offering at Moneybarn and take advantage of the 
synergies with the group’s existing businesses, 
including enhancements to underwriting and 
collections capabilities, the development of a 
business-to-consumer proposition and leveraging 
the Vanquis Bank customer base.

Our investment case
The investment case for Provident Financial  
is very attractive:

 > Winners in the non-standard credit market  
will be larger, well-funded specialist lenders 
with sustainable business models like us;

 > We have an attractive mix of businesses:

 > Strong, profitable and capital generative 

growth in Vanquis Bank;

 > A cash-generative home credit business  

with a focus on returns;

 > Potential for strong growth in Moneybarn 
through developing the under-served  
non-standard vehicle finance market;

 > Opportunities for growth with Satsuma in 
the segment of the market between home 
credit and Vanquis Bank; and

 > The potential for growth into other forms  

of non-standard lending.

 > The transition to the FCA and payday regulation 
is causing dislocation in the non-standard credit 
market which provides new opportunities 
for responsible lending businesses such as 
Provident Financial;

 > Our management teams are highly skilled  
and experienced, particularly in serving the 
non-standard credit market;

 > We have a robust balance sheet and prudent 

funding; and

 > We generate sufficient capital to support 

planned growth and business development 
without compromising our progressive 
dividend policy.

Our excellent track record, consistent strategy, 
robust business model and strong market 
position mean that we are in a very good position 
to further develop our businesses in 2015 
and deliver another year of success for all of 
our stakeholders.

Peter Crook 
Chief Executive

Read more on Moneybarn  
on pages 60–67

Read more on our markets 
on pages 24–27

Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
14
Our business model

A non-standard credit 
market business model

All the businesses within our group 
have a common approach and focus 
on the non-standard credit market, 
while also adapting what they do 
to closely suit the needs of their 
particular customers.

At the core of our group is a long 
history and experience in lending a 
hand where others don’t and seeking  
to increase financial inclusion. 
Our focus has always been on better 
customer outcomes in markets typically 
poorly served by mainstream lenders 
who either reject our customers or  
try to serve them with products and 
approaches not best suited to their 
needs. Our businesses and group 
therefore manage the inherent customer 
conduct, credit and reputation risks 
better than others through 
specialisation and close attention  
to what customers want and need.

What allows us  to do what we doWhat we do for our customersThe value this createsWhat our businesses provideProvident Financial plc Annual Report and Financial Statements 2014A non-standard credit 

market business model

15

Each of our three divisions delivers products created to meet particular needs within the non-standard credit market. 

  1  Vanquis Bank

  2  Consumer Credit Division

  3  Moneybarn

Non-standard credit cards

Home credit

Online instalment credit

Non-standard vehicle finance

Read more on pages 40–47

Read more on pages 48–59 

Read more on pages 60–67 

Overarching purpose to 
lend where others don’t and 
increase financial inclusion.

130 years of experience 
in serving non-standard 
customers.

Specialisation and focus  
on non-standard credit.

Track record, strong 
reputation and prudent 
accounting and governance.

Commitment to corporate 
social responsibility.

1.  Offer simple transparent and suitable products,  

tailored to non-standard customer needs.

3.  Learn, refine and improve what we offer based  
on our experience with non-standard customers.

2.  Take a different approach to managing the customer 
relationship, tailored to non-standard customer needs.

4.  Do the right thing for customers with responsibility, 

sustainability and compliance fundamental to  
our proposition.

Financial inclusion and good outcomes for customers.

Growing returns for shareholders.

Consistently high levels of customer satisfaction.

Further capital for investment.

Access to funding through the cycle.

Making a positive difference in the communities we serve.

Careers for over 3,500 employees.

Work for 7,700 self-employed agents.

What allows us  to do what we doWhat we do for our customersThe value this createsWhat our businesses provideProvident Financial plc Annual Report and Financial Statements 2014Strategic reportAnna

Helping Anna create a new home for her family

 “With one child, space in our old flat was tight, but we knew there would be  

no way we could stay there once we found out we were expecting our second. 
The upfront costs on the new place wiped out all of our savings, leaving us 
no money to buy the washing machine we needed. With Satsuma, we could 
borrow the right amount without the debt hanging over our head for ages. 
And without a single penny in extra charges when we had to miss a couple  
of payments, I would definitely use them again.”

Strategic report18
Our strategy and performance

Our 
strategy and 
performance

Why we use these KPIs:

The group uses a number of KPIs  
to assess progress against each of 
its strategic objectives, including both 
financial and non-financial measures. 
Our performance during 2014, 
measured using these KPIs, together 
with our plans for 2015, are set out  
on the following pages.

These KPIs are helpful in assessing 
progress but are not exhaustive  
as management also takes account  
of a wide range of other measures  
in assessing performance.

1

Strategy
Growing high-return businesses  
in non-standard markets
 > Maintain strong growth in Vanquis Bank within the 

UK non-standard credit card market, whilst seeking 
opportunities to utilise the existing business model  
to expand into other markets and products;

 > Continue to update the home credit business within 
CCD and maximise returns whilst developing an  
online loans business to generate sustainable growth;

 > Unlock the growth potential within Moneybarn in  

the non-standard vehicle finance market; and

 > Extend our product offerings to ensure that we 
have the appropriate range of products for our 
chosen markets.

KPI descriptions:

Adjusted profit before tax – Profit before tax, the amortisation  
of acquisition intangibles and exceptional costs. 

Return on assets (ROA) – Adjusted profit before interest after tax  
as a percentage of average receivables.

Return on equity (ROE) – Adjusted profit before tax as a percentage of 
average equity. Equity is stated after deducting the group’s pension asset, 
net of deferred tax, and the fair value of derivative financial instruments, 
and the proposed final dividend. 

Risk-adjusted margin (RAM) – Revenue less impairment as  
a percentage of average receivables.

Adjusted earnings per share – Profit after tax, excluding the 
amortisation of acquisition intangibles and exceptional costs, divided by 
the weighted average number of shares in issue, excluding own shares 
held by the group.

Dividends per share – The total dividend per share, comprising 
the interim dividend per share paid and the proposed final dividend 
per share. 

Gearing – Borrowings (based on contracted rates of exchange and 
excluding deferred arrangement fees) less the liquid assets buffer, 
including liquid resources, divided by equity. Equity is stated after 
deducting the group’s pension asset, net of deferred tax and the 
fair value of derivative financial instruments, in line with the group’s 
banking covenants. 

Customer satisfaction – The percentage of customers surveyed  
who are satisfied with the service they have been provided with. 

Investment in the community – The amount of money invested in 
support of community programmes, money advice programmes and 
social research. 

Total shareholder return – The change in the the group’s share price, 
together with any dividend returns made to shareholders.

Provident Financial plc Annual Report and Financial Statements 2014Adjusted profit before tax (£m)

Group ROA (%)

Group ROE (%)

2014

2013

151.0

103.9 5.8

234.4

113.7

102.5

196.1

2012

71.3

122.9

178.4

2011

44.2

123.6

157.2

2010

26.7

123.7

140.0

Vanquis Bank – UK

CCD

Moneybarn

Group

2014

2013

2012

2011

2010

15.1

14.2

14.5

14.2

14.3

2014

2013

2012

2011

2010

19

47

49

48

46

45

Group profit before tax up 19.5% to £234.4m 
(2013: £196.1m):

Higher group ROA of 15.1% (2013: 14.2%), 
reflecting improved returns at CCD.

 > Continued strong growth and favourable margins 
at Vanquis Bank generated a 32.8% growth in  
UK profit before tax to £151.0m (2013: £113.7m);

 > CCD delivered stable profits of £103.9m 
(2013: £102.5m) reflecting the impact of 
improved margins and cost reductions 
offsetting the impact of a 20.5% reduction  
in the receivables book; and

 > Encouraging start from Moneybarn, 

contributing a profit before tax of £5.8m  
in the four months post acquisition.

ROE of 47% (2013: 49%), lower than 2013 due  
to the impact of the £120m equity raised to fund 
the Moneybarn acquisition.

Returns – Vanquis Bank – UK (%)

Returns – CCD (%)

Returns – Moneybarn (%)

69.1

20141

12.9

24.6

2014

2013

2012

2011

15.5

15.5

14.0

12.7

2010

11.2

ROA

RAM

33.2

34.2

34.8

35.0

33.9

2014

18.1

2013

15.1

2012

16.3

2011

16.0

2010

16.3

ROA

RAM

58.9

59.6

60.1

61.7

Moderation in the RAM to 33.2% (2013: 34.2%) 
reflects the impact of the reduction in the revenue 
yield following the changes made to the Repayment 
Option Plan (ROP) product in mid-2013. 

Continued strong returns, delivering a stable  
UK ROA of 15.5% (2013: 15.5%), with the benefit  
of operational leverage offsetting the reduction  
in the RAM.

Significant uplift in the RAM to 69.1% 
(2013: 58.9%) due to the marked improvement 
in the quality of the receivables book from 
tighter underwriting and the drive to implement 
standardised arrears and collections processes.

ROA strengthened to 18.1% (2013: 15.1%),  
resulting from the transition to a smaller but 
leaner, better-quality, more modern business 
focused on returns.

What it means for us in 2015 

Vanquis Bank
 > Continue to invest in the customer acquisition 

programme, maintaining the growth in customer 
numbers and receivables at similar levels;

 > Further develop the channels to market to mitigate  

any increase in competition;

 > Maintain a tight stance on underwriting and credit 

line increases;

 > Deliver a RAM in the range of 31% to 32%, after  

allowing for the impact of the changes made to the 
ROP product and its sales process in the third quarter 
of 2013 and European legislation reducing intercharge 
fees; and

 > Ensure an orderly run-off of the Polish 

receivables book.

CCD
 > Continue the programme of updating the home  
credit business through the further roll-out of 
technology, standardisation of processes and  
the development of the people programme;

 > Continue to develop the product and marketing 
proposition in Satsuma to capture the growth 
opportunity available in the online instalment 
loans market;

 > Complete the pilot of glo and assess whether 

the business is capable of delivering the group’s 
target returns;

 > Further strengthen the RAM by maintaining a 

tight underwriting stance and further embedding 
the standardised collections and arrears 
management processes;

 > Maintain tight cost control, subject to investment  

in business development activities; and

 > Seek to grow profits at a modest level.

ROA

RAM

Pro forma RAM and ROA of 24.6% and 12.9% 
in 2014.

1   Represents pro forma full-year results restated to apply  

the group’s lower cost of funding to pre-acquisition results.

Moneybarn
 > Capture the growth opportunity in the non-standard 
vehicle finance market by growing the customer  
base from 22,000 to 30,000;

 > Invest in the cost base to support growth and 

strengthen governance and controls to be in line  
with the rest of the group; and

 > Continue to investigate and test product extensions 
beyond the current model, including lower value 
vehicles, commercial vehicles and relationships  
with prime finance businesses.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report20
Our strategy and performance continued

2

Strategy
Generating high shareholder returns
 > Generate sustainable growth in profits and dividends to deliver 

increasing shareholder returns; and

 > Maintain a dividend cover of at least 1.25 times.

What it means for us in 2015
 > Deliver further earnings per share and total shareholder 

return growth; and

 > Maintain a minimum dividend cover of at least 1.25 times.

3

4

Strategy
Maintaining a secure funding  
and capital structure
 > Maintain borrowing facilities which, together with Vanquis Bank’s 
retail deposits programme, meet contractual maturities and fund 
growth over at least the next 12 months;

 > Maintain a maximum gearing ratio of 3.5 times to ensure alignment 

with the minimum dividend cover target of 1.25 times and the  
group’s growth plans, whilst maintaining a comfortable surplus  
of regulatory capital over the capital requirements set by the 
Prudential Regulation Authority (PRA); and

 > Continue to diversify the group’s sources of funding.

What it means for us in 2015
 > Maintain capital and gearing at prudent levels;

 > Continue to manage the flow of retail deposits in  

Vanquis Bank to ensure the headroom on the group’s 
committed facilities is maintained at an appropriate,  
but not excessive, level;

 > Review and consider issues into the retail bond and 
private placement markets to support the growth in 
Moneybarn and Satsuma; and

 > Effectively manage the transitional arrangements within 

the Capital Requirements Directive IV (CRD IV) for 
regulatory capital and liquidity reporting to the PRA.

Strategy
Acting responsibly and with integrity  
in all we do, specifically:
 > Operating our core business of lending to our customers in a 

responsible and sustainable manner, putting their needs at the heart  
of everything we do;

 > Acting responsibly and sustainably in all our stakeholder relationships  

in order to: 

 –Create a working environment that is safe, inclusive and meritocratic;

 –Treat our suppliers fairly;

 –Support our communities;

 –Proactively engage with the investment community on sustainability 

matters; and

 –Minimise the environmental impacts of our business.

What it means for us in 2015
 > Maintain or improve customer satisfaction levels in both 

Vanquis Bank and CCD;

 > Develop a formal customer feedback process 

in Moneybarn;

 > Maintain an investment of 1% of group profit before tax in 
the community through various community programmes, 
money advice programmes and social research;

 > Embed Moneybarn into the group’s 

community programme;

 > Continue to effectively manage the transition of all of our 
businesses from regulation by the Financial Services 
Authority (FSA) and Office of Fair Trading (OFT) to the 
PRA and Financial Conduct Authority (FCA); and

 > Continue to place positive customer outcomes at the 

forefront of our product and service offering.

Provident Financial plc Annual Report and Financial Statements 2014Adjusted earnings per share (p)

Dividend per share (p)

Total shareholder return (%)

2014

2013

2012

2011

2010

132.6

112.0

100.4

86.9

76.2

2014

2013

2012

2011

2010

98.0

85.0

77.2

69.0

63.5

25.4

2014

2013

2012

2011

2010

1.0

15.1

21

57.0

51.9

Adjusted earnings per share up 18.4% to 132.6p 
(2013: 112.0p), a lower rate than the 19.5% growth 
in adjusted profit before tax as a result of the 
impact of the 5.9m placement of shares for the 
acquisition of Moneybarn, partly offset by the 
reduction in the statutory rate of UK corporation 
tax from 23% to 21% on 1 April 2014.

Dividend per share increased by 15.3% to 98.0p 
(2013: 85.0p), supported by the group’s growth  
in earnings and strong capital generation resulting 
in a dividend cover of 1.35 times (2013: 1.32 times).

Strong annual total shareholder return of 57.0%  
in 2014 (2013: 25.4%).

Gearing (times)

2014

2013

2012

2011

2010

2.4

3.0

3.2

3.2

3.3

Gearing reduced to 2.4 times (2013: 3.0 times), 
compared with a maximum target of 3.5 times 
and a banking covenant of 5.0 times. This reflects: 
(i) the Moneybarn acquisition was almost wholly 
funded by an equity issue in order to preserve  
the group’s regulatory capital; and (ii) the 
shrinkage of the home credit receivables book 
following the repositioning of the business. 

Renewal of committed bank facilities of £382.5m 
in January 2014 and option exercised in January 
2015 to further extend the maturity of the facilities 
from May 2017 to May 2018.

Vanquis Bank’s retail deposits programme 
increased from 51% of Vanquis Bank’s UK 
receivables to 53% during 2014.

Headroom on committed facilities of £112m at 
31 December 2014 which, together with the 
retail deposits programme at Vanquis Bank and 
the extension of bank facilities in January 2015, 
ensures there is sufficient headroom to fund 
projected growth and contractual maturities  
until May 2018.

Comfortable regulatory capital surplus against 
the capital requirements set by the PRA.

Customer satisfaction (%)

Community investment (£m)

2014

2013

2012

2011

2010

84

88

89

84

84

Vanquis Bank

CCD

93

93

92

91

91

2014

2013

2012

2011

2010

2.4

2.0

1.9

1.6

1.5

Customer satisfaction of 93% for CCD (2013: 93%) 
and 84% for Vanquis Bank (2013: 88%).

Invested a total of £2.4m in various community 
programmes, money advice programmes and 
social research (2013: £2.0m).

Provident Financial plc Annual Report and Financial Statements 2014Strategic report Tracy

Helping Tracy access the lowest prices

 “I always found it frustrating before I had my Vanquis Bank credit card that 
things were cheaper online but that I couldn’t access them. When it came  
to buying toys for my kids at Christmas for example, I hated having to pay 
over the odds when money was tight just because I didn’t have a plastic card. 
Now that I have a credit card I can look for the best deals and make my 
money go a lot further. I make sure I keep my credit limit low so that I never 
have to worry about overspending.”

Strategic report24
Our marketplace

The evolution of the 
non-standard credit market

Over the last seven years, since the demerger of the 
group’s international business in 2007, the non-standard 
credit market has evolved significantly. The credit crisis, 
together with the rapid increase in internet usage, has 
meant that customer behaviours and preferences have 
changed and product propositions have had to adapt  
in response. More recently, regulatory intervention in  
the rapidly growing payday lending sector has resulted 
in market dislocation.

In 2007, the non-standard credit market 
represented around 10 million consumers and 
was made up of about £100bn of advances per 
annum. The home-collected segment of the 
market was around 3 million consumers in 2007.

The direct repayment segment of this market 
represented around 7 million consumers and 
was dominated by more mainstream business 
models and products, although both mainstream 
businesses and non-standard credit specialists 
were present in the market. The largest lending 
format was instalment loans with customers 
mainly sourced through brokers or a branch 
network. Loans were typically between £2,000 
and £10,000 over a duration of three years or 
more. Headline APRs were less than 100%, 
although there were also likely to be additional 
fees for Payment Protection Insurance (PPI) 
and default charges. Vanquis Bank represented 
a relatively small part of the direct repayment 
market in 2007 as the business was still 
relatively new.

The home-collected segment of the market 
is little changed in terms of size, with around 
3 million addressable consumers being served 
by four larger companies and 500 smaller, local 
operators. This part of the market is not showing 
any growth and, at the margins, newer formats 
such as rent-to-own and online lending are 
reducing the flow of quality new customers into 
the market. 

The credit crisis and much tighter underwriting 
standards adopted by mainstream lenders mean 
that the non-standard market in 2014 continued 
to look quite different. The target audience has 
increased from approximately 10 million to 
12 million consumers but annual advances have 
reduced from £100bn in 2007 to around £70bn, 
representing the general reduction in consumer 
lending following the credit crisis. The market has 
started to grow again more recently.

The biggest area of change is in the direct 
repayment segment of the market which has 
grown from around 7 million consumers to 
9 million. This market is now dominated by 
specialist non-standard lenders providing much 
smaller loans at higher APRs, with customers 
typically being recruited online.

The retrenchment of more mainstream lenders 
or failure of some other lenders provided growth 
opportunities for credit card providers and payday 
lenders. In particular, Vanquis Bank has prospered 
within the non-standard credit card market, 
growing its customer base from around 300,000 
customers in 2007 to 1.3 million in 2014.

More recent regulatory interventions in response 
to the rapid growth of payday lending have 
resulted in significant falls in supply of these 
products as many providers have exited the 
market. The tighter Financial Conduct Authority 
(FCA) regime for this sector, along with a 
cap on the total cost of credit from 2 January 
2015, have forced incumbents to change their 
offers and reduce their prices. This has caused 
significant dislocation and created opportunities 
for responsible lenders able to continue to serve 
these customers.

Provident Financial plc Annual Report and Financial Statements 2014The evolution of the 

non-standard credit market

25

The UK credit  
market in 2007

49m

The UK credit  
market in 2014

52m

c.33m

Prime

Borrowers that are deemed  
to be the most credit-worthy.

c.33m

Prime

Borrowers that are deemed  
to be the most credit-worthy.

c.7m

Near-prime

Borrowers who have 
somewhat weakened credit 
histories and a greater 
risk of loan default than 
prime borrowers.

Non-standard credit market

c.9m

Direct repayment

m
9
4
t
e
k
r
a
m

t
i
d
e
r
c
K
U

c.6m

Near-prime

Borrowers who have 
somewhat weakened credit 
histories and a greater 
risk of loan default than 
prime borrowers.

Non-standard credit market

c.7m

Direct repayment

Market competitors

  PFG consumer brands

Black Horse
Capital One
Beneficial Finance
Barclaycard
Citifinancial
Monument
HFC
Welcome
Ocean Finance

m
2
5
t
e
k
r
a
m

t
i
d
e
r
c
K
U

.

m
0
0
s
r
e
m
o
t
s
u
c
G
F
P

c.3m

Home-collected

Home credit

Shopacheck
Loansathome4u
Morses Club

c.3m

Home-collected

Market competitors

  PFG consumer brands

Motor finance
Advantage Finance
Moneyway
First Response

Non-standard 
credit cards
Capital One
Aqua
Barclays

Online lenders
Wonga 
Quick Quid 
Pounds to Pocket
Sunny

Home credit

Shopacheck
Loansathome4u
Morses Club

.

m
6
2
s
r
e
m
o
t
s
u
c
G
F
P

 > Over £100bn of advances per annum;
 > Market dominated by mainstream models and products;
 > Headline prices less than 100% APR with additional fees 

for PPI and default charges;

 > Mix of mainstream and specialist competitors; and
 > Regulation by the Office of Fair Trading (OFT) and the 

Financial Services Authority (FSA) for banks.

 >  Approximately £70bn of advances per annum 

but growing;

 > Specialist models and products dominate;
 >  More transparent APRs in excess of 100% and into  

the thousands but with no PPI;

 >  Transition to the FCA and tighter payday regulation has 
caused dislocation which provides new opportunities  
for responsible lending businesses; and

 > Satsuma fills the under-served part of the direct 
repayment market between Vanquis Bank and 
home credit.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
 
 
 
 
 
 
 
 
 
26
Our marketplace continued

Provident Financial plc 
Annual Report and Financial Statements 2014

Market opportunity – Satsuma 

Market opportunity – Moneybarn

The dislocation of the online high-cost short-term credit (HCSTC)* market

Over the last few years the online HCSTC market and competitive environment has changed dramatically,  
despite the continued consumer demand for access to small-sum, short-term credit.

Demand for HCSTC is estimated to be at least four times that for home credit.

Online HCSTC market

Read more about Satsuma 
on pages 56–57 

 Payday loansPayday loansPayday loansPayday loans‘Flexible’, ‘revolving’ productsInstalment loansInstalment loansInstalment loansInstalment loansPrior to the conclusion of the OFT compliance review in 2013, the online market was dominated by payday lending.Concerns regarding upfront underwriting, rollovers and  the abuse of Continuous Payment Authorities (CPAs) led  to a full regulatory review of the market.Around half of the 50 payday lenders reviewed by the  OFT have since exited the market.FCA analysis suggests that between September 2013  and August 2014, although applications rose by 20%,  loan values fell by 35% and loan volumes by 40% as acceptance rates halved.Instalment loans started to emerge as an alternative  to payday loans during this period.Instalment loans are now the most dominant product  in the online HCSTC market.Satsuma has always operated below the new price cap level and no major changes have been required throughout the OFT review, CMA inquiry and new FCA regime.Satsuma aims to have a top-three market position in  the online HCSTC market in the next two to four years.*  The FCA defines HCSTC as a regulated credit agreement (including peer-to-peer), where the APR is equal to or exceeds 100%; and either the credit is to be provided for a short term,  or due to be repaid or substantially repaid within 12 months, but is not secured by a mortgage, charge or pledge and is not provided by a community finance organisation and is not a home credit loan, a bill of sale loan or an overdraft.‘Flexible’, or ‘revolving’ products were introduced by some lenders.The FCA noted that some flexible product variants were “not genuine running account credit”, which resulted in all providers withdrawing their recently introduced products.The FCA expects the price cap introduced on 2 January 2015 to result in a further 4% reduction in loan values,  39% reduction in firm revenue and 43% reduction in operating profits, with the potential for only two or three larger online lenders to survive if firms are unable to adapt.Office of Fair Trading (OFT) compliance review (culminating March 2013)  and subsequent Competition and Markets Authority (CMA) inquiry (from June 2013)New FCA rules and regime  (finalised February 2014, and came into force from April 2014)Further market exits likely, along with evolving product formats  to which the FCA may react with further rules and/or guidance.FCA price cap on HCSTC  (finalised November 2014, and came into force from 2 January 2015)Satsuma enters the market in November 2013 
Market opportunity – Satsuma 

Market opportunity – Moneybarn

Provident Financial plc 
Annual Report and Financial Statements 2014

27

Moneybarn competes in the UK non-standard, dealer-purchased,  
used car finance market

Around half a million used cars are bought by non-standard consumers in car dealerships each year  
worth around £3bn…

Market value

Market sales volume

Read more about Moneybarn 
on pages 60–67 

…of these only around 50,000 are 
bought and financed by non-standard 
consumers, securing the loan on 
the value of their car, which in total 
amounts to around £326m.

Moneybarn currently originates  
about 10,000 new deals per year, 
accounting for approximately  
20% by volume of the market  
for non-standard vehicle finance.

The market opportunity, strong  
broker relationships and the access  
to the group’s funding lines means  
that Moneybarn has strong  
growth prospects.

As recently as 2007, prior to the credit crunch, the non-standard car finance market was  
two to three times this size, served by large specialist lenders and more mainstream finance groups.

Dealers

Web

Dealers with in-house brokers

Dealer-supplied brokers

Internet-supplied brokers

MB direct

Moneybarn deal processors

Moneybarn serves this market primarily through a mix of internet and dealer-based brokers

nUsed  car salesFinance secured on carc.£40bnc.£27bnc.£10.6bnUsed  car salesFinance  secured  on carc.7mc.1mThrough  car dealersFinanced by  non-standard  consumersc.£3bnc.£326mThrough  car dealersFinanced by  non-standard  consumersc.4mc.50,000To non-standard  consumersTo non-standard  consumersc.0.5mStrategic report 
Tony

Helping Tony get to work

 “Anyone who’s been out of work for a while will tell you that you’ll do just 
about anything to get back into a job. When a role I knew I could do came up,  
I was determined to get it, even though it would mean having to commute.  
I got the job, which was great, but I then had to figure out a way to get there. 
Moneybarn gave me the chance I needed to get a reliable car. There’s simply 
no way I would have this job without that chance.”

Strategic report30
Corporate responsibility

Acting responsibly and with integrity

Our CR strategy commits us to:
>  Operate our core business of lending to our customers 
in a responsible and sustainable manner, putting their 
needs at the heart of everything we do.

>  Act responsibly and sustainably in all our other 

stakeholder relationships in order to: create a working 
environment that is safe, inclusive and meritocratic; 
treat our suppliers fairly; support our communities; 
proactively engage with the investment community on 
sustainability matters; and minimise the environmental 
impacts of our business.

 “At the beginning of 2014, 
we felt it was time to 
review our corporate 
responsibility strategy,  
one of the elements of the 
group’s overall business 
strategy, which has stood 
us in good stead and 
guided our approach  
to CR since 2007. 
Following discussions 
with stakeholders from 
inside and outside the 
financial services industry, 
we created a CR strategy 
that supports our stated 
social purpose and 
recognises the need to 
address wider social, 
environmental and ethical 
challenges and 
opportunities.

Peter Crook  
Chief Executive

 ”

Provident Financial plc Annual Report and Financial Statements 2014 
Acting responsibly and with integrity

31

Case study  
Engaging with stakeholders and 
reviewing Provident Financial  
CR strategy

In March 2014, Provident Financial convened 
a roundtable discussion with its peers on 
CR in financial services. The session was 
facilitated by Corporate Citizenship and 
attended by representatives from a range of 
financial services companies. The purpose of 
the roundtable was to discuss best practice, 
important challenges and key learnings for CR 
professionals in the financial services sector  
and use the findings to inform the next iteration 
of the CR element of the group’s overall 
business strategy. The results of the roundtable 
were used during 2014 to help review and 
revise Provident Financial’s CR strategy, and 
ensure that there is continual improvement 
in the overall performance of the group’s 
CR programme.

Key areas of focusAs a specialist lender that offers an increasingly more diverse range of products to the non-standard credit market, it is essential that we lend responsibly to our 2.4 million customers. This is our most important corporate responsibility and is something we have been doing since 1880. As such, we understand the needs of those who are either excluded from the mainstream  credit market, or whose needs are not well met by mainstream credit market products, and have unrivalled experience of providing products and services that  are tailored to meet these needs. But this commitment to act responsibly  and sustainably extends well beyond ensuring that we lend in a responsible manner. It is also about ensuring that we systematically manage the other social, environmental and economic issues that  are material to our business activities.  This encompasses how we treat employees, agents and suppliers, as well as supporting and investing in the many communities we serve, and minimising  our impacts on the environment.Lending responsibly  and sustainably  to our customersFor Provident Financial, responsible  lending is about developing and delivering products that meet the needs of our customers. Our Vanquis Bank credit cards, home credit loans and Satsuma loans and Moneybarn car finance loans all share the same responsible lending characteristics: they are simple and transparent financial products delivered through a friendly and personal service, and they demonstrate high levels of understanding of customers who experience difficulties.CR reportingWe also publish a stand-alone, annual  CR report which sets out a full account  of our social, environmental and economic performance. Our 2014 CR report will be published during the summer of 2015. Further information on our CR reports can be found at www.providentfinancial.comCR governance  and managementOverall responsibility for our CR programme rests with Peter Crook, Provident Financial’s chief executive.  CR and community affairs are regularly considered by the Provident Financial plc board. A corporate affairs activity report  is presented at each board meeting.  The group’s executive committee,  which includes the executive directors  and senior management, and is chaired  by Peter Crook, reviews and approves  the CR programme and budget. Ongoing management of the CR programme is undertaken by Provident Financial’s CR manager, community  affairs manager and community affairs executive, who are supported by a number of working groups which are made up  of representatives drawn from our subsidiary businesses.Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
32
Corporate responsibility continued

Vanquis Bank

Consumer Credit Division

Moneybarn

The Vanquis Bank credit card has initial credit 
limits as low as £150, which are smaller than 
those of mainstream credit cards. This enables 
the bank to observe and understand the 
behaviour of customers before granting 
any further lending, in a responsible and 
sustainable manner.

The bank’s bespoke underwriting processes 
have been developed over the last twelve 
years. We have a conservative approach to 
risk, reflected in our decline rates of around 
75%. Our credit-granting scorecards are 
based on our extensive experience of dealing 
with non-standard credit market consumers.

We are also able to offer customers a range of 
extra features through our optional Repayment 
Option Plan. This includes features such as 
Account Freeze, Payment Holiday, Lifeline, 
Payment Reminders, and Over-limit Alerts,  
to help our customers to get back on track.

Vanquis Bank customers 

1.3m
84%

Vanquis Bank customer satisfaction

Our Provident home credit loans are for small 
sums, are simple and transparent, and have their 
costs fixed at the outset, which means there 
are no additional charges or fees whatsoever. 
Repayments are collected on a weekly or monthly 
basis by a self-employed agent in the customer’s 
home. While credit scoring systems are used 
in the lending process, agents are ultimately 
responsible for making the final decision as to 
whether to lend. They are also paid commission 
primarily on what they collect, not what they lend, 
which means they lend only what a customer 
can afford to repay. High levels of contact are 
maintained with customers through the agent 
visits in their homes. This enables customers to 
raise any difficulties or queries they might have  
at an early stage and agree an appropriate course 
of action to resolve them.

Our Satsuma online instalment loan product 
shares many of the responsible lending 
characteristics of our home credit loans. All of  
the costs are fixed upfront and there are no 
additional charges or fees, even if customers’ 
circumstances change and payments are missed. 
Underwriting is based on the processes used 
by Vanquis Bank and for home credit loans, and 
is supplemented with external credit bureau 
data, and behavioural and social information. 
Repayments are collected via Continuous 
Payment Authority (CPA), based on a pre-agreed 
amount on a pre-agreed date. If a repayment is 
missed, the customer is contacted immediately  
to discuss their situation; the CPA arrangement  
is never abused. 

Moneybarn offers secured car loans in a 
responsible manner through conditional sales 
contracts. This means that the vehicle is owned 
by Moneybarn until the final instalment has been 
paid by the customer. The primary source of 
new customer leads is through a network of 
well-established brokers who earn commission 
for each lead they provide which results in a 
loan being issued.

Moneybarn’s underwriting processes are 
highly automated which allows for rapid 
profiling and approval of customers, providing 
us with a competitive advantage. Its credit 
science is based on a combination of external 
credit bureau data, company-specific 
proprietary scorecards and policy rules. 
The underwriting process includes robust 
affordability assessments, including obtaining 
proof of income, to ensure that lending takes 
place only when it is responsible to do so. 
Collections are normally made through fixed 
monthly direct debit payments. If a customer 
gets into financial difficulties during the term of 
the loan, the customer services team will work 
closely with the customer to help them get 
back on track. This may include a temporary 
payment arrangement for short-term financial 
difficulties. However, for those customers that 
demonstrably can no longer afford the ongoing 
repayments, the most appropriate exit strategy 
is often through the repossession and sale 
of their vehicle to settle their loan before the 
vehicle depreciates further. This means that  
the customer often gets a cash sum when  
the vehicle is sold. 

Read more on Vanquis Bank 
on pages 40–47

Read more on Consumer Credit 
Division on pages 48–59

Read more on Moneybarn  
on pages 60–67

Provident Financial plc Annual Report and Financial Statements 2014 
33

Playing a positive role in  
the communities we serve

3

2

Total 

£2.4m

1

What our community project 
partners say
 “We feel we are truly  
in partnership with 
Provident. They not  
only give us money,  
but they support and  
care in so many ways.

Brendan Conboy  
Chief Executive – The Door

 ”

Creating a safe, inclusive  
and meritocratic workplace
Our 3,555 employees enable us to continually 
meet the needs of our 2.4 million customers. 
They are behind the development and delivery  
of our products, and are a key stakeholder.

The success of our business relies on attracting 
and retaining talented individuals. We aim to 
provide a working environment that encourages 
employees to reach their potential, and trains 
and develops them to meet their personal goals. 
Through this, we continue to respond to the needs 
of our customers, which means our business 
will flourish.

Through our people departments, we provide 
training and development to our employees and 
implement policies on issues such as diversity  
and health and safety. Our people departments 
are also integral in the implementation of our  
CR strategy across our businesses.

Treating our suppliers fairly
Part of our corporate responsibility involves 
treating our suppliers fairly and using our 
purchasing power to make sustainable 
procurement decisions. In 2014, our annual  
spend on products and services was 
£143.9 million (2013: £129.2 million). This level 
of spend gives us the potential to encourage 
and support our suppliers to become 
more sustainable.

We are committed to paying our suppliers 
promptly as we recognise that late payment can 
cause serious cash flow problems, especially  
for small businesses. Our businesses do not  
have standard payment terms for suppliers. 
Rather, we have individually negotiated payment 
terms with each of our suppliers, although 
the terms are typical of the wider market. 
We endeavour to ensure that suppliers are paid  
in accordance with the agreed payment terms.

The company’s primary social benefit is a direct one, in making available financial products and services that meet the particular needs of the people that are  not well served, or are excluded altogether, by mainstream credit providers. However, we also recognise that we have a duty to be a good corporate citizen and invest in programmes that support the needs of non-standard credit market customers and those living in local communities. As such, we have committed to investing a minimum of 1% of profit before tax (as measured under the London Benchmarking Group’s guidelines) in such programmes.Indirect help for non-standard credit market customersAs part of our commitment to help non-standard credit market customers, we work with and provide financial support to a wide range of free and voluntary money advice organisations to help those who may have problems repaying their debts to us and others, and to increase the quality and availability of free, independent money advice in the UK. We support Advice UK, Citizens Advice, Step Change Debt Charity, Institute of Money Advisers, Money Advice Liaison Group, Money Advice Scotland, Money Advice Trust, and National Debtline. We also work with more specialised providers on a range of financial education initiatives and help finance publicly-available, independent research to help understand the financial behaviour of those on modest incomes.MaleFemaleProportion of male/female company directors (%)7129Proportion of male/female employees in senior management positions (%)7030Proportion of male/female employees (%)4852Provident Financial plc Annual Report and Financial Statements 2014Strategic report2014 community  investment figures1 Cash  £2,103,9462 Management costs  £257,4053 Value of employee time  £53,544Community involvement  in numbers in 201431,517  people benefited directly from the support provided by projects we funded19,432  people accessed new services and activities 30,539  people developed new skills as a result of their involvement in the programmes  
34
Corporate responsibility continued

Playing a positive role in  
the communities we serve

Supporting local communities
Through the group’s companies and brands,  
we support local community projects 
which seek to help those living in deprived 
communities. Our aim is to not only provide 
financial help but to get our staff involved in the 
projects too. This helps motivate and develop 
our staff and leverages the financial support we 
give so that even more is achieved. Our projects 
are spread throughout communities in the UK 
and Ireland, and in Kenya where we support 
a local education project. The programmes 
invest in local community projects by providing 
cash support and creating opportunities for 
our staff to get involved. Our cash support 
can be a one-off investment to a project or a 
longer-term investment for three years or more. 
The projects we support on a longer-term basis 
are mapped out on the page opposite.

£2.4m

invested in community programmes, money advice  
and social research

“ I want to thank you for 
organising the amazing 
group of volunteers 
who took part in the 
Osmani Fun Day. It was 
great to see the whole 
school benefiting. 

Maya Alexander  
Corporate Volunteering Coordinator – Kids Company

 ”

Responding to community needs
Through the Good Neighbour and Active Community programmes, as at the end of 2014 we had 
committed long-term support (three years or more) to 48 projects across the UK and Ireland.

Case study  
Yorkshire Dance  
(a Good Neighbour partner)
Our support is funding Rebuzz, a grass-
roots dance development project for boys in 
Rotherham, South Yorkshire. Through a series  
of outreach projects, in the first year, over  
400 boys have had the opportunity to work with 
inspirational artists in the field of contemporary 
dance. The project has been able to engage 
boys who would otherwise not get involved in 
dance, developing new skills and increasing their 
confidence and aspirations.

The project has had some notable achievements 
in its first year. Rebuzz was chosen to present 
work in the foyer at West Yorkshire Playhouse 
as part of the Fresh Fringe. The group was also 
selected by Youth Dance England to perform 
in the National U.Dance Fringe in Nottingham. 
There have already been many individual success 
stories, which are echoed in the positive feedback 
from both school teachers and parents alike. 
Some of the older boys are beginning to focus 
on developing their leadership skills by running 
lunchtime dance clubs for their younger peers 
and taking up shadowing opportunities within  
the outreach programme.

Case study  
Bradford Youth  
Development Partnership  
(an Active Community partner)
Our work with Bradford Youth Development 
Partnership (BYDP) demonstrates perfectly our 
aim of supporting grass-roots organisations and 
creating opportunities for employees to develop 
the charity and themselves through volunteering.

The first thing we did together was fund a role 
which will help manage the business side of 
the charity and work with us to build a mutually 
beneficial relationship. 

We offered executive expertise to encourage the 
management team to think more strategically 
and be creative in how best to support the young 
people in Bradford. 

We then went on to fund a local community event 
to raise the profile of BYDP. The Summer Blast, 
a ‘pop up’ event set up in the centre of Bradford, 
was a fun, interactive day for children and 
parents and provided publicity for BYDP’s work. 
It also gave us a chance to offer skills-based 
volunteering with our communications team 
who produced all of the materials for the event. 
We also provided them with funding to join the 
Bradford Chamber of Commerce with the aim of 
securing further work experience opportunities 
for young people in the Bradford area not in 
employment, education or training.

Provident Financial plc Annual Report and Financial Statements 2014 
35

Local community projects and 
organisations with long-term funding

Good Neighbour projects (CCD)

1   Aberlour, Elgin

2   Boomerang, Dundee

3    Scottish Youth Hostel Association, Stirling

4   Oasis at Wallacewell, Glasgow

5   The Royal Lyceum, Edinburgh

6    Venchie Children and Young People’s Project, 

Edinburgh

7   Made4U in ML2, Wishaw

8   Scholemoor Beacon, Bradford

9   Joshua Project, Bradford

10   Holmewood Executive, Bradford

11    Sedbergh Youth and Community Centre, 

Bradford

12    Bradford and District Senior Power, Bradford

13   Participate Projects, Bradford

14   One in a Million, Bradford

15   Immanuel Project, Bradford

16    Bradford City Women’s Football Club, Bradford

17    Bradford City Football Club Community Stand, 

Bradford

18   Sycamore Project (Zac’s Bar), Bolton

19   Northfield Sports Association, Bootle

20   Yorkshire Dance, Rotherham

21   Harvey Girls, Burton on Trent

22   Sycamore Adventure, Dudley

23    Mowmacre Young People’s Play and 

Development Association, Leicester

24    Project for the Regeneration of Druids Heath, 

Birmingham

25   The Door, Stroud

1

2

5

6

4

3

7

33

34

35  36
37

39

38

40

16 17

17 8

9

41

16

15

42

10

11

18

19

14

12

13

20

21

22

24

23

25

26

30

27

43

28

29

48

47

44

46 45

31

32

33   REACH Across, Londonderry

26   Riverfront Theatre, Newport

34    Hostelling International Northern Ireland, Belfast

27    Youth Network MK CIC, Milton Keynes

35   Early Focus Project, Dublin

28   Battersea Arts Centre, London

36   Solas Project, Dublin

29   Ahoy Centre, Deptford

37   Ballymun Music Programme, Dublin

30   Baggator, Bristol

31   St Petrock’s, Exeter

38   Laois Partnership, Portlaoise

39   An Oige, County Wicklow

32   Young People Cornwall, Truro

40   OLL St Saviours Boxing Club, Limerick

Active Community projects 
(Vanquis Bank)

41    Bradford Youth Development Partnership, 

Bradford

42   The Outward Bound Trust, Bradford

43   Kids Company, London

44   Byron Primary School, Gillingham

45   New Road Primary School, Chatham

46   Sure Start All Saints, Chatham

47   Sure Start Lordswood, Chatham

48   Phoenix Junior Academy, Chatham

In addition, Vanquis also funds Hatua,  
a local education project in Kenya

Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
36
Corporate responsibility continued

Engaging with the 
investment community  
on sustainability matters
We continue to engage with the socially 
responsible investment (SRI) community through 
our participation in the main global sustainability 
indices and by responding to SRI analysts’ 
enquiries. This is one way we can demonstrate 
our commitment to running our business 
responsibly and sustainably. For example, 
during 2014:

 > We continued to be a constituent of the 
FTSE4Good Index series. Following the 
September 2014 review of the FTSE4Good 
Advisory Committee, Provident Financial 
achieved an overall environmental, social and 
governance (ESG) rating score of 99, just one 
point away from the maximum possible score.

 > We were included within the Vigeo World 120 
index (the 120 most advanced sustainability 
performing companies in the European,  
North American and Asia Pacific regions), 
the Vigeo Europe 120 index (the 120 most 
advanced sustainability performing European 
companies) and the Vigeo United Kingdom  
20 index (the 20 most advanced UK companies 
based on their sustainability performance).

 > For the ninth successive year, Provident 
Financial maintained its inclusion in both  
the Dow Jones Sustainability World Index  
(DJSI World) and Dow Jones Sustainability 
Europe Index (DJSI Europe). 

Minimising our 
environmental impacts
The environmental management system that has 
been in operation across our business for over  
a decade allows us to manage systematically  
our impacts on the environment by: 

 > Identifying and understanding the 

environmental impacts of our activities

 > Defining environmental responsibilities for staff

 > Measuring and monitoring our environmental 
management performance and setting targets

 > Identifying opportunities to continually improve 
our environmental management performance 

Our head office in Bradford continues to 
be formally certified to the international 
environmental management standard ISO 
14001: 2004.

Greenhouse gas (GHG) 
emission reporting
We are required to disclose the annual amount of 
GHG emissions from activities for which we are 
directly responsible, including combustion of fuel 
or operation of any facility, and for which we are 
indirectly responsible, such as the electricity and 
heat we purchase for our own use. During 2014, 
these emissions accounted for 5,994 tonnes 
of CO2e. 

The scope 1 emissions reported relate to our 
fleet of company cars and the gas used in our 
offices, and the scope 2 emissions are associated 
with the electricity we purchased during 2014. 
We have also reported the associated GHG 
emissions for which we are indirectly responsible, 
but occur from sources we do not own or control, 
which are associated with our scope 1 and 2 
emissions. These are referred to as scope 3 
emissions and relate to GHG emissions associated 
with the extraction, refining, distribution, storage, 
transport and retail of the fuel we use.

Provident Financial plc Annual Report and Financial Statements 2014 
37

Carbon offsetting
While we aspire to keep levels of business  
travel to a minimum, it is an important part  
of how our businesses operate. That said, we 
recognise that the emissions that result from our 
business travel activities can be environmentally 
damaging. This is why we measure and monitor 
the business journeys our staff make by plane, 
train and in cars, and also the fuel used in our 
fleet of company cars, in order to calculate the 
GHG emissions associated with the group’s 
business travel activities. We then offset these 
GHG emissions by investing in renewable 
energy projects. 

During 2014, our business-related journeys 
accounted for 4,194 metric tonnes of CO2e. 
These emissions were offset through the 
purchase of Gold Standard carbon credits in 
the Soma-Polat wind farm project in the Manisa 
and Balikesir provinces of Turkey. The project, 
which consists of 119 wind turbines, is expected 
to generate 467,364 MWh of electricity per year, 
resulting in a total reduction of almost 2 million 
tonnes of carbon emissions during the first 
seven years of the project. The project also 
provides a range of environmental and social 
benefits. On top of the significant reduction of 
GHG emissions, by reducing the burning of 
fossil fuels the project will improve air quality in 
the region. It also employs full-time staff from 
local communities. A further benefit is provided 
by the project through the planting of 2,500 
trees to compensate for the approximately 
300 trees that were removed during the 
project’s construction.

Total 

4,194

2013: 4,322

GHG emissions 01 January  to 31 December 2014  (tonnes of CO2e)*1 Direct (scope 1) CO2e emissions  1,7972013: 2,4872 Indirect (scope 2) CO2e emissions  3,0662013: 3,0503  Associated indirect (scope 3)  CO2e emissions  1,1312013: 884321* Our emissions are reported in accordance with the WRI/WBCSD Greenhouse Gas (‘GHG’) Protocol. We use an operational control consolidation approach to account for our GHG emissions and use emission conversion factors from Defra/DECC’s GHG Conversion Factors for Company Reporting 2013. Our GHG emissions are calculated using energy use data accessed via meters and energy suppliers, and from records of fuel use. The emissions associated with Vanquis Bank’s pilot credit card operation in Poland are excluded from the data disclosed above.5,994Total scope 1 and 2 (and associated scope 3)  emissions in tonnes of CO2e2013: 6,421 tonnes3.24Scope 1 and 2 (and associated scope 3)  intensity ratio (kg of CO2e/£1,000 of receivables)2013: 4.00 kg of CO2e/£1,000 of receivablesBusiness travel GHG emissions (tonnes of CO2e)1 Air travel 2962013: 208 2 Rail travel 412013: 56 3 Car travel – own vehicles  1,6182013: 1,823 4 Company car fuel use  1,5292013: 1,495 5  Extracting, refining and transportation  of raw fuel associated with business travel  7102013: 74051432Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
 Jane

Helping Jane pay for her best friend’s operation

& Max

 “Last year I got the devastating news that my dog, Max, had been hit by a car. 
After a tense wait in the vet’s surgery, the vet managed to save Max, but one 
of his back legs was in need of a serious operation. There was no way I could 
pay for the operation all at once so I contacted Provident to see if I could 
borrow the money and pay it back weekly. My agent Sheila was a godsend 
and talked me through the whole process. I was able to save Max, safe in the 
knowledge that my repayments were manageable.”

Strategic report40
Vanquis Bank

1  Vanquis Bank

Introduction

Vanquis Bank is the leading provider of 
credit cards to people in the non-standard 
credit market. We promote financial 
inclusion, bringing credit cards to people 
who are typically declined by mainstream 
credit card providers. In doing so, we help 
people to establish or rebuild a credit history 
and enable those in the non-standard credit 
market to share in modern buying methods 
such as online shopping, that can only really 
be achieved with card-based products.

Michael Lenora  
Managing Director  
Vanquis Bank

Non-standard 
credit cards

£151.0m

UK profit before tax

 1,150

UK employees

£1.1bn

UK year-end receivables

 1.3m

UK customers

£150–£3,500

Range of credit limits

Provident Financial plc Annual Report and Financial Statements 20141  Vanquis Bank

41

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

Our strategy

Our strategy at Vanquis 
Bank is to be the leading 
non-standard credit 
card provider in the 
UK, delivering positive 
customer outcomes, 
sustainable growth and 
high shareholder returns.

To deliver our strategy, we continue to focus on:

 > Clear credit management objectives to ensure 
that we maintain a good quality receivables 
portfolio with stable levels of impairment; 

 > Providing customers with a responsive, 

high-quality service throughout their time with 
Vanquis Bank, commencing with the unique 
welcome call to all new customers;

 > Offering very straightforward and transparent 

credit card products with no balance  
transfers, teaser introductory rates, reward 
schemes, cashback or other features typical  
of mainstream lenders;

 > Providing customers with the appropriate credit 
limit and no more, thereby maintaining relatively 
high levels of credit line utilisation to minimise 
the level of contingent liability;

 > Ensuring that our operations are efficient and 
effective across all aspects of the customer 
experience from identifying and welcoming 
new customers, to ongoing customer service, 
collections processes and dealing fairly with 
customers who get into difficulty;

 > Developing our products and distribution 
channels relevant to the markets in which 
we operate; 

 > Treating our customers fairly, managing 

conduct risk and ensuring that we comply 
fully with all applicable regulation;

 > Developing our retail deposits programme; 

and

 > Maintaining a minimum risk-adjusted margin 
(revenue less impairment as a percentage  
of average receivables) of at least 30%.

“ For many customers, this is the first time they have 
used a credit card and so they are sometimes a little 
anxious about how it all works. I like knowing I can 
make a difference to them, talking things through  
on the phone and making sure they are comfortable. 
We make sure their credit limit is not too high and 
send them text reminders when payments are due 
to stop them being charged unnecessary interest.

  Helen, Chatham call centre

”

Provident Financial plc Annual Report and Financial Statements 2014Strategic report42
Vanquis Bank continued

Provident Financial plc 
Annual Report and Financial Statements 2014

How the Vanquis Bank credit card works
How the Vanquis Bank credit card works

Vanquis Bank operates a business  
model based on our common approach, 
but adapted to closely suit the needs  
of consumers in the non-standard  
credit card market.

What we do for our customersWhat allows us to do what we doThe value  this createsHow the Vanquis Bank credit card works

How the Vanquis Bank credit card works

43

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

Specialisation and focus on non-standard credit cards.

650 contact centre staff in two UK locations.

Full deposit-taking PRA and FCA regulated bank.

Over 10 years of direct experience in the UK non-standard  
credit card market since foundation. 

Management team with depth of experience in non-standard  
credit cards.

VISA card issuer status.

World-class collections capabilities.

Industry standard outsourced credit card systems.

1    Simple non-standard credit card products with no prime offer, 
no teaser rates, no balance transfers, no reward programmes 
and no cashback offers.

3    Adopt a responsible and prudent ‘low and grow’ approach  
to extending small amounts of credit starting from £150,  
up to a maximum of £3,500.

2    Close customer contact from the outset, with a welcome call 
and multiple forms of immediate communication in the event 
of any issues arising.

4    Offer optional Repayment Option Plan (ROP) only after  
a customer has their card to allow them to manage any  
short-term payment difficulties smoothly and painlessly.

Financial inclusion and rebuilding of credit history for over  
1.3 million credit card customers.

Stable risk-adjusted margins through the cycle.

Improving credit scores whilst providing access to small credit  
lines over an average of four years with Vanquis Bank.

Strong growth from foundation in 2003 to over 1.3 million 
customers as competitors struggled with appropriate models  
and access to funding.

High levels of customer satisfaction.

Good, safe returns for depositors.

What we do for our customersWhat allows us to do what we doThe value  this createsProvident Financial plc Annual Report and Financial Statements 2014Strategic report44
Vanquis Bank continued

We have 12 years of experience in 
lending responsibly to our chosen 
target market. Our success is based 
on a clearly defined strategy and 
our tailored approach to serving 
customers in the non-standard 
credit market. 

What is Vanquis Bank?
In many ways Vanquis Bank looks and  
operates like any other credit card provider:

 > We are Visa-branded;

 > Our cards are accepted at over 

15 million locations;

 > Customers enjoy up to a 56-day interest  

free period on new purchases;

 > We use the internet for applications and 

customer service;

 > We accept standard payment methods and 

issue customer statements; and

 > We have contact centres to support 

our customers.

Our customers spend at many of the major 
merchants used by prime credit card providers, 
such as Tesco, Asda, Sainsbury’s, Argos,  
Amazon and PayPal. However, our target 
customers have a very different profile to prime 
credit card users. Whilst they are typically 
employed, their incomes of between £20,000 
and £35,000 are, on average, lower than a prime 
customer and most will have a credit profile 
which means they have limited access to, and 
use of, other forms of borrowing compared with 
prime customers. They are also much less likely 
to be home owners, with some three quarters 
living in rented accommodation.

Our customers value a Vanquis Bank credit card 
for a variety of reasons: 

 > It provides them with access to credit for the 

first time if they have a ‘thin’ credit history and 
no previous experience of taking out credit;

 > They are seeking to rebuild their credit history 

after problems in the past;

 > They value the inherent utility of a credit card, 
particularly accessing discounts and lower 
prices on the internet;

 > Our customers often have a lack of trust in 
high street banking, having been declined or 
experienced financial difficulty in the past  
with high street banks; and

 > They value our high personal contact model.

We have 12 years of experience in lending 
responsibly to our chosen target market. 
Our success is based on a clearly defined strategy 
and our tailored approach to serving customers  
in the non-standard credit market. 

Why we are successful
Our success is built on our tailored approach, 
comprising a number of important strands which 
together provide us with a significant competitive 
advantage in our marketplace.

1. Our proposition
The Vanquis Bank credit card looks and feels the 
same as any other credit card but importantly we 
ensure that our product is straightforward, easy 
to understand and that there is no confusion or 
ambiguity in the eyes of customers. Accordingly, 
our core products do not offer short- term balance 
transfer offers, lower “teaser” or introductory rates 
which then turn into higher rates after a short 
period, rewards programmes which lock customers 
in or cashback offers to incentivise spending. 

Our customers can also be reassured that 
Vanquis Bank, as a retail deposit-taking bank, 
is fully regulated by both the Financial Conduct 
Authority (FCA) and the Prudential Regulation 
Authority (PRA) and has the support of a listed 
parent with a strong capital and liquidity position. 
As a result, we have well established and robust 
governance processes, including the oversight 
by three independent non-executive directors, 
to ensure that the business is operated in an 
appropriate and responsible manner. 

Our product is designed to provide non-standard 
consumers with what they want – a sensible 
amount of credit provided in a responsible and 
sustainable way that helps them build or repair 
their credit score.

2. Innovating our channels to market
We have always successfully used the internet 
and direct mail channels to recruit new 
customers, and these continue to be our major 
source of new leads providing around 85% of new 
account bookings in 2014. However, we continue 
to develop new distribution channels to ensure 
that we remain the leading player in the market.

Towards the end of 2014, we commenced a pilot 
of a credit card with another high street retailer. 
This follows on from the successful launch of the 
Argos credit card in 2012 and we will continue 
to seek other retail partners in the future. We are 
also successfully using a face-to-face channel, 
whereby a Vanquis Bank representative introduces 
potential customers to the Vanquis Bank credit 
card. This is typically in high street or shopping 
centre locations, where there is sufficient footfall  
of potential Vanquis Bank customers. 

Provident Financial plc Annual Report and Financial Statements 2014 
45

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

market in this way. This ‘low and grow’ approach 
has allowed the average customer balance to 
progress to £846 (2013: £780) whilst underlying 
credit quality has continued to improve. 

4. High customer contact
The relationships with our customers are much, 
much closer than those of mainstream lenders. 
We genuinely value our customers and continue 
to develop new propositions to enhance levels 
of contact. Customers excluded by mainstream 
card issuers appreciate the more regular contact 
provided by Vanquis Bank, including the higher 
level of help and support provided from our 
contact centres in Chatham and Bradford. 

High customer contact has helped us to maintain 
some of the highest levels of customer satisfaction 
in the industry with nine out of ten customers 
saying they would recommend Vanquis Bank. 
It is always our aim to treat customers fairly and 
quickly resolve any complaints that arise. This is 
reflected in the metrics published by the Financial 
Ombudsman Service (FOS) which show that of 
all complaints made to FOS, Vanquis Bank has a 
much better record than prime card issuers with a 
consistently high percentage resolved in its favour.

5. Collections processes
Collections are clearly an extremely important 
aspect of our business and we continue to 
develop new and innovative collection strategies. 

We employ highly trained collections teams and 
our telephone-based operations use leading-
edge technology and techniques. This includes 
the use of SMS texting to remind customers 
that their payment is due and contacting a 
customer immediately via telephone if they miss 
a payment. All of our processes are designed to 
help customers stay on track so that they can 
continue to enjoy the use of their credit card as 
well as supporting the collections performance 
of the business. Our success is demonstrated by 
our ‘promise kept’ rate – the number of payments 
actually received from a promise given by a 
customer – which is currently in excess of 75%, 
which we believe is ‘best in class’. 

Our employees are trained to manage the 
accounts of customers who are identified 
as vulnerable and support them accordingly. 
For those customers that get into financial 
difficulty, we have a range of payment plans to 
meet their differing requirements, helping them to 
get back on track. In addition, we offer customers 
an ROP product which, for a monthly fee, allows 
customers choosing to take ROP the ability to 
freeze their account for up to two years if they 
lose their job or experience certain other financial 
difficulties. ROP also allows those customers to 
have one default fee per annum waived and is 
very flexible as it can be cancelled at any time 
with one month’s notice. These features allow 
customers to have greater peace of mind around 
their financial circumstances.

“ I started my own business 
a couple of years ago, 
which has been going 
well for the most part. 
My Vanquis Bank card 
helps me to smooth out 
the peaks and troughs in 
my personal expenditure, 
allowing me to concentrate 
on my business.

Paul, London

”

We supplement our core Vanquis Bank credit card 
proposition with its 39.9% representative APR with 
a number of other brands at varying price points 
to increase our marketing reach. Aquis, Chrome, 
Black Diamond and Granite are all brand names 
which we currently use to attract new customers 
with APRs ranging from 29.8% to 59.9%.

Our continued success in developing our channels 
to market has resulted in us delivering record 
new account bookings of 430,000 in 2014, up 
from 411,000 in 2013, against unchanged credit 
standards. In light of this, we have reassessed 
the medium-term potential size of the business, 
increasing the customer target to between 1.5m 
and 1.8m customers with an average balance 
of approximately £1,000 from a previous target 
of between 1.3m and 1.5m customers with an 
average balance of between £800 and £1,000. 

3. Underwriting capability
Our bespoke underwriting processes have been 
developed over the last 12 years. We have a 
conservative approach to risk which is reflected in 
our decline rates of around 75%. We have created 
multiple scorecards for each channel to market 
based on our extensive experience of dealing 
with non-standard consumers. When a customer 
applies, we first combine their application data 
with external credit reference data and process 
the information through our scorecards. 

We supplement the underwriting process with 
a welcome call from one of our contact centre 
representatives. This distinguishes Vanquis Bank 
from other card providers and provides us with 
the opportunity to gather additional information 
which is useful to help manage the customer’s 
account as well as establish a more personal 
relationship. It is an important element in verifying 
customer circumstances, including affordability, 
and of completing the underwriting process. 

Central to our proposition is our ‘low and grow’ 
strategy. Our typical initial credit lines start 
between £150 and £1,000 which allows us to 
observe and understand the behaviour of our 
customers before granting any further lending in 
a responsible and sustainable manner. This allows 
those customers with a good payment record who 
can afford it to progressively improve their credit 
score and gain access to further credit during their 
time as a Vanquis Bank customer. Our maximum 
customer credit limit is currently £3,500. 

Vanquis Bank has developed an unparalleled 
expertise in lending to the non-standard credit 

Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
46
Vanquis Bank continued

Our employees are trained to 
manage the accounts of customers 
who are identified as vulnerable 
and support them accordingly. 
For those customers that get into 
financial difficulty, we have a range 
of payment plans to meet their 
differing requirements, helping  
them to get back on track. 

Financial performance

Vanquis Bank generated a profit before tax of £140.4m in 2014 (2013: £106.1m) analysed as follows:

UK

Vanquis Bank has performed strongly in 2014, 
reporting UK profit before tax 32.8% higher than 
2013. Further strong growth in the receivables 
book together with delinquency running at record 
lows have enabled the UK business to deliver a 
consistent return on assets of 15.5% (2013: 15.5%). 

Demand for non-standard credit cards 
continues to be strong. Despite some increase 
in the marketing activity of competitors, 
further investment in the customer acquisition 
programme has allowed the business to deliver 
record new customer bookings of 430,000 
(2013: 411,000), reflecting an acceptance rate of 
25% (2013: 25%) against unchanged underwriting 
standards. As a result, customer numbers ended 
the year at nearly 1.3m, up 17.7% on the prior year.

The growth in customer numbers, together with 
the credit line increase programme to customers 
who have established a sound payment history, 
generated a 27.0% increase in year-end receivables 

to just under £1.1bn. The growth in receivables 
benefited from the introduction of upgraded credit 
line increase scorecards in March, following the 
decision to enhance the sourcing of credit bureau 
data. Returns from the ‘low and grow’ approach 
to extending credit remain consistently strong and 
are underpinned by average credit line utilisation 
of between 70% and 75% which delivers a strong 
stream of revenue whilst maintaining a relatively 
low level of contingent risk to the business from 
undrawn credit lines.

Against unchanged credit standards, Vanquis 
Bank’s marketing programmes are successfully 
delivering an increased flow of new customers 
from its target audience. This has resulted in 
a reassessment of the medium-term potential 
for the UK customer base from between 1.3m 
and 1.5m customers to between 1.5m and 1.8m 
customers with an expected average customer 
balance of approximately £1,000. 

The risk-adjusted margin has reduced by 1.0% 
to 33.2% over the past 12 months, comprising 
a 3.1% reduction in the revenue yield and a 
2.1% reduction in the rate of impairment as 
explained below. 

Although UK unemployment has shown a 
reduction over the last year, Vanquis Bank has, 
and will continue to, apply tight credit standards. 
The result is that the rate of delinquency has 
fallen to a new all time low for the business 
and produced a 2.1% reduction in the rate of 
impairment since the start of the year. Over the 
same period, the improving quality of the book 
has seen the revenue yield from interest and late 
and over limit fees reduce by a similar amount.

Year ended 31 December2014 £m 2013 £m Change % Profit/(loss) before tax:– UK 151.0 113.7 32.8 – Poland (10.6)(7.6)(39.5)Total Vanquis Bank 140.4 106.1 32.3 Year ended 31 December2014 £m 2013 £m Change % Customer numbers ('000)1,293 1,099 17.7 Year-end receivables1,093.9 861.3 27.0 Average receivables967.2 739.1 30.9 Revenue465.6 378.8 22.9 Impairment(144.9)(126.3)(14.7)Revenue less impairment320.7 252.5 27.0 Risk-adjusted margin133.2% 34.2% Costs(130.0)(104.3)(24.6)Interest(39.7)(34.5)(15.1)Profit before tax151.0 113.7 32.8 Return on assets215.5% 15.5%1 Revenue less impairment as a percentage of average receivables.2 Profit before interest after tax as a percentage of average receivables.Provident Financial plc Annual Report and Financial Statements 2014 
47

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

As previously reported, during the second half of 
2013 Vanquis Bank changed the timing of the sale of 
its ROP product from the customer welcome call to 
the activation call, which is approximately one week 
later, and also made a number of enhancements 
to the product’s features. As expected, these two 
changes have resulted in a moderation in the 
revenue yield earned by the business, and is the 
primary reason for the reduction of 1.0% in the 
risk-adjusted margin since December 2013.

In February 2014, Visa reached an agreement 
with the European Commission to reduce 
the interchange fees charged by credit card 
companies to retailers. Lower cross-border rates 
came into effect during 2014 and lower domestic 
rates are likely to come into effect in the last 
quarter of 2015. Interchange revenue is a less 
significant source of income for Vanquis Bank 
than for more mainstream credit card providers. 
The impact was not significant in 2014 but is 
expected to be £2m in 2015, increasing to a full 
year impact of around £9m by 2016, based on 
current volumes, as the reduced fees on domestic 
transactions take effect. 

Based on current delinquency trends, the 
changes made to the ROP product and the recent 
changes to interchange fees, the risk-adjusted 
margin is expected to moderate to between 31% 
and 32% during 2015 and remain above the target 
of 30% thereafter.

Cost growth of 24.6% was well below receivables 
growth as the business continues to benefit from 
operational gearing. As previously reported, 
the business has relocated its central London 
premises to 20 Fenchurch Street in order to 
accommodate future growth. The lease on 
the new property commenced in April and 
the business incurred additional property 
costs of approximately £3m in 2014, of which 
approximately £2m was in respect of the new 
head office property. 

Interest costs of £39.7m (2013: £34.5m) increased 
by 15.1% during 2014, compared with growth in 
average receivables of 30.9%. This reflects the 
reduction in Vanquis Bank’s blended funding 
rate, after taking account of the cost of holding 
a liquid assets buffer, from 6.4% in 2013 to 
5.6% in 2014, due to the progressive benefit 
from taking retail deposits. Assuming market 
rates remain unchanged, Vanquis Bank’s overall 
funding rate is expected to reduce further in 2015 
as the proportion of funding provided by retail 
deposits increases.

Poland
The Polish pilot credit card operation has 
vigorously tested the Polish market since 
May 2012. This has included deploying talent 
from the UK business, recruiting senior Polish 
management with extensive local knowledge 
of marketing and sales channels and testing 
multiple revolving credit products and distribution. 
However, we have recently concluded that the 
timeframe required to develop a business of 
sufficient scale to achieve the group’s target 
returns is too long and therefore not the best 
use of the group’s capital. Accordingly, we have 
made the decision to withdraw from Poland and 
undertake an orderly run-off the receivables book. 

Our conclusion to withdraw was based on a 
number of factors. Firstly, the main distribution 
channel remains through high street brokers 
rather than through online or direct marketing 
which are better suited to attracting credit card 
customers. As a result, the progress of the pilot 
in recruiting new customers has been slower 
than originally anticipated. Secondly, the credit 
reference data required to underwrite customers 
is fragmented, of variable quality and relatively 
expensive to collect. Finally, the regulatory 
environment remains uncertain, particularly in 
relation to the capping of non-interest charges  
at a time when the cap on interest rates set at 
four times the Lombard rate is just 12%. 

At the end of 2014, the Polish pilot operation 
had 59,000 customers (2013: 25,000) and 
a receivables book of £15.5m (2013: £5.3m). 
The cost of the pilot during 2014 amounted to 
£10.6m (2013: £7.6m). We do not anticipate any 
material costs from withdrawing from the pilot 
operation during 2015 as the infrastructure 
leveraged significantly from the existing 
UK platform.

Looking ahead
2014 has been another excellent year for 
Vanquis Bank with further strong growth in UK 
customers, receivables and profits. Our customer 
satisfaction remains high at 84% and we also 
completed the move to new London headquarters 
at 20 Fenchurch Street during the year which will 
continue to provide the capacity for future growth.

We expect 2015 to be a further year of strong 
growth. We will continue to invest in developing 
our channels to market and growing the customer 
base and receivables in a sustainable and 
responsible manner. However, we remain focused 

on delivering high shareholder returns and we 
will not seek growth at the expense of diluting our 
returns or impacting our high levels of customer 
satisfaction. Even though the UK recovery is well 
underway, we will maintain the tight underwriting 
that has served us so well over recent years.

Looking beyond 2015, we expect the demand for 
non-standard credit cards in the UK to remain 
strong. The strength of our new booking volumes 
and the continued development of our channels  
to market, against unchanged credit standards, 
has meant that we have reassessed our 
medium-term potential. We have increased 
our medium-term target to between 1.5 and 
1.8 million customers, up from the previous target 
of between 1.3 and 1.5 million, with an average 
balance of approximately £1,000. However, we 
do not view these targets as the ‘end game’ and 
will seek to continually enhance the potential for 
the business through developing our channels 
to market and product proposition. The rate of 
progress towards our targets will be dictated 
by future economic conditions, the potential 
emergence of increased competition and 
maintaining a minimum risk-adjusted margin 
of 30%.

The future for Vanquis Bank remains very bright: 

 > We have a core proposition which is tailor- 
made for the non-standard market, offering 
limited amounts of credit in a responsible, 
straightforward and sustainable way. We allow 
those consumers who may find it difficult  
to obtain credit elsewhere the opportunity to 
participate in modern day life through the utility 
offered by a credit card. Helping customers  
to repair or build their credit history is central  
to our proposition; and 

 > We are a profitable, growing, capital-generative 
business and we continue to see excellent 
growth opportunities for the business in the 
UK. Vanquis Bank will continue to be a major 
contributor to the future growth of the group’s 
dividends and the overall returns provided 
to shareholders.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
48
Consumer Credit Division

2  Consumer Credit Division

Introduction

The Consumer Credit Division (CCD) 
specialises in the provision of relatively 
small loans to people in the non-standard 
credit market. Provident, our home-collected 
credit business, which stretches back to the 
company’s foundation in 1880, satisfies the 
demand of those who prefer a face-to-face 
service. Satsuma, our online weekly-instalment 
loans business, brings the benefit of small loans 
to those who prefer to handle their loans online 
but who still sometimes want personal contact.

Mark Stevens  
Managing Director  
Consumer Credit Division

£103.9m

Profit before tax1

2,230

Employees

Home credit

£0.6bn

Year-end receivables

1.1m

Customers

£100–2,500

Online lending

Loan range

1. Stated prior to exceptional costs.

Provident Financial plc Annual Report and Financial Statements 20142  Consumer Credit Division

49

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

Our strategy

1

In the second half of 
2013, in the face of 
difficult market conditions 
and given the evolution  
of the non-standard 
market, we developed  
a new strategy to 
reposition CCD over  
a two-year period.

Update our home credit business 
and drive for returns
Our aim is to cement our market leadership in 
the home credit segment of the non-standard 
market by:

 > Creating a smaller but leaner, better-quality, 
more modern business focused on returns; 
and

 > Investing in people and technology to enable 
better customer service, standardisation of 
best practice, better collections performance, 
market-leading compliance standards and  
an efficient cost base.

The strategy involves the 
evolution to a broader lending 
business, not just a home credit 
provider. Our new strategy has 
four elements:

2

Success in online loans with 
Satsuma
We aim to achieve a top-three market position 
within the medium term in the growing online 
segment of the non-standard loans market by: 

 > Applying our proven customer-centric  

approach; 

 > Using the best capabilities of CCD and  
Vanquis Bank to get the model right;

 > Benefitting from payday market dislocation  

and clear, tighter regulations; whilst

 > Achieving returns as good as home credit. 

3

Continued product development
We will continue to seek out and pilot new 
opportunities to serve non-standard consumers 
with other products and services by deploying 
our considerable expertise and customer-centric 
business model. Our guarantor loans pilot 
commenced in 2014.

4

Delivering positive customer 
outcomes
Our strategy is underpinned by:

 > Lending responsibly and providing our 
customers with the right products and 
services in order to maintain our high levels  
of customer satisfaction; and

 > Using all available information and technology 
to maintain high levels of compliance with 
applicable laws and regulations.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report50
Consumer Credit Division continued

How the Consumer Credit Division works

CCD operates a business model based 
on our common approach, but adapted 
to closely suit the needs of non-standard 
consumers in the home credit and  
online instalment markets.

What we do for our customersWhat allows us to do what we doThe value  this createsProvident Financial plc Annual Report and Financial Statements 2014How the Consumer Credit Division works

51

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

130 years of experience with home credit.

Nationwide coverage.

The vast majority of 7,700 self-employed agents using 
smartphones to conduct their round.

Over 1 million visits per week to over 3% of UK households.

2,230 staff in 300 branches using technology effectively.

Long experience with non-standard customer needs as they  
move on from home credit.

Understanding of the fundamentals of lending that work for 
customers from home credit experience (small manageable 
payments, no penalties and transparent pricing).

Prices that are below the high-cost short-term credit (HCSTC) 
price cap from the outset.

1    Simple cash-based loans 
that come to the customer 
with nothing extra to pay, 
ever, no matter what 
happens.

2    Weekly home visit from 
self-employed, largely 
female, agents who collect 
and lend.

3    Skill and judgement 
of agent increasingly 
bolstered by sophisticated 
affordability assessment 
and credit scoring systems.

4    Weekly personal 

assessment of all customer 
situations and forbearance 
where necessary at no 
extra cost to the customer 
whatsoever.

1    Simple online loans with 

manageable payments and 
nothing extra to pay, ever, 
no matter what happens.

2    Close contact from the 

outset with a representative 
on the phone whenever a 
customer needs to talk to 
somebody.

3    Sophisticated credit scoring 
and affordability systems 
using a range of data 
sources to aid a responsible 
and sustainable ‘low and 
grow’ approach to lending.

4    No fees, charges or added 
interest whatsoever, along 
with forbearance when 
needed and a personal 
approach to online lending.

Financial inclusion and in-built discipline and control for over  
1 million customers.

Better outcomes for customers, helping them to manage their  
tight budgets.

Help for customers coping with cost of living pressures while 
wages remain subdued.

Lending that is far better suited to non-standard customer needs 
than typical online and ‘payday’ lending.

Improving quality of book as customer numbers fall.

Stable returns in a mature market.

Very high customer satisfaction.

For customers for whom the home credit market is not suitable, 
a responsible and sustainable alternative to typical ‘payday’ and 
‘payday-style’ lending and lender practices.

Strong growth opportunity in a market with large demand, poorly 
served by mainstream lenders and increasingly constrained 
‘payday’ lenders.

What we do for our customersWhat allows us to do what we doThe value  this createsProvident Financial plc Annual Report and Financial Statements 2014Strategic report52
Consumer Credit Division continued

Provident 

We are the largest home credit 
business in the UK and Ireland. 
Every week, 7,700 local agents 
visit the majority of our 1.1 million 
customers, to issue loans and 
collect repayments. Even after 
130 years, the business continues 
to fill a vital need for customers, 
providing access to credit for 
those who might otherwise be 
financially excluded and helping 
when others don’t.

Why home credit works
Our home credit business is the group’s 
longest-running business, stretching back to the 
company’s foundation in 1880. It is a business 
that has stood the test of time, serving customers 
through thick and thin, including two world wars 
and numerous economic cycles. 

We are the largest home credit business in the  
UK and Ireland. Every week, 7,700 local agents 
visit the majority of our 1.1 million customers, to 
issue loans and collect repayments. Even after 
130 years, the business continues to fill a vital 
need for customers, providing access to credit 
for those who might otherwise be financially 
excluded and helping when others don’t.

In 2014, we merged our Greenwood Personal 
Credit business into our Provident Personal Credit 
business. At the same time, we took the opportunity 
to rebrand our home credit operations under one 
brand – ‘Provident’ – and to support the rebrand 
with TV advertising. We also ensured that our 
new logo includes reference to our business being 
established in 1880 which customers find very 
reassuring, particularly at a time when many 
alternative lenders have rapidly come and gone. 
We aim to promote the Provident brand more 
during 2015 to ensure that non-standard 
consumers looking for small loans recognise  
the benefits of borrowing from Provident.

Whilst we have rebranded our home credit 
business we have not changed the essence of 
our product or the way we serve our customers. 
The home credit service fits the needs of 
customers ‘like a glove’: 

1.   The products are simple and transparent with 
all costs included up front and no additional 
fees or charges whatsoever. For those 
managing on a tight budget, it’s important to 
know that the amount to be repaid is fixed  
at the start and will never go up.

2.   The affordable weekly repayments suit those 
managing on tight weekly budgets and the 
agent’s regular visit is not only convenient  
for the customer but also acts as a useful 
reminder to put the money aside for 
the repayment.

3.   Forbearance is core to our product offering 

so that when customers get into difficulty they 
know they’ll get a sympathetic response which 
could mean either making a reduced payment 
or missing a weekly payment altogether, 
depending on the circumstances.

4.   The Provident service is face-to-face, with 
loans being delivered to customers’ homes  
by self-employed agents who then usually call 
every week, or in some cases every month, 
to collect repayments. Agents often live in the 
same communities as their customers and 
understand their needs, developing an intimate 
knowledge of their circumstances through the 
weekly visit. Whilst central underwriting is also 
used, agents make the final lending decision 
as they can assess customer capacity and 
character in the home. Importantly, agents 
are paid commission primarily on what they 
collect, not what they lend, so they have no 
reason to lend more than their customers can 
afford to repay.

Provident’s service is one that customers trust 
and positively want to use, which helps to 
explain why our customer satisfaction rates are 
consistently high. 93% of customers say they are 
satisfied with the Provident home credit service, 
and the vast majority say they would recommend 
Provident to family or friends.

Provident Financial plc Annual Report and Financial Statements 2014Provident 

53

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

“ I’ve been a Provident 
agent for years and so 
I’ve seen all the fads 
come and go. What has 
never changed is what 
customers value – 
no charges for late 
payments, small amounts 
repaid weekly and simple, 
transparent products.

Sue, Bradford 

”

A pilot of a lending app to support electronic 
loans documentation commenced in May and 
has now been extended to over 35% of agents. 
The app eliminates paper, saving a significant 
amount of agent and back office time, and allows 
the business to better enforce and evidence 
compliance. We anticipate 100% use of the  
lending app by the end of 2015.

In April, tablet devices were rolled out to field 
managers and have received very positive 
feedback. These devices effectively provide 
managers with a ‘mobile office’ and are starting 
to free up time, currently spent on office-based 
administration, for supporting and motivating 
agents as well as assisting with arrears cases. 

Progress against our strategy
The transition of the home credit business to a 
leaner, better-quality, modern business managed 
for returns involved the identification of five key 
areas for change. We identified that if we could 
successfully implement these changes then 
2013 would be the baseline year for profits. 
2014 would be a year of further change before 
we completed the transformation programme 
during 2015. This would then allow us to have a 
solid foundation to develop the business in 2016 
and beyond.

It is very pleasing that the home credit business 
has made excellent progress during 2014 against 
each of these areas:

1. ‘One Best Way’
Historically, there have been differing working 
practices spanning the 300 branches across 
the UK and Ireland. The absence of sharing best 
practice resulted in significant variations in branch 
and manager performance. Whilst there is still 
progress to be made, we have made great strides 
during 2014 in standardising our ways of working, 
particularly in arrears management, which has 
been assisted by the deployment of technology 
and investing in developing our best people, all  
of which is described further below.

2. Technology & apps
The programme of work to develop our 
technology through the use of smartphone 
and tablet apps to standardise best practice, 
access significant efficiency gains across the 
field operation and implement market-leading 
compliance as regulation migrates to the Financial 
Conduct Authority (FCA) is running well ahead 
of plan. 

In February, the Android version of the collections 
app was released to supplement the iOS version 
which was rolled out from September last 
year. Over 95% of agents are now using their 
smartphones to conduct their round, up from 
around 30% at the start of the year, and much 
higher than the 80% target we set ourselves at 
the start of the year. We plan to have all of our 
agents using the collections app by the end of 
the first quarter in 2015. As well as standardising 
best practice, we estimate that the collections 
app saves approximately two to three hours 
of agent time a week, allowing them to spend 
more time with customers, as well as improving 
collections performance, arrears management 
and evidencing high levels of compliance.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report54
Consumer Credit Division continued

Over 95% of agents are now using 
their smartphones to conduct 
their round, up from around 30% 
at the start of the year, and much 
higher than the 80% target we set 
ourselves at the start of the year. 

3. Collections focus
Historically, the business has delivered stable 
credit quality with the ratio of revenue to 
impairment remaining in a tight range of between 
32% and 34%. However, in 2013 the ratio 
increased beyond this range due to a deterioration 
in the arrears profile during the first nine months 
of the year. As a result, underwriting standards 
for new customers were materially tightened in 
September 2013 and the business commenced 
the process of standardising arrears and 
collections processes, including a focus on early 
intervention and the better integration of field and 
central collections activities. 

As a result of these decisive measures, the 
business experienced a marked improvement 
in the quality of the receivables book in 2014 
with the ratio of impairment to revenue reducing 
significantly from 38.7% in 2013 to 30.0% in 2014. 
We anticipate further improvements in credit 
quality in the future as the standardised arrears 
processes become further embedded throughout 
the field organisation.

The implementation of tighter credit standards 
has resulted in a material contraction in the 
receivables book. In 2013, receivables reduced  
by 14.9% and have reduced by a further 20.5%  
in 2014, resulting in an overall 32.4% reduction 
over a two-year period. This compares with  
our initial estimate of a 25% reduction over the 
two-year period.

Update  
home credit 
and deliver 
better returns

1. ‘One Best  
Way’

2. Technology  
and apps

3. Collections  
focus

4. Much lower  
costs

5. Performance  
through 
people

We are creating a smaller but leaner, better-quality, modern,  more profitable home credit business focused on returns.Provident Financial plc Annual Report and Financial Statements 2014 
55

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

“ Everyone knows kids 
don’t come cheap and 
there always seems  
to be something extra  
to pay for! I’ve used 
Provident to buy school 
uniforms and last year  
we were able to get the 
boys new beds. It might 
not sound like much,  
but it has made a big 
difference to our family.  

Emma, Leeds 

”

5. Performance through people
The profitability of an agency increases markedly 
as the agent gets more experience. As a result, 
we have significantly changed the way we 
attract, induct and support agents to drive higher 
retention and reduce agent turnover. We have 
also been combining agent rounds to remove 
less profitable agencies, which are a key driver 
of agent turnover as the agent’s commission is 
often insufficient for their needs. These changes 
have resulted in a significant improvement in 
agent turnover and a halving in the number of 
vacant agencies.

We have introduced a new development agenda 
throughout the business to recruit, retain and 
develop better leaders in our management 
team. Formal leadership training for managers 
throughout the business is now well established 
and has been extremely well received. This will 
continue to pay dividends in the future.

The reduction in field administration employees  
in June 2014 was made possible by the 
programme to deploy technology throughout the 
field operation running well ahead of schedule. 

The headcount reductions, together with other 
savings and volume reductions, have reduced 
the CCD cost base by over £28m during 2014. 
This has allowed the business to invest in 
developing Satsuma and the regulatory agenda 
whilst delivering stable profits.

4. Much lower costs
To ensure that profit levels in the business were 
at least maintained following the contraction in the 
receivables book, it was not only necessary for 
the quality of receivables to improve but the cost 
base needed to be reduced to reflect the lower 
volume of business.

Whilst job losses are always regrettable, during 
2013 and 2014 we have implemented three 
phases of cost reduction:

Phase 1 – 180 field managers left the business  
in June 2013.

Phase 2 – 340 field and head office employees 
left in December 2013.

Phase 3 – 225 field administration employees  
left in June 2014.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
56
Consumer Credit Division continued

Satsuma 

We believe that Satsuma is a 
business capable of delivering 
returns comparable to the Provident 
home credit business and, very 
importantly, delivering good 
customer outcomes. We believe  
that a Satsuma loan is the best 
customer proposition in the market, 
closely aligned with home credit.

Win in  
online  
lending

1. Best customer 
proposition

2. Broad  
marketing  
reach

3. Best in class 
underwriting

4. Best in class 
collections

Data-led 
continuous 
improvement

Satsuma, our online direct repayment loans 
product, was launched in November 2013 as 
part of the repositioning of the CCD business to a 
broader-based lending business. Since its launch, 
we have been focusing on building our capability 
in order to develop a sustainable business with  
a strong market position capable of delivering the 
group’s target returns. 

We believe that Satsuma is a business capable  
of delivering returns comparable to the Provident 
home credit business and, very importantly, 
delivering good customer outcomes. We believe 
that a Satsuma loan is the best customer proposition 
in the market, closely aligned with home credit, 
and we are supporting it with a front-of-mind 
marketing proposition. Our underwriting and 
collections capability have been developed 
significantly over the last 12 months and we 
believe that they provide us with a competitive 
advantage in the fast-growing non-standard online 
loans market. Our experience through 2014 has 
shown us that the demand for online instalment 
loan products is strong and we are very excited 
about the excellent opportunity for Satsuma in 
this market.

At 31 December 2014, Satsuma had 21,000 
customers (2013: 9,000) and a receivables book 
of £5.0m (2013: £1.8m). 

Market opportunity

The online loans market is estimated to be at least 
four times the size of the home credit market 
and is growing as customer preferences change. 
With the backdrop of clearer, tighter regulation 
around payday lending from 1 July 2014, 
there has been a shift in demand from payday 
loans to instalment loans as the restrictions on 
the use of rollovers and continuous payment 
authorities by payday lenders has taken effect. 
We have already seen a number of smaller 
payday loan companies exiting the market and 
larger operators are reconfiguring their business 
models. We expect that the introduction of a rate 
cap on high-cost short-term credit providers from 
2 January 2015 will lead to a further shift towards 
instalment loans.

Target customer
Satsuma addresses those applicants of sufficient 
credit quality whose preference is to access 
small-sum credit online and make weekly or 
monthly repayments direct from their bank 
account without the need for an agent visit. It is 
specifically aimed at the significant audience of 
non-standard consumers in the segment of the 
market between Vanquis Bank and our Provident 
home credit business. 

We will use our competitive advantage to achieve  a top-three market position within two to four years.Provident Financial plc Annual Report and Financial Statements 2014Satsuma 

57

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

4. Collections
During 2014, we successfully embedded our 
collections processes into the excellent collections 
capabilities of Vanquis Bank. Their contact centre 
representatives in Chatham are now engaged at 
an early stage to optimise collections performance 
and work closely with our customers. This will 
include using all aspects of their technology to 
contact customers either through the use of their 
contact centre and SMS capabilities, trace activity 
for customers where no contact can be made 
and, very importantly, utilising their extensive 
range of forbearance measures for those 
customers whose circumstances have changed. 

Just like all of the group’s businesses, working 
closely with our customers to ensure the best 
possible outcome is a fundamental part of our 
business and one which distinguishes us from 
the majority of other lenders in this market. 
We are very pleased with the progress made 
during 2014.

When we launched Satsuma we expected default 
rates to be higher than home credit, reflecting  
the benefit of the agent relationship within the 
home credit business model, despite the credit 
standing of a home credit customer being lower. 
However, as a result of our significant investment 
and development of our underwriting and 
collections capability during 2014, our default 
rates are currently running marginally ahead  
of our original forecast. 

We will use our competitive advantage in the 
following areas to achieve a top-three market 
position within two to four years:

1. Proposition
The product proposition of Satsuma is based 
closely on the proven home credit customer-
centric proposition. There are no extra charges 
whatsoever, even if payments are missed. 
Customers can have contact with a telephone 
representative and there are a number of 
forbearance procedures in place for those 
who get into financial difficulty. We believe that 
Satsuma meets customer needs better than 
payday lending and other instalment loan  
products currently in the market.

We initially launched the product with a maximum 
permitted loan amount of £300 for new 
customers and £800 for existing customers. 
However, as we have developed our underwriting 
and collections capability, we have recently 
increased these amounts to £1,000 for new 
customers and £2,000 for existing customers, 
subject to individual affordability checks. 

We aim to further develop our product proposition 
in 2015. In particular, we will shortly be 
introducing a monthly product in addition to our 
current weekly product, to reflect that a number 
of our customers are paid monthly and would 
therefore prefer to pay via a monthly instalment 
rather than a weekly one.

2. Marketing
We have positioned Satsuma with a broad 
marketing reach. Our main focus is the 
open market but we are also targeting those 
consumers who do not want the home credit 
agent service, paid-up former customers of  
home credit and also those customers declined 
by Vanquis Bank who are not suitable for open-
ended revolving credit. In addition, customers 
applying for a Satsuma loan who do not meet the 
higher underwriting criteria or cannot be remotely 
verified, are referred to home credit.

We are supporting the open market proposition 
with memorable front-of-mind branding and 
significant marketing spend. This includes a 
distinctive, customer-focused website which 
has a fresh look and feel and TV advertising. 
Our TV advertising to date has been based on 
the ‘singing Satsuma’ with two different adverts 
focused primarily on building the brand name. 

Throughout 2014, we have trialled the adverts  
on numerous different TV stations and at different 
times of day to fine-tune our advertising strategy 
and improve response rates. We have also 
supplemented this with radio advertising on a 
regional basis. We have been very pleased with 
how the Satsuma brand name has developed 
with non-standard consumers and we have 
now changed the focus of our TV advertising 
to promote the core features of the Satsuma 
product and service rather than on brand name 
awareness-building. Our third TV advert was 
launched in January 2015. 

3. Underwriting
Our initial underwriting combined the unique 
proprietary knowledge of issuing weekly 
loans in the home credit business and 
remote non-standard credit in Vanquis Bank. 
We supplemented this with external bureau 
data and have refined our scorecards for 
different sources as the business has developed. 
In October, we implemented enhanced 
affordability assessments as required by the 
FCA. These require lenders to verify customers’ 
incomes and consider outgoings as part of the 
overall credit process. In November, we launched 
a new decision engine and scorecard which 
will allow us to include behavioural and social 
data in our credit decisioning going forward. 
The business has already experienced an 
improvement in conversion rates which has, in 
turn, allowed a step-up in marketing. As a result, 
weekly new business volumes increased by 50% 
in December. Consistent with both our Provident 
home credit business and Vanquis Bank, we are 
adopting a prudent ‘low and grow’ approach to 
issuing further credit. 

Our conversion rate of applications has been 
steadily improving throughout the year and, 
following the implementation of the new 
scorecard in November, our current conversion 
rate has increased materially. We expect the 
conversion rate to improve further and this  
will be an important driver in determining the 
potential size of the Satsuma business.

Just like other Provident Financial businesses, we 
maintain close, ongoing personal contact with our 
customers through our telephone representatives 
which gives us a unique customer insight and 
provides our customers with peace of mind, 
knowing that they always have someone they  
can talk to. 

Provident Financial plc Annual Report and Financial Statements 2014Strategic report58
Consumer Credit Division continued

Guarantor loans – glo
In May 2014, as part of our continuing strategy to 
develop CCD into a broader lending business, we 
launched a pilot into the guarantor loans market 
to test whether a product could be established 
which is capable of delivering the group’s target 
returns. The guarantor loans market is currently 
dominated by one large provider but it is a 
market that has seen considerable growth over 
recent years.

The guarantor loans proposition is additional and 
complementary to home credit and Satsuma, 
comprising larger, longer loans of between 
£1,000 and £7,000 repayable over a period of 
between one and five years. The customer is 
supported by a family member or friend with a 
good credit record who is prepared to guarantee 
the loan if the customer’s circumstances change. 
CCD’s proposition offers customers competitive 
pricing and a very customer-centric approach to 
forbearance, including the high levels of personal 
service that the group deploys in all its offerings. 

We initially trialled the guarantor loans pilot 
under the brand name of ‘Tandem’ using only 
the broker channel. Since its launch, we have 
significantly developed the customer application 
and underwriting process through a test and 
learn approach to improve the overall customer 
journey. In addition, in November we launched 
a direct to consumer proposition through the 
development of a customer-friendly website and 
rebranded ‘Tandem’ as ‘glo’, short for ‘guarantor 
loan option’. This was supported by a small 
investment in marketing spend, including a TV 
and radio campaign to test the level of demand 
and our ability to access the market opportunity. 
The results of the pilot will be evaluated during  
the first half of 2015.

CCD – Financial performance
CCD generated a profit before tax and exceptional costs of £103.9m in 2014 (2013: £102.5m)  
as set out below:

CCD delivered profit before tax and exceptional 
costs 1.4% up on last year. This reflects strong 
execution against a challenging programme 
of work to transition the home credit business 
to a smaller but leaner, better-quality, more 
modern business focused on returns, whilst 
investing in the Satsuma online loans proposition. 
The success in delivering the strategy has 
resulted in a significant increase in CCD’s return 
on assets from 15.1% in 2013 to 18.1% in 2014. 

Whilst the disposable incomes of home credit 
customers have increased modestly over the last 
year, customer confidence remains relatively low. 
Accordingly, the demand for credit from better-
quality, existing customers has remained relatively 
subdued for the majority of the year. In addition, 
the tighter credit standards implemented during 
the final quarter of 2013 have continued to restrict 
the recruitment of more marginal customers into 
the business. Consequently, customer numbers 

reduced by 29.1% during 2014 but the quality 
of the receivables book improved materially. 
This resulted in sales levels running 19% lower 
than the previous year during the first 10 months 
of the year. As expected, the anniversary of tighter 
credit standards saw the year-on-year sales 
shortfall moderate to around 9% during the last 
two months of the year, with the business also 
benefitting from the rebranding of the home credit 
business to ‘Provident’ in November and the 
associated TV advertising campaign.

Receivables at the end of 2014 were 20.5% 
lower than the prior year, less marked than 
the reduction in customer numbers due to 
the shedding of marginal customers and the 
corresponding focus on better-quality established 
customers. The revenue yield remained robust at 
98.8%, up from 96.0% in 2013, due to a modest 
shift in mix towards shorter-term, lower-risk, 
higher-yielding lending. 

Year ended 31 December2014 £m 2013 £m Change % Customer numbers ('000)1,071 1,511 (29.1)Year-end receivables588.1 740.0 (20.5)Average receivables598.5 725.8 (17.5)Revenue591.1 697.1 (15.2)Impairment(177.5)(269.7)34.2 Revenue less impairment413.6 427.4 (3.2)Revenue yield198.8% 96.0% Impairment % revenue2 30.0% 38.7% Risk-adjusted margin369.1% 58.9% Costs(275.8)(285.6)3.4 Interest(33.9)(39.3)13.7 Profit before tax4103.9 102.51.4Return on assets518.1% 15.1%1 Revenue as a percentage of average receivables.2 Impairment as a percentage of revenue.3 Revenue less impairment as a percentage of average receivables.4 Profit before tax is stated before an exceptional cost of £3.4m (2013: £13.7m) in respect of a business restructuring. 5 Profit before interest and exceptional costs after tax as a percentage of average receivables.Provident Financial plc Annual Report and Financial Statements 2014 
59

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

The implementation of standardised arrears and 
collections processes coupled with tighter credit 
standards produced a significant improvement in 
arrears during 2014 and resulted in the ratio of 
impairment to revenue reducing from 38.7% in 
2013 to 30.0% in 2014. 

The increase in revenue yield and reduction in 
impairment produced a significant strengthening 
in the risk-adjusted margin from 58.9% in 2013  
to 69.1% in 2014.

Business performance is benefiting from 
the programme of cost savings implemented 
primarily during 2013, which secured a year-
on-year reduction in the cost base of 3.4%. 
This was achieved after reinvesting approximately 
£17m of the previously announced gross cost 
savings of £28m in enhancing IT, business and 
people development processes to support the 
repositioned home credit business, embedding 
the governance and regulatory framework 
required to transition CCD to the FCA and funding 
the start-up of Satsuma.

The programme to deploy technology throughout 
the field operation to support an improvement in 
productivity and reinforce compliance continues 
to run well ahead of schedule. This allowed a 
reduction in the field administration workforce of 
225 in 2014 and resulted in cost savings of £2m 
in the second half of the year, rising to £4m in 
2015, with no impact on customer service levels. 
An exceptional restructuring cost of £3.4m has 
been incurred in 2014 in respect of associated 
redundancy costs (2013: £13.7m). 

CCD – Looking ahead
2014 has been a year of excellent progress 
against our new strategy. CCD has undergone  
a transformational amount of change in deploying 
technology, standardising processes, launching 
new products, developing underwriting and 
collections capabilities, investing in systems and 
controls to deliver high standards of compliance 
with regulation and developing our people and 
talent. Yet we have also achieved an important 
goal which we set at the start of the year – we 
have delivered stable year-on-year profits and  
an increase in the return on assets. 

In home credit, the transition to a leaner, better-
quality, more modern business is running 
ahead of schedule. This has been an excellent 
achievement from all of our employees who have 
made this possible. The home credit market is 
mature but we are well placed to deliver excellent 
returns for our shareholders whilst continuing 
to serve our customers for many more years 
to come.

In Satsuma, we have developed strong capabilities 
at every part of the customer journey. We have 
utilised our core skills in both CCD and Vanquis 
Bank to lend responsibly and begin to build a 
sustainable business. The investment we have 
made in 2014 puts the business on a very sound 
footing and we believe it will achieve a monthly 
break-even during 2015 and then make a full-year 
profit contribution from 2016 onwards. We are 
confident that we will achieve a top-three market 
position over the next two to four years.

Interest costs in 2014 were 13.7% lower than last 
year reflecting the 17.5% reduction in average 
receivables which has been partly offset by an 
increase in the funding rate for the business from 
6.8% to 7.1%. The increased funding rate reflects 
CCD absorbing a greater proportion of the higher-
cost, fixed-rate, longer-duration borrowings as the 
average retail deposits held by Vanquis Bank has 
increased during the year.

All of our actions in CCD are driven by the 
ethos of lending responsibly and providing 
our customers with the right products and 
services. Maintaining our high levels of customer 
satisfaction continues to be central to our 
business. We have a clear, focused and deliverable 
strategy and we have a strong management team 
with a combination of in-house experience and 
proven external track records to deliver it. 

CCD remains a highly profitable and cash-
generative business and the bedrock of the 
group’s high dividend payout ratio.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
60
Moneybarn

3  Moneybarn

Introduction

Moneybarn is the market leader in the 
provision of finance to buy cars for  
people in the non-standard credit market, 
very often to help them get to work. 
Through careful consideration of customers’ 
applications and comprehensive affordability 
assessments, Moneybarn is able to help 
those who may have had problems with 
credit in the past but who are now over 
those problems.

Peter Minter  
Managing Director  
Moneybarn

£15.0m

Profit before tax1,2

115

Employees

Non-standard 
car finance

£151.7m

Year-end receivables

£9,000

Average loan

22,000

Customers

1.  Pro forma result for the year ended 31 December 2014 based on applying 

the group’s lower cost of funding to pre-acquisition results.

2.  Stated prior to amortisation of acquisition intangibles and exceptional costs.

Provident Financial plc Annual Report and Financial Statements 20143  Moneybarn

61

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

Our strategy

Moneybarn’s strategy is 
to develop its position as 
the leading non-standard 
car finance provider in 
the UK, delivering positive 
customer outcomes, 
sustainable growth and 
high shareholder returns 
that meet the group’s 
minimum thresholds.

To deliver our strategy, we continue to focus on:

 > Maintaining clear and consistent credit 

management objectives to ensure that we 
maintain a good quality receivables portfolio 
with stable levels of impairment; 

 > Offering straightforward and transparent 
vehicle finance products with no product  
add-ons or hidden charges;

 > Treating our customers fairly throughout  

their relationship with us, managing conduct 
risk and ensuring that we comply fully with  
all applicable regulation; and

 > Ensuring that we deal in a responsible and 
consistent way with customers who get  
into financial difficulty.

 > Using the group’s balance sheet strength and 
funding lines to access the significant growth 
opportunity that exists in the non-standard 
vehicle finance segment in the UK;

 > Maintaining our strong relationships with 

brokers and securing a position of primacy 
where appropriate;

 > Developing our product proposition and 

our channels to market to access additional 
growth opportunities; 

 > Capitalising on the synergies available through 
the group’s expertise in credit, marketing and 
collections as well as its customer footprint;

 > Continuing to invest in and develop our 
IT infrastructure to maintain our market-
leading credit decisioning and a smooth 
customer journey;

“ I’m proud to be part of an organisation that really 
makes a difference to our customers’ lives. 
Understanding whether a customer can afford a loan 
really is important to us and gets the relationship off 
to the best start. We understand that circumstances 
can change and if this happens it’s great to be able 
to work with a customer to help them get back on 
track. I love the fact that we’re making a difference.

  Will, Moneybarn Customer Services Team

”

Provident Financial plc Annual Report and Financial Statements 2014Strategic report62
Moneybarn continued

How Moneybarn loans work

Moneybarn operates a business model 
based on our common approach,  
but adapted to closely suit the needs  
of consumers in the non-standard  
used car finance market.

What we do for our customersWhat allows us to do what we doThe value  this createsProvident Financial plc Annual Report and Financial Statements 2014How Moneybarn loans work

63

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

Market-leader in non-standard used car finance with over 20 years 
of experience in the car finance market.

Strong broker relationships maintained and built by consistent 
lending through the cycle.

Provide finance for used cars, the primary use of which is to travel 
to work, bought through dealerships.

Simple broker commission structures.

Focus on non-standard customers, less well served by mainstream 
and manufacturer-tied lenders.

1    Simple hire purchase car finance with no add-ons or 
insurances focused on the needs of the non-standard  
second-hand car buyer.

2    Customer relationships established with a welcome call and 
maintained with individual discussions when issues arise.

3    Investment in automation and credit scoring systems  

where appropriate, building market-leading service levels  
with acceptance in principle decisions within four seconds  
of application.

4    Fairness is at the centre of all discussions with customers, 
always looking to keep the customer in their car if possible 
and looking for the best outcome for them overall.

Better outcomes for customers – helping people get to work.

More suitable product than unsecured lending.

Low level of upheld Financial Ombudsman Service (FOS) complaints.

Strong growth opportunity in a market with large demand,  
poorly served by mainstream lenders through the cycle.

Primacy with key brokers to access the best leads available.

High levels of customer satisfaction.

What we do for our customersWhat allows us to do what we doThe value  this createsProvident Financial plc Annual Report and Financial Statements 2014Strategic report64
Moneybarn continued

We believe that Moneybarn is a 
great fit with the rest of the group. 
It is very well-positioned to take 
advantage of the strength of the 
group’s balance sheet and funding 
lines as well as benefiting from 
the credit and marketing skills and 
customer footprint that reside in the 
group’s other businesses to deliver 
significant growth going forward. 

1.  The non-standard vehicle  

finance market

Moneybarn is the largest provider of non-standard 
vehicle finance in the UK, with an approximate 
market share of between 20% and 25%. 
Direct competition comes from around 10 other 
providers, the largest of which are Moneyway,  
First Response and Advantage.

The non-standard vehicle finance market shrank 
considerably as a result of the credit crunch, as 
lenders reduced their lending, collapsed or exited 
the market. It has recovered in recent years but 
remains less than half of the size it was in 2007.

It is estimated that approximately half a million cars 
were purchased by non-standard individuals in 
the UK in 2013, of which about 10% were funded 
through car finance products with the remainder 
being funded through cash, loans from families  
and friends or other forms of credit such as 
personal and guarantor loans. Growth in future 
demand is supported by a number of factors 
including customer needs, an overall under supply 
of non-standard car finance and the better value  
of specialist car finance relative to many other  
non-standard funding options.

We believe that there is considerable unmet 
demand in this market and that the market size 
will be determined principally by supply-side 
factors. Moneybarn, under the group’s ownership, 
is very well placed to take advantage of this 
market opportunity. 

An introduction to Moneybarn
Moneybarn is Provident Financial’s first acquisition 
since the demerger of the international business  
in 2007. The business shares the same ethos as 
the group’s other businesses in providing access  
to credit for those who may find it difficult to 
source credit from other lenders. 

The business was originally established in 1992 
and initially started out life providing finance to 
aspirational owners of more expensive vehicles. 
The average amount lent was approximately 
£20,000. However, the business model changed 
significantly around the time of the credit crunch 
to focus on lower-value, more mainstream vehicle 
purchases. Significant investment was made 
in developing a bespoke IT platform to support 
efficient and effective broker and customer 
relationships and the management team was 
strengthened. The business was also successful 
in securing funding through the recession, unlike 
many of its competitors.

From 2010, the business enjoyed strong growth 
but from 2013 its origination of new loans became 
increasingly restricted by the funding constraints 
resulting from its ownership structure. In order 
to allow the management team to realise the 
growth opportunity in the non-standard car 
finance market, the owners decided to sell the 
business to Provident Financial in August 2014. 
The consideration was £120m which was satisfied 
by an equity placing of Provident Financial shares.

We believe that Moneybarn is a great fit with the 
rest of the group. It is very well-positioned to take 
advantage of the strength of the group’s balance 
sheet and funding lines as well as benefit from the 
credit and marketing skills and customer footprint 
that reside in the group’s other businesses to 
deliver significant growth. 

“ I had a few credit problems in the past when my 
marriage broke down. Even though that was a few 
years ago and I’ve now sorted everything out, I still 
found it very difficult to get a car loan. That’s why  
it was so refreshing when Moneybarn gave me the 
help I needed.

Pete, Telford 

”

Provident Financial plc Annual Report and Financial Statements 2014 
65

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

“ We often have 
conversations with our 
customers who have 
had difficulties with 
their finances in the 
past, but we find by 
being approachable, 
straightforward and 
honest, it incentivises 
them to do the same.

Jenny, Moneybarn

”

Moneybarn typically requires customers to pay 
a deposit and has historically lent up to the trade 
value of the vehicle. We have also recently started 
lending between trade and retail value. Historically, 
the loan has been required to be greater than 
£5,000 and the vehicle to have mileage of less 
than 100,000. The minimum loan amount was 
very recently reduced to £4,000 and we continue 
to explore opportunities to develop and extend  
our product offering.

2. Customers
Our customers are very similar to Vanquis Bank 
customers. They have a thin or impaired credit 
history and often find it difficult to access credit 
from more prime lenders. They have an average 
age of approximately 40, are employed or self-
employed and have an income level around the 
national average of £25,000. They are more likely 
to be male than female. 

Surveys of our customers show that they are 
very satisfied with the service provided by 
Moneybarn and our complaints levels are very 
low. Like the rest of the group, this is an intrinsic 
part of our business model and strategy. 

3.  Product
We offer secured car loans in a responsible 
manner through conditional sales contracts. 
Formally, the vehicle is owned by Moneybarn 
until the final instalment has been paid by 
the customer. Over 90% of our deals are for 
used vehicles.

The car is typically used by our customers for 
everyday necessities such as travelling to work 
rather than for leisure purposes. Our ethos is to 
help ordinary people get to work. Currently, all of 
our lending is against cars and we don’t provide 
credit for other vehicle classes, such as light 
commercial vehicles. Product diversification will 
be explored for future growth potential. 

Our contracts are typically for between four 
and five years with instalments paid monthly. 
The average value of a loan is approximately 
£9,000 and the representative APR is 32%.  
We do not sell any ancillary products, such as PPI 
or GAP insurance, and we do not have hidden 
fees or charges, demonstrating a strong cultural 
fit with the group.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
66
Moneybarn continued

An important part of our success  
at Moneybarn is our people.  
We have an experienced and 
respected management team who 
are all remaining with the business 
under the Provident Financial 
umbrella. They are very well 
supported by our passionate and 
motivated employees who play  
a vital role in ensuring that we 
serve our customers in the best 
possible way. 

4. Distribution channels
The primary source of our new customer leads 
is through a network of well-established brokers. 
They value our service levels, technology and the 
excellent relationships that we forge with them. 
This is reinforced by approximately 60 staff based 
within brokers dedicated to Moneybarn business. 

Brokers earn commission for each lead that they 
provide which results in a loan being issued. 
Customers using a broker can source their vehicle 
from any car dealership.

We also source leads through independent car 
dealers and a very small number from our own 
website www.moneybarn.com. We do not have 
our own dealership network which sells vehicles. 
We only provide finance. 

Going forward, we aim to explore synergies 
with the group to develop a more well-defined 
business to consumer proposition and, in 
particular, seek to develop the synergies available 
with the Vanquis Bank customer base. 

5. Underwriting and collections
We believe that we have developed market-
leading credit decisioning. Our underwriting 
is highly automated which allows for rapid 
profiling and provisional approval of customers, 
providing us with a competitive advantage. 
Our credit science is based on a combination of 
external credit bureau data, our own proprietary 
scorecards and policy rules. The underwriting 
process includes robust affordability assessments, 
including obtaining proof of income, to ensure that 
we only lend when it is responsible to do so.

Collections are normally made through fixed 
monthly direct debit payments. If a customer  
gets into financial difficulties during the term of  
the loan, then our customer services team will 
work closely with the customer to help them 
get back on track. This may include a temporary 
payment arrangement for short-term financial 
difficulties. However, for those customers that 
demonstrably can no longer afford the ongoing 
repayments, the most appropriate exit strategy 
is often through the repossession and sale of 
their vehicle to settle their loan before the vehicle 
depreciates further. 

We believe that our approach to collections is 
clear and fair and surveys of our customers 
support this.

Our default rates and collections performance 
have remained very consistent since the change 
in focus of our business in 2010. Our impairment 
charge represents approximately 3% of 
receivables. Consistent with Vanquis Bank, we 
recognise an impairment provision as soon as 
one contractual monthly payment is missed.

6. Infrastructure
At Moneybarn we have a highly scalable IT 
platform that supports the end-to-end customer 
journey. We were the first lender in the market to 
adopt automated underwriting decision making. 
Our IT system is completely bespoke, having been 
developed in house, and our in-house IT team is 
able to respond quickly to business requirements 
and ensure that we remain at the forefront 
of technology.

We have a strong cultural appetite for compliance 
and meeting our regulatory obligations. 
Paramount to this is treating customers fairly. 
The new and used car finance market is now 
regulated by the FCA and we are well underway 
in implementing our transition plan in order to 
submit our application for full authorisation in the 
first half of 2015. 

An important part of our success at Moneybarn 
is our people. We have an experienced and 
respected management team who are all 
remaining with the business under the Provident 
Financial umbrella. They are very well supported 
by our passionate and motivated employees who 
play a vital role in ensuring that we serve our 
customers in the best possible way. 

We are currently investing in our people and 
additional headcount to support our future 
growth, meet the higher regulatory standards 
under the Financial Conduct Authority (FCA) and 
to bring our governance processes more in line 
with those of the rest of the group.

Provident Financial plc Annual Report and Financial Statements 2014 
67

Provident Financial Group

1  
Vanquis Bank

2  
Consumer Credit Division

3  
Moneybarn

Non-standard 
credit cards

Home credit

Online lending

Non-standard 
car finance

Financial performance
Moneybarn has contributed a profit before tax, amortisation of acquisition intangibles and exceptional 
costs of £5.8m in the four months following its acquisition. The results for the four months, together  
with the pro forma results for the 2014 financial year restated to apply the group’s lower cost of funding 
to pre-acquisition results, are set out below:

The business is investing in additional headcount 
to support future growth, meet the higher 
regulatory standards under the FCA and to bring 
governance processes in line with those of the 
rest of the group. Headcount has increased 
from 90 at the end of August to 115 at the end 
of December and is expected to increase to 
approximately 150 by the end of 2015.

Moneybarn is a high returns business and 
generated a pro forma return on assets of  
12.9% for 2014 as a whole.

Moneybarn has performed well, delivering 
results in line with the internal plans established 
immediately on acquisition. New business 
volumes have picked up significantly as a result  
of access to the group’s funding. This has allowed 
the extension of the product offering to lend up 
to retail value, reinforcing Moneybarn’s primacy 
across its broker network. Average monthly 
volumes in the last four months of the year were 
approximately 1,000 compared with around 730 
in the first eight months of the year and around 
670 in the corresponding four-month period 
last year.

Default rates have remained stable and are 
consistent with the levels incurred in the previous 
18 months. This has enabled the business to 
deliver a risk-adjusted margin for 2014 as a 
whole of 24.6%, in line with the ratio of 25% 
communicated at the time of the acquisition.

Looking ahead
2014 has been a significant year in Moneybarn’s 
history. Becoming part of the Provident Financial 
group offers us exciting opportunities for further 
growth and for us to help more non-standard 
credit market consumers get access to the car 
they need for everyday life. The increased volume 
of new business written over the last four months 
of the year is very encouraging and leaves us well 
placed as we enter the new year.

2015 is set to be another exciting year as the 
business is embedded within the group and we 
take advantage of the growth opportunity available 
to us. The team’s main priorities for 2015 are:

 > Using the group’s balance sheet strength and 
funding lines to accelerate growth and capture 
the market opportunity available in the non-
standard car finance market;

 > Continuing to develop our product proposition 
by extending lower-value lending and other 
potential channels;

 > Exploring the potential synergies available with 
the rest of the group in credit, marketing and 
collections, as well as bringing the benefits of 
Moneybarn vehicle finance to the Vanquis Bank 
customer base;

 > Investing further in our infrastructure and IT 

to support our growth targets, ensure that our 
IT capability remains a competitive advantage 
and bring our governance and controls up to 
the very high standard across the rest of the 
group; and

 > Effectively managing the process of obtaining 
full authorisation from the FCA and continuing 
to ensure that our business produces positive 
customer outcomes.

We are delighted with the start that Moneybarn 
has made since becoming part of the group. 
The highly scalable platform, the strong broker 
relationships and the quality and enthusiasm  
of our management team and employees gives 
us confidence that we will develop into a very 
important contributor to the future growth in  
the group’s earnings.

Post-acquisition Four months ended 31 DecemberProforma1Year ended  31 December2014 £m2014 £m Customer numbers ('000)22 22 Year-end receivables151.7 151.7 Average receivables143.4 135.1 Revenue13.8 38.0 Impairment(1.2)(4.7)Revenue less impairment12.633.3 Risk-adjusted margin224.6% Costs(4.2)(11.1)Interest(2.6)(7.2)Profit before tax35.815.0 Return on assets412.9% 1 Restated to apply the group’s lower cost of funding to pre-acquisition results. 2 Revenue less impairment as a percentage of average receivables.3  Profit before tax for the four months ended 31 December 2014 is stated before the amortisation of acquisition intangibles of £2.5m and an exceptional cost of £3.9m in respect of acquisition-related expenses.4  Profit before interest, the amortisation of acquisition intangibles and exceptional costs, after tax as a percentage of average receivables.Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
68
Financial review

Financial review

The group’s financial strategy is to invest in 
businesses that generate a high return on capital  
in order to provide high returns to shareholders. 
To support the delivery of this strategy, the group operates 
a strict financial model that aligns dividend policy, gearing 
and growth plans.
The financial model has been developed to ensure that 
the group maintains a robust capital structure, providing  
a comfortable level of headroom against banking 
covenants, including the gearing covenant of 5.0 times, 
and the regulatory capital requirements set by the 
Prudential Regulation Authority (PRA).
The strong capital generation of the businesses in which 
the group invests supports the distribution of up to 80%  
of its post-tax earnings by way of dividend. This allows the 
business to retain sufficient capital to support receivables 
growth consistent with management’s medium-term 
growth plans and a maximum gearing ratio of around 
3.5 times. The financial model is underpinned by the 
group’s consistent application of prudent and appropriate 
accounting policies.

“ Delivering high returns 
remains at the heart  
of the group’s financial 
model and drives the 
group’s strategy. 

Andrew Fisher 
Finance Director

 ”

How this works in practice: >2014 ongoing pre-tax profit amounts to £254m (prior to the amortisation of acquisition intangibles and exceptional items and after including Moneybarn pro forma profits for the full year and excluding Vanquis Bank Poland losses) which equates to a profit after tax of £200m (tax at 21.8%); >Dividend cover in 2014 is 1.35 times which amounts to dividends of £148m (£200m/1.35).; >Equity retained in the business to fund growth equals £52m (£200m less £148m); >Target gearing ratio of 3.5 times allows debt funding of £181m (£52m multiplied by 3.5); >Provides total funding and capital for receivables growth of £233m (£52m plus £181m); and >Pre-tax profit in excess of £254m allows dividends to be increased and receivables growth  in excess of £233m.High returns businessesDividend policyCover ≥ 1.25xGearing≤ 3.5x versus covenant  of 5.0xGrowthSupports receivables growth of £230m+Provident Financial plc Annual Report and Financial Statements 2014Financial review

69

15.1

14.2

14.5

14.2

14.3

ROA* (%)

2014

2013

2012

2011

2010

*Prior to amortisation of acquisition intangibles and exceptional items.

ROE* (%)

2014

2013

2012

2011

2010

47

49

48

46

45

*Prior to amortisation of acquisition intangibles and exceptional items.

Returns
Delivering high returns remains at the heart 
of the group’s financial model and drives the 
group’s strategy. 

Following the acquisition of Moneybarn and the 
development of Satsuma, management is now 
assessing the relative performance of each 
business through a return on assets (ROA) 
measure. This ensures that the returns being 
generated by each business are not distorted 
by differences in the capital structure of each 
business and allows for better comparability. 

The group calculates ROA as profit before 
interest, amortisation of acquired intangibles and 
exceptional costs, after tax divided by the average 
receivables during the period. Table 1 sets out  
the calculation of ROA in 2014 and 2013.

The table excludes Moneybarn as it has only 
been under the group’s ownership for four 
months. However, the business generated an 
ROA of 12.9% for 2014 as a whole. The table also 
currently shows the returns being generated by 
the Consumer Credit Division (CCD) as a whole 
as it is both difficult to separately allocate the CCD 
cost base to each business and it is meaningless 
to provide a separate ROA for Satsuma in this 
early stage of its development. 

Vanquis Bank delivered an ROA of 15.5% in 2014, 
in line with 2013. The benefit from operational 
leverage has offset the impact of a lower margin 
following the changes made to the timing of the 
sale of Repayment Option Plan (ROP) and a 
number of its product features during the third 
quarter of 2013. 

CCD’s ROA has strengthened from 15.1% to 
18.1% in 2014 as the measures to improve 
margins through tighter underwriting and better 
collections processes, together with the cost 
reduction measures, have generated stable 
year-on-year profits on a smaller, better-quality 
receivables book. The ROA has been delivered 
despite the investment in building the capability 
at Satsuma and enhancing IT, business and 
people development processes to support 
the repositioned home credit business, and 
embedding the governance and regulatory 
framework required to transition CCD to the 
Financial Conduct Authority (FCA). 

The group’s overall ROA has increased from 
14.2% in 2013 to 15.1% in 2014, reflecting the 
improvement in CCD returns.

The group continues to calculate return on equity 
in order to assess the overall returns being 
generated for shareholders. 

The group calculates ROE as profit after tax  
(prior to the amortisation of acquisition intangibles 
and exceptional costs) divided by average equity. 
Average equity is stated after deducting the 
group’s pension asset net of deferred tax, the 
fair value of derivative financial instruments, and 
the proposed final dividend, consistent with the 
calculation of the group’s regulatory capital base. 
Table 2 sets out the calculation of ROE in 2014 
and 2013.

The group’s ROE of 47% in 2014 is lower than 
49% in 2013, principally due to the £120m of 
equity raised to fund the acquisition of Moneybarn 
to preserve regulatory capital.

Table 2: Calculation of ROE£m 2014 2013 Adjusted profit before tax1234.4196.1Tax(50.4)(44.6)Adjusted profit after tax184.0151.5Shareholders’ equity613.0416.8Pension asset(56.0)(29.2)Deferred tax on pension asset11.25.8Hedging reserve3.45.1Proposed final dividend(91.6)(73.6)Adjusted equity480.0324.9Average adjusted equity391.1311.8ROE47%49%1  Stated prior to the amortisation of acquisition intangibles of £2.5m (2013: £nil) and exceptional costs of £7.3m (2013: £13.7m).Table 1: Calculation of ROA20142013£mVanquis Bank (UK)CCDGroupVanquis Bank (UK)CCDGroupAdjusted profit before tax1151.0103.9234.4113.7102.5196.1Interest39.733.977.734.539.374.2Adjusted PBIT190.7137.8312.1148.2141.8270.3Taxation (21.5%/22.7%)(41.0)(29.6)(67.1)(33.6)(32.2)(61.4)Adjusted PBIAT149.7108.2245.0114.6109.6208.9Average receivables967.2598.51,623.9739.1725.81,468.6ROA15.5%18.1%15.1%15.5%15.1%14.2%1  Prior to the amortisation of acquisition intangibles of £2.5m (2013: £nil) and exceptional costs of £7.3m (2013: £13.7m).Provident Financial plc Annual Report and Financial Statements 2014Strategic report70
Financial review continued

Acquisition of Moneybarn
The group completed the acquisition of 
Moneybarn, the UK’s largest non-standard 
vehicle finance business, on 20 August 2014 
for consideration of £120m. The consideration 
was satisfied by the payment of £120m in cash 
on completion to the Moneybarn shareholders, 
funded through the proceeds of a placing of new 
ordinary shares in Provident Financial plc with 
institutional investors. 

The goodwill arising as a result of the acquisition 
amounted to £71.2m as follows:

Proceeds from equity placing

Net liabilities on acquisition on an 
IFRS basis

Fair value adjustments:

Intangible asset  
– broker relationships (1)

Expected losses on receivables 
(2)

Debt break costs (3)

Tax (4)

Fair value of net assets

Goodwill

£m

£m

120.0

 (2.3)

75.0

(3.8)

(5.0)

(15.1)

48.8

71.2

Prior to acquisition, Moneybarn reported under 
UK GAAP. A detailed conversion of Moneybarn’s 
financial statements to IFRS has been completed 
post acquisition which reduced Moneybarn’s 
net assets on acquisition by approximately £11m, 
principally in respect of: (i) higher impairment 
provisions due to the impact of discounting future 
expected cash flows at the effective interest 
rate; and (ii) a change in policy in respect of the 
deferral of the acquisition costs of new accounts.

The fair value adjustments applied to Moneybarn’s 
IFRS net liabilities comprise:

1.   £75.0m has been attributed to the fair value 
of Moneybarn’s existing broker relationships 
which are an important influence on the 
revenue-generating capacity of the business. 
The intangible asset has been calculated based 
on the discounted cash flows associated with 
Moneybarn’s core broker relationships and 
will be amortised over an estimated useful life 
of 10 years. Moneybarn’s trading results and 
the group’s earnings are disclosed both prior 
to, and after, the effect of the amortisation of 
acquisition intangibles to show the underlying 
profitability of the business.

2.   An adjustment to receivables of £3.8m 
has been made to reflect the fair value 
of the receivables book. This adjustment 
principally relates to the expected losses on 
those accounts which are not yet in arrears 
and therefore have not yet attracted an 
impairment provision under IAS 39 ‘Financial 
instruments: Recognition and measurement’. 
Expected losses are currently only taken 
account of as part of the calculation of 
fair value on acquisition of a receivables 
book in accordance with IFRS 3 ‘Business 
combinations’. Expected loss provisions have 
not been established on new Moneybarn 
accounts originated post acquisition in line  
with both the group’s accounting policies  
and IAS 39.

3.   The existing Moneybarn borrowings were 
refinanced shortly following acquisition, 
utilising the group’s existing committed 
facilities at a substantially lower cost of funds. 
The fair value of debt on acquisition has been 
increased to include the break costs of £5.0m 
which were incurred in settling Moneybarn’s 
existing debt.

4.   The tax effect of the above adjustments 

of £14.1m together with £1.0m of additional 
potential liabilities which were not provided 
against at the acquisition date have been made. 

The goodwill of £71.2m represents the benefit 
of the group’s lower cost funding and synergies 
available from the acquisition in respect of 
underwriting, collections and distribution 
channels. In accordance with IFRS3, goodwill 
is not amortised but is subject to an annual 
impairment review.

Costs of £3.9m associated with the acquisition, 
including due diligence, legal, advisory and tax 
fees have been charged as an exceptional costs  
in 2014. Costs of £3.1m associated with the placing 
of ordinary shares to fund the acquisition have 
been deducted from the share premium account. 

Moneybarn generated a profit before tax, 
amortisation of acquired intangibles and 
exceptional items of £5.8m in the four months 
following acquisition. On a pro forma basis, after 
restating Moneybarn’s pre-acquisition funding 
rate of 10% to the group’s lower marginal cost of 
funding of 5%, the business generated a full-year 
profit before tax, amortisation of acquisition 
intangibles and exceptional costs of £15.0m 
in 2014. 

Provident Financial plc Annual Report and Financial Statements 2014 
71

Moneybarn is a high return on capital business 
and, as such, there will be no change to the 
group’s financial model or dividend policy.

Funding and liquidity
The group’s funding strategy is to maintain a 
secure, prudent and well-diversified funding 
structure at all times. Central to delivery of 
this strategy is maintaining the gearing ratio 
at a maximum of 3.5 times, which provides a 
comfortable buffer compared with the relevant 
bank covenant of 5.0 times.

The group borrows to provide loans to customers. 
The seasonal pattern of lending results in peak 
funding requirements in December each year. 
The group is less exposed than mainstream 
lenders to liquidity risk as loans to customers 
are of a short-term duration whilst the group’s 
borrowing facilities extend over a number of 
years. The profile of borrowing longer-term 
and lending shorter-term creates a positive 
maturity mismatch.

The group has three main sources of funding:

 > Bank funding – committed syndicated 

bank facility;

 > Bonds and private placements – senior public 

bonds, private placements with UK and European 
institutions and UK retail bonds; and

 > Retail deposits taken by Vanquis Bank.

The group’s funding and liquidity policy is 
designed to ensure that it is able to continue 
to fund the growth of the business. The group 
therefore maintains headroom on its committed 
borrowing facilities to fund growth and contractual 
maturities for at least the following 12 months, 
after taking account of the ability that Vanquis 
Bank has to fully fund itself through retail deposits. 
Vanquis Bank is unable to provide finance to other 
divisions or Provident Financial plc.

Group committed borrowings at the end of 2014 
were £1.495.3m compared with £1,277.3m at 
the end of 2013. Borrowings have increased 
during the year primarily due to the refinancing of 
Moneybarn’s debt of approximately £150m, using 
the group’s facilities and the strong growth in 
Vanquis Bank’s UK receivables of approximately 
£233m during the year, partly offset by the 
contraction in the CCD receivables book of £152m.

At the end of 2014, the group had committed 
borrowing facilities of £1,606.8m (2013: £1,512.5m). 
These facilities provided committed headroom of 
£111.5m as at 31 December 2014 (2013: £235.2m) 
with an average period to maturity of 3.1 years 
(2013: 3.2 years).

On 31 January 2014, the group entered into a 
new £382.5m syndicated bank facility maturing  
in May 2017 and cancelled the existing facility  
of £382.5m which was due to expire in May 2015. 
The syndicate comprises the group’s core 
relationship banks and the all-in cost of funds  
was lower than the cancelled facility with  
broadly consistent terms, conditions and  
covenant package. The group exercised its  
option in January 2015 to further extend the 
maturity of the syndicated bank facility from  
May 2017 to May 2018. In addition, the extension 
was accompanied by a reduction in the interest 
margin which is expected to reduce the 2015 
interest charge by approximately £1m. 
After reflecting the extension of the syndicated 
bank facility, the weighted average period to 
maturity of the group’s committed facilities 
increases from 3.1 to 3.3 years.

At the end of 2014, Vanquis Bank had taken 
£580.3m of retail deposits, up from £435.1m 
at 31 December 2013. A reconciliation of the 
movement in retail deposits during 2014 is 
set out in Table 3. The overall inflow of new 
funds through Vanquis Bank’s retail deposits 
programme during 2014 was again relatively 
modest at £190.7m (2013: £187.7m), reflecting  
the high level of headroom on the group’s 
committed debt facilities.

There were £69.7m of maturities during the year 
(2013: £114.9m), of which £26.6m were retained 
(2013: £31.8m). This represents a relatively low 
retention rate of approximately 38% (2013: 28%), 
in line with the positioning of the interest rates 
offered during the year.

Rates of between 1.51% and 4.65% (2013: 1.66% 
and 4.65%) have been paid on retail deposits 
during 2014 and the overall blended interest 
rate on the deposit portfolio in 2014 was 3.2% 
(2013: 3.8%). The average period to maturity  
of retail deposits at 31 December 2014 was  
2.4 years (2013: 2.3 years).

1   After taking account of the one-year extension to the 

syndicated bank facility in January 2015.

2  Based on the Vanquis Bank intercompany loan from 

Provident Financial plc of £342.2m as at 31 December 2014.

Table 3: Reconciliation of retail deposits2014 £m2013 £mAt 1 January435.1327.4New funds190.7187.7Maturities(69.7)(114.9)Retentions26.631.8Cancellations(8.9)(3.2)Capitalised interest6.56.3At 31 December580.3435.1Table 4: Committed borrowing facilitiesMaturity £mBank facility20181382.5Bonds and private placements:Senior public bond2019250.0M&G term loan2016–2021100.0Other sterling/euro  medium-term notes2015–201827.8Retail bond 2010202025.2Retail bond 2011201650.0Retail bond 20122017120.0Retail bond 2013202165.0Residual subordinated loan notes20156.0Total bonds and private placements644.0Vanquis Bank retail deposits2015–2019580.3Total committed facilities1,606.8Borrowings on committed facilities1,495.3Headroom on committed facilities111.5Retail deposits capacity2342.2Funding capacity453.7Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
72
Financial review continued

Gearing (times)

2014

2013

2012

2011

2010

Interest cover* (times)

2014

2013

2012

2011

2010

3.0

3.2

3.2

3.3

4.1

3.7

2.4

3.5

3.3

3.0

*Prior to interest, amortisation, the movement in the fair value
of derivative financial instruments, exceptional costs and tax.

The total balance held in fixed-term bonds or  
cash savings accounts is £145bn. The key 
determinant for depositors is the interest rate  
on offer. The market represents an excellent 
source of funding and Vanquis Bank plans to 
continue to build its deposit portfolio to enable  
it to repay its intra-group loan from Provident 
Financial plc, which was £342.2m at the end  
of 2014 (2013: £292.1m). The rate of growth  
will be dependent on ensuring that the group 
maintains an appropriate, but not excessive,  
level of headroom on its committed debt facilities 
in line with the group’s treasury policies.

The funding structure of the group’s committed 
facilities as at 31 December 2014, after reflecting 
the recent extension of the syndicated bank 
facility, is shown in Table 4.

The funding structure takes into account the 
available capacity for Vanquis Bank to take retail 
deposits with the full repayment of the intra-group 
loan from Provident Financial plc. The group’s 
funding capacity on this basis amounts to 
£453.7m (2013: £527.3m).

Excluding the retail deposits programme, 
maturities on the group’s committed debt 
facilities in 2015 and 2016 are restricted to the 
repayment of £50.0m of retail bonds issued in 
2011, £10.0m of private placements and £6.0m of 
residual subordinated loan notes. After assuming 
that Vanquis Bank funds its receivables with 
deposits and taking account of the extension of 
the syndicated bank facility in January 2015, the 
group’s committed facilities are sufficient to fund 
both contractual maturities and projected growth 
until May 2018.

The group continues with its programme to 
consider opportunities to further diversify its 
funding base as well as extending the maturity 
profile of its debt. As such, the group will continue 
to review the retail bond and private placement 
markets during 2015.

The group’s blended funding rate in 2014 was 
6.6%, reduced from 6.8% in 2013. This primarily 
reflects the lower blended cost of retail deposits 
of 3.4% in 2014 compared with 3.8% in 2013 and 
a marginal increase in the mix of retail deposit 
funding, which represents approximately 39% of 
the group’s funding at the end of 2014 compared 
with approximately 34% in 2013. The group 
funding rate for 2015 is expected to continue to 
reduce to approximately 6% as the level of retail 
deposits increases and due to the lower margin 
on the syndicated bank facility.

The group is required to comply with its banking 
covenants in respect of gearing, interest cover, 
net worth, net worth excluding Vanquis Bank 
and cash cover. Following the renewal of the 
syndicated bank facility in January 2014, the 
group’s bank covenants remained substantially 
unchanged with the only exception being an 
increase in the minimum net worth covenant from 
£220m to £265m, reflecting the uplift in the net 
asset value of the group since the previous limit 
of £220m was set. Performance against these 
bank covenants at 31 December 2014 is set out 
in Table 5. 

The group has comfortably complied with these 
covenants during 2014.

Table 5: Performance against bank covenantsCovenantLimit20142013 Gearing1< 5.0 times2.43.0Net worth – group2> £265m571.6398.5 –  excluding Vanquis Bank2> £140m287.0187.8Interest cover3> 2.0 times4.13.7Cash cover4> 1.1 times1.311.311  Borrowings less the liquid assets buffer and other liquid resources held in satisfaction of the PRA liquidity requirements divided by equity (excluding the group’s pension asset, net of deferred tax, and the fair value of derivative financial instruments).2  Equity less the group’s pension asset and fair value of derivative financial instruments, both net of deferred tax.3  Profit before interest, amortisation, the movement in the fair value of derivative financial instruments, exceptional costs  and tax divided by the interest charge prior to the movement in the fair value of derivative financial instruments.4  Cash collected divided by credit issued.Provident Financial plc Annual Report and Financial Statements 2014 
73

Dividend cover* (times)

2014

2013

2012

2011

2010

1.35

1.32

1.30

1.26

1.20

*Prior to amortisation of acquisition intangibles and exceptional costs.

Capital retained/(absorbed) (£m)

2014

2013

2012

2.8

2011

2010

(4.5)

34.9

22.4

17.1

Gearing has reduced from 3.0 times in 2013 
to 2.4 times in 2014, against an internal 
maximum target of 3.5 times and a covenant 
limit of 5.0 times. The reduction over the last 
12 months reflects: 

(i)   the Moneybarn acquisition being almost wholly 
funded through equity in order to preserve 
regulatory capital. Goodwill and intangible 
assets are a deduction from regulatory capital 
but remain part of the net asset base used  
in the calculation of gearing; and 

(ii)  the shrinking of the home credit receivables 
book resulting from the repositioning of 
the business. A full calculation of gearing 
is set out on page 146 in the financial and 
capital risk management section of the 
financial statements.

The group’s credit rating was reviewed by  
Fitch Ratings in June 2014 and remains 
unchanged at BBB. A negative outlook 
was attached to the rating reflecting Fitch’s 
requirement to fully understand the impact of 
Vanquis Bank representing the largest proportion 
of the group’s profits. Accordingly, Fitch will 
observe the development of Vanquis Bank.

Capital generation and dividends
The group’s strategy is to invest in businesses 
which generate high returns to support the 
group’s high distribution policy. The group funds 
its receivables book through a combination of 
approximately 20% equity and 80% borrowings. 
Accordingly, the capital generated by the group 
is calculated as cash generated from operating 
activities, after assuming that 80% of the 
growth in customer receivables is funded with 
borrowings, less net capital expenditure. This is 
consistent with a maximum target gearing ratio  
of 3.5 times and maintaining an adequate level  
of regulatory capital. The group’s dividend policy 
set at the time of the demerger of the international 
business in 2007 was to maintain a full-year 
dividend payment of 63.5p per share whilst 
moving to a target dividend cover of at least 
1.25 times.

In the period from 2007 to 2010, the group 
absorbed capital in maintaining the group’s 
dividend at 63.5p, whilst building the group’s 
dividend cover to the minimum target of 1.25 
times. In 2011, due to the growth in the group’s 
earnings, dividend cover passed 1.25 times and 
the group generated more than sufficient capital  
to fund receivables growth and increase the 
group’s dividend, whilst retaining surplus capital. 

Table 6: Capital generation2014 £m2013 £m Operating cash flow221.5183.8Interest paid(72.3)(70.0)Tax paid(44.9)(39.6)Net capital expenditure(17.9)(8.8)Add back 80% of receivables growth funded by debt89.173.8Capital generated175.5139.2Analysed as:Vanquis Bank70.253.0CCD115.098.5Moneybarn(1.3)–Central(8.4)(12.3)Dividends declared(140.6)(116.8)Capital retained34.922.4Dividend cover*1.351.32*  Prior to the amortisation of acquisition intangibles and exceptional costs.Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
74
Financial review continued

In the last three years, further growth in group 
earnings, together with continued strong capital 
generation, has enabled the group to increase 
its dividend broadly in line with earnings, 
deliver a dividend cover of around 1.30 times 
and retain net surplus capital in each year. 
Throughout this period the group’s gearing ratio 
has been maintained below the maximum target 
of 3.5 times. In 2014, the group generated surplus 
capital of £34.9m (2013: £22.4m). Table 6 sets out 
an analysis by division.

On a divisional basis, Vanquis Bank generated 
£70.2m of capital during the year (2013: £53.0m), 
showing another strong year-on-year increase. 
The business is generating surplus capital over 
and above that required to fund its receivables 
growth and maintain sufficient regulatory capital. 
Accordingly, Vanquis Bank paid dividends to 
Provident Financial plc of £42.5m during 2014 and 
paid a further £39.0m subsequent to the year end.

CCD generated £115.0m of capital in 2014,  
up from £98.5m in 2013. The stronger capital 
generation in 2014 primarily reflects lower 
exceptional costs of £10.0m and a marginally 
higher release of capital from the reduction in the 
receivables book. CCD’s capital generation in 2014 
benefitted by £30m from the shrinkage in the 
receivables book and has cumulatively benefitted 
by £56m over the last two years. The business 
continues to be highly capital generative and 
provides the bedrock for the group’s high dividend 
payout ratio.

Prudential regulation
As a result of holding a banking licence,  
Vanquis Bank is regulated by the PRA which sets 
requirements for Vanquis Bank as a solo entity 
relating to capital adequacy, liquidity and large 
exposures. Vanquis Bank is also regulated by  
the FCA for conduct purposes.

CCD operated under a number of consumer 
credit licences granted by the Office of Fair 
Trading (OFT). With effect from 1 April 2014,  
CCD was regulated for conduct purposes by the 
FCA when it assumed control of consumer credit 
regulation from the OFT. In addition, the group, 
incorporating Vanquis Bank, CCD and Moneybarn, 
is the subject of consolidated supervision by the 
PRA by virtue of Provident Financial plc being 
the parent company of Vanquis Bank. The PRA 
sets requirements for the consolidated group in 
respect of capital adequacy and large exposures.

Regulatory capital
The PRA requires financial institutions to maintain 
a sufficient level of regulatory capital to withstand 
a series of downside stress events. The PRA 
sets regulatory capital requirements specific to 
each institution, known as its Individual Capital 
Guidance (ICG). This is determined following 
consideration of the Internal Capital Adequacy 
Assessment Process (ICAAP) conducted by the 
firm. During 2014, the PRA reviewed the ICAAP 
for Vanquis Bank and the group. Revised ICGs 
were set for both the group and Vanquis Bank 
and the level of regulatory capital held by both 
the group and Vanquis Bank as at 31 December 
2014 was comfortably in excess of the ICGs set 
by the PRA.

The ICG is specified as a percentage of the 
minimum Pillar I requirement and comprises 
credit, operational, counterparty and market risk, 
calculated using predetermined formulae together 
with certain additional capital add-ons to cover 
any additional risks.

The Capital Requirements Directive IV (CRD IV) 
came into force on 1 January 2014 and revised 
existing capital and liquidity requirements and 
reporting. Under these new regulations, the group 
is required to deduct dividends from regulatory 
capital when they are ‘foreseeable’. Under CRD 
IV, the definition of ‘foreseeable’ has been more 
clearly defined to ensure harmonisation across 
all applicable jurisdictions. CRD IV defines 
‘foreseeable’ as being in line with a company’s 
normal practice for paying dividends relative  
to the profits being accrued and not when they 
are declared, which was the group’s practice. 
Accordingly, as profits are verified on a periodic 
basis the group deducts dividends in line with the 
group’s current dividend cover of approximately 
1.3 times. 

Regulatory capital equates to equity share 
capital and reserves after deducting foreseeable 
dividends and after adding back subordinated 
loan notes less: (i) the net book value of goodwill 
and intangible assets; and (ii) the pension asset, 
net of deferred tax, and the fair value of derivative 
financial instruments. As at 31 December 2014, 
the group’s common equity tier one ratio and 
leverage ratio were 20% and 16% respectively. 
The level of regulatory capital held by both the 
group and Vanquis bank was comfortably in 
excess of the ICG set by the PRA.

CRD IV will require the group and Vanquis Bank  
to maintain a capital conservation buffer and  
a countercyclical buffer. From 1 January 2016, 
the capital conservation buffer will be calculated 
as 0.625% of risk-weighted exposures to the 
extent that it exceeds the capital planning buffer 
set by the PRA. The buffer increases to 1.25% 
in 2017, 1.875% in 2018 and 2.5% in 2019. 
The countercyclical buffer is subject to the same 
transitional rules as the capital conservation  
buffer and will be set at a rate of between 0%  
and 2.5% by the Bank of England dependant  
on economic circumstances.

Liquidity
To ensure that sufficient liquid resources are 
available to fulfil operational plans and meet 
financial obligations as they fall due, the PRA 
requires that all regulated entities maintain a liquid 
assets buffer held in the form of high-quality, 
unencumbered assets. 

The liquid assets buffer is calculated using 
Individual Liquidity Guidance (ILG) set by the 
PRA based on the Individual Liquidity Adequacy 
Assessment (ILAA) prepared by Vanquis Bank. 
In addition, further liquid resources must be 
maintained based upon daily stress tests linked 
to the three key liquidity risks of Vanquis Bank, 
namely retail deposit maturities, undrawn credit 
card lines and operating cash flows. This results 
in a dynamic liquid resources requirement.

Provident Financial plc Annual Report and Financial Statements 2014 
75

As at 31 December 2014, the liquid assets 
buffer, including the liquid resources held against 
the daily stress tests, amounted to £121.4m 
(2013: £86.3m). The increase during the year 
reflects the growth in the receivables book of 
Vanquis Bank, together with the increased level 
of retail deposits maturing in the first quarter of 
2015 compared with the same period in 2014. 
Vanquis Bank holds its liquid assets buffer, 
including other liquid resources, in a combination 
of UK government gilts and a designated money 
market fund.

CRD IV introduced two further liquidity measures, 
the Liquidity Coverage Ratio (LCR) and Net Stable 
Funding Ratio (NSFR). The LCR and NSFR will 
be applicable to both the group and Vanquis Bank 
and are expected to be introduced in October 
2015 and January 2018 respectively. These are 
not expected to significantly affect the group’s 
liquidity position. 

Pillar III disclosures
As part of the regulatory supervision by the 
PRA, the group, consistent with other regulated 
financial institutions, is required to make annual 
Pillar III disclosures which set out information 
on the group’s regulatory capital, risk exposures 
and risk management processes. A considerable 
amount of the information required by the Pillar 
III disclosures is included within the 2014 Annual 
Report and Financial Statements. The group’s full 
Pillar III disclosures can be found on the group’s 
website, www.providentfinancial.com.

Tax
The tax charge for 2014 represents an effective 
rate of 21.5% (2013: 22.7%) on profit before tax, 
the amortisation of acquired intangible assets 
and exceptional items and is in line with the UK 
corporation tax rate which reduced from 23%  
to 21% on 1 April 2014.

The group is expected to benefit in future years 
from the further rate reduction to 20% on 1 April 
2015 announced by the Government and enacted 
in the 2013 Finance Act.

Accounting policies
The group’s financial statements have been 
prepared in accordance with IFRS as adopted by 
the European Union. The group’s financial model 
is underpinned by the application of prudent, 
appropriate accounting policies chosen by the 
directors to ensure that the financial statements 
present a true and fair view of the business.  
All of the group’s accounting policies are compliant 
with the requirements of IFRS, interpretations 
issued by the International Financial Reporting 
Interpretations Committee (IFRIC) and UK 
company law. The continued appropriateness 
of the accounting policies, and the methods of 
applying those policies in practice, is reviewed  
at least annually. The principal accounting policies, 
which are consistent with the prior year, are set 
out on pages 135 to 140. 

The group’s prudent accounting policies are 
reflected in the impairment policies adopted 
across the group.

In Vanquis Bank, Moneybarn and CCD’s  
Satsuma business, impairment provisions  
based on expected future cash flows discounted 
at the effective interest rate (EIR) are made once  
a contractual monthly payment is missed. 
The level of provision progressively builds through 
each arrears stage with a full provision, subject 
to recoveries, being made against accounts 
which are 90 days in arrears. For customers 
entering special payment arrangements, 
impairment provisions based on historic 
payment performance discounted at the EIR are 
immediately reflected. This accounting policy is 
realistic and prudent when benchmarked against 
other monthly direct repayment businesses. 

In the weekly home credit business of CCD, a loan 
is impaired when more than one weekly payment 
has been missed in the previous 12 weeks and 
the provision is progressively increased to over 
95% once no payment has been received in 
the last 12 weeks. This reflects timely, realistic 
provisioning which reinforces the right behaviour 
amongst agents and employees.

In order to assist shareholders and other users  
of the group’s financial statements, supplementary 
commentary has been provided within the 
group’s financial statements in highlighted boxes. 
The additional commentary addresses questions 
regularly asked by investors, analysts and 
other stakeholders, as well as providing further 
information on the group’s key accounting policies, 
financial model and important movements  
in income statement and balance sheet items 
during the year.

Going concern
In adopting the going concern assumption in 
preparing the financial statements, the directors 
have considered the activities of its principal 
subsidiaries, as set out in the strategic report, 
as well as the group’s principal risks and 
uncertainties as set out in the governance report. 
The board has considered the group’s latest 
financial projections from the most recent  
budget, including:

 > Funding levels and headroom against 

committed borrowing facilities;

 > Cash flow and liquidity requirements;

 > Funding capacity from Vanquis Bank’s retail 

deposit programme;

 > Regulatory capital projections against the  
PRA’s regulatory capital requirements; and

 > Forecast compliance against 

banking covenants.

Based on these forecasts and projections, the 
board is satisfied that the group has adequate 
resources to continue to operate for the 
foreseeable future. For this reason, the group 
continues to adopt the going concern basis in 
preparing the financial statements.

Provident Financial plc Annual Report and Financial Statements 2014Strategic report 
76

Provident Financial plc 
Annual Report and Financial Statements 2014

Governance and 
Remuneration

 Introduction from the Chairman
 Our directors and officers

77 
78 
80   Leadership
84 
88 

 Effectiveness
 Shareholder engagement

 Risks
 Audit committee and auditor

90   Risk advisory committee
93 
97 
101   Nomination committee
104   Directors’ report

109   Directors’ remuneration report
110   Remuneration policy
116   Annual Report on Remuneration

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Governance

77

Introduction from the Chairman

However, only Moneybarn has met the board’s 
exacting demands of a strategic acquisition and 
this acquisition marks a key addition to the group’s 
product offering.

UK Corporate Governance Code
Our approach to governance is based on the 
concept that good corporate governance 
enhances longer-term shareholder value and sets 
the culture, ethics and values for the rest of the 
group. Consistent with our belief in the importance 
of corporate governance, I am pleased to report 
that we have complied in full with the principles 
and provisions of the 2012 UK Corporate 
Governance Code which was published in 
September 2012 (the Code). A copy of the  
Code can be found at www.frc.gov.uk. 

Corporate policies
We have embedded the corporate governance 
principles in our corporate policies which are 
updated annually to reflect changing requirements 
and best practice. The corporate policies were 
updated in July to reflect the change in regulator 
and the new requirements on customer and 
conduct risk. The corporate policies reflect the 
best practice we expect from our divisions and 
key corporate functions. They are designed to 
strengthen the corporate governance framework 
and provide an overview and guidance on 
expected working behaviours which ensures 
consistency throughout the group in accordance 
with its vision and values. Further information  
is set out at page 81 of the report. 

Board evaluation
A number of action points arose from the 2013 
external board evaluation which were reported 
on in last year’s annual report. These included 
considering opportunities for board members to 
spend more time with senior management and 
for non-executive directors to spend more time  
in the businesses. 

An internal board evaluation was undertaken  
in December 2014. As part of this review, I am 
pleased to report that the board felt that there had 
been improved interaction with the businesses 
and that contact with the senior management 
teams had increased. Earlier this year I also 
assigned each of the non-executive directors to  
a division in order to gain further insight into and  
a better understanding of the business. The board 
also agreed to hold a board meeting in a different 

business location every year and we continue  
to invite the managing directors of the divisions 
(including Moneybarn from August) to attend  
the board meetings to present strategic and 
operational reports on their divisions. 
Further information on this is set out on pages  
85 to 87, including details of the action points that 
have been identified from this process. I intend  
to address these action points over the course  
of 2015 and I will meet with the non-executive 
directors to review the issues raised during the 
board evaluation process. As part of the 2014 
board evaluation process, I am already assessing 
the training needs for the independent non-
executive directors for 2015 so that tailored 
training plans can be developed. 

Focus on risk management
As reported last year, the transition to regulation 
by the FCA has meant that in 2014 there has been 
increased focus on customer and conduct risk. 

Following a review of the group’s risk management 
framework and processes, we agreed it was 
appropriate to have the risk advisory committee 
review conduct risk rather than establish a  
sub-committee. The risk advisory committee 
terms of reference have therefore been extended 
to specifically include oversight of customer and 
conduct risk within the divisions and the managing 
director and chief risk officer of each division will 
attend committee meetings for this agenda item. 

We have continued to maintain our focus on 
monitoring risk through the work of our audit and 
risk advisory committees. Further information on 
risk management can be found on pages 90 to 96.

Board composition
Following a formal performance evaluation 
carried out in January 2015, the nomination 
committee agreed to extend Rob Anderson’s term 
of appointment by three years. The committee’s 
recommendation was based on Rob’s recent and 
relevant operational experience, knowledge of 
the group and the fact that his length of tenure 
creates a balance with the two new non-executive 
directors who joined the board in January 2014. 

I am pleased to report that the board accepted the 
nomination committee’s recommendation at its 
meeting in February 2015.

Manjit Wolstenholme 
Chairman 
24 February 2015

Dear shareholder
This was my first year as Chairman and I am 
delighted to update you on the key corporate 
governance highlights in 2014. 

This year has been an exciting and challenging 
year with changes to the composition of the 
board and committees in January, changes to the 
committee chairmanships in March, the change 
in regulator to the Financial Conduct Authority 
(FCA) from the Office of Fair Trading (OFT) 
and Financial Services Authority (FSA) in April 
and the acquisition of Duncton Group Limited 
(Moneybarn) in August. 

As you are aware from our previous reports, 
we take corporate governance and the reporting 
of it very seriously and I am extremely pleased 
to report that we won ‘Best Board Disclosure’ 
at the Institute of Chartered Secretaries and 
Administrators’ ‘Excellence in Governance 
Awards 2014’ for our 2013 Annual Report. It is 
our aim and intention to uphold this high standard 
of reporting in this year’s board disclosure.

On appointment, I agreed to develop my 
relationship with the Chief Executive, as I believe 
this is central to the smooth running of the board. 
I have set up monthly meetings for the two of  
us and these will continue in 2015.

Moneybarn
The acquisition of Moneybarn in August was 
a key highlight for the board in 2014, being the 
first acquisition approved by the board since the 
demerger of the international business in 2007. 
The board has received and assessed several 
acquisition opportunities since the demerger 
of our international business, all of which 
represented an opportunity to expand the group’s 
product offering in the non-standard credit sector. 

Provident Financial plc Annual Report and Financial Statements 2014Governance78
Governance continued

Our directors and officers

Peter Crook (51) 
Chief Executive

Appointed to the board: 2006

Chairman:  
Executive committee and  
group executive committee

Key achievements:
•  Driving and executing the agreed strategies of the group and achieving above plan 

financial performance.

•  The identification and oversight of strategic acquisition opportunities, including the 

completion of the purchase of Moneybarn.

•  Providing strategic input into the FCA full authorisation process being undertaken by each  

of the divisions.

•  Providing strategic input into the future options for the Vanquis Bank Polish pilot operation 

resulting in the decision in early 2015 to withdraw from the pilot.

Previous board and management experience:
UK managing director, Barclaycard.

Current external appointments:  
Non-executive director of Cabot (Group Holdings) Limited.

Andrew Fisher (57)
Finance Director

Key achievements:
•  Extending the group’s £382.5m syndicated bank facility by one year to May 2018.

•  Providing oversight on the commercial and financial due diligence exercise undertaken  

Appointed to the board: 2006

in respect of the acquisition of Moneybarn. 

Committee membership: 
Executive committee and group 
executive committee

•  Taking the lead role in the group’s discussions with the Prudential Regulation Authority 

(PRA) on regulatory requirements.

•  Realignment of risk across the group to reflect the transition to the FCA and the focus  

on customer and conduct risk.

Previous board and management experience: 
Finance Director of Premier Farnell plc and partner at Price Waterhouse LLP.

Current external appointments: 
None.

Manjit 
Wolstenholme (50)
Independent  
non-executive Chairman 

Appointed to the board: 2007

Committee membership:
Risk advisory committee

Chairman:  
Nomination committee

Key strengths:
•  Extensive experience of corporate finance matters, having spent 13 years  

in investment banking.

Previous board and management experience:
Co-head of investment banking at Dresdner Kleinwort Wasserstein and Partner  
at Gleacher Shacklock.

Current external appointments:
Non-executive director of Future plc, The Unite Group plc and Aviva Investors 
Holdings Limited. 

Malcolm Le May (57)
Independent  
non-executive director 
Senior Independent Director

Appointed to the board: 2014

Committee membership:
Audit committee,  
risk advisory committee  
and nomination committee

Chairman:  
Remuneration committee

Key strengths: 
•  Over 30 years’ experience in banking, asset management and insurance.

Previous board and management experience:
Co-head of banking for Barclays in New York; head of investment banking, Europe at  
UBS and global head of corporate and investment banking at ING Barings, Deputy CEO 
at Morley Fund Management (now Aviva Investors), President of JER Europe, Senior 
Independent Director of Pendragon plc and non-executive director of RSA Insurance 
Group plc.

Current external appointments:
Senior advisor to Ernst & Young, non-executive director of REG (UK) Limited,  
Chairman of Juno Capital LLP, senior advisor to Heidrick & Struggles and Partner  
at Opus Corporate Finance.

Provident Financial plc Annual Report and Financial Statements 2014Our directors and officers

79

Alison Halsey (59)
Independent  
non-executive director 

Appointed to the board: 2014

Committee membership:
Remuneration committee, 
risk advisory committee and 
nomination committee

Chairman:  
Audit committee

Key strengths:
•  34 years with KPMG specialising in financial services with audit and advisory responsibilities 

for UK and international banks.

Previous board and management experience:
Partner at KPMG. Advised a number of UK charities and was a board member of the National 
Autistic Society for five years.

Current external appointments:
Non-executive director of Cambien Group plc and Teachers Assurance and an Ambassador 
for Alzheimer’s Society.

Stuart Sinclair (61)
Independent  
non-executive director

Appointed to the board: 2012

Committee membership:
Remuneration committee, 
audit committee and 
nomination committee

Chairman:  
Risk advisory committee

Key strengths:
•  Extensive experience in financial services in the UK and overseas.

•  10 years in US-based management consulting, 14 years as CEO or equivalent in retail 

banking organisations and seven years on financial services boards.

Previous board and management experience:
Chairman of GE Capital China and GE Capital Bank (UK), Chief Executive Officer of Tesco 
Personal Finance, director of Virgin Direct; director of Retail Banking at The Royal Bank  
of Scotland and non-executive director at Liverpool Victoria.

Current external appointments:
Director of Vitality Health, Senior Independent Director of Swinton Group Limited, QBE 
Insurance (Europe) Limited and QBE Underwriting Limited; non-executive director of TSB 
Bank plc and Council Member of the Royal Institute for International Affairs (Chatham House).

Rob Anderson (56)
Independent  
non-executive director

Appointed to the board: 2009

Committee membership:
Remuneration committee, audit 
committee, risk advisory committee 
and nomination committee

Chairman:  
None

Key strengths:
•  Extensive retail experience and knowledge of the type of consumer served by the group. 

Operational business experience which is relevant to the group’s businesses.

Previous board and management experience:
Director of childrenswear business unit of Marks & Spencer and Chief Executive of Signet 
Jewelers Limited’s UK Division.

Current external appointments:
None.

Ken Mullen (56)
General Counsel and 
Company Secretary

Appointed to the board: 2007

Committee membership:
Group executive committee

Secretary:  
Executive committee, remuneration 
committee, audit committee, 
risk advisory committee and 
nomination committee

Key achievements:
•  Project management of the legal due diligence exercise, through a combination of internal 

and external legal resources, on two potential acquisition targets. 

•  Completion of the sale and purchase agreement in respect of Moneybarn.

•  In his capacity as chairman of the Trustees, revised the group defined benefit pension 

scheme’s investment strategy which has resulted in a significant de-risking of the scheme.

•  Close management of the group’s regulatory relationships, both in the UK and overseas.

Previous board and management experience:
Company Secretary and General Counsel of Premier Farnell plc, Silentnight plc and 
Whessoe plc.

Current external appointments:
Chairman of Rexel UK Limited Pension Scheme.

Provident Financial plc Annual Report and Financial Statements 2014Governance80
Governance continued

Leadership

“ Collective and effective 
leadership ensures the 
delivery of the group’s 
strategy and maintaining 
strong governance 
practices is a key board 
responsibility in support 
of this goal.

Manjit Wolstenholme 
Chairman 

”

This report looks at board members, their role, 
their performance and their oversight. It also looks 
at their induction, succession, independence, 
and effectiveness.

The principal responsibility of the board is to 
promote the long-term success of the group in 
a manner consistent with its culture, values and 
standards and so create and deliver sustainable 
shareholder value. The board leads and provides 
direction by setting the strategy and overseeing 
its implementation by management. The board 
seeks to ensure that the right balance is achieved 
between the ultimate focus on long-term growth 
and the delivery by management of its short-term 
objectives. In setting and monitoring the execution 
of the group’s strategy, consideration is given to 
the impact that those decisions will have on the 
group’s obligations to various stakeholders, such 
as shareholders, employees, suppliers and the 
community in which it operates as a whole.

Specific key decisions and matters have been 
reserved for approval by the board and are set 
out in its terms of reference. These include: 
the establishment of, and changes to, the 
group strategy; determination of interim and 

recommendation of final dividends; approval  
of all major transactions; approval of the group 
budget and financial results; approval of the 
Vanquis Bank controls required by the PRA safety 
and soundness objectives; and the annual review 
of the effectiveness of the group’s system of 
internal control. 

The board reviews the terms of reference for 
itself and its committees annually. It last updated 
its terms of reference and those of its committees 
in January 2015. The full formal schedule of 
matters reserved to the board and each of its 
committees can be found on the group’s website 
at www.providentfinancial.com.

To assist the board in carrying out its functions 
and to ensure that there is independent oversight 
of internal controls and risk management, the 
board delegates certain responsibilities to its five 
principal committees as shown in the diagram 
below. Membership of these committees consists 
primarily of the independent non-executive 
directors and, in some cases, the Chairman, with 
the exception of the executive committee which 
consists of the executive directors only.

Governance frameworkExecutive committeeComprises the two executive directors  and is chaired by the Chief Executive.  The committee deals with matters relating  to the general running of the group.Nomination committeeSee pages 101 to 103 for more information.Remuneration committeeSee pages 116 and 117 for more information.Risk advisory committeeSee pages 90 to 92 for more information. Audit committeeSee pages 97 to 100 for more information.Group boardProvident Financial plc Annual Report and Financial Statements 2014Leadership

81

The chairmen of each board committee reports 
to the board on the matters discussed at the 
committee meetings. 

Identification and management of risk is central to 
the creation of long-term shareholder value and 
is overseen by the risk advisory committee on 
behalf of the board. The risk advisory committee 
considers the nature and extent of the risks facing 
the group, keeps them under review, including 
the framework to mitigate such risks and notifies 
the board of changes to the status and control 
of risks. 

In addition, the group has detailed corporate 
policies which are explained on pages 77 and 92 
of this report. On a day-to-day basis, the divisions 
and the corporate office team have responsibility 
for the implementation of the corporate policies 
and the group executive committee is responsible 
for the general oversight of this process. 

Detailed reports on the activities of the risk 
advisory committee, audit committee and 
nomination committee are set out in this report  
on pages 90, 97 and 101 respectively. 

Details of the work of the remuneration 
committee together with the Annual Statement 
from the remuneration committee chairman, 
the Remuneration Policy and the Annual Report 
on Remuneration, are set out in the director’s 
remuneration report, on pages 109 to 128.

The right team
The board held 12 meetings in 2014. 
Individual director attendance is set out in the 
table below. 

The board is responsible for the establishment 
of and changes to the group strategy. As part of 
that process and, as in previous years, an annual 
two-day corporate planning conference (CPC) 
was held away from the office to review and 
develop the group’s strategy. The CPC is attended 
by all board members, the General Counsel and 
Company Secretary, the Director of Corporate 
Strategy and Risk and other members of senior 
management where appropriate. 

In 2014, the Director of Corporate Affairs, the 
managing directors and commercial directors of 
Vanquis Bank and the Consumer Credit Division 
(CCD), the Operations Director of the home credit 
business of CCD and the Finance Director of 
Vanquis Bank also attended and were involved 
in the discussions on market developments 
and competitive threats. Further, for the first 
time external speakers were also in attendance. 
The agenda included:

 > A discussion on the general macro-economic 
environment and the non-standard credit 
market in which the group operates;

 > An analysis of the key characteristics of  

non-standard credit consumers;

 > An overview of the available methods to 

capture and use customer and operational data;

 > A synopsis of what regulatory changes mean 
for market structure, particularly in the sub-
prime and high-cost short-term credit sectors;

 > A facilitated discussion on payment 

technologies and new types of competitors 
from outside the lending sector; and

 > A review of the human resources capabilities 

within the group.

Attendance at board and committee meetingsBoardAudit  committeeNomination  committeeRemuneration committeeRisk advisory  committeePercentage attendedTotal number of meetings in 2014126 143 100%Manjit Wolstenholme12 –1 – 3100%Peter Crook12–– ––100%Andrew Fisher12 –– – –100%Malcolm Le May 12 6 1 4 3 100%Rob Anderson 12 6143100%Alison Halsey126143100%Stuart Sinclair11614396%Provident Financial plc Annual Report and Financial Statements 2014Governance82
Governance continued

Leadership continued

 Executive director

 Non-executive director

 Company Secretary

At each main meeting

Discuss:
Strategic matters
Acquisition opportunities
Trading results and key performance  
indicators (KPIs)
Management accounts and financial commentary
Operational reports from each division
Treasury matters
Legal, company secretarial and regulatory matters
Board committee matters
Investor relations and shareholder feedback
Corporate affairs

Review:
Minutes of previous meetings
Minutes of the meetings of the executive committee
The implementation of actions agreed at  
previous meetings

43%
14%
43%

3

1

2

Sector experience

1  Financial services

2  Retail 

3  Other 

3

2

72%
14%
14%

1

Tenure

1  0–3 years

2  4–6 years

3  +6 years 

Board compositionKey board discussions and actions in 2014JAN •  Consideration of the board evaluation report and discussion of the recommendations. •  Review of the talent and succession  planning report.JUL •  Review and approval of the decision to expand the terms of reference of the risk advisory committee to include conduct risk. •  Approval of due diligence reports for the proposed acquisition of Moneybarn. •  Approval of the group’s ICAAP.AUG •  Approval of the acquisition of Moneybarn, including the sale and purchase agreement. NOV •  Consideration and approval of actions arising from discussions with the Central Bank  of Ireland in respect of CCD.DEC •  Review of the internal board evaluation. •  Review and approval of the 2015 budget  and profit plan 2015–2019. •  Review and approval of the funding plan 2015–2019. •  Review and approval of the response to the PRA in order to finalise the group’s ICAAP.FEB •  Consideration of potential acquisition opportunities. •  Review of non-executive directors’ fees. •  Review and approval of changes in  committee chairmanship.MAY •  Review of due diligence reports in respect  of a potential acquisition.JUN •  Review of potential acquisition opportunities. •  Review of the group’s contingency plans  to address a cyber attack. •  Review and approval of the 2014  budget update. • Two-day CPC.Provident Financial plc Annual Report and Financial Statements 2014 
 
 
 
 
 
 
 
 
 
 
 
Leadership continued

83

The board comprises the Chairman, two executive directors and four independent non-executive directors. Their responsibilities are summarised in the table 
below. The names of the directors and their full biographical details, including the skills and experience they each bring to the board, can be found on pages  
78 and 79. There is a clear division of responsibility at the head of the group as the Chairman has overall responsibility for the leadership of the board, while 
the Chief Executive manages and leads the businesses. 

Roles

The Chairman

The 
Chief Executive

• Chairs the board, the nomination committee and the AGM. 
• Sets the board meeting agendas with the Chief Executive to ensure 
that the board devotes its time and attention to the right matters.

• Builds an effective board.
• Facilitates and encourages active engagement and appropriate 

challenge by all directors.

• Ensures the board receives timely and relevant information  

and is kept advised of key developments.

• Responsible for the day to day management, leadership and direction 

of the group and the executive management team in accordance 
with the strategy and long-term objectives approved by the board.
• Chairs the executive committee and makes decisions on matters 
affecting the operation, performance and strategy of the group’s 
businesses, with the exception of those matters reserved to 
the board.

• Responsible for overseeing the delivery of the corporate social 

responsibilities of the group.

Executive 
directors

• Responsible for all matters affecting the performance of the group.
• Responsible for implementation of strategy, policies, budgets and  

the financial performance of the group.

• Provide specialist knowledge and experience to the board.
• Responsible for the successful leadership and management  

of risk and finance functions across the group.

Non-executive 
directors

• Provide independent and constructive challenge.
• Provide governance through participation in and chairmanship  

of the board committees.

• Provide an external focus to the board’s discussions, particularly 

with regard to strategy and business development.

• Review management performance. 

Manjit Wolstenholme is also a non-executive director of Future plc,  
The Unite Group plc and Aviva Investors Holding Limited. 
These appointments involve no more than one and a half days’ work  
per week and there have been no material changes in her other 
commitments since 1 January 2015.

Peter Crook also chairs the divisional boards of Vanquis Bank,  
CCD and Moneybarn. 

Peter Crook and Andrew Fisher comprise the executive committee  
which deals with matters relating to the running of the group other  
than those reserved to the board and the other committees.

The non-executive directors have a range of recent and relevant  
financial services, corporate governance and consumer experience  
as detailed on pages 78 and 79. 
They are appointed for fixed periods of three years, subject to 
confirmation by shareholders. This three-year period may be extended  
for a further three years (and, in exceptional cases, further extended), 
subject to annual reappointment by shareholders. Their letters of 
appointment may be inspected at the company’s registered office  
or can be obtained on request from the Company Secretary. 
Rob Anderson’s term of appointment has been extended for an additional 
three years, subject to shareholder approval at the 2015 AGM.

Senior 
Independent 
Director (SID)

• Is available for shareholders if they have any concerns which contact 
through the normal channels has failed to resolve or is inappropriate.

• Acts as a sounding board for the other directors and confidante  

Malcolm Le May assumed the role of SID on 1 January 2014. He was 
selected for this role on account of his extensive experience in the 
financial services sector and his corporate finance background.

for the Chairman.

• Is a conduit, as required, for the views of the other non-executive 

directors on the performance of the Chairman.

• Conducts the Chairman’s annual perfomance evaluation.

Company 
Secretary

• Responsible to the board.
• Provides comprehensive practical support and guidance  

to directors, both as individuals and collectively.

• Particular emphasis on supporting the non-executive directors in 

maintaining the highest standards of probity and corporate governance. 

• Responsible for communicating with shareholders, as appropriate, 

and ensuring that due regard is paid to their interests.

All directors are able to consult with Ken Mullen, who is also secretary  
to all of the board committees.
There is also a formal procedure by which any director may take 
independent professional advice relating to the performance of any  
aspect of their duties at the company’s expense, which can be facilitated 
by the Company Secretary.
The appointment and removal of the Company Secretary is a matter  
for the board.

Provident Financial plc Annual Report and Financial Statements 2014Governance84
Governance continued

Effectiveness

Each of the five non-executive directors 
has been formally determined by the board 
to be independent for the purposes of the 
effective governance of the group, in line with 
the independence expectations of the Code. 
The board’s assessment is based on the fact that 
they have all served less then nine years in their 
current roles, they receive no additional benefits 
from the group and they have not previously held 
an executive role within the group. 

The board believes that there are no current 
or past matters which are likely to affect their 
independent judgement. 

Conflicts of interest

The Companies Act 2006 (‘the Act’) and the 
company’s articles of association (‘the Articles’) 
require the board to consider any potential 
conflicts of interest. The board considers and, if 
appropriate, authorises each director’s reported 
actual and potential conflict of interest, taking into 
consideration what is in the best interests of the 
company and whether the director’s ability to 
act in accordance with his or her wider duties 
is affected. 

The board has put procedures in place to deal 
with situations where a director has a conflict of 
interest. Each director abstains from approving 
their own reported conflicts, and as part of these 
procedures the board:

 > Considers each conflict situation separately 

based on its particular facts; 

 > Considers any conflict situation in conjunction 

with the other duties of directors under 
the Act; 

 > Keeps records and board minutes on 

authorisations granted by directors and the 
scope of any approvals given; and 

 > Regularly reviews conflict authorisations.

The board has complied with these procedures 
during the year.

Induction of a new director
On appointment, each director undertakes a 
comprehensive induction programme which 
introduces the director to the group’s businesses 
and its senior management. On 1 January 2014, 
Malcolm Le May and Alison Halsey joined the 
group as new non-executive directors and 
undertook the following as part of their induction:

 > Had individual meetings with the executive 
directors and the Company Secretary;

 > Met with the divisional boards and senior 

management teams in each division;

 > Spent a day at one of the CCD branches; and

 > Met with the audit partner from Deloitte LLP.

Training 
Appropriate training and briefing is provided to 
all directors on appointment to the board, taking 
into account their individual qualifications and 
experience. Ongoing training is arranged to suit 
their specific needs and the Chairman regularly 
reviews and agrees with each director their 
training and development needs. The Chairman  
is in the process of addressing individual directors’ 
requirements in order to create individual 
development plans for each of the non-executive 
directors which will focus on areas where they 
can add value to key strategic matters facing the 
group and which may feature as a board agenda 
item throughout 2015. 

Independence of  
non-executive directors
Non-executive directors are expected to be 
independent in character and judgement and 
free from any business or other relationship 
which could materially interfere with the 
exercise of that judgement. The board and the 
nomination committee consider and review the 
independence of each non-executive director 
on an annual basis. In carrying out the review, 
consideration is given to factors such as length 
of tenure and the ability of the director to provide 
objective challenge to management. 

What does effectiveness mean to the company?The composition, experience and balance of skills on the board are regularly reviewed to ensure that there is the right mix on the board and its committees to enable them to work effectively. The balance  of the board is illustrated on page 82.The Chairman manages the board and oversees the operation of its committees with the aim of ensuring that they operate effectively by fully utilising the diverse range of skills and experience of the various board members. The board and its committees are annually assessed to ensure their effectiveness is maintained, that they remain fit for purpose, and that they continue to evolve and develop, to address the ever-changing regulatory environment in which the group operates. Evaluating the board’s performance can lead to fresh insights into the functioning of the board, whilst potentially identifying areas that might need to be strengthened and developed.Provident Financial plc Annual Report and Financial Statements 2014Effectiveness

85

Board evaluation 2013
Following the external board evaluation in 2013, a summary of the board’s progress against the actions that arose is set out below.

Actions

Progress/outcomes

1. Consider restructuring the CPC to cut down on 

presentation time and allow more time for debate, 
big picture issues and less formal time with the 
executive team.

The 2014 CPC was more interactive and included a more thorough analysis of issues on the agenda rather 
than formal presentations. Formal presentations were avoided by providing materials to read in advance of the 
conference and by break-out sessions where individuals were able to analyse and discuss issues in smaller 
groups using external presenters to facilitate discussions.

2. Consider opportunities throughout the year for 

the senior management team to spend more time 
with board members and increase the visibility of 
the non-executive directors within the operations. 

3. Consider increasing the number of non-executive 

director meetings outside board meetings to 
provide an opportunity to talk informally and to 
get to know new board members in due course. 

4. Consider creating development plans for board 
members which focus on individual roles and 
encourage board members to concentrate on one 
aspect of the business in more detail. 

In February, the Chairman assigned the non-executive directors to divisions to enable them to gain a better 
understanding of the issues facing the business and to enhance and inform board discussions.

Alison Halsey and Stuart Sinclair were assigned to spend time with the senior management team in CCD,  
and Malcolm Le May and Rob Anderson were assigned to the Vanquis Bank senior management team.  
In 2015, the Chairman will reassign the non-executive directors and the process will include Moneybarn. 

There has been greater interaction between the senior management team and the non-executive directors 
through the invitation of a number of senior managers to attend and present at board meetings. The divisional 
managing directors have continued to be invited to present their operational and strategic reports at each of the 
board meetings. This has been a huge success, adding value to the board meetings and giving the non-executive 
directors increased visibility of divisional performance and management. 

The board has agreed to have an offsite visit each year at a business location. In 2014 the offsite visit was held 
in Edinburgh. This visit was followed by an informal session where issues were discussed in greater depth. 
During the offsite visit, the board also met with the CCD Divisional Operations Manager in Scotland and his team.

The non-executive directors have also made a number of site visits throughout 2014 in order to gain first-hand 
experience of the group’s businesses. 

The non-executive directors have held a number of meetings in 2014 in order to discuss a range of issues  
without the executive directors being present. This is intended to continue in 2015.

Individual training plans for the non-executive directors are in the process of being developed. Non-executive 
directors have been assigned to a specific division (referred to above).

5. Bring committee membership in line with 

The Chairman is no longer a member of the audit committee or the remuneration committee. 

best practice.

The Chief Executive is no longer a member of the nomination committee.

The Finance Director is no longer a member of the risk advisory committee.

6. Consider ways of ensuring that board papers 
are sent out in a more timely manner to allow 
non-executive directors more time to prepare 
for meetings.

Papers are now circulated by means of BoardPad when available and at the earliest possible opportunity,  
rather than waiting for a full set of papers to be available before circulation.

Provident Financial plc Annual Report and Financial Statements 2014Governance86
Governance continued

Effectiveness continued

Board evaluation 2014
Following the external board evaluation in 2013, this year’s evaluation of the board, its committees, individual directors and the Chairman was carried out 
internally in December 2014, by way of a detailed questionnaire. 

The results of the evaluation were discussed by the board as a whole at its meeting in December 2014, and at the committee meetings in December 2014 
and January 2015. The evaluation confirmed that the board and its committees were working effectively and efficiently as a team and a high overall score. 
was achieved. The evaluation confirmed that improvements had been made since the external board evaluation in 2013 and also identified a number of  
areas for further improvement. 

Areas

1.   Overview

Progress

The board overall scored well, either meeting or exceeding 
requirements. The executive directors felt that the board enhanced 
their ability to run the business effectively in the interests of the 
stakeholders and the non-executives felt that they were listened  
to and that their input was appreciated.

2.  Role of 

directors 
and the board

The board scored highly and exceeded requirements on acting 
effectively. It did, however, consider that this would need to be 
reviewed following transition of the group to FCA regulation. 
The board gave good feedback on the role of the Company Secretary.

3.  Board 

composition

The board felt that its composition gave the right balance at this time. 
It did note that additional skills would be beneficial as the group  
evolves in the technology and digital sphere. 

Further development of succession planning was identified, 
particularly for the executive directors.

Action points

No significant actions were identified.

No significant actions were identified.

The board and the nomination committee intends to continue to develop and 
extend its work on succession planning, which will include consideration of 
high potential individuals and their development in the business. The nomination 
committee has requested a report from the Chief Executive which considers 
the future shape of the business, and prioritises management development  
and succession planning which will be reviewed by the nomination committee 
and the board.

Whilst satisfied with the current composition and collective performance of the 
board, it was agreed that consideration should be given to complementing and 
strengthening its existing skill set and experience.

4.  Non-executive 

directors

The board was extremely satisfied with the addition of the new non-
executive directors and their contribution to the board’s effectiveness. 
The board believes that the non-executive directors’ discussions 
without the executive directors had improved but must be maintained 
in 2015 in order to continue being beneficial. The non-executives’ 
integration with senior management and the businesses had 
also improved.

The board will continue to encourage interaction between the non-executive 
directors and the businesses and senior management.

Responses also indicated that additional site visits and exposure to site 
management below the group executive committee level would be beneficial. 
As a result, a further site visit is planned for 2015, where the board will take  
the opportunity to meet local management, employees and stakeholders.

5.  Executive 
directors

6.  Board 

meetings

The board agreed that the executive directors had a strong and 
balanced relationship which was good for the business.

No significant actions required.

The board agreed that its meetings had improved with the presence  
of the divisional managing directors who present formal reports. 
It was, however, felt that future agendas should include a broader 
variety of topics for discussion. 

Whilst work could be done on achieving a greater integration of the 
output from the CPC into the objectives set for the divisions, it was felt 
that the CPC had greatly improved this year under the new Chairman. 

The board agreed that the current annual pattern of board meetings 
together with the two-day off site strategy review and one meeting  
at a UK branch location works well.

Agreed to assess the schedule of meetings in 2015 and corresponding  
agendas to ensure that at each meeting there is a substantial element  
of strategy discussed.

Further integration of the CPC output required.

Agreed to consider more regular reviews and discussions on broader  
topics and more variety on presentation and themes in order to enhance  
the board agenda.

Provident Financial plc Annual Report and Financial Statements 2014Effectiveness continued

87

Areas

Progress

Action points

7.   Monitoring 

performance

The board agreed that performance reporting had improved and  
that the presentation of strategic objectives and financial information 
was highly visible.

The board identified the need to address the specific requirements of regulation 
by the FCA, including in particular the need to enhance the reporting on, and 
monitoring of conduct issues.

Overall the board was satisfied with performance monitoring.

8.  Information

9.   Leadership 
and culture

The board agreed that the addition of the divisional managing director 
reports added visibility and context to the board meetings. The use 
of iPads for board papers worked well and made information easily 
accessible. The board did have concerns over ‘run of the mill’ reporting.

It was agreed there was a need for a more detailed analysis into the strategic 
issues facing the group on a rolling basis. In 2015 the board will consider 
improvements to the agenda to avoid ‘run of the mill’ reporting and will look  
to ensure it focuses on potential pitfalls and future opportunities.

The board, excluding the Chairman, agreed that the Chairman 
demonstrates effective leadership and has a good relationship with 
the Chief Executive, the Finance Director and the board as a whole. 
The board considered that discussion was more free flowing and  
that all directors were able to fully contribute.

No significant actions were identified.

10.  Corporate 
governance

The board agreed that it continues to maintain a high standard 
of corporate governance although it noted the need to enhance 
processes as part of the transition to regulation by the FCA.

11.  Committees

Overall the committees scored well, and met the requirements of  
the board. The board agreed that the remuneration committee and 
risk advisory committee liaison had improved with regard to risks  
and controls which related to remuneration strategy.

The board agreed to consider its visibility and control over the divisions, whilst 
allowing FCA approved persons within the divisions to fulfil their responsibilities. 
A project has been established, with external assistance, to identify the 
appropriate corporate governance structure for the group which balances the 
board’s oversight responsibilities with the regulatory status of its divisions and 
the responsibilities of its approved persons. 

No significant actions were identified.

Provident Financial plc Annual Report and Financial Statements 2014Governance88
Governance continued

Shareholder engagement

“ The board believes that 
open and regular 
dialogue with investors 
provides the foundation 
for a long and trusted 
relationship.

Manjit Wolstenholme 
Chairman 

”

The Chairman is responsible for ensuring that 
appropriate channels of communication are 
established between directors and shareholders 
and that all directors are aware of any issues and 
concerns that major shareholders may have.

Regular engagement provides investors with an 
opportunity to discuss particular areas of interest 
and raise any concerns. The group is eager to 
ensure that it understands shareholders’ views 
and that it is able to effectively communicate 
its strategy. The group works to engage 
effectively with shareholders through its regular 
communications, the AGM and other investor 
relations (IR) activity. 

IR programme
The group has a comprehensive IR programme 
through which the Chief Executive, Finance 
Director and Head of IR engage regularly with the 
company’s largest shareholders on a one-to-one 
basis to discuss strategic and other issues as well 
as to give presentations on the group’s results. 

The effectiveness of the group’s IR programme 
has been recognised in the UK PLC Awards for 
three consecutive years. The group won the 
award for ‘Best Investor Communications’ in 
2012, was included in a shortlist of four in 2013 
and has once again been shortlisted for the same 
award in 2014.

Specific information on the 2014 IR programme 
can be found in the calendar on page 89. 
Further communication is achieved through:

 > The annual report – this is the most significant 
communication tool, ensuring that investors  
are kept fully informed regarding developments 
in the group.

 > The corporate website – provides investors 
with timely information on the company’s 
performance as well as details of the group’s 
corporate social responsibility (CSR) activities. 

 > A web app – enables shareholders to view key 
website data on their tablet devices and mobile 
phones including videos, presentations and 
results announcements. 

 > Regular investor days – inviting institutional 
shareholders and sell-side analysts to an  
on-site facility or an external location to  
provide them with a more detailed insight into 
the group. The next investor day will take place 
at Vanquis Bank’s London headquarters on 
16 April 2015.

 > Investor/analyst meetings– the group takes  

a proactive approach by inviting investors and 
sell-side analysts to meet with divisional senior 
management and to visit operational facilities.

Key themes discussed with shareholders in 2014Home credit >Rationale for the repositioning of the home credit business. >Drivers of the improvement in performance  in home credit.Satsuma >Impact of payday regulation on the online instalment market. >Progress in building capability of Satsuma and competition.Moneybarn >Background on the Moneybarn business  and growth potential. >Reasons for the Moneybarn acquisition  being funded by an equity placing. >Progress with the transition to the new  FCA regulatory regime.Vanquis Bank >Potential for Vanquis Bank UK to exceed  its medium-term growth targets. >Potential impact of forthcoming FCA credit card review on Vanquis Bank. >Update on the potential Polish pilot operation and timescales for any growth targets.Provident Financial plc Annual Report and Financial Statements 2014Shareholder engagement

 > US and European roadshow programmes  
– allows overseas investors better access  
to management, enabling them to receive  
the same access as investors in the UK. 
Usually attended by the Chief Executive,  
the Finance Director and the Head of IR.

 > An annual CSR report – a stand alone report 
demonstrating the importance placed on CSR.

 > Responding promptly– the group is committed 
to respond to shareholders, regardless of the 
size of their holding, within two working days. 

 > An annual perception audit – designed to 
obtain formal independent feedback from 
investors and sell-side analysts. This enables 
management to consider and respond to any 
concerns in the investment community.

Board oversight
Communications with shareholders are given a 
high priority by the board. In order to ensure that 
the board members develop an understanding of 
the views of major shareholders, there is regular 
dialogue with institutional shareholders, including 
meetings after the announcement of the year-end 
and half-yearly results. Shareholders occasionally 
meet with the Chairman or SID, and meet with the 
remuneration committee chairman when required 
to discuss remuneration matters.

The board also considers an IR report at each 
board meeting which outlines the general 
nature of matters communicated and discussed 
with institutional investors, including feedback. 
Independent reviews of shareholder views are 
also commissioned annually and reviewed by 
the board. The group carries out an annual 
perception audit and collates broker feedback 
from roadshows to present in the IR board report. 
All analyst and broker reports on the company are 
also distributed to all board members. 

This year there have been no significant issues 
raised by shareholders in relation to the company. 
Had there been, these would have been reported 
to the board, discussed in detail, and an appropriate 
corrective action plan developed to address any 
concerns raised. 

AGM
Shareholders are invited each year to attend the 
AGM, where the board members are available  
to answer any questions shareholders may have. 
Facilities are also available to shareholders to 
submit questions in advance of the meeting  
and to cast their votes electronically or by post. 
Details of proxy votes cast are made available by 
means of an announcement to the London Stock 
Exchange and on the group’s website. It is the 
company’s policy to give shareholders in excess 
of 20 working days’ notice of the AGM and the 
Notice of the 2015 AGM setting out the resolutions 
for the meeting, together with an explanation of 
them, accompanies this report and is available  
on the group’s website. Details of the 2015 AGM 
are set out on page 108 of the Directors’ report.

89

Find out more online – we publish our results 
and presentations on our investor website at 
www.providentfinancial.com

Investor relations programme in 2014 JAN •  Trading statement.JUL • Interim results. •  London and Edinburgh investor/sales teams roadshow.SEP •  Scandinavia investor roadshow.  •  Frankfurt and Zurich investor roadshow.OCT •  Q3 IMS and analysts call. NOV •  US investor roadshow (New York, Boston, Chicago, Los Angeles).  •  JP Morgan ‘Best of British’ Conference.DEC •  Berenberg European Investor Conference. •  Citi ‘Diversified Financials’ Conference.FEB • Preliminary results announcement. •  London and Edinburgh investor/sales  team roadshows.MAR • US investor lunch hosted by Macquarie.APR • Paris and Brussels investor roadshow.MAY • AGM and Q1 IMS. •  US investor roadshow  (New York, Connecticut and Boston).JUN •  Societe Generale UK Economy  Investor Conference.Provident Financial plc Annual Report and Financial Statements 2014Governance90
Governance continued

Risk advisory committee

Risk advisory committeeMembers  Secretary Stuart Sinclair1 (Chairman)  Ken MullenAlison Halsey Malcolm Le MayManjit WolstenholmeRob AndersonAttendees by invitationPeter CrookAndrew FisherDavid Mortlock (Head of Audit)David Merrett (Director of Corporate Strategy and Risk) 1 Appointed as Chairman on 1 March 2014AccountabilityThe board has ultimate responsibility for determining the nature and extent of the principal risks it is willing to accept to achieve its strategic objectives and for maintaining a sound system of risk management and internal controls, in accordance with the Code. The risk advisory committee assists the board  by monitoring and managing the risk management and internal control systems across the group  and reports to the board.Governance in action Risk managementFollowing the change in regulator from the FSA and OFT to the FCA and PRA, the group has invested considerable time reviewing its risk management framework and processes. At the outset the overall group statement on risk appetite was redefined. This sets out the maximum level of risk the group is prepared to accept. This statement focuses on the need to ensure that customers are at the heart of what the business does, whilst maintaining the dividend and sufficient capital to protect against losses. Divisional statements have  also been redefined to support the group statement.It was also agreed that the risk advisory committee was best suited to review the group’s management of customer and conduct risk, as part of its wider review of risk management and monitoring of risk management across the group. As the overall group statement now includes customer and conduct risk, a principal purpose of the risk advisory committee is to monitor the effectiveness of the divisions in establishing and maintaining frameworks, policies and procedures to identify and manage customer and conduct risk. This ensures that customers’ needs are at the heart of what the divisions and the group does and that there is a fair deal between the divisions and their customers. The risk advisory committee will also recommend to the board an overall group customer and conduct risk appetite, culture and tone for approval. The time allocated for risk advisory committee meetings has been significantly extended to allow a full review to be undertaken of each division’s conduct risk framework and conduct risk governance policies. During 2015, the risk advisory committee meetings and other board committee meetings will be held on a separate day to the board meeting  in order to allow the committees sufficient time to consider and debate those matters falling within their terms of reference. Risk governance and oversight is particularly important for the group as the structure is different to most financial services groups and banks. Under the FCA regime, the divisions are FCA authorised and regulated, and include approved persons for controlled functions and independent non-executive director oversight where appropriate. However, Provident Financial plc, as the holding company, is not authorised or regulated by the FCA and there are no approved persons at group board level. A project has been established to identify the appropriate corporate governance structure for the group. In the meantime, both the group board (under the Code) and the divisions (under the FCA) have responsibilities to maintain sound risk management and internal control systems. The group therefore operates a ‘three lines of defence’ model: the first line involves the operational identification, assessment and management of risk; the second line involves independent review and challenge of first line actions against established risk appetites; and the third line is independent assurance. Going into 2015, the risk advisory committee is confident that the group  has an effectively designed risk management framework in place.  2015 will continue to be a transition to FCA regulation as the group embeds the new approach to decisions and processes which have been enhanced to address customer and conduct issues. The risk advisory committee  will monitor this transition closely and will report on progress in the  2015 Annual Report and Financial Statements.Provident Financial plc Annual Report and Financial Statements 2014 
Risk advisory committee

91

are in accordance with the FRC’s revised 
Guidance for Directors on the Combined Code 
(‘the FRC’s Guidance’) and the FCA’s Disclosure 
and Transparency Rules. 

Further insight into the group’s principal risks, and 
the management of these is on pages 93 to 96.

Effectiveness
The committee formally considered its 
effectiveness in 2014. On the basis of the internal 
board and committee evaluation undertaken, the 
overall view was that it was working effectively 
and no significant actions were required.

Role and responsibilities of  
the risk advisory committee
The risk advisory committee’s principal purposes 
are to recommend to the board an overall 
customer and conduct risk appetite, culture and 
tone for approval and to monitor the effectiveness 
of the divisions in establishing and maintaining 
risk management frameworks, policies 
and procedures. 

In addition to the responsibilities mentioned  
above, the committee is also responsible for:

 > Considering the nature and extent of the 

risks facing the group, the likelihood of risks 
materialising and the group’s ability to reduce 
the incidence and the impact of the risks  
which do materialise;

 > Reviewing the group’s capability to identify  

and manage new risk types, and keeping under 
review the effectiveness of the group’s internal 
control systems and risk management systems 
in conjunction with the audit committee;

 > Reviewing the group’s business continuity 

plans; and

 > Notifying the board of any changes in the  

status and control of risks.

Update on 2014 activities
During 2014, the risk advisory committee has: 

 > Updated its terms of reference and the group 
risk management framework to explicitly 
include customer and conduct risk, to reflect 
the separation of risk and audit and to reflect 
the new risk assessment descriptions; 

 > Appointed a new chairman; and 

 > Undertaken the activities set out in the  

calendar on the right. 

Statement on internal controls
Our risk management framework is firmly 
embedded within our management and 
governance processes, and incorporates the 
process detailed in the diagram on page 92. 
This risk management framework has been 
in operation throughout 2014 and continues 
to operate up to the date of approval of this 
annual report. This framework is the process 
by which compliance with laws and regulations, 
the reliability of financial reporting and the 
effectiveness and efficiency of operations 
are reviewed. The framework assists in the 
identification, evaluation, and management of 

principal risks as required by the Code, and is 
designed to manage rather than eliminate the 
risk of failure to achieve business objectives. 
The board believes the framework provides 
reasonable, but not absolute assurance against 
material misstatement or loss. 

The board provides oversight to help ensure 
that the group and its divisions maintain 
sound risk management and internal control 
systems. Through the risk advisory committee, 
it reviews the assessment of risks and the risk 
management framework. 

A consistently applied method is used at divisional 
and group level to identify the key risks that 
could have a significant impact on the ability of 
the group to achieve its objectives. Risk owners 
within the divisions and the corporate office are 
identified and given responsibility for ensuring 
actions are implemented with appropriate review 
dates. The risk registers are reviewed by the risk 
advisory group and updated at least quarterly. 
The risk advisory committee is responsible 
for monitoring the key metrics identified by 
all divisions and the corporate office in the 
management of risk and ensures in particular  
that customer outcomes remain central to the 
group’s risk management programme. 

The board are satisfied that the company’s risk 
management and internal control systems are 
effective and were effective throughout 2014  
and up to 24 February 2015. The board does this 
through the audit committee, which carries out 
an annual review and issues an opinion on risk 
and control effectiveness. This review confirms 
that the risk management and internal control 
systems effectively support and manage the 
achievement of the overall group objectives and 
provide suitable protection of the group’s assets, 
reputation and sustainability. A strong risk and 
control culture was identified in all divisions and 
areas where improvements could be made were 
identified. An action plan has been established to 
ensure that the systems and processes continue 
to evolve as the regulatory environment in which 
the group operates continues to change. 

The group finance function establishes the 
process and timetable for financial reporting 
and consolidation activities and identifies and 
approves changes to accounting and financial 
reporting standards. 

The board believes the process and the key 
elements of the internal control system, including 
in particular the financial reporting processes,  

Risk advisory committee key items in 2014 JAN •  Updated terms of reference. •  Reviewed cyber risk. •  Reviewed and approved the revised group risk appetite framework, risk management framework and risk profile. •  Actioned the recommendations of the independent board evaluation in 2013. •  Reviewed and updated the risk processes for new territories. •  Reviewed and identified major issues in the changing regulatory and political environment. •  Andrew Fisher stepped down as member of the committee, in line with best practice.OCT •  Reviewed key group risks. •  Vanquis Bank and CCD conduct risk, framework and appetite was tabled, discussed and noted. •  Post-acquisition action plan for  Moneybarn discussed. •  Vanquis Bank’s and CCD’s CROs attended the committee for the first time. JUL • ICAAP reviewed and agreed to recommend approval to the board. •  Conduct risk management approach tabled, discussed and noted. Conduct risk was agreed to be added to the terms of reference of the risk advisory committee meetings were increased to at least four a year and the time allocated to each meeting was significantly increased.Provident Financial plc Annual Report and Financial Statements 2014Governance92
Governance continued

Risk advisory committee continued

Internal controlThe boardReviews the framework annually to ensure that it remains fit for purpose and complies with relevant requirements.WhistleblowingWhistleblowing policies are in place in each of the group’s divisions. The group is committed to the highest standards of quality, honesty, openness and accountability and employees are encouraged to raise genuine concerns under these policies either by contacting a manager or telephoning a dedicated external helpline, in confidence. During 2014, this external helpline was operational throughout the group and procedures are in place to ensure issues raised are addressed in a confidential manner. The Company Secretary is required to report to the audit committee in December each year on the integrity of these procedures, the state of ongoing investigations and conclusions reached. During 2014, only one issue (which was human resources related) was raised via this system and this was appropriately responded to through the group’s human resources function.New whistleblowing legislation in the Republic of Ireland (ROI) has required CCD to review and update its whistleblowing procedures for ROI and ensure that employees in ROI are aware of the availability of the external helpline.Divisional boardsThe divisional boards and their committees are responsible for managing the divisional risks and preparing divisional risk registers for review by the risk advisory group who report to the risk advisory committee.Internal auditRegularly reviews the adequacy of internal controls (including financial, operational and compliance controls) in conjunction with the external auditor and reports to the risk advisory group, risk advisory committee and audit committee. An annual programme of work which targets and reports on higher-risk areas is carried out by the group internal audit function. The operation of internal financial controls is monitored by regular management reviews, including a requirement for each division to certify compliance quarterly.Monthly management accountsMonthly management accounts are prepared comparing actual trading results by division to budget and the prior year. Regulatory capital levels, funding liquidity and economic trends are also reported monthly. A rolling forecast of the full year outturn is produced as part of the management accounts pack. Management accounts are distributed to the executive directors and senior management team on a monthly basis and are distributed to the board for  each board meeting.Corporate policiesThe board requires the divisions and the corporate office to operate in accordance with the corporate policies and to certify compliance on a biannual basis. This includes confirmation of compliance and any suggestions for improvements. This ensures that the process remains dynamic and that the divisions and corporate office are operating at the highest level. The corporate policies  were last updated in July 2014.Biannual budget processIn December each year, the board approves detailed budgets and cash flow forecasts for the year ahead. It also approves outline projections for the subsequent four years. An update to the budget is approved in June each year.Finance forumA six-weekly finance forum, chaired by the Finance Director and attended by divisional finance directors and senior finance management including the heads of tax, audit, treasury and risk, reviews and provides oversight of the key financial matters of the group.Risk advisory committeeIndependent of the business units and chaired by a non-executive director of the board. Responsible for ensuring that there is an appropriate risk management framework embedded across the group. Risk advisory groupFormally reviews the divisional risk  registers four times a year, and reports  to the risk advisory committee.Provident Financial plc Annual Report and Financial Statements 201493

Risks

Details of the group’s key risks, together with the controls and procedures in place to mitigate the risks and progress made against each risk in 2014,  
are as follows:

Customer and conduct risk

The risk of poor outcomes for customers.
• The FCA replaced the OFT as the regulatory body for consumer credit on 1 April 2014. Under the FCA regime there is increased focus on customer and 

conduct risk, in particular, ensuring that customer’s interests are at the heart of what our businesses do. 

• Ensuring poor customer outcomes are avoided requires focus on treating customers fairly through, in particular, designing appropriate incentive schemes, 

ensuring affordability and sustainability of all lending and handling vulnerable customers sensitively.

Mitigation

Progress in 2014

• Risk and compliance committees 

within Vanquis Bank, and a customer 
and conduct risk committee within 
CCD oversee compliance with the 
FCA rules and guidelines, including 
treating customers fairly.

• Vanquis Bank has in place a customer 
experience forum which considers 
issues from a customer’s perspective 
and ensures that adequate 
consideration has been given  
to conduct risk. 

• CCD have in place a compliance 
assurance team which provides 
conduct and regulatory assurance 
across its business in order to ensure 
that CCD is delivering fair customer 
outcomes and meeting its 
regulatory obligations.

• Moneybarn is developing its formal 
approach to customer and conduct 
risk as part of its transition to 
FCA regulation.

• The risk advisory committee has oversight 
of the divisional risk frameworks including 
in particular the customer and conduct 
risk frameworks. 

• Regular customer satisfaction surveys  

are undertaken in all businesses. 

• Vanquis Bank has had the FSA principle of 
treating customers fairly firmly embedded 
into its business since it was introduced in 
2007 and continues to develop policies and 
processes since the move to FCA regulation. 

• Responsible lending policies, practices and 

procedures in place in all businesses in order 
to minimise the risk of customers potentially 
receiving loans or lines of credit that are 
unaffordable or unsustainable. 

• All divisions have policies and procedures  
in place to ensure that financial promotions 
are clear, fair and not misleading.

• All divisions have policies and procedures 

to ensure effective complaints handling is in 
place, should customers voice any concerns.

Regulatory risk

• Customer satisfaction remains high in both CCD (93%) and Vanquis Bank (84%). 
• Customer complaints remain low in all businesses. 
• Vanquis Bank has an extremely high success rate through the Financial 

Ombudsman Scheme (FOS).

• CCD has implemented a conduct risk framework and dashboards in each 

of its businesses to capture, assess and monitor conduct risk. 12 key risks 
were identified.

• Vanquis Bank has implemented changes arising from the transfer of 

consumer credit regulation from the OFT to the FCA, including enhanced 
controls to limit detriment to customers, further support for vulnerable 
customers and focus on sustainability and affordability of customer debt. 
• Vanquis Bank has carried out risk assessments on internal and third party 

incentive schemes to identify and assess any customer risks from incentive 
programmes and implemented a strategy to reduce the risks.

• Vanquis Bank’s senior management attended customer listening sessions 
with a view to identifying conduct issues throughout the product lifecycle. 
• Moneybarn has redesigned its broker commission schemes in light of FCA 
work and guidance on incentive structures and their potential to encourage 
inappropriate behaviours.

The risk of adverse regulatory change for the group and/or the failure to comply with relevant regulatory requirements.

• The risk that the group suffers a loss due to non-compliance with regulatory requirements.
• There is increased focus on regulation, particularly for non-standard credit lenders.
• The FCA replaced the OFT as the regulatory body for consumer credit businesses on 1 April 2014. FCA authorisation, supervision and enforcement  

regimes as well as conduct rules and guidance are now fully in force. 

• At the end of November 2013, the government announced that it intended to legislate to introduce a cap on the total cost of credit for payday loans.  

The duty imposed on the FCA was to introduce the cap by January 2015 and was formally established through the Financial Services (Banking Reform)  
Act in December 2013. The FCA introduced a cap on the total cost of credit for high-cost short-term credit on 2 January 2015. The only group business  
to which this applies is Satsuma, which continues to operate below the cap.

• The FCA has published the terms of reference for its credit card market study which will enable the FCA to build a detailed understanding of the UK retail 

credit card market.

Mitigation

• A central in-house legal team is in 
place which monitors legislative 
changes and supports divisional 
compliance functions.

• Expert third-party legal advice is 

taken where necessary.

• Divisional compliance functions are  
in place which monitor compliance 
and report to divisional boards.

Progress in 2014

• There is ongoing constructive dialogue 

• On 1 January 2014, the Chief Executive, Peter Crook was appointed to the 

with regulators. 

• Full and active participation in all relevant 

regulatory reviews and consultation 
processes in the UK and EU.

• The group does not provide payday lending.
• Long relationships and established credibility 

with key regulators who recognise the 
different dynamics of the home credit and 
credit card sectors compared with the  
payday lending model.

FCA Practitioner Panel allowing the group to fully participate in discussions 
on the transition to FCA regulation.

• Transitionary programmes in order to achieve full FCA authorisation have 

been established in CCD, Vanquis Bank and Moneybarn.

• Peter Minter, managing director of Moneybarn (acquired in August 2014)  

is a member of the FCA Smaller Business Practitioner Panel. 

• Ongoing proactive engagement with regulators both in the UK and the EU.
• No changes were required to the pricing of Satsuma products in order  

to comply with the FCA cap. 

• Vanquis Bank is currently responding to initial information requests from 

the FCA in its planning stage, and will continue to assist the FCA in its work. 
The FCA expects to reach its conclusions towards the end of the year.

Provident Financial plc Annual Report and Financial Statements 2014Governance94
Governance continued

Credit risk

The risk that the group will suffer unexpected losses in the event of customer defaults.

• Defaults in the non-standard market are typically higher than in more mainstream markets.

• There is continued pressure on home credit customers’ incomes.

• Any deterioration in the employment market could increase the level of defaults.

Mitigation

Progress in 2014

•  The Vanquis Bank and CCD  

• Home credit loans are underwritten face-to-face 

• Vanquis Bank has continued to apply consistently tight underwriting 

credit committees set policy and 
regularly review credit performance. 

• Credit risk is subject to ongoing 
review in the current economic 
climate and management 
continues to maintain its tight 
underwriting stance.

• Comprehensive daily, weekly and 

monthly reporting on KPIs.

• Vanquis Bank uses highly bespoke 

underwriting including full 
external bureau data; a welcome 
call is conducted prior to issuing 
credit; initial credit lines are low 
(typically £250); customers are  
re-scored monthly; an intensive 
call centre-based operation 
focuses on collections.

by agents in the customer’s home; agents generally 
maintain weekly contact with the customer and 
stay up to date with their circumstances; agents’ 
commission is predominantly based on collections 
not credit issued; application and behavioural 
scoring is used to assist agents’ underwriting; 
loans are small-sum and short-term in nature.

• Satsuma used the knowledge from the home credit 

business and built a bespoke scorecard using 
proprietary knowledge data as well as additional 
bureau data. This has been augmented in 2014 by 
the implementation of a state of the art decisioning 
system which allows greater flexibility to improve 
scorecards including the use of behavioural and 
social data. This is combined with Vanquis Bank’s 
underwriting and collections techniques such as 
the initial welcome call. Close customer contact is 
maintained through a dedicated ‘representative on 
the phone’ and ongoing communication through 
email, SMS and telephone.

Business risk

standards on both new accounts and credit line increases.

• Stable delinquency levels in Vanquis Bank has enabled the business to 
generate a risk-adjusted margin of 33.2%, well ahead of the minimum 
target of 30%.

• The focus on collections performance in home credit has resulted in a 
significant improvement in credit quality and a strengthening in CCD’s  
risk-adjusted margin from 58.9% to 69.1%.

• The Satsuma business model has been developed by combining the 
experience and knowledge of home credit and Vanquis Bank with an 
inherent customer focus.

• Moneybarn (acquired in August 2014) has recently upgraded its already 
market-leading credit scoring approach and will work with other group 
companies to continue to develop its capabilities.

The risk of loss arising from the failure of the group’s strategy or management actions over the planning horizon. 

• Increased marketing activity from existing competitors may impact Vanquis Bank’s growth rates.

• CCD may not be able to build the necessary capability to capture the growth opportunity in the online loans market with Satsuma. Pressure on customers’ 

incomes from rises in fuel, food and utility costs could impact the demand for credit, increase impairment and reduce profitability in home credit.

• Potential increased competition from competing formats such as online mail order credit and rent-to-own may further reduce the flow of new customers  

into home credit. 

• Increased competition or the cyclical nature of the used car finance market may limit Moneybarn’s ability to pursue its strategy to grow significantly with 

access to new funding,

Mitigation

Progress in 2014

• A clear board strategy is in place. 

• The group has comprehensive monthly 

• Despite a modest increase in marketing activity by competitors,  

• A corporate planning conference 

(CPC) is held annually. 

• Central resource is in place to 

develop the corporate strategy. 

• New products and processes are 
thoroughly tested prior to roll-out. 

• There is comprehensive 

monitoring of competitor products, 
pricing and strategy. 

• Robust business change functions 

oversee change programmes. 

management accounts, a monthly rolling forecast 
and a biannual budgeting process. 

• Loans are short-term in nature and, in home 
credit, agents visit customers in their homes 
and are therefore able to stay up to date with 
their circumstances. 

• The group has demonstrated the ability to manage 
the business through the deterioration seen in 
the UK economy and employment market during 
recent years.

Vanquis Bank remains the most active participant in the non-standard 
credit card market and booked a record 430,000 accounts in 2014  
through the continued development of distribution channels.

• A decision was made in January 2015 to cease the Polish pilot operation 
as the board do not consider that a business can be built which is capable 
of delivering the group’s target returns in a suitable timeframe. 

• The repositioning of CCD’s home credit business as a smaller but  
leaner, better-quality, more modern business focused on returns,  
is substantially complete.

• Satsuma has begun to show early signs of its capacity to grow strongly  

as marketing spend has been increased in Q4 2014, having built 
capabilities throughout 2014.

• Since acquisition in August 2014, Moneybarn has been able to grow 

strongly as funding constraints have been lifted.

Reputational risk

The risk that an event or circumstance could adversely impact on the group’s reputation, including adverse publicity from the activities of legislators,  
pressure groups and the media. 

• Media and pressure group activity increases during an economic downturn or when the company is performing well.

• There is a reputational impact from increased focus on regulation, particularly of non-standard credit lenders.

Mitigation

Progress in 2014

• Credit and collection policies 

• The over 130-year-old home credit business is 

• Continued investment and focus on corporate responsibility and in the 

are designed to ensure that all 
businesses adhere to responsible 
lending principles. 

• The group invests in a centrally 

coordinated community 
programme. For more information 
see pages 30 to 37.

well understood and has been subject to regular 
regulatory review and scrutiny. 

• Specialist in-house teams, external advisors and 
established procedures are in place for dealing 
with media issues.

• A proactive communication programme is targeted 
at key opinion formers and is coordinated centrally. 

community programme. 

• Achieved an overall rating score of 99 out of a maximum possible of  

100 in the FTSE4Good Index Series which measures the environmental, 
social and governance ratings of listed companies worldwide. 

Provident Financial plc Annual Report and Financial Statements 201495

Operational risk

The risk of loss resulting from IT systems failure. 

• Vanquis Bank is reliant on third-party IT applications and systems providers: FDI for its core customer credit card platform and Newcastle Building Society  

for its retail deposit platform. 

• The repositioning of the home credit business relies heavily on the development and effective roll-out of technology, in particular mobile technology and apps.

• Moneybarn operates industry leading IT systems which are developed and maintained in-house.

Mitigation

Progress in 2014

• IT is managed in the businesses by experienced teams. 

• There is significant experience of managing third-party IT arrangements within 

the businesses. 

• There are established disaster recovery procedures which are tested on a regular basis. 

• Specialist project teams are used to manage change programmes. 

• Well established change control and testing processes are established for new 

business developments. 

• Insurance policies are in place to cover eventualities such as business interruption,  

loss of IT systems and crime. 

• Rigorous selection processes are in place for third-party suppliers to ensure that they  

are ‘best in class’.

Threats to agent safety make it unsafe to operate home collection. 

• CCD’s development and roll-out of the smartphone collections app is 
now at an advanced stage with over 95% of agents using the app to 
conduct their rounds. CCD’s ‘Chip and Pin’ technology development 
which will allow agents to accept electronic payments is at an advanced 
stage. Tablet computers have also been introduced, providing its field 
management with a mobile office which has freed up significant time 
previously spent on office-based administration.

• The group’s IT systems are hosted by proven external specialist suppliers 
and recovery arrangements have been extensively tested during 2014.

• Home credit agents are required to carry cash to issue credit and they receive cash as a result of their collections activities. 

Mitigation

Progress in 2014

• Significant time and expenditure is invested in ensuring staff are safety conscious. 

• The group continues to spend a significant amount of time and goes to 

• Assistance is given to agents to ensure that they are safety aware. 

• Induction sessions and regular updates are provided on safety awareness. 

• Safety awareness weeks form part of the annual calendar. 

• Safety incidents are monitored closely by management with follow-up actions taken. 

• Periodic independent audits of health and safety policies and procedures are carried  

out by the group’s insurers.

great lengths to promote and train staff on safety and provides assistance 
to agents to ensure they remain safety aware. 

• CCD’s development of ‘Chip and Pin’ technology will reduce the level  

of cash carried by agents.

The risk of loss resulting from loss or abuse of confidential data or systems, including cyber risk and the risk that IT systems are compromised  
leading to financial and/or reputational losses. 

•  There continues to be a heightened focus and emphasis on cyber risk management, coordinated by the UK government including the new  

Cyber Hygiene standards. 

• Vanquis Bank, CCD and Moneybarn utilise and store sensitive personal data as part of their day-to-day operations. 

• There continues to be heightened focus and emphasis on data loss by the Information Commissioner’s Office (ICO). 

Mitigation

• IT and physical security policies are in place. 

• Dedicated resources are in place to support the management of information security. 

• Reporting of security-related incidents to divisional risk committees. 

• Specialist departments are in place in each business to prevent, detect and monitor fraud. 

• There is regular fraud reporting to divisional boards and to the group audit committee. 

• Hierarchical field management structure and weekly agent meetings ensure a strong 

controls environment within home credit including periodic LMS training for agents and 
employees on data privacy, as well as a number of other regulatory training modules. 

Progress in 2014

• A programme of IT security upgrades within Vanquis Bank including  
new firewalls, new network management tools and the migration to  
a new payment processing firm.

• Vanquis Bank achieved compliance with PCI DSS version 2 in 2014. 

• Processes surrounding physical security of data in home credit have 
been further enhanced. Additional controls have been implemented 
to manage physical data distribution supported by a training and 
awareness programme.

• Responding to the increasing relevance of cyber and IT risk in CCD,  

six IT managers have been added, along with 25 people in the IT change 
team and 40 people in the development and testing team.

Loss of key management or reduction in staff morale impacts business performance. 

• The risk of loss of key staff has increased following the group’s successful performance over recent years. 

Mitigation

Progress in 2014

• Effective recruitment, retention and succession planning strategies are in place. 

• Detailed benchmarking of Vanquis Bank management’s remuneration 

• The group has competitive remuneration and incentive structures. 

• Effective training and personal development plans are in place throughout the group.

against industry peers.

• Senior management turnover remained low through 2014.

• CCD held an off site event to explain the new direction of CCD, build 

employee morale and encourage employee involvement in CCD’s future.

• CCD developed a new effective induction and continuous training regime 

for its employees in 2014.

Provident Financial plc Annual Report and Financial Statements 2014Governance96
Governance continued

Risks continued

Liquidity risk

The risk that the group will have insufficient liquid resources available to fulfil its operational plans and/or meet its financial obligations as they fall due.

Mitigation

Progress in 2014

• The model of ‘borrowing long and lending short’ results in a positive maturity mismatch, 
which means the duration of the receivables book is significantly less than the average 
duration of the group’s funding. This profile significantly reduces the liquidity risk for 
the group. 

• A board-approved policy is in place to maintain committed borrowing facilities which 
provide funding headroom for at least the following 12 months, after assuming that  
Vanquis Bank will fully fund its receivables book through retail deposits. 

• The group’s strategy of maintaining committed facility headroom and diversifying funding 

sources has resulted in a strong balance sheet position. 

• Liquidity is managed by an experienced central treasury department. 

• Vanquis Bank maintains a liquid assets buffer in line with the PRA’s liquidity guidelines. 

• There is daily monitoring of liquid resources.

• The group has continued to make excellent progress in strengthening  

its funding base in 2014. 

• The group exercised its option in January 2015 to extend its £382.5m 

syndicated bank facility by 12 months to May 2018. 

• Retail deposits have increased from £435m to £580m during 2014, 
representing 53% of Vanquis Bank’s receivables against a PRA  
permitted level of 100%. 

• Headroom on committed facilities of £112m as at 31 December 2014 

which, together with the recent extension of the syndicated bank facility 
and the retail deposits programme at Vanquis Bank, is sufficient to meet 
projected growth and contractual maturities until May 2018.

• The group remains an investment grade credit, with a credit rating  

of BBB with a negative outlook. 

Financial risk

The risk that the group suffers a loss as a result of unexpected tax liabilities. 

• Tax authorities are placing greater emphasis on taxation controls in assessing tax risk and the associated level of scrutiny placed on companies.

Mitigation

Progress in 2014

• The group has a board-approved tax strategy which is aligned with its mission and core 
values and which has been shared with HMRC. The strategy sets out the group’s overall 
approach to tax, including its tax governance framework, how tax risk management is 
embedded within the group’s overall corporate governance structure and how the group 
ensures it complies with the tax obligations in the territories in which it operates. 

•  The group continues to have advance discussions with HMRC in relation 
to the various business developments impacting on the self employed 
status of agents, including the contractual changes required as a result 
of the transition to FCA regulation and the various strategic changes that 
have taken place in the home credit business since 2013.

• Policies and procedures are in place which support the management of key tax risks, along 
with documented systems, processes and controls to support the UK taxes which the group 
pays and the preparation and submission of related tax returns. This includes policies and 
procedures which seek to ensure that the agents engaged by the home credit business 
maintain their self-employed status. Processes and controls supporting the calculation  
of UK taxes and preparation of related returns are subject to annual internal audit review. 

• The group is committed to building open and straightforward relationships with tax 

authorities, including having a regular and constructive dialogue with HMRC. This regularly 
includes advance discussion of transactions and keeping HMRC informed of key business 
developments, particularly those that could potentially impact on self-employed status 
of agents.

• An experienced in-house team, supported by tax-aware personnel in the businesses,  
deals with all of the group’s tax matters. Advice is sought from external advisors on 
material transactions and whenever the necessary expertise is not available in-house.

• With input and expertise from external advisors, and working alongside 
the in-house team, due diligence was undertaken on Moneybarn, as well 
as work on the tax aspects of the sale and purchase and on Moneybarn’s 
conversion to IFRS post acquisition.

• Work has commenced on improving and enhancing the various systems 

and processes in place to support Moneybarn’s tax returns and tax 
compliance obligations.

• Due diligence processes were completed to ensure that the group can 

comply with its obligations under the US Foreign Account Tax Compliance 
Act and similar provisions, and that Vanquis Bank can identify and report 
information about retail deposit account holders who are residents or 
citizens of particular territories. 

Pension risk

The risk that there may be insufficient assets to meet the liabilities of the group’s defined benefit pension scheme.

• The current economic environment results in increased volatility in equity markets and corporate bond yields.

• Improving mortality rates in the UK.

Mitigation

Progress in 2014

•  The defined benefit pension scheme was substantially closed to new members from 

• The group’s pension asset for accounting purposes stands at £56.0m  

1 January 2003. 

as at 31 December 2014 (2013: £29.2m). 

•  Cash balance arrangements are now in place within the defined benefit pension scheme  

• The company and trustees agreed to revise the investment strategy of 

to reduce the exposure to improving mortality rates and market volatility.

•  The pension investment strategy aims to maintain an appropriate balance of assets  

between equities and bonds. 

•  New employees since 2003 have been invited to join the group’s defined contribution  

pension schemes which carry no investment or mortality risk for the group. 

•  The defined benefit pension scheme was amended in 2012 so that accrued pension  
benefits are now linked to increases in the Consumer Price Index rather than future  
salary increases. This reduces the future liabilities of the scheme.

the group’s defined benefit scheme by significantly reducing the holding 
in equities to 20%, reducing the holding in corporate bonds to 20% 
and increasing the holding in matching assets to 60% using leveraged 
gilts to increase the extent of the liability matching to close to 100%. 
This repositioning of investments has resulted in a de-risking of the 
scheme by substantially reducing the inflation and interest rate risk.

Provident Financial plc Annual Report and Financial Statements 201497

Audit committee and auditor

 “Integrity, quality and challenge  
remain the key areas of focus for  
the committee in our overriding  
aim to protect shareholders’ interests.

Alison Halsey Audit committee chairman

 ”

Update on 2014 activities
During the year the committee continued to 
monitor the integrity of the financial statements 
of the group including, in particular, the 
annual and half yearly reports and the interim 
management statements. 

Significant issues and areas  
of judgement considered by  
the audit committee
The following significant issues and areas of 
judgement were considered by the committee 
in relation to the 2014 Annual Report and 
Financial Statements:

Impairment of receivables within 
the Consumer Credit Division (CCD)
Receivables are impaired in CCD when the 
cumulative amount of two or more contractual 
weekly payments have been missed in the 
previous 12 weeks. Impairment is calculated 
using models which use historical payment 
performance to generate the estimated amount 
and timing of future cash flows from each 
arrears stage.

Judgement is applied as to the appropriate point 
at which receivables are impaired and whether 
past payment performance provides a reasonable 
guide as to the collectability of the current 
receivables book. Accordingly, this is a primary 
source of audit effort for the group’s external 
auditor, Deloitte LLP (Deloitte).

In order to assess the appropriateness of the 
judgements applied, management produce a 
detailed report for both the audit committee 
and the external auditor setting out: (i) the 
assumptions underpinning the receivables 
valuation; and (ii) a scenario analysis comparing 
the receivables valuation with alternative 
valuations based upon various forecasts of 
future cash collections, including prior year 
performance, current performance and 
budget performance. 

In assessing the adequacy of CCD’s impairment 
provisions, the committee:

 > Reviewed management’s report and challenged 
management on the results and judgements 
used in the test;

 > Considered the work performed by Deloitte 
on validating the data used in the testing 
performed by management and their challenge 
of the assumptions used;

 > Considered the findings within the report in 

light of current trading performance, expected 
future performance and the potential benefit  
of operational initiatives in the business; and

 > Considered the work performed by the  
internal audit function on information 
technology controls and operational controls 
such as cash collections, credit management 
and arrears management.

Impairment of receivables at 
Vanquis Bank and Moneybarn
Receivables are impaired in Vanquis 
Bank and Moneybarn when one or more 
contractual monthly payment has been 
missed. The impairment provision is calculated 
using models which use historical payment 
performance to generate the estimated 
amount and timing of future cash flows from 
each arrears stage. Management update the 
methodology monthly to ensure the assumptions 
accurately take account of the current economic 
environment, product mix and recent customer 
payment performance.

Annual statement by the  chairman of the audit committeeFollowing my appointment as chairman of the audit committee on 1 March 2014, I am delighted to be presenting the audit committee report to you as a separate report in accordance with the FRC’s Guidance and the Financial Reporting Laboratory’s ‘Reporting of Audit Committees’ guidance. Audit committeeMembers SecretaryAlison Halsey1 (Chairman) Ken Mullen Malcolm Le MayStuart SinclairRob AndersonAttendees by invitationManjit WolstenholmePeter CrookAndrew FisherGary Thompson (Group Financial Controller)David Mortlock (Head of Audit)Deloitte LLP (External auditor) 1  Appointed as Chairman on 1 March 2014.Provident Financial plc Annual Report and Financial Statements 2014Governance 
98
Governance continued

Audit committee and auditor continued

Judgement is applied on whether past payment 
performance is a good indication of how a 
customer may pay in the future. Accordingly, this 
is a primary source of focus for Deloitte during 
the audit process.

In assessing the adequacy of Vanquis Bank’s 
and Moneybarn’s impairment provisions, 
the committee:

 > Considered the work performed by Deloitte  

on validating the data used and their challenge 
of the assumptions used by management;

 > Considered the findings in light of current 

trading performance and expected 
future performance; 

 > Considered the work performed by the internal 

audit function on information technology 
controls and operational controls such as cash 
collections, credit management and arrears 
management; and

 > Considered the review performed by the 

Vanquis Bank audit committee on the Vanquis 
Bank impairment provisions. 

Retirement benefit asset
The valuation of the retirement benefit asset is 
dependent upon a series of assumptions. The key 
assumptions are the discount rate, inflation rates 
and mortality rates used to calculate the present 
value of future liabilities.

Judgement is applied in formulating each of the 
assumptions used in calculating the retirement 
benefit asset. The committee reviewed the 
advice of the company’s external actuary, 
Towers Watson, who propose the appropriate 
assumptions and calculate the valuation of 
the retirement benefit asset. In addition, the 
committee considered the work performed by 
Deloitte and their views on the suitable ranges  
of assumptions based on their experience.

Valuation of acquisition  
intangible asset
The valuation of the broker relationship intangible 
asset on the acquisition of Moneybarn has been 
calculated based on the estimated cash flows 
associated with the business generated from 
Moneybarn’s broker relationships discounted  
over their expected useful life. 

Management apply judgement in: (i) deriving the 
forecast cash flows from broker relationships  
by extracting them from Moneybarn’s budget;  
(ii) establishing the appropriate discount rate to 
apply to forecast cash flows; and (iii) calculating 
the estimated useful life of broker relationships  
of 10 years.

In assessing the reasonableness of the valuation 
of the acquisition intangible asset, the committee 
considered a detailed paper produced by 
management on the valuation methodology. 
In addition, the committee also considered the 
work performed by Deloitte and their views on 
the appropriateness of the assumptions used 
by management.

Taxation
The group provides for tax liabilities based on an 
assessment of the probability of such liabilities 
falling due. Judgement is applied to determine 
the quantum of such liabilities and the probability 
of them occurring. The committee considers 
management’s assessment of the likelihood and 
quantum of any potential liability and the views 
and work performed by Deloitte in considering the 
reasonableness of the assessment carried out.

Fair, balanced and understandable
A specific area of focus, discussion and oversight 
for the committee throughout 2014 has been 
the requirement to provide the board with an 
assurance that the content of the Annual Report 
and Financial Statements 2014, taken as a whole, 
is fair, balanced and understandable and provides 
the necessary information for shareholders to 
assess the group’s position and performance, 
business model and strategy. 

In justifying this statement the committee 
considered the robust process which operated 
in creating the Annual Report and Financial 
Statements in 2014 including:

 > The full and effective disclosure by the divisions 
of their customer and conduct risk and the 
review undertaken by the risk advisory 
committee and the committee;

 > Input which is provided by senior management 
from each division and the corporate function 
and the process of review, evaluation and 
verification to ensure balance, accuracy 
and consistency;

 > The review conducted by external advisors 

appointed to advise on best practice;

 > The regular review of the internal audit activity 
reports which are presented at committee 
meetings and the opportunity to meet the 
external auditor without the executive directors 
or members of the senior management team 
being present; 

 > The meetings of the committee held to review 
and consider the draft Annual Report and 
Financial Statements in advance of the final 
sign-off; and

 > The final sign-off process by the board 

of directors.

This assessment was underpinned by 
the following:

 > Key judgement papers prepared by 

management covering impairment of 
receivables across the group, but specifically 
at CCD, the valuation of acquisition intangibles 
and growing concern which were carefully 
reviewed and challenged by the committee  
with the assistance of the external auditor who 
also fully analysed the papers as part of the 
year-end process;

 > Comprehensive guidance issued to all 

contributors involved in the preparation of the 
Annual Report and Financial Statements at 
all levels;

 > The fact that the risks reflected the issues 
which were of concern to the committee;

 > A verification process dealing with the factual 

content of various aspects of the Annual Report 
and Financial Statements;

 > Comprehensive reviews undertaken at 

different levels in the group that aim to ensure 
consistency and overall balance; and 

 > The early discussion by the board which 

 > Comprehensive review by the senior 

enabled it, and the committee, to provide input 
into the overall messages and tone of the 
Annual Report and Financial Statements;

management team.

Provident Financial plc Annual Report and Financial Statements 2014Audit committee and auditor continued

Composition of the committee
The other members of the committee during 
2014, Rob Anderson, Malcolm Le May and Stuart 
Sinclair, all have a wide range of business and 
financial experience which is evidenced by their 
biographical summaries on pages 78 and 79. 
Malcolm Le May and I joined the committee on 
1 January 2014 and I took over chairmanship  
of the committee on 1 March 2014. Both Malcolm 
and I have considerable recent and relevant 
business and financial experience as evidenced  
by our biographical details set out on pages  
78 and 79. 

Internal audit 
The group operates an in-house internal audit 
function which is managed by the group  
Head of Audit with specialist services provided 
by third-party consultants where necessary. 
The internal audit function also reports to the 
committee which helps to ensure the function’s 
independence from group management. 
The committee reviews regular reports on the 
activity of this function and I also meet separately 
with the Head of Audit on a quarterly basis.

External auditor 
The committee considers the reappointment 
of the external auditor, including the rotation of 
the audit partner, annually. This also includes 
an assessment of the external auditor’s 
independence and an assessment of the 
performance in the previous year, taking into 
account detailed feedback from directors and 
senior management across the group.

The external auditor is required to rotate the 
audit partner responsible for the group audit 
every five years. The current lead audit partner 
has been in place for three years. The group 
carried out a rigorous audit tender in June 2012 
and as a result of the tender, Deloitte replaced 
PricewaterhouseCoopers LLP as the group’s 
external auditor.

The committee will continue to assess the 
performance of the external auditor on an ongoing 
basis to ensure that they are satisfied with the 
quality of the services provided. In accordance 
with the Code, the external audit contract will  
be put out to tender at least every 10 years.

99

In accordance with best practice and guidance 
issued by the FRC, the committee will continue 
to review the qualification, expertise, resources 
and independence of the external auditor and the 
effectiveness of the audit process during the next 
financial year.

The committee has adopted a policy on the 
appointment of staff from the external auditor 
to positions within the various group finance 
departments. It grades appointments into four 
categories and sets out the approvals required. 
Neither a partner of the audit firm who has acted 
as engagement partner, the quality review partner, 
other key audit partners or partners in the chain 
of command, nor a senior member of the audit 
engagement team, may be employed as Group 
Finance Director, Group Financial Controller or  
a divisional Finance Director.

At its February and July meetings, the committee 
had a separate session with the external auditor 
without any executive director or employee of 
the company or group being present. This gives 
members of the committee the opportunity to 
raise any issues, including any issues on the 
interim and final results of the group, directly  
with the external auditor.

Non-audit work
The company has a formal policy on the use 
of the auditor for non-audit work. This policy is 
reviewed annually.

The award of non-audit work to the auditor  
is managed in order to ensure that the auditor 
is able to conduct an independent audit and 
is perceived to be independent by the group’s 
shareholders and other stakeholders.

The performance of non-audit work by the 
external auditor is monitored and work is 
awarded only when, by virtue of their knowledge, 
skills or experience, the auditor is clearly to be 
preferred over alternative suppliers.

The group maintains an active relationship with at 
least two other professional advisors. The nature 
and cost of all non-audit work awarded to the 
group’s external auditor for the period since the 
last meeting and for the year to date is reported 
at each meeting of the committee, together with 
an explanation as to why the auditor was the 
preferred supplier.

The role of the committeeGeneralThe primary function of the committee is to assist the board in fulfilling its oversight responsibilities by reviewing the financial statements of the group and other financial information before publication. In addition,  the committee also reviews: >The systems of internal financial, operational and compliance controls on a continuing basis, and the arrangements and procedures in place to deal with whistleblowing, fraud  and bribery; and >The accounting and financial reporting processes, along with the roles and effectiveness of both the internal audit function and the external auditor. The ultimate responsibility for reviewing and approving the Annual Report and Financial Statements remains with the board.Specific The committee is also specifically responsible for: >All matters relating to the appointment and reappointment of the external auditor, the auditor’s remuneration and the policy on the supply of non-audit services to the company by the external auditor; >Approving the internal audit plan annually; >Keeping under review the effectiveness of the group’s system of internal controls by considering internal audit activity reports at each meeting and reporting to the board on  a regular basis. The committee also reviewed and approved the statement set out on page 91 concerning internal controls and risk management; and >Reviewing and approving the register of benefits offered to directors in accordance with the company’s code of practice on benefits.Provident Financial plc Annual Report and Financial Statements 2014Governance100
Governance continued

Audit committee and auditor continued

Fees paid to Deloitte for non-audit work during 
the year amounted to £823,000 (2013: £93,000) 
comprising £60,000 for the group interim review, 
£49,000 for the review of profits for regulatory 
reporting purposes, £568,000 for transactional 
due diligence advice and £146,000 for agreed 
upon procedures work throughout the year.

Effectiveness
The committee formally considered its 
effectiveness in 2014. This was undertaken as 
part of the board evaluation. Each director was 
able to comment and rate various aspects of 
the committee’s role by responding to a series 
of questions relating to the performance of the 
committee contained in the internal board and 
committee evaluation questionnaire. On the basis 
of the evaluation undertaken, the overall view 
was that the committee was operating efficiently 
and effectively. 

Alison Halsey 
Chairman of the audit committee 
24 February 2015

No information technology, remuneration, 
recruitment, valuation or general consultancy 
work may be awarded to the auditor without my 
prior written approval and such approval is only 
given in exceptional circumstances. I am required 
to approve in advance any single award of non-
audit work with an aggregate cost of £250,000 or 
more. The auditor may not perform internal audit 
work. External specialist resource for the internal 
audit function is provided by KPMG LLP.

Where Deloitte has been used in 2014 for 
non-audit work under the terms of this 
policy, prior approval was obtained from the 
committee. On each occasion the committee 
sought confirmation that Deloitte’s objectivity 
and independence would be safeguarded. 
A paper requesting approval was presented to 
the committee which set out details of Deloitte’s 
internal controls which have been designed 
to ensure independence and objectivity and a 
confirmation that Deloitte had the knowledge, 
skills and experience to carry out the work in 
preference to any other supplier. 

During the year, the committee regularly 
considered a schedule of audit and non-audit 
work carried out by Deloitte. This fell broadly 
into four categories; fees payable for the audit of 
the parent company and consolidated financial 
statements; audit of the company’s subsidiaries 
pursuant to legislation; other services pursuant  
to legislation; and tax services.

Audit committee key items in 2014 FEB •  Review of CCD receivables valuation. •  Review and approval of the going concern paper which confirmed it was appropriate to prepare the Annual Report and Financial Statements for year ended 31 December 2013 on a going concern basis. •  Review of full year results. •  Discussion with the external auditor without any executive director or  employee present. •  Review of statement on Internal Controls. •  Independence of external auditor discussed.  •  Recommendation to the board regarding reappointment of external auditor. •  Consideration of a new reporting structure for Vanquis Bank and group internal  audit function.JUL •  Review of CCD receivables valuation. •  Review and approval of the going concern paper which confirmed it was appropriate to prepare the interim results for the six months ended 30 June 2014 on a going concern basis. •  Review of interim results. •  Discussion with the external auditor without any executive director or  employee present. •  Review of effectiveness of external auditor.OCT •  Review of the external auditor’s planning report for forthcoming year end. •  Consideration of a report on the effectiveness of the controls in CCD’s central collections department.  •  Review and approval of the 2015 internal audit plan. •  Review and approval of the organisation and reporting structure for the group and Vanquis Bank internal audit functions.DEC •  Proposed internal audit plan for  2015 approved. •  Review of the annual report on external whistleblowing activity. •  Review of register of benefits received  by directors. •  Review of performance and effectiveness of the committee. •  Draft Internal Audit Charter agreed  in principle. •  External review of the internal audit function approved and agreed. •  Review of CCD central collections department strategy.Provident Financial plc Annual Report and Financial Statements 2014101

Nomination committee 

Update on 2014 activities 
Details of the committees’ activities during the 
year are set out in the calendar on page 102.

Diversity
The group recognises the importance of diversity, 
including gender diversity, at all levels of the 
group, as well as at board level. The nomination 
committee and the group as a whole is committed 
to increasing diversity across our operations 
and supporting the development and promotion 
of talented individuals, regardless of gender, 
nationality and ethnic background. The board is 
supportive of the recommendations contained 
in Lord Davies’ report ‘Women on Boards’ for 
female board representation to increase to 
25% by the end of 2015 and is compliant with 
this recommendation. 

 “Succession planning has 
been recognised as a key 
priority for 2015 as the 
group continues to grow 
and expand, particularly 
following its recent 
acquisition.

Manjit Wolstenholme Chairman

Role and responsibilities 
 > Regularly reviews the structure, size and 
composition (including skills, knowledge, 
experience and diversity) of the board, 
and makes recommendations for 
change to the board to ensure it remains 
appropriately refreshed;

 > Gives full consideration to the succession 
planning for directors and the senior 
management team which ensures 
that succession is managed smoothly 
and effectively; 

 ”

 > Keeps under review the leadership needs of the 
organisation, both executive and non-executive, 
with a view to ensuring the continued ability 
of the organisation to compete effectively in 
the marketplace;

 > Identification and nomination of candidates for 
approval by the board to fill board vacancies;

 > Evaluation of the balance of skills, knowledge, 
experience and diversity on the board before 
any appointments and the preparation of a 
description of the role and the capabilities required 
for a particular appointment. The committee 
considers candidates on merit and against 
objective criteria with due regard to the benefits 
of diversity, including gender; and

 > Reviews the results of the board performance 

evaluation process.

The nomination committee comprises all of the non-executive directors and is chaired by Manjit Wolstenholme, the Chairman. The Chief Executive attends all meetings by invitation. The committee meets at least once a year.The committee intends to develop its succession planning process which will be extended to include an insight into the opportunities for certain high potential individuals. The committee has commissioned a report with a view to creating a more extensive succession plan which is fit for purpose.Nomination committee Members SecretaryManjit Wolstenholme (Chairman) Ken MullenAlison HalseyMalcolm Le MayRob AndersonStuart SinclairAttendees by invitationPeter Crook1 1 Ceased to be a member from 1 January 2014.Provident Financial plc Annual Report and Financial Statements 2014Governance 
102
Governance continued

2

2

1

1

Nomination committee continued

The board has had 29% female representation 
since last year’s annual report. The board uses 
the nomination committee to ensure that its 
composition is diverse, particularly in terms 
of different backgrounds and experience as 
this brings a variety of perspectives, skills, and 
knowledge to the board. For more information 
about the board’s composition, see page 82.

We remain committed to at least maintaining 
this level of female representation in the 
medium term, whilst ensuring that diversity in 
its broadest sense remains a key feature of the 
board. The nomination committee will continue 
to recommend appointments to the board 
based on merit. The board remains committed 
to strengthening the pipeline of senior female 
executives within the business and has taken 
steps to ensure that there are no barriers to 
women succeeding at the highest levels within 
the group.

The group believes that diversity amongst 
directors contributes towards a high performing 
and effective board. The board works hard to 
ensure that it is able to recruit directors from 
different backgrounds, with diverse experience, 
perspectives, personalities, skills and knowledge. 

Last year, we reported that the company was 
committed to achieving a target of 25% women 
within the wider senior management group by 
2015. We have made good progress in terms 
of gender diversity within the wider senior 
management group and we are happy to report 
that as at 31 December 2014, 30% of the group’s 
senior management are female.

The board, through the nomination committee, 
is committed to increasing diversity across 
the group. Despite the progress that has been 
made, the committee is conscious that, whilst 
the group board has 29% female representation, 
the divisional boards are considerably lacking in 
female representation. 20% of the CCD board are 
female, whilst no females sit on the Vanquis Bank 
or Moneybarn boards. The committee intends to 
look at this over the course of 2015 with a view 
to increasing female representation, where it 
can, whilst continuing to consider appointments 
on merit.

In support of our policy on diversity, we intend 
to report annually on the following objectives 
and initiatives that promote gender and other 
forms of diversity amongst our board and 
senior management:

 > We will consider candidates for appointment 

as non-executive directors from a wider pool, 
including those with little or no listed company 
board experience;

 > We will only engage executive search firms 
who have signed up to the voluntary Code  
of Conduct on gender diversity and best 
practice; and

 > We will ensure the topic of diversity is raised 

during every board evaluation.

Succession planning
As discussed above, the group remains 
committed to maintaining and improving, where 
necessary, its level of female representation, 
whilst ensuring that the right skills and experience 
are being sought. The committee intends to 
support the group’s diversity policy within its 
succession planning by strengthening its senior 
female management within the business over  
the course of 2015.

The nomination committee will continue its work 
of ensuring there are appropriate succession 
plans in place and a mix of skills amongst both 
the executive and non-executive directors. 
The committee keeps under review a detailed 
succession plan for the executive directors, 
the Chairman and the persons discharging 
managerial responsibility. Below board level, 
succession planning safeguards the pipeline 
of talented individuals within the group who 
are capable and have potential to succeed the 
executive directors and other members of the 
senior management team in the short, medium 
and long term.

The Chief Executive has been tasked with 
preparing a report on the future of the group, 
reflecting its new composition, for review by the 
board in February 2015 and by the committee in 
May 2015. This report will identify the potential 
successors for senior management positions, 
taking into account gender, the talent pool across 
the group and possible recruitment. 

Group nationalityGeographical mix of directors and senior management across the group and divisions.The board1 Male 71%2 Female 29%Overall senior management1 Male 70%2 Female 30%Nomination committee key items in 20142014 •  Reviewed the medium term succession plan provided by an external evaluator as part of the 2013 external board evaluation;  •  Identified and discussed potential successors for executive directors and divisional managing directors;  •  Tasked the Chief Executive with preparing  a report on the future of the group; and  •  Recognised that succession planning in 2015 is a key priority for the development  of the group.Provident Financial plc Annual Report and Financial Statements 2014Nomination committee continued

103

In line with the Code, an executive director will be 
permitted to hold one non-executive directorship 
in a FTSE 100 company (and to retain the 
fees from that appointment) provided that the 
board considers that this will not adversely 
affect their executive responsibilities. The board 
would not permit an executive director to take 
on the chairmanship of a FTSE 100 company. 
Any request for an exception to this policy is 
considered on its merits.

Effectiveness
At its meeting in February 2015 the committee 
formally considered its effectiveness in 2014, and 
on the basis of the internal board and committee 
evaluation undertaken, the overall view was that 
the committee was working effectively. 

Manjit Wolstenholme 
Chairman of the nomination committee 
24 February 2015

A programme of work has also been developed 
for 2015 which will establish talent management 
and succession planning on a group-wide basis. 
The key objectives of the programme are: 

 > The creation of a talent map of all divisions  

and the corporate office;

 > A talent review of potential candidates  

for succession purposes; and

 > A talent assessment of those 

potential candidates. 

Board composition
As the board continues to work towards 
securing FCA authorisation for each division, the 
committee will ensure that the board composition 
retains an appropriately balanced range of skills, 
experience and technical ability so that the group 
is well placed to achieve its objectives and longer 
term strategy in the new regulatory environment.

During the year, the composition of the 
committees was refreshed and details are 
contained on page 85.

Policy on board appointments
The board’s policy on other directorships is 
designed to ensure that all directors remain able 
to discharge their responsibilities to the company.

The letters of appointment of the non-executive 
directors state that any proposed appointment 
to the board of another company will require 
the prior approval of the board. The company’s 
policy is that a non-executive director should 
have sufficient time to fulfil their duties to the 
company, including, where appropriate, chairing 
a committee.

The board will consider all requests for 
permission for other directorships carefully, 
subject to the following principles: 

 > A non-executive director would not be 

expected to hold more than four other material 
non-executive directorships; and 

 > If a non-executive director holds an executive 

role in a FTSE 350 company, they would not be 
expected to hold more than two other material 
non-executive directorships. 

Provident Financial plc Annual Report and Financial Statements 2014Governance104
Governance continued

Directors’ report

was provided and no payments pursuant to these 
provisions were made in 2014 or at any time  
up to 24 February 2015. 

There were no other qualifying indemnities in 
place during this period.

The company maintains Directors’ and Officers’ 
Liability insurance which gives appropriate cover 
for any legal action brought against its directors. 

Information required by Listing 
Rule 9.8.4R

Share capital
During the year, the ordinary share capital in issue 
increased by 6,797,827 shares to 146,413,447 
shares at 31 December 2014. Details are set out 
in note 24 to the financial statements.

The company’s issued ordinary share capital 
comprises a single class of ordinary share. 
Details of movements in issued share capital can 
be found in note 24 to the financial statements. 
The rights attached to the ordinary shares are set 
out in the Articles. Each share carries the right  
to one vote at general meetings of the company. 

During the period, 6,797,827 ordinary shares in 
the company were issued as follows:

 > 202,689 shares in relation to the Provident 
Financial Performance Share Plan 2013 at  
a price of 1899p;

 > 413,853 shares in relation to the Provident 

Financial Long Term Incentive Scheme 2006  
at prices of 1899p and 2139p;

 > 269,955 shares in relation to the employee 
share option schemes at prices ranging 
between 491p and 1305p; and 

 > 5,911,330 shares were placed at a price 
of £20.30 per placing share in relation to 
the acquisition of the Moneybarn group 
of companies.

Rights of ordinary shares
All of the company’s issued ordinary shares are 
fully paid up and rank equally in all respects and 
there are no special rights with regard to control 
of the company. The rights attached to them, in 
addition to those conferred on their holders by law, 
are set out in the Articles. There are no restrictions 
on the transfer of ordinary shares or on the 
exercise of voting rights attached to them, except:

Directors 
The membership of the board and biographical 
details of the directors are given on pages 78 
and 79 and are incorporated into this report 
by reference.

All directors served throughout 2014 and up  
to the date of signing of the financial statements. 
There were no changes in directors.

During the year, no director had a material interest 
in any contract of significance to which the 
company or a subsidiary undertaking was a party.

Appointment and replacement of 
directors
Rules about the appointment and replacement of 
directors are set out in the Articles. In accordance 
with the recommendations of the Code, all 
directors will offer themselves for reappointment 
at the 2015 AGM. The directors’ powers are 
conferred on them by UK legislation and by 
the Articles. Changes to the Articles must be 
approved by shareholders passing a special 
resolution and must comply with the provisions 
of the Companies Act 2006 and the FCA’s 
Disclosure and Transparency Rules.

Directors’ indemnities
The Articles permit it to indemnify directors of 
the company (or of any associated company) in 
accordance with section 234 of the Companies 
Act 2006. The company may fund expenditure 
incurred by directors in defending proceedings 
against them. 

If such funding is by means of a loan, the director 
must repay the loan to the company if they are 
convicted in any criminal proceedings or judgment 
is given against them in any civil proceedings. 
The company may indemnify any director of the 
company or of any associated company against 
any liability.

However, the company may not provide an 
indemnity against: (i) any liability incurred by  
the director to the company or to any associated 
company; (ii) any liability incurred by the director 
to pay a criminal or regulatory penalty; (iii) any 
liability incurred by the director in defending 
criminal proceedings in which they are convicted; 
(iv) in defending any civil proceedings brought  
by the company (or an associated company)  
in which judgment is given against them; or  
(v) in connection with certain court applications 
under the Companies Act 2006. No indemnity 

IntroductionIn accordance with section 415 of the Companies Act 2006, the directors present their report for the year ended 31 December 2014. The following provisions, which the directors are required to report  on in the Directors’ Report, have been included in the Strategic Report: >Future business developments (throughout the Strategic Report,  in particular on pages 40 to 67); >Greenhouse gas emissions (pages 36 and 37); >Risk management (pages 93 to 96).Both the Strategic Report and the Directors’ Report have been prepared and presented in accordance with and in reliance upon applicable English company law. The liabilities of the directors in connection with both the Directors’ Report and the Strategic Report shall be subject to the limitations and restrictions provided by such law. Other information to be disclosed in the Directors’ Report is given in this section. Provident Financial plc Annual Report and Financial Statements 2014Directors’ report

105

Share schemes are a long-established and 
successful part of our total reward package, 
encouraging and supporting employee share 
ownership. The company operates two 
savings-related share option schemes aimed at 
encouraging employees’ involvement and interest 
in the financial performance and success of the 
group through share ownership.

In particular, around 1,246 employees were 
participating in the company’s save as you earn 
schemes as at 31 December 2014 (2013: 1,304).

The company’s SIP offers employees the 
opportunity to further invest in the company and 
to benefit from the company’s offer to match that 
investment on the basis of one share for every 
four shares purchased. 285 employees were 
investing in company shares under the SIP  
as at 31 December 2014.

Executive share incentive schemes
Options are outstanding under the Provident 
Financial Executive Share Option Scheme 2006 
(the ESOS). Awards are also outstanding under 
the Provident Financial Long Term Incentive 
Scheme 2006 (the LTIS) and both the Provident 
Financial Performance Share Plan (the PSP) and 
the Provident Financial Performance Share Plan 
(2013) (the 2013 PSP). 

As set out on page 118 of the directors’ 
remuneration report, the remuneration committee 
did not grant any options during the year under 
either the ESOS or the LTIS.

Provident Financial plc 2007 
Employee Benefit Trust (the EBT) 
The EBT, a discretionary trust for the benefit 
of executive directors and employees, was 
established on 11 September 2007. The trustee, 
Kleinwort Benson (Jersey) Trustees Limited, is not 
a subsidiary of the company. The EBT operates 
in conjunction with the LTIS, and the 2013 PSP 
and has previously purchased shares in the 
market for the purpose of the LTIS. Following the 
passing of a resolution at the 2008 AGM, the EBT 
is able to subscribe for the issue of new shares. 
The number of shares held by the EBT at any 
time, when added to the number of shares held 
by any other trust established by the company for 
the benefit of employees, will not exceed 5% of 
the issued share capital of the company. The EBT 
is funded by loans from the company which are 
then used to acquire, either via market purchase 

(1)  where the company has exercised its right to 
suspend their voting rights or to prohibit their 
transfer following the omission by their holder 
or any person interested in them to provide the 
company with information requested by it in 
accordance with Part 22 of the Companies  
Act 2006; or

(2)  where their holder is precluded from exercising 
voting rights by the FCA’s Listing Rules or the 
City Code on Takeovers and Mergers.

Substantial shareholdings
In accordance with the Disclosure and 
Transparency Rules DTR 5, the company as at 
20 February 2015 (being the latest practicable 
date before publication of this report), has been 
notified of the following disclosable interests in  
its issued ordinary shares:

Invesco Limited

M&G Investment 
Management Limited

Woodford Investment 
Management Limited (UK)

BlackRock Investment 
Management Limited 

Marathon Asset 
Management (UK)

Tweedy Browne Company 
LLC (US)

Cantillon Capital 
Management LLC

Interests as at 31 December 2014 were 
as follows:

Invesco Limited

M&G Investment 
Management Limited (UK)

Woodford Investment 
Management Limited (UK)

BlackRock Investment 
Management Limited 

Marathon Asset 
Management (UK)

Tweedy Browne Company 
LLC (US)

Cantillon Capital 
Management LLC

17.90%

6.23%

5.80%

5.21%

4.93%

3.87%

3.69%

18.07%

6.24%

5.75%

5.19%

4.87%

4.14%

3.80%

Note: all interests disclosed to the company in 
accordance with DTR 5 that have occurred since 
20 February 2015 can be found on the group’s 
website: www.providentfinancial.com.

Dividend waiver
Information on dividend waivers currently in place 
can be found on page 125.

Powers of the directors

Subject to the Articles, UK legislation and any 
directions given by special resolution, the business 
of the company is managed by the board. The 
directors currently have powers both in relation 
to the issuing and buying back of the company’s 
shares, which were granted by shareholders at 
the AGM on 8 May 2014. The board is seeking 
renewal of these powers at the 2015 AGM.

All employee share schemes 
The current schemes for employees resident in 
the UK are the Provident Financial plc Employee 
Savings-Related Share Option Scheme 2003, the 
Provident Financial Savings Related Share Option 
Scheme 2013 and the Provident Financial Share 
Incentive Plan (SIP). 

Directors’ interests in shares The beneficial interests of the directors in the issued share capital of the company were as follows:Number of shares31 December 201431 December 2013Peter Crook1629,669708,897 Andrew Fisher1411,870462,710 Rob Anderson4,0473,897Manjit Wolstenholme5,6635,663Malcolm Le May––Stuart Sinclair––Alison Halsey––1  These interests include conditional share awards granted under the LTIS, awards under the PSP and 2013 PSP  and shares purchased under the SIP as detailed on pages 118 to 125 of the Annual Report on Remuneration. No director had any non-beneficial interests at 31 December 2014 or at any time up to 24 February 2015.There were no changes in the beneficial or non-beneficial interests of the directors between 1 January 2015 and 24 February 2015.Provident Financial plc Annual Report and Financial Statements 2014Governance106
Governance continued

Directors’ report continued

or subscription, ordinary shares to satisfy 
conditional share awards granted under the LTIS, 
and awards granted under the 2013 PSP. For the 
purpose of the financial statements, the EBT is 
consolidated into the company and group. As a 
consequence, the loans are eliminated and the 
cost of the shares acquired is deducted from 
equity as set out in note 26 on page 183 of the 
financial statements.

Trustees (Performance Share Plan) Limited, is a 
subsidiary of the company. The number of shares 
held by the PF Trust at any time, when added 
to the number of shares held by any other trust 
established by the company for the benefit of 
employees, will not exceed 5% of the issued share 
capital of the company. As at 31 December 2014, 
the PF Trust had no interest in any shares in the 
company (2013: nil).

The PF Trust has previously subscribed for 
shares for the purpose of satisfying awards 
granted under the PSP. When the PF Trust 
subscribed for shares, it was funded by loans 
from the company which were then used to 
acquire ordinary shares for the purposes of 
satisfying awards granted under the PSP. For the 
purposes of the financial statements, the PF 
Trust is consolidated into the company and group. 
As a consequence, the loans are eliminated 
and the cost of the shares acquired is deducted 
from equity. As the PSP expired in July 2012, 
no further awards were made under the PSP 
and no further loans to the PF Trust were made 
during 2014. 

The PF Trust operated in conjunction with 
the PSP and the legal and beneficial interest 
in the Basic Award and the Matching Award 
was transferred from the PF Trust to executive 
directors and employees when awards were 
made but was subject to certain forfeiture 
provisions. In addition, full vesting of the Matching 
Award was subject to the achievement of the 
performance targets set out on pages 123 and 
124 of the Annual Report on Remuneration.

In relation to its operation in conjunction with  
the LTIS, the EBT transfers the beneficial interest 
in the shares to the executive directors and 
employees when conditional share awards 
are made. In relation to the 2013 PSP, the legal 
and beneficial interest in the Basic Award is 
transferred to the executive directors and other 
participants when the awards are made but is 
subject to certain forfeiture conditions. However, 
only the beneficial interest in the Matching Award 
is transferred when the award is made and the 
legal interest is transferred to the participant on 
the vesting of the Matching Award. Full vesting of 
awards granted under the LTIS and the Matching 
Award granted under the 2013 PSP is subject 
to the achievement of the performance targets 
set out on pages 122 to 124 of the directors’ 
remuneration report.

In April 2014, the EBT subscribed for the issue 
of 395,037 new shares in order to satisfy 
the awards made under the LTIS on 8 April 
2014. In September 2014, the EBT subscribed 
for the issue of 18,816 new shares in order 
to satisfy further awards under the LTIS on 
1 September 2014.

In addition to this, the EBT in April 2014 
subscribed for the issue of 202,689 shares in 
order to satisfy awards made under the 2013 
PSP on 8 April 2014.

As at 31 December 2014, the EBT held the 
non-beneficial interest in 2,535,307 shares in 
the company (2013: 2,809,850). The EBT may 
exercise or refrain from exercising any voting 
rights in its absolute discretion and is not obliged 
to exercise such voting rights in a manner 
requested by the employee beneficiaries.

Provident Financial Employee 
Benefit Trust (the PF Trust)
The PF Trust, a discretionary trust for the benefit 
of executive directors and employees, was 
established in 2003 and operated in conjunction 
with the PSP. The trustee, Provident Financial 

Pensions
The group operates three pension schemes. 
Employee involvement in the group defined 
benefit pension scheme is achieved by the 
appointment of member-nominated trustees 
and by regular newsletters and communications 
from the trustees to members. In addition, 
there is a website dedicated to pension matters. 
The trustees manage the assets of the defined 
benefit pension scheme, which are held under 
trust separately from the assets of the group. 
Each trustee is encouraged to undertake training 
and regular training sessions on topical issues 
are carried out at meetings of the trustees by 
the trustees’ advisors. The training schedule 
is based on The Pension Regulator’s Trustee 
Knowledge and Understanding requirements 
and the sessions are tailored to current topical 
issues or to address any skill gaps. The trustees 
have a business plan and, at the start of each 
year, review performance against the plan and 
objectives from the previous year. In addition, they 
agree objectives and a budget for the current year. 
The trustees have a risk register and associated 
action plan and a conflicts of interest policy, both 
of which are reviewed at least annually.

In January 2014, three new member-nominated 
trustees were appointed, bringing the total to four. 
In addition, there are three trustees appointed by 
the company. 

The group also operates a group personal 
pension plan for employees who joined the group 
from 1 January 2003. Employees in this plan 
have access to dedicated websites which provide 
information on their funds and general information 
about the plan. 

In October 2013, the group auto-enrolled all 
eligible staff into a new scheme designed for  
auto-enrolment.

In January 2015, the trustees implemented a  
new investment strategy with the agreement of 
the company, the object of which was to reduce 
the risk that the assets would be insufficient in  
the future to meet the liabilities of the scheme. 
The de-risking was completed on 
9 February 2015.

In 2011, the company established an Unfunded 
Unapproved Retirement Benefits Scheme 
(UURBS), for the benefit of those employees 
who were affected by the HMRC reduced annual 
allowance which applies to registered pension 
schemes and was introduced in October 2010. 

Profit and dividendsThe profit for the financial year, before taxation and exceptional items, amounts to £234.4m (2013: £196.1m). The directors have declared dividends as follows:Ordinary shares(p) per sharePaid interim dividend34.1p per share (2013: 31.0p per share)Proposed final dividend63.9p per share (2013: 54.0p per share)Total ordinary dividend98.0p per share (2013: 85.0p per share)The final dividend will be paid on 19 June 2015 to shareholders whose names are on the register of members at the close of business  on 22 May 2015.Provident Financial plc Annual Report and Financial Statements 2014Directors’ report continued

107

The UURBS offers an alternative to a cash 
payment in lieu of a pension benefit over the 
annual allowance.

Health and safety 
Health and safety standards and benchmarks 
have been established in the divisions and the 
performance of the divisions in meeting these 
standards is closely monitored by the board.

Anti-bribery and corruption 
The corporate policies were updated in 2011 
to reflect the introduction of the Bribery Act in 
July 2011 and a corporate hospitality register 
was established using a risk-based approach. 
Although the risks for the group arising from 
the Bribery Act continue to be assessed as 
low, the divisions are, nevertheless, required 
to undergo appropriate training and instruction 
to ensure that they have effective anti-bribery 
and corruption policies and procedures in place. 
Compliance is regularly monitored by the risk 
advisory committee and is subject to periodic 
review by the group internal audit function.

Overseas branches
The group has overseas branches in the  
Republic of Ireland and Poland.

Important events since the 
end of the financial year 
(31 December 2014)
The group’s syndicated bank facility of £382.5m 
was extended to May 2018 in accordance 
with a provision in the facility in January 2015. 
Further information can be found on page 71  
of the Strategic Report.

On 24 February 2015, the group announced its 
decision to withdraw from the pilot credit card 
operation in Poland as the timeframe required to 
develop a business of sufficient scale to achieve 
the group’s target returns is too long and therefore 
is not the best use of the group’s capital.

Corporate governance statement
The group’s corporate governance report is 
set out on pages 76 to 108. The group has 
complied with the provisions of the UK Corporate 
Governance Code published in September 2012 
(the Code) throughout 2014. 

Financial instruments
Details of the financial risk management objectives 
and policies of the group and the exposure of the 
group to credit risk, liquidity risk, interest rate risk 
and foreign exchange rate risk are included on 
pages 142 to 146 of the financial statements. 

Significant agreements

There are no agreements between any group 
company and any of its employees or any  
director of any group company which provide  
for compensation to be paid to an employee or  
a director for termination of employment or for 
loss of office as a consequence of a takeover  
of the company.

Employee involvementThe group is committed to employee involvement in each of its divisions. Employees are kept well informed of the performance and strategy of the group through weekly huddles or monthly ‘town hall’ style meetings, personal briefings and through an increasing use of modern technology. The divisions now use social network sites such as ‘Yammer’ for employee communication and discussions, intranet discussion boards, blogs by employees and managing directors and there is now a monthly podcast called the BIG Conversation within CCD.The group consults with employees regularly, including through employee forums, trade unions and employee surveys, so that their views can be taken into account when making decisions that are likely to affect their interests. The group also provides a wellbeing programme within each division. CCD recently opened a fitness and wellbeing centre at the group’s head office. These are designed to promote physical and mental health across the business. The group also has a number of community programmes in place. Further detail of this is set out on pages 30 to 37 of the Strategic Report. Employees are also able to share in the group’s results through various share schemes as set out on page 105 of this report.TrainingThe company is fully committed to encouraging employees at all levels to study for relevant educational qualifications and to training employees at all levels in the group. In particular, the company has initiated a series of talent and development initiatives as part of its investment in the career progression of its employees. The company is authorised by the Solicitors Regulation Authority and the Institute of Chartered Accountants of England and Wales to issue training contracts to employees wishing to qualify as solicitors or chartered accountants, respectively. Equal opportunitiesThe group is committed to employment policies, which follow best practice, based on equal opportunities for all employees, irrespective of gender, pregnancy, race, colour, nationality, ethnic or national origin, disability, sexual orientation, age, marital or civil partner status, gender reassignment or religion or belief. The group gives full and fair consideration to applications for employment from disabled persons, having regard to their particular aptitudes and abilities. Appropriate arrangements are made for the continued employment and training, career development and promotion of disabled persons employed by the group. If members of staff become disabled, every effort is made by the group to ensure their continued employment, either in the same or an alternative position, with appropriate retraining being given if necessary. Provident Financial plc Annual Report and Financial Statements 2014Governance108
Governance continued

Directors’ report continued

There are no significant agreements to which 
the company is a party that take effect, alter or 
terminate upon a change of control following a 
takeover bid for the company.

Directors’ responsibilities in 
relation to the financial statements
The following statement, which should be read in 
conjunction with the independent auditor’s report 
on pages 187 to 192 is made to distinguish for 
shareholders the respective responsibilities of 
the directors and of the auditor in relation to the 
financial statements. 

The directors are responsible for preparing the 
annual report, the directors’ remuneration report 
and the financial statements in accordance with 
applicable law and regulations. 

The Companies Act 2006 requires the directors 
to prepare financial statements for each financial 
year. Under this Act, the directors have prepared 
the group and company financial statements in 
accordance with International Financial Reporting 
Standards (IFRS) as adopted by the European 
Union. Under this Act, the directors must not 
approve the financial statements unless they are 
satisfied that they give a true and fair view of the 
state of affairs of the group and company and of 
the profit or loss of the group for that period. 

In preparing these financial statements, the 
directors have: 

 > Selected suitable accounting policies and 

applied them consistently; 

 > Made judgements and accounting estimates 

that are reasonable and prudent;

 > Complied with IFRS as adopted by the 

European Union, subject to any material 
departures disclosed and explained in the 
financial statements; and

 > Prepared the financial statements on a going 

concern basis.

The directors have also considered the review 
undertaken and the report provided by the audit 
committee and are satisfied that the Annual 
Report and Financial Statements 2014, taken as 
a whole, are fair, balanced and understandable 
and provides the necessary information for 
shareholders to assess the company’s position 
and performance, business model and strategy. 
The directors have accepted the audit committee 
report on the basis of the review undertaken by  
it as set out in page 98 of the report.

The directors are also required by the FCA’s 
Disclosure and Transparency Rules (DTR) to 
include a management report containing a fair 
review of the business of the group and the 
company and a description of the principal risks 
and uncertainties facing the group and company. 

The Directors’ Report and the Strategic Report 
constitute the management report for the 
purposes of DTR 4.1.5R and DTR 4.1.8R.

The directors are responsible for keeping proper 
accounting records that are sufficient to:

 > Show and explain the company’s transactions;

 > Disclose with reasonable accuracy at any  
time the financial position of the company  
and group; and

 > Enable them to ensure that the financial 

statements and the directors’ remuneration 
report comply with the Companies Act 2006 
and as regards the group financial statements, 
Article 4 of the IAS Regulation. They are also 
responsible for safeguarding the assets of 
the company and the group and hence taking 
reasonable steps for the prevention and 
detection of fraud and other irregularities. 

The Annual Report and Financial Statements 
2014 will be published on the group’s website in 
addition to the normal paper version. The directors 
are responsible for the maintenance and integrity 
of the company’s website. Legislation in the  
United Kingdom governing the preparation and 
dissemination of financial statements may differ 
from legislation in other jurisdictions. 

Responsibility statement
Each of the directors, listed below, confirms that, 
to the best of their knowledge, the group financial 
statements, prepared in accordance with IFRS  
as adopted by the EU, give a true and fair view  
of the assets, liabilities, financial position and profit 
of the group, the company and the undertakings 
included in the consolidation taken as a whole and 
that the Strategic Report contained in this Annual 
Report and Financial Statements 2014 includes a 
fair review of the development and performance 
of the business and the position of the company 
and group, and a description of the principal risks 
and uncertainties it faces. 

Manjit Wolstenholme

Chairman

Malcolm Le May

Senior Independent Director 

Alison Halsey

Non-executive director

Stuart Sinclair

Non-executive director 

Rob Anderson

Non-executive director

Peter Crook

Chief Executive 

Andrew Fisher

Finance Director

Disclosure of information to auditor
In accordance with section 418 of the Companies 
Act 2006, each person who is a director at the 
date of this report confirms that:

 > So far as they are aware, there is no relevant 
audit information of which the company’s 
auditor is unaware; and

 > They have taken all steps that ought to have 
been taken as a director in order to make 
themselves aware of any relevant audit 
information and to establish that the company’s 
auditor is aware of that information.

Auditor
Deloitte LLP, the auditor for the company, was 
appointed in 2012 and a resolution proposing 
their reappointment will be proposed at the 
forthcoming AGM.

Annual general meeting (AGM)
The AGM will be held at 10 am on 7 May 2015 
at the offices of Provident Financial plc, No. 
1 Godwin Street, Bradford, West Yorkshire, 
BD1 2SU. The Notice of Meeting, together with 
an explanation of the items of business, will be 
contained in a circular to shareholders to be  
dated 31 March 2015.

Approved by the board on 24 February 2015  
and signed by order of the board. 

Kenneth J Mullen 
General Counsel and Company Secretary 

Provident Financial plc Annual Report and Financial Statements 2014Remuneration

109

Directors’ remuneration report 

Malcolm Le May 
Chairman of the remuneration committee

Awards made under the Provident Financial 
Performance Share Plan (PSP) in 2012 are 
also due to vest in March 2015. In order for the 
basic award to be matched in full, an average 
annual EPS growth of 11% was required over 
the three financial years ended 31 December 
2014. Based upon an actual average annual EPS 
growth of 19.1%, the basic awards were matched 
in full. 

* For the purposes of incentive pay, EPS is calculated  
on an adjusted basis.

Remuneration policy
The directors’ remuneration policy, which was 
approved by shareholders at the 2014 AGM, is 
summarised on pages 110 to 115 for information 
and is consistent with the policy approved by 
shareholders at last year’s AGM. 

In accordance with the terms of the approved 
remuneration policy, the committee is seeking 
shareholder approval to renew the LTIS, which is 
due to expire in 2016, at the 2015 AGM. The terms 
of the new LTIS are substantially similar to 
the expiring LTIS, and were communicated to 
shareholders and the shareholder advisory bodies 
during the consultation carried out in December 
2014 and January 2015. In general, the proposals 
were well received.

Following the consultation, the committee 
agreed to increase the executive directors’ share 
ownership requirements from 125% to 175% of 
salary in 2015 and 200% of salary in 2016.

I will be available to answer questions on the 
remuneration policy, the renewal of the LTIS, and 
the Annual Report on Remuneration at the AGM 
in May 2015.

Malcolm Le May 
Chairman of the remuneration committee

Annual Statement by the chairman 
of the remuneration committee
On behalf of the board, I am pleased to present 
the directors’ remuneration report for the year 
ended 31 December 2014 following my first year 
as chairman of the remuneration committee. 

Performance in 2014
The company has continued to deliver sustainable 
returns and growth for its shareholders during 
2014, with the key highlights being as follows:

 > Profit before tax, amortisation of acquisition 

intangibles and exceptional costs up by 19.5% 
to £234.4m;

 > TSR growth of 57.0%;

 > Adjusted EPS growth of 18.4%;

 > A 15.3% increase in dividend for the year from 

85.0p to 98.0p; and

 > The acquisition of Moneybarn in August which 

was immediately earnings accretive.

Key outcomes in respect of 2014
The annual bonus scheme is based on an 
adjusted EPS target* and personal objectives. 
For 2014, the adjusted EPS target, prior to the 

investment in Poland, any amortisation of the 
broker relationships intangible asset created on the 
acquisition of Moneybarn and exceptional costs, 
was set at 125.2p, with threshold and maximum 
EPS at 95% and 105% of the target respectively. 
Based upon an adjusted EPS of 138.6p, bonuses 
of 100% of the maximum of the EPS element 
were awarded to Peter Crook and Andrew Fisher 
in respect of 2014, reflecting the strong financial 
performance of the company. Having considered 
the achievement against personal objectives, 
overall bonuses of 100% of the maximum were 
awarded to Peter Crook and Andrew Fisher. 
Both executive directors have chosen to waive 
the maximum two-thirds of their annual bonus 
in order to participate in the Provident Financial 
Performance Share Plan (2013) (2013 PSP).

Awards made under the Provident Financial Long 
Term Incentive Scheme (LTIS) in 2012 are due to 
vest in March 2015. These awards are subject to 
a performance target based on annualised EPS 
growth and absolute annualised TSR over the 
three financial years ended 31 December 2014. 
In order for the award to vest in full, annualised 
TSR of 15% and annualised EPS growth of 11% 
was required. Based upon an actual annualised 
TSR of 43% and an annualised EPS growth of 
16.3%, 100% of the award will vest in March 2015. 

This report sets out details of the remuneration policy for our  executive and non-executive directors, describes the implementation of the policy and sets out the remuneration received by the directors for the year ended 31 December 2014. The report complies with the provisions of the Companies Act 2006, Schedule 8 of The Large and Medium-sized Companies and Groups (Accounts and Reports) (Amendment) Regulations 2013 and the Listing Rules of the Financial Conduct Authority (FCA). The company also followed the requirements of the UK Corporate Governance Code published in September 2012.For completeness and transparency, this part of the directors’ remuneration report includes a summary of the remuneration policy approved by shareholders at last year’s AGM (set out on pages 110 to 115) and intended to operate until the AGM in 2017 unless any significant changes to the policy are proposed that require shareholder approval prior to this date. The Annual Statement by the chairman of the remuneration committee (set out on this page) and the Annual Report on Remuneration (set out on pages 116 to 128) will be subject  to an advisory vote at the 2015 AGM.Provident Financial plc Annual Report and Financial Statements 2014Remuneration110
Remuneration continued

Remuneration policy

Considerations when setting policy
In setting the remuneration policy for the 
executive directors and senior management,  
the committee takes into account the following: 

1.   The responsibilities of each individual’s role, 

experience and performance;

2.   The need to attract, retain and motivate 

executive directors and senior management 
when determining benefit packages, including 
an appropriate proportion of fixed and 
variable pay; 

3.   Pay and benefits practice and employment 
conditions both within the group as a whole 
and within the sector in which it operates; 

4.   Periodic external comparisons to examine 
current market trends and practices and 
equivalent roles in companies of similar size, 
business complexity and geographical scope; 

5.   The need to maintain a clear link between 
the overall reward policy and specific 
company performance;

6.   The need to achieve alignment to the business 
strategy both in the short and long term; and 

7.   The requirement for remuneration 
to be competitive, with a significant 
proportion dependent on risk-assessed 
performance targets. 

How employees’ pay is taken  
into account 
Pay and conditions elsewhere in the group were 
considered when finalising the policy for executive 
directors and the senior management team. 
The same principles apply throughout the group 
but are proportionate relative to an individual’s 
influence at group level. The base salary 
increases awarded to the executive directors 
are consistent with the average percentage 
increases awarded elsewhere in the company 
and reflect the strong financial performance 
of the company and each individual director’s 
personal performance. The committee does 
not formally consult directly with employees on 
executive pay but does receive periodic updates 
from the divisional human resources directors on 
remuneration issues in general and specifically 
in relation to remuneration structures throughout 
the group.

How the executive directors’ 
remuneration policy relates to  
the senior management team 
Remuneration for the level below executive 
director (including share incentives, bonus and 
pension entitlement) is set primarily by reference 
to market comparatives. 

Long-term incentives are typically only provided  
to the most senior executives and are reserved 
for those identified as having the greatest potential 
to influence group level performance. 

How shareholders’ views  
are taken into account 
We remain committed to taking into account 
shareholder views on any proposed changes to 
our remuneration policy. Following consultation 
with shareholders on the proposed renewal of  
the LTIS, it has been agreed that the current share 
ownership guidelines for executive directors be 
increased to 175% of salary in 2015 and 200%  
of salary in 2016. This change improves the 
current policy’s alignment with the company’s 
shareholders vis-à-vis the share ownership 
guidelines included in the remuneration policy 
approved by shareholders at the 2014 AGM.

Committee role The committee is responsible for the remuneration of the Chairman,  the executive directors and the Company Secretary. The remuneration and terms of appointment of the non-executive directors are determined by the board as a whole. The committee also reviews the remuneration of the senior management teams within the three divisions and the corporate office team.The Chief Executive is consulted on proposals relating to the remuneration of the other executive directors and the senior management teams and the Chairman is consulted on proposals relating to the Chief Executive’s remuneration. When appropriate, both are invited by the committee to attend meetings but are not present when their own remuneration is considered.Provident Financial plc Annual Report and Financial Statements 2014Remuneration policy

Executive director remuneration policy

111

Purpose and link  
to strategy

Operation including 
maximum levels

Performance targets and provisions  
for recovery of sums paid

Element

Salary 

Annual bonus

To reflect the 
responsibilities of 
the individual role.

To reflect the 
individual’s skills 
and experience and 
their performance 
over time. 

To provide an 
appropriate level of 
basic fixed income 
and avoid excessive 
risk arising from 
over reliance on 
variable income.

Incentivises annual 
delivery of agreed 
financial and 
operational goals. 

Rewards the 
achievement of 
an agreed set of 
annual financial and 
operational goals. 

Reviewed annually and effective from 1 January. 

Typically set following review of the budget for the 
forthcoming year, taking into account salary levels  
in companies of a similar size and complexity. 

Targeted at or around median. 

Annual increases typically linked to those of the wider 
workforce. Increases beyond those granted to the wider 
workforce may be awarded in certain circumstances such 
as where there is a change in responsibility, progression  
in the role, or a significant increase in the scale of the role 
and/or size, value and/or complexity of the group.

Financial and operational goals set annually.

Maximum opportunity of 120% of salary for the Chief 
Executive and 100% of salary for the Finance Director. 

One-third of bonus earned is subject to compulsory deferral 
into the 2013 PSP, typically for a period of three years.

May defer up to an additional third of bonus.

Any deferred bonus will be eligible for Matching Awards 
under the 2013 PSP.

Remainder of bonus paid in cash.

Performance 
Share Plan 

Alignment of 
management’s long-
term strategic interests 
with long-term interests 
of shareholders.

Encourages an 
increased shareholding 
in the group.

Invitations to participate and awards made annually.

Opportunity to defer up to two-thirds of annual bonus and 
receive a basic award together with a matching share award. 

Executive directors eligible for a Matching Award of up to two 
times based on a deferral of up to two-thirds of annual bonus 
with a minimum compulsory deferral of one-third.

Maximum bonus being earned and a maximum bonus 
deferral, results in a maximum benefit of 160% of salary in the 
case of the Chief Executive and 133% of salary in the case of 
the Finance Director. Dividends may also be payable on basic 
awards and in addition, dividend equivalent provisions allow 
the committee to pay dividends on vested Matching Awards  
or cash at the time of vesting.

Broad assessment of company and individual performance  
as part of the review process.

Clawback provisions do not apply.

A minimum of 50% of any bonus opportunity will be subject 
to financial targets (eg EPS) with up to 20% linked to 
personal objectives.

A graduated scale operates from threshold performance through 
to the maximum performance level. In relation to financial targets, 
0% of this part of the bonus becomes payable for achieving the 
threshold performance target with a graduated scale operating 
thereafter for higher levels of financial performance. In relation 
to personal objectives, it is not always practicable to set a sliding 
scale for each objective. Where it is, a similar proportion of the 
bonus becomes payable for achieving the threshold performance 
level as for financial targets.

Clawback provisions apply where there is a material prior period 
error requiring restatement of the group financial statements.

Details of the bonus measures operated each year will be 
included in the relevant Annual Report on Remuneration.

The committee reserves the power to make changes over 
the life of the policy to achieve alignment with the group’s 
annual strategy.

Awards vest based on three-year performance against a 
challenging range of EPS growth targets set and assessed by 
the committee. 25% of the Matching Award (half of one matching 
share) vests at the threshold performance level with full vesting 
taking place on a graduated scale for achieving the maximum 
performance level. The performance condition is reviewed annually 
by the committee prior to grant (in terms of the range of targets 
and the choice of metric) and may be refined to ensure that the 
condition remains aligned with the company's strategy and KPIs. 
Any substantive reworking of the current performance condition 
would be accompanied by appropriate dialogue with the company's 
shareholders and/or approval sought for a revised remuneration 
policy depending on the nature of the change.

Clawback provisions apply where there is a material prior period 
error requiring restatement of the group financial statements. 
Clawback provisions apply to the Matching Award only.

Provident Financial plc Annual Report and Financial Statements 2014Remuneration112
Remuneration continued

Remuneration policy continued

Element

Long Term 
Incentive 
Scheme

Retirement 
benefits

Other 
benefits

Purpose and link  
to strategy

Operation including 
maximum levels

Performance targets and provisions  
for recovery of sums paid

Alignment of 
management’s 
long-term strategic 
interests with 
long-term interests 
of shareholders. 

Rewards strong 
financial performance 
and sustained increase 
in shareholder value. 

Encourages an 
increased shareholding 
in the group.

Provision of a range 
of schemes and 
arrangements to 
enable executive 
directors to fund 
their retirement.

Provision of a range 
of insured and 
non-insured benefits 
commensurate with 
the role. 

Annual grant of share awards (structured as conditional 
awards or nil-cost options). 

Executive directors are eligible for awards of up to 200% of 
salary which is the maximum opportunity contained within 
the plan rules.

Dividend equivalent provisions allow the committee to pay 
dividends on vested shares or cash at the time of vesting. 

The Long Term Incentive Scheme expires in May 2016 and 
a resolution to renew the scheme on substantially similar 
terms is being presented to shareholders for approval at  
the 2015 AGM. 

Available pension arrangements include the cash balance 
section of the Provident Financial Staff Pension Scheme,  
an Unfunded Unapproved Retirement Benefits Scheme,  
a cash supplement in lieu of pension and/or a contribution  
to individual Self Invested Personal Pensions (SIPPs).

Pension credit of up to 30% of salary per annum is given  
to all executive directors.

Awards vest based on a three-year performance period 
against a challenging range of EPS and TSR targets set and 
assessed by the committee. 20% of the award vests at the 
threshold performance level with full vesting taking place on 
a graduated scale for achieving the maximum performance 
level. The performance conditions are reviewed annually by 
the committee prior to grant (in terms of the range of targets 
and the choice of metrics) and may be refined to ensure that 
the conditions remain aligned with the company's strategy and 
KPIs. Any substantive reworking of the current performance 
conditions would be accompanied by appropriate dialogue with 
the company's shareholders and/or approval sought for a revised 
remuneration policy depending on the nature of the change.

Clawback provisions apply where there is a material prior period 
error requiring restatement of the group financial statements.

Not applicable.

Benefits will be appropriate to an executive director’s 
circumstances and include:

Not applicable.

• Life cover of six times salary (subject to the provision 
of satisfactory medical evidence), a permanent health 
insurance benefit of 75% of basic salary after six months' 
illness and membership of the group's private medical 
insurance scheme;

• Fully expensed company car or a cash equivalent; and

• Participation in any all-employee share plans 

operated by the company on the same basis as other 
eligible employees. 

Share 
ownership

To ensure alignment of 
the long-term interests 
of executive directors 
and shareholders.

Executive directors are required to hold a minimum of  
125% of salary in the form of shares in the company. 

Not applicable.

Executive directors are required to retain half of any shares 
vesting (net of tax) under the LTIS until the guideline is 
met. Unvested shares held under the PSP are not taken 
into account. 

The committee will operate the incentive schemes within the policy detailed above and in line with their respective rules. In relation to the discretions  
included within the scheme rules, these include, but are not limited to: (i) who participates in the schemes; (ii) testing of the relevant performance targets;  
(iii) undertaking an annual review of performance targets and weightings; (iv) the determination of the treatment of leavers in line with the scheme rules;  
(v) adjustments to existing performance targets and/or share awards under the incentive scheme if certain relevant events take place (eg a capital 
restructuring, a material acquisition/divestment etc.) with any such adjustments to result in the revised targets being no more or less challenging to achieve; 
and (vi) dealing with a change of control. For the purposes of incentive pay, EPS is calculated on an adjusted basis to show the EPS generated by the group’s 
underlying operations.

Provident Financial plc Annual Report and Financial Statements 2014Remuneration policy continued

113

“ The committee’s 
objective is to ensure 
that our remuneration 
policy is aligned to our 
business objectives and 
is motivational for our 
executives so that we 
can grow the business 
and deliver long-term 
returns to shareholders.

Malcolm Le May  
Remuneration committee chairman

”

Regulatory changes 
The committee is mindful that proposed 
regulatory changes in the financial services sector 
may result in a need to rebalance the executive 
directors’ pay and, as a result, the committee 
retains discretion to adjust the current proportions 
of fixed and variable pay within the current total 
remuneration package if new legislation were 
to impact the executive directors in due course. 
Should this be the case, the company would 
enter into appropriate dialogue with its major 
shareholders and, depending on the nature of any 
changes, may be required to seek shareholder 
approval for a revised remuneration policy. 

Policy for new directors
Base salary levels will be set in accordance 
with the approved remuneration policy, taking 
into account the experience and calibre of the 
individual. Benefits will also be provided in line 
with the approved remuneration policy and 
relocation expenses/arrangements may be 
provided if necessary. 

The maximum level of variable pay that may be 
offered on an ongoing basis and the structure 
of remuneration will be in accordance with the 
approved remuneration policy. This limit does  
not include the value of any buyout arrangements.

Different performance measures may be set 
initially for the annual bonus, taking into account 
the responsibilities of the individual and the point 
in the financial year that they join the company.

Any incentive offered above these limits would be 
contingent on the company receiving shareholder 
approval for an amendment to the approved 
remuneration policy at its next AGM.

The above policy applies to both an internal 
promotion to the board or an external hire.

In the case of an external hire, if it is necessary 
to buy out incentive pay or benefit arrangements 
(which would be forfeited on leaving a previous 
employer), then the form (cash or shares), timing 
and expected value (ie likelihood of meeting any 
existing performance criteria) of the remuneration 
or benefit being forfeited will be taken into 
account. The company will not pay any more 
than necessary and will not pay more than the 
expected value of the remuneration or benefit 
being forfeited. The approved remuneration policy 
will apply to the balance of the remuneration 
package. The company will also not make a 
golden hello payment.

In the case of an internal promotion, any 
outstanding variable pay awarded in relation to the 
previous role will be allowed to pay out according 
to its terms of grant (adjusted as relevant to take 
into account the board appointment, even if 
inconsistent with the policy prevailing when the 
commitment is fulfilled).

On the appointment of a new Chairman or 
non-executive director, the fees will be set 
taking into account the experience and calibre 
of the individual. Where specific cash or share 
arrangements are delivered to non-executive 
directors, these will not include share options  
or other performance-related elements.

Choice of performance metrics 
The performance metrics used for the annual 
bonus scheme, the LTIS and the 2013 PSP have 
been selected to reflect the key indicators of the 
company’s financial performance.

EPS continues to be considered by the committee 
as one of the broadest and most well understood 
measures of the company’s long-term financial 
performance and therefore it remains appropriate 
to maintain the option to use it as a key metric in 
our long-term incentive plans. 

Furthermore, EPS is fully aligned with our 
objective of continuing to deliver a high dividend 
yield and thus is aligned with our shareholder 
base which is weighted towards longer-term 
income investors.

Provident Financial plc Annual Report and Financial Statements 2014Remuneration114
Remuneration continued

Remuneration policy continued

In 2012, the link to RPI was removed from the 
performance targets for the LTIS and PSP 
following consideration by the committee 
of various factors prevailing at the time. 
This approach has been retained in relation 
to awards under the 2013 PSP and the LTIS 
since 2012, and it is intended that this will be the 
approach for all awards made under the 2013 
PSP and the LTIS. Performance targets will, 
however, be assessed annually when setting 
targets for future awards to take account of 
prevailing rates of inflation.

In addition, TSR is used under the LTIS to 
provide an appropriate external balance to the 
internal EPS measure and is consistent with 
delivering superior returns to shareholders which 
remains the company’s key, over-arching, long-
term objective. 

The committee has determined that absolute 
TSR continues to be an appropriate performance 
measure as the FTSE 250 is considered too 
diverse a group against which to compare relative 
TSR performance. Also, the general financial 
sector is a diverse group of companies, none of 
which is considered to be directly comparable 
to the company. However, the committee will 
continue to keep the appropriateness of this 
measure under review.

No performance targets are set for options 
granted under the company’s Save As You 
Earn Scheme (SAYE) or for awards under the 
company’s share incentive plan (SIP) as they 
form part of the all-employee arrangements 
which are designed to encourage employee share 
ownership across the group.

In the event of the termination of a service 
contract, it is the current policy to seek mitigation 
of loss by the director concerned and to aim to 
ensure that any payment made is the minimum 
which is commensurate with the company’s 
legal obligations. Payments in lieu of notice are 
not pensionable. 

Service contracts and exit policy
The committee ensures that the contractual terms 
for the executive directors take due account of 
best practice.

Service contracts normally continue until the 
director’s agreed retirement date or such other 
date as the parties agree. All service contracts 
contain provisions for early termination. 
The contracts of the executive directors are 
dated 27 April 2006 for the Chief Executive 
and 1 January 2008 for the Finance Director. 
All contracts operate on a rolling basis with a 
12-month notice period.

A director’s contract may be terminated without 
notice and without any further payment or 
compensation, except for sums accrued up to the 
date of termination, on the occurrence of certain 
events such as gross misconduct. No director has 
a service contract providing liquidated damages 
on termination.

In the event of a change of control of the company, 
there is no enhancement to contractual terms. 

Notice periods are limited to 12 months. If the 
company terminates the employment of an 
executive director without giving the period of 
notice required under the contract, then the 
executive director may be entitled to receive up to 
one year’s compensation. Compensation is limited 
to: base salary due for any unexpired notice 
period; any amount assessed by the committee 
as representing the value of contractual benefits 
and pension which would have been received 
during the period; and any annual bonus which 
the executive director might otherwise have been 
eligible to receive on a pro rata basis, subject 
to the committee’s assessment of group and 
personal performance.

To the extent that a director seeks to bring a claim 
against the company in relation to the termination 
of their employment (eg for breach of contract or 
unfair dismissal), the committee retains the right 
to make an appropriate payment in settlement  
of such claims.

Non-executive director remuneration policyElementPurpose and link  to strategyOperation  including maximum levelsFeesTo attract and retain a high-calibre Chairman and non-executive directors by offering market competitive fees which reflect the individual’s skills, experience and responsibilities.The Chairman and non-executive directors receive annual fees (paid in monthly instalments). The fee for the Chairman is set by the remuneration committee and the fees for the non-executive directors are approved by the board.The Chairman is paid an all-inclusive fee for all board responsibilities. The other non-executive directors receive a basic non-executive director fee, with supplementary fees payable for additional responsibilities, including chairing a committee.The non-executive directors do not participate in any of the company’s incentive arrangements.Relevant expenses and/or benefits may be provided to the non-executive directors.The fee levels are reviewed on a regular basis, and may be increased taking into account factors such as the time commitment of the role and market levels in companies of comparable size and complexity.Flexibility is retained to go above the current fee levels and/or to provide the fees in a  form other than cash (but not as share options or other performance-related incentives)  if necessary to appoint a new Chairman or non-executive director of an appropriate calibre.Provident Financial plc Annual Report and Financial Statements 2014Remuneration policy continued

115

Non-executive directors

Non-executive directors are not employed 
under service contracts and do not 
receive compensation for loss of office. 
They are appointed for fixed terms of three years, 
renewable for a further three-year term and, in 
exceptional circumstances, further extended if 
both parties agree. Any such extension will be 
subject to annual reappointment by shareholders.

The table above shows details of the terms of 
appointment for the non-executive directors.
Following the extension of Rob Anderson’s 
term to 30 March 2018, all directors will seek 
reappointment at the forthcoming AGM. 

Remuneration payments and payments for 
loss of office will only be made if consistent 
with this approved remuneration policy or 
otherwise approved by an ordinary resolution 
of shareholders.

Malcolm Le May 
Chairman of the remuneration committee 
24 February 2015

In the case of a termination by the company of 
the contract of any new executive director who 
has been appointed where a payment in lieu of 
notice is made, the committee would normally 
seek to limit this to base salary, pension and 
benefits for up to 12 months. An amount in 
respect of loss of annual bonus for the period of 
notice served (pro rata) would only be included 
in exceptional circumstances and would not 
apply in circumstances of poor performance. 
For the avoidance of doubt, the director would be 
eligible to be considered in the normal way for an 
annual bonus for any period they have served as 
a director, subject to the normal assessment of 
group and personal performance.

Any share-based entitlements granted to an 
executive director under the company’s share 
incentive schemes will be determined based 
on the relevant scheme rules. In the case of a 
bad leaver the awards normally lapse and in 
certain good leaver circumstances (eg ill health) 
awards would remain eligible to vest subject 
to an assessment of the performance target 
and a pro rata reduction (unless the committee 
determines otherwise).

Policy on other appointments
Executive directors are permitted to hold one  
non-executive directorship in a FTSE 100 company 
(and to retain the fees from that appointment) 
provided that the board considers that this will not 
adversely affect their executive responsibilities.

Copies of directors’ service contracts and/or 
letters of appointment are available from the 
Company Secretary on request.

Terms of appointment for the non-executive directorsNameAppointmentDate of most recent termExpected date of expiryManjit Wolstenholme16 July 200731 July 201331 July 2016Rob Anderson 2 March 2009 30 March 201530 March 2018 Stuart Sinclair 1 October 20121 October 201231 October 2015Malcolm Le May1 January 20141 January 201431 January 2017Alison Halsey1 January 20141 January 201431 January 2017Provident Financial plc Annual Report and Financial Statements 2014Remuneration116
Remuneration continued

Annual Report on Remuneration

Committee role and membership
The role of the committee is set out in its terms 
of reference which are reviewed annually 
and were last updated in January 2015. 
These can be found on the group’s website at 
www.providentfinancial.com. The committee 
meets at least three times a year and thereafter 
as circumstances dictate.

Details of the work undertaken by the committee 
during the year are set out on page 117.

The members of the committee, all of whom 
are considered to be independent, and their 
attendance at meetings during the year is as 
shown in the table below. 

The committee has reviewed and considered  
the impact of the FCA Remuneration Code  
(FCA Code). Whilst the FCA Code applies to 
Vanquis Bank, it does not apply to the group 
executive directors, based on the company’s 
interpretation of the FCA Code, in relation to 
their executive roles. As a consequence, a 
Vanquis Bank remuneration committee has 
been established to identify those Vanquis Bank 
employees who are Remuneration Code Staff and 
to ensure that Vanquis Bank complies with the 
FCA Code on an ongoing basis. The committee 
reviews the work undertaken by the Vanquis 
Bank remuneration committee through regular 
reports submitted to it.

The committee regularly reviews the approved 
remuneration policy in the context of the group’s 
risk management framework to ensure it does 
not inadvertently promote irresponsible behaviour. 
It has coordinated its work with both the audit 
committee and the risk advisory committee, 
who assist with the monitoring and assessment 
of risk management specifically in relation to 
the incentives provided under the approved 
remuneration policy. 

The committee considers corporate performance 
on environmental, social and governance (ESG) 
issues when setting the performance conditions 
for the annual bonus scheme and share incentive 
plans and will use its discretion to ensure that, 
where appropriate, the management of ESG risks 
is reflected in the rewards granted to executive 
directors and the senior management team.

IntroductionThis Annual Report on Remuneration (in conjunction with the approved remuneration policy described earlier) complies with the Companies Act 2006 (the Companies Act), Schedule 8 of the Large and Medium-sized Companies and Groups (Accounts and Reports) (Amendment) Regulations 2013 and the Listing Rules of the Financial Conduct Authority (FCA). The company also followed the requirements of the UK Corporate Governance Code published in September 2012 (the Code).This report will be subject to an advisory vote at the AGM of the company to be held on 7 May 2015 and sets out details of how the approved remuneration policy will be implemented in 2015 as well as details of the implementation of the policy in 2014.Committee members and meeting attendanceNameNotesDate appointedToAttendancePercentage  attendedMalcolm Le MayChairman (from 1 January 2014) 1 January 2014 To date 4 out of 4 100%Rob Anderson 2 March 2009To date4 out of 4 100%Alison Halsey1 January 2014To date4 out of 4 100%Stuart Sinclair1 October 2012To date4 out of 4100%Provident Financial plc Annual Report and Financial Statements 2014Annual Report on Remuneration

Effectiveness
On the basis of the internal board and committee 
evaluation, the committee considered its 
effectiveness in 2014 at its meeting in January 
2015. Overall the committee determined that it 
was operating effectively and that it continued to 
have the appropriate regard for the key issues 
within its remit.

External advisors
During the year, New Bridge Street (NBS), a 
trading name of Aon plc (NBS’s parent company), 
was engaged by the committee to provide 
remuneration consultancy services. The Company 
Secretary, on behalf of the committee, agrees the 
scope of the services to be provided and a fixed 
fee in respect of each deliverable. The total fees 
paid to NBS in respect of such services to the 
committee during the year were £29,028. NBS  
is a signatory to the Remuneration Consultants’ 
Code of Conduct. Aon plc also provides pension 
consultancy and investment advice to the 
company. The committee is satisfied that these 
additional services in no way compromised the 
independence of advice from NBS.

The terms of engagement for NBS are available 
from the Company Secretary on request. 
The committee also engaged Addleshaw Goddard 
LLP to provide advice and support in relation to 
the establishment of the replacement LTIS which 
is being submitted for shareholder approval at 
the 2015 AGM. The total fees paid to Addleshaw 
Goddard LLP in 2014 in respect of this work 
were £4,000. Addleshaw Goddard LLP has also 
provided other services to the company during 
the year in relation to the establishment of a 
new savings related share option scheme for 
employees in the Republic of Ireland. 

The Company Secretary is secretary to the 
committee and instructed the external advisors on 
behalf of the committee. The Company Secretary 
attended all the meetings of the committee in 
2014 and provides legal and technical support.

117

Components of the approved 
remuneration policy
The approved remuneration policy will be 
implemented in 2015 as follows:

Executive directors 

1. Salary
Salaries for executive directors and the senior 
management team are reviewed annually by the 
committee, although not necessarily increased. 
At its meeting in December 2014, the committee 
considered the company’s strong financial 
performance and each individual’s responsibilities, 
abilities, experience and personal performance. 
The committee also considered both the group’s 
own salary structures, pay and conditions and, 
although used with caution, market data on 
salary rates for similar positions in comparative 
companies where appropriate. Accordingly, 
it agreed to increase the executive directors’ 
salaries in 2015 as follows:

Director’s 
name

Peter Crook

Andrew Fisher

% increase 
2015

3.0

3.0

Salary 
£

706,000

504,000

These increases are consistent with the average 
percentage increases awarded elsewhere in 
the group.

2. Annual bonus
The group operates an annual bonus scheme 
which provides the framework for an annual 
incentive for executive directors. The aim of the 
scheme is to improve the company’s performance 
through the achievement of certain financial and 
operational goals. The maximum bonus opportunity 
will continue to be restricted to 120% of salary for 
the Chief Executive and 100% of salary for the 
Finance Director. The performance conditions  
for the 2015 annual bonus will be based on the 
group’s EPS and personal objectives as follows:

In selecting advisors, the committee considers 
a range of factors (eg independence and 
objectivity, experience, technical ability and market 
knowledge). These factors are reviewed on a 
regular basis, and were last considered by the 
committee at its meeting in December 2014.

Measure

Targeted 
group EPS

Personal 
objectives

Peter Crook

Andrew Fisher

Maximum bonus 
opportunity

Maximum bonus 
opportunity

80% £677,760

80% £403,200

20% £169,440

20% £100,800

Remuneration committee key items in 2014JAN •  Review of 2013 remuneration report. •  Review of directors’ expenses. •  Review of committee performance (2013).OCT •  Review of executive remuneration landscape. •  Review of feedback from committee chairman’s shareholder visits.DEC •  Review of executive directors’ shareholdings. •  Review and approval of shareholder consultation process for LTIS renewal. •  Review of the application of the approved remuneration policy in 2015.FEB •  Determination of vesting of LTIS and PSP awards granted in 2011. •  Finalisation of the 2014 remuneration policy. •  Agreement on the format of the 2013 remuneration report. •  Review of a schedule of proposed LTIS  and PSP awards and applicable performance targets. •  Review of Chairman’s fees. •  Review of prior year performance against financial and non-financial objectives in relation to the annual bonus scheme.Provident Financial plc Annual Report and Financial Statements 2014Remuneration118
Remuneration continued

Annual Report on Remuneration continued

EPS (excluding exceptional items) is the key 
internal measure of financial performance as it 
is the broadest measure of the group’s financial 
performance and is aligned to the shareholder 
base which is weighted towards longer-term 
income investors.

Straight-line vesting will operate between 95% of 
targeted group EPS and the maximum of 105% 
of targeted group EPS. The personal objectives 
element of the scheme will continue to be 
underpinned by the threshold level of targeted 
group EPS. On the basis that the vast majority 
of the group’s competitors are unlisted, and on 
the basis that the EPS target is consistent with 
the group’s objective of continuing to deliver a 
high dividend yield, the committee considers that 
disclosure of the actual EPS target for the annual 
bonus scheme in 2015 would put the company 
at a significant commercial disadvantage. 
Details of the extent to which the bonus targets 
are achieved will, however, be set out in the next 
Annual Report on Remuneration.

Clawback provisions also apply to annual 
bonus awards which will enable the committee 
to clawback value overpaid in the event of a 
restatement of the company’s Annual Report 
and Financial Statements or an error in the 
calculation of the extent to which the performance 
target has been met. Any bonuses paid are 
non-pensionable and are not taken into account 
when determining base salary for performance-
related remuneration.

3. Long-term incentive schemes 
The company’s long-term incentive arrangements 
for executive directors are the LTIS, the 2013 
PSP and the Provident Financial Executive Share 
Option Scheme 2006 (the ESOS).

The LTIS expires in May 2016 and a resolution to 
renew the scheme on substantially similar terms 
is being presented to shareholders for approval  
at the 2015 AGM.

LTIS
The committee is responsible for selecting eligible 
employees, including executive directors, to 
participate in the LTIS and for granting conditional 
share awards under the LTIS. Participants are 
eligible to be considered for awards annually. 
No payment is required on grant or vesting of an 
award. Until an award vests, a participant has no 
voting, dividend or other rights in respect of the 
shares. The aggregate market value of awards 

made under the LTIS in any one financial year 
may not exceed 200% of basic salary which is 
the normal grant policy under the LTIS and the 
committee intends to grant awards at this level in 
respect of the current financial year. This 200% 
limit does not include the value of any dividend 
equivalent payable on shares vesting under an 
LTIS award which is also paid on the vesting date.

For awards in 2015, it is proposed that the 
performance targets continue to be based on 
absolute EPS growth and absolute TSR, with the 
range of targets remaining unchanged from 2014. 

The actual range of the EPS targets for awards 
in 2015 will be as follows (with a sliding scale of 
vesting on a straight-line basis between these 
lower and upper targets):

Annualised 
growth in EPS

Below 5%

5%

11%

Percentage vesting 
(of EPS part of award)

0%

20%

100%

The actual range of the TSR targets for awards 
in 2015 will be as follows (with a sliding scale of 
vesting on a straight-line basis between these 
lower and upper targets):

Annualised 
TSR

Below 8%

8%

15%

Percentage vesting 
(of TSR part of award)

0%

20%

100%

Notwithstanding achievement against the 
challenging EPS targets, vesting will only take 
place to the extent that the committee considers 
the vesting to be consistent with the broader 
financial performance of the company and 
the committee may scale back vesting if this is 
not considered to be the case. The committee 
introduced this underpin to the already demanding 
EPS targets to ensure that the executive directors 
do not place too great an emphasis on EPS alone. 
There is also a general underpin which applies 
to the TSR target whereby the committee needs 
to be satisfied that the TSR performance is a 
genuine reflection of the underlying performance 
of the company. 

Similarly challenging targets, having had regard 
to prevailing circumstances, will apply to the first 
awards under the 2015 LTIS in 2016.

PSP 
The 2013 PSP was approved by shareholders 
at the AGM in May 2013 following expiry of the 
previous PSP in 2012. 

Executive directors are required to defer a 
minimum of one-third of annual bonus payable 
into the 2013 PSP. They may also elect to defer 
up to a further third of bonus. They then receive 
a Matching Award under the 2013 PSP which 
is subject to a performance target based on 
absolute EPS growth. 

At the lower end of the performance target range, 
one-half of a matching share will vest up to a 
maximum of two matching shares at the upper 
end of the performance target range for each 
basic share awarded following bonus waiver 
into the 2013 PSP. The value of the award can 
therefore increase or decrease depending on the 
prevailing share price at the date of vesting.

The actual range of the EPS targets for awards in 
2015 will be as follows: 

Average annual 
growth in EPS

Below 5%

5%

11%

Matching shares 
vesting

No vesting

Half of one share

Two matching shares

The same general underpin to the EPS targets in 
the LTIS (as set out above) applies to all awards 
granted under the 2013 PSP. 

Awards made under the previous PSP are 
subject to different performance measures, have 
different award levels and will vest in accordance 
with the terms of their grant in due course. 
Further details are set out on pages 123 to 125.

ESOS 
The committee does not intend to make further 
grants to executive directors under the ESOS 
in 2015. 

4. All-employee share schemes 
Savings-related share option scheme 
The executive directors (together with other 
eligible employees) may participate in the 
Provident Financial Savings Related Share Option 
Scheme 2013. Participants save a fixed sum each 
month for three or five years and may use these 
funds to purchase shares after three or five years. 
The exercise price is fixed at up to 20% below the 
market value of the shares at the date directors 

Provident Financial plc Annual Report and Financial Statements 2014Annual Report on Remuneration continued

and employees are invited to participate in the 
scheme and monthly savings amounts are subject 
to HMRC limits. 

Share incentive plan 
In addition to the Provident Financial Savings 
Related Share Option Scheme 2013, the executive 
directors may participate in the Provident Financial 
Share Incentive Plan (SIP). This is an all-employee 
plan which offers a further mechanism through 
which employees can acquire shares in a tax-
approved manner. Executive directors and the 
senior management team are invited to participate 
in the SIP on the same terms as other eligible 
employees. The SIP provides an opportunity to 
invest in the company’s shares and benefit from the 
company’s offer to match that investment on the 
basis of one share for every four shares purchased. 

The amount an executive director 
could earn under the approved 
remuneration policy
A significant proportion of remuneration is 
linked to performance, particularly at maximum 
performance levels. The charts below show 

how much the Chief Executive and the Finance 
Director could earn under the policy under 
different performance scenarios. The following 
assumptions have been made:

 > Minimum (performance below threshold) – 

fixed pay only with no vesting under the LTIS  
or 2013 PSP and no annual bonus;

 > On target – fixed pay plus a bonus at target 

(60% of the maximum opportunity) and vesting 
of 55% of the Matching Award under the 2013 
PSP and 55% of the award under the LTIS;

 > Maximum (performance meets or exceeds 

maximum) – fixed pay plus maximum bonus 
(120/100% of salary) and maximum vesting 
under the PSP 2013 and LTIS;

 > Fixed pay comprises:

(i)  salaries – salary effective as at 

1 January 2015;

(ii) benefits – amount received by each executive 

director in the 2014 financial year; and

(iii) pension – pension credit of 30% of salary.

119

Awards under the 2013 PSP and LTIS have  
been assumed as follows:

(i)  2013 PSP – Matching Award of two-thirds 
of bonus earned at target and maximum 
performance levels; and

(ii) LTIS – award equal to 200% of salary.

Partnership and matching shares under the  
all-employee SIP and options under the SAYE 
have not been included.

The scenarios do not include any growth or  
a fall in the share price or dividend assumptions.

It should be noted that since this analysis shows 
what could be earned by the executive directors 
based on the approved remuneration policy 
(ignoring the potential impact of share price 
movements) the numbers will be different to 
the values included in the table on page 120 
detailing what was actually earned by the 
executive directors in relation to the financial year 
ended 31 December 2014, since these values 
are based on the actual levels of performance 
achieved to 31 December 2014 and include the 
impact of share price movements in relation to 
share awards.

Non-executive directors 

1. Non-executive directors’ fees
Fee levels for current incumbents for 2015  
are as follows:

 > Non-executive director base fee: £64,000;

 > Supplementary fee for chairing the audit, 
remuneration or risk advisory committee: 
£15,000; and

At its meeting in February 2015, the board 
reviewed the non-executive directors’ fees 
in the context of a benchmarking exercise 
undertaken by NBS. After taking due account 
of the anticipated ongoing time commitment 
for the role, it was agreed that the fees would 
remain unchanged.

2. Chairman’s fees
On the basis of a benchmarking exercise carried 
out by NBS in January 2015 and the anticipated 
ongoing time commitment for the role, the 
committee agreed that the Chairman’s fees would 
remain unchanged at £255,000.

£2,902,000

 > Supplementary fee for the role of Senior 
Independent Director (SID): £10,000.

Peter Crook

Andrew Fisher

£4,352,000

£

5,000,000

4,500,000

4,000,000

3,500,000

3,000,000

2,500,000

2,000,000

1,500,000

1,000,000

59%

19%

2,620,000

44%

19%

£963,000

500,000

100%

37%

22%

£1,796,000

43%

17%

40%

58%

17%

25%

£718,000

100%

0

Minimum

On target

Maximum

Minimum

On target

Maximum

Fixed pay

Annual bonus

Long-term incentives

Total remuneration opportunityProvident Financial plc Annual Report and Financial Statements 2014Remuneration120
Remuneration continued

Annual Report on Remuneration continued

Details of the implementation of the company’s approved remuneration policy in 2014 are set out below.

Directors’ remuneration
The total aggregate directors’ emoluments during the year amounted to £11,566,000 (2013: £8,592,000), analysed as follows:

Fixed pay

Variable pay

Total

Total  
fixed pay

Share incentive schemes

Total  
variable pay

Salary

Benefits in kind

Pension

Annual cash 
bonus1

LTIS2

PSP3

PSP dividends

Director’s 
name 

2014 
£’000

2013 
£’000

2014 
£’000

2013 
£’000

2014 
£’000

2013 
£’000

2014 
£’000

2013 
£’000

2014 
£’000

2013 
£’000

2014 
£’000

2013 
£’000

2014 
£’000

2013 
£’000

2014 
£’000

2013 
£’000

2014 
£’000

2013 
£’000

2014 
£’000

2013 
£’000

Executive directors

Peter 
Crook

Andrew 
Fisher

685

665

489

475

45

63

42

239

262

969

969

822

707

2,492

 2,127 

2,174

 1,004 

137

178

5,625

 4,016 

 6,594

 4,985 

59

181

183

733

717

489

440

1,783

 1,519 

1,294

 582 

83

105

3,649

 2,646 

4,382 

 3,363 

Sub-total

1,174

1,140

108

101

420

445

1,702

1,686 

1,311

1,147

4,275

3,646

3,468

1,586

220

283

9,274

6,662 10,976

8,348

Note: Peter Crook and Andrew Fisher have agreed to waive any emoluments in respect of their directorships of Vanquis Bank Limited, Provident Financial Management Services Limited and 
Moneybarn No. 1 Limited.

1   The annual bonus represents the gross bonus payable to the directors in respect of 2014. Each director has agreed to waive two-thirds of gross bonus in order to participate in the 2013 PSP.

2  Amount calculated based on 100% vesting of 2012 awards multiplied by an average share price for the three months ended 31 December 2014. No account has been taken of the dividend equivalent 

payable on these shares, which will be calculated on the vesting date of 26 March 2015. The actual value may vary depending on the actual share price on 26 March 2015.

3  Amount calculated based on 100% vesting of 2012 awards multiplied by an average share price for the three months ended 31 December 2014. The actual value may vary depending on the actual 

share price on the vesting date of 26 March 2015.

Director’s name

Chairman

Manjit Wolstenholme

Non-executive directors

Rob Anderson

Stuart Sinclair

Alison Halsey1

Malcolm Le May1

Sub-total

Fees

2014 
£’000

Annual cash bonus

Benefits in kind

2013  
£’000

2014 
£’000

2013  
£’000

2014 
£’000

2013 
£’000

Total

2014 
£’000

2013 
£’000

255

66

79

76

89

565

85

75

75

–

–

235

–

–

–

–

–

–

–

–

–

–

–

–

3

11

11

–

–

25

2

7

–

–

–

9

258

77

90

76

89

590

87

82

75

–

–

244

Note: The non-executive directors did not receive a pension benefit nor did they receive any bonus or share incentive entitlements.

1   Appointed on 1 January 2014.

Directors’ fees

Non-executive directors
Non-executive directors’ fees are designed both 
to recognise the responsibilities of non-executive 
directors and to attract individuals with the 
necessary skills and experience to contribute  
to the future growth of the company. Full details 
of the non-executive directors’ fees are set out 
in the table above. Non-executive directors’ 
remuneration is fixed by the board and does  
not include share options or other  
performance-related elements.

Chairman
The fees for the Chairman are fixed by the 
committee. Full details of the Chairman’s fees  
are set out in the table above.

Fees from other directorships
Peter Crook is a non-executive director of Cabot 
(Group Holdings) Limited and he retains the fee 
from that appointment. During 2014 these fees 
amounted to £50,000.

Provident Financial plc Annual Report and Financial Statements 2014 
Annual Report on Remuneration continued

121

Annual bonus scheme
The 2014 annual bonus scheme was based on 
adjusted targeted group EPS (as defined in the 
rules of the scheme) and personal objectives.

The maximum bonus opportunity in respect 
of 2014 was restricted to 120% of salary for 
the Chief Executive and 100% of salary for the 
Finance Director and was split as follows:

Peter Crook Andrew Fisher

Maximum bonus opportunity

80%

20%

80%

20%

Measure

Targeted 
group EPS

Personal 
objectives

The actual proportions of the 2014 adjusted 
targeted group EPS that needed to be achieved, 
which the committee considered to be 
challenging, were as follows:

Threshold

Target Maximum

95%

100%

105%

0%

60%

100%

% of the 
adjusted 
targeted group 
EPS achieved 
% of EPS 
element 
of annual 
bonus paid

Straight-line vesting operated between 95% of the 
adjusted targeted group EPS and the maximum  
of 105% of adjusted targeted group EPS. 

The committee carries out a detailed review of 
the computations undertaken in determining the 
group’s EPS and ensures that the rules of the 
scheme are applied consistently. The company’s 
auditor is also asked to perform agreed-upon 
procedures on behalf of the committee on the 
EPS calculations.

At its meeting in February 2015, the committee 
assessed the group’s performance against the 
adjusted targeted group EPS. The adjusted EPS 
achieved of 138.6p exceeded the adjusted targeted 
group EPS of 125.2p by more than 5% and the 
committee therefore determined that 100% of the 
EPS element of the 2014 annual bonus would 
be paid.

The balance of the annual bonus, as detailed in the 
table of directors’ remuneration on page 120, was 
paid on the basis of the committee’s assessment 
of the extent to which the personal objectives for 
the executive directors were achieved. 

The Chief Executive’s personal objectives 
included, but were not limited to: (1) refreshing  
the vision and strategy for the group to reflect  
the changed economic and competitive landscape;  
(2) reviewing further options to broaden 
participation in the non-standard market;  
(3) effectively managing the funding position  
of the group; (4) effectively leading the activity  
to maintain the group’s reputation with external 
stakeholders; (5) close involvement in the 
turnaround and repositioning of the home credit 
business; (6) ensuring that the group has 
adequate facilities to comply with its treasury 
policy; and (7) building the capability and 
experience of the senior management team. 
The committee’s assessment, having considered 
performance against each objective, was that  
the level of achievement against these objectives 
was 100%.

The Finance Director’s personal objectives 
included, but were not limited to: (1) undertaking  
a review of strategic options to develop the group; 
(2) effective management of the treasury and 
taxation functions; (3) effective management 
of the group’s external regulators; (4) effective 
management of the group’s risk function; and 
(5) effective management of the group’s IR 
programme. The committee’s assessment, having 
considered performance against these objectives, 
was that the level of achievement against these 
objectives was 100%.

The bonus payable as a percentage of salary 
in relation to 2014 was therefore 100% 
for the Finance Director and 120% for the 
Chief Executive.

Share incentive schemes
In 2014, the committee continued with the policy 
of making conditional share awards to executive 
directors and the senior management team 
under the LTIS and awards under the 2013 
PSP. This policy is in line with prevailing market 
practice and recognises that conditional share 
awards, and the deferral of annual bonus in the 
case of the 2013 PSP, provide greater alignment 
with shareholders’ interests.

Provident Financial plc Annual Report and Financial Statements 2014Remuneration122
Remuneration continued

Annual Report on Remuneration continued

LTIS
Historically, and dependent upon satisfactory 
personal and corporate performance the 
committee’s policy has been to grant conditional 
share awards at the maximum level. Grants under 
the scheme are restricted to no more than 200% 
of a participant’s basic salary and executive 
directors received maximum grants in 2014.

2014 awards
The performance targets for awards made 
under the LTIS in 2014 were reviewed by the 
committee at its meeting in February 2014 and it 
was considered that they remained appropriately 
challenging given market forecasts and the 
economic environment prevailing at the time. 
The actual range of the targets for awards in 
2014 are the same in terms of metrics and annual 
growth requirements as the proposed 2015 LTIS 

awards, further details of which are set out on 
page 118.

2011 awards

Vesting of the 2011 awards was split equally 
between the company’s annualised growth in 
EPS and its annualised TSR as follows:

Annualised 
growth in EPS

Below RPI +3%

RPI +3%

RPI +8%

Annualised 
TSR

Below 10%

10%

15%

Percentage vesting  
(of EPS part of award)

0%

25%

100%

Percentage vesting  
(of TSR part of award)

0%

25%

100%

A sliding scale of vesting (on a straight-line basis) 
applied between these lower and upper EPS and 
TSR targets. 

The target is measured over a period of three 
consecutive financial years, the first of which is 
the financial year starting immediately before the 
grant date of the award.

The assessment of the extent to which these 
performance conditions were met was discussed 
by the committee at its meeting in January 
2014, with assistance from NBS. The company’s 
annualised growth in EPS over the performance 
period was 14.8%, and the annualised growth 
in RPI over the same period was 3.5%. As the 
level of growth exceeded the maximum target 
of annualised EPS growth of RPI plus 8%, this 
resulted in 100% of the EPS element of the 
award vesting.

Long Term Incentive SchemeDetails of the conditional share awards granted to the executive directors during 2014 are summarised below: Director’s nameDate of awardNumberof sharesFace value1 Percentage of salaryPerformance condition2Performance period% vesting at thresholdPeter Crook08.04.201472,143£1,369,996200%50% based on absolute TSR and 50% based on absolute EPS Three consecutive financial years ending 31 December 201620%Andrew Fisher08.04.201451,500£977,985200%1  Face value calculation is based on the share price of £18.99 on 7 April 2014. Actual value at vesting may be greater or lesser depending on actual share price at vesting and as a result of any dividend equivalent payable on vested shares.2 Performance conditions are set out on page 118.Executive directors’ total conditional share awards at 31 December 2014 were as follows:Director’s nameDate of awardAwards held at 01.01.2014Awards granted during  the yearAwards vested during  the year1Awards lapsed during  the yearAwards held at 31.12.2014Market price at date of grant (p)Market price at date of vesting (p)Vesting datePeter Crook04.03.2011132,283 – 132,283 – –952.51,864.004.03.201426.03.20122111,876 – – –111,8761,162.0 –26.03.201501.03.20132 90,784 – – –90,7841,465.0 –01.03.201608.04.20142 –72,143 – –72,1431,899.0 –08.04.2017Andrew Fisher04.03.201194,488 –94,488 ––952.51,864.004.03.201426.03.2012280,034 – – –80,0341,162.0 –26.03.201501.03.2013264,846 – – –64,8461,465.0 –01.03.201608.04.20142 –51,500 – –51,5001,899.0 –08.04.20171 Dividend shares on awards vesting in 2014 were received as follows: Peter Crook 17,494 shares and Andrew Fisher 12,475 shares.2  Half the award vests subject to EPS growth with 20% of this part of the award vesting for EPS growth of 5% per annum through to full vesting for EPS growth of 11% per annum. The remaining half of the award is subject to absolute TSR with 20% of this part of the award vesting for 8% absolute TSR per annum and full vesting for absolute TSR of 15% per annum. No vesting takes  place below the threshold performance levels with straight-line vesting taking place between threshold and maximum performance levels. In addition; (1) where absolute TSR performance targets operate, that part of the award will not vest unless the committee is satisfied that the TSR performance is a genuine reflection of the underlying performance of the company; and  (2) where absolute EPS performance targets operate, that part of the award will not vest unless the committee is satisfied that the vesting is consistent with the broader financial performance  of the company. Full details of historic performance targets have been fully set out in previous directors’ remuneration reports.Provident Financial plc Annual Report and Financial Statements 2014Annual Report on Remuneration continued

123

NBS also confirmed that the company’s 
annualised TSR over the three-year performance 
period was 31.4%, which exceeded the maximum 
target of annualised TSR of 15%, resulting in 
100% of the TSR element of the award vesting. 
The committee therefore approved a 100% 
vesting of the 2011 awards, having satisfied 
itself that the TSR performance was a genuine 
reflection of the underlying business performance 
This assessment included consideration of 
various factors, including the increase in profit 
before tax and exceptional items over the period 
of 17.8% and the increase in dividend over the 
period of 15.7%.

2012 awards
Vesting of the 2012 conditional share awards is 
split equally between the company’s annualised 
growth in EPS and its annualised TSR as follows:

Annualised 
growth in EPS

Below 5%

5%

11%

Annualised 
TSR

Below 8%

8%

15%

Percentage vesting  
(of EPS part of award)

0%

20%

100%

Percentage vesting  
(of TSR part of award)

0%

20%

100%

A sliding scale of vesting (on a straight-line basis) 
applies between the lower and upper EPS and 
TSR targets. 

The assessment of the extent to which these 
performance conditions were met was discussed 
by the committee at its meeting in February 
2015, with assistance from NBS. The company’s 
annualised growth in EPS over the performance 
period was 16.3% which exceeded the maximum 
target annualised growth in EPS of 11%. 
The committee therefore approved a 100% 
vesting of the EPS element of the award, having 
satisfied itself that the vesting was consistent 
with the broader financial performance of 
the company.

NBS also confirmed that the company’s 
annualised TSR over the three-year performance 
period was 43%, which exceeded the maximum 
target of annualised TSR of 15%, resulting in 100% 
of the TSR element of the award vesting. 

The committee therefore approved a 100% 
vesting of the 2012 awards, having also satisfied 
itself that the TSR performance was a genuine 
reflection of the underlying performance of the 
company. This assessment included consideration 
of various factors, including the annualised 
increase in profit before tax, amortisation of 
acquisition intangibles and exceptional items over 
the period of 19.5% and the increase in dividend 
over the period of 14.1%.

There were no changes in directors’ conditional 
share awards between 1 January 2015 and 
24 February 2015. 

The executive directors have waived an 
entitlement to any dividend in respect of the 
conditional share awards during the performance 
period. To the extent an award vests at the end 
of the performance period, either additional 
ordinary shares in the company or a cash amount 
equivalent to the dividends that would have been 
paid on the vested awards from the date of grant, 
will be provided to the executive directors if and 
when the award vests. 

As in previous years, awards made in 2014 to 
employees within the Consumer Credit Division 
(CCD), Vanquis Bank and Moneybarn are subject 
to a challenging divisional target rather than group 
EPS and TSR targets.

The mid-market closing price of the company’s 
shares on 31 December 2014 was 2,462p. 
The range during 2014 was 1,625p to 2,481p. 
No consideration is payable on the award of 
conditional shares.

PSP

2014 awards 

In 2014, participation in the 2013 PSP included 
the executive directors, who were able to elect 
to waive up to two-thirds (with a minimum of 
one-third) of their annual bonus, and other eligible 
employees who were able to waive up to 50%  
or 30%, (depending on their level of seniority),  
of their annual bonus. Participants then received 
a basic award of shares equal to the value of 
their waived bonus, together with an equivalent 
Matching Award (on the basis of one share for 
each share acquired pursuant to the participant’s 
basic award) which is subject to a performance 
condition over a period of three years. 

Awards to executive directors and certain 
members of the senior management team in 2014 
were however made on the basis of up to two 

shares for each share acquired pursuant to their 
basic award, the second matching share being 
subject to a more stretching performance target.

The actual range of the EPS targets for awards 
granted in 2014 is as follows:

Average annual 
growth in EPS

Matching shares 
vesting

Below 5%

No vesting

5%

11%

Half of one share

Two matching shares

A sliding scale of vesting (on a straight-line basis) 
applies between these lower and upper targets 
which are measured over a period of three 
consecutive financial years, the first of which is 
the financial year starting immediately before the 
grant date of the Matching Award.

2011 awards

For awards granted in 2011, the actual range  
of the EPS targets was as follows:

Average annual 
percentage growth  
in EPS

Matching shares 
vesting

Below RPI +3%

No vesting

RPI +3%

RPI +8%

One matching share

Two matching shares

A sliding scale of vesting (on a straight-line basis) 
applied between these lower and upper targets. 

The target is measured over a period of three 
consecutive financial years, the first of which is 
the financial year starting immediately before the 
grant date of the Matching Award.

At its meeting in January 2014, the committee 
considered the extent to which the performance 
target for the awards granted in 2011 had been 
met. The average annual percentage growth in 
EPS over the performance period was 16.0% 
and the average annual percentage growth in 
RPI over the same period was 3.6%. This level 
of EPS growth exceeded the maximum target 
of RPI plus 8% resulting in 100% of the Matching 
Awards vesting. 

2012 awards

For awards granted since 2012, the committee 
changed the EPS target to an absolute EPS target, 
which is consistent with the absolute EPS target 
which was introduced for awards under the LTIS 
from 2012, as set out on page 114. 

Provident Financial plc Annual Report and Financial Statements 2014Remuneration124
Remuneration continued

Annual Report on Remuneration continued

For awards granted in 2012, the actual range  
of the EPS targets was as follows:

Average annual 
percentage growth  
in EPS

Matching shares 
vesting

Below 5%

No vesting

5%

11%

One matching share

Two matching shares

A sliding scale of vesting (on a straight-line basis) 
applied between these lower and upper targets 
which are measured over a period of three 
consecutive financial years, the first of which is 
the financial year starting immediately before the 
grant date of the Matching Award. 

For awards granted in 2011 and 2012, the 
dividends payable on the basic and matching 
shares were paid to the directors on the normal 
dividend payment date. 

For awards granted in 2013 and 2014, the 
dividend payable on the basic award only is paid 
to the directors on the normal payment date. 
Any dividend payable on the matching shares 
granted will be paid to the directors as a dividend 
equivalent on the normal vesting date. 

The dividends received in 2014 under the PSP 
and 2013 PSP were: Peter Crook £137,132 
(2013: £178,237) and Andrew Fisher £82,596 
(2013: £105,278). These figures have been included 
in the table of directors’ remuneration on page 120.

At its meeting in February 2015, the committee 
considered the extent to which the performance 
target for the awards granted in 2012 had been met. 
The average annual percentage growth in EPS over 
the performance period was 19.1% and this level of 
EPS growth exceeded the maximum target of 11% 
resulting in 100% of the Matching Award vesting. 

Offshore Employee Benefit Trust

The rules of the LTIS allow it to be operated in 
conjunction with any employee trust established 
by the company. Accordingly, the company 
established the Provident Financial plc 2007 
Employee Benefit Trust (EBT) in Jersey on 

11 September 2007 with Kleinwort Benson 
(Jersey) Trustees Limited (KB Trustees) acting  
as the trustee of the trust.

The EBT, together with any other trust established 
by the company for the benefit of employees 
cannot, at any time, hold more than 5% of the 
issued share capital of the company.

KB Trustees, as trustee of the EBT, subscribed 
for 395,037 ordinary shares in April 2014 and 
18,816 in September 2014 for the purpose of 
satisfying the 2014 awards made pursuant to 
the LTIS. The trustee transferred the beneficial 
ownership (subject to the performance conditions 
set out on page 118) in 123,643 of the shares for 
no consideration to the executive directors on 
6 June 2014. 

KB Trustees also subscribed for 202,689 ordinary 
shares in April 2014 for the purpose of satisfying 
the 2014 awards made pursuant to the 2013 PSP. 
The trustee transferred the beneficial ownership 
(subject to the performance conditions set out 

Performance Share PlanDetails of the awards granted to the executive directors during 2014 are summarised below:Director’s nameDate of  awardType of  awardNumber  of sharesFace  value1 Percentage  of salaryPerformance condition2Performance period% vesting  at thresholdPeter Crook08.04.14Basic24,822£471,37069%100% based on absolute EPS growth of between 5% and 11%Three consecutive financial years ending 31 December 2016Half a matching shareMatching49,644£942,740138%Andrew Fisher08.04.14Basic15,442£293,24460%Matching30,884£586,487120%1  Face value is calculated based on the share price of £18.99 on 7 April 2014. The actual value at vesting may be greater or lesser depending on actual share at vesting and as a result of any dividend payable on vesting shares.2  Performance conditions are set out on pages 123 and 124.Awards held under the PSP and 2013 PSP at 31 December 2014 were as follows:Director’s  nameDate of grantBasic awards (number of shares) held at 01.01.2014Matching awards (number of shares) held at 01.01.2014Total basic awards (number of shares) vested during the yearTotal matching awards (number of shares) vested during the yearTotal basic awards (number of shares) held at 31.12.2014Total matching awards (number of shares) held at 31.12.2014Market price at date of grant (p)Market price at date of vesting (p)Vesting datePeter Crook04.03.201131,21662,43231,21662,432 –  –952.51,864.004.03.201426.03.201232,53065,060 – –32,53065,0601,162.026.03.201509.05.201333,24366,486 – –33,24366,4861,533.009.05.201608.04.2014––––24,82249,6441,899.008.04.2017Andrew Fisher04.03.201118,09436,18818,09436,188 – –952.51,864.004.03.201426.03.201219,36338,726 – –19,36338,7261,162.026.03.201509.05.201320,22240,444 – –20,22240,4441,533.009.05.201608.04.2014––––15,44230,8841,899.008.04.2017Provident Financial plc Annual Report and Financial Statements 2014Annual Report on Remuneration continued

on page 123), in 80,528 of the shares for no 
consideration to the executive directors on 8 April 
2014 and also transferred the legal ownership in 
40,264 of the shares for no consideration to the 
executive directors. KB Trustees has entered into 
a dividend waiver agreement in respect of all the 
shares it holds in the company at any time. 

Statement of shareholder voting  
at AGM
At the 2014 AGM the directors’ remuneration 
policy received the following votes 
from shareholders:

Total number 
of votes

% of 
votes cast

join the scheme were issued to eligible employees 
in August 2014. No consideration is payable on 
the grant of an option.

No directors exercised share options under the 
Provident Financial plc Employee Savings-Related 
Share Option Scheme (2003) or Provident 
Financial Savings Related Share Option Scheme 
2013 during the year. There was therefore no 
notional gain (representing the difference between 
the exercise price and the market price of the 
shares at the date of exercise) on the exercise of 
share options (2013: £12,672).

There were no changes in directors’ share options 
between 1 January 2015 and 24 February 2015.

For

Against

Total votes cast 
(for and against)

104,365,608

4,254,554

108,620,162

96.0

4.0

100.0

None of the directors has notified the company 
of an interest in any other shares, transactions or 
arrangements which requires disclosure.

The total number of votes withheld was 984,012.

At the 2014 AGM the directors’ Annual Report 
on Remuneration received the following votes 
from shareholders:

Total number 
of votes

% of 
votes cast

For

Against

Total votes cast 
(for and against)

104,737,176

4,316,421

109,053,597

96.0

4.0

100.0

The total number of votes withheld was 550,577.

Savings-related share option 
scheme
As set out on page 118, the executive directors 
may participate in the Provident Financial Savings 
Related Share Option Scheme 2013.

This scheme does not contain performance 
conditions as it is an HMRC-approved scheme 
designed for employees at all levels. Invitations to 

Clawback
In accordance with the recommendations within 
the Code and other best practice guidance, 
the committee, having consulted with NBS, 
introduced clawback provisions into all awards 
under the annual bonus scheme, LTIS and the 
PSP from December 2010 and into all awards 
under the 2013 PSP. This enables the committee, 
at its discretion, to clawback value overpaid in the 
event of: (i) a material prior period error requiring 
restatement of the group financial statements; or 
(ii) an error in assessing the extent to which a 
performance target (and/or any other condition) 
had been met.

Dilution and use of equity
Following the demerger of the international 
business in 2007 and the subsequent share 
consolidation, the number of shares in issue 
was halved. As a consequence of this, the 
5% anti-dilution limit contained within the 
company’s executive share incentive schemes 

125

was completely utilised so that it was no longer 
possible for the company to satisfy any new 
awards granted under the executive share 
incentive schemes using newly issued shares 
(as opposed to satisfying awards by making 
market purchases of shares). Had the demerger 
not occurred, the company would have had 
sufficient headroom under the then existing 5% 
limit to continue to satisfy awards under the 
executive share incentive schemes using newly 
issued shares.

The committee considers the LTIS an important 
means of incentivising and retaining the 
executive directors and senior management and 
consequently a resolution seeking shareholder 
approval for the removal of the 5% anti-dilution 
limit from the rules of the LTIS was passed at 
the company’s 2008 AGM. Information on the 
resolution was included in the shareholders’ 
circular and notice of the 2008 AGM. 
Awards granted under the LTIS can therefore 
be satisfied using newly issued shares, up to 
the 10% anti-dilution limit in any 10 years, which 
applies to all share schemes operated by the 
company. In due course, the committee intends 
to re-introduce the 5% limit when the LTIS can 
be effectively operated in accordance with, and 
subject to, a 5% anti-dilution limit.

The table below sets out the headroom available 
for all share schemes and shares held in trust as 
at 31 December.

Headroom

All share schemes

Shares held in trust

2014

2.8%

3.2%

2013

2.1%

2.9%

Payments for loss of office
There were no payments for loss of office during 
the year. 

Savings-related share option scheme Director’s nameOptions held at  01.01.2014Granted  in 2014Exercised in 2014Options  held at  31.12.2014Exercise price (p)Market value at date of exercise (p)Range of normal exercisable dates  of options held  31.12.2014Peter Crook1,777 – –1,777868–01.12.2016 – 31.05.2017Andrew Fisher689––547––6895471,3051,644–01.12.2016 – 31.05.201701.12.2017 – 31.05.2018Total2,466 547–3,013Provident Financial plc Annual Report and Financial Statements 2014Remuneration126
Remuneration continued

Annual Report on Remuneration continued

Total shareholder return: Provident 
Financial plc vs FTSE 250

Graph (1) shows the total shareholder return 
for Provident Financial plc against the FTSE 
250 index for the past six years. This index 
was chosen for comparison because the 
company has been a member of this index 
for the six-year period. Graph (2) shows the 
comparison for the period from demerger of 
the international business to 31 December 2014, 
which the committee believes is a more accurate 
representation of the company’s performance. 
Table (3) shows the total remuneration figure for 
Peter Crook, the Chief Executive, over the six-year 
period. The total remuneration figure includes 
the annual bonus paid together with LTIS and 
PSP awards which vested based on the relevant 
performance targets in those years. The annual 
bonus, LTIS and PSP percentages show the 
payout for each year as a percentage of the 
maximum opportunity.

Chief executive relative pay
Table (4) shows the percentage year-on-year 
change in salary, benefits and annual bonus 
earned between the years ended 31 December 
2012 and 31 December 2014 for Peter Crook, 
the Chief Executive, compared to the average 
for the corporate office employees during the 
same period. The corporate office employees 
are considered to be a more suitable comparator 
group due to the range and composition of 
employees and the wide range of different 
remuneration structures and practices which 
operate across the group.

1. Total shareholder return: Provident Financial vs. FTSE 250 – 2008 to 2014

500

400

300

200

100

0

Dec 08

Dec 09

Dec 10

Dec 11

Dec 12

Dec 13

Dec 14

Provident Financial

FTSE 250

2. Total shareholder return: Provident Financial vs. FTSE 250 – 16.07.07 to 31.12.14

600

500

400

300

200

100

0

Jul 07

Dec 07 Jul 08 Dec 08 Jul 09 Dec 09 Jul 10 Dec 10 Jul 11 Dec 11 Jul 12 Dec 12 Jul 13

Dec 13

Jul 14

Dec 14

Provident Financial

FTSE 250

3. Chief Executive remuneration 2009-2014

2009

2,023

2010

2,727

2011

3,443

2012

4,326

2013

4,985

2014

6,601

Year ended 31 December 

–

100

–

81

66

100

100

49

79

98

100

–

89

100

100

100

100

100

Single total figure of 
remuneration (£’000)

Annual bonus (%)

LTIS vesting (%)

PSP vesting (%)

4. Chief Executive relative pay 

2013/2014

2012/2013

%

Salary

Benefits Annual bonus

Salary

Benefits Annual bonus

Chief Executive

Average corporate 
office employee

3.0%

1.9%

1.1%

11.4%

16.3%

9.5%

2.3%

4.9%

13.5%

13.0%

(7.0)%

(9.0)%

Across the group, the budgeted salary increase ranged from 0% to 3.5%.

Provident Financial plc Annual Report and Financial Statements 2014Annual Report on Remuneration continued

127

Relative importance of spend on pay

Year ended 31st December

2014

123.2

2013

116.0

123.4

108.4

2012

114.3

96.1

% 
change
2012/2013

% 
change
2013/2014

1.4

12.8

6.2

13.8

Total employee 
remuneration (£m)

Total shareholder 
distributions (£m)

Relative importance of spend  
on pay
The table above shows the total pay (including 
bonuses) for all the group’s employees in the 
2012, 2013 and 2014 financial years compared 
to the distributions made to shareholders in the 
same periods.

Share ownership guidelines
The company has share ownership guidelines 
for executive directors which in 2014 required 
them to acquire and maintain shares in the 
company with a value of 125% of basic salary. 
This guideline will be increased to 175% of basic 
salary in 2015 and 200% of basic salary in 
2016. Executive directors are required to retain 
50% of vested LTIS awards, net of tax, until this 
requirement has been reached.

The committee reviews the shareholdings of the 
executive directors in the light of these guidelines 
once a year, based on the market value of the 
company’s shares at the date of assessment. 
When performing the calculation to assess 
progress against the guidelines, shares held by 
a spouse, dependant, or in an ISA or pension 
scheme are included, whilst unvested LTIS 
awards and awards granted under the PSP  
and 2013 PSP are not.

The executive directors complied with these 
guidelines as at 31 December 2014:

Director’s name

Peter Crook

Andrew Fisher

Actual share ownership 
as a percentage of salary

298%

253%

Pensions and life assurance

In December 2011, the Finance Act introduced 
the Reduced Annual Allowance, which limited 
the benefits that can be provided by the group’s 
registered pension schemes on a tax-efficient 
basis to a value of £50,000 in any year which 
reduced to £40,000 from April 2014. As a result, 
the company has provided a range of options 
through which executive directors can choose to 
receive retirement benefits with a value equivalent 
to 30% of basic salary.

Pension entitlements
Details of the pension entitlements earned under 
the company’s pension arrangements are set out 
on page 128.

Provident Financial Staff  
Pension Scheme
There is one director (2014: two) for whom 
retirement benefits accrued in the year under the 
cash balance section of the Provident Financial 
Staff Pension Scheme (the pension scheme). 
The pension scheme is a defined benefit scheme 
with cash balance benefits.

Details of shares held by directors and their connected persons, are shown below.UnvestedDirectorTypeOwned  outrightSubject to  performance conditionsNot subject to  performance conditionsTotal as at  31.12.14Peter CrookOwn name––––Held in Barclayshare Nominees Limited82,979––82,979Held in YBS Trustees (SIP)102––102LTIS–274,803–274,803PSP–181,19090,595271,785Total83,081455,99390,595629,669Andrew FisherOwn name50,297––50,297Held in YBS Trustees (SIP)112––112LTIS–196,380–196,380PSP–110,05455,027165,081Total50,409306,43455,027411,870Directors’ share options at 31 December 2014, granted under the Provident Financial plc Employee Savings-Related Share Option Scheme (2003) and the Provident Financial Savings Related Share Option Scheme 2013 are set out in the table on page 125.Provident Financial plc Annual Report and Financial Statements 2014Remuneration128
Remuneration continued

Annual Report on Remuneration continued

Peter Crook was a member of the cash balance 
section of the pension scheme until 3 April 2014, 
when he transferred the value of his pension rights 
into a Self Invested Personal Pension (SIPP). 

The accumulated cash balance credit increases 
each year by the lower of the increase in RPI plus 
1.5% and 6.5%. At retirement, up to 25% of the 
total value of the director’s retirement account can 
be taken as a lump sum, with the balance used to 
purchase an annuity. If the director dies in service, 
a death benefit of six times salary plus the value  
of the retirement account is payable.

Personal pension arrangements
Andrew Fisher also has a personal pension 
arrangement to which the company did not make 
any contributions in 2014 (2013: £18,364).

Unfunded Unapproved Retirement 
Benefits Scheme
The company operates an Unfunded Unapproved 
Retirement Benefits Scheme (UURBS) to provide 
cash balance benefits to those employees affected 
by the Reduced Annual Allowance. Details of the 
pension credits earned under the UURBS are set 
out in the table above.

Cash supplement
A further option is for directors to receive a cash 
supplement in lieu of the benefits payable in 
excess of the Reduced Annual Allowance.

Both the UURBS and the cash supplement can 
also be used where employees are affected by 
the HMRC Lifetime Allowance of £1.5m, which 
reduced to £1.25m from 6 April 2014.

Audit
The elements of the directors’ remuneration 
report (including pension entitlements and share 
options set out on pages 120 to 128 of this report) 
which are required to be audited, have been 
audited in accordance with the Companies Act.

This Annual Report on Remuneration has been 
approved by the remuneration committee and  
the board and signed on its behalf.

Malcolm Le May 
Chairman of the remuneration committee 
24 February 2015

Age as at  31 December 2014Normal  retirement ageAccrued retirement accountas at 31 December1Increase in retirement account22014201320142013Defined benefits£’000£’000£’000£’000Cash balancePeter Crook35160–1,105765Andrew Fisher45660––028UURBSPeter Crook51–792553239197Andrew Fisher56–498317181137Non-defined benefitsSelf Invested  Personal PensionAndrew Fisher56––––181  The transfer value of the accrued retirement account is the same as the accrued retirement account.2  The increase in the transfer value of the accrued retirement account is the same as the increase in the retirement account. The total increases for each director in 2014 (which are included  in the table of directors’ remuneration on page 120) were: Peter Crook: £246,000 and Andrew Fisher: £181,000.3  On 3 April 2014 Peter Crook opted out of the Cash Balance section of the pension scheme and took a transfer value of £1,112,000 to his Self Invested Personal Pension. 4 On 4 June 2013 Andrew Fisher opted out of the Cash Balance section of the pension scheme and took a transfer value of £830,000 to his Self Invested Personal Pension.Note – Any request for early retirement will require the consent of the Trustees of the pension scheme.Provident Financial plc Annual Report and Financial Statements 2014Provident Financial plc 
Annual Report and Financial Statements 2014

129

Financial 
statements

130   Consolidated income statement
130   Consolidated statement  

of comprehensive income

130   Earnings per share
131   Balance sheets
132   Statements of changes  

in shareholders’ equity

134   Statements of cash flows
135   Statement of accounting policies
142   Financial and capital risk management
147   Notes to the financial statements
187   Independent auditor’s report 

Financial statements 
 
130

Consolidated income statement

For the year ended 31 December

Revenue
Finance costs 
Operating costs
Administrative costs 
Total costs
Profit before taxation
Profit before taxation, amortisation of acquisition intangibles and exceptional costs
Amortisation of acquisition intangibles 
Exceptional costs
Tax charge
Profit for the year attributable to equity shareholders

All of the above activities relate to continuing operations.

Consolidated statement of comprehensive income

For the year ended 31 December

Profit for the year attributable to equity shareholders
Other comprehensive income:
– cash flow hedges
– actuarial movements on retirement benefit asset
– exchange differences on translation of foreign operations

– tax on items taken directly to other comprehensive income
– impact of change in UK tax rate
Other comprehensive income for the year
Total comprehensive income for the year

Earnings per share

For the year ended 31 December

Basic
Diluted

Note

1,2
3

1,4
1,4
12
1
5

Note

17
19

5
5

2014 
£m

1,075.7
(77.5)
(491.6)
(282.0)
(851.1)
224.6
234.4
(2.5)
(7.3)
(49.0)
175.6

2014 
£m

175.6

2.2
17.5
0.5

(4.2)
0.3
16.3
191.9

Note

6
6

2014 
pence

126.5
124.5

Group

2013 
£m

1,078.1
(74.2)
(559.5)
(262.0)
(895.7)
182.4
196.1
–
(13.7)
(41.4)
141.0

Group

2013 
£m

141.0

2.7
(3.9)
(0.2)

0.3
0.3
(0.8)
140.2

Group

2013 
pence

104.2
102.2

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Dividends per shareFor the year ended 31 DecemberGroupNote2014 pence2013 penceProposed final dividend763.954.0Total dividend for the year798.085.0Paid in the year* 788.179.4*The total cost of dividends paid in the year was £123.4m (2013: £108.4m).Balance sheets

As at 31 December

ASSETS
Non-current assets 
Goodwill 
Other intangible assets 
Property, plant and equipment 
Investment in subsidiaries 
Financial assets: 
– amounts receivable from customers 
– trade and other receivables 
Retirement benefit asset 
Deferred tax assets 

Current assets 
Financial assets: 
– amounts receivable from customers 
– derivative financial instruments 
– cash and cash equivalents 
– trade and other receivables 

Total assets 
LIABILITIES 
Current liabilities 
Financial liabilities: 
– bank and other borrowings 
– trade and other payables
Current tax liabilities 

Non-current liabilities 
Financial liabilities: 
– bank and other borrowings 
– derivative financial instruments 
Deferred tax liabilities 

Total liabilities 
NET ASSETS 
SHAREHOLDERS’ EQUITY 
Share capital 
Share premium 
Other reserves 
Retained earnings 
TOTAL EQUITY 

131

Note

2014 
£m

Group

2013 
£m

Company

2014 
£m

2013 
£m

11 
12 
13
14

15
18
19
20

15
17
21
18

1 

22 
23 

22 
17 
20

1 
1 

24 

26 

71.2
84.3
27.4
–

155.6
–
56.0
–
394.5

–
8.1
22.8
–

79.7
–
29.2
3.5
143.3

1,693.6
0.2
145.9
24.5
1,864.2
2,258.7

1,526.9
5.5
119.0
15.5
1,666.9
1,810.2

(135.3)
(94.3)
(40.4)
(270.0)

(121.2)
(65.8)
(36.3)
(223.3)

(1,357.7)
(4.4)
(13.6)
(1,375.7)
(1,645.7)
613.0

30.3
268.3
19.0
295.4
613.0

(1,163.4)
(6.7)
–
(1,170.1)
(1,393.4)
416.8

28.9
150.6
17.2
220.1
416.8

–
–
7.0
496.3

–
983.8
56.0
–
1,543.1

–
–
7.7
580.5
588.2
2,131.3

(8.6)
(130.1)
(1.1)
(139.8)

(901.5)
(4.4)
(8.2)
(914.1)
(1,053.9)
1,077.4

30.3
268.3
629.6
149.2
1,077.4

–
–
7.7
376.8

–
930.3
29.2
–
1,344.0

–
–
13.6
569.5
583.1
1,927.1

(2.9)
(178.6)
(2.7)
(184.2)

(796.7)
(6.7)
(2.8)
(806.2)
(990.4)
936.7

28.9
150.6
627.7
129.5
936.7

The financial statements on pages 130 to 186 were approved by the board of directors on 24 February 2015 and signed on its behalf by:

Peter Crook 
Chief Executive 

Andrew Fisher
Finance Director 

Company Number – 668987

Provident Financial plc Annual Report and Financial Statements 2014Financial statements 
 
 
 
 
 
 
 
 
132

Statements of changes in shareholders’ equity

Group

At 1 January 2013
Profit for the year
Other comprehensive income:
– cash flow hedges
– actuarial movements on retirement benefit asset
– exchange differences on translation of foreign operations
– tax on items taken directly to other comprehensive income
– impact of change in UK tax rate
Other comprehensive income for the year 
Total comprehensive income for the year 
Transactions with owners:
– issue of share capital
– purchase of own shares
– transfer of own shares on vesting of share awards
– share-based payment charge
– transfer of share-based payment reserve
– dividends
At 31 December 2013
At 1 January 2014
Profit for the year
Other comprehensive income:
– cash flow hedges
– actuarial movements on retirement benefit asset
– exchange differences on translation of foreign operations
– tax on items taken directly to other comprehensive income
– impact of change in UK tax rate
Other comprehensive income for the year 
Total comprehensive income for the year 
Transactions with owners:
– issue of share capital
– purchase of own shares
– transfer of own shares on vesting of share awards
– share-based payment charge
– transfer of share-based payment reserve
– dividends
At 31 December 2014

Share  
capital  
£m

Share  
premium 
£m

Other  
reserves 
£m

Retained 
earnings 
£m

Note

28.7
–

148.1
–

–
–
–
–
–
–
–

0.2
–
–
–
–
–
28.9
28.9
–

–
–
–
–
–
–
–

1.4
–
–
–
–
–
30.3

–
–
–
–
–
–
–

2.5
–
–
–
–
–
150.6
150.6
–

–
–
–
–
–
–
–

117.7
–
–
–
–
–
268.3

13.2
–

2.7
–
–
(0.6)
(0.2)
1.9
1.9

–
(0.5)
0.6
7.4
(5.4)
–
17.2
17.2
–

2.2
–
–
(0.4)
–
1.8
1.8

–
(0.1)
0.2
8.7
(8.8)
–
19.0

185.4
141.0

–
(3.9)
(0.2)
0.9
0.5
(2.7)
138.3

–
–
(0.6)
–
5.4
(108.4)
220.1
220.1
175.6

–
17.5
0.5
(3.8)
0.3
14.5
190.1

–
–
(0.2)
–
8.8
(123.4)
295.4

17
19

5
5

24

25

7

17
19

5
5

24

25

7

Total 
£m

375.4
141.0

2.7
(3.9)
(0.2)
0.3
0.3
(0.8)
140.2

2.7
(0.5)
–
7.4
–
(108.4)
416.8
416.8
175.6

2.2
17.5
0.5
(4.2)
0.3
16.3
191.9

119.1
(0.1)
–
8.7
–
(123.4)
613.0

The movement of £117.7m in the share premium account in 2014 is stated net of £3.1m of costs associated with the placing of ordinary shares in respect of the acquisition of Moneybarn 
(see note 10).

Goodwill arising on acquisitions prior to 1 January 1998 was eliminated against shareholders’ funds under UK GAAP and was not reinstated on transition to 
IFRS. Accordingly, retained earnings are shown after directly writing off cumulative goodwill of £1.6m (2013: £1.6m). In addition, cumulative goodwill of £2.3m 
(2013: £2.3m) has been written off against the merger reserve in previous years.

Other reserves are further analysed in note 26. 

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Statements of changes in shareholders’ equity

133

Total 
£m

911.5
127.6

2.7
(3.9)
0.3
0.3
(0.6)
127.0

2.7
(0.5)
–
3.6
0.8
–
(108.4)
936.7
936.7
125.1

2.3
17.5
(4.3)
0.3
15.8
140.9

119.1
(0.1)
–
4.6
(0.4)
–
(123.4)
1,077.4

Share  
capital  
£m

Share  
premium 
£m

Other  
reserves 
£m

Retained 
earnings 
£m

Note

28.7
–

148.1
–

623.7
–

–
–
–
–
–
–

0.2
–
–
–
–
–
–
28.9
28.9
–

–
–
–
–
–
–

1.4
–
–
–
–
–
–
30.3

–
–
–
–
–
–

2.5
–
–
–
–
–
–
150.6
150.6
–

–
–
–
–
–
–

117.7
–
–
–
–
–
–
268.3

2.7
–
(0.6)
(0.2)
1.9
1.9

–
(0.5)
0.6
3.6
0.8
(2.4)
–
627.7
627.7
–

2.3
–
(0.5)
–
1.8
1.8

–
(0.1)
0.2
4.6
(0.4)
(4.2)
–
629.6

111.0
127.6

–
(3.9)
0.9
0.5
(2.5)
125.1

–
–
(0.6)
–
–
2.4
(108.4)
129.5
129.5
125.1

–
17.5
(3.8)
0.3
14.0
139.1

–
–
(0.2)
–
–
4.2
(123.4)
149.2

17
19

24

25
14

7

17
19

24

25
14

7

Company

At 1 January 2013
Profit for the year
Other comprehensive income:
– cash flow hedges
– actuarial movements on retirement benefit asset
– tax on items taken directly to other comprehensive income
– impact of change in UK tax rate
Other comprehensive income for the year
Total comprehensive income for the year
Transactions with owners:
– issue of share capital
– purchase of own shares
– transfer of own shares on vesting of share awards
– share-based payment charge
– share-based payment movement in investment in subsidiaries
– transfer of share-based payment reserve
– dividends
At 31 December 2013
At 1 January 2014
Profit for the year
Other comprehensive income:
– cash flow hedges
– actuarial movements on retirement benefit asset
– tax on items taken directly to other comprehensive income
– impact of change in UK tax rate
Other comprehensive income for the year
Total comprehensive income for the year
Transactions with owners:
– issue of share capital
– purchase of own shares
– transfer of own shares on vesting of share awards
– share-based payment charge
– share-based payment movement in investment in subsidiaries
– transfer of share-based payment reserve
– dividends
At 31 December 2014

In accordance with the exemption allowed by section 408 of the Companies Act 2006, the company has not presented its own income statement or 
statement of other comprehensive income. The retained profit for the financial year reported in the financial statements of the company was £125.1m 
(2013: £127.6m).

Other reserves are further analysed in note 26.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements134

Statements of cash flows

For the year ended 31 December 

Cash flows from operating activities
Cash generated from operations
Finance costs paid
Finance income received
Tax paid
Net cash generated from/(used in) operating activities
Cash flows from investing activities
Purchase of intangible assets
Purchase of property, plant and equipment
Proceeds from disposal of property, plant and equipment
Acquisition of Moneybarn
Long-term loans provided to subsidiaries
Dividends received from subsidiaries
Net cash (used in)/generated from investing activities
Cash flows from financing activities
Proceeds from bank and other borrowings
Repayment of bank and other borrowings
Dividends paid to company shareholders
Proceeds from issue of share capital
Purchase of own shares
Repayment of loans from subsidiaries
Net cash generated from/(used in) financing activities
Net increase/(decrease) in cash, cash equivalents and overdrafts
Cash, cash equivalents and overdrafts at beginning of year
Cash and cash equivalents acquired with Moneybarn
Cash, cash equivalents and overdrafts at end of year
Cash, cash equivalents and overdrafts at end of year comprise:
Cash at bank and in hand
Overdrafts (held in bank and other borrowings)
Total cash, cash equivalents and overdrafts

Note

30

12
13
13
10

7
24
26

10

21
22

2014 
£m

221.5
(72.3)
–
(44.9)
104.3

(7.4)
(11.6)
1.1
(120.0)
–
–
(137.9)

341.0
(277.2)
(123.4)
119.1
(0.1)
–
59.4
25.8
109.7
5.2
140.7

145.9
(5.2)
140.7

Group

2013 
£m

183.8
(70.0)
–
(39.6)
74.2

(3.0)
(7.3)
1.5
–
–
–
(8.8)

287.6
(206.8)
(108.4)
2.7
(0.5)
–
(25.4)
40.0
69.7
–
109.7

119.0
(9.3)
109.7

Company

2013 
£m

107.5
(56.5)
81.4
–
132.4

–
(0.4)
0.4
–
(88.1)
105.0
16.9

65.0
(43.3)
(108.4)
2.7
(0.5)
(49.3)
(133.8)
15.5
(4.8)
–
10.7

13.6
(2.9)
10.7

2014 
£m

(33.9)
(62.0)
83.3
–
(12.6)

–
(0.7)
0.3
(120.0)
(53.5)
112.5
(61.4)

123.7
(12.1)
(123.4)
119.1
(0.1)
(38.8)
68.4
(5.6)
10.7
–
5.1

7.7
(2.6)
5.1

Cash at bank and in hand includes £121.4m (2013: £86.3m) in respect of the liquid assets buffer, including other liquidity resources, held by Vanquis Bank 
in accordance with the Prudential Regulation Authority’s (PRA) liquidity regime (see note 21). This buffer is not available to finance the group’s day-to-
day operations.

The statutory cash flow statement reflects the cash inflow/(outflow) after funding the growth in the receivables book. The group’s financial model is to fund the receivables book through  
a combination of 20% equity and 80% debt. Accordingly, to assess the group’s capital generation to pay dividends to the company’s shareholders, capital generation is calculated as net cash 
generated from/(used in) operating activities, after assuming that 80% of the growth in receivables is funded with borrowings, less net capital expenditure. Capital generated in 2014 on this  
basis was £175.5m (2013: £139.2m) compared with a dividend payable in respect of 2014 of £140.6m (2013: £116.8m).

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014135

Statement of accounting policies

General information
The company is a public limited company incorporated and domiciled in  
the UK. The address of its registered office is No. 1 Godwin Street, Bradford,  
BD1 2SU. The company is listed on the London Stock Exchange.

Basis of preparation
The financial statements are prepared in accordance with IFRS adopted 
for use in the European Union (EU), International Financial Reporting 
Interpretations Committee (IFRIC) interpretations and the Companies Act 
2006. The financial statements have been prepared on a going concern 
basis under the historical cost convention, as modified by the revaluation 
of derivative financial instruments to fair value. In preparing the financial 
statements, the directors are required to use certain critical accounting 
estimates and are required to exercise judgement in the application of  
the group and company’s accounting policies.

The group and company’s principal accounting policies under IFRS, which 
have been consistently applied to all the years presented unless otherwise 
stated, are set out below:

(a)  New and amended standards adopted by the group and company:

IFRS 9, ‘Financial instruments’, addresses the classification, 
measurement and recognition of financial assets and financial liabilities. 
The final version of the standard was issued in July 2014. The standard 
primarily impacts the classification and measurement of financial assets 
and liabilities and introduces the ‘expected credit loss’ model for the 
measurement of the impairment of financial assets so it is no longer 
necessary for a credit event to have occurred before a credit loss is 
recognised. The group and company are in the process of assessing the 
impact of standard and will adopt the standard in line with the mandatory 
effective date of 1 January 2018, subject to endorsement by the EU.

Basis of consolidation
The consolidated income statement, consolidated statement of 
comprehensive income, balance sheet, statement of changes in 
shareholders’ equity, statement of cash flows and notes to the financial 
statements include the financial statements of the company and all of its 
subsidiary undertakings drawn up from the date control passes to the  
group until the date control ceases.

Control is achieved when the group:

•  has the power over the investee; 

‘Offsetting financial assets and financial liabilities (amendments to  
IAS 32)’ clarifies the requirements for offsetting financial instruments. 
The amendments address inconsistencies in current practice when 
applying the offsetting criteria in IAS 32 ‘Financial instruments: 
Presentation’. The amendments clarify the meaning of ‘currently 
has a legally enforceable right of set-off’ and that some gross 
settlement systems may be considered equivalent to a net settlement. 
The amendment has not had a material impact on the group or company. 

•  is exposed, or has rights, to variable return from its involvement with  

the investee; and

•  has the ability to use its power to affect returns.

All intra-group transactions, balances and unrealised gains on transactions 
between group companies are eliminated on consolidation. 

The accounting policies of subsidiaries are consistent with the accounting 
policies of the group. 

‘Recoverable amount disclosures (amendments to IAS 36 (May 2013))’ 
are narrow-scope amendments to IAS 36 ‘Impairment of assets’. 
The amendment addresses the disclosure of information about the 
recoverable amount of impaired assets if that amount is based on fair 
value less costs of disposal. The amendment has not had a material 
impact on the group or company. 

‘Novation of derivatives and continuation of hedge accounting 
(amendments to IAS 39)’ are narrow-scope amendments which allow 
hedge accounting to continue in a situation where a derivative financial 
instrument, which has been designated as a hedging instrument, is 
novated to effect clearing with a central counterparty as a result of laws 
or regulation, if specific conditions are met. The amendment has not  
had a material impact on the group or company.

(b)  New standards, amendments and interpretations issued but  
not effective for the financial year beginning 1 January 2014  
and not early adopted:

‘Defined benefit plans: Employee contributions (amendments to 
IAS 19 (Nov 2013))’ simplifies the accounting for contributions that 
are independent of the number of years of employee service (e.g. 
employee contributions that are calculated according to a fixed 
percentage of salary). The amendment is mandatory for accounting 
periods starting on or after 1 July 2014. The amendment will be adopted 
from 1 January 2015 following endorsement by the EU in December 
2014, and is not expected to have a material impact on the group 
or company.

Revenue
Revenue comprises interest and fee income earned by Vanquis Bank 
and interest income earned by the Consumer Credit Division (CCD) 
and Moneybarn. 

Revenue excludes value added tax and intra-group transactions. 

Within Vanquis Bank, interest is calculated on credit card advances to 
customers using the effective interest rate on the daily balance outstanding. 
Annual fees charged to customers’ credit card accounts are recognised 
as part of the effective interest rate. Penalty charges and other fees are 
recognised at the time the charges are made to customers on the basis  
that performance is complete. 

Within CCD and Moneybarn, revenue on customer receivables is recognised 
using an effective interest rate. The effective interest rate is calculated using 
estimated cash flows, being contractual payments adjusted for the impact of 
customers repaying early but excluding the anticipated impact of customers 
paying late or not paying at all. Directly attributable incremental issue 
costs are also taken into account in calculating the effective interest rate. 
Interest income continues to be accrued on impaired receivables using the 
original effective interest rate applied to the loan’s carrying value.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements136

Statement of accounting policies continued

Finance costs 
Finance costs principally comprise the interest on bank and other 
borrowings (including retail deposits) and, for the company, on intra-group 
loan arrangements, and are recognised on an effective interest rate basis. 
Finance costs also include the fair value movement on those derivative 
financial instruments held for hedging purposes which do not qualify for 
hedge accounting under IAS 39. 

Dividend income 
Dividend income is recognised in the income statement when the company’s 
right to receive payment is established. 

Goodwill
All acquisitions are accounted for using the purchase method of accounting.

Goodwill is an intangible asset and is measured as the excess of the fair 
value of the consideration over the fair value of the acquired identifiable 
assets, liabilities and contingent liabilities at the date of acquisition. Gains  
and losses on the disposal of a subsidiary include the carrying amount  
of goodwill relating to the subsidiary sold. 

Goodwill is allocated to cash-generating units for the purposes of impairment 
testing. The allocation is made to those cash-generating units or groups 
of cash-generating units that are expected to benefit from the business 
combination in which the goodwill arose. 

Goodwill is tested annually for impairment and is carried at cost less 
accumulated impairment losses. Impairment is tested by comparing the 
carrying value of the asset to the discounted expected future cash flows 
from the relevant cash-generating unit. Expected future cash flows are 
derived from the group’s latest budget projections and the discount rate 
is based on the group’s weighted average cost of capital at the balance 
sheet date. 

Goodwill arising on acquisitions prior to 1 January 1998 was eliminated 
against shareholders’ funds under UK GAAP and was not reinstated on 
transition to IFRS. On disposal of a business, any such goodwill relating to 
the business will not be taken into account in determining the profit or loss 
on disposal.

Investments in subsidiaries 
Investments in subsidiaries are stated at cost less, where appropriate, 
provisions for impairment. Impairment is calculated by comparing the 
carrying value of the investment to the higher of the net asset value of the 
relevant subsidiary and its discounted expected future cash flows. 

Leases 
Leases in which a significant portion of the risks and rewards of ownership 
are retained by the lessor are classified as operating leases. The leases 
entered into by the group and company are solely operating leases. Costs in 
respect of operating leases are charged to the income statement on a 
straight-line basis over the lease term.

Other intangible assets 
Other intangible assets include acquisition intangibles in respect of the 
broker relationships at Moneybarn and stand-alone computer software and 
computer software development costs across the group 

The fair value of Moneybarn’s broker relationships on acquisition has been 
estimated by discounting the expected future cash flows from Moneybarn’s 
core broker relationships over their estimated useful economic life of 10 
years. The asset will be amortised on a straight-line basis over its estimated 
useful life. For more detail see key assumptions and estimates on page 141.

Computer software and computer software development assets represent 
the costs incurred to acquire or develop software and bring it into use. 
Directly attributable costs incurred in the development of software are 
capitalised as an intangible asset if the software will generate future 
economic benefits. Directly attributable costs include the cost of software 
development employees and an appropriate portion of relevant directly 
attributable overheads.

Computer software and computer software development costs are 
amortised on a straight-line basis over their estimated useful economic life 
which is generally estimated to be between five and 10 years. The residual 
values and economic lives of intangible assets are reviewed by management 
at each balance sheet date. 

Other intangible assets are valued at cost less subsequent amortisation. 
Amortisation is charged to the income statement as part of 
administrative costs.

Foreign currency translation 
Items included in the financial statements of each of the group’s subsidiaries 
are measured using the currency of the primary economic environment 
in which the subsidiary operates (the functional currency). The group’s 
subsidiaries primarily operate in the UK and Republic of Ireland, with a pilot 
credit card operation in Poland. The consolidated and company financial 
statements are presented in sterling, which is the company’s functional and 
presentational currency. 

Transactions that are not denominated in the group’s functional currency 
are recorded at the rate of exchange ruling at the date of the transaction. 
Monetary assets and liabilities denominated in foreign currencies are 
translated into the relevant functional currency at the exchange rates ruling 
at the balance sheet date. Differences arising on translation are charged or 
credited to the income statement, except when deferred in equity as effective 
cash flow hedges. 

If a foreign operation were to be disposed of, the cumulative amount of the 
differences arising on translation recognised in other comprehensive income 
would be recognised in the income statement when the gain or loss on 
disposal is recognised. 

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Statement of accounting policies continued

137

Amounts receivable from customers
Customer receivables are initially recorded at the amount advanced to the 
customer plus directly attributable issue costs. Subsequently, receivables  
are increased by revenue and reduced by cash collections and any  
deduction for impairment. 

The group assesses whether there is objective evidence that customer 
receivables are impaired at each balance sheet date. The principal criteria 
for determining whether there is objective evidence of impairment is 
delinquency in contractual payments. 

Within Vanquis Bank and Moneybarn, where repayments are typically 
made monthly, customer balances are deemed to be impaired when one 
monthly contractual payment is missed. Impairment is calculated as the 
difference between the carrying value of receivables and the present value 
of estimated future cash flows discounted at the original effective interest 
rate. Estimated future cash flows are based on the historical performance 
of customer balances falling into different arrears stages and are 
regularly reassessed. 

Separate provisions are raised where forbearance is provided to the 
customer and alternative payment arrangements are established. 
Accounts under payment arrangements are separately identified according 
to the type of payment arrangement. The carrying value of receivables under 
each type of payment arrangement is calculated using historical cash flows 
to predict future expected cash flows which are discounted at the original 
effective interest rate.

Within the weekly home credit business of CCD, objective evidence of 
impairment is based on the payment performance of loans in the previous 
12 weeks as this is considered to be the most appropriate indicator of credit 
quality. Loans are deemed to be impaired when the cumulative amount 
of two or more contractual weekly payments have been missed in the 
previous 12-week period since only at this point do the expected future cash 
flows from loans deteriorate significantly. Loans with one missed weekly 
payment over the previous 12-week period are not deemed to be impaired. 
The amount of impairment loss is calculated on a portfolio basis by reference 
to arrears stages and is measured as the difference between the carrying 
value of the loans and the present value of estimated future cash flows 
discounted at the original effective interest rate. Subsequent cash flows are 
regularly compared to estimated cash flows to ensure that the estimates  
are sufficiently accurate for impairment provisioning purposes. 

In Vanquis Bank and Moneybarn, impairment is recorded through the use 
of an allowance account whilst in CCD impairment charges are deducted 
directly from the carrying value of receivables. 

Impairment is charged to the income statement as part of operating costs.

Property, plant and equipment
Property, plant and equipment is shown at cost less accumulated 
depreciation and impairment, except for land, which is shown at cost 
less impairment. 

Cost represents invoiced cost plus any other costs that are directly 
attributable to the acquisition of the items. Repairs and maintenance costs  
are expensed as incurred. 

Depreciation is calculated to write down assets to their estimated realisable 
values over their useful economic lives. The following principal bases 
are used: 

Land
Freehold and long  
leasehold buildings
Short leasehold buildings
Equipment  
(including computer hardware)
Motor vehicles

%

Nil

2½
Over the lease period

Method

–

Straight line
Straight line

10 to 33 1⁄3
25

Straight line
Reducing balance

The residual values and useful economic lives of all assets are reviewed, 
and adjusted if appropriate, at each balance sheet date. All items of property, 
plant and equipment, other than land, are tested for impairment whenever 
events or changes in circumstances indicate that the carrying value may not 
be recoverable. Land is subject to an annual impairment test. An impairment 
loss is recognised for the amount by which the asset’s carrying value 
exceeds the higher of the asset’s value in use or its fair value less costs 
to sell. 

Gains and losses on disposal of property, plant and equipment are 
determined by comparing any proceeds with the carrying value of the asset 
and are recognised within administrative costs in the income statement. 

Depreciation is charged to the income statement as part of 
administrative costs. 

Cash and cash equivalents 
Cash and cash equivalents comprise cash at bank and in hand which 
includes amounts invested in money market funds and UK government gilts 
held in accordance with the Prudential Regulation Authority’s (PRA) liquidity 
regime. Bank overdrafts are presented in current liabilities to the extent that 
there is no right of offset with cash balances.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements138

Statement of accounting policies continued

Derivative financial instruments 
The group and company use derivative financial instruments, principally 
interest rate swaps, cross-currency swaps and forward contracts, to 
manage the interest rate and foreign exchange rate risk arising from the 
group’s underlying business operations. No transactions of a speculative 
nature are undertaken. 

All derivative financial instruments are assessed against the hedge 
accounting criteria set out in IAS 39, ‘Financial instruments: Recognition 
and measurement’. Derivative financial instruments that meet the hedge 
accounting requirements of IAS 39 are accordingly designated as either: 
hedges of the fair value of recognised assets, liabilities or firm commitments 
(fair value hedges); hedges of highly probable forecast transactions  
(cash flow hedges); or hedges of net investments in foreign operations. 

The relationship between hedging instruments and hedged items is 
documented at the inception of a transaction, as well as the risk management 
objectives and strategy for undertaking various hedging transactions. 
The assessment of whether the derivative financial instruments used in 
hedging transactions are highly effective in offsetting changes in fair values 
or cash flows of hedged items is documented, both at the hedge inception 
and on an ongoing basis. 

Derivative financial instruments are initially recognised at their fair value  
on the date a derivative contract is entered into and are subsequently  
re-measured at each reporting date to their fair value. Where derivative 
financial instruments do not qualify for hedge accounting, movements in 
the fair value are recognised immediately within the income statement. 
Where hedge accounting criteria have been met, the resultant gain or loss  
on the derivative financial instrument is recognised as follows:

Fair value hedges 

Changes in the fair value of derivative financial instruments that are 
designated and qualify as fair value hedges are recorded in the income 
statement as part of finance costs, together with any changes in the fair  
value of the hedged asset or liability that are attributable to the hedged risk. 

Cash flow hedges 

The effective portion of changes in the fair value of derivative financial 
instruments that are designated and qualify as cash flow hedges are 
recognised in the hedging reserve within equity. The gain or loss relating  
to the ineffective portion is recognised immediately in the income statement 
as part of finance costs. Amounts deferred in equity are recognised in the 
income statement when the income or expense on the hedged item is 
recognised in the income statement. 

Hedge accounting for both fair value and cash flow hedges is 
discontinued when: 

•  it is evident from testing that a derivative financial instrument is not,  

or has ceased to be, highly effective as a hedge; or 

When a cash flow hedging instrument expires or is sold, or when a cash 
flow hedge no longer meets the criteria for hedge accounting, any cumulative 
gain or loss deferred in equity at that time is immediately transferred to the 
income statement. 

The fair values of various derivative financial instruments used for hedging 
purposes are disclosed in note 17. Movements on the hedging reserve in 
shareholders’ equity are shown in note 26. The full fair value of a derivative 
financial instrument is classified as a non-current asset or liability when the 
remaining maturity of the hedged item is more than 12 months from the 
balance sheet date and as a current asset or liability when the remaining 
maturity of the hedged item is less than 12 months from the balance 
sheet date. 

Net investment hedges 

The group uses a combination of borrowings denominated in overseas 
currencies and foreign currency forward contracts as a hedge against the 
translation exposure on the parent’s net investment in overseas branches. 
Where the hedge is fully effective at hedging the variability in the net assets 
of those operations and/or the parent’s investment caused by changes 
in exchange rates, the changes in value of the borrowings and forward 
contracts are recognised in the statement of comprehensive income and 
accumulated in the hedging reserve. When a hedge is no longer deemed 
to be highly effective, the ineffective part of any change in value caused 
by changes in exchange rates is recognised in the income statement with 
previous gains or losses deferred within equity being recycled to the 
income statement. 

Borrowings 
Borrowings are recognised initially at fair value, being issue proceeds less 
any transaction costs incurred. Borrowings are subsequently stated at 
amortised cost; any difference between proceeds less transaction costs 
and the redemption value is recognised in the income statement over the 
expected life of the borrowings using the effective interest rate. 

Where borrowings are the subject of a fair value hedge, changes in the fair 
value of the borrowing that are attributable to the hedged risk are recognised 
in the income statement and a corresponding adjustment made to the 
carrying value of borrowings. 

Borrowings are classified as current liabilities unless the group or company 
has an unconditional right to defer settlement of the liability for at least 
12 months after the balance sheet date.

Dividends paid
Dividend distributions to the company’s shareholders are recognised in the 
group and company’s financial statements as follows: 

•  Final dividend: when approved by the company’s shareholders at the 

annual general meeting. 

•  the derivative financial instrument expires, or is sold, terminated  

•  Interim dividend: when paid by the company. 

or exercised; or 

•  the underlying hedged item matures or is sold or repaid. 

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Statement of accounting policies continued

139

Retirement benefits 

Defined benefit pension schemes 

The charge in the income statement in respect of defined benefit pension 
schemes comprises the actuarially assessed current service cost of 
working employees, together with the interest on pension liabilities offset by 
the interest on pension scheme assets. All charges are recognised within 
administrative costs in the income statement. 

The retirement benefit asset recognised in the balance sheet in respect of 
defined benefit pension schemes is the fair value of the schemes’ assets less 
the present value of the defined benefit obligation at the balance sheet date, 
together with adjustments for unrecognised past service costs. A retirement 
benefit asset is recognised to the extent that the group and company have an 
unconditional right to a refund of the asset or if it will be recovered in future 
years as a result of reduced contributions to the pension scheme. 

The defined benefit obligation is calculated annually by independent actuaries 
using the projected unit credit method. The present value of the defined 
benefit obligation is determined by discounting the estimated future cash 
outflows using interest rates of high quality corporate bonds that have terms 
to maturity approximating to the terms of the related pension liability. 

Actuarial gains and losses arising from experience adjustments and changes 
in actuarial assumptions are recognised immediately in the statement of 
comprehensive income. 

Past service costs are recognised immediately in the income statement, 
unless changes to the pension schemes are conditional on the employees 
remaining in service for a specified period of time (the vesting period). In this 
case, past service costs are amortised on a straight-line basis over the 
vesting period.

Defined contribution pension schemes 

Contributions to defined contribution pension schemes are charged to the 
income statement on an accruals basis.

Share capital 
Ordinary shares are classified as equity. Incremental costs directly 
attributable to the issue of new shares are shown in equity as a deduction, 
net of tax, from the proceeds. 

Where any group company purchases the company’s equity share capital, 
the consideration paid, including any directly attributable incremental costs, 
is included within a treasury shares reserve and deducted from equity until 
the shares are no longer held by a group company or cancelled. Where such 
shares are reissued outside of the group, any consideration received, net 
of any directly attributable transaction costs, is included within the treasury 
shares reserve. 

Share-based payments 
The company grants options under employee savings-related share option 
schemes (typically referred to as Save As You Earn schemes (SAYE)) and 
makes awards under the Performance Share Plan (PSP) and the Long Term 
Incentive Scheme (LTIS). All of the schemes are equity-settled. 

The cost of providing options and awards to group and company employees 
is charged to the income statement of the group and company over the 
vesting period of the related options and awards. The corresponding credit 
is made to a share-based payment reserve within equity. The grant by the 
company of options and awards over its equity instruments to the employees 
of subsidiary undertakings is treated as an investment in the company’s 
financial statements. The fair value of employee services received, measured 
by reference to the fair value at the date of grant, is recognised over the 
vesting period as an increase in investments in subsidiary undertakings, with 
a corresponding credit to the share-based payment reserve within equity.

The cost of options and awards is based on their fair value. For PSP 
schemes, the performance conditions are based on earnings per share 
(EPS). Accordingly, the fair value of options and awards is determined using 
a binomial option pricing model which is a suitable model for valuing options 
with internal related targets such as EPS. A binomial model is also used 
for calculating the fair value of SAYE options which have no performance 
conditions attached. The value of the charge is adjusted at each balance 
sheet date to reflect lapses and expected or actual levels of vesting, with  
a corresponding adjustment to the share-based payment reserve. 

For LTIS schemes, performance conditions are based on either divisional 
profit before tax, EPS or Total Shareholder Return (TSR) targets. 
Accordingly, the fair value of awards is determined using a combination of 
the binomial and Monte Carlo option pricing models. The value of the charge 
is adjusted at each balance sheet date to reflect lapses. Where the Monte 
Carlo option pricing model is used to determine fair value, no adjustment is 
made to reflect expected or actual levels of vesting as the probability of the 
awards vesting is taken into account in the initial calculation of the fair value 
of the awards. 

A transfer is made from the share-based payment reserve to retained 
earnings when options and awards vest or lapse. In respect of the SAYE 
options, the proceeds received, net of any directly attributable transaction 
costs, are credited to share capital and share premium when the options 
are exercised.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements140

Statement of accounting policies continued

Taxation 
The tax charge represents the sum of current and deferred tax. Current tax 
is calculated based on taxable profit for the year using tax rates that have 
been enacted or substantially enacted by the balance sheet date. Taxable profit 
differs from profit before taxation as reported in the income statement 
because it excludes items of income or expense that are taxable or 
deductible in other years and it further excludes items that are never  
taxable or deductible. 

Deferred tax is the tax expected to be payable or recoverable on differences 
between the carrying amounts of assets and liabilities in the financial 
statements and the corresponding tax bases used in the computation of 
taxable profit, and is accounted for using the balance sheet liability method. 

Deferred tax is determined using tax rates (and laws) that have been enacted 
or substantially enacted by the balance sheet date and are expected to apply 
when the related deferred tax asset is realised or the deferred tax liability is 
settled. Deferred tax is also provided on temporary differences arising on 
investments in subsidiaries, except where the timing of the reversal of the 
temporary difference is controlled by the company and it is probable that the 
temporary difference will not reverse in the future. 

Deferred tax assets are recognised to the extent that it is probable that future 
taxable profits will be available against which the temporary differences can 
be utilised. 

Deferred tax assets and liabilities are offset when there is a legally 
enforceable right to offset current tax assets against current tax liabilities and 
when the deferred tax assets and liabilities relate to income taxes levied by 
the same taxation authority on either the taxable entity or different taxable 
entities where there is an intention to settle the balances on a net basis. 

Exceptional items 
Exceptional items are items that are unusual because of their size, nature  
or incidence and which the directors consider should be disclosed separately 
to enable a full understanding of the group’s results.

Supplementary information
In order to assist shareholders and other users of the group’s financial 
statements, supplementary commentary has been provided within the 
group’s financial statements within highlighted boxes. This supplementary 
information does not form part of the statutory, audited financial statements.

Key assumptions and estimates
In applying the accounting policies set out above, the group and company 
make significant estimates and assumptions that affect the reported amounts 
of assets and liabilities as follows: 

Amounts receivable from customers (£1,849.2m) 

The group reviews its portfolio of loans and receivables for impairment at 
each balance sheet date. For the purposes of assessing the impairment of 
customer loans and receivables, customers are categorised into arrears 
stages as this is considered to be the most reliable indication of future 
payment performance. The group makes judgements to determine whether 
there is objective evidence which indicates that there has been an adverse 
effect on expected future cash flows. 

Customer accounts in Vanquis Bank and Moneybarn are deemed to be 
impaired when one contractual monthly payment has been missed. In the 
weekly home credit business, receivables are deemed to be impaired 
when the cumulative amount of two or more contractual weekly payments 
have been missed in the previous 12 weeks, since only at this point do the 
expected future cash flows from loans deteriorate significantly. 

The level of impairment in each of the group’s businesses is calculated 
using models which use historical payment performance to generate the 
estimated amount and timing of future cash flows from each arrears stage, 
and are regularly tested using subsequent cash collections to ensure they 
retain sufficient accuracy. The impairment models are regularly reviewed to 
take account of the current economic environment, product mix and recent 
customer payment performance. However, on the basis that the payment 
performance of customers could be different from the assumptions used in 
estimating future cash flows, a material adjustment to the carrying value of 
amounts receivable from customers may be required.

To the extent that the net present value of estimated future cash flows differs 
by +/– 1%, it is estimated that the amounts receivable from customers would 
be approximately £18m (2013: £16m) higher/lower.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Statement of accounting policies continued

141

Tax (current tax liabilities £40.4m, deferred tax liabilities £13.6m) 

The tax treatment of certain items cannot be determined precisely until tax 
audits or enquiries have been completed by the tax authorities. In some 
instances, this can be years after the item has first been reflected in the 
financial statements. The group recognises liabilities for anticipated tax 
audit and enquiry issues based on an assessment of the probability of such 
liabilities falling due. If the outcome of such audits is that the final liability 
is different from the amount originally estimated, such differences will be 
recognised in the period in which the tax audit or enquiry is concluded. 
Any differences may necessitate a material adjustment to the level of tax 
balances held in the balance sheet. 

If the probability assessment of uncertain tax liabilities was adjusted by +/– 
5%, it is estimated that the group’s tax liabilities would be £1m (2013: £1m) 
higher/lower. 

Retirement benefit asset (£56.0m) 

The valuation of the retirement benefit asset is dependent upon a series of 
assumptions; the key assumptions being mortality rates, the discount rate 
applied to liabilities and inflation rates. 

Mortality estimates are based on standard mortality tables, adjusted where 
appropriate to reflect the group’s own expected experience. Discount rates 
are based on the market yields of high quality corporate bonds which 
have terms closely linked with the estimated term of the retirement benefit 
obligation. Inflation assumptions reflect long-term market expectations for 
retail price inflation. 

Sensitivity analysis of the group’s main assumptions is set out in note 19.

Key assumptions and estimates continued

Other intangible assets – broker relationships (£72.5m)

Moneybarn’s broker relationships have been allocated a fair value on 
acquisition as the relationships are an important influence on the revenue-
generating capacity of the business. 

The broker relationships have been valued using a dividend discount model 
on the forecast surplus cash flows generated by Moneybarn’s core broker 
relationships. This methodology is in line with the group’s existing valuation 
model used for budgeting purposes. Forecast surplus cash flows have been 
derived against the group’s target capital structure of a maximum gearing 
ratio of 3.5 times and then discounted at an appropriate cost of capital to 
derive the fair value of the intangible asset.

The calculation of the broker relationships intangible asset reflects a number 
of key judgements and estimates, which have a material effect on the 
carrying value of the asset. These include: 

•   Cash flow forecasts have been extracted from the budget produced by 

Moneybarn following acquisition, which involves a number of judgements 
and estimates, particularly in respect of new business volumes, collections 
performance and the cost base of the business. 

•   A useful economic life of 10 years has been applied to Moneybarn’s 

core broker relationships. Management consider this to be a reasonable 
estimate based on Moneybarn’s current business model and that used  
in constructing the budget.

•   Moneybarn’s budget has been extended by a further five years from five 
years to 10 years using high-level growth rates to reflect management’s 
estimate of surplus cash flows over the whole useful economic life of 
broker relationships.

•   The surplus cash flows generated by Moneybarn have been calculated 
as those over and above the equity retained in the business to meet the 
group’s target capital structure. The group’s target capital structure of 20% 
equity and 80% debt is considered to be an appropriate capital structure 
for the Moneybarn business. 

•   The discount rate applied to the forecast surplus cash flows has been 
estimated based on Moneybarn’s cost of capital prior to acquisition.

The nature and inherent uncertainty relating to the above judgements and 
estimates means that the forecast cash flows may be materially different 
from actual cash flows. A material future reduction in forecast surplus cash 
flows from broker relationships would necessitate a full impairment review 
and the possibility of a material impairment charge in future years.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements142

Financial and capital risk management

Financial risk management
The group’s activities expose it to a variety of financial risks, which can be categorised as credit risk, liquidity risk, interest rate risk and foreign exchange  
rate risk. The objective of the group’s risk management framework is to identify and assess the risks facing the group and to minimise the potential adverse 
effects of these risks on the group’s financial performance. Financial risk management is overseen by the risk advisory committee. 

Further details of the group’s risk management framework are described on pages 90 to 96.

(a)  Credit risk

Credit risk is the risk that the group will suffer loss in the event of a default by a customer or a bank counterparty. A default occurs when the customer  
or bank fails to honour repayments as they fall due. 

(i)  Amounts receivable from customers 

The group’s maximum exposure to credit risk on amounts receivable from customers as at 31 December 2014 is the carrying value of amounts receivable 
from customers of £1,849.2m (2013: £1,606.6m). 

Vanquis Bank

Credit risk within Vanquis Bank is managed by the Vanquis Bank credit committee which meets at least quarterly and is responsible for ensuring that the 
approach to lending is within sound risk and financial parameters and that key metrics are reviewed to ensure compliance with policy. 

A customer’s risk profile and credit line is evaluated at the point of application and at various times during the agreement. Internally generated scorecards 
based on historic payment patterns of customers are used to assess the applicant’s potential default risk and their ability to manage a specific credit 
line. For new customers, the scorecards incorporate data from the applicant, such as income and employment and data from an external credit bureau. 
Each potential new customer receives a welcome call from contact centre staff to verify details and complete the underwriting process. Initial credit limits 
are low, typically between £250 and £500 and the maximum credit limit is £3,500. For existing customers, the scorecards also incorporate data on actual 
payment performance and product utilisation and take data from an external credit bureau each month to refresh customers’ payment performance position 
with other lenders’ data. Credit lines can go up as well as down according to this point-in-time risk assessment. 

Arrears management is a combination of central letters, inbound and outbound telephony, SMS, email and outsourced debt collection agency activities. 
Contact is made with the customer to discuss the reasons for non-payment and specific strategies are employed to support the customer in returning to  
a good standing or appropriate forbearance arrangements are put in place.

CCD

Credit risk within CCD is managed by the CCD credit committee which meets at least every two months and is responsible for approving credit control policy 
and decisioning strategy. 

Credit risk is managed using a combination of lending policy criteria, credit scoring (including behavioural scoring), policy rules, individual lending approval 
limits, central underwriting, and a home visit to make a decision on applications for credit. 

The loans offered by the weekly home credit business are short-term, typically a contractual period of around a year, with an average value of approximately 
£500. The loans are underwritten in the home by an agent with emphasis placed on any previous lending experience with the customer and the agent’s 
assessment of the credit risk based on a completed application form and the home visit. Once a loan has been made, the agent visits the customer weekly,  
or in some cases monthly, to collect payment. The agent is well placed to identify signs of strain on a customer’s income and can moderate lending 
accordingly. Equally, the regular contact and professional relationship that the agent has with the customer allows them to manage customers’ repayments 
effectively even when the household budget is tight. This can be in the form of taking part-payments, allowing missed payments or occasionally restructuring 
the debt in order to maximise cash collections. 

Agents are primarily paid commission for what they collect and not for what they lend, so their main focus is on ensuring loans are affordable at the point 
of issue and then on collecting cash. Affordability is reassessed by the agent each time an existing customer is re-served, or not as the case may be. 
This normally takes place within 12 months of the previous loan because of the short-term nature of the product. 

Arrears management within the home credit business is a combination of central letters, central telephony, and field activity undertaken by field management. 
This will often involve a home visit to discuss the customer’s reasons for non-payment and to agree a suitable resolution.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Financial and capital risk management

143

Financial risk management continued
Moneybarn

Credit risk within Moneybarn is managed by the Moneybarn credit committee which meets at least monthly and is responsible for approving underwriting 
parameters, decisioning strategy and credit control policy. 

A customer’s credit risk profile and ability to afford the proposed contract is initially evaluated both at the point of application, and subsequently should the 
customer fall into arrears. A scorecard based on historic payment patterns of customers is used to assess the applicant’s potential default risk. The scorecard 
incorporates data from the applicant, such as income and employment, and data from an external credit bureau. The application assessment process involves 
verification of key aspects of the customer data. Certain policy rules including customer age, proposed loan size and vehicle type are also assessed in the 
decisioning process, as well as affordability checks to ensure that, at the time of application, the customer can afford the loan repayments.

Arrears management is conducted by way of a combination of letters, inbound and outbound telephony, SMS, email and outsourced debt collection agency 
activities. Contact is made with the customer to discuss the reasons for non-payment and specific strategies are employed to support the customer in 
returning to a good standing and retaining use of the vehicle. These include appropriate forbearance arrangements, or where the contract has become 
unsustainable for the customer then an appropriate exit strategy is implemented.

(ii)  Bank counterparties

The group’s maximum exposure to credit risk on bank counterparties as at 31 December 2014 was £12.1m (2013: £21.1m). 

Counterparty credit risk arises as a result of cash deposits placed with banks and the use of derivative financial instruments with banks and other financial 
institutions which are used to hedge interest rate risk and foreign exchange rate risk. 

Counterparty credit risk is managed by the group’s treasury committee and is governed by a board-approved counterparty policy which ensures that the 
group’s cash deposits and derivative financial instruments are only made with high-quality counterparties with the level of permitted exposure to a counterparty 
firmly linked to the strength of its credit rating. In addition, there is a maximum exposure limit for all institutions, regardless of credit rating. This is linked to the 
group’s regulatory capital base in line with the group’s regulatory reporting requirements on large exposures to the PRA. 

(b)  Liquidity risk 

Liquidity risk is the risk that the group will have insufficient liquid resources available to fulfil its operational plans and/or to meet its financial obligations as  
they fall due. 

Liquidity risk is managed by the group’s centralised treasury department through daily monitoring of expected cash flows in accordance with a board-
approved group funding and liquidity policy. This process is monitored regularly by the treasury committee.

The group’s funding and liquidity policy is designed to ensure that the group is able to continue to fund the growth of the business. The group therefore 
maintains headroom on its committed borrowing facilities to fund growth and contractual maturities for at least the following 12 months, after assuming 
that Vanquis Bank will fund 100% of its receivables book through retail deposits. As at 31 December 2014, the group’s committed borrowing facilities had 
a weighted average period to maturity of 3.1 years (2013: 3.2 years) and the headroom on these committed facilities amounted to £111.5m (2013: 235.2m). 
Following the one-year extension to May 2018 of the group’s syndicated bank facility in January 2015, the weighted average period to maturity of the group’s 
committed borrowing facillity increased to 3.3 years.

The group is less exposed than other mainstream lenders to liquidity risk as the loans issued by the home credit business are of short-term duration  
(typically around one year), whereas the group’s borrowings extend over a number of years. 

As a PRA-regulated institution, Vanquis Bank is required to maintain a liquid assets buffer, and other liquid resources, in order to ensure that it has sufficient 
liquid resources to fulfil its operational plans and meet its financial obligations as they fall due. As at 31 December 2014, the liquid assets buffer, including  
other liquidity resources, held by Vanquis Bank amounted to £121.4m (2013: £86.3m). 

In addition, from 1 October 2015 (with a transitional period extending to 1 January 2018), the group and Vanquis Bank will be required to meet the liquidity 
coverage ratio (LCR). The LCR requires institutions to match net liquidity outflows during a 30 day period with a buffer of ‘high quality’ liquid assets.

The group and Vanquis Bank have developed systems and controls to monitor and forecast the LCR and have been submitting regulatory reports on the ratio 
since 1 January 2014. Reporting and forecasting to date has provided assurance to the group and Vanquis Bank boards that the LCR requirement can be met 
both in advance of and following the implementation date.

A maturity analysis of the undiscounted contractual cash flows of the group’s bank and other borrowings, including derivative financial instruments settled  
on a net and gross basis, is shown below.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements144

Financial and capital risk management continued

Financial risk management continued

The table below shows the future cash payable under current drawings. This reflects both the interest payable and the repayment of the borrowing on maturity. Due to the seasonal nature of 
the home credit business, drawings under the group’s revolving bank facilities are typically drawn for only three months at any time despite having the ability to draw the borrowings for much 
longer under the committed borrowing facility. In the table below, the cash flows of borrowings made under the group’s syndicated revolving bank facility are required to be shown as being due 
within one year, despite the group having the ability to redraw these amounts until the contractual maturity of the underlying facility in May 2017 (note – the syndicated revolving bank facility was 
extended by a further year in January 2015 and now has a maturity date of May 2018).

Financial liabilities

2014 – group

Bank and other borrowings:
– bank facilities
– senior public bonds
– private placement loan notes
– subordinated loan notes
– retail bonds
– retail deposits
Total bank and other borrowings
Derivative financial instruments – settled net
Trade and other payables
Total

Financial assets

2014 – group

Derivative financial instruments – settled net
Trade and other receivables
Total

Financial liabilities

2013 – group

Bank and other borrowings:
– bank facilities
– senior public bonds
– private placement loan notes
– subordinated loan notes
– retail bonds
– retail deposits
Total bank and other borrowings
Derivative financial instruments – settled net
Trade and other payables
Total

Financial assets

2013 – group

Derivative financial instruments – settled gross
Derivative financial instruments – settled net
Trade and other receivables
Total

Repayable  
on demand 
£m

< 1 year 
£m

1–2 years 
£m

2–5 years 
£m

Over  
5 years 
£m

Total 
£m

5.2
–
–
–
–
–
5.2
–
–
5.2

288.7
20.0
6.4
6.3
17.9
130.8
470.1
3.2
94.3
567.6

–
20.0
16.0
–
67.9
146.7
250.6
0.7
–
251.3

–
310.0
79.8
–
145.8
352.1
887.7
–
–
887.7

Repayable  
on demand 
£m

< 1 year 
£m

1–2 years 
£m

2–5 years 
£m

–
–
–

0.2
24.5
24.7

–
–
–

–
–
–

Repayable  
on demand 
£m

< 1 year 
£m

1–2 years 
£m

2–5 years 
£m

7.3
–
–
–
–
–
7.3
–
–
7.3

168.1
20.0
43.8
0.3
18.0
75.4
325.6
3.5
65.8
394.9

–
20.0
16.6
6.3
18.0
115.0
175.9
3.4
–
179.3

–
60.0
78.0
–
207.9
281.1
627.0
0.8
–
627.8

Repayable  
on demand 
£m

< 1 year 
£m

1–2 years 
£m

2–5 years 
£m

–
–
–
–

6.2
0.1
15.5
21.8

–
–
–
–

–
–
–
–

–
–
51.6
–
98.9
–
150.5
–
–
150.5

Over  
5 years 
£m

–
–
–

Over  
5 years 
£m

–
270.0
69.5
–
104.7
–
444.2
–
–
444.2

Over  
5 years 
£m

–
–
–
–

293.9
350.0
153.8
6.3
330.5
629.6
1,764.1
3.9
94.3
1,862.3

Total 
£m

0.2
24.5
24.7

Total 
£m

175.4
370.0
207.9
6.6
348.6
471.5
1,580.0
7.7
65.8
1,653.5

Total 
£m

6.2
0.1
15.5
21.8

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Financial and capital risk management continued

145

Financial risk management continued

(c)  Interest rate risk

Interest rate risk is the risk of a change in external interest rates which leads to an increase in the group’s cost of borrowing.

The group’s exposure to movements in interest rates is managed by the treasury committee and is governed by a board-approved interest rate hedging  
policy which forms part of the group’s treasury policies.

The group seeks to limit the net exposure to changes in interest rates. This is achieved through a combination of issuing fixed-rate debt and by the use  
of derivative financial instruments such as interest rate swaps.

A 2% movement in the interest rate applied to borrowings during 2014 and 2013 would not have had a material impact on the group’s profit before taxation  
or equity as the group’s interest rate risk was substantially hedged.

(d)  Foreign exchange rate risk

Foreign exchange rate risk is the risk of a change in foreign currency exchange rates leading to a reduction in profits or equity.

The group’s exposure to movements in foreign exchange rates is monitored monthly by the treasury committee and is governed by a board-approved foreign 
exchange rate risk management policy which forms part of the group’s treasury policies.

The group’s exposures to foreign exchange rate risk during 2014 arise solely from: (i) the issuance of US dollar private placement loan notes, which were fully 
hedged into sterling through the use of cross-currency swaps; and (ii) the home credit operations in the Republic of Ireland and the Vanquis Bank operations 
in Poland, which are hedged by matching euro/zloty-denominated net assets with euro/zloty-denominated borrowings or forward contracts as closely as 
practicable. All US dollar private placement loan notes were settled in August 2014.

As at 31 December 2014, a 2% movement in the sterling to US dollar exchange rate would have led to a £nil (2013: £nil) movement in external borrowings 
with an opposite movement of £nil (2013: £nil) in the hedging reserve within equity. Due to the hedging arrangements in place, there would have been no 
impact on reported profits in 2014 (2013: £nil).

As at 31 December 2014, a 2% movement in the sterling to euro exchange rate would have led to a £1.1m (2013: £1.1m) movement in customer receivables with 
an opposite movement of £1.1m (2013: £1.1m) in external borrowings. Due to the natural hedging of matching euro-denominated assets with euro-denominated 
liabilities, there would have been a £nil impact on reported profits and equity (2013: £nil).

As at 31 December 2014, a 2% movement in the sterling to zloty exchange rate would have led to a £0.3m (2013: £nil) movement in customer receivables with 
an opposite movement of £0.3m (2013: £nil) in the borrowings. Due to the net investment hedge in place, there would have been no impact on reported profits 
or equity (2013: £nil).

(e)  Market risk

Market risk is the risk of loss due to adverse market movements caused by active trading positions taken in interest rates, foreign exchange markets, bonds 
and equities.

The group’s corporate policies do not permit it to undertake position taking or trading books of this type and therefore it does not do so.

Capital risk management
The group’s objective in respect of capital risk management is to maintain an efficient capital structure whilst satisfying the requirements of the group’s 
banking covenants and the regulatory capital requirements set by the PRA. The group primarily manages its capital base against two measures as 
described below:

(a)  Gearing

In order to maintain an efficient capital structure, the group has a maximum target gearing ratio of 3.5 times. This provides a comfortable level of headroom 
against the group’s banking covenant of 5.0 times and regulatory capital requirements. The maximum target gearing ratio of 3.5 times is fully aligned with the 
group’s target of distributing 80% of post-tax earnings by way of dividends whilst retaining sufficient capital to support receivables growth consistent with 
management’s medium-term growth plans for the group.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements146

Financial and capital risk management continued

Capital risk management continued

(a)  Gearing continued

As at 31 December 2014, the gearing ratio stood at 2.4 times (2013: 3.0 times), calculated as follows:

Group

Borrowings
Exchange rate adjustment
Arrangement fees
Liquid assets buffer, including other liquid resources
Borrowings for gearing purposes
Shareholders’ equity
Pension asset
Deferred tax on pension asset
Hedging reserve
Equity for gearing purposes
Gearing (times)

Note

22
22
22
21

19
20
26

2014 
£m

1,493.0
–
7.5
(121.4)
1,379.1
613.0
(56.0)
11.2
3.3
571.5
2.4

2013 
£m

1,284.6
(5.2)
7.2
(86.3)
1,200.3
416.8
(29.2)
5.8
5.1
398.5
3.0

The gearing ratio is lower than the maximum target of 3.5 times due to: (i) the group’s strong capital generation over the last 2 years, particularly as a result of the capital released from the 32.5% 
reduction in the receivables book of the home credit business over that period; and (ii) the equity raised to fund the acquisition of Moneybarn in August 2014 in order to preserve regulatory capital. 
The group’s gearing ratio would have been 2.7 times at 31 December 2014 had the Moneybarn acquisition and associated raising of equity not taken place. 

(b)  Regulatory capital

The group is the subject of consolidated supervision by the PRA. As part of this supervision, it is required to maintain a certain level of regulatory capital 
(known as its Individual Capital Guidance (ICG)) in order to mitigate against unexpected losses. The ICG remains confidential between the PRA and the 
relevant institution and should not be publicly disclosed.

The group has complied with the Capital Requirements Directive (CRD) IV since 1 January 2014. Regulatory capital differs from the group’s shareholders’ equity included in the balance sheet as  
it excludes goodwill and other intangible assets, the group’s pension asset, net of deferred tax, the fair value of derivative financial instruments, and the proposed dividend, but includes the group’s 
subordinated loan notes. The proposed dividend is calculated in accordance with the group’s recent practice of maintaining 1.3 times dividend cover on profits generated in the year.

A reconciliation of the group’s equity to regulatory capital in accordance with CRD IV, is set out below:

Group

Shareholders’ equity
Other intangible assets
Goodwill
Deferred tax on acquired intangible asset
Pension asset
Deferred tax on pension asset
Hedging reserve
Dividend accrued on profits recognised
Tier 1 capital
Tier 2 capital – subordinated loan notes
Total regulatory capital held

Note

12
11

19
20
26

2014 
£m

613.0
(84.3)
(71.2)
14.2
(56.0)
11.2
3.3
(86.7)
343.5
0.5
344.0

2013 
£m

416.8
(8.1)
–
–
(29.2)
5.8
5.1
(66.3)
324.1
1.7
325.8

When tier 2 subordinated loan notes have less than five years until maturity, the amount eligible for inclusion within regulatory capital reduces by 20% per annum for each year. Accordingly, the 
amount of the subordinated loan notes eligible for regulatory capital purposes as at 31 December 2014 amounts to 20% of the balance outstanding (2013: 40%).

The treasury committee is responsible for monitoring the level of regulatory capital. The level of surplus regulatory capital against the ICG is reported to the 
board on a monthly basis in the group’s management accounts. The group regularly forecasts regulatory capital requirements as part of the budgeting and 
strategic planning process. The group is required to report quarterly to the PRA on the level of regulatory capital it holds. As at 31 December 2014, the group’s 
total regulatory capital was comfortably in excess of the ICG set by the PRA. 

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014147

Notes to the financial statements

1 Segment reporting

IFRS 8 requires segment reporting to be based on the internal financial information reported to the chief operating decision maker. The group’s chief operating decision maker is deemed to be the 
executive committee comprising both Peter Crook (Chief Executive), and Andrew Fisher (Finance Director) whose primary responsibility it is to manage the group’s day-to-day operations and 
analyse trading performance. The group’s segments comprise Vanquis Bank, CCD, Moneybarn and Central which are those segments reported in the group’s management accounts used by the 
executive committee as the primary means for analysing trading performance. The executive committee assesses profit performance using profit before tax measured on a basis consistent with 
the disclosure in the group financial statements.

Group

Vanquis Bank
CCD
Moneybarn
Central costs
Total group before amortisation of acquisition intangibles and exceptional costs
Amortisation of acquisition intangibles
Exceptional costs
Total group

Revenue

2014 
£m

2013 
£m

470.8
591.1
13.8
–
1,075.7
–
–
1,075.7

381.0
697.1
–
–
1,078.1
–
–
1,078.1

Profit/(loss)  
before taxation

2014 
£m

140.4
103.9
5.8
(15.7)
234.4
(2.5)
(7.3)
224.6

2013 
£m

106.1
102.5
–
(12.5)
196.1
–
(13.7)
182.4

Exceptional costs in 2014 of £7.3m comprise: (i) £3.4m of business restructuring costs in CCD which represent £4.0m of redundancy costs associated with 
225 field administration employees following the ongoing deployment of technology in CCD, net of a £0.6m exceptional credit associated with those employees 
made redundant who were part of the group’s defined benefit pension scheme (see note 19); and (ii) £3.9m of expenses incurred in relation to the acquisition 
of Moneybarn (see note 10). The exceptional cost in 2013 of £13.7m related to the cost of a business restructuring within CCD, including the redundancy costs 
associated with a headcount reduction of 520 employees. The exceptional cost was stated net of an exceptional curtailment credit of £1.6m associated with 
those employees made redundant who were part of the group’s defined benefit pension scheme (see note 19).

All of the above activities relate to continuing operations. Revenue between business segments is not material.

Group

Vanquis Bank
CCD
Moneybarn
Central
Total before intra-group elimination
Intra-group elimination
Total group

Segment assets

Segment liabilities

Net assets

2014 
£m

1,252.1
628.6
166.7
271.7
2,319.1
(60.4)
2,258.7

2013 
£m

969.8
783.8
–
85.4
1,839.0
(28.8)
1,810.2

2014 
£m

(961.7)
(500.3)
(163.7)
(80.4)
(1,706.1)
60.4
(1,645.7)

2013 
£m

(753.3)
(612.5)
–
(56.4)
(1,422.2)
28.8
(1,393.4)

2014 
£m

290.4
128.3
3.0
191.3
613.0
–
613.0

2013 
£m

216.5
171.3
–
29.0
416.8
–
416.8

Segment net assets are based on the statutory accounts of the companies forming the group’s business segments adjusted to assume repayment of intra-group balances and rebasing the 
borrowings of CCD to reflect a borrowings to receivables ratio of 80%. The impact of this is an increase in the notional allocation of group borrowings to CCD of £60.4m (2013: £28.8m) and 
an increase in the notional cash allocated to central activities of the same amount. The intra-group elimination adjustment removes this notional allocation to state borrowings and cash on a 
consolidated group basis.

The significant increase in central net assets reflects the goodwill (£71.2m), and intangible assets (£72.5m) arising on acquisition of Moneybarn which are held on consolidation.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements148

Notes to the financial statements continued

1 Segment reporting continued
The group’s businesses operate principally in the UK and Republic of Ireland, other than a branch in Poland which was established as part of Vanquis Bank’s 
pilot credit card operation in Poland. The revenue in respect of the branch in 2014 amounted to £5.2m (2013: £2.2m) and the loss amounted to £10.6m 
(2013: £7.6m). The net liabilities of the branch amounted to £18.7m at 31 December 2014 (2013: £9.5m), comprising assets of £22.3m (2013: £16.0m) and 
liabilities of £41.0m (2013: £25.5m). These figures are included within the Vanquis Bank figures in the tables above. Subsequent to the 2014 year end,  
a decision was made to withdraw from the Polish pilot credit card operation.

Group

Vanquis Bank
CCD
Moneybarn
Central
Total group

Capital expenditure

Depreciation

Amortisation

2014 
£m

6.1
12.0
0.2
0.7
19.0

2013 
£m

2.0
7.9
–
0.4
10.3

2014 
£m

1.5
3.9
0.1
1.1
6.6

2013 
£m

1.3
4.2
–
1.2
6.7

2014 
£m

0.5
4.1
0.1
2.5
7.2

2013 
£m

0.8
3.6
–
–
4.4

Capital expenditure in 2014 comprises expenditure on intangible assets of £7.4m (2013: £3.0m) and property, plant and equipment of £11.6m (2013: £7.3m).

The acquired intangible asset in respect of Moneybarn’s broker relationships is held on consolidation and, therefore, the amortisation charge has been allocated to Central in the above analysis, 
consistent with the net asset analysis.

2 Revenue

Revenue is recognised by applying the effective interest rate (EIR) to the carrying value of a loan. The EIR is calculated at inception and represents the rate which exactly discounts the future 
contractual cash receipts from a loan to the amount of cash advanced under that loan, plus directly attributable issue costs (e.g. aggregator/broker fees). In addition, in CCD the EIR takes account 
of customers repaying early.

Interest income
Fee income
Total revenue

All fee income earned relates to Vanquis Bank.

2014 
£m

942.0
133.7
1,075.7

Group

2013 
£m

962.0
116.1
1,078.1

Interest income relates to the interest charges on Vanquis Bank credit cards and the service charge on home credit loans. Fee income in Vanquis Bank predominantly reflects default and overlimit 
fees as well as other ancillary income streams such as interchange income and Repayment Option Plan (ROP) fees. Fee income in 2014 represented 28% (2013: 30%) of Vanquis Bank revenue.

3 Finance costs

Interest payable on:

Bank borrowings
Senior public and retail bonds
Private placement loan notes
Subordinated loan notes
Retail deposits
Total finance costs

Group

2013 
£m

13.1
37.9
8.2
0.3
14.7
74.2

2014 
£m

15.4
38.9
6.7
0.3
16.2
77.5

The group’s blended funding rate in 2014 was 6.5%, down from 6.8% in 2013. This primarily reflects the development of the retail deposits programme in Vanquis Bank during 2014. Retail deposits 
represent approximately 38% of the group’s funding at the end of 2014 compared with approximately 34% in 2013. The all-in blended cost of taking retail deposits in 2014, after the cost of holding 
a liquid assets buffer and other liquid resources in adherence with the PRA’s liquidity regime, was 3.4% (2013: 3.8%). The group funding rate is expected to moderate further to approximately 6% 
in 2015.

Interest cover continues to be one of the group’s banking covenants. It is calculated as profit before tax, interest and amortisation divided by finance costs, excluding net hedge ineffectiveness,  
and has a minimum requirement of 2.0 times. Interest cover, prior to exceptional costs, in 2014 was 4.1 times compared with 3.7 times in 2013.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

4 Profit before taxation

Profit before taxation is stated after charging/(crediting):

Amortisation of other intangible assets:
– computer software (note 12)
– acquired intangibles (note 12)
Depreciation of property, plant and equipment (note 13)
Loss on disposal of property, plant and equipment (note 13)
Operating lease rentals:
– property
Employment costs (prior to exceptional curtailment credit and redundancy costs (note 9(b)))
Exceptional curtailment credit (note 19(b))
Exceptional redundancy costs (note 9(b))
Exceptional fees incurred on the acquisition of Moneybarn (note 10)
Impairment of amounts receivable from customers (note 15)

149

2014 
£m

4.7
2.5
6.6
0.2

12.6
155.0
(0.6)
4.0
3.9
327.8

Group

2013 
£m

4.4
–
6.7
0.2

10.0
147.6
(1.6)
12.6
-
399.1

Operating costs include impairment of amounts receivable from customers; commission paid to self-employed agents (which broadly represents 40% of home credit’s costs) and marketing  
and customer acquisition costs. Administrative costs reflect all other costs incurred in running the business, the largest of which is employment costs (see note 9).

Auditor’s remuneration

Fees payable to the company’s auditor for the audit of parent company and consolidated financial statements
Fees payable to the company’s auditor and its associates for other services:
– audit of company’s subsidiaries pursuant to legislation
– other services pursuant to legislation
Total auditor’s remuneration 

5 Tax charge

Tax charge in the income statement

Current tax
– UK
– overseas
Total current tax
Deferred tax (note 20)
Impact of change in UK tax rate (note 20)
Total tax charge

2014 
£m

0.1

0.3
0.8
1.2

2014 
£m

(46.6)
(0.7)
(47.3)
(3.0)
1.3
(49.0)

Group

2013 
£m

0.1

0.2
0.1
0.4

Group

2013 
£m

(37.7)
(0.5)
(38.2)
(2.5)
(0.7)
(41.4)

The tax credit in respect of exceptional costs in 2014 amounted to £0.8m (2013: credit of £3.2m) and represents tax relief in respect of the exceptional 
restructuring costs in CCD.

The effective tax rate for 2014 prior to the amortisation of acquisition intangibles and exceptional costs, is 21.5% in line with the UK statutory corporation tax rate which reduced from 23% to 21% 
with effect from 1 April 2014. A further reduction in the UK statutory corporation tax rate will take place with effect from 1 April 2015 when the rate reduces from 21% to 20%. The group is 
expected to benefit from the rate reduction and the effective tax rates for future periods are expected to be similar to the UK statutory corporation tax rate.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements150

Notes to the financial statements continued

5 Tax charge continued
As the changes to the UK statutory corporation tax rate were enacted in the 2013 Finance Act, deferred tax balances at 31 December 2013 were re-measured 
at 20% on the basis that that the temporary differences on which the deferred tax balances were calculated were expected to reverse after 1 April 2015. 
In 2014, movements in the deferred tax balances have been measured at the statutory corporation tax rate for the year of 21.50% (2013: 23.25%). 
The deferred tax balances at 31 December 2014 have then been re-measured at 20% as the temporary differences on which deferred tax has been 
calculated are expected to reverse after 1 April 2015. A tax credit of £1.3m in 2014 (2013: charge of £0.7m) represents the income statement adjustment  
as a result of this change and an additional deferred tax credit of £0.3m (2013: £0.3m) has been taken directly to other comprehensive income in respect  
of items reflected directly in other comprehensive income.

Tax (charge)/credit on items taken directly to other comprehensive income

Current tax charge on cash flow hedges
Deferred tax (charge)/credit on actuarial movements on retirement benefit asset
Tax (charge)/credit on items taken directly to other comprehensive income prior to impact of change in UK tax rate
Impact of change in UK tax rate
Total tax (charge)/credit on items taken directly to other comprehensive income

Group

2013 
£m

(0.6)
0.9
0.3
0.3
0.6

2014 
£m

(0.4)
(3.8)
(4.2)
0.3
(3.9)

The rate of tax charge on the profit before taxation for the year is higher than (2013: lower than) the average standard rate of corporation tax in the UK 
of 21.50% (2013: 23.25%). This can be reconciled as follows:

Profit before taxation
Profit before taxation multiplied by the average standard rate of corporation tax in the UK of 21.50% (2013: 23.25%)
Effects of:
– benefit of lower tax rates overseas
– adjustment in respect of prior years
– non deductible general expenses
– non deductible expenses relating to the acquisition of Moneybarn
– impact of change in UK tax rate
Total tax charge

2014 
£m

224.6
(48.3)

0.6
(1.4)
(0.4)
(0.8)
1.3
(49.0)

Group

2013 
£m

182.4
(42.4)

0.7
1.3
(0.3)
–
(0.7)
(41.4)

The profits of the home credit business in the Republic of Ireland have been taxed at the Republic of Ireland statutory tax rate of 12.5% (2013: 12.5%) rather than the UK statutory tax rate of 21.50% 
(2013: 23.25%) giving rise to a beneficial impact on the group tax charge of £0.6m (2013: £0.7m).

The £1.4m charge (2013: £1.3m credit) in respect of prior years represents an increase in the prior year tax charge in respect of historic tax liabilities net of the benefit of securing tax deductions  
for employee share awards which are higher than those originally anticipated.

During 2014, the group incurred £3.9m of expenses in relation to the acquisition of Moneybarn which have been included in exceptional costs. As tax deductions are unlikely to be available for  
such costs, these give rise to an increase in the tax charge of £0.8m (2013: £nil). 

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

151

6 Earnings per share

The group presents basic and diluted earnings per share (EPS) data on its ordinary shares. Basic EPS is calculated by dividing the profit for the year attributable to equity shareholders by the 
weighted average number of ordinary shares outstanding during the year, adjusted for treasury shares (own shares held). Diluted EPS calculates the effect on EPS assuming conversion of all 
dilutive potential ordinary shares. Dilutive potential ordinary shares are calculated as follows:

(i) 

(ii) 

 For share awards outstanding under performance-related share incentive schemes such as the Performance Share Plan (PSP) and the Long Term Incentive Scheme (LTIS), the 
number of dilutive potential ordinary shares is calculated based on the number of shares which would be issuable if: (i) the end of the reporting period is assumed to be the end of the 
schemes’ performance period; and (ii) the performance targets have been met as at that date.

 For share options outstanding under non-performance related schemes such as the Save As You Earn scheme (SAYE), a calculation is performed to determine the number of shares 
that could have been acquired at fair value (determined as the average annual market share price of the company’s shares) based on the monetary value of the subscription rights 
attached to outstanding share options. The number of shares calculated is compared with the number of share options outstanding, with the difference being the dilutive potential 
ordinary shares. 

The group also presents an adjusted EPS, prior to the amortisation of acquisition intangibles and exceptional items.

Reconciliations of basic and diluted earnings per share are set out below:

Group

Earnings per share
Shares in issue during the year
Own shares held
Basic earnings per share
Dilutive effect of share options and awards
Diluted earnings per share

2014

2013

Weighted  
 average  
number of  
shares 
m

Earnings 
£m

Per share  
amount  
pence

Earnings 
£m

Weighted  
 average  
number of  
shares 
m

Per share  
amount  
pence

142.3
(3.5)
138.8
2.2
141.0

175.6
–
175.6

126.5
(2.0)
124.5

141.0
–
141.0

139.1
(3.8)
135.3
2.7
138.0

104.2
(2.0)
102.2

The directors have elected to show an adjusted earnings per share prior to the amortisation of acquisition intangibles which arose on the acquisition of 
Moneybarn on 20 August 2014 (see note 10) and prior to exceptional costs (see note 1). This is presented to show the earnings per share generated by the 
group’s underlying operations. A reconciliation of basic and diluted earnings per share to adjusted basic and diluted earnings per share is as follows:

Group

Basic earnings per share
Amortisation of acquisition intangibles, net of tax
Exceptional costs, net of tax
Adjusted basic earnings per share
Diluted earnings per share
Amortisation of acquisition intangibles, net of tax
Exceptional costs, net of tax
Adjusted diluted earnings per share

2014

2013

Weighted  
 average  
number of  
shares 
m

Earnings 
£m

Per share  
amount  
pence

Earnings 
£m

Weighted  
 average  
number of  
shares 
m

Per share  
amount  
pence

175.6
1.9
6.5
184.0
175.6
1.9
6.5
184.0

138.8
–
–
138.8
141.0
–
–
141.0

126.5
1.4
4.7
132.6
124.5
1.4
4.6
130.5

141.0
–
10.5
151.5
141.0
–
10.5
151.5

135.3
–
–
135.3
138.0
–
–
138.0

104.2
–
7.8
112.0
102.2
–
7.6
109.8

Adjusted basic EPS has grown by 18.4% in 2014 primarily due to the strong performance of Vanquis Bank. This growth is lower than the 19.5% growth in profit before tax, amortisation of 
acquisition intangibles and exceptional costs as a result of the 5.9m placement of shares for the acquisition of Moneybarn, partly offset by the reduction in the corporation tax rate from 23% to 21% 
on 1 April 2014.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements152

Notes to the financial statements continued

7 Dividends

2012 final 
2013 interim 
2013 final 
2014 interim 
Dividends paid

– 48.4p per share
– 31.0p per share
– 54.0p per share
– 34.1p per share

Group and company

2014 
£m

–
–
74.4
49.0
123.4

2013 
£m

66.0
42.4
–
–
108.4

The directors are recommending a final dividend in respect of the financial year ended 31 December 2014 of 63.9p per share (2013: 54.0p) which will  
amount to an estimated dividend payment of £91.6m (2013: £74.4m). If approved by the shareholders at the annual general meeting on 7 May 2015, this 
dividend will be paid on 19 June 2015 to shareholders who are on the register of members at 22 May 2015. This dividend is not reflected in the balance  
sheet as at 31 December 2014 as it is subject to shareholder approval.

As a result of adjusted EPS growth of 18.4% in 2014, the directors have proposed an increase in the final dividend of 18.3% which, together with the 10.0% increase in the interim dividend,  
makes a total full-year dividend increase of 15.3%. Accordingly, dividend cover, prior to the amortisation of acquisition intangibles and exceptional costs, in 2014 was 1.35 times, compared with  
the minimum target of 1.25 times.

8 Directors’ remuneration
The remuneration of the directors, who are the key management personnel of the group, is set out below in aggregate for each of the categories specified 
in IAS 24, ‘Related party disclosures’.

Short-term employee benefits
Post-employment benefits
Share-based payment charge
Total

Group and company

2014 
£m

3.6
0.4
3.7
7.7

2013 
£m

4.0
0.6
2.9
7.5

The directors’ remuneration above reflects:
– Short-term employee benefits comprise salary/fees, bonus and benefits earned in the year. 
–  Post-employment benefits represent the sum of: (i) the increase in the transfer value of the accrued pension benefits (less directors’ contributions) for those directors who are members of 

the group’s defined benefit pension scheme; (ii) company contributions into personal pension arrangements for all other directors; and (iii) amounts accrued under the Unfunded, Unapproved 
Retirement Benefit Scheme (UURBS). 

– The share-based payment charge is the proportion of the group’s share-based payment charge that relates to those options and awards granted to the directors.
–  This differs to the director’s remuneration report on pages 116 to 128 which does not include the share-based payment charge of £3.7m (2013: £2.9m) but includes the value of LTIS and PSP  
share awards due to vest in 2015 of £6.6m (2013: £5.2m). The value is calculated assuming 100% of share awards vest at the average share price during the last three months of the year.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

9 Employee information
(a)  The average monthly number of persons employed by the group was as follows:

Vanquis Bank
CCD
Moneybarn
Central
Total group
Analysed as:
Full time
Part time
Total group

153

Group

2014 
Number

2013 
Number

1,021
2,390
102
55
3,568

3,105
463
3,568

909
2,869
–
55
3,833

3,236
597
3,833

Employees comprise all head office and branch employees within CCD, head office and contact centre employees within Vanquis Bank, Moneybarn and corporate office employees and executive 
directors. It does not include the 7,700 self-employed agents within CCD. The 16.7% reduction in CCD employee numbers reflects the impact of the business restructuring which took place during 
2013 and 2014. Vanquis Bank employee numbers have increased by 12% during 2014 due to the growth of the business, including the continued expansion of the second contact centre in CCD’s 
head office in Bradford.

(b)  Employment costs

Aggregate gross wages and salaries paid to the group’s employees
Employers’ National Insurance contributions
Pension charge, prior to exceptional pension credit
Share-based payment charge (note 25)
Total employment cost prior to exceptional costs
Exceptional pension credit (note 19)
Exceptional redundancy costs (note 1)
Total employment costs

2014 
£m

123.2
14.4
8.7
8.7
155.0
(0.6)
4.0
158.4

Group

2013 
£m

116.0
13.5
10.7
7.4
147.6
(1.6)
12.6
158.6

The pension charge comprises the retirement benefit charge for defined benefit schemes, contributions to the stakeholder pension plan, contributions to personal pension arrangements and 
amounts accrued under the UURBS. The increase in the share-based payment charge from £7.4m in 2013 to £8.7m in 2014 primarily reflects the impact of prior year provision releases in 2013 
following the departure of Chris Gillespie, a former executive director.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements154

Notes to the financial statements continued

10 Acquisition of Moneybarn
The group completed the acquisition of the entire share capital of Duncton Group Limited, which trades as Moneybarn, the UK’s largest non-standard vehicle 
finance business, on 20 August 2014 for consideration of £120m. The consideration was satisfied by the payment of £120m in cash on completion to Duncton 
Group Limited’s shareholders, funded through the proceeds of a placing of 5.9m new ordinary shares in Provident Financial plc with institutional investors. 
The acquisition of Moneybarn broadens the product offering to the group’s target customer base and creates a third leg of earnings that complements the 
group’s organic growth opportunities.

Costs of £3.9m associated with the acquisition including due diligence, legal, advisory and tax fees have been charged as an exceptional cost in 2014  
(see note 1). Costs of £3.1m associated with the placing of ordinary shares in respect of the acquisition have been deducted from the share premium account. 

Prior to acquisition, Moneybarn reported under UK GAAP. A detailed conversion of Moneybarn’s financial statements to IFRS has been completed post 
acquisition which reduced Moneybarn’s net assets on acquisition by approximately £11m, principally in respect of: (i) higher impairment provisions due to the 
impact of discounting future expected cash flows at the effective interest rate; and (ii) a change in policy in respect of the deferral of the acquisition costs of 
new accounts.

The provisional fair values of the identifiable assets and liabilities of Moneybarn as at the acquisition date were as follows:

Intangible assets (a)
Property, plant and equipment
Deferred tax assets/(liabilities) (c)
Amounts receivable from customers (b)
Cash and cash equivalents
Trade and other receivables
Trade and other payables (c)
Corporation tax liabilities
Bank and other borrowings (d)
Net identifiable (liabilities)/assets acquired
Goodwill
Cash consideration

Book value on 
acquisition  
£m 

Fair value 
adjustments  
£m 

Recognised on 
acquisition  
£m 

1.0
0.9
2.6
135.0
5.2
4.8
(5.2)
(1.7)
(144.9)
(2.3)

75.0 
–
(14.1)
(3.8)
–
–
(1.0)
–
(5.0)
51.1

76.0
0.9
(11.5)
131.2
5.2
4.8
(6.2)
(1.7)
(149.9)
48.8
71.2
120.0

The fair value adjustments applied to Moneybarn’s net assets comprise:

a)  £75.0m has been attributed to the fair value of Moneybarn’s existing broker relationships which are an important influence on the revenue-generating 

capacity of the business (see note 12).

b)  An adjustment to receivables of £3.8m has been made to reflect the fair value of the receivables book at the acquisition date. This adjustment principally 

relates to the expected losses on those accounts which are not yet in arrears and therefore have not yet attracted an impairment provision under IAS 39 
‘Financial instruments: Recognition and measurement’. Expected losses are currently only taken account of as part of the calculation of fair value on 
the acquisition of a receivables book in accordance with IFRS 3 ‘Business combinations’. Expected loss provisions have not been established on new 
Moneybarn accounts originated post acquisition in line with both the group’s accounting policies and IAS 39. 

c)  The tax effect of the other fair value adjustments of £14.1m together with £1.0m of additional potential liabilities which were not provided against at the 

acquisition date have been made. 

d)  The existing Moneybarn borrowings were refinanced shortly following acquisition, utilising the group’s existing committed facilities at a substantially lower 
cost of funds. The fair value of debt on acquisition has been increased to include the break costs of £5.0m that were incurred in settling Moneybarn’s 
existing debt.

The goodwill of £71.2m represents the benefit of the group’s lower cost funding and synergies available from the acquisition in respect of underwriting, 
collections and distribution channels. In accordance with the group’s accounting policies, goodwill is not amortised but is subject to an annual impairment 
review. None of the goodwill is expected to be deductible for corporation tax purposes.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

155

10 Acquisition of Moneybarn continued 
An analysis of the fair value of the receivables acquired compared with the gross contractual amounts of the receivables book and the contractual cash flows 
not expected to be collected is as follows:

Amounts receivable from customers

Gross  
contractual 
amounts
£m

Contractual 
cash flows  
not expected  
to be collected
£m

225.0

24.7

Fair value
£m

131.2

The gross contractual amounts of receivables relates to the total contractual amount due from the customers over the life of the contract. Cash flows not 
expected to be collected are the undiscounted cash flows not expected to be collected based on historical experience.

Moneybarn generated revenue of £13.8m and a profit before tax, amortisation of acquired intangible assets and exceptional items of £5.8m in the four months 
following acquisition. In the eight months prior to acquisition, Moneybarn generated revenue of £24.2m and a profit before tax and exceptional costs of £4.6m. 
Had the acquisition completed on the first day of the financial year and Moneybarn had benefited from the group’s lower cost of funding in the first eight 
months of the year, the group’s revenue would have been £24.2m higher at £1,099.9m and group profit before tax, amortisation of acquisition intangibles 
and exceptional costs would have been £9.2m higher at £243.6m.

11 Goodwill

Cost
At 1 January
Acquisition of Moneybarn
At 31 December

Accumulated amortisation
At 1 January and 31 December

Net book value at 31 December
Net book value at 1 January

Group

2013 
£m

2.1
–
2.1

2.1

–
–

2014 
£m

2.1
71.2
73.3

2.1

71.2
–

The £71.2m of goodwill in 2014 reflects the surplus of consideration over identifiable assets of Moneybarn (see note 10). In 2012, the carrying value of goodwill in respect of Cheque Exchange 
Limited, a small subsidiary originally acquired in 2001 and now subsumed within CCD, was fully impaired based on expected future cash flows.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements 
 
156

Notes to the financial statements continued

12 Other intangible assets

Group

Cost
At 1 January
Acquisition of Moneybarn (note 10)
Additions
Disposals
At 31 December 

Accumulated amortisation
At 1 January
Acquisition of Moneybarn (note 10)
Charged to the income statement
Disposals
At 31 December

Net book value at 31 December
Net book value at 1 January

Acquisition 
intangibles 
£m

Computer 
software 
£m

–
75.0
–
–
75.0

–
–
2.5
–
2.5

72.5
–

39.7
1.6
7.4
(4.2)
44.5

31.6
0.6
4.7
(4.2)
32.7

11.8
8.1

2014

Total 
£m

39.7
76.6
7.4
(4.2)
119.5

31.6
0.6
7.2
(4.2)
35.2

84.3
8.1

Acquisition 
intangibles 
£m

Computer 
software 
£m

–
–
–
–
–

–
–
–
–
–

–
–

36.8
–
3.0
(0.1)
39.7

27.3
–
4.4
(0.1)
31.6

8.1
9.5

2013

Total 
£m

36.8
–
3.0
(0.1)
39.7

27.3
–
4.4
(0.1)
31.6

8.1
9.5

Acquisition intangibles represents the fair value of the broker relationships arising on acquisition of Moneybarn on 20 August 2014 (see note 10). The intangible asset has been calculated based  
on the discounted cash flows associated with Moneybarn’s core broker relationships and is being amortised over an estimated useful life of 10 years. 

The £7.4m (2013: £3.0m) of computer software expenditure principally relates to externally purchased and internally developed software in CCD supporting modernisation of the home credit 
business and the systems to support the build-out of Satsuma.

13 Property, plant and equipment

Group

Cost
At 1 January 2014
Acquisition of Moneybarn (note 10)
Additions
Disposals
At 31 December 2014

Accumulated depreciation
At 1 January 2014
Acquisition of Moneybarn (note 10)
Charged to the income statement
Disposals
At 31 December 2014

Net book value at 31 December 2014
Net book value at 1 January 2014

Freehold  
land and  
buildings 
£m

Leasehold  
land and  
buildings 
£m

Equipment  
 and  
vehicles 
£m

3.9
–
–
–
3.9

3.3
–
–
–
3.3

0.6
0.6

0.8
0.6
3.7
(0.5)
4.6

0.6
0.1
0.1
(0.5)
0.3

4.3
0.2

54.1
0.7
7.9
(3.5)
59.2

32.1
0.3
6.5
(2.2)
36.7

22.5
22.0

Total 
£m

58.8
1.3
11.6
(4.0)
67.7

36.0
0.4
6.6
(2.7)
40.3

27.4
22.8

The loss on disposal of property, plant and equipment in 2014 amounted to £0.2m (2013: £0.2m) and represented proceeds received of £1.1m (2013: £1.5m) 
less the net book value of disposals of £1.3m (2013: £1.7m).

Additions in 2014 principally comprises expenditure in respect of the new Vanquis Bank head office at 20 Fenchurch Street, London and the routine replacement of IT equipment in both CCD  
and Vanquis Bank and motor vehicles for field employees within CCD.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014 
 
 
 
Notes to the financial statements continued

13 Property, plant and equipment continued

Group

Cost
At 1 January 2013
Additions
Disposals
At 31 December 2013

Accumulated depreciation
At 1 January 2013
Charged to the income statement
Disposals
At 31 December 2013

Net book value at 31 December 2013
Net book value at 1 January 2013

Company

Cost
At 1 January 2014
Additions
Disposals
At 31 December 2014

Accumulated depreciation
At 1 January 2014
Charged to the income statement
Disposals
At 31 December 2014

Net book value at 31 December 2014
Net book value at 1 January 2014

157

Total 
£m

57.5
7.3
(6.0)
58.8

33.6
6.7
(4.3)
36.0

22.8
23.9

Total 
£m

15.0
0.7
(0.8)
14.9

7.3
1.1
(0.5)
7.9

7.0
7.7

Freehold  
land and  
buildings 
£m

Leasehold  
land and  
buildings 
£m

Equipment  
 and  
vehicles 
£m

4.1
0.1
(0.3)
3.9

3.2
0.1
–
3.3

0.6
0.9

0.8
–
–
0.8

0.6
–
–
0.6

0.2
0.2

52.6
7.2
(5.7)
54.1

29.8
6.6
(4.3)
32.1

22.0
22.8

Freehold  
land and  
buildings 
£m

Leasehold  
land and  
buildings 
£m

Equipment  
 and  
vehicles 
£m

3.9
–
–
3.9

3.3
–
–
3.3

0.6
0.6

0.2
–
–
0.2

0.1
–
–
0.1

0.1
0.1

10.9
0.7
(0.8)
10.8

3.9
1.1
(0.5)
4.5

6.3
7.0

The loss on disposal of property, plant and equipment in 2014 amounted to £nil (2013: £nil) and represented proceeds received of £0.3m (2013: £0.4m)  
less the net book value of disposals of £0.3m (2013: £0.4m).

Company

Cost
At 1 January 2013
Additions
Disposals
At 31 December 2013

Accumulated depreciation
At 1 January 2013
Charged to the income statement
Disposals
At 31 December 2013

Net book value at 31 December 2013
Net book value at 1 January 2013

Freehold  
land and  
buildings 
£m

Leasehold  
land and  
buildings 
£m

Equipment  
 and  
vehicles 
£m

4.1
0.1
(0.3)
3.9

3.2
 0.1
–
3.3

0.6
0.9

0.2
–
–
0.2

0.1
–
–
0.1

0.1
0.1

10.9
0.3
(0.3)
10.9

3.0
1.1
(0.2)
3.9

7.0
7.9

Total 
£m

15.2
0.4
(0.6)
15.0

6.3
1.2
(0.2)
7.3

7.7
8.9

Provident Financial plc Annual Report and Financial Statements 2014Financial statements 
 
 
 
 
 
158

Notes to the financial statements continued

14 Investment in subsidiaries

Cost
At 1 January
Additions
Disposals
At 31 December

Accumulated impairment losses
At 1 January
Charged to the income statement
At 31 December

Net book value at 31 December
Net book value at 1 January

Company

2014 
£m

2013 
£m

408.6
120.0
(0.4)
528.2

31.8
0.1
31.9

496.3
376.8

407.8
0.8
–
408.6

31.8
–
31.8

376.8
376.0

The directors consider the value of investments to be supported by their underlying assets.

The additions to investments in 2014 represent the gross consideration of £120.0m in respect of the acquisition of Moneybarn (see note 10). The additions to investments in 2013 of £0.8m 
represented the issue of share options/awards by the company to its subsidiaries’ employees. Under IFRIC 11, the fair value of these options/awards is required to be treated as a capital contribution 
and an investment in the relevant subsidiary, net of any share options/awards that have vested. The adjustment in respect of IFRIC 11 in 2014 amounted to a credit of £0.4m and has been treated  
as a disposal.

The following are the subsidiary undertakings which, in the opinion of the directors, principally affect the profit or assets of the group or are a guaranteeing 
subsidiary of the group’s syndicated bank facility. A full list of subsidiary undertakings will be annexed to the next annual return of the company to be filed with 
the Registrar of Companies. All subsidiaries are consolidated and held directly by the company except for those noted below, which are held by wholly owned 
intermediate companies.

Vanquis Bank

Vanquis Bank Limited

CCD

Provident Financial Management Services Limited

Provident Personal Credit Limited

Greenwood Personal Credit Limited

Moneybarn

Duncton Group Limited

Moneybarn Group Limited

Moneybarn No. 1 Limited

Central

Provident Investments plc

* Shares held by wholly owned intermediate companies.

The above companies operate principally in their country of incorporation.

Activity

Financial 
services
Management 
services
Financial 
services
Financial 
services
Financial 
services
Financial 
services
Financial 
services
Financial 
intermediary

Country of
incorporation

Class 
of capital

% 
holding

England

Ordinary

England

Ordinary

England

Ordinary

England

Ordinary

England

Ordinary

England

Ordinary

England

Ordinary

England

Ordinary

100

100

100*

100*

100

100*

100*

100

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014 
 
Notes to the financial statements continued

159

15 Amounts receivable from customers

On inception of a loan, receivables represent the amounts initially advanced to customers plus directly attributable issue costs. Subsequently, receivables are increased by the revenue recognised 
and reduced by cash collections and any deduction for impairment. Revenue is recognised on the net value of the receivable after deduction for impairment and not on the gross receivable prior 
to impairment.

Illustrative examples of revenue and impairment accounting in home credit can be found in the investor section of the company’s website.

Group

Vanquis Bank
CCD
Moneybarn
Total group

Due within 
one year 
£m

Due in 
more than 
one year 
£m

1,109.4
532.8
51.4
1,693.6

–
55.3
100.3
155.6

2014

Total 
£m

1,109.4
588.1
151.7
1,849.2

Due within 
one year 
£m

Due in 
more than 
one year 
£m

866.6
660.3
–
1,526.9

–
79.7
–
79.7

2013

Total 
£m

866.6
740.0
–
1,606.6

Vanquis Bank’s UK receivables grew by 28.0% in 2014 as a result of growth in UK customer numbers of 27.0% together with the success of the credit line increase programme to good-quality 
existing customers through the ‘low and grow’ approach to lending. £15.5m of Vanquis Bank’s receivables at the end of 2014 relate to the pilot credit card operation in Poland (2013: £5.3m). 
CCD receivables comprise £583.1m in respect of the home credit business (2013: £738.2m), £5.0m in respect of Satsuma (2013: £1.8m). Home credit receivables showed a 21.1% fall in 2014 
reflecting the impact of significantly tighter credit standards which restricted the recruitment of more marginal customers into the business together with relatively subdued demand for the 
majority of the year. 

The average effective interest rate for the year ended 31 December 2014 was 31% for Vanquis Bank (2013: 32%), 112% for CCD (2012: 110%) and 29% for 
Moneybarn. The average period to maturity of the amounts receivable from customers within CCD is 6.0 months (2013: 6.0 months) and within Moneybarn  
is 32 months. Within Vanquis Bank, there is no fixed term for repayment of credit card loans other than a general requirement for customers to make a 
monthly minimum repayment towards their outstanding balance. For the majority of customers, this is currently the greater of 1.5% of the amount owed  
plus any fees and interest charges in the month and £5.

The fair value of amounts receivable from customers is approximately £2.9 billion (2013: £2.3 billion). Fair value has been derived by discounting expected 
future cash flows (net of collection costs) at the group’s weighted average cost of capital at the balance sheet date. The credit quality of amounts receivable 
from customers is as follows:

Credit quality of amounts receivable from customers

Neither past due nor impaired
Past due but not impaired
Impaired
Total

Credit quality of amounts receivable from customers

Neither past due nor impaired
Past due but not impaired
Impaired
Total

Vanquis 
Bank 
£m

1,022.0
–
87.4
1,109.4

Vanquis 
Bank 
%

92.1
–
7.9
100.0

CCD 
£m

Moneybarn 
£m

258.4
64.6
265.1
588.1

119.2
–
32.5
151.7

CCD 
%

Moneybarn 
%

43.9
11.0
45.1
100.0

78.6
–
21.4
100.0

2014

Group 
£m

1,399.6
64.6
385.0
1,849.2

2014

Group 
%

75.7
3.5
20.8
100.0

Vanquis 
Bank 
£m

785.9
–
80.7
866.6

Vanquis 
Bank 
%

90.7
–
9.3
100.0

2013

Group 
£m

1,045.2
99.4
462.0
1,606.6

2013

Group 
%

65.0
6.2
28.8
100.0

CCD 
£m

259.3
99.4
381.3
740.0

CCD 
%

35.1
13.4
51.5
100.0

Past due but not impaired balances all relate to home credit loans within CCD. There are no accounts/loans within Vanquis Bank or Moneybarn which are past due but not impaired. In home credit, 
past due but not impaired balances relate to loans which are contractually overdue. However, contractually overdue loans are not deemed to be impaired unless the customer has missed two or 
more cumulative weekly payments in the previous 12-week period since only at this point do the expected future cash flows from loans deteriorate materially.

The improved arrears profile in Vanquis Bank reflects the record low arrears currently being experienced by the business. The improvement in the arrears profile of CCD reflects the significant 
improvement in the credit quality of the receivables book as a result of the tighter credit standards introduced in September 2013 and the benefit from the implementation of standardised arrears 
and collections processes.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements160

Notes to the financial statements continued

15 Amounts receivable from customers continued
The following table sets out the ageing analysis of past due but not impaired balances within the home credit business of CCD based on contractual arrears 
since the inception of the loan:

Ageing analysis of past due but not impaired balances

One week overdue
Two weeks overdue
Three weeks or more overdue
Past due but not impaired

Group

2013 
£m

63.3
19.2
16.9
99.4

2014 
£m

44.8
11.6
8.2
64.6

Impairment in Vanquis Bank and Moneybarn is deducted from the carrying value of amounts receivable from customers by the use of an allowance account. 
The movement in the allowance account during the year is as follows:

Vanquis Bank allowance account

At 1 January
Charge for the year
Amounts written off during the year
Amounts recovered during the year
At 31 December

Moneybarn allowance account

On acquisition
Charge for the period
Amounts written off during the period
Amounts recovered during the period
At 31 December

Within CCD, impairments are deducted directly from amounts receivable from customers without the use of an allowance account.

The impairment charge in respect of amounts receivable from customers reflected within operating costs can be analysed as follows:

Impairment charge on amounts receivable from customers

Vanquis Bank
CCD
Moneybarn
Total group

2014 
£m

128.8
149.1
(123.3)
24.0
178.6

2014 
£m

149.1
177.5
1.2
327.8

Group

2013 
£m

91.4
129.4
(99.4)
7.4
128.8

Group

2014 
£m

27.0
1.2
(1.1)
–
27.1

Group

2013 
£m

129.4
269.7
–
399.1

The impairment charge in Vanquis Bank comprises £144.9m (2013: £126.3m) in respect of the UK business and £4.2m (2013: £3.1m) in respect of the Polish 
pilot operation.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

15 Amounts receivable from customers continued
Interest income recognised on amounts receivable from customers which have been impaired can be analysed as follows:

Interest income recognised on impaired amounts receivable from customers

Vanquis Bank
CCD
Moneybarn
Total group

161

2014 
£m

30.9
299.8
2.5
333.2

Group

2013 
£m

28.2
367.2
–
395.4

IFRS requires interest revenue to be recognised on the net carrying value of a receivable after deductions for impairment and not on the outstanding amount of the loan prior to impairment. 
Using Vanquis Bank as an example, whilst interest revenue for customer statement balances is broadly calculated on the gross receivables balance of £1,288.0m (subject to the normal suspension 
of interest where applicable and the timing of customer payments), interest revenue for IFRS purposes is calculated based on the net receivables balance of £1,109.4m, which is stated after the 
deduction of the impairment allowance account of £178.6m. The non-standard customers served by the group are generally more likely to miss payments compared with more mainstream 
customers. As the group recognises impairment events early – after missing two weekly payments in the last 12 weeks in home credit and after missing one monthly payment in Vanquis Bank 
and Moneybarn – the group’s level of revenue on impaired loans is comparatively high.

The currency profile of amounts receivable from customers is as follows:

Currency profile of amounts receivable from customers

Sterling
Euro
Zloty
Total group

2014 
£m

1,779.8
53.9
15.5
1,849.2

Group

2013 
£m

1,545.1
56.2
5.3
1,606.6

Euro receivables represent loans issued by the home credit business in the Republic of Ireland, and amount to 9% of CCD’s receivables (2013: 8%). Zloty receivables relate to the Vanquis Bank pilot 
credit card operation in Poland.

Under IFRS 7, ‘Financial Instruments’, receivables are classed as Level 2 as they are not traded on an active market and the fair value is therefore determined 
through future cash flows.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements162

Notes to the financial statements continued

16 Financial instruments
The following table sets out the carrying value of the group’s financial assets and liabilities in accordance with the categories of financial instruments set out  
in IAS 39. Assets and liabilities outside the scope of IAS 39 are shown within non-financial assets/liabilities:

Group

Assets
Cash and cash equivalents
Amounts receivable from customers
Derivative financial instruments
Trade and other receivables
Retirement benefit asset
Property, plant and equipment
Goodwill
Other intangible assets
Total assets
Liabilities
Bank and other borrowings
Derivative financial instruments
Trade and other payables
Current tax liabilities
Deferred tax liabilities
Total liabilities

Loans and 
receivables 
£m

Available for  
sale 
£m

Amortised  
cost 
£m

Hedging  
derivatives 
£m

Non-financial  
assets/liabilities 
£m

80.2
1,849.2
–
24.5
–
–
–
–
1,953.9

–
–
–
–
–
–

65.7
–
–
–
–
–
–
–
65.7

–
–
–
–
–
–

–
–
–
–
–
–
–
–
–

(1,493.0)
–
(94.3)
–
–
(1,587.3)

–
–
0.2
–
–
–
–
–
0.2

–
(4.4)
–
–
–
(4.4)

–
–
–
–
56.0
27.4
71.2
84.3
238.9

–
–
–
(40.4)
(13.6)
(54.0)

Financial assets held as available for sale relate to UK government gilts held as part of Vanquis Bank’s liquid assets buffer (see note 21).

Group

Assets
Cash and cash equivalents
Amounts receivable from customers
Derivative financial instruments
Trade and other receivables
Retirement benefit asset
Property, plant and equipment
Other intangible assets
Deferred tax assets
Total assets
Liabilities
Bank and other borrowings
Derivative financial instruments
Trade and other payables
Current tax liabilities
Total liabilities

Loans and 
receivables 
£m

Available for  
sale 
£m

Amortised  
cost 
£m

Hedging  
derivatives 
£m

Non-financial  
assets/liabilities 
£m

58.6
1,606.6
–
15.5
–
–
–
–
1,680.7

–
–
–
–
–

60.4
–
–
–
–
–
–
–
60.4

–
–
–
–
–

–
–
–
–
–
–
–
–
–

(1,284.6)
–
(65.8)
–
(1,350.4)

–
–
5.5
–
–
–
–
–
5.5

–
(6.7)
–
–
(6.7)

–
–
–
–
29.2
22.8
8.1
3.5
63.6

–
–
–
(36.3)
(36.3)

2014

Total 
£m

145.9
1,849.2
0.2
24.5
56.0
27.4
71.2
84.3
2,258.7

(1,493.0)
(4.4)
(94.3)
(40.4)
(13.6)
(1,645.7)

2013

Total 
£m

119.0
1,606.6
5.5
15.5
29.2
22.8
8.1
3.5
1,810.2

(1,284.6)
(6.7)
(65.8)
(36.3)
(1,393.4)

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

16 Financial instruments continued
The following table sets out the carrying value of the company’s financial assets and liabilities in accordance with the categories of financial instruments  
set out in IAS 39. Assets and liabilities outside the scope of IAS 39 are shown within non-financial assets/liabilities:

163

Company

Assets
Cash and cash equivalents
Investment in subsidiaries
Trade and other receivables
Retirement benefit asset
Property, plant and equipment
Total assets
Liabilities
Bank and other borrowings
Derivative financial instruments
Trade and other payables
Current tax liabilities
Deferred tax liabilities 
Total liabilities

Company

Assets
Cash and cash equivalents
Investment in subsidiaries
Trade and other receivables
Retirement benefit asset
Property, plant and equipment
Total assets
Liabilities
Bank and other borrowings
Derivative financial instruments
Trade and other payables
Current tax liabilities
Deferred tax liabilities 
Total liabilities

Loans and 
receivables 
£m

Amortised  
cost 
£m

Hedging  
derivatives 
£m

Non-financial  
assets/liabilities 
£m

7.7
–
1,564.3
–
–
1,572.0

–
–
–
–
–
–

–
–
–
–
–
–

(910.1)
–
(130.1)
–
–
(1,040.2)

–
–
–
–
–
–

–
(4.4)
–
–
–
(4.4)

–
496.3
–
56.0
7.0
559.3

–
–
–
(1.1)
(8.2)
(9.3)

Loans and 
receivables 
£m

Amortised  
cost 
£m

Hedging  
derivatives 
£m

Non-financial  
assets/liabilities 
£m

13.6
–
1,499.8
–
–
1,513.4

–
–
–
–
–
–

–
–
–
–
–
–

(799.6)
– 
(178.6)
–
–
(978.2)

–
–
–
–
–
–

–
(6.7)
–
–
–
(6.7)

–
376.8
–
29.2
7.7
413.7

–
–
 – 
(2.7) 
(2.8)
(5.5)

2014

Total 
£m

7.7
496.3
1,564.3
56.0
7.0
2,131.3

(910.1)
(4.4)
(130.1)
(1.1)
(8.2)
(1,053.9)

2013

Total 
£m

13.6
376.8
1,499.8
29.2
7.7
1,927.1

(799.6) 
(6.7) 
(178.6) 
(2.7) 
(2.8)
(990.4)

Provident Financial plc Annual Report and Financial Statements 2014Financial statements164

Notes to the financial statements continued

17 Derivative financial instruments

The majority of derivative financial instruments held by the group are interest rate swaps used to fix the interest rates paid on the group’s borrowings. Until August 2014, cross currency swaps 
were also held to fix the foreign exchange rate on the group’s borrowings denominated in US dollars. The cross currency swaps matured on repayment of the US dollar private placements.

The contractual/notional amounts and the fair values of derivative financial instruments are set out below:

2014

2013

Group

Interest rate swaps
Cross-currency swaps
Foreign exchange contracts
Total group
Analysed as  

– due within one year
– due in more than one year

Company

Interest rate swaps
Total company
Analysed as  

– due within one year
– due in more than one year

Contractual/ 
notional  
amount 
£m

120.0
–
6.5
126.5

Contractual/ 
notional  
amount 
£m

120.0
120.0

Contractual/ 
notional  
amount 
£m

120.0
36.3
7.1
163.4

Contractual/ 
notional  
amount 
£m

120.0
120.0

Assets 
£m

Liabilities 
£m

–
–
0.2
0.2
0.2
–
0.2

(4.4)
–
–
(4.4)
–
(4.4)
(4.4)

2014

Assets 
£m

Liabilities 
£m

–
–
–
–
–

(4.4)
(4.4)
–
(4.4)
(4.4)

Assets 
£m

Liabilities 
£m

–
5.4
0.1
5.5
5.5
–
5.5

(6.7)
–
–
(6.7)
–
(6.7)
(6.7)

2013

Assets 
£m

Liabilities 
£m

–
–
–
–
–

(6.7)
(6.7)
– 
(6.7)
(6.7)

The fair value of derivative financial instruments has been calculated by discounting contractual future cash flows using relevant market interest rate yield 
curves and foreign exchange rates prevailing at the balance sheet date.

(a)  Hedging reserve movements

The fair value of derivative financial instruments is required to be reflected in the balance sheet. Generally, providing the derivative financial instruments meet certain accounting requirements, 
any movement in the fair value of the derivative financial instruments caused by fluctuations in interest rates or foreign exchange rates is deferred in the hedging reserve and does not impact the 
income statement. The group’s derivative financial instruments all currently meet these criteria. If the interest rates payable on interest rate swaps are higher than the current interest rate at the 
balance sheet date, then a derivative liability is recognised. Conversely, if the interest rates payable on interest rate swaps are lower than the current floating interest rate at the balance sheet date, 
then a derivative asset is recognised.

The movement in the hedging reserve within equity as a result of the changes in the fair value of derivative financial instruments can be summarised 
as follows:

Interest rate swaps
2004 cross-currency swaps
Foreign exchange contracts
Net credit to the hedging reserve

Group

Company

2014 
£m

2.3
(0.2)
0.1
2.2

2013 
£m

2.7
(0.2)
0.2
2.7

2014 
£m

2.3
–
–
2.3

2013 
£m

2.7
–
–
2.7

Under IFRS 7, ‘Financial instruments: Disclosures’, all derivative financial instruments are classed as Level 2 as they are not traded in an active market and the 
fair value is therefore determined through discounting future cash flows, using appropriate market rates and yield curves.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014 
 
Notes to the financial statements continued

165

17 Derivative financial instruments continued

(b)  Income statement

There was no impact on the income statement of the group and the company in the year in respect of the movement in the fair value of ineffective interest 
rate swaps, previously designated as cash flow hedges (2013: £nil).

(c)  Interest rate swaps

The group and company use interest rate swaps in order to manage the interest rate risk on the group’s borrowings. The group has entered into various 
interest rate swaps which were designated and effective under IAS 39 as cash flow hedges at inception. The movement in the fair value of effective interest 
rate swaps during the year was as follows:

Liability at 1 January
Credited to the hedging reserve
Liability at 31 December

The weighted average interest rate and period to maturity of the interest rate swaps held by the group and company were as follows:

Group and company

2014 
£m

(6.7)
2.3
(4.4)

2013 
£m

(9.4)
2.7
(6.7)

Group and company

Sterling

(d)  Cross-currency swaps

Weighted  
average  
interest  
rate  
%

Range of  
interest  
rates 
 %

2014

Weighted  
average  
period to  
maturity  
years

Weighted  
average  
interest  
rate  
%

Range of  
interest  
rates 
 %

2013

Weighted  
average  
period to  
maturity  
years

3.2

3.1-3.3

1.4

3.2

3.1-3.3

2.4

The group and company used cross-currency swaps in order to manage the interest rate and foreign exchange rate risk arising on the group’s US private 
placement loan notes issued in 2003 and 2004. All of the cross-currency swaps have now matured, in line with the maturity and repayment of the 
underlying borrowing.

2003 private placement loan notes

The group and company put in place cross-currency swaps to swap the principal and fixed-rate interest of the 2003 US dollar private placement loan notes 
into fixed-rate sterling liabilities. The maturity dates of the cross-currency swaps matched the underlying loan notes. These swaps were designated as cash 
flow hedges and were effective under IAS 39 until maturity. The fair value movements in the swaps and the corresponding exchange rate movements on the 
underlying loan notes were deferred in the hedging reserve within equity.

The cross-currency swaps used to hedge the 2003 US dollar private placement loan notes matured in 2013. The movement in the fair value of the swaps 
can be analysed as follows:

Liability at 1 January
Exchange rate movement
Liability at 31 December

Group

2013 
£m

(1.9)
1.9
–

2014 
£m

–
–
–

There was no difference between the translation of the 2003 US dollar private placement loan notes at the year-end exchange rate compared with 
the contracted exchange rate (2013: £nil). There was no exchange rate movement in the year of this difference in translation (2013: debit of £1.9m). 
Corresponding entries were made within borrowings.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements166

Notes to the financial statements continued

17 Derivative financial instruments continued

2004 private placement loan notes

The group put in place cross-currency swaps to swap the principal and fixed rate interest of the 2004 US dollar private placement loan notes into floating 
rate sterling-denominated interest liabilities. The maturity dates of the cross-currency swaps matched the underlying loan notes which were repaid on 
14 August 2014.

The swaps were designated as cash flow and fair value hedges. The cash flow hedge portion of the swaps were designated as cash flow hedges and were 
effective under IAS 39 until maturity. The fair value movements in the swaps and the exchange movements in the underlying loan notes were deferred in the 
hedging reserve within equity.

The fair value hedge portion of the swaps were designated and were effective under IAS 39 as fair value hedges during the year. As a result, fair value 
movements in the swaps were charged to the income statement with a corresponding entry made to the underlying loan notes within borrowings for the 
effective portion of the swaps, leaving a net charge within the income statement reflecting the net fair value loss on the fair value hedge in the year.

In 2013, the swaps had a range of interest rates of LIBOR + 1.61% to LIBOR + 1.63% and a weighted average period to maturity of 0.6 years.

The movement in the fair value of the swaps can be analysed as follows:

Asset at 1 January
Exchange rate movement
Charged to the hedging reserve
Asset at 31 December

Group

2013 
£m

8.1
(2.5)
(0.2)
5.4

2014 
£m

5.4
(5.2)
(0.2)
–

There is no difference between the translation of the 2004 US dollar private placement loan notes at the year-end exchange rate compared with the 
contracted exchange rate (2013: debit of £5.2m). The exchange rate movement of £5.2m credit (2013: £2.5m) reflects the movement in the year of this 
difference in translation. Corresponding entries are made within borrowings.

The amount charged to the hedging reserve reflects the difference between the movement in the fair value of the cash flow hedge portion of the cross-
currency swaps and the cash flow hedge portion of the exchange rate movements described above.

(e)  Foreign exchange contracts

The group uses foreign exchange contracts in order to manage the foreign exchange rate risk arising from CCD’s euro operations in the Republic of Ireland 
and Vanquis Bank’s branch in Poland. An asset of £0.2m is held in the group balance sheet as at 31 December 2014 in respect of foreign exchange contracts 
(2013: £0.1m).

The group’s foreign exchange contracts comprise forward foreign exchange contracts to buy sterling and sell euros for a total notional amount of £6.5m 
(2013: £7.1m). These contracts have a range of maturity dates from 20 January 2015 to 20 October 2015 (2013: 18 February 2014 to 16 December 2014). 
These contracts were designated as cash flow hedges and were effective under IAS 39. Accordingly, the movement in fair value of £0.1m has been credited 
to the hedging reserve within equity (2013: £0.2m).

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

18 Trade and other receivables

Non-current assets 

Amounts owed by group undertakings

167

Company

2013 
£m

930.3

2014 
£m

983.8

There are £nil amounts past due and there is no impairment provision held against amounts owed by group undertakings due for repayment in more than 
one year (2013: £nil). The amounts owed by group undertakings are unsecured, due for repayment in more than one year and accrue interest at rates linked 
to LIBOR.

Current assets

Trade receivables
Other receivables
Amounts owed by group undertakings
Prepayments and accrued income
Total

Group

Company

2014 
£m

0.1
8.5
–
15.9
24.5

2013 
£m

0.1
3.6
–
11.8
15.5

2014 
£m

–
–
578.1
2.4
580.5

2013 
£m

–
–
567.5
2.0
569.5

Trade and other receivables include utility prepayments, prepaid marketing costs, amounts receivable from CCD voucher providers and amounts paid on behalf of the group’s pension scheme  
but not yet recharged. 

There are no amounts past due in respect of trade and other receivables due in less than one year (2013: £nil). Within the company, an impairment provision 
of £122.5m (2013: £122.5m) is held against amounts owed by group undertakings due in less than one year representing the deficiency in the net assets  
of those group undertakings. There has been no charge or credit to the company income statement in 2014 (2013: credit of £0.8m). 

Amounts owed by group undertakings are unsecured, repayable on demand or within one year, and generally accrue interest at rates linked to LIBOR.

The maximum exposure to credit risk of trade and other receivables equates to the carrying value (2013: carrying value) set out above. There is no collateral 
held in respect of trade and other receivables (2013: £nil).

Provident Financial plc Annual Report and Financial Statements 2014Financial statements168

Notes to the financial statements continued

19 Retirement benefit asset

(a)  Pension schemes – defined benefit

The retirement benefit asset reflects the difference between the present value of the group’s obligation to current and past employees to provide a defined benefit pension and the fair value of 
assets held to meet that obligation. As at 31 December 2014, the fair value of the assets exceeded the obligation and hence a net pension asset has been recorded. The group’s defined benefit 
pension scheme has been substantially closed to new members since 1 January 2003.

The group operates a defined benefit scheme: the Provident Financial Staff Pension Scheme. The scheme has been substantially closed to new members 
since 1 January 2003. The scheme covers 22% of employees with company-provided pension arrangements and is of the funded, defined benefit type. 

All future benefits in the scheme are now provided on a ‘cash balance’ basis, with a defined amount being made available at retirement, based on a 
percentage of salary that is revalued up to retirement with reference to increases in price inflation. This retirement account is then used to purchase an 
annuity on the open market. The scheme also provides pension benefits that were accrued in the past on a final salary basis, but which are no longer linked 
to final salary. The scheme also provides death benefits.

The scheme is a UK registered pension scheme under UK legislation and is not contracted-out of the Second State Pension. The scheme is governed by a 
Trust Deed and Rules, with trustees responsible for the operation and the governance of the scheme. The Trustees work closely with the group on funding 
and investment strategy decisions. The most recent actuarial valuation of the scheme was carried out as at 1 June 2012 by a qualified independent actuary. 
The valuation used for the purposes of IAS 19 ‘Employee benefits’ has been based on the results of the 2012 valuation, updated to take account of the 
requirements of IAS 19 in order to assess the liabilities of the scheme as at the balance sheet date. Scheme assets are stated at fair value as at the balance 
sheet date.

The group is entitled to a refund of any surplus, subject to tax, if the scheme winds up after all benefits have been paid.

The group is exposed to a number of risks, the most significant of which are as follows:

•   Investment risk – the liabilities for IAS 19 purposes are calculated using a discount rate set with reference to corporate bond yields. If the assets 

underperform this yield a deficit will arise. The scheme has a long-term objective to reduce the level of investment risk by investing in assets that better 
match liabilities.

•  Change in bond yields – a decrease in corporate bond yields will increase the liabilities, although this will be partly offset by an increase in matching assets.

•   Inflation risk – part of the liabilities are linked to inflation. If inflation increases then liabilities will increase, although this will be partly offset by an increase  

in assets. As part of a long-term de-risking strategy, the scheme will further increase its portfolio in inflation matched assets.

•   Life expectancies – the scheme’s final salary benefits provide pensions for the rest of members’ lives (and for their spouses’ lives). If members live longer 

than assumed, then the liabilities in respect of final salary benefits increase.

The net retirement benefit asset recognised in the balance sheet of the group and company is as follows:

Equities
Other diversified return seeking investments 
Corporate bonds
Fixed interest gilts
Index-linked gilts
Cash and money market funds
Total fair value of scheme assets
Present value of funded defined benefit obligation
Net retirement benefit asset recognised in the balance sheet

Group and company

£m 

249.2
65.5
137.8
80.6
164.9
2.1
700.1
(644.1)
56.0

2014 
%

36
9
20
11
24
–
100

£m 

237.4
–
156.7
–
145.2
74.5
613.8
(584.6)
29.2

2013 
 %

39
–
25
–
24
12
100

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

19 Retirement benefit asset continued

169

The amounts recognised in the income statement were as follows:

Current service cost
Interest on scheme liabilities
Interest on scheme assets
Contributions from subsidiaries
Net (charge)/credit recognised in the income statement before exceptional curtailment credit
Exceptional curtailment credit
Net (charge)/credit recognised in the income statement

Group

Company

2014  
£m

(5.8)
(25.5)
26.9
–
(4.4)
0.6
(3.8)

2013  
£m

(7.1)
(24.5)
25.6
–
(6.0)
1.6
(4.4)

2014  
£m

(5.8)
(25.5)
26.9
12.4
8.0
0.6
8.6

2013  
£m

(7.1)
(24.5)
25.6
13.7
7.7
1.6
9.3

The exceptional curtailment credit of £0.6m (2013: £1.6m) relates to the reduction in headcount of 225 (2013: 520) following the business restructuring  
within CCD (see note 1).

The net (charge)/credit recognised in the income statement of the group and company has been included within administrative costs.

Movements in the fair value of scheme assets were as follows:

Fair value of scheme assets at 1 January 
Interest on scheme assets
Contributions by subsidiaries
Actuarial movement on scheme assets
Contributions by the group/company
Net benefits paid out
Fair value of scheme assets at 31 December

2014  
£m

613.8
26.9
–
77.9
13.1
(31.6)
700.1

Group

2013  
£m

570.7
25.6
–
20.1
14.5
(17.1)
613.8

Company

2013  
£m

570.7
25.6
13.7
20.1
0.8
(17.1)
613.8

2014  
£m

613.8
26.9
12.4
77.9
0.7
(31.6)
700.1

Provident Financial plc Annual Report and Financial Statements 2014Financial statementsThe valuation of the pension scheme has increased from £29.2m at 31 December 2013 to £56.0m at 31 December 2014. A high level reconciliation of the movement is as follows:Group and company£mPension asset as at 31 December 201329Cash contributions made by the group13Return on assets being held to meet pension obligations77Reduction in future liabilities due to CCD business restructuring1Actuarially based cost of new benefits (4)Increase in discount rate used to discount future liabilities(84)Increase in inflation rates used to forecast pensions24Pension asset as at 31 December 201456170

Notes to the financial statements continued

19 Retirement benefit asset continued
The group contributions to the defined benefit pension scheme in the year ending 31 December 2015 are expected to be approximately £12m.

Movements in the present value of the defined benefit obligation were as follows:

Present value of the defined benefit obligation at 1 January 
Current service cost
Interest on scheme liabilities
Exceptional curtailment credit
Actuarial movement on scheme liabilities
Net benefits paid out
Present value of the defined benefit obligation at 31 December

Group and company

2014  
£m

(584.6)
(5.8)
(25.5)
0.6
(60.4)
31.6
(644.1)

2013  
£m

(547.7)
(7.1)
(24.5)
1.6
(24.0)
17.1
(584.6)

The liabilities of the scheme are based on the current value of expected benefit payments over the next 90 years. The weighted average duration of the 
scheme is approximately 22 years.

The principal actuarial assumptions used at the balance sheet date were as follows:

Price inflation – RPI
Price inflation – CPI
Rate of increase to pensions in payment
Inflationary increases to pensions in deferment
Discount rate

Group and company

2014  
%

2013  
%

3.1
2.1
2.9
2.1
3.7

3.4
2.4
3.1
2.4
4.4

The pension increase assumption shown above applies to pensions increasing in payment each year in line with RPI up to 5%. Pensions accrued prior  
to 2000 are substantially subject to fixed 5% increases each year. In deferment increases prior to retirement are linked to CPI. 

The mortality assumptions used in the valuation of the defined benefit pension scheme are based on the mortality experience of self-administered pension 
schemes and allow for future improvements in life expectancy.

The group uses the S1PA standard tables as the basis for projecting mortality adjusted for the following factors:

•   A 5% upwards adjustment to mortality rates for males and a 15% upwards adjustment for females is made in order to reflect lower life expectancies  

within the scheme compared to average pension schemes; and 

•  Future mortality improvements are in line with CMI 2013 projections with long-term trend improvements of 1.25% per annum. 

In more simple terms, it is assumed that members who retire in the future at age 65 will live on average for a further 24 years if they are male 
(2013: 24 years) and for a further 25 years if they are female (2013: 25 years). 

The table below shows the sensitivity on the defined benefit obligation (not including any impact on assets) of changes in the key assumptions.  
Depending on the scenario, there would also be compensating asset movements.

Discount rate decreased by 0.1%
Inflation increased by 0.1%
Life expectancy increased by one year

Group and company

2014  
£m

14.3
9.1
19.0

2013  
£m

12.0
8.0
18.0

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

19 Retirement benefit asset continued
The actual return on scheme assets compared to the expected return is as follows:

Interest on scheme assets
Actuarial movement on scheme assets
Actual return on scheme assets

Actuarial gains and losses are recognised through other comprehensive income in the period in which they occur.

An analysis of the amounts recognised in the statement of comprehensive income is as follows:

Actuarial movement on scheme assets
Actuarial movement on scheme liabilities
Total movement recognised in other comprehensive income in the year
Cumulative movement recognised in other comprehensive income

The history of the net retirement benefit asset recognised in the balance sheet and experience adjustments for the group is as follows:

171

Group and company

2014  
£m

26.9
77.9
104.8

2013  
£m

25.6
20.1
45.7

Group and company

2014  
£m

77.9
(60.4)
17.5
(76.2)

2013  
£m

20.1
(24.0)
(3.9)
(93.7)

Group and company

Fair value of scheme assets
Present value of funded defined benefit obligation
Retirement benefit asset recognised in the balance sheet
Experience gains/(losses) on scheme assets:
– amount (£m)
– percentage of scheme assets (%)
Experience gains/(losses) on scheme liabilities:
– amount (£m)
– percentage of scheme liabilities (%)

(b)  Pension schemes – defined contribution

2014  
£m

700.1
(644.1)
56.0

77.9
11.9

4.1
0.7

2013  
£m

613.8
(584.6)
29.2

20.1
3.3

(0.9)
(0.2)

2012  
 £m

570.7
(547.7)
23.0

25.3
4.4

16.3
3.0

2011  
 £m

525.0
(511.5)
13.5

(13.4)
(2.6)

(6.1)
(1.2)

2010  
 £m

514.1
(473.1)
41.0

26.0
5.1

–
–

The group operates a stakeholder pension plan into which group companies contribute a proportion of pensionable earnings of the member (typically 
ranging between 5.1% and 10.6%) dependent on the proportion of pensionable earnings contributed by the member through a salary sacrifice arrangement 
(typically ranging between 3.0% and 8.0%). The assets of the scheme are held separately from those of the group and company. The pension charge 
in the consolidated income statement represents contributions paid by the group in respect of the plan and amounted to £4.5m for the year ended 
31 December 2014 (2013: £4.3m). Contributions made by the company amounted to £0.4m (2013: £0.4m). No contributions were payable to the fund at the 
year-end (2013: £nil).

The group contributed £0.1 to personal pension plans in the year (2013: £nil), £0.4m into the Undefined, Unapproved Retirement Benefit Scheme (UURBS) 
(2013: £0.4m) and £nil into cash supplements (2013: £0.1m).

Provident Financial plc Annual Report and Financial Statements 2014Financial statements172

Notes to the financial statements continued

20 Deferred tax

Deferred tax is a future tax liability or asset resulting from temporary differences or timing differences between the accounting value of assets and liabilities and their value for tax purposes. 
Deferred tax arises primarily in respect of derivative financial instruments, the group’s pension asset, deductions for employee share awards which are recognised differently for tax purposes  
and property, plant and equipment which is depreciated on a different basis for tax purposes. The deferred tax liability recognised on the acquisition of Moneybarn relates primarily to the intangible 
asset in respect of Moneybarn’s broker relationships which will be amortised in future periods but for which tax deductions will not be available. This is presented net of deferred tax assets in 
respect of the transitional adjustments arising in Moneybarn on adoption of IFRS, tax relief for which is available in post acquisition periods.

Deferred tax is calculated in full on temporary differences under the balance sheet liability method. Following the changes in corporation tax rates in 2013, 
deferred tax balances at 31 December 2013 were re-measured at 20% on the basis that the temporary differences on which the deferred tax was calculated 
were expected to reverse after 1 April 2015. In 2014, movements in the deferred tax balances have been measured at the statutory corporation tax rate 
for the year of 21.50% (2013: 23.25%). The deferred tax balances at 31 December 2014 have then been re-measured at 20% as the temporary differences 
on which deferred tax has been calculated are expected to reverse after 1 April 2015. A tax credit of £1.3m in 2014 (2013: charge of £0.7m) represents 
the income statement adjustment as a result of this change. An additional deferred tax credit of £0.3m (2013: £0.3m) has been taken directly to other 
comprehensive income in respect of items reflected directly in other comprehensive income. The movement in the deferred tax balance during the year  
can be analysed as follows:

(Liability)/asset

At 1 January
Charge to the income statement (note 5)
Acquisition of Moneybarn (note 10)
(Charge)/credit on other comprehensive income prior to impact of change in UK tax rate (note 5)
Impact of change in UK tax rate:
– credit/(charge) to the income statement
– credit to other comprehensive income
At 31 December

An analysis of the deferred tax (liability)/asset for the group is set out below:

Group – (liability)/asset

At 1 January
Credit/(charge) to the income statement
Acquisition of Moneybarn (note 10)
(Charge)/credit on other comprehensive 
income prior to change in UK tax rate
Impact of change in UK tax rate:
– credit/(charge) to the income statement
–  credit/(charge) to other comprehensive 

income

At 31 December

Accelerated 
capital  
allowances 
£m

Other  
temporary  
differences 
£m

Retirement 
benefit
obligations  
£m

1.7
0.3
–

–

–

–
2.0

7.6
(1.6)
(11.5)

(0.4)

1.2

–
(4.7)

(5.8)
(1.7)
–

(3.8)

0.1

0.3
(10.9)

Group

2013  
£m

6.1
(2.5)
–
0.3

(0.7)
0.3
3.5

2014  
£m

3.5
(3.0)
(11.5)
(4.2)

1.3
0.3
(13.6)

2014  
£m

(2.8)
(1.5)
–
(4.3)

0.1
0.3
(8.2)

2014

Total  
£m

3.5
(3.0)
(11.5)

(4.2)

1.3

0.3
(13.6)

Accelerated  
capital  
allowances 
 £m

Other  
temporary 
 differences 
 £m

Retirement 
benefit
obligations  
£m

1.7
0.3
–

–

(0.3)

–
1.7

9.7
(0.5)
–

(0.6)

(0.8)

(0.2)
7.6

(5.3)
(2.3)
–

0.9

0.4

0.5
(5.8)

Company

2013  
£m

(0.9)
(2.7)
–
0.3

0.2
0.3
(2.8)

2013

Total  
 £m

6.1
(2.5)
–

0.3

(0.7)

0.3
3.5

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

20 Deferred tax continued
An analysis of the deferred tax liability for the company is set out below:

Company – liability

At 1 January
Credit/(charge) to the income statement
(Charge)/credit on other comprehensive 
income prior to impact of change in UK 
tax rate
Impact of change in UK tax rate:
– credit/(charge) to the income statement
–  credit/(charge) to other comprehensive 

income

At 31 December

Accelerated 
capital 
allowances 
£m

Other 
temporary 
differences 
£m

Retirement 
 benefit  
obligations 
£m

(0.4)
0.1

–

–

–
(0.3)

3.4
0.1

(5.8)
(1.7)

(0.5)

(3.8)

–

–
3.0

0.1

0.3
(10.9)

2014

Total  
£m

(2.8)
(1.5)

(4.3)

0.1

0.3
(8.2)

Accelerated 
 capital  
allowances 
£m

Other  
temporary  
differences 
 £m

Retirement 
benefit
obligations  
£m

(0.6)
0.2

–

–

–
(0.4)

5.0
(0.6)

(0.6)

(0.2)

(0.2)
3.4

(5.3)
(2.3)

0.9

0.4

0.5
(5.8)

173

2013

Total  
£m

(0.9)
(2.7)

0.3

0.2

0.3
(2.8)

Deferred tax assets have been recognised in respect of all tax losses and other temporary timing differences because it is probable that these assets will 
be recovered.

21 Cash and cash equivalents

Cash and cash equivalents includes cash at bank, floats held by agents within CCD and Vanquis Bank’s liquid assets buffer, including other liquid resources, held in accordance with the 
PRA’s liquidity regime. The PRA requires regulated entities to maintain a liquid assets buffer and other liquid resources to ensure they have available funds to help protect against unforeseen 
circumstances. The amount of the liquid assets buffer is calculated using Individual Liquidity Guidance (ILG) set by the PRA based on the Individual Liquidity Adequacy Assessment (ILAA) 
prepared by Vanquis Bank. In addition, further liquid resources must be maintained based upon daily stress tests linked to three key liquidity risks of Vanquis Bank, namely retail deposits 
maturities, undrawn credit card lines and operating cash flows. This results in a dynamic liquid resources requirement, largely driven by retail deposits maturities in the following three months. 
Vanquis Bank’s liquid assets buffer, including other liquid resources, amounts to £121.4m in 2014 (2013: £86.3m) and is held in a combination of UK government gilts of £65.7m (2013: £60.4m)  
and a designated money market fund with exposure to the UK government only of £55.7m (2013: £25.9m)

Cash at bank and in hand

2014  
£m

145.9

Group

2013  
£m

119.0

Company

2013  
£m

13.6

2014  
£m

7.7

In addition to cash and cash equivalents, the group had £5.2m of bank overdrafts at 31 December 2014 (2013: £9.3m) and the company had £2.6m of bank 
overdrafts (2013: £2.9m) both of which are disclosed within bank and other borrowings (see note 22).

The currency profile of cash and cash equivalents is as follows:

Sterling
Euro
Zloty
Total cash and cash equivalents

2014  
£m

143.5
0.2
2.2
145.9

Group

2013  
£m

117.6
–
1.4
119.0

Company

2013  
£m

13.5
–
0.1
13.6

2014  
£m

7.0
–
0.7
7.7

Cash and cash equivalents are non-interest bearing other than the amounts held by Vanquis Bank as a liquid assets buffer and other liquid resources  
in adherence with the PRA’s liquidity regime which bear interest at rates linked to sterling Government bonds.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements174

Notes to the financial statements continued

22 Bank and other borrowings

(a)  Borrowing facilities and borrowings

Borrowings principally comprise syndicated and bilateral bank facilities arranged for periods of up to five years, together with overdrafts and uncommitted loans which are repayable on demand, 
senior public bonds (see note 22(d)), loan notes privately placed with UK institutions (see note 22(e)), retail bonds (see note 22(f)), retail deposits issued by Vanquis Bank (see note 22(g)) and 
subordinated loan notes (see note 22(h)). As at 31 December 2014, borrowings under these facilities amounted to £1,493.0m (2013: £1,284.6m).

(b)  Maturity profile of bank and other borrowings

The maturity of borrowings, together with the maturity of facilities, is as follows:

Group

Repayable:
On demand
In less than one year
Included in current liabilities
Between one and two years
Between two and five years
In more than five years
Included in non-current liabilities
Total group

2014

2013

Borrowing  
facilities  
available  
£m

Borrowings 
£m

Borrowing 
facilities 
available 
£m

Borrowings 
£m

23.9
130.1
154.0
192.4
1,144.1
140.2
1,476.7
1,630.7

5.2
130.1
135.3
192.1
1,030.8
134.8
1,357.7
1,493.0

24.1
111.9
136.0
508.5
492.1
405.2
1,405.8
1,541.8

9.3
111.9
121.2
270.1
489.3
404.0
1,163.4
1,284.6

Borrowings are stated after deducting £7.5m of unamortised arrangement fees (2013: £7.2m) and after £nil in respect of the fair value adjustment of derivative 
financial instruments (2013: credit of £5.2m) (see note 17(d)).

Company

Repayable:
On demand
In less than one year
Included in current liabilities
Between one and two years
Between two and five years
In more than five years
Included in non-current liabilities
Total company

2014

2013

Borrowing 
facilities 
available 
£m

Borrowings 
£m

Borrowing 
facilities 
available 
£m

Borrowings 
£m

23.9
6.0
29.9
60.0
820.3
140.2
1,020.5
1,050.4

2.6
6.0
8.6
59.7
707.0
134.8
901.5
910.1

24.1
–
24.1
400.6
233.3
405.2
1,039.1
1,063.2

2.9
–
2.9
162.2
230.5
404.0
796.7
799.6

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014In order to reconcile the borrowings shown in the table above and the headroom on committed facilities shown in 22(i), the facilities and borrowings in respect of amounts repayable on demand should be deducted and unamortised arrangement fees should be added back to borrowings and the fair value adjustments in respect of derivative financial instruments should be deducted from borrowings as follows:20142013GroupFacilities £mBorrowings £mFacilities £mBorrowings £mTotal group facilities and borrowings1,630.71,493.01,541.81,284.6Repayable on demand(23.9)(5.2)(24.1)(9.3)Unamortised arrangement fees–7.5–7.2Fair value adjustment in respect of derivative financial instruments––(5.2)(5.2)Total group committed facilities and borrowings1,606.81,495.31,512.51,277.3Headroom on committed facilities111.5235.2Notes to the financial statements continued

175

22 Bank and other borrowings continued

(b)  Maturity profile of bank and other borrowings (continued)

As at 31 December 2014, the weighted average period to maturity of the group’s committed facilities, including retail deposits, was 3.1 years (2013: 3.2 years) 
and for the company’s committed facilities was 3.5 years (2013: 3.7 years). Excluding retail deposits, the weighted average period to maturity of the group’s 
committed facilities was 3.5 years (2013: 3.6 years). On 12 January 2015, the group exercised its options to extend its £382.5m syndicated bank facility 
maturing in May 2017 by a further year to May 2018. After adjusting for this renewal, the weighted average period to maturity of the group’s committed 
facilities is 3.3 years, 3.9 years, excluding retail deposits and the weighted average period to maturity of the company’s committed facilities is 3.9 years.

(c)  Interest rate and currency profile of bank and other borrowings

Before taking account of the various interest rate swaps and cross-currency swap arrangements entered into by the group and company, the interest rate 
and foreign exchange rate exposure on borrowings is as follows:

Group

Sterling
US dollar
Euro
Zloty
Total group

Company

Sterling
Euro
Zloty
Total company

Fixed  
£m

Floating  
£m

1,089.6
–
–
–
1,089.6

331.5
–
54.5
17.4
403.4

Fixed  
£m

Floating  
£m

509.3
–
–
509.3

328.9
54.5
17.4
400.8

2014

Total  
£m

1,421.1
–
54.5
17.4
1,493.0

2014

Total  
£m

838.2
54.5
17.4
910.1

Fixed  
£m

Floating  
£m

950.1
41.5
–
–
991.6

230.1
–
56.3
6.6
293.0

Fixed  
£m

Floating  
£m

513.0
–
–
513.0

223.7
56.3
6.6
286.6

2013

Total  
£m

1,180.2
41.5
56.3
6.6
1,284.6

2013

Total  
£m

736.7
56.3
6.6
799.6

As detailed in note 17, the group and company have entered into various interest rate swaps and had entered into various cross-currency swap arrangements 
to hedge the interest rate and foreign exchange rate exposures on borrowings. After taking account of the aforementioned interest rate swaps, the group’s 
fixed rate borrowings are £1,209.6m (2013: £1,111.6m) and the company’s fixed rate borrowings are £629.3m (2013: £633.0m). After taking account of 
cross-currency swaps, the group and company have no foreign exchange rate exposure to borrowings denominated in US dollars (2013: £nil).

(d)  Senior public bonds

On 23 October 2009, the company issued £250.0m of senior public bonds. The bonds have an annual coupon of 8.0% and are repayable on 23 October 2019.

(e)  Private placement loan notes

On 24 April 2003, the group issued loan notes as follows:

(i)  US$44m of 5.81% loan notes matured and repaid on 24 April 2010; and 
(ii)  US$76m of 6.34% loan notes matured and repaid on 24 April 2013.

On 12 August 2004, the group issued loan notes as follows:

(i)  US$30m of 6.02% loan notes matured and repaid on 12 August 2011; 
(ii)  US$67m of 6.45% loan notes matured and repaid on 12 August 2014; and 
(iii) £2m of 7.01% loan notes matured and repaid on 12 August 2014.

As set out in note 22(c), cross-currency swaps had been put in place to swap the proceeds and liabilities for principal and interest under the US  
dollar-denominated loan notes into sterling.

On 13 January 2011, the company entered into a committed £100.0m facility agreement with the Prudential/M&G Investments UK Companies Financing Fund  
to provide a 10-year term loan which amortises between years five and 10. The first repayment of £10.0m is due on 13 January 2016. The facility bears 
interest at rates linked to LIBOR.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements176

Notes to the financial statements continued

22 Bank and other borrowings continued

The company subsequently entered into the following arrangements with third-party debt providers:

•	 3	February	2011	–	¤10m	facility	agreement	over	a	seven-year	period	at	rates	linked	to	EURIBOR,	repaid	at	the	company’s	option,	one	year	ahead	 

of maturity, on 24 May 2014; 

•  4 March 2011 – £20m private placement loan notes over a seven-year period at rates linked to LIBOR; and 

•	 	24	May	2011	–	¤14.5m	private	placement	loan	notes	over	a	four-year	period	at	rates	linked	to	EURIBOR.	

(f)  Retail bonds

The company has issued four retail bonds on the ORB platform established by the London Stock Exchange as follows:

Issue date

14 April 2010
25 March 2011
4 April 2012
27 March 2013
Total group and company

Amount  
£m

25.2
50.0
120.0
65.0
260.2

Rate  
%

Maturity date

7.5%*
14 April 2020
7.5% 30 September 2016
7.0%
4 October 2017
6.0% 27 September 2021

*represents an all-in cost of 7.5%, comprising a 7.0% interest rate payable to the bond holder and 0.5% payable to the distributor.

(g) Retail deposits

Vanquis Bank is a PRA regulated bank and commenced taking retail deposits in July 2011. As at 31 December 2014, £580.3m (2013: £435.1m) of fixed-rate, 
fixed-term retail deposits of one, two, three, four and five years had been taken. The deposits in issue at 31 December 2014 have been issued at rates of 
between 1.66% and 4.65%.

(h)  Subordinated loan notes

On 15 June 2005, the company issued £100.0m of subordinated loan notes repayable on 15 June 2015. £94.0m of the liability was settled in 2009.  
The rights of repayment to holders of the loan notes are subordinated to all other borrowings and liabilities of the company upon a winding up of the  
company and, in certain circumstances, upon its administration.

(i)  Undrawn committed borrowing facilities

The group’s funding and liquidity policy is designed to ensure that the group is able to continue to fund the growth of the business. The group therefore maintains headroom on its committed 
borrowing facilities to fund growth and contractual maturities for at least the following 12 months, after assuming that Vanquis Bank will fund 100% of its receivables book through retail deposits.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014A reconciliation of the movement in retail deposits is set out below:Group2014  £m2013  £mAt 1 January435.1327.4New funds received190.7187.7Maturities(69.7)(114.9)Retentions26.631.8Cancellations(8.9)(3.2)Capitalised interest6.56.3At 31 December580.3435.1Notes to the financial statements continued

22 Bank and other borrowings continued
The undrawn committed borrowing facilities at 31 December were as follows:

Expiring within one year
Expiring within one to two years
Expiring in more than two years
Total group and company

177

Group and company 

2014  
£m

–
–
111.5
111.5

2013  
£m

–
235.2
–
235.2

The table above excludes the additional capacity for Vanquis Bank to take retail deposits up to the value of the intercompany loan from Provident Financial plc of £342.2m as at 31 December 2014. 
Accordingly, Vanquis Bank’s retail deposits capacity at 31 December 2014 amounts to £342m. The group’s total funding capacity at the end of 2014 therefore amounts to £453.1m, being the group’s 
headroom on undrawn committed borrowing facilities of £111.5m plus the amount of Vanquis Bank’s intercompany loan of £342.2m.

(j)  Weighted average interest rates and periods to maturity

Before taking account of the various interest rate swaps and cross-currency swap arrangements entered into by the group and company, the weighted 
average interest rate and the weighted average period to maturity of the group and company’s fixed-rate borrowings is as follows:

Group

Sterling
US dollar

Company

Sterling

Weighted  
average  
interest  
rate  
%

5.18
–

2014

Weighted  
average  
period to  
maturity  
years

3.27
–

2014

Weighted  
average  
interest  
rate  
%

5.66
6.39

2013

Weighted  
average  
period to  
maturity  
years

3.90
0.61

2013

Weighted  
average  
interest  
rate  
%

Weighted  
average  
period to  
maturity  
years

Weighted  
average  
interest  
rate  
%

Weighted  
average  
period to  
maturity  
years

7.41

4.26

7.41

5.26

After taking account of interest rate swaps and cross-currency swaps, the sterling-weighted average fixed interest rate for the group was 4.98% 
(2013: 5.70%) and for the company was 6.62% (2013: 6.62%). The sterling-weighted average period to maturity on the same basis is 3.3 years (2013: 4.1 years) 
for the group and 4.3 years (2013: 5.2 years) for the company. There is £nil foreign exchange or interest rate risk denominated in US dollars after taking 
account of cross-currency swaps (2013: £nil).

(k)  Fair values

The fair values of the group and company’s bank and other borrowings are compared to their book values as follows:

Group

Bank loans and overdrafts
Senior public bonds
Sterling private placement loan notes
US dollar private placement loan notes
Euro private placement loan notes
Retail bonds
Retail deposits
Subordinated loan notes
Total group

2014

2013 

Book value 
£m

Fair value 
£m

Book value 
£m

Fair value 
£m

268.7
250.0
120.0
–
7.8
260.2
580.3
6.0
1,493.0

268.7
284.8
138.5
–
8.6
278.2
607.1
6.3
1,592.2

154.6
250.0
122.0
36.3
20.4
260.2
435.1
6.0
1,284.6

154.6
279.0
135.0
36.8
22.2
279.9
457.4
6.6
1,371.5

Provident Financial plc Annual Report and Financial Statements 2014Financial statements178

Notes to the financial statements continued

22 Bank and other borrowings continued

Company

Bank loans and overdrafts
Senior public bonds
Sterling private placement loan notes
Euro private placement loan notes
Retail bonds
Subordinated loan notes
Total company

2014

2013 

Book value 
£m

Fair value 
£m

Book value 
£m

Fair value 
£m

266.1
250.0
120.0
7.8
260.2
6.0
910.1

266.1
284.8
138.5
8.6
278.2
6.3
982.5

143.0
250.0
120.0
20.4
260.2
6.0
799.6

143.0
279.0
135.0
22.2
281.1
6.6
866.9

The fair value of the sterling, US dollar and euro private placement loan notes, the retail deposits and the subordinated loan notes have been calculated by 
discounting the expected future cash flows at the relevant market interest rate yield curves prevailing at the balance sheet date. The fair value of the senior 
public bonds and retail bonds equate to their publicly quoted market price at the balance sheet date.

23 Trade and other payables

Current liabilities

Trade payables
Amounts owed to group undertakings
Other payables including taxation and social security
Accruals
Total

Group

2013  
£m

4.5
–
6.1
55.2
65.8

2014  
£m

3.3
–
11.0
80.0
94.3

Company

2013  
£m

–
156.3
1.4
20.9
178.6

2014  
£m

–
104.5
1.4
24.2
130.1

The amounts owed to group undertakings are unsecured, due for repayment in less than one year and accrue interest at rates linked to LIBOR.

Accruals principally relate to normal operating accruals such as rent, rates and utilities, interest accrued on the group’s borrowings and national insurance accrued in respect of share-based 
payments. The increase during 2014 principally reflects the acquisition of Moneybarn and interest accruals relating to retail deposits.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

179

24 Share capital

Group and company

Ordinary shares of 208⁄11p each 

– £m
– number (m)

The movement in the number of shares in issue during the year was as follows:

Group and company

At 1 January
Shares issued pursuant to the exercise/vesting of options and awards
Placing of ordinary shares to in respect of the acquisition of Moneybarn
At 31 December

2014

Issued and 
fully paid

2013

Issued and 
fully paid

Authorised

Authorised

40.0
193.0

30.3
146.4

40.0
193.0

28.9
139.6

2014  
m

139.6
0.9
5.9
146.4

2013  
m

138.4
1.2
–
139.6

The shares issued pursuant to the exercise/vesting of options and awards comprised 886,497 ordinary shares (2013: 1,198,034) with a nominal value 
of £183,746 (2013: £248,320) and an aggregate consideration of £2.2m (2013: £2.7m). In addition the shares issued as part of the placing in respect of 
Moneybarn comprised 1,225,257 ordinary shares with a nominal value of 5,911,330 and an aggregate consideration of £120.0m. Costs associated with the 
placement, amounting to £3.1m, have been deducted from the share premium account.

Provident Financial plc sponsors the Provident Financial plc 2007 Employee Benefit Trust (EBT) which is a discretionary trust established for the benefit  
of the employees of the group. The company has appointed Kleinwort Benson (Jersey) Trustees Limited to act as trustee of the EBT. The trustee has waived 
the right to receive dividends on the shares it holds. As at 31 December 2014, the EBT held 3,100,176 (2013: 2,789,343) shares in the company with a cost 
of £0.6 (2013: £0.6m) and a market value of £76.3 m (2013: £45.3m). The shares have been acquired by the EBT to meet obligations under the Provident 
Financial Long Term Incentive Scheme 2006 and the 2013 Performance Share Plan.

Provident Financial plc also sponsors the Performance Share Plan Trust which was established to operate in conjunction with the Performance Share Plan 
(PSP). As at 31 December 2014, awards under the PSP, held in the name of the individual subject to the award, were 942,626 (2013: 994,627) ordinary 
shares with a cost of £0.2 m (2013: £0.2m) and a market value of £23.2 m (2013: £16.2m).

Provident Financial plc Annual Report and Financial Statements 2014Financial statements180

Notes to the financial statements continued

25 Share-based payments

The group issues share options and awards to senior employees as part of its employee remuneration packages. The group operates three share schemes: the Long Term Incentive Scheme 
(LTIS), employees’ savings-related share option schemes typically referred to as Save As You Earn schemes (SAYE), and the Performance Share Plan (PSP). The group also previously operated 
senior executive share option schemes (ESOS/SESO), although no options have been granted under these schemes since 2006.

When a share option or award is granted, a fair value is calculated based on the current share price, probability of the option/award vesting, the group’s recent share price volatility, and the risk 
associated with the option/award. The fair value of all options is charged to the income statement on a straight-line basis over the vesting period of the underlying option/award.

The charge to the income statement in 2014 was £8.7m for the group (2013: £7.4m) and £4.6m for the company (2013: £3.6m).

During 2014, awards/options have been granted under the LTIS, PSP and SAYE schemes (2013: awards/options granted under the LTIS, PSP and SAYE schemes). The increase in the share-
based payment charge from £7.4m in 2013 to £8.7m in 2014, principally reflects the release of prior year provisions in 2013 following the departure of Chris Gillespie, a former executive director.

The fair value per award/option granted and the assumptions used in the calculation of the share-based payment charge are as follows:

Group

PSP

LTIS

2014

SAYE

PSP

LTIS

2013

SAYE

Grant date
Share price at grant date (£)
Exercise price (£)
Shares awarded/under option (number)
Vesting period (years)
Expected volatility
Award/option life (years)
Expected life (years)
Risk-free rate
Expected dividends expressed as a dividend yield
Fair value per award/option (£)

8 April 2014
18.99
–
202,689
3
21.8%
3
3
1.41%
n/a
18.99

8 April 2014
18.99
–
413,853
3

5 Sep 2014
21.31
16.44
269,202
3 and 5
21.8% 21.2%-22.2%
Up to 5
Up to 5
1.41% 1.23%-1.75%
4.4%
4.16-4.27

3
3

n/a
13.97-18.99

9 May 2013
16.00
–
299,618
3
24.0%
3
3
0.69%
n/a
16.00

1 Mar 2013
15.01
–
535,014
3

23 Aug 2013
17.15
13.05
200,259
3 and 5
23.9% 23.7%-27.2%
Up to 5
Up to 5
0.67% 0.88%-1.64%
5.0%
3.37-3.72

3
3

n/a
6.03-15.01

Company

PSP

LTIS

2014

SAYE

PSP

LTIS

2013

SAYE

Grant date
Share price at grant date (£)
Exercise price (£)
Shares awarded/under option (number)
Vesting period (years)
Expected volatility
Award/option life (years)
Expected life (years)
Risk-free rate
Expected dividends expressed as a dividend yield
Fair value per award/option (£)

8 April 2014
18.99
–
132,316
3
21.8%
3
3
1.41%
n/a
18.99

8 April 2014
18.99
–
175,366
3

5 Sep 2014
21.31
16.44
15,290
3 and 5
21.8% 21.2%-22.2%
Up to 5
Up to 5
1.41% 1.23%-1.75%
4.4%
4.16-4.27

n/a
13.97

3
3

9 May 2013
16.00
–
204,498
3
24.0%
3
3
0.69%
n/a
16.00

1 Mar 2013
15.01
–
282,755
3

23 Aug 2013
17.15
13.05
5,931
3 and 5
23.9% 23.7%-27.2%
Up to 5
Up to 5
0.67% 0.88%-1.64%
5.0%
3.37-3.72

n/a
10.52

3
3

The expected volatility is based on historical volatility over the last three or five years depending on the length of the option/award. The expected life is the 
average expected period to exercise. The risk-free rate of return is the yield on zero coupon UK Government bonds.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

181

25 Share-based payments continued
A reconciliation of award/share option movements during the year is shown below:

Group

Outstanding at 1 January 2014
Awarded/granted

Lapsed
Exercised
Outstanding at  
31 December 2014
Exercisable at 31 December 2014

Number

775,506
202,689

(655)
(258,015)

719,525
–

Group

Outstanding at 1 January 2013
Awarded/granted
Lapsed
Exercised
Outstanding at  
31 December 2013
Exercisable at 31 December 2013

Number

623,886
299,618
(86,623)
(61,375)

775,506
–

PSP

Weighted  
average  
exercise 
price 
£

–
–

–
–

–
–

PSP

Weighted 
average  
exercise 
price  
£

–
–
–
–

–
–

LTIS

Weighted  
average  
exercise 
price 
£

–
–

–
–

–
–

LTIS

Weighted 
average  
exercise 
price  
£

–
–
–
–

–
–

SAYE

Weighted 
average  
exercise 
price  
£

9.56
16.44

10.56
7.91

12.25
8.12

SAYE

Weighted 
average  
exercise 
price  
£

7.97
13.05
8.95
6.62

9.56
6.81

Number

902,784
269,202

(86,737)
(270,589)

814,660
22,650

Number

1,185,345
200,259
(97,910)
(384,910)

902,784
24,945

Number

1,938,223
413,853

(265,058)
(730,675)

1,356,343
–

Number

2,271,742
535,014
(74,548)
(793,985)

1,938,223
–

ESOS/SESO

Weighted 
average  
exercise 
price  
£

5.77
–

–
–

5.77
5.77

ESOS/SESO

Weighted 
average  
exercise 
price  
£

5.77
–
–
5.77

5.77
5.77

Number

10,820
–

–
–

10,820
10.820

Number

14,890
–
–
(4,070)

10,820
10,820

Share awards outstanding under the LTIS scheme at 31 December 2014 had an exercise price of £nil (2013: £nil) and a weighted average remaining 
contractual life of 1.2 years (2013: 1.0 years). Share options outstanding under the ESOS/SESO schemes at 31 December 2014 had an exercise price of 
577p (2013: 577p) and a weighted average remaining contractual life of nil years (2013: nil years). Share options outstanding under the SAYE schemes at 
31 December 2014 had exercise prices ranging from 656p to 1,644p (2013: 491p to 1,305p) and a weighted average remaining contractual life of 2.0 years 
(2013: 1.9 years). Share awards outstanding under the PSP schemes at 31 December 2014 had an exercise price of £nil (2013: £nil) and a weighted average 
remaining contractual life of 1.2 years (2013: 1.3 years).

Provident Financial plc Annual Report and Financial Statements 2014Financial statements182

Notes to the financial statements continued

25 Share-based payments continued

Company

Outstanding at 1 January 2014
Awarded/granted
Lapsed
Exercised
Outstanding at 
31 December 2014
Exercisable at 31 December 2014

Number

505,134
132,316
–
(163,470)

473,980
–

Company

Outstanding at 1 January 2013
Awarded/granted
Lapsed
Exercised
Outstanding at 
31 December 2013
Exercisable at 31 December 2013

Number

419,748
204,498
(75,164)
(43,948)

505,134
–

PSP

Weighted  
average  
exercise 
price  
£

–
–
–
–

–
–

PSP

Weighted 
average 
exercise  
price 
£ 

–
–
–
–

–
–

LTIS

Weighted  
average  
exercise 
price  
£

–
–
–
–

–
–

LTIS

Weighted 
average 
exercise  
price 
£

–
–
–
–

–
–

Number

1,050,358
175,366
(235,799)
(325,444)

664,481
–

Number

1,197,956
282,755
(1,234)
(429,119)

1,050,358
–

SAYE

Weighted  
average  
exercise 
price  
£

9.90
16.44
8.88
7.71

13.79
–

SAYE

Weighted 
average 
exercise  
price 
£

7.97
13.05
10.56
6.60

9.90
6.85

Number

25,508
15,290
(1,591)
(8,362)

30,845
–

Number

36,032
5,931
(852)
(15,603)

25,508
4,055

ESOS/SESO

Weighted  
average  
exercise 
price  
£

–
–
–
–

–
–

ESOS/SESO

Weighted 
average 
exercise  
price 
£

5.77
–
–
5.77

–
–

Number

–
–
–
–

–
–

Number

4,070
–
–
(4,070)

–
–

Share awards outstanding under the LTIS scheme at 31 December 2014 had an exercise price of £nil (2013: £nil) and a weighted average remaining 
contractual life of 1.1 years (2013: 1.1 years). Share options outstanding under the SAYE schemes at 31 December 2014 had exercise prices ranging from 
662p to 1,644p (2013: 656p to 1,305p) and a weighted average remaining contractual life of 2.3 years (2013: 1.7 years). Share awards outstanding under the 
PSP schemes at 31 December 2014 had an exercise price of £nil (2013: £nil) and a weighted average remaining contractual life of 1.2 years (2013: 1.3 years). 
There were no share options outstanding under the ESOS/SESO schemes at 31 December 2014.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

183

26 Other reserves

Group

At 1 January 2013
Other comprehensive income:
– cash flow hedges (note 17)
– tax on items taken directly to other comprehensive income (note 5)
– impact of change in UK tax rate
Other comprehensive income for the year
Transactions with owners:
– purchase of own shares
– transfer of own shares on vesting of share awards
– share-based payment charge (note 25)
– transfer of share-based payment reserve
At 31 December 2013
At 1 January 2014
Other comprehensive income:
– cash flow hedges (note 17)
– tax on items taken directly to other comprehensive income (note 5)
Other comprehensive income for the year
Transactions with owners:
– purchase of own shares
– transfer of own shares on vesting of share awards
– share-based payment charge (note 25)
– transfer of share-based payment reserve
At 31 December 2014

Profit  
retained by 
subsidiary  
£m

Capital  
redemption  
reserve  
£m

0.8

3.6

–
–
–
–

–
–
–
–
0.8
0.8
–
–
–
–

–
–
–
–
0.8

–
–
–
–

–
–
–
–
3.6
3.6
–
–
–
–

–
–
–
–
3.6

Hedging  
reserve  
£m

(7.0)

2.7
(0.6)
(0.2)
1.9

–
–
–
–
(5.1)
(5.1)
–
2.2
(0.4)
1.8

–
–
–
–
(3.3)

Treasury  
shares  
reserve  
£m

Share-based 
payment  
reserve  
£m

(1.0)

16.8

Total  
other  
reserves  
£m

13.2

–
–
–
–

(0.5)
0.6
–
–
(0.9)
(0.9)
–
–
–
–

(0.1)
0.2
–
–
(0.8)

–
–
–
–

–
–
7.4
(5.4)
18.8
18.8
–
–
–
–

–
–
8.7
(8.8)
18.7

2.7
(0.6)
(0.2)
1.9

(0.5)
0.6
7.4
(5.4)
17.2
17.2
–
2.2
(0.4)
1.8

(0.1)
0.2
8.7
(8.8)
19.0

The capital redemption reserve represents profits on the redemption of preference shares arising in prior years, together with the capitalisation of the nominal value of shares purchased  
and cancelled, net of the utilisation of this reserve to capitalise the nominal value of shares issued to satisfy scrip dividend elections.

The hedging reserve reflects the corresponding entry to the fair value of hedging derivatives held on the balance sheet as either assets or liabilities (see note 17).

The treasury shares reserve represents shares acquired by the company, through various trusts, both from the market and through a fresh issue to satisfy awards under the group’s various 
share schemes (see note 24). The cost of the shares is treated as a deduction from equity. When the relevant awards vest, the cost of the shares provided to employees is transferred to 
retained earnings.

The share-based payment reserve reflects the corresponding credit entry to the cumulative share-based payment charges made through the income statement as there is no cash cost or 
reduction in assets from the charges. When options and awards vest, that element of the share-based payment reserve relating to those awards and options is transferred to retained earnings.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements184

Notes to the financial statements continued

26 Other reserves continued

Company

At 1 January 2013

Other comprehensive income:
– cash flow hedges (note 17)
–  tax on items taken directly to other comprehensive income
– impact of change in UK tax rate
Other comprehensive income for the year
Transactions with owners:
– purchase of own shares
– transfer of own shares on vesting of share awards
– share-based payment charge (note 25)
–  share-based payment movement in investment in subsidiaries (note 14)
– transfer of share-based payment reserve
At 31 December 2013
At 1 January 2014
Other comprehensive income:
– cash flow hedges (note 17)
–  tax on items taken directly to other comprehensive income
– impact of change in UK tax rate
Other comprehensive income for the year
Transactions with owners:
– purchase of own shares
– transfer of own shares on vesting of share awards
– share-based payment charge (note 25)
–  share-based payment movement in investment in subsidiaries (note 14)
– transfer of share-based payment reserve
At 31 December 2014

Non- 
distributable  
reserve  
£m

Merger  
reserve  
£m

Capital  
redemption  
reserve  
£m

Hedging  
reserve  
£m

Treasury  
shares  
reserve  
£m

Share-based 
payment 
reserve  
£m

Total  
other  
reserves  
£m

609.2

2.3

3.6

–
–
–
–

–
–
–
–
–
609.2
609.2

–
–
–
–

–
–
–
–
–
609.2

–
–
–
–

–
–
–
–
–
2.3
2.3

–
–
–
–

–
–
–
–
–
2.3

–
–
–
–

–
–
–
–
–
3.6
3.6

–
–
–
–

–
–
–
–
–
3.6

(7.2)

2.7
(0.6)
(0.2)
1.9

–
–
–
–
–
(5.3)
(5.3)

2.3
(0.5)
–
1.8

–
–
–
–
–
(3.5)

(1.0)

16.8

623.7

–
–
–
–

(0.5)
0.6
–
–
–
(0.9)
(0.9)

–
–
–
–

(0.1)
0.2
–
–
–
(0.8)

–
–
–
–

–
–
3.6
0.8
(2.4)
18.8
18.8

–
–
–
–

–
–
4.6
(0.4)
(4.2)
18.8

2.7
(0.6)
(0.2)
1.9

(0.5)
0.6
3.6
0.8
(2.4)
627.7
627.7

2.3
(0.5)
–
1.8

(0.1)
0.2
4.6
(0.4)
(4.2)
629.6

The non-distributable reserve was created as a result of an intra-group reorganisation to create a more efficient capital structure that more accurately reflects the group’s management structure.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Notes to the financial statements continued

27 Commitments
Commitments under operating leases are as follows:

Due within one year
Due between one and five years
Due in more than five years
Total

185

Group

Company

2014  
£m

13.8
30.7
59.7
104.2

2013  
£m

13.7
34.0
51.9
99.6

2014  
£m

2.5
12.0
20.3
34.8

2013  
£m

1.9
9.7
13.7
25.3

Operating lease commitments relate to the future rental payments until the first break on: (i) the CCD head office property in Bradford; (ii) the 240 CCD branches nationwide; and (iii) the new 
Vanquis Bank head office in London and contact centre in Chatham.

Other group commitments are as follows: 

Unutilised credit card facilities at 31 December

The company has £nil unutilised credit card facilities at 31 December 2014 (2013: £nil).

2014  
£m

505.2

Group

2013  
£m

361.0

The group and company had £nil capital expenditure commitments contracted with third parties but not provided for at 31 December 2014 (2013: £nil).

28 Related party transactions
The company recharges the pension scheme referred to in note 19 with a proportion of the costs of administration and professional fees incurred by  
the company. The total amount recharged during the year was £0.6m (2013: £0.6m) and the amount due from the pension scheme at 31 December 2014 
was £0.2m (2013: £0.1m).

Details of the transactions between the company and its subsidiary undertakings, which comprise management recharges and interest charges  
on intra-group balances, along with any balances outstanding at 31 December are set out below:

Company

Vanquis Bank
CCD
Moneybarn
Other central companies
Total

Management 
recharge  
£m

3.2
7.3
–
–
10.5

2014

2013

Interest  
(credit)/
charge 
£m

(23.5)
(55.5)
(4.4)
0.5
(82.9)

Outstanding 
balance  
£m

Management 
recharge  
£m

339.8
969.1
161.5
109.5
1,579.9

2.6
7.8
–
–
10.4

Interest  
(credit)/
charge 
 £m

Outstanding 
balance  
£m

(18.1)
(63.2)
–
2.1
(79.2)

286.2
1,114.4
–
63.3
1,463.9

The outstanding balance represents the gross intercompany balance receivable by the company, against which a provision of £122.5m (2013: £122.5m) is held.

During 2014, the company received a dividend of £70.0m from Provident Financial Management Services Limited, a subsidiary within CCD (2013: £75.0m) 
and a £42.5m dividend from Vanquis Bank Limited (2013: £30.0m). 

There are no transactions with directors other than those disclosed in the directors’ remuneration report.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements186

Notes to the financial statements continued

29 Contingent liabilities

A contingent liability is a liability that is not sufficiently certain to qualify for recognition as a provision where uncertainty exists regarding the outcome of future events. The only contingent liabilities 
within the group relate to bank guarantees provided from one subsidiary to another and a charge in respect of the Unfunded Unapproved Retirement Benefits Scheme (UURBS).

The company has a contingent liability for guarantees given in respect of borrowing facilities of certain subsidiaries to a maximum of £114.1m (2013: £285.1m). 
At 31 December 2014, the fixed and floating rate borrowings in respect of these guarantees amounted to £2.6m (2013: £49.9m). No loss is expected to arise. 
These guarantees are defined as financial guarantees under IAS 39 and their fair value at 31 December 2014 was £nil (2013: £nil).

A floating charge is held over CCD’s receivables of up to £15m in respect of the funded pension benefit promises made to executive directors and certain 
members of the senior management affected by the reduced annual allowance to pension schemes introduced in 2011 under the UURBS. No loss is expected 
to arise.

30 Reconciliation of profit after taxation to cash generated from/(used in) operations

Profit after taxation

Adjusted for:

– tax charge

– finance costs

– finance income

– dividends received

– share-based payment charge

– retirement benefit charge/(credit) prior to exceptional pension credit

– exceptional curtailment credit

– amortisation of intangible assets

– depreciation of property, plant and equipment

– loss on disposal of property, plant and equipment

– impairment provision in investment in subsidiaries

Changes in operating assets and liabilities:

– amounts receivable from customers

– trade and other receivables

– trade and other payables

– contributions into the retirement benefit scheme

Cash generated from/(used in) operations

Note

5

3

28

25

19

19

12

13

13

14

19

2014 
£m

175.6

49.0

77.5

–

–

8.7

4.4

(0.6)

7.2

6.6

0.2

–

Group

2013 
£m

141.0

41.4

74.2

–

–

7.4

6.0

(1.6)

4.4

6.7

0.2

–

(111.4)

(92.3)

(4.4)

21.8

(13.1)

221.5

7.3

3.6

(14.5)

183.8

Company

2013 
£m

127.6

4.2

59.7

(81.4)

(105.0)

3.6

(7.7)

(1.6)

–

1.2

–

–

–

105.5

2.2

(0.8)

107.5

2014 
£m

125.1

1.7

61.4

(83.3)

(112.5)

4.6

(8.0)

(0.6)

–

1.1

–

0.1

–

(11.7)

(11.1)

(0.7)

(33.9)

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014 
187

Independent auditor’s report

Opinion on financial statements  
of Provident Financial plc

In our opinion:

•   the financial statements give a true and fair view of the state of the group’s and of the parent 
company’s affairs as at 31 December 2014 and of the group’s profit for the year then ended;

•   the group financial statements have been properly prepared in accordance with International 

Financial Reporting Standards (IFRSs) as adopted by the European Union;

•   the parent company financial statements have been properly prepared in accordance with 
IFRSs as adopted by the European Union and as applied in accordance with the provisions 
of the Companies Act 2006; and

•   the financial statements have been prepared in accordance with the requirements of the 
Companies Act 2006 and, as regards the group financial statements, Article 4 of the 
IAS Regulation.

The financial statements comprise the consolidated income statement, the consolidated statement of 
comprehensive income, the consolidated and parent company balance sheets, the consolidated and 
parent company statement of cash flows, the consolidated and parent company statement of changes 
in shareholders’ equity, the statement of accounting policies, the financial and capital risk management 
section and the related notes 1 to 30. The financial reporting framework that has been applied in their 
preparation is applicable law and IFRSs as adopted by the European Union and, as regards the parent 
company financial statements, as applied in accordance with the provisions of the Companies Act 2006.

Going concern

As required by the Listing Rules we have reviewed the directors’ statement contained within the 
Directors’ report on page 108 that the group is a going concern. We confirm that:

•   we have concluded that the directors’ use of the going concern basis of accounting in the preparation 

of the financial statements is appropriate; and

•   we have not identified any material uncertainties that may cast significant doubt on the group’s ability 

to continue as a going concern.

However, because not all future events or conditions can be predicted, this statement is not a guarantee 
as to the group’s ability to continue as a going concern.

The assessed risks of material misstatement described below are those that had the greatest 
effect on our audit strategy, the allocation of resources in the audit and directing the efforts of the 
engagement team:

Our assessment of risks 
of material misstatement

Provident Financial plc Annual Report and Financial Statements 2014Financial statements188

Independent auditor’s report continued

Risk

How the scope of our audit responded to the risk

Impairment losses against loans 
and receivables (Consumer Credit Division, 
Vanquis Bank and Moneybarn)

The assessment of the group’s calculation of 
impairment losses against loans and receivables 
is complex and requires management to make 
significant judgements regarding the level and timing 
of future cash flows to be received from customers. 
Further detail in respect of these assumptions is 
set out in the critical judgements and uncertainties 
section of the accounting policies note on page 140. 

Revenue recognition (Consumer Credit Division, 
Vanquis Bank and Moneybarn)

Revenue recognition and specifically the application 
of the requirement in IAS 39 to recognise income on 
loans using an effective interest rate (‘EIR’) method 
is a complex area. It requires management to make 
significant judgements relating to the expected 
life of each loan and the timing of cash flows with 
the accounting entries generated through the use 
of complex spreadsheet models. Further detail 
in respect of these assumptions is set out in the 
critical judgements and uncertainties section of the 
accounting policies note on page 140.

Defined benefit pension scheme asset

Determining the key assumptions used to calculate 
the present value of the £56.0m retirement 
benefit obligation requires significant management 
judgement in relation to inflation rates, discount 
rates and mortality rates.

Provision for taxation liabilities

The group is required to exercise judgement in 
the assessment of the key assumptions used 
to determine the taxation liabilities, including the 
probability of liabilities arising and the quantum 
of any such liabilities.

We tested the key controls relating to the identification and recording of impairment losses and the 
mechanical accuracy of the models used to calculate impairment. This included using our in-house 
IT specialists to test the data flows from source systems to the models in order to determine whether 
the data used to calculate impairment provisions was complete and accurate. For each of the models, 
we have understood the complexities and key judgements and have tailored our work to address 
these accordingly.

We challenged the appropriateness of the key assumptions used in the impairment models, 
including specifically the identification of impaired accounts and the estimation of future cash 
flows. This involved analysis of the group’s historical cash collection experience and challenging 
the appropriateness of those key assumptions in the context of internal and external factors 
affecting the business, including operational changes in the Consumer Credit Division and current 
macroeconomic trends. 

We tested the key controls relating to the recording of revenue which focused on the flow of data 
from source systems into the revenue models and automated IT controls, with support from our 
in-house IT specialists, to determine whether the data used was complete and accurate. We also 
tested the mechanical accuracy of the models which are used to determine revenue and the related 
controls. For each of the models, we have understood the complexities and key judgements and have 
tailored our work to address these accordingly.

We challenged the assumptions used in the recognition of revenue, including the impact of early 
redemptions by assessing whether the revenue recognition policies adopted were in compliance with 
IFRS. We considered the assumptions in respect of future behavioural cash flows by reference to the 
group’s historical experience and macroeconomic factors including inflation rates, benefit changes 
and utility prices.

We used our in-house actuarial specialists to assist us in evaluating the appropriateness of the 
principal actuarial assumptions used in the calculation of the retirement benefit obligation, as set out 
in note 19. This involved benchmarking management’s assumptions against those used by a range 
of organisations as at 31 December 2014 and considering the consistency of those judgements 
compared to prior year.

Utilising the experience of our in-house taxation specialists, we evaluated the completeness of the 
group’s taxation liabilities, including the appropriateness of the key assumptions relating to the likely 
quantum of any liabilities and the probability of them occurring in order to assess whether the level  
of provision is appropriate. We also reviewed correspondence with tax authorities to determine 
whether the liabilities considered by management were complete. 

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Independent auditor’s report continued

189

Moneybarn fair value adjustments

In August 2014, the group acquired the entire share 
capital of Duncton Group Limited for £120m, as set 
out in note 10. On acquisition, IFRS 3 requires assets 
and liabilities acquired to be recognised at their fair 
values. Intangible assets must also be recognised 
at fair value if they are separable or arise from other 
contractual rights.

The determination of fair values requires the 
exercise of significant judgement and our work 
in this respect was focused on two key areas:

We performed a detailed review of the acquisition accounting against the requirements of IAS 38 
and IFRS 13, which involved an independent challenge of management’s identification of intangibles 
on acquisition.

In respect of the broker relationship intangible we:

•   challenged the key judgements in respect of the valuation of the intangible broker relationships, 
related to the forecast cash flows, the discount rate and its estimated useful economic life with 
reference to management’s historical budgeting accuracy and external economic data.

In relation to the loan book valuation we:

•   tested the underlying controls used to calculate the provision, using our in-house data specialists 

•    the recognition of the £75.0m broker relationship 

to review the scripts used to generate the cash flow model; and

•   challenged the assumptions used in the calculation with reference to historical data.

intangible which was determined by using 
a discounted cash flow model. This required 
the exercise of management judgement in 
the estimation of the forecast future cash 
flows, useful economic life and selection of 
an appropriate discount rate; and

•   the £3.8m adjustment to recognise the loan book 
at fair value which required judgement to be 
applied in respect of the estimated discounted 
future cash flows to be derived from unimpaired 
loans at the acquisition date.

The description of risks above should be read in conjunction with the significant issues considered by the Audit Committee on pages 97 and 98.

Our audit procedures relating to these matters were designed in the context of our audit of the financial statements as a whole, and not to 
express an opinion on individual accounts or disclosures. Our opinion on the financial statements is not modified with respect to any of the 
risks described above, and we do not express an opinion on these individual matters.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements190

Independent auditor’s report continued

Our application of materiality

An overview of the scope of our audit

Opinion on other matters prescribed  
by the Companies Act 2006

We define materiality as the magnitude of misstatement in the financial statements that makes it 
probable that the economic decisions of a reasonably knowledgeable person would be changed  
or influenced. We use materiality both in planning the scope of our audit work and in evaluating the 
results of our work.

We determined materiality for the group to be £16.8m (2013: £14.7m), which is 7.5% (2013: 7.5%), 
normalised by adding back one-off restructuring costs of pre-tax profit (as set out on page 130). 
The increase in our materiality level has been driven solely by an increased in reported profit before tax.

We agreed with the audit committee that we would report to the Committee all audit differences in 
excess of £336,000 (2013: £297,000), as well as differences below that threshold that, in our view, 
warranted reporting on qualitative grounds. We also report to the audit committee on disclosure matters 
that we identified when assessing the overall presentation of the financial statements. 

Our audit work on the principal trading subsidiaries comprised statutory audits which were executed 
at levels of materiality applicable to each individual entity which were lower than group materiality and 
ranged from £300,000 to £15m.

Our group audit was scoped by obtaining an understanding of the group and its environment, including 
group-wide controls, and assessing the risks of material misstatement at the group level. Based on 
that assessment, our group audit scope focused on all of the principal trading subsidiaries within the 
group’s three reportable segments which account for 100% of the group’s profit before tax. Two of the 
segments are audited directly by the group audit team and the other is audited by a separate component 
team, under the supervision of the group team who have maintained continual communication 
throughout the audit. They were also selected to provide an appropriate basis for undertaking audit 
work to address the risks of material misstatement identified above. 

In our opinion:

•   the part of the Directors’ Remuneration Report to be audited (pages 120 to 128) has been properly 

prepared in accordance with the Companies Act 2006; and

•   the information given in the Strategic Report and the Directors’ Report for the financial year for  

which the financial statements are prepared is consistent with the financial statements.

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Independent auditor’s report continued

191

Matters on which we are required to report by exception

Adequacy of explanations received 
and accounting records

Under the Companies Act 2006 we are required to report to you if, in our opinion:

•   we have not received all the information and explanations we require for our audit; or

Directors’ remuneration

Corporate Governance Statement

•   adequate accounting records have not been kept by the parent company, or returns adequate  

for our audit have not been received from branches not visited by us; or

•   the parent company financial statements are not in agreement with the accounting records 

and returns.

We have nothing to report in respect of these matters.

Under the Companies Act 2006 we are also required to report if in our opinion certain disclosures  
of directors’ remuneration have not been made or the part of the Directors’ Remuneration Report  
to be audited is not in agreement with the accounting records and returns. 

We have nothing to report arising from these matters.

Under the Listing Rules we are also required to review the part of the Corporate Governance Statement 
relating to the company’s compliance with ten provisions of the UK Corporate Governance Code. 
We have nothing to report arising from our review.

Our duty to read other information  
in the Annual Report

Under International Standards on Auditing (UK and Ireland), we are required to report to you if, in our 
opinion, information in the annual report is:

•   materially inconsistent with the information in the audited financial statements; or

•   apparently materially incorrect based on, or materially inconsistent with, our knowledge of the group 

acquired in the course of performing our audit; or

•   otherwise misleading.

In particular, we are required to consider whether we have identified any inconsistencies between our 
knowledge acquired during the audit and the directors’ statement that they consider the annual report 
is fair, balanced and understandable and whether the annual report appropriately discloses those 
matters that we communicated to the audit committee which we consider should have been disclosed. 
We confirm that we have not identified any such inconsistencies or misleading statements.

Provident Financial plc Annual Report and Financial Statements 2014Financial statements192

Independent auditor’s report continued

Matters on which we are required to report by exception continued

As explained more fully in the Directors’ Responsibilities Statement, the directors are responsible for 
the preparation of the financial statements and for being satisfied that they give a true and fair view. 
Our responsibility is to audit and express an opinion on the financial statements in accordance with 
applicable law and International Standards on Auditing (UK and Ireland). Those standards require 
us to comply with the Auditing Practices Board’s Ethical Standards for Auditors. We also comply 
with International Standard on Quality Control 1 (UK and Ireland). Our audit methodology and tools 
aim to ensure that our quality control procedures are effective, understood and applied. Our quality 
controls and systems include our dedicated professional standards review team and independent 
partner reviews.

This report is made solely to the company’s members, as a body, in accordance with Chapter 3  
of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state 
to the company’s members those matters we are required to state to them in an auditor’s report and 
those further matters we have expressly agreed to report to them on in our engagement letter and for 
no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to 
anyone other than the company and the company’s members as a body, for our audit work, for this 
report, or for the opinions we have formed.

An audit involves obtaining evidence about the amounts and disclosures in the financial statements 
sufficient to give reasonable assurance that the financial statements are free from material 
misstatement, whether caused by fraud or error. This includes an assessment of: whether the 
accounting policies are appropriate to the group’s and the parent company’s circumstances and have 
been consistently applied and adequately disclosed; the reasonableness of significant accounting 
estimates made by the directors; and the overall presentation of the financial statements. In addition, 
we read all the financial and non-financial information in the annual report to identify material 
inconsistencies with the audited financial statements and to identify any information that is apparently 
materially incorrect based on, or materially inconsistent with, the knowledge acquired by us in the 
course of performing the audit. If we become aware of any apparent material misstatements  
or inconsistencies we consider the implications for our report.

Respective responsibilities  
of directors and auditor

Scope of the audit  
of the financial statements

Peter Birch FCA (Senior statutory auditor) 
for and on behalf of Deloitte LLP 
Chartered Accountants and Statutory Auditor 
Manchester, United Kingdom 
24 February 2015

Financial statements continuedProvident Financial plc Annual Report and Financial Statements 2014Provident Financial plc 
Annual Report and Financial Statements 2014

193

Shareholder 
information

194   Information for shareholders

Shareholder information 
 
194
Shareholder information

Information for shareholders

Financial calendar –  
2014 final dividend

Dividend announced

24 February 2015

Annual general meeting

7 May 2015

Ex-dividend date for ordinary shares

21 May 2015

Record date for the dividend

Payment date for the dividend

22 May 2015

19 June 2015

Share price
The Company’s shares are listed on the  
London Stock Exchange under share code 
‘PFG.L’. The share price is quoted daily in  
a number of national newspapers and is  
available on our website at  
www.providentfinancial.com

Individual Savings Account (ISA)
Shareholders may take out an ISA which 
includes shares in the company with a provider 
of their choice. However, the company has made 
arrangements for its shareholders and employees 
to use Redmayne-Bentley’s ISA and general share 
dealing services. Shareholders who are eligible 
and who wish to discuss associated fees and 
charges should contact:

Phil Armitage
Redmayne-Bentley LLP
9 Bond Court
Leeds
LS1 2JZ
Telephone: 0113 200 6433

Redmayne-Bentley LLP is a Limited Liability 
Partnership. Registered in England and Wales. 
Registered No: OC344361 Registered office: 
9 Bond Court, Leeds LS1 2JZ. Members of 
the London Stock Exchange Authorised and 
Regulated by the Financial Conduct Authority. 
VAT number: GB 165 8810 81 LEI: 
21380053IRIPK1R3JQ58.

Tax on dividends
The following information is intended to provide 
general guidance to individuals who are tax 
resident in the UK. It does not constitute 
professional advice. Shareholders who are in 
any doubt as to their personal tax position should 
seek their own professional advice, as should 
shareholders who are not resident in the UK.

A UK tax resident individual shareholder who 
receives a dividend is entitled to a tax credit  
in respect of the dividend.

The	tax	credit	is	1⁄9th	of	the	dividend	
(corresponding to 10% of the dividend and the 
associated tax credit).

A UK tax resident individual shareholder is 
therefore treated as having paid tax at 10% on the 
aggregate of the dividend and the associated tax 
credit; as basic rate taxpayers are liable to tax on 
the dividend and the associated tax credit at 10%, 
they will have no further liability to tax in respect 
of the dividend. UK tax resident individuals cannot 
claim a refund of the 10% tax credit.

The tax liability on dividends for UK tax resident 
higher-rate taxpayers is an amount equal to 
32.5% of the aggregate of the dividend and 
the associated tax credit less the tax credit. 
This equates to a liability for additional tax equal  
to 25% of the dividend.

For taxpayers whose income exceeds £150,000 
and are subject to tax at the additional rate, the tax 
liability on dividends (the ‘dividend additional rate’) 
is an amount equal to 37.5% of the aggregate of 
the dividend and the associated tax credit less the 
tax credit. This equates to a liability for additional 
tax equal to 30.55% of the dividend.

Registrars
The company’s registrar is:

Capita Asset Services
The Registry
34 Beckenham Road
Beckenham
Kent 
BR3 4TU

Telephone: 0871 664 0300  
(from within the UK)

Calls cost 10p a minute plus network extras.

Telephone: +44 (0)20 8639 3399  
(from outside the UK)

Lines are open 8.30am–5.30pm  
Monday to Friday.

Capita share portal
Capita Asset Services offers a share portal 
service which enables registered shareholders  
to manage their Provident Financial shareholdings 
quickly and easily online. Once registered 
for this service, you will have access to your 
personal shareholding and a range of services 
including: setting up or amending dividend 
bank mandates, proxy voting and amending 
personal details. For further information visit 
www.capitashareportal.com

Capita Dividend 
Reinvestment Plan
Capita Asset Services offers a Dividend 
Reinvestment Plan whereby shareholders  
can acquire further shares in the company  
by using their cash dividends to buy additional 
shares. For further information contact Capita 
Asset Services:

Telephone: 0871 664 0381  
(from within the UK)

Calls cost 10p a minute plus network extras.

Telephone: +44 (0)20 8639 3402  
(from outside the UK)

Lines are open 8.30am–5.30pm  
Monday to Friday 

Special requirements
A black-and-white large text version of this 
document (without pictures) is available on 
request from the Company Secretary at the 
address overleaf. A PDF version of the full annual 
report including financial statements is available 
on our website.

Provident Financial plc Annual Report and Financial Statements 2014195

Provident Financial plc

Advisors

Independent auditor
Deloitte LLP 
2 Hardman Street 
Manchester 
M60 2AT 

Company advisors  
and stockbrokers
J.P. Morgan Cazenove 
25 Bank Street 
London 
E14 5JP

Solicitors
Addleshaw Goddard LLP 
Sovereign House 
Sovereign Street 
Leeds 
LS1 1HQ

Allen & Overy LLP 
One Bishops Square 
London 
E1 6AD

Eversheds LLP 
Bridgewater Place 
Water Lane 
Leeds 
LS11 5DR

Provident Financial plc Annual Report and Financial Statements 2014Shareholder informationCompany detailsRegistered office and contact details:Provident Financial plc No. 1 Godwin Street Bradford West Yorkshire BD1 2SUTelephone: +44 (0)1274 351 351 Fax:  +44 (0)1274 730 606 Website: www.providentfinancial.comCompany number668987196

Notes

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Designed and produced  
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View and download the online version here: 
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Provident Financial plc

No.1 Godwin Street
Bradford
BD1 2SU
United Kingdom

+44 (0)1274 351351
www.providentfinancial.com

Company number 668987

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n

n

u

a

l

R

e

p

o

r

t

a

n

d

F

i

n

a

n

c

i

a

l

S

t

a

t

e

m

e

n

t

s

2

0

1

4