Utah-based Purple Innovation, Inc. has made a name for itself by designing and manufacturing sleep-related products like mattresses, pillows, and cushions. But that's not all - the company also offers a range of sleep accessories like bases, foundations, sheets, mattress protectors, bed frames, seat cushions, blankets, and duvets. They've even expanded into the pet market, selling pet beds. Purple Innovation sells its products through a variety of channels, including their own e-commerce website, brick-and-mortar wholesale partners, and third-party online retailers. They've also opened retail showrooms to showcase their products in person. The company was launched in 2010 and is headquartered in Lehi, Utah.