Qiwi plc, a Cyprus-based company, is making waves in the world of electronic online payment systems, particularly in Russia, Kazakhstan, Moldova, Belarus, the United Arab Emirates, and beyond. With a presence in multiple countries, Qiwi operates through two key segments: Payment Services and Corporate and Other Category. Its broad range of services include payment options across various channels, including online, mobile and physical, with a network of approximately 62,000 kiosks and 12,000 terminals. Qiwi Wallet, an online and mobile payment processing system, allows customers to pay for products and services, as well as engage in peer-to-peer money transfers through a virtual wallet, while Visa prepaid cards are also available. The company offers ROWI, a platform that offers digital structured financial products to small and medium-sized enterprises, as well as Flocktory, a SaaS platform for customer lifecycle management and personalization geared towards automated marketing solutions primarily for the e-commerce, financial, media, and travel sectors. Additionally, Qiwi provides RealWeb, a full-circle digital marketing service, as well as the Centra, a marketplace of advertising products and services, and the GARPUN, an automated system for managing context advertising. Since its incorporation in 2007, Qiwi has continued to show its prowess in the ever-expanding world of electronic payment options.