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Rightmove

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FY2016 Annual Report · Rightmove
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Rightmove plc | annual report 2016

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Rightmove plc 

Turnberry House  
30 Caldecotte Lake Drive 
Caldecotte, Milton Keynes  
MK7 8LE

Registered in England no 6426485

the UK’s number one  
property website

 
 
 
 
 
Rightmove is 
the UK’s largest 
property portal
Our aim is to create a more 
transparent and efficient 
property marketplace and  
to make home moving easier  
in the UK

Advisers and shareholder information

Contacts 
Chief	Executive	Officer:	
Chief	Operating	Officer:		
Finance	Director:		
Company	Secretary:	
Website:	

Nick	McKittrick
Peter	Brooks-Johnson
Robyn	Perriss
Sandra	Odell
www.rightmove.co.uk

Financial calendar 2017
2016 full year results  
Final dividend record date 
Annual General Meeting 
Final	dividend	payment	
Half	year	results	
Interim dividend 

24 February 2017  
5 May 2017 
9 May 2017 
2	June	2017	 
28	July	2017 
3 November 2017

Registered office 
Rightmove plc 
Turnberry House 
30 Caldecotte Lake Drive 
Milton Keynes 
MK7 8LE 

Registered in 
England no. 6426485

Corporate advisers 
Financial adviser 
UBS Investment Bank 
Joint brokers 
UBS Limited 
Numis Securities Limited
Auditor 
KPMG LLP
Bankers 
Barclays Bank Plc 
HSBC Bank plc
Santander UK Plc
Solicitors 
Slaughter and May 
Pinsent Masons
Registrar 
Capita Asset Services*

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Strategic report 
Highlights
1 
Our strategy
2 
3 
Business model
Chairman’s statement
4 
6  What makes us excited
10 
14 
17 
21  Risk management
21  Principal risks and uncertainties
23  The EU referendum
23  Viability statement
24 

 Chief Executive’s review 
 Key performance indicators
 Financial review 

 Corporate responsibility

 Corporate governance report

Governance
28	 Directors	and	officers
30 
43  Directors’ report
46 
47 
75 

 Statement of directors’ responsibilities
 Directors’ remuneration report
 Auditors’ report

Financial statements
78 

 Consolidated statement of 
comprehensive income 
	Consolidated	statement	of	financial	
position
	Company	statement	of	financial	position	
	Consolidated	statement	of	cash	flows
	Company	statement	of	cash	flows
 Consolidated statement of changes in 
shareholders’ equity
 Company statement of changes in 
shareholders’ equity
	Notes	forming	part	of	the	financial	
statements
 Advisers and shareholder information

79	

80	
81	
82	
83 

84 

85	

117 

*Shareholder enquiries
The Company’s registrar is Capita Asset Services. They will be pleased to deal with any questions regarding your shareholding or 
dividends.	Please	notify	them	of	your	change	of	address	or	other	personal	information.	Their	address	details	are:

Capita Asset Services
The Registry
34 Beckenham Road
Beckenham
Kent
BR3 4TU

Capita Asset Services is a trading name of Capita Registrars Limited.

Capita	shareholder	helpline:	0371	664	0300	(calls	cost	10p	per	minute	plus	network	extras)	(Overseas:	+44	20	8639	3399)
Email:	shareholderenquiries@capita.co.uk	
Share	portal:	www.capitashareportal.com	

Through the website of our registrar, Capita Asset Services, shareholders are able to manage their shareholding online and facilities 
include electronic communications, account enquiries, amendment of address and dividend mandate instructions.

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Designed and produced by The Team www.theteam.co.uk

Rightmove plc annual report 2016 

 117

 
 
 
 
Strategic report | Highlights

Financial highlights

“Rightmove continues to be the place that home movers turn to first, with nearly 1.5 billion visits in 2016, up 10% on 
last year. Home movers spent nearly a billion minutes every month searching and researching homes on Rightmove, 
the only place you can see almost the entire UK property market.”  Nick McKittrick Chief Executive Officer

Revenue

+15% 

Revenue up 15% year on year to 
£220.0m (2015: £192.1m) with 
growth across all business areas

Basic earnings per share

+21%

Basic earnings per share up 21%  
to 137.9p (2015: 114.0p)

Underlying operating profit(1)

+15%

Operating profit

+18%

Underlying operating profit(1)  
up 15% to £166.2m (2015: £144.3m)

Operating profit up 18%  
to £161.6m (2015: £137.2m)

Underlying basic  
earnings per share(2)

+18%

Underlying basic earnings per 
share(2) up 18% to 142.8p  
(2015: 121.4p)

Final dividend

+19%

Final dividend of 32.0p  
(2015: 27.0p) per ordinary share 
making a total dividend of 51.0p 
(2015: 43.0p), up 19%

(1)  Before share-based payments and NI on share-based incentives. 
(2)  Before share-based payments, NI on share-based incentives and no related adjustment for tax.

Operational highlights

“Our continued innovation and audience growth is delivering even greater exposure for our customers’ brands and 
properties. We are adding further value through our data, advertising products and productivity tools and by building 
closer relationships with customers to support their ambitions. Our customer numbers grew by 2% to reach an  
all-time high of over 20,100 and with customers spending more on our products, our revenue increased by 15%. 
With consumers and customers becoming increasingly digital our clear market leadership coupled with the value  
of our products and data positions us well for the future.”  Nick McKittrick Chief Executive Officer

Customer numbers

20,121 

Record customer numbers  
with Agency and New Homes 
customers up 2% to 20,121  
(2015: 19,752)

Properties advertised 

Traffic: visits

1 million

1 million UK residential properties 
advertised on Rightmove which is a 
third(1) more than on any other portal

+10% 

Visits up 10% averaging over  
120 million visits per month(2) 

Traffic: time on site

Average revenue per advertiser(3) 

Employee engagement

1 billion

Time on site up 5% to nearly  
1 billion minutes per month(2)

£842

Average revenue per advertiser  
up a record £88 to £842 per month 
(2015: £754)

95% 

95% of employee respondents  
think Rightmove is a great place  
to work 

(1)  Source: AlphaWise, Morgan Stanley Research January 2017.
(2)  Source: Google Analytics.
(3)  For Agency and New Homes customers.

Rightmove plc annual report 2016 

 1

Strategic reportFinancial statementsGovernance 
Strategic report | Our strategy

Developing our brand
Our marketing connects with the strong 
positive emotions that moving home 
often generates and reflects our position 
at the heart of it. 
Page 12

Continuing to innovate
We continue to innovate our products, develop 
our platforms, help drive operational efficiencies 
and inform customer decisions through 
software, data and insight.
Page 16

Supporting our customers
We provide the most significant and 
effective exposure for customers’ brands 
and properties. We are the largest source of 
high-quality leads and offer high value-adding 
products and packages. 
Page 18

Building great teams
We focus on building great teams and 
making Rightmove a great place to work. 
Page 20

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rightmove.co.uk

Strategic report | Business model

Our customers 
Rightmove’s customers are primarily estate agents, lettings 
agents and new homes developers advertising properties for 
sale and to rent in the UK.

Our business model 
Rightmove is the UK’s number one property portal and the UK’s 
largest property marketplace. On one side we have the UK’s 
largest and most engaged property audience and on the other 
side we have the largest inventory of properties. We benefit from 
strong network effects as our property audience and the 
properties our customers advertise create a ‘virtuous circle’ 
enhancing the Rightmove value proposition. 

Rightmove is free to the consumer and is where home buyers 
and renters turn to first as they can see almost the entire UK 
property market in one place. It is equally compelling to home 
sellers and landlords to ensure their properties are advertised on 
Rightmove, as it is where nearly all home buyers and renters are 
searching and researching the market.  

Our customers are primarily estate agents, lettings agents and 
new homes developers advertising properties for sale and to rent 
in the UK. We help to drive their businesses by offering the most 
significant and effective exposure for their brand and properties 
resulting in the largest source of high quality leads. We also provide 

best in class software, delivering data, market insight and tools 
that inform their decisions and help drive business efficiencies.

Our principal sources of revenue are the monthly subscription 
fees paid by customers to advertise all of their properties and 
the fees paid for our additional advertising products and 
packages. Our additional advertising products increase a 
customer’s share of voice and competitiveness. These are 
critical factors for our customers and particularly for an agent to 
help to win the instruction opportunity to sell or rent a home, 
which remains the lifeblood of their business. 

As the property industry becomes more digital, Rightmove’s 
market leading audience and best in class software is becoming 
even more valuable to customers. We expect that the majority 
of our growth will continue to come through product 
penetration, pricing and innovation. We also continue to 
develop a number of smaller adjacent businesses such as 
advertising overseas and commercial properties and providing 
property related data and valuation services.

The Rightmove network effect
We benefit from strong network effects as our property audience 
and the properties our customers advertise creates a ‘virtuous 
circle’ enhancing the Rightmove value proposition.

Rightmove plc annual report 2016 

 3

Strategic reportFinancial statementsGovernanceChoiceEfficiencyTransparencyBETTER MARKETPLACETURN  TO FIRSTThe place consumers search and research propertyMOST EXPOSURELargest source of high quality leads,high value productsand packagesBuyers/Sellers/Renters/ LandlordsAgents/Developers 
Strategic report | Chairman’s statement

Scott Forbes 
Chairman

I am pleased to present Rightmove plc’s results for the year 
ended 31 December 2016.

Amid the attention devoted to economic and political events 
on both a local and world stage this past year, we are proud to 
say that Rightmove has once again delivered a set of 
outstanding results. 

We are not insensitive to the macro-environment, however 
we continue to be confident in the strength of our business. 
Our confidence is derived from an in-depth knowledge of the 
market in which we operate together with the power of our 
subscription-based business model, which benefits from 
strong network effects, and a relentless focus on continual 
improvement for both our customers and consumers.

Our approach has further cemented our position as the  
UK’s number one property portal with customer numbers 
reaching a record high of over 20,100 and our unrivalled 
audience reaching new highs too. We are in an enviable 
position to fulfil our aim of creating a more transparent and 
efficient property marketplace and ultimately making home 
moving easier in the UK.

Our audience, best in class platforms and significant property 
inventory advantage coupled with our focus on innovation at 
the core of our business drives our value proposition for the 
benefit of both our trade customers and consumers. Property 
data has always been at the core of what we do and we are 
excited about continuing to harness the power of our data to 
drive further transparency and efficiency in the property 
market, predict market opportunities and drive success for 
our customers and consumers. 

We are still a relatively young organisation, but during our 
progression over the last 16 years we have remained 
steadfast in our commitment to serving the housing market 
and this has consistently delivered strong results. We are 
committed to continue that focused path in a manner that  
is appropriate for all of our stakeholders.

Financial results
The strength of our business model and core value 
proposition underpin record financial results in 2016. 
Underlying operating profit(1) was up 15% to £166.2m  
(2015: £144.3m) driven by strong organic revenue growth  
of 15% to £220.0m (2015: £192.1m) and continued focus  
on cost control. Underlying basic earnings per share(2) was  
up 18% to 142.8p (2015: 121.4p), even greater than the 
percentage increase in profits and in part attributable to 2.2m 
shares bought back during the year at a cost of £88.1m as 
part of our policy of returning cash to shareholders.

Returns to shareholders
Our commitment to return excess cash promptly to 
investors continues to be as strong as ever. Cash conversion 
remains in excess of 100% of operating profit.

In 2016, we returned a further £131.3m (2015: £112.5m) to 
shareholders through dividends and share buybacks bringing 
our total cash returned to shareholders since our flotation in 
March 2006 to over £725.0m. We have now bought back 
39.7m shares since we commenced our share buyback 
programme in 2007 reducing our share capital by 30%.

(1) Before share-based payments and NI on share-based incentives.
(2) Before share-based payments and NI on share-based incentives and no related adjustment for tax.

4  

rightmove.co.uk

We are proud to say that Rightmove has once 
again delivered a set of outstanding results.

Dividend
The Board previously announced that it would increase the 
interim dividend to 19p (H1 2015: 16.0p) per ordinary share, 
which was paid on 6 November 2016. Consistent with our 
policy of increasing the total dividend for the year broadly in 
line with earnings, the Board proposes to pay a final dividend of 
32.0p (2015: 27.0p) per ordinary share for a total dividend for 
the year of 51.0p (2015: 43.0p), an increase of 19%. The final 
dividend, subject to shareholder approval, will be paid on 2 
June 2017 to all shareholders on the register on 5 May 2017.

Corporate governance
One of the Board’s responsibilities is ensuring that the 
Group applies good governance to facilitate effective 
management of a high growth business. As the Company’s 
Chairman I am pleased to note that the Group is continuing 
to foster an environment of entrepreneurial leadership and 
innovation in a framework of responsible governance and 
risk management as set out in the Corporate Governance 
Report on pages 30 to 42. 

Board changes and Chief Executive Officer succession
After 16 years of leadership, as remarkable for his success as 
with the modest way he has achieved it, Nick McKittrick has 
decided to retire as Chief Executive Officer and as a Board 
director at the forthcoming AGM on 9 May 2017. Nick will 
remain in the Company until 30 June 2017 to ensure a 
smooth transition process.

I speak on behalf of the Board and Rightmove employees 
when I say that we will miss Nick on both a personal and 
professional level. We have greatly appreciated his 
contribution to Rightmove’s success and we wish him  
the very best for the future.

Nick will pass the baton to Peter Brooks-Johnson, our  
Chief Operating Officer and Board director since 2011.  
The Board always has a focus on long-term succession  
plans and in Peter we have a strong, experienced and  
ready successor who has held positions of responsibility  
for nearly every functional area within Rightmove.

Having completed three full terms, Colin Kemp will retire 
from the Board in May 2017. I am grateful for his valuable 
contribution and insights over the past nine years, in 
particular his championing of the voice of the customer  
and we wish him well in his next venture.

On 30 December 2016 Jacqueline de Rojas joined us as a 
non-executive director. Jacqueline is currently Managing 
Director UKI-Northern Europe for The Sage Group plc and is 
a recognised technology leader in the UK and a passionate 
advocate for increased opportunities for women and 
diversity in both the boardroom and technology workplace. 
We look forward to Jacqueline’s support in our continuous 
quest to deliver innovation to our customers as they seek to 
reach the UK’s largest home moving audience.

Outlook 
The Board and I are grateful for the confidence and support  
of all our customers and for the talent and dedication of our 
employees. We are clear that our goal is to continue to work 
together to position Rightmove as the essential marketplace 
for home hunters and for property advertisers to reach by far 
the widest possible audience. The Board is confident of 
continued success in 2017.

Scott Forbes
Chairman

Rightmove plc annual report 2016 

 5

Strategic reportFinancial statementsGovernance 
 
Strategic report | What makes us excited

The power of data 
Rightmove has been described as a restless innovator and during the course of this year 
we made over 4,000 changes to our platforms both large and small. During 2016 we were 
delighted to be ranked as the world’s most innovative growth company by Forbes. Our 
innovation is focused on the core business and as we successfully innovate we find even 
more reasons to believe in the wealth of opportunities ahead. 

The power of data 

Data driving market  
efficiencies and transparency

Rightmove’s research shows that 
when selling their homes most 
vendors want to be updated on 
the progress of the sale at least 
once a week. The Marketing 
Report Tool delivers this update  
to vendors by showing not only 
the interest their property has 
received on the UK’s largest 
property marketplace, but also by 
comparing that interest to similar 
properties nearby.
The tool also enables agents  
to clearly demonstrate their 
marketing efforts and expertise  
to a vendor.
It is especially powerful for 
highlighting when a property  
is over-priced or would benefit 
from a higher profile by 
purchasing an advertising  
product on Rightmove.

“ This tool is already  
being used on 100,000 
properties each month.”

 A

 B

 B

C

A   Property first listed 

B   Featured Property 
product applied 

C   Average interest of  
similar properties

6  
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rightmove.co.uk
rightmove.co.uk

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Rightmove’s Data Services business provides insight, analysis and risk assessment 
tools to businesses which are making decisions around property, particularly in relation 
to valuation and investment. Our property comparison and background check toolset is 
now the de facto standard for valuers in the surveying industry. All our tools and 
services are based on the bedrock of our uniquely powerful property dataset, providing 
our customers with constantly updated property insight and information across the UK.

Our Best Price Guide Report 
helps an agent justify their 
valuation to a potential vendor. 
Using our software agents can 
access our unrivalled database 
of current property listings 
advertised on Rightmove 
together with our archive of 
over 35 million properties and 
build a co-branded report to 
support their valuation.

In 2016 agents generated an 
average of 620,000 Best Price 
Guide Reports per month.

By providing customers with an 
increasingly powerful online 
marketplace at the same time 
as building closer relationships 
with them, we can help 
customers to innovate and 
empower their business models 
to ultimately make home 
moving easier. We are enabling 
our agents to be more efficient 
and lower their overheads and 
adapt in a digital marketplace.

“ A property is 40% more likely to be  
sold by the agent who first marketed it 
if it is priced in line with our Automated 
Valuation Model.”

Rightmove plc annual report 2016 
Rightmove plc annual report 2016 

 7
 7

Strategic reportFinancial statementsGovernance 
 
 
 
Strategic report | What makes us excited

The power of data 

The power of data to predict

The data generated from our whole of market view allied to artificial intelligence 
techniques enables us to identify patterns and trends in consumer behaviour.

Winning the right to sell a 
property is the lifeblood of an 
estate agent’s business. Less 
than 2% of saleable properties 
are on the market at any time 
making it very difficult for agents 
to target their marketing at 
those homeowners who might 
be thinking of selling.  
This challenge leads to big 
inefficiencies in an agent’s 
marketing spend.

In May 2016 we acquired the 
Outside View, a predictive 
analytics business which had 
developed an algorithm that 
identifies the properties most 
likely to come to market in a local 
area. Using our combined 
knowhow together with 
Rightmove’s whole of market 
view we have developed the 
algorithm into a product to help 
agents market more efficiently 
by targeting their efforts at 
those potential vendors.

In a typical outcode (the first 
portion of a postcode) there  
are around 10,000 properties, 
and in a six-month period, 
approximately 150 of those 

properties may come to market. 
The Outside View machine 
learning algorithm assesses 
nearly 400 features of each of 
the properties in the outcode to 
determine which are the most 
likely to come to market in the 
next six-month period. 
Targeting those addresses that 
are most likely to 
come to the 
market, the 
platform then 
generates and 
sends a series of 
co-branded 
personalised 
emails on behalf 
of an agent, 
inviting the 
owner to contact 
the agent for a 
property 
valuation. Using 
this method we 
enable our 
customers to 
market to 
potential 
vendors as 
efficiently as 
possible.

“ Our data enables us to see 
recurring patterns in house buying 
and selling habits to help make the 
marketplace more efficient.”

8  
8  

rightmove.co.uk
rightmove.co.uk

Trials of the product have 
produced encouraging results 
and we expect to launch a full 
version in the second half of 
2017. In the medium term  
we believe this will be as 
successful as our popular  
Local Valuation Alert Product.

10,000  
Properties in  
an outcode

400 Features on 
each property

Machine 
Learning 
Algorithm

Potential 
vendors  
emailed

~150
Properties  
go on to sell

We’ve only just begun

We’ve helped the UK’s property marketplace become more efficient and transparent 
by aggregating nearly every property for sale and to rent in the UK, engaging nearly 
every UK home mover and by providing our customers with innovative advertising 
products and productivity tools. Our relentless focus is to build on our market leading 
position, help our customers compete and succeed and keep innovating to make 
home moving easier for consumers and customers alike.

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A   We have doubled the number of independent Agent 

customers spending £1,500 a month over the last two 
years from 5% to 10%

B   Impact of adoption of highest value Optimiser package

Average revenue per advertiser 
(ARPA) growth will continue to 
be driven by increased product 
penetration, pricing and 
innovation and is underpinned 
by the value of our unrivalled 
audience and data, our 

substantial product inventory 
and our culture and track record 
of innovation.

To put the immediate 
advertising opportunity  
into context, the ARPA for 
newspapers in 2007 was circa 

£2,500(1) per month compared 
to our 2016 ARPA of £842 per 
month and this is before we 
consider further growth in 
marketing spend and the 
business efficiencies that 
customers gain from using 
Rightmove.

(1) Source: Advertising Association Warc Report December 2015. 

Rightmove plc annual report 2016 
Rightmove plc annual report 2016 

 9
 9

 
 
 
 
Strategic report | Chief Executive’s review

Nick McKittrick 
Chief Executive Officer 

Rightmove, the UK’s number one property portal, has 
delivered another year of record results. Visits from home 
movers increased by 10% and they spent nearly a billion 
minutes on Rightmove every month in 2016. Our number  
of advertisers grew by 2% to reach an all-time high of over 
20,100 and with advertisers spending more on our products, 
data and services, our revenue increased by 15% to 
£220.0m with underlying operating profit(1) up 15% to 
£166.2m and operating profit up 18% to £161.6m.

Our progress is testament to our disciplined focus on the UK 
property advertising market and the huge effort ‘Rightmovers’ 
have made to build this business together with our industry 
customers. We look forward to delivering further growth as  
we continue to shape the UK property market. 

Our Strategy
The place consumers ‘turn to first’ and engage with most 
At the core of our strategy is a relentless focus on continual 
improvement and innovation to create the most compelling 
experience for consumers so that they turn to us first. We 
will continue to achieve this by providing consumers with the 
most up to date, engaging and comprehensive property 
content together with the best search, research and home 
moving tools to support their home moving journey.

To that end we launched new search technology in the first 
half of the year, leading the way and setting the standard for 
the fastest, simplest and richest search experience with 
more images, larger images, simplified filtering options  
and a fully responsive design ensuring the best possible 
presentation of content across all devices. The future is  
also exciting with our next search innovation, ‘Where can  
I live’, launching in early 2017. This search identifies the 
commutable areas home hunters can afford, and then 
shows them the properties available in those areas.

We continued to invest in our brand in 2016 with an updated 
look and feel and through our ‘find your happy’ advertising 
campaign. This campaign connects with the strong positive 
emotions that moving home often generates and reflects  
our position at the heart of it. Our brand building focused on 

(1) Before share-based payments and NI on share-based incentives.
(2) Source: Comscore, December 2016.

national TV through our partnership with Channel 4 and broke 
new ground as we delivered contextual adverts which gave live 
information on available properties in locations referred to  
in Channel 4’s property content. We also continued to add 
further weight to our presence in London with TV advertising, 
additional outdoor media and our exclusive partnerships with 
the Evening Standard and Time Out. 

More consumers than ever turned to Rightmove in 2016 with 
nearly 1.5 billion visits across all our platforms, a 10% increase 
on the previous year. The growth was driven by mobile and  
of the nearly 12 billion minutes that consumers spent on 
Rightmove, two thirds of time spent was on mobile devices.  
Our market share of traffic across both desktop and mobile  
was 77%(2) with the mobile component even higher at 81%(2).

Traffic to our research tools also grew significantly in 2016 as 
sellers and landlords turned to Rightmove first to help inform 
their decisions. Our research tools, such as sold prices, are  
by far the most widely used in the UK and provide the unique 
benefit of access to our catalogue of 1 million current 
properties and 40 million historic property records. 
Consumers spent over 350 million minutes using our research 
tools in 2016 which is up by over 20% on the previous year.

Traffic to our Overseas property site increased in 2016 
suggesting the dream of owning a property abroad for  
many of the British public continues to be a popular one.  
Our overseas site attracted 1.6 million more unique visitors 
compared to 2015 and surpassed 100 million searches for  
the first time. We now have a record number of both overseas 
estate agent and developer customers advertising more than 
a quarter of a million properties across the world with over half 
of the properties located in the two most popular countries 
for British buyers, namely Spain and France. 

Our Commercial property advertising business continues to  
gain momentum with over 40 million visits in 2016, and an 
86% market share of visits among the top three commercial 
property portals in the UK. As a result, more and more 
commercial agents and landlords are choosing to advertise 
with us.

10   rightmove.co.uk

More consumers than ever turned to 
Rightmove in 2016 with nearly 1.5 billion 
visits across all our platforms.

Unrivalled exposure, leads and products for our customers
With traffic to our platforms growing for the 16th consecutive 
year we continued to increase the exposure for our customers’ 
brands and properties. This record exposure generated nearly 
47 million leads for our customers, six percent down on 2015 
as the result of less activity in the housing market post the 
result of the EU referendum, although still nine percent higher 
than 2014.

Our long-established focus on the quality of our leads 
continues to stand us in good stead as they convert far more 
often to outcomes for our customers. In fact, we generate 
six(3) times as many sales and lets for our Agency customers 
as our nearest competitor. No wonder, when home sellers and 
landlords are so much more likely to find their buyer or tenant 
on Rightmove compared to any other portal, that 85%(4) of 
people selling their home rank Rightmove as the most 
important site for marketing their property. 

Winning the right to an instruction to sell or let a property is 
critical to an agent’s success. Over a million of the email 
leads sent by home movers to agents highlighted that they 
had a property to sell, each one creating an instruction 
opportunity for a customer. These were in addition to the 
instruction opportunities that came via our phone leads, 
which accounted for two-thirds of all leads. We also delivered 
nearly 200,000 leads from people asking for a valuation  
on their home, for those customers who bought our Local 
Valuation Alert product. 

We have continued to innovate our products alongside  
the development of our new search technology to further 
increase the value we deliver to customers. Our property 
products, Featured Property and Premium Listings are 
attracting more attention following their redesign which 
focused on making them larger and more premium. The 
Featured Agent branding product now gains more visibility  
as a larger creative space in the search results that gives  
our customers more flexibility to better communicate their 
message to the largest home hunting audience in the UK.

(3) Source: Independent software provider to the estate agency industry.
(4) Source: The Property Academy 2015 Home Moving Trends Survey.

There is significant headroom to grow product revenue as we 
leverage data to increase the penetration of existing products, 
evolve their value and pricing, and continue to innovate and 
introduce new products as customers look to invest more to 
drive their brand exposure and gain market share. This year 
ARPA increased by 12% to £842 driven by customers spending 
more on products and packages. 

Innovation to create a better marketplace
Combining our software and whole of market dataset whilst 
supported by our dedicated account management teams, 
we help customers drive operational efficiencies and inform 
their business decisions. Our focus is on the areas our 
customers value most, which in the case of our agents is 
winning and retaining business. 

For example, whereas previously our customers would have 
manually gathered valuation and comparable data, paid for 
printing and postage of property or development details and 
paid a third party to count ‘For Sale’ and ‘Sold’ advertising 
boards for market share information, they can now do this 
electronically with our software – all included as part of their 
membership of Rightmove.

We introduced the next wave of market share analysis tools 
within our popular market intelligence software ‘Rightmove 
Intel’ along with the capability for multi-branch agents to 
easily see metrics at branch and area levels. We also 
changed the way that we report on the performance of 
properties by moving to the more complete measure of 
‘detailed views’. This takes into account all consumer 
interactions with properties on all Rightmove platforms  
and allows us to better highlight the performance of our 
additional products to both customers and consumers.

Our new Marketing Report is based on this new measure and 
is proving extremely popular as our customers are already 
using the report on over 100,000 properties each month.  
The overall engagement and value of our ‘Rightmove Intel’ 
software keeps growing with usage up over 30% year on year. 
The digitalisation of the property industry and the efficiencies 
our software and tools bring help to reduce the cost per  
office and have also enabled the growth in the number of 

Rightmove plc annual report 2016 

 11

Strategic reportFinancial statementsGovernance 
a new identity that’s 
clean and fresh 

our brand refresh 
When it comes to property first impressions count. 
That’s why we’ve refreshed our brand with a new 
logo that looks great on all devices and is cleaner and 
bolder. Our ‘house and arrow ’ design is familiar to 
home hunters everywhere and will ensure Rightmove 
continues to be the place people visit first.

12   rightmove.co.uk
12   rightmove.co.uk
12   rightmove.co.uk

Strategic report | Chief Executive’s review continued

There is significant headroom to grow product 
revenue as we leverage data to increase the 
penetration of existing products, evolve their  
value and pricing, and continue to innovate.

customers. Over the last 12 months our membership base 
has grown by 2% to over 20,100 customers.

We care about our customers’ business success and building 
strong relationships is vital to support their ambitions, 
especially in light of the significant digital changes taking place. 
To that end we are spending more time with customers than 
ever before and making sure that more of our conversations 
lead to recommendations that our customers truly value.

In 2017 we plan to evolve our event programme with the 
introduction of ‘Rightmove Live’. These events will include 
speakers from a range of industries covering content 
applicable to all small and medium-sized businesses, with an 
objective of inspiring and motivating the industry. In keeping 
with an online culture these events will be filmed and hosted 
on an ‘on demand’ platform, meaning our customers can 
benefit from this content irrespective of whether they are 
able to attend on the day. 

Build great teams and continue to make Rightmove  
a great place to work
We strive to create one team of Rightmovers with as  
few barriers as possible to rapid growth and innovation.  
We believe that this comes from a process-light, highly 
connected organisation with little constraining hierarchy  
and bureaucracy. It is about selecting the right people,  
giving them the freedom and authority to innovate and  
lead with very simple measures, and then guiding them to 
succeed. We need every Rightmover to be both individually 
empowered and accountable. 

We believe in sharing often and early and reinforce this 
through events such as ‘townhalls’, stand-ups, team away 
days and company days which all share progress, successes 
and challenges. The culture is not solely built on events like 
these, but also from the everyday small gestures and the 
care Rightmovers have for one another. Everything together 
creates a unique, driven and quirky environment that we 
believe results in people feeling there’s no place they’d rather 
be. By striving to make Rightmove a great place to work we 
can attract and retain the best talent and provide the best 
service for consumers and customers. 

Great talent and passion to perform is not enough to make a 
great Rightmover; the way in which we behave towards each 
other, our customers and partners is vital. How we go about 
our work is central to our recruitment, feedback and personal 
development processes. We also have a scheme to allow 
Rightmovers to recognise their peers who embody the 
behaviours we aspire to. 

The biggest influence in our restless and inquisitive culture, 
of course, comes from our people. Their actions and 
behaviours create the sense of belonging and connection 
and allow the business to continue to thrive and attract  
great people. In our 2016 ‘Have Your Say’ people survey,  
95% of Rightmovers think ‘Rightmove is a great place to 
work’. To recognise employees who have been part of the 
journey with Rightmove for ten years we create a gnome in 
their image. I’m pleased that for such a young company,  
over 50 gnomes have pride of place in our office. 

I am proud of the vibrant culture and business we have built 
together, I would like to thank everyone for everything they 
have done to achieve this and look forward to watching 
Rightmove’s continued success in the future. 

Current trading and outlook
We believe the outlook for the UK online property advertising 
market remains positive, despite the uncertainties stemming 
from the result of the EU referendum. Consumers and 
customers are becoming increasingly digital and therefore spend 
continues to transition from traditional advertising channels. 

Our clear market leadership coupled with the value of our 
products and data positions us well for the future. With average 
revenue per advertiser continuing to grow the Board remains 
confident of making further progress in 2017 and beyond.

Nick McKittrick
Chief Executive Officer

24 February 2017

Rightmove plc annual report 2016 

 13

Strategic reportFinancial statementsGovernance 
Strategic report | Operational key performance indicators 

We use the metrics set out below to track our operational performance.
Number of advertisers

Definition
The total number of paid for 
UK estate and lettings Agency 
branches and New Home 
developments advertising 
properties on Rightmove 

Strategic link
The place consumers ‘turn to 
first’ and engage with most; and 
innovation to create a better 
marketplace
Risks

2016 performance

 1

 2

 3

Number of advertisers

21,000

20,000

19,000

18,000

17,680

17,000

20,121

19,752

19,304

18,425

21000

:

20000
S
o
u
r
c
19000
e
R
g
18000
h
t
m
o
v
17000
e

i

16,000
Number of advertisers
Source: Rightmove

2012

2013

2014

2015

2016

16000

Average revenue per advertiser (ARPA in £ per month)

1,000

800

600

400

200

0

684

754

842

607

529

S
o
u
r
c
e

:

i

R
g
h
t
m
o
v
e

2013
Traffic - time on site (billions of minutes)
Source: Rightmove

2014

2015

2012

2016

Traffic (time on site measured in billions of minutes)

11.1

11.7

10.2

8.1

6.2

14

12

10

8

6

4

2

0

i

:

S
o
)
u
s
r
e
c
t
e
u
n
G
m
o
f
o
o
g
s
e
n
o
A
n
b
a
l
(
y
t
i
c
s

i
l
l
i

l

Employee engagement
Source: Google analytics

2012

2013

2014

2015

2016

+2%

Definition
Revenue from Agency and New 
Home advertisers in a given 
month divided by the total 
number of advertisers during 
the month, measured as a 
monthly average over the year

2016 performance

+12%

Definition
Total time measured in billions 
of minutes spent on Rightmove 
platforms during the year

2016 performance

+5%

Strategic link
Unrivalled exposure, leads and 
products for our customers

Risks

 1

 2

 3

Strategic link
The place consumers ‘turn to 
first’ and engage with most 

Risks

 2

 3

 4

Strategic link
Build great teams and continue 
to make Rightmove a great 
place to work

Risks

 5

Employee engagement(1)  –  ‘Rightmove is a great place to work’

100%

95%

90%

85%

80%

75%

96%

94%

95%

91%

S
o
u
r
c
e

:

i

R
g
h
t
m
o
v
e

2013

2014

2015

2016

Definition
Based on number of respondents  
selecting ‘agree’ or ‘strongly 
agree’ in answer to this question 
in the annual employee survey

2016 performance

+4 

percentage  
points

Risks relevant to our KPIs (read more on pages 21 to 22)

 1   Macroeconomic risk – UK housing market downturn
 2   Competitive environment

hence only four years of data is presented in the chart.

 3   New or disruptive technologies and changing 

 5   Securing and retaining the right talent

consumer behaviours

 4   Cyber security and IT systems

14   rightmove.co.uk

(1)  The employee engagement survey was first conducted in 2013,  

 
 
 
 
 
 
 
 
Strategic report | Financial key performance indicators 

We use the metrics set out below to track our financial performance. 
Revenue £m

Revenue £m

220.0

192.1

167.0

139.9

119.4

250

200

150

100

50

0

2015

2016

166.2

144.3

Underlying operating profit £m

2013

2014

2012

Underlying operating profit(1) £m

200

150

100

87.5

50

0

124.6

104.0

2014
Underlying basic EPS (pence)

2013

2012

Underlying basic EPS(2) (pence per ordinary share)

2016 performance

+15%

Revenue grew strongly in 2016 up 15% to £220.0m  
(2015: £192.1m) with all business areas experiencing  
year on year growth 
Risks

 1

 2

 3  4  5

2016 performance

+15%

Underlying operating profit(1) increased by 15% to £166.2m 
(2015: £144.3m) with operating margin increasing to 75.5% 
(2015: 75.1%)
Risks

)

m
£
(

)

m
£
(

2015

2016

 1

 2

 3  4  5

121.4

142.8

100.3

81.0

65.7

2016 performance

+18%

Underlying basic EPS(2) increased by 18% to 142.8p  
(2015: 121.4p). Basic EPS grew by 21% to 137.9p 
(2015:114.0p)
Risks

150.0

100.0

50.0

0

Cash returned to shareholders £m

2012

2013

2014

2015

2016

 1

 2

 3  4  5

Cash returned to shareholders £m

140.0

120.0

100.0

80.0

60.0

40.0

20.0

0

131.3

112.5

103.4

86.8

85.6

)

m
£
(

2016 performance

+17%

During the year all free cash flow was returned  
to shareholders in the form of share buybacks and dividends 
with cash returns totalling £131.3m (2015: £112.5m)
Risks

2012

2013

2014

2015

2016

 1

 2

 3  4  5

(1) Before share-based payments and NI on share-based incentives.
(2)  Before share-based payments and NI on share-based incentives and 

no related adjustment for tax.

Rightmove plc annual report 2016 

 15

Strategic reportFinancial statementsGovernance 
 
property searches that  
can take you even further

searching faster than ever before
We launched our new search technology in 2016,  
leading the way and setting the standard for the 
fastest, simplest and richest search experience  
with more images, larger images, simplified filters  
and a fully responsive design across all platforms.

16   rightmove.co.uk

Strategic report | Financial review

Robyn Perriss 
Finance Director

Revenue
We have experienced another strong year of revenue growth 
delivering record revenues of £220.0m.

Underlying operating profit

Agency  
New Homes 
Other 

Total revenue 

2016 
£m 

168.3 
33.9 
17.8 

220.0 

2015 
£m 

147.1 
30.5 
14.5 

192.1 

Change

14%
11%
23%

15%

Revenue 
Underlying operating costs 

Underlying operating profit 
Share-based payments 
NI on share-based incentives 

Operating profit 

2016 
£m  

220.0 
(53.8) 

166.2 
(4.1) 
(0.5) 

161.6 

2015 
£m 

192.1 
(47.8) 

144.3 
(3.8) 
(3.3) 

137.2 

Change

15%
13%

15%
8%
(85%)

18% 

Our Agency business was the main contributor to the  
overall revenue growth increasing by14% to £168.3m (2015: 
£147.1m). Agency continues to be our largest business 
contributing 77% (2015: 77%) of our total revenue.  
The majority of the revenue increase came from ARPA growth 
as a result of the further adoption of additional advertising 
products together with increases to core membership prices. 
Spending by agents increased across our range of additional 
advertising products with healthy adoption of our Optimiser 
package which provides the highest value to our customers.

Revenue from our New Homes business grew by 11% to 
£33.9m (2015: £30.5m) driven by the sale of additional 
advertising products, including email campaigns, and by 
increases to core membership prices, together with healthy 
growth in development numbers, up 10% year on year to 2,659 
developments (2015: 2,416).

During 2016 we continued to leverage our brand strength 
beyond the main UK residential property business generating 
strong growth in our Data Services, Overseas, Commercial and 
non-property advertising businesses with year on year revenue 
up 23% to £17.8m (2015: £14.5m).

Underlying operating profit(1) increased by 15% to £166.2m 
(2015: £144.3m) and underlying operating margin(1) increased  
to 75.5% (2015: 75.1%). This was driven by continued strong 
revenue growth coupled with a slightly lower percentage 
increase in underlying operating costs(1). 

Underlying operating costs(1) increased by 13% or £6m to 
£53.8m (2015: £47.8m). Of the increase £4m related to salary 
and associated costs attributable to general wage inflation 
and an increased average headcount of 469 (2015: 412), 
reflecting investment in sales, customer support and 
technical heads during the year and the full year impact of 
staff recruited during 2015. Technology costs increased by 
£0.7m in the year due to our investment in new site search 
functionality and increased licensing costs associated with 
better customer sales and support platforms.

Underlying operating profit is reported before share-based 
payments, which are a significant non-cash charge driven by a 
valuation model, and NI on share-based incentives, which is 
driven by reference to the Rightmove plc share price and so 
subject to volatility, rather than operational activity. The directors 
therefore consider underlying operating profit to be the most 
appropriate indicator of the performance of the business and 
year on year trends. 

(1)  Before share-based payments charge of £4.1m (2015: £3.8m) and NI charge of 

£0.5m (2015: £3.3m) on share-based incentives. 

(2)  Before share-based payments charge of £4.1m (2015: £3.8m) and NI charge of 

£0.5m (2015: £3.3m) on share-based incentives and no related adjustment for tax.

Rightmove plc annual report 2016 

 17

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
lightbulb moments that give 
our customers the edge

inspiring our customers with information
We help our customers drive operational efficiencies 
and inform their business decisions by combining our 
software and whole of market dataset with dedicated 
account management teams.

18   rightmove.co.uk
18   rightmove.co.uk

Strategic report | Financial review continued 

Share-based payments and National Insurance (NI)
In accordance with IFRS 2, a non-cash charge of £4.1m (2015: 
£3.8m) is reflected in the income statement representing the 
amortisation of the fair value of share-based incentives granted. 

NI is being accrued, where applicable, at a rate of 13.8% on the 
potential employee gain on share-based incentives granted. 
Based on a year on year decrease in the closing share price from 
£41.25 at 31 December 2015 to £39.03 at 31 December 2016 in 
respect of the outstanding share-based incentives granted, 
together with the realised NI cost on share-based incentives 
exercised in the year, there was a charge of £0.5m (2015: £3.3m).

Taxation
The consolidated tax rate for the year ended 31 December 2016 
was 19.8% (2015: 20.2%). The effective tax rate was slightly 
lower than the UK enacted rate of 20.0% due to research and 
development relief claimed in relation to previous years. 

We are committed to being a responsible tax payer acting in a 
straightforward and open manner in all tax matters. The total tax 
payable in respect of 2016 was £78.5m (2015: £75.3m). £31.6m 
(2015: £29.8m) related to corporation tax and Employer’s NI 
borne by the Group while the remaining £46.9m (2015: £45.5m) 
was collected in respect of payroll taxes and VAT. The Company 
currently has no open tax authority enquiries in respect of any 
tax and there are no known material tax risks based on the 
positions adopted. The Company has therefore not recognised 
any uncertain liabilities in relation to estimates of additional tax 
which may be due in relation to enquiries. 

Earnings per share (EPS)
Underlying basic EPS(2) increased by 18% to 142.8p  
(2015: 121.4p). Basic EPS increased by 21% to 137.9p  
(2015: 114.0p). The growth in EPS was mainly driven by the 
increase in profitability in the year together with the benefit from 
our continued share buyback programme which reduced the 
weighted average number of ordinary shares in issue to 94.0m 
(2015: 96.0m).

Balance sheet
Rightmove’s balance sheet at 31 December 2016 showed  
total equity of £8.0m (2015: £6.6m) reflecting growth in profits 
and retained earnings less the continued return of capital to 
shareholders in the form of share buybacks and dividends during 
the year.

Reflecting both revenue growth and strong cash collections, 
trade receivables increased by 8% to £26.6m (2015: £24.6m). 
Trade and other payables increased by £4.2m to £35.8m  
(2015: £31.6m) due to an increase in deferred revenue in line 
with trading. Our deferred tax asset, representing the future tax 
benefits from share-based incentives, is marginally higher at 
£6.9m (2015: £6.8m). 

Cash flow 
Rightmove continues to see strong cash generation and to 
return all free cash generated to shareholders. Predictable 
cash flows reflect the subscription nature of the business 
coupled with low working capital requirements. Cash 
generated from operating activities was up 18% to £169.2m 
(2015: £143.2m) and operating cash conversion was once 
again in excess of 100%.

Tax payments increased to £27.8m (2015: £26.9m) and £0.2m 
(2015: £0.2m) was paid in relation to bank charges and bank 
facility fees resulting in net cash from operating activities of 
£141.2m (2015: £116.1m).

Capital expenditure of £1.8m (2015: £1.8m) includes investment 
in new load balancers to optimise the performance of our 
platforms and an upgrade to customer facing software tools 
used by our Data Services business. On 31 May 2016 we 
acquired 100% of The Outside View Analytics Ltd, a predictive 
analytics company, for net cash consideration of £2.0m. 

Proceeds of £0.4m (2015: £0.4m) were received on the exercise 
of share-based incentives and £0.8m (2015: £0.5m) was applied 
to purchase shares to fund the Rightmove Share Incentive Plan. 

During 2016, £88.1m was invested in the repurchase of our own 
shares (2015: £76.1m) whilst a further £43.2m (2015: £36.5m) 
was paid in dividends reflecting the increased final dividend for 
2015 and the 3p increase in the interim dividend this year. This 
brings the total cash returned to shareholders in the year to 
£131.3m (2015: £112.5m).

The closing Group cash and money market deposit balance at 
the end of the year was £17.8m (2015: £12.4m).

Dividends
Consistent with our policy of growing the dividend broadly  
in line with the increase in underlying earnings per share,  
the directors are recommending a final dividend of 32.0p  
(2015: 27.0p) per ordinary share, which together with the  
interim dividend makes a total dividend for the year of 51.0p  
(2015: 43.0p), an increase of 19%. We are proud to have 
delivered 10 years of successive dividend growth since 
Rightmove listed in 2006 and the final dividend, subject to 
shareholder approval, will be paid on 2 June 2017 to all 
shareholders on the register on 5 May 2017. 

Robyn Perriss
Finance Director

24 February 2017

Rightmove plc annual report 2016 

 19

Strategic reportFinancial statementsGovernance 
a place 
where 
everyone 
has the 
space to 
grow

personal growth
We continue to build empowered teams and make 
Rightmove a great place to work. We attract and retain 
top talent to provide the best service for consumers 
and customers. Our restless and inquisitive culture 
allows both our business and our people to thrive.

20   rightmove.co.uk
20   rightmove.co.uk

Strategic report | Risk management

Approach to risk management
The Board has overall responsibility for ensuring that risk is 
effectively managed across the Group. The primary method by 
which risks are monitored and managed is through the monthly 
Executive Committee meetings. The subject of risk is included 
on each monthly agenda and any significant new risks or 
change in status to existing significant risks is discussed  
and actions taken as appropriate.

On a bi-annual basis, risk is reviewed by operational 
management across each business area. This review includes  
a detailed assessment of identified risks, the likelihood of each 
risk occurring and the potential impact, together with controls 
and mitigating procedures in place. This information is 
combined to form a consolidated risk register which is reported 
to the Executive Committee for review and challenge, ahead of 

final review and approval by the Board. A nominated director 
has responsibility for each risk. The Board reviewed the risk 
register at both the February 2016 and September 2016  
Board meetings. 

Risk management is reinforced by the Group’s continuous 
process to design and embed strong internal controls across 
the business as we grow, particularly in relation to smaller 
breadth business areas. The Audit Committee also receives and 
analyses regular reports from management and the outsourced 
internal audit function on matters related to risk and control and 
reviews the timeliness and effectiveness of corrective action 
taken by management. The Audit Committee on behalf of the 
Board also considers the findings and recommendations of its 
external auditor throughout the year to design and implement 
effective financial controls.

Risk management framework

Board/Audit Committee

Executive Committee

Risk register and risk review

Operational management

Strategic report | Principal risks and uncertainties

Internal controls/
compliance and 
outsourced internal  
audit activities

External audit

A description of the principal risks and uncertainties faced by  
the Group in 2016, together with the potential impact and 
monitoring and mitigating activities is set out in the table below.

are likely to have the greatest impact on the Group delivering its 
strategic objectives and those that have been the subject of 
discussion at recent Board and Audit Committee meetings.

We recognise that the Group is exposed to risks wider than 
those listed, however we have disclosed those that we believe 

Key risk and description
 1 Macroeconomic environment 

The macroeconomic environment significantly 
impacts confidence in the UK housing market, 
impacting transaction levels.
•   Substantially fewer housing transactions than 

the norm may lead to a reduction in the 
number of Agent branches or New Home 
developments

•   In addition, a contraction in the volume of 

transactions in the UK housing market could 
lead to a reduction in advertisers’ marketing 
budgets which could reduce the demand for the 
Group’s property advertising products

The potential impact of the result of the EU 
referendum is further discussed on page 23

Impact

Monitoring and mitigation

Change from  
prior year

Underperformance as 
the number of Agents 
and New Home 
developments are a 
major determinant of 
Rightmove’s revenue

•   Monitoring of housing market leading 
indicators and trends in Rightmove 
membership

•   Continuing to provide the most significant 

and effective exposure for customers’ brands 
and properties, be the largest source of high 
quality leads and offer value-adding products 
and packages and help drive operational 
efficiencies for our customers, thereby 
embedding the value of our membership
•   Communicating the effectiveness of digital 
media versus alternative mediums such  
as print

•   Maintaining a flexible cost base that can 

respond to changing conditions

Rightmove plc annual report 2016 

 21

Strategic reportFinancial statementsGovernance 
 
 
 
Strategic report | Principal risks and uncertainties continued

Key risk and description
 2 Competitive environment

Increased competition from existing 
competitors or new entrants targeting  
the Group’s primary revenue markets

 3 New or disruptive technologies and changing 
consumer behaviours
Rightmove operates in a fast-moving online 
marketplace. Failure to innovate or adopt new 
technologies or failure to adapt to changing 
customer business models and evolving 
consumer behaviour may impact the Group’s 
ability to offer the best products and services  
to its advertisers and the best consumer 
experience

 4 Cyber security and IT systems

•   Unavailability of the website and other 

platforms

•   Corruption or loss of key data as a result  

of a security breach

 5 Securing and retaining the right talent

Our continued success is dependent on our 
ability to attract, recruit, retain and motivate  
our highly skilled workforce

Impact

Monitoring and mitigation

Change from 
 prior year

This may impact on 
Rightmove’s ability to 
grow revenue due to  
the potential loss of:
•  Audience
•  Advertisers
•   Demand for 
additional 
advertising products

•   Communication of the value of Rightmove 

membership to advertisers

•   Continued investment in our account 

management teams to ensure we stay close 
to our customers and local markets and help 
our customers run their businesses more 
efficiently

•   Sustained marketing investment in the  

Rightmove brand

•   Sustained investment and innovation in 
serving both home hunters and our 
advertisers

Under-performance 
and impact on 
Rightmove’s ability to 
grow revenue due to 
the potential loss of:
•   Audience 

•  Continual improvements to our platforms 
•   Developing our product proposition to  

meet our customers’ needs and evolving 
business models

•   Significant and ongoing investment in mobile 

and tablet platforms

engagement

•   Large in-house technology team with culture 

•  Advertisers
•   Demand for 
additional 
advertising products

Any loss of website 
availability or theft or 
misuse of data held 
within the Group’s 
databases and IT 
systems could have 
both reputational and 
financial implications 
for the Group

The inability to recruit 
and retain talented 
people could impact 
our ability to maintain 
our financial 
performance and 
deliver growth

When key staff leave 
or retire, there is a risk 
that knowledge or 
competitive 
advantage is lost

of innovation 

•   Innovation lab to develop emerging models 

and technologies

•   Ongoing monitoring of consumer behaviour 

and annual ‘Hackathons’ which allow 
employees to spend time during work  
hours to develop their own online property 
related ideas

•   Disaster Recovery and Business Continuity 
Plans in place, subject to regular review  
and testing

•   Use of three data centres to load balance and 
ensure optimal performance and business 
continuity capability

•  Regular backups of key data
•   Regular testing of the security of the  
IT systems and platforms including  
penetration testing and distributed denial  
of service attack procedures

•   Ongoing monitoring of external threats 

through updates from external specialists and 
collaboration with other online organisations

•   Ongoing succession planning and 
development of future leaders

•   Payment of competitive reward, including a 
blend of short and long-term incentives for 
senior management and the ability for all 
employees to participate in the success of  
the Group through the SIP
•   Regular staff communication  

and engagement

•   Maintaining the culture of the Group, which 

generates significant staff loyalty

  Increased risk           

   Decreased risk         

  Risk unchanged

22   rightmove.co.uk

  
  
  
  
 
 
 
  
Strategic report | The EU referendum

The result of the UK’s EU referendum has increased the level 
of macroeconomic uncertainty and could increase the 
likelihood of the housing market macroeconomic risks set 
out on page 21.

•  A reduction in housing market activity increases the 
propensity for advertisers to evaluate their marketing spend 
both offline and on other portals and we remain confident in 
the strength of the Rightmove value proposition.

In considering the potential implications of the referendum 
result on the business the directors considered the following:
•  The Rightmove business is largely subscription based and 

is therefore less susceptible to short-term shocks or 
variations in the property market or wider economy;

•  around two-thirds of our estate agency customers also 

provide lettings services which may mitigate the impact of 
any downturn in the property market on their business; and

The directors believe that our strong market position and 
relationships with our customers, and the value embedded 
in our membership continue to position us well providing 
that housing transaction volumes do not take a sharp 
downward turn.

Strategic report | Viability statement

In accordance with provision C.2.2. of the Code, the directors 
have assessed the viability of the Group over a three-year 
period, taking into account the Group’s current position and 
the potential impact of the principal risks and uncertainties 
set out on pages 21 to 22. Based upon the robust 
assessment of the principal risks facing the Group, including 
those that would threaten its business model, future 
performance, solvency or liquidity, the directors have a 
reasonable expectation that the Group and the Company will 
be able to continue in operation and meet its liabilities as they 
fall due over the three-year period to 31 December 2019.

The directors have determined that a three-year period to 
31 December 2019 constitutes an appropriate period over 
which to provide its viability statement, as the Group 
operates within the online digital marketplace, and 
projections looking out further than three years become 
significantly less meaningful in the context of the fast 
moving nature of the market. Three years is also the period 
considered under the Group’s current three-year strategic 
plan. The three-year plan is reviewed by the directors at least 
annually and is developed on a segment by segment basis 
using a bottom up model. The three-year plan makes certain 

assumptions about Agency and New Homes customer 
numbers, ARPA growth and other ancillary revenue streams 
and considers the Group’s profitability, cash flows and 
dividend cover over the period. 

The plan is subject to robust downside sensitivity analysis 
which involves flexing a number of the main assumptions 
underlying the plan. Where appropriate, analysis is carried 
out to evaluate the potential financial impact over the period 
of the Group’s principal risks actually occurring. Furthermore 
our business model is structured so that the Group is not 
overly reliant on a small customer base with no single 
customer constituting more than 3% of Group sales. 

Also given our significant free cash flow, our ability to  
adjust our discretionary share buyback programme provides 
long-term comfort around viability in the face of adverse 
economic or competitive conditions. 

Whilst this review does not consider all the risks that the 
Group may face, the directors consider that this stress-
testing based assessment of the Group’s prospects  
is reasonable in the circumstances of the inherent 
uncertainty involved.

Rightmove plc annual report 2016 

 23

Strategic reportFinancial statementsGovernance 
Strategic report | Corporate responsibility

Our people
Our people are our most valued asset, they are vital to 
Rightmove’s success and growth and we are proud of the 
mixture of talent and experience they bring. Our open and 
honest cultural style comes from our people and the 
environment we have created together. We strive to make 
Rightmove a great place to work and this enables us to 
attract and retain the best talent and provide the best 
service for both our customers and consumers. 

Recruitment 
Recruiting the right talent continues to be an important  
part of our ability to drive growth. The tightening job  
market, particularly in technology skills makes our working 
environment and benefits ever more important in attracting 
the right people. 

Referrals from existing employees are a valuable source of 
new recruits, typically ensuring a higher quality candidate 
with a better cultural fit. All new vacancies are communicated 
internally to give our colleagues an opportunity to apply or 
recommend someone. In 2016 10% of new employees were 
introduced to Rightmove by an existing employee. 

We continued our successful partnership with MK College 
and the University of Bedford which offers paid internships to 
design students for up to six months and provides graduates 
with valuable work experience in marketing or design. Five 
out of six interns who joined us in 2015 became permanent 
employees during the year and a further four interns joined 
Rightmove in 2016, of whom two are now permanent. Our 
intern programme will continue to run in 2017 and so far we 
have eight new interns including three from our involvement 
with the Prince’s Trust, details of which can be found in the 
charitable activities section on page 25.

The high quality of our recruiting, supported by long-term 
commitment from Rightmove employees is key to the 
success of our culture. We are proud to have 51 people who 
have celebrated ten or more years’ service, which represents 
over 10% of our employees and which we believe backs up 
our impressive people survey results. 

People development and training 
To support our culture of highly connected and empowered 
employees every new employee attends two office based 
‘How Rightmove fits together’ days to introduce them to the 
business and our customers. They also attend ‘Nexton’ an 
off-site residential experience to introduce employees to 
our culture and values.

Beyond induction, Rightmove is committed to investing in 
our employees through extensive training and leadership 
programmes that are designed to equip them with the 
necessary skills to perform to the best of their ability and 
provide the best possible service to our customers and 
consumers. 

We have also developed a suite of internal development 
courses for our employees covering both technical and  
non-technical skills to further invest in our people and in 
recognition of the benefit in providing continual professional 
and personal development for Rightmovers. In 2016, a new 
set of customer-focused training was rolled out, including 
how to communicate effectively by email and telephone.

Employee benefits 
Whilst we believe that being a great place to work helps us 
attract the best talent we also reward our employees with a 
range of additional benefits.

Rightmove contributes towards a group stakeholder pension 
plan. Opt out rates continue to be low and currently 90% of 
employees are members of the pension plan. We also offer 
private healthcare complemented by a cash plan scheme for 
all employees. 

We want our people to directly benefit from their contribution 
to the success of Rightmove. All employees can join the 
Group’s Save As You Earn Scheme (Sharesave), which allows 
employees to save money from their salary with the option 
to purchase shares at a discount after three years. In 
November 2016, the Group’s eighth Sharesave contract 
matured allowing employees to benefit from the continued 
success of the Group over the last three years. 66% of our 
employees currently participate in Sharesave.

Following the launch of the Rightmove Share Incentive Plan 
(SIP) and initial award of shares in 2015, in January 2016 we 
made a further free share award of 50 shares to all qualifying 
employees. We have also made a free share award of 50 
shares to all qualifying employees in January 2017. 

We also offer flexible working arrangements, supporting part 
time working and reduced hours to allow our employees to 
balance their work and family commitments. 

Engagement
We encourage employees’ involvement and place emphasis 
on keeping employees informed of the Group’s activities 
through ‘townhalls’ and business performance updates with 
senior management and quarterly sales conferences. 

24   rightmove.co.uk

Our employee recognition scheme is based around the 
‘Rightmove behaviours’, which reflect our unique blend of 
values and ways of working. It is an opportunity to nominate 
colleagues who have demonstrated these behaviours in action 
and during 2016 it continued to prove popular with up to eight 
awards presented every two months at our ’townhalls’. 

As it is important to know what our employees think, and 
having received much valuable feedback in the past, we 
conduct an annual ‘Have your Say’ people survey. We are 
proud of another set of outstanding results from the survey 
with highlights including:
•  90% of respondents think that Rightmove is run on  

strong values and principles; 

•  95% of respondents think this is a great place to work  

and are proud to work for Rightmove; and

•  97% of respondents are committed to making a real 

contribution to the success of Rightmove.

Despite the outstanding results, the management team is 
never complacent and works hard to improve the employee 
experience at Rightmove. An employee engagement score 
will again form part of the senior management bonus criteria 
in 2017, demonstrating the importance of employees to the 
continuing success of Rightmove.

Equality and diversity 
Rightmove has a firm commitment to equality of 
opportunity in all our employment policies, practices and 
procedures. Our recruitment and selection processes are 
geared to selecting the best candidate regardless of their 
age, gender, sexuality, full or part-time status, disability and 
marital status.

We recognise that a diverse workforce will provide a wide 
range of perspectives that promotes innovation and 
business success. Drawing on what is unique about 
individuals adds value to the way we do business and helps us 
anticipate and provide what our customers want from us and 
what the home hunters want from the Rightmove platforms.

As at 31 December 2016, our female representation on the 
Board was 33% with three out of nine Board directors being 
female. Following the retirement of Colin Kemp and Nick 
McKittrick in May 2017, this will rise to 43% with 50:50 
representation at executive director level.

The Board continues to focus on the next level of senior 
management in order to develop potential within this team 
to step up to Board level at the appropriate time. It is also 
important to identify and develop potential within the wider 
organisation with a view to strengthening the female 
representation within the senior management team.  
In 2016, 18% (2015: 24%) of our senior management team 
were female. Rightmove has a small senior management 
team and therefore the loss of just one female manager  
can have a big impact on female representation in this group. 
We are proud that the rest of our workforce now equally 
represents men and women.

A breakdown by gender of the number of persons who  
were directors of Rightmove, senior managers and all other 
employees as at 31 December 2016, is set out below. 

Human rights
Whilst Rightmove does not have a specific human rights 
policy, it does have policies covering Equal Opportunities, 
Anti-slavery and Anti-bribery that adhere to internationally 
proclaimed human rights principles. There is also a gifts and 
hospitality policy and an online register to record all gifts  
and hospitality that are accepted by employees. This register 
is reviewed by the Audit Committee annually.

Charitable activity
We continue to encourage all our employees to devote time 
and fundraising efforts to charitable causes that are of 
particular importance to them as individuals. During 2016 
many of our staff have been active in raising money or 
supporting fundraising activities across a wide range of 
charities for which Rightmove matches the donations raised. 

Directors

Senior management

All Rightmove employees

3

6

3

14

229

229

Male

    Female

Male

    Female

Male

    Female

Rightmove plc annual report 2016 

 25

Strategic reportFinancial statementsGovernance 
  
  
  
Strategic report | Corporate responsibility continued

In 2016 we contributed £18,000 to UK charities through 
matched funding. Our employees are also able to donate 
directly from their monthly salary to any charity or 
recognised good cause registered within the UK through the 
Charities Trust. This provides a tax efficient means of giving. 

In 2016, we contributed £49,000 to support customer 
initiatives via Agents Giving, where we contribute to the costs 
of setting up a charitable activity carried out by our customers, 
for example paying for the kit to be used by participants in a 
charity run or cycling event. This allows for more of the money 
raised by our customers to go directly to the charity through a 
charitable sponsorship fund we set up with Agents Giving in 
2014. We were delighted that during 2016, Agents Giving 
achieved the milestone of raising over £1 million for a number 
of charitable initiatives supported by our customers.

The Rightmove platforms include functionality for our 
customers to display Energy Performance Certificates which 
allow prospective buyers to evaluate the energy efficiency  
of a property they are considering buying and to identify 
opportunities to improve the energy efficiency once they 
have purchased the property.

As an internet-based Group with most staff employed in two 
office locations, we believe our own environmental footprint 
is small. We encourage our staff to take steps to address our 
environmental responsibilities. For instance, we continue  
to operate recycling schemes which were established in 
consultation with local authorities and recycling partners.  
All waste bins were removed from the desks in our London 
and Milton Keynes offices which encourages and increases 
the amount of recycling we do. 

In November 2016, we invited ten young people from the 
Prince’s Trust to attend four weeks’ work experience at 
Rightmove to learn about the business and the career 
opportunities on offer. The experience was very rewarding 
for the young people who enjoyed the lively family 
atmosphere and for the many Rightmovers who were 
involved in organising and delivering the work experience. 
The collaboration has resulted in three young individuals 
being offered a three-month internship within Rightmove. 
During the year Rightmove contributed £25,000 to the 
Prince’s Trust. 

Environment
Rightmove actively considers its environmental impact and 
we are conscious of playing our part in tackling climate 
change. Rightmove reduces the need for print media and the 
environmental damage that goes with it. Rightmove takes 
care to design the layout of property particulars to reduce the 
total number of pages that need to be printed out in those 
cases where a home hunter does want a physical copy.

Enhanced information on properties also reduces the 
amount of time home hunters waste in visiting properties 
that rapidly turn out to be inappropriate. As a high proportion 
of viewings involve a car journey, any reduction in wasted 
viewings has an environmental benefit. Rightmove has 
worked hard to increase the number and size of photographs 
of each property, improved the size and added functionality 
to property floor plans and has introduced more 
comprehensive map searches and aerial photographs  
which help home hunters to identify the specific location  
of a property. Rightmove has added information on which 
schools are closest to the properties listed and the 
broadband speed for the area, all of which combined, 
provides high quality information about properties, to  
reduce the carbon footprint generated by prospective 
buyers making wasted journeys. 

As an operator of an online property portal, the main 
environmental impact is the power usage of our data 
centres. Our procurement policy is to purchase hardware 
with the best computational performance which uses the 
least electrical power. 

We encourage our employees to use alternatives to car 
travel, by promoting the use of public transport in particular 
when travelling between our two office locations and by 
encouraging participation in our Cycle to Work scheme.  
In 2016, we also introduced the option for staff entitled to a 
company car to select hybrid electric cars as an alternative 
to petrol or diesel engines.

In 2016, our fuel card provider, Allstar, again partnered with 
Forest Carbon to capture the CO2 emissions from our fleet 
of company cars and turn it into new UK woodlands, under 
the Allstar Ecopoint scheme. We pay an amount per month 
per car to capture the CO2 from each vehicle and with that 
Forest Carbon plant woodlands that are quality assured by 
the Government’s Woodland Carbon Code to offset  
the emissions from each vehicle. We are provided with an 
e-certificate annually which shows us how many trees have 
been planted for us, as well as their location and how much 
CO2 they are expected to capture. 

As an online business, our culture emphasises a paperless 
environment. We also recognise that our responsibilities  
do not stop with how we operate internally; we encourage  
all our customers, business partners and suppliers not to 
unnecessarily print out emails sent by us in the signature  
of all our emails. We also continue to focus on streamlining 
processes and replacing paper-based services with online 
services and communications, wherever possible. Steps 
introduced in recent years include e-communications to 
shareholders and online customer membership forms and 
product documentation. 

26   rightmove.co.uk

Greenhouse gas reporting
The Companies Act 2006 (Strategic Report and Directors’ 
Report) Regulations 2013 requires all UK quoted companies 
to report on their greenhouse gas (GHG) emissions, which 
are classified as either direct or indirect and which are divided 
further into Scope 1, Scope 2 and Scope 3 emissions.

Direct GHG emissions are emissions from sources that are 
owned or controlled by Rightmove. Indirect GHG emissions 
are emissions that are a consequence of the activities of the 
Group but that occur at sources owned or controlled by 
other entities. 

Scope 1 emissions: Direct emissions controlled by the 
Group arising from Company cars. Whilst the cars are leased, 
we are responsible for the emissions and therefore we report 
these under Scope 1.

Scope 2 emissions: Indirect emissions attributable to the 
Group due to its consumption of purchased electricity.

Scope 3 emissions: Other indirect emissions associated 
with activities that support or supply the Group’s operations, 
we include emissions arising from our third party run  
data centres.

The Group is required to report Scope 1 and 2 emissions for 
its reporting year to 31 December 2016. Scope 3 is not yet 
mandatory, however the Group has again chosen to report 
Scope 3 emissions as it relates to electricity used in data 
centres, in which the Group rents space to house and 
operate various servers, which host our website platforms. 

Rightmove emissions by scope:

Scope 

Source  

Scope 1 

Company cars 

Scope 2 

Electricity  

Scope 3  Outsourced – data centres 

Tonnes CO2e(1)  Tonnes CO2e(1) 
2015

2016  

486 

323 

298 

492

342

221

Emissions per Employee

Scope 

Source 

Scope 1 

Company cars 

Scope 2 

Electricity  

Tonnes CO2e 

Tonnes CO2e 
per employee(1)  per employee(1) 
2015

2016  

1.0 

0.7 

0.7 

2.4 

1.2

0.8

0.6

2.6

Scope 3  Outsourced – data centres 

Total 

(1)  Based on 469 (2015: 412) employees taken as the average number of 

employees in the Group throughout the year. 

Emissions per employee have declined year on year due  
to an increase in headcount in areas which have not had  
a proportionate impact on emissions, such as the use  
of company cars or running the outsourced data centres.  
We will continue to monitor and look for ways to improve 
energy efficiency.

Methodology 
We have reported on all of the emission sources required 
under the Companies Act 2006 (Strategic Report and 
Directors’ Report) Regulations 2013. We have used the 
GHG’s Protocol’s Operational Control consolidation 
method. We do not have responsibility for any emission 
sources that are not included in the above information. 

Health and safety
The Group considers the effective management of health 
and safety to be an integral part of managing its business. 
During 2016, we continued our fire safety, first aid and work 
place safety training. The Group’s ongoing policy on health 
and safety is to provide adequate control of the health and 
safety risks arising from work activities. This is delivered 
through further consultation with, and training of, 
employees, the provision and maintenance of plant and 
equipment, safe handling and use of all substances and  
the prevention of accidents and causes of ill health.

Total 

1,107 

1,055

(1)  UK emissions factors have been used for all data. All emission factors have 
been selected from the emissions conversion factors published annually  
by Defra. https://www.gov.uk/measuring-and-reporting-environmental-
impacts-guidance-for-businesses.

The increase in emissions from our outsourced data centres 
was due to a new, larger facility coming online during the year.  

Emissions have also been calculated using an ‘intensity 
metric’, which will enable the Group to monitor how well we 
are controlling emissions on an annual basis, independent of 
fluctuations in the levels of their activity. As Rightmove is a 
‘people’ business, the most suitable metric is ‘Emissions per 
Employee’, based on the average number of employees 
during the year. The Group’s emissions per employee are 
shown in the next table.

Rightmove plc annual report 2016 

 27

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
Governance | Directors and officers

Nick McKittrick
Chief Executive Officer 
Appointment to the Board
5 March 2004
Current external commitments
None
Previous roles and relevant experience
Nick is one of the co-founding executives of 
Rightmove and became Chief Executive Officer 
in April 2013 having been Chief Operating 
Officer since 2005 and additionally Finance 
Director since 2009. His prior experience is in 
technology consulting with Accenture. 

Peter Brooks-Johnson
Chief Operating Officer
Appointment to the Board
10 January 2011
Current external commitments
None
Previous roles and relevant experience
Peter joined Rightmove in 2006 and became 
Chief Operating Officer in April 2013 having 
been Managing Director of rightmove.co.uk 
since 2011 and head of the Agency business 
since 2008. Prior to joining Rightmove, Peter 
was a management consultant with Accenture 
and the Berkeley Partnership. 

Scott Forbes
Chairman
Appointment to the Board
13 July 2005
Committee membership
Nomination (Chairman)
Current external commitments
Chairman of Ascential plc
Non-executive director of Travelport Worldwide Ltd
Chairman of Innasol Group Ltd 
Previous roles and relevant experience
Chairman of Orbitz Worldwide until September 
2015 and a director of NetJets Management Ltd, 
a subsidiary of Berkshire Hathaway until October 
2009. Scott has over 35 years’ experience in 
operations, finance and mergers and acquisitions 
including 15 years at Cendant Corporation which 
was formerly the largest worldwide provider of 
residential property services. Scott established 
Cendant’s international headquarters in London in 
1999 and led this division as Group Managing 
Director until he joined Rightmove. 

Colin Kemp
Non-Executive Director
Appointment to the Board
3 July 2007
Committee membership
Remuneration, Nomination 
Current external commitments
Non-executive director of Ellis Whittam  
(Holdings) Limited
Previous roles and relevant experience
With over 30 years’ experience in high street 
retail banking, Colin worked for Lloyds Banking 
Group companies since 1979 including two  
and a half years on the bank’s Retail Executive 
Committee, before retiring in July 2016. Between 
January 2005 and December 2007, he was 
Managing Director of Halifax Estate Agencies 
Limited. Colin is a Cranfield MBA, an Associate  
of the Chartered Institute of Marketing and a 
Visiting Fellow at Cranfield University.

Rakhi Goss-Custard
Non-Executive Director
Appointment to the Board
28 July 2014
Committee membership 
Audit, Remuneration 
Current external commitments
Non-executive director of Kingfisher plc  
Non-executive director of Schroders plc  
Non-executive director of Intu Properties plc  
Non-executive director of Be Heard Group plc
Previous roles and relevant experience
Rakhi was previously Director of UK Media at 
Amazon to June 2014. She held various other 
senior positions during her 11-year tenure at 
Amazon including Media, Entertainment, 
General Merchandise and Book divisions as well 
as Product Development. Prior to Amazon, 
Rakhi previously advised Zappos and held 
strategy roles at TomTom and Oliver Wyman. 

Jacqueline de Rojas
Non-Executive Director
Appointment to the Board
30 December 2016
Current external commitments
Managing Director UKI – Northern Europe  
of The Sage Group plc 
President of techUK 
Previous roles and relevant experience
Jacqueline has been employed throughout  
her career by global blue-chip software 
companies. Before joining Sage in 2016, she 
held senior positions at Citrix, CA Technologies, 
McAfee and Ascential Software. She was a  
non-executive director of Home Retail Group 
plc from 2012 to 2016. Jacqueline is an advisor 
to the Digital Leaders Technology Group and  
a passionate advocate for diversity in the 
workplace.

28   rightmove.co.uk

Robyn Perriss 
Finance Director
Appointment to the Board
30 April 2013
Current external commitments
None
Previous roles and relevant experience
Robyn joined Rightmove in 2007 as Financial 
Controller with responsibility for day to day 
financial operations and was promoted to the 
Board as Finance Director in April 2013. She was 
also Company Secretary from April 2012 to July 
2014 and from June to October 2016. Robyn 
qualified as a chartered accountant in South 
Africa with KPMG and worked in both audit and 
transaction services. Prior to joining Rightmove, 
Robyn was Group Financial Controller at the 
online media business, Auto Trader. 

Peter Williams
Senior Independent  
Non-Executive Director
Appointment to the Board
3 February 2014
Committee membership
Remuneration (Chairman), Audit, Nomination
Current external commitments
Chairman of boohoo.com plc
Chairman of Mister Spex GmbH 
Non-executive director of U and I plc 
Previous roles and relevant experience
Peter was previously senior independent 
director of ASOS plc and Sportech plc, 
Chairman of Jaeger, held non-executive 
director roles in Cineworld Group plc, the EMI 
group, Blacks Leisure Group plc, JJB Sports plc, 
GCap Media plc and Capital Radio Group plc. In 
his executive career, Peter was Chief Executive 
at Alpha Group plc and prior to that, Chief 
Executive of Selfridges plc where he also acted 
as Chief Financial Officer for over ten years.

Ashley Martin
Non-Executive Director
Appointment to the Board
11 June 2009
Committee membership
Audit (Chairman), Nomination 
Current external commitments
Non-executive director of Zegona 
Communications plc
Previous roles and relevant experience
Ashley qualified as a chartered accountant  
in 1981 and has a career in finance spanning  
35 years. He was previously Global Chief 
Financial Officer of Engine Holding LLC and 
Group Finance Director of Rok plc, the building 
services group, and Group Finance Director of 
the media services company, Tempus plc.

Sandra Odell
Company Secretary 
Appointment as officer to the Board
1 November 2016
Current external commitments
None
Previous roles and relevant experience
Sandra is a Fellow of the Institute of Chartered 
Secretaries and Administrators. Prior to joining 
Rightmove, Sandra was Company Secretary  
of Quintain, the London property developer,  
and before that held various senior company 
secretarial positions in listed financial  
services companies.

Rightmove plc annual report 2016 

 29

Strategic reportFinancial statementsGovernance 
Governance | Corporate governance report

Introduction 
The following sections explain how the Company applies  
the main provisions set out in the 2014 UK Corporate 
Governance Code, (the Code) issued by the Financial 
Reporting Council (FRC), as required by the Listing Rules  
of the Financial Conduct Authority (FCA) and meets the 
relevant information provisions of the Disclosure and 
Transparency Rules of the FCA.

The statement of corporate governance covers:
• the structure and role of the Board and its committees;
•  relations with the Company’s shareholders and the Annual 
General Meeting (AGM); and
•  the reports of the Audit Committee and Nomination 
Committee including Board effectiveness and evaluation.

The report of the Remuneration Committee is set out 
separately in the Directors’ Remuneration Report on  
pages 47 to 48.

The Group’s risk management and internal control 
framework and the principal risks and uncertainties are 
described on pages 21 to 22. The Directors’ Report on pages 
43 to 45 also contains information required to be included in 
this statement of corporate governance.

Statement of compliance
The Code sets out the principles and provisions relating to 
good governance of UK listed companies and can be found 
on the FRC’s website at https://frc.org.uk.

We are pleased to confirm that, for the year under review, the 
Company has complied fully with the principles and provisions 
of the Code.

The Board’s role
The Board is collectively responsible to shareholders for the 
overall direction and control of the Group and has the powers 
and duties set out in the Companies Act and the Company’s 
Articles of Association. The Board delegates certain matters 
to the Board committees and delegates the day to day 
operational aspects of the business to the executive directors. 

During the year, the Board has adopted an updated schedule of 
matters requiring Board approval. These include approval of:
• Rightmove’s business strategy;
• the annual business plan;
• changes to the Group’s capital structure; 
• the capital management and dividend policies;
•  the annual and half year results and shareholder 
communications;
• major acquisitions and disposals;
•  appointment and removal of officers of the Company; and
• the system of internal control and risk management.

The key responsibilities and actions carried out by the Board during the year are set out below:

Responsibility 

Specific actions and information received during the year

Approved the Group’s 
budget for 2017 and its 
three-year business plan 
to 2019

Presentation from a 
media analyst on the 
online classifieds 
marketplace and global 
peer benchmarking

Strategy and 
direction

The June Board meeting 
was devoted to 
Rightmove’s strategy  
and included a discussion 
of the potential influences, 
threats and opportunities 
to Rightmove’s business 
model arising from 
economic, regulatory and 
other market changes. 
Priority strategic initiatives 
are featured for monitoring, 
analysis and discussion at 
every Board meeting 
throughout the year 

Performance 
monitoring

Regular market updates 
and reports about 
competitive landscape 
including new business 
models and innovation 

Regular updates on 
business performance 
relative to analyst 
consensus forecasts  
and business plan

Housing market updates

Presentations from senior 
management providing  
an update on Agency and 
New Homes business 
performance and 
progress against the 
Rightmove customer 
value equation

30   rightmove.co.uk

Responsibility 

Specific actions and information received during the year

Shareholder 
engagement

Governance 
and risk

People and 
values

Investor feedback 
received via the executive 
directors throughout the 
year, particularly post 
results and investor 
roadshows

Reviewed key risks 
appearing on the risk 
register. Discussed 
changes in significant 
risks affecting the 
business and considered 
emerging risks
Received reports from the 
Audit Committee on the 
findings of Rightmove 
Assurance

Presentations by senior 
managers throughout the 
year to ensure the Board’s 
exposure to the breadth 
and depth of talent 
supporting business 
growth 

Received monthly  
reports on shareholder 
composition and analysis 
of significant changes to  
the shareholder register

Presentation from UBS, 
Rightmove’s corporate 
broker explaining the key 
drivers of the Group’s 
valuation

Investor Consultation 
eliciting feedback on the 
proposed Remuneration 
Policy received via the 
Remuneration 
Committee

Reviewed and approved 
the Group’s regulatory 
results announcements 
and Annual Report

Briefings and 
presentations from senior 
management covering a 
wide range of topics 
including cyber and 
information security risks, 
corporate governance 
and 2017 insurance 
renewal programme

Consideration of Board 
Strategy Review externally 
facilitated by Korn Ferry 
including analysis of 
relevant experience and 
skills on the Board to best 
support the Group’s 
achievement of its 
strategic objectives 

The Audit Committee 
reported on Rightmove 
Assurance’s review of 
employee incentivisation 
arrangements

The Remuneration 
Committee reported on 
the proposed executive 
Remuneration Policy 

Monitoring of Group 
employee satisfaction 
scores across a range  
of criteria

There are usually seven or eight scheduled Board meetings 
each year including one meeting or away day devoted to 
consideration of the Group’s strategy. Additional meetings 
can be arranged at short notice at the request of any 
director, if required. In addition to scheduled Board meetings, 
there is regular informal dialogue between all directors.

Directors receive Board papers well in advance of meetings 
to allow sufficient time for review and consideration. If any 
director raises a concern or challenges any aspect of the 
business conducted at a Board meeting, the Company 
Secretary will ensure their comments are appropriately 
recorded in the Board minutes. In addition to formal Board 
papers, directors receive monthly management and financial 
reports on the operational and financial performance of the 
business setting out actual and forecast financial 
performance against approved budgets and other key 
performance indicators. The Board also receives copies of 
broker reports and press releases relating to the Group. 

Board committees
The Board has established three principal committees,  
the Audit Committee, the Remuneration Committee and 
the Nomination Committee, to assist it in the execution  
of its duties. The Chairman of each Committee reports on 
the respective Committee’s activities at the subsequent  
Board meeting.

The Committees’ terms of reference are available on the 
Company’s corporate website, plc.rightmove.co.uk or by 
request from the Company Secretary.

Each of the Committees is authorised, at the Company’s 
expense, to obtain legal or other professional advice to 
assist in carrying out its duties. No person other than a 
Committee member is entitled to attend the meetings of 
these Committees, except by invitation of the Chairman of 
that Committee. Current membership of the Committees  
is shown on page 34. The composition of these Committees 
is reviewed regularly, taking into consideration the 
recommendations of the Nomination Committee. 

Rightmove plc annual report 2016 

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Committee

Role and terms of reference

Audit

Remuneration

Nomination

Reviews and reports to the Board on:
•  Group financial reporting;
•   the system of internal control and risk 

management; 

•   independence and effectiveness of the 

external audit process; and 

•   the internal audit plan, results and 

effectiveness of Rightmove Assurance,  
the outsourced internal audit function.

Recommends the appointment of the external 
auditors to the Board for approval by shareholders

Makes recommendations to the Board on:
•   the Remuneration Policy and strategy for 
executive directors and senior managers;

•   long-term incentive arrangements;
•   the design and determination of targets 

under any performance-related pay scheme; 
and 

•   any major changes in employee benefit 

structures

with the objective of ensuring that directors 
and employees are incentivised and fairly 
rewarded for their individual contributions to 
the Group’s overall performance. Careful 
consideration is given to the interests of  
the shareholders and to the financial and 
commercial health of the Group

Undertakes an annual review of organisation 
and succession planning and ensures that  
the membership and composition of the  
Board, including the balance of skills,  
remains appropriate

Makes recommendations for the membership 
of the Board, Audit and Remuneration 
Committees

Membership  
required under the 
terms of reference

At least three members 
who should be 
independent non-
executive directors

Minimum number of 
meetings per year

Committee  
report on pages

Three

36 to 40

Two

At least three members 
who should be 
independent non-
executive directors

47 to 48;  
60 to 74

Two

At least three members, 
the majority of whom 
should be independent 
non-executive directors

41 to 42

Board composition
The Board at the date of this report comprises three 
executive directors and six non-executive directors, 
including the Chairman. The three executive directors are 
Nick McKittrick (Chief Executive Officer), Peter Brooks-
Johnson (Chief Operating Officer) and Robyn Perriss 
(Finance Director). The non-executive directors are Scott 
Forbes (Chairman), Peter Williams (Senior Independent 
Director), Ashley Martin, Colin Kemp, Rakhi Goss-Custard 
and Jacqueline de Rojas. 

Biographical details of all directors at the date of this report 
appear on pages 28 to 29 and details of Committee 
membership appear on page 34.

Consideration of the Board size and composition is kept 
under regular review by the Nomination Committee.

Board changes
As part of the organisational changes announced on  
24 February 2017, Nick McKittrick, Chief Executive Officer, 
will retire from the Board at the next AGM being 9 May 2017, 
and Peter Brooks-Johnson (currently Chief Operating 
Officer) will become the Chief Executive Officer from that 
date. Nick McKittrick will remain with the Company through 
to 30 June 2017 to ensure a smooth transition process.

Colin Kemp will also retire from the Board and relevant 
Committees with effect from the AGM date, having served 
nine years as a non-executive director. 

Jacqueline de Rojas joined the Board on 30 December 2016. 
All other directors served throughout the year. 

32   rightmove.co.uk

 
Division of responsibilities
The posts of Chairman and Chief Executive Officer are separate and there are clear written guidelines to support their 
division of responsibilities. The key responsibilities of the Board members are summarised below:

Chairman

Chief Executive Officer

Non-executive directors

Senior Independent Director

Company Secretary

Responsible for the leadership and governance of the Board, including:
•   ensuring its effectiveness by creating and managing constructive relationships between  

the executive and non-executive directors;

•   ensuring there is ongoing and effective communication between the Board and its key 

shareholders; and

•   with the assistance of the Company Secretary, setting the Board’s agenda and ensuring that 

adequate time is available for discussion and effective decision making, and that directors receive 
sufficient, pertinent, timely and clear information.

Responsible for the day to day management of the Group, including:
•  the operational and financial performance of the Group;
•   developing the Group’s objectives and strategy and following Board approval, the successful 

execution of strategy;

•  effective and ongoing communication with shareholders; and
•  chairing the Executive Committee.

 The role of the non-executive directors is to:
•  constructively challenge the executive directors; and
•  monitor the delivery of the strategy within the risk and control framework set by the Board.

The non-executive directors bring wide and varied commercial experience and independent 
judgement to the Board and the Committees’ deliberations. 

The breadth of management, financial and listed company experience of the non-executive directors 
is described in the biographical details on pages 28 to 29 and demonstrates a range of business 
expertise that provides the right mix of skills and experience given the size of the Group.

The role of the Senior Independent Director is to:
•  act in an advisory capacity to the Chairman;
•  deputise for the Chairman if required;
•  serve as an intermediary for other directors when necessary;
•   be available to shareholders if they have concerns which they have not been able to resolve 

through the normal channels of the Chairman and Chief Executive Officer or other executive 
directors for which such contact is inappropriate; and

•   conduct an annual review of the performance of the Chairman and, in the event it should be 

necessary, convening a meeting of the non-executive directors.

The Company Secretary: 
•  monitors compliance with appropriate Board procedures; 
•  advises the Board on corporate governance matters;
•   assists the Chairman in ensuring that all the directors have full and timely access  

to relevant information; and

•  assists the Chairman by organising directors’ induction and training programmes.

The Company Secretary also acts as Secretary to the Audit, Remuneration and  
Nomination Committees.

The appointment and removal of the Company Secretary is a matter for Board approval.

Board diversity 
We are committed to a Board comprised of directors from 
different backgrounds with diverse and relevant experience, 
perspectives, skills and knowledge. We believe that diversity, 
including gender diversity, amongst directors contributes 
towards a high performing and effective Board and business, so 
we strive to maintain the optimal balance. We endorse both a 
meritocratic Board appointment process and balanced gender 

representation on the Board. As at 31 December 2016, 33%  
of Board members were female and following the retirement  
of Nick McKittrick and Colin Kemp in May 2017, this will rise to 
43% with 50:50 representation at an executive director level. 
We remain committed to recruiting the best people and 
appropriate talent for the business and will seek to recruit 
qualified directors with an ideal of achieving as near equivalent 
gender balance on the Board as possible.

Rightmove plc annual report 2016 

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Board independence 
The Code provides that the Board should identify in  
the Annual Report each non-executive director that  
it considers to be independent. That is, to determine  
whether the director is independent in character and 
judgement and whether there are relationships or 
circumstances which are likely to affect, or could  
appear to affect, the director’s judgement.

The Board reviews non-executive director independence  
on an annual basis taking into account such factors as their 
contribution to unbiased and independent debate during 
meetings. The Board considers that there is an appropriate 
balance between the executive and non-executive directors 
and that all non-executive directors are fully independent of 
management and independent in character and judgement. 
Colin Kemp completed nine years’ service as a non-
executive director in July 2016 and will retire following the 
2017 AGM. The Board does not believe that the period from 
his nine-year anniversary to his retirement date will impair 
Colin Kemp’s independence in character or judgement.

To safeguard their independence, a director is not entitled to 
vote on any matter in which they may be conflicted or have a 
personal interest. Where necessary, directors are required  
to absent themselves from a meeting of the Board while 
such matters are being discussed. In cases of doubt, the 
Chairman of the Board is responsible for determining 
whether a conflict of interest exists. 

The Chairman is also the Chairman of another publically 
listed company. The executive directors do not hold any 
other non-executive directorships or commitments 
requiring disclosure under the Code.

Board tenure 
as at 31 December 2016

Balance of directors 
as at 31 December 2016

3

1

3

2

5

3

1

0-3 
years  

3-6 
years

6-9 
years

9+ 
years

Executive 
directors

Chairman

Non-
executive 
directors

Re-election to the Board
Directors are appointed and may be removed in accordance 
with the Articles of Association of the Company and the 
provisions of the Companies Act. All directors are subject to 
election at the first AGM following their appointment and in 
accordance with the Code, all directors will seek re-election 
at the 2017 AGM with the exception of Nick McKittrick and 
Colin Kemp, who have notified the Company of their 
retirement from the Board as at this date.

Board and Committee membership and attendance
The membership of the Committees of the Board and 
attendance at Board and Committee meetings for the year 
under review are set out in the table below:

Remuneration 
Committee

Audit 
Committee

Nomination 
Committee

Board

Total meetings

Scott Forbes 

Nick McKittrick

Peter Brooks-
Johnson

Robyn Perriss

Colin Kemp 

Ashley Martin

Peter Williams

Rakhi Goss-Custard

7

7

7

7

7 

7

7

7

7

6

4(1)

–

–

–

6

1(2)

6

6

5

–

–

–

–

–

5

5

5

2

2

–

–

–

2

2

2

2(3)

(1)  The Remuneration Committee Chairman invited the Chairman of the Board  

to attend all Remuneration Committee meetings.

(2)  The Remuneration Committee Chairman invited Ashley Martin to attend one 
Remuneration Committee meeting as a guest for consideration of bonus and 
long-term incentive plan performance targets.

(3)  Rakhi Goss-Custard was invited to attend two Nomination Committee 

meetings on a guest basis.

In addition to the above meetings, the Chairman conducts 
meetings with the non-executive directors without the 
executive directors being present when required. Peter 
Williams, the Senior Independent Director, chaired a meeting 
of the non-executive directors at which the performance of 
the Chairman was also reviewed, without the presence of 
the Chairman.

34   rightmove.co.uk

  
 
  
  
  
  
  
Annual General Meeting
The AGM provides an opportunity for shareholders to vote on 
aspects of the Company’s business, meet the directors and 
ask them questions. The AGM will be held on 9 May 2017 at 
the offices of UBS Limited at 5 Broadgate, London EC2M 2QS.

The Company will arrange for the Annual Report and related 
papers to be available on the Company’s corporate website 
at plc.rightmove.co.uk or posted to shareholders (where 
requested) at least 20 working days before the AGM. 

The Company continues to comply with the Code with  
the separation of all resolutions put to shareholders.  
The Company proactively encourages shareholders to  
vote at general meetings by providing electronic voting for 
shareholders who wish to vote online and personalised proxy 
cards to all shareholders, ensuring that all votes are clearly 
identifiable. The Company presently takes votes at general 
meetings on a show of hands on the grounds of practicality, 
owing to the limited number of shareholders in attendance. 
All proxy votes are counted and the level of proxy votes, 
including abstentions, lodged for each resolution are 
reported after each resolution and published on the 
Company’s website.

Indemnification of directors
The Articles of Association of the Company allow for a 
qualifying third party indemnity provision between the 
Company and its directors and officers, which remains in 
force at the date of this report. The Group has also arranged 
directors’ and officers’ insurance cover in respect of legal 
action against the directors. Neither our indemnity nor the 
insurance provides cover in the event that a director is 
proven to have acted dishonestly or fraudulently.

The Group has a Dealing Code setting out the process and 
timing for dealing in shares, which is compliant with the 
Market Abuse Regulation. The Dealing Code applies to all 
directors, who are persons discharging managerial 
responsibility, and other insiders.

Shareholder relations
The Board is accountable to shareholders for the performance 
and activities of the Group and welcomes opportunities to 
engage with shareholders.

Within the terms of the regulatory framework, the directors 
have conducted regular dialogue with shareholders through 
ongoing meetings with institutional investors and research 
firms to discuss strategy and operational and financial 
performance. Contact in the UK is principally with the Chief 
Executive Officer and the Finance Director. The Chairman 
attends selected investor meetings in the UK and the USA. 
The Senior Independent Director is also available to 
shareholders if they wish to supplement their communication, 
or if contact through the normal channels is inappropriate.

The Board is kept informed of the views and opinions of 
those with an interest in the Company’s investors through 
reports from the Chief Executive Officer and the Finance 
Director, as well as reports from the Company’s joint brokers, 
UBS and Numis.

Shareholders are also kept up to date with the Group’s 
activities through the half year results statement and Annual 
Report and the investor relations section of its website, at 
plc.rightmove.co.uk, which provides details of all the 
directors, the financial calendar, latest news including 
financial results, investor presentations and Stock Exchange 
announcements. 

Rightmove plc annual report 2016 

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Audit Committee report

Ashley Martin
Chairman of the Audit Committee

Dear shareholder
I am pleased to present the 2016 report of the Audit 
Committee (the Committee). 

This report provides an overview of the principal activities  
of the Committee and details how it has discharged its 
responsibilities during the year.

The Committee is an essential part of Rightmove’s 
governance framework to which the Board has delegated 
oversight of the accounting, financial reporting and internal 
control processes, the outsourced internal audit function 
and the relationship with the external auditors. The key 
responsibilities are set out on page 32 of the Corporate 
Governance Report.

The Committee has completed a detailed programme  
of work in 2016 in relation to its remit, including challenge 
and debate in relation to the outsourced risk and assurance 
programme delivered by PricewaterhouseCoopers LLP 
(PwC), known as Rightmove Assurance, and ensuring it is 
embedded throughout the business. 

The Committee has also considered a number of new and 
emerging business risks and regulatory requirements.  
These included a review of the potential impact on 
Rightmove of changes in the housing market environment 
following the UK’s decision to leave the EU, and a review of 
the requirements of the Finance Bill 2016 in relation to the 
Group’s tax strategy together with compliance with the 
Senior Accounting Officer Regime, and the reporting 
requirements under the Modern Slavery Act 2015.

This report also outlines the significant accounting matters 
which received our particular focus during the year. It seeks 
to explain why the issues are considered significant and 
together with the external auditors’ report provides 
additional context for understanding the Group’s accounting 
policies and financial statements for the year.

We were delighted to receive communication from the 
Financial Reporting Council (FRC) that following a review  
of our 2015 Annual Report and financial statements, there 
were no queries or issues arising.

Looking forward to the next 12 months, the Committee will 
continue to focus on the audit, assurance and risk processes 
within the Group, including specific reviews in relation to 
cyber security risk, quality of member data and data privacy.

I will be available at the AGM to answer any questions about 
the work of the Committee.

A copy of the terms of reference of the Committee can be 
found on the Company’s website at: plc.rightmove.co.uk.

Ashley Martin
Chairman of the Audit Committee

36   rightmove.co.uk

Composition and attendance at meetings

Committee members

Number of meetings attended

Ashley Martin  
(Chairman of the Committee)

Peter Williams

Rakhi Goss-Custard

5

5

5

The Committee consists entirely of independent non-
executive directors, the biographical details of whom can be 
found on pages 28 to 29. There has been no change to the 
composition of the Committee during the year. The Board is 
satisfied that both Ashley Martin and Peter Williams have 
recent and relevant financial skills and experience. Both have 
professional qualifications with the Institute of Chartered 
Accountants of England and Wales. We consider that every 
member of the Committee has competence relevant to 
Rightmove’s business and the sector in which we operate. 

The quorum for meetings of the Committee is two 
members. Appointments to the Committee are for a  
period of up to three years, extendable by no more than  
two additional three-year periods, so long as members 
continue to be independent.

The Finance Director and the Head of Finance are normally 
invited to attend the meetings as well as the external auditor, 
KPMG and the internal auditor, PwC. Other relevant people 
from the business are also invited to attend certain meetings 
in order to provide a deeper level of insight into certain key 
issues and developments. The Committee regularly meets 
separately with the external and internal auditors without 
others being present.

The Committee Chairman briefs the Board on the matters 
discussed at each meeting and minutes of the Committee 
meetings are circulated to the Board once approved. The 
effectiveness of the operation of the Committee was 
reviewed as part of the effectiveness review of the Board 
and its committees in December 2016, details of which can 
be found in the Nomination Committee report on page 42. 
Each Board member responded to key questions on Board 
performance and commented generally on the performance 
of Board Committees. The Board received positive feedback 
on the Committee’s performance, in particular, noting the 
improved engagement between Rightmove Assurance and 
the business during the year.

Financial reporting
The primary role of the Committee in relation to financial 
reporting is to review with the assistance of both 
management and the external auditor the half year results 
statement and the Annual Report and financial statements 
relating to the Group’s financial performance.

The key significant area of judgement considered by the 
Committee in relation to the 2016 Annual Report is revenue 
recognition; details of how this was addressed by the 
Committee are provided below.

Revenue recognition
The key area of judgement is the timing of revenue 
recognition in relation to the billing of subscription fees and 
additional products and services and the accounting for any 
membership offers to customers with discounted or free 
periods. This was a prime area of audit focus with KPMG 
performing detailed analytical procedures, including using 
computer assisted audit techniques, throughout the year on 
amounts billed to the two largest customer groups (Agency 
and New Homes), together with the billing of Overseas 
customers. KPMG investigated anomalies and outliers 
identified and provided detailed reporting to the Committee 
in this regard. The Committee discussed any reported 
anomalies highlighted by KPMG ensuring that adequate 
explanations were received from management in line with 
their business understanding. A separate review of billing 
and controls within the non-core revenue streams was also 
undertaken by Rightmove Assurance. In addition, the 
Committee received regular updates from management 
discussing current customer offers and their impact on 
revenue recognition. 

The Committee was satisfied with the explanations provided 
and conclusions reached.

Fair balanced and understandable
At the request of the Board, the Committee was asked to 
consider whether the 2016 Annual Report and accounts, taken 
as a whole, is fair, balanced and understandable and provides 
the necessary information for shareholders to assess the 
Group’s performance, business model and strategy.

The Committee was provided with an early draft of the 
Annual Report in order to assess the strategic direction and 
key messages being communicated. Feedback was provided 
by the Committee in advance of the February Board 
meeting, highlighting any areas where the Committee 
believed further clarity was required. The draft report was 
then amended to incorporate this feedback prior to being 
tabled at the Board meeting for final comment and approval.

Rightmove plc annual report 2016 

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When forming its opinion, the Committee reflected on the information it had received and its discussions throughout the year. 
In particular, the Committee considered:

Is the report fair?

•   Is the whole story presented and has any sensitive material been omitted which should have been 

included?

•   Are key messages in the narrative aligned with the KPIs and are they reflected in the financial 

reporting?

•   Is the reporting on the business areas in the narrative reporting consistent with the financial 

reporting in the financial statements?

Is the report balanced?

•   Do you get the same messages when reading the front end and back end of the Annual Report 

independently?

•   Are the alternative performance measures explained clearly with appropriate prominence?
•   Are the key judgements referred to in the narrative reporting and significant issues reported in this 

Committee Report consistent with disclosures of key estimation uncertainties and critical 
judgements set out in the financial statements?

•   How do these compare with the risks that KPMG are planning to include in their Auditors’ Report?

Is the report understandable?

•   Is there a clear and cohesive framework for the Annual Report?
•  Are the important messages highlighted appropriately throughout the Annual Report?
•   Is the Annual Report written in easy to understand language and are the key messages clearly 

drawn out?

•  Is the Annual Report free of unnecessary clutter?

Following its review, the Committee is of the opinion that the 
2016 Annual Report, taken as a whole, is fair, balanced and 
understandable and provides the information necessary for 
shareholders to assess the Group’s position, performance, 
business model and strategy.

Financial Reporting Council
During the year, Rightmove received a letter from the  
FRC to confirm that the Annual Report for the year ended  
31 December 2015 had been subject to review by its 
Conduct Committee, which is responsible for reviewing and 
investigating the annual accounts, directors’ and strategic 
reports of UK public companies. The letter from the FRC 
communicated that following this review, no questions or 
queries have been raised. The FRC noted that its role was 
not to verify information, but to consider compliance with 
reporting requirements, and it did not take responsibility  
for reliance on its letter by any party.

Internal audit
The Group established an internal audit function during 2015 
known as Rightmove Assurance which is outsourced to PwC. 
The aim of Rightmove Assurance is to provide independent 
and objective assurance on the effectiveness of internal 
control, risk management and governance processes.  
This includes assurance that underlying controls and 
processes are working effectively, as well as specialist 
reviews that focus on emerging risks in new and evolving 
areas of the business.

During the year and in accordance with the approved internal 
audit plan, Rightmove Assurance carried out work in the 
following areas:
•  financial controls: review of the risks and controls in relation 

to the revenue and billing processes within our other 
revenue streams, being all business units other than 
Agency and New Homes;

•  business continuity planning and Crisis Response: a 

comprehensive review and update of plans for the Milton 
Keynes and London offices, and testing of business 
continuity readiness;

•  review of non-financial reporting KPIs: including 

comparisons with public reporting by other quoted peers;
•  reward and incentivisation: an assessment of the structure 
and philosophy of reward within the Group for employees 
excluding directors; and

•  Senior Accounting Officer (SAO) regime: review of 

Rightmove’s tax risk framework in advance of Rightmove 
entering the SAO regime in 2017.

Reports setting out the principal findings of the Rightmove 
Assurance reviews and agreed management actions were 
discussed by the Committee. 

Effectiveness of the internal audit process 
The work of Rightmove Assurance has provided a key 
additional source of assurance and support to management 
and the Audit Committee on the effectiveness of internal 
controls as well as providing guidance and recommendations 
to further enhance the internal control environment, and 
provide specialist insight into areas of change in the business. 

38   rightmove.co.uk

The first review by the Committee of the effectiveness of 
the Rightmove Assurance function took place in early 2016. 
The evaluation was led by the Committee Chairman and 
included consideration of stakeholder feedback on the 
quality of Rightmove Assurance activity, including from PwC 
themselves. The evaluation concluded that Rightmove 
Assurance had added value to the business in its first year  
in providing further assurance on financial controls and 
increasing the robustness of the risk review process. It was 
also seen as helpful in setting priorities for management  
and allowing access to specialist input that Rightmove  
does not have in-house. The evaluation had a number  
of recommendations for PwC and Rightmove that were 
incorporated into the 2016 Rightmove Assurance plan. 

External audit
The Committee has primary responsibility for overseeing the 
relationship with, and performance of, the external auditor.

KPMG LLP was re-appointed as the Group’s auditor in 2013 
following an audit tender and, in accordance with the EU Audit 
Directive implemented in 2016, the Group will be required  
to put the external audit contract out to tender by 2023.  
The external auditor is required to rotate the audit partner 
responsible for the Group audit every five years. The current 
lead partner, Karen Wightman, has been in place for four  
years, and therefore the Committee and management will 
work with KPMG to ensure a smooth transition to a new audit 
partner, commencing during the 2017 audit process.

The Committee approved the fees of KPMG for the year  
as set out in Note 6 of the financial statements.

Effectiveness of the external audit process
The effectiveness of the external audit process is dependent 
on a number of factors. These include the quality, continuity, 
experience and training of audit personnel, business 
understanding, technical knowledge and the degree of 
rigour applied in the review processes of the work 
undertaken, together with appropriate audit risk 
identification at the start of the audit cycle. 

The Committee evaluated the effectiveness of the audit 
process in addressing these matters together with input 
from management. Areas the Committee considered in this 
review included the quality of audit planning and execution, 
engagement with the Committee and management, quality 
of reporting and capability and experience of the audit team. 
For the 2016 financial year, the Committee was satisfied that 
there had been appropriate focus and challenge on the 
primary areas of audit risk and concluded that the 
performance of KPMG remained efficient and effective.

Non-audit services
The Committee discussed its responsibilities to safeguard 
audit objectivity and independence as well as the needs of 
the business and agreed that it was practical in certain 
limited cases for the auditor to be assigned to other non-
audit project work due to their knowledge and expertise of 
the business. 

The Committee approved an updated non-audit fee policy  
in November 2015 in advance of the EU Audit Directive 
implemented in June 2016, and adopted by the FRC in its 
Revised Ethical Standard 2016. Following the introduction of 
updated FRC guidelines, the non-audit fee policy has been 
updated to give management the authority to incur permitted 
non-audit fees of up to £15,000 in any financial year without 
prior approval of the Committee. Thereafter all additional fees 
will be referred to the Committee in advance, subject to a cap 
on permitted non-audit fees of 70% of the average audit fees 
over the three preceding financial years. Permitted non-audit 
services are any services which are not identified as prohibited 
services in the FRC Revised Ethical Standard 2016.

The level of non-audit fees as a proportion of the audit fee 
has typically been very low at Rightmove. The non-audit 
services provided by KPMG have historically related to tax 
advisory services which are now prohibited, and as a result, 
PwC were appointed as Rightmove’s tax advisors in 2016. 
Details of the non-audit fee services provided by KPMG can 
be found in Note 6 of the financial statements. 

Additional areas of focus of the Committee during 2016
The Committee considers new and emerging risks as the 
business and regulatory environment evolves. This resulted 
in the following items being discussed by the Committee 
during 2016:
•  housing market: consideration of the potential impact on 

Rightmove of the greater level of uncertainty in the housing 
market following the vote to leave the EU;

• data protection, and use of consumer personal data;
•  Modern Slavery Act 2015: review of the proposed steps to 
be taken prior to the publication of a Modern Slavery Act 
statement and approval of the draft statement; and

•  consideration of the adoption of IFRS 15 Revenue from 

Contracts with Customers on the Group’s financial 
statements.

Internal controls 
The Board has overall responsibility for the Group’s system 
of internal controls and has established a framework of 
financial and other controls which is periodically reviewed  
in accordance with the FRC Internal Control: Guidance to 
Directors publication for its effectiveness.

Rightmove plc annual report 2016 

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The Board has taken, and will continue to take, appropriate 
measures to ensure that the chances of financial 
irregularities occurring are reduced as far as reasonably 
possible by improving the quality of information at all levels in 
the Group, fostering an open environment and ensuring that 
financial analysis is rigorously undertaken. Any system of 
internal control is designed to manage rather than eliminate 
the risk of failure to achieve business objectives and can only 
provide reasonable and not absolute assurance against 
material misstatement or loss.

The Group’s management has established the procedures 
necessary to ensure that there is an ongoing process for 
identifying, evaluating and managing the significant risks to 
the Group. These procedures have been in place for the 
whole of the financial year ended 31 December 2016 and up 
to the date of the approval of these financial statements and 
they are reviewed regularly.

The key elements of the system of internal control are:
•  major commercial, strategic, competitive and financial risks 

are formally identified, quantified and assessed and 
discussed with the executive directors, after which they are 
considered by the Board; 

•  a comprehensive system of planning, budgeting and 

monitoring Group results. This includes monthly 
management reporting and monitoring of performance 
against both budgets and forecasts with explanations for  
all significant variances;

•  an organisational structure with clearly defined lines of 

responsibility and delegation of authority;

•  clearly defined policies for capital expenditure and 

investment, including appropriate authorisation levels, with 
larger capital projects, acquisitions and disposals requiring 
Board approval;

•  a comprehensive disaster recovery and business continuity 

plan based upon:
•  co-hosting of the rightmove.co.uk platforms across three 
separate locations which is regularly tested and reviewed; 
and
•  the capability for employees to remote work from home 

or a third party location in the event of a loss of one of our 
premises which has been tested for the Milton Keynes 
office during the year;

•  regular testing of the security of the IT systems and 

platforms, regular backups of key data and ongoing threat 
monitoring to protect against the risk of cyber attack;
•  a treasury function which manages cash flow forecasts  

and cash on deposit and counterparty risk; and

•  whistleblowing and bribery policies of which all employees 

are made aware, to enable concerns to be raised either with 
line management or, if appropriate, confidentially outside 
their line management.

Through the procedures outlined above, the Board, with 
advice from the Committee, has considered all significant 
aspects of internal control for the year and up to the date of 
this Annual Report. No significant failings or weaknesses 
were identified during this review. However, had there been 
any such failings or weaknesses, the Board confirms that 
necessary actions would have been taken to remedy them.

40   rightmove.co.uk

Nomination Committee report

Scott Forbes 
Chairman of the Nomination Committee

Dear shareholder
I am pleased to present the 2016 report of the Nomination 
Committee (the Committee).

The Committee’s role is to regularly review the structure, 
size and composition of the Board with the objective of 
matching the evolving skills, knowledge and experience 
required by the business. The Committee seeks to optimise 
the Board’s performance and ensure the continued ability  
of the Group to compete effectively in the marketplace,  
and make recommendations to the Board with regard to  
any changes.

A copy of the terms of reference of the Committee can be 
found on the Company’s website at: plc.rightmove.co.uk. 
These were updated during the year with the key 
responsibilities as follows:

Board 
composition 
and 
appointments

•   Review the structure, size and composition of 
the Board and make recommendations on any 
changes

•   Identify and nominate suitable candidates  

Organisation 
and succession 
planning 

Board 
evaluation

to fill Board vacancies

•   Recommend the membership of the Audit and 

Remuneration Committees

•   Review the organisation and succession plan in 

order to identify skills and expertise for the 
Group to meet its strategic objectives
•   Make recommendations to the Board 

concerning plans for succession for both 
executive and non-executive directors and, in 
particular, for the key roles of Chairman and 
Chief Executive Officer

•   Evaluate the performance of the Board both 
collectively and individually against agreed 
performance criteria

•   Determine the level of Board effectiveness 

based on the assessment and recommend any 
actions to improve performance

In 2016 the Committee reviewed the organisation and 
succession plans, recommended the appointment of a new 
non-executive director and conducted an internal Board  
and Committee evaluation. Further details of the Board 
evaluation can be found on page 42 of this report.

Jacqueline de Rojas was appointed as a non-executive 
director on 30 December 2016, following an external search 
by Korn Ferry International (Korn Ferry). The Board currently 
consists of nine directors including six non-executive 
directors, five of which are considered to be independent. 
Following the retirement of Nick McKittrick (Chief Executive 
Officer) and Colin Kemp (non-executive director) at the 
2017 AGM, the Board will comprise seven directors (two 
executive directors and five non-executive directors). 

I will be available at the AGM to answer any questions about 
the work of the Committee.

Scott Forbes
Chairman of the Nomination Committee

Composition and attendance at meetings
The following non-executive directors are members of the 
Committee. The Committee met twice during the year and 
attendance at the meetings is shown below:

Committee members

Number of meetings attended

Scott Forbes  
(Chairman of the Committee)

Peter Williams

Ashley Martin 

Colin Kemp

2

2

2

2

Rakhi Goss-Custard and Nick McKittrick attended both 
meetings by invitation.

Membership 
The Committee is comprised entirely of non-executive directors, 
whose biographical details can be found on pages 28 to 29.  
As at 31 December 2016 three out of the four members of the 
Committee were considered by the Board to be independent. 
The quorum for meetings of the Committee is two members.  
At the request of the Committee Chairman, the Chief Executive 
Officer is normally invited to attend the meeting to discuss the 
annual organisation and succession plan.

Rightmove plc annual report 2016 

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Governance | Corporate governance report continued

The Chairman of the Company may not chair the 
Committee in connection with any discussion about the 
appointment of his successor. In these circumstances,  
the Senior Independent Director will take the chair. 

Board effectiveness and evaluation 
The Board is committed to undertaking annual reviews  
of its own performance and also the performance of its 
Committees and individual directors. 

Appointments are for a period of up to three years, 
extendable by no more than two additional three-year 
periods, so long as Committee members continue to  
be independent.

Principal activities of the Committee during 2016
During the year the Committee has:
• reviewed the Board composition;
• reviewed the Board committees’ composition;
•  approved the plans for the organisation and succession  

of the executive directors and senior management; 
•  agreed the process for and considered actions based  

upon the findings of the Board evaluation;

•  recommended the appointment of a non-executive 

director;

•  considered the diversity of the Board and updated the 

policy regarding gender diversity on the Board; and
• conducted an annual review of its terms of reference. 

Board induction and training
All new non-executive directors joining the Board undertake 
a tailored induction programme to meet their individual 
needs. This covers for example: the strategic challenges  
and opportunities facing the Group, financial performance, 
operational activities (including meeting with members of 
the senior management team and spending a day on the 
road with a sales director meeting our customers), the  
role of the Board including the matters reserved to it for 
approval, and the responsibilities of the Board Committees. 
New directors receive a comprehensive induction pack of 
corporate information and a briefing from the Company 
Secretary covering corporate governance, Group policies 
and relevant regulations.

Individual Board members have access to training and can 
seek the advice from independent professional advisers, at 
the Group’s expense, where specific expertise or training is 
required in furtherance of their duties. 

The Committee considered the conclusions of the Board 
Strategy Review externally facilitated by Korn Ferry in 2015, 
and agreed a candidate profile for a new non-executive 
director to join the Board in advance of Colin Kemp’s 
retirement following the 2017 AGM. The Committee 
recommended the appointment of Jacqueline de Rojas  
as a recognised technology leader with relevant customer 
engagement experience and an advocate for increased 
opportunities for women and diversity in both the 
boardroom and technology workplace. The Committee  
has also agreed a candidate profile and initiated a search by 
Korn Ferry for a non-executive director with suitable skills 
and experience to replace Ashley Martin, when he retires 
from the Board and as Audit Committee Chairman in  
May 2018.

The Board has undertaken an internal self-assessment 
during 2016. Directors were invited to provide feedback  
via the Company Secretary on Board and Committee 
performance and answer key questions relating to the 
Board’s strengths, improvements during the year and which 
business risks and development opportunities should 
receive more focus. The Committee and Board discussed 
the feedback at the Committee meeting in December 2016 
and recommended a number of actions and areas of focus 
for the Board during 2017. It was agreed that the Board has 
benefited from access to members of senior management 
and such interaction should continue at future board 
meetings. Additionally, the Board seeks more opportunities 
to enhance its understanding of the customer perspective. 

The evaluation concluded that the Board and its 
Committees continue to operate effectively with strong 
individual contributions from executive directors, open, 
constructive debate and a good balance of support and 
challenge from the non-executive directors. 

An internally facilitated review of the performance of the Board 
and its Committees will again be conducted during 2017.

42   rightmove.co.uk

Governance | Directors’ report

The directors submit their report together with the audited 
financial statements for the Company and its subsidiary 
companies (the Group) for the year ended 31 December 2016. 

Rightmove plc (the Company) is incorporated as a public 
limited company registered in England number 6426485 
with a registered office at Turnberry House, 30 Caldecotte 
Lake Drive, Caldecotte, Milton Keynes MK7 8LE. 

Pages 43 to 45, comprise the Directors’ Report that has 
been drawn up and presented in accordance with English 
company law and the liabilities of the directors in connection 
with the report shall be subject to the limitations and 
restrictions provided by such law.

Strategic Report 
The Strategic Report can be found on pages 1 to 27.  
This report sets out the development and performance of 
the Group’s business during the financial year, the position 
of the Group at the end of the year and a description of the 
principal risks and uncertainties facing the Group. 

Dividend
An interim dividend of 19.0p (2015: 16.0p) per ordinary share 
was paid in respect of the half year period on 4 November 
2016, to shareholders on the register of members at the 
close of business on 7 October 2016. The directors are 
recommending a final dividend for the year of 32.0p  
(2015: 27.0p) per ordinary share, which together with 
 the interim dividend, makes a total for the year of  
51.0p (2015: 43.0p), amounting to £29,696,000  
(2015: £25,547,000). Subject to shareholders’ approval at 
the Annual General Meeting (AGM) on 9 May 2017, the final 
dividend will be paid on 2 June 2017 to shareholders on the 
register of members at the close of business on 5 May 2017.

Share capital
The shares in issue, including 2,271,725 shares held in 
treasury (2015: 2,322,314) at the year-end amounted to 
95,490,266 (2015: 97,741,977) ordinary shares of £0.01, 
with a nominal value of £954,902 (2015: £977,419). The 
holders of ordinary shares are entitled to receive dividends 
as declared from time to time, and are entitled to one vote 
per share at general meetings of the Company. Movements 
in the Company’s share capital and reserves in the year are 
shown in Note 22 and Note 23 to the financial statements. 
Information on the Group’s share-based incentive schemes 
is set out in Note 24 to the financial statements. Details of 
the share-based incentive schemes for directors are set out 
in the Directors’ Remuneration Report on pages 47 to 74.

Share buyback
The Company’s share buyback programme continued during 
2016. Of the 15% authority given by shareholders at the 2016 
AGM, a total of 2,251,711 (2015: 2,251,340) ordinary shares of 

£0.01 each were purchased in the year to 31 December 2016, 
being 2.4% (2015: 2.3%) of the shares in issue (excluding 
shares held in treasury) at the time the authority was granted. 
The average price paid per share was £39.12 (2015: £33.79) 
with a total consideration paid (excluding all costs) of 
£88,083,000 (2015: £76,071,000). Since the introduction  
of the new parent company in January 2008, a total of 
36,415,142 shares have been purchased of which 2,271,725 
are held in treasury with the remainder having been cancelled. 
A resolution seeking to renew this authority will be put to 
shareholders at the AGM on 9 May 2017. 

Shares held in trust
As at 31 December 2016, 343,275 (2015: 386,057)  
ordinary shares of £0.01 each in the Company were held by 
The Rightmove Employees’ Share Trust (EBT) for the benefit 
of Group employees. These shares had a nominal value at  
31 December 2016 of £3,433 (2015: £3,861) and a market 
value of £13,398,000 (2015: £15,925,000). The shares held 
by the EBT may be used to satisfy share-based incentives 
for the Group’s employee share plans. During the year, 
50,082 (2015: 184,842) shares were transferred to Group 
employees following the exercise of share-based incentives. 
Additionally, 20,250 shares were purchased by the EBT for 
transfer to the Rightmove Share Incentive Plan Trust (SIP). 
The terms of the EBT provide that dividends payable on the 
shares held by the EBT are waived.

As at 31 December 2016, 50,150 (2015: 37,800) ordinary 
shares of £0.01 each in the Company were held by the SIP 
for the benefit of Group employees. These shares had a 
nominal value at 31 December 2016 of £502 (2015: £378) 
and a market value of £1,957,000 (2015: £1,559,000).  
The shares held by the SIP are awarded as free shares to 
eligible employees in January of each year and are held in 
trust for a period of three years before an employee is 
entitled to take ownership of the shares. During the year,  
600 (2015: 500) shares were released early from the SIP in 
relation to good leavers and retirees under the SIP rules. 

Substantial shareholdings
As at the date of this report, the following beneficial interests 
in 3% or more of the Company’s issued ordinary share  
capital (excluding shares held in treasury) on behalf of the 
organisations shown in the table below, had been notified  
to the Company pursuant to Rule 5.1 of the Disclosure 
Guidance and Transparency Rules. The information provided 
below was correct as at the date of notification, where 
indicated this was not in the current financial year. It should 
be noted that these holdings are likely to have changed since 
notified to the Company. However, notification of any change 
is not required until the next applicable threshold is crossed.

Rightmove plc annual report 2016 

 43

Strategic reportFinancial statementsGovernance 
Governance | Directors’ report continued

Shareholder

BlackRock Inc(2)

Marathon Asset 
Management LLP(3)

Baillie Gifford & Co(3)

Axa Investment 
Managers SA(3)

Standard Life 
Investments(3)

Caledonia (Private) 
Investments Pty 
Limited(3)

Nature of holding

rights  % (1)

Total voting  

Indirect
Contracts for difference (CFD)
Stock lending

7,761,241
1,844,685
702,740

8.3%
2.0%
0.8%

Indirect 5,930,755 6.4%

Indirect 5,873,614 6.3%

Indirect 5,510,468 5.9%

Direct 
Indirect

831,055
4,000,946

0.9%
4.3%

Direct  2,905,192 3.1%

(1)  The above percentages are based upon the total voting rights share capital  
(being the shares in issue less shares held in treasury) of 93,119,831 as at 
24 February 2017.

(2) Date of notification was 13 February 2017.
(3) Date of notification preceded the 2016 financial year.

Directors
The directors of the Company as at the date of this report 
are named on pages 28 to 29 together with their profiles. 

The Articles of Association of the Company require directors 
to submit themselves for re-appointment where they have 
been a director at each of the preceding two AGMs and were 
not appointed or re-appointed by the Company at, or since, 
either such meeting. Following the provisions of the UK 
Corporate Governance Code, all directors who have served 
during the year and remain a director as at 31 December 2016 
will retire and offer themselves for re-election at the 
forthcoming AGM with the exception of Nick McKittrick and 
Colin Kemp, who have notified the Company of their 
retirement from the Board as at this date.

Jacqueline de Rojas will offer herself for election, this being 
her first AGM following her appointment to the Board as 
non-executive director on 30 December 2016. 

The Board is satisfied that the directors retiring and standing 
for re-election are qualified for re-appointment by virtue  
of their skills, experience and contribution to the Board.  
The executive directors have service contracts with the 
Company which can be terminated on 12 months’ notice. 
The appointments for the non-executive directors can be 
terminated on three months’ notice.

The interests of the directors in the share capital of the 
Company as at the date of this report, the directors’ total 
remuneration for the year and details of their service 
contracts and Letters of Appointment are set out in the 
Directors’ Remuneration Report on pages 47 to 74. At the 
date of this report all of the executive directors were deemed 
to have a non-beneficial interest in 343,275 ordinary shares of 
£0.01 each held by the EBT.

Research and development
The Group undertakes research and development activity in 
order to develop new products and to continually improve 
the existing property platforms. Further details are disclosed 
in Note 2 to the financial statements on page 87.

Political donations 
During the year the Group did not make any donations to any 
political party or other political organisation and did not incur 
any political expenditure within the meanings of sections 
362 to 379 of the Companies Act 2006.

Annual General Meeting
The AGM of the Company will be held at the offices of UBS 
Limited at 5 Broadgate, London, EC2M 2QS on 9 May 2017 
at 10am. The Notice of Annual General Meeting will be 
published in March 2017.

The resolutions being proposed at the 2017 AGM are 
general in nature, including the renewal for a further year of 
the limited authority of the directors to allot the unissued 
share capital of the Company and to issue shares for cash 
other than to existing shareholders (in line with the  
Pre-Emption Group’s Statement of Principles). A resolution 
will also be proposed to renew the directors’ authority to 
purchase a proportion of the Company’s own shares.  
The Company will again seek shareholder approval to hold 
general meetings (other than AGMs) at 14 days’ notice. 
Resolutions will be proposed to renew these authorities, 
which would otherwise expire at the 2017 AGM.

Additional items of special business for the 2017 AGM are 
resolutions seeking shareholder approval for the Rightmove 
2017 Deferred Share Bonus Plan (DSP), and amendment and 
renewal of the Rightmove 2008 Sharesave Plan (Sharesave). 
The DSP has operated since 2009 as an incentive for 
executive directors and certain senior employees, using 
shares purchased by the EBT in the market. Shareholder 
approval is required to allow the use of Treasury or new issue 
shares. The Sharesave has operated since 2008 and enables 
all Rightmove employees to save for three years and 
purchase shares in the Company at a discounted price under 
HMRC approved rules. Shareholder approval is required to 
amend and renew the Sharesave for a further ten years.

44   rightmove.co.uk

Auditor
KPMG LLP has confirmed its willingness to continue in  
office as auditor of the Group. In accordance with section 
489 of the Companies Act 2006, separate resolutions for 
the re-appointment of KPMG LLP as auditor of the Group 
and for the Audit Committee to determine the auditor’s 
remuneration will be proposed at the 2017 AGM. 

Audit information
So far as the directors in office at the date of signing of the 
report are aware, there is no relevant audit information of 
which the auditor is unaware and each such director has 
taken all reasonable steps to make themselves aware of any 
relevant audit information and to establish that the auditor  
is aware of that information.

Greenhouse gas emissions 
Our report of greenhouse gas emissions in line with UK 
mandatory reporting regulation is provided in the Corporate 
Responsibility section of the Strategic Report on page 27. 

Fair, balanced and understandable
The Board has concluded that the 2016 Annual Report is fair, 
balanced and understandable and provides the necessary 
information for shareholders and other readers of the 
accounts to assess the Group’s position and performance, 
business model and strategy.

Responsibility statement of the directors in respect  
of the annual financial report
We confirm that to the best of our knowledge:

•  the financial statements, prepared in accordance with the 
applicable set of accounting standards, give a true and fair 
view of the assets, liabilities, financial position and profit  
or loss of the Company and the undertakings included in 
the consolidation taken as a whole; and 

•  the management report required by DTR 4.1.8R  

(contained in the Strategic Report and the Directors’ 
Report) includes a fair review of the development and 
performance of the business and the position of the 
Company and the undertakings included in the Group  
taken as a whole, together with a description of the 
principal risks and uncertainties they face.

Signed on behalf of the Board:

Nick McKittrick
Chief Executive Officer 

Robyn Perriss
Finance Director 

24 February 2017

Rightmove plc annual report 2016 

 45

Strategic reportFinancial statementsGovernance 
 
Governance | Statement of directors’ responsibilities

The directors are responsible for preparing the Annual Report 
and the Group and parent Company financial statements in 
accordance with applicable law and regulations. 

Company law requires the directors to prepare Group and 
parent Company financial statements for each financial year. 
Under that law they are required to prepare the Group 
financial statements in accordance with IFRSs as adopted by 
the EU and applicable law and have elected to prepare the 
parent Company financial statements on the same basis. 

The directors are responsible for keeping adequate 
accounting records that are sufficient to show and explain 
the parent Company’s transactions and disclose with 
reasonable accuracy at any time the financial position of the 
parent company and enable them to ensure that its financial 
statements comply with the Companies Act 2006. They have 
general responsibility for taking such steps as are reasonably 
open to them to safeguard the assets of the Group and to 
prevent and detect fraud and other irregularities. 

Under company law the directors must not approve the 
financial statements unless they are satisfied that they give 
a true and fair view of the state of affairs of the Group and 
parent Company and of their profit or loss for that period.  
In preparing each of the Group and parent Company  
financial statements, the directors are required to: 
•  select suitable accounting policies and then apply  

them consistently; 

•  make judgements and estimates that are reasonable  

and prudent; 

•  state whether they have been prepared in accordance  

with IFRSs as adopted by the EU; and 

•  prepare the financial statements on the going concern 

basis unless it is inappropriate to presume that the Group 
and the parent Company will continue in business. 

Under applicable law and regulations, the directors are also 
responsible for preparing a Strategic Report, Directors’ 
Report, Directors’ Remuneration Report and Corporate 
Governance Statement that complies with that law and 
those regulations. 

The directors are responsible for the maintenance and 
integrity of the corporate and financial information included 
on the Company’s website. Legislation in the UK governing 
the preparation and dissemination of financial statements 
may differ from legislation in other jurisdictions. 

46   rightmove.co.uk

Governance | Directors’ remuneration report

Annual statement by the Chairman of the Remuneration Committee 

Peter Williams
Chairman of the Remuneration Committee

Dear Shareholder 
I am pleased to present our Directors’ Remuneration  
Report for Rightmove (the Company) together with  
its subsidiary companies (the Group) for the year ended 
31 December 2016. 

The report is divided into two sections, the Remuneration 
Policy Report and the Annual Report on Remuneration.  
As required by the remuneration regulations, you will be 
asked to vote separately on these two reports at our AGM  
on 9 May 2017. The Remuneration Policy, which has been 
subject to review this year by the Remuneration Committee 
(the Committee) and consultation with our shareholders, is 
set out on pages 50 to 59 . This year we have introduced a 
section called ‘Remuneration at a glance’, to provide our 
shareholders with a summary of the Company’s 
performance for 2016 and proposed remuneration 
arrangements for 2017.

Performance and reward
The Committee considers that the remuneration of the 
executive directors appropriately and fairly reflects the 
performance of the Group. As described in the Strategic 
Report, our 2016 results show another year of strong 
growth in organic revenue and underlying operating profit(1). 
The increase in underlying operating profit(1) achieved  
this year is particularly strong in light of uncertainties 
influencing the general market place and once again 
demonstrates the strength of the Rightmove business 
model and brand and the effectiveness of our 
management team.

In accordance with the Remuneration Policy, the Committee 
has reviewed achievement against the bonus plan objectives 
for 2016 and recommended an annual bonus payment of 
92%. This echoes the strong growth in revenue and 

underlying operating profit(1) of 15%, our continued market 
leadership in audience and encouraging growth in Other 
revenue, albeit not at the maximum opportunity. We were 
also delighted that the employee engagement target was 
met in full. Overall, performance for the year significantly 
outperformed the business plan and the Committee was 
therefore satisfied that it was appropriate to pay 92% of  
the maximum bonus. 

Turning to the Group’s longer term performance, which 
continues to reflect the successful implementation of its 
growth strategy over the last three financial years, the 2014 
Performance Share Plan awards (measuring performance 
from 1 January 2014 to 31 December 2016) will vest in full  
in March 2017 as a result of delivering underlying basic  
EPS(2) growth of 76% and TSR growth of 53% over the 
performance period, which exceeded the respective  
growth targets set of 70% and FTSE 250 Index +25%  
over the three-year period. The Committee tested the 
performance conditions, which were set at the beginning  
of the performance period, and determined that the Group 
had outperformed the maximum targets. It was therefore 
satisfied that the awards should vest in full

Remuneration policy
In 2016, the Committee conducted a full review of the 
executive Remuneration Policy, which was last approved  
by shareholders in 2014. 

The review indicated that the overall policy, which 
provides below market fixed pay (base salary, pension  
and benefits) and above market variable pay opportunity 
(short and long-term incentives) for outstanding 
performance, remains fit for purpose in this dynamic, 
growth-orientated business. However, this policy has 
resulted in levels of fixed pay falling further below market 

(1) Before share-based payments and NI on share-based incentives.
(2)  Before share-based payments and NI on share-based incentives with no related adjustment for tax.

Rightmove plc annual report 2016 

 47

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Governance | Directors’ remuneration report continued

levels than the Committee felt was appropriate and, as a 
consequence, longer-term incentives which are broadly in 
line with the market as a percentage of salary, have also 
fallen below market norms. The Committee therefore 
considers that an adjustment to levels of fixed pay is 
appropriate to ensure that the current policy continues to 
effectively reward and incentivise our executive directors 
and senior management team to deliver sustainable 
performance in a growth-orientated business. 

The Committee consulted the Company’s major 
shareholders, together holding over 50% of Rightmove 
shares, for their views on the new policy, including salary 
proposals for 2017. Our shareholders were overwhelmingly 
supportive of the proposed changes, subject to some useful 
constructive feedback, which has been incorporated into the 
proposed policy. The key elements of the Remuneration 
Policy are summarised in ‘Remuneration at a glance’ on page 
49 and detailed in the Remuneration Policy Report on pages 
50 to 59.

Details of the changes to the salaries of the executive 
directors are set out on page 61. In summary, increases of 
3% in excess of the average of Rightmove’s employees were 
awarded to the CEO and COO and an increase of 11.8% 
above that of the workforce was awarded to the Finance 
Director. These increases were introduced in January 2017 
and reflect the increase in size and complexity of each role 
and, in the case of the Finance Director, that on appointment 
her salary was set significantly below the Committee’s 
assessment of an appropriate rate for the role and the 
performance and capability that she has demonstrated as 
she has gained experience in the role.

The proposed Remuneration Policy will also incorporate 
some minor modifications to bring it in line with current 
market and best practice and is expected to operate for 
three-years from shareholder approval in May 2017.

The Committee’s objective is to retain a remuneration 
framework that rewards and incentivises our management 
team to deliver Rightmove’s longer term strategy with a  
clear emphasis on performance-related pay to reflect the 
culture of the Group. Following the proposed changes,  
the Remuneration Policy will continue to provide below market 
levels of fixed pay with above market levels of variable pay 
opportunity, subject to the achievement of challenging 
performance measures linked to the Group KPIs. Variable pay is 
geared toward long-term sustainable performance, with a high 
level of annual bonus deferral into shares, long-term incentive 
awards and higher share ownership guidelines. 

We are committed to maintaining an open and transparent 
dialogue with shareholders. We have valued the 
engagement with, and support of, shareholders and we 
remain focused on disclosing clearly how much our 
executive directors earn and how this is linked closely  
to performance.

Chief Executive Officer retirement
On 23 February 2017, Nick McKittrick notified the Board  
of his intention to retire as a director and Chief Executive 
Officer following the AGM on 9 May 2017. A summary of the 
remuneration arrangements in relation to his retirement are 
set out on page 74.

Peter Williams
Chairman of the Remuneration Committee

48   rightmove.co.uk

Underlying basic EPS(2) 

Underlying basic EPS(2) 

Total Shareholder Return 

Total Shareholder Return 

81.0

81.0

100.3

100.3

121.4

121.4

142.8

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Dec 13

Dec 14

Dec 14

Dec 15

Dec 15

Dec 16

Dec 16

+48%

+48%

+23%

+23%

+19%

+19%

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X

X

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75% of 2014 Performance Share Plan (PSP) awards vest on 

75% of 2014 Performance Share Plan (PSP) awards vest on 

achievement of outstanding EPS growth. Annual EPS growth of +18%
achievement of outstanding EPS growth. Annual EPS growth of +18%

Year

Year

Governance | Remuneration at a glance
Underlying basic EPS(2)
Underlying basic EPS(2)

150
150

120
120

90
90

81.0
81.0

100.3
100.3

121.4
121.4

142.8
142.8

2016 Financial Performance

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60
60

30
30
Revenue

0
0

Rightmove 

Rightmove 

FTSE 250 

FTSE 250 

FTSE 350
FTSE 350

25% of 2014 Performance Share Plan awards vest 

25% of 2014 Performance Share Plan awards vest 

in line with upper quartile relative TSR performance.
in line with upper quartile relative TSR performance.

Total Shareholder Return 
Total Shareholder Return 

200
200

160
160

120
120

80
80

40
40

+48%
+48%

+23%
+23%

+19%
+19%

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2014
2014

2013
2013

+15%

Year
Year
75% of 2014 Performance Share Plan (PSP) awards vest on 
75% of 2014 Performance Share Plan (PSP) awards vest on 
achievement of outstanding three-year EPS growth of +76%
achievement of outstanding three-year EPS growth of +76%

+15%

2016
2016

2015
2015

Dec 13
Dec 13
Rightmove 
Rightmove 
FTSE 250 
FTSE 250 
FTSE 350
FTSE 350

Underlying operating profit before tax(1)

0
0

Returns to shareholders
Dec 14
Dec 14

Dec 15
Dec 15

£131.3m

25% of 2014 Performance Share Plan awards vest 
25% of 2014 Performance Share Plan awards vest 
in line with upper quartile relative TSR performance.
in line with upper quartile relative TSR performance.

Dec 16
Dec 16

Long-term incentive plan – outcome against maximum targets: 100%

Underlying basic EPS(2)
Underlying basic EPS(2)

Total Shareholder Return 
Total Shareholder Return 

150
150

120
120

90
90

60
60

30
30

0
0

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81.0
81.0

100.3
100.3

121.4
121.4

142.8
142.8

2013
2013

2014
2014

2015
2015

Year
Year
75% of 2014 Performance Share Plan (PSP) awards vest on 
75% of 2014 Performance Share Plan (PSP) awards vest on 
achievement of outstanding three-year EPS growth of 76%.
achievement of outstanding three-year EPS growth of 76%.

2016
2016

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200
200

160
160

120
120

80
80

40
40

0
0

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£
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l
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Rightmove 
Rightmove 
FTSE 250 
FTSE 250 
FTSE 350
FTSE 350

+53%
+53%

+24%
+24%

+20%
+20%

Dec 13
Dec 13

Dec 14
Dec 14

Dec 15
Dec 15

Dec 16
Dec 16

s
s
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S

This graph shows the value, by 31 December 2016 of £100 invested in 
This graph shows the value, by 31 December 2016 of £100 invested in 
Rightmove on 31 December 2013 compared with the value of £100 
Rightmove on 31 December 2013 compared with the value of £100 
invested in the FTSE 250 Index and the FTSE 350 Index.
invested in the FTSE 250 Index and the FTSE 350 Index.
25% of 2014 Performance Share Plan awards vest in line with upper quartile 
25% of 2014 Performance Share Plan awards vest in line with upper quartile 
relative TSR performance.
relative TSR performance.

Annual bonus plan – outcome against maximum targets: 92%

Underlying operating  
profit before tax(1)

Growth in absolute website 
visits relative to our nearest 
competitor

Growth in Other revenue(3)

Employee survey respondents 
who think ‘Rightmove is a great 
place to work’

Target: 

Actual: 

£163.8m
£166.2m

Target: 

50%

higher growth in absolute visits  
than our nearest competitor 
Actual: 
Growth in absolute visits  
17.75 times higher than  
our nearest competitor

Target: 

30% 
23% 

Actual: 

growth

growth

Target: 

95%
95%

Actual: 

Pay and performance for 2016 

Salary 

Benefits & Pension 

Cash Bonus 

Deferred Shares 

Nick 

Peter  
McKittrick   Brooks-Johnson 

£424,320 

£1,973 

£195,187 

£292,781 

£355,368 

£17,822 

£163,469 

£245,204 

Performance Shares 

£1,212,662 

£1,015,601 

Robyn 
Perriss

£281,112

£14,473

£129,312

£193,967

£803,392

Shareholder alignment

Shareholding Guidelines:

200% of salary for all executive directors from 2017

Proportion of variable awards received in shares:

85% of performance-related pay is awarded in Rightmove shares

Shares required to be retained on vesting until guidelines met:

Total remuneration 

£2,126,923 

£1,797,465 

£1,422,256

50% of vested Deferred and Performance shares 

Remuneration Policy 2017– 2020

Policy element
Fixed pay below comparative market median and variable incentive opportunity above median No change

Proposed change from 2014 policy

Base salaries executive directors receive inflationary adjustments to salaries in line with  
all employees
Pension contributions up to 6% of base salary

Increases in base salary capped at 3% above wider 
workforce increases(4)
No change

Annual bonus maximum 125% of salary, with 40% cash and 60% deferred into Company 
shares for two years
Performance Share Plan awards granted at 200% of salary. No post-vesting holding period

Clawback applies to deferred annual bonus awards and Performance Share Plan awards

No change

No change. The Committee will have discretion to 
introduce post-vesting holding periods for new 
executive directors
No change

(1)  Before share-based payments and NI on share-based incentives.
(2)  Before share-based payments and NI on share-based incentives with no  

related adjustment for tax.

(3) Other revenue is all revenue excluding Agency and New Homes.

(4)  A one-off increase in the Finance Director’s salary of 13.8% is proposed in 2017 to 
address her historically low starting salary level and recognise the capability she has 
demonstrated as she has gained experience in that role.

Rightmove plc annual report 2016 

 49

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Governance | Directors’ remuneration report continued

•  Executive directors should have below market levels of 
base salary, minimal benefits (which are made available  
on the same basis to all Rightmove employees), but  
with above market levels of variable pay potential.  
This arrangement is designed to align the interests of the 
executive directors with the interests of shareholders and 
to reflect the dynamic, performance driven culture of the 
Group. The Company will generally review market levels of 
remuneration for executive directors with the assistance  
of external, independent remuneration consultants and 
consult shareholders on remuneration policy at least every 
three years.

•  Executive director remuneration should normally be 

reviewed against the market every three years, further 
changes to remuneration for the current executives should 
be made infrequently. Annual pay reviews for executive 
directors in intervening years should, in most instances,  
be directly linked to the policies applied to all employees, 
specifically with regard to cost of living rises in base salary 
and changes in benefits.

•  Executive directors should be principally rewarded for  
the overall success of the business for which they have 
collective responsibility. The Group has key short-term and 
medium to long-term goals and executive directors should 
be incentivised against these goals. 

•  Executive directors should not be able to gain significantly 
from short-term successes, which subsequently prove  
not to be consistent with growing the overall value of the 
business. Hence a majority of any bonus payable in relation 
to short-term strategic goals is required to be taken in the 
form of shares in the Company which are deferred for a 
further two years after the bonus target has been achieved.

The following table provides an overview of the Committee’s 
Remuneration Policy, which has been designed to reflect the 
principles described above: 

Remuneration Policy Report (unaudited)

Introduction
This report sets out the Company’s policy on directors’ 
remuneration for the forthcoming year and, for subsequent 
years, as well as information on remuneration paid to 
directors for the financial year ended 31 December 2016. 
The report has been prepared in accordance with the 
Companies Act 2006, the Large and Medium-sized 
Companies and Groups (Accounts and Reports) 
(Amendment) Regulations 2013 (together the Act) and  
the 2014 UK Corporate Governance Code (the Code).

In accordance with the Act this report comprises a Policy 
Report and an Annual Report on Remuneration. The 
Remuneration Policy was approved by shareholders in 2014 
and, in compliance with the Act, a revised Policy Report will 
be put to a binding shareholder vote at the 2017 AGM.  
In practice, however, the Remuneration Committee  
(the Committee) has applied some elements of the policy 
detailed below from the beginning of 2017 and expects  
to apply the new policy throughout the three-year period 
from and subject to shareholder approval on 9 May 2017. 
The Annual Report on Remuneration will be subject to an 
advisory vote at the 2017 AGM. The parts of the report 
which have been audited have been highlighted.

Remuneration Policy Report (the Policy Report) 
This part of the Directors’ Remuneration Report sets out  
the Remuneration Policy for the Company and has been 
prepared in accordance with the Act. 

The policy has been developed after taking into account 
Rightmove’s pay philosophy that our executives should  
be rewarded with demonstrably lower than market base 
salaries and benefits and higher than market equity  
rewards contingent upon the achievement of challenging 
performance targets in accordance with the ‘best practice’ 
principles set out in the Code and the views of our major 
shareholders.

The key principles of the Committee’s policy are unchanged 
and are as follows:
•  Remuneration arrangements should be simple to explain, 

understand and administer. 

•  Remuneration arrangements should be designed to 

provide executive directors with the opportunity to receive 
a share in the future growth and development of the Group 
which is regarded as fair by both other employees and 
shareholders. This approach should allow the Company to 
attract and retain the dynamic, self-motivated individuals 
who are critical to the success of the business.

50   rightmove.co.uk

 
Remuneration Policy

Element of 
remuneration

Purpose and 
link to strategy

Operation

Maximum  
opportunity

Performance  
criteria

Directors’ current salaries are 
set out on page 61.

These salary levels will be 
eligible for increases during the 
period that the Remuneration 
Policy operates from the 
effective date.

During this time, salaries may 
be increased each year (in 
percentage of salary terms) in 
line with those of the wider 
workforce and will be capped at 
the average workforce 
increase plus 3%, subject to 
the Committee’s consideration 
of the overall salary budget, 
individual and Group 
performance and factors in  
the wider economy including 
inflation.

Increases beyond those linked 
to the workforce (in percentage 
of salary terms) will only be 
awarded where there is a 
change of incumbent, in 
responsibility, experience or  
a significant increase in the 
scale of the role and/or size, 
value and/or complexity of  
the Group.

The value of benefits may vary 
from year to year depending on 
the cost to the Company from 
third party providers.

Salary

To provide a 
base salary 
which will attract 
and retain high 
calibre 
executives to 
execute the 
Group’s 
business 
strategy.

Base salaries are normally reviewed 
annually. The timing of any change 
is at the Committee’s discretion 
and will usually be effective from 
1 January.

When considering the executive’s 
eligibility for a salary increase, the 
Committee considers the following 
points:
•  size and responsibilities of the 

role;

•  individual and Group performance;
•  increases awarded to the wider 

workforce; and

•  broader economic and inflationary 

conditions.

Executive directors’ remuneration 
is benchmarked against external 
market data periodically (generally 
every three years). Relevant market 
comparators are selected for 
comparison, which include other 
companies of a similar size and 
complexity. The Committee 
considers benchmark data, 
alongside a broad review of the 
individual’s skills and experience, 
performance and internal 
relativities.

Benefits

To provide 
simple, cost-
effective, 
employee 
benefits which 
are the same as 
those offered  
to the wider 
workforce.

The executive directors are 
enrolled in the Group’s private 
medical insurance scheme and 
receive life assurance cover  
equal to four times base salary. 
Additionally, all executive directors 
are members of the Group’s 
medical cash plan.

Executive directors will be entitled 
to receive new benefits on the 
same terms as those introduced 
for the whole workforce.

The Committee considers both 
individual and Group performance 
in a broad context when 
determining base salary increases.

Not applicable

Rightmove plc annual report 2016 

 51

Strategic reportFinancial statementsGovernance 
 
Governance | Directors’ remuneration report continued

Element of 
remuneration

Purpose and 
link to strategy

Operation

Pension

To provide  
a basic,  
cost-effective, 
long-term 
retirement 
benefit.

Annual bonus 
including 
Deferred 
Share Bonus 
Plan (DSP)

To incentivise 
and recognise 
execution of the 
business 
strategy on an 
annual basis.

Rewards the 
achievement of 
annual financial 
and operational 
objectives.

The Group operates a stakeholder 
pension plan for employees under 
which the employer contributes  
6% of base salary subject to the 
employee contributing a minimum 
of 3% of base salary. The Company 
does not contribute to any personal 
pension arrangements.

The Company may introduce a 
cash alternative to a pension 
contribution where this would be 
more tax efficient for the individual.

Whilst executives are not obliged  
to join, the Company operates  
a pension salary exchange 
arrangement whereby executives 
can exchange part of their salary 
for Company paid pension 
contributions. Where executives 
exchange salary and this reduces 
the Company’s National Insurance 
Contributions the Company  
credits the full saving to the 
executive’s pension.

The annual bonus comprises a 
cash award (40% of any bonus 
earned) and a DSP award (60%  
of any bonus earned). A greater 
proportion of the annual bonus 
may be deferred in future years  
at the Committee’s discretion.

Deferred shares will vest after two 
years and be potentially forfeitable 
during that period.

Payments under the annual bonus 
plan may be subject to clawback  
in the event of a material 
misstatement of the Group’s 
financial results or misconduct.

Maximum  
opportunity

6% of base salary

Performance  
criteria

Not applicable

Maximum (% salary): 
125% of base salary

The bonus is determined by and 
based on performance against  
a range of key performance 
indicators which will be selected 
and weighted to support delivery 
of the business strategy.

The primary bonus metric will be 
profit-based (e.g. underlying 
operating profit before tax) with 
targets set in relation to a carefully 
considered business plan and 
requiring significant out-
performance of that plan to  
trigger maximum payments.

A minority of bonus will also be 
earned based on pre-set targets 
drawn from the Group’s other key 
performance indicators relating to 
underlying drivers of long-term 
revenue growth.

Details of the performance 
measures used for the current 
year and the targets set for  
the year under review and 
performance against them is 
provided on pages 61 to 62 and  
67 to 68.

25% of the awards vest for 
achieving the threshold 
performance target. Bonus is 
earned on a linear basis from 
threshold to maximum 
performance levels.

52   rightmove.co.uk

 
Element of 
remuneration

Purpose and 
link to strategy

Operation

Performance 
Share Plan 
(PSP)

To incentivise 
and reward 
executives  
for the 
achievement of 
superior returns 
to shareholders 
over a three-
year period, and 
to retain key 
individuals  
and align 
interests with 
shareholders.

All-employee 
Sharesave 
Plan

Share 
Incentive Plan 
(SIP)

Provides all 
employees with 
the opportunity 
to become 
owners in the 
Company on 
similar terms.

To provide all 
employees the 
opportunity to 
own shares in 
the Company on 
equal terms.

Share 
ownership 
guidelines

To provide 
alignment 
between the 
executives and 
shareholders.

The PSP was established in 2011 
and permits annual awards of nil 
cost options, contingent shares 
and forfeitable shares which  
vest after three years subject  
to continued service and the 
achievement of challenging 
performance conditions.

The Committee has discretion to 
introduce a two-year post-vesting 
holding period for future executive 
appointments to the Board.

A dividend equivalent provision 
operates enabling dividends to be 
paid (in cash or shares) on shares  
at the time of vesting.

PSP awards may be subject to 
clawback in the event of a material 
misstatement of the Group’s 
financial results or misconduct.

Executive directors are entitled to 
participate on the same terms as  
all other employees in the Group’s 
Sharesave Plan, which has standard 
terms.

Executive directors are entitled to 
participate in the SIP on the same 
terms as all other employees.  
The SIP has standard terms  
and currently only free shares  
are offered. However, executive 
directors routinely forfeit their 
entitlement to any free share 
awards.

The Committee may award free 
shares to employees, subject to  
the continued strong Group 
performance. Share awards will 
typically be made annually in 
January and will be modest in value, 
historically 50 shares per employee, 
although this will differ with the 
market value of the shares.

Executive directors are required  
to retain at least half of any share 
awards vesting or exercised (after 
selling sufficient shares to meet  
the exercise price and to pay any 
tax liabilities due) until they have 
met the shareholding guideline.

The Committee will regularly 
monitor progress towards  
the guideline.

Maximum  
opportunity

Maximum (% salary):  
200% of base salary

Performance  
criteria

Awards vest based on three-year 
performance against challenging 
financial targets for EPS and 
relative TSR performance. 

Financial targets will determine 
vesting in relation to at least half  
of an award.

25% of the awards vest for 
achieving the threshold 
performance target. Awards vest 
on a linear basis from threshold to 
maximum performance levels.

The performance period for 
financial targets and relative  
TSR targets is three financial years, 
starting with the year in which the 
award is granted.

Participation limits are set by 
HMRC from time to time.

None

Participation in the SIP is based 
on HMRC rules. Share awards 
are discretionary and made 
within the SIP rules.

None

Shareholding guideline:  
200% of base salary for  
all executive directors.

Not applicable

Rightmove plc annual report 2016 

 53

Strategic reportFinancial statementsGovernance 
 
Governance | Directors’ remuneration report continued

Element of 
remuneration

Purpose and 
link to strategy

Operation

Maximum  
opportunity

Non-
executive 
directors

To provide a 
competitive fee 
which will attract 
and retain high 
calibre 
individuals and 
reflects their 
relevant skills 
and experience.

Business 
expenses

To reimburse 
directors for 
reasonable 
business 
expenses.

Performance  
criteria 

None

The fees for non-executive 
directors (including the Company 
Chairman) are reviewed periodically 
(generally every three years). 

Fees for the Chairman and 
non-executive directors were 
last reviewed in 2015 and are 
set out on page 66.

Fee increases may take place  
if fee levels are considered  
to have become out of line  
with the responsibilities and 
time commitments of 
individual roles.

Flexibility is retained to 
increase the above fee levels  
in the event that it is necessary 
to recruit a new Chairman  
or non-executive director of  
an appropriate calibre in  
future years.

Expenses vary from year to 
year according to each 
director’s responsibilities, 
business activity and location.

Not applicable.

The Committee will consider  
the Chairman’s fee, whilst the  
non-executive directors’ fee is 
considered by the wider Board, 
excluding the non-executives. 

Fee levels for each role are 
determined after considering the 
responsibility of the role, the skills 
and knowledge required and the 
expected time commitments.

Periodic benchmarking against 
relevant market comparators, 
reflecting the size and complexity 
of the role, is used to provide 
context when setting fee levels.

In exceptional circumstances, 
where the normal time 
commitment has been 
substantially exceeded, an 
additional fee may be paid at  
the Board’s discretion.

Directors may claim reasonable 
business expenses within the 
terms of the Group’s expenses 
policy and be reimbursed on the 
same basis as all employees.  
The Group may reimburse  
business expenses which are  
in future classified as taxable 
benefits by HMRC.

Discretions maintained by the Committee in  
operating the incentive plans
The Committee will operate the annual bonus plan, PSP, 
Sharesave Plan and SIP according to their respective rules 
and in accordance with the Listing Rules and HMRC rules 
where relevant. 

The Committee retains discretion, consistent with market 
practice, in a number of regards to the operation and 
administration of these plans. These discretions include, but 
are not limited to, the following:
•  the selection of participants in the respective plan;
•  the timing of grant of an award (if any) and payments;
•  the size of an award and/or a payment (with limits as 

described in the table above);

•  the extent of vesting based on the achievement of 

performance targets and applicable exercise periods  
where relevant; 

•  how to deal with a change of control (e.g. the timing of 

testing performance targets) or restructuring of the Group;

•  determination of a ‘good’/’bad’ leaver for incentive plan 

purposes based on the rules of each plan and the 
appropriate treatment chosen including the timing of the 
delivery of shares;

•  adjustments (if any) required in certain circumstances  
(e.g. rights issues, corporate restructuring events and 
special dividends); and

•  the annual review of performance measures, targets and 
weightings for the annual bonus plan and PSP from year  
to year.

The Committee also retains the ability to adjust the targets 
and/or set different measures for the annual bonus plan  
and PSP if events occur (e.g. a material divestment or 
acquisition) which cause it to determine that the conditions 
are no longer appropriate and an amendment is required so 

54   rightmove.co.uk

 
that the conditions achieve their original purpose and are 
not materially less difficult to satisfy.

Any use of the above discretions would, where relevant,  
be detailed in the Annual Report on Remuneration and if 
appropriate, the subject of prior communication with the 
Company’s major shareholders.

For the avoidance of doubt, all previous commitments or 
entitlements agreed prior to the approval of this Policy or 
appointment to the Board will be permitted to pay out on 
their original terms or in line with the Policy in force at the 
time they were agreed.

Selection of performance measures and how  
targets are set
The performance metrics that are used for annual bonus 
and long-term incentive plans are a subset of the Group’s 
key performance indicators.

For the annual bonus, underlying operating profit before 
tax(1) is the primary performance metric used as it is aligned 
to the Group’s strategy of delivering profitable growth and  
is a key financial performance indicator used within the 
business. Consistent with previous years, operating profit is 
measured on an underlying basis, to exclude any volatility in 
relation to the Company’s share price in connection with the 
IFRS 2 valuation and National Insurance charge on share-
based incentives granted. The underlying operating profit 
before tax(1) target is set on a sliding scale based around  
the business plan for the year, with 25% payable for 
threshold performance. 

The annual bonus also considers performance against other 
operational metrics, including a traffic market share target, 
growth in Other revenue and an employee engagement 
target, for a minority of the bonus, with a sliding scale used  
to determine performance against each measure. 

Market share is a measure of the size and engagement of 
our audience and the value which Rightmove brings to our 
customers and therefore a challenging target to increase 
Rightmove’s share of this audience is considered 
appropriate by the Committee. 

The Other revenue target measures growth in revenue  
from businesses other than Agency and New Homes.  
Since some of these businesses will be at an early stage of 
development, we consider growth in revenue rather than  
in operating profit to be the appropriate measure and note 
that this element of the bonus is only a small proportion of 
the total bonus opportunity. 

(1) Before share-based payments and NI on share-based incentives
(2)  Underlying basic EPS is reported before share-based payments and NI on 

share-based incentives with no related adjustment for tax

For the PSP, awards are subject to a combination of 
underlying basic EPS(2) (EPS) and relative TSR performance 
conditions. EPS is considered the most appropriate financial 
metric for Rightmove at this stage in its development (since 
it is the measure of profitability that is most closely aligned 
with shareholders’ interests and monitored on an ongoing 
basis within the business). The Policy also recognises that 
relative TSR should also be a performance measure in  
order for there to be a clear alignment of executive and 
shareholder interests. EPS targets are set based on sliding 
scales that take account of internal financial planning and 
external analyst forecasts. Only 25% of the EPS element  
will pay out for threshold performance levels, with the 
maximum award requiring substantial out-performance.  
For TSR, the range of targets measure how successful the 
Company is in out-performing the FTSE 350 Index with  
25% of this part of the award vesting at the threshold 
performance level, through to full vesting for 25% out-
performance of the Index over the three-year performance 
period. For historic PSP awards, performance against the 
FTSE 250 Index was the selected measure, however, the 
Company has resided in the top quartile of the FTSE 250  
for some time and the wider index is now considered more 
appropriate for comparison purposes.

Performance targets do not apply to Sharesave or SIP 
awards since these awards are structured to encourage 
employees to become share-owners and to maintain tax-
favoured status the awards must operate on a consistent 
basis for all employees.

The Company does not at the present time take account  
of the ratio of CEO to employee pay but will keep this under 
review as market and best practice develops and as 
regulations evolve.

How the views of employees are taken into account
The Company has not to date felt it necessary to consult 
directly with employees on executive remuneration matters. 
However, the Committee is kept aware of pay and 
employment conditions within the wider workforce when 
setting executive directors’ remuneration policy. 

Remuneration policy for executive directors  
compared to other employees
The Committee will consider the proposed salary budget  
for the whole Group when it is deciding on salary increases 
for executive directors specifically. 

In line with the Company’s strategy to keep remuneration 
simple and consistent, benefits and pension arrangements 
provided to executive directors are the same as those 
offered to all Group employees.

Rightmove plc annual report 2016 

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Governance | Directors’ remuneration report continued

The extent to which annual bonuses are offered varies by 
level of employee within the Group, with the quantum and 
performance metrics used determined by the nature of the 
role and responsibilities and market rates at that level.

Long-term incentive awards such as the DSP, are only 
offered to senior management as those awards are more 
heavily weighted towards performance-related pay and have 
a stronger visibility on the value created for shareholders and 
the reward for participants. 

Shareholders’ views
The Committee considers it vitally important to maintain 
open and transparent communication with the Company’s 

shareholders. The Committee consulted major shareholders 
representing over 50% of the Company’s share ownership 
on proposed changes and continued suitability of the 
Remuneration Policy. The shareholders who were consulted 
were overwhelmingly supportive of the Policy proposals and 
commented constructively in relation to several areas, 
including future rises in basic salary and post-vesting holding 
periods for long-term incentives. Shareholder feedback was 
considered by the Committee and contributed to the 
development of the overall Remuneration Policy.

Reward scenarios
The Company’s reward policy (as previously outlined) is illustrated below using three different performance scenarios:  
minimum, on-target and maximum: 
Scenario chart

0
0
0
£

2000

1800

1600

1400

1200

1000

800

600

400

200

0

£1,896

47%

29%

£977

 23%

 31%

£448

100%

 46%

24%

£1,588

47%

29%

£818

23%

31%

46%

24%

£375

100%

Minimum

Target
Nick McKittrick 
Chief Executive Officer

Maximum

Minimum

Target
Peter Brooks-Johnson
Chief Operating Officer

Maximum

£1,361

47%

29%

24%

£701

23%

31%

46%

Maximum

Target
Robyn Perriss
Finance Director

£321

100%

Minimum

Fixed pay

Bonus

LTIP

Assumptions:
1.  Minimum = fixed pay only (salary + benefits + pension).
2.   On-target = 55% payable of the 2017 annual bonus and 62.5% vesting of the 2017 PSP awards being the midpoint 

between threshold vesting of 25% and maximum vesting of 100%.

3.  Maximum = 100% payable of the 2017 annual bonus and 100% vesting of the 2017 PSP awards.

Base salary is as set at 1 January 2017. The value of taxable benefits is based on the cost of supplying those benefits  
(using the cost as disclosed on page 65) for the year ended 31 December 2016. The executive directors have elected not  
to partcipate in the Company’s pension arrangements. 

The executive directors can participate in the Sharesave Plan and SIP on the same basis as other employees. The value that 
may be received under these schemes is subject to tax approved limits. For simplicity, the value that may be received from 
participating in these schemes has been excluded from the above charts. 

As required by the regulations no assumption is made as to future share price growth for reward elements (deferred bonus 
and long-term incentives) that are delivered in shares.

Amounts have been rounded to the nearest £1,000. 

56   rightmove.co.uk

Recruitment and promotion policy
The Committee proposes an executive director’s remuneration package for new appointments in line with the principles 
outlined in the table below:

Element of remuneration

Policy

Base salary

Benefits

Pension

Annual bonus

Base salary levels will be set based on the roles and responsibilities of the individual together with their 
relevant skills and experience, taking into account the market rates for companies of comparable size 
and complexity and internal Company relativities. In some circumstances (e.g. to reflect an individual’s 
limited experience at a Plc board level) it may be considered appropriate to set initial salary levels below 
the perceived market competitive rate. Phased increases, potentially above inflation, may then be 
offered to achieve the desired market positioning over time, subject to an individual’s continued 
performance and development in the role. 

Benefits as provided to current executive directors. Where necessary the Committee may approve 
the payment of relocation expenses to facilitate recruitment, and flexibility is retained for the 
Company to pay legal fees and other costs incurred by the individual in relation to their appointment.

Defined contributions or a cash alternative at the level provided to current executive directors.

An annual bonus would operate in the same manner as outlined for the current executives (as 
described above and in the Annual Report on Remuneration), although it would be pro-rated to reflect 
the employment period during the bonus year. Flexibility will be retained to set equivalent objectives 
for any new executive joining part way through a year.

The maximum bonus potential would not exceed 125% of base salary. 

It would be expected that the bonus for a new appointment would be assessed on the same 
performance metrics as that for the current executives on an ongoing basis. However, depending on 
the timing and nature of appointment it may be necessary to set tailored performance criteria for their 
first bonus plan. 

Long-term incentives

A new appointment will be eligible to receive PSP awards as outlined in the policy table. 

Buy-out awards

Share awards may be granted shortly after an appointment (subject to the Company not being  
in a close period) and would be measured against the same performance criteria as the current 
executives. However, any award granted outside the normal award and performance cycle may be  
pro-rated at the Committee’s discretion. The Committee may introduce post-vesting holding periods 
under the PSP for new executives if it considers this an appropriate commitment in conjunction with 
the shareholding guidelines.

The ongoing maximum award would not exceed 200% of base salary.

For an internal hire, existing awards would continue over their original vesting period and remain 
subject to their terms as at the date of grant. 

The new appointment would be eligible to participate in the Sharesave Plan and the SIP under the 
same terms as all other employees.

To facilitate an external recruitment, it may be necessary to buy-out remuneration which would  
be forfeited on leaving their previous employer. When determining the quantum and structure  
of any buy-out awards the Committee will, as a minimum, take into account the following factors:
• the form of remuneration (cash or shares); 
• timing of expected payment/vesting; and 
• expected value (i.e. taking into account the likelihood of achieving the existing performance criteria). 

Buy-out awards, if used, will be granted using the Company’s existing share plans to the extent 
possible, although awards may also be granted outside of these schemes if necessary and as 
permitted under the Listing Rules.

Rightmove plc annual report 2016 

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Governance | Directors’ remuneration report continued

Directors’ service contracts and non-executive 
directors’ terms of appointment
The Committee’s policy on service agreements for 
executive directors is that they should provide for  
12 months’ notice of termination by the Company and  
by the executive. Any proposals for the early termination  
by the Company of the service agreements of directors,  
are considered by the Committee.

The service agreements for the executive directors allow  
for lawful termination of employment by making a payment 
in lieu of notice or by making phased payments over any 
remaining unexpired period of notice. The phased payments 
may be reduced if, and to the extent that, the executive finds 
an alternative remunerated position. 

In addition, any statutory entitlements or sums to settle or 
compromise claims in connection with the termination 
would be paid as necessary. The Company may also  
provide a contribution toward reasonable legal fees or 
outplacement services.

For Nick McKittrick a payment in lieu of notice will be related 
to base salary, benefits and projected annual bonus pursuant 
to the Group’s targets being achieved for the year (pro-rated 
for any unexpired period of notice where appropriate). The 
Committee is aware that the provision of annual bonus with 
a payment in lieu of notice is no longer considered in line with 
best practice. The provision within Nick McKittrick’s contract 
is considered a legacy issue which would not be repeated in 
any future director’s service contract. 

For Peter Brooks-Johnson and Robyn Perriss a payment in 
lieu of notice will be restricted to base salary and benefits.  
In good leaver circumstances a bonus may be paid at the 
normal time subject to achievement of the performance 
conditions and pro-rating for the period worked in the year.

For awards granted under the PSP ‘good leaver’ status may 
be determined, in certain prescribed circumstances, such  
as death, ill health, disability, redundancy, transfer or sale of 

the employing company, or other circumstances at the 
discretion of the Committee. If defined as a ‘good leaver’, 
awards will remain subject to performance conditions, which 
will be measured over the performance period from grant to 
the original vesting date, unless the Committee determine 
to assess performance from grant to the date of cessation, 
and which will be reduced pro-rata to reflect the proportion 
of the performance period actually served. The Committee 
retains the discretion to disapply time pro-rating in 
exceptional circumstances and to accelerate the vesting  
of awards for ‘good leavers’ in the event of death.

For awards granted under the DSP, ‘good leaver’ status  
may be determined for reasons of death, injury, disability, 
redundancy, transfer or sale of the employing company or 
other circumstances at the discretion of the Committee.  
If defined as a ‘good leaver’, awards will be retained and vest 
on the original vesting date, save as above in the event of 
death, when the Committee has the discretion to  
accelerate vesting.

Scott Forbes’ appointment may be terminated by either 
party giving to the other not less than three months’ notice 
in writing. The Company may also terminate by making a 
payment in lieu of notice. Scott Forbes is not contractually 
entitled to any other benefits on termination of his contract.

The Letters of Appointment for the non-executive directors 
provide for a term of up to two three-year periods and a 
possible further three-year term (subject to re-election  
by shareholders and subject to the director remaining 
independent). The appointments may be terminated with  
a notice period of three months on either side and the 
Letters of Appointment set out the time commitments 
required to meet the expectations of their roles. 

Copies are available for inspection on request to the 
Company Secretary. 

Further details of all directors’ contracts and Letters of 
Appointment are summarised overleaf:

58   rightmove.co.uk

Executive directors

Nick McKittrick (Chief Executive Officer)(2) 

5 March 2004 

7 February 2006 

12  12 years 11 months

Date of appointment 

Letter of Appointment(1) 

Date of contract/ 

Notice 
(months) 

Length of service at  
24 February 2017

Peter Brooks-Johnson(3) 

Robyn Perriss(4) 

Non-executive directors 

Scott Forbes (Chairman)  

Colin Kemp   

Ashley Martin 

Peter Williams 

Rakhi Goss-Custard 

Jacqueline de Rojas 

10 January 2011 

22 February 2011 

30 April 2013 

1 May 2013 

12 

12 

6 years 1 month

3 years 10 months

13 July 2005 

21 February 2006 

3 July 2007 

4 December 2007 

11 June 2009 

9 June 2009 

3 February 2014 

3 February 2014 

28 July 2014 

28 July 2014 

30 December 2016 

10 October 2016 

3 

3 

3 

3 

3 

3 

11 years 7 months

9 years 7 months

7 years 8 months

3 years 1 month

2 years 7 months

2 months

(1)  The service contracts and the Letters of Appointment for all directors appointed prior to 28 January 2008, were transferred from Rightmove Group Limited to 

Rightmove plc with effect from this date on completion of a Scheme of Arrangement under the Companies Act 1985.

(2)  Nick McKittrick joined the Group in December 2000 and was appointed to the Board on 5 March 2004. His service with the Group at the date of this report is 16 years 

and 2 months.

(3)  Peter Brooks-Johnson joined the Group on 9 January 2006 and was appointed to the Board on 10 January 2011. His service with the Group at the date of this report 

is 11 years and 1 month.

(4)  Robyn Perriss joined the Group on 1 July 2007 and was appointed to the Board on 30 April 2013. Her service to the Group at the date of this report is 9 years and  

8 months.

External appointments
With the approval of the Board in each case, executive directors may accept one external appointment as a non-executive 
director of another listed or similar company and retain any fees received. None of the executive directors currently hold any 
outside directorships.

Rightmove plc annual report 2016 

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Governance | Directors’ remuneration report continued

Annual Report on Remuneration

Remuneration Committee role and membership
Terms of reference 
The primary role of the Committee is to make 
recommendations to the Board as to the Company’s overall 
policy and framework for the remuneration of the executive 
directors and the Chairman of the Board. The remuneration 
and terms of appointment of the non-executive directors 
are determined by the Board as a whole.

In accordance with the Code, the Committee also 
recommends the structure and monitors the level of 
remuneration for the first layer of management below Board 
level. The Committee is also aware of, and advises on, the 
employee benefit structures throughout the Group and 
ensures that it is kept aware of any potential business risks 
arising from those remuneration arrangements. 

The Committee has formal terms of reference which are 
reviewed annually and updated as required. These are 
available on the Company’s website at plc.rightmove.co.uk 
or on request from the Company Secretary.

Membership
The following independent non-executive directors were 
members of the Committee during 2016. During the year 
the Committee met six times and attendance at the 
meetings is shown below:

Committee Members 

Number of meetings attended

Peter Williams (Chairman of the Committee) 

Colin Kemp 

Rakhi Goss-Custard 

6 

6

6

The quorum for meetings of the Committee is two 
members. The Committee will meet at such times as may be 
necessary but will normally meet at least five times a year. 
The Company Secretary acts as Secretary to the Committee.

Only members of the Committee have the right to attend 
Committee meetings. The Chairman of the Committee  
has requested that the Chairman of the Board attend the 
meetings except during discussions relating to his own 
remuneration. The Chief Executive Officer may also be 
invited to meetings and the Committee takes into 
consideration his recommendations regarding the 
remuneration of executive colleagues and the first layer  
of management below Board level. No executive director  
is involved in deciding their own remuneration.

External advisors
New Bridge Street (NBS), a trading name of Aon Hewitt  
(part of Aon plc), which is a member of the Remuneration 

Consultants Group and has signed up to its Code of Conduct, 
has been retained as the Committee’s remuneration  
advisor since 2011. The terms of engagement between  
the Company and NBS are available from the Company 
Secretary on request. 

The total fees paid to NBS in respect of services to the 
Committee during the year were £42,000. 

During 2016 NBS also provided services to the Company  
in connection with the valuation of share-based incentives 
(as required by IFRS 2) and confirmed that, in its view, these 
services did not present a conflict of interest with the other 
services provided to the Committee. The Committee 
reviews its relationship with external advisors on a regular 
basis and continues to believe that there are no conflicts  
of interest.

What has the Committee done during the year? 
The Committee met six times during the year to consider 
and, where appropriate, approve key remuneration items 
including the following:

Pay and incentive plan reviews
•  annual review and approval of executive directors’ base 

salaries and benefits;

•  review of year-end business performance against relevant 
performance targets to determine annual bonus payouts 
and vesting of long-term incentives;

•  review and approval of appropriate benchmarks and 
performance measures for the annual performance  
related bonus and 2017 PSP awards to ensure measures 
are aligned with strategy and that targets are appropriately 
stretching;

•  ongoing monitoring of senior management remuneration 

structures; and

•  approval of share awards granted under the Deferred Share 
Bonus Plan (DSP) and the Rightmove Performance Share 
Plan (PSP).

Governance and strategy
•  review of the Remuneration Policy for executive directors 

and consultation with major shareholders on the proposed 
policy before submitting it for shareholder approval at the 
2017 AGM;

•  review and approval of the 2016 Directors’ Remuneration 

Report;

•  review of the 2016 AGM voting and feedback from 

institutional investors;

•  evaluation of the Committee’s performance during the 

year; and

•  review of the Committee’s terms of reference. 

60   rightmove.co.uk

 
 
Application of policy for year ending  
31 December 2017 
Salaries
The executive directors’ salaries for the 2017 financial year 
are set out in the table below:

Salary 

1 January  31 December 
2016 

2017 

Salary  Workforce 
increase 

Executive directors

Nick McKittrick  

£445,536  £424,320 

Peter Brooks-Johnson  £373,136  £355,368 

plus  Change

3% 

3% 

5%

5%

Robyn Perriss 

£320,000  £281,112 

11.8%  13.8%

The 5% increase in Nick McKittrick’s and Peter Brooks-
Johnson’s salaries represents an increase of 3% above the 
average workforce increase of 2% for 2017, primarily to 
recognise the scale and complexity of their roles and also to 
address the relatively low pay of these executives compared 
with market norms. Robyn Perriss has been awarded an 
additional increase of 11.8% above the average all employee 
pay rise to reflect the lower starting salary awarded on her 
appointment to the Board in her first role as a Finance 
Director and in recognition of the performance and capability 
she has demonstrated as she has gained experience in that 
role. The salaries remain well below the market median for 
executives in comparable companies.

On 24 February 2017 the Company announced the 
retirement of Nick McKittrick as Chief Executive Officer and 
the appointment of Peter Brooks-Johnson as his successor, 
with effect from 9 May 2017. Further details are disclosed  
on page 74.

Pension and other benefits
The Group operates a stakeholder pension plan for 
employees under which the employer contributes 6% of 
base salary, subject to the employee contributing a minimum 
of 3% of base salary. Peter Brooks-Johnson and Robyn 
Perriss participated in the pension plan during the year. 
However, the executive directors have chosen not to 
participate in this arrangement in future years. The Company 
does not contribute to any personal pension arrangements. 

The executive directors are enrolled in the Group’s private 
medical insurance scheme and receive life assurance cover 
equal to four times base salary. Additionally, the executive 
directors are members of the Group’s medical cash plan.

Annual bonus
The annual bonus for the 2017 financial year will be consistent 
with the policy detailed on page 52 of the Remuneration 
Policy section of this report in terms of maximum bonus 
opportunity, deferral and clawback provisions. The 

mechanism through which the clawback can be implemented 
(enabling both the recovery and withholding of incentive pay) 
enables the Committee to (i) reduce the cash bonus earned 
in a subsequent year and/or reduce outstanding DSP/PSP 
share awards (i.e. withholding provisions may be used to 
effect a recovery) or (ii) for the Committee to require that a 
net of tax balancing cash payment be made to the Company. 
The performance measures have been selected to reflect a 
range of financial and strategic targets that continue to 
support the key objectives of the Group.

The performance measures and weightings will be as 
follows:

Measure 

As a % of maximum bonus opportunity

Financial targets

Underlying operating profit before tax(1) 

Strategic targets

Traffic market share(2) 
Other revenue(3) 
Employee engagement(4)  

(1)  Operating profit before share-based payments and NI on  

share-based incentives.

(2) Measured on a time on site basis.
(3) Revenue excluding Agency and New Homes. 
(4) Based on the results of the annual employee survey.

65%

15%
15%
5%

In relation to the financial target a challenging sliding scale 
will operate with 25% of the maximum bonus opportunity 
payable at the threshold underlying operating profit target 
relative to the 2017 business plan through to 100% 
becoming payable for significant outperformance relative  
to the plan. A greater proportion of the award will be paid  
for exceeding on-target performance. 

The weighting of all performance measures are unchanged 
from 2016.

The targets themselves, as they relate to the 2017 financial 
year, are deemed to be commercially sensitive. However, 
retrospective disclosure of the targets and performance 
against them will be provided in next year’s Annual Report  
on Remuneration to the extent that they do not remain 
commercially sensitive at that time.

Long-term incentives
The award levels under the PSP, originally approved in 2014, 
remain at 200% of base salary for all executive directors.

Consistent with current market practice and previous years, 
awards to the executive directors under the PSP in 2017 will 
be subject to a mixture of EPS (75% of awards) and relative 
TSR (25% of the awards) performance conditions. The 2017 
targets are as follows:

Rightmove plc annual report 2016 

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Governance | Directors’ remuneration report continued

EPS performance condition
The Group’s EPS growth will be measured over the period of 
three financial years (2017 to 2019). The EPS figure used will 
be equivalent to the Group’s basic underlying EPS (before 
share-based payments, National Insurance on share-based 
incentives and no related adjustment for tax). With a view to 
ensuring appropriately stretching but achievable targets are 
set in light of market expectations for the Group, the 
following range of targets will apply to the 2017 awards:

Underlying basic EPS growth  
from 2017 to 2019(1) 

% of award vesting 
(maximum 75%)

Chairman and non-executive directors’ fees
The Chairman and non-executive fees were last reviewed in 
a market context in 2015 and increased to current levels. In 
line with our policy they will be reviewed periodically, usually 
every three years, with the next increase anticipated in 2018. 

The basic non-executive fee is £50,000 with an additional 
£10,000 fee per annum paid for the chairing of the Audit  
and Remuneration Committees and a further £5,000 fee 
paid to the Senior Independent Director as detailed in the 
table below:

Less than 20% 

20% 

50% 

0%

18.75%

75%

Between 20% and 50% 

Straight-line vesting

(1)  The benchmark underlying basic EPS for the financial year 2016 from which 

these targets will be measured is 142.8p. 

As in prior years, the targets that are intended to operate  
for the 2017 PSP awards were set to be appropriately 
demanding in light of the Group’s internal planning, external 
market expectations for future growth and the current 
trading environment, the targets are considered to provide a 
realistic incentive at the lower end of the performance range 
but require exceptional performance to achieve full vesting. 
On this basis, the Committee is satisfied that the range of 
targets are appropriately demanding, and no less challenging 
than the range of targets set for 2016 awards. 

Relative TSR performance condition
The vesting schedule for the relative TSR element of 
executive directors’ 2017 PSP awards is set out below. 
Relative TSR will be assessed against the FTSE 350 Index, 
reflecting the Company’s size in terms of market 
capitalisation. Performance will be measured over three 
financial years.

TSR performance of the Company 

relative to the FTSE 350 Index(1) 

% of award vesting 
(maximum 25%)

Less than the Index 

Equal to the Index 

25% higher than the Index 

0%

6.25%

25%

Intermediate performance 

Straight-line vesting

(1)  If the FTSE 350 Index’s TSR was 50% over the three-year performance period, 
then the Company’s TSR would have to be at least 75% for all 25% of the PSP 
shares to vest.

Scott Forbes (Chairman) 

£170,000 

£170,000

Annual fee  
1 January 2017 

Annual fee  
31 December 2016

Colin Kemp 

Ashley Martin 

Peter Williams 

Rakhi Goss-Custard 

Jacqueline de Rojas 

£50,000 

£60,000 

£65,000 

£50,000 

£50,000 

£50,000

£60,000

£65,000

£50,000

£274(1)

(1)  Fee for 2016 is for two days from her appointment on 30 December 2016.

Statement of shareholder voting at AGM
At the AGM on 5 May 2016, 94.91% of shareholders voted  
in favour of the Directors’ Remuneration Report. The 
Committee believes this illustrates the strong level of 
shareholder support for the remuneration framework.  
The table below shows full details of the voting outcomes  
for the Directors’ Remuneration Report:

Votes 
for 

% Votes  Votes 
for 

against 

% Votes   Votes    
against  withheld(1)

Directors’  
Remuneration  77,382,308  94.91  4,146,773  5.09 
Report 

879,511 

(1)  A vote withheld is not a vote in law and is not counted in the calculation of the 

proportion of votes cast ‘For’ and ‘Against’ a resolution.

In line with the Company’s commitment to ongoing dialogue 
with its shareholders, meetings are offered, where 
appropriate, to understand the reasons for any potential or 
actual opposition to the Company’s Remuneration Policy. 
Changes are made to our Policy where it is considered 
appropriate to do so. 

62   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Review of past performance
Share price performance
In 2016, the Company’s share price ended the year at £39.03, 
down 5.4% year on year (the FTSE 250 Index was up 3.7% 
and the FTSE 350 Index was up 12.5%). On a three-year basis 
the share price has increased by 42.4% and has continued to 
outperform both the FTSE 250 and FTSE 350 Indices over 
that period as shown in the graphs below.

Total shareholder return (TSR)
The first graph below compares the TSR of Rightmove’s 
shares against the FTSE 250 Index and the FTSE 350  
Index for the three-year period from 1 January 2014 to 
31 December 2016. TSR is the product of movements in  
the share price plus dividends reinvested on the ex-dividend 
date. TSR provides a useful, widely used benchmark to 
illustrate the Company’s performance over the last three 
years. Specifically, it illustrates the value of £100 invested  
in Rightmove’s shares and in the FTSE 250 Index and the 
FTSE 350 Index over that period. 

As required by the Act, the Company’s TSR performance is 
required to be shown against a recognised broad-based 

share index. The FTSE 250 Index was previously chosen as 
the comparator because Rightmove was, and continues to 
be, a constituent of this Index and it was therefore also the 
Index used historically for the purposes of measuring relative 
performance for PSP awards. From 2016 as Rightmove 
continues to be ranked towards the top of that Index in 
terms of market capitalisation, it was felt to be more 
appropriate to use the FTSE 350 Index for the purpose of 
comparing TSR performance and therefore this will be used 
as the criteria applied to 25% of the PSP awards to be 
granted in March 2017.

The graphs below illustrate, for statutory purposes, the  
TSR of Rightmove’s shares against the FTSE 250 Index  
and the FTSE 350 Index for the three and eight years to 
31 December 2016.

TSR Graph – three years 
Total Shareholder Return

TSR Graph – eight years 
Total Shareholder Return

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FTSE 250

FTSE 350

Source: Thomson Reuters

Rightmove

FTSE 250

FTSE 350

Source: Thomson Reuters

This graph shows the value by 31 December 2016 of £100 invested in Rightmove on 
31 December 2013 compared with the value of £100 invested in the FTSE 250 Index 
and the FTSE 350 Index, on a daily basis.

This graph shows the value by 31 December 2016, of £100 invested in Rightmove on 
31 December 2008, compared with the value of £100 invested in the FTSE 250 Index 
and FTSE 350 Index, on a daily basis. 

Rightmove plc annual report 2016 

 63

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Governance | Directors’ remuneration report continued

Total remuneration for the Chief Executive Officer
The table below shows the total remuneration figure for the Chief Executive Officer over an eight-year performance period. 
The total remuneration figure includes the annual bonus and long-term incentive awards that vested based on performance 
in those years.

Year 

2016 

2015 

2014 

2013 

2012 

2011 

2010 

2009 

Executive 

Nick McKittrick 

Nick McKittrick 

Nick McKittrick 

Nick McKittrick 
Ed Williams(1) 

Ed Williams 

Ed Williams 

Ed Williams 

Ed Williams 

Total	single	figure	
£ 

Annual 
bonus	outturn	
(% of maximum) 

Long-term 
incentive	outturn	 
(% of maximum)

2,126,923 

2,300,349 

1,599,610 

2,199,335 
1,531,515 

2,219,882 

4,934,942 

652,800 

627,641 

92% 

100% 

70% 

85% 
n/a 

90% 

100% 

100% 

100% 

100%

100%

92%

100% 
100%

100%

100%

–(2)

–(2)

(1)  Ed Williams was Chief Executive Officer until his retirement on 30 April 2013. Nick McKittrick was appointed Chief Executive Officer at this time.
(2)  The table above includes share-based incentive awards in the period that the associated performance conditions, excluding service conditions are satisfied.  

Certain pre-float share option awards prior to 2006, which had only service conditions and no performance conditions would have been included in the single figure 
remuneration table in the year of grant in accordance with Schedule 8 of the Act. The table above therefore excludes £4,151,532 and £2,026,674 of awards with  
no performance conditions, which vested in 2010 and 2009 respectively.

64   rightmove.co.uk

 
 
 
 
	
	
		
 
 
 
 
 
 
 
 
 
 
 
 
Directors’ remuneration (audited)
The information included below up to and including page 72 is audited.

The remuneration of the directors of the Company during the year for time served as a director is as follows: 

Fixed pay 

Salary/Fee 
£ 

Benefits(1) 

£ 

Pension 
£ 

Fixed pay 
subtotal 
£ 

Annual 
bonus(2) 

£ 

incentives 

(PSPs)(3) 
£ 

Performance related pay
  Long-term  Performance  

Total  
related pay  remuneration  
in 2016 
£

subtotal 
£ 

Executive directors 

Nick McKittrick 

Peter Brooks-Johnson 

Robyn Perriss 

Non-executive directors 

Scott Forbes 

Colin Kemp 

Ashley Martin 

Peter Williams 

Rakhi Goss-Custard 

Jacqueline de Rojas 

424,320 

355,368 

281,112 

1,973 

1,973 

1,240 

– 

426,293 

487,968  1,212,662  1,700,630  2,126,923

15,849 

373,190 

408,673  1,015,601  1,424,274  1,797,464

13,233 

295,585 

323,279 

803,392  1,126,671  1,422,256

170,000 

50,000 

60,000 

65,000 

50,000 

274(4) 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

170,000 

50,000 

60,000 

65,000 

50,000 

274 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

170,000

50,000

60,000

65,000

50,000

274

(1)  Benefits in kind for the executive directors relate to private medical insurance and the medical cash plan. 
(2)  The annual bonus amount relates to the accrued payment in respect of the full year results for the year ended 31 December 2016 including the deferred element of 60%. 
(3)  The value of the nil cost PSPs vesting is calculated by taking the number of nil cost options expected to vest in March 2017 (including dividend roll-up), which are 

dependent on the three-year performance period ended 31 December 2016 and multiplying by the year end closing share price of £39,03. 

(4)  Fee for two days from appointment on 30 December 2016 to year end.

Rightmove plc annual report 2016 

 65

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Governance | Directors’ remuneration report continued

The remuneration of the directors of the Company during 2015 was:

Fixed pay 

Salary/Fee 
£ 

Benefits(1) 

£ 

Pension 
£ 

Fixed pay 
subtotal 
£ 

Annual 
bonus(2) 

£ 

incentives 

(PSPs)(3) 
£ 

Performance related pay
  Long-term  Performance  

Total  
related pay  remuneration  
in 2015 
£

subtotal 
£ 

Executive directors 

Nick McKittrick 

Peter Brooks-Johnson 

Robyn Perriss 

Non-executive directors 

Scott Forbes 

Jonathan Agnew 

Colin Kemp 

Ashley Martin 

Judy Vezmar 

Peter Williams 

Rakhi Goss-Custard 

408,000 

341,700 

270,300 

1,931 

1,835 

1,834 

– 

409,931 

510,000  1,380,418  1,890,418  2,300,349

22,860 

366,395 

427,125  1,035,345  1,462,470  1,828,865

21,816 

293,950 

337,875 

638,399(6)  976,274  1,270,224

117,042 

20,632(4) 

46,817 

52,669 

16,506(4) 

54,410(5) 

46,817 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

117,042 

20,632 

46,817 

52,669 

16,506 

54,410 

46,817 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

117,042

20,632

46,817

52,669

16,506

54,410

46,817

(1)  Benefits in kind for the executive directors relate to private medical insurance and the medical cash plan. 
(2)  The annual bonus amount relates to the accrued payment in respect of the full year results for the year ended 31 December 2015 including the deferred element of 60%.
(3)  The value of the nil cost PSPs vesting is calculated by taking the number of nil cost options expected to vest in March 2016 (including dividend roll-up), which are 

dependent on the three-year performance period ended 31 December 2015 and multiplying by the year end closing share price of £41.25.

(4)  Fee for the year up to retirement from the Board and Committees at the AGM on 7 May 2015.
(5)  Fee includes a pro-rated increase from 7 May 2015 for appointment as Remuneration Committee Chairman and Senior Independent Director.
(6)  These relate to nil cost PSPs granted to Robyn Perriss prior to her appointment as director.

Defined contribution pension
The Group operates a stakeholder pension plan for employees under which the employer contributes 6% of base salary, 
subject to the employee contributing a minimum of 3% of base salary. Nick McKittrick chose not to participate in this 
arrangement. Peter Brooks-Johnson and Robyn Perriss were members of the stakeholder pension plan during 2015 and 
the Company contributed £22,860 and £21,816 that year respectively; both directors elected to withdraw from the pension 
plan during 2016 with contributions made of £15,849 and £13,233 respectively. The Company does not contribute to any 
personal pension arrangements.

66   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
How was pay linked to performance in 2016?
Annual bonus plan
The incentive for the financial year ended 31 December 2016 was in the form of a cash bonus of up to 50% of salary and a 
DSP bonus of up to 75% of salary (i.e. 125% in total). The bonus (both cash and DSP elements) was determined by a mixture 
of underlying operating profit performance (65%) and key performance indicators (35%) relating to underlying drivers of 
long-term revenue growth.

When comparing performance against the 2016 bonus targets set, the Committee determined that 92% of the maximum 
achievable cash and DSP bonus should be paid to the executive directors. Accordingly, a cash bonus of 46% of base salary will 
be paid to the executives and 69% of base salary will be granted to the executives under the DSP, which will be deferred until 
March 2019. More details are provided in the table below:

Measure

Hurdle 

Financial targets

Underlying operating 
profit before tax(1)

Targets: 
• £153.3m: 25% payout
• £163.8m: 100% payout

Strategic targets

Traffic market share Growth in absolute visits on 2015 
compared to nearest competitor:  
• Same absolute growth: 25% payout 
•  50% higher absolute growth:  

Other revenue(2)

Employee 
engagement(3)

100% payout

• Growth of 20%: 25% payout  
• Growth of 30%: 100% payout

Percentage of respondents to the 
employee survey who say ‘Rightmove 
is a great place to work’: 
• 90%: 25% payout 
• 95%: 100% payout

As a % of  
maximum bonus 
opportunity

Actual performance achieved 

Resulting 
bonus  
% achieved

65% Underlying operating profit achieved: 

65%

£166.2m

The 2016 profit represented growth  
of 15% on 2015

15% Growth in absolute visits was 17.75 times 
higher than our nearest competitor

15% Revenue increased from £14.5m to  
£17.8m, an increase of 23%

5% 95% of respondents say ‘Rightmove  

is a great place to work’

15%

7%

5%

92% 

Total

100% 

(1) Operating profit before share-based payments and NI on share-based incentives.
(2) The targets relate to all revenue streams except Agency and New Homes.
(3) Based on the results of the annual employee survey.

Long-term incentives
The PSP awards granted in March 2014 were subject to EPS (75% of the awards) and relative TSR (25% of the awards) 
performance conditions that related to the three-year period ended 31 December 2016. 

The vesting schedule for the relative TSR element of executive directors’ 2014 PSP awards is set out below:

Relative TSR condition 

Less than the Index 

Equal to the Index 

25% higher than the Index 

% of award vesting 
(maximum 25%)

0%

6.25%

25%

Intermediate performance 

Straight-line vesting

Rightmove plc annual report 2016 

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Governance | Directors’ remuneration report continued

At the end of the performance period, Rightmove’s TSR was 53% compared to 24% for the FTSE 250 Index. As this level of 
outperformance is 29% higher than the Index, these options will vest in full from 3 March 2017.

Rightmove’s EPS growth is measured over a period of three financial years (2014 to 2016). The EPS figure used is equivalent 
to Rightmove’s reported underlying basic EPS (before share-based payments, NI on share-based incentives and no related 
adjustments for tax) and the vesting schedule is set out below:

Underlying basic EPS growth  
from 2014 to 2016 

Less than 40% 

40% 

70% 

% of award vesting 
(maximum 75%)

0%

18.75%

75%

Between 40% and 70% 

Straight-line vesting

At the end of the performance period, underlying EPS was 142.8p which from an underlying basic EPS base of 81.0p results  
in growth of 76%, exceeding the maximum 70% EPS growth target and will result in full vesting of this part of the award 
(maximum of 75%) from 3 March 2017. 

Share awards granted during the year
On 1 March 2016 Nick McKittrick, Peter Brooks-Johnson and Robyn Perriss were awarded shares under the PSP, which vest 
in March 2019, and are subject to a mixture of EPS (75% of the awards) and relative TSR (25% of the awards) performance 
with the greater weighting on EPS to reflect its particular relevance to the performance of the business. 

Executive 

Nick McKittrick 

Peter Brooks-Johnson 

Robyn Perriss 

Basis of grant 

Number of shares 

Face value of award(1) 

200% of base salary 

200% of base salary 

200% of base salary 

21,912 

18,351 

14,516 

£848,640

£710,736

£562,224

(1) Based on the average mid-market share price for the three consecutive days prior to grant, taken from the Daily Official List, of £38.73.

The vesting schedule for the relative TSR element of 
executive directors’ 2016 PSP awards is set out below. It is 
consistent with the TSR condition used for previous 
grants under the share option scheme. Performance will 
be measured over three financial years.

Rightmove’s EPS growth will be measured over a period of 
three financial years (2016-2018). The EPS figure used will 
be equivalent to the Group’s underlying basic EPS (before 
share-based payments, NI on share-based incentives and 
no related adjustments for tax). 

Relative TSR condition  

Less than the Index 

Equal to the Index 

25% higher than the Index 

Intermediate performance 

% of award vesting 
(maximum 25%)

The following vesting schedule will apply for executive 
directors’ awards granted in 2016:

0%

6.25%

25%

Underlying basic EPS growth 
from 2016 to 2018 

Less than 25% 

Straight-line vesting

Equal to 25% 

Equal to or greater than 55% 

% of award vesting 
(maximum 75%)

0%

18.75%

75%

Between 25% and 55% 

Straight-line vesting

The benchmark underlying basic EPS for the financial year 
2015 from which these targets will be measured is 121.4p.

68   rightmove.co.uk

 
 
 
 
 
 
  
 
Share-based incentives held by the directors and not exercised as at 31 December 2016

  Share-based  Granted 
in year/ 
 incentives held 
dividend 
1 January 
roll-up 
2016 

Date 
granted 

Exercise 
price 

Exercised 
in year 

Average 
share 

Share-based 
price at  incentives held at
 31 December 
date of 
2016 
exercise 

Vesting 
date 

Expiry
date

Executive directors

Nick McKittrick 

5/3/2009 
(Unapproved) 

1/10/2012 
(Sharesave) 

8/3/2013 
(PSP) 

3/3/2014 
(DSP) 

3/3/2014 
(PSP) 

1/10/2014 
(Sharesave) 

2/3/2015 
(DSP) 

2/3/2015 
(PSP) 

1/10/2015 
(Sharesave) 

1/3/2016 
(DSP) 

1/3/2016 
(PSP) 

279,755 

694 

32,279 

9,224 

30,018 

456 

7,546 

29,321 

304 

– 

– 

– 

– 

– 

– 

– 

– 

– 

£0.00 

£19.72 

£0.00 

£0.00 

£29.60 

– 

7,901(1) 

£0.00 

–  21,912(2) 

£0.00 

£2.24 

– 

– 

279,755  5/3/2012  4/3/2019

£12.95 

(694)(5)  £41.93 

–  1/11/2015  30/4/2016

£0.00 

– 

– 

32,279  8/3/2016  7/3/2018

£0.00 

(9,224)(3)  £37.49 

–  3/3/2016   2/3/2017

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

30,018  3/3/2017  2/3/2019

456  1/11/2017  30/4/2018

7,546  2/3/2017  1/3/2018

29,321  2/3/2018  1/3/2020

304  1/11/2018  30/4/2019

7,901  1/3/2018  28/2/2019

21,912  1/3/2019  28/2/2021

Total 

389,597  29,813 

(9,918) 

409,492 

Rightmove plc annual report 2016 

 69

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Governance | Directors’ remuneration report continued

Share-based incentives held by the directors and not exercised as at 31 December 2016 continued

  Share-based  Granted 
 incentives held 
in year/ 
dividend 
1 January 
roll-up 
2016 

Date 
granted 

Exercise 
price 

Exercised 
in year 

Average 
share 

Share-based 
price at  incentives held at
 31 December 
date of 
2016 
exercise 

Vesting 
date 

Expiry
date

Executive directors

Peter 
Brooks-Johnson 

10/10/2007 
(Unapproved) 

5/3/2009 
(Unapproved) 

5/3/2010 
(Unapproved) 

75,000 

139,286 

52,553 

– 

– 

– 

£5.22 

£2.24 

£6.66 

– 

– 

– 

– 

– 

– 

75,000  15/3/2011  9/10/2017

139,286  5/3/2012 

  4/3/2019

52,553  5/3/2013 

 4/3/2020

23,951 

928 

  £0.00 

(24,879)(4)  £37.49 

–  2/3/2015  1/3/2017

£0.00 

– 

– 

24,210  8/3/2016  7/3/2018

£0.00 

(6,918)(3)  £37.44 

–  3/3/2016  2/3/2017

2/3/2012 
(PSP) 

8/3/2013 
(PSP) 

3/3/2014 
(DSP) 

3/3/2014 
(PSP) 

1/10/2014 
(Sharesave) 

2/3/2015 
(DSP) 

2/3/2015 
(PSP) 

1/10/2015 
(Sharesave) 

1/3/2016 
(DSP) 

1/3/2016 
(PSP) 

24,210 

6,918 

25,140 

456 

6,320 

24,556 

304 

– 

– 

– 

– 

– 

– 

– 

 £0.00  

£19.72 

£0.00 

£0.00 

£29.60 

– 

6,617(1) 

£0.00 

–  18,351(2) 

£0.00 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

25,140  3/3/2017  2/3/2019

456  1/11/2017  30/4/2018

6,320  2/3/2017  1/3/2018

24,556  2/3/2018  1/3/2020

304  1/11/2018  30/4/2019

6,617  1/3/2018  28/2/2019

18,351  1/3/2019  28/2/2021

Total 

378,694  25,896 

(31,797) 

372,793 

70   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Share-based incentives held by the directors and not exercised as at 31 December 2016 continued

  Share-based  Granted 
in year/ 
 incentives held 
dividend 
1 January 
roll-up 
2016 

Date 
granted 

Exercise 
price 

Exercised 
in year 

Average 
share 

Share-based 
price at  incentives held at
 31 December 
date of 
2016 
exercise 

Vesting 
date 

Expiry
date

Executive directors

Robyn Perriss 

8/3/2013 
(PSP) 

3/3/2014 
(DSP) 

3/3/2014 
(PSP) 

1/10/2014 
(Sharesave) 

2/3/2015 
(DSP) 

2/3/2015 
(PSP) 

1/3/2016 
(DSP) 

1/3/2016 
(PSP) 

14,928 

4,353 

19,887 

912 

4,999  

19,425  

– 

– 

– 

– 

– 

– 

£0.00 

£0.00 

£0.00 

£19.72 

£0.00 

£0.00 

– 

5,234(1) 

£0.00 

–  14,516(2) 

£0.00 

Total 

64,504  19,750 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

14,928  8/3/2016  7/3/2018

4,353  3/3/2016  2/3/2017

19,887  3/3/2017  2/3/2019

912  1/11/2017  30/4/2018

4,999  2/3/2017  1/3/2018

19,425  2/3/2018  1/3/2020

5,234  1/3/2018  28/2/2019

14,516  1/3/2019  28/2/2021

84,254 

(1)  On 2 March 2016, the executive directors were awarded nil cost options under the DSP, which vest in March 2018. The average mid-market share price for the three 

consecutive preceding days, used to calculate the number of shares awarded, was £38.73.

(2) On 2 March 2016, the executive directors were awarded nil cost shares under the PSP, which vest in March 2019. Further details are set out on page 68.
(3)  The nil cost deferred shares granted under the DSP on 3 March 2014, were exercisable from 3 March 2016 subject to annual bonus targets which were met in full.  

Nick McKittrick exercised 9,224 shares on 16 December 2016 and sold 4,353 shares at an average market price of £37.49 per share to satisfy the resulting tax liability 
and retained the balance of 4,871 shares. 
Peter Brooks-Johnson exercised 6,918 shares on 16 December 2016 and sold 3,266 shares at an average market price of £37.49 per share to satisfy the resulting tax 
liability and retained the balance of 3,652 shares.

(4)  On 2 March 2012, the executive directors were awarded nil cost options under the PSP which vested in 2015 subject to EPS and relative TSR performance measures, 
which were met in full. Peter Brooks-Johnson exercised 24,879 shares (which included a dividend roll-up of 928 shares) in December 2016, sold 11,743 upon exercise  
at an average market price of £37.44 to satisfy the resulting tax liability and retained the balance of 13,136 shares.

(5)  In October 2012, Nick McKittrick was granted a Sharesave option over 694 shares which vested in November 2015 at an exercise price of £12.95. In April 2016,  

Nick exercised the option in full and retained the shares.

Rightmove plc annual report 2016 

 71

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Governance | Directors’ remuneration report continued

Dilution
All existing executive share-based incentives can be satisfied from shares held in the Rightmove Employees’ Share Trust 
(EBT) and shares held in treasury. It is intended that the 2017 share-based incentive awards will also be settled from shares 
currently held in the EBT or from shares held in treasury without any requirement to issue further shares.

Directors’ interests in shares
The interests (both beneficial and family interests) of the directors in office at the date of this report in the share capital of the 
Company were as follows:

Interests in 
ordinary shares of £0.01 

Interests in 
share-based incentives 

At 
31 December 2016 

At  
1 January 2016 

PSP & DSP 
awards 
(unvested) 

PSP & DSP 
awards 
(vested but 
unexercised) 

Options  
(unvested) 

Options 
(vested but 
unexercised)

Executive directors 

Nick McKittrick  

Peter Brooks-Johnson 

Robyn Perriss 

Non-executive directors 

Scott Forbes 

Ashley Martin 

Peter Williams  

Colin Kemp   

Rakhi Goss-Custard 

Jacqueline de Rojas 

Total 

146,592 

141,027 

55,146 

5,833 

38,358 

5,833 

96,698 

80,984 

64,061 

32,279 

24,210 

19,281 

319,300 

319,300 

2,060 

3,728 

2,500 

544 

– 

2,060 

3,728 

2,500 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

– 

760 

760 

912 

– 

– 

– 

– 

– 

– 

279,755

266,839

–

–

–

–

–

–

–

535,703 

512,806 

241,743 

75,770 

2,432 

546,594

•  The Company’s shares in issue (including 2,271,725 shares held in treasury) as at 31 December 2016 comprised 95,490,266 (2015: 97,741,977) ordinary shares of  

£0.01 each.

•  The closing share price of the Company was £39.03 as at 30 December 2016 (the last day of trading in 2016). The lowest and highest share prices during the year were 

£31.73 and £43.02 respectively.

•  The executive directors are regarded as being interested, for the purposes of the Companies Act 2006, in 343,275 (2015: 386,057) ordinary shares of £0.01 each in the 

Company currently held by the EBT as they are, together with other employees, potential beneficiaries of the EBT.

• The directors’ beneficial holdings represent 0.6% of the Company’s shares in issue as at 31 December 2016 (2015: 0.5%) (excluding shares held in treasury).
• There have been no changes to the above interests between the year-end and the date of this report.

Executive director share ownership guidelines are set out in the Remuneration Policy Report on page 53. The interests of  
the executive directors in office at 31 December 2016 in the share capital of the Company as a percentage of base salary  
were as follows:

Number of 
shares held at 
1 January 2017  31 December 2016 

Base salary 

Value of shares at 
31 December 2016 

Value of 
shares as a % 
of base salary

£445,536 

£373,136 

£320,000 

146,592 

£5,721,486 

55,146 

5,833 

£2,152,348 

£227,662 

1284%

576%

71%

Executive directors 

Nick McKittrick  

Peter Brooks-Johnson 

Robyn Perriss 

72   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Percentage increase in the remuneration of the Chief Executive Officer
The table below shows the movement in the salary, benefits and annual bonus for the Chief Executive Officer (CEO) 
between the current and previous financial year compared to that of the total amounts for all employees of the Group for 
each of these elements of pay.

The CEO’s salary increased by 4%, in line with the average workforce inflationary increase in 2016. The annual bonus of the 
CEO decreased by 4% as a result of 92% of the maximum bonus being achieved in relation to the 2016 bonus targets, 
compared with a pay-out of 100% in 2015.

The average salary for all employees increased by 5% due to a 4% universal cost of living increase in January 2016, together 
with the investment in new heads in 2016, primarily being in sales and technology roles at higher than average salary levels. 
The increase in average employee benefits relates to an increase in the cost of private healthcare from  
1 March 2016, together with increased take-up of BUPA health checks throughout the year.

Chief	Executive	Officer

Salary 

Benefits 

Annual bonus 

Average of all employees(1)

Salary 

Benefits 

Annual bonus 

(1) Excludes the executive directors.

2016 
£ 

2015 
£ 

% change

424,320 

408,000 

1,973 

1,931 

487,968 

510,000 

45,148 

834 

2,394 

42,883 

734 

2,364 

4%

2%

(4)%

5%

14%

1%

Relative importance of the spend on pay
The table below shows the total pay for all of Rightmove’s employees compared to other key financial indicators. Additional 
information on the number of employees, total revenue and underlying operating profit has been provided for context.

Employee costs (refer Note 7) 

Dividends to shareholders (refer Note 12) 

Purchase of own shares (refer Note 22) 

Income tax (refer Note 10) 

Average number of employees (refer Note 7) 

Revenue 

Underlying operating profit(1) 

(1) Before share-based payments and NI on share-based incentives.

Year ended  

Year ended 
31 December 2016  31 December 2015 

% change

£27,423,000 

£23,464,000 

£43,206,000 

£36,469,000 

£88,083,000 

£76,071,000 

£32,005,000 

£27,636,000 

469 

412 

£219,993,000  £192,129,000 

£166,240,000  £144,271,000 

17%

18%

16%

16%

14%

15%

15%

Rightmove plc annual report 2016 

 73

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Governance | Directors’ remuneration report continued

Retirement arrangements for Nick McKittrick
On 23 February 2017, Nick McKittrick notified the Board of his intention to retire as a director and Chief Executive Officer 
following the AGM on 9 May 2017. His employment with the Group will end on 30 June 2017 following a handover period to 
ensure a smooth transition process.

The Committee determined that he will continue to be paid his salary and normal package of benefits up to the date of his 
departure. He will not receive any bonus for the part of the 2017 financial year worked or be eligible for a PSP award in March 
2017, but will receive a bonus in respect of the 2016 financial year as set out on page 67. In line with our Policy, 40% of his 
bonus will be paid in cash with the balance deferred in shares for a period of two years. 

The Committee also determined that Nick McKittrick will be treated as a good leaver in relation to his outstanding PSP and 
DSP awards, with these awards vesting in line with the relevant plan rules and the Remuneration Policy set out on pages 50 to 
59. Outstanding PSP awards will also be subject to the achievement of performance conditions and vest pro-rata in 
accordance with the plan rules.

Full details of the remuneration arrangements will be disclosed in the 2017 Annual Report and the Company will publish a 
statement in accordance with Section 430(2B) of the Companies Act following the AGM. 

The remuneration arrangements for Peter Brooks-Johnson who will replace Nick McKittrick as Chief Executive Officer will  
be in line with our Policy and our recently concluded executive remuneration review. The Committee has recommended  
that Peter Brooks-Johnson’s basic salary is increased to £445,536 with effect from 9 May 2017 to reflect his role and 
responsibilities as Chief Executive Officer. The Committee also agreed that a further PSP award will be made on 9 May 2017 
to bring his 2017 PSP award in line with his Chief Executive Officer salary.

74   rightmove.co.uk

Governance | Independent auditor’s report to the members of Rightmove plc only

Opinions and conclusions arising from our audit

1.  Our opinion on the financial statements is unmodified 
We have audited the financial statements of Rightmove plc 
for the year ended 31 December 2016 set out on pages 78 
to 116. In our opinion: 
•  the financial statements give a true and fair view of the 

state of the Group’s and of the parent Company’s affairs as 
at 31 December 2016 and of the Group’s profit for the year 
then ended;  

•  the Group financial statements have been properly 
prepared in accordance with International Financial 
Reporting Standards as adopted by the European Union 
(IFRSs as adopted by the EU);

•  the parent Company financial statements have been 

properly prepared in accordance with IFRSs as adopted by 
the EU and as applied in accordance with the provisions of 
the Companies Act 2006; and

•  the financial statements have been prepared in accordance 
with the requirements of the Companies Act 2006 and, as 
regards the Group financial statements, Article 4 of the IAS 
Regulation.  

2.  Our assessment of risks of material misstatement
We summarise below the risks of material misstatement 
(unchanged from 2015) that had the greatest effect on  
our audit, our key audit procedures to address those risks 
and our findings from those procedures in order that the 
Company’s members as a body may better understand  
the process by which we arrived at our audit opinion. Our 
findings are based on procedures undertaken in the context 
of and solely for the purpose of our statutory audit opinion 
on the financial statements as a whole and consequently are 
incidental to that opinion, and we do not express discrete 
opinions on separate elements of the financial statements.

Revenue recognition £220.0m (2015: £192.1m) Risk vs 2015: Unchanged
Refer to page 37 (Audit Committee Report), page 89 (accounting policy) and pages 94 to 95 (financial disclosures).

The risk:

Our response: 

Our findings: 

Revenue primarily consists of 
subscription fees and customer 
spend on additional advertising 
products in respect of properties 
listed on Rightmove platforms 
and is recognised over the 
period of subscription or as 
additional advertising products 
are used. Individual contracts 
exist with each customer, which 
include a variety of differing 
terms and conditions. Given the 
variety of individual contract 
terms, membership offers some 
of which include discounted 
periods, and that revenue is  
the most material figure in  
the financial statements,  
we consider a significant risk 
exists in relation to revenue 
recognition; specifically that the 
billing of customers is not in line 
with the contract terms, with 
resulting revenue not being 
recognised appropriately.

Our audit procedures included:

Revenue controls: testing the design, implementation and 
operating effectiveness of the Group’s controls over the billing 
of customers in line with contract terms and product usage;

Our procedures did not identify 
weaknesses in the design and 
operation of controls that  
would have required us to 
expand the extent of our 
planned detailed testing;

Analysis of amounts billed: For Agency, New Homes and 
Overseas, which covers 95% of revenue recognised in the year, 
we performed detailed procedures using computer assisted 
audit techniques to analyse the amounts invoiced to customers 
by product in order to identify and investigate any anomalies 
and outliers. We considered whether amounts invoiced had 
been recognised as revenue in the correct accounting period  
by comparing the period of subscription or usage of additional 
advertising products to the timing of revenue recognition;

Our computer assisted audit 
techniques did not reveal any 
material anomalies or outliers 
which we were unable to 
corroborate and we found that 
revenue was recognised in line 
with the period of subscription 
or usage of additional 
advertising products;

Inspection of significant contracts: For a sample of the highest 
revenue generating customers, as well new customers in 
growing revenue streams, we inspected contracts signed in  
the year, to assess whether revenue has been recognised in 
accordance with the specific contract terms and conditions  
and relevant accounting standards;

We found that revenue was 
recognised in line with the 
underlying contractual terms  
in respect of the newly signed 
contracts and membership 
campaigns selected for testing;

Membership campaigns: For new membership offers during 
the year, we selected a sample of customers from each new 
membership offer, inspected the underlying contract and 
reperformed the revenue recognition calculations;

Rightmove plc annual report 2016 

 75

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Governance | Independent auditor’s report to the members of Rightmove plc only continued

The risk:

Our response: 

Assessment of deferred revenue: We assessed the 
appropriateness of deferred revenue at the period end with 
reference to subscription fee billings in December, and specific 
product deferrals where amounts are billed in advance but 
revenue recognition deferred until use or expiry; 

Inspection of journal entries: We obtained 100% of the 
journals posted in respect of revenue and, using computer 
assisted audit techniques, analysed these to identify and 
investigate any entries which appeared unusual based upon the 
specific characteristics of the journal, considering in particular 
whether the debit side of the journal entry was as expected, 
based on our business understanding; and

Our findings: 

We found no errors in the 
Group’s calculation of deferred 
revenue at the year end;

Our analysis of unusual journal 
entries did not reveal any 
material anomalies or outliers 
which we were unable to 
corroborate; and

Adequacy of revenue disclosure: We also considered the 
adequacy of the Group’s accounting policy and disclosures  
(see Notes 1, 2 and 5) in respect of revenue recognition, and 
whether disclosures properly reflect the risks inherent in 
recognising revenue.

We found the Group’s 
disclosures to be proportionate 
in their description of the 
judgements made by the 
Group.

3.  Our application of materiality and an overview of the 

scope of our audit

The materiality for the Group financial statements as a whole 
was set at £7.0m (2015: £6.7m), determined with reference 
to a benchmark of Group profit before tax of which it 
represents 4.3% (2015: 4.9%).

We reported to the Audit Committee any corrected or 
uncorrected identified misstatements exceeding £0.35m 
(2015: £0.34m), in addition to other identified 
misstatements that warranted reporting on qualitative 
grounds. We report misstatements corrected by 
management where we believe these will assist the Audit 
Committee in fulfilling its governance responsibilities.

The Group audit team also audits the two (2015: one) wholly 
owned subsidiaries, Rightmove Group Limited with a 
component materiality of £5.6m (2015: £5.0m) and the 
wholly owned subsidiary The Outside View Analytics Ltd, 
acquired in the year, with a component materiality of 
£25,000. The group procedures covered all of the operations 
of the Group, and accordingly 100% of total Group revenue; 
100% of Group profit before taxation and 100% of total 
Group assets were audited.

4.  Our opinion on other matters prescribed by the 

Companies Act 2006 is unmodified

In our opinion:
•  the part of the Directors’ Remuneration Report to be 

audited has been properly prepared in accordance with  
the Companies Act 2006;

•  the information given in the Strategic Report and the 

Directors’ Report for the financial year is consistent with 
the financial statements; and 

Profit before tax
£161.5m  
(2015: £137.1m)

Materiality
£7.0m (2015: £6.7m)

£7.0m
Whole financial statements 
materiality (2015: £6.7m)

£5.6m
Range of materiality at 2  
(2015: 1) components  
(£5.6m-£25,000) (2015: £5.0m)

  Profit before tax
  Group Materiality

£0.35m
Misstatements reported  
to the Audit Committee  
(2015: £0.34m)

100%
(2015: 100%)

100

100

Group profit before tax

Group revenue 

Group total assets 

   Full scope for Group audit  
purposes 2016

   Full scope for Group audit  
purposes 2015

76   rightmove.co.uk

•  the information given in the Corporate Governance Report 
set out on pages 39 and 40 with respect to internal control 
and risk management systems in relation to financial 
reporting processes and about share capital structures 
(“the specified Corporate Governance information”) is 
consistent with the financial statements.  

Based solely on the work required to be undertaken in the 
course of the audit of the financial statements and from 
reading the Strategic Report, the Directors’ Report and the 
Corporate Governance Report:
•  we have not identified material misstatements in the 

Strategic Report, the Directors’ Report, or the specified 
Corporate Governance information; 

•  in our opinion, the Strategic Report and the Directors’ 
Report have been prepared in accordance with the 
Companies Act 2006; and

•  in our opinion, the Corporate Governance Report has been 
prepared in accordance with rules 7.2.2, 7.2.3, 7.2.5, 7.2.6 
and 7.2.7 of the Disclosure Rules and Transparency Rules  
of the Financial Conduct Authority.

5.  We have nothing to report on the disclosures of 

principal risks

Based on the knowledge we acquired during our audit, we 
have nothing material to add or draw attention to in relation to: 
•  the directors’ viability statement on page 23, concerning 
the principal risks, their management, and, based on that, 
the directors’ assessment and expectations of the  
Group’s continuing in operation over the three years  
to 31 December 2019; or 

•  the disclosures in Note 1 of the financial statements 
concerning the use of the going concern basis of accounting. 

6.  We have nothing to report in respect of the matters 
on which we are required to report by exception  
Under ISAs (UK and Ireland) we are required to report to you 
if, based on the knowledge we acquired during our audit, we 
have identified other information in the annual report that 
contains a material inconsistency with either that knowledge 
or the financial statements, a material misstatement of fact, 
or that is otherwise misleading. 

In particular, we are required to report to you if: 
•  we have identified material inconsistencies between the 

knowledge we acquired during our audit and the directors’ 
statement that they consider that the annual report and 
financial statements taken as a whole is fair, balanced and 
understandable and provides the information necessary  
for shareholders to assess the Group’s position and 
performance, business model and strategy; or

•  the Audit Committee report does not appropriately 
address matters communicated by us to the Audit 
Committee.

Under the Companies Act 2006 we are required to report to 
you if, in our opinion:  
•  adequate accounting records have not been kept by the 
parent Company, or returns adequate for our audit have 
not been received from branches not visited by us; or  

•  the parent Company financial statements and the part of 
the Directors’ Remuneration Report to be audited are not  
in agreement with the accounting records and returns; or  
•  certain disclosures of directors’ remuneration specified by 

law are not made; or  

•  we have not received all the information and explanations 

we require for our audit; or

•  a Corporate Governance Statement has not been prepared 

by the company.  

Under the Listing Rules we are required to review:  
•  the directors’ statements, set out on pages 23 and 85 to 86, 
in relation to going concern and longer-term viability; and
•  the part of the Corporate Governance Statement on page 
30 relating to the Company’s compliance with the eleven 
provisions of the 2014 UK Corporate Governance Code 
specified for our review.

We have nothing to report in respect of the above 
responsibilities.

Scope and responsibilities
As explained more fully in the Directors’ Responsibilities 
Statement set out on page 45, the directors are responsible 
for the preparation of the financial statements and for being 
satisfied that they give a true and fair view. A description of 
the scope of an audit of financial statements is provided on 
the Financial Reporting Council’s website at www.frc.org.uk/
auditscopeukprivate. This report is made solely to the 
Company’s members as a body and is subject to important 
explanations and disclaimers regarding our responsibilities, 
published on our website at www.kpmg.com/uk/
auditscopeukco2014b, which are incorporated into this 
report as if set out in full and should be read to provide an 
understanding of the purpose of this report, the work we 
have undertaken and the basis of our opinions.

Karen Wightman (Senior Statutory Auditor) 
for and on behalf of KPMG LLP, Statutory Auditor 

Chartered Accountants 
Altius House
One North Fourth Street
Milton Keynes 
MK9 1NE

24 February 2017

Rightmove plc annual report 2016 

 77

Strategic reportFinancial statementsGovernance 
Consolidated statement of comprehensive income for the year ended 31 December 2016

Revenue 

Administrative expenses  

Underlying operating profit  
Share-based payments 
NI on share-based incentives 

Operating profit 

Financial income  
Financial expenses 

Net financial expense 

Profit before tax 
Income tax expense 

Profit for the year being total comprehensive income 

Attributable to:
Equity holders of the parent  

Earnings per share (pence)
Basic 
Diluted 

Dividends per share (pence) 
Total dividends 

Note 

5 

24 
24 

6 

8 
9 

10 

11 
11 

12 
12 

 2016 
£000 

219,993 

(58,346) 

166,240 
(4,142) 
(451) 

 2015 
£000

192,129

(54,954)

144,271 
(3,765)
(3,331)

161,647 

137,175

109 
(209) 

(100) 

112
(183)

(71)

161,547 
(32,005) 

137,104
(27,636)

129,542 

109,468

129,542 

109,468

137.87 
136.41 

46.00 
43,206 

114.01
112.74

38.00
36,469

78   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated statement of financial position as at 31 December 2016

Non-current assets
Property, plant and equipment  
Intangible assets  
Deferred tax asset 

Total non-current assets 

Current assets
Trade and other receivables 
Money market deposits 
Cash and cash equivalents 

Total current assets 

Total assets 

Current liabilities
Trade and other payables 
Income tax payable 
Provisions 

Total current liabilities  

Non-current liabilities
Provisions 

Total non-current liabilities 

Total liabilities 

Net assets 

Equity
Share capital 
Other reserves 
Retained earnings  

Total equity attributable to the equity holders of the parent 

Note 

13 
14 
16 

17 
18 
18 

19 

21 

21 

22 
23 
23 

 2016  
£000  

2,288 
3,525 
6,942 

 2015 
£000

2,239
1,383
6,791

12,755 

10,413

29,924 
4,026 
13,749 

27,523
4,000
8,418

47,699 

39,941

60,454 

50,354

(35,796) 
(16,256) 
(185) 

(31,618)
(11,863) 
–

(52,237) 

(43,481)

(175) 

(175) 

(236)

(236)

(52,412) 

(43,717)

8,042 

6,637

955 
477 
6,610 

8,042 

977
455
5,205

6,637

The financial statements were approved by the Board of directors on 24 February 2017 and were signed on its behalf by:

Nick McKittrick 
Director 

Robyn Perriss
Director

Rightmove plc annual report 2016 

 79

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Company statement of financial position as at 31 December 2016

Non-current assets
Investments 
Deferred tax asset 

Total non-current assets 

Total assets 

Current liabilities
Trade and other payables 

Total current liabilities  

Net assets 

Equity
Share capital 
Other reserves 
Retained earnings  

Note 

15 
16 

 2016  
£000  

 2015 
£000

546,202 
3,757 

544,464
3,581

549,959 

548,045

549,959 

548,045

19 

(30,152) 

(36,629)

(30,152) 

(36,629)

519,807 

511,416

22 
23 
23 

955 
113,051 
405,801 

977
109,631
400,808

Total equity attributable to the equity holders of the parent 

519,807 

511,416

The financial statements were approved by the Board of directors on 24 February 2017 and were signed on its behalf by:

Nick McKittrick 
Director 

Robyn Perriss
Director

80   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated statement of cash flows for the year ended 31 December 2016

Note 

2016 
£000 

 2015 
£000

Cash flows from operating activities
Profit for the year 

Adjustments for: 
Depreciation charges  
Amortisation charges  
Financial income  
Financial expenses 
Share-based payments 
Transaction costs on acquisition of subsidiary 
Income tax expense 

Operating cash flow before changes in working capital 

Increase in trade and other receivables 
Increase in trade and other payables 
Increase in provisions 

Cash generated from operating activities 

Financial expenses paid 
Income taxes paid  

Net cash from operating activities 

Cash flows from investing activities 
Interest received 
Acquisition of property, plant and equipment 
Acquisition of intangible assets  
Acquisition of subsidiary (net of cash acquired) 
Money market deposits 

Net cash used in investing activities 

Cash flows from financing activities
Dividends paid  
Purchase of own shares for cancellation 
Purchase of own shares for share incentive plans 
Share-related expenses 
Proceeds on exercise of share-based incentives 

Net cash used in financing activities  

Net increase/(decrease) in cash and cash equivalents  
Cash and cash equivalents at 1 January  

13 
14 
8 
9 
24 
27 
10 

21 

13 
14 
27 
18 

12 
22 
23 
22 
23 

129,542 

109,468

1,241 
378 
(109) 
209 
4,142 
42 
32,005 

934
361
(112)
183
3,765
–
27,636

167,450 

142,235

(2,237) 
3,913 
124 

(3,230)
4,140
36

169,250 

143,181

(209) 
(27,807) 

(183)
(26,869)

141,234 

116,129

134 
(1,281) 
(478) 
(2,088) 
(26) 

117
(1,593)
(179)
–
(4,000)

(3,739) 

(5,655)

(43,206) 
(88,083) 
(751) 
(497) 
373 

(36,469)
(76,071)
(507)
(615)
401

(132,164) 

(113,261)

5,331 
8,418 

(2,787)
11,205

Cash and cash equivalents at 31 December 

18 

13,749 

8,418

Rightmove plc annual report 2016 

 81

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Company statement of cash flows for the year ended 31 December 2016

Cash flows from operating activities 
Profit for the year 

Adjustments for: 
Financial income 
Financial expenses 
Share-based payments 
Income tax credit 

Operating cash flow before changes in working capital 

Increase in trade and other payables 

Cash generated from operating activities 

Net decrease in cash and cash equivalents  
Cash and cash equivalents at 1 January 

Cash and cash equivalents at 31 December 

Note 

28 
28 
24 

19 

18 

Restated 
2015 
 (refer Note 1) 
£000

 2016 
£000 

136,648 

123,757

(141,563) 
527 
2,404 
(1,074) 

(130,263)
547
2,105
(1,465)

(3,058) 

(5,319)

3,058 

5,319

– 

– 
– 

– 

–

–
–

–

82   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated statement of changes in shareholders’ equity for the year ended 31 December 2016

Share 
Own 
capital  shares held 
£000 

£000 

Note 

Reverse 
Other  acquisition 
reserve 
£000 

reserves 
£000 

Retained 
earnings 
£000 

Total 
equity 
£000

At 1 January 2015 

1,000 

(14,823) 

294 

138 

15,839 

2,448

Total comprehensive income 
Profit for the year 

Transactions with owners recorded directly in equity
Share-based payments  
Tax credit in respect of share-based incentives  
  recognised directly in equity 
Dividends to shareholders 
Exercise of share-based incentives 
Purchase of shares for SIP 
Cancellation of own shares 
Share-related expenses 

At 31 December 2015 

At 1 January 2016 

Total comprehensive income
Profit for the year 

Transactions with owners recorded directly in equity
Share-based payments  
Tax credit in respect of share-based incentives  
  recognised directly in equity 
Dividends to shareholders 
Exercise of share-based incentives 
Purchase of shares for SIP 
Cancellation of own shares 
Share-related expenses 

– 

– 

– 
– 
– 
– 
(23) 
– 

– 

– 

– 
– 
1,268 
(507) 
– 
– 

– 

– 

– 
– 
– 
– 
23  
– 

–  109,468  109,468

– 

– 
– 
– 
– 
– 
– 

3,765 

3,765

4,135 
(36,469) 
(867) 
– 
(76,071) 
(533) 

4,135
(36,469)
401
(507)
(76,071)
(533)

977 

(14,062) 

317 

138 

19,267 

6,637

977 

(14,062) 

317 

138 

19,267 

6,637

– 

– 

– 
– 
– 
– 
(22) 
– 

– 

– 

– 
– 
366 
(751) 
– 
– 

– 

– 

– 
– 
– 
– 
22 
– 

–  129,542  129,542

– 

– 
– 
– 
– 
– 
– 

4,142 

4,142

5 
(43,206) 
7 
– 
(88,083) 
(617) 

5
(43,206)
373
(751)
(88,083)
(617)

24 

10 
12 
23 
23 
22 
22 

24 

10 
12 
23 
23 
22 
22 

At 31 December 2016 

955 

(14,447) 

339 

138 

21,057 

8,042

Rightmove plc annual report 2016 

 83

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Company statement of changes in shareholders’ equity for the year ended 31 December 2016

Own 
Share 
capital  shares held 
£000 

£000 

Note 

Reverse 
Other  acquisition 
reserve 
£000 

reserves 
£000 

Retained 
earnings 
£000 

Total 
equity 
£000

At 1 January 2015 

1,000 

(11,917) 

6,088  103,520  396,657  495,348

Total comprehensive income 
Profit for the year 

Transactions with owners recorded directly in equity 
Share-based payments  
Tax credit in respect of share-based incentives  
  recognised directly in equity 
Capital contribution  
Dividends to shareholders  
Transfer of shares to SIP 
Exercise of share-based incentives 
Cancellation of own shares 
Share-related expenses 

At 31 December 2015 

At 1 January 2016 

Total comprehensive income
Profit for the year 

Transactions with owners recorded directly in equity
Share-based payments  
Tax credit in respect of share-based incentives  
  recognised directly in equity 
Capital contribution  
Dividends to shareholders  
Transfer of shares to SIP 
Exercise of share-based incentives 
Cancellation of own shares 
Share-related expenses 

– 

– 

– 
– 
– 
– 
– 
(23) 
– 

– 

– 

– 
– 
– 
(863) 
883 
– 
– 

– 

– 

– 
1,660 
– 
– 
– 
23 
– 

–  123,757  123,757

– 

– 
– 
– 
– 
– 
– 
– 

2,105 

2,105

2,482 
– 
(36,469) 
– 
(883) 
(76,071) 
(533) 

2,482
1,660
(36,469)
(863)
–
(76,071)
(533)

977 

(11,897) 

7,771  103,520  411,045  511,416

977 

(11,897) 

7,771  103,520  411,045  511,416

– 

– 

– 
– 
– 
– 
– 
(22) 
– 

– 

– 

– 
– 
– 
(517) 
258 
– 
– 

– 

– 

– 
1,738 
– 
– 
– 
22 
– 

–  136,648  136,648

– 

– 
– 
– 
– 
– 
– 
– 

2,404 

2,404

24 
– 
(43,206) 
– 
(258) 
(88,083) 
(617) 

24
1,738
(43,206)
(517)
–
(88,083)
(617)

24 

10 
23 
12 

22 
22 

24 

10 
23 
12 

22 
22 

At 31 December 2016 

955 

(12,156) 

9,531  103,520  417,957  519,807

84   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes forming part of the financial statements

1 General information
Rightmove plc (the Company) is a company registered in England (Company no. 6426485) domiciled in the United Kingdom (UK). 
The consolidated financial statements of the Company as at and for the year ended 31 December 2016 comprise the Company 
and its interest in its subsidiaries (together referred to as the Group). 

The consolidated financial statements of the Group as at and for the year ended 31 December 2016 are available upon request 
to the Company Secretary from the Company’s registered office at Turnberry House, 30 Caldecotte Lake Drive, Caldecotte, 
Milton Keynes MK7 8LE or are available on the corporate website at plc.rightmove.co.uk.

Statement of compliance
The Group and Company financial statements have been prepared and approved by the Board of directors in accordance with 
International Financial Reporting Standards (IFRSs) as adopted by the European Union (Adopted IFRSs).

The consolidated financial statements were authorised for issue by the Board of directors on 24 February 2017.

Basis of preparation
On publishing the Company financial statements here together with the Group financial statements, the Company is taking 
advantage of the exemption in s408 of the Companies Act 2006 not to present its individual statement of comprehensive 
income and related notes that form a part of these approved financial statements.

The accounting policies set out below have been consistently applied to both years presented, unless otherwise stated.

Following a reassessment of the presentation of the settlement of dividends and share buybacks by Rightmove Group Limited  
on behalf of the Company, the 2015 Company Statement of Cash Flows has been restated. The restatement decreased cash 
generated from operating activities by £113,155,000 and decreased cash used in financing activities by £113,155,000 for the year 
ended 31 December 2015. It has had no impact on net assets as at 1 January 2015 or 31 December 2015, or the net cash flows 
and profit for the year ended 31 December 2015. Refer to Note 28 for further details of inter-group settlement arrangements.

The financial statements have been prepared on an historical cost basis.

Basis of consolidation
Subsidiaries are entities controlled by the Group. Control exists when the Group has existing rights that give it the ability to direct 
the relevant activities of an entity and has the ability to affect the returns the Group will receive as a result of its involvement with 
the entity. In assessing control, potential voting rights that are currently exercisable or convertible are taken into account. The 
financial statements of subsidiaries are included in the consolidated financial statements from the date that control commences 
until the date that control ceases.

During the year the Group acquired The Outside View Analytics Ltd (“Outside View”). The results of Outside View have been 
consolidated from the date of acquisition, being 31 May 2016. Details of the acquisition are set out in Note 27.

Changes in accounting policies
The accounting policies applied by the Group in these consolidated financial statements are in accordance with Adopted IFRSs and 
are the same as those applied by the Group in its consolidated financial statements as at and for the year ended 31 December 2015.

Amendments to IAS 1 were adopted for the first time for the financial year beginning 1 January 2016. This had no impact on the 
Group financial statements.

Going concern
Throughout 2016, the Group was debt free and has continued to generate significant cash and has an overall positive net asset 
position. The Group had net cash balances of £13,749,000 at 31 December 2016 (2015: £8,418,000). The Group also had 
£4,026,000 of money market deposits (2015: £4,000,000). 

The agreement with HSBC for a £10,000,000 committed revolving loan facility expired on 9 February 2017. This has been 
replaced with a new 12 month agreement with Barclays Bank Plc for a £10,000,000 committed revolving loan facility that expires 
on 12 February 2018. No amount has been drawn under either facility in either year.

During the year £131,289,000 (2015: £112,540,000) of cash was returned to shareholders via dividends and discretionary share 
buy backs.

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Notes continued

1 General information continued
The Board of directors is confident that with the existing cash resources and banking facilities in place, coupled with the strength 
of the underlying business model, the Group and the Company will remain cash positive and will have adequate resources to 
continue in operational existence for a period of 12 months from the date of signing these accounts.

Further information regarding the Group’s business activities, together with the factors likely to affect its future development, 
performance and position are set out in the Strategic Report on pages 1 to 27. The financial position of the Group, its cash flows, 
liquidity position and borrowing facilities are described on pages 17 to 19. In addition Note 4 to the financial statements includes 
the Group’s objectives, policies and processes for managing its capital; its financial risk management objectives; details of its 
financial instruments and its exposures to credit risk and liquidity risk.

Capital structure
The Company was incorporated and registered in England and Wales on 14 November 2007 under the Companies Act 1985 as  
a private company limited by shares with the name Rightmove Group Limited, registered no. 6426485. The Company was 
re-registered as a public limited company under the name Rightmove Group plc on 29 November 2007. On 28 January 2008 the 
Company became the holding company of Rightmove Group Limited (formerly Rightmove plc, Company no. 3997679) and its 
subsidiaries pursuant to a Scheme of Arrangement under s425 of the Companies Act 1985. The shares in the Company were 
admitted to trading on the Official List of the London Stock Exchange on 28 January 2008 and the Company immediately 
changed its name to Rightmove plc. Details of the share capital of the Company are disclosed in Note 22.

Judgements and estimates
The preparation of the consolidated and Company financial statements in conformity with Adopted IFRSs requires management 
to make judgements, estimates and assumptions that affect the application of accounting policies and the reported amounts of 
assets and liabilities, income and expenses. The estimates and associated assumptions are based on historical experience and 
various other factors that are believed to be reasonable under the circumstances, the results of which form the basis of making 
judgements about carrying values of assets and liabilities that are not readily apparent from other sources. Actual results may 
differ from these estimates.

The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are recognised 
in the period in which the estimate is revised and in any future periods, if applicable.

In particular, information about significant areas of estimation uncertainty and critical judgements in applying accounting policies 
that have the most significant effect on the amounts recognised in the consolidated and Company financial statements is 
included in the following notes:

Note 2 (j) 

  Revenue recognition, specifically regarding the period to which services relate and the recognition of revenue 
from membership offers including discounted or free periods.

Notes 16 and 24 

 The choice of valuation methodology and the inputs and assumptions used to calculate the initial fair value for 
new share-based incentives granted and the rate at which the related deferred tax asset is measured. The key 
estimates used in calculating the fair value of the options are the fair value of the Company’s shares at the 
grant date, expected share price volatility, risk-free interest rate, expected dividends, and weighted average 
expected life of the instrument. In respect of share-based incentives granted to employees, the number of 
share-based incentives that are expected to vest is based upon estimates of the number of employees that 
will forfeit their awards through leaving the Group and the likelihood of any non-market performance 
conditions being satisfied. Management regularly performs a true-up of the estimate of the number of shares 
that are expected to vest; this is dependent on the anticipated number of leavers.

Non-GAAP (Generally Accepted Accounting Principles) performance measures
In the analysis of the Group’s financial performance certain information disclosed in the financial statements may be prepared on 
a non-GAAP basis or has been derived from amounts calculated in accordance with IFRS but is not itself an expressly permitted 
GAAP measure. These measures are reported in line with how financial information is analysed by Management. The key non-
GAAP measures presented by the Group are:

•  Underlying operating profit – which is defined as operating profit before share-based payments and National Insurance on 

share-based incentives; and

•  Underlying basic EPS – which is defined as profit for the year before share-based payments and National Insurance, with no 

related adjustment for tax, divided by the weighted average number of shares in issue for the year.

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1 General information continued
The Directors believe that these non-GAAP measures provide a more appropriate measure of the Group’s business performance 
as share-based payments, which are a significant non-cash charge are driven by a valuation model, and NI on share-based 
incentives, is driven by reference to the Rightmove plc share price and so subject to volatility, rather than operational activity. The 
directors therefore consider underlying operating profit to be the most appropriate indicator of the performance of the business 
and year-on-year trends. For simplicity no adjustment for tax is made within the calculation of underlying basic EPS. The non-
GAAP measures are designed to increase comparability of the Group’s financial performance year-on-year.

2 Significant accounting policies
(a) Investments
Investments in subsidiaries are held at cost less any provision for impairment in the parent Company financial statements. 

(b) Intangible assets

(i) Goodwill
 Goodwill arising on a business combination represents the difference between the fair value of the consideration paid and the 
fair value of the net identifiable assets acquired and is included in intangible assets.

 In respect of acquisitions prior to 1 January 2004, goodwill is included on the basis of its deemed cost, which represents the 
amount previously recorded under UK GAAP. The classification and accounting treatment of business that occurred prior to 
1 January 2004 was not reconsidered in preparing the Group’s opening IFRS statement of financial position at 1 January 2004.

 Goodwill is stated at cost less any accumulated impairment losses. Goodwill is tested annually for impairment. This applies to 
all goodwill arising both before and after 1 January 2004.

(ii) Research and development
 The Group undertakes research and development expenditure in view of developing new products and improving the existing 
property platforms. Expenditure on research activities, undertaken with the prospect of gaining new technical knowledge and 
understanding, is recognised in profit or loss as incurred.

 Expenditure on development activities, whereby research findings are applied to a plan or design for the production of a  
new product or substantially enhanced website, is capitalised if the new product or the enhanced website is technically and 
commercially feasible, the Group has sufficient resources to complete development, future economic benefits are probable 
and the Group can measure reliably the expenditure attributable to the intangible asset during its development. Capitalised 
costs are held as an asset in progress until such point that the asset is brought into use, at which point it is transferred to the 
appropriate intangible asset category and amortisation is charged.

 The expenditure capitalised includes subcontractors and direct labour. Capitalised development expenditure is stated at cost 
less accumulated amortisation and accumulated impairment losses. Subsequent expenditure on capitalised intangible assets  
is capitalised only when it increases the economic benefits embodied in the specific asset to which it relates. All other 
expenditure is expensed when incurred.

(iii) Computer software and licences
 Computer software and externally acquired software licences are capitalised and stated at cost less accumulated 
amortisation and impairment losses. Amortisation is charged from the date the asset is available for use. Amortisation is 
provided to write off the cost less the estimated residual value of the computer software or licence by equal annual 
instalments over its estimated useful economic life as follows:

Computer software 
Software licences 

20.0% – 33.3% per annum 
20.0% – 33.3% per annum

(iv) Market appraisal algorithm
 The market appraisal algorithm identified on the acquisition of the Outside View Analytics Ltd is valued using the 
reproduction cost method based on market rate salaries. Amortisation is expensed in the profit or loss on a straight-line 
basis over the estimated useful economic life as follows: 

  Market appraisal algorithm 

33.3% per annum

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Notes continued

2 Significant accounting policies continued
(c) Property, plant and equipment
Property, plant and equipment are stated at cost less accumulated depreciation and impairment losses. Depreciation is provided 
to write off the cost less the estimated residual value of property, plant and equipment by equal annual instalments over their 
estimated useful economic lives as follows:

Office equipment, fixtures and fittings 
Computer equipment 
Leasehold improvements 

20.0% per annum 
20.0% – 33.3% per annum 
remaining life of the lease

(d) Impairment
The carrying value of property, plant and equipment is reviewed at each reporting date to determine whether there is any 
indication of impairment. If any such indication exists, the asset’s recoverable amount is estimated. An impairment loss is 
recognised for the amount by which the asset’s carrying amount exceeds its recoverable amount. The recoverable amount of 
non-financial assets is the greater of their fair value less costs to sell and value in use. In assessing value in use, the estimated 
future cash flows are discounted to their present value using a pre-tax discount rate that reflects current market assessments of 
the time value of money and the risks specific to the asset. For an asset that does not generate largely independent cash flows, 
the recoverable amount is determined for the cash generating unit to which the asset belongs.

Goodwill and intangible assets that have an indefinite useful life are not subject to amortisation but are tested for impairment 
annually and whenever there is an indication that they might be impaired. An impairment loss is recognised for the amount by 
which the carrying value of the asset exceeds its recoverable amount.

Investments are assessed for possible impairment when there is an indication that the fair value of the investments may be 
below the Company’s carrying value. When such a condition is deemed to be other than temporary, the carrying value of the 
investment is written down to its fair value and the amount written off is included in profit or loss. In making the determination as 
to whether a decline is other than temporary, the Company considers such factors as the duration and extent of the decline, the 
investee’s financial performance and the Company’s ability and intention to retain its investment for a period that will be sufficient 
to allow for any anticipated recovery in the investment’s market value.

(e) Financial instruments
Trade receivables do not carry any interest and are initially recognised at fair value and subsequently measured at amortised cost 
less any impairment loss. A provision for impairment of trade receivables is established when there is objective evidence that the 
Group will not be able to collect all amounts due according to the receivables’ original terms.

Trade payables are not interest bearing and are initially recognised at fair value and subsequently measured at amortised cost. 
Trade payables are classified as current liabilities unless the Group has an unconditional right to defer settlement of the liability for 
at least 12 months after the reporting date.

Money market deposits are initially recorded at fair value and subsequently measured at amortised cost. They represent deposits 
with a maturity of over three months.

Inter-group balances and transactions, and any unrealised income and expenses arising from inter-group transactions, are 
eliminated in preparing the consolidated financial statements.

(f) Cash and cash equivalents
Cash and cash equivalents comprise cash balances and call deposits with original maturities of three months or less. 

(g) Provisions
A provision is recognised if, as a result of a past event, the Group has a present legal or constructive obligation that can be 
estimated reliably and it is probable that an outflow of economic benefits will be required to settle the obligation.

Provisions are determined by discounting the expected future cash flows at a pre-tax rate that reflects current market 
assessment of the time value of money and the risks specific to the liability. The unwinding of the discount is recognised as a 
finance cost.

(h) Employee benefits

(i) Pensions
 The Group provides access to a stakeholder pension scheme (a defined contribution pension plan) into which employees 
may elect to contribute via salary exchange. Obligations for contributions to defined contribution pension plans are 
recognised as an employee benefit expense in profit or loss when they are incurred.

88   rightmove.co.uk

 
 
2 Significant accounting policies continued

(ii) Employee share schemes
 The Group provides share-based incentive plans allowing executive directors and other employees to acquire shares in the 
Company. An expense is recognised in profit or loss, with a corresponding increase in equity, over the period during which  
the employees become unconditionally entitled to acquire equity settled share-based incentives.

 Fair value at the grant date is measured using either the Monte Carlo or Black Scholes pricing model as is most appropriate 
for each scheme. Measurement inputs include share price on measurement date, exercise price of the instrument, expected 
volatility (based on weighted average historic volatility adjusted for changes expected due to publicly available information), 
weighted average expected life of the instruments (based on historical experience and general option behaviour), expected 
dividends, and risk-free interest rates (based on government bonds). Service and non-market performance conditions 
attached to the awards are not taken into account in determining the fair value.

 For share-based incentive awards with non-vesting conditions, the grant date fair value of the share-based incentives is 
measured to reflect such conditions and there is no true-up for differences between expected and actual outcomes. When 
either the employee or the Company chooses not to meet the non-vesting condition, the failure to meet the non-vesting 
condition is treated as a cancellation and the cost that would have been recognised over the remainder of the vesting period  
is recognised immediately in profit or loss.

(iii) Own shares held by The Rightmove Employees’ Share Trust (EBT)
 The EBT is treated as an agent of Rightmove Group Limited, and as such EBT transactions are treated as being those of 
Rightmove Group Limited and are therefore reflected in the Group’s consolidated financial statements. In particular, at a 
consolidated level, the EBT’s purchases of shares in the Company are charged directly to equity.

(iv) Own shares held by The Rightmove Share Incentive Plan Trust (SIP)
 The SIP is treated as an agent of Rightmove plc, and as such SIP transactions are treated as being those of Rightmove plc and 
are therefore reflected in the Group’s consolidated financial statements. In particular, at a consolidated level, the SIP’s 
purchases of shares in the Company are charged directly to equity.

(v) National Insurance (NI) on share-based incentives
 Employer’s NI is accrued, where applicable, at a rate of 13.8%, which management expects to be the prevailing rate when 
share-based incentives are exercised. In the case of share options, it is provided on the difference between the share price at 
the reporting date and the average exercise price of share options. In the case of nil cost performance shares and deferred 
shares, it is provided based on the share price at the reporting date.

(i) Treasury shares and shares purchased for cancellation
 When share capital recognised as equity is repurchased, the amount of the consideration paid, including directly attributable 
costs, is recognised as a deduction from equity. Repurchased shares are either held in treasury or cancelled.

(j) Revenue
 Revenue principally represents the amounts receivable from customers in respect of membership of the Rightmove platforms. 
Agency, New Homes, Overseas and Commercial revenue comprises subscriptions for core listing fees and amounts paid for 
additional advertising products. Contracts for these services are per branch or branch equivalent for Agency and per development 
for New Homes. They vary in length from one month to five years, but are typically for periods of six to 12 months. Revenue is 
recognised over the period of the contract or as advertising products are used. Membership offers take place from time to time 
and may include discounted products and free periods. These are recognised on a monthly basis over the contract term.

 Agency, Overseas and Commercial services are typically billed in advance with revenue deferred until the service commencement 
date. New Homes developers are billed monthly in arrears. Where invoices are raised on other than a monthly basis, the amounts 
are recognised as deferred or accrued revenue and released to the profit or loss on a monthly basis in line with the provision of 
services as stipulated in the contract terms.

 Data Services revenue relates to fees generated for data and valuation services under a variety of contractual arrangements. 
Revenue is recognised when the service has been provided. Third party advertising revenue represents amounts paid in respect of 
non-property advertising on the Rightmove platforms and is recognised in the month in which the service is provided. Consumer 
Services revenue principally relates to payment for leads and is recognised when the lead is generated. Data Services, third party 
advertising and Consumer Services revenue is typically billed in arrears.

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Notes continued

2 Significant accounting policies continued
(k) Segmental reporting
 An operating segment is a component of the Group that engages in business activities from which it may earn revenues and 
incur expenses, including revenues and expenses that relate to transactions with any of the Group’s other components. An 
operating segment’s operating results are reviewed regularly by the Group’s Chief Executive Officer to make decisions about 
resources to be allocated to the segment and assess its performance and for which discrete financial information is available.

(l) Leases
 Operating lease rentals are charged to profit or loss on a straight-line basis over the period of the lease. Where cash is received in 
exchange for entering into a lease with rates above market value, this upfront payment is deferred and released on a straight-line 
basis over the lease term.

(m) Financial income and expenses
 Financial income comprises interest receivable on cash balances, money market deposits and dividend income. Interest income is 
recognised as it accrues, using the effective interest method. Dividend income is recognised on the date that the Company’s 
right to receive payment is established.

 Financial expenses comprise banking facility fees and bank charges and the unwinding of the discount on provisions.

(n) Taxation
Income tax on the results for the year comprises current and deferred tax. Income tax is recognised in profit or loss except to the 
extent that it relates to items recognised directly in equity, in which case it is recognised in equity.

Current tax is the expected tax payable on the taxable income for the period net of any charge or credit posted directly to  
equity, using tax rates enacted or substantially enacted at the reporting date and any adjustment to tax payable in respect of 
previous periods.

Deferred tax is provided in respect of temporary differences between the carrying amounts of assets and liabilities for financial 
reporting purposes and the amounts used for taxation purposes. The following temporary differences are not provided for: the 
initial recognition of goodwill; the initial recognition of assets or liabilities that affect neither accounting nor taxable profit other 
than in a business combination, and the differences relating to investments in subsidiaries to the extent that they will probably  
not reverse in the foreseeable future. The amount of deferred tax provided is based on the expected manner of realisation or 
settlement of the carrying amount of assets and liabilities, using tax rates enacted or substantially enacted by the reporting date.

A deferred tax asset is recognised only to the extent that it is probable that future taxable profits will be available against which 
the asset can be utilised.

In accordance with IAS 12, the Group policy in relation to the recognition of deferred tax on share-based incentives is to include 
the income tax effect of the tax deduction in profit or loss to the value of the income tax charge on the cumulative IFRS 2 charge. 
The remainder of the income tax effect of the tax deduction is recognised in equity.

(o) Dividends
Dividends unpaid at the reporting date are only recognised as a liability (and deduction to equity) at that date to the extent that 
they are appropriately authorised and are no longer at the discretion of the Company. Unpaid dividends that do not meet these 
criteria are disclosed in the notes to the financial statements.

(p) Earnings per share
The Group presents basic, diluted and underlying basic and diluted earnings per share (EPS) data for its ordinary shares. Basic EPS 
is calculated by dividing the profit or loss attributable to equity holders of the Company by the weighted average number of 
ordinary shares outstanding during the year, adjusted for own shares held. Diluted EPS is determined by adjusting the profit or 
loss attributable to ordinary shareholders and the weighted average number of ordinary shares outstanding, adjusted for own 
shares held, for the effects of all potential dilutive instruments, which comprise share-based incentives granted to employees. 
The calculation of underlying basic and diluted EPS is disclosed in Note 11.

90   rightmove.co.uk

3 IFRSs not yet applied
A number of new standards, amendments to standards and interpretations have been issued but are not yet effective for the 
year ended 31 December 2016 and have not been applied in preparing these consolidated financial statements. 

IFRS 15 Revenue from Contracts with Customers
IFRS 15 Revenue from Contracts with Customers was issued in 2014 and was endorsed by the EU in 2016. IFRS 15 establishes  
a comprehensive framework for determining whether, how much and when revenue is recognised. It replaces existing revenue 
recognition guidance, including IAS 18 Revenue. IFRS 15 is effective for annual periods beginning on or after 1 January 2018, with 
early adoption permitted. The Group plans to adopt IFRS 15 in its financial statements for the year ending 31 December 2018 
and to use the practical expedients for completed contracts.  

At present revenue is recognised either over time where there is continuing service provided by Rightmove to the customer or  
at the point in time when the risks and rewards of ownership transfer to the customer. Under IFRS 15 revenue will be recognised 
when performance obligations are satisfied. For the Group the transfer of control under IFRS 15 and satisfaction of performance 
obligations is over time. We have undertaken a detailed analysis of the impact of IFRS 15 on the Group which has shown that the 
recognition of revenue will be consistent with the transfer of risks and rewards to the customer under IAS 18. We have concluded 
following this assessment that the implementation of IFRS 15 will not have a significant impact on the Group’s consolidated 
financial statements.

IFRS 16 Leases
IFRS 16 Leases was issued in January 2016, although it has not yet been endorsed by the EU. IFRS 16 introduces a single, 
on-balance sheet lease accounting model for lessees. A lessee recognises a right-of-use asset representing its right to use  
the underlying asset and a corresponding lease liability representing its obligation to make lease payments. There are optional 
exemptions for short-term leases and leases of low value items. 

IFRS 16 replaces existing leases guidance including IAS 17 Leases, IFRIC 4 Determining whether an Arrangement contains a 
Lease, SIC-15 Operating Leases-Incentives and SIC-27 Evaluating the Substance of Transactions Involving the Legal Form of a 
Lease. The standard is effective for annual periods beginning on or after 1 January 2019. Early adoption is permitted for entities 
that apply IFRS 15 Revenue from Contracts with Customers at or before the date of initial application of IFRS 16.

The Group has started a detailed assessment to quantify the impact on its reported assets and liabilities of adoption of IFRS 16. 
So far, the most significant impact identified is that the Group will recognise new assets and liabilities for its operating leases in 
respect of office premises and company cars. In addition, the nature of expenses related to those leases will change as the 
straight-line operating lease expense will be replaced with a depreciation charge for right-of-use assets and interest expense  
on lease liabilities. The quantitative effect will depend on the transition method chosen, the extent to which the Group uses the 
practical expedients and recognition exemptions, and any additional leases that the Group enters into. Once the detailed 
assessment has been completed in 2017 the Group will confirm its transition date, approach and related quantitative information.

Other amendments
There are no other new or amended standards expected to have a significant impact on the Group’s consolidated  
financial statements.

4 Risk and capital management
Overview
The Group has exposure to the following risks from its use of financial instruments:
• credit risk 
• liquidity risk 
• market risk

This note presents information about the Group and Company’s exposure to each of the above risks, the Group’s objectives, 
policies and processes for measuring and managing risk and the Group’s management of capital. Further quantitative disclosures 
are included throughout these consolidated financial statements.

The Board of directors has overall responsibility for the establishment and oversight of the Group’s risk management framework. 
The primary method by which risks are monitored and managed by the Group is through the monthly Executive Management 
Board, where any significant new risks or change in status to existing risks will be discussed and actions taken as appropriate.

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Notes continued

4 Risk and capital management continued
The Group’s risk management policies are established to identify and analyse the risks faced by the Group, to set appropriate risk 
limits and controls and to monitor risks and adherence to limits. Risk management policies and systems are reviewed regularly to 
reflect changes in market conditions and the Group’s activities. The Group, through its training and management standards and 
procedures, aims to develop a disciplined and constructive control environment in which all employees understand their roles and 
obligations.

The Audit Committee oversees how management monitors compliance with the Group’s internal controls and reviews the 
adequacy of the risk management framework in relation to the risks faced by the Group.

Credit risk
Credit risk is the risk of financial loss to the Group if a customer or banking institution fails to meet its contractual obligations.

The Group’s exposure to credit risk is influenced mainly by the individual characteristics of each customer. The Group provides 
credit to customers in the normal course of business. The Group provides its services to a wide range of customers in the UK and 
overseas and therefore believes it has no material concentration of credit risk.

More than 90.0% (2015: 90.0%) of the Group’s Agency and New Homes customers pay via monthly direct debit, minimising the 
risk of non-payment. The Group establishes an allowance for impairment that represents its estimate of incurred losses in 
respect of trade and other receivables based on individually identified loss exposures.

The Group’s treasury policy is to monitor cash and deposit balances on a daily basis to ensure that no more than £30,000,000 is 
held with any single institution.

Liquidity risk
Liquidity risk is the risk that the Group will encounter difficulties in meeting the obligations associated with its financial liabilities 
that are settled by delivering cash. The Group and Company’s approach to managing liquidity is to ensure, as far as possible, that 
it will always have sufficient liquidity to meet its liabilities when due, under both normal and stressed conditions, without incurring 
unacceptable losses or risking damage to the Group’s reputation.

The Group’s revenue model is largely subscription-based, which results in a regular level of cash conversion allowing it to service 
working capital requirements.

The Group and Company ensure that they have sufficient cash on demand to meet expected operational expenses excluding the 
potential impact of extreme circumstances that cannot reasonably be predicted, such as natural disasters. Throughout the year, 
the Group typically had sufficient cash on demand to meet operational expenses, before financing activities, for a period of 95 
days (2015: 137 days).

The agreement with HSBC for a £10,000,000 committed revolving loan facility expired on 9 February 2017. This has been 
replaced with a new 12 month agreement with Barclays Bank Plc for a £10,000,000 committed revolving loan facility that expires 
on 12 February 2018. No amount has been drawn under either facility in either year.

Market risk
Market risk is the risk that changes in market prices such as foreign exchange and interest rates will affect the Group’s income. 
The objective of market risk management is to manage and control market risk exposures within acceptable parameters, while 
optimising the return on risk.

(i) Currency risk
 All of the Group’s sales and more than 97.0% (2015: 95.0%) of the Group’s purchases are Sterling denominated, accordingly  
it has no significant currency risk.

(ii) Interest rate risk
 The Group and Company have no interest bearing financial liabilities. The Group is exposed to interest rate risk on cash and 
money market deposit balances.

92   rightmove.co.uk

 
 
 
 
4 Risk and capital management continued
Capital management
The Board of directors’ policy is to maintain an efficient statement of financial position so as to maintain investor, creditor and 
market confidence and to sustain future development of the business. The Board of directors considers that the future working 
capital and capital expenditure requirements of the Group will continue to be low and accordingly return on capital measures are 
not key performance targets. The Board of directors monitors the spread of the Company’s shareholders as well as underlying 
basic EPS. 

The Board’s policy is to return surplus capital to shareholders through a combination of dividends and share buybacks.

(i) Dividend policy
 The Board of directors has a progressive dividend policy and monitors the level of dividends to ordinary shareholders in 
relation to the growth in underlying basic EPS. The Board has adopted this policy in order to align shareholder returns with  
the underlying growth achieved in the profitability in the Group. 

 The capacity of the Group to make dividend payments is primarily determined by the level of available retained earnings in the 
Company, after deduction of own shares held, and the cash resources of the Group. The retained earnings of the Company, 
after deduction of own shares held, are £405,801,000 (2015: £400,808,000) as set out in the Company statement of 
changes in shareholders’ equity on page 84. The Group has cash and money market deposits at 31 December 2016 of 
£17,775,000 (2015: £12,418,000), the majority of which are held by the principal operating subsidiary Rightmove Group 
Limited. The Group is well positioned to fund its future dividends given the strong cash generative nature of the business and 
in 2016 cash generated from operating activities was £169,250,000 (2015: £143,181,000) representing an operating cash 
conversion in excess of 100%.

(ii) Share buybacks
 The Company purchases its own shares in the market; the timing of these purchases depends on available free cash flow and 
market conditions. In 2016, 2,251,711 (2015: 2,251,340) shares were bought back and were cancelled at an average price of 
£39.12 (2015: £33.79).

There were no changes in the Group’s approach to capital management during the year. Neither the Company nor any of its 
subsidiaries are subject to externally imposed capital requirements.

Operational risk
Operational risk is the risk of direct or indirect loss arising from a wide variety of causes associated with the Group’s processes, 
personnel, technology and infrastructure, and from external factors other than credit, market and liquidity risks such as those 
arising from legal and regulatory requirements and generally accepted standards of corporate behaviour. Operational risks arise 
from all of the Group’s operations.

The Group’s objective is to manage operational risk so as to balance the avoidance of financial losses and damage to the Group’s 
reputation with overall cost effectiveness and to avoid control procedures that restrict initiative and creativity.

The primary responsibility for the development and implementation of controls to address operational risk is assigned to senior 
management within each business unit. This responsibility is supported by the development of overall Group standards for the 
management of operational risk in the following areas: 
•  requirements for appropriate segregation of duties, including the independent authorisation of transactions;
•  requirements for the reconciliation and monitoring of transactions; 
•  compliance with regulatory and other legal requirements;
•  documentation of controls and procedures;
•  requirements for the periodic assessment of operational risks faced and the adequacy of controls and procedures to address 

the risks identified;

•  requirements for reporting of operational losses and proposed remedial action;
•  development and regular testing of business continuity and disaster recovery plans; 
•  regular testing of the security of the IT systems and platforms, regular backups of key data and ongoing threat monitoring to 

protect against the risk of cyber attack;

•  training and professional development; and
•  risk mitigation, including insurance where this is effective.

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Notes continued

5 Operating segments
The Group determines and presents operating segments based on internal information that is provided to the Chief Executive 
Officer, who is the Group’s Chief Operating Decision Maker.

The Group’s reportable segments are as follows:
• The Agency segment which provides resale and lettings property advertising services on Rightmove’s platforms; and
•  The New Homes segment which provides property advertising services to new home developers and housing associations  

on Rightmove’s platforms.

The Other segment which represents activities under the reportable segments threshold, comprises Overseas and Commercial 
property advertising services and non-property advertising services which include our third party advertising and Consumer 
Services as well as Data Services. Management monitors the business segments at a revenue and trade receivables level 
separately for the purpose of making decisions about resources to be allocated and of assessing performance. All revenues in 
both years are derived from third parties and there are no inter-segment revenues.

Operating costs, financial income, financial expenses and income taxes in relation to the Agency, New Homes and the Other 
segment are managed on a centralised basis at a Rightmove Group Limited level and as there are no internal measures of 
individual segment profitability, relevant disclosures have been shown under the heading of Central in the table below.

The Company has no reportable segments.

Year ended 31 December 2016
Revenue 
Operating profit(1) 
Depreciation and amortisation 
Financial income 
Financial expenses 
Trade receivables(3) 
Other segment assets 
Segment liabilities 
Capital expenditure 

Year ended 31 December 2015
Revenue 
Operating profit(1) 
Depreciation and amortisation 
Financial income 
Financial expenses 
Trade receivables(3) 
Other segment assets 
Segment liabilities 
Capital expenditure 

Agency 
£000 

  168,311 
– 
– 
– 
– 
19,040 
– 
– 
– 

147,102 
– 
– 
– 
– 
17,184 
– 
– 
– 

New 
Homes 
£000 

33,893 
– 
– 
– 
– 
5,266 
– 
– 
– 

30,475 
– 
– 
– 
– 
5,626 
– 
– 
– 

Subtotal 
£000 

Other 
£000 

Central  Adjustments 
£000 

£000 

Total 
£000

202,204 
– 
– 
– 
– 
24,306 
– 
– 
– 

177,577 
– 
– 
– 
– 
22,810 
– 
– 
– 

17,789 
– 
– 
– 
– 
2,188 
– 
– 
– 

14,552 
– 
– 
– 
– 
1,654 
– 
– 
– 

– 
166,240 
(1,619) 
109 
(209) 
– 
33,753 
(52,205) 
1,759 

– 
144,271 
(1,295) 
112 
(183) 
– 
25,742 
(43,569) 
1,772 

– 

(4,593)(2) 

– 
– 
– 
139(4) 
68(5) 
(207)(4)(5) 
– 

– 

(7,096)(2) 

– 
– 
– 
145(4) 
3(5) 
(148)(4) (5) 
– 

219,993
161,647
(1,619)
109
(209)
26,633
33,821
(52,412)
1,759

192,129
137,175
(1,295)
112
(183)
24,609
25,745
(43,717)
1,772

(1)  Operating profit is stated after the charge for depreciation and amortisation.
(2)   Operating profit does not include share-based payments charge of £4,142,000 (2015: £3,765,000) and NI on share-based incentives charge of £451,000 

(2015: £3,331,000).

(3)  The only segment assets that are separately monitored by the Chief Operating Decision Maker relate to trade receivables net of any associated provision for 

impairment. All other segment assets are reported on a centralised basis.

(4) The adjustments column reflects the reclassification of credit balances in accounts receivable made on consolidation for statutory accounts purposes.
(5) The adjustments column reflects the reclassification of debit balances in accounts payable made on consolidation for statutory accounts purposes.

94   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
5 Operating segments continued
Geographic information
In presenting information on the basis of geography, revenue and assets are based on the geographical location of customers.

Revenue 
£000 

214,536 
5,457 

219,993 

2016 

Trade receivables 
£000 

26,124 
509 

26,633 

Revenue 
£000 

188,102 
4,027 

192,129 

Group  

UK   
Rest of the world 

6 Operating profit

Operating profit is stated after charging:
Employee benefit expense 
Depreciation of property, plant and equipment 
Amortisation of intangibles 
Bad debt impairment charge 
Operating lease rentals
  Land and buildings 
  Other 

Auditor’s remuneration

Fees payable to the Company’s auditor in respect of the audit
Audit of the Company’s financial statements 
Audit of the Company’s subsidiaries pursuant to legislation 

Total audit remuneration 

Fees payable to the Company’s auditor in respect of non-audit related services
Half year review of the condensed financial statements 
Tax compliance services and advisory 
All other services 

Total non-audit remuneration 

2015

Trade receivables 
£000

24,220
389

24,609

2015 
£000

23,464
934
361
365

874
537

2015 
£000

15
90

105

15
14
1

30

2016 
£000 

27,443 
1,241 
378 
437 

898 
549 

2016 
£000 

18 
131 

149 

18 
1 
2 

21 

Rightmove plc annual report 2016 

 95

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Notes continued

7 Employee numbers and costs
The average number of persons employed (including executive directors) during the year, analysed by category, was as follows:

Administration 
Management 

The aggregate payroll costs of these persons were as follows:

Wages and salaries 
Social security costs 
Pension costs 

2016 
Number of 
employees 

2015 
Number of  
employees

448 
21 

469 

2016 
£000 

23,760 
2,793 
870 

391
21

412

2015 
£000

20,313
2,398
753

27,423 

23,464

Social security costs do not include a charge of £451,000 (2015: £3,331,000) relating to NI on share-based incentives which has 
been disclosed in the Statement of Comprehensive Income.

8 Financial income

Interest income on cash and money market balances 

9 Financial expenses

Financial expenses 

2016 
£000 

109 

2016 
£000 

209 

2015 
£000

112

2015 
£000

183

96   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10 Income tax expense

Current tax expense
Current year 
Adjustment to current tax charge in respect of prior years 

Deferred tax credit
Origination and reversal of temporary differences 
Adjustment to deferred tax in respect of prior years 
Reduction in tax rate 

2016 
£000 

33,048 
(407) 

32,641 

(636) 
– 
– 

(636) 

2015 
£000

27,922
(257)

27,665

(105)
(1)
77

(29)

Total income tax expense 

32,005 

27,636

Income tax credit recognised directly in equity

Current tax 
Share-based incentives 

Deferred tax 
Share-based incentives (refer Note 16) 
Reduction in tax rate 

Total income tax credit recognised directly in equity 

2016 
£000 

2015 
£000

(441) 

(1,876)

436 
– 

436 

(2,408)
149

(2,259)

(5) 

(4,135)

Total income tax recognised directly in equity in respect of the Company was a credit of £24,000 (2015: £2,482,000 credit).

Reconciliation of effective tax rate
The Group’s income tax expense for the year is lower in both years than the standard rate of corporation tax in the UK of 20.0% 
(2015: 20.3%). The differences are explained below:

Profit before tax 

Current tax at 20.0% (2015: 20.3%) 
Reduction in tax rate 
Non-deductible expenses 
Share-based incentives 
Adjustment to current tax charge in respect of prior years 
Adjustment to deferred tax charge in respect of prior years 

2016 
£000 

2015 
£000

161,547 

137,104

32,309 
– 
70 
33 
(407) 
– 

27,764
77
46
7
(257)
(1)

32,005 

27,636

The Group’s consolidated effective tax rate on the profit of £161,547,000 for the year ended 31 December 2016 is 19.8% 
(2015: 20.2%). The difference between the standard rate and effective rate at 31 December 2016 is attributable to a prior year 
adjustment of 0.3% (2015: 0.2%), primarily in respect of research and development tax relief, offset by disallowable expenditure 
of 0.1% (2015: 0.1%).

Rightmove plc annual report 2016 

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Notes continued

11 Earnings per share (EPS)

Year ended 31 December 2016
Basic EPS 
Diluted EPS 
Underlying basic EPS 
Underlying diluted EPS 

Year ended 31 December 2015
Basic EPS 
Diluted EPS 
Underlying basic EPS 
Underlying diluted EPS 

  Weighted average 
number of 
ordinary shares 

93,960,353 
94,967,543 
93,960,353 
94,967,543 

96,014,753 
97,097,566 
96,014,753 
97,097,566 

Total  
earnings 
£000 

129,542 
129,542 
134,135 
134,135 

109,468 
109,468 
116,564 
116,564 

Pence 
per share 

137.87
136.41
142.76
141.24

114.01
112.74
121.40
120.05

Weighted average number of ordinary shares (basic)

Issued ordinary shares at 1 January less ordinary shares held by the EBT and SIP Trust 
Less own shares held in treasury at the beginning of the year 
Effect of own shares purchased for cancellation 
Effect of share-based incentives exercised 
Effect of shares purchased by the EBT 

2015 
  Number of shares  Number of shares

2016 

97,318,120 
(2,322,314) 
(1,069,275) 
34,560 
(738) 

99,396,818
(2,505,430)
(1,034,666)
158,344
(313)

Issued ordinary shares at 31 December less ordinary shares  held by the EBT and SIP Trust 

93,960,353 

96,014,753

Weighted average number of ordinary shares (diluted)
For diluted EPS, the weighted average number of ordinary shares in issue is adjusted to assume conversion of all potentially 
dilutive shares. The Group’s potential dilutive instruments are in respect of share-based incentives granted to employees, which 
will be settled by ordinary shares held by the EBT, the SIP and shares held in treasury.

Weighted average number of ordinary shares (basic) 
Dilutive impact of share-based incentives outstanding 

2015 
  Number of shares  Number of shares

2016 

93,960,353 
1,007,190 

96,014,753
1,082,813

94,967,543 

97,097,566

The average market value of the Group’s shares for the purposes of calculating the dilutive effect of share-based incentives was 
based on quoted market prices for the period during which the share-based incentives were outstanding.

98   rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
11 Earnings per share (EPS) continued
Underlying EPS
Underlying EPS is calculated by taking basic earnings for the year and adding back the charge for share-based payments and the 
charge for NI on share-based incentives but without any adjustment to the tax charge in respect of these items. A reconciliation 
of the basic earnings for the year to the underlying earnings is presented below: 

Basic earnings for the year 
Share-based payments 
NI on share-based incentives  

Underlying earnings for the year 

12 Dividends
Dividends declared and paid by the Company were as follows:

2014 final dividend paid 
2015 interim dividend paid 
2015 final dividend paid 
2016 interim dividend paid 

2016 
£000 

129,542 
4,142 
451 

2015 
£000

109,468
3,765
3,331

134,135 

116,564

Pence per share 

£000  Pence per share 

2016 

2015

– 
– 
27.0 
19.0 

– 
– 
25,442 
17,764 

46.0 

43,206 

22.0 
16.0 
– 
– 

38.0 

£000

21,162
15,307
–
–

36,469

After the reporting date a final dividend of 32.0p (2015: 27.0p) per qualifying ordinary share being £29,696,000 (2015: £25,547,000) 
was proposed by the Board of directors.

The 2015 final dividend paid on 3 June 2016 was £25,442,000 being a difference of £105,000 compared to that reported in the 
2015 Annual Report, which was due to a decrease in the ordinary shares entitled to a dividend between 31 December 2015 and 
the final dividend record date of 6 May 2016.

The 2016 interim dividend paid on 4 November 2016 was £17,764,000 being a difference of £172,000 compared to that reported 
in the 2016 Half Year Report, which was due to a decrease in the ordinary shares entitled to a dividend between 30 June 2016 and 
the interim dividend record date of 7 October 2016.

The terms of the EBT provide that dividends payable on the ordinary shares held by the EBT are waived. No provision was made 
for the final dividend in either year and there are no income tax consequences.

Rightmove plc annual report 2016 

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Notes continued

13 Property, plant and equipment

Group 

Cost
At 1 January 2016 
Additions 
Acquired through a business combination 

At 31 December 2016 

Depreciation
At 1 January 2016 
Charge for year 

At 31 December 2016 

Net book value
At 31 December 2016 

At 1 January 2016 

Group 

Cost
At 1 January 2015 
Additions 

At 31 December 2015 

Depreciation
At 1 January 2015 
Charge for year 

At 31 December 2015 

Net book value 
At 31 December 2015 

At 1 January 2015 

  Office equipment, 
  fixtures & fittings 
£000 

Computer 
equipment 
£000 

Leasehold 
improvements 
£000 

769 
58 
2 

829 

5,823 
1,223 
7 

7,053 

451 
– 
– 

451 

Total 
£000

7,043
1,281 
9

8,333

(586) 
(92) 

(4,010) 
(1,091) 

(208) 
(58) 

(4,804)
(1,241)

(678) 

(5,101) 

(266) 

(6,045)

151 

183 

1,952 

1,813 

185 

243 

Office equipment, 
fixtures & fittings 
£000 

Computer 
equipment 
£000 

Leasehold 
improvements 
£000 

713 
56 

769 

4,286 
1,537 

5,823 

451 
– 

451 

2,288

2,239

Total 
£000

5,450
1,593

7,043

(506) 
(80) 

(3,214) 
(796) 

(150) 
 (58) 

(3,870)
(934)

(586) 

(4,010) 

(208) 

(4,804)

183 

207 

1,813 

1,072 

243 

301 

2,239

1,580

The Company had no property, plant or equipment in either year. 

100  

rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
14 Intangible assets

Group 

Cost
At 1 January 2016 
Additions 
Internally generated 
Acquired through a business combination 

At 31 December 2016 

Amortisation  
At 1 January 2016 
Charge for year 

At 31 December 2016 

Net book value 
At 31 December 2016 

At 1 January 2016 

Goodwill 
£000 

Computer 
software 
£000 

Asset in 
progress 
£000 

Market 
appraisal 
algorithm 
£000 

732 
– 
– 
1,733 

4,364 
275 
– 
– 

2,465 

4,639 

– 
– 

– 

(3,713) 
(318) 

(4,031) 

2,465 

732 

608 

651 

– 
– 
203 
– 

203 

– 
– 

– 

203 

– 

– 
– 
– 
309 

309 

– 
(60) 

(60) 

249 

– 

Total 
£000

5,096
275 
203 
2,042

7,616

(3,713)
(378)

(4,091)

3,525

1,383

Goodwill acquired of £1,733,000 relates to the goodwill recognised on the acquisition of The Outside View Analytics Ltd (‘Outside 
View’), being intangible assets that are not separately identifiable under IFRS 3. The goodwill represents value arising from the 
skills and knowledge of Outside View’s workforce as well as the ability to develop an enhanced product and service offering that 
the Board believe will drive an increase in the quantity and quality of predictive analytical data services provided to customers. 

The asset in progress consists of capitalised development costs for a significant upgrade to a customer facing software 
application used by our Data Services business. The market appraisal algorithm relates to the intangible asset recognised on 
acquisition of Outside View.

Group 

Cost 
At 1 January 2015 
Additions 

At 31 December 2015 

Amortisation 
At 1 January 2015 
Charge for year 

At 31 December 2015 

Net book value
At 31 December 2015 

At 1 January 2015 

Goodwill 
£000 

Computer 
software 
£000 

Total 
£000

4,917
179

5,096

4,185 
179 

4,364 

(3,352) 
(361) 

(3,352)
(361)

(3,713) 

(3,713)

651 

833 

1,383

1,565

732 
– 

732 

– 
– 

– 

732 

732 

The Company had no intangible assets in either year.

Rightmove plc annual report 2016 

 101

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes continued

14 Intangible assets continued
Impairment testing for cash generating units containing goodwill
For the purpose of impairment testing, goodwill is allocated to the Group’s Agency segment which represents the lowest level 
within the Group at which goodwill is monitored for internal management purposes, which is not higher than the Group’s 
operating segments as reported in Note 5.

The carrying value of £2,465,000 goodwill, comprises £732,000 of purchased goodwill arising pre-transition to IFRS and 
£1,733,000 on acquisition of the Outside View. Goodwill arising from the acquisition of the Outside View has been allocated to 
the Agency segment as the revenue expected from the Outside View product is attributable to Agency customers.

Given the low level of significance of the total goodwill balance and strong growth in the Agency segment revenue in the year, 
with no impairment indicators present, the disclosures as required by IAS 36 Impairment of Assets have not been made.

15 Investments
The subsidiaries of the Group as at 31 December 2016 are as follows:

Company 

Rightmove Group Limited 
The Outside View Analytics Ltd 
Rightmove.co.uk Limited 
Rightmove Home Information 
  Packs Limited 

Nature of business 

Country of  
incorporation 

Online property advertising 
Property analytics services 
Dormant 

England and Wales 
England and Wales 
England and Wales 

Holding 

Class of shares

100% 
100% 
100% 

Ordinary
Ordinary 
Ordinary

Dormant 

England and Wales 

100% 

Ordinary

All the above subsidiaries are included in the Group consolidated financial statements. The registered office for all subsidiaries of 
the Group is Turnberry House, 30 Caldecotte Lake Drive, Caldecotte, Milton Keynes MK7 8LE.

Company 

Investment in subsidiary undertakings
At 1 January 
Additions – subsidiary share-based payments charge (refer Note 23) 

At 31 December 

 2016 
£000 

 2015 
£000

544,464 
1,738 

542,804
1,660

546,202 

544,464

In 2008, the Company became the holding company of Rightmove Group Limited (formerly Rightmove plc, Company no. 3997679) 
and its subsidiaries pursuant to a Scheme of Arrangement under s425 of the Companies Act 1985 by way of a share-for-share 
exchange. Following the Scheme of Arrangement, the Company underwent a court-approved capital reduction. The consolidated 
assets and liabilities of the Group immediately after the Scheme were substantially the same as the consolidated assets and 
liabilities of the Group immediately prior to the Scheme.

Following the capital reconstruction in 2008 all employees’ share-based incentives were transferred to the new holding company, 
Rightmove plc. In addition certain directors’ contracts of employment were transferred from Rightmove Group Limited to 
Rightmove plc, whilst all other employees remained employed by Rightmove Group Limited. Accordingly the share-based 
payments charge has been split between the Company and Rightmove Group Limited with £1,738,000 (2015: £1,660,000)  
being recognised in the Company accounts as a capital contribution to its subsidiary.

102  

rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
16 Deferred tax assets
Deferred tax is presented net on the balance sheet in so far as a right of offset exists. The net deferred tax asset is attributable to 
the following:

Share- 
based 
incentives 
£000 

6,509 

– 
531 
(436) 

6,604 

4,224 
26 
2,259 

6,509 

Property, 
plant and 
equipment 
£000 

Group 

Provisions 
£000 

Market 
appraisal 
algorithm 
£000 

179 

– 
73 
– 

252 

197 
(18) 
– 

179 

103 

– 
22 
– 

125 

82 
21 
– 

103 

– 

(49) 
10 
– 

(39) 

– 
– 
– 

– 

Company
Share- 
based  
incentives 
£000

3,581

–
346
(170)

Total 
£000 

6,791 

(49) 
636 
(436) 

6,942 

3,757

4,503 
29 
2,259 

6,791 

2,667
(86)
1,000

3,581

At 1 January 2016 

Arising on business combination 
Recognised in income 
Recognised directly in equity 

At 31 December 2016 

At 1 January 2015 
Recognised in income 
Recognised directly in equity 

At 31 December 2015 

The increase in the deferred tax asset relating to share-based incentives at 31 December 2016 is due to fewer exercises of 
shares options in 2016 which together with the number of new share scheme awards has outweighed the reduction in the 
Company’s share price from £41.25 at 31 December 2015 to £39.03 at 31 December 2016. 

A reduction in the UK corporation tax rate from 21% to 20% (effective from 1 April 2015) was substantively enacted on 2 July 2013. 
Further reductions to 19% (effective from 1 April 2017) and to 18% (effective 1 April 2020) were substantively enacted on 
26 October 2015, and an additional reduction to 17% (effective 1 April 2020) was substantively enacted on 6 September 2016. 
This will reduce the Group’s future current tax charge accordingly. The deferred tax asset at 31 December 2016 has been calculated 
at the rate of 19% which represents the average expected rate at which the net deferred tax asset will reverse in the future.

17 Trade and other receivables

Group  

Trade receivables 
Less provision for impairment of trade receivables 

Net trade receivables 
Prepayments 
Accrued income 
Interest receivable 
Other debtors 

 2016  
£000 

27,061 
(428) 

26,633 
2,826 
338 
– 
127 

 2015 
£000

25,055
(446)

24,609
2,529
301
25
59

29,924 

27,523

Exposure to credit and currency risks and impairment losses relating to trade and other receivables are disclosed in Note 26.

The Company has no trade and other receivables in either year.

Rightmove plc annual report 2016 

 103

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Notes continued

18 Cash and deposits

Group  

Cash and cash equivalents 
Money market deposits 

 2016  
£000 

13,749 
4,026 

 2015  
£000

8,418
4,000

17,775 

12,418

Cash balances with an original maturity of less than three months were held in current accounts during the year and attracted 
interest at a weighted average rate of 0.4% (2015: 0.5%).

The cash at bank balance includes £1,848,000 which is restricted to use in accordance with the deeds of the EBT.

Money market deposits with an original maturity of more than three months and less than a year, attracted interest at a weighted 
average rate of 0.7% (2015: 0.8%).

The Company had cash and cash equivalent balances at 31 December 2016 of £180 (2015: £148).

19 Trade and other payables

Trade payables 
Trade accruals 
Other creditors 
Other taxation and social security 
Deferred revenue  
Inter-group payables 

Group 

Company

 2016 
£000 

1,266 
7,644 
46 
9,172 
17,668 
– 

 2015 
£000 

592 
7,336 
69 
7,428 
16,193 
– 

 2016 
£000 

– 
4,835 
– 
– 
– 
25,317 

 2015 
£000

–
4,721
–
–
–
31,908

35,796 

31,618 

30,152 

36,629

Exposure to currency and liquidity risk relating to trade and other payables is disclosed in Note 26.

20 Loans and borrowings
The agreement with HSBC for a £10,000,000 committed revolving loan facility expired on 9 February 2017. This has been 
replaced with a new 12 month agreement with Barclays Bank Plc for a £10,000,000 committed revolving loan facility that expires 
on 12 February 2018. No amount has been drawn under either facility in either year.

The Company had no loans and borrowings in either year.

104  

rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
21 Provisions

At 1 January 
Charged in the year 

At 31 December  

Current 
Non-current 

Dilapidations 
provision 
£000 

236 
36 

272 

185 
87 

2016 

Other 
£000 

– 
88 

88 

– 
88 

2015

Dilapidations 
provision 
£000  

200 
36 

236 

– 
236 

Total 
£000  

236 
124 

360 

185 
175 

Total 
£000

200
36

236

–
236

The lease dilapidations provision is charged throughout the lives of the leases and is based on an estimated cost to make good 
per square foot multiplied by the floor area of each of the premises.

The Company had no provisions in either year.

22 Share capital

In issue ordinary shares of £0.01 each 
At 1 January 
Purchase and cancellation of own shares 

2016 

2015

Amount 
£000 

Number 
of shares 

Amount 
£000 

Number 
of shares

977 
(22) 

97,741,977 
(2,251,711) 

1,000 
(23) 

99,993,317
(2,251,340)

At 31 December  

955 

95,490,266 

977 

97,741,977

The authorised share capital is 300,000,000 ordinary £0.01 shares in both years.

All issued shares are fully paid. The holders of ordinary shares are entitled to receive dividends as declared from time to time and 
are entitled to one vote per ordinary share at general meetings of the Company.

In June 2007, the Company commenced a share buyback programme to purchase its own ordinary shares. The total number of 
shares bought back in 2016 was 2,251,711 (2015: 2,251,340) representing 2.4% (2015: 2.4%) of the ordinary shares in issue 
(excluding shares held in treasury). All of the shares bought back in both years were cancelled. The shares were acquired on the 
open market at a total consideration (excluding costs) of £88,083,000 (2015: £76,071,000). The maximum and minimum prices 
paid were £42.50 (2015: £41.44) and £33.11 (2015: £21.18) per share respectively. Share-related expenses in relation to stamp 
duty charges and broker expenses were £617,000 (2015: £533,000).

Included within shares in issue at 31 December 2016 are 343,275 (2015: 386,057) shares held by the EBT, 50,150 (2015: 37,800) 
shares held by the SIP and 2,271,725 (2015: 2,322,314) shares held in treasury.

Rightmove plc annual report 2016 

 105

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes continued

23 Reconciliation of movement in capital and reserves
Group
Own shares held – £000

EBT shares 
reserve 
£000 

SIP shares 
reserve 
£000 

Own shares held as at 1 January 2015 
Shares purchased for SIP 
Shares transferred to SIP 
Share-based incentives exercised in the year 
SIP releases in the year 
Increase in shares released from EBT due to rolled up dividend payments 

(2,906) 
(507) 
863 
378 
– 
7 

– 
– 
(863) 
– 
11 
– 

Treasury 
shares 
£000 

(11,917) 
– 
– 
856 
– 
16 

Total 
£000

(14,823)
(507)
–
1,234
11
23

Own shares held as at 31 December 2015 

(2,165) 

(852) 

(11,045) 

(14,062)

Own shares held as at 1 January 2016 
Shares purchased for SIP 
Shares transferred to SIP 
Share-based incentives exercised in the year 
SIP releases in the year 
Increase in shares released from EBT due to  
  rolled up dividend payments 

(2,165) 
(751) 
517 
107 
– 

1 

(852) 
– 
(517) 
– 
17 

– 

(11,045) 
– 
– 
232 
– 

(14,062)
(751)
–
339
17

9 

10

Shares held as at 31 December 2016 

(2,291) 

(1,352) 

(10,804) 

(14,447)

Own shares held – number

Own shares held as at 1 January 2015 
Shares purchased for SIP 
Shares transferred to SIP 
Share-based incentives exercised in the year 
Reduction in shares released due to net settlement (refer Note 24) 
SIP releases in the year 
Increase in shares released from EBT due to  
  rolled up dividend payments 

EBT shares 
reserve 
number of 
shares 

596,499 
12,700 
(38,300) 
(181,552) 
– 
– 

SIP shares 
reserve 
number of 
shares 

– 
– 
38,300 
– 
– 
(500) 

Treasury 
shares 
number of 
 shares 

2,505,430 
– 
– 
(199,751) 
19,930 
– 

Total 
number of own  
shares held

3,101,929
12,700
–
(381,303)
19,930
(500)

(3,290) 

– 

(3,295) 

(6,585)

Own shares held as at 31 December 2015 

386,057 

37,800 

2,322,314 

2,746,171

Own shares held as at 1 January 2016 
Shares purchased for SIP 
Shares transferred to SIP 
Share-based incentives exercised in the year 
SIP releases in the year 
Increase in shares released from EBT due to  
  rolled up dividend payments 

386,057 
20,250 
(12,950) 
(49,985) 
– 

37,800 
– 
12,950 
– 
(600) 

2,322,314 
– 
– 
(48,750) 
– 

2,746,171
20,250
–
(98,735)
(600)

(97) 

– 

(1,839) 

(1,936)

Shares held as at 31 December 2016 

343,275 

50,150 

2,271,725 

2,665,150

106  

rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
23 Reconciliation of movement in capital and reserves continued
(a) EBT shares reserve
This reserve represents the cost of own shares acquired by the EBT less any exercises of share-based incentives. An additional 
97 shares were issued as a result of rolled up dividend payments in relation to performance shares. 

At 31 December 2016, the EBT held 343,275 (2015: 386,057) ordinary shares in the Company of £0.01 each, representing 0.4% 
(2015: 0.4%) of the ordinary shares in issue (excluding shares held in treasury). The market value of the shares held in the EBT at 
31 December 2016 was £13,398,000 (2015: £15,925,000).

(b) SIP shares reserve (Group and Company)
In November 2014, the Company established the Rightmove Share Incentive Plan Trust (SIP). This reserve represents the cost  
of acquiring shares less any exercises or releases of SIP awards. Employees of the Group were offered 50 free shares (2015: 50), 
subject to a three year service period, with effect from 3 January 2017 (4 January 2016). 600 (2015: 500) shares were released by 
the SIP during the year in relation to good leavers and retirees. 12,950 (2015: 38,300) shares were transferred to the SIP reserve 
from the EBT.

At 31 December 2016 the SIP held 50,150 (2015: 37,800) ordinary shares in the Company of £0.01 each, representing 0.05% 
(2015: 0.04%) of the ordinary shares in issue (excluding shares held in treasury). The market value of the shares held in the SIP at 
31 December 2015 was £1,957,000 (2015: £1,559,000). 

(c) Treasury shares (Group and Company)
This represents the cost of acquiring shares held in treasury less any exercises of share-based incentives. These shares were 
bought back in 2008 at an average price of £4.76 and may be used to satisfy certain share-based incentive awards. An additional 
1,839 shares were issued as a result of rolled up dividend payments in relation to performance shares. 

Other reserves
This represents the Capital Redemption Reserve in respect of own shares bought back and cancelled. The movement of £22,000 
(2015: £23,000) is the nominal value of ordinary shares cancelled during the year.

Retained earnings
The gain on the exercise of share-based incentives of £7,000 (2015: £867,000 loss) is the difference between the value that the 
shares held by the EBT, SIP and treasury shares were originally acquired at and the exercise price at which share-based incentives 
were exercised or released during the year. Details of share buybacks and cancellation of shares are included in Note 22.

Company
Reverse acquisition reserve
This reserve resulted from the acquisition of Rightmove Group Limited by the Company and represents the difference between 
the value of the shares acquired at 28 January 2008 and the nominal value of the shares issued.

Other reserves
Awards relating to share-based incentives made to Rightmove Group Limited employees have been treated as a deemed capital 
contribution. The principal movement in other reserves for the year comprises £1,738,000 (2015: £1,660,000) in respect of the 
share-based incentives charge for employees of Rightmove Group Limited.

In addition other reserves include £339,000 (2015: £317,000) of Capital Redemption Reserve. A movement of £22,000 
(2015: £23,000) has been recorded in relation to the nominal value of ordinary shares cancelled during the year.

Rightmove plc annual report 2016 

 107

Strategic reportFinancial statementsGovernance 
Notes continued

24 Share-based payments
The Group and Company operate a number of share-based incentive schemes for executive directors and employees. 

All share-based incentives are subject to a service condition. Such conditions are not taken into account in the fair value of the 
service received. The fair value of services received in return for share-based incentives is measured by reference to the fair value 
of share-based incentives granted. The estimate of the fair value of the share-based incentives is measured using either the 
Monte Carlo or Black Scholes pricing model as is most appropriate for each scheme.

The Group recognised a total share-based payments charge for the year of £4,142,000 (2015: £3,765,000) with a Company 
charge for the year of £2,404,000 (2015: £2,105,000), as set out below:

Sharesave Plan 
Performance Share Plan (PSP) 
Deferred Share Bonus Plan (DSP) 
Share Incentive Plan (SIP) 

Group 

Company

2016 
£000  

204 
2,755 
884 
299 

2015 
£000  

157 
2,553 
917 
138 

2016 
£000  

4 
1,879 
521 
– 

Total share-based payments charge 

4,142 

3,765 

2,404 

NI on applicable share-based payment schemes at 13.8%  

451 

3,331 

232 

2015  
£000

5
1,580
519
1

2,105

2,605

A 2% reduction or increase in the employee leaver assumption (excluding executive directors) for the DSP and the PSP would 
have increased/decreased the share-based payments charge in the year by £36,000 (2015: £49,000).

Approved and Unapproved Plans
There has been no award of share options for Approved and Unapproved Plans since 5 March 2010.

Group 

Outstanding at 1 January 
Exercised 

2016 

  Weighted average 
exercise price 
(pence) 

Number 

2015

  Weighted average  
exercise price 
(pence) 

Number 

546,527 
– 

307.42 
– 

663,131 
(116,604) 

369.53
660.65

Outstanding at 31 December 

546,527 

307.42 

546,527 

307.42

Exercisable at 31 December 

546,527 

307.42 

546,527 

307.42

The weighted average market value per ordinary share for options exercised in 2016 was nil (2015: £37.39).

The options outstanding at 31 December 2016 have an exercise price in the range of £2.24 to £6.66 in both years and a weighted 
average contractual life of 2.1 years (2015: 3.1 years).

108  

rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
24 Share-based payments continued
Sharesave Plan
The Group operates an HMRC Approved Sharesave Plan under which employees are granted an option to purchase ordinary 
shares in the Company at up to 20% less than the market price at invitation, in three years’ time, dependent on their entering  
into a contract to make monthly contributions into a savings account over the relevant period. These funds are used to fund  
the option exercise. No performance criteria are applied to the exercise of Sharesave options. The assumptions used in the 
measurement of the fair value at grant date of the Sharesave Plan are as follows:

  Share price 
  at grant date 
(pence) 

Exercise  Expected 
volatility 
(%) 

price 
(pence) 

Option 
life 
(years) 

Risk free 
rate 
(%) 

Dividend 
yield 
(%) 

Fair value  
condition  per option  
(pence)

(%) 

Employee 
 turnover  
  before vesting/ 
non-vesting 

1577.00 
2371.00 
2144.00 
3639.00 
4293.00 

1295.00 
1896.00 
1972.00 
2960.00 
3315.00 

34.8 
27.3 
25.3 
24.7 
27.8 

3.0 
3.0 
3.0 
3.0 
3.0 

0.5 
0.7 
1.0 
0.8 
0.4 

1.3 
1.1 
1.4 
1.0 
1.1 

475.00
25.0 
659.00
25.0 
430.00
25.0 
25.0 
933.00
25.0  1233.00

Grant date 

1 October 2012 
1 October 2013 
1 October 2014 
1 October 2015 
1 October 2016 

Expected volatility is estimated by considering historic average share price volatility at the grant date.

The requirement that an employee has to save in order to purchase shares under the Sharesave Plan is a non-vesting condition. 
This feature has been incorporated into the fair value at grant date by applying a discount to the valuation obtained from the Black 
Scholes pricing model. The discount has been determined by estimating the probability that the employee will stop saving based 
on expected future trends in the share price and past employee behaviour.

Group 

Outstanding at 1 January 
Granted 
Forfeited 
Exercised 

2016 

  Weighted average 
exercise price 
(pence) 

Number 

104,019 
43,451 
(9,939) 
(20,598) 

2273.13 
3315.00 
2695.91 
1809.87 

2015

  Weighted average  
exercise price 
(pence) 

Number 

116,032 
35,794 
(16,406) 
(31,401) 

1733.49
2960.00
1932.63
1244.84

Outstanding at 31 December 

116,933 

2712.71 

104,019 

2273.13

Exercisable at 31 December 

4,601 

1896.00 

2,211 

1295.00

The weighted average market value per ordinary share for Sharesave options exercised in 2016 was £38.34 (2015: £37.27).

The Sharesave options outstanding at 31 December 2016 have an exercise price in the range of £18.96 to £33.15 
(2015: £12.95 to £29.60) and a weighted average contractual life of 2.3 years (2015: 2.4 years).

Rightmove plc annual report 2016 

 109

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes continued

24 Share-based payments continued
Performance Share Plan (PSP)
The PSP permits awards of nil cost options or contingent shares which will only vest in the event of prior satisfaction of a 
performance condition.

89,041 PSP awards were made on 1 March 2016 (the grant date) subject to EPS and TSR performance. Performance will be 
measured over three financial years (1 January 2016 to 31 December 2018). The vesting in March 2019 (vesting date) of 25% of 
the 2016 PSP award will be dependent on a relative TSR performance condition measured over a three year performance period 
and the vesting of the 75% of the 2016 PSP award will be dependent on the satisfaction of an EPS growth target measured over 
a three year performance period. PSP award holders are entitled to receive dividends accruing between the grant date and the 
vesting date and this value will be delivered in shares.

The PSP awards have been valued using the Monte Carlo model for the TSR element and the Black Scholes model for the EPS 
element and the resulting share-based payments charge is being spread evenly over the period between the grant date and the 
vesting date. The assumptions used in the measurement of the fair value at grant date of the PSP awards are as follows:

  Share price 
  at grant date 
(pence) 

Exercise  Expected 
volatility 
(%) 

price 
(pence) 

Option 
life 
(years) 

Risk free 
rate 
(%) 

Dividend 
yield 
(%) 

Fair value  
condition  per option  
(pence)

(%) 

Employee 
 turnover  
  before vesting/ 
non-vesting 

1781.00 
1781.00 
2688.00 
2688.00 
3044.00 
3044.00 
4069.00 
4069.00 

nil 
nil 
nil 
nil 
nil 
nil 
nil 
nil 

27.3 
n/a 
25.3 
n/a 
24.7 
n/a 
27.8 
n/a 

3.0 
3.0 
3.0 
3.0 
3.0 
3.0 
3.0 
3.0 

0.4 
0.4 
1.0 
1.0 
0.8 
0.8 
0.4 
0.4 

0.0 
0.0 
0.0 
0.0 
0.0 
0.0 
0.0 
0.0 

4.8 
4.8 
4.8 
4.8 
5.2 
5.2 
4.4 
4.4 

1003.00
1781.00
1219.00
2688.00
2258.00
3044.00
1985.00
4069.00

Grant date 

8 March 2013 (TSR dependent)(1) 
8 March 2013 (EPS dependent)(1) 
3 March 2014 (TSR dependent)(1)(2) 
3 March 2014 (EPS dependent)(1) (2) 
2 March 2015 (TSR dependent)(1) 
2 March 2015 (EPS dependent)(1) 
1 March 2016 (TSR dependent)(1) 
1 March 2016 (EPS dependent)(1) 

(1) For details of TSR and EPS performance conditions refer to the Directors’ Remuneration Report on pages 47 to 74.
(2)  Both the TSR and EPS performance conditions for PSPs with a grant date of 3 March 2014 have been met in full and 100% of the awards are expected to vest in  

March 2017. 

Expected volatility is estimated by considering historic average share price volatility at the grant date.

Group  

Outstanding at 1 January 
Granted 
Forfeited 
Exercised 

Outstanding at 31 December 

Exercisable at 31 December 

2016 
Number 

388,002 
89,041 
(22,688) 
(51,403) 

2015 
Number

438,365
129,645
–
(180,008)

402,952 

388,002

82,467 

23,953

The weighted average market value per ordinary share for options exercised in 2016 was £38.86 (2015: £35.19). The weighted 
average exercise price was nil in both years.

The PSP awards outstanding at 31 December 2016 have a weighted average contractual life of 2.7 years (2015: 3.1 years).

110  

rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
24 Share-based payments continued
Deferred Share Bonus Plan (DSP)
In March 2009 a DSP was established which allows executive directors and other selected senior management the opportunity  
to earn a bonus determined as a percentage of base salary settled in nil cost deferred shares. The award of shares under the plan 
is contingent on the satisfaction of pre-set internal targets relating to underlying drivers of long-term revenue growth (the 
Performance Period). The right to the shares is deferred for two years from the date of the award (the Vesting Period) and 
potentially forfeitable during that period should the employee leave employment. The deferred share awards have been valued 
using the Black Scholes model and the resulting share-based payments charge is being spread evenly over the combined 
Performance Period and Vesting Period of the shares, being three years.

The assumptions used in the measurement of the fair value of the deferred share awards are calculated at the date on which the 
potential DSP bonus is communicated to directors and senior management (the grant date) as follows:

  Share price at 
grant date 
(pence) 

Award 
date 

Exercise 
price 
(pence) 

Expected 
term 
(years) 

Risk free 
rate 
(%) 

Employee  
turnover  
  before vesting/ 
non-vesting 
condition 
(%) 

Dividend 
yield 
(%) 

Fair value  
per share  
(pence)

  3 March 2014 
  2 March 2015 
  1 March 2016(1) 
–(2) 

1781.00 
2688.00 
3044.00 
4069.00 

nil 
nil 
nil 
nil 

3.0 
3.0 
3.0 
3.0 

0.4 
1.0 
0.8 
0.4 

1.4 
1.0 
1.2 
1.1 

5.3  1708.00
5.6  2605.00
2941.00
6.0 
3942.00
5.7 

Grant date 

8 March 2013 
3 March 2014  
2 March 2015 
1 March 2016 

(1)  Following the achievement of 100% of the 2015 internal performance targets, 36,276 nil cost deferred shares were awarded to executives and senior management 

on 1 March 2016 (the Award Date) with the right to the release of the shares deferred until March 2018.

(2)  Based on the 2016 internal performance targets, the Remuneration Committee determined that 92% of the maximum award in respect of the year will be made in 

March 2017. The number of shares to be awarded will be determined based on the share price at the Award Date in March 2017.

Group  

Outstanding at 1 January 
Awarded 
Forfeited 
Exercised 

Outstanding at 31 December 

Exercisable at 31 December 

2016 
Number  

68,309 
36,276 
(1,677) 
(26,736) 

 2015 
Number 

90,909
33,864
–
(56,464)

76,172 

68,309

7,709 

–

The weighted average market value per ordinary share for deferred shares exercised in 2016 was £38.60 (2015: £32.42). The 
weighted average exercise price was nil in both years.

The DSP awards outstanding at 31 December 2016 have a weighted average contractual life of 1.5 years (2015: 0.7 years).

Rightmove plc annual report 2016 

 111

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes continued

24 Share-based payments continued
Share Incentive Plan
In 2014, the Group established the Rightmove Share Incentive Plan Trust (SIP). Employees were offered 50 shares (2015: 100) as 
a gift, subject to a three year service period (the Vesting Period). The SIP awards have been valued using the Black Scholes model 
and the resulting share-based payments charge spread evenly over the Vesting Period of three years. The SIP shareholders are 
entitled to dividends paid in cash over the Vesting Period. No performance criteria are applied to the exercise of SIP options.  
The assumptions used in the measurement of the fair value at grant date of the SIP awards are as follows:

  Share price 
  at grant date 
(pence) 

Exercise  Expected 
volatility 
(%) 

price 
(pence) 

Option 
life 
(years) 

Risk free 
rate 
(%) 

Dividend 
yield 
(%) 

Fair value  
condition  per option  
(pence)

(%) 

Employee  
turnover  
  before vesting/ 
non-vesting 

2245.00 
4093.00 

nil 
nil 

24.7 
27.8 

3.0 
3.0 

0.8 
0.4 

nil 
nil 

45.0  2245.00
45.0  4093.00

Grant date 

1 January 2015 
1 January 2016 

Expected volatility is estimated by considering historic average share price volatility at the grant date.

Group  

Outstanding at 1 January 
Granted 
Forfeited 
Released 

Outstanding at 31 December 

Exercisable at 31 December 

2016 
Number  

30,200 
20,550 
(5,850) 
(600) 

 2015 
Number 

–
38,300
(7,600)
(500)

44,300 

30,200

– 

–

The weighted average market value per ordinary share for SIP awards released in 2016 was £37.90 (2015: £34.45). The weighted 
average exercise price in both years was nil.

The SIP shares released relate to good leavers and retirements from the SIP, in accordance with the terms of the Trust.

The SIP options outstanding at 31 December 2016 have a weighted average contractual life of 1.4 years (2015: 2.0 years). 

25 Operating lease commitments
Non-cancellable operating lease rentals are payable as follows:

Group 

Less than one year 
Between one and five years 
More than five years 

Plant & 
machinery 
£000 

234 
157 
– 

391 

2016 
Land & 
buildings 
£000 

491 
1,172 
3 

1,666 

Total 
£000 

725 
1,329 
3 

2,057 

Plant & 
machinery 
£000 

359 
165 
– 

524 

 2015
Land & 
buildings 
£000 

949 
1,370 
296 

2,615 

Total 
£000

1,308
1,535
296

3,139

The Company had no operating lease commitments in either year.

112  

rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
26 Financial instruments
Credit risk
The carrying amount of financial assets represents the maximum credit exposure. The maximum exposure to credit risk at the 
reporting date was:

Group  

Net trade receivables 
Accrued interest receivable 
Other debtors 
Cash and cash equivalents 
Money market deposits 

Note 

17 
17 
17 
18 
18 

 2016  
£000 

26,633 
– 
127 
13,749 
4,026 

 2015 
£000

24,609
25
59
8,418
4,000

44,535 

37,111

The Company had no exposure to credit risk in either year.

The maximum exposure to credit risk for trade receivables at the reporting date by geographic region was:

Group 

UK 
Rest of the world 

Note 

17 

The maximum exposure to credit risk for trade receivables at the reporting date by type of customer was:

Group 

Property advertisers 
Other 

Note 

17 

2016 
£000 

26,124 
509 

2015 
£000

24,220
389

26,633 

24,609

2016 
£000 

25,361 
1,272 

2015 
£000

23,055
1,554

26,633 

24,609

The Group’s most significant customer accounts for £1,589,000 (2015: £1,305,000) of the trade receivables carrying amount as 
at 31 December 2016.

Rightmove plc annual report 2016 

 113

Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes continued

26 Financial instruments continued
Impairment losses
The ageing of trade receivables at the reporting date was:

Group 

Not past due 
Past due 0–30 days 
Past due 30–60 days 
Past due 60–90 days 
Past due older 

Gross 
£000 

24,010 
1,876 
880 
58 
237 

 2016 

Impairment 
£000 

(7) 
(70) 
(56) 
(58) 
(237) 

Gross 
£000 

21,227 
2,654 
593 
104 
477 

27,061 

(428) 

25,055 

The movement in the allowance for impairment in respect of trade receivables during the year was as follows:

Group 

At 1 January 
Charged during the year 
Utilised during the year 

At 31 December 

 2016 
£000 

446 
437 
(455) 

428 

 2015

Impairment 
£000

(5)
(55)
(19)
(7)
(360)

(446)

 2015 
£000

490
365
(409)

446

The Group has identified specific balances for which it has provided an impairment allowance on a line by line basis across all 
ledgers, in both years. No general impairment allowance has been provided in either year. 

The allowance accounts in respect of trade receivables are used to record impairment losses unless the Group is satisfied that no 
recovery of the amount owing is possible; at that point the amounts considered irrecoverable are written off against the financial 
asset directly.

Liquidity risk
The contractual maturities of undiscounted financial liabilities, including undiscounted estimated interest payments, as at year 
end were:

Group 

At 31 December 2016
Trade payables being non-derivative financial liabilities 

At 31 December 2015
Trade payables being non-derivative financial liabilities 

Carrying 
amount 
£000 

Contractual 
cash flows 
£000 

6 months  
or less 
£000

1,266 

(1,266) 

(1,266)

592 

(592) 

(592)

The Company had no non-derivative financial liabilities in either year.

It is not expected that the cash flows included in the maturity analysis could occur earlier or at significantly different amounts and 
all payables are due within six months of the balance sheet date.

Currency risk
During 2016 all the Group’s sales and more than 97.0% (2015: 95.0%) of the Group’s purchases were Sterling denominated and 
accordingly it has no significant currency risk.

Interest rate risk
The Group has exposure to interest rate risk on its cash and money market deposit balances. As at 31 December 2016 the Group 
had total cash of £13,749,000 (2015: £8,418,000) and money market deposits of £4,026,000 (2015: £4,000,000).

Fair values
The fair values of all financial instruments in both years are equal to the carrying values.

114  

rightmove.co.uk

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
27 Acquisition of subsidiary
On 31 May 2016, Rightmove Group Limited acquired the entire ordinary share capital of The Outside View Analytics Ltd  
(“Outside View”), a predictive analytics business. The Outside View have developed an algorithm to predict which homeowners 
are most likely to sell their property in the next 180 days. Rightmove plans to launch an enhanced version of the product using its 
combined know how and unique dataset. The product will help customers to identify and market to their target audience and will 
complement the Local Valuation Alert product. The total cash consideration paid of £2,096,000 excludes acquisition costs of 
£42,000 which have been recognised as an expense in the period in the Consolidated Statement of Comprehensive Income.

The following table provides a reconciliation of the amounts included in the Consolidated Statement of Cash Flows:

Net cash flow on acquisition 

Cash paid for subsidiary 
Transaction costs on acquisition 
Cash acquired 

Net cash outflow 

 2016 
£000

(2,096)
(42)
50

(2,088)

In the seven month period to 31 December 2016, Outside View contributed revenue of £174,000 and profit of £80,000 to the 
Group’s results.

The following table details the fair values of the assets and liabilities acquired at the date of acquisition:

Net assets acquired 

Non-current assets
Property, plant and equipment 
Intangible assets – market appraisal technology(2) 

Current assets
Trade and other receivables(3) 
Cash and cash equivalents 

Current liabilities 

Non-current liabilities 
Deferred tax liabilities(2) 

Fair value of net assets acquired 

Cash consideration 

Total consideration 

Goodwill(1) 

  Carrying values  
pre-acquisition 
£000 

Fair value 
adjustments 
£000 

Fair values 
£000

9 
– 

191 
50 

(145) 

– 

105 

– 
309 

(2) 
– 

– 

(49) 

258 

9
309

189
50

(145)

(49)

363

2,096

2,096

1,733

(1)  The goodwill recognised on acquisition represents value arising from intangible assets that are not separately identifiable under IFRS 3. These items include the  
skills and knowledge of the Outside View’s workforce as well as the ability to develop an enhanced product and service offering that the Board believe will drive an 
increase in the quantity and quality of predictive analytical data services provided to customers. 

(2)  In addition to the goodwill recognised on consolidation, the market appraisal algorithm and supporting technology obtained through the acquisition met the 

requirements to be separately identifiable under IFRS 3. The fair value has been obtained by estimating the cost of independently building similar technology.  
The asset will be amortised over its useful economic life of three years. A deferred tax liability has been recognised in respect of this asset and will be unwound  
over the useful economic life.

(3)  The receivables acquired (which principally comprised trade receivables) with a fair value of £191,000 had gross contractual amounts of £210,000. The best estimate 

at acquisition date of the contractual cash flows not expected to be collected is £21,000 resulting in a fair value adjustment of £2,000.

Rightmove plc annual report 2016 

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Strategic reportFinancial statementsGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Notes continued

28 Related party disclosures
Inter-group transactions with subsidiaries
Under the inter-group loan agreement dated 30 January 2008, Rightmove Group Limited settles all expenses on behalf of the 
Company, including dividends paid to shareholders and share buybacks and related costs. During the year, the Company was 
charged interest of £527,000 (2015: £547,000) under this agreement and at 31 December 2016, the inter-group loan balance 
was £25,317,000 (2015: £31,908,000) including capitilised interest (refer Note 19).

On 30 June 2016 Rightmove Group Limited declared an interim dividend of 55p per ordinary share to the Company. Additionally, 
on 13 December 2016, Rightmove Group Limited declared a further interim dividend of 54p per ordinary share to the  
Company. The dividends of £141,046,000 (2015: £129,400,000) were settled via a reduction in the inter-group loan balance  
owed by Rightmove plc to Rightmove Group Limited. Rightmove Group Limited also declared a dividend in specie of £517,000 
(2015: £863,000), representing the cost of the SIP shares transferred from the EBT to the SIP during the year.

Inter-group transactions between subsidiaries
During the year, following its acquisition on 31 May 2016, the Outside View became a related party to the Company.  
Since acquisition Rightmove Group Limited has settled liabilities on behalf of the Outside View and the balance owing under  
an inter-group loan agreement dated 13 June 2016 was £15,000 as at 31 December 2016. 

Directors’ transactions
There were no transactions with directors in either year other than those disclosed in the Directors’ Remuneration Report. 
Information on the emoluments of the directors who served during the year, together with information regarding the beneficial 
interest of the directors in the ordinary shares of the Company is included in the Directors’ Remuneration Report on pages 47  
to 74.

During the year, the directors in office in total had gains of £1,566,000 (2015: £9,263,000) arising on the exercise of share-based 
incentive awards. The total share-based payments charge in relation to the directors in office was £2,404,000 (2015: £2,105,000).

Key management personnel
No other Rightmove employees are considered to meet the definition of key management personnel other than those disclosed 
in the Directors’ Remuneration Report on pages 47 to 74.

29 Contingent liabilities
The Group and the Company had no contingent liabilities in either year.

30 Subsequent events
There have been no subsequent events having a material impact on the financial statements between 31 December 2016 and 
the reporting date.

116  

rightmove.co.uk

Rightmove is 
the UK’s largest 
property portal
Our aim is to create a more 
transparent and efficient 
property marketplace and  
to make home moving easier  
in the UK

Advisers and shareholder information

Contacts 
Chief	Executive	Officer:	
Chief	Operating	Officer:		
Finance	Director:		
Company	Secretary:	
Website:	

Nick	McKittrick
Peter	Brooks-Johnson
Robyn	Perriss
Sandra	Odell
www.rightmove.co.uk

Financial calendar 2017
2016 full year results  
Final dividend record date 
Annual General Meeting 
Final	dividend	payment	
Half	year	results	
Interim dividend 

24 February 2017  
5 May 2017 
9 May 2017 
2	June	2017	 
28	July	2017 
3 November 2017

Registered office 
Rightmove plc 
Turnberry House 
30 Caldecotte Lake Drive 
Milton Keynes 
MK7 8LE 

Registered in 
England no. 6426485

Corporate advisers 
Financial adviser 
UBS Investment Bank 
Joint brokers 
UBS Limited 
Numis Securities Limited
Auditor 
KPMG LLP
Bankers 
Barclays Bank Plc 
HSBC Bank plc
Santander UK Plc
Solicitors 
Slaughter and May 
Pinsent Masons
Registrar 
Capita Asset Services*

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Strategic report 
Highlights
1 
Our strategy
2 
3 
Business model
Chairman’s statement
4 
6  What makes us excited
10 
14 
17 
21  Risk management
21  Principal risks and uncertainties
23  The EU referendum
23  Viability statement
24 

 Chief Executive’s review 
 Key performance indicators
 Financial review 

 Corporate responsibility

 Corporate governance report

Governance
28	 Directors	and	officers
30 
43  Directors’ report
46 
47 
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 Statement of directors’ responsibilities
 Directors’ remuneration report
 Auditors’ report

Financial statements
78 

 Consolidated statement of 
comprehensive income 
	Consolidated	statement	of	financial	
position
	Company	statement	of	financial	position	
	Consolidated	statement	of	cash	flows
	Company	statement	of	cash	flows
 Consolidated statement of changes in 
shareholders’ equity
 Company statement of changes in 
shareholders’ equity
	Notes	forming	part	of	the	financial	
statements
 Advisers and shareholder information

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*Shareholder enquiries
The Company’s registrar is Capita Asset Services. They will be pleased to deal with any questions regarding your shareholding or 
dividends.	Please	notify	them	of	your	change	of	address	or	other	personal	information.	Their	address	details	are:

Capita Asset Services
The Registry
34 Beckenham Road
Beckenham
Kent
BR3 4TU

Capita Asset Services is a trading name of Capita Registrars Limited.

Capita	shareholder	helpline:	0371	664	0300	(calls	cost	10p	per	minute	plus	network	extras)	(Overseas:	+44	20	8639	3399)
Email:	shareholderenquiries@capita.co.uk	
Share	portal:	www.capitashareportal.com	

Through the website of our registrar, Capita Asset Services, shareholders are able to manage their shareholding online and facilities 
include electronic communications, account enquiries, amendment of address and dividend mandate instructions.

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Designed and produced by The Team www.theteam.co.uk

Rightmove plc annual report 2016 

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Rightmove plc | annual report 2016

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Rightmove plc 

Turnberry House  
30 Caldecotte Lake Drive 
Caldecotte, Milton Keynes  
MK7 8LE

Registered in England no 6426485

the UK’s number one  
property website