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Rogers Communications

rci · NYSE Communication Services
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Industry Telecommunications Services
Employees 10,000+
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FY2006 Annual Report · Rogers Communications
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ROGERS  
COMMUNICATIONS INC.

Rogers Communications Inc. (TSX: RCI; NYSE: RG) is 
a diversified Canadian communications and media 
company engaged in three primary lines of business. 
Rogers Wireless is Canada’s largest wireless voice 
and data communications services provider and the 
country’s only carrier operating on the world standard 
GSM technology platform. Rogers Cable and Telecom 
is Canada’s largest cable television provider, offering 
cable television, high-speed Internet access, resi-
dential telephony services and video retailing, while 
its Rogers Business Solutions division is a national 
provider of voice communications services, data 
networking, and broadband Internet connectivity to 
small, medium and large businesses. Rogers Media  

is Canada’s premier collection of category-leading 
media assets with businesses in radio and television  
broadcasting, televised shopping, publishing and 
sports entertainment. Substantially all of Rogers 
Communications’ operations and sales are within 
Canada. Read on or visit www.rogers.com for more 
information about the Rogers group of companies.

(In millions of dollars, except per share data)	

Revenue 
Operating profit 
Net income (loss) 
Earnings (loss) per share 
Total assets 

2 0 0 6	

8,838 
2,875 
622 
0.99 
14,105 

2 0 0 5

7,334
2,144
(45)
(0.08)
13,834

ROGERS COMMUNICATIONS INC.

ROGERS WIRELESS

ROGERS CABLE AND TELECOM

ROGERS MEDIA

ROGERS COMMUNIC ATIONS INC . CL ASS B SHARE PRICE ON TORONTO STOCK EXCHANGE   
INDEXED AGAINST THE S&P/ TSX COMPOSITE AND S&P 500 INDEXES

RCI-B.TO

TSX COMPOSITE INDEX

S&P 500 INDEX

INNOVATING  
FOR LIFE

200%

150%

100%

50%

0%

Rogers Communications Inc. 2006 Annual Report

Source: TSX

2004

APR

JUL

OCT

2005

APR

JUL

OCT

2006

APR

JUL

OCT

2007

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www.rogers.com

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ROGERS  
COMMUNICATIONS INC.

Rogers Communications Inc. (TSX: RCI; NYSE: RG) is 
a diversified Canadian communications and media 
company engaged in three primary lines of business. 
Rogers Wireless is Canada’s largest wireless voice 
and data communications services provider and the 
country’s only carrier operating on the world standard 
GSM technology platform. Rogers Cable and Telecom 
is Canada’s largest cable television provider, offering 
cable television, high-speed Internet access, resi-
dential telephony services and video retailing, while 
its Rogers Business Solutions division is a national 
provider of voice communications services, data 
networking, and broadband Internet connectivity to 
small, medium and large businesses. Rogers Media  

is Canada’s premier collection of category-leading 
media assets with businesses in radio and television  
broadcasting, televised shopping, publishing and 
sports entertainment. Substantially all of Rogers 
Communications’ operations and sales are within 
Canada. Read on or visit www.rogers.com for more 
information about the Rogers group of companies.

(In millions of dollars, except per share data)	

Revenue 
Operating profit 
Net income (loss) 
Earnings (loss) per share 
Total assets 

2 0 0 6	

8,838 
2,875 
622 
0.99 
14,105 

2 0 0 5

7,334
2,144
(45)
(0.08)
13,834

ROGERS COMMUNICATIONS INC.

ROGERS WIRELESS

ROGERS CABLE AND TELECOM

ROGERS MEDIA

ROGERS COMMUNIC ATIONS INC . CL ASS B SHARE PRICE ON TORONTO STOCK EXCHANGE   
INDEXED AGAINST THE S&P/ TSX COMPOSITE AND S&P 500 INDEXES

RCI-B.TO

TSX COMPOSITE INDEX

S&P 500 INDEX

INNOVATING  
FOR LIFE

200%

150%

100%

50%

0%

Rogers Communications Inc. 2006 Annual Report

Source: TSX

2004

APR

JUL

OCT

2005

APR

JUL

OCT

2006

APR

JUL

OCT

2007

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ROGERS COMMUNICATIONS INC. 
AT A GLANCE

TSX: RCI  NYSE: RG

ROGERS COMMUNIC ATIONS (CONSOLIDATED)

ROGERS WIRELESS

ROGERS C ABLE AND TELECOM

ROGERS MEDIA

Rogers Communications Inc. (TSX: RCI; NYSE: RG) is a  
diversified Canadian communications and media company 
engaged in three primary lines of business. Rogers Wireless 
is Canada’s largest wireless voice and data communications 
services provider and the country’s only carrier operating on 
the world standard GSM technology platform. Rogers Cable 
and Telecom is Canada’s largest cable television provider, 
offering cable television, high-speed Internet access,  
residential telephony services and video retailing, while 
its Rogers Business Solutions division is a national provider 
of voice communications services, data networking, and 
broadband Internet connectivity to small, medium and large 
businesses. Rogers Media is Canada’s premier collection of 
category-leading media assets with businesses in radio and 
television broadcasting, televised shopping, publishing and 
sports entertainment. 

Rogers Wireless is the largest Canadian wireless communi-
cations services provider, serving almost 6.8 million wireless 
voice and data subscribers and covering 94% of the 
Canadian population at December 31, 2006. Rogers Wireless 
operates Canada’s only GSM and HSDPA networks, the 
global standards in wireless technology. Rogers Wireless 
is Canada’s leader in innovative wireless voice and data 
services, and provides customers with the best and latest 
wireless devices and applications. Rogers Wireless subscribers 
have access to services across the U.S. and internationally, 
in 189 countries through roaming agreements with other 
wireless operators. Rogers sells and markets its wireless 
products separately under both the Rogers Wireless and the 
Fido brands. Rogers Wireless is a wholly owned subsidiary  
of Rogers Communications.

FY2006 Revenue:
$8.8 B

Media

13%

Cable and Telecom

36%

Wireless

51%

FY2006 Network  
Revenue:
$4.3B

Wireless Data

11%

Prepaid Voice

5%

Postpaid Voice

84%

Rogers Cable and Telecom is Canada’s largest cable provider, 
passing 3.5 million homes, and is also a national provider  
of voice communications services, data networking and 
broadband Internet connectivity solutions to businesses.  
Its advanced digital two-way network provides the leading 
selection of on-demand and high-definition programming; 
serves 1.3 million high-speed Internet customers; boasts  
the highest rate of digital cable penetration in Canada;  
and offers cable telephony services across 90% of its cable 
territory. Its Business Solutions division brings together the 
innovative services of Rogers’ Cable, Wireless and Media 
businesses into one sales and service channel dedicated to 
meeting the voice, data networking, Internet connectivity 
and wireless needs of businesses across Canada. Rogers 
Cable and Telecom is a wholly owned subsidiary of Rogers 
Communications. 

FY2006 Revenue:
$3.2B

Core Cable

44%

High-speed Internet

16%

Home Phone

11%

Business Solutions

19%

Retail

10%

Rogers Media operates a portfolio of broadcasting  
operations, publishing operations and sports entertainment  
assets. Media’s Broadcasting group comprises 51 radio  
stations across Canada; two multicultural television stations 
in Ontario (OMNI.1 and OMNI.2), and television stations in 
British Columbia (OMNI.10) and Manitoba (OMNI.11); Rogers 
Sportsnet, a specialty sports television service licensed to  
provide regional sports programming across Canada; and  
The Shopping Channel, Canada’s only nationally televised 
shopping service. Media’s Publishing group publishes more 
than 70 consumer magazines and trade and professional 
publications and directories in Canada. Media’s sports 
entertainment assets include the Toronto Blue Jays baseball  
team and Rogers Centre, Canada’s largest sports and  
entertainment facility. Rogers Media is a wholly owned  
subsidiary of Rogers Communications. 

FY2006 Revenue:
$1.2B

Core Media

86%

Sports Entertainment

14%

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

5.5

7.3

8.8

1.7

2.1

2.9

2.5

3.6

4.3

0.9

1.3

2.0

1.9

2.5

3.2

0.7

0.8

0.9

1.0

1.1

1.2

0.1

0.1

0.2

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

Left to right: William Linton, Rogers’ Chief Financial Officer; Philip Lind, Rogers’ Vice Chairman; John Thain, CEO of the NYSE; Edward “Ted” Rogers, Rogers’ President 
and CEO; Alan Horn, Rogers’ Chairman; Bruce M. Mann, Rogers’ Vice President of Investor Relations.

CELEBRATING 10 YEARS ON THE 
NEW YORK STOCK EXCHANGE

Ted Rogers started his first communications business almost 50 
years ago when he saw the potential in the then-new technology 
called FM radio and bought CHFI, Canada’s first FM radio station, 
now the largest and most profitable radio station in Canada. 
Today, Rogers Communications services millions of Canadians 
from coast to coast and employs more than 22,000 people. It owns 
Canada’s largest wireless telecom company; the country’s largest 
cable company; 51 radio stations; regional sports, home shopping 
and multicultural television stations; Canada’s largest collection 
of magazines and trade journals; and the Toronto Blue Jays major 
league baseball team. 

Rogers Communications is headquartered in Toronto and its 
shares have historically traded on the Toronto Stock Exchange.  
In 1996, the Company also listed its shares on the New York Stock 
Exchange (NYSE), which provides additional liquidity, access  
to the single largest pool of equity capital in the world and  
greater visibility by the U.S. investment community. During 2006, 
the Company celebrated the 10-year anniversary of its NYSE  
listing with a ceremony at the exchange. The equity market  
capitalization of Rogers Communications at the start of 1996  
was $2.9 billion. At the end of 2006 it was $22.6 billion, and today 
the shares of Rogers Communications are included in both the 
FTSE and Dow Jones global telecom indexes.

ROGERS COMMUNICATIONS INC. 
AT A GLANCE

TSX: RCI  NYSE: RG

ROGERS COMMUNIC ATIONS (CONSOLIDATED)

ROGERS WIRELESS

ROGERS C ABLE AND TELECOM

ROGERS MEDIA

Rogers Communications Inc. (TSX: RCI; NYSE: RG) is a  
diversified Canadian communications and media company 
engaged in three primary lines of business. Rogers Wireless 
is Canada’s largest wireless voice and data communications 
services provider and the country’s only carrier operating on 
the world standard GSM technology platform. Rogers Cable 
and Telecom is Canada’s largest cable television provider, 
offering cable television, high-speed Internet access,  
residential telephony services and video retailing, while 
its Rogers Business Solutions division is a national provider 
of voice communications services, data networking, and 
broadband Internet connectivity to small, medium and large 
businesses. Rogers Media is Canada’s premier collection of 
category-leading media assets with businesses in radio and 
television broadcasting, televised shopping, publishing and 
sports entertainment. 

Rogers Wireless is the largest Canadian wireless communi-
cations services provider, serving almost 6.8 million wireless 
voice and data subscribers and covering 94% of the 
Canadian population at December 31, 2006. Rogers Wireless 
operates Canada’s only GSM and HSDPA networks, the 
global standards in wireless technology. Rogers Wireless 
is Canada’s leader in innovative wireless voice and data 
services, and provides customers with the best and latest 
wireless devices and applications. Rogers Wireless subscribers 
have access to services across the U.S. and internationally, 
in 189 countries through roaming agreements with other 
wireless operators. Rogers sells and markets its wireless 
products separately under both the Rogers Wireless and the 
Fido brands. Rogers Wireless is a wholly owned subsidiary  
of Rogers Communications.

FY2006 Revenue:
$8.8 B

Media

13%

Cable and Telecom

36%

Wireless

51%

FY2006 Network  
Revenue:
$4.3B

Wireless Data

11%

Prepaid Voice

5%

Postpaid Voice

84%

Rogers Cable and Telecom is Canada’s largest cable provider, 
passing 3.5 million homes, and is also a national provider  
of voice communications services, data networking and 
broadband Internet connectivity solutions to businesses.  
Its advanced digital two-way network provides the leading 
selection of on-demand and high-definition programming; 
serves 1.3 million high-speed Internet customers; boasts  
the highest rate of digital cable penetration in Canada;  
and offers cable telephony services across 90% of its cable 
territory. Its Business Solutions division brings together the 
innovative services of Rogers’ Cable, Wireless and Media 
businesses into one sales and service channel dedicated to 
meeting the voice, data networking, Internet connectivity 
and wireless needs of businesses across Canada. Rogers 
Cable and Telecom is a wholly owned subsidiary of Rogers 
Communications. 

FY2006 Revenue:
$3.2B

Core Cable

44%

High-speed Internet

16%

Home Phone

11%

Business Solutions

19%

Retail

10%

Rogers Media operates a portfolio of broadcasting  
operations, publishing operations and sports entertainment  
assets. Media’s Broadcasting group comprises 51 radio  
stations across Canada; two multicultural television stations 
in Ontario (OMNI.1 and OMNI.2), and television stations in 
British Columbia (OMNI.10) and Manitoba (OMNI.11); Rogers 
Sportsnet, a specialty sports television service licensed to  
provide regional sports programming across Canada; and  
The Shopping Channel, Canada’s only nationally televised 
shopping service. Media’s Publishing group publishes more 
than 70 consumer magazines and trade and professional 
publications and directories in Canada. Media’s sports 
entertainment assets include the Toronto Blue Jays baseball  
team and Rogers Centre, Canada’s largest sports and  
entertainment facility. Rogers Media is a wholly owned  
subsidiary of Rogers Communications. 

FY2006 Revenue:
$1.2B

Core Media

86%

Sports Entertainment

14%

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

5.5

7.3

8.8

1.7

2.1

2.9

2.5

3.6

4.3

0.9

1.3

2.0

1.9

2.5

3.2

0.7

0.8

0.9

1.0

1.1

1.2

0.1

0.1

0.2

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

Left to right: William Linton, Rogers’ Chief Financial Officer; Philip Lind, Rogers’ Vice Chairman; John Thain, CEO of the NYSE; Edward “Ted” Rogers, Rogers’ President 
and CEO; Alan Horn, Rogers’ Chairman; Bruce M. Mann, Rogers’ Vice President of Investor Relations.

CELEBRATING 10 YEARS ON THE 
NEW YORK STOCK EXCHANGE

Ted Rogers started his first communications business almost 50 
years ago when he saw the potential in the then-new technology 
called FM radio and bought CHFI, Canada’s first FM radio station, 
now the largest and most profitable radio station in Canada. 
Today, Rogers Communications services millions of Canadians 
from coast to coast and employs more than 22,000 people. It owns 
Canada’s largest wireless telecom company; the country’s largest 
cable company; 51 radio stations; regional sports, home shopping 
and multicultural television stations; Canada’s largest collection 
of magazines and trade journals; and the Toronto Blue Jays major 
league baseball team. 

Rogers Communications is headquartered in Toronto and its 
shares have historically traded on the Toronto Stock Exchange.  
In 1996, the Company also listed its shares on the New York Stock 
Exchange (NYSE), which provides additional liquidity, access  
to the single largest pool of equity capital in the world and  
greater visibility by the U.S. investment community. During 2006, 
the Company celebrated the 10-year anniversary of its NYSE  
listing with a ceremony at the exchange. The equity market  
capitalization of Rogers Communications at the start of 1996  
was $2.9 billion. At the end of 2006 it was $22.6 billion, and today 
the shares of Rogers Communications are included in both the 
FTSE and Dow Jones global telecom indexes.

DELIVERING  
RESULTS

WHAT WE SAID:

Leverage networks, channels 
and brand to drive 11%  
pro forma revenue growth.

WHAT WE DID:

Delivered 14% consolidated  
pro forma revenue growth, 
with each of Wireless,  
Cable and Telecom, and  
Media delivering  
double-digit growth.

$ 7.0

$ 7.8

$ 8.8

1%

200

200

2006

CONSOLIDATED REVENUE
(billions of dollars)

WHAT WE SAID:

Leverage top-line growth with scale efficiencies  
and cost containment to deliver operating profit  
growth in excess of revenue growth.

WHAT WE DID:

31% Operating 

Profit Growth

Delivered 31% pro forma growth in operating profit with  
a 428 basis point expansion in operating profit margins.

WHAT WE SAID:

WHAT WE SAID:

Continue to strengthen  
balance sheet with reduction in  
leverage to approximately 3.5 times 
debt to operating profit.

WHAT WE DID:

Reduced balance sheet leverage  
to approximately 2.7 times debt 
to operating profit with strong  
operating profit growth and  
debt repayments. 

Debt Leverage 
Reduced

 30%

Significantly accelerate the  
deployment of cable telephony  
during 2006.

WHAT WE DID:

Expanded coverage area from 81%  
to 90% of cable territory and  
grew base of cable telephony  
subscribers sevenfold from  
48,000 to 366,000. 

8

366

7X

WHAT WE SAID:

Modestly but consistently  
increase dividends over time.

WHAT WE DID:

Rogers more than  
doubles 
dividend
for 2007

¢

7.¢

16¢

200

2006

CABLE TELEPHONY SUBSCRIBERS
(000s)

200

2006

2007

DIVIDEND RATE

WHAT WE SAID:

Drive increased wireless  
postpaid ARPU while  
continuing to reduce  
postpaid churn. 

WHAT WE DID:

Postpaid wireless ARPU  
grew by 5.8% while  
postpaid churn reduced  
from 1.6% to 1.3%.

ARPU

W5.8%

CHURN

U18%

WHAT WE SAID:

Deliver increased growth in cable  
revenue generating units (“RGUs”).

00

707

1%

WHAT WE DID:

Cable RGU growth was up 41%  
from 2005, led by increased  
growth in cable telephony and  
basic cable subscribers combined  
with continued healthy Internet  
and digital cable growth. 

200

2006

RGUs

For a detailed discussion of our performance against targets, and our targets for 2007, please see the sections of our 2006 Annual MD&A later in 
this report entitled 2006 Performance Against Targets and 2007 Financial and Operating Guidance. 

BUILDING VALUE,
TODAY AND FOR TOMORROW

FELLOW SHAREHOLDERS AND PARTNERS, 

During 2006, our consistent focus on innovation, integration and profitable 
growth delivered industry-leading performance and strong financial results.  
We continued to demonstrate how Rogers’ innovative array of wireless,  
cable, high-speed Internet and telephony products can add great value to  
our customers’ lives and generate solid returns for our shareholders. 

Our 14% pro forma increase in revenues to $8.8 billion and 31% 
pro forma increase in operating profit to $2.9 billion reflected 
solid year-over-year growth in our wireless, cable and telecom, 
and media businesses, and surpassed the financial targets we 
established at the start of the year. Consistent with our commit-
ment to further strengthen our balance sheet, we reduced our 
debt leverage from 3.9 times debt to operating profit including 
derivatives to 2.7. From an operational perspective we continued 
to scale subscriber levels at a steady pace and attracted new  
customers to our services while reducing the rate of churn of  
existing customers. In addition, we continued to integrate our 
businesses, streamline processes and enhance customer service.

We capped the year by announcing a two-for-one split of our 
shares and by raising the annual dividend pre-split from $0.15 to 
$0.32 – a 113% increase. We also increased the frequency of our 
dividend payments by changing the dividend distribution schedule 
from a semi-annual to a quarterly basis. Not only is the dividend 
increase evidence of our progress in growing the business and 
delivering value to shareholders, it also reflects our belief in the 
sustainability of the results and the continued confidence of our 
Board of Directors in the strategies we are executing.

As with everything we do, our success in 2006 is the result of a 
company-wide team effort. I want to express my gratitude to our 
management team and our more than 22,500 employees across 
the country for the substantial strides Rogers has made with their 
support and engagement. 

INNOVATING FOR GROW TH IN WIRELESS

The exceptional operating performance across our business  
segments in 2006 is rooted in Rogers’ history of innovation.  
Our passion for innovation remains as strong as ever.

We continued to secure Rogers’ place at the forefront of Canada’s 
wireless industry with the initial launch of High-Speed Downlink 
Packet Access (HSDPA) – our revolutionary next generation voice 
and data network with the fastest wireless data speeds in Canada. 
It also places Rogers among the first operators in the world to 
deploy this latest evolution of GSM – the dominant global standard 
for mobile wireless communications with over two billion users 
worldwide. We’ll continue rolling out this new network technology 
across many more Canadian markets in 2007 enabling exciting  
new broadband services on wireless phones and devices. 

2

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

With our impressive array of wireless voice and data products, 
our popular Rogers Wireless and Fido brands, and our leading 
spectrum position in North America, we’re well positioned to 
continue our success in wireless. And there remains tremendous 
opportunity ahead in Canada’s wireless market, where penetration 
remains below that of many other countries where wireless was 
introduced earlier.

Through our Inukshuk fixed wireless joint venture we have built 
a national wireless broadband network based on technology 
expected to evolve into an exciting new standard called WiMax. 
By 2008, the Inukshuk network is expected to cover some 45 cities  
and 100 unserved rural and remote communities across the  
country. Thanks to our Inukshuk network, we introduced Portable 
Internet from Rogers Yahoo!, a fixed wireless “plug and play” 
innovation which expands the availability of high-speed Internet 
across Canada.

DELIVERING BET TER TELEVISION, FASTER INTERNET   
AND MORE CHOICE

As the first in Canada to roll out pioneering products such as  
video on demand, high-definition, personal video recorders  
and digital simulcasting, innovation has long defined the spirit  
of our cable television business. Throughout 2006, we worked to 
provide Rogers Cable subscribers with an unprecedented amount 
of freedom, choice and control over their television viewing  
experience. We continued to expand our line up of high-definition, 
on-demand, multicultural, sports and U.S. programming during 
2006 and in the process widened our lead over other cable providers.  
Our focus on personalizing the television-viewing experience is 
clearly resonating with customers. Since the introduction of digital 
cable, we have attracted more than one million subscribers to this 
service and boast the highest penetration rate in Canada.

During the year, we also raised the bar for high-speed Internet 
services, boosting the speeds of our various Rogers Yahoo! Hi-
Speed Internet products and announcing Rogers Yahoo! Hi-Speed 
Internet Extreme Plus. At speeds of up to 18 megabits per second, 
Rogers Yahoo! Hi-Speed Internet Extreme Plus is the fastest  
residential service available to customers in our cable territory.

Our voice-over-cable telephony service launched in mid-2005, 
Rogers Home Phone, is becoming another great growth story. By 
the end of 2006, we expanded our cable telephony offering across 
90% of our cable footprint and, by virtue of our 2005 acquisition 
of Call-Net, we are able to offer a circuit-switched telephony  
product in major Canadian cities outside of our cable footprint.  
By year’s end, our residential telephony subscriber base had grown 
to more than 715,500, and we expect that this service – which is 
highly complementary to our other cable, Internet and wireless 
products – will continue to grow rapidly in 2007. 

In addition to strong organic growth at Rogers Media during 
2006, we recently extended our portfolio of radio stations with 
the acquisition of five radio stations in Alberta and increased 
our ownership in two television stations, Biography Canada and 
G4TechTV Canada. On the publishing side, we enhanced our  
collection of leading consumer magazines with the launch of 
Hello!, a celebrity/personality magazine, and Chocolat, a shopping 
magazine for home decor. 

WINNING WITH A QUADRUPLE PL AY

Putting innovation to work at Rogers goes beyond products and 
services. We’re also bringing innovation to the way we run our 
businesses and leverage our strengths. In last year’s annual report, 
I talked about how we are drawing on the combined strengths of 
our wireless, cable, Internet and telephony capabilities to deliver 
the Rogers Quadruple Play. 

“While2006wasagreatyearforRogers–and

I’mextremelypleasedwiththeresults–thereis
somuchmoretoaccomplish.As2007unfolds,our
focusremainsondeliveringprofitablegrowth
throughinnovationanddisciplinedexecution.”

Harnessing our collective resources brings simplicity and greater 
value to our customers while enabling us to leverage our strong 
brand and lower operating costs over time. Our bundled  
communications service offerings are one example of innovative 
integration. Another powerful example is how we were able to 
execute around Rogers’ exclusive broadcast rights for the 2006 
World Cup of soccer – the single most popular sporting event on 
the planet. During the summer of 2006, our wireless, cable and 
media businesses rallied around our World Cup rights and  
combined their broadcast and distribution platforms to create  
a decisive force in the market across Canada.

BRINGING IT ALL TO BUSINESS

One of the advantages of our Call-Net acquisition was that it gave 
us a platform upon which to accelerate the growth of Rogers 
Business Solutions. This group brings together the innovative com-
munications services of Rogers Wireless, Rogers Cable and Telecom, 
and Rogers Media into one sales and service channel dedicated to 
meeting the voice, data networking, Internet connectivity and wire-
less needs of the Canadian business market. Formed on January 1, 
2006, this group has worked quickly to differentiate itself by pro-
viding a seamless IP-based network for Canadian businesses which  
leverages the many network assets of Rogers Communications. 

LOOKING AHEAD

While 2006 was a great year for Rogers – and I’m extremely 
pleased with the results – there is so much more to accomplish.  
As 2007 unfolds, our focus remains on delivering profitable 
growth through innovation and disciplined execution. As is our 
heritage, we will continue to focus on deploying unique and 
innovative communications and entertainment products that add 
convenience and value to our customers’ lives. However, as we 
continue to gain scale, I am also increasingly focused on making 
Rogers what I call “industrial strength” – by putting in place the 
processes, platforms, people and controls that will support and 
secure the Company into the future.

There is plenty of heavy lifting ahead as we work to strengthen  
our position as the leading wireless provider in Canada, expand our  
presence in the business segment and drive top and bottom-line 
growth in local telephony, digital cable and our media businesses. 
We will continue to explore opportunities for our operations to 
work together to extend the power of our brand and maximize 
efficiencies. And we will target double-digit revenue and operating 
profit growth in 2007 while continuing to delever our balance sheet. 

If you live in Canada, I invite you to sample and subscribe to our 
many services. They will entertain you, inform you and help you 
keep in touch with what matters most in your world. Wherever 
life takes you, Rogers will be there, innovating to enrich your life 
and the lives of generations of Canadians to come.

Thank you for your investment,  
confidence and continued support. 

The best is yet to come!

Edward “Ted” S. Rogers, OC
President and  
Chief Executive Officer
Rogers Communications Inc.

 
YOUR LIFE 
AT HOME

For generations, Canadian families have welcomed Rogers into their homes as the provider  
of choice for entertainment, communications and information services. Rogers has a rich  
legacy of fundamentally changing the way families discover, enjoy, connect and share.  
We provide families with greater choice, control and convenience; and Canadians know that  
with Rogers, they’ll never miss a thing when it comes to enjoying the latest technologies.

Complete flexibility in experiencing TV content means families watch what they want when 
they want – with Rogers, they pause TV, not life. Advanced wireless services offer the security  
of knowing that family members are close, no matter where they are. From preschool through 
high school, Rogers’ Internet, specialty TV and media content bring new dimensions of learn-
ing and convenience into the home. And broadband connectivity now lets parents better  
balance their time between the office and home. 

And because no two families are quite the same, Rogers offers flexible, better-choice bundles 
that let them combine the services they want with the convenience of a single monthly bill. 

C ABLE TELEVISION

HIGH -SPEED INTERNET

WIRELESS

HOME PHONE

CONTENT

The customer is in control, 
with the best in digital cable 
and high-definition, a huge 
selection of content on-
demand, and programming 
in more than 2 different 
languages.

Rogers is the leader, with  
the fastest service available 
in its territory. Every option 
for speed is packed with 
tools for managing e-mail 
and customizing content, 
backed by the latest security 
features. 

It’s how today’s families 
stay in touch. With Canada’s 
clearest wireless network 
and leading selection  
of devices and solutions, 
Rogers offers plans to fit 
the unique needs of every 
household.

Keeping their existing 
phone numbers, wall jacks 
and telephones, customers 
get all the calling features 
they need, and bundle the 
service with their other 
Rogers products for  
great value.

Families turn to Rogers’  
radio stations, TV channels,  
magazines, sports enter-
tainment and televised 
home shopping for the  
best in Canadian media.



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ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

YOUR LIFE  
AT WORK

Staying competitive in business today is increasingly about staying connected – being able  
to respond to opportunity whenever and wherever business happens. It’s about working 
smarter – supported by integrated communications solutions that enhance productivity  
and drive results.

Rogers is dedicated to helping business succeed – in the office and on the move – offering 
customers a single reliable source for wired and wireless voice, networking and IP solutions. 
As Canada’s only GSM-based wireless provider, we connect business to high-speed wireless 
services for e-mail and Internet access, and provide superior voice and data roaming coverage 
overseas and around the globe. Rogers also operates a coast-to-coast fibre-optic network 
with connectivity into the U.S. and Europe for the broadband data networking services that 
are the lifeblood of commerce today. 

As technologies become increasingly complex, our customers count on Rogers’ business services 
to make it easier for them to apply and profit from the latest communications solutions.

VOICE TELEPHONY

DATA NET WORKING

Rogers provides business 
with reliable local, long 
distance, toll-free and  
conferencing services, plus 
innovative services for  
better managing call flows.

Rogers connects employees,  
customers and business 
partners at locations across 
town or around the globe 
with fast, reliable data net-
working solutions tailored 
to the unique requirements 
of each business. 

INTERNET AND   
IP SOLUTIONS

Rogers offers a wide range 
of high-performance busi-
ness Internet connectivity 
and IP solutions, backed by 
robust network service level 
agreements for speed and 
reliability.

MOBILIT Y

MEDIA

Because business needs 
reliable, anywhere access 
to people and information 
while on the move, Rogers 
provides seamless wireless 
roaming coverage in 189 
countries around the world. 

Businesses rely on Rogers’ 
collection of leading media 
brands as their one-stop 
solution for all of their local 
and national print, radio  
and television advertising. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

7

YOUR LIFE
CONNECTED

Today’s youth and young adults set the pace – always on the lookout for faster, cooler and 
more flexible ways to stay connected with friends and the urban life. Speed and mobility 
define the experience, with the convergence of technologies letting them do more with less. 
Rogers lets them say more and play more with the fastest speeds, hottest devices and most 
innovative applications. 

Whether it’s blistering fast Internet connections to their apartment, portable connectivity 
to their laptop or wireless data to their cell phone, Rogers lets them connect in more ways 
in more places. And staying connected to friends and colleagues with voice, e-mail, text and 
instant messaging, music, pictures and video seamlessly across all of their Rogers connected 
devices whether wired, portable or mobile is the ultimate in freedom. 

For people who set the rhythm of their life to the speed of innovation in communications, 
Rogers will make sure they never miss a beat.

WIRELESS VOICE AND 
MESSAGING

With access to the leading wireless 
voice and data network in Canada, 
Rogers’ customers count on a clear  
connection wherever life takes 
them – locally, nationally or  
globally.

INTERNET CONNEC TIVIT Y

ELEC TRONIC MAIL

Rogers offers more options to  
connect to the Internet. Whether  
by cable modem, DSL, fixed  
wireless or cellular – Rogers  
gets customers on-line fast.

The Rogers Yahoo! e-mail service 
is packed with tools for manag-
ing and customizing the e-mail 
experience, and it’s backed by the 
latest security features, massive 
amounts of storage and dedicated 
support.

MUSIC , GAMES AND 
PIC TURES

With superior speeds and best-
of-breed services from Rogers 
Yahoo!, customers safely capture, 
download and share digital media  
including music, games, photos, 
video and more.

8

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ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

9

10

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YOUR LIFE
TOMORROW

Innovation is at the very core of what Rogers stands for. Technology’s ability to enhance life  
is only accelerating. No company is better positioned to deliver the benefits of tomorrow 
than Rogers. 

Rogers is leading the way, introducing technologies that will fundamentally change the way 
we stay in touch, informed and entertained – at home, at work and on the go. We’re turbo-
charging the broadband pipe into the home, deploying next generation wireless services  
and enabling the digitization of media. Mobility and broadband will combine and drive a  
shift from “the connected home” to “the connected person” – personal broadband where 
customers choose the information, communication and entertainment they want, and access 
them from anywhere. 

Video over cellular; TV over the Internet; ultra-high-definition content; video calling; voice 
messages by e-mail – the best is yet to come. And wherever life takes our customers, Rogers 
will be there, innovating for the lives of generations of Canadians to come. 

CONVERGED WIRELESS/
WIRELINE

When wireless merges with the 
wired world, calls will travel 
through the cable telephone  
service at home and through the 
cell network away from home  
and will know which to try first. 

WIRELESS BROADBAND

MOBILE T V

VIDEO C ALLING

Rogers’ fixed wireless network 
will evolve onto the emerging 
WiMax standard, enabling users 
to easily take their high-speed 
Internet connection with them  
on the go.

Canadians will soon be able to 
watch full-length broadcast TV  
on their mobile phones, with the 
same convenience and program 
selection they enjoy at home.

Real-time personal video  
communications will soon be as 
easy as placing a telephone call, 
bringing our customers even closer 
to the people who matter most. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

11

LIFE IN YOUR 
COMMUNITY

Rogers touches the lives of Canadians through more than just products and services that 
enrich, inform and entertain, but also by giving back to the community in ways that are as 
diverse as the communities we serve. At the centre of it all are our people, who don’t stop 
helping those in the community when they leave work at the end of the day.

Across the country, Rogers employees’ passion for improving the quality of life of Canadians 
can be seen in the many communities in which they live and work.

Through both corporate-sponsored initiatives and direct community involvement, our 
employee volunteers make it all possible, whether it’s covering local community news and 
events, supporting local teams, ensuring the safety of children on Halloween night, bringing 
entertainment to sick children in hospitals, or collecting toy and food donations.

Our employees’ enthusiasm for change has brought communities together to raise funds in 
support of local initiatives including cancer research, emergency support for local families in 
need, and programs that enhance the quality of life for youth and children.

Rogers employees are also leading the charge for the recycling of cell phones through Phones 
for Food. Their efforts not only benefit the environment, but support a national program to 
raise funds to benefit local food banks.

For further information on these and many other community initiatives we support, please 
visit the “About Rogers” section of the rogers.com website.

12

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13

DIRECTORS AND SENIOR CORPORATE
OFFICERS OF ROGERS COMMUNICATIONS INC.

1

2

3





6

7

8

9

1 0

11

12

13

1

1

16

17

1 8

19

2 0

21

2 2

2 3

DIREC TORS

  6  Alan D. Horn, CA

President and Chief Executive Officer 
Rogers Telecommunications Limited 
Chairman

  7  Peter C. Godsoe, OC
Company Director 
Lead Director

 11  Ronald D. Besse

President, Besseco Holdings Inc.

 12  Charles William David Birchall

 13  Philip B. Lind, CM
Vice Chairman  
Rogers Communications Inc.

 1  Nadir H. Mohamed, CA

President and Chief Operating Officer 
Communications Group
Rogers Communications Inc.

 10  The Hon. David R. Peterson, PC, QC

Senior Partner and Chairman
Cassels Brock & Blackwell LLP

Vice Chairman, Barrick Gold Corporation

 17  Edward “Ted” S. Rogers, OC

    John H. Clappison, FCA
Company Director

  8  Thomas I. Hull

Chairman and Chief Executive Officer
The Hull Group of Companies

SENIOR CORPOR ATE OFFICERS

  6  Alan D. Horn, CA

Chairman

 13  Philip B. Lind, CM
Vice Chairman

President and  
Chief Executive Officer
Rogers Communications Inc.

 1  Edward S. Rogers

President, Rogers Cable Inc.

 1  Edward S. Rogers

President, Rogers Cable Inc.

 21  Anthony P. Viner

President and Chief Executive Officer 
Rogers Media Inc.

 17  Edward “Ted” S. Rogers, OC

President and Chief Executive Officer

 23  Ronan D. McGrath, CA

  2  Loretta A. Rogers
Company Director

 16  Melinda M. Rogers

Senior Vice President,  
Strategy and Development 

    William T. Schleyer

Chairman and Chief Executive Officer
Adelphia Communications Corp.

  9  John A. Tory, QC

Director, The Woodbridge Company 
Limited

  3  J. Christopher C. Wansbrough

Chairman
Rogers Telecommunications Limited

  1  Colin D. Watson

Company Director

 20  Kevin P. Pennington

Senior Vice President,
Chief Human Resources Officer

 22  David P. Miller

Senior Vice President, General Counsel 
and Secretary

 1  Nadir H. Mohamed, CA

President and Chief Operating Officer 
Communications Group

 19  Robert W. Bruce

President, Rogers Wireless Inc.

President, Rogers Shared Operations and 
Chief Information Officer

 16  Melinda M. Rogers

Senior Vice President,  
Strategy and Development

 18  William W. Linton, CA

Senior Vice President, Finance and  
Chief Financial Officer

See www.rogers.com for an expanded listing and biographical information of Rogers’ corporate and operating company management teams.

1

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
CORPORATE GOVERNANCE AND 
THE COMMITTEES OF THE BOARD 

Rogers Communications’ Board of Directors is strongly committed 
to sound corporate governance and continuously reviews its  
governance practices and benchmarks them against acknowledged  
leaders and evolving legislation. We are a family-controlled  
company and take pride in our proactive and disciplined approach 
towards ensuring that Rogers’ governance structures and practices 
are deserving of the confidence of the public equity markets. 

As substantial stakeholders, the Rogers family is represented on 
our Board and brings a long-term commitment to oversight and 
value creation. At the same time, we benefit from having outside 

directors who are some of the most experienced business leaders 
in North America.

The composition of our Board and structure of its various  
committees are outlined below. As well, we make detailed infor-
mation of our governance structures and practices – including 
our complete statement of corporate governance practices,  
our codes of conduct and ethics, full committee charters, and 
board member biographies – easily available on our website at 
www.rogers.com/corporategovernance.

C OMMIT TE E S  OF T H E B OA RD

AUDIT

CORPORATE
GOVERNANCE

NOMINATING COMPENSATION

EXECUTIVE

FINANCE

PENSION

Chair

Member

Peter C. Godsoe, OC

Edward “Ted” S. Rogers, OC

Ronald D. Besse

C. William D. Birchall

John H. Clappison, FCA

Thomas I. Hull

Nadir H. Mohamed, CA

The Hon. David R. Peterson, PC, QC

Edward S. Rogers

Melinda M. Rogers

William T. Schleyer

John A. Tory, QC

J. Christopher C. Wansbrough

Colin D. Watson

The Audit Committee reviews the Company’s accounting policies 
and practices, the integrity of the Company’s financial reporting  
processes and procedures and the financial statements and other 
relevant public disclosures to be provided to the public. The 
Committee also assists the Board in its oversight of the Company’s 
compliance with legal and regulatory requirements relating to 
financial reporting and assesses the systems of internal accounting 
and financial controls and the qualifications, independence and 
work of external auditors and internal auditors.

shareholders and for appointment by the Board and also recom-
mends nominees for each committee of the Board including each 
committee’s Chair.

The Compensation Committee assists the Board in monitoring, 
reviewing and approving compensation and benefit policies  
and practices. The Committee is responsible for recommending  
director and senior management compensation and for succession 
planning with respect to senior executives.

The Corporate Governance Committee assists and makes  
recommendations to the Board to ensure the Board of Directors 
has developed appropriate systems and procedures to enable the  
Board to exercise and discharge its responsibilities. To carry this 
out the Corporate Governance Committee assists the Board in 
developing, recommending and establishing corporate governance 
policies and practices and leads the Board in its periodic review of 
the performance of the Board and its committees.

The Nominating Committee assists and makes recommendations  
to the Board to ensure that the Board of Directors is properly  
constituted to meet its fiduciary obligations to shareholders  
and the Company. To carry this out, the Nominating Committee 
identifies prospective Director nominees for election by the  

The Executive Committee assists the Board in discharging its 
responsibilities in the intervals between meetings of the Board, 
including to act in such areas as specifically designated and  
authorized at a preceding meeting of the Board and to consider 
matters concerning the Company that may arise from time to time.

The Finance Committee reviews and reports to the Board on  
matters relating to the Company’s investment strategies, hedging 
program and general debt and equity structure.

The Pension Committee supervises the administration of  
the Company’s pension plans and reviews the provisions and  
investment performance of the Company’s pension plans.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

1

FINANCIAL	SECTION
CONTENTS

17	 MANAGEMENT’S	DISCUSSION	AND	ANALYSIS

75	 MANAGEMENT’S	RESPONSIBILITY	FOR		

Corporate	Overview
18	 Our	Business	
19	 Our	Strategy	
19	 Acquisitions	
19	 Consolidated	Financial	and	Operating	Results
24	 2007	Financial	and	Operating	Guidance

Segment	Review
25	 Wireless	
32	 Cable	and	Telecom
41	 Media

Consolidated	Liquidity	and	Financing
43	 Liquidity	and	Capital	Resources
45	
46	 Outstanding	Share	Data	
47	 Dividends	and	Other	Payments	on		

Interest	Rate	and	Foreign	Exchange	Management

RCI	Equity	Securities		

47	 Commitments	and	Other	Contractual	Obligations
48	 Off-Balance	Sheet	Arrangements

Operating	Environment
48	 Government	Regulation	and		
Regulatory	Developments
52	 Competition	in	our	Businesses
53	 Risks	and	Uncertainties	Affecting	our	Businesses

Accounting	Policies	and	Non-GAAP	Measures
60	 Key	Performance	Indicators	and		

Non-GAAP	Measures		
61	 Critical	Accounting	Policies
62	 Critical	Accounting	Estimates
64	 New	Accounting	Standards
65	 Recent	Canadian	Accounting	Pronouncements
65	 U.S.	GAAP	Differences

Intercompany	and	Related	Party	Transactions

Additional	Financial	Information
66	
68	 Five-Year	Summary	of	Consolidated	Financial	Results
69	 Summary	of	Seasonality	and	Quarterly	Results
71	 Controls	and	Procedures
72	 Supplementary	Information:	Non-GAAP	Calculations

FINANCIAL	REPORTING

75	 AUDITORS’	REPORT	TO	THE	SHAREHOLDERS

76	 CONSOLIDATED	STATEMENTS	OF	INCOME

77	 CONSOLIDATED	BALANCE	SHEETS

78	 CONSOLIDATED	STATEMENTS	OF	DEFICIT

79	 CONSOLIDATED	STATEMENTS	OF	CASH	FLOWS

80	 NOTES	TO	CONSOLIDATED	FINANCIAL		

STATEMENTS

80	 Note	1:	Nature	of	the	business	
80	 Note	2:	Significant	accounting	policies	
85	 Note	3:	Segmented	information	
87	 Note	4:	Business	combinations	
89	 Note	5:	Investment	in	joint	ventures	
89	 Note	6:	Store	closure	expenses	
89	 Note	7:	Income	taxes
91	 Note	8:	Net	income	(loss)	per	share
91	 Note	9:	Other	current	assets
92	 Note	10:	Property,	plant	and	equipment
92	 Note	11:	Goodwill	and	intangible	assets
93	 Note	12:	Investments
94	 Note	13:	Deferred	charges	
94	 Note	14:	Other	long-term	assets	
95	 Note	15:	Long-term	debt	
98	 Note	16:	Derivative	instruments
98	 Note	17:	Other	long-term	liabilities
99	 Note	18:	Financial	instruments	
100	 Note	19:	Pensions	
102	 Note	20:	Shareholders’	equity
105	 Note	21:	Consolidated	statements	of	cash	flows		

and	supplemental	information

106	 Note	22:	Related	party	transactions	
107	 Note	23:	Commitments	
107	 Note	24:	Guarantees	
108	 Note	25:	Contingent	liabilities	
108	 	Note	26:	Canadian	and	United	States		

accounting	policy	differences	

113	 Note	27:	Subsequent	events	

114	CORPORATE	INFORMATION

16

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MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

FOR THE YEAR ENDED DECEMBER 31, 20 0 6

This  Management’s  Discussion  and  Analysis  (“MD&A”)  should 
be  read  in  conjunction  with  our  2006  Audited  Consolidated 
Financial Statements and Notes thereto. The financial information 
presented herein has been prepared on the basis of Canadian gen-
erally accepted accounting principles (“GAAP”) and is expressed in 

Canadian dollars, unless otherwise stated. Please refer to Note 26 to 
the 2006 Audited Consolidated Financial Statements for a summary 
of differences between Canadian and United States (“U.S.”) GAAP. 
This MD&A, which is current as of March 28, 2007, is organized into 
six sections.

1 CO RPOR ATE OVE RVIE W

2 SEGMENT R EVI EW

3 CO NSOLI DATED LIQU ID IT Y  

AND FINANCI NG

18  Our Business

19  Our Strategy

19  Acquisitions

19  Consolidated Financial and  

Operating Results

24  2007 Financial and  
Operating Guidance

25  Wireless

32  Cable and Telecom

41  Media

43  Liquidity and Capital Resources

45 

Interest Rate and Foreign  
Exchange Management

46  Outstanding Share Data

47  Dividends and Other Payments  

on RCI Equity Securities

47  Commitments and Other  

Contractual Obligations

48  Off-Balance Sheet Arrangements

4 OPE RATING ENVIRON ME NT

5 ACCO UNTING PO LI CI ES AND 

NON-GAAP MEASURES

6 ADDITIO NAL FINANCIAL 

INFOR MATI ON

48  Government Regulation and  
Regulatory Developments

60  Key Performance Indicators and  

Non-GAAP Measures

66 

Intercompany and Related  
Party Transactions

52  Competition in our Businesses

61  Critical Accounting Policies

68  Five-Year Summary of Consolidated  

53  Risks and Uncertainties Affecting  

62  Critical Accounting Estimates

our Businesses

64  New Accounting Standards

65  Recent Canadian Accounting  

Pronouncements

65  U.S. GAAP Differences

Financial Results

69  Summary of Seasonality and  

Quarterly Results

71  Controls and Procedures

72  Supplementary Information:  
Non-GAAP Calculations

In this MD&A, the terms “we”, “us”, “our”, and “the Company” refer 
to  Rogers  Communications  Inc.  and  our  subsidiaries,  which  were 
reported in the following segments at December 31, 2006:

•  “Wireless”, which refers to our wholly owned subsidiary Rogers 
Wireless Communications Inc. (“RWCI”) and its subsidiaries, includ-
ing Rogers Wireless Inc. (“RWI”) and its subsidiaries;

•  “Cable and Telecom”, which refers to our wholly owned subsid-
iary Rogers Cable Inc. and its subsidiaries. RCI acquired Call-Net 
Enterprises  Inc.  (“Call-Net”)  on  July  1,  2005  and  subsequently 
changed its name to Rogers Telecom Holdings Inc. (“RTHI”). The 
results of RTHI and RTHI’s operating subsidiaries are consolidated 
effective  as  of  the  July  1,  2005  acquisition  date.  On  January  9, 
2006,  RCI’s  ownership  interest  in  RTHI’s  operating  subsidiaries 
was transferred to Rogers Cable Inc. from RTHI. Beginning with 
the first quarter of 2006, the Cable and Telecom operating unit 
reports its results in the following segments: Cable and Internet; 

Rogers Home Phone (voice-over-cable telephony subscribers and 
residential circuit-switched telephony customers); Rogers Business 
Solutions (business telephony and data subscribers); and Rogers 
Retail. Comparative figures have been reclassified to conform to 
this new segment reporting.

•  “Media”,  which  refers  to  our  wholly  owned  subsidiary  Rogers 
Media  Inc.  and  its  subsidiaries  including  Rogers  Broadcasting, 
which owns Rogers Sportsnet, Radio stations, OMNI television, The 
Biography Channel Canada, G4TechTV Canada and The Shopping 
Channel;  Rogers  Publishing;  and  Rogers  Sports  Entertainment, 
which  owns  the  Toronto  Blue  Jays  and  the  Rogers  Centre.  In 
addition, Media holds ownership interests in entities involved in 
specialty TV content, TV production and broadcast sales. 

“RCI” refers to the legal entity Rogers Communications Inc. exclud-
ing our subsidiaries.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

17

 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Throughout this MD&A, all percentage changes are calculated using 
numbers rounded to the decimal to which they appear. Please note 
that the charts, graphs and diagrams that follow have been included 
for ease of reference and illustrative purposes only and do not form 
part of management’s discussion and analysis.

Before making any investment decisions and for a detailed discus-
sion  of  the  risks,  uncertainties  and  environment  associated  with 
our  business,  see  the  section  of  this  MD&A  entitled  “Risks  and 
Uncertainties”. 

C AUTION REGARDING FORWARD -LOOkING STATEMENTS, 
RISkS AND ASSUMP TIONS

This MD&A includes forward-looking statements and assumptions 
concerning the future performance of our business, its operations 
and its financial performance and condition. These forward-looking 
statements include, but are not limited to, statements with respect 
to our objectives and strategies to achieve those objectives, as well 
as statements with respect to our beliefs, plans, expectations, antici-
pations, estimates or intentions. Statements containing expressions 
such as “could”, “expect”, “may”, “anticipate”, “assume”, “believe”, 
“intend”, “estimate”, “plan”, “guidance”, and similar expressions 
generally  constitute  forward-looking  statements.  These  forward-
looking statements also include, but are not limited to, guidance 
relating  to  revenue,  operating  profit,  property,  plant  and  equip-
ment expenditures, free cash flow, expected growth in subscribers, 
the  deployment  of  new  services,  integration  costs,  and  all  other 
statements that are not historical facts. Such forward-looking state-
ments are based on current expectations and various factors and 
assumptions applied which we believe to be reasonable at the time, 
including but not limited to general economic and industry growth 
rates, currency exchange rates, product and service pricing levels and 
competitive intensity, subscriber growth and usage rates, technol-
ogy deployment, content and equipment costs, the integration of 
acquisitions, and industry structure and stability. 

Except as otherwise indicated, this MD&A does not reflect the poten-
tial  impact  of  any  non-recurring  or  other  special  items  or  of  any 
dispositions,  monetizations,  mergers,  acquisitions,  other  business 
combinations or other transactions that may be announced or occur 
after the date of the financial information contained herein.

We  caution  that  all  forward-looking  information  is  inherently 
uncertain  and  that  actual  results  may  differ  materially  from  the 
assumptions,  estimates  or  expectations  reflected  in  the  forward-
looking information. A number of risk factors could cause actual 
results  to  differ  materially  from  those  in  the  forward-looking 
statements, including but not limited to economic conditions, tech-
nological  change,  the  integration  of  acquisitions,  the  failure  to 
achieve anticipated results from synergy initiatives, unanticipated 
changes in content or equipment costs, changing conditions in the 
entertainment, information and communications industries, regu-
latory  changes,  changes  in  law,  litigation,  tax  matters,  employee 
relations,  pension  issues  and  the  level  of  competitive  intensity 
amongst major competitors, many of which are beyond our control. 
Therefore, should one or more of these risks materialize, or should 
assumptions underlying the forward-looking statements prove incor-
rect, actual results may vary significantly from what we currently 
foresee. Accordingly, we warn investors to exercise caution when 
considering any such forward-looking information herein and to not 
place undue reliance on such statements and assumptions. We are 
under no obligation (and we expressly disclaim any such obligation) 
to update or alter any forward-looking statements or assumptions 
whether as a result of new information, future events or otherwise, 
except as required by law. 

18

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

ADDITIONAL INFORMATION

Additional  information  relating  to  us,  including  our  Annual 
Information  Form  and  discussions  of  our  2006  interim  quarterly 
results, may be found on SEDAR at www.sedar.com or on EDGAR at 
www.sec.gov.

1   CORPORATE OVERVIEW

OUR BUSINESS

We are a diversified public Canadian communications and  media 
company. We are engaged in wireless voice and data communica-
tions services through Wireless, Canada’s largest wireless provider 
and the operator of the country’s only Global System for  Mobile 
Communications  (“GSM”)  based  network.  Through  Cable  and 
Telecom we are one of Canada’s largest providers of cable televi-
sion, cable telephony and high-speed Internet access, and are also 
a national, full-service, facilities-based telecommunications alterna-
tive to the traditional telephone companies. Through Media, we are 
engaged in radio and television broadcasting, televised shopping, 
magazines and trade publications, and sports entertainment. 

We  are  publicly  traded  on  the  TSX  (RCI.A  and  RCI.B),  and  on  the   
NYSE (RG).

We also hold a 50% interest in Inukshuk, a joint venture construct-
ing  a  pan-Canadian  wireless  broadband  network. We  hold  other 
interests including an investment in a pay-per-view movie service, 
investments in certain specialty and digital television channels which 
are accounted for by the equity method, and we hold interests in 
other public and private companies for investment purposes. 

For more detailed descriptions of our Wireless, Cable and Telecom, 
and Media businesses, see the respective segment discussions below. 

REVENUE
(In millions of dollars)

OPERATING 
PROFIT
(In millions of dollars)

$2,689

1,946
957

$3,860

2,492
1,097

$4,580

3,201
1,210

$950

709
115

$1,337

$1,969

765
128

890
151

2004

2005

2006

2004

2005

2006

Wireless

Cable and Telecom

Media

Wireless

Cable and Telecom

Media

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

OUR STR ATEGY

Our business objective is to maximize subscribers, revenue, operating  
profit  and  return  on  invested  capital  by  enhancing  our  position 
as  one  of  Canada’s  leading  national  diversified  communications 
and media companies. Our strategy is to be the preferred provider 
of  communications,  entertainment  and  information  services  to 
Canadians. We seek to take advantage of opportunities to leverage 
our networks, infrastructure, sales channels, brand and marketing 
resources across the Rogers group of companies to create value for 
our customers and shareholders.

We help to identify and facilitate opportunities for Wireless, Cable 
and  Telecom,  and  Media  to  create  bundled  product  and  service 
offerings, as well as for the cross-marketing and cross-promotion of 
products and services to increase sales and enhance subscriber loy-
alty. We also work to identify and implement areas of opportunity 
for our businesses that will enhance operating efficiencies by sharing 
infrastructure, corporate services and sales distribution channels. 

ADDITIONS TO 
CONSOLIDATED PP&E
(In millions of dollars)

CONSOLIDATED 
TOTAL ASSETS
(In millions of dollars)

$1,055

$1,355

$1,712

$13,273

$13,834

$14,105

2004

2005

2006

2004

2005

2006

ACQUISITIONS

Acquisition of Call- Net Enterprises Inc .

On July 1, 2005, we acquired 100% of Call-Net Enterprises Inc. (“Call-
Net”), a Canadian integrated telecommunications solutions provider 
of local, long distance and data services to more than 600,000 homes 
and  businesses  across  Canada,  in  a  share-for-share  transaction 
announced May 11, 2005. The acquisition brought us an extensive 
national fibre network with approximately 160 co-locations in major 
urban  areas  across  Canada  and  network  facilities  in  the  U.S.  and 
United Kingdom. 

As consideration for the acquisition, Call-Net shareholders received 
two  Class  B  Non-Voting  shares  for  each  4.25  shares  of  Call-Net. 
Including  estimated  transaction  costs  of  $4  million,  the  purchase 
price of the acquisition was $328 million. This transaction has been 
accounted for using the purchase method and we began to consoli-
date Call-Net’s results of operations with our own effective July 1,  
2005.  Subsequent  to  the  acquisition,  we  changed  the  name  of   
Call-Net to Rogers Telecom Holdings Inc. 

Refer to “Critical Accounting Estimates – Purchase Price Allocations” 
and Note 4 to the 2006 Audited Consolidated Financial Statements 
for  more  details  regarding  this  transaction  and  updates  to  the   
purchase price allocation in 2006. 

CONSOLIDATED FINANCIAL AND OPER ATING RESULTS

See the sections in this MD&A entitled “Critical Accounting Policies”, 
“Critical Accounting Estimates” and “New Accounting Standards” 
and  also  the  Notes  to  the  2006  Audited  Consolidated  Financial 
Statements for a discussion of critical and new accounting policies 
and estimates as they relate to the discussion of our operating and 
financial results below.

We  measure  the  success  of  our  strategies  using  a  number  of  key 
performance indicators as outlined in the section “Key Performance 
Indicators and Non-GAAP Measures”. These key performance indi-
cators  are  not  measurements  in  accordance  with  Canadian  or   
U.S. GAAP and should not be considered as alternatives to net income 
or any other measure of performance under Canadian or U.S. GAAP. 

Operating Highlights and Significant Developments in 20 06 

•  In December 2006, we announced and implemented a two-for- 
one  split  of  our  Class  A  Voting  and  Class  B  Non-Voting  shares, 
with the additional shares distributed to shareholders beginning 
January 5, 2007.

•  We announced an increase in the annual dividend from $0.075 
to $0.16 per Class A Voting and Class B Non-Voting share (on a  
post-split basis), and modified our dividend distribution policy to 
now make dividend distributions on a quarterly basis instead of 
semi-annually.

•  We entered into a multi-year agreement with Maple Leaf Sports 
and Entertainment (“MLSE”) which had Rogers become a lead spon-
sor and the preferred supplier of all communications services to the 
Toronto Maple Leafs, Toronto Raptors and Air Canada Centre. 

•  We  concluded  the  final  phase  of  a  multi-staged  transaction  to 
acquire certain of the competitive local exchange carrier (“CLEC”) 
assets of Group Telecom/360 Networks (“GT”) from Bell Canada, 
including approximately 3,400 route kilometres of multi-stranded 
local and regional fibre; voice and data switching infrastructure; 
and co-location, point-of-presence and hub sites in Ontario, Quebec, 
Nova Scotia, New Brunswick and Newfoundland and Labrador.

•  We successfully launched our High-Speed Downlink Packet Access 
(“HSDPA”) network in the Golden Horseshoe markets of Ontario. 
This  next  generation  broadband  wireless  technology,  which 
Wireless continues to deploy across other major markets, is the 
fastest mobile wireless data service available in Canada.

Year Ended December 31, 2006 Compared to Year Ended   

December 31, 2005

For the year ended December 31, 2006, Wireless, Cable and Telecom, 
and Media represented 51.8%, 36.2%, and 13.7% of our consolidated 
revenue, respectively, offset by corporate items and eliminations of 
1.7%. Wireless, Cable and Telecom also represented 68.5%, 31.0%, 
and 5.3% of our consolidated operating profit, respectively, offset 
by corporate items and eliminations of 4.8%. For more detailed dis-
cussions of Wireless, Cable and Telecom, and Media, refer to the 
respective segment discussions below. Our financial results include 
the operations of Call-Net from the July 1, 2005 date of acquisition. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

19

 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Summarized Consolidated Financial Results 

Years ended December 31,
(In millions of dollars, except per share amounts) 

Operating revenue  
  Wireless (1) 
  Cable and Telecom 

  Cable and Internet 
  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail  
  Corporate items and eliminations  

  Media   
  Corporate items and eliminations  

Total 
Operating expenses, including integration and Rogers Retail store closure expenses  

  Wireless (1) 
  Cable and Telecom 

  Cable and Internet 
  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail 

Integration costs 

  Corporate items and eliminations  

  Media   
  Corporate items and eliminations  

Total 
Operating profit, after integration and Rogers Retail store closure expenses (2)  

  Wireless   
  Cable and Telecom 

  Cable and Internet 
  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail  

Integration costs 

  Media   
  Corporate items and eliminations  

Total 

Other income and expense, net (3) 

Net income (loss) 

Net income (loss) per share (4): 

  Basic 
  Diluted 

Additions to PP&E (2) 

  Wireless    
  Cable and Telecom 

  Cable and Internet 
  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail  

  Media   
  Corporate (5) 

Total 

Operating profit margin (2) 

2006  

2005  

% Chg

  $ 

4,580  $ 

3,860  

 18.7 

 1,944 
 355 
 596 
 310 

 1,735  
 150  
 284  
 327  

 (4)   

 (4)   

 3,201 
 1,210 
 (153)   

 2,492  
 1,097  
 (115)   

 8,838 

 7,334  

 12.0 
 136.7 
 109.9 
 (5.2)
–

 28.5 
 10.3 
 33.0 

 20.5 

 2,611 

 2,523  

 3.5 

 1,111  
 345  
 547  
 303  
 9  
 (4)   

 2,311  
 1,059  

 (18)   

 1,012  
 141  
 264  
 309  
 5  
 (4)   

 1,727  
 969  
 (29)   

 5,963  

 5,190  

 9.8 
 144.7 
 107.2 
 (1.9)
 80.0 
 – 

 33.8 
 9.3 
 (37.9)

 14.9 

 1,969  

 1,337  

 47.3 

 833  
 10  
 49  
 7  
 (9)   

 890  
 151  
 (135)   

 723  
 9  
 20  
 18  
 (5)   

 765  
 128  
 (86)   

 2,875  

 2,144  

 2,253  

 2,189  

 15.2 
 11.1 
 145.0 
 (61.1)
 80.0 

 16.3 
 18.0 
 57.0 

 34.1 

 2.9 

  $ 

622   $ 

(45)   

 n/m 

  $ 

0.99   $ 
 0.97  

(0.08)   
 (0.08)   

 n/m 
 n/m 

   $ 

684   $ 

585  

 16.9 

 492  
 193  
 98  
 11  

 794  
 48  
 186  

 515  
 121  
 63  
 15  

 714  
 40  
 16  

  $ 

1,712   $ 

1,355  

32.5% 

29.2% 

 (4.5)
 59.5 
 55.6 
 (26.7)

 11.2 
 20.0 
 n/m 

 26.3 

(1)  Certain current and prior year amounts related to Wireless equipment sales and cost of equipment sales have been reclassified. See the “Reclassification of Wireless Equipment Sales and Cost of Sales” section 

for further details.

(2)  As defined. See the “key Performance Indicators and Non-GAAP Measures” section. Operating profit includes integration costs and Rogers Retail store closure expenses of $18 million and $66 million for 2006 

and 2005, respectively. 

(3)  See the “Reconciliation of Operating Profit to Net Income (Loss)” section for details of these amounts.
(4)  Prior period per share amounts have been retroactively adjusted to reflect a two-for-one split of the Company’s Class A Voting and Class B Non-Voting shares in December 2006.
(5)  Corporate additions to PP&E for 2006 include $105 million for RCI’s purchase of real estate in Brampton, Ontario and $28 million in related improvements.
n/m: not meaningful
20

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Our consolidated revenue was $8,838 million in 2006, an increase of 
$1,504 million, or 20.5%, from $7,334 million in 2005. Of the increase, 
Wireless contributed $720 million, Cable and Telecom $709 million, 
and Media $113 million, offset by an increase in corporate items and 
eliminations of $38 million. 

the  year  ended  December  31,  2006,  as  compared  to  a  net  loss  of   
$45 million in 2005. 

Refer to the respective individual segment discussions for details of 
the revenue, operating expenses, operating profit and additions to 
PP&E of Wireless, Cable and Telecom, and Media.

Our consolidated operating profit was $2,875 million, an increase of 
$731 million, or 34.1%, from $2,144 million in 2005. Of this increase, 
Wireless contributed $632 million, Cable and Telecom contributed 
$125  million,  and  Media  contributed  $23  million.  Consolidated 
operating profit as a percentage of operating revenue (“operating  
profit margin”) increased to 32.5% in 2006 from 29.2% in 2005. On 
a  consolidated basis, we recorded net income of $622 million for 

2006 Per formance Against Targets

The following table sets forth the guidance ranges for selected full 
year financial and operating metrics that we provided for 2006, as 
revised during the year, versus the actual results we achieved for the 
year. As indicated in the table, we either met or exceeded our oper-
ating and financial targets in all categories. 

(In millions of dollars, except subscribers) 

Revenue   

  Wireless (network revenue) 
  Cable and Telecom 
  Media    

Operating profit (1) 
  Wireless (2) 
  Cable and Telecom (3) 
  Media   

PP&E expenditures (4) 

  Wireless    
  Cable and Telecom 

Net subscriber additions (000s) 

  Retail wireless postpaid and prepaid 
  Basic cable 
  Digital households 
  High-speed Internet 
  Residential cable telephony 

Orig inal 2006 G uida nce  
 (At February 9, 2006) 

Updates from 
Original Guidance 

2006
Actual

$ 

4,125   to  $ 
 3,110   to 
1,165   to 

4,175   $ 
 3,185  
 1,205  

4,125   to  $ 
 3,110   to 
 1,165   to 

4,300   $ 
 3,217  
 1,205  

4,313 
 3,201 
 1,210 

$ 

1,730   to  $ 

 825   to 
 115   to 

1,780   $ 
 860  
120  

1,730   to  $ 

 825   to 
 115   to 

1,905   $ 
 877  
 130  

1,997 
 899 
 151 

$ 

600   to  $ 
 640    to  

650   $ 
 695  

600   to  $ 
 640    to  

650   $ 
 751  

624 
 751 

 525    to  
 0    to  
 175    to  
 125    to  
 200    to  

 575  
 10  
 225  
 175  
 250  

 525    to  
 0    to  
 175    to  
 125    to  
 200    to  

 575  
10  
 225  
 175  
 300  

 610 
 13 
 221 
 155 
 318 

Rogers Telecom integration 

$ 

50   to  $ 

65   $ 

50   to  $ 

65   $ 

52 

(1)  Before RCI corporate expenses and management fees paid to RCI.
(2)  Excludes operating losses related to the Inukshuk fixed wireless initiative and costs associated with the integration of Fido Solutions Inc. (“Fido”).
(3)  Excludes costs associated with the integration of Call-Net.
(4)  Does not include Corporate, Inukshuk or Media PP&E expenditures or the PP&E expenditures related to the Call-Net integration.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

21

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The  items  listed  below  represent  the  consolidated  income  and 
expense amounts that are required to reconcile operating profit to 
net income (loss) as defined under Canadian GAAP.

Reconciliation of Operating Profit to Net Income (Loss)

Years ended December 31,
(In millions of dollars) 

Operating profit (1) 
Depreciation and amortization  

Operating income  
Interest expense on long-term debt  
Loss on repayment of long-term debt  
Foreign exchange gain  
Change in the fair value of derivative instruments  
Other income   
Income tax reduction (expense)  

  Current    
  Future   

Net income (loss)  

(1)  As defined. See the “key Performance Indicators and Non-GAAP Measures” section.

2006  

2005  

% Chg

  $ 

2,875   $ 
(1,584)   

2,144  
(1,489)   

1,291  
(620)   
(1)   
2  
(4)   
10  

655  
(699)   
(11)    
35  
(25)    
2  

5  
(61)   

(11)   
9  

  $ 

622   $ 

(45)    

34.1 
 6.4 

 97.1 
 (11.3)
(90.9)
 (94.3)
(84.0)
 n/m 

n/m

n/m

Depreciation and Amor tization Expense

Depreciation and amortization expense was $95 million higher in 
2006,  compared  to  2005.  The  increase  primarily  reflects  the  addi-
tional depreciation and amortization recognized on property, plant 
and equipment (“PP&E”) expenditures and intangible assets arising 
from acquisitions during 2005. 

Operating Income

Operating income was $1,291 million in 2006, an increase of $636 mil-
lion, or 97.1%, from $655 million in 2005, reflecting growth in Wireless, 
Cable and Telecom, and Media, partially offset by the increase in 
depreciation and amortization expense as discussed previously.

Interest Expense on Long -Term Debt

The reduction in interest expense in 2006 compared to 2005 is primar-
ily due to the decrease in debt of more than $750 million, including 
the  impact  of  cross-currency  interest  rate  exchange  agreements.   
This  decrease  in  debt  was  largely  the  result  of  the  repayment  at 
maturity in February 2006 of RCI’s $75 million 10.50% Senior Notes, 
the repayment in June 2006 of the 10.5% Wireless Senior Secured 
Notes in the aggregate principal amount outstanding of $160 mil-
lion, Wireless’ July 2006 repayment of a mortgage in the aggregate 
principal  amount  outstanding  of  $22  million,  and  aggregate  net 
repayments under our various bank credit facilities of approximately 
$452 million.

Loss on Repayment of Long -Term Debt

During 2006, we redeemed $26 million (U.S. $22 million) of RCI’s (via 
RTHI,  formerly  Call-Net  Enterprises  Inc.)  10.625%  Senior  Secured 
Notes due 2008, resulting in a loss on repayment of long-term debt 
of $1 million. In 2005, we redeemed U.S. $114 million of Cable and 
Telecom’s  11%  Senior  Subordinated  Guaranteed  Debentures  due 

2015 and $238 million of the 10.625% Senior Secured Notes due 2008. 
These  redemptions  resulted  in  a  loss  on  repayment  of  long-term 
debt of $11 million in the year ended December 31, 2005, including 
the write-off of the related deferred financing costs and deferred 
transitional loss. 

Foreign Exchange Gain 

The foreign exchange gain of $2 million in 2006 arose primarily from 
the strengthening of the Canadian dollar during 2006 from $1.1659 
at December 31, 2005 to $1.1653 at December 31, 2006, favourably 
affecting the translation of the unhedged portion of our U.S. dollar-
denominated debt. In the year ended December 31, 2005, a foreign 
exchange gain of $35 million arose, given a 3.77 cent increase in the 
Canadian dollar relative to the U.S. dollar.

Change in Fair Value of Derivative Instruments

The changes in fair value of the derivative instruments were primar-
ily the result of the changes in the Canadian dollar relative to that of 
the U.S. dollar, as described above, and the resulting change in fair 
value of our cross-currency interest rate exchange agreements not 
accounted for as hedges. 

Other Income 

Other income of $10 million in 2006 and $2 million in 2005 was pri-
marily associated with investment income received from certain of 
our investments, net of write-downs required to reflect other than 
temporary declines in the values of certain investments. 

Income Tax Expense

Current income tax expense has historically consisted primarily of 
the Canadian Federal Large Corporations Tax (“LCT”). Due to the 
elimination of this tax during 2006, no amount has been expensed 

22

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

in respect of LCT in 2006. The recovery of $5 million recorded in 2006 
relates  primarily  to  the  reduction  of  certain  amounts  previously 
accrued for income tax. 

We recorded net future income tax expense in 2006 of $61 million. 
Future income tax expense resulted primarily from the utilization of 
non-capital loss carryforwards, the benefit of which had previously 
been recognized, net of a reduction of the valuation allowance for 
future income tax assets. Based on management’s assessment of the 
expected realization of future income tax assets during 2006, we 
reduced  the  valuation  allowance  recorded  against  certain  future 
income tax assets by $468 million to reflect that it is more likely than 
not that the future income tax assets will be realized. Approximately 
$300 million of the reduction in the valuation allowance related to 
future income tax assets arising from acquisitions. Accordingly, the 
benefit related to these assets has been reflected as a reduction of 
goodwill in the amount of $209 million and a reduction of other 
intangible assets in the amount of $91 million. 

Net Income (Loss) and Earnings (Loss) per Share

We recorded net income of $622 million in 2006, or basic earnings per  
share of $0.99 (diluted – $0.97), compared to a net loss of $45 million 
or a basic and diluted loss per share of $0.08 in 2005. This increase in 
net income was primarily due to the growth in operating profit as dis-
cussed above, as well as the decrease in interest on long-term debt.

EMPLOYEES

Employee  remuneration  represents  a  material  portion  of  our 
expenses.  At  December  31,  2006,  we  had  approximately  22,500 
full-time equivalent employees (“FTEs”) across all of our operating 
groups, including our shared services organization and corporate 

office, representing an increase of approximately 1,500 from the level 
at December 31, 2005. The increase is primarily due to an increase 
in our shared services, partially offset by reductions associated with 
the integration of Call-Net during the year. Total remuneration paid  
to employees (both full and part-time) in 2006 was approximately 
$1,462 million, an increase of $241 million from $1,221 million in 2005.

BASIS OF PRO FORMA INFORMATION

Certain financial and operating data information and tables in this 
MD&A has been prepared on a pro forma basis as if the acquisition of 
Call-Net had occurred on January 1, 2004. Such information is based 
on our historical financial statements, the historical financial state-
ments of Call-Net and the accounting for this business combination. 

Although  we  believe  this  presentation  provides  certain  relevant 
contextual  and  comparative  information  for  existing  operations, 
the  unaudited  pro  forma  consolidated  financial  and  operating 
data  presented  in  this  document  is  for  illustrative  purposes  only 
and does not purport to represent what the results of operations  
actually would have been if the acquisition of Call-Net had occurred 
on January 1, 2004, nor does it purport to project the results of oper-
ations for any future period. 

This  pro  forma  information  reflects,  among  other  things,  adjust-
ments  to  Call-Net’s  historically  reported  financial  information  to 
conform  to  our  accounting  policies  and  the  impacts  of  purchase 
accounting. The pro forma adjustments are based upon certain esti-
mates and assumptions that we believe are reasonable. Accounting 
policies used in the preparation of these statements are those dis-
closed in our 2006 Audited Consolidated Financial Statements and 
Notes thereto.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

23

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

20 07 FINANCIAL AND OPER ATING GUIDANCE

The following table outlines our financial and operational guidance 
for the full year 2007. This information is forward-looking and should 

be  read  in  conjunction  with  the  section  above  entitled  “Caution 
Regarding Forward-Looking Statements, Risks and Assumptions.”

2007 Full Year Guidance Ranges

(In millions of dollars, except subscribers) 

Consolidated   
  Revenue   
  Operating profit (1) 
  PP&E expenditures (1) 
  Free cash flow (2) 

Revenue   

  Wireless (network revenue) 
  Cable and Telecom (A) 
  Media (B)   
Operating profit (3) 
  Wireless (4) 
  Cable and Telecom (A)(1) 
  Media (B)   
PP&E expenditures 
  Wireless (C)(5) 
  Cable and Telecom (A)(1)(6) 
  Media (7)   

Net subscriber additions (000s) 

  Retail wireless postpaid and prepaid (8) 
  Residential cable revenue generating units (RGUs) (9) 

(A) Supplementary Cable and Telecom detail:

(In millions of dollars) 

Revenue   

  Cable, Internet and Home Phone 
  Rogers Business Solutions 
  Rogers Retail 
Operating profit (1) 

  Cable, Internet and Home Phone 
  Rogers Business Solutions 
  Rogers Retail 
PP&E expenditures (1) 

  Cable, Internet and Home Phone 
  Rogers Business Solutions (6) 
  Rogers Retail 

(B) Supplementary Media detail:

(In millions of dollars) 

Revenue   

  Core Media 
  Sports Entertainment 

Operating profit 
  Core Media 
  Sports Entertainment 

(C) Supplementary Wireless PP&E expenditures detail:

(In millions of dollars) 

  Wireless (excluding HSDPA) (5) 
  HSDPA  

2007  
Range 

9,700 
3,250 
1,625 
800 

to  $  10,000  $ 
to 
to 
to 

3,400 
1,750 
1,000 

4,900 
3,615 
1,275 

to  $ 
to 
to 

5,000  $ 
3,700 
1,325 

2,250 
935 
150 

to  $ 
to 
to 

2,350  $ 
975 
160 

675 
815 
85 

to  $ 
to 
to 

725  $ 
880 
95 

500 
625 

to 
to 

600 
725 

2007  
Range 

2006
Actual

8,838
2,887
1,669
543

4,313
3,201
1,210

1,997
899
151

624
751
48

610
666

2006
Actual

2,570 
560 
485 

to  $ 
to 
to 

2,600  $ 
600 
500 

2,299
596
310

925 
5 
5 

665 
125 
25 

to  $ 
to 
to 

to  $ 
to 
to 

950  $ 

15 
10 

700  $ 
150 
30 

2007  
Range 

843
49
7

657
83
11

2006
Actual

1,095 
180 

to  $ 
to 

1,135  $ 
190 

1,034
176

to  $ 

175 
(25)  to 

190  $ 
(30)   

167
(16)

  $ 

  $ 

  $ 

  $ 

  $ 

  $ 

  $ 

  $ 

  $ 

2007  
Range 

  $ 

425 
250 

to  $ 
to 

450  $ 
275 

2006
Actual

360
264

(1)  Excludes integration related expenditures.
(2)  Free cash flow is defined as operating profit less PP&E expenditures and interest expense and is not a term defined under Canadian GAAP.
(3)  Before management fees paid to RCI in 2006.
(4)  Excludes operating losses related to the Inukshuk fixed wireless initiative estimated to be $35 million in 2007.
(5)  Excludes PP&E expenditures related to Inukshuk of approximately $25 million in 2007.
(6)  Rogers Business Solutions PP&E excludes integration costs estimated to be $25 million to $30 million in 2007.
(7)  The increase in Media PP&E primarily reflects the relocation and construction of new studio facilities for Rogers SportsNet.
(8)  Wireless subscriber net additions exclude any potential subscriber adjustments associated with the planned TDMA/analog network turndown.
(9)  Residential cable RGUs are comprised of basic cable subscribers, digital cable households, residential high-speed Internet subscribers and residential cable and circuit-switched telephony subscribers. Includes 

approximately 75,000 migrations from the circuit-switched telephony platform to the cable telephony platform.

24

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The  2007  guidance  ranges  for  Wireless,  Cable  and  Telecom,  and 
Media reflect the impact of the following intercompany changes 
and transactions, which have no impact on consolidated results.

2006 WIRELESS NETWORK REVENUE MIX
(%)

(i)  Effective  January  2007,  the  Rogers  Video  segment  of  Cable 
and Telecom acquired the approximately 170 Wireless-owned 
retail locations with a carrying value of approximately $20 mil-
lion, for cash consideration of $73 million, which represented 
fair value. This segment, now known as Rogers Retail, will pro-
vide customers with a single direct retail channel featuring all 
of our wireless and cable products and services. The combined 
operations will continue to be a segment of Cable and Telecom. 
In  2007,  this  will  have  the  impact  of  increasing  revenue  and 
expenses of Rogers Retail by approximately $175 million, with 
no impact on operating profit.

(ii) 

In late December 2006, Wireless transferred the Rogers Campus 
(land  and  buildings)  at  fair  market  value  to  RCI.  The  Rogers 
Campus is comprised of the properties at 333 Bloor Street East 
and  One  Mount  Pleasant  Road  in  Toronto,  Ontario.  In  early 
January 2007, Wireless, Cable and Telecom, and Media trans-
ferred certain other land and buildings at fair market value to 
RCI. As a result of these transfers, it is expected that net rent 
expense for each of Wireless, Cable and Telecom, and Media 
will increase in 2007 by approximately $16 million, $6 million, 
and $3 million, respectively. 

(iii)  Effective December 31, 2006, we terminated the management 
fee arrangements which had previously been in place between 
RCI  and  each  of  Wireless,  Cable  and  Telecom,  and  Media. 
Management fees will no longer be paid by Wireless, Cable and 
Telecom, or Media to RCI. Such fees paid by the three segments 
to RCI totalled approximately $93 million in 2006.

2  

SE G MEN T RE VIEW

W I R E L E SS

WIRELESS BUSINESS 

Wireless  is  the  largest  Canadian  wireless  communications  service 
provider,  serving  approximately  6.8  million  retail  voice  and  data 
subscribers at December 31, 2006 representing approximately 37% 
of Canadian wireless subscribers. Wireless operates a Global System 
for  Mobile  Communications/General  Packet  Radio  Service  (“GSM/
GPRS”) network, with Enhanced Data for  GSM Evolution (“EDGE”) 
technology. Wireless is Canada’s only carrier operating on the world 
standard GSM technology platform. The GSM network provides cov-
erage to approximately 94% of Canada’s population. Wireless is also 
in the process of deploying a next generation wireless data technol-
ogy called UMTS/HSDPA (“Universal Mobile Telephone System/High 
Speed Downlink Packet Access”) across most of the major markets in 
Canada and have recently launched the service in parts of Ontario. 
Subscribers  to  its  wireless  services  have  access  to  these  services 
across the U.S. through roaming agreements with various wireless 
operators. Its subscribers also have access to wireless voice service 
internationally in 189 countries and wireless data service interna-
tionally in 99 countries, including throughout Europe, Asia, Latin 
America, and Africa through roaming agreements with other GSM 
wireless providers. 

Postpaid  95%

Prepaid  5%

Wireless Products and Ser vices 

Wireless offers wireless voice, data and messaging services across 
Canada. Wireless voice services are available in either postpaid or 
prepaid  payment  options.  In  addition,  the  network  provides  cus-
tomers with advanced high-speed wireless data services, including 
mobile access to the Internet, wireless e-mail, digital picture and 
video transmission, mobile video, music downloading, and two-way 
Short Messaging Service (“SMS”). 

Wireless Distribution Network 

Wireless markets its products and services under both the Rogers 
Wireless and Fido brands through an extensive nationwide distribu-
tion network of over 11,500 dealer and retail locations across Canada 
(excluding the 297 Rogers Retail locations, which is a segment of 
Cable and Telecom), which includes approximately 2,500 locations 
selling  subscriptions  to  service  plans,  handsets  and  prepaid  cards 
and approximately 9,000 additional locations selling prepaid cards. 
Wireless’ nationwide distribution network includes an independent 
dealer  network,  Rogers  Wireless  and  Fido  stores  which,  effective 
January 2007, are managed by Rogers Retail, major retail chains, and 
convenience stores. Wireless also offers many of its products and 
services through a retail agreement with Rogers Retail, and on its 
Rogers Wireless and Fido e-business websites. 

Wireless Networks 

Wireless is a facilities-based carrier operating its wireless networks 
over a broad, national coverage area, much of which is interconnected 
by  its  own  fibre-optic  and  microwave  transmission  infrastructure.   
The seamless, integrated nature of its networks enables subscribers  
to make and receive calls and to activate network features anywhere 
in Wireless’ coverage area and in the coverage area of roaming part-
ners as easily as if they were in their home area.

Wireless operates a digital wireless GSM network in the 1900 mega-
hertz  (“MHz”)  and  850  MHz  frequency  bands  across  its  national 
footprint, which was initially deployed in 2002. The GSM network, 
which operates seamlessly between the two frequencies, provides 
high-speed integrated voice and packet data transmission service 
capabilities and utilizes GPRS and EDGE technologies for wireless data 
transmission. In December 2005, Wireless initiated testing of UMTS/
HSDPA third generation (“3G”) wireless technology and is now in the 
process of deploying this technology across its major markets and 
has recently launched the service in parts of Ontario. UMTS/HSDPA is 
the next phase of the evolution of the GSM/EDGE platform delivering 
high mobility, high bandwidth wireless access for voice and data ser-
vices, as discussed in the “Wireless Additions to PP&E” section.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

25

 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Fido’s wireless network was also a GSM-based network operating 
on the 1900 MHz frequency band. During 2005, Wireless completed 
the process of integrating the Rogers Wireless and Fido GSM/GPRS 
networks. This network integration enabled Wireless to increase the 
density and quality of its wireless coverage while also reducing costs 
through the elimination of redundant cell sites and other network 
facilities.

Including  the  acquired  Fido  spectrum,  Wireless  holds  25  MHz  of 
contiguous  spectrum  across  Canada  in  the  850  frequency  range 
and  60  MHz  in  the  1900  frequency  range  across  the  country  with 
the exception of Southwestern Ontario, Northern Quebec, and the 
Yukon,  Northwest  and  Nunavut  territories  where  Wireless  holds   
50 MHz in the 1900 frequency range. 

Wireless also holds certain broadband fixed wireless spectrum in the 
2300 MHz, 2500 MHz and 3500 MHz frequency ranges. In September 
2005, Wireless, together with Bell Canada, announced the formation 
of an equally-owned joint venture called Inukshuk to construct a 
pan-Canadian wireless broadband network that will be based on the 
evolving World Interoperability for Microwave Access (“WiMAX”) 
standards. Both companies have contributed fixed wireless spectrum 
holdings to the joint venture, along with access to their respective 
cellular towers and network backhaul facilities. The fixed wireless 
network acts as a wholesale provider of capacity to each of the joint 
venture partners who in turn market, sell, support and bill for their 
respective service offerings over the network. 

WIRELESS STR ATEGY 

Wireless’ goal is to drive profitable subscriber and revenue growth 
within the Canadian wireless communications industry, and its strat-
egy is designed to maximize cash flow and return on invested capital. 
The key elements of its strategy are as follows:

•  Enhancing its scale and competitive position in the Canadian wire-

less communications market; 

•  Focusing on voice and data services that are attractive to youth, 
families, and small and medium-sized businesses to optimize its 
customer mix;

•  Delivering on customer expectations by improving handset reli-
ability,  network  quality  and  customer  service  while  reducing 
subscriber deactivations, or churn;

•  Increasing revenue from existing customers by utilizing analytical 
tools to target customers likely to purchase optional services such 
as voicemail, caller line ID, text messaging and wireless Internet;
•  Enhancing sales distribution channels to increase focus on targeted 

customer segments;

•  Maintaining the most technologically advanced, high quality and 

pervasive wireless network possible; and

•  Leveraging relationships across the Rogers group of companies to 
provide bundled product and service offerings at attractive prices, 
in addition to implementing cross-selling, joint sales distribution 
initiatives, and infrastructure sharing initiatives.

26

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

WIRELESS POSTPAID 
MONTHLY ARPU
($)

$59.50

$63.56

$67.27

2004

2005

2006

WIRELESS POSTPAID 
MONTHLY CHURN
(%)

1.81%

1.61%

1.32%

RECENT WIRELESS INDUSTRY 
TRENDS 

Focus on Customer Retention

The  wireless  communications 
industry’s  current  market 
pene tration  in  Canada  is 
approximately  57%  of  the 
population,  compared  to 
approximately 75% in the U.S.  
and approximately 115% in the 
United Kingdom, and Wireless 
expects  the  Canadian  wire-
less  industry  to  continue  to 
grow  by  approximately  4  to 
5  percentage  points  of  pen-
etration each year. This deeper 
penetration  drives  a  need  for 
increased  focus  on  customer 
satisfaction, the promotion of 
new  data  and  voice  services 
and  features  and  customer 
retention. As discussed below, 
the  Canadian  Radio-television  
a n d   T e l e c o m m u n i c a t i o n s 
Commission (“CRTC”) is imple-
menting  Wireless  Number 
Portability (“WNP”) which will 
result in customer satisfaction 
and  retention  becoming  even 
more critical over time.

Demand for Sophisticated 

Data Applications 

2004

2005

2006

$2,502

$3,614

$4,313

WIRELESS NETWORK 
REVENUE
(In millions of dollars)

The  ongoing  development 
of  wireless  data  transmission   
technologies  has  led  develop-
ers of wireless devices, such as 
handsets and other hand-held  
devices, to develop more sophis-
ticated  wireless  devices  with 
increasingly advanced capabili-
ties, including access to e-mail 
and  other  corporate  informa-
tion  technology  platforms, 
news,  sports,  financial  infor-
mation and services, shopping 
services,  photos,  music,  and 
streaming  video  clips,  mobile 
television, and other functions.  
Wireless  believes  that  the 
introduction of such new appli-
cations  will  drive  the  growth 
for data transmission services. 
As a result, wireless providers will likely continue to upgrade their 
wireless networks to be able to offer the data transmission capabili-
ties required by these new applications.

2005

2004

2006

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Migration to Next Generation Wireless Technology

ACQUISITION OF FIDO AND PRIVATIz ATION OF WIRELESS

The ongoing development of wireless data transmission technolo-
gies and the increased demand for sophisticated wireless services, 
especially data communications services, have led wireless providers 
to migrate towards the next generation of digital voice and data 
broadband wireless networks. These networks are intended to pro-
vide wireless communications with wireline quality sound, far higher 
data  transmission  speeds  and  streaming  video  capabilities.  These 
networks support a variety of increasingly advanced data applica-
tions, including broadband Internet access, multimedia services and 
seamless access to corporate information systems, including desktop, 
client and server-based applications which can be accessed on a local, 
national or international basis.

Wireless’ acquisition of Fido was successfully completed effective  
November  9,  2004  and  made  it  the  largest  wireless  operator  in 
Canada and the only Canadian wireless provider operating on the 
world standard GSM wireless technology platform. Refer to Note 4  
to  the  2006  Audited  Consolidated  Financial  Statements  for  more 
details regarding this transaction. 

On December 31, 2004, we successfully completed an exchange offer 
to purchase all of the publicly-owned Class B Restricted Voting shares 
of RWCI, with the consideration being 3.5 RCI Class B Non-Voting 
shares for each RWCI Class B share held, and RWCI became a wholly 
owned subsidiary of RCI.

Development of Additional Technologies

WIRELESS OPER ATING AND FINANCIAL RESULTS

The development of wireless, Internet Protocol (“IP”)-based tech-
nologies  and  the  development  of  IP-based  applications  used  by 
consumers may accelerate the widespread adoption of 3G digital  
voice and data networks. Two key wireless broadband technologies  
are developing in addition to 3G, namely WiFi and WiMAX.

WiFi  (the  IEEE  802.11  industry  standard)  allows  suitably  equipped 
devices, such as laptop computers and personal digital assistants, 
to  connect  to  a  wireless  access  point.  These  access  points  utilize   
unlicenced spectrum and the wireless connection is only effective 
within a local area radius of approximately 50–100 metres of the 
access point, and at theoretical shared network/user speeds of up 
to 200 megabits per second. As the technology is primarily designed 
for in-building wireless access, large numbers of access points must 
be deployed to cover the selected local geographic area, and must 
also  be  interconnected  with  a  broadband  network  to  supply  the 
connectivity to the Internet. Future enhancements to the range of 
WiFi service and the networking of WiFi access points may provide 
additional opportunities for wireless operators or municipal WiFi 
network operators, each providing capacity and coverage under the 
appropriate circumstances.

For purposes of this discussion, revenue has been classified according 
to the following categories:

•  Network revenue, which includes revenue derived from: 

•  postpaid (voice and data), which consists of revenues gener-
ated principally from monthly fees, airtime and long-distance 
charges, optional service charges, system access fees and roam-
ing charges; 

•  prepaid, which consists of revenues generated principally from 
the advance sale of airtime, usage and long-distance charges; 
and

•  one-way messaging, which consists of revenues generated from 

monthly fees and usage charges. 

•  Equipment sales which consist of revenue generated from the sale 
of hardware and accessories to independent dealers, agents and 
retailers, and directly to subscribers through direct fulfillment by 
Wireless’ customer service groups, websites and telesales, net of 
subsidies. 

Operating expenses are segregated into the following categories for 
assessing business performance:

WiMAX, based on the IEEE 802.16 standard, is a technology that is 
being developed to enable broadband speeds over wide area wire-
less networks at a cost point to enable mass market adoption. By 
contrast with WiFi, WiMAX is a cellular-like technology that operates 
in defined, licenced frequency bands and is thereby not hampered 
by interference from other applications and services using the same 
frequencies. The technology is designed to operate everywhere from 
inside  an  individual  building  to  tens  of  kilometres  in  range  and, 
depending upon the amount of spectrum allocated and available, 
can provide shared or dedicated access to hundreds of megabits of 
capacity. There are two main applications of WiMAX today: fixed 
WiMAX  applications  are  point-to-multipoint  enabling  broadband 
access to homes and businesses, whereas mobile WiMAX offers the 
full mobility of cellular networks at broadband speeds. Both fixed 
and mobile applications of WiMAX are engineered to help deliver 
ubiquitous, high-throughput wide area broadband wireless services 
at a low cost.

•  Cost of equipment sales, representing costs related to equipment 

revenue;

•  Sales and marketing expenses, consisting of costs to acquire new 
subscribers  such  as  advertising,  commissions  paid  to  third  par-
ties for new activations, remuneration and benefits to sales and 
marketing employees as well as direct overheads related to these 
activities;

•  Operating,  general  and  administrative  expenses,  consisting  pri-
marily of network operating expenses, customer care expenses, 
retention costs, including residual commissions paid to distribution 
channels, Industry Canada licencing fees associated with spectrum 
utilization, inter-carrier payments to roaming partners and long 
distance carriers,  CRTC contribution levy and all other expenses 
incurred to operate the business on a day-to-day basis; and

•  Integration expenses, relating to the integration of Fido opera-
tions, including certain severance costs, consulting, certain costs of 
conversion of billing and other systems. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

27

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Reclassification of Wireless Equipment Sales and Cost of Sales 

During 2006, Wireless determined that certain equipment subsidies 
paid  to  third  party  distributors  with  respect  to  handset  upgrade 
activities were historically recorded as cost of equipment sales rather 
than  as  a  reduction  of  equipment  revenue.  Wireless  determined 
these subsidies should be reflected as a reduction of equipment rev-
enue and have reclassified current and prior year figures to reflect 
this  accounting.  This  resulted  in  a  $206  million  reduction  in  both 
equipment revenue and cost of equipment sales in the year ended 
December  31,  2006  and  reductions  of  $147  million,  $94  million,   
$56 million and $48 million for the years ended December 31, 2005, 

2004, 2003 and 2002, respectively. There was no change to previously 
reported net income (loss) or operating income as a result of this 
reclassification. Also, there is no impact on reported cash flow, the 
balance sheet, or any Wireless key performance indicators, including 
network revenue, ARPU, cost of acquisition, average monthly oper-
ating expense per user or operating profit margin as a percentage of 
network revenue. Included in the supplemental information section 
is a schedule which presents reclassified results for each quarter of 
2005 and 2006 conformed to the current presentation. Reclassified 
annual results for the last five years are also included in the supple-
mental information section. 

Summarized Wireless Financial Results

Years ended December 31,
(In millions of dollars, except margin)  

Operating revenue  

  Postpaid   
  Prepaid    
  One-way messaging  

  Network revenue  
  Equipment sales (1) 

Total operating revenue  

Operating expenses 

  Cost of equipment sales (1) 
  Sales and marketing expenses  
  Operating, general and administrative expenses  

Integration expenses (2) 

Total operating expenses  

Operating profit (3)(4) 

  $ 

2006  

2005  

% Chg

4,084   $ 
214  
15  

4,313  
267  

3,384  
210  
20  

3,614  
246  

4,580  

3,860  

628  
604  
1,376  
3  

625  
604  
1,240  
54  

 20.7 
 1.9 
 (25.0)

 19.3 
 8.5 

 18.7 

 0.5 
 – 
11.0 
 (94.4)

2,611  

2,523  

 3.5

  $ 

1,969   $ 

1,337  

 47.3 

Operating profit margin as % of network revenue (4) 

45.7% 

37.0% 

Additions to property, plant and equipment (“PP&E”) (4) 

  $ 

684   $ 

585  

 16.9 

(1)  Certain current and prior year amounts related to equipment sales and cost of equipment sales have been reclassified. See the “Reclassification of Wireless Equipment Sales and Cost of Sales” section.
(2)  Expenses incurred relate to the integration of the operations of Fido.
(3)  Operating profit includes a loss of $25 million and $5 million for the years ended December 31, 2006 and December 31, 2005, respectively, related to the Inukshuk fixed wireless initiative. 
(4)  As defined. See the “key Performance Indicators and Non-GAAP Measures” section.

Wireless Operating Highlights for the Year Ended December 31, 2006 

•  Operating revenue increased by 18.7% to $4,580 million in 2006 

from $3,860 million in 2005.

•  Strong subscriber growth continued in 2006, with net postpaid 

additions of 580,100 and net prepaid additions of 30,200.

•  Postpaid  subscriber  monthly  churn  was  1.32%,  the  lowest  in 

Wireless’ history, compared to 1.61% in 2005.

•  Postpaid monthly ARPU (average revenue per user) increased 5.8% 
from  2005  to  $67.27,  aided  by  strong  increases  in  wireless  data  
revenue.

•  Revenues from wireless data services grew approximately 54.5% 
year-over-year to $459 million in 2006 from $297 million in 2005, 

and represented approximately 10.6% of network revenue com-
pared to 8.2% in 2005.

•  Operating profit grew 47.3% year-over-year. 
•  The  Fido  integration  was  essentially  completed  entering  2006, 
with the two GSM networks now fully integrated and all postpaid 
and prepaid retail Fido subscribers migrated onto the Wireless 
billing platforms.

•  Wireless successfully launched its HSDPA network in the Golden 
Horseshoe markets of Ontario. This next generation broadband 
wireless technology, which Wireless continues to deploy across 
other major markets, is the fastest mobile wireless data service 
available in Canada.

28

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Summarized Wireless Subscriber Results

Years ended December 31,
(Subscriber statistics in thousands, except ARPU, churn and usage)  

Postpaid

  Gross additions (1) 
  Net additions (1) 
  Total postpaid retail subscribers (1) 
  Average monthly revenue per user (“ARPU”) (2) 
  Average monthly usage (minutes) 
  Monthly churn 

Prepaid    

  Gross additions 
  Net additions (3) 
  Total prepaid retail subscribers 
  ARPU (2) 
  Monthly churn (3) 

2006  

2005  

Chg  

% Chg

 1,375.2  
 580.1  
 5,398.3  

   1,453.5  
 603.1  
 4,818.2  

$ 

67.27   $ 
 545  
1.32% 

63.56   $ 
 503  
1.61% 

 (78.3)   
 (23.0)   
 580.1  
3.71  
 42  

 (0.29%)   

 615.4  
 30.2  
 1,380.0  

576.5  
15.7  
 1,349.8  

$ 

13.49   $ 
3.70% 

13.20   $ 
3.54% 

 38.9  
 14.5  
 30.2  
0.29  
 0.16%  

 (5.4)
 (3.8)
 12.0 
 5.8 
 8.3 
 (18.0)

 6.7 
 92.4 
 2.2 
 2.2 
 4.5 

(1)  Total postpaid retail subscribers include approximately 31,000 subscribers acquired as part of the purchase of Call-Net Enterprises Inc. on July 1, 2005. These subscribers are not included in gross or net additions 

for the year ended December 31, 2005. 

(2)  As defined. See the “key Performance Indicators and Non-GAAP Measures” section.
(3)  Effective November 9, 2004, the deactivation of prepaid subscribers acquired from Fido is recognized after 180 days of no usage to conform to the Wireless prepaid churn definition. This had the impact of 
decreasing prepaid subscriber net losses by approximately 12,000 and reducing prepaid churn by 0.10% in the year ended December 31, 2005. There was no impact on the year ended December 31, 2006.

WIRELESS POSTPAID AND 
PREPAID SUBSCRIBERS
(In thousands)

4,184

1,334

4,818

1,350

5,398

1,380

WIRELESS 
DATA REVENUE
(In millions of dollars)

$142

$297

$459

Wireless Network Revenue

Network revenue of $4,313 mil-
lion  accounted  for  94.2%  of 
Wireless’  total  revenues  in 
2006, and increased 19.3% from 
2005.  This  increase  was  driven 
by  strong  subscriber  growth, 
improved  ARPU  and  higher 
data revenues. 

BlackBerry, wireless messaging, 
mobile  Internet  access,  down-
loadable  ring  tones,  music, 
games, and other wireless data 
services and applications. 

Prepaid ARPU was $13.49 for the 
year ended 2006, an increase of 
2.2% compared to 2005. 

2004

2005

2006

Prepaid

Postpaid

Net additions of postpaid voice 
and  data  subscribers  were 
580,100 for 2006, compared to 
603,100  in  2005.  Prepaid  sub-
scriber  net  additions  were 
30,200  for  2006,  compared  to 
15,700  in  2005.  Postpaid  voice 
and  data  ARPU  was  $67.27  for 
the  year  ended  2006,  a  5.8% 
increase  compared  to  2005.  ARPU  has  continued  to  benefit  from 
higher data, long distance and roaming revenues and an increase 
in the penetration of optional services such as voicemail and caller 
ID. As Canada’s only GSM-based provider, Wireless expects to con-
tinue to experience increases in outbound roaming revenues from 
Wireless’ subscribers traveling outside of Canada, as well as strong 
growth in inbound roaming revenues from travellers to Canada who 
utilize Wireless’ network. 

Data revenue grew by 54.5% year-over-year, to $459 million for the 
year ended December 31, 2006. Data revenue represented approxi-
mately  10.6%  of  total  network  revenue  in  the  year  ended  2006, 
compared to 8.2% in 2005, reflecting the continued rapid growth of 

Monthly  postpaid  voice  and 
data subscriber churn decreased 
to  1.32%  in  the  year  ended 
December 31, 2006, from 1.61% 
in the corresponding period of 
2005, as a result of the contin-
ued  trend  toward  multi-year 
service contracts and Wireless’ 
proactive  and  targeted  cus-
tomer  retention  activities  as  well  as  from  the  increased  network 
density and coverage quality resulting from the integration of the 
Fido GSM network. 

2005

2004

2006

Monthly  prepaid  churn  increased  modestly  to  3.70%  for  the  year 
ended December 31, 2006 from 3.54% in the corresponding period 
of 2005. 

Equipment Sales 

Revenue  from  equipment  sales  for  the  year  ended  December  31, 
2006,  including  activation  fees  and  net  of  equipment  subsidies, 
was $267 million, up 8.5% from the corresponding period in 2005. 
The year-over-year increase reflects the higher volume of handset 
upgrades associated with subscriber retention programs combined 
with the generally higher price points of more sophisticated hand-
sets and devices.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

29

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Wireless Operating Expenses

Years ended December 31,
(In millions of dollars, except per subscriber statistics) 

Operating expenses 

  Cost of equipment sales (1) 
  Sales and marketing expenses  
  Operating, general and administrative expenses  

Integration expenses (2) 

Total operating expenses  

Average monthly operating expense per  

subscriber before sales and marketing expenses (3) 

Sales and marketing costs per gross 

subscriber addition (3) 

2006  

2005  

% Chg

  $ 

628   $ 
604  
1,376  
3  

625  
604  
1,240  
54  

 0.5 
 –
 11.0 
 (94.4)

  $ 

2,611   $ 

2,523  

 3.5 

  $ 

19.69   $ 

20.78  

 (5.2)

  $ 

399   $ 

388  

 2.8 

(1)  Certain current and prior year amounts related to equipment sales and cost of equipment sales have been reclassified. See the “Reclassification of Wireless Equipment Sales and Cost of Sales” section.
(2)  Expenses incurred related to the integration of the operations of Fido.
(3)  Includes integration expenses for respective periods. As defined. See the “key Performance Indicators and Non-GAAP Measures” section. As calculated in the “Supplementary Information” section.

Cost of equipment sales increased by $3 million for the year ended 
2006 compared to 2005. The increase reflects the growing volume 
of handset upgrades associated with subscriber retention programs 
combined with generally higher price points of more sophisticated 
handsets and devices.

Wireless incurred $3 million during the year for integration expenses 
associated  with  the  Fido  acquisition.  These  integration  expenses 
have  been  recorded  within  operating  expenses.  See  the  section 
below entitled “Fido Integration” for more details on integration 
costs incurred. 

Sales and marketing expenses of $604 million in 2006 were similar 
in amount to 2005. Wireless’ marketing efforts during 2006 included 
targeted programs to acquire high value customers on longer term 
contracts,  including  several  successful  handset  campaigns,  result-
ing in increases in the sales and marketing costs per gross addition. 
Operating,  general  and  administrative  expenses  increased  by   
$136 million for the year ended 2006, compared to the corresponding  
period of 2005. The increase is a result of increases in retention spend-
ing and growth in network operating expenses to accommodate the 
growth in Wireless’ subscriber base and usage. These increased costs 
were partially offset by savings related to more favourable roam-
ing arrangements and operating and scale efficiencies across various 
functions.

Total retention spending (including subsidies on handset upgrades) 
was $321 million for the year ended 2006, compared to $288 million 
in the corresponding period in 2005. Retention spending, on both 
an absolute and a per subscriber basis, is expected to continue to 
grow as wireless market penetration in Canada deepens and WNP 
becomes available in March 2007 as mandated by the CRTC.

The  5.2%  year-over-year  decrease  in  average  monthly  operating 
expense  per  subscriber,  excluding  sales  and  marketing  expenses 
and including integration expenses, primarily reflects operating and 
scale efficiencies across various functions.

WIRELESS 
OPERATING PROFIT
(In millions of dollars)

$950

$1,337

$1,969

Wireless Operating Profit

Operating profit grew by $632 
mil lion, or 47.3%, to $1,969 mil-
lion in the year ended December 
31,  2006  from  $1,337  mil lion  in 
the  corresponding  period  of 
2005,  due  to  the  strong  net-
work revenue growth of 19.3% 
which exceeded the growth in 
operating expenses of 3.5%.

2004

2005

2006

30

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Additions to Wireless PP&E

Years ended December 31,
(In millions of dollars)  

Network – capacity  
Network – other  
HSDPA  
Inukshuk  
Information technology and other  
Integration of Fido 

Total Wireless additions to PP&E  

The $684 million of additions to PP&E for the year ended December 31,  
2006 reflect spending on Wireless’ UMTS/HSDPA deployment as well 
as  GSM/GPRS  network  capacity  and  quality  enhancements.  There 
were  no  additions  to  PP&E  in  the  year  ended  December  31,  2006 
related to the Fido integration as the integration has been completed.  

On February 9, 2006, Wireless announced that it intended to begin 
deploying a 3G network based upon the UMTS/HSDPA standard which 
provides data speeds that are superior to those offered by other 
3G wireless technologies and which enable us to add incremental 
voice and data capacity at significantly lower costs. UMTS/HSDPA is 
the next generation technology evolution for the global standard 
GSM platform which provides broadband wireless data speeds. Since 
UMTS/HSDPA technology is fully backwards compatible with  GSM, 
subscribers  with  UMTS/HSDPA  enabled  devices  are  able  to  receive 
voice  and  data  services  everywhere  that  Wireless  offers  wireless 
service across Canada, as well as when roaming in other countries 
around the world where GSM/GPRS service is available and Wireless 
has roaming agreements in place.

The $585 million of additions to PP&E for the year ended December 31,  
2005  reflect  spending  on  network  capacity  and  quality  enhance-
ments. Network-related additions to  PP&E in the year ended 2005 
primarily reflect capacity expansion of the GSM network and trans-
mission.  The  remaining  network-related  additions  to  PP&E  relate 
primarily  to  technical  upgrade  projects,  including  new  cell  sites, 
operational support systems and the addition of new services. Other 
additions  to  PP&E  reflect  information  technology  initiatives  and 
other facilities and equipment. Additions to PP&E in the year ended 
December 31, 2005 also include $92 million of expenditures related 
to the Fido integration. 

2006 WIRELESS ADDITIONS TO PP&E
(%)

HSDPA  39%

Inukshuk  9%

Other  16%

Network  36%

2006  

2005  

% Chg

  $ 

159   $ 
89  
264  
60  
112  
– 

  $ 

684   $ 

286  
117  
–  
– 
90  
92  

585  

 (44.4)
 (23.9)
 n/m 
 n/m 
24.4 
 n/m 

 16.9 

Fido Integration

The  integration  of  Fido  was  substantially  completed  during  the 
year ended December 31, 2005 and was finalized during 2006. Prior 
to completion of the Fido acquisition, Wireless developed a plan to 
restructure and integrate the operations of Fido and $129 million  
was originally accrued as a liability assumed on acquisition in the 
allocation of the purchase price as at December 31, 2004. This liability  
included  severance  and  other  employee-related  costs,  as  well  as 
costs to consolidate facilities, systems and operations, close cell sites 
and terminate leases and other contracts. During 2005, management 
revised the restructuring and integration plan for finalization of the 
costs for terminations of certain leases and other contracts, finaliza-
tion of severance-related items related to employees identified in 
the restructuring plan and finalization of the costs to close duplicate  
facilities and cell sites. As a result, a reduction of $56 million was 
made in 2005 to the amount of liabilities assumed on acquisition 
and the purchase price allocation was adjusted to reflect the final 
valuations of tangible and intangible assets acquired as well as final 
restructuring  and  integration  plans.  Payments  of  $52  million  and 
$17 million were made in 2005 and 2006, respectively, against the 
adjusted liability of $73 million, and at December 31, 2006 an amount 
of $4 million remains outstanding. Wireless expects this amount will 
be paid out over the course of 2007.

As part of the acquisition, Wireless incurred certain integration costs 
that  did  not  qualify  to  be  included  as  part  of  the  purchase  price   
allocation as a liability assumed on acquisition. Rather, these costs 
are  recorded  within  operating  expenses.  These  expenses  include   
various severances, consulting and other incremental restructuring  
costs  directly  related  to  the  acquisition.  During  2006,  Wireless 
incurred $3 million of these expenses related to the Fido acquisition. 

During the years ended December 31, 2006 and December 31, 2005, 
integration expenditures were made as follows:

Integration Expenditures
(Years ended December 31, in millions of dollars)  

2006  

2005

Payment of liabilities assumed  
  on acquisition  
Integration expenses included in  
  operating expenses  
Integration related additions to property,  
  plant and equipment  

$  

17   $  

3  

–  

52 

54 

92 

Total integration expenditures  

$  

20   $  

198 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

31

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

C A B L E  A N D T E L E C O M

C ABLE AND TELECOM’S BUSINESS 

Cable and Telecom is one of Canada’s largest providers of cable tele-
vision, cable telephony and high-speed Internet access, and is also a 
national, full-service, facilities-based telecommunications alternative 
to the traditional telephone companies. Its business is comprised of 
the following four segments: 

The  Cable  and  Internet  segment  has  2.3  million  basic  cable  sub-
scribers at December 31, 2006, representing approximately 30% of 
basic cable subscribers in Canada. At December 31, 2006, it provided 
digital cable services to approximately 1.1 million households and 
high-speed Internet service to approximately 1.3 million residential 
subscribers.

Through the Rogers Home Phone segment, Cable and Telecom offers 
local telephone and long distance services to residential customers 
with both voice-over-cable and circuit-switched technologies and 
has almost 716,000 subscriber lines as at December 31, 2006.

The Rogers Business Solutions segment offers local and long distance  
telephone,  enhanced  voice  and  data  services,  and  IP  access  and 
application solutions to Canadian businesses and governments of all 
sizes, as well as making most of these offerings available on a whole-
sale basis to other telecommunications providers. At December 31, 
2006, there were 205,000 local line equivalents and 31,000 broadband  
data circuits. 

The Rogers Retail (previously Rogers Video) segment offers digital  
video  disc  (“DVD”)  and  video  game  sales  and  rentals  through 
Canada’s  second  largest  chain  of  video  rental  stores.  There  were 
297 stores at December 31, 2006, many of which provide customers 
with the ability to purchase any of the four prime residential Rogers’ 
services (cable television, Internet, telephone and wireless), to pay 
their Rogers’ bills, and to pick up or return Rogers digital and cable 
modem  equipment.  During  January  2007,  Rogers  Retail  acquired 
approximately 170 retail stores owned by Wireless.

Beginning in 2007, the Cable and Internet and Rogers Home Phone 
segments will be combined to better align with management and 
internal reporting.

Cable and Telecom’s Products and Ser vices 

Cable  and  Telecom  has  highly-clustered  and  technologically 
advanced  broadband  networks  in  Ontario,  New  Brunswick  and 
Newfoundland and Labrador. Its Ontario cable systems, which com-
prise approximately 90% of its 2.3 million basic cable subscribers,  
are  concentrated  in  and  around  three  principal  clusters:  (i)  the 
Greater  Toronto  Area,  Canada’s  largest  metropolitan  centre;  (ii) 
Ottawa, the capital city of Canada, and (iii) the Guelph to London 
corridor in southern Ontario. Its New Brunswick and Newfoundland 
and Labrador cable systems in Atlantic Canada comprise the balance 
of its subscribers.

Through its technologically advanced broadband networks, Cable 
and Telecom offers a diverse range of services, including analog and 
digital cable, residential Internet services, and voice-over-cable tele-
phony services.

32

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

As at December 31, 2006, more than 85% of Cable and Telecom’s 
overall  network  and  97%  of  its  network  in  Ontario  has  been 
upgraded to transmit 860 MegaHertz (“MHz”) of bandwidth. With 
approximately 99% of Cable and Telecom’s network offering digital 
cable services, it has a richly featured and highly-competitive video 
offer which includes high-definition television (“HDTV”), video-on-
demand (“VOD”), subscription video-on-demand (“SVOD”), personal 
video recorders (“PVR”), time-shifted programming, pay-per-view 
(“PPV”) movies and events, as well as a significant line-up of digital 
specialty, multicultural and sports programming. 

Cable and Telecom’s Internet services are available to over 97% of 
homes  passed  by  its  network.  Cable  and  Telecom  offers  multiple 
tiers of Internet services under the Rogers Yahoo! brand, differenti-
ated largely by modem bandwidth settings. 

Cable and Telecom’s voice-over-cable telephony services were intro-
duced in July 2005 and have grown both in the number of subscribers 
and in the size of the geographic area where the service is avail-
able. At December 31, 2006, Cable and Telecom’s voice-over-cable 
telephony services were available to approximately 90% of homes 
passed by its network. 

Cable and Telecom offers multi-product bundles at discounted rates 
to existing and new customers. These bundles allow customers to 
choose from among a range of cable, Internet, home phone voice-
over-cable telephony and Wireless products and services, subject to, 
in some cases, minimum purchase and term commitments.

Cable  and  Telecom’s  solutions  in  the  business  market  offer  local 
and long distance services, enhanced voice and data services, and 
IP application solutions, and present several advantages to its busi-
ness customers: a single flexible network that encompasses a range 
of access types from various digital subscriber technologies (“xDSL”) 
to  Ethernet  allowing  a  customer  to  tailor  a  solution  to  precisely   
match the requirements of each site; a migration path from legacy 
frame relay services, which delivers more bandwidth, more flexibil-
ity and a platform for emerging converged IP applications; and an 
opportunity to simplify customers’ data solutions, moving from dis-
parate services to a single IP platform.

Cable and Telecom also offers DVD and video game sales and rentals  
through Rogers Retail, Canada’s second largest chain of video rental 
stores. There were 297 stores at December 31, 2006. These stores also 
provide customers with the additional ability to acquire Cable and 
Telecom and Wireless products and services, to pay their cable televi-
sion, Internet or Wireless bills and to pick up or return Rogers digital 
cable and Internet equipment.

2006 CABLE AND TELECOM REVENUE MIX
(%)

Core Cable  44%

Retail  10%

Home Phone  11%

High-speed Internet  16%

Business Solutions  19%

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Cable and Telecom’s Distribution 

In addition to the Rogers Retail stores, as described above, Cable and 
Telecom markets its services through an extensive network of third 
party retail locations across its network footprint. Effective January 1,  
2007, Cable and Telecom acquired approximately 170 Wireless-owned 
retail locations. This segment, which is now known as Rogers Retail, 
will provide customers with a single direct retail channel featuring 
all of the wireless and cable products and services. In addition, Cable 
and Telecom markets its services and products through a variety of 
channels including outbound telemarketing, field agents, direct mail, 
television advertising and affinities. Cable and Telecom also offers 
products and services and customer service via its e-business website, 
www.rogers.com. The information contained in or connected to our 
website is not a part of and not incorporated into this MD&A.

Groups of an average of 495 homes are served from each optical 
node in a cable architecture commonly referred to as fibre-to-the-
feeder (“FTTF”). The FTTF plant provides bandwidth up to 860 MHz, 
which includes 37 MHz of bandwidth used for “upstream” transmis-
sion from the subscribers’ premises to the primary hub. Cable and 
Telecom believes the upstream bandwidth is ample to support mul-
tiple cable modem systems, cable telephony, and data traffic from 
interactive digital set-top terminals for at least the near term future. 
When necessary, additional upstream capacity can be provided by 
reducing the number of homes served by each optical node by what 
is  called  node-splitting.  Fibre  cable  has  been  placed  to  permit  a 
reduction of the average node size from 495 to 350 homes by install-
ing additional optical transceiver modules and optical transmitters 
and return receivers in the head-ends and primary hubs.

Cable and Telecom markets and sells its business products through 
a variety of channels including its own direct sales force, exclusive 
and non-exclusive agents as well as through business affinities and 
associations.

Cable and Telecom’s Networks 

Cable and Telecom’s cable networks in Ontario and New Brunswick, 
with few exceptions, are interconnected to regional head-ends, where 
analog and digital channel line-ups are assembled for distribution to 
customers and Internet traffic is aggregated and routed to and from 
customers, by inter-city fibre-optic rings. The fibre-optic interconnec-
tions allow its multiple Ontario and New Brunswick cable systems 
to function as a single cable network. Cable and Telecom’s remain-
ing subscribers in Newfoundland and Labrador, and New Brunswick  
are served by local head-ends. Cable and Telecom’s two regional 
head-ends in Toronto, Ontario and Moncton, New Brunswick pro-
vide the source for most television signals used in the cable systems.

Cable and Telecom’s technology architecture is based on a three-
tiered  structure  of  primary  hubs,  optical  nodes  and  co-axial 
distribution. The primary hubs, located in each region that it serves, 
are connected by inter-city fibre-optic systems carrying television, 
Internet, network control and monitoring and administrative traffic. 
The fibre-optic systems are generally constructed as rings that allow 
signals to flow in and out of each primary hub, or head-end, through 
two paths, providing protection from a fibre cut or other disruption. 
These high-capacity fibre-optic networks deliver high performance 
and reliability and have capacity for future growth in the form of dark 
fibre and unused optical wavelengths. Approximately 99% of the 
homes passed by Cable and Telecom’s network are fed from primary  
hubs, or head-ends, which each serve on average 93,000 homes. The 
remaining 1% of the homes passed by the network are in smaller and 
more rural systems mostly in New Brunswick and Newfoundland and 
Labrador which are, on average, served by smaller primary hubs.

Optical fibre joins the primary hub to the optical nodes in the cable 
distribution plant. Final distribution to subscriber homes from optical  
nodes uses co-axial cable with two-way amplifiers to support on-
demand television and Internet service. Co-axial cable capacity has 
been increased repeatedly by introducing more advanced amplifier  
technologies. Cable and Telecom believes co-axial cable is a cost-
effective and widely deployed means of carrying two-way television 
and broadband Internet services to residential subscribers.

Cable  and  Telecom  believes  that  the  860  MHz  FTTF  architecture   
provides sufficient bandwidth for foreseeable growth in television, 
data, voice and other future services, extremely high picture quality, 
advanced two-way capability and network reliability. This architec-
ture also allows for other emerging technologies such as switched 
video and MPEG4, and offers the ability to continue to expand ser-
vice offerings on the existing infrastructure. In addition, Cable and 
Telecom’s  clustered  network  of  cable  systems  served  by  regional 
head-ends  facilitates  its  ability  to  rapidly  introduce  new  services 
to large areas of subscribers. In new construction projects in major 
urban areas, Cable and Telecom is now deploying a cable network 
architecture commonly referred to as fibre-to-the-curb (“FTTC”). This 
architecture provides improved reliability due to fewer active net-
work devices being deployed. FTTC also provides greater capacity for 
future narrowcast services.

Cable and Telecom’s voice-over-cable telephony services are offered 
over an advanced broadband IP multimedia network layer deployed 
across the cable service areas. This network platform provides for 
a  scalable  primary  line  quality  digital  voice-over-cable  telephony  
service utilizing Packet Cable and Data Over Cable Service Interface 
Specification (“DOCSIS”) standards, including network redundancy 
as  well  as  multi-hour  network  and  customer  premises  backup   
powering. 

To serve telephony customers on circuit-switched platforms, Cable 
and Telecom co-locates its equipment in the switch centres of the 
incumbent local phone companies (“ILECs”). At December 31, 2006, 
Cable  and  Telecom  was  active  in  175  co-locations  in  60  munici-
palities  in  five  of  Canada’s  most  populous  metropolitan  areas  in   
and around Vancouver, Calgary, Toronto, Ottawa, and Montreal. 
Many of these co-locations are connected to its local switches by metro 
area fibre networks (“MANs”). Cable and Telecom also operates a  
North American transcontinental fibre-optic network extending over 
16,000 route kilometres (10,000 route miles) providing a significant 
North  American  geographic  footprint  connecting  Canada’s  larg-
est markets while also reaching key U.S. markets for the exchange 
of  data  and  voice  traffic.  In  Canada,  the  network  extends  from 
Vancouver in the West to Quebec City in the East. Cable and Telecom 
also acquired various CLEC assets of GT from Bell Canada in Ontario, 
Quebec and Newfoundland and Labrador. The assets include local, 
regional and long-haul fibre, transmission electronics and systems, 
GT’s  hubs,  points  of  presence  (“POPs”)  and  ILEC  co-locations,  and 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

33

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

CABLE AND TELECOM 
TOTAL REVENUE
(In millions of dollars)

$2,764

$2,925

$3,201

2004
Pro forma

2005
Pro forma

2006

switching infrastructure. Cable 
and Telecom’s network extends 
into  the  U.S.  from  Vancouver 
south  to  Seattle  in  the  west, 
from  the  Manitoba-Minnesota 
border,  through  Minneapolis, 
Milwaukee and Chicago in the 
mid-west  and  from  Toronto 
through Buffalo and Montreal 
through  Albany  to  New  York 
City  in  the  east.  Cable  and 
Telecom has connected its North 
American network with Europe 
through  international  gate-
way switches in New York City, 
London, England, and a leased 
trans-Atlantic fibre facility. 

Where  Cable  and  Telecom 
doesn’t have its own local facilities directly to a business customer’s 
premises, Cable and Telecom provides its local services through a 
hybrid  carrier  strategy.  Cable  and  Telecom  has  deployed  its  own 
scalable switching and intelligent services infrastructure while using 
connections between its co-located equipment and customer prem-
ises, provided largely by other carriers.

C ABLE AND TELECOM’S STR ATEGY 

Cable and Telecom seeks to maximize subscribers, revenue, oper-
ating  profit,  and  return  on  invested  capital  by  leveraging  its 
technologically advanced cable network to meet the information, 
entertainment and communications needs of its subscribers, from 
basic cable television to advanced two-way cable services, including 
digital cable, Internet access, voice-over-cable telephony service, PPV, 
VOD, SVOD, PVR and HDTV, as well as the expansion of its services 
into the business telecom and data networking market. The key ele-
ments of the strategy are as follows:

•  Clustering of cable systems in and around metropolitan areas; 
•  Offering a wide selection of products and services; 
•  Maintaining technologically advanced cable networks; 
•  Continuing to focus on increased quality and reliability of service;
•  Leveraging relationships within the Rogers group of companies 
to  provide  bundled  product  and  service  offerings  at  attractive 
prices, in addition to implementing cross-selling and joint sales 
distribution initiatives as well as cost-reduction initiatives through 
infrastructure sharing;

•  Continuing  to  develop  brand  awareness  and  to  promote  the 
“Rogers” brand as a symbol of quality, innovation and value and 
of a diversified Canadian media and communications company;
•  Expanding  the  availability  of  high-quality  digital  primary  line 
voice-over-cable telephony service into most of the markets in its 
cable service areas; and

•  Further expanding into the business market by offering enhanced 
voice and data services and IP access and application solutions to 
Canadian businesses and governments of all sizes.

34

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

RECENT C ABLE AND TELECOM INDUSTRY TRENDS 

Investment in Improved Cable Television Networks and Expanded 

Ser vice Offerings

In  recent  years,  North  American  cable  television  companies  have 
made substantial investments in the installation of fibre-optic cable 
and electronics in their respective networks and in the development 
of Internet, digital cable and voice-over-cable telephony services. 
These investments have enabled cable television companies to offer 
expanded packages of analog and digital cable television services, 
including VOD and SVOD; expanded analog and digital services, pay 
television packages, PVR, HDTV programming, multiple increasingly 
fast tiers of Internet services and telephony services.

Increased Competition from Alternative Broadcasting 

Distribution Under takings

As fully described in the Competition section of this MD&A, Canadian 
cable television systems generally face legal and illegal competition 
from  several  alternative  multi-channel  broadcasting  distribution  
systems. 

Industr y Consolidation and Grow th of Facilities- Based 

Competitors 

The Canadian telecommunications industry has seen a consolidation 
of players in the wireline industry with the acquisitions in 2004 and 
2005 of GT by Bell Canada, Allstream by MTS and Call-Net by Rogers. 
Competition  remains  intense  in  the  long  distance  markets  with   
average  price  per  minute  continuing  to  decline  year-over-year. 
Facilities-based  competitors  in  the  local  telephone  market  have 
emerged  in  the  residential  and  small  and  medium-sized  business 
markets with the launch of competitive local telephone service by 
Canadian  cable  companies  using  their  own  last  mile  facilities  in 
2005. Until 2005, competitors to the ILECs made use of resold ILEC 
facilities and services to provide retail service in these markets. There 
has been very limited local facilities-based competition in the large 
enterprise market. 

Grow th of Internet Protocol Based Ser vices

Another development has been the launch of Voice-over-Internet 
Protocol (“VoIP”) local services by non facilities-based providers in 
2005 and 2006. These companies’ VoIP services are marketed to the 
subscribers of ILEC, cable and other companies’ high-speed Internet 
services and the providers include Vonage, Primus, Babytel, and others.

In the enterprise market, there is a continuing shift to IP-based services, 
in particular from asynchronous transfer mode (“ATM”) and frame  
relay (two common data networking technologies) to IP delivered 
through virtual private networking (“VPN”) services. This transition 
results in lower costs for both users and carriers. 

 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

C ABLE AND TELECOM OPER ATING AND FINANCIAL RESULTS

Reorganization of Cable and Telecom Group 

Operating expenses are segregated into the following categories for 
assessing business performance:

On  January  9,  2006,  we  completed  an  internal  reorganization 
whereby the ownership interest in the operating subsidiaries of RTHI 
was transferred to Rogers Cable Inc. As a result of this transaction,  
beginning with the results for the three months ended March 31,  
2006, we report on the “Cable and Telecom” operating unit which 
is  comprised  of  the  following  segments:  Cable  and  Internet, 
Rogers Home Phone, Rogers Business Solutions and Rogers Retail. 
Comparative figures for 2005 have been reclassified to reflect this 
new reporting.

For purposes of this discussion, revenue has been classified according 
to the following categories:

•  Cable, which includes revenue derived from: 

•  analog cable service, consisting of basic cable service fees plus 
extended basic (or tier) service fees, and access fees for use of 
channel capacity by third and related parties; and

•  digital cable service revenue, consisting of digital channel ser-
vice fees, including premium and specialty service subscription 
fees, PPV service fees, VOD service fees, and revenue earned on 
the sale and rental of set-top terminals;

•  Internet, which includes service revenues from residential Internet 

access service and modem sale and rental fees; 

•  Rogers  Home  Phone,  which  includes  revenues  from  residen-

tial local telephony service, long-distance and additional calling  
features;

•  Rogers Business Solutions, which includes local and long distance 
revenues, enhanced voice and data services revenue from business 
customers, as well as the sale of these offerings on a wholesale 
basis to other telecommunications providers; and 

•  Rogers Retail, which includes the sale and rental of DVDs and video 
games and the sale of confectionary, as well as commissions Rogers 
Retail earns while acting as an agent to sell other Rogers’ services, 
such as wireless, Internet, digital cable and cable telephony.

•  Sales and marketing expenses, which include sales and retention-
related advertising and customer communications as well as other 
customer acquisition costs such as sales support and commissions 
as  well  as  costs  of  operating,  advertising  and  promoting  the 
Rogers Retail chain;

•  Operating, general and administrative expenses, which include all 
other expenses incurred to operate the business on a day-to-day 
basis and to service subscriber relationships, including:
•  the monthly contracted payments for the acquisition of pro-
gramming paid directly to the programming suppliers as well 
as  to  copyright  collectives  and  the  Canadian  Programming 
Production Funds;

•  Internet interconnectivity and usage charges and the cost of 

operating Cable and Telecom’s Internet service;

•  Intercarrier payments for interconnect to the local access and 
long distance carriers related to cable and circuit-switched tele-
phony service;

•  technical service expenses, which includes the costs of operat-
ing and maintaining cable networks as well as certain customer 
service activities such as installations and repair;

•  customer care expenses, which include the costs associated with 

customer order-taking and billing inquiries;

•  community television expenses, which consist of the costs to 
operate a series of local community-based television stations in 
Cable and Telecom’s cable licenced systems;
•  other general and administrative expenses; 
•  expenses related to the corporate management of the Rogers 

Retail stores;

•  Integration costs associated with combining Cable and Call-Net; 

and

•  Cost of Rogers Retail sales, which is composed of store merchan-
dise and depreciation related to the acquisition of DVDs and game 
rental assets.

In the cable industry in Canada, the demand for services, particularly 
Internet, digital television and cable telephony services, continues 
to grow and the variable costs associated with this growth, such as 
commissions for subscriber activations, as well as the fixed costs of 
acquiring new subscribers are significant. As such, fluctuations in 
the number of activations of new subscribers from period to period 
result in fluctuations in sales and marketing expenses.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

35

 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Summarized Cable and Telecom Financial Results

Years ended December 31, 
(In millions of dollars, except margin) 

Operating revenue 

  Cable   

Internet   

  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail  

Intercompany eliminations 

Total operating revenue 

Operating expenses 

  Cable and Internet 
  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail (1) 

Integration costs (2) 
Intercompany eliminations 

Total operating expense 

Operating profit (loss) (3) 
  Cable and Internet 
  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail (1) 

Integration costs (2) 

Total operating profit  

Operating profit margin: (3)
  Cable and Internet 
  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail  

Additions to property, plant and equipment (“PP&E”) (3)

  Cable and Internet 
  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail  

Total additions to PP&E 

(1)  Rogers Retail operating expenses for 2006 include $6 million related to the closure of 21 stores in the first quarter of 2006.
(2)  Integration costs incurred relate to the integration of the operations of Call-Net. 
(3)  As defined. See the “key Performance Indicators and Non-GAAP Measures” and “Supplementary Information” sections. 
(4)  Certain prior year amounts have been reclassified to conform to the current year presentation.
(5)  See the “Basis of Pro Forma Information” section for a discussion of considerations in the preparation of this pro forma information.

2005  
2006  
Actual 
Actual  Reclassified (4) 

% Chg
Actual
Pro Forma (5)  Reclassified (4)

2005  

9.4 
20.0 
136.7 
109.9 
(5.2)
–

28.5 

9.8 
144.7 
107.2 
(1.9)
80.0 
–

33.8 

15.2 
11.1 
145.0 
(61.1)
80.0 

16.3 

$ 

1,421   $ 
 523  
 355  
 596  
 310  

 (4)   

1,299   $ 
 436  
 150  
 284  
 327  

 (4)   

1,299  
 441  
 300  
 562  
 327  

 (4)   

 3,201  

 2,492  

 2,925  

 1,111  
 345  
 547  
 303  
 9  
 (4)   

 1,012  
 141  
 264  
 309  
 5  
 (4)   

 1,015  
 263  
 508  
 309  
 19  
 (4)   

 2,311  

 1,727  

 2,110  

 833  
 10  
 49  
 7  
 (9)   

 723  
 9  
 20  
 18  
 (5)   

 725  
 37  
 54  
 18  
 (19)   

$ 

890   $ 

765   $ 

815  

42.8% 
2.8% 
8.2% 
2.3% 

41.7% 
6.0% 
7.0% 
5.5% 

41.7%
12.3%
9.6%
5.5%

$ 

492   $ 
 193  
 98  
 11  

515   $ 
 121  
 63  
15  

515 
 127  
 85  
 15  

$ 

794   $ 

714   $ 

742 

(4.5)
59.5 
55.6 
(26.7)

11.2 

OPER ATING HIGHLIGHTS FOR THE YEAR ENDED   
DECEMBER 31, 20 06

•  Cable and Telecom increased its subscriber bases by 318,000 cable 
telephony subscribers, 155,000 high-speed residential Internet sub-
scribers, 221,000 digital cable households, and 13,000 basic cable 
subscribers.

•  Cable and Telecom concluded the final phase of a multi-staged 
transaction to acquire certain of the CLEC assets of Group Telecom/ 
360Networks from Bell Canada, including approximately 3,400 route  
kilometres of multi-stranded local and regional fibre; voice and 
data switching infrastructure, and co-location, point-of-presence 
and hub sites in Ontario, Quebec, Nova Scotia, New Brunswick and 
Newfoundland.

•  Cable and Telecom expanded its availability of high-speed Internet 
services across Canada. Portable Internet from Rogers Yahoo!, a 

36

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

fixed wireless offering, was made available in major cities across 
Canada, while  ADSL2 high-speed Internet service was launched 
in Vancouver and other Ontario centres outside of its traditional 
cable footprint.

•  Cable  and  Telecom  announced  Rogers  Yahoo!  High-Speed 
Extreme Plus Internet service, which offers customers speeds of up 
to 18 megabits per second.

•  Cable and Telecom expanded the availability of its residential tele-
phony service to approximately 90% of homes passed by its cable 
networks.

Total operating revenue increased $276 million or 9.4%, on a pro forma  
basis, from 2005, and total operating profit increased to $826 million 
or by $52 million, on a pro forma basis, a 6.7% increase from 2005. 
See the following segment discussions for a detailed discussion of 
operating results.

 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
  
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

C ABLE AND INTERNET

Summarized Financial Results

Years ended December 31, 
(In millions of dollars, except margin) 

Operating revenue

  Cable   

Internet   

Total    
Operating expenses

  Sales and marketing expenses 
  Operating, general and administrative expenses 

Total    

Operating profit (1) 

Operating profit margin (1) 

(1)  As defined. See the “key Performance Indicators and Non-GAAP Measures” and “Supplementary Information” sections. 
(2)  Certain prior year amounts have been reclassified to conform with the current year presentation.

Summarized Subscriber Results

Years ended December 31, 
(Subscriber statistics in thousands, except ARPU) 

Cable homes passed  
Basic cable, net gain (1) 
Basic cable subscribers 
Core cable ARPU (2) 

Residential high-speed Internet, net additions (1) 
Residential high-speed Internet subscribers (3) 
Internet ARPU (2)(3) 

Digital terminals, net additions  
Digital terminals in service 
Digital households, net additions (1) 
Digital households 

2005  
% Chg
2006  
Actual
Actual 
Actual  Reclassified (2)  Reclassified (2)

  $ 

1,421   $ 
523  

1,299  
436  

1,944  

1,735  

123  
988  

123 
889  

1,111  

1,012  

  $ 

833   $ 

723  

42.8%  

41.7%

9.4 
20.0 

12.0 

 –
11.1 

9.8 

15.2 

2006  
Actual 

2005
Actual 

 3,480.8  
 13.3  
2,277.1  

 3,387.5  
 9.2  
   2,263.8  

  $ 

52.37   $ 

48.09   $ 

 154.8  
 1,291.0  

205.0  
 1,136.2  

  $ 

36.02   $ 

35.04   $ 

 357.7  
 1,497.4 
 220.7 
 1,134.0 

344.0  
    1,139.7  
 237.8  
 913.3  

Chg

 93.3 
4.1 
 13.3 
4.28 

 (50.2)
 154.8 
0.98 

 13.7 
 357.7 
 (17.1)
 220.7 

(1)  Effective August 2005, voluntarily deactivating Cable and Internet subscribers are required to continue service for 30 days from the date termination is requested. This continued service period, which is consis-
tent with the subscriber agreement terms and conditions, resulted in approximately 9,500 greater net basic cable additions, 5,200 greater high-speed Internet additions and 3,800 greater digital household net 
additions in 2005.

(2)  As defined. See the “key Performance Indicators and Non-GAAP Measures” and “Supplementary Information” sections. 
(3)  Residential high-speed Internet subscribers do not include residential ADSL and fixed wireless subscribers. The prior year high-speed Internet subscriber base was reduced by approximately 8,900 to reclassify 

non-residential customers into the Rogers Business Solutions segment. 

DIGITAL CABLE 
HOUSEHOLDS
(In thousands)

675

913

1,134

Cable Revenue 

The increase in Cable revenue in 2006 reflects a combination of price 
increases, growth in basic subscribers and growing penetration of 
Cable and Telecom’s digital products. The price increases on service 
offerings  effective  March  2006  contributed  to  the  year-over-year 
cable revenue growth by approximately $53 million. The remaining 
increase in revenue of $69 million is related mainly to the impact of 
the growth in basic and digital subscribers. 

The  basic  subscriber  base  of  nearly  2.3  million  has  increased  by 
approximately 13,000 in 2006 and represents approximately 65.4% of 
homes passed. The digital subscriber base growth of 24.2% during 
2006 to over 1.1 million households represents a 49.8% penetration 
of basic cable customers and was driven by increases in program-
ming and the demand for Cable and Telecom’s high-definition and 
personal video recorder digital equipment.

Internet (Residential) Revenue

The  increase  in  Internet  rev-
enues from the corresponding 
period 
in  2005  primarily 
reflects  the  13.6%  year-over-
year increase in the number of 
Internet  subscribers  combined 
with certain price increases for 
Cable  and  Telecom’s  Internet 
offerings. The price increases on 
Cable  and  Telecom’s  Internet 
offerings, effective March 2006, 
contributed  to  the  year-over-
year  Internet  revenue  growth 
by  approximately  $29  million. 

2004

2005

2006

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

37

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
 
 
  
 
The remaining increase in rev-
enue  is  related  mainly  to  the 
impact  from  the  growth  in 
subscribers.  With  the  Internet 
subscriber base now at approxi-
mately  1.3  million,  Cable  and 
Telecom has 37.1% penetration 
of  high-speed  Internet  ser-
vice as a percentage of homes 
passed by its cable networks.

C a ble  a n d  I nte rn et  O p e rat in g 

Expenses and Operating Profit

Cable  and  Internet  sales  and 
marketing expenses were at a 
level consistent with the prior 
year.  The  increases  in  operat-
ing, general and administrative 

CABLE AND TELECOM 
OPERATING PROFIT 
(In millions of dollars)

$808

$815

$890

2004
Pro forma

2005
Pro forma

2006

costs  compared  to  the  prior 
year  were  driven  by  the  sub-
stantial  increase  in  Cable  and 
Telecom’s  digital  cable  and 
Internet  penetration  result-
ing  in  higher  costs  associated 
with  programming  content, 
Internet  costs,  customer  care, 
technical service, network, and 
engineering  costs  associated 
with the support of the larger 
subscriber bases.

The  increase  in  Cable  and 
Internet  operating  profit  and 
operating profit margins from 
2005  reflects  the  growth  in 
revenue  which  outpaced  the 
growth in operating expenses.

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

CABLE INTERNET 
SUBSCRIBERS
(In thousands)

931

1,136

1,291

2004

2005

2006

ROGERS HOME PHONE

Summarized Financial Results 

Years ended December 31, 
(In millions of dollars, except margin) 

Operating revenue  
Operating expenses 

  Sales and marketing expenses 
  Operating, general and administrative expenses 

Total operating expenses 

Operating profit (1) 

Operating profit margin (1) 

(1)  As defined. See the “key Performance Indicators and Non-GAAP Measures” and “Supplementary Information” sections. 
(2)  Certain prior year amounts have been reclassified to conform with the current year presentation.
(3)  See the “Basis of Pro Forma Information” section for a discussion of considerations in the preparation of this pro forma information.

Summarized Subscriber Results 

Years ended December 31, 
(Subscriber statistics in thousands) 

Cable telephony subscriber lines

  Net additions (1) 
  Total cable telephony subscriber lines 

Circuit-switched subscriber lines

  Net additions (losses and migrations) (1) 
  Total circuit-switched subscriber lines 
Total residential telephony subscriber lines 

2005  
2006  
Actual 
Actual  Reclassified (2) 

2005 

% Chg
Pro Forma (3)  Pro Forma (3)

$ 

355   $ 

150   $ 

300  

18.3 

96 
249  

345  

27  
114  

141  

$ 

10   $ 

9   $ 

45  
218  

263  

37  

113.3 
14.2 

31.2 

(73.0)

2.8%  

6.0%  

12.3% 

2006  
Actual 

2005 
Pro Forma (2) 

Chg
Actual

 318.0  
 365.9  

 47.9  
47.9  

 270.1 
 318.0 

 (41.2)   
 349.6  
 715.5  

 79.8  
 390.8  
 438.7  

 (121.0)
 (41.2)
 276.8 

(1)  Includes approximately 36,700 migrations from circuit-switched to cable telephony subscriber lines during 2006. 
(2)  See the “Basis of Pro Forma Information” section for a discussion of considerations in the preparation of this pro forma information.

We believe that the pro forma information for 2005 presented in 
this section presents a meaningful comparative analysis given that 
Call-Net’s  results  are  consolidated  effective  as  of  the  July  1,  2005 
acquisition  date.  The  following  discussion  on  the  Rogers  Home 
Phone results includes pro forma comparisons for 2005.

Rogers Home Phone Revenue 

The  growth  in  Rogers  Home  Phone  revenues  in  2006  is  mainly  a 
result of the year-over-year growth in the cable telephony subscriber 
base partially offset by a decline in the number of circuit-switched 
local lines and a decline of approximately $18 million, on a pro forma  
basis, in long distance revenues. Approximately 36,700 of the decrease  
in circuit-switched subscriber lines is due to the migration of those 

38

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
lines from circuit-switched lines 
to cable telephony lines within 
Cable and Telecom’s cable ter-
ritory.  Despite  the  decline  in 
circuit-switched  lines  in  the 
year,  revenue  increased  by   
$11 million on a pro forma basis, 
over 2005 due to a higher aver-
age number of circuit-switched 
lines during the year compared 
to 2005. The net growth in the 
Rogers Home Phone subscriber 
base contributed to incremen-
tal  local  service  revenues  of 
approximately $73 million, on a 
pro forma basis, during 2006.

Rogers Home Phone Operating Expenses and Operating Profit 

The significant growth and expansion of both sales and marketing 
and operations associated with the launch of the cable telephony 
service and overall increase in subscribers drove the increases in oper-
ating expenses of $82 million, on a pro forma basis, during 2006. 

The year-over-year decreases in the Rogers Home Phone operating 
profit and operating profit margins primarily reflect the additional 
costs  associated  with  the  scaling  and  rapid  growth  of  Cable  and 
Telecom’s cable telephony service including investment in the aware-
ness of the product, increased capacity to install and significantly 
higher customer acquisition costs. 

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

ROGERS HOME PHONE 
SUBSCRIBERS
(In thousands)

 48

391

366

350

2005

2006

Cable Telephony Residential Subscribers
Switched Residential Telephony Subscribers

ROGERS BUSINESS SOLUTIONS

Summarized Financial Results 

Years ended December 31, 
(In millions of dollars, except margin) 

Operating revenue  
Operating expenses

  Sales and marketing expenses 
  Operating, general and administrative expenses 

Total operating expenses 

Operating profit (1) 

Operating profit margin (1) 

(1)  As defined. See the “key Performance Indicators and Non-GAAP Measures” and “Supplementary Information” sections. 
(2)  Certain prior year amounts have been reclassified to conform with the current year presentation.
(3)  See “Basis of Pro Forma Information” section for discussion of considerations in the preparation of this pro forma information.

Summarized Subscriber Results 

Years ended December 31, 
(Subscriber statistics in thousands) 

Local line equivalents (1) 

  Net additions 
  Total local line equivalents 

Broadband data circuits (2) 

  Net additions 
  Total broadband data circuits 

2005  
2006  
Actual 
Actual  Reclassified (2) 

2005  

% Chg
Pro Forma (3)  Pro Forma (3)

$ 

596   $ 

284   $ 

562  

6.0 

70  
477  

547  

38  
226  

264  

$ 

49   $ 

20   $ 

71  
437  

508  

54  

(1.4) 
9.2 

7.7 

(9.3)

8.2%  

7.0%  

9.6% 

2006  
Actual 

2005 

Chg
Pro Forma (3)  Pro Forma (3)

 33.4  
 205.0  

 17.5  
 171.6  

 9.5  
 31.0  

 6.2  
 21.5  

 15.9 
 33.4 

 3.3 
 9.5 

(1)  Local line equivalents include individual voice lines plus Primary Rate Interfaces (“PRIs”) at a factor of 23 voice lines each and includes both wholesale and retail customers.
(2)  Broadband data circuits are those customer locations accessed by data networking technologies including DOCSIS, DSL, E10/100/1000, OC 3/12 and DS 1/3. 
(3)  See “Basis of Pro Forma Information” section for discussion of considerations in the preparation of this pro forma information.

We believe that the pro forma information for 2005 presented in 
this section presents a meaningful comparative analysis given that 
Call-Net’s  results  are  consolidated  effective  as  of  the  July  1,  2005 
acquisition date. The following discussion on the Rogers Business 
Solutions results includes pro forma comparisons for 2005.

Rogers Business Solutions Revenue 

The increase in Rogers Business Solutions (“RBS”) revenue reflects 
growth  in  each  of  data,  local  and  long  distance  components  of   

revenue. During 2006, data revenues grew by $12 million, local ser-
vices grew by $10 million, and long distance grew by $12 million, on 
a pro forma basis, compared to 2005. 

RBS ended the year with 205,000 local line equivalents and 31,000 
broadband data circuits in service at December 31, 2006, represent-
ing year-over-year growth rates of 19.5% and 44.2%, on a pro forma 
basis, respectively.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

39

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The increase in long distance revenue resulted from an increase in 
volume of 11% over 2005. Approximately 82% of the increase in long 
distance  volume  relates  to  increases  in  the  intercompany  sale  of 
long distance to Wireless. The volume increases were partially off-
set by the ongoing decline in average revenue per minute, which 
decreased 6% in 2006.

RBS continues to focus on selling local and data products, especially 
IP-enabled solutions, thereby decreasing its reliance on long distance 
revenues. The combination of local and data revenue represented 
56% of total revenue for 2006, with the growth in local and data rev-
enue being offset by the declines in long distance revenue, excluding 
transactions with Wireless.

BUSINESS SOLUTIONS 
LOCAL LINE EQUIVALENTS
(In thousands)

BUSINESS SOLUTIONS 
BROADBAND DATA CIRCUITS
(In thousands)

172

205

22

31

2005

2006

2005

2006

ROGERS RETAIL

Summarized Financial Results 

Years ended December 31, 
(In millions of dollars, except margin) 

Operating revenue  
Operating expenses (1) 

Operating profit (2) 

Operating profit margin (2) 

Rogers Business Solutions Operating Profit

Carrier charges, which are included in operating, general and admin-
istrative expenses, increased by $43 million to $342 million for 2006, 
on  a  pro  forma  basis.  Carrier  charges  represented  approximately 
57.5% of revenue in 2006, compared to 53.3% of revenue in 2005. 
The net increase in carrier charges is the result of higher volume, 
product mix changes, and regulatory changes. 

Decreases of other operating, general and administrative expenses 
of $3 million in 2006, on a pro forma basis, are related to scale effi-
ciencies achieved across various functions. 

Mainly due to the pricing pressures on long distance and the higher 
carrier  costs  and  other  general  and  administrative  expenses,  RBS 
operating  profit  margin  decreased  to  8.2%  in  2006,  compared  to 
9.6%, on a pro forma basis, in 2005.

2006  
Actual 

2005
Actual  

  $ 

310   $ 
303  

  $ 

7   $ 

327  
309  

18  

2.3%  

5.5% 

% Chg

(5.2)
(1.9)

(61.1)

(1)  Operating expenses for 2006 include $6 million related to the closure of 21 stores in the first quarter of 2006.
(2)  As defined. See the “key Performance Indicators and Non-GAAP Measures” and “Supplementary Information” sections. 

Rogers Retail Revenue 

The decline in revenues at the Rogers Retail stores was primarily due 
to lower video rental and sales revenues. Initiatives were introduced 
to increase customers’ spending, which resulted in dollars per trans-
action increasing 13.0% in 2006 compared to 2005; however, same 
store customer transactions decreased 12.6%, compared to 2005 due 
to a decrease in total visits. Also, same store revenue declined 1.2% 
in 2006, compared to the prior year. Rogers Retail has recently taken 
additional steps with respect to its pricing and late-fee structures aimed 
at reversing the trend of lower same store customer transactions.

Rogers Retail Operating Expenses and Operating Profit 

The year-over-year decline in Rogers Retail operating profit relates 
primarily to the decline in revenues and charges of approximately 
$6 million in 2006 associated with the closing of 21 stores in the first 
quarter of 2006. 

ADDITIONS TO C ABLE AND TELECOM PP&E 

The  nature  of  the  cable  television  business  is  such  that  the  con-
struction,  rebuild  and  expansion  of  a  cable  system  are  highly 

40

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

capital-intensive.  The  Cable  and  Internet  segment  categorizes  its 
additions to PP&E according to a standardized set of reporting cate-
gories that were developed and agreed to by the U.S. cable television  
industry  and  which  facilitate  comparisons  of  additions  to  PP&E 
between different cable companies. Under these industry definitions,  
Cable and Internet additions to PP&E are classified into the following 
five categories: 

•  Customer premises equipment (“CPE”), which includes the equip-
ment  for  digital  set-top  terminals,  Internet  modems  and  the 
associated installation costs;

•  Scalable infrastructure, which includes non-CPE costs to meet busi-
ness growth and to provide service enhancements, including many 
of the costs to-date of the cable telephony initiative;

•  Line extensions, which includes network costs to enter new service 

areas; 

•  Upgrade and rebuild, which includes the costs to modify or replace 

existing coaxial cable, fibre-optic network electronics; and

•  Support capital, which includes the costs associated with the pur-

chase, replacement or enhancement of non-network assets.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Summarized Cable and Telecom PP&E Additions

Years ended December 31, 
(In millions of dollars) 

Cable and Internet (3) 

  Customer premise equipment 
  Scalable infrastructure 
  Line extensions 
  Upgrade and rebuild 
  Support capital 

Rogers Home Phone 
Rogers Business Solutions (4) 
Rogers Retail stores 

2005  
2006  
Actual 
Actual  Reclassified (1) 

2005  

% Chg
Pro Forma (2)  Pro Forma (2)

$ 

230   $ 
106  
64  
 10  
82  

492  
193  
98  
11  

249   $ 
119  
56  
 3  
88  

515  
121  
63  
15  

249  
 119  
 56  
 3  
 88  

 515  
 127  
 85  
 15  

(7.6)
(10.9)
14.3 
n/m 
(6.8)

(4.5)
52.0
15.3 
(26.7)

7.0

Total Cable and Telecom Additions to PP&E 

$ 

794   $ 

714   $ 

742  

(1)  Certain prior year amounts have been reclassified to conform with the current year presentation.
(2)  See “Basis of Pro Forma Information” section for a discussion of considerations in the preparation of this pro forma information.
(3)  Included in Cable and Internet PP&E additions is integration expenses related to the integration of Call-Net of $28 million and $2 million, for the years ended December 31, 2006 and December 31, 2005, respectively.
(4)  Included in Rogers Business Solutions PP&E additions is integration expenses related to the integration of Call-Net of $15 million and $2 million, for the years ended December 31, 2006 and December 31, 2005, 

respectively.

The  year-over-year  increase  in  additions  to  PP&E  is  attributable   
to  an  increase  in  spending  at  Rogers  Home  Phone  and  Rogers 
Business Solutions, offset by lower spending at Cable and Internet 
and Rogers Retail. 

The increase in additions to Rogers Home Phone PP&E compared to 
2005 are primarily due to capacity on the cable network associated 
with the year-over-year increase in subscriber additions including 
related spending on customer premises equipment.

The  increase  in  additions  to  Rogers  Business  Solutions  PP&E  com-
pared to the prior year is primarily due to the completion of the final 
phase of the purchase of the GT assets from Bell Canada and other 
network enhancements. 

2006 CABLE AND TELECOM ADDITIONS TO PP&E
(%)

Cable and Internet  62%

Retail  1%

Business Solutions  12%

Home Phone  25%

M E D I A

MEDIA’S BUSINESS 

Media operates our radio and television broadcasting operations, 
our consumer and trade publishing operations, our televised home 
shopping service and the Toronto Blue Jays and Rogers Centre. In 
addition to Media’s more traditional broadcast and print media plat-
forms, it also delivers content and conducts e-commerce over the 
Internet relating to many of its individual broadcasting and publish-
ing properties.

Media’s  Broadcasting  group  (“Broadcasting”)  comprises  51  radio 
stations across Canada (42 FM and 9 AM radio stations); two multi-
cultural  television  stations  in  Ontario  (OMNI.1  and  OMNI.2);  a 

multicultural television station in Manitoba (OMNI.11); a spiritually- 
themed television station in Vancouver (OMNI.10); a specialty sports 
television service licenced to provide regional sports programming 
across  Canada  (“Rogers  Sportsnet”),  and  Canada’s  only  nation-
ally televised shopping service (“The Shopping Channel”). Through 
Rogers  Sportsnet,  Media  also  holds  50%  ownership  in  Dome 
Productions,  a  mobile  production  and  distribution  joint  venture   
that is a leader in  HDTV production in Canada. Broadcasting also 
owns  The  Biography  Channel  Canada,  holds  minority  interests  in 
several  Canadian  specialty  television  services,  including  Viewers 
Choice  Canada  and  Outdoor  Life  Network,  and  holds  a  majority   
interest  in  G4TechTV  Canada.  In  the  case  of  G4TechTV  Canada, 
Broadcasting is also the managing partner. 

Media’s  Publishing  group  (“Publishing”)  publishes  more  than   
70 consumer magazines and trade and professional publications and 
directories in Canada. 

In addition to its organic growth, Media expanded its business in 
2006 through the following initiatives: the launch of the Canadian 
edition of Hello! and Chocolat magazines; the launch of OMNI.11 
Television  in  Winnipeg,  Manitoba,  the  acquisition  of  Canadian 
Parents  Online,  and  the  increased  ownership  of  The  Biography 
Channel and G4TechTV Canada, to 100% and 66.67%, respectively. 
On January 1, 2007, Media closed the $40 million acquisition of five 
Alberta radio stations announced earlier in 2006 which brought the 
total number of radio stations owned by Media to 51. The stations 
are located in Edmonton and Fort McMurray, Alberta and include 
licences in several small Alberta markets.

2006 MEDIA REVENUE MIX
(%)

Publishing  24%

The Shopping
Channel  23%

OMNI TV  6%

Sportsnet TV  14%

Sports Entertainment  14%

Radio  19%

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

41

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

MEDIA’S STR ATEGY 

Media seeks to maximize revenues, operating profit and return on 
invested capital across each of its businesses. Media’s strategies to 
achieve this objective include:

•  Focusing  on  specialized  content  and  audiences  through  radio, 
publication and sports properties, as well as continued develop-
ment of its portfolio of specialty channel investments;

•  Continuing to leverage its strong media brand names to increase 
advertising  and  subscription  revenues,  assisted  by  the  cross- 
promotion of its properties across its media formats and in asso-
ciation with the “Rogers” brand; 

•  Focusing on growth and continuing to cross-sell advertising and 
share  content  across  its  properties  and  over  its  multiple  media 
platforms; and

•  Enhancing  the  Sports  Entertainment  fan  experience  by  adding 
talented players to improve the Blue Jays win-loss record and by 
making physical upgrades to the Rogers Centre.

RECENT MEDIA INDUSTRY TRENDS

Increased Fragmentation of Radio and T V

In recent years, Canadian radio and television broadcasters have had 
to operate in increasingly fragmented markets. Canadian consumers 
have a growing number of radio and television services available to 
them, providing them with an increasing number of different pro-
gramming formats. In the radio industry, since the introduction of 
its Commercial Radio Policy in 1998, the CRTC has licenced numerous 
new radio stations through competitive processes in most markets  
across  Canada.  In  that  time,  the  CRTC  has  also  licenced  a  large 
number of additional new  FM stations through AM to FM station 
conversions. In 2005, the CRTC licenced two satellite radio providers, 
both of which are affiliated with U.S. satellite operators and both of 
which began offering service in Canada. In the television industry,  
the CRTC has licenced a number of new, over-the-air stations and 
a  significant  number  of  new  digital  television  services.  The  new 
services and the new formats combine to fragment the market for 
existing radio and television operators.

Summarized Media Financial Results 

Years ended December 31,
(In millions of dollars) 

Operating revenue 
Operating expenses 

Operating profit (1) 

Operating profit margin (1) 
Additions to property, plant and equipment (1) 

(1)  As defined. See the “key Performance Indicators and Non-GAAP Measures”.

Ownership  of  Canadian  radio  and  TV  stations  appears  to  be 
consolidating  if  proposals  by  CTVglobemedia,  Canwest  Global 
Communications Corp., and Astral Media Inc. to buy CHUM Limited, 
Alliance  Atlantis  Communications  Inc.  and  Standard  Radio  Inc., 
respectively,  receive  government  and  regulatory  approval.  If 
approved the Canadian industry would be left with fewer owners 
but larger competitors in the media marketplace. 

MEDIA OPER ATING AND FINANCIAL RESULTS

Media’s revenues primarily consist of: 

•  Advertising revenues;
•  Circulation and subscription revenues; 
•  Retail product sales; and
•  Sales of tickets, receipts of league revenue sharing and concession 

sales associated with our sports businesses.

Media’s operating expenses consist of: 

•  Cost of sales, which is primarily comprised of the cost of retail 

product at The Shopping Channel;
•  Sales and marketing expenses; and 
•  Operating, general and administrative expenses, which include 
programming costs, production expenses, circulation expenses, 
player salaries and other back-office support functions.

SUMMARIzED MEDIA FINANCIAL RESULTS

Effective  June,  2006,  due  to  increased  ownership,  the  results  of 
operations of The Biography Channel Canada and G4TechTV Canada 
are consolidated with the results of Media. Effective January 2005, 
ownership  and  management  of  Rogers’  sports  operations  were 
transferred to Media. As such, beginning in the first quarter of 2005, 
the results of operations of the Toronto Blue Jays and Rogers Centre 
are reported as part of the Media segment. 

2006  

2005  

% Chg

  $ 

1,210   $ 
 1,059  

1,097  
 969  

  $ 

151   $ 

128  

12.5%  

  $ 

48   $ 

11.7% 
40  

 10.3 
 9.3 

 18.0 

 20.0

Media Operating Revenue

Revenue  growth  for  2006  was  $113  million,  an  increase  of  10.3% 
over 2005, and reflects growth across all of Media’s divisions. This 
increase includes higher advertising revenue in Publishing, Radio, 
and  OMNI,  and  at  Sportsnet  where  Toronto  Blue  Jays  games  and 
World Cup Soccer attracted large audiences. The Shopping Channel 
continued  to  generate  strong  consumer  demand  for  products. 

Sports Entertainment revenue grew through higher baseball ticket 
sales. The addition of OMNI BC, the launch of OMNI Manitoba, the 
launch of Hello! and Chocolat magazines, and consolidation of The 
Biography  Channel  Canada  and  G4TechTV  Canada  as  a  result  of 
increased ownership in the second quarter of 2006 also contributed 
to the increase in revenue.

42

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Media Operating Expenses

MEDIA 
REVENUE
(In millions of dollars)

$957

$1,210

$1,097

Operating  expenses  for  2006 
increased  by  $90  million  from 
2005.  The  increase  in  Media 
o p e r a t i n g   e x p e n s e s   a r e 
primarily  due  to  higher  base-
ball  player  payroll  at  Sports 
Entertainment,  increased  pro-
gramming  costs  at  Sportsnet 
associated  with  World  Cup 
Soccer  and  the  return  of  NHL 
hockey after a lock-out during 
the 2005 season, as well as costs 
associated  with  Publishing’s 
launch of the Canadian edition 
of  Hello!  and  Chocolat  maga-
zines. Also, OMNI’s acquisition 
of OMNI BC and launch of OMNI 
Manitoba,  the  consolidation 
of The Biography Channel Canada and G4TechTV Canada, as well 
as Radio’s launch of three maritime stations in the fourth quarter of 
2005 led to increased costs. Higher sales volumes resulted in higher 
cost of sales at The Shopping Channel. These cost increases were par-
tially offset by lower general and administrative costs. 

2005

2004

2006

MEDIA 
OPERATING PROFIT
(In millions of dollars)

$115

$128

$151

Media Operating Profit

Operating  profit  for  2006 
increased  $23  million  over 
2005, and the operating profit 
margin  was  12.5%  compared 
to 11.7% in 2005. The changes 
discussed above drove the year-
over-year  increases  in  Media’s 
operating profit, as well as the 
corresponding increase in oper-
ating profit margins. 

Additions to Media PP&E

2004

Total additions to Media’s PP&E 
in 2006 were $48 million, com-
pared  to  $40  million  in  2005. 
The  increase  in  2006  was  pri-
marily  due  to  enhancements 
and  renovations  at  the  Rogers  Centre  sports  and  entertainment 
venue in Toronto. 

2005

2006

CONSOLIDATED CASH FLOW 
FROM OPERATIONS
(In millions of dollars)

$1,305

$1,551

$2,386

2004

2005

2006

Taking 
into  account  the 
changes  in  non-cash  working   
capital  items  for  the  year 
ended December 31, 2006, cash 
generated  from  operations 
was  $2,461  million,  compared 
to $1,253 million in 2005. 

The cash flow generated from 
operations  of  $2,461  million, 
together  with  the  following 
items, resulted in total net funds 
of  approximately  $2,537  mil-
lion  raised  in  the  year  ended 
December 31, 2006: 

•  Receipt of $74 million from 
the issuance of Class B Non-

Voting shares under the exercise of employee stock options; and
•  Addition of $2 million of cash on hand as a result of acquisitions.

Net funds used during 2006 totalled approximately $2,452 million, 
the details of which include:

•  Additions to  PP&E of $1,578 million, net of $134 million related 

changes in non-cash working capital;

•  $160 million for the repayment at maturity of Wireless’ $160 mil-

lion 10.5% Senior Secured Notes;

•  An  aggregate  net  repayment  of  $452  million  of  outstanding 

advances under our bank credit facilities;

•  $75 million for the repayment at maturity of RCI’s 10.50% Senior 

Notes;

•  $26 million to fund the redemption of our U.S. $22 million remain-
ing  outstanding  amount  of  RCI’s  (via  RTHI,  formerly  Call-Net 
Enterprises Inc.) 10.625% Senior Secured Notes due 2008;

•  An aggregate $25 million net repayment of mortgage and capital 

leases;

•  The payment of an aggregate $20 million on termination of cross-

currency interest rate exchange agreements;

•  The payment of dividends of $47 million on our Class A Voting and 

Class B Non-Voting shares;

•  Additions to program rights of $32 million; and
•  Other acquisitions and net investments of $37 million, including 

the final phase of an acquisition of certain CLEC assets.

Taking into account the $104 million cash deficiency at the beginning  
of the year, the cash deficiency at December 31, 2006 was $19 million.

3  

 CO NS OLID AT ED  LIQ UIDI TY AND F INANCING

Financing

LIQUIDIT Y AND C APITAL RESOURCES 

Operations

For 2006, cash generated from operations before changes in non-
cash operating items, which is calculated by adjusting to remove the 
effect of all non-cash items from net income, increased to $2,386 mil-
lion from $1,551 million in 2005. The $835 million increase is primarily 
the result of the increase in operating profit of $731 million and the 
decrease in interest expense of $79 million. 

Our  long-term  debt  is  described  in  Note  15  to  the  2006  Audited 
Consolidated Financial Statements.

During 2006, the following financing activities took place. An aggre-
gate $738 million of debt was repaid consisting of: $452 million of 
outstanding advances under our bank credit facilities; $160 million 
aggregate principal amount at maturity on June 1, 2006 of Wireless’ 
10.50% Senior Secured Notes due 2006; $75 million aggregate princi-
pal amount at maturity on February 14, 2006 of RCI’s 10.50% Senior 
Notes  due  2006;  $26  million  (U.S.  $22  million)  aggregate  principal 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

43

 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

amount that remained outstanding of RCI’s (via RTHI, formerly Call-
Net Enterprises Inc.) 10.625% Senior Secured Notes due 2008 which 
was redeemed on January 3, 2006; and $25 million of mortgages and 
leases. In addition, Wireless paid aggregate net cash settlements of 
$20 million upon the maturities in June 2006 and December 2006 of 
cross-currency interest rate exchange agreements in the aggregate 
notional amount of U.S. $327 million and RCI received $74 million 
from the issuance of Class B Non-Voting shares under the exercise of 
employee stock options.

5.3x

3.9x

2.7x

RATIO OF DEBT TO 
OPERATING PROFIT*
($)

In July 2006, Cable and Telecom 
entered into an amendment to 
its bank credit facility to insert 
provisions  for  the  springing 
release  of  security  in  a  similar 
fashion  as  provided  in  all  of 
Cable and Telecom’s public debt 
indentures. This provision pro-
vides that if Cable and Telecom 
has two investment grade rat-
ings on its debt and there is no 
other  debt  or  cross-currency 
interest  rate  exchange  agree-
ment secured by a bond issued 
under  the  Cable  and  Telecom 
deed of trust, then the security 
provided  for  a  particular  debt 
instrument  will  be  discharged 
upon  45  days  prior  notice  by 
Cable and Telecom. A similar amendment has been made in each  
of  Cable  and  Telecom’s  cross-currency  interest  rate  exchange   
agreements.

* Includes debt and derivatives at carrying value

2006

2005

2004

Covenant Compliance

All  of  the  Rogers  companies  are  currently  in  compliance  with  all 
of the covenants under their respective debt instruments, and we 
expect to remain in compliance with all of these covenants. Based on 
our most restrictive debt covenants at December 31, 2006, we could 
have  borrowed  approximately  $2.14  billion  of  additional  secured 
long-term  debt  under  existing  credit  facilities,  in  addition  to  the 
$160 million outstanding at December 31, 2006. 

2007 Cash Requirements

We anticipate that Wireless will generate a net cash surplus in 2007 
from cash generated from operations. We also expect Wireless to 
make distributions to RCI in the form of intercompany advances or 
distributions of capital. We expect that Wireless has sufficient capital 
resources to satisfy its cash funding requirements in 2007, including 
the funding of distributions to RCI, taking into account cash from 
operations and the amount available under its $700 million bank 
credit facility.

We expect that Cable and Telecom will generate a net cash shortfall 
in 2007. In addition, Cable and Telecom’s $450 million 7.60% Senior 
Secured Second Priority Notes matured in February 2007. We expect 
that Cable and Telecom will have sufficient capital resources to sat-
isfy its cash funding requirements in 2007, taking into account cash 
from operations, the amount available under its $1.0 billion bank 
credit facility and intercompany advances from RCI.

44

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

We expect that Media will generate a net cash surplus in 2007 and 
that Media has sufficient capital resources to satisfy its cash funding 
requirements in 2007, taking into account cash from operations and 
the amount available under its $600 million bank credit facility.

We believe that, on an unconsolidated basis, RCI will have, taking  
into  account  interest  income  and  repayments  of  intercompany 
advances, together with the receipt of rental payments paid by the 
operating subsidiaries and advances or distributions from Wireless 
and investments from cash on hand, sufficient capital resources to 
satisfy its cash funding requirements in 2007. Effective December 31,  
2006,  the  payment  of  management  fees  by  subsidiary  companies 
ceased.  In  addition,  Cable  and  Telecom  will  no  longer  distribute   
$6 million per month on a regular basis to RCI.

In the event that we or any of our operating subsidiaries do require 
additional funding, we believe that any such funding requirements 
would be satisfied by issuing additional debt financing, which may 
include the restructuring of existing bank credit facilities or issuing  
public  or  private  debt  at  any  of  the  operating  subsidiaries  or  at 
RCI or issuing equity of RCI, all depending on market conditions. In 
addition, we or one of our subsidiaries may refinance a portion of 
existing debt subject to market conditions and other factors. There is 
no assurance that this will or can be done. 

Required Principal Repayments

At December 31, 2006, the required repayments on all long-term debt 
in the next five years totalled $2,459 million. The required repay-
ments in 2007 consist mainly of Cable and Telecom’s $450 million  
7.60% Senior Secured Second Priority Notes which have since been 
repaid at maturity in February 2007. The remaining required repay-
ments are in 2010 and 2011. The required repayments in 2010 consist 
of  Wireless’  $641  million  (U.S.  $550  million)  Floating  Rate  Senior 
Secured Notes together with $160 million outstanding under bank 
credit facilities, all of which mature in 2010. The required principal 
repayments in 2011 consist of Wireless’ $571 million (U.S. $490 million)  
9.625% Senior Secured Notes and $460 million 7.625% Senior Secured 
Notes and Cable and Telecom’s $175 million 7.25% Senior Secured 
Second Priority Notes.

Credit Ratings

On March 6, 2007, Moody’s Investors Service upgraded the senior 
secured debt ratings of Cable and Telecom and of Wireless to Baa3 
(from Ba1), upgraded the senior subordinated debt rating of Wireless 
to Ba1 (from Ba2) and changed the ratings outlook to stable (from 
under review for possible upgrade). In addition, the corporate fam-
ily rating for RCI was withdrawn (previously Ba1), as this benchmark 
rating for speculative grade companies is no longer applicable. On 
January 9, 2007, Moody’s upgraded the corporate family rating of 
RCI as well as the senior secured debt ratings of Cable and Telecom 
and of Wireless to Ba1 (from Ba2) and upgraded the senior subor-
dinated debt rating of Wireless to Ba2 (from B1). In addition, the 
ratings outlook was changed to under review for possible upgrade 
(from positive outlook). On February 17, 2006, Moody’s increased the 
ratings on all of the Rogers public debt. The corporate family rating 
for RCI was increased to Ba2 (from Ba3) and the senior secured debt 
ratings of Cable and Telecom and of Wireless were also increased 

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

to  Ba2  (from  Ba3),  while  the  senior  subordinated  debt  rating  of 
Wireless was increased to Ba3 (from B2). All of these ratings had a 
positive outlook. 

On February 27, 2007, Fitch Ratings increased the issuer default rat-
ings for RCI, Wireless and Cable and Telecom to BBB- (from BB) and 
increased  the  senior  secured  debt  ratings  for  Wireless  and  Cable 
and Telecom to BBB- (from BB+), while the senior subordinated debt 
rating for Wireless was affirmed at BB and the ratings outlook for 
each of RCI, Wireless and Cable and Telecom was revised to stable 
(from positive). On July 26, 2006, Fitch upgraded the ratings for RCI, 
Wireless and Cable and Telecom. The issuer default ratings for each 
of RCI, Wireless and Cable and Telecom were increased to BB (from 
BB-), the senior secured debt ratings for each of Wireless and Cable 
and Telecom were affirmed at BB+, the senior subordinated debt 
rating for Wireless was increased to BB (from BB-) and the ratings 
outlook  for  each  of  RCI,  Wireless  and  Cable  and  Telecom  was 
increased to positive (from stable). 

Deficiency of Pension Plan Assets Over Accrued Obligations

As disclosed in Note 19 to our 2006 Audited Consolidated Financial 
Statements, our pension plans had a deficiency of plan assets over 
accrued obligations for each of these years. In addition to our regu-
lar contributions, we are making certain minimum monthly special 
payments to eliminate this deficiency. In 2006, the special payment 
totalled approximately $5 million. Our total estimated annual fund-
ing requirements, which include both our regular contributions and 
these special payments, are expected to decrease from $28 million in 
2006 to $25 million in 2007, subject to annual adjustments thereaf-
ter, due to various market factors and the assumption that staffing 
levels at the Company will remain relatively stable year-over-year. 
We are contributing to the plans on this basis. As further discussed 
in the section of this MD&A entitled “Critical Accounting Estimates”, 
changes in factors such as the discount rate, the rate of compensa-
tion increase and the expected return on plan assets can impact the 
accrued benefit obligation, pension expense and the deficiency of 
plan assets over accrued obligations in the future.

On October 4, 2006, Standard & Poor’s Ratings Services raised the cor-
porate credit rating of RCI, Wireless and Cable and Telecom to BB+ 
with a stable outlook (from BB with a positive outlook). At the same 
time, the rating for Wireless’ senior secured debt was increased to 
BB+ with a stable outlook (from BB with a positive outlook), the rat-
ing for Cable and Telecom’s senior secured debt was affirmed at BB+ 
and the outlook was revised to stable (from positive) and the rat-
ing for Wireless’ senior subordinated debt was increased to BB- with 
a stable outlook (from B+ with a positive outlook). On October 27,  
2005, Standard & Poor’s revised its outlook on all of the Rogers pub-
lic debt to positive from stable. 

Credit ratings are intended to provide investors with an indepen-
dent measure of credit quality of an issue of securities. Ratings for 
debt instruments range from AAA, in the case of Standard & Poor’s 
and Fitch, or Aaa in the case of Moody’s, which represent the high-
est quality of securities rated, to D, in the case of Standard & Poor’s, 
C, in the case of Moody’s and Substantial Risk in the case of Fitch, 
which represent the lowest quality of securities rated. The ratings on 
Wireless’ and Cable and Telecom’s senior secured debt of BBB- from 
Fitch and Baa3 from Moody’s represent the minimum investment 
grade ratings.

The credit ratings accorded by the rating agencies are not recom-
mendations to purchase, hold or sell the rated securities inasmuch as 
such ratings do not comment as to market price or suitability for a 
particular investor. There is no assurance that any rating will remain 
in effect for any given period of time or that any rating will not be 
revised or withdrawn entirely by a rating agency in the future if in 
its judgment circumstances so warrant.

INTEREST R ATE AND FOREIGN ExCHANGE MANAGEMENT

Economic Hedge Analysis

For the purposes of our discussion on the hedged portion of long-
term  debt,  we  have  used  non-GAAP  measures  in  that  we  include 
all cross-currency interest rate exchange agreements (whether or 
not they qualify as hedges for accounting purposes) since all such 
agreements  are  used  for  risk  management  purposes  only  and 
are  designated  hedges  of  specific  debt  instruments  for  economic 
purposes. As a result, the Canadian dollar equivalent of U.S. dollar- 
denominated  long-term  debt  reflects  the  contracted  foreign 
exchange rate for all of our cross-currency interest rate exchange 
agreements regardless of qualifications for accounting purposes as 
a hedge.

During 2006, the consolidated aggregate amount of our U.S. dollar-
denominated debt decreased by U.S. $22 million due to the January 
2006 redemption of our $26 million (U.S. $22 million) remaining out-
standing amount of the Company’s 10.625% Senior Secured Notes 
due 2008. The only other change in our hedging status during 2006 
was on an economic basis and was due to the maturities in June 2006  
and December 2006 of cross-currency interest rate exchange agree-
ments  in  the  aggregate  notional  amount  of  U.S.  $327  million.  As 
a result, as at December 31, 2006, 91.4% (2005 – 97.7%) of our U.S.  
dollar-denominated  debt  was  hedged  on  an  economic  basis  and 
85.6% (2005 – 85.2%) remained hedged on an accounting basis.

As a result of financing activities during the year, including changes 
in cross-currency interest rate exchange agreements, RCI’s consoli-
dated hedged position, on an economic basis, changed during the 
year as noted below.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

45

 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Consolidated Hedged Position

(In millions of dollars, except percentages) 

December 31, 2006  

December 31, 2005

U.S. dollar-denominated long-term debt 
Hedged with cross-currency interest rate exchange agreements 
Hedged exchange rate 
Percent hedged 

Amount of long-term debt (2) at fixed rates: 
Total long-term debt 
Total long-term debt at fixed rates  
Percent of long-term debt fixed 

Weighted average interest rate on long-term debt 

US  $ 
US  $ 

4,895  
4,475  
 1.3229  
91.4% (1) 

Cdn  $ 
Cdn  $ 

7,658  
6,851  
89.5% 

7.98% 

US  $ 
US  $ 

Cdn  $ 
Cdn  $ 

4,917 
4,802 
 1.3148 
97.7%

8,410 
7,077
84.1%

7.76%

(1)  Pursuant to the requirements for hedge accounting under AcG-13, “Hedging Relationships”, at December 31, 2006, RCI accounted for 93.6% (2005 – 87.3%) of its cross-currency interest rate exchange agreements 

as hedges against designated U.S. dollar-denominated debt. At December 31, 2006, 85.6% (2005 – 85.2%) of consolidated U.S. dollar-denominated debt was hedged for accounting purposes versus 91.4%  
(2005 – 97.7%) on an economic basis.

(2)  Long-term debt includes the effect of the cross-currency interest rate exchange agreements.

FIXED VERSUS FLOATING DEBT COMPOSITION
(%)

were financial institutions with a Standard & Poor’s rating (or other 
equivalent) ranging from A+ to AA+.

Fixed 89.5%

Floating  10.5%

We use derivative financial instruments to manage our risks from 
fluctuations in foreign exchange and interest rates. These instru-
ments include interest rate and cross-currency interest rate exchange 
agreements, foreign exchange forward contracts and, from time-to-
time, foreign exchange option agreements. All such agreements are 
used for risk management purposes only and are designated as a 
hedge of specific debt instruments for economic purposes. In order 
to  minimize  the  risk  of  counterparty  default  under  these  agree-
ments, we assess the creditworthiness of these counterparties. At 
December 31, 2006, all of our counterparties to these agreements 

Impact of Foreign Exchange Rate Changes on EPS

(In millions of dollars, except share data) 

Change in Cdn$ versus US$ 

$  0.01   
  0.03   
  0.05   
  0.10   

Because our operating income is almost exclusively denominated in 
Canadian dollars, the incurrence of  U.S. dollar-denominated debt 
has caused significant foreign exchange exposure. We will continue 
to monitor our hedged position on an economic basis with respect 
to interest rate and foreign exchange fluctuations and, depending 
upon market conditions and other factors, may adjust our hedged 
position with respect to foreign exchange fluctuations or interest 
rates in the future by unwinding certain existing positions and/or by 
entering into new cross-currency interest rate exchange agreements 
or by using other instruments.

Certain of our U.S. dollar-denominated long-term debt instruments 
are  not  hedged  for  accounting  purposes.  Changes  in  the  foreign 
exchange rate would impact the Canadian dollar carrying value, in 
accordance with  GAAP, of this unhedged long-term debt, as well 
as our interest expense and earnings per share on a full-year basis,  
as follows:

Cdn$ Change in 
Carrying Value of  
Long-Term Debt (1) 

Cdn$ Change 
 in Annual 
Interest Expense 

$ 

7  
 21  
 35  
 70  

 $ 

0.4  
1.1  
1.9  
3.7  

Change in
Earnings
Per Share (2)

 $  0.009 
0.028
0.047 
0.094 

(1)  Canadian equivalent of unhedged U.S. dollar-denominated debt, on a GAAP basis, if U.S. dollar costs an additional Canadian cent.
(2)  Based upon the number of shares outstanding, on a post-split basis, at December 31, 2006.

At  December  31,  2006  interest  expense  would  have  changed  by   
$8 million if there was a 1% change in the interest rates on the por-
tion of our long-term debt that is not at fixed interest rates.

Outstanding Common Shares  

Class A Voting  
Class B Non-Voting  

December 31, 2006

112,467,648
523,231,804

OUTSTANDING SHARE DATA

Set  out  below  is  our  outstanding  share  data  as  at  December  31, 
2006.  For  additional  detail,  refer  to  Note  20  to  the  2006  Audited 
Consolidated Financial Statements. 

Outstanding Options to Purchase Class B Non-Voting Shares  

December 31, 2006

Outstanding Options  
Number of Outstanding Options Exercisable  

 19,694,860 
 14,160,866 

46

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

DIVIDENDS AND OTHER PAYMENTS ON RCI EQUIT Y SECURITIES

The dividend policy is reviewed periodically by the Board. The dec-
laration and payment of dividends are at the sole discretion of the 
Board and depend on, among other things, our financial condition, 
general  business  conditions,  legal  restrictions  regarding  the  pay-
ment of dividends by us, some of which are referred to below, and 
other factors which the Board may, from time to time, consider to be 
relevant. As a holding company with no direct operations, we rely 
on cash dividends and other payments from our subsidiaries and our 
own cash balances to pay dividends to our shareholders. The ability 
of our subsidiaries to pay such amounts to us is limited and is subject 
to the various risks as outlined in this discussion, including, without 
limitation, legal and contractual restrictions contained in instruments  
governing subsidiary debt. All dividend amounts have been restated 
to reflect a two-for-one split of our Class B Non-voting and Class A 
Voting shares in December 2006.

On February 15, 2007, we declared a quarterly dividend of $0.04 per 
share on each of our outstanding Class B Non-voting and Class A 
Voting shares. This quarterly dividend will be paid on April 2, 2007 to 
shareholders of record on March 15, 2007.

During 2006, the Board declared dividends in aggregate of $0.0775 
per share on each of its outstanding Class B Non-Voting shares, and  
Class A Voting shares, $0.0375 of which were paid on July 4, 2006 to 
shareholders of record on June 14, 2006, and $0.04 of which were paid 
on January 2, 2007 to shareholders of record on December 20, 2006.

In  October  2006,  our  Board  of  Directors  (“the  Board”)  declared 
a 113% increase to the dividend paid for each of our outstanding 
Class B Non-Voting shares and Class A Voting shares. Accordingly, 
the annual dividend per share increased from $0.075 per share to 
$0.16 per share, on a post-split basis. In addition, the Board modi-
fied our dividend distribution policy to make dividend distributions 
on a quarterly basis instead of semi-annually. The first such distri-
bution was made on January 2, 2007, to shareholders of record on 
December 20, 2006.

In December 2005, the Board declared a 50% increase to the divi-
dend paid for each of our outstanding Class B Non-Voting shares 
and  Class  A  Voting  shares.  Accordingly,  the  annual  dividend  per 
share increased from $0.05 per share to $0.075 per share, and were 

Material Obligations Under Firm Contractual Arrangements

(In millions of dollars) 

Long-term debt 
Derivative instruments (1) 
Mortgages and capital leases 
Operating leases 
Player contracts 
Purchase obligations (2) 
Other long-term liabilities 

Total 

paid twice yearly in the amount of $0.0375 per share to holders of 
record of such shares on the record date established by the Board 
for each dividend at the time such dividend was declared. These divi-
dends were scheduled to be paid on or about the first trading day 
following January 1 and July 1 each year. The first such semi-annual 
dividend pursuant to the policy was paid on January 6, 2006 to share-
holders of record on December 28, 2005. 

During 2005, the Board declared dividends in aggregate of $0.0625 per 
share on each of its outstanding Class B Non-Voting shares, and Class A  
Voting shares, $0.025 of which were paid on July 2, 2005 to share-
holders of record on June 14, 2005 and $0.0375 of which were paid  
on January 6, 2006 to shareholders of record on December 28, 2005.

ANNUALIZED DIVIDENDS
PER SHARE AT YEAR END
($)

$0.05

$0.075

$0.16

In May 2004, the Board adopted 
a dividend policy that provided 
for  dividends  aggregating, 
annually,  $0.05  per  share  to 
be  paid  on  each  outstanding 
Class A Voting share and Class B 
Non-Voting share. Pursuant to 
this policy, the dividends were 
paid twice yearly in the amount 
of  $0.025  per  share  to  holders 
of record of such shares on the 
record date. 

2005

2004

During 2004, the Board declared  
dividends in aggregate of $0.05  
per  share  on  each  of  its  out-
standing  Class  B  Non-Voting 
shares,  Class  A  Voting  shares 
and Series E Preferred shares, $0.025 of which were paid on July 2,  
2004  to  shareholders  of  record  on  June  16,  2004  and  $0.025  of   
which were paid on January 2, 2005 to shareholders of record on 
December 12, 2004.

2006

COMMITMENTS AND OTHER CONTR AC TUAL OBLIGATIONS

Contractual Obligations

Our material obligations under firm contractual arrangements are 
summarized below at December 31, 2006. See also Notes 15, 23, and 
24 to the 2006 Audited Consolidated Financial Statements.

Less Than 
1 Year 

1–3 Years 

4–5 Years 

$ 

450   $ 
 7  
 1  
 163  
 82  
 781  
 2  

–   $ 
 9  
 1  
 248  
 143  
 957  
 63  

2,008   $ 
 198  
–  
 151  
 95  
 29  
 18  

After 
5 Years 

4,492   $ 
 493  
–  
 79  
 73  
 30  
 20  

Total

6,950 
 707 
 2 
 641 
 393 
 1,797 
 103 

$  1,486   $ 

1,421   $ 

2,499   $ 

5,187   $  10,593 

(1)  Amounts reflect net disbursements only.
(2)  Purchase obligations consist of agreements to purchase goods and services that are enforceable and legally binding and that specify all significant terms including fixed or minimum quantities to be purchased, 

price provisions and timing of the transaction. In addition, we incur expenditures for other items that are volume-dependent. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

47

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

OFF-BAL ANCE SHEET ARR ANGEMENTS

Guarantees

As a regular part of our business, we enter into agreements that 
provide  for  indemnification  and  guarantees  to  counterparties  in 
transactions involving business sale and business combination agree-
ments, sales of services and purchases and development of assets. 
Due to the nature of these indemnifications, we are unable to make 
a reasonable estimate of the maximum potential amount we could 
be required to pay counterparties. Historically, we have not made 
any significant payment under these indemnifications or guaran-
tees. Refer to Note 24 to the 2006 Audited Consolidated Financial 
Statements.

Derivative Instruments

As previously discussed, we use derivative instruments to manage 
our exposure to interest rate and foreign currency risks. We do not 
use derivative instruments for speculative purposes.

Operating Leases

We have entered into operating leases for the rental of premises, 
distribution facilities, equipment and microwave towers and other 
contracts. The effect of terminating any one lease agreement would 
not have an adverse effect on us as a whole. Refer to “Contractual 
Obligations” above and Note 23 to the 2006 Audited Consolidated 
Financial Statements. 

4  

 O P ERA T ING E NVI RONM ENT

G OV E R N M E N T R E G U L AT I O N A N D R E G U L AT O RY 
D E V E L O P M E N T S 

Substantially  all  of  our  business  activities,  except  for  Cable  and 
Telecom’s Rogers Retail segment and the non-broadcasting opera-
tions  of  Media,  are  regulated  by  one  or  more  of:  the  Canadian 
Federal Department of Industry, on behalf of the Minister of Industry 
(Canada)  (collectively,  “Industry  Canada”),  the  CRTC  under  the 
Telecommunications Act (Canada) (the “Telecommunications Act”) 
and the CRTC under the Broadcasting Act (Canada) (the “Broadcasting 
Act”),  and,  accordingly,  our  results  of  operations  are  affected  by 
changes in regulations and by the decisions of these regulators.

C ANADIAN R ADIO -TELEVISION AND TELECOMMUNIC ATIONS 
COMMISSION 

Canadian  broadcasting  operations,  including  our  cable  television 
systems,  radio  and  television  stations,  and  specialty  services  are 
licenced (or operated pursuant to an exemption order issued) and 
regulated by the CRTC pursuant to the Broadcasting Act. Under the 
Broadcasting Act, the CRTC is responsible for regulating and super-
vising all aspects of the Canadian broadcasting system with a view to 
implementing certain broadcasting policy objectives enunciated in 
that Act. The CRTC is also responsible under the Telecommunications 
Act for the regulation of telecommunications carriers which includes 
the regulation of Wireless’ cellular and messaging operations and 
Cable and Telecom’s Internet and telephone services.

48

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

Under  the  Telecommunications  Act,  the  CRTC  has  the  power  to 
exempt any class of Canadian carrier from the application of the  
legislation if the CRTC is satisfied that such an exemption is consis-
tent with Canadian telecommunications policy objectives. The CRTC 
also has the power to forbear from regulating certain services or 
classes of services provided by individual carriers. If the CRTC finds 
that a service or class of services provided by a carrier is subject to 
a degree of competition that is sufficient to protect the interests of 
users, the CRTC is required to forbear from regulating those services 
unless such an order would be likely to unduly impair the establish-
ment or continuance of a competitive market for those services.

Cable and Telecom’s retail services have been deregulated by the 
CRTC. Nevertheless, the CRTC continues to retain broad regulatory 
powers over Cable and Telecom under the Telecommunications Act, 
in particular with respect to interconnection to Cable and Telecom’s 
networks. However, Cable and Telecom’s major competitors, ILECs, 
remain  subject  to  CRTC  regulation  with  respect  to  many  of  their 
services. How the ILECs comply with regulation as well as how the 
CRTC enforces its regulation against the ILECs could impact Cable 
and Telecom’s operations and financial condition. Because neither 
the  CRTC  nor  the  courts  have  interpreted  certain  aspects  of  the 
Telecommunications Act and its regulations, it is impossible to predict 
what impact, if any, these provisions will have on Cable and Telecom. 
Moreover, any change in policy, regulations or interpretations could 
have a material adverse effect on Cable and Telecom’s operations 
and financial condition and operating results. In addition, the CRTC’s 
decisions are subject to review under the Telecommunications Act 
at any time and may be appealed to the Federal Court of Appeal 
(Canada) within 30 days of a decision or challenged by a petition to 
the Federal Cabinet of Canada within 90 days of a decision. 

COPYRIGHT BOARD OF C ANADA 

The Copyright Board of Canada (“Copyright Board”) is a regulatory  
body  established  pursuant  to  the  Copyright  Act  (Canada)  (the 
“Copyright Act”) to oversee the collective administration of copyright 
royalties in Canada and to establish the royalties payable for the use 
of certain copyrighted works. The Copyright Board is responsible for 
the review, consideration and approval of copyright tariff royalties 
payable to copyright collectives by Canadian broadcasting undertak-
ings, including cable, radio, television and specialty services.

INDUSTRY C ANADA 

The technical aspects of the operation of radio and television sta-
tions,  the  frequency-related  operations  of  the  cable  television 
networks and the awarding and regulatory supervision of spectrum 
for cellular, messaging and other radio-telecommunications systems 
in Canada are subject to the licencing requirements and oversight 
of Industry Canada. Industry Canada may set technical standards for 
telecommunications under the Radiocommunication Act (Canada) 
(the “Radiocommunication Act”) and the Telecommunications Act.

RESTRIC TIONS ON NON - C ANADIAN OWNERSHIP AND CONTROL 

Non-Canadians are permitted to own and control directly or indi-
rectly up to 331/3% of the voting shares and 331/3% of the votes of a 
holding company which has a subsidiary operating company licenced 
under the Broadcasting Act. In addition, up to 20% of the voting 
shares and 20% of the votes of the operating licencee company may 
be owned and controlled directly or indirectly by non-Canadians. 

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The chief executive officer and 80% of the members of the Board 
of Directors of the operating licencee must be resident Canadians. 
There are no restrictions on the number of non-voting shares that 
may be held by non-Canadians at either the holding-company or 
licencee-company level. The CRTC has the jurisdiction to determine 
as a question of fact whether a given licencee is controlled by non-
Canadians.

Pursuant  to  the  Telecommunications  Act  and  associated  regula-
tions, up to 20% of the voting shares of a Canadian carrier, such as 
Wireless, and up to 331/3% of the voting shares of a parent company,  
such  as  ourselves,  may  be  held  by  non-Canadians,  provided  that 
neither the Canadian carrier nor its parent is otherwise controlled 
in fact by non-Canadians. Similar restrictions are contained in the 
Radiocommunication Act and associated regulations.

In April 2003, the House of Commons Industry Committee released a 
report calling for the removal of foreign ownership restrictions for 
telecommunications carriers and broadcasting distribution under-
takings. In June 2003, the House of Commons Heritage Committee 
released a report which opposed the Industry Committee’s recom-
mendation.  The  Cabinet  responded  to  the  Industry  Committee 
report in September 2003 and to the Heritage Committee report in 
November 2003. The government announced that officials from the 
Industry  and  Heritage  departments  will  convene  to  reconcile  the 
two positions. We are not aware of any further legislative initiatives 
related to a reduction or change in foreign ownership restrictions, 
although the matter continues to be discussed in the media.

TELECOMMUNIC ATIONS POLIC Y REPORT

On  March  22,  2006,  the  report  of  the  Telecommunications  Policy 
Review  Panel  was  released.  The  Panel  was  asked  by  the  previous 
government to study Canadian telecommunications policy to make 
recommendations to improve the regulatory environment, expand 
broadband services to remote locations and further the deployment 
of  information  and  communications  technology  in  Canada.  The 
report generally recommended greater reliance on market forces 
and a reduction in government regulation. The report recommends 
continued regulation of the incumbent wireline telephone compa-
nies in circumstances where they possess significant market power. 
We believe that such continued regulation is important to protect 
new  entrants  such  as  Cable  and  Telecom  from  anticompetitive   
conduct by incumbent providers until such time as competition is 
established.  The  report  also  recommends  limiting  the  incumbent 
phone  companies’  unbundled  wholesale  facilities  that  would  be 
available to competitive providers on a wholesale basis. The report 
recommends that “essential” facilities should continue to be made 
available and that non-essential facilities should be available for a 
transition period of three to five years. The report also recommends 
transitioning radio spectrum regulation from Industry Canada to the 
CRTC, after Industry Canada completes a spectrum policy review that 
will consider various issues such as spectrum licence fees and stream-
lining the spectrum licencing process. Upon receiving the panel’s 
report,  the  Minister  of  Industry  stated  that  he  would  review  the 
report and that any steps towards implementation of the report’s 
recommendations would follow such review.

Additional discussion of regulatory matters and recent developments 
specific to the Wireless, Cable and Telecom, and Media segments 
follows.

WIRELESS REGUL ATION AND REGUL ATORY DEVELOPMENTS 

Spectrum Licence Issues

Late in 2003, Industry Canada released a policy document regarding 
a number of spectrum issues, including a discussion on the existing 
spectrum cap, spectrum allocations for 3G networks and possible 
timing of a 3G spectrum auction. Industry Canada proposed a pos-
sible 3G spectrum auction date of 2005 to 2006 for this spectrum. The 
Federal Communications Commission (“FCC”) in the United States 
concluded their auction of Advanced Wireless Services (“AWS”) spec-
trum, in September 2006, raising $1.4 billion. 90 MHz of spectrum was 
auctioned. In February 2007, Industry Canada released a consultation 
document regarding an auction for the same 90 MHz of spectrum. 
Comments can be submitted by May 25, 2007 with reply comments 
submitted by June 27, 2007. An auction is expected in early 2008.

On August 27, 2004, Industry Canada rescinded the cap on owner-
ship of mobile spectrum. Up to that time, Canadian carriers were 
limited to a maximum of 55 megahertz of mobile spectrum. After a 
public consultation earlier in 2004 as to whether the cap should be 
maintained, removed or increased, Industry Canada advised that the 
cap would be removed, effective immediately. In the February 2007 
Consultation  document  Industry  Canada  questioned  whether  an 
auction cap or a “set-aside” of spectrum or some other mechanism 
would be appropriate to attract new entrants to Canada’s wireless 
industry.

Fixed Wireless Spectrum Auction 

On February 9, 2004, Industry Canada commenced an auction for 
one block of 30 megahertz of spectrum in the 2300  MHz band as 
well as three blocks of 50 megahertz of spectrum and one block of  
25 megahertz of spectrum in the 3500 MHz band. The auction was 
completed on February 16, 2004. There were over 172 geographic 
licence areas in Canada for each available block. Licencees have flex-
ibility in determining the services to be offered and the technologies 
to be deployed in the spectrum. Industry Canada expected that the 
spectrum  will  be  used  for  point-to-point  or  point-to-multi-point 
broadband services. Wireless participated in this spectrum auction 
and, as a result, acquired 33 blocks of spectrum in various licence 
areas for an aggregate bid price of $5.9 million.

Industry Canada initiated another auction process to make avail-
able the blocks of spectrum that did not sell in the February 2004 
process. Parties were able to identify those blocks that they were 
interested in, and if there were no other parties expressing interest  
in  those  blocks,  they  were  the  successful  party.  In  this  process, 
Wireless obtained an additional nine licences for a cost of $0.2 mil-
lion. The remaining licences were auctioned commencing January 10,  
2005,  and  Wireless  was  successful  in  supplementing  its  spectrum 
holdings from 2004 with a further 40 licences at a cost of $4.8 million. 
See also below under “Wireless’ Expansion and Investment in the 
Inukshuk Business May Have Considerable Risks”.

Inukshuk

On  March  31,  2006,  Industry  Canada  approved  the  transfer  of 
Wireless’  Inukshuk  licence  to  Inukshuk  Wireless  Partnership,  a 
Rogers-Bell joint venture. New licence terms were also issued. These 
licence terms require Inukshuk to return spectrum that it is not using 
as of December 31, 2009. At the same time as the licence was issued, 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

49

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Industry Canada issued their new policy on the 2.5  GHz spectrum 
used by Inukshuk. The policy confirms that the spectrum is currently 
only to be used for fixed services (which, in Canada, includes portable  
services). Companies that wish to have a mobile licence for this spec-
trum will be required to apply for a mobile licence and will be required 
to return one-third of the spectrum to the government. The returned 
spectrum  will  be  auctioned.  There  is  no  assurance  that  Wireless 
or  any  other  incumbent  licencee  would  be  allowed  to  purchase   
the spectrum at an auction. See discussion below entitled “We Are 
and Will Continue to Be Involved in Litigation”.

On January 7, 2005, the CRTC released a public notice calling for com-
ments on the transition of analog pay and specialty services from 
analog distribution to digital distribution. A decision was released 
on February 28, 2006. The decision provides cable operators, such as 
Cable and Telecom, with increased flexibility to package analog ser-
vices in digital theme packages and in a la carte “pick packs”. The 
analog services must be sold in digital tiers which “mirror” the ana-
log tiers until at least 2010 and in some circumstances, until 2013. The 
decision also allows entire analog tiers to be moved to digital once 
85% of the customers who have that tier, have a digital box.

In SAB-002-06 Consultation on Implementation Matters Related to 
the Band Plan and the Mobile Service for the Band 2500 – 2690 MHz, 
Industry Canada announced a consultation process on 2.5 GHz spec-
trum which will be initiated in the winter of 2007. This process is to 
include a discussion of the implementation matters associated with 
harmonizing with the U.S. band plan. The process will also examine 
issues related to setting a firm transition date to allow for nation-
wide implementation of the band plan and the mobile service.

Wireless Video Ser vices

In a decision issued on April 12, 2006, the CRTC determined that the 
mobile TV services provided by Wireless are exempt from regulation 
because they are delivered over the Internet. Furthermore, the CRTC 
has promulgated a new order that will exempt all mobile TV services  
from regulation, whether they are delivered over the Internet, or 
not.  However,  point-to-multipoint  services  are  not  exempt  from 
regulation. We believe that this decision will allow Wireless to offer 
innovative new services with a minimum of regulatory impediments.

C ABLE AND TELECOM REGUL ATION AND REGUL ATORY 
DEVELOPMENTS 

Distribution of Digital Television Signals

In November 2003, the CRTC released its policy framework for the 
distribution  of  digital  television  signals.  Under  the  framework,   
cable  operators  are  required  to  distribute  the  digital  signal  of  a 
Canadian broadcaster once the signal is available over the air. Both 
the analog and digital versions of a Canadian television signal are 
to be distributed until 85% of the subscribers have digital set-top 
boxes or digital receivers. On June 15, 2006, the CRTC released its pol-
icy framework for the licencing and distribution of high-definition 
(“HD”) pay and specialty services. This framework is market-driven, 
with no mandated deadlines for services to convert to HD. Services 
that provide minimum thresholds of HD programming will be eligible  
to apply for a transitional HD licence, which will provide them with 
mandatory  carriage  by  terrestrial  digital  broadcast  distribution 
undertakings (“BDUs”) and genre protection. For English-language 
services, the thresholds are 50% during prime time and 30% over the 
broadcast day. For French and third-language services, the thresholds 
are 30% and 20%, respectively. The CRTC will not regulate wholesale 
rates nor channel placement for HD services. A separate proceed-
ing will be launched to set the distribution rules for direct-to-home 
(“DTH”)  satellite  operators.  Currently,  programming  services  can 
amend their existing licences if they wish to carry some HD program-
ming. However, access rights and genre protection are only granted 
to those services with HD transitional licences.

Review of Cer tain Aspects of the Regulator y Framework for Over-

The -Air Television

The CRTC held a Public Hearing commencing on November 27, 2006 
to review the regulatory framework for over-the-air television. The 
review considered the contributions which over-the-air television 
licencees  should  make  to  the  production,  acquisition  and  broad-
cast of high-quality Canadian programming. The review examined, 
among  other  things,  the  possibility  of  levying  a  fee  for  carriage 
against BDUs for the carriage of local over-the-air television signals. 
This proposal, if implemented, could significantly increase costs for 
broadcasting distribution undertakings including those of Cable and 
Telecom.

Essential Facilities

In Telecom Decision 2002-34, the CRTC established a separate basket  
consisting of carrier services purchased by competitors from the ILECs, 
and ordered that they be priced at incremental cost plus a 15% mark-
up. Telecom Decision 2002-34 and associated follow-up proceedings 
had  significant  immediate  and  potential  impact  on  competitors, 
especially in reducing competitors’ carrier costs. In Telecom Decision 
CRTC 2004-5 the Commission directed the major ILECs to file Ethernet 
access and transport tariffs for use by competitors.

On  February  3,  2005,  the  CRTC  released  Telecom  Decision  CRTC   
2005-6 with respect to the ILECs’ Competitive Digital Network (“CDN”) 
services.  The  decision  concluded  the  process  that  was  initiated   
by the second Price Cap decision. In Decision 2005-6, the CRTC set 
the terms and conditions, as well as the rates that competitors will 
pay the  ILECs for digital network services they rely on to provide  
services  to  their  customers.  In  arriving  at  the  decision,  the 
Commission took into account: a) the competitors’ reliance on the 
telephone companies’ network facilities and services; b) the com-
petitive  supply  that  exists  in  the  market  place;  c)  the  constraints 
competitors face in building their own networks; and d) the state of 
competition in the local market. Rates for access to low-speed ser-
vices were set at cost plus 15%, while rates for high-speed services,  
(which  are  generally  fibre-based),  were  reduced  from  their  prior 
market  level  to  cost  plus  a  margin  above  15%.  The  CRTC  found 
that competitors still rely heavily on the facilities of the telephone 
companies and that by reducing the prices for underlying facilities, 
competitors will be able to offer services to more customers and in 
more regions, and that growth in their customer base and revenues 
will facilitate the expansion of their own networks.

On November 9, 2006 the CRTC issued Telecom Public Notice CRTC 
2006-14; Review of regulatory framework for wholesale services and 
definition of essential service. This proceeding will consider a revised 

50

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

definition  of  essential  service,  and  the  classifications  and  pricing 
principles for essential and non-essential services made available by 
incumbent telephone companies, cable carriers and competitive local 
exchange carriers to other competitors at regulated rates (wholesale 
services). The proceeding will include an oral hearing in October of 
2007 and a decision in 2008. Any reduction in the wholesale services 
available to Cable and Telecom or any increase in the prices of those 
services as a result of this proceeding could have a serious and nega-
tive effect on Cable and Telecom’s business plan.

Competitive Safeguards

Starting in late 2002, the CRTC issued a series of decisions that were 
intended to enforce competitive safeguards in the market in rela-
tion to the ILECs. These decisions limited the manner in which the 
ILECs can target competitors’ local customers for winback (Telecom 
Decision  2002-73),  strengthened  the  rules  regulating  the  manner 
in which they can bundle tariffed services with untariffed services 
(Telecom Decision 2002-58), suspended the ILECs’ rights to offer price  
promotions in respect of local services (PN 2003-1.1) and constrained 
the  ability  of  the  ILECs  to  use  unregulated  affiliates  to  avoid  the 
competitive safeguards (Telecom Decision 2002-76). Subsequently, 
in Telecom Decision CRTC 2005-25, the CRTC determined that incum-
bent local exchange carrier promotions in the local wireline market 
are permitted, subject to a number of competitive safeguards.

In  Telecom  Decision  CRTC  2004-4,  the  Commission  granted  Cable 
and  Telecom’s  request  to  extend  the  ILECs’  winback  restrictions 
from three months to twelve months and approved an education 
program  to  inform  consumers  of  the  existence  of  local  competi-
tion. In Telecom Decisions 2004-21 and 2004-22, the  CRTC directed 
Aliant  and  Bell  Canada  respectively  to  cease  and  desist  violating   
the  service  bundling  rules.  In  Telecom  Decision  CRTC  2006-15; 
Forbearance from the regulation of retail local exchange services, 
the Commission reduced the winback period to three months and 
set out conditions under which the winback rules will be lifted. 

In Telecom Decision 2005-28-1, the CRTC determined that VoIP offer-
ings by the incumbent telephone companies would continue to be 
regulated. On November 16, 2006, the Governor in Council issued 
Order in Council P.C. 2006-1314, which deregulated the provision of 
“access-independent VOIP services” offered by the incumbent tele-
phone companies. These services are in areas in which access and 
service may be provided by distinct providers.

Proposed Policy Direction to the CRTC on Telecommunications

On June 13, 2006, the Minister of Industry tabled a proposed Policy 
Direction on Telecommunications in Parliament. The Direction signals 
the  Government’s  intention  to  direct  the  CRTC  to  rely  on  market 
forces to the maximum extent feasible under the Telecommunications 
Act and regulate, if needed, in a manner that interferes with market 
forces to the minimum extent necessary. 

CRTC Local Forbearance Decision

The CRTC released its Local Forbearance Decision on April 6, 2006. 
The incumbent phone companies will continue to be regulated until 
they lose 25% market share. The customer winback prohibition rules, 
which  were  reduced  from  twelve  to  three  months,  will  be  lifted 
when the incumbent phone companies lose 20% market share. The 

calculation of share loss is made separately for the residential and 
business segments, and also excludes market share lost to wireless. 
The market share in urban areas is measured over a census metro-
politan  area.  In  addition  to  the  market  share  criteria,  the  phone 
companies have to comply with all the Quality of Service (“QoS”) 
indicators which govern the wholesale facilities provided to com-
petitors, for six months. These QoS indicators are very important to 
unbundled loop resellers such as Rogers Business Solutions. In addi-
tion, the incumbent local exchange providers must provide Ethernet 
access and transport service to competitors and must interconnect 
their  Operations  Support  Systems  (“OSS”)  with  those  of  competi-
tors. We believe that this decision is consistent with the assumptions 
made  in  the  business  planning  for  our  local  telephone  service. 
Canada’s incumbent telephone companies have appealed the CRTC’s 
Local Forbearance Decision to the Federal Cabinet. On September 1, 
2006, the CRTC released Telecom Public Notice 2006-12, Proceeding to 
reassess certain aspects of the local forbearance framework estab-
lished in Decision 2006-15. The proceeding will consider whether the 
25% market share loss deregulation threshold and the 20% winback 
prohibition threshold should be adjusted and whether wireless-only 
households should be included in the calculation of market share loss 
levels. On December 11, 2006, the Minister of Industry announced 
a proposed decision in the appeal of the CRTC’s forbearance deci-
sion. The proposed decision would deregulate the incumbent phone 
companies once a facilities-based competitor begins offering service. 
There would no longer be any requirement for any market share loss 
before the incumbents are deregulated in a market. Furthermore, 
the CRTC’s winback and promotions safeguards would be removed 
upon promulgation of the order. Comments on the proposed order 
were to be received by January 15, 2007. Issuance of this order would 
make it more difficult for our local telephone services to become 
established in the marketplace.

MEDIA REGUL ATION AND REGUL ATORY DEVELOPMENTS

Commercial Radio Policy 2006

The  CRTC  has  released  its  revised  policy  for  commercial  radio.  Of 
particular note, the CRTC has decided not to raise Canadian content 
levels  for  stations  with  mainstream  music  formats.  Cancon  levels 
remain unchanged at 35%. Instead, the CRTC has decided to place 
additional emphasis on the development and promotion of Canadian 
talent. Taking effect on September 1, 2007, the CRTC will raise annual 
contributions for Canadian Content Development (“CCD”) from their 
current levels. A percentage of revenue formula (0.5% for station 
annual revenue over $1.25 million) will increase the annual payments 
made by most of the Rogers Radio stations. The tangible benefits 
test for radio station acquisitions remains unchanged at 6% of the 
value of the transaction. The CRTC denied requests to increase the 
benefits test to 10%. The CRTC has approved the creation of a new 
Digital Radio licence category. Existing transitional licences can be 
converted to these new Digital radio licences, and licencees have 
the ability to provide completely separate programming. There will 
no longer be a requirement to simulcast the programming from the 
analog radio signal. Rogers Radio is the licencee of transitional digi-
tal radio licences in Toronto, Vancouver and Ottawa.

Commercial Radio Copyright Tariffs

In October 2005, the Copyright Board released its decision relating 
to the SOCAN (Society of Composers, Authors and Music Publishers 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

51

 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

of Canada) and NRCC (Neighbouring Rights Collective Society) tariffs 
affecting commercial radio broadcasters. Retroactive to January 2003, 
the royalty rates for both tariffs would have increased significantly. 
The new rates imposed by the Board affected the results of Media’s 
radio operations. However, following a successful appeal decision 
from the Federal Court of Appeal in October 2006, the Copyright 
Board will now have to re-examine the basis upon which the tariff 
increases had been approved. Such a process is already under way 
and will be reviewed over the course of 2007.

WIRELESS COMPETITION

At  December  31,  2006,  the  highly-competitive  Canadian  wireless   
industry  had  approximately  18.5  million  wireless  subscribers. 
Competition for wireless subscribers is based on price, scope of ser-
vices, service coverage, quality of service, sophistication of wireless 
technology, breadth of distribution, selection of equipment, brand 
and marketing. Wireless also competes with its rivals for dealers and 
retail distribution outlets.

Satellite Radio Ser vices

On June 16, 2005, the CRTC issued decisions approving three new 
subscription radio services. These decisions were appealed to the 
Federal Cabinet and these appeals were not successful. Two of the 
services are satellite-delivered, partnering with established and well-
financed satellite radio operators in the U.S. These two services have 
now launched. These new subscription services offer a wide variety 
of music and spoken word programming channels, and will com-
pete for audiences with the Media radio stations in markets across 
Canada. However, given that these new services are also prohibited 
from carrying local programming content and selling local adver-
tising, the Media radio stations expect to sustain their competitive 
advantage as local broadcasters in their local markets.

Digital Television Policy

The  CRTC has released its digital television policy, covering issues 
such  as  priority  carriage  and  simultaneous  substitution.  Media 
believes that the CRTC policy provides an effective framework for 
continued  growth  and  development  of  digital  television  broad-
casting in Canada. CRTC decisions have also been issued to provide 
policy frameworks for the licencing and distribution of HD pay and 
specialty services as well as the transition or migration of specialty 
services from analog to digital. See above under Cable.

2007 CRTC Policy of Specialty and Pay T V Sector 

On  July  28,  2006,  the  CRTC  administratively  renewed  the  licences 
for a number of programming services that were first licenced in 
2000/2001, extending their expiry dates to August 31, 2009. The CRTC 
has decided to extend these licences by two years so that it can take 
into  account  the  determinations  that  will  result  from  its  review, 
commencing in 2007, of the policy framework for discretionary pro-
gramming  services.  This  applies  to  the  video-on-demand  service 
operated by Cable and Telecom, as well as all specialty and digital 
services  operated  by  Media  (Rogers  Sportsnet,  G4TechTV  Canada 
and The Biography Channel). 

See  above  under  Cable  and  Telecom  regarding  the  Regulatory 
Framework for Over-the-Air Television.

C O M P E T I T I O N  I N O U R B U S I N E SS E S

We currently face effective competition in each of our primary busi-
nesses from entities providing substantially similar services, some of 
which have significantly greater resources than we do. Each of our 
segments also faces competition from entities utilizing alternative 
communications and transmission technologies and may face compe-
tition from other technologies being developed or to be developed 
in the future. Below is a discussion of the specific competition facing 
each of our Wireless, Cable and Telecom, and Media businesses.

52

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

In the wireless voice and data market, Wireless competes primarily  
with two other national wireless service providers, Bell Mobility and 
Telus  Mobility,  as  well  as  resellers  such  as  Virgin  Mobile  Canada, 
Primus,  Vidéotron,  Eastlink,  and  other  emerging  providers  using 
alternative wireless technologies such as WiFi or “hotspots”. Wireless 
messaging (or one-way paging) also competes with a number of local 
and national paging providers.

C ABLE AND TELECOM COMPETITION

Canadian cable television systems generally face legal and illegal 
competition  from  several  alternative  multi-channel  broadcasting 
distribution systems, including two Canadian direct broadcast satel-
lite service providers, U.S. direct broadcast satellite service providers, 
terrestrially-based video service providers, satellite master antenna 
television, and multi-channel, multi-point wireless distribution sys-
tems, as well as from the direct reception by antenna of over-the-air 
local and regional broadcast television signals. Cable and Telecom’s 
objective is to offer the fullest possible range of programming and 
services to our customers, with a large, diverse and highly-competitive 
offering relative to Canadian service providers and other Canadian 
cable providers.

Cable and Telecom’s Internet access services compete generally with 
a number of other Internet Service Providers (“ISPs”) offering com-
peting  residential  and  commercial  Internet  access  services.  Many 
ISPs offer dial-up Internet access services that provide significantly 
reduced bandwidth capabilities compared to broadband technolo-
gies,  such  as  cable  modem  or  DSL.  The  Rogers  Yahoo!  Hi-Speed 
Internet  Express  and  Internet  Extreme  services,  where  available, 
compete directly with Bell’s DSL Internet service in the Internet mar-
ket in Ontario, and with the DSL Internet services of Aliant in New 
Brunswick and Newfoundland and Labrador. 

Cable and Telecom faces emerging competition from utilities, such 
as hydroelectric companies, as these companies look to utilize their 
infrastructure to provide Internet and other services, such as VoIP, 
that may directly compete with Cable and Telecom’s current and future 
service offerings. In addition, there are wireless technologies, such as 
WiFi and WiMax, that potentially could be deployed on a regional 
basis to provide wireless broadband Internet access to customers.

Rogers Retail competes with other DVD and video game sales and 
rental  store  chains,  such  as  Blockbuster  Inc.  and  Wal-Mart  Stores 
Inc., as well as individually owned and operated outlets and, more 
recently, online-based subscription rental services. Competition is 
principally based on location, price and availability of titles.

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Cable and Telecom competes with the incumbent telephone compa-
nies in Canada, including Bell, Telus, and MTS Allstream. Cable and 
Telecom also competes with competitive suppliers of local, long dis-
tance, private line and data services using traditional circuit-switched 
and newer VoIP technologies.

One of the biggest forces for potential change in the telecommu-
nications  industry  is  the  threat  of  substitution  of  the  traditional 
wireline telephone by new technologies. Wireless is often cited as an 
eventual replacement for the standard home telephone, although 
experience shows that mobile phones are used primarily as second 
lines. The popularity of mobile phones among younger generations 
has resulted in some abandonment of wireline service, but these 
preferences are not likely to significantly challenge the prominence 
of the traditional wireline phone for many years. 

In the business market, there is a continuing shift from  ATM and 
frame relay (two common legacy data networking technologies) to 
IP delivered services through VPN services. This transition results in 
lower costs for both users and carriers. Cable and Telecom is well 
positioned to benefit from this trend with one of the most advanced 
IP networking solutions available.

MEDIA COMPETITION 

Broadcasting’s  radio  stations  compete  with  the  other  stations  in 
their respective market areas as well as with other media, such as 
newspapers, magazines, television, outdoor advertising, direct mail 
marketing and the Internet.

Competition within the radio broadcasting industry occurs primar-
ily in individual market areas, amongst individual market stations. 
On a national level, Media’s Broadcasting division competes gener-
ally with other larger radio operators such as Corus Entertainment 
Inc., Standard Broadcasting Inc. and CHUM Limited, each of which 
owns and operates radio station clusters in markets across Canada. 
Additionally,  over  the  past  several  years  the  CRTC  has  granted 
additional licences in various markets for the development of new 
radio stations which in turn provide additional competition to the 
established stations in the respective markets. Two new licenced sat-
ellite subscription-based radio services now provide competition to 
Broadcasting’s radio stations.

Rogers Sportsnet competes for viewers and advertisers principally 
with The Sports Network (“TSN”), Headline Sports and sports pro-
grams  carried  by  other  Canadian  and  U.S.  television  stations  and 
networks.

On a product level, The Shopping Channel competes with various 
retail stores, catalogue retailers, Internet retailers and direct mail 
retailers. On a broadcasting level, The Shopping Channel competes 
with other television channels for viewer attention and loyalty, and 
particularly with infomercials selling products on television.

The Canadian magazine industry is highly-competitive, competing  
for both readers and advertisers. This competition comes from other  
Canadian magazines and from foreign, mostly U.S., titles that sell in 
significant quantities in Canada. In the past, the competition from 
foreign titles has been restricted to competition for readers as there 
have  been  restrictions  on  foreigners  operating  in  the  Canadian 
magazine advertising market. These restrictions were significantly 
reduced as a result of the enactment in 1999 of the Foreign Publishers 

Advertising Services Act (Canada) and amendments to the Canadian 
Tax Act. Increasing competition from U.S. magazines for advertising 
revenues is expected in the coming years.

OMNI.1, OMNI.2, OMNI.10 and OMNI.11 compete principally for viewers  
and advertisers with television stations that broadcast in their local 
markets. These include Canadian television stations as well as U.S. 
border stations, specialty channels and increasingly with other distant  
Canadian  signals  and  U.S.  border  stations  given  the  time-shifting 
capacity available to digital subscribers.

R I S k S A N D U N C E R TA I N T I E S A F F E C T I N G   
O U R B U S I N E SS E S

Our business is subject to risks and uncertainties that could result 
in a material adverse effect on our business and financial results. A 
discussion of the risks and uncertainties to us and our subsidiaries, as 
well as a discussion of the specific risks and uncertainties associated 
with each of our businesses, are outlined below. 

CORPOR ATE RISkS AND UNCERTAINTIES APPLIC ABLE TO RCI 
AND ITS SUBSIDIARIES

Our Holding Company Structure May Limit Our Ability to Meet 

Our Financial Obligations.

As a holding company, our ability to meet our financial obligations is 
dependent primarily upon the receipt of interest and principal pay-
ments on intercompany advances, rental payments, cash dividends 
and other payments from our subsidiaries together with proceeds 
raised by us through the issuance of equity and debt and from the 
sale of assets.

Substantially all of our business activities are operated by our sub-
sidiaries, other than certain centralized functions such as payables, 
remittance processing, call centres and certain shared information 
technology functions. All of our subsidiaries are distinct legal entities  
and have no obligation, contingent or otherwise, to make funds avail-
able to us whether by dividends, interest payments, loans, advances 
or other payments, subject to payment arrangements on intercom-
pany advances and management fees. In addition, the payment of 
dividends and the making of loans, advances and other payments to 
us by these subsidiaries are subject to statutory or contractual restric-
tions, are contingent upon the earnings of those subsidiaries and are 
subject to various business and other considerations. The subsidiaries 
are  parties  to  various  agreements,  including  certain  loan  agree-
ments, that restrict the ability of the respective subsidiaries to pay 
cash dividends or make advances or other payments to us.

We Are Controlled by One Shareholder.

At December 31, 2006, we had outstanding 112,467,648 RCI Class A 
Voting shares. To the knowledge of our directors and officers, the 
only  person  or  corporation  beneficially  owning,  directly  or  indi-
rectly, or exercising control or direction over more than 10% of our 
outstanding voting shares is Edward S. Rogers, our President and 
CEO, and a director. As of December 31, 2006, Edward S. Rogers ben-
eficially owned or controlled 102,232,198 RCI Class A Voting shares, 
representing  approximately  90.9%  of  the  issued  and  outstand-
ing RCI Class A Voting shares, which class is the only class of issued 
shares carrying the right to vote in all circumstances. Accordingly, 
Edward S. Rogers is able to elect all of our Board of Directors and to  
control the vote on matters submitted to a vote of our shareholders. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

53

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Regulator y Changes Could Adversely Affect Our Results   

of Operations.

Substantially all of our business activities are regulated by Industry 
Canada and/or the CRTC, and accordingly our results of operations 
on a consolidated basis are affected by changes in regulations and 
by  the  decisions  of  these  regulators.  This  regulation  relates  to, 
among  other  things,  licencing,  competition,  the  cable  television 
programming  services  that  we  must  distribute,  the  rates  we  may 
charge to provide access to our network by third parties, resale of 
our networks and roaming on to our networks, our operation and 
ownership of communications systems and our ability to acquire an 
interest  in  other  communications  systems.  In  addition,  our  cable, 
wireless and broadcasting licences may not generally be transferred 
without regulatory approval. Changes in the regulation of our busi-
ness activities, including decisions by regulators (such as the granting 
or renewal of licences or decisions regarding services we must offer 
to  our  customers),  or  changes  in  the  interpretations  of  existing   
regulations by courts or regulators, could adversely affect our con-
solidated  results  of  operations.  Our  regulated  subsidiaries  must 
be  Canadian-owned  and  controlled  under  requirements  enacted 
or  adopted  under  the  Broadcasting  Act,  the  Telecommunications 
Act  and  the  Radiocommunication  Act.  These  restrictions  on  non-
Canadian ownership and control may have an adverse effect on us, 
including on our cost of capital. 

Our ability to satisfy our obligations and to reduce our total debt 
depends on our future operating performance and on economic, 
financial, competitive and other factors, many of which are beyond 
our control. Our business may not generate sufficient cash flow and 
future  financings  may  not  be  available  to  provide  sufficient  net 
proceeds to meet these obligations or to successfully execute our 
business strategy.

We Are Subject to Various Risks from Competing Technologies.

There are several technologies that may impact the way in which 
our services are delivered. These technologies include broadband, 
IP-based voice, data and video delivery services; the mass market 
deployment of optical fibre technologies to the residential and busi-
ness  markets;  the  deployment  of  broadband  wireless  access,  and 
wireless services using radio frequency spectrum to which we may 
have limited access. These technologies may result in significantly 
different cost structures for the users of the technologies, and may 
consequently affect the long-term viability of certain of our currently 
deployed technologies. Some of these new technologies may allow 
competitors to enter our markets with similar products or services 
that may have lower cost structures. Some of these competitors may 
be larger with more access to financial resources than we have.

We Are Highly Dependent Upon Our Information Technology 

Systems and the Inability to Enhance Our Systems or a Security 

We May Engage in Unsuccessful Acquisitions and Divestitures.

Breach or Disaster Could Have an Adverse Impact on Our Financial 

Acquisitions of complementary businesses and technologies, devel-
opment  of  strategic  alliances  and  divestitures  of  portions  of  our 
business are an active part of our overall business strategy. Services, 
technologies,  key  personnel  or  businesses  of  acquired  companies 
may not be effectively assimilated into our business or service offer-
ings and our alliances may not be successful. We may not be able  
to successfully complete any divestitures on satisfactory terms, if at 
all. Divestitures may result in a reduction in our total revenues and 
net income.

Results and Operations.

The day-to-day operations of our businesses are highly dependent 
on their information technology systems. An inability to enhance 
information  technology  systems  to  accommodate  additional  cus-
tomer growth and support new products and services could have an 
adverse impact on our ability to acquire new subscribers, manage 
subscriber churn, produce accurate and timely subscriber bills, gen-
erate revenue growth and manage operating expenses, all of which 
could adversely impact our financial results and position. 

We Have Substantial Debt and Interest Payment Requirements 

that May Restrict Our Future Operations and Impair Our Ability to 

Meet Our Financial Obligations.

Our substantial debt may have important consequences. For instance, 
it could:

•  Make it more difficult for us to satisfy our financial obligations;
•  Require us to dedicate a substantial portion of any cash flow from 
operations to the payment of interest and principal due under 
our debt, which would reduce funds available for other business  
purposes;

•  Increase our vulnerability to general adverse economic and indus-

try conditions;

In  addition,  we  use  industry  standard  network  and  information 
technology  security,  survivability  and  disaster  recovery  practices. 
A portion of our employees and critical elements of the network 
infrastructure and information technology systems are located at 
the corporate offices in Toronto, Ontario and Brampton, Ontario, as 
well as an operations facility in Toronto, Ontario. In the event that 
we cannot access these facilities, as a result of a natural or manmade 
disaster or otherwise, operations may be significantly affected and 
may result in a condition that is beyond the scope of our ability to 
recover without significant service interruption and commensurate 
revenue and customer loss.

Network Failures Can Reduce Revenue and Impact   

•  Limit our flexibility in planning for, or reacting to, changes in our 

Customer Ser vice. 

business and the industry in which we operate;

•  Place us at a competitive disadvantage compared to some of our 

competitors that have less financial leverage; and

•  Limit our ability to obtain additional financing required to fund 
working capital and capital expenditures and for other general 
corporate purposes.

The failure of the network or a component of the network would, in 
some circumstances, result in an indefinite loss of service for our cus-
tomers. In addition, we rely on business partners to complete certain 
calls. The failure of one of these carriers might also cause an inter-
ruption in service for our customers that would last until we could 
reroute the traffic to an alternative carrier.

54

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

We Are and Will Continue to Be Involved in Litigation.

In  August  2004,  a  proceeding  under  the  Class  Actions  Act 
(Saskatchewan)  was  brought  against  providers  of  wireless  com-
munications  in  Canada.  The  proceeding  involves  allegations  by 
wireless  customers  of  breach  of  contract,  misrepresentation,  and 
false advertising with respect to the system access fee charged by 
Wireless to some of its customers. The plaintiffs seek unquantified 
damages from the defendant wireless communications service pro-
viders. Wireless believes it has good defence to the allegations. In 
July 2006, the Saskatchewan court denied the plaintiffs’ application 
to have the proceeding certified as a class action. However, the court 
granted leave to the plaintiffs to renew their applications in order 
to address the requirements of the Saskatchewan class proceedings 
legislation. The plaintiff’s application to address these requirements 
is set to be heard by the Court on April 4 and 5, 2007. Similar pro-
ceedings have also been brought against us and other providers of 
wireless communications in most of Canada. We have not recorded 
a liability for this contingency since the likelihood and amount of 
any potential loss cannot be reasonably estimated. In addition, on 
December 9, 2004, we were served with a court order compelling 
us to produce certain records and other information relevant to an 
investigation initiated by the Commissioner of Competition under 
the misleading advertising provisions of the Competition Act with 
respect to our system access fee.

In  April  2004,  a  proceeding  was  brought  against  Fido  and  others 
claiming damages totalling $160 million, specific performance, breach 
of contract, breach of confidence and breach of fiduciary duty. The 
proceeding is seeking to add Inukshuk Wireless Partnership, our 50% 
owned joint venture, as a party to the action. The proceeding is at 
an early stage. We believe we have good defences to the claim and 
no amounts have been provided in the accounts.

We  believe  that  we  have  adequately  provided  for  income  taxes 
based on all of the information that is currently available. The cal-
culation of income taxes in many cases, however, requires significant 
judgment in interpreting tax rules and regulations. Our tax filings 
are subject to audits which would materially change the amount of 
current and future income tax assets and liabilities and could, in cer-
tain circumstances, result in assessment of interest and penalties.

We are and may from time to time be named as a defendant in other 
legal actions arising in the ordinary course of our business, including 
claims arising out of our dealer arrangements.

WIRELESS RISkS AND UNCERTAINTIES

Wireless’ Business Is Subject to Various Government Regulations 

that Could Adversely Affect Its Business or Increase Costs or 

Competition.

The licencing, construction and operation of wireless communica-
tions systems in Canada are subject to the licencing requirements and 
oversight of Industry Canada. In addition, various aspects of wireless 
communications operations, including Wireless’ ability to enter into 
interconnection  agreements  with  traditional  wireline  telephone 
companies, are subject to regulation by the CRTC. Any of the gov-
ernment agencies having jurisdiction over Wireless’ business could 
adopt regulations or take other actions that could adversely affect 
its  business  and  operations,  including  actions  that  could  increase 
competition or that could increase our costs.

Industry  Canada  grants  radio  licences  for  a  specified  term.  All  of 
Wireless’  cellular  and  PCS  radio  licences  expire  in  2011.  Industry 
Canada has placed conditions on the maintenance of these licences 
and has the authority at any time to modify these licencing condi-
tions  to  the  extent  necessary  to  ensure  the  efficient  and  orderly 
development  of  radio  communication  facilities  and  services  in 
Canada. Industry Canada may decide not to renew Wireless’ licences 
when they expire and any failure by Wireless to comply with the 
conditions on the maintenance of its licences could result in a revo-
cation or forfeiture of any of Wireless’ licences or the imposition of 
fines by Industry Canada. 

The  wireless  licences  include  a  condition  requiring  Wireless  to   
comply with the ownership restrictions of the Telecommunications 
Act  and  identical  requirements  under  the  Radiocommunication   
Act. Wireless is currently in compliance with all of these Canadian 
ownership and control requirements. However, to the extent that 
these requirements are violated, Wireless would be subject to vari-
ous penalties, possibly including, in the extreme case, the loss of its 
wireless licences.

The Implementation of WNP in Canada Could Create Significant 

Costs for Wireless and Increase Churn.

On December 20, 2005, the CRTC mandated that WNP becomes avail-
able  beginning  in  March  2007.  The  implementation  of  WNP  will 
require Wireless as well as other carriers to incur implementation 
costs that could be significant and could cause an increase in churn 
among  Canadian  wireless  carriers,  and  could  increase  operating 
expenses or reduce revenue. 

The Recommendation of the National Wireless Tower Policy 

Review Could Increase Wireless’ Costs or Delay the Expansion of 

Wireless’ Networks.

On February 7, 2005, the executive summary of the final report of the 
Tower Policy Review was published and subsequently the full report 
was released. The report recommends various steps that could be 
taken to increase the amount of public consultation before wireless 
carriers are permitted to build cellular network towers. Some of the 
Review recommendations could increase Wireless’ costs and lead to 
delays in acquiring new sites for cellular towers. Industry Canada is 
currently considering various proposals and is expected to release a 
new tower policy shortly.

Wireless Faces Substantial Competition.

The Canadian wireless communications industry is highly-competitive. 
In the wireless voice and data market, Wireless competes primarily 
with two other wireless service providers and may in the future com-
pete with other companies, including resellers, such as Virgin Mobile 
Canada and Primus and potential users of wireless voice and data 
systems may find their communications needs satisfied by other cur-
rent or developing technologies, such as WiFi, “hotspots” or trunk 
radio systems, which have the technical capability to handle mobile 
telephone calls. Wireless also competes with rivals for dealers and 
retail distribution outlets. There can be no assurance that Wireless’ 
current or future competitors will not provide services comparable or 
superior to those we provide, or at lower prices, adapt more quickly 
to evolving industry trends or changing market requirements, enter 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

55

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

the market in which Wireless operates, or introduce competing ser-
vices. Any of these factors could reduce Wireless’ market share or 
decrease Wireless’ revenue or increase churn. Wireless anticipates 
some  ongoing  re-pricing  of  the  existing  subscriber  base  as  lower 
pricing offered to attract new customers is extended to or requested 
by existing customers. In addition, as wireless penetration of the 
population deepens, new wireless customers may generate lower 
average monthly revenues than those from its existing customers, 
which could slow revenue growth.

The Spectrum Auction Could Increase Competition.

Industry  Canada  has  released  a  proposed  policy  regarding  third 
generation spectrum allocation and Wireless believes that a third 
generation spectrum auction may occur in late 2007 or early 2008. 
Industry Canada could set aside spectrum for a new entrant which 
could increase the competition Wireless faces, and the policy could 
contain terms that are favourable to new entrants.

Foreign Ownership Changes Could Increase Competition.

Wireless could face increased competition if there is a removal or 
relaxation of the limits on foreign ownership and control of wire-
less  licences.  Legislative  action  to  remove  or  relax  these  limits 
could result in foreign telecommunication companies entering the 
Canadian wireless communications market, through the acquisition 
of either wireless licences or of a holder of wireless licences. The 
entry into the market of such companies with significantly greater 
capital resources than Wireless could reduce Wireless’ market share 
and cause Wireless’ revenues to decrease.

There Is No Guarantee that Wireless’ Third Generation Technology 

Will Be Competitive or Compatible with Other Technologies or 

Will Be Deployed as Planned.

Wireless began deploying a 3G wireless network in 2006 based upon 
the  UMTS/HSDPA  standard,  which  Wireless  expects  will  provide  it 
with data speeds that are superior to those offered by other 3G wire-
less technologies and which will enable Wireless to add incremental 
voice and data capacity at significantly lower costs. While Wireless 
and  other  U.S.  and  international  operators  have  selected  these 
technologies  as  an  evolutionary  step  from  its  current  and  future 
networks, there are other competing technologies that are being 
developed and implemented in both Canada and other parts of the 
world. None of the competing technologies is directly compatible 
with each other. If the third generation technology that gains the 
most widespread acceptance is not compatible with Wireless’ net-
works, competing services based on such alternative technology may 
be preferable to subscribers and Wireless’ business may be materially 
adversely affected.

In addition, in order to implement this transition to third generation 
technology successfully:

•  Network technology developers must complete the refinement of 
third generation network technologies, specifically HSDPA; and
•  Wireless must complete the implementation of the fixed network 
infrastructure to support Wireless third generation technologies, 
which will include design and installation of upgrades to its exist-
ing network equipment.

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ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

Wireless  cannot  be  certain  that  these  steps  will  be  completed  in 
the time frame or at the cost anticipated. Wireless’ third genera-
tion technology network will rely, in many instances, on new and 
unproven technology. As with any new technology, there is a risk 
that the new technology Wireless has chosen for its network will not 
perform as expected, that Wireless may be unable to integrate the 
new technology with current technology and that Wireless may be 
unable to deliver next generation services in a cost-effective manner. 
The occurrence of any of these difficulties could delay the develop-
ment of Wireless’ network, which could materially adversely affect 
Wireless’ business.

Wireless May Fail to Achieve Expected Revenue Grow th from New 

and Advanced Wireless Ser vices.

Wireless  expects  that  a  substantial  portion  of  its  future  revenue 
growth will be achieved from new and advanced wireless voice and 
data transmission services. Accordingly, Wireless has invested and 
continues to invest significant capital resources in the development 
of its GSM/GPRS/EDGE and HSDPA network in order to offer these ser-
vices. However, there may not be sufficient consumer demand for 
these advanced wireless services. Alternatively, Wireless may fail to 
anticipate or satisfy demand for certain products and services, or 
may not be able to offer or market these new products and services 
successfully to subscribers. The failure to attract subscribers to new 
products and services, or failure to keep pace with changing con-
sumer preferences for wireless products and services, would slow 
revenue  growth  and  have  a  material  adverse  effect  on  Wireless’ 
business and financial condition.

Wireless’ Expansion and Investment in the Inukshuk Business May 

Have Considerable Risks.

In 2000, Fido obtained licences in the 2.5 MHz or MCS spectrum. This 
spectrum was acquired in a competitive licencing process and accord-
ingly is subject to rollout commitments and commitments to fund a 
“Learning Plan”. If Wireless is unable to roll out the service in accor-
dance with Industry Canada requirements, the MCS licences could be 
revoked by Industry Canada.

On September 16, 2005, Wireless announced a joint venture with Bell 
Canada to build a nationwide fixed wireless network by pooling our 
respective fixed wireless spectrum holdings and access to combined 
cellular  tower  and  backhaul  assets.  This  joint  venture,  known  as 
Inukshuk, will require significant funding, will generate losses in the 
start-up phases, and entails risks and uncertainties. Amongst other 
things, the nationwide fixed wireless network that the joint venture 
plans to fund and deploy is based upon an early generation of a 
relatively new technology, the standards for which may not become 
widely adopted. In addition, there is no certainty that the services 
that will be enabled by the fixed wireless network will function as 
planned or that such services would attract wide customer adop-
tion at price points that would enable the joint venture to recover 
its costs.

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Wireless is Dependent on Cer tain Key Infrastructure and Handset 

C ABLE AND TELECOM RISkS AND UNCERTAINTIES

Vendors, Which Could Impact the Quality of Wireless’ Ser vices or 

Impede Network Development and Expansion.

Wireless has relationships with a small number of essential network 
infrastructure and handset vendors, over which it has no operational 
or financial control and only limited influence in how the vendors 
conduct their businesses. The failure of one of our network infra-
structure  suppliers  could  delay  programs  to  provide  additional 
network capacity or new capabilities and services across the business. 
Handsets and network infrastructure suppliers may, among other 
things, extend delivery times, raise prices and limit supply due to 
their own shortages and business requirements. If these suppliers fail 
to deliver products and services on a timely basis or fail to develop 
and deliver handsets that satisfy Wireless’ customers’ demands, this 
could have a negative impact on Wireless’ business, financial condi-
tion and results of operations. Similarly, interruptions in the supply 
of equipment for our networks could impact the quality of Wireless’ 
service or impede network development and expansion.

Restrictions on the Use of Wireless Handsets While Driving May 

Reduce Subscriber Usage.

Certain provincial government bodies are considering legislation to 
restrict or prohibit wireless handset usage while driving. Legislation 
banning  the  use  of  hand-held  phones  while  driving,  while  per-
mitting  the  use  of  hands-free  devices,  has  been  implemented  in 
Newfoundland. Legislation has been proposed in other jurisdictions 
to  restrict  or  prohibit  the  use  of  wireless  handsets  while  driving 
motor vehicles. Some studies have indicated that certain aspects of 
using wireless handsets while driving may impair the attention of 
drivers in various circumstances, making accidents more likely. Laws 
prohibiting or restricting the use of wireless handsets while driving  
could  have  the  effect  of  reducing  subscriber  usage,  which  could 
cause an adverse effect on Wireless’ business. Additionally, concerns 
over the use of wireless handsets while driving could lead to litiga-
tion relating to accidents, deaths or bodily injuries, which could also 
have an adverse effect on Wireless’ business.

Concerns about Radio Frequency Emissions May Adversely Affect 

Our Business.

Occasional media and other reports have highlighted alleged links 
between radio frequency emissions from wireless handsets and vari-
ous health concerns, including cancer, and interference with various 
medical devices, including hearing aids and pacemakers. While there 
are no definitive reports or studies stating that such health issues 
are directly attributable to radio frequency emissions, concerns over 
radio frequency emissions may discourage the use of wireless hand-
sets or expose us to potential litigation. It is also possible that future 
regulatory actions may result in the imposition of more restrictive 
standards on radio frequency emissions from low powered devices 
such as wireless handsets. Wireless is unable to predict the nature or 
extent of any such potential restrictions.

Cable and Telecom’s Business Is Subject to Various Governmental 

Regulations Which Could Adversely Affect the Results of 

Operations.

Cable and Telecom’s operations are subject to governmental regu-
lations  relating  to,  among  other  things,  licencing,  competition, 
programming and foreign ownership. A significant percentage of 
Cable and Telecom’s business activities is regulated by the CRTC under 
the Telecommunications Act, the Radiocommunication Act and the 
Broadcasting  Act,  and  accordingly  the  results  of  operations  are 
affected by changes in regulations and decisions of the CRTC. Such 
regulation relates to, among other things, licencing, competition,  
the specific cable television programming services that Cable and 
Telecom must distribute, as well as percentages of foreign owner-
ship and control of cable television licences. In addition, Cable and 
Telecom’s  CRTC  licences  must  be  renewed  from  time  to  time  and 
cannot be transferred without regulatory approval. The cable televi-
sion systems are also required to obtain certain authorizations and 
to meet certain technical standards established by Industry Canada, 
pursuant  to  its  authority  under  the  Telecommunications  Act  and 
the Radiocommunication Act. Changes in regulation by the  CRTC, 
Industry Canada or any other regulatory body could adversely affect 
Cable and Telecom’s business and results of operations. In addition, 
the costs of providing any of Cable and Telecom’s services may be 
increased from time to time as a result of compliance with industry 
or legislative initiatives to address consumer protection concerns or 
such Internet-related issues as copyright infringement, unsolicited 
commercial e-mail, cyber-crime and lawful access. 

Changes to the CRTC’s Regime for Local Telephone   

Competition Could Affect Cable and Telecom’s Deliver y of Local 

Telephone Ser vice. 

The CRTC released its Local Forbearance Decision on April 6, 2006. 
The  decision  was  consistent  with  the  assumptions  made  in  the 
business planning for Cable and Telecom’s local telephone service. 
Canada’s  incumbent  telephone  companies  appealed  the  CRTC’s 
Local Forbearance Decision to the Federal Cabinet. On December 11,  
2006, the Minister of Industry announced a proposed decision in the 
appeal of the  CRTC’s forbearance decision. The proposed decision 
would deregulate the incumbent phone companies once a facilities-
based competitor begins offering service. There would no longer be 
any requirement for any market share loss before the incumbents 
are deregulated in a market. Furthermore, the CRTC’s winback and 
promotions safeguards would be removed upon promulgation of the 
order, and the quality of service standards will be loosened. Comments 
on the proposed order were received on January 15, 2007. Issuance of 
this order will make it more difficult for Cable and Telecom’s local 
telephone services to be established in the marketplace.

Cable and Telecom is Highly Dependent on Facilities and Ser vices 

of the ILECs.

The telephony business is highly dependent on the availability of 
unbundled facilities acquired from incumbent telecom operators, 
pursuant to CRTC rules. On November 9, 2006 the CRTC commenced a 
proceeding entitled Review of regulatory framework for wholesale 
services and definition of essential service, in order to review these 
rules. Changes to these rules could severely affect the cost of operat-
ing these businesses. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

57

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Failure to Obtain Access to Suppor t Structures and Municipal 

Rights of Way Could Increase Cable and Telecom’s Costs and 

Adversely Affect Our Business.

Cable and Telecom requires access to support structures and municipal 
rights of way in order to deploy facilities. Where access to municipal 
rights of way cannot be secured, Cable and Telecom may apply to 
the CRTC to obtain a right of access under the Telecommunications 
Act. However, the Supreme Court of Canada ruled in 2003 that the 
CRTC does not have the jurisdiction to establish the terms and condi-
tions of access to the poles of hydroelectric companies. As a result of 
this decision, the Canadian Cable Telecommunications Association 
filed an application with the Ontario Energy Board (“OEB”) asking 
it to set a pole rate for all hydroelectric distributors in Ontario. The 
OEB accepted jurisdiction over this matter and set a rate of $22.35 
per pole. In New Brunswick, the New Brunswick Public Utilities Board 
has accepted jurisdiction and set a rate of $18.00 per pole.

Cable and Telecom Face Substantial Competition.

Technological, regulatory and public policy trends have resulted in a 
more competitive environment for cable television service providers, 
home phone service providers, ISPs and video sales and rental ser-
vices in Canada. Cable and Telecom faces competition from entities 
utilizing other communications technologies and may face competi-
tion from other technologies being developed or to be developed in 
the future. The ability to attract and retain customers is also highly 
dependent on the quality and reliability of service provided, as well 
as execution of business processes in relation to services provided by 
competitors. 

The CRTC Broadcasting Distribution Regulations do not allow Cable 
and Telecom or its competitors to obtain exclusive contracts in build-
ings where it is technically feasible to install two or more systems. 
CRTC winback rules also limit communications with customers in mul-
tiple dwelling unit buildings (“MDUs”) for ninety days after they have 
switched to a competitive supplier. In addition, there are restrictions 
on Cable and Telecom’s ability to communicate with the residents of 
an MDU for ninety days after a competitive supplier signs an access 
agreement to provide service in the building. Approximately one-
third of Cable and Telecom’s basic cable subscribers are located in 
MDUs.  These  regulations  and  related  policies  could  lead  to  com-
petitive  subscriber  losses  or  pricing  pressure  in  MDUs  serviced  by 
Cable and Telecom, which could result in a reduction in Cable and 
Telecom’s revenue.

Cable and Telecom May Fail to Achieve Expected Revenue Grow th 

from New and Advanced Products and Ser vices.

Cable and Telecom expects that a substantial portion of its future 
growth will be achieved from new and advanced cable, Internet, 
voice-over-cable  telephony  and  other  IP  products  and  services. 
Accordingly, Cable and Telecom has invested and continues to invest  
significant capital resources in the development of a technologically  
advanced  cable  network  in  order  to  support  a  wide  variety  of 
advanced cable products and services and has invested and continues 
to invest significant resources in the development of new services to 
be provided over the network. However, consumers may not provide 
sufficient demand for the enhanced cable products and services that 

are offered. In addition, any initiatives to increase prices for Cable and 
Telecom’s services may result in increased churn of our subscribers and 
a reduction in the total number of subscribers. Alternatively, Cable 
and Telecom may fail to anticipate demand for certain products and 
services, or may not be able to offer or market these new products 
and services successfully to subscribers. Cable and Telecom’s failure 
to retain existing subscribers while increasing pricing or to attract 
subscribers to new products and services, or Cable and Telecom’s 
failure to keep pace with changing consumer preferences for cable 
products and services, could slow revenue growth and have a mate-
rial adverse effect on Cable and Telecom’s business and financial   
condition.  In  addition,  Cable  and  Telecom’s  discounted  bundled 
product and service offerings may fail to reduce churn and may have 
an adverse impact on Cable and Telecom’s financial results.

If Cable and Telecom Is Unable to Develop or Acquire Advanced 

Encr yption Technology to Prevent Unauthorized Access to Its 

Programming, Cable and Telecom Could Experience a Decline in 

Revenues.

Cable and Telecom utilizes encryption technology to protect its cable 
signals from unauthorized access and to control programming access 
based on subscription packages. There can be no assurance that Cable 
and Telecom will be able to effectively prevent unauthorized decod-
ing of signals in the future. If Cable and Telecom is unable to control 
cable access with our encryption technology, Cable and Telecom’s 
subscription levels for digital programming including VOD and SVOD, 
as well as Rogers Retail rentals, may decline, which could result in a 
decline in Cable and Telecom’s revenues.

Increasing Programming Costs Could Adversely Affect Cable and 

Telecom’s Results of Operations.

Cable and Telecom’s single most significant purchasing commitment is 
the total annual cost of acquiring programming. Programming costs 
have increased significantly in recent years, particularly in connection 
with the recent growth in subscriptions to digital specialty channels. 
Increasing programming costs within the industry could adversely 
affect Cable and Telecom’s operating results if Cable and Telecom is 
unable to pass such programming costs on to its subscribers.

MEDIA RISkS AND UNCERTAINTIES 

Changes in Regulator y Policies May Adversely Affect   

Media’s Business.

In December 2006, the  CRTC released its Commercial Radio Policy 
2006. While Canadian talent development contributions made by 
all radio stations will be increasing significantly, minimum Canadian 
content levels will remain at 35%. This will provide radio operators 
with the flexibility they need to program their stations in compe-
tition with an increasing array of unregulated content alternatives 
and distribution platforms.

In November 2006, the CRTC also conducted a review of its Television 
Policy. Principal amongst the issues examined was the argument put 
forward  by  television  broadcasters  that  they  should  be  provided 
with the opportunity to collect fees from cable and satellite distribu-
tors for the carriage of their over-the-air signals. The ability to collect 
fees will impact all broadcasters, including OMNI Television.

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MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

In 2007, the CRTC is also planning to conduct a review of the Specialty 
and Pay TV sector, as well as the regulations affecting all distributors 
(the Broadcasting Distribution Regulations). This review will focus on 
a number of different issues, including wholesale fees, dispute reso-
lution and packaging and linkage requirements. This broad-based 
review will impact all specialty services, including Rogers Sportsnet, 
The Biography Channel Canada and G4TechTV Canada.

in  their  respective  markets,  such  leadership  may  not  continue  in 
the future. Advertisers base a substantial part of their purchasing 
decisions on statistics such as ratings and readership generated by 
industry associations and agencies. If Media’s radio and television 
ratings or magazine readership levels were to decrease substantially, 
Media’s  advertising  sales  volumes  and  the  rates  which  it  charges 
advertisers could be adversely affected.

Tariff Increases Could Adversely Affect Media’s Results of 

Media Faces Increased Competition.

New programming or content services, as well as alternative media 
technologies, such as digital radio services, satellite radio, DTH sat-
ellite, wireless and wired pay television, Internet radio and video 
programming,  and  on-line  publications  have  either  begun  com-
peting, or may in the future compete with Media’s properties for 
programming  and  publishing  content,  audiences  and  advertising 
revenues.  These  competing  technologies  may  increase  audience 
fragmentation, reduce Media’s ratings or have an adverse effect on 
its local or national advertising revenue. These or other technologies 
and business models may have a material adverse effect on Media’s 
results of operations.

Introduction of New Technology.

The deployment of PVRs could influence Media’s capability to gener-
ate television advertising revenues as viewers are provided with the 
opportunity to ignore advertising aired on the television networks. 
Although it is still too early to determine its impact, the emergence 
of subscriber-based satellite and digital radio products could change 
radio audience listening habits and negatively impact the results of 
Media’s radio stations.

An Increase in Paper Prices, Printing Costs or Postage Could 

Adversely Affect Media’s Results of Operations.

A significant portion of Publishing’s operating expenses consists of 
paper, printing and postage expenses. Paper is Publishing’s single 
largest raw material expense, representing approximately 8.5% of 
Publishing’s operating expenses in 2006. Publishing depends upon 
outside suppliers for all of its paper supplies, holds relatively small 
quantities of paper in stock itself, and is unable to control paper 
prices,  which  can  fluctuate  considerably.  Moreover,  Publishing 
is  generally  unable  to  pass  paper  cost  increases  on  to  customers. 
Printing costs represented approximately 9.3% of Publishing’s oper-
ating expenses in 2006. Publishing relies on third parties for all of 
its printing services. In addition, Publishing relies on the Canadian 
Postal Service to distribute a large percentage of its publications. A 
material increase in paper prices, printing costs or postage expenses 
to Publishing could have a material adverse effect on Media’s busi-
ness, results of operations or financial condition.

Operations.

Copyright  liability  pressures  continue  to  affect  radio  services.  If 
fees were to increase, such increases could adversely affect Media’s 
results of operations. 

Pressures Regarding Channel Placement Could Negatively Impact 

the Tier Status of Cer tain of Media’s Channels.

Pressures  regarding  the  favourable  channel  placement  of  The 
Shopping Channel and Sportsnet below the first cable tier will likely 
continue to exist. Unfavourable channel placement could negatively 
affect the results of The Shopping Channel and Sportsnet.

A Decline in Demand for Adver tising or Economic Downturns 

Would Adversely Affect Media’s Results of Operations.

Media depends on advertising as a material source of its revenue 
and its businesses would be adversely affected by a material decline 
in  the  demand  for  local  or  national  advertising.  Media  derived 
approximately 44.6% of its revenues in 2006 from the sale of adver-
tising.  Media  expects  advertising  will  continue  to  be  a  material 
source of its revenue in the future. Advertising revenue, which is 
largely a function of consumer confidence and general economic 
conditions,  remains  unpredictable,  although  the  diversity  of  the 
businesses Media operates, both geographically and in terms of the 
breadth of media, helps to provide some stability to the advertising 
revenue base. Most of Media’s advertising contracts are short-term 
contracts that can be terminated by the advertiser with little notice. 
A reduction in advertising spending or loss of material advertising 
relationships would adversely affect Media’s results of operations 
and financial position.

Expenditures by advertisers tend to be cyclical, reflecting overall eco-
nomic conditions as well as budgeting and buying patterns outside of 
Media’s control. Moreover, because a substantial portion of Media’s 
advertising revenue is derived from local advertisers, Media’s ability  
to  generate  advertising  revenue  in  specific  markets  is  adversely 
affected by local or regional economic downturns. This is particularly  
true in the concentrated Toronto market, where the combined revenue  
from Media’s four radio stations and two over-the-air television sta-
tions represented approximately 12.5% of Media’s revenue in 2006.

A Loss in Media’s Leadership Position in Radio, Television or 

Magazine Readership Could Adversely Impact Media’s Sales 

Volumes and Adver tising Rates.

It is well established that advertising dollars migrate to media prop-
erties  that  are  leaders  in  their  respective  markets  and  categories 
when advertising budgets are tightened. Although most of Media’s 
radio,  television  and  magazine  properties  are  currently  leaders 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

59

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

5   

AC CO UNTING PO LICI ES A ND N ON -G A A P  
ME AS URES

kEY PERFORMANCE INDIC ATORS AND NON - GA AP MEASURES

We measure the success of our strategies using a number of key per-
formance indicators, which are outlined below. The following key 
performance indicators are not measurements in accordance with 
Canadian or  U.S. GAAP and should not be considered as an alter-
native to net income or any other measure of performance under 
Canadian or U.S. GAAP.

Subscriber Counts

We determine the number of subscribers to our services based on 
active subscribers. A wireless subscriber is represented by each iden-
tifiable  telephone  number.  A  cable  subscriber  is  represented  by 
a dwelling unit. In the case of multiple units in one dwelling, such 
as an apartment building, each tenant with cable service, whether 
invoiced individually or having services included in his or her rent, is 
counted as one subscriber. Commercial or institutional units, such as 
hospitals or hotels, are each considered to be one subscriber. When 
subscribers are deactivated, either voluntarily or involuntarily for 
non-payment, they are considered to be deactivations in the period 
the services are discontinued. Wireless prepaid subscribers are con-
sidered active for a period of 180 days from the date of their last 
revenue-generating usage.

We report wireless subscribers in two categories: postpaid and pre-
paid. Postpaid includes voice-only and data-only subscribers, as well 
as subscribers with service plans integrating both voice and data.

Internet, Rogers Home Phone and Rogers Business Solutions subscrib-
ers include only those subscribers with service installed, operating 
and on billing and excludes those subscribers who have subscribed to 
the service but for whom installation of the service was still pending. 

Effective August 2005, voluntarily deactivating cable subscribers are 
required to continue service for 30 days from the date termination 
is requested. This continued service period, which is consistent with 
the billing and subscriber agreement terms and conditions, had the 
impact of increasing net basic cable, Internet and digital household 
subscriber  net  additions  by  approximately  9,500,  5,200  and  3,800, 
respectively, in the twelve months ended December 31, 2005.

Subscriber Churn

Subscriber churn is calculated on a monthly basis. For any particular  
month, subscriber churn for Wireless represents the number of sub-
scribers deactivating in the month divided by the aggregate number 
of subscribers at the beginning of the month. When used or reported 
for a period greater than one month, subscriber churn represents 
the monthly average of the subscriber churn for the period. 

Network Revenue

Network revenue, used in the Wireless segment, represents total 
Wireless  revenue  less  revenue  received  from  the  sale  of  hand-
set  equipment.  The  sale  of  such  equipment  does  not  materially 
affect our operating income as we generally sell equipment to our  

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ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

distributors at a price approximating our cost to facilitate competi-
tive pricing at the retail level. Accordingly, we believe that network 
revenue is a more relevant measure for Wireless’ ability to increase 
its operating profit, as defined below.

Average Revenue per User

The average revenue per user (“ARPU”) is calculated on a monthly 
basis. For any particular month, ARPU represents monthly revenue 
divided by the average number of subscribers during the month. 
In the case of Wireless, ARPU represents monthly network revenue 
divided by the average number of subscribers during the month. 
ARPU, when used in connection with a particular type of subscriber, 
represents  monthly  revenue  generated  from  those  subscribers 
divided  by  the  average  number  of  those  subscribers  during  the 
month. When used or reported for a period greater than one month, 
ARPU represents the monthly average of the ARPU calculations for 
the period. We believe ARPU helps indicate whether we have been 
successful in attracting and retaining higher value subscribers. Refer 
to the “Supplementary Information – Non-GAAP Calculations” sec-
tion  for  further  details  on  this  Wireless  and  Cable  and  Telecom 
calculation.

Operating Expenses

Operating expenses are segregated into three categories for assess-
ing business performance:

•  Cost  of  sales,  which  is  comprised  of  wireless  equipment  costs, 
Rogers Retail merchandise and depreciation of Rogers Retail rental 
assets, as well as cost of goods sold by The Shopping Channel; 
•  Sales and marketing expenses, which represent the costs to acquire 
new subscribers (other than those related to equipment), such as 
advertising, commissions paid to third parties for new activations, 
remuneration and benefits to sales and marketing employees, as 
well as direct overheads related to these activities and the costs of 
operating the Rogers Retail store locations and the retail opera-
tions of Wireless stores; and

•  Operating, general and administrative expenses, which include 
all other expenses incurred to operate the business on a day-to-
day basis and service existing subscriber relationships, including 
retention costs, inter-carrier payments to roaming partners and 
long-distance  carriers,  programming  related  costs,  the  CRTC 
contribution levy, Internet and e-mail services and printing and 
production costs. 

In the wireless and cable industries in Canada, the demand for ser-
vices continues to grow and the variable costs, such as commissions 
paid for subscriber activations, as well as the fixed costs of acquir-
ing new subscribers are significant. Fluctuations in the number of 
activations of new subscribers from period to period and the sea-
sonal nature of both wireless and cable subscriber additions result in 
fluctuations in sales and marketing expenses and accordingly, in the 
overall level of operating expenses. In our Media business, sales and 
marketing expenses may be significant to promote publishing, radio 
and television properties, which in turn attract advertisers, viewers, 
listeners and readers.

 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Sales and Marketing Costs (or Cost of Acquisition) per Subscriber

Sales and marketing costs per subscriber, which is also often referred 
to in the industry as cost of acquisition per subscriber (“COA”), “sub-
scriber acquisition cost”, or “cost per gross addition”, is calculated by 
dividing total sales and marketing expenditures, plus costs related to 
equipment provided to new subscribers for the period, by the total 
number of gross subscriber activations during the period. Subscriber 
activations include postpaid and prepaid voice and data activations 
and one-way messaging activations. COA, as it relates to a particular 
activation, can vary depending on the level of ARPU and term of a 
subscriber’s contract. Refer to “Supplementary Information – Non-
GAAP Calculations” for further details on the calculation.

The wireless communications industry in Canada continues to grow 
and the costs of acquiring new subscribers are significant. Because 
a substantial portion of subscriber activation costs are variable in 
nature, such as commissions paid for each new activation, and due 
to fluctuations in the number of activations of new subscribers from 
period to period and the seasonal nature of these subscriber addi-
tions, we experience material fluctuations in sales and marketing  
expenses and, accordingly, in the overall level of operating expenses.

Operating Expense per Subscriber

Operating expense per subscriber, expressed as a monthly average, 
is calculated by dividing total operating, general and administrative  
expenses, plus costs related to equipment provided to existing sub-
scribers, by the average number of subscribers during the period. 
Operating expense per subscriber is tracked by Wireless as a measure 
of our ability to leverage our operating cost structure across a grow-
ing subscriber base, and we believe that it is an important measure 
of our ability to achieve the benefits of scale as we increase the size 
of our business. Refer to “Supplementary Information – Operating 
Expense per Average Subscriber” for further details on this Wireless 
calculation.

Operating Profit and Operating Profit Margin

We define operating profit as net income before depreciation and 
amortization,  interest  expense,  income  taxes  and  non-operating   
items,  which  include  foreign  exchange  gains  (losses),  loss  on 
repayment of long-term debt, change in fair value of derivative instru-
ments, and other income. Operating profit is a standard measure  
used in the communications industry to assist in understanding and 
comparing operating results and is often referred to by our peers and 
competitors as EBITDA (earnings before interest, taxes, depreciation 
and  amortization)  or  OIBDA  (operating  income  before  deprecia-
tion and amortization). We believe this is an important measure as 
it allows us to assess our ongoing businesses without the impact of 
depreciation or amortization expenses as well as non-operating fac-
tors. It is intended to indicate our ability to incur or service debt, 
invest in PP&E and allows us to compare our Company to our peers 
and competitors who may have different capital or organizational 
structures. This measure is not a defined term under Canadian GAAP 
or U.S. GAAP.

We calculate operating profit margin by dividing operating profit by 
total revenue, except in the case of Wireless. For Wireless, operating 
profit margin is calculated by dividing operating profit by network 
revenue. Network revenue is used in the calculation, instead of total 

revenue, because network revenue better reflects Wireless’ core busi-
ness activity of providing wireless services. Refer to “Supplementary 
Information  –  Operating  Profit  Margin  Calculation”  for  further 
details on this Wireless, Cable and Telecom, and Media calculation.

Additions to PP&E

Additions to PP&E include those costs associated with acquiring and 
placing our PP&E into service. Because the communications business 
requires extensive and continual investment in equipment, including  
investment in new technologies and expansion of geographical reach 
and  capacity,  additions  to  PP&E  are  significant  and  management 
focuses continually on the planning, funding and management of 
these expenditures. We focus more on managing additions to PP&E 
than we do on managing depreciation and amortization expense 
because additions to PP&E have a direct impact on our cash flow, 
whereas  depreciation  and  amortization  are  non-cash  accounting 
measures required under Canadian and U.S. GAAP.

The additions to PP&E before related changes to non-cash working 
capital represent PP&E that we actually took title to in the period. 
Accordingly, for purposes of comparing our PP&E outlays, we believe 
that additions to PP&E before related changes to non-cash working 
capital best reflect our cost of PP&E in a period, and provide a more 
accurate determination for period-to-period comparisons. 

CRITIC AL ACCOUNTING POLICIES 

This MD&A has been prepared with reference to our 2006 Audited 
Consolidated Financial Statements and Notes thereto, which have 
been  prepared  in  accordance  with  Canadian  GAAP.  The  Audit 
Committee of our Board reviews our accounting policies, reviews 
all quarterly and annual filings, and recommends approval of our 
annual financial statements to our Board. For a detailed discussion of 
our accounting policies, see Note 2 to the 2006 Audited Consolidated 
Financial Statements. In addition, a discussion of new accounting 
standards adopted by us and critical accounting estimates are dis-
cussed  in  the  sections  “New  Accounting  Standards”  and  “Critical 
Accounting Estimates”, respectively. 

Revenue Recognition 

We consider revenues to be earned as services are performed, pro-
vided that ultimate collection is reasonably assured at the time of 
performance. 

Revenue  is  categorized  into  the  following  types,  the  majority  of 
which are recurring in nature on a monthly basis from ongoing rela-
tionships, contractual or otherwise, with our subscribers:

•  Monthly subscriber fees in connection with wireless and wireline 
services, cable, telephony, Internet services, rental of equipment, 
network services, and media subscriptions are recorded as revenue 
on a pro rata basis as the service is provided;

•  Revenue  from  airtime,  roaming,  long-distance  and  optional 
services,  pay-per-use  services,  video  rentals,  and  other  sales  of 
products are recorded as revenue as the services or products are 
delivered;

•  Revenue from the sale of wireless and cable equipment is recorded 
when the equipment is delivered and accepted by the indepen-
dent dealer or subscriber in the case of direct sales. Equipment 

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MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

subsidies related to new and existing subscribers are recorded as a 
reduction of equipment revenues;

•  Installation fees and activation fees charged to subscribers do not 
meet the criteria as a separate unit of accounting. As a result, in 
Wireless, these fees are recorded as part of equipment revenue 
or, in the case of Cable and Telecom, are deferred and amortized 
over  the  related  service  period.  The  related  service  period  for 
Cable and Telecom ranges from 26 to 48 months, based on sub-
scriber disconnects, transfers of service and moves. Incremental 
direct installation costs related to re-connects are deferred to the 
extent of deferred installation fees and amortized over the same 
period as these related installation fees. New connect installation 
costs are capitalized to PP&E and amortized over the useful life of 
the related assets;

•  Advertising revenue is recorded in the period the advertising airs 
on the Company’s radio or television stations and the period in 
which advertising is featured in the Company’s media publications;
•  Monthly subscription revenues received by television stations for 
subscriptions from cable and satellite providers are recorded in 
the month in which they are earned;

•  Blue Jays’ revenue from home game admission and concessions is 
recognized as the related games are played during the baseball 
regular season. Revenue from radio and television agreements is 
recorded at the time the related games are aired. The Blue Jays 
also  receive  revenue  from  the  Major  League  Baseball  Revenue 
Sharing Agreement which distributes funds to and from member 
clubs, based on each club’s revenues. This revenue is recognized 
in the season in which it is earned, when the amount is estimable 
and collectibility is reasonably assured; and

•  Multi-product discounts incurred as Wireless, Cable and Telecom 
and Media products and services provided are charged directly to 
the revenue for the products and services to which they relate.

We offer certain products and services as part of multiple deliverable 
arrangements.  We  divide  multiple  deliverable  arrangements  into 
separate units of accounting. Components of multiple deliverable 
arrangements are separately accounted for provided the delivered 
elements have stand-alone value to the customers and the fair value 
of any undelivered elements can be objectively and reliably deter-
mined.  Consideration  for  these  units  is  measured  and  allocated 
amongst the accounting units based upon their fair values and our 
relevant revenue recognition policies are applied to them. We rec-
ognize revenue once persuasive evidence of an arrangement exists, 
delivery has occurred or services have been rendered, fees are fixed 
and determinable and collectibility is reasonably assured.

Unearned revenue includes subscriber deposits, installation fees and 
amounts received from subscribers related to services and subscrip-
tions to be provided in future periods. 

Subscriber Acquisition and Retention Costs

We operate within a highly-competitive industry and generally incur 
significant costs to attract new subscribers and retain existing sub-
scribers. All sales and marketing expenditures related to subscriber 
acquisitions, retention and contract renewals, such as commissions, 
and the cost associated with the sale of customer premises equip-
ment, are expensed as incurred. 

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ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

A large percentage of the subscriber acquisition and retention costs, 
such as equipment subsidies and commissions, are variable in nature 
and directly related to the acquisition or renewal of a subscriber.  
In addition, subscriber acquisition and retention costs on a per sub-
scriber acquired basis fluctuate based on the success of promotional 
activity and the seasonality of the business. Accordingly, if we expe-
rience significant growth in subscriber activations or renewals during 
a period, expenses for that period will increase.

Capitalization of Direct Labour and Overhead

During  construction  of  new  assets,  direct  costs  plus  a  portion  of 
applicable overhead costs are capitalized. Repairs and maintenance 
expenditures are charged to operating expenses as incurred. 

CRITIC AL ACCOUNTING ESTIMATES 

This MD&A has been prepared with reference to our 2006 Audited 
Consolidated Financial Statements and Notes thereto, which have 
been prepared in accordance with Canadian GAAP. The preparation 
of these financial statements requires management to make esti-
mates and assumptions that affect the reported amounts of assets, 
liabilities,  revenues  and  expenses,  and  the  related  disclosure  of 
contingent assets and liabilities. These estimates are based on man-
agement’s historical experience and various other assumptions that 
are believed to be reasonable under the circumstances, the results 
of which form the basis for making judgments about the reported 
amounts  of  assets,  liabilities,  revenue  and  expenses  that  are  not 
readily apparent from other sources. Actual results could differ from 
those estimates. We believe that the accounting estimates discussed 
below are critical to our business operations and an understanding 
of our results of operations or may involve additional management 
judgment due to the sensitivity of the methods and assumptions 
necessary  in  determining  the  related  asset,  liability,  revenue  and 
expense amounts.

Purchase Price Allocations

During 2005, we acquired Call-Net Enterprises Inc. and the Rogers 
Centre.  The  allocations  of  the  purchase  prices  for  these  transac-
tions involved considerable judgment in determining the fair values 
assigned  to  the  tangible  and  intangible  assets  acquired  and  the 
liabilities assumed on acquisition. Among other things, the deter-
mination of these fair values involved the use of discounted cash 
flow analyses, estimated future margins, estimated future subscrib-
ers, estimated future royalty rates, the use of information available 
in the financial markets and estimates as to costs to close duplicate 
facilities and buy out certain contracts. Refer to Note 4 of the 2006 
Audited Consolidated Financial Statements for certain updates made 
during 2006 to the purchase price allocations. Should actual rates, 
cash flows, costs and other items differ from our estimates, this may 
necessitate revisions to the carrying value of the related assets and 
liabilities acquired, including revisions that may impact net income 
in future periods. 

Useful Lives of PP&E

We  depreciate  the  cost  of  PP&E  over  their  respective  estimated 
useful  lives.  These  estimates  of  useful  lives  involve  considerable 
judgment.  In  determining  the  estimates  of  these  useful  lives,  we 
take  into  account  industry  trends  and  company-specific  factors, 
including changing technologies and expectations for the in-service  

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

period of certain assets. On an annual basis, we reassess our existing  
estimates of useful lives to ensure they match the anticipated life of  
the technology from a revenue-producing perspective. If technological 
change happens more quickly or in a different way than anticipated, 
we might have to reduce the estimated life of PP&E, which could result 
in a higher depreciation expense in future periods or an impairment 
charge to write down the value of PP&E.

Capitalization of Direct Labour and Overhead

Certain direct labour and indirect costs associated with the acquisi-
tion, construction, development or betterment of our networks are 
capitalized to PP&E. The capitalized amounts are calculated based on 
estimated costs of projects that are capital in nature, and are gener-
ally based on the rate per hour. Although interest costs are permitted 
to be capitalized during construction under Canadian GAAP, it is our 
policy not to capitalize interest.

Accrued Liabilities

The preparation of financial statements requires management to 
make estimates and assumptions that affect the reported amounts 
of accrued liabilities at the date of the financial statements and the 
reported amounts expensed during the year. Actual results could 
differ from those estimates. 

Amor tization of Intangible Assets

We  amortize  the  cost  of  finite-lived  intangible  assets  over  their 
estimated useful lives. These estimates of useful lives involve con-
siderable judgment. During 2004 and 2005, the acquisitions of Fido, 
Call-Net, the Rogers Centre and the minority interests in Wireless and 
Sportsnet together with the consolidation of the Blue Jays, resulted 
in significant increases to our intangible asset balances. Judgement 
is also involved in determining that spectrum and broadcast licences 
have indefinite lives, and are therefore not amortized.

The  determination  of  the  estimated  useful  lives  of  brand  names 
involves  historical  experience,  marketing  considerations  and  the 
nature  of  the  industries  in  which  we  operate.  The  useful  lives  of 
subscriber bases are based on the historical churn rates of the under-
lying subscribers and judgments as to the applicability of these rates 
going forward. The useful lives of roaming agreements are based on 
estimates of the useful lives of the related network equipment. The 
useful lives of wholesale agreements and dealer networks are based 
on the underlying contractual lives. The determination of the esti-
mated useful lives of intangible assets impacts amortization expense 
in the current period as well as future periods. The impact on net 
income on a full-year basis of changing the useful lives of the finite-
lived assets by one year is shown in the chart below. 

Impact of Changes in Estimated Useful Lives

(In millions of dollars) 

Brand names   
  Rogers  
  Fido  

Subscriber base
  Rogers  
  Fido  

Roaming agreements 
Dealer network 
  Rogers  
  Fido  

Wholesale agreements 

Amortization  
Period 

Increase in Net Income 
if Life Increased by 1 Year 

Decrease in Net Income
if Life Decreased by 1 Year

20.0 years 
5.0 years 

4.6 years 
2.3 years 
12.0 years 

4.0 years 
4.0 years 

3.2 years 

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 

1  
3  

30  
23  
3  

1  
1  

1  

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 

(1)
(5)

(54)
(61)
(4)

(2)
(1)

(2)

Impairment of Goodwill, Indefinite - Lived Intangible Assets and 

Income Tax Estimates

Long - Lived Assets

Indefinite-lived intangible assets, including goodwill and spectrum/ 
broadcast licences, as well as long-lived assets including PP&E and 
other  intangible  assets,  are  assessed  for  impairment  on  at  least 
an annual basis or more often if events or circumstances warrant. 
These impairment tests involve the use of both undiscounted and 
discounted net cash flow analyses to assess the recoverability of the  
carrying value of these assets and the fair value of both indefinite-
lived  and  long-lived  assets  if  applicable.  These  analyses  involve 
estimates of future cash flows, estimated periods of use and appli-
cable discount rates. If the undiscounted net cash flows associated 
with long-lived assets or the fair value of indefinite-lived intangible 
assets exceeds related carrying values, impairment losses measured 
as the excess of carrying value over fair value for long-lived assets 
and the excess of carrying value over the implied fair value of good-
will would have to be recognized.

We use judgment in the estimation of income taxes and future income 
tax  assets  and  liabilities.  In  the  preparation  of  our  Consolidated 
Financial Statements, we are required to estimate income taxes in 
each of the jurisdictions in which we operate. This involves estimating 
actual current tax exposure, together with assessing temporary dif-
ferences that result from differing treatments in items for accounting 
purposes versus tax purposes, and in estimating the recoverability of 
the benefits arising from tax loss carryforwards. We are required to 
assess whether it is more likely than not that future income tax assets 
will be realized prior to the expiration of the related tax loss carry-
forwards. Judgment is required to determine if a valuation allowance 
is needed against either all or a portion of our future income tax 
assets. Various considerations are reflected in this judgment including  
future  profitability  of  related  companies,  tax  planning  strategies 
that are being implemented or could be implemented to recognize 
the benefits of these tax assets, as well as the expiration of the tax 

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63

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

loss carryforwards. Judgments and estimates made to assess the tax 
treatment of items and the need for a valuation allowance impact 
the future tax balances as well as net income through the current 
and future tax provisions. As at December 31, 2006 and as detailed 
in Note 7 to the 2006 Audited Consolidated Financial Statements we 
have tax loss carryforwards of approximately $2,715 million expiring  
at  various  times  through  2027.  Our  net  future  income  tax  asset, 
prior to valuation allowances, totals approximately $836 million at 
December 31, 2006 (2005 – $1,078 million). The recorded valuation 
allowance results in a future income tax asset of $686 million, reflect-
ing that it is more likely than not that certain income tax assets will 
be realized. Approximately $300 million of the income tax assets rec-
ognized in 2006 relate to assets arising on acquisitions. Accordingly, 
the  benefit  related  to  these  assets  was  recorded  as  a  reduction   
of goodwill.

Pension Plans

When accounting for defined benefit pension plans, assumptions 
are made in determining the valuation of benefit obligations and 
the future performance of plan assets. Delayed recognition of dif-
ferences between actual results and expected or estimated results 
is a guiding principle of pension accounting. This principle results in 
recognition of changes in benefit obligations and plan performance 
over the working lives of the employees receiving benefits under the 
plan. The primary assumptions and estimates include the discount 
rate, the expected return on plan assets and the rate of compensation  
increase. Changes to these primary assumptions and estimates would 
impact pension expense and the deferred pension asset.

The following table illustrates the increase (decrease) in the accrued 
benefit obligation and pension expense for changes in these primary 
assumptions and estimates:

Impact of Changes in Pension Related Assumptions

(In millions of dollars) 

Discount rate   

Impact of:  1% increase 
  1% decrease 

Rate of compensation increase 
Impact of:  0.25% increase 
  0.25% decrease 

Expected rate of return on assets 
Impact of:  1% increase 
  1% decrease 

Accrued Benefit Obligation at 
End of Fiscal 2006  

Pension Expense
Fiscal 2006

$ 

$ 

5.25%  
(82) 
115  

3.50%  
7  
(7) 

 N/A  
 N/A  
 N/A  

$ 

$ 

5.25% 
(11)
16 

3.50% 
2 
(2)

6.75%
(5)
5 

Allowance for Doubtful Accounts

A significant portion of our revenue is earned from selling on credit 
to individual consumers and business customers. The allowance for 
doubtful accounts is calculated by taking into account factors such 
as  our  historical  collection  and  write-off  experience,  the  number 
of days the customer is past due and the status of the customer’s 
account with respect to whether or not the customer is continuing 
to receive service. As a result, fluctuations in the aging of subscriber 
accounts  will  directly  impact  the  reported  amount  of  bad  debt 
expense. For example, events or circumstances that result in a dete-
rioration in the aging of subscriber accounts will in turn increase the 
reported amount of bad debt expense. Conversely, as circumstances 
improve and customer accounts are adjusted and brought current, 
the reported bad debt expense will decline.

NEW ACCOUNTING STANDARDS 

Stock- Based Compensation

In  2006,  the  Company  adopted  the  provisions  of  Emerging  Issues 
Committee  (“EIC”)  Abstract  162,  Stock-Based  Compensation  for 
Employees Eligible to Retire Before the Vesting Date. Where a stock-
based compensation plan contains provisions that allow an employee 
to continue vesting in a stock-based award after the employee has 
retired, EIC 162 requires that the compensation cost attributable to  
such  an  award  be  expensed  immediately  for  employees  who  are 

eligible  to  retire  at  the  date  of  grant.  For  an  employee  who  will 
become  eligible  to  retire  during  the  vesting  period  of  an  award,  
EIC 162 requires that compensation cost be recognized as an expense 
over the period from the date of grant to the date the employee 
becomes eligible to retire. EIC 162 must be applied retroactively to all 
stock-based compensation awards, with restatement of prior peri-
ods. The adoption of EIC 162 resulted in an increase in the opening 
2005 deficit and contributed surplus of $4 million and an increase in 
2005 stock-based compensation of less than $1 million. For 2006, the 
adoption of EIC 162 resulted in incremental stock-based compensa-
tion of less than $1 million from that which would otherwise have 
been recorded.

Accounting Changes

In 2006, the CICA issued Handbook Section 1506, Accounting Changes 
(“CICA 1506”). CICA 1506 prescribes the criteria for changing account-
ing policies, together with the accounting treatment and disclosure 
of changes in accounting policies, changes in accounting estimates 
and  correction  of  errors.  This  new  standard,  to  be  adopted  on 
January 1, 2007, is not expected to have a material impact on the 
Company’s consolidated financial statements.

Non - monetar y Transactions

In  2005,  the  CICA  issued  Handbook  Section  3831,  Non-monetary 
Transactions, (“CICA 3831”) replacing Section 3830, Non-monetary 

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MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Transactions. CICA 3831 requires that an asset exchanged or trans-
ferred in a non-monetary transaction must be measured at its fair 
value except when: the transaction lacks commercial substance; the 
transaction is an exchange of a product or property held for sale in 
the ordinary course of business for a product or property to be sold 
in the same line of business to facilitate sales to customers other 
than the parties to the exchange; neither the fair value of the asset 
received nor the fair value of the asset given up is reliably measur-
able; or the transaction is a non-monetary, non-reciprocal transfer 
to owners that represents a spin-off or other form of restructuring 
or liquidation. In these cases, the transaction must be measured at 
the carrying value. The new requirements were effective for transac-
tions occurring on or after January 1, 2006. This new standard has 
not had a material impact on the Company’s consolidated financial 
statements.

RECENT C ANADIAN ACCOUNTING PRONOUNCEMENTS 

Financial Instruments

In  2005,  the  CICA  issued  Handbook  Section  3855,  Financial  Instru - 
ments  –  Recognition  and  Measurement,  Handbook  Section  1530,  
Compre hensive Income, Handbook Section 3251, Equity, and Hand-
book Section 3865, Hedges. The new standards are effective for our  
interim and annual financial statements commencing January 1, 2007.

of $10 million and a decrease in opening accumulated other compre-
hensive income of $393 million, net of income taxes of $168 million. 

In addition, the unamortized deferred transitional gain of $54 million 
will be eliminated upon adoption, the impact of which is estimated 
to be an increase in opening deficit of $38 million, net of income 
taxes of approximately $16 million.

We are currently assessing the impact of the requirement to recognize 
non-financial derivatives and embedded derivatives at fair value. 

Effective January 1, 2007, we will record all financing costs for financial 
assets and financial liabilities in income as incurred. We had previ-
ously deferred these costs and amortized them over the term of the  
related debt. The carrying value of deferred costs at December 31, 
2006 of $59 million, net of related income taxes, will be charged to 
opening deficit on transition on January 1, 2007.

In 2006, the CICA issued Handbook Section 3862, Financial Instruments –  
Disclosures,  and  Handbook  Section  3863,  Financial  Instruments  –   
Presentation.  These  new  standards  will  become  effective  for  the 
Company beginning January 1, 2008. We are currently assessing the 
impact of these two new standards.

A new statement entitled “Consolidated Statement of Comprehensive 
Income (Loss)” will be added to our consolidated financial statements 
and will include net income (loss) as well as other comprehensive 
income (loss). Accumulated other comprehensive income (loss) will 
form part of shareholders’ equity. 

Under these standards, all of our financial assets will be classified 
as available-for-sale or as loans and receivables. Available-for-sale 
investments will be carried at fair value on the consolidated balance 
sheets, with changes in fair value recorded in other comprehensive 
income (loss). Loans and receivables and all financial liabilities will be 
carried at amortized cost using the effective interest method. Upon 
adoption,  we  have  determined  that  none  of  our  financial  assets 
will be classified as held-for-trading or held to maturity and none 
of our financial liabilities will be classified as held-for-trading. The 
impact of the classification provisions of the new standards will be 
an adjustment of the carrying value of available-for-sale investments 
to fair value and is estimated to be an increase of $212 million, with 
a corresponding increase in opening accumulated other comprehen-
sive income.

All derivatives, including embedded derivatives that must be sepa-
rately accounted for, will be measured at fair value, with changes in 
fair value recorded in the consolidated statement of income unless 
they are effective cash flow hedging instruments. The changes in fair 
value of cash flow hedging derivatives will be recorded in other com-
prehensive income (loss), to the extent effective, until the variability 
of cash flows relating to the hedged asset or liability is recognized 
in the consolidated statement of income. Any hedge ineffectiveness 
will be recognized in net income (loss) immediately. The impact of 
remeasuring hedging derivatives at fair value on January 1, 2007 will 
be recognized in opening deficit and opening accumulated other 
comprehensive income (loss), as appropriate. The impact of remea-
suring hedging derivatives on the consolidated financial statements 
on January 1, 2007 is estimated to be an increase in derivative instru-
ments of approximately $571 million, an increase in opening deficit 

Capital Disclosures

In 2006, the CICA issued Handbook Section 1535, Capital Disclosures 
(“CICA 1535”). CICA 1535 requires that an entity disclose information 
that enables users of its financial statements to evaluate an entity’s 
objectives,  policies  and  processes  for  managing  capital  including 
disclosures of any externally imposed capital requirements and the 
consequences for non-compliance. The new standard will be effec-
tive for us January 1, 2008.

U.S. GA AP DIFFERENCES

We prepare our financial statements in accordance with Canadian 
GAAP. U.S. GAAP differs from Canadian GAAP in certain respects. The 
areas of principal differences and their impact on our 2006 Audited 
Consolidated Financial Statements are described in Note 26 to the 
2006 Audited Consolidated Financial Statements. The significant dif-
ferences in accounting relate to:

•  Gain On Sale and Issuance of Subsidiary Shares to Non-Controlling 

Interest;

•  Gain on Sale of Cable Systems;
•  Pre-Operating Costs Capitalized;
•  Equity Instruments;
•  Capitalized Interest;
•  Unrealized Holding Gains and Losses on Investments;
•  Acquisition of Cable Atlantic; 
•  Financial Instruments;
•  Stock-Based Compensation;
•  Pension Liability;
•  Income Taxes;
•  Installation Revenues and Costs;
•  Loss on Repayment of Long-Term Debt;
•  Acquisition of Wireless; and
•  Pensions.

Recent U.S. accounting pronouncements are also discussed in Note 26  
to the 2006 Audited Consolidated Financial Statements.

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MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

6    AD DI TI ONAL  FINANC IAL INFOR M A TI ON

INTERCOMPANY AND REL ATED PART Y TR ANSAC TIONS 

RCI Arrangements with Its Subsidiaries 

RCI has entered into a number of agreements with its subsidiaries,  
including  Wireless,  Cable  and  Telecom,  and  Media.  These  agree-
ments  govern  the  management,  commercial  and  cost-sharing 
arrangements that RCI has with its subsidiaries. 

RCI monitors intercompany and related party agreements to ensure 
they remain beneficial to the Company.  RCI continually evaluates  
the  expansion  of  existing  arrangements  and  the  entry  into  new 
agreements.

RCI’s agreements with its subsidiaries have historically focused on 
areas of operation in which joint or combined services provide effi-
ciencies of scale or other synergies. For example, RCI manages the 
call centre operations of Wireless and Cable and Telecom. 

More recently, RCI’s arrangements are increasingly focused on sales 
and marketing activities. In addition, RCI continues to look for other 
operations and activities that can be shared or jointly operated with 
other companies within the Rogers group. Any new arrangements 
will be entered into only if the companies believe such arrangements 
are in each company’s best interest. The definitive terms and condi-
tions of the agreements relating to these arrangements are subject 
to the approval of the Audit Committee of the Board of Directors of 
each company.

Management Ser vices Agreement 

Effective December 31, 2006, we terminated the management fee 
arrangements which had previously been in place between RCI and 
each of Wireless, Cable and Telecom, and Media. Management fees 
will no longer be paid by Wireless, Cable and Telecom, or Media to 
RCI. Such fees paid by the three segments to RCI totalled approxi-
mately $93 million in 2006. Previously each of Wireless, Cable and 
Telecom, and Media entered into a management services agreement 
with RCI under which RCI agreed to provide supplemental executive, 
administrative, financial, strategic planning, information technology 
and various other services to each subsidiary. Those services relate 
to, among other things, assistance with tax advice, Canadian regula-
tory matters, financial advice (including the preparation of business 
plans and financial projections and the evaluation of PP&E expendi-
ture proposals), treasury services, service on the subsidiary’s Boards 
of Directors and on committees of the Boards of Directors, advice 
and  assistance  in  relationships  with  employee  groups,  internal 
audits, investor relations, purchasing and legal services. In return for 
these services, each of the subsidiaries agreed to pay RCI certain fees, 
which, in the case of Cable and Telecom and Media, was an amount 
equal to 2% of their respective consolidated revenue for each fiscal 
quarter, subject to certain exceptions, and, in the case of Wireless, 
was an amount equal to the greater of $8 million per year (adjusted 
for changes in the Canadian Consumer Price Index from January 1, 
1991) and an amount determined by both RCI and the directors serv-
ing on the Audit Committee of Wireless. 

Customer Care Call Centres 

RCI  is  party  to  agreements  with  Wireless  and  Cable  and  Telecom 
pursuant to which RCI provides customer service and sales functions 
through our call centres. Wireless and Cable and Telecom pay RCI 
commissions  for  new  subscriptions,  products  and  service  options 
purchased by subscribers through the call centres. RCI is reimbursed 
for the cost of providing customer service based on the actual costs 
incurred and is held accountable for meeting performance targets as 
detailed in the agreement. The assets used in the provision of these 
services are owned by Wireless and Cable and Telecom. The current 
agreements are terminable upon 90 days notice.

Accounts Receivable 

RCI manages the subscriber account collection activities of Wireless 
and Cable and Telecom. Wireless and Cable and Telecom are respon-
sible, however, for the costs incurred in the collection and handling 
of their accounts. 

Information Technology

RCI manages the information technology function for Wireless and 
Cable and Telecom, including the operation of the billing and cus-
tomer care systems. Wireless and Cable and Telecom reimburse RCI 
based on the actual costs incurred.

Real Estate 

In late December 2006, Wireless transferred the Rogers Campus (land 
and  buildings)  at  fair  market  value  to  RCI.  The  Rogers  Campus  is 
comprised of the properties at 333 Bloor Street East and One Mount 
Pleasant Road in Toronto, Ontario. In early January 2007, Wireless, 
Cable and Telecom, and Media transferred certain land and build-
ings at fair market value to RCI, and RCI will lease office space to its 
subsidiaries effective 2007. As a result of these transfers, it is expected 
that net rent expense for each of Wireless, Cable and Telecom, and 
Media will increase in 2007 by approximately $16 million, $6 million, 
and $3 million, respectively. Previously, Wireless had leased, at mar-
ket rates, office space to us and our subsidiaries. RCI managed the 
real  estate  that  Wireless  owned.  Wireless  reimbursed  RCI  for  the 
costs it incurred based on various factors, including the number of 
sites managed and employees utilized. 

Wireless Ser vices 

Wireless provides wireless services to RCI and its subsidiaries. The fees 
RCI pays are based on actual usage at market rates.

Cost Sharing and Ser vices Agreements 

RCI entered into other cost sharing and services agreements with its 
subsidiaries in the areas of accounting, purchasing, human resources, 
accounts payable processing, remittance processing, payroll process-
ing, e-commerce and the RCI data centre and other common services 
and activities. Generally, RCI provides these services to its subsidiaries 
and the agreements are on renewable terms of one year and may be 
terminated by either party on 30 to 90 days notice. To the extent that 
RCI incurs operating expenses and makes PP&E expenditures, these 
costs are reimbursed to RCI, on a cost recovery basis, in accordance 
with the services RCI provides on behalf of the subsidiaries.

66

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

ARR ANGEMENTS BET WEEN OUR SUBSIDIARIES 

Transmission Facilities 

Invoicing of Common Customers 

Pursuant to an agreement with Cable and Telecom, Wireless pur-
chases the accounts receivable and provides invoicing and subscriber 
account collection services for common subscribers who receive a 
consolidated invoice and for all cable telephony subscribers. Wireless 
is compensated for costs of bad debts, billing costs and services and 
other determinable costs by purchasing these receivables at a dis-
count. The discount is based on actual costs incurred for the services 
provided and is reviewed periodically. 

Wireless has entered into agreements with Cable and Telecom to 
share  the  construction  and  operating  costs  of  certain  co-located 
fibre-optic transmission and microwave facilities. The costs of these 
facilities are allocated based on usage or ownership, as applicable. 
Since there are significant fixed costs associated with these transmis-
sion links, Wireless and Cable and Telecom have achieved economies 
of scale by sharing these facilities resulting in reduced capital costs. 
In addition, Wireless receives payments from Cable and Telecom for 
the use of its data, circuits, data transmission and links. The price of 
these services is based on usage or ownership, as applicable.

Distribution of Wireless’ Products and Ser vices 

Wireless and Cable and Telecom have entered into an agreement 
for the sale of their products and services through Rogers Retail, 
a segment of Cable and Telecom. Wireless pays Cable and Telecom 
commissions for new subscriptions equivalent to amounts paid to 
third-party  distributors.  Effective  January  2007,  the  Rogers  Video 
segment  of  Cable  and  Telecom  acquired  the  approximately  170 
Wireless-owned retail locations. This segment, now known as Rogers 
Retail, will provide our customers with a single direct retail channel 
featuring all of our wireless and cable products and services. The com-
bined entity will continue to be a segment of Cable and Telecom. 

Distribution of Cable and Telecom’s Products and Ser vices 

Wireless  has  agreed  to  provide  retail  field  support  to  Cable  and 
Telecom and to represent Cable and Telecom in the promotion and 
sales of its business products and services. Under the retail field sup-
port agreement, Wireless’ retail sales representatives receive sales 
commissions for achieving sales targets with respect to Cable and 
Telecom products and services, the cost of which is reimbursed by 
Cable and Telecom to Wireless.

Long Distance

Cable and Telecom terminates long distance minutes in both North 
American and international markets for Wireless. These transactions 
are priced at fair value wholesale rates. 

Adver tising

Wireless and Cable and Telecom advertise their products and services 
through radio stations and other media outlets owned by Media. 
They receive a discount from the customary rates of Media. Media 
has also agreed to compensate Cable and Telecom for the placement 
of Media advertising on one or more of Cable and Telecom’s televi-
sion channels.

Transfer of Subscribers to Wireless

RTHI and Fido were subject to an agreement whereby RTHI resold 
the  wireless  services  of  Fido.  During  2005,  the  resale  agreement   
was terminated and Wireless purchased the wireless subscriber base 
and related working capital items of RTHI for cash consideration of 
$6 million. 

Summar y of Charges from (to) Related Par ties

We have entered into the following transactions in the normal course of business with certain broadcasters in which we have an equity interest:

Years ended December 31,
(In millions of dollars) 

Access fees paid to broadcasters accounted for by the equity method  

2006  

2005

  $ 

19   $ 

18 

In addition, we entered into certain transactions with companies, the partners or senior officers of which are or have been directors of RCI 
or our subsidiary companies as follows:

Years ended December 31,
(In millions of dollars) 

Legal services and commissions paid on premiums for insurance coverage  
Telecommunications and programming services  
Interest charges and other financing fees  

We made payments to companies controlled by our controlling shareholder as follows:

Years ended December 31,
(In millions of dollars) 

2006  

2005

  $ 

2   $ 
 –  
 –  

  $ 

2   $ 

5 
 2 
 22 

29 

2006  

2005

Charges to the Company for business use of aircraft and other administrative services  

  $ 

1   $ 

1 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

67

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

During 2005, with the approval of the Board of Directors, we entered 
into  an  arrangement  to  sell  to  our  controlling  shareholder,  for   
$13  million  in  cash,  the  shares  in  two  wholly  owned  subsidiaries 
whose only asset will consist of tax losses aggregating approximately 
$100  million.  The  terms  of  the  transaction  were  reviewed  and 
approved by a Special Committee of the Board of Directors com-
prised of independent directors. The Special Committee was advised 
by independent counsel and engaged an accounting firm as part of 

their review to ensure that the sale price was within a range that 
would be fair from a financial point of view. Further to this arrange-
ment,  on  April  7,  2006,  a  company  controlled  by  our  controlling 
shareholder  purchased  the  shares  in  one  of  these  wholly  owned 
subsidiaries for cash of $7 million. On July 24, 2006, the shares of 
the second wholly owned subsidiary were purchased by a company  
controlled by the controlling shareholder for cash of $6 million.

FIVE-YEAR SUMMARY OF CONSOLIDATED FINANCIAL RESULTS

Years ended December 31,
(In millions of dollars, except per share amounts)  

Income and Cash Flow:
Revenue 

  Wireless (1) 
  Cable and Telecom  
  Media   
  Corporate and eliminations  

Operating Profit (2) 
  Wireless    
  Cable and Telecom  
  Media   
  Corporate and eliminations  

Net Income (loss) (3)(5) 

Cash flow from operations (4) 
Property, plant and equipment expenditures  
Average Class A and Class B shares outstanding (Ms) (6) 
Net income (loss) per share (3)(6) – basic 

– diluted  

Balance Sheet: 
Assets   

  Property, plant and equipment, net  
  Goodwill   

Intangible assets  
Investments  
  Other assets  

Liabilities and Shareholders’ Equity  

  Long-term debt (5) 
  Accounts payable and other liabilities  
  Future income taxes  
  Non-controlling interest    
  Total liabilities  
  Shareholders’ equity  

Ratios:  

  Revenue growth  
  Operating profit growth    
  Debt (5)/operating profit 
  Dividends declared per share (6) 

2006  

2005 

2004 

2003 

2002

$ 

4,580   $ 
 3,201  
 1,210  
 (153)    

3,860   $ 
 2,492  
 1,097  

(115)   

2,689   $ 
 1,946  
 957  
 (78)   

2,152   $ 
 1,788  
 855  
 (59)   

1,843 
 1,615 
 811 
 (50)

$ 

8,838   $ 

7,334   $ 

5,514   $ 

4,736   $ 

4,219 

$ 

$ 

$ 

$ 
$ 

$ 
$ 

$ 

1,969   $ 
 890  
 151  
 (135)    

1,337   $ 
 765  
 128  
(86)    

950   $ 
 709  
 115  
(41)   

727   $ 
 663  
 107  
 (51)   

528 
 563 
 88
 (37)

2,875   $ 

2,144   $ 

1,733   $ 

1,446   $ 

1,142 

622   $ 

(45)  $ 

(68)  $ 

76   $ 

260 

2,386   $ 
1,712   $ 
 641.9  

0.99   $ 
0.97   $ 

1,551   $ 
1,355   $ 
 577.3  
(0.08)  $ 
(0.08)  $ 

1,305   $ 
1,055   $ 
 480.8  
(0.14)  $ 
 (0.14)  $ 

1,031   $ 
964   $ 

 451.8  

0.17   $ 
 0.16   $ 

683 
1,262 
 427.1 
0.53 
 0.42 

6,732   $ 
2,779  
 2,152  
 139  
 2,303  

6,152   $ 
 3,036  
 2,627  
 138  
 1,881  

5,487   $ 
 3,389  
 2,856  
 139  
 1,402  

5,039   $ 
 1,892  
 400  
 229  
 905  

5,052 
 1,892 
 424 
 224 
 1,115 

$  14,105   $  13,834   $  13,273   $ 

8,465   $ 

8,707 

$ 

6,988   $ 
 2,917  
– 
–  
 9,905  
 4,200  

7,739   $ 
2,567  
 – 
 – 
 10,306  
 3,528  

8,542   $ 
 2,346  
 –  
–  
 10,888  
 2,385  

5,440   $ 
 1,535  
 –  
193  
 7,168  
 1,297  

6,319 
 1,273 
 28 
 133 
7,753
 954

$  14,105   $  13,834   $  13,273   $ 

8,465   $ 

8,707

21% 
34% 
2.4  
0.08   $ 

33% 
24% 
3.6  
0.06   $ 

16% 
20% 
4.9  
0.05   $ 

12% 
27% 
3.8  
0.05   $ 

11%
20%
5.5 
– 

$ 

(1)  Certain current and prior year amounts related to equipment sales have been reclassified. See “Reclassification of Wireless Equipment Sales and Cost of Sales” section for further details.
(2)  Operating profit is defined as income before depreciation, amortization, interest, income taxes, and non-operating items. See “key Performance Indicators Non-GAAP Measures” section.
(3)  Certain prior year amounts related to the adoption of EIC 162 have been restated.
(4)  Cash flow from operations before changes in working capital amounts.
(5)  Years ended December 31, 2004 and prior have been restated for a change in accounting of foreign exchange translation.
(6)  Prior period shares and per share amounts have been retroactively adjusted to reflect a two-for-one-split of the Company’s Class A Voting and Class B Non-Voting shares on December 29, 2006.

68

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

SUMMARY OF SEASONALIT Y AND QUARTERLY RESULTS 

Quarterly results and statistics for the previous eight quarters are 
outlined following this section. 

Our operating results are subject to seasonal fluctuations that mate-
rially impact quarter-to-quarter operating results. As a result, one 
quarter’s  operating  results  are  not  necessarily  indicative  of  what 
a subsequent quarter’s operating results will be. Each of Wireless, 
Cable and Telecom, and Media has unique seasonal aspects to their 
businesses. 

Wireless’ operating results are subject to seasonal fluctuations that 
materially impact quarter-to-quarter operating results. In particular, 
operating results may be influenced by the timing of our marketing  
and  promotional  expenditures  and  higher  levels  of  subscriber 
additions, resulting in higher subscriber acquisition and activation-
related expenses in certain periods. 

The operating results from Cable and Internet services are subject to 
modest seasonal fluctuations in subscriber additions and disconnec-
tions which are largely attributable to movements of university and 
college students and individuals temporarily suspending service due 
to extended vacations, or seasonal relocations, as well as our con-
centrated marketing efforts generally conducted during the fourth 
quarter. Rogers Retail operations may also experience modest fluc-
tuations from quarter-to-quarter due to the availability and timing 
of release of popular titles throughout the year. However, the fourth 
quarter has historically been the strongest quarter due to increased 
consumer activity in the retail cycle. Rogers Home Phone and Rogers 
Business Solutions do not have any unique seasonal aspects to their 
business.

The seasonality at Media is a result of fluctuations in advertising 
and  related  retail  cycles  since  they  relate  to  periods  of  increased 
consumer activity as well as fluctuations associated with the Major 
League Baseball season where revenues are generally concentrated 
in the spring, summer and fall months.

In addition to the seasonal trends, the most notable trend has been 
the  quarter-by-quarter  improvements  in  revenue  and  operating 
profit across the Wireless, Cable and Telecom, and Media businesses. 

service and retention expenses and increasing credit and collection 
costs. However, these costs have been offset by operating efficiencies 
and increasing GSM network roaming revenues from our subscribers 
travelling outside of Canada, as well as strong growth in roaming 
revenues from visitors to Canada utilizing our GSM network. 

Cable and Internet services revenue and operating profit increased 
primarily  due  to  price  increases,  and  increased  penetration  of  its  
digital products and incremental programming packages. Similarly, 
the  steady  growth  of  Internet  revenues  has  been  the  result  of  a 
greater penetration of Internet subscribers as a percentage of homes 
passed. The decrease in the Rogers Home Phone operating profit 
margin primarily reflects the additional costs associated with the 
scaling and rapid growth of our cable telephony service including 
increased sales and marketing expenses. The decrease in the Rogers 
Business Solutions operating profit margin reflects the pricing pres-
sures on long distance and higher carrier costs. Rogers Retail revenue 
and operating profit have decreased due to a decreased number of 
stores.

Media’s  results  are  primarily  attributable  to  a  general  upturn  in 
demand for local advertising despite the softness with respect to 
national advertising. 

Other fluctuations in net income from quarter-to-quarter can also be 
attributed to losses on repayment of debt, foreign exchange gains, 
changes in the fair value of derivative instruments, other income, 
and change in income tax expense (reduction).

SUMMARY OF FOURTH QUARTER 20 06 RESULTS

During the three months ended December 31, 2006, consolidated 
operating revenue increased 14.4% to $2,370 million in 2006 com-
pared to $2,071 million in the corresponding period in 2005, with all  
of  our  operating  segments  contributing  to  the  year-over-year 
growth, including 19.7% growth at Wireless, 10.6% growth at Cable 
and Telecom, and 5.7% growth at Media. Consolidated fourth quar-
ter  operating  profit  grew  46.3%  year-over-year  to  $752  million, 
with 77.1% growth at Wireless, 6.5% growth at Cable and Telecom, 
and 20.5% growth at Media. The fourth quarter results in 2006 also 
reflected integration expenses of $3 million at Cable and Telecom.

Wireless revenue and operating profit growth reflects the increasing  
number  of  wireless  voice  and  data  subscribers  and  increase  in 
blended  postpaid  and  prepaid  ARPU.  Wireless  has  continued  its 
strategy of targeting higher value postpaid subscribers and selling 
prepaid handsets at higher price points, which has also contributed 
over time to the significantly heavier mix of postpaid versus prepaid 
subscribers. Meanwhile, the successful growth in customer base and 
increased market penetration have been met by increasing customer 

Consolidated  operating  income  for  the  three  months  ended 
December 31, 2006, totalled $357 million, compared to $110 million 
in  the  corresponding  period  of  2005,  reflecting  growth  across  all 
operating units.

We recorded net income of $176 million for the three months ended 
December 31, 2006, or basic earnings per share of $0.28 (diluted – 
$0.27), compared to a net loss of $67 million or basic and diluted loss 
per share of $0.11 in the corresponding period of 2005. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

69

MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

2006 Quar terly Consolidated Financial Summar y 

(In millions of dollars, except per share amounts)  

Q1  

Q2  

Q3  

Q4 

2006 

Operating revenue 
  Wireless (1) 
  Cable and Telecom  
  Media   
  Corporate and eliminations  

Operating profit (2) 
  Wireless    
  Cable and Telecom  
  Media   
  Corporate and eliminations  

Depreciation and amortization 

Operating income  

Interest on long-term debt 

  Other income (expense)  

Income tax reduction (expense)  

  Net income for the period  

  Net income per share (3)  – basic  

  Operating profit margin % (2) 

Additions to PP&E (2) 

– diluted  

$ 

1,005   $ 
772  
240  
(33)   

1,094   $ 
787  
334  
(36)   

1,224   $ 
800  
319  
(38)   

1,257 
842 
317 
(46)

1,984  

2,179 

2,305  

2,370 

405  
212  
13  
(36)   

594  
386  

208  
(161)   
1  
(35)   

486  
233  
52  
(27)   

744  
395  

349  
(155)   
17  
68  

561  
214  
39  
(29)   

785  
408  

377  
(153)   
6  
(76)   

517 
231 
47 
(43)

752 
395 

357 
(151)
(17)
(13)

$ 

$ 
$ 

$ 

13   $ 

279   $ 

154   $ 

176 

0.02   $ 
0.02   $ 
30% 
340   $ 

0.44   $ 
0.44   $ 
34% 
403   $ 

0.25   $ 
0.24   $ 
34% 
415   $ 

0.28 
0.27 
32%
554 

(1)  Certain current and prior year amounts related to equipment sales have been reclassified. See “Reclassification of Wireless Equipment Sales and Cost of Sales” section for further details.
(2)  As defined in “key Performance Indicators Non-GAAP Measures” section.
(3)  Prior period per share amounts have been retroactively adjusted to reflect a two-for-one split of the Company’s Class A Voting and Class B Non-Voting shares on December 29, 2006.

70

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

2005 Quar terly Consolidated Financial Summar y 

(In millions of dollars, except per share amounts)  

Q1  

Q2  

Q3  

Q4 

2005 

Operating revenue 
  Wireless (1) 
  Cable and Telecom  
  Media   
  Corporate and eliminations    

Operating profit (2)
  Wireless    
  Cable and Telecom  
  Media   
  Corporate and eliminations    

Depreciation and amortization (3)   

Operating income  

Interest on long-term debt (3)   

  Other income (expense)  

Income tax reduction (expense)  

  Net income (loss) for the period  

  Net income (loss) per share (4) – basic  

– diluted  

  Operating profit margin % (2)  

Additions to PP&E (2) 

$ 

851   $ 
505  
219  
(17)   

933   $ 
500  
293  
(25)   

1,026   $ 
726  
285  
(33)   

1,050 
761 
300 
(40)

1,558  

1,701  

2,004  

2,071 

298  
181  
12  
(15)   

476  
344  

132  
(183)   
8  
(3)   

364  
172  
44  
(15)   

565  
362 

203  
(177)   
(3)   
(4)   

383  
195  
33  
(22)   

589  
379  

210  
(176)   
18  
(3)   

292 
217 
39 
(34)

514 
404 

110 
(163)
(22)
8 

$ 

$ 
$ 

$ 

(46)  $ 

19   $ 

49   $ 

(67)

(0.09)  $ 
(0.09)  $ 
31% 
260   $ 

0.04   $ 
0.04   $ 
33% 
345   $ 

0.08   $ 
0.08   $ 
29% 
319   $ 

(0.11)
(0.11)
25%
431 

(1)  Certain current and prior year amounts related to equipment sales have been reclassified. See “Reclassification of Wireless Equipment Sales and Cost of Sales” section for further details.
(2)  As defined in “key Performance Indicators Non-GAAP Measures” section.
(3)  Certain prior year amounts have been reclassified to conform to the current year presentation.
(4)  Prior period per share amounts have been retroactively adjusted to reflect a two-for-one split of the Company’s Class A Voting and Class B Non-Voting shares on December 29, 2006.

CONTROLS AND PROCEDURES

Disclosure Controls and Procedures

As of the end of the period covered by this report (the “Evaluation 
Date”), we conducted an evaluation (under the supervision and with 
the participation of our management, including the chief executive 
officer and chief financial officer), pursuant to Rule 13a-15 promul-
gated under the Securities Exchange Act of 1934, as amended (the 
“Exchange Act”), of the effectiveness of the design and operation of 
our disclosure controls and procedures. Based on this evaluation, our 
chief executive officer and chief financial officer concluded that as 
of the Evaluation Date such disclosure controls and procedures were 
effective.

Management’s Report on Internal Control Over Financial Reporting

The  management  of  our  company  is  responsible  for  establishing 
and maintaining adequate internal control over financial reporting.  
Our  internal  control  system  was  designed  to  provide  reasonable 
assurance  to  our  management  and  Board  of  Directors  regarding 
the preparation and fair presentation of published financial state-
ments in accordance with generally accepted accounting principles. 

All  internal  control  systems,  no  matter  how  well  designed,  have 
inherent limitations. Therefore, even those systems determined to 
be effective can provide only reasonable assurance with respect to 
financial statement preparation and presentation.

Management maintains a comprehensive system of controls intended 
to ensure that transactions are executed in accordance with manage-
ment’s authorization, assets are safeguarded, and financial records 
are reliable. Management also takes steps to see that information 
and communication flows are effective and to monitor performance, 
including performance of internal control procedures.

Management assessed the effectiveness of our internal control over  
financial reporting as of December 31, 2006 based on the criteria  
set  forth  in  the  Internal  Control-Integrated  Framework  issued 
by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway 
Commission  (COSO).  Based  on  this  assessment,  management  has 
concluded that, as of December 31, 2006, our internal control over 
financial reporting is effective. Our independent auditor, KPMG LLP, 
has issued an attestation report on Management’s assessment of the 
internal control over financial reporting.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

71

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Changes in Internal Control Over Financial Repor ting and 

Disclosure Controls and Procedures

The  implementation  of  a  new  integrated  Oracle  based  financial   
system during the year allowed us to take steps to strengthen our 
internal controls over financial reporting. We believe that additional 

SUPPLEMENTARY INFORMATION: NON - GA AP C ALCUL ATIONS

Operating Profit Margin Calculations 

changes  to  the  control  processes  and  procedures  over  accounts 
payable and certain accrued liabilities, which were finalized in the 
fourth quarter, have enhanced our system of internal controls.

2006  

2005

  $ 

2,875   $ 
 8,838  

2,144 
 7,334 

32.5% 

29.2%

  $ 

1,969   $ 
 4,313  

1,337 
 3,614 

45.7% 

37.0%

  $ 

833   $ 

 1,944  

723 
 1,735 

42.8% 

41.7%

  $ 

10   $ 

 355  

9 
150 

2.8% 

6.0%

  $ 

49   $ 

 596  

20 
 284 

8.2% 

7.0%

  $ 

7   $ 

 310  

18 
 327 

2.3% 

5.5%

  $ 

151   $ 

 1,210  

128 
1,097 

12.5% 

11.7%

(In millions of dollars) 

RCI:

  Operating profit (1) 
  Divided by total revenue 

RCI operating profit margin 

WIRELESS:   

  Operating profit (1) 
  Divided by network revenue 

Wireless operating profit margin 

CABLE AND TELECOM: 
Cable and Internet: 

  Operating profit (1) 
  Divided by revenue 

Cable and Internet operating profit margin 

Rogers Home Phone: 

  Operating profit (1) 
  Divided by revenue 

Rogers Home Phone operating profit margin 

Rogers Business Solutions: 
  Operating profit (1) 
  Divided by revenue 

Rogers Business Solutions operating profit margin 

Rogers Retail:  

  Operating profit (1) 
  Divided by revenue 

Rogers Retail operating profit margin 

MEDIA: 

  Operating profit (1) 
  Divided by revenue 

Media operating profit margin 

(1)  As defined in “key Performance Indicators Non-GAAP Measures” section.

72

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Wireless Non - GA AP Calculations (1)

(In millions of dollars, subscribers in thousands,  
except per subscriber figures and operating profit margin)  

Postpaid ARPU (monthly)  

  Postpaid (voice and data) revenue  
  Divided by: average postpaid wireless voice and data subscribers  
  Divided by: 12 months  

Prepaid ARPU (monthly) 
  Prepaid revenue  
  Divided by: average prepaid subscribers  
  Divided by: 12 months  

Cost of acquisition per gross addition 

  Total sales and marketing expenses  
  Equipment margin loss (acquisition related)  

2006   

2005 

  $ 

4,084   $ 

 5,059.6  
12  

3,384 
 4,435.8 
12 

   $ 

67.27   $ 

63.56 

  $ 

214   $ 

 1,322.0  
12  

210 
 1,323.2 
12 

  $ 

13.49   $ 

13.20 

  $ 

  $ 

604   $ 
196  

604 
 192 

800   $ 

796 
   2,053.0 

  Divided by: total gross wireless additions (postpaid, prepaid, and one-way messaging)  

 2,006.6  

Operating expense per average subscriber (monthly) 
  Operating, general and administrative expenses  

Integration expenses  

  Equipment margin loss (retention related)  

  Divided by: average total wireless subscribers  
  Divided by: 12 months  

Equipment margin loss 
  Equipment sales  
  Cost of equipment sales  

  Acquisition related  
  Retention related  

Operating profit margin 
  Operating profit  
  Divided by network revenue  

  Operating profit margin  

(1)  For definitions of key performance indicators and non-GAAP measures, see “key Performance Indicators and Non-GAAP Measures” section.

  $ 

399   $ 

388 

  $ 

1,376   $ 
 3  
 165  

1,240 
 54 
 187 

  $ 

1,544   $ 

1,481

 6,528.0 
12  

  5,938.9 
12 

  $ 

19.69   $ 

20.78 

  $ 

267   $ 
 (628)   

246 
 (625)

  $ 

(361)  $ 

(379)

  $ 

(196)  $ 
 (165)    

(192)
(187)

  $ 

(361)  $ 

(379)

  $ 

1,969   $ 
 4,313  

1,337 
 3,614 

45.7% 

37.0%

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

73

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S DISCUSSION AND ANALYSIS  
OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Cable and Telecom Non - GA AP Calculations (2) 

Years ended December 31,
(In millions of dollars, subscribers in thousands, except ARPU figures and operating profit margin)  

2006   

2005 

Core cable ARPU

  Core cable revenue 
  Divided by: average basic cable subscribers 
  Divided by: 12 months 

Internet ARPU (1)

Internet revenue 

  Less: dial-up Internet revenue 

  $ 

1,421   $ 

 2,261.3 
 12  

1,299 
    2,251.0 
 12 

  $ 

52.37   $ 

48.09 

  $ 

  $ 

523   $ 
 (5)   

436 
 (4)

518   $ 

432 
   1,027.4
 12 

  Divided by: average Internet (residential) subscribers  
  Divided by: 12 months 

 1,198.4  
 12  

Cable and Internet:

  Operating profit 
  Divided by revenue 

Cable and Internet operating profit margin 

Rogers Home Phone:

  Operating profit 
  Divided by revenue 

Rogers Home Phone operating profit margin 

Rogers Business Solutions: 
  Operating profit 
  Divided by revenue 

Rogers Business Solutions operating profit margin 

Rogers Retail:  

  Operating profit 
  Divided by revenue 

Rogers Retail Stores operating profit margin 

Customer relationships (unique):

  Basic cable customers 
Internet subscribers 

  Less: subscribers to both basic cable and Internet 

(1)  Internet ARPU calculation does not include revenue or subscriber amounts related to dial-up customers.
(2)  For definitions of key performance indicators and non-GAAP measures, see “key Performance Indicators and Non-GAAP Measures” section.

  $ 

36.02   $ 

35.04 

   $ 

833   $ 

 1,944  

723 
 1,735 

42.8% 

41.7%

  $ 

10   $ 

 355  

9 
 150 

2.8% 

6.0%

  $ 

49   $ 

 596  

20 
 284 

8.2% 

7.0%

  $ 

7   $ 

 310  

18 
327 

2.3% 

5.5%

 2,277.1  
 1,291.0  
   (1,107.1)   

 2,263.8 
 1,136.2 
 (988.5)

 2,461.0  

   2,411.5 

74

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
MANAGEMENT’S RESPONSIBILITY 
FOR FINANCIAL REPORTING

DECEMBER 31, 20 0 6

The  accompanying  consolidated  financial  statements  of  Rogers 
Communications Inc. and its subsidiaries and all the information in 
Management’s Discussion and Analysis are the responsibility of man-
agement and have been approved by the Board of Directors.

The  financial  statements  have  been  prepared  by  management  in 
accordance with Canadian generally accepted accounting principles. 
The financial statements include certain amounts that are based on 
the best estimates and judgments of management and in their opinion  
present fairly, in all material respects, Rogers Communications lnc.’s 
financial position, results of operations and cash flows. Management 
has  prepared  the  financial  information  presented  elsewhere  in 
Management’s  Discussion  and  Analysis  and  has  ensured  that  it  is 
consistent with the financial statements.

reviewing and approving the financial statements. The Board carries 
out this responsibility through its Audit Committee.

The Audit Committee meets periodically with management, as well 
as  the  internal  and  external  auditors,  to  discuss  internal  controls 
over the financial reporting process, auditing matters and financial 
reporting issues; to satisfy itself that each party is properly discharg-
ing its responsibilities; and, to review Management’s Discussion and 
Analysis, the financial statements and the external auditors’ report. 
The Audit Committee reports its findings to the Board for consid-
eration  when  approving  the  financial  statements  for  issuance  to 
the shareholders. The Committee also considers, for review by the  
Board  and  approval  by  the  shareholders,  the  engagement  or  re-
appointment of the external auditors.

Management of Rogers Communications Inc., in furtherance of the 
integrity of the financial statements, has developed and maintains 
a  system  of  internal  controls,  which  is  supported  by  the  internal 
audit function. Management believes the internal controls provide 
reasonable assurance that transactions are properly authorized and 
recorded, financial records are reliable and form a proper basis for the 
preparation of financial statements and that Rogers Communications 
lnc.’s assets are properly accounted for and safeguarded. The internal 
control processes include management’s communication to employ-
ees of policies that govern ethical business conduct.

The  financial  statements  have  been  audited  by  KPMG  LLP,  the 
external auditors, in accordance with Canadian generally accepted 
auditing standards on behalf of the shareholders. KPMG LLP has full 
and free access to the Audit Committee.

March 9, 2007

The Board of Directors is responsible for overseeing management’s 
responsibility for financial reporting and is ultimately responsible for 

Edward S. Rogers, O.C.  
President and  
Chief Executive Officer 

William W. Linton, C.A.
Senior Vice President, Finance
and Chief Financial Officer

AUDITORS’ REPORT 
TO THE SHAREHOLDERS

We  have  audited  the  consolidated  balance  sheets  of  Rogers 
Communications  Inc.  as  at  December  31,  2006  and  2005  and  the 
consolidated statements of income, deficit and cash flows for years 
then ended. These financial statements are the responsibility of the 
Company’s management. Our responsibility is to express an opinion 
on these financial statements based on our audits.

In  our  opinion,  these  consolidated  financial  statements  present 
fairly, in all material respects, the financial position of the Company 
as at December 31, 2006 and 2005 and the results of its operations 
and its cash flows for years then ended in accordance with Canadian 
generally accepted accounting principles.

We  conducted  our  audits  in  accordance  with  Canadian  generally 
accepted auditing standards. Those standards require that we plan 
and perform an audit to obtain reasonable assurance whether the 
financial  statements  are  free  of  material  misstatement.  An  audit 
includes examining, on a test basis, evidence supporting the amounts 
and disclosures in the financial statements. An audit also includes 
assessing the accounting principles used and significant estimates 
made by management, as well as evaluating the overall financial 
statement presentation.

Chartered Accountants

Toronto, Canada
March 9, 2007

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

75

$ 

2006  

2005

(Restated –
note 2(b))

8,838  $ 
956 
1,226 
3,763 
18 
1,584 

1,291 
620 

671 

(1)   
2 
(4)   
10 

678 

(5)   
61 

56 

7,334
940
1,122
3,062
66
1,489

655
699

(44)
(11)
35
(25)
2

(43)

11
(9)

2

$ 

$ 

622  $ 

(45)

0.99  $ 
0.97 

(0.08)
(0.08)

CONSOLIDATED STATEMENTS 
OF INCOME

(IN MILLIONS OF C ANADIAN DOLL ARS, ExCEP T PER SHARE AMOUNTS)

Years ended December 31, 2006 and 2005 

Operating revenue (note 3(b)) 
Cost of sales 
Sales and marketing expenses 
Operating, general and administrative expenses 
Integration and store closure expenses (notes 4(d) and 6) 
Depreciation and amortization 

Operating income 
Interest on long-term debt  

Loss on repayment of long-term debt (note 15(d)) 
Foreign exchange gain (note 2(h)) 
Change in fair value of derivative instruments 
Other income, net 

Income (loss) before income taxes  
Income tax expense (reduction) (note 7):

  Current 
  Future   

Net income (loss) for the year 

Net income (loss) per share (note 8):

  Basic 
  Diluted 

See accompanying notes to consolidated financial statements.

76

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CONSOLIDATED 
BALANCE SHEETS

(IN MILLIONS OF C ANADIAN DOLL ARS)

December 31, 2006 and 2005 

Assets
Current assets:

  Accounts receivable, net of allowance for doubtful accounts of $114 (2005 – $98) 
  Other current assets (note 9) 
  Future income tax asset (note 7) 

Property, plant and equipment (note 10) 
Goodwill (note 11(a)) 
Intangible assets (note 11(b)) 
Investments (note 12) 
Deferred charges (note 13) 
Future income tax asset (note 7) 
Other long-term assets (note 14) 

Liabilities and Shareholders’ Equity
Current liabilities:

  Bank advances, arising from outstanding cheques 
  Accounts payable and accrued liabilities 
  Current portion of long-term debt (notes 15 and 27) 
  Current portion of derivative instruments (note 16) 
  Unearned revenue  

Long-term debt (notes 15 and 27) 
Derivative instruments (note 16) 
Other long-term liabilities (note 17) 

Shareholders’ equity (note 20) 

Commitments (note 23)
Guarantees (note 24)
Contingent liabilities (note 25)
Canadian and United States accounting policy differences (note 26)
Subsequent events (note 27)

See accompanying notes to consolidated financial statements.

On behalf of the Board:

Edward “Ted” S. Rogers 
Director 

Ronald D. Besse
Director

2006  

2005

$ 

1,077  $ 
270 
387 

1,734 
6,732 
2,779 
2,152 
139 
118 
299 
152 

891
285
113

1,289
6,152
3,036
2,627
138
132
347
113

$  14,105  $  13,834

$ 

19  $ 

1,792 
451 
7 
227 

2,496 
6,537 
769 
103 

9,905 
4,200 

104
1,411
286
14
177

1,992
7,453
787
74

10,306
3,528

$  14,105  $  13,834

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

77

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CONSOLIDATED STATEMENTS 
OF DEFICIT

(IN MILLIONS OF C ANADIAN DOLL ARS)

Years ended December 31, 2006 and 2005 

Deficit, beginning of year:

  As previously reported 
  Change in accounting policy related to stock-based compensation (note 2(b)) 

  As restated 

Net income (loss) for the year 
Dividends on Class A Voting and Class B

  Non-Voting shares 

Deficit, end of year 

See accompanying notes to consolidated financial statements.

2006  

2005

$ 

(602)  $ 
(4)   

(606)   
622 

(520)
(4)

(524)
(45)

(49)   

(37)

$ 

(33)  $ 

(606)

78

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
CONSOLIDATED STATEMENTS 
OF CASH FLOwS

(IN MILLIONS OF C ANADIAN DOLL ARS)

Years ended December 31, 2006 and 2005 

Cash provided by (used in): 
Operating activities:

  Net income (loss) for the year  
  Adjustments to reconcile net income (loss) to net cash flows from operating activities:

  Depreciation and amortization 
  Program rights and Rogers Retail rental inventory depreciation 
  Future income taxes 
  Unrealized foreign exchange gain 
  Change in fair value of derivative instruments 
  Loss on repayment of long-term debt 
  Stock-based compensation expense 
  Accreted interest on Convertible Preferred Securities  
  Amortization on fair value increment of long-term debt and derivatives 
  Sale of income tax losses to related party 
  Other 

  Change in non-cash working capital items (note 21(a))  

Investing activities:

  Additions to property, plant and equipment  
  Change in non-cash working capital items related to property, plant and equipment  
  Cash and cash equivalents acquired on acquisition  
  Acquisition of Microcell Telecommunications Inc. 
  Other acquisitions 
  Additions to program rights 
  Other    

Financing activities:

Issue of long-term debt 

  Repayment of long-term debt 
  Financing costs incurred 
Issue of capital stock 

  Dividends paid on Class A Voting and Class B Non-Voting shares 
  Proceeds on termination of cross-currency interest rate exchange agreements 
  Payment on termination of cross-currency interest rate exchange agreements 

Increase (decrease) in cash and cash equivalents 
Cash and cash equivalents (deficiency), beginning of year 

Cash deficiency, end of year 

Cash and cash equivalents (deficiency) are defined as cash and short-term deposits, which have an original maturity of less than 90 days, less bank advances. 
For supplemental cash flow information and disclosure of non-cash transactions see note 21(b) and (c).
See accompanying notes to consolidated financial statements.

2006  

2005

$ 

622   $ 

(45)

1,584 
75 
61 
2 
4 
1 
49 
– 
(11)   
13 
(14)   

2,386 
75 

2,461 

1,489
90
(9)
(35)
25
11
42
18
(15)
–
(20)

1,551
(298)

1,253

(1,712)   
134 
2 
– 
(6)   
(32)   
(31)   

(1,355)
(38)
44
(52)
(38)
(25)
3

(1,645)   

(1,461)

1,098 
(1,836)   
– 
74 
(47)    
– 
(20)   

1,369
(1,509)
(5)
100
(26)
402
(471)

(731)   

(140)

85 
(104)   

(348)
244

$ 

(19)  $ 

(104)

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

79

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED 
FINANCIAL STATEMENTS

( TABUL AR AMOUNTS IN MILLIONS OF C ANADIAN DOLL ARS, ExCEP T PER SHARE AMOUNTS)

YEARS ENDED DECEMBER 31, 20 0 6 AND 20 05

1  

NAT UR E OF  THE BUS INESS

Rogers Communications Inc. (“RCI”) is a Canadian communications 
company, with substantially all of its operations and sales in Canada, 
engaged  in  wireless  voice,  messaging  and  data  services  through 
its wholly owned subsidiary, Rogers Wireless Communications Inc. 
(“Wireless”);  cable  television,  high-speed  Internet  access,  cable 
and circuit-switch telephony, data networking and video retailing 

(“Rogers Retail”) through its wholly owned subsidiary, Rogers Cable 
Inc. (“Cable”); and radio and television broadcasting, televised home 
shopping, publishing, and sports entertainment through its wholly 
owned subsidiary, Rogers Media Inc. (“Media”). RCI and its subsid-
iary companies are collectively referred to herein as the “Company”. 

2  

SIGNIFICANT ACC OUNTING  POL ICIE S

(A)  BASIS OF PRESENTATION:

The consolidated financial statements are prepared in accordance 
with Canadian generally accepted accounting principles (“GAAP”) 
and differ in certain significant respects from United States GAAP as 
described in note 26. 

The consolidated financial statements include the accounts of RCI 
and its subsidiary companies. Intercompany transactions and bal-
ances are eliminated on consolidation. 

Investments over which the Company is able to exercise significant 
influence are accounted for by the equity method. Investments over 
which the Company has joint control are accounted for by the pro-
portionate consolidation method. Other investments are recorded 
at cost. Investments are written down when there is evidence that a 
decline in value that is other than temporary has occurred.

(B)  RESTATEMENT AND RECL ASSIFIC ATION OF COMPAR ATIvE   

FIGURES:

(i)   Applicable share and per share amounts have been retroactively 
adjusted to reflect a two-for-one split of the Company’s Class A 
Voting and Class B Non-Voting shares in December 2006. This 
stock split is described in note 20(a)(ii).

(ii)  During 2006, the Company completed a reorganization whereby 
ownership  of  the  operating  subsidiaries  of  Rogers  Telecom 
Holdings Inc., a wholly owned subsidiary of the Company, was 
transferred to Cable. The reorganization impacted the Company’s 
management reporting resulting in changes to the Company’s 
reportable segments. Effective January 2006, the following are 
the reportable segments of the Company: Wireless, Media, Cable 
and Internet, Rogers Business Solutions, Rogers Home Phone and 
Rogers Retail (formerly known as Rogers Video). Comparative 
figures are presented on this basis in note 3.

  Effective 2007, Rogers Retail will be responsible for the opera-

tion of all retail stores owned by the Company.

(iii)  During 2006, the Company determined that certain transactions  
related  to  the  sale  of  wireless  equipment  were  historically 
recorded as cost of equipment sales rather than as a reduction 
of equipment revenue. The Company determined these transac-
tions should be reflected as a reduction of equipment revenue 

80

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

and has reclassified prior year figures to reflect this accounting, 
resulting in a $148 million reduction of both revenue and cost 
of sales in 2005. As a result of this reclassification, there was 
no change to previously reported net income (loss), operating  
income, reported cash flows or the amounts recorded in the 
consolidated balance sheets.

(iv)  In 2006, the Company adopted the provisions of Emerging Issues 
Committee (“EIC”) Abstract 162, Stock-Based Compensation for 
Employees Eligible to Retire Before the Vesting Date. Where a 
stock-based compensation plan contains provisions that allow an 
employee to continue vesting in a stock-based award after the 
employee has retired, EIC 162 requires that the compensation  
cost attributable to such an award be expensed immediately 
for employees who are eligible to retire at the date of grant. 
For an employee who will become eligible to retire during the 
vesting period of an award, EIC 162 requires that compensation 
cost be recognized as an expense over the period from the date 
of grant to the date the employee becomes eligible to retire. 
EIC 162 was applied retroactively to all stock-based compensa-
tion awards, with restatement of prior periods. The adoption of 
EIC 162 resulted in an increase in the opening 2005 deficit and 
contributed surplus of $4 million and an increase in 2005 stock-
based compensation expense of less than $1 million. For 2006, 
the  adoption  of  EIC  162  resulted  in  incremental  stock-based 
compensation of less than $1 million from that which would 
otherwise have been recorded.

Certain other comparative figures have been reclassified to conform 
with the current year’s presentation.

(C )  REvENUE RECOGNITION: 

The Company’s principal sources of revenue and recognition of these 
revenues for financial statement purposes are as follows:

(i)   Monthly subscriber fees in connection with wireless and wireline 
services,  cable,  telephony,  Internet  services,  rental  of  equip-
ment, network services and media subscriptions are recorded as 
revenue on a pro rata basis as the service is provided;

(ii)  Revenue from airtime, roaming, long-distance and optional ser-
vices, pay-per-use services, video rentals, and other sales of products 
are recorded as revenue as the services or products are delivered; 

 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(iii)  Revenue  from  the  sale  of  wireless  and  cable  equipment  is 
recorded  when  the  equipment  is  delivered  and  accepted  by 
the independent dealer or subscriber in the case of direct sales. 
Equipment subsidies related to new and existing subscribers are 
recorded as a reduction of equipment revenues;

(iv)  Installation  fees  and  activation  fees  charged  to  subscribers 
do not meet the criteria as a separate unit of accounting. As 
a result, in Wireless these fees are recorded as part of equip-
ment revenue or, in Cable, are deferred and amortized over 
the related service period. The related service period for Cable 
ranges from 26 to 48 months, based on subscriber disconnects, 
transfers of service and moves. Incremental direct installation  
costs  related  to  reconnects  are  deferred  to  the  extent  of 
deferred installation fees and amortized over the same period 
as these related installation fees. New connect installation costs 
are capitalized to property, plant and equipment (“PP&E”) and 
amortized over the useful life of the related assets;

(v)  Advertising  revenue  is  recorded  in  the  period  the  advertis-
ing airs on the Company’s radio or television stations and the 
period in which advertising is featured in the Company’s media 
publications; 

(vi)  Monthly subscription revenues received by television stations 
for subscriptions from cable and satellite providers are recorded 
in the month in which they are earned; 

(vii) The  Toronto  Blue  Jays  Baseball  Club’s  (“Blue  Jays”)  revenue 
from home game admission and concessions is recognized as the 
related games are played during the baseball regular season. 
Revenue from radio and television agreements is recorded at 
the time the related games are aired. The Blue Jays also receive 
revenue  from  the  Major  League  Baseball  Revenue  Sharing 
Agreement which distributes funds to and from member clubs, 
based on each club’s revenues. This revenue is recognized in the 
season in which it is earned, when the amount is estimable and 
collectibility is reasonably assured; and

(viii) Multi-product discounts incurred as Wireless, Cable and Media 
products and services are provided are charged directly to the 
revenue for the products and services to which they relate.

The Company offers certain products and services as part of multiple 
deliverable arrangements. The Company divides multiple deliver-
able arrangements into separate units of accounting. Components 
of  multiple  deliverable  arrangements  are  separately  accounted 
for provided the delivered elements have stand-alone value to the 
customers and the fair value of any undelivered elements can be 
objectively and reliably determined. Consideration for these units is 
measured and allocated amongst the accounting units based upon 
their fair values and the Company’s relevant revenue recognition 

policies are applied to them. The Company recognizes revenue once 
persuasive evidence of an arrangement exists, delivery has occurred 
or services have been rendered, fees are fixed and determinable and 
collectibility is reasonably assured.

Unearned revenue includes subscriber deposits, installation fees and 
amounts received from subscribers related to services and subscrip-
tions to be provided in future periods.

(D)  SUBSCRIBER ACqUISITION AND RETENTION COSTS:

Except as described in note 2(c)(iv), as it relates to cable installation 
costs, the Company expenses the costs related to the acquisition or 
retention of subscribers.

(E)  STOCk-BASED COMPENSATION AND OTHER STOCk-BASED   

PAYMENTS:

The Company accounts for all stock option plans using the fair value 
method. The estimated fair value is amortized to expense over the 
period in which the related services are rendered, which is usually 
the vesting period or, as applicable, over the period to the date an 
employee is eligible to retire, whichever is shorter.

Stock-based awards that are settled in cash, may be settled in cash at 
the option of employees or directors, or that the Company intends 
to  settle  in  cash,  including  restricted  stock  units  and  directors’ 
deferred share units, are recorded as liabilities. The measurement of 
the liability and compensation cost for these awards is based on the 
intrinsic value of the awards. Compensation cost for the awards is 
recorded in income over the vesting period of the award. Changes 
in  the  Company’s  payment  obligation  during  the  vesting  period 
are  recorded  in  income  over  the  vesting  period.  Changes  in  the 
Company’s payment obligation after the vesting period but prior to 
the settlement date are recognized immediately in income. The pay-
ment amount is established for these awards on the date of exercise 
of the award by the employee or director.

Under the terms of the Company’s employee share accumulation 
plan, participating employees can contribute a specified percentage 
of their regular earnings through regular payroll deductions which 
are then used to purchase Class B Non-Voting shares of the Company. 
On a quarterly basis, the Company makes certain defined contribu-
tion matches, which are recorded as compensation expense. 

(F )  DEPRECIATION:

PP&E and Rogers Retail rental inventory are depreciated over their 
estimated useful lives as follows:

Asset 

Basis 

Rate

Buildings  
Towers, headends and transmitters 
Distribution cable and subscriber drops 
Network equipment 
Wireless network radio base station equipment 
Computer equipment and software 
Customer equipment  
Leasehold improvements 

Rogers Retail rental inventory 
Other    

Mainly diminishing balance 
Straight line 
Straight line 
Straight line 
Straight line 
Straight line 
Straight line 
Straight line  

Mainly diminishing balance 
Mainly diminishing balance 

5% to 62/3%
62/3% to 25%
5% to 20%
62/3% to 331/3%
121/2% to 141/3%
141/3% to 331/3%
20% to 331/3%
Over shorter of estimated 
useful life and lease term
6 months
20% to 331/3%

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

81

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

Depreciation expense for Rogers Retail rental inventory is charged 
to operating, general and administrative expenses. Depreciation for 
PP&E is charged to depreciation and amortization expense.

(G) 

INCOME TA xES:

Future income tax assets and liabilities are recognized for the future 
income tax consequences attributable to differences between the 
financial statement carrying amounts of existing assets and liabilities 
and their respective tax bases. Future income tax assets and liabilities  
are  measured  using  enacted  or  substantively  enacted  tax  rates 
expected  to  apply  to  taxable  income  in  the  years  in  which  those 
temporary differences are expected to be recovered or settled. A 
valuation allowance is recorded against any future income tax asset 
if it is not more likely than not that the asset will be realized. Income 
tax expense is generally the sum of the Company’s provision for cur-
rent income taxes and the difference between opening and ending 
balances of future income tax assets and liabilities.

(j)  NET INCOME (LOSS) PER SHARE:

The Company uses the treasury stock method for calculating diluted 
net income (loss) per share. The diluted net income (loss) per share 
calculation  considers  the  impact  of  employee  stock  options  and 
other potentially dilutive instruments, as described in note 8.

(k ) 

INvENTORIES:

Inventories are primarily valued at the lower of cost, on a first-in, 
first-out basis, and net realizable value. Rogers Retail rental inven-
tory,  which  includes  videocassettes,  DVDs  and  video  games,  is 
depreciated to its estimated residual value. The residual value of 
Rogers Retail rental inventory is recorded as a charge to operating 
expense upon the sale of Rogers Retail rental inventory. Depreciation 
of Rogers Retail rental inventory is charged to operating, general 
and administrative expenses on a diminishing-balance basis over a 
six-month period.

(H)  FOREIGN CURRENC Y TR ANSL ATION:

Monetary assets and liabilities denominated in a foreign currency 
are translated into Canadian dollars at the exchange rate in effect 
at the balance sheet dates and non-monetary assets and liabilities 
and related depreciation and amortization expenses are translated 
at the historical exchange rate. Revenue and expenses, other than 
depreciation and amortization, are translated at the average rate 
for  the  month  in  which  the  transaction  was  recorded.  Exchange 
gains or losses on translating long-term debt are recognized in the 
consolidated  statements  of  income.  Foreign  exchange  gains  are   
primarily related to the translation of long-term debt.

(I)  DERIvATIvE INSTRUMENTS:

The Company uses derivative financial instruments to manage risks 
from fluctuations in exchange rates and interest rates. These instru-
ments  include  cross-currency  interest  rate  exchange  agreements, 
interest rate exchange agreements, foreign exchange forward con-
tracts and, from time to time, foreign exchange option agreements. 
All such instruments are only used for risk management purposes.

The Company formally documents the relationship between deriva-
tive instruments and the hedged items, as well as its risk management 
objective and strategy for undertaking various hedge transactions. 
At the instrument’s inception, the Company also formally assesses 
whether the derivatives are highly effective at reducing or modifying 
currency risk related to the future anticipated interest and principal 
cash outflows associated with the hedged item. Effectiveness requires 
a high correlation of changes in fair values or cash flows between the 
hedged item and the hedging item. On a quarterly basis, the Company 
confirms that the derivative instruments continue to be highly effec-
tive at reducing or modifying interest rate or foreign exchange risk 
associated with the hedged items. Derivative instruments that meet 
these criteria are carried at their intrinsic value.

For those instruments that do not meet the above criteria, variations 
in their fair value are marked-to-market on a current basis, with the 
resulting gains or losses recorded in or charged against income.

82

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

(L)  DEFERRED CHARGES:

The costs of obtaining bank and other debt financing are deferred 
and amortized on a straight-line basis over the life of the debt to 
which they relate. 

During the development and pre-operating phases of new products 
and businesses, related incremental costs are deferred and amortized  
on a straight-line basis over periods of up to five years.

(M)  PENSION BENEFITS:

The Company accrues its pension plan obligations as employees render  
the services necessary to earn the pension. The Company uses the 
current settlement discount rate to measure the accrued pension 
benefit obligation and uses the corridor method to amortize actu-
arial gains or losses (such as changes in actuarial assumptions and 
experience gains or losses) over the average remaining service life of 
the employees. Under the corridor method, amortization is recorded 
only if the accumulated net actuarial gains or losses exceed 10% of 
the greater of accrued pension benefit obligation and the fair value 
of the plan assets at the beginning of the year.

The Company uses the following methods and assumptions for pen-
sion accounting:

(i)   The cost of pensions is actuarially determined using the pro-
jected benefit method prorated on service and management’s 
best estimate of expected plan investment performance, salary 
escalation, compensation levels at the time of retirement and 
retirement ages of employees. Changes in these assumptions 
would impact future pension expense.

(ii)  For  the  purpose  of  calculating  the  expected  return  on  plan 

assets, those assets are valued at fair value.

(iii)  Past service costs from plan amendments are amortized on a 
straight-line basis over the average remaining service period of 
employees.

(N)  PROPERT Y, PL ANT AND EqUIPMENT:

PP&E are recorded at cost. During construction of new assets, direct 
costs  plus  a  portion  of  applicable  overhead  costs  are  capitalized. 
Repairs  and  maintenance  expenditures  are  charged  to  operating 
expenses as incurred.

 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

The cost of the initial cable subscriber installation is capitalized. Costs 
of  all  other  cable  connections  and  disconnections  are  expensed, 
except for direct incremental installation costs related to reconnect 
Cable  customers,  which  are  deferred  to  the  extent  of  reconnect 
installation  revenues.  Deferred  reconnect  revenues  and  expenses 
are amortized over the related estimated service period of approxi-
mately four years.

Brand names – Rogers 
Brand names – Fido 
Subscriber bases 
Baseball player contracts 
Roaming agreements 
Dealer networks 
Wholesale agreements 

20 years
5 years
21/4 to 4 2/3 years
5 years
12 years
4 years
38 months

(O)  ACqUIRED PROGR AM RIGHTS:

Acquired broadcast program rights are carried at the lower of cost 
less accumulated amortization, and net realizable value. Acquired 
program rights and the related liabilities are recorded on the balance 
sheets when the licence period begins and the program is available 
for use. The cost of acquired program rights is amortized over the 
expected performance period of the related programs. Net realiz-
able value of acquired program rights is assessed using an industry 
standard methodology.

(P)  GOODwILL AND INTANGIBLE ASSETS:

(i)	 Goodwill:

Goodwill is the residual amount that results when the purchase price 
of an acquired business exceeds the sum of the amounts allocated to 
the tangible and intangible assets acquired, less liabilities assumed, 
based on their fair values. When the Company enters into a business 
combination, the purchase method of accounting is used. Goodwill 
is assigned as of the date of the business combination to reporting 
units that are expected to benefit from the business combination. 

Goodwill is not amortized but instead is tested for impairment annu-
ally or more frequently if events or changes in circumstances indicate 
that the asset might be impaired. The impairment test is carried out 
in two steps. In the first step, the carrying amount of the reporting 
unit, including goodwill, is compared with its fair value. When the 
fair value of the reporting unit exceeds its carrying amount, good-
will of the reporting unit is not considered to be impaired and the 
second step of the impairment test is unnecessary. The second step is 
carried out when the carrying amount of a reporting unit exceeds its 
fair value, in which case, the implied fair value of the reporting unit’s 
goodwill, determined in the same manner as the value of goodwill is 
determined in a business combination, is compared with its carrying 
amount to measure the amount of the impairment loss, if any.

(ii)	

Intangible	assets:

Intangible assets acquired in a business combination are recorded 
at their fair values. Intangible assets with finite lives are amortized 
over their estimated useful lives and are tested for impairment, as 
described in note 2(q). Intangible assets having an indefinite life, 
being  spectrum  and  broadcast  licences,  are  not  amortized  but 
instead are tested for impairment on an annual or more frequent 
basis  by  comparing  their  fair  value  to  their  carrying  amount.  An 
impairment loss on an indefinite life intangible asset is recognized 
when the carrying amount of the asset exceeds its fair value.

Intangible assets with determinable lives are amortized on a straight-
line basis over their estimated useful lives as follows:

The Company has tested goodwill and intangible assets with indefi-
nite lives for impairment during 2006 and 2005 and determined that 
no impairment in the carrying value of these assets existed. 

(q)  LONG -LIvED ASSETS: 

Long-lived assets, including PP&E and intangible assets with finite 
useful lives, are depreciated and amortized over their useful lives. 
The  Company  reviews  long-lived  assets  for  impairment  annually 
or more frequently if events or changes in circumstances indicate 
that  the  carrying  amount  may  not  be  recoverable.  If  the  sum  of 
the undiscounted future cash flows expected to result from the use  
and eventual disposition of a group of assets is less than its carry-
ing amount, it is considered to be impaired. An impairment loss is 
measured as the amount by which the carrying amount of the group 
of assets exceeds its fair value. During 2006 and 2005, the Company 
has determined that no impairment in the carrying value of these 
assets existed.

(R)  ASSET RETIREMENT OBLIGATIONS:

Asset retirement obligations are legal obligations associated with the 
retirement of long-lived tangible assets that result from their acqui-
sition, lease, construction, development or normal operations. The 
Company records the estimated fair value of a liability for an asset 
retirement obligation in the year in which it is incurred and when a 
reasonable estimate of fair value can be made. The fair value of a  
liability for an asset retirement obligation is the amount at which 
that liability could be settled in a current transaction between willing 
parties, that is, other than in a forced or liquidation transaction and, 
in the absence of observable market transactions, is determined as 
the present value of expected cash flows. The Company subsequently 
allocates the asset retirement cost to expense using a systematic and 
rational method over the asset’s useful life, and records the accre-
tion of the liability as a charge to operating expenses.

(S)  USE OF ESTIMATES:

The preparation of financial statements requires management to 
make estimates and assumptions that affect the reported amounts 
of assets and liabilities and disclosure of contingent assets and liabili-
ties at the date of the financial statements and the reported amounts 
of revenue and expenses during the year. Actual results could differ 
from those estimates. 

Key  areas  of  estimation,  where  management  has  made  difficult,   
complex  or  subjective  judgments,  often  as  a  result  of  matters 
that are inherently uncertain, include the allowance for doubtful 
accounts and certain accrued liabilities, the ability to use income tax 
loss carryforwards and other future income tax assets, capitalization 
of internal labour and overhead, useful lives of depreciable assets 
and intangible assets with finite lives, discount rates and expected 
returns on plan assets affecting pension expense and the deferred 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

83

 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

pension asset and the recoverability of long-lived assets, goodwill 
and intangible assets, which require estimates of future cash flows. 
For business combinations, key areas of estimation and judgment 
include the allocation of the purchase price and related integration 
and severance costs.

Significant changes in the assumptions, including those with respect 
to future business plans and cash flows, could materially change the 
recorded carrying amounts.

( T )  RECENT C ANADIAN ACCOUNTING PRONOUNCEMENTS:

(i)	 Non - monetar y	transactions:

In 2005, The Canadian Institute of Chartered Accountants (“CICA”) 
issued  Handbook  Section  3831,  Non-monetary  Transactions  (“CICA 
3831”), replacing Section 3830, Non-monetary Transactions. CICA 3831 
requires that an asset exchanged or transferred in a non-monetary 
transaction must be measured at its fair value except when: 

the transaction lacks commercial substance; 

(a) 
(b)  the transaction is an exchange of a product or property held for 
sale in the ordinary course of business for a product or property 
to be sold in the same line of business to facilitate sales to cus-
tomers other than the parties to the exchange; 

(c)   neither the fair value of the asset received nor the fair value of 

the asset given up is reliably measurable; or

(d)  the transaction is a non-monetary, non-reciprocal transfer to 
owners that represents a spin-off or other form of restructuring 
or liquidation. 

In  these  cases,  the  transaction  must  be  measured  at  the  carrying 
value. The new requirements were effective for transactions occur-
ring on or after January 1, 2006. This new standard has not had a 
material impact on the Company’s consolidated financial statements. 

(ii)	 Accounting	changes:

In 2006, the CICA issued Handbook Section 1506, Accounting Changes 
(“CICA 1506”). CICA 1506 prescribes the criteria for changing account-
ing policies, together with the accounting treatment and disclosure 
of changes in accounting policies, changes in accounting estimates 
and  correction  of  errors.  This  new  standard,  to  be  adopted  on 
January 1, 2007, is not expected to have a material impact on the 
Company’s consolidated financial statements.

(iii)	 Financial	instruments:

In  2005,  the  CICA  issued  Handbook  Section  3855,  Financial  Instru-
ments  –  Recognition  and  Measurement,  Handbook  Section  1530, 
Compre hensive  Income,  Handbook  Section  3251,  Equity,  and 
Handbook Section 3865, Hedges. The new standards are effective for 
the Company’s interim and annual financial statements commencing 
January 1, 2007.

A  new  statement  entitled  “Consolidated  Statements  of  Compre-
hensive Income (Loss)” will be added to the Company’s consolidated 
financial  statements  and  will  include  net  income  (loss)  as  well  as 
other comprehensive income (loss). Accumulated other comprehen-
sive income (loss) will form part of shareholders’ equity.

Under these standards, all of the Company’s financial assets will be 
classified as available-for-sale or as loans and receivables. Available-
for-sale investments will be carried at fair value on the consolidated 

84

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

balance sheets, with changes in fair value recorded in other com-
prehensive  income  (loss).  Loans  and  receivables  and  all  financial 
liabilities will be carried at amortized cost using the effective inter-
est  method.  Upon  adoption,  the  Company  has  determined  that 
none of its financial assets will be classified as held-for-trading or 
held-to-maturity and none of its financial liabilities will be classi-
fied as held-for-trading. The impact of the classification provisions 
of the new standards will be an adjustment of the carrying value of 
available-for-sale investments to fair value and is estimated to be an 
increase of $212 million, with a corresponding increase in opening 
accumulated other comprehensive income.

All derivatives, including embedded derivatives that must be sepa-
rately accounted for, will be measured at fair value, with changes in 
fair value recorded in the consolidated statements of income unless 
they are effective cash flow hedging instruments. The changes in 
fair value of cash flow hedging derivatives will be recorded in other  
comprehensive  income  (loss),  to  the  extent  effective,  until  the 
variability of cash flows relating to the hedged asset or liability is 
recognized in the consolidated statements of income. Any hedge 
ineffectiveness will be recognized in net income (loss) immediately. 
The  impact  of  remeasuring  hedging  derivatives  at  fair  value  on 
January 1, 2007 will be recognized in opening deficit and opening 
accumulated  other  comprehensive  income  (loss),  as  appropriate. 
The impact of remeasuring hedging derivatives on the consolidated 
financial statements on January 1, 2007 is estimated to be an increase 
in derivative instruments of approximately $571 million, an increase 
in opening deficit of $10 million and a decrease in opening accu-
mulated other comprehensive income of $393 million, net of income 
taxes of approximately $168 million.

In addition, the unamortized deferred transitional gain of $54 million 
will be eliminated upon adoption, the impact of which is estimated 
to be an increase to opening deficit of $38 million, net of income 
taxes of approximately $16 million.

The Company is currently assessing the impact of the requirement 
to recognize non-financial derivatives and embedded derivatives at 
fair value.

Effective January 1, 2007, the Company will record all financing costs 
for financial assets and financial liabilities in income as incurred. The 
Company had previously deferred these costs and amortized them 
over the term of the related debt. The carrying value of deferred 
costs at December 31, 2006 of $59 million, net of related income taxes, 
will be charged to opening deficit on transition on January 1, 2007.

In 2006, the CICA issued Handbook Section 3862, Financial Instruments  –  
Disclosures,  and  Handbook  Section  3863,  Financial  Instruments  – 
Presentation. These new standards will be effective for the Company 
beginning January 1, 2008. The Company is currently assessing the 
impact of these two new standards.

(iv)	 Capital	disclosures:

In 2006, the CICA issued Handbook Section 1535, Capital Disclosures 
(“CICA 1535”). CICA 1535 requires that an entity disclose information 
that enables users of its financial statements to evaluate an entity’s 
objectives,  policies  and  processes  for  managing  capital  including 
disclosures of any externally imposed capital requirements and the 
consequences for non-compliance. The new standard will be effec-
tive for the Company effective January 1, 2008.

 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

3  

SEG ME NTED  INF ORM AT ION

(A)  OPER ATING SEGMENTS:

All of the Company’s reportable segments are substantially in Canada. Information by reportable segment for the years ended December 31, 
2006 and 2005 is as follows:

2006  

2005

wireless 

Cable 
and 
Telecom 

Corporate 
items and  Consolidated 
totals 

eliminations 

Media 

Wireless 

(Restated – 
note 2(b)) 

Cable 
and 
Telecom 

Corporate 
items and  Consolidated
totals

eliminations 

Media 

(Restated –
note 2(b))

4,580  $ 
628 

3,201  $ 
153 

1,210  $ 
175 

(153)  $ 
– 

8,838  $ 
956 

3,860  $ 
625 

2,492  $ 
158 

1,097  $ 
157 

(115)  $ 
– 

7,334
940

604 

412 

206 

4 

1,226 

604 

320 

198 

– 

1,122

1,376 

1,731 

3 

1,969 

12 

1,957 

630 

15 

890 

64 

826 

662 

1,327 

164 

678 

– 

151 

17 

134 

52 

82 

(22)   

3,763 

1,240 

1,244 

– 

18 

54 

(135)   

2,875 

1,337 

(93)   

– 

12 

(42)   

2,875 

1,325 

240 

1,584 

624 

5 

765 

41 

724 

558 

(282)   

1,291 

701 

166 

614 

– 

128 

15 

113 

52 

61 

(36)   

3,062

7 

66

(86)   

2,144

(68)   

–

(18)   

2,144

255 

1,489

(273)   

655 

$ 

Operating revenue 
Cost of sales 
Sales and marketing 
  expenses  
Operating, general 
  and administrative
  expenses  
Integration and store  
  closure expenses 

Management fees

(recovery) 

Depreciation and 
  amortization 

Operating income

(loss) 
Interest:    

  Long-term debt   
Intercompany 

(398)   
89 

(223)   
(35)   

(14)   
(2)   

15 
(52)   

(620)   
– 

(397)   
37 

(249)   
(24)   

(9)   
(4)   

(44)   
(9)   

(699)
–

Foreign exchange
  gain (loss) 
Gain (loss) on  

repayment of  
long-term debt 
Change in fair value 
  of derivative  
instruments  

Other income
(expense)  

Income tax reduction

1 

– 

(5)   

(2)   

1 

– 

1 

– 

– 

– 

– 

6 

– 

2 

26 

12 

(1)   

(1)   

– 

(27)   

– 

6 

(4)   

(27)   

10 

(6)   

2 

3 

1 

– 

– 

1 

(4)   

35

16 

(11)

– 

4 

(25)

2

(2)

(expense)  

(274)   

269  

68  

(119)   

(56)   

84  

(5)   

14 

(95)   

Net income (loss)  
for the year  

Additions to PP&E 

Goodwill  

Total assets  

$ 

$ 

$ 

$ 

738  $ 

177  $ 

140  $ 

(433)  $ 

622  $ 

418  $ 

(122)  $ 

64  $ 

(405)  $ 

(45)

684  $ 

794  $ 

48  $ 

186  $ 

1,712  $ 

585  $ 

714  $ 

40  $ 

16  $ 

1,355

1,150  $ 

926  $ 

703  $ 

–  $ 

2,779  $ 

1,212  $ 

1,118  $ 

706  $ 

–  $ 

3,036

7,471  $ 

5,216  $ 

1,459  $ 

(41)  $  14,105  $ 

8,793  $ 

4,627  $ 

1,321  $ 

(907)  $  13,834

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

85

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

In addition, Cable and Telecom consists of the following reportable segments. Information by reportable segment for the years ended 
December 31, 2006 and 2005 is as follows:

Cable 
and 
Internet 

Rogers 
Home 
Phone 

Rogers 
Business 
Solutions 

Rogers 

Corporate 
items and 
Retail  eliminations 

2006  

Total 
Cable 
and 
Telecom 

Cable 
and 
Internet 

Rogers 
Home 
Phone 

Rogers 
Business 
Solutions 

Corporate 
Rogers 
items and 
Retail  eliminations 

2005

Total
Cable
and
Telecom

Operating 

revenue   
Cost of sales 
Sales and 
  marketing 
  expenses  
Operating, 
  general and 
  administrative
  expenses  
Integration and 
store closure

  expenses  

Additions to 
  PP&E 

$  1,944  $ 

– 

355  $ 
– 

596  $ 
– 

310  $ 
153 

(4)  $  3,201  $  1,735  $ 
– 

153 

– 

150  $ 
– 

284  $ 
– 

327  $ 
158 

(4)  $  2,492
158
– 

123 

96 

70 

123 

– 

412 

123 

27 

38 

132 

– 

320

988 

249 

477 

21 

(4)    1,731 

889 

114 

226 

19 

(4)    1,244

– 

– 

– 

6 

9 

15 

– 

– 

– 

– 

5 

5

$ 

833  $ 

10  $ 

49  $ 

7  $ 

(9)  $ 

890  $ 

723  $ 

9  $ 

20  $ 

18  $ 

(5)  $ 

765

$ 

492  $ 

193  $ 

98  $ 

11  $ 

–  $ 

794  $ 

515  $ 

121  $ 

63  $ 

15  $ 

–  $ 

714

In late December 2006 and January 2007, the Company’s real estate 
properties and related leases were transferred to RCI from its subsid-
iaries. This transfer of real estate is not anticipated to have a material 
impact on the future results of these operating segments.

Beginning in 2007, the Cable and Internet and Rogers Home Phone 
segments will be combined to align with changes in management 
and internal reporting implemented in 2007.

Effective January 2007, the Rogers Retail segment of the Company 
acquired the assets of approximately 170 Wireless retail locations 
with a carrying value of approximately $20 million, for cash consid-
eration of $73 million, which represented fair value. The combined 
operations  continue  to  be  in  the  Rogers  Retail  segment  of  the 
Company.

86

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(B)  PRODUC T REvENUE:

Revenue from external customers is comprised of the following:

Wireless:

  Post paid (voice and data) 
  Prepaid    
  One-way messaging 

  Network revenue 
  Equipment sales 

Cable and Telecom:

  Cable and Internet 
  Rogers Home Phone 
  Rogers Business Solutions 
  Rogers Retail 

Intercompany eliminations 

Media:

  Advertising 
  Circulation and subscription 
  Retail   
  Blue Jays  
  Other   

Corporate items and intercompany eliminations 

4  

BUS I NES S COM BINAT IO NS

2006  

2005

(Restated –
note 2(b))

$ 

4,084  $ 
214 
15 

4,313 
267 

4,580 

1,944 
355 
596 
310 

(4)   

3,384
210
20

3,614
246

3,860

1,735
150
284
327
(4)

3,201 

2,492

555 
149 
279 
163 
64 

503
137
252
149
56

1,210 
(153)   

1,097
(115)

$ 

8,838  $ 

7,334

(A)  20 06 ACqUISITIONS:

During  2006,  the  Company  made  various  acquisitions,  accounted 
for  by  the  purchase  method,  for  cash  consideration  totalling   
$6 million.

(B)  20 05 ACqUISITIONS:

The  Company  completed  the  following  acquisitions  during  2005 
which were accounted for by the purchase method:

(i)	 Call- Net	Enterprises	Inc .:	

On July 1, 2005, the Company acquired 100% of Call-Net Enterprises 
Inc.  (“Call-Net”)  in  a  share  for  share  transaction  (the  “Call-Net 
Acquisition”) for total consideration of approximately $328 million. 
Call-Net, primarily through its wholly owned subsidiary, Sprint Canada 
Inc., was a Canadian integrated communications solutions provider 
of home phone, wireless, long distance and Internet access services to 
households, and local, long distance, toll free, enhanced voice, data 
and Internet access services to businesses across Canada. The opera-
tions of Call-Net were consolidated with those of the Company as of 
July 1, 2005.

Holders  of  common  shares  and  Class  B  Non  Voting  shares  of  Call-
Net  received  a  fixed  exchange  ratio  of  two  Class  B  Non-Voting 
shares  of  the  Company  for  each  4.25  common  shares  and/or   
Class B Non-Voting shares of Call-Net held by them. In addition, each 
holder of outstanding Call-Net options received fully-vested options 
of the Company using the same 4.25 exchange ratio. 

During 2006, the Company finalized the purchase price allocation 
upon receipt of the final valuations of certain tangible and intan-
gible assets acquired. These adjustments included an increase in the 
fair value assigned to PP&E of $22 million from that recorded and 
disclosed in the 2005 consolidated financial statements. Additionally, 
the  fair  value  of  the  subscriber  bases  acquired  increased  by   
$24 million from that recorded and disclosed in the 2005 consolidated 
financial statements. Accompanied with a $1 million adjustment to 
accrued transaction costs, these adjustments resulted in a decrease 
in goodwill acquired of $47 million.

Goodwill  related  to  the  Call-Net  Acquisition  has  been  assigned 
to  the  Rogers  Home  Phone  and  Rogers  Business  Solutions   
business units.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

87

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(ii)	 Other:	

On  January  31,  2005,  the  Company  completed  the  acquisition  of 
Rogers Centre, a multi-purpose stadium located in Toronto, Canada 
for a purchase price of approximately $27 million, including acquisi-
tion costs, plus $5 million of assumed liabilities. The purchase price 
has been allocated to working capital and PP&E. The operations of 

Rogers Centre were consolidated with those of the Company as of 
January 31, 2005.

Two other acquisitions occurred during 2005 for cash consideration 
of approximately $11 million. 

(C )  PURCHASE PRICE ALLOC ATIONS:

The table below summarizes the estimated fair values of the assets acquired and liabilities assumed for the acquisitions in 2005. 

Consideration:
Cash  
Class B Non-Voting shares 
Options issued as consideration 
Acquisition costs 

Purchase price  

Cash and cash equivalents 
Short-term investments 
Accounts receivable 
Other current assets 
Inventory  
Other long-term assets 
Subscriber bases 
PP&E 
Investments  
Accounts payable and accrued liabilities 
Unearned revenue 
Liabilities assumed on acquisition 
Long-term debt 
Other long-term liabilities 

Fair value of net assets acquired 

Goodwill  

Call-Net 

Other 

Total

  $ 

–  $ 

316 
8 
4 

36  $ 
– 
– 
2 

  $ 

  $ 

328  $ 

38  $ 

44  $ 
22 
29 
27 
– 
5 
123 
340 
1 
(147)   
– 
(4)   
(293)   
(10)   

–  $ 
– 
5 
5 
1 
– 
– 
32 
– 
(11)   
(3)   
(6)   
– 
– 

  $ 

  $ 

137  $ 

23  $ 

191  $ 

15  $ 

36
316
8
6

366

44
22
34
32
1
5
123
372
1
(158)
(3)
(10)
(293)
(10)

160

206

(D) 

INTEGR ATION ExPENSES:

As part of the acquisition of Call-Net and the 2004 acquisition of 
Microcell Telecommunications Inc. (“Fido”), in 2005 and 2006, the 
Company incurred certain integration costs that did not qualify to 
be  included  as  part  of  the  purchase  price  allocation  as  a  liability  
assumed  on  acquisition.  Rather,  these  costs  are  recorded  within 
operating expenses. These expenses include various severance, con-
sulting and other incremental restructuring costs directly related to 
the acquisitions. 

During 2006, the Company incurred $9 million in integration expenses 
related to the Call-Net Acquisition (2005 – $12 million) and $3 million  
in  integration  expenses  related  to  the  Fido  acquisition  (2005  –   
$54 million). 

(E)  PRO FORMA RESULTS OF OPER ATIONS:

The  pro  forma  results  of  operations  had  the  Company  acquired   
Call-Net on January 1, 2004 would have been as follows:

(Unaudited) 

Operating revenue 

Loss for the year 

Loss per share:

  Basic and diluted 

88

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

2005

(Restated –
note 2(b))

  $ 

7,762

  $ 

(176)

  $ 

(0.30)

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

5  

INvES T MENT IN jOIN T vEN TURE S

The  Company  has  contributed  certain  assets  to  joint  ventures 
involved  in  the  provision  of  wireless  broadband  Internet  service 
and in certain mobile commerce initiatives (notes 11(b) and 23). As 
at December 31, 2006 and for the year then ended, proportionately 
consolidating these joint ventures resulted in the following increases 
(decreases) in the accounts of the Company:

Current assets  
Long-term assets 
Current liabilities 
Revenue   
Expenses  
Net income  

6  

STO R E CLO SURE  ExPE NSES

$ 

11
42
3
–
20
(20)

During 2006, the Company closed 21 of its Rogers Retail stores in 
Ontario and Quebec. The costs to exit these stores include lease ter-
mination and involuntary severance costs totalling $3 million, as well 

as a write-down of the related PP&E totalling $3 million for the year 
ended December 31, 2006.

7  

INC OM E TAxES

The income tax effects of temporary differences that give rise to significant portions of future income tax assets and liabilities are as follows: 

Future income tax assets:

  Non-capital income tax loss carryforwards 
  Capital loss carryforwards 
  Deductions relating to long-term debt and other transactions denominated in foreign currencies 

Investments 

  PP&E and inventory 
  Other deductible differences 

  Total future income tax assets 
  Less valuation allowance 

Future income tax liabilities:

  Goodwill and intangible assets 
  Other taxable differences 

  Total future income tax liabilities 

Net future income tax asset  
Less current portion 

2006  

2005

$ 

981  $ 

21 
41 
52 
46 
125 

1,266 
150 

1,116 

1,389
5
87
59
87
149

1,776
618

1,158

(407)   
(23)   

(680)
(18)

(430)   

(698)

686 
387 

$ 

299  $ 

460
113

347

In assessing the realizability of future income tax assets, manage-
ment considers whether it is more likely than not that some portion 
or all of the future income tax assets will be realized. The ultimate 
realization of future income tax assets is dependent upon the gen-
eration  of  future  taxable  income  during  the  years  in  which  the 
temporary differences are deductible. Management considers the 
scheduled reversals of future income tax liabilities, the character of 
the future income tax assets and available tax planning strategies 

in making this assessment. To the extent that management believes 
that the realization of future income tax assets does not meet the 
more likely than not realization criterion, a valuation allowance is 
recorded against the future income tax assets.

In making an assessment of whether future income tax assets are 
more likely than not to be realized, management regularly prepares 
information regarding the expected use of such assets by reference 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

89

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

to its internal income forecasts. Based on management’s estimates of 
the expected realization of future income tax assets, during 2006 the 
Company reduced the valuation allowance to reflect that it is more 
likely than not that certain future income tax assets will be realized. 
Approximately $300 million of the reduction in the valuation allow-
ance related to future income tax assets arising from acquisitions. 
Accordingly, the benefit related to these assets has been reflected 
as a reduction of goodwill in the amount of $209 million and other 
intangible assets in the amount of $91 million.

The valuation allowance at December 31, 2006 includes $70 million 
of future income tax assets relating to foreign non-capital loss carry-
forwards  and  $80  million  of  future  income  tax  assets  relating  to 
capital losses and similar items.

In  2000,  the  Company  received  a  $241  million  payment  (the 
“Termination Payment”) from Le Group Vidéotron Ltée (“Vidéotron”)  
in respect of the termination of a merger agreement between the 
Company  and  Vidéotron.  The  Canada  Revenue  Agency  (“CRA”) 
disagreed  with  the  Company’s  tax  filing  position  in  respect  of 
the  Termination  Payment  and  in  May  2006,  issued  a  Notice  of 
Reassessment. The Company has negotiated a settlement with the 
CRA  which  resulted  in  a  $67  million  reduction  to  the  non-capital 
income tax losses carried forward by the Company. As a result, a  
corresponding future income tax charge of $25 million was recorded 
for 2006.

Income tax expense varies from the amounts that would be com-
puted  by  applying  the  statutory  income  tax  rate  to  income  (loss) 
before income taxes for the following reasons:

Statutory income tax rate 

Income tax expense (reduction) on income (loss) before income taxes  
Increase (decrease) in income taxes resulting from:

  Difference between rates applicable to subsidiaries in other jurisdictions 
  Change in the valuation allowance for future income tax assets 
  Adjustments to future income tax assets and liabilities for changes in substantively enacted rates 
  Stock-based compensation 
  Large Corporations Tax 
  Other items 

Income tax expense 

2006  

2005

35.8% 

36.1%

$ 

243  $ 

(16)

(12)   
(168)   
(14)   
15 
– 
(8)   

$ 

56  $ 

1
11
(23)
14
10
5

2

As at December 31, 2006, the Company has the following non-capital income tax losses available to reduce future years‘ income for income 
tax purposes:

Income tax losses expiring in the year ending December 31:
2007  
2008  
2009  
2010  
2011  
Thereafter   

  $ 

156
668
229
183
–
1,479

  $ 

2,715

As at December 31, 2006, the Company had approximately $127 mil-
lion in non-capital income tax losses available in foreign subsidiaries 
expiring between 2021 and 2026.

As at December 31, 2006, the Company had approximately $131 mil-
lion in capital losses available.

90

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

8  

NET  IN COME  (LO SS) PE R SHA RE

The following table sets forth the calculation of basic and diluted net income (loss) per share:

Numerator:

  Net income (loss) for the year, basic and diluted 

  $ 

622  $ 

(45)

2006  

2005

(Restated –
note 2(b))

Denominator (in millions):

  Weighted average number of shares outstanding – basic 

Effect of dilutive securities:

  Employee stock options 

Weighted average number of shares outstanding – diluted 

Net income (loss) per share:

  Basic    
  Diluted 

631.8 

577.3

10.1 

–

641.9 

577.3

  $ 

0.99  $ 
0.97 

(0.08)
(0.08)

For 2005, the effect of potentially dilutive securities, including the 
Convertible  Debentures  and  the  Convertible  Preferred  Securities, 
were excluded from the computation of diluted net loss per share as 

their effect was anti-dilutive. In addition, there are no options that 
are anti-dilutive and therefore excluded from the calculation for the 
year ended December 31, 2006 (2005 – approximately 26 million).

9   OTH E R CUR RENT ASS ETS

Inventories   
Rogers Retail rental inventory 
Prepaid expenses 
Acquired program rights 
Other   

2006  

2005

$ 

113  $ 

35 
93 
23 
6 

$ 

270  $ 

117
35
99
21
13

285

Depreciation expense for Rogers Retail rental inventory is charged 
to operating, general and administrative expenses and amounted to 
$48 million in 2006 (2005 – $64 million). The costs of acquired program  

rights  are  amortized  to  operating,  general  and  administrative 
expenses over the expected performances of the related programs 
and amounted to $27 million in 2006 (2005 – $26 million).

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

91

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

10   PRO PE RT Y, PLA NT AND  EqUIP MENT

Details of PP&E are as follows: 

Land and buildings 
Towers, headends and transmitters 
Distribution cable and subscriber drops 
Network equipment 
Wireless network radio base station equipment 
Computer equipment and software 
Customer equipment 
Leasehold improvements 
Other    

  Accumulated 
depreciation 

Cost 

2006  

Net book 
value 

2005

  Accumulated 
depreciation 

Cost 

Net book
value

$ 

561  $ 
898 
4,288 
4,420 
1,619 
1,789 
922 
293 
614 

102  $ 
451 
2,303 
2,233 
1,210 
1,319 
513 
169 
372 

459  $ 
447 
1,985 
2,187 
409 
470 
409 
124 
242 

405  $ 
743 
4,081 
3,870 
1,502 
1,568 
714 
260 
534 

77  $ 

362 
2,070 
1,889 
1,105 
1,129 
405 
152 
336 

328
381
2,011
1,981
397
439
309
108
198

$  15,404  $ 

8,672  $ 

6,732  $  13,677  $ 

7,525  $ 

6,152

Other primarily includes miscellaneous equipment and vehicles.

PP&E not yet in service and therefore not depreciated at December 31,  
2006 amounted to $403 million (2005 – $365 million).

Depreciation expense for 2006 amounted to $1,172 million (2005 – 
$1,075 million).

11   GOO Dw IL L A ND INT ANGIBLE  ASS ETS

(A)  GOODwILL:

A summary of the changes to goodwill is as follows:

Opening balance 
Adjustments to Call-Net purchase allocation (note 4(b)) 
Adjustments to Wireless purchase allocation 
Adjustments to Fido purchase allocation 
Adjustments to other purchase allocations 
Other acquisitions (note 4(a)) 
Reduction in valuation allowance for acquired future income tax assets (note 7) 
Closure of divisions 

$ 

2006  

2005

3,036  $ 
(47)   
– 
– 
(6)   
5 
(209)   
– 

3,389
191
(54)
(26)
(9)
–
(452)
(3)

$ 

2,779  $ 

3,036

During 2005, the purchase price allocations related to the 2004 acqui-
sitions of Fido and the remaining minority interests in Wireless were 
adjusted to reflect final valuations of tangible and intangible assets 
acquired and to reflect adjustments to various liabilities assumed 
on acquisition. The offset of these adjustments was recorded as a 
charge to goodwill.

The Company wrote off goodwill of $3 million during 2005 related to 
the closure of two of its divisions.

92

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(B) 

INTANGIBLE ASSETS:

Spectrum licences 
Brand names   
Subscriber bases 
Baseball player contracts 
Roaming agreements 
Dealer networks 
Wholesale agreements 
Broadcast licence and other 

  Accumulated 
amortization 

Cost 

2006  

Net book 
value 

2005

  Accumulated 
amortization 

Cost 

Net book
value

$ 

901  $ 
411 
1,045 
120 
523 
41 
13 
30 

–  $ 
80 
609 
118 
94 
22 
9 
– 

901  $ 
331 
436 
2 
429 
19 
4 
30 

929  $ 
411 
1,112 
120 
523 
41 
13 
23 

–  $ 
43 
322 
112 
51 
12 
5 
– 

929
368
790
8
472
29
8
23

$ 

3,084  $ 

932  $ 

2,152  $ 

3,172  $ 

545  $ 

2,627

Amortization  of  subscriber  bases,  brand  names,  player  contracts, 
roaming agreements, dealer networks and wholesale agreements in 
2006 amounted to $387 million (2005 – $382 million). 

During 2006, the Company reduced the value ascribed to subscriber 
bases by $91 million as it reduced the valuation allowance related to 
future income taxes arising on acquisition (note 7).

During 2006, the Company contributed its 2.5 GHz spectrum licences 
with a carrying value of $55 million to its 50% owned joint venture.  
Accordingly,  the  carrying  value  of  spectrum  licences  has  been 
reduced by approximately $28 million. 

During 2006, Broadcast licence and other increased by $7 million as a 
result of acquisition and purchase price adjustments in Media.

During 2005, the Company acquired spectrum in various licence areas 
for an aggregate cost of $5 million. 

During 2006, the valuation of intangible assets acquired as part of 
the  Call-Net  Acquisition  was  finalized,  resulting  in  a  $24  million 
increase in subscriber bases acquired. The offset to this adjustment 
was recorded as a reduction to goodwill.

During  2005,  subscriber  bases  of  $123  million  were  acquired  as  a 
result of the acquisition of Call-Net (note 4(c)). 

12  

INvES T MENTS

Investments accounted for by the equity method 

Investments accounted for by the cost method,  
  net of write-downs:
Publicly traded companies:
  Cogeco Cable Inc. 

  Cogeco Inc. 

  Other publicly traded companies 

Private companies 

Number 

Description 

quoted 
market 
value 

2006  

Book 
value 

Quoted
market 
value 

2005

Book
value

  $ 

7 

  $ 

9

6,595,675 

3,399,800 

Subordinate  $ 
Voting
Common 
Subordinate 
Voting
Common 

214 

69  $ 

162 

100 

15 

44 

4 

82 

12 

  $ 

329 

117  $ 

256 

15 

69

44

3

116

13

  $ 

139 

  $ 

138

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

93

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

13   DEF E RR ED C HARG ES

Financing costs 
Pre-operating costs 
CRTC commitments 
Deferred installation costs (note 2(c)(iv)) 
Other   

2006  

2005

$ 

59  $ 

8 
23 
17 
11 

67
12
34
8
11

$ 

118  $ 

132

Amortization of deferred charges for 2006 amounted to $25 million 
(2005 – $35 million). Accumulated amortization as at December 31, 
2006 amounted to $121 million (2005 – $116 million).

Financing costs of $5 million were deferred in connection with the 
amendments to certain credit facilities in 2005. 

In connection with the repayment of certain long-term debt during 
2005, and amendments made to certain credit facilities, the Company 
wrote off deferred financing costs of $3 million (note 15(d)). 

The Company has committed to the Canadian Radio-television and 
Telecommunications Commission (“CRTC”) to spend an aggregate 

of $75 million in operating funds to provide certain benefits to the 
Canadian broadcasting system. In prior years, the Company agreed 
to pay $50 million in public benefits over seven years relating to the 
CRTC grant of a new television licence in Toronto, $6 million relating  
to  the  purchase  of  13  radio  stations  and  the  remainder  relating 
to  a  CRTC  decision  permitting  the  purchase  of  Rogers  Sportsnet 
Inc. (“Sportsnet”), Rogers (Toronto) Ltd. and Rogers (Alberta) Ltd.  
The amount of these liabilities, included in accounts payable and 
accrued liabilities and other long-term liabilities, is $32 million at 
December 31, 2006 (2005 – $40 million). Deferred charges related to 
these commitments are being amortized over periods ranging from 
six to seven years. 

$ 

2006 

2005

34  $ 
26 
32 
10 
16 
14 
20 

32
23
–
2
26
14
16

$ 

152  $ 

113

14   OTH E R LO NG -TE RM ASS ETS

\

Deferred pension asset (note 19) 
Program rights 
Long-term deposits 
Long-term receivables 
Indefeasible right of use agreement 
Cash surrender value of life insurance 
Other   

94

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

15   LON G-T ERM DEB T

Corporate:

  Senior Notes 
  Senior Secured Notes 
  Fair value increment arising from purchase accounting 

Wireless (a):

  Bank credit facility 
  Senior Secured Notes  
  Floating Rate Senior Secured Notes 
  Senior Secured Notes  
  Senior Secured Notes  
  Senior Secured Notes  
  Senior Secured Notes  
  Senior Secured Notes  
  Senior Secured Debentures  
  Senior Subordinated Notes  
  Fair value increment arising from purchase accounting 

Cable (b):

  Bank credit facility 
  Senior Secured Second Priority Notes 
  Senior Secured Second Priority Notes 
  Senior Secured Second Priority Notes 
  Senior Secured Second Priority Notes 
  Senior Secured Second Priority Notes 
  Senior Secured Second Priority Notes 
  Senior Secured Second Priority Debentures 

Media (c):

  Bank credit facility 

Mortgages and other 

Less current portion 

Due 
date 

Principal 
amount 

Interest 
rate 

2006  

2005

2006  $ 
2008 

75 
  U.S. 22 

  10.50% 
  10.625% 

$ 

2006 
2010 
2011 
2011 
2012 
2014 
2015 
2016 
2012 

160 
  U.S. 550 
  U.S. 490 
460 
  U.S. 470 
  U.S. 750 
  U.S. 550 
  U.S. 155 
  U.S. 400 

  Floating 
  10.50% 
  Floating 
  9.625% 
  7.625% 
7.25% 
  6.375% 
7.50% 
9.75% 
8.00% 

2007 
2011 
2012 
2013 
2014 
2015 
2032 

450 
175 
  U.S. 350 
  U.S. 350 
  U.S. 350 
  U.S. 280 
  U.S. 200 

  Floating 
7.60% 
7.25% 
  7.875% 
6.25% 
5.50% 
6.75% 
8.75% 

  Floating 

  Various 

–  $ 
– 
– 

– 

– 
– 
641 
571 
460 
548 
874 
641 
181 
466 
36 

75
26
1

102

71
160
641
571
460
548
875
641
181
467
44

4,418 

4,659

– 
450 
175 
408 
408 
408 
326 
233 

267
450
175
408
408
408
327
233

2,408 

2,676

160 

2 

274

28

6,988 

7,739

451 

286

$ 

6,537  $ 

7,453

Further details of long-term debt are as follows:

things, that Wireless satisfy certain financial covenants, including  
the maintenance of certain financial ratios.

(A)  wIRELESS:

(i)	 Bank	credit	facility:

Wireless’ bank credit facility provides Wireless with up to $700 mil-
lion from a consortium of Canadian financial institutions. Under the 
credit facility, Wireless may borrow at various rates, including the 
bank prime rate or base rate to the bank prime rate or base rate plus 
13/4% per annum, the bankers’ acceptance rate plus 1% to 23/4% per 
annum and the London Inter-Bank Offered Rate (“LIBOR”) plus 1% to 
23/4% per annum. Wireless’ bank credit facility requires, among other 

This credit facility is available on a fully revolving basis until the first 
date specified below, at which time, the facility becomes a revolving/ 
reducing facility and the aggregate amount of credit available under 
the facility will be reduced by the following amounts:

On April 30:
2008  
2009  
2010  

$ 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

140
140
420

95

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

Borrowings under the credit facility are secured by the pledge of a 
senior bond issued under a deed of trust, which is secured by sub-
stantially all the assets of Wireless and certain of its subsidiaries, 
subject to certain exceptions and prior liens.

(ii)	 Senior	Notes	and	Debentures:

Each of Wireless’ Senior Secured Notes and Debentures is secured by 
the pledge of a senior bond that is secured by the same security as 
the security for the bank credit facility described in note 15(a)(i) and 
ranks equally with the bank credit facility.

Interest is paid semi-annually on all of Wireless’ notes and debentures,  
with the exception of Wireless’ Floating Rate Senior Secured Notes 
for which Wireless pays interest on a quarterly basis.

Each of Wireless’ Senior Secured Notes and Debentures and Senior 
Subordinated Notes is redeemable, in whole or in part, at Wireless’ 
option, at any time, subject to a certain prepayment premium. The 
following two note issues have specific prepayment premiums.

Wireless’ U.S. $550 million of Floating Rate Senior Secured Notes are 
redeemable in whole or in part, at Wireless’ option, at any time on or 
after December 15, 2006 at 102.0% of the principal amount, declining  
ratably to 100.0% of the principal amount on or after December 15, 
2008, plus, in each case, interest accrued to the redemption date. 

The Company pays interest on the Floating Rate Notes at LIBOR plus 
3.125%, reset quarterly.

Wireless’ U.S. $400 million Senior Subordinated Notes are redeem-
able  in  whole  or  in  part,  at  Wireless’  option,  at  any  time  up  to 
December 15, 2008, subject to a certain prepayment premium and 
at any time on or after December 15, 2008 at 104.0% of the principal 
amount, declining ratably to 100.0% of the principal amount on or 
after December 15, 2010.

(iii)	 Fair	value	increment	arising	from	purchase	accounting:

The fair value increment on long-term debt is a purchase accounting  
adjustment required by GAAP as a result of the acquisition of the 
minority interest of Wireless during 2004. Under GAAP, the purchase  
method  of  accounting  requires  that  the  assets  and  liabilities  of 
an  acquired  enterprise  be  revalued  to  fair  value  when  allocating 
the purchase price of the acquisition. This fair value increment is 
recorded only on consolidation at the RCI level and is not recorded 
in the accounts of Wireless. The fair value increment is amortized 
over the remaining term of the related debt and recorded as part 
of interest expense. The fair value increment, applied against the 
specific debt instruments of Wireless to which it relates, results in 
the following carrying values at December 31, 2006 and 2005 of the 
Wireless debt in the Company’s consolidated accounts:

Senior Secured Notes, due 2006  
Senior Secured Notes, due 2010  
Senior Secured Notes, due 2011  
Senior Secured Notes, due 2011  
Senior Secured Notes, due 2012  
Senior Secured Notes, due 2014  
Senior Secured Notes, due 2015 
Senior Secured Debentures, due 2016  
Senior Subordinated Notes, due 2012  

Total 

(B)  C ABLE:

(i)	 Bank	credit	facility:

Cable’s bank credit facility provides Cable with up to $1 billion of 
available credit, comprised of a $600 million Tranche A credit facility  
and a $400 million Tranche B credit facility, both of which are avail-
able on a fully revolving basis until maturity on July 2, 2010 and there 
are no scheduled reductions prior to maturity.

In July 2006, Cable entered into an amendment to its bank credit 
facility to insert provisions for the springing release of security in a 
similar fashion as provided in all of Cable’s public debt indentures. 
This provision provides that if Cable has two investment grade ratings  
on its debt and there is no other debt or cross-currency interest rate 
exchange agreement secured by a bond issued under the Cable deed 
of trust, then the security provided for a particular debt instrument 
will  be  discharged  upon  45  days’  prior  notice  by  Cable.  A  similar 
amendment has also been made in each of Cable’s cross-currency 
interest rate exchange agreements.

96

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

  10.50%  $ 
  Floating 
  9.625% 
  7.625% 
7.25% 
  6.375% 
7.50% 
9.75% 
8.00% 

2006  

2005

–  $ 

643 
600 
461 
551 
859 
644 
192 
468 

162
644
606
462
551
857
644
193
468

  $ 

4,418  $ 

4,587

Cable’s bank credit facility is secured by the pledge of a senior bond 
issued under a deed of trust which is secured by substantially all of 
the assets of Cable and certain of its subsidiaries, subject to certain 
exceptions and prior liens. In addition, under the terms of an inter-
creditor agreement, the proceeds of any enforcement of the security 
under the deed of trust would be applied first to repay any obli-
gations outstanding under the Tranche A credit facility. Additional 
proceeds would be applied pro rata to repay all other obligations of 
Cable secured by senior bonds, including the Tranche B credit facility 
and all of Cable’s Senior Secured Notes and Debentures.

Cable’s bank credit facility requires, among other things, that Cable 
satisfy  certain  financial  covenants,  including  the  maintenance  of 
certain financial ratios. The interest rate charged on the bank credit 
facility ranges from nil to 2.0% per annum over the bank prime rate 
or base rate or 0.625% to 3.25% per annum over the bankers’ accep-
tance rate or LIBOR.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(ii)	 Senior	Secured	Second	Priority	Notes	and	Debentures:

Each of Cable’s Senior Secured Second Priority Notes and Debentures 
is secured by the pledge of a senior bond which is secured by the 
same security as the security for Cable’s bank credit facility described 
in note 15(b)(i) and rank equally in regard to the proceeds of any 
enforcement of security with the Tranche B credit facility.

Each of Cable’s Senior Secured Second Priority Notes and Debentures 
is redeemable at Cable’s option, in whole or in part, at any time, sub-
ject to a certain prepayment premium.

Interest is paid semi-annually on all of Cable’s notes and debentures.

(C )  MEDIA:

Media’s bank credit facility provides Media with up to $600 million 
from a consortium of Canadian financial institutions. Borrowings 
under this facility are available to Media for general corporate pur-
poses on a fully revolving basis until maturity on September 30, 2010 
and there are no scheduled reductions prior to maturity.

The interest rates charged on this credit facility range from the bank  
prime  rate  or  U.S.  base  rate  plus  nil  to  2.0%  per  annum  and  the   
bankers’ acceptance rate or LIBOR plus 1.0% to 3.0% per annum. The 
bank credit facility requires, among other things, that Media satisfy 
certain financial covenants, including the maintenance of certain 
financial ratios.

The  bank  credit  facility  is  secured  by  floating  charge  debentures 
over most of the assets of Media and three of its subsidiaries, Rogers 
Broadcasting  Limited  (“RBL”),  Rogers  Publishing  Limited  (“RPL”) 
and Sportsnet, subject to certain exceptions. Each of RBL, RPL and 
Sportsnet has guaranteed Media’s present and future liabilities and 
obligations under the credit facility.

amount of Convertible Debentures by issuing 15,432,896 Class B  
Non-Voting  shares  and  paying  U.S.  $0.3  million  in  cash.  The 
Company  also  converted  the  $600  million  face  value  of  its 
Convertible Preferred Securities and issued 34,285,714 of Class B  
Non-Voting  shares  in  return.  The  Company  paid  aggregate 
prepayment premiums and other expenses of U.S. $21 million, 
wrote off deferred financing costs of $3 million and wrote off 
$16 million of the fair value increment related to the Senior 
Secured Notes that arose on the acquisition of Call-Net. As a 
result, the Company recorded a loss on the repayment of debt 
of $11 million.

(E)  wEIGHTED AvER AGE INTEREST R ATE:

The Company’s effective weighted average interest rate on all long-
term debt, as at December 31, 2006, including the effect of all of the 
derivative instruments, was 7.98% (2005 – 7.76%). 

(F )  PRINCIPAL REPAYMENTS:

As at December 31, 2006, principal repayments due within each of 
the next five years and in total thereafter on all long-term debt are 
as follows:

2007  
2008  
2009  
2010  
2011  
Thereafter   

$ 

451
1
–
801
1,206
4,493

(G)  FOREIGN ExCHANGE:

Foreign exchange gains related to the translation of long-term debt 
totalled less than $1 million (2005 – $33 million).

(D)  DEBT REPAYMENTS:

(i)   During 2006, the Company redeemed or repaid an aggregate 
$261 million principal amount of Senior Notes and Senior Secured 
Notes as well as a mortgage and capital leases in the aggregate 
principal  amount  of  $25  million.  A  prepayment  premium  of   
$1 million was also incurred as part of these repayments.

(ii)  During 2005, the Company redeemed an aggregate U.S. $606 mil-
lion principal amount of Senior Secured Second Priority Notes, 
Senior  Secured  Notes  and  Senior  Subordinated  Guaranteed 
Debentures for cash and converted U.S. $225 million face value 

The provisions of the long-term debt agreements described above 
impose, in most instances, restrictions on the operations and activities  
of the companies governed by these agreements. Generally, the most  
significant of these restrictions are debt incurrence and maintenance 
tests, restrictions upon additional investments, sales of assets and 
payment of dividends. In addition, the repayment dates of certain 
debt agreements may be accelerated if there is a change in control 
of the respective companies. At December 31, 2006 and 2005, the 
Company was in compliance with all terms of the long-term debt 
agreements. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

97

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

16   DERIvAT IvE  INS TRUMENTS

Details of the derivative instruments liability is as follows:

2006  

Cross-currency interest rate exchange agreements accounted for as hedges 
Cross-currency interest rate exchange agreements not accounted for as hedges 

$ 

Transitional gain 

Less current portion 

2005  

U.S. $ 
notional 

Exchange 
rate 

Cdn. $ 
notional 

Carrying 
amount 

Estimated
fair value

4,190 
285 

4,475 
– 

4,475 
275 

1.3313  $ 
1.1993 

5,578  $ 
342 

5,920 
– 

5,920 
326 

1.1870 

710  $ 

12 

722 
54 

776 
7 

1,282
12

1,294
–

1,294
7

$ 

4,200 

  $ 

5,594  $ 

769  $ 

1,287

U.S. $ 
notional 

Exchange 
rate 

Cdn. $ 
notional 

Carrying 
amount 

Estimated
fair value

4,190 
612 
– 

4,802 
– 

4,802 
327 

1.3313  $ 
1.2021 
– 

5,578  $ 
736 
30 

6,344 
– 

6,344 
394 

1.2045 

710  $ 

27 
1 

738 
63 

801 
14 

1,308
27
1

1,336
–

1,336
14

Cross-currency interest rate exchange agreements accounted for as hedges 
Cross-currency interest rate exchange agreements not accounted for as hedges 
Interest exchange agreements not accounted for as hedges 

$ 

Transitional gain 

Less current portion 

$ 

4,475 

  $ 

5,950  $ 

787  $ 

1,322

A  transition  adjustment  arising  on  the  change  from  marked-to-
market accounting to hedge accounting was calculated as at July 1,  
2004, resulting in a deferred transitional gain of $80 million. This 
transitional gain is being amortized to income over the shorter of 
the remaining life of the debt and the term of the exchange agree-
ments. Amortization of the net transitional gain for the year ended 
December 31, 2006 was $9 million (2005 – $11 million).

During 2006, cross-currency interest rate exchange agreements of 
U.S.  $327  million  aggregate  notional  amount  matured.  Wireless 

incurred a net cash outlay of $20 million upon settlement of these 
cross-currency interest rate exchange agreements. An interest rate 
exchange agreement of $30 million notional amount held by Cable 
also matured.

During  2005,  cross-currency  interest  exchange  agreements  of   
U.S.  $333  million  aggregate  notional  amount  matured.  Cable   
incurred a net cash outlay of $69 million upon settlement of these 
cross-currency interest rate exchange agreements.

17   OTH E R LO NG -TE RM LIA BILI TI ES

Deferred compensation 
CRTC commitments 
Program rights 
Other   

98

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

2006  

2005

$ 

54  $ 
21 
19 
9 

$ 

103  $ 

25
26
18
5

74

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

18   FIN AN CIAL  INS TRUMENTS

(A)  FAIR vALUES:

(iii)	 Long -term	receivables:

The Company has determined the fair values of its financial instru-
ments as follows:

The fair values of long-term receivables approximate their carrying 
amounts since the interest rates approximate current market rates.

(i)	  The  carrying  amounts  in  the  consolidated  balance  sheets  of 
accounts receivable, bank advances arising from outstanding 
cheques and accounts payable and accrued liabilities approxi-
mate  fair  values  because  of  the  short  term  nature  of  these 
financial instruments.

(ii)	

Investments:

The fair values of investments that are publicly traded are deter-
mined  by  the  quoted  market  values  for  each  of  the  investments 
(note 12). Management believes that the fair values of other invest-
ments are not significantly different from their carrying amounts.

(iv)	 Long -term	debt	and	derivative	instruments:

The fair values of each of the Company’s long-term debt instruments 
are based on the year-end trading values.

The  fair  values  of  the  Company’s  interest  exchange  agreements, 
cross-currency interest rate exchange agreements and other deriva-
tive instruments are based on values quoted by the counterparties to 
the agreements.

The  estimated  fair  values  of  the  Company’s  long-term  debt  and 
related derivative instruments as at December 31, 2006 and 2005 are 
as follows:

Liability:

  Long-term debt 
  Derivative instruments (1) 

(1)  Excludes deferred transitional gain of $54 million (2005 – $63 million). 

2006  

2005

Carrying 
amount 

Estimated 
fair value 

Carrying 
amount 

Estimated
fair value

$ 

6,988  $ 
722 

7,397  $ 
1,294 

7,739  $ 
738 

8,095
1,336

$ 

7,710  $ 

8,691  $ 

8,477  $ 

9,431

At December 31, 2006, 85.6% of U.S. dollar-denominated debt (2005 –  
85.2%)  was  protected  from  fluctuations  in  the  foreign  exchange 
between the U.S. and Canadian dollars by derivative instruments. 

Fair value estimates are made at a specific point in time, based on 
relevant market information and information about the financial 
instruments. These estimates are subjective in nature and involve 
uncertainties and matters of significant judgment and, therefore, 
cannot be determined with precision. Changes in assumptions could 
significantly affect the estimates.

Credit risk of the interest exchange agreements and cross-currency 
interest rate exchange agreements arises from the possibility that 
the counterparties to the agreements may default on their respec-
tive  obligations  under  the  agreements  in  instances  where  these 
agreements have positive fair value for the Company. The Company 
assesses the creditworthiness of the counterparties in order to mini-
mize the risk of counter party default under the agreements. All of 
the portfolio is held by financial institutions with a Standard & Poors 

rating (or the equivalent) ranging from A+ to AA+. The Company 
does not require collateral or other security to support the credit risk 
associated with the interest exchange agreements and cross-currency 
interest rate exchange agreements due to the Company’s assessment 
of the creditworthiness of the counterparties. The obligations under 
U.S.  $4,475  million  (2005  –  U.S.  $4,802  million)  aggregate  notional 
amount of the cross-currency interest rate exchange agreements are 
secured by substantially all of the assets of the respective subsidiary 
companies to which they relate and generally rank equally with the 
other secured indebtedness of such subsidiary companies.

(v)	 Other	long -term	liabilities:

The carrying amounts of other long-term liabilities approximate fair 
values as the interest rates approximate current rates.

(B)  OTHER DISCLOSURES:

The Company does not have any significant concentrations of credit 
risk related to any financial asset.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

99

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

19   PEN S IONS

The  Company  maintains  both  contributory  and  non-contributory 
defined benefit pension plans that cover most of its employees. The 
plans provide pensions based on years of service, years of contribu-
tions and earnings. The Company does not provide any non-pension 
post-retirement benefits.

adjustments. The most recent actuarial valuations were completed 
as at January 1, 2004 for certain of the plans and January 1, 2006 for 
one of the plans. The next actuarial valuation for funding purposes 
must be of a date no later than January 1, 2007 for all of the plans. 

Actuarial estimates are based on projections of employees’ compen-
sation levels at the time of retirement. Maximum retirement benefits 
are primarily based upon career average earnings, subject to certain 

The estimated present value of accrued plan benefits and the esti-
mated market value of the net assets available to provide for these 
benefits measured at September 30 for the year ended December 31 
are as follows:

Plan assets, at fair value 
Accrued benefit obligations 

Deficiency of plan assets over accrued benefit obligations 
Employer contributions after measurement date 
Unrecognized transitional asset 
Unamortized past service costs 
Unamortized net actuarial loss 

Deferred pension asset 

Pension  fund  assets  consist  primarily  of  fixed  income  and  equity 
securities, valued at fair value. The following information is provided  
on pension fund assets measured at September 30 for the year ended 
December 31:

Plan assets, beginning of year 
Actual return on plan assets 
Contributions by employees 
Contributions by employer 
Benefits paid   

Plan assets, end of year 

Accrued  benefit  obligations  are  outlined  below  measured  at 
September 30 for the year ended December 31:

Accrued benefit obligations, beginning of year 
Service cost  
Interest cost 
Benefits paid   
Contributions by employees 
Actuarial loss (gain) 

Accrued benefit obligations, end of year 

100

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

2006  

2005

$ 

545  $ 
612 

(67)   
4 
(28)   
3 
122 

484
575

(91)
6
(38)
4
151

$ 

34  $ 

32

2006  

2005

$ 

484  $ 

40 
15 
28 
(22)   

402
67
14
20
(19)

$ 

545  $ 

484

2006  

2005

$ 

575  $ 

24 
32 
(22)   
15 
(12)   

453
15
30
(19)
14
82 

$ 

612  $ 

575

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

Net plan expense is outlined below:

Plan cost:

  Service cost 

Interest cost  

  Actual return on plan assets 
  Actuarial loss (gain) on benefit obligation 

  Costs 
  Differences between costs arising during the year and costs recognized during the year in respect of:

  Return on plan assets 
  Actuarial loss (gain) 
  Plan amendments/prior service cost 
  Transitional asset 

Net pension expense 

2006  

2005

$ 

24  $ 
32 
(40)   
(12)   

4 

7 
22 
1 
(10)   

$ 

24  $ 

15
30
(67)
82 

60

37
(74)
1
(10)

14

The Company also provides supplemental unfunded pension ben-
efits to certain executives. The accrued benefit obligation relating to 
these supplemental plans amounted to approximately $19 million at 

December 31, 2006 (2005 – $18 million) and related expense for 2006 
was $4 million (2005 – $3 million). 

(A)  AC TUARIAL ASSUMP TIONS:

Weighted average discount rate for accrued benefit obligations 
Weighted average discount rate for pension expense 
Weighted average rate of compensation increase for pension expense and accrued benefit obligation 
Weighted average expected long-term rate of return on plan assets 

2006  

2005

5.25% 
5.25% 
3.50% 
6.75% 

5.25%
6.25%
4.00%
7.25%

Expected return on assets represents management’s best estimate 
of the long-term rate of return on plan assets applied to the fair 
value of the plan assets. The Company establishes its estimate of the 
expected rate of return on plan assets based on the fund’s target 
asset allocation and estimated rate of return for each asset class. 
Estimated rates of return are based on expected returns from fixed 
income securities which take into account bond yields. An equity 

risk premium is then applied to estimate equity returns. Differences 
between expected and actual return are included in actuarial gains 
and losses.

The estimated average remaining service periods for the plans range 
from 9 to 13 years. The Company did not have any curtailment gains 
or losses in 2006 or 2005.

(B)  ALLOC ATION OF PL AN ASSETS:

Asset category 

Equity securities 
Debt securities 
Other (cash)  

plan assets, 

Percentage of  Percentage of
plan assets, 
December 31,  December 31, 
2005  

2006  

Target asset
allocation
percentage

  59.7% 
  40.0% 
  0.3% 

59.5% 
39.9% 
0.6% 

50% to 65%
35% to 50%
0% to 1%

 100.0% 

100.0%

Plan assets are comprised primarily of pooled funds that invest in 
common stocks and bonds. The pooled Canadian equity fund has 
investments in the Company’s equity securities comprising approxi-
mately 1% of the pooled fund. This results in approximately $1 million 
(2005 – $1 million) of the plans’ assets being indirectly invested in the 
Company’s equity securities.

The Company makes contributions to the plans to secure the benefits  
of plan members and invests in permitted investments using the target  
ranges established by the Pension Committee of the Company. The 
Pension Committee reviews actuarial assumptions on an annual basis. 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

101

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(C )  AC TUAL CONTRIBUTIONS TO THE PL ANS ARE AS FOLLOwS:

2006  
2005  

Employer 

Employee 

Total

  $ 

28  $ 
21 

15  $ 
14 

43
35

Expected contributions by the Company in 2007 are estimated to be 
$25 million. 

Employee contributions for 2007 are assumed to be at levels similar 
to 2006 on the assumption staffing levels in the Company will remain 
the same on a year-over-year basis.

(D)  ExPEC TED C ASH FLOwS:

Expected benefit payments for funded and unfunded plans for fiscal year ending:

2007  
2008  
2009  
2010  
2011  

Next five years 

  $ 

  $ 

26
25
26
26
26

129
133

262

Blue Jays and Fido each have defined contribution plans with total pension expense of $2 million in 2006 (2005 – $5 million). 

20   SHA RE HOL DERS ’ EqUIT Y

During 2005 and 2006, the Company completed the following capital stock transactions:

Balances, December 31, 2004 
Change in accounting policy related to 
stock-based compensation (note 2(b)) 

Net loss for the year 
Stock options exercised 
Stock-based compensation 
Shares issued in exchange for  
  Call-Net shares (note 4(b)) 
Conversion of convertible preferred  

securities (note 15(d)) 

Dividends 
Conversion of convertible debt (note 15(d)) 
Conversion of Class A shares to Class B shares   
Purchase price adjustment to unvested options 

Balances, December 31, 2005 
Net income for the year 
Stock options exercised 
Stock-based compensation 
Dividends 

Class A Voting shares 

Class B Non-Voting shares

Number 
Amount  of shares (000s) 

Number 
Amount  of shares (000s) 

Convertible 
Preferred 
Securities 

Contributed 
surplus 

Total
  shareholders’
equity

Deficit 

$ 

72 

  112,471  $ 

356 

  437,958  $ 

188  $ 

2,289  $ 

(520)  $ 

2,385 

– 
– 
– 
– 

– 

– 
– 
– 
– 
– 

– 
– 
– 
– 

– 

– 
– 
– 
(3)   
– 

– 
– 
8 
– 

14 

28 
– 
13 
– 
– 

– 
– 
10,796 
– 

16,929 

34,286 
– 
15,433 
3 
– 

72 
– 
– 
– 
– 

  112,468 
– 
– 
– 
– 

419 
– 
6 
– 
– 

  515,405 
– 
7,827 
– 
– 

– 
– 
– 
– 

– 

(188)   
– 
– 
– 
– 

– 
– 
– 
– 
– 

4 
– 
98 
35 

(4)   
(45)   
– 
– 

310 

– 

669 
– 
258 
– 
(20)   

3,643 
– 
61 
32 
– 

– 
(37)   
– 
– 
– 

(606)   
622 
– 
– 
(49)   

–
(45)
106
35

324

509
(37)
271
–
(20)

3,528
622
67
32
(49)

Balances, December 31, 2006 

$ 

72 

  112,468  $ 

425 

  523,232  $ 

–  $ 

3,736  $ 

(33)  $ 

4,200

102

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(A)  C APITAL STOCk:

(i)	 Preferred	shares:

Rights and conditions:
There  are  400  million  authorized  Preferred  shares  without  par 
value, issuable in series, with rights and terms of each series to be 
fixed by the Board of Directors prior to the issue of such series. The 
Preferred shares have no rights to vote at any general meeting of 
the Company. No Preferred shares have been issued.

(ii)	 Common	shares:

Rights and conditions:
On  October  30,  2006,  subject  to  shareholder  approval,  the  Board 
of Directors approved a resolution effecting a two-for-one split of 
the Company’s Class A Voting and Class B Non-Voting shares where 
shareholders of record as of the close of business on December 29,  
2006 would receive one additional share of the relevant class for 
each share held upon distribution. The Board also approved reso-
lutions,  again  subject  to  shareholder  approval,  increasing  the 
maximum number of Class A Voting shares authorized to be issued 
by 56,233,894 and requiring that all of the authorized and issued and 
fully paid Class B Non-Voting shares with a par value, prior to the 
split, of $1.62478 each be changed into shares without par value. 
These resolutions were approved at a shareholder meeting held on 
December 15, 2006.

All prior period common stock and applicable share and per share 
amounts have been retroactively adjusted to reflect the split.

Reflecting the approval of these resolutions, there are 112,474,388 
authorized Class A Voting shares without par value. Each Class A 
Voting share is entitled to 50 votes per share. The Class A Voting 
shares are convertible on a one-for-one basis into Class B Non-Voting 
shares.

There are 1.4 billion authorized Class B Non-Voting shares. 

During 2006, 140 Class A Voting shares were converted into Class B 
Non-Voting shares.

The Articles of Continuance of the Company under the Company 
Act (British Columbia) impose restrictions on the transfer, voting and 
issue of the Class A Voting and Class B Non-Voting shares in order to 
ensure that the Company remains qualified to hold or obtain licences 
required to carry on certain of its business undertakings in Canada.

The  Company  is  authorized  to  refuse  to  register  transfers  of  any 
shares of the Company to any person who is not a Canadian in order 
to ensure that the Company remains qualified to hold the licences 
referred to above.

(B)  DIvIDENDS:

On April 25, 2006, the Company declared a semi-annual dividend 
of $0.0375 per share on each of its outstanding Class B Non-Voting 
shares and Class A Voting shares. This semi-annual dividend totalling 
$24 million was paid on July 4, 2006 to the shareholders of record on 
June 14, 2006.

On October 30, 2006, the Board approved an increase in the annual 
dividend from $0.075 to $0.16 per Class A Voting and Class B Non-
Voting  share.  Additionally,  the  Company’s  dividend  distribution 
policy was modified to make dividend distributions on a quarterly 
basis instead of semi-annually. At the same time, the Board declared 
the first quarterly dividend of $0.04 per share to be paid on January 2,  
2007 to shareholders of record on December 20, 2006 reflecting the 
increased $0.16 per share annual dividend level and the new quar-
terly distribution schedule. The dividend payment on January 2, 2007 
totalled $25 million.

The Class A Voting shares may receive a dividend at a quarterly rate 
of up to $0.04 per share only after the Class B Non-Voting shares 
have been paid a dividend at a quarterly rate of $0.04 per share. The 
Class A Voting and Class B Non-Voting shares share equally in divi-
dends after payment of a dividend of $0.04 per share for each class.

(C )  STOCk OP TIONS, SHARE UNITS AND SHARE   

PURCHASE PL ANS:

As a result of the Company’s two-for-one stock split (note 20(a)(ii)), 
the numbers of options, restricted share units and directors’ deferred 
share units outstanding were adjusted, in accordance with existing 
provisions of the plans for these awards, such that the holders of 
these awards would be in the same economic position before and 
after effecting the stock split. Consequently, these adjustments did 
not result in a new measurement date for these awards.

All prior period numbers of options, restricted share units and direc-
tors’ deferred share units as well as exercise prices and fair values 
per individual award have been retroactively adjusted to reflect the 
two-for-one stock split.

(i)	

Stock	options:

(a)  Stock option plans:
Options to purchase Class B Non-Voting shares of the Company on a 
one-for-one basis may be granted to employees, directors and offi-
cers of the Company and its affiliates by the Board of Directors or by 
the Company’s Management Compensation Committee. There are 
30 million options authorized under the 2000 plan, 25 million options 
authorized under the 1996 plan, and 9.5 million options authorized 
under the 1994 plan. The term of each option is 7 to 10 years and 
the vesting period is generally four years but may be adjusted by 
the Management Compensation Committee on the date of grant. 
The exercise price for options is equal to the fair market value of the 
Class B Non-Voting shares determined as the five-day average before 
the grant date as quoted on The Toronto Stock Exchange. 

Effective July 1, 2006, non-executive directors will no longer receive 
stock options.

On July 1, 2005, all stock options of Call-Net were exchanged for 
fully-vested options of RCI (note 4(b)).

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

103

 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

At December 31, 2006, a summary of the stock option plans is as follows:

Outstanding, beginning of year 
Granted   
Exercised  
Forfeited  
Exchanged from Call-Net options 

Outstanding, end of year 

Exercisable, end of year 

2006 

weighted 
average 
exercise 
price 

Number of 
options 

Number of 
options 

26,478,848  $ 

9.62  36,151,698   $ 

2,043,900 
(7,826,982)   
(1,000,906)   

– 

22.71 

1,205,068 

8.80  (10,796,072)   
(940,394)   
858,548 

12.22 
– 

19,694,860 

11.17  26,478,848 

2005

Weighted
average
exercise
price

9.19
18.64
9.28
10.68
12.19

9.62

14,160,866  $ 

9.65  19,140,406  $ 

9.38

At December 31, 2006, the range of exercise prices, the weighted average exercise price and the weighted average remaining contractual life 
are as follows:

Range of 
exercise prices 

 $  1.36 –  $  4.46 
 $  4.47 –  $  6.59 
 $  6.60 –  $10.30 
 $10.31 –  $13.00 
 $13.01 –  $19.09 
 $19.10 –  $29.00 
 $29.01 –  $36.00 

Options outstanding 

Options exercisable

Weighted
average 
remaining 
contractual 
life (years) 

Weighted 
average 
exercise 
price 

Number 
exercisable 

Weighted
average
exercise
price

1.0  $ 
3.7 
6.4 
5.5 
3.7 
6.1 
6.9 

3.16 
5.77 
8.45 
11.42 
17.25 
22.63 
33.95 

 2,844,986  $ 
 2,167,852 
 1,445,886 
 5,503,270 
 2,123,453 
75,419 
– 

3.16
5.99
8.58
11.60
17.31
22.59
–

Number 
outstanding 

2,844,986 
2,663,852 
2,400,332 
6,893,436 
2,650,796 
2,228,458 
13,000 

19,694,860 

4.5 

11.17 

 14,160,866 

9.65

During the year ended December 31, 2006, the Company recorded 
stock-based compensation expense of $28 million (2005 – $35 million) 
related to stock option grants to employees. The expense for 2006 
includes the impact of the amendment to the option plans.

resulted  in  additional  compensation  cost  of  $7  million,  of  which 
$2 million was immediately recorded as stock-based compensation 
expense related to vested options. The remaining $5 million related 
to unvested options will be charged to income over the remaining 
vesting period, of which $2 million was recorded in 2006.

The weighted average estimated fair value at the date of grant for 
options granted during the year ended December 31, 2006 is $8.89 
(2005 – $8.05). 

(b)  Amendment to stock option plans:
Effective March 1, 2006, the Company amended certain provisions of 
its stock option plans which resulted in a new measurement date for 
purposes of determining compensation cost. The amendment pro-
vides that on the death or retirement of an option holder, or the 
resignation of a director, options would continue to be exercisable 
until the original expiry date in accordance with their original terms 
and the vesting would not be accelerated but instead would con-
tinue in accordance with the original vesting period. The amendment  

(c)  Performance options:
On  March  1,  2006,  the  Company  granted  1,398,800  performance-
based options to certain key executives. These options are governed 
by the terms of the 2000 plan. These options vest on a straight-line 
basis over four years provided that certain targeted stock prices are 
met on or after the anniversary date. A binomial valuation model 
was used to determine the $12 million fair value of these options 
at the date of grant. Of this $12 million, $2 million was recorded as 
stock-based compensation expense in the year ended December 31, 
2006 with the remainder to be recognized over the remaining service 
period. 

104

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(d)  Assumptions:
The fair values of options granted or amended during 2006 and 2005 were based on the following assumptions:

Risk-free interest rate 
Dividend yield  
Volatility factor of the future expected market prices of Class B Non-Voting shares 
Weighted average expected life of the options 

2006  

2005

3.94% – 4.47% 
0.27% – 0.48% 
35.46% – 42.30% 
4.8 – 5.6 years 

4.00%
0.27%
  42.30%
 5.4 years

(ii)	 Restricted	share	unit	plan:

The restricted share unit plan enables employees, officers and direc-
tors of the Company to participate in the growth and development 
of the Company. Under the terms of the plan, restricted share units 
are issued to the participant and the units issued vest over a period 
not to exceed three years from the grant date.

On the vesting date, the Company, at its option, shall redeem all 
of the participants’ restricted share units in cash or by issuing one  
Class B Non-Voting share for each restricted share unit. The Company 
has reserved 4,000,000 Class B Non-Voting shares for issuance under 
this plan.

During the year ended December 31, 2006, the Company granted 
506,964  restricted  share  units  (2005  –  506,402).  At  December  31, 
2006, 1,037,668 (2005 – 595,534) restricted share units were outstand-
ing. These restricted share units vest at the end of three years from 
the  grant  date.  Stock-based  compensation  expense  for  the  year 
ended December 31, 2006 related to these restricted share units was  
$12 million (2005 – $4 million). Unrecognized stock-based compen-
sation expense as at December 31, 2006 related to these restricted 
share units was $20 million (2005 – $9 million).

(iii)	 Directors’	deferred	share	unit	plan:

The  directors’  deferred  share  unit  plan  enables  directors  of  the 
Company to elect to receive their remuneration in deferred share 

21   CONSOLIDATED STATEMENTS OF CASH FLOwS 

AND SUPPLEMENTAL INFORMATION

(A)  CHANGE IN NON - C ASH wORkING C APITAL ITEMS:

Increase in accounts receivable 
Increase (decrease) in accounts payable and accrued liabilities  
Increase in unearned revenue 
Increase in deferred charges and other assets 

(B)  SUPPLEMENTAL C ASH FLOw INFORMATION:

Income taxes paid 
Interest paid 

units.  During  the  year  ended  December  31,  2006,  the  Company 
granted  73,353  directors’  deferred  share  units  (2005  –  42,271).  At 
December 31, 2006, 263,291 (2005 – 265,396) directors’ deferred share 
units were outstanding. Stock-based compensation expense for the 
year ended December 31, 2006 related to these directors’ deferred 
share units was $5 million (2005 – $3 million). There is no unrecog-
nized compensation related to directors’ deferred share units since 
these awards vest immediately when granted.

(iv)	 Employee	share	accumulation	plan:

The employee share accumulation plan allows employees to volun-
tarily participate in a share purchase plan. Under the terms of the 
plan, employees of the Company can contribute a specified percent-
age of their regular earnings through regular payroll deductions.  
The  designated  administrator  of  the  plan  then  purchases,  on  a 
monthly basis, Class B Non-Voting shares of the Company on the 
open mar ket on behalf of the employee. At the end of each quarter, 
the Company makes a contribution of 25% of the employee’s con-
tribution in the quarter. The administrator then uses this amount 
to  purchase  additional  shares  of  the  Company  on  behalf  of  the 
employee, as outlined above.

Compensation expense amounted to $4 million for the year ended 
December 31, 2006 (2005 – $3 million).

$ 

2006  

2005

(198)  $ 
243 
51 
(21)   

(183)
(61)
16
(70)

$ 

75  $ 

(298)

2006  

2005

$ 

5  $ 

650 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

16
706

105

 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(C )  SUPPLEMENTAL DISCLOSURE OF NON - C ASH TR ANSAC TIONS:

Options to acquire Class B Non-Voting shares issued in exchange for Call-Net options (note 4(b)) 
Class B Non-Voting shares issued in consideration for acquisition of shares of Call-Net (note 4(b)) 
Class B Non-Voting shares issued in consideration upon the conversion of convertible debt (note 15(d)) 
Class B Non-Voting shares issued in consideration upon the conversion of Preferred Securities (note 15(d)) 

$ 

2006  

2005

–  $ 
– 
– 
– 

8
316
271
697

22   REL A TED PA RTY TRA NSACTION S

The Company entered into the following related party transactions:

(A)  The  Company  has  entered  into  certain  transactions  in  the 
normal course of business with certain broadcasters in which the 
Company has an equity interest. The amounts paid to these broad-
casters are as follows:

Access fees paid to broadcasters accounted for by the equity method 

(B)   The Company has entered into certain transactions with compa-
nies, the partners or senior officers of which are or were directors of 
the Company. Total amounts paid by the Company to these related 
parties are as follows:

Legal services and commissions paid on premiums for insurance coverage 
Telecommunication and programming services 
Interest charges and other financing fees 

(C )   The Company made payments to companies controlled by the 
controlling shareholder of the Company as follows:

Charges to the Company for business use of aircraft and other administrative services 

2006  

2005

$ 

19  $ 

18

2006  

2005

2  $ 
– 
– 

2  $ 

5
2
22

29

$ 

$ 

2006  

2005

$ 

1  $ 

1

In 2005, with the approval of a Special Committee of the Board of 
Directors, the Company entered into an arrangement to sell to the 
controlling shareholder of the Company, for $13 million in cash, the 
shares in two wholly owned subsidiaries whose only asset consists 
of tax losses aggregating approximately $100 million. The Special 
Committee was advised by independent counsel and engaged an 
accounting firm as part of their review to ensure that the sale price 
was within a range that would be fair from a financial point of view. 
Further to this arrangement, on April 7, 2006, a company controlled 

by the controlling shareholder of the Company purchased the shares 
in one of these wholly owned subsidiaries for cash of $7 million. On 
July 24, 2006, the shares of the second wholly owned subsidiary were 
purchased by a company controlled by the controlling shareholder 
for cash of $6 million.

These transactions are recorded at the exchange amount, being the 
amount agreed to by the related parties.

106

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

23   COM MI TME NT S

(A)   The  Company  is  committed,  under  the  terms  of  its  licences 
issued by Industry Canada, to spend 2% of certain revenues earned 
in each year on research and development activities.

(B)  During 2005, the Company announced a joint venture with Bell 
Canada to build and manage a nationwide fixed wireless broadband 
network. The companies will jointly and equally fund the initial net-
work deployment costs estimated at $200 million over a three-year 
period. During 2006, the Company contributed its broadband wire-
less spectrum licence in the 2.5 GHz frequency range. The Company 
is committed to contribute additional spectrum licences in 2007.

(C )   The Company enters into agreements with suppliers to provide 
services and products that include minimum spend commitments. 
The  Company  has  agreements  with  certain  telephone  companies 
that guarantee the long-term supply of network facilities and agree-
ments relating to the operations and maintenance of the network. 

(D)   In the ordinary course of business and in addition to the amounts 
recorded on the consolidated balance sheets and disclosed elsewhere 
in the notes, the Company has entered into agreements to acquire 
broadcasting rights to programs and films over the next three years 
at a total cost of approximately $53 million. In addition, the Company 
has  commitments  to  pay  access  fees  over  the  next  year  totalling 
approximately $19 million.

(E) 
In 2005, the Company was awarded a share of the broadcast 
rights  to  the  2010  Olympic  Winter  Games  and  the  2012  Olympic 
Summer Games at a cost of U.S. $31 million.

24   GUA RA NTEES

In  the  normal  course  of  business,  the  Company  has  entered  into 
agreements that contain features which meet the definition of a 
guarantee  under  GAAP.  A  description  of  the  major  types  of  such 
agreements is provided below:

(A)  BUSINESS SALE AND BUSINESS COMBINATION AGREEMENTS:

As part of transactions involving business dispositions, sales of assets 
or other business combinations, the Company may be required to pay 
counterparties for costs and losses incurred as a result of breaches of 
representations and warranties, intellectual property right infringe-
ment, loss or damages to property, environmental liabilities, changes 
in laws and regulations (including tax legislation), litigation against 
the counterparties, contingent liabilities of a disposed business or 
reassessments of previous tax filings of the corporation that carries 
on the business.

(F )   Pursuant to CRTC regulation, the Company is required to make 
contributions to the Canadian Television Fund (“CTF”), which is a 
cable industry fund designed to foster the production of Canadian 
television programming. Contributions to the  CTF are based on a 
formula, including gross broadcast revenues and the number of sub-
scribers. The Company may elect to spend a portion of the above 
amount  for  local  television  programming  and  may  also  elect  to 
contribute a portion to another CRTC-approved independent pro-
duction fund. The Company estimates that its total contribution for 
2007 will amount to approximately $39 million.

In addition, the Company is required to pay a broadcasting license 
fee  which  is  based  on  the  fee  revenue  of  each  undertaking.  The 
Company estimates that license fees for 2007 will amount to approxi-
mately $24 million.

(G)   In addition to the items listed above, the future minimum lease 
payments under operating leases for the rental of premises, distri-
bution facilities, equipment and microwave towers, commitments 
for  player  contracts,  purchase  obligations  and  other  contracts  at 
December 31, 2006 are as follows:

Year ending December 31:
2007  
2008  
2009  
2010  
2011  
2012 and thereafter 

$ 

1,026
754
594
172
104
182

$ 

2,832

Rent expense for 2006 amounted to $169 million (2005 – $194 million).

(B)  SALES OF SERvICES:

As part of transactions involving sales of services, the Company may 
be required to pay counterparties for costs and losses incurred as 
a result of breaches of representations and warranties, changes in 
laws and regulations (including tax legislation) or litigation against 
the counterparties.

(C )  PURCHASES AND DEvELOPMENT OF ASSETS:

As  part  of  transactions  involving  purchases  and  development  of 
assets, the Company may be required to pay counterparties for costs 
and losses incurred as a result of breaches of representations and war-
ranties, loss or damages to property, changes in laws and regulations 
(including tax legislation) or litigation against the counterparties.

(D) 

INDEMNIFIC ATIONS:

The Company indemnifies its directors, officers and employees against 
claims reasonably incurred and resulting from the performance of 

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

107

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

their services to the Company, and maintains liability insurance for 
its directors and officers as well as those of its subsidiaries.

The  Company  is  unable  to  make  a  reasonable  estimate  of  the   
maximum potential amount it would be required to pay counterpar-
ties. The amount also depends on the outcome of future events and 

conditions, which cannot be predicted. No amount has been accrued 
in the consolidated balance sheets relating to these types of indem-
nifications or guarantees at December 31, 2006 or 2005. Historically, 
the Company has not made any significant payments under these 
indemnifications or guarantees.

25   CON T INGE NT LIA BILIT IES

(A)  In  August  2004,  a  proceeding  under  the  Class  Actions  Act 
(Saskatchewan) was brought against Wireless and other providers  
of  wireless  communications  services  in  Canada.  The  proceeding 
involves  allegations  by  Wireless  customers  of  breach  of  contract, 
misrepresentation  and  false  advertising  with  respect  to  the  sys-
tem access fee charged by Wireless to some of its customers. The 
plaintiffs seek unquantified damages from the defendant wireless 
communications service providers. Wireless believes it has a good 
defence  to  the  allegations.  In  July  2006,  the  Saskatchewan  court 
denied the plaintiffs’ application to have the proceeding certified as 
a class action. However, the court granted leave to the plaintiffs to 
renew their applications in order to address the requirements of the 
Saskatchewan class proceedings legislation. The plaintiff’s application  
to address these requirements is set to be heard by the Court on 
April  4  and  5,  2007.  Similar  proceedings  have  also  been  brought 
against Wireless and other providers of wireless communications in 
most of Canada. The Company has not recorded a liability for this 
contingency since the likelihood and amount of any potential loss 
cannot be reasonably estimated. 

Competition  under  the  misleading  advertising  provisions  of  the 
Competition Act with respect to its system access fee.

(B) 
In April 2004, a proceeding was brought against Fido and others  
claiming  damages  totalling  $160  million,  specific  performance,   
breach of contract, breach of confidence and breach of fiduciary duty. 
The proceeding is seeking to add Inukshuk Wireless Partnership, the 
Company’s 50% owned joint venture, as a party to the action. The pro-
ceeding is at an early stage. The Company believes it has good defences 
to the claim and no amounts have been provided in the accounts.

(C )  The  Company  believes  that  it  has  adequately  provided  for 
income taxes based on all of the information that is currently avail-
able.  The  calculation  of  income  taxes  in  many  cases,  however, 
requires significant judgment in interpreting tax rules and regula-
tions. The Company’s tax filings are subject to audits which could 
materially  change  the  amount  of  current  and  future  income  tax 
assets and liabilities, and could, in certain circumstances, result in the 
assessment of interest and penalties.

In addition, on December 9, 2004, Wireless was served with a court 
order compelling it to produce certain records and other informa-
tion relevant to an investigation initiated by the Commissioner of 

(D)  There exist certain other claims and potential claims  against 
the Company, none of which is expected to have a material adverse 
effect on the consolidated financial position of the Company.

26   CANADIAN AND UNITED STATES 

ACCOUNTING POLICY DIFFERENCES

The consolidated financial statements of the Company have been 
prepared  in  accordance  with  GAAP  as  applied  in  Canada.  In  the   
following  respects,  GAAP,  as  applied  in  the  United  States,  differs 
from that applied in Canada.

If United States GAAP were employed, net income (loss) for the year 
in each year would be adjusted as follows:

Net income (loss) for the year based on Canadian GAAP 
Gain on sale of cable systems (b) 
Pre-operating costs capitalized (c) 
Equity instruments (d) 
Capitalized interest, net (e) 
Financial instruments (h) 
Stock-based compensation (i) 
Income taxes (k) 
Installation revenues, net (l) 
Interest expense (m) 
Other   

Net income (loss) for the year based on United States GAAP 

Net income (loss) per share based on United States GAAP:

  Basic    
  Diluted    

108

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

$ 

$ 

$ 

2006  

2005

622  $ 
(4)   
5 
– 
14 
19 
(2)   

128 
1 
(2)   
(1)   

(45)
(4)
(9)
16
3
(286)
14
(2)
2
(3)
1 

780  $ 

(313)

1.23  $ 
1.22 

(0.54)
(0.54)

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

The cumulative effect of these adjustments on the consolidated shareholders’ equity of the Company is as follows:

Shareholders’ equity based on Canadian GAAP 
Gain on sale and issuance of subsidiary shares to non-controlling interest (a) 
Gain on sale of cable systems (b) 
Pre-operating costs capitalized (c) 
Capitalized interest (e) 
Unrealized holding gains on investments (f) 
Acquisition of Cable Atlantic (g) 
Financial instruments (h) 
Pension liability (j) 
Income taxes (k) 
Installation revenues, net (l) 
Acquisition of Wireless (m) 
Non-controlling interest effect of adjustments 
Other   

2006  

2005

$ 

4,200  $ 
46 
113 

(7)   
58 
210 
35 
(515)   
(73)   
(126)   
6 
1 
(95)   
(16)   

3,528 
46
117
(12)
44
139
35
(563)
(20)
(254)
5
3
(95)
(15)

Shareholders’ equity based on United States GAAP 

$ 

3,837  $ 

2,958

The  areas  of  material  difference  between  Canadian  and  United 
States GAAP and their impact on the consolidated financial state-
ments of the Company are described below:

(A)  GAIN ON SALE AND ISSUANCE OF SUBSIDIARY SHARES   

TO NON - CONTROLLING INTEREST:

Under  United  States  GAAP,  the  carrying  value  of  the  Company’s 
investment in Wireless would be lower than the carrying value under 
Canadian GAAP as a result of certain differences between Canadian 
and  United  States  GAAP,  as  described  herein.  This  results  in  an 
increase to the gain on sale and dilution under United States GAAP.

(B)  GAIN ON SALE OF C ABLE SYSTEMS:

Under  Canadian  GAAP,  the  cash  proceeds  on  the  non-monetary 
exchange of cable assets in 2000 were recorded as a reduction in the 
carrying value of PP&E. Under United States GAAP, a portion of the 
cash proceeds received was recognized as a gain in the consolidated 
statements of income on an after-tax basis. The gain amounted to 
$40 million before income taxes.

Under  Canadian  GAAP,  the  after-tax  gain  arising  on  the  sale  of   
certain of the Company’s cable television systems in prior years was 
recorded as a reduction of the carrying value of goodwill acquired 
in  a  contemporaneous  acquisition  of  certain  cable  television   
systems. Under United States GAAP, the Company included the gain 
on  sale  of  the  cable  television  systems  in  income,  net  of  related 
future income taxes. 

As a result of these transactions, the carrying amount of the above 
assets are higher and additional depreciation expense is recorded 
under United States GAAP.

(C )  PRE- OPER ATING COSTS C APITALIzED:

Under Canadian GAAP, the Company defers the incremental costs 
relating to the development and pre-operating phases of new busi-
nesses and amortizes these costs on a straight-line basis over periods 
up to five years. Under United States GAAP, these costs are expensed 
as incurred.

(D)  EqUIT Y INSTRUMENTS:

Under  Canadian  GAAP,  the  fair  value  of  the  liability  component 
of the Convertible Preferred Securities of $388 million at the date 
of issuance was recorded as long-term debt. This liability compo-
nent was being accreted up to the $600 million face value of the 
Convertible  Preferred  Securities  over  the  term  to  maturity.  This 
accretion was charged to interest expense. Under Canadian GAAP, 
the value of the conversion feature of $188 million was recorded in 
shareholders’ equity.

Under United States GAAP, the fair value of the conversion feature 
was not permitted to be separately recorded. The fair value of the 
liability component of $576 million at issuance was recorded outside 
of shareholders’ equity and was being accreted up to the $600 mil-
lion face value of the Convertible Preferred Securities over the term 
to maturity. This accretion was charged to interest expense.

During 2005, the Convertible Preferred Securities were converted to 
Class B Non-Voting shares.

(E)  C APITALIzED INTEREST:

Under United States GAAP, interest costs are capitalized as part of the 
historical cost of acquiring certain qualifying assets, which require a 
period of time to prepare for their intended use. Capitalization is 
not required under Canadian GAAP. 

(F )  UNREALIzED HOLDING GAINS AND LOSSES   

ON INvESTMENTS:

United  States  GAAP  requires  that  certain  investments  in  equity   
securities that have readily determinable fair values be stated in the 
consolidated balance sheets at their fair values. The unrealized hold-
ing gains and losses from these investments, which are considered 
to be “available-for-sale securities” under United States GAAP, are 
included as a separate component of shareholders’ equity and com-
prehensive income, net of related future income taxes.

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

109

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(G)  ACqUISITION OF C ABLE ATL ANTIC: 

United States GAAP requires that shares issued in connection with a 
purchase business combination be valued based on the market price 
at  the  announcement  date  of  the  acquisition,  whereas  Canadian 
GAAP had required such shares be valued based on the market price 
at the consummation date of the acquisition. Accordingly, the Class B  
Non  Voting  shares  issued  in  respect  of  the  acquisition  of  Cable 
Atlantic in 2001 were recorded at $35 million more under United 
States GAAP than under Canadian GAAP. This resulted in an increase 
to goodwill in this amount, with a corresponding increase to con-
tributed surplus in the amount of $35 million. 

(H)  FINANCIAL INSTRUMENTS: 

Under Canadian GAAP, the Company accounts for certain of its cross-
currency interest rate exchange agreements as hedges of specific 
debt instruments. Under United States GAAP, these instruments are 
not accounted for as hedges, but instead changes in the fair value 
of the derivative instruments, reflecting primarily market changes in 
foreign exchange rates, interest rates, as well as the level of short-
term variable versus long-term fixed interest rates, are recognized in 
income immediately. 

(I)  STOCk-BASED COMPENSATION:

Effective  January  1,  2006,  the  Company  adopted  the  fair  value 
method of recognizing stock-based compensation as prescribed by 
SFAS  No. 123(R),  Share-Based  Payments.  Prior  to  the  adoption  of   
SFAS 123(R), the Company used the intrinsic value method to account 
for stock-based compensation under United States GAAP. The Company 
elected to apply the modified prospective transition method as per-
mitted by SFAS 123(R). In accordance with the transition method, the 
Company has included in its United States GAAP income the cost of 
the outstanding and unvested options commencing January 1, 2006, 
net of estimated forfeiture rates. For Canadian GAAP, the Company 
adopted the fair value method of recognizing stock-based compensa-
tion expense beginning January 1, 2004.

Upon adoption of SFAS 123(R), all outstanding options were remea-
sured  at  their  fair  value  on  the  original  date  of  grant  with  the 
unvested portion of these awards to be recognized over the remain-
ing service period. For 2006, there is no adjustment required to arrive 
at United States GAAP net income (loss) since the expense recorded 
under United States GAAP for these awards is consistent with that 
recorded under Canadian GAAP.

In 2006, the Company adopted the provisions of EIC 162 for Canadian 
GAAP  (note  2(b)).  Under  EIC  162,  the  Company  was  required  to 
restate prior periods for the impact of stock-based compensation  
issued to employees eligible for retirement before the vesting date. 
For United States GAAP, upon adoption of SFAS 123(R), the Company 
is  only  required  to  apply  the  provisions  relating  to  employees   
eligible  to  retire  prior  to  the  vesting  date  to  awards  issued  after 
January 1, 2006. As a result, for the year ended December 31, 2006, an 
additional $2 million of compensation expense was recorded under 
United States GAAP, relative to that recorded under Canadian GAAP, 
related to retirement-eligible employees.

(j)  PENSION LIABILIT Y:

Under  United  States  GAAP,  the  Company  is  required  to  adopt 
the recognition and disclosure provisions of  SFAS 158, Employers’ 
Accounting for Defined Benefit Pension and Other Postretirement 
Plans, as at December 31, 2006. For the year ended December 31, 
2006, under United States GAAP, the Company recorded a decrease 
of $3 million to other comprehensive income, net of income taxes 
of  $1  million  to  reflect  the  current  period  decrease  in  the  addi-
tional minimum pension liability under United States GAAP. Under 
SFAS 158, the Company is required to recognize the funded status 
of defined benefit post retirement plans on the balance sheet with 
changes recorded in other comprehensive income (loss). The adop-
tion of this standard resulted in an increase to accumulated other 
comprehensive income at December 31, 2006 of $50 million, net of 
income taxes of $27 million.

For  the  year  ended  December  31,  2005,  the  Company  recorded   
$35 million of stock-based compensation expense under Canadian 
GAAP that would not be recorded under United States GAAP. There 
was no stock-based compensation expense for United States GAAP 
since the exercise price of the stock options granted was equal to the 
market value of the underlying shares at the date of grant.

(k ) 

INCOME TA xES:

Included in the caption “Income taxes” is the tax effect of various 
adjustments where appropriate. In addition, in 2006, the Company 
released certain valuation allowances that were previously recorded 
under United States GAAP based on management’s assessment that it 
is more likely than not that these income tax assets will be realized.

Under  United  States  GAAP,  unvested  options  that  were  issued  as 
consideration for the acquisition of the remaining shares of  RWCI 
on December 31, 2004 were revalued at this date with the result-
ing intrinsic value of $38 million recorded as unearned compensation 
cost. Unearned compensation cost is recognized as compensation 
expense  over  the  remaining  vesting  period.  During  2005,  under 
United  States  GAAP,  $21  million  of  compensation  expense  was 
recorded related to these options.

(L) 

INSTALL ATION REvENUES AND COSTS:

For Canadian GAAP purposes, cable installation revenues for both 
new connects and re-connects are deferred and amortized over the 
customer  relationship  period.  For  United  States  GAAP  purposes, 
installation revenues are immediately recognized in income to the 
extent of direct selling costs, with any excess deferred and amortized 
over the customer relationship period.

110

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(M)  ACqUISITION OF wIRELESS:

(N)  CONSOLIDATED STATEMENTS OF C ASH FLOwS:

At December 31, 2004, the Company acquired the outstanding shares 
of  Wireless  not  owned  by  the  Company  and  exchanged  the  out-
standing stock options of Wireless for stock options in the Company. 
United States GAAP requires that the intrinsic value of the unvested 
options issued be determined as of the consummation date of the 
transaction and be recorded as deferred compensation. Canadian 
GAAP requires that the fair value of unvested options be recorded as 
deferred compensation. Under United States GAAP, this results in an 
increase in goodwill in the consolidated accounts of the Company of 
$6 million, with a corresponding adjustment to contributed surplus.

Under Canadian GAAP, as part of the purchase price equation, the 
derivative instruments of Wireless were recorded at their fair value 
at the date of acquisition. The fair value increment is amortized to 
interest expense over the remaining terms of the derivative instru-
ments. Under United States  GAAP, the derivative instruments are 
recorded  at  fair  value.  Therefore,  under  United  States  GAAP,  the 
fair value increment related to derivative instruments is reduced by  
$20  million  with  an  offsetting  decrease  to  goodwill.  As  a  conse-
quence, the amortization of the fair value increment is not required 
under United States GAAP.

(i)   Canadian  GAAP  permits  the  disclosure  of  a  subtotal  of  the 
amount of funds provided by operations before change in non-
cash  operating  items  in  the  consolidated  statements  of  cash  
flows.  United  States  GAAP  does  not  permit  this  subtotal  to   
be included.

(ii)  Canadian  GAAP permits bank advances to be included in the 
determination of cash and cash equivalents in the consolidated 
statements of cash flows. United States GAAP requires that bank  
advances be reported as financing cash flows. As a result, under  
United States GAAP, the total increase in cash and cash equivalents  
in 2006 in the amount of $85 million reflected in the consolidated 
statements of cash flows would be decreased by $85 million and 
financing activities cash flows would decrease by $85 million. 
The total decrease in cash and cash equivalents in 2005 in the 
amount of $348 million reflected in the consolidated statements 
of cash flows would be decreased by $104 million and financing 
activities cash flows would be increased by $104 million.

(O)  CONSOLIDATED STATEMENTS OF COMPREHENSIvE   

INCOME (LOSS):

United States GAAP requires the disclosure of a statement of com-
prehensive  income  (loss).  Comprehensive  income  (loss)  generally 
encompasses all changes in shareholders’ equity, except those arising  
from transactions with shareholders.

Net income (loss) based on United States GAAP 
Other comprehensive income, net of income taxes:

  Unrealized holding gains (losses) arising during the year 
  Realized gains included in income, net of income taxes 
  Minimum pension liability, net of income taxes 

Comprehensive income (loss) based on United States GAAP 

2006  

2005

$ 

780  $ 

(313)

71 
– 
(3)   

(1)
(10)
–

$ 

848  $ 

(324)

(P)  OTHER DISCLOSURES:

(q)  PENSIONS:

United States GAAP requires the Company to disclose accrued liabili-
ties, which is not required under Canadian GAAP. Accrued liabilities 
included in accounts payable and accrued liabilities as at December 31,  
2006 were $1,287 million (2005 – $1,069 million). At December 31,  
2006,  accrued  liabilities  in  respect  of  PP&E  totalled  $153  million   
(2005 – $104 million), accrued interest payable totalled $109 million 
(2005 – $113 million), accrued liabilities related to payroll totalled 
$234 million (2005 – $177 million), and CRTC commitments totalled  
$9 million (2005 – $40 million).

The  Company  implemented  SFAS  No.  132,  Employers  Disclosures 
about  Pensions  and  Other  Post-retirement  Benefits  –  an  amend-
ment of FASB Statements No. 87, 88 and 106, in 2004. The following 
summarizes the additional disclosures required and different pension- 
related amounts recognized or disclosed in the Company’s accounts 
under United States GAAP:

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

111

 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

Current service cost (employer portion) 
Interest cost 
Expected return on plan assets 
Amortization:

  Transitional asset  
  Realized gains included in income  
  Net actuarial loss 

Net periodic pension cost 

Accrued benefit asset 
Accumulated other comprehensive income (loss) 

Net amount recognized in balance sheet 

2006  

2005

24  $ 
32 
(33)   

(10)   
 1 
10 

24  $ 

34  $ 
(97)   

(63)  $ 

15
29
(30)

(10)
1
8 

13

13
19

32

$ 

$ 

$ 

$ 

In  addition  to  the  amounts  disclosed  above,  under  United  States 
GAAP, the accrued benefit liability related to the Company’s sup-
plemental  unfunded  pension  benefits  for  certain  executives  was   
$19 million (2005 – $16 million).

not have commercial substance. The standard was effective for the 
Company for non-monetary asset exchanges occurring in fiscal 2006 
and was applied prospectively. The revised standard did not have a 
material impact on the results of the Company under United States 
GAAP.

(R)  RECENT UNITED STATES ACCOUNTING PRONOUNCEMENTS:

In December 2006, the Company adopted Staff Accounting Bulletin 
No. 108, Considering the Effects of Prior Year Misstatements when 
Quantifying  Misstatements  in  Current  Year  Financial  Statements 
(“SAB 108”). SAB 108 clarifies the way that a company should eval-
uate  identified  unadjusted  errors  for  materiality.  The  Company 
elected, as allowed under SAB 108, to reflect the effect of initially 
applying the guidance by adjusting the carrying amount of respec-
tive accounts at the beginning of 2006 and recording an offsetting 
adjustment to the opening balance of deficit in 2006. Accordingly, 
the Company recorded a cumulative adjustment to decrease deficit 
by $28 million related to the accounting for financial instruments 
under United States GAAP.

In November 2004, the FASB issued SFAS No. 151, Inventory Costs, an 
amendment of ARB No. 43, Chapter 4 (“SFAS 151”). This statement 
amends the guidance in ARB No. 43, Chapter 4, Inventory Pricing, to 
clarify the accounting for abnormal amounts of idle facility expense, 
freight,  handling  costs,  and  wasted  material  (spoilage).  SFAS  151 
requires that those items be recognized as current-period charges. In 
addition, this statement requires that allocation of fixed production 
overheads to costs of conversion be based upon the normal capacity 
of the production facilities. The provisions of SFAS 151 were effective 
for the Company on January 1, 2006. This revised standard did not 
have a material impact on the results of the Company under United 
States GAAP.

SFAS No. 153, Exchanges Of Non-Monetary Assets – an Amendment of  
APB Opinion 29 (“SFAS 153”), was issued in December 2004. APB Opin ion 
29 is based on the principle that exchanges of non-monetary assets 
should be measured based on the fair value of assets exchanged. 
SFAS 153 amends APB Opinion 29 to eliminate the exception for non-
monetary exchanges of similar productive assets and replaces it with 
a general exception for exchanges of non-monetary assets that do 

In June 2005, the FASB issued SFAS No. 154, Accounting Changes and 
Error Corrections, a replacement of APB Opinion No. 20, Accounting 
Changes  (“Opinion  20”),  and  FASB  Statement  No.  3,  Reporting 
Accounting Changes in Interim Financial Statements (“SFAS 154”). 
The Statement applies to all voluntary changes in accounting princi-
ple, and changes the requirements for accounting for and reporting 
of a change in accounting principle. SFAS 154 requires retrospective 
application  to  prior  periods’  financial  statements  of  a  voluntary 
change in accounting principle unless it is impracticable. SFAS 154 
requires  that  a  change  in  method  of  depreciation,  amortization, 
or depletion for long-lived, non-financial assets be accounted for 
as a change in accounting estimate that is affected by a change in 
accounting  principle.  Opinion  20  previously  required  that  such  a 
change be reported as a change in accounting principle. SFAS 154 
was effective for accounting changes and corrections of errors made 
in fiscal years beginning after December 15, 2005. This standard did 
not have a material impact on the results of the Company under 
United States GAAP.

In June 2006, the FASB issued Interpretation No. 48, Accounting for 
Uncertainty  in  Income  Taxes,  an  Interpretation  of  SFAS  109.  This 
interpretation prescribes the measurement and recognition criteria 
of a tax position taken or expected to be taken in a tax return. This 
interpretation  is  effective  for  the  Company  beginning  January  1,  
2007. The Company is currently assessing the impact of this standard.

In September 2006, the FASB issued SFAS 157, Fair Value Measurements. 
This new standard defines fair value, establishes a framework for 
measuring fair value under generally accepted accounting principles 
and expands disclosures about fair value measurements. This new 
standard is effective for the Company beginning January 1, 2008. 
The Company is currently assessing the impact of this standard. 

112

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

27   SUB SE qUEN T EvENT S

(A)  On November 29, 2006, the CRTC approved the Company’s appli-
cation for the $40 million acquisition of five Alberta radio stations 
announced earlier in 2006. The stations are located in Edmonton, 
Fort McMurray and Grande Prairie, Alberta. The acquisition closed 
on January 1, 2007.

(B)  On  February  6,  2007,  Cable  repaid,  at  maturity,  the  aggre-
gate principal amount outstanding of the $450 million 7.60% Senior 
Secured Second Priority Notes, plus accrued interest, for a total of 
$467 million.

(C )  On February 15, 2007, the Company declared a quarterly divi-
dend of $0.04 per share on each of its outstanding Class B Non-Voting 
shares and Class A Voting shares. This quarterly dividend will be paid 
on April 2, 2007 to shareholders of record on March 15, 2007.

(D)  On March 6, 2007, Moody’s Investors Service upgraded Cable’s 
senior secured debt rating to “Baa3” and on February 27, 2007, Fitch 
Ratings upgraded Cable’s senior secured debt rating to “BBB-”. As 
a  result,  since  March  6,  2007,  Cable  has  two  required  investment 
grade ratings on its senior secured debt, which allows Cable, at its 
discretion, to release the security on all of its senior secured debt as 
described in note 15(b)(ii).

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

113

ROGERS COMMUNICATIONS INC.
CORPORATE INFORMATION

CORPOR ATE HEAD OFFICE

Rogers Communications Inc.
333 Bloor Street East, 10th Floor
Toronto, Ontario  M4W 1G9
416-935-7777 
www.rogers.com

SHAREHOLDER SERvICES

If you are a shareholder and have inquiries regarding your  
account, wish to change your name or address, have questions 
about lost stock certificates, share transfers or dividends,  
please contact our Transfer Agent and Registrar:

Computershare Investor Services Inc.
100 University Ave., 9th Floor, North Tower
Toronto, Ontario  M5J 2Y1
800-564-6253 or service@computershare.com

Multiple Mailings
If you receive duplicate shareholder mailings from Rogers 
Communications, please contact Computershare at
800-564-6253 to consolidate your holdings.

INvESTOR REL ATIONS

Institutional investors, security analysts and others requiring  
additional financial information can visit the Investor Relations  
section of the www.rogers.com website or contact:

Bruce M. Mann, CPA
Vice President, Investor Relations
416-935-3532 or bruce.mann@rci.rogers.com

Dan Coombes
Director, Investor Relations
416-935-3550 or dan.coombes@rci.rogers.com

Media inquiries: 416-935-7777 or corpcomm@rci.rogers.com

STOCk ExCHANGE LISTINGS

Listed in Canada on the Toronto Stock Exchange (TSx)
RCI.a – Class A Voting shares (CUSIP # 775109101)
RCI.b – Class B Non-Voting shares (CUSIP # 775109200)

Listed in the U.S. on the New York Stock Exchange (NYSE)
RG – Class B Non-Voting shares (CUSIP # 775109200)

Index Inclusions
Dow Jones Telecom Titans 30 Index
FTSE Global Telecoms Index
S&P/TSX Composite Index
S&P/TSX 60 Index
S&P/TSX Capped Telecom Services Index

DIvIDENDS (ADjUSTED FOR STOCk SPLIT)

Unless indicated otherwise, all dividends paid by Rogers are  
Eligible Dividends as defined by the Canada Revenue Agency.

2005 – $0.050 per share
2006 – $0.075 per share
2007 – $0.160 per share 

Record Date*: 
March 15, 2007 
June 14, 2007  
September 13, 2007 
December 12, 2007 

* subject to Board approval

Payment Date*:
April 2, 2007
July 3, 2007
October 1, 2007
January 2, 2008

INDEPENDENT AUDITORS

KPMG LLP
Toronto, ON

FORM 40 -F

Rogers files its annual report annually with the Securities and 
Exchange Commission of the U.S. on Form 40-F. A copy is available  
at www.sec.gov and at the Investor Relations section of the  
rogers.com website.

ON -LINE INFORMATION

Rogers is committed to open and full financial disclosure and  
best practices in corporate governance. We invite you to visit  
www.rogers.com to find out more about our organization, our 
governance practices, and our continuous disclosure materials 
including quarterly financial releases, Annual Information Form 
and Management Information Circular.

ELEC TRONIC DELIvERY OF SHAREHOLDER MATERIALS

Registered shareholders can receive electronic notice of financial 
statements and proxy materials and utilize the Internet to  
submit proxies on-line by registering at www.rogers.com/ 
electronicdelivery. This approach gets information to shareholders 
more quickly than conventional mail and helps Rogers protect the 
environment and reduce printing and postage costs.

FORwARD -LOOkING INFORMATION

This annual report includes forward-looking statements about 
the financial condition and prospects of Rogers Communications 
which involve significant risks and uncertainties that are detailed 
in the “Risks and Uncertainties Affecting our Businesses” and 
“Caution Regarding Forward-Looking Statements, Risks and 
Assumptions” sections of the 2006 MD&A contained herein which 
should be read in full in conjunction with any other parts of this 
annual report.

DEBT SECURITIES

For details of the public debt securities of the Rogers  
companies, please refer to the Bond Information section  
under Investor Relations at www.rogers.com.

©  2007 Rogers Communications Inc.
  Other registered trademarks that appear are the property of the respective owners.
Printed in Canada

Design: Interbrand, Toronto 

This annual report is recyclable and is printed on elemental chlorine-free paper stock, certain pages  
of which contain 10% post-consumer recycled fibre.

114

ROG E RS COMMU N I C AT I O NS I NC . 2 0 0 6 A N N UAL RE P O R T

 
 
 
ROGERS COMMUNICATIONS INC. 
AT A GLANCE

TSX: RCI  NYSE: RG

ROGERS COMMUNIC ATIONS (CONSOLIDATED)

ROGERS WIRELESS

ROGERS C ABLE AND TELECOM

ROGERS MEDIA

Rogers Communications Inc. (TSX: RCI; NYSE: RG) is a  
diversified Canadian communications and media company 
engaged in three primary lines of business. Rogers Wireless 
is Canada’s largest wireless voice and data communications 
services provider and the country’s only carrier operating on 
the world standard GSM technology platform. Rogers Cable 
and Telecom is Canada’s largest cable television provider, 
offering cable television, high-speed Internet access,  
residential telephony services and video retailing, while 
its Rogers Business Solutions division is a national provider 
of voice communications services, data networking, and 
broadband Internet connectivity to small, medium and large 
businesses. Rogers Media is Canada’s premier collection of 
category-leading media assets with businesses in radio and 
television broadcasting, televised shopping, publishing and 
sports entertainment. 

Rogers Wireless is the largest Canadian wireless communi-
cations services provider, serving almost 6.8 million wireless 
voice and data subscribers and covering 94% of the 
Canadian population at December 31, 2006. Rogers Wireless 
operates Canada’s only GSM and HSDPA networks, the 
global standards in wireless technology. Rogers Wireless 
is Canada’s leader in innovative wireless voice and data 
services, and provides customers with the best and latest 
wireless devices and applications. Rogers Wireless subscribers 
have access to services across the U.S. and internationally, 
in 189 countries through roaming agreements with other 
wireless operators. Rogers sells and markets its wireless 
products separately under both the Rogers Wireless and the 
Fido brands. Rogers Wireless is a wholly owned subsidiary  
of Rogers Communications.

FY2006 Revenue:
$8.8 B

Media

13%

Cable and Telecom

36%

Wireless

51%

FY2006 Network  
Revenue:
$4.3B

Wireless Data

11%

Prepaid Voice

5%

Postpaid Voice

84%

Rogers Cable and Telecom is Canada’s largest cable provider, 
passing 3.5 million homes, and is also a national provider  
of voice communications services, data networking and 
broadband Internet connectivity solutions to businesses.  
Its advanced digital two-way network provides the leading 
selection of on-demand and high-definition programming; 
serves 1.3 million high-speed Internet customers; boasts  
the highest rate of digital cable penetration in Canada;  
and offers cable telephony services across 90% of its cable 
territory. Its Business Solutions division brings together the 
innovative services of Rogers’ Cable, Wireless and Media 
businesses into one sales and service channel dedicated to 
meeting the voice, data networking, Internet connectivity 
and wireless needs of businesses across Canada. Rogers 
Cable and Telecom is a wholly owned subsidiary of Rogers 
Communications. 

FY2006 Revenue:
$3.2B

Core Cable

44%

High-speed Internet

16%

Home Phone

11%

Business Solutions

19%

Retail

10%

Rogers Media operates a portfolio of broadcasting  
operations, publishing operations and sports entertainment  
assets. Media’s Broadcasting group comprises 51 radio  
stations across Canada; two multicultural television stations 
in Ontario (OMNI.1 and OMNI.2), and television stations in 
British Columbia (OMNI.10) and Manitoba (OMNI.11); Rogers 
Sportsnet, a specialty sports television service licensed to  
provide regional sports programming across Canada; and  
The Shopping Channel, Canada’s only nationally televised 
shopping service. Media’s Publishing group publishes more 
than 70 consumer magazines and trade and professional 
publications and directories in Canada. Media’s sports 
entertainment assets include the Toronto Blue Jays baseball  
team and Rogers Centre, Canada’s largest sports and  
entertainment facility. Rogers Media is a wholly owned  
subsidiary of Rogers Communications. 

FY2006 Revenue:
$1.2B

Core Media

86%

Sports Entertainment

14%

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

REVENUE
($ in billions)

OPER ATING PROFIT
($ in billions)

5.5

7.3

8.8

1.7

2.1

2.9

2.5

3.6

4.3

0.9

1.3

2.0

1.9

2.5

3.2

0.7

0.8

0.9

1.0

1.1

1.2

0.1

0.1

0.2

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

2004

2005

2006

Left to right: William Linton, Rogers’ Chief Financial Officer; Philip Lind, Rogers’ Vice Chairman; John Thain, CEO of the NYSE; Edward “Ted” Rogers, Rogers’ President 
and CEO; Alan Horn, Rogers’ Chairman; Bruce M. Mann, Rogers’ Vice President of Investor Relations.

CELEBRATING 10 YEARS ON THE 
NEW YORK STOCK EXCHANGE

Ted Rogers started his first communications business almost 50 
years ago when he saw the potential in the then-new technology 
called FM radio and bought CHFI, Canada’s first FM radio station, 
now the largest and most profitable radio station in Canada. 
Today, Rogers Communications services millions of Canadians 
from coast to coast and employs more than 22,000 people. It owns 
Canada’s largest wireless telecom company; the country’s largest 
cable company; 51 radio stations; regional sports, home shopping 
and multicultural television stations; Canada’s largest collection 
of magazines and trade journals; and the Toronto Blue Jays major 
league baseball team. 

Rogers Communications is headquartered in Toronto and its 
shares have historically traded on the Toronto Stock Exchange.  
In 1996, the Company also listed its shares on the New York Stock 
Exchange (NYSE), which provides additional liquidity, access  
to the single largest pool of equity capital in the world and  
greater visibility by the U.S. investment community. During 2006, 
the Company celebrated the 10-year anniversary of its NYSE  
listing with a ceremony at the exchange. The equity market  
capitalization of Rogers Communications at the start of 1996  
was $2.9 billion. At the end of 2006 it was $22.6 billion, and today 
the shares of Rogers Communications are included in both the 
FTSE and Dow Jones global telecom indexes.

www.rogers.com

R
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:

R
G

ROGERS  
COMMUNICATIONS INC.

Rogers Communications Inc. (TSX: RCI; NYSE: RG) is 
a diversified Canadian communications and media 
company engaged in three primary lines of business. 
Rogers Wireless is Canada’s largest wireless voice 
and data communications services provider and the 
country’s only carrier operating on the world standard 
GSM technology platform. Rogers Cable and Telecom 
is Canada’s largest cable television provider, offering 
cable television, high-speed Internet access, resi-
dential telephony services and video retailing, while 
its Rogers Business Solutions division is a national 
provider of voice communications services, data 
networking, and broadband Internet connectivity to 
small, medium and large businesses. Rogers Media  

is Canada’s premier collection of category-leading 
media assets with businesses in radio and television  
broadcasting, televised shopping, publishing and 
sports entertainment. Substantially all of Rogers 
Communications’ operations and sales are within 
Canada. Read on or visit www.rogers.com for more 
information about the Rogers group of companies.

(In millions of dollars, except per share data)	

Revenue 
Operating profit 
Net income (loss) 
Earnings (loss) per share 
Total assets 

2 0 0 6	

8,838 
2,875 
622 
0.99 
14,105 

2 0 0 5

7,334
2,144
(45)
(0.08)
13,834

ROGERS COMMUNICATIONS INC.

ROGERS WIRELESS

ROGERS CABLE AND TELECOM

ROGERS MEDIA

ROGERS COMMUNIC ATIONS INC . CL ASS B SHARE PRICE ON TORONTO STOCK EXCHANGE   
INDEXED AGAINST THE S&P/ TSX COMPOSITE AND S&P 500 INDEXES

RCI-B.TO

TSX COMPOSITE INDEX

S&P 500 INDEX

INNOVATING  
FOR LIFE

200%

150%

100%

50%

0%

Rogers Communications Inc. 2006 Annual Report

Source: TSX

2004

APR

JUL

OCT

2005

APR

JUL

OCT

2006

APR

JUL

OCT

2007

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