Quarterlytics / Financial Services / Financial - Capital Markets / Siebert Financial Corp.

Siebert Financial Corp.

sieb · NASDAQ Financial Services
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Ticker sieb
Exchange NASDAQ
Sector Financial Services
Industry Financial - Capital Markets
Employees 146
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FY2021 Annual Report · Siebert Financial Corp.
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B U I L D I N G   O N   G R O W T H

ANNUAL
REPORT
2 0 2 1

www.siebert.com

C O N T E N T S

Milestones 

Siebert Overview  

Highlights 

Letter from the Controlling Shareholder and Board Member 

Important Note 

3

4

5

6

11

Our Mission

Our mission is to create a strong financial future for our clients, shareholders, and strategic partners. By leveraging 
Siebert’s strong legacy while investing in future technologies, we are committed to building a company that values our 
clients, shareholders, and employees.

2

M I L E S T O N E S

Siebert
Expansion

AUGUST 2021
Extension of 
NFS Contract

FEBRUARY 2022
Shelf 
Registration 
Statement

MAY 2022
Hired FinTech 
Leader
Matthew Shatz

MARCH 2021
Approval for IRA
Non-Bank 
Custodian

DECEMBER 2021
Purchase of
Miami Beach
Office Building

MAY 2022
Approval for 
Correspondent 
Clearing

3
3

S I E B E R T   O V E R V I E W

Company Structure
Key Business Lines 

Siebert Financial Corp.

Clearing Broker - Dealer 
(BD)

Investment Advisor (RIA)

Insurance Agency

Muriel Siebert & Co., Inc.

Siebert AdvisorNXT, Inc.

Park Wilshire Companies, Inc.

Clearing Operations

Managed Money

Fixed Annuities

Securities Finance

Self - Directed

Market Making

Corporate Services

Retail Brokerage

Personal Property, Commercial, 
Life & Disability

2021 Revenue  |  $52 Million

2021 Revenue  |  $2 Million

2021 Revenue  |  $1 Million

4
4

H I G H L I G H T S

Key Metrics

¹

Impressive 
Performance and 
Exciting Growth

23%

111%

Revenue Growth

Operating Income Growth

193%

Securities Finance 
Revenue Growth

$2.2B

Retail Customer 
Net Worth Growth

FILED SHELF 
REGISTRATION 
STATEMENT

PURCHASE OF MIAMI 
OFFICE BUILDING

¹ Comparison represents change from year ended December 31, 2020 to 2021.

5

L E T T E R   F R O M   T H E   C O N T R O L L I N G 
S H A R E H O L D E R   A N D   B O A R D   M E M B E R

Gloria E. Gebbia
CONTROLLING SHAREHOLDER 
AND BOARD MEMBER 

We’ve made 
significant 
progress 
building the 
foundation for 
future growth.

Exceptional 
Performance & 
Continued Growth

To my fellow shareholders,

Financial Performance

For over 50 years, Siebert has been a mission-driven company that values 
its clients, shareholders, and employees. After current management 
took over Siebert in 2016, we continue to build upon Siebert’s legacy by 
broadening our platform and distribution capabilities while enhancing our 
current relationships with vendors and partners.

2021 was another year of strong results for Siebert as we delivered 
revenue of $67.5 million, up 23% from the prior year and operating income* 
of $6.8 million, which was up 111% from the prior year. 

The results were primarily driven by our Securities Finance and Market 
Making divisions which both achieved year-over-year revenue growth of 
almost 200%, and achieved record years as well.

As we entered 2022, rapidly changing business and economic conditions 
began to have an impact on the capital markets, our clients, and results of 
operations. We believe that a client-focused approach is more important 
than ever and are embracing this challenging environment while remaining 
focused on our long-term growth opportunities. We’ve made significant 
progress building the foundation for future growth and are well-positioned 
to empower our clients’ success.

6

 
 
L E T T E R   F R O M   T H E   C O N T R O L L I N G 
S H A R E H O L D E R   A N D   B O A R D   M E M B E R

s
n
o

i
l
l
i

B

193% 
INCREASE

SE CURITIES
FINANCE  RE VENU E 
FROM 2020 TO 202 1

In the second quarter of 2022, we delivered sequential revenue growth 
from the first quarter and returned to profitability. In the second quarter we 
also started to benefit from the rising interest rate environment and expect 
that trend to continue in the second half of the year and throughout 2023.

As we look forward to 2023, let me outline some notable developments 
within Siebert that give us great confidence in the future, even during this 
time of challenging economic conditions.

Performance and Expansion of Key Business Lines 

Securities Finance Group 
Our Securities Finance Group continues to show tremendous growth under 
the leadership of Anthony Palmeri and represents a key growth driver for 
Siebert. The division delivered $11.9 million of revenue in 2021, up 193% 
from the prior year and an all-time high. This momentum has continued into 
2022 as our Securities Finance Group achieved 89% year-to-date growth 
relative to the first half of 2021.

Total Stockholders' Equity

 60

 50

s
n
o

i
l
l
i

M

 40

 30

 20

 10

 -

2016

2017

2018

2019

2020

2021

This tremendous growth is fueled by the increase of our stock locates 
revenues as well as additional securities lending and locate counterparty 
relationships. Expanding upon the success of our Securities Finance Group 
is an area of strategic focus for Siebert in 2022 and beyond. 

Expansion of Broker-Dealer Capabilities  
In December 2020, our brokerage Muriel Siebert & Co., Inc. (“MSCO”) 
was admitted as a member of Euroclear, which was a strategic step to 
enhance our clearing capabilities and provide additional services to our 
clients and counterparties. In March 2021, MSCO received approval to 
become an IRA non-bank custodian and trustee. In May 2022, MSCO 
received approval to expand its clearing services in the U.S. by acting as 
a correspondent clearing firm for institutional and online broker-dealers, 
registered investment advisors and other asset managers. Achieving these 
milestones strengthens our core competencies, diversifies our business, 
and reinforces our commitment as a strategic partner to our clients. 

7

 
 
L E T T E R   F R O M   T H E   C O N T R O L L I N G 
S H A R E H O L D E R   A N D   B O A R D   M E M B E R

As we look forward towards 2023, we hired FinTech veteran Matthew 
Shatz to lead our launch of correspondent clearing services, enhance 
Siebert’s Securities Finance Group, and implement state of the art 
technology solutions through a scalable and efficient platform. His vast 
experience in implementing new technologies to grow execution services 
and expand offerings will be a valuable asset as we move forward.  

Market Making 
We make markets in multiple exchanges and in over 2,000 equity 
securities and fixed income products. The client service offerings within 
our Market Making division have evolved with capital markets and different 
trading strategies and this division remains a growth driver for Siebert. 
2021 was another year of growth as our Market Making division achieved 
year-over-year revenue growth of almost 200%. In addition, the ability 
of our Market Making division to execute large orders continues to be 
a strategic advantage to support the growth of our Corporate Services 
division.

Expansion of Corporate Services  
We are dedicated to helping publicly traded companies and employees 
manage their equity compensation plans. Siebert Corporate Services, led 
by Eric Tassell, President of Corporate Services, is a key component of our 
business, leveraging Siebert’s technology partnerships to create a distinct 
advantage through FIX connection trading and real-time transaction 
reporting.

At the end of 2021, we developed a plan to expand our corporate services 
offering and have already started to see momentum throughout 2022. 
Continued consolidation in the industry has generated additional tailwinds 
that have benefited Siebert Corporate Services. Since 2022 Q1 we have 
onboarded 25 new companies including Hostess Brands, and have a 
pipeline primed for incremental growth through 2023 and beyond. 

Our Corporate Services division achieved revenue growth in 2021 and a 
key focus heading into the remainder of 2022 is to generate additional 
revenue from free cash balances and lead generation through the Siebert 
unified distribution model with enhanced technology and sales initiatives. 
Our Corporate Services team continues to attract new talent as a catalyst 
for transformational expansion in becoming the employer of choice.

8

We developed 
a plan to 
expand our 
corporate 
services 
offering and 
have already 
started to see 
momentum.

L E T T E R   F R O M   T H E   C O N T R O L L I N G 
S H A R E H O L D E R   A N D   B O A R D   M E M B E R

New Business Developments 

Expanding Operations in Miami 
In December 2021, we purchased an office building in Miami Beach to 
serve as a primary office location for Siebert. The purchase strengthens 
Siebert’s presence in the Greater Miami area following the opening of 
Siebert’s office in Miami approximately three years ago. This new office is 
anticipated to officially open at the beginning of 2023, and demonstrates 
our commitment to supporting our strategic partners that have expanded 
their presence to South Florida while positioning Siebert to have further 
geographical reach.

Extension of Contract with National Financial Services (“NFS”)   
In August 2021, we extended our clearing arrangement with National 
Financial Services Corp. (“NFS”), a Fidelity Investments Company, through 
2025. NFS has been a strategic partner to Siebert for over 20 years and 
this clearing arrangement furthers our commitment and partnership. 

New Equity Compensation Plan  
At last year’s annual meeting, shareholders approved Siebert’s 2021 Equity 
Incentive Plan. This new equity compensation plan is designed to attract 
and retain talent, better align our performance with shareholders, and 
reflects a broad range of compensation and commonly viewed governance 
best practices. We believe this equity compensation plan is essential to 
hiring and attracting key employees as we continue to grow our business 
offerings.

Shelf Registration Statement 
In the first half of 2022, we filed a shelf registration statement with the U.S. 
Securities and Exchange Commission and entered into a sales agreement 
with JonesTrading Institutional Services, LLC to facilitate the sale of our 
common stock. These filings enable Siebert to access the capital markets 
quickly when necessary or when market conditions are optimal. While 
challenging market conditions this year have impacted our stock price, 
we remain focused on our long-term growth opportunities and have the 
capability to raise additional capital.

We remain 
focused on 
our long-
term growth 
opportunities.

9

 
L E T T E R   F R O M   T H E   C O N T R O L L I N G 
S H A R E H O L D E R   A N D   B O A R D   M E M B E R

Looking Ahead 

Siebert delivered strong results in 2021 and we’ve adapted to changing 
business and economic conditions during 2022 to position our business 
for success, and we have the financial strength to execute our growth 
strategy. Our efforts to build a stronger, more diversified business are 
already showing momentum and we have incredibly talented and 
dedicated employees that are the driving force behind our success. 

Siebert’s mission-driven culture and client-focused approach has enabled 
our success over the years and allowed us to overcome a myriad of 
obstacles and challenges. We will continue to evolve as a company while 
focusing on our vision of creating a strong financial future for our clients, 
shareholders, and strategic partners. We have come a long way since our 
management team acquired Siebert at the end of 2016, and I am excited 
for the future. We are entering 2023 with great confidence in our offerings, 
strategy, and future. We sincerely thank our shareholders, employees, 
clients, and strategic partners for their support.

Gloria E. Gebbia
CONTROLLING SHAREHOLDER 
AND BOARD MEMBER

*Operating income represents the line item captioned “Income before 
provision for income taxes” in Siebert’s statements of operations.

1 0

 
I M P O R TA N T   N O T E

Forward-Looking Statements 

The statements contained in this Annual Report to Shareholders that 
are not historical facts, including statements about our beliefs and 
expectations, are “forward-looking statements” within the meaning 
of the U.S. Private Securities Litigation Reform Act of 1995. Forward-
looking statements include statements preceded by, followed by or that 
include the words “may,” “could,” “would,” “should,” “believe,” “expect,” 
“anticipate,” “plan,” “estimate,” “target,” “project,” “intend” and similar words 
or expressions. In addition, any statements that refer to expectations, 
projections, or other characterizations of future events or circumstances 
are forward-looking statements.

These forward-looking statements, which reflect our management’s beliefs, 
objectives, and expectations as of the date hereof, are based on the best 
judgment of our management. All forward-looking statements speak only 
as of the date on which they are made. Such forward-looking statements 
are subject to certain risks, uncertainties and assumptions relating to 
factors that could cause actual results to differ materially from those 
anticipated in such statements, including, without limitation, the following: 
economic, social and political conditions, global economic downturns 
resulting from extraordinary events such as the COVID-19 pandemic and 
other securities industry risks; interest rate risks; liquidity risks; credit 
risk with clients and counter parties; risk of liability for errors in clearing 
functions; systemic risk; systems failures, delays and capacity constraints; 
network security risks; competition; reliance on external service providers; 
new laws and regulations affecting our business; net capital requirements; 
extensive regulation, regulatory uncertainties and legal matters; failure to 
maintain relationships with employees, customers, business partners or 
governmental entities; the inability to achieve synergies or to implement 
integration plans and other consequences associated with risks and 
uncertainties detailed in our filings with the SEC, including our most recent 
filings on Forms 10-K and 10-Q.

We caution that the foregoing list of factors is not exclusive, and new 
factors may emerge, or changes to the foregoing factors may occur, that 
could impact our business. We undertake no obligation to publicly update 
or revise these statements, whether as a result of new information, future 
events or otherwise, except to the extent required by the federal securities 
laws.

1 1

 
[THIS PAGE INTENTIONALLY LEFT BLANK]

 
 
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

Form 10-K
(Mark One)
☒ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For(cid:3)the(cid:3)fiscal(cid:3)year(cid:3)ended:(cid:3)December(cid:3)31,(cid:3)(cid:21)(cid:19)(cid:21)(cid:20)
□ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF
THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from

to

Commission file number 0-5703

Siebert Financial Corp.

(Exact name of registrant as specified in its charter)

New York
(State or other jurisdiction of incorporation or
organization)

(cid:24)(cid:22)(cid:24)(cid:3)(cid:41)(cid:76)(cid:73)(cid:87)(cid:75)(cid:3)(cid:36)(cid:89)(cid:72)(cid:81)(cid:88)(cid:72),(cid:3)(cid:23)(cid:87)(cid:75)(cid:3)(cid:41)(cid:79)(cid:17)(cid:3)New(cid:3)York,(cid:3)NY(cid:3)(cid:3)
(Address(cid:3)of(cid:3)principal(cid:3)executive(cid:3)offices)

11-1796714
(I.R.S. Employer Identification No.)

10005
(Zip Code)

(212) 644-2400
Registrant’s telephone number, including area code

Securities registered pursuant to Section 12(b) of the Exchange Act:

Title of each class
Common Stock - $0.01 par value

Trading Symbol(s)
SIEB

Name of each exchange on which registered
The Nasdaq Capital Market

Securities registered under Section 12(g) of the Exchange Act:

NONE
(Title of class)

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. YES □ NO ☒
Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. YES □ NO ☒
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange
Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been
subject to such filing requirements for the past 90 days. YES ☒ NO □
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to
Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was
required to submit such files). YES ☒ NO □
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting
company. See the definitions of ‘‘large accelerated filer,’’ ‘‘accelerated filer,’’ smaller reporting company’’ and ‘‘emerging growth company’’
in Rule 12b-2 of the Exchange Act:

Large accelerated filer
Non-accelerated filer

□
☒

Accelerated filer
Smaller reporting company
Emerging growth company

□
☒
□

If(cid:3)an(cid:3)emerging(cid:3)growth(cid:3)company,(cid:3)indicate(cid:3)by(cid:3)check(cid:3)mark(cid:3)if(cid:3)the(cid:3)registrant(cid:3)has(cid:3)elected(cid:3)not(cid:3)to(cid:3)use(cid:3)the(cid:3)extended(cid:3)transition(cid:3)period(cid:3)for(cid:3)complying(cid:3)(cid:3)
with(cid:3)any(cid:3)new(cid:3)or(cid:3)revised(cid:3)financial(cid:3)accounting(cid:3)standards(cid:3)provided(cid:3)pursuant(cid:3)to(cid:3)Section(cid:3)13(a)(cid:3)of(cid:3)the(cid:3)Exchange(cid:3)Act.(cid:3) □
Indicate(cid:3)by(cid:3)check(cid:3)mark(cid:3)whether(cid:3)the(cid:3)registrant(cid:3)is(cid:3)a(cid:3)shell(cid:3)company(cid:3)(as(cid:3)defined(cid:3)in(cid:3)Rule(cid:3)12b-2(cid:3)of(cid:3)the(cid:3)Act).(cid:3)YES(cid:3) □(cid:1) NO(cid:3)☒
The(cid:3)aggregate(cid:3)market(cid:3)value(cid:3)of(cid:3)the(cid:3)Common(cid:3)Stock(cid:3)held(cid:3)by(cid:3)non-affiliates(cid:3)of(cid:3)the(cid:3)registrant(cid:3)(based(cid:3)upon(cid:3)the(cid:3)last(cid:3)sale(cid:3)price(cid:3)of(cid:3)the(cid:3)Common(cid:3)Stock(cid:3)(cid:3)
reported(cid:3)on(cid:3)the(cid:3)Nasdaq(cid:3)Capital(cid:3)Market(cid:3)as(cid:3)of(cid:3)the(cid:3)last(cid:3)business(cid:3)day(cid:3)of(cid:3)the(cid:3)registrant’s(cid:3)most(cid:3)recently(cid:3)completed(cid:3)second(cid:3)fiscal(cid:3)quarter(cid:3)(June(cid:3)30,(cid:3)(cid:3)
2020),(cid:3)was(cid:3)approximately(cid:3)$(cid:25)(cid:23)(cid:15)(cid:20)(cid:28)(cid:22)(cid:15)(cid:19)(cid:19)(cid:19).
The(cid:3)number(cid:3)of(cid:3)shares(cid:3)of(cid:3)the(cid:3)registrant’s(cid:3)outstanding(cid:3)Common(cid:3)Stock,(cid:3)as(cid:3)of(cid:3)March(cid:3)1(cid:23),(cid:3)202(cid:21),(cid:3)was(cid:3)3(cid:21),(cid:23)(cid:19)3,(cid:21)(cid:22)(cid:24)(cid:3)shares.
Documents(cid:3)Incorporated(cid:3)by(cid:3)Reference:(cid:3)None

SIEBERT FINANCIAL CORP. 

INDEX 

PART I ............................................................................................................................................................................................... 2 

ITEM 1. BUSINESS ...................................................................................................................................................................... 2 

ITEM 1A. RISK FACTORS .................................................................................................................................................... 10 
ITEM 1B. UNRESOLVED STAFF COMMENTS ................................................................................................................. 17 

ITEM 2. PROPERTIES ................................................................................................................................................................ 18 

ITEM 3. LEGAL PROCEEDINGS .............................................................................................................................................. 18 

ITEM 4. MINE SAFETY DISCLOSURES ................................................................................................................................. 18 

PART II ........................................................................................................................................................................................... 19 

ITEM 5. MARKET FOR REGISTRANT’S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER 
PURCHASES OF EQUITY SECURITIES .................................................................................................................................. 19 

ITEM 7. MANAGEMENT’S DISCUSSIONS AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF 
OPERATIONS ............................................................................................................................................................................. 21 

ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK ....................................... 35 

ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA............................................................................... 36 

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL 
DISCLOSURE ............................................................................................................................................................................. 72 

ITEM 9A. CONTROLS AND PROCEDURES....................................................................................................................... 72 
ITEM 9B. OTHER INFORMATION ...................................................................................................................................... 72 

PART III .......................................................................................................................................................................................... 73 

ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE ..................................................... 73 

ITEM 11. EXECUTIVE COMPENSATION ............................................................................................................................... 77 

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED 
STOCKHOLDER MATTERS ..................................................................................................................................................... 79 

ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE .......... 80 

ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES .............................................................................................. 80 

PART IV .......................................................................................................................................................................................... 81 

ITEM 15. EXHIBITS, FINANCIAL STATEMENT SCHEDULES ........................................................................................... 81 

ITEM 16. FORM 10-K SUMMARY ........................................................................................................................................... 84 

SIGNATURES ................................................................................................................................................................................ 85 

Forward-Looking Statements 

For purposes of this Annual Report on Form 10-K, the terms “Siebert,” “Company,” “we,” “us” and “our” refer to Siebert 

Financial Corp., and its subsidiaries collectively, unless the context otherwise requires. 

 The statements contained throughout this Annual Report on Form 10-K, including any documents incorporated by reference, 
that  are  not  historical  facts,  including  statements  about  our  beliefs  and  expectations,  are  “forward-looking  statements”  within  the 
meaning of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements preceded by, 
followed by or that include the words “may,” “could,” “would,” “should,” “believe,” “expect,” “anticipate,” “plan,” “estimate,” “target,” 
“project,”  “intend”  and  similar  words  or  expressions.  In  addition,  any  statements  that  refer  to  expectations,  projections,  or  other 
characterizations of future events or circumstances are forward-looking statements. 

These forward-looking statements, which reflect our beliefs, objectives, and expectations as of the date hereof, are based on 
the best judgement of management. All forward-looking statements speak only as of the date on which they are made. Such forward-
looking statements are subject to certain risks, uncertainties and assumptions relating to factors that could cause actual results to differ 
materially  from  those  anticipated  in  such  statements,  including,  without  limitation,  the  following:  economic,  social  and  political 
conditions,  global  economic  downturns  resulting  from  extraordinary  events  such  as  the  COVID-19  pandemic  and  other  securities 
industry risks; interest rate risks; liquidity risks; credit risk with clients and counterparties; risk of liability for errors in clearing functions; 
systemic  risk;  systems  failures,  delays  and  capacity  constraints;  network  security  risks;  competition;  reliance  on  external  service 
providers; new laws and regulations affecting our business; net capital requirements; extensive regulation, regulatory uncertainties and 
legal matters; failure to maintain relationships with employees, customers, business partners or governmental entities; the inability to 
achieve synergies or to implement integration plans and other consequences associated with risks and uncertainties detailed in under 
Part I, Item 1A - Risk Factors of this Form 10-K as well as in our filings with the SEC. 

 We caution that the foregoing list of factors is not exclusive, and new factors may emerge, or changes to the foregoing factors 
may occur, that could impact our business. We undertake no obligation to publicly update or revise these statements, whether as a result 
of new information, future events or otherwise, except to the extent required by the federal securities laws. 

1

ITEM 1. BUSINESS 

Overview of Company 

PART I 

Siebert Financial Corp., a New York corporation, incorporated in 1934, is a holding company that conducts the following lines 

of business through its wholly-owned and majority-owned subsidiaries: 

(cid:120)

(cid:120)

(cid:120) Muriel Siebert & Co., Inc. (“MSCO”), which provides retail brokerage services. MSCO is a Delaware corporation and broker-
dealer  registered  with  the  Securities  and  Exchange  Commission  (“SEC”)  under  the  Securities  Exchange  Act  of  1934
(“Exchange Act”) and the Commodity Exchange Act of 1936, and member of the Financial Industry Regulatory Authority
(“FINRA”),  the  New  York  Stock  Exchange  (“NYSE”),  the  Securities  Investor  Protection  Corporation  (“SIPC”),  and  the
National Futures Association (“NFA”).
Siebert  AdvisorNXT,  Inc.  (“SNXT”),  which  provides  investment  advisory  services.  SNXT  is  a  New  York  corporation
registered with the SEC as a Registered Investment Advisor (“RIA”) under the Investment Advisers Act of 1940 (“Advisers
Act”)
Park Wilshire Companies, Inc. (“PW”), which provides insurance services. PW is a Texas corporation and licensed insurance
agency
Siebert Technologies, LLC. (“STCH”), which provides robo-advisory technology development. STCH is a Nevada limited
liability company
RISE Financial Services, LLC, (“RISE”), which provides prime brokerage services. RISE was formerly known as WPS Prime
Services, LLC (“WPS”), a Delaware limited liability company and a broker-dealer registered with the SEC and NFA. RISE is
a woman-owned and operated financial services firm that offers a comprehensive suite of prime brokerage services aligned
with the growing mission-driven Environmental Social and Governance (“ESG”) initiatives of institutional investors.
StockCross Digital Solutions, Ltd. (“STXD”), an inactive subsidiary headquartered in Bermuda.

(cid:120)

(cid:120)

(cid:120)

Our headquarters are located at 535 Fifth Avenue, 4th Floor, New York, NY 10017, with primary operations in New Jersey,
Florida, and California. Our phone number is (212) 644-2400 and our Internet address is www.siebert.com. We have 12 branch offices 
throughout the U.S. and clients around the world.  

Our common stock is registered under Section 12 of the Exchange Act, and we file periodic reports with the SEC, including 
annual reports on Form 10-K, quarterly reports on Form 10-Q, current reports on Form 8-K, and proxy and information statements on 
Schedule  14.  The  SEC  maintains  a  website  (www.sec.gov)  that  contains  reports,  proxy  and  information  statements,  and  other 
information regarding companies that file documents electronically with the SEC. Our SEC filings are also available through our website 
at www.siebert.com, where investors are able to obtain copies of our public filings free of charge. Our common stock, par value $.01 
per share trades on the Nasdaq Capital Market under the symbol “SIEB.” 

Siebert  is  a  financial  services  company  that  provides  a  full  range  of  brokerage,  financial  advisory,  and  insurance  services 
through our operating subsidiaries. Our mission is to create a strong financial future for our clients, shareholders, and strategic partners. 
By leveraging Siebert’s strong legacy while investing in future technologies, we are committed to building a company that values our 
clients, shareholders, and employees. 

Subsidiaries and Business Offerings 

Muriel Siebert & Co., Inc.  

Overview 

MSCO was founded in 1967 by Muriel F. (“Mickie”) Siebert, a trailblazer who was the first woman to own a seat on the NYSE 
and the first to head one of its member firms. On May 1, 1975, after the federal government banned fixed commissions by brokers, 
Mickie broke barriers and declared MSCO a discount brokerage firm. Today, MSCO offers a wide range of products and services and 
serves as the primary subsidiary of Siebert.  

Products and Services 

Self-directed trading

(cid:120)
(cid:120) Wealth management / financial advice

2

(cid:120) Market making and fixed income investments
(cid:120)
(cid:120)

Stock borrow / stock loan
Equity compensation plans (Siebert Corporate Services)

Additional Information 

Brokerage and Related Services 

MSCO  offers  a  wide  selection  of  quality  investment  services,  including  broker  assisted  trades  and  free  online  self-service 

features such as real time quotes, market data, and trading tools. 

Upon its merger with StockCross Financial Services, Inc. on January 1, 2020, MSCO became a self-clearing broker-dealer and 
added business lines such as securities lending, equity stock plan services, and market making. MSCO also clears with National Financial 
Services Corp. (“NFS”), a wholly-owned subsidiary of FMR, LLC. 

Independent Retail Execution Services 

MSCO and its clearing firms monitor order flow in efforts to ensure that customers are getting the best possible trade executions.  
All equity orders are routed in a manner intended to afford MSCO’s customers the most favorable terms on all orders. Customers may 
buy or sell fixed income securities, municipal bonds, corporate bonds, mortgage-backed securities, government sponsored enterprises, 
unit investment trusts, mutual funds, certificates of deposit, and other securities. These transactions are serviced by MSCO’s registered 
representatives. 

Retail Customer Service 

MSCO believes that its superior customer service enhances its ability to compete with larger brokerage firms and provides 
retail customers with personal service via access to dedicated customer service personnel for all of its products and services. Customer 
service personnel, located in MSCO’s branch offices, are cross trained to assist with all clients’ needs for a reliable experience. MSCO 
uses a variety of customer relationship management systems that enables representatives, in any location, to review and respond to 
customers’ requests in a timely manner.  

Retirement Accounts 

MSCO offers customers a variety of self-directed retirement accounts. Each IRA, SEP IRA, ROTH IRA, and KEOGH account 
can be invested in a variety of qualified investments in a consolidated account. MSCO acts as its own custodian for retirement accounts 
and also utilizes NFS for IRA custody. MSCO offers self-directed retirement accounts and also has registered representatives dedicated 
to assisting clients in meeting their retirement goals. 

Customer Financing 

Customer margin accounts are carried whereby money is lent to customers for a portion of the market value of marginable 
securities held in the customer’s account. Margin loans are collateralized by these securities. Customers also may sell securities short in 
a margin account, subject to minimum equity and applicable margin requirements, and the availability of such securities to be borrowed. 
In permitting customers to engage in margin financing, short sale or any other transaction, MSCO assumes the risk of its customers’ 
failure to meet their obligations in the event of adverse changes in the market affect the value of the margined securities positions. 
MSCO and NFS reserve the right to set margin requirements higher than those established by the Federal Reserve System. 

MSCO  has  established  policies  with  respect  to  maximum  purchase  commitments  for  new  customers  or  customers  with 
inadequate collateral to support a requested purchase. When transactions occur outside normal guidelines, MSCO monitors accounts 
closely until their payment obligations are completed. If the customer does not meet the required commitments, MSCO takes steps to 
close out the position and minimize any loss. In the last five years, MSCO has not had any significant losses as a result of customers 
failing to meet commitments. 

Siebert AdvisorNXT, Inc. 

Overview 

SNXT offers customers our proprietary robo-advisory technology that utilizes trading algorithms initially developed by STCH. 

3

This  technology  provides  clients  with  cost-efficient,  competitively  priced,  and  automated  wealth management  solutions  intended to 
maximize  portfolio  returns  based  on  specific  risk  tolerance.  The  platform  utilizes  Nobel  Prize-winning  Modern  Portfolio  Theory 
(“MPT”) to create optimal portfolios for each client. We provide web-based tools to enable clients to monitor and interact with the 
Robo-Advisor’s automated portfolio manager application.  

The Robo-Advisor selects low-cost, well-managed, exchange-traded funds (“ETFs”) and exchange-traded notes (“ETNs”) that 
represent the asset classes that provide clients the necessary risk-adjusted exposure given current market conditions. In order to determine 
a client’s risk tolerance, a prospective client answers a series of objective questions posed in the form of an interactive digital interview. 
Once a client’s risk tolerance is determined, the Robo-Advisor’s algorithm utilizes MPT to create a theoretically optimal allocation 
across a diverse selection of asset classes, thus tailoring a portfolio to a client’s specific investment objectives and risk tolerance. The 
Robo-Advisor continuously monitors and periodically rebalances portfolios to address changes in market and economic conditions.  

SNXT  offers  its  clients  access  to  investment  managers  and  advisory  services  of  Envestnet  Asset  Management,  Inc. 
(“Envestnet”). Envestnet is registered with the SEC as an investment advisor and provides investment advisory services, technology 
services,  and  products  to  our  advisory  clients.  Upon  contracting  to  an  investment  strategy  proposal,  clients  grant  full  discretionary 
authority to Envestnet to determine the securities to be bought and sold, and the amount and time of those transactions.  

Products and Services 

(cid:120) Managed portfolios
(cid:120)

Separately managed accounts

Park Wilshire Companies, Inc. 

Overview 

PW is a full-service insurance agency founded in 2010. Through PW, we have expanded our product offering to include various 

insurance products such as fixed annuities and property and casualty insurance. 

Products and Services 

Fixed annuities
Personal insurance
Property and casualty insurance

(cid:120)
(cid:120)
(cid:120)
(cid:120) Natural disaster insurance
(cid:120)

Life and disability

RISE Financial Services, LLC 

Overview 

In  December  2019,  we  acquired  WPS  Prime  Services,  LLC,  a  prime  brokerage  focused  on  providing  institutional  quality 

services to hedge funds.  

In  November  2021,  we  purchased  a  minority  stake  in  Tigress  Holdings,  LLC,  (“Tigress”)  a  disabled  and  woman-owned 
financial services firm, in exchange for a minority stake in RISE and shares of Siebert stock. As part of the transaction, Siebert rebranded 
WPS and changed its name to create RISE. Cynthia DiBartolo, Tigress’ founder, was appointed to the of CEO of RISE, as well as to 
the Board of Directors of Siebert and RISE. Gloria E. Gebbia was appointed to the position of Chief Impact Officer at RISE as well as 
to the Board of Directors of RISE. 

RISE is a woman-owned, diverse financial services firm, extending Siebert’s 50+ year history of diversity, equity, and inclusion 
which began with Muriel Siebert. RISE Prime, a division of RISE, specializes in offering a comprehensive suite of prime brokerage 
services aligned with the growing mission-driven Environmental, Social and Governance (ESG) initiatives of institutional investors. 
RISE  offers  state  of  the  art  technology  solutions,  risk  and  analytic  systems,  capital  introduction  and  trading  capabilities  that  can 
accommodate the complex business requirements from the most sophisticated hedge funds to the growing sector of emerging managers. 
RISE maintains a prime clearing relationship with BNY Mellon Bank - Pershing, positioning RISE to serve as a strategic partner to 
institutional clients when diversity and access to best-in-class prime brokerage services matter. 

4

Products and Services 

(cid:120)
(cid:120)
(cid:120)
(cid:120)
(cid:120)
(cid:120)

Financing solutions
Execution services
Technology
Securities lending
Client service
Capital introductions

Siebert Technologies, LLC 

Overview 

STCH is a technology company initially tasked with developing a Robo-Advisor platform. Through STCH, we expanded our 
products and services by offering a Robo-Advisor through SXNT, and we plan to use this subsidiary for future fintech opportunities and 
products and services.  

Strategic Acquisitions, Investments, and Partnerships 

Hedge Connection 

In January 2022, we acquired a minority stake in Hedge Connection, Inc. (“Hedge Connection”), a woman-owned FinTech 
company offering a patented enterprise capital introduction SaaS solution, branded as “FUEL.” The founder of Hedge Connection, Lisa 
Vioni, was appointed as President of RISE Prime – Head of Capital Introductions, and was appointed to the Board of RISE.  

FUEL is a powerful platform that allows hedge fund managers to connect with a global pool of institutional investors and retain 
control over how their information is shared while helping allocators to streamline due diligence. FUEL provides RISE Prime with a 
technology solution to efficiently scale a comprehensive capital introduction program for clients.  

Tigress Holdings, LLC 

In November 2021, we purchased a minority stake in Tigress, the parent company of Tigress Financial Partners, LLC, (“Tigress 
Financial  Partners”),  a disabled  and  woman-owned  financial  services  firm,  in  exchange  for  a  minority  stake  in  RISE  and  shares  of 
Siebert stock. 

Tigress Financial Partners provides institutional and high net worth investors with expertise in investment banking, capital 
markets, research, corporate advisory and global trade execution services, asset management and global wealth management. Tigress 
Financial Partners serves as a strategic diversity partner to corporate issuers, bookrunners, hedge funds and private equity firms and is 
the first disabled and woman-owned Floor Broker and Member of the NYSE in the Big Board’s 229-Year history. 

This partnership aligns two key broker-dealers on Wall Street with a shared culture, and the transaction’s focus on ESG and 

charitable initiatives aligns with Cynthia DiBartolo and Gloria Gebbia’s extensive involvement with charitable organizations. 

StockCross Financial Services, Inc. 

Effective January 1, 2020, we acquired the remaining 85% of StockCross’ outstanding shares, and StockCross was merged 

with and into MSCO. As of January 1, 2020, all clearing services provided by StockCross were performed by MSCO. 

The acquisition of StockCross provided new business lines such as market-making, equity stock plan services, self-clearing 
and custody, IRA custodianship and securities lending. Merging StockCross into MSCO increased our total net capital and assets under 
management and added two retail branches. StockCross also provided an equity stock plan service business line that offers integrated 
and comprehensive solutions to corporate service clients and employee participants.  

Competition  

We encounter significant competition from full-commission, online and discount brokerage firms, including zero commission 
firms,  as  well  as  from  financial  institutions,  mutual  fund  sponsors,  venture-backed  technology  and  cryptocurrency  firms,  and  other 

5

organizations. Although there has been consolidation in the industry in both the online and traditional brokerage business during recent 
years, we believe that additional competitors such as banks, insurance companies, providers of online financial and information services, 
and others will continue to be attracted to the brokerage industry. We compete with a wide variety of vendors of financial services for 
the  same  customers;  however,  our  success  in  the  financial  services  industry  is  a  result  of  our  high-quality  customer  service, 
responsiveness, products offered, and excellent executions.  

Cybersecurity 

Cybersecurity presents significant challenges to the business community in general, as well as to the financial services industry. 
Increasingly, bad actors, both domestically and internationally, attempt to steal personal data and/or interrupt the normal functioning of 
businesses  through  accessing  individuals’  and  companies’  files  and  equipment  connected  to  the  Internet.  Recently,  intruders  have 
become increasingly sophisticated and use deceptive methods to steal funds and personally identifiable information which they either 
take for their own purposes, release to the Internet, or hold for ransom. Regulators are increasingly requiring companies to provide more 
advanced levels of cybersecurity measures. We continue to maintain systems and ongoing planning measures to prevent any such attack 
from disrupting our services to clients as well as to prevent any loss of data concerning our clients, their financial affairs, and company-
privileged  information.  We  contract  cybersecurity  consultants  as well  as  other  vendors  to  oversee  detection  and  defense  from  such 
attacks. Refer to Item 1A. –  Risk Factors for more detail.  

Regulations 

Overview 

The securities industry in the U.S. is subject to extensive regulation under both federal and state laws. The SEC is the federal 
agency  charged  with  administration  of  the federal  securities  laws.  MSCO  and  RISE  are  registered  as  broker-dealers  with  the  SEC. 
MSCO  is  a  member  of  the  NYSE  and  the  FINRA.  Much  of  the  regulation  of  broker-dealers  has  been  delegated  to  self-regulatory 
organizations (“SROs”), principally FINRA, which is MSCO’s and RISE’s primary regulator with respect to financial and operational 
compliance. These SROs adopt rules (subject to approval by the SEC) governing the industry and conduct periodic examinations of 
broker-dealers. Securities firms are also subject to regulation by state securities authorities in the states in which they do business. MSCO 
is registered as a broker-dealer in 50 states, the District of Columbia, and Puerto Rico, and RISE is registered as a broker-dealer in 22 
states  and  territories.  These  regulations  affect  our  business  operations  and  impose  capital,  client  protection,  and  market  conduct 
requirements. 

Conduct and Training 

The principal purpose of regulation and discipline of broker-dealers is the protection of customers and the securities markets. 
The regulations to which broker-dealers are subject cover all aspects of the securities business, including training of personnel, sales 
methods, trading practices among broker-dealers, uses and safekeeping of customers’ funds and securities, capital structure of securities 
firms,  record  keeping,  fee  arrangements,  disclosure  to  clients,  and  the  conduct  of  directors,  officers  and  employees.  Additional 
legislation, changes in rules promulgated by the SEC and by SROs or changes in the interpretation or enforcement of existing laws and 
rules may directly affect the method of operation and profitability of broker-dealers. The SEC, SROs and state securities authorities may 
conduct administrative proceedings which can result in censure, fine, cease and desist orders or suspension or expulsion of a broker-
dealer, its officers or its employees. 

Dodd-Frank Act of 2010 

As a result of the enactment of the Dodd-Frank Wall Street Reform and Consumer Protection Act in 2010 (“Dodd-Frank”), the 
adoption of implementing regulations by the federal regulatory agencies as well as other recent regulatory reforms, we have experienced 
significant  changes  in  the  laws  and  regulations  that  apply  to  us,  how  we  are  regulated,  and  regulatory  expectations  in  the  areas  of 
compliance, risk management, corporate governance, operations, capital and liquidity. 

Regulation Best Interest 

Pursuant to the Dodd-Frank Act, the SEC was charged with considering whether broker-dealers should be subject to a standard 
of care similar to the fiduciary standard applicable to RIAs. In June 2019, the SEC adopted a package of rulemakings and interpretations 
related to the provision of advice by broker-dealers and investment advisers, including Regulation Best Interest and Form CRS. Among 
other  things,  Regulation  Best  Interest  requires  a  broker-dealer  to  act  in  the  best  interest  of  a  retail  customer  when  making  a 
recommendation  to  that  customer  of  any  securities  transaction  or  investment  strategy  involving  securities.  Form  CRS  requires  that 
broker-dealers and investment advisers provide retail investors with a brief summary document containing simple, easy-to-understand 
information about the nature of the relationship between the parties. Regulation Best Interest and Form CRS had a compliance date of 

6

June 30, 2020. 

Regulation Best Interest Rules have impacted the conduct of our business, especially with respect to our business with our 
retail clients. The need for enhanced documentation for recommendations of securities transactions to broker-dealer retail clients as well 
as the increased supervision of sales practices and transactions have increased the amount of record-keeping and training for our sales 
staff. The related new rules and procedures have and may continue to bring increased costs associated with compliance and enhanced 
technology. 

We reviewed our business practices and operating models in light of the Regulation Best Interest Rules and made structural, 
technological  and  operational  changes  to  our  business  leading  up  to  the  effective  date  of  June  30,  2020  for  compliance  with  the 
Regulation Best Interest Rules. As a result, we conducted thorough training of all our employees with respect to the requirements of 
Regulation Best Interest. Additionally, we created the Regulation Best Interest Rule’s required documents and completed each of the 
required  mailings  (both  electronic  and  conventional)  prior  to  the  effective  date.  We  believe  that  the  changes  made  to  our  business 
processes resulted in compliance with these new requirements. As business continues to be conducted under the Regulation Best Interest 
Rules, it is likely that additional changes may be necessary.  

SIPC 

As a registered broker-dealer and FINRA member organization, MSCO is required by federal law to belong to the Securities 
Investor Protection Corporation (“SIPC”) which provides, in the event of the liquidation of a broker-dealer, protection for securities 
held  in  customer  accounts held by  the firm of up  to $500,000  per  customer,  subject  to  a  limitation of $250,000 on claims  for  cash 
balances. SIPC is principally funded through assessments on registered broker-dealers. MSCO purchased $50 million additional account 
protection above SIPC coverage. Equities, bonds, mutual funds and money market funds are included at net asset value for purposes of 
SIPC protection and the additional protection. Neither SIPC protection nor the additional protection insures against fluctuations in the 
market value of securities. 

MSRB 

MSCO  is  also  authorized  by  the  Municipal  Securities  Rulemaking  Board  (“MSRB”)  to  affect  transactions  in  municipal 
securities  on  behalf  of  its  customers  and  has  obtained  certain  additional  registrations  with  the  SEC  and  state  regulatory  agencies 
necessary to permit it to engage in certain other activities incidental to its brokerage business. 

Margin Lending 

Margin  lending  activities  are  subject  to  limitations  imposed  by  regulations  of  the  Federal  Reserve  System  and  FINRA.  In 
general, these regulations provide that, in the event of a significant decline in the value of securities collateralizing a margin account, 
we are required to obtain additional collateral from the borrower or liquidate securities positions. Margin lending arranged by MSCO 
through third parties is subject to the margin rules of the Board of Governors of the Federal Reserve System and the NYSE. Under such 
rules, broker-dealers are limited in the amount they may lend in connection with certain purchases and short sales of securities and are 
also required to impose certain maintenance requirements on the amount of securities and cash held in margin accounts. In addition, 
those rules and rules of the Chicago Board Options Exchange govern the amount of margin customers must provide and maintain in 
writing uncovered options. 

Investment Advisers Act of 1940 

SNXT is registered with the SEC as an investment adviser pursuant to the Advisers Act. The Advisers Act, together with the 
SEC’s  regulations  and  interpretations  thereunder,  is  a  highly  prescriptive  regulatory  statute.  The  SEC  is  authorized  to  institute 
proceedings and impose sanctions for violations of the Advisers Act, ranging from fines and censures to termination of an adviser’s 
registration and, in the case of willful violations, can refer a matter to the Unites States Department of Justice for criminal prosecution. 

Under the Advisers Act, an investment adviser (whether or not registered under the Advisers Act) owes fiduciary duties to its 
clients. These duties impose standards, requirements and limitations on, among other things, trading for proprietary, personal and client 
accounts; allocations of investment opportunities among clients; use of “soft dollar arrangements,” a practice that involves using client 
brokerage commissions to purchase research or other services that help managers make investment decisions; execution of transactions; 
and recommendations to clients. 

As  a  RIA,  SNXT  is  subject  to  additional  requirements  that  cover,  among  other  things,  disclosure  of  information  about  its 
business to clients; maintenance of written policies and procedures; maintenance of extensive books and records; restrictions on the 
types of fees SNXT may charge; custody of client assets; client privacy; advertising; and solicitation of clients. The SEC has legal 
authority to inspect any investment adviser and typically inspects a RIA periodically to determine whether the adviser is conducting its 

7

activities in compliance with (i) applicable laws and regulations, (ii) disclosures made to clients and (iii) adequate systems, policies and 
procedures reasonably designed to prevent and detect violations. 

Section 28(e) of the Exchange Act provides a “safe harbor” to investment managers who use commission dollars generated by 
their advised accounts to obtain investment research and brokerage services that provide lawful and appropriate assistance to the manager 
in the performance of investment decision-making responsibilities. SNXT, as a matter of policy, does not use “soft dollars” and as such, 
it has no incentive to select or recommend a broker or dealer based on any interest in receiving research or related services. Rather, as a 
fiduciary, SNXT selects brokers based on its clients’ interests in receiving best execution. 

Bank Secrecy Act of 1970 

We conduct financial services activities that are subject to the Bank Secrecy Act of 1970 (“BSA”), as amended by the USA 
PATRIOT Act of 2001 (“PATRIOT Act”), which require financial institutions to develop and implement programs reasonably designed 
to achieve compliance with these regulations. The BSA and PATRIOT Act include a variety of monitoring, recordkeeping, and reporting 
requirements (such as currency transaction reporting and suspicious activity reporting) as well as identity verification and client due 
diligence requirements, which are intended to detect, report and/or prevent money laundering, and the financing of terrorism. In addition, 
we are subject to U.S. sanctions programs administered by the Office of Foreign Assets Control. 

Net Capital 

As registered broker-dealers, MSCO and RISE are subject to the requirements of the Exchange Act relating to broker-dealers 
such as minimum net capital requirements under the SEC Uniform Net Capital Rule (Rule 15c3-1), “best execution” requirements for 
client trades under SEC guidelines and FINRA rules, and segregation of fully paid client funds and securities under the SEC Customer 
Protection Rule (Rule 15c3-3), administered by the SEC and  FINRA. 

Net capital rules are designed to protect clients, counterparties and creditors by requiring a broker-dealer to have sufficient 
liquid resources available to satisfy its financial obligations. Net capital is a measure of a broker-dealer’s readily available liquid assets, 
reduced by its total liabilities other than approved subordinated debt. Under the SEC Uniform Net Capital Rule, a broker-dealer may 
not repay any subordinated borrowings, pay cash dividends or make any unsecured advances or loans to its parent company or employees 
if such payment would result in a net capital amount below required levels. Failure to maintain the required regulatory net capital may 
subject a firm to suspension or expulsion by the NYSE or FINRA, as well as certain punitive actions by the SEC and other regulatory 
bodies, which ultimately could require a firm’s liquidation. 

Best Execution 

As explained in SEC guidelines and FINRA rules, brokers are required to seek the “best execution” reasonably available for 
their clients’ orders. In part, this requires brokers to use reasonable diligence so that the price to the client is as favorable as possible 
under prevailing market conditions. MSCO and RISE send client orders to a number of market centers, including market makers and 
exchanges, which encourages competition and ensures redundancy. For non-directed client orders, it is our policy to route orders to 
market centers based on a number of factors that are more fully discussed in the Supplemental Materials of FINRA Rule 5310, including, 
where  applicable,  but  not  necessarily  limited  to,  speed  of  execution,  price  improvement  opportunities,  differences  in  price  dis-
improvement, likelihood of executions, the marketability of the order, size guarantees, service levels and support, the reliability of order 
handling systems, client needs and expectations, transaction costs, and whether the firm will receive remuneration for routing order flow 
to such market centers. Price improvement is available under certain market conditions and for certain order types and we regularly 
monitor executions to ensure best execution standards are met.  

Consumer Financial Information Privacy 

In providing services to clients, we manage, utilize and store sensitive and confidential client data, including personal data. As 
a  result,  we  are  subject  to  numerous  laws  and  regulations  designed  to  protect  this  information,  such  as  U.S.  federal  and  state laws 
governing the protection of personally identifiable information. These laws and regulations are increasing in complexity and number, 
change frequently and sometimes conflict. To the extent they are applicable to us, we must comply with federal and state information-
related laws and regulations in the United States, including the Gramm-Leach-Bliley Act of 1999, SEC Regulation S-P, the Fair Credit 
Reporting Act of 1970, as amended, and Regulation S-ID, as well as the California Consumer Protection Act and further potential federal 
and state requirements. 

Human Capital 

Our success depends on our ability to attract, hire, retain and develop highly skilled professionals in a variety of specialties, 

8

including  finance,  technology,  compliance,  business  development,  cybersecurity  and  management.  Due  to  the  complexity  of  our 
business, we compete for talent with other companies, both inside and outside of our industry, and in multiple geographical areas in the 
U.S.  

Our human capital efforts focus on establishing a culture of service that emphasizes taking care of our employees, so they can 
take care of our clients. To that end, we seek employees who are approachable, proactive, collaborative, agile and innovative, and who 
share our commitment to excellence, integrity, and service. As of March 14, 2022, we had 125 employees, one of whom was a corporate 
officer. None of our employees are represented by a union, and we believe that relations with our employees are good. 

To maintain a high-caliber, values-driven workforce that is committed to our culture, we strive to offer total rewards, including 
compensation and benefits that position our company as an employer of choice. We design our compensation to be competitive in the 
markets in which we compete, and closely monitor industry trends and practices to ensure we are able to attract and retain the personnel 
who are critical to our success. To support our employees’ health and well-being, we offer competitive medical, dental and vision plans 
as well as other health benefits. 

We  believe  in  our  employees’  potential  and  provide  training  and  development  opportunities  intended  to  maximize  their 
performance and professional growth. We require all of our employees to complete courses in key regulatory areas, such as insider 
trading and anti-money laundering compliance. 

We aim to provide a safe, inclusive environment for our employees, where they feel engaged in our business, supported in who 
they are and empowered to succeed. We are committed to providing a workplace that is free from violence, harassment and other unsafe 
or disruptive conditions, and require our personnel to attend regular training sessions and workshops on those topics.  

In response to the COVID-19 pandemic and for the protection of our employees, clients and business partners, we implemented 
remote work arrangements for nearly 100% of our employees, restricted business travel and temporarily closed some of our branch 
offices. As of the date of this Report we have reopened all of our branch offices.  

9

ITEM 1A. RISK FACTORS

Regulatory Risks 

Legislation has and may continue to result in changes to rules and regulations applicable to our business, which may negatively 
impact our business and financial results. 

New laws, rules, regulations and guidance, or changes in the interpretation and enforcement of existing federal, state, foreign 
and self-regulatory organization ("SRO") laws, rules, regulations and guidance may directly affect our business and the profitability of 
Siebert or the operation of specific business lines. In addition, new and changing laws, rules, regulation and guidance could result in 
limitations on the lines of business we conduct, modifications to our business practices, more stringent capital and liquidity requirements 
or other costs and could limit our ability to return capital to stockholders. 

The Dodd-Frank Wall Street Reform and Consumer Protection Act (the "Dodd-Frank Act"), enacted in 2010, required many 
federal agencies to adopt new rules and regulations applicable to the financial services industry and called for many studies regarding 
various industry practices. In particular, the Dodd-Frank Act gave the SEC discretion to adopt rules regarding standards of conduct for 
broker-dealers providing investment advice to retail customers. 

The  rules  and  interpretations  adopted  by  the  SEC  in  June  2019  include  Regulation  Best  Interest  and  the  new  Form  CRS 
Relationship Summary, which are intended to enhance the quality and transparency of retail investors' relationships with broker-dealers 
and investment advisers. Regulation Best Interest enhances the broker-dealer standard of conduct beyond existing suitability obligations, 
requiring compliance with disclosure, care, conflict of interest and compliance obligations. The regulation requires that a broker-dealer 
or natural person who is an associated person of the broker-dealer shall act in the best interest of the retail customer at the time it makes 
a recommendation of any securities transaction or investment strategy involving securities, prioritizing the interests of the customer 
above any interests of the broker-dealer or its associated persons. Among other things, this requires the broker-dealer to mitigate conflicts 
of interest arising from financial incentives in selling securities products.  

The new rules and processes related thereto have and will most likely continue to involve increased costs, including, but not 
limited to, compliance costs associated with new or enhanced technology. In addition to the foregoing laws affecting regulation of our 
industry, Congress is considering various proposals to increase taxation relating to investments, which may adversely impact the volume 
of trading and other transactions from which we derive our revenue. 

It is not possible to determine the extent of the impact of any new laws, regulations or initiatives that may be imposed, or 
whether any existing proposals will become law. Conformance with any new laws or regulations could make compliance more difficult 
and expensive and affect the manner in which we conduct business. 

We  are  subject  to  extensive  government  regulation  and  to  third  party  litigation  risk  and  regulatory  risk  which  could  result  in 
significant liabilities and reputational harm which, in turn, could materially adversely affect our business, results of operations and 
financial condition. 

Our business is subject to extensive regulation in the U.S., at both the federal and state level. We are also subject to regulation 
by  SROs  and  other  regulatory  bodies  in  the  U.S.,  such  as  the  SEC,  the  NYSE,  FINRA,  MSRB,  the  Commodity  Futures  Trading 
Commission (“CFTC”) and the National Futures Association (“NFA”). MSCO is registered as a broker-dealer in 50 states, the District 
of Columbia, and Puerto Rico, and RISE is registered as a broker-dealer in 22 states and territories. The regulations to which MSCO 
and RISE are subject as broker-dealers cover all aspects of the securities business including training of personnel, sales methods, trading 
practices, uses and safe keeping of customers’ funds and securities, capital structure, record keeping, fee arrangements, disclosure and 
the conduct of directors, officers and employees. 

SNXT is registered as an investment adviser with the SEC under the Advisers Act, and its business is highly regulated. The 
Advisers  Act  imposes  numerous  obligations  on  RIAs,  including  fiduciary,  record  keeping,  operational  and  disclosure  obligations. 
Moreover, the Advisers Act grants broad administrative powers to regulatory agencies such as the SEC to regulate investment advisory 
businesses. If the SEC or other government agencies believe that SNXT has failed to comply with applicable laws or regulations, these 
agencies have the power to impose fines, suspensions of a registrant and individual employees or other sanctions, which could include 
revocation of SNXT’s registration under the Advisers Act. SNXT is also subject to the provisions and regulations of ERISA, to the 
extent that SNXT acts as a “fiduciary” under ERISA with respect to certain of its clients. ERISA and the applicable provisions of the 
federal tax laws impose a number of duties on persons who are fiduciaries under ERISA and prohibit certain transactions involving the 
assets of each ERISA plan which is a client, as well as certain transactions by the fiduciaries (and certain other related parties) to such 

10

plans. Our subsidiaries, RISE and MSCO, are also regulated by the National Futures Association (“NFA”) and function as a registered 
introducing broker. 

The laws, rules and regulations, as well as governmental policies and accounting principles, governing our business and the 
financial services and banking industries generally have changed significantly over recent years and are expected to continue to do so. 
We  cannot  predict  which  changes  in  laws,  rules,  regulations,  governmental  policies  or  accounting  principles  will  be  adopted.  Any 
changes in the laws, rules, regulations, governmental policies or accounting principles relating to our business could materially and 
adversely affect our business, results of operations and financial condition. 

Additionally, like other participants in the financial services industry, we and our subsidiaries face the risks of lawsuits by 
clients and risks of regulatory proceeding against us. The outcome of regulatory proceedings and client lawsuits is uncertain and difficult 
to predict. An adverse resolution of any regulatory proceeding or client lawsuit against us could result in substantial costs or reputational 
harm to us. Further, adverse proceedings could have an adverse effect on our ability to retain key registered representatives, investment 
advisers and wealth managers, and to retain existing clients or attract new clients, any of which could have a material adverse effect on 
our business, financial condition, results of operations and prospects. Refer to Item 3 – Legal Proceedings for additional detail.  

We are subject to net capital requirements. 

The SEC, FINRA, and various other securities and commodities exchanges and other regulatory bodies in the U.S. have rules 
with respect to net capital requirements which affect us. These rules have the effect of requiring that at least a substantial portion of a 
broker-dealer’s  assets  be  kept  in  cash  or  highly  liquid  investments.  Our  compliance  with  the  net  capital  requirements  could  limit 
operations that require intensive use of capital, such as underwriting or trading activities. These rules could also restrict our ability to 
withdraw our capital, even in circumstances where we have more than the minimum amount of required capital, which, in turn, could 
limit our ability to implement growth strategies. In addition, a change in such rules, or the imposition of new rules, affecting the scope, 
coverage, calculation or amount of such net capital requirements, or a significant operating loss or any unusually large charge against 
net capital, could have similar adverse effects. 

Risks Related to Our Technology and Information Systems 

We rely on information processing and communications systems to process and record our transactions. 

Our  operations  rely  heavily  on  information  processing  and  communications  systems.  Our  system  for  processing  securities 
transactions is highly automated. Failure of our information processing or communications systems for a significant period of time could 
limit  our  ability  to  process  a  large  volume  of  transactions  accurately  and  rapidly.  This  could  cause  us  to  be  unable  to  satisfy  our 
obligations to customers and other securities firms and could result in regulatory violations. External events, such as an earthquake, 
terrorist attack or power failure, loss of external information feeds, such as security price information, as well as internal malfunctions 
such as those that could occur during the implementation of system modifications, could render part or all of these systems inoperative. 

We rely on third-party platforms for information and communications systems.  

We rely heavily on our data technology platforms and the platforms provided by our clearing agents. These platforms offer 
interfaces to our clearing service providers’ computing systems where customer account records are kept and are accessible through our 
data technology platforms. Our systems also utilize browser-based access and other types of data communications.  

Our data technology platforms offers services used in direct relation to customer activities as well as support for corporate use. 
Some of these services include email and messaging, market data systems and third-party trading systems, business productivity tools 
and customer relationship management systems. Our data network is designed with redundancies in case a significant business disruption 
occurs. 

We also rely on third parties that provide data center facilities, infrastructure, back-office systems for clearance, settlement and 
accounting, customer relationship management, compliance and risk software and systems, website functionality and access, databases, 
data center facilities and cloud computing, all of which are critical to our operations. To ensure reliability and to conform to regulatory 
requirements related to business continuity, we maintain backup systems and backup data, leverage cloud-based technology, and have 
a full-time offsite disaster recovery site to ensure business continuity during a potential wide-spread disruption. However, despite the 
preventive and protective measures in place, in the event of a wide-spread disruption of our systems or those of the third-parties upon 
whom we rely, our ability to satisfy the obligations to customers and other securities firms may be significantly hampered or completely 
disrupted. 

11

Failure to protect client data or prevent breaches of our information systems could expose us to liability or reputational damage. 

We  are  dependent  on  information  technology  networks  and  systems  to  securely  process,  transmit  and  store  electronic 
information and to communicate among our branch offices and with our clients and vendors. As the breadth and complexity of this 
infrastructure continues to grow, the potential risk of security breaches and cyber-attacks increases. As a financial services company, 
we are continuously subject to cyber-attacks by third parties. Any such security breach could lead to shutdowns or disruptions of our 
systems and potential unauthorized disclosure of confidential information. In addition, vulnerabilities of our external service providers 
and other third parties could pose security risks to client information. The secure transmission of confidential information over public 
networks is also a critical element of our operations. 

In providing services to clients, we manage, utilize and store sensitive and confidential client data, including personal data. As 
a  result,  we  are  subject  to  numerous  laws  and  regulations  designed  to  protect  this  information,  such  as  U.S.  federal  and  state laws 
governing the protection of personally identifiable information. These laws and regulations are increasing in complexity and number, 
change  frequently  and  sometimes  conflict.  If  any  person,  including  any  of  our  employees,  negligently  disregards  or  intentionally 
breaches our established controls with respect to client data, or otherwise mismanages or misappropriates that data, we could be subject 
to  significant  monetary  damages,  regulatory  enforcement  actions,  fines  and/or  criminal  prosecution  in  one  or  more  jurisdictions. 
Unauthorized  disclosure  of  sensitive  or  confidential  client  data,  whether  through  systems  failure,  employee  negligence,  fraud  or 
misappropriation, could damage our reputation and cause us to lose clients. Similarly, unauthorized access to or through our information 
systems, whether by our employees or third parties, including a cyber-attack by third parties who may deploy viruses, worms or other 
malicious  software  programs,  could  result  in  negative  publicity,  significant  remediation  costs,  legal  liability,  and  damage  to  our 
reputation and could have a material adverse effect on our results of operations. In addition, our liability insurance might not be sufficient 
in type or amount to cover us against claims related to security breaches, cyber-attacks and other related breaches. 

We may be exposed to damage to our business or our reputation by cybersecurity breaches. 

As the world becomes more interconnected through the use of the Internet and users rely more extensively on the Internet and 
the cloud for the transmission and storage of data, such information becomes more susceptible to incursion by hackers and other parties 
intent on stealing or destroying data on which we or our customers rely. We face an evolving landscape of cybersecurity threats in which 
hackers use a complex array of means to perpetrate cyber-attacks, including the use of stolen access credentials, malware, ransomware, 
phishing, structured query language injection attacks, and distributed denial-of-service attacks, among other means. These cybersecurity 
incidents have increased in number and severity and it is expected that these trends will continue. Should we be affected by such an 
incident, we may incur substantial costs and suffer other negative consequences, which may include: 

(cid:120)

(cid:120)

(cid:120)

(cid:120)
(cid:120)

Remediation costs, such as liability for stolen assets or information, repairs of system damage, and incentives to customers or
business partners in an effort to maintain relationships after an attack;
Increased cybersecurity protection costs, which may include the costs of making organizational changes, deploying additional
personnel and protection technologies, training employees, and engaging third party experts and  consultants;
Lost  revenues  resulting  from  the  unauthorized  use  of  proprietary  information  or  the  failure  to  retain  or  attract  customers
following an attack;
Litigation and legal risks, including regulatory actions by state and federal regulators;  and
Loss of reputation.

Increasingly, intruders attempt to steal significant amounts of data, including personally identifiable data and either hold such
data for ransom or release it onto the Internet, exposing our clients to financial or other harm and thereby significantly increasing our 
liability  in  such  cases.  Our  regulators  have  introduced  programs  to  review  our  protections  against  such  incidents  which,  if  they 
determined  that  our  systems  do  not  reasonably  protect  our  clients’  assets  and  their  data,  could  result  in  enforcement  activity  and 
sanctions. 

We have and continue to introduce systems and software to prevent any such incidents and review and increase our defenses 
to such issues through the use of various services, programs and outside vendors. We contract cybersecurity consultants and also review 
and revise our cybersecurity policy to ensure that it remains up to date. In the event that we experience a material cybersecurity incident 
or identify a material cybersecurity threat, we will make all reasonable efforts to properly disclose it in a timely fashion. It is impossible, 
however, for us to know when or if such incidents may arise or the business impact of any such  incident. 

As a result of such risks, we have and are likely to incur significant costs in preparing our infrastructure and maintaining it to 

resist any such attacks. 

12

An increase in volume on our systems or other events could cause them to malfunction. 

Most of our trade orders are received and processed electronically. This method of trading is heavily dependent on the integrity 
of the electronic systems supporting it. While we have never experienced a significant failure of our trading systems, heavy stress placed 
on  our  systems  during  peak  trading  times  could  cause  our  systems  to  operate  at  unacceptably  low  speeds  or  fail  altogether.  Any 
significant degradation or failure of our systems or the systems of third parties involved in the trading process (e.g., online and Internet 
service providers, record keeping and data processing functions performed by third parties, and third party software), even for a short 
time, could cause customers to suffer delays in trading. These delays could cause substantial losses for customers and could subject us 
to claims from these customers for losses. There can be no assurance that our network structure will operate appropriately in the event 
of a subsystem, component or software failure. In addition, we cannot assure that we will be able to prevent an extended systems failure 
in the event of a power or telecommunications failure, an earthquake, terrorist attack, fire or any act of God. Any systems failure that 
causes interruptions in our operations could have a material adverse effect on our business, financial condition and operating results. 

Rapid  market  or  technological  changes  may  render  our  technology  obsolete  or  decrease  the  attractiveness  of  our  products  and 
services to our clients. 

We must continue to enhance and improve our technology and electronic services. The electronic financial services industry is 
characterized  by  significant  structural  changes,  increasingly  complex  systems  and  infrastructures,  changes  in  clients’  needs  and 
preferences, and new business models. If new industry standards and practices emerge and our competitors release new technology 
before us, our existing technology, systems and electronic trading services may become obsolete or our existing business may be harmed. 

Our future success will depend on our ability to: 

Enhance our existing products and services;

(cid:120)
(cid:120) Develop  and/or  license  new  products  and  technologies  that  address  the  increasingly  sophisticated  and  varied  needs  of  our

clients and prospective clients;
Continue to attract highly-skilled technology personnel; and
Respond to technological advances and emerging industry standards and practices on a cost-effective and timely basis.

(cid:120)
(cid:120)

Developing  our  electronic  services,  our  implementation  and  utilization  of  our  Robo-Advisor  and  other  technology  entails
significant  technical  and  business  risks.  We  may  use  new  technologies  ineffectively  or  we  may  fail  to  adapt  our  electronic  trading 
platform, information databases and network infrastructure to client requirements or emerging industry standards. If we face material 
delays in introducing new services, products and enhancements, our clients may forego the use of our products and use those of our 
competitors. 

Further, the adoption of new Internet, networking or telecommunications technologies may require us to devote substantial 
resources to modify and adapt our services. We cannot assure that we will be able to successfully implement new technologies or adapt 
our proprietary technology and transaction-processing systems to client requirements or emerging industry standards. We cannot assure 
that we will be able to respond in a timely manner to changing market conditions or client requirements. 

Risks Related to Our Business Operations 

Potential strategic acquisitions and other business growth could increase costs and regulatory and integration risks. 

Acquisitions involve risks that could adversely affect our business. We may pursue acquisitions of businesses and technologies. 

Acquisitions and other transactions entail numerous risks, including: 

Failure to achieve expected synergies;

(cid:120) Difficulties in the integration of acquired operations, services and products;
(cid:120)
(cid:120) Diversion of management’s attention from other business concerns;
(cid:120) Assumption of unknown material liabilities of acquired companies;
(cid:120) Amortization of acquired intangible assets, which could reduce future reported earnings;
(cid:120)
(cid:120) Dilution to existing stockholders.

Potential loss of clients or key employees of acquired companies; and

As part of our growth strategy, we regularly consider and from time to time engage in discussions and negotiations regarding
transactions  such  as  acquisitions,  mergers,  combinations  and  partnerships  within  our  industry.  The  purchase  price  for  possible 
acquisitions could be paid in cash, through the issuance of Common Stock or other securities, borrowings or a combination of these 

13

methods. 

Our transactions are typically subject to closing conditions including regulatory approvals and the absence of material adverse 
changes in the business, operations or financial condition of the entity or part of an entity being acquired or sold. To the extent we enter 
into an agreement to buy or sell an entity or part of an entity, there can be no guarantee that the transaction will close when expected or 
at all. If a material transaction does not close our stock price could decline.

We cannot be certain that we will be able to identify, consummate and successfully integrate acquisitions, and no assurance can 
be given with respect to the timing, likelihood or business effect of any possible transaction. For example, we could begin negotiations 
that we subsequently decide to suspend or terminate for a variety of reasons. However, opportunities may arise that we will evaluate 
and  any  transactions  that  we  consummate  would  involve  risks  and  uncertainties  to  us.  These  risks  could  cause  the  failure  of  any 
anticipated benefits of an acquisition to be realized, which could have a material adverse effect on our business, financial condition, 
results of operations and prospects. 

We may be unable to realize the anticipated benefits of our cost cutting efforts or it may take longer than anticipated for us to realize 
any benefits from increased cost efficiencies or economies of scale, if at all. 

Our realization of the benefits anticipated as a result of cost cutting efforts and other business efforts and changes will depend 
in part on the ability of our management team to implement our business plan. We cannot assure shareholders that there will not be 
substantial costs associated with these activities or other negative consequences as a result of these changes. These effects include, but 
are not limited to, incurring unexpected costs or delays in connection with implementation of a modified business model, or the failure 
of our business to perform as expected, which could harm our results of  operations. 

We depend on our ability to attract and retain key personnel. 

We  are  dependent  upon  our  key  personnel  for  our  success  and  the  loss  of  the  services  of  any  of  these  individuals  could 

significantly harm our business, financial condition and operating results. 

Our customers may fail to pay us. 

A principal credit risk to which we are exposed on a regular basis is that our customers may fail to pay for their purchases or 
fail to maintain the minimum required collateral for amounts borrowed against securities positions maintained by them. We cannot 
assure that our practices and/or the policies and procedures we have established will be adequate to prevent a significant credit loss. 

Our advisory services subject us to additional risks. 

We  provide  investment  advisory  services  to  investors.  Through  our  RIA,  SNXT,  we  offer  robo-advisory  and  investment 
services.  The  risks  associated  with  these  investment  advisory  activities  include  those  arising  from  possible  conflicts  of  interest, 
unsuitable investment recommendations, inadequate due diligence, inadequate disclosure and fraud. Realization of these risks could 
lead to liability for client losses, regulatory fines, civil penalties and harm to our reputation and  business. 

Certain employees, directors and affiliates of RISE and Siebert own equity in RISE Financial Services, LLC 

From  January  31,  2022  to  the  date  of  this  Report,  RISE  issued  and  Siebert  sold  membership  interests  in  RISE  to  certain 
employees, directors, and affiliates of RISE and Siebert ranging from 1% to 2% individually. This amount represented, as of the date of 
this Report, an aggregate of 7% of the total issued and outstanding membership interests in RISE. As of the date of this Report, Tigress 
owns approximately 22% of RISE. Cynthia DiBartolo is the founder and majority owner of Tigress, as well as the Chief Executive 
Officer of RISE and a director of Siebert. As a result, the interests of the employees, directors, and affiliates of RISE and Siebert who 
own equity in RISE may differ from the interests of shareholders of Siebert. 

Risks Related to COVID-19 

The  continuation  of  the  COVID-19  pandemic  could  adversely  affect  our  business,  financial  condition,  liquidity  and  results  of 
operations. 

The COVID-19 outbreak has caused significant volatility and disruption in the financial markets both globally and in the U.S. 
If COVID-19, or another highly infectious or contagious disease, continues to spread or the response to contain it is unsuccessful, we 
could experience material adverse effects on our business, financial condition, liquidity, and results of operations. The extent of such 
effects will depend on future developments which are highly uncertain and cannot be predicted, including the geographic spread of the 
virus, the overall severity of the disease, the duration of the outbreak, the measures that may be taken by various governmental authorities 

14

in response to the outbreak (such as quarantines and travel restrictions) and the possible further impacts on the global economy. The 
continued spread of COVID-19 could also negatively impact the availability of key personnel necessary to conduct our business. 

Certain actions taken by U.S. or other governmental authorities, including the Federal Reserve, to reduce interest rates may adversely 
affect our results of operations. 

During the first quarter of 2020, the Federal Reserve cut the federal funds target overnight rate twice for a total of 150 basis 
points to near zero. These developments have had, and may continue to have, a negative impact on our revenue from interest, marketing 
and distribution fees. 

Investor behavior may fundamentally change as a result of COVID-19 in both the near and long term which could have an adverse 
effect on our operations. 

We  cannot  foresee  whether  the  outbreak  of  COVID-19  will  be  effectively  contained,  nor  can  we  predict  the  severity  and 
duration of its impact. As such, impacts of COVID-19 to our business are highly uncertain and we will continue to assess the impact as 
the situation develops. The disruptions to the U.S. and global economies and financial markets may cause investors to be more cautious 
and to limit their investments. Trading of securities may be materially and adversely affected with more investors seeking stability. 
Investment activity may also be negatively impacted by general macroeconomic conditions and consumer confidence, including the 
impacts  of  job  losses  and  any  recession,  resulting  from  the  COVID-19  pandemic.  Clients  holding  savings  with  us  in  retirement  or 
investment accounts may be required to liquidate some or all of their savings to pay living expenses. All of these factors could materially 
and adversely impact our revenue streams. 

Risks Related to Our Common Stock 

There may be a limited public market for our Common Stock; Volatility. 

11,635,458 shares of Common Stock, or approximately 36% of our shares of Common Stock outstanding, are currently held 
by non-affiliates as of March 14, 2022. A stock with a small number of shares held by non-affiliates, known as the “float,” will generally 
be more volatile than a stock with a large float. Although our Common Stock is traded on the Nasdaq Capital Market, there can be no 
assurance that an active public market will continue. 

Our principal shareholder has the ability to control key decisions submitted to a vote of our shareholders. 

Gloria E. Gebbia, who is a director of Siebert and the managing member of Kennedy Cabot Acquisition, LLC (“KCA”), has, 
along with other family members, the power to elect the entire Board of Directors and, except as otherwise provided by law or our 
Certificate of Incorporation or by-laws, to approve any action requiring shareholder approval without a shareholders meeting. 

Future sales of our Common Stock in the public market could cause the market price of our Common Stock to drop significantly, 
even if our business is doing well. 

Sales of a substantial number of shares of our Common Stock in the public market, or the perception in the market that the 
holders of a large number of shares intend to sell shares, could reduce the market price of our Common Stock and make it more difficult 
for investors to sell Common Stock at a time and price that investors deem appropriate. 

In addition, on February 18, 2022, we filed a shelf registration statement on Form S-3 that was declared effective on March 2, 
2022 by the SEC for the potential offering, issuance and sale by us of up to $100.0 million, subject to certain limitations, of our Common 
Stock, preferred stock, warrants to purchase our Common Stock and/or preferred stock, units consisting of all or some of these securities 
and subscription rights to purchase all or some of these securities. If we sell our Common Stock, preferred stock, convertible securities 
and other equity securities in other transactions pursuant to our shelf registration statement on Form S-3, existing investors may be 
materially diluted by such subsequent sales, new investors could gain rights superior to our existing shareholders and the market price 
of our Common Stock may drop significantly.  

The price of our Common Stock in the public markets has experienced, and may in the future experience, extreme volatility due to 
a variety of factors, many of which are beyond our control.   

Since our Common Stock started trading on the Nasdaq Capital Market, our Common Stock has been relatively thinly traded 
and at times been subject to price volatility. From January 1, 2021 to January 28, 2021, the average close price of our Common Stock 
was $3.94 per share. On January 29, 2021, the price increased to a high of $18.50 per share and approximately 34 million shares were 
traded. From February 1, 2021 to February 28, 2021, the average close price was $5.60 per share. The average daily trading volume 

15

from March 1, 2021 to March 1, 2022 was approximately 271,000 shares.  

We believe that the trading price of our Common Stock has at times been influenced by trading factors other than industry or 
Company-specific  fundamentals,  including,  without  limitation,  the  sentiment  of  retail  investors  (including  as  may  be  expressed on 
financial trading and other social media sites), speculation in the press, in the investment community, or on the internet, including on 
online  forums  and  social  media,  about  Siebert,  our  industry  or  our  security’s  access  to  margin  debt,  trading  in  options  and  other 
derivatives on our Common Stock, and the amount and status of short interest in our securities (including a “short squeeze”). A “short 
squeeze” is a technical market condition that occurs when the price of a stock increases substantially, forcing market participants who 
had taken a position that its price would fall (i.e., who had sold the stock “short”), to buy it, which in turn may create significant, short-
term demand for the stock not for fundamental reasons, but rather due to the need for such market participants to acquire the stock in 
order to forestall the risk of even greater losses. A “short squeeze” condition in the market for a stock can lead to short-term conditions 
involving very high volatility and trading that may or may not track fundamental valuation models. 

As a result of the foregoing, investors in our Common Stock may be subject to the risk of significant, short-term price volatility 
of  our  Common  Stock  and  the  trading  price  of  our  Common  Stock  could  decline  for  reasons  unrelated  to  our  business,  financial 
condition, or results of operations. Further, in the past, following periods of volatility in the overall market and the market price of a 
particular company’s securities, securities class action litigation has often been instituted against these companies. If any of the foregoing 
occurs, it could cause our stock price to fall and may expose us to lawsuits that, even if unsuccessful, could be costly to defend and a 
distraction to management. 

Our future ability to pay dividends to holders of our Common Stock is subject to the discretion of our Board of Directors and will be 
limited by our ability to generate sufficient earnings and cash flows. 

Payment  of  future  cash  dividends  on  our  Common  Stock  will  depend  on  our  ability  to  generate  earnings  and  cash  flows. 
However, sufficient cash may not be available to pay such dividends. Payment of future dividends, if any, will be at the discretion of 
our Board of Directors and will depend upon a number of factors that the Board of Directors deems relevant, including future earnings, 
the success of our business activities, capital requirements, the general financial condition and future prospects of our business and 
general business conditions. If we are unable to generate sufficient earnings and cash flows from our business, we may not be able to 
pay dividends on our Common Stock. 

Our ability to pay cash dividends on our Common Stock is also dependent on the ability of our subsidiaries to pay dividends 
or capital distributions to Siebert. MSCO and RISE are subject to various regulatory requirements relating to liquidity, capital standards 
and the use of client funds and securities, which may limit funds available for payments to Siebert. The ability of our subsidiaries to pay 
dividends or capital distributions to Siebert may also be subject to regulatory approval. 

Risks Related to Our Industry and Market 

Securities market volatility and other securities industry risk could adversely affect our business. 

Most  of  our  revenues  are  derived  from  our  securities  brokerage  business.  Like  other  businesses  operating  in  the  securities 
industry,  our  business  is  directly  affected  by  volatile  trading  markets,  fluctuations  in  the  volume  of  market  activity,  economic  and 
political conditions, upward and downward trends in business and finance at large, legislation and regulation affecting the national and 
international business and financial communities, currency values, inflation, market conditions, the availability and cost of short-term 
or long-term funding and capital, the credit capacity or perceived credit-worthiness of the securities industry in the marketplace and the 
level and volatility of interest rates. We also face risks relating to losses resulting from the ownership of securities, counterparty failure 
to meet commitments, customer fraud, employee fraud, issuer fraud, errors and misconduct, failures in connection with the processing 
of securities transactions and litigation. A reduction in our revenues or a loss resulting from our ownership of securities or sales or 
trading of securities could have a material adverse effect on our business, results of operations and financial condition. In addition, as a 
result of these risks, our revenues and operating results may be subject to significant fluctuations from quarter to quarter and from year 
to  year. 

A prolonged economic slowdown, volatility in the markets, a recession, and uncertainty in the markets could impair our business 
and harm our operating results. 

Our businesses are, and will continue to be, susceptible to economic slowdowns, recessions and volatility in the markets, which 
may lead to financial losses for our customers, and a decrease in revenues and operating results. In addition, global macroeconomic 
conditions and U.S. financial markets remain vulnerable to the potential risks posed by exogenous shocks, which could include, among 
other things, political and financial uncertainty in the U.S. and the European Union, renewed concern about China’s economy, conflict 
with Russia and Ukraine, complications involving terrorism and armed conflicts around the world, or other challenges to global trade 

16

or travel, such as might occur in the event of a wider pandemic involving COVID-19. More generally, because our business is closely 
correlated  to  the  macroeconomic  outlook,  a  significant  deterioration  in  that  outlook  or  an  exogenous  shock  would  likely  have  an 
immediate negative impact on our overall results of operations. 

There is intense competition in the brokerage industry. 

We encounter significant competition from full-commission, no commission, online and other discount brokerage firms, as 
well as from financial institutions, mutual fund sponsors, venture-backed technology and cryptocurrency firms, and other organizations. 
Over the past several years, price wars and lower or no commission rates in the discount brokerage business in general have strengthened 
our competitors. In addition, while the decline of commissions has been ongoing for decades, some of our competitors charging zero 
commissions on trades could potentially have an adverse effect on our commission revenue.  

The securities brokerage industry has experienced significant consolidation, which may continue in the future, likely increasing 
competitive pressures in the industry. Consolidation could enable other firms to offer a broader range of products and services than we 
do, or offer them on better terms, such as higher interest rates paid on cash held in client accounts. We believe that such changes in the 
industry  will  continue  to  strengthen  existing  competitors  and  attract  additional  competitors  such  as  banks,  insurance  companies, 
providers of online financial and information services, and others. Many of these competitors are larger, more diversified, have greater 
capital resources, and offer a wider range of services and financial products than we do. We compete with a wide variety of vendors of 
financial services for the same customers. Many of these competitors conduct extensive marketing campaigns and may have or achieve 
exceptional market name recognition. We may not be able to compete effectively with current or future competitors with stronger capital 
position, greater name recognition or who partner or combine with other larger firms. 

Some competitors in the discount brokerage business offer services which we may not offer. In addition, some competitors 
have continued to offer flat rate execution fees that are lower than some of our published rates. Industry-wide changes in trading practices 
are  expected  to  cause  continuing  pressure  on  fees  earned  by  discount  brokers  for  the  sale  of  order  flow.  Continued  or  increased 
competition from ultra-low cost, flat-fee brokers and broader service offerings from other discount brokers could limit our growth or 
lead to a decline in our customer base which would adversely affect our business, results of operations and financial condition. Further, 
if we are not able to update or adapt our products and services to take advantage of the latest technologies and standards, or are otherwise 
unable to offer services to mobile and desktop computing platforms to a growing self-directed investor market, it could have a material 
adverse effect on our ability to compete. 

Lower price levels in the securities markets may reduce our profitability. 

Lower  price  levels  of  securities  may  result  in  (i)  reduced  volumes  of  securities,  options  and  futures  transactions,  with  a 
consequent reduction in our commission revenues, and (ii) losses from declines in the market value of securities we hold in investment. 
In periods of low volume, our levels of profitability are further adversely affected because certain of our expenses remain relatively 
fixed. Sudden sharp declines in market values of securities and the failure of issuers and counterparties to perform their obligations can 
result  in  illiquid  markets  which,  in  turn,  may  result  in  us  having  difficulty  selling  securities.  Such  negative  market  conditions,  if 
prolonged,  may  lower  our  revenues.  A  reduction  in  our  revenues  could  have  a  material  adverse  effect  on  our  business,  results  of 
operations and financial  condition. 

ITEM 1B. UNRESOLVED STAFF COMMENTS 

None. 

17

ITEM 2. PROPERTIES 

We currently maintain 12 branch offices and customers can visit our branch offices to obtain market information, place orders, 
open accounts, deliver and receive checks and securities, and obtain related customer services in person. Nevertheless, most of our 
activities are conducted on the Internet or by telephone and mail. We operate our business out of the following branch offices: 

Corporate Headquarters 
  New York, NY - 535 Fifth Avenue 

Branch Offices 
  Beverly Hills, CA – 190 N Canon 
 Beverly Hills, CA – 9378 Wilshire 
  Boca Raton, FL 
  Boston, MA 
  Calabasas, CA 
  Horsham, PA 
  Jersey City, NJ 
  Miami, FL 
  Omaha, NE 
  Seal Beach, CA 
  Tampa, FL 
  Troy, MI 

Approximate 
Square Feet 

1,200 

 900 
  3,500 
 1,600 
1,700 
 3,200 
 2,000 
11,000 
11,600 
2,900 
  800 
1,000 
300 

ITEM 3. LEGAL PROCEEDINGS 

We are party to certain claims, suits and complaints arising in the ordinary course of business.  

For activity related to operations of StockCross prior to our acquisition of StockCross, FINRA’s Division of Enforcement is 
currently investigating UIT transactions that were executed by StockCross that the enforcement staff believes were terminated early. 
We believe that many of these transactions were UIT transactions that were the subject of our prior settlements with the Commonwealth 
of Massachusetts and the State of California. All of these transactions occurred prior to our acquisition of StockCross on January 1, 
2020.  

Management cannot at this time assess either the duration or the likely outcome or consequences of the FINRA investigation. 
Nevertheless, FINRA has the authority to impose sanctions on Siebert or require that it make offers of restitution to other customers 
who FINRA believes incurred sales charges in early liquidations of UITs. No assurances can be given that a mutual settlement with 
FINRA  regarding  the  investigation  can  be  reached  or  that  any  amount  paid  in  settlement  will  not  be  material.  Refer  to  Note  22  – 
“Commitments, Contingencies and Other”  for more detail. 

As of December 31, 2021, in the opinion of management, all other legal matters are without merit, or involve amounts which 

would not have a significant effect on our results of operations or financial position. 

ITEM 4. MINE SAFETY DISCLOSURES 

Not applicable. 

18

PART II 

ITEM  5.  MARKET  FOR  REGISTRANT’S  COMMON  EQUITY,  RELATED  STOCKHOLDER 
MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES 

Our Common Stock traded on the Nasdaq Global Market until June 29, 2011 when our Common Stock started trading on the 

Nasdaq Capital Market, under the symbol “SIEB.”  

The closing sale price of our Common Stock as reported on the Nasdaq Capital Market on March 14, 2022 was $2.00 per share. 
As of March 14, 2022, there were 84 holders of record of our Common Stock based on information provided by our transfer agent. The 
number of stockholders of record does not reflect the number of individual or institutional stockholders that beneficially own our stock 
because most stock is held in the name of nominees. Based on information available to us, we believe there are approximately 4,731 
beneficial holders of our Common Stock as of March 14, 2022. 

Dividend Policy 

Our Board of Directors periodically considers whether to declare dividends. In considering whether to pay such dividends, our 
Board of Directors will review our earnings, capital requirements, economic forecasts and such other factors as are deemed relevant. 
Some portion of our earnings will be retained to provide capital for the operation and expansion of our business. 

Share Price Volatility 

Since our Common Stock started trading on the Nasdaq Capital Market, our Common Stock has been relatively thinly traded 
and at times been subject to price volatility. From January 1, 2021 to January 28, 2021, the average close price of our Common Stock 
was $3.94 per share. On January 29, 2021, the price increased to a high of $18.50 per share and approximately 34 million shares were 
traded. From February 1, 2021 to February 28, 2021, the average close price was $5.60 per share. The average daily trading volume 
from March 1, 2021 to March 1, 2022 was approximately 271,000 shares. We have not experienced any material changes in our financial 
condition or results of operations that explain such price volatility or trading volume. 

Equity Compensation Plan Information 

Plan Category 

Number of securities to 
be issued upon exercise 
of outstanding options, 
warrants and rights 

Weighted-average 
exercise price of 
outstanding options, 
warrants and rights 

Number of securities remaining 
available for future issuance 
under equity compensation plans 
(excluding securities reflected in 
column (a)) 

Equity compensation plans approved 
by security holders 

Equity compensation plans not 
approved by security holders 

Total 

(a) 

— 

— 

— 

(b) 

NA 

NA 

NA 

(c) 

3,000,000 

NA 

3,000,000 

Unregistered Sales of Equity Securities and Use of Proceeds 

On November 16, 2021, we issued 1,449,525 shares of our common stock to Tigress in consideration of an equity interest in 
Tigress pursuant to a certain contribution agreement, by and among Siebert, RISE, and Tigress. The common stock was issued pursuant 
to Section 4(a)(2) of the Securities Act of 1933, as amended. Refer to Note 10 – “Equity Method Investment in Related Party” for more 
detail. 

On August 18, 2021, we amended our common stock purchase agreement with OpenHand Holdings, Inc. (“OpenHand”), dated 
January 31, 2021, and, pursuant to the amendment, cancelled 329,654 shares of our common stock that we issued to OpenHand pursuant 
to the original stock purchase agreement. Refer to Note 11 – “Investments, Cost” for more detail. 

19

 
On January 31, 2021, Siebert and OpenHand entered into a stock purchase agreement whereby Siebert acquired an interest of 
5% of OpenHand common stock for consideration of a total of $2,231,000 consisting of $850,000 in cash and 329,654 restricted shares 
of Siebert’s common stock valued at $1,381,000 or $4.19 per share. The common stock was issued pursuant to Section 4(a)(2) of the 
Securities Act of 1933, as amended. Refer to Note 11 – “Investments, Cost” for more detail. 

On November 10, 2020, Siebert issued 150,000 shares of its restricted common stock to each of Anthony Palmeri and Gerard 
Losurdo,  each  an  employee  of  MSCO,  as  part  of  their  employment  agreements.  Mr.  Palmeri  and  Mr.  Losurdo  each  paid  Siebert 
approximately $400,000 for their shares, which was equal to 70% of the closing price of Siebert’s common stock as reported on Nasdaq 
on November 9, 2020. The common stock issued to Mr. Palmeri and Mr. Losurdo was subject to a three-year restriction on transfer 
commencing on the day of issuance. The issuance of common stock was approved by unanimous written consent of Siebert’s board of 
directors. The common stock was issued to Mr. Palmeri and Mr. Losurdo as part of their employment agreements in accordance with 
Nasdaq Listing Rule 5635(c)(4) and pursuant to Section 4(a)(2) of the Securities Act of 1933, as amended. Refer to Note 17 – “Employee 
Stock Purchases” for more detail. 

On April 21, 2020, we entered into an agreement with InvestCloud pursuant to which InvestCloud acquired 193,906 shares of 
our restricted common stock. The common stock was issued on May 12, 2020 at a per share price of $5.81 (Siebert’s share price as of 
the close of May 12, 2020) for a total of $1.1 million for professional services to integrate InvestCloud’s software into Siebert’s existing 
platforms as well as its Robo-Advisor. The common stock was issued pursuant to Section 4(a)(2) of the Securities Act of 1933, as 
amended. Refer to Note 5 – “Prepaid Service Contract” for more detail. 

Effective January 1, 2020, we acquired the remaining 85% of StockCross’ outstanding shares in exchange for 3,298,774 shares 
of our common stock, and StockCross was merged with and into MSCO. The common stock was issued pursuant to Section 4(a)(2) of 
the Securities Act of 1933, as amended. Refer to Note 3 – “Acquisitions” for more detail. 

20

ITEM  7.  MANAGEMENT’S  DISCUSSIONS  AND  ANALYSIS  OF  FINANCIAL  CONDITION  AND 
RESULTS OF OPERATIONS 

The following discussion of our financial condition and results of operations should be read in conjunction with our financial 
statements and the related notes included in Part II, Item 8 - Financial Statements and Supplementary Data of this Annual Report on 
Form  10-K.  In  addition  to  our  historical  consolidated  financial  information,  the  following  discussion  contains  forward-looking 
statements that reflect our plans, estimates, and beliefs. Our actual results could differ materially from those discussed in the forward-
looking  statements.  Factors  that  could  cause  or  contribute  to  these  differences  include  those  discussed  below  and  elsewhere  in this 
Annual Report on Form 10-K, particularly in Part I, Item 1A - Risk Factors. 

Overview 

We are a financial services company and provide a wide variety of financial services to our clients. We operate in the following 

business lines through our wholly-owned and majority-owned subsidiaries: 

•

•

•

•

•

Retail brokerage business through Muriel Siebert & Co., Inc. (“MSCO”), a Delaware corporation and broker-dealer registered
with the Securities and Exchange Commission (“SEC”) under the Securities Exchange Act of 1934 (“Exchange Act”) and the
Commodity Exchange Act of 1936, and member of the Financial Industry Regulatory Authority (“FINRA”), the New York
Stock  Exchange  (“NYSE”),  the  Securities  Investor  Protection  Corporation  (“SIPC”),  and  the  National  Futures  Association
(“NFA”). MSCO engages in the business of providing brokerage services for retail customers and trading securities for its own
account.

Investment advisory services through Siebert AdvisorNXT, Inc. (“SNXT”), a New York corporation registered with the SEC
as  a  Registered  Investment  Adviser  (“RIA”)  under  the  Investment  Advisers  Act  of  1940.  SNXT  engages  in  providing
investment advisory services to retail and high net worth clients.

Insurance services through Park Wilshire Companies, Inc. (“PW”), a Texas corporation and licensed insurance agency. PW
provides insurance agency services to retail and institutional accounts.

Robo-advisory technology development through Siebert Technologies, LLC (“STCH”), a Nevada limited liability company.

Prime brokerage  services  through  RISE Financial Services,  LLC  (“RISE”), formerly known  as WPS  Prime  Services,  LLC
(“WPS”), a Delaware limited liability company and a broker-dealer registered with the SEC and NFA. RISE is a woman-owned
and operated financial services firm that offers a comprehensive suite of prime brokerage services aligned with the growing
mission-driven Environmental Social and Governance (“ESG”) initiatives of institutional investors.

•

StockCross Digital Solutions, Ltd. (“STXD”), an inactive subsidiary headquartered in Bermuda.

Results in the businesses in which we operate are highly correlated to general economic conditions and, more specifically, to
the direction of the U.S. equity and fixed-income markets. Market volatility, overall market conditions, interest rates, economic, political, 
and regulatory trends, and industry competition are among the factors which could affect us and which are unpredictable and beyond 
our control. These factors affect the financial decisions made by market participants who include investors and competitors, impacting 
their level of participation in the financial markets. In addition, in periods of reduced financial market activity, profitability is likely to 
be  adversely  affected  because  certain  expenses  remain  relatively  fixed,  including  salaries  and  related  costs,  as  well  as  portions  of 
communications  costs  and  occupancy  expenses.  Accordingly,  earnings  for  any  period  should  not  be  considered  representative  of 
earnings to be expected for any other period. 

COVID-19 

Impact 

Overview 

 The World Health Organization declared the spread of COVID-19 a worldwide pandemic in March 2020. The COVID-19 
pandemic has adversely impacted the economic environment, leading to lower interest rates across the curve and heightened volatility 
in the financial markets. We are actively monitoring the impact of COVID-19 and the possible effects of the roll-out of various vaccines 
on our business, financial condition, liquidity, operations, employees, clients and business partners. 

21

Financial Impact 

In  the  first  quarter  of  2020,  the  Federal  Reserve  cut  the  federal  funds  target  overnight  rate  to  near  zero.  This  decline  in 
interest rates led to a decrease in our revenue from interest, marketing and distribution fees, and may continue to have a negative impact 
on these revenue streams in the near future. 

The primary financial impact on Siebert from the COVID-19 pandemic for both the year ended December 31, 2021 and 2020 

was lower interest revenue resulting from lower benchmark interest rates beginning in the first quarter of 2020. 

Management Response 

Operations 

In response to the pandemic and for the protection of our employees, clients and business partners, we implemented remote 
work arrangements for nearly 100% of our employees, restricted business travel and temporarily closed some of our branch offices. 
With our ability to meet a vast majority of our clients' needs through our technology-based platforms and services, these arrangements 
did not materially affect our ability to maintain our business operations. As of the date of this Report we have reopened all of our branch 
offices.  

Expense Reduction 

As of the date of this Report, we are actively involved in contract negotiations with key vendors to reduce many of our fixed 
costs.  In  addition,  we  successfully  transitioned  certain  branch  offices  out  of  legacy  office  space  into  more  cost-efficient  locations 
resulting in savings related to rent and occupancy expense. We do not believe any of the changes described above will have a negative 
impact on the operations or financials of our business. 

Liquidity and Capital Resources 

The situation surrounding COVID-19 has not materially impacted our liquidity position or future outlook as we have been able 

to meet all obligations and believe we will be able to do so in the foreseeable future. 

Conclusion 

We note that the ultimate impact of COVID-19 on our business, results of operations, financial condition and cash flows is 
dependent on future developments, including the duration of the pandemic and the possible effects of the roll-out of various vaccines, 
which are uncertain and cannot be predicted at this time. We are currently monitoring the COVID-19 situation and will continue to 
respond to meet the demands of our clients as well as protect our employees. 

Significant Events 

Purchase of Office Building in Miami 

On December 30, 2021, we acquired a commercial office building and associated property located at 653 Collins Ave, Miami 
Beach, FL (“Miami office building”) for approximately $6.8 million. The Miami office building contains approximately 12,000 square 
feet of office space and will be used as one of our primary operating centers.  

Transaction with Tigress Holdings, LLC 

On  November  16,  2021,  we  entered  into  an  agreement  with  Tigress,  a  Delaware  limited  liability  company.  As  part  of  the 
agreement, (i) Tigress transferred to us limited liability company membership interests representing twenty-four percent (24%) of the 
outstanding  membership  interests  in  Tigress;  and  (ii)  we  transferred  to  Tigress  limited  liability  company  membership  interests 
representing twenty-four percent (24%) of the outstanding membership interests of RISE and 1,449,525 shares of Siebert common stock. 
For the year ended December 31, 2021, we recognized $172,000 from our equity method investment in Tigress, which is within the line 
item titled, “Earnings of equity method investment in related party” on the statements of income.  

Tigress Financial Partners is a disabled and woman-owned financial services firm providing institutional and high net worth 
investors with expertise in investment banking, capital markets, research, corporate advisory and global trade execution services, asset 
management  and  global  wealth  management.  Tigress  Financial  Partners  serves  as  a  strategic  diversity  partner  to  corporate  issuers, 
bookrunners, hedge funds and private equity firms. 

22

Relaunch of RISE Financial Services, LLC 

As part of the transaction with Tigress, WPS Prime Services, LLC was renamed to RISE Financial Services, LLC, and Tigress’ 
founder, Cynthia DiBartolo, will continue as CEO of Tigress, and assumed the position as CEO of RISE. Gloria E. Gebbia, one of 
Siebert’s and RISE’s directors, assumed the position of Chief Impact Officer at RISE. Ms. DiBartolo was appointed to Siebert’s and 
RISE’s Board of Directors and Ms. Gebbia was appointed to Tigress’ Board of Directors. 

RISE  relaunched  its  business  as  a  woman-owned  and  operated  prime  brokerage  with  a  specific  emphasis  on  aligning  the 

mission-driven initiatives with the technological needs of institutional customers. 

While we believe our expertise and industry relationships will enable us to execute our new strategic direction, our business 
plan  for  RISE  is  new  and  untested,  and  it  is  uncertain  whether  our  efforts  will  attract  the  prime  brokerage  customers  and  revenue 
necessary to compete in a new market for prime customers. Any failure to adapt to these evolving trends may reduce our revenue or 
operating margins and could have a material adverse effect on our business, results of operations and financial condition. 

Arrangements with JonesTrading and Goldman Sachs 

On August 30, 2021, Goldman Sachs & Co. LLC ("GSCO") notified RISE that its clearing arrangement with RISE will be 

terminated. 

Due to the termination of RISE’s clearing arrangement with GSCO, substantially all the revenue producing customers of RISE 
have transitioned to other prime service providers. Revenue from customers that have transitioned to other prime service providers was 
approximately $12.6 million and $13.9 million for the year ended December 31, 2021 and 2020, respectively. Pre-tax income from these 
customers was approximately $1.8 million and $1.3 million for the year ended December 31, 2021, and 2020, respectively.  

As a result of this development, we recorded a full impairment of the RISE customer relationships intangible asset of $699,000 
and  RISE  collected  its  clearing  deposit  from  GSCO  of  approximately  $2  million  as  of  December  31,  2021.  In  addition,  RISE’s 
institutional customer assets under management were significantly reduced in the year ended December 31, 2021. 

On October 7, 2021, RISE signed an agreement with JonesTrading Institutional Services, LLC (“JonesTrading”) to transfer 
certain customers of RISE to JonesTrading. In exchange, JonesTrading agreed to pay RISE a percentage of the net revenue produced by 
those clients less any related expenses. The percentage paid to RISE related to this agreement will decline every year and the arrangement 
will end in October 2024. For the year ended December 31, 2021, this agreement resulted in a net expense of $22,000 as RISE was in 
the process of transitioning certain customers to JonesTrading. We do not anticipate the revenue related to this agreement will offset the 
reduction in revenue from customers that have transitioned to other prime service providers. 

Contract with NFS  

Effective August 1, 2021, MSCO entered into an amendment to its clearing agreement with NFS that, among other things, 
extends the term of their arrangement for an additional four-year period commencing on August 1, 2021 and ending July 31, 2025. As 
part of this agreement, we received a one-time business development credit of $3 million, and NFS will pay us four annual credits of 
$100,000, which are recorded within the line item “Deferred contract incentive” on the statements of financial condition. The business 
development credit and annual credits will be recognized as contra expense over four years and one year, respectively, in the line item 
“Clearing fees, including execution costs” on the statements of income. These credits reduced our expenses for clearing fees, including 
executions,  by  $354,000  for  the  year  ended  December  31,  2021,  and  we  anticipate  an  annual  expense  reduction  of  approximately 
$850,000 for the years thereafter through the end of the agreement. 

OpenHand 

On January 31, 2021, we entered into a stock purchase agreement with OpenHand Holdings, Inc. (“OpenHand”) whereby we 
acquired an interest of 5% of OpenHand common stock for consideration of a total of $2,231,000 consisting of $850,000 in cash and 
329,654 restricted shares of our common stock valued at $1,381,000 or $4.19 per share. We intended to develop a subscription-based 
brokerage platform with OpenHand, providing zero-commission trading for equity and option transactions and crediting its members 
daily with rebates of revenues generated by the clients, less operational expenses. 

 The value of our restricted stock was determined using the thirty-day trading average. We agreed to register the shares issued 
to  OpenHand  by  filing  a  selling  shareholder  registration  statement.  We  also  received  an  option  to  purchase  an  additional  7.5%  of 
OpenHand for approximately $4.5 million, based upon a $60 million valuation of OpenHand. This option expires 18 months after the 

23

launch of the OpenHand platform.  

On August 18, 2021, we agreed with OpenHand to terminate our working relationship. In connection therewith, Siebert and 
OpenHand amended and restated their January 31, 2021 stock purchase agreement to provide that we would pay $850,000 in cash in 
exchange for 2% of the outstanding common stock of OpenHand as of January 31, 2021, and receive a 15-month option to purchase an 
additional 2% of the outstanding common stock of OpenHand at an exercise price equal to a company valuation of $42.5 million. The 
parties agreed to rescind OpenHand’s purchase of the 329,654 restricted shares of our common stock. 

StockCross Acquisition 

Overview 

Established  in  1971,  StockCross  was  one  of  the  largest  privately-owned  brokerage  firms  in  the  nation  and  its  operations 
consisted primarily of market making, fixed-income products distribution, online and broker-assisted equity trading, securities lending, 
and equity stock plan services. 

In  January  2019,  we  acquired  approximately  15%  ownership  of  StockCross.  Effective  January  1,  2020,  we  acquired  the 
remaining 85% of StockCross’ outstanding shares in exchange for 3,298,774 shares of our common stock, and StockCross was merged 
with and into MSCO. As of January 1, 2020, the business and operations of StockCross became part of MSCO, and all clearing and 
other services provided by StockCross were performed by MSCO.  

StockCross Highlights 

We have completed the merger of StockCross into MSCO and the acquired business lines have added new revenue streams 
and supplemented existing ones within MSCO. In addition, the nature of StockCross’ self-clearing business line requires the presentation 
of various assets and corresponding liabilities on the statements of financial condition. 

Operationally,  the  merger  resulted  in  the  expansion  of  our  client  services  areas  and  provided  additional  resources  for  the 
combined client base without any material loss of clients during the transition. Further, at the time of acquisition, StockCross added 
approximately $1.5 billion in retail customer net worth and approximately 30,000 retail accounts to Siebert. 

Effective March 16, 2021, MSCO received approval to become an IRA nonbank custodian and trustee. MSCO successfully 

completed the custodian conversion from StockCross, and MSCO continues to offer IRA services to its clients. 

Client Account and Activity Metrics 

The following tables set forth metrics we use in analyzing our client account and activity trends for the periods indicated. 

Client Account Metrics – Total Assets Under Management 

Total assets under management (in billions) 

As of December 31, 

2021

2020

 $  17.3 

 $  16.2 

(cid:120)

Total assets under management represents the total of our retail and institutional customer net worth

Client Account Metrics – Retail Customers 

Retail customer net worth (in billions) 
Retail customer margin debit balances (in billions) 
Retail customer credit balances (in billions) 
Retail customer money market fund value (in billions) 
Retail customer accounts 

As of December 31, 

2021

2020

 $  16.8 
 $    0.5 
 $    0.8 
$    0.8 
 115,380 

 $  14.6 
 $    0.5 
 $    0.7 
$    0.8 
110,699 

(cid:120)

Retail customer net worth represents the total value of securities and cash in the retail customer accounts after deducting
margin debits

24

(cid:120)

(cid:120)
(cid:120)
(cid:120)

Retail customer margin debit balances represents credit extended to our customers to finance their purchases against current
positions
Retail customer credit balances represents client cash held in brokerage accounts
Retail customer money market fund value represents all retail customers accounts invested in money market funds
Retail customer accounts represents the number of retail customers

Client Account Metrics – Institutional Customers 

Institutional customer net worth (in billions) 

As of December 31, 

2021 

2020 

$  0.5

$ 1.6

(cid:120)

Institutional customer net worth represents the total value of securities and cash in the institutional customer accounts after
deducting margin debits and short positions

Client Activity Metrics 

Total retail trades 

Year Ended December 31, 
2020

2021

 472,540 

471,662 

(cid:120)

Total retail trades represent client trades through our subsidiary MSCO

Statements of Income and Financial Condition 

Overview 

The following table sets forth metrics we use in analyzing our financial performance for the periods indicated:  

Revenue 
Income before provision for income taxes 
Net income available to common stockholders 

Year Ended December 31, 
2020
2021
 $  67,507,000 
$    6,754,000  
$    5,063,000 

$  54,872,000 
$    3,196,000  
$    2,975,000 

Statements of Income for the Year Ended December 31, 2021 and 2020 

Revenue 

Commissions  and  fees  for  the  year  ended  December  31,  2021  were  $18,252,000  and  decreased  by  $1,927,000  from  the 
corresponding period in the prior year, primarily due to a loss in institutional customers due to the termination of GSCO’s clearing 
agreement with RISE.  

Interest, marketing and distribution fees for the year ended December 31, 2021 were $12,897,000 and decreased by $1,298,000 
from the corresponding period in the prior year, primarily due to the reduction of 12b-1 fees from money market funds and lower interest 
received on bank deposits from our retail customers of an aggregate of approximately $2 million. This decrease was partially offset by 
an increase of approximately $0.7 million in interest revenue from institutional customers that have since transitioned to other prime 
brokerages.  

Principal  transactions  for  the  year  ended  December  31,  2021  were  $15,647,000  and  increased  by  $3,797,000  from  the 

corresponding period in the prior year, primarily due to strong market conditions during 2021.  

Market making for the year ended December 31, 2021 was $5,897,000 and increased by $3,855,000 from the corresponding 

period in the prior year, primarily due to favorable market conditions during 2021. 

Stock  borrow  /  stock  loan  for  the  year  ended  December  31,  2021  was  $11,864,000  and  increased  by  $7,819,000  from  the 
corresponding period  in  the prior year, primarily due  to  the addition of key personnel, expansion of our  stock  locate  revenues,  and 

25

additional securities lending and locate counterparty relationships. The increase in this business line was a significant component of the 
increase in our income before provision for income taxes for the year ended December 31, 2021 from the corresponding period in the 
prior year.  

Advisory fees for the year ended December 31, 2021 were $1,668,000 and increased by $526,000 from the corresponding 

period in the prior year, primarily due to overall expansion of the advisory business line and favorable market conditions.  

Other income for the year ended December 31, 2021 was $1,282,000 and decreased by $137,000 from the corresponding period 

in the prior year, primarily due to a reduction in foreign exchange volumes and a decrease in institutional custody fees. 

Operating Expenses 

Employee compensation and benefits for the year ended December 31, 2021 were $36,424,000 and increased by $7,922,000 
from the corresponding period in the prior year, primarily due to increased commission payouts corresponding to the increase in principal 
transactions,  market  making,  and  stock  borrow  /  stock  loan  revenue  in  2021.  This  increase  was  partially  offset  by  a  decrease  in 
commissions payouts from RISE related to the loss of institutional customers. 

Clearing fees, including execution costs for the year ended December 31, 2021 were $4,817,000 and decreased by $290,000 
from the corresponding period in the prior year, primarily due to the recognition of the business development credit and annual credits 
from NFS as contra expense in 2021. 

Technology and communications expenses for the year ended December 31, 2021 were $4,762,000 and increased by $140,000 

from the corresponding period in the prior year, primarily due to an increase in software licenses and technology support services.  

Other general and administrative expenses for the year ended December 31, 2021 were $3,686,000 and increased by $1,322,000 
from the corresponding period in the prior year, primarily due to an increase in regulatory fees and exchange fees related to incremental 
trading volumes and counterparties, as well as an increase in office expenses and insurance cost. 

Data  processing  expenses  for  the  year  ended  December  31,  2021  were  $2,849,000  and  increased  by  $52,000  from  the 

corresponding period in the prior year, primarily due to an increase in our service bureau costs. 

Rent and occupancy expenses for the year ended December 31, 2021 were $1,930,000 and decreased by $837,000 from the 
corresponding period in the prior year, primarily due to a decrease in rent from our transition out of legacy office space into more cost-
efficient locations as well as the termination of certain leases within RISE.  

Professional fees for the year ended December 31, 2021 were $2,695,000 and decreased by $169,000 from the corresponding 

period in the prior year, primarily due to a decrease in legal fees. 

Depreciation and amortization expenses for the year ended December 31, 2021 were $1,445,000 and decreased by $121,000 
from the corresponding period in the prior year, primarily due to the full impairment of the RISE customer relationships intangible asset 
in August 2021.   

Referral fees for the year ended December 31, 2021 were $1,213,000 and increased by $475,000 from the corresponding period 

in the prior year, primarily due to RISE entering into a referral fee arrangement with a significant customer in 2021.  

Impairment loss for the year ended December 31, 2021 was $699,000 and increased by $699,000 from the corresponding period 
in the prior year, primarily due to the impairment of the RISE customer relationships intangible asset due to the termination of RISE’s 
clearing arrangement with GSCO.  

Interest expense for the year ended December 31, 2021 was $361,000 and increased by $12,000 from the corresponding period 
in the prior year, primarily due to a full year of interest on the line of credit with East West Bank in 2021, partially offset by a reduction 
in notes payable related party in 2021.  

Advertising expense for the year ended December 31, 2021 was $44,000 and increased by $44,000 from the corresponding 

period in the prior year, due to an increase in various promotional expenses.  

Earnings of Equity Method Investment in Related Party 

Earnings of equity method investment in related party for the year ended December 31, 2021 was $172,000 and increased by 

26

$172,000 from the corresponding period in the prior year, due to the Company recognizing its proportional earnings from Tigress for 
2021. 

Provision For Income Taxes 

Provision  for  income  taxes  for  the  year  ended  December  31,  2021  was  $1,721,000  and  increased  by  $1,500,000  from  the 

corresponding period in the prior year. Refer to Note 19 – “Income Taxes” for additional detail.   

Net Loss Attributable to Noncontrolling Interests 

We are the majority owner of RISE, as such, operate and control all of the business and affairs of RISE and consolidate RISE’s 
financial results into our financial statements. As of December 31, 2021, we held approximately 76% ownership interest in RISE, and 
Tigress  held  24%  ownership  interest  in  RISE.  We  reflect  Tigress’  ownership  of  RISE  as  a  noncontrolling  interest  in  our  financial 
statements. The net loss attributable to noncontrolling interests for the two months and the year ended December 31, 2021 was $30,000, 
and increased by $30,000 from the corresponding period in the prior year.  

Statements of Financial Condition as of December 31, 2021 and 2020 

Assets 

Assets as of December 31, 2021 were $1,404,235,000 and increased by $31,248,000 from December 31, 2020, primarily due 
to an increase in securities borrowed. In addition, there was an increase in property related to the purchase of the Miami office building 
and our equity method investment in Tigress; however, these were substantially offset by a decrease in receivables from customers and 
receivables from broker-dealers and clearing organizations. 

Liabilities 

Liabilities as of December 31, 2021 were $1,353,729,000 and increased by $18,728,000 from December 31, 2020, primarily 
due to an increase in securities loaned, debt from the mortgage with East West Bank, as well as the deferred contract incentive from 
NFS.  

Liquidity and Capital Resources 

Overview 

In  terms  of  the  overall  performance  of  the  business  in  relation  to  liquidity,  for  the  periods  presented,  we  have  had  strong 
operating cash flows despite lower interest rates and the effects of COVID-19. We also have had sufficient cash flows to meet liquidity 
needs and believe our ability to generate cash flows will continue into the foreseeable future. 

As of December 31, 2021, we had a variety of sources of borrowing capability such as a short-term overnight demand borrowing 

with BMO Harris Bank, notes payable to Gloria E. Gebbia, and a line of credit and a mortgage with East West Bank. 

The indicators of our liquidity are cash and cash equivalents, and as of the date of this Report, there are no known or material 
events that would require us to use large amounts of our liquid assets to cover expenses. As of December 31, 2021, we had a sufficient 
amount of remaining availability on our various credit lines to facilitate incremental capital needs. 

We believe that our operating cash flows, cash and cash equivalents, borrowing capacity, and overall access to capital markets 

are sufficient to fund our operating, investing and financing requirements for the next twelve months. 

Shelf Registration Statement 

On February 18, 2022, we filed a shelf registration statement on Form S-3 that was declared effective on March 2, 2022 by the 
SEC for the potential offering, issuance and sale by us of up to $100.0 million of our Common Stock, preferred stock, warrants to 
purchase our Common Stock and/or preferred stock, units consisting of all or some of these securities and subscription rights to purchase 
all or some of these securities. The registration statement was filed in reliance on General Instruction I.B.6 of Form S-3, which imposes 
a limitation on the maximum amount of securities that we may sell pursuant to the registration statement during any twelve-month 
period. Assuming we remain subject to General Instruction I.B.6, at the time we sell securities pursuant to the registration statement, 
the  amount  of  securities  to  be  sold  plus  the  amount  of  any  securities  we  have  sold  during  the  prior  twelve  months  in  reliance  on 
Instruction I.B.6 may not exceed one-third of the aggregate market value of our outstanding Common Stock held by non-affiliates as of 

27

a day during the 60 days immediately preceding such sale as computed in accordance with Instruction I.B.6. Whether we sell securities 
under the registration statement will depend on a number of factors, including the market conditions at that time, our cash position at 
that time and the availability and terms of alternative sources of capital. 

Cash and Cash Equivalents 

Our cash and cash equivalents are unrestricted and are used primarily to fund our working capital needs. Our cash and cash 

equivalents as of December 31, 2021 and 2020 were approximately $3.8 million and $3.6 million, respectively. 

Net Capital, Reserve Accounts, Segregation of Funds, and Other Regulatory Requirements  

MSCO is subject to the Uniform Net Capital Rules of the SEC (Rule 15c3-1) and the Customer Protection Rule (15c3-3) of 
the  Securities  Exchange  Act  of  1934  and  maintains  capital  and  segregated  cash  reserves  in  excess  of  regulatory  requirements. 
Requirements  under  these  regulations  may  vary;  however,  MSCO  has  adequate  reserves  and  continency  funding  plans  in  place  to 
sufficiently meet any regulatory requirements. In addition to net capital requirements, as a self-clearing broker-dealer, MSCO is subject 
to cash deposit and collateral requirements with clearing houses, such as the DTCC and the Options Clearing Corporation, which may 
fluctuate significantly from time to time based upon the nature and size of clients’ trading activity and market volatility. 

RISE, as a member of FINRA, is subject to the SEC Uniform Net Capital Rule 15c3-1. This rule requires the maintenance of 
minimum net capital and that the ratio of aggregate indebtedness to net capital, both as defined, shall not exceed 15 to 1 and that equity 
capital may not be withdrawn, or cash dividends paid if the resulting net capital ratio would exceed 10 to 1. RISE is also subject to the 
CFTC's minimum financial requirements which require that RISE maintain net capital, as defined, equal to the greater of its requirements 
under Regulation 1.17 under the Commodity Exchange Act or Rule 15c3-1. 

MSCO can transfer funds to Siebert as long as it maintains its liquidity and regulatory capital requirements. RISE can transfer 
funds to its shareholders, of which Siebert is entitled to its proportional ownership interest, as long as RISE maintains its liquidity and 
regulatory capital requirements. For the year ended December 31, 2021 and 2020, MSCO and RISE had sufficient net capital to meet 
their respective liquidity and regulatory capital requirements. Refer to Note 20 – “Capital Requirements” for more detail on our capital 
requirements. 

Sources of Liquidity 

Mortgage with East West Bank  

On December 30, 2021, we entered into a mortgage with East West Bank for approximately $4 million to finance part of the 

purchase of the Miami office building.  

Our obligations under the mortgage are secured by a lien on the Miami office building and the term of the loan is ten years. 
The repayment schedule will utilize a 30-year amortization period, with a balloon on the remaining amount due at the end of ten years. 
The agreement contains certain financial and non-financial covenants, and as of December 31, 2021, we have an unused commitment 
of $338,000 with East West Bank which we intend to use for the build out of the Miami office building. Refer to Note 13 – “Long-Term 
Debt” for additional detail on this agreement. 

Future remaining annual minimum principal payments for the mortgage with East West Bank as of December 31, 2021 were 

as follows: 

2022
2023 
2024
2025 
2026
Thereafter 
Total  

Amount 
$

— 
70,000 
78,000
81,000 
84,000
3,737,000 
$   4,050,000 

Line of Credit with East West Bank 

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On July 22, 2020, we entered into a loan and security agreement with East West Bank. In accordance with the terms of this 
agreement, we have the ability to borrow term loans in an aggregate principal amount not to exceed $10 million during the two-year 
period after July 22, 2020. The agreement contains certain financial and non-financial covenants, and our obligation under the agreement 
is guaranteed pursuant to a guarantee agreement by and among, John J. Gebbia, Gloria E. Gebbia and a trust for which they are mutually 
co-trustees. 

As  of  December  31,  2021,  we  have  drawn down  a  $5.0  million  term  loan  under  this  agreement  which  has  an  outstanding 
balance of $3.7 million. We have an additional $5.0 million remaining to draw down from this line of credit. Both lending agreements 
with East West Bank are considered senior debt facilities. Refer to Note 13 – “Long-Term Debt” for additional detail on this agreement. 

Future remaining annual minimum principal payments for the line of credit with East West Bank as of December 31, 2021 

were as follows: 

2022 
2023 
2024
Total  

Amount 

$     998,000 
998,000 
1,661,000
$  3,657,000 

Notes Payable – Related Party 

As of December 31, 2021 and 2020, we had $7 million and $5.2 million, respectively, in notes payable to Gloria E. Gebbia. As 
of December 31, 2021, these notes payable have maturity dates in 2022 and we have sufficient liquidity to meet all maturities of these 
notes. Refer to Note 14 – “Notes Payable - Related Party” for additional detail. 

Overnight Financing 

As of December 31, 2021, we had an available line of credit for short term overnight demand borrowing of up to $15 million 
with BMO Harris Bank. As of December 31, 2020, we had $15 million line of credit with BMO Harris Bank and a $15 million line of 
credit with Texas Capital Bank, the latter of which was not renewed as of December 31, 2021. The removal of this line of credit was the 
result of Texas Capital Bank exiting the business line and did not impact our ability to meet liquidity requirements. 

As of December 31, 2021, we had no outstanding loan balance and there were no commitment fees or other restrictions on this 

line of credit. MSCO utilizes customer or firm securities as a pledge for short-term borrowing needs. 

Statements of Cash Flows 

The total changes in our statements of cash flows are not necessarily indicative of the ongoing results of our business as we 

have customer assets and liabilities on our statements of financial condition.  

For the year ended December 31, 2021, we had positive operating cash flow. We had investing cash outflows related to the 
purchase of the Miami office building, equity of OpenHand, software assets and miscellaneous office facilities. We had financing cash 
inflow related to the mortgage from East West Bank to finance part of the purchase of the Miami office building as well as an incremental 
notes payable from Gloria E. Gebbia. 

For the year ended December 31, 2020, we had positive operating cash flow and a minor investing cash outflow related to 
software development. We had a financing cash inflow for the line of credit secured with East West Bank and for the shares issued for 
employee stock purchases, which was partially offset by a financing cash outflow for the maturation of a portion of the notes payable 
from Gloria E. Gebbia.    

Our cash and cash equivalents as of December 31, 2021 were approximately $3.8 million and increased from the same period 
in the prior year. There is an estimated $700,000 in build out costs for the Miami office building that will be incurred in 2022, of which 
approximately 50% will be financed by East West Bank. We believe we will have sufficient cash flows to fund our operations for the 
foreseeable future.  

Leases 

As of December 31, 2021, the remaining balance of our lease payments for 2022 for operating leases with initial terms of 
greater than one year was $1.3 million. The remaining balance of the lease payments for these leases after 2022 was $1.8 million. Refer 

29

to Note 9 – “Leases” for more detail on our lease arrangements and corresponding disclosures. 

Off-Balance Sheet Arrangements 

We enter into various transactions to meet the needs of customers, conduct trading activities, and manage market risks and are, 

therefore, subject to varying degrees of market and credit risk. 

 In the normal course of business, our customer activities involve the execution, settlement, and financing of various customer 
securities transactions. These activities may expose us to off-balance sheet risk in the event the customer or other broker is unable to 
fulfill its contracted obligations and we are forced to purchase or sell the financial instrument underlying the contract at a loss. 

Our customer securities activities are transacted on either a cash or margin basis. In margin transactions, we extend credit to 
our customers, subject to various regulatory and internal margin requirements, collateralized by cash and securities in the customers' 
accounts.  In  connection  with  these  activities,  we  execute  and  clear  customer  transactions  involving  the  sale  of  securities  not  yet 
purchased, substantially all of which are transacted on a margin basis subject to individual exchange regulations. As of December 31, 
2021,  we  had  margin  loans  extended  to  customers  of  approximately  $0.6  billion,  of  which  $84.2  million  is  within  the  line  item 
“Receivables from customers” on the statements of financial condition. 

Such transactions may expose us to off-balance sheet risk in the event margin requirements are not sufficient to fully cover 
losses that customers may incur. In the event the customer fails to satisfy obligations, we may be required to purchase or sell financial 
instruments at prevailing market prices to fulfill the customer's obligations. 

We seek to control the risks associated with our customer activities by requiring customers to maintain margin collateral in 
compliance with various regulatory requirements and internal guidelines which meet or exceed regulatory requirements. We monitor 
required margin levels daily and pursuant to such guidelines, require customers to deposit additional collateral or to reduce positions 
when necessary. 

Our customer financing and securities settlement activities may require us to pledge customer securities as collateral in support 
of  various  secured  financing  sources  such  as  bank  loans  and  securities  loaned.  In  the  event  the  counterparty  is  unable  to  meet  its 
contractual obligation to return customer securities pledged as collateral, we may be exposed to the risk of acquiring the securities at 
prevailing  market  prices  in  order  to  satisfy  customer  obligations.  We  seek  to  mitigate  this  risk  by  monitoring  the  market  value  of 
securities pledged on a daily basis and by requiring adjustments of collateral levels in the event of excess market exposure. In addition, 
we establish credit limits for such activities and continuously monitor compliance. 

Our securities lending transactions are subject to master netting agreements with other broker-dealers; however, amounts are 
presented gross in the statements of financial condition. We further mitigate risk by using a program with a clearing organization which 
guarantees the return of cash to us as well as using industry standard software to ensure daily changes to market value are continuously 
updated and any changes to collateralization are immediately covered. 

There were no material losses for unsettled customer transactions for the year ended December 31, 2021 and 2020. 

Uncertain Tax Positions 

We  account  for  uncertain  tax  positions  in  accordance  with  the  authoritative  guidance  issued  under  ASC  740-10,  which 
addresses the determination of whether tax benefits claimed or expected to be claimed on a tax return should be recorded in the financial 
statements. We may recognize the tax benefit from an uncertain tax position only if it is more likely than not that the tax position will 
be sustained on examination by the taxing authorities based on the technical merits of the position. The tax benefits recognized in the 
financial statements from such position should be measured based on the largest benefit that has a greater than fifty percent likelihood 
of being realized upon ultimate settlement. ASC 740-10 also provides guidance on derecognition, classification, interest and penalties, 
accounting in interim periods and disclosure requirements. 

As of December 31, 2021, we recorded an uncertain tax position of $2,418,000 related to various tax matters. As of December 
31,  2020,  we  recorded  an  uncertain  tax  position  of  $1,105,000  related  primarily  to  our  2017  to  2019  amended  tax  returns,  as  the 
anticipated tax refunds exceed the amount that meets the more-likely-than-not recognition threshold. 

We recognize interest and penalties related to unrecognized tax benefits on the provision for income taxes line item in the 
statements of income. Accrued interest and penalties would be included on the related tax liability line in the statements of financial 
condition.  

30

Long Term Contracts 

Contract with NFS 

Effective August 1, 2021, MSCO entered into an amendment to its clearing agreement with NFS that, among other things, 
extends the term of their arrangement for an additional four-year period commencing on August 1, 2021 and ending July 31, 2025. As 
part of this agreement, we received a one-time business development credit of $3 million, and NFS will pay us four annual credits of 
$100,000 over the term of the agreement. The amendment also provides for an early termination fee; however, as of December 31, 2021, 
we do not expect to terminate the contract with NFS before the end of the contract term. Refer to Note 15 – “Deferred Contract Incentive” 
and Note 22 – “Commitments, Contingencies and Other” for additional detail.  

Prepaid Service Contract 

We entered into an agreement with InvestCloud for development work related to our online platform. As part of this agreement, 
we have an obligation to pay for the license fees associated with the InvestCloud Platform for a three-year term. Refer to Note 5 – 
“Prepaid Service Contract” for additional detail. 

Related Party Disclosures 

During  the  course  of  business,  we  enter  into  various  agreements  and  transactions  with  related  parties. Refer  to  Note  24  – 

“Related Party Disclosures” for additional detail. 

Fair Value Measurements 

We  have  securities  that  are  valued  using  the  fair  value  framework  under  ASC  820  within  our  assets  and  liabilities  as  of 
December 31, 2021 and 2020. The majority of these assets are level 1 U.S. government securities and equity securities and level 2 equity 
securities in the line item “Securities owned, at fair value” on the statements of financial condition. The liabilities consist of relatively 
small amounts of level 2 equity securities in the line item “Securities sold, not yet purchased, at fair value.” Refer to Note 6 – “Fair 
Value Measurements” for additional detail. 

Impairment 

We have concluded as of December 31, 2021 that there has been no impairment to the carrying value of Siebert’s goodwill and 
tangible assets. However, due to the termination of RISE’s clearing arrangement with GSCO, substantially all of the revenue producing 
customers of RISE have transitioned to other prime service providers. The forecasted revenue associated with RISE’s historical customer 
base was determined to be minimal. As such, we determined that the RISE customer relationships intangible asset was fully impaired, 
resulting in an impairment loss of $699,000 for the year ended December 31, 2021. Refer to Note 12 – “Goodwill and Intangible Assets, 
Net” for additional information. 

Segment 

We concluded as of December 31, 2021, Siebert is comprised of a single operating segment based on the factors related to 
management’s  decision-making  framework  as  well  as  management  evaluating  performance  and  allocating  resources  based  on 
assessments of Siebert from a consolidated perspective. 

Subsequent Events 

From  January  31,  2022  to  the  date  of  this  Report,  RISE  issued  and  Siebert  sold  membership  interests  in  RISE  to  certain 
employees, directors, and affiliates of RISE and Siebert. This amount represented, as of the date of this Report, an aggregate of 7% of 
the total issued and outstanding membership interests in RISE.  

Transaction with Hedge Connection 

On  January  21,  2022,  RISE  entered  into  an  agreement  with  Hedge  Connection,  Inc.  (“Hedge  Connection”),  a  Florida 
corporation and a woman-owned fintech company founded by Lisa Vioni that provides capital introduction software solutions for the 
prime brokerage industry.  

31

Pursuant to the agreement, Hedge Connection transferred to RISE common stock representing twenty percent (20%) of the 
outstanding post-closing issued and outstanding capitalization in Hedge Connection and an option from Ms. Vioni to acquire 100% of 
the remaining interest in Hedge Connection at fair value market at the time of the option exercise, provided such valuation of Hedge 
Connection is not less than $5 million for a consideration of $1,000,000. This consideration is to be paid in three cash installments over 
180 days totaling $600,000 as well as approximately 3.33% of the issued and outstanding membership interests of RISE.  

In addition, RISE acquired a technology license agreement from Hedge Connection to use its capital introduction software, 
Fintroz, for an annual license fee of $250,000, Ms. Vioni provided RISE with the right to appoint one director to the Board of Directors 
of Hedge Connection, and Ms. Vioni was appointed to the Board of Directors of RISE as well as to the position of President of RISE 
Prime – Capital Introduction, a division of RISE. 

Shelf Registration Statement 

On February 18, 2022, Siebert filed a shelf registration statement on Form S-3 with the SEC, File No. 333-262895, pursuant to 
General  Instruction  I.B.6  to  Form  S-3  (the  “Baby  Shelf  Rule”),  that  was  declared  effective  on  March  2,  2022  (the  “Registration 
Statement”). Siebert may from time to time sell any combination of the securities described in the Registration Statement in one or more 
offerings up to an aggregate offering price of $100.0 million; provided, however, at the time Siebert sells securities pursuant to the 
Registration Statement, the amount of securities to be sold plus the amount of any securities it has sold during the prior twelve months 
in reliance on General Instruction I.B.6 may not exceed one-third of the aggregate market value of Siebert’s outstanding Common Stock 
held by non-affiliates as of a day during the 60 days immediately preceding such sale as computed in accordance with Instruction I.B.6 
while Siebert remains subject to the Baby Shelf Rule. 

Other Items 

On September 17, 2021, Siebert’s shareholders approved the Siebert Financial Corp. 2021 Equity Incentive Plan (the “Plan”) 
at Siebert’s 2021 Annual Meeting of Shareholders. The Plan provides for the grant of stock options, restricted stock, and other equity 
awards of Siebert’s common stock to employees, officers, consultants, directors, affiliates, and other service providers of Siebert. There 
are 3 million shares reserved under the Plan, and Siebert issued no securities under the Plan for the year ended December 31, 2021.  

Legal and Regulatory Matters 

We are party to certain claims, suits and complaints arising in the ordinary course of business. All of the below legal matters 
are related to activities related to operations of StockCross Financial Services, Inc. (“StockCross”), prior to our acquisition of StockCross 
on January 1, 2020. 

On July 14, 2021, StockCross entered into a Letter of Acceptance, Waiver, and Consent with FINRA in connection with alleged 
excessive trading and suitability violations by a registered representative of StockCross in a customer’s account, supervisory failures to 
comply with supervisory requirements relating to certain equity and options and stock lending transactions, and certain record keeping 
requirements. Pursuant to the consent, we agreed to a censure, pay a fine of $250,000, and made an undertaking to retain an independent 
consultant to conduct a comprehensive review of our compliance with suitability rules in connection with solicited equity and options 
transactions, as well as possession-or-control requirements in connection with the firm’s stock loan business. As of December 31, 2021, 
this legal matter has been resolved and we paid $250,000 for the year ended December 31, 2021, which is within the line item “Other 
general and administrative” in the statement of income. 

On  July  9,  2021,  StockCross  entered  into  a  Consent  Order  with  the  California  Department  of  Financial  Protection  and 
Innovation in connection with alleged supervisory failures relating to the sale of Unit Investment Trusts to six customers. Pursuant to 
the consent order, we agreed to desist and refrain from violations of California law relating to supervision by broker-dealers, to make a 
payment of $100,000 to the California Department of Financial Protection and Innovation for administrative costs, and to offer restitution 
of commissions of approximately $315,000 in aggregate to the six customers. We paid $100,000 for the year ended December 31, 2021 
related to this legal matter, which is within the line item “Other general and administrative” in the statements of income. As of December 
31, 2021, this legal matter has been resolved and the six customers rejected the offer of restitutions. 

For activity related to operations of StockCross prior to our acquisition of StockCross, FINRA’s Division of Enforcement is 
currently investigating UIT transactions that were executed by StockCross that the enforcement staff believes were terminated early. 
We believe that many of these transactions were UIT transactions that were the subject of our prior settlements with the Commonwealth 
of Massachusetts and the State of California. All of these transactions occurred prior to our acquisition of StockCross on January 1, 
2020. Management cannot at this time assess either the duration or the likely outcome or consequences of the FINRA investigation. 
Nevertheless, FINRA has the authority to impose sanctions on us or require that it make offers of restitution to other customers who 
FINRA believes incurred sales charges in early liquidations of UITs. No assurances can be given that a mutual settlement with FINRA 

32

regarding the investigation can be reached or that any amount paid in settlement will not be material. 

As of December 31, 2021, all other legal matters are without merit or involve amounts which would not have a material impact 

on our results of operations or financial position. 

New Accounting Standards 

We have determined that all accounting standards and policies adopted in the year ended December 31, 2021 did not have a 

material impact on our financial statements. Refer to Note 2 – “Summary of Significant Accounting Policies” for additional detail. 

Critical Accounting Policies 

Overview 

We generally follow accounting policies standard in the brokerage industry and believe that our policies appropriately reflect 
our financial position and results of operations. Our management team makes significant estimates that affect the reported amounts of 
assets,  liabilities,  revenues  and  expenses,  and  the  related  disclosure  of  contingent  assets  and  liabilities  included  in  the  consolidated 
financial statements. The estimates relate primarily to revenue and expense items in the normal course of business as to which we receive 
no confirmations, invoices, or other documentation, at the time the books are closed for a period. We use our best judgment, based on 
our knowledge of revenue transactions and expenses incurred, to estimate the amount of such revenue and expenses. We are not aware 
of any material differences between the estimates used in closing our books for the last five years and the actual amounts of revenue and 
expenses incurred when we subsequently receive the actual confirmations, invoices or other documentation. 

Our financial statements have been prepared in accordance with accounting principles generally accepted in the United States 
of America (“U.S. GAAP”). The preparation of our consolidated financial statements requires us to make judgments and estimates that 
may have a significant impact on our financial results. We believe that the following areas are particularly subject to management's 
judgments and estimates and could materially affect our results of operations and financial position. Refer to Note 2 – “Summary of 
Significant Accounting Policies” for additional detail on our significant accounting policies. 

Revenue recognition 

We have appropriate revenue recognition policies for each our revenue streams. Refer to Note 16 – “Revenue Recognition” for 

additional detail on our revenue recognition policies. 

Estimates of effective income tax rates, uncertain tax positions, deferred income taxes and related valuation allowances. 

We account for income taxes under the asset and liability method, which requires the recognition of deferred tax assets and 
liabilities for the expected future tax consequences of events that have been included in the financial statements. Under this method, we 
determine deferred tax assets and liabilities on the basis of the differences between the financial statement and tax bases of assets and 
liabilities by using enacted tax rates in effect for the year in which the differences are expected to reverse. The effect of a change in tax 
rates on deferred tax assets and liabilities is recognized in income in the period that includes the enactment date. 

We recognize deferred tax assets to the extent that we believe that these assets are more likely than not to be realized. In making 
such a determination, we consider all available positive and negative evidence, including future reversals of existing taxable temporary 
differences, projected future taxable income, tax-planning strategies, and results of recent operations. If we determine that we would be 
able to realize deferred taxes in the future in excess of their net recorded amount, we would make an adjustment to the deferred tax asset 
valuation allowance, which would reduce the provision for income taxes. 

We record uncertain tax positions in accordance with ASC 740 on the basis of a two-step process in which (1) we determine 
whether it is more likely than not that the tax positions will be sustained on the basis of the technical merits of the position and (2) for 
those tax positions that meet the more-likely-than-not recognition threshold we recognize the largest amount of tax benefit that is more 
than 50 percent likely to be realized upon ultimate settlement with the related tax authority. 

We recognize interest and penalties related to unrecognized tax benefits on the provision for income taxes line in the statements 

of income. Accrued interest and penalties would be included on the related tax liability line in the statements of financial condition.   

Goodwill and other intangible assets 

33

Goodwill is recognized as a result of business combinations and represents the excess of the purchase price over the fair value 

of net tangible assets and identifiable intangible assets acquired. 

The  valuation  of  goodwill  and  acquired  intangible  assets  requires  significant  judgment  and  estimates  by  management.  For 
example,  the  valuation  of  certain  intangible  assets  required  management’s  estimates  of  future  earnings  and  cash  flows  as  well  as 
judgment in determining market approaches. The useful life of the finite lived intangible assets was determined based on management's 
estimate of the period over which those intangible assets were expected to provide economic benefit. Management applies judgment in 
conducting  impairment  testing  for  goodwill  and  intangible  assets,  including  estimates  of  fair  value  based  on  the  income  or  market 
approach and estimates required to determine the useful lives of finite lived intangible assets. 

We  test  goodwill  and  all  intangible  assets  for  impairment  whenever  events  or  changes  in  circumstances  indicate  that  the 
carrying  amount  may  not  be  recoverable,  or  at  least  annually.  If  our  estimates  of  fair  value  change  due  to  future  events  differing 
significantly from the forecasts used to determine fair value or there are changes in our business or other factors, we will assess the 
amount of impairment and recognize it in our financial statements during that reporting period. 

We also evaluate the useful life of finite lived intangible assets on an annual basis to determine if events or trends warrant a 
change in estimate of the useful life. Changes in the estimated useful lives of finite lived intangible assets could result in the recognition 
of an impairment or a change in the remaining life of these assets. 

We have concluded that as of December 31, 2021, there has been no impairment to the carrying value of Siebert’s goodwill; 
however, there has been an impairment of $699,000 to the RISE customer relationships intangible asset for the year ended December 
31, 2021 due to the termination of GSCO’s clearing arrangement with RISE.  

Refer to Note 2 – “Summary of Significant Accounting Policies” and Note 12 – “Goodwill and Intangible Assets, Net” for 

additional detail. 

Accruals for contingent liabilities 

Accruals for contingent liabilities related to legal and regulatory claims as well as employee healthcare expenses under our 
self-insured plan reflect an estimate of probable losses. In making such estimates for legal and regulatory claims, we consider many 
factors,  including  the  progress  of  the  matter,  prior  experience  and  the  experience  of  others  in  similar  matters,  available  defenses, 
insurance coverage, indemnification provisions and the advice of legal counsel and other experts. In making such estimates for employee 
healthcare expenses, we consider many factors, including trends of our health insurance expenses and our insurance reserve limits. We 
believe  that  our  present  insurance  coverage  and  reserves  are  sufficient  to  cover  currently  estimated  exposures,  but  there  can  be  no 
assurance that we will not incur liabilities in excess of recorded reserves or in excess of our insurance limits. Significant judgment is 
required  in  making  these  estimates,  and  the  actual  cost  may  be  materially  different  than  the  estimated  costs.  Refer  to  Note  22 
– “Commitments, Contingencies and Other” for additional detail.

Allowance for credit losses 

Management adopted CECL for Siebert which changed the methodology for estimating the allowance for credit losses from an 
incurred loss model to current expected loss model. Management applied quantitative and qualitative assessments in determining the 
risk  characteristics  and  pooling  different  assets  that  are  carried  at  amortized  cost.  Management  applied  the  collateral  maintenance 
practical expedient for the secured receivables and fully reserved the unsecured assets that are greater than 90 days past due. Adoption 
of CECL did not have a material impact on the financial statements due to the existing credit management policies and short-term nature 
of the assets.  

34

ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK  

Financial Instruments Held For Trading Purposes 

We do not directly engage in derivative transactions, have no interest in any special purpose entity and have no liabilities, 

contingent or otherwise, for the debt of another entity. 

Financial Instruments Held For Purposes Other Than Trading 

We generally invest our cash and cash equivalents temporarily in dollar denominated bank account(s). These investments are 

not subject to material changes in value due to interest rate movements. 

Customer transactions are cleared through clearing brokers on a fully disclosed basis and are also self-cleared by MSCO. If 
customers do not fulfill their contractual obligations, any loss incurred in connection with the purchase or sale of securities at prevailing 
market prices to satisfy customer obligations may be incurred by Siebert. We regularly monitor the activity in customer accounts for 
compliance with margin requirements. We are exposed to the risk of loss on unsettled customer transactions if customers and other 
counterparties are unable to fulfill their contractual obligations. There were no material losses for unsettled customer transactions in the 
last five years.  

35

ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA 

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS 

SIEBERT FINANCIAL CORP. 

Report of Independent Registered Public Accounting Firm
Consolidated Statements of Financial Condition as of December 31, 2021 and 2020 
Consolidated Statements of Income for each of the years in the two-year period ended December 31, 2021 
Consolidated Statement of Changes in Stockholders’ Equity for each of the years in the two-year period ended 
December 31, 2021 
Consolidated Statements of Cash Flows for each of the years in the two-year period ended December 31, 2021 
Notes to Consolidated  Financial Statements 

Page 
37
38 
39 

40 

41 
42 

36

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM 

To the Shareholders and the Board of Directors of Siebert Financial Corp. 

Opinion on the Consolidated Financial Statements 

We  have  audited  the  accompanying  consolidated  statements  of  financial  condition  of  Siebert  Financial  Corp.  &  Subsidiaries  (the 
Company) as of December 31, 2021 and 2020, the related consolidated statements of income, changes in stockholders' equity and cash 
flows for the years then ended, and the related notes (collectively referred to as the consolidated financial statements). In our opinion, 
the consolidated financial statements present fairly, in all material respects, the financial position of the Company as of December 31, 
2021 and 2020, and the results of its operations and its cash flows for the years then ended, in conformity with accounting principles 
generally accepted in the United States of America. 

Basis for Opinion 

These consolidated financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion 
on the Company's consolidated financial statements based on our audits. We are a public accounting firm registered with the Public 
Company Accounting Oversight Board (United States) (PCAOB) and are required to be independent with respect to the Company in 
accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission 
and the PCAOB.  

We conducted our audits in accordance with the standards of the PCAOB and in accordance with auditing standards generally accepted 
in the United States of America. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether 
the consolidated financial statements are free of material misstatement, whether due to error or fraud. Our audits included performing 
procedures  to  assess  the  risks  of  material  misstatement  of  the  consolidated  financial  statements,  whether  due  to  error  or  fraud,  and 
performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts 
and  disclosures  in  the  consolidated  financial  statements.  Our  audits  also  included  evaluating  the  accounting  principles  used  and 
significant estimates made by management, as well as evaluating the overall presentation of the consolidated financial statements. We 
believe that our audits provide a reasonable basis for our opinion. 

/s/ Baker Tilly US, LLP 

We have served as the Company's auditor since 2017. 

New York, New York 
March 30, 2022 

37

SIEBERT FINANCIAL CORP. & SUBSIDIARIES 
CONSOLIDATED STATEMENTS OF FINANCIAL CONDITION 

December 31, 2021 

December 31, 2020 

ASSETS 

Current assets 
 Cash and cash equivalents 
 Cash and securities segregated for regulatory purposes 
 Receivables from customers 
 Receivables from broker-dealers and clearing organizations 
 Receivables from non-customers 
 Other receivables  
 Prepaid service contract - current 
 Prepaid expenses and other assets 
 Securities borrowed 
 Securities owned, at fair value 
Total Current assets 

 Deposits with broker-dealers and clearing organizations 
 Prepaid service contract – non-current 
 Property, office facilities, and equipment, net 
 Software, net 
 Lease right-of-use assets 
 Equity method investment in related party 
 Investments, cost 
 Deferred tax assets 
 Intangible assets, net 
 Goodwill 
Total Assets 

LIABILITIES AND STOCKHOLDERS’ EQUITY  

Liabilities 
Current liabilities 
 Payables to customers 
 Payables to non-customers 
 Drafts payable 
 Payables to broker-dealers and clearing organizations 
 Accounts payable and accrued liabilities  
 Taxes payable 
 Securities loaned 
 Securities sold, not yet purchased, at fair value 
 Notes payable - related party 
 Current portion of lease liabilities 
 Current portion of long-term debt 
 Current portion of deferred contract incentive 
Total Current liabilities 

 Lease liabilities, less current portion 
 Long-term debt, less current portion 
 Deferred contract incentive, less current portion 
Total Liabilities 

Commitments and Contingencies  
Stockholders’ equity 
 Common stock, $.01 par value; 100 million shares authorized; 32,403,235 and 30,953,710 shares 
 issued and outstanding as of December 31, 2021 and 2020, respectively 
 Additional paid-in capital 
 Retained earnings  
Total Stockholders’ equity 
 Noncontrolling interests 
Total Equity 

 $       3,758,000 
 326,826,000 
 85,327,000 
 8,185,000 
 81,000 
 2,242,000 
 709,000 
 1,596,000 
 939,518,000 
 3,991,000 
1,372,233,000 

 5,541,000 
 295,000 
 7,463,000 
 752,000 
 2,662,000 
 8,156,000
 850,000 
 4,294,000 
—
 1,989,000 
 $1,404,235,000 

$   376,670,000 
 17,430,000 
 1,804,000 
 254,000 
 3,677,000 
 1,748,000 
 931,735,000 
 24,000 
7,000,000 
 1,234,000 
 998,000 
 808,000 
 1,343,382,000 

 1,699,000 
 6,710,000 
 1,938,000 
1,353,729,000

324,000

 27,967,000 
 20,972,000 
49,263,000 
1,243,000 
50,506,000 

 $ 

 3,632,000 
 324,924,000 
 95,358,000 
 15,815,000 
— 
 1,692,000 
 809,000 
 2,095,000 
 905,785,000 
 2,623,000 
1,352,733,000 

 7,209,000 
 1,004,000 
 762,000 
 1,334,000 
 2,290,000 
— 
— 
 4,857,000 
 809,000 
 1,989,000 
 $1,372,987,000 

$   380,524,000 
 11,570,000 
 4,021,000 
 1,810,000 
 3,777,000 
— 
 920,811,000 
 21,000 
5,200,000 
 1,314,000 
 998,000 
— 
 1,330,046,000 

1,298,000 
3,657,000 
— 
1,335,001,000

309,000 

 21,768,000 
 15,909,000 
37,986,000 
— 
37,986,000 

Total Liabilities and Equity 

$1,404,235,000 

 $ 1,372,987,000 

Numbers are rounded for presentation purposes. See notes to consolidated financial statements.

38

 
SIEBERT FINANCIAL CORP. & SUBSIDIARIES 
CONSOLIDATED STATEMENTS OF INCOME 

Revenue 
 Commissions and fees 
 Interest, marketing and distribution fees 
 Principal transactions 
 Market making  
 Stock borrow / stock loan 
 Advisory fees  
 Other income 
Total Revenue 

Expenses 
 Employee compensation and benefits 
 Clearing fees, including execution costs 
 Technology and communications 
 Other general and administrative  
 Data processing  
 Rent and occupancy  
 Professional fees 
 Depreciation and amortization 
 Referral fees 
 Impairment loss 
 Interest expense 
 Advertising and promotion 
Total Expenses 

 Earnings of equity method investment in related party

Income before provision for income taxes 
 Provision for income taxes 
Net income 
 Less net loss attributable to noncontrolling interests 
Net income available to common stockholders 

Year Ended December 31, 

2021

2020

 $    18,252,000 
 12,897,000 
 15,647,000 
 5,897,000 
 11,864,000 
 1,668,000 
 1,282,000 
67,507,000 

 36,424,000 
 4,817,000 
 4,762,000 
 3,686,000 
 2,849,000  
 1,930,000 
 2,695,000 
 1,445,000 
 1,213,000 
 699,000 
 361,000 
 44,000 
60,925,000 

172,000

 6,754,000 
 1,721,000 
   5,033,000 
(30,000) 
$   5,063,000 

 $    20,179,000 
14,195,000 
 11,850,000 
 2,042,000 
 4,045,000 
 1,142,000 
 1,419,000 
54,872,000 

 28,502,000 
 5,107,000 
 4,622,000 
 2,364,000 
 2,797,000  
 2,767,000 
 2,864,000 
 1,566,000 
 738,000 
— 
 349,000 
— 
51,676,000 

— 

 3,196,000 
 221,000 
    2,975,000 
— 
$   2,975,000 

Net income available to common stockholders per share of common stock
 Basic and diluted 

 $ 

  0.16 

 $ 

  0.10 

Weighted average shares outstanding 
  Basic and diluted

31,316,119

30,637,794

Numbers are rounded for presentation purposes. See notes to consolidated financial statements. 

39

SIEBERT FINANCIAL CORP. & SUBSIDIARIES 
CONSOLIDATED STATEMENT OF CHANGES IN STOCKHOLDERS’ EQUITY 

Number of 
Shares Issued 

$.01 Par 
Value 

Additional 
Paid-In 
Capital 

Retained 
Earnings 

Total 
Stockholders’ 
Equity 

Noncontrolling 
Interests 

Total 
Equity 

Balance – January 1, 2020 

 27,157,188 

$  271,000 

 $  7,641,000 

$    12,869,000 

$    20,781,000  $  

 — 

$ 20,781,000 

 3,302,616 

 33,000 

 12,256,000 

 65,000 

 12,354,000 

— 

 12,354,000 

 Shares issued for StockCross 
 purchase 
 Shares issued for payment of 
 professional services 

 193,906 

 2,000 

 1,125,000 

 Employee stock purchases 

 300,000 

 3,000 

 797,000 

 Adjustment for deferred tax 
 asset valuation 

 Net income 

—

— 

— 

— 

(51,000)

— 

— 

— 

 1,127,000 

800,000  

(51,000)

— 

 2,975,000 

 2,975,000 

— 

— 

— 

— 

 1,127,000 

 800,000 

 (51,000)

 2,975,000 

Balance – December 31, 2020 

30,953,710 

$  309,000 

$ 21,768,000 

$   15,909,000 

$   37,986,000 

$  

 — 

$ 37,986,000 

 Shares issued for OpenHand 
 transaction 
 Shares retired from    
 OpenHand transaction 
 Shares issued for Tigress  
 Transaction 

 329,654 

 3,000 

 1,378,000 

(329,654) 

 (3,000)  

(1,315,000)

1,449,525 

15,000 

6,136,000 

— 

— 

— 

 1,381,000 

— 

 1,381,000 

(1,318,000)

— 

(1,318,000)

6,151,000 

1,273,000 

7,424,000 

 Net income 

— 

— 

— 

 5,063,000 

  5,063,000 

(30,000) 

 5,033,000 

Balance – December 31, 2021 

32,403,235 

$  324,000 

$ 27,967,000 

$   20,972,000 

$   49,263,000 

$   1,243,000 

$ 50,506,000 

Numbers are rounded for presentation purposes. See notes to consolidated financial statements. 

40

SIEBERT FINANCIAL CORP. & SUBSIDIARIES 
CONSOLIDATED STATEMENTS OF CASH FLOWS 

Cash Flows From Operating Activities 

Net income 

Adjustments to reconcile net income to net cash provided by operating activities: 
 Deferred income tax expense 
 Depreciation and amortization 
 Net lease liabilities 
 Loss on sale of OpenHand common stock 
Impairment loss 
Earnings of equity method investment in related party 

Changes in 
 Receivables from customers 
 Receivables from non-customers 
 Receivables from and deposits with broker-dealers and clearing organizations
 Securities borrowed 
 Securities owned, at fair value 
 Prepaid expenses and other assets 
 Prepaid service contract 
 Payables to customers 
 Payables to non-customers 
 Drafts payable  
 Payables to broker-dealers and clearing organizations 
  Accounts payable and accrued liabilities 
  Securities loaned 
  Securities sold, not yet purchased, at fair value 
 Interest payable 
 Taxes payable 
 Deferred contract incentive 

Net cash provided by operating activities 

Cash Flows From Investing Activities 
 Equity method investment in related party 
 Purchase of Openhand common stock 
 Purchase of office facilities and equipment 
 Purchase of property 
 Purchase of software 

Net cash used in investing activities 

Cash Flows From Financing Activities 
 Notes payable – related party 
 Long-term debt 
Employee stock purchases 

 Net cash provided by financing activities  

Year Ended December 31, 

2021

2020

 $    5,033,000 

 $    2,975,000 

 523,000 
 1,445,000 
 (51,000) 
 63,000 
 699,000 
 (172,000) 

 479,000 
 1,566,000 
(136,000) 
— 
— 
— 

 10,031,000 
 (81,000) 
 9,298,000  
 (33,733,000) 
 (1,368,000)
 (51,000) 
 809,000 
 (3,854,000) 
 5,860,000 
 (2,217,000) 
 (1,556,000) 
 (100,000) 
 10,924,000 
 3,000 
—
 1,292,000 
 2,746,000 
5,543,000 

 (64,000) 
 (850,000) 
 (296,000) 
 (6,815,000) 
 (343,000) 
 (8,368,000) 

 (9,027,000) 
— 
(14,549,000) 
(712,256,000) 
 395,000
 (2,055,000) 
 (686,000) 
 72,433,000 
 3,507,000 
 1,187,000 
 1,287,000 
 1,334,000 
 750,368,000 
 (95,000) 
 (10,000)
— 
— 
96,717,000 

— 
— 
 (13,000) 
— 
 (397,000) 
 (410,000) 

1,800,000 
 3,053,000 
 —
4,853,000  

(2,800,000) 
 4,655,000 
 800,000
 2,655,000 

Net increase in cash and cash equivalents, and cash and securities segregated for regulatory purposes 
Cash and cash equivalents, and cash and securities segregated for regulatory purposes - beginning of year 
Cash and cash equivalents, and cash and securities segregated for regulatory purposes - end of year  

2,028,000  
 328,556,000 
$ 330,584,000 

 98,962,000 
 229,594,000 
$ 328,556,000 

Reconciliation of cash, cash equivalents, and cash and securities segregated for regulatory purposes 
Cash and cash equivalents - end of year 
Cash and securities segregated for regulatory purposes - end of year 
Cash and cash equivalents, and cash and securities segregated for regulatory purposes - end of year 

Supplemental cash flow information 
  Cash paid / (refunds received) during the year for income taxes 
  Cash paid during the year for interest 

Non-cash investing and financing activities 
  Shares issued for payment of professional services 
  Equity method investment in related party 

$     3,758,000 
 326,826,000 
$ 330,584,000 

$     3,632,000 
 324,924,000 
$ 328,556,000 

$    (642,000) 
  361,000 
$  

$  
$  

  167,000 
  359,000 

$  
 — 
$    7,920,000 

$    1,127,000 
 — 
$  

Numbers are rounded for presentation purposes. See notes to consolidated financial statements. 

41

SIEBERT FINANCIAL CORP. & SUBSIDIARIES 
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 

1. Organization

Overview 

Siebert Financial Corp., a New York corporation, incorporated in 1934, is a holding company that conducts the following lines 

of business through its wholly-owned and majority-owned subsidiaries: 

•

•

•

•

•

Retail brokerage business through Muriel Siebert & Co., Inc. (“MSCO”), a Delaware corporation and broker-dealer registered
with the Securities and Exchange Commission (“SEC”) under the Securities Exchange Act of 1934 (“Exchange Act”) and the
Commodity Exchange Act of 1936, and member of the Financial Industry Regulatory Authority (“FINRA”), the New York
Stock  Exchange  (“NYSE”),  the  Securities  Investor  Protection  Corporation  (“SIPC”),  and  the  National  Futures  Association
(“NFA”). MSCO engages in the business of providing brokerage services for retail customers and trading securities for its own
account.

Investment advisory services through Siebert AdvisorNXT, Inc. (“SNXT”), a New York corporation registered with the SEC
as  a  Registered  Investment  Adviser  (“RIA”)  under  the  Investment  Advisers  Act  of  1940.  SNXT  engages  in  providing
investment advisory services to retail and high net worth clients.

Insurance services through Park Wilshire Companies, Inc. (“PW”), a Texas corporation and licensed insurance agency. PW
provides insurance agency services to retail and institutional accounts.

Robo-advisory technology development through Siebert Technologies, LLC (“STCH”), a Nevada limited liability company.

Prime brokerage  services  through  RISE Financial Services,  LLC  (“RISE”), formerly known  as WPS  Prime  Services,  LLC
(“WPS”), a Delaware limited liability company and a broker-dealer registered with the SEC and NFA. RISE is a woman-owned
and operated financial services firm that offers a comprehensive suite of prime brokerage services aligned with the growing
mission-driven Environmental Social and Governance (“ESG”) initiatives of institutional investors.

•

StockCross Digital Solutions, Ltd. (“STXD”), an inactive subsidiary headquartered in Bermuda.

For purposes of this Annual Report on Form 10-K, the terms “Siebert,” “Company,” “we,” “us,” and “our” refer to Siebert

Financial Corp., MSCO, SNXT, PW, STCH, RISE, and STXD collectively, unless the context otherwise requires. 

The  Company  is  headquartered  in  New  York,  NY,  with  primary  operations  in  New  Jersey,  Florida,  and  California.  The 
Company has 12 branch offices throughout the U.S. and clients around the world. The Company’s SEC filings are available through the 
Company’s  website  at  www.siebert.com,  where  investors  can  obtain  copies  of  the  Company’s  public  filings  free  of  charge.  The 
Company’s common stock, par value $.01 per share, trades on the Nasdaq Capital Market under the symbol “SIEB.” 

The  Company  primarily  operates  in  the  securities  brokerage  and  asset  management  industry  and  has  no  other  reportable 
segments. All of the Company's revenues for the year ended December 31, 2021 and 2020 were derived from its operations in the U.S. 

As  of  December  31,  2021,  the  Company  is  comprised  of  a  single  operating  segment  based  on  the  factors  related  to 
management’s  decision-making  framework  as  well  as  management  evaluating  performance  and  allocating  resources  based  on 
assessments of the Company from a consolidated perspective. 

Transaction with Tigress Holdings, LLC 

On November 16, 2021, the Company entered into an agreement with Tigress, a Delaware limited liability company. As part 
of  the  agreement,  (i)  Tigress  transferred  to  the  Company  limited  liability  company  membership  interests  representing  twenty-four 
percent (24%) of the outstanding membership interests in Tigress; and (ii) the Company transferred to Tigress limited liability company 
membership interests representing twenty-four percent (24%) of the outstanding membership interests of RISE and 1,449,525 shares of 
the Company’s common stock. The common stock was issued pursuant to Section 4(a)(2) of the Securities Act of 1933, as amended. 

As of December 31, 2021 and 2020, Siebert holds a controlling financial interest in RISE and therefore consolidates RISE 
within its financial statements. Siebert owns the majority of RISE’s membership interest which has voting rights in proportion to its 

42

ownership  interest  in  RISE.  Siebert’s  ownership  percentage  of  RISE  as  of  December  31,  2021  and  2020  was  76%  and  100%, 
respectively.  These  consolidated  financial  statements  reflect  the  results  of  operations  and  financial  position  of  RISE,  including 
consolidation  of  its  investment  in  RISE.  The  noncontrolling  interests  in  RISE  are  reported  as  a  component  of  total  equity  in  the 
consolidated statement of financial condition. 

As part of the transaction, WPS Prime Services, LLC was renamed to RISE Financial Services, LLC, and Tigress’ founder, 
Cynthia DiBartolo, will continue as CEO of Tigress, and assumed the position as CEO of RISE. Gloria E. Gebbia, one of the Company’s 
and RISE’s directors, assumed the position of Chief Impact Officer at RISE. Ms. DiBartolo was appointed to the Company’s and RISE’s 
Board of Directors and Ms. Gebbia was appointed to Tigress’ Board of Directors. 

RISE  relaunched  its  business  as  a  woman-owned  and  operated  prime  brokerage  with  a  specific  emphasis  on  aligning  the 

mission-driven initiatives with the technological needs of institutional customers. 

Arrangements with JonesTrading and Goldman Sachs 

On August 30, 2021, Goldman Sachs & Co. LLC ("GSCO") notified RISE that its clearing arrangement with RISE will be 

terminated. 

Due to the termination of RISE’s clearing arrangement with GSCO, substantially all the revenue producing customers of RISE 
have transitioned to other prime service providers. Revenue from customers that have transitioned to other prime service providers was 
approximately $12.6 million and $13.9 million for the year ended December 31, 2021 and 2020, respectively. Pre-tax income from these 
customers was approximately $1.8 million and $1.3 million for the year ended December 31, 2021, and 2020, respectively.  

As a result of this development, the Company recorded a full impairment of the RISE customer relationships intangible asset 
of $699,000 and RISE collected its clearing deposit from GSCO of approximately $2 million as of December 31, 2021. In addition, 
RISE’s institutional customer assets under management were significantly reduced in the year ended December 31, 2021.  

On October 7, 2021, RISE signed an agreement with JonesTrading Institutional Services, LLC (“JonesTrading”) to transfer 
certain customers of RISE to JonesTrading. In exchange, JonesTrading agreed to pay RISE a percentage of the net revenue produced by 
those clients less any related expenses. The percentage paid to RISE related to this agreement will decline every year and the arrangement 
will end in October 2024. For the year ended December 31, 2021, this agreement resulted in a net expense of $22,000 as RISE was in 
the process of transitioning customers to JonesTrading. 

COVID-19 

The challenges posed by the COVID-19 pandemic on the global economy increased significantly starting in the first quarter of 
2020. COVID-19 spread across the globe during 2020 and impacted economic activity worldwide. In response to COVID-19, national 
and local governments around the world instituted certain measures, including travel bans, prohibitions on group events and gatherings, 
shutdowns of certain businesses, curfews, shelter-in-place orders and recommendations to practice social distancing. 

The primary financial impact on the Company from the COVID-19 pandemic for both the year ended December 31, 2021 and 

2020 was lower interest revenue resulting from lower benchmark interest rates beginning in early 2020. 

The  Company  is  actively  monitoring  the  impact  of  COVID-19  on  its  business,  financial  condition,  liquidity,  operations, 
employees, clients and business partners. Based on management’s assessment as of December 31, 2021, the ultimate impact of COVID-
19 on the Company’s business, results of operations, financial condition and cash flows is dependent on future developments, including 
the duration of the pandemic and the related length of its impact on the global economy, which are uncertain and cannot be predicted at 
this time. 

Acquisition of StockCross 

On January 25, 2019, the Company purchased approximately 15% of the outstanding shares of StockCross Financial Services, 
Inc.  (“StockCross”).  Subsequently,  the  Company  acquired  the  remaining  85%  of  StockCross’  outstanding  shares  in  exchange  for 
3,298,774  shares  of  the  Company’s  common  stock.  The  Company’s  common  stock  was  issued  pursuant  to  Section  4(a)(2)  of  the 
Securities Act of 1933, as amended. Effective January 1, 2020, StockCross was merged with and into MSCO, and as of January 1, 2020, 
all clearing and other services provided by StockCross were performed by MSCO.  

43

Prior  to  and  as  of  the date  of  the  Company’s  acquisition of StockCross,  the  Company  and  StockCross  were  entities  under 
common control of Gloria E. Gebbia, the Company’s principal stockholder, and members of her immediate family (collectively, the 
“Gebbia Family”). The acquisition represented a change in reporting entity. 

2. Summary of Significant Accounting Policies

Basis of Presentation 

The  accompanying  consolidated  financial  statements  are  prepared  on  the  accrual  basis  of  accounting  in  conformity  with 
accounting principles generally accepted in the United States of America (“U.S. GAAP”) as established by the Financial Accounting 
Standards  Board  (“FASB”)  to  ensure  consistent  reporting  of  financial  condition.  The  consolidated  financial  statements  include  the 
accounts  of  Siebert  and  its  wholly-owned  and  majority-owned  subsidiaries.  Upon  consolidation,  all  intercompany  balances  and 
transactions  are  eliminated.  The  U.S.  dollar  is  the  functional  currency  of  the  Company  and  numbers  are  rounded  for  presentation 
purposes.  

The Company’s investments in non-majority-owned partnerships and affiliates are accounted for using the equity method until 
such time that they become wholly or majority-owned. Earnings attributable to noncontrolling interests are recorded on the statements 
of income relating to wholly or majority-owned subsidiaries with the appropriate noncontrolling interest that represents the portion of 
equity not related to the Company’s ownership interest recorded on the statements of financial condition in each period. 

Use of Estimates 

The preparation of consolidated financial statements in conformity with U.S. GAAP requires the Company to make estimates 
and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities as of the date 
of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results 
could differ from those estimates. 

These estimates relate primarily to revenue and expenses in the normal course of business as to which the Company receives 
no confirmations, invoices, or other documentation at the time the books are closed. The Company uses its best judgment, based on 
knowledge of these revenue transactions and expenses incurred, to estimate the amount of such revenue and expenses. Actual results 
could differ from those estimates. The Company is not aware of any material differences between the estimates used in closing the 
Company’s books for the last five years and the actual amounts of revenue and expenses incurred when the Company subsequently 
receives the actual confirmations, invoices, or other documentation.  

Estimates are used in the allowance for credit losses, valuation of certain investments, intangible asset valuations and useful 
lives, depreciation, income taxes, and the contingent liabilities related to legal and healthcare expenses. The Company also estimates 
the valuation allowance for its deferred tax assets based on the more likely than not criteria. The Company believes that its estimates 
are reasonable. 

Accounting for Acquisitions 

ASC 805 is used for accounting in business acquisitions. ASC 805 requires that goodwill be recognized separately from assets 
acquired and liabilities assumed at their acquisition date fair values. Goodwill, as of the date of acquisition, is determined as the excess 
of the consideration transferred net of the acquisition date fair values of assets acquired and liabilities assumed. Fair value estimates at 
acquisition date may be assessed internally or externally using third parties. As part of the valuation and appraisal process, the third-
party appraiser prepares a report assigning estimated acquisition date fair values to assets and liabilities. These fair value estimations 
are subjective and require careful consideration and sound judgment. Management reviews the third-party reports for fairness of the 
assigned values.  

Concentrations of Credit Risk 

The Company is engaged in various trading and brokerage activities whose contra-parties include broker-dealers, banks and 

other financial institutions.   

In the event contra-parties do not fulfill their obligations, the Company may sustain a loss if the market value of the instrument 
is different from the contract value of the transaction. The risk of default primarily depends upon the credit worthiness of the contra-
parties involved in the transactions. It is the Company’s policy to review, as necessary, the credit standing of each contra-party with 
which it conducts business. The Company has experienced no material historical losses in relation to its contra-parties for the year ended 
December 31, 2021 and 2020. 

44

As of December 31, 2021 and 2020, the Company maintained its cash balances at various financial institutions. These balances 
are insured by the Federal Deposit Insurance Corporation (“FDIC”) up to $250,000 per institution. The Company is subject to credit 
risk to the extent that the financial institution with which it conducts business is unable to fulfill its contractual obligations and deposits 
exceed FDIC limits. 

Allowance for Credit Losses  

In June 2016, the FASB issued Accounting Standards Update (“ASU”) 2016-13, “Measurement of Credit Losses on Financial-
Instruments.” This ASU amends several aspects of the measurement of credit losses on financial instruments, including replacing the 
existing  incurred  credit  loss  model  and  other  models  with  the  Current  Expected  Credit  Losses  model  (“CECL”).  Under  CECL,  the 
allowance for credit losses on financial assets that are measured at amortized cost reflects management’s estimate of credit losses over 
the remaining expected life of the financial assets. Expected credit losses for newly recognized financial assets, as well as changes to 
expected  credit  losses  during  the  period, would  be  recognized  in  earnings,  and  adoption of  the  ASU  will  generally  result  in  earlier 
recognition of credit losses. Expected credit losses will be measured based on historical experience, current conditions and forecasts that 
affect the collectability of the reported amount, and credit losses will be generally recognized earlier than under previous U.S. GAAP. 

The Company’s adoption of this ASU using the modified retrospective approach for all in-scope assets did not result in an 
adjustment  to  the  opening  balance  in  retained  earnings.  The  ASU  impacts  only  those  financial  instruments  that  are  carried  by  the 
Company  at  amortized  cost  such  as  securities  borrowed  /  loaned,  receivables  from  customers,  receivables  from  broker-dealers  and 
clearing organizations,  and  other receivables.  The  adoption  of  this  ASU did not have  a  material  impact  to  the  Company's financial 
statements. 

Cash and Cash Equivalents 

Cash and cash equivalents are all cash balances that are unrestricted. The Company has defined cash equivalents as highly 
liquid  investments  with  original  maturities  of  less  than  90  days that  are  not  held  for  sale  in  the  ordinary  course  of  business.  As  of 
December 31, 2021 and 2020, the Company did not hold any cash equivalents. At certain times, cash balances may exceed FDIC insured 
limits. 

Cash and Securities Segregated For Regulatory Purposes 

MSCO is subject to Exchange Act Rule 15c3-3, referred to as the “Customer Protection Rule,” which requires segregation of 
funds in a special reserve account for the exclusive benefit of customers. As of December 31, 2021, and 2020 the Company did not have 
any securities segregated for regulatory purposes. Effective upon the Company’s acquisition of StockCross on January 1, 2020, the 
requirements and special reserve accounts of MSCO and StockCross were combined. 

Receivables From and Payables To Customers 

Receivables from and payables to customers include amounts due and owed on cash and margin transactions. Receivables from 
customers  include  margin  loans  to  securities  brokerage  clients  and  other  trading  receivables.  Margin  loans  are  collateralized  by 
customers securities and are carried at the amount receivable, net of an allowance for credit losses. Collateral is required to be maintained 
at specified minimum levels at all times. The Company monitors margin levels and requires customers to provide additional collateral, 
or reduce margin positions, to meet minimum collateral requirements if the fair value of the collateral changes. The Company expects 
the  borrowers  will  continually  replenish  the  collateral  as  necessary  because  the  Company  subjects  the  borrowers  to  an  internal 
qualification process to align investing objectives and risk tolerance in addition to monitoring customer activity.  

The Company elected the practical expedient for Topic 326 which permits it to compare the amortized cost basis of the loaned 
amount with the fair value of collateral received at the reporting date to measure the estimate of expected credit losses. The Company 
has no expectation of credit losses for its receivables from customers as of December 31, 2021 and 2020. Securities beneficially owned 
by  customers, including  those  that  collateralize  margin  or  other  similar transactions, are  not  reflected  in  the  statements of financial 
condition. 

Receivables From, Payables To, and Deposits With Broker-Dealers and Clearing Organizations 

Receivables from and payables to broker-dealers includes receivables from or payables to MSCO and RISE clearing broker-
dealers, fail-to-deliver and fail-to-receive items, and amounts receivable for unsettled regular-way transactions. Deposits with broker-
dealers and clearing organizations include amounts held on deposit with broker-dealers and clearing organizations. 

45

Amounts  payables  to  broker-dealers  and  clearing  organizations  are  offset  against  corresponding  amounts  receivables  from 
broker-dealers  and  clearing  organizations.  Receivables  from  these  broker-dealers  and  clearing  organizations  are  subject  to  clearing 
agreements and include the net receivable from net monthly revenues as well as cash on deposit. 

Receivables from and deposits with broker-dealers and clearing organizations are in scope of the amended guidance for Topic 
326. The Company continually reviews the credit quality of its counterparties and historically has not experienced a default. Further,
management  reassessed  the  risk  characteristics  of  its  receivables  and  applied  the  collateral  maintenance  practical  expedient  for  the
secured receivables in line with the CECL guidance. As a result, the Company has no expectation of credit losses for these arrangements
as of December 31, 2021 and 2020.

MSCO customer transactions for the year ended December 31, 2021 and 2020 were both self-cleared and cleared on a fully 
disclosed basis through National Financial Services Corp. (“NFS”). RISE customer transactions for the year ended December 31, 2021 
and 2020 were cleared on fully disclosed basis through GSCO and Pershing LLC (“Pershing”). 

The Company signed a four-year renewal with NFS commencing August 1, 2021 and ending on July 31, 2025, and NFS’s fees 
are offset against the Company’s revenues on a monthly basis. All other broker-dealer and clearing organization relationships operate 
on a month-to-month basis. 

Securities Borrowed and Securities Loaned 

Securities borrowed transactions are recorded at the amount of cash collateral delivered to the counterparty. Securities loaned 
are recorded at the amount of cash collateral received. For securities borrowed and loaned, the Company monitors the market value of 
the securities and obtains or refunds collateral as necessary. 

The Company can elect to use an approach to measure the allowance for credit losses using the fair value of collateral where 
the borrower is required to, and reasonably expected to, continually adjust and replenish the amount of collateral securing the instrument 
to reflect changes in the fair value of such collateral. The Company has elected to use this approach for its allowance for credit losses 
on  securities  borrowed.  As  a  result  of  this  election,  and  the  fully  collateralized  nature  of  these  arrangements,  the  Company  has  no 
expectation of credit losses on its securities borrowed balances as of December 31, 2021 and 2020. 

Securities Owned and Securities Sold, Not Yet Purchased at Fair Value 

Securities owned, at fair value represent marketable securities owned by the Company at trade-date valuation. Securities sold, 

not yet purchased, at fair value represent marketable securities sold by the Company prior to purchase at trade-date valuation. 

Property, Office Facilities, and Equipment, Net 

Property, office facilities, and equipment are stated at cost, net of accumulated depreciation and amortization. Depreciation for 
equipment is calculated using the straight-line method over the estimated useful lives of the assets, generally not exceeding four years. 
Office  facilities  are  amortized  over  the  shorter  of  their  estimated  useful  life  or  the  remaining  lease  term  unless  the  lease  transfers 
ownership of the underlying asset to the lessee, or the lessee is reasonably certain to exercise an option to purchase the underlying asset, 
in  which  case  the  lessee  will  amortize  over  the  estimated  useful  life  of  the  leasehold  improvements.  Depreciation  for  property  is 
calculated using the straight-line-method over the estimated useful life of the property, not exceeding 40 years. 

Software, Net 

The Company capitalizes certain costs for software such as website and other internal technology development and amortizes 
them over their useful life, generally not exceeding three years. Depending on the terms of the contract, the Company either records 
costs from software hosting arrangements as prepaid assets and amortizes them over the contract term, or the costs are expensed as 
incurred. 

The  Company  enters  into  certain  software  hosting  arrangements  where  the  cost  for  professional  development  services  is 

capitalized and then amortized over the term of the contract.  

Other software costs such as routine maintenance and various data services to provide market information to customers are 

expensed as incurred. 

46

Equity Method Investments 

Investments in which the Company has the ability to exercise significant influence, but does not control, are accounted for 
under the equity method of accounting and are included in the equity method investment in related party line item in the statements of 
financial condition. Under this method of accounting, the Company’s share of the net income or loss of the investee is presented before 
the income before provision for income taxes on the statements of income. 

The Company evaluates its equity method investments whenever events or changes in circumstance indicate that the carrying 
amounts of such investments may be impaired. If the impairment is determined to be other-than-temporary, the Company will recognize 
an impairment loss equal to the difference between the expected realizable value and the carrying value of the investment. 

Investments, Cost  

The Company measures equity investments (other than equity method investments, controlling financial interests that result in 

consolidation of the investee and certain other investments) at fair value and recognizes any changes in fair value in net income.  

Pursuant to ASU 2020-01, the Company has made an accounting policy election to measure equity securities without readily 
determinable  fair  value  at  cost,  less  any  impairment,  adjusted  for  any  changes  resulting  from  observable  price  changes  in  orderly 
transactions for the identical or a similar investment of the same issuer.  

Intangible Assets, Net 

Certain identifiable intangible assets the Company acquires such as customer relationships and trade names are amortized over 
their estimated useful lives on a straight-line basis. Amortization expense associated with such intangible assets is included in the line 
item “Depreciation and amortization” on the statements of income. 

The Company evaluates intangible assets for impairment on an annual basis or when events or changes indicate the carrying 
value may not be recoverable. The Company also evaluates the remaining useful lives of intangible assets on an annual basis or when 
events or changes warrants the remaining period of amortization to be revised. 

Goodwill  

Goodwill is recognized as a result of business combinations and represents the excess of the purchase price over the fair value 
of net tangible assets and identifiable intangible assets. The Company evaluates goodwill for impairment on an annual basis or when 
events  or  changes  indicate  the  carrying  value  may  not  be  recoverable.  The  Company  has  the  option  of  performing  a  qualitative 
assessment of goodwill to determine whether it is more likely than not that the fair value of its equity is less than the carrying value. If 
it is more likely than not that the fair value exceeds the carrying value, then no further testing is necessary; otherwise, the Company 
must perform a two-step quantitative assessment of goodwill. The Company may elect to bypass the qualitative assessment and proceed 
directly to performing a two-step quantitative assessment. 

Payables to Non-Customers 

Payables  to  non-customers  includes  amounts  due  on  cash  and  margin  transactions  on  accounts  owned  and  controlled  by 
principal officers and directors of MSCO. Payables to non-customers amounts include any amounts received from interest on credit 
balances. Effective upon the Company’s acquisition of StockCross on January 1, 2020, the Company no longer had any proprietary 
accounts of introducing broker-dealers. 

Drafts Payable 

Drafts payable represent checks drawn by the Company against customer accounts which remained outstanding and had not 

cleared the bank as of the end of the period. 

Deferred Contract Incentive 

The Company entered into an amendment with its agreement with NFS whereby the Company received a one-time business 
development credit of $3 million, and NFS will pay the Company four annual credits of $100,000, which are recorded within the line 
item “Deferred contract incentive” on the statements of financial condition. Annual credits shall be paid on the anniversary of the date 
on which the first credit was paid. The business development credit and annual credits will be recognized as contra expense over four 

47

years and one year, respectively, in the line item “Clearing fees, including execution costs” on the statements of income. 

Revenue Recognition 

Revenue  from  contracts  with  customers  and  counterparties  includes  commissions  and  fees,  principal  transactions,  market 
making, stock borrow / stock loan, advisory fees, interest, marketing and distribution fees, as well as other income. The recognition and 
measurement of revenue is based on the assessment of individual contract terms. Significant judgment is required to determine whether 
performance obligations are satisfied at a point in time or over time, how to allocate transaction prices where multiple performance 
obligations are identified, when to recognize revenue based on the appropriate measure of the Company’s progress under the contract, 
and whether constraints on variable consideration should be applied due to uncertain future events. 

Advertising Costs 

Advertising  costs  are  expensed  as  incurred  and  were  $44,000  and  $0  for  the  year  ended  December  31,  2021,  and  2020, 

respectively. 

Income Taxes 

The Company accounts for income taxes under the asset and liability method, which requires the recognition of deferred tax 
assets and liabilities for the expected future tax consequences of events that have been included in the financial statements. Under this 
method, the Company determines deferred tax assets and liabilities on the basis of the differences between the financial statement and 
tax bases of assets and liabilities by using enacted tax rates in effect for the year in which the differences are expected to reverse. The 
effect of a change in tax rates on deferred tax assets and liabilities is recognized in income in the period that includes the enactment date. 

The Company recognizes deferred tax assets to the extent that the Company believes that these assets are more likely than not 
to be realized. In making such a determination, the Company considers all available positive and negative evidence, including future 
reversals  of  existing  taxable  temporary  differences,  projected  future  taxable  income,  tax-planning  strategies,  and  results  of  recent 
operations. If the Company determines that it would be able to realize deferred taxes in the future in excess of their net recorded amount, 
the Company would make an adjustment to the deferred tax asset valuation allowance, which would reduce the provision for income 
taxes. 

The Company records uncertain tax positions in accordance with ASC 740 on the basis of a two-step process in which (1) the 
Company determines whether it is more likely than not that the tax positions will be sustained on the basis of the technical merits of the 
position and (2) for those tax positions that meet the more-likely-than-not recognition threshold, the Company recognizes the largest 
amount of tax benefit that is more than 50 percent likely to be realized upon ultimate settlement with the related tax authority. 

The Company recognizes interest and penalties related to unrecognized tax benefits on the provision for income taxes line in 
the statements of income. Accrued interest and penalties would be included on the related tax liability line in the statements of financial 
condition.   

Capital Stock 

The authorized capital stock of the Company consists of a single class of common stock. Shares authorized were 100 million 

as of both December 31, 2021 and 2020.  

Per Share Data 

Basic earnings per share is calculated by dividing net income available to the Company’s common stockholders by the weighted 
average number of outstanding common shares during the year. Diluted earnings per share is calculated by dividing net income available 
to  the  Company’s  common  stockholders  by  the  number  of  shares  outstanding  under  the  basic  calculation  and  adding,  all  dilutive 
securities, which consist of options. The Company has no dilutive securities as of December 31, 2021 and 2020. 

Accounting Standards Adopted in Fiscal 2021 

ASU 2020-01 - In January 2020, the FASB issued ASU 2020-01, “Investments - Equity Securities (Topic 321), Investments - 
Equity Method and Joint Ventures (Topic 323), and Derivatives and Hedging (Topic 815) - Clarifying the Interactions between Topic 
321, Topic 323, and Topic 815.” The ASU is based on a consensus of the Emerging Issues Task Force and is expected to increase 
comparability in accounting for these transactions. ASU 2016-01 made targeted improvements to accounting for financial instruments, 
including providing an entity the ability to measure certain equity securities without a readily determinable fair value at cost, less any 

48

impairment,  plus  or  minus  changes  resulting  from  observable  price  changes  in  orderly  transactions  for  the  identical  or  a  similar 
investment of the same issuer. Among other topics, the amendments clarify that an entity should consider observable transactions that 
require it to either apply or discontinue the equity method of accounting. For public business entities, the amendments in the ASU are 
effective for fiscal years beginning after December 15, 2020, and interim periods within those fiscal years. Early adoption is permitted. 
The Company adopted this ASU on January 1, 2021. The adoption of this standard did not have a material impact on the Company’s 
financial statements. 

ASU 2019-12 - In December 2019, the FASB issued ASU 2019-12, “Income Taxes (Topic 740) Simplifying the Accounting 
for Income Taxes”, as part of its initiative to reduce complexity in the accounting standards. The ASU eliminates certain exceptions 
from ASC 740 related to the approach for intraperiod tax allocation, the methodology for calculating income taxes in an interim period 
and the recognition of deferred tax liabilities for outside basis differences. ASU 2019-12 also clarifies and simplifies other aspects of 
the accounting for income taxes. The guidance is effective for fiscal years beginning after December 15, 2020 and for interim periods 
within those fiscal years. The Company adopted this ASU on January 1, 2021. The adoption of this standard did not have a material 
impact on the Company’s financial statements. 

ASU 2016-13 - In June 2016, the FASB issued ASU 2016-13, “Measurement of Credit Losses on Financial-Instruments”. This 
ASU amends several aspects of the measurement of credit losses on financial instruments, including replacing the existing incurred 
credit loss model and other models with the Current Expected Credit Losses model (“CECL”). Under CECL, the allowance for losses 
for financial assets that are measured at amortized cost reflects management’s estimate of credit losses over the remaining expected life 
of the financial assets. Expected credit losses for newly recognized financial assets, as well as changes to expected credit losses during 
the  period,  would  be  recognized  in  earnings,  and  adoption  of  the  ASU  will  generally  result  in  earlier  recognition  of  credit  losses. 
Expected credit losses will be measured based on historical experience, current conditions and forecasts that affect the collectability of 
the reported amount, and credit losses will be generally recognized earlier than under previous U.S. GAAP.  

The Company adopted this ASU on January 1, 2021 using the modified retrospective approach for all in-scope assets, which 
did not result in an adjustment to the opening balance in retained earnings. The ASU impacts only those financial instruments that are 
carried by the Company at amortized cost such as securities borrowed / loaned, receivables from customers, non-customers, broker-
dealers and clearing organizations and other receivables. The adoption of this ASU did not have a material impact to the Company's 
financial statements.  

Management  has  evaluated  other  recently  issued  accounting  pronouncements  and  does  not  believe  that  any  of  these 

pronouncements will have a material impact on the Company’s financial statements and related disclosures as of December 31, 2021. 

3. Acquisitions

StockCross 

Overview of Acquisition 

Established  in  1971,  StockCross  was  one  of  the  largest  privately-owned  brokerage  firms  in  the  nation  and  its  operations 
consisted primarily of market making, fixed-income products distribution, online or broker-assisted equity trading, securities lending, 
and equity stock plan services.  

Prior to being acquired by the Company, StockCross and the Company were affiliated entities through common ownership and 
had various related party transactions. In January 2019, the Company acquired approximately 15% ownership of StockCross. Effective 
January 1, 2020, the Company acquired the remaining 85% of StockCross’ outstanding shares and StockCross was merged with and 
into MSCO. The purchase price paid was approximately $29,750,000 or 3,298,774 shares of the Company’s common stock which was 
issued  in  connection  with  the  acquisition.  The  acquisition  of  StockCross  added  incremental  business  lines,  revenue  streams,  cost 
synergies and additional experienced management team members to MSCO.  

Accounting for Acquisition 

Prior to and as of the date of the acquisition, the Company and StockCross were entities under common control of the Gebbia 

Family. As such, the acquisition was accounted for as a transaction between entities under common control. 

The acquisition represented a change in reporting entity. As such, upon the closing of the acquisition, the net assets of the 
Company were combined with those of StockCross at their historical carrying amounts and no goodwill was recorded as part of the 
transaction.  

49

The Company acquired various assets and liabilities from StockCross which were recorded at their historical carrying amounts 

and summarized below:  

Assets acquired 
 Cash and cash equivalents 
 Cash and securities segregated for regulatory purposes 
 Receivables from customers 
 Receivables from broker-dealers and clearing organizations 
 Other receivables  
 Prepaid expenses and other assets  
 Securities borrowed 
 Securities owned, at fair value 
 Furniture, equipment and leasehold improvements, net  
 Lease right-of-use assets 
 Deferred tax assets 
Total Assets acquired 

Liabilities assumed 
 Payables to customers 
 Payables to non-customers  
 Drafts payable  
 Payables to broker-dealers and clearing organizations 
 Accounts payable and accrued liabilities 
 Securities loaned 
 Securities sold, not yet purchased, at fair value 
 Notes payable – related party 
 Lease liabilities 
Total Liabilities assumed 

Net Assets acquired 

Historical  
Carrying Value  

 $ 

  1,588,000 
 224,814,000 
 86,331,000 
 3,105,000 
 627,000  
 346,000 
 193,529,000 
 3,018,000 
 19,000  
 1,141,000 
 407,000 
    514,925,000 

    308,091,000  
 9,151,000 
 2,834,000 
 1,406,000 
 963,000 
 170,443,000 
 28,000 
 5,000,000 
1,295,000 
   499,211,000 

$     15,714,000 

4. Receivables From, Payables To, and Deposits With Broker-Dealers and Clearing Organizations

Amounts receivable from, payables to, and deposits with broker-dealers and clearing organizations consisted of the following 

as of the periods indicated: 

Receivables from and deposits with broker-dealers and clearing organizations 
  DTCC / OCC / NSCC 
  Goldman Sachs 
  Pershing Capital 
  NFS 
  Securities fail-to-deliver 
  Globalshares 
  Other receivables 
Total Receivables from and deposits with broker-dealers and clearing organizations 

Payables to broker-dealers and clearing organizations 
  Securities fail-to-receive 
Total Payables to broker-dealers and clearing organizations 

As of 
December 31, 2021 

As of 
December 31, 2020 

$    10,968,000  
 335,000 
 1,193,000 
 974,000 
 174,000 
 55,000 
 27,000 
$    13,726,000 

 $    17,841,000 
 2,430,000 
 1,266,000 
 1,061,000 
 379,000 
 46,000 
— 
$    23,023,000 

$      254,000 
$      254,000 

$      1,810,000 
$      1,810,000 

Under the Depository Trust and Clearing Corporation (“DTCC”) shareholders’ agreement, MSCO is required to participate in 
the DTCC common stock mandatory purchase. As of December 31, 2021 and 2020, MSCO had shares of DTCC common stock valued 

50

at  approximately  $905,000  and  $937,000,  respectively,  which  are  included  within  the  line  item  “Deposits  with  broker-dealers  and 
clearing organizations” on the statements of financial condition. 

5. Prepaid Service Contract

On April 21, 2020, the Company entered into a Master Services Agreement (“MSA”), with InvestCloud, Inc. (“InvestCloud”). 
Pursuant to the MSA, InvestCloud agreed to provide the Company with the InvestCloud Platform, a new client and back end interface 
and related functionalities for the Company’s key operations. The Company agreed to pay InvestCloud as consideration therefore during 
the initial three-year term an annual license fee of $600,000 as well as an upfront professional service fee of $1.0 million for one-time 
configuration, installation and customization of the software. Following the initial three-year term, the MSA will automatically renew 
for additional one-year terms unless terminated by the Company upon 120 days’ notice. 

In connection with the MSA, InvestCloud entered into a side letter agreement with the Company pursuant to which InvestCloud 
acquired 193,906 shares of the Company’s restricted common stock at a per share price of $5.81 (the Company’s share price as of the 
close of May 12, 2020) for a total of $1.1 million for professional services, which approximates the cost of services to be provided, to 
integrate the InvestCloud Platform into the Company’s existing systems. The common stock was issued on May 12, 2020 pursuant to 
Section 4(a)(2) of the Securities Act of 1933, as amended. 

The  Company  initially  recorded  a  prepaid  asset  equal  to  the  $2.1  million  of  the  total  professional  services  related  to  the 
development work to be performed by InvestCloud, which is within the line item “Prepaid service contract” on the statements of financial 
condition.  The  Company  amortizes  this  asset  over  the  3-year  term  of  the  contract,  a  period  during  which  the  arrangement  is 
noncancelable. The license fees related to the Company’s use of the InvestCloud Platform are prepaid three months in advance and are 
within the line item “Prepaid service contract” on the statements of financial condition. These prepaid license fees are amortized over 
the  three-month  term.  The  amortization  for  all  the  prepaid  assets  related  to  InvestCloud  is  within  the  line  item  “Technology  and 
Communications” on the statements of income. 

The expense related to share-based payments to InvestCloud for professional services was $376,000 and $219,000 for the year 

ended December 31, 2021, and 2020, respectively. 

The total cost related to InvestCloud was $959,000 and $764,000 for the year ended December 31, 2021, and 2020, respectively. 

6. Fair Value Measurements

Overview 

ASC 820 defines fair value, establishes a framework for measuring fair value, and establishes a hierarchy of fair value inputs. 
Fair value is the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market 
participants at the measurement date. A fair value measurement assumes that the transaction to sell the asset or transfer the liability 
occurs in the principal market for the asset or liability or, in the absence of a principal market, the most advantageous market. Valuation 
techniques that are consistent with the market, income, or cost approach, as specified by ASC 820, are used to measure fair value. 

The fair value hierarchy prioritizes the inputs to valuation techniques used to measure fair value into three broad levels: 

Level 1 - Quoted prices (unadjusted) in active markets for an identical asset or liability that the Company can assess at the 

measurement date. 

Level 2 - Inputs other than quoted prices included within level 1 that are observable for the asset or liability, either directly or 

indirectly. 

Level 3 - Unobservable inputs for the asset or liability. 

The availability of observable inputs can vary from security to security and is affected by a variety of factors, such as the type 
of security, the liquidity of markets, and other characteristics particular to the security. To the extent that the valuation is based on 
models or inputs that are less observable or unobservable in the market, the determination of fair value requires more judgment. As 
such, the degree of judgment exercised in determining fair value is greatest for instruments categorized in level 3. 

The inputs used to measure fair value may fall into different levels of the fair value hierarchy. In such cases, for disclosure 
purposes, the level in the fair value hierarchy within which the fair value measurement falls in its entirety is determined based on the 

51

lowest level input that is significant to the fair value measurement. 

Fair value is a market-based measure considered from the perspective of a market participant rather than an entity-specific 
measure. Therefore, even when market assumptions are not readily available, the Company’s own assumptions are set to reflect those 
that the Company believes market participants would use in pricing the asset or liability at the measurement date. 

A description of the valuation techniques applied to the Company’s major categories of assets and liabilities measured at fair 

value on a recurring basis is as follows: 

U.S.  government  securities: U.S.  government  securities  are  valued  using  quoted  market  prices  and  as  such,  valuation 

adjustments are not applied. Accordingly, U.S. government securities are generally categorized in level 1 of the fair value hierarchy.  

Certificates of deposit: Certificates of deposit are included in investments valued at cost, which approximates fair value. When 
certificates of deposits are held directly with banking institutions and issued directly to the Company, these are categorized within cash 
equivalents in level 2 of the fair value hierarchy. When certificates of deposits are available for trading, they are categorized within 
securities owned, at fair value in level 2 of the fair value hierarchy. 

Corporate bonds: The fair value of corporate bonds is determined using recently executed transactions, market price quotations 
(when observable), bond spreads, or credit default swap spreads obtained from independent external parties such as vendors and brokers, 
adjusted for any basis difference between cash and derivative instruments. The spread data used is for the same maturity as the bond. If 
the spread data does not reference the issuer, then data that references a comparable issuer is used. When position-specific external price 
data is not observable, fair value is determined based on either benchmarking to similar instruments or cash flow models with yield 
curves,  bond,  or  single-name  credit  default  swap  spreads  and  recovery  rates  as  significant  inputs.  Corporate  bonds  are  generally 
categorized in level 2 of the fair value hierarchy. 

Equity securities: Equity securities are valued based on quoted prices from the exchange. To the extent these securities are 
actively traded, valuation adjustments are not applied, and they are categorized in level 1 of the fair value hierarchy. Securities quoted 
in inactive markets or with observable inputs are categorized into level 2. If there are no observable inputs or quoted prices, securities 
are categorized as level 3 assets in the fair value hierarchy. Level 3 assets are not actively traded and subjective estimates based on 
managements’ assumptions are utilized for valuation. 

Fair Value Hierarchy Tables 

The following tables present the Company's fair value hierarchy for those assets and liabilities measured at fair value on a 

recurring basis as of the periods presented.  

Assets 
Securities owned, at fair value 
  U.S. government securities* 
  Certificates of deposit 
  Corporate bonds 
  Equity securities 
Total Securities owned, at fair value 

Liabilities 
Securities sold, not yet purchased, at fair value 
  Equity securities 
Total Securities sold, not yet purchased, at fair value 

Level 1 

Level 2 

Level 3 

Total 

As of December 31, 2021 

$ 2,966,000 
—
— 
489,000 
$ 3,455,000 

$  

 — 
91,000
12,000 
433,000 
$   536,000 

$  

$  

 — 
—
— 
—
 — 

$ 2,966,000 
91,000
12,000 
922,000
$ 3,991,000 

$  
$  

 — 
 — 

$     24,000 
 $     24,000 

$  
$  

 — 
 — 

$     24,000 
$     24,000 

52

Assets 
Securities owned, at fair value 
  U.S. government securities* 
  Certificates of deposit 
  Corporate bonds 
  Equity securities 
Total Securities owned, at fair value 

Liabilities 
Securities sold, not yet purchased, at fair value 
  Equity securities 
Total Securities sold, not yet purchased, at fair value 

Level 1 

Level 2 

Level 3 

Total 

As of December 31, 2020 

$ 2,029,000 
—
— 
345,000 
$ 2,374,000 

$  

 — 
91,000
24,000 
134,000 
$   249,000 

$  

$  

 — 
—
— 
—
 — 

$ 2,029,000 
91,000
24,000 
479,000
$ 2,623,000 

$  
$  

 — 
 — 

$     21,000 
 $     21,000 

$  
$  

 — 
 — 

$     21,000 
$     21,000 

*As of December 31, 2021 and 2020, the U.S. government securities had maturity dates of August 15, 2024 and August 31, 2021,
respectively.

A description of the valuation techniques applied to the Company’s major categories of assets and liabilities measured at fair 

value on a non-recurring basis is as follows: 

Non-marketable  equity  securities:  The  Company’s  non-marketable  equity  securities  are  investments  in  privately  held 
companies that do not have a readily determinable market value. Due to the absence of quoted market prices, these are classified as level 
3 since considerable judgement and estimation is involved in determining the fair value of these securities. 

The table below summarized the total carrying value of Level 3 equity assets and changes made during the periods presented. 

Changes in Level 3 Equity Assets 

Year Ended December 31, 2020 

Amount 

Valuation Technique 

Reason for Change 

Securities owned, at fair value 

Balance – January 1, 2020 

$    288,000 

 Sale of equity security  
Balance – December 31, 2020 

(288,000) 
  — 

$  

Liquidation value based
on valuation report 

Sale of equity security 

The following represents financial instruments in which the ending balances as of December 31, 2021 and 2020 are not carried 

at fair value on the statements of financial condition: 

Short-term financial instruments: The carrying value of short-term financial instruments, including cash and cash equivalents 
as  well  as  cash  and  securities  segregated  for  regulatory  purposes  are  recorded  at  amounts  that  approximate  the  fair  value  of  these 
instruments. These financial instruments generally expose the Company to limited credit risk and have no stated maturities or have 
short-term  maturities  and  carry  interest  rates  that  approximate  market  rates.  The  Company  had  no  cash  equivalents  or  securities 
segregated for regulatory purposes as of December 31, 2021 and 2020. Cash and cash equivalents and cash and securities segregated for 
regulatory purposes are classified as level 1. 

 Receivables and other assets: Receivables from customers, receivables from non-customers, receivables from and deposits 
with broker-dealers and clearing organizations, other receivables, prepaid service contract, and prepaid expenses and other assets are 
recorded at amounts that approximate fair value and are classified as level 2 under the fair value hierarchy. The Company may hold cash 
equivalents related to rent deposits that are categorized as level 2 under the fair value hierarchy in other receivables.  

Securities  borrowed  and  securities  loaned:  Securities  borrowed  and  securities  loaned  are  recorded  at  amounts  which 
approximate fair value and are primarily classified as level 2 under the fair value hierarchy. The Company’s securities borrowed and 
securities  loaned  balances  represent  amounts  of  equity  securities  borrow  and  loan  contracts  and  are  marked-to-market  daily  in 
accordance with standard industry practices which approximate fair value. 

53

 
Payables:  Payables  to  customers,  payables  to  non-customers,  drafts  payable,  payables  to  broker-dealers  and  clearing 
organizations, accounts payable and accrued liabilities, and taxes payable are recorded at amounts that approximate fair value due to 
their short-term nature and are classified as level 2 under the fair value hierarchy. 

Notes payable – related party: The carrying amount of the notes payable – related party approximates fair value due to the 

relative short-term nature of the borrowing. Under the fair value hierarchy, the notes payable – related party is classified as level 2. 

Long-term debt: The carrying amount of the line of credit and mortgage with East West Bank approximates fair value as they 
reflect  terms  that  approximate  current  market  terms  for  similar  arrangements.  Under  the  fair  value  hierarchy,  the  line  of  credit  is 
classified as level 2. 

Investments,  cost:  The  Company’s  non-marketable  equity  securities  are  investments  in  privately  held  companies  without 
readily determinable market values. Due to the absence of quoted market prices, the inherent lack of liquidity and the fact that inputs 
used to measure fair value are unobservable and require management’s judgment. As there is no readily determinable fair value, the 
carrying amount of these investments minus impairment approximates the fair value. The cost will be adjusted upwards or downwards 
in accordance with observable market transactions and is recorded in the line item “Other general and administrative” in the statements 
of income. Under the fair value hierarchy, the investments, cost is classified as level 3. 

7. Property, Office Facilities, and Equipment, Net

Property, office facilities, and equipment consisted of the following as of the periods indicated: 

  Property 
  Office facilities 
  Equipment 
Total Property, office facilities, and equipment
  Less accumulated depreciation 
Total Property, office facilities, and equipment, net 

As of December 31, 

2021 

 $   6,815,000 
1,608,000
413,000  
8,836,000
   (1,373,000) 
  $   7,463,000 

2020 

$  

  — 
1,554,000
171,000  

1,725,000
 (963,000) 
  $   762,000 

Total depreciation expense for property, office facilities, and equipment was 410,000 and $402,000 for the year ended 

December 31, 2021 and 2020, respectively.  

Purchase of Office Building 

On December 30, 2021, the Company acquired the Miami office building located at 653 Collins Ave, Miami Beach, FL. The 
Miami office building contains approximately 12,000 square feet of office space, which will be used as one of the primary operating 
centers for the Company. The seller of the property is City National Bank of Florida, a national banking association, as trustee under 
the  provisions  of  a  certain  Trust  Agreement,  dated  March  22,  1993  (the  “Seller”).  The  Seller  has  no  material  relationship  with the 
Company. 

The contract purchase price for the Miami office building was $6,750,000, exclusive of customary real estate transaction costs. 
The Company funded the purchase price via approximately $750,000 of the Company’s cash, a $2 million notes payable with Gloria E. 
Gebbia, and the remaining $4 million via the mortgage with East West Bank. 

54

8. Software, Net

Software consisted of the following as of the periods indicated: 

 Robo-advisor 
 Other software 
Total Software 
  Less accumulated amortization – robo-advisor
  Less accumulated amortization – other software 
Total Software, net 

As of December 31, 

2021 
$      763,000 
 2,512,000 
3,275,000  
(763,000)
   (1,760,000) 
  $   752,000 

2020 
$      763,000 
   2,170,000 
2,933,000 
(509,000) 
  (1,090,000) 
  $   1,334,000 

Total amortization of software was $925,000 and $951,000 for the year ended December 31, 2021 and 2020, respectively. As 
of December 31, 2021, the Company estimates future amortization of software assets of $506,000, $187,000, and $59,000, in the year 
ended December 31, 2022, 2023, and 2024, respectively. 

9. Leases

As of December 31, 2021,  the  Company rents office  space  under  operating  leases  expiring  in 2022  through 2026, and  the 
Company has no financing leases. The leases call for base rent plus escalations as well as other operating expenses. The following table 
represents the Company’s lease right-of-use assets and lease liabilities on the statements of financial condition. The Company elected 
not to include short-term leases (i.e., leases with initial terms of less than twelve months), or equipment leases (deemed immaterial) on 
the statements of financial condition. 

As of December 31, 2021, the Company does not believe that any of the renewal options under the existing leases are reasonably 

certain to be exercised; however, the Company will continue to assess and monitor the lease renewal options on an ongoing basis.  

Assets 
 Lease right-of-use assets 
Liabilities
 Lease liabilities 

As of  
December 31, 2021 

As of  
December 31, 2020 

$  2,662,000 

$  2,290,000 

$  2,933,000 

$  2,612,000 

The calculated amounts of the lease right-of-use assets and lease liabilities in the table above are impacted by the length of the 
lease  term  and  the  discount  rate  used  to  present  value  the  minimum  lease  payments.  The  Company  leases  miscellaneous  office 
equipment, but they are immaterial and therefore the Company records the costs associated with this office equipment on the statements 
of income rather than capitalizing them as lease right-of-use assets. The Company determined a discount rate of 5.0% would approximate 
the Company’s cost to obtain financing given its size, growth, and risk profile.  

Lease Term and Discount Rate 

 Weighted average remaining lease term – operating leases (in years)
 Weighted average discount rate – operating leases 

As of 
December 31, 2021 
2.9
5.0% 

As of 
December 31, 2020 
2.2
5.0% 

The following table represents lease costs and other lease information. The Company has elected the practical expedient to not 
separate lease and non-lease components, and as such, the variable lease cost primarily represents variable payments such as common 
area maintenance and utilities which are usually determined by the leased square footage in proportion to the overall office building. 

55

 Operating lease cost 
 Short-term lease cost 
 Variable lease cost 
 Sublease income 
Total Rent and occupancy 

Cash paid for amounts included in the measurement of 
lease liabilities 
 Operating cash flows from operating leases 

Lease right-of-use assets obtained in exchange for new 
lease liabilities  
 Operating leases 

Year Ended 
December 31, 

2021 

2020 

$    1,653,000  $   2,314,000 
102,000 
351,000 
—
$    1,930,000  $   2,767,000 

97,000 
180,000 
—

$    1,665,000  $   2,457,000 

$    1,966,000  $   2,353,000 

Lease Commitments 

Future annual minimum payments for operating leases with initial terms of greater than one year as of December 31, 2021 were 

as follows: 

Year 

 2022 
 2023 
 2024 
 2025 
 2026 
Remaining balance of lease payments  
 Less: difference between undiscounted cash flows  
 and discounted cash flows 
Lease liabilities 

Amount 

$   1,344,000 
 940,000 
 399,000 
 325,000 
 139,000 
    3,147,000 

   214,000 

$  2,933,000 

10. Equity Method Investment in Related Party

On November 16, 2021, the Company entered into an agreement with Tigress, a Delaware limited liability company. As part 
of  the  agreement,  (i)  Tigress  transferred  to  the  Company  limited  liability  company  membership  interests  representing  twenty-four 
percent (24%) of the outstanding membership interests in Tigress; and (ii) the Company transferred to Tigress limited liability company 
membership interests representing twenty-four percent (24%) of the outstanding membership interests of RISE, and 1,449,525 shares 
of the Company’s common stock. The value of the shares of the Company’s common stock was determined using a 60-day average of 
the Company’s common stock price as reported by the NASDAQ Capital Market. The common stock was issued pursuant to Section 
4(a)(2) of the Securities Act of 1933, as amended. 

 The Company’s ownership in Tigress is accounted for under the equity method of accounting. In determining whether the 
investment in Tigress should be accounted for under the equity method of accounting, the Company considered the guidance under ASC 
323, Investments – Equity Method and Joint Ventures. The Company maintains 24% ownership interest in Tigress, which represents a 
significant ownership level, the Company and Tigress have common representation on their respective board of directors, and certain 
employees of Tigress are employees of RISE. Based on these criteria, the Company determined that it was able to exercise significant 
influence of Tigress, and therefore the equity method of accounting was used for this transaction. 

This investment is reported in the equity method investment in related party in the statements of financial condition. Under the 
equity method, the Company recognizes its share of Tigress’ income or loss in the earnings of equity method investment in related party 
line item on the statements of income. The Company has elected to classify distributions received from equity method investees using 
the cumulative earnings approach. For the year ended December 31, 2021, the earnings recognized from the Company’s investment in 
Tigress was $172,000 and the Company did not receive any cash distributions. As of December 31, 2021, the carrying amount of the 
investment in Tigress was $8,156,000. 

56

 
The Company evaluates its equity method investments for impairment when events or changes indicate the carrying value may 
not be recoverable. If the impairment is determined to be other-than-temporary, the Company will recognize an impairment loss equal 
to the difference between the expected realizable value and the carrying value of the investment. As of December 31, 2021, the fair 
value of the investment in Tigress is not estimated because there were no identified events or changes in circumstances that may have a 
significant adverse effect on the fair value of the investment and thus, no impairment was recorded. 

Below is a table showing the summary from the consolidated statements of operations and financial condition for Tigress for 

the periods indicated (unaudited): 

Revenue 
Operating income 

Assets 
Liabilities 
Stockholders’ Equity 

Year Ended December 31, 
2020
$   9,900,000 
$   3,100,000 

2021
$   15,000,000 
$     4,800,000 

As of December 31, 

2021
$   28,400,000 
$     6,100,000 
$   22,300,000 

2020
$  22,200,000 
$    5,800,000 
$  16,400,000 

11. Investments, Cost

OpenHand 

On January 31, 2021, the Company and OpenHand Holdings, Inc. (“OpenHand”) entered into a stock purchase agreement 
whereby the Company acquired an interest of 5% of OpenHand common stock for consideration of a total of $2,231,000 consisting of 
$850,000  in  cash  and  329,654  restricted  shares  of  the  Company’s  common  stock  valued  at  $1,381,000  or  $4.19  per  share.  The 
Company’s  common  stock  was  issued  pursuant  to  Section  4(a)(2)  of  the  Securities  Act  of  1933,  as  amended.  The  Company  and 
OpenHand  intended  to  develop  a  subscription-based  brokerage  platform  providing  zero-commission  trading  for  equity  and  option 
transactions and crediting its members daily with rebates of revenues generated by the clients, less operational expenses. 

 The value of the Company’s restricted stock was determined using the thirty-day trading average. The Company agreed to 
register the shares issued to OpenHand by filing a selling shareholder registration statement. The Company also received an option to 
purchase an additional 7.5% of OpenHand for approximately $4.5 million, based upon a $60 million valuation of OpenHand. This option 
expires 18 months after the launch of the OpenHand platform.  

On August 18, 2021, the Company and OpenHand agreed to terminate their working relationship. In connection therewith, the 
Company and OpenHand amended and restated their January 31, 2021 stock purchase agreement to provide that the Company would 
pay $850,000 in cash in exchange for 2% of the outstanding common stock of OpenHand as of January 31, 2021, and receive a 15-
month option to purchase an additional 2% of the outstanding common stock of OpenHand at an exercise price equal to a company 
valuation  of  $42.5  million.  The  parties  agreed  to  rescind  OpenHand’s  purchase  of  the  329,654  restricted  shares  of  the  Company’s 
common stock.  

No value was attributed to the option because it is not a derivative and there were no transaction costs associated with this 
option as of December 31, 2021. As of December 31, 2021 and 2020, the carrying value of the Company’s investment in OpenHand 
was $850,000 and $0, respectively.  

The investment does not have a readily determinable fair value since OpenHand is a private company and its shares are not 
publicly traded. The Company made an accounting policy election to measure this investment at cost less any impairment adjusted for 
any changes resulting from observable price changes in orderly transactions for the identical or a similar investment of the same issuer.  

For the year ended December 31, 2021, there was a loss on sale of $63,000 as a result of the August 18, 2021 amendment and 
is included within the line item titled “Other general and administrative” on the statements of income. Management concluded that there 
have been no additional adjustments as there were no other identified events or changes in circumstances during the reporting period 
that could have a significant effect on the original valuation of the investment.  

57

12. Goodwill and Intangible Assets, Net

Goodwill 

Overview 

As of both December 31, 2021 and 2020, the Company’s carrying amount of goodwill was $1,989,000, all of which came from 

the Company’s acquisition of RISE.  

Impairment 

On August 30, 2021, GSCO notified RISE that its clearing arrangement with RISE will be terminated. The termination of the 

clearing arrangement was indicative of a potential impairment event and required impairment testing of the Company’s goodwill. 

The  Company  elected  to  rely  on  a  qualitative  assessment  to  evaluate  goodwill,  which  indicated  that  the  fair  value  of  the 
Company’s goodwill was in excess of its carrying value. The Company concluded that it has one reportable segment and tested goodwill 
on  a  consolidated  basis.  In  addition  to  other  qualitative  factors  such  current  market  conditions  and  macro-economic  factors,  the 
Company’s market capitalization was above its book value as of the date of the assessment. Accordingly, as of December 31, 2021, 
management concluded that there have been no impairments to the carrying value of the Company’s goodwill and no impairment charges 
related to goodwill were recognized in the year ended December 31, 2021 and 2020. Additionally, the Company determined there was 
not a material risk for future possible impairments to goodwill as of the date of the assessment. 

Intangible Assets, Net 

Overview 

As a result of the Company’s acquisition of RISE, the Company acquired intangible assets consisting of the RISE customer 
relationships and trade name, the fair values of which were $987,000 and $70,000, respectively, as of the acquisition date. The Company 
amortizes its acquired intangible assets over their useful lives and the intangible assets are deductible for tax purposes. 

Impairment 

The  termination  of  GSCO’s  clearing  arrangement  with  RISE  was  indicative  of  a  potential  impairment  event  and  required 

impairment testing of the Company’s intangible assets. 

The  Company  performed  a  qualitative  assessment  to  evaluate  definite-lived  intangible  assets.  The  qualitative  assessment 
performed indicated that the fair value of the RISE customer relationships intangible asset was less than its carrying amount, and the 
Company proceeded to performing the quantitative assessment. Due to the termination of GSCO’s clearing arrangement with RISE, 
substantially all of the revenue producing customers of RISE have transitioned to other prime service providers. The forecasted revenue 
associated  with  RISE’s  historical  customer  base  was  determined  to  be  minimal.  As  such,  the  Company  determined  that  the  RISE 
customer relationships intangible asset was fully impaired, resulting in an impairment loss of $699,000 for the year ended December 
31, 2021. 

Financial Information 

The following tables summarize information related to the Company’s intangible assets as of the dates indicated. 

 RISE Customer Relationships 
 RISE Trade Name 

11/30/19 
11/30/19 

6.0 years 
0.5 years 

Date Acquired 

Original Useful Life  

Remaining Useful Life 
As of December 31, 2021  
— 
— 

58

Purchase 
Price 

2019 Amort 

2020 Amort 

Balance as of 
December 31, 
2020 

2021 
Amort 

2021 
Impairment 
Loss 

Balance as of 
December 31, 
2021 

$    987,000 

$ 23,000 

$ 155,000 

$ 809,000 

$ 110,000 

$     699,000 

$ 

   70,000  
$ 1,057,000  

12,000 
$ 35,000 

58,000 
$ 213,000 

— 
$ 809,000 

— 
$ 110,000  

— 
$     699,000 

$  

 — 

— 
 — 

 RISE Customer 
 Relationships 
 RISE Trade Name 
Total Intangible assets 

13. Long-Term Debt

Mortgage with East West Bank 

Overview 

On December 30, 2021, the Company entered into a mortgage with East West Bank for approximately $4 million to finance 

part of the purchase of the Miami office building.  

The Company’s obligations under the mortgage are secured by a lien on the Miami office building and the term of the loan is 
ten years. The repayment schedule will utilize a 30-year amortization period, with a balloon on the remaining amount due at the end of 
ten years. The interest rate is 3.6% for the first 7 years, and thereafter the interest rate shall be at the prime rate as reported by the Wall 
Street  Journal,  provided  that  the  minimum  interest  rate  on  any  term  loan  will  not  be  less  than  3.6%.  As  part  of  the  agreement,  the 
Company must maintain a debt service coverage ratio of 1.4 to 1. The loan is subject to a prepayment penalty over the first five years 
which is calculated as a percentage of the principal amount outstanding at the time of prepayment. This percentage is 5% in the first 
year and decreases by 1% each year thereafter, with the prepayment penalty ending after 5 years. 

As of December 31, 2021, the Company has an unused commitment of $338,000 with East West Bank which the Company 

intends to use for the build out of the Miami office building.   

Remaining Payments 

Future remaining annual minimum principal payments for the mortgage with East West Bank as of December 31, 2021 were 

as follows: 

2022
2023 
2024
2025 
2026
Thereafter 
Total  

Amount 
$

— 
70,000 
78,000
81,000 
84,000
3,737,000 
$   4,050,000 

There is no interest expense related to this line of credit for the year ended December 31, 2021. The effective interest rate 

related to this line of credit was 3.6 % for the periods this line of credit has been in place. 

Line of Credit with East West Bank 

Overview 

On July 22, 2020, the Company entered into a loan and security agreement with East West Bank. In accordance with the terms 
of this agreement, the Company has the ability to borrow term loans in an aggregate principal amount not to exceed $10 million during 
the two-year period after July 22, 2020. The Company’s obligations under the agreement are secured by a lien on all of the Company’s 
cash, dividends, stocks and other monies and property from time to time received or receivable in exchange for the Company’s equity 
interests in and any other rights to payment from the Company’s subsidiaries; any deposit accounts into which the foregoing is deposited 
and all substitutions, products, proceeds (cash and non-cash) arising out of any of the foregoing. Each term loan will have a term of four 
years, beginning when the draw is made. The repayment schedule will utilize a five-year (60 month) amortization period, with a balloon 
on the remaining amount due at the end of four years. 

59

Term loans made pursuant to the agreement shall bear interest at the prime rate as reported by the Wall Street Journal, provided 
that the minimum interest rate on any term loan will not be less than 3.25%. In addition to the foregoing, on the date that each term loan 
is made, the Company shall pay to the lender an origination fee equal to 0.25% of the principal amount of such term loan. Pursuant to 
the loan agreement, the Company paid all lender expenses in connection with the loan agreement. 

This agreement contains certain financial and non-financial covenants. The financial covenants are that the Company must 
maintain a debt service coverage ratio of 1.35 to 1, an effective tangible net worth of a minimum of $25 million, and MSCO must 
maintain a net capital ratio that is not less than 10% of aggregate debit items. Certain other non-financial covenants include that the 
Company must promptly notify East West Bank of the creation or acquisition of any subsidiary that at any time owns assets with a value 
of $100,000 or greater. As of December 31, 2021 and the date of the filing of this Report, the Company was in compliance with all of 
its covenants related to this agreement. 

In addition, the Company’s obligations under the agreement are guaranteed pursuant to a guarantee agreement by and among, 
John J. Gebbia and Gloria E. Gebbia individually, and as a co-trustees of the John and Gloria Living Trust, U/D/T December 8, 1994. 
Both lending agreements with East West Bank are considered senior debt facilities. 

As of December 31, 2021, the Company has drawn down a $5.0 million term loan under this agreement and has an outstanding 

balance of $3.7 million. The Company has an additional $5.0 million remaining to draw down from this line of credit. 

Remaining Payments 

Future remaining annual minimum principal payments for the line of credit with East West Bank as of December 31, 2021 

were as follows: 

2022 
2023 
2024
Total  

Amount 

$     998,000 
998,000 
1,661,000
$  3,657,000 

The interest expense related to this line of credit was $138,000 and $54,000 for the year ended December 31, 2021, and 2020, 

respectively. The effective interest rate related to this line of credit was 3.25% for the periods this line of credit has been in place. 

14. Notes Payable - Related Party

On December 30, 2021, Gloria E. Gebbia, the Company’s principal stockholder, entered into a note agreement to lend the 
Company $2 million to finance part of the purchase of the Miami office building. The annual interest rate is 4% which will be paid 
monthly. The note matures on 12/30/2022 and can be renewed at any time. 

As of December 31, 2021, the Company had various notes payable to Gloria E. Gebbia, the details of which are presented 

below: 

Description 

Issuance Date 

Face Amount 

  4.00% due December 30, 2022 
  4.00% due June 30, 2022* 
  4.00% due November 30, 2022** 

December 30, 2021 
December 31, 2021 
November 30, 2020 

$ 2,000,000 
 2,000,000 
 3,000,000 

Unpaid Principal 
Amount  

$ 2,000,000 
2,000,000 
 3,000,000 

Total Notes payable – related party 

$ 7,000,000 

$ 7,000,000 

As of December 31, 2020, the Company had various notes payable to Gloria E. Gebbia, the details of which are presented 

below: 

60

Description 

Issuance Date 

Face Amount 

  4.00% due May 31, 2021* 
  4.00% due November 30, 2021** 

December 1, 2020
November 30, 2020 

$ 2,200,000
 3,000,000 

Unpaid Principal 
Amount  

$ 2,200,000 
 3,000,000 

Total Notes payable – related party 

$ 5,200,000 

$ 5,200,000 

*From May 31, 2021 to December 31, 2021, this notes payable was renewed multiple times with short term maturities. On

December 31, 2021, this notes payable was renewed with a maturity of June 30, 2022 and a new face amount of $2 million. 

**This note payable is subordinated to MSCO and is subordinated to the claims of general creditors, approved by FINRA, and 
is included in MSCO’s calculation of net capital and the capital requirements under FINRA and SEC regulations. On August 17, 2021, 
this note payable was renewed with a maturity of November 30, 2022. 

The Company’s interest expense for these notes payable for the year ended December 31, 2021 and 2020 was $206,000 and 

$276,000, respectively. 

The Company’s interest payable related to these notes payable was $0 as of both December 31, 2021 and 2020. 

15. Deferred Contract Incentive

Effective August 1, 2021, MSCO entered into an amendment to its clearing agreement with NFS that, among other things, 

extends the term of their arrangement for an additional four-year period commencing on August 1, 2021 and ending July 31, 2025. 

As part of this agreement, the Company received a one-time business development credit of $3 million, and NFS will pay the 
Company four annual credits of $100,000, which are recorded within the line item “Deferred contract incentive” on the statements of 
financial  condition.  Annual  credits  shall  be  paid  on  the  anniversary  of  the  date  on  which  the  first  credit  was  paid.  The  business 
development credit and annual credits will be recognized as contra expense over four years and one year, respectively, in the line item 
“Clearing fees, including execution costs” on the statements of income. The amendment also provides for an early termination fee if the 
Company chooses to end its agreement before the end of the contract term. 

In relation to this agreement, the Company recognized $354,000 in contra expense for the year ended December 31, 2021, and 

the balance of the deferred contract incentive was approximately $2.7 million as of December 31, 2021. 

16. Revenue Recognition

Overview of Revenue  

The primary sources of revenue for the Company are as follows: 

Commissions and Fees 

The Company earns commission revenue for executing trades for clients in individual equities, options, insurance products, 
futures, fixed income securities, as well as certain third-party mutual funds and ETFs. Commission revenue associated with combined 
trade execution and clearing services, as well as trade execution services on a standalone basis, is recognized at a point in time on the 
trade date when the performance obligation is satisfied. The performance obligation is satisfied on the trade date because that is when 
the underlying financial instrument or purchaser is identified, the pricing is agreed upon, and the risks and rewards of ownership have 
been transferred to / from the customer. 

Principal Transactions 

Principal transactions primarily represent riskless transactions in which the Company, after executing a solicited order, buys or 
sells securities as principal and at the same time buys or sells the securities with a markup or markdown to satisfy the order. Principal 
transactions are recognized at a point in time on the trade date when the performance obligation is satisfied. The performance obligation 
is satisfied on the trade date because that is when the underlying financial instrument or purchaser is identified, the pricing is agreed 
upon, and the risks and rewards of ownership have been transferred to / from the customer. 

61

Market Making 

Market making revenue is generated from the buying and selling of securities. Market making transactions are recorded on a 
trade-date basis as the securities transactions occur. The performance obligation is satisfied on the trade date because that is when the 
underlying financial instrument or purchaser is identified, the pricing is agreed upon, and the risks and rewards of ownership have been 
transferred to / from the counterparty. Securities owned are recorded at fair market value at the end of the reporting period. 

Stock Borrow / Stock Loan 

The  Company  borrows  securities  on  behalf  of  retail  clients  to  facilitate  short  trading,  loans  excess  margin  and  fully-paid 
securities from client accounts, facilitates borrow and loan contracts for broker-dealer counterparties, and provides stock locate services 
to broker-dealer counterparties. The Company recognizes self-clearing revenues net of operating expenses related to stock borrow / 
stock loan. Stock borrow / stock loan also includes any revenues generated from the Company’s fully paid lending programs on a self-
clearing or introducing basis. The Company does not utilize stock borrow / stock loan activities for the purpose of financing transactions.  

The  performance  obligation  is  satisfied  on  the  contract  date  because  that  is  when  the  underlying  financial  instrument  or 
purchaser  is  identified,  the  pricing  is  agreed  upon,  and  the  risks  and  rewards  of  ownership  have  been  transferred  to  /  from  the 
counterparty.  

For the year ended December 31, 2021, stock borrow / stock loan revenue was $11,864,000 ($29,441,000 gross revenue less 
$17,577,000 expenses). For the year ended December 31, 2020, stock borrow / stock loan revenue was $4,045,000 ($10,068,000 gross 
revenue minus $6,023,000 expenses). 

Advisory Fees 

The Company earns advisory fees associated with managing client assets. The performance obligation related to this revenue 
stream is satisfied over time; however, the advisory fees are variable as they are charged as a percentage of the client’s total asset value, 
which is determined at the end of the quarter. 

Interest, Marketing and Distribution Fees 

The Company earns interest from clients’ accounts, net of payments to clients’ accounts, and on the Company’s bank balances. 

Interest income also includes interest payouts from introducing relationships related to short interest, net of charges. 

The Company also earns margin interest which is the net interest charged to customers for holding financed margin positions. 
Marketing and distribution fees consist of 12b-1 fees which are trailing payments from money market funds. Interest, marketing and 
distribution fees are recorded as earned. 

Other Income 

Other income represents revenue generated from correspondent clearing fees, corporate services client fees, payment for order 
flow, and transactional fees generated from client accounts. Transactional fees are recorded concurrently with the related activity. Other 
income is recorded as earned. 

Categorization of Revenue  

The following table presents the Company’s major revenue categories and when each category is recognized: 

62

Revenue Category

2021 

2020 

Timing of Recognition

Year Ended 
December 31, 

Trading Execution and Clearing Services 
 Commissions and fees 
 Principal transactions 
 Market making 
 Stock borrow / stock loan 
 Advisory fees 
Total Trading Execution and Clearing Services 

Other Income 
 Interest, marketing and distribution fees 
  Interest 
  Margin interest 
  12b-1 fees 
 Total Interest, marketing and distribution fees 

 Other income 

Total Revenue 

$ 18,252,000  
 15,647,000 
 5,897,000 
 11,864,000 
 1,668,000 
 53,328,000  

   $ 20,179,000  Recorded on trade date 
 11,850,000  Recorded on trade date 
 2,042,000  Recorded on trade date 
 4,045,000  Recorded as earned 
 1,142,000  Recorded as earned 
 39,258,000  

 3,619,000 
 8,618,000 
 660,000 
 12,897,000 

 4,012,000  Recorded as earned 
 8,725,000  Recorded as earned 
 1,458,000  Recorded as earned 

 14,195,000 

 1,282,000 

 1,419,000  Recorded as earned 

$ 67,507,000 

$ 54,872,000 

The following table presents each revenue category and its related performance obligation: 

Revenue Stream 
Commissions and fees, Principal transactions, Market 
making, Stock borrow / stock loan, Advisory fees 
Interest, marketing and distribution fees, Other income 

Performance Obligation 

Provide financial services to customers and counterparties 

n / a 

Soft Dollar Arrangement 

For certain clients of RISE, the Company has soft dollar and commission sharing arrangements with customers that fall both 
within, and outside of, the safe harbor provisions of Rule 28(e) of the Securities Exchange Act of 1934 ("Rule 28(e)"), as amended. 
These  soft  dollar  arrangements  were  determined  to  be  a  separate  performance  obligation  that  should  be  allocated  a  portion  of  the 
transaction price. 

Under these arrangements, the Company charges additional dollars on customer trades and uses these fees to pay third parties 
for research, brokerage services, market data, and related expenses (“research services”) on behalf of clients. The Company is an agent 
in these arrangements, as it does not control the research services before they are transferred to the customer. As such, the revenue from 
these agreements are recognized net of cost within the line item “Commissions and fees” on the statements of income. 

The Company paid client expenses of approximately $625,000 and $693,000 for the year ended December 31, 2021 and 2020, 
respectively.  The  Company  had  an  outstanding  receivable  and  payable  of  approximately  $30,000  and  $247,000,  respectively,  as  of 
December 31, 2021 related to these arrangements. 

The receivable and payable related to soft dollar arrangements are within the line items “Other receivables” and “Accounts 

payable and accrued liabilities,” respectively, on the statements of financial condition. 

As of December 31, 2021 and 2020, no allowance for uncollectible commissions was necessary as the Company believes all 

commissions receivable will be realized. 

Other Items 

For the year ended December 31, 2021 and 2020, there were no costs capitalized related to obtaining or fulfilling a contract 
with a customer, and thus the Company has no balances for contract assets or contract liabilities. In addition, the acquisition of new 
entities  did  not  impact  the  Company’s  existing  revenue  streams  as  the  acquired  entities  had  consistent  application  of  the  revenue 

63

recognition guidance. The Company concludes that its revenue streams have the same underlying economic factors, and as such, no 
disaggregation of revenue is required. 

17. Employee Stock Purchases

On November 10, 2020, the Company issued 150,000 shares of its restricted common stock to each of Anthony Palmeri and 
Gerard Losurdo, each an employee of MSCO, as part of their employment agreements. Mr. Palmeri and Mr. Losurdo each paid the 
Company approximately $400,000 for their common stock, which was equal to 70% of the closing price of the common stock as reported 
on Nasdaq on November 9, 2020. The common stock issued to Mr. Palmeri and Mr. Losurdo was subject to a three-year restriction on 
transfer commencing on the day of issuance.  

The issuance of the common stock was each approved by unanimous written consent of the Company's board of directors. The 
shares were issued to Mr. Palmeri and Mr. Losurdo as part of their employment agreements in accordance with Nasdaq Listing Rule 
5635(c)(4) and pursuant to Section 4(a)(2) of the Securities Act of 1933, as amended. 

The above transaction had no impact to the Company’s statements of income, but it is reflected in the Company’s statement of 
financial condition, statement of changes in stockholders’ equity, and statement of cash flows within cash flows from financing activities 
for the year ended December 31, 2020. 

18. Referral Fees

In relation to the operations of RISE, the Company has agreements with various third parties to share commissions and pay 
fees as defined in the respective agreements. These expenses were approximately $1,213,000 and $738,000 for the year ended December 
31, 2021 and 2020, respectively, which are within in the line item “Referral fees” on the statements of income. 

19. Income Taxes

On  March  27,  2020,  the  Coronavirus  Aid,  Relief  and  Economic  Security  Act  (“CARES  Act”)  was  enacted  in  response  to 
COVID-19 pandemic. Under ASC 740, the effects of changes in tax rates and laws are recognized in the period which the new legislation 
is enacted. The CARES Act made various tax law changes including among other things (i) increased the limitation under IRC Section 
163(j) for 2019 and 2020 to permit additional expensing of interest (ii) enacted a technical correction so that qualified improvement 
property can be immediately expensed under IRC Section 168(k) and (iii) made modifications to the federal net operating loss rules 
including permitting federal net operating losses incurred in 2018, 2019, and 2020 to be carried back to the five preceding taxable years 
in order to generate a refund of previously paid income taxes and (iv) enhanced recoverability of AMT tax credits. The CARES Act did 
not have a significant impact on the Company’s financial statements. 

The Company’s provision for income taxes is comprised of the following: 

Current 
  Federal 
  State and local 
Total Current 

Deferred  
  Federal 
  State and local 
Total Deferred  

Year Ending December 31, 

2021

2020

$ 1,084,000  
114,000 
1,198,000 

$ (176,000)  
(82,000) 
(258,000) 

$     96,000 
427,000 
523,000 

$   161,000 
318,000 
479,000 

 Total Provision for income taxes 

$  1,721,000 

$  221,000 

The Company’s effective tax rate differs from the U.S. federal statutory income tax rate of 21% for 2021 and 2020 as follows: 

64

 
 
Federal statutory income tax rate 
Tax amortization of intangible assets 
Non-deductible fines and penalties 
Share based compensation  
Permanent differences 
State and local taxes, net of federal benefit
Change in valuation allowance 
Other
Effective tax rate 

Year Ending December 31, 
2020
2021

21.0% 
(4.1%) 
0.8% 
1.0% 
0.8% 
5.6% 
— 
0.4%
25.5% 

21.0% 
(8.8%) 
— 
— 
1.5% 
2.5%
(5.2%) 
(4.1%)
6.9% 

Deferred income taxes reflect the net tax effects of temporary differences between the carrying amounts of assets and liabilities 
for financial reporting purposes and the amounts used for income tax purposes. Significant components of the Company’s deferred tax 
assets and liabilities are as follows: 

Deferred tax assets:  
  Net operating losses 
  Lease liabilities 
  Share-based compensation 
  Intangible assets 
  Investment in RISE 
  Accrued compensation 
  Other
Subtotal 
 Less: valuation allowance 
Total Deferred tax assets 

Deferred tax liabilities: 
  Fixed assets 
  Share-based compensation 
Total Deferred tax liabilities 

As of December 31, 

2021

2020

$ 5,437,000 
749,000 
— 
— 
140,000 
62,000 
13,000
6,401,000 
(1,070,000) 
$ 5,331,000   

$ 6,043,000 
722,000 
61,000 
2,000 
— 
— 
— 
6,828,000 
(1,070,000) 
$ 5,758,000   

$ (892,000) 
(145,000) 
(1,037,000) 

$ (901,000) 
— 
(901,000) 

Net Deferred tax assets 

$ 4,294,000 

$ 4,857,000 

In assessing the Company’s ability to recover its deferred tax assets, the Company evaluated whether it is more likely than not 
that some portion or the entire deferred tax asset will be realized. The ultimate realization of deferred tax assets is dependent upon the 
generation of future taxable income in those periods in which temporary differences become deductible and/or net operating losses can 
be utilized. The Company considered all positive and negative evidence when determining the amount of the net deferred tax assets that 
are more likely than not to be realized. This evidence includes, but is not limited to, historical earnings, scheduled reversal of taxable 
temporary differences, tax planning strategies and projected future taxable income.   

Based  on  historical  operating  profitability,  positive  trend  of  earnings  and  projected  future  taxable  income,  the  Company 
concluded as of December 31, 2021 that its U.S. deferred tax assets are realizable on a more-likely-than-not basis with the exception of 
certain federal net operating losses that are expected to expire unutilized as a result of limitations imposed by Section 382 of the Internal 
Revenue Code and certain state net operating losses. The amount of the Company’s valuation allowance did not change during 2021. 
The  Company  will  continue  to  evaluate  its  deferred  tax  assets  to  determine  whether  any  changes  in  circumstances  could  affect  the 
realization of their future benefit. If it is determined in future periods that portions of the Company’s deferred income tax assets satisfy 
the realization standards, the valuation allowance will be reduced accordingly. 

As of December 31, 2021, the Company had U.S. federal net operating loss carryforwards of approximately $6.4 million which 
expire in varying amounts in 2035 and 2036 if not utilized. The U.S. federal net operating loss carryforwards are subject to annual 
limitation under Section 382.  

65

 
A  reconciliation  of  the  beginning  and  ending  amount  of  unrecognized  tax  benefits,  excluding  interest  and  penalties,  is  as 

follows: 

Balance as of December 31, 2019 
   Additions for tax positions taken during current year 
   Additions for tax positions taken during prior year 
   Reductions for tax positions taken during prior years 
   Settlements 
   Expirations of statutes of limitations 
Balance as of December 31, 2020 
   Additions for tax positions taken during current year 
   Additions for tax positions taken during prior year 
   Reductions for tax positions taken during prior years 
   Settlements 
   Expirations of statutes of limitations 
Balance as of December 31, 2021 

Amount 

 $   

$ 

$ 

 — 

  1,105,000 
— 
— 
— 
— 
 1,105,000 
1,315,000 
— 
(2,000) 
— 
— 
 2,418,000 

Of the amounts reflected above as of December 31, 2021, the entire amount would reduce the Company’s effective tax rate if 
recognized. The Company records accrued interest and penalties related to income tax matters as part of the provision for income taxes. 
For the year ended December 31, 2021 and 2020, the Company recognized expense related to interest and penalties on unrecognized 
tax  benefits  of  $27,000  and $0, respectively. For  the year  ended December  31,  2021  and  2020,  the  accrued balance  of  interest  and 
penalties on unrecognized tax benefits was $27,000 and $0, respectively. The Company does not believe that the amount of unrecognized 
tax benefits will significantly increase or decrease within the next 12 months. 

The Company files a federal income tax return and income tax returns in various state tax jurisdictions. The Company is not 
currently under examination by the IRS or any state or local taxing authority for any tax year. The open tax years for the federal and 
state income tax filings is generally 2018 through 2021. 

20. Capital Requirements

MSCO 

Net Capital 

MSCO is subject to the Uniform Net Capital Rules of the SEC (Rule 15c3-1) of the Securities Exchange Act of 1934. Under 
the alternate method permitted by this rule, net capital, as defined, shall not be less than the lower of $1 million or 2% of aggregate debit 
items arising from customer transactions. As of December 31, 2021, MSCO’s net capital was $36.4 million, which was approximately 
$34.3 million in excess of its required net capital of $2.1 million, and its percentage of aggregate debit balances to net capital was 34.9%. 

As of December 31, 2020, MSCO’s net capital was $27.5 million, which was approximately $25.2 million in excess of its 

required net capital of $2.3 million, and its percentage of aggregate debit balances to net capital was 24.3%. 

Effective  upon  the  Company’s  acquisition  of  StockCross  on  January  1,  2020,  the  capital  of  MSCO  and  StockCross  was 

combined.  

Special Reserve Account 

MSCO is subject to Customer Protection Rule 15c3-3 which requires segregation of funds in a special reserve account for the 
exclusive benefit of customers. As of December 31, 2021, MSCO had cash deposits of $326.8 million in the special reserve accounts 
which was $31.9 million in excess of the deposit requirement of $294.9 million. After adjustments for deposit(s) and / or withdrawal(s) 
made on January 3, 2022, MSCO had $1.9 million in excess of the deposit requirement. 

As of December 31, 2020, MSCO had cash deposits of $324.9 million in the special reserve accounts which was $5.0 million 
in excess of the deposit requirement of $319.9 million. After adjustments for deposit(s) and / or withdrawal(s) made on January 2, 2021, 
MSCO had $1.0 million in excess of the deposit requirement. 

66

Effective upon the Company’s acquisition of StockCross on January 1, 2020, the requirements and special reserve accounts of 

MSCO and StockCross were combined. 

RISE 

Net Capital 

RISE, as a member of FINRA, is subject to the SEC Uniform Net Capital Rule 15c3-1. This rule requires the maintenance of 
minimum net capital and that the ratio of aggregate indebtedness to net capital, both as defined, shall not exceed 15 to 1 and that equity 
capital may not be withdrawn, or cash dividends paid if the resulting net capital ratio would exceed 10 to 1. RISE is also subject to the 
CFTC's minimum financial requirements which require that RISE maintain net capital, as defined, equal to the greater of its requirements 
under Regulation 1.17 under the Commodity Exchange Act or Rule 15c3-1.  

As of December 31, 2021, RISE’s net capital was approximately $1.7 million which was $1.4 million in excess of its minimum 
requirement of $250,000 under 15c3-1. As of December 31, 2020, RISE’s net capital was approximately $3.9 million which was $3.7 
million in excess of its minimum requirement of $250,000 under 15c3-1. 

21. Financial Instruments with Off-Balance Sheet Risk

The Company enters into various transactions to meet the needs of customers, conduct trading activities, and manage market 

risks and is, therefore, subject to varying degrees of market and credit risk. 

 In the normal course of business, the Company's customer activities involve the execution, settlement, and financing of various 
customer securities transactions. These activities may expose the Company to off-balance sheet risk in the event the customer or other 
broker is unable to fulfill its contracted obligations and the Company has to purchase or sell the financial instrument underlying the 
contract at a loss. 

The  Company's  customer  securities  activities  are  transacted  on  either  a  cash  or  margin  basis.  In  margin  transactions,  the 
Company extends credit to its customers, subject to various regulatory and internal margin requirements, and is collateralized by cash 
and securities in the customers' accounts. In connection with these activities, the Company executes and clears customer transactions 
involving  the  sale  of  securities  not  yet  purchased,  substantially  all  of  which  are  transacted  on  a  margin  basis  subject  to  individual 
exchange regulations. As of December 31, 2021, the Company had margin loans extended to its customers of approximately $0.6 billion, 
of which $84.2 million is within the line item “Receivables from customers” on the statements of financial condition. 

Such transactions may expose the Company to off-balance sheet risk in the event margin requirements are not sufficient to 
fully cover losses that customers may incur. In the event the customer fails to satisfy obligations, the Company may be required to 
purchase or sell financial instruments at prevailing market prices to fulfill the customer's obligations. 

The  Company  seeks  to  control  the  risks  associated  with  its  customer  activities  by  requiring  customers  to  maintain  margin 
collateral in compliance with various regulatory requirements and internal guidelines which meet or exceed regulatory requirements. 
The Company monitors required margin levels daily and pursuant to such guidelines, requires customers to deposit additional collateral 
or to reduce positions when necessary. 

The Company's customer financing and securities settlement activities may require the Company to pledge customer securities 
as collateral in support of various secured financing sources such as bank loans and securities loaned. In the event the counterparty is 
unable to meet its contractual obligation to return customer securities pledged as collateral, the Company may be exposed to the risk of 
acquiring the securities at prevailing market prices in order to satisfy its customer obligations. The Company seeks to mitigate this risk 
by monitoring the market value of securities pledged on a daily basis and by requiring adjustments of collateral levels in the event of 
excess market exposure. In addition, the Company establishes credit limits for such activities and continuously monitors compliance. 

The Company’s securities lending transactions are subject to master netting agreements with other broker-dealers; however, 
amounts are presented gross in the statements of financial condition. The Company further mitigates risk by using a program with a 
clearing organization which guarantees the return of cash to the Company as well as using industry standard software to ensure daily 
changes to market value are continuously updated and any changes to collateralization are immediately covered. 

There were no material losses for unsettled customer transactions for the year ended December 31, 2021 and 2020. 

67

22. Commitments, Contingencies and Other

Legal and Regulatory Matters 

The Company is party to certain claims, suits and complaints arising in the ordinary course of business. All of the below legal 
matters are related to activities related to operations of StockCross Financial Services, Inc. (“StockCross”), prior to the Company’s 
acquisition of StockCross on January 1, 2020.  

On July 14, 2021, StockCross entered into a Letter of Acceptance, Waiver, and Consent with FINRA in connection with alleged 
excessive trading and suitability violations by a registered representative of StockCross in a customer’s account, supervisory failures to 
comply with supervisory requirements relating to certain equity and options and stock lending transactions, and certain record keeping 
requirements. Pursuant to the consent, the Company agreed to a censure, pay a fine of $250,000, and made an undertaking to retain an 
independent  consultant  to  conduct  a  comprehensive  review  of  the  Company’s  compliance  with  suitability  rules  in  connection  with 
solicited equity and options transactions, as well as possession-or-control requirements in connection with the firm’s stock loan business. 
As of December 31, 2021, this legal matter has been resolved and the Company paid $250,000 for the year ended December 31, 2021, 
which is within the line item “Other general and administrative” in the statements of income. 

On  July  9,  2021,  StockCross  entered  into  a  Consent  Order  with  the  California  Department  of  Financial  Protection  and 
Innovation in connection with alleged supervisory failures relating to the sale of Unit Investment Trusts to six customers. Pursuant to 
the consent order, the Company agreed to desist and refrain from violations of California law relating to supervision by broker-dealers, 
to make a payment of $100,000 to the California Department of Financial Protection and Innovation for administrative costs, and to 
offer restitution of commissions of approximately $315,000 in aggregate to the six customers. The Company paid $100,000 for the year 
ended December 31, 2021 related to this legal matter, which is within the line item “Other general and administrative” in the statements 
of income. As of December 31, 2021, this legal matter has been resolved and the six customers rejected the offer of restitutions.  

For  activity  related  to  operations  of  StockCross  prior  to  the  Company’s  acquisition  of  StockCross,  FINRA’s  Division  of 
Enforcement  is  currently  investigating  UIT  transactions  that  were  executed  by  StockCross  that  the  enforcement  staff  believes  were 
terminated early. All of these transactions occurred prior to the Company’s acquisition of StockCross on January 1, 2020. Management 
cannot at this time assess either the duration or the likely outcome or consequences of this matter. Nevertheless, FINRA has the authority 
to impose sanctions on the Company or require that it make offers of restitution to other customers who FINRA believes incurred sales 
charges in early liquidations of UITs. No assurances can be given that a mutual settlement with FINRA regarding these matters can be 
reached or that any amount paid in settlement will not be material. 

As of December 31, 2021, all other legal matters are without merit or involve amounts which would not have a material impact 

on the Company’s results of operations or financial position. 

Overnight Financing 

As of December 31, 2021, MSCO had an available line of credit for short term overnight demand borrowing of up to $15 
million with BMO Harris Bank. As of December 31, 2021, MSCO had no outstanding loan balance with BMO Harris Bank and there 
were no commitment fees or other restrictions on this line of credit. 

As of December 31, 2020, in addition to the $15 million line of credit with BMO Harris Bank, MSCO had a $15 million line 
of credit with Texas Capital Bank, which MSCO did not renew as of December 31, 2021. The removal of this line of credit was due to 
Texas  Capital Bank  exiting  the business  line  and  did  not  impact  MSCO’s  ability  to  meet  its  liquidity requirements. MSCO utilizes 
customer or firm securities as a pledge for short-term borrowing needs. 

The interest expense for these credit lines was $17,000 and $19,000 the year ended December 31, 2021 and 2020, respectively. 

There were no fees associated with these credit lines for the year ended December 31, 2021 and 2020. 

NFS Contract 

Effective August 1, 2021, MSCO entered into an amendment to its clearing agreement with NFS that, among other things, 
extends the term of the arrangement for an additional four-year period commencing on August 1, 2021 and ending July 31, 2025. If the 
Company  chooses  to  exit  this  agreement  before  the  end  of  the  contract  term,  the  Company  is  under  the  obligation  to  pay  an  early 
termination fee upon occurrence pursuant to the table below: 

68

Date of Termination 

Prior to August 1, 2022 
Prior to August 1, 2023 
Prior to August 1, 2024 
Prior to August 1, 2025 

Early Termination Fee 
$  8,000,000 
$  7,250,000 
$  4,500,000 
$  3,250,000 

For the year ended December 31, 2021, there has been no expense recognized for any early termination fees. The Company 
believes that it is unlikely it will have to make material payments related to early termination fees and has not recorded any contingent 
liability in the financial statements for these fees. 

General Contingencies 

In  the  normal  course  of  its  business,  the  Company  indemnifies  and  guarantees  certain  service  providers  against  specified 
potential losses in connection with their acting as an agent of, or providing services to, the Company. The maximum potential amount 
of  future  payments  that  the  Company  could  be  required  to  make  under  these  indemnifications  cannot  be  estimated.  However,  the 
Company  believes  that  it  is  unlikely  it  will  have  to  make  material  payments  under  these  arrangements  and  has  not  recorded  any 
contingent liability in the financial statements for these indemnifications. 

The Company provides representations and warranties to counterparties in connection with a variety of commercial transactions 
and occasionally indemnifies them against potential losses caused by the breach of those representations and warranties. The Company 
may also provide standard indemnifications to some counterparties to protect them in the event additional taxes are owed or payments 
are  withheld,  due  either  to  a  change  in  or  adverse  application  of  certain  tax  laws.  These  indemnifications  generally  are  standard 
contractual terms and are entered into in the normal course of business. The maximum potential amount of future payments that the 
Company could be required to make under these indemnifications cannot be estimated. However, the Company believes that it is unlikely 
it will have to make material payments under these arrangements and has not recorded any contingent liability in the financial statements 
for these indemnifications. 

The Company, through its affiliate, Kennedy Cabot Acquisition, LLC (“KCA”), is self-insured with respect to employee health 
claims. KCA maintains stop-loss insurance for certain risks and has a health claim reinsurance limit capped at approximately $65,000 
per employee as of December 31, 2021. The estimated liability for self-insurance claims is initially recorded in the year in which the 
event of loss occurs and may be subsequently adjusted based upon new information and cost estimates. Reserves for losses represent 
estimates of reported losses and estimates of incurred but not reported losses based on past and current experience. Actual claims paid 
and settled may differ, perhaps significantly, from the provision for losses. This adds uncertainty to the estimated reserves for losses. 
Accordingly, it is at least possible that the ultimate settlement of losses may vary significantly from the amounts included in the financial 
statements. 

As part of this plan, the Company recognized expenses of $1,405,000 and $1,308,000 for the year ended December 31, 2021 

and 2020, respectively.  

The Company had an accrual of $105,000 as of December 31, 2021, which represents the historical estimate of future claims 

to be recognized for claims incurred during the period. 

The Company believes that its present insurance coverage and reserves are sufficient to cover currently estimated exposures, 
but there can be no assurance that the Company will not incur liabilities in excess of recorded reserves or in excess of its insurance 
limits. 

23. Employee Benefit Plans

The Company through KCA sponsors a defined-contribution retirement plan under Section 401(k) of the Internal Revenue 
Code that covers substantially all employees. Participant contributions to the plan are voluntary and are subject to certain limitations. 
The Company may also make discretionary contributions to the plan. No contributions were made by the Company or KCA for the year 
ended December 31, 2021 and 2020. On August 6, 2021, the Company’s Board of Directors approved a 401(k) matching program for 
employees of the Company. 

On September 17, 2021, the Company’s shareholders approved the Siebert Financial Corp. 2021 Equity Incentive Plan (the 
“Plan”) at the Company’s 2021 Annual Meeting of Shareholders. The Plan provides for the grant of stock options, restricted stock, and 
other equity awards of the Company’s common stock to employees, officers, consultants, directors, affiliates and other service providers 
of the Company. There are 3 million shares reserved under the Plan, and the Company issued no securities under the Plan for the year 
ended December 31, 2021.  

69

24. Related Party Disclosures

StockCross 

Prior to being acquired by the Company, StockCross and the Company were affiliated entities through common ownership and 
had various related party transactions. In January 2019, the Company acquired approximately 15% ownership of StockCross. Effective 
January 1, 2020, the Company acquired the remaining 85% of StockCross’ outstanding shares and StockCross was merged with and 
into MSCO. The purchase price paid was approximately $29,750,000 or 3,298,774 shares of the Company’s common stock which was 
issued in connection with the acquisition. Upon the closing of the transaction on January 1, 2020, all receivables and payables between 
the Company and StockCross were eliminated upon consolidation.  

Kennedy Cabot Acquisition, LLC 

KCA is an affiliate of the Company and is under common ownership with the Company. To gain efficiencies and economies 
of scale with billing and administrative functions, KCA serves as a paymaster for the Company for payroll and related functions, the 
entirety of which KCA passes through to the subsidiaries of the Company proportionally. In addition, KCA has purchased the naming 
rights of the Company for the Company to use. 

KCA sponsors a 401(k) profit sharing plan which covers substantially all of the Company’s employees. Employee contributions 
to the plan are at the discretion of eligible employees. There were no contributions by the Company or KCA to the plan for the year 
ended December 31, 2021 and 2020. In January 2020, MSCO sold approximately $288,000 worth of a private equity security to KCA 
at cost.  

For the year ended December 31, 2021 and 2020, KCA has earned no profit for providing any services to the Company as KCA 

passes through any revenue or expenses to the Company’s subsidiaries. 

Park Wilshire Companies, Inc. 

PW brokers the insurance policies for related parties. Revenue for PW from related parties was $70,000 and $73,000 for the 

year ended December 31, 2021 and 2020, respectively. 

Gloria E. Gebbia, John J. Gebbia, and Gebbia Family Members 

The Company has entered into various debt agreements with Gloria E. Gebbia, the Company’s principal stockholder. Refer to 

Note 14 – “Notes Payable - Related Party” for additional detail. 

In addition, the Company’s obligations under its line of credit with East West Bank are guaranteed pursuant to a guarantee 
agreement by and among, John J. Gebbia and Gloria E. Gebbia, individually, and as a co-trustees of the John and Gloria Living Trust, 
U/D/T December 8, 1994. Refer to Note 13 – “Long-Term Debt” for additional detail. 

Gloria  E.  Gebbia  has  extended  loans  to  certain  Company  employees  for  the  purchase  of  the  Company’s  shares.  These 

transactions have not materially impacted the Company’s financial statements. 

The  sons  of  Gloria  E.  Gebbia  and  John  J.  Gebbia  hold  executive  positions  within  the  Company’s  subsidiaries.  Their 
compensation  was  in  aggregate  $1,179,000  and  $543,000  for  the  year  ended  December  31,  2021  and  2020,  respectively.  Their 
compensation was higher in the year ended December 31, 2021 primarily due to voluntary reductions in their salaries and bonuses during 
the COVID-19 crisis in 2020. 

Gebbia Sullivan County Land Trust 

The Company operates on a month-to-month lease agreement for its branch office in Omaha, Nebraska with the Gebbia Sullivan 
County Land Trust, the trustee of which is a member of the Gebbia Family. For both the year ended December 31, 2021 and 2020, rent 
expense was $60,000 for this branch office.  

Tigress Holdings, LLC and Cynthia DiBartolo 

On November 16, 2021, the Company entered into an agreement with Tigress in exchange for 24% of RISE and shares of the 

Company’s common stock. Refer to Note 1 – “Organization” for additional detail.  

70

As  part of  the transaction, WPS was renamed  to  RISE,  and Tigress’ founder,  Cynthia DiBartolo,  will  continue as CEO  of 
Tigress, and will assume the position as CEO of RISE. Gloria E. Gebbia will assume the position of Chief Impact Officer at RISE. Ms. 
DiBartolo will be appointed to the Company’s Board of Directors and Ms. Gebbia was appointed to Tigress’ Board of Directors. Certain 
employees of Tigress are also employees of RISE. 

25. Subsequent Events

The Company has evaluated events that have occurred subsequent to December 31, 2021 and through March 30, 2022, the date 

of the filing of this report.  

From  January  31,  2022  to  the  date  of  this  Report,  RISE  issued  and  Siebert  sold  membership  interests  in  RISE  to  certain 
employees, directors, and affiliates of RISE and Siebert. This amount represented, as of the date of this Report, an aggregate of 7% of 
the total issued and outstanding membership interests in RISE.  

Transaction with Hedge Connection 

On  January  21,  2022,  RISE  entered  into  an  agreement  with  Hedge  Connection,  Inc.  (“Hedge  Connection”),  a  Florida 
corporation and a woman-owned fintech company founded by Lisa Vioni that provides capital introduction software solutions for the 
prime brokerage industry.  

Pursuant to the agreement, Hedge Connection transferred to RISE common stock representing twenty percent (20%) of the 
outstanding post-closing issued and outstanding capitalization in Hedge Connection and an option from Ms. Vioni to acquire 100% of 
the remaining interest in Hedge Connection at fair value market at the time of the option exercise, provided such valuation of Hedge 
Connection is not less than $5 million for a consideration of $1,000,000. This consideration is to be paid in three cash installments over 
180 days totaling $600,000 as well as approximately 3.33% of the issued and outstanding membership interests of RISE.  

In addition, RISE acquired a technology license agreement from Hedge Connection to use its capital introduction software, 
Fintroz, for an annual license fee of $250,000, Ms. Vioni provided RISE with the right to appoint one director to the Board of Directors 
of Hedge Connection, and Ms. Vioni was appointed to the Board of Directors of RISE as well as to the position of President of RISE 
Prime – Capital Introduction, a division of RISE. 

Shelf Registration Statement 

On February 18, 2022, the Company filed a shelf registration statement on Form S-3 with the SEC, File No. 333-262895, 
pursuant  to  General  Instruction  I.B.6  to  Form  S-3  (the  “Baby  Shelf  Rule”),  that  was  declared  effective  on  March  2,  2022  (the 
“Registration Statement”). The Company may from time to time sell any combination of the securities described in the Registration 
Statement in one or more offerings up to an aggregate offering price of $100.0 million; provided, however, at the time the Company 
sells securities pursuant to the Registration Statement, the amount of securities to be sold plus the amount of any securities it has sold 
during the prior twelve months in reliance on General Instruction I.B.6 may not exceed one-third of the aggregate market value of the 
Company’s  outstanding  Common  Stock  held  by  non-affiliates  as  of  a  day  during  the  60  days  immediately  preceding  such  sale  as 
computed in accordance with Instruction I.B.6 while the Company remains subject to the Baby Shelf Rule. 

Other than the events described above, there have been no material subsequent events that occurred during such period that 
would require disclosure in this report or would be required to be recognized in the consolidated financial statements as of December 
31, 2021. 

71

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND 
FINANCIAL DISCLOSURE 

None 

ITEM 9A. CONTROLS AND PROCEDURES 

Disclosure Controls and Procedures 

We carried out an evaluation, under the supervision and with the participation of our management, including our Executive 
Vice President/Chief Financial Officer, of the effectiveness of the design and operation of our disclosure controls and procedures as of 
the end of the period covered by this report pursuant to Rule 13a-15(e) or Rule 15d-15(e) of the Exchange Act. Based on that evaluation, 
our management, including the Executive Vice President/Chief Financial Officer, concluded that our disclosure controls and procedures 
are effective to ensure that the information we are required to disclose in reports that we file or submit under the Exchange Act, is 
recorded, processed, summarized, and reported within the time periods specified in the rules and forms of the SEC, and to ensure that 
information  required  to  be  disclosed  is  accumulated  and  communicated  to  our  management,  including  our  Executive  Vice 
President/Chief Financial Officer, to allow timely decisions regarding required disclosure. 

Based on its evaluation, our management, including our Executive Vice President/Chief Financial Officer, concluded that as 

of the end of the period covered by this annual report, our disclosure controls and procedures were effective. 

Changes in Internal Control over Financial Reporting 

No  change  in  the  Company’s  internal  control  over  financial  reporting  (as  defined  in  Exchange  Act  Rule 13a-15(f))  was 
identified  during  the  year  ended  December  31,  2021,  that  has  materially  affected,  or  is  reasonably  likely  to  materially  affect,  the 
Company’s internal control over financial reporting. 

Management’s Report on Internal Control over Financial Reporting 

Our management is responsible for establishing and maintaining adequate internal control over financial reporting (as that term 
is defined in Exchange Act Rule 13a-15(f)). Our internal control over financial reporting includes policies and procedures that pertain 
to the maintenance of records that, in reasonable detail, accurately and fairly reflect transactions and dispositions of assets; provide 
reasonable assurances that transactions are recorded as necessary to permit preparation of financial statements in accordance with U.S. 
GAAP, and that receipts and expenditures are being made only in accordance with authorizations of management and the directors of 
the Company; and provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use or disposition 
of the Company’s assets that could have a material effect on our financial statements. 

A control system, no matter how well designed and operated, can provide only reasonable, not absolute, assurance that the 
objectives of the control system are met. Further, the design of a control system must reflect the fact that there are resource constraints, 
and the benefits of controls must be considered relative to their costs. Because of the inherent limitations in a cost-effective control 
system, no evaluation of internal control over financial reporting can provide absolute assurance that misstatements due to error or fraud 
will not occur or that all control issues and instances of fraud, if any, within our Company have been detected. Therefore, even those 
systems  determined  to  be  effective  can  provide  only  reasonable  assurance  with  respect  to  financial  statement  preparation  and 
presentation. Management does not expect that the Company’s disclosure controls and procedures or its internal control over financial 
reporting will prevent or detect all errors and all fraud. 

To evaluate the effectiveness of our internal control over financial reporting, we use the 2013 framework in Internal Control—
Integrated  Framework  issued  by  the  Committee  of  Sponsoring  Organizations  of  the  Treadway  Commission  (the  “2013  COSO 
Framework”). Using the 2013 COSO Framework, our management, including our Executive Vice President/Chief Financial Officer, 
evaluated our internal control over financial reporting and concluded that our internal controls over financial reporting were effective as 
of December 31, 2021 to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial 
statements for external purposes in accordance with generally accepted accounting principles. 

ITEM 9B. OTHER INFORMATION 
None. 

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PART III 

ITEM 10. DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE 

Identification of Directors 

The names of our Directors and their ages, positions, and biographies are set forth below. 

Gloria E. Gebbia 
Age 79  

Gloria E. Gebbia is the managing manager of KCA. Ms. Gebbia was an owner and a director of StockCross. Additionally, Ms. 
Gebbia also serves as the President of Associates for Breast and Prostate Cancer Research, a non-profit organization that raises funds 
for the John Wayne Cancer Institute, which, under Ms. Gebbia’s leadership, has raised over $16 million for breast and prostate cancer 
research. 

John J. Gebbia  
Age 83 

From  February  2017  to  May  2020,  John  J.  Gebbia  served  as  a  Special  Advisor  to  the  Board  of  Directors.  John  J.  Gebbia 
commenced his employment in the brokerage industry in 1959. In 1962, Mr. Gebbia became Executive Vice President of Walston & 
Company.  After  becoming  CEO  of  Jesup  &  Lamont,  an  institutional  brokerage  firm,  Mr.  Gebbia  purchased  the  company  in  1983. 
Thereafter, Mr. Gebbia owned and/or controlled various brokerage firms including Kennedy Cabot & Co., which was sold in 1997 to 
Toronto Dominion Bank for $160,000,000. 

Charles A. Zabatta 
Age 79 

Charles A. Zabatta served as a consultant to StockCross from 2011 until 2016, acting as its head of Corporate Development. 
Mr. Zabatta has and continues to have a distinguished and successful career, predominately in the financial services industry, including 
holding various positions with the New York Stock Exchange, Paine Webber, Securities Settlement Corp., Josephthal Lyon & Ross, 
Kennedy Cabot & Co. and TD Waterhouse. Mr. Zabatta’s creative business skills have been instrumental in several acquisitions of small 
to midsize companies in various industries. Mr. Zabatta currently advises on capital raising, general business structure and management. 
Previously, Mr. Zabatta has served as a member of the board of Knight Capital and Kennedy Cabot & Co. Currently, Mr. Zabatta serves 
on the board of Paraco Gas Corporation, a large privately held independent energy company in the Northeast. Mr. Zabatta holds a B.A. 
in Industrial Psychology from Iona College. 

Francis V. Cuttita 
Age 53 

Francis V. Cuttita is a Senior Partner of Cuttita, LLP, a New York based law firm. Mr. Cuttita has over 24 years of practicing 
law in the areas of real estate and business transactions, media, sports and entertainment. Mr. Cuttita’s list of clients include Fortune 
100  corporations,  CEOs,  hedge  fund  managers,  legendary  professional  athletes,  entertainment  icons  and  Grammy  award  winning 
musicians. Mr. Cuttita also serves as an advisor to several national financial, insurance and sports businesses and is an active supporter 
and member of various nonprofit organizations.  Mr.  Cuttita  graduated  from  Swarthmore  College  and  received  his  law  degree  from 
Fordham University School of Law. 

Andrew H. Reich 
Age 66 

Andrew H. Reich has served as Executive Vice President, Chief Financial Officer and Assistant Secretary of the  Company 
since December  16, 2016.  Prior  thereto, Andrew H. Reich served in a variety of executive positions with StockCross from 2002 until 
2016.  Additionally,  Mr.  Reich  is  the  owner  of  Aarianna  Realty  Inc.,  a  real  estate  company.  Mr.  Reich  has  more  than  20  years  of 
experience in the financial industry, including  more  than  14  years  as  senior  management  of  StockCross.  Mr.  Reich  holds  a  M.B.A. 
from The University of Southern California and a B.B.A. from the Bernard Baruch College. 

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Jerry M. Schneider, CPA 
Age 77 

Jerry M. Schneider is a certified public accountant and has over 40 years of relevant accounting experience. Mr. Schneider is 
licensed  to  practice  public  accounting  in  New  York  and  Florida  and  is  a  member  of  the  American  Institute  of  Certified  Public 
Accountants, the New York State Society of Certified Public Accountants and the Florida Institute of Certified Public Accountants. Mr. 
Schneider was the Managing Partner of Schneider & Associates LLP, a CPA firm with approximately 20 professional staff and was the 
driving force in that firm’s growth and development until it merged with Marks Paneth LLP in 2008. From January 2011 to December 
31, 2017, Mr. Schneider was a Partner Emeritus and Senior Consultant at Marks Paneth LLP. Mr. Schneider is also a member of the 
Board of Directors of Prometheum, Inc., a company that is authorized by FINRA to run an AST for the general public for digital asset 
securities. In 2018, Mr. Schneider was appointed to the Board of Directors and the Audit Committee of Fiduciary Trust International 
South (a subsidiary of Fiduciary Trust International, which is owned by Franklin Templeton). In December 2019, Mr. Schneider was 
elected to be the chairman of the Audit Committee and was appointed to the Board of Directors of the Trust Committee of Fiduciary 
Trust  International  South.  Mr.  Schneider’s  practice  was  concentrated  in  the  areas  of  business  planning,  high  net  worth  individuals, 
manufacturing, retailing, securities broker-dealers, the hospitality industry, private educational institutions and estate planning. 

Cynthia DiBartolo 
Age 59 

Cynthia DiBartolo is the Founder and has served as Chief Executive Officer of Tigress Financial Partners since 2011. In her 
professional life, Ms. DiBartolo has 35 years of accomplishment-laden practice working in finance. She spent more than two decades 
aligned with Fortune 500 companies, driving achievements in revenue growth, brand expansion and new offerings. Beginning her career 
as an institutional credit analyst with Bear Stearns, then as an attorney on Wall Street with Merrill Lynch, Ms. DiBartolo developed 
excellent analytical and problem-solving skills and segued into the role of a Compliance Director at Smith Barney. During her time at 
Smith  Barney,  Ms.  DiBartolo  was  credited  as  the  visionary  leader  behind  a  joint  venture  plan  between  Smith  Barney  and  Citicorp 
Investment Services to develop offerings for the Mass Affluent market segment. Ms. DiBartolo has also served as a Business Leader to 
the White House Business Council for the Obama Administration. For the past several years, she shared the panel at the Comptrollers 
Summit along with New York State Comptroller Tom DiNapoli, and New York City Comptroller Scott Stringer to discuss advancing 
diversity and inclusion in financial services. Ms. DiBartolo served as a Business Leader for Governor Cuomo’s Ten Points-Women’s 
Initiative, which aims to break down barriers to women's full participation in society and create a positive and sustainable meritocracy 
in business. 

Identification of Executive Officers 

Name 

  Age 

  Position 

Andrew H. Reich 

66 

Executive Vice President, Chief Operating Officer, Chief Financial Officer and Secretary 

Andrew H. Reich has served as Executive Vice President, Chief Financial Officer and Assistant
Secretary of the Company  since December  16, 2016.  Prior  thereto, Andrew H. Reich served in a 
variety of executive positions with StockCross from 2002 until 2016. Additionally, Mr. Reich is 
the owner of Aarianna Realty Inc., a real estate company. Mr. Reich has more than 20 years of
experience  in  the  financial  industry,  including  more  than  14  years  as  senior  management  of
StockCross. Mr. Reich holds a M.B.A. from The University of Southern California and a B.B.A.
from the Bernard Baruch College. 

Corporate Governance 

Board Meetings 

The Board of Directors held 5 regular meetings and 3 special meetings during 2021. Each incumbent director attended at least 

75% of his or her Board of Directors meetings and all of his or her committee  meetings. 

Controlled Company 

We are a “Controlled Company” as defined in Rule 5615(c)(1) of the Nasdaq Stock Market because Gloria E. Gebbia and her 
family members hold more than 50% of our voting power for the election of directors. As a Controlled Company we are not required to 
have  a  majority  of  our  Board  of  Directors  comprised  of  independent  directors,  a  compensation  committee  comprised  solely  of 
independent directors or a nominating committee comprised solely of independent directors. 

74

Audit Committee of the Board of Directors 

The Audit Committee of our Board of Directors currently consists of Mr. Schneider, Chairman, Mr. Zabatta and Mr. Cuttita. 
The Board of Directors has determined that Mr. Schneider, Mr. Zabatta and Mr. Cuttita is each an “independent director” within the 
meaning of Rule 5605 (a)(2) of the Nasdaq Stock Market and within the meaning of the applicable rules and regulations of the  SEC. 

The Audit Committee held 4 meetings during 2021. 

The  Board  of  Directors  has  determined  that  Mr.  Schneider  qualifies  as  an  “audit  committee  financial  expert”  under  the 

applicable rules of the SEC. 

The Audit Committee was established to (i) assist the Board of Directors in its oversight responsibilities regarding the integrity 
of our financial statements, our compliance with legal and regulatory requirements and our auditor’s qualifications and independence, 
(ii) prepare the report of the Audit Committee contained herein, (iii) retain, consider the continued retention and termination of our
independent  auditors,  (iv)  approve  audit  and  non-audit  services  performed  by  our  independent  auditors  and  (v)  perform  any  other
functions from time to time delegated by the Board of Directors. The Board of Directors has adopted a written charter for the Audit
Committee, which is available on our website at www.siebert.com/company/investor-relations/shareholder-information.

Compensation Committee of the Board of Directors 

The Compensation Committee of our Board of Directors currently consists of Mr. Zabatta and Mr. Cuttita. The Compensation 
Committee  reviews  and  determines  all  forms  of  compensation  provided  to  our  executive  officers  and  directors.  The  Compensation 
Committee will administer a stock option and other employee benefit plans if and when adopted. The Compensation Committee does 
not function pursuant to a formal written charter and as a Controlled Company we are not required to comply with the Nasdaq Stock 
Market’s independence requirements. The Compensation Committee held no meetings during 2021. 

The Compensation Committee will evaluate the performance of our executive officers in terms of our operating results and 

financial performance and will determine their compensation in connection therewith. 

In accordance with general practice in the securities industry, our executive compensation includes base salaries, an annual 
discretionary cash bonus, and stock options and other equity incentives that are intended to align the financial interests of our executives 
with the returns to our shareholders. 

As part of its oversight of the Company’s executive compensation, the Compensation Committee will consider the impact of 
the Company’s executive compensation, and the incentives created by the compensation awards that it administers, on the Company’s 
risk profile. In addition, the Compensation Committee will review the Company’s compensation policies and procedures, including the 
incentives that they create  and factors  that  may  reduce  the  likelihood  of  excessive  risk  taking,  to  determine  whether  they  present  a 
significant risk to the Company. 

Nominating Committee of the Board of Directors 

The  Nominating  Committee  of  the  Board  of  Directors  currently  consists  of  Mr.  Zabatta  and  Mr.  Cuttita.  The  Nominating 
Committee does not function pursuant to a formal written charter and as a Controlled Company we are not required to comply with the 
Nasdaq Stock Market’s independence requirements. The Nominating Committee did not meet in 2021. 

The purpose of the Nominating Committee is to identify individuals qualified to become members of our Board of Directors 
and to recommend to the Board of Directors or the shareholders that such individuals be selected for directorship. In identifying and 
evaluating nominees for director, the Nominating Committee considers each candidate’s experience, integrity, background and skills as 
well as other qualities that the candidate may possess and factors that the candidate may be able to bring to the Board of Directors. We 
do  not  have  a  formal  policy  with  regard  to  the  consideration  of  diversity  in  identifying  director  nominees.  However,  the  Board of 
Directors believes that it is essential that its members represent diverse viewpoints, with a broad array of experiences, professions, skills, 
geographic representation and backgrounds that, when considered as a group, provide a sufficient mix of perspectives to allow the Board 
of Directors to best fulfill its responsibilities to the long-term interests of our shareholders. 

The Nominating  Committee  will  consider shareholder  nominees  for election  to our  Board of Directors.  In  evaluating  such 
nominees, the Nominating Committee will use the same selection criteria the Nominating Committee uses to evaluate other potential 
nominees. 

75

Indemnification of Officers and Directors 

We  are  parties  to  indemnification  agreements  with  our  executive  officers  and  directors  and  indemnify  them  to  the  extent 
permitted by applicable law against liabilities incurred as a result of their service to us and against liabilities incurred as a result of their 
service as directors of other corporations when serving at our request. We have a director’s and officer’s liability insurance policy, 
underwritten by the American International Group, Inc., in the annual aggregate amount of $5 million. As to reimbursements by the 
insurer of our indemnification expenses, the policy has a $250,000 deductible; there is no deductible for covered liabilities of individual 
directors and officers. 

Annual Shareholders Meeting Attendance Policy 

It  is  the  policy  of  our  Board  of  Directors  that  all  our  directors  are  strongly  encouraged  to  attend  each  annual  shareholder 

meeting. All of our directors attended the 2021 annual meeting of shareholders. 

Code of Ethics 

We have adopted a Code of Ethics for Senior Financial Officers applicable to our Chief Executive Officer, Chief Financial 
Officer, Treasurer, Controller, Principal Accounting Officer, and any of our other employees performing similar functions. A copy of 
the Code of Ethics for Senior Financial Officers is available on our website at www.siebert.com/company/investor-relations/shareholder-
information. 

Board Leadership Structure and Board of Directors 

Our Board of Directors does not have a chairman nor a lead independent director. The Company believes this structure allows 
all of the directors to participate in the full range of the Board of Director’s responsibilities with respect to its oversight of the Company’s 
management. The Board of Directors has determined that this leadership structure is appropriate given the size of the Company, the 
number of directors overseeing the Company, and the Board of Directors’ oversight responsibilities. 

The Board of Directors intends to hold at least four regular meetings each year to consider and address matters involving the 
Company. The Board of Directors also may hold special meetings to address matters arising between regular meetings. These meetings 
may take place in person or by telephone. The independent directors also regularly meet in executive sessions outside the presence of 
management. The Board of Directors has access to legal counsel for consultation concerning any issues that may occur during or between 
regularly scheduled Board meetings. As discussed above, the Board has established an Audit Committee, a Compensation Committee 
and a Nominating Committee to assist the Board in performing its oversight responsibilities. 

Board of Directors’ Role in Risk Oversight 

Consistent  with  its  responsibility  for  oversight  of  the  Company,  the  Board  of  Directors,  among  other  things,  oversees  risk 
management of the Company’s business affairs directly and through the committee structure that it has established. The principal risks 
associated with the Company are risks related to securities market volatility and the securities industry, lower price levels in the securities 
markets, intense competition in the brokerage industry, extensive government regulation, net capital requirements, customers’ failure to 
pay, an increase in volume on our systems or other events which could cause them to malfunction, reliance on information processing 
and communications systems, continuing changes in technology, dependence on the ability to attract and retain key personnel, the ability 
of our principal shareholder to control many key decisions and there may be a limited public market for our Common Stock, among 
other risks and uncertainties detailed in under Part I, Item 1A - Risk Factors of this Form 10-K as well as in our filings with the SEC. 

The Board of Directors’ role in the Company’s risk oversight process includes regular reports from senior management on 
areas of material risk to the Company, including operational, financial, legal, regulatory, strategic and reputational risks. The full Board 
of Directors (or the appropriate committee) receives these reports from management to identify and discuss such risks. 

The Board of Directors periodically reviews with management its strategies, techniques, policies and procedures designed to 
manage  these  risks.  Under  the  overall  supervision  of  the  Board of  Directors,  management  has  implemented  a  variety  of  processes, 
procedures and controls to address these risks. 

The Board of Directors requires management to report to the full Board of Directors on a variety of matters at regular meetings 
of the Board of Directors and on an as-needed basis, including the performance and operations of the Company and other matters relating 
to risk management. The Audit Committee also receives reports from the Company’s independent registered public accounting firm on 
internal control and financial reporting matters. These reviews are conducted in conjunction with the Board of Directors’ risk oversight 
function and enable the Board of Directors to review and assess any material risks facing Siebert. 

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10b5-1 Plans 

Andrew H. Reich, Gloria E. Gebbia, Charles Zabatta, Francis V. Cuttita, and certain employees of Siebert entered into 10b5-1 

plans in September 2021.  

Compliance with Section 16(a) of the Exchange Act 

Section 16(a) of the Exchange Act requires our executive officers and directors and persons who beneficially own more than 
10% of our Common Stock to file initial reports of ownership and reports of changes in ownership with the SEC. These executive 
officers, directors and shareholders are required by the SEC to furnish us with copies of all forms they file pursuant to Section 16(a). 

Based upon a review of Section 16(a) forms furnished to the Company, the Company believes that all applicable Section 16(a) 

filing requirements were met during the year ended December 31, 2021. 

Advisors to the Company 

Senior Advisors 

John M. Gebbia and Richard Gebbia, sons of Gloria E. Gebbia, are Co-CEO’s of MSCO and serve as Registered Principals 
and associated persons of MSCO. Before the close of the acquisition of StockCross, they were also serving as executive officers and 
directors of StockCross. Both Richard Gebbia and John M. Gebbia have extensive experience in the securities industry and work with 
MSCO and senior management of the Company to identify cost saving opportunities and improvements to the Company’s business. 

John M. Gebbia has been in the brokerage industry in various capacities since 1990. Mr. Gebbia was the President and CEO of 
Kennedy Cabot & Co., from 1992 to 1997 when it was acquired by Toronto Dominion Bank. Thereafter he was active with various 
Gebbia family businesses. From 2007 to 2020, Mr. Gebbia was associated with StockCross, most recently as a Director and its Executive 
Vice President.  

Richard  S.  Gebbia  has  been  in  the  brokerage  industry  since  1993.  From  2007  to  2020,  Mr.  Gebbia  was  associated  with 

StockCross in various capacities. Mr. Gebbia was the CEO and a Director of StockCross. 

David  J.  Gebbia  has  been  in  the  brokerage  industry  since  1993.  Mr.  Gebbia  is  currently  the  President  of  the  Company’s 

insurance subsidiary, PW. 

ITEM 11. EXECUTIVE COMPENSATION 

Summary Compensation Table 

The  following  table  presents  the  annual  compensation  paid  to  or  earned  by  our  current  Executive  Vice  President,  Chief 

Operating Officer and Chief Financial Officer (the “Named Executive Officer”) during the year ended December 31, 2021 and 2020. 

Name and Principal Position 

Year 

Salary  

Bonus  

Stock 
Awards  

Option 
Awards  

Non-Equity 
Incentive Plan 
Compensation 

Non-Qualified 
Deferred 
Compensation 
Earnings 

Other 
Compensation  

Totals 

Andrew H. Reich* 

2021 
2020 

$225,000 
$188,000 

$125,000 
$17,000 

— 
—  

— 
—  

— 
—  

— 
—  

—    $350,000 
—    $205,000 

* Represents the dollar amount recognized for financial statement reporting in accordance with ASC 718. Mr. Reich was named

to the positions of Executive Vice President, Chief Operating Officer and Chief Financial Officer effective December 16, 2016. 

Outstanding Equity Awards as of December 31, 2021 

As of December 31, 2021, the Company had no outstanding equity awards. 

Termination of Employment and Change-in-Control Arrangements 

77

Employment Agreements 

We are not a party to an employment agreement with any Named Executive Officer. All of our Named Executive Officers are 

employees at will. 

Option Agreements 

As of December 31, 2021, we had no option agreements with our Named Executive Officers. 

Compensation of Directors 

The following table discloses the cash, equity awards, and other compensation earned, paid, or awarded, as the case may be, to 

each of the Company’s directors during the year ended December 31, 2021. 

Name 

Fees Earned or 
Paid in Cash 

Stock 
Awards  

Option 
Awards  

Gloria E. Gebbia 
John J. Gebbia 
Andrew H. Reich 
Francis V. Cuttita 
Charles Zabatta 
Jerry M. Schneider 
Cynthia DiBartolo 

—  
—  
—  
$ 106,000 
$ 106,000 
$ 106,000 
—   

—  
—  
—  
—  
—  
—  
—  

—  
—  
—  
—  
—  
—  
—  

Non-Equity 
Incentive Plan 
Compensation  

Nonqualified 
Deferred 
Compensation 
Earnings  

All Other 
Compensation  

Total  

—  
—  
—  
—  
—  
—  
—  

—  
—  
—  
—  
—  
—  
—  

—  
—  
—  
—  
—  
—  
—  

—  
—  
—  
$ 106,000 
$ 106,000 
$ 106,000 
—  

Audit Committee Report to Shareholders 

The Audit Committee has reviewed and discussed with management the audited financial statements for the fiscal year ended 
December  31,  2021.  The  Audit  Committee  has  also  discussed  with  our  independent  registered  public  accounting  firm  the  matters 
required to be discussed by Auditing Standards No. 16, adopted by the PCAOB (United States) regarding, “Communications with Audit 
Committees,” including our critical accounting policies and our interests, if any, in “off-balance sheet” entities. Additionally, the Audit 
Committee has received the written disclosures and representations from the independent registered public accounting firm required by 
applicable requirements of the PCAOB (United States) regarding “Communication with Audit Committees Concerning Independence.” 

Based on the review and discussions referred to within this report, the Audit Committee recommended to the Board of Directors 
that the audited financial statements for the fiscal year ended December 31, 2021 be included in Siebert Financial Corp.’s Annual Report 
on Form 10-K for filing with the SEC. 

Audit Committee, 
Jerry M. Schneider, CPA, Chairman 
Charles Zabatta 
Francis V. Cuttita 

78

ITEM  12.  SECURITY  OWNERSHIP  OF  CERTAIN  BENEFICIAL  OWNERS  AND  MANAGEMENT 
AND RELATED STOCKHOLDER MATTERS 

The following table lists share ownership of our Common Stock as of March 14, 2022. The information includes beneficial 
ownership by each of our directors and the Named Executive Officers, all directors and executive officers as a group and beneficial 
owners known by our management to hold at least 5% of our Common Stock. Except as indicated in footnotes to this table, we believe 
that the shareholders named in this table have sole voting and investment power with respect to all shares of Common Stock shown to 
be  beneficially  owned  by  them  based  on  information  provided  to  us  by  these  shareholders.  Percentage  of  ownership  is  based  on 
32,403,235 shares of Common Stock outstanding as of March 14, 2022. 

Name and Address of Beneficial Owner (1) 

Shares of Common 
Stock 

Percent of Class 

Named Executive Officers and Directors 
 Gloria E. Gebbia / John J. Gebbia (2) 
 Andrew H. Reich 
 Francis V. Cuttita 
 Cynthia DiBartolo 
   Charles Zabatta(3) 
 Jerry M. Schneider 
Directors and named executive 
officers as a group (7 persons) 

Other Shareholders with 5% or More 

  Kimberly Gebbia(4) 
  9378 Wilshire Blvd. 
  Beverly Hills, CA 90212 

  John M. Gebbia 
  15 Exchange Place 
  Jersey City, NJ 07302 

* Less than 1% of outstanding shares

  17,838,473 
733,238 
187,773 
1,218,760 
608,439  
3,000 

20,589,683  

55% 
2% 
*

4% 
 2% 
* 

64% 

3,457,673 

11% 

2,087,091 

6% 

1) Unless otherwise indicated, the business address of each individual is c/o Siebert Financial Corp., 535 Fifth Avenue, 4th Floor, New
York, NY 10017.

2) Gloria E. Gebbia and John J. Gebbia are husband and wife. Includes 10,744,054 shares of our Common Stock owned by Gloria E.
Gebbia, 2,689,592 shares owned by Kimberly Gebbia, 2,087,091 shares owned by John M. Gebbia, 1,433,218 shares owned by David
J Gebbia, 116,437 shares owned by a family trust, and 768,081 shares owned by Richard S. Gebbia and the children of Richard and
Kimberly Gebbia.

3) Includes 508,439 shares owned by Charles Zabatta’s wife.

4) Includes 768,081 shares owned by Richard S. Gebbia and the children of Richard and Kimberly Gebbia.

79

ITEM  13.  CERTAIN  RELATIONSHIPS  AND  RELATED  TRANSACTIONS,  AND  DIRECTOR 
INDEPENDENCE 

Review and Approval of Related Party Transactions 

As set forth in our Amended and Restated Audit Committee Charter, the Audit Committee is responsible for reviewing and 

approving all related party transactions. 

Our Code of Ethics for Senior Financial Officers, applicable to our Chief Executive Officer, Chief Financial Officer, Controller, 
Treasurer, Principal Accounting Officer and other employees performing similar functions, provides that our Senior Financial Officers 
should endeavor to avoid any actual or potential conflict of interest between their personal and professional relationships and requires 
them to promptly report and disclose all material facts relating to any such relationships or financial interests which give rise, directly 
or  indirectly,  to an  actual or potential  conflict  of  interest  to  the  Audit  Committee.  The  Code of  Ethics  also provides  that no Senior 
Financial Officer should knowingly become involved in any actual or potential conflict of interest without the relationship or financial 
interest having been approved by the Audit Committee. Our Code of Ethics does not specify the standards that the Audit Committee 
would apply to a request for a waiver of this policy. 

ITEM 14. PRINCIPAL ACCOUNTING FEES AND SERVICES 

Baker Tilly US, LLP (“Baker Tilly”) currently serves as our independent registered public accounting firm. 

Audit and Tax Fees 

Our Audit Committee has determined that the services described below that were rendered by Baker Tilly are compatible with 

the maintenance of Baker Tilly’s independence from our management. 

Audit Fees 

The aggregate fees billed by Baker Tilly for professional services rendered for the 2021 and 2020 audit of our annual financial 

statements and reviews of our quarterly financial statements were both $345,000. 

All Other Fees 

Baker Tilly rendered no other services for Siebert for the year ended December 31, 2021 and 2020. 

Pre-Approval Policy 

The  Audit  Committee  pre-approves  all  audit  and  non-audit  services  provided  by  our  independent  auditors  prior  to  the 
engagement of the independent auditors with respect to such services. With respect to audit services and permissible non-audit services 
not previously approved, the Audit Committee has authorized the Chairman of the Audit Committee to approve such audit services and 
permissible non-audit services, provided the Chairman informs the Audit Committee of such approval at the next regularly scheduled 
meeting. All “Audit Fees” and “All Other Fees” set forth above were pre-approved by the Audit Committee in accordance with its pre-
approval policy. 

80

PART IV 

ITEM 15. EXHIBITS, FINANCIAL STATEMENT SCHEDULES 

The exhibits required by Item 601 of Regulation S-K filed as part of, or incorporated by reference in, this Annual Report are 

listed in the accompanying Exhibit Index. 

(a) The following documents are filed as part of this report:

1. Financial Statements

The consolidated financial statements for the year ended December 31, 2021 and 2020 commence on page 36 of this Annual

Report on Form 10-K. 

2. Financial Statement Schedules

None. 

3. Exhibits

The exhibits listed in the following Index to Exhibits are filed or incorporated by reference as part of this Annual Report on

Form 10-K. 

81

Exhibit 
No. 
2.1 

2.2 

2.3 

2.4 

3.1 

EXHIBIT INDEX 

Description Of Document 

Plan and Agreement of Merger between J. Michaels, Inc. and Muriel Siebert Capital Markets Group, Inc., dated as of 
April 24, 1996 (“Merger Agreement”) (incorporated by reference to Siebert Financial Corp.’s Annual Report on 
Form 10-K for the fiscal year ended December 31, 1996) 

Amendment No. 1 to Merger Agreement, dated as of June 28, 1996 (incorporated by reference to Siebert Financial 
Corp.’s Annual Report on Form 10-K for the fiscal year ended December 31, 1996) 

Amendment No. 2 to Merger Agreement, dated as of September 30, 1996 (incorporated by reference to Siebert 
Financial Corp.’s Annual Report on Form 10-K for the fiscal year ended December 31, 1996) 

Amendment No. 3 to Merger Agreement, dated as of November 7, 1996 (incorporated by reference to Siebert 
Financial Corp.’s Annual Report on Form 10-K for the fiscal year ended December 31, 1996) 

Certificate of Incorporation of Siebert Financial Corp., formerly known as J. Michaels, Inc. originally filed on April 
9, 1934, as amended and restated to date (incorporated by reference to Siebert Financial Corp.’s Annual Report on 
Form 10-K for the fiscal year ended December 31, 1997) 

3.1 (a) 

Certificate of Amendment to Certificate of Incorporation of Siebert Financial Corp., as amended and restated, filed 
February 2, 2020. (incorporated by reference to Siebert Financial Corp.'s Annual Report on Form 10-K for the fiscal 
year ended December 31, 2019) 

3.2 

4.0 

4.1 

10.1 

10.2 

10.3 

10.6 

10.7 

10.8 

10.9 

By-laws of Siebert Financial Corp. (incorporated by reference to Siebert Financial Corp.’s Registration Statement on 
Form S-1 (File No. 333-49843) filed with the SEC on April 10,  1998) 

Description of Registrant’s Securities 

Siebert Financial Corp. 2021 Equity Incentive Plan** 

Acquisition Agreement, dated September 1, 2016, by and among, Siebert Financial Corp., the Majority Shareholder 
and KCA (incorporated by reference to Siebert Financial Corp.’s Current Report on Form 8-K filed with the SEC on 
September 2, 2016) 

Assignment dated December 16, 2016 by and between the Majority Shareholder and Siebert Financial Corp. 

Consent and Waiver dated as of December 16, 2016 by and among Siebert Cisneros Shank Financial, LLC, Siebert 
Cisneros Shank & Co. L.L.C. and Siebert Financial Corp. 

Siebert Financial Corp. 2007 Long-Term Incentive Plan (incorporated by reference to Siebert Financial Corp.’s 
Registration Statement on Form S-8 (File No. 333-144680) filed with the SEC on July 18, 2007)** 

Fully Disclosed Clearing Agreement, by and between NFS LLC and Muriel Siebert & Co., Inc. dated May 5, 2010. 
(incorporated by reference to Siebert Financial Corp.’s Quarterly Report on Form 10-Q filed with the Securities and 
Exchange Commission on August 16, 2010)* 

Asset Purchase Agreement, dated as of June 26, 2017 by and among StockCross Financial Services, Inc., Muriel 
Siebert & Co., Inc. and Siebert Financial Corp. (incorporated by reference to Siebert Financial Corp.’s Current 
Report on Form 8-K filed with the SEC on June 28, 2017) 

StockCross Share Repurchase Agreement dated as of January 18, 2019 by and among tZERO Group, Inc., a 
Delaware corporation, StockCross Financial Services, Inc., a Massachusetts corporation and Muriel Siebert & Co., 
Inc., a Delaware Corporation (incorporated by reference to Siebert Financial Corp.’s Current Report on Form 8-K 
filed with the SEC on January 25, 2019) 

10.10 

Equity Interests Purchase Agreement, dated as of September 27, 2019, by and among Siebert Financial Corp., 
Weeden Investors L.P. and Weeden Securities Corporation. (incorporated by reference to Siebert Financial Corp.’s 

82

10.11 

10.12 

10.13 

10.14 

10.15 

10.16 

10.17 

10.18 

10.19 

10.20 

Current Report on Form 8-K filed with the SEC on October 3, 2019) 

Promissory Note, dated as of December 2, 2019, made by Siebert Financial Corp. in favor of Gloria E. Gebbia. 
(incorporated by reference to Siebert Financial Corp.’s Current Report on Form 8-K filed with the SEC on December 
4, 2019) 

Agreement and Plan of Merger, dated as of December 31, 2019 by and among Siebert Financial Corp., Muriel 
Siebert & Co., Inc., StockCross Financial Services, Inc. (“StockCross”) and each of the shareholders of StockCross. 
(incorporated by reference to Siebert Financial Corp.’s Current Report on Form 8-K filed with the SEC on January 7, 
2020) 

Loan and Security Agreement, dated as of July 22, 2020, by and between East West Bank and Siebert Financial 
Corp. (incorporated by reference to Siebert Financial Corp.’s Current Report on Form 8-K filed with the SEC on July 
28, 2020) 

Form of Term Loan Note (incorporated by reference to Siebert Financial Corp.’s Current Report on Form 8-K filed 
with the SEC on July 28, 2020) 

Common Stock Purchase Agreement, dated as of January 31, 2021, between Siebert Financial Corp. and OpenHand 
Holdings, Inc. 

Amendment to Fully Disclosed Clearing Agreement, dated as of August 1, 2021, by and between Muriel Siebert & 
Co., Inc. and National Financial Services LLC,  

Guaranty Agreement, dated as of August 1, 2021, between Siebert Financial Corp. and National Financial Services 
LLC 

Amendment No. 1 to Common Stock Purchase Agreement, dated as of August 18, 2021, between Siebert Financial 
Corp. and OpenHand Holdings, Inc. 

Agreement between Siebert Financial Corp. and Tigress Holdings, LLC, dated November 16, 2021. 

Purchase Agreement dated as of December 30, 2021, for 653 Collins Ave, Miami Beach, FL, between Siebert 
Financial Corp. and City National Bank of Florida, a national banking association, as trustee under the provisions of 
a certain Trust Agreement, dated 22nd day of March, 1993 

10.21 

Promissory Note, dated as of December 30, 2021, made by Siebert Financial Corp. in favor of Gloria E. Gebbia 

10.22 

Promissory Note and Loan and Security Agreement, dated as of December 30, 2021, between East West Bank and 
Siebert Financial Corp. 

10.23 

Agreement between Siebert Financial Corp. and Hedge Connection, Inc., dated January 21, 2022. 

21.1 

  Subsidiaries of the registrant*** 

23.1 

Consent of Baker Tilly US, LLP 

31.1 

  Certification of Andrew H. Reich pursuant to Exchange Act Rules 13a-14(a) and 15d-14(a), as adopted pursuant to 

Section 302 of the Sarbanes-Oxley Act of 2002*** 

32.1 

101.
101.
101.
101.
101.
101.

Certification of Andrew H. Reich of Periodic Financial Report under Section 906 of the Sarbanes-Oxley Act of 
2002*** 

XBRL Instance Document 

INS 
SCH XBRL Taxonomy Extension Schema
CAL XBRL Taxonomy Extension Calculation Linkbase
DEF XBRL Taxonomy Extension Definition Linkbase
LAB XBRL Taxonomy Extension Label Linkbase
PRE XBRL Taxonomy Extension Presentation Linkbase

83

104 

Cover Page Interactive Data File (embedded with Inline XBRL document). 

*
Portions of the indicated document have been afforded confidential treatment and have been filed separately with the SEC
pursuant to Rule 24b-2 of the General Rules and Regulations promulgated under the Securities Exchange Act of 1934, as amended.
** 
*** 

Management contract or compensatory plan or arrangement.
Filed herewith

ITEM 16. FORM 10-K SUMMARY 

None 

84

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused 

this report to be signed on its behalf by the undersigned, thereunto duly authorized. 

SIGNATURES 

SIEBERT FINANCIAL CORP. 

By:     /s/ Andrew H. Reich 
Andrew H. Reich 
Executive Vice President, Chief Operating Officer, Chief Financial 
Officer, Secretary and Director (Principal executive, financial and 
accounting officer) 

Date: March 30, 2022 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following 

persons on behalf of the registrant and in the capacities and on the dates indicated. 

Name 

Title 

Date 

/s/ Andrew H. Reich 
Andrew H. Reich 

/s/ Gloria E. Gebbia 
Gloria E. Gebbia 

/s/ John J. Gebbia 
John J. Gebbia  

/s/ Charles Zabatta 
Charles Zabatta 

/s/ Francis V. Cuttita 
Francis V. Cuttita 

/s/ Jerry M. Schneider 
Jerry M. Schneider 

/s/Cynthia DiBartolo 
Cynthia DiBartolo 

Executive Vice President, Chief Operating  Officer and 

March 30, 2022

  Chief Financial Officer, Secretary and Director (Principal executive, financial 
  and accounting officer) 

March 30, 2022 

March 30, 2022 

March 30, 2022 

March 30, 2022 

March 30, 2022 

March 30, 2022 

Director 

Director 

Director 

Director 

Director 

Director 

85

(cid:62)(cid:55)(cid:75)(cid:76)(cid:86)(cid:3) (cid:83)(cid:68)(cid:74)(cid:72)(cid:3) (cid:76)(cid:81)(cid:87)(cid:72)(cid:81)(cid:87)(cid:76)(cid:82)(cid:81)(cid:68)(cid:79)(cid:79)(cid:92)(cid:3)(cid:79)(cid:72)(cid:73)(cid:87)(cid:3)(cid:69)(cid:79)(cid:68)(cid:81)(cid:78)(cid:64)

UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION 
Washington, D.C. 20549 

Form 10-K/A 

(Amendment No. 1) 

(Mark One) 
(cid:1409) ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended: December 31, 2021 

(cid:1407) TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from ___________to ___________ 

Commission file number 0-5703 

Siebert Financial Corp. 
(Exact name of registrant as specified in its charter) 

New York
(State or other jurisdiction of incorporation or organization)

11-1796714
(I.R.S. Employer Identification No.) 

535 Fifth Avenue, 4th Floor, New York, NY
(Address of principal executive offices) 

10017
(Zip Code) 

(212) 644-2400
Registrant’s telephone number, including area code 

Securities registered pursuant to Section 12(b) of the Exchange Act: 

Title of each class 
Common Stock - $0.01 par value 

Trading Symbol(s) 
SIEB 

Name of each exchange on which registered 
The Nasdaq Capital Market 

Securities registered under Section 12(g) of the Exchange Act: 

NONE 
(Title of class) 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes (cid:1407) No (cid:1409)

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes (cid:1407) No (cid:1409)

Indicate  by  check  mark  whether  the  registrant  (1)  has  filed  all  reports  required  to  be  filed  by  Section  13  or  15(d)  of  the  Securities 
Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), 
and (2) has been subject to such filing requirements for the past 90 days. Yes (cid:1409) No (cid:1407)

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant 
to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant 
was required to submit such files). Yes (cid:1409) No (cid:1407)

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting 
company.  See  the  definitions  of  “large  accelerated  filer,”  “accelerated  filer,”  smaller  reporting  company”  and  “emerging  growth 
company” in Rule 12b-2 of the Exchange Act: 

Large accelerated filer (cid:1407)
Non-accelerated filer (cid:1409)

Accelerated filer (cid:1407)
Smaller reporting company (cid:1409)
Emerging growth company (cid:1407)

If  an  emerging  growth  company,  indicate  by  check  mark  if  the  registrant  has  elected  not  to  use  the  extended  transition  period  for 
complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. (cid:1407)

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act). Yes (cid:1407) No (cid:1409)

The aggregate market value of the Common Stock held by non-affiliates of the registrant (based upon the last sale price of the Common 
Stock reported on the Nasdaq Capital Market as of the last business day of the registrant’s most recently completed second fiscal quarter 
(June 30, 2021), was approximately $64,193,000. 

The number of shares of the registrant’s outstanding Common Stock, as of May 20, 2022, was 32,403,235 shares.(cid:3031)(cid:3031)

Documents Incorporated by Reference: None 

EXPLANATORY NOTE 

Siebert Financial Corp. (the “Company”) is filing this Form 10-K/A as Amendment No. 1 (the “Amendment”) to its Annual 
Report on Form 10-K for the fiscal year ended December 31, 2021 (the “Annual Report”) that was filed with the Securities and Exchange 
Commission on March 30, 2022 for the purpose of correcting the report of the Company’s independent registered public accounting 
firm, Baker Tilly US, LLP (PCAOB ID 23), which due to an error by Baker Tilly US, LLP, did not include the appropriate language. 

This Amendment does not reflect any subsequent events occurring after the original filing date of the Annual Report and does 
not modify or update in any way disclosures made in the Annual Report except to furnish the corrected independent registered public 
accounting firm’s report. 

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM 

To the Shareholders and the Board of Directors of Siebert Financial Corp. 

Opinion on the Financial Statements 

We have audited the accompanying consolidated statements of financial condition of Siebert Financial Corp. & Subsidiaries 
(the Company) as of December 31, 2021 and 2020, the related consolidated statements of income, changes in stockholders' equity and 
cash  flows  for  the  years  then  ended,  and  the  related  notes  (collectively  referred  to  as  the  consolidated  financial  statements).  In  our 
opinion,  the  consolidated  financial  statements  present  fairly,  in  all  material  respects,  the  financial  position  of  the  Company  as  of 
December 31, 2021 and 2020, and the results of its operations and its cash flows for the years then ended, in conformity with accounting 
principles generally accepted in the United States of America. 

Basis for Opinion 

These consolidated financial statements are the responsibility of the Company's management. Our responsibility is to express 
an opinion on the Company's consolidated financial statements based on our audits. We are a public accounting firm registered with the 
Public Company Accounting Oversight Board (United States) (PCAOB) and are required to be independent with respect to the Company 
in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission 
and the PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform 
the audit to obtain reasonable assurance about whether the consolidated financial statements are free of material misstatement, whether 
due to error or fraud. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial 
reporting. As part of our audits we are required to obtain an understanding of internal control over financial reporting but not for the 
purpose  of  expressing  an  opinion  on  the  effectiveness  of  the  Company's  internal  control  over  financial  reporting.  Accordingly,  we 
express no such opinion. 

Our audits included performing procedures to assess the risks of material misstatement of the consolidated financial statements, 
whether due to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test 
basis, evidence regarding the amounts and disclosures in the consolidated financial statements. Our audits also included evaluating the 
accounting  principles  used  and  significant  estimates  made  by  management,  as  well  as  evaluating  the  overall  presentation  of  the 
consolidated financial statements. We believe that our audits provide a reasonable basis for our opinion. 

Critical Audit Matters 

Critical  audit  matters  are  matters  arising  from  the  current  period  audit  of  the  consolidated  financial  statements  that  were 
communicated or required to be communicated to the audit committee and that: (1) relate to accounts or disclosures that are material to 
the consolidated financial statements and (2) involved our especially challenging, subjective, or complex judgments. We determined 
that there are no critical audit matters. 

/s/ Baker Tilly US, LLP 

We have served as the Company's auditor since 2017. 

New York, New York 
March 30, 2022 

EXHIBIT INDEX 

Description Of Document 

Certification of Andrew H. Reich pursuant to Exchange Act Rules 13a-14(a) and 15d-14(a), as adopted 
pursuant to Section 302 of the Sarbanes-Oxley Act of 2002*** 
Consent of Baker Tilly US, LLP*** 

Exhibit 
No. 
31.1 

23.1 

*** 

 Filed herewith 

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the registrant has duly caused this 
Amendment No. 1 to the annual report on Form 10-K of Siebert Financial Corp. to be signed on its behalf by the undersigned, thereunto 
duly authorized. 

SIGNATURES 

 SIEBERT FINANCIAL CORP. 

By: 

/s/ Andrew H. Reich 
Andrew H. Reich 
Executive Vice President, Chief Operating Officer, 
Chief Financial Officer, Secretary and Director 
(Principal executive, financial and accounting officer) 

Date: May 20, 2022 

Pursuant to the requirements of the Securities Exchange Act of 1934, this Amendment No. 1 to the annual report on Form 10-
K of Siebert Financial Corp. has been signed below by the following persons on behalf of the registrant and in the capacities and on the 
dates indicated. 

Name 

Title 

/s/ Andrew H. Reich 
Andrew H. Reich 

/s/ Gloria E. Gebbia 
Gloria E. Gebbia 

/s/ John J. Gebbia 
John J. Gebbia 

/s/ Charles Zabatta 
Charles Zabatta 

/s/ Francis V. Cuttita 
Francis V. Cuttita 

/s/ Jerry M. Schneider
Jerry M. Schneider 

/s/Cynthia DiBartolo 
Cynthia DiBartolo 

Executive Vice President, Chief Operating Officer and
Chief Financial Officer, Secretary and Director (Principal 
executive, financial and accounting officer) 

Director 

Director 

Director 

Director 

Director

Director

Date 

May 20, 2022 

May 20, 2022 

May 20, 2022 

May 20, 2022 

May 20, 2022 

May 20, 2022 

May 20, 2022