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Southern Cross Media Group Ltd

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FY2017 Annual Report · Southern Cross Media Group Ltd
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ANNUAL
REPORT

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Southern Cross Austereo . Annual Report

ED SHEERAN – HANGING ROCK
08.02.2017

6

Southern Cross Austereo . Annual Report84

AM, FM & 
Digital Radio 
Stations

7.3 Million National Reach

4.6 Million listeners 
nationally each week

3.5 Million listeners 
nationally each week

43 FM Stations

35 AM & FM Stations

1 Podcast 
Network

17

#1 Online 
Radio Group

#1 Radio Group 
on Social

17 Local TV  
News Services

4.8 Million weekly 
TV viewers

$1 Billion

Capitalisation

2,500+

Staff

Southern Cross Austereo . Annual Report

7

Statistics Snapshot

SCA’s Winning Ambition 

Metro Audiences Engage with SCA

Winning The Hearts of Locals in Regional Australia

Australia’s Largest Audio Network

The Commercial Power of SCA

Our People, Values & Partners

Board of Directors

Chairman’s Statement

CEO’s Report

Financial Report

4-5

 8-9

10-11

12-13

14-15

16-17

18-19

20-21

22-23

24-25

26

8

Southern Cross Austereo . Annual Report9

LEADING BRANDS
Delivering unrivalled scale & simplicity

10

Southern Cross Austereo . Annual ReportSOUTHERN CROSS AUSTEREO’S 

WINNING 
AMBITION 
SCA 

is  Australia’s  pre-eminent 
and  most  diverse  entertainment 
company,  with  audio  and  visual 
brands  and  content  reaching  95% 

local  content  ensures  communities  want  to 
watch,  listen  to  and  engage  with  SCA  in  a 
meaningful way every day.

of Australians.

to 

aspires 

preferred 
SCA 
entertainment company across its metro and
regional markets.

the 

be 

Dominant  brands  supported  by 
leading 
social  media,  live  events,  video,  online  and 
mobile  assets,  delivering  truly  national  and 

Its  strength  as  an  entertainment  company 
comes from its people; high profile national 
and  local  celebrities,  and  talented  and 
dedicated  employees  located  in  more  than 
60  offices.  Superior  metrics  and  insights
into audiences and their behaviour, together 
with  the  ability  to  attract  revenue  by 
connecting  clients  to  engaged  audiences, 
sets SCA apart.

11

Southern Cross Austereo . Annual ReportMCG – AFL Grand Final
01.10.2016

METRO AUDIENCES

ENGAGE
SCA

WITH
SCA  engages  with  4.7  million 

to 

consumers  in  metro  Australia 
understanding  how 
reach 
Australians  through  its  radio 
stations,  at  a  live  event,  running  a 
social  media  campaign  or  using  its 
multi-platform  mediums.  Creating  and 
developing  existing  and  new 
talent, 
SCA  hosts  the  largest  and  most  diverse 
national and local talent line-up.

12

Southern Cross Austereo . Annual ReportENGAGE

The Hit Network 

Triple M

Focusing on hit music, old-school favourites 
and RNB Fridays with hit shows at Breakfast 
and  Drive,  Hit  entertains  3  million  radio 
listeners  every  week,  8.6  million  Facebook 
fans, 1.98 million Twitter followers and 1.26 
million Instagram followers.

Leading  with  audiences  under  40  years 
of  age,  Hit  supports  popular  personalities 
including  Fifi  Box,  Em  Rusciano,  Osher 
Gunsberg,  Abby  Coleman,  Harley  Breen, 
Brendan  Fevola,  Dave  Thornton,  Hamish 
Blake,  Andy  Lee,  Carrie  Bickmore,  Tommy 
Little,  Constance  Hall,  Heidi  Anderson, 
Angus O’Loughlin and Ash London.

Hit  Network’s  collaboration  with  Frontier 
Touring  in  2016  saw  sell-out  RNB  Fridays 
Live  events  in  Sydney,  Brisbane,  Perth, 
Adelaide  and  Melbourne,  with  over  50,000 
attendees  and  over  6  million  participants 
across social media. And the World Famous 
Rooftop continues to host globally renowned 
artists such as Katy Perry, Robbie Williams, 
Keith  Urban,  Macklemore  and  Ed  Sheeran. 
Fans  attend  the  spectacular  shows  that
also  create  world-class  content  across  all
the  Hit  stations  and  its  online  and  social 
media platforms.

After  nearly  40  years,  Triple  M  continues 
to  be  an  iconic  radio  entertainment  brand 
bringing  the  best  music,  sport,  comedy 
and  entertainment  to  predominantly  male 
audiences around Australia.

With  2.3  million  radio  listeners  each  week, 
2.89  million  Facebook  fans  and  425,000 
Twitter  followers,  the  Network  continues 
to  grow  audiences  with  its  depth  of  talent 
centred  around  sporting  heroes,  comedians 
and  music  gurus  including  Matty  Johns, 
Mark  Geyer,  Gus  Worland,  Ryan  Girdler, 
Peter Sterling, The Chaser, Roy & HG, Eddie 
McGuire,  Luke  Darcy,  Mick  Molloy,  James 
Brayshaw,  Billy  Brownless,  Chris  Judd, 
Gorden  Tallis,  Greg  Martin,  Robin  Bailey, 
Ed Kavalee, Libby Trickett, Dennis Cometti, 
Mark Ricciuto, Chris Dittmar, Andrew Jarman 
and Dale Lewis. 

Offering live experiences for lucky listeners, 
together  with  creating  great  original 
online  content,  Triple  M’s  Garage  Sessions 
showcase performances have included Sting 
and Bernard Fanning.

13

Southern Cross Austereo . Annual ReportWINNING
THE HEARTS
OF LOCALS

IN REGIONAL AUSTRALIA 

Broadcasting  68  radio  stations  and 

89  free-to-air  TV  signals,    SCA’s 
radio and TV assets reach all corners 
of regional Australia.

Millions  watch  SCA’s  free-to-air 
TV in regional Australia 

Australia’s biggest radio networks

to 

In late 2016, the Hit and Triple M Networks 
were  expanded 
include  most  SCA 
regional radio stations. The Hit Network now
boasts 43 stations nationally and Triple M has 
35 stations.

Under 
the  Nine  Network  brand,  SCA 
broadcasts  TV  in  the  regional  Queensland, 
regional Victoria and regional Southern New 
South Wales licence areas. 

And SCA also broadcasts the Seven Network 
channels  in  Tasmania,  Darwin  and  the 
Remote Central and Eastern Australia; Nine, 
Seven and Ten channels in Broken Hill and 
Spencer  Gulf  and  the  Nine  channels  in 
Tasmania  and  Ten  channels  in  Darwin  and 
Remote  Central  and  Eastern  Australia  (in 
joint ventures).

In partnership with the Federal Government, 
SCA  offers  the  Viewer  Access  Satellite 
Television  (VAST)  services,  giving  TV  to 
Australians  living  and  travelling  in  remote 
Australia and in black-spot areas. 

Listeners  outside  of  the  capital  cities  now 
have  exposure  to  exciting  Hit  and  Triple  M 
competitions and experiences and events such 
as  The  Hit  Network’s  World  Famous  Rooftop 
and the Triple M Garage Sessions. SCA’s local 
stations  continue  to  offer  a  wide  range  of 
music and great shows with firmly established 
and  adored  home-grown  talent,  local  news 
and  community  information,  meaning  they 
remain firmly focused on “everything local”.

radio  audiences 
local 
Measurement  of 
continues  to  improve  with  SCA  participating 
in 19 regional market surveys in 2017. It also 
shows  audience  shares  have  increased  and 
the  overall  number  has  risen  to  as  many  as 
2.4 million people. 

14

Southern Cross Austereo . Annual ReportRegional radio and TV delivers to 
local communities

Local  TV  news,  sport  and  weather  ensures 
viewers  know  what  is  going  on  in  their
local communities.

Local SCA teams produce a Tasmanian news 
bulletin and a local bulletin is produced for 
Broken Hill and Spencer Gulf. 

SCA  is  now  broadcasting  15  local  news  TV 
services  across  regional  Victoria,  Southern 
New South Wales and regional Queensland. 
News 
journalists  and  production  staff 
employed  by  Nine  are  located  in  each
local market.

to 

relevant 

Focused  on  content 
their 
communities,  SCA’s  local  radio  breakfast 
teams  bring  their  listeners  the  latest  from 
their  regions  including  more  than  21,500 
hours/year of local news, sport and weather 
via 72 separate local news services.

15

Southern Cross Austereo . Annual Report16

Southern Cross Austereo . Annual ReportKATY PERRY – WORLD FAMOUS ROOFTOP
30.06.2017

AUSTRALIA’S
LARGEST AUDIO 
NETWORK

SCA offers listeners more music and 

content  than  ever  and  makes  it 
available  when  and  how  they  want 
it, via their devices of choice.

Radio  stations  are  streamed  from  their 
websites,  from  the  industry  mobile  app 
‘RadioApp’  and  from  many  SCA  stations 
streamed 
branded
their 
mobile apps.

from 

own 

Stations  are  available  live  and  via  catch-
up  podcasts.  Many  SCA  show  podcasts 
are  regularly  in  the  top  ten  entertainment 
and  comedy  catch-up  podcasts,  with  Em 
Rusciano  and  Harley  Breen  consistently 
achieving success in both rankings.

All  metropolitan  stations  are  broadcast  in 
digital together with a further six stand-alone 
digital stations. The Hit Network broadcasts 
Buddha  Hits,  Easy  Hits  and  Oldskool 
Hits  and  the  Triple  M  Network  broadcasts
Triple M Classic Rock, Triple M Greatest Hits 

and  Triple  M  Modern  Rock,  all  extending
the  listening  options  under  each  of  the 
primary brands. 

The  future  of  Audio  –  Audio  on 
demand; There’s One for Everyone 

Consumers  are  keen  to  listen  to  some  of
their  audio  content  on-demand  as  a 
personalised experience.

With its audio expertise, SCA has developed 
a  new  podcasting  network  offering  listeners 
original audio content on-demand, available 
via the PodcastOne website and mobile app.

SCA is pioneering a new type of commercial 
entertainment  in  Australia,  reinvigorating 
the art of compelling storytelling by creating
long-form 
and  commissioning  original 
content  across  multiple  genres  including 
lifestyle, sport, business, true crime, science 
and health. 

17

Southern Cross Austereo . Annual Report18

Southern Cross Austereo . Annual ReportSTING – Triple M Garage Session
03.10.2016

THE COMMERCIAL 

POWER
OF SCA

SCA delivers to its clients large-scale 

engaged  radio  and  TV  audiences, 
combined with consumers who are 
interacting  with  complementary 
social media, online and streaming content.

And SCA is adapting to the changing media 
landscape,  offering  more  opportunities  to 
deliver  audiences  and  an  understanding  of 
those  audiences.  By  integrating  new  digital 
radio  stations  into  the  Hit  and  Triple  M 
Networks,  clients  can  reach  their  desired 
consumers across a family of “like-minded” 
but nuanced stations in each Network. 

Moving  into  audio  on  demand  SCA  can 
deliver clients targeted audiences who have 

specifically chosen the content and are often 
difficult to reach with other forms of media. 

SCA’s exclusivity to sell Vevo digital inventory 
and music video content in Australia expands 
SCA’s credentials as the place for advertisers 
to go to for entertainment content. 

With  a  strong  research  and  analytics  team, 
SCA  deeply  understands  its  audiences. 
Insight  combined  with  reach  and  depth  of 
brands  and  assets  means  clients  are  better 
able  to  build  and  amplify  their  campaigns. 
To  enhance  clients’  ability  to  measure  and 
understand regional audiences, in 2017 SCA 
invested  to  give  media  agencies  access  to 
new  survey  data  via  “Frequency”  software. 

19

Southern Cross Austereo . Annual ReportSCA Habitat for Humanity Build Team

OUR PEOPLE, 
VALUES & 
PARTNERS
SCA  prides  itself  on  a  culture  that 

Diversity and Inclusion

attracts  and  retains  talented  and 
creative  people  in  an  environment 
where  they  can  perform  at  their 
best.  An employee engagement and culture 
audit  has  given  SCA  valuable  insights  into 
current  culture  and  identified  initiatives 
to  build  a  high  performance  environment. 
Underpinning the culture are the SCA Values, 
which the company shares and identifies as 
its deepest beliefs and aspirations.

Diversity is a creative opportunity to respond 
and  be  relevant  to  audiences  and  clients. 
SCA  creates  a  working  environment  that 
recognises and respects individuals’ unique 
contributions  and  encourages  their  full 
potential. Diversity is sought in all practices 
including 
selection, 
talent  management,  succession  planning, 
promotions and development opportunities. 

recruitment 

and 

Learning and Developing

SCA Embrace

SCA’s 

strategic 

Reaching 
objectives 
requires  a  skilled,  capable  and  progressive 
workforce,  with  the  ability  to  adapt  and 
respond  to  internal  and  external  influences 
and changing priorities. SCA’s Learning and 
Development Plan focuses on building skills 
and  capabilities  to  build  ongoing  success 
and support a culture of continuous learning 
and high performance.

SCA Embrace is a two-year charity partnership 
designed  to  concentrate  resources  to  make 
a  tangible  difference  to  the  community. 
Under the current two-year partnership SCA 
is  working  with  and  supporting  OzHarvest, 
Black Dog Institute and CanTeen. 

20

Southern Cross Austereo . Annual ReportSince 2016 SCA has provided the charities 
with  more  than  $12  million  in  airtime, 
together with support for their events, access 
to  talent  for  hosting  rolls,  on-air  interviews, 
social media support, concert tickets, access 
to research and other departments and event 
day activation support.

Give Me 5 For Kids

SCA’s national fundraiser supports and raises 
funds  for  local  children’s  hospital  wards 
across  regional  Australia.  Over  the  last  20 
years  almost  $20  million  has  been  raised 
benefitting over 40 children’s hospital wards.

Habitat For Humanity

Annually  SCA  selects  staff  to  volunteer  at 
an  overseas  location  and  work  together  in 
building  secure  and  affordable  homes  in 
disadvantaged areas. In 2017 staff will visit 
Yogyakarta, Indonesia and participate in the 
“Rock the House” build project. 

I Believe In Christmas

The  Salvation  Army  Christmas  Appeal  toy 
drive  enables  locals  to  donate  toys  for 
Christmas  trees  in  each  station’s  reception 
area.

21

Southern Cross Austereo . Annual ReportMELANIE WILLIS
Director

GLEN BOREHAM AM
Director

GRANT BLACKLEY
CEO & Managing Director

Appointed: 1 September 2014
Most recently elected by shareholders:  
20 October 2016 
Board Committees: Audit & Risk 
Committee

had 
at 

AM 
career 

a 
Glen  Boreham 
distinguished 
IBM 
culminating  in  the  role  of  Chief 
Executive  Officer  and  Managing 
Director,  IBM  Australia  and  New 
Zealand  from  2006  to  2010.  Glen 
was  the  inaugural  Chair  of  Screen 
Australia  from  2008  to  2014, 
and  also  chaired  the  Australian 
Government’s  Convergence  Review 
of  the  media  industry.  Glen  is 
Chair  of 
the  Business  School 
Advisory  Board  at  the  University 
of  Technology  Sydney,  and  Chair 
of  Advance,  representing  the  one 
million  Australians  living  overseas. 
He  is  a  non-executive  director  of 
Cochlear Ltd and Link Group Ltd.

Appointed: 29 June 2015
Most recently elected by shareholders: 
29 October 2015

Grant  Blackley  joined  the  Board  in 
June 2015 as Chief Executive Officer 
and  Managing  Director.  Grant’s 
media industry career spans over 30 
years during which time he served in 
numerous senior leadership roles at 
the TEN Network, including as CEO 
from 2005 to 2010. Throughout this 
period  he  also  held  directorships 
at  Free  TV  and  Freeview  Australia. 
Prior 
to  becoming  CEO,  Grant 
served  in  key  roles  in  network 
sales,  digital  media  and  multi-
channel  program  development  as 
well as being responsible for Group 
strategy, acquisitions and executive 
development programs.

Appointed: 26 May 2016
Most recently elected by shareholders:  
20 October 2016 
Board Committees: Chair, Audit & 
Risk Committee, People & Culture 
Committee

Melanie has extensive financial and 
professional  services  experience  in 
a wide range of industries, including 
accounting  and  financial  planning, 
infrastructure,  property  investment 
management  and  retail  services. 
During  the  last  10  years,  Melanie 
has held non-executive directorship 
roles at Aevum Ltd, Hydro Tasmania, 
Rhodium  Asset  Solutions,  Crowe 
Horwath  and  Club  Assist  Ltd,  as 
well  as  senior  executive  roles  with 
Deutsche  Bank,  Bankers  Trust 
Australia and NRMA Investments.

Melanie is currently a non-executive 
director  of  Mantra  Group,  Ardent 
Leisure Group and Pepper Financial 
Services Group.

22

Southern Cross Austereo . Annual ReportLEON PASTERNAK
Deputy Chairman

PETER BUSH
Chairman

ROBERT MURRAY 
Director

HELEN NASH
Director

Appointed: 26 September 2005
Most recently elected by  
shareholders: 20 October 2016
Board Committees: Chairman, 
People & Culture Committee

Appointed: 25 February 2015
Most recently elected by 
shareholders: 29 October 2015
Board Committees: Chairman, 
Nomination Committee

Appointed: 1 September 2014
Most recently elected by 
shareholders: 21 October 2014
Board Committees: People & 
Culture Committee, Nomination 
Committee

Appointed 23 April 2015
Most recently elected by 
shareholders: 29 October 2015
Board Committees: Audit & Risk 
Committee, People & Culture 
Committee, Nomination Committee

for 

responsibility 

Until  February  2014,  Leon 
held  the  positions  of  Vice 
and  Managing 
Chairman 
Director  with  Merrill  Lynch 
Markets  (Australia)  Pty  Ltd  (a 
subsidiary of Bank of America) 
the 
with 
financial institutions group and 
mergers and acquisitions. Until 
July  2010,  Leon  Pasternak 
was  a  senior  corporate  partner 
at  Freehills 
(now  Herbert 
Smith  Freehills)  specialising 
in  mergers  and  acquisitions, 
public  finance  and  corporate 
reorganisations.

in 

executive 

experience 

Peter Bush had a distinguished 
career 
roles 
spanning  the  media,  FMCG, 
advertising 
consumer 
and 
products  sectors.  He  also 
brings considerable and highly 
company 
respected  public 
directorship 
to 
Southern  Cross  Media  Group. 
Peter  is  currently  Chairman 
of  Mantra  Group  Ltd  and 
Inghams  Group  Ltd.  He  has 
previously 
the 
served 
boards  of  Pacific  Brands  Ltd, 
Nine  Entertainment  Holdings, 
Insurance  Australia  Group, 
Miranda  Wines,  McDonald’s 
Australia Ltd and Lion Nathan.

on 

career 

Robert  Murray  has  had  a 
in 
distinguished 
sales,  marketing  and  general 
management  having  served 
most  recently  as  the  CEO  of 
Lion  (formerly  Lion  Nathan), 
one  of  Australasia’s  leading 
food  and  beverage  companies, 
including during its acquisition 
by  Kirin  Holdings  in  2009. 
for 
Previously,  Rob  worked 
Procter  &  Gamble 
for  12 
years, and then for eight years 
with  Nestlé,  firstly  as  MD  of 
the  UK  Food  business,  and 
from  2000  to  2004  as  CEO 
of  Nestlé  Oceania.  Rob  is  a 
board  member  of  the  Bestest 
Foundation and is Chairman of 
Metcash Ltd.

Helen Nash has more than 20 
years’  experience  in  brands 
and marketing, including seven 
years  in  FMCG  at  Procter  & 
Gamble, followed by three years 
in  publishing  at  IPC  Media. 
Helen  held  a  variety  of  senior 
executive  roles  at  McDonald’s 
Australia  Ltd  over  nearly  10 
years, including Chief Operating 
Officer,  overseeing  restaurant 
operations,  marketing,  menu, 
insights  and 
research  and 
information  technology.  Helen 
is also a non-executive director 
of Blackmores Ltd, Metcash Ltd 
and  Inghams  Group  Ltd.  She 
was  formerly  a  non-executive 
director of Pacific Brands Ltd.

23

Southern Cross Austereo . Annual ReportKeith Urban – World Famous Rooftop
28.09.2016

CHAIRMAN’S STATEMENT

On behalf of the Board of Directors, 

We  also  continue  to  invest  in  our 

charities.  We  also  provided  our 

I  am  pleased  to  present  Southern 

people, with a strong focus on culture 

three  charity  partners  -  OzHarvest, 

Cross  Austereo’s  Annual  Report  for 

and  leadership  and  on  strategies 

Black  Dog  Institute  and  CanTeen 

the 2017 financial year.

to  secure  key  talent  and  to  identify 

with  support  for  advertising  and 

and  develop  the  next  generation  of 

commercial  production,  strategic 

The  Company  delivered 

sound 

talent  for  flagship  radio  shows  and 

insights  and  consumer  activations 

financial  results 

in  2017,  with 

podcasts.

improvement across all key financial 

(including  volunteer  support  from 

our people) to help grow and develop 

measures  compared  to  the  previous 

The  Company  welcomed  removal  of 

their charitable activities.

year.  Revenue  increased  by  7.5% 

broadcasting  licence  fees  in  2017 

to  $690  million  and  underlying 

and  is  pleased  that  the  spectrum 

I  would  like  to  thank  Peter  Harvie 

net  profit  after  tax  increased  by 

tax proposed for future years will be 

for  his  significant  contribution  to 

21.5% to $93.8 million. The Board 

less  burdensome  for  broadcasters. 

Southern  Cross  Austereo.  Peter 

declared  fully  franked  dividends  of 

In  partnership  with  other  regional 

retired  as  a  director  in  March, 

7.75 cents per share for the year, up 

and  metropolitan 

broadcasters, 

having  joined  the  Board  in  2011 

from 6.75 cents per share in 2016.

Southern  Cross  Austereo  continues 

upon  the  merger  of  Southern  Cross 

to  advocate  for  other  changes  to 

Broadcasting  and  Austereo  Group 

The  Company  aspires  to  be  an 

bring  Australia’s  media  regulation 

to  form  Southern  Cross  Austereo. 

entertainment company that delivers 

up to date with modern technology. 

Peter  also  had  a  distinguished 

market-leading value-creating brands 

At the time of writing, legislation to 

executive career in media including 

and to be the preferred entertainment 

remove the reach rule (that prevents 

for  20  years  as  Managing  Director 

company in our markets. Guided by 

a  person  controlling  commercial 

of  Clemenger  Harvie  and  18  years 

this  aspiration,  the  Group  is  taking 

television  licences  in  areas  with 

leading  the  Triple  M  Network  and 

proactive  steps  to  take  advantage 

more 

than  75%  of  Australia’s 

Austereo  Group  before  the  2011 

of  the  opportunities  being  created 

population)  and  the  two  out  of 

merger.

by 

technological 

change 

and 

three  rule  (that  prevents  a  person 

ongoing  convergence  and  diversity 

controlling  a  commercial 

radio 

The  Company’s  results  for  the  year 

of  entertainment  platforms.  During 

licence,  a  commercial  television 

are  due  to  the  efforts  of  all  our 

the  year,  this  included  successful 

licence and a newspaper in the same 

2500  employees  and  contractors, 

transition of audiences and revenue 

area)  remains  under  debate  in  the 

led by Grant Blackley and his senior 

to the Company’s new Nine Network 

Australian Parliament.

leadership 

team.  Through 

their 

television  programming 

in 

three 

efforts,  Southern  Cross  Austereo 

of  the  four  aggregated  markets 

The  Group  enjoys  being  a  proactive 

continues  to  entertain  and  play  an 

on  the  east  coast,  and  sale  of  the 

contributor  to  the  community.  This 

important  role  in  the  lives  of  10 

Company’s  northern  NSW  Ten 

is primarily through our annual Give 

million  people  around  Australia 

Network affiliation and a portfolio of 

Me  Five  for  Kids  campaign,  which 

every week. Your Board is confident 

45  transmission  sites.  Early  in  the 

raises  funds  for  children’s  hospitals 

in  the  outlook  for  Southern  Cross 

new  financial  year,  the  Company 

and  children’s  wards  in  regional 

Austereo and we thank you for your 

launched new business partnerships 

Australia.  For  the  fourth  year  in  a 

continued support.

in  growth  areas  with  PodcastOne 

row,  this  campaign  raised  over  $2 

(podcasting)  and  QIC  (out-of-home 

million.  Supported  by  the  volunteer 

advertising).

spirit  of  our  workforce,  over  95% 

of  these  funds  were  donated  to 

Peter Bush
Chairman

24

Southern Cross Austereo . Annual Report25

Southern Cross Austereo . Annual Report26

Southern Cross Austereo . Annual ReportCEO’S 
REPORT

Dear Shareholders, 

sold  our  NNSW  TV  licence  to  WIN, 

continue  to  develop  personalised 

effectively  eliminating  any  material 

content for our audiences.

In  FY17,  Southern  Cross  Austereo 

exposure  to  the  Ten  Network.  We 

revenue  grew  by  7.5%  with  across 

have continued to utilise the finds to 

In  relation  to  monetisation  our 

the  board  increases  in  all  assets 

pay down debt, with net debt having 

focus  is  on  improving  the  audience 

classes  of  radio,  television  and 

been reduced by $186 million over 

measurement  tools  and 

insights 

digital,  consolidating  revenue  gains 

the past 24 months.  

that  will  provide  further  confidence 

of 5.1% gains in the previous year.

to  advertisers  around  the  return 

Looking 

forward 

SCA 

is 

on  investment  from  our  assets.  We 

The  company  has 

reported  an 

predominantly  focused  on  audio 

will  continue  to  invest  in  our  sales 

increase in NPAT of 40% benefitted 

continuing  to  develop  the  national 

platforms to increase the automation 

from a non-cash tax adjustment with 

Hit  and  Triple  M  brands  and 

of  sales  trading  and  to  improve  the 

underlying  NPAT  growth  of  21.5% 

extending  our  audience 

reach 

ease of doing business with SCA.

assisted by continuing reductions in 

through digital radio assets. We will 

financing costs and a lower effective 

continue to improve our audio assets 

As evidenced by our announcement to 

tax rate. 

by leveraging our core competencies 

partner with QIC to provide localised 

to  develop  new  revenue  streams  in 

video  content  on  digital  screens  in 

SCA’s  sales  performance  has  been 

adjacent  areas.  Our  PodcastOne 

regional  markets,  we  will  continue 

underpinned  by  growth  in  both  our 

Australia network has been launched 

to  explore  adjacent  markets  to  find 

metro  radio  business  which  grew 

with  a  mix  of  unique  original 

opportunities  that  complement  our 

its  share  of  the  market,  and  in 

Australian  content  together  with 

existing  asset  set  and  fit  with  our 

regional radio which experienced its 

the  best  overseas  content  from  our 

core  competencies  of  our  business: 

sixth consecutive year of growth. In 

US  partner.    Our  partnership  with 

the  reach  of  our  national  business, 

addition,  we  have  also  experienced 

Vevo  has  continued  to  grow,  with 

our ability to provide local content in 

a  highly  successful  transition  of 

SCA  delivering  increasing  revenues 

metro and regional markets and our 

our  television  affiliation  from  the 

from  Vevo’s  premium  digital  video 

strong brands.

Ten  Network  to  the  Nine  Network 

content.

in  three  of  the  four  aggregated 

This has been another strong year of 

markets,  culminating  in  the  rollout 

As 

technologies  and  audience 

growth for SCA and a strong strategic 

of 15 new local TV news services in 

preferences 

change,  we  will 

plan  has  been  put  in  place  to  grow 

each market. 

adapt  our  business 

to 

improve 

our existing businesses and develop 

the  audience  experience  for  our 

new  avenues  of  growth  to  take 

SCA  has  continued 

its  process 

audiences ensuring full accessibility 

advantage  of  the  opportunities  that 

of  divesting  non-core  assets  and 

to  our  content  across  all  new  and 

improving technologies provide.

utilising  the  capital  proceeds  to 

developing  platforms.  We  will 

strengthen  our  balance  sheet.  In 

increase  our  understanding  of  our 

February  we  completed  the  sale  of 

audiences  through  the  data  that 

45 transmission sites and in May we 

digital platforms provide and we will 

Grant Blackley
Managing Director & Chief 
Executive Officer

27

Southern Cross Austereo . Annual ReportFINANCIAL 
REPORT

2017

28

Southern Cross Austereo . Annual Report29

Southern Cross Austereo . Annual ReportCONTENTS

Corporate Governance Statement 

29 

Directors’ Report  

Review and Results of Operations 
Distributions and Dividends 
Significant Changes in State of Affairs 
Events Occurring After Balance Date 
Likely Developments and Expected Results of Operations 
Indemnification and Insurance of Officers and Auditors 
Non-Audit Services 
Environmental Regulation 
Information on Directors 
Information on Company Secretary 
Meetings of Directors 

Remuneration Report 

Auditor’s Independence Declaration 

Statement of Comprehensive Income 

Statement of Financial Position 

Statement of Changes in Equity 

Statement of Cash Flows 

Notes to the Financial Statements 

Key Numbers 
Capital Management 
Group Structure 
Other   

Directors’ Declaration 

Independent Auditor’s Report 

Additional Stock Exchange Information 

Corporate Directory 

29

29
32
32
32
32
32
32
32
33
34
34

35

53

54

55

56

57

58

59
72
80
82

89

90

97

98

The financial statements were authorised for issue by the Directors on 
24 August 2017. The Directors have the power to amend and re-issue 
the financial statements.

28

Southern Cross Austereo . Annual ReportDIRECTORS’ REPORT

FOR YEAR ENDED 30 JUNE 2017

Corporate Governance Statement
The statement outlining Southern Cross Media Group Limited’s 
corporate governance framework and practices in the form 
of a report against the Australian Stock Exchange Corporate 
Governance Principles and Recommendations, 3rd Edition, 
will be available on the Southern Cross Austereo website, 
www.southerncrossaustereo.com.au, under the investor relations 
tab in accordance with listing rule 4.10.3 when the 2017 Annual 
Report is lodged. The 2017 Corporate Governance Statement is 
available in the 2017 Annual Report on the website. 

Directors’ Report 
The Directors of Southern Cross Media Group Limited 
(“the Company”) submit the following report for Southern Cross 
Austereo, being Southern Cross Media Group Limited and its 
subsidiaries (“the Group”) for the year ended 30 June 2017. 
In order to comply with the provisions of the Corporations Act 2001, 
the Directors report as follows:

Directors
The following persons were Directors of the Company during the 
whole of the year, unless otherwise stated, and up to the date 
of this report:
 – Peter Bush (Chairman)
 – Leon Pasternak (Deputy Chairman)
 – Grant Blackley
 – Glen Boreham
 – Rob Murray
 – Helen Nash
 – Melanie Willis
 – Peter Harvie (resigned 28 March 2017)

Principal Activities
The principal activities of the Group during the course of the 
financial year were the creation and broadcasting of content on 
free‑to‑air commercial radio (AM, FM and digital), TV and online 
media platforms across Australia. These media assets are monetised 
via revenue generated from the development and sale of advertising 
solutions for clients. 

There were no changes in the nature of the Group during the year.

Review and Results of Operations

Operational Review
Group Results
The Group reported revenues of $687.2 million, up 7.4% on the 
prior year revenues of $639.6 million, and Earnings before Interest, 
Taxes, Depreciation and Amortisation (“EBITDA”) of $177.4 million, 
up 5.8% on prior year EBITDA of $167.7 million. Net Profit after Tax 
(“NPAT”) of $108.6 million is up 40.5% on a prior year NPAT of 
$77.2 million. Current year results include a net $10.9 million benefit 
from material one‑off items including the abolition of broadcast 
licence fees for the 2017 financial year, a net gain on the disposal of 
assets totalling $3.6 million and a $14.7 million deferred tax credit 
relating to the disposal of indefinite lived intangible assets in the 
Northern NSW television business. Net debt has reduced by a further 
5.6% to $321.0 million and net finance costs of $18.8 million are 
down 23.9% on the prior year. 

Segment Profit and Loss

Regional
Metro
Corporate
Total Revenue

EBITDA
Regional
Metro
Corporate
Total EBITDA

2017 
$’m
417.9
247.1
22.2
687.2

125.8
60.1
(8.5)
177.4

2016 
$’m
382.3
242.3
15.0
639.6

131.1
51.4
(14.8)
167.7

Variance
9.3%
2.0%
48.0%
7.4%

(4.0%)
16.9%
42.6%
5.8%

Group NPAT

108.6

77.2

40.5%

Regional
The Regional business consists of a number of regional radio and 
regional television licences. Each regional television licence receives 
programming from a metropolitan television network affiliate and 
2017 was the first year in which the Group has received the majority 
of its programming from Channel Nine, compared with Channel Ten 
in previous years. This new affiliation arrangement has delivered 
incremental audience and has been the primary driver for the 
9.3% revenue growth within the regional business. 

On 31 May 2017, the Group completed the sale of its Channel Ten 
affiliated television business in Northern New South Wales (NNSW), 
to Network Investments Pty Ltd, a wholly owned subsidiary of the 
WIN Television Network. The NNSW television business contributed 
an estimated $10.0 million in EBITDA with total proceeds from the 
sale being $55.0 million. The transaction resulted in a loss on sale 
of $3.1 million. 

29

Southern Cross Austereo . Annual ReportReview and Results of Operations (continued)

Operational Review (continued)
Regional (continued)
Regional radio continues to be a strong performer for the Group 
with advertising revenues of $165.4 million, up 2.0% on 2016. 
Revenue from national agency clients was up 3.4% as the Group has 
undertaken to increase the profile of Regional Radio by conducting 
audience surveys in many regional markets and working with key  
agency clients to help them better understand the benefits of 
Regional Radio advertising. Local revenues have been more subdued, 
growing at 1.3% as our local multimedia sales teams (radio and 
television) focused their efforts on the successful affiliation 
change to Nine. 

As part of our Group‑wide capital management strategy we have 
continued the divestment of non‑core assets and in 2017 the Group 
completed the sale of 45 regional transmission sites to Axicom, a 
specialist tower operator. The transaction divested $1.5‑$2.0 million 
in EBITDA for total cash proceeds of $12.6 million, generated a 
profit on sale of $6.7 million and sees Axicom become responsible 
for all future site capital expenditure. The Group has entered into a 
long‑term agreement for use of the sites. 

Our 2017 Regional results include a benefit from the abolition of 
broadcast licence fees and the profit on sale of non‑core assets as 
well as a negative earnings impact from additional investment in 
content, research and sales and the prior year sale and leaseback of 
certain properties. 

Metro
The Metro business consists of two complementary radio brands 
operating in the Australian capital cities along with the digital assets 
associated with these two brands. The brands target different 
audience demographics with the Triple M network skewed towards 
males in the 25 to 54 age bracket and the Hit Network targeted 
towards females in the 18 to 39 age bracket. 

Overall, the metropolitan free‑to‑air radio advertising market has 
been relatively weak throughout 2017, declining 0.2% on the 
2016 financial year, whilst investments in content and improved 
monetisation of inventory have led to the Group’s share of this market 
increasing by 0.5 points to 29.1%. Improvements in the Hit Network 
have been the primary driver behind the Group’s improving revenue 
share, whilst the Triple M Network share has remained consistent. 

Metro EBITDA is up 16.9% due to top line revenue growth and a 
focus on containing back of house costs, whilst investing further 
in content and on‑air activities. In addition, the 2017 results have 
benefited from the abolition of broadcast licence fees. 

Corporate
The Corporate business comprises the Group‑wide centralised 
functions of the Group, as well as the results of the Canberra FM 
radio business in which the Group has a 50% shareholding. The 2017 
results have been impacted by the favourable resolution of the 
copyright dispute. 

Financial Position
The financial position of the Group continues to improve with net 
debt reducing 5.6% on 2016 to finish the year at $321.0 million. 
In addition to this, the Group has extinguished its securitised 
receivables facility which had a drawn balance of $36.8 million 
at the end of 2016. The Group’s key debt measures continue to 
improve with a leverage ratio of 1.81 times, down from 1.89 times 
in June 2016, and interest cover improving to 10.0 times, up from 
7.6 times in June 2016. 

Strategic Update 
The 2017 financial year has seen the Group execute on a number of 
key strategic objectives:

1.   Reduced exposure to free‑to‑air television through the sale of the 

Northern NSW business;

2.   Optimisation of sales and improved monetisation of inventory has 
led to the Group outperforming the market in all revenue streams;

3.   Successful implementation of the Nine television affiliation 

agreement and roll out of Nine Regional News has improved the 
outlook for the Group’s television assets;

4.   Further divestment of non‑core assets simplifies the Group and 

improves future cash flows; and

5.   Development and launch of PodcastOne Australia, a premium  

on‑demand podcast network.

The work that has been completed throughout 2017 leaves the Group 
in a strong operational position and well positioned to focus on its 
medium‑term strategic objectives:

1.   Optimising key audio assets including maximising the value of our 
audiences across the Hit and Triple M Networks, creating digital 
radio sub‑brands and establishing PodcastOne as the pre‑eminent 
commercial podcast company in Australia.

2.   Ensuring an improved audio experience for our audience through 
improved accessibility to our products on a range of different 
devices, enhanced consumer knowledge from mobile consumption 
and creating personalised audio experiences for our audiences.

3.   Monetising all available audience efficiently with clients by 

delivering enhanced audience measurement and client friendly 
automated sales platforms.

4.   Exploring non-audio entertainment in growth markets. The Group 

will investigate, validate and, where appropriate, create new 
businesses leveraging off the Group’s existing core competencies. 
Organic opportunities and acquisitions will be considered that 
complement the Group’s existing asset set. 

2018 Outlook
We expect advertising markets to remain challenging, however 
consistency of Metro content, full establishment of regional television 
news and monetisation of digital radio will help deliver revenue 
growth. New revenue streams from PodcastOne and the launch 
of regional out of home advertising business, Mall Media, will 
complement revenue growth from existing assets. We will continue 
our focus on back office efficiency with non‑revenue related cost 
growth to be around 1.5%.

30

DIRECTORS’ REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual ReportMaterial Risks
Business and operational risks that could affect the achievement of the Group’s financial prospects include the following risks:

Risk
Decrease in the size of 
the free‑to‑air (“FTA”) 
television market at a faster 
rate than forecast

Finding and retaining 
good on‑air talent

Decline in or loss of metro 
audience share leading to a 
loss of revenue

Mitigation Strategies
The Group has seen a decline in the television market of 4.1% year on year. Whilst there has been a continued 
shift towards digital advertising, there is a recognition that FTA television continues to deliver mass audiences 
and hence has a key place in media buying strategies. 

The Group’s five‑year affiliation agreement with Nine, commenced on 1 July 2016, in Southern NSW, Regional 
Victoria and Queensland. Nine programming has traditionally delivered a significantly higher audience than 
Ten across these territories, which provided a revenue uplift in FY2017. A year on from transition and with a 
news service roll‑out nearing completion, there is further potential revenue upside.

The Group’s sales teams have established a Regional Development Program to drive incremental marketing in 
regional markets where there is an underinvestment in media spend on a per capita basis.

The Group is a diversified business covering television, radio and online, which provides a degree of protection 
against individual market weaknesses. On 31 May 2017 the Group completed the sale of its NNSW television 
operations, which reduced its exposure to the television market. As a television affiliate the Group pays a 
percentage of revenue to the broadcast partners meaning television has a higher variable cost structure than 
our radio or online businesses, which reduces the profit impact of any potential decline in revenue. 
Finding and retaining good on‑air talent is a key to retaining and growing audience share, and the Group is 
committed to developing talent across its national network of radio stations. 

The Group maintains a risk‑based (opportunity) approach to unearthing and developing new talent. The nature 
of the Group’s regional and metro radio assets provides an opportunity for developing talent to be moved from 
smaller to larger markets over time. 

Contracts are used to lock talent in for certain periods of time. The development of successful off‑air 
teams that help create high quality programming is also important in developing the loyalty of on‑air 
talent to the Group.
The Group has consolidated the gains in metro audience share since last year, with full‑year market share of 
29.1% compared to 28.7% in 2016.

The Group will continue to focus on improving audience and commercial share through strategies, such as:
 – Investing in and retaining talent, as described above.
 – Securing sporting rights, including the new six‑year agreement with the AFL which commenced on 

1 November 2016.

Threat of digital media 
(including television, 
radio, social) – emergence 
and convergence

 – Ongoing investment in On‑Air tactics.
With new alternative digital platforms and technologies emerging, there is a risk that the Group loses market 
share to alternative digital platforms and technologies, or fails to fully exploit the opportunity digital media 
represents for the business to lock in and grow new audience loyalty, or suffers financial loss due to a transfer 
of advertising spend to digital media.

The Group has employed a team of digital experts, which are now integrated into the Group’s day to day 
operations in order to leverage existing content and sales capabilities.

The Group invests in engaging digital audiences through the simulcast of its radio stations online and the 
creation of original digital content that extends its Hit and Triple M radio brands into multiple digital platforms. 
SCA is the number one radio group in the country with a unique digital audience of 1,257,0001, more than 
double our nearest competitor. Following the handover of RadioApp (which the Group helped develop) to the 
CRA, the Group is now focused on the development of its branded digital properties.

The Group’s digital strategy is to utilise its broadcast, social and website reach to continuously engage 
audiences around our digital audio offering, driving people to our branded apps on which they can listen either 
live or on‑demand. SCA currently has an install base of 1.7 million2 across its branded radio apps. 

The Group has also developed key partnerships with technology and content partners to ensure a competitive 
commercial product offering. Two developments during the year are:
 – Acquisition of the rights to exclusively represent Vevo, an extremely high demand video platform, in 

Australia, which entitles the Group to sell advertising for the region and talent integration for its clients, 
with a total audience of 8.4 million3.

 – A partnership with PodcastOne, the largest advertiser‑supported network in the United States, to set up 
PodcastOne Australia which will make available the best existing PodcastOne programmes, together with 
new unique Australian content. PodcastOne Australia has been available via mobile app and websites 
since July 2017.

1  Nielsen Digital Ratings (Monthly), Figure for June 17.
2  AppAnnie: All Time Downloads. 
3  Vevo Analytics, Figures for May 17. 

31

Southern Cross Austereo . Annual ReportReview and Results of Operations (continued)

Community Involvement
As a local media organisation, the Company acknowledges its role in 
the fabric of regional and rural communities. The Company’s local 
news services on radio and television keep communities up to date on 
the issues that matter to them, as well as providing local skilled jobs, 
promoting local events, supporting local businesses, providing local 
advertising opportunities and supporting local charities’ community 
initiatives. In conjunction with the Nine Network, during the year 
the Company rolled out enhanced local television news bulletins in 
regional Victoria, southern New South Wales and regional Queensland. 
In consultation with emergency and essential services organisations, 
the Company maintains procedures to broadcast warnings and 
information from emergency and essential services organisations 
where there is an existing or threatened emergency. During April 2017 
the Company was proud to support essential services organisations 
and local communities in responding to Cyclone Debbie in regional 
Queensland and northern New South Wales.

The Company is a proactive contributor to the community. This is 
primarily through the annual Give Me 5 for Kids campaign, which 
raises funds for children’s hospitals and children’s wards in regional 
Australia. For the fourth year in a row, this campaign raised over 
$2 million. Supported by the volunteer spirit of our workforce, over 
95% of these funds will be donated to local health services.

During 2016, the Company entered into two‑year partnerships with 
OzHarvest, Black Dog Institute and CanTeen which have causes 
aligned with the values and demographic profile of our brands, 
audience and employees. The Company contributes its significant 
media assets and workforce to help these organisations to grow and 
develop their charitable activities.

Distributions and Dividends

Type
Final 2016 
Ordinary
Interim 2017 
Ordinary

Cents 
per share

Total Amount 
$’m

Date of Payment

3.50

3.75

26.9

11 October 2016

28.8

11 April 2017

Since the end of the financial year the Directors have declared 
the payment of a final 2017 ordinary dividend of $30.761 million 
(4.00 cents per fully paid share) out of current year earnings. 
This dividend will be paid on 10 October 2017 by the Company.

Significant Changes in State of Affairs
In the opinion of the Directors, there were no significant changes 
in the state of affairs of the Group that occurred during the 
year under review.

Events Occurring After Balance Date
Events occurring after balance date are outlined in note 24 “Events 
Occurring after Balance Date” to the Financial Statements.

Likely Developments and Expected Results 
of Operations
Further information on likely developments relating to the operations 
of the Group in future years and the expected results of those 
operations has not been included in this report because the  
Directors of the Company believe it would be likely to result in 
unreasonable prejudice to the commercial interests of the Group.

Indemnification and Insurance of Officers 
and Auditors
During the year the Company paid a premium of $255,603 to 
insure its officers. So long as the officers of the Company act in 
accordance with the Constitution and the law, the officers remain 
indemnified out of the assets of the Company and the Group against 
any losses incurred while acting on behalf of the Company and the 
Group. The auditors of the Group are in no way indemnified out of the 
assets of the Group.

Non-Audit Services
The Company may decide to employ the auditor on assignments 
additional to their statutory audit duties where the auditor’s expertise 
and experience with the Group are important.

Details of the amounts paid or payable to the auditor 
(PricewaterhouseCoopers Australia) for audit and non‑audit services 
provided during the year are set out in note 21.

The Board has considered the position and, in accordance with 
advice received from the Audit & Risk Committee, is satisfied that 
the provision of the non‑audit services is compatible with the general 
standard of independence for auditors imposed by the Corporations 
Act 2001. The Directors are satisfied that the provision of non‑audit 
services by the auditor did not compromise the auditor independence 
requirements of the Corporations Act 2001 for the following reasons:
 – all non‑audit services have been reviewed by the Audit & Risk 
Committee to ensure they do not impact the impartiality and 
objectivity of the auditor; and

 – none of the services undermine the general principles relating to 
auditor independence as set out in APES 110 Code of Ethics for 
Professional Accountants.

Environmental Regulation
The operations of the Group are not subject to any significant 
environmental regulations under Australian Commonwealth, State 
or Territory law. The Directors are not aware of any breaches of any 
environmental regulations.

32

DIRECTORS’ REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual ReportInformation on Directors

Chairman

Peter Bush

Appointed 25 February 2015

Most recently elected by shareholders: 29 October 2015

Board Committees: Chairman, Nomination Committee

Peter Bush had a distinguished career in executive roles spanning the media, FMCG, advertising and consumer 
products sectors. He also brings considerable and highly respected public company directorship experience to 
Southern Cross Media Group. Peter is currently Chairman of Mantra Group Ltd and Inghams Group Limited. He has 
previously served on the boards of Pacific Brands Ltd, Nine Entertainment Holdings, Insurance Australia Group, 
Miranda Wines, McDonald’s Australia Limited and Lion Nathan.
Appointed 26 September 2005

Deputy Chairman

Leon Pasternak

Most recently elected by shareholders: 20 October 2016

Board Committees: Chairman, People & Culture Committee

Until July 2010, Leon Pasternak was a senior corporate partner at Freehills (now Herbert Smith Freehills) specialising 
in mergers and acquisitions, public finance and corporate reorganisations. Until February 2014, Leon held the 
positions of Vice Chairman and Managing Director with Merrill Lynch Markets (Australia) Pty Limited (a subsidiary of 
Bank of America) with responsibility for the financial institutions group and mergers and acquisitions.
Appointed 29 June 2015

Most recently elected by shareholders: 29 October 2015

Grant Blackley joined the Board in June 2015 as Chief Executive Officer and Managing Director. Grant’s media 
industry career spans over 30 years during which time he served in numerous senior leadership roles at the 
TEN Network, including as CEO from 2005 to 2010. Throughout this period he also held directorships at Free 
TV and Freeview Australia. Prior to becoming CEO, Grant served in key roles in network sales, digital media and 
multi‑channel program development as well as being responsible for group strategy, acquisitions and executive 
development programs. 
Appointed 1 September 2014

CEO and 
Managing Director

Grant Blackley

Director

Glen Boreham AM

Most recently elected by shareholders: 20 October 2016

Board Committees: Audit & Risk Committee

Glen Boreham AM had a distinguished career at IBM culminating in the role of Chief Executive Officer and Managing 
Director, IBM Australia and New Zealand from 2006 to 2010. Glen was the inaugural Chair of Screen Australia 
from 2008 to 2014, and also chaired the Australian Government’s Convergence Review of the media industry. 
Glen is Chair of the Business School Advisory Board at the University of Technology Sydney, and Chair of Advance, 
representing the one million Australians living overseas. He is a non‑executive director of Cochlear Limited and 
Link Group Limited.
Appointed 1 September 2014

Director

Robert Murray

Most recently elected by shareholders: 21 October 2014

Board Committees: People & Culture Committee, Nomination Committee

Robert Murray has had a distinguished career in sales, marketing and general management having served most 
recently as the CEO of Lion (formerly Lion Nathan), one of Australasia’s leading food and beverage companies, 
including during its acquisition by Kirin Holdings in 2009. Before joining Lion Nathan in 2004, Rob worked for 
Procter & Gamble for 12 years, and then for eight years with Nestlé, firstly as MD of the UK Food business, and 
from 2000 to 2004 as CEO of Nestlé Oceania. Rob is a board member of the Bestest Foundation and is Chairman 
of Metcash Ltd. 

33

Southern Cross Austereo . Annual ReportInformation on Directors (continued)

Director

Helen Nash

Appointed 23 April 2015

Most recently elected by shareholders: 29 October 2015

Board Committees: Audit & Risk Committee, People & Culture Committee

Director

Melanie Willis

Helen Nash has more than 20 years’ experience in brands and marketing, including seven years in FMCG at 
Procter & Gamble, followed by three years in publishing at IPC Media. Helen held a variety of senior executive 
roles at McDonald’s Australia Ltd over a period of nearly 10 years, including the position of Chief Operating Officer, 
overseeing restaurant operations, marketing, menu, insights and research and information technology. Helen is also 
a non‑executive director of Blackmores Ltd, Metcash Ltd and Inghams Group Ltd. She was formerly a non‑executive 
director of Pacific Brands Ltd.
Appointed 26 May 2016

Most recently elected by shareholders: 20 October 2016

Board Committees: Chair, Audit & Risk Committee, People & Culture Committee

Melanie has extensive financial and professional services experience in both executive and non‑executive roles 
in a wide range of industries, including accounting and financial planning, infrastructure, property investment 
management, and retail services (including tourism and start‑up ventures). During the last 10 years, Melanie 
has held non‑executive directorship roles at Aevum Limited (including Audit Committee Chair), Hydro Tasmania 
(including Audit & Risk Committee Member), Rhodium Asset Solutions, Crowe Horwath and Club Assist Limited, 
as well as senior executive roles with Deutsche Bank (Director), Bankers Trust Australia (Vice President) and NRMA 
Investments (CEO). Melanie is currently a non‑executive director of Mantra Group, Ardent Leisure Group and Pepper 
Financial Services Group.

Information on Company Secretary

General Counsel and 
Company Secretary

Tony Hudson

Appointed 7 September 2015 

Tony Hudson has over 20 years’ experience in senior legal and governance roles. Tony was General Counsel and 
Company Secretary at ConnectEast from 2005 until 2015. Before that, Tony was a partner of Blake Dawson Waldron 
(now Ashurst Australia), working in the firm’s Melbourne office and from 1993 until 2000 in its Jakarta associated 
office. Tony is also a director of The Wheeler Centre, the centrepiece of Melbourne’s designation as a UNESCO 
City of Literature.

Meetings of Directors
The number of meetings of the Board of Directors and its committees that were held during the year and the number of meetings attended by 
each Director are summarised in the table below.

The Nomination Committee did not meet formally during the year. Members of the Nomination Committee met informally to discuss Board 
succession issues during the year, including upon the resignation of Peter Harvie.

Director

Peter Bush
Leon Pasternak
Grant Blackley
Glen Boreham
Peter Harvie1
Rob Murray
Helen Nash
Melanie Willis

Board

Audit & Risk

People & Culture 

Attended

Held

Attended

Held

Attended

Held

Meetings of Committees

12
11
12
10
9
10
12
12

12
12
12
12
9
12
12
12

1
*
4
4
*
*
4
4

*
*
*
4
*
*
4
4

*
5
5
2
*
5
5
5

*
5
*
*
*
5
5
5

Held refers to the number of meetings held during the time the Director held office or was a member of the relevant committee during the year.

* Not a member of the relevant committee during the year.
1  Peter Harvie retired as a Director on 28 March 2017. 

34

DIRECTORS’ REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report 
REMUNERATION REPORT

FOR YEAR ENDED 30 JUNE 2017

Letter from People & Culture Committee
On behalf of the Board, I am pleased to present the Company’s 
2017 Remuneration Report. The People & Culture Committee 
(PCC) assists the Board in its oversight of management activities in 
developing and implementing strategies to improve the Company’s 
culture and diversity, consistent with our values. An important part 
of the committee’s role is to ensure that the Company’s remuneration 
policies are aligned with the creation of value for shareholders, having 
regard to applicable governance, legal and regulatory requirements 
and industry standards. 

The Company had a strong year despite a number of challenges that 
resulted in some financial targets not being met, or only partially 
met. The impact of stagnation in advertising markets, in addition to 
some forecasting errors in the transition of television affiliation from 
the Ten Network to the Nine Network in three of the four aggregated 
markets on the eastern seaboard, was offset in part by the rebate 
of commercial broadcasting licence fees announced by the federal 
government in June.

Compared to the prior corresponding period, the Company increased 
revenue by 7.4% to $687.2 million and underlying net profit after tax 
increased by 21.5% to $93.8 million. Net debt reduced by 5.6% to 
$321 million and financing costs reduced by 23.9% to $18.8 million. 
Return on invested capital increased from 9.1% to 10.1%. Dividends 
of 7.75 cents per share were 14.8% higher than for the previous 
financial year.

Under the leadership of Grant Blackley, the management team has 
developed and started to implement a clear strategy for the Company. 
The foundation of this strategy is the Company’s aspiration to be an 
entertainment company that delivers market‑leading value‑creating 
brands and to be the preferred entertainment company in our 
markets. Key achievements this year included:
 – TV affiliation transition: On 1 July 2016, the Company’s new 
affiliation arrangements with the Nine Network commenced 
in three of the four aggregated markets on the east coast. The 
transition of audiences and revenue occurred very successfully and 
with a seamless operational switchover. Regional news services 
have been rolled out across all markets to further improve the 
quality of programming and appeal to audiences and advertisers 
alike. The conversion of audience to revenue has been very strong, 
with power ratios of 1.04x achieved, demonstrating the benefit of 
transitioning to the stronger Nine Network programming.

 – Regional radio surveys and re-branding: The program initiated by 
the Company in 2016 to expand radio ratings surveys in regional 
markets continued in 2017. Twenty‑eight individual market surveys 
were carried out, with some markets being surveyed for the first 
time in 20 years. This provided valuable information for national 
advertisers, enhancing the value of the Company’s national reach 
and local connections. The Company re‑branded 63 regional radio 
stations to either Hit or Triple M, clarifying the Company’s market 
position for listeners and national advertisers.

 – Focus on culture: The Company engaged Human Synergistics 
to conduct a confidential employee survey to gain a deeper 
understanding of the Company’s culture and its impact on 
performance. The survey has provided valuable information about 
the strengths of the organisation and areas where the Company 
and individual offices or teams fall short of benchmarks for high 
performing organisations. A series of action plans have been 
developed across the organisation to respond to the survey results. 
These actions start with a focus on leadership. The Company’s 
top 45 executives have undertaken the Life Styles Inventory (LSI) 
diagnostic to increase their awareness of effective and ineffective 
styles. Each of these executives has committed to an individual 
development plan to build constructive leadership styles and 
behaviours and will be supported by an executive coach over 
the next two years. Reward and recognition programs have been 
aligned with these constructive behaviours and performance 
management processes will address negative behaviours.

 – Major project groups – PodcastOne: The management team has 
implemented a major project groups methodology to identify and 
develop strategic initiatives in the business. The first of these to be 
launched in the business is the Company’s strategic partnership 
with PodcastOne from the USA. The Company’s initial suite of 
commissioned podcasts have now been released and are attracting 
interest from advertisers. 

 – Sports broadcasting rights: Triple M renewed its national AFL 

broadcasting rights until the 2022 season and began a two‑year 
partnership with Cricket Australia for broadcast of test matches. 
Triple M will broadcast all five Ashes tests in the coming season. 
A focus of the management team for the new year will be renewing 
radio broadcasting rights with the NRL.

 – Disposal of non-core assets: The Company sold a portfolio of 
45 transmission sites, while retaining long‑term access for 
its ongoing needs. Late in the year, the Company also sold its 
northern New South Wales Ten Network affiliation, which had 
become non‑core following the Company’s switch in affiliation to 
the Nine Network. These sales, along with disposal of several other 
properties, enabled the Company to further reduce its net debt 
and expand capital available for more effective use.

In considering the awards to be made to the senior leadership team 
under the Company’s short‑term incentive (STI) plan for the year, 
the Board excluded the impact of significant events (such as the 
profit on sale of transmission assets, the loss on disposal of the 
NNSW television operations, and the benefit of broadcasting licence 
fee relief) from assessment of financial measures. These adjustments 
resulted in nil awards for KPIs relating to Group (and Regional) 
EBITDA (because the adjusted outcome was less than 95% of 
the adjusted budget) and in 62% achievement of KPIs relating to 
Group NPAT (compared to over 100% were no adjustment made). 
Taking into account the management team’s achievements outlined 
above and the foundations laid for the future, the Board was satisfied 
that KPIs relating to operational improvements and cultural and 
behavioural influences were substantially achieved. The STI awards 
made to the senior leadership team reflect these assessments. 
Further details are provided in section 3 of the Remuneration Report 
that follows. 

35

Southern Cross Austereo . Annual ReportThe ROIC performance rights to be granted in FY2018 will vest if 
the Company’s ROIC performance in FY2020 is at or above 10.1%, 
which exceeds the Company’s pre‑tax cost of capital. Maximum 
vesting will be achieved if the Company’s ROIC performance in 
FY2020 is at or above 12.5%. These thresholds have been set by 
the Board after considering analysis of the ROIC performance of 
the Company, its listed media peers and participants in the ASX 
Consumer Discretionary Sector in recent years. The Company’s ROIC 
averaged 8% from FY2014 to FY2016. This was in the bottom decile 
of sector ROIC performance. The median sector ROIC over that period 
was 12.2%. The Company’s ROIC performance improved to 10.1% in 
FY2017, benefitting from a stronger balance sheet, earnings growth 
and broadcast licence fee relief. 

Having regard to historical corporate and sector ROIC performance 
and the ongoing benefits of licence fee relief, the Board considers 
that maintaining ROIC performance of 10.1% is a fair gateway for 
vesting of rights under the LTI plan. As illustrated in the chart below, 
maintaining ROIC would equate to median historic performance of 
companies in the consumer discretionary sector over the three years 
to FY2016, in terms of ROIC improvement. 

The Board was pleased that the Company’s long‑term incentive (LTI) 
plan partially vested for the first time since the Group was established 
in 2011. This was based on the Company’s relative total shareholder 
return (TSR) over the three years ended on 30 June 2017. The 
component of the LTI plan relating to the Company’s earnings per 
share performance did not vest. 

During the year, the PCC engaged an independent expert consultant, 
Juno Partners, to help review the Company’s LTI plan. Following 
that review the Board has decided to remove relative TSR as a 
performance condition for grants to be made under the LTI plan in 
FY2018. Those grants will have two equally weighted performance 
hurdles: growth in earnings per share (EPS) and a new measure, 
return on invested capital (ROIC). The LTI plan will continue to have 
a three‑year performance period.

The PCC’s review concluded that executives’ perceived value of the 
LTI plan was low, due to low historic vesting and the opaque and 
capricious nature of the relative TSR measure. Executives have 
limited ability to influence the Company’s relative TSR performance, 
which is affected by extraneous factors influencing movements in the 
Company’s and the comparator group’s share market performance. 
The Company’s relative TSR performance throughout the three‑year  
period of an LTI grant is not readily observable or explicable to 
executives. The measure has not achieved the objective of providing 
executives with incentives to perform and remain with the Company. 

ROIC measures management’s efficiency at allocating the capital 
under its control to generate profitable returns. To maintain and 
improve the Company’s ROIC, management is required to focus on 
the quality of earnings and the capital required to deliver improved 
earnings. The Company’s ROIC performance is substantially within 
management’s sphere of influence and is readily measurable at any 
time during the performance period of an LTI grant. It therefore 
provides a more effective incentive for management performance. 
In addition, sustained improvements in ROIC are highly correlated 
with improved shareholder value, measured in terms of the premium 
that a company trades at compared with its book value.

ROIC is defined as:

Operating earnings before interest and tax (EBIT)

Invested Capital (Net Debt plus Equity)

Figure 1 – Consumer Discretionary Sector ROIC performance FY2014 
– FY2016 (outliers not shown)

Further details of how ROIC is calculated are provided in the 
description of the LTI Plan in this Remuneration Report. It should 
particularly be noted that impairments and other significant items 
incurred during the life of an LTI grant will be added back to operating 
EBIT and Invested Capital in determining ROIC performance. 
In effect, for the purposes of the ROIC calculation, significant items 
will be reversed. In addition, for the purposes of calculating ROIC 
under the LTI plan, the Company will adopt AASB 16, including 
the estimated present value of non‑cancellable operating leases in 
Invested Capital. Although not considered significant, this will ensure 
a like with like comparison of ROIC performance following the Group’s 
adoption of AASB 16 for financial reporting purposes in FY2019. 

The upper vesting limit of 12.5% is an ambitious target that 
will challenge the executive team to achieve step changes in the 
Company’s capital efficiency and profit margins and would be the 
equivalent of top quartile ROIC improvement, based on the consumer 
discretionary sector over the three years to FY2016.

36

REMUNERATION REPORTFOR YEAR ENDED 30 JUNE 2017FXJAPNHVNSWMGEMPMVSGRSXLIVCTTSTAHJBHRFGNVTGUDAHGGXLAADSULMYRCWNDMPCTDBRGARB-15%-10%-5%0%5%10%15%ROIC growth = 0%, 51st percentileROIC growth = 3.3% at the 75th percentileSouthern Cross Austereo . Annual Report 
40%

30%

20%

10%

0%

-10%

-20%

-30%

-40%

-50%

The Board has retained EPS performance as the second measure in 
the LTI plan. The vesting range of cumulative annual growth rates 
(CAGR) from 3% to 8% has also been retained. With the assistance 
of Juno Partners, the PCC reviewed the EPS growth rates in recent 
years of the Company, its listed media peers and the consumer 
discretionary sector. The chart below illustrates the Company’s EPS 
performance over the period from FY2010 to FY2016, compared to 
the consumer discretionary sector’s performance up to 2016. 

Following a benchmarking review in 2016, the remuneration of 
the Company’s non‑executive directors will be increased by 3% in 
FY2018 and FY2019. A further external review will be carried out 
at that time. With the number of non‑executive directors reduced 
from seven to six during the year, the aggregate remuneration 
of non‑executive directors in FY2018 is expected to be lower 
than in FY2017.

The policy introduced by the Board in 2016 requiring non‑executive 
directors to acquire and maintain a minimum shareholding equal 
to the base fee for a non‑executive director has resulted in all 
non‑executive directors now holding shares. All current non‑executive 
directors have until 2019 to establish the minimum holding.

Ensuring that the Company’s remuneration framework aligns with the 
Company’s objective of delivering sustainable value for shareholders 
is a key priority for the Board. We look forward to your feedback and 
welcoming you to our 2017 Annual General Meeting.

Yours faithfully,

SXL

75th percentile

Median

25th percentile

0
1
0
2

1
1
0
2

2
1
0
2

3
1
0
2

4
1
0
2

5
1
0
2

6
1
0
2

Leon Pasternak 
Chairman of the People & Culture Committee

Figure 2 – Consumer Discretionary Sector EPS performance 
FY2010 – FY2016

Although the 75th percentile EPS performance for the consumer 
discretionary sector is considerably above the upper end of the 
vesting range of the LTI plan, analysis by Juno Partners concluded 
that many companies achieving top quartile EPS growth did so 
through substantial capital investment, lowering their ROIC as a 
consequence. Amongst comparators that grew capital at less than 
10% per annum over three years, EPS growth rates were considerably 
lower and in line with the performance range set by the Board for LTI 
purposes. The Board considers that the ROIC performance measure 
will act as a brake on low value EPS growth so that the combination 
of the two performance measures will be effective to provide 
incentives to management to achieve profit growth at attractive rates 
of return for shareholders. 

37

Southern Cross Austereo . Annual Report 
1.  Overview of FY2017 remuneration
This section provides an overview of the remuneration received by executive KMP and non‑executive directors in FY2017. The principles 
for remuneration of executive KMP are set out in section 2. Details of remuneration paid during the year are provided in sections 3 
(Remuneration), 4 (short‑term incentives) and 5 (long‑term incentives).

1.1  Executive KMP

Total remuneration

Short-term incentive 
opportunity

Long-term incentive 
eligible for vesting1

Name

Grant Blackley 
Chief Executive Officer and 
Managing Director
Nick McKechnie 
Chief Financial Officer

John Kelly2 
Chief Operating Officer

Brian Gallagher 
Chief Sales Officer

Guy Dobson 
Chief Creative Officer

Rick Lenarcic 
Head of Regional Media

Vijay Solanki3 
Chief Digital Enablement Officer

Total executive KMP

Year

2017

2016
2017
2016
2017
2016
2017
2016
2017
2016
2017
2016
2017
2016
2017
2016

Amount
$

2,221,055

1,721,675
783,042
892,115
773,257
283,700
759,038
688,194
785,756
826,746
581,769
607,478
–
732,386
5,903,917
5,752,294

Performance-
related 
proportion
%

Awarded
%

Forfeited
%

48.4

34.8
31.6
41.5
28.6
20.6
29.3
26.6
18.1
19.1
25.2
30.1
–
7.8
34.4
28.0

87.1

100
92.4
100
87.4
100
73.7
100
58.3
60.0
63.6
96.7
–
31.0
82.0
91.2

12.9

–
7.6
–
12.6
–
26.3
–
41.7
40.0
36.4
3.3
–
69.0
18.0
8.8

Vested
%

–

–
100
–
–
–
–
–
–
–
–
–
–
–
48.0
–

Forfeited
%

–

–
–
–
–
–
–
–
100
100
100
100
–
–
52.0
100

1  The vested and forfeited proportion of LTI entitlements relate only to those LTI entitlements that were eligible for vesting during the year.
2  John Kelly commenced on 1 February 2016. His remuneration is disclosed only for the period he was a KMP.
3  Vijay Solanki resigned with effect from 30 June 2016.

1.2  Non-executive directors
The aggregate remuneration of the Company’s non‑executive directors during the year was $1,167,750, compared to $1,275,940 in 2016. 
The principles for remuneration of non‑executive directors are set out in section 2. Details of the remuneration of non‑executive directors 
during the year are provided in section 3.

38

REMUNERATION REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report2.  Remuneration principles
2.1  Overview of executive remuneration
The Company aims to ensure remuneration is competitive and appropriate for the results delivered. Executive reward is aligned with the 
achievement of strategic objectives and the creation of value for shareholders, and is informed by market practice for delivery of reward. 

Executive remuneration packages include a mix of fixed and variable remuneration. Variable remuneration includes short and long‑term 
incentives. More senior roles in the organisation have a greater weighting towards variable remuneration. 

The table below shows the target remuneration mix for executive KMP in 2017. The STI portion is shown at target levels and the LTI portion 
is based on the value granted in 2017.

Grant Blackley 
Chief Executive Officer and Managing Director
Nick McKechnie 
Chief Financial Officer
John Kelly 
Chief Operating Officer
Brian Gallagher 
Chief Sales Officer
Guy Dobson 
Chief Creative Officer
Rick Lenarcic 
Head of Regional Media

Fixed 
remuneration 

43%

61%

62%

64%

81%

67%

STI

27%

19%

18%

15%

7%

12%

LTI

30%

20%

20%

21%

12%

21%

2.2 Fixed remuneration for executive KMP
Fixed remuneration for executives is structured as a total employment package. Executives receive a combination of base pay, superannuation 
and prescribed non‑financial benefits at the executive’s discretion. The Company contributes superannuation on behalf of executives in 
accordance with the superannuation guarantee legislation. 

Fixed remuneration is reviewed annually to ensure the executive’s pay is competitive and appropriate for the results delivered. There are no 
guaranteed fixed remuneration increases included in any executive KMP contracts.

39

Southern Cross Austereo . Annual Report2.3 Variable remuneration for executive KMP
2.3.1  Short-term incentives
The table below outlines details of the Company’s short‑term incentive plan.

What is the incentive?

How is each executive’s 
entitlement determined?
How is the 
incentive delivered?

The STI is an annual “at risk” bonus designed to reward executives for meeting or exceeding financial and 
non‑financial objectives.
Each executive is allocated a dollar value (which may be a fixed percentage of the executive’s total remuneration) 
representing the executive’s STI opportunity for the year.
STI awards for all executives other than the CEO are paid in cash according to the extent of achievement of the 
applicable performance measures. No portion of an STI award is subject to deferral.

What are the performance 
measures and hurdles?

The CEO’s STI award is payable partly in cash and partly in equity. The equity component is 25% of the after‑tax 
value of the total STI award.
The Board sets the annual KPIs for the CEO near the beginning of each financial year. The KPIs are allocated to 
three categories having regard to the Company’s business strategy: profitability and financial performance (40%), 
high level operational improvements (40%) and cultural and behavioural influences (20%).

The CEO determines the KPIs for the other members of the senior leadership team in the same three categories and 
having regard to their areas of responsibility. KPIs for the Chief Creative Officer may allocate up to 40% to creative 
and content performance instead of profitability and financial performance. 

The metrics that applied under the STI plan in 2017 are summarised below.

Profitability and financial performance/Creative and content performance (40%)
 – Group NPAT compared with budget: Focuses on financial results and collaboration for the overall benefit of the 

Group. This financial metric applies for the CEO, CFO and COO.

 – Segment EBITDA compared with budget: Focuses on the performance of segments for which they have direct 

responsibility. This metric applies for the Head of Regional Media.

 – Sales-related targets: Focuses on achieving sustainable financial performance from growing top line revenue. 

This metric applies for the Chief Sales Officer.

 – Ratings targets: Revenue and financial performance is heavily dependent on ratings on both radio and television. 

This metric applies for the Chief Creative Officer (for radio).

Profitability and financial performance targets also include targets to ensure non‑revenue related costs are closely 
controlled and on the achievement of specific corporate strategy projects that improve the asset base.

The Board has discretion to adjust budget targets to take into account acquisitions or divestments or other 
significant items where appropriate for linking remuneration reward to corporate performance.

Achievements against financial metrics are based on the Company’s audited annual financial statements. The Board 
has discretion to make adjustments to take into account any significant non‑cash items (for example impairment 
losses), acquisitions and divestments and one‑off events/abnormal/non‑recurring items, where appropriate for 
linking remuneration reward to corporate performance.

High level operational performance (40%)
 – Strategy: Focuses on strategic initiatives (such as network strategy, material contracts and diversification of 

revenue streams) that deliver growth, improved business performance and shareholder value.

 – Operational improvements: Focuses on effective management of business support functions and infrastructure 

to sustain and improve long‑term earnings performance.

Cultural and behavioural influences (20%)
 – People: Focuses on effective leadership and development and retention of talent to sustain and improve 

long‑term earnings performance.

 – External relationships: Focuses on development and maintenance of constructive relationships with key 

stakeholders to sustain and improve long‑term earnings performance.

Is there a gateway?

At least 95% of financial metrics relating to NPAT or EBITDA must be achieved before any STI based on those 
metrics is payable.

At least 97.5% of financial metrics for sales or costs must be achieved before any STI based on those metrics is 
payable. Where the budget for a financial year is less than the previous year’s actual result, the applicable financial 
metric will be the previous year’s actual result.

There is no gateway for non‑financial measures.

Individual performance must be at a “meets expectations” level before any STI is payable.

40

REMUNERATION REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual ReportWhat is the maximum 
amount payable?

The maximum award for non‑financial measures under the STI plan is 100% of an executive’s STI opportunity for 
those measures.

The maximum award for financial measures under the STI plan is 100% of an executive’s STI opportunity for that 
measure. In addition, an executive can earn up to 200% of the financial component (40%) of the executive’s STI if 
the Group achieves up to 105% of the Group’s NPAT target. An executive’s maximum STI opportunity is therefore 
140% of target. 

Having regard to assumptions underlying the budget, the Board considers that achieving 105% of the Group’s NPAT 
target would represent significant outperformance. Any STI award for such outperformance must be self‑funding. 
This means that the outperformance must be achieved after providing for the incremental cost of any STI award.

NPAT/EBITDA
<95%
95% to 100%

Sales
<97.5%
97.5% to 100%

% of financial STI payable
0%
Straight‑line between 50% and 100%
Progressive scale between 100% and 
200%
200%

How is performance 
assessed?

100% to 105% NPAT
>105%
CEO: At the end of each financial year, with the assistance of the Committee, the Board assesses the actual 
performance of the Company and the CEO against the applicable KPIs and determines the STI amount payable to 
the CEO.

n/a
n/a

Other executive KMP: At the end of the financial year the CEO assesses the actual performance of the Group 
and the executive KMPs against the applicable KPIs and determines the STI amount payable to each executive. 
The CEO provides these assessments to the Committee for review. 

Cessation of employment “Bad Leavers” (who resign or are terminated for cause) will forfeit their STI entitlement, unless otherwise 

determined by the Board or the CEO as appropriate.

Change of control

Clawback

Other features

The STI payments of executives who cease employment for other reasons are pro‑rated for time and performance, 
unless otherwise determined by the Board.
In the event of a change of control before the STI payment date, the STI payment is pro‑rated for time and 
performance, subject to Board discretion.
The Board has discretion to reduce the benefit of an STI award to the extent its vesting was affected by fraud, 
dishonesty, breach of obligation or other action likely to result in long‑term detriment to the Company.
Discretionary elements: The Board (for KMP) and the CEO (for other executives) have discretion to grant additional 
bonuses for special projects or achievements that are not contemplated in the normal course of business or that 
have a particular strategic impact for the Company, such as acquisitions and divestments, refinancing, or major 
capex projects.

Minimum employment period: Participants must be employed for at least three months in the performance period 
to be entitled to receive an STI payment.

2.3.2  Long-term incentives
The table below outlines details of the Company’s long‑term incentive plan.

What is the incentive?

How is each executive’s 
entitlement determined?

How is the 
incentive delivered?

The LTI plan provides executive KMP with grants of performance rights over ordinary shares, for nil consideration. 
Performance rights granted under the LTI plan are subject to a three‑year performance period. For 2017, the LTI 
plan has also been made available to about 20 executives in the next tiers of management.
Each executive is allocated a dollar value (which may be a fixed percentage of the executive’s total remuneration) 
representing the executive’s maximum LTI opportunity for the year. This dollar value is converted into a number 
of performance rights in the LTI plan, based on the face value of performance rights at the applicable grant date. 
The face value of performance rights is calculated as:
 – the weighted average price of the Company’s shares for the five trading days commencing seven days after the 

Company’s results for the prior financial year (ended 30 June 2017) are announced to the ASX; less
 – the amount of any final dividend per share declared as payable in respect of the prior financial year (year 

ended 30 June 2017).

(For LTI grants made before 1 July 2017, the dollar value is based on the fair value of performance rights at the 
applicable grant date. Where relevant, the Company engages Deloitte Touche Tohmatsu (Deloitte) to determine the 
fair value of performance rights.)
To the extent that the applicable vesting conditions are satisfied at the end of the three‑year performance period, 
LTI awards are delivered by allocation to participants of one fully paid ordinary share for each performance right 
that vests. The Board has discretion to settle vested awards in cash.

41

Southern Cross Austereo . Annual ReportWhat are the performance 
measures and hurdles?

From 1 July 2017, each grant under the LTI plan has two equally weighted performance hurdles over a three‑year 
period: Return on Invested Capital (ROIC) and Absolute Earnings per Share (EPS). ROIC has replaced Relative Total 
Shareholder Return (TSR), which, together with Absolute EPS, was the performance hurdle used in LTI grants made 
before 1 July 2017. This change was made following a review of the LTI plan by Juno Partners, an independent 
consultant. The Company’s ROIC Performance is more within management’s sphere of influence than is the 
Company’s Relative TSR Performance, is readily measurable at any time during the performance period of an LTI 
grant, and therefore provides a more effective incentive for management performance. 

Return on Invested Capital Performance hurdle 
ROIC measures management’s efficiency at allocating the capital under its control to generate profitable returns. 
To maintain and improve the Company’s ROIC, management is required to focus on the quality of earnings and the 
capital required to deliver improved earnings. 

ROIC is calculated as follows:

Operating earnings before interest and tax (EBIT)

Invested Capital (Net Debt plus Equity)

ROIC is defined by reference to factors substantially within management’s sphere of influence. Accordingly:
 – Operating EBIT is adjusted to exclude the impact of significant or non‑recurring items (both income and costs) 

to provide a fair measure of underlying long‑term performance. 

 – Impairments and other significant items during the life of an LTI grant are added back to operating EBIT and 

Invested Capital. (Past impairments and significant items are not added back, it being recognised that these are 
not the responsibility of current management.)

 – Non‑cancellable operating leases are included in Invested Capital.
 – Returns are measured pre‑tax.
 – Invested Capital is measured at the end of each month over the final year of an LTI grant and is averaged for 

the purposes of calculating ROIC.

 – Where applicable, items used to calculate ROIC will be re‑based to accommodate changes in accounting 

standards and policies during the life of an LTI grant. (This has been done for ROIC performance rights granted 
in FY2018. The change in accounting policy to recognise deferred tax on intangible assets has resulted in 
a reduction of $383.6 million in the Company’s equity (which forms part of Invested Capital in the ROIC 
calculation). This amount has been added back to Invested Capital for the purposes of the ROIC calculation.)

ROIC performance rights will vest if the Company’s ROIC performance in the final year of the performance period 
is at or above a threshold set by the Board at the time of making the relevant LTI grant. ROIC performance rights 
granted in FY2018 are eligible to vest according to the following schedule:

ROIC Performance in FY2020
Below 10.1%
10.1%
10.1% – 12.5%
At or above 12.5%

% of allocation that vests
Nil
50%
Straight‑line vesting between 50% and 100%
100%

Absolute EPS Performance hurdle (50%)
Performance rights will vest if the Company’s adjusted EPS performance over the performance period is at or above 
a 3% Compound Annual Growth Rate (CAGR). Adjusted EPS excludes the impact of significant or non‑recurring 
items (both income and costs) and so provides a fair measure of underlying long‑term performance. 

Adjusted EPS is calculated by dividing the adjusted profit after tax attributable to shareholders for the relevant 
reporting period (reported profit after tax, adjusted for the after‑tax effect of significant or non‑recurring items) by 
the weighted average number of ordinary shares on issue in the Company over the relevant reporting period.

Absolute EPS Performance
Below 3% CAGR
3% CAGR
3% – 8% CAGR
At or above 8% CAGR

% of allocation that vests
Nil
50%
Straight‑line vesting between 50% and 100%
100%

42

REMUNERATION REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual ReportWhat are the 
performance measures 
and hurdles? (continued)

Relative TSR Performance hurdle (for LTI grants made before 1 July 2017)
TSR provides a comparison of relative shareholder returns that is relevant to most of the Company’s investors.

The Relative TSR Performance hurdle takes into account share price appreciation plus reinvested dividends, 
expressed as a percentage of investment and adjusted for changes in the Company’s capital structure.

Performance rights will vest if the Company’s TSR over the performance period is at or above the 51st percentile 
against the constituents of the ASX Consumer Discretionary Index at each grant date, excluding News Corporation.

The comparator group represents a range of alternative companies that shareholders could invest in while 
maintaining portfolio sector balance. News Corporation has been excluded from each comparative group given the 
extent of its international business operations.

TSR Performance
Below 51st percentile
51st percentile
51st to 75th percentile
At or above 75th percentile

% of allocation that vests
Nil
50%
Straight‑line vesting between 50% and 100%
100%

Grants made under the LTI plans in operation before 2015 included both executive KMP and other senior 
executives, had performance periods of three or four years, and will vest based on satisfaction of TSR performance 
criteria only. Performance rights granted under these plans have now reached their vesting dates.
The ROIC Performance hurdle will be achieved only if the Company’s adjusted ROIC performance in the final 
year of the performance period is at or above a threshold set by the Board at the time of making the relevant LTI 
grant. The ROIC Performance hurdle for grants made in FY2018 will be achieved if the Company’s adjusted ROIC 
performance in FY2020 is at or above 10.1%.

The Absolute EPS Performance hurdle will be achieved only if the Company’s EPS performance over the 
performance period is at or above 3% CAGR.

The Relative TSR Performance hurdle will be achieved only if the Company’s relative TSR over the performance 
period is at or above the 51st percentile of the comparator group.
The maximum award under the LTI plan is 100% of an executive’s grant if all vesting conditions are fully satisfied 
over the performance period.
The Board will calculate the Company’s ROIC and EPS Performance at the end of the performance period for 
each LTI grant by reference to the Company’s accounting records and the Company’s audited financial reports. 
The Company may engage an independent consultant to review or carry out these calculations. 

The Group engages Deloitte to report on the Company’s TSR ranking within the comparator group as defined in 
each of the LTI plans at each relevant vesting date. 

There is no re‑testing of performance hurdles under the LTI plan.

Is there a gateway?

What is the maximum 
amount payable?
How is performance  
assessed?

Cessation of employment “Bad Leavers” (who resign or are terminated for cause) will forfeit any unvested performance rights, unless 

otherwise determined by the Board.

Change of control

Clawback

Other features

For executives who cease employment for other reasons, the Board has discretion to vest any unvested performance 
rights on a pro‑rata basis taking into account time and the current level of performance against the performance 
hurdle, or to hold the LTI award to be tested against performance hurdles at the end of the original vesting period.
In the event of a change of control before vesting of an LTI award, the Board has discretion as to how to treat the 
unvested award, including to determine that the award will vest or lapse in whole or in part, or that it will continue 
subject to the same or different conditions.
The Board has discretion to reduce the benefit of an LTI award to the extent its vesting was affected by fraud, 
dishonesty, breach of obligation or other action likely to result in long‑term detriment to the Company.
Treatment of dividends: There are no dividends payable to participants on unvested performance rights. 
Once performance rights have vested to fully paid ordinary shares, the participant will be entitled to dividends 
on these shares.

Sourcing of shares: The Board has discretion to purchase shares on‑market or to issue new shares in respect of 
vested performance rights.

43

Southern Cross Austereo . Annual Report2.4  Consequences of performance on shareholder value
In considering the Group’s performance and the benefits for shareholder value, the Board has regard to the following indicators in the current 
financial year and the preceding four financial years. 

Revenue
EBITDA
EBITDA %
Net profit before tax 
Net profit after tax (“NPAT”)
NPAT %
Net profit after tax excluding significant items
NPAT % excluding significant items
EPS (cents)1
ROIC2

Opening share price
Closing share price
Dividend/Distribution

30 June 2016
$’000
639,555
167,722
26.2%
114,177
77,243
12.0%
77,243
12.0%
10.12
9.1%

30 June 2017
$’000
687,244
177,393
25.8%
127,738
108,563
15.8%
108,563
15.8%
12.20
10.1%

30 June 2015
$’000
611,120
163,262
26.7%
(265,216)
(284,950)
(46.6%)
64,783
10.6%
8.93
n/a

30 June 2013
$’000
653,114
210,991
32.3%
133,269
96,111
14.7%
96,111
14.7%
13.64
n/a
30 June 2017 30 June 2016 30 June 2015 30 June 2014 30 June 2013
$1.20
$1.43
9.0c

30 June 2014
$’000
640,834
179,705
28.0%
(279,577)
(296,008)
(46.2%)
79,629
12.4%
11.29
n/a

$0.97
$1.25
6.25c

$1.07
$0.97
6.0c

$1.43
$1.07
7.5c

$1.25
$1.25
7.25c

1   EPS is shown after adjustments to exclude the impact of significant or non‑recurring items (both income and costs) as approved by the Board for the purposes of the 

Company’s LTI plan.

2   ROIC is calculated in accordance with the principles outline in section 2.3.2. It has not been calculated for periods earlier than 2016 because of impairments recorded 

in those years.

2.5 Executive service contracts
The Company has entered into service contracts setting out the terms of employment of each executive KMP. All service contracts are for an 
indefinite term, subject to termination by either party on six months’ notice (12 weeks’ notice in the case of Rick Lenarcic). In recognition that 
Vijay Solanki had relocated from overseas to join the Company, his service contract included provision for termination on 12 months’ notice. 
Each executive service contract provides for the payment of base salary and participation in the Company’s STI and LTI plans, along with other 
prescribed non‑monetary benefits.

2.6  Services from remuneration consultants
During the year, the Committee engaged Juno Partners as an independent expert consultant to review the Company’s LTI plan. This review 
included recommendations about the performance conditions and vesting range for grants made under the LTI plan. As explained in this 
Remuneration Report, the Board decided following the review to remove relative total shareholder return (TSR) as a performance condition 
for grants to be made under the LTI plan in FY2018. Those grants will have two equally weighted performance hurdles: growth in earnings 
per share (EPS) and a new measure, return on invested capital (ROIC). The LTI plan will continue to have a three‑year performance period. 
Juno Partners was paid $42,594 for its services in 2017. 

Deloitte was engaged during the year to assess the performance of the Company’s LTI plans as at each vesting date and, for this purpose, 
to determine the Group’s TSR ranking within the comparator group and EPS growth over the applicable performance periods. Deloitte was paid 
$12,600 for these services.

During 2016, the Committee engaged KPMG to provide an independent report benchmarking the remuneration of the Company’s executive 
KMP and its non‑executive directors. The remuneration of the Company’s executive KMP and non‑executive directors was adjusted following 
consideration of that benchmarking report. The Committee did not seek benchmarking advice during 2017.

44

REMUNERATION REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report2.7  Remuneration of non-executive directors
The Company enters into a letter of appointment with each non‑executive director. The letter sets out the Board’s expectations for 
non‑executive directors and the remuneration payable to non‑executive directors. 

The maximum annual aggregate fee pool for non‑executive directors is $1,500,000. This was approved by shareholders at the 
2011 Annual General Meeting. 

The Chairman and the Deputy Chairman receive a fixed aggregate fee. Other non‑executive directors receive a base fee for acting as a 
director and additional fees for participation as chair or as a member of the Board’s committees. Non‑executive directors do not receive 
performance‑based fees and are not entitled to retirement benefits as part of their fees.

Following consideration of the benchmarking report prepared by KPMG in 2016, the Board’s base and committee fees will be increased by 
3% in 2018 and 2019. The Committee intends to obtain a further benchmarking report in 2020. The number of non‑executive directors 
reduced from seven to six during the year and the aggregate remuneration of non‑executive directors in 2018 will be less than in 2017.

The table below sets out the fees for non‑executive directors that applied in 2016 and 2017 and those that will apply in 2018.

Base fees – Annual
Chairman1
Deputy Chairman1
Other Non‑Executive Directors
Committee fees – Annual
Audit & Risk Committee – Chairman
Audit & Risk Committee – member
People & Culture Committee – Chairman1
People & Culture Committee – member
Nomination Committee – Chairman1
Nomination Committee – member

2016
$

2017
$

2018
$

250,000
161,500
125,000

265,000
171,000
132,500

273,000
176,000
136,500

21,000
14,000
15,000
10,000
15,000
10,000

22,500
15,000
16,000
10,500
16,000
10,500

23,000
15,500
16,500
11,000
16,500
11,000

1   The Chairman and Deputy Chairman do not receive any additional fees for committee work. Accordingly, the fees set out above for Chair of the Nomination Committee 

and the People & Culture Committee respectively were not paid during 2016, 2017 or 2018.

45

Southern Cross Austereo . Annual Report3.  Remuneration of executive KMP and directors during the year
3.1  Executive KMP
The table below sets out the nature and amount of each major element of the remuneration of each executive KMP in 2017 and 2016. 

Short-term employee benefits

Post-
employment

Long
service 
leave1

Term-
ination
benefits

Perfor-
mance-
related
proportion

Total

Salary 
and fees
$
Year
2017 1,121,884

STI cash 
bonus2
$
705,240

Non- 
monetary
$

Total
$
4,315 1,831,439

Super con-
tribution
$
19,616

2016 1,098,501 500,000
163,548
2017

512,384

3,866 1,602,367
679,426
3,494

2016
2017

2016
2017

2016
2017

2016
2017

2016
2017

500,000 150,000
159,942
528,384

2,807 652,807
692,641
4,315

214,872
512,384

58,330
130,390

844
4,315

274,046
647,089

481,884 150,000
58,333
633,530

3,669 635,553
696,178
4,315

633,530
389,384

359,545
–

59,580
79,200

96,700
–

5,146 698,256
493,627

25,043

25,178
–

481,423
–

19,308
19,616

19,308
19,616

9,654
19,616

19,308
19,616

19,308
19,616

19,308
–

$
–

–
–

–
–

–
–

–
11,629

10,574
1,026

20,638
–

Executive
Grant Blackley  
Chief Executive 
Officer and 
Managing 
Director
Nick McKechnie 
Chief Financial 
Officer
John Kelly6 
Chief Operating 
Officer
Brian Gallagher  
Chief Sales 
Officer
Guy Dobson  
Chief Creative 
Officer
Rick Lenarcic  
Head of  
Regional Media
Vijay Solanki4  
Chief Digital 
Enablement 
Officer

Total executive 
KMP

Share-
based
payments
Perfor-
mance 
rights3
$

$
–

$
370,000 2,221,055

– 100,000 1,721,675
783,042
–

84,000

– 220,0005
61,000
–

892,115
773,257

–
–

–
–

–
–

–
–

– 283,700
759,038

92,333

33,333
58,333

688,194
785,756

98,608
67,500

826,746
581,769

86,109
–

607,478
–

%
48.4

34.8
31.6

41.5
28.6

20.6
29.3

26.6
18.1

19.1
25.2

30.1
–

7.8
34.4
28.0

351,500

2016
24,000
2017 3,697,950 1,296,653
2016 3,639,832 1,038,610

5,146 380,646
45,797 5,040,400
46,656 4,725,098

23,876
117,696
130,070

–
12,655
31,212

294,531
–
294,531

33,333 732,386
733,166 5,903,917
571,383 5,752,294

1   Long service leave relates to amounts accrued during the year.
2  The STI bonus is for performance during the year using the criteria set out on page 40. The amount was finally determined by the Board on 23 August 2017 after 

considering recommendations of the People & Culture Committee. 

3  The fair value of the performance rights granted during the year was determined by the Company’s independent consultant, Deloitte. In accordance with the applicable 
accounting standards, AASB 2 “Share‑based Payment” and AASB 124 “Related Party Disclosures”, Deloitte used a Monte Carlo simulation model for the Relative 
TSR performance rights and a Black‑Scholes‑Merton model for the Absolute EPS performance rights. The value disclosed is the portion of the fair value of the rights 
recognised as an expense in each reporting period.

4  Vijay Solanki resigned with effect from 30 June 2016. His former position of Chief Digital Enablement Officer has not been replaced.
5  Share‑based payments made to Nick McKechnie in 2016 included a retention bonus of $120,000. This was constituted by the grant of 117,878 performance rights in 

accordance with the LTI plan.

6  John Kelly commenced on 1 February 2016. His 2016 remuneration is disclosed only for the period he was a KMP. 

46

REMUNERATION REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report 
3.2 Non-executive directors
The table below sets out the nature and amount of each major element of the remuneration of each non‑executive director in 2017 and 2016. 

Non-executive director1
Peter Bush 
Chairman
Leon Pasternak
Deputy Chairman
Glen Boreham
Non-executive director
Peter Harvie 
Non-executive director
Rob Murray 
Non-executive director
Helen Nash 
Non-executive director
Melanie Willis 
Non-executive director
Chris de Boer 
Former non-executive director
Kathy Gramp 
Former non-executive director
Total

Short-term employee benefits

Salary 
and fees
$
245,384
230,692
156,164
147,488
134,704
126,027
97,944
123,288
140,184
133,333
144,292
126,940
151,140
13,187
–
130,592
–
136,072
1,069,812
1,167,619

Non-monetary
$
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–

Total
$
245,384
230,692
156,164
147,488
134,704
126,027
97,944
123,288
140,184
133,333
144,292
126,940
151,140
13,187
–
130,592
–
136,072
1,069,812
1,167,619

Post-
employment
Super 
contribution
$
19,616
19,308
14,836
14,012
12,796
11,973
9,306
11,712
13,316
12,667
13,708
12,060
14,360
1,253
–
12,408
–
12,928
97,938
108,321

Total

$
265,000
250,000
171,000
161,500
147,500
138,000
107,250
135,000
153,500
146,000
158,000
139,000
165,500
14,440
–
143,000
–
149,000
1,167,750
1,275,940

Year
2017
2016
2017
2016
2017
2016
2017
2016
2017
2016
2017
2016
2017
2016
2017
2016
2017
2016
2017
2016

A number of non‑executive directors did not hold their roles for the full financial year in 2016 or 2017. Remuneration is only disclosed for 
the time they were non‑executive directors in each year. Chris de Boer resigned on 26 May 2016. Kathy Gramp resigned on 21 June 2016. 
Peter Harvie resigned on 28 March 2017.

47

Southern Cross Austereo . Annual Report 
4.  Analysis of short-term incentives included in remuneration
4.1  STI performance outcomes
The table below summaries the KPIs applicable for each KMP for FY2017 and the performance achieved.

Profitability and  
financial performance
40%

High level  
operational improvements
40%

Cultural and  
behavioural influences
20%

KMP
Grant Blackley

Measure
Group NPAT

Performance
62% achieved

Group costs

Strategy

Achieved

Achieved

Measure
Improve radio assets, 
digital strategy, 
sales strategy

Performance
86.7% achieved Consistent leadership 

Measure

Performance
Achieved

across business 
reputation with 
key stakeholders, 
cultural survey change 
management
Leadership on fiscal 
management, cultural 
survey change 
management, reputation 
with investors

Achieved

Nick McKechnie Group NPAT

62% achieved

Group costs

Strategy

Achieved

Achieved

Cost improvements in 
key areas, asset sales, 
TV playout strategy

Achieved

John Kelly

Group NPAT

62% achieved

Sales systems

Achieved

Technology 
investment

Achieved

Brian Gallagher Group revenue

25% achieved2

Sales  
department 
costs

Achieved

Guy Dobson

Group EBITDA

Not achieved

Rick Lenarcic

Sydney Hit 
Breakfast ratings

Not achieved 

Triple M  
audience share
Group EBITDA

Not achieved

Not achieved

Regional EBITDA

Not achieved

Regional TV  
local revenue

97.5% achieved

Metro controllable 
costs, major project 
group structure, digital 
audio/podcasting, 
digital strategy
Metro radio new 
business strategy, 
regional media growth 
strategy, metro radio 
power ratio
Regional radio 
rebranding, 
integration/promotion  
of digital assets, news 
publishing structure

Regional cost 
management, regional 
asset sales/TV playout 
strategy, respected voice 
in regional markets

87.5% achieved1 Personal development 

Achieved

plan, cultural survey 
change management

86.7% achieved Personal development 

Achieved

Achieved

plan, cultural survey 
change management, 
strong and respected 
sales culture
Integration of metro/
regional radio teams, 
cultural survey 
change management

91.7% achieved

93.3% achieved Regional customer 

81.7% achieved

satisfaction, mentoring 
direct reports/build 
diversity, cultural survey 
change management

1   The target for metro controllable costs was not achieved due largely to higher than forecast costs associated with renegotiation of certain key contracts. The Board 

exercised its discretion to award 50% for the applicable KPI for John Kelly in recognition of the longer‑term benefits resulting from renegotiation of these key contracts.

2   The target for Group revenue was not achieved. Group revenue was 7% higher than in FY2016 which, despite being short of the target, was a strong achievement in a 

year of significant change and uncertainty as a result of the transition from the Ten Network to the Nine Network in three of the four aggregated markets on the eastern 
seaboard. In recognition of these achievements, the Board exercised its discretion to award 25% for the applicable KPI for Brian Gallagher.

48

REMUNERATION REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report4.2 Vesting of STI awards
The table below sets out details of the short‑term incentive bonus payments awarded as remuneration to executive KMP for the year. 

 KMP
Grant Blackley
Nick McKechnie
John Kelly
Brian Gallagher
Guy Dobson
Rick Lenarcic

Short-term incentive bonus
% achieved in year

Included in 
remuneration1 
$
705,240
163,548
159,942
130,390
58,333
79,200

Profitability 
and financial 
performance4
32.4%
32.4%
32.4%
19%
 –3
10%

High level 
operational 
improvements
34.7%
40%
35%
34.7%
40%
37.3%

Cultural and 
behavioural 
influences
20%
20%
20%
20%
18.3%
16.3%

% 
forfeited 
in year2
12.9%
7.6%
12.6%
26.3%
41.7%
36.4%

1   Amounts included in remuneration for the year represent the amounts related to the year based on achievement of corporate and personal goals for each executive. 

These amounts were approved by the Board on 23 August 2017.

2   The amounts forfeited are due to corporate and personal goals not being achieved in the year.
3  The first performance measure was based on Creative and Content performance for Guy Dobson.
4  Because budget targets were not achieved, the Board did not award any of the stretch opportunity of up to 105% available for the profitability and financial performance 

component of the STI plan.

5.  Share-based incentive payments
All references to rights in this section are to performance rights over fully paid ordinary shares in the Company issued under the Company’s 
LTI plan. Rights are convertible into fully paid ordinary shares in the Company on a one‑for‑one basis upon vesting in accordance with the 
Company’s LTI plan. There are no options on issue under the Company’s LTI plan.

5.1  Rights granted as remuneration during the year
The tables below set out details of the rights over shares granted as remuneration to each KMP under the Company’s LTI plan during the year. 

KMP
Grant Blackley 
Nick McKechnie
John Kelly
Brian Gallagher
Guy Dobson
Rick Lenarcic

Details for all rights granted in financial year

Grant Date
Fair value at grant date
Vesting date

Number of rights granted
764,151
166,981
172,642
166,981
94,340
127,358

Relative TSR
2 September 2016
$0.88
30 June 2019

Absolute EPS
2 September 2016
$1.24
30 June 2019

All rights expire on the earlier of their vesting date or termination of the executive’s employment on a pro‑rata basis. The rights vest at the 
end of the third financial year after their grant. This is 30 June 2019 for all rights granted in the year. In addition to a continuing employment 
condition, vesting is conditional on the Group achieving specified performance hurdles. Details of the performance hurdles are included in 
the discussion of the LTI plan on page 42. The fair value of rights issued during the year was determined by the Company’s independent 
consultant, Deloitte, using a Monte Carlo simulation model for the Relative TSR performance rights and a Black‑Scholes‑Merton model for the 
Absolute EPS performance rights.

49

Southern Cross Austereo . Annual Report5.2 Details of equity incentives affecting current and future remuneration
The table below sets out the vesting profiles of rights held by each KMP as at 30 June 2017 and details of rights that vested during the year. 
At the end of the year, there were no rights that had vested and which had not been exercised by conversion to fully paid ordinary shares.

Name
Grant  
Blackley

Nick 
McKechnie1

John Kelly

Brian  
Gallagher

Guy Dobson

Grant Date Vesting Date
FY17 Plan 01/07/2019
FY16 Plan 01/07/2018
Total
FY17 Plan 01/07/2019
FY16 Plan 01/07/2018
FY15 Plan 01/07/2017
9 May 15
26/08/2016
Total
FY17 Plan 01/07/2019
Total
FY17 Plan 01/07/2019
FY16 Plan 01/07/2018
Total
FY17 Plan 01/07/2019
FY16 Plan 01/07/2018
FY15 Plan 01/07/2017
FY14 Plan 01/07/2016
01/07/2017
FY13 Plan 01/07/2016
Total

Rick Lenarcic FY17 Plan 01/07/2019
FY16 Plan 01/07/2018
FY15 Plan 01/07/2017
FY14 Plan 01/07/2016
01/07/2017
FY13 Plan 01/07/2016
Total

No. of 
Perf Rights 
Granted
764,151
491,803

Value of 
Perf Rights 
at Grant 
Date2
$
810,000
300,000
1,255,954 1,110,000
177,000
150,000
150,000
120,000
597,000
183,000
183,000
177,000
100,000
277,000
100,000
100,000
100,000
33,330
33,330
49,995
416,655
135,000
100,000
100,000
23,333
23,333
23,333
404,999

166,981
245,902
192,704
117,878
723,465
172,642
172,642
166,981
163,934
330,915
94,340
163,934
128,469
32,359
32,359
92,583
544,044
127,358
163,934
128,469
22,651
22,651
43,206
508,269

No. of 
Perf Rights 
Vested and 
Exercised 
During 
the Year
–
–
–
–
–
–
117,878
117,878
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–

No. of 
Perf Rights 
Forfeited 
Vested and 
During 
Exercised
the Year4
%
–
–
–
–
–
–
–
–
–
–
–
–
–
100.0%
–
100.0%
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
–
32,359
0.0%
–
–
0.0%
92,583
0.0% 124,942
–
–
–
22,651
–
43,206
65,857

–
–
–
0.0%
–
–
0.0%

No. of 
Perf Rights 
Remaining 
at Year End
764,151
491,803

Value of 
Perf Rights 
yet to Vest
Forfeited 
%3
$
810,000
–
–
300,000
– 1,255,954 1,110,000
166,981
177,000
–
245,902
150,000
–
192,704
150,000
–
–
–
–
605,587
477,000
–
172,642
183,000
–
172,642
183,000
–
166,981
177,000
–
163,934
100,000
–
330,915
277,000
–
94,340
100,000
–
163,934
100,000
–
128,469
100,000
–
–
–
100.0%
33,330
32,359
–
–
100.0%
–
333,330
100.0% 419,102
135,000
127,358
–
100,000
163,934
–
100,000
128,469
–
–
–
100.0%
23,333
22,651
–
–
100.0%
–
358,333
100.0% 442,412

1  Nick McKechnie was granted 117,878 rights as a retention bonus, subject to his continuing employment to 30 June 2016. These rights vested on 26 August 2016. 
2  The value of rights granted is the fair value of rights calculated at the grant date. The total value of rights granted in the table is allocated to remuneration over the 

vesting period. (Rights to be granted after 1 July 2017 will be valued at their face value.)

3  The number and percentage of rights forfeited during the year is the reduction from the maximum number of rights available to vest due to the performance criteria not 

being satisfied.

50

REMUNERATION REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report5.3 Vesting of rights during the year
The only vesting condition for each grant of rights with a vesting date of 1 July 2016 was the Company’s relative TSR performance against 
companies in the comparator group over the vesting period. As indicated in the table above, the vesting condition for each of these grants 
was not achieved. A summary of the Company’s relative TSR performance over the vesting period for each of these grants, as provided by the 
Company’s independent consultant, Deloitte, is provided below.

Grant 
FY2013 – Tranche 4
FY2014 – Tranche 3

TSR Percentile ranking
17.0
27.0

TSR % vested
0%
0%

5.4 Vesting of rights as at 1 July 2017
The fourth and final tranche of performance rights granted under the FY2014 plan and the performance rights granted under the FY2015 
plan were eligible for vesting as at 30 June 2017. The FY2014 plan had a sole performance condition, which was the Company’s relative 
TSR performance over the relevant four‑year performance period. The FY2015 plan had two equally weighted performance conditions, 
the Company’s relative TSR performance and growth in the Company’s earnings per share (EPS) over the relevant three‑year performance 
period. The Company received a report from Deloitte relating to the TSR performance conditions for each of these grants. A summary of the 
Company’s relative TSR performance over the vesting period for each of these grants is provided below. The EPS performance condition did 
not vest because the Company’s EPS grew at a CAGR of 2.6% over the three‑year performance period. This was less than the vesting gateway 
of 3%. The grants that have vested will be included in the remuneration of participating executives in 2018. 

Grant 
FY2014 – Tranche 4
FY2015 – Tranche 3

TSR Percentile ranking
35th percentile
56th percentile

TSR % vested
0%
60%

6.  Payments to executives before taking office
There were no payments made during the year to any person as part of the consideration for the person taking office. 

7.  Transactions with KMP
7.1  Loans to KMP
There were no loans made to KMP or their related parties during the year. 

7.2  Other transactions and balances with KMP
There were no other transactions with KMP or their related parties during the year. 

8.  KMP shareholdings
The table below sets out the movements in shares held directly or indirectly by KMP during the year.

Non-executive directors
Peter Bush
Leon Pasternak
Glen Boreham
Rob Murray
Helen Nash
Melanie Willis

Executives
Grant Blackley
Nick McKechnie
John Kelly
Brian Gallagher
Guy Dobson
Rick Lenarcic

Received 
during the year 
on exercise of  
performance rights

Balance at 
start of year

Other changes 
during the year

Balance at 
end of year

–
1,185,215
95,000
50,000
52,573
–
1,382,788

–
26,760
–
–
–
–
26,760

–
–
–
–
–
–

–
117,878
–
–
–
–
117,878

60,000
–
–
–
–
34,670
94,670

–
(68,260)
–
–
–
–
(68,260)

60,000
1,185,215
95,000
50,000
52,573
34,670
1,477,458

–
76,378
–
–
–
–
76,378

51

Southern Cross Austereo . Annual Report 
A copy of the Auditor’s Independence Declaration, as required under s307C of the Corporations Act 2001, is set out on page 53.

This report is signed in accordance with resolutions of the Directors of Southern Cross Media Group Limited.

Peter Bush 
Chairman 
Southern Cross Media Group Limited 
Sydney, Australia 
24 August 2017 

Leon Pasternak 
Deputy Chairman 
Southern Cross Media Group Limited 
Sydney, Australia 
24 August 2017

52

REMUNERATION REPORTFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report  
 
 
 
 
 
 
 
AUDITOR’S INDEPENDENCE DECLARATION

Auditor’s Independence Declaration

As lead auditor for the audit of Southern Cross Media Group Limited for the year ended 30 June 2017, 
I declare that to the best of my knowledge and belief, there have been: 

(a)

no contraventions of the auditor independence requirements of the Corporations Act 2001 in 
relation to the audit; and

(b)

no contraventions of any applicable code of professional conduct in relation to the audit.

This declaration is in respect of Southern Cross Media Group Limited and the entities it controlled 
during the period.

Sam Lobley
Partner
PricewaterhouseCoopers

Melbourne
24 August 2017

PricewaterhouseCoopers, ABN 52 780 433 757
2 Riverside Quay, SOUTHBANK  VIC  3006, GPO Box 1331, MELBOURNE  VIC  3001
T: 61 3 8603 1000, F: 61 3 8603 1999, www.pwc.com.au

Liability limited by a scheme approved under Professional Standards Legislation.

53

Southern Cross Austereo . Annual ReportStatement of Comprehensive Income

STATEMENT OF COMPREHENSIVE INCOME

FOR YEAR ENDED 30 JUNE 2017

Revenue from continuing operations
Broadcast and production costs
Employee expenses
Selling costs
Occupancy costs
Promotions and marketing
Administration costs
Other income
Share of net profit/(losses) of investments accounted for using the equity method
Profit before depreciation, amortisation, interest, impairment, fair value movements on 
financial derivatives and income tax expenses for the year from continuing operations
Depreciation and amortisation expense
Interest expense and other borrowing costs
Interest revenue
Profit before income tax expense for the year from continuing operations
Income tax expense from continuing operations
Profit from continuing operations after income tax expense for the year 
Other comprehensive income that may be reclassified to profit or loss:
Changes to fair value of cash flow hedges, net of tax
Total comprehensive profit for the year attributable to shareholders 

Earnings per share attributable to the ordinary equity holders of the Company:
Basic earnings per share (cents)
Diluted earnings per share (cents)

Consolidated
2017
$’000
687,244
(131,394)
(200,514)
(83,034)
(31,702)
(19,584)
(47,692)
3,559
510

2016
$’000
639,555
(111,627)
(184,336)
(79,908)
(30,966)
(19,004)
(49,012)
2,734
286

177,393
(30,870)
(19,510)
725
127,738
(19,175)
108,563

167,722
(28,850)
(26,029)
1,334
114,177
(36,934)
77,243

472
109,035

(1,080)
76,163

14.12
14.07

10.12
10.10

Note
3

4
17

15

5

13
13

The above Statement of Comprehensive Income should be read in conjunction with the accompanying notes.

54

Southern Cross Austereo . Annual Report 
Statement of Financial Position

STATEMENT OF FINANCIAL POSITION

AS AT 30 JUNE 2017

Current assets
Cash and cash equivalents
Receivables
Total current assets
Non-current assets
Receivables
Investments accounted for using the equity method
Property, plant and equipment
Intangible assets
Total non-current assets
Total assets
Current liabilities
Payables
Deferred income
Provisions
Borrowings
Current tax liabilities
Derivative financial instruments
Total current liabilities
Non-current liabilities
Deferred income
Provisions
Borrowings
Deferred tax liability
Derivative financial instruments
Total non-current liabilities
Total liabilities
Net assets
Equity
Contributed equity
Reserves
Other equity transaction
Accumulated losses
Equity attributable to equity holders 
Non‑controlling interest
Total equity

Consolidated
2017 
$’000

2016 
$’000

Note

10

10
17
6
7

10
10
10
15

16

10
10
15
5
16

14

14

48,978
158,010
206,988

94,776
142,003
236,779

2,964
5,167
136,178
1,248,955
1,393,264
1,600,252

2,677
3,657
145,249
1,289,509
1,441,092
1,677,871

81,042
9,477
19,730
86
3,942
1,651
115,928

91,945
10,134
368,762
361,438
948
833,227
949,155
651,097

1,379,736
3,851
(77,406)
(655,382)
650,799
298
651,097

86,388
12,590
19,347
36,930
9,109
‑
164,364

95,278
11,839
432,891
373,678
3,273
916,959
1,081,323
596,548

1,379,386
2,462
(77,406)
(708,192)
596,250
298
596,548

The above Statement of Financial Position should be read in conjunction with the accompanying notes.

55

Southern Cross Austereo . Annual ReportSTATEMENT OF CHANGES IN EQUITY

FOR YEAR ENDED 30 JUNE 2017

Contributed 
equity 
$’000

Share-based 
payment 
reserve 
$’000

Hedge 
reserve 
$’000

Other equity 
transactions 
$’000

(Accumulated 
losses)/
retained 
profits 
$’000

1,379,386
–
–
–

4,754
–
–
–

(2,292)
–
472
472

(77,406)
–
–
–

(708,192)
108,563
–
108,563

Non-
controlling 
interest 
$’000

Total equity 
$’000

298
–
–
–

596,548
108,563 
472
109,035 

Total 
$’000

596,250
108,563 
472
109,035

–

350
–
350

917

–
–
917

–

–
–
–

–

–
–
–

–

917

–
(55,753)
(55,753)

350
(55,753)
(54,486)

–

–
–
–

917

350
(55,753)
(54,486)

1,379,736

5,671

(1,820)

(77,406)

(655,382)

650,799

298

651,097

Contributed 
equity 
$’000

Share-based 
payment 
reserve 
$’000

Hedge 
reserve 
$’000

Other equity 
transactions 
$’000

(Accumulated 
losses)/
retained 
profits 
$’000

Non-
controlling 
interest 
$’000

Total 
$’000

Total equity 
$’000

1,365,110 

4,226

 (1,212)

 (77,406)

 (354,244)

936,474 

298 

936,772 

–

–

–

–

(383,600)

(383,600)

–

(383,600)

1,365,110

4,226

(1,212)

(77,406)

(737,844)

552,874

298

553,172

–
–
–

–

14,276
–
14,276

–
–
–

–
(1,080)
(1,080)

528

–
–
528

–

–
–
–

–
–
–

–

–
–
–

77,243
–
77,243

77,243 
(1,080)
76,163

–

528

–
(47,591)
(47,591)

14,276
(47,591)
(32,787)

–
–
–

–

–
–
–

77,243 
(1,080)
76,163 

528

14,276
(47,591)
(32,787)

1,379,386

4,754

(2,292)

(77,406)

(708,192)

596,250

298

596,548

2017
Total equity at  
1 July 2016
Profit for the year 
Other comprehensive income
Total comprehensive income

Transactions with equity 
holders in their capacity  
as equity holders:
Employee share entitlements
Shares issued, net of 
transaction costs
Dividends paid

Total equity at  
30 June 2017

2016
Total equity at  
1 July 2015 
Change in accounting policy 
(refer note 1)
Revised total equity at  
1 July 2015

Profit for the year 
Other comprehensive income
Total comprehensive income

Transactions with equity 
holders in their capacity as 
equity holders:
Employee share entitlements
Shares issued, net of 
transaction costs
Dividends paid

Total equity at  
30 June 2016

The above Statement of Changes in Equity should be read in conjunction with the accompanying notes.

56

Southern Cross Austereo . Annual Report 
 
 
STATEMENT OF CASH FLOWS

FOR YEAR ENDED 30 JUNE 2017

Cash flows from operating activities
Receipts from customers 
Payments to suppliers and employees 
Interest received from external parties
Tax paid
Net cash inflows from operating activities
Cash flows from investing activities
Payments for purchase of property, plant and equipment
Payments for purchase of intangibles
Proceeds from sale of property, plant and equipment
Proceeds from sale of operations and assets
Payments for purchase of investments 
Net cash flows used in investing activities
Cash flows from financing activities
Dividends paid to security holders
Net (repayment) of/proceeds from receivables financing facility
Repayment of borrowings from external parties
Interest paid to external parties
Payments for finance leases
Net cash flows used in financing activities
Net decrease in cash and cash equivalents
Cash assets at the beginning of the year
Cash assets at the end of the year

The above Statement of Cash Flows should be read in conjunction with the accompanying notes.

Note

9

Consolidated

2017
$’000

2016
$’000

741,340
(589,401)
725
(36,423)
116,241

(30,086)
(7,196)
1,088
53,817
(1,000)
16,623

(55,753)
(36,801)
(65,000)
(20,937)
(171)
(178,662)
(45,798)
94,776
48,978

793,755
(538,508)
1,334
(32,843)
223,738

(23,262)
(69)
14,217
1,924
– 
(7,190)

(33,680)
14,640
(215,000)
(30,485)
(298)
(264,823)
(48,275)
143,051
94,776

57

Southern Cross Austereo . Annual Report 
Key Numbers

Capital Management

Group Structure

Other

1. 

 Summary of Significant 
Accounting Policies

11.   Capital Management 

Objectives

17.   Non‑Current Assets  
– Investments 
Accounted for Using the 
Equity Method

20.  Share‑Based Payments

2. 

 Segment Information 

12.  Dividends Paid and 

18.  Subsidiaries

21.   Remuneration of Auditors

Proposed

3. 

 Revenue

13.  Earnings per Share

19.   Parent Entity Financial 

22.  Related Party Disclosures

Information

4. 

 Other Income

14.   Contributed Equity and 

Reserves

23.  Leases and Other 
Commitments

5. 

 Income Tax Expense

15.  Borrowings

6. 

 Non‑Current Assets 
– Property, Plant and 
Equipment

16.  Financial Risk  
Management

24.  Events Occurring after 

Balance Date

25.  Other Accounting Policies

7. 

 Non‑Current Assets  
– Intangible Assets

8. 

 Impairment

9. 

 Reconciliation of Profit 
after Income Tax to 
Net Cash Inflow from 
Operating Activities

10.   Receivables, Payables, 

Deferred Income and 
Provisions

58

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual ReportKey Numbers

1.  Summary of Significant Accounting Policies
The principal accounting policies adopted in the preparation of 
these consolidated financial statements are set out below. In addition, 
significant and other accounting policies that summarise the 
measurement basis used and that are relevant to an understanding 
of the financial statements are provided throughout the notes to 
the financial statements. These policies have been consistently 
applied to all the years presented, unless otherwise stated. 
The financial statements are for the consolidated entity consisting 
of Southern Cross Media Group Limited (“the Company”) and its 
subsidiaries (“the Group”).

Basis of preparation
This general purpose financial report has been prepared in 
accordance with Australian Accounting Standards and the 
Corporations Act 2001 (where applicable). The Group is a for‑profit 
entity for the purpose of preparing the financial statements.

Information in respect of the parent entity in this financial report 
relates to Southern Cross Media Group Limited.

i)  Compliance with IFRS
Compliance with Australian Accounting Standards ensures that the 
financial statements and notes of the Group comply with International 
Financial Reporting Standards (“IFRS”) as issued by the International 
Accounting Standards Board (“IASB”). Consequently this financial 
report has also been prepared in accordance with and complies with 
IFRS as issued by the IASB. 

ii)  Historical cost convention
These financial statements have been prepared under the historical 
cost convention, as modified by the revaluation of certain financial 
assets and liabilities (including derivative instruments) at fair value 
through profit or loss. All amounts are presented in Australian dollars, 
unless otherwise noted.

iii)  Comparative figures
Where necessary, comparative figures have been adjusted to conform 
to changes in presentation in the current year.

a)  Principles of consolidation
The consolidated financial statements incorporate the assets and 
liabilities of all subsidiaries of the Company as at 30 June 2017 and 
the results of all subsidiaries for the year then ended. Subsidiaries are 
all entities over which the Group has control. The Group controls an 
entity when the Group is exposed to, or has rights to, variable returns 
from its involvement with the entity and has the ability to affect 
those returns through its power to direct the activities of the entity. 
Subsidiaries are fully consolidated from the date on which control 
is transferred to the Group. The effects of all transactions between 
entities in the Group are eliminated in full. 

The purchase method of accounting is used to account for the 
acquisition of subsidiaries by the Group except as follows:
 – At the time of Initial Public Offering (“IPO”) Southern Cross Media 
Australia Holdings Pty Limited (“SCMAHL”) was deemed to be the 
accounting acquirer of both Southern Cross Media Group Limited 
(“SCMGL”) and Southern Cross Media Trust (“SCMT”), which was 
neither the legal parent nor legal acquirer; and

 – This reflects the requirements of AASB 3 that in situations where 
an existing entity (SCMAHL) arranges to be acquired by a smaller 
entity (SCMGL) for the purposes of a stock exchange listing, 
the existing entity (SCMAHL) should be deemed to be the acquirer, 
subject to consideration of other factors such as management of 
the entities involved in the transaction and relative fair values of 
the entities involved in the transaction. This is commonly referred 
to as a reverse acquisition. 

At the time of IPO, in November 2005, the reverse acquisition 
guidance of AASB 3 was applied to the Group and the cost of the 
Business Combination was deemed to be paid by SCMAHL to acquire 
SCMGL and SCMT. The cost was determined by reference to the fair 
value of the net assets of SCMGL and SCMT immediately prior to 
the Business Combination. The investment made by the legal parent 
SCMGL in SCMAHL to legally acquire the existing radio assets is 
eliminated on consolidation. In applying the guidance of AASB 3, 
this elimination results in a debit of $77.4 million to other equity 
transactions. This does not affect the Group’s distributable profits.

Rounding of amounts
The Company is of a kind referred to in ASIC Legislative Instrument 
2016/191, relating to the “rounding off” of amounts in the Directors’ 
Report and Financial Report. Amounts have been rounded off in 
accordance with the Instrument to the nearest thousand dollars, 
unless otherwise indicated. 

59

Southern Cross Austereo . Annual Report1.  Summary of Significant Accounting Policies (continued)
Critical accounting estimates and judgements
The preparation of the financial report in accordance with Australian Accounting Standards requires the use of certain critical accounting 
estimates. It also requires management to exercise judgement in the process of applying the accounting policies. Estimates and judgements 
are continually evaluated and are based on historical experience and other factors, including expectations of future events that may have a 
financial impact on the entity and that are believed to be reasonable under the circumstances. Management believes the estimates used in the 
preparation of the financial report are reasonable. Actual results in the future may differ from those reported. Judgements and estimates which 
are material to the financial report are found in the following notes:

Note 7  Non‑Current Assets – Intangible Assets 

Note 8 

Impairment 

Notes to the financial statements
The notes to the financial statements have been restructured to make the financial report more relevant and readable, with a focus on 
information that is material to the operations, financial position and performance of the Group. Additional information has also been included 
where it is important for understanding the Group’s performance.

Notes relating to individual line items in the financial statements now include accounting policy information where it is considered relevant 
to an understanding of these items, as well as information about critical accounting estimates and judgements. Details of the impact of new 
accounting policies and all other accounting policy information are disclosed at the end of the financial report in note 25.

Change in accounting policy
In November 2016, the IFRS Interpretations Committee (“IFRIC”) issued an agenda decision regarding a request to clarify how an entity 
determines the expected manner of recovery of an intangible asset with an indefinite useful life for the purposes of measuring deferred tax in 
accordance with AASB 112 Income Taxes. Although the IFRIC decided not to add this issue to its agenda, it noted that the fact that an entity 
does not amortise an intangible asset with an indefinite useful life does not mean that it has an infinite life and that the entity will recover the 
carrying amount of that asset only through sale and not through use. Instead, entities will need to determine whether they expect to recover 
the carrying amounts of their indefinite lived intangibles through use or sale and reflect this in the measurement of the deferred tax balances.

In response to this clarification, the Group has reviewed the tax effect accounting for its licences, brands and tradenames. The Group 
previously assumed that the carrying amounts of these assets were expected to be recovered through sale given their indefinite life, which 
meant that the capital gains tax base was used, which resulted in a small deferred tax balance being recognised. The Group has now changed 
its accounting policy for deferred tax on intangible assets with indefinite useful lives and have measured deferred taxes assuming recovery 
through use. This has resulted in the recognition of an additional deferred tax liability given there are no tax deductions available for the use 
of the assets. As the intangible assets were acquired as part of business combinations in prior years, and there were prior year impairments 
of goodwill, the corresponding adjustments have been made to accumulated losses.

The following table summarises the impact of this change in accounting policy, which has been applied retrospectively, on the Group’s 
previously reported statement of financial position. The change in accounting policy did not have an impact on the previously reported 
statement of comprehensive income or statement of cash flows.

As previously 
reported
$’000

Effect of 
change 
in policy
$’000

As currently 
reported
$’000

12,336
–
354,244

9,922
–
324,592

(12,336)
(371,264)
383,600

–
(371,264)
737,844

(9,922)
(373,678)
383,600

–
(373,678)
708,192

Dr/(Cr)
As at 1 July 2015
Deferred tax assets
Deferred tax liabilities
Accumulated losses
As at 30 June 2016
Deferred tax assets
Deferred tax liabilities
Accumulated losses

60

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report2.  Segment Information
AASB 8 requires operating segments to be identified on the basis of internal reports about components of the Group that are regularly reviewed 
by the chief operating decision maker in order to allocate resources to the segments and to assess their performance.

Management has determined operating segments based on the information reported to the Group CEO and the Company Board of Directors. 
Management has determined that the Group has two operating segments being the Regional free‑to‑air commercial radio and television 
broadcasting segment and the Metro free‑to‑air radio broadcasting segment.

Metro

Regional

Corporate

2017 
$’000
247,163 

2016 
$’000
242,253 

2017 
$’000
417,890 

2016 
$’000
382,267 

2017 
$’000
22,191 

2016 
$’000
15,035 

Consolidated
2017 
$’000
687,244 

2016 
$’000
639,555 

60,070

51,437

125,857

131,150

(8,534)

(14,865)

177,393

167,722

24.3%

21.2%

30.1%

34.3%

(38.5%)

(98.9%)

25.8%

26.2%

– 

– 

– 

– 

– 

– 

– 

– 

(6,515)

(5,502)

(14,213)

(13,981)

(10,142)

(9,367)

(30,870)

(28,850)

53,555
–

45,935
–

111,644
–

117,169
–

(18,676)
–

(24,232)
–

146,523
(18,785)

138,872
(24,695)

– 

– 

– 

– 

– 

– 

–

–

– 

– 

–

–

(19,175) 

(36,934) 

108,563 

77,243 

Segment Revenue
EBITDA/Segment 
Result
EBITDA % of 
Revenue
Impairment of 
intangibles and 
investments
Depreciation and 
amortisation
Statutory EBIT/
Segment Result
Financing costs
Income tax 
expense
Profit for the year 
attributable to 
shareholders

3.  Revenue
The profit before income tax from continuing operations included the following specific items of revenue:

Revenue from continuing operations
Sales revenue
Rental revenue
Total revenue from continuing operations

Consolidated
2017 
$’000

2016 
$’000

681,283
5,961
687,244

632,993
6,562
639,555

Recognition and Measurement
Revenues are recognised at fair value of the consideration received or receivable net of the amount of GST payable to the relevant 
taxation authority.

Sales revenue
Revenue represents revenue earned primarily from the sale of television, radio and digital advertising airtime and related activities, including 
sponsorship and promotions. Revenue is recorded when the service is provided, being primarily when the advertisement is aired. Commissions 
payable to media agencies are recognised as selling costs. Other regular sources of operating revenue are derived from commercial production 
for advertisers, including facility sharing revenue and program sharing revenue. Revenue from commercial production is recognised on invoice, 
at the time of completion of the commercial.

61

Southern Cross Austereo . Annual Report4.  Other Income

Net gain from disposal of operations and assets
Total other income

Consolidated
2017 
$’000
3,559
3,559

2016 
$’000
2,734
2,734

During the year the Group completed the sale of its Northern NSW television operation to the WIN Television Network and the sale of 
45 transmission sites to Axicom Pty Ltd. 

Net assets disposed
Gross cash consideration
Gross deferred consideration
Net gain from disposal of operations and assets before tax

2017 
$’000
(59,568)
53,007
10,120
3,559

2016 
$’000
–
1,924
810
2,734

Income Tax Expense

5. 
The income tax expense for the financial year differs from the amount calculated on the net result from continuing operations. The differences 
are reconciled as follows:

Income tax expense
Current tax
Current tax on profits for the year
Adjustments for current tax of prior periods
Total current tax expense
Deferred income tax
Decrease in net deferred tax assets
Adjustments for deferred tax of prior periods
Total deferred tax expense
Reconciliation of income tax expense to prima facie tax payable
Profit/(Loss) before income tax expense
Tax at the Australian tax rate of 30%
Tax effect of amounts which are not deductible/(taxable) in calculating taxable income
Disposal of indefinite lived intangibles
Share of net profits of associates
Non‑deductible entertainment expenses
Other (deductible expenses)/(non‑assessable income)/non‑deductible expenses 
Adjustments recognised in the current year in relation to prior years
Income tax expense

Consolidated
2017 
$’000

2016 
$’000

36,207
(4,590)
31,617

(12,171)
(271)
(12,442)

33,188
870
34,058

3,372
(496)
2,876

127,738
38,321

114,177
34,253

(14,723)
(247)
1,213
(528)
(4,861)
19,175

–
(86)
1,693
700
374
36,934

62

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report 
Deferred Taxes 
The balance comprises temporary differences attributable to:
Licences and brands
Employee benefits
Provisions
Interest rate swaps
Other
Net balance disclosed as deferred tax liability 

Consolidated
2017 
$’000

2016 
$’000

(372,131)
5,925
2,660
780
1,328
(361,438)

(386,853)
5,797
3,413
982
2,983
(373,678)

For the year ended 30 June 2017, the Company had $0.2 million of income tax expense (2016: $0.5 million benefit) recognised directly in 
equity in relation to cash flow hedges, with a corresponding deferred tax liability (2016: asset) being recognised. There are $70.917 million 
available unused tax losses on the capital account for which no deferred tax asset has been recognised (2016: $18.707 million). There are no 
other unused tax losses for which no deferred tax asset has been recognised.

Recognition and Measurement
Income Tax
Income tax amounts recognised in the Group’s financial statements relate to tax paying entities within the Group and have been recognised in 
accordance with Group policy.

The income tax expense (or revenue) for the year is the tax payable on the current year’s taxable income based on the applicable tax rate 
for each jurisdiction adjusted by changes in deferred tax assets and liabilities attributable to temporary differences between the tax bases of 
assets and liabilities and their carrying amounts in the financial statements, and adjusted by changes to unused tax losses. 

Deferred Taxes
Deferred tax assets and liabilities are recognised for temporary differences at the tax rates expected to apply when the assets are recovered 
or liabilities are settled, based on those tax rates which are enacted or substantively enacted for each jurisdiction. The relevant tax rates are 
applied to the cumulative amounts of deductible and taxable temporary differences to measure the deferred tax asset or liability. 

Deferred tax assets are recognised for deductible temporary differences and unused tax losses only if it is probable that future taxable amounts 
will be available to utilise those temporary differences and losses.

In determining the extent of temporary differences of assets, the carrying amount of assets is assumed to be recovered through use.

Tax Consolidated Group
The Company is the head entity of the tax consolidated group. For further information, refer note 19.  

63

Southern Cross Austereo . Annual Report6.  Non-Current Assets – Property, Plant and Equipment

Consolidated
2017
Cost 
Accumulated depreciation expense 
Net carrying amount 

Movement 
Net carrying amount at beginning of year 
Additions 
Disposals 
Disposal of operations and assets
Depreciation expense 
Transfers
Net carrying amount at end of year 

Consolidated
2016
Cost 
Accumulated depreciation expense 
Net carrying amount 

Movement 
Net carrying amount at beginning of year 
Additions 
Disposals 
Depreciation expense 
Transfers 
Net carrying amount at end of year 

 Land and 
Buildings 
$’000
33,652
(9,805)
23,847

Leasehold 
Improvements
$’000
38,887
(21,931)
16,956

Plant and 
Equipment
$’000
350,645
(263,890)
86,755

Assets Under 
Construction
$’000
8,620
–
8,620

27,522 
283
(1,098)
(1,789)
(1,071)
–
23,847

13,668 
6,333
(11)
(239)
(2,319)
(476)
16,956

95,411 
15,066
21
(4,556)
(26,102)
6,915
86,755

8,648 
6,411
–
–
–
(6,439)
8,620

 Land and 
Buildings 
$’000
38,050
(10,528)
27,522

Leasehold 
Improvements
$’000
34,590
(20,922)
13,668

Plant and 
Equipment
$’000
355,883
(260,472)
95,411

Assets Under 
Construction
$’000
8,648
–
8,648

34,122 
1,390
(6,930)
(1,060)
 –
27,522

15,484 
329
–
(2,000)
(145)
13,668

106,004 
13,049
(6,477)
(24,840)
7,675
95,411

8,231 
7,947
–
–
(7,530)
8,648

Total
$’000
431,804
(295,626)
136,178

145,249 
28,093 
(1,088)
(6,584)
(29,492)
–
136,178

Total
$’000
437,171
(291,922)
145,249

163,841 
22,715 
(13,407)
(27,900)
–
145,249

Recognition and Measurement
Property, Plant and Equipment at Cost
Property, plant and equipment is recorded at cost less accumulated depreciation and cumulative impairment charges. Cost includes those 
costs directly attributable to bringing the assets into the location and working condition necessary for the asset to be capable of operating in the 
manner intended by management. The estimated cost of dismantling and removing infrastructure items and restoring the site on which the assets 
are located is only included in the cost of the asset to the extent that the Group has an obligation to restore the site and the cost of restoration is 
not recoverable from third parties. Additions, renewals and improvements are capitalised, while maintenance and repairs are expensed. 

The carrying values of property, plant and equipment are reviewed for impairment whenever events or changes in circumstances indicate that 
the carrying amounts may not be recoverable. An asset’s carrying amount is written down immediately to its recoverable amount if the asset’s 
carrying amount is greater than its estimated recoverable amount.

Depreciation
Land is not depreciated. Depreciation on other assets is calculated on a straight‑line basis to write off the cost of the asset over its 
estimated useful life. 

Estimates of remaining useful life are made on a regular basis for all assets, with annual reassessments for major items. The expected useful 
life of property, plant and equipment is as follows: 

Buildings
Leasehold improvements 
Network equipment 

25 – 50 years

Communication equipment
  3 – 16 years Other plant and equipment

2 – 10 years

Leased plant and equipment

3 – 5 years
2 – 20 years
2 – 20 years

64

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
7.  Non-Current Assets – Intangible Assets

Consolidated
2017
Cost 
Accumulated impairment expense 
Accumulated amortisation expense
Net carrying amount 

Movement 
Net carrying amount at beginning of year 
Additions 
Amortisation expense
Disposal of operations and assets
Net carrying amount at end of year 

Consolidated
2016
Cost 
Accumulated impairment expense
Net carrying amount 

Movement 
Net carrying amount at beginning of year 
Additions 
Net carrying amount at end of year 

 Goodwill 
$’000
352,129
(352,129)
–
–

Broadcasting 
Licences
$’000
1,483,224
(300,583)
–
1,182,641

Brands and 
Tradenames
$’000
89,700
(24,848)
–
64,852

Customer 
Contracts
$’000
2,240
–
(778)
1,462

Total
$’000
1,927,293
(677,560)
(778)
1,248,955

–
–
–
–
–

1,224,773
6,940
–
(49,072)
1,182,641

64,736
116
–
–
64,852

–
2,240
(778)
–
1,462

1,289,509
9,296
(778)
(49,072)
1,248,955

 Goodwill 
$’000
352,129
(352,129)
–

Broadcasting 
Licences
$’000
1,589,574
(364,801)
1,224,773

Brands and 
Tradenames
$’000
89,584
(24,848)
64,736

Customer 
Contracts
$’000
–
–
–

Total
$’000
2,031,287
(741,778)
1,289,509

–
–
–

1,224,773
–
1,224,773

64,667
69
64,736

–
–
–

1,289,440
69
1,289,509

Goodwill and intangible assets with indefinite useful lives
The Group tests at least annually whether goodwill and intangible assets with indefinite useful lives have suffered any impairment, and when 
there is an indication of impairment. The tests incorporate assumptions regarding future events which may or may not occur, resulting in the 
need for future revisions of estimates. There are also judgements involved in determination of cash generating units.

Key Judgement
Useful Life
A summary of the useful lives of intangible assets is as follows:

Commercial Television/Radio Broadcasting Licences   
Brands and Tradenames  

Indefinite 
Indefinite

Licences
Television and radio licences are initially recognised at cost. Analogue licences are renewable for a minimal cost every five years under 
provisions within the Broadcasting Services Act. Digital licences attach to the analogue licences and renew automatically. The Directors 
understand that the revocation of a commercial television or radio licence has never occurred in Australia and have no reason to believe 
the licences have a finite life. As a result, the free‑to‑air commercial television and radio broadcasting licences have been assessed to have 
indefinite useful lives. 

Brands
Brands are initially recognised at cost. The brands have been assessed to have indefinite useful lives. The Group’s brands operate in 
established markets with limited restrictions and are expected to continue to complement the Group’s media initiatives. On this basis, 
the Directors have determined that brands have indefinite lives as there is no foreseeable limit to the period over which the assets are 
expected to generate net cash inflows.

65

Southern Cross Austereo . Annual Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Impairment
Impairment tests for licences, tradenames, brands and goodwill

8. 
a) 
The value of licences, tradenames, brands and goodwill is allocated to the Group’s cash generating units (“CGUs”), identified as Regional, 
being, Regional free‑to‑air commercial radio and television broadcasting, and Metro, being, Metro free‑to‑air commercial radio broadcasting. 

The recoverable amount of Regional and Metro at 30 June 2017 and 30 June 2016 was determined based on a value in use discounted cash 
flow (“DCF”) model. 

Allocation of goodwill and other intangible assets

Consolidated
2017
Goodwill allocated to CGU
Indefinite lived intangible assets allocated to CGU 
Finite lived intangible assets allocated to CGU
Total goodwill, finite and indefinite lived intangible assets

Key Judgement
Value in use assumptions (see part (b))
Revenue growth – Forecast Period
Cost growth – Forecast Period
Long‑term growth rate – terminal value
Discount rate (pre‑tax)

Consolidated
2016
Goodwill allocated to CGU
Indefinite lived intangible assets allocated to CGU 
Total goodwill and indefinite lived intangible assets

Key Judgement
Value in use assumptions (see part (b))
Revenue growth – Forecast Period
Cost growth – Forecast Period
Long‑term growth rate – terminal value
Discount rate (pre‑tax)

Regional CGU
$’000
–
628,571
–
628,571

Metro CGU
$’000
–
618,922
1,462
620,384

Total
$’000
–
1,247,493
1,462
1,248,955

%

–0.3
0.2
1.3
12.7

%

2.9
2.1
2.3
12.2

Regional CGU
$’000
–
673,239
673,239

Metro CGU
$’000
–
616,270
616,270

Total
$’000
–
1,289,509
1,289,509

%

0.3
0.8
1.0
12.8

%

3.6
2.8
2.3
12.2

b)  Key assumptions used for value in use calculations
The value in use calculations use cash flow projections based on the 2018 financial budgets extended over the subsequent four‑year period 
(“Forecast Period”) and apply a terminal value calculation using estimated growth rates approved by the Board for the business relevant to 
each CGU. In determining appropriate growth rates to apply to the Forecast Period and to the terminal calculation, the Group considered 
forecast reports from independent media experts as well as internal company data and assumptions. In respect to each CGU the market growth 
rates did not exceed the independent forecast reports. The discount rate used reflects specific risks relating to the relevant segments and the 
economies in which they operate. The forecast period cash flows include the benefit of proposed ACMA licence fee reductions, the legislation 
for which has not been enacted. However, if this benefit is removed from the forecast period cash flows, the reduction would not be sufficient 
to reduce recoverable amount below carrying value in either CGU.

66

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Reportc)  Sensitivity
Any variation in key assumptions used to determine the value in use would result in a change in the recoverable amount of the Regional 
and Metro CGUs. The following shifts in key assumptions would result in a recoverable amount equal to the carrying value, however it is 
not considered any reasonable possible change to key assumptions would individually lead to the recoverable amount being below the 
carrying value.

Sensitivity
2017
Revenue growth – Forecast Period
Cost growth – Forecast Period
Long‑term growth rate – terminal value
Discount rate (pre‑tax)

9.  Reconciliation of Profit after Income Tax to Net Cash Inflow from Operating Activities

Profit after income tax
Depreciation and amortisation
Net gain from disposal of operations and assets
Share of associate profit 
Interest expense and other borrowing costs included in financing activities 
Share‑based payments
Change in operating assets and liabilities:
Increase in receivables
(Increase)/Decrease in deferred taxes (net of tax movement in hedge reserve)
(Decrease)/increase in payables (excluding interest expense classified as financing activities)
(Decrease)/increase in deferred income
(Decrease)/increase in provision for income tax
Decrease in provisions
Net cash inflows from operating activities

Change in variable
Regional 
CGU %
–0.6%
+0.9%
–0.6%
+0.7%

Metro 
CGU %
–0.9%
+1.7%
–1.2%
+1.3%

Consolidated
2017 
$’000
108,563
30,870
(3,559)
(510)
19,510
2,000

2016 
$’000
77,243
28,850
(2,734)
(286)
26,029
3,261

(7,717)
(12,442)
(6,064)
(6,446)
(4,951)
(3,013)
116,241

(20,772)
2,876
10,886
100,100
1,578
(3,293)
223,738

67

Southern Cross Austereo . Annual Report10. Receivables, Payables, Deferred Income and Provisions
a)  Receivables

Current
Trade receivables
Provision for doubtful debts
Prepayments
Other1 

Consolidated
2017 
$’000

2016 
$’000

131,744
(703)
12,795
14,174
158,010

127,412
(650)
12,520
2,721
142,003

1  Included in Other in 2017 is $10.120 million of deferred consideration due in connection with the disposal of operations and assets (refer note 4).

Non-current
Refundable deposits
Related parties
Other

Consolidated
2017 
$’000

2016 
$’000

138
1,543
1,283
2,964

81
786
1,810
2,677

The carrying amounts of the non‑current receivables approximate their fair value.

Ageing analysis of assets
The tables below summarise the ageing analysis of assets past due but not impaired and impaired assets as at 30 June.

Consolidated 
As at 30 June 2017
Trade receivables
Provision for doubtful debts

Consolidated 
As at 30 June 2016
Trade receivables
Provision for doubtful debts

Current – 
not past due 
$’000
113,877
–

Past due – 
up to 60 days 
$’000
11,854
–

Past due – 
60 – 90 days 
$’000
3,098
–

Current – 
not past due 
$’000
115,263
–

Past due – 
up to 60 days 
$’000
8,136
–

Past due – 
60 – 90 days 
$’000
1,952
–

Past due – 
>90 days 
$’000
2,915
(703)

Past due – 
>90 days 
$’000
2,061
(650)

Total 
$’000
131,744
(703)

Total 
$’000
127,412
(650)

The Group has recognised expenses in respect of bad and doubtful trade receivables during the year ended 30 June 2017 of $1,130,603 
(2016: expense of $665,927). This provision is based on known bad debts and past experience for receipt of trade receivables. A provision 
for doubtful debts is established when there is objective evidence that the Group will not be able to collect all amounts due according to the 
original terms of the receivable. The amount of the provision is recognised in profit or loss. Where a debt is known to be uncollectible, it is 
considered a bad debt and written off.

68

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report 
Recognition and Measurement
Trade Receivables
Trade receivables are recognised at fair value, being the original invoice amount and subsequently measured at amortised cost less provision 
for doubtful debts. Generally credit terms are for 30 days from date of invoice or 45 days for an accredited agency. 

Transferred Trade Receivables
The carrying amounts of the trade receivables in 2016 include receivables which are subject to a non‑recourse securitisation arrangement. 
Under this arrangement, the Group has transferred the relevant receivables to the securitisation vehicle in exchange for cash, and is prevented 
from selling or pledging the receivables. Whilst legal ownership has been transferred to the securitisation vehicle, the Group retains a portion 
of late payment and credit risk for the amounts yet to be received from the securitisation vehicle in respect of the securitised receivables. 
The Group therefore continues to recognise the transferred assets in their entirety in the balance sheet. The amount received under the 
securitisation arrangement is presented as current secured borrowings in the balance sheet. The facility matured on 19 June 2017 and 
was not extended.

Current
Carrying amount of transferred receivables (included in trade receivables)
Carrying amount of associated secured borrowing (included in secured borrowings)

b)  Payables

Current
Trade creditors
GST payable 
Accruals and other payables

Consolidated
2017 
$’000

2016 
$’000

–
–

55,427
(36,801)

Consolidated
2017 
$’000

2016 
$’000

11,523
4,132
65,387
81,042

15,596
3,812
66,980
86,388

Recognition and Measurement
Trade Creditors, Accruals and Other Payables
These amounts represent liabilities for goods and services provided to the Group prior to the end of the financial year and which are unpaid. 
The amounts are unsecured and are usually paid within 60 days of recognition.

69

Southern Cross Austereo . Annual Report10. Receivables, Payables, Deferred Income and Provisions (continued)
c)  Deferred Income

Current
Deferred income

Non-current
Deferred income

Consolidated
2017 
$’000

2016 
$’000

9,477
9,477

12,590
12,590

Consolidated

2017
$’000

91,945
91,945

2016
$’000

95,278
95,278

Recognition and Measurement
Deferred Income
In 2016, the Group entered into a long‑term contract with Australian Traffic Network (ATN) for it to provide traffic reports for broadcast 
on Southern Cross Austereo (SCA) radio stations. SCA received payment of $100 million from ATN in return for its stations broadcasting 
advertising tags provided by ATN attached to news and traffic reports. The contract has a term of 20 years, with an option for ATN to extend 
it by a further 10 years. The $100 million payment has been recorded on the balance sheet under “Deferred Income” and will be released to 
the Income Statement over a 30‑year period, unless the contract ends after 20 years at which point the remaining balance will be recognised 
as revenue in year 20. This treatment will match the receipt of future broadcasting services, airtime and traffic management services that the 
Group is required to provide over the life of the contract.

In addition to the payment received from ATN, deferred income represents government grants received. Grants from the government 
relating to costs are deferred and recognised in profit or loss over the period necessary to match them with the costs that they are 
intended to compensate.

Government grants relating to the purchase of property, plant and equipment are deferred and recognised in profit or loss on a straight‑line 
basis over the expected useful lives of the related assets.

d)  Provisions

Current
Employee benefits
Onerous contracts
Lease provisions

Non-current
Employee benefits
Onerous contracts
Lease provisions

70

Consolidated
2017 
$’000

2016 
$’000

17,766
1,195
769
19,730

17,178
1,574
595
19,347

Consolidated
2017 
$’000

2016 
$’000

2,142
1,381
6,611
10,134

2,144
3,241
6,454
11,839

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual ReportMovements in current and non‑current provisions, other than provisions for employee benefits, are set out below: 

Balance at the beginning of the financial year 
Additional provisions made in the period, including increases to existing provisions
Amounts used during the period
Unused amounts reversed during the period
Balance at the end of the financial year

Consolidated
2017 
$’000
11,864
602
(1,695)
(815)
9,956

2016 
$’000
14,109
–
(2,245)
–
11,864

Recognition and Measurement
Provisions
A provision is recognised when there is a legal, equitable or constructive obligation as a result of a past event and it is probable that a future 
sacrifice of economic benefits will be required to settle the obligation, the timing or amount of which is uncertain.

Where there are a number of similar obligations, the likelihood that an outflow will be required in settlement is determined by considering the 
class of obligations as a whole. A provision is recognised even if the likelihood of an outflow with respect to any one item included in the same 
class of obligations may be small.

Provisions are measured at the present value of management’s best estimate of the expenditure required to settle the present obligation at the 
balance sheet date. The discount rate used to determine the present value reflects current market estimates of the time value of money and the 
risks specific to the liability. The increase in the provision due to the passage of time is recognised as interest expense.

Wages and salaries, leave and other entitlements
Liabilities for unpaid salaries, salary related costs and provisions for annual leave are recorded in the Statement of Financial Position at the 
salary rates which are expected to be paid when the liability is settled. Provisions for long service leave and other long‑term benefits are 
recognised at the present value of expected future payments to be made. In determining this amount, consideration is given to expected future 
salary levels and employee service histories. Expected future payments are discounted to their net present value using high quality corporate 
bond rates with terms that match as closely as possible to the expected future cash flows.

Onerous Contracts
A provision for onerous contracts is recognised when the expected benefits to be derived by the Group from a contract are lower than the 
unavoidable costs of meeting the obligation under the contract. The provision is measured at the lower of the cost of fulfilling the contract and 
any compensation or penalties arising from the failure to fulfil it.

Lease Provisions
The lease provision covers lease arrangements to enable the lease expenses to be recognised on a straight‑line basis over the life of the lease. 
The provision also comprises of makegood provisions included in lease agreements for which the Group has a legal or constructive obligation. 
The present value of the estimated costs of dismantling and removing the asset and restoring the site is recognised as a provision. At each 
reporting date, the liability is remeasured in line with changes in discount rates, estimated cash flows and the timing of those cash flows.

71

Southern Cross Austereo . Annual ReportCapital Management

11.  Capital Management Objectives
The Group’s objectives when managing capital are to safeguard the 
Group’s ability to continue as a going concern, so that it can continue 
to provide appropriate returns for shareholders and benefits for other 
stakeholders and to maintain an optimal capital structure to reduce 
the cost of capital.

In order to maintain or adjust the capital structure, the Group may 
adjust the amount of dividends paid to shareholders, maintain a 
fully underwritten dividend reinvestment plan, return capital to 
shareholders, issue new shares, buy back existing shares or sell 
assets to reduce debt. The Group has taken measures to reduce net 
debt and has achieved its stated objective of reaching a leverage ratio 
of below 2.5 times. The following outlines the capital management 
policies that are currently in place for the Group:

Dividend Policy
Dividend Payout Ratio
The Group’s dividend policy has been to pay out between 60‑70% 
of underlying financial year Net Profit After Tax, as advised in a 
Capital Management Initiatives media release on 24 November 
2011. There has been no change to this stated policy since 
this media release.

Dividend Reinvestment Plan (“DRP”)
The Group operates a DRP whereby shareholders can elect to 
receive their dividends by way of receiving shares in the Company 
instead of cash. The Company can elect to either issue new shares, 
or to buy shares on‑market. The DRP has been suspended since 
the 2016 interim dividend following the successful reduction in the 
Group’s leverage ratio.

Further details on the Group’s dividends are outlined in note 12.

Debt Facilities
Syndicated Debt Facility
The Group has a $470 million (2016: $495 million) revolving 5 year 
Syndicated Facility Agreement (“SFA”) expiring on 12 January 2019. 
This facility is used as core debt for the Group, and may be paid down 
and redrawn in accordance with the SFA. During the year, the Group 
cancelled $25 million of this facility to reduce its commitment from 
$495 million to $470 million.

Covenants
For the duration of the Syndicated Facility Agreement, the Banking 
Group, being Southern Cross Austereo Pty Ltd and its subsidiaries, 
has a maximum leverage ratio covenant of 3.5 times and a minimum 
interest cover ratio of 3.0 times. As at 30 June 2017, the leverage 
ratio was 1.81 times and the interest cover ratio was 10.0 times.

Non-Recourse Receivables Financing Facility
In June 2015 the Banking Group entered into a $65 million 
non‑recourse Receivables Financing Agreement (“RFA”) that enables 
the Group to convert receivables to cash quicker, providing an 
additional source of funding for the Group’s working capital needs. 
As the Group retains an interest in each of the receivables, and as the 
advance rate for each debtor is less than its face value and the Group 
only receives further payment if the debtor pays the receivable, the 
full face value of the receivable is retained on the Group’s balance 
sheet, and the amount advanced under the RFA is recorded as a 
liability. As the RFA is considered non‑recourse, it is excluded from 
net debt for the purposes of the leverage ratio calculation. The facility 
matured on 19 June 2017 and was not extended.

Further details on the Group’s debt facilities are outlined in note 15.

Property, Plant and Equipment and Intangibles
The capital expenditure for 2017 was $28.613 million 
(2016: $22.715 million). 

During the year the Group divested intangibles and other 
non‑core assets which resulted in approximately $54.905 million 
(2016: $16.141 million) cash being received which was used for 
the acquisition of the assets of Authentic Entertainment Pty Ltd for 
$7.196 million and to reduce net debt. 

Further details on the Group’s fixed assets are outlined in note 6.

72

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report12. Dividends Paid and Proposed
The dividends were paid as follows:

The dividends were paid as follows: 
Interim dividend paid for the half year ended 31 December 2016/2015 – fully franked at the tax rate of 30%
Final dividend paid for the year ended 30 June 2016/2015 – fully franked at the tax rate of 30%

Dividends paid in cash or satisfied by the issue of shares under the dividend reinvestment plan were as follows:
Paid in cash
Satisfied by issue of shares

Interim dividend paid for the half year ended 31 December
Final dividend paid for the year ended 30 June

Consolidated
2017 
$’000

2016 
$’000

28,838
26,915
55,753

55,753
–
55,753

24,983
22,608
47,591

33,680
13,911
47,591

Cents 
per share
3.75
3.50
7.25

Cents 
per share
3.25
3.00
6.25

The Group has $135.3 million of franking credits at 30 June 2017 (2016: $122.5 million).

Provision is made for the amount of any dividend declared, being appropriately authorised and no longer at the discretion of the Company, 
on or before the end of the financial year but not distributed at the end of the reporting period. 

Since the end of the financial year the Directors have declared the payment of a final 2017 ordinary dividend of $30.761 million (4.00 cents 
per fully paid share) out of current year earnings. This dividend will be paid on 10 October 2017 by the Company.

13. Earnings per Share

Continuing Operations
Profit attributable to shareholders from continuing operations ($’000)
Weighted average number of shares used as the denominator in calculating basic earnings per share  
(shares, ’000)
Weighted average number of ordinary shares and potential ordinary shares used as the denominator in 
calculating diluted earnings per share (shares, ’000)
Basic earnings per share (cents per share)
Diluted earnings per share (cents per share)
Dividends paid/proposed for the year as a % of NPAT1

Consolidated
2017

2016

108,563

77,243

769,005

763,422

771,676
14.12 
14.07 
54.9%

765,025
10.12 
10.10 
67.2%

1  Profit attributable to shareholders from continuing operations included a $14.7 million non‑cash credit within deferred tax following the disposal of indefinite lived 

intangibles. Excluding this item the dividends paid/proposed for the year as a % of NPAT is 63.5%. 

Recognition and Measurement
Basic earnings per share
Basic earnings per share is calculated by dividing the profit or loss attributable to equity holders of the Company, excluding any costs of 
servicing equity other than ordinary shares, by the weighted average number of shares outstanding during the financial year.

Diluted earnings per share
Diluted earnings per share adjusts the figures used in the determination of basic earnings per share to take into account the after income tax 
effect of interest and other financing costs associated with dilutive potential shares and the weighted average number of shares assumed to 
have been issued for no consideration in relation to dilutive potential shares.

73

Southern Cross Austereo . Annual Report14. Contributed Equity and Reserves

Ordinary shares 
Contributed equity

On issue at the beginning of the financial year
Shares issued for equity component in talent contracts 
Shares issued in relation to the DRP and DRP underwrite
On issue at the end of the financial year

Consolidated
2017 
$’000
1,379,736
1,379,736

2016 
$’000
1,379,386
1,379,386

Consolidated
2017 
Number of 
securities 
’000
768,727
287
–
769,014

2016 
Number of 
securities 
’000
753,586
304
14,837
768,727

Consolidated

2017 
$’000
1,379,386
350
–
1,379,736

2016 
$’000
1,365,110
365
13,911
1,379,386

Ordinary shares in Southern Cross Media Group Limited
Ordinary shares entitle the holder to participate in distributions and the proceeds on winding up of the Company in proportion to the number 
of and amounts paid on the shares held.

On a show of hands, each shareholder present in person and each other person present as a proxy has one vote and upon a poll, each share 
is entitled to one vote.

Ordinary shares have no par value and the Company does not have a limited amount of authorised capital.

Employee share entitlements
The Group operates an LTI plan for its senior executives. Information relating to the employee share entitlements, including details of shares 
issued under the scheme, is set out in the Remuneration Report.

Nature and purpose of reserves
a)  Share-based payments reserve 
The share‑based payments reserve is used to recognise the fair value of future potential shares to be issued to employees for no consideration 
in respect of performance rights offered under the Long‑Term Incentive Plan. During the year, 219,872 performance rights have vested 
(2016: nil) and 2,245,096 (2016: 1,393,443) performance rights have been granted. In the current year, $917,018 (2016: $527,762) has 
been recognised as an expense in the Statement of Comprehensive Income as the fair value of potential shares to be issued. 

b)  Hedge reserve 
The hedge reserve is used to record gains or losses on a hedging instrument in a cash flow hedge that are recognised in Other Comprehensive 
Income. Amounts are reclassified to the Statement of Comprehensive Income when the associated hedged transaction affects profit or loss. 

c)  Reverse acquisition reserve
As described in note 1(a), there is a reverse acquisition reserve of $77.406 million (2016: $77.406 million) in connection with the 
IPO of the Group.

74

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report15. Borrowings
a)  Total interest bearing liabilities

Current secured borrowings
Securitised receivables
Lease liabilities
Total secured current interest bearing liabilities

Non-current secured borrowings
Bank facilities
Borrowing costs
Lease liabilities
Total secured non-current interest bearing liabilities
Total current and non-current borrowings

Consolidated
2017 
$’000

2016 
$’000

–
86
86

36,801
129
36,930

Consolidated
2017 
$’000

2016 
$’000

370,000
(1,268)
30
368,762
368,848

435,000
(2,241)
132
432,891
469,821

For all non‑current borrowings, the carrying amount approximates fair value in the balance sheet. Of the $1.268 million of borrowing costs, 
$0.828 million (2016: $0.973 million) will reverse during the year ending 30 June 2018.

On 19 June 2015, the Company entered into a $65 million non‑recourse receivables financing facility. As at 30 June 2017 the amount of 
funding received under the securitised facility was $nil (2016: $36.801 million). The facility matured on 19 June 2017 and was not extended. 

b) 

Interest expense

Interest expense and other borrowing costs
External banks
Amortisation of borrowing costs
Total interest expense and other borrowing costs

Consolidated
2017 
$’000

2016 
$’000

18,537
973
19,510

25,053
976
26,029

75

Southern Cross Austereo . Annual Report15. Borrowings (continued)
c)  Bank facilities and assets pledged as security
The $470 million debt facilities (2016: $495 million) of the Banking Group are secured by a fixed and floating charge over the assets and 
undertakings of the Banking Group and its wholly owned subsidiaries and also by a mortgage over shares in Southern Cross Austereo Pty 
Ltd. These facilities mature on 12 January 2019 and have an average variable interest rate of 3.53% (2016: 4.28%). These facilities are 
denominated in Australian dollars.

There are certain financial and non‑financial covenants which are required to be met by subsidiaries in the Group. One of these covenants is 
an undertaking that the subsidiary is in compliance with the requirements of the facility before any amount may be distributed to the benefit of 
the ultimate parent entity, Southern Cross Media Group Limited. Covenant testing dates fall at 30 June and 31 December each year until the 
facility maturity date. 

The carrying amounts of assets pledged as security by Southern Cross Austereo Pty Ltd for current and non‑current borrowings are:

Current assets
Floating charge
Cash and cash equivalents
Receivables
Total current assets pledged as security

Non-current assets
Floating charge
Receivables
Investments accounted for using the equity method
Property, plant and equipment
Intangible assets
Total non‑current assets pledged as security
Total assets pledged as security

Consolidated
2017 
$’000

2016 
$’000

48,972
157,441
206,413

94,770
141,068
235,838

2,824
4,088
136,178
1,248,955
1,392,045
1,598,458

2,597
3,266
145,249
1,289,509
1,440,621
1,676,459

Recognition and Measurement
Borrowings
Borrowings are initially recognised at fair value, net of transaction costs incurred. Transaction costs that have been paid or accrued for prior 
to the drawdown of debt are classified as prepayments. Borrowings are subsequently measured at amortised cost. Any difference between 
the proceeds (net of transaction costs) and the redemption amount is recognised in profit or loss over the period of the borrowings using the 
effective interest method. Borrowings are classified as current liabilities unless the Group has an unconditional right to defer settlement of the 
liability for at least 12 months after the balance sheet date.

Borrowing costs
Borrowing costs are expensed over the life of the facility to which they relate.

76

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report16. Financial Risk Management
The Group’s activities expose it to a variety of financial risks: market risk (the Group’s main exposure to market risk is interest rate risk), 
liquidity risk and cash flow interest rate risk. There is a relatively low level of credit risk on receivables that is managed by careful business 
practices (refer note 10). The Group’s overall risk management program focuses on the unpredictability of financial markets and seeks to 
minimise potential adverse effects on the financial performance of the Group. The Group uses derivative financial instruments such as interest 
rate swaps to hedge certain risk exposures.

The Risk Management Policy is carried out by management under policies approved by the Board. Senior management of the Group identify, 
quantify and qualify financial risks as part of developing and implementing the risk management process. The Risk Management Policy is a 
written document approved by the Board that outlines the financial risk management process to be adopted by management. Specific financial 
risks that have been identified by the Group are interest rate risk and liquidity risk.

a) 
Interest rate risk
Nature of interest rate risk
Interest rate risk is the Group’s exposure to the risk that interest rates move in a way that adversely affects the ability of the Group to pay its 
interest rate commitments. The Group’s interest rate risk arises from long‑term borrowings which are taken out at variable interest rates and 
therefore expose the Group to a cash flow risk.

Interest rate risk management
The Group does not have a formal policy to fix rates on its borrowings but manages its cash flow interest rate risk by using variable to 
fixed interest rate swaps. Such interest rate swaps have the economic effect of converting borrowings from variable rates to fixed rates. 
Generally, the Group raises long‑term borrowings at variable rates and swaps them into fixed rates that are lower than those available if the 
Group borrowed at fixed rates directly. Under the interest rate swaps, the Group agrees with other parties to exchange, at specified intervals 
(quarterly), the difference between fixed contract rates and variable rate interest amounts calculated by reference to the agreed notional 
principal amounts. 

Exposure and sensitivity to interest rate risk
External borrowings of the Group currently bear an average variable interest rate of 3.53% (2016: 4.28%). In 2015 the Group entered into 
$320 million of interest rate swap contracts under which it is obliged to receive interest at variable rates and to pay interest at fixed rates at 
an average fixed rate of 2.5% (2016: 2.5%). These interest rate swap contracts will expire in January 2018. In 2017 the Group entered into 
$200 million of interest rate swap contracts under which it is obliged to receive interest at variable rates and pay interest at fixed rates starting 
in January 2018 at an average fixed rate of 2.4%. These interest rate swap contracts will expire in January 2021. Details on how the Group 
accounts for the interest rate swap contracts as cashflow hedges is disclosed in note 25.

Derivative financial instruments

Interest rate swap contracts – current liability
Interest rate swap contracts – non‑current liability
Total derivative financial instruments

Consolidated
2017 
$’000
1,651
948
2,599

2016 
$’000
‑
3,273
3,273

Interest rate swap contracts
The contracts require settlement of net interest receivable or payable and are timed to coincide with the approximate dates on which interest is 
payable on the underlying debt.

These interest rate swaps are cash flow hedges as they satisfy the requirements for hedge accounting. Any change in fair value of the interest 
rate swaps is taken to the hedge reserve in equity. 

In assessing interest rate risk, management has assumed a +/– 25 basis points movement (2016: +/– 25 basis points) in the relevant interest 
rates at 30 June 2017 for financial assets and liabilities denominated in Australian Dollars (“AUD”). The following table illustrates the impact 
on profit or loss with no impact directly on equity for the Group.

77

Southern Cross Austereo . Annual Report16. Financial Risk Management (continued)
a) 

Interest rate risk (continued)

Consolidated
AUD exposures 
2017
Cash at bank
Interest rate swaps
Borrowings
2016
Cash at bank
Interest rate swaps
Borrowings

Carrying 
Value
$’000

48,978
(2,599)
(370,000)

94,776
(3,273)
(435,000)

Impact on post-tax profits
Increase/(decrease)
+/– 25 basis points

Impact on reserves
Increase/(decrease) 
+/– 25 basis points

$’000
+25
86
461
(648)
+25
166
560
(761)

$’000
–25
(86)
(461)
648
–25
(166)
(560)
761

$’000
+25
–
2,036
–
+25
–
1,396
–

$’000
–25
–
(2,051)
–
–25
–
(1,400)
–

b)  Liquidity risk
Nature of liquidity risk
Liquidity risk is the risk of an entity encountering difficulty in meeting obligations associated with financial liabilities.

Liquidity risk management
Prudent liquidity risk management implies maintaining sufficient cash, the availability of funding through an adequate amount of committed 
credit facilities and the ability to close out market positions. The Group and Company have a prudent liquidity management policy which 
manages liquidity risk by monitoring the stability of funding, surplus cash or near cash assets, anticipated cash in and outflows and exposure 
to connected parties.

Exposure and sensitivity
Financing arrangements
Unrestricted access was available at balance date to the following lines of credit:

Consolidated
As at 30 June 2017
Line of credit value 
Used at balance date 
Unused at balance date 

Consolidated
As at 30 June 2016
Line of credit value 
Used at balance date 
Unused at balance date 

 Bank 
facilities 
$’000
470,000
(370,000)
100,000

 Bank 
facilities 
$’000
495,000
(435,000)
60,000

Working 
capital 
facility
$’000
5,000
(4,168)
832

Non-recourse 
receivables 
financing 
facility
$’000
–
–
–

Working 
capital 
facility
$’000
5,000
(4,113)
887

Non-recourse 
receivables 
financing 
facility
$’000
65,000
(36,801)
28,199

Total 
facilities
$’000
475,000
(374,168)
100,832

Total 
facilities
$’000
565,000
(475,914)
89,086

The $470 million debt facility for the Group matures on 12 January 2019. The Group’s bank facilities are denominated in Australian dollars as 
at 30 June 2017 and 30 June 2016. The non‑recourse receivables financing facility matured on 19 June 2017 and was not extended.

78

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual ReportUndiscounted future cash flows
The tables below summarise the maturity profile of the financial liabilities as at 30 June based on contractual undiscounted repayment 
obligations. Repayments which are subject to notice are treated as if notice were given immediately.

Consolidated
As at 30 June 2017
Lease liabilities
Borrowings – Principal
Interest cashflows1 
Derivative financial instruments2
Securitised receivables
Payables3
Total

Consolidated
As at 30 June 2016
Lease liabilities
Borrowings – Principal
Interest cashflows1 
Derivative financial instruments2
Securitised receivables
Payables3
Total

Less than 
1 year 
$’000
90
–
15,079
1,651
–
69,908
86,728

Less than 
1 year 
$’000
144
–
17,758
–
36,801
73,157
127,860

1-2 years 
$’000
21
370,000
8,373
–
–
–
378,394

1-2 years 
$’000
86
–
17,958
3,273
–
–
21,317

2-3 years 
$’000
3
–
1,360
–
–
–
1,363

2-3 years 
$’000
48
435,000
8,640
–
–
–
443,688

3-5 years 
$’000
3
–
1,360
948
–
–
2,311

3-5 years 
$’000
3
–
–
–
–
–
3

Greater than 
5 years 
$’000
4
–
–
–
–
–
4

Greater than 
5 years 
$’000
4
–
–
–
–
–
4

1   Calculated using a weighted average variable interest rate. Interest cashflows includes interest on principal borrowings, swap interest and the commitment fee on the 

non‑recourse receivables financing facility.

2   The fair value of financial instruments that are not traded in an active market is determined using valuation techniques. The Group uses a variety of methods and makes 
assumptions that are based on market conditions existing at the end of each reporting period. The fair value of interest rate swaps are calculated as the present value of 
the estimated future cash flows and are included in level 2 under derivative financial instruments. The total fair value of derivatives used for hedging is $2.599 million 
(2016: $3.273 million).

3   The payables balance excludes interest payable as the cashflows are included in “Interest cashflows” above and excludes GST payable as this is not a financial liability.

79

Southern Cross Austereo . Annual ReportGroup Structure

17.  Non-Current Assets – Investments Accounted for Using the Equity Method

Carrying amount at the beginning of the financial year
Share of profit/(losses) after income tax
Acquisition of associates and joint ventures
Contributions to associates and joint ventures
Carrying amount at the end of the financial year

Consolidated
2017 
$’000
3,657
510
1,000
–
5,167

2016 
$’000
3,059
286
–
312
3,657

18. Subsidiaries
The consolidated financial statements incorporate the assets, liabilities and results of the following subsidiaries:

Name of entity
SCM No 1 Limited (SCM1)
Southern Cross Media Australia Holdings Pty Limited (SCMAHL)
Southern Cross Media Group Investments Pty Ltd (SCMGI)
Southern Cross Austereo Pty Limited (SCAPL) and controlled entities

Country of 
incorporation
Australia
Australia
Australia
Australia

Class of 
shares/units
Ordinary
Ordinary
Ordinary
Ordinary

Effective 
ownership 
interest
2017
100%
100%
100%
100%

Effective 
ownership 
interest
2016
100%
100%
100%
100%

The proportion of ownership interest is equal to the proportion of voting power held unless otherwise indicated.

Recognition and Measurement 
Subsidiaries
Subsidiaries are those entities over which the Group has the power to govern the financial and operating policies, generally accompanying a 
shareholding of more than one‑half of voting rights. Subsidiaries are fully consolidated from the date on which control is transferred to the 
Group. The existence and effect of potential voting rights that are currently exercisable or convertible are considered when assessing whether 
the Group controls another entity. 

The purchase method of accounting is used to account for the acquisition of subsidiaries by the Group. Where control of an entity is obtained 
during a financial year, its results are included in the Statement of Comprehensive Income from the date on which control commences. 
Where control of an entity ceases during a financial year, its results are included for that part of the year during which control existed.

Intercompany transactions, balances and unrealised gains on transactions between Group companies are eliminated. 

Non‑controlling interests in the results and equity of subsidiaries are shown separately in the consolidated Statements of Comprehensive 
Income and Statements of Financial Position respectively.

80

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report19. Parent Entity Financial Information
a)  Summary financial information
The following aggregate amounts are disclosed in respect of the parent entity, Southern Cross Media Group Limited:

Statement of Financial Position
Current assets
Non‑current assets
Total assets
Current liabilities
Total liabilities
Net assets
Issued capital
Reserves
Retained profits – 2013 reserve
Accumulated losses – 2014 reserve
Retained profits – 2015 H1 interim reserve
Accumulated losses – 2015 H2 reserve
Retained profits – 2016 reserve
Retained profits – 2017 reserve
Total equity
Profit for the year
Total comprehensive income

Southern Cross 
Media Group Limited

2017 
$’000
575
966,576
967,151
2,080
2,080
965,071
1,282,148
5,671
67,648
(96,805)
22,761
(323,833)
4,947
2,534
965,071
58,987
58,987

2016 
$’000
876
964,654
965,530
4,260
4,260
961,270
1,281,798
4,754
67,648
(96,805)
22,761
(323,833)
4,947
‑
961,270
52,538
52,538

b)  Guarantees entered into by the parent entity
The parent entity has not provided any financial guarantees in respect of bank overdrafts and loans of subsidiaries as at 30 June 2017 
(2016: nil). The parent entity has not given any unsecured guarantees at 30 June 2017 (2016: nil).

c)  Contingent liabilities of the parent entity
The parent entity did not have any contingent liabilities as at 30 June 2017 (30 June 2016: nil). 

d)  Contractual commitments for the acquisition of property, plant or equipment
As at 30 June 2017, the parent entity had no contractual commitments (30 June 2016: nil). 

Recognition and Measurement
Parent entity financial information 
The financial information for the parent entity has been prepared on the same basis as the consolidated financial statements, except as set out 
on the following page.

 Investments in subsidiaries, associates and joint venture entities 

i) 
Investments in subsidiaries are accounted for at cost in the financial statements of the Company, less any impairment charges.

ii)  Tax consolidation legislation 
The Company and its wholly owned Australian controlled entities have implemented the tax consolidation legislation as of 23 November 2005.

The Company is the head entity of the tax consolidated group. Members of the group have entered into a tax sharing agreement in order to 
allocate income tax expense to the wholly owned subsidiaries on a stand‑alone basis. The tax sharing arrangement provides for the allocation 
of income tax liabilities between the entities should the head entity default on its tax payment obligations. The possibility of such a default is 
considered remote at the date of this report.

Members of the tax consolidated group have entered into a tax funding agreement. The Group has applied the group allocation approach in 
determining the appropriate amount of current taxes to allocate to members of the tax consolidated group. The tax funding agreement provides 
for each member of the tax consolidated group to pay a tax equivalent amount to or from the parent in accordance with their notional current 
tax liability or current tax asset. Such amounts are reflected in amounts receivable from or payable to the parent company in their accounts and 
are settled as soon as practicable after lodgement of the consolidated return and payment of the tax liability.

81

Southern Cross Austereo . Annual Report 
Other  

20. Share-Based Payments
The Company operates a long‑term incentive plan for Executive KMP and certain senior executives. The share‑based payment expense for the 
year ended 30 June 2017 was $917,018 (2016: $527,762).

The following table reconciles the performance rights outstanding at the beginning and end of the year:

Number of performance rights
Balance at beginning of the year
Granted during the year
Exercised during the year
Forfeited during the year
Balance at end of year
Vested and exercisable at end of the year

2017
2,075,763
2,245,096
–
(571,736)
3,749,123
219,872

2016
1,639,982
1,393,443
–
(957,662)
2,075,763
–

Recognition and Measurement
Share‑based compensation benefits are provided to employees via certain Employee Agreements. Information relating to these Agreements is 
set out in the Remuneration Report. The fair value of entitlements granted are recognised as an employee benefit expense with a corresponding 
increase in equity. The fair value is measured at grant date and recognised as an expense over the period during which the employees become 
unconditionally entitled to the shares. 

The fair value of the performance rights issued during 2017 was determined using a Monte Carlo simulation model for the TSR performance 
rights and a Black‑Scholes‑Merton model for the EPS performance rights, with the following inputs:

Grant date
Grant date share price
Fair value at grant date
Exercise price
Dividend yield
Risk free interest rate
Expected volatility

Relative TSR
2 September 2016
$1.50
$0.88
Nil
6.43%
1.45%
39.32%

Absolute EPS
2 September 2016
$1.50
$1.24
Nil
6.43%
1.45%
39.32%

The fair value at grant date of the securities granted is adjusted to reflect market vesting conditions, but excludes the impact of any non‑market 
vesting conditions (for example, profitability and sales growth targets). Non‑market vesting conditions are included in assumptions about the 
number of shares that are expected to be issued. At each balance sheet date, the entity revises its estimate of the number of shares that 
are expected to be issued. The employee benefit expense recognised each period takes into account the most recent estimate. The impact 
of the revision to original estimates, if any, is recognised in profit or loss with a corresponding adjustment to equity. Where the terms of the 
share‑based payment entitlement are modified in the favour of the employee, the changes are reflected when determining the impact on 
profit or loss. 

82

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report21. Remuneration of Auditors

(a) Audit and other assurance services
PricewaterhouseCoopers Australian firm:
Statutory audit and review of financial reports
Other assurance services
Regulatory returns
Total remuneration for audit and other assurance services
(b) Taxation services
PricewaterhouseCoopers Australian firm:
Tax services
Total remuneration for taxation services
(c) Other services 
PricewaterhouseCoopers Australian firm:
Debt advisory
Total remuneration for other services
Total

Consolidated
2017 
$

2016 
$

594,500
50,000
27,000
671,500

644,400
–
35,000
679,400

–
–

21,750
21,750

12,000
12,000
683,500

–
–
701,150

The Group may decide to employ the auditor on assignments additional to their statutory audit duties where the auditor’s expertise and 
experience with the Company and/or the Group are important. 

The Board has considered the position and, in accordance with the advice received from the Audit & Risk Committee, is satisfied that the 
provision of the non‑audit services is compatible with the general standard of independence for auditors imposed by the Corporations Act 
2001. The Directors are satisfied that the provision of non‑audit services by the auditor did not compromise the auditor independence 
requirements of the Corporations Act 2001 for the following reasons:

 – all non‑audit services have been reviewed by the Audit & Risk Committee to ensure they do not impact the impartiality and objectivity of 

the auditor; and

 – none of the services undermine the general principles relating to auditor independence as set out in APES 110: Code of Ethics for 

Professional Accountants, including reviewing or auditing the auditor’s own work, acting in a management or a decision‑making capacity for 
the Company, acting as advocate for the Company or jointly sharing economic risk and rewards.

83

Southern Cross Austereo . Annual Report22. Related Party Disclosures
Balances and transactions between the Company and its subsidiaries, which are related parties of the Company, have been eliminated on 
consolidation and are not disclosed in this note. Details of transactions between the Group and other related parties are disclosed below.

a)  KMP
During the year, no KMP of the Company or the Group has received or become entitled to receive any benefit because of a contract made by 
the Group with a KMP or with a firm of which a KMP is a member, or with an entity in which the KMP has a substantial interest, except on 
terms set out in the governing documents of the Group or as disclosed in this financial report.

The aggregate compensation of KMP of the Group is set out below:

Short‑term employee benefits
Post‑employment benefits
Other long‑term benefits
Termination payments
Share‑based payments

Consolidated
2017 
$
6,110,212
215,634
12,655
–
733,166
7,071,667

2016 
$
5,892,717
238,391
31,212
294,531
571,383
7,028,234

Note: Changes to KMP during the year can be found in the Remuneration Report. 

The number of ordinary shares in the Company held during the financial year by KMP of the Company and Group, including their personally 
related parties, are set out in the Remuneration Report in the Directors’ Report. There were no loans made to or other transactions with KMP 
during the year (2016: nil).

b)  Subsidiaries and Associates
Ownership interests in subsidiaries are set out in note 18. Details of interests in associates and distributions received from associates are 
disclosed in note 17. Details of loans due from associates are disclosed in note 10.

84

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual Report23. Leases and Other Commitments

Capital commitments
Commitments for the acquisition of plant and equipment contracted for at the reporting date  
but not recognised as liabilities are payable as follows:
Within one year

Operating leases
Commitments for minimum lease payments in relation to non‑cancellable operating leases  
are payable as follows:
Within one year
Later than one year but not later than five years
Later than five years

Finance lease payment commitments
Finance lease commitments are payable as follows:
Within one year
Later than one year but not later than five years
Later than five years

Less: Future lease finance charges

Lease liabilities provided for in the financial statements:
Current
Non‑current
Total lease liability

Consolidated
2017 
$’000

2016 
$’000

1,085
1,085

2,850
2,850

20,192
53,701
20,603
94,496

22,457
62,707
31,113
116,277

90
27
4
121
(5)
116

86
30
116

144
136
4
284
(23)
261

129
132
261

Leases
Leases of property, plant and equipment where the Group, as lessee, has substantially all the risks and rewards of ownership are classified as 
finance leases. Finance leases are capitalised at the lease’s inception at the lower of the fair value of the leased property and the present value 
of the minimum lease payments. The corresponding rental obligations, net of finance charges, are included in other long‑term payables. 

Leases in which a significant portion of the risks and rewards of ownership are retained by the lessor are classified as operating leases. 
Payments made under operating leases (net of any incentives received from the lessor) are charged to profit or loss on a straight‑line basis over 
the period of the lease.

The Group sub‑leases buildings under an operating lease and rent revenue is recorded as income in the profit or loss on a straight‑line basis.

Rental expense relating to operating leases included in occupancy costs is $26.9 million (2016: $25.5 million).

24. Events Occurring after Balance Date
Other than matters outlined elsewhere in this report, no matters or circumstances have arisen since the end of the financial year that 
have significantly affected, or may significantly affect, the operations, results of operations or state of affairs of the Group in subsequent 
accounting periods.

85

Southern Cross Austereo . Annual Report25. Other Accounting Policies
Defined contribution scheme
The Group operates a defined contribution scheme. The defined 
contribution scheme comprises fixed contributions made by the 
Group with the Group’s legal or constructive obligation being limited 
to these contributions. Contributions to the defined contribution 
scheme are recognised as an expense as they become payable. 
Prepaid contributions are recognised in the Statement of Financial 
Position as an asset to the extent that a cash refund or a reduction 
in the future payments is available. The defined contribution plan 
expense for the year was $14.4 million (2016: $13.3 million) and 
is included in employee expenses.

Derivative financial instruments 
The Group enters into interest rate swap agreements to manage 
its financial risks. Derivatives are initially recognised at fair value at 
the date a derivative contract is entered into and are subsequently 
remeasured to their fair value. The method of recognising the 
resulting gain or loss depends on whether the derivative is designated 
as a hedging instrument and, if so, the nature of the item being 
hedged. The Group may have derivative financial instruments which 
are economic hedges, but do not satisfy the requirements of hedge 
accounting. Gains or losses from changes in fair value of these 
economic hedges are taken through profit or loss.

If the derivative financial instrument meets the hedge accounting 
requirements, the Group designates the derivatives as either (1) 
hedges of the fair value of recognised assets or liabilities or a firm 
commitment (fair value hedge); or (2) hedges of highly probable 
forecast transactions (cash flow hedge). The Group documents at 
the inception of the transaction the relationship between hedging 
instruments and hedged items, as well as its risk management 
objective and strategy for undertaking various hedge transactions. 
The Group also documents its assessments, both at hedge inception 
and on an ongoing basis, of whether the derivatives that are used in 
hedging transactions have been and will continue to be highly effective 
in offsetting changes in fair values or cash flows of hedged items. 

The fair values of over‑the‑counter derivatives are determined using 
valuation techniques adopted by the Directors with assumptions that 
are based on market conditions existing at each balance sheet date. 
The fair values of interest rate swaps are calculated as the present 
values of the estimated future cash flows.

Hedge accounting
The Group designated interest rates swaps held as at 1 July 2011 as 
cash flow hedges and has applied hedge accounting from this date. 

The Group documents the relationship between hedging instruments 
and hedged items, as well as its risk management objective and 
strategy for undertaking the hedge transactions. The Group also 
documents its assessment, both at hedge inception and on an 
ongoing basis, of whether the derivatives that are used in hedging 
transactions have been and will continue to be highly effective in 
offsetting changes in cash flows of hedged items. 

The fair values of derivative financial instruments used for hedging 
purposes are presented within the balance sheet. Movements in 
the hedging reserve are shown within the Statement of Changes 
in Equity. The full fair value of a hedging derivative is classified as 
a non‑current asset or liability when the remaining maturity of the 
hedged item is more than 12 months; it is classified as a current 
asset or liability when the remaining maturity of the hedged item 
is less than 12 months. 

Cash flow hedge 
The effective portion of changes in the fair value of derivatives that 
are designated and qualify as cash flow hedges is recognised in 
other comprehensive income and accumulated in reserves in equity. 
The gain or loss relating to the ineffective portion is recognised 
immediately in the Statement of Comprehensive Income. 

Amounts accumulated in equity are reclassified to profit or loss in the 
periods when the hedged item affects profit or loss (for instance when 
the forecast sale that is hedged takes place). The gain or loss relating 
to the effective portion of interest rate swaps hedging variable rate 
borrowings is recognised in profit or loss within “interest expense and 
other borrowing costs”. When a hedging instrument expires or is sold 
or terminated, or when a hedge no longer meets the criteria for hedge 
accounting, any cumulative gain or loss existing in equity at that time 
remains in equity and is recognised when the forecast transaction is 
ultimately recognised in profit or loss. When a forecast transaction 
is no longer expected to occur, the cumulative gain or loss that was 
reported in equity is immediately reclassified to profit or loss.

Fair value estimation
The fair value of financial assets and financial liabilities 
must be estimated for recognition and measurement or for 
disclosure purposes. 

The Group has adopted AASB 7 Financial Instruments: Disclosures 
which requires disclosure of fair value measurements by level of the 
following fair value measurement hierarchy:

Level 1 – quoted prices (unadjusted) in active markets for identical 
assets or liabilities;

Level 2 – inputs other than quoted prices included within Level 1 that 
are observable for the asset or liability, either directly (as prices) or 
indirectly (derived from prices); and

Level 3 – inputs for the asset or liability that are not based on 
observable market data (unobservable inputs).

The fair value of financial instruments that are not traded in an active 
market (for example, unlisted convertible notes) is determined using 
valuation techniques. The Group uses a variety of methods and makes 
assumptions that are based on market conditions existing at each 
balance date. Other techniques, such as estimated discounted cash 
flows, are used to determine fair value for the remaining financial 
instruments. The fair value of interest rate swaps is calculated as the 
present value of the estimated future cash flows.

The nominal value less estimated credit adjustments of trade 
receivables and payables are assumed to approximate their fair 
values. The fair value of financial liabilities for disclosure purposes 
is estimated by discounting the future contractual cash flows at the 
current market interest rate that is available to the Group for similar 
financial instruments.

Impact of new accounting policies
The year end financial statements have been prepared on a 
basis of accounting policies consistent with those applied in the 
30 June 2016 Annual Report. The Group adopted certain accounting 
standards, amendments, and interpretations during the financial 
year which did not result in changes in accounting policies nor an 
adjustment to the amounts recognised in the financial statements. 
They also do not significantly affect the disclosures in the notes  
to the financial statements.

86

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual ReportImpact of standards issued but not yet applied 
Certain new accounting standards and interpretations have been published that are not mandatory for 30 June 2017 reporting periods and 
have not been early adopted by the Group. The Group’s assessment of the impact of these new standards and interpretations is set out below:

Mandatory application date/
Date of adoption by Group

Mandatory for financial years 
commencing on or after 
1 January 2018.

The Group has not yet 
decided whether to adopt 
AASB 9 early. 

Mandatory for financial years 
commencing on or after 
1 January 2018. 

Expected date of adoption 
by the Group: 1 July 2018.

Title of standard Nature of change

Impact

AASB 9 
Financial 
Instruments

AASB 15 
Revenue from 
contracts with 
customers

AASB 9 addresses the classification, 
measurement and derecognition of financial 
assets and financial liabilities and introduces 
new rules for hedge accounting. 

In December 2014, the AASB made 
further changes to the classification and 
measurement rules and also introduced 
a new impairment model. These latest 
amendments now complete the new financial 
instruments standard.

The AASB has issued a new standard for 
the recognition of revenue. This will replace 
AASB 118 which covers contracts for goods 
and services and AASB 111 which covers 
construction contracts. 

The new standard is based on the principle 
that revenue is recognised when control of 
a good or service transfers to a customer – 
so the notion of control replaces the existing 
notion of risks and rewards.

The standard permits a modified 
retrospective approach for the adoption. 
Under this approach entities will recognise 
transitional adjustments in retained 
earnings on the date of initial application 
(e.g. 1 January 2018), without restating 
the comparative period. They will only 
need to apply the new rules to contracts 
that are not completed as of the date of 
initial application. 

The new hedging rules align hedge 
accounting more closely with the Group’s 
risk management practices. As a general rule 
it will be easier to apply hedge accounting 
going forward. The new standard also 
introduces expanded disclosure requirements 
and changes in presentation. 

Management has reviewed the new standard 
and considers there will be no material 
impact on the Group’s financials, other than 
some presentation changes and expanded 
disclosures required. 
Management has performed a review of the 
new standard.

It has been identified that there will not be 
a material change to the recognition of the 
majority of the Group’s revenue, however the 
exception to this is revenue recognised from 
the ATN contract (refer note 10(c))

Management has identified that an implied 
financing component exists within the ATN 
contract. The Group will be required to adjust 
the amount of revenue for the effects of the 
time value of money. 

The effect on the Group’s financials will 
be an increase in revenue and in financing 
costs, which will lead to an initial reduction 
in net profit.

This is not expected to be significant and 
will reverse over time as the financing 
cost reduces.

87

Southern Cross Austereo . Annual ReportMandatory application date/
Date of adoption by Group

Mandatory for financial 
years commencing on or 
after 1 January 2019 but 
available for early adoption.

Expected date of adoption 
by the Group: 1 July 2019.

25. Other Accounting Policies (continued)

Title of standard Nature of change

Impact

AASB 16 Leases The AASB has issued a new standard 

for lease accounting. AASB 16 will 
replace AASB 17.

Lessee accounting
 – Lessees are required to recognise assets 
and liabilities for all leases with a term 
of more than 12 months, unless the 
underlying asset is of low value.

 – A lessee measures right‑of‑use assets 
similarly to other non‑financial assets 
and lease liabilities similarly to other 
financial liabilities.

 – Assets and liabilities arising from a lease 
are initially measured on a present value 
basis. The measurement includes non‑
cancellable lease payments (including 
inflation‑linked payments), and also 
includes payments to be made in optional 
periods if the lessee is reasonably 
certain to exercise an option to extend 
the lease, or not to exercise an option to 
terminate the lease.

 – AASB 16 includes disclosure 
requirements for lessees.

Lessor accounting will not change 
significantly.

Management has performed an initial 
assessment of the new standard and 
considers there will be a significant impact 
on the Group’s financials.

Applying the new standard will result in the 
following changes to the Group’s financials:
 – A decrease in operating costs due to the 
reduction in operating lease expenditure.
 – An initial reduction in net profit for each 
lease due to the increase in depreciation 
on the right‑of‑use lease asset and an 
increase in interest expense on the 
lease liabilities. 

  This is expected to reverse over time as 

the portfolio of leases matures.
 – A gross‑up of the balance sheet to 

account for the new right‑of‑use lease 
assets and related lease liabilities.

88

NOTES TO THE FINANCIAL STATEMENTSFOR YEAR ENDED 30 JUNE 2017Southern Cross Austereo . Annual ReportDIRECTORS’ DECLARATION 

FOR YEAR ENDED 30 JUNE 2017

The Directors of the Company declare that:

1.   in the Directors’ opinion, there are reasonable grounds to believe that the Company will be able to pay its debts as and when they become 

due and payable; 

2.   in the Directors’ opinion, the financial statements and notes as set out on pages 54 to 88 are in accordance with the Corporations Act 
2001, including compliance with accounting standards and giving a true and fair view of the financial position and performance of the 
Company and the consolidated entity; and

3.   the Directors have been given the declarations required by section 295A of the Corporations Act 2001.

4.   Note 1(i) confirms that the financial statements also comply with International Financial Reporting Standards as issued by the International 

Accounting Standards Board.

Signed in accordance with a resolution of the Directors made pursuant to section 295(5) of the Corporations Act.

On behalf of the Directors

Peter Bush   
Chairman 
Sydney, Australia   
24 August 2017 

  Leon Pasternak 
  Deputy Chairman 
  Sydney, Australia 
  24 August 2017

89

Southern Cross Austereo . Annual Report 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
INDEPENDENT AUDITOR’S REPORT TO THE MEMBERS 
OF SOUTHERN CROSS MEDIA GROUP LIMITED

90

Independent auditor’s report To the shareholders of Southern Cross Media Group LimitedReport on the audit of the financial report Our opinion In our opinion: The accompanying financial report of Southern Cross Media Group Limited (the Company) and its controlled entities (together the GrouporSouthern Cross Austereo) is in accordance with the Corporations Act 2001, including: a)givinga true and fair view of the Group’s financial position as at 30 June 2017and of its financial performance for the year then endedb)complying with Australian Accounting Standards and the Corporations Regulations 2001. What we have auditedThe Group financial report comprises:•the statement of financial position as at 30 June 2017 •the statement of comprehensive income for the year then ended•the statement of changes in equity for the year then ended•the statement of cash flowsfor the year then ended •the notes to the financial statements, which include a summary of significant accounting policies•the directors’ declaration.Basis for opinion We conducted our audit in accordance with Australian Auditing Standards. Our responsibilities under those standards are further described in the Auditor’s responsibilities for the audit of the financial reportsection of our report.We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.IndependenceWe are independent of the Group in accordance with the auditor independence requirements of the Corporations Act 2001and the ethical requirements of the Accounting Professional and Ethical Standards Board’s APES 110 Code of Ethics for Professional Accountants(the Code) that are relevant to our audit of the financial report in Australia. We have also fulfilled our other ethical responsibilities in accordance with the Code.PricewaterhouseCoopers, ABN 52 780 433 7572 Riverside Quay, Southbank VIC 3006, GPO BOX 1331, Melbourne VIC 3001 T +61 3 8603 1000, F +61 3 8603 1999, www.pwc.com.auLiability limited by a scheme approved under Professional Standards Legislation.Southern Cross Austereo . Annual Report91

Our audit approach An audit is designed to provide reasonable assurance about whether the financial report is free from material misstatement. Misstatements may arise due to fraud or error. They are considered material if individually or in aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of the financial report.We tailored the scope of our audit to ensure that we performed enough work to be able to give an opinion on the financial report as a whole, taking into account the geographic and management structure of the Group, its accounting processes and controls and the industry in which it operates.MaterialityFor the purpose of our audit we used overall group materiality of $6.3 million, which represents approximately 5% of the Group’s profit before tax.We applied this threshold, together with qualitative considerations, to determine the scope of our audit and the nature, timing and extent of our audit procedures and to evaluate the effect of misstatements on the financial report as a whole.We chose group profit before tax because, in our view, it is the metric against which the performance of the Group is most commonly measured and is a generally accepted benchmark.We selected 5% based on our professional judgement noting that it is within the range of commonly acceptable profit related thresholds. Audit scopeOur audit focused on where the Groupmade subjective judgementsfor example, significant accounting estimates involving assumptions and inherently uncertain future events.The Group operates in Australia and the audit is conducted by one engagement team.Our scope reflectsthe Group’s business model, with multiple revenue accounting systems in operation for the majority of the year. Towards the end of the financial year,revenue systems were consolidated into two distinct systems that follow similar processes for consolidating into the general ledger accounting system. Given multiple systems were in place for the majority of the year,our audit comfort was predominantly obtained from substantive procedures such as analytical review and test of details.Southern Cross Austereo . Annual ReportINDEPENDENT AUDITOR’S REPORT TO THE MEMBERS 
OF SOUTHERN CROSS MEDIA GROUP LIMITED (CONTINUED)

92

Key audit matters Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial report for the current period. The key audit matters were communicated to the Audit and Risk Committee. The key audit matterswere addressed in the context of our audit of the financial report as a whole, and in forming our opinion thereon, and we do not provide a separate opinion on these matters. Further, any commentary on the outcomes of a particular audit procedure is made in that context.Key audit matterHow our audit addressed the key audit matterImpairment testing for licences, tradenames, and brands (Refer to note 8) Southern Cross Austereo recognisedindefinite lived intangible assets totalling $1.25 billionas at 30 June 2017 which, under Australian Accounting Standards, must be tested annually for impairment. This was a key audit matterbecause the determination of whether or not an impairment charge for intangible assets was necessary involved significant judgements by the Groupabout the future results of the business and assessment of future plans for the Group for both Regional and Metro cash generating units (CGUs).  Judgements made in determining whether an impairment should be recorded includedassumptions about internal and external factors such as the level of historic and forecast industry growth rates, the financial performance of Southern Cross Austereo in the markets in which it operatesand the discount rate. In designing our audit approach for the key audit matter we considered:•whether there have been any changesin how financialinformation is reported to the Group CEO and Company Board of Directors,to considerif CGUs have been identified appropriatelyforimpairment testing•the financial and operating performance of the CGUs compared with the budgetsof prior years•the challenging and changing operating environment within the TV industry, including the results of the new affiliation agreement between theGroup andChannel Nine•recent Radio and TV ratings and the impact on financial performance by the Group•the status of the Government’s media reform package,including the proposedACMA licence fee reductions•the potential reasons for the change in market capitalisation of the Company and the carrying value of the assets through the year and their impact on our assessment of potential impairment; and•developments during the year that could impact the discount rate and the long term growth rate calculations.We obtained the value-in-use discounted cash flow model (the model) used for impairment testing by the Group and performed mathematical checksonthe model. We developed an understanding ofthe Group’sprocess for preparing forecast cash flows in the model and evaluated the Group’s ability to forecast future cash flows by considering thehistorical accuracy of budgeted cash flows. We assessed key assumptions within the model with specific focus on forecast revenue andprofit margins(including consideration of underlying Southern Cross Austereo . Annual Report93

Key audit matterHow our audit addressed the key audit matterestimates such as market growth, forecast ratings results and sales conversion ratios). We compared the key assumptionsin the modelto readily available market information such as 3rdparty market share publications, 3rdparty forecast revenue projections for the television and radio industries, along with Groupproduced historical financial information and strategic plans. We consideredthe Directors’judgement thatthe proposed ACMA licence fee reductions, the legislation for which has not been enacted, should be included in the forecast cash flows within the model. Sensitivity analysis was performed over key assumptions in the model to ascertain the extent of change in those assumptions that either individually or collectively would result inthe assets beingimpaired and we also assessed the likelihood of such a movement in those key assumptions arising. We utilised PwC valuations experts to calculate an independentdiscount rate range to compare tothe discountrate used by the Group.Indefinite life ofintangible assets(Refer to note 7)On at least an annual basis, Southern Cross Austereoreviewsitsportfolio of intangible assets to determine whether they should be classified as amortising intangible assets with finite lives or non–amortising intangibles with indefinite lives. As of 30 June 2017,Southern Cross Austereo recognised$1.25billion of intangible assets classified as non-amortising indefinite lived.  This was a key audit matterbecause determination of whether or not intangibles are indefinite lived involves significant judgements over multiple sources of externally and internally generated information. The determination has animpacton the financial statements as it affectswhether amortisation is recorded in the statement of comprehensive income. Information assessed includes the regulatory and licencing framework and the ease oflicence fee renewal. This information is then compared with relevant industry developments, such as the market share of new digitalentrantsthat are not subject to the same regulatory and licence framework. Finally, relevant external developments are considered alongside Groupprepared strategic plans and budgets to assessif the assets are indefinite lived. In assessing the indefinite useful life of intangible assets we considered: •regulatory developments in the year with specific focus on any changes to the licence renewal process•whether there had been any revocation of television or radio licences in the year•market share data related to new industry participants not subject to the same regulatory and licence frameworkand•strategic plans forthe Group’s intended use of the related assets.We also benchmarked the conclusion made by Southern Cross Austereo against a selection of similar assets held by other industry participants.Southern Cross Austereo . Annual ReportINDEPENDENT AUDITOR’S REPORT TO THE MEMBERS 
OF SOUTHERN CROSS MEDIA GROUP LIMITED (CONTINUED)

94

Key audit matterHow our audit addressed the key audit matterBorrowings(Refer to note 15) The capital structure of the Group is importantto developingan understanding of the financial statements, as is the assessment of whether borrowings are current or non-current.The Grouphas $370m of borrowings maturing in January 2019 that were classified as non-current at 30 June 2017. Where borrowings have been classified as non-current, the Groupassessed whether ithadan unconditional right to defer payment for more than 12 months from the balance date.This borrowings balance represented39%of total liabilities and,due to the magnitude of the balance,was deemed to be a key audit matter. To assess if the loan amount is appropriately recognised,a confirmation was obtaineddirectly from theagent of the syndicated financial institutions thatissued the loan. The confirmation detailed relevant information including amounts, tenorand other relevant conditions. We obtainedthe debt agreement to develop our understanding ofthe arrangements of the loan and maturity profile of the facility. We compared the loan and maturity profile of the facility withinthe debt agreement to the classification of borrowings in the financial statements at 30 June 2017.Deferred tax liability(Refer to note 1 and note 5) During the period, guidance was published by the IFRS Interpretation Committee (IFRIC) to clarify the accounting treatment of deferred tax in relation to indefinite lived intangible assets.In reviewing this guidance, the Group made a judgement that, for tax purposes, the carrying value of the indefinite lived intangible assets should be determined on the basis of recoverythrough use rather than through sale.  This resulted in a retrospective change in accounting policy, and a change in deferred tax recorded at 1 July 2015 from a deferred tax asset of $12.3m to a deferred tax liability of $371.3m. Due to the magnitude of the balance this was deemed to be a key audit matter.In assessing the change in accounting policy, we performedthe following procedures:•We considered the guidance published by IFRIC and compared to the Group’s analysis and conclusionand•We re-performed the calculation underlying the $371.3m deferred tax liability.Other information The directors are responsible for the other information. The other information included in the annual report comprises the Directors’Report (but does not include the financial report and our auditor’s report thereon), which we obtained prior to the date of this auditor’s report. We also expect other information to be made available to us after the date of this auditor’s report, includingthe Chairman’sStatement,CEO’s Report, Additional Stock Exchange Information,Corporate Directory, Board of Directorsoverview, and other operational highlights including Statistics Snapshot, Brand Hierarchy, Metro Audiences Engage with SCA, Winning the Hearts of Locals in Regional Australia, Australia’s Largest AudioNetwork, The Commercial Power of SCA, and People, Values & Partners.Our opinion on the financial report does not cover the other information and we do not and will not express an opinion or any form of assurance conclusion thereon.Southern Cross Austereo . Annual Report95

In connection with our audit of the financial report, our responsibility is to read the other information identified above and, in doing so, consider whether the other information is materially inconsistent with the financial report or our knowledge obtained in the audit, or otherwise appears to be materially misstated.If, based on the work we have performed on the other information that we obtained prior to the date of this auditor’s report, we conclude that there is a material misstatement of this other information, we are required to report that fact. We have nothing to report in this regard.When we read the other information not yet received as identified above, if we conclude that there is a material misstatement therein, we are required to communicate the matter to the directors and use our professional judgement to determine the appropriate action to take. Responsibilities of the directors for the financial reportThe directors of the Company are responsible for the preparation of the financial report that gives a true and fair view in accordance with Australian Accounting Standards and the Corporations Act 2001and for such internal control as the directors determine is necessary to enable the preparation of the financial report that gives a true and fair view and is free from material misstatement, whether due to fraud or error.In preparing the financial report, the directors are responsible for assessing the ability of the Group to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the directors either intend to liquidate the Group or to cease operations, or haveno realistic alternative but to do so.Auditor’s responsibilities for the audit of the financial reportOur objectives are to obtain reasonable assurance about whether the financial report as a whole is free from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with the Australian Auditing Standards will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of the financial report.A further description of our responsibilities for the audit of the financial report is located at the Auditing and Assurance Standards Board website at: http://www.auasb.gov.au/auditors_responsibilities/ar1.pdf. This description forms part of our auditor’s report.Report on the remuneration reportOur opinion on the remuneration reportWe have audited the remuneration report included in pages 35 to 51 of the directors’ report for the year ended 30 June 2017.In our opinion, the remuneration report of Southern Cross Media Group Limited for the year ended 30 June 2017 complies with section 300A of the Corporations Act 2001.Southern Cross Austereo . Annual ReportINDEPENDENT AUDITOR’S REPORT TO THE MEMBERS 
OF SOUTHERN CROSS MEDIA GROUP LIMITED (CONTINUED)

96

Responsibilities The directors of the Company are responsible for the preparation and presentation of the remuneration report in accordance with section 300A of the Corporations Act 2001. Our responsibility is to express an opinion on the remuneration report, based on our audit conducted in accordance with Australian Auditing Standards. PricewaterhouseCoopersSam LobleyMelbournePartner24 August 2017Southern Cross Austereo . Annual ReportADDITIONAL STOCK EXCHANGE INFORMATION

The additional stock exchange information set out below was applicable as at 31 August 2017.  The Company has only one class of shares, 
fully paid ordinary shares.  All holders listed below hold fully paid ordinary shares and each holder has the same voting rights.  There are no 
unlisted securities and there is currently no on‑market buy‑back.

The names of the 20 largest holders of the Company’s quoted equity securities are listed below.

Name
HSBC Custody Nominees (Australia) Limited
J P Morgan Nominees Australia Limited
Citicorp Nominees Pty Limited
National Nominees Limited
BNP Paribas Noms Pty Ltd (DRP)
RBC Investor Services Australia Pty Limited (VFA A/C)
BNP Paribas Nominees Pty Ltd (Agency Lending DRP A/C)
AMP Life Limited
Citicorp Nominees Pty Limited (Colonial First State Inv A/C)
HSBC Custody Nominees (Australia) Limited‑GSCO ECA
Brispot Nominees Pty Ltd (House Head Nominee A/C)
Warbont Nominees Pty Ltd (Unpaid Entrepot A/C)
Sandhurst Trustees Ltd (SISF A/C)
HSBC Custody Nominees (Australia) Limited – A/C 2
Ecapital Nominees Pty Limited (Accumulation A/C)
Mr James Gardiner
BNP Paribas Nominees Pty Ltd (Agency Lending Collateral)
Aotearoa Investment Company Pty Limited (Roberts Investment No 2 A/C)
Commercial Custodian Nominees Pty Ltd (Pasternak Super Fund A/C)
Abbysah Pty Limited (Weiss Super Fund A/C)

Analysis of numbers of equity security holders by size of holding:

Range
1 – 1,000
1,001 – 5,000
5,001 – 10,000
10,001 – 100,000
100,001 and over

Holding less than a marketable parcel

Fully paid ordinary 
shares
247,588,976
168,954,911
136,276,953
84,521,742
25,014,402
18,587,745
15,600,585
5,111,122
4,454,915
3,009,661
2,767,367
1,989,157
1,450,000
964,464
819,383
800,000
783,000
776,393
677,000
614,397
720,762,173

% of issued  
capital
32.20
21.97
17.72
10.99
3.25
2.42
2.03
0.66
0.58
0.39
0.36
0.26
0.19
0.13
0.11
0.10
0.10
0.10
0.09
0.08
93.73

Number of  
shareholders
816
1,391
709
996
80
3,992
452

Fully paid  
ordinary shares
306,336
4,048,859
5,497,614
25,762,992
733,397,804
769,013,605
23,648

Substantial holders in the Company (with holdings as notified to the Company most recently before 31 August 2017) are set out below:

Name
Allan Gray Australia Pty Ltd and its related bodies corporate
Commonwealth Bank of Australia and its related bodies corporate
Investors Mutual Ltd and its related bodies corporate
Dimension Fund Advisors LP and related entities

Securities subject to voluntary escrow are set out below:

Type
Voluntary escrow

Fully paid ordinary 
shares
90,715,380
42,887,576
39,412,524
39,175,389
163,428,082

% of issued  
capital
11.80%
5.57%
5.13%
5.09%
21.25%

Date escrow  
period ends
N/a

Fully paid ordinary 
shares
–

97

Southern Cross Austereo . Annual ReportCORPORATE 
DIRECTORY

SOUTHERN CROSS MEDIA GROUP LIMITED
ABN 91 116 024 536

Company Secretary
Mr Tony Hudson

Registered Office
Level 2
257 Clarendon Street
South Melbourne VIC 3205
+61 3 9252 1019

Share Registry
Computershare Investor Services Pty Limited
Yarra Falls
452 Johnston Street
Abbotsford VIC 3067

The  text  of  this  report  is  printed  on  ecoStar,  an 
environmentally  responsible  paper  made  Carbon 
Neutral.  The  greenhouse  gas  emissions  of  the 
manufacturing  process  including  transportation 
of  the  finished  product  to  BJ  Ball  Papers 
Warehouses has been measured by the Edinburgh 
Centre  for  Carbon  Neutral  Company  and  the 
fibre  source  has  been  independently  certified  by 
the  Forest  Stewardship  Council  (FSC®).  ecoStar 
is  manufactured  from  100%  Post  Consumer 
Recycled  paper  in  a  Process  Chlorine  Free 
environment under the ISO 14001 environmental 
management system.

Sourcing included within this document: GFK Radio Ratings. Survey 5 2017‑ Metro / DAB+. 
Gold  Coast,  Newcastle  &  Canberra  Survey  #2  2017  Mon‑Sun  5:30‑12mn  Cume.  Xtra 
Insights  Griffith,  Mt  Gambier,  Shepparton,  Toowoomba,  West  Gippsland,  Orange,  Wagga 
Wagga, Gosford, Rocky‑Gladstone, Mildura, Hobart , Bunbury, Bendigo and Townsville Survey 
1 2016. Wheatbelt, Esperance, Dubbo, Mt Isa, Kingaroy, Roma, Emerald, Port Macquarie, 
Mackay, Cairns, Coffs Harbour, Albury, Bundaberg, Albany, Kalgoorlie, Maryborough  Survey 
#1 2017, Mon‑Sun 5:30‑12mn Cume. Nielsen Online Ratings July 2017. Regional TAM. 
4AGGS & TAS. 0200‑2600. Weekly reach divided by number of weeks = Ave Weekly Reach. 
Week 1‑ 34 2017. Facebook Insights as at 31.08.17. Facebook as at 31.08.17. Twitter as 
at 31.08.17. Instagram as at 31.08.17.

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Southern Cross Austereo . Annual Report 
 
ANNUAL
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