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Visa

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FY2017 Annual Report · Visa
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Annual Report
2017

 
 
Mission Statement

To connect the world through the most 
innovative, reliable and secure digital 
payment network that enables individuals, 
businesses and economies to thrive.

Financial Highlights (GAAP) 

Operating revenues

Operating expenses

Operating income

Net income

Stockholders' equity

Diluted class A common stock earnings per share

Financial Highlights (ADJUSTED)1 

Operating revenues

Operating expenses

Operating income

Net income

Diluted class A common stock earnings per share

Operational Highlights² 

Total volume, including payments and cash volume³

Payments volume³

Transactions processed on Visa's networks 

Cards⁴

Stock Performance 

The accompanying graph and chart compares the cumulative total return on 
Visa’s common stock with the cumulative total return on Standard & Poor’s 500 
Index and the Standard & Poor’s 500 Data Processing Index from September 30, 
2012 through September 30, 2016. The comparison assumes $100 was invested 
on September 30, 2011, and that dividends were reinvested. Visa Inc.’s class B 
and C common stock are not publicly traded or listed on any exchange or dealer 
quotation system.

Base  
period

Indexed Returns
(Fiscal Year Ended)

Company/Index
Visa Inc.
S&P 500 Index
S&P 500 Data  
Processing Index

9/30/12 9/30/13 9/30/14 9/30/15 9/30/16 9/30/17
100
100
100

254
164
221

325
194
290

143
119
140

212
142
190

161
143
159

In millions (except for per share data)

FY 2015

$13,880 

$4,816 

$9,064

$6,328 

$29,842 

$2.58

FY 2016

$15,082 

$7,199 

$7,883

$5,991

$32,912

$2.48

In millions (except for per share data)

FY 2015

$13,880 

$4,816 

$9,064 

$6,438 

$2.62 

FY 2016

$15,082 

$5,060 

$10,022 

$6,862 

$2.84 

FY 2017

$18,358

$6,214

$12,144

$6,699

$32,760

$2.80

FY 2017

$18,358

$6,022

$12,336

$8,335

$3.48

12 months ended September 30 (except where noted)

2015

2016

2017

$7.4 trillion

$8.2 trillion

$10.2 trillion

$4.9 trillion

$5.8 trillion

$7.3 trillion

71.0 billion

83.2 billion

111.2 billion

2.4 billion

2.5 billion

3.2 billion

$350

$300

$250

$200

$150

$100

9/30/12 9/30/13 9/30/14 9/30/15 9/30/16 9/30/17

Visa Inc.
S&P 500 Data Processing Index
S&P 500 Index

1  For further discussion of fiscal years 2017, 2016 and 2015 non-GAAP adjusted operating expenses, operating income, net income and diluted earnings per share, see Item 7 - Management’s Discussion and Analysis of Financial Condition and Results 
of Operations - Overview - Adjusted financial results in this Annual Report. The per share amounts for the prior periods presented have been retroactively adjusted to reflect the four-for-one stock split effected in the second quarter of fiscal 2015.

2  Includes Europe results in fiscal fourth quarter 2016. 
3  Total volume is the sum of payments volume and cash volume. Payments volume is the total monetary value of transactions for goods and services that are purchased on Visa-branded cards and payment products. Cash volume generally consists 
of cash access transactions, balance access transactions, balance transfers and convenience checks. Payments volume for the 12 months ended June 30 is the basis for service revenue for the 12 months ended September 30. For further discussion, 
see Item 7 - Management’s Discussion and Analysis of Financial Condition and Results of Operations - Overview - Nominal payments volume and transaction counts in this Annual Report. 

4  These figures represent data for the quarters ended June 30, 2017, June 30, 2016 and June 30, 2015.

Financial Highlights (GAAP) 

In millions (except for per share data)

Diluted class A common stock earnings per share

Financial Highlights (ADJUSTED)1 

In millions (except for per share data)

Operating revenues

Operating expenses

Operating income

Net income

Stockholders' equity

Operating revenues

Operating expenses

Operating income

Net income

Diluted class A common stock earnings per share

Operational Highlights² 

Total volume, including payments and cash volume³

Payments volume³

Transactions processed on Visa's networks 

Cards⁴

FY 2015

$13,880 

$4,816 

$9,064

$6,328 

$29,842 

$2.58

FY 2015

$13,880 

$4,816 

$9,064 

$6,438 

$2.62 

FY 2016

$15,082 

$7,199 

$7,883

$5,991

$32,912

$2.48

FY 2016

$15,082 

$5,060 

$10,022 

$6,862 

$2.84 

FY 2017

$18,358

$6,214

$12,144

$6,699

$32,760

$2.80

FY 2017

$18,358

$6,022

$12,336

$8,335

$3.48

12 months ended September 30 (except where noted)

2015

2016

2017

$7.4 trillion

$8.2 trillion

$10.2 trillion

$4.9 trillion

$5.8 trillion

$7.3 trillion

71.0 billion

83.2 billion

111.2 billion

2.4 billion

2.5 billion

3.2 billion

A letter from Al Kelly

Dear Shareholders,

Globally, the past 12 months have been characterized by significant 
political, economic and technological disruption. Throughout this 
period of change and uncertainty, Visa has delivered strong business 
results as we continue to lead the migration from cash to digital 
payments.

Nearly six decades ago, Visa’s founder 
Dee Hock articulated a powerful vision: to 
create the world’s best way to pay and be 
paid for everyone, everywhere. Today, this 
idea is as relevant and purposeful as it has 
ever been. 

Economic and technological progress—a 
rising middle class, contactless technology 
and mobile computing—are shaping 
commerce globally and accelerating the 
migration from cash to digital payments. 
Last year, for example, global digital 

payment volume exceeded cash for the 
first time in history. We believe Visa is well 
positioned to continue to lead this digital 
transformation.

We are excited about the opportunities 
and challenges ahead. To succeed, we will 
need to continue to adapt, evolve and 
lead to meet the changes taking place in 
technology, finance and commerce.

2017 Performance

Visa’s strong performance in 2017 reflects 
the strength of our business model, global 
processing network, client partnerships, 
strategic focus, powerful brand and 
exceptional talent. 

We reported adjusted earnings per share 
growth of 22 percent to $3.48 and net 
operating revenue growth of 22 percent 
to $18.4 billion for fiscal year 2017. These 
results are driven by the integration of 
Visa Europe, as well as a global increase in 
payments volume, cross-border volume 
and processed transactions on VisaNet, our 
core global payments processing network. 

Payments volume for the 12 months ended 
September 30, 2017, grew 30 percent over 
last year, on a constant dollar basis, or 11 
percent inclusive of Visa Europe in prior 
year's results. Cross-border volume growth, 

on a constant dollar basis, was 80 percent 
for the fiscal year. If we include Visa Europe 
in last year’s results, cross-border volume 
grew 11 percent on a constant dollar basis. 

Refining our  
Strategic Focus

When I became CEO of Visa, six strategic 
priorities were guiding our business focus 
and purpose. In the past 12 months, 
we added a seventh—Leverage our 
World-Class Brand—in recognition of the 
strategic importance of the Visa brand. 
We also organized our strategic priorities 
by those we consider foundational and 
others that drive our global growth. Below 
is an update on each of the strategic 
imperatives.

In the past 12 months, we continued the 
integration of Visa Europe and invested 
in our strategic priorities, while keeping 
a close eye on expense management. 
Excluding special items, adjusted operating 
expenses grew 19 percent over the prior 
year, primarily driven by the inclusion of 
Visa Europe's operating expenses following 
the acquisition.

Despite our growth in volume, an 
estimated two billion people worldwide 
lack access to formal financial services, and 
last year $17 trillion was still transacted 
in cash and check globally within the 
consumer to business channel. This is both 
a tremendous opportunity and imperative 
for Visa as we work to grow our reach, 
value and social impact.

1  Adjusted earnings per share and adjusted operating expenses for the fiscal full-year 2017 include special items related to the legal entity reorganization of Visa Europe and certain other Visa subsidiaries, while prior year’s results include special 

items related to the Visa Europe acquisition. Please see reconciliation in Item 7—Management’s Discussion and Analysis of Financial Condition and Results of Operations—Overview—Adjusted financial results. 

2  Excludes Europe co-badge volume from prior year’s results.

Foundational Strategic Priorities

Transform Technology

In the past year, we continued to invest 
in VisaNet as a catalyst for advancing our 
innovation agenda, as well as a driver of 
our core product growth globally. These 
investments are focused on opening our 
network to developers, as well as adding 
layers of security and operational resilience.

We are in the second year of 
deconstructing VisaNet into focused 
components that we make available 
through simple, industry-standard, 
Application Protocol Interfaces (APIs). 
These APIs are available through the Visa 
Developer Platform, which hosts code and 
product specifications for developers to 
create new products and services that our 
clients use to grow their business. (You can 
find these offerings at developer.visa.com.)

A unique attribute of VisaNet is its ability 
to analyze vast amounts of data in near-
real time. In the past 12 months, we have 
added researchers and data scientists to 
our new Visa Research facility in Palo Alto. 
Among other things, the team is working 
on behalf of our clients to identify how 
machine learning within VisaNet could 
improve payment security and customer 
loyalty. 

As transaction volumes grow, we remain 
focused on ensuring the reliability of 
VisaNet. Last year, we implemented 
machine learning to predict potential 
service disruptions, allowing us to better 
mitigate problems before they happen.

Champion Security

In the past year, we have continued to 
invest in technology, partnerships and 
solutions to minimize the impact of fraud, 
and protect consumer and merchant 
information. As payments move from 
physical to digital environments, it is 
important for Visa to drive the security 
of payments data in all channels of 
commerce. 

In December 2016, Visa announced the 
acquisition of CardinalCommerce, which 
specializes in e-commerce transaction 
authentication services to limit online fraud 
for merchants, acquirers and issuers. This 
acquisition will improve the security of 
Visa transactions on any mobile device or 
platform. 

We have also continued to deploy 
payment tokenization technology. 
Visa Token Service replaces sensitive 
information, such as the 16-digit account 
number, with a unique digital identifier 
called a token. By masking the actual 
payment credential, tokenization provides 
greater security to consumers, and renders 
any stolen data useless to hackers. 

This year, for example, we partnered 
with IBM to embed digital tokens in 
IBM’s Watson Internet of Things (IoT) 
platform. This collaboration will allow any 
of the 6,000 Watson IoT clients to enable 
payments on their connected devices 
through the use of tokens.

We are continually getting smarter about 
using VisaNet data and applying it within 
machine learning models to find and stop 
fraud before it happens. Services like Visa 
Advanced Authorization, which identifies 
the likelihood of fraud in real time, illustrate 
our progress. In the twelve months ending 
June 2017, Visa Advanced Authorization 
identified potential fraud savings of over 
$1.5B for participating issuers.

Another example of how we’re using 
VisaNet data for the benefit of our clients 
and partners is Visa’s Mobile Location 
Confirmation service. Once a consumer 
enrolls via their issuer’s mobile banking 
application, this service provides real-
time geolocation data that compares a 
cardholder’s cell phone location with the 
merchant location where the card is being 
used, giving the issuer greater confidence 
the transaction is legitimate. Many of our 
top U.S. issuers and their customers are 
using the service. 

Leverage our World Class Brand

As I mentioned earlier, we are fortunate to 
have built one of the world’s best brands. 
In the past year, we have continued to 
build preference for the Visa brand through 
digital marketing, sponsorships and best-
in-class customer experiences with our 
partners. Collectively, these efforts have 
helped us strengthen our brand. 

Visa’s brand is a category leader. In the 
U.S., our research has shown that the 
majority of credit and debit cardholders 
prefer Visa. Client surveys reveal that 
most financial institutions and merchants 
believe Visa’s brand is stronger than our 
competitors. What we know from research 

is that preference drives behavior and that 
consumers are more likely to return to a 
merchant that accepts Visa for a repeat 
purchase.

In 2018, we will launch a number of 
exciting marketing campaigns centered on 
our sponsorships of the Olympic Winter 
Games in PyeongChang, South Korea 
and FIFA World Cup in Russia. As with our 
successful programs in Brazil in 2014 and 
2016, we plan to use the Olympics and 
FIFA World Cup to deepen our financial 
institution and merchant partnerships, and 
harness our digital innovations to drive 
visibility of the Visa brand and adoption of 
our digital products.

Growth Strategic Priorities

Deepen Partnerships

We have first-class financial institution, 
acquirer and merchant partners around 
the globe, and we grow by enabling their 
success. In fiscal year 2017, we further 
strengthened these partnerships. 

In the U.S., we reached important 
milestones as we completed the 
conversions of the Costco and USAA 
portfolios. We also executed major client 
agreements with a number of clients, 
including Australia and New Zealand 
Banking Group Limited (ANZ), PNC 
Financial Services Group and Sberbank.

We are actively partnering with Fintech 
companies with exciting capabilities 
that we believe will add value to the 
payments system. In June of this year, we 
committed to taking an equity position 
in and partnered with Klarna, which 
offers online acceptance and consumer 

lending in Europe. In July, we announced 
an investment and collaboration with 
Marqeta, a card issuing, processing and 
program management service that allows 
businesses to fund payment cards and 
authorize transactions.

In July 2016, we signed an agreement 
with PayPal in the U.S. to make it easier 
for Visa cardholders to choose Visa as a 
preferred payment method within PayPal 
experiences. Additionally, we enabled 
the ability for consumers to near-instantly 
transfer funds onto their Visa cards from 
PayPal in the U.S. In 2017, we extended 
our existing partnership agreement with 
PayPal to Asia Pacific and Europe, where 
we will work together to accelerate the 
adoption of secure and convenient online, 
in-app and in-store payments. In addition, 
under its banking license in Europe, PayPal 
will join the Visa network of client financial 
institutions and offer Visa accounts in 
Europe. 

In 2010, Visa acquired CyberSource and its 
wholly owned subsidiary Authorize.net, 
a leader in e-commerce payments and 
security solutions for merchants of all sizes. 
Today, CyberSource technologies serve 
more than 400,000 businesses worldwide 
and continue to be an important asset for 
Visa in rapidly growing online channels. 
Two years ago, CyberSource launched 
Decision Manager Replay, the industry’s 
first fraud tuning analytics tool, which 
allows merchants to quickly adjust their 
online fraud management rules and 
strategies in real time using their own 
historical transaction data. Since its launch, 
CyberSource has processed nearly 1 billion 
Decision Manager transactions detecting 
and preventing 90% of attempted fraud 
for merchants subscribing to the service. 
We continue to invest in the CyberSource 
platforms to ensure they deliver 
differentiated value to our acquirer and 
merchant partners. 

We are actively partnering with Fintech 
companies with exciting capabilities that we 
believe will add value to the payments system.

Visa Direct, our real-time “push” payments 
solution, allows businesses, governments and 
consumers to use the Visa network to transfer 
funds from an originating account to another 
via a debit, prepaid or credit card account. 

Drive Digital

In 2017, Visa made significant progress in 
expanding our innovations to ensure we 
remain a leader in the digital space.

We expanded our global network of Visa 
Innovation Centers, adding London and 
New York to our Berlin, Dubai, Miami, Sao 
Paulo, San Francisco, Singapore and Tel 
Aviv facilities. In Singapore, 60 percent 
of client collaborations at the innovation 
center are on track to introduce new or 
enhanced payment products, features or 
services to the market over the next year.

In 2017, we focused investments in “push” 
payments, a category that we believe 
has significant potential. A push payment 
enables a Visa accountholder to pay, 
send or receive money from another 
individual or business. In a push payment, 
the accountholder initiates (“pushes”) 
the payment to the recipient, rather than 
having the funds retrieved (“pulled”) from 
their account as in a traditional point-of-
sale (POS) transaction. 

Push payments are a solution for many 
transaction types that have not typically 
run on Visa’s network, including person-to-
person (P2P) transfers, payroll payments to 
contractors, insurance payouts, remittances 
and payments to suppliers. 

Visa Direct, our real-time “push” payments 
solution, allows businesses, governments 
and consumers to use the Visa network 
to transfer funds from an originating 
account to another via a debit, prepaid or 
credit card account. In the past quarter, 
volume on Visa Direct grew 75 percent. 
Unlike ACH systems that are local and use 
proprietary technology and standards, Visa 
Direct provides global interoperability to 
our financial institution clients and their 
customers. 

For specific markets, Visa has another 
push payment solution that uses Quick 
Response (QR) code to initiate funds 
transfer. The product is currently live 
in India, Kenya and Nigeria, and we 
announced the planned expansion of 
the service to Egypt, Ghana, Indonesia, 
Kazakhstan, Pakistan and Vietnam. QR-
based payments are growing in many 
parts of the world where reliable electricity 
supply or landline infrastructure are 
lacking. Our solution overcomes these 
infrastructure issues by allowing Visa 
accountholders to use their mobile phones 
to pay at merchants, pay bills remotely, and 
even send money to friends and family 
members by scanning a QR code. 

In 2014, Visa launched Visa Checkout 
to provide consumers an easier way to 
check out online. Since then, we have 
continued to see growth of Visa Checkout 
with 25 million consumers adopting the 
fast and secure online payment tool. This 
year we launched Visa Checkout Open 
Platform, whereby consumers can use 
other participating digital wallet providers 
to check out online where Visa Checkout 
is accepted. This enhancement is focused 
on making the online checkout experience 
easier for consumers. 

Back in 2015, Visa acquired TrialPay, an 
innovator in targeted online merchant 
promotions, and integrated the TrialPay 
platform with VisaNet to create what we 
call the Visa Commerce Network. The 
Visa Commerce Network delivers tailored 
merchant offers that allow online retailers 
and platforms to increase sales and 
build loyalty with consumers. Using this 
platform, we launched Visa Local Offers 
with Uber in the U.S. The initiative allows 
users of the service to earn credit by paying 
with their Visa account at participating 
merchants. 

Expand Access

In 2017, we intensified our efforts to expand 
access across the world. During the year, 
we worked closely with the government of 
India to help support its demonetization 
efforts. In fiscal year 2017, Visa merchant 
acceptance in India doubled to 2.5 million 
merchant locations, providing Indian 
consumers with more opportunities to 
use digital payments rather than cash. 
While we have made good inroads in 
the first year after the demonetization 

announcement, we look forward to 
continuing to work with our clients in India 
and the government to accelerate digital 
payments adoption. 

In August, we filed an application with the 
People’s Bank of China to participate in the 
Chinese domestic market as a bankcard 
clearing institution. We are hopeful that 
this is a positive first step toward full 
participation in the world’s second-largest 
economy. 

Develop the Best Talent

When I arrived at Visa, I didn’t waste any 
time in reminding my management team, 
our board and employees about the 
fundamental importance of talent. Our 
15,000+ employees are vital to our success, 
and we need to invest in attracting and 
retaining the best talent in the industry. 

I am proud of what we have accomplished, 
though we have more work ahead of 
us. During the year, we unveiled a new 
leadership initiative to further empower 
our market leaders around the world. This 
program provides functional and market 
leaders greater autonomy and authority, 
bounded by established principles, so 

they may respond quickly and decisively 
to the needs of our clients and innovate 
to capture new digital commerce 
opportunities.

I constantly challenge my executive team 
and the entire Visa organization to invest 
in learning, and we are giving everyone 
at Visa the opportunity to learn and 
grow. To that end, we have expanded 
Visa University during the year to help us 
identify, attract and educate exceptional 
talent. Visa University campuses are now 
located in Foster City and Singapore. 
We also established a remote learning 
capability to facilitate in-house training on 
a wide range of payments-related subjects. 

Other Key Initiatives

Outside of our seven strategic pillars, 
we have focused on several other key 
initiatives this year.

Visa Europe Integration

I am often asked about our progress in 
integrating Visa Europe into the global 
Visa organization. I like to say that through 
this relationship Visa gained Europe, and 
Europe gained the rest of the world in 
terms of our expertise and access to digital 
innovations. 

Our first priority was to ensure continuity 
with European financial institutions and 
merchants, and bring global innovations to 
market there to expand these relationships. 
We worked hard during the year to make 
our suite of digital capabilities available to 
our European clients, as well as enabling 
client collaboration at our Innovation 
Center in London. We hosted a large client 
event in Barcelona in September, and the 
feedback from clients across the continent 
about our direction was positive and 
instructive. 

A second goal was to commercialize 
the business by moving from contract 
arrangements driven by rebates to 
incentives. We have made a lot of progress 
with 75 percent of contracts transitioned. 
At the same time, we sought to rationalize 
our expenses. In that area, we are ahead 
of schedule, removing redundancies 
that were unnecessary as a single, global 
organization.

An integration this complex requires 
excellent leadership. I want to thank Bill 
Sheedy for his efforts leading Europe on 
an interim basis during 2017. Bill is a Visa 
veteran with tremendous experience, 
having managed the Visa restructuring 
in 2007 in advance of our IPO in 2008. He 
was given the responsibility of successfully 
managing the integration of Visa Europe, 
and he did a terrific job. In September, 
Charlotte Hogg joined Visa and assumed 
responsibility for Europe. Charlotte has 
extensive experience from her time in 
leadership roles at the Bank of England, 
Santander UK, Experian, Discover, Morgan 
Stanley and McKinsey. 

An area that Charlotte, Bill and the 
team in Europe are intently focused on 
is regulation. For a number of years, 
regulation of financial services and 
payments in particular has been increasing. 
We engage proactively and constructively 
and look to forge mutually beneficial 
relationships with individual governments 
and the European Union regulators. 

Social Impact

At the beginning of this letter, I talked 
about the value digital payments deliver to 
individuals, governments, businesses and 
societies. Visa’s social impact commitment 
is embedded in our DNA and reflected in 
the words of our mission statement: “to 
connect the world…enabling individuals, 
business and economies to thrive.”

In the past few months, we have evolved 
our global social impact strategy to 
more directly advance our corporate 
mission. A major element of our strategy 
revolves around the formation of the 
Visa Foundation. Resources available 
through the Foundation will help to drive 
real progress across the world with a 
primary focus—helping micro and small 
enterprises thrive through access, growth 
and resilience. 

In October, the Visa Foundation 
announced a commitment of up to a 
$20 million Visa Foundation grant to 
Women’s World Banking, with the goal of 
empowering more than 2 million micro 
and small enterprises. Women’s World 
Banking is a global nonprofit that for 35 
years has focused on providing low-
income women access to the financial 
tools and resources they require to build 
security and prosperity. 

Beyond the formation of the Visa 
Foundation, our corporate responsibility 
and social impact efforts in the last 
year have improved the lives of millions 
of people through corporate giving, 
employee volunteering, and financial 
literacy and inclusion. One area where 
we had an immediate impact was in 
response to humanitarian crises. In 2017, we 
continued to deliver on our commitment 
to be a good global citizen through 
our response to various humanitarian 
crises faced around the world. Through 
a combination of corporate donations, 
matching of our employees’ contributions, 
lower or waived fees and rates on 
cardholder contributions and in-kind 
contribution of marketing activities, Visa 
contributed millions of dollars to those 
affected by Hurricanes Harvey, Irma and 
Maria. We also supported relief efforts 
for those impacted by recent wildfires 
in California, flooding and mudslides in 
Bangladesh and Sierra Leone and the 
earthquakes in China and Mexico. We 
believe that it is important to be there for 
our employees and their communities 
during these tough times. 

4

1

F

D

Focus on the Future

We enter fiscal year 2018 in a solid 
position—a seasoned and diverse 
management team, a unified global 
enterprise, a clear strategic focus, strong 
client relationships and a robust innovation 
pipeline. Challenges remain in the form of 
government regulation, national payment 
systems and resilient and emerging 
competition. For the coming year, we plan 
to focus on the fundamentals and drive 
our seven strategic priorities. Within those 
strategies, we are looking to further grow 
our share of cross-border volume, continue 
the integration of Visa Europe, and create 
a sustainable leadership culture within the 
organization. 

I am confident we will continue to 
maximize the opportunities and manage 
the challenges with the same discipline we 
have in the past. We have many exciting 
initiatives in the pipeline, including the 
expansion of our digital capabilities 
globally, the implementation of our 
revised social impact strategy and our new 
leadership program. We are empowering 
regional and country managers in a greater 
way since we believe payments is a local 
business and those on the front lines 
should be enabled to make decisions that 
drive growth in our business. 

An important priority for Visa and our 
clients in the U.S. and around the world 
is the continued rollout of contactless 
payments, a technology with proven 
potential to displace cash at the point of 
sale. The impact of contactless payments 
in several countries around the world has 
been impressive. In Australia, more than 
90 percent of all point-of-sale transactions 
are contactless, and in the U.K., nearly 
50 percent are contactless. In all of these 
markets, we saw high single or double-
digit percentage declines in cash usage 
in the years since the introduction of 
contactless payments, and, importantly, 
consumers rave about it being a 
frictionless experience. 

Before I finish, I want to thank two people 
who have contributed immensely to Visa. 
David Pang and Cathy Minehan retired 
from the Visa board after nine incredibly 
productive years of service. We will miss 
their wise counsel and insights that have 
served us so well, and I join my fellow 
board members and Visa colleagues in 
wishing them continued success and 
fulfillment. I would also like to take this 
opportunity to welcome John Lundgren, 
who was previously CEO of Stanley Black 
& Decker until July 2016. John joined our 
board on April 18, 2017 and has already 
proven to be a valuable addition.

As we end our first decade as a public 
company, we are reflecting on our 
achievements, our legacy and considering 
how to build on our success. We have built 
a tremendous legacy at Visa, and I am 
confident that we have the focus, talent, 
partnerships and network to build on our 
success for the next decade. 

I am quite fortunate to be surrounded by 
wonderful colleagues around the world. I 
want to thank our Operating Committee 
leaders for all they do. Additionally, I want 
to express my gratitude to my 15,000 
teammates who drive Visa’s business for 
you, our shareholders, as well as our clients.

Finally to my fellow shareholders, 
thanks for investing in Visa. We come to 
work every day focused on delivering 
sustainable success for our company and 
long-term value for our shareholders.

Alfred F. Kelly, Jr.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-K

Í ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

‘ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended September 30, 2017
OR

For the transition period from

to

Commission file number 001-33977

VISA INC.

(Exact name of Registrant as specified in its charter)

Delaware
(State or other jurisdiction
of incorporation or organization)

P.O. Box 8999
San Francisco, California
(Address of principal executive offices)

26-0267673
(IRS Employer
Identification No.)

94128-8999
(Zip Code)

(650) 432-3200
(Registrant’s telephone number, including area code)

Securities registered pursuant to Section 12(b) of the Act:

Class A common stock, par value $0.0001 per share
(Title of each Class)

New York Stock Exchange
(Name of each exchange on which registered)

Securities registered pursuant to Section 12(g) of the Act:
Class B common stock, par value $0.0001 per share
Class C common stock, par value $0.0001 per share
(Title of each Class)

Indicate by check mark if

Act. Yes Í No ‘

Indicate by check mark if

Act. Yes ‘ No Í

the registrant

is a well-known seasoned issuer, as defined in Rule 405 of the Securities

the registrant

is not

required to file reports pursuant

to Section 13 or 15(d) of

the

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the
Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to
file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes Í No ‘

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate website, if any, every
Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter)
during the preceding 12 months (or for such shorter period that
the registrant was required to submit and post such
files). Yes Í No ‘

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and
will not be contained to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by reference
in Part III of this Form 10-K or any amendment to this Form 10-K. Í

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer,
smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer” “accelerated filer,”
“smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act. (Check one):
Large accelerated filer Í
Non-accelerated filer ‘ (Do not check if a smaller reporting company)

Accelerated filer ‘

Smaller reporting company ‘
Emerging growth company ‘
the Exchange

is a shell company (as defined in Rule 12b-2 of

Indicate by check mark whether

Act). Yes ‘ No Í

the registrant

The aggregate market value of the registrant’s class A common stock, par value $0.0001 per share, held by non-affiliates
(using the New York Stock Exchange closing price as of March 31, 2017, the last business day of the registrant’s most recently
completed second fiscal quarter) was approximately $164.1 billion. There is currently no established public trading market for the
registrant’s class B common stock, par value $0.0001 per share, or the registrant’s class C common stock, par value $0.0001 per
share.

As of November 10, 2017, there were 1,813,463,251 shares outstanding of the registrant’s class A common stock, par value
$0.0001 per share, 245,513,385 shares outstanding of the registrant’s class B common stock, par value $0.0001 per share, and
12,665,935 shares outstanding of the registrant’s class C common stock, par value $0.0001 per share.

Portions of the Registrant’s Proxy Statement for the 2018 Annual Meeting of Stockholders are incorporated herein by
reference in Part III of this Annual Report on Form 10-K to the extent stated herein. Such Proxy Statement will be filed with the
Securities and Exchange Commission within 120 days of the Registrant’s fiscal year ended September 30, 2017.

DOCUMENTS INCORPORATED BY REFERENCE

TABLE OF CONTENTS

PART I

Item 1

Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 1A Risk Factors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 1B Unresolved Staff Comments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Properties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Legal Proceedings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Mine Safety Disclosures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 2

Item 3

Item 4

PART II

Item 5

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of

Equity Securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Item 6

Item 7

Selected Financial Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Management’s Discussion and Analysis of Financial Condition and Results of Operations . . . . . . .

Item 7A Quantitative and Qualitative Disclosures About Market Risk . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Page

4

19

31

31

31

31

32

34

35

54

56

Item 8

Item 9

Financial Statements and Supplementary Data . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Changes in and Disagreements with Accountants on Accounting and Financial Disclosure . . . . . . 123

Item 9A Controls and Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 123

Item 9B Other Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 123

PART III

Item 10

Directors, Executive Officers and Corporate Governance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 124

Item 11

Executive Compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 124

Item 12

Security Ownership of Certain Beneficial Owners and Management and Related Stockholder

Matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 124

Item 13

Certain Relationships and Related Transactions, and Director Independence . . . . . . . . . . . . . . . . . 124

Item 14

Principal Accounting Fees and Services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 125

PART IV

Item 15

Exhibits, Financial Statement Schedules . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 126

Unless the context indicates otherwise, reference to “Visa,” “Company,” “we,” “us” or “our” refers to Visa Inc.

and its subsidiaries.

“Visa” and our other trademarks referenced in this report are Visa’s property. This report may contain
additional trade names and trademarks of other companies. The use or display of other companies’ trade names or
trademarks does not imply our endorsement or sponsorship of, or a relationship with these companies.

2

Forward-Looking Statements:

integration of Visa Europe,

This Annual Report on Form 10-K contains forward-looking statements within the meaning of the U.S. Private
Securities Litigation Reform Act of 1995 that relate to, among other things, our future operations, prospects,
including the migration of
developments, strategies and growth of our business;
European activity to VisaNet and anticipated benefits for our European clients; anticipated expansion of our
products in certain countries; industry developments; expectations regarding litigation matters, investigations and
proceedings; timing and amount of stock repurchases; sufficiency of sources of liquidity and funding; effectiveness
of our risk management programs; and expectations regarding the impact of recent accounting pronouncements on
our consolidated financial statements. Forward-looking statements generally are identified by words such as
“believes,” “estimates,” “expects,” “intends,” “may,” “projects,” “could,” “should,” “will,” “continue” and other similar
expressions. All statements other than statements of historical fact could be forward-looking statements, which
speak only as of the date they are made, are not guarantees of future performance and are subject to certain risks,
uncertainties and other factors, many of which are beyond our control and are difficult to predict. We describe risks
and uncertainties that could cause actual results to differ materially from those expressed in, or implied by, any of
these forward-looking statements in Item 1—Business, Item 1A—Risk Factors, Item 7—Management’s Discussion
and Analysis of Financial Condition and Results of Operations and elsewhere in this report. Except as required by
law, we do not intend to update or revise any forward-looking statements as a result of new information, future
events or otherwise.

3

ITEM 1. Business

OVERVIEW

PART I

Visa is a global payments technology company that enables fast, secure and reliable electronic payments
across more than 200 countries and territories. We facilitate global commerce through the transfer of value and
information among a global network of consumers, merchants, financial institutions, businesses, strategic partners,
and government entities. Our advanced transaction processing network, VisaNet, enables authorization, clearing,
and settlement of payment transactions and allows us to provide our financial institution and merchant clients with a
wide range of products, platforms, and value-added services.

Our mission is to connect the world through the most innovative, reliable, and secure payment network –
enabling individuals, businesses, and economies to thrive. To deliver on this mission, we are focused on seven
strategic pillars:

h
t
w
o
r
G

l
a
n
o
i
t
a
d
n
u
o
F

Drive Digital

Deepen Partnerships

Expand Access

Achieve success as a leading
partner for digital payments
comparable to what we have
achieved in the physical world.

Evolve our client interactions to
true partnerships with financial
institutions, merchants and new
industry partners.

Expand access to Visa products
and services globally.

Develop Best Talent

Be the employer of choice for top talent.

Transform Technology

Champion Security

Transform Visa’s technology assets
to drive efficiency and enable
innovation.

Champion payment system
security for the industry

Leverage World-
Class Brand

Bring Visa’s vision, mission and
strategy to life through compelling
brand expressions that drive
measurable outcomes for Visa and
our partners.

Our focus, expertise, and assets have enabled Visa to become one of the world’s largest retail electronic

payments networks based on payments volume and number of transactions.

4

Visa Network

Visa connects millions of consumers and businesses every day through the power of our network.

46+ million
merchant locations(2)

200+
countries and territories(2)

$10.2 
trillion
total payments and
cash volume(3)

~16,300
financial
institution 
clients(1)

3.2 billion
cards worldwide(2)

65,000+
transaction 
messages per 
second (capacity)(1)

~160
currencies(1)

(1) As of September 30, 2017
(2) As of June 30, 2017
(3) Transacted on our payment products for the 12 months ended June 30, 2017

5

Visa operates in a four party model, which includes card issuing financial

institutions, acquirers, and
merchants. We are not a bank and do not issue cards, extend credit, or set rates and fees for account holders on
Visa products. Generally, our financial institution clients are responsible for managing account holder and merchant
relationships.

Visa does not earn revenues from, or bear credit risk with respect to, interest or fees paid by account holders
on Visa products. Interchange reimbursement fees represent a transfer of value between the financial institutions
participating in our open-loop payments network. We administer the collection and remittance of interchange
reimbursement fees through the settlement process, but we generally do not receive any revenue related to
interchange reimbursement fees. In addition, we do not receive as revenue the fees that merchants are charged
directly for acceptance by their acquirers.

r
e
u
s
s
I

r
o
s
s
e
c
o
r
p

r
e
r
i
u
q
c
A

r
o
s
s
e
c
o
r
p

Account Holders

Issuers

Network Processor

Acquirers

Merchants

(cid:129) Individuals and
businesses that
conduct transactions to
pay for goods and
services

(cid:129) Financial institutions
or companies that
issue Visa products to
account holders

(cid:129) Assume account

holders’ credit risk

(cid:129) Set and collect fees
and interest charges
from account holders

(cid:129) Provide customer

service for account
holders

(cid:129) Offer rewards
programs

(cid:129) Provides processing

and operational
systems

(cid:129) Develops products

(cid:129) Provides risk
management

(cid:129) Builds and manages

global brand

(cid:129) Develops new market

opportunities
(acceptance)

(cid:129) Companies that
contract with
merchants to
accept Visa
products

(cid:129) Generate recurring

reports and
statements for
merchants

(cid:129) Provide customer

service for
merchants

(cid:129) Retailers, billers and
others who accept
electronic payments as
a method of payment
for their goods or
services

Visa Brand

The Visa brand is one of the world’s most recognized, trusted, and valuable brands. Anchored on the notion
that Visa is “everywhere you want to be,” the brand stands for acceptance, security, convenience, speed, and
reliability. In recognition of its strength among clients and consumers, the Visa brand is ranked highly in a number of
widely recognized brand studies, including BrandZ Top 100 Most Valuable Global Brands Study, Forbes World’s
Most Valuable Brands, Interbrand’s Best Global Brands, and YouGov Brand Index. Our brand strength helps us to
deliver added value to financial institutions, merchants, and other clients through compelling brand expressions,
expanded products and services, and innovative marketing efforts.

6

Payment Security

Visa has focused its investments, partnerships, and expertise to enhance the security of our network, and to
enable consumers and businesses to pay and be paid with confidence. As payments methods evolve, we are
focused on four primary areas:

(cid:129) Protecting payment data with a payments architecture that complies with industry standards;

(cid:129) Rendering the use of sensitive payment data useless by deploying technologies such as the EMV chip and

tokenization;

(cid:129) Using predictive analytics, intelligence, and insights to identify and prevent fraud before it happens; and

(cid:129) Empowering consumers to actively protect their own financial information and transactions.

Harness Data

Stop fraud before it occurs
▪ Detection
▪
Analytics
▪
Authentication

Empower Consumers

Engage consumers in payment
security
▪
Alerts
▪ Consumer Controls
▪ Geolocation

Protect Data

Safeguard payment data
▪
Security standards
development

▪ Compliance with industry

standards

Devalue Data

Render data useless
▪
▪
▪

EMV chip
Tokenization
Encryption

Data

7

Fiscal 2017 Key Statistics (including Visa Europe)(1)

Net Operating Revenue of $18.4B

Up 22% over prior year

GAAP Net Income of $6.7B
Adjusted Net Income of $8.3B(2)

Up 12% over prior year
Up 21% over prior year’s adjusted results(2)

$7.3T in payments volume(3) 

Up 40% over prior year

111.2B processed transactions

Up 34% over prior year

Paid $8.5B in dividends and share buybacks

No change over prior year

~15,000 employees in 106 office and data center locations around the world

(1) Figures and period-over-period percentages reflect the inclusion of Visa Europe for the full year of fiscal 2017. We acquired Visa Europe on

June 21, 2016.

(2) Please see Item 7—Management’s Discussion and Analysis of Financial Condition and Results of Operations for a reconciliation of our

adjusted financial results.

(3) For the 12 months ended June 30, 2017, upon which fiscal 2017 service revenues are based.

KEY INITIATIVES

Visa Europe Integration

In fiscal 2017, we made significant progress on integrating Visa Europe into the broader Visa group following
our completion of the acquisition in June 2016. We streamlined and integrated our European functions with the
global Visa organization and bolstered the European leadership team. We invested in launching a suite of digital
products, including Visa Checkout and Visa Commerce Network, and entered into new strategic partnerships,
including Klarna and Paypal, to spur innovation and drive usage and acceptance. We made significant progress in
our multi-year effort to harmonize our respective technology systems and prepare for European client migrations
onto VisaNet beginning in fiscal 2018. Along with our new innovation center in London, we believe these efforts will
help bring more enhanced capabilities as well as provide greater scale and additional levels of cybersecurity for our
European clients. In addition, we made significant progress in entering into new commercial agreements with our
European clients to transition the business from the prior association business model to a for-profit model. These
new commercial arrangements have led to an increase in client incentives as we have replaced the rebates in effect
under the prior model.

Technology Transformation

Visa is primarily a technology company. In fiscal 2015, we embarked on a multi-year journey to transform our
use of technology. We have increased our technology employee footprint by more than 2,000 globally over the past
three years, including nearly 1,000 new college graduates, replacing a significant percentage of our contractor and
vendor spend. We are making steady progress on our technology strategic roadmap, resulting in enhanced services
in the payments ecosystem and positive impacts to our infrastructure. Since the launch of Visa’s Developer Platform
(VDP) in fiscal 2016, we have made our application program interfaces (APIs) available to our developers, clients,
and partners. VDP offers them access to Visa technology, services, and tools, and provides safe testing
environments for the development of new digital payments and commerce solutions. We added new services to
enable clients to develop support for tokenized transactions and create new and innovative solutions in mobile,
ecommerce, and digital face-to-face transactions.

8

Cybersecurity remains a top focus, and in fiscal 2016 we launched our Threat Intelligence Fusion Platform, a
cyber command and control center that provides integrated cybersecurity operations to further protect our data and
assets. In fiscal 2017, we continued to embed security earlier in the software development lifecycle to further
strengthen our security posture. New open technologies have been added systematically to our infrastructure and
platform components. We continue to bolster the resiliency of our infrastructure and application services to provide
high availability of our client services.

How We Work with Partners – Innovation Centers, Visa Developer Program, Certifications, and Startups

To drive new solutions in the payments space and accelerate the proliferation of safe and fast digital
payments, we opened a new innovation center in London in fiscal 2017. Our innovation centers foster collaboration
with our financial institution clients, merchants, partners, and developers across the regions to spur the creation of
the next generation of payments and commerce applications and solutions. By providing access to Visa capabilities
through an open network of APIs, the Visa Developer Platform allows global partners to transform ideas into new
digital commerce experiences. Visa’s Everywhere Initiative is an innovation program in over 40 countries designed
to generate and harness ideas within the start-up community to solve business problems, influence Visa’s product
development, and support Visa’s clients. Visa makes minority investments in companies around the world that we
believe will further our vision and strategic objectives, support deeper engagement with key partners, and expand
access to payment solutions worldwide. In addition, through the Visa Ready certification program, we provide the
structure that allows partners to introduce devices, software, and solutions that can securely initiate or accept Visa
payments.

PRODUCTS & SERVICES

Core Products

Debit: Debit cards are issued by financial institutions to allow consumers and small businesses to purchase
goods and services using funds held in their demand deposit accounts. Debit cards enable cardholders to transact –
in person, online, or via mobile – without needing cash or checks and without accessing a line of credit. Visa
provides a strong brand; the network infrastructure and processing; acceptance; product features and support; risk
tools and services; and industry expertise to help issuers optimize their debit offerings.

Credit: Credit cards are issued by financial institutions to allow consumers and businesses to access credit to
pay for goods and services. Visa does not extend credit; however, we provide combinations of card benefits,
institutions use to support and
including technology, authorization, fraud tools, and brand support that financial
enable their credit products. We also partner with our clients on product design, consumer segmentation, and
consumer experience design to help financial
institutions better deliver products and services that match their
consumers’ needs.

9

Prepaid: Prepaid products draw from a designated balance funded by individuals, corporations, or
governments. Prepaid cards address many consumer-use cases and needs including, general purpose reloadable,
payroll, government and corporate disbursements, healthcare, gift, and travel. Prepaid cards also play an important
inclusion, bringing payment solutions to those with limited or no access to traditional banking
part in financial
products.

General
Purpose

Payroll

Government

Healthcare

(cid:129) Accepted virtually

(cid:129) Alternative to receiving

(cid:129) Provides recipients of

(cid:129) Mainly focused on tax-

everywhere Visa debit cards
are accepted

(cid:129) Behaves very similarly to a

debit card in use and
consumer value

paper paychecks

(cid:129) Provides access to the

broader electronic financial
system

(cid:129) Reduces the need for check

(cid:129) Provides access to the

cashing services

broader electronic financial
system

(cid:129) Used by both under-served
as well as people seeking
products to help with
budgeting

(cid:129) Used as gift cards

government benefits with an
efficient way to receive and
use their funds

(cid:129) Unemployment insurance

and child care are common
uses for government prepaid
products

advantaged health benefit
accounts: Health Savings
Accounts and Healthcare
Flexible Spending Accounts

(cid:129) Provides easy access to

funds for consumers to pay
for out of pocket expenses,
co-pays, and deductibles

(cid:129) Allows control of spend by
merchant category, helping
ensure that funds are used
for permitted healthcare
expenses

Commercial: We offer a portfolio of commercial payment solutions including corporate (travel) cards,
purchasing cards, virtual accounts, and disbursement accounts covering all major industry segments. The
commercial category is a portfolio of solutions designed to bring efficiency, controls, and automation to commercial
invoice-based
and government payment processes ranging from employee travel
payables. Beyond payment processing, we provide comprehensive data management solutions, consulting and
analytics support, and integration capabilities. We support financial institutions, partners in the accounts payable
space, and technology companies as they build and expand their commercial payment platforms.

to fully integrated,

Global ATM: The Visa/PLUS Global ATM network provides account holders with convenient cash access in
more than 200 countries and territories worldwide through issuing and acquiring partnerships with both financial
institutions and independent ATM operators.

Processing Infrastructure

VisaNet authorizes, clears, and settles transactions processed by Visa, excluding transactions within Europe,
which are routed through different software and hardware platforms in the United Kingdom (UK) to perform
authorization, clearing, and settlement in Europe. VisaNet consists of multiple synchronized processing centers that
are linked by a global
telecommunications network and engineered for minimal downtime and uninterrupted
connectivity. We are in the process of integrating Visa Europe’s processing systems with VisaNet. Until that process
is completed, we will continue to maintain the current authorization, clearing, and settlement systems in Europe
while ensuring interoperability between such systems and VisaNet.

10

VisaNet provides secure and reliable payments around the world and is capable of handling more than 65,000
transaction messages a second. VisaNet is built on a centralized architecture, which allows us to analyze each
authorization we process in real time and provide value-added processing services such as risk scoring and
tokenization. It provides the infrastructure for delivering innovation and other payment system enhancements for
domestic payment systems and cross-border international transactions globally. In fiscal 2017, Visa processed over
111.2 billion payment and cash disbursement authorization transactions globally.

A typical Visa transaction begins when an account holder presents his or her Visa product to a merchant as
payment for goods or services. The transaction is then sent to the merchant’s acquirer and routed to an issuer for
an authorization decision. The transaction is either approved or declined and routed back to the acquirer and
merchant usually in a matter of seconds.

Transaction Processing Services

Our core transaction processing services involve the routing of payment information and related data to
facilitate the authorization, clearing, and settlement of
transactions between our issuers and acquirers. Our
processing services also address the varied needs of other participants in the evolving payments ecosystem,
through such offerings as our merchant gateway and Visa Debit Processing Services (DPS) for issuer processing.
Merchant gateway services, provided through CyberSource, enable merchants to accept, process, and reconcile
payments, manage fraud and safeguard payment security online and at the physical point of sale. CyberSource
additionally enables acquirers and other partners to offer these services to their merchants. Visa DPS provides
comprehensive issuer processing services for participating issuers of Visa debit, prepaid, and ATM products. Value-
added offerings by Visa DPS to issuer clients include: fraud and risk services, data analytics, marketing campaign
management, mobile and digital solutions, back office tools and services, card fulfillment and management, network
gateway services, call centers, and web hosting solutions. These and other services support our issuers and
acquirers and their use of our products, and promote the growth and security of our payments network.

Digital Products

Visa Checkout: Visa Checkout offers consumers an expedited and secure payment experience for online and
mobile transactions wherever Visa Checkout is offered. Visa Checkout helps merchants attain higher rates of
completed purchases from their consumers, a particularly important feature as digital commerce shifts from desktop
devices to mobile devices, where shoppers have been less likely to complete purchases from their shopping carts.
At the end of fiscal 2017, Visa Checkout had over 25 million consumer accounts in 26 countries, seven languages
and over 1,600 financial institution partners participating, amounting to $3.8 billion in transaction dollars. More than
350,000 merchants, including some of the largest global retailers, accept Visa Checkout. In fiscal 2017, our product
enhancement focus was making Visa Checkout more convenient for consumers to sign in and sign up by enabling
biometric sign in. We also successfully piloted a stay-signed-in feature that verifies account holders on their device,
allowing a consumer to checkout in as little as two clicks.

Visa Direct: Visa Direct is Visa’s real-time “push” payments platform that allows businesses, governments,
and consumers to use the Visa network to transfer funds from an originating account to another via a debit, prepaid,
or credit card number. This platform enables faster payments solutions for a range of new use cases, including
person-to-person (P2P), disbursements, bill pay, and micro merchant payments. At the end of fiscal 2017, there
were over 1 billion Visa debit, prepaid, and credit cards enabled for real-time receipt of funds, providing global scale
and reach for partners. Issuers, acquirers, processors, and merchants are able to leverage our existing network
connections to build new services, capabilities, and solutions. We have partnered with Adyen, Braintree,
Hyperwallet, Ingo Money, OnDeck, PayPal, Stripe and Vantiv to incorporate Visa Direct into their payment solutions.
Additionally, in emerging markets, push payments enable mobile applications to allow consumers to use their
mobile device to “push” money to a business account via a QR code for payment of goods and services. Visa’s
scan-and-pay functionality enables low-cost, low-barrier alternatives for promoting digital payment acceptance for

11

small merchants. Visa has successfully launched merchant-presented QR technology that utilizes Visa Direct in
India, Kenya, and Nigeria, and is continuing to work on developing common standards for QR code payments to
ensure global
interoperability, which is key to the growth of the push payments ecosystem. Work is currently
underway to launch QR technology with Visa Direct in 12 additional markets over the next year.

Visa Token Service: The Visa Token Service replaces the card account numbers from the transaction with a
token. Tokenization helps to protect consumer financial information and lessen the risk of stolen card credentials,
particularly when information regarding a financial instrument is stored on a device, such as a mobile phone or
wearable, or is stored on file at an ecommerce merchant. In fiscal 2017, we expanded Visa Token Service to 29
markets and are actively engaged in tokenizing accounts. We also enabled wearables providers FitBit and Garmin
to embed Visa tokens in their devices. Finally, we announced a new program to drive acceleration into
Internet-of-Things (IoT) payments. Visa Ready for IoT allows certified third-party service providers such as Gemalto,
Giesecke & Devrient, FitPay, Infosys, PriNum, and Inside Secure to connect directly to our token service and
become Token Service Providers (TSPs). These TSPs will be able to provide a range of services to support Visa
tokens for issuers and token requestors,
including new account provisioning and life cycle management. By
expanding access to the Visa Token Service to new partners, we expect Visa issuers and other partners to be able
to more quickly and easily offer secure digital payment services across a wide range of solutions.

Merchant Products

Visa has a suite of products and services to help merchants reduce their payment fraud and improve their
customer engagement. Visa Advertising Solutions, Visa Commerce Network, and CyberSource’s product offerings
are examples of Visa’s continued investment to deliver industry-leading products and capabilities to our merchant
partners.

Visa Advertising Solutions is a service that allows merchants to better target and track the efficacy of their
digital campaigns. Visa partners with strategic advertising technology companies to help deliver targeting and
measurement capabilities using aggregated and de-identified spend insights. Visa Commerce Network uses Visa’s
global payments network to enable merchants to promote relevant offers to acquire new customers, drive loyalty,
and increase sales. For example, Uber and Visa Commerce Network have partnered to introduce Visa Local Offers,
a card-linked offer program that rewards enrolled U.S. Visa account holders for shopping at thousands of featured
merchants in the United States. Uber credits are awarded to the riders’ Uber accounts automatically on qualifying
purchases – eliminating the need for coupons or promo codes.

The CyberSource platform enables merchants to manage online, mobile, and in-person payments.
CyberSource offers solution packages tailored for merchants, acquirers, and technology partners. CyberSource
offers a secure, integrated commerce solution that gives businesses the flexibility to select the ecommerce or
point-of-sale platform, financial partner, and hardware of their choice. CyberSource enables businesses to accept
payments from over 200 countries and territories across the world through its acquirer and processor connections
and its Token Management Service provides a 360 degree view of customer purchases across all sales
channels. The CyberSource Decision Manager fraud management service helps businesses minimize fraud losses,
maximize revenue, and control costs. The solution combines advanced machine learning methods, a flexible rules
engine, and insights derived from billions of CyberSource and Visa transactions. CyberSource’s small business
solutions are represented by the Authorize.Net brand in North America and the United Kingdom. CyberSource and
Authorize.Net capabilities are offered through Visa and our partners.

Risk Products & Payment Security Initiatives

We continue to develop our suite of risk products and services to help clients minimize risk and enable secure
commerce. Visa Risk Manager is a decision-making solution that helps issuers improve loss prevention and
profitability through enhanced risk evaluation capabilities. Products like Visa Advanced Authorization evaluate the
risk associated with every participating VisaNet transaction. In addition to reducing fraud, clients can increase
approval rates by utilizing Visa’s risk products that provide more insightful, real-time information and accept
transactions that were once deemed too risky. For example, Mobile Location Confirmation, a service that enhances

12

Visa Advanced Authorization by adding geolocation intelligence in real time, informs issuers if their participating
account holder’s mobile phone is near a purchase location. This new data improves the issuer’s ability to make
more informed decisions. Another tool that issuers can utilize across their entire card portfolio is Transaction
Controls, which allows account holders to place restrictions on their enrolled cards that define when, where, and
how those cards can be used to better manage account spending and security.

We have also extended our fraud prediction capabilities to merchants via Visa Transaction Advisor, which
provides real-time analytics and identifies suspicious transactions that require additional verification before the
transaction is processed. Visa’s use of 3-D Secure technology is designed to make digital transactions safer by
using risk-based authorization in real-time. Additionally,
in fiscal 2017, Visa acquired CardinalCommerce, an
industry leader in digital payment authentication. The acquisition enables Visa to help reduce fraud and support
digital commerce.

Beyond our risk products and services, we continue to work with the Payment Card Industry Security
Standards Council, EMVCo, and other industry standards organizations to develop and support standards for
payment data security, EMV chip payment technology, tokenization, and 3-D Secure 2.0. We also partner with
clients, merchants, governments, and law enforcement agencies to help identify fraud and share information about
security best practices, threat intelligence, and legal and regulatory developments.

OTHER BUSINESS DEVELOPMENTS

Visa Foundation. In fiscal 2017, we established the Visa Foundation, a nonprofit public benefit corporation,
aimed at enabling economic opportunity for the underserved, with a particular focus on helping low-income micro
and small enterprises thrive. In February 2017, the foundation was funded with a contribution of 2.2 million shares
of Visa class A common stock to advance these goals.

Capital Structure. In September 2017, we issued $2.5 billion of senior notes with maturities ranging between
5 and 30 years. Subsequent to our fiscal year-end, in October 2017, we used the majority of the proceeds from this
new debt to redeem the $1.75 billion of senior notes scheduled to mature in December 2017.

INTELLECTUAL PROPERTY

We own and manage the Visa brand, which stands for acceptance, security, convenience, speed, and
reliability. Our portfolio of trademarks, in particular our family of Visa marks, our PLUS mark, and our Dove design
mark, are important to our business. We give our clients access to these assets through agreements with our
issuers and acquirers, which authorize the use of our trademarks in connection with their participation in our
payments network. We also own a number of patents, patent applications, and other intellectual property relating to
payment solutions, transaction processing, security systems, and other matters. We rely on a combination of patent,
trademark, copyright, and trade secret laws in the United States and other jurisdictions, as well as confidentiality
procedures and contractual provisions, to protect our proprietary technology.

13

NET OPERATING REVENUES

Our gross revenues are principally comprised of service revenues, data processing revenues, international
transaction revenues, and other revenues. Net operating revenues are gross revenues reduced by costs incurred
under client incentive arrangements. We have one reportable segment, Payment Services.

Revenue Details

Service
Revenues

~$8.0B

Earned for services provided in support of client usage of Visa products.

Data
Processing
Revenues

~$7.8B

Earned for authorization, clearing, settlement, network access and other
maintenance and support services that facilitate transaction and information
processing among our clients globally.

International
Transaction
Revenues

~$6.3B

Earned for cross-border transaction processing and currency conversion
activities.

Other
Revenues

~$800M

Includes license fees for use of the Visa brand, fees for account holder
services, certification, licensing and other activities related to our acquired
entities.

GROSS
REVENUE

~$22.9B

Client
Incentives

~$4.6B

Paid to financial
institutions, merchants and strategic partners to build
payments volume, increase Visa product acceptance, win merchant routing
transactions over our network and drive innovation.

NET
OPERATING
REVENUE

~$18.4B

14

COMPETITION

The global payments industry continues to undergo dynamic change. Existing and emerging competitors
compete with Visa’s network and payment solutions for consumers and for participation by financial institutions and
merchants. Technology and innovation are shifting consumer habits and driving growth opportunities in ecommerce,
mobile payments, block chain technology, and digital currencies. These advances are enabling new entrants, many
of which depart from traditional network payment models. In certain countries, the evolving regulatory landscape is
changing how we compete, creating local networks, or enabling processing competition.

We compete against all forms of payment. This includes paper-based payments, primarily cash and checks,

and all forms of electronic payments. Our electronic payment competitors principally include:

Global or Multi-Regional Networks, which typically offer a range of branded, general purpose card payment
products that can be used at millions of merchant locations around the world. Examples include MasterCard,
American Express, Discover, JCB, and UnionPay. These competitors may be more concentrated in specific
geographic regions, such as JCB in Japan and Discover in the United States, or have a leading position in certain
countries. For example, UnionPay operates the sole domestic acceptance mark in China and is expanding into
other global markets. See Item 1A—Risk Factors—Regulatory Risks—Government-imposed restrictions on
payment systems may prevent us from competing against providers in certain countries, including significant
markets such as China and Russia. Based on available data, Visa is one of the largest retail electronic funds
transfer networks used throughout
the world. The following chart compares our network with these network
competitors for calendar year 2016(1):

(1) UnionPay, which operates primarily within the Chinese domestic market, is not included in this table as Visa currently does not compete in
that market under local law. Although we are uncertain how UnionPay reports certain volumes, reportedly its numbers could approach or
exceed some of those listed in this chart.

(2) The data presented are provided by our financial institution clients, inclusive of Europe for the second half of calendar year 2016. Previously

submitted information may be updated and all data are subject to review by Visa.

(3) MasterCard, American Express, JCB and Discover/Diners Club data sourced from The Nilson Report issue 1109 (May 2017). Includes all
consumer and commercial credit, debit and prepaid cards. Some figures are estimates and currency figures are in U.S. dollars. MasterCard
excludes Maestro and Cirrus figures. American Express includes figures for third-party issuers. Discover figures consist of U.S. data only and
include third-party issuers. JCB figures include third-party issuers and other payment-related products.

Local and regional networks, that operate in many countries, often with the support of government influence or
mandate. In some cases, they are owned by financial institutions. These networks typically focus on debit payment
products, have functionality or their brand marks present with the Visa brand on the card or payment device, and
may have strong local acceptance, and recognizable brands. Examples include STAR, NYCE, and Pulse in the
United States, Interac in Canada, EFTPOS in Australia and Mir in Russia.

15

Alternate Payment Providers, which often have a primary focus of enabling payments through ecommerce and
mobile channels, but which are expanding or may expand their offerings to the physical point of sale. These
companies may process payments using in-house account transfers between parties, electronic funds transfer
networks like the Automated Clearing House (ACH), or global or local networks like Visa. In some cases, these
entities are both a partner and a competitor to Visa. Examples of alternate payment providers include PayPal,
Alipay, and WeChat. Alipay and WeChat Pay are among the fastest growing mobile payment providers in the world
and may pose a competitive challenge to Visa and other international networks outside of China.

Other Electronic Payments Networks like the ACH in the United States are often regulated by local
governments. Historically focused on interbank transfers, many are adding capabilities that may make them more
competitive for retail payments. MasterCard acquired VocaLink Holdings Limited in 2016, which provides faster
payments technology that competes with our Visa Direct offering. We also compete with closed-loop payment
systems, emerging payments networks like Zelle, wire transfers, and electronic benefit transfers.

Payment Processors, which we compete with for the processing of Visa transactions or which may benefit from
mandates requiring them to handle processing under local regulation. For example, as a result of regulation in
Europe under the Interchange Fee Regulation (IFR), we may face competition from other networks, processors, and
other third-parties who could process Visa transactions directly with issuers and acquirers.

We also face increasingly intense competitive pressure on the prices we charge our financial institution clients.
We believe our fundamental value proposition of acceptance, security, convenience, speed, and reliability offers us
a key competitive advantage. We succeed in part because we understand the needs of the individual markets in
which we operate and partner with local
institutions, merchants, governments, non-governmental
organizations, and business organizations to provide tailored solutions. We believe Visa is well-positioned
competitively, due to our global brand, our broad set of Visa-branded payment products, and our proven track
record of processing payment transactions securely and reliably through VisaNet.

financial

SEASONALITY

We generally do not experience any pronounced seasonality in our business. No individual quarter of fiscal

2017 or fiscal 2016 accounted for more than 30% of our operating revenues in those years.

WORKING CAPITAL

Payments settlement due to and from our financial institution clients can represent a substantial daily working
capital requirement. Most U.S. dollar settlements are settled within the same day and do not result in a receivable or
payable balance, while settlement in currencies other than the U.S. dollar generally remain outstanding for one to
two business days, which is consistent with industry practice for such transactions.

FINANCIAL INFORMATION ABOUT GEOGRAPHIC AREAS

For more information on the concentration of our operating revenues and other financial information, see Note
12—Enterprise-wide Disclosures and Concentration of Business to our consolidated financial statements included in
Item 8—Financial Statements and Supplementary Data of this report.

GOVERNMENT REGULATION

As a global payments technology company, we are subject to complex and evolving global regulations in the
various jurisdictions in which our products and services are used. The most significant government regulations that
impact our business are discussed below. For further discussion of how global regulations may impact our
business, see Item 1A—Risk Factors—Regulatory Risks.

16

Supervisory Oversight of the Payments Industry. Visa is subject to financial sector oversight and regulation
in substantially all of the jurisdictions in which we operate. In the United States, for example, the Federal Financial
Institutions Examination Council (FFIEC) has supervisory oversight over Visa under applicable federal banking laws
and policies as a technology service provider to U.S. financial institutions. The federal banking agencies comprising
the FFIEC are the Federal Reserve Board,
Insurance
the Comptroller of
Corporation, the National Credit Union Administration, and the Consumer Financial Protection Bureau (CFPB). Visa
also may be separately examined by the CFPB as a service provider to the banks that issue Visa-branded
consumer credit and debit card products. Central banks in other countries, including Russia, Ukraine, Hong Kong
and the United Kingdom (as discussed below), have recognized or designated Visa, for purposes of various
degrees of financial stability regulation, as a retail payment system. Visa is also subject to oversight by banking and
financial sector authorities in other jurisdictions, such as Brazil, Mexico, Uruguay and Colombia.

the Federal Deposit

the Currency,

Government-imposed Market Participation and Restrictions. Certain governments,

including China,
Russia, Indonesia, and India, have taken actions to advantage domestic payments systems and/or certain issuers,
payments networks, or processors, including by imposing regulations that favor domestic providers, impose local
ownership requirements on processors, or mandate domestic processing be done entirely in that country.

Interchange Rates and Fees. An increasing number of jurisdictions around the world regulate or influence
debit and credit interchange reimbursement rates in their regions. For example, the Dodd-Frank Wall Street Reform
and Consumer Act (Dodd-Frank Act) in the United States limits interchange reimbursement rates for certain debit
card transactions, the European Union’s (EU) IFR limits interchange rates in Europe (as discussed below) and the
Reserve Bank of Australia regulates average permissible levels of interchange.

Network Exclusivity and Routing. In the United States, the Dodd-Frank Act limits network exclusivity and
preferred routing arrangements for the debit and prepaid market segments. Other jurisdictions impose similar
limitations, such as the IFR’s prohibition on restrictions that prevent multiple payment brands or functionality on the
same card.

No-surcharge Rules. We have historically enforced rules that prohibit merchants from charging higher prices
to consumers who pay using Visa products instead of other means. However, merchants’ ability to surcharge varies
by geographic market as well as Visa product type, and continues to be impacted by litigation, regulation, and
legislation.

Privacy and Data Protection. Aspects of our operations or business are subject to privacy, data use and data
security regulations, which impact the way we use and handle data, operate our products and services, and even
impact our ability to offer a product or service. In addition, regulators are proposing new laws or regulations which
could require Visa to adopt certain cybersecurity and data handling practices. In many jurisdictions consumers must
be notified in the event of a data breach, and such notification requirements continue to increase in scope and cost.
The changing privacy laws in the United States, Europe and elsewhere, including the adoption by the European
Union of the General Data Protection Regulation, which will become effective in May 2018, create new individual
privacy rights and impose increased obligations on companies handling personal data.

Anti-corruption, Anti-money Laundering, Anti-terrorism, and Sanctions. We are subject to anti-corruption
laws and regulations, including the U.S. Foreign Corrupt Practices Act (FCPA), the UK Bribery Act, and other laws
that generally prohibit the making or offering of improper payments to foreign government officials and political
figures for the purpose of obtaining or retaining business or to gain an unfair business advantage. We are also
subject to anti-money laundering and anti-terrorist financing laws and regulations, including the U.S. Bank Secrecy
Act and the USA PATRIOT Act. In addition, we are subject to economic and trade sanctions programs administered
by the Office of Foreign Assets Control (OFAC) in the United States. Therefore, we do not permit financial
institutions or other entities that are domiciled in countries or territories subject to comprehensive OFAC trade
sanctions (currently, Cuba, Iran, North Korea, Syria, and Crimea), or that are included on OFAC’s list of Specially
Designated Nationals and Blocked Persons, to issue or acquire Visa-branded cards or engage in transactions using
our services.

17

Internet Transactions. Many jurisdictions have adopted regulations that require payments system participants
to monitor, identify, filter, restrict, or take other actions with regard to certain types of payment transactions on the
Internet, such as gambling and the purchase of cigarettes or alcohol.

Additional Regulatory Developments. Various regulatory agencies also continue to examine a wide variety
of other issues, including mobile payment transactions, tokenization, access rights for non-financial
institutions,
money transfer, identity theft, account management guidelines, disclosure rules, security, and marketing that could
affect our financial institution clients and us.

European Regulations and Supervisory Oversight. In addition, following the Visa Europe acquisition in
June 2016, we are subject to complex and evolving regulation of our business in the European Economic Area. Visa
Europe has been designated as a Recognized Payment System in the United Kingdom, bringing it within the scope
of the Bank of England’s oversight and subject to various requirements, including on issues such as governance
and risk management designed to maintain the stability of the UK financial system. Visa Europe is also subject to
the Eurosystem’s oversight, whose main focus is on the functioning of card payments, as well as the security,
operational reliability, and business continuity of the schemes and their payment instruments. Furthermore, Visa
Europe is regulated by the United Kingdom’s Payment Systems Regulator (PSR), which has wide ranging powers
and authority to review our business practices, systems, rules and fees with respect to promoting competition and
innovation in the United Kingdom, and ensuring payments meet account holder needs. It also is the regulator
responsible for monitoring Visa Europe’s compliance with the IFR in the United Kingdom. The IFR regulates
interchange rates within Europe, requires Visa Europe to separate its payment card scheme activities from
processing activities for accounting, organization, and decision making purposes within the European Union and
imposes limitations on network exclusivity and routing. National competent authorities in other EU markets and the
European Central Bank itself have the ability not only to monitor Visa’s compliance with the IFR but also to impose
their own oversight regimes.

There are other regulations in the European Union that impact our business, as discussed above, including,
privacy and data protection, anti-bribery, anti-money laundering, anti-terrorism and sanctions. Other
recent
regulatory changes in Europe such as the PSD2 require, among other things, that our financial institution clients
provide certain customer account access rights to emerging non-financial institution players.

AVAILABLE INFORMATION

We are subject to the reporting requirements of the Securities Exchange Act of 1934, as amended (Exchange
Act) and its rules and regulations. The Exchange Act requires us to file periodic reports, proxy statements and other
information with the U.S. Securities and Exchange Commission (SEC). Copies of these reports, proxy statements
and other information can be viewed at http://www.sec.gov. Our corporate website is accessible at http://
corporate.visa.com. We make available, free of charge, on our investor relations website at http://investor.visa.com
our annual reports on Form 10-K, our quarterly reports on Form 10-Q, our current reports on Form 8-K and any
amendments to those reports as soon as reasonably practicable after they are electronically filed with, or furnished
to, the SEC. We also may include supplemental financial information on our investor relations website at http://
investor.visa.com and may use this website as a means of disclosing material, non-public information and for
complying with our disclosure obligations under Regulation FD. Accordingly, investors should monitor such portions
of our investor relations website, in addition to following SEC filings and publicly available conference calls. The
information contained on, or accessible through, our corporate website, including the information contained on our
investor relations website, is not incorporated by reference into this report or any other report filed with, or furnished
to, the SEC.

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ITEM 1A. Risk Factors

Regulatory Risks

Increased regulation of the global payments industry, including with respect to interchange reimbursement
fees, operating rules, and related practices, could harm our business.

Regulators around the world have been establishing or increasing their authority to regulate certain aspects of
the payments industry. See Item 1. Business —Government Regulation for more information. In the United States
and many other jurisdictions, we have historically set default interchange reimbursement fees. Even though we
generally do not receive any revenue related to interchange reimbursement fees in a payment transaction (those
fees are paid by the acquirers to the issuers), interchange reimbursement fees are a factor on which we compete
with other payments providers and are therefore an important determinant of the volume of transactions we
process. Consequently, changes to these fees, whether voluntarily or by mandate, can substantially affect our
overall payments volumes and revenues.

Interchange reimbursement

fees, certain operating rules and related practices continue to be subject to
increased government regulation globally, and regulatory authorities and central banks in a number of jurisdictions
have reviewed or are reviewing these fees, rules, and practices. For example, the U.S. Federal Reserve caps the
maximum U.S. debit interchange reimbursement rate received by large financial institutions at 21 cents plus 5 basis
points per transaction, plus a possible fraud adjustment of 1 cent. The Dodd-Frank Act also limits issuers’ and our
ability to adopt network exclusivity and preferred routing in the debit and prepaid area, which also impacts our
business. The EU’s IFR places an effective cap on consumer credit and consumer debit interchange fees for both
domestic and cross-border transactions within Europe (30 basis points and 20 basis points, respectively). EU
member states have the ability to further restrict these interchange levels within their territories. More recently, in
March 2017, Argentina’s central bank passed regulations that cap interchange fees on credit and debit transactions.

In addition to the regulation of interchange reimbursement fees, a number of regulators impose restrictions on
other aspects of our payments business. For example, government regulations or pressure may require us to allow
other payments networks to support Visa products or services, or to have the other network’s functionality or brand
marks on our products. As innovations in payment technology have enabled us to expand into new products and
services, they have also expanded the potential scope of regulatory influence. In addition, the European Union’s
requirement to separate scheme and processing adds costs and continues to impact the efficient integration of Visa
Europe; the execution of our commercial, innovation and product strategies; our ability to provide effective account
holder services; the amount of data available for use in fraud and risk systems; and loyalty services.

We are also subject to central bank oversight in some markets, including the United Kingdom and within the
European Union. This oversight could result in new governance, reporting, licensing, cybersecurity, processing
infrastructure, capital, or credit risk management requirements. We could also be required to adopt policies and
practices designed to mitigate settlement and liquidity risks, including increased requirements to maintain sufficient
levels of capital and financial resources locally, as well as localized risk management or governance. Increased
central bank oversight could also lead to new or different criteria for participation in and access to our payments
system,
technology companies to act as issuers or acquirers.
Additionally, regulators in other jurisdictions are considering or adopting approaches based on similar regulatory
principles.

including allowing non-traditional

financial

Regulators around the world increasingly take note of each other’s approaches to regulating the payments
industry. Consequently, a development in one jurisdiction may influence regulatory approaches in another. The risks
created by a new law or regulation in one jurisdiction have the potential to be replicated and to negatively affect our
business in another jurisdiction or in other product offerings. Similarly, new regulations involving one product
offering may prompt regulators to extend the regulations to other product offerings. For example, credit payments
could become subject to similar regulation as debit payments. Additionally, regulation in an individual country could
expand. For example, the Reserve Bank of Australia initially capped credit interchange, but subsequently capped
debit interchange as well.

19

When we cannot set default interchange reimbursement rates at optimal levels, issuers and acquirers may find
our payments system less attractive. This may increase the attractiveness of other payments systems, such as our
competitors’ closed-loop payments systems with direct connections to both merchants and consumers. We believe
some issuers may react to such regulations by charging new or higher fees, or reducing certain benefits to
consumers, which make our products less appealing to consumers. Some acquirers may elect to charge higher
merchant discount rates regardless of the Visa interchange reimbursement rate, causing merchants not to accept
our products or to steer customers to alternate payments systems or forms of payment. In addition, in an effort to
reduce the expense of their payment programs, some issuers and acquirers have obtained, and may continue to
obtain, incentives from us, including reductions in the fees that we charge, which may directly impact our revenues.
For these reasons, increased global regulation of the payments industry may make our products less desirable,
diminish our ability to compete, reduce our transaction volumes, and harm our business.

Government-imposed restrictions on payment systems may prevent us from competing against providers
in certain countries, including significant markets such as China and Russia.

Governments in a number of jurisdictions shield domestic payment card networks, brands, and processors
from international competition by imposing market access barriers and preferential domestic regulations. To varying
degrees, these policies and regulations affect the terms of competition in the marketplace and undermine the
competitiveness of
In the future, public authorities may impose regulatory
requirements that favor domestic providers or mandate that domestic payments processing be performed entirely
within that country, which would prevent us from managing the end-to-end processing of certain transactions.

international payments networks.

In Russia,

legislation effectively prevents us from processing domestic transactions. The central bank
controlled national payment card system (NSPK) is the only entity allowed to process domestically. In China,
UnionPay remains the sole processor of domestic payment card transactions and operates the sole domestic
acceptance mark. Although we have filed an application with the People’s Bank of China (PBOC) to operate a Bank
Card Clearing Institution (BCCI) in China, the timing and the procedural steps remain uncertain. The approval
process might require several years, and there is no guarantee that the license to operate a BCCI will be approved
or, if we obtain such license, that we will be able to successfully compete with domestic payments networks.
Furthermore, due to our inability to manage the end-to-end processing of transactions for cards in certain countries,
we depend on our close working relationships with our clients or third-party processors to ensure transactions
involving our products are processed effectively. Our ability to do so may be adversely affected by regulatory
requirements and policies pertaining to transaction routing or on-shore processing.

Co-badging and co-residency regulations may pose additional challenges in markets where Visa competes
with national schemes for issuance and routing. For example, in China, certain banks have issued dual-branded
cards for which domestic transactions in China are processed by UnionPay and transactions outside of China are
processed by us or other international payments networks. The PBOC is contemplating that dual-branded cards
could be phased out over time as new licenses are issued to international companies to participate in China’s
domestic payments market. Accordingly, we have been working with Chinese issuers to issue Visa-only branded
cards for international
license. However,
notwithstanding such efforts, the phase out of dual-branded cards may decrease our payment volumes and impact
the revenue we generate in China.

travel, and later for domestic transactions after we obtain a BCCI

Mir and UnionPay have grown rapidly in Russia and China, respectively, and are actively pursuing international
expansion plans. Although regulatory barriers shield Mir and UnionPay from competition in Russia and China,
respectively, alternate payment providers such as Alipay and WeChat Pay have rapidly expanded into e-commerce,
offline, and cross-border payments, which could make it difficult for us to compete even if our license is approved in
China. Earlier this year, with strong backing from China’s government, a new digital transaction routing system
known as Netlink was established. The PBOC allowed Alipay and other digital payment providers to invest in
Netlink. It and other such systems could have a competitive advantage in comparison with other international
payments networks.

20

In general, national laws that protect domestic processing may increase our costs; decrease our payments
volumes and impact the revenue we generate in those countries; decrease the number of Visa products issued or
processed; impede us from utilizing our global processing capabilities and controlling the quality of the services
supporting our brands; restrict our activities; limit our growth and the ability to introduce new products, services and
innovations; force us to leave countries or prevent us from entering new markets; and create new competitors, all of
which could harm our business.

We are subject to complex and evolving global regulations that could harm our business and financial
results.

As a global payments technology company, we are subject to complex and evolving regulations that govern
our operations. See Item 1—Business—Government Regulation for more information on the most significant areas
of regulation that affect our business. The impact of these regulations on us, our clients, and other third parties
could limit our ability to enforce our payments system rules; require us to adopt new rules or change existing rules;
affect our existing contractual arrangements; increase our compliance costs; require us to make our technology or
intellectual property available to third parties, including competitors, in an undesirable manner; and reduce our
revenue opportunities. We may face differing rules and regulations in matters like interchange reimbursement rates,
preferred routing, domestic processing requirements, currency conversion, point-of-sale transaction rules and
practices, privacy, data use or protection, and associated product technology. As a result, the Visa rules and our
other contractual commitments may differ from country to country or by product offering. Complying with these and
other regulations increases our costs and could reduce our revenue opportunities.

If widely varying regulations come into existence worldwide, we may have difficulty rapidly adjusting our
product offerings, services, fees, and other important aspects of our business in the various regions where we
operate. Our compliance programs and policies are designed to support our compliance with a wide array of
regulations and laws, such as anti-money laundering, sanctions and anti-corruption, and we continually enhance our
compliance programs as regulations evolve. However, we cannot guarantee that our practices will be deemed
compliant by all applicable regulatory authorities. In the event our controls should fail or we are found to be out of
compliance for other reasons, we could be subject to monetary damages, civil and criminal penalties, litigation,
investigations and proceedings, and damage to our global brands and reputation. Furthermore, the evolving and
increased regulatory focus on the payments industry could negatively impact or reduce the number of Visa products
our clients issue, the volume of payments we process, our revenues, our brands, our competitive positioning, our
ability to use our intellectual property to differentiate our products and services, the quality and types of products
and services we offer, the countries in which our products are used, and the types of consumers and merchants
who can obtain or accept our products, all of which could harm our business.

Laws and regulations regarding the handling of personal data and information may impede our services or
result in increased costs, legal claims, or fines against us.

Our business relies on the processing of data in many jurisdictions and the movement of data across national
borders. Legal requirements relating to the collection, storage, handling, use, disclosure, transfer, and security of
personal data continue to evolve, and regulatory scrutiny in this area is increasing around the world. Significant
uncertainty exists as privacy and data protection laws may be interpreted and applied differently from country to
country and may create inconsistent or conflicting requirements. For example, the GDPR, which becomes effective
in May 2018, extends the scope of the EU data protection law to all companies processing data of EU residents,
regardless of
the company’s location. The law requires companies to meet new requirements regarding the
handling of personal data, including new rights such as the “portability” of personal data. Although we have an
extensive program underway to address GDPR requirements, our efforts to comply with GDPR and other privacy
and data protection laws may entail substantial expenses, may divert resources from other initiatives and projects,
and could limit the services we are able to offer. Furthermore, enforcement actions and investigations by regulatory
authorities related to data security incidents and privacy violations continue to increase. The enactment of more
restrictive laws, rules, regulations, or future enforcement actions or investigations could impact us through
increased costs or restrictions on our business, and noncompliance could result
in regulatory penalties and
significant legal liability.

21

We may be subject to tax examinations or disputes, or changes in tax laws.

judgment

We exercise significant

in calculating our worldwide provision for income taxes and other tax
liabilities. Although we believe our tax estimates are reasonable, many factors may limit their accuracy. We are
currently under examination by, or in disputes with, the U.S. Internal Revenue Service, the UK’s HM Revenue &
Customs as well as tax authorities in other jurisdictions, and we may be subject to additional examinations or
disputes in the future. Relevant tax authorities may disagree with our tax treatment of certain material items and
thereby increase our tax liability. Failure to sustain our position in these matters could harm our cash flow and
In addition, changes in existing laws, such as recent proposals for fundamental U.S. and
financial position.
international tax reform or those resulting from the Base Erosion and Profit Shifting project being conducted by the
Organization for Economic Cooperation and Development, may also increase our effective tax rate. A substantial
increase in our tax payments could have a material, adverse effect on our financial results. See also Note 18—
Income Taxes to our consolidated financial statements included in Item 8—Financial Statements and
Supplementary Data of this report.

Litigation Risks

We may be adversely affected by the outcome of litigation or investigations, despite certain protections
that are in place.

We are involved in numerous litigation matters, investigations, and proceedings asserted by civil

litigants,
governments, and enforcement bodies alleging violations of competition and antitrust law, consumer protection law,
and intellectual property law, among others (these are referred to as “actions” in this section). Details of the most
significant actions we face are described more fully in Note 19—Legal Matters to our consolidated financial
statements included in Item 8—Financial Statements and Supplementary Data of this report. These actions are
inherently uncertain, expensive, and disruptive to our operations. In the event we are found liable in any material
action, particularly in a large class action lawsuit or an antitrust claim entitling the plaintiff to treble damages, or
arising from a government investigation, we may be required to pay significant awards, settlements, or fines. In
addition, settlement terms, judgments, or pressures resulting from actions may harm our business by requiring us to
modify the default interchange reimbursement rates we set, revise the Visa rules, or the way in which we enforce
our rules, modify our fees or pricing, or modify the way we do business. The outcome of these actions may also
influence regulators, investigators, governments, or civil litigants in the same or other jurisdictions, which may lead
to the assertion of additional actions against Visa. Finally, we are required by some of our commercial agreements
to indemnify other entities for litigation asserted against them, even if Visa is not a defendant.

For certain actions like the U.S. covered litigation and the VE territory covered litigation, which are described in
Note 3—U.S. and Europe Retrospective Responsibility Plans and Note 19—Legal Matters to our consolidated
financial statements included in Item 8—Financial Statements and Supplementary Data of this report, we have
certain protections as provided in the respective retrospective responsibility plans. The two retrospective
responsibility plans are different in the protections they provide and the mechanisms by which we are able to either
fund settlements or judgments in the case of the U.S. covered litigation or recoup covered losses in the case of the
VE territory covered litigation. The failure of one or both of the retrospective responsibility plans to adequately
insulate us from the impact of such settlements, judgments, losses, or liabilities could materially harm our financial
condition or cash flows, or even cause us to become insolvent.

Business Risks

We face intense competition in our industry.

The global payments space is intensely competitive. As technology evolves, new competitors emerge and
existing clients, and competitors assume different roles. Our products compete with cash, checks, electronic funds,
virtual currency payments, global or multi-regional networks, other closed-loop payments systems, and alternate
payment providers primarily focused on enabling payments through ecommerce and mobile channels. As the global

22

payments space becomes more complex, we face increasing competition from our clients, emerging payment
providers, and other digital and technology companies. Many of these providers have developed payments systems
enabled through online activity in ecommerce and mobile channels, and are seeking to expand into other channels
that compete with or replace our products and services.

Additionally, some of our competitors may develop substantially better technology, more widely adopted
delivery channels or have greater financial resources. They may offer more innovative or a wider range of
programs, products, and services. They may use more effective advertising and marketing strategies that result in
broader brand recognition, and greater issuance and merchant acceptance. They may also develop better security
solutions or more favorable pricing arrangements. Moreover, even if we successfully adapt to technological change
and the proliferation of alternative types of payment services by developing and offering our own services in these
areas, such services may provide less favorable financial terms for us than we currently receive from VisaNet
transactions, which could hurt our financial results and prospects.

Certain of our competitors operate with different business models, have different cost structures, or participate
in different market segments. Those business models may ultimately prove more successful or more adaptable to
these competitors have the support of
regulatory,
government mandates that prohibit, limit, or otherwise hinder our ability to compete for transactions within certain
countries and regions.

technological, and other developments.

In some cases,

Some of our competitors, including American Express, Discover, private-label card networks, virtual currency
technology companies that enable the exchange of digital assets, and certain alternate payments
providers,
systems, operate closed-loop payments systems, with direct connections to both merchants and consumers.
Government actions or initiatives such as the Dodd-Frank Act or the U.S. Federal Reserve’s Faster Payments
initiatives may provide them with increased opportunities to derive competitive advantages from these business
models. Similarly, regulation in Europe under PSD2 and the IFR, and in the United Kingdom through the PSR, may
require us to open up access to, and allow participation in, our network to additional participants, and reduce the
infrastructure investment and regulatory burden on potential competitors. We also run the risk of disintermediation
due to factors such as emerging technologies, including mobile payments, alternate payment credentials, other
ledger technologies or payment forms, and by virtue of increasing bilateral agreements between entities that prefer
not to use our payments network for processing transactions. For example, merchants could process transactions
directly with issuers, or processors could process transactions directly with issuers and acquirers.

We expect the competitive landscape to continue to shift and evolve. For example:

(cid:129)

(cid:129)

(cid:129)

competitors, clients and others are developing alternate payment networks or products that could
disintermediate us from the transaction processing or the value-added services we provide to support such
processing. Examples include initiatives from The Clearing House, an association comprised of large
financial institutions that is developing its own faster payments system, and Early Warning Services, which
operates Zelle, a bank-offered alternative network that provides another platform for faster funds or real-
time payments across a variety of payment types, including P2P, corporate and government disbursement,
bill pay and deposit check transactions;

similarly, multiple countries are developing or promoting real-time payment systems or mandating local
networks with clients that also present a risk of disintermediation to our business;

competition may increase from alternate types of payment services, such as mobile payment services,
ecommerce payment services, P2P payment services, faster payment initiatives and payment services that
permit ACH or direct debits from consumer checking accounts;

(cid:129) parties that process our transactions may try to minimize or eliminate our position in the payments value

chain;

23

(cid:129) parties that access our payment credentials, tokens and technologies, including clients, technology solution
providers or others might be able to migrate account holders and other clients to alternate payment
methods or use our payment credentials, tokens and technologies to establish or help bolster alternate
payment methods and platforms;

(cid:129) we may need to adjust our local rules and practices to remain competitive amidst evolving regulatory

landscapes and competitors’ practices;

(cid:129) we may be asked to develop or customize certain aspects of our payment services for use by consumers,

processors or other third parties, thereby increasing operational costs;

(cid:129) we may need to agree to business arrangements that may be less protective of Visa’s proprietary
technology and interests in order to compete and we may face increasing risk of litigation concerning
intellectual property, as more technology companies compete with our offerings;

(cid:129) participants in the payments industry may merge, form joint ventures or enable or enter into other business
combinations that strengthen their existing business propositions or create new, competing payment
services;

(cid:129) as this landscape is quickly evolving, we may not be able to foresee or respond sufficiently to emerging

risks associated with new business, products, services and practices; or

(cid:129) new or revised industry standards related to EMV chip payment

technology, cloud-based payments,
tokenization or other
technologies set by organizations such as the International Organization for
Standardization, American National Standards Institute and EMVCo may result in additional costs and
expenses for Visa and its clients, or otherwise negatively impact the functionality and competitiveness of
our products and services.

Our failure to compete effectively in light of any such developments could harm our business and prospects for

future growth.

Our revenues and profits are dependent on our client and merchant base, which may be costly to win,
retain, and maintain.

Our financial institution clients and merchants can reassess their commitments to us at any time or develop
their own competitive services. While we have certain contractual protections, our clients, including some of our
largest clients, generally have flexibility to issue non-Visa products. Further, in certain circumstances, our financial
institution clients may decide to terminate our contractual relationship on relatively short notice without paying
significant early termination fees. Because a significant portion of our operating revenues is concentrated among
our largest clients, the loss of business from any one of these larger clients could harm our business, results of
operations, and financial condition.

In order to stay competitive, we offer incentives to our clients to increase payments volume, enter new market
segments, and expand their use and acceptance of Visa products and services. These include up-front cash
payments, fee discounts, rebates, credits, performance-based incentives, marketing, and other support payments
that impact our revenues and profitability. In addition, we offer incentives to certain merchants or acquirers to win
routing preference in situations where other network functionality is enabled on our products and there is a choice of
network routing options. Market pressures on providing incentives, fee discounts, and rebates could moderate our
growth. If we are not able to implement cost containment and productivity initiatives in other areas of our business
or increase our volumes in other ways to offset the financial impact of these incentives, fee discounts, and rebates,
it may harm our net revenues and profits.

24

In addition, it may be difficult or costly for us to acquire or conduct business with financial

institutions or
merchants that have longstanding exclusive, or nearly exclusive, relationships with our competitors. These financial
institutions or merchants may be more successful and may grow more quickly than our existing clients or
merchants. In addition, if there is a consolidation or acquisition of one or more of our largest clients or co-brand
partners by a financial institution client or merchant with a strong relationship with one of our competitors, it could
result in our business shifting to a competitor, which could put us at a competitive disadvantage and harm our
business.

Merchants’ and processors’ continued push to lower acceptance costs and challenge industry practices
could harm our business.

We rely in part on merchants and their relationships with our clients to maintain and expand the acceptance of
Visa products. Certain large retail merchants have been exercising their influence in the global payments system in
certain jurisdictions, such as the United States, to attempt to lower their acceptance costs by lobbying for new
legislation, seeking regulatory enforcement, filing lawsuits and in some cases, refusing to accept Visa products. If
they are successful in their efforts, we may face increased compliance and litigation expenses and issuers may
decrease their issuance of our products. For example, in the United States, the cost of payment card acceptance
has emerged in the context of payment security. A number of merchant trade associations claim that EMV cards
without PIN cardholder verification are not worth the investment. The October 2015 liability shift and ongoing
transition to EMV resulted in calls for a PIN verification mandate. U.S. merchant-affiliated groups and processors
have expressed concerns regarding the EMV certification process. Some policymakers have called upon U.S.
competition authorities to consider potential concerns arising from the roles of industry bodies such as EMVCo and
the Payment Card Industry Security Standards Council. Additionally, some merchants and processors have
advocated for changes to industry practices and Visa acceptance requirements at the point of sale, including the
ability for merchants to accept only certain types of Visa products, to mandate only PIN authenticated transactions,
to differentiate or steer among Visa product types issued by different financial institutions, and to impose surcharges
on customers presenting Visa products as their form of payment. If successful, these efforts could adversely impact
consumers’ usage of our products, lead to regulatory enforcement and/or litigation, increase our compliance and
litigation expenses, and harm our business.

We depend on relationships with our financial institution clients, acquirers, merchants, and other third
parties.

We depend significantly on relationships with our financial institution clients and on their relationships with
account holders and merchants to support our programs and services, and thereby compete effectively in the
marketplace. Our relationships with industry participants are complex and require us to balance the interests of
multiple third parties. For example, in the United States, the EMV migration has been resisted by certain merchants,
leading to conflicts and litigation concerning the timing and scope of the liability shift, chargebacks, and debit
routing, among others.

We engage in discussions with merchants, acquirers, and processors to provide incentives to promote routing
preference and acceptance growth. We engage in many payment card co-branding efforts with merchants, who
receive incentives from us. As these and other relationships become more prevalent and take on a greater
importance to our business, our success will
increasingly depend on our ability to sustain and grow these
relationships.

In addition, we depend on third parties, including suppliers, and our financial

institution clients to provide
various services associated with our payments network on our behalf. To the extent that such parties fail to perform
or deliver adequate services, our business and reputation could be harmed.

25

If we are not able to maintain and enhance our brands, if events occur that damage our reputation or
brands or we experience brand disintermediation, it could harm our business.

Our brands are globally recognized and are key assets of our business. We believe that our clients and
account holders associate our brands with acceptance, security, convenience, speed, and reliability. Our success
depends in large part on our ability to maintain the value of our brands and reputation of our products and services
in the payments ecosystem, elevate the brand through new and existing products, services and partnerships, and
uphold our corporate reputation. The increased use or popularity of products that we have developed in partnership
in consumer confusion or brand
with large technology and financial
disintermediation and decrease the value of our brand. We may not succeed in addressing consumer confusion and
brand disintermediation due to the challenges of evolving digital form factors and ecommerce technologies. Our
brands and reputation may be negatively impacted by a number of factors, including data security breaches;
compliance failures; negative perception of our industry or the industries of our clients; actions by clients or other
third parties, such as sponsorship partners that do not reflect our views or are inconsistent with our own business
practices; and fraudulent, controversial or illegal activities using our payment products. If we are unable to maintain
our reputation, our reputation is damaged or any threatened or resulting claims arise as a result, the value of our
brands may be impaired, which could harm our relationships with clients, account holders, and the public, as well as
impact our business.

institution companies could result

Global economic, political, market, and social events or conditions may harm our business.

including recessions,

Our revenues are dependent on the volume and number of payment transactions made by consumers,
governments, and businesses, whose spending patterns may be affected by prevailing economic conditions. In
addition, almost half of our operating revenues are earned outside the United States. International transaction
revenues represent a significant part of our revenue and are an important part of our growth strategy. Therefore,
inflation, high unemployment, currency fluctuations,
adverse macroeconomic conditions,
actual or anticipated large-scale defaults or failures, or slowdown of global trade, could decrease consumer and
corporate confidence and reduce consumer, government, and corporate spending, which have a direct impact on
our revenues.
illnesses, pandemics, or other local or global health issues, political
uncertainties, international hostilities, armed conflict, or unrest, and natural disasters could impact our operations,
our clients, our activities in a particular location, and cross-border travel and spend. Geopolitical trends towards
nationalism, protectionism, and restrictive visa requirements, as well as continued activity and uncertainty around
economic sanctions could also reduce cross-border travel and spend. Any such decline in cross-border activity
could impact the number of cross-border transactions we process and our currency exchange activities, which in
turn would reduce our international transaction revenues.

In addition, outbreaks of

A decline in economic conditions could impact our clients as well, and their decisions to reduce the number of
cards, accounts, and credit lines of their account holders, which ultimately impact our revenues. They may also
implement cost-reduction initiatives that reduce or eliminate marketing budgets, and decrease spending on optional
or enhanced, value-added services from us.

Any events or conditions that impair the functioning of the financial markets, tighten the credit market, or lead
to a downgrade of our current credit rating could increase our future borrowing costs and impair our ability to access
the capital and credit markets on favorable terms, which could affect our liquidity and capital resources, or
significantly increase our cost of capital. If clients default on their settlement obligations, it may also impact our
liquidity. Any of these events could adversely affect the growth of our volumes and revenue.

Our indemnification obligation to fund settlement losses of our clients exposes us to significant risk of loss
and may reduce our liquidity.

We indemnify issuers and acquirers for settlement losses they may suffer due to the failure of another issuer or
acquirer to honor its settlement obligations in accordance with the Visa rules. In certain instances, we may
indemnify issuers or acquirers even in situations in which a transaction is not processed by our system. This
indemnification creates settlement risk for us due to the timing difference between the date of a payment transaction

26

transactions at any point

and the date of subsequent settlement. Our indemnification exposure is generally limited to the amount of unsettled
Visa payment
in time and any subsequent amounts that may fall due relating to
adjustments for previously processed transactions. Concurrent settlement failures involving more than one of our
largest clients, several of our smaller clients, or systemic operational failures could negatively impact our financial
position. Even if we have sufficient liquidity to cover a settlement failure, we may be unable to recover the amount of
such payment. This could expose us to significant losses and harm our business. See Note 10—Settlement
Guarantee Management to our consolidated financial statements included in Item 8—Financial Statements and
Supplementary Data of this report.

The United Kingdom’s withdrawal from the European Union could harm our business and financial results.

In June 2016, voters in the United Kingdom approved the withdrawal of the United Kingdom from the European
Union (commonly referred to as “Brexit”). In March 2017, the UK government initiated the exit process under Article
50 of the Treaty of the European Union, commencing a period of up to two years for the United Kingdom and the
other EU member states to negotiate the terms of the withdrawal. Uncertainty over the terms of the United
Kingdom’s departure from the European Union could cause political and economic uncertainty in the United
Kingdom and the rest of Europe, which could harm our business and financial results.

Brexit could lead to legal uncertainty and potentially divergent national

laws and regulations in the United
Kingdom and European Union. We, as well as our clients who have significant operations in the United Kingdom,
may incur additional costs and expenses as we adapt to potentially divergent regulatory frameworks from the rest of
the European Union and as a result, our Visa rules and contractual commitments in the United Kingdom may be
impacted. In addition, because we conduct business in and have operations in the United Kingdom, we may need to
apply for regulatory authorization and permission in separate EU member states. These factors may impact our
ability to operate in the European Union and United Kingdom seamlessly. Any of these effects of Brexit, among
others, could harm our business and financial results.

Technology and Cybersecurity Risks

Failure to anticipate, adapt to or keep pace with new technologies in the payments industry could harm our
business and impact our future growth.

The global payments industry is undergoing significant and rapid technological change, including mobile and
tokenization, crypto-currencies, new
other proximity payment and acceptance technologies, ecommerce,
authentication technologies, including biometrics, distributed ledger and blockchain technologies, and as a result we
expect new services and technologies to continue to emerge and evolve. In addition to our own initiatives and
innovations, we work closely with third parties, including some potential competitors, for the development of and
access to new technologies. It is difficult, however, to predict which technological developments or innovations will
become widely adopted and how these technologies may be regulated. Moreover, some of these new technologies
could be subject to intellectual property-related lawsuits or assertions, potentially impacting our development efforts
and/or requiring us to obtain licenses. If we or our partners fail to adapt or keep pace with new technologies in the
payments space in a timely manner, it could harm our ability to compete, decrease the value of our products and
services to our clients, impact our intellectual property or licensing rights, and harm our business and impact our
future growth.

A failure in or breach of our networks or systems, including as a result of cyber-attacks, could harm our
business.

Our cybersecurity and processing systems, as well as those of financial institutions, merchants, and third-party
service providers, may experience damage or disruption from a number of causes, including power outages,
computer and telecommunication failures, computer viruses, malware or other destructive software, internal design,
manual or usage errors, cyber-attacks, terrorism, workplace violence or wrongdoing, catastrophic events, natural

27

disasters and severe weather conditions. Our visibility and role in the global payments industry may also put us at a
greater risk of being targeted by hackers. In the normal course of our business, we have been the target of
malicious cyber-attack attempts. We may also be impacted by breaches of our financial
institution clients,
merchants or third-party processors. For instance, several merchants have encountered substantial data breaches
affecting their customers, some of whom were Visa account holders. Although these merchant breaches have not
had a direct, material impact on us, we believe these incidents are likely to continue and we are unable to predict
the direct or indirect impact of these future attacks to our business.

In addition, numerous and evolving cybersecurity threats, including advanced and persistent cyber-attacks,
phishing and social engineering schemes, particularly on our
internet applications, could compromise the
confidentiality, availability, and integrity of data in our systems. The security measures and procedures we, our
clients, merchants, and third-party service providers have in place to protect sensitive consumer data and other
information may not be successful or sufficient to counter all data breaches, cyber-attacks, or system failures.
Although we devote significant resources to our cybersecurity programs and have implemented security measures
to protect our systems and data, and to prevent, detect and respond to data security incidents, there can be no
assurance that our efforts will prevent these threats.

Because the techniques used to obtain unauthorized access, or to disable or degrade systems change
frequently, have become increasingly more complex and sophisticated, and may be difficult to detect for periods of
time, we may not anticipate these acts or respond adequately or timely. As these threats continue to evolve and
increase, we may be required to devote significant additional resources in order to modify and enhance our security
controls and to identify and remediate any security vulnerabilities.

If we are sued in connection with any data security breach or system failure, we could be involved in protracted
litigation. If unsuccessful
in defending such lawsuits, we may have to pay damages or change our business
practices, any of which could harm our business. In addition, any reputational damage resulting from a data security
breach or system failure at one or more of our clients, merchants or other third parties could decrease the use and
acceptance of our products, which could harm our payments volume, revenues and future growth prospects.
Finally, a breach or failure may also subject Visa to additional regulations or governmental or regulatory
fines or enforcement actions, or potential
investigations, which could result
restrictions imposed by regulators on our ability to process transactions.

in significant compliance costs,

We may experience errors,

interruptions, delays, or cessations of service in our information technology
infrastructure and processing systems, which could significantly disrupt our operations; impact our clients and
consumers; damage our reputation; result in litigation, violations of applicable privacy and other laws, and regulatory
fines or penalties; decrease the overall use and acceptance of our products; and be costly, time consuming and
difficult to remedy. In the event of damage or disruption to our business due to these occurrences, we may not be
able to successfully and quickly recover all of our critical business functions, assets, and data through our business
continuity program. Furthermore, while we maintain insurance, our coverage may not sufficiently cover all types of
losses or claims that may arise.

Structural and Organizational Risks

Failure to maintain interoperability with Visa Europe’s systems during the integration could damage the
business and global perception of our brands.

In June 2016, we acquired Visa Europe. While Visa Europe’s systems are being integrated with our legacy
systems, we will continue to maintain mostly separate authorization, clearing, and settlement systems. As a result,
we have to ensure that the two systems can process every transaction involving both of our territories, regardless of
where the transaction originates. Visa Europe’s independent system operations could present challenges to our
business in the event of increasing costs or difficulties in maintaining the interoperability of our respective systems
during the integration phase. The separation of payment card scheme and processing may also exacerbate this
risk. Any inconsistency in the payment processing services and products between Visa Europe and our legacy

28

operations could negatively affect the experience of consumers using Visa products globally. Moreover, we are
beginning the process of migrating European activity onto VisaNet’s systems in 2018 and successfully integrating
our systems is expected to be time consuming, costly and technologically challenging. Failure to authorize, clear,
and settle inter-territory transactions quickly and accurately could harm our business and impair the global
perception of our brands.

We may not achieve the anticipated benefits of our acquisitions or strategic investments, and may face
risks and uncertainties as a result.

As part of our overall business strategy, we may make acquisitions and strategic investments. For example,
we believe the acquisition of Visa Europe positions us to create additional value through increased scale,
efficiencies realized by the integration of both businesses, and benefits related to Visa Europe’s transition from an
association to a for-profit enterprise, although there can be no guarantee that we will realize these benefits. Our
current and future acquisitions and strategic investments may involve significant risks and uncertainties, including:

(cid:129) disruption to our ongoing business, including diversion of resources and management’s attention from our

existing business;

(cid:129) greater than expected investment of resources or operating expenses;

(cid:129)

failure to develop the acquired business adequately;

(cid:129) difficulty implementing controls, procedures, and policies at the acquired company;

(cid:129)

(cid:129)

(cid:129)

challenges of integrating new employees, business cultures, business systems, and technologies;

failure to retain employees, clients, or partners of the acquired business;

in the case of foreign acquisitions, risks related to the integration of operations across different cultures and
languages, and the economic, political, and regulatory risks associated with operating in new regions or
countries. For more information on regulatory risks, please see Item 1—Business—Government
Regulations and Item 1A—Risk Factors—Regulatory Risks above;

(cid:129) discovery of unidentified issues after the acquisition or investment was made;

(cid:129)

failure to mitigate the liabilities of the acquired business;

(cid:129) dilutive issuance of equity securities, if new securities are issued;

(cid:129)

the incurrence of debt;

(cid:129) negative impact on our financial position and/or statement of operations; and

(cid:129) anticipated benefits, synergies, or value of the investment or acquisition not materializing.

We may be unable to attract, hire, and retain a highly qualified and diverse workforce, including key
management.

The talents and efforts of our employees, particularly our key management, are vital to our success. Our
management team has significant industry experience and would be difficult to replace. We may be unable to retain
them or to attract other highly qualified employees, particularly if we do not offer employment terms that are
competitive with the rest of the labor market. Changes in laws and policies regarding immigration and work
authorizations could make it more difficult for employees to work in, or transfer among, jurisdictions in which we
have operations and could impair our ability to attract and retain qualified employees. Failure to attract, hire,
develop, motivate, and retain highly qualified and diverse employee talent, or failure to develop and implement an
adequate succession plan for the management
team, could disrupt our operations and adversely affect our
business and our future success.

29

The conversions of our class B and class C common stock or series B and series C preferred stock into
shares of class A common stock would result in voting dilution to, and could impact the market price of,
our existing class A common stock.

The market price of our class A common stock could fall as a result of many factors. Under our U.S.
retrospective responsibility plan, upon final resolution of our U.S. covered litigation, all class B common stock will
become convertible into class A common stock. In connection with the acquisition of Visa Europe, we issued series
B and series C preferred stock, which will become convertible into class A common stock in stages based on
developments in current and potential litigation and will become fully convertible no later than 2028 (subject to a
holdback to cover any pending claims). Conversion of our class B and class C common stock into class A common
stock, or our series B and series C preferred stock into class A common stock, would increase the amount of class
A common stock outstanding, which could adversely affect the market price of our existing class A common stock
and would dilute the voting power of existing class A common stockholders.

Holders of our class B and C common stock and series B and series C preferred stock may have different
interests than our class A common stockholders concerning certain significant transactions.

Although their voting rights are limited, holders of our class B and C common stock and, in certain specified
circumstances, holders of our series B and series C preferred stock, can vote on certain significant transactions.
With respect to our class B and C common stock, these transactions include a proposed consolidation or merger, a
decision to exit our core payments business and any other vote required under Delaware law. With respect to our
series B and series C preferred stock, voting rights are limited to proposed consolidations or mergers in which
holders of the series B and series C preferred stock would either (i) receive shares of stock or other equity
securities with preferences, rights and privileges that are not substantially identical to the preferences, rights and
privileges of the applicable series of preferred stock or (ii) receive securities, cash or other property that is different
from what our class A common stockholders would receive. Because the holders of classes of capital stock other
than class A common stock are our current and former financial institution clients, they may have interests that
diverge from our class A common stockholders. As a result, the holders of these classes of capital stock may not
have the same incentive to approve a corporate action that may be favorable to the holders of class A common
stock, and their interests may otherwise conflict with interests of our class A common stockholders.

Delaware law, provisions in our certificate of incorporation and bylaws, and our capital structure could
make a merger, takeover attempt, or change in control difficult.

Provisions contained in our certificate of incorporation and bylaws, and our capital structure could delay or
takeover attempt, or change in control that our stockholders may consider favorable. For

prevent a merger,
example, except for limited exceptions:

(cid:129) no person may beneficially own more than 15% of our class A common stock (or 15% of our total
outstanding common stock on an as-converted basis), unless our board of directors approves the
acquisition of such shares in advance;

(cid:129) no competitor or an affiliate of a competitor may hold more than 5% of our total outstanding common stock

on an as-converted basis;

(cid:129)

the affirmative votes of the class B and C common stock and series B and series C preferred stock are
required for certain types of consolidations or mergers;

(cid:129) our stockholders may only take action during a stockholders’ meeting and may not act by written consent;

and

(cid:129) only the board of directors, Chairman, or CEO may call a special meeting of stockholders.

30

ITEM 1B. Unresolved Staff Comments

Not applicable.

ITEM 2. Properties

At September 30, 2017, we owned or leased 100 offices in 69 countries around the world. Our corporate

headquarters are located in owned and leased premises in the San Francisco Bay Area.

In addition, we own three data processing centers in the United States and the United Kingdom, and we lease

three data processing centers in Japan, Singapore and the United Kingdom.

We believe that these facilities are suitable and adequate to support our ongoing business needs.

ITEM 3. Legal Proceedings

Refer to Note 19—Legal Matters to our consolidated financial statements included in Item 8—Financial

Statements and Supplementary Data of this report.

ITEM 4. Mine Safety Disclosures

Not applicable.

31

PART II

ITEM 5. Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of

Equity Securities

Price Range of Common Stock

Our class A common stock has been listed on the New York Stock Exchange under the symbol “V” since
March 19, 2008. At November 10, 2017, we had 362 stockholders of record of our class A common stock. The
number of beneficial owners is substantially greater than the number of record holders, because a large portion of
our class A common stock is held in “street name” by banks and brokers. The following table sets forth the intra-day
high and low sale prices for our class A common stock in each of our last eight fiscal quarters:

Fiscal 2017

High

Low

First Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 83.96 $ 75.17
Second Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 92.05 $ 78.49
Third Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 96.60 $ 88.13
Fourth Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 106.84 $ 93.19

Fiscal 2016

High

Low

First Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 81.01 $ 68.36
Second Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 77.00 $ 66.12
Third Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 81.73 $ 73.25
Fourth Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 83.79 $ 73.83

There is currently no established public trading market for our class B or C common stock. There were 1,604

and 608 holders of record of our class B and C common stock, respectively, as of November 10, 2017.

Dividend Declaration and Policy

During the fiscal years ended September 30, 2017 and 2016, we paid the following quarterly cash dividends
per share of our class A common stock (determined in the case of class B and C common stock and series B and C
preferred stock, on an as-converted basis) to all holders of record of our common and preferred stock on the
respective record dates.

Fiscal 2017

Dividend
Per Share

First Quarter
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Second Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Third Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Fourth Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

0.165
0.165
0.165
0.165

Fiscal 2016

Dividend
Per Share

First Quarter
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Second Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Third Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Fourth Quarter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

0.14
0.14
0.14
0.14

Additionally, in October 2017, our board of directors declared a quarterly cash dividend of $0.195 per share of
class A common stock (determined in the case of class B and C common stock and series B and C preferred stock
on an as-converted basis) payable on December 5, 2017, to holders of record as of November 17, 2017 of our
common and preferred stock.

32

Subject to legally available funds, we expect to continue paying quarterly cash dividends on our outstanding
common and preferred stock in the future. However, the declaration and payment of future dividends is at the sole
discretion of our board of directors after taking into account various factors, including our financial condition,
settlement indemnifications, operating results, available cash and current and anticipated cash needs.

Issuer Purchases of Equity Securities

The table below sets forth our purchases of common stock during the quarter ended September 30, 2017.

Period

Total Number Of
Shares Purchased (1)

Average Price Paid
Per Share

Total Number Of
Shares Purchased
As Part Of Publicly
Announced Plans Or
Programs (2),(3)

Approximate
Dollar Value
Of Shares That
May Yet Be
Purchased
Under The Plans Or
Programs (2),(3)

July 1-31, 2017 . . . . . . . . . . . . . . . . .
August 1-31, 2017 . . . . . . . . . . . . . .
September 1-30, 2017 . . . . . . . . . . .

2,311,218 $
5,594,044 $
9,019,355 $

Total . . . . . . . . . . . . . . . . . . . . . . . . . .

16,924,617 $

95.02
102.11
104.72

102.54

2,294,983 $ 5,310,521,927
5,594,044 $ 4,739,175,366
9,019,355 $ 3,794,467,851

16,908,382

(1)

Includes 16,235 shares of class A common stock withheld at an average price of $99.15 per share (per the terms of grants under the Visa
2007 Equity Incentive Compensation Plan) to offset tax withholding obligations that occur upon vesting and release of restricted shares.
(2) The figures in the table reflect transactions according to the trade dates. For purposes of our consolidated financial statements included in

this Form 10-K, the impact of these repurchases is recorded according to the settlement dates.

(3) Our board of directors from time to time authorizes the repurchase of shares of our common stock up to a certain monetary limit. In April
2017, our board of directors authorized a share repurchase program for $5.0 billion. This authorization has no expiration date. All share
repurchase programs authorized prior to April 2017 have been completed.

EQUITY COMPENSATION PLAN INFORMATION

The table below presents information as of September 30, 2017,

for the Visa 2007 Equity Incentive
Compensation Plan (the “EIP”) and the Visa Inc. Employee Stock Purchase Plan (the “ESPP”), which were
approved by our stockholders. We do not have any equity compensation plans that have not been approved by our
stockholders. For a description of the awards issued under the EIP and the ESPP, see Note 15—Share-based
Compensation to our consolidated financial statements included in Item 8—Financial Statements and
Supplementary Data of this report.

(a)
Number Of Shares
Of Class A
Common Stock Issuable
Upon Exercise Of
Outstanding Options And
Rights

Weighted-Average
Exercise Price Of
Outstanding Options

Number Of Shares Of
Class A
Common Stock
Remaining Available For
Future Issuance Under
Equity Compensation
Plans (Excluding Shares
Reflected In Column (a))

Plan Category

Equity compensation plans

approved by stockholders . . . . . . .

13,081,232 (1) $

50.17 (2)

166,492,598 (3)

(1) The maximum number of shares issuable as of September 30, 2017 consisted of 7,115,876 outstanding options, 4,673,701 outstanding
restricted stock units and 937,675 outstanding performance shares under the EIP and 353,980 purchase rights outstanding under the ESPP.
(2) The weighted-average exercise price is calculated based solely on the exercise prices of the outstanding stock options and does not reflect
the shares that will be issued upon the vesting of outstanding restricted stock units and performance shares, which have no exercise price.
Additionally, it excludes the weighted-average exercise price of the outstanding purchase rights under the ESPP, as the exercise price is
based on the future stock price, net of discount, at the end of each monthly purchase over the offering period.
In January 2015, our class A stockholders approved the ESPP which permits eligible employees to purchase shares of Class A common
stock at a 15% discount to the stock price on the purchase date, subject to certain restrictions. See Note 15—Share-based Compensation to
our consolidated financial statements included in Item 8—Financial Statements and Supplementary Data of this report. As of September 30,
2017, 149 million shares and 18 million shares remain available for issuance under the EIP and the ESPP, respectively.

(3)

33

ITEM 6. Selected Financial Data

The following tables present selected Visa Inc. financial data for the past five fiscal years. The data below
should be read in conjunction with Item 7—Management’s Discussion and Analysis of Financial Condition and
Results of Operations and Item 8—Financial Statements and Supplementary Data of this report.

Selected Financial Data

Statement of Operations Data:

2017(1)

2016(1)

2015

2014

2013

(in millions, except per share data)

Fiscal Year Ended September 30,

Operating revenues . . . . . . . . . . . . . . . . $ 18,358
6,214
Operating expenses . . . . . . . . . . . . . . . $
Operating income . . . . . . . . . . . . . . . . . $ 12,144
Net income . . . . . . . . . . . . . . . . . . . . . . . $
Basic earnings per share—class A

$ 15,082
$
$
6,699 (2) $

7,199 (3) $
$
7,883
$
5,991

$ 13,880
4,816
9,064
6,328

common stock(4) . . . . . . . . . . . . . . . . . $

2.80

Diluted earnings per share—class A

common stock(4) . . . . . . . . . . . . . . . . . $

2.80

$

$

2.49

2.48

$

$

2.58

2.58

$ 12,702
5,005
$
7,697
$
5,438
$

$

$

2.16

2.16

$ 11,778
4,539
$
7,239
$
4,980
$

$

$

1.90

1.90

Balance Sheet Data:

2017(1)

2016(1)

2015

2014

2013

At September 30,

(in millions, except per share data)
$ 39,367
1,024
$
—
. . . . . . . . . . . . . . . . . . . $ 16,618 (6) $ 15,882 (6) $
$ 29,842

Total assets . . . . . . . . . . . . . . . . . . . . . . $ 67,977
982
Accrued litigation . . . . . . . . . . . . . . . . . . $
Long-term debt
Total equity . . . . . . . . . . . . . . . . . . . . . . $ 32,760
Dividend declared and paid per

$ 64,035
981
$

$ 37,543
$
$
—
$ 27,413

$ 32,912

$ 35,495

5 (5)
1,456 (5) $
$
—
$ 26,870

common share(4) . . . . . . . . . . . . . . . . . $

0.66

$

0.56

$

0.48

$

0.40

$

0.33

(1) Our results of operations for fiscal 2017 and the last quarter of fiscal 2016, and the financial position as of September 30, 2017 and 2016,

include Visa Europe’s financial results.

(2) During fiscal 2017, in connection with our legal entity reorganization, we eliminated deferred tax balances originally recognized upon the

acquisition of Visa Europe, resulting in the recognition of a non-recurring, non-cash income tax provision of $1.5 billion.

(3) During 2016, upon consummation of the Visa Europe acquisition, we recorded a non-recurring loss of $1.9 billion, before tax, in operating
expense resulting from the effective settlement of the Framework Agreement between us and Visa Europe. Net of related tax benefit of
$693 million, determined by applying applicable federal and state tax rates, the adjustment to net income was an increase of $1.2 billion.
(4) The per share amounts for the prior periods presented have been retroactively adjusted to reflect the four-for-one stock split effected in the

second quarter of fiscal 2015.

(5) During fiscal 2013, we made payments from the U.S. litigation escrow account totaling $4.4 billion in connection with the U.S. covered
litigation. During fiscal 2014, the court entered the final judgment order approving the settlement with the class plaintiffs in the interchange
multidistrict litigation proceedings. Certain merchants in the settlement classes objected to the settlement and filed opt-out claims. Takedown
payments of approximately $1.1 billion related to the opt-out merchants were received and deposited into the U.S. litigation escrow account,
and a related increase in accrued litigation to address the opt-out claims were recorded in the second quarter of fiscal 2014. See Note 3—
U.S. and Europe Retrospective Responsibility Plans and Note 19—Legal Matters to our consolidated financial statements included in Item
8—Financial Statements and Supplementary Data of this report.

(6) During fiscal 2017 and fiscal 2016, we issued fixed-rate senior notes in an aggregate principal amount of $2.5 billion and $16.0 billion,
respectively. See Note 8—Debt to our consolidated financial statements included in Item 8—Financial Statements and Supplementary Data
of this report.

34

ITEM 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations

This management’s discussion and analysis provides a review of the results of operations, financial condition
and liquidity and capital resources of Visa Inc. and its subsidiaries (“Visa,” “we,” “us,” “our” and the “Company”) on a
historical basis and outlines the factors that have affected recent earnings, as well as those factors that may affect
future earnings. The following discussion and analysis should be read in conjunction with the consolidated financial
statements and related notes included in Item 8 of this report.

Overview

Visa is a global payments technology company that enables fast, secure and reliable electronic payments
across more than 200 countries and territories. We facilitate global commerce through the transfer of value and
information among a global network of consumers, merchants, financial institutions, businesses, strategic partners
and government entities. Our advanced transaction processing network, VisaNet, enables authorization, clearing
and settlement of payment transactions and allows us to provide our financial institution and merchant clients a wide
range of products, platforms and value-added services.

Overall economic conditions. Our business is affected by overall economic conditions and consumer spending.

Our business performance during fiscal 2017 reflects continued uneven economic growth around the world.

Legal entity reorganization. In February 2017, we completed a reorganization of Visa Europe and certain other
legal entities to align our corporate structure to the geographic jurisdictions in which we conduct business
operations. As a result of the reorganization, during fiscal 2017, we recorded a non-recurring, non-cash income tax
provision of $1.5 billion primarily related to the elimination of deferred tax balances originally recognized upon the
acquisition of Visa Europe. Associated with this reorganization, the newly-formed Visa Foundation received all Visa
Inc. shares held by Visa Europe, which were previously recorded as treasury stock.

Debt issuance. In September 2017, we issued fixed-rate senior notes in an aggregate principal amount of
$2.5 billion, with maturities ranging between 5 and 30 years. Subsequent to our fiscal year-end, in October 2017, we
used the majority of the proceeds from this new debt to redeem the $1.75 billion of senior notes that was scheduled
to mature in December 2017. See Note 8—Debt to our consolidated financial statements included in Item 8—
Financial Statements and Supplementary Data of this report.

Financial highlights. Our financial results for fiscal 2017 include the impact of several significant one-time
items. Our as-reported U.S. GAAP and adjusted non-GAAP net income and diluted earnings per share are shown in
the table below.

Fiscal Year Ended
September 30,

2017

2016

2015

% Change(1)

2017
vs.
2016

2016
vs.
2015

(in millions, except percentages)

Net income, as reported . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Diluted earnings per share, as reported(2) . . . . . . . . . . . . . . . $

6,699 $
2.80 $

5,991 $
2.48 $

6,328
2.58

Net income, as adjusted(3)
. . . . . . . . . . . . . . . . . . . . . . . . . . . $
Diluted earnings per share, as adjusted(2),(3) . . . . . . . . . . . . . $

8,335 $
3.48 $

6,862 $
2.84 $

6,438
2.62

12%
13%

21%
22%

(5)%
(4)%

7 %
8 %

(1) Figures in the table may not recalculate exactly due to rounding. Percentage changes are calculated based on unrounded numbers.
(2) The per share amounts for the prior periods presented have been retroactively adjusted to reflect the four-for-one stock split effected in the

second quarter of fiscal 2015.

(3) Adjusted net income and adjusted diluted earnings per share in fiscal 2017, 2016 and 2015 exclude the impact of certain significant items
that we believe are not indicative of our operating performance, as they were either non-recurring or had no cash impact. For a full
reconciliation of our adjusted financial results, see tables in Adjusted financial results below.

35

We recorded net operating revenues of $18.4 billion for fiscal 2017, an increase of 22% over the prior year
primarily reflecting the operating revenues of Visa Europe and continued growth in nominal payments volume,
processed transactions and nominal cross-border volume. The effect of exchange rate movements, as partially
mitigated by our hedging program, resulted in an approximately negative one and a half percentage point impact to
our total operating growth.

Total operating expenses for fiscal 2017 were $6.2 billion, compared to $7.2 billion in fiscal 2016. The
decrease over the prior year was primarily due to the $1.9 billion loss in fiscal 2016 resulting from the effective
settlement of the Framework Agreement between us and Visa Europe upon consummation of the transaction, offset
by the inclusion of Visa Europe’s operating expenses following the acquisition.

During fiscal 2015, we recognized a tax benefit of $296 million resulting from the resolution of uncertain tax
positions with taxing authorities. Of the $296 million benefit, $239 million relates to prior fiscal years. See Note 18—
Income Taxes to our consolidated financial statements included in Item 8—Financial Statements and
Supplementary Data of this report.

Adjusted financial results. Our financial results for fiscal 2017, 2016 and 2015 reflect the impact of certain
significant items that we do not believe are indicative of our ongoing operating performance in the prior or future
years, as they were either non-recurring or had no cash impact. As such, we believe the presentation of adjusted
financial results excluding the following items provides a clearer understanding of our operating performance for the
periods presented.

(cid:129) Elimination of deferred tax balances. During the second quarter of fiscal 2017, in connection with our legal
entity reorganization, we eliminated deferred tax balances originally recognized upon the acquisition of Visa
Europe, resulting in the recognition of a non-recurring, non-cash income tax provision of $1.5 billion.

(cid:129) Charitable contribution. During the second quarter of

legal entity
reorganization, we recognized a non-recurring, non-cash general and administrative expense of
$192 million, before tax, related to the charitable donation of Visa Inc. shares that were acquired as part of
the Visa Europe acquisition and held as treasury stock. Net of the related cash tax benefit of $71 million,
determined by applying applicable tax rates, adjusted net income increased by $121 million.

fiscal 2017, associated with our

(cid:129) Severance cost. In the fourth quarter of fiscal 2016, we recorded a $110 million charge for severance costs
related to personnel reductions, including planned reductions at Visa Europe. Although we routinely record
severance expenses, these charges are larger than any past quarterly accrual due to the acquisition and
integration of Visa Europe. Net of related tax benefit of $38 million, determined by applying applicable tax
rates, the adjustment to net income was an increase of $72 million.

(cid:129) Remeasurement of deferred tax liability.

In September 2016, we recorded a non-cash, non-recurring
$88 million gain upon the remeasurement of a deferred tax liability, recorded upon the acquisition of Visa
Europe, to reflect a tax rate change in the United Kingdom.

(cid:129) Acquisition-related costs. During fiscal 2016, we incurred $152 million of non-recurring acquisition costs in
operating expense as a result of the Visa Europe transaction. This amount is comprised of $60 million of
transaction expenses recorded in professional fees, and $92 million of UK stamp duty recorded in general
and administrative expenses. Net of related tax benefit of $56 million, determined by applying applicable
federal and state tax rates, the adjustment to net income was an increase of $96 million.

(cid:129) Visa Europe Framework Agreement loss. Upon consummation of the transaction, on June 21, 2016, we
recorded a non-recurring loss of $1.9 billion, before tax, in operating expense resulting from the effective
the Framework Agreement between us and Visa Europe. Net of related tax benefit of
settlement of
$693 million, determined by applying applicable federal and state tax rates, the adjustment to net income
was an increase of $1.2 billion.

36

(cid:129) Net gains on currency forward contracts. During fiscal 2016, we entered into currency forward contracts to
mitigate a portion of our foreign currency exchange rate risk associated with the upfront cash consideration
paid in the Visa Europe acquisition. As a result, we recorded non-recurring, net gains of $74 million, before
tax, in other non-operating income. Net of related tax expense of $27 million, determined by applying
applicable federal and state tax rates, the adjustment to net income was a decrease of $47 million.

(cid:129) Foreign exchange gain on euro deposits. During fiscal 2016, we recorded a non-recurring foreign exchange
gain of $145 million, before tax, in other non-operating income as a result of holding euro-denominated
bank balances for a short period in advance of the closing of the Visa Europe acquisition. Net of related tax
expense of $54 million, determined by applying applicable federal and state tax rates, the impact to net
income was a decrease of $91 million.

(cid:129) Revaluation of Visa Europe put option. During the first quarter of fiscal 2016 and the third quarter of fiscal
2015, we recorded a decrease of $255 million and an increase of $110 million, respectively, in the fair value
of the Visa Europe put option, resulting in the recognition of non-cash income and expense in other
non-operating income. These amounts are not subject to income tax and therefore have no impact on our
reported income tax provision.

Adjusted operating expenses, operating margin, non-operating (expense) income, income taxes, net income
and diluted earnings per share are non-GAAP financial measures and should not be relied upon as substitutes for
measures calculated in accordance with U.S. GAAP. The following tables reconcile our as-reported financial
measures calculated in accordance with U.S. GAAP to the respective non-GAAP adjusted financial measures for
fiscal 2017, 2016 and 2015:

(in millions, except percentages and per share data)

Fiscal 2017

Operating
Margin
(1),(2)

Non-
operating
(Expense)
Income

Operating
Expenses

Income
Taxes

Net
Income

Diluted
Earnings
Per Share(2)

As reported . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 6,214
—
Elimination of deferred tax balances . . . . . . . . . . . . . . .
(192)
Charitable contribution . . . . . . . . . . . . . . . . . . . . . . . . . .

66% $ (450) $ 4,995 $ 6,699 $
—%
1%

(1,515)
71

1,515
121

—
—

2.80
0.63
0.05

As adjusted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 6,022

67% $ (450) $ 3,551 $ 8,335 $

3.48

(in millions, except percentages and per share data)

Fiscal 2016

Operating
Margin
(1),(2)

Non-
operating
(Expense)
Income

Operating
Expenses

Income
Taxes

Net
Income

Diluted
Earnings
Per Share(2)

As reported . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 7,199
(110)
Severance cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
—
Remeasurement of deferred tax liability . . . . . . . . . . . .
(152)
Acquisition-related costs . . . . . . . . . . . . . . . . . . . . . . . .
(1,877)
Visa Europe Framework Agreement loss . . . . . . . . . . .
—
Net gains on currency forward contracts . . . . . . . . . . . .
—
Foreign exchange gain on euro deposits . . . . . . . . . . .
—
Revaluation of Visa Europe put option . . . . . . . . . . . . .

52% $
1%
—%
1%
12%
—%
—%
—%

129 $ 2,021 $ 5,991 $
38
88
56
693
(27)
(54)
—

72
(88)
96
1,184
(47)
(91)
(255)

—
—
—
—
(74)
(145)
(255)

2.48
0.03
(0.04)
0.04
0.49
(0.02)
(0.04)
(0.11)

As adjusted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 5,060

66% $ (345) $ 2,815 $ 6,862 $

2.84

37

(in millions, except percentages and per share data)

Fiscal 2015

Operating
Margin
(1),(2)

Non-
operating
(Expense)
Income

Operating
Expenses

Income
Taxes

Net
Income

Diluted
Earnings
Per Share
(2),(3)

As reported . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 4,816
—
Revaluation of Visa Europe put option . . . . . . . . . . . . .

65% $
—%

(69) $ 2,667 $ 6,328 $
—
110

110

2.58
0.04

As adjusted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 4,816

65% $

41 $ 2,667 $ 6,438 $

2.62

(1) Operating margin is calculated as operating income divided by net operating revenues.
(2) Figures in the table may not recalculate exactly due to rounding. Operating margin, diluted earnings per share and their respective totals are

calculated based on unrounded numbers.

(3) The per share amounts for the prior periods presented have been retroactively adjusted to reflect the four-for-one stock split effected in the

second quarter of fiscal 2015.

Common stock repurchases. During fiscal 2017, we repurchased 77 million shares of our class A common
stock in the open market using $6.9 billion of cash on hand. As of September 30, 2017, we had remaining
authorized funds of $3.9 billion. All share repurchase programs authorized prior to April 2017 have been completed.
See Note 13—Stockholders’ Equity to our consolidated financial statements included in Item 8—Financial
Statements and Supplementary Data of this report.

Nominal payments volume and transaction counts. Payments volume is the primary driver for our service
revenues, and the number of processed transactions is the primary driver for our data processing revenues.
Nominal payments volume over the prior year posted double-digit growth in the United States, driven mainly by
consumer credit. Nominal international payments volume growth was positively impacted due to the inclusion of
nominal payments volume related to Visa Europe for the 12 months ended June 30, 2017(1). Growth on a constant-
dollar basis, which excludes the impact of exchange rate movements, on our international payments volume was
not significantly different from growth on a nominal-dollar basis for the 12 months ended June 30, 2017(1) and was
13% for the 12 months ended June 30, 2016(1). Growth in processed transactions reflects the inclusion of Visa
Europe’s processed transactions for the 12 months ended September 30, 2017 and three months ended
September 30, 2016.

The following tables present nominal payments volume.(2)

United States
12 months
ended June 30,(1)

International
12 months
ended June 30,(1)

Visa Inc.
12 months
ended June 30,(1)

2017

2016

%
Change

2017

2016

%
Change

2017

2016

%
Change

(in billions, except percentages)

Nominal payments volume
Consumer credit
Consumer debit(3)
. . . . . . . . . . . . . . .
Commercial(4) . . . . . . . . . . . . . . . . . . .

. . . . . . . . . . . . . . . . $ 1,309 $ 1,079
1,320
450

1,372
506

Total nominal payments

21% $ 2,224 $ 1,720

4% 1,545
309

12%

29% $ 3,533 $ 2,799
1,774
2,917
598
815

454 241%
147 110%

26%
64%
36%

volume(5)

Cash volume . . . . . . . . . . . . . . . . . . .

. . . . . . . . . . . . . . . . . . . . $ 3,187 $ 2,849
520

543

12% $ 4,078 $ 2,321
1,775

5% 2,357

76% $ 7,265 $ 5,170
2,294
33%
2,900

41%
26%

Total nominal volume(5),(6)

. . . . . . . $ 3,730 $ 3,369

11% $ 6,435 $ 4,095

57% $ 10,165 $ 7,464

36%

38

United States
12 months
ended June 30,(1)

International
12 months
ended June 30,(1)

Visa Inc.
12 months
ended June 30,(1)

2016

2015

%
Change

2016

2015

%
Change

2016

2015

%
Change

(in billions, except percentages)

Nominal payments volume
Consumer credit
Consumer debit(3)
. . . . . . . . . . . . . . .
Commercial(4) . . . . . . . . . . . . . . . . . . .

. . . . . . . . . . . . . . . . $ 1,079 $

1,320
450

980
1,201
412

10% $ 1,720 $ 1,676
462
454
10%
150
147
9%

3 % $ 2,799 $ 2,656
1,663
1,774
(2)%
562
598
(2)%

Total nominal payments

volume(5) . . . . . . . . . . . . . . . . . . . . $ 2,849 $ 2,594
491

Cash volume . . . . . . . . . . . . . . . . . . .

520

10% $ 2,321 $ 2,288

6% 1,775

2,015 (12)%

1 % $ 5,170 $ 4,882
2,506
2,294

5 %
7 %
6 %

6 %
(8)%

Total nominal volume(5),(6)

. . . . . . . $ 3,369 $ 3,085

9% $ 4,095 $ 4,303

(5)% $ 7,464 $ 7,388

1 %

The following table presents nominal and constant payments volume growth.(2)

International

Visa Inc.

12 months ended
June 30,
2017 vs 2016(1)

12 months ended
June 30,
2016 vs 2015(1)

12 months ended
June 30,
2017 vs 2016(1)

12 months ended
June 30,
2016 vs 2015(1)

Nominal

Constant(7)

Nominal

Constant(7) Nominal

Constant(7)

Nominal

Constant(7)

Payments volume growth
. . . . . . . . . . . . . . . . . .
Consumer credit
. . . . . . . . . . . . . . . . .
Consumer debit(3)
Commercial(4)
. . . . . . . . . . . . . . . . . . . .
Total payments volume growth(5) . . .
Cash volume growth . . . . . . . . . . . . . . .
Total volume growth(5) . . . . . . . . . . . .

29%
241%
110%
76%
33%
57%

3 %
30%
(2)%
238%
(2)%
105%
76%
1 %
33% (12)%
(5)%
57%

13% 26%
15% 64%
12% 36%
13% 41%
4% 26%
9% 36%

27%
64%
36%
41%
26%
36%

5 %
7 %
6 %
6 %
(8)%
1 %

12%
11%
10%
11%
4%
9%

(1) Service revenues in a given quarter are assessed based on nominal payments volume in the prior quarter. Therefore, service revenues
reported for the 12 months ended September 30, 2017, 2016 and 2015, were based on nominal payments volume reported by our financial
institution clients for the 12 months ended June 30, 2017, 2016 and 2015, respectively.

(2) Figures in the tables may not recalculate exactly due to rounding. Percentage changes are calculated based on unrounded numbers.
(3)

Includes consumer prepaid volume and interlink volume.
Includes large, middle and small business credit and debit, as well as commercial prepaid volume.

(4)

(5) Our nominal payments volume, total payments volume growth and total volume growth for the 12 months ended June 30, 2016 does not
reflect the related nominal payments volume of $477 billion and cash volume of $177 billion for Visa Europe for the three months ended
June 30, 2016, which impacts our service revenues for the fourth quarter of fiscal 2016.

(6) Total nominal volume is the sum of total nominal payments volume and cash volume. Total nominal payments volume is the total monetary
value of transactions for goods and services that are purchased on cards carrying the Visa, Visa Electron, Interlink and V PAY brands. Cash
volume generally consists of cash access transactions, balance access transactions, balance transfers and convenience checks. Total
institution clients, subject to review by Visa. On occasion, previously presented volume
nominal volume is provided by our financial
information may be updated. Prior period updates are not material.

(7) Growth on a constant-dollar basis excludes the impact of foreign currency fluctuations against the U.S. dollar.

39

The following table provides the number of transactions involving Visa, Visa Electron, Interlink, VPAY and

PLUS cards processed on Visa’s networks during the fiscal periods presented.(1),(2)

Visa processed transactions . . . . . . . . . . . . . . . . . . . .

111,215

2017

2016(3)

2015(3)
(in millions, except percentages)
70,968

83,159

2017 vs. 2016
% Change

2016 vs. 2015
% Change(3)

34%

17%

(1) Figures in the table may not recalculate exactly due to rounding. Percentage changes are calculated based on unrounded numbers. On
occasion, previously presented information may be updated. Prior period updates are not material. Our operating revenues and related
processed transactions for fiscal 2016 do not reflect the financial results or related processed transactions of Visa Europe from the
acquisition date, June 21, 2016, through June 30, 2016 as the impact was immaterial. See Note 2—Visa Europe to our consolidated financial
statements included in Item 8—Financial Statements and Supplementary Data of this report.

(2) Visa processed transactions in fiscal 2017 and fourth quarter of fiscal 2016 include transactions processed by Visa Europe.
(3) As a result of changes in Russian National Payment System law, we transitioned the processing of Russian domestic transactions to the
Russian NSPK during the third quarter of fiscal 2015. The number of transactions processed by the Visa network does not reflect Russian
domestic transactions processed after this transition.

Results of Operations

Operating Revenues

Our operating revenues are primarily generated from payments volume on Visa products for purchased goods
and services, as well as the number of transactions processed on our network. We do not earn revenues from, or
bear credit risk with respect to, interest or fees paid by account holders on Visa products. Our issuing clients have
the responsibility for issuing cards and other payment products, and determining the interest rates and fees paid by
account holders. We generally do not earn revenues from the fees that merchants are charged for acceptance by
the acquirers, including the merchant discount rate. Our acquiring clients are generally responsible for soliciting
merchants, and establishing and earning these fees.

The following sets forth the components of our operating revenues:

Service revenues consist mainly of revenues earned for services provided in support of client usage of Visa
products. Current quarter service revenues are primarily assessed using a calculation of current pricing applied to
the prior quarter’s payments volume. Service revenues also include assessments designed to support ongoing
acceptance and volume growth initiatives, which are recognized in the same period the related volume is
transacted.

Data processing revenues are earned for authorization, clearing, settlement, network access and other
maintenance and support services that facilitate transaction and information processing among our clients globally.
Data processing revenues are recognized in the same period the related transactions occur or services are
rendered.

International transaction revenues are earned for cross-border transaction processing and currency conversion
activities. Cross-border transactions arise when the country of origin of the issuer is different from that of the
merchant. International transaction revenues are primarily generated by cross-border payments and cash volume.

Other revenues consist mainly of license fees for use of the Visa brand, fees for account holder services,
certification and licensing, and other activities related to our acquired entities, and with respect to fiscal 2016 and
2015, revenues earned from Visa Europe in accordance with the Visa Europe Framework Agreement prior to the
completion of the Visa Europe acquisition. Other revenues also include optional service or product enhancements,
such as extended account holder protection and concierge services.

Client

incentives consist of

institution clients, merchants and strategic
partners for various programs designed to build payments volume, increase Visa product acceptance, win merchant
routing transactions over our network and drive innovation. These incentives are primarily accounted for as
reductions to operating revenues.

long-term contracts with financial

40

Operating Expenses

Personnel expenses include salaries, employee benefits, incentive compensation, share-based compensation,

severance charges and contractor expense.

Marketing expenses include expenses associated with advertising and marketing campaigns, sponsorships

and other related promotions of the Visa brand.

Network and processing expenses mainly represent expenses for the operation of our processing network,

including maintenance, equipment rental and fees for other data processing services.

Professional fees mainly consist of fees for consulting, legal and other professional services.

Depreciation and amortization expenses include depreciation expense for property and equipment, as well as
amortization of purchased and internally developed software. Also included in this amount is amortization of finite-
lived intangible assets primarily obtained through acquisitions.

General and administrative expenses mainly consist of product enhancements, facilities costs, travel activities,
foreign exchange gains and losses and other corporate expenses incurred in support of our business, and with
respect to fiscal 2016, transaction costs related to the Visa Europe acquisition.

Litigation provision is an estimate of litigation expense and is based on management’s understanding of our
litigation profile, the specifics of the cases, advice of counsel to the extent appropriate and management’s best
estimate of incurred loss as of the balance sheet date.

Visa Europe Framework Agreement loss is a one-time loss incurred upon consummation of the Visa Europe
acquisition on June 21, 2016, resulting from the effective settlement of the Framework Agreement between us and
Visa Europe.

Non-operating (Expense) Income

Non-operating (expense) income primarily includes interest expense, gains and losses earned on investments
and derivative instruments not associated with our core operations, and with respect to fiscal 2016 and 2015,
changes in the fair value of the Visa Europe put option and income.

Visa Inc. Fiscal 2017, 2016 and 2015

Operating Revenues

The following table sets forth our operating revenues earned in the United States, internationally and in
accordance with the Framework Agreement prior to the Visa Europe acquisition on June 21, 2016. Visa Europe
revenue earned for fiscal 2017 and the fourth quarter of fiscal 2016 is included in International.

Fiscal Year Ended
September 30,

2017

2016(2)

2015

$ Change

% Change(1)

2017
vs.
2016

2016
vs.
2015

2017
vs.
2016

2016
vs.
2015

United States . . . . . . . . . . . . . . . . . . . . . . $ 8,704 $ 7,851 $ 7,406 $
International . . . . . . . . . . . . . . . . . . . . . . .
Revenues earned under the Framework
. . . . . . . . . . . . . . . . . . . .

Agreement(3)

6,219

7,040

9,654

191

255

—

(in millions, except percentages)
445
821

853 $

2,614

11 %
37 %

6 %
13 %

(191)

(64)

(100)%

(25)%

Net operating revenues . . . . . . . . . . . . $ 18,358 $ 15,082 $ 13,880 $ 3,276 $ 1,202

22 %

9 %

(1) Figures in the table may not recalculate exactly due to rounding. Percentage changes are calculated based on unrounded numbers.
(2) Our operating revenues for fiscal 2016 do not reflect revenues earned by Visa Europe from the acquisition date, June 21, 2016, through

June 30, 2016 as the impact was immaterial.

41

(3) Reflects revenues earned from Visa Europe prior to the acquisition, in accordance with the Framework Agreement that provided for
trademark and technology licenses and bilateral services. The Framework Agreement was effectively settled upon the closing of the
acquisition.

The increase in operating revenues primarily reflects the operating revenues of Visa Europe and continued
growth in nominal payments volume, processed transactions and nominal cross-border volume. These benefits
were partially offset by increases in client incentives.

Our operating revenues, primarily service revenues, international transaction revenues, and client incentives,
are impacted by the overall strengthening or weakening of the U.S. dollar as payments volume and related
revenues denominated in local currencies are converted to U.S. dollars. The effect of exchange rate movements in
fiscal 2017, as partially mitigated by our hedging program, resulted in an approximately negative one and a half
percentage point impact to our net operating revenue growth.

The following table sets forth the components of our net operating revenues, including operating revenues
earned by Visa Europe for fiscal 2017 and the fourth quarter of fiscal 2016. Other revenues in fiscal 2016 and 2015
also included revenue earned from Visa Europe in accordance with the Framework Agreement prior to its
acquisition on June 21, 2016.

Fiscal Year Ended
September 30,

2017

2016(2)

2015

$ Change

% Change(1)

2017
vs.
2016

2016
vs.
2015

2017
vs.
2016

2016
vs.
2015

Service revenues . . . . . . . . . . . . . . . . . . . . . . $ 7,975 $ 6,747 $ 6,302 $ 1,228 $
Data processing revenues . . . . . . . . . . . . . . .
International transaction revenues . . . . . . . .
Other revenues . . . . . . . . . . . . . . . . . . . . . . . .
Client incentives . . . . . . . . . . . . . . . . . . . . . . .

(in millions, except percentages)
445
720
585
—
(548)

6,272
4,649
823
(3,409)

1,514
1,672
18
(1,156)

5,552
4,064
823
(2,861)

7,786
6,321
841
(4,565)

Net operating revenues . . . . . . . . . . . . . . . . $18,358 $15,082 $13,880 $ 3,276 $ 1,202

18%
24%
36%
2%
34%

22%

7%
13%
14%
—%
19%

9%

(1) Figures in the table may not recalculate exactly due to rounding. Percentage changes are calculated based on unrounded numbers.
(2) Our operating revenues for fiscal 2016 do not reflect revenues earned by Visa Europe from the acquisition date, June 21, 2016, through

June 30, 2016 as the impact was immaterial.

(cid:129) Service revenues increased in fiscal 2017 and 2016 primarily due to 41% and 6% growth in nominal
payments volume, respectively. The growth in service revenues was slower than the growth in payments
volume during fiscal 2017, reflecting the inclusion of Visa Europe revenue and the resulting impact on our
service revenue yield. Fiscal 2017 and 2016 growth also reflected select pricing modifications.

(cid:129) Data processing revenues increased in fiscal 2017 and 2016 due to overall growth in processed
transactions of 34% and 17%, respectively. The growth in data processing revenues was slower than the
growth in processed transactions, reflecting the inclusion of data processing revenues earned by Visa
Europe and the resulting impact on our data processing revenue yield.

(cid:129)

International transaction revenues increased in fiscal 2017 and 2016 primarily due to nominal cross-border
volume growth of 79% and 37%, respectively, which includes revenues earned by Visa Europe and the
resulting impact on our corresponding yield. International transaction revenue growth in fiscal 2017 and
2016 also reflected select pricing modifications, which was partially offset in fiscal 2017 by lower volatility in
a broad range of currencies.

(cid:129) Client incentives increased in fiscal 2017 and 2016, reflecting overall growth in global payments volume,
incentives incurred on long-term client contracts that were initiated or renewed during fiscal 2017 and 2016
and the inclusion of Visa Europe’s incentives for fiscal 2017 and the fourth quarter of fiscal 2016. The amount
of client incentives we record in future periods will vary based on changes in performance expectations, actual
client performance, amendments to existing contracts or the execution of new contracts.

42

Operating Expenses

The following table sets forth the components of our total operating expenses.

Fiscal Year Ended
September 30,

$ Change

% Change(1)

2017

2016(2)

2015

2017
vs.
2016

2016
vs.
2015

2017
vs.
2016

. . . . . . . . . . . . . . . . . . . . . . . . . . . $ 2,628 $ 2,226 $ 2,079 $

Personnel
Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Network and processing . . . . . . . . . . . . . . . .
Professional fees . . . . . . . . . . . . . . . . . . . . .
Depreciation and amortization . . . . . . . . . . .
General and administrative . . . . . . . . . . . . .
Litigation provision . . . . . . . . . . . . . . . . . . . .
Visa Europe Framework Agreement loss . .

922
620
409
556
1,060
19
—

869
538
389
502
796
2
1,877

(in millions, except percentages)
147
(3)
64
53
8
249
(12)
1,877

402 $
53
872
82
474
20
336
54
494
264
547
14
17
— (1,877)

18 %
6 %
15 %
5 %
11 %
33 %
NM
(100)%

Total operating expenses(3) . . . . . . . . . . . . $ 6,214 $ 7,199 $ 4,816 $

(985) $ 2,383

(14)%

2016
vs.
2015

7 %
— %
13 %
16 %
2 %
46 %
(86)%
NM

49%

(1) Figures in the table may not recalculate exactly due to rounding. Percentage changes are calculated based on unrounded numbers.
(2) Our operating expenses for fiscal 2016 do not reflect the expenses incurred by Visa Europe from the acquisition date, June 21, 2016, through

June 30, 2016 as the impact was immaterial.

(3) Operating expenses for fiscal 2017 and 2016 include significant items that we do not believe are indicative of our operating performance as
they are related to the charitable donation or the Visa Europe acquisition. See Overview within this Item 7—Management’s Discussion and
Analysis of Financial Condition and Results of Operations.

Total operating expenses decreased primarily due to the $1.9 billion loss related to the effective settlement of
the Framework Agreement between Visa and Visa Europe recorded during fiscal 2016. The remaining components
of total operating expenses increased in fiscal 2017 primarily due to the inclusion of Visa Europe expenses.
Additional factors impacting our operating expenses are discussed below.

(cid:129) Personnel expenses increased in fiscal 2017 driven by higher incentive compensation, combined with
continued increase in headcount reflecting our strategy to invest for future growth. The increase in fiscal
2016 was primarily due to a severance charge related to personnel reductions including planned reductions
at Visa Europe. This increase was partially offset by a decrease in contractor costs, an increase in
personnel costs that were invested in and capitalized as part of technology development projects and lower
incentive compensation.

(cid:129) Network and processing expenses increased in fiscal 2017 and 2016 due to fees associated with the
processing of Russian domestic transactions that transitioned to the Russian NSPK during the third quarter
of fiscal 2015.

(cid:129) Professional fees increased in fiscal 2016 primarily due to transaction costs incurred in connection with our

acquisition of Visa Europe in 2016.

(cid:129) Depreciation and amortization expenses increased in fiscal 2017 primarily due to additional depreciation
from our ongoing investments in technology assets and infrastructure to support our digital solutions and
core business initiatives.

(cid:129) General and administrative expenses increased in fiscal 2017 primarily due to $192 million of expense
related to the Visa Inc. shares held by Visa Europe that were received by the newly-formed Visa
Foundation, as well as an increase in expense to provide product benefits to our account holders as a result
of business growth. The increase in 2016 was mainly due to costs incurred related to our acquisition of Visa
Europe in 2016 as well as net foreign exchange losses incurred as a result of changes in the U.S. dollar
exchange rate against other currencies in which we transact.

43

Non-operating (Expense) Income

The following table sets forth the components of our non-operating (expense) income.

Fiscal Year Ended
September 30,

$ Change

% Change(1)

Interest expense . . . . . . . . . . . . . . . . . . . . . . . $
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(563) $
113

(in millions, except percentages)
(424)
622

(136) $
(443)

(3) $

(66)

(427) $
556

2017

2016(2)

2015

2017
vs.
2016

2016
vs.
2015

2017
vs.
2016

32 %
(80)%

Total non-operating (expense) income . . $

(450) $

129 $

(69) $

(579) $

198

NM

2016
vs.
2015

NM
NM

NM

(1) Figures in the table may not recalculate exactly due to rounding. Percentage changes are calculated based on unrounded numbers.
(2) Fiscal 2016 non-operating (expense) income includes financial results of Visa Europe for the fourth quarter of fiscal 2016, but does not reflect

the financial results of Visa Europe from the acquisition date, June 21, 2016, through June 30, 2016 as the impact was immaterial.

(cid:129)

Interest expense increased during fiscal 2017 and 2016 primarily due to the issuance of fixed-rate senior
notes in each respective period. See Note 8—Debt to our consolidated financial statements included in Item
8—Financial Statements and Supplementary Data of this report.

(cid:129) Other non-operating (expense) income in fiscal 2016 and 2015 was primarily comprised of the following:

▪ net gains of $74 million in fiscal 2016 related to currency forward contracts entered into to mitigate
a portion of our foreign currency exchange rate risk associated with the upfront cash consideration
paid in the Visa Europe acquisition;

▪ a foreign exchange gain of $145 million in fiscal 2016 on euro deposits as a result of holding euro-
denominated bank balances for a short period in advance of the closing of the Visa Europe
acquisition;

▪ a non-cash adjustment of $255 million in the first quarter of fiscal 2016 to decrease the fair value of
the Visa Europe put option, which is not subject to tax, reducing the fair value of the liability to zero;
and

▪ a non-cash adjustment of $110 million in the third quarter of fiscal 2015 to increase the fair value of

the unamended Visa Europe put option, which is not subject to tax.

See Note 4—Fair Value Measurements and Investments and Note 11—Derivative and Non-derivative
Instruments to our consolidated financial statements included in Item 8—Financial Statements and

Financial
Supplementary Data of this report.

Effective Income Tax Rate

In February 2017, to align our corporate structure to the geographic jurisdictions in which we conduct business
operations, we completed a reorganization of Visa Europe and certain other legal entities. As a result of the
reorganization, we recorded a non-recurring, non-cash income tax provision of $1.5 billion primarily related to the
elimination of deferred tax balances originally recognized upon the acquisition of Visa Europe. Associated with this
reorganization, the newly-formed Visa Foundation received all Visa Inc. shares held by Visa Europe that were
previously recorded as treasury stock.

The effective income tax rate was 43% in fiscal 2017 and 25% in fiscal 2016. The effective tax rate in fiscal

2017 differs from the effective tax rate in fiscal 2016 primarily due to:

(cid:129)

the aforementioned $1.5 billion non-recurring, non-cash income tax provision related to the legal entity
reorganization recorded in fiscal 2017;

(cid:129) $71 million tax benefit related to Visa Foundation’s receipt of Visa Inc. shares mentioned above, recorded in

fiscal 2017;

44

(cid:129) $70 million of excess tax benefits related to share-based payments recorded in fiscal 2017, as a result of
the early adoption of Accounting Standards Update 2016-09. See Note 1—Summary of Significant
Accounting Policies to our consolidated financial statements included in Item 8—Financial Statements and
Supplementary Data of this report; and
the absence of:

(cid:129)

▪

the effect of one-time items related to the Visa Europe acquisition recorded during fiscal 2016, the
most significant of which was the $1.9 billion U.S. loss related to the effective settlement of the
Framework Agreement between Visa and Visa Europe. These one-time items impacted the
geographic mix of our global income, resulting in a reduced effective tax rate in fiscal 2016;

▪ an $88 million one-time tax benefit due to the remeasurement of deferred tax liabilities as a result of

the reduction in the UK tax rate enacted in fiscal 2016; and
the non-taxable $255 million revaluation of the Visa Europe put option recorded in fiscal 2016.

▪

The effective income tax rate was 25% in fiscal 2016 and 30% in fiscal 2015. The effective rate in fiscal 2016

differs from the effective tax rate in fiscal 2015 primarily due to:

(cid:129)

the effect of one-time items related to the Visa Europe acquisition, as mentioned above, that impacted the
geographic mix of global income resulting in a reduced effective tax rate in fiscal 2016;

(cid:129) an $88 million one-time tax benefit due to the remeasurement of deferred tax liabilities as a result of the

(cid:129)
(cid:129)

reduction in the UK tax rate enacted in fiscal 2016;
the non-taxable $255 million revaluation of the Visa Europe put option recorded in fiscal 2016; and
the absence of a $296 million tax benefit recognized in fiscal 2015 resulting from the resolution of uncertain
tax positions with taxing authorities. Included in the $296 million was a one-time $239 million tax benefit that
related to prior fiscal years.

Adjusted effective income tax rate. Our financial results for fiscal 2017 and 2016 reflect the impact of certain
significant items that we do not believe are indicative of our ongoing operating performance in the prior or future
years, as they are either non-recurring or have no cash impact. As such, we have presented our adjusted effective
income tax rate in the tables below, which we believe provides a clearer understanding of our operating
performance in fiscal 2017 and 2016. See Overview—Adjusted financial
results within this Management’s
Discussion and Analysis of Financial Condition and Results of Operations for descriptions of the adjustments in the
table below.

As reported . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Elimination of deferred tax balances . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Charitable contribution . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

11,694 $
—
192

4,995
(1,515)
71

Income
Before
Income
Taxes

Fiscal 2017

Income Tax
Provision

Effective
Income Tax
Rate(1)

42.7%

As adjusted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

11,886 $

3,551

29.9%

45

Income
Before
Income
Taxes

Fiscal 2016

Income Tax
Provision

As reported . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Severance cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Remeasurement of deferred tax liability . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Acquisition-related costs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Visa Europe Framework Agreement loss . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net gains on currency forward contracts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Foreign exchange gain on euro deposits . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Revaluation of Visa Europe put option . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

8,012 $
110
—
152
1,877
(74)
(145)
(255)

As adjusted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

9,677 $

2,021
38
88
56
693
(27)
(54)
—

2,815

Effective
Income Tax
Rate(1)

25.2%

29.1%

(1) Figures in the table may not recalculate exactly due to rounding. Effective income tax rate changes are calculated based on unrounded

numbers.

Liquidity and Capital Resources

Management of Our Liquidity

We regularly evaluate cash requirements for current operations, commitments, development activities and
capital expenditures, and we may elect to raise additional funds for these purposes in the future through the
issuance of either debt or equity. Our treasury policies provide management with the guidelines and authority to
manage liquidity risk in a manner consistent with our corporate objectives.

The objectives of our treasury policies are to:

(cid:129) provide adequate liquidity to cover operating expenditures and liquidity contingency scenarios;
(cid:129) ensure timely completion of payments settlement activities;
(cid:129) ensure payments on required litigation settlements;
(cid:129) make planned capital investments in our business;
(cid:129) pay dividends and repurchase our shares at the discretion of our board of directors; and
(cid:129)

invest excess cash in securities that enable us to first meet our working capital and liquidity needs, and earn
additional income.

Based on our current cash flow budgets and forecasts of our short-term and long-term liquidity needs, we
believe that our projected sources of liquidity will be sufficient to meet our projected liquidity needs for more than the
next 12 months. We will continue to assess our liquidity position and potential sources of supplemental liquidity in
view of our operating performance, current economic and capital market conditions, and other
relevant
circumstances.

46

Cash Flow Data

The following table summarizes our cash flow activity for the fiscal years presented:

2017

2016

2015

(in millions)

Total cash provided by (used in):
Operating activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Investing activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Financing activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Effect of exchange rate changes on cash and cash equivalents . . . . . . . . . .

9,208 $
735
(5,924)
236

5,574 $

(10,916)
7,477
(34)

6,584
(1,435)
(3,603)
1

Increase in cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

4,255 $

2,101 $

1,547

Operating activities. Cash provided by operating activities in fiscal 2017 was impacted by the inclusion of Visa
Europe in our results for the full year, while fiscal 2016 had one quarter of results that included Visa Europe. Other
factors impacting cash provided by operating activities include:

(cid:129) $1.9 billion of the consideration paid in the Visa Europe acquisition during fiscal 2016 related to the effective

settlement of the Framework Agreement between us and Visa Europe;

(cid:129) payments of $489 million and $244 million of interest on the outstanding senior notes during fiscal 2017 and

2016, respectively; and

(cid:129) payments of $426 million made from the U.S.

litigation escrow account and a related decrease of

approximately $157 million of income taxes paid during fiscal 2015.

The cash inflows and outflows related to the U.S. litigation escrow account are also reflected as offsetting cash
flows within financing activities for their respective years as they are covered by the U.S. retrospective responsibility
plan. See Note 3—U.S. and Europe Retrospective Responsibility Plans and Note 19—Legal Matters to our
consolidated financial statements included in Item 8—Financial Statements and Supplementary Data of this report.

Investing activities. Cash provided by investing activities in fiscal 2017 reflected net proceeds from maturities
and sales of available-for-sale investment securities. Cash used in investing activities in fiscal 2016 primarily
reflected the up-front cash consideration paid in the Visa Europe acquisition, offset by $2.8 billion of cash held by
Visa Europe at the closing of the transaction in fiscal 2016. See Note 2—Visa Europe to our consolidated financial
statements included in Item 8—Financial Statements and Supplementary Data of this report. Cash used in investing
activities in fiscal 2015 reflected net purchases of available-for-sale securities.

Financing activities. Cash used in financing activities in fiscal 2017 primarily reflected $6.9 billion used to
repurchase class A common stock in the open market and $1.6 billion of dividend payments, partially offset by
$2.5 billion net aggregate proceeds received from our debt issuance completed in September 2017. Cash provided
by financing activities in fiscal 2016 primarily reflected $15.9 billion net aggregate proceeds received from our debt
issuance completed in December 2015, partially offset by $7.0 billion used to repurchase class A common stock in
the open market and $1.4 billion of dividend payments. Cash used in financing activities in fiscal 2015 reflected
payments of $426 million made from the U.S.
in connection with the interchange
multidistrict litigation that offset the impacts discussed above within operating activities, as they are covered by the
U.S. retrospective responsibility plan. See Note 3—U.S. and Europe Retrospective Responsibility Plans, Note 8—
Debt, Note 13—Stockholders’ Equity and Note 19—Legal Matters to our consolidated financial statements included
in Item 8—Financial Statements and Supplementary Data of this report.

litigation escrow account

Sources of Liquidity

Our primary sources of liquidity are cash on hand, cash flow from our operations, our investment portfolio and
access to various equity and borrowing arrangements. Funds from operations are maintained in cash and cash
funding
equivalents and short-term or

long-term available-for-sale investment securities based upon our

47

requirements, access to liquidity from these holdings, and the return that these holdings provide. We believe that
cash flow generated from operations, in conjunction with access to our other sources of liquidity, will be more than
sufficient to meet our ongoing operational needs.

Cash and cash equivalents and short-term and long-term available-for-sale investment securities held by our
foreign subsidiaries, primarily attributable to undistributed earnings, totaled $6.9 billion at September 30, 2017.
Following our legal entity reorganization in the second quarter of fiscal 2017, we returned net $5.0 billion of cash
held by our foreign subsidiaries to the United States in fiscal 2017. This transaction did not constitute a return of
undistributed earnings and was not subject to U.S. income taxes. If it were necessary to repatriate the undistributed
earnings of our foreign subsidiaries for use in the United States, we would be required to pay U.S. income taxes on
the repatriated earnings. It is our intent to indefinitely reinvest the majority of the undistributed earnings outside of
the United States. As such, we have not accrued any U.S. income tax provision in our financial results related to
approximately $12.9 billion of undistributed earnings of our foreign subsidiaries. The amount of income taxes that
would have resulted had these undistributed earnings been repatriated is not practicably determinable.

Available-for-sale investment securities. Our investment portfolio is designed to invest excess cash in
securities which enables us to meet our working capital and liquidity needs. Our investment portfolio primarily
consists of debt securities issued by the U.S. Treasury or U.S. government-sponsored agencies. The majority of
these investments, $3.5 billion, are classified as current and are available to meet short-term liquidity needs. The
remaining non-current investments have stated maturities of more than one year from the balance sheet date,
however, are also generally available to meet short-term liquidity needs.

Factors that may impact the liquidity of our investment portfolio include, but are not limited to, changes to credit
ratings of
the securities, uncertainty related to regulatory developments, actions by central banks and other
monetary authorities, and the ongoing strength and quality of credit markets. We will continue to review our portfolio
in light of evolving market and economic conditions. However, if current market conditions deteriorate, the liquidity
of our investment portfolio may be impacted and we could determine that some of our investments are impaired,
which could adversely impact our financial results. We have policies that limit the amount of credit exposure to any
one financial institution or type of investment.

Commercial paper program. We maintain a commercial paper program to support our working capital
requirements and for other general corporate purposes. Under the program, we are authorized to issue up to
$3.0 billion in outstanding notes, with maturities up to 397 days from the date of issuance. We had no outstanding
obligations under the program at September 30, 2017. See Note 8—Debt to our consolidated financial statements
included in Item 8—Financial Statements and Supplementary Data of this report.

Credit facility. On January 27, 2016, we entered into an unsecured $4.0 billion revolving credit facility. On
January 27, 2017, we extended the term of the credit facility, which will now expire on January 27, 2022. There
were no borrowings under the credit facility as of September 30, 2017 and we were in compliance with all related
covenants as of and during the year ended September 30, 2017. See Note 8—Debt to our consolidated financial
statements included in Item 8—Financial Statements and Supplementary Data of this report.

Universal shelf registration statement. In July 2015, we filed a registration statement with the SEC using a shelf
registration process. As permitted by the registration statement, we may, from time to time, sell shares of debt or
equity securities in one or more transactions. This registration statement expires in July 2018.

Long-term debt. In September 2017, we issued fixed-rate senior notes in an aggregate principal amount of
$2.5 billion, with maturities ranging between 5 and 30 years. We also issued in December 2015 fixed-rate senior
notes in an aggregate principal amount of $16.0 billion, with maturities ranging between 2 and 30 years.
Subsequent to our fiscal year-end, in October 2017, we used the majority of the proceeds from the September 2017
debt issuance to redeem the $1.75 billion of senior notes that was scheduled to mature in December 2017. We are
not subject to any financial covenants and did not experience any changes to our investment credit ratings as a
result of these debt issuances. See Note 8—Debt to our consolidated financial statements included in Item 8—
Financial Statements and Supplementary Data of this report.

48

U.S. Litigation escrow account. Pursuant to the terms of the U.S. retrospective responsibility plan, we maintain
a U.S. litigation escrow account from which monetary liabilities from settlements of, or judgments in, the U.S.
covered litigation will be payable. When we fund the U.S. litigation escrow account, the shares of class B common
stock held by our stockholders are subject to dilution through an adjustment to the conversion rate of the shares of
class B common stock to shares of class A common stock. See Note 3—U.S. and Europe Retrospective
Responsibility Plans and Note 19—Legal Matters to our consolidated financial statements included in Item 8—
Financial Statements and Supplementary Data of this report. The balance in this account at September 30, 2017,
was $1.0 billion and is reflected as restricted cash in our consolidated balance sheet. As these funds are restricted
for the sole purpose of making payments related to the U.S. covered litigation matters, as described below under
Uses of Liquidity, we do not rely on them for other operational needs.

Credit Ratings

At September 30, 2017, our credit ratings by Standard and Poor’s and Moody’s were as follows:

Debt type

Standard and Poor’s

Moody’s

Rating

Outlook

Rating

Outlook

Short-term unsecured debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Long-term unsecured debt

A-1
A+

Stable
Stable

P-1
A1

Stable
Stable

Various factors affect our credit ratings,

the economic
environment, conditions in the electronic payment industry, our financial position and changes in our business
strategy. We do not currently foresee any reasonable circumstances under which our credit ratings would be
significantly downgraded. If a downgrade were to occur, it could adversely impact, among other things, our future
borrowing costs and access to capital markets.

including changes in our operating performance,

Uses of Liquidity

Payments settlement. Payments settlement due to and from our financial institution clients can represent a
substantial daily liquidity requirement. Most U.S. dollar settlements are settled within the same day and do not result
in a net receivable or payable balance, while settlements in currencies other than the U.S. dollar generally remain
outstanding for one to two business days, which is consistent with industry practice for such transactions. In
general, during fiscal 2017, we were not required to fund settlement-related working capital. Our average daily net
settlement position was a net payable of $426 million. We hold about $7 billion of available liquidity, in the form of
cash, cash equivalents and available-for-sale investment securities, to fund daily settlement in the event one or
more of our financial institution clients are unable to settle.

U.S. covered litigation. We are parties to legal and regulatory proceedings with respect to a variety of matters,
including certain litigation that we refer to as the U.S. covered litigation. As noted above, monetary liabilities from
settlements of, or judgments in, the U.S. covered litigation are payable from the U.S. litigation escrow account.
During fiscal 2017, we made no covered litigation payments that were funded from the U.S. litigation escrow
account. At September 30, 2017, the U.S. litigation escrow account had an available balance of $1.0 billion. In June
2016, the approval of the 2012 Settlement Agreement was reversed by the U.S. Court of Appeals for the Second
Circuit. Until the appeals process is complete, it is uncertain whether the Company will be able to resolve the class
plaintiffs’ claims as contemplated by the Settlement Agreement. If the Settlement Agreement is terminated and no
further agreement is reached regarding funds previously paid from the litigation account into settlement funds
pursuant to the Settlement Agreement, we will have the right to approximately $3.0 billion, which would be returned
to the U.S. litigation escrow account. This will increase our taxable income, thereby increasing our taxes to be paid
by approximately $1.1 billion. See Note 3—U.S. and Europe Retrospective Responsibility Plans and Note 19—
Legal Matters to our consolidated financial statements included in Item 8—Financial Statements and Supplementary
Data of this report.

Other litigation. Judgments in and settlements of litigation, other than the U.S. covered litigation, including VE
territory covered litigation or other fines imposed in investigations and proceeding, could give rise to future liquidity
needs.

49

Common stock repurchases. During fiscal 2017, we repurchased 77 million shares of our class A common
stock in the open market using $6.9 billion of cash on hand. As of September 30, 2017, we had remaining
authorized funds of $3.9 billion. In April 2017 our board of directors authorized a share repurchase program for
$5.0 billion. This authorization has no expiration date. All share repurchase programs authorized prior to April 2017
have been completed. See Note 13—Stockholders’ Equity to our consolidated financial statements included in Item
8—Financial Statements and Supplementary Data of this report.

Dividends. During fiscal 2017, we declared and paid $1.6 billion in dividends. In October 2017, our board of
directors declared a quarterly dividend in the aggregate amount of $0.195 per share of class A common stock
(determined in the case of class B and C common stock and series B and C preferred stock on an as-converted
basis). We expect to pay approximately $459 million in connection with this dividend on December 5, 2017. See
Note 13—Stockholders’ Equity to our consolidated financial statements included in Item 8—Financial Statements
and Supplementary Data of this report. We expect to continue paying quarterly dividends in cash, subject to
approval by the board of directors. All preferred and class B and C common stock will share ratably on an
as-converted basis in such future dividends.

Pension and other postretirement benefits. We sponsor various qualified and non-qualified defined benefit
pension and other postretirement benefit plans that provide for retirement and medical benefits for substantially all
employees residing in the United States. As a result of the acquisition of Visa Europe, we assumed the obligations
related to Visa Europe’s defined benefit plan, primarily consisting of the UK pension plans. Our policy with respect
to our U.S. qualified pension plan is to contribute annually in September of each year, an amount not less than the
minimum required under the Employee Retirement Income Security Act. Our U.S. non-qualified pension and other
postretirement benefit plans are funded on a current basis. In relation to the Visa Europe UK pension plans, our
funding policy is to contribute in accordance with the appropriate funding requirements agreed with the trustees of
our UK pension plans. Additional amounts may be agreed with the UK pension plan trustees. In fiscal 2017, 2016
and 2015, we made contributions to our U.S. pension and other postretirement benefit plans of $12 million,
$4 million and $19 million, respectively. For Visa Europe’s UK pension plans, we made contributions of $5 million
and $102 million in fiscal 2017 and 2016, respectively, subsequent to the acquisition date as agreed upon with the
trustees to improve the funding level of the plans. In fiscal 2018, given current projections and assumptions, we
anticipate funding our U.S. pension and other postretirement benefit plans and Visa Europe’s UK defined benefit
pension plans by approximately $3 million and $5 million, respectively. The actual contribution amount will vary
depending upon the funded status of the pension plan, movements in the discount rate, performance of the plan
assets and related tax consequences. See Note 9—Pension, Postretirement and Other Benefits to our consolidated
financial statements included in Item 8—Financial Statements and Supplementary Data of this report.

Capital expenditures. Our capital expenditures increased during fiscal 2017, due to investments in technology,
infrastructure and growth initiatives. We expect to continue investing in technology assets and payments system
infrastructure to support our digital solutions and core business initiatives.

Acquisitions. In February 2017, we acquired a business using $302 million of cash on hand, primarily reflecting
total purchase price less cash received. The acquisition will help Visa’s clients and merchant partners accelerate
digital commerce. On June 21, 2016, we acquired 100% of the share capital of Visa Europe, a payments technology
business. The acquisition positions us to create additional value through increased scale, efficiencies realized by
the integration of both businesses, and benefits related to Visa Europe’s transition from an association to a for-profit
enterprise. We paid up-front cash consideration of €12.2 billion ($13.9 billion) and issued preferred stock convertible
upon certain conditions into approximately 79 million shares of class A common stock, equivalent to a value of
€5.3 billion ($6.1 billion) at the closing stock price of $77.33 on June 21, 2016. Also, in connection with the
purchase, we will pay an additional €1.0 billion, plus 4% compound annual interest, on the third anniversary of the
closing of
to our
consolidated financial statements included in Item 8—Financial Statements and Supplementary Data of this report.

the acquisition. See Note 2—Visa Europe and Note 6—Intangible Assets and Goodwill

50

Fair Value Measurements—Financial Instruments

The assessment of fair value of our financial instruments is based on a fair value hierarchy that requires an
entity to maximize the use of observable inputs and minimize the use of unobservable inputs when measuring fair
value. Observable inputs are obtained from independent sources and can be validated by a third party, whereas
unobservable inputs reflect assumptions regarding what a third party would use in pricing an asset or liability. As of
September 30, 2017, our financial instruments measured at fair value on a recurring basis included approximately
$14.3 billion of assets and $98 million of liabilities. None of these instruments were valued using significant
unobservable inputs. See Note 4—Fair Value Measurements and Investments to our consolidated financial
statements included in Item 8—Financial Statements and Supplementary Data of this report.

Off-Balance Sheet Arrangements

Our off-balance sheet arrangements are primarily comprised of guarantees and indemnifications. Visa has no
off-balance sheet debt, other than lease and purchase order commitments, as discussed below and reflected in our
contractual obligations table.

Indemnifications

We indemnify our financial institution clients for settlement losses suffered due to the failure of any other client
to fund its settlement obligations in accordance with our rules. The amount of the indemnification is limited to the
amount of unsettled Visa payment transactions at any point in time. We maintain global credit settlement risk
policies and procedures to manage settlement risk, which may require clients to post collateral
if certain credit
standards are not met. See Note 1—Summary of Significant Accounting Policies and Note 10—Settlement
Guarantee Management to our consolidated financial statements included in Item 8—Financial Statements and
Supplementary Data of this report.

In the ordinary course of business, we enter into contractual arrangements with financial institutions and other
clients and partners under which we may agree to indemnify the client for certain types of losses incurred relating to
the services we provide or otherwise relating to our performance under the applicable agreement.

Contractual Obligations

Our contractual commitments will have an impact on our future liquidity. The contractual obligations identified
in the table below include both on- and off-balance sheet transactions that represent a material, expected or
contractually committed future obligation as of September 30, 2017. We believe that we will be able to fund these
obligations through cash generated from our operations and available credit facilities.

Payments Due by Period

Less than
1 Year

1-3
Years

3-5
Years
(in millions)

More than
5 Years

Total

Long-term debt(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Purchase orders(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Leases(3) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Client incentives(4) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Marketing and sponsorship(5) . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Dividends(6)
Deferred purchase consideration(7)
. . . . . . . . . . . . . . . . . .

2,298 $
827
155
6,306
124
459
—

1,074 $ 4,974 $ 18,386 $ 26,732
979
626
26,788
432
459
1,331

124
187
8,475
235
—
1,331

26
121
6,663
73
—
—

2
163
5,344
—
—
—

Total(8),(9)

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 10,169 $ 11,426 $11,857 $ 23,895 $ 57,347

(1) Amounts presented include payments for both interest and principal. Also see Note 8—Debt to our consolidated financial statements included

in Item 8—Financial Statements and Supplementary Data of this report.

51

(2) Represents agreements to purchase goods and services that specify significant

terms, including:

fixed or minimum quantities to be

(3)

purchased, minimum or variable price provisions, and the approximate timing of the transaction.
Includes operating leases for premises, equipment and software licenses, which range in terms from less than one year to twenty years.
(4) Future cash payments for long-term contracts with financial institution clients and other business partners is unknowable due to the inherent
unpredictability of payment and transaction volume. These agreements, which range in terms from one to sixteen years, can provide card
issuance and/or conversion support, volume/growth targets and marketing and program support based on specific performance
requirements. These payment amounts are our best estimates and will
likely change materially based on actual client performance,
amendments to existing contracts or the execution of new contracts. Related amounts disclosed in Note 16—Commitments and
Contingencies to our consolidated financial statements represent the associated expected reduction of revenue related to these agreements,
which are also estimates that will likely change materially due to the same factors described above.

(5) Visa is a party to contractual sponsorship agreements ranging from approximately two to sixteen years. These contracts are designed to
increase Visa brand recognition, drive Visa product usage, and differentiate Visa against competition. Over the life of these contracts, Visa is
required to make payments in exchange for certain advertising and promotional rights. In connection with these contractual commitments,
Visa has an obligation to spend certain minimum amounts for advertising and marketing promotion over the life of the contract. For
obligations where the individual years of spend are not specified in the contract, we have estimated the timing of when these amounts will be
spent.
Includes expected dividend amount of $459 million as dividends were declared in October 2017 and will be paid on December 5, 2017 to all
holders of record of Visa’s common stock as of November 17, 2017.

(6)

(7) On June 21, 2016, we acquired 100% of the share capital of Visa Europe. In connection with the purchase, we will pay an additional
€1.0 billion, plus 4% compound annual interest, on the third anniversary of the closing of the Visa Europe acquisition. Amount presented was
converted to U.S. dollar at the September 30, 2017 exchange rate. See Note 2—Visa Europe to our consolidated financial statements
included in Item 8—Financial Statements and Supplementary Data of this report.

(8) We have liabilities for uncertain tax positions of $1.1 billion. At September 30, 2017, we had also accrued $84 million of interest and
$34 million of penalties associated with our uncertain tax positions. We cannot determine the range of cash payments that will be made and
the timing of the cash settlements, if any, associated with our uncertain tax positions. Therefore, no amounts related to these obligations
have been included in the table.

(9) We evaluate the need to make contributions to our pension plan after considering the funded status of the pension plan, movements in the
discount rate, performance of the plan assets and related tax consequences. Expected contributions to our pension plan have not been
included in the table as such amounts are dependent upon the considerations discussed above, and may result in a wide range of amounts.
See Note 9—Pension, Postretirement and Other Benefits to our consolidated financial statements included in Item 8—Financial Statements
and Supplementary Data of this report and the Liquidity and Capital Resources section of this Management’s Discussion and Analysis of
Financial Condition and Results of Operations.

Critical Accounting Estimates

Our consolidated financial statements are prepared in accordance with accounting principles generally
accepted in the United States of America which require us to make judgments, assumptions and estimates that
affect the amounts reported. See Note 1—Summary of Significant Accounting Policies to our consolidated financial
statements included in Item 8—Financial Statements and Supplementary Data of this report. We have established
policies and control procedures which seek to ensure that estimates and assumptions are appropriately governed
and applied consistently from period to period. However, actual results could differ from our assumptions and
estimates, and such differences could be material.

We believe that the following accounting estimates are the most critical to fully understand and evaluate our
reported financial results, as they require our most subjective or complex management judgments, resulting from
the need to make estimates about the effect of matters that are inherently uncertain and unpredictable.

Revenue Recognition—Client Incentives

Critical estimates. We enter into incentive agreements with financial institution clients, merchants and other
business partners for various programs designed to build payments volume, increase Visa product acceptance and
win merchant routing transactions over our network. These incentives are primarily accounted for as reductions to
operating revenues; however, if a separate identifiable benefit at fair value can be established, they are accounted
for as operating expenses. We generally capitalize advance incentive payments under these agreements if select
criteria are met. The capitalization criteria include the existence of future economic benefits to Visa, the existence of
legally enforceable recoverability language (e.g., early termination clauses), management’s ability and intent to
enforce the recoverability language and the ability to generate future earnings from the agreement in excess of
amounts deferred. Capitalized amounts are amortized over the shorter of the period of contractual recoverability or

52

the corresponding period of economic benefit. Incentives not yet paid are accrued systematically and rationally
based on management’s estimate of each client’s performance. These accruals are regularly reviewed and
estimates of performance are adjusted as appropriate, based on changes in performance expectations, actual client
performance, amendments to existing contracts or the execution of new contracts.

Assumptions and judgment. Estimation of client incentives relies on forecasts of payments volume, card
issuance and card conversion. Performance is estimated using client-reported information, transactional information
accumulated from our systems, historical
information and discussions with our clients, merchants and business
partners.

Impact if actual results differ from assumptions. If actual performance or recoverable cash flows are not
consistent with our estimates, client incentives may be materially different than initially recorded. Increases in
incentive payments are generally driven by increased payments and transaction volume, which drive our net
revenues. As a result, in the event incentive payments exceed estimates, such payments are not expected to have
a material effect on our financial condition, results of operations or cash flows. The cumulative impact of a revision
in estimates is recorded in the period such revisions become probable and estimable. For the year ended
September 30, 2017, client incentives represented 20% of gross operating revenues.

Legal and Regulatory Matters

Critical estimates. We are currently involved in various legal proceedings, the outcomes of which are not within
our complete control or may not be known for prolonged periods of time. Management is required to assess the
probability of loss and amount of such loss, if any, in preparing our financial statements.

Assumptions and judgment. We evaluate the likelihood of a potential loss from legal or regulatory proceedings
to which we are a party. We record a liability for such claims when a loss is deemed probable and the amount can
be reasonably estimated. Significant judgment may be required in the determination of both probability and whether
an exposure is reasonably estimable. Our judgments are subjective based on the status of the legal or regulatory
proceedings, the merits of our defenses and consultation with in-house and outside legal counsel. As additional
information becomes available, we reassess the potential
liability related to pending claims and may revise our
estimates.

Our U.S. retrospective responsibility plan only addresses monetary liabilities from settlements of, or final
judgments in, the U.S. covered litigation. The plan’s mechanisms include the use of the U.S. litigation escrow
account. The accrual related to the U.S. covered litigation could be either higher or lower than the U.S. litigation
escrow account balance. We did not record an accrual for the U.S. covered litigation during fiscal 2017. Our Europe
retrospective responsibility plan only covers Visa Europe territory covered litigation (and resultant liabilities and
losses) relating to the covered period, subject to certain limitations, and does not cover any fines or penalties
incurred in the European Commission proceedings or any other matter. See Note 3—U.S. and Europe
Retrospective Responsibility Plans and Note 19—Legal Matters to our consolidated financial statements included in
Item 8—Financial Statements and Supplementary Data of this report.

Impact if actual results differ from assumptions. Due to the inherent uncertainties of the legal and regulatory
processes in the multiple jurisdictions in which we operate, our judgments may be materially different than the
actual outcomes, which could have material adverse effects on our business, financial conditions and results of
operations. See Note 19—Legal Matters to our consolidated financial statements included in Item 8—Financial
Statements and Supplementary Data of this report.

Income Taxes

Critical estimates. In calculating our effective income tax rate, we make judgments regarding certain tax

positions, including the timing and amount of deductions and allocations of income among various tax jurisdictions.

53

Assumptions and judgment. We have various tax filing positions with regard to the timing and amount of
deductions and credits, the establishment of liabilities for uncertain tax positions and the allocation of income among
various tax jurisdictions. We are also required to inventory, evaluate and measure all uncertain tax positions taken
or to be taken on tax returns and to record liabilities for the amount of such positions that may not be sustained, or
may only be partially sustained, upon examination by the relevant taxing authorities.

Impact if actual results differ from assumptions. Although we believe that our estimates and judgments are
reasonable, actual results may differ from these estimates. Some or all of these judgments are subject to review by
the taxing authorities. If one or more of the taxing authorities were to successfully challenge our right to realize
some or all of the tax benefit we have recorded, and we were unable to realize this benefit, it could have a material
adverse effect on our financial results and cash flows.

ITEM 7A. Quantitative and Qualitative Disclosures about Market Risk

Market risk is the potential economic loss arising from adverse changes in market factors. Our exposure to
financial market risks results primarily from fluctuations in foreign currency exchange rates, interest rates and equity
prices. Aggregate risk exposures are monitored on an ongoing basis.

Foreign Currency Exchange Rate Risk

We are exposed to adverse fluctuations in foreign currency exchange rates. Risks from foreign currency
exchange rate fluctuations are primarily related to adverse changes in the functional currency value of revenues
generated from foreign currency-denominated transactions and adverse changes in the functional currency value of
payments in foreign currencies. We manage these risks by entering into foreign currency forward contracts that
hedge exposures of the variability in the functional currency equivalent of anticipated non-functional currency
denominated cash flows. Our foreign currency exchange rate risk management program reduces, but does not
entirely eliminate, the impact of foreign currency exchange rate movements.

The aggregate notional amounts of our foreign currency forward contracts outstanding in our exchange rate
risk management program, including contracts not designated for cash flow hedge accounting, were $3.1 billion and
$2.7 billion at September 30, 2017 and 2016, respectively. The aggregate notional amount outstanding at
September 30, 2017 is fully consistent with our strategy and treasury policy aimed at reducing foreign exchange risk
below a predetermined and approved threshold. However, actual results could materially differ from our forecast.
The effect of a hypothetical 10% increase or decrease in the value of the functional currencies is estimated to
create an additional fair value gain of approximately $210 million or loss of approximately $250 million, respectively,
on our foreign currency forward contracts outstanding at September 30, 2017. See Note 1—Summary of Significant
Accounting Policies and Note 11—Derivative and Non-derivative Financial Instruments to our consolidated financial
statements included in Item 8—Financial Statements and Supplementary Data of this report.

On June 21, 2016, we acquired 100% of the share capital of Visa Europe. On the third anniversary of the
Closing, we will pay additional purchase consideration of €1 billion, plus 4.0% compounded annual interest. See
Note 2—Visa Europe to our consolidated financial statements included in Item 8—Financial Statements and
Supplementary Data of this report. As such, we are exposed to foreign currency exchange rate risk with respect to
fluctuations of the U.S. dollar against the euro. A hypothetical 10% decline in the U.S. dollar against the euro,
compared to the exchange rate at September 30, 2017, would increase the deferred purchase consideration liability
by $130 million, including interest.

We are further exposed to foreign currency exchange rate risk as the functional currency of Visa Europe is the
euro. Translation from the euro to the U.S. dollar is performed for balance sheet accounts using exchange rates in
effect at the balance sheet date and for revenue and expense accounts using an average exchange rate for the
period. Resulting translation adjustments are reported as a component of accumulated other comprehensive
income or loss on the consolidated balance sheets. A hypothetical 10% change in the euro against the U.S. dollar
compared to the exchange rate at September 30, 2017, would result in a foreign currency translation adjustment of

54

$2 billion. We designate a portion of our euro-denominated deferred consideration liability as a net investment
hedge against a portion of the foreign exchange rate exposure of our net investment of $18.8 billion in Visa Europe.
Changes in the value of the deferred cash consideration liability, attributable to a change in exchange rates at the
end of each reporting period, partially offset the foreign currency translation of the Company’s net investment
recorded in accumulated other comprehensive income in the Company’s consolidated balance sheet. See Note 1—
Summary of Significant Accounting Policies and Note 11—Derivative and Non-derivative Financial Instruments to
our consolidated financial statements included in Item 8—Financial Statements and Supplementary Data of this
report.

We are also subject to foreign currency exchange risk in daily settlement activities. This risk arises from the
timing of rate setting for settlement with clients relative to the timing of market trades for balancing currency
positions. Risk in settlement activities is limited through daily operating procedures, including the utilization of Visa
settlement systems and our interaction with foreign exchange trading counterparties.

Interest Rate Risk

Our investment portfolio assets are held in both fixed-rate and adjustable-rate securities. These assets are
included in cash equivalents and short-term or long-term available-for-sale investments. Investments in fixed-rate
instruments carry a degree of interest rate risk. The fair value of fixed-rate securities may be adversely impacted
due to a rise in interest rates. Additionally, a falling-rate environment creates reinvestment risk because as
securities mature, the proceeds are reinvested at a lower rate, generating less interest income. Historically, we have
been able to hold investments until maturity. Neither our operating results or cash flows have been, nor are they
expected to be, materially impacted by a sudden change in market interest rates.

The fair value balances of our fixed-rate investment securities at September 30, 2017 and 2016 were
$6.4 billion and $5.1 billion, respectively. A hypothetical 100 basis point increase or decrease in interest rates would
create an estimated change in fair value of approximately $29 million on our fixed-rate investment securities at
September 30, 2017. The fair value balances of our adjustable-rate debt securities were $1.8 billion and $2.2 billion
at September 30, 2017 and 2016, respectively.

Pension Plan Risk

At September 30, 2017 and 2016, our U.S. defined benefit pension plan assets were $1.1 billion at each year
end, and projected benefit obligations were $0.9 billion and $1.1 billion, respectively. A material adverse decline in
the value of pension plan assets and/or the discount rate for benefit obligations would result in a decrease in the
funded status of the pension plan, an increase in pension cost and an increase in required funding. A hypothetical
10% decrease in the value of pension plan assets and a 1% decrease in the discount rate would result in an
aggregate decrease of approximately $241 million in the funded status and an increase of approximately $44 million
in pension cost.

At September 30, 2017 and 2016, our non-U.S. defined benefit pension plan assets were $433 million and
$415 million, respectively, and projected benefit obligations were $433 million and $474 million, respectively. A
material adverse decline in the value of pension plan assets and/or the discount rate for benefit obligations would
result in a decrease in the funded status of the pension plan, an increase in pension cost and an increase in
required funding. A hypothetical 10% decrease in the value of pension plan assets and a 1% decrease in the
discount rate would result in an aggregate decrease of approximately $157 million in the funded status and an
increase of approximately $11 million in pension cost.

We will continue to monitor the performance of pension plan assets and market conditions as we evaluate the

amount of our contribution to the pension plan for fiscal 2018, if any, which would be made in September 2018.

55

ITEM 8. Financial Statements and Supplementary Data

VISA INC.

INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

As of September 30, 2017 and 2016 and for the years ended September 30, 2017, 2016 and 2015

Page

Report of Independent Registered Public Accounting Firm . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Balance Sheets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Statements of Operations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Statements of Comprehensive Income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Statements of Changes in Equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Consolidated Statements of Cash Flows . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Notes to the Consolidated Financial Statements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

57
58
59
60
61
64
65

56

Report of Independent Registered Public Accounting Firm

The Board of Directors and Stockholders
Visa Inc.:

We have audited the accompanying consolidated balance sheets of Visa Inc. and subsidiaries as of
September 30, 2017 and 2016, and the related consolidated statements of operations, comprehensive income,
changes in equity, and cash flows for each of the years in the three-year period ended September 30, 2017. We also
have audited Visa Inc.’s internal control over financial reporting as of September 30, 2017, based on Internal Control –
Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway Commission
(COSO). Visa Inc.’s management is responsible for these consolidated financial statements, for maintaining effective
internal control over financial reporting, and for its assessment of the effectiveness of internal control over financial
reporting, included in the accompanying Management’s Report on Internal Control over Financial Reporting. Our
responsibility is to express an opinion on these consolidated financial statements and an opinion on the Company’s
internal control over financial reporting based on our audits.

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board
(United States). Those standards require that we plan and perform the audits to obtain reasonable assurance about
whether the financial statements are free of material misstatement and whether effective internal control over financial
reporting was maintained in all material respects. Our audits of the consolidated financial statements included
examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements, assessing
the accounting principles used and significant estimates made by management, and evaluating the overall financial
statement presentation. Our audit of internal control over financial reporting included obtaining an understanding of
internal control over financial reporting, assessing the risk that a material weakness exists, and testing and evaluating
the design and operating effectiveness of internal control based on the assessed risk. Our audits also included
performing such other procedures as we considered necessary in the circumstances. We believe that our audits
provide a reasonable basis for our opinions.

A company’s internal control over financial reporting is a process designed to provide reasonable assurance
regarding the reliability of financial reporting and the preparation of financial statements for external purposes in
accordance with generally accepted accounting principles. A company’s internal control over financial reporting
includes those policies and procedures that (1) pertain to the maintenance of records that, in reasonable detail,
accurately and fairly reflect the transactions and dispositions of the assets of the company; (2) provide reasonable
assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance
with generally accepted accounting principles, and that receipts and expenditures of the company are being made
only in accordance with authorizations of management and directors of the company; and (3) provide reasonable
assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s
assets that could have a material effect on the financial statements.

its inherent

Because of

internal control over financial reporting may not prevent or detect
misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that
controls may become inadequate because of changes in conditions, or that the degree of compliance with the
policies or procedures may deteriorate.

limitations,

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects,
the financial position of Visa Inc. and subsidiaries as of September 30, 2017 and 2016, and the results of their
operations and their cash flows for each of the years in the three-year period ended September 30, 2017, in
conformity with U.S. generally accepted accounting principles. Also in our opinion, Visa Inc. maintained, in all
material respects, effective internal control over financial reporting as of September 30, 2017, based on Internal
Control – Integrated Framework (2013) issued by the Committee of Sponsoring Organizations of the Treadway
Commission (COSO).

/s/ KPMG LLP
Santa Clara, California
November 16, 2017

57

VISA INC.

CONSOLIDATED BALANCE SHEETS

September 30,
2017

September 30,
2016

(in millions, except par value data)

Assets
Cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Restricted cash—U.S. litigation escrow (Note 3)
Investment securities (Note 4):

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Trading . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Available-for-sale . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Settlement receivable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accounts receivable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Customer collateral (Note 10) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Current portion of client incentives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Prepaid expenses and other current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total current assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Investment securities, available-for-sale (Note 4) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Client incentives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Property, equipment and technology, net (Note 5) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intangible assets, net (Note 2 and Note 6)
Goodwill (Note 2 and Note 6) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Liabilities
Accounts payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Settlement payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Customer collateral (Note 10) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued compensation and benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Client incentives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued liabilities (Note 7) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Current maturities of long-term debt (Note 8) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued litigation (Note 19) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total current liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Long-term debt (Note 8)
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred tax liabilities (Note 18) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Deferred purchase consideration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other liabilities (Note 7) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Commitments and contingencies (Note 16)

Equity
Preferred stock, $0.0001 par value, 25 shares authorized and 5 shares issued and outstanding as follows:

Series A convertible participating preferred stock, none issued (Note 2 and Note 13) . . . . . . . . . . . . . . .
Series B convertible participating preferred stock, 2 shares issued and outstanding at September 30,
2017 and 2016 (Note 2 and Note 13)
Series C convertible participating preferred stock, 3 shares issued and outstanding at September 30,
2017 and 2016 (Note 2 and Note 13)

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Class A common stock, $0.0001 par value, 2,001,622 shares authorized, 1,818 and 1,871 shares issued
and outstanding at September 30, 2017 and 2016, respectively (Note 13) . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Class B common stock, $0.0001 par value, 622 shares authorized, 245 shares issued and outstanding at
September 30, 2017 and 2016 (Note 13)
Class C common stock, $0.0001 par value, 1,097 shares authorized, 13 and 17 shares issued and
outstanding at September 30, 2017 and 2016, respectively (Note 13) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Treasury stock (Note 13) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Right to recover for covered losses (Note 3) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Additional paid-in capital . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accumulated income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accumulated other comprehensive income (loss), net:

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Investment securities, available-for-sale . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Defined benefit pension and other postretirement plans . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Derivative instruments classified as cash flow hedges . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Foreign currency translation adjustments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total accumulated other comprehensive income (loss), net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total liabilities and equity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

9,874 $
1,031

82
3,482
1,422
1,132
1,106
344
550
19,023
1,926
591
2,253
1,226
27,848
15,110
67,977 $

179 $

2,003
1,106
757
2,089
1,129
1,749
982
9,994
16,618
5,980
1,304
1,321
35,217

—

2,326

3,200

—

—

—
—
(52)
16,900
9,508

73
(76)
(36)
917
878
32,760
67,977 $

5,619
1,027

71
3,248
1,467
1,041
1,001
284
555
14,313
3,931
448
2,150
893
27,234
15,066
64,035

203
2,084
1,001
673
1,976
1,128
—
981
8,046
15,882
4,808
1,225
1,162
31,123

—

2,516

3,201

—

—

—
(170)
(34)
17,395
10,462

36
(225)
(50)
(219)
(458)
32,912
64,035

See accompanying notes, which are an integral part of these consolidated financial statements.

58

VISA INC.

CONSOLIDATED STATEMENTS OF OPERATIONS

For the Years Ended
September 30,

2017

2016 (1)

2015

(in millions, except per share data)

Operating Revenues
Service revenues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Data processing revenues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
International transaction revenues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other revenues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Client incentives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net operating revenues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

7,975 $
7,786
6,321
841
(4,565)
18,358

6,747 $
6,272
4,649
823
(3,409)
15,082

6,302
5,552
4,064
823
(2,861)
13,880

Operating Expenses
Personnel
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Network and processing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Professional fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Depreciation and amortization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
General and administrative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Litigation provision (Note 19) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Visa Europe Framework Agreement loss . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Operating income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Non-operating (Expense) Income
Interest expense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other (Note 4 and Note 11) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Total non-operating (expense) income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2,628
922
620
409
556
1,060
19
—
6,214
12,144

(563)
113
(450)

2,226
869
538
389
502
796
2
1,877
7,199
7,883

(427)
556
129

Income before income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Income tax provision (Note 18) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

11,694
4,995
6,699 $

8,012
2,021
5,991 $

2,079
872
474
336
494
547
14
—
4,816
9,064

(3)
(66)
(69)

8,995
2,667
6,328

Basic earnings per share (Note 14)

Class A common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Class B common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2.80 $

4.62 $

2.49 $

4.10 $

2.58

4.26

Class C common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

11.21 $

9.94 $

10.33

Basic weighted-average shares outstanding (Note 14)

Class A common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

1,845

1,906

1,954

Class B common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Class C common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Diluted earnings per share (Note 14)

Class A common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Class B common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

245

14

245

19

2.80 $

4.61 $

2.48 $

4.09 $

245

22

2.58

4.25

Class C common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

11.19 $

9.93 $

10.30

Diluted weighted-average shares outstanding (Note 14)

Class A common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2,395

2,414

2,457

Class B common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Class C common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

245

14

245

19

245

22

(1) The Company did not include Visa Europe’s financial results in the Company’s consolidated statements of operations from the acquisition
date, June 21, 2016, through June 30, 2016 as the impact was immaterial. The Company’s consolidated statement of operations for the year
ended September 30, 2016 includes Visa Europe’s financial results for the three months ended September 30, 2016. See Note 2—Visa
Europe.

See accompanying notes, which are an integral part of these consolidated financial statements.

59

CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME

VISA INC.

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Other comprehensive income (loss), net of tax:
Investment securities, available-for-sale:

Net unrealized gain (loss) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income tax effect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Reclassification adjustment for net loss (gain) realized in net income . . . . . . . . . . . . . . . . . . . . .

Income tax effect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Defined benefit pension and other postretirement plans:

Net unrealized actuarial gain (loss) and prior service credit

. . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income tax effect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Amortization of actuarial loss (gain) and prior service credit realized in net income . . . . . . . . . .

Income tax effect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Derivative instruments classified as cash flow hedges:

Net unrealized (loss) gain . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Income tax effect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Reclassification adjustment for net loss (gain) realized in net income . . . . . . . . . . . . . . . . . . . . .

Income tax effect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Foreign currency translation adjustments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other comprehensive income (loss), net of tax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

For the Years Ended
September 30,

2017

2016

2015

(in millions)

6,699 $

5,991 $

6,328

60

(24)

1

—

183

(54)

32

(12)

(22)

15

33

(12)

1,136

1,336

51

(18)

(3)

1

(21)

8

(21)

8

(106)

(122)

36

10

(4)

(74)

9

(103)

35

(218)

(384)

45

(1)

1

172

(51)

(102)

26

1

(57)

Comprehensive income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

8,035 $

5,607 $

6,271

See accompanying notes, which are an integral part of these consolidated financial statements.

60

CONSOLIDATED STATEMENTS OF CHANGES IN EQUITY

VISA INC.

Common Stock

Class A

Class B

Class C

Additional
Paid-In Capital

Accumulated
Income

(in millions, except per share data)

Accumulated
Other
Comprehensive
Loss

Total
Equity

Balance as of September 30, 2014 . . . . . . . . . . . . . . . . . . . .

1,978

245

22 $

18,299 $

Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Other comprehensive loss, net of tax . . . . . . . . . . . . . . . . . . . .

Comprehensive income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Conversion of class C common stock upon sale into public

market . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Issuance and vesting of restricted stock and performance-

based shares . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

11

4

(2)

Share-based compensation, net of forfeitures (Note 15) . . . . .

(1) (1)

Restricted stock and performance-based shares settled in

cash for taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(1)

6
1

Excess tax benefit for share-based compensation . . . . . . . . .

Cash proceeds from issuance of common stock under

employee equity plans . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3

Cash dividends declared and paid, at a quarterly amount of

$0.12 per as-converted share . . . . . . . . . . . . . . . . . . . . . . . .
Repurchase of class A common stock . . . . . . . . . . . . . . . . . . .

(44)

187

(108)

84

82

(471)

9,131 $

6,328

(1,177)
(2,439)

(17) $

27,413

(57)

6,328

(57)

6,271

—

—

187

(108)

84

82

(1,177)
(2,910)

29,842

Balance as of September 30, 2015 . . . . . . . . . . . . . . . . . . . .

1,950

245

20 $

18,073 $

11,843 $

(74) $

(1) Decrease in Class A common stock related to forfeitures of restricted stock awards.

See accompanying notes, which are an integral part of these consolidated financial statements.

CONSOLIDATED STATEMENTS OF CHANGES IN EQUITY—(Continued)

VISA INC.

Preferred Stock(1) Common Stock

Series
B

Series
C

Class
A

Class
B

Class
C

Preferred
Stock

Treasury
Stock

Right to
Recover for
Covered
Losses

Additional
Paid-In
Capital

Accumulated
Income

Accumulated
Other
Comprehensive
Loss

Total
Equity

Balance as of September 30, 2015 . . . . .

—

— 1,950

245

20 $

(in millions, except per share data)
— $

— $ 18,073 $

— $

11,843 $

5,991

6
2

Net income . . . . . . . . . . . . . . . . . . . . . . . . . .
Other comprehensive loss, net of tax . . . . .

Comprehensive income . . . . . . . . . . . . . . . .
Issuance of preferred stock (Note 2 and

Note 13) . . . . . . . . . . . . . . . . . . . . . . . . . .

VE territory covered losses incurred

(Note 3) . . . . . . . . . . . . . . . . . . . . . . . . . . .

Class C common stock held by Visa

Europe, a wholly-owned subsidiary of
Visa Inc. (Note 13) . . . . . . . . . . . . . . . . . .
Conversion of class C common stock upon
sale into public market . . . . . . . . . . . . . . .

Issuance and vesting of restricted stock

and performance-based shares . . . . . . .

Share-based compensation, net of

forfeitures (Note 15) . . . . . . . . . . . . . . . . .

Restricted stock and performance-based

shares settled in cash for taxes . . . . . . .

Excess tax benefit for share-based

compensation . . . . . . . . . . . . . . . . . . . . . .

Cash proceeds from issuance of common

stock under employee equity plans . . . .

Cash dividends declared and paid, at a

quarterly amount of $0.14 per
as-converted share . . . . . . . . . . . . . . . . .

Repurchase of class A common stock

(Note 13) . . . . . . . . . . . . . . . . . . . . . . . . . .

2

3

5,717

(34)

(1)

(2)

(170)

8

2

— (2)

(1)

3

(91)

221

(92)

63

95

(1,350)

(965)

(6,022)

(74) $ 29,842

(384)

5,991
(384)

5,607

5,717

(34)

(170)

—

—

221

(92)

63

95

(1,350)

(6,987)

Balance as of September 30, 2016 . . . . .

2

3 1,871

245

17 $ 5,717 $

(170) $

(34) $ 17,395 $

10,462 $

(458) $ 32,912

(1) Series B and C preferred stock are alternatively referred to as UK&I and Europe preferred stock, respectively.
(2) Decrease in Class A common stock related to forfeitures of restricted stock awards is less than one million shares.

See accompanying notes, which are an integral part of these consolidated financial statements.

CONSOLIDATED STATEMENTS OF CHANGES IN EQUITY—(Continued)

VISA INC.

Preferred Stock(1)

Common Stock

Series
B

Series
C

Class
A

Class
B

Class
C

Preferred
Stock

Treasury
Stock

Right to
Recover for
Covered
Losses

Additional
Paid-In
Capital

Accumulated
Income

Accumulated
Other
Comprehensive
Loss

Total
Equity

(in millions, except per share data)

Balance as of September 30, 2016 . . .

2

3 1,871

245

17 $ 5,717 $

(170) $

(34) $ 17,395 $

10,462 $

(458) $ 32,912

6
3

Net income . . . . . . . . . . . . . . . . . . . . . . .
Other comprehensive income, net of

tax . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Comprehensive income . . . . . . . . . . . . .
VE territory covered losses incurred

(Note 3) . . . . . . . . . . . . . . . . . . . . . . . .

Recovery through conversion rate

adjustment (Note 3 and Note 13)
Charitable contribution of Visa Inc.

. . .

shares (Note 13 and Note 18) . . . . . .

Treasury stock appreciation, net of

tax . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Conversion of class C common stock

upon sales into public market

. . . . . .
Issuance and vesting of restricted stock
and performance-based shares . . . . .

Share-based compensation, net of

forfeitures (Note 15) . . . . . . . . . . . . . .

Restricted stock and performance-
based shares settled in cash for
taxes . . . . . . . . . . . . . . . . . . . . . . . . . .

Cash proceeds from issuance of

common stock under employee
equity plans . . . . . . . . . . . . . . . . . . . . .
Cash dividends declared and paid, at a

quarterly amount of $0.165 per
as-converted share (Note 13) . . . . . .

Repurchase of class A common stock

(Note 13) . . . . . . . . . . . . . . . . . . . . . . .

2

17

2

— (2)

(1)

4

(77)

(209)

191

(191)

170

(4)

6,699

1,336

14

235

(76)

149

(1,579)

(817)

(6,074)

6,699

1,336

8,035

(209)

—

170

14

—

—

235

(76)

149

(1,579)

(6,891)

Balance as of September 30, 2017 . . .

2

3 1,818

245

13 $ 5,526 $

— $

(52) $ 16,900 $

9,508 $

878 $ 32,760

(1) Series B and C preferred stock are alternatively referred to as UK&I and Europe preferred stock, respectively.
(2) Decrease in Class A common stock related to forfeitures of restricted stock awards is less than one million shares.

See accompanying notes, which are an integral part of these consolidated financial statements.

VISA INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS

For the Years Ended
September 30,

2017

2016
(in millions, except noted otherwise)

2015

Operating Activities
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Adjustments to reconcile net income to net cash provided by operating activities:

6,699 $

5,991 $

6,328

Client incentives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Fair value adjustment for the Visa Europe put option . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Share-based compensation (Note 15) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Excess tax benefit for share-based compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Depreciation and amortization of property, equipment, technology and intangible assets . . . . . . . . .
Deferred income taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Right to recover for covered losses recorded in equity (Note 3) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Charitable contribution of Visa Inc. shares (Note 13 and Note 18)
. . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Change in operating assets and liabilities:

Settlement receivable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accounts receivable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Client incentives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accounts payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Settlement payable . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued and other liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued litigation (Note 19) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net cash provided by operating activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Investing Activities
Purchases of property, equipment, technology and intangible assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from sales of property, equipment and technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Investment securities, available-for-sale:

Purchases . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from maturities and sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Acquisitions, net of $2.8 billion cash received from Visa Europe (Note 2) . . . . . . . . . . . . . . . . . . . . . . . . . . .
Purchases of / contributions to other investments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds / distributions from other investments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net cash provided by (used in) investing activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Financing Activities
Repurchase of class A common stock (Note 13) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Treasury stock—class C common stock (Note 13)
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Dividends paid (Note 13) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Proceeds from issuance of senior notes (Note 8)
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Debt issuance costs (Note 8) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments from U.S. litigation escrow account—U.S. retrospective responsibility plan (Note 3 and

4,565
—
235
—
556
1,700
(209)
192
50

94
(54)
(4,628)
(252)
(30)
(176)
465
1
9,208

(707)
12

(3,238)
5,012
(302)
(46)
4
735

(6,891)
—
(1,579)
2,488
(15)

3,409
(255)
221
(63)
502
(764)
(9)
—
64

391
(65)
(3,508)
(315)
43
(302)
277
(43)
5,574

(523)
—

(10,426)
9,119
(9,082)
(10)
6
(10,916)

(6,987)
(170)
(1,350)
15,971
(98)

Note 19) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cash proceeds from issuance of common stock under employee equity plans . . . . . . . . . . . . . . . . . . . . . .
Restricted stock and performance-based shares settled in cash for taxes . . . . . . . . . . . . . . . . . . . . . . . . . .
Excess tax benefit for share-based compensation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net cash (used in) provided by financing activities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Effect of exchange rate changes on cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Increase in cash and cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cash and cash equivalents at beginning of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Cash and cash equivalents at end of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Supplemental Disclosure
Series B and C convertible participating preferred stock issued in Visa Europe acquisition (Note 3) . . . . . $
Deferred purchase consideration recorded for Visa Europe acquisition (Note 2) . . . . . . . . . . . . . . . . . . . . . $
Income taxes paid, net of refunds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Interest payments on debt
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Accruals related to purchases of property, equipment, technology and intangible assets . . . . . . . . . . . . . . $

—
149
(76)
—
(5,924)
236
4,255
5,619
9,874 $

— $
— $
3,038 $
489 $
50 $

45
95
(92)
63
7,477
(34)
2,101
3,518
5,619 $

5,717 $
1,236 $
2,842 $
244 $
42 $

2,861
110
187
(84)
494
195
—
—
24

378
(19)
(2,970)
(41)
(13)
(552)
118
(432)
6,584

(414)
10

(2,850)
1,925
(93)
(25)
12
(1,435)

(2,910)
—
(1,177)
—
—

426
82
(108)
84
(3,603)
1
1,547
1,971
3,518

—
—
2,486
—
81

See accompanying notes, which are an integral part of these consolidated financial statements.

64

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
September 30, 2017

Note 1—Summary of Significant Accounting Policies

Organization. Visa Inc. (“Visa” or the “Company”) is a global payments technology company that enables fast,
secure and reliable electronic payments across more than 200 countries and territories. Visa and its wholly-owned
consolidated subsidiaries, including Visa U.S.A. Inc. (“Visa U.S.A.”), Visa International Service Association (“Visa
International”), Visa Worldwide Pte. Limited, Visa Europe Limited (“Visa Europe”), Visa Canada Corporation (“Visa
Canada”), Inovant LLC and CyberSource Corporation, operate one of the world’s largest retail electronic payments
network — VisaNet — which facilitates authorization, clearing and settlement of payment transactions and enables
us to provide its financial institution and merchant clients a wide range of products, platforms and value-added
services. VisaNet also offers fraud protection for account holders and assured payment for merchants. Visa is not a
bank and does not issue cards, extend credit or set rates and fees for account holders on Visa products. In most
cases, account holder and merchant relationships belong to, and are managed by, Visa’s financial institution clients.

On June 21, 2016, Visa acquired 100% of the share capital of Visa Europe. See Note 2—Visa Europe. In
February 2017, the Company completed a reorganization of Visa Europe and certain other legal entities to align the
Company’s corporate structure to the geographic jurisdictions in which it conducts business operations. Associated
with this reorganization, the newly-formed Visa Foundation received all Visa Inc. shares held by Visa Europe that
were previously recorded as treasury stock. See Note 18—Income Taxes.

Consolidation and basis of presentation. The consolidated financial statements include the accounts of Visa
and its consolidated entities and are presented in accordance with accounting principles generally accepted in the
United States of America (“U.S. GAAP”). The Company consolidates its majority-owned and controlled entities,
including variable interest entities (“VIEs”) for which the Company is the primary beneficiary. The Company’s
investments in VIEs have not been material to its consolidated financial statements as of and for the periods
presented. All significant intercompany accounts and transactions are eliminated in consolidation.

On March 18, 2015, the Company completed a four-for-one split of its class A common stock effected in the
form of a stock dividend. All per share amounts and number of shares outstanding in the consolidated financial
statements and accompanying notes are presented on a post-split basis. See Note 13—Stockholders’ Equity.

The Company’s activities are interrelated, and each activity is dependent upon and supportive of the other. All
significant operating decisions are based on analysis of Visa as a single global business. Accordingly, the Company
has one reportable segment, Payment Services.

The Company revised certain fiscal 2016 amounts on the consolidated statements of cash flows to correct a
presentation error in gross investing activity. Purchases and proceeds from maturities and sales of investment
securities were each reduced by $17.6 billion, from $28.0 billion and $26.7 billion, respectively, to $10.4 billion and
$9.1 billion, respectively. The previously reported amounts included purchases and sales of securities, using the
proceeds of the Company’s December 2015 debt offering, that had a maturity of 90 days or less. These securities
are therefore considered cash and cash equivalents for financial reporting purposes and should not have been
included in the gross investing activity. The correction did not affect the Company’s total cash flows from investing
activities, and there was no impact on the Company’s financial position, total operating revenues, net income, or
comprehensive income as of and for the periods presented.

Use of estimates. The preparation of consolidated financial statements in conformity with U.S. GAAP requires
management to make estimates and assumptions about future events. These estimates and assumptions affect the
reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the
consolidated financial statements and reported amounts of revenues and expenses during the reporting period.
Future actual results could differ materially from these estimates. The use of estimates in specific accounting
policies is described further below as appropriate.

65

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Cash and cash equivalents. Cash and cash equivalents include cash and certain highly liquid investments with
original maturities of 90 days or less from the date of purchase. Cash equivalents are primarily recorded at cost,
which approximates fair value due to their generally short maturities.

Restricted cash—U.S. litigation escrow. The Company maintains an escrow account from which monetary
liabilities from settlements of, or judgments in, the U.S. covered litigation are paid. See Note 3—U.S. and Europe
Retrospective Responsibility Plans and Note 19—Legal Matters for a discussion of the U.S. covered litigation. The
escrow funds are held in money market investments, together with the interest earned, less applicable taxes
payable, and classified as restricted cash on the consolidated balance sheets. Interest earned on escrow funds is
included in non-operating income on the consolidated statements of operations.

Investments and fair value. The Company measures certain assets and liabilities at fair value. Fair value is the
price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market
participants at
the measurement date. Fair value measurements are reported under a three-level valuation
hierarchy. See Note 4—Fair Value Measurements and Investments. The classification of the Company’s financial
assets and liabilities within the hierarchy is as follows:

Level 1—Inputs to the valuation methodology are unadjusted quoted prices in active markets for identical
assets or liabilities. The Company’s Level 1 assets include money market funds, publicly-traded equity securities
and U.S. Treasury securities.

Level 2—Inputs to the valuation methodology can include: (1) quoted prices in active markets for similar (not
identical) assets or liabilities; (2) quoted prices for identical or similar assets in non-active markets; (3) inputs other
than quoted prices that are observable for the asset or liability; or (4) inputs that are derived principally from or
corroborated by observable market data. The Company’s Level 2 assets and liabilities include commercial paper,
U.S. government-sponsored debt securities, corporate debt securities and foreign exchange derivative instruments.

Level 3—Inputs to the valuation methodology are unobservable and cannot be corroborated by observable

market data. The Company did not have any Level 3 assets or liabilities at September 30, 2017 and 2016.

Trading investment securities include mutual fund equity security investments related to various employee
compensation and benefit plans. Trading activity in these investments is at
the Company’s
employees. These investments are held in a trust and are not available for the Company’s operational or liquidity
needs. Interest and dividend income and changes in fair value are recorded in non-operating income, and offset in
personnel expense on the consolidated statements of operations.

the direction of

Available-for-sale investment securities include investments in debt and equity securities. These securities are
recorded at cost at the time of purchase and are carried at fair value. The Company considers these securities to be
available-for-sale to meet working capital and liquidity needs. Investments with original maturities of greater than 90
days and stated maturities of less than one year from the balance sheet date, or investments that the Company
intends to sell within one year, are classified as current assets, while all other securities are classified as
non-current assets. These investments are generally available to meet short-term liquidity needs. Unrealized gains
and losses are reported in accumulated other comprehensive income or loss on the consolidated balance sheets
until realized. The specific identification method is used to calculate realized gain or loss on the sale of marketable
securities, which is recorded in non-operating income on the consolidated statements of operations. Dividend and
interest
income are recognized when earned and are included in non-operating income on the consolidated
statements of operations.

66

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The Company evaluates its debt and equity securities for other-than-temporary impairment, or OTTI, on an
ongoing basis. When there has been a decline in fair value of a debt or equity security below the amortized cost
basis, the Company recognizes OTTI if: (1) it has the intent to sell the security; (2) it is more likely than not that it
will be required to sell the security before recovery of the amortized cost basis; or (3) it does not expect to recover
the entire amortized cost basis of the security.

The Company applies the equity method of accounting for investments in other entities when it holds between
20% and 50% ownership in the entity or when it exercises significant influence. Under the equity method, the
Company’s share of each entity’s profit or loss is reflected in non-operating income on the consolidated statements
of operations. The equity method of accounting is also used for flow-through entities such as limited partnerships
and limited liability companies when the investment ownership percentage is equal to or greater than 5% of
outstanding ownership interests, regardless of whether the Company has significant influence over the investees.

The Company applies the cost method of accounting for investments in other entities when it holds less than
20% ownership in the entity and does not exercise significant influence, or for flow-through entities when the
investment ownership is less than 5% and the Company does not exercise significant influence. These investments
consist of equity holdings in non-public companies and are recorded in other assets on the consolidated balance
sheets.

The Company regularly reviews investments accounted for under the cost and equity methods for possible
the facts and changes in circumstances influencing the

impairment, which generally involves an analysis of
investment, expectations of the entity’s cash flows and capital needs, and the viability of its business model.

Financial

instruments. The Company considers the following to be financial

instruments: cash and cash
equivalents, restricted cash—U.S. litigation escrow, trading and available-for-sale investment securities, settlement
receivable and payable, customer collateral, non-marketable equity investments, settlement risk guarantee, and
derivative instruments. See Note 4—Fair Value Measurements and Investments.

Settlement receivable and payable. The Company operates systems for authorizing, clearing and settling
payment transactions worldwide. Most U.S. dollar settlements with the Company’s financial institution clients are
settled within the same day and do not result in a receivable or payable balance, while settlements in currencies
other than the U.S. dollar generally remain outstanding for one to two business days, resulting in amounts due from
and to clients. These amounts are presented as settlement receivable and settlement payable on the consolidated
balance sheets.

Customer collateral. The Company holds cash deposits and other non-cash assets from certain clients in order
to ensure their performance of settlement obligations arising from Visa payment products are processed in
accordance with the Company’s rules. The cash collateral assets are restricted and fully offset by corresponding
liabilities and both balances are presented on the consolidated balance sheets, excluding cash collateral held by
Visa Europe as its clients retain beneficial ownership and the cash is only accessible to the Company in the event of
default by the client on its settled obligations. Non-cash collateral assets are held on behalf of the Company by a
third party and are not recorded on the consolidated balance sheets. See Note 10—Settlement Guarantee
Management.

Property, equipment and technology, net. Property, equipment and technology are recorded at historical cost
less accumulated depreciation and amortization, which are computed on a straight-line basis over the asset’s
estimated useful life. Depreciation and amortization of technology, furniture, fixtures and equipment are computed
leases are amortized over the lease term and
over estimated useful
life of the asset or lease term. Building
leasehold improvements are amortized over the shorter of the useful

lives ranging from 2 to 10 years. Capital

67

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

improvements are depreciated between 3 and 40 years, and buildings are depreciated over 40 years.
Improvements that increase functionality of the asset are capitalized and depreciated over the asset’s remaining
useful life. Land and construction-in-progress are not depreciated. Fully depreciated assets are retained in property,
equipment and technology, net, until removed from service.

Technology includes purchased and internally developed software,

including technology assets obtained
through acquisitions. Internally developed software represents software primarily used by the VisaNet electronic
payments network. Internal and external costs incurred during the preliminary project stage are expensed as
incurred. Qualifying costs incurred during the application development stage are capitalized. Once the project is
substantially complete and ready for its intended use these costs are amortized on a straight-line basis over the
technology’s estimated useful life. Acquired technology assets are initially recorded at fair value and amortized on a
straight-line basis over the estimated useful life.

The Company evaluates the recoverability of long-lived assets for impairment annually or more frequently if
events or changes in circumstances indicate that the carrying amount of an asset or asset group may not be
recoverable. If the sum of expected undiscounted net future cash flows is less than the carrying amount of an asset
or asset group, an impairment loss is recognized to the extent that the carrying amount of the asset or asset group
exceeds its fair value. See Note 5—Property, Equipment and Technology, Net.

Leases. The Company enters into operating and capital

leases for the use of premises, software and
equipment. Rent expense related to operating lease agreements, which may or may not contain lease incentives, is
primarily recorded on a straight-line basis over the lease term.

Intangible assets, net. The Company records identifiable intangible assets at

fair value on the date of

acquisition and evaluates the useful life of each asset.

Finite-lived intangible assets primarily consist of customer

reseller
relationships and trade names obtained through acquisitions. Finite-lived intangible assets are amortized on a
straight-line basis and are tested for recoverability if events or changes in circumstances indicate that their carrying
amounts may not be recoverable. These intangibles have useful lives ranging from 3 to 15 years. No events or
changes in circumstances indicate that impairment existed as of September 30, 2017. See Note 6—Intangible
Assets and Goodwill.

reacquired rights,

relationships,

trade name, customer

Indefinite-lived intangible assets consist of

relationships and reacquired rights.
Intangible assets with indefinite useful lives are not amortized but are evaluated for impairment annually or more
frequently if events or changes in circumstances indicate that impairment may exist. The Company first assesses
qualitative factors to determine whether it is necessary to perform a quantitative impairment test for indefinite-lived
intangible assets. The Company assesses each category of indefinite-lived intangible assets for impairment on an
aggregate basis, which may require the allocation of cash flows and/or an estimate of fair value to the assets or
asset group. Impairment exists if the fair value of the indefinite-lived intangible asset is less than the carrying value.
The Company relies on a number of factors when completing impairment assessments, including a review of
discounted net future cash flows, business plans and the use of present value techniques.

The Company completed its annual impairment review of indefinite-lived intangible assets as of February 1,
2017, and concluded there was no impairment as of that date. No recent events or changes in circumstances
indicate that impairment of the Company’s indefinite-lived intangible assets existed as of September 30, 2017.

Goodwill. Goodwill represents the excess of the purchase price over the fair value of the net assets acquired in a
business combination. Goodwill is not amortized but is evaluated for impairment at the reporting unit level annually as
of February 1, or more frequently if events or changes in circumstances indicate that impairment may exist.

68

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The Company evaluated its goodwill for impairment on February 1, 2017, and concluded there was no
impairment as of that date. No recent events or changes in circumstances indicate that impairment existed as of
September 30, 2017.

Accrued litigation. The Company evaluates the likelihood of an unfavorable outcome in legal or regulatory
proceedings to which it is a party and records a loss contingency when it is probable that a liability has been
incurred and the amount of the loss can be reasonably estimated. These judgments are subjective, based on the
the Company’s defenses and consultation with
status of such legal or regulatory proceedings, the merits of
corporate and external
these legal and regulatory proceedings may differ
materially from the Company’s estimates. The Company expenses legal costs as incurred in professional fees in the
consolidated statements of operations. See Note 19—Legal Matters.

legal counsel. Actual outcomes of

Revenue recognition. The Company’s operating revenues are comprised principally of service revenues, data
processing revenues, international transaction revenues and other revenues, reduced by costs incurred under client
incentives arrangements. The Company recognizes revenue, net of sales and other similar taxes, when the price is
fixed or determinable, persuasive evidence of an arrangement exists, the service is performed and collectability of
the resulting receivable is reasonably assured.

Service revenues consist of revenues earned for services provided in support of client usage of Visa products.
Current quarter service revenues are primarily assessed using a calculation of current pricing applied to the prior
quarter’s payments volume. The Company also earns revenues from assessments designed to support ongoing
acceptance and volume growth initiatives, which are recognized in the same period the related volume is
transacted.

Data processing revenues consist of revenues earned for authorization, clearing, settlement, network access
and other maintenance and support services that facilitate transaction and information processing among the
Company’s clients globally. Data processing revenues are recognized in the same period the related transactions
occur or services are rendered.

International transaction revenues are earned for cross-border transaction processing and currency conversion
activities. Cross-border transactions arise when the country of origin of the issuer is different from that of the
merchant. International transaction revenues are primarily generated by cross-border payments and cash volume.

Other revenues consist mainly of license fees for use of the Visa brand, fees for account holder services,
licensing and certification and other activities related to the Company’s acquired entities. Other revenues also
include optional service or product enhancements, such as extended account holder protection and concierge
services. Other revenues are recognized in the same period the related transactions occur or services are
rendered. Prior to the acquisition of Visa Europe (see Note 2—Visa Europe), other revenues also included revenues
earned from Visa Europe in connection with the Visa Europe Framework Agreement.

Client incentives. The Company enters into long-term contracts with financial institution clients, merchants and
strategic partners for various programs designed to build payments volume, increase Visa product acceptance, win
merchant routing transactions over Visa’s network and drive innovation. These incentives are primarily accounted
for as reductions to operating revenues or as operating expenses if a separate identifiable benefit at fair value can
be established. The Company generally capitalizes advance incentive payments under these agreements if select
criteria are met. The capitalization criteria include the existence of future economic benefits to Visa, the existence of
legally enforceable recoverability language (e.g., early termination clauses), management’s ability and intent to
enforce the recoverability language and the ability to generate future earnings from the agreement in excess of
amounts deferred. Capitalized amounts are amortized over the shorter of the period of contractual recoverability or

69

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

the corresponding period of economic benefit. Incentives not yet paid are accrued systematically and rationally
based on management’s estimate of each client’s performance. These accruals are regularly reviewed and
estimates of performance are adjusted, as appropriate, based on changes in performance expectations, actual
the execution of new contracts. See Note 16—
client performance, amendments to existing contracts or
Commitments and Contingencies.

Marketing. The Company expenses costs for the production of advertising as incurred. The cost of media
advertising is expensed when the advertising takes place. Sponsorship costs are recognized over the period in
which the Company benefits from the sponsorship rights. Promotional items are expensed as incurred, when the
related services are received, or when the related event occurs.

Income taxes. The Company’s income tax expense consists of two components: current and deferred. Current
income tax expense represents taxes paid or payable for the current period. Deferred tax assets and liabilities are
recognized to reflect the future tax consequences attributable to temporary differences between the financial
statement carrying amounts and the respective tax basis of existing assets and liabilities, and operating loss and
credit carryforwards. Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to
taxable income in the years in which those temporary differences are expected to be recovered or settled. In
assessing whether deferred tax assets are realizable, management considers whether it is more likely than not that
some portion or all of the deferred tax assets will not be realized. A valuation allowance is recorded for the portions
that are not expected to be realized based on the level of historical taxable income, projections of future taxable
income over the periods in which the temporary differences are deductible, and qualifying tax planning strategies.

Where interpretation of the tax law may be uncertain, the Company recognizes, measures and discloses
income tax uncertainties. The Company accounts for interest expense and penalties related to uncertain tax
positions as non-operating expense in the consolidated statements of operations. The Company files a consolidated
federal income tax return and, in certain states, combined state tax returns. The Company elects to claim foreign
tax credits in any given year if such election is beneficial to the Company. See Note 18—Income Taxes.

Pension and other postretirement benefit plans. The Company’s defined benefit pension and other
incorporating various critical assumptions including the
postretirement benefit plans are actuarially evaluated,
discount rate and the expected rate of return on plan assets (for qualified pension plans). The discount rate is based
on a cash flow matching analysis, with the projected benefit payments matching spot rates from a yield curve
developed from high-quality corporate bonds. The expected rate of return on pension plan assets considers the
current and expected asset allocation, as well as historical and expected returns on each plan asset class. Any
difference between actual and expected plan experience, including asset return experience, in excess of a 10%
corridor is recognized in net periodic pension cost over the expected average employee future service period, which
is approximately 9 years for the U.S. plans and 11 years for the Visa Europe UK pension plan. Other assumptions
involve demographic factors such as retirement age, mortality, attrition and the rate of compensation increases. The
Company evaluates assumptions annually and modifies them as appropriate.

The Company recognizes the funded status of its benefit plans in its consolidated balance sheets as other
assets, accrued liabilities and other liabilities. The Company recognizes settlement losses when it settles pension
benefit obligations, including making lump-sum cash payments to plan participants in exchange for their rights to
receive specified pension benefits, when certain thresholds are met. See Note 9—Pension, Postretirement and
Other Benefits.

Foreign currency remeasurement and translation. The Company’s functional currency is the U.S. dollar for the
majority of its foreign operations except for Visa Europe whose functional currency is the euro. Transactions
denominated in currencies other than the applicable functional currency are converted to the functional currency at

70

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

the exchange rate on the transaction date. At period end, monetary assets and liabilities are remeasured to the
functional currency using exchange rates in effect at the balance sheet date. Non-monetary assets and liabilities are
remeasured at historical exchange rates. Resulting foreign currency transaction gains and losses related to
conversion and remeasurement are recorded in general and administrative expense in the consolidated statements
of operations and were not material for fiscal 2017, 2016 and 2015.

Where a non-U.S. currency is the functional currency, translation from that functional currency to the U.S.
dollar is performed for balance sheet accounts using exchange rates in effect at the balance sheet date and for
revenue and expense accounts using an average exchange rate for the period. Resulting translation adjustments
are reported as a component of accumulated other comprehensive income or loss on the consolidated balance
sheets.

Derivative financial instruments. The Company uses foreign exchange forward derivative contracts to reduce
its exposure to foreign currency rate changes on forecasted non-functional currency denominated operational cash
flows. To qualify for cash flow hedge accounting treatment, the Company formally documents, at inception of the
hedge, all relationships between the hedging transactions and the hedged items, as well as the Company’s risk
management objective and strategy for undertaking various hedge transactions. The Company also formally
assesses whether the derivatives that are used in hedging transactions are highly effective in offsetting changes in
the cash flows of the hedged items and whether those derivatives may be expected to remain highly effective in
future periods.

Derivatives are carried at fair value on a gross basis in either prepaid and other current assets, non-current
other assets, accrued liabilities or non-current other liabilities on the consolidated balance sheets. At September 30,
2017, derivatives outstanding mature within 12 months or less. Gains and losses resulting from changes in fair
value of designated derivative instruments are accounted for either in accumulated other comprehensive income or
loss on the consolidated balance sheets, or in the consolidated statements of operations in the corresponding
account where revenue or expense is hedged, or to general and administrative for hedge amounts determined to be
ineffective. Gains and losses resulting in changes in fair value of derivative instruments not designated for hedge
accounting are recorded in general and administrative for hedges of operating activity, or non-operating income
(expense) for hedges of non-operating activity. See Note 11—Derivative and Non-derivative Financial Instruments.

Non-derivative financial instrument designated as a net investment hedge. The Company designated the euro-
denominated deferred cash consideration liability, a non-derivative financial
instrument, as a hedge against a
portion of the Company’s euro-denominated net investment in Visa Europe. Changes in the value of the deferred
cash consideration liability, attributable to the change in exchange rates at the end of each reporting period, partially
offset
investment, are
reported as a component of accumulated other comprehensive income or loss on the Company’s consolidated
balance sheet. See Note 11—Derivative and Non-derivative Financial Instruments.

the foreign currency translation adjustments resulting from the euro-denominated net

Guarantees and indemnifications. The Company recognizes an obligation at inception for guarantees and
indemnifications that qualify for recognition, regardless of the probability of occurrence. The Company indemnifies
its financial
institution clients for settlement losses suffered due to the failure of any other client to fund its
settlement obligations in accordance with the Visa rules. The estimated fair value of the liability for settlement
indemnification is included in accrued liabilities on the consolidated balance sheets and is described in Note 10—
Settlement Guarantee Management.

Share-based compensation. The Company recognizes share-based compensation cost using the fair value
method of accounting. The Company recognizes compensation cost for awards with only service conditions on a
straight-line basis over the requisite service period, which is generally the vesting period. Compensation cost for

71

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

performance and market-condition-based awards is recognized on a graded-vesting basis. The amount is initially
estimated based on target performance and is adjusted as appropriate based on management’s best estimate
throughout the performance period. See Note 15—Share-based Compensation.

Earnings per share. The Company calculates earnings per share using the two-class method to reflect the
different rights of each class and series of outstanding common stock. The dilutive effect of incremental common
stock equivalents is reflected in diluted earnings per share by application of the treasury stock method. See Note
14—Earnings Per Share.

Recently Issued Accounting Pronouncements

In May 2014, the Financial Accounting Standards Board (FASB) issued Accounting Standards Update (ASU)
No. 2014-09, which requires an entity to recognize the amount of revenue to which it expects to be entitled for the
transfer of goods or services to customers. The ASU will replace existing revenue recognition guidance in U.S.
GAAP when it becomes effective. Subsequently, the FASB also issued a series of amendments to the new revenue
standard. The Company will adopt the standard effective October 1, 2018, and expects to adopt the standard using
the modified retrospective transition method. The Company expects that the new standard will primarily impact
recognition timing for certain fixed incentives and price discounts provided to clients, and the classification of certain
client
in the process of
quantifying the full effect that ASU 2014-09 and all of its related subsequent updates will have on its consolidated
financial statements and related disclosures.

incentives between contra revenues and operating expenses. The Company is still

In June 2014, the FASB issued ASU No. 2014-12, which requires a performance target in stock compensation
awards that affects vesting, and is achievable after the requisite service period, be treated as a performance
condition. The Company adopted the standard effective October 1, 2016. The adoption did not have a material
impact on the consolidated financial statements.

In April 2015, the FASB issued ASU No. 2015-05, which provides guidance about a customer’s accounting for
fees paid in a cloud computing arrangement. The amendment will help entities evaluate whether such an
arrangement includes a software license, which should be accounted for consistent with the acquisition of other
software licenses; otherwise, it should be accounted for as a service contract. The Company adopted the standard
effective October 1, 2016. The adoption did not have a material impact on the consolidated financial statements.

In January 2016, the FASB issued ASU 2016-01, which amends certain aspects of recognition, measurement,
presentation and disclosure of
to measure certain equity
investments at fair value with changes in fair value recognized in net income. The Company will adopt the standard
effective October 1, 2018. The adoption is not expected to have a material impact on the consolidated financial
statements.

including the requirement

instruments,

financial

In February 2016, the FASB issued ASU 2016-02, which requires the recognition of lease assets and lease
liabilities arising from operating leases in the statement of financial position. The Company will adopt the standard
effective October 1, 2019 and does not anticipate that this new accounting guidance will have a material impact on
its consolidated statement of operations. The Company estimates the value of leased assets and liabilities that may
be recognized could be in the hundreds of millions of dollars. The actual impact will depend on the Company’s lease
portfolio at the time of adoption.

In March 2016, the FASB issued ASU 2016-09, which simplifies several aspects of the accounting for share-
based payments, including the accounting for excess tax benefits and deficiencies, forfeitures, and statutory tax
withholding requirements, as well as classification on the statement of cash flows related to excess tax benefits and

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VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

employee taxes paid when an employer withholds shares for tax-withholding purposes. The Company elected to
early adopt the standard effective October 1, 2016. The adoption had the following impact on the consolidated
financial statements:

(cid:129) The Company recorded excess tax benefits of $70 million in its provision for income taxes rather than as an
increase to additional paid-in capital for the year ended September 30, 2017 on a prospective basis.
Therefore, the prior period presented has not been adjusted.

(cid:129) The Company excluded the excess tax benefits from the assumed proceeds available to repurchase shares
in the computation of diluted earnings per share, which did not have a material impact on the Company’s
diluted earnings per share for the year ended September 30, 2017.

(cid:129) The Company elected to apply the presentation requirement for cash flows related to excess tax benefits
prospectively, and thus, the prior period presented has not been adjusted. This adoption resulted in an
increase to both net cash provided by operating activities and net cash used in financing of $70 million for
the year ended September 30, 2017.

In October 2016, the FASB issued ASU 2016-16, which requires that entities recognize the income tax
consequences of an intra-entity transfer of an asset, other than inventory, when the transfer occurs. The Company
will adopt the standard effective October 1, 2018. The Adoption is not expected to have a material impact on the
consolidated financial statements.

In November 2016, the FASB issued ASU 2016-18, which requires that a statement of cash flows includes the
total of cash, cash equivalents, and amounts generally described as restricted cash or restricted cash equivalents
when reconciling the beginning-of-period and end-of-period total amounts. The Company will adopt the standard
effective October 1, 2018. The adoption will impact the presentation of transactions related to the U.S. litigation
escrow account on the consolidated statements of cash flows.

In January 2017,

impairment by
eliminating a previously required step. The Company will adopt the standard effective October 1, 2020. The
adoption is not expected to have a material impact on the consolidated financial statements.

the FASB issued ASU 2017-04, which simplifies the test

for goodwill

In March 2017, the FASB issued ASU 2017-07, which requires that the service cost component of net periodic
pension and postretirement benefit cost be presented in the same line item as other employee compensation costs,
while the other components be presented separately as non-operating income (expense). Currently, all net periodic
pension and postretirement benefit costs are presented in personnel expense on the Company’s consolidated
statement of operations. The Company will adopt the standard effective October 1, 2018. The adoption is not
expected to have a material impact on the consolidated financial statements.

In May 2017, the FASB issued ASU 2017-09, which amends the scope of modification accounting for share-
based payment arrangements. Specifically, an entity would not apply modification accounting if the fair value,
vesting conditions, and classification of the awards are the same immediately before and after the modification. The
Company will adopt the standard effective October 1, 2018. The adoption is not expected to have a material impact
on the consolidated financial statements.

In August 2017,

reporting of hedging
the FASB issued ASU 2017-12, which improves the financial
relationships to better portray the economic results of an entity’s risk management activities in its financial
statements. The amendments in this update also make certain targeted improvements to simplify the application of
the hedge accounting guidance. The standard will be effective for the Company on October 1, 2019. However, the
Company is evaluating the effect that ASU 2017-12 will have on its consolidated financial statements and is
considering early adoption of the standard.

73

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Note 2—Visa Europe

On June 21, 2016, the Company acquired 100% of the share capital of Visa Europe, a payments technology
business. The acquisition positions Visa to create additional value through increased scale, efficiencies realized by
the integration of both businesses, and benefits related to Visa Europe’s transition from an association to a for-profit
enterprise. At the closing of the transaction (the “Closing”), the Company:

(cid:129) paid up-front cash consideration of €12.2 billion ($13.9 billion);
(cid:129)

issued preferred stock of the Company convertible upon certain conditions into approximately 79 million
shares of class A common stock of the Company, as described below, equivalent to a value of €5.3 billion
($6.1 billion) at the closing stock price of $77.33 on June 21, 2016; and

(cid:129) agreed to pay an additional €1.0 billion, plus 4% compound annual interest, on the third anniversary of the

Closing.

Preferred stock. In connection with the transaction, three new series of preferred stock of the Company were

created:

(cid:129)

(cid:129)

(cid:129)

series A convertible participating preferred stock, par value $0.0001 per share, which is generally designed
to be economically equivalent to the Company’s class A common stock (the “class A equivalent preferred
stock”);
series B convertible participating preferred stock, par value $0.0001 per share (the “UK&I preferred stock”);
and
series C convertible participating preferred stock, par value $0.0001 per share (the “Europe preferred
stock”).

The Company issued 2,480,466 shares of UK&I preferred stock to Visa Europe’s member financial institutions
in the United Kingdom and Ireland entitled to receive preferred stock at the Closing, and 3,156,823 shares of
Europe preferred stock to Visa Europe’s other member financial institutions entitled to receive preferred stock at the
Closing. Under certain conditions described below, the UK&I and Europe preferred stock is convertible into shares
of class A common stock or class A equivalent preferred stock, at an initial conversion rate of 13.952 shares of
class A common stock for each share of UK&I preferred stock and Europe preferred stock. The conversion rates
may be reduced from time to time to offset certain liabilities, which may be incurred by the Company, Visa Europe
or their affiliates as a result of certain existing and potential litigation relating to the setting of multilateral interchange
fee rates in the Visa Europe territory (the “VE territory covered litigation”), where, generally, the relevant claims (and
resultant liabilities and losses) relate to the period before the Closing. See Note 3—U.S. and Europe Retrospective
Responsibility Plans.

Final purchase price allocation

Upon the Closing, total purchase consideration of $18.8 billion was allocated to the tangible and identifiable
intangible assets acquired and liabilities assumed based on a preliminary valuation. Based on additional information
that became available, which impacted certain of the assumptions used, the Company finalized the purchase price
allocation in the third quarter of fiscal 2017.

74

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The following table summarizes the final purchase price allocation.

Preliminary
Purchase Price
Allocation

Measurement
Period
Adjustments

(in millions)

Final Purchase
Price Allocation

Current assets(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Non-current assets(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Current liabilities(3) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Non-current liabilities(2)

Tangible assets and liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intangible assets — customer relationships and reacquired

rights(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Goodwill(4) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

4,457 $
258
(2,731)
(2,605)

(621)

16,137
3,268

— $
(46)
(36)
607

525

(232)
(293)

Fair value of net assets acquired . . . . . . . . . . . . . . . . . . . . . . . . . . . $

18,784 $

— $

4,457
212
(2,767)
(1,998)

(96)

15,905
2,975

18,784

(1) Current assets are largely comprised of cash and cash equivalents and settlement receivable.
(2)

Intangible assets consist of customer relationships and reacquired rights, which have been valued as a single composite intangible asset as
they are inextricably linked. These intangibles are considered indefinite-lived assets as the associated customer relationships have
historically not experienced significant attrition, and the reacquired rights are based on the Framework Agreement, which has a perpetual
term. Non-current assets and liabilities include deferred tax assets and liabilities that result in net deferred tax liabilities of $1.7 billion, which
are primarily related to these indefinite-lived intangible assets, based on the final valuation. In February 2017, the Company completed a
legal entity reorganization, resulting in the elimination of most of these deferred tax assets and liabilities. See Note 18—Income Taxes.

(3) Current liabilities assumed mainly include settlement payable, client incentives liabilities and accrued liabilities.
(4) The excess of purchase consideration over net assets acquired was recorded as goodwill, which represents the value that is expected from

increased scale and synergies as a result of the integration of both businesses.

Note 3—U.S. and Europe Retrospective Responsibility Plans

U.S. Retrospective Responsibility Plan

The Company has established several related mechanisms designed to address potential liability under certain
litigation referred to as the “U.S. covered litigation.” These mechanisms are included in and referred to as the U.S.
retrospective responsibility plan and consist of a U.S. litigation escrow agreement, the conversion feature of the
Company’s shares of class B common stock, the indemnification obligations of the Visa U.S.A. members, an
interchange judgment sharing agreement, a loss sharing agreement and an omnibus agreement, as amended.

U.S. covered litigation consists of a number of matters that have been settled or otherwise fully or substantially

resolved, as well as the following:

(cid:129)

the Interchange Multidistrict Litigation.
In re Payment Card Interchange Fee and Merchant Discount
Antitrust Litigation, 1:05-md-01720-JG-JO (E.D.N.Y.) or MDL 1720, including all cases currently included in
MDL 1720, any other case that includes claims for damages relating to the period prior to the Company’s
IPO that has been or is transferred for coordinated or consolidated pre-trial proceedings at any time to MDL
1720 by the Judicial Panel on Multidistrict Litigation or otherwise included at any time in MDL 1720 by order
of any court of competent jurisdiction;

(cid:129) any claim that challenges the reorganization or the consummation thereof; provided that such claim is
transferred for coordinated or consolidated pre-trial proceedings at any time to MDL 1720 by the Judicial
Panel on Multidistrict Litigation or otherwise included at any time in MDL 1720 by order of any court of
competent jurisdiction; and

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VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

(cid:129) any case brought after October 22, 2015, by a merchant that opted out of the Rule 23(b)(3) settlement class
pursuant
facts or circumstances
substantially similar to those alleged in MDL 1720 and that is not transferred to or otherwise included in
MDL 1720. See Note 19—Legal Matters.

to the 2012 Settlement Agreement

in MDL 1720 that arises out of

U.S. litigation escrow agreement. In accordance with the U.S. litigation escrow agreement, the Company
maintains an escrow account, from which settlements of, or judgments in, the U.S. covered litigation are paid. The
amount of the escrow is determined by the board of directors and the Company’s litigation committee, all members
of which are affiliated with, or act for, certain Visa U.S.A. members. The escrow funds are held in money market
investments along with the interest earned, less applicable taxes, and are classified as restricted cash on the
consolidated balance sheets.

The following table sets forth the changes in the restricted cash—U.S. litigation escrow account:

Fiscal 2017

Fiscal 2016

(in millions)

Balance at October 1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Payments to opt-out merchants and interest earned on escrow funds(1) . . . . . . . . . . . . .

1,027 $
4

1,072
(45)

Balance at September 30 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,031 $

1,027

(1) These payments are associated with the interchange multidistrict litigation. See Note 19—Legal Matters.

An accrual for the U.S. covered litigation and a change to the litigation provision are recorded when loss is
deemed to be probable and reasonably estimable. In making this determination, the Company evaluates available
information, including but not limited to recommendations made by the litigation committee. The accrual related to
the U.S. covered litigation could be either higher or lower than the U.S. litigation escrow account balance. The
Company did not record an additional accrual for the U.S. covered litigation during fiscal 2017 and fiscal 2016. See
Note 19—Legal Matters.

Conversion feature. Under the terms of the plan, when the Company funds the U.S. litigation escrow account,
the shares of class B common stock are subject to dilution through an adjustment to the conversion rate of the
shares of class B common stock to shares of class A common stock. This has the same economic effect on diluted
class A common stock earnings per share as repurchasing the Company’s class A common stock, because it
reduces the class B conversion rate and consequently the as-converted class A common stock share count. See
Note 13—Stockholders’ Equity.

Indemnification obligations. To the extent that amounts available under the U.S. litigation escrow arrangement
and other agreements in the plan are insufficient to fully resolve the U.S. covered litigation, the Company will use
commercially reasonable efforts to enforce the indemnification obligations of Visa U.S.A.‘s members for such
excess amount, including but not limited to enforcing indemnification obligations pursuant to Visa U.S.A.‘s certificate
of incorporation and bylaws and in accordance with their membership agreements.

Interchange judgment sharing agreement. Visa U.S.A. and Visa International have entered into an interchange
judgment sharing agreement with certain Visa U.S.A. members that have been named as defendants in the
interchange multidistrict litigation, which is described in Note 19—Legal Matters. Under this judgment sharing
agreement, Visa U.S.A. members that are signatories will pay their membership proportion of the amount of a final
judgment not allocated to the conduct of MasterCard.

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NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Loss sharing agreement. Visa has entered into a loss sharing agreement with Visa U.S.A., Visa International
and certain Visa U.S.A. members. The loss sharing agreement provides for the indemnification of Visa U.S.A., Visa
International and, in certain circumstances, Visa with respect to: (i) the amount of a final judgment paid by Visa
U.S.A. or Visa International in the U.S. covered litigation after the operation of the interchange judgment sharing
agreement, plus any amounts reimbursable to the interchange judgment sharing agreement signatories; or (ii) the
damages portion of a settlement of a U.S. covered litigation that is approved as required under Visa U.S.A.‘s
certificate of incorporation by the vote of Visa U.S.A.‘s specified voting members. The several obligation of each
bank that is a party to the loss sharing agreement will equal the amount of any final judgment enforceable against
Visa U.S.A., Visa International or any other signatory to the interchange judgment sharing agreement, or the
amount of any approved settlement of a U.S. covered litigation, multiplied by such bank’s then-current membership
proportion as calculated in accordance with Visa U.S.A.‘s certificate of incorporation.

On October 22, 2015, Visa entered into an amendment to the loss sharing agreement. The amendment
includes within the scope of U.S. covered litigation any action brought after the amendment by an opt out from the
Rule 23(b)(3) Settlement Class in MDL 1720 that arises out of facts or circumstances substantially similar to those
alleged in MDL 1720 and that is not transferred to or otherwise included in MDL 1720. On the same date, Visa
entered into amendments to the interchange judgment sharing agreement and omnibus agreement that include any
such action within the scope of those agreements as well.

Omnibus agreement. Visa entered into an omnibus agreement with MasterCard and certain Visa U.S.A.
members that confirmed and memorialized the signatories’ intentions with respect to the loss sharing agreement,
the interchange judgment sharing agreement and other agreements relating to the interchange multidistrict litigation,
see Note 19—Legal Matters. Under the omnibus agreement,
the
interchange multidistrict litigation covered by the omnibus agreement would be divided into a MasterCard portion at
33.3333% and a Visa portion at 66.6667%. In addition, the monetary portion of any judgment assigned to Visa-
related claims in accordance with the omnibus agreement would be treated as a Visa portion. Visa would have no
liability for the monetary portion of any judgment assigned to MasterCard-related claims in accordance with the
omnibus agreement, and if a judgment is not assigned to Visa-related claims or MasterCard-related claims in
accordance with the omnibus agreement, then any monetary liability would be divided into a MasterCard portion at
33.3333% and a Visa portion at 66.6667%. The Visa portion of a settlement or judgment covered by the omnibus
agreement would be allocated in accordance with specified provisions of
the Company’s U.S. retrospective
responsibility plan. The litigation provision on the consolidated statements of operations was not impacted by the
execution of the omnibus agreement.

the monetary portion of any settlement of

On August 26, 2014, Visa entered into an amendment to the omnibus agreement. The omnibus amendment
makes applicable to certain settlements in opt-out cases in the interchange multidistrict litigation the settlement-
sharing provisions of the omnibus agreement, pursuant to which the monetary portion of any settlement of the
interchange multidistrict litigation covered by the omnibus agreement would be divided into a MasterCard portion at
33.3333% and a Visa portion at 66.6667%. The omnibus amendment also provides that in the event of termination
of the class settlement agreement, Visa and MasterCard would make mutually acceptable arrangements so that
Visa shall have received two-thirds and MasterCard shall have received one-third of the total of (i) the sums paid to
defendants as a result of the termination of the settlement agreement and (ii) the takedown payments previously
made to defendants.

Europe Retrospective Responsibility Plan

UK loss sharing agreement. The Company has entered into a loss sharing agreement with Visa Europe and
certain of Visa Europe’s member financial institutions located in the United Kingdom (the “UK LSA members”). Each
of the UK LSA members has agreed, on a several and not joint basis, to compensate the Company for certain

77

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

losses which may be incurred by the Company, Visa Europe or their affiliates as a result of certain existing and
potential litigation relating to the setting and implementation of domestic multilateral interchange fee rates in the
United Kingdom prior to the Closing, subject to the terms and conditions set forth therein and, with respect to each
UK LSA member, up to a maximum amount of the up-front cash consideration received by such UK LSA member.
The UK LSA members’ obligations under the UK loss sharing agreement are conditional upon, among other things,
either (a) losses valued in excess of the sterling equivalent on June 21, 2016 of €1.0 billion having arisen in UK
covered claims (and such losses having reduced the conversion rate of the UK&I preferred stock accordingly), or
(b) the conversion rate of the UK&I preferred stock having been reduced to zero pursuant to losses arising in claims
relating to multilateral interchange fee rate setting in the Visa Europe territory.

Litigation management deed. The Company has entered into a litigation management deed with Visa Europe
which sets forth the agreed upon procedures for the management of the VE territory covered litigation, the allocation of
losses resulting from this litigation (the “VE territory covered losses”) between the UK&I and Europe preferred stock,
and any accelerated conversion or reduction in the conversion rate of the shares of UK&I and Europe preferred stock.
The litigation management deed applies only to VE territory covered litigation (and resultant losses and liabilities). The
litigation management deed provides that the Company will generally control the conduct of the VE territory covered
litigation, subject to certain obligations to report and consult with the litigation management committees for VE territory
covered litigation (the “VE territory litigation management committees”). The VE territory litigation management
committees, which are composed of representatives of certain Visa Europe members, have also been granted
consent rights to approve certain material decisions in relation to the VE territory covered litigation.

The Company obtained certain protections for VE territory covered losses through the UK&I and Europe
preferred stock, the UK loss sharing agreement, and the litigation management deed, referred to as the “Europe
retrospective responsibility plan.” The plan covers VE territory covered litigation (and resultant liabilities and losses)
relating to the covered period, which generally refers to the period before the Closing. Visa’s protection from the plan is
further limited to 70% of any liabilities where the claim relates to inter-regional multilateral interchange fee rates where
the issuer is located outside the Visa Europe territory, and the merchant is located within the Visa Europe territory. The
plan does not protect the Company in Europe against all types of litigation or remedies or fines imposed in competition
law enforcement proceedings, only the interchange litigation specifically covered by the plan’s terms.

Unlike the U.S. retrospective responsibility plan, the Europe retrospective responsibility plan does not have an
escrow account that is used to fund settlements or judgments. The Company is entitled to recover VE territory
covered losses through a periodic adjustment to the class A common stock conversion rates applicable to the UK&I
and Europe preferred stock. The total amount of protection available through the preferred stock component of the
Europe retrospective responsibility plan is equivalent to the as-converted value of the preferred stock, which can be
calculated at any point in time as the product of: (a) the outstanding number of shares of preferred stock; (b) the
current conversion rate applicable to each class of preferred stock; and (c) Visa’s class A common stock price. This
the preferred stock recorded within stockholders’ equity on the Company’s
amount differs from the value of
consolidated balance sheet. The book value of the preferred stock reflects its historical value recorded at the
Closing less VE territory covered losses recovered through a reduction of the applicable conversion rate. The book
value does not reflect changes in the underlying class A common stock price subsequent to the Closing.

Visa Inc. net income will not be impacted by VE territory covered losses as long as the as-converted value of the
preferred stock is greater than the covered loss. VE territory covered losses will be recorded when the loss is deemed
to be probable and reasonably estimable, or in the case of attorney’s fees, when incurred. Concurrently, the Company
will record a reduction to stockholders’ equity and operating expenses, which represents the Company’s right to
recover such losses through adjustments to the conversion rate applicable to the preferred stock. The reduction to
stockholders’ equity is recorded in a contra-equity account referred to as “right to recover for covered losses.”

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NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

VE territory covered losses may be recorded before the corresponding adjustment to the applicable conversion
rate is effected. Adjustments to the conversion rate may be executed once in any six-month period unless a single,
individual loss greater than €20 million is incurred, in which case, the six-month limitation does not apply. When the
adjustment to the conversion rate is made, the amount previously recorded in “right to recover for covered losses”
as contra-equity will then be recorded against the book value of the preferred stock within stockholders’ equity.

During the year ended September 30, 2017, the Company recovered $191 million of VE territory covered
losses through adjustments to the class A common stock conversion rates applicable to the UK&I and Europe
preferred stock. The conversion rate applicable to both the UK&I and Europe preferred stock of 13.952 at
September 30, 2016 was adjusted to 13.077 and 13.948, respectively, as of September 30, 2017. As of
September 30, 2017, the Company had recorded $52 million in the “right to recover for covered losses” related to
VE territory covered losses, of which $25 million was incurred prior to the Closing.

The following table sets forth the activities related to VE territory covered losses in preferred stock and “right to
recover for covered losses” within equity during the year ended September 30, 2017. VE territory covered losses
incurred reflect settlements with merchants and additional legal costs. See Note 19—Legal Matters.

Preferred Stock

UK&I

Europe

(in millions)

Right to Recover for
Covered Losses

Balance as of September 30, 2016 . . . . . . . . . . . . . . . . . . . . . . $
VE territory covered losses incurred . . . . . . . . . . . . . . . . . . . . .
Recovery through conversion rate adjustment . . . . . . . . . . . . .

Balance as of September 30, 2017 . . . . . . . . . . . . . . . . . . . . . $

2,516 $
—
(190)

2,326 $

3,201 $
—
(1)

3,200 $

(34)
(209)
191

(52)

The following table sets forth the as-converted value of the preferred stock available to recover VE territory
covered losses compared to the book value of preferred shares recorded in stockholders’ equity within the
Company’s consolidated balance sheets as of September 30, 2017 and 2016.(1)

September 30, 2017

September 30, 2016

As-Converted
Value of
Preferred
Stock(2)

Book Value of
Preferred Stock

As-Converted
Value of
Preferred
Stock(3)

Book Value of
Preferred Stock

UK&I preferred stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Europe preferred stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Less: right to recover for covered losses . . . . . . . . . . . . . . . .

3,414 $
4,634

8,048
(52)

(in millions)

2,326 $
3,200

2,862 $
3,642

5,526
(52)

6,504
(34)

Total recovery for covered losses available . . . . . . . . . . . . . $

7,996 $

5,474 $

6,470 $

2,516
3,201

5,717
(34)

5,683

(1) Figures in the table may not recalculate exactly due to rounding. As-converted and book values of preferred stock are based on unrounded

numbers.

(2) The as-converted value of preferred stock is calculated as the product of: (a) 2 million and 3 million shares of the UK&I and Europe preferred
stock outstanding, respectively, as of September 30, 2017; (b) 13.077 and 13.948, the class A common stock conversion rate applicable to
the UK&I and Europe preferred stock outstanding, respectively, as of September 30, 2017; and (c) $105.24, Visa’s class A common stock
closing stock price as of September 30, 2017. Earnings per share is calculated based on unrounded numbers.

79

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

(3) The as-converted value of preferred stock is calculated as the product of: (a) 2 million and 3 million shares of the UK&I and Europe preferred
stock outstanding, respectively, as of September 30, 2016; (b) the 13.952 class A common stock conversion rate applicable to both the UK&I
and Europe preferred stock as of September 30, 2016; and (c) $82.70, Visa’s class A common stock closing stock price as of September 30,
2016. Earnings per share is calculated based on unrounded numbers.

Note 4—Fair Value Measurements and Investments

Fair Value Measurements

The Company measures certain assets and liabilities at fair value. See Note 1—Summary of Significant

Accounting Policies.

Assets and Liabilities Measured at Fair Value on a Recurring Basis

Fair Value Measurements at September 30
Using Inputs Considered as

Level 1

Level 2

September 30,
2017

September 30,
2016

September 30,
2017

September 30,
2016

(in millions)

Assets
Cash equivalents and restricted cash:

Money market funds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
U.S. government-sponsored debt securities . . . . . . . . . . . . . .

5,935 $

4,537

$

2,870 $

196

Investment securities, trading:

Equity securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

82 $

71

Investment securities, available-for-sale:

U.S. government-sponsored debt securities . . . . . . . . . . . . . .
U.S. Treasury securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Equity securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Corporate debt securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Prepaid and other current assets:

Foreign exchange derivative instruments . . . . . . . . . . . . . . . .

Other Assets:

Foreign exchange derivative instruments . . . . . . . . . . . . . . . .

1,621
124

2,178
53

3,663

4,699

—

18

249

50

6

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

7,762 $

6,839 $

6,551 $

5,200

Liabilities
Accrued liabilities:

Foreign exchange derivative instruments . . . . . . . . . . . . . . . .

$

98 $

116

Other liabilities:

Foreign exchange derivative instruments . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

— $

— $

—

98 $

20

136

There were no transfers between Level 1 and Level 2 assets during fiscal 2017.

80

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Level 1 assets measured at fair value on a recurring basis. Money market funds, publicly-traded equity
securities and U.S. Treasury securities are classified as Level 1 within the fair value hierarchy, as fair value is based
on quoted prices in active markets.

Level 2 assets and liabilities measured at fair value on a recurring basis. The fair value of U.S. government-
sponsored debt securities and corporate debt securities, as provided by third-party pricing vendors, is based on
quoted prices in active markets for similar, not identical, assets. The pricing data obtained from outside sources is
reviewed internally for reasonableness, compared against benchmark quotes from independent pricing sources,
then confirmed or revised accordingly. Foreign exchange derivative instruments are valued using inputs that are
observable in the market or can be derived principally from or corroborated by observable market data. There were
no substantive changes to the valuation techniques and related inputs used to measure fair value during fiscal
2017.

Assets Measured at Fair Value on a Non-recurring Basis

Non-marketable equity investments and investments accounted for under

the equity method. These
investments are classified as Level 3 due to the absence of quoted market prices, the inherent lack of liquidity, and
the fact that inputs used to measure fair value are unobservable and require management’s judgment. When certain
events or circumstances indicate that impairment may exist, the Company revalues the investments using various
assumptions, including the financial metrics and ratios of comparable public companies. There were no significant
these
impairment charges incurred during fiscal 2017, 2016 and 2015. At September 30, 2017 and 2016,
investments totaled $94 million and $46 million, respectively. These assets are classified in other assets on the
consolidated balance sheets.

Non-financial assets and liabilities. Long-lived assets such as goodwill, indefinite-lived intangible assets, finite-
lived intangible assets, and property, equipment and technology are considered non-financial assets. The Company
does not have any non-financial liabilities measured at fair value on a non-recurring basis. Finite-lived intangible
assets primarily consist of customer relationships, trade names, and reseller relationships, all of which were
obtained through acquisitions. See Note 6—Intangible Assets and Goodwill.

If the Company were required to perform a quantitative assessment for impairment testing of goodwill and
indefinite-lived intangible assets, the fair values would generally be estimated using an income approach. As the
assumptions employed to measure these assets on a non-recurring basis are based on management’s judgment
using internal and external data, these fair value determinations are classified as Level 3 in the fair value hierarchy.
The Company completed its annual impairment review of its indefinite-lived intangible assets and goodwill as of
February 1, 2017, and concluded that there was no impairment. No recent events or changes in circumstances
indicate that impairment existed at September 30, 2017. See Note 1—Summary of Significant Accounting Policies.

Other Fair Value Disclosures

Long-term debt. Debt instruments are measured at amortized cost on the Company’s consolidated balance
sheet at September 30, 2017. The fair value of these notes, as provided by third-party pricing vendors, is based on
quoted prices in active markets for similar, not identical, assets. The pricing data obtained from outside sources is
reviewed internally for reasonableness, compared against benchmark quotes from independent pricing sources,
then confirmed or revised accordingly. If measured at fair value in the financial statements, these instruments would
be classified as Level 2 in the fair value hierarchy.

81

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The following table presents the carrying amount and estimated fair value of the Company’s debt in order of

maturity:

September 30, 2017

September 30, 2016

Carrying
Amount

Estimated
Fair Value

Carrying
Amount

Estimated
Fair Value

1.20% Senior Notes due December 2017 . . . . . . . . . . . . . . $
2.20% Senior Notes due December 2020 . . . . . . . . . . . . . .
2.15% Senior Notes due September 2022 . . . . . . . . . . . . .
2.80% Senior Notes due December 2022 . . . . . . . . . . . . . .
3.15% Senior Notes due December 2025 . . . . . . . . . . . . . .
2.75% Senior Notes due September 2027 . . . . . . . . . . . . .
4.15% Senior Notes due December 2035 . . . . . . . . . . . . . .
4.30% Senior Notes due December 2045 . . . . . . . . . . . . . .
3.65% Senior Notes due September 2047 . . . . . . . . . . . . .

1,749 $
2,990
993
2,240
3,967
740
1,485
3,463
740

(in millions)

1,751 $
3,031
997
2,301
4,098
737
1,637
3,873
746

1,746 $
2,988
—
2,238
3,964
—
1,485
3,461
—

1,754
3,077
—
2,359
4,225
—
1,698
4,045
—

Total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

18,367 $

19,171 $

15,882 $

17,158

Other Financial Instruments not Measured at Fair Value

The following financial instruments are not measured at fair value on the Company’s consolidated balance
sheet at September 30, 2017, but require disclosure of their fair values: time deposits recorded in prepaid expenses
and other current assets, settlement receivable and payable, and customer collateral. The estimated fair value of
such instruments at September 30, 2017 approximates their carrying value due to their generally short maturities. If
measured at fair value in the financial statements, these financial instruments would be classified as Level 2 in the
fair value hierarchy.

Investments

Trading Investment Securities

Trading investment securities include mutual fund equity security investments related to various employee
the Company’s
compensation and benefit plans. Trading activity in these investments is at
employees. These investments are held in trust and are not available for the Company’s operational or liquidity
needs. Interest and dividend income and changes in fair value are recorded in non-operating income, and offset in
personnel expense on the consolidated statements of operations. As of September 30, 2017 and 2016, trading
investment securities totaled $82 million and $71 million, respectively.

the direction of

82

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Available-for-sale Investment Securities

The amortized cost, unrealized gains and losses and fair value of available-for-sale investment securities are

as follows:

September 30, 2017

Amortized
Cost

Gross Unrealized

Gains

Losses

Fair
Value

Amortized
Cost

(in millions)

September 30, 2016

Gross Unrealized

Gains

Losses

Fair
Value

U.S. government-sponsored debt

securities . . . . . . . . . . . . . . . . . . . . $

U.S. Treasury securities . . . . . . . . . .
Equity securities . . . . . . . . . . . . . . . .
Corporate debt securities . . . . . . . . .
Auction rate securities . . . . . . . . . . .

3,664 $
1,623
5
—
—

1 $
—
119
—
—

(2) $
(2)
—
—
—

3,663 $
1,621
124
—
—

4,693 $
2,176
7
248
—

6 $ — $
3
46
—
—

—
—
—
—

4,699
2,179
53
248
—

Total

. . . . . . . . . . . . . . . . . . . . . . . . . $

5,292 $ 120 $

(4) $

5,408 $

7,124 $

55 $ — $

7,179

Less: current portion of

available-for-sale investment
securities . . . . . . . . . . . . . . . . . . .

Long-term available-for-sale

investment securities . . . . . . . .

$ (3,482)

$

1,926

$ (3,248)

$

3,931

Available-for-sale investment securities primarily include U.S. Treasury securities, U.S. government-sponsored
debt securities and corporate debt securities. Available-for-sale debt securities are presented below in accordance
with their stated maturities. A portion of these investments, $1.9 billion, are classified as non-current, as they have
stated maturities of more than one year from the balance sheet date. However, these investments are generally
available to meet short-term liquidity needs.

September 30, 2017:
Due within one year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Due after 1 year through 5 years . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Due after 5 years through 10 years . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Due after 10 years . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

3,360 $
1,927
—
—

5,287 $

3,358
1,926
—
—

5,284

Amortized Cost

Fair Value

(in millions)

83

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Investment Income

Investment

income is recorded as non-operating income in the Company’s consolidated statements of

operations and consisted of the following:

For the Years Ended
September 30,

2017

2016

2015

Interest and dividend income on cash and investments . . . . . . . . . . . . . . . . . . . . . . $
Gain on other investments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Investment securities, trading:

Unrealized gains (losses), net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Realized gains, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Investment securities, available-for-sale:

Realized (losses) gains, net

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other-than-temporary impairment on investments . . . . . . . . . . . . . . . . . . . . . . . . . . .

(in millions)

92 $
6

75 $
5

6
2

(1)
—

3
—

3
(4)

Investment income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

105 $

82 $

31
3

(6)
2

21
(5)

46

Note 5—Property, Equipment and Technology, Net

Property, equipment and technology, net, consisted of the following:

September 30,
2017

September 30,
2016

Land . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Buildings and building improvements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Furniture, equipment and leasehold improvements . . . . . . . . . . . . . . . . . . . . . . . . . .
Construction-in-progress . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total property, equipment and technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accumulated depreciation and amortization . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(in millions)
72 $

865
1,534
139
2,533

5,143
(2,890)

Property, equipment and technology, net

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

2,253 $

74
839
1,382
125
2,378

4,798
(2,648)

2,150

Technology consists of both purchased and internally developed software. Internally developed software
primarily represents software utilized by the VisaNet electronic payments network. At September 30, 2017 and
2016, accumulated amortization for technology was $1.7 billion and $1.5 billion, respectively.

At September 30, 2017, estimated future amortization expense on technology was as follows:

Estimated future amortization expense . . . . . . . . .

$

265 $ 222 $

(in millions)
159 $

107 $

76 $ 829

Fiscal:

2018

2019

2020

2021

2022 and
thereafter

Total

84

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Depreciation and amortization expense related to property, equipment and technology was $500 million,
$452 million and $431 million for fiscal 2017, 2016 and 2015, respectively. Included in those amounts was amortization
expense on technology of $285 million, $259 million and $251 million for fiscal 2017, 2016 and 2015, respectively.

Note 6—Intangible Assets and Goodwill

Indefinite-lived and finite-lived intangible assets consisted of the following:

September 30, 2017

September 30, 2016

Gross

Accumulated
Amortization

Net

Gross

(in millions)

Accumulated
Amortization

Net

438 $
195
95
17

745

(237) $
(93)
(79)
(9)

201 $
102
16
8

(418)

327

351 $
192
95
18

656

(220) $
(80)
(70)
(9)

(379)

131
112
25
9

277

Finite-lived intangible assets:
Customer relationships . . . . . . . . . . . . . . $
Trade names . . . . . . . . . . . . . . . . . . . . . .
Reseller relationships . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total finite-lived intangible assets . . . . . .
Indefinite-lived intangible assets:
Customer relationships and reacquired

rights . . . . . . . . . . . . . . . . . . . . . . . . . . .
Visa trade name . . . . . . . . . . . . . . . . . . . .

23,437
4,084

Total indefinite-lived intangible assets . . .

27,521

—
—

—

23,437
4,084

22,873
4,084

27,521

26,957

—
—

—

22,873
4,084

26,957

Total intangible assets . . . . . . . . . . . . . . $ 28,266 $

(418) $ 27,848 $ 27,613 $

(379) $ 27,234

Amortization expense related to finite-lived intangible assets was $56 million, $50 million and $63 million for
fiscal 2017, 2016 and 2015, respectively. At September 30, 2017, estimated future amortization expense on finite-
lived intangible assets is as follows:

Estimated future amortization expense . . . . . . . .

$

40 $

40 $

(in millions)
40 $

40 $

71 $

231

Fiscal:

2018

2019

2020

2021

2022 and
thereafter

Total

There was no impairment related to the Company’s indefinite-lived or finite-lived intangible assets during fiscal

2017, 2016 or 2015.

In February 2017, the Company acquired a business for a total purchase consideration net of cash received of
approximately $302 million, paid primarily with cash on hand. Total purchase consideration has been allocated to
the tangible and identifiable intangible assets acquired, and to liabilities assumed based on their respective fair
values on the acquisition date. Related finite-lived intangible assets recorded totaled $104 million with a weighted-
average useful
the excess purchase
consideration over net assets acquired. The consolidated financial statements include the operating results of the
acquired business from the date of acquisition. Pro forma information related to the acquisition has not been
presented as the impact is not material to the Company’s financial results.

life of eight years. Goodwill of $181 million was recorded to reflect

85

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The increase in total net intangible assets and goodwill during 2017 was primarily related to foreign currency
translation, which is recorded as a component of accumulated other comprehensive income in the consolidated
balance sheet, as well as the additions described above, partially offset by measurement period adjustments as the
Company finalized the Visa Europe purchase price allocation during fiscal 2017. See Note 2—Visa Europe.

Note 7—Accrued and Other Liabilities

Accrued liabilities consisted of the following:

Accrued operating expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Accrued interest expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued income taxes (See Note 18—Income Taxes) . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other

(in millions)
434 $
149
243
303

347
145
153
483

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,129 $

1,128

September 30,
2017

September 30,
2016

Other non-current liabilities consisted of the following:

Accrued income taxes (See Note 18—Income Taxes) . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Employee benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,092 $
62
167

1,321 $

911
137
114

1,162

September 30,
2017

September 30,
2016

(in millions)

86

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Note 8—Debt

The Company had outstanding debt as follows:

September 30, 2017

September 30, 2016

Unamortized
Discounts
and Debt
Issuance
Costs

Principal
Amount

Carrying
Amount

Principal
Amount

Unamortized
Discounts
and Debt
Issuance
Costs

Carrying
Amount

Effective
Interest
Rate

(in millions, except percentages)

1.20% Senior Notes due 2017 (the

“2017 Notes”) . . . . . . . . . . . . . . . . . . . . . . $

1,750 $

(1) $

1,749 $

— $

— $

— 1.37%

Total current maturities of long-term

debt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

1,750

(1)

1,749

—

—

—

1.20% Senior Notes due 2017 (the

“2017 Notes”) . . . . . . . . . . . . . . . . . . . . . .

—

—

—

1,750

(4)

1,746

1.37%

2.20% Senior Notes due 2020 (the

“2020 Notes”) . . . . . . . . . . . . . . . . . . . . . .

3,000

(10)

2,990

3,000

(12)

2,988

2.30%

2.15% Senior Notes due September

2022 (the “September 2022 Notes”)

. . .

1,000

(7)

993

—

—

— 2.30%

2.80% Senior Notes due December

2022 (the “December 2022 Notes”) . . . .

2,250

(10)

2,240

2,250

(12)

2,238

2.89%

3.15% Senior Notes due 2025 (the

“2025 Notes”) . . . . . . . . . . . . . . . . . . . . . .

4,000

(33)

3,967

4,000

(36)

3,964

3.26%

2.75% Senior Notes due 2027 (the

“2027 Notes”) . . . . . . . . . . . . . . . . . . . . . .

750

(10)

740

—

—

— 2.91%

4.15% Senior Notes due 2035 (the

“2035 Notes”) . . . . . . . . . . . . . . . . . . . . . .

1,500

(15)

1,485

1,500

(15)

1,485

4.23%

4.30% Senior Notes due 2045 (the

“2045 Notes”) . . . . . . . . . . . . . . . . . . . . . .

3,500

(37)

3,463

3,500

(39)

3,461

4.37%

3.65% Senior Notes due 2047 (the

“2047 Notes”) . . . . . . . . . . . . . . . . . . . . . .

750

(10)

740

—

—

— 3.73%

Total long-term debt

. . . . . . . . . . . . . . . . . .

16,750

(132)

16,618

16,000

(118)

15,882

Total debt . . . . . . . . . . . . . . . . . . . . . . . . . . $ 18,500 $

(133) $ 18,367 $ 16,000 $

(118) $ 15,882

Senior Notes

In September 2017, the Company issued fixed-rate senior notes (the September 2022 Notes, 2027 Notes and
2047 Notes, or collectively, the “Notes issued in 2017”) in an aggregate principal amount of $2.5 billion, with
maturities ranging between 5 and 30 years. Interest on the Notes issued in 2017 is payable semi-annually on
March 15 and September 15 of each year, commencing March 15, 2018. The net aggregate proceeds from the
Notes issued in 2017, after deducting discounts and debt issuance costs, were approximately $2.5 billion.

Use of Proceeds from Notes issued in 2017. On September 11, 2017, the Company called for redemption of all
of the $1.75 billion principal amount outstanding of the 2017 Notes in accordance with the optional redemption
provisions set forth in the governing indenture. Subsequent to fiscal 2017, on October 11, 2017, the redemption
date, the Company redeemed all of the $1.75 billion principal amount. The redemption was funded with the
proceeds from the Notes issued in 2017.

87

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

In December 2015, the Company issued fixed-rate senior notes (the 2017 Notes, 2020 Notes, December 2022
Notes, 2025 Notes, 2035 Notes and 2045 Notes, or collectively, the “Notes issued in 2015”) in an aggregate
principal amount of $16.0 billion, with maturities ranging between 2 and 30 years. Interest on the Notes issued in
2015 is payable semi-annually. The net aggregate proceeds from the Notes issued in 2015, after deducting
discounts and debt issuance costs, were $15.9 billion.

The discounts and debt issuance costs are amortized over the respective term of each note using the effective
interest method. The indenture governing the Notes issued in 2017 and the Notes issued in 2015, or collectively, the
“Notes”, contains customary event of default provisions. The Notes are senior unsecured obligations of
the
Company, ranking equally and ratably among themselves and with the Company’s existing and future unsecured
and unsubordinated debt. The Notes are not secured by any assets of the Company and are not guaranteed by any
of the Company’s subsidiaries. The Company was in compliance with all related covenants as of September 30,
2017.

The Company recognized related interest expense of $505 million and $399 million in fiscal 2017 and fiscal

2016, respectively, as non-operating expense.

Each series of Notes may be redeemed as a whole or in part at the Company’s option at any time, prior to
either their maturity date (2017 Notes) or the applicable par call date (the remaining series of notes, as set forth in
the table below), at a price equal to the greater of:

(cid:129) 100% of the principal amount of such Notes; and
(cid:129)

the sum of the present value of the remaining scheduled payments of principal and interest through the
maturity or par call date for each of the Notes below at the treasury rate defined under the terms of the
Notes, plus the applicable spread for such Notes (as set forth in the table below),

plus, in each case, accrued and unpaid interest to, but excluding, the date of redemption.

Series

Maturity/Par Call Date

2020 Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . November 14, 2020
September 2022 Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
December 2022 Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2025 Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . September 14, 2025
2027 Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2035 Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2045 Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2047 Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

June 15, 2027
June 14, 2035
June 14, 2045
March 15, 2047

August 15, 2022
October 14, 2022

Spread

10 bps
10 bps
12.5 bps
15 bps
12.5 bps
20 bps
20 bps
15 bps

On or after the applicable par call date, the Notes, except the 2017 Notes, may be redeemed as a whole or in
part, at the Company’s option at any time, at a redemption price equal to 100% of the principal amount of the Notes
being redeemed plus accrued interest.

Future principal payments on the Company’s outstanding debt are as follows:

Fiscal Year

2018

2019

2020

2021

2022

Thereafter

Total

(in millions)

. . . . . . . . . . . . . . . $

1,750 $

— $

— $

3,000 $

1,000 $ 12,750 $ 18,500

88

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Commercial Paper Program

Visa maintains a commercial paper program to support its working capital requirements and for other general
corporate purposes. Under the program, the Company is authorized to issue up to $3.0 billion in outstanding notes,
with maturities up to 397 days from the date of issuance. During fiscal 2017, the Company issued $567 million of
commercial paper, with a weighted-average interest rate of 0.79%, and subsequently repaid its outstanding
obligation. The Company had no outstanding obligations under the program at September 30, 2017.

Credit Facility

The Company is a party to a credit agreement for a 5-year, unsecured $4.0 billion revolving credit facility (the
“Credit Facility”) that was entered into on January 27, 2016. On January 27, 2017, the Company extended the term
of the credit facility, which will now expire on January 27, 2022.

The Credit Facility provides a borrowing capacity of up to $4.0 billion. Borrowings under the Credit Facility are
available for general corporate purposes. Interest on the borrowings under the Credit Facility would be charged at
the London Interbank Offered Rate (LIBOR) or an alternative base rate, in each case plus applicable margins that
fluctuate based on the applicable rating of senior unsecured long-term securities of the Company. The Borrowers
have agreed to pay a commitment fee which will fluctuate based on such applicable rating of the Company.

Other material terms are:

(cid:129) a financial covenant which requires the Company to maintain a Consolidated Indebtedness to Consolidated

(cid:129)

(cid:129)

EBITDA Ratio (as defined in the Credit Facility) of not greater than 3.75 to 1.00;
customary restrictive covenants, which limit the Borrowers’ ability to, among other things, create certain
liens, effect fundamental changes to their business, or merge or dispose substantially all of their assets,
subject in each case to customary exceptions and amounts;
customary events of default, upon the occurrence of which, after any applicable grace period, the requisite
lenders will have the ability to accelerate all outstanding loans thereunder and terminate the commitments;
and

(cid:129) other customary and standard terms and conditions.

The Company had no borrowings under the Credit Facility as of September 30, 2017, and was in compliance

with all related covenants as of and during the year ended September 30, 2017.

Note 9—Pension, Postretirement and Other Benefits

The Company sponsors various qualified and non-qualified defined benefit pension and other postretirement
benefit plans that provide for retirement and medical benefits for all eligible employees residing in the United States.
The Company also sponsors other pension benefit plans that provide benefits for internationally-based employees
at certain non-U.S. locations. As a result of the acquisition of Visa Europe, the Company assumed the obligations
related to Visa Europe’s defined benefit plan, primarily consisting of the UK funded and unfunded pension plans.

Disclosures presented below include the U.S. pension plans and the non-U.S. plans, comprising only the Visa
Europe plans. Disclosures relating to other non-U.S. pension benefit plans are not included as they are immaterial,
individually and in aggregate. The Company uses a September 30 measurement date for its pension and other
postretirement benefit plans.

89

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Defined benefit pension plans. The U.S. pension benefits under the defined benefit pension plan were earned
based on a cash balance formula. An employee’s cash balance account was credited with an amount equal to 6%
of eligible compensation plus interest based on 30-year Treasury securities. In October 2015, the Company’s board
of directors approved an amendment of the U.S. qualified defined benefit pension plan such that the Company
discontinued employer provided credits after December 31, 2015. Plan participants continue to earn interest credits
on existing balances at the time of the freeze. As a result, a curtailment gain totaling $8 million was recognized in
fiscal 2016 as part of the Company’s net periodic benefit cost.

The funding policy for the U.S. pension benefits is to contribute annually no less than the minimum required

contribution under ERISA.

Under the Visa Europe UK pension plans, presented below under “non-U.S. plans”, retirement benefits are
provided based on the participants’ final pensionable pay and are currently closed to new entrants. However, future
benefits continue to accrue for active participants. The funding policy is to contribute in accordance with the
appropriate funding requirements agreed with the trustees of the UK pension plans. Additional amounts may be
agreed with the UK pension plan trustees.

Postretirement benefits plan. The postretirement benefits plan provides medical benefits for retirees and
dependents who meet minimum age and service requirements. Benefits are provided from retirement date until age
65. Retirees must contribute on a monthly basis for the comparable coverage that is generally available to active
employees and their dependents. The Company’s contributions are funded on a current basis.

90

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Summary of Plan Activities

Change in Benefit Obligation:

U.S. Plans

Non-U.S. Plans

Pension Benefits

September 30,

Other
Postretirement Benefits

September 30,

Pension Benefits

September 30,

2017

2016

2017

2016

2017

2016

Benefit obligation—beginning of fiscal year . . . $
Visa Europe acquisition . . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . . . . . . . . . . . . . . .
Service cost
Interest cost
. . . . . . . . . . . . . . . . . . . . . . . . . . . .
Actuarial loss (gain) . . . . . . . . . . . . . . . . . . . . . .
Benefit payments . . . . . . . . . . . . . . . . . . . . . . . .
Plan amendment
. . . . . . . . . . . . . . . . . . . . . . . .
Foreign currency exchange rate changes . . . .

1,072 $
—
—
36
(58)
(137)
—
—

1,005 $
—
13
40
86
(64)
(8)
—

(in millions)
14 $
—
—
1
(1)
(3)
—
—

Benefit obligation—end of fiscal year . . . . . . . . $

913 $

1,072 $

11 $

18 $
—
—
1
(2)
(3)
—
—

14 $

474 $
—
6
11
(52)
(14)
—
8

433 $

Accumulated benefit obligation . . . . . . . . . . . . . $

913 $

1,072

NA

NA $

433 $

Change in Plan Assets:
Fair value of plan assets—beginning of fiscal

year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Visa Europe acquisition . . . . . . . . . . . . . . . . . . .
Actual return on plan assets . . . . . . . . . . . . . . .
Company contribution . . . . . . . . . . . . . . . . . . . .
Benefit payments . . . . . . . . . . . . . . . . . . . . . . . .
Foreign currency exchange rate changes . . . .

Fair value of plan assets—end of fiscal

1,077 $
—
125
9
(137)
—

1,022 $
—
118
1
(64)
—

— $
—
—
3
(3)
—

— $
—
—
3
(3)
—

415 $
—
17
5
(14)
10

year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,074 $

1,077 $

— $

— $

433 $

Funded status at end of fiscal year . . . . . . . . . . $

161 $

5 $

(11) $

(14) $

— $

Recognized in Consolidated Balance
Sheets:
Non-current asset . . . . . . . . . . . . . . . . . . . . . . . . $
Current liability . . . . . . . . . . . . . . . . . . . . . . . . . .
Non-current liability . . . . . . . . . . . . . . . . . . . . . .

Funded status at end of fiscal year . . . . . . . . . . $

168 $
(1)
(6)

161 $

22 $
(9)
(8)

5 $

— $
(2)
(9)

(11) $

— $
(3)
(11)

(14) $

— $
(5)
5

— $

—
381
1
3
86
(1)
—
4

474

474

—
287
25
102
(1)
2

415

(59)

—
(6)
(53)

(59)

91

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Amounts recognized in accumulated other comprehensive income before tax:

U.S. Plans

Pension Benefits

September 30,

Other
Postretirement Benefits

September 30,

Non-U.S. Plans

Pension Benefits

September 30,

2017

2016

2017

2016

2017

2016

Net actuarial loss (gain)
Prior service credit . . . . . . . . . . . . . . . . . . . . .

. . . . . . . . . . . . . . . . $

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

97 $
—

97 $

241 $
—

241 $

(in millions)
(4) $
—

(4) $

(5) $
(2)

(7) $

9 $
—

9 $

66
—

66

Amounts from accumulated other comprehensive income to be amortized into net periodic benefit cost

in fiscal 2018:

Actuarial loss (gain) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Prior service credit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

U.S. Plans

Non-U.S. Plans

Pension
Benefits

Other
Postretirement
Benefits

(in millions)

Pension
Benefits

— $
—

— $

(1) $
—

(1) $

—
—

—

Benefit obligations in excess of plan assets related to the Company’s U.S. non-qualified plan and the

non-U.S. pension plans(1) :

U.S. Plans

Non-U.S. Plans(1)

September 30,

September 30,

2017

2016

2017

2016

(in millions)

Accumulated benefit obligation in excess of plan assets
Accumulated benefit obligation—end of year . . . . . . . . . . . . . . . . . . . . . . . . . $
Fair value of plan assets—end of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Projected benefit obligation in excess of plan assets
Benefit obligation—end of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Fair value of plan assets—end of year . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(7) $
— $

(7) $
— $

(16) $
— $

(16) $
— $

(5) $
— $

(474)
415

(5) $
— $

(474)
415

(1) For fiscal 2017, the non-U.S. non-qualified pension plan had benefit obligations in excess of plan assets. For fiscal 2016, both non-U.S.

pension plans had benefit obligations in excess of plan assets.

92

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Net periodic pension and other postretirement plan cost:

Pension Benefits

U.S. Plans

Other
Postretirement Benefits

Fiscal

Non-U.S. Plans(1)

Pension Benefits

2017

2016

2015

2017

2016

2015

2017

2016

(in millions)

Service cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ — $
Interest cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected return on assets . . . . . . . . . . . . . . . . .
Amortization of:
Prior service credit . . . . . . . . . . . . . . . . . . . . . . . .
Actuarial loss (gain) . . . . . . . . . . . . . . . . . . . . . . .

36
(70)

—
15

13 $
40
(69)

(1)
7

Net benefit cost . . . . . . . . . . . . . . . . . . . . . . . . . . $ (19) $ (10) $
Curtailment gain . . . . . . . . . . . . . . . . . . . . . . . . .
Settlement loss . . . . . . . . . . . . . . . . . . . . . . . . . .

(8)
13

—
15

47 $ — $ — $ — $
40
(72)

1
—

1
—

1
—

(7)
1

9 $
—
7

(2)
(2)

(3) $
—
—

(3) $

(3)
(2)

(4) $
—
—

(4) $

(3)
(2)

(4) $
—
—

(4) $

6 $

11
(16)

—
2

1
3
(4)

—
—

3 $ —
—
—
—
—

3 $ —

Total net periodic benefit cost

. . . . . . . . . . . . $

(4) $

(5) $

16 $

(1) For fiscal 2016, it represents Visa Europe’s UK pension plans’ net pension benefit cost recognized from the Closing through September 30,

2016.

Other changes in plan assets and benefit obligations recognized in other comprehensive income:

U.S. Plans

Non-U.S. Plans

Pension Benefits

Other
Postretirement Benefits

Pension Benefits

2017

2016

2017

2016

2017

2016

Current year actuarial loss (gain) . . . . . . . . . . . . . . . . . $
Amortization of actuarial (loss) gain . . . . . . . . . . . . . . .
Current year prior service credit . . . . . . . . . . . . . . . . . .
. . . . . . . . . . . . . . .
Amortization of prior service credit

(113) $
(30)
—
—

30 $
(20)
—
9

Total recognized in other comprehensive

(in millions)
— $
2
—
2

(2) $
2
—
3

(53) $
(2)
—
—

income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(143) $

19 $

4 $

3 $

(55) $

66
—
—
—

66

Total recognized in net periodic benefit cost and

other comprehensive income . . . . . . . . . . . . . . . . . . $

(147) $

14 $

1 $

(1) $

(52) $

66

93

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Weighted-Average Actuarial Assumptions:

U.S. Plans

Non-U.S. Plans

2017

2016

Fiscal

2015

2017

2016

Discount rate for benefit obligation:(1)
Pension . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Postretirement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Discount rate for net periodic benefit cost:
Pension . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Postretirement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected long-term rate of return on plan assets(2)
. . . . . . . . . . .
Rate of increase in compensation levels for:(3)
Benefit obligation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net periodic benefit cost . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3.84% 3.62% 4.33% 2.70% 2.40%
NA
2.44% 1.91% 2.43%

NA

3.62% 4.33% 4.27% 2.40% 3.10%
1.91% 2.43% 2.59%
NA
7.00% 7.00% 7.00% 4.50% 3.92%

NA

NA
NA

NA
NA

4.00% 3.20% 3.20%
4.00% 3.20% 3.00%

(1) Represents a single weighted-average discount rate derived based on a cash flow matching analysis, with the projected benefit payments

matching spot rates from a yield curve developed from high-quality corporate bonds.

(2) Primarily based on the targeted allocation, and evaluated for reasonableness by considering such factors as: (i) actual return on plan assets;
(ii) historical rates of return on various asset classes in the portfolio; (iii) projections of returns on various asset classes; and (iv) current and
prospective capital market conditions and economic forecasts.

(3) This assumption is not applicable for the U.S. plans in fiscal 2017 and 2016 due to the amendment of the U.S. qualified defined benefit

pension plan in October 2015, which discontinued the employer provided credits effective after December 31, 2015.

The assumed annual rate of future increases in health benefits for the other postretirement benefits plan is 7%
for fiscal 2018. The rate is assumed to decrease to 5% by 2025 and remain at that level thereafter. These trend
rates reflect management’s expectations of future rates. Increasing or decreasing the healthcare cost trend by 1%
would change the postretirement plan benefit obligation by less than $1 million.

Pension Plan Assets

Pension plan assets are managed with a long-term perspective to ensure that there is an adequate level of
assets to support benefit payments to participants over the life of the pension plan. Pension plan assets are
managed by external investment managers. Investment manager performance is measured against benchmarks for
each asset class on a quarterly basis. An independent consultant assists management with investment manager
selections and performance evaluations.

Pension plan assets are broadly diversified to maintain a prudent level of risk and to provide adequate liquidity
for benefit payments. The Company generally evaluates and rebalances the pension plan assets, as appropriate, to
ensure that allocations are consistent with target allocation ranges. The weighted-average targeted allocation for
U.S. pension plan assets is as follows: equity securities of 50% to 80%, fixed income securities of 25% to 35% and
other, primarily consisting of cash equivalents to meet near term expected benefit payments and expenses, of up to
7%. At September 30, 2017, U.S. pension plan asset allocations for these categories were 64%, 33% and 3%,
respectively, which were within target allocation ranges.

The weighted-average targeted allocation for non-U.S. pension plans is as follows: equity securities of 28%,
funds, and property. At
fixed income securities of 47% and other of 25%, consisting of cash, multi-asset
September 30, 2017, non-U.S. pension plan asset allocations for these categories were 31%, 44% and 25%,
respectively, which were generally aligned with the target allocations.

94

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The following tables set forth by level, within the fair value hierarchy, the pension plan’s investments at fair
value as of September 30, 2017 and 2016, including the impact of transactions that were not settled at the end of
September:

Cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . $
Collective investment funds . . . . . . . . . . . . . . . .
Corporate debt securities . . . . . . . . . . . . . . . . . .
U.S. government-sponsored debt securities . . .
U.S. Treasury securities . . . . . . . . . . . . . . . . . . .
Asset-backed securities . . . . . . . . . . . . . . . . . . .
Equity securities . . . . . . . . . . . . . . . . . . . . . . . . . .

U.S. Plans

Fair Value Measurements at September 30,

Level 1

Level 2

Level 3

Total

2017

2016

2017

2016

2017

2016

2017

2016

31 $

39

$

31 $

(in millions)

$ 540 $ —
185
30

197
47

75

100

145

672

$

39 $

51

540
197
47
75
39
145

39
—
185
30
100
51
672

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 251 $ 811 $ 784 $ 215 $

39 $

51 $1,074 $1,077

Non-U.S. Plans

Fair Value Measurements at September 30,

Level 1

Level 2

Level 3

Total

2017

2016

2017

2016

2017

2016

2017

2016

Cash equivalents . . . . . . . . . . . . . . . . . . . . . . . . . $
Corporate debt securities . . . . . . . . . . . . . . . . . .
UK Treasury securities . . . . . . . . . . . . . . . . . . . .
Asset-backed securities . . . . . . . . . . . . . . . . . . .
Equity securities . . . . . . . . . . . . . . . . . . . . . . . . . .
Multi-asset securities (1) . . . . . . . . . . . . . . . . . . . .

1 $ 105

150

52

134

116

(in millions)

$

39 $

39

$

32 $

29

77

74

$

1 $ 105
39
52
29
116
74

39
150
32
134
77

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 285 $ 273 $ 116 $ 113 $

32 $

29 $ 433 $ 415

(1) Multi-asset securities represent pension plan assets that are invested in funds comprised of broad ranges of assets.

Level 1 assets. Cash equivalents (money market funds, time deposits and treasury bills), U.S. and UK
Treasury securities and equity securities are classified as Level 1 within the fair value hierarchy, as fair value is
based on quoted prices in active markets.

Level 2 assets. Collective investment funds are unregistered investment vehicles that commingle the assets of
multiple fiduciary clients, such as pension and other employee benefit plans, to invest in portfolio of stocks, bonds or
other securities. Although the collective investment funds held by the plan are ultimately invested in the common
stocks of companies in the S&P 500 Index and S&P 500 Completion Index, their own unit values are not directly
observable, and therefore they are classified as Level 2. The fair values of corporate debt, multi-asset and U.S.
government-sponsored securities are based on quoted prices in active markets for similar assets as provided by third-
party pricing vendors. This pricing data is reviewed internally for reasonableness through comparisons with benchmark
quotes from independent third-party sources. Based on this review, the valuation is confirmed or revised accordingly.

95

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Level 3 assets. Asset-backed securities are bonds that are backed by various types of assets and primarily
consist of mortgage-backed securities. Asset-backed securities are classified as Level 3 due to a lack of observable
inputs in measuring fair value.

There were no transfers between Level 1 and Level 2 assets during fiscal 2017 or 2016. A separate roll-
forward of Level 3 plan assets measured at fair value is not presented because activities during fiscal 2017 and
2016 were immaterial.

Cash Flows

Actual employer contributions
2017 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
2016 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Expected employer contributions
2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Expected benefit payments
2018 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
2019 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
2020 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
2021 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
2022 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
2023-2027 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Other Benefits

U.S. Plans

Non-U.S. Plans

Pension
Benefits

Other
Postretirement
Benefits

(in millions)

Pension Benefits

9 $
1 $

1 $

161 $
83 $
82 $
80 $
75 $
323 $

3 $
3 $

2 $

2 $
2 $
2 $
1 $
1 $
1 $

5
102

5

5
5
5
5
5
29

The Company sponsors a defined contribution plan, or 401(k) plan,

its
employees residing in the United States. Personnel costs included $58 million, $55 million and $49 million in fiscal
2017, 2016 and 2015, respectively, for expenses attributable to the Company’s employees under the 401(k) plan.
The Company’s contributions to this 401(k) plan are funded on a current basis, and the related expenses are
recognized in the period that the payroll expenses are incurred.

that covers substantially all of

Note 10—Settlement Guarantee Management

The Company indemnifies its clients for settlement losses suffered due to failure of any other client to fund its
settlement obligations in accordance with the Visa rules. This indemnification creates settlement risk for the
Company due to the difference in timing between the date of a payment transaction and the date of subsequent
settlement. Settlement at risk, or exposure, is primarily calculated using: (1) an average daily card volume multiplied
by an estimated number of days to settle plus a safety margin; (2) four months of rolling average chargebacks
volume; and (3) the total balance for outstanding Visa Travelers Cheques.

The Company maintains and regularly reviews global settlement risk policies and procedures to manage

settlement exposure, which may require clients to post collateral if certain credit standards are not met.

96

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The Company’s settlement exposure is limited to the amount of unsettled Visa payment transactions at any
point in time. The Company’s estimated maximum settlement exposure was $67.7 billion for the year ended
September 30, 2017 compared to $67.8 billion for the year ended September 30, 2016. Of these amounts,
$2.8 billion and $2.9 billion at September 30, 2017 and 2016, respectively, were covered by collateral. The total
available collateral balances presented below were greater than the settlement exposure covered by customer
collateral held due to instances in which the available collateral exceeded the total settlement exposure for certain
financial institutions at each date presented.

The Company maintained collateral as follows:

September 30,
2017

September 30,
2016

(in millions)

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

Cash equivalents(1)
Pledged securities at market value . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Letters of credit
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Guarantees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,490 $
167
1,316
941

3,914 $

1,295
170
1,311
1,418

4,194

(1) Cash collateral held by Visa Europe is not included on the Company’s consolidated balance sheet as its clients retain beneficial ownership

and the cash is only accessible to the Company in the event of default by the client on its settlement obligations.

Cash equivalents collateral, excluding cash collateral held by Visa Europe, is reflected in customer collateral
on the consolidated balance sheets as it is held in escrow in the Company’s name. All other collateral is excluded
from the consolidated balance sheets. Pledged securities are held by third parties in trust for the Company and
clients. Letters of credit are provided primarily by client financial institutions to serve as irrevocable guarantees of
payment. Guarantees are provided primarily by parent
their
subsidiaries. The Company routinely evaluates the financial viability of institutions providing the guarantees.

institutions to secure the obligations of

financial

The fair value of

the settlement risk guarantee is estimated using a proprietary model which considers
statistically derived loss factors based on historical experience, estimated settlement exposures at period end and a
standardized grading process for clients (using, where available, third-party estimates of the probability of client
failure). Historically, the Company experienced minimal losses, which has contributed to an estimated probability-
weighted value of the guarantee of approximately $3 million and $2 million at September 30, 2017 and 2016,
respectively. These amounts were reflected in accrued liabilities on the consolidated balance sheets.

Note 11—Derivative and Non-derivative Financial Instruments

Derivative Financial Instruments

Designated derivative financial

instrument hedges. The aggregate notional amount of

the Company’s
derivative contracts outstanding in its hedge program was $1.8 billion at September 30, 2017 and $1.6 billion at
September 30, 2016. As of September 30, 2017, the Company’s cash flow hedges in an asset position totaled
$8 million and were classified in prepaid expenses and other current assets on the consolidated balance sheet,
while cash flow hedges in a liability position totaled $64 million and were classified in accrued liabilities on the
consolidated balance sheet. These amounts are subject to master netting agreements, which provide the Company
with a legal right to net settle multiple payable and receivable positions with the same counterparty, in a single
currency through a single payment. However,
the Company presents fair values on a gross basis on the
consolidated balance sheets. See Note 1—Summary of Significant Accounting Policies.

97

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The Company uses regression analysis to assess hedge effectiveness prospectively and retrospectively. The
effectiveness tests are performed on the foreign exchange forward contracts based on changes in the spot rate of
the derivative instrument compared to changes in the spot rate of the forecasted hedged transaction. Forward
points are excluded for effectiveness testing and measurement purposes. The excluded forward points are reported
in earnings. For fiscal 2017, 2016 and 2015, the amounts by which earnings were reduced relating to excluded
forward points were $18 million, $30 million and $29 million, respectively.

The effective portion of changes in the fair value of derivative contracts is recorded as a component of
accumulated other comprehensive income or loss on the consolidated balance sheets. When the forecasted
transaction occurs and is recognized in earnings, the amount in accumulated other comprehensive income or loss
related to that hedge is reclassified to operating revenue or expense. The Company expects to reclassify $49 million
of pre-tax losses to earnings during fiscal 2018.

Non-designated derivative financial

instrument hedges. Subsequent to the acquisition of Visa Europe, the
Company entered into currency forward contracts to offset Visa Europe hedges outstanding at the date of the
acquisition that did not qualify for cash flow hedge accounting treatment in accordance with U.S. GAAP or the
Company’s accounting policy.

The Company utilizes foreign exchange derivative contracts to hedge against foreign currency exchange rate
fluctuations related to certain monetary assets and liabilities denominated in foreign currency held by Visa Europe.
As of September 30, 2017 and 2016, the aggregate notional amount of these balance sheet hedges was $1.0 billion
and $1.1 billion, respectively.

Credit and market risks. The Company’s derivative financial instruments are subject to both credit and market
risk. The Company monitors the credit-worthiness of the financial institutions that are counterparties to its derivative
instruments and does not consider the risks of counterparty nonperformance to be significant. The
financial
Company mitigates this risk by entering into master netting agreements, and except for derivative instruments
entered into by Visa Europe, such agreements require each party to post collateral against its net liability position
with the respective counterparty. As of September 30, 2017, the Company has received collateral of $2 million, from
counterparties, which is included in accrued liabilities in the consolidated balance sheet, and posted collateral of
$51 million, which is included in other assets in the consolidated balance sheet. Notwithstanding the Company’s
efforts to manage foreign exchange risk,
its hedging activities will
adequately protect against the risks associated with foreign currency fluctuations. Credit and market risks related to
derivative instruments were not considered significant at September 30, 2017.

there can be no absolute assurance that

Non-derivative Financial Instrument Designated as a Net Investment Hedge

As of September 30, 2017, the Company had designated $1.2 billion of its euro-denominated deferred cash
consideration liability, a non-derivative financial instrument, as a hedge against a portion of the foreign currency
exchange rate exposure of the Company’s euro-denominated net investment of $18.8 billion in Visa Europe. During
fiscal 2017, changes in the euro exchange rate against the U.S. dollar resulted in net foreign currency translation
adjustments of $1.1 billion.

98

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Note 12—Enterprise-wide Disclosures and Concentration of Business

The Company’s long-lived net property, equipment and technology assets are classified by major geographic

areas as follows:

United States . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

September 30,
2017

September 30,
2016

(in millions)

2,003 $
250

2,253 $

1,827
323

2,150

Revenue by geographic market is primarily based on the location of the issuing financial institution. Revenues
earned in the United States were approximately 47% of net operating revenues in fiscal 2017, 52% in fiscal 2016
and 53% in fiscal 2015. No individual country, other than the United States, generated more than 10% of net
operating revenues in these years.

A significant portion of Visa’s operating revenues is concentrated among its largest clients. Loss of business
from any of these clients could have an adverse effect on the Company. The Company did not have any customer
that generated greater than 10% of its net operating revenues in fiscal 2017, 2016 or 2015.

Note 13—Stockholders’ Equity

Visa Europe acquisition. In connection with the Visa Europe acquisition, three new series of preferred stock of
the Company were created. Upon issuance, all of the preferred stock participate on an as-converted basis in regular
quarterly cash dividends declared on the Company’s class A common stock. Additionally, Visa Europe held shares
of Visa Inc.‘s class C common stock, which were treated as treasury stock in purchase accounting. During fiscal
2017, the newly-formed Visa Foundation received all Visa Inc. shares that were previously recorded as treasury
stock. See Note 2—Visa Europe and Note 18—Income Taxes

Class A common stock split. In January 2015, Visa’s board of directors declared a four-for-one split of its class
A common stock. Each class A common stockholder as of the record date received a dividend of three additional
shares for every share held as of the record date. Holders of class B and C common stock did not receive a stock
dividend. Instead, the conversion rate for class B common stock increased to 1.6483 shares of class A common
stock per share of class B common stock, and the conversion rate for class C common stock increased to 4.0
shares of class A common stock per share of class C common stock. Immediately following the split, the class A, B
and C stockholders retained the same relative ownership percentages that they had prior to the stock split. All per
share amounts and number of shares outstanding in these consolidated financial statements and accompanying
notes are presented on a post-split basis. As a result of the stock split, all historical per share data and number of
shares outstanding presented have been retroactively adjusted.

As-converted class A common stock. The UK&I and Europe preferred stock, issued in the Visa Europe
acquisition, is convertible upon certain conditions into shares of class A common stock or class A equivalent
preferred stock, at an initial conversion rate of 13.952 shares of class A common stock for each share of UK&I
preferred stock and Europe preferred stock. The conversion rates may be reduced from time to time to offset certain
liabilities. See Note 2—Visa Europe and Note 3—U.S. and Europe Retrospective Responsibility Plans.

99

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The number of shares of each series and class, and the number of shares of class A common stock on an

as-converted basis at September 30, 2017, are as follows:

(in millions, except conversion rate)

UK&I preferred stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Europe preferred stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Class A common stock (2)
. . . . . . . . . . . . . . . . . . . . . . . . . . .
Class B common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Class C common stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Shares
Outstanding

Conversion Rate
Into Class A
Common Stock

As-converted
Class A Common
Stock (1)

2
3
1,818
245
13

13.0770
13.9480
—
1.6483 (3)
4.0000

32
44
1,818
405
51

2,350

(1) Figures in the table may not recalculate exactly due to rounding. As-converted class A common stock is calculated based on unrounded

numbers.

(2) Class A common stock shares outstanding reflect repurchases settled on or before September 30, 2017.
(3) The class B to class A common stock conversion rate is presented on a rounded basis. Conversion calculations for dividend payments are

based on a conversion rate rounded to the tenth decimal.

Reduction in as-converted shares. During fiscal 2017, total as-converted class A common stock was reduced
by 79 million shares at an average price of $89.92 per share. Of the 79 million shares, 77 million were repurchased
in the open market using $6.9 billion of operating cash on hand. Additionally, the Company recovered $191 million
of VE territory covered losses in accordance with the Europe retrospective responsibility plan. The recovery has the
same economic effect on earnings per share as repurchasing the Company’s class A common stock, because it
reduces the UK&I and Europe preferred stock conversion rates and consequently, the as-converted class A
common stock share count. See Note 3—U.S. and Europe Retrospective Responsibility Plans.

The following table presents share repurchases in the open market during the following fiscal years(1):

(in millions, except per share data)

2017

2016

Shares repurchased in the open market(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Average repurchase price per share(3) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Total cost

77
89.98 $
6,891 $

91
77.05
6,987

(1) Shares repurchased in the open market reflect repurchases settled during fiscal 2017. These amounts include repurchases traded but not yet
settled on or before September 30, 2016 for fiscal 2017 or September 30, 2015 for fiscal 2016 and exclude repurchases traded but not yet
settled on or before September 30, 2017 for fiscal 2017 or September 30, 2016 for fiscal 2016.

(2) All shares repurchased in the open market have been retired and constitute authorized but unissued shares.
(3) Figures in the table may not recalculate exactly due to rounding. Average repurchase price per share is calculated based on unrounded

numbers.

In April 2017,

the Company’s board of directors authorized an additional $5.0 billion share repurchase
program. As of September 30, 2017, the share repurchase program had remaining authorized funds of $3.9 billion.
All share repurchase programs authorized prior to April 2017 have been completed.

Under the terms of the Europe retrospective responsibility plan, the Company is entitled to recover VE territory
covered losses through periodic adjustments to the class A common stock conversion rates applicable to the UK&I
and Europe preferred stock. See Note 3—U.S. and Europe Retrospective Responsibility Plans.

100

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The following table presents as-converted UK&I and Europe preferred stock, after the Company recovered VE
territory covered losses through conversion rate adjustments, for fiscal 2017. There was no comparable adjustment
recorded for Europe preferred stock during fiscal 2016.

(in millions, except per share and conversion rate data)

2017

2017

UK&I Preferred Stock

Europe Preferred Stock

Reduction in equivalent number of shares of class A common

stock . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Effective price per share (2)
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Recovery through conversion rate adjustment . . . . . . . . . . . . . . . . . . $

2
88.70 $
190 $

— (1)

85.01
1

(1) The reduction in equivalent number of shares of class A common stock was less than one million shares.
(2) Effective price per share is calculated using the volume-weighted average price of the Company’s class A common stock over a pricing
period in accordance with the Company’s current certificates of designations for its series B and C convertible participating preferred stock.

Class B common stock. The class B common stock is not convertible or transferable until the date on which all
of the U.S. covered litigation has been finally resolved. This transfer restriction is subject to limited exceptions,
including transfers to other holders of class B common stock. After termination of the restrictions, the class B
common stock will be convertible into class A common stock if transferred to a person that was not a Visa Member
(as defined in the current certificate of incorporation) or similar person or an affiliate of a Visa Member or similar
person. Upon such transfer, each share of class B common stock will automatically convert into a number of shares
of class A common stock based upon the applicable conversion rate in effect at the time of such transfer.

Adjustment of the conversion rate occurs upon: (i) the completion of any follow-on offering of class A common
stock completed to increase the size of the U.S. litigation escrow account (or any cash deposit by the Company in
lieu thereof) resulting in a further corresponding decrease in the conversion rate; or (ii) the final resolution of the
U.S. covered litigation and the release of funds remaining on deposit in the U.S. litigation escrow account to the
Company resulting in a corresponding increase in the conversion rate. There were no deposits into the U.S.
litigation escrow account in fiscal 2017 or 2016. See Note 3—U.S. and Europe Retrospective Responsibility Plans.

Class C common stock. As of September 30, 2017, all of the shares of class C common stock have been
released from transfer restrictions. A total of 139 million shares have been converted from class C to class A
common stock upon their sale into the public market.

Preferred stock. Preferred stock may be issued as redeemable or non-redeemable, and has preference over
any class of common stock with respect to the payment of dividends and distribution of the Company’s assets in the
event of a liquidation or dissolution. The Company had 5 million shares of UK&I and Europe preferred stock
outstanding at the end of fiscal 2017 and 2016. The shares of UK&I and Europe preferred stock are subject to
restrictions on transfer and may become convertible in stages based on developments in the VE territory covered
litigation. The shares of UK&I and Europe preferred stock will become fully convertible on the 12th anniversary of
the Closing, subject only to a holdback to cover any then-pending claims. Upon any such conversion of the UK&I or
Europe preferred stock (whether by such 12th anniversary, or thereafter with respect to claims pending on such
anniversary), the holder would receive either class A common stock or class A equivalent preferred stock (for those
who are not eligible to hold class A common stock pursuant to the Company’s charter). The class A equivalent
preferred stock will be freely transferable and each share of class A equivalent preferred stock will automatically
convert into 100 shares of class A common stock upon a transfer to any holder that is eligible to hold class A
common stock under the charter. See Note 2—Visa Europe and Note 3—U.S. and Europe Retrospective
Responsibility Plans.

101

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Voting rights. The holders of the UK&I and Europe preferred stock have no right to vote on any matters, except
for certain defined matters, including, in specified circumstances, any consolidation, merger, combination or similar
transaction of the Company in which the preferred stockholders would either (i) receive shares of common stock or
other equity securities of the Company with preferences, rights and privileges that are not substantially identical to
the preferences, rights and privileges of the applicable series of preferred stock or (ii) receive securities, cash or
other property that is different from what the Company’s class A common stockholders would receive. With respect
to these limited matters on which the holders of preferred stock may vote, approval by the preferred stockholders
requires the affirmative vote of the outstanding voting power of each such series of preferred stock, each such
series voting as a single class. In either case, the UK&I and Europe preferred stockholders are entitled to cast a
number of votes equal to the number of shares held by each such holder. Holders of the class A equivalent
preferred stock, upon issuance at conversion, will have similar voting rights to the rights of the holders of the UK&I
and Europe preferred stock.

Class A common stockholders have the right to vote on all matters on which stockholders generally are entitled
to vote. Class B and C common stockholders have no right to vote on any matters, except for certain defined
matters, including (i) any decision to exit the core payments business, in which case the class B and C common
stockholders will vote together with the class A common stockholders in a single class, and (ii) in specified
circumstances, any consolidation, merger, combination or similar transaction of the Company, in which case the
class B and C common stockholders will vote together as a single class. In either case, the class B and C common
stockholders are entitled to cast a number of votes equal to the number of shares of class B or C common stock
held multiplied by the applicable conversion rate in effect on the record date. Holders of the Company’s common
stock have no right to vote on any amendment to the current certificate of incorporation that relates solely to any
series of preferred stock.

Dividends declared. The Company declared and paid $1.6 billion in dividends in fiscal 2017 at a quarterly rate
of $0.165 per share. In October 2017, the Company’s board of directors declared a quarterly cash dividend of
$0.195 per share of class A common stock (determined in the case of class B and C common stock and UK&I and
Europe preferred stock on an as-converted basis), which will be paid on December 5, 2017, to all holders of record
of the Company’s common and preferred stock as of November 17, 2017.

Note 14—Earnings Per Share

Basic earnings per share is computed by dividing net income available to each class by the weighted-average
number of shares of common stock outstanding and participating securities during the period. Net income is
allocated to each class of common stock and participating securities based on its proportional ownership on an
as-converted basis. The weighted-average number of shares of each class of common stock outstanding reflects
changes in ownership over the periods presented. See Note 13—Stockholders’ Equity.

Diluted earnings per share is computed by dividing net income available by the weighted-average number of
shares of common stock outstanding, participating securities and, if dilutive, potential class A common stock
equivalent shares outstanding during the period. Dilutive class A common stock equivalents may consist of: (1)
shares of class A common stock issuable upon the conversion of UK&I and Europe preferred stock and class B and
C common stock based on the conversion rates in effect through the period, and (2) incremental shares of class A
common stock calculated by applying the treasury stock method to the assumed exercise of employee stock
options, the assumed purchase of stock under the Employee Stock Purchase Plan and the assumed vesting of
unearned performance shares.

102

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The following table presents earnings per share for fiscal 2017.(1)

Basic Earnings Per Share

Diluted Earnings Per Share

(in millions, except per share data)

Income
Allocation
(A) (2)

Weighted-
Average
Shares
Outstanding (B)

Earnings per
Share =
(A)/(B)

Income
Allocation
(A) (2)

Weighted-
Average
Shares
Outstanding (B)

Earnings per
Share =
(A)/(B)

Class A common stock . . . . . . . . . . . . . $
Class B common stock . . . . . . . . . . . . .
Class C common stock . . . . . . . . . . . . .
Participating securities(4) . . . . . . . . . . . .

2.80 $
1,845 $
5,170
4.62 $
245 $
1,134
163
11.21 $
14 $
232 Not presented Not presented $

6,699
245
1,132
162
14
232 Not presented

2.80
2,395 (3) $
4.61
$
$
11.19
Not presented

Net income . . . . . . . . . . . . . . . . . . . . . . . $

6,699

The following table presents earnings per share for fiscal 2016.(1)

Basic Earnings Per Share

Diluted Earnings Per Share

(in millions, except per share data)

Income
Allocation
(A) (2)

Weighted-
Average
Shares
Outstanding (B)

Earnings per
Share =
(A)/(B)

Income
Allocation
(A) (2)

Weighted-
Average
Shares
Outstanding (B)

Earnings per
Share =
(A)/(B)

Class A common stock . . . . . . . . . . . . . $ 4,738
1,006
Class B common stock . . . . . . . . . . . . .
Class C common stock . . . . . . . . . . . . .
185
Participating securities(4) . . . . . . . . . . . .

2.49 $ 5,991
1,906 $
4.10 $ 1,004
245 $
185
9.94 $
19 $
62 Not presented Not presented $

2,414 (3) $
$
$

245
19
61 Not presented

2.48
4.09
9.93
Not presented

Net income . . . . . . . . . . . . . . . . . . . . . . . $ 5,991

The following table presents earnings per share for fiscal 2015.(1)

Basic Earnings Per Share

Diluted Earnings Per Share

(in millions, except per share data)

Income
Allocation
(A) (2)

Weighted-
Average
Shares
Outstanding (B)

Earnings per
Share =
(A)/(B)

Income
Allocation
(A) (2)

Weighted-
Average
Shares
Outstanding (B)

Earnings per
Share =
(A)/(B)

Class A common stock . . . . . . . . . . . . . $ 5,044
1,045
Class B common stock . . . . . . . . . . . . .
Class C common stock . . . . . . . . . . . . .
224
Participating securities(4) . . . . . . . . . . . .

1,954 $
245 $
10.33 $
22 $
15 Not presented Not presented $

2.58 $ 6,328
4.26 $ 1,042
223

2,457 (3) $
$
$

245
22
15 Not presented

2.58
4.25
10.30
Not presented

Net income . . . . . . . . . . . . . . . . . . . . . . . $ 6,328

(1) Figures in the table may not recalculate exactly due to rounding. Earnings per share is calculated based on unrounded numbers. The number
of shares and per share amounts for the prior periods presented have been retroactively adjusted to reflect the four-for-one stock split
effected in the second quarter of fiscal 2015. See Note 13—Stockholders’ Equity.

(2) Net income is allocated based on proportional ownership on an as-converted basis. The weighted-average number of shares of as-converted
class B common stock used in the income allocation was 405 million for fiscal 2017, 2016 and 2015. The weighted-average number of
shares of as-converted class C common stock used in the income allocation was 58 million, 75 million and 87 million for fiscal 2017, 2016
and 2015, respectively. The weighted-average number of shares of preferred stock, included within participating securities, was 33 million of
as-converted UK&I preferred stock, and 44 million of as-converted Europe preferred stock for fiscal 2017.

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NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

(3) Weighted-average diluted shares outstanding are calculated on an as-converted basis, and include incremental common stock equivalents,
as calculated under the treasury stock method. The computation includes 5 million common stock equivalents for fiscal 2017 and 2016 and
6 million common stock equivalents for fiscal 2015, because their effect would have been dilutive. The computation excludes 2 million of
common stock equivalents for fiscal 2017, 2016 and 2015, because their effect would have been anti-dilutive.

(4) Participating securities include preferred stock outstanding and unvested share-based payment awards that contain non-forfeitable rights to
dividends or dividend equivalents, such as the Company’s UK&I and Europe preferred stock, restricted stock awards, restricted stock units
and earned performance-based shares. UK&I and Europe preferred stock were issued as part of the purchase price consideration in
connection with the Visa Europe acquisition and are convertible into a number of shares of class A common stock or class A equivalent
preferred stock upon certain conditions. Participating securities’ income is allocated based on the weighted-average number of shares of
as-converted stock. See Note 2—Visa Europe and Note 13—Stockholders’ Equity.

Note 15—Share-based Compensation

2007 Equity Incentive Compensation Plan

The Company’s 2007 Equity Incentive Compensation Plan, or

the EIP, authorizes the compensation
committee of
the board of directors to grant non-qualified stock options (“options”), restricted stock awards
(“RSAs”), restricted stock units (“RSUs”) and performance-based shares to its employees and non-employee
directors, for up to 236 million shares of class A common stock. Shares available for award may be either
authorized and unissued or previously issued shares subsequently acquired by the Company. The EIP will continue
to be in effect until all of the common stock available under the EIP is delivered and all restrictions on those shares
have lapsed, unless the EIP is terminated earlier by the Company’s board of directors. Awards may be granted
under the plan until January 31, 2022.

Share-based compensation cost is recorded net of estimated forfeitures on a straight-line basis for awards with
service conditions only, and on a graded-vesting basis for awards with service, performance and market conditions.
The Company’s estimated forfeiture rate is based on an evaluation of historical, actual and trended forfeiture data.
For fiscal 2017, 2016 and 2015, the Company recorded share-based compensation cost related to the EIP of
$224 million, $211 million and $184 million, respectively, in personnel expense on its consolidated statements of
operations. The related tax benefits were $67 million, $62 million and $54 million for fiscal 2017, 2016 and 2015,
respectively. The amount of capitalized share-based compensation cost was immaterial during fiscal 2017, 2016
and 2015.

All per share amounts and number of shares outstanding presented below reflect the four-for-one stock split

that was effected in the second quarter of fiscal 2015. See Note 13—Stockholders’ Equity.

Options

Options issued under the EIP expire 10 years from the date of grant and primarily vest ratably over 3 years

from the date of grant, subject to earlier vesting in full under certain conditions.

During fiscal 2017, 2016 and 2015, the fair value of each stock option was estimated on the date of grant using

a Black-Scholes option pricing model with the following weighted-average assumptions:

Expected term (in years)(1) . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Risk-free rate of return(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected volatility(3)
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Expected dividend yield(4) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Fair value per option granted . . . . . . . . . . . . . . . . . . . . . . . . . . . $

4.23

1.6%
20.2%
0.8%

4.35

1.5%
21.7%
0.7%

4.55

1.5%
22.0%
0.8%

13.90

$

15.01

$

12.04

2017

2016

2015

104

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

(1) This assumption is based on the Company’s historical option exercises and those of a set of peer companies that management believes is
generally comparable to Visa. The Company’s data is weighted based on the number of years between the measurement date and Visa’s
initial public offering as a percentage of the options’ contractual term. The relative weighting placed on Visa’s data and peer data in fiscal
2017 was approximately 87% and 13%, respectively, and 77% and 23% in fiscal 2016, respectively and 67% and 33% in fiscal 2015,
respectively.

(2) Based upon the zero coupon U.S. treasury bond rate over the expected term of the awards.
(3) Based on the Company’s implied and historical volatility. The expected volatility was 20% in fiscal 2017 and ranged from 20% to 23% in fiscal

2016 and 21% to 23% in fiscal 2015.

(4) Based on the Company’s annual dividend rate on the date of grant.

The following table summarizes the Company’s option activity for fiscal 2017:

Weighted-
Average
Exercise Price
Per Share

Options

Weighted-
Average
Remaining
Contractual
Term
(in years)

Aggregate
Intrinsic
Value (1)
(in millions)

Outstanding at October 1, 2016 . . . . . . . . . . . . . . . . . . . . . .
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Forfeited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Exercised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

8,876,484 $
1,671,344 $
(386,136) $
(3,045,816) $

Outstanding at September 30, 2017 . . . . . . . . . . . . . . . . .

7,115,876 $

Options exercisable at September 30, 2017 . . . . . . . . . . . .
Options exercisable and expected to vest at

4,463,008 $

38.42
80.82
75.01
29.62

50.17

33.39

September 30, 2017(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . .

6,773,571 $

48.73

5.4

3.6

5.3

$392

$321

$383

(1) Calculated using the closing stock price on the last trading day of fiscal 2017 of $105.24, less the option exercise price, multiplied by the

number of instruments.

(2) Applies a forfeiture rate to unvested options outstanding at September 30, 2017 to estimate the options expected to vest in the future.

For the options exercised during fiscal 2017, 2016 and 2015, the total

intrinsic value was $178 million,
$103 million and $134 million, respectively, and the tax benefit realized was $62 million, $35 million and $86 million,
respectively. As of September 30, 2017, there was $19 million of total unrecognized compensation cost related to
unvested options, which is expected to be recognized over a weighted-average period of approximately 0.4 years.

Restricted Stock Awards and Restricted Stock Units

RSAs and RSUs issued under the EIP primarily vest ratably over 3 years from the date of grant, subject to

earlier vesting in full under certain conditions.

Upon vesting, the RSAs are settled in class A common stock on a one-for-one basis. During the vesting period,
RSA award recipients are eligible to receive dividends and participate in the same voting rights as those granted to the
holders of the underlying class A common stock. Upon vesting, RSUs can be settled in class A common stock on a
one-for-one basis or in cash, or a combination thereof, at the Company’s option. The Company does not currently
intend to settle any RSUs in cash. During the vesting period, RSU award recipients are eligible to receive dividend
equivalents, but do not participate in the voting rights granted to the holders of the underlying class A common stock.
The company discontinued granting RSAs in fiscal 2016 but will continue to grant RSUs under the EIP.

The fair value and compensation cost before estimated forfeitures for RSAs and RSUs is calculated using the
closing price of class A common stock on the date of grant. The weighted-average grant-date fair value of RSAs
granted during fiscal 2015 was $63.71. No RSAs were granted during fiscal 2017 and 2016. The weighted-average

105

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

grant-date fair value of RSUs granted during fiscal 2017, 2016 and 2015 was $81.67, $79.77 and $62.88,
respectively. The total grant-date fair value of RSAs and RSUs vested during fiscal 2017, 2016 and 2015 was
$163 million, $142 million and $132 million, respectively.

The following table summarizes the Company’s RSA and RSU activity for fiscal 2017:

Weighted-
Average
Grant Date
Fair Value

Weighted-
Average
Remaining
Contractual
Term
(in years)

Aggregate
Intrinsic
Value (1)
(in millions)

Restricted Stock

Awards

Units

RSA

RSU

RSA

RSU

RSA

RSU

3,146,954 $ 59.26 $ 75.48
Outstanding at October 1, 2016 . . . . . . . . . . . . . . . 1,766,582
Granted . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
— 3,268,327 $ — $ 81.67
Vested . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (1,210,176) (1,299,187) $ 57.37 $ 72.20
(442,393) $ 61.90 $ 79.34
Forfeited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(90,399)

Outstanding at September 30, 2017 . . . . . . . . . .

466,007

4,673,701 $ 63.37 $ 80.37

0.2

1.6

$49 $492

(1) Calculated by multiplying the closing stock price on the last trading day of fiscal 2017 of $105.24 by the number of instruments.

At September 30, 2017, there was $7 million and $215 million of total unrecognized compensation cost related
to unvested RSAs and RSUs, respectively, which is expected to be recognized over a weighted-average period of
approximately 0.2 years for RSAs and 1.6 years for RSUs.

Performance-based Shares

The following table summarizes the maximum number of performance-based shares which could be earned

and related activity for fiscal 2017:

Outstanding at October 1, 2016 . . . . . . . . . . . . . . . . . . . . . .
Granted(2) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Vested and earned . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Unearned . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Forfeited . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Shares

1,042,012 $
634,651 $
(345,797) $
(97,531) $
(295,660) $

Outstanding at September 30, 2017 . . . . . . . . . . . . . . . . .

937,675 $

Weighted-
Average
Grant Date
Fair Value

Weighted-
Average
Remaining
Contractual
Term
(in years)

Aggregate
Intrinsic
Value (1)
(in millions)

78.24
86.37
72.50
72.50
85.13

84.20

1.0

$98

(1) Calculated by multiplying the closing stock price on the last trading day of fiscal 2017 of $105.24 by the number of instruments.
(2) Represents the maximum number of performance-based shares which could be earned.

For the Company’s performance-based shares, in addition to service conditions, the ultimate number of shares
to be earned depends on the achievement of both performance and market conditions. The performance condition
is based on the Company’s earnings per share target. The market condition is based on the Company’s total

106

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

shareholder return ranked against that of other companies that are included in the Standard & Poor’s 500 Index.
The fair value of the performance-based shares, incorporating the market condition, is estimated on the grant date
using a Monte Carlo simulation model. The grant-date fair value of performance-based shares granted in fiscal
2017, 2016 and 2015 was $86.37, $92.71 and $69.78 per share, respectively. Earned performance shares granted
in fiscal 2017, 2016 and 2015 vest approximately three years from the initial grant date. All performance awards are
subject to earlier vesting in full under certain conditions.

Compensation cost for performance-based shares is initially estimated based on target performance. It is
the performance period. At
recorded net of estimated forfeitures and adjusted as appropriate throughout
September 30, 2017,
total unrecognized compensation cost related to unvested
performance-based shares, which is expected to be recognized over a weighted-average period of approximately
1.0 years.

there was $33 million of

Employee Stock Purchase Plan

In January 2015, the Company’s class A stockholders approved the Visa Inc. Employee Stock Purchase Plan
(the “ESPP”), under which substantially all employees are eligible to participate. The ESPP permits eligible
employees to purchase the Company’s class A common stock at a 15% discount of the stock price on the purchase
date, subject to certain restrictions. A total of 20 million shares of class A common stock have been reserved for
issuance under the ESPP. The first offering date was April 1, 2015. ESPP did not have a material impact on the
consolidated financial statements in fiscal 2017, 2016 or 2015.

Note 16—Commitments and Contingencies

Commitments. The Company leases certain premises and equipment

the world with varying
expiration dates. The Company incurred total rent expense of $159 million, $134 million and $136 million in fiscal
2017, 2016 and 2015, respectively. Future minimum payments on leases, and marketing and sponsorship
agreements per fiscal year, at September 30, 2017, are as follows:

throughout

2018

2019

2020

2021

2022

Thereafter

Total

(in millions)

Operating leases . . . . . . . . . . . . . . . . . . . . $
Marketing and sponsorships . . . . . . . . . . .

155 $
124

119 $
123

68 $

112

64 $
40

Total . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

279 $

242 $

180 $

104 $

57 $
33

90 $

163 $
—

626
432

163 $ 1,058

Select sponsorship agreements require the Company to spend certain minimum amounts for advertising and
marketing promotion over the life of the contract. For commitments where the individual years of spend are not
specified in the contract, the Company has estimated the timing of when these amounts will be spent. In addition to
the fixed payments stated above, select sponsorship agreements require the Company to undertake marketing,
promotional or other activities up to stated monetary values to support events which the Company is sponsoring.
The stated monetary value of these activities typically represents the value in the marketplace, which may be
significantly higher than the actual costs incurred by the Company.

Client incentives. The Company has agreements with financial institution clients and other business partners
for various programs designed to build payments volume, increase Visa product acceptance and win merchant
routing transactions. These agreements, with terms ranging from one year to sixteen years, can provide card
issuance and/or conversion support, volume/growth targets and marketing and program support based on specific
performance requirements.

107

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Client incentives are recognized primarily as a reduction to operating revenue in the period the related volumes
and transactions occur, based on management’s estimate of the client’s performance in accordance with the terms
of the incentive agreement. The agreements may or may not limit the amount of client incentive payments.

The table below sets forth the estimated expected future reduction of revenue per fiscal year for client

incentive agreements in effect at September 30, 2017:

(in millions)

2018

2019

2020

2021

2022

Thereafter

Total

Client incentives . . . . . . . . . . . . . . . . . . . . . $ 5,049 $ 4,654 $ 4,117 $ 3,658 $ 3,102 $ 5,080 $ 25,660

The amount of client incentives that will be recorded as a reduction of revenue in future periods under the
Company’s incentive agreements is unknowable due to the inherent unpredictability of payment and transaction
volume, and will likely change materially from the estimates above due to changes in performance expectations,
actual client performance, amendments to existing contracts or the execution of new contracts. Increases in client
incentive payments are generally driven by increases in payment and transaction volume and hence, an associated
increase in revenue. As a result, in the event client incentives exceed the above estimates, it is not expected to
have a material effect on the Company’s financial condition, results of operations or cash flows.

Deferred purchase consideration. On June 21, 2016, the Company acquired 100% of the share capital of Visa
Europe. In connection with the purchase, the Company will pay an additional €1.0 billion, plus 4% compound annual
interest, on the third anniversary of the Closing. See Note 2—Visa Europe.

Note 17—Related Parties

Visa considers an entity to be a related party for purposes of this disclosure if that entity owns more than 10%
of Visa’s total voting common stock at the end of the fiscal year, or if an officer or employee of that entity also
serves on the Company’s board of directors. The Company considers an investee to be a related party if the
Company’s: (i) ownership interest in the investee is greater than or equal to 10% or (ii) if the investment is
accounted for under the equity method of accounting. At September 30, 2017 and 2016, no entity owned more than
10% of the Company’s total voting common stock. There were no significant transactions with related parties during
fiscal 2017, 2016 and 2015.

Note 18—Income Taxes

The Company’s income before taxes by fiscal year consisted of the following:

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

U.S.
Non-U.S. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

8,440 $
3,254

5,839 $
2,173

Total income before taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

11,694 $

8,012 $

7,214
1,781

8,995

2017

2016

2015

(in millions)

U.S. income before taxes included $2.9 billion, $2.5 billion and $2.4 billion of the Company’s U.S. entities’

income from operations outside of the U.S. for fiscal 2017, 2016 and 2015, respectively.

108

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Income tax provision by fiscal year consisted of the following:

2017

2016

2015

(in millions)

Current:
U.S. federal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
State and local
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Non-U.S. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

2,377 $
291
629

2,250 $
181
368

Total current taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

3,297

2,799

Deferred:
U.S. federal . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
State and local
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Non-U.S. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Total deferred taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

1,607
66
25

1,698

(508)
(63)
(207)

(778)

1,991
168
300

2,459

181
1
26

208

Total income tax provision . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

4,995 $

2,021 $

2,667

The tax effect of temporary differences that give rise to significant portions of deferred tax assets and liabilities

at September 30, 2017 and 2016, are presented below:

2017

2016

(in millions)

Deferred Tax Assets:
Accrued compensation and benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Comprehensive loss . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrued litigation obligation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Client incentives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Net operating loss carryforwards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Federal benefit of state taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Federal benefit of foreign taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Valuation allowance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

194 $
29
373
272
45
236
—
193
(35)

Deferred tax assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

1,307

Deferred Tax Liabilities:
Property, equipment and technology, net
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Intangible assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Foreign taxes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Deferred tax liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(391)
(6,756)
(59)
—

(7,206)

Net deferred tax liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

(5,899) $

277
106
373
266
32
195
1,214
280
(31)

2,712

(278)
(7,013)
(106)
(101)

(7,498)

(4,786)

109

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

In February 2017, the Company completed a reorganization of Visa Europe and certain other legal entities to
align the Company’s corporate structure to the geographic jurisdictions in which it conducts business operations. As
a result of the reorganization, the Company recorded a $1.5 billion non-recurring, non-cash income tax provision
primarily related to the elimination of deferred tax balances originally recognized upon the acquisition of Visa
Europe in fiscal 2016. The increase in net deferred tax liabilities reflects the elimination of the deferred tax balances.

At September 30, 2017 and 2016, net deferred tax assets of $81 million and $22 million, respectively, are

reflected in other assets on the consolidated balance sheets.

In assessing the realizability of deferred tax assets, management considers whether it is more likely than not
that all or some portion of the deferred tax assets will not be realized. The ultimate realization of the deferred tax
assets is dependent upon the generation of future taxable income during the periods in which those temporary
differences are deductible. The fiscal 2017 and 2016 valuation allowances relate primarily to foreign net operating
losses from subsidiaries acquired in recent years.

As of September 30, 2017, the Company had $42 million federal, $27 million state and $140 million foreign net
operating loss carryforwards. The federal and state net operating loss carryforwards will expire in fiscal 2026
through 2037. The foreign net operating loss may be carried forward indefinitely. The Company expects to fully
utilize the federal and state net operating loss carryforwards in future years.

As of September 30, 2017, the Company had $30 million of federal foreign tax credit carryforwards, which will

expire in fiscal 2027. The Company expects to realize the benefit of the credit carryforwards in future years.

The income tax provision differs from the amount of income tax determined by applying the applicable U.S.

federal statutory rate of 35% to pretax income, as a result of the following:

For the Years Ended September 30,

2017

2016

2015

Dollars

Percent

Dollars

Percent

Dollars

Percent

U.S. federal income tax at statutory rate . . . . . . . . . . . . . . . . . . $ 4,093
State income taxes, net of federal benefit . . . . . . . . . . . . . . . . .
200
Non-U.S. tax effect, net of federal benefit . . . . . . . . . . . . . . . . .
(641)
Reorganization of Visa Europe and other legal entities . . . . . .
1,515
Remeasurement of deferred tax liability . . . . . . . . . . . . . . . . . .
Reversal of prior years tax reserves related to the resolution

2 %
(5)%
13 %
— — %

(in millions, except percentages)
35 % $ 2,804
135
(553)

35 % $ 3,148
194
(327)

2 %
(7)%
— — %
(1)%
(88)

35 %
2 %
(4)%
— — %
— — %

of uncertain tax positions . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Revaluation of Visa Europe put option . . . . . . . . . . . . . . . . . . .
Other, net . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

— — %
— — %
(2)%

(172)

— — %
(1)%
(89)
(3)%
(188)

(239)

(2)%
— — %
(1)%

(109)

Income tax provision . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 4,995

43 % $ 2,021

25 % $ 2,667

30 %

As mentioned above, the February 2017 reorganization of Visa Europe and certain other legal entities resulted
in a non-recurring, non-cash income tax provision of $1.5 billion primarily related to the elimination of deferred tax
balances. Associated with this reorganization, the newly-formed Visa Foundation received all Visa Inc. shares held
by Visa Europe that were previously recorded as treasury stock.

110

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The effective income tax rate was 43% in fiscal 2017 and 25% in fiscal 2016. The effective tax rate in fiscal

2017 differs from the effective tax rate in fiscal 2016 primarily due to:

(cid:129)

the aforementioned $1.5 billion non-recurring, non-cash income tax provision related to the legal entity
reorganization recorded in fiscal 2017;

(cid:129) $71 million tax benefit related to Visa Foundation’s receipt of Visa Inc. shares mentioned above, recorded in

fiscal 2017;

(cid:129) $70 million of excess tax benefits related to share-based payments recorded in fiscal 2017, as a result of
the early adoption of Accounting Standards Update 2016-09. See Note 1—Summary of Significant
Accounting Policies; and
the absence of:

(cid:129)

(cid:129)

the effect of one-time items related to the Visa Europe acquisition recorded during fiscal 2016, the
most significant of which was the $1.9 billion U.S. loss related to the effective settlement of the
Framework Agreement between Visa and Visa Europe. These one-time items impacted the
geographic mix of global income, resulting in a reduced effective tax rate in fiscal 2016;

(cid:129) an $88 million one-time tax benefit due to the remeasurement of deferred tax liabilities as a result of

the reduction in the UK tax rate enacted in fiscal 2016; and
the non-taxable $255 million revaluation of the Visa Europe put option recorded in fiscal 2016.

(cid:129)

The effective income tax rate was 25% in fiscal 2016 and 30% in fiscal 2015. The effective tax rate in fiscal

2016 differs from the effective tax rate in fiscal 2015 primarily due to:

(cid:129)

the effect of one-time items related to the Visa Europe acquisition, as mentioned above, that impacted the
geographic mix of global income resulting in a reduced effective tax rate in fiscal 2016;

(cid:129) an $88 million one-time tax benefit due to the remeasurement of deferred tax liabilities as a result of the

(cid:129)
(cid:129)

reduction in the UK tax rate enacted in fiscal 2016;
the non-taxable $255 million revaluation of the Visa Europe put option recorded in fiscal 2016; and
the absence of a $296 million tax benefit recognized in fiscal 2015 resulting from the resolution of uncertain
tax positions with taxing authorities. Included in the $296 million was a one-time $239 million tax benefit that
related to prior fiscal years.

Current income taxes receivable were $148 million and $232 million at September 30, 2017 and 2016,
respectively. Non-current income taxes receivable of $755 million and $731 million were included in other assets at
September 30, 2017 and 2016, respectively. At September 30, 2017 and 2016,
income taxes payable of
$243 million and $153 million, respectively, were included in accrued income taxes as part of accrued liabilities, and
accrued income taxes of $1.1 billion and $911 million, respectively, were included in other long-term liabilities. See
Note 7—Accrued and Other Liabilities.

Cumulative undistributed earnings of

the Company’s international subsidiaries that are intended to be
reinvested indefinitely outside the United States amounted to $12.9 billion at September 30, 2017. The amount of
income taxes that would have resulted had such earnings been repatriated is not practicably determinable.

The Company’s largest operating hub outside the United States is located in Singapore. It operates under a
tax incentive agreement which is effective through September 30, 2023, and is conditional upon meeting certain
business operations and employment thresholds in Singapore. The tax incentive agreement decreased Singapore
tax by $252 million, $235 million and $192 million, and the benefit of the tax incentive agreement on diluted earnings
per share was $0.11, $0.10 and $0.08 in fiscal 2017, 2016 and 2015, respectively.

111

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

In accordance with Accounting Standards Codification 740—Income Taxes,

the Company is required to
inventory, evaluate and measure all uncertain tax positions taken or to be taken on tax returns, and to record
liabilities for the amount of such positions that may not be sustained, or may only partially be sustained, upon
examination by the relevant taxing authorities.

At September 30, 2017 and 2016, the Company’s total gross unrecognized tax benefits were $1.4 billion and
$1.2 billion, respectively, exclusive of interest and penalties described below. Included in the $1.4 billion and
$1.2 billion are $1.1 billion and $926 million of unrecognized tax benefits, respectively, that if recognized, would
reduce the effective tax rate in a future period.

A reconciliation of beginning and ending unrecognized tax benefits by fiscal year is as follows:

2017

2016

(in millions)

Beginning balance at October 1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Increases of unrecognized tax benefits related to prior years . . . . . . . . . . . . . . . . . . . . . . .
Decreases of unrecognized tax benefits related to prior years . . . . . . . . . . . . . . . . . . . . . .
Increases of unrecognized tax benefits related to current year . . . . . . . . . . . . . . . . . . . . . .
Reductions related to lapsing statute of limitations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

1,160 $
56
(59)
197
(1)

Ending balance at September 30 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1,353 $

1,051
153
(180)
138
(2)

1,160

It is the Company’s policy to account for interest expense and penalties related to uncertain tax positions in
non-operating expense in its consolidated statements of operations. The Company recognized $23 million and
$15 million of interest expense in fiscal 2017 and 2016, respectively, and reversed $6 million of interest expense in
fiscal 2015, related to uncertain tax positions. The Company accrued $1 million, $3 million and $1 million of
penalties in fiscal 2017, 2016 and 2015, respectively, related to uncertain tax positions. At September 30, 2017 and
2016, the Company had accrued interest of $84 million and $61 million, respectively, and accrued penalties of
$34 million and $17 million, respectively, related to uncertain tax positions in its other long-term liabilities. At
September 30, 2017 and 2016, accrued interest and penalties balances included amounts related to the Visa
Europe acquisition and measurement period adjustments.

The Company’s fiscal 2009 through 2012 U.S. federal income tax returns are currently under Internal Revenue
Service (IRS) examination. The Company has filed a federal refund claim for fiscal year 2008, which is also
currently under IRS examination. Except for the refund claim, the federal statutes of limitations have expired for
fiscal years prior to 2009. The Company’s fiscal years 2006 through 2011 California tax returns are currently under
examination. The California statutes of limitations have expired for fiscal years prior to 2006.

During fiscal 2013, the Canada Revenue Agency (CRA) completed its examination of the Company’s fiscal
2003 through 2009 Canadian tax returns and proposed certain assessments. Based on the findings of
its
examination, the CRA also proposed certain assessments to the Company’s fiscal 2010 through 2016 Canadian tax
returns. The Company filed notices of objection against these assessments and, in fiscal 2015, completed the
appeals process without reaching a settlement with the CRA. In April 2016, the Company petitioned the Tax Court
of Canada to overturn the CRA’s assessments. Legal proceedings continue to be in progress. The Company
continues to believe that its income tax provision adequately reflects its obligations to the CRA.

112

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The Company is also subject to examinations by various state and foreign tax authorities. All material state
and foreign tax matters have been concluded for years through fiscal 2002. The timing and outcome of the final
resolutions of the federal, state and foreign tax examinations and refund claims are uncertain. As such, it is not
reasonably possible to estimate the impact that the final outcomes could have on the Company’s unrecognized tax
benefits in the next 12 months.

Note 19—Legal Matters

The Company is party to various legal and regulatory proceedings. Some of these proceedings involve
complex claims that are subject to substantial uncertainties and unascertainable damages. Accordingly, except as
disclosed, the Company has not established reserves or ranges of possible loss related to these proceedings, as at
this time in the proceedings, the matters do not relate to a probable loss and/or the amount or range of losses are
not reasonably estimable. Although the Company believes that
it has strong defenses for the litigation and
regulatory proceedings described below, it could, in the future, incur judgments or fines or enter into settlements of
claims that could have a material adverse effect on the Company’s financial position, results of operations or cash
flows. From time to time, the Company may engage in settlement discussions or mediations with respect to one or
more of its outstanding litigation matters, either on its own behalf or collectively with other parties.

The litigation accrual is an estimate and is based on management’s understanding of its litigation profile, the
specifics of each case, advice of counsel to the extent appropriate and management’s best estimate of incurred loss
as of the balance sheet date.

The following table summarizes the activity related to accrued litigation.

Balance at October 1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Provision for uncovered legal matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Accrual for VE territory covered litigation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments on legal matters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(in millions)
981 $
19
186
(204)

Balance at September 30 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

982 $

1,024
2
2
(47)

981

Fiscal 2017

Fiscal 2016

Accrual Summary—U.S. Covered Litigation

Visa Inc., Visa U.S.A. and Visa International are parties to certain legal proceedings that are covered by the
U.S. retrospective responsibility plan, which the Company refers to as the U.S. covered litigation. See Note 3—U.S.
and Europe Retrospective Responsibility Plans. An accrual for the U.S. covered litigation and a charge to the
litigation provision are recorded when loss is deemed to be probable and reasonably estimable. In making this
determination, the Company evaluates available information, including but not limited to actions taken by the
litigation committee. The total accrual related to the U.S. covered litigation could be either higher or lower than the
escrow account balance.

113

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

The following table summarizes the activity related to U.S. covered litigation.

Balance at October 1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Payments on U.S. covered litigation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(in millions)
978 $
—

Balance at September 30 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

978 $

1,023
(45)

978

Fiscal 2017

Fiscal 2016

On January 14, 2014, the MDL 1720 court entered a final judgment order approving a settlement with class
plaintiffs in the interchange multidistrict litigation proceedings. As a result of appeals brought by certain merchants,
however, the final
judgment order was reversed by the court of appeals on June 30, 2016, and the case was
remanded to the MDL 1720 court for further proceedings. Subsequently, on March 3, 2017, the MDL 1720 court
ordered, among other things, that the deadline to terminate the class settlement agreement be modified to extend
indefinitely and that the settlement funds continue to be administered by the settlement escrow agent until such time
as the settlement agreement is finally terminated. See further discussion below under Interchange Multidistrict
Litigation (MDL) – Putative Class Actions. Visa initially made a payment of approximately $4.0 billion from the U.S.
litigation escrow account into the settlement fund pursuant to the class settlement agreement. Thereafter, on
January 27, 2014, Visa received and deposited into the Company’s U.S. litigation escrow account “takedown
payments” of approximately $1.1 billion, which Visa was entitled to receive under the class settlement agreement
based on payment card sales volume attributable to merchants who opted out of the 2012 class settlement
agreement. The deposit into the U.S. litigation escrow account and a related increase in accrued litigation to
address “opt-out” claims were recorded in the second quarter of fiscal 2014. An additional accrual of $450 million
associated with these opt-out claims was recorded in the fourth quarter of
fiscal 2014. Payments totaling
$528 million were made from fiscal 2014 through 2017 from the U.S. litigation escrow account reflecting settlements
with a number of individual merchants that had opted out of the class settlement, resulting in an accrued balance of
$978 million related to U.S. covered litigation as of September 30, 2017. See further discussion below under
Interchange Multidistrict Litigation (MDL) – Individual Merchant Actions and Note 3—U.S. and Europe Retrospective
Responsibility Plans.

Accrual Summary—VE Territory Covered Litigation

Visa Inc., Visa International and Visa Europe are parties to certain legal proceedings that are covered by the
Europe retrospective responsibility plan. Unlike the U.S. retrospective responsibility plan, the Europe retrospective
responsibility plan does not have an escrow account that is used to fund settlements or judgments. The Company is
entitled to recover VE territory covered losses through a periodic adjustment to the conversion rates applicable to
the UK&I preferred stock and Europe preferred stock. An accrual for the VE territory covered losses and a reduction
to stockholders’ equity will be recorded when the loss is deemed to be probable and reasonably estimable. See
further discussion below under VE Territory Covered Litigation and Note 3—U.S. and Europe Retrospective
Responsibility Plans.

The following table summarizes the activity related to VE territory covered litigation.

Balance at October 1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Accrual for VE territory covered litigation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Payments on VE territory covered litigation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

(in millions)
2 $

186
(187)

Balance at September 30 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $

1 $

—
2
—

2

Fiscal 2017

Fiscal 2016

114

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

U.S. Covered Litigation

Interchange Multidistrict Litigation (MDL) – Putative Class Actions

Beginning in May 2005, a series of complaints (the majority of which were styled as class actions) were filed in
U.S. federal district courts by merchants against Visa U.S.A., Visa International and/or MasterCard, and in some
cases, certain Visa member financial
institutions. The complaints challenged, among other things, Visa’s and
MasterCard’s purported setting of interchange reimbursement fees, their “no surcharge” rules, and alleged tying and
bundling of transaction fees under the federal antitrust laws, and, in some cases, certain state unfair competition
laws. The Judicial Panel on Multidistrict Litigation issued an order transferring the cases to the U.S. District Court for
the Eastern District of New York for coordination of pre-trial proceedings in MDL 1720. A group of purported class
plaintiffs subsequently filed a Second Consolidated Amended Class Action Complaint which, together with the
complaints brought by individual merchants, sought money damages alleged to range in the tens of billions of
dollars (subject to trebling), as well as attorneys’ fees and injunctive relief. The class plaintiffs also filed a Second
Supplemental Class Action Complaint against Visa Inc. and certain member financial institutions challenging Visa’s
reorganization and IPO under the antitrust laws and seeking unspecified money damages and declaratory and
injunctive relief, including an order that the IPO be unwound.

The Company and certain individual merchants whose claims were consolidated with the MDL signed a
settlement agreement to resolve their claims against the Company for approximately $350 million. This payment
was made from the U.S. litigation escrow account on October 29, 2012, and the court has dismissed those claims
with prejudice.

In addition, Visa Inc., Visa U.S.A., Visa International, MasterCard Incorporated, MasterCard International
Incorporated, various U.S. financial institution defendants, and the class plaintiffs signed a settlement agreement
the 2012 Settlement
(the “2012 Settlement Agreement”) to resolve the class plaintiffs’ claims. The terms of
Agreement included, among other terms, (1) a comprehensive release of claims asserted in the litigation and
protection against future litigation regarding default interchange and other U.S. rules; (2) settlement payments from
the Company of approximately $4.0 billion and a further distribution of 10 basis points of default interchange for an
eight-month period; (3) certain modifications to the Company’s rules, including modifications to permit surcharging
on credit transactions under certain circumstances; and (4) the Company’s agreement to meet with merchant
buying groups that seek to collectively negotiate interchange rates. On December 10, 2012, Visa paid
approximately $4.0 billion from the U.S. litigation escrow account into a settlement fund established pursuant to the
2012 Settlement Agreement.

On January 14, 2014, the court entered a final judgment order approving the settlement, from which a number
of objectors appealed. On June 30, 2016, the U.S. Court of Appeals for the Second Circuit vacated the lower court’s
certification of the merchant class and reversed the approval of the settlement. The Second Circuit determined that
the class plaintiffs were inadequately represented, and remanded the case to the lower court for further proceedings
not
inconsistent with its decision. On November 23, 2016, class plaintiffs that signed the 2012 Settlement
Agreement filed a petition for writ of certiorari with the U.S. Supreme Court seeking review of the Second Circuit’s
decision. The Supreme Court denied the petition on March 27, 2017.

On November 30, 2016, the district court entered an order appointing interim counsel for two putative classes
of plaintiffs, a “Damages Class” and an “Injunctive Relief Class.” Following the district court’s order, on February 8,
2017, plaintiffs purporting to act on behalf of the putative Damages Class sought leave to file a Third Consolidated
Amended Class Action Complaint. The complaint sought money damages alleged to range in the tens of billions of
dollars (subject to trebling), as well as attorneys’ fees and injunctive relief, and named as defendants Visa Inc., Visa
U.S.A., Visa International, MasterCard Incorporated and MasterCard International Incorporated, and certain U.S.

115

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

financial institutions. The plaintiffs asserted that the proposed complaint updated, among other things, claims for
damages and accounted for industry developments. Defendants opposed the Damages Class plaintiffs’ motion on
March 10, 2017. On September 27, 2017, the magistrate judge granted in part and denied in part the motion
seeking leave to amend the complaint, and plaintiffs objected to the portions of the magistrate judge’s order denying
their motion on October 23, 2017. Plaintiffs filed the Third Consolidated Amended Class Action Complaint on
October 27, 2017.

A new group of purported class plaintiffs, acting on behalf of the putative Injunctive Relief Class, filed a class
action complaint seeking declaratory and injunctive relief, as well as attorneys’ fees. That complaint seeks, among
other things, an injunction against: the setting of default interchange rates; certain Visa rules relating to merchants,
including the honor-all-cards rule; and various transaction fees, including the fixed acquirer network fee. The
complaint names as defendants Visa Inc., MasterCard Incorporated and MasterCard International Incorporated, and
certain U.S. financial institutions.

The putative class actions are considered U.S. covered litigation for purposes of the U.S. retrospective

responsibility plan. See Note 3—U.S. and Europe Retrospective Responsibility Plans.

Interchange Multidistrict Litigation (MDL) – Individual Merchant Actions

Beginning in May 2013, more than 50 cases have been filed in various federal district courts by hundreds of
merchants who had opted out of the damages portion of the 2012 Settlement Agreement, generally pursuing
damages claims on allegations similar to those raised in MDL 1720. A number of the cases also include allegations
that Visa has monopolized, attempted to monopolize, and/or conspired to monopolize debit card-related market
segments. In addition, some of the cases seek an injunction against the setting of default interchange rates; certain
Visa rules relating to merchants, including the honor-all-cards rule; and various transaction fees, including the fixed
acquirer network fee. One merchant’s complaint also asserts that Visa, MasterCard and their member banks
conspired to prevent the adoption of chip-and-PIN authentication in the U.S. or otherwise circumvent competition in
the debit market. The cases name as defendants Visa Inc., Visa U.S.A., Visa International, MasterCard
Incorporated and MasterCard International
financial
institutions as defendants. Wal-Mart Stores Inc. and its subsidiaries filed a complaint that also adds Visa Europe
Limited and Visa Europe Services Inc. as defendants.

Incorporated, although some also include certain U.S.

Beginning on February 8, 2017, certain individual merchants filed motions in existing actions in MDL 1720
requesting leave to amend their complaints. The proposed amended complaints, among other things, added claims
for injunctive relief and updated claims for damages. As with the Damages Class’s motion, the magistrate judge
granted in part and denied in part the motions seeking leave to amend these complaints and, on October 23, 2017,
these plaintiffs also objected to the portion of the magistrate judge’s order denying their motions. The individual
merchants then filed the amended complaints on October 27, 2017. In addition, certain individual merchants have
filed new actions in federal court which were subsequently included in MDL 1720.

In addition to the cases filed by individual merchants, Visa, MasterCard, and certain U.S. financial institution
defendants in MDL 1720 filed a complaint
in the Eastern District of New York against certain named class
representative plaintiffs who had opted out or stated their intention to opt out of the damages portion of the 2012
Settlement Agreement. In addition, Visa filed three more similar complaints in the Eastern District of New York
against Wal-Mart Stores Inc.; against The Home Depot, Inc. and Home Depot U.S.A.; and against Sears Holdings
Corporation. All four complaints seek a declaration that, from January 1, 2004 to November 27, 2012, the time
period for which opt-outs could seek damages under the 2012 Settlement Agreement, Visa’s conduct in, among
other things, continuing to set default interchange rates, maintaining its “honor all cards” rule, enforcing certain rules
relating to merchants, and restructuring itself, did not violate federal or state antitrust laws.

116

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

All the cases filed in federal court have been either assigned to the judge presiding over MDL 1720, or have
been transferred or are being considered for transfer by the Judicial Panel on Multidistrict Litigation for inclusion in
MDL 1720. The court has entered an order confirming that In re Payment Card Interchange Fee and Merchant
Discount Antitrust Litigation, 1:05-md-01720-JG-JO (E.D.N.Y.), includes (1) all current and future actions transferred
to MDL 1720 by the Judicial Panel on Multidistrict Litigation or other order of any court for inclusion in coordinated or
pretrial proceedings, and (2) all actions filed in the Eastern District of New York that arise out of operative facts as
alleged in the cases subject to the transfer orders of the Judicial Panel on Multidistrict Litigation. Cases that have
been transferred to or otherwise included in MDL 1720 are U.S. covered litigation for purposes of the U.S.
retrospective responsibility plan, unless otherwise noted. See Note 3—U.S. and Europe Retrospective
Responsibility Plans.

A number of individual merchant actions previously filed have been settled, and remain settled. In addition,
following the automatic termination of the settlement agreement with Wal-Mart Stores Inc., Visa and Wal-Mart
Stores Inc. entered into a new, unconditional settlement agreement on October 31, 2017. Consequently, as of the
filing date, Visa has reached settlement agreements with individual merchants representing approximately 51% of
the Visa-branded payment card sales volume of merchants who opted out of the 2012 Settlement Agreement.

Finally, certain merchants filed actions in state courts, generally pursuing claims on allegations similar to those
raised in MDL 1720. On July 12, 2016, Broadway Grill, Inc. (“Broadway Grill”), on behalf of itself and a putative
class of California merchants that have accepted Visa-branded cards since January 1, 2004, filed a lawsuit against
Visa Inc., Visa International and Visa U.S.A. in California state court. On February 17, 2017, a merchant filed a case
in Texas state court. Both cases were subsequently removed from their respective state courts to federal district
courts and, thereafter, the Judicial Panel on Multidistrict Litigation issued orders transferring the cases to MDL
1720. Both matters are U.S. covered litigation for purposes of the U.S. retrospective responsibility plan. See Note
3—U.S. and Europe Retrospective Responsibility Plans.

While the Company believes that it has substantial defenses in these matters, the final outcome of individual
legal claims is inherently unpredictable. The Company could incur judgments, enter into settlements or revise its
expectations regarding the outcome of individual merchant claims, and such developments could have a material
adverse effect on the Company’s financial results in the period in which the effect becomes probable and
reasonably estimable.

VE Territory Covered Litigation

UK Merchant Litigation

Since July 2013, in excess of 300 Merchants (the capitalized term “Merchant,” when used in this section,
means a merchant together with subsidiary/affiliate companies that are party to the same claim) have commenced
proceedings against Visa Europe, Visa Inc. and Visa International relating to interchange rates in Europe. They
seek damages for alleged anti-competitive conduct in relation to one or more of the following types of interchange
fees for credit and debit card transactions: UK domestic, Irish domestic, other European domestic, intra-European
Economic Area and/or other inter-regional. As of the filing date, Visa Europe, Visa Inc. and Visa International have
settled the claims asserted by over 75 Merchants, leaving more than 200 Merchants with outstanding claims.

these
In November 2016, a trial commenced relating to claims filed by a number of Merchants. All of
Merchants except one settled before the trial concluded in March 2017. A decision is pending with respect to that
remaining Merchant. If the Merchant prevails, the amount of any loss it suffered will be determined in a separate
trial in the future.

117

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

In addition, over 30 additional Merchants have threatened to commence similar proceedings. Standstill
agreements have been entered into with respect
those Merchants’ claims. While the amount of
interchange being challenged could be substantial, these claims have not yet been filed and their full scope is not
yet known. The Company has learned that several additional European entities have indicated that they may also
bring similar claims and the Company anticipates additional claims in the future.

to some of

The full scope of damages is not yet known because not all Merchant claims have been served and Visa has
substantial defenses. However, the total damages sought in the outstanding claims that have been issued, served
and/or preserved likely amounts to more than one billion dollars.

Other Litigation

European Commission Proceedings

Inter-regional

Interchange Investigation. Following the issuance of a Statement of Objections in 2009
concerning, among other things, the alleged default application of Visa Inc.‘s inter-regional interchange fees to intra-
regional and domestic consumer debit and credit card transactions in the European Economic Area (EEA), the
European Commission (EC) served a Supplementary Statement of Objections (SSO) on Visa Inc. and Visa
International in 2013 and a revised SSO in August 2017. The revised SSO concerns only the application of Visa
Inc.‘s inter-regional interchange fees to transactions involving Visa consumer debit and credit cards issued outside
of the Visa Europe region and used at merchants located within the EEA. The EC continues to claim that inter-
regional
interchange fees violate EEA competition law and may impose fines in the event that it adopts an
infringement decision. The potential amount of any fine cannot be estimated at this time. The Commission may also
require Visa to reduce the default inter-regional interchange rates the Company sets, revise the Visa rules or the
way in which the Company enforces its rules, or otherwise modify the way the Company does business.

All issues relating to intra-regional or domestic consumer debit and credit card transactions acquired in the
EEA were settled by commitments offered by Visa Europe Limited in 2010 and 2014 respectively, and endorsed by
the EC. The debit commitments have expired, but the credit commitments apply until March 2018. Following its
acquisition of Visa Europe Limited in June 2016, the credit commitments are binding upon Visa Inc.

DCC Investigation. In 2013, the EC opened an investigation against Visa Europe, based on a complaint
alleging that Visa Europe’s pricing of and rules relating to Dynamic Currency Conversion (DCC) transactions
infringe EU competition rules. This investigation is pending.

Canadian Competition Proceedings

Merchant Litigation. Beginning in December 2010, a number of class action lawsuits were filed in Quebec,
British Columbia, Ontario, Saskatchewan and Alberta against Visa Canada, MasterCard and ten financial
institutions on behalf of merchants that accept payment by Visa and/or MasterCard credit cards. Three separate
actions were filed (including one against Visa Canada Corporation and Visa Inc., two MasterCard entities and
smaller Canadian issuing banks), but those three cases have been discontinued. The remaining cases allege a
violation of Canada’s price-fixing law and various common law claims based on separate Visa and MasterCard
conspiracies in respect of default interchange and certain of the networks’ rules. Five of the named financial
institutions have now settled with the plaintiffs, and one of these settlements is awaiting court approval.

On March 26, 2014, the British Columbia Supreme Court, in one of the class action suits noted above, Watson
v. Bank of America Corporation, et al., granted the plaintiff’s application for class certification in part. On appeal
from both the defendants and the plaintiff, the British Columbia Court of Appeal allowed the class proceedings to

118

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

advance but limited the time period of plaintiff’s main price-fixing claim to prior to March 2010. The related lawsuits
in Ontario, Alberta, and Saskatchewan have effectively been stayed pending further proceedings in British
Columbia. The Quebec case is proceeding to class authorization in November 2017.

On June 2, 2017, Visa executed an agreement with merchant class plaintiffs to settle, on a national basis, the
active class actions filed in Quebec, British Columbia, Ontario, Saskatchewan and Alberta. The agreement is
subject to final court approval across all of these provinces.

Data Pass Litigation

in Connecticut

On November 19, 2010, a consumer filed an amended class action complaint against Webloyalty.com, Inc.,
Gamestop Corporation, and Visa Inc.
federal district court, seeking damages, restitution and
injunctive relief on the grounds that consumers who made online purchases at merchants were allegedly deceived
into incurring charges for services from Webloyalty.com through the unauthorized passing of cardholder account
information during the sales transaction (“data pass”), in violation of federal and state consumer protection statutes
and common law. On October 15, 2015, the court dismissed the case in its entirety, without leave to replead.
Plaintiff filed a notice of appeal on November 12, 2015. On December 20, 2016, the U.S. Court of Appeals for the
Second Circuit affirmed the dismissal as to certain claims against Gamestop Corporation, Webloyalty.com, Inc. and
Visa, vacated the dismissal as to certain claims against Webloyalty and Gamestop, and remanded the case to the
district court for further proceedings on the remaining claims.

U.S. ATM Access Fee Litigation

National ATM Council Class Action. In October 2011, the National ATM Council and thirteen non-bank ATM
operators filed a purported class action lawsuit against Visa (Visa Inc., Visa International, Visa U.S.A. and Plus
System, Inc.) and MasterCard in the U.S. District Court for the District of Columbia. The complaint challenges Visa’s
rule (and a similar MasterCard rule) that if an ATM operator chooses to charge consumers an access fee for a Visa
or Plus transaction, that fee cannot be greater than the access fee charged for transactions on other networks.
Plaintiffs claim that the rule violates Section 1 of the Sherman Act, and seek treble damages, injunctive relief, and
attorneys’ fees.

Consumer Class Actions. In October 2011, a purported consumer class action was filed against Visa and
MasterCard in the same federal court challenging the same ATM access fee rules. Two other purported consumer
class actions challenging the rules, later combined, were also filed in October 2011 in the same federal court
naming Visa, MasterCard and three financial institutions as defendants. Plaintiffs seek treble damages, restitution,
injunctive relief, and attorneys’ fees where available under federal and state law, including under Section 1 of the
Sherman Act and consumer protection statutes.

These cases are proceeding in the district court.

U.S. Department of Justice Civil Investigative Demand

On March 13, 2012, the Antitrust Division of the United States Department of Justice (the “Division”) issued a
Civil Investigative Demand, or “CID,” to Visa Inc. seeking documents and information regarding a potential violation
of Section 1 or 2 of the Sherman Act, 15 U.S.C. §§ 1, 2. The CID focuses on PIN-Authenticated Visa Debit and
Visa’s competitive responses to the Dodd-Frank Act, including Visa’s fixed acquirer network fee. Visa is cooperating
with the Division in connection with the CID.

119

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

Pulse Network

On November 25, 2014, Pulse Network LLC filed suit against Visa Inc. in federal district court in Texas. Pulse
alleges that Visa has monopolized and attempted to monopolize debit card network services markets. Pulse also
alleges that Visa has entered into agreements in restraint of trade, engaged in unlawful exclusive dealing and tying,
violated the Texas Free Enterprise and Antitrust Act and engaged in tortious interference with prospective business
relationships. Pulse seeks unspecified treble damages, attorneys’ fees and injunctive relief, including to enjoin the
fixed acquirer network fee structure, Visa’s conduct regarding PIN-Authenticated Visa Debit and Visa agreements
with merchants and acquirers relating to debit acceptance. On January 23, 2015, Visa filed a motion to dismiss the
complaint. On December 17, 2015, the court denied Visa’s motion to dismiss the complaint. On August 15, 2017,
Visa moved for summary judgment.

New Mexico Attorney General

On December 23, 2014, a case was filed in New Mexico state court by New Mexico’s attorney general on
behalf of the state, state agencies and citizens of the state, generally pursuing claims on allegations similar to those
raised in MDL 1720. On May 15, 2015, defendants filed a partial motion to dismiss, which the court granted in part;
the court’s order, among other things, narrowed the state antitrust damages claims.

EMV Chip Liability Shift

Following their initial complaint filed on March 8, 2016, B&R Supermarket, Inc., d/b/a Milam’s Market, and
Grove Liquors LLC filed an amended class action complaint on July 15, 2016, against Visa Inc., Visa U.S.A.,
MasterCard, Discover, American Express, EMVCo and certain financial institutions in the U.S. District Court for the
Northern District of California. The amended complaint asserts that defendants, through EMVCo, conspired to shift
liability for fraudulent, faulty or otherwise rejected payment card transactions from defendants to the purported class
of merchants, defined as those merchants throughout the United States who have been subjected to the “Liability
Shift” since October 2015. Plaintiffs claim that the so-called “Liability Shift” violates Sections 1 and 3 of the Sherman
Act and certain state laws, and seek treble damages, injunctive relief and attorneys’ fees.

On September 30, 2016, the court granted motions to dismiss the amended complaint filed by EMVCo and the
financial institution defendants, but denied motions to dismiss filed by Visa Inc., Visa U.S.A., MasterCard, American
Express and Discover. On March 10, 2017, the plaintiffs filed a motion for class certification. On May 4, 2017, the
district court granted a motion to transfer the action to the U.S. District Court for the Eastern District of New York,
which has clarified that this case is not part of MDL 1720.

Walmart Acceptance Agreement

On May 10, 2016, Wal-Mart Stores Inc. and various affiliates (“Walmart”) filed a lawsuit against Visa U.S.A. in
New York County Supreme Court. Walmart seeks a declaratory judgment that certain of its practices related to the
acceptance of Visa debit cards did not previously and would not in the future constitute a breach of the acceptance
agreement entered into between Walmart and Visa. Walmart also seeks attorneys’ fees and a declaratory judgment
that certain of Visa’s actions violated the same agreement. On June 29, 2016, Visa answered the complaint and
filed counterclaims seeking declaratory and injunctive relief, as well as costs and other
In its
counterclaims, Visa alleges that certain of Walmart’s conduct and practices relating to the acceptance of Visa debit
cards constitute a breach of the acceptance agreement and a breach of the implied duty of good faith and fair
dealing, and that Walmart fraudulently induced Visa to enter into the acceptance agreement.

remedies.

120

VISA INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS—(Continued)
September 30, 2017

In February 2017,

fraudulent
inducement. Thereafter, Walmart filed a motion for summary judgment on its declaratory judgment claim, and Visa
subsequently filed a motion to dismiss Walmart’s claim. The parties then reached a settlement agreement, and the
case has been dismissed.

the Court granted Walmart’s motion to dismiss Visa’s counterclaim for

Kroger

On June 27, 2016, The Kroger Co. (“Kroger”) filed a lawsuit against Visa Inc. in the U.S. District Court for the
Southern District of Ohio. In its complaint, Kroger seeks a declaratory judgment that certain of Visa’s rules related to
the acceptance of Visa debit cards are inconsistent with the Dodd-Frank Act. Kroger also seeks damages and other
relief related to certain state law claims. On September 29, 2017, the court granted Visa’s motion to dismiss
Kroger’s claims for declaratory judgment but denied Visa’s motion to dismiss Kroger’s state law claims for damages
and other relief. Kroger subsequently amended its complaint, adding claims for declaratory judgment that certain of
its actions or policies did not violate a commercial agreement between Kroger and Visa and seeking other relief
under additional state law claims. On November 13, 2017, Visa filed a motion to dismiss the amended complaint.

Nuts for Candy

On April 5, 2017, plaintiff Nuts for Candy, on behalf of itself and a putative class of California merchants that
have accepted Visa-branded cards since January 1, 2004, filed a lawsuit against Visa Inc., Visa International and
Visa U.S.A. in California state court. Similar to plaintiff Broadway Grill, discussed above in Interchange Multidistrict
Litigation (MDL) – Individual Merchant Actions, Nuts for Candy pursues claims under California state antitrust and
unfair business statutes. Nuts for Candy seeks damages, costs and other remedies. On September 6, 2017, Visa
moved to stay Nuts for Candy’s action pending the outcome of the Broadway Grill action, which was denied by the
court on October 5. On November 9, 2017, Visa moved for summary adjudication of Nuts for Candy’s California
unfair business statute claims.

Korea Fair Trade Commission

Following complaints lodged by certain financial institutions in Korea, in November 2016, the Korea Fair Trade
Commission (KFTC) initiated an investigation into certain pricing changes applicable to Visa financial institutions in
Korea. Visa is cooperating with the KFTC.

Ohio Attorney General Civil Investigative Demand

On January 19, 2017, the State of Ohio Office of the Attorney General issued an investigative demand to Visa
seeking documents and information focusing on Visa’s rules related to the acceptance of Visa debit cards, as well
as cardholder verification methods and the routing of Visa debit transactions. Visa is cooperating with the Attorney
General.

121

Selected Quarterly Financial Data (Unaudited)

The following tables show selected quarterly operating results for each quarter and full year of fiscal 2017 and

2016 for the Company:

Visa Inc.

September 30,
2017

Quarter Ended (unaudited)
March 31,
June 30,
2017 (1)
2017

December 31,
2016

Fiscal Year

2017 Total

18,358
12,144
6,699

2.80
4.62
11.21

2.80
4.61
11.19

Fiscal Year

2016 Total

15,082
7,883
5,991

Operating revenues . . . . . . . . . . . . . . . . . . . $
Operating income . . . . . . . . . . . . . . . . . . . . . $
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Basic earnings per share
Class A common stock . . . . . . . . . . . . . . . . . . $
Class B common stock . . . . . . . . . . . . . . . . . . $
Class C common stock . . . . . . . . . . . . . . . . . . $
Diluted earnings per share
Class A common stock . . . . . . . . . . . . . . . . . . $
Class B common stock . . . . . . . . . . . . . . . . . . $
Class C common stock . . . . . . . . . . . . . . . . . . $

4,855 $
3,212 $
2,140 $

0.91 $
1.49 $
3.62 $

0.90 $
1.49 $
3.61 $

(in millions, except per share data)
4,565 $
3,024 $
2,059 $

4,477 $
2,808 $
430 $

4,461 $
3,100 $
2,070 $

0.87 $
1.43 $
3.46 $

0.86 $
1.42 $
3.45 $

0.18 $
0.30 $
0.72 $

0.18 $
0.29 $
0.72 $

0.86 $
1.41 $
3.43 $

0.86 $
1.41 $
3.42 $

Visa Inc.

Quarter Ended (unaudited)

September 30,
2016 (1)

June 30,
2016 (1),(2)

March 31,
2016 (1)

December 31,
2015 (1)

Operating revenues . . . . . . . . . . . . . . . . . . . $
Operating income . . . . . . . . . . . . . . . . . . . . . $
Net income . . . . . . . . . . . . . . . . . . . . . . . . . . . $
Basic earnings per share
Class A common stock . . . . . . . . . . . . . . . . . . $
Class B common stock . . . . . . . . . . . . . . . . . . $
Class C common stock . . . . . . . . . . . . . . . . . . $
Diluted earnings per share
Class A common stock . . . . . . . . . . . . . . . . . . $
Class B common stock . . . . . . . . . . . . . . . . . . $
Class C common stock . . . . . . . . . . . . . . . . . . $

4,261 $
2,625 $
1,931 $

0.79 $
1.31 $
3.17 $

0.79 $
1.30 $
3.16 $

(in millions, except per share data)
3,630 $
428 $
412 $

3,626 $
2,434 $
1,707 $

3,565 $
2,396 $
1,941 $

0.17 $
0.29 $
0.69 $

0.17 $
0.28 $
0.69 $

0.71 $
1.17 $
2.85 $

0.71 $
1.17 $
2.84 $

0.80 $
1.32 $
3.20 $

0.80 $
1.32 $
3.20 $

2.49
4.10
9.94

2.48
4.09
9.93

(1) The Company’s unaudited consolidated statement of operations include the impact of several significant one-time items. See Overview within

Item 7—Management’s Discussion and Analysis of Financial Condition and Results of Operations of this report.

(2) The Company did not include Visa Europe’s financial results in the Company’s unaudited consolidated financial statements of operations
from the acquisition date, June 21, 2016, through June 30, 2016 as the impact was immaterial. The dilutive impact of the outstanding shares
of series B and C convertible participating preferred stock from June 21, 2016 through June 30, 2016 was also not included in the calculation
of basic or diluted earnings per share as the effect was immaterial. See Note 2—Visa Europe and Note 14—Earnings Per Share to the
consolidated financial statements included in Item 8—Financial Statements and Supplementary Data of this report.

122

ITEM 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosures

Not applicable.

ITEM 9A. Controls and Procedures

Evaluation of Disclosure Controls and Procedures

We maintain a system of disclosure controls and procedures (as defined in the Rules 13a-15(e) and 15d-15(e)
under the Securities Exchange Act of 1934, as amended (the “Exchange Act”)) that is designed to ensure that
information required to be disclosed in our Exchange Act reports is recorded, processed, summarized and reported
within the time periods specified in the SEC’s rules and forms, and that such information is accumulated and
communicated to our management,
including our Chief Executive Officer and Chief Financial Officer, as
appropriate, to allow timely decisions regarding required disclosures.

Under the supervision and with the participation of our management, including our Chief Executive Officer and
Chief Financial Officer, we conducted an evaluation of our disclosure controls and procedures. Based on this
evaluation, our Chief Executive Officer and our Chief Financial Officer concluded that, as of September 30, 2017,
our disclosure controls and procedures were effective at the reasonable assurance level.

There are inherent limitations to the effectiveness of any system of disclosure controls and procedures. These
limitations include the possibility of human error, the circumvention or overriding of the controls and procedures and
reasonable resource constraints. In addition, because we have designed our system of controls based on certain
assumptions, which we believe are reasonable, about the likelihood of future events, our system of controls may not
achieve its desired purpose under all possible future conditions. Accordingly, our disclosure controls and
procedures provide reasonable assurance, but not absolute assurance, of achieving their objectives.

Management’s Report on Internal Control over Financial Reporting

The Company’s management is responsible for establishing and maintaining adequate internal control over
financial reporting for the Company. Management assessed the effectiveness of the Company’s internal control
over financial reporting as of September 30, 2017. Based on management’s assessment, management has
concluded that the Company’s internal control over financial reporting was effective as of September 30, 2017 using
the criteria set
forth in Internal Control—Integrated Framework issued by the Committee of Sponsoring
Organizations of the Treadway Commission (2013 framework).

Our internal control over financial reporting is designed to provide reasonable, but not absolute, assurance
regarding the reliability of financial reporting and the preparation of financial statements in accordance with U.S.
generally accepted accounting principles. There are inherent limitations to the effectiveness of any system of
internal control over financial reporting. These limitations include the possibility of human error, the circumvention or
overriding of the system and reasonable resource constraints. Because of its inherent limitations, our internal
control over financial reporting may not prevent or detect misstatements. Projections of any evaluation of
effectiveness to future periods are subject to the risks discussed in Item 1A—Risk Factors of this report.

The effectiveness of our internal control over financial reporting as of September 30, 2017, has been audited

by KPMG LLP, an independent registered public accounting firm and is included in Item 8 of this report.

Changes in Internal Control over Financial Reporting

In preparation for management’s report on internal control over financial reporting, we documented and tested
the design and operating effectiveness of our internal control over financial reporting. During fiscal 2017, there were
no significant changes in our internal controls over financial reporting that occurred during the year ended
September 30, 2017, that have materially affected, or are reasonably likely to materially affect, the Company’s
internal control over financial reporting.

ITEM 9B. Other Information

Not applicable.

123

PART III

Certain information required by Part III is omitted from this Report and the Company will file a definitive proxy
statement pursuant to Regulation 14A under the Exchange Act (the “Proxy Statement”) not later than 120 days after
the end of the fiscal year ended September 30, 2017, and certain information included therein is incorporated herein
by reference. Only those sections of the Proxy Statement that specifically address the items set forth herein are
incorporated by reference. Such incorporation does not include the report of the Audit and Risk Committee included
in the Proxy Statement.

ITEM 10. Directors, Executive Officers and Corporate Governance

The information required by this item concerning the Company’s directors, executive officers, the Code of
Business Conduct and Ethics and corporate governance matters is incorporated herein by reference to the sections
entitled “Director Nominee Biographies,” “Executive Officers” and “Corporate Governance” in our Proxy Statement.

The information required by this item regarding compliance with Section 16(a) of the Exchange Act pursuant to
Item 405 of Regulation S-K is incorporated herein by reference to the section entitled “Section 16(a) Beneficial
Ownership Reporting Compliance” in our Proxy Statement.

Our Code of Business Conduct and Ethics, Code of Ethics for Senior Financial Officers and our Corporate
Governance Guidelines are available on the Investor Relations page of our website at http://investor.visa.com,
under “Corporate Governance.” Printed copies of these documents are also available to stockholders without
charge upon written request directed to Corporate Secretary, Visa Inc., P.O. Box 193243, San Francisco, California
94119.

ITEM 11. Executive Compensation

The information required by this item concerning director and executive compensation is incorporated herein
by reference to the sections entitled “Compensation of Non-Employee Directors” and “Executive Compensation” in
our Proxy Statement.

The information required by this item pursuant to Item 407(e)(4) of Regulation S-K is incorporated herein by
reference to the section entitled “Compensation Committee Interlocks and Insider Participation” in our Proxy
Statement.

The information required by this item pursuant to Item 407(e)(5) of Regulation S-K is incorporated herein by

reference to the section entitled “Compensation Committee Report” in our Proxy Statement.

ITEM 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder

Matters

The information required by this item pursuant to Item 403 of Regulation S-K is incorporated herein by reference to

the section entitled “Beneficial Ownership of Equity Securities” in our Proxy Statement.

For the information required by item 201(d) of Regulation S-K, refer to Item 5 in this report.

ITEM 13. Certain Relationships and Related Transactions, and Director Independence

The information required by this item concerning related party transactions pursuant to Item 404 of Regulation
S-K is incorporated herein by reference to the section entitled “Certain Relationships and Related Person
Transactions” in our Proxy Statement.

The information required by this item concerning director independence pursuant to Item 407(a) of Regulation

S-K is incorporated herein by reference to the section entitled “Independence of Directors” in our Proxy Statement.

124

ITEM 14. Principal Accountant Fees and Services

The information required by this Item is incorporated herein by reference to the section entitled “Independent

Registered Public Accounting Firm Fees” in our Proxy Statement.

125

PART IV

ITEM 15. Exhibits and Financial Statement Schedules

The following documents are filed as part of this report:

1. Consolidated Financial Statements

See Index to Consolidated Financial Statements in Item 8—Financial Statements and Supplementary
Data of this report.

2. Consolidated Financial Statement Schedules

None.

3. The following exhibits are filed as part of this report or, where indicated, were previously filed and are

hereby incorporated by reference:

Refer to the Exhibit Index herein.

126

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, as amended, the
registrant has duly caused this Annual Report on Form 10-K to be signed on its behalf by the undersigned,
thereunto duly authorized.

SIGNATURES

VISA INC.

By:

Name:
Title:
Date:

/s/ Alfred F. Kelly, Jr.

Alfred F. Kelly, Jr.
Chief Executive Officer
November 16, 2017

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, this report has been

signed below by the following persons on behalf of the registrant in the capacities and on the dates indicated:

Signature

Title

Date

/s/ Alfred F. Kelly, Jr.

Alfred F. Kelly, Jr.

/s/ Vasant M. Prabhu

Vasant M. Prabhu

/s/ James H. Hoffmeister

James H. Hoffmeister

Chief Executive Officer and Director
(Principal Executive Officer)

Chief Financial Officer
(Principal Financial Officer)

Global Corporate Controller and
Chief Accounting Officer
(Principal Accounting Officer)

November 16, 2017

November 16, 2017

November 16, 2017

/s/ Robert W. Matschullat

Independent Chair

November 16, 2017

Robert W. Matschullat

/s/ Lloyd A. Carney

Director

November 16, 2017

Lloyd A. Carney

/s/ Mary B. Cranston

Director

November 16, 2017

Mary B. Cranston

/s/ Francisco Javier Fernández-Carbajal

Director

November 16, 2017

Francisco Javier Fernández-Carbajal

/s/ Gary A. Hoffman

Director

November 16, 2017

Gary A. Hoffman

/s/ John F. Lundgren

Director

November 16, 2017

John F. Lundgren

/s/ Suzanne Nora Johnson

Director

November 16, 2017

Suzanne Nora Johnson

127

Signature

Title

Date

/s/ John A. C. Swainson

Director

November 16, 2017

John A. C. Swainson

/s/ Maynard G. Webb, Jr.

Director

November 16, 2017

Maynard G. Webb, Jr.

128

EXHIBIT INDEX

Exhibit
Number

Exhibit
Description

Amended and Restated Transaction Agreement,
dated as of May 10, 2016, between Visa Inc. and
Visa Europe Limited #

Sixth Amended and Restated Certificate of
Incorporation of Visa Inc.

Certificate of Correction of the Certificate of
Incorporation of Visa Inc.

Incorporated by Reference

Form

File
Number

Exhibit
Number

Filing
Date

8-K

001-33977

2.1

5/10/2016

8-K

001-33977

3.2

1/29/2015

8-K

001-33977

3.1

2/27/2015

Amended and Restated Bylaws of Visa Inc.

10-K

001-33977

Form of stock certificate of Visa Inc.

S-4/A

333-143966

Form of specimen certificate for class B common
stock of Visa Inc.

8-A

000-53572

3.3

4.1

4.1

11/20/2015

9/13/2007

1/28/2009

Form of specimen certificate for class C common
stock of Visa Inc.

8-A

000-53572

4.2

1/28/2009

Indenture dated December 14, 2015 between Visa
Inc. and U.S. Bank National Association

8-K

001-33977

4.1

12/14/2015

Form of 2.200% Senior Note due 2020

Form of 2.150% Senior Note due 2022

Form of 2.800% Senior Note due 2022

Form of 3.150% Senior Note due 2025

Form of 2.750% Senior Note due 2027

Form of 4.150% Senior Note due 2035

Form of 4.300% Senior Note due 2045

Form of 3.650% Senior Note due 2047

Certificate of Designations of Series A Convertible
Participating Preferred Stock of Visa Inc.

8-K

8-K

8-K

8-K

8-K

8-K

8-K

8-K

8-K

001-33977

001-33977

001-33977

001-33977

001-33977

001-33977

001-33977

001-33977

001-33977

4.3

4.1

4.4

4.5

4.2

4.6

4.7

4.3

3.1

12/14/2015

9/11/2017

12/14/2015

12/14/2015

9/11/2017

12/14/2015

12/14/2015

9/11/2017

6/21/2016

Certificate of Designations of Series B Convertible
Participating Preferred Stock of Visa Inc.

8-K

001-33977

3.2

6/21/2016

Certificate of Designations of Series C Convertible
Participating Preferred Stock of Visa Inc.

8-K

001-33977

3.3

6/21/2016

129

2.1

3.1

3.2

3.3

4.1

4.2

4.3

4.5

4.6

4.7

4.8

4.9

4.1

4.11

4.12

4.13

4.14

4.15

4.16

Exhibit
Number

Exhibit
Description

Incorporated by Reference

Form

File
Number

Exhibit
Number

Filing
Date

10.1

10.2

10.3

10.4

10.5

10.6

10.7

10.8

10.9

10.10

10.11

10.12

Form of Indemnity Agreement

8-K

001-33977

10.1

10/25/2012

Amended and Restated Global Restructuring
Agreement, dated August 24, 2007, by and among
Visa Inc., Visa International Service Association,
Visa U.S.A. Inc., Visa Europe Limited, Visa Canada
Association, Inovant LLC, Inovant, Inc., Visa Europe
Services, Inc., Visa International Transition LLC, VI
Merger Sub, Inc., Visa USA Merger Sub Inc. and
1734313 Ontario Inc.

Form of Escrow Agreement by and among Visa Inc.,
Visa U.S.A. Inc. and the escrow agent

Form of Framework Agreement by and among Visa
Inc., Visa Europe Limited, Inovant LLC, Visa
International Services Association and Visa U.S.A.
Inc. †

Five Year Revolving Credit Agreement, amended
and restated as of January 27, 2017, by and among
Visa Inc., Visa International Service Association,
Visa U.S.A. Inc., as borrowers, Bank of America,
N.A., as administrative agent, JPMorgan Chase
Bank N.A., as syndication agent, and the lenders
referred to therein #

Form of Interchange Judgment Sharing Agreement
by and among Visa International Service
Association and Visa U.S.A. Inc., and the other
parties thereto †

Interchange Judgment Sharing Agreement
Schedule

Amendment of Interchange Judgment Sharing
Agreement

Form of Loss Sharing Agreement by and among
Visa U.S.A. Inc., Visa International Service
Association, Visa Inc. and various financial
institutions

S-4/A

333-143966 Annex A

9/13/2007

S-4

333-143966

10.15

6/22/2007

S-4/A

333-143966

10.17

7/24/2007

10-Q

001-33977

10.1

4/21/2017

S-4/A

333-143966

10.13

7/24/2007

8-K

001-33977

10.2

2/8/2011

10-K

001-33977

10.10

11/20/2015

S-4/A

333-143966

10.14

7/24/2007

Loss Sharing Agreement Schedule

8-K

001-33977

10.1

2/8/2011

Amendment of Loss Sharing Agreement

10-K

001-33977

10.13

11/20/2015

Form of Litigation Management Agreement by and
among Visa Inc., Visa International Service
Association, Visa U.S.A. Inc. and the other parties
thereto

130

S-4/A

333-143966

10.18

8/22/2007

Exhibit
Number

Exhibit
Description

10.13

10.14

10.15

10.16

10.17

10.18

10.19*

10.20*

10.21*

Incorporated by Reference

Form

File
Number

Exhibit
Number

Filing
Date

8-K

001-33977

10.2

7/16/2012

10-K

001-33977

10.14

11/21/2014

10-K

001-33977

10.17

11/20/2015

10-Q

001-33977

10.3

2/6/2013

8-K

001-33977

10.1

11/2/2015

8-K

001-33977

10.1

6/21/2016

Omnibus Agreement, dated February 7, 2011,
regarding Interchange Litigation Judgment Sharing
and Settlement Sharing by and among Visa Inc.,
Visa U.S.A. Inc., Visa International Service
Association, MasterCard Incorporated, MasterCard
International Incorporated and the parties thereto

Amendment, dated August 26, 2014, to the
Omnibus Agreement regarding Interchange
Litigation Judgment Sharing and Settlement Sharing
by and among Visa Inc., Visa U.S.A. Inc., Visa
International Service Association, MasterCard
Incorporated, MasterCard International Incorporated
and the parties thereto

Second Amendment, dated October 22, 2015, to
Omnibus Agreement regarding Interchange
Litigation Judgment Sharing and Settlement Sharing

Settlement Agreement, dated October 19, 2012, by
and among Visa Inc., Visa U.S.A. Inc., Visa
International Service Association, MasterCard
Incorporated, MasterCard International
Incorporated, various U.S. financial institution
defendants, and the class plaintiffs to resolve the
class plaintiffs’ claims in the matter styled In re
Payment Card Interchange Fee and Merchant
Discount Antitrust Litigation, No. 05-MD-1720

Loss Sharing Agreement, dated as of November 2,
2015, among the UK Members listed on Schedule 1
thereto, Visa Inc. and Visa Europe Limited

Litigation Management Deed, dated as of June 21,
2016, by and among the VE Member
Representative, Visa Inc., the LMC Appointing
Members, the UK&I DCC Appointing Members, the
Europe DCC Appointing Members and the UK&I
DCC Interested Members

Visa 2005 Deferred Compensation Plan, effective
as of August 12, 2015

10-K

001-33977

10.21

11/20/2015

Visa Directors Deferred Compensation Plan, as
amended and restated as of July 22, 2014

10-K

001-33977

10.17

11/21/2014

Visa Inc. 2007 Equity Incentive Compensation Plan,
as amended and restated as of February 3, 2016

DEFA 14A 001-33977 Annex A

1/12/2016

131

Exhibit
Number

Exhibit
Description

10.22*

10.23*

10.24*

10.25*

Visa Inc. Incentive Plan, as amended and restated
as of February 3, 2016

Visa Excess Thrift Plan, as amended and restated
as of January 1, 2008

Visa Excess Retirement Benefit Plan, as amended
and restated as of January 1, 2008

First Amendment, effective January 1, 2011, of the
Visa Excess Retirement Benefit Plan, as amended
and restated as of January 1, 2008

Incorporated by Reference

Form

File
Number

Exhibit
Number

Filing
Date

DEF 14A 001-33977 Annex B 12/11/2015

10-K

001-33977

10.31

11/21/2008

10-K

001-33977

10.32

11/21/2008

10-K

001-33977

10.34

11/18/2011

10.26*

Visa Inc. Executive Severance Plan, effective as of
November 3, 2010

8-K

001-33977

10.1

11/9/2010

10.27*

Visa Inc. 2015 Employee Stock Purchase Plan

DEF 14A 001-33977 Appendix

12/12/2014

10.28*

10.29*

10.30*

10.31*

10.32*

10.33*

10.34*

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Stock Option Award Agreement
for awards granted after November 18, 2013

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Award
Agreement for awards granted after November 18,
2013

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Unit Award
Agreement for awards granted after November 18,
2013

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Performance Share Award
Agreement for awards granted after November 18,
2013

Form of Alternate Visa Inc. 2007 Equity Incentive
Compensation Plan Stock Option Award Agreement
for awards granted after November 18, 2013

Form of Alternate Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Award
Agreement for awards granted after November 18,
2013

Form of Alternate Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Unit Award
Agreement for awards granted after November 18,
2013

132

B

10-Q

001-33977

10.1

1/30/2014

10-Q

001-33977

10.2

1/30/2014

10-Q

001-33977

10.3

1/30/2014

10-Q

001-33977

10.4

1/30/2014

10-Q

001-33977

10.5

1/30/2014

10-Q

001-33977

10.6

1/30/2014

10-Q

001-33977

10.7

1/30/2014

Exhibit
Number

Exhibit
Description

10.35*

10.36*

10.37*

10.38*

10.39*

10.40*

10.41*

10.42*

10.43*

10.44*

10.45*

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Director Restricted Stock Unit
Award Agreement for awards granted after
November 18, 2013

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Director Restricted Stock Unit
Award Agreement for awards granted after
November 1, 2014

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Stock Option Award Agreement
for awards granted after November 1, 2014

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Award
Agreement for awards granted after November 1,
2014

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Unit Award
Agreement for awards granted after November 1,
2014

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Performance Share Award
Agreement for awards granted after November 1,
2014

Form of Alternate Visa Inc. 2007 Equity Incentive
Compensation Plan Stock Option Award Agreement
for awards granted after November 1, 2014

Form of Alternate Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Award
Agreement for awards granted after November 1,
2014

Form of Alternate Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Unit Award
Agreement for awards granted after November 1,
2014

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Stock Option Award Agreement
for awards granted after November 1, 2015

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Unit Award
Agreement for awards granted after November 1,
2015

133

Incorporated by Reference

Form

File
Number

Exhibit
Number

Filing
Date

10-Q

001-33977

10.8

1/30/2014

10-K

001-33977

10.40

11/21/2014

10-K

001-33977

10.41

11/21/2014

10-K

001-33977

10.42

11/21/2014

10-K

001-33977

10.43

11/21/2014

10-K

001-33977

10.44

11/21/2014

10-K

001-33977

10.45

11/21/2014

10-K

001-33977

10.46

11/21/2014

10-K

001-33977

10.47

11/21/2014

10-Q

001-33977

10.1

1/28/2016

10-Q

001-33977

10.2

1/28/2016

Exhibit
Number

Exhibit
Description

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Performance Share Award
Agreement for awards granted after November 1,
2015

Form of Visa Inc. 2007 Equity Incentive
Compensation Plan Restricted Stock Unit Award
Agreement for the CEO, for the Make-Whole Award.

Incorporated by Reference

Form

File
Number

Exhibit
Number

Filing
Date

10-Q

001-33977

10.3

1/28/2016

10-K

001-33977

10.52

11/15/2016

Form of Letter Agreement relating to Visa Inc.
Executive Severance Plan

8-K

001-33977

10.2

11/9/2010

Aircraft Time Sharing Agreement, dated
November 7, 2012, between Visa Inc. and Charles
W. Scharf

Amendment No. 1 to the Aircraft Time Sharing
Agreement, effective December 13, 2013, between
Visa Inc. and Charles W. Scharf

8-K

001-33977

10.1

11/9/2012

10-K

001-33977

10.51

11/21/2014

Offer Letter, dated October 17, 2016, between Visa
Inc. and Alfred F. Kelly, Jr.

8-K

001-33977

99.1

10/21/2016

Aircraft Time Sharing Agreement, dated
November 9, 2016, between Visa Inc. and Alfred F.
Kelly, Jr.

Offer Letter and One-Time Cash Award
Agreement, dated January 27, 2015, between Visa
Inc. and Vasant M. Prabhu

10-K

001-33977

10.59

11/15/2016

8-K

001-33977

99.2

2/2/2015

10.46*

10.47*

10.48*

10.49*

10.50*

10.51*

10.52*

10.53*

12.1+

Statement of Computation of Ratio of Earnings to
Fixed Charges

21.1+

List of Significant Subsidiaries of Visa Inc.

23.1+

31.1+

31.2+

Consent of KPMG LLP, Independent Registered
Public Accounting Firm

Certification of the Chief Executive Officer pursuant
to Exchange Act Rules 13a-14(a) and 15d-14(a), as
adopted pursuant to Section 302 of the Sarbanes-
Oxley Act of 2002

Certification of the Chief Financial Officer pursuant
to Exchange Act Rules 13a-14(a) and 15d-14(a), as
adopted pursuant to Section 302 of the Sarbanes-
Oxley Act of 2002

134

Exhibit
Number

Exhibit
Description

Incorporated by Reference

Form

File
Number

Exhibit
Number

Filing
Date

32.1+

32.2+

Certification of the Chief Executive Officer pursuant
to 18 U.S.C. Section 1350, as adopted pursuant to
Section 906 of the Sarbanes-Oxley Act of 2002

Certification of the Chief Financial Officer pursuant
to 18 U.S.C. Section 1350, as adopted pursuant to
Section 906 of the Sarbanes-Oxley Act of 2002

101.INS

XBRL Instance Document

101.SCH

XBRL Taxonomy Extension Schema Document

101.CAL

XBRL Taxonomy Extension Calculation Linkbase
Document

101.DEF

XBRL Taxonomy Extension Definition Linkbase
Document

101.LAB

XBRL Taxonomy Extension Label Linkbase
Document

101.PRE

XBRL Taxonomy Extension Presentation Linkbase
Document

†

*
+
#

treatment has been requested for portions of

Confidential
agreement, including the redacted portions, has been filed separately with the SEC.
Management contract, compensatory plan or arrangement.
Filed or furnished herewith.
Schedules have been omitted pursuant to Item 601(b)(2) of Regulation S-K. A copy of any omitted schedule
will be furnished supplementally to the SEC upon request; provided, however, that the parties may request
confidential treatment pursuant to Rule 24b-2 of the Exchange Act for any document so furnished.

this agreement. A completed copy of

the

135

Board of Directors 

Robert W. Matschullat
Independent Chair

Lloyd A. Carney
Director

Gary A. Hoffman
Director

Alfred F. Kelly, Jr.
Chief Executive Officer

Mary B. Cranston
Director, Chair of Audit and Risk Committee

John F. Lundgren
Director

Francisco Javier Fernández-Carbajal
Director

Suzanne Nora Johnson
Director, Chair of Compensation Committee

John A. C. Swainson
Director, Chair of Nominating and 
Corporate Governance Committee 

Maynard G. Webb, Jr.
Director

Executive Committee

Alfred F. Kelly, Jr.
Chief Executive Officer 

Oliver Jenkyn
North America

Michael Ross
Human Resources

Lynne Biggar
Marketing and Communications

Ryan McInerney
President

Bill Sheedy
Corporate Strategy, M&A, and Government 
Relations

Chris Clark
Asia Pacific

Charlotte Hogg
Europe

Vasant Prabhu
Chief Financial Officer

Rajat Taneja
Technology and Operations

Ellen Richey
Vice Chairman and Chief Risk Officer

Kelly Mahon Tullier
General Counsel and Corporate Secretary

A

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l

R

e

p

o

r

t

2

0

1

7

Corporate Secretary
Visa Inc.
PO Box 193243
San Francisco CA, 94119 USA
corporatesecretary@visa.com

Independent Registered
Public Accounting Firm
KPMG LLP

Transfer Agent
Wells Fargo Shareowner Services
P.O. Box 64854
St. Paul, MN 55164-0854 USA
+1 651 306 4433 or +1 866 456 9417
+1 651 554 3863 Fax
https://www.shareowneronline.com

Corporate Headquarters
Visa Inc.
One Market Plaza
San Francisco, CA 94105 USA
visa.com

Mailing Address
Visa Inc.
P.O. Box 8999
San Francisco, CA 94128-8999 USA
+1 650 432 3200

Investor Relations
Visa Inc.
ir@visa.com
+1 650 432 7644
investor.visa.com

Media Relations
Visa Inc.
globalmedia@visa.com
visa.com/newsroom

Printed in the USA
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© 2017 Visa. All rights reserved.