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Vitec Group plc

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FY2020 Annual Report · Vitec Group plc
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Enabling the capture  
and sharing of  
exceptional content

The Vitec Group plc 
Annual Report and Accounts 2020

 
 
 
 
 
 
 
 
Capture. Share.

Vitec is a leading  
global provider of  
premium branded  
hardware products and 
software solutions to 
the growing content 
creation market.

Our customers include broadcasters, film studios, production and 
rental companies, photographers, independent content creators 
(“ICCs”), and enterprises.

We design, manufacture and distribute high performance products 
and solutions, including camera supports, video transmission 
systems and monitors, live streaming solutions, smartphone 
accessories, robotic camera systems, prompters, LED lighting, 
mobile power, bags and motion control, audio capture and noise 
reduction equipment.

We employ around 1,600 people in 11 different countries and are 
organised in three Divisions: Imaging Solutions, Production 
Solutions and Creative Solutions.

Strategic Report
2020 financial highlights 
At a glance 
Chairman’s welcome 
CEO review 
Market trends 
Our business model 
Our people and culture 
Employee engagement 
Principal risks and uncertainties 
Operational reviews:
  Vitec Imaging Solutions 
  Vitec Production Solutions 
  Vitec Creative Solutions 
Financial review 
Responsible business 
  Business ethics 
  Employees 
  Community 
  Environment 

Corporate Governance
Board of Directors 
Chairman’s statement 
Nominations Committee report 
Remuneration Committee report 
Audit Committee report 
Stakeholder engagement 
Remuneration report 
Remuneration Policy Report 
Annual report on remuneration 
Directors’ report 
Independent auditor’s report 

Financial Statements
Introduction and table of contents 
Primary Statements 
Section 1 – Basis of Preparation 
Section 2 – Results for the Year 
Section 3 – Operating Assets  
and Liabilities 
Section 4 – Capital Structure 
Section 5 – Other Supporting Notes 
Company Financial Statements 
Glossary of Alternative Performance 
Measures 
Five Year Financial Summary  
Shareholder Information and  
Financial Calendar 

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View our reports and 
presentations online
www.vitecgroup.com

Front cover image captured by: Brandon Woodard, 
Creative Director, Vitec Creative Solutions

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2020 financial highlights1

Revenue

£290.5m

 Down 22.8%

Net debt

£90.8m

20

19

18

£90.8m

£96.0m

£103.4m

Adjusted operating profit*

Statutory operating loss

£-3.3m

 Down £35.3m 

£9.9m

 Down 81.1%

£9.9m

20

19

18

£52.4m

£53.5m

Recommended final 
dividend per share

4.5p

Adjusted operating margin*

Statutory operating margin

Interim dividend per share

3.4%

 Down 1050 bps 

-1.1%

 Down 960 bps 

0.0p

Adjusted basic earnings  
per share*

9.0p

9.0p

20

19

18

80.6p

93.2p

Basic loss per share 
from continuing and 
discontinued operations

-11.6p

 Down 56.5p

Recommended total 
dividend per share

4.5p

 Down 7.8p

(1)  2018 net debt has been restated and 
prepared under IFRS 16 “Leases”

*  This report provides Alternative Performance Measures (“APMs”) which are not defined or specified under the requirements of International Financial Reporting Standards (“IFRS”). 

The Group uses these APMs to improve the comparability of information between reporting periods and Divisions, by adjusting for certain items which impact upon IFRS measures, 
to aid the user in understanding the activity taking place across the Group’s businesses. APMs are used by the Directors and management for performance analysis, planning, 
reporting and incentive purposes. A summary of APMs used and their closest equivalent statutory measures is given in the Glossary on pages 180 and 181.

Key points

 FY 2020 results as expected; H2 
significantly outperformed H1 as 
markets started to recover having 
been only about 20% open in April 
when film and scripted TV productions 
shut down, sporting events postponed, 
professional photographers affected, 
and many retail outlets closed
 Vitec is starting to benefit from the 
structural market changes that have 
occurred over the last 12 months as 
more video content is being created, 
consumed and shared than ever before

 Many areas saw revenue growth 
vs 2019, including JOBY 
smartphonography accessories 
(+c.70%) and streaming products 
(+c.50%) with recurring revenue 
doubling
 Strong cash performance, high 
operating cash conversion* leading 
to net debt reduction
 Resuming dividend payments with 
a proposed final dividend of 4.5p 
per share 

 £22.6 million FY 2020 cost reductions 
delivered vs FY 2019; completed the 
expanded restructuring in Imaging 
Solutions and delivered further 
operating efficiencies in Production 
Solutions
 Intend to repay CCFF early and to repay 
UK furlough proceeds
 We have had a strong start to 2021, 
with a record order book, even though 
our markets are only about 70% open 

* 

In addition to statutory reporting, Vitec reports Alternative Performance Measures (“APMs”) which are not defined or specified under the requirements of International Financial 
Reporting Standards (“IFRS”). The Group uses these APMs to improve the comparability of information between reporting periods and Divisions, by adjusting for certain items 
which impact upon IFRS measures, to aid the user in understanding the activity taking place across the Group’s businesses. APMs are used by the Directors and management 
for performance analysis, planning, reporting and incentive purposes. A summary of APMs used and their closest equivalent statutory measures is given in the Glossary on 
pages 180 and 181.

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01

Strategic Report 
 
 
 
 
 
 
 
 
At a glance
Vitec’s purpose is to enable our 
customers to capture and share 
exceptional content.

Our portfolio of market-leading brands 
encompasses a variety of technologies, 
designed and engineered to ensure that, 
whatever the conditions, the content 
creator has the best equipment to 
capture the moment.

These technologies range from 
traditional mechanically engineered 
products, for example manual camera 

supports, through to electronics and 
software. Nonetheless, the user is the 
same – a content creator – who may be 
a broadcaster, film studio or production 
company, a corporate or religious 
establishment, operating as an 
independent business or a professional 
photographer or vlogger.

We sell our products globally via multiple 
distribution channels, our own sales 
teams, and through e-commerce via our 
own and third party websites.

Our core customers

Our product categories and brands

Professional or hobby 
photographer/videographer, 
professional influencer 
and social media vlogger

Broadcaster creating 
TV programmes, 
news or live sports in 
a studio or on location

Production company 
and content creator 
making content for 
feature films, scripted 
TV shows and 
advertisements

Enterprises, governments, 
healthcare providers, 
education establishments 
and churches, 
communicating with their 
employees, customers 
and communities

02

Our brands are leaders in the markets we 
serve, both in terms of premium products 
and market share.

Our products typically attach to, or support, 
a camera – primarily for broadcast, cinematic, 
video, photographic and smartphone 
applications. Our products serve a wide 
range of end users and are offered as a 
cohesive package.

Camera accessories
–  Teradek
–  Wooden Camera

Supports
–  Avenger
–  Gitzo
–  JOBY
–  Manfrotto
–  OConnor
–  Sachtler
–  Vinten

Robotic camera systems
–  Camera Corps
–  Vinten

Prompters
–  Autocue
–  Autoscript

Mobile power
–  Anton/Bauer

Motion control & 
stabilisers
–  Manfrotto
–  Syrp

Lighting & controls
–  Colorama
–  JOBY
–  Lastolite by Manfrotto
–  Litepanels

Bags
–  Gitzo
–  Lowepro
–  Manfrotto
–  National Geographic#
–  Sachtler

Video transmission 
systems
–  Teradek

Monitors
–  SmallHD

Audio capture
–  JOBY
–  Rycote

Distribution, rental & 
services
–  Camera Corps
–  The Camera Store

Smartphonography
–  JOBY

IP video
–  Teradek

Live streaming
–  Teradek

Lens control systems
–  Teradek

#  Manufactured under licence

Our Divisions

Imaging Solutions

Production Solutions

Creative Solutions

Vitec’s Imaging Solutions Division 
designs, manufactures and distributes 
premium branded equipment for 
photographic and video cameras 
and smartphones, and provides 
dedicated solutions to professional 
and amateur image makers, ICCs, 
professional influencers, vloggers and 
enterprises. This includes camera 
supports and heads, camera bags, 
smartphone accessories, lighting 
supports, LED lighting, lighting 
controls, motion control, audio capture 
and noise reduction equipment.

Vitec’s Production Solutions Division 
designs, manufactures and distributes 
premium branded and technically 
advanced products and solutions for 
broadcasters, film and video production 
companies, ICCs and enterprises. 
Products include video heads, tripods, 
LED lighting, batteries, prompters and 
robotic camera systems. It also supplies 
premium services including equipment 
rental and technical solutions.

Vitec’s Creative Solutions Division 
develops, manufactures and 
distributes premium branded 
products and solutions for ICCs, 
enterprises, broadcasters, and film 
and video production companies. It 
is made up of a number of brands 
that Vitec has acquired and includes 
Teradek, SmallHD, Amimon, Wooden 
Camera and RTMotion. Products 
include video transmission and 
lens control systems, monitors, 
camera accessories, live streaming 
solutions and software applications.

  Read more about Imaging 
Solutions in the operational 
review on page 24

  Read more about Production 
Solutions in the operational 
review on page 28

  Read more about Creative 
Solutions in the operational 
review on page 32

£156.7m

Revenue: down 20.3%

£80.1m

Revenue: down 28.4%

£53.7m

Revenue: down 20.7%

Our global footprint

US

Costa Rica

US

Israel

China

Japan
2020 revenue

Singapore

Costa Rica

UK

Singapore

New Zealand

Israel

China

Japan

Australia

Germany

Italy

Australia

New Zealand

44%
North America: 
35%
Europe: 
APAC: 
19%
Rest of the world:  2%
100%
Total: 

Vitec manufacturing, R&D and procurement sites

Distribution sites

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03

Strategic Report 
 
 
 
 
 
 
 
 
Chairman’s welcome

During the pandemic, the Board has not been able to function as 
normal, with all of our meetings held remotely. Despite the obvious 
drawbacks, the Board performed very well. We conducted an 
internal Board performance evaluation at the end of 2020, and 
we are confident that the Board continues to operate to high 
standards. Full details are in the Governance section of this 
Annual Report. We aim to conduct an externally facilitated Board 
evaluation in 2021. Due to the pandemic, we were not able to 
physically visit our sites and meet our people, however we 
continued to maintain close contact with the senior leadership 
team and are looking forward to getting out to our businesses 
when we are able to do so.

Key measures to deal with the pandemic included the need to 
cancel the 2019 final dividend and 2020 interim dividend. Whilst 
this was disappointing, it was entirely appropriate to ensure the 
financial wellbeing of the Company. We have announced that we 
are to reinstate a final dividend for 2020 of 4.5 pence per share, 
that subject to approval at the AGM on 6 May 2021, will be paid 
on Friday, 14 May 2021. We rigorously controlled the cost base 
of the business to ensure it remained aligned with the reality of 
performance, protecting R&D investment to be able to benefit 
from growth opportunities as markets reopened. We accessed 
Government furlough schemes to protect the long-term 
capabilities of the business, and we also took advantage of the UK 
Government’s Covid Corporate Finance Facility (“CCFF”). We have 
agreed to repay the CCFF money early in March 2021 and will also 
repay the UK Government furlough money. The Board and senior 
leadership team waived a percentage of their 2020 salary in 
response to the pandemic. In addition, we agreed revised 
covenants for 2020 under our £165 million Revolving Credit Facility 
with our existing banks, who remain unanimously supportive. 

I maintained close dialogue with several of our major shareholders 
during 2020 to discuss first-hand the response to the pandemic, 
business recovery and strategy. I will continue to do this in 2021.

Despite the challenges presented by COVID-19, the Board 
remained focused on the strategic direction of the Group, including 
key growth opportunities around 4K/HDR products and live 
streaming solutions. We have a robust balance sheet, our market 
drivers remain intact and we are seeing recovery in our end 
markets. We believe that the Company is well positioned to take 
advantage of the increased demand for content as circumstances 
improve; Vitec has an agile business model and is able to respond 
swiftly to emerging or accelerated market trends. 

The Board makes succession planning a priority, including 
developing the management team to build for the future. As a great 
example of this, and as reported in last year’s statement, Martin 
Green became Group Finance Director on 10 February 2020, 
following a detailed search process. It has been a baptism of fire 
for Martin, given the impact of COVID-19, however I am delighted 
to report that Martin settled into the role very well and has been 
pivotal in steering the Company through this unprecedented 
period. There were no other changes to the Board in 2020. 

Dear Shareholder

2020 was a year like no other for our employees, shareholders, 
customers, suppliers and wider society in general. At the time of 
writing, while our end markets have started to recover, it is clear 
that the COVID-19 pandemic is set to continue until a widescale 
vaccination programme is well progressed across the globe and as 
a consequence, there will be some continuing impact upon Vitec. 
Our thoughts are with those who have been directly impacted by 
this disease and we are immensely grateful for the efforts of all 
front-line workers.

Vitec’s end markets were significantly impacted from March 2020 
onwards. In April 2020, we estimated that only 20% of our end 
markets were open and a significant number of our sites closed, 
with employees either working remotely or being placed on furlough. 
A clear priority has been to protect the health and wellbeing of our 
people, and once the impact of the pandemic became clearer, 
we introduced stringent guidelines and sites were reopened but 
with strict adherence to social distancing and safety measures. 
The Board worked closely with the executive management team to 
look after our people and to ensure the financial wellbeing of the 
Company, meeting more frequently to coordinate Vitec’s response. 
Our main goals in 2020 were to deliver an acceptable financial 
performance, preserve the long-term capabilities of the business 
and maintain the trust of our stakeholders. On reflection, the Board 
and I believe that the management team has navigated the Company 
well through this unprecedented period, achieving these goals and 
ensuring that we are well placed to take advantage of growth 
opportunities as our markets fully reopen. 

While 2020’s financial performance was significantly impacted by 
COVID-19, the Company achieved a small adjusted profit for 2020 
and delivered strong operating cash flow, reducing Group net 
debt compared to 2019. This is an exceptional outcome and was 
achieved while ensuring that the Company remains well placed 
to take advantage of future growth opportunities.

04

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05

Investment case
Vitec is a strong, agile business 
and the Group’s market-leading 
brands, operational excellence 
and sustained technology innovation 
make us uniquely positioned to 
take advantage of the growing 
content creation market and 
to deliver long-term value 
to our shareholders.

Content creation market 
will return to growth

Robust financial position, 
long-term financing and 
short-term flexibility

Well positioned for medium-term 
organic growth post COVID-19

Market-leading brands with 
premium pricing, increasing 
technology capability

M&A opportunities

Our strategy for long-term 
growth and value creation 
remains just as relevant as 
it was before the pandemic 

Vitec has a clear purpose and strategy, and integral to delivering 
this is being a socially responsible company which demonstrates 
strong governance and ethical behaviour. These behaviours are 
well embedded within the organisation and are closely monitored 
by the Board. One focus in the year ahead will be to enhance the 
monitoring and reporting of our sustainability initiatives, as well as 
setting new ESG targets. We will report on this during 2021, on our 
website and in detail in 2021’s Annual Report.

Details regarding our 2021 AGM are included in the accompanying 
AGM Notice.

In conclusion, the Board and I would like to sincerely thank the 
Group’s employees for their efforts and sacrifices during this most 
challenging of years. Thanks to the fantastic response of our 
people, the Company is well placed for the future.

Ian McHoul
Chairman
25 February 2021 

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Strategic Report 
 
 
 
 
 
 
 
 
 
 
CEO review

Stephen Bird
Group Chief Executive

Strategic priorities
Our strategic priorities remain unchanged. 2021 
will be a year of recovery and investment, and we 
believe that our markets will grow faster longer term 
than we previously expected and that we will deliver 
strong margin recovery.

 1 Organic growth

We leverage our premium brands 
by investing in faster growing market 
segments. We launch innovative new 
products, expand our geographical 
reach, and maximise our distribution 
and digital channels to get closer to our 
customers and increase market share. 
Our experienced people and agile 
organisation allow us to adapt swiftly 
to changing market trends.

2 Margin improvement

We are focused on improving our 
operating profit margins by optimising our 
manufacturing and assembly portfolio, by 
improving productivity, by growing our 
higher margin e-commerce channel and 
Creative Solutions Division, and from 
capturing synergies from acquisitions.

3 M&A activity

Although we did not complete any 
acquisitions in 2020, we continue to 
review opportunities which could expand 
our addressable markets and further 
increase our technology capabilities.

06

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2020 was a tough year and COVID-19 
clearly had a significant impact on our 
financial performance. We acted swiftly 
to protect our people and our financial 
position, while preserving the long-term 
capabilities of the business.

2020 was a tough year and COVID-19 clearly had a significant 
impact on our financial performance. We acted swiftly to protect 
our people and our financial position, while preserving the 
long-term capabilities of the business. This was achieved thanks 
to the outstanding hard work of employees across the Group.

Our response to the COVID-19 pandemic
COVID-19 significantly impacted customer demand from March 
onwards, with film and scripted TV productions shut down, 
sporting events postponed, professional photographers affected, 
and many retail outlets closed. Markets began to recover in H2 and 
our performance significantly improved compared to H1. We 
estimate that our markets were only c.20% open in April but had 
recovered to be c.70% open by the end of the year.

We implemented significant and far-reaching mitigating actions to 
cut costs and manage cash, incremental to restructuring and other 
ongoing efficiency savings. The benefit was to reduce costs by 
£22.6 million versus 2019. The majority of these costs will return, 
but in a phased and controlled manner, as trading conditions 
continue to improve. We used government support globally where 
possible to limit making permanent headcount reductions. We 
received £2.8 million from these schemes (£1.2 million from the 
UK furlough scheme, which in 2021 the Board decided to repay). 
The Group has largely protected R&D investment and continues 
to develop world leading products to maximise our future growth 
potential. Gross R&D spend in 2020 was £20.3 million versus 
£23.1 million in 2019 (7% of revenue in 2020 versus 6% in 2019). 

Our logistics hubs remained open throughout the pandemic; 
and although all of our manufacturing sites were closed for short 
periods of 2020, all of them are now operational. 

The response of our teams has been outstanding. We have worked 
hard to safeguard our people while ensuring that our operations have 
been able to continue. We developed and executed comprehensive 
operating guidelines and internal communications plans to inform, 
reassure and retain the trust of our employees. The Group has worked 
with its manufacturing teams and followed Government guidelines to 
put stringent health & safety and social distancing measures in place.

2020 financial performance
Revenue decreased by 23% to £290.5 million (2019: £376.1 million), 
resulting in adjusted operating profit* of £9.9 million (2019: £52.4 million). 
Revenue declined by 10% in H2 at constant currency versus 2019, 
which was significantly better than in H1 (37% decline), despite the 
second wave of the pandemic in the last few months of 2020. 
Adjusted profit before tax* of £5.5 million was £42.5 million lower 
than the prior year (2019: £48.0 million). Adjusted basic earnings 
per share* was 9.0 pence (2019: 80.6 pence). Strong operating 
cash conversion was a record 257%.

Net debt at 31 December 2020 was £5.2 million lower than at 
31 December 2019 (£96.0 million) and £16.6 million lower than 
at 30 June 2020 (£107.4 million). We consider this a strong 
performance given the impact on our business from COVID-19.

Liquidity at 31 December 2020 totalled £143.2 million; comprising 
£122.3 million unutilised RCF, £17.3 million of cash and £3.6 million 
unused overdraft facility. As previously announced, the Group has 
drawn down £50 million of the CCFF, which is to be repaid during 
March, earlier than planned, given the strong cash generation 
in 2020.

Market and strategy update, and medium-term prospects
Our markets are recovering well, our end market drivers remain 
intact and we have seen many areas of growth. More people have 
become accustomed to communicating via video and watching 
more video content on subscription platforms, and we believe that 
the demand for, and investment in, original content (e.g. films, 
scripted TV shows, live news, sport, videos and photos) will 
continue to grow. This benefits Vitec as our market-leading 
technology enables people to capture and share content.

In addition, we are investing to benefit over time from the 
substantial opportunities that exist as a result of the structural 
changes to our market. In the medium-term, we believe that our 
Total Addressable Market has expanded, mainly due to our ability 
to serve the streaming market. This has grown strongly during the 
pandemic, the high end enterprise segment has doubled in the last 
12 months, and this represents a significant growth opportunity for 
us. Video communication has grown exponentially driving demand 
for our streaming solutions. More content has been consumed on 
subscription channels like Netflix and Amazon Prime and when 
production sets reopen we expect original content creation to 
grow dramatically driving demand for our video transmission and 
monitoring systems. Further automation of TV studios to ensure 
safe distancing will benefit our robotic camera systems and 
voice-activated prompting solutions, and vlogging, social media 
usage and homeworking has increased, with more people using 
smartphones and compact system cameras to create content 
using our JOBY products.

We continue to make good progress delivering our strategic 
objectives and although 2021 will be a year of recovery and 
investment, we believe our markets will grow faster than we 
previously expected. 

Organic growth
We have broadly maintained our R&D investment to leverage our 
premium brands in the faster growing market segments.

Imaging Solutions – we expect to recover well and are focusing on 
continued growth in the higher margin e-commerce channel and 
JOBY smartphone and compact system camera accessories, 
as well as new audio and motion control products.

We expect a recovery of the professional, high end photographic 
segment (c.55% of our Imaging Division’s revenue), driven by the 
reopening of studios and rental houses. In addition, 2020 releases 
of higher value compact system cameras target the professional 
market, thus benefiting Vitec’s premium brands versus lower 
quality competitors. The entry-level (hobbyist) camera segment is 
declining, and this impacts our low end photo supports and bags 
(c.20% of our Imaging Division’s revenue). However, we expect 
continued growth from JOBY, with premium products used by 
professional vloggers, YouTubers and podcasters, along with 
growth in our B2B, motion control and audio capture products, 
to offset this decline. We expect the transition to the higher margin 
e-commerce channel to continue in the short to medium-term and 
we have already restructured the Division to benefit from this 
continued change.

2020 saw the launch of numerous new products, including a new 
line of Manfrotto handheld stabilisers, which sold out within two 
weeks of the October 2020 launch, and new Rycote stands and 
grips for audio professionals.

During 2021, production of some of the flagship JOBY GorillaPod 
products will be brought in-house to our automated facility in Italy 
from China. The “Made in Italy” stamp differentiates us from our 
competitors, gives us greater control of the design and 
manufacturing process, improves customer service, has a lower 
environmental impact, is cost competitive, and enables us to 
capture the manufacturing margin. We will continue to target 
further operational improvements across the Division.

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07

Strategic Report 
 
 
 
 
 
 
 
 
CEO review 
(continued)

Production Solutions – we expect a strong recovery and are 
focusing on products for on-location news and rescheduled 
sporting events, as well as robotic camera systems and voice-
activated prompting to enable safe distancing in studios.

TV and news productions continue globally, and safe distancing 
and continuing cost pressures in studios and at live events should 
benefit remote controlled products such as robotic camera 
systems and voice-activated prompting, although short-term 
equipment budgets could be constrained. We also expect to 
benefit from growth in LED lighting and mobile power for the 
broadcast, cine and ICC segments, as well as the rescheduling 
of major sporting events from 2020 to 2021. 

During 2020, we launched a significant number of new products, 
including Sachtler’s revolutionary aktiv fluid head and the largest 
ever expansion of Anton/Bauer’s battery range. In addition, 
our Litepanels brand won an Emmy Award for its pioneering 
engineering development and creativity in LED lights for television 
production.

Creative Solutions – we expect a strong bounce back from the 
increasing spend on original content, although the exact timing 
is uncertain. We are focusing on the 4K/HDR replacement cycle 
and the significant new streaming opportunity in both the cine 
and enterprise markets.

We expect the volume of new cine productions and scripted TV 
shows to increase once production sets reopen, and therefore 
spending on equipment should recover quickly. The potential 
shift from large blockbuster films to smaller budget scripted TV 
productions is a positive trend for Vitec as it will mean a greater 
volume of productions.

2020 saw the launch of our new SmallHD 4K/HDR Production 
Monitors, which completed the end-to-end 4K/HDR workflow of 
wireless video products for the cine market. Despite the temporary 
closure of many film sets during the pandemic, these products 
have been well received. Although short-term sales have been 
impacted by the pandemic, we remain focused on the significant 
multi-year opportunity to replace the installed base of HD 
transmitters and receivers. 

In February 2021, Creative Solutions received two Oscars (Scientific 
and Engineering Awards) from the Motion Picture Academy of Arts 
and Sciences, for the development of the Teradek Bolt wireless 
video transmission system and the Amimon wireless chipset 
technology that is incorporated within the Bolt. These awards 
reflect the team’s technological expertise which has changed the 
way video content is produced. The development and distribution 
of Amimon’s unique technology inside the rugged Teradek Bolt 
has freed video cameras from the restriction of long and tethered 
cables, allowing creatives to deploy cameras in an entirely new 
and dynamic way.

The pandemic is driving fundamental and lasting structural 
changes to the cine market to enable safe productions and social 
distancing on set. This change includes growth in live streaming, 
more remote monitoring and remote production, and “back to 
work” legislation mandating more monitors on set. Throughout 
2020, Teradek and SmallHD provided solutions to get cine 
customers back to work by enabling the collaboration of off-set 
personnel, post-production workflows and greater distance 
between crew on set.

08

2020 saw an exponential growth in the streaming of video across all 
industries to facilitate remote working. A wide range of customers, 
including enterprises, governments and schools, used Teradek’s 
market-leading live streaming solutions to maintain communications 
with their employees, customers and communities during 
lockdowns. We believe that many forms of remote working will 
remain post-pandemic and are focusing our resources to invest in 
incorporating Amimon’s unique technology to develop a patented, 
high quality, low latency, premium video streaming solution.

Margin improvement
We will continue to optimise our manufacturing and assembly 
portfolio, improve productivity, grow our higher margin 
e-commerce channel and Creative Solutions Division, and capture 
synergies from acquisitions. 

M&A activity
Although we did not complete any acquisitions in 2020, we 
continue to review opportunities which could expand our 
addressable markets and further increase our technology 
capabilities. We feel well positioned to make opportunistic 
acquisitions that will strengthen our position in the longer term.

Outlook
Our markets are recovering well, our end market drivers remain 
intact and we have seen many areas of growth. We are investing 
to benefit over time from the substantial opportunities that exist as 
a result of the structural changes to our market:

–  Video communication has grown exponentially driving demand 

for our streaming solutions

–  More content has been consumed on subscription channels like 
Netflix and Amazon Prime and when production sets fully reopen 
we expect original content creation to grow dramatically driving 
demand for our video transmission and monitoring systems
–  Further automation of TV studios to ensure safe distancing will 
benefit our robotic camera systems and our voice-activated 
prompting solutions

–  Vlogging, social media usage and homeworking have increased 
with more people using smartphones and compact system 
cameras to create content and communicate via video using our 
JOBY products

We have had a strong start to 2021. Although there remains some 
uncertainty about the duration of the impact of COVID-19 and FX 
is an increasing headwind, our confidence that underlying trading 
conditions will continue to improve has increased. 2021 will be a 
year of recovery and investment, but we believe our markets will 
grow faster in the longer term than we previously expected, and 
that we will deliver strong margin recovery. 

Approval of Strategic Report
We have provided information in this report on our strategy, 
business model and objectives. You will find the Strategic report 
on pages 1 to 53 and its content has been approved by the Board.

Stephen Bird
Group Chief Executive
25 February 2021

 
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Strategic Report 
 
 
 
 
 
 
 
 
 
 
Market trends
The content creation market is a dynamic market that has 
transformed over the past decade and is continuing to change. 
Technology innovation, social media and remote working have 
driven the “democratisation” of content creation and consumption, 
and a sustained demand for new and replacement products.

1

2

3

Multiple new image 
capture devices 

Proliferation of new 
media platforms

Imaging technology has continued to 
improve. Many different devices now 
enable customers to create content.

In the cine and broadcast markets, most 
cameras now film in at least 4K and 
have high quality recording capabilities. 
In the professional photography market, 
many cameras can shoot video as well 
as stills. The transition from traditional 
DSLR to compact system cameras 
(“CSC”) has become clearer, and most 
of the traditional manufacturers have 
launched new CSC flagship models 
which have become the technology of 
choice for professional content creators.

Continued technology enhancements 
mean that mirrorless cameras, 
drones, action cameras and 
smartphones have been adopted 
by customers to complement or 
replace traditional DSLRs. However, 
small viewfinders make it difficult 
to monitor the shot and poor audio 
deteriorates the video experience.

This has opened up further 
opportunities for Vitec to develop 
innovative products. Creative Solutions 
has led the market with daylight 
viewable monitors from SmallHD. 
Imaging Solutions has developed 
a comprehensive range of products 
designed for use with CSCs such as 
Manfrotto gimbals, a new generation 
of Syrp robotic heads, JOBY compact 
tripods, lights and microphones for 
smartphones and CSCs, alongside 
well established Manfrotto Befree 
and Gitzo Traveler tripods.

Growth in new media and third party 
streaming applications has resulted 
in a significant increase in video 
consumption, and thus video creation.

Creatives must deliver content to more 
platforms and devices than ever before 
to build brand awareness and retain 
their audience. Free streaming platforms 
allow content creators to stream live 
to mobile devices and computers.

In addition, online subscription 
platforms such as Netflix and 
Amazon Prime continue to increase 
spending on original content. To 
encourage subscriptions, these 
platforms have invested in high value 
productions akin to traditional films. 

This has driven the growth of smaller 
independent producers who typically 
require more affordable products.

Our products are designed to meet the 
needs of these ICCs and companies, 
and include a wide range of mobile 
equipment such as Manfrotto and 
JOBY tripods and monopods, and 
Litepanels and JOBY portable lights. 
Teradek’s wireless video transmission 
systems are used to monitor video 
on set as well as remotely.

Estimated $bn spend on original 
content creation 2019-2024: 
CAGR 20%

$11.7bn

14000

$10.3bn

$8.8bn

$7.3bn

$6.0bn

$4.7bn

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20

21

22

23

24

Netflix

Hulu

Apple

Amazon Prime

Source: 2020 S&P Global Market Intelligence

Growth in streaming 
and remote video 
transmission

Growth in transmitting data, video 
and images through Ethernet, Wi-Fi, 
cellular networks or proprietary 
video networks.

COVID-19 saw an exponential 
growth in the streaming of video 
across all industries to maintain 
communications, using streaming 
products to facilitate remote working.

For example, professional content 
creators working from home for the 
first time required remote streaming 
with high image quality, low delay and 
robust security for post-production. 
And governments, enterprises, schools 
and businesses also needed to 
communicate with their communities, 
customers and employees.

Teradek saw a substantial increase 
in the sale of streaming software and 
solutions and has introduced new 
and improved products at both the 
high end professional and low end 
ICC price points. We believe that 
many forms of remote working will 
stay post-pandemic and are investing 
further in our streaming solutions to 
meet this need, especially targeting the 
professional remote workflows that can 
not use consumer grade applications 
like Zoom. We are also transferring 
the Amimon zero delay technology to 
other vertical markets – for example, 
medical, education, governments, 
houses of worship and e-sports, which 
increasingly rely on high quality, secure, 
zero or low delay video transmission.

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COVID-19 impacted the Group’s end markets significantly 
at the start of the pandemic. However, our markets are 
recovering well, our end market drivers remain intact and we 
have seen many areas of growth. More people have become 
accustomed to communicating via video and watching more 
video content on subscription platforms, and we believe that 
the demand for, and investment in, original content (e.g. films, 
scripted TV shows, live news, sport, videos and photos) will 
continue to grow. This benefits Vitec as our market-leading 
technology enables people to capture and share content.

In addition, we are investing to benefit over time from 
the substantial opportunities that exist as a result of the 
structural changes to our market. In the medium-term, 

we believe that our Total Addressable Market has expanded, 
mainly due to our ability to serve the streaming market. 
Video communication has grown exponentially driving 
demand for our streaming solutions. More content has been 
consumed on subscription channels like Netflix and Amazon 
Prime and when production sets reopen we expect original 
content creation to grow dramatically driving demand for 
our video transmission and monitoring systems. Further 
automation of TV studios to ensure safe distancing will 
benefit our robotic camera systems and voice-activated 
prompting solutions, and vlogging, social media usage 
and homeworking have increased with more people using 
smartphones and compact system cameras to create 
content using our JOBY products. 

4

5

6

Changes in distribution 
channels

Further technology 
innovation

Exciting and unusual 
content

Continued growth in digital distribution 
channels and online retailers.

The pandemic accelerated the transition 
to the e-commerce channel and Vitec 
continued to grow direct sales through 
our own websites as well as through 
pure e-tailers such as Amazon and 
JD.com, and established outlets such 
as B&H Photo and Video who also 
have a strong online presence.

As a result, there has been further 
consolidation among photo speciality 
stores and consumer electronics 
outlets; in parallel, new routes to 
market have opened up, for example, 
telecoms resellers for JOBY, and 
B2B for education and training, 
corporate and medical applications.

Imaging Solutions and Creative 
Solutions have adapted to the change 
in distribution channels by transforming 
their digital and e-commerce 
capabilities. In 2020, approximately half 
of Imaging Solutions revenue came from 
online platforms, and Creative Solutions 
direct e-commerce and Amazon 
sales grew significantly in the year.

4K/HDR resolution adoption has 
increased rapidly, with Netflix, 
Amazon, Sky and Apple all offering 
4K Ultra HD streaming services, and 
advances in 5G, Artificial Intelligence 
(“AI”) and Virtual Reality (“VR”) are 
revolutionising amateur photography.

As adoption grows around the globe, 
studios and video cameras are being 
upgraded with new technology 
resulting in increased demand for 
our high end products and software 
to accommodate the new formats.

The adoption of 4K/HDR video 
technology in DSLRs, CSCs and 
prosumer video cameras is attracting 
a growing number of creatives who can 
now produce high quality visual content 
in either still or motion picture formats 
with highly dependable, portable and 
affordable equipment. This positive trend 
is expected to further consolidate with 
the evolution of 4K into 8K technology.

In 2020, Vitec launched the world’s 
first 4K/HDR zero delay wireless video 
eco-system for the cine market including 
SmallHD monitors. We also launched 
Manfrotto fast deployment video tripods 
and multiple new smartphone and CSC 
accessories under the JOBY brand to 
enhance photo/video capabilities.

Content creators are increasingly 
keen on novel viewing angles 
to capture innovative and 
differentiated content.

Traditional broadcasters and sports 
rights holders, such as the Olympic 
Broadcasting Services, welcome 
the opportunity to feature original 
shots. This can enable them to 
differentiate their content from other 
broadcasters and to increase viewing 
figures. Dynamic, untethered camera 
movement is required to achieve 
this. This has become even more 
important during the pandemic with 
reduced or no live audiences.

News crews need to be able to deploy 
their equipment quickly and efficiently 
and ICCs are keen to deploy new 
tools such as sliders, gimbals and 
drones to make their content more 
interesting by using, for example, 
time lapses and hyper lapses.

Vitec has pioneered the use of 
specialist cameras in sports events 
like the Olympic Games and we are 
capitalising on Rycote’s audio expertise 
to develop innovative audio products.

Vitec’s carbon fibre flowtech tripod is 
popular for electronic news gathering 
and with ICCs as it allows much faster 
and easier camera deployment. In 
2020, we also launched the Sachtler 
aktiv fluid head which, together with 
flowtech, enables camera operators 
to capture the widest range of shots 
in the shortest time. In 2020 we 
were the first company to launch an 
integrated system of gimbal supports.

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Strategic Report 
 
 
 
 
 
 
 
 
 
 
Our business model
Our experienced teams, clear strategy, premium 
brands, efficient supply chain and global distribution 
focus on delivering long-term value to our shareholders, 
outstanding products and service to our customers, 
and rewarding careers for our people.

Structured for long-term growth and value creation:

How we create value:

Market knowledge and 
customer insight

Designing innovative products to make 
our customers’ lives easier is what 
drives us. Our Divisions continually 
obtain customer feedback on 
market trends, competitors and their 
products, as well as from research.

Our long-standing and extensive market 
expertise enables us to remain close 
to our customers, anticipating and 
responding to developments to ensure 
that our brands remain at the forefront of 
the industry, renowned for their premium 
offerings and innovative technology.

Clear strategy
Our strategy is focused on delivering long-term growth and margin 
improvement. We consider how key strategic decisions will impact our 
stakeholders and the environment, and you can read more on this in 
the Governance report on pages 78 and 79.

Our structure
Our structure is agile and lean with only two layers – Group and 
Divisions. This enables focused decision-making and allows us to react 
quickly to customer, market and technological changes. Our three 
Divisions focus on the different needs of our customer segments. They 
are decentralised and entrepreneurial but work with a global mindset in 
specific areas, where it makes sense to share our capabilities to benefit 
our stakeholders.

Robust Group governance
At Group level, we create value by setting and monitoring strategic plans, 
budgets and forecasts, managing treasury and tax, health and safety, 
and assessing risk. The team ensures that a robust governance 
framework, policies and procedures are in place to ensure a strong 
culture and ethical behaviour, as well as managing acquisitions and 
disposals, corporate reporting and investor relations.

People, communities and culture 
We work across the Group to ensure that we have consistent policies 
and processes in place to acquire, engage and retain our best talent. 
We focus on supporting the communities we operate in and further 
reducing our impact on the environment.

Section 172
Under the 2018 UK Corporate Governance Code and The Companies 
(Miscellaneous Reporting) Regulations 2018 there is a requirement for the 
Board to understand the views of the Company’s key stakeholders and to 
describe how those interests and the matters set out in Section 172 of 
the Companies Act 2006 have been considered in Board discussions 
and decision-making. Section 172 imposes a duty on a director to act 
in a way that he or she considers, in good faith, to be most likely to 
promote the success of the Company for the benefit of its members 
as a whole. Further information on how the Board engages with its 
stakeholders is set out in the Governance report on pages 78 and 79.

12

See page 24 for more on our 
Imaging Solutions Division

See page 28 for more on our 
Production Solutions Division

See page 32 for more on our 
Creative Solutions Division

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Innovative product 
development

Sourcing and manufacturing 
excellence

Distribution and routes 
to market

For a business like Vitec, intelligent and 
sustained investment in new products, 
technologies, markets and people 
enables us to retain our market-leading 
positions and create value in the future.

Focused on safety, quality, 
efficiency, sustainability, cost and 
on-time delivery, sourcing and 
manufacturing excellence is one of 
Vitec’s core competitive strengths.

Our supply chain is efficient and our 
people highly trained and multi-skilled. 
We procure materials from reputable 
suppliers and make our products in 
efficient and environmentally-friendly 
operations and, where appropriate, 
manufacture or source from lower-
cost countries such as Costa Rica.

The majority of our operations are 
relatively low-volume, small-batch 
processes and our continuous 
improvement culture enables us 
to optimise our global operations 
to maximise quality, service and 
efficiency, while reducing costs.

Our experienced, specialist engineers 
apply new technologies, products 
and materials to develop high quality, 
high performance solutions. Our 
innovative products are protected by 
patents and trademarks and marketed 
under our world-renowned brands.

We produce the majority of our products 
in-house and work with selected, 
market-leading partners for specialist 
solutions. We supplement in-house 
new product development with carefully 
selected acquisitions or partnerships 
in new markets and technologies.

Going forward, we will have a greater 
focus on product sustainability; for 
example our Imaging Division has 
made sustainability a pivotal part of 
future product development, which 
includes making extensive use of 
recycled packaging and textiles.

We market our products and 
services through our own sales 
and marketing teams.

The majority of our sales are conducted 
via a global network of distributors, 
dealers, retailers and e-tailers who 
sell on to customers. The breadth 
of our product portfolio and our 
strong brand heritage means that 
our network of channel partners is 
unrivalled in the markets we serve.

We continue to expand our growing 
digital and e-commerce capabilities, 
working closely with our customers 
and suppliers to develop our online 
presence. This has been accelerated 
due to the COVID-19 pandemic.

We engage with a number of 
leading logistics partners to ensure 
responsive and timely delivery 
of our products to the relevant 
geography, and remain conscious 
of the impact of our distribution 
channels on the environment.

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13

 
 
 
 
 
 
 
 
 
 
 
 
Our people and culture
Vitec’s clear strategy, simple structure and 
entrepreneurial culture allows us to adapt 
quickly to changing markets, constantly 
innovating to make our products the best 
in the world.

Our people are key to Vitec. Their attitude and abilities, experience 
and market knowledge, talent and commitment create a culture 
that supports product excellence, creativity and integrity.

The Group has a decentralised structure with three Divisions, which 
allows us to react quickly to customer, market and technological 
changes. This, together with our entrepreneurial culture, enables 
focused decision-making and minimised bureaucracy.

Response to COVID-19
Throughout the pandemic, our priority has been to protect the 
health and wellbeing of our people and to ensure a safe working 
environment so our operations can continue.

We developed and executed comprehensive operating guidelines 
and internal communications plans to inform, reassure and retain 
the trust of our employees, and we worked with our manufacturing 
teams and followed Government guidelines to put stringent health 
& safety and social distancing measures in place. We implemented 
a wide range of measures, including enhanced hygiene protocols, 
homeworking, split shifts and social distancing in the workplace. 
We used Government support globally where possible to limit 
making permanent headcount reductions to preserve the long-term 
capabilities of the business.

Employee Survey
Our employees are critical to our success. Passionate, engaged 
and skilled employees in safe working environments positively 
contribute to our strategy, performance and reputation.

In May 2020, we conducted an all employee survey to help 
gather direct feedback from employees on how the Company 
was responding to the COVID-19 pandemic. Feedback was 
overwhelmingly positive demonstrating that our employees are 
highly engaged and very supportive of the Group. Further details 
can be found on page 17.

Employee Assistance Programme
During the year, we introduced a new wellness programme for all 
employees and their direct families to help resolve financial, legal, 
physical and psychological issues. This is a confidential and free 
service delivered by a third party company and is accessible 
24 hours a day, 365 days a year. It includes counselling sessions, 
practical guidance and support on legal, financial, family and work 
matters, as well as online health and wellbeing resources such as 
videos, podcasts and downloads.

Development, succession and retention
We monitor and improve areas that are important to our people, 
ensuring that we have consistent policies and processes in place 
to acquire, engage and retain our best talent. Initiatives focus on 
wellbeing, working environment, sustainability, diversity, employee 
benefits and training.

14

We have comprehensive benefits packages to support and retain 
talent, and remain competitive globally. Participation in our 
Sharesave Scheme is excellent and demonstrates close alignment 
between our employees and shareholders.

Learning and development is encouraged in line with personal 
development plans, annual performance appraisals and 
organisational need. Reviews of senior employees include 
succession planning matrices to understand the organisation’s 
capacity and capability for achieving its strategic plans. We 
encourage inter-company recruitment between Divisions, including 
the Group Head Office. Senior management communicates with 
employees on a regular basis, keeping them informed of strategy 
and business performance at a Group, Divisional and regional level.

After four years with Vitec, I was given the opportunity 
to lead the Manfrotto communications team. This is the first 
time I’ve been in a working environment that inspires me 
and where I discover new skills and opportunities every day. 
I am delighted to be part of an incredibly motivated team.

Martina Testarmata 
Communications Manager Video, Vitec Imaging Solutions, 
Cassola, Italy

Working at Amimon for the past three years, I have had 
the opportunity to learn from the best, most creative 
and innovative Engineers and to develop Algorithms 
that directly affect the user’s experience of Creative 
Solutions products. Exciting times are ahead of us as 
we develop new technology aimed at new markets. 

Dvir Olansky
Algorithms Design Engineer, Vitec Creative Solutions, Israel

After five years at Wooden Camera, most recently as the 
Director of Marketing Strategy, I was thrilled to be tasked with 
developing a new e-commerce department for the Creative 
Solutions Division. To work remotely this past year and build 
a team based on talent not location, has been a privilege. 

Kaitlin McNaughton 
E-Commerce Manager, Vitec Creative Solutions, Dallas, US

From the Vitec Group to 
Creative Solutions Divisional 
level, we saw all necessary 
measures taken to guarantee 
the safety of employees 
during the pandemic. 
Besides, the Employee 
Assistance Programme shows 
Vitec really cares for its people. 
I feel safe and honoured to work 
for Vitec.

Mark Ye
Country Manager, Vitec  
Creative Solutions, China

I joined Vitec in 2013 
as a Quality Engineer, 
and in January 2020 I got 
promoted to Manufacturing 
Improvement Manager. 
2020 brought us a whole new 
challenge with the pandemic. 
We had to introduce new 
measures to protect our 
employees and to keep our 
production safe and efficient. 

Kirti Rajwani 
Manufacturing Improvement 
Manager, Vitec Production 
Solutions, Bury St Edmunds, UK

There’s no way I could  
have imagined the year  
ahead when I joined Vitec  
in January 2020.  
The company has been 
extremely supportive throughout, 
including allowing flexible 
hours to accommodate juggling 
a one year old before the 
nurseries opened.

David Barclay
Head of Financial Planning 
& Analysis, Richmond, UK

In 2020, I was promoted 
to the role of Supply Chain 
and Logistics Manager. 
I feel privileged to be part 
of an organisation that values 
and cultivates the unique skills 
of each individual, and that 
demonstrates that it cares 
for the wellbeing of its people.

Jared Cornish
Supply Chain and Logistics 
Manager, Vitec Imaging 
Solutions, Australia

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15

Core values

We have a clear purpose that is founded 
on a set of core values that form the Vitec 
Mindset: “Enabling the capture and sharing of 
exceptional content” 

Exceptional product performance
We set the highest standards of technical 
performance 

Customer focus
We are nothing without our customers

Leading a fast-changing market
We apply our creativity and harness our diversity 
to engineer innovative new products and solutions 

Global capability 
We share knowledge, pool resources, test ideas 
and learn from each other 

Transparency, integrity, respect 
We hold to the highest professional and 
corporate standards

Strategic Report 
 
 
 
 
 
 
 
 
Employee engagement

In response to the 2018 UK Corporate Governance Code, the 
Board considered how best to handle Code Provision 5 – dealing 
with the Board’s engagement mechanism with the wider workforce 
at Vitec. It was agreed that this was best achieved by the Board 
designating one of the existing Non-Executive Directors to cover 
this role. Given her wide industry experience, notably at the BBC, 
and also her role as Chair of the Remuneration Committee, the 
Board considered that Caroline Thomson was best suited to fulfil 
this important role.

2020 was the second full year of this arrangement. Due to the 
pandemic we had to structure employee engagement so that 
remote sessions were held with no face-to-face meetings or site 
visits organised. Working with Jon Bolton, the Group Company 
Secretary and Group HR Director, and the Creative Solutions 
HR Vice President, a series of meetings were held remotely 
with employees at several Creative Solutions sites. The sessions 
covered employee engagement, including how the Company had 
responded to the pandemic and ensured the safety and wellbeing 
of employees, working conditions, remuneration and benefits, 
work-life balance, communications, and development and training.

Creative Solutions
In December 2020, several video conference sessions were held 
with over 30 Creative Solutions employees and Caroline Thomson, 
covering the Creative Solutions sites at Irvine, Cary and Dallas in 
the US, and Ra’anana, Israel. Originally, it was intended that these 
meetings would be held face-to-face in June 2020, however, this 
was not possible due to the pandemic. Caroline had a preliminary 
meeting with Nicol Verheem, Creative Solutions Divisional CEO, 
and Efrat Birav, Creative Solutions HR Vice President, to hear 
about HR initiatives and working practices, particularly to bring 
the separate business units of Teradek, SmallHD, Wooden Camera 
and Amimon under one Divisional structure. The update covered 
business progress, remuneration and benefits across the Division, 
engagement, working conditions, health and safety, longevity 
of service, CSR initiatives and engagement with all employees.

Despite the impact of COVID-19 
during 2020, we have been able 
to continue with our employee 
engagement initiatives. Notably, 
we undertook an all employee 
survey focused on the Company’s 
response to the pandemic and we 
carried out an employee review 
in our Creative Solutions Division 
for the first time. The Board and I 
remain clear that Vitec remains a 
great place to work and that our 
people are our greatest asset.

Caroline Thomson
Non-Executive Director

16

Creative Solutions 
Key facts on employees

80% 
male 
workforce

20% 
female 
workforce 

85%
sharesave 
participation

38
average age  

4.7 years
average 
length of 
service 

9% 
voluntary 
employee 
turnover 

300+
employees 
located at 
nine sites

Irvine 
(California), 
Cary (North 
Carolina), 
Dallas (Texas) 
and Ra’anana 
(Israel) are the 
principal sites

Employee survey

Do you feel that 
Vitec is responding 
appropriately to the 
COVID-19 crisis?

Yes  98.6%

No 

1.4%

Do you feel that 
the Company is 
communicating 
with you enough?

Yes  95.7%

No 

4.3%

Feedback from the sessions was gathered on a no names basis 
to give comfort to employees that they could give open views 
on working within Creative Solutions. Key feedback noted that 
employees felt that they had been well looked after during the 
pandemic and that the Company had taken the right steps to 
ensure their safety and wellbeing both on sites and working from 
home. Communication had been good, regular and clear. Good 
progress on creating a cohesive divisional structure was being 
made across each of the business units with further work 
remaining to be done. Finally, further work around employees, 
talent and development, including a better understanding of 
remuneration decisions, was needed in 2021. This feedback has 
been shared with Divisional management to develop HR initiatives 
and address any employee concerns going forward. Caroline 
Thomson reported back to the Board on the key issues coming 
out of the employee engagement session for Creative Solutions 
at the December 2020 Board meeting.

Employee survey
In May 2020 we conducted an all employee survey to help gather 
direct feedback from employees on how the Company was 
responding to the COVID-19 pandemic. The survey focused 
on three key questions – (1) Do you feel that Vitec is responding 
appropriately to the COVID-19 crisis? (2) Do you feel the Company 
is communicating enough with you? (3) Is there anything that 
you would like the Company to think about or do differently 
in connection with the crisis? 1,364 employees out of 1,600 
participated in the survey, representing 85% of the Group’s 
workforce. Feedback was overwhelmingly positive demonstrating 
that our employees are highly engaged and very supportive 
of the Group; 99% of employees believe the Company was 
doing the right things and 96% believe that the Company 
was communicating well.

Comments focused on when offices/facilities would reopen, 
ensuring safe working practices in response to the pandemic, 
support to employees given the need for remote working, smart 
working arrangements and ongoing communications.

As a consequence of the survey, the Board and executive 
management team were assured that the Company’s response 
and level of communication was appropriate, and that the trust of 
our people had been maintained during this unprecedented period. 
Management continued to ensure a regular flow of communication 
to all employees and that safe working practices were being 
adhered to, with many employees working remotely from home 
where possible.

Future plans
In 2021, subject to restrictions, we plan to recommence site visits 
and face-to-face meetings with employees. While video conference 
meetings are satisfactory, it is simply not as good as physically 
visiting sites and meeting our employees in person. We aim to 
revisit Production Solutions and Imaging Solutions employees, who 
were last seen by a Board member in 2019, and to cover our 
European Services employees for the first time. We will continue 
to report annually on this important initiative to demonstrate the 
importance of our employees to our wider stakeholders.

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Strategic Report 
 
 
 
 
 
 
 
 
 
 
 
 
Principal risks and 
uncertainties
The Group has a well established framework for 
reviewing and assessing these risks on a regular 
basis, and has put in place appropriate processes 
and procedures to mitigate against them.

Overview
In order to achieve its strategic objectives, Vitec recognises that 
it will take on certain business risks. 

The Company aims to take business risks in an informed and 
proactive manner, such that the level of risk after mitigating action 
is aligned with the potential business rewards. Management 
regularly reviews risk exposures against current business risk 
level tolerances.

The risk management framework includes formal risk reviews 
and risk registers maintained at Group, Divisional and business 
unit level.

Our approach is underpinned by a commitment to fairness and 
honesty in our relationship with customers, suppliers, our people 
and all our stakeholders. The Group is risk averse with respect to 
risks that could negatively affect the safety of our employees and 
products, our brands or reputation, or risks that could lead to 
breaches of laws and regulations or endanger the future existence 
of the Group.

We have a disciplined financial management approach and in 
particular we seek to minimise the impact of short-term currency 
fluctuations on our business. The Group is committed to full 
compliance with all statutory obligations and full disclosure to 
tax authorities.

To support our strategic priorities, we have several business 
objectives which drive the way in which we proactively manage risks. 
These include: being a strong innovator and investing in research 
and development; identification of acquisition opportunities; 
optimising supply chain efficiency and operational excellence; and 
robust HR processes for resourcing and talent development.

Update since 2019

  Our principal risks are reported net (after mitigation).

  The majority of risks are long-term in nature and in general 
do not change significantly in the short-term. The impact 
of COVID-19 affects several of the principal risks. 

  COVID-19 has had a material impact on the short-term 
demand for Vitec’s products, and there is still some 
uncertainty about the timing of recovery of several industry 
sectors which are critical to Vitec. At the same time, there are 
promising growth segments/some areas which have done well 
throughout the crisis – this has led to a reorientation of certain 
R&D activities.

  The risk relating to new markets and channels of distribution 

has increased due to Vitec increasing its presence in markets, 
in particular streaming, with which it is less familiar. The 
prominence of e-commerce has continued to increase relative 
to traditional distribution. 

  The risk relating to reputation has increased, due to the greater 
scrutiny of businesses and increased stakeholder expectations 
in several areas, particularly in relation to the Group’s ESG 
(Environmental, Social and Governance) programme. We fully 
embrace our responsibility in this area. 

  The risk related to the effectiveness and impact of 

restructuring projects is no longer a principal risk; the main 
restructuring initiatives, including Imaging Solutions’ Digital 
programme, are now substantially complete. 

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Low 

Strategic

Impact 

Operational 
and compliance

High

Financial 

Principal risks 

1.  Demand for Vitec’s products 

2.  New markets and channels 

of distribution

3.  Acquisitions

4.  Pricing pressure

5.  Dependence on key suppliers

6.  Dependence on key customers

7.  People

8.  Laws and regulations

9.  Reputation

10. Exchange rates 

11.  Business continuity including 

cyber security

Movement

 Stable

 Increased

 Stable

 Stable

 Stable

 Stable

 Stable

 Stable

 Increased

 Stable

 Stable

 
 
Principal 
risk

Specific priority

Movement

Strategic priority

Mitigation

1

2

3

Demand for Vitec’s products
Demand for our products may be adversely affected 
by many factors, including changes in customer 
and consumer preferences and our ability to deliver 
appropriate products or to support changes in 
technology. Demand may be impacted by changes 
in distribution channels. 

The Group increasingly produces and sells products 
that are more technologically advanced, including 
encoders, transmitters and on-camera monitors. 
These products have a shorter life cycle than our 
historical products, and continuous investment in 
new product development is needed to keep up 
with changing demand. Demand may also be 
impacted by competitor activity, particularly from 
low-cost countries.

The COVID-19 pandemic has had a short-term 
impact on demand for Vitec’s products due to 
postponement of large sporting events, cine market 
closure, and temporary retail closures. The timing 
and extent of the recovery and pent-up demand is 
still uncertain. 

We expect that there may be a more permanent 
impact in some markets, in particular we expect 
that the photographic hobbyist segment will 
contract further. This will be offset by growth 
opportunities in several other areas such as 
streaming, smartphonography, gimbals, and 
monitoring solutions which facilitate social distancing 
on set. The long-term fundamentals for the content 
creation market remain strong.

New markets and channels of distribution 
As we enter new markets and channels of 
distribution we may achieve lower than anticipated 
trading volumes and pricing levels or higher costs 
and resource requirements. This may impact the 
levels of profitability and cash flows delivered. 

We expect that the proportion of our business 
conducted through online channels will continue to 
increase, and we will continue our investment in 
new innovative products which address the needs 
of independent content creators. We are also 
increasing our presence and investment in APAC.

During 2020, due to COVID-19, the Group has also 
increased its exposures and attention to those 
markets which remained active and where we are 
seeing an increased demand, in particular the JOBY 
vlogging and smartphonography products, and 
other products such as encoders which support 
content streaming.

The Group is planning to further invest in developing 
its streaming capabilities. Some of the Group’s 
proprietary wireless communication modules have 
applications in other vertical segments, such as 
medical, which we wish to leverage further. 

As a result, the risk relating to New Markets and 
Channels of Distributions has increased. 

Acquisitions
In pursuing our business strategy, we continuously 
explore opportunities to expand our business 
through development activities such as strategic 
acquisitions. This involves a number of calculated 
risks including: acquiring desired businesses on 
economically acceptable terms; integrating new 
businesses, employees, business systems and 
technology; and realising satisfactory post-
acquisition performance. 

1 Organic growth

2 Margin improvement

3 M&A activity

We value our relationships with our customers and 
to mitigate this risk we closely monitor our target 
markets and user requirements. We maintain good 
relationships with our key customers and make 
significant investments in product development 
and marketing activities to ensure that we remain 
competitive. We complete appropriate market 
analyses before developing new products to ensure 
that they are appropriately designed for our target 
markets. We closely monitor the demand for new 
products and phase out old product lines. We are 
actively pursuing growth in selected emerging markets.

We actively pursue a strategy to reduce reliance on 
traditional market segments through the development 
of e-commerce platforms, and products for adjacent 
niche markets.

In response to COVID-19, we have further reoriented 
our product strategy and research and development. 
For instance, some of the new product development 
budget is redirected to streaming products, in order 
to quickly capitalise on growth in that area. 

1 Organic growth

2 Margin improvement

3 M&A activity

To mitigate these risks, we have a thorough process 
for assessing and planning the entry into new markets 
and related opportunities. This includes marketing 
and advertising strategies for our products and 
services. We continuously assess our performance 
and the related opportunities and risks in these 
markets. We adapt our approach taking into account 
our actual and anticipated performance. We review our 
channels of distribution to make sure that they remain 
appropriate. Our increased online presence creates 
IT security and compliance challenges which the Group 
is continually addressing.

In 2020, we continued to invest in new online platforms, 
in particular through the launch of www.Joby.com. 
We have further streamlined our e-commerce 
infrastructure. 

We have continued to invest in developing our 
streaming solutions and plan to further increase this in 
2021. Using our unique Amimon wireless technology, 
we seek to expand our product offering to other 
industry segments. 

3 M&A activity

We mitigate these risks by having a clear acquisition 
strategy with a robust valuation model. Thorough due 
diligence processes are completed including the use 
of external advisors where appropriate. The post-
acquisition performance of each business is closely 
monitored and, before completion of any acquisition, a 
plan is developed to integrate the acquired businesses 
in an effective way.

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Strategic Report 
 
 
 
 
 
 
 
 
Principal risks and 
uncertainties (continued)

Principal 
risk

Specific priority

Movement

Strategic priority

Mitigation

4

5

6

Pricing pressure 
Vitec provides premium branded products and 
faces a number of competitors. The strength of this 
competition varies by product and geographical 
market. 

We continue to face price pressure from new 
market entrants, which we are responding to 
through the launch of new competitive product 
ranges. We continually review our production and 
sourcing activities for cost saving opportunities. We 
have also faced issues relating to parallel trades/
price arbitrage particularly in our Imaging Solutions 
business which led us to enforce “Minimum 
Advertised Price” where this is permitted.

Dependence on key suppliers 
We source materials and components from many 
suppliers in various locations and in some instances 
are more dependent on a limited number of 
suppliers for particular items. If any of these 
suppliers or subcontractors fail to meet the Group’s 
requirements, we may not have readily available 
alternatives, thereby impacting our ability to provide 
an appropriate level of customer service. 

Our overall dependence on key suppliers has 
increased over the last few years as a result of the 
Group’s decision to reduce its costs by outsourcing 
some manufacturing and assembly activities. For 
several of our products we are heavily dependent 
on a specific supplier for the provision of core 
elements of the products.

Dependence on key customers
While the Group has a wide customer base, the 
loss of a key customer, or a significant worsening in 
their success or financial performance, could result 
in a material impact on the Group’s results. 

Vitec’s largest customer accounted for marginally 
more than 10% of the Group’s total turnover in 
2020. The business also works with a variety of 
customers on large sporting events, and the extent 
of these activities varies year-on-year.

2 Margin improvement We ensure that our product and service offering 
remains competitive by investing in new product 
development and in appropriate marketing and product 
support, and by improving the management of supply 
chain costs. This, and by working closely with our 
suppliers and managing expenses and cost base 
appropriately, allows us to support price increases 
when required. We are rationalising our product range 
to reduce complexity, which will also allow us to 
achieve some cost saving on production.

1 Organic growth

2 Margin improvement

1 Organic growth

2 Margin improvement

Most of our products and services have a premium 
or niche differentiation. Vitec has in the past exited 
markets where the margins and sales volumes were 
unattractive. We continue to monitor our pricing across 
the main currencies to reflect ongoing fluctuations.

To address this risk, we aim to secure multiple sources 
of supply for all materials and components, and 
develop strong relationships with our major suppliers. 
We review the performance of strategically important 
suppliers and outsourced providers globally on an 
ongoing basis. Where economical we look to source 
materials closer to the manufacturing facilities to reduce 
lead times and improve control over the supply chain. 
For example, some of the Group’s metal firmware 
requirements are now sourced from Vitec’s Costa Rica 
plant. We look to insource manufacturing capability for 
strategic components where possible, in order to 
reduce reliance on third parties. 

Group’s business interruption insurance (within 
deductible limits) provides coverage for named 
suppliers.

We mitigate this risk by closely monitoring our 
performance with all customers through 
developing strong relationships and dedicated 
account management teams, and we monitor the 
financial performance of our key customers and 
the receivable balances outstanding from them. 
We continue to expand our customer base 
including entering into new channels of 
distribution. The increased investment in 
digital platforms will enable the Group to better 
serve end consumers and reduce reliance on 
third party distributors.

In 2020, we started to insure against the risk of 
bad debt (covering approximately 50% of the total 
trade debtor portfolio). 

20

Principal 
risk

Specific priority

Movement

Strategic priority

Mitigation

7

8

People
We employ around 1,600 people and are 
exposed to a risk of being unable to retain or 
recruit suitable diverse talent to support the 
business. We manufacture and supply products 
from a number of locations and it is important 
that our people operate in a professional and 
safe environment. 

The overall risk is stable. There is a strong talent 
pool at all levels in the organisation. Turnover of 
management personnel is low and retention plans 
are in place for key employees. 

At the same time, the health and safety compliance 
requirements are more challenging due to 
COVID-19. There may also be a risk that the morale 
of our employees becomes eroded by the impact 
of the crisis and initiatives such as furlough and 
other cost reduction programmes. 

Laws and regulations
We are subject to a comprehensive range of legal 
obligations in all countries in which we operate. 
As a result, we are exposed to many forms of 
legal risk. These include, without limitation, 
regulations relating to government contracting 
rules, environment and climate change, taxation, 
data protection regimes, anti-bribery provisions, 
competition, and health and safety laws in 
numerous jurisdictions around the world. Failure 
to comply with such laws could significantly 
impact the Group’s reputation and could expose 
the Group to fines and penalties. We may also 
incur additional cost from any legal action that is 
required to protect our intellectual property. The 
EU state aid investigation is still ongoing and may 
result in a maximum exposure of £8.5m.

The recent increases in tariffs on imports from 
China to the US have had an adverse effect on the 
purchase cost for some of our raw materials.

The UK’s exit from the European Union (Brexit) 
is not expected to have a material impact on the 
Group’s results. The longer term legal, regulatory 
and commercial ramifications need to be 
monitored closely.

1 Organic growth

3 M&A activity

1 Organic growth

2 Margin improvement

We recognise that it is important to motivate and 
retain capable people across our businesses to 
ensure we are not exposed to risk of unplanned 
employee turnover. We reward our people fairly 
and have appropriate recruitment, appraisal, talent 
management and succession planning strategies 
to ensure we recruit and retain diverse, good 
quality people and leadership across the business. 
We take our employees’ health and safety very 
seriously and have appropriate processes in place 
to allow us to monitor and address any issues 
appropriately.

During the COVID-19 pandemic our primary 
concern is the health of our employees and 
their relatives. The Group complies fully with all 
regulatory requirements. We have put in place 
additional measures and safe working practices, 
maximised the use of remote working, and 
implemented a programme of regular testing at 
some of the largest sites. We have engaged with 
our employee population throughout the pandemic 
and have launched an employee wellness 
programme which offers a free, professional 
counselling service.

We mitigate the risk around our people by 
normalising pay in line with recovery and adopting 
mitigating measures such as restricted shares. 

We address this risk by having resources dedicated 
to legal and regulatory compliance supported by 
external advice where necessary. We monitor and 
respond to developments in the regulatory 
environment in which our companies operate, 
including the effect of tax changes.

We enhance our controls, processes and employee 
knowledge to maintain good governance and to 
comply with laws and regulations. The Group has 
processes in place, including senior management 
training, to ensure that its worldwide business units 
understand and apply the Group’s culture and 
processes to their own operations. We actively 
protect our intellectual property, and will legally 
pursue parties that infringe our intellectual 
property rights.

We will continue to monitor the impact of Brexit, 
in particular any trade flow disruption which so far 
has been minimal. Due to the Group’s diversified 
geographical footprint, and the characteristics of 
the industry sectors in which the Group operates, 
we believe that we are well positioned to manage 
any negative impact.

With regard to the China/US tariffs affecting 
imports from China into the US, we continually 
evaluate our pricing and sourcing strategy to 
mitigate the impact of additional tariff costs.

We are sourcing products in alternative locations 
if possible (e.g. LED lights now sourced from 
Thailand and some of the bags production moved 
out of China). 

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Strategic Report 
 
 
 
 
 
 
 
 
Principal risks and 
uncertainties (continued)

Principal 
risk

Specific priority

Movement

Strategic priority

Mitigation

1 Organic growth

Reputation of the Group
Damage to our reputation and our brand names 
can arise from a range of events such as poor 
product performance, unsatisfactory customer 
service, and other events either within or outside 
our control. We are mindful of the increasing 
levels of regulatory and stakeholder scrutiny of 
companies’ affairs, coupled with the widespread 
impact of social media. 

The societal impact of our brands and the 
sustainability of our operations are increasingly 
important to consumers of Vitec products and 
our investor community. 

1 Organic growth

2 Margin improvement

1 Organic growth

Exchange rates
The global nature of the Group’s business means 
it is exposed to volatility in currency exchange 
rates in respect of foreign currency denominated 
transactions, and the translation of net assets and 
income statements of foreign subsidiaries and 
equity accounted investments. The Group is 
exposed to a number of foreign currencies, the 
most significant being the US Dollar, Euro and 
Japanese Yen.

Business continuity including cyber security
There are risks relating to business continuity resulting 
from specific events such as natural disasters 
including earthquakes, floods, fires, or pandemic flu. 
These may impact our manufacturing plants or supply 
chain, particularly where these account for 
a significant amount of our trading activity. 

We are also dependent on our IT platforms 
continuing to work effectively in supporting our 
business and therefore there is a cyber security 
risk for the Group. The latter continues to be a 
major focus for the Group; arguably the risk is 
exacerbated by the increased extent of remote 
working due to COVID-19. 

The pandemic also provided a test of the resilience 
of key functions including distribution, IT and 
manufacturing. 

The COVID-19 outbreak impacted our supply chain 
and availability of components in the early phases of 
the pandemic.

We manage this risk by recognising the importance of 
our reputation and attempting to identify any potential 
issues quickly and address them appropriately. We 
recognise the importance of providing high quality 
products, good customer service and managing our 
business in a safe and professional manner. This 
requires all employees to commit to, and comply with, 
the Vitec Code of Conduct. Our IT Policy covers social 
media matters and is communicated to all employees 
and contractors. A whistleblowing facility is in place 
to allow employees to confidentially report any 
compliance issues.

We have implemented a compliance programme 
with key vendors which includes site inspections 
and compliance database checks, and we require 
all vendors to sign up to the Vitec Code of Conduct 
or equivalent standards.

For many years, we have implemented corporate 
citizenship initiatives and programmes to reduce 
Vitec’s environmental impact. We have now launched 
a structured, Board-led ESG programme. 

We regularly review and assess our exposure to 
changes in exchange rates. We reduce the impact 
of sudden movements in exchange rates with the use 
of appropriate hedging activities on forecast foreign 
exchange net exposures. We do not hedge the 
translation effect of exchange rate movements on 
the Income Statement or Balance Sheet of overseas 
subsidiaries. However, the Group does finance 
overseas investments partly through the use of 
foreign currency borrowings in order to provide a net 
investment hedge over the foreign currency risk that 
arises on translation of its foreign currency subsidiaries.

We address this risk with Business Continuity Plans 
and Disaster Recovery Plans at our key sites, and by 
carrying out periodic IT and cyber security vulnerability 
assessments. There are standard procedures in place to 
escalate breaches and remediate IT security incidents.

We have global insurances in place which provide cover 
for certain business interruption events. We review 
coverage annually to determine whether adjustments 
are needed.

We continue to closely monitor our supply chain 
following the COVID-19 pandemic. Overall, we believe 
that Vitec’s proactive response to the pandemic has 
allowed it to maintain continuity of key functions. 

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Strategic Report 
 
 
 
 
 
 
 
 
Operational review

The Imaging Solutions Division designs, 
manufactures and distributes premium 
branded equipment for photographic and 
video cameras and smartphones, and 
provides dedicated solutions to professional 
and amateur image makers, ICCs, professional 
influencers, vloggers and enterprises. This 
includes camera supports and heads, camera 
bags, smartphone accessories, lighting 
supports, LED lights, lighting controls, motion 
control, audio capture and noise reduction 
equipment marketed under the most 
recognised accessories brands in the industry.

Revenue

£156.7m

 Down 20.3%

Adjusted operating profit*

£9.7m

 Down 64.2%

Revenue

20

19

18

£156.7m

£196.6m

£201.6m

Adjusted operating profit*

20

£9.7m

19

18

£27.1m

£31.1m

Statutory operating profit

£5.8m

£17.8m

20

19

18

£28.6m

24

*  For Imaging Solutions, before charges associated with acquisition of businesses 

and other adjusting items of £3.9m (2019: £9.3m).

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We are passionate about helping content 
creators elevate the quality of their 
portfolios to stand out in an industry 
where more still and video content is being 
produced and shared than ever before. 
Marco Pezzana
Divisional Chief Executive, Vitec Imaging Solutions

Addressable market
Pre-pandemic, we estimated the addressable market for products 
manufactured by Vitec’s Imaging Solutions Division to be worth 
around £1.1 billion annually and growing at c.1% CAGR over the 
2019-2022 period. During the pandemic, we believe the market 
temporarily reduced but that it will recover to 2019 levels in the 
near future. The photographic market represents 60% of this and 
ICCs make up the remainder. CSCs and smartphones have also 
been adopted by professionals and advanced consumers as the 
distribution of images via social media continues to grow. Vitec 
is focusing on the opportunity to develop and commercialise 
innovative, high end accessories for CSCs and smartphones, 
as well as its more traditional DSLR market. We sell our products 
globally via multiple distribution channels and increasingly online 
via our own direct e-commerce capability and third party platforms.

Market position
Vitec has leading premier brands in camera supports and heads, 
camera bags, smartphone accessories, motion control, lighting, 
audio capture and noise reduction equipment for the professional 
and enthusiast photographer, videographer, professional 
influencer and vlogger.

Operational review
We expect Imaging Solutions to recover well and we are focusing 
on the continued growth in the higher margin e-commerce 
channel and JOBY smartphone and compact system camera 
accessories, as well as new audio and motion control products.

Target audience

Our brands

Product category

Brand

Market position†

Photographic market:  60%

ICC/cine market: 

40%

Supports

Bags

Lighting & controls

Motion control & 
stabilisers

Smartphonography

Audio capture

Avenger
JOBY
Gitzo
Manfrotto

Lowepro
Manfrotto
National
Geographic#

Colorama
JOBY
Lastolite by 
Manfrotto

JOBY
Syrp

JOBY

JOBY
Rycote

#  Manufactured under licence.
†  Management estimates by sales value in the market 

segments in which these products are sold.

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1

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Strategic Report 
 
 
 
 
 
 
 
 
  
 
Vitec Imaging Solutions 
(continued)

Operational review (continued)

Imaging Solutions’ revenue declined by 20% to £156.7 million 
and by 21% at constant exchange rates compared with 2020. 
Revenue in H2 declined by 9% at constant currency 
compared with 2020, as markets started to recover from the 
severe disruption in Q2 2020. 

In the consumer segment (c.15% of Divisional revenue), there 
was strong growth in JOBY smartphone and compact system 
camera accessories, driven in part by the new vlogging kit 
launched at the start of 2020. JOBY smartphonography 
revenue grew by c.70% compared to 2019.

B2B revenue (c.10% of Divisional revenue) increased by 12% 
compared to 2019 due to demand for a variety of supports for 
thermal cameras, portable audio/video recording, distance 
learning, in-house photo studios and portable medical equipment.

Lastolite Chroma Key Backgrounds revenue grew by c.90% 
compared to 2019. The backgrounds offered a low-cost, 
re-usable solution to enable production to continue by keying 
in location backgrounds in a strict COVID-controlled studio 
environment.

The professional (c.55% of Divisional revenue) and hobbyist 
(c.20% of Divisional revenue) segments saw significant 
declines in demand due to the global restrictions on travel 
and events, such as weddings, and the closure of physical 
retail outlets. While the markets started to recover in H2, they 
are estimated to still only be at 80% of the level they were 
pre-COVID. The destocking trend that occurred in 2019 
continued into the first half of 2020 but now has ended.

In 2019, Imaging Solutions announced a restructure to 
benefit from the move to the higher margin e-commerce 
channel. As previously announced, this has been expanded 
following the accelerated shift to e-commerce as a result 
of the pandemic. The expected total investment is now 
£9.7 million and annual savings from 2021 of £7.0 million. 
In 2020, £1.6 million of expense was incurred and £3.0 million 
of cash cost, with £3.5 million incremental savings delivered. 
Cumulatively by the end of 2020, £7.4 million of expense and 
£5.9 million of cash cost has been incurred, with £4.9 million 
of savings delivered.

Adjusted operating profit* decreased to £9.7 million primarily due 
to lower volumes, partly offset by the mitigating actions taken 
(2019: £27.1 million). Adjusted operating margin* was 6.2%. 

Statutory operating profit was £5.8 million (2019: £17.8 
million), which included £3.9 million of charges associated 
with acquisition of businesses and other adjusting items 
(2019: £9.3 million).

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The Manfrotto FAST 
GimBoom is an essential 
filmmaking tool that 
allows me to elevate my 
shots and shooting angles. 
The GimBoom is unique – 
smaller form factor for travelling, 
fast set up time, sturdy carbon 
construction and mounting 
points for accessories such 
as monitors or mics.

Alan Stockdale

Filmmaker and producer

Lastolite’s Panoramic 
Chroma Key background 
was a game changer. 
A fantastic portable green 
screen that gave us the 
environment to produce 
broadcast quality webinars. 
We need the right tools to get 
the job done professionally 
and Lastolite provides the 
perfect solution.

Tuhin Dasgupta

CEO, Studio Stream and 
Toinspire Productions

We are thrilled to see the 
PCS system becoming an 
industry standard, one-stop 
solution for all mechanical 
connections in the audio 
broadcast world. Rycote’s 
audio knowledge combined 
with Manfrotto’s mechanical 
experience creates a unique 
system.

Timo Klinge

Audio Innovation Manager 
& CTO, Rycote

90% year-on-year sales growth of Lastolite Chroma 
Key Backgrounds 
Severe travel restrictions during the pandemic curtailed on-location 
filming and photographic shoots. Lastolite’s Chroma Key 
Backgrounds offer a low-cost, re-usable solution to enable 
production to continue by keying in virtual location backgrounds in a 
strict COVID-controlled environment. The 2-metre distance rule was 
easily achievable against the 4-metre wide Panoramic background. 
In addition, the Panoramic Chroma Key was used extensively by 
businesses and schools to deliver online training and education.

27

Case studies
JOBY growth – THE accessory brand for smartphones 
and compact system cameras
JOBY launched a new brand strategy in early 2020, expanding 
its accessory product range for consumers and professional 
influencers to include lights and microphones. We also entered new 
distribution partnerships with global telecoms companies. Despite 
being launched just a few weeks before the first lockdown, 2020 
sales of smartphonography accessories were up c.70% year-on-
year, and in April, JOBY became the number two photographic 
support brand in the US, second to Vitec’s Manfrotto brand 
at number one.

During 2021, production of some of the flagship JOBY GorillaPod 
products will be brought back to our automated facility in Italy 
from China. The “Made in Italy” stamp differentiates us from 
our competitors, gives us greater control of the design and 
manufacturing process, improves customer service, has a lower 
environmental impact, is cost competitive, and enables us to 
capture the manufacturing margins.

Digital acceleration with scalable direct e-commerce 
capabilities 
2020 saw exponential growth in e-commerce and social media 
consumption. Vitec expanded the previously announced 
restructuring to improve our web marketing and e-commerce 
capabilities across all of Imaging Solutions’ brands, where we 
outperform the competition and enjoy higher margins. The 
restructuring was completed during the year, rebalancing our 
sales and marketing competencies by channel. As a result, Imaging 
is positioned as the largest online community in the industry, 
and total direct e-commerce revenue grew c.50% year-on-year. 
We also continued to grow with our key e-commerce partners, 
and in 2020, approximately half of total Divisional revenue came 
from online platforms.

Manfrotto’s all new Gimbal Collection comes to life 
In an era where professional videographers and vloggers are looking 
to produce smooth and dynamic footage, Manfrotto developed a 
new line of handheld stabilisers which sold out within two weeks 
of the October 2020 launch. Manfrotto’s gimbals are designed with 
intuitive LCD touchscreen controls and a quick attach mechanism, 
ideal for creative and high quality shots. Manfrotto is the first 
company to launch an integrated eco-system of gimbal supports, 
including an innovative gimbal-dedicated boom, “GimBoom”.

Rycote professional audio supports 
In 2020, Vitec developed the new Rycote-branded quick release 
connection system (“PCS”) between microphones and a variety of 
stands and grips to improve the workflow for sound professionals 
and to enable social distancing, whether in the field, studio, or at 
live events. Made in Italy, the ergonomic design of the PCS ensures 
a simple and safe one-handed operation, while the new stands and 
grips allow sound professionals to flexibly, accurately and quickly 
position microphones and accessories in unusual settings.

Strategic Report 
 
 
 
 
 
 
 
 
Operational review

The Production Solutions Division designs, 
manufactures and distributes premium 
branded and technically advanced 
products and solutions for broadcasters, 
film and video production companies, 
ICCs and enterprises. Products include 
video heads, tripods, LED lighting, 
batteries, prompters and robotic 
camera systems. It also supplies premium 
services including equipment rental and 
technical solutions.

Revenue

£80.1m

 Down 28.4%

Adjusted operating profit*

£7.6m

 Down 61.2%

Revenue

20

19

18

£80.1m

Adjusted operating profit*

£7.6m

20

19

18

Statutory operating profit

20

£6.7m

19

18

£111.8m

£118.7m

£19.6m

£20.1m

£18.9m

£18.7m

*  For Production Solutions, before charges associated with acquisition 

of businesses and other adjusting items of £0.9m (2019: £0.7m).

28

Working closely with our customers, 
we are advancing production technology 
for broadcasters, cinematographers and 
content creators, enabling them to improve 
workflows and expand their creativity.
Nicola Dal Toso
Divisional Chief Executive, Vitec Production Solutions

Addressable market
Pre-pandemic, we estimated that the broadcast market for 
products and services supplied by Vitec’s Production Solutions 
Division was worth around £0.4bn annually and was broadly flat. 
During the pandemic, we believe the market temporarily reduced 
but that it is recovering. Vitec is well positioned due to its broad 
geographical reach and premium products. We have a global 
sales team that offers a full range of products and services to our 
customers all over the world, either directly or via distributors, 
both online and in stores.

Market position
Vitec is the market leader in most of its product categories, 
providing leading products through our brands to the broadcast, 
cinema and video production markets, as well as to ICCs.

Operational review
We expect a strong recovery in Production Solutions and are 
focusing on products for on-location news and rescheduled 
sporting events, as well as robotics and voice-activated 
prompting to enable safe distancing in studios. 

In February 2021, Nicola Dal Toso succeeded Alan Hollis as 
Divisional Chief Executive of Vitec Production Solutions. After five 
years with the Company, Alan Hollis decided to step back from 
the day-to-day management of the Division. Alan has done a 
tremendous job rebuilding Production Solutions through a period 
of significant change and is working with Nicola as he transitions 
into the role.

Nicola has been with Vitec for six years, most recently as  
Chief Operating Officer for Imaging Solutions, with additional 
responsibility for Syrp gimbals and sliders, and developing audio 
products under the JOBY and Rycote brands. Nicola’s promotion

Target audience

Our brands

Product category

Brand

Market position†

Broadcast market: 

ICC/cine market: 

60%

40%

Supports

Prompters

Lighting

OConnor
Sachtler
Vinten

Autocue
Autoscript

Litepanels

Mobile power

Anton/Bauer

Robotic camera 
systems

Camera Corps
Vinten

Distribution, rental 
& services

Camera Corps
TCS

1

1

2

1

2

1

†  Management estimates by sales value in the market 

segments in which these products are sold.

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Strategic Report 
 
 
 
 
 
 
 
 
  
Vitec Production Solutions 
(continued)

Operational review (continued)

demonstrates Vitec’s commitment to developing our internal 
talent to ensure that we have a strong leadership pipeline for 
the future.

Production Solutions’ revenue decreased by 28% to 
£80.1 million. This was driven by the slowdown in broadcast, 
feature film and scripted TV production and on-location 
news, as well as the postponement of live sporting events. 
Revenue in H2 declined by 16% at constant currency 
compared with 2020 as broadcast started to reopen, 
although the recovery in scripted TV has been slower than 
in other segments.

There were two significant new products in H2 2020. 
Voice-activated prompting, developed by Autoscript, enables 
and helps broadcasters adapt to social distancing and began 
shipping in H2, with a full launch to come in 2021. The new 
generation Sachtler aktiv fluid heads, launched in October, 
allow camera operators to mount, level and lock the head 
in seconds and to switch quickly from tripod, slider or 
hand-held shots in an instant to capture the widest range 
of shots in the shortest time. These have seen strong sales 
in the first few months (1,000 systems ordered within three 
weeks of launch). October also saw Turner Sports use the 
Basecam, developed by Camera Corps, to show previously 
unseen camera angles from Major League Baseball.

Production Solutions continues to drive operational 
efficiencies and completed the transition to the same 
third party logistics provider in the US as used by Imaging 
Solutions, which delivered £0.6 million of savings in 2020. 
In November, a restructuring project was completed 
costing £0.9 million but is expected to deliver £1.7 million 
of annualised savings in 2021.

Adjusted operating profit* decreased to £7.6 million, driven 
by lower volumes, partly offset by the mitigating actions 
taken (2019: £19.6 million). Adjusted operating margin* 
decreased to 9.5%.

Statutory operating profit was £6.7 million (2019: £18.9 million), 
which included £0.9 million of adjusting items (2019: 
£0.7 million).

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Case studies
Sachtler reinvents the tripod head
In October 2020, Sachtler launched the revolutionary aktiv fluid 
head which incorporates unique SpeedLevel and SpeedSwap 
technology. This allows camera operators to mount, level and lock 
the head using a single lever, enabling them to switch quickly from 
tripod to slider or hand-held shots. Together with Sachtler’s 
award-winning carbon fibre flowtech tripod, aktiv enables camera 
operators to capture the widest range of shots in the shortest 
time. Customer feedback has been exceptional, with over 1,000 
systems ordered within three weeks of launch.

Anton/Bauer comprehensive range upgrade powers 
space architects 
In 2020, Anton/Bauer announced the largest ever expansion 
of its battery range to include smaller and slimmer batteries ideal 
for monitors, follow focus and on-camera lighting, as well as pure 
power batteries designed for high-performance cine lights and 
specialist cameras.

To secure a contract to design the lunar habitat, award-winning 
Danish Space Architects – Sebastian Aristotelis and Karl-Johan 
Sørensen – lived in their LUNARK habitat in Arctic Greenland 
for 100 days to test the extreme living conditions they would 
experience on the moon. With temperatures of -25°C and 
hurricane winds they used Anton/Bauer DIONIC XT batteries and 
Sachtler flowtech tripods to document each step of the way for an 
upcoming film in collaboration with Ridley Scott Creative Group.

Litepanels Gemini brought a unique colour palette to life 
Award winning Director of Photography, Jamie Cairney, used 
Litepanels Gemini LED lights on the set of the Netflix original 
series Sex Education to limit the environmental impact and 
increase flexibility. He chose the Litepanels Gemini 2x1 panel 
for its white light accuracy, lighting continuity between sets and 
locations, and the built-in power supply, meaning fewer cables, 
and greater flexibility and creativity.

Litepanels wins an Emmy® Award for Technology 
and Engineering 
Litepanels won an Emmy® Award in 2020 for its pioneering 
engineering development and creativity in LED Lights 
for TV production.

Continued margin improvement 
Production Solutions continued to drive underlying margin 
improvements in 2020. We completed the transition of our US 
logistics operation to a 3rd party during Q1 2020, delivering a 
c.£0.6 million year-on-year benefit. Supply chain optimisation 
through purchasing price initiatives and refinement of our supplier 
base delivered a further c.£0.3 million savings. The Division 
continues to invest in optimising processes and driving 
efficiencies, for example, enhancing our flowtech machine shop 
at our Bury St Edmunds site and increasing our in-house paint 
shop capability at our Costa Rica site, both of which will deliver 
further benefit in 2021.

The aktiv range is just 
incredible and means that 
I have no concerns about 
having time to get that 
shot – this system is so quick 
and so easy.

Stuart Howells
Cameraman and Journalist

You can only bring so 
much equipment on these 
missions. We used the 
Anton/Bauer batteries every 
day. The temperature outside 
was -25°C, and they ran for 
48 hours, incredible! They 
performed better than any 
other batteries we had.

Sebastian Aristotelis
Space Architect

We work a lot during 
golden hour with a limited 
window to catch the best 
light, so we need to have 
gear that is fast; aktiv is 
perfect for this.

Mortiz Sieber
Creative Director, 
Peak Frames

Gemini addresses many 
of the shortcomings of 
LED lighting technology, 
specifically skin tone 
reproduction and working at 
low dimming levels. They were 
operated remotely using a 
tablet via Wi-Fi. I could zone 
the lighting in seconds; 
everyone looked great under 
the Gemini lighting.

Jamie Cairney
Director of Photography

Strategic Report 
 
 
 
 
 
 
 
 
Operational review

The Creative Solutions Division develops, 
manufactures and distributes premium 
branded products and solutions for ICCs, 
enterprises, broadcasters, and film and 
video production companies. It is made 
up of a number of brands that Vitec has 
acquired and includes Teradek, SmallHD, 
Amimon, Wooden Camera and RTMotion. 
Products include wireless video transmission 
and lens control systems, monitors, camera 
accessories, live streaming and IP video 
devices, and software applications.

Revenue

£53.7m

 Down 20.7%

Adjusted operating profit*

£3.3m

 Down 78.9%

Revenue

20

19

18

£53.7m

£67.7m

£65.1m

Adjusted operating profit*

£3.3m

20

19

18

£15.6m

£15.7m

Statutory operating (loss)/profit

£-4.8m

20

19

18

£5.3m

£6.3m

3232

*  For Creative Solutions, before charges associated with acquisition 
of businesses and other adjusting items of £8.1m (2019: £10.3m).

The demand for original content 
continues to grow as daily screen time 
and video consumption expand. We 
make the tools to help tell the stories, 
share the news or spread the word.
Nicol Verheem
Divisional Chief Executive, Vitec Creative Solutions

Addressable market
Pre-pandemic, we estimated that the camera accessories 
market, focusing on content creators for products and services 
supplied by Vitec’s Creative Solutions Division, was worth around 
£0.5bn annually and growing at 6% CAGR over the 2019-2022 
period. This included film, scripted television series, independent 
video and enterprise video production. During the pandemic, we 
believe the market temporarily reduced but that it will recover 
shortly. On top of this traditional TAM, we have identified a 
growth opportunity in the mid to high end, hardware-enabled 
live streaming market, for those companies looking for better 
quality, secure streaming with low latency (corporates, churches, 
medical, police, education, governments, etc.). We believe the 
addressable market to be c.£0.2bn in 2020 (c.£0.1bn in 2019 
pre-pandemic) and growing fast. Vitec has a strong position due 
to its premium brands, market-leading technology and dedicated 
team of innovative product specialists with extensive experience 
in shooting both professional and amateur video content.

Market position
Vitec is the market leader in most of its product categories, 
providing leading products through our brands to the 
independent content creator, enterprise and filmmaker markets.

Operational review
Of our three Divisions, Creative Solutions has the greatest 
market opportunity, fastest area of growth and potentially the 
highest margins. We continue to expect a strong bounce back 
from the increasing spend on original content, although the 
exact timing is uncertain. Also, we are focusing on the 4K/
HDR replacement cycle and the significant new streaming 
opportunity in both the cine and enterprise markets.

Target audience

Our brands

Broadcast market: 

ICC/cine market: 

Streaming: 

7%

60%

33%

Product category

Brand

Market position†

Video 
transmission 
systems

Teradek

Monitors

SmallHD

Lens control 
systems

Teradek

1

1

3

Live streaming

Teradek

1 (in our niche)

IP video

Teradek

Camera 
accessories

Wooden Camera

3

3

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segments in which these products are sold.

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Strategic Report 
 
 
 
 
 
 
 
 
  
Vitec Creative Solutions 
(continued)

Operational review (continued)

Creative Solutions’ revenue decreased by 20% to £53.7 million. 
While scripted TV shows and feature film productions were 
initially paused in response to COVID-19 and some have 
remained on hold, the revenue decline was less than in 
the other Divisions owing to revenue growth in the 
streaming market.

H2 2020 revenue was in line with H2 2019 at constant 
currency, which was significantly better than the 38% decline 
seen in H1. The improvement was driven by growth in 
streaming solutions, and cine production starting to recover. 

The enterprise and independent content creator markets 
turned to Teradek as a trusted supplier to help them live 
stream news and information. Streaming solutions grew by 
c.50% compared to 2019. R&D investment is now underway 
to further improve the product range. 

The cine market is estimated to be about 50% open and 
the scripted TV market is starting to recover, though feature 
films production is recovering more slowly. In California, 
productions remained open throughout the lockdown in 
Q4, with film and television production designated as 
“essential” businesses.

SmallHD 4K/HDR monitors began shipping in H2, to 
complete Creative Solutions’ full range of 4K/HDR wireless 
video products. A lower end 4K Bolt was also launched in 
September to take advantage of opportunities in that 
segment of the market.

Creative Solutions continued to expand in the medical 
market, where Amimon’s CONNEX medical solutions enable 
wireless procedures in operating theatres. Medical sales 
grew by c.80% compared to 2019, to £2.9 million.

Adjusted operating profit* decreased to £3.3 million driven 
by lower volumes (2019: £15.6 million, £9.1 million excluding 
SmallHD insurance proceeds), with an adjusted operating 
margin* of 6.1%. Adjusting for SmallHD insurance proceeds, 
which were included in profit but not revenue, the adjusted 
operating margin* in 2019 was 13.4%. 

Statutory operating loss was £4.8 million (2019: £5.3 million 
profit), which included £8.1 million of charges associated with 
acquisition of businesses and other adjusting items (2019: 
£10.3 million).

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I’m always on the run, so 
my gear has to be both 
lightweight and reliable. 
Bolt 4K LT allows me to send 
perfect 4K/HDR wireless 
video to clients – it gives me 
the freedom to go wherever I 
need to be.

Graham Ehlers Sheldon
Producer and Director 
of Photography

Teradek’s wireless 4K 
eco-system is incredibly 
dynamic – the same zero-
delay wireless signal, but with 
huge improvements in colour 
and image detail. This amount 
of clarity allows me to make 
confident creative decisions in 
the field, because I know that 
what I’m seeing is exactly what 
the audience will see.

Jason Johnson
Digital Imaging Technician

Our crew learnt new 
storytelling possibilities 
with virtual production 
and collaborated through 
live streaming with Teradek 
products.

Greg Ciaccio
ASC Associate Member & 
Workflow Chair of the Motion 
Imaging Technology Council

Case studies
Launch of 4K/HDR – wireless video transmission  
eco-system
Designed to replace the installed base of HD transmitters and 
receivers, 2020 saw the launch of our new SmallHD 4K/HDR 
Production Monitors and the Teradek Bolt 4K LT, which completed 
the end-to-end 4K/HDR workflow of wireless video products for the 
cine market. Despite the temporary closure of many film sets during 
the pandemic, the 4K/HDR products have been well received.

Growth in Teradek live streaming solutions to enable 
customers to stay connected through the pandemic
2020 saw an exponential growth in the streaming of video across all 
industries to facilitate remote working. A wide range of customers, 
including enterprises, governments and schools, used Teradek’s 
market-leading live streaming solutions to maintain communications 
with their employees, customers and communities during 
lockdowns. We believe that many forms of remote working will 
remain post-pandemic and are focusing our resources to invest in 
incorporating Amimon’s unique technology to develop a patented, 
high quality, low latency, premium video streaming solution.

Teradek and SmallHD remote monitoring solutions promote 
safe film and television production
COVID-19 is driving fundamental and lasting structural changes 
to the cine market to enable safe productions and social distancing 
on set. This includes live streaming, more remote monitoring 
and remote production, and “back to work” legislation mandating 
more monitors on set. Throughout 2020, Teradek and SmallHD 
provided solutions to get cine customers back to work by enabling 
the collaboration of off-set personnel, post-production workflows 
and greater distance between crew on set.

Amimon’s CONNEX medical solutions enable wireless 
procedures in operating theatres
From state-of-the-art endoscopy stations to in-light cameras, 
operating theatres are moving to wireless connectivity. The CONNEX 
product line uses Amimon’s patented technology to wirelessly link 
high quality, zero-latency video between operating room cameras 
and displays to enable surgeons to safely conduct live endoscopy 
and camera monitoring procedures. Wireless technology removes 
the risk of tripping over cables during surgery, as well as eliminating 
the expense and time taken to sterilise cables. Medical sales grew 
by c.80% compared to 2019.

Creative Solutions awarded two Oscars
In February 2021, Creative Solutions received two Oscars (Scientific 
and Engineering Awards) from the Motion Picture Academy of Arts 
and Sciences, for the development of the Teradek Bolt wireless 
video transmission system and the Amimon wireless chipset 
technology that is incorporated within the Bolt. These awards 
reflect the team’s technological expertise which has changed 
the way video content is produced. Amimon’s unique technology 
inside the rugged Teradek Bolt has freed video cameras from the 
restriction of long and tethered cables, allowing creatives to deploy 
cameras in an entirely new and dynamic way.

 
 
 
 
 
 
 
 
 
 
Financial review

Martin Green
Group Finance Director

Revenue 

£290.5m

 Down 22.8%

Adjusted operating  
profit*

£9.9m

 Down 81.1%

Statutory operating  
loss

£-3.3m

 Down £35.3m

Adjusted basic earnings 
per share* from continuing 
operations

9.0p

 Down 88.8%

Basic (loss)/earnings per 
share from continuing 
and discontinued 
operations

-11.6p

 Down 56.5p

*  This report provides alternative performance measures (“APMs”) which are 
not defined or specified under the requirements of International Financial 
Reporting Standards (“IFRS”). The Group uses these APMs to improve the 
comparability of information between reporting periods and Divisions, by 
adjusting for certain items which impact upon IFRS measures, to aid the user 
in understanding the activity taking place across the Group’s businesses. 
APMs are used by the Directors and management for performance analysis, 
planning, reporting and incentive purposes. A summary of APMs used 
and their closest equivalent statutory measures is given in the Glossary 
on pages 180 and 181.

36

Revenue decreased by 23% to £290.5 million (2019: £376.1 million), 
resulting in adjusted operating profit* of £9.9 million (2019: 
£52.4 million). Revenue declined by 10% in H2 at constant 
currency versus 2019, which was significantly better than in H1 
(37% decline), despite the second wave of the pandemic in the last 
few months of 2020.

Group adjusted gross margin* of 39.0% fell from 45.2% in 2019. 
This primarily reflects the impact of lower volumes, offset in part by 
the cost actions outlined above. Adjusting for SmallHD insurance 
proceeds, which were included in profit but not revenue, the 
adjusted gross margin* in 2019 was 43.5%.

Adjusted operating expenses* were £14.2 million lower than 
2019 at £103.5 million, reflecting the management actions taken. 
Adjusted profit before tax* of £5.5 million was £42.5 million lower 
than the prior year (2019: £48.0 million). Net finance expense was 
£4.4 million including £3.0 million of interest on loans, £0.9 million 
of amortisation of one-off upfront fees on the RCF and CCFF, and 
£0.8 million of interest expense on lease liabilities.

Capital expenditure included £5.1 million of property, plant and 
equipment (of which £1.4 million was on assets for the postponed 
Tokyo Olympics and Euros, which will be used in 2021 and beyond) 
compared with £6.2 million in 2019 and £8.4 million in 2018. This 
reflects the drive to limit non-essential capital expenditure.

R&D investment was largely protected and as such did not reduce 
by the same level as property, plant and equipment spend.

£m

Gross R&D
Capitalised
Amortisation
P&L Impact

2020

20.3
(10.1)
4.8
15.0

2019

Variance

23.1
(11.2)
3.4
15.3

(2.8)
1.1
1.4
(0.3)

‘Other’ cash flow primarily relates to share based payments; 
£3.7 million in 2020 compared to £2.3 million in 2019, higher in part 
due to payment of salaries via shares held by the Employee Benefit 
Trust to conserve cash.

The Group’s effective tax rate (“ETR”) on adjusted profit before tax* 
was 25% in 2020 (2019: 24%). 

Interest and tax paid decreased by £1.6 million due to lower tax 
payments following lower profit; partly offset by the payment of the 
RCF upfront and arrangement fees, and CCFF fees.

Adjusted basic earnings per share* was 9.0 pence (2019: 
80.6 pence). Statutory basic loss per share was 11.6 pence (2019: 
44.9 pence earnings).

Restructuring cash outflow mainly reflects the restructuring in the 
Imaging Solutions Division.

Statutory loss before tax of £7.7 million (2019: £27.6 million profit) 
decreased due to the factors referred to above. Charges 
associated with acquisition of businesses and other previously 
highlighted adjusting items were £13.2 million (2019: £20.4 million).

Net debt at 31 December 2020 was £5.2 million lower than at 
31 December 2019 (£96.0 million) and £16.6 million lower than 
at 30 June 2020 (£107.4 million). We consider this a strong 
performance given the impact on our business from COVID-19.

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2020 adjusted profit before tax* included a £0.1 million favourable 
foreign exchange effect after hedging. The impact on 2021 
adjusted profit before tax* from a one cent stronger/weaker US 
Dollar is expected to be an increase/decrease of approximately 
£0.4 million. At current spot rates there is expected to be a 
£4.2 million adverse impact versus 2020; primarily due to the 
weaker dollar.

December 2019 closing net debt
Free cash flow*
Upfront fees on RCF
Employee incentive shares
Net lease additions
FX
December 2020 closing net debt

(96.0)
9.5
1.4
(1.2)
(3.5)
(1.0)
(90.8)

Cash flow and net debt
Strong operating cash conversion* was a record 257% as set 
out below.

£m

Adjusted operating profit*
Depreciation(1)
Working capital dec/(inc)
Capital expenditure(2)
Other(3)

Operating cash flow*
Interest and tax paid
Earnout and retention 
bonuses
Restructuring cash outflow

Free cash flow*

2020

9.9
19.0
8.0
(15.7)
4.2

25.4
(9.0)

(2.7)
(4.2)

9.5

2019

Variance

52.4
18.6
(7.2)
(18.6)
(0.7)

44.5
(10.6)

(0.1)
(3.3)

30.5

(42.5)
0.4
15.2
2.9
4.9

(19.1)
1.6

(2.6)
(0.9)

(21.0)

(1)  Includes depreciation, amortisation of software and capitalised development costs.
(2)  Purchase of Property, Plant & Equipment (“PP&E”) and capitalisation of software and 

development costs.

(3) Includes change in provisions, share based payments charge, proceeds from the sale 
of PP&E, gain on disposal of PP&E, fair value derivatives, impairment losses on PP&E, 
and foreign exchange movements.

Working capital decreased by £8.0 million in 2020, driven by a 
£10.6 million reduction in inventory following sustainable actions 
taken to run with a leaner level of inventory. A decrease in trade 
payables (£11.3 million) was largely offset by a decrease in trade 
receivables (£8.3 million).

Liquidity at 31 December 2020 totalled £143.2 million; comprising 
£122.3 million unutilised RCF, £17.3 million of cash and £3.6 million 
unused overdraft facility. As previously announced, the Group has 
drawn down £50.0 million of the CCFF, which is to be repaid during 
March; earlier than planned given the strong cash generation 
in 2020.

Charges associated with acquisition of businesses and 
other adjusting items
Charges associated with acquisition of businesses and other 
adjusting items in profit before tax were £13.2 million versus 
£20.4 million in 2019.

Amortisation of acquired intangible assets
Restructuring costs
Earnout charges and retention bonuses
Effect of fair valuation of acquired inventory
Loss on disposal of business
Transaction costs relating to acquisition 
of businesses

Charges associated with acquisition of 
businesses and other adjusting items

2020 
£m

7.6
2.8
1.9
0.9
–

–

2019 
£m

9.4
6.2
2.5
1.8
0.4

0.1

13.2

20.4

37

Strategic Report 
 
 
 
 
 
 
 
 
Financial review 
(continued)

Viability statement
In accordance with the 2018 UK Corporate Governance Code, 
the Directors have assessed the viability of the Group over 
a three-year period, taking account of the Group’s current 
financial and trading position as summarised in this Annual 
Report, the principal risks and uncertainties set out on pages 
18 to 22 and the latest management forecasts. Based on this 
assessment, the Directors confirm that they have a reasonable 
expectation that the Group will be able to continue in operation 
and meet its liabilities as they fall due over the period from 
the date of this Annual Report to 31 December 2023. 

The Directors believe that a three-year period is an appropriate 
period over which a reasonable expectation of the Group’s longer 
term viability can be evaluated and is aligned with the Group’s 
business and strategic planning time horizon. It reflects the 
nature of the Group’s key markets, its businesses and products 
and its limited order visibility. While the Directors have no reason 
to believe that the Group will not be viable over a longer period, 
they believe that the three-year period presents readers of the 
Annual Report with a reasonable degree of confidence. 

The Directors have also considered the Group’s capacity to remain 
viable after consideration of future cash flows, expected debt 
service requirements, undrawn facilities and access to capital 
markets. The two main elements of the Group’s committed 
borrowing facilities at 31 December 2020 were the £165 million 
five-year RCF and the £50 million Bank of England’s CCFF. As at 
31 December 2020, the Group had utilised £42.7 million (26%) of 
the RCF and £50 million of the CCFF.

Dividend
Given the strong management of the cash position, and 
improving outlook of market conditions, the Board recommends 
the resumption of dividends. A total dividend of 4.5 pence per 
share amounting to £2.1 million (2019: 12.3 pence per share, 
amounting to £5.6 million), subject to shareholder approval at 
the 2021 Annual General Meeting, will be paid on Friday, 14 May 
2021 to shareholders on the register at the close of business on 
Friday, 23 April 2021. The Board’s objective is for a growing and 
sustainable dividend and believes it is appropriate for the Group 
to target a future dividend cover of 2.0-2.5 times underlying EPS, 
subject inter alia to maintaining a strong financial position.

Martin Green 
Group Finance Director
25 February 2021

The Group’s strategic and financial planning process reflects 
the Directors’ best estimate of the future prospects of the 
Group, but they have also considered a range of scenarios 
through to the end of 2023. Modelling is impacted by a 
number of factors including assumptions around the overall 
global economic environment, how long it takes for our end 
markets to fully resume creation of original content, and 
continued actions that governments might take in relation to 
controlling the pandemic such as the closure of retail stores.

The Directors have reviewed the forecast scenarios as set 
out below:
–  The Group’s latest forecast, which projects an improvement 
in trading performance in 2021 and beyond, following the 
deterioration in 2020 due to COVID-19;

–  Three downside scenarios which primarily vary the speed 
and length of recovery with the key changes to estimates 
being as follows:

  1.   Reducing the rate at which forecast sales would recover 

across all three years;

  2.   Lower level of sales in 2021 versus scenario 1, with 

recovery to forecast by 2023; and

  3.   Considering the possibility of a further wave in the US 
along with reversal of the easing of restrictions.

The downside scenarios are considered possible but not 
probable and include an assumed operating leverage of 
55% versus forecast. They also factor in cost savings from 
management actions which would be taken to partly offset a 
decline in trading performance. These are proportionate and 
do not take into account all discretionary actions which could be 
taken; nor do they consider renegotiation of the RCF covenants 
or Government support (both of which occurred in 2020).

Revenue in 2020 declined by 23% versus 2019, with a decline of 
35% in the first half followed by a significant recovery in the second 
half (decline of 11% versus H2 2019). Revenue would need to 
decline by 18% in 2021 versus 2019 to result in a breach of the 
covenants. Although the pace and shape of the recovery in our 
markets is hard to predict, the Directors currently consider this 
scenario remote, given markets have now adapted to respond to 
trading under pandemic conditions.

38

Key Performance Indicators

KPI

2020 Performance

Progress

Link to strategy

Nil

20

19

18

–22.9% -22.9%

Health and safety:  
accident record
Number of accidents 
resulting in greater than 
three days’ absence

Constant currency  
revenue (decline)/growth
Change in revenue on 
operations at constant 
exchange rates excluding 
the impact of EU Services

Adjusted operating margin*
Adjusted operating profit* 
divided by revenue

3.4%

20

3.4%

19

18

Adjusted profit before tax*
Adjusted profit before tax*

£5.5m

20

£5.5m

Adjusted EPS*
Adjusted operating profit* 
divided by average total assets 
less current liabilities excluding 
the current portion of interest 
bearing borrowings

Return on Capital 
Employed(1)
Adjusted operating profit* 
divided by the average total 
assets, current liabilities 
excluding the current portion 
of interest-bearing borrowings, 
and non-current lease liabilities

Operating cash conversion* 
Operating cash flow* divided 
by adjusted operating profit*

257%

Revenue in APAC
Revenue from selling to 
countries in the Asia Pacific 
region as a percentage of total 
revenue

18.9%

19

18

9.0p

20

9.0p

3.7%

19

18

20

19

18

20

19

18

20

19

18

3.7%

85%

84%

In 2020 we met our target 
of zero accidents

n/a

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Driven by reduced 
customer demand from 
March onwards due to the 
pandemic. This improved 
from -37% at HY 2020 as 
markets began to reopen in 
the second half of the year

Decline in adjusted 
operating margin driven 
by lower volumes and the 
non-repeat of SmallHD 
insurance income, partly 
offset by management’s 
cost saving actions

Decline driven by lower 
volumes, partly offset 
by £23m of cost saving 
actions

1, 3

2, 3

1, 2, 3

Decline driven by lower 
adjusted profit*

1, 2, 3

Decline driven by 
lower profit*

1, 2, 3

20

19

18

-3.0%

2.5%

13.9%

13.9%

£48.0m

£51.2m

80.6p

93.2p

19.0%

21.8%

257%

18.9%

20.2%

20.4%

2020 operating cash 
conversion* driven by tight 
control of cash including 
sustainable reduction 
in inventory

Revenue in APAC as a 
percentage of Group 
revenue was slightly lower 
than 2019 due to streaming 
growth predominantly 
focused in the US

1, 2

1, 3

*  A summary of APMs is given in the Glossary on pages 180 and 181.
(1)  2019 has been restated to include the non-current lease liabilities, which were not included in the 2019 calculation.

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39

Strategic Report 
 
 
 
 
 
 
 
 
 
 
Responsible business
Stephen Bird, Group Chief Executive, 
explains how Vitec tackles environmental, 
social and governance issues, and our 
ambitions for the future.

Vitec is a socially  
responsible company  
which demonstrates strong 
governance and ethical 
behaviour, and we are 
committed to continually 
enhancing our existing 
environmental, social and 
governance activities.
Stephen Bird
Group Chief Executive

2020 has been a wake-up call on the importance of ensuring we have 
a sustainable business and that we do business in the right way as a 
socially responsible company within the communities in which we 
operate and wider society in general. The impact of COVID-19 and the 
changes it has brought cannot be underestimated. In addition, climate 
change and the negative impact it is having and will continue to have 
on all of society is something that Vitec and our employees must work 
harder at addressing. We all have a part to play and the Board and I 
are firmly committed to ensuring that Vitec enhances its sustainability 
initiatives. There are also continuing issues around inclusivity, diversity 
and opportunity in wider society to which Vitec can contribute.

Our Code of Conduct is key to how we do business, how we 
behave and sets out our responsibility to our stakeholders. We are 
a small company but with a global footprint and we aim to continue 
to improve our environmental, social and governance credentials. 
The Board has therefore committed to several important initiatives 
in 2021 that we will regularly report on.

We have established an ESG Committee that I chair. It comprises 
representatives from each Division and sets objectives, monitors 
progress and will deliver continuing improvement in this area. 
To ensure traction with this, myself and my senior team have an 
element of personal objectives under the Annual Bonus Plan tied 
to our ESG performance.

We have set ourselves the objective to be carbon neutral by 2050 
and we will commence a planned programme to deliver on this. 
We will expand our reporting, particularly on environmental issues 
including our energy usage, our water consumption, and our waste 
and recycling initiatives. We will look to set targets around these 
to track a continuing programme of improvement.

We will also look to task our supply chain to deliver these same 
goals going forward.

These are challenging aspirations and we need to ensure we 
deliver on them. We will report progress through our Annual Report 
and also through our website.

We remain committed to our aim for Vitec to positively impact one 
disadvantaged person for every Vitec employee in the communities 
in which we operate. So, 1,600 students or young people by 2021.
In 2019 our employees helped 410 people and in 2020, despite the 
challenges of COVID-19 we helped 122 people. By the end of 2021 
we aim to achieve this goal.

The following pages show our commitment to being a socially 
responsible company, what we have done in 2020 despite the 
challenge presented by COVID-19 and that we have a sound basis 
upon which to develop further. I am confident that we can deliver 
significantly on this over the next few years and that our people 
will rise to this great challenge. 

40

Stephen Bird
Group Chief Executive
25 February 2021

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41

Contents

Business ethics 

Employees 

Community 

Environment 

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52

Strategic Report 
 
 
 
 
 
 
 
 
Responsible business
Business ethics

Our vision

To ensure that our employees 
have a clear understanding of 
what is expected of them in 
conducting business ethically, 
with a common set of values. 
We expect our business partners 
to act in a manner which aligns 
with our approach.

Our approach

Vitec’s Code of Conduct sets 
out our values, beliefs and 
behaviours and has been 
communicated to all employees 
and business partners. It is 
available on our website and is 
translated into local languages 
used within the Group. We 
regularly educate and train our 
employees on business ethics.

Despite 2020 being the most 
challenging of years, Vitec has 
continued with its robust programme 
on ethics and business values.

Jon Bolton
Group Company Secretary and Group HR Director

42

Whistleblowing poster

Our Code of Conduct

Management of responsible business
The Board has overall responsibility for compliance and ethics and 
considers and approves our key policies, including but not limited to 
our Code of Conduct (“Code”), Environmental Policy, Anti-Corruption 
and Bribery Policy, Health and Safety Policy, Modern Slavery 
Policy, Supply Chain Policy, IT Policy and Cyber Security Policy. 
These policies set a standard for all our employees, are available 
on our website, and are central to our approach to being 
a responsible business.

The Board has delegated the coordination of our responsible business 
efforts to Stephen Bird and, together with the Executive Management 
Board and senior management, he focuses his efforts on the areas 
outlined above. We established a cross-divisional Environmental, 
Social and Governance Committee in early 2021 that will oversee the 
Group’s continuing approach to ESG. This is chaired by the Group 
Chief Executive and Group Company Secretary and meets on a 
regular basis to review progress against all ESG matters. We will 
report on this in more detail in 2021’s Annual Report as well as on 
our website.

The Board and Executive Management Board regularly consider the 
Group’s reputation and measures progress against our responsible 
business objectives. Examples include: monthly health and safety 
performance reviews; whistleblowing and anti-bribery reports; and 
regular training of employees ensuring that the right corporate culture 
and good governance practices are developed.

Anti-bribery and corruption
We educate our employees to ensure that they are clear on the 
right ways of doing business and that there is a zero tolerance of 
bribery and corruption. Our Code of Conduct is expressly clear that 
bribery and corruption will not be tolerated. We have a policy on 
anti-bribery and corruption measures. The policy is available on 
our website and sets out a zero tolerance approach to bribery and 
corruption, a clear commitment to doing business the right way, 
covers gifts and hospitality, prohibition on facilitation payments 
and kickbacks and how employees are to raise issues of concern. 
We regularly train our employees on anti-bribery and corruption 
measures using web-based training modules and through 
face-to-face training on our Code of Conduct. 

To mitigate the risk around bribery and corruption, we actively 
screen all major third parties we do business with including 
customers, suppliers, distributors and agents. This is done through 
a third party software that screens third parties for reputational risk 
issues including bribery and corruption, sanctions, politically 
exposed persons and adverse media reports. This covers over 
750 entities and continues to be expanded. We train our people 
to ensure that as part of doing business with a new partner, that 
the new partner is screened through this service.

The Board and the Audit Committee are regularly updated on the 
Group’s anti-bribery and corruption measures including training 
initiatives and status of screening of third parties. 

Our agents and distributors are party to agreements which prohibit 
bribery and set out our expectations on behaviour and values. 

Whistleblowing service
We operate an independent whistleblowing service in conjunction 
with NAVEX. This enables any employee or third party who feels 
that the normal reporting channels through line management are 
not appropriate, to confidentially report on any issues around 
alleged wrongdoing or other Code contraventions. Anyone making 
a report can choose to do so anonymously.

All reports are notified to the Group Chief Executive, the Group 
Company Secretary and the Chairman of the Audit Committee and 
are investigated independently by senior management who are not 
connected to the report. The outcome of investigations is reported 
to the Chairman of the Audit Committee and remedial action taken 
where necessary. The Board is notified of all whistleblowing reports 
and the outcome of all investigations.

This service is communicated to all employees with posters 
prominently visible at all sites, and a letter sent explaining the 
service to ensure that it remains visible and understood. The 
documents are also available on the Group intranet with all 
communications translated into local languages. There is a policy 
on how whistleblowing reports will be investigated and the Board 
is expressly clear that all reports made in good faith which are 
genuine and not malicious in intent, will not result in an employee 
or third party being subject to recriminations or disciplinary action. 
During 2020, there were four whistleblowing reports that were 
HR related and that related to the US and UK. Each matter 
was thoroughly investigated and corrective actions taken 
where necessary.

We plan to recommunicate the whistleblowing service to all 
employees in 2021.

Slavery and human trafficking statement
We support the Modern Slavery Act 2015 and have adopted a 
slavery and human trafficking statement, setting out our processes 
to ensure that this issue is not in existence in our operations or 
supply chain. The statement can be viewed on our website. 
Through screening our supply chain using third party software and 
physically inspecting our supply chain, we are confident that this is 
not an issue within our operations. We expect our business partners 
to have similar values to our own to ensure that slavery and human 
trafficking is not something we are associated with. Our internal audit 
function also checks the integrity of the supply chain as part of its 
internal audit programme. We train our employees on this issue 
through a combination of web-based training modules and also 
through our Code of Conduct.

Code of Conduct
Our Code forms the backbone of our culture and provides clear 
guidance to our employees on how they are expected to behave 
towards colleagues, suppliers, customers, shareholders and on our 
wider responsibility to the communities within which we operate.

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Our Code defines our approach to business integrity, including an 
absolute prohibition on bribery, kickbacks and political donations, 
along with guidance on gifts and hospitality, conflicts of interest, 
books and records, competition, share dealing, respect for the 
UN Universal Declaration of Human Rights, compliance with 
anti-slavery legislation, respect for the individual and privacy, 
diversity, health and safety, environmental sustainability, business 
partners and charitable donations.

Our Code has been communicated to all employees, including new 
employees joining the Group, and is available on the Company website 
translated into local languages. We require all senior management 
to undertake an online training module covering the Code, good 
corporate governance including issues such as share dealing, conflicts 
of interest, legal duties and other reputational issues.

Breach of the Code of Conduct, upon investigation, may lead 
to disciplinary action being taken against an individual and 
in the worst case, dismissal. Any investigation around the Code 
of Conduct would be conducted by the Group’s HR functions. 
During 2020 no employee was dismissed from the business 
due to a breach of the Code of Conduct.

Human rights
The Company fully supports the principles set out in the UN 
Universal Declaration of Human Rights. The Company’s policies and 
procedures reflect the principles contained within the Declaration.

Information systems and technology
Given the ever-increasing importance of Information Technology 
to the Company’s operations and performance, we have an IT 
policy that is available on our website. Responsibility for IT 
ultimately rests with the Group Finance Director and the IT policy 
sets out standards to be followed across the Group for its 
employees, contractors and third parties around the use of the 
Group’s IT systems. The policy has been implemented to ensure 
that the Company’s IT is fit for proper business purpose and is 
a safe environment for all our users. Breach of the IT policy may 
lead to disciplinary action being taken. Notably, the IT policy 
covers issues such as confidentiality of data, GDPR requirements, 
inappropriate content, security of data including cyber security 
and reporting processes. The Group’s Audit Committee receives 
regular updates on the Group’s IT arrangements including matters 
such as pen testing, user access and training of employees. 

43

Strategic Report 
 
 
 
 
 
 
 
 
 
Responsible business
Employees

Our vision

To be the preferred employer for 
the very best people in our sector 
by providing an entrepreneurial 
environment that offers 
opportunities for our people 
to develop and thrive.

Our approach

To attract, retain and grow a 
talented and diverse workforce, 
providing equal opportunities for 
all, while nurturing a sense of 
pride in being part of Vitec.

Our people

Our employees are the best in 
the sector, our greatest single 
asset and critical to our success. 
Passionate, motivated and skilled 
employees in safe working 
environments directly contribute 
to our strategy, performance 
and reputation.

44

Employee engagement
We aim to provide our employees with an engaging and stimulating 
entrepreneurial environment where they are encouraged to learn 
and develop. We communicate with our employees on a regular 
basis using multiple channels, keeping them informed of business 
performance at a Group and Divisional level. In 2020 we increased 
the amount of engagement with our employees in response to 
COVID-19. This was to give assurance to our people and to retain 
their trust through this most challenging of years. The Employee 
Engagement section of this Annual Report on pages 16 and 17 
sets out more detail.

During 2020 employees received regular updates on the business, 
performance and measures to deal with the pandemic from the 
Group Chief Executive. These took the form of all-employee emails, 
and videos. Employees also received regular all-hands updates 
on performance and business issues from Divisional senior 
management. 

We also undertook an all-employee staff survey in 2020 to seek 
feedback from employees about the Company’s response to the 
pandemic. The detail of this is covered in the Employee 
Engagement section on pages 16 and 17.

More informal communications also take place. Breakfast with the 
Divisional CEO is an informal opportunity for employees in our 
Imaging Solutions Division to exchange ideas and opinions on 
business strategies and takes place globally. While we had to 
suspend this in early 2020 due to COVID-19, we are planning to 
reintroduce these events virtually. Welcome meetings take place at 
the Imaging Solutions’ sites quarterly to introduce new colleagues 
to the business in an informal way and we have adapted this in 
2020 using technology to allow such meetings virtually. In the 
Production Solutions Division, The View is a quarterly publication 
sent to all employees updating them on business activities, product 
launches, employee initiatives and introducing colleagues. On Air is 
a local publication to employees in the Bury St Edmunds, UK office 
which lets them know about local events and updates on 
operations at that site. All-hands meetings take place at all our 
sites, allowing employees to hear regularly from management on 
progress for the business and in 2020 particularly to stay in touch 
with large numbers of employees working remotely.

Health and wellbeing
Vitec understands the importance of healthy and nurturing working 
environments for our staff. 2020 has provided the greatest challenge 
to this and we have had to adapt to the impact of COVID-19. As part 
of ensuring the wellbeing of all our employees during this most 
difficult period, in 2020 we introduced an all-employee assistance 
programme in conjunction with ICAS. This service provides free 
and confidential support to all our employees and their families 
on a range of matters including counselling for emotional and 
psychological support, practical guidance and support on legal, 
financial, family and work matters and online health and wellbeing 
guidance. This service has been rolled out to every employee 
and translated into the local languages used in the Group. 

ICAS employee 
assistance programme 

In addition to the wellness programme we offer our employees in 
many territories several levels of healthcare cover for employees 
and their families. In the UK this is provided as a non-contributory 
taxable benefit through AXA Health. UK employees who do not join 
this healthcare arrangement can join an alternative arrangement 
provided by Healthshield. In the US, our employees are offered 
healthcare cover through several providers including Cigna and 
Kaiser, with employees able to select the level of healthcare cover 
they want.

While the pandemic has curtailed the opportunity to hold face-to-
face meetings and events in 2020 we have looked for ways to ensure 
that our people are engaged, motivated and looked after. At our 
manufacturing sites we have provided meals to employees in staff 
canteens enabling employees to get a healthy meal and avoid 
the need to travel and expose themselves to risks. Meals have either 
been subsidised or provided for free.

Several of our sites including Bury St Edmunds, UK and Cartago, 
Costa Rica, offered flu jab clinics during the year with over 140 
employees taking up the offer of flu jabs.

Health and safety
An important part of our culture is to ensure that all our employees 
are able to work in a safe and secure environment and we 
encourage our management and employees to actively take 
responsibility for this. 2020 has added an additional complication 
with the business having to deal with the impact of COVID-19. 
From the outset of the pandemic we have implemented stringent 
safe-working practices at all our sites around the world following 
local government guidance and ensuring a minimum Group-wide 
standard. At the start of the pandemic, many of our sites were 
closed for a period of time with employees either working from 
home, placed on furlough or similar arrangements. As permitted, 
we have reopened our sites, especially the manufacturing sites of 
Bury St Edmunds, Feltre, Cartago, Ashby-de-la-Zouch, Irvine, Cary 
and Stroud, ensuring that only those employees necessary have 
been on site and that strict safe-working practices are adhered to. 
This has included social distancing measures, wearing of masks, 
ensuring that employees regularly wash hands, providing tests if 
required, ensuring that travel to and from work is by safe means, 
regular cleaning of facilities and also ensuring that the workflow 
around sites ensures social distancing. Where employees have 
been able to work from home, we have provided appropriate 
equipment to enable them to ergonomically continue to work 
during this challenging period. Each site has prepared risk 
assessments to mitigate the risks around COVID-19 and practices 
have evolved as the pandemic has progressed.

Canteen in Imaging Solutions with screens 
for separation

We have actively recorded where employees have been infected 
or have had to self-isolate and provided support where possible. 
We have tracked health and safety performance throughout the 
pandemic to ensure that issues are identified early, that employees 
feel safe and that best practice is shared across the Group.

We have a Health and Safety policy that is available on our website. 
This policy sets guidelines for the prevention of accidents and 
work-related ill health and provides guidance for the adequate 
control of health and safety risks arising from work-related 
accidents. We expanded the policy in 2020 to reflect the reality 
of dealing with COVID-19. The policy is communicated to site 
management and employees. Our objective is to eliminate all 
accidents on site and while we achieved this for accidents resulting 
in over three days’ absence in 2020, we still experienced accidents 
resulting in less than three days absence.

All accidents and near misses are reported, whether they result in 
absence from work or not. Any remedial actions are identified and 
implemented to prevent repeat occurrences. Reporting is prompt 
and any accident resulting in over three days’ absence is reported 
to senior management as well as the Group Chief Executive within 
24 hours. Every month the health and safety performance of 
each Division is reviewed with the Divisional Health and Safety 
representatives, Group Risk Assurance Manager and Group 
Company Secretary to review accidents or near misses, corrective 
measures and to ensure that best practices and lessons learned 
are shared across the Group. Health and safety performance 
is regularly reviewed with the Executive Management Board 
and at every Board meeting.

Our five-year accident record is shown on the following page and 
details the number of accidents resulting in over three days’ absence 
from work across the Group. There were no such accidents in 2020 
compared to two in 2019. There were, however, 43 accidents 
resulting in under three days’ absence and 109 recorded near 
misses. Each one of these events has been investigated and 
remedial actions taken. There have been no work-related fatalities 
since the Group began collating health and safety statistics in 2002.

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Strategic Report 
 
 
 
 
 
 
 
 
Responsible business
Employees  
(continued)

All major sites have Health and Safety Committees who hold 
regular meetings to review safety, ensure that operating practices 
are safe and address potential safety concerns. Our structure for 
health and safety management across the Group is as follows:

Vitec Group Board 

Group CEO

Group Company Secretary and  
Group Risk Assurance Manager

Divisional CEOs and  
Divisional H&S Managers

These included: dividing workers into shifts to ensure social 
distancing and use of smart working; continuous training on 
new safety standards in operation at sites; body temperature 
measurement upon entrance to premises; distribution of masks 
and sanitising products to employees on site; ban of visits from 
customers and suppliers to our premises; weekly site sanitisation; 
serological tests and rapid swab tests performed in a screening 
mode every few weeks. All canteens and offices were equipped 
with Plexiglass separators and safe virtual communication, and 
safety check lists were applied in all our offices worldwide, also 
according to local legislation.

During 2020, we continued to train our people on safe working 
practices relevant to their roles and also expanded this to cover 
safe working practices on our sites in response to COVID-19 and 
ensure that our employees working from home did so in a safe 
manner. All employees received training on COVID-19 safety 
measures during 2020. Notably, training material focused on social 
distancing, need to wear masks, regular hand washing and to 
ensuring employees are sitting properly at their desks with 
adequate lighting and taking regular breaks to ensure their 
wellbeing while working from home.

Reporting of 
incidents and 
performance 
on a monthly 
basis

2020

0 accidents resulting in over 3 days absence

Representing 0 accidents per 100,000 employees

Average number of employees – 1,569

Local Site H&S Representative

The Production Solutions’ sites in Cartago, Costa Rica, and Bury 
St Edmunds, UK, as well as the Imaging Solutions’ sites in Bassano 
and Feltre, Italy, were certificated with the standard UNI EN ISO 
45001. This means that over 700 employees (44%) of the Group 
are covered by accreditation on health and safety. This 
management system audit helps in building a framework to 
manage health and safety impacts and in meeting legal 
compliance.

To protect employees’ health and to reduce the risk of transmission 
within the Production Solutions Division, consistent standards that 
met or exceeded local standards were implemented globally during 
2020. These included social distancing measures, increased 
sanitising and hygiene provision, maximum attendance on site for 
those unable to work from home and additional employee training 
and guidance for all working situations. These were audited by the 
Division’s occupational health service provider and BSI Auditor. 
These measures ensured good business continuity within 
Production Solutions. 

The Imaging Solutions Division also gave the highest priority to 
the health and safety of employees, implementing several actions 
to prevent and protect during the pandemic. 

46

2019

2 accidents

Representing 117 accidents per 100,000 employees

Average number of employees – 1,714 

2018

2 accidents

Representing 116 accidents per 100,000 employees

Average number of employees – 1,723

2017

7 accidents

Representing 418 accidents per 100,000 employees

Average number of employees – 1,675

2016

4 accidents

Representing 239 accidents per 100,000 employees

Average number of employees – 1,676

Working on site in Costa Rica

An employee working safely on site in Production Solutions, Bury St Edmunds, UK

Sharesave 2020

Level of Sharesave participation 
as at 31 December 2020

Outstanding 
options at 
31-Dec-2020

Active 
participants at 
31-Dec-2020

19,276
32,149
11,590
37,844
20,407
645,001
74,165
3,046
31,510
22,452
111,966
401,717
335,837

17
43
6
20
8
318
35
1
16
7
49
229
271

1,746,960

1,020

We offer the Sharesave Scheme to all our employees in the UK, 
US, Italy, Costa Rica, France, Germany, Singapore, Hong Kong, 
Japan, Australia, New Zealand and Israel. Sharesave allows 
employees to save a fixed monthly amount up to £350 with 
the option to purchase a fixed number of shares in the Company 
at a discount of up to 20% on the prevailing share price at the 
time of the offer. Sharesave is extremely popular among our 
employees as a valuable employee benefit and we have 
specifically improved communication of Sharesave to 
employees to ensure it is well understood and that as many 
employees as possible participate in the scheme. This has 
included face-to-face presentations at sites and eye-catching 
communications. In 2020, given the challenges presented by 
COVID-19 with many employees working from home and social 
distancing on sites, we used a microsite on the Company’s 
website to make the offer to employees with a short explanatory 
video and supporting materials. Communications use plain 
language to explain Sharesave and are translated into local 
languages. As a consequence, participation rates have 
continued to improve and by the end of 2020 over 1,000 Group 
employees participated in Sharesave.

We plan to offer Sharesave in future years to enable as many 
of our employees as possible to share in the success of the 
Company. With this in mind we obtained shareholder approval 
at the 2020 AGM to renew the Sharesave scheme for a further 
ten years. 

Country

AUSTRALIA
COSTA RICA
FRANCE
GERMANY
HONG KONG
ITALY
JAPAN
NETHERLANDS
NEW ZEALAND
SINGAPORE
ISRAEL
UK
USA

Total

The launch of Sharesave has become an annual 
tradition in Ashby that is genuinely looked forward to. 
The microsite set up to promote the scheme this year 
was positively received, especially by those new 
to the process.

Sharesave microsite

Annette Grigg
HR Business Partner UK & DE,  
Vitec Imaging Solutions, UK

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Strategic Report 
 
 
 
 
 
 
 
 
Responsible business
Employees  
(continued)

Due to the pandemic, I started working 
from home in 2020. I’m safe and I’m 
able to do my job in the same way. The 
support from Vitec during these hard 
times has been crucial to carrying on.

Mariel Gonzalez
Senior Quality Engineer Anton Bauer/Litepanels,
Vitec Production Solutions, Costa Rica

Diversity and inclusion
We strive to employ a diverse workforce and foster an equal 
opportunities culture, and our Code of Conduct sets out an 
express prohibition on discrimination of any kind. Our approach 
to diversity follows a strict policy of sourcing the best person for 
the role irrespective of race, gender, age, religion, sexual preference 
or disability. Flexible working policies are in place across our 
three Divisions and open to all employees. This is usually granted, 
unless the needs of the business cannot otherwise be met.

It is Vitec’s policy that applications for employment by disabled 
persons are always fully considered, bearing in mind the respective 
aptitudes and abilities of the applicant concerned. In the event 
of employees becoming disabled, all reasonable effort is made 
to ensure that their employment within the Group continues. 
It is our policy that the training, career development and promotion 
of disabled persons should be, as far as possible, identical to that 
of all other employees. Our Diversity and Inclusion Policy is 
available on our website.

Employee turnover by Division
The table shows employee turnover in 2020, reflecting employees 
who had resigned from their employment within the Group. 

Creative Solutions
Production Solutions
Imaging Solutions
European Services
Group/Head office
Average across the whole Group

9.0%
2.1%
2.9%
4.0%
0.0%
3.6%

Benefits
We employ around 1,600 people in 11 countries who are 
managed in accordance with local employment legislation, policies 
and our organisational values. The Group adopts and adapts 
comprehensive benefits packages as appropriate to ensure 
we attract and retain the right talent. These benefits assist in 
supporting our employees and allow us to remain competitive in 
a global market where talent is in short supply. A supplementary 
labour agreement was negotiated during 2020 for Italian employees 
with the aim of keeping pace with the latest ways of working in the 
new digital era, especially making employees feel part of the 
Company and ensuring the right work-life balance.

Employees are given the option to join pension plans appropriate 
to local markets. In the UK, this involves a Company-approved 
pension plan with minimum employer and employee contributions 
(currently 8% Employer and 4% Employee), and in the US a 401k 
plan. Since April 2014 in the UK, all employees except for those 
who have expressly opted out, are auto-enrolled into a qualifying 
pension plan.

Our UK defined contribution pension arrangement is with 
Hargreaves Lansdown and we are committed to improving 
employee education on pensions and other financial matters and 
to improve the overall pensions offering. Hargreaves Lansdown ran 
several workshops online in 2020 due to the pandemic with focus 
on the investment decision-making taken by employees and 
expectations around retirement. We have seen higher levels 
of engagement and investment decision-making by employees. 
Over 340 employees in the UK now participate in the Hargreaves 
Lansdown pension arrangement and investment in the default fund 
represents 60% of investments held, showing that many employees 
are taking active control of their investment decisions. Further 
educational workshops will be held in 2021 to help educate 
our UK employees on this important employee benefit.

Gender diversity#
The Board continues to monitor progress on equality and the Group’s gender breakdown at the end of 2020, with 2019 as a comparison, 
is shown below. The Company works to attract women to Vitec and to encourage them to apply for promotions.

Group Board of Directors(1)
Executive Management Board(2)
Senior Management(3)
Rest of Organisation

M

6
6
28
1,041

2020

%

86%
86%
88%
70%

F

1
1
4
446

%

14%
14%
12%
30%

M

6
6
31
1,089

2019

%

86%
86%
86%
69%

F

1
1
5
484

%

14%
14%
14%
31%

We employ around 1,600 employees in 11 countries who work in accordance with local employment legislation, policies and our 
organisational values.

#  Contractors are excluded.
(1)  Group Board of Directors are those listed on pages 54 to 55 of the Annual Report. 
(2)  The Executive Management Board are those listed on page 60 of the Annual Report and includes the Group CEO and Group Finance Director. 
(3) The Senior Management Team are the senior most employees or teams within each Division and Group head office. 

48

Vitec is supportive of employees enjoying a healthy work-life 
balance. Flexible working policies are in place across our 
businesses, and a positive impact can be seen. Examples of 
flexible working policies above statutory requirements include: 
smartworking, part time working for parents with young children, 
optional maternity leave and flexible hours working.

Each Division provides further benefits for employees: discounted 
childcare options and gym memberships in the UK, Italy and US; 
long service awards; or a cash allowance to be spent on a 
multitude of benefits such as gym membership or private 
healthcare to suit an individual’s needs in Italy.

In Italy where we employ over 450 employees, the supplementary 
labour agreement was extended for 2021. The agreement focuses 
on employee benefits including flexible working, childcare and 
bonus arrangements.

Many of our sites including Feltre, Bassano, Bury St Edmunds, 
Irvine and Costa Rica either have on-site canteens providing 
good, healthy meals or organise for meals to be brought 
on site. Such arrangements are subsidised for employees.

Our employees are entitled to freedom of association and trade 
unions operate at our sites in Cassola and Feltre, Italy, and 
Bury St Edmunds, UK.

We offer our employees maternity and paternity leave above 
statutory requirements and we operate flexible policies to help 
our employees with dependants’ care needs and special leave 
if necessary to deal with exceptional personal circumstances.

Training and development
Vitec aims to offer a comprehensive training and development 
programme, linked to performance reviews and development 
plans, taking all Divisional requirements into consideration. In 2020 
the Board reviewed leadership and succession plans across each 
of the Group’s Divisions to ensure there was a structured approach 
to growing and developing the Company’s future leaders.

All employees receive training on health and safety procedures that 
are appropriate to their line of work and environment. For example, 
training in warehouse operations, working at heights, fire safety or 
more general initiatives to make employees aware of the dangers 
that can be encountered in the execution of their various duties. 

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Regular temperature  
checks in Italy

We continually review and expand training options for staff. In 2020, 
the Imaging Solutions Division initiated several training courses 
including a new appraisal system and also a specific course 
for non-Italian employees across the Division to learn to speak 
and read Italian. 

In 2020, given the increasing risk around cyber security and the 
ever present need to ensure that data is securely handled, we ran 
an online training programme for our employees around the need 
for vigilance on cyber security and the issue of data protection. 
Approximately 800 employees have completed this training and 
we will continue to build on awareness and knowledge. This has 
been increasingly important in 2020 with a large number of our 
employees having to work remotely as part of the response to 
COVID-19.

Employee volunteering
We encourage a culture of active participation in the communities 
in which we operate and staff around the world give their time and 
money to various social programmes in their local communities. 
Our HR policies provide the opportunity for employees to take time 
off from work to dedicate time to support social programmes and 
charities in their local communities. In response to the pandemic, 
Imaging Solutions had 15 employees based in Cassola, Italy, 
volunteer for worthwhile causes around the world, sharing their 
skills and knowledge.

Diversity and Culture
We promote a diverse workforce and culture of inclusivity. Our 
Code of Conduct expressly prohibits any form of discrimination. 
Page 48 of this Annual Report give further details about our culture 
and diversity. Our Diversity and Inclusivity Policy is available on our 
website.

Working safely at our Cary, US, site

49

Strategic Report 
 
 
 
 
 
 
 
 
Responsible business
Community

Our vision

To support and integrate with 
the local communities and 
economies where we operate.

Our approach

We invest in projects that align 
with our core values and look for 
opportunities to positively impact 
one disadvantaged person for 
every Vitec employee in the 
communities in which we 
operate.

The positive power of images

We believe in the positive power 
of images to convey ideas, create 
wealth and positive social and 
environmental value. As a leader 
in our markets, our employees 
are experts in photography, 
videography, engineering and 
technology, and we aim to share 
this knowledge to enable positive 
social and environmental 
outcomes. In particular, we focus 
on ways in which our products 
and skills can benefit those who 
are disadvantaged. 

50

Supporting our communities
Access to our communities was restricted due to the pandemic 
but our teams adapted to support our communities remotely 
and via donations. The following are a few examples of positive 
contributions we made in 2020 in the communities in which 
we operate.

Investing in future industry talent
Vitec often donates or lends its professional photographic, TV and 
cinematic equipment to educational institutions around the world 
in order to assist with the upskilling of future talent in the image 
capture and sharing industry. Examples of this have included 
Kingston University, UK, and the University of North Texas, US.

Picture of Life
Imaging Solutions’ Picture of Life project is a photography 
education initiative comprising training programmes for young 
people who have faced hardship and disenfranchisement. The 
collaboration between Vitec, the non-profit organisation, Jonathan 
and the Italian Justice Ministry started in 2014. As part of it, 
Divisional ambassadors teach techniques in different locations and 
under different circumstances (e.g. city, nature, wildlife), aimed at 
educating young people to use photography and videography to 
work through difficult personal issues. 

Vitec supports the project by donating photographic equipment 
to equip participants with all they need for the duration of the 
programme and by organising all aspects of the course. Since its 
initial launch in Italy, the initiative has proved so successful that 
it has been replicated in New York and Chicago, US; Shanghai, 
China; Johannesburg, South Africa; and the UK. The 2020 course 
was run by Imaging Solutions’ ambassador Salvatore Esposito and 
the focus was on Street Photography in Naples. The participants’ 
goal was to capture meaningful images related to the “new normal” 
the city was experiencing due to the pandemic.

Charity
The Production Solutions team in Costa Rica took part in a 
textbook donation that supported 12 students and encouraged 
them to consider a technical or engineering career in the future. 
The team in Costa Rica also assisted a further 12 students at the 
Argentina Góngora School by providing them with new school kit 
to enable them to continue with their primary school education. 

The Production Solutions team in Shelton, US, made virtual 
monetary donations to the Connecticut Food Bank, surpassing 
their fundraising goal to raise over $600 which allowed 52 turkeys 
for Thanksgiving to be purchased to support struggling families. 
The team in the US also donated gifts to the 2020 Under the Tree 
Project which benefits families affected by domestic violence, 
mental illness and addiction. 

Textbook donation  
in Costa Rica

Vitec donated equipment to each participant including the JOBY 
GorillaPod Mobile Rig as well as a £2,000 contribution to course 
supplies. The participants received a product demonstration from 
Vitec before breaking into film companies. A screening session 
for friends and families was held on the final day. Feedback from 
participants was overwhelmingly positive and Vitec plans to deliver 
phase two in 2021.

We estimate that in 2020 the Group as a whole donated 
approximately £15,000 to charitable and community good causes.

Apprenticeships and work experience initiatives
In Italy, the Imaging Solutions team continued to collaborate 
with universities to share employee know-how with students and 
future industry professionals via webinars and online lectures. 
A mentoring partnership was set up with the Universities of Venice 
and Padua which included virtual meetings and online HR lectures. 

The Production Solutions team in Costa Rica worked with a local 
university to develop a ventilator in response to the pandemic for 
use in Costa Rican healthcare services.

School kit donation in Costa Rica

In Imaging Solutions in Italy, Christmas cakes were purchased 
from the Giotto Bakery in Padua. Located inside a prison, the 
bakery allows detainees to learn a skill which they can use upon 
their release.

The Production Solutions US-based sales team donated over 
$1,200 in 2020 to provide bikes to young children through a 
Connecticut organisation called Bikes for Kids whose objective 
is to provide bikes to children in need.

In April 2020, Creative Solutions launched a project called The Still 
Rolling Initiative in response to the impact of COVID-19 on the 
filmmaking community. The business wanted to throw a lifeline to 
individuals who had lost work and been impacted by the pandemic. 
A total of over $14,000 was raised through a series of initiatives 
enabling grants and donations to be made to charities and 
individuals in the filmmaking community.

Partnership with Richmond Theatre Trust to jointly run 
Young Filmmakers courses
In January 2020, Vitec announced a three-phase partnership 
with The Richmond Theatre Trust to reach one local teenager in the 
Richmond, UK, area who has faced hardship or marginalisation 
and not had access to the creative arts, for every employee at the 
Company’s Richmond Head Office. The aim of the partnership is 
to give teenagers new life skills and build their confidence in the 
creative arts. The first phase took place in February 2020, with 20 
teenagers taking part in a four-day filmmaking course and receiving 
an Arts Award qualification.

The Still Rolling Initiative

Participants in 2020’s Picture of Life programme

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Strategic Report 
 
 
 
 
 
 
 
 
Responsible business
Environment

Our vision

Ensuring we limit any negative 
impact on the environment and 
protect the natural resources 
we rely on, creating long-term 
sustainability for the business.

Our approach

We adopt technologies, materials 
and processes that ensure we 
minimise our impact on the 
environment and maximise our 
use of sustainable resources. 
Our environmental policy is 
available on our website. 

The ESG Committee that 
we have established has 
responsibility for climate change 
and the climate change policy 
for the Group. It will oversee 
environmental reporting and 
initiatives to mitigate the Group’s 
impact upon the environment.

52

ESG Committee
We have established an Environmental, Social and Governance 
(“ESG”) Committee that coordinates the Group’s environmental, 
social and governance initiatives. It meets regularly and its terms 
of reference are available on the Company’s website. The ESG 
Committee comprises representatives from each Division and the 
Head Office and it regularly reports on ESG initiatives to the Board 
and is responsible for developing and implementing our ESG 
programme. Priorities for 2021 will be developing the Company’s 
environmental initiatives including responding to climate change 
and reporting on wider environmental matters.

Vitec’s products and processes
We continue to implement initiatives aimed at sustaining and 
protecting the environment in the areas of energy efficiency, 
reducing carbon emissions, water use and waste; and sustainable 
use of materials, packaging and waste disposal. We also 
encourage a culture of environmentally sustainable behaviour 
at work and ensure that our employees understand how they 
can contribute. 

Our products and services have a comparatively low impact on 
the environment. We use low hazard materials, minimise the use 
of resources during the manufacturing process and search for 
materials that are sustainable and can be recycled or re-used. 
Our efforts and environmental awareness have continued to evolve, 
not only to comply with regulations but also to make our business 
better and more sustainable.

The pandemic put a restriction on international travel but all 
facilities and locations were able to utilise their on-site conferencing 
facilities with virtual meetings held with internal and external parties. 
This is a practice the Company intends to continue with in the 
future to reduce the need for unnecessary air travel.

We have set ourselves the objective to be carbon neutral by 
2050 and are starting a planned programme to deliver on this.

Energy use
We monitor and track our usage of electricity, gas and water across 
our manufacturing, warehouse and administrative sites and make 
efforts, where possible, to reduce our usage. 

Many buildings within the Group have timer and motion sensors 
for lighting to save on electricity usage. The majority of the Group’s 
sites already have or are working towards having LED lighting 
throughout, which will significantly cut our overall electricity usage. 
For example, in 2020 in Feltre, Italy, 220-240W neon lights were 
replaced with LED bulbs resulting in a 58,000kWh reduction and 
a cost saving of £11,000 per annum. The Feltre facility also installed 
new air compressors with an energy saving inverter system. Other 
buildings have programmable thermostats that are centrally 
managed to optimise heating and cooling needs.

Electricity at our Bury St Edmunds, UK, and Cartago, Costa Rica, 
facilities is supplied from renewable energy sources to reduce the 
impact of our operations on the environment. Due to the pandemic 
and resulting changes in working patterns and number of 
employees on site, there has been a significant reduction in energy 
use at these manufacturing sites.

The electricity contracts with Green Certificates at our two main 
sites in Italy were renewed in 2017 until 2021, confirming Vitec’s 
commitment to use energy generated by renewable sources. Sites 
in Italy, Bury St Edmunds and Costa Rica maintained their ISO 
14001 compliance which were renewed in 2020. 

Sustainable resource management

Greenhouse Gas Reporting and Energy Usage
Our 2020 Greenhouse Gas Emissions (Scope 1 and 2) and Energy 
Usage compared to 2019 are set out on the next page. 

Emissions arising from on-site energy use and owned transport 
have been recorded at 22 of our sites in the 12 months ending 
30 September 2020. We have selected these sites as they are the 
material operating sites for the Group, and included operations at 
Cassola and Feltre, Italy; Bury St Edmunds, UK; Cartago, Costa 
Rica; Irvine, USA; Ashby-de-la-Zouch, UK; Stroud, UK; Ra’anana, 
Israel; Cary and Shelton, USA. These sites represent over 95% of 
Group revenue for 2020. Smaller sites have been excluded as their 
size and operations are comparatively immaterial for Greenhouse 
Gas or Energy usage reporting.

Reporting is based on the requirements for quoted companies 
introduced by The Companies (Directors’ Report) and Limited 
Liability Partnerships (Energy and Carbon Reporting) Regulations 
2018 effective from 1 April 2019. In reporting our Greenhouse Gas 
Emissions we have followed the UK Government’s Environmental 
Reporting Guidelines issued in March 2019. Our operational carbon 
footprint is stated in tonnes carbon dioxide (CO2e) equivalent and 
covers Scope 1 and 2 emissions as described in the GHG Protocol 
– Corporate Standard (March 2004 revised edition). The financial 
control approach has been applied in our corporate GHG reporting. 
We have selected a reporting period of 1 October 2019 to 
30 September 2020 to enable data to be collated in time for 
inclusion in the Annual Report. The Intensity Ratio we have 
adopted is tonnes Total Carbon Dioxide equivalent (CO2e) per £m 
of Group revenue.

Scope 1 Emissions (direct emissions from our own operations e.g. 
fuel combustion) are converted to CO2e figures using conversion 
factors published by BEIS/DEFRA in June 2020. These factors are 
also used for converting UK and global data into kWh. 

Scope 2 Emissions (indirect emissions generated from purchased 
electricity) are calculated based on the “location” method outlined 
in the GHG Protocol. For all UK facilities we use the BEIS/DEFRA 
2020 conversion factors. For all non-USA facilities we use national 
carbon conversion factors for grid purchased electricity from 
a variety of published sources; including national grid suppliers 
and Government agencies. For USA sources we use the latest 
regional intensity factors available from the Environmental 
Protection Agency’s Emissions & Generation Resource Integrated 
Database (eGrid).

The following table sets out the emissions for 2020 compared 
with 2019. Carbon emissions relating to diesel transport were 
understated in 2019. The table below shows the corrected Scope 1 
figure and corresponding revised total. 

GHG Scope 1 & 2 Emissions

Scope

1
2

Global total (excluding UK)

UK total

2020
tonnes 
CO2e

833
2,072

2,905

630

2019
tonnes
CO2e

1,328
2,677

4,005

724

UK proportion of total

17.8%

18.1%

Total scope 1 + 2 Intensity  
(Tonnes CO2e per £m of Group revenue)

10

10.64

Energy Use

2020
kWh

2019
kWh

Global total (excluding UK)

10,860,347

15,432,224

UK total

2,900,826

3,109,797

UK Proportion of total

21.1%

16.8%

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COVID-19 impact
The pandemic has understandably led to reduced carbon 
emissions for the period March 2020 to September 2020. 
Electricity consumption has been reduced due to safe working 
practices introduced at our facilities to deal with the pandemic, 
including fewer employees working in our facilities and some 
facilities being closed for a period of time with many staff working 
from home. Travel restrictions meant significantly fewer journeys 
were made in terms of visiting customers, suppliers and distributors 
during the pandemic. It is reasonable to expect that as the 
pandemic subsides and normal working practices begin to return 
that carbon emissions will increase. The Group’s response to the 
pandemic including the safety and wellbeing of its employees and 
the financial security of the Group has been the priority in 2020. 
We recognise however that our focus will shift over the next year 
or two to ensure that the Group works towards dealing with 
its impact upon the environment and climate change.

During 2021, we plan to capture the Group’s water usage, waste 
and recycling initiatives at all our sites, as well as use of packaging, 
to report on the amount of business-related travel, including flights, 
and to report on this in a similar manner to Greenhouse Gas 
Reporting and Energy usage.

Various initiatives around the Group took place in 2020 to build on 
our work to reduce the amount of waste created in our operations. 
At our Production Solutions site in the US, Call2Recycle recycles 
batteries for the site as well as for existing Vitec customers. 
Tradebe in the US recycles electronic waste from the Shelton site. 
Waste metals at our Bury St Edmunds site are sorted and recycled 
with a return on revenue. We sort waste for recycling at our 
manufacturing sites in Italy, the UK, the US and Costa Rica 
using colour coded bins to improve segregation. 

The Imaging Solutions Division launched the Safe & Green Project 
which aims to reduce plastic use within the Division through a few 
small but significant actions. All employees were provided with 
reusable stainless steel water bottles to eradicate the need for 
plastic water bottles. Still or sparkling water is available from 
dispensers in all break areas. Disposable plastic coffee cups were 
replaced with tetra pack ones and all stirrers are now wooden. 
With this initiative the Division estimates that they will eliminate 
1,500kg of plastic waste per year from their Italian sites alone. 
The aim of this initiative is also to encourage employees to start 
adopting sustainable behaviours in their everyday lives.

The printers at our Italian facilities are automatically programmed 
to print in black and white and double-sided to reduce costs, 
waste and emissions.

Going forward, we will have a greater focus on product 
sustainability. For example our Imaging Division has made 
sustainability a pivotal part of future product development, which 
includes making extensive use of recycled packaging and textiles.

The Production Solutions Division has adopted DocuSign to 
reduce its impact on the environment by enabling employees to 
electronically sign documents reducing the need for printing. 
DocuSign also helps to reduce the transmission of COVID-19 by 
avoiding the handling of paper and pens. The Division also reuses 
packaging boxes and bubble wrap to ship between sites to reduce 
waste generated.

Our Bury St Edmunds, UK, and Cartago, Costa Rica, sites are 
both certificated to ISO14001 environmental management systems. 
The Management system audit helps in building a framework to 
manage environmental impacts and assist in meeting legal 
compliance. 

In our Creative Solutions Ra’anana office in Israel, colleagues 
have embraced a Green Revolution, whereby they aim to stop 
using disposable tools in order to reduce unnecessary waste.

None of the Group’s businesses were subject to any environmental 
fines in 2020.

53

Strategic Report 
 
 
 
 
 
 
 
 
Board of Directors

Ian McHoul
BSc, ACA

Role

Chairman

Stephen Bird 
MA

Martin Green
MA, MBA, ACCA

Christopher Humphrey

Duncan Penny

Caroline Thomson

Richard Tyson

BA, MBA, FCMA

MA

BA, D.Univ

BSc (Hons), DipM, FRAes

Group Chief Executive

Group Finance Director

Independent Non-Executive 

Independent Non-Executive 

Independent Non-Executive 

Independent Non-Executive 

Director

Director

Director

Director

Appointed to Board

25 February 2019  
– tenure of 2 years 
(Chairman from 21 May 2019)

14 April 2009  
– tenure of 11 years  
and 10 months

4 January 2017  
– tenure of 4 years  
and 1 month

Nationality

British

Age

61

British

60

Committee membership

Nominations (Chairman)

Nominations

British

52

–

Skills and membership

Ian is currently a non-executive 
director and the Chairman of the 
Audit Committee of Bellway plc, 
Young & Co’s Brewery P.L.C and 
Britvic plc, where he is also Senior 
Independent Director. He was 
formerly a Non-Executive Director 
of Wood Group PLC (2017 to 2018) 
and Premier Foods plc (from 2004 
to 2013). He held several roles in 
his executive career including Chief 
Financial Officer at Amec Foster 
Wheeler plc between 2008 to 2017, 
Group Finance Director at Scottish 
& Newcastle plc from 2001 to 2008 
(Ian was with the business from 
1998 in the role of Finance Director 
for Scottish Courage Ltd), and 
Finance & Strategy Director, The 
Inntrepreneur Pub Company from 
1995 to 1998. Prior to this he held 
several roles with Foster’s Brewing 
Group and qualified as a Member 
of the Institute of Chartered 
Accountants in England and Wales 
when with KPMG.

54

Stephen is currently a non-
executive director and the Senior 
Independent Director of Dialight 
plc. He was formerly a non-
executive director of Umeco plc. 
He was responsible for setting up 
Weir’s Oil & Gas Division, part of 
Weir Group plc, and was its 
Managing Director until he left to 
join Vitec. Prior to this he worked 
in senior roles at Danaher 
Corporation, Black & Decker, 
Unipart Group, Hepworth PLC 
and Technicolor Group. Stephen 
has an MA from St John’s 
College, Cambridge.

Martin was appointed to the 
Board on 4 January 2017 as 
Group Business Development 
Director. Martin has been with the 
Group since April 2003 in a 
variety of roles and on 
10 February 2020 was appointed 
Group Finance Director. Martin is 
an ACCA-qualified accountant 
and began his Vitec career in 
financial reporting. He has an MA 
in Law from Trinity Hall, 
Cambridge, and an MBA from 
Cranfield School of Management. 
He trained and qualified as a 
solicitor with Linklaters & Alliance 
in the UK. Previously he held 
corporate development positions 
at Bunzl plc, at a broadcast 
equipment rental business and 
worked in investment banking at 
N M Rothschild.

1 December 2013  

– tenure of 7 years  

and 2 months

1 September 2018  

– tenure of 2 years  

and 5 months

1 November 2015  

– tenure of 5 years  

and 3 months

2 April 2018  

– tenure of 2 years  

and 10 months

British

64

British

58

British

66

British

50

Audit (Chairman),  

Audit, Nominations, 

Audit, Nominations, 

Audit, Nominations, 

Nominations, Remuneration

Remuneration

Remuneration (Chairman)

Remuneration

Chris is Senior Independent 

Duncan is currently an 

Caroline is currently Chair of 

Richard is currently Chief 

Director and Chairman of the 

Executive Director at XP 

Digital UK, a non-executive 

Executive Officer of TT 

Audit Committee of AVEVA 

Power having formerly been 

director of UKGI and Chair of 

Electronics plc, holding that 

Group plc and Non-Executive 

its Chief Executive from 

its Remuneration Committee, 

position since 2014. He was 

Chairman of Eckoh plc. He 

February 2003 to January 

was a non-executive director 

2021 and was previously its 

and a trustee of Tullie House 

Gallery in Cumbria. She was 

formerly President of the 

Aerospace & Security 

of SDL PLC from June 2016 

to November 2020 and 

formerly Group Chief 

Finance Director from April 

2000 to 2003. Duncan will 

retire from XP Power in April 

Executive Officer of Anite plc, 

2021. Prior to XP Power, 

she is now a trustee. Until 

September 2012 Caroline 

formerly Executive Director of 

Division of Cobham plc from 

English National Ballet where 

2008 to 2014 and a member 

holding that position from 

Duncan held senior roles with 

was Chief Operating Officer 

2008 until August 2015. 

Previously, he was their 

Group Finance Director 

Dell Computer Corporation 

and LSI Logic Corporation 

at the BBC, serving 12 years 

as a member of the Executive 

(formerly part of Lucas 

and was an audit manager at 

Board. Caroline received 

Industries) European 

between 2003 and 2008. He 

Coopers & Lybrand. Duncan 

an honorary doctorate from 

has held senior positions in 

has an MA in Chemistry from 

York University in 2013 

aftermarket business before 

joining Cobham plc in 2003 

finance at Conoco, Eurotherm 

Oxford University.

and was made an honorary 

to run its Flight Refuelling 

of their Executive Committee. 

He was previously 

responsible for TRW 

Aeronautical Systems 

International plc and Critchley 

Group plc. He was previously 

a non-executive director of 

Alterian plc between 2011 

and 2012. He is a Chartered 

Management Accountant and 

a Fellow of CIMA.

Fellow of the University of 

Cumbria in 2015. She is a 

Division. Richard is a fellow of 

the Royal Aeronautical 

Fellow of the Royal Television 

Society and a Governor of St 

Swithun’s Independent 

School for Girls in Hampshire.

Society, a trustee of The 

Conversation and of the 

National Gallery Trust. 

Caroline is a Deputy 

Lieutenant for Cumbria.

Ian McHoul

BSc, ACA

Role

Chairman

Nationality

British

Age

61

Appointed to Board

25 February 2019  

– tenure of 2 years 

(Chairman from 21 May 2019)

14 April 2009  

– tenure of 11 years  

and 10 months

4 January 2017  

– tenure of 4 years  

and 1 month

British

60

Committee membership

Nominations (Chairman)

Nominations

British

52

–

Skills and membership

Ian is currently a non-executive 

director and the Chairman of the 

Audit Committee of Bellway plc, 

Stephen is currently a non-

executive director and the Senior 

Martin was appointed to the 

Board on 4 January 2017 as 

Independent Director of Dialight 

Group Business Development 

Young & Co’s Brewery P.L.C and 

plc. He was formerly a non-

Director. Martin has been with the 

Britvic plc, where he is also Senior 

executive director of Umeco plc. 

Group since April 2003 in a 

Independent Director. He was 

He was responsible for setting up 

variety of roles and on 

formerly a Non-Executive Director 

Weir’s Oil & Gas Division, part of 

10 February 2020 was appointed 

of Wood Group PLC (2017 to 2018) 

Weir Group plc, and was its 

Group Finance Director. Martin is 

and Premier Foods plc (from 2004 

Managing Director until he left to 

an ACCA-qualified accountant 

to 2013). He held several roles in 

join Vitec. Prior to this he worked 

and began his Vitec career in 

his executive career including Chief 

in senior roles at Danaher 

financial reporting. He has an MA 

Financial Officer at Amec Foster 

Corporation, Black & Decker, 

in Law from Trinity Hall, 

Wheeler plc between 2008 to 2017, 

Unipart Group, Hepworth PLC 

Cambridge, and an MBA from 

Group Finance Director at Scottish 

and Technicolor Group. Stephen 

Cranfield School of Management. 

& Newcastle plc from 2001 to 2008 

has an MA from St John’s 

(Ian was with the business from 

College, Cambridge.

He trained and qualified as a 

solicitor with Linklaters & Alliance 

in the UK. Previously he held 

corporate development positions 

at Bunzl plc, at a broadcast 

equipment rental business and 

worked in investment banking at 

N M Rothschild.

1998 in the role of Finance Director 

for Scottish Courage Ltd), and 

Finance & Strategy Director, The 

Inntrepreneur Pub Company from 

1995 to 1998. Prior to this he held 

several roles with Foster’s Brewing 

Group and qualified as a Member 

of the Institute of Chartered 

Accountants in England and Wales 

when with KPMG.

Stephen Bird 

MA

Martin Green

MA, MBA, ACCA

Christopher Humphrey
BA, MBA, FCMA

Duncan Penny
MA

Caroline Thomson
BA, D.Univ

Richard Tyson
BSc (Hons), DipM, FRAes

Group Chief Executive

Group Finance Director

Independent Non-Executive 
Director

Independent Non-Executive 
Director

Independent Non-Executive 
Director

Independent Non-Executive 
Director

1 December 2013  
– tenure of 7 years  
and 2 months

1 September 2018  
– tenure of 2 years  
and 5 months

1 November 2015  
– tenure of 5 years  
and 3 months

2 April 2018  
– tenure of 2 years  
and 10 months

British

64

British

58

British

66

British

50

Audit (Chairman),  
Nominations, Remuneration

Audit, Nominations, 
Remuneration

Audit, Nominations, 
Remuneration (Chairman)

Audit, Nominations, 
Remuneration

Duncan is currently an 
Executive Director at XP 
Power having formerly been 
its Chief Executive from 
February 2003 to January 
2021 and was previously its 
Finance Director from April 
2000 to 2003. Duncan will 
retire from XP Power in April 
2021. Prior to XP Power, 
Duncan held senior roles with 
Dell Computer Corporation 
and LSI Logic Corporation 
and was an audit manager at 
Coopers & Lybrand. Duncan 
has an MA in Chemistry from 
Oxford University.

Chris is Senior Independent 
Director and Chairman of the 
Audit Committee of AVEVA 
Group plc and Non-Executive 
Chairman of Eckoh plc. He 
was a non-executive director 
of SDL PLC from June 2016 
to November 2020 and 
formerly Group Chief 
Executive Officer of Anite plc, 
holding that position from 
2008 until August 2015. 
Previously, he was their 
Group Finance Director 
between 2003 and 2008. He 
has held senior positions in 
finance at Conoco, Eurotherm 
International plc and Critchley 
Group plc. He was previously 
a non-executive director of 
Alterian plc between 2011 
and 2012. He is a Chartered 
Management Accountant and 
a Fellow of CIMA.

Caroline is currently Chair of 
Digital UK, a non-executive 
director of UKGI and Chair of 
its Remuneration Committee, 
and a trustee of Tullie House 
Gallery in Cumbria. She was 
formerly Executive Director of 
English National Ballet where 
she is now a trustee. Until 
September 2012 Caroline 
was Chief Operating Officer 
at the BBC, serving 12 years 
as a member of the Executive 
Board. Caroline received 
an honorary doctorate from 
York University in 2013 
and was made an honorary 
Fellow of the University of 
Cumbria in 2015. She is a 
Fellow of the Royal Television 
Society, a trustee of The 
Conversation and of the 
National Gallery Trust. 
Caroline is a Deputy 
Lieutenant for Cumbria.

Richard is currently Chief 
Executive Officer of TT 
Electronics plc, holding that 
position since 2014. He was 
formerly President of the 
Aerospace & Security 
Division of Cobham plc from 
2008 to 2014 and a member 
of their Executive Committee. 
He was previously 
responsible for TRW 
Aeronautical Systems 
(formerly part of Lucas 
Industries) European 
aftermarket business before 
joining Cobham plc in 2003 
to run its Flight Refuelling 
Division. Richard is a fellow of 
the Royal Aeronautical 
Society and a Governor of St 
Swithun’s Independent 
School for Girls in Hampshire.

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55

Corporate Governance 
 
 
 
 
 
 
 
 
Corporate 
Governance 
Chairman’s statement

Our response to COVID-19 has been 
positive and timely and we have 
maintained our focus on business with 
strong governance. 

This report provides detailed information on how 
Vitec has managed its response to COVID-19 
and the governance, culture and framework 
under which Vitec operates.

56

COVID-19

The COVID-19 pandemic impacted Vitec earlier than many other 
businesses. The first effects were felt on our supply chain at the 
end of February, with half of the Group’s revenue coming either 
from products sourced from China or made in Italy. We acted 
quickly and our focus was to safeguard our employees’ health 
and wellbeing, continue to support our customers, protect the 
Group’s financial position and manage our supply chain. The 
response of our teams has been outstanding. We prioritised 
actions to significantly reduce our costs, manage cash and 
reinforce our liquidity, and this has ensured that we are well 
placed to take advantage of growth opportunities going forward.

We developed and executed comprehensive operating guidelines 
and internal communications plans to inform, reassure and retain 
the trust of our employees. We implemented plans to deal with 
the short-term facility closures and fall in demand, which included 
short-time working and asking our employees to take annual leave 
or be placed on furlough.

All non-essential capital expenditure was postponed, pay rises 
were deferred, recruitment was frozen and all non-essential 
operating spend was reduced. We also took out Government 
support initiatives in the markets in which we operate as well as 
new financing facilities to see the business through the worst of the 
pandemic. In February 2020, the Group signed a new £165 million 
multicurrency Revolving Credit Facility with a syndicate of five 
banks, together with a £35 million accordion and extension options. 
We renegotiated the financial covenants tied to the Facility in May 
2020 and borrowed a further £50 million under the UK Covid 
Corporate Finance Facility to ensure the financial security of the 
Group during this unprecedented period. We have announced that 
we will repay the CCFF in March 2021 given that markets are 
recovering and we are confident about the financial security of 
the Group. We will also repay £1.2 million of UK government 
furlough money.

Having announced a final dividend with the 2019 Full Year Results 
on 28 February 2020, given the impact of the pandemic, the Board 
announced on 25 March 2020 its decision to cancel the final 
dividend in respect of the full year 2019. This decision also applied 
to the interim dividend for 2020 that would normally have been 
declared in October 2020. The Board is mindful of the importance 
of dividends to the Group’s shareholders and, given the strong 
management of the cash position and improving outlook of market 
conditions, the Board recommends the resumption of dividends. A 
final dividend of 4.5 pence per share is recommended, and subject 
to approval at the 2021 AGM, will be paid on 14 May 2021 to 
shareholders on the register on 23 April 2021.

The Group’s long-term prospects remain strong. The Board 
is focusing on the growth potential from the launch of the 
complete 4K eco-system in the cine market as well as new wireless 
products for the adjacent live production market, plus JOBY 
smartphonography accessories in the independent content creator 
market. We have come through the most challenging period in the 
Company’s history with a strong organisation, having looked after 
our people and stakeholders, and while 2021 will undoubtedly be 
a year of transition, we are well placed to continue to grow.

Governance and compliance statement

We have reported against the UK Corporate Governance Code 
2018 (“the Code”) issued by the Financial Reporting Council and 
applying to accounting periods beginning on or after 1 January 
2019. The Code can be found at www.frc.org.uk. My governance 
review, along with information in the Strategic and Remuneration 
Reports, explains how we applied its principles and provisions. 
Each principle was applied and provision complied with throughout 
2020, as required by the Listing Rules, except for Provision 38. 
Provision 38 provides that Executive Director pension contribution 
rates (or payments in lieu) should be in line with those available to 
the workforce. As clarified on page 86 of this report, the CEO’s 
pension contribution will change to 8% of base salary on 1 January 
2023 and become aligned to the wider UK employee workforce.

The Board considers that the Annual Report taken as a whole is 
fair, balanced and understandable. It provides the information 
necessary for shareholders to assess the Group’s position, 
performance, business model and strategy. To achieve this we 
asked the Executive Directors and the Executive Management 
Board to provide us with evidence around the content and process 
for preparing the 2020 Annual Report at our February 2021 Board 
meeting. The February 2021 Audit Committee meeting confirmed 
to us that: the 2020 financial statements are true and fair; the work 
of the external auditor was effective; and the process supporting 
the Viability Statement was robust. Consequently, the Board is able 
to confirm that the 2020 Annual Report taken as a whole is fair, 
balanced and understandable through reliance on management 
and knowledge of the following processes:

–  detailed planning including drafting guidance and coordinated 

project management;

–  a verification process dealing with the factual content of the 

Annual Report;

–  comprehensive reviews undertaken at different levels in the 

Group to ensure consistency and overall balance; and

–  a comprehensive review by the senior management team.

Board leadership and purpose

Throughout 2020, the Board remained the same and as detailed on 
pages 54 and 55 of this Report. The only change, as reported in 
2019’s Annual Report, was that Martin Green on 10 February 2020 
was appointed Group Finance Director from the position as Acting 
Group Finance Director.

I believe we have the right-sized Board with the necessary balance 
of skills given the scale of our operations. The Board collectively 
has skills in the areas of strategy, finance, technology, human 
resources and global commercial experience to assist with the 
implementation of our strategy. The Board is also diverse in terms 
of professional and global experience. The Board has a strong 
independent element, with four independent Non-Executive 
Directors to ensure that the interests of all stakeholders are 
reflected in the running of the Company.

The Board satisfies itself that the Company’s purpose is aligned 
with business practices through a variety of resources such as 
receiving regular monthly updates from the senior management 
team by way of video conference meetings. These updates are fed 
back to the Board by the Executive Directors on a regular basis as 
well as at scheduled Board meetings.

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All Directors will stand for reappointment by shareholders at the 
2021 AGM. Each Director provides a unique perspective on 
Company matters and brings to the Board specific skills. 
Biographical details for each member of the Board are on pages 54 
and 55 of this report.

Culture
We strongly believe in doing business in the right way. Our Code of 
Conduct is available on our website, sets out our expectations 
around behaviours in all aspects of how we do business and 
conduct ourselves at Vitec. It is given to all employees and is 
available to all our stakeholders including customers and suppliers. 
Breaches of our Code of Conduct can result in immediate dismissal 
and senior management are focused on encouraging our 
employees to behave in line with our values and on promoting our 
purpose and strategy.

Health and safety is a key priority for our business, with the Board 
and management focused on safe working conditions and accurate 
reporting of any near misses and accidents supported by root cause 
investigations. At every Board meeting, the health and safety 
performance of our business is reviewed with any material issues 
discussed. Our five-year accident record can be found on page 46. 
Reports are provided to the Board on a monthly basis to track 
incidents and remedial actions taken as necessary. The detail of our 
health and safety practices is set out on page 45 of this Annual 
Report. COVID-19 necessitated that all our health and safety 
practices were urgently updated at the start of the pandemic to 
ensure that those employees attending our sites were able to socially 
distance and that appropriate preventative measures were taken.

We offer an independent whistleblowing service run by NAVEX 
that has been communicated to all our employees. Whistleblowing 
and the whistleblowing service is a Board responsibility. The Board 
receives regular updates on the whistleblowing service including 
its communication to employees, its operation and the detail of 
reports and investigations. This service enables employees or 
third parties to confidentially raise any concerns, especially if they 
feel unable to do so through normal line management channels. 
During 2020, four whistleblowing reports were raised through 
NAVEX relating to HR issues. The reports were independently 
investigated with Christopher Humphrey, in his role as Chairman 
of the Audit Committee, and he was kept informed on the reports 
and investigation. The detail of our whistleblowing service is set 
out in the Business Ethics section of this Annual Report on 
pages 42 and 43.

Due to the pandemic all Board site visits were postponed in 2020. 
Despite this, I still held several one-to-one phone calls with 
Divisional Chief Executives during 2020 to understand issues facing 
each Division. We hope to resume visits to our businesses in 2021 
when appropriate to do so. We believe meeting face-to-face with 
employees and sharing key messages helps to promote the right 
culture and behaviours. The right business culture and tone from 
the top can only be promoted with proactive steps and leadership. 
The Board is optimistic that site visits to our operations and 
meeting with our people will recommence and further reinforce our 
values and culture.

In February 2020 Jon Bolton, the Group Company Secretary, was 
assigned Group HR responsibilities from Martin Green to enable 
Martin to focus on his new role as Group Finance Director. Jon was 
considered best suited to fill this role as he has wide Group 
experience and a good level of understanding about our people, 
organisation and remuneration benefits.

57

Corporate Governance 
 
 
 
 
 
 
 
 
Corporate Governance
Chairman’s statement 
(continued)

In November 2020, we launched an Employee Wellness 
Programme supported by ICAS to cover our 1,600 employees and 
their families providing personal support and life management 
services. Employees received communication materials launching 
the service including an introduction from Stephen Bird and 
communications from ICAS and each Division had further 
communications with employees in team meetings and all-hands 
briefings. The programme is an extremely valuable resource and is 
there to support our people.

Caroline Thomson is the independent Non-Executive Director with 
responsibility for employee engagement. In 2020, despite it not 
being possible to meet physically face-to-face with employees, she 
held an employee engagement session by video conference with a 
number of our Creative Solutions employees in December to hear 
first-hand their views and opinions about working for Vitec, 
including any feedback during the pandemic. Employees from 
Irvine, Cary, Dallas and Ra’anana joined video conference meetings 
with Caroline and there were general discussions including the 
approach to safety and wellbeing, communications and a wide 
range of issues. Further employee engagement sessions will be 
held in 2021. Further information on her employee engagement can 
be found on pages 16 and 17 of the Strategic Report.

Strategy
Due to the fast-changing nature of COVID-19, Vitec was forced to 
reassess its strategic approach in March 2020. A base case model 
was prepared and an action plan to deliver the base case was 
discussed and agreed. The Board also agreed on revised 
objectives for 2020 with a new objective added to monitor progress 
on the Company’s response to COVID-19 including the wellbeing 
and safety of employees, financial performance in line with base 
case, ensuring the financial security of the Company and that key 
stakeholders remained supportive. This new objective was clearly 
the priority for 2020.

In accordance with our Board programme, we conducted virtual 
strategic review sessions in June and December 2020. Out of this 
strategy review a detailed list of key strategic growth opportunities 
was identified. The pandemic has resulted in more content than 
ever being consumed by individuals and the Group is now faced 
with a series of new opportunities and while some traditional 
opportunities have been adversely impacted, the key is to focus on 
the new opportunities.

We will look to revisit our Blue Sky strategic review process again in 
2021. We are confident about our growth strategy and that it will 
recover from the pandemic and deliver long-term sustainable 
growth for shareholders.

Board purpose
The role of the Board is to promote the long-term sustainable 
success of the Company, generating value for shareholders and 
contributing to wider society. To fulfil its duty, the Board has separate 
roles for each member and we have a clear division of responsibilities 
between the Chairman and Group Chief Executive. Full details of our 
respective roles and responsibilities can be found on our website.

It is my responsibility to manage the Board and to ensure that it is 
effective. I work closely with the Group Chief Executive and Group 
Company Secretary to achieve this by ensuring that all Directors: 
are kept advised of key developments; receive accurate, timely and 
clear information; and actively participate in the decision-making 
process. Board agendas are reviewed and agreed in advance to 
ensure each Board meeting utilises the Board’s time most 

58

efficiently. I encourage all Board members to openly and 
constructively challenge the proposals made by executive 
management led by the Group Chief Executive. I ensure that each 
Director properly exercises the power vested in them and in 
accordance with the Company’s Articles of Association, relevant 
laws and any directions as provided by the Company in general 
meeting. Apart from the remuneration of Directors there were no 
instances when a Director had to abstain from voting on a matter 
due to a conflict of interest during 2020. The Board has a clear 
policy for dealing with any such conflicts or potential conflicts of 
interest. All Directors are reminded at the start of every Board 
meeting about their duties, including the need to disclose any 
conflicts of interest. The Group Company Secretary maintains 
a record of all declared conflicts of interest.

Maintaining stakeholder dialogue
During 2020 maintaining regular contact with our key stakeholders 
was a priority, which for the Board involves primarily our major 
shareholders and employees. This remains an important part of our 
activities and is fundamental to good corporate governance. The 
Executive Directors and Board members held meetings with each 
of our major shareholders tied into the strategy of the COVID-19 
response, publication of our full year and half year results and also 
periodically as requested.

During these meetings we covered the ongoing pandemic, Group 
strategy, governance and remuneration matters. Caroline 
Thomson, in her capacity as Chair of the Remuneration Committee, 
also engaged with our major shareholders during 2020 to discuss 
executive LTIP and restricted share plan awards.

The skill, passion and dedication of our employees in delivering 
products and solutions to enable our customers to capture and 
share exceptional content is evident to see. Our employees are our 
greatest asset and we ensure we support them in succeeding in their 
roles. We have a talented and stable executive management team, 
with great experience in our markets and who are clearly incentivised 
to deliver on our growth strategy. Engagement with our employees 
during 2020 is covered in detail on pages 16 and 17 of this Report.

2020 and 2021 Annual General Meeting
Due to the pandemic the Board considered the impact of the 
Government’s Stay at Home Measures and the ICSA guidance on 
the 2020 AGM. The 2020 AGM was held at the Company’s 
registered office on Wednesday, 27 May 2020 taking into account 
the safety and wellbeing of all employees and shareholders. 
Shareholders were unable to attend the AGM with only the Company 
Secretary and I, the Chairman, attending in person, to ensure that 
the meeting was quorate and to conduct the business of the 
meeting. No other Directors were present in person. The meeting 
was limited to the formal business as set out in the AGM notice 
dated 25 March 2020 and the voting results of all resolutions put 
before the meeting were announced to the market following the AGM.

As previously explained, we withdrew the resolution in connection 
with the 2019 final dividend at the 2020 Annual General Meeting.

Subject to Government advice and the ongoing COVID-19 
measures, it is the Company’s intention to hold the 2021 AGM on 
6 May 2021 at Bridge House, Heron Square, Richmond, TW9 1EN. 
In light of the current COVID-19 restrictions, shareholders will not 
be permitted to attend the AGM in person but can be represented 
by the Chairman of the meeting acting as their proxy. Shareholders 
are encouraged therefore to submit their votes by submitting a 
proxy form. More information is outlined in the Notice of AGM.

Details of the AGM are included in the Notice of Meeting that 
accompanies this Annual Report and which is available on our 
website.

Shareholders voting at the AGM
All resolutions are voted on by way of a poll. This reflects best practice 
and ensures that the views of all shareholders who submit proxy forms 
are considered in terms of the actual voting at the meeting. The 
outcome of the voting at the AGM will be announced by way 
of a London Stock Exchange announcement and full details will be 
published on the Company’s website shortly after the AGM. At the 
2020 AGM, over 79% of our issued shares were voted by way of 
proxies submitted. Separate resolutions are proposed for each 
substantive issue upon which shareholders are asked to vote.

Shareholders attending the AGM can ask questions at the meeting. 
If a resolution is opposed by a significant proportion of shareholders, 
the Company will endeavour to explain, as soon as practically 
possible following the meeting, the actions it intends to take to 
understand shareholders’ concerns and how best to address 
the concerns being raised. The Board considers that a vote 
against in excess of 20% of shareholders voting to be significant.

Other forms of shareholder communication
We publish an Annual Report each year, usually in March, following 
the end of the financial year on 31 December. We will continue to 
send out the Notice of Meeting and related papers to shareholders 
at least 20 working days before the AGM, to allow shareholders 
to review the Annual Report in advance of the AGM and create 
an informed view of the Group. The Board communicates with its 
shareholders via a combination of public announcements through 
the London Stock Exchange, analyst briefings, roadshows and press 
interviews at the time of the announcements of the half year and 
full year results and, when appropriate, at other times in the year.

Regular updates from the Executive Directors at Board meetings 
keep the Board advised of the views of major shareholders. 
We also receive monthly reports on market and investor sentiment 
along with a full shareholder analysis.

Our website contains information on the Group including financial 
results, presentations, investor relations and products and services. 
Shareholders and other stakeholders are encouraged to view the 
website and sign up to our alerts to receive up-to-date information.

Shareholder rights
The Company’s shareholders have a series of rights in connection 
with the governance of the Company. These are contained in statute, 
principally the Companies Act 2006, regulations such as the UKLA’s 
Listing Rules and in the Company’s Articles of Association.

A shareholder, or shareholders acting together, can use procedures 
set out in the Companies Act 2006, to requisition a general meeting 
of the Company. The Directors are required to call such a general 
meeting once the Company has received requests to do so from 
shareholders representing at least 5% of the paid-up capital of the 
Company as carries the right of voting at general meetings of the 
Company (excluding any paid-up capital held as treasury shares). 

Under the Companies Act 2006, either (i) a member or members 
representing at least 5% of the total voting rights of all the members 
having a right to vote on the resolution at the AGM (excluding voting 
rights attached to any treasury shares); or (ii) at least 100 members 
with the right to vote on the resolution at the AGM and each 
holding, on average, at least £100 of paid-up share capital, may 

require the Company to give members of the Company entitled to 
receive notice of the next AGM, notice of a resolution which may 
properly be moved at that meeting. Such a resolution may be 
properly moved unless it is defamatory, frivolous or vexatious or if it 
would be ineffective for any reason.

Such a request may be in hard copy or electronic form and must 
identify the resolution of which notice is to be given or the matter 
to be included in the business, must be authorised by the person 
or persons making it and must be received by the Company not 
less than six weeks before the meeting. A request for a matter 
to be included in the business of the meeting must also be 
accompanied by a statement setting out the grounds for the request.

Shareholders have an express right to vote annually on the 
Directors’ remuneration report and at least every three years they 
have the right to vote on the policy governing Directors’ 
remuneration. Under the Company’s Articles of Association, 
shareholders have the right to vote on the re-election of all 
Directors of the Company annually at the AGM.

I also confirm that under the Company’s governance arrangements, 
including the Articles of Association, there are no anti-takeover 
devices or provisions to prevent a takeover of the ownership of the 
Company through the normal ways permitted under UK law and 
regulation. There are no limitations on share ownership and the 
issuance of new capital, subject to shareholder approval, would be to 
address funding needs and is not a tool for an anti-takeover measure.

Division of responsibilities

The Group Chief Executive is responsible for managing the 
business. The Executive Management Board supports the Group 
Chief Executive in this duty. I continue to work closely with Stephen 
Bird and his direct reports through regular meetings and speaking 
frequently outside of scheduled Board meetings to discuss the 
strategy and performance of the business.

Christopher Humphrey is the Senior Independent Director having 
been appointed to this role with effect from 2 April 2018. In this role, 
Christopher leads the process around the evaluation of my 
performance as part of the 2020 Board evaluation, information 
on which is provided later in this report. The Board considers that 
Christopher Humphrey remains independent and has the right 
experience and background to fill this important role on the Board.

The Board has a Schedule of Matters Reserved to it which 
includes: setting of Group strategy; setting of annual operating 
budgets; review of progress against strategy and budgets; approval 
of financial results; approval of dividends; changes in Board 
composition including key roles; consideration of acquisitions 
and disposals; approval of material litigation; changes in capital 
structure; setting of risk management strategy; and various 
statutory and regulatory approvals. The Board meets regularly 
throughout the year to receive updates on business performance 
and consider proposals within its remit. The Schedule of Matters 
Reserved to the Board is reviewed annually and is available on our 
website. Despite the challenges presented by the pandemic, the 
Board continued with its normal programme of meetings, and 
business and held several short notice meetings to deal with 
specific matters relating to the pandemic. While this was not 
face-to-face, meetings were held by video conference and ensured 
that the Board continued to perform effectively.

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59

Corporate Governance 
 
 
 
 
 
 
 
 
Corporate Governance
Chairman’s statement 
(continued)

Vitec’s governance and control structure is as follows:

Board

Executive Management 
Board

–  Comprising the Group 
Chief Executive, Group 
Finance Director, Divisional 
CEOs, Group Company 
Secretary and Group 
Communications Director

–  Chaired by Stephen Bird

Nominations Committee 

Remuneration Committee

Audit Committee

–  Comprising the Chairman, 
Group Chief Executive 
and the independent 
Non-Executive Directors

–  Comprising the 

independent Non-
Executive Directors

–  Comprising the 

independent Non-
Executive Directors

–  Chaired by Caroline 

–  Chaired by Christopher 

–  Chaired by Ian McHoul

Thomson

Humphrey

–  Manages the day-to-day 

operations of the 
business

–  Oversees and reviews the 
overall composition of the 
Board

–  Oversees succession 
planning of the Board

–  Oversees the leadership 
skills requirements and 
succession planning of 
key senior management

–  Reviews framework and 
policy on Executive 
Director and senior 
management 
remuneration and benefits

–  Reviews and benchmarks 
incentive arrangements 
and ensures they fit with 
the Group’s culture

–  Responsible for financial 
control and financial 
statements integrity

–  Oversees risk 

management and control 
systems

–  Reviews external auditor 
effectiveness and leads 
audit tender process

–  Monitors internal audit 
mechanisms and 
process and 
effectiveness

Read more on  
page 61

Read more on  
page 68

Read more on  
page 70

Read more on  
page 72

Board governance
The Board has delegated certain items of business to its principal 
Committees, which are detailed above. This ensures the Board has 
sufficient time to deal with strategic matters while retaining 
oversight on salient points by virtue of its Committees. The Board’s 
principal Committees are the Audit, Remuneration and Nominations 
Committees. Each Committee has terms of reference, copies of 
which are available on our website. Each Committee can seek any 
information it requires from any employee of the Company in order 
to perform its duties and to obtain, at the Company’s expense, 
outside legal or other professional advice on any matter within its 
remit. Each Committee annually reviews its performance, 
constitution and terms of reference to ensure it is operating 
effectively and recommends any changes it considers necessary 
to the Board for approval. Each Committee’s responsibilities and 
activity in 2020 are set out later in this report.

Directors’ meetings
Ordinarily, the rest of the Board and I would spend time together 
outside of scheduled Board meetings to learn not only about the 
business but each other’s skills and personalities, which helps 
ensure an effective, unitary Board. However, during 2020, apart 
from the February 2020 Board meeting and due to COVID-19, 

60

we could not hold the usual dinners for the Board before each 
scheduled Board meeting to enable Directors to informally discuss 
current business matters. This informal environment creates an 
opportunity for members of the Executive Management Board, 
other senior management or external advisors to attend to give 
updates on the business. This is a very useful and effective format. 
We continued to hold Non-Executive Director only meetings, 
scheduled around Board meetings but held by video conference. 
These enable the Non-Executive Directors to raise any issues 
without executive management present. As Chairman, I feed back 
to the Group Chief Executive on these discussions and take any 
actions necessary to address matters raised. As soon as practical 
to do so we plan to restart this process of meeting informally as 
it is a valuable opportunity to improve the running of the business.

Several days in advance of meeting, the Board and its principal 
Committees receive detailed agendas and supporting papers to 
enable each Board member to be informed with timely, accurate 
and clear information on proposals coming forward. The Group 
Company Secretary in conjunction with the Chairman oversees 
this process to ensure that the Board and its Committees work 
effectively. The information includes detailed budgets, forecasts, 
strategy papers, reviews of the Group’s financial position and 

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Board activities in 2020
At each scheduled Board meeting the following standing items are 
considered:

–  Directors’ duties and conflicts of interest

–  Minutes of previous meetings and matters arising

–  Progress against agreed Board objectives

–  Reports from the Group Chief Executive, Group Finance 

Director and Group Company Secretary on key aspects of the 
business including health and safety, current trading, strategy, 
acquisitions and disposals, financial results, governance, HR 
and legal matters

–  Key Performance Indicators.

There were six scheduled Board meetings and six short notice 
Board meetings in 2020. In addition to the standing items, page 62 
sets out a summary of the business considered at each meeting in 
2020. With the exception of the February scheduled Board 
meeting, all other meetings were held by video conference.

The Board has a rolling calendar of activities and has agreed 
scheduled Board and Committee meeting dates for 2021 and 
2022. This enables a structured process to manage the business 
including financial reporting, strategic reviews, operational 
performance and governance related matters.

operating performance, and annual and half yearly reports. Each 
Director receives a detailed monthly report from the Group Chief 
Executive, Group Finance Director, Group Company Secretary 
and Group General Counsel, plus a Health and Safety Report. 
The Board receives further information from time to time as and 
when necessary. During 2020 and in response to the pandemic, 
the Group Chief Executive increased the frequency of updates to 
the Board, providing information on the safety of our employees, 
site operations, financial performance and the Company’s 
response to the pandemic.

The Group Company Secretary’s role is to support the Chairman, 
the Board, its Committees and individual Directors in discharging 
their duties effectively including governance matters. The Group 
Company Secretary’s appointment and removal is a matter to be 
considered by the Board.

All Board and Committee meetings are minuted by the Group 
Company Secretary. Minutes are reviewed by the Chairman of that 
meeting before being circulated to all Directors and then tabled for 
approval at the next meeting.

Directors’ attendance
Details of Directors’ attendance at Board and Committee meetings 
is shown in the table below. All Directors attended each scheduled 
Board meeting and the six called at short notice, with the exception 
of Christopher Humphrey who could not attend the short notice 
Board meeting in February 2020 due to a prior commitment. When 
any Director is unable to attend they continue to receive the 
necessary papers and I contact them in advance of the meeting to 
obtain their input.

The Executive Management Board
The Executive Management Board, which is led by the Group Chief 
Executive, meets regularly to discuss ongoing business 
performance and enables the Group Chief Executive to manage 
the business with his direct reports. I receive an update from the 
Group Chief Executive on any salient matters resulting from each 
meeting. The Board regularly meets with members of the Executive 
Management Board around its scheduled Board meetings. This 
attendance allows the Board to directly question senior 
management responsible for the business and to gain a better 
understanding of their respective technologies, markets, products, 
customers and competitors.

Directors’ attendance table for 2020(1)

Number of meetings

Directors:

Ian McHoul

Christopher Humphrey

Duncan Penny

Caroline Thomson

Richard Tyson

Stephen Bird

Martin Green

Board

Audit

Remuneration

Nominations

Scheduled

Short notice

Scheduled

Scheduled

Short notice

Scheduled

6

6

6

6

6

6

6

6

6

6

5

6

6

6

6

6

5

–

5

5

5

5

–

–

4

–

4

4

4

4

–

–

2

–

2

2

2

2

–

–

2

2

2

2

2

2

2

–

(1)  All Directors had 100% attendance at all Board and Committee meetings during 2020, whether scheduled or called at short notice with the exception of Christopher Humphrey who 

could not attend the short notice February 2020 Board meeting due to a prior commitment. As a consequence Christopher Humphrey’s attendance percentage was 91.6% for Board 
meetings. 

61

Corporate Governance 
 
 
 
 
 
 
 
 
Corporate Governance
Chairman’s statement 
(continued)

2021 Board Meetings 

December –  Update on current trading including COVID-19 

February

–  Board objectives
–  Approved annual results, including review and 

approval of: principal risks and mitigation, report 
on going concern and Viability Statement, final 
dividend recommendation, 2019 full year results 
announcement, 2019 Annual Report, notice of 
AGM and management representation letter
–  Approved the reappointment of Deloitte LLP as 

auditor

–  Group strategy review including acquisition 

updates

–  Approved Sharesave scheme rules renewal
–  Appointment of Group Finance Director and 

executive remuneration

–  Revolving Credit Facility update.

March

–  Considered a market update and approved 

April

May

cancellation of the recommended final dividend

–  Update on COVID-19 response plan
–  Update on COVID-19 financials and actions.

–  Updates on response to COVID-19
–  Group forecast and revenue update
–  Approval of Revolving Credit Facility renegotiation 

and Covid Corporate Finance Facility.

–  COVID-19 update
–  Financial outlook 2020-2022
–  2020 trading year to date update
–  AGM update
–  Group property lease – Amimon.

June

–  Strategy review session
–  Current trading and business update – including 

COVID-19 response

–  2020 Sharesave offer to employees.

August

–  Approved half year results for the six months 
ended 30 June 2020, including review and 
approval of: principal risks and mitigation, report 
on going concern, 2020 half year results 
announcement and management representation 
letter

–  Global insurance renewal
–  Presentation from the Company’s broker, Investec
–  Update on strategic R&D projects
–  2020 internal Board evaluation process.

October

–  Update on current trading and COVID-19 

response

–  Capital expenditure projects for Imaging Solutions
–  Restructuring progress
–  Update on UK pension arrangements
–  Progress on internal Board evaluation.

November –  Reviewed current trading and trading update.

response

–  Update on Group strategy and strategic plan 
actions including Creative Solutions update
–  Renegotiation of the Revolving Credit Facility
–  Approved 2020 budget
–  Group property leases – Imaging Solutions USA 

and Camera Corps UK

–  Risk appetite review
–  Outcome of the 2020 internal Board evaluation
–  Annual review of Group’s governance 

arrangements and policies

–  Review of Chairman’s and Non-Executive 

Directors’ fees.

Composition, succession and evaluation

The appointment of Directors
Under the Company’s Articles, the Board has the power at any 
time, and from time to time, to appoint any person to be a Director, 
either to fill a casual vacancy or as an addition to the existing 
Board, subject to a maximum number of 15 Directors. Any Director 
so appointed holds office only until the next AGM and shall then put 
themselves forward to be reappointed by shareholders. The current 
Board comprises a Chairman, Group Chief Executive, Group 
Finance Director and four independent Non-Executive Directors. 
Details of their appointment are set out on page 63.

The Chairman and the other Non-Executive Directors are appointed 
for an initial period of three years which, with the approval of the 
Nominations Committee and the Board, would normally be 
extended for a further three years. If it is in the interests of the 
Company to do so, appointments of the Chairman and Non- 
Executive Directors may be extended beyond six years, with the 
approval of the Nominations Committee, the Board and the 
individual Director concerned, subject to annual election by 
shareholders.

Under the Company’s Articles, each Director is required to stand 
for annual reappointment at every AGM. The annual renewals of 
terms for a Non-Executive Director will take into account ongoing 
performance, continuing independence and the needs and balance 
of the Board as a whole.

Board diversity policy
The Board considers the issue of diversity for every appointment. 
The objective is to ensure that the Board appoints the best person 
for every role and to optimise the collective Board strength. 
As part of this, the Board has adopted a policy on diversity 
as set out below:

Vitec recognises the importance of a fully diverse workforce in the 
successful delivery of its strategy. The effective use of all the skills 
and talents of our employees is encouraged and this extends to 
potential new employees. It is essential that the best person for the 
job is selected regardless of race, gender, religion, age, sexual 
orientation, physical ability or nationality. Vitec is fully committed to 
equal opportunity where talent is recognised. The Board will keep 
under regular review the issue of diversity including at Board level, 
senior management level and throughout the entire workforce, 
taking into account, among other things, Lord Davies’ review, 
Women on Boards, the Hampton-Alexander review, FTSE Women 
Leaders and the Parker and McGregor-Smith reviews on Ethnic 
Diversity. We will report upon this issue annually in our Annual 
Report.

62

Chairman or Non-Executive Director

Appointment date

First renewal of term

Second renewal of term

Subsequent renewal of term

Ian McHoul (Chairman)

25 February 2019

25 February 2022

25 February 2025

Annually from 25 February 2026 onwards

Christopher Humphrey

1 December 2013

1 December 2016

1 December 2019

Renewed tenure to 1 December 2022

Duncan Penny

1 September 2018 1 September 2021 1 September 2024

Annually from 1 September 2025 onwards

Caroline Thomson

1 November 2015

1 November 2018

1 November 2021

Annually from 1 November 2022 onwards

Richard Tyson

2 April 2018

2 April 2021

2 April 2024

Annually from 2 April 2025 onwards

Executive Director

Appointment date

Term

Stephen Bird 
(Group Chief Executive)

Martin Green 
(Group Finance Director)

14 April 2009

4 January 2017

Appointed under a service contract and subject to annual reappointment by 
shareholders in accordance with the Company’s Articles

Appointed under a service contract and subject to annual reappointment by 
shareholders in accordance with the Company’s Articles

Our people and culture on pages 14 and 15, and Employees under 
the Responsible business section on page 48 details further 
information on diversity, including the disclosure of gender diversity 
statistics in accordance with the requirements of the Companies 
Act 2006.

Independence of Non-Executive Directors
Each of the Non-Executive Directors bring independent character 
and judgement to bear on strategic matters, the performance of 
the Group, the adequacy of resources and standards of conduct. 
The Board considers that Ian McHoul, Christopher Humphrey, 
Duncan Penny, Caroline Thomson and Richard Tyson are 
independent in accordance with the recommendations of the 
Governance Code. Except for Christopher Humphrey, each of 
these Non-Executive Directors’ tenure on the Board is less than six 
years and I lead the process of ensuring that each year the 
performance of each Director is objectively appraised.

Each Director is required to declare any conflict of interest arising 
on any matter. During the April Board meeting Caroline Thomson 
reported that she was a non-executive board member of UKGI, 
which had an advisory role on the committee operating the triage 
for the grading of loans for the Bank of England’s Covid Corporate 
Finance Facility scheme. The potential conflict of interest was noted 
and in accordance with the Company’s Articles of Association the 
Board authorised Caroline Thomson to participate in discussion 
and decisions relating to that matter. I confirm that no other such 
conflict arose in 2020.

Each Director brings a complementary set of skills and diversity to 
the Board, having served in companies of varying size, complexity 
and market sector. When combined, these skills give your Board 
the comprehensive skillset required to deliver the strategic 
objectives of the Group and to ensure its continued success.

Induction programme
On appointment, we provide each Director with a tailored and 
extensive induction to the Group. This includes meeting with all 
senior Head Office and Divisional management, meeting the 
Company’s main external advisors including Deloitte and Investec 
and site visits to key facilities in the Group. Each Director is 
encouraged to continue visiting the Group’s operations as their 
schedule permits.

Board training
Ongoing training for new and existing Directors is available at the 
request of the Director. Each Director receives details of relevant 
training and development courses from both the Group Company 
Secretary and from the Company’s advisors. The requirement for 
training is discussed at Board and Committee meetings and I 
ensure that each Director has the required skills and knowledge to 
enable them to operate efficiently on the Board. The Group 
Company Secretary maintains a register of training undertaken by 
Directors to facilitate this discussion. During 2020 the Board 
collectively received training sessions on product technology, cyber 
security, investor relations and the broadcast and photographic 
markets as well as accounting and legal updates from the 
Company’s external auditor and legal advisor. The Board also 
receives written updates on governance, regulatory and financial 
matters as they are published.

Independent external advice for Directors
All Directors, having notified me in the first instance, are able to take 
independent professional advice at the Company’s expense in 
furtherance of their duties. During 2020 no Director took such 
advice.

Measuring effectiveness and performance of the Board
The Board annually sets itself clear objectives and monitors progress 
against each throughout the year. The Board rigorously challenges 
itself on delivery of strategy, financial performance measured against 
budgets, governance and operational performance KPIs. In 
compliance with the Code, even though we are not a FTSE 350 
company, we conduct an external Board evaluation every three years 
to ensure that we independently measure the effectiveness and 
performance of the Board. The last external Board evaluation was 
carried out in 2017 and reported on in the 2018 Annual Report. Due 
to the impact of COVID-19 in 2020, we took the decision to delay an 
externally facilitated evaluation until 2021 to enable a more thorough 
review involving face-to-face meetings. For 2020 we therefore 
conducted an internal Board evaluation.

Board evaluation 2020
The process for the 2020 internal Board evaluation was led by 
myself and the Group Company Secretary. It entailed several 
questionnaires being sent to each Director including:

–  Evaluation of the performance of the Board

–  Evaluation of the performance of the Board Committees

–  Evaluation of the Non-Executive Directors by the Chairman

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63

Corporate Governance 
 
 
 
 
 
 
 
 
Corporate Governance
Chairman’s statement 
(continued)

–  Evaluation of the Chairman led by the Senior Independent 

–  Strategic direction of the Group and evaluating the portfolio of 

Director taking into account the views of the Board

businesses to maximise value

Furthermore, the questionnaires covered every aspect of the Board 
and the business, including the composition and expertise of the 
Board as well as its performance and dynamic, the Board’s 
response to the pandemic, overall Group-wide strategy, 
governance arrangements for the Group, succession planning and 
talent, customers and competition and risk and controls amongst 
other areas.

I then followed up with each Director on the content of the 
evaluation forms, including feedback on each Director’s 
performance and areas for improvement around the time 
of the December 2020 Board meeting.

–  Acceptable 2020 financial outcome and ensuring a recovery in 
2021 and getting the business back to 2019 financial levels as 
soon as possible

–  Executive succession and talent.

The results of the evaluation showed that the Board responded well 
to COVID-19 and is performing to a high standard. It demonstrated 
that the Group’s strategy continues to be assessed and challenged 
despite current operational difficulties and that there are robust 
governance arrangements in place. The Board is confident that 
it has the right approach and senior management team in place 
to successfully deliver for our shareholders.

For my own evaluation, Christopher Humphrey, as Senior 
Independent Director, coordinated the process with evaluation 
forms completed by each Director. Christopher Humphrey also 
held follow up meetings with each Director around the time 
of the December 2020 Board meeting.

The outcome of the questionnaires and the follow-up meetings 
helped to draft the Board and Committee objectives for 2021.

Each Committee was deemed to be well managed and effective 
along with individual Directors contributing sufficient time and effort 
both during and outside of meetings.

Performance evaluations of each of the Executive Directors also 
took place against achievement of specific personal objectives, the 
detail of which can be found in the Remuneration Report and forms 
part of the 2020 Annual Bonus Plan.

The 2020 evaluation asked each Director to identify their top three 
priorities and the following were commonly repeated:

We will conduct an externally facilitated Board evaluation in 2021 
and will report on that in the 2021 Annual Report.

Board performance against 2020 Board objectives
The Board set itself several objectives for 2020. These are summarised below with an assessment of performance against each:

2020 Board objective

Progress during 2020

Respond to COVID-19 
Oversee the Company’s response to 
COVID-19 including; (i) wellbeing and safety 
of employees; (ii) financial performance in 
line with base case and necessary mitigation 
steps to deliver performance in line with that; 
(iii) ensure the financial security of the 
Company including RCF renegotiation and 
CCFF; and (iv) ensure that key stakeholders 
remain supportive of the Company’s 
response and recovery from COVID-19.

–  Board approved the renegotiation of RCF financial covenants and the setting up of a 

Covid Corporate Finance Facility with the Bank of England

–  Preparation of financial scenarios with mitigation steps to manage the impact of the 

pandemic on the Group

–  Regular updates on the response to COVID-19 given to the market
–  The 2019 final dividend was cancelled and Directors and senior management took a 

20% reduction in remuneration for a period of time

–  Weekly updates to the Board on performance and the response to COVID-19 from the 

CEO

–  Regular communications from the CEO to all employees covering markets, operations, 

products, cash and costs

–  Safe working practices implemented and adhered to with employees continuing to work 

Strategy
Focus on delivery of strategic growth 
initiatives with regular updates, milestones 
and KPIs to track progress through 2020.

Develop strategy further in 2020 through the 
2020 Blue Sky and Strategy sessions.

from home where possible
Introduced an all-employee wellness programme.

– 

–  Received progress update on strategic growth initiatives
–  Reviewed a high-level update on strategy for the Group and divisions in response 

to COVID-19

–  Blue Sky strategy session planned for May was postponed so that management could 

focus on responding to COVID-19

–  Received presentations on the Group and Divisional strategic plans for the coming year 
Considered the progress made against the strategic priorities set at the strategic review 
meeting in June 2019

–  Reviewed a strategy tracker setting out the Group and Divisional priorities for the short 

and mid term

–  Update on progress against strategic priorities for each Division and their outlook for 

2020 and 2021

–  Strategy update session at December meeting.

64

2020 Board objective

Progress during 2020

Financial
Deliver business to return to underlying 
growth including performance in line, if not 
better, than 2020 budget.

–  Tracked the Group’s financial performance and recovery throughout 2020 in response 

to the pandemic ensuring an outturn in line with expectations

–  Ensured that measures put in place to deal with the pandemic were not to the long-term 

detriment of the Group and its growth opportunities

–  Reviewed the Group’s 2021 budget.

Board succession
Notably around the executive, including the 
appointment of a permanent Group CFO 
and clear succession plan around the Group 
CEO.

–  Appointment of Martin Green as Group Finance Director with effect from 10 February 

2020

–  Received an update on Board succession along with talent and succession plans 

throughout the Group

–  Board evaluation indicates that Board succession is a key issue for 2021.

Creative Solutions
See progress of the Division with a stable 
structure, performance and growth including 
successful launch of 4K products into the 
market.

–  Division being managed in line with agreed response to COVID-19
–  Board visit to Teradek in June was cancelled
–  Reviewed Divisional strategy update at virtual strategy meeting in June. This covered 
the building of a more cohesive Division bringing the constituent businesses closer 
together focusing on end markets

Oversee the recovery of SmallHD to a more 
stable position following the 2018 fire.

Board visit to Teradek in June 2020 as part 
of seeing progress in Creative Solutions.

Imaging Solutions
See the transition of the Division with Project 
Digital fully implemented and return the 
business to a more stable environment with 
growth opportunities (including Syrp, JOBY 
and Rycote) being delivered.

Environmental Social & Governance
Oversee a cohesive Group-wide ESG policy 
and programme ensuring that shareholders 
and stakeholders are supportive and that 
reputational risk associated with ESG is 
minimised.

–  Held a successful virtual employee engagement session for Creative Solutions 

in December involving Caroline Thomson

–  Board update at its December meeting on progress with the Creative Solutions 

business including its growth plans and budget for 2021.

–  Received regular updates on the Division throughout the year
–  Division being managed in line with agreed response to COVID-19
–  Reviewed an update with the restructure of certain parts of the Division
–  Approved capital expenditure project to bring JOBY manufacturing into Italy.

–  Reviewed ESG summary that covers the Group’s operations and builds on the existing 

programme

–  The 2020 Annual Report covers progress on ESG matters on pages 40 to 53. 

Further work on this objective will be carried over into 2021.

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Corporate Governance 
 
 
 
 
 
 
 
 
Corporate Governance
Chairman’s statement 
(continued)

Board objectives for 2021
The 2020 Board evaluation helped to set Board objectives for 
2021 and these focus on the areas of: strategic growth initiatives; 
strategic direction; evaluating the portfolio of businesses; financial 
performance to ensure a recovery in 2021 and Board succession. 
The Board will track progress against each during 2021 and we will 
report on these objectives in the 2021 Annual Report.

Each of the Board Committees was reviewed with individual 
outputs and actions created. As with the Board, the output 
helped set the 2021 objectives that will be reported on in the 2021 
Annual Report.

For the Audit Committee, 2021’s focus will be on: cyber security; 
business continuity (COVID-19 and Brexit); treasury strategy with 
focus on interest rate risk management; tax strategy with focus 
on Group financing arrangements and impact on Effective Tax Rate 
(“ETR”) and oversight of R&D activity.

The Remuneration Committee’s objectives for 2021 include: 
ensuring that the 2021 LTIP award and 2021 Bonus Plan are 
appropriate and incentivise management to recover and grow the 
business with suitably stretching performance conditions; ensuring 
that the 2020 Remuneration Report complies with best practice; 
ensuring that executive remuneration is fit for purpose in rewarding, 
motivating and retaining executive management; expanding 
personal objectives tied to the 2021 Bonus Plan to include 
achievement of agreed ESG objectives with clear KPIs set and 
measured against; maintain employee engagement sessions in 
2021 ideally with face-to-face engagement sessions; training to 
ensure the Committee remains briefed and up to speed on 
emerging issues relating to executive/director remuneration.

The Nominations Committee in 2021 will focus on Executive 
Director succession and the development of talent and succession 
plans for senior management.

Finally, my review led by Christopher Humphrey highlighted that I 
have settled in well as Chairman and I am providing effective 
leadership both during and in between meetings, ensuring that the 
Board functions well with all members providing input. The Board 
felt I effectively managed the frequency and communication of the 
additional meetings that have been held virtually in 2020 to discuss 
primarily the COVID-19 pandemic and the Company’s response, 
ensuring that all Directors have been able to contribute. It was also 
highlighted that I have developed an open and supportive 
relationship with the executive management team and all Board 
members, as well as major shareholders. I am pleased to say that 
my performance was well rated by the Board.

Audit, risk and internal control

Financial and business reporting
The Board considers that this report accords with the Financial 
Reporting Council’s (“FRC”) Guidance on Risk Management, 
Internal Control and related Financial and Business Reporting, as 
issued in 2014, and has reported against the recommendations in 
this Annual Report.

Board oversight of internal control and risk management
The Board has delegated responsibility to the Audit Committee for 
oversight of the Group’s system of internal controls to safeguard 
shareholders’ investments and the Company’s assets. As part of its 
responsibility, the Audit Committee formally reviews the 
effectiveness of the Group’s internal controls twice a year. There 
are systems and procedures in place for internal controls that are 
designed to provide reasonable control over the activities of the 
Group and to enable the Board and Audit Committee to fulfil their 
legal responsibility for the keeping of proper accounting records, 
safeguarding the assets of the Group and detecting fraud and other 
irregularities. This approach provides reasonable assurance against 
material misstatement or loss, although it is recognised that as with 
any successful company, business and commercial risks must be 
taken and enterprise, initiative and the motivation of employees 
must not be unduly stifled. It is not our intention to avoid all 
commercial risks and commercial judgements in the course of the 
management of the business.

The Board has adopted a risk-based approach to establishing the 
system of internal controls. The application and process followed 
by the Board in reviewing the effectiveness of the system of internal 
controls during the year were as follows:

–  Each business unit is charged with the ongoing responsibility for 

identifying the existing and emerging risks it faces and for 
putting in place procedures to monitor and manage those risks

–  The responsibilities of senior management in each business unit 
to manage existing and emerging risks within their businesses 
are periodically reinforced by the Executive Management Board

–  Major strategic, operational, financial, regulatory, compliance 

and reputational risks are formally assessed during the annual 
long-term business planning process around mid-year. These 
plans and the attendant risks to the Group are reviewed and 
considered by the Board

–  Large financial capital projects, property leases, product 

development projects and all acquisitions and disposals require 
advance Board approval.

66

The Group’s internal audit function, led by the Group Risk 
Assurance Manager, conducted several internal audits and 
additional assurance reviews during 2020, the details of which were 
presented to the Audit Committee. The audits included reviews of 
the appropriateness and effectiveness of controls within the Group 
including, but not limited to: purchasing and payments; sales and 
cash collection; inventory management; accounting and reporting; 
human resources; and IT processes. An internal audit plan for 2020 
was prepared and agreed with the Audit Committee at its February 
2020 meeting. The Committee in response to COVID-19 
subsequently flexed this plan to reflect the impact of the pandemic. 
For example, this included remote internal audit visits with a strong 
focus on key financial controls.

The sections on the following pages covering governance 
overviews of the Nominations, Remuneration and Audit 
Committees, and the pages on our engagement with stakeholders 
form part of this Governance report.

Ian McHoul
Chairman
25 February 2021

–  The process by which the Board reviews the effectiveness of 

internal controls has been agreed by the Board and is 
documented. This involves regular reviews by the Board of the 
major business risks of the Group, including emerging risks, 
together with the controls in place to mitigate those risks. In 
addition, every business unit conducts a self-assessment of its 
internal controls. Every year, the results of these assessments 
are reviewed by the Group Risk Assurance Manager who 
provides a report to the Group Finance Director and the 
Chairman of the Audit Committee. The Board is made aware of 
any significant matters arising from the self-assessments. The 
risk and control identification and certification process is 
monitored and periodically reviewed by Group financial 
management

–  A register of risks facing the Group, as well as each individual 
business, and an evaluation of the impact and likelihood of 
those risks is maintained and updated regularly by the Group 
Risk Assurance Manager. The Group’s principal risks and 
uncertainties and mitigation for them are set out on pages 18 to 
22 of this Annual Report.

The Board has established a control framework within which the 
Group operates. This contains the following key elements:

–  strategic planning process identifying key actions, initiatives and 

risks to deliver the Group’s long-term strategy

–  organisational structure with clearly defined lines of 

responsibility, delegation of authority and reporting requirements

–  defined expenditure authorisation levels

–  operational review process covering all aspects of each 

business conducted by Group executive management on a 
regular basis throughout the year and

–  comprehensive system of financial reporting including weekly 
flash reports, monthly reporting, quarterly forecasting and an 
annual budget process. The Board approves the Group budget, 
forecasts and strategic plans. Monthly actual results are 
reported against prior year, budget and latest forecasts, and are 
circulated to the Board. These forecasts are revised where 
necessary but formally at least once every quarter. Any 
significant changes and adverse variances are reviewed by the 
Group Chief Executive and Executive Management Board and 
remedial action is taken where appropriate. Group tax and 
treasury functions are coordinated centrally. There is regular 
cash and treasury reporting to Group financial management and 
monthly reporting to the Board on the Group’s tax and treasury 
position.

This system has been in place for the year under review and up to 
the date of approval of the Annual Report.

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Corporate Governance 
 
 
 
 
 
 
 
 
Nominations Committee report

Nominations Committee activities in 2020 and 
plans for 2021

During 2020 the Nominations Committee focused attention on 
Board succession, succession planning more widely and talent 
development for the direct reports of the Executive Directors and 
senior management.

In the early part of 2020, the Committee finalised the recruitment 
process for a new Group Finance Director which culminated in 
Martin Green’s appointment to the role on 10 February 2020.

The Committee received a detailed update on executive talent and 
succession plans for the senior leadership teams covering 
Production Solutions, Imaging Solutions, Creative Solutions and the 
Head Office at its October 2020 meeting.

In 2021 the Committee will focus in further detail on Executive 
Director succession and the development of talent and succession 
plans for senior management within each of the Group’s Divisions.

New Director appointment process

Once the Board has identified the need for a new Director, the 
Chairman, except where the search relates to his role, engages the 
support of an external executive search consultant where 
necessary to facilitate the search. The Chairman works with the 
consultant to draft a clear brief on the role, skills and personal 
attributes that the Board is looking for, taking into account Board 
diversity, and ensuring that the consultant is mindful of potential 
candidates’ other time commitments. This is followed up with a 
search process to identify suitable candidates. Initial interviews 
would be held with candidates with both the Chairman and the 
Group Chief Executive, where appropriate, following which a 
shortlist would be created taking into account the skills of each 
candidate and perceived cultural fit with the Board and senior 
management. Following further meetings, a preferred candidate 
would be chosen and each member of the Board would then meet 
with, or speak to, the preferred candidate individually to ensure that 
a person with the right skills, diversity and dynamic fit with the 
Board was appointed. This same process would occur whether the 
role was executive or non-executive in nature. However, should the 
search be for the role of Chairman, it would be conducted by the 
Senior Independent Director with the support of the Board. Subject 
to the outcome of each search, a formal recommendation on an 
appointment is made by the Nominations Committee to the Board 
for approval.

Chairman

Ian McHoul

Members during 2020

–  Stephen Bird

–  Christopher Humphrey

–  Caroline Thomson

–  Richard Tyson

–  Duncan Penny

Role of the Committee

The Board has appointed the Nominations Committee to:

–  Oversee the composition of the Board (including size, skills, 

knowledge, experience and diversity), ensuring that it remains 
appropriate and making any recommendations to the Board 
regarding any changes

–  Lead the process regarding appointments to the Board, 

including the role of the Chairman

–  Succession planning for the Board and senior executives 

including recruitment, talent development and identification of 
potential candidates internally or externally and making such 
recommendations to the Board.

Current Committee members are set out above. Other members of 
the Board attend Nominations Committee meetings by invitation 
and where there is no conflict.

68

Board balance and diversity

I am confident that we have the necessary mix and balance of 
skills, personalities and diversity on the Board to meet the 
challenges the Group faces, deliver on strategy, monitor ongoing 
performance and exercise good corporate governance. During 
2020 each Board member assessed the current mix of the Board 
and skills of Directors to identify potential areas for improvement. 
This will help to support the recruitment of new Directors as we 
move forward. I will remain mindful of the need to have the right 
balance on the Board and future Board changes will take into 
account the diversity of experience, thought, background and 
ethnicity. The Nominations Committee will continue to monitor 
Board structure and succession plans, including talent 
development and succession plans of senior management below 
Board level.

Nominations Committee activities during 2020

At each main meeting the Committee considers:

–  Directors’ duties and conflicts of interest

–  Minutes of previous meetings and matters arising.

The Committee had two meetings in 2020 and covered the 
following matters:

February

–  Martin Green’s appointment as Group Finance 

Director

–  Board succession update – skills and experience

October

–  Progress update on Board succession
–  Progress update on talent and succession across 

the Group’s businesses

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration Committee report

Remuneration Committee activities during 2020

During 2020 the Remuneration Committee had four scheduled 
meetings and two meetings held at short notice. At each scheduled 
meeting the Committee considered the following matters:

–  Directors’ duties and conflicts of interest

–  Minutes of previous meetings and matters arising

–  Progress against 2020 objectives.

The following specific business was dealt with at each meeting held 
in 2020:

February

–  Approved the 2019 Remuneration Committee 

Chairman

Caroline Thomson

Members during 2020

–  Christopher Humphrey

–  Richard Tyson

–  Duncan Penny 

Role of the Committee

August

The Board has delegated to the Remuneration Committee the 
setting of a remuneration framework for the Company’s Group 
Chief Executive, other Executive Directors and members of the 
Executive Management Board. An overview of the work completed 
by the Remuneration Committee during the year is set out in the 
table opposite. The Remuneration Committee is chaired by 
Caroline Thomson and comprises exclusively independent 
Non-Executive Directors. The Chairman, Group Chief Executive, 
Group Finance Director, and Group Company Secretary were all 
invited to attend meetings throughout 2020. The Committee also 
uses the services of FIT Remuneration Consultants who provide 
advisory services on executive remuneration and wider market 
remuneration issues.

Caroline Thomson in her role as Chairman on the Remuneration 
Committee is available to shareholders to discuss matters relating 
to Directors and senior executive remuneration.

The Remuneration Report for the year ended 31 December 2020 
on pages 80 to 82 provides an introduction from the Committee 
Chairman. It sets out an overview of the Group’s remuneration 
policy for Executive and Non-Executive Directors which was 
approved by shareholders at the 2020 AGM and will next be put to 
shareholders at the 2023 AGM. The Report also provides details of 
Executive and Non-Executive Directors’ remuneration during 2020.

70

Report including Policy Report to be submitted to 
the 2020 AGM for approval

–  Approved the outcome of personal objectives for 

Executive Directors for 2019 and agreed 
Executive Directors’ 2020 personal objectives
–  Approved the outcome of 2019 Annual Bonus 
Plan and confirmed financial targets for 2020 
Annual Bonus Plan

–  Approved the outcome of performance conditions 
tied to 2017 Long Term Incentive Plan (“LTIP”) 
awards

–  Approved Deferred Bonus Plan (‘DBP’) to be 

applied to bonuses to be paid to the Executive 
Directors and Executive Management Board 
members for the 2019 Annual Bonus Plan
–  Reviewed plans for employee engagement 

meetings to be held in 2020

–  Noted an update on executive remuneration from 
FIT Remuneration Consultants in response to 
COVID-19 and following the 2020 AGM season
–  Received proposal for LTIP and Restricted Share 

Plan awards to be made for 2020 in light of impact 
of COVID-19

September –  Approved a revised proposal for LTIP awards for 

2020 following consultation with major 
shareholders

October

–  Received detail of LTIP and RSP awards made in 

September 2020

–  Received TSR Interim Report as at 30 September 

2020

December –  Approved the outcome of the Committee’s 2020 
objectives and set 2021 objectives

–  Considered further feedback on Executive 

Remuneration relating to COVID-19 and post 2020 
AGM season from FIT Remuneration Consultants

–  Considered indicative outcome for the 2020 

Annual Bonus Plan and Executive Directors 2021 
personal objectives

–  Considered proposed salary increases for 2020 

for the Executive Directors and Executive 
Management Board

–  Considered the structure of the 2021 Annual 

Bonus Plan

–  Received feedback on Creative Solutions 

employee engagement meetings

Remuneration Committee performance measurement

The Remuneration Committee set itself several objectives for 2020, the detail and progress against which is shown in the table below. It 
has set itself objectives for 2021 and will report on progress against these in the 2021 Annual Report.

2020 Remuneration Committee objectives

Progress during 2020

Secure shareholder approval at the 2020 AGM to a new 
Policy Report to cover Directors’ and senior executives’ 
remuneration to the 2023 AGM. 

–  Reviewed draft Policy Report reflecting shareholder consultation and FIT 

Remuneration Consultants input

–  At the 2020 AGM, over 88% of shareholders voted in favour of the 

Directors’ Remuneration Policy.

2020 Incentives – ensure that suitably stretching 
performance conditions for the LTIP and Annual Bonus 
Plan are adopted driving performance and the right 
behaviours and reflecting investors’ feedback from 
the shareholder consultation in late 2019.

–  Committee considered and approved financial targets tied to the 2020 

Annual Bonus Plan. Due to the impact of COVID-19, the financial targets 
set were not achievable and so no bonus for 2020 was payable relating to 
the financial objectives

–  Following the impact of COVID-19 it was not possible to award LTIP awards 

in early 2020 that followed the traditional structure with performance 
conditions based on EPS growth and TSR. Following a detailed 
consultation with our major shareholders a revised proposal was approved 
for the LTIP with awards made in September 2020. Details are set out in 
the Remuneration Report.

–  2019 Remuneration Report compliant with regulations and received over 96% 
support of shareholders voting on the advisory resolution at the 2020 AGM.

–  Received and reviewed personal objectives of Stephen Bird and Martin 

Green

–  Agreed objectives updated to reflect the response to the COVID-19 

pandemic.

–  Considered and approved a remuneration package for Martin Green further 

to his appointment as Group Finance Director.

Ensure that the 2019 Remuneration Report submitted 
to the 2020 AGM complies with best practice in terms 
of clear disclosures on Directors’ remuneration, including 
bonus scheme achievement, exit package and CEO pay 
ratio disclosure and is approved by shareholders at the 
2020 AGM.

Ensure that 2020 personal objectives for Executive 
Directors are suitably stretching, SMART and that 
performance against them is clearly reported with 
appropriate detail and in line with best practice and 
shareholders’ feedback.

Tied to the recruitment of a permanent Group CFO, 
ensure that the remuneration package is sufficient to 
recruit and incentivise the right calibre individual and is 
aligned with shareholders’ interests and market guidance.

Assess the performance of FIT Remuneration following 
the 2020 AGM and in light of support given to the Policy 
Report submitted to shareholders at that meeting.

–  Reviewed FIT Remuneration’s performance during their first year of 

supporting the Committee including their input to the Policy Report and 
shareholder consultation

–  FIT Remuneration provided further input to the revised LTIP proposal in 2020.

Ensure that key employees are retained through the 
setting of appropriate remuneration packages tied to the 
delivery of key strategic objectives.

–  Revised LTIP and RSP awards were made to Executive Directors and 
senior management in September following input from shareholders
–  Additional RSP award was made to several key employees as part of 

ongoing retention packages.

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Corporate Governance 
 
 
 
 
 
 
 
 
Audit Committee report

Chairman

Christopher Humphrey

Members during 2020

–  Caroline Thomson
–  Richard Tyson
–  Duncan Penny 

72

Role of the Committee

The Audit Committee has been appointed by the Board to ensure 
the financial integrity of the Group through the regular review of its 
financial processes and performance. It confirms to the Board that 
the financial statements within the Annual Report are fair, balanced 
and understandable and comply with all applicable UK legislation 
and regulation as appropriate. It is also responsible for ensuring that 
the Group has appropriate risk management and internal controls, 
through the oversight of the internal audit function. The Committee 
manages the relationship with the external auditor, reviews the scope 
and terms of its engagement, and monitors its performance through 
regular effectiveness reviews. It also ensures that an appropriate 
whistleblowing service is in place for employees and third parties. 

Christopher Humphrey, as Chairman of the Committee, is 
responsible for engagement with the Company’s shareholders on 
accounting issues relating to the Company’s financial statements.

Audit Committee Chairman – skills

I was appointed as Chairman of the Audit Committee on 12 May 
2015. The Board believes I continue to have the necessary recent 
and relevant financial experience, along with financial competence, 
as required by the UK Corporate Governance Code. I am a 
Chartered Management Accountant and a Fellow of CIMA, and 
most recently held the role of Chief Executive Officer and previously 
Group Finance Director of Anite plc, formerly a UK listed company. 
In my earlier career I held senior positions in finance at Conoco, 
Eurotherm International plc and Critchley Group plc. I continue to 
maintain an up-to-date understanding of financial and corporate 
governance knowledge and best practice by attending training 
sessions and updates presented by major accounting firms. The 
Board also considers that the other members of the Committee 
are all independent, have a broad range of appropriate skills and 
experiences covering financial, commercial and operational 
matters, along with competence of the manufacturing and 
technological aspects of the industry in which Vitec operates, 
and their biographies are summarised on pages 54 and 55.

Committee activities in 2020

In 2020 I chaired five scheduled meetings of the Committee and 
I worked closely with the Group Finance Director, the Group Risk 
Assurance Manager and the Deputy Company Secretary to ensure 
the Committee was provided with the necessary information 
it requires to discharge its duties. We operate with a rolling 
agenda programme, taking into account our terms of reference 
(which can be found on our website), the Group’s annual reporting 
requirements and any other matters which arise on an ad hoc 
basis. The Committee sets aside appropriate time for the review 
of financial reporting and the risk assurance process to ensure they 
both receive robust consideration and challenge. 

During the five scheduled meetings in 2020, the Committee 
considered the following matters:

Auditor independence

The Committee receives a summary of all fees, audit and  
non-audit, payable to the external auditor. Deloitte LLP has 
confirmed its independence as external auditor of the Company 
in a letter addressed to the Directors. The table below sets out 
fees paid to Deloitte over the last three years.

Fees payable to Deloitte for 
the audit of the Company’s 
financial statements

Fees payable to Deloitte for 
audit of subsidiaries

Fees related to corporate 
finance transactions

2020

2019

2018

£0.2m

£0.1m

£0.1m

£0.5m

£0.5m

£0.4m

£nil

£nil

£0.2m

–  Directors’ duties and conflicts of interest

–  Minutes of previous meetings and matters arising

–  Progress against agreed objectives

–  Risk assurance report covering risk, assurance, internal audit 

and internal controls

–  Auditor remuneration

–  R&D updates

–  Treasury updates

–  Cyber security

–  Taxation

–  Brexit

–  Whistleblowing.

Engagement of external auditor – Deloitte LLP

The 2020 audit is the third under Deloitte LLP with David Halstead 
as the audit partner. Deloitte was appointed at the Company’s 
AGM in May 2018 following a tender process and reappointed at 
the 2020 AGM. Separate resolutions will be put to the 2021 AGM 
to cover Deloitte’s reappointment and remuneration.

External auditor effectiveness review

The effectiveness of the external audit process is assessed by 
the Committee, which meets regularly throughout the year with 
the audit partner and senior audit managers.

In 2020 the Group Risk Assurance Manager issued a survey to 
key finance and governance colleagues in the business along 
with all Directors asking them to provide feedback on the quality 
and effectiveness of the audit of the results for the year ended 
31 December 2019. This was the second effectiveness review 
of Deloitte. Questions were open-ended and allowed employees 
and Directors to include any information that they believed was 
relevant in the assessment of the external auditor. Topics in the 
questionnaire covered the capability and professionalism of the 
team, approach to the planning process, project management 
and communication throughout the process, quality and 
timeliness of reporting, and identifying areas where value was 
added. The results of the review confirmed that the audit 
process was thorough and robust, and that Deloitte challenged 
management in appropriate areas. Areas for improvement were 
identified and discussed with Deloitte.

I also meet regularly with the Group Finance Director and external 
audit partner to provide necessary support to their roles, and also 
individually with the Group Risk Assurance Manager to discuss the 
findings of his work and to maintain an open line of communication.

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Corporate Governance 
 
 
 
 
 
 
 
 
October

–  Reviewed cyber security update
–  Reviewed Brexit planning update
–  Presentation on audit strategy 2020 – planning 

report

–  Reviewed Deloitte audit fees 2020
–  Update on subsidiary impairment and 

distributable reserves

December –  Considered the outcome of 2020 objectives and 

agreed 2021 objectives

–  Update on whistleblowing and third party 

reputational risk

–  Presentation on the Group’s tax strategy
–  Presentation on the Group’s treasury strategy
–  Reviewed inventory reduction update
–  Reviewed risk assurance update
–  Update on R&D
–  Update on cyber security
–  Update on subsidiary impairment and 

distributable reserves

Corporate Governance
Audit Committee report 
(continued)

FRC reviews

The Company was not subject to any Financial Reporting Council 
reviews during 2020. Should this occur in the future, we will advise 
shareholders in the subsequent Annual Report.

The following specific business was dealt with at each meeting held 
in 2020:

February

–  Annual results for year ended 31 December 2019, 

including:
–  Accounting issues report
–  Report from the external auditor including 

Auditor’s Report to be included in the 2019 
Annual Report

–  Consolidated financial statements
–  Principal risks and uncertainties
–  Report on internal controls
–  Separate report on the work of the Audit 

Committee

–  Performance, effectiveness and independence 

of the external auditor

–  Fees for non-audit services and professional 

fees – Deloitte LLP

–  Process behind the drafting of the Viability 

Statement

–  Recommendations to the Board on:
–  Consolidated financial statements
–  Reappointment of Deloitte LLP as the external 

auditor
Independence and objectivity of Deloitte

– 
–  Management’s representation letter to Deloitte
–  Viability Statement

–  Reviewed results of enhanced controls  

self-assessment process

–  Reviewed 2020 internal audit plan
–  Agreed Audit Committee objectives for 2020
–  R&D update
–  Private meeting between the Committee and 

external auditor excluding executive management

June

–  Reviewed external audit strategy for the year 

ended 31 December 2020

–  Reviewed risk assurance update
–  Reviewed Half Year audit planning
–  EU state aid update
–  Reviewed Deloitte fees

August

–  Reviewed response from Deloitte on auditor 

effectiveness survey

–  Reviewed risk assurance report
–  R&D update
–  Treasury update
–  Half year results for 30 June 2020, 

including reviews of:
–  Accounting issues report
–  Report from the external auditor
–  Financial results
–  Fees for non-audit services 

and professional fees

–  Principal risks and uncertainties
–  Recommendations to the Board on:

–  The half year results
–  Management’s representation letter 

to Deloitte LLP

74

Assessing the content of the Annual Report

The Board takes responsibility for determining that the Annual Report, taken as a whole, is fair, balanced and understandable  
and provides the information necessary for shareholders to assess the Group’s position, performance, business model and strategy.  
At the request of the Board, the Audit Committee concentrated its review of the full year results on the financial statements only and the 
process which underpinned the drafting of the Viability Statement. The process for determining content of the financial statements and  
the Viability Statement was reviewed by the Audit Committee in February 2021. The Audit Committee recommended to the Board the 
adoption of the financial statements as at 31 December 2020, and that they provide a true and fair view of the financial position and 
performance of the Group.

Attendance at Committee meetings

The Chairman, Group Chief Executive, Group Finance Director, Group Risk Assurance Manager, Group Company Secretary and  
Deputy Company Secretary attend meetings by invitation and other members of the senior management team attend as required.  
I invite the audit partner from the Company’s external auditor to attend meetings of the Committee on a regular basis and during 2020 
David Halstead, as the audit partner of Deloitte LLP, attended all scheduled meetings, either in whole or for part of the meeting. At two  
of the meetings the Executive Directors and senior management were not present for part of the meeting so that members of the 
Committee could meet with the external auditor in private. The Committee will continue with the practice of meeting in private with  
the external auditor in the future.

Significant accounting issues

Significant accounting issues and judgements are identified by the finance team, or through the external audit process and are reviewed 
by the Audit Committee. The significant issues considered by the Committee in respect of the year ended 31 December 2020 are set out 
in the following table:

Significant issue

How was it addressed

Going concern

Working capital 
valuation

Provisions 
and liabilities

Restructuring costs

The Committee considered whether it was appropriate to prepare the financial statements on the going concern 
basis. It was noted that there was significant covenant headroom at 31 December 2020, and, on the basis of 
stress testing performed on the Group’s financial forecasts, covenants were not expected to be breached through 
to the end of 2023 which is the time period over which the exercise is completed. It was further noted that there 
was sufficient cash headroom, with undrawn amounts left on the RCF facility under each scenario each month 
through to at least February 2022 (12 months from the date of signing the accounts). Management therefore 
concluded it was appropriate to prepare the financial statements on the going concern basis. The external auditor 
also presented their assessment. The Committee concurred with management’s assessment.

The Committee critically reviewed the carrying value of the Group’s working capital. This took into account 
management’s assessment of the appropriate level of provisioning including collectability of receivables and 
inventory obsolescence throughout the year and with special emphasis on the 2020 year-end process. 
Management presented to the Committee the experience of bad debts during 2020, and the debtor concentration 
and days outstanding. With regard to inventory, the gross levels held by inventory type, the provisions recorded 
against obsolescence, and inventory days analysis were also presented to the Committee. In addition, the external 
auditor presented their findings with regard to the key audit testing over working capital covering all the major 
locations. The Committee concurred with management’s assessment of the Group’s working capital position.

The Committee considered the judgemental issues relating to the level of provisions and other liabilities. The more 
significant items include pensions and taxation. For each area management presented to the Committee the key 
underlying assumptions and key judgements and, where relevant, the range of possible outcomes. The external 
auditor also presented on each of these areas and their assessment of these judgements. The Committee has 
used this information to review the position adopted in terms of the amounts charged and recorded as provisions, 
acknowledging the level of subjectivity that needs to be applied.

The Committee considered the validity of restructuring costs that were included in adjusting items in 2020. 
In total, restructuring costs of £2.8 million were incurred in 2020, which mainly related to a strategic project in 
Imaging Solutions to rebalance the allocation of resources from offline to online to enable growth, reduce 
operating costs and improve margins. The main costs incurred include severance costs, asset impairments and 
professional fees. The external auditor presented their findings with regard to key audit testing over restructuring 
costs. The Committee agreed with management’s accounting and disclosures.

Capitalisation of 
development costs

The Committee considered whether the development costs capitalised during the year complied with IAS 38. 
Management presented a list of the key projects that had been capitalised, along with an assessment of future 
profitability to support the value on the Balance Sheet. The external auditor also presented their findings. 
The Committee agreed with management’s accounting treatment and related disclosures.

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75

Corporate Governance 
 
 
 
 
 
 
 
 
Corporate Governance
Audit Committee report 
(continued)

Acquired intangibles

The Committee critically reviewed management’s assessment of acquired intangible assets 
for impairment. The external auditor also presented their assessment. The Committee concurred 
with management’s assessment.

Non-audit services provided by the external auditor

We have a policy on limiting the use of the external auditor for non-audit services which is reviewed annually. There were no changes to 
the items of work covered by the policy. Written permission must be obtained from the Chair of the Audit Committee before the external 
auditor is engaged for any non-audit work. The use of the external auditor is determined by their demonstrable competence, knowledge of 
the Group, and competitive pricing, and monetary thresholds for the approval of non-audit work by Deloitte have been set by the 
Committee. The policy ensures that the non-audit work provided by Deloitte does not impair their independence or objectivity and is 
divided into two parts:

Excluded services

Appropriate services

These include but are not limited to: internal accounting or 
other internal financial services; design, development or 
implementation of financial information or internal controls 
systems; internal audit services or their outsourcing; 
forensic accounting services; executive or management 
roles and functions; IT consultancy; litigation support 
services and other financial services such as broker, 
financial advisor or investment banking services.

Subject to pre-approval from the Group Finance Director and Chairman of the 
Audit Committee, these include: accounting advice in relation to acquisitions 
and divestments; corporate governance advice; defined audit related work 
and regulatory reporting; reporting accountant services; compliance services; 
transaction work (mergers, acquisitions and divestments); fairness opinions; 
and contribution reports.

I confirm that during 2020 the policy was followed without exception. A report on the level of non-audit work provided by Deloitte is given 
to the Committee half-yearly and the Committee is satisfied that the advice they received from Deloitte has been objective and 
independent. During 2020, £0.1 million was paid to Deloitte in respect of non-audit work compared to an audit fee of £0.7 million. This 
non-audit work mainly comprised the review of the half-year financial statements.

Committee performance in the annual evaluation

Our performance as a Committee was assessed through the internal Board performance evaluation, information on which is provided in 
the Governance report. The Audit Committee is working effectively and is supported by the internal finance and internal audit teams. A 
number of suggestions for areas to focus on have been incorporated in our 2021 objectives. To ensure that we continue to be an effective 
Committee, we set and measure our performance against specific objectives every year. These objectives are set annually and the details 
of our objectives for 2020 and the progress made is summarised on the next page. I am pleased to confirm that we successfully achieved 
all of these objectives. Progress on achievement against our 2021 objectives will be reported in next year’s Annual Report.

76

2020 Audit Committee objectives

The following table sets out the agreed Audit Committee objectives for 2020 and an assessment of progress achieved against each:

2020 Audit Committee objective

Progress during 2020

Ensure management continues to coordinate risk 
assessments to support the Group’s strategic objectives.

–  Reviewed the approach taken to internal audit and risk assurance and 

provided support to the processes

Oversee resources of internal audit team and ensure 
appropriate.

Review risk management activity of the Group’s third 
parties, including both customers and suppliers.

Ensure that the induction processes for the new Group 
Finance Director are thorough.

–  Critically reviewed and approved the principal risks disclosed in the 2019 

Annual Report and made suggestions for improvement

–  Due to the COVID-19 pandemic the structure of the internal audit plan and 

a review of key controls were discussed. The internal audit plan was 
refocused towards those areas of priority while remote working is in place.
–  Reviewed regular risk assurance reports from the Group Risk Assurance 

Manager

–  Reviewed cyber security programme and Group’s Brexit plan
–  Received risk assurance update report
–  Presented 2021 internal audit plan.

–  Martin Green has been working closely with the Group and Divisional 
Finance teams, David Halstead as the Audit Partner and Christopher 
Humphrey as the Audit Committee Chairman throughout the 2020 
year-end process. He has also met with the Group’s UK and US tax 
advisors, all five of the lenders under the RCF and presented to major 
shareholders.

Oversee the Group’s treasury strategy.

–  Received an update on the Group’s treasury strategy in December 2020.

Oversee the Group’s tax strategy.

–  Received an update on the Group’s tax strategy in December 2020.

Receive updated governance and training materials as 
they relate to financial reporting, risk, internal control, 
bribery and whistleblowing matters.

–  Received technical briefings on various governance matters
–  Oversaw the Group’s whistleblowing and anti-bribery arrangements
–  Received regular updates regarding governance changes aligned to the 

Receive update on Group’s overall R&D strategy including 
the Group’s top ten R&D projects.

COVID-19 pandemic have been shared

–  Regular updates were given by internal finance employees and the external 

auditor at each Committee meeting.

–  Received an update on the Group’s R&D strategy and key projects in June 

and December 2020.

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77

Corporate Governance 
 
 
 
 
 
 
 
 
Stakeholder engagement

Vitec’s Board strongly believes in doing business in the right way. 
All our decisions are underpinned by the impact that they have on 
our five main stakeholder groups. The detailed content in this 
Annual Report sets out how the Directors strive to comply with their 
duty under Section 172 of the Companies Act 2006 in considering 
stakeholders in the Group’s decision-making process in order to 
promote the Company’s success. The following summary 
demonstrates how this was achieved in 2020 despite severely 
challenging circumstances.

Long-term decision-making
The Board has a structured governance model in place with 
scheduled Board meetings, clear documentation and authority 
levels to control its decision-making process. Our governance 
model supports the Group in ensuring that decisions are 
considered, documented and reported on to evidence clear 
processes and alignment with strategic plans. Detailed budgets 
and reforecasts are prepared to enable the Board to track and 
ensure that performance is as expected, or that mitigation steps 
are actioned to deliver performance in line or close to expectations. 
The Board and individual Directors operate within this structure 
with the objective of promoting the success of the Company and to 
deliver long-term shareholder value. All business proposals are 
documented in accordance with authority levels and performance 
tracked against each. 2020, however, presented significant 
challenges to this structured approach, but the Board and senior 
leadership team adapted to the circumstances with more frequent 
Board meetings, reforecasts to reflect the reality and anticipated 
impact of the pandemic, and rigorous control of the cost base. 
While short-term measures were actioned to protect the business 
and ensure that it was well positioned for growth as the business 
recovered from the pandemic, the Board and senior management 
did not lose sight of the importance of ensuring that long-term 
prospects for the business were not harmed. This notably included 
ensuring that our employees were protected during the pandemic 
with only a limited number of redundancies and ensuring that 
operations continued with safe working practices in place thereby 
preserving jobs and the supply of our products to end customers.

High standards of business conduct
The Company has put in place a Code of Conduct that is 
communicated to all employees and major third parties setting out 
the behaviours and values expected of Vitec and its people. 
Directors regularly receive updates on the operation of the Code of 
Conduct and there is also an independent whistleblowing service 
to enable employees and third parties to anonymously raise issues 
of concern. The Board considers that its people and operations 
work to the highest standards of business conduct and ensures 
this through regular training in, and clear communication of, the 
Code of Conduct. Any reports of inappropriate behaviour are 
independently investigated and action taken where necessary.

1 

 Employees

Our employees work to the highest professional and 
corporate standards. Our employees are rewarded fairly 
and incentivised to deliver our strategy

We consider our employees to be some of the best in the sector, our 
greatest single asset and critical to our success. Passionate, motivated 
and skilled employees in safe working environments directly contribute 
to successfully delivering our strategy, performance and reputation. 
They are concerned with opportunities for personal development and 
career progression, a safe and inclusive working culture, and the ability 
to deliver great products for our customers.

78

The interests of the Company’s 1,600 employees are considered by 
the Board with regular updates on talent and succession plans. 
The Board and its Remuneration Committee are kept informed on 
employees’ remuneration, benefits (including pension 
arrangements and the all-employee Sharesave Scheme) and 
employee engagement. Caroline Thomson is the independent 
Non-Executive Director with responsibility for employee 
engagement and in 2020 continued with a programme of employee 
engagement, notably involving employees in our Creative Solutions 
Division and this is summarised in more detail on pages 16 and 17. 
Despite the challenges presented by COVID-19, the Company 
undertook greater levels of employee engagement to reassure our 
employees and to ensure their health and wellbeing. This included 
increased levels of communication, employee surveys, ensuring 
that stringent safe working practices were adhered to and 
introducing an Employee Wellness Programme.

The health and safety of all employees is a top priority for the Board 
with robust reporting of accidents and near misses, and corrective 
measures. Management is clear on the importance of a safe 
working environment and the need to constantly improve in this 
area. Details on the processes and performance on Health and 
Safety are detailed on page 45 of this Report. The Board is 
confident that the Company’s employees are its greatest asset in 
delivering the long-term success of the Company.

2 

 Customers

Vitec’s purpose is to enable our customers to capture 
and share exceptional content

Our customers include broadcasters, film studios, photographers, 
independent content creators (“ICCs”) and enterprises, and we 
design, manufacture and distribute high performance products and 
solutions for them. They want to be able to buy the best quality 
products from us to support their image-making experiences, and 
to enable them to capture and share exceptional content.

The Board is kept informed about the wide variety of the Company’s 
customers, their changing needs and trends in their buying 
patterns. In prior years, Directors have had an opportunity to meet 
with our customers at major trade shows such as IBC, NAB, BSC 
and Photokina, which are held in various cities around the world, 
along with scheduled visits to our major customers, such as B&H 
Photo & Video. However, in 2020 due to COVID-19 there was no 
global travel and major trade shows were cancelled. Our sales 
teams adapted to this situation utilising technology to remain in 
close contact with our customers. All major customers are actively 
screened for reputational and financial risks to ensure that there are 
no apparent issues of concern that could reputationally or financially 
damage the Company. Clear terms and conditions are documented 
including service levels, payment terms and working practices.

3 

 Suppliers

We build close and mutually beneficial relationships 
with our suppliers to source the best possible materials

We have a large number of suppliers globally, as the majority of our 
operations are relatively low-volume, small-batch processes. We 
source raw materials from suppliers close to our manufacturing 
operations where possible. The payment of invoices is of prime 
importance to our suppliers.

The Board is kept informed about major third parties the Company 
deals with including suppliers and other third parties such as banks 
and regulators. The integrity of the supply chain is a key 
consideration with robustness of supply an issue that is actively 
managed. COVID-19 demonstrated the importance of this and 
despite some challenges, the Company managed to ensure the 
integrity and robustness of its supply chain throughout the 
pandemic. All major third parties that the Company does business 
with are actively screened for reputational and financial risks to 
ensure that there are no apparent issues of concern that could 
reputationally or financially damage the Company. Clear terms and 
conditions are documented including service levels, payment terms 
and working practices. Banks and regulators are kept informed on 
the Company’s business with regular updates. The Board of 
Directors is expressly clear that the Company strives to comply 
with all its legal obligations in the territories in which it operates. 

4 

 Community and Environment

Doing the right thing for our community and our 
environment is a core part of our values

We have a number of manufacturing and office facilities around the 
world and aim to limit any negative impact on the environment and 
protect the natural resources we rely on, creating long-term 
sustainability for the business. We encourage our employees to 
involve themselves within the local community to foster a 
relationship between our business and local people. We aim to 
positively impact one disadvantaged person for every Vitec 
employee in the communities in which we operate.

Directors are increasingly aware of the need to ensure that the 
Company’s operations, products and services do not adversely 
impact the environment and positively contribute to the 
communities within which the Company operates. The Company 
provides engaging and well-remunerated employment within the 
communities in which it operates, and its operations are focused 
on minimising the Company’s impact upon the environment 
including use of raw materials, natural resources and energy, and 
cutting down on waste and any harmful emissions, components or 
by-products. A corporate responsibility programme is in place 
across each of the Company’s operations with clear objectives in 
place. Further information can be found in the Responsible 
Business section on pages 40 to 53.

5 

 Investors

Our clear strategy is focused on delivering long-term 
growth and value creation

Our investors are our source of capital without whom we could not 
grow and invest for future success. They are concerned with a 
wide range of issues including our financial and operational 
performance, execution of our strategy, governance and 
remuneration matters, environmental and corporate responsibility, 
acquisitions, and capital allocation.

The Board has put in place a proactive investor relations 
programme to provide all shareholders with regular updates on 
financial and operational performance. This includes regular market 
announcements, presentations, face-to-face meetings with 
investors and a detailed investor relations section on the Group 
website. During 2020 with the impact of the pandemic upon the 
business a major concern, the Board has undertaken extra 

communication with our investors to ensure that they remain 
informed on mitigation to address the impact of the pandemic and 
supportive. Directors are clear on their duty to treat all members 
fairly and decisions of the Board are taken with all members’ 
long-term interests in mind. The Chairman explains his approach 
to shareholder engagement in the Governance report on pages 58 
to 59.

Principal decision

The following example demonstrates a principal decision 
taken by the Board in 2020 and how the Board reached its 
conclusion.

Cancellation of the 2020 Final Dividend
In March 2020, the Board was advised that due to the 
COVID-19 pandemic the Group expected to experience 
significantly more disruption than anticipated, not only to end 
user demand but also to the global manufacturing facilities 
(most of which were temporarily shut down) and to the 
Group’s distribution hubs. As a result, substantial actions 
were taken to manage costs and cash, to reinforce the 
financial strength and resilience of the Group and to ensure 
that the business emerged in good shape once the crisis was 
over. As part of the mitigating actions to address the effects 
of the pandemic, the Board considered what the impact 
of cancelling the 2020 final dividend would be, including:

–  The impact of the pandemic on employees with majority 
of sites closed due to global government stay at home 
orders. The Board worked hard to safeguard employees 
while ensuring that operations were able to continue and 
regularly reviewing all communications made to 
employees. The Group also implemented plans to deal 
with the short-term facility closures and fall in demand, 
which included working remotely from home, furlough, 
salary waivers, short-time working and asking employees 
to take annual leave

–  Reduced demand from customers including key event 

cancellations such as the European Football 
Championships and 2020 Olympics, as well as film 
industry cancellations from content creators due to global 
government lockdowns. Online streaming products and 
products allowing remote production capabilities however, 
showed an increased appeal

–  Short-term manufacturing and facility closures due to 

global lockdowns

–  Logistical issues caused by the pandemic and difficulties 

getting products to market

–  Operating costs to fund the business and the unknown 
duration of the pandemic with no certainty around 
recovery of revenue and profitability.

Given the circumstances, the Board concluded at a meeting 
on 24 March 2020 that cancelling the final dividend payment 
in May 2020 gave the Group the best opportunity to protect 
and conserve cash in the business for essential expenditure, 
protecting the livelihoods of its employees and enabling the 
best opportunity for the Group to recover from the COVID-19 
pandemic and to preserve the long-term capabilities of the 
business.

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79

Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report 
Annual statement by Caroline Thomson, 
Chairman of the Remuneration Committee

In 2020 we secured shareholder approval 
to a new Directors’ Remuneration Policy 
and this has been fundamental in enabling 
us to respond to the impact of COVID-19, 
ensuring that we retain, motivate and 
reward executives for restoring the 
business and growing long-term 
shareholder value.

80

Dear Shareholder

Vitec’s Remuneration Report for 2020 comprises three separate 
sections:

–  Section 1 – my annual statement setting out the work of the 
Remuneration Committee in 2020 and priorities for 2021 
particularly in responding to the impact of COVID-19 on 
the business

–  Section 2 – a summary of the Directors’ Remuneration Policy 

Report (“the Policy”) that was approved by shareholders at the 
May 2020 AGM and sets out the Company’s Policy on Directors’ 
remuneration covering the period through to May 2023. This 
Policy will need to be put to shareholders for approval again 
in 2023

–  Section 3 – the 2020 Annual Report on Remuneration sets out 
the remuneration paid to Directors in 2020 as well as details of 
how the Committee intends to implement our Policy for 2021. 
Shareholders will have the opportunity for an advisory vote on 
this report at the 2021 AGM.

A major focus for the Committee at the start of 2020 was finalising 
a new Directors’ Remuneration Policy put to shareholders for 
approval at the 2020 AGM. This involved a detailed review of the 
existing Policy with the Committee’s independent advisor, FIT 
Remuneration Consultants, and consultation with the Company’s 
largest shareholders. The detail of the new Policy is set out on 
pages 83 to 91. At the 2020 AGM shareholders approved the new 
Policy that will cover Directors’ remuneration through to the AGM in 
2023 with 88.7% of shareholders voting in favour of the new Policy. 
The 2019 Annual Report on Remuneration received over 96% of 
votes in favour and we are grateful for the support received.

2020 performance – business context

2020 was a year like no other for Vitec, its employees and wider 
society in general with the impact of COVID-19 felt initially in 
February/March 2020 and escalating as the year progressed.

As the early impact of the pandemic became clear in the first quarter 
of the year, the Board took swift, decisive and stringent measures to 
ensure the wellbeing of our people, to continue supporting our 
customers and to ensure the financial security of the Group, 
positioning it for recovery and growth in 2021 and beyond. Alongside 
the immediate fall in end market demand, we closed the majority of 
our sites as required in order to protect the health and wellbeing of our 
employees and put in place systems that enable those who work in 
roles that can be done from home to do so. As our manufacturing 
sites reopened, we sought to flex production with demand and 
carefully manage inventory levels. Some of the early actions taken 
included postponement of non-essential capital expenditure and 
deferred pay rises, including a 20% salary and fee reduction by the 
Board and senior management from mid-April to the end of July 2020 
and a freeze on all recruitment, as well as reduced non-essential 
operating spend.

During the year we reinforced our liquidity position by accessing the 
Bank of England’s Covid Corporate Finance Facility. We propose to 
repay that in March 2021. The Group used government support to 
limit making permanent headcount reductions. This included £1.2 
million from the UK furlough scheme and we are to repay that money 
shortly. We were able to fully and partially top up the pay of 
employees furloughed in the UK and in other territories including 
Italy. We cancelled the payment of full year and interim dividends for 

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2020. As announced, we have reinstated the final dividend for 2020, 
that subject to approval by shareholders at the 2021 AGM, will be 
paid on 14 May 2021.

conditions based on EPS growth and TSR performance. 
Accordingly, the 2018 LTIP award will lapse on the third anniversary 
of the award on 2 March 2021.

With markets estimated to be 80% closed in April 2020, the Group 
and senior leadership team have worked relentlessly to run the 
business and deliver a financial outturn for 2020 that, while short 
of the tough targets we had set at the start of 2020, is extremely 
creditable with adjusted Group profit before tax (“PBT”) of 
£5.5 million and Group net debt of £90.8 million at the end of 2020. 
The Group’s balance sheet remains strong despite the impact of 
COVID-19. This level of performance has allowed us to pay a 
modest cash bonus to all employees for 2020. We also operated 
our Sharesave scheme for our employees in 2020 which has an 
excellent level of participation across the whole workforce. While 
our share price was hit hard by the pandemic it improved in the 
second half of 2020 and continues to recover. The Board has been 
impressed by the resilience of the Executive Directors and all 
employees and would like to thank them for their performance.

Remuneration outcomes for 2020 performance

As profit targets for 2020 were not met the Executive Directors 
were not eligible for a bonus in respect of financial performance 
measures. The Committee, however, debated at considerable 
length whether any other element of bonus should be paid in 
relation to 2020 particularly given the impact of COVID-19 on the 
business and society in general. On the other hand, the Committee 
felt that management and employees had worked very effectively 
throughout 2020 to deliver the business through the pandemic in 
very difficult circumstances, notably ensuring the health and 
wellbeing of employees and delivering a very creditable financial 
outturn. All other Company employees have been awarded a bonus 
in recognition of their performance for 2020. 

All the Directors during the year took a 20% pay cut for several 
months and the Board took some tough decisions to ensure that the 
Company came through the pandemic well positioned to grow and 
take advantage of our competitive position and to benefit from 
structural changes to the market. Taking all things into consideration, 
the Committee felt that it was important to reward management’s 
performance even though financial targets were not met. The 
Committee therefore decided that bonus payments should be made 
to Stephen Bird and Martin Green in relation to the achievement of 
personal objectives. The payments for 2020 were 22.5% of the 
maximum potential award for both Stephen Bird and Martin Green. 
The assessment of personal objectives for each Executive Director 
is set out on pages 93 to 96 as are the 2020 financial targets. 

The Committee believed that in reaching this decision it was an 
important consideration that the Group had generated an adjusted 
PBT of £5.5 million and that the bonus based on personal 
objectives for 2020 for all Group employees would cost £3.2 million. 
We believe this aligns with the interests of all our stakeholders as 
part of our approach to reward, motivate and retain a talented 
executive team. Executive Directors are required to defer half of 
their earned bonus into the Deferred Bonus Plan (“DBP”) held in the 
form of the Company’s shares for three years ensuring focus on 
long-term growth for the Group.

We have described the approach to assessing performance 
against the personal objectives set out on pages 94 to 95.

Long Term Incentive Plan (“LTIP”) awards made in 2018 to 
Executive Directors did not achieve threshold performance 

The remuneration policy, despite the unprecedented challenges 
faced in 2020 has operated as intended, in terms of the Company’s 
performance and the quantum of remuneration paid to the 
Directors.

Terms of the 2020 LTIP award

As set out in last year’s report, the Committee had intended to 
grant LTIP awards to Executive Directors and senior managers 
subject to EPS and relative TSR conditions. The grant of the award 
was delayed due to the pandemic.

The Committee sought the views of its largest shareholders in 
determining appropriate performance metrics and structure of the 
2020 LTIP award. The general feedback received was that in a very 
uncertain financial market, targets were impossible to set and 
shareholders wanted to ensure that there was a clear and strong 
incentive for executives to achieve a swift recovery in the share 
price. Following a comprehensive shareholder consultation, the 
Remuneration Committee made awards to Executive Directors and 
senior management on 21 September 2020. The awards will vest 
subject to the achievement of performance conditions based on 
absolute share price growth and relative TSR. The Committee will 
also take into account the underlying performance of the Company, 
in particular ROCE performance over the performance when 
determining vesting of awards. Details of the award are set out on 
pages 98 to 99.

The performance measures of the 2020 LTIP award were changed 
from our normal structure but remained within the terms of our 
Directors’ Remuneration Policy, to reflect the impact of the 
pandemic on the business and to drive management in the 
recovery of the business.

For awards to vest in full, Vitec’s share price will need to be £18 or 
higher at the end of February 2023 and Vitec’s relative TSR will 
need to be in the upper quartile of the FTSE 250. A share price at 
vesting of £18 would deliver over £480 million additional 
shareholder value between grant and vesting. Given the stretching 
nature of the targets and the exceptional circumstances the 
Remuneration Committee made awards to the Executive Directors 
of 200% of salary which is the maximum permitted under the 
Directors’ Remuneration Policy.

The Remuneration Committee believes the 2020 LTIP award helps 
to align our Executive Directors and PDMRs with the achievement 
of a strong recovery over the performance period. The structure will 
help reward for significant growth in shareholder value and will drive 
management to that goal.

Share awards made to Executive Directors under the 2020 LTIP 
award are subject to a further two-year holding period following the 
vesting date in September 2023 thereby aligning with the long-term 
interests of shareholders. The Committee retains full discretion to 
reduce the vesting outcome taking into account underlying 
business performance.

The Committee approved Restricted Share Plan (“RSP”) awards in 
2020 for key talent in the Group, excluding the Executive Directors. 
The RSP delivers shares over a three-year period to retain and 
incentivise key talent to deliver on strategic growth initiatives.

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Remuneration report 
(continued)

Implementation of Policy for 2021

Committee priorities for 2021

The Committee felt that for 2021 an increase in base salaries for 
Executive Directors was not appropriate given the continuing 
challenges to the recovery of the business and in light of the bonus 
for 2020’s performance and the enhanced LTIP award in 2020. 
They therefore have received no pay rise while the wider employee 
population received on average an increase of 2.2% for 2021.

The Committee in 2021 will focus on the following matters:

–  Securing shareholder approval at the 2021 AGM for the 2020 

Annual Remuneration Report

–  Granting LTIP awards in 2021 with stretching EPS and TSR 

performance conditions

–  Ensuring that the 2021 Annual Bonus Plan drives performance 
and rewards sustainable growth in the Company and is set 
against appropriate financial targets given the recovery from 
COVID-19

–  We have agreed with the Group Chief Executive that his 

current contractual pension contribution of 20% will be aligned 
with the wider UK workforce pension contribution of 8% by 
1 January 2023. We will finalise the details of implementing 
this during 2021.

Annual General Meeting

We will be putting the Annual Remuneration Report covering 
Directors’ remuneration paid in 2020 to the Company’s 
shareholders for an advisory vote at the 2021 AGM. I encourage 
all shareholders to vote in favour of this resolution.

Caroline Thomson
Chairman, Remuneration Committee
25 February 2021

*  This report provides alternative performance measures (“APMs”) which are not defined 
or specified under the requirements of International Financial Reporting Standards 
(“IFRS”). The Group uses these APMs to improve the comparability of information 
between reporting periods and Divisions, by adjusting for certain items which impact 
upon IFRS measures, to aid the user in understanding the activity taking place across 
the Group’s businesses. APMs are used by the Directors and management for 
performance analysis, planning, reporting and incentive purposes. A summary of 
APMs used and their closest equivalent statutory measures is given in the Glossary on 
pages 180 and 181.

Fees paid to the Chairman and Non-Executive Directors were also 
not increased for 2021.

The 2021 Annual Bonus Plan has been designed to ensure that it 
motivates Executive Directors to deliver against challenging targets 
for 2021 driving the recovery of the business following the 
pandemic. Its structure retains the same combination of financial 
targets (Group adjusted profit before tax* and operating cash flow* 
generation) and personal objectives as used in previous years. 
Given the uncertainties of 2021 and the importance of cash 
generation, the Committee will use its powers under the Policy 
Report to structure the 2021 Annual Bonus Plan so that Profit and 
Cash Conversion measures are independently assessed, but also 
ensuring that the best interests of shareholders are preserved. 
Financial targets and personal objectives for the 2021 Annual 
Bonus Plan, against which actual performance will be measured, 
will be disclosed in the 2021 Remuneration Report.

The Committee intends that the LTIP awards for 2021 will revert to 
the structure before the pandemic and be based on the Company’s 
EPS and TSR performance ranked against a comparator group. 
However, for the EPS performance condition, representing 67% 
of the award, we propose a challenging EPS performance corridor 
to reflect the ambitions of the 2020 award and uncertainty of 
recovering the business from COVID-19. We therefore propose an 
adjusted EPS corridor with threshold set at 60 pence and a stretch 
set at 100 pence for the year ended 31 December 2023 with a 
straight line progression in between. 33% of the award will be 
measured using the Company’s TSR performance compared to 
the constituents of the FTSE 250 index (excluding financial services 
companies and investment trusts). As before we will also operate 
a ROCE underpin on the 2021 LTIP award. To reflect the 
exceptionally high standard of performance that the targets will 
require, the continuing challenges faced by the Executive team in 
recovering the business and the stretch nature of the EPS targets 
while providing a strongly motivating incentive to grow shareholder 
value, we will also on an exceptional basis, award LTIPs to 
the Executive Directors at a value of 200% of base salary.

The Committee also took into account the promising performance 
of the Company’s share price, particularly in the weeks following 
the end of the financial year. Some shareholders may question 
why an enhanced award was necessary for the second successive 
year. In our view, the uncertainties of the pandemic will continue for 
some time and we believe in the power of well-designed incentives 
to focus the Executive Directors on value-creating activity, to 
reward them for delivering and to retain them over the next few 
years when we expect the scale of the commercial challenges 
and the demands on the executive team to be great. The shares 
will only vest if the Company performs and our shareholders 
also benefit.

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Remuneration report
Remuneration Policy report 

2020 Remuneration Policy report

The following is a summary of the Policy that covers remuneration for Directors of the Company for a three-year period from the 
Company’s AGM on 27 May 2020 until the 2023 AGM. The full Policy, as approved by shareholders, is available on the Company’s website 
and is contained in the 2019 Annual Report. Should there be any need to change the Company’s Policy ahead of the 2023 AGM, 
shareholders will be asked to approve a revised Policy.

This Report contains further information required under the Listing Rules and the 2018 UK Corporate Governance Code.

Element of 
remuneration

Purpose and link 
to strategy

Operation

Base salary

Base salary is set at a 
level to secure the 
services of talented 
Executive Directors 
with the ability to 
develop and deliver a 
growth strategy.

Benefits

To provide Executive 
Directors with 
ancillary benefits to 
assist them in 
carrying out their 
duties effectively.

Fixed contractual cash amount 
usually paid monthly in arrears.

Normally reviewed annually, with 
any increases taking effect from 1 
January each year, although the 
Committee may award increases at 
other times of the year if it considers 
it appropriate.

This review is dependent on 
continued satisfactory performance 
in the role of an Executive Director. It 
also includes a number of other 
factors, including experience, 
development and delivery of Group 
strategy and Group profitability, as 
well as external market conditions 
and pay awards across the 
Company.

Executive Directors are entitled to a 
range of benefits including car 
allowance, private health insurance 
and life assurance.

Other ancillary benefits may also be 
provided where relevant, such as 
income protection, expatriate travel 
or accommodation allowances.

Executive Directors are entitled to 
participate on the same terms as all 
employees in the Sharesave Plan or 
any other relevant all-employee 
share plan.

Performance 
measures

Not applicable

Not applicable

Maximum opportunity

The Committee has not set a maximum level 
of salary and the Committee will usually 
award salary increases in line with average 
increases awarded across the Company.

Larger increases may, in certain 
circumstances, be awarded where the 
Committee considers that there is a genuine 
commercial reason to do so, for example:
–  where there is a significant increase in 
the Executive Director’s role and duties
–  where an Executive Director’s salary falls 
significantly below market positioning
–  where there is significant change in the 
profitability and/or size of the Company 
or material change in market conditions 
and

–  where an Executive Director was 

recruited on a lower than market salary 
and is being transitioned to a more 
market standard package as he or she 
gains experience.

There is no maximum level of benefits set, 
given that the cost of certain benefits will 
depend on the individual’s particular 
circumstances. However, benefits are set at 
an amount which the Committee considers 
to be appropriate, based on individual 
circumstances and local market practice.

Executive Directors’ participation in the UK 
all-employee Sharesave Plan is capped by 
the rules of the Sharesave Plan (currently 
£350 per month maximum). An International 
Sharesave Plan also operates for non-UK 
employees.

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Maximum opportunity

Performance measures

An absolute maximum of 
125% of base salary to be 
paid in each year.

Measures and targets for the 
annual bonus are set annually by 
the Committee.

Currently, half of the annual bonus 
is based on the achievement of 
annual targets set against the 
Group’s adjusted profit before tax*, 
with the remainder based on the 
achievement of annual personal 
objectives and achievement of 
annual targets set against the 
Group’s operating cash flow* 
generated as a percentage of 
adjusted operating profit* (25%).

The Committee reserves the right 
to vary these proportions and also 
the measures annually to ensure 
the annual bonus remains 
appropriate and challenging.

Targets are measured over a 
one-year period. Payments range 
between 0% and 125% of base 
salary for threshold and maximum 
performance.

Awards granted under the Deferred 
Bonus Plan are not subject to any 
performance conditions.

Remuneration report
Remuneration Policy report 
(continued)

Element of 
remuneration

Purpose and link 
to strategy

Operation

Annual bonus

To provide a 
material incentive to 
drive Executive 
Directors to deliver 
stretching strategic 
and financial 
performance and to 
grow long-term 
sustainable 
shareholder value.

Half of any earned 
annual bonus (after 
tax) is deferred into 
the Deferred Bonus 
Plan held in the form 
of shares and 
focuses the 
Executive Director 
on long-term value 
delivery and growth.

Paid annually based on performance 
in the relevant financial year. The 
amount is determined based on 
published full year results after the 
financial year end.

Award levels and performance 
measures are reviewed annually. The 
Committee ensures that performance 
measures remain aligned to the 
Company’s business objectives and 
strategic priorities for the year.

Up to half of the annual bonus paid 
(after tax) is deferred into awards 
under the Deferred Bonus Plan for a 
period of three years on a mandatory 
basis unless the Committee 
determines an alternative deferral 
period is appropriate. Awards may be 
granted in the form of conditional 
awards, nil-cost options, forfeitable 
shares or similar rights. After a period 
of three years, the awards vest in the 
form of shares in the Company.

The Committee retains full discretion 
to amend the bonus payout (upwards 
or downwards), if in its opinion any 
calculation of payout does not 
produce a fair result for either the 
individual or the Company, taking into 
account the overall business 
performance of the Company. Any 
such use of discretion will be clearly 
reported in the next published 
Remuneration Report.

Participants may also receive the value 
of any dividends which would have 
been paid on shares in respect of 
which the award vests, which may be 
calculated assuming reinvestment of 
the dividends in the Company’s shares 
on a cumulative basis. Such dividends 
are paid out in the form of additional 
shares in the Company. 

In the event of any material 
misstatement of the Company’s 
financial results, serious reputational 
damage to the Company caused by a 
breach of the Company’s Code of 
Conduct or otherwise, a miscalculation 
or an assessment of any performance 
conditions that was based on incorrect 
information, the occurrence of an 
insolvency or administration event, 
malus and clawback provisions may 
apply for three years from the date of 
payment of any bonus or the grant of 
any deferred bonus share award 
permitting the Committee to reduce, 
cancel or impose further conditions on 
awards.

84

Element of 
remuneration

Purpose and link 
to strategy

Operation

Maximum opportunity

Performance measures

Long Term 
Incentive Plan 
(“LTIP”)

To provide a 
long-term 
performance and 
retention incentive 
for the Executive 
Directors involving 
the Company’s 
shares.

To link long-term 
rewards to the 
creation of 
long-term 
sustainable 
shareholder value 
by way of delivering 
on the Group’s 
agreed strategic 
objectives.

The maximum value of 
shares over which awards 
may be granted in respect 
of each year is 150% of 
base salary (although 
200% is permitted in 
exceptional circumstances 
determined by the 
Committee).

LTIP awards may be based on 
financial and/or share price-based 
performance conditions as 
determined from time to time by 
the Committee. The Committee will 
determine the choice of measures 
and their weighting prior to each 
grant and reserves the right to 
change the balance of the 
measures as it deems appropriate, 
such that no measure accounts for 
less than 25% of the total award.

Currently, 33% of the award is 
subject to the Company’s Total 
Shareholder Return compared to a 
comparator group measured over 
a three-year performance period. 
67% of the award is subject to 
targets set against growth 
(adjusted by the Committee as it 
considers appropriate) in the 
Company’s adjusted basic 
earnings per share over the same 
three-year performance period. 
The Remuneration Committee 
additionally adopts a discretionary 
underpin on vesting of the LTIP, 
whereby the Committee will assess 
the Group’s underlying 
performance in finalising vesting 
outcomes. In particular, the 
Committee will assess the Group’s 
ROCE performance when 
approving outcomes under the 
EPS element of awards.

At threshold, 25% of the award will 
vest, increasing on a straight-line 
basis up to 100% for performance 
in line with maximum. Below 
threshold none of the award will 
vest.

There is no retesting of any 
performance measure.

Under the LTIP, awards are made over 
a fixed number of shares, which will 
vest based on the achievement of 
performance conditions over a 
performance period of, unless the 
Committee determines otherwise, at 
least three years. The performance 
conditions are set by the Committee at 
the start of the performance period. 
Awards can take the form of a 
conditional award of shares, a nil-cost 
option or similar rights.

Awards may be settled in cash (for 
participants in territories that prohibit 
settlement in shares).

Participants may also receive the value 
of any dividends which would have 
been paid on shares in respect of 
which the award vests, which may be 
calculated assuming reinvestment of 
the dividends in the Company’s shares 
on a cumulative basis.

The Committee retains full discretion 
to amend the vesting outcome 
upwards or downwards if, in its 
opinion, any calculation or payout 
does not produce a fair result for either 
the individual or the Company, taking 
into account the overall business 
performance of the Company. Any 
such use of discretion will be clearly 
reported in the next published 
Remuneration Report.

For Executive Directors, awards are 
normally subject to a mandatory 
two-year holding period for any shares 
that vest.

In the event of any material 
misstatement of the Company’s 
financial results or serious reputational 
damage to the Company caused by a 
breach of the Company’s Code of 
Conduct or otherwise, a 
miscalculation of an assessment of 
any performance conditions that was 
based on incorrect information, the 
occurrence of an insolvency or 
administration event, malus and 
clawback provisions may apply for up 
to three years from the vesting of an 
award permitting the Committee to 
reduce or impose further conditions 
on awards.

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Element of 
remuneration

Purpose and link 
to strategy

Operation

Maximum opportunity

Performance measures

Pension 
contribution

Usually paid monthly in arrears.

Executive Directors may receive a 
contribution into the Company’s 
Defined Contribution Plan, a 
personal pension arrangement and/
or a payment as a cash allowance.

To provide a benefit 
comparable with 
market rates, 
helping with the 
recruitment and 
retention of talented 
Executive Directors 
able to deliver a 
long-term growth 
strategy.

Not applicable.

Stephen Bird currently 
receives a pension 
contribution of 20% of base 
salary. Martin Green and 
any subsequently 
appointed Executive 
Director receives a pension 
contribution of 8% of base 
salary which is in line with 
pension contributions 
provided to the wider UK 
employee workforce. The 
Committee has agreed that 
Stephen Bird’s pension 
contribution will change to 
8% of base salary on 1 
January 2023, being 
aligned with the wider UK 
employee workforce.

Salary is the only 
pensionable element of 
Executive Director 
remuneration.

Notes to the Remuneration Policy table for 
Executive Directors
Under the Company’s share plans the Committee may: (1) in the 
event of any variation of the Company’s share capital, demerger, 
delisting, special dividend or other event which may affect the price 
of shares, adjust or amend awards in accordance with the terms of 
the plan; and (2) amend a performance condition if an event occurs 
which causes it to consider an amended condition would be more 
appropriate and not materially less difficult to satisfy. Any such 
amendment would be reported in a subsequent remuneration 
report.

Legacy plans
The Committee reserves the right to make any remuneration 
payments and payments for loss of office notwithstanding that they 
are not in line with the Policy set out above where the terms of the 
payment were agreed: (1) before the Policy came into effect; or (2) 
at a time when the relevant individual was not a Director of the 
Company and, in the opinion of the Committee, the payment was 
not in consideration for the individual becoming a Director of the 
Company. For these purposes payments include the Committee 
satisfying awards of variable remuneration and, in relation to an 
award over shares, the terms of the payment are agreed at the time 
the award is granted.

Shareholding requirements (including post-employment)
Executive Directors during their tenure are expected to build a 
shareholding in the Company representing 200% or more of their 
base salary. All net of tax vested LTIP awards, DBP awards and 
exercised Sharesave options should be retained by the Executive 
Director until this requirement has been met. This level of 
shareholding aligns Executive Directors with the interests of 
shareholders and ensures that Executive Directors are focused on 
long-term shareholder value.

Post-employment, Executive Directors are expected to maintain a 
material level of shareholding in the Company at least for two years 
from the date of departure made up of the following elements:

–  Awards held under the DBP will only vest on their normal vesting 
dates and will not be accelerated to the date of departure. Upon 
vesting, such shares are to be retained until at least the second 
anniversary of the departure date

–  For an Executive Director who is a good leaver, LTIP awards will 
vest on their normal vesting date and be subject to performance 
testing, pro rata treatment to the date of leaving and be subject 
to a two-year holding period (subject to that two-year holding 
period not being beyond two years from when the individual 
ceased to be an Executive Director)

–  Awards that have already vested under the LTIP are normally 
subject to a two-year holding period following vesting (but not 
longer than two years from the date of departure)

–  For the avoidance of doubt, any shares purchased by an 

Executive Director using their own personal funds will not be 
subject to this post-employment shareholding policy. 

The Chairman and Non-Executive Directors are not subject to any 
such shareholding requirement. However, they are encouraged to 
hold shares in the Company. Details of shares held by the 
Chairman and Non-Executive Directors are set out on page 101.

Performance measures
The Annual Bonus Plan is based on both personal and financial 
measures. Typically, the majority of the bonus will be based on 
financial measures such as Group adjusted profit before tax*. The 
measures have been chosen to provide a balance between 
incentivising the delivery of the Group’s key financial priorities in any 
particular year and important individual strategic objectives. The 
Committee may vary the specific measures and targets year-on-
year to ensure that they reflect the key financial and strategic 

86

priorities for the Company in any given year. The selection of measures and the setting of targets takes into account the Company’s 
business priorities and risk appetite.

LTIP awards traditionally are based 67% on adjusted basic Earnings Per Share* growth and 33% on TSR performance against a specific 
comparator group. The Committee considers these to be important measures of performance for the Company over the longer term. 
While TSR links a portion of the LTIP to the creation of value for shareholders, adjusted basic Earnings Per Share* growth is a Key 
Performance Indicator for the Group with the combination providing an appropriate balance between growth and returns. The Committee 
has also adopted a discretionary underpin on vesting of the LTIP, whereby the Committee will assess the Group’s underlying performance 
in finalising vesting outcomes. In particular, the Committee will assess the Group’s ROCE performance when approving outcomes under 
the EPS element of awards. While the Committee does not disclose a formulaic target in advance, the Committee will ensure that it 
provides full retrospective disclosure around its decision-making process, including a summary of the ROCE trajectory over the 
performance period. The Committee will measure ROCE using a standard definition of adjusted operating profit* divided by average total 
assets, current liabilities excluding the current portion of interest bearing borrowings and non current lease liabilities. Any changes to these 
measures will be aligned with the long-term strategy of the Group. In 2020, given the impact of COVID-19 on the business, the Committee, 
after consulting with our major shareholders, adjusted the performance conditions tied to the 2020 LTIP award. In summary, this was 
based on share price growth and the Company’s TSR performance. Full details of this are set out on page 98 of this Report.

Provisions for the withholding and recovery of sums from the Directors (malus and clawback) are as set out on page 109.

Remuneration Policy table for the Chairman and Non-Executive Directors

The table below sets out a description of the Chairman and Non-Executive Directors’ remuneration.

Neither the Chairman nor the Non-Executive Directors participate in any Annual Bonus Plan or the Company’s share plans.

Role

Purpose

Operation

Chairman

To recruit and retain an independent Non-Executive 
Chairman reflecting the responsibilities and time 
commitment for the role. To lead an effective Board 
enabling delivery on the Group’s growth strategy and 
creation of long-term sustainable shareholder value.

While the Board has not set a maximum level of fee payable 
to the Chairman, the Board will review the level of fee paid 
usually on an annual basis and determine whether that is 
sufficient in terms of market conditions and also the time 
commitment for the role.

Non-
Executive 
Director

To recruit and retain independent Non-Executive Directors 
reflecting the responsibilities and time commitment for the 
role to contribute to an effective Board and to deliver on 
the Group’s growth strategy and creation of long-term 
sustainable shareholder value.

The Chairman’s fee is an all-inclusive consolidated amount. It 
is paid in cash, not shares, usually on a monthly basis in 
arrears.

Fees are benchmarked against FTSE-listed companies of a 
similar size and complexity to Vitec. Any future increases will 
take into account the need to ensure that the fee remains 
competitive and reflects the time commitment for the role.

The Chairman’s remuneration also covers his chairmanship 
of the Nominations Committee.

Fees paid to Non-Executive Directors of the Company 
consist of the following:
–  A base fee
–  An additional fee for the role of the Senior Independent 

Director and

–  An additional fee for chairing Board Committees or for the 
designated Non-Executive Director tasked with oversight 
of employee engagement.

Fees are usually reviewed annually and are benchmarked 
against FTSE-listed companies of a similar size and 
complexity to Vitec. All fees are paid in cash, not shares, 
usually on a monthly basis in arrears.

Benefits

To reimburse Non-Executive Directors for reasonable 
expenses incurred and bear any costs associated with tax, 
where relevant.

Expenses are reimbursed as and when incurred relating to 
the Company’s business (including travel and hotel 
accommodation).

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Remuneration Policy report 
(continued)

Illustrative remuneration performance scenarios

The following charts set out scenarios for the remuneration of Stephen Bird and Martin Green for 2021 in line with the Policy. This includes 
scenarios for full vesting of LTIP awards based on an award at 200% of salary, with one chart showing no share price appreciation and 
one chart showing a 50% appreciation in share price. There was also no increase given for base salaries in 2021, due to the Company 
responding to the COVID-19 pandemic:

Stephen Bird
Basic remuneration 

Minimum base salary

£474,629 (79%)

Benefits

£32,787 (5%)

Pension (20% of salary)

£94,926 (16%)

Total fixed pay (minimum)

£602,342

Martin Green
Basic remuneration 

Minimum base salary

Benefits

Pension (8% of salary)

£355,000 (87%)

£26,391 (6%)

£28,400 (7%)

Total fixed pay (minimum)

£409,791

On-target performance (no share price appreciation): 

On-target performance (no share price appreciation): 

Fixed pay

Annual bonus

LTIP 

£602,342 (53%)

£296,643 (26%)

£237,315 (21%)

Fixed pay

Annual bonus

LTIP 

Total on target pay

£1,136,300

Total on target pay

£409,791 (51%)

£221,875 (27%)

£177,500 (22%)

£809,166

Maximum pay (no share price appreciation): 

Maximum pay (no share price appreciation): 

Fixed pay

Annual bonus

LTIP 

£602,342 (28%)

£593,286 (28%)

Fixed pay

Annual bonus

£949,258 (44%)

LTIP 

Total maximum pay 

£2,144,886

Total maximum pay 

£409,791 (26%)

£443,750 (28%)

£710,000 (46%)

£1,563,541

Maximum pay (including 50% share price
appreciation for LTIP award): 

Maximum pay (including 50% share price 
appreciation for LTIP award): 

Fixed pay

Annual bonus

LTIP 

Total maximum pay 

£602,342 (23%)

£593,286 (23%)

Fixed pay

Annual bonus

£409,791 (21%)

£443,750 (23%)

£1,423,887 (54%)

LTIP 

£2,619,515

Total maximum pay 

£1,065,000 (56%)

£1,918,541

The illustrations are based on the following assumptions:

–  Fixed pay – base salary as at 1 January 2021

–  The total value of benefits received in the year ended 

31 December 2020 which include car allowance, private 
healthcare, income protection and any Sharesave options 
granted during 2020

–  Pension contribution of 20% for Stephen Bird and 8% for Martin 

Green

–  Annual bonus

–  At minimum – nil
–  On target – 50% of maximum payout (i.e. 62.5% of base 

salary)

–  At maximum – 100% of the maximum payout (i.e. 125% of 

base salary)

–  LTIP

–  At minimum – nil
–  On target – 25% vesting under the LTIP (i.e. 50% of base 

salary) and set out at face value, with no share price growth 
or dividend assumptions

–  At maximum – 100% of the maximum payout (i.e. 200% of 
base salary) and set out at face value, with no share price 
growth or dividend assumptions

–  At maximum with share price appreciation – 100% of the 

maximum payout (i.e. 200% of base salary) and showing a 
50% appreciation in the share price over the vesting period. 

88

Consideration of employment conditions 
elsewhere in the Company

The Committee, when determining Executive Directors’ 
remuneration, takes into account remuneration and employment 
terms and conditions, including levels of pay for all employees of 
the Company. The Committee is kept informed of:

–  Salary increases for the general employee population 

–  Company-wide benefits including pensions, share incentives, 

bonus arrangements and other ancillary benefits 

–  Overall spend on annual bonus 

–  Participation levels and outcomes in the Annual Bonus Plan and 

the LTIP.

When setting the remuneration of the Executive Directors, the 
Committee has regard to general employment terms and 
conditions within the Company as set out above. However, it is 
recognised that the roles and responsibilities of Executive Directors 
are such that different levels of remuneration apply, with a greater 
proportion of remuneration tied to the financial performance of the 
Company. The Committee did not consult with the Company’s 
employees when drawing up the Directors’ remuneration policy set 
out in this report. Caroline Thomson is the Non-Executive Director 
with responsibility for employee engagement and as part of that 
role is informed on remuneration issues for the wider Group 
workforce and keeps the Board fully updated. The detail of this role 
is given on pages 16 and 17 of this Annual Report.

Policy on outside appointments

The Committee believes it is beneficial both for the individual and 
the Company for an Executive Director to take up one external 
non-executive appointment. Remuneration received by an 
Executive Director in respect of such an external appointment 
would be retained by the Director. Stephen Bird is an independent 
non-executive director of Dialight plc. In this role he receives a 
basic fee of £38,500 per annum and an additional £4,675 per 
annum in the role of senior independent director. Under the terms 
of his service contract, Martin Green, with the agreement of the 
Chairman and Group Chief Executive, may take up one external 
non-executive appointment of a listed company. As of the date of 
this report Martin Green had not taken up any such external 
non-executive appointment.

Remuneration Policy for senior managers and 
other employees of the Company

The remuneration policy for senior managers in the Company is 
similar to that of the Executive Directors other than the quantums 
are lower. They will participate in the Annual Bonus Plan with the 
same structure as the Executive Directors, as well as the LTIP or 
participation in a Restricted Share Plan, and therefore a significant 
element of their remuneration is dependent upon the financial 
performance of the Company and the Company’s share price in 
addition to individual performance.

Remuneration for all other employees is set taking into account local 
market conditions to ensure that pay and benefits attract and retain 
employees in those local markets and help deliver the Group’s agreed 
strategy. A large proportion of employees are able to participate in 
bonus plans that are tied to Company, Divisional and business unit 
financial performance as well as individual performance against 
personal objectives. The structure of bonus plans varies across the 
employee workforce to achieve different objectives.

Full-time employees of the Company in all of the territories of the 
UK, US, Italy, France, Germany, Israel, Australia, New Zealand, 
Japan, Hong Kong, Singapore and Costa Rica are able to 
participate in an all-employee Sharesave plan granting employees 
an option to save and purchase a limited number of shares in the 
Company at a discount to the market price at the time an offer of 
the plan is made. Further information on this plan is given on pages 
47 and 102 of this Annual Report. In 2020, up to 70 senior 
managers participated in a Restricted Share Plan (“RSP”) 
(excluding Executive Directors). The RSP awards shares to key 
employees over a three-year vesting period and helps retain and 
motivate key talent to deliver on the Group’s strategic growth 
objectives.

All full-time employees are also offered membership of a pension 
scheme upon joining the Company which is compliant with local 
legal requirements. In the UK, employees are able to join a defined 
contribution pension plan with the employer making an 8% fixed 
contribution and the employee required to make a minimum 
contribution of 4%. The pension contribution is based on base 
salary only.

The Remuneration Committee is kept informed on remuneration 
policy and arrangements for the wider employee population with 
regular updates to enable it to stay informed and to assist in setting 
Executive Directors’ remuneration.

Approach to recruitment remuneration

The Committee’s Policy is to seek to recruit Directors with the 
requisite skill and experience to lead the business and grow the 
value of the Company over the long term. Generally, pay on 
recruitment will be consistent with the Policy for Executive Directors 
as set out in the Policy table and set at a level to reflect overall 
responsibilities.

The Committee has the flexibility to set the salary of a new 
Executive Director at a lower level initially, with a series of planned 
increases implemented over the following years to bring the salary 
to the desired level. Consistent with the regulations, any cap on 
base salary does not apply. Benefits will be consistent with the 
Remuneration Policy. Certain additional benefits may be provided 
such as relocation expenses or allowances. The pension 
contribution for a new Executive Director will be in line with the UK 
workforce contribution rate (currently 8% of base salary).

However, the Committee may, in its absolute discretion, include 
remuneration components or awards which are not specified in the 
Policy table, subject to the maximum level of variable pay set out in 
the following paragraph, where this facilitates the hiring of 
candidates of an appropriate calibre and skillset to deliver on the 
Group’s strategy. The Committee will ensure this is only done where 
there is a genuine commercial need, and where this is in the best 
interests of the Company and its shareholders. The Committee 
does not intend to use this discretion to make a non-performance 
related payment (for example a “golden hello” payment).

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Remuneration Policy report 
(continued)

The absolute maximum level of variable pay will be 325% of base salary (excluding any buy-out awards) which is in line with the 
Remuneration Policy set out on the previous page. This comprises up to 125% of base salary under the Annual Bonus Plan and up to 
200% of base salary under the Company’s LTIP.

In certain circumstances, the Committee may need to make payments or awards to an executive in respect of buying-out remuneration 
arrangements relinquished on leaving a previous employer. When doing so, the Committee will aim to do so broadly on a like-for-like basis 
with a fair value no higher than the awards foregone. It will take a number of relevant factors into account which may include any 
performance conditions attached to these awards and the time at which they would have normally vested. These payments or awards are 
excluded from the maximum level of variable remuneration referred to above.

In the event of any such treatment, the Committee will explain in the next Annual Remuneration Report the rationale for the relevant 
arrangements.

Executive Directors’ service contracts

The Executive Directors’ service contracts are as follows:

Stephen Bird, Group Chief Executive – 
appointed on 14 April 2009

Martin Green, Group Finance Director –  
appointed on 4 January 2017

Date of contract

Notice period from the 
Company to the Executive

Notice period from the 
Executive to the Company

28 January 2009

12 months

6 months

10 February 2020

12 months

6 months

The terms of the service contracts for Executive Directors do not provide for pre-determined amounts of compensation in the event of 
early termination by the Company. The Remuneration Committee’s Policy in the event of early termination of employment is set out below.

Policy on payment for loss of office

Executive Directors’ notice periods under service contracts are summarised in the table above. The Committee believes that the Company’s 
Policy on payment for loss of office and the structure of notice periods is sufficient to ensure that the Executive Director has security of tenure 
and also that the Company has sufficient retention and notice periods to enable an orderly process for succession planning. In the 
Committee’s opinion, any shorter notice period would not be in the Company’s best interests and would risk the stable running of its 
operations. The Committee, however, will not give any Executive Director a service contract of greater than 12 months’ notice.

In the event of termination of office, the Committee will consider the circumstances including notice period contained within the service 
contract, the circumstances surrounding the termination notably including the individual’s performance and what is considered to be in the 
Company’s best interests. The terms of service contracts do not provide for pre-determined amounts of compensation in the event of early 
termination of employment. The Committee maintains full discretion at how to treat each such termination upon its merits when trying to 
mitigate the cost of termination but ultimately honouring contracted terms. Dealing with each specific element of remuneration for an 
Executive Director this would mean the following:

–  Base salary, pension and other benefits (including legal fees and outplacement costs) – These will be paid for the notice period, 
subject to being mitigated if the Executive Director finds other suitable employment. This means that each element will continue to be 
paid on a monthly basis in arrears during the notice period either to the end of the notice period or if earlier to the point at which the 
Executive Director finds other suitable employment or a mutually agreed date within the notice period. Although not covered by the 
service contract, the Company will pay reasonable legal expenses and any recruitment outplacement costs to assist the Executive 
Director in their exit. The Committee will determine the reasonableness of such costs keeping in mind shareholders’ best interests.

–  Annual Bonus Plan – As a general rule, Executive Directors have no entitlement to a bonus payment in the event that they cease to be 
employed. However, they may be considered for a bonus payment in certain good leaver circumstances. In such cases the Committee 
will generally pro rate an annual bonus to the date of termination and the payment of the annual bonus will usually be dependent upon 
the satisfaction of financial performance conditions and an assessment of the achievement of personal objectives up to the point of 
leaving the Company. The Committee reserves an absolute discretion in circumstances which it considers appropriate to enable a full 
year’s annual bonus to be paid in full to an Executive Director in accordance with the limits and rules of the Annual Bonus Plan applying 
to the Executive Director.

–  Long Term Incentive Plan – Awards granted under the Company’s LTIP are generally treated as follows: if a participant ceases office 
or employment with the Group his/her award will lapse unless he/she is deemed to be a good leaver or dies in service. An individual is 
a good leaver if he/she ceases employment because of ill-health, injury, disability, the sale of the employing company or business out of 
the Group or for any other reason at the Committee’s discretion, for example early retirement, but expressly not for where a participant 
is summarily dismissed. Except in the case of death (where awards vest following death, unless the Committee determines otherwise), 
awards will normally vest on the normal vesting date, unless the Committee determines that awards should vest at the time the 
individual ceases employment. The Committee, when determining the level of an award to vest, will take into account satisfaction of 
relevant performance conditions tied to the award and the period of time that has elapsed since the award was granted until the date of 
cessation of employment.

90

 
–  Deferred Bonus Plan – Awards under the DBP will vest on 

their normal vesting date (unless the Committee determines that 
awards should vest on the individual’s cessation of employment) 
except in the case of: (1) death – when awards will vest following 
an individual’s death; and (2) gross misconduct – when awards 
will lapse.

When negotiating the exit package of an Executive Director, the 
Committee will ultimately aim to mitigate the cost of any termination 
payment while also fairly treating the Executive Director, honouring 
the terms of a service contract and acting in the Company’s best 
long-term interests. The Committee will, upon reaching an 
agreement with an Executive Director on the terms of termination, 
publish details both with an announcement and with details 
published in the subsequent Remuneration Report and this will 
include an explanation of any use of discretion. No Director left the 
Company in 2020 and so no details are reportable for 2020.

Change of control

In the event of a change of control of the Company, LTIP and DBP 
awards will vest with the Committee taking into account, in the 
case of LTIP awards, the extent to which the relevant performance 
conditions have been satisfied and, unless the Committee 
determines otherwise, the period of time that has elapsed since 
grant. In the event of a winding-up of the Company, demerger, 
delisting, special dividend or other event that may affect the share 
price, the Committee may also allow awards to vest on the same 
basis.

Chairman and Non-Executive Directors

The Chairman and Non-Executive Directors do not have service 
contracts but serve under letters of appointment.

The initial period of their appointments is three years but their 
appointments may, by mutual consent and with the approval of the 
Nominations Committee and the Board, be extended for a further 
three years. Appointments may be extended beyond six years by 
mutual consent and with the approval of the Nominations 
Committee and the Board, if it is in the interest of the Company to 
do so. Under the letters of appointment notice can be given by 

either party upon one month’s written notice. Apart from the 
disclosure under the Policy table for the Chairman and Non-
Executive Directors there are no further obligations which could 
give rise to a remuneration or loss of office payment under the 
letters of appointment. All the Non-Executive Directors and 
Chairman (as well as the Executive Directors) are subject to annual 
reappointment by the shareholders at the AGM.

Copies of the Executive Directors’ service contracts, Chairman’s 
and each Non-Executive Director’s letters of appointment are 
available on our website at www.vitecgroup.com.

Consideration of shareholder views

The Committee has continued to take into account the views of its 
shareholders concerning the Policy on remuneration of Directors.

The Company received 89% support for the Remuneration Policy 
Report at the 2020 AGM and over 96% support for the 2019 
Annual Report on Remuneration at the 2020 AGM, indicating a 
strong level of support for the structure of Directors’ remuneration.

During 2020, the Committee took into account feedback given by 
major shareholders on the proposed structure of the 2020 Policy 
Report with that Policy submitted and approved at the May 2020 
AGM. In addition, the Committee consulted with its major 
shareholders on the proposed structure of LTIP awards for 2020 
given the impact of COVID-19 upon the Company. This consultation 
involved a letter to each major shareholder setting out the 
proposed quantum and performance conditions for 2020 LTIP 
awards. In light of this feedback, the structure of 2020 LTIP awards 
was changed with awards made on 21 September 2020. The 
details are set out on pages 98 and 99 of this report. 

The Committee would engage with shareholders ahead of any 
material change to the Policy for the Company relating to its 
Directors and would also engage with shareholders should there 
be a material level of dissatisfaction from shareholders with 
Directors’ remuneration. A material level of dissatisfaction from 
shareholders would be more than 20% of shareholders voting 
against, or abstaining on, a vote related to Directors’ remuneration.

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Annual report on remuneration

This Annual Report on Remuneration together with the Annual Statement will be put to an advisory vote at the AGM to be held on 
Thursday, 6 May 2021.

Directors’ single figure of total remuneration (audited)

The following table sets out the single figure of total remuneration for Directors for the financial years ended 31 December 2020 and 2019:

Stephen Bird

2020

2019

Martin Green

2020

2019

Salary/fees 
£

Benefits(1) 
£

Pension(2) 
£

Annual bonus(3) 
£

LTIP(4) 
£

Total

Total Fixed 
remuneration

Total Variable 
remuneration

 446,223 

 32,787 

 89,245 

133,489

0

701,744

 568,255 

133,489

 463,053 

 29,078 

 92,611 

 124,445 

 442,671 

 1,151,858 

 584,742 

 567,116 

 331,549 

 26,391 

 28,500 

99,843

0

486,283

 386,440 

99,843

 298,669 

 25,961 

 44,800 

 81,201 

 261,131 

 711,762 

 369,430 

 342,332 

Kath Kearney–Croft  
(left 13 September 2019)(5)

2020

2019

 18,459 

0

0

 325,694 

 23,286 

 48,854 

Ian McHoul  
(appointed 25 Feb 2019)

2020

2019

Christopher Humphrey

2020

2019

Caroline Thomson

2020

2019

Richard Tyson

2020

2019

Duncan Penny

2020

2019

John McDonough  
(left 21 May 2019)

2020

2019

TOTAL

2020

2019

 159,826 

 116,413 

 65,105 

 68,000 

 62,285 

 65,000 

 48,183 

 50,000 

 48,183 

 50,000 

0

 59,606 

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

0

 18,459 

 18,459 

 397,834 

 397,834 

 159,826 

 159,826 

 116,413 

 116,413 

 65,105 

 68,000 

 65,105 

 68,000 

62,285

 65,000 

 62,285 

 65,000 

 48,183 

 50,000 

 48,183 

 50,000 

 48,183 

 50,000

 48,183 

 50,000 

0

0

 59,606 

 59,606 

0

0

0

0

0

0

0

0

0

0

0

0

0

0

 1,179,813 

 59,178 

 117,745 

233,332

0 1,590,068

 1,356,736 

233,332

 1,496,435 

 78,325 

 186,265 

 205,646 

 703,802 

 2,670,473 

 1,761,025 

 909,448 

Notes:
(1)  Taxable benefits include car allowance, healthcare cover and income protection. This also includes the grant of Sharesave options to Stephen Bird and Martin Green in 2020 and 

shows the value of the 20% discount on the option granted. Stephen Bird and Martin Green were both granted 2,282 Sharesave options on 24 September 2020 at an option price of 
£5.52 compared to a market price of £6.90 per share. 

(2)  Stephen Bird receives a pension contribution of 20% of base salary which is taken in the form of a cash payment. With effect from Martin Green’s appointment as Group Finance 

Director on 10 February 2020, he receives a pension contribution of 8% of base salary. Prior to this date he received a contribution of 15% of base salary.

(3)  For the Annual Bonus Plan 2020, Stephen Bird’s and Martin Green’s bonus potential was 125% of base salary. Further details are set out in the “Further notes” section on the 

following page.

92

(4)  Long-term incentives comprise LTIP awards. Awards made in 2018 failed to achieve their performance conditions based on EPS growth and TSR performance. The 2018 award will 

therefore lapse on its third anniversary of 2 March 2021. LTIP Awards made in 2017 achieved performance conditions based on TSR and growth in adjusted basic Earnings Per Share 
at a blended rate of 72.06% and vested on 15 May 2020 for the Executive Directors. Further details on the vesting of the 2017 LTIP awards are set out in the “Further notes” section on 
the following pages. The value of the vested award has been updated from that published in 2019’s Remuneration Report to reflect the actual value of shares on the date of vesting 
(£6.84). This is shown in the table above. 

(5)   Kath Kearney-Croft ceased to be Group Finance Director on 13 September 2019, and as detailed in 2019’s Annual Report, her fixed pay and benefits was paid on a monthly basis up 

until 20 January 2020.

(6)  The Remuneration Committee has not used discretion in the award of Directors’ remuneration in 2020.
(7) The base salary/fee paid column for 2020 shows the actual remuneration paid in 2020, taking into account salary/fee waivers implemented in response to COVID-19.

Each Director has confirmed in writing to the Company that the information in the single figure remuneration table is correct and that they 
have not received from the Company any other items of remuneration other than disclosed.

Further notes to the Directors’ single figure of total remuneration table (audited)

(1) Base salary

The table below shows base salaries paid for each Executive Director in 2020. Stephen Bird and Martin Green both waived 20% of their 
salaries from 14 April to 1 August 2020 as part of several cash preservation measures in response to COVID-19. Their respective 
contractual salary amounts are shown in brackets for full disclosure:

Executive Director

Stephen Bird

Martin Green

(2) Benefits

2020 Actual Paid Salary

(2020 Contractual Salary)

£446,223

£331,549

(£474,629) 

(£355,000)

The single figure of total remuneration table sets out the total value of benefits received by each Executive Director in 2020. Details are 
as follows:

Executive Director

Stephen Bird

Martin Green

(3) Pension allowance

Car 
allowance

£23,727

£17,789

Healthcare 
cover

£1,111

£653

Income 
protection

£4,800

£4,800

Other
 (Sharesave)

£3,149

£3,149

Total

£32,787

£26,391

The table below sets out the value of the cash payment in lieu of pension for each Executive Director in 2020:

Executive Director

Stephen Bird

Martin Green

(4) Annual bonus

Pension 
allowance

£89,245

£28,500

In 2020, each Executive Director was eligible to receive, subject to performance, a maximum bonus of up to 125% of base salary, half of 
which is deferred into the DBP.

The financial elements of the Annual Bonus Plan for each Executive Director were based upon actual financial results achieved for Group 
adjusted profit before tax* and Group conversion of adjusted operating profit* into operating cash flow* (over a half year and full year 
average target) measured against financial targets set by the Board. The Group adjusted profit before tax* financial element represented 
50% of the maximum bonus that could be earned and the Group conversion of adjusted operating profit* into operating cash flow* 
represented 25% of the maximum bonus that could be earned.

The rules of the 2020 Annual Bonus Plan linked the two financial performance conditions so that the conversion of adjusted operating profit* 
into operating cash flow* element will only pay out if the Group adjusted profit before tax* element has at least achieved threshold performance.

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Annual report on remuneration 
(continued)

The Remuneration Committee considered that these two financial performance conditions are key financial measures for the Group 
driving the right behaviour in terms of achieving profit* and operating cash flow* generation and had the most direct impact upon 
shareholder value for the year ended 31 December 2020. None of the financial performance conditions was achieved for 2020 due to the 
impact of COVID-19 on the business shortly after the start of the financial year. The financial targets were set by the Board/Remuneration 
Committee before the impact of the pandemic upon the business became apparent. The Committee did not consider it appropriate to 
adjust the financial performance conditions set or use discretion at the end of the year and so no bonus was payable in respect of the 
financial performance conditions for 2020.

The personal objective element of the 2020 Annual Bonus Plan for each Executive Director, representing 25% of the maximum bonus that 
could be earned, was based upon individual performance measured against stretching personal objectives set by the Board and 
Remuneration Committee, as set out below. 

Stephen Bird – 2020 personal objectives – 90% achieved

–  Continue to build a world-class organisation including: retain, motivate and improve the Operations Executive team including development 
of succession plans around this team; continuing development of senior leadership team and strengthening bench strength within 
Creative Solutions; ensuring the success of Martin Green as Group Finance Director and Jon Bolton with responsibility for Group HR. 

Representing 20% of personal objectives

–  Re-build the investment case for the Group: focus on key growth initiatives including 4K to drive performance; continue and develop 

progressive communications with shareholders; and development of ESG initiatives. 

Representing 25% of personal objectives

– 

Imaging Solutions strategic model: Review the Imaging Solutions strategic model in light of challenging and evolving photographic 
market including successful execution on Project Digital; successful launch of JOBY new products; and optimise the manufacturing 
footprint for the Imaging business. 

Representing 20% of personal objectives

–  Strategic Plan execution: Deliver on key strategic plan priorities including JOBY, audio, LED, sliders and gimbals. 

Representing 20% of personal objectives

–  Further develop Creative Solutions into a more mature organisation: working with the Divisional CEO, develop the Division into a more 
cohesive, joined up organisation bringing the separate businesses into a more cohesive Division; ensure the success of a new Chief 
Operating Officer for the Division; deliver on new 4K products; and recovery of the SmallHD business following the fire in 2018. 

Representing 15% of personal objectives

Martin Green – 2020 personal objectives – 90% achieved

–  Build a world-class finance function that adds value: ensuring cross Divisional collaboration; reducing complexity of reporting and 

improving speed and accuracy of forecasting; regular reviews on R&D spend particularly on key projects; leveraging price increases; 
and optimising the management of inventory across the Group. 

Representing 40% of personal objectives

–  Support the Group CEO in re-building the investment case for the Group: focus on key growth initiatives including 4K to drive 
performance; continue and develop progressive communications with shareholders; and development of ESG initiatives. 

Representing 25% of personal objectives

–  Group Tax and Treasury function: review interest rate and cash flow hedging strategies and execute as appropriate; re-finance the 

Group’s credit facility; and improve the Group’s corporation tax position. 

Representing 15% of personal objectives

–  Strategic Plan execution: support the Group CEO on delivery on key strategic plan priorities including JOBY, audio, LED, sliders and 

gimbals. 

Representing 20% of personal objectives

The above personal objectives were set by the Board and Remuneration Committee before the impact of the pandemic became evident in 
February/March 2020. Once the pandemic hit, the primary focus of the Group CEO and Group Finance Director was fixed on delivering an 
acceptable financial performance for the Group for our shareholders for 2020; delivering on key cost containment initiatives; securing the 
financial security of the Group ensuring that the business would be well placed to take advantage of growth initiatives as the pandemic 
passed; ensuring the safety and wellbeing of our employees throughout the pandemic; and retaining the trust of key stakeholders 
throughout this unprecedented period. 

94

 
 
 
 
 
 
 
 
 
The Board set these additional objectives and the Remuneration 
Committee assessed performance against them alongside the 
above personal objectives in deciding whether to pay a bonus and 
at what level. Central to this has been the need to ensure that all 
stakeholders are treated fairly and that the business is well placed 
to grow for the future. As part of the assessment of performance 
against personal objectives, the Committee also considered a 
number of factors including:
–  Response and recovery of the business from the impact of 

COVID-19 including financial performance

–  Safety and wellbeing of the Company’s employees throughout 

2020

–  Experience of the Company’s shareholders throughout the 

pandemic

–  The Company’s access of government financial support 

measures during the pandemic and plans to repay

–  The experience of other stakeholders including customers and 

suppliers.

The Committee on balance considered that a pay-out on the 
personal objectives element of the 2020 Annual Bonus Plan was 
merited based on the above factors. This decision was considered 
at great length by the Committee particularly given the impact of 
COVID-19 on the business and society in general. The Committee 
felt that some bonus should be paid not just because of the 
strength of the Executive Directors performance but also in light of 
the fact that all employees would be paid a bonus for 2020. The 
Executive Directors and the wider leadership team worked 
effectively through the pandemic and delivered what we consider 
to be a strong financial result for 2020 – notably adjusted Group 
PBT of £5.5 million and Group Net Debt of £90.8 million at the 
year-end, which was lower than that in 2019. They have also led the 
business through the pandemic ensuring the health and wellbeing 
of our employees.

The Board took some tough decisions to ensure that the Company 
will come through the pandemic and is well positioned to grow and 
take advantage of our competitive position and well placed to 
benefit from structural changes to the market. These measures 
included cancelling dividend payments in 2020, the Board and 
senior executives taking a 20% salary cut for a period of time and 
accessing government financial support measures, including 
furlough of employees and additional finance under the Covid 
Corporate Finance Facility. The Committee, however, felt it 
important to reward management’s performance even given that 
the financial targets were not met. The Group has generated a 
profit, the Executive Directors met the additional objectives set for 
them and the modest bonus based on personal objectives for the 
Executive Directors will cost £233,332. We believe this aligns with 
the interests of all our stakeholders as part of our approach to 
rewarding, motivating and retaining a talented executive team.

Executive Directors are required to defer half of their earned bonus 
into the Deferred Bonus Plan held in the form of the Company’s 
shares for three years ensuring focus on long-term growth for the 
Group.

This is shown in the following diagram: 

2020 Overall Objectives

PERFORMANCE
– Deliver FY20    
£10m* PBT and
 net debt of £100-110m
– Shareholders perceive 
professional & effective 
management

TRUST
Retain the trust of 
key stakeholders  
through this period, 
in particular our 
employees 

COST 
REDUCTIONS
- Reduce costs 
by £20-25m
- Broadly consistent 
across the Group
- 95% employees 
believe fair

FUNDING
- Secure £30m 
additional funding 

2020 Objective

2020 Assessment

1. PERFORMANCE

Achieved stretch target

Deliver FY20  £10m* PBT

Deliver net debt of £100-110m

Revenue of c.£290m and agreed 
revised PBT of c.£6m subject to audit 
adjustments

Achieved agreed revised target of  
c.£91m

2. FUNDING

Achieved stretch target

Secure £30m additional funding 

–  £50m drawn down in H1 from 

CCFF

–  Avoided the need to raise equity

3. COST REDUCTIONS

Achieved stretch target

Reduce costs by £20-25m; broadly 
consistent across the Group

Actions were taken across the Group 
to improve performance with cost 
savings of c. £26m vs 2019 (c. £13m in 
H120)

4. TRUST

Achieved stretch target

Retain the trust of key stakeholders 
through this period; ensure we deal 
with our employees fairly and 
consistently
–  95% employees believe fair
–  Shareholders perceive 

85% participation in employee survey 
in May 2020
–  99% felt that Vitec was responding 
appropriately to the COVID-19 crisis

–  96% felt that the Company was 

communicating enough with them

professional and effective 
management

Launched Employee Wellness 
Programme

Major shareholders remain fully 
engaged and supportive; share price 
increased from the low of c.£5 in April 
to the current £9.68

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Annual report on remuneration 
(continued)

2020 annual bonus outcome
The table below sets out the annual bonus awards made to Executive Directors in respect of the year ended 31 December 2020 including 
the financial trigger points used in determining whether a bonus was payable. 

Name

Bonus potential

Elements of bonus potential

Threshold

Target

Maximum

Actual Group 
performance/
assessment of 
personal 
objective 
performance

Stephen Bird 
Group Chief 
Executive

125% of 
annual salary

50% Group PBT*

£46.4m

£51.5m

£56.7m

£5.5m

25% Group H1: 57.5%
FY: 76.5%

conversion of 
operating profit*
 into operating
cash flow*

63.9%
85%

70.3%
H1: n/m
93.5% FY: 257%

Payout and % of maximum

–

–

0%

0%

Martin Green  
Group Finance 
Director

125% of
annual salary

25% Personal objectives

Payout due to Executive 
Director at each level

£148,322

£296,643

£593,286

90% £133,489

TOTAL

£133,489

22.5%

50% Group
PBT*

£46.4m

£51.5m

£56.7m

£5.5m

25% Group H1: 57.5%
FY: 76.5%

conversion of 
operating profit*
 into operating
cash flow*

63.9%
85%

70.3%
H1: n/m
93.5% FY: 257%

–

–

0%

0%

25% Personal objectives

Payment due to Executive 
Director at each level

£110,938

£221,875

£443,750

90% £99,843

TOTAL

£99,843

22.5%

A straight-line sliding scale operates between each of the above trigger points for both financial targets. The Remuneration Committee 
considered that these trigger points were appropriate and sufficiently stretching for 2020.

Under the rules of the Annual Bonus Plan the Remuneration Committee retains full and absolute discretion as to whether a bonus is 
payable or not and that discretion may only be used in exceptional circumstances, taking into account the overall financial performance of 
the Company. Any use of this discretion in connection with an Executive Director will be clearly explained in the Remuneration Report. For 
the 2020 Annual Bonus Plan, the Remuneration Committee exercised no discretion in respect of the Executive Directors’ bonus.

Half of the 2020 annual bonus (after tax) will be deferred into the DBP. The 2020 deferred bonus will be used to purchase award shares to 
be held in trust for a three-year period. No matching award shares can be earned under the DBP. After three years, the award shares are 
released from the trust to the Executive Directors.

(5) Long-term incentives – Long Term Incentive Plan (“LTIP”) and Deferred Bonus Plan (“DBP”)

The long-term incentive awards value shown in the single figure of total remuneration table relate to the following awards:

Awards made in 2018 and vesting in respect of performance to 31 December 2020
These relate to awards made in 2018 under the LTIP. Awards are measured based 33% upon the Company’s TSR measured against a 
comparator group and 67% subject to growth in the Company’s adjusted basic Earnings Per Share*. Each performance condition is 
entirely independent from the other performance condition and there is no retesting of either performance condition. Vesting is 
underpinned by Remuneration Committee discretion that will take into account, in particular, ROCE performance over the performance 
period for the EPS element of the award. The detail of each performance condition for each award is set out on the next page.

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For that part of an award made in 2018 under the LTIP measured against TSR, if the Company’s TSR performance is at the median of the 
comparator group at the end of the three-year performance period, 25% of that element of an award may vest. The full element of an 
award may vest if the Company’s TSR performance is in the top 25% of the comparator group. There is a pro rata straight-line vesting 
between these two points. The comparator group comprised the constituents of the FTSE 250 Index (excluding financial services 
companies and investment trusts) and performance was measured over a three-year period. 

For that part of an award measured against EPS growth, if the percentage growth in the EPS of the Company exceeds 6% per annum 
(Compound Average Annual Growth Rate), 25% of that element of an award may vest. Full vesting of an award occurs if the growth in EPS 
over the performance period exceeds growth by 14% (Compound Average Annual Growth Rate) or greater. There is a pro rata straight-line 
vesting between these two points.

An award lapses if threshold performance is not achieved during the performance period.

The Remuneration Committee also considered the underlying financial performance of the Company before it confirmed vesting, notably 
the Company’s ROCE performance.

Performance outturn
The table below summarises the value of awards vesting for the 2018 award. The award failed to achieve threshold performance and will 
therefore lapse in full on the third anniversary of the award on 2 March 2021.

2018 awards

Actual performance

TSR

EPS

Vitec ranked in the 36th percentile of the comparator group with TSR performance of -22.2% over the 
three-year performance period

Adjusted “normalised” EPS of 9.0 pence compared to a base EPS point of 68.1 pence

ROCE underpin

The Company’s ROCE performance over the performance period was as follows:
2017: 19.6%; 2018: 21.8%; 2019: 18.5%; 2020: 3.7%

Total vesting

Vesting as a 
% of award 

0%

0%

0%

TSR is calculated on the basis of growth in the Company’s share price over a three-year performance period plus dividends paid during 
that period and is expressed as a percentage of average compound annual growth. Share price performance is averaged over three 
months at the start and end of a performance period to eliminate volatility that may result in anomalous outcomes. The TSR performance 
is independently verified by FIT Remuneration Consultants on behalf of the Committee and is ranked against the comparator group 
companies’ TSR performance to determine the outcome.

EPS is determined in accordance with note 2.5 of the Financial Statements on page 141. The base point for the EPS performance 
condition was 68.1 pence per share, being the EPS figure for the year ended 31 December 2017.

The Remuneration Committee at its meeting on 22 February 2021 confirmed that 2018 awards will therefore lapse as the performance 
conditions had not been achieved.

Awards made in 2017 and vesting in respect of performance to 31 December 2019
These relate to awards made in 2017 under the LTIP. The performance conditions for these awards are the same as those made in 2018 
split 33% based on TSR and 67% based on EPS growth, both over a three-year performance period. The adjusted EPS growth targets 
were 6% growth per annum (Compound Average Annual Growth Rate) for 25% of that element of an award to vest and 14% or more 
growth per annum for full vesting, respectively. The Remuneration Committee also considered the underlying financial performance of the 
Company, notably the Company’s ROCE performance before it confirmed vesting.

As disclosed in the 2019 Annual Report on Remuneration, the TSR performance condition was fully achieved (resulting in 33% of the 
award vesting) and the EPS part of the award achieved 58.3% vesting. This resulted in a total vesting level of 72.06% for the 2017 LTIP. 
The 2017 LTIP vested on 2 March 2020 for the majority of participants and on 28 May 2020 for the Executive Directors. The actual value of 
this vested award for each of the Executive Directors is shown in the Directors’ single figure of total remuneration table on page 92.

Other outstanding awards made in 2019 and vesting in respect of performance to 31 December 2021
For awards made in 2019, 33% of an award is subject to TSR with the Company’s TSR performance ranked against the constituents of 
the FTSE 250 Index (excluding financial services companies and investment trusts) over a three-year performance period. Threshold 
performance for the TSR performance condition will be at the median point of the comparator group and will result in 25% of an award 
vesting. Full vesting for the TSR element will be at the upper quartile point of the comparator group. A straight-line sliding scale will operate 
between each of the above points. Below threshold performance none of the award will vest.

67% of the award will be subject to adjusted EPS growth over a three-year performance period. For awards made in 2019 the adjusted 
EPS* growth figures are set at 6% per annum for 25% vesting and 14% plus per annum for full vesting. A straight-line sliding scale will 
operate between each of the above points and below 6% adjusted EPS* growth none of the award will vest. Subject to satisfaction of 

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Annual report on remuneration 
(continued)

performance conditions to 31 December 2021, these awards will 
vest in March 2022.

Vesting will be underpinned by Remuneration Committee discretion 
that will take into account, in particular, ROCE performance over 
the performance period for the EPS element of the award.

Awards made in 2020 and vesting in respect of performance 
to 28 February 2023
In 2020 due to the impact of COVID-19 upon the business, the 
award of LTIPs to Executive Directors and senior management 
was delayed. This was due to difficulties in setting appropriate 
performance conditions tied to awards given the impact of the 
pandemic upon the business and its financial performance. 
Given this challenge, the Committee consulted with its major 
shareholders to consider how to structure LTIP awards for 2020 
with the objective to drive management in the recovery of the 
business following the impact of COVID-19. 

The Committee was grateful for the valuable input and support given 
by shareholders in addressing this issue given the need to incentivise, 
motivate and retain its senior leadership team. The general feedback 
received was that shareholders wanted to ensure that there was a 
clear and strong incentive for executives to achieve a swift recovery 
in the share price and this should be the priority.

The 2020 LTIP awards were granted on 21 September 2020 and 
these will only vest if very stretching absolute targets around share 
price are met and if Vitec’s Total Shareholder Return (“TSR”) is also in 
the top half of the FTSE 250 constituents (excluding financial services 
companies and investment trusts). The challenge is particularly great 
against the context of the continuing impact of COVID-19. If 
achieved, the Group’s performance and increase in share price will 
significantly reward both shareholders and management. The terms 
remain in line with the Directors’ Remuneration Policy approved by 
shareholders at the 2020 AGM.

For the awards to vest in full, Vitec’s share price will need to be £18 
or higher in February 2023 and Vitec’s relative TSR will need to be 
at least in the upper quartile of the FTSE 250. A £18 share price 
would deliver over £480 million additional shareholder value 
between grant and vesting. Given the stretching nature of the 
targets and the exceptional circumstances the Remuneration 
Committee made awards to the Executive Directors of 200% of 
salary which is the maximum permitted under the Directors’ 
Remuneration Policy.

The Remuneration Committee believes the structure of the 2020 
LTIP award helps to align our Executive Directors and PDMRs with 
the achievement of a strong recovery over the performance period. 
The structure will help reward for significant growth in shareholder 
value and will drive management towards that goal.

LTIP awards made in 2018 and 2019 will not be adjusted from their 
existing structure and it is the Committee’s intention that the 2021 
and future awards under the current Directors’ Remuneration Policy 
will revert to their traditional structure based 33% on TSR and 67% 
based on EPS growth and with a ROCE underpin. The Committee 
has discretion to reduce vesting if it feels appropriate to do so. It is 
only the 2020 LTIP award that has this unique structure.

The following provides details of the 2020 LTIP awards made on 
21 September 2020 to Stephen Bird and Martin Green including 
performance conditions.

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(1) Absolute share price target

–  The first performance condition is based on the achievement of 
absolute share price targets by 28 February 2023, whereby 25% 
of the total award will vest should Vitec’s absolute share price 
reach £9.00 and full vesting of the total award be achieved if 
Vitec’s absolute share price reaches £18. Vesting between these 
prices will operate on a straight-line basis in accordance with 
the Directors’ Remuneration Policy and in line with the table 
below

–  No shares will vest if the absolute share price does not reach 

£9.00

–  The share price at the start and end of the performance period 

will be averaged over three months.

Vitec absolute share price 

£9.00

£10.00

£11.00

£12.00

£13.00

£14.00

£15.00

£16.00

£17.00

£18.00

% of total 
award to vest

25%

33.33%

41.67%

50%

58.33%

66.67%

75.00%

83.33%

91.67%

100%

(2) Relative TSR target

–  The second performance condition is that the award will also be 
subject to a relative TSR condition, with vesting at points shown 
below (which remain unchanged from arrangements for existing 
LTIP awards and in line with existing policy). For the award to 
vest in full, Vitec will need to have met the absolute share price 
target and be in the upper quartile of the FTSE 250 Index 
(excluding financial services companies and investments trusts). 
The relative TSR ranking will effectively work as a downward 
modifier and none of the shares will vest if Vitec’s performance 
is below the median at the end of the performance period. To 
illustrate, if Vitec’s absolute share price is at £20 at the end of 
the performance period (above the maximum of the range) and 
Vitec’s TSR performance is at median against the FTSE 250 
constituents, then 25% of the award will vest. This performance 
condition will be measured from 1 July 2020 through to 
28 February 2023 with the same averaging of share price over 
three months

–  A straight-line sliding scale will operate at points between this 

and vesting will not occur below the median.

Vitec’s TSR ranking compared to FTSE 250 constituents  
(excluding financial services companies and investment trusts)

% of award  

to vest

Below median

Median

Upper quartile

0%

25%

100%

ROCE

–  The Remuneration Committee will also continue to use a ROCE underpin to ensure the underlying financial performance of the 

business as part of the vesting outcome. The Committee will also retain a discretion to scale back the vesting of an award should it 
result in an unfair outcome for shareholders.

Dividends that would have been paid on shares vesting under the LTIP during the performance period are reinvested in additional shares 
for each of the above awards. The two-year holding period post-vesting will apply in the normal way.

There is no retesting of any performance condition under any of the above awards.

TSR is calculated on the basis of growth in the Company’s share price over the performance period from 1 July 2020 through to 
28 February 2023 plus dividends paid during that period and is expressed as a percentage of average compound annual growth. Share 
price performance is averaged over three months at the start and end of a performance period to eliminate volatility that may result in 
anomalous outcomes. The TSR performance is independently verified by FIT Remuneration Consultants on behalf of the Committee to 
determine the outcome.

Director

Type of award

Award date

Number of 
shares 
awarded

Face value(1) 
(£)

Face value 
(% of salary)

Threshold 
vesting 
(% of face value)

Maximum
 vesting 
(% of face value)

End of 
 performance period

Stephen Bird Performance 
shares
Martin Green

21 September 2020

126,063

£949,258

94,289

£710,000

200%

200%

25%

100% 28 February 2023

(1)  The face value has been calculated using the compound three day average share price from 16 to 18 September 2020 prior to the award being made on 21 September 2020.
(2)  Although the end of the performance period for 2020 LTIP awards is 28 February 2023, the vesting of the awards subject to satisfaction of performance conditions will not be until their 

third anniversary – 21 September 2023.

Deferred Bonus Plan 2020 awards
The following table provides details of the awards made under the DBP on 1 April 2020 in respect of the 2019 Annual Bonus. There are no 
performance conditions or matching shares associated with these awards. The shares are held in an Employee Benefit Trust on behalf of 
the Directors. Normally Executive Directors are required to defer 50% of any after tax annual bonus into the DBP. However, in 2020 due to 
the pandemic, it was agreed that 100% of the after tax 2019 annual bonus would be deferred into the DBP. 50% of the award will be 
released to the Executive Director following the announcement of 2020 Full Year results on 25 February 2021 and 50% released on the 
third anniversary of the award – 1 April 2023.

Director

Stephen Bird

Martin Green

Type of award

Number of shares 
awarded

Face value(1) 

(£)

End of holding 
period

Shares awarded 
using deferred 
annual cash bonus

11,352

£65,955

7,402

£43,006

50% of award on 
25 February 2021 
and 50% of award on 
1 April 2023

50% of award on 
25 February 2021 
and 50% of award 
on 1 April 2023

(1)  Face value has been calculated using the Company’s share price at the date of the award of £5.81. 

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Annual report on remuneration 
(continued)

Payments to past Directors for loss of office (audited)

There were no payments to past Directors of the Company for loss of office in 2020.

Chairman and Non-Executive Directors

The Chairman and Non-Executive Directors were paid the following fees in 2020:

Role

Chairman

2020 actual annual fee paid 
/ figure in brackets denotes 
agreed fee under letter of 
appointment

Comment

£159,826 (£170,000)

Fee of £170,000 paid since 2019 when Ian McHoul  

was appointed Chairman on 21 May 2019

Non-Executive Director

£48,183 (£51,250)

Base fee increased to £51,250 from £50,000  

Chairman of Audit Committee

Chairman of Remuneration Committee

Senior Independent Director

£9,401 (£10,000)

£9,401 (£10,000)

£7,521 (£8,000)

Employee Engagement Non-Executive Director

£4,701 (£5,000)

with effect from 1 January 2020

Fee was last increased on 1 January 2014

Fee was increased on 1 January 2019

Fee was increased on 1 January 2019

Fee introduced with effect from 1 January 2019 to reflect
new role under 2018 UK Corporate Governance Code

During 2020, each of the Chairman and Non-Executive Directors waived 20% of their annual fees from 14 April 2020 to 1 August 2020 as 
part of the cost containment measures to deal with the pandemic.

The above fees are reviewed annually by the Board with the support of FIT Remuneration Consultants providing market data to ensure 
that fees remain appropriate given the size of the Company, time commitment and the need to attract the right experience for the role.  
The Chairman and Non-Executive Directors do not receive any other benefits from the Company.

Directors’ shareholding requirements and share interests (audited)

The Board has determined that Executive Directors of the Company are required to build up, over a reasonable period of time, a 
substantial shareholding in the Company and from the adoption of the 2020 Policy Report at the Company’s AGM held on 27 May 2020 
this shareholding requirement is to represent at least two times base salary. Stephen Bird and Martin Green satisfied this requirement 
throughout the whole of 2020 and up to the date of this report. Other members of the Executive Management Board are encouraged to 
do the same up to a level of 50% of base salary.

The Chairman and Non-Executive Directors of the Company have no such requirement and have discretion as to whether to hold shares 
in the Company or not. The tables on the following page set out the interests in the ordinary shares of the Company held by each Director 
(or connected persons) of the Company during the year ended 31 December 2020.

Under the 2018 UK Corporate Governance Code there is a requirement for the Company to develop a post-employment shareholding 
policy, encompassing vested and unvested shares. The detail of this post-employment shareholding policy is as follows and applies from 
the 2020 AGM:

Upon the departure of an Executive Director, the post-employment shareholding policy will operate as follows:

–  Shares held in the Employee Benefit Trust under the DBP will continue to be held in trust and will be released to the former Executive 
Director in accordance with their normal vesting dates. The former Executive Director will be expected to hold any vested DBP shares 
at least until the second anniversary of their departure date

–  Shares that have vested to an Executive Director under the LTIP and are subject to the two-year post vesting holding period will 
continue to be required to be held by the former Executive Director until the expiry of the two-year post vesting holding period

– 

In the event that an Executive Director is treated as a “good leaver” under the LTIP, then any outstanding LTIP awards that have not 
vested will be pro-rated to the date of leaving and remain subject to satisfaction of performance conditions. Subject to those conditions 
being achieved at the normal vesting date, shares will typically be released at the earlier of the expiry of the normal two-year post 
vesting holding period and the second anniversary of their departure date

–  Shares purchased by an Executive Director using their own personal funds shall not be subject to this post-employment shareholding 

policy.

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Executive Directors’ shareholdings as at 31 December 2020 (audited)

Executive Director

Stephen Bird

Martin Green

Share ownership 
requirement 
(% of salary)

Number of shares 
owned outright 
(including 
connected 
persons)

Number of shares 
beneficially 
owned (DBP 
award shares)

Number of shares 
unvested and 
subject to 
performance 
(LTIP shares)

Number of shares
under option 
(Sharesave)

Ownership 
requirements met 
(based on shares 
owned outright 
and DBP award 
shares) 

200%

200%

287,186

93,257

30,771

18,857

224,484

154,181

2,282

2,282

614%

290%

Chairman and Non-Executive Directors’ shareholdings as at 31 December 2020 (audited)

Director

Ian McHoul (Chairman)

Christopher Humphrey

Duncan Penny

Caroline Thomson

Richard Tyson

1 January 
2020

31 December 
2020

10,000

15,000

10,000

10,000

3,000

8,407

2,654

5,000

8,407

2,654

1.  The closing mid-market share price on 31 December 2020 was £9.17 and the calculation of the percentage shareholding requirement achieved for the Executive Directors is based on 

this closing mid-market share price.

2.  The shares shown in the beneficial holdings table above were acquired by the Directors using their own funds and not through any share incentive scheme (or similar) with the exception 

of the following disclosures in notes 3 and 4 below. 

3.  Stephen Bird’s share interests include 30,771 shares (at 31 December 2020) purchased in the market using deferred annual cash bonus and held by the Employee Benefit Trust; the 
trust used to hold shares in respect of awards made under the DBP. These shares will vest out of the DBP in 2021, 2022 and 2023, respectively. Neither these shares nor any of the 
other shares held by Stephen Bird have any performance conditions attached to them. During the year ended 31 December 2020 Stephen Bird had the following share dealings:
–  Acquired 15,000 ordinary shares on 28 February 2020 using own personal funds
–  Acquired 11,352 ordinary shares on 1 April 2020 through the DBP that are held in the Employee Benefit Trust 
–  On 6 April 2020, exercised and retained award shares under the DBP for 2017 over 13,344 ordinary shares and 2,011 dividend shares 
–  On 28 May 2020 acquired 34,300 shares through the exercise of the 2017 LTIP award 
–  On 7 August 2020 acquired 10,000 ordinary shares using own personal funds – held through a SIPP
–  2,000 shares of Stephen Bird’s holding are held by his spouse.

4.  Martin Green’s share interests include 18,857 shares (at 31 December 2020) purchased in the market using deferred annual cash bonus and held by the Employee Benefit Trust; the 
trust used to hold shares in respect of awards made under the DBP. These shares will vest out of the DBP in 2021, 2022 and 2023, respectively. Neither these shares nor any of the 
other shares held by Martin Green have any performance conditions attached to them. During the year ended 31 December 2020, Martin Green had the following share dealings:
–  Acquired 1,172 ordinary shares on 28 February 2020 using own personal funds 
–  Acquired 7,402 ordinary shares on 1 April 2020 through the DBP that are held in the Employee Benefit Trust 
–  On 6 April 2020, exercised and retained award shares under the DBP for 2017 over 4,203 ordinary shares and 633 dividend shares 
–  On 28 May 2020 acquired 20,233 shares through the exercise of the 2017 LTIP award.

5.  There has been no change to the Directors’ shareholdings described in the table above in the period from 31 December 2020 to 24 February 2021, the date of signing of this report.

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Annual report on remuneration 
(continued)

Sharesave

The Group operates an all-employee savings-related share option scheme in the UK (“Sharesave”) and a similar international plan in 
respect of overseas employees in certain countries (US, Italy, Costa Rica, Japan, France, Singapore, Hong Kong, Israel, Australia, New 
Zealand and Germany). The scheme and plan are open to all the Group’s employees in those countries, including the Executive Directors, 
and approximately 1,100 of the Group’s employees participate in this valuable benefit. As at 31 December 2020 Stephen Bird and Martin 
Green participate in the UK scheme and the details are shown below.

Director

Date of grant

Stephen 
Bird

26 September
2018

Martin 
Green

24 September 
2020

26 September 
2018

26 September 
2019

24 September 
2020

At 
1 January 
2020 
(shares)

1,739

0

521

1,420

0

Options 
exercised 
during the 
year

Options 
lapsed during 
the year

Options 
granted during 
the year

At 
31 December 
2020 (shares)

Exercise 
price 
(pence)

Market price 
at date of 
grant (pence)

Date from 
which 
exercisable

–

0

–

–

0

1,739

–

0

1035

0

2,282

2,282

552

521

1,420

–

0

0

0

1035

887

0

2,282

2,282

552

1293(1) 1 November 
2021

690(3) 1 November 
2023

1293(1) 1 November 
2021

1108(2) 1 November 
2022

690(3) 1 November 
2023

Expiry date

30 April 
2022

30 April 
2024

30 April 
2022

30 April 
2023

30 April 
2024

(1)  The market price for the grant of shares under option was calculated on the basis of a three-day average of the closing mid-market share price from 28 August 2018 to 30 August 2018 

inclusive. A 20% discount was applied to this price under this HMRC approved Sharesave plan. 

(2)  The market price for the grant of shares under option was calculated on the basis of the three-day average of the closing mid-market share price from 28 August 2019 to 30 August 

2019 inclusive. A 20% discount was applied to this price under this HMRC approved Sharesave plan. 

(3) The market price for the grant of shares under option was calculated on the basis of the three-day average of the closing mid-market share price from 26 August 2020 to 28 August 

2020 inclusive. A 20% discount was applied to this price under this HMRC approved Sharesave plan.

(4)  There is no performance condition attached to the exercise of the Sharesave plan which is an all-employee plan. 

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Long Term Incentive Plan

Each year the Executive Directors are made a conditional award of shares in the Company. Awards to Executive Directors for 2018 and 2019 
represented 125% of salary. For 2020, and after consultation with the Company’s shareholders in response to the pandemic, it was agreed 
that LTIP awards for the Executive Directors would represent 200% of salary. LTIP awards are subject to satisfaction of performance conditions 
over a three-year performance period as summarised above. The following table sets out the outstanding awards under the LTIP as at 
31 December 2020 for the Executive Directors:

Director

Stephen 
Bird

Total

Martin 
Green

Date of 
award

Awards at 
1 January 
2020

Awards 
exercised 
during the 
year

Associated 
dividend 
shares with 
the 
exercised 
award

Awards 
lapsed 
during the 
year

Awards 
made 
during the 
year

At 31 
December 
2020

Market 
price on 
which 
award 
made 
(pence)

Market 
price at 
exercise 
date 
(pence)

15 May

78,647

56,673

8,045

21,974

–

–

700

684

2017(1)

2 March

50,106

2018 (2)

8 March
2019

48,355

21 Sept 
2020

–

–

–

–

–

–

–

–

–

–

50,106

1127

–

48,355

1197

–

126,023

126,023

753

–

–

–

177,108

56,673

8,045

21,974 126,023 224,484

15 May

46,395

33,432

4,745

12,963

–

–

700

684

2017(1)

2 March

29,558

2018 (2)

8 March
2019

30,334

21 Sept 
2020

–

–

–

–

–

–

–

–

–

–

29,558

1127

–

30,334

1197

–

94,289

94,289

753

–

–

–

Percentage 
of interest 
that vests if 
threshold 
performance 
achieved

End of 
performance 
period

25% 31 December 
2019

25% 31 December 
2020

25% 31 December 
2021

25% 21 September 
2023

25% 31 December 
2019

25% 31 December 
2020

25% 31 December 
2021

25% 21 September 
2023

Face value 
of award

125% of 
annual 
salary

125% of 
annual 
salary

125% of 
annual 
salary

200% of 
annual 
salary

125% of 
annual 
salary

125% of 
annual 
salary

125% of 
annual 
salary

200% of 
annual 
salary

Total

106,287

33,432

4,745

12,963

94,289

154,181

(1)  The LTIP award made on 15 May 2017 achieved 72.06% of the TSR and EPS performance condition. As a consequence, 72.06% of this award, plus associated dividend shares, vested 

on its third anniversary of 15 May 2020. Details of the actual associated value are shown in the remuneration table for the year ended 31 December 2020 on page 92.

(2)  The LTIP award made on 2 March 2018 did not achieve any of its performance conditions based on TSR or EPS growth for the Company. As a consequence, 0% of this award, will vest 

and the award will lapse in full on 2 March 2021. Details are shown in the remuneration table for the year ended 31 December 2020 on page 92.

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Annual report on remuneration 
(continued)

Deferred Bonus Plan

Each year, Executive Directors are required to defer a proportion of their annual bonus into the DBP. No matching awards can be earned on 
deferred shares. Normally, Executive Directors are required to defer 50% of any after tax annual bonus into the DBP. However, in 2020, due to 
the impact of the pandemic, each Director deferred 100% of their bonus into the DBP preserving cash within the business. 50% of the 2020 
deferred bonus will vest on the third anniversary and the other 50% will vest after the 2020 Full Year results are announced on 25 February 2021.

Awards at 
1 January 
2020 
(shares)

Awards 
exercised 
during the 
year

Associated 
dividend 
shares 
with the 
exercised 
awards

13,344

13,344

2,011

Director

Date of 
award

Stephen 
Bird

5 April 
2017(1)

9 April

2018(2)

10,704

3 April 
2019

8,715

1 April 
2020(4)

–

–

–

–

–

–

–

Awards 
lapsed 
during the 
year

Awards 
made 
during the 
year

At 31 
December 
2020

Market 
price on 
which 
award 
made 
(pence)

Market 
price at 
exercise 
date 
(pence)

–

–

–

–

–

831

644

–

10,704

1205

–

8,715

1149

–

–

Percentage 
of interest 
that vests if 
threshold 
performance 
achieved

Not 
applicable

Not 
applicable

Not 
applicable

Face value 
of award

50% of 
annual 
bonus

50% of 
annual 
bonus

50% of 
annual 
bonus

–

11,352

11,352

581

– 100% of 
annual 
bonus

Not 
applicable

Total

32,763

13,344

2,011

Martin 
Green(3)

5 April

2017(1)(3)

4,203

4,203

633

9 April

2018(2)

6,314

3 April
2019

5,141

1 April

2020(4)

–

–

–

–

–

–

–

–

–

–

–

11,352

30,771

–

–

–

–

831

644

6,314

1205

5,141

1149

–

–

30% of
annual
bonus

50% of
annual
bonus

50% of
annual
bonus

Not 
applicable

Not 
applicable

Not 
applicable

–

7,402

7,402

581

– 100% of 
annual 
bonus

Not 
applicable

End of 
performance period

Shares held in 
Employee Trust to 
3rd anniversary of 
award date

Shares held in 
Employee Trust to 
3rd anniversary of 
award date

Shares held in 
Employee Trust to 
3rd anniversary of 
award date

Shares held in 
Employee Trust. 
50% of the award 
to vest on 
25 February 2021 
and 50% to vest 
on 3rd anniversary 
of the award

Shares held in 
Employee Trust to 
3rd anniversary of 
award

Shares held in 
Employee Trust to 
3rd anniversary of 
award

Shares held in 
Employee Trust to 
3rd anniversary of 
award

Shares held in 
Employee Trust. 
50% of the award 
to vest on 
25 February 2021 
and 50% to vest 
on 3rd anniversary 
of the award

Total

15,658

4,203

633

–

7,402

18,857

(1)  The DBP award made on 5 April 2017 vested on 5 April 2020. The award plus associated dividend shares were paid out to the participants on 6 April 2020. 
(2)  The DBP award made on 9 April 2018 will vest on its third anniversary of 9 April 2021. The award plus associated dividend shares will be paid out to the participants on this anniversary. 
(3) Martin Green’s DBP award for 2017 relates to a bonus period prior to his appointment as an Executive Director of the Company. 
(4)  The DBP award made to Stephen Bird and Martin Green on 1 April 2020 due to the pandemic was made to cover 100% of the Annual Bonus earned for 2019 and paid in March 2020. 
This was above the normal level of 50% and was done to preserve cash in the business. 50% of the 2020 DBP award will vest with the announcement of the 2020 Full Year results on 
25 February 2021 and the other 50% will vest on the third anniversary of the award in April 2023.

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Ten-year performance graph of the Company’s ordinary shares compared to comparator group

The Company is required to include a line graph showing the Company’s ordinary share performance compared to an appropriate index 
over a ten-year performance period ending 31 December 2020. The graph below illustrates the Company’s annual Total Shareholder 
Return (“TSR”) (share price growth plus dividends that have been declared, paid and reinvested in the Company’s shares) relative to the 
FTSE 250 for the preceding ten-year period ending 31 December 2020, assuming an initial investment of £100. This index has been 
chosen since it is the comparator group (excluding financial services companies and investment trusts) for one of the performance 
conditions tied to awards under the LTIP. The Committee notes that the FTSE 250 Index is a recognised broad market equity index, 
relatively complex and international in nature and is comparable to the Company’s business operations where approximately 90% of 
revenues are generated outside the UK. TSR data is taken from Datastream.

£300

£250

£200

£150

£100

£50

£232

£213

Dec 10

Dec 11

Dec 12

Dec 13

Dec 14

Dec 15

Dec 16

Dec 17

Dec 18

Dec 19

Dec 20

Source: Thomson Reuters Datastream

Vitec ordinary share

FTSE 250 Index

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Annual report on remuneration 
(continued)

Performance table setting out the total remuneration of the Group Chief Executive

The following table sets out the single figure of total remuneration paid and the amount vesting under short-term and long-term incentives 
(as a percentage of the maximum that could have been achieved) to the Group Chief Executive for each of the ten years ended 
31 December 2020.

Year 
(ended 
31 December)

Group Chief Executive

2020 

Stephen Bird

2019

Stephen Bird

2018

Stephen Bird

2017

Stephen Bird

2016

Stephen Bird

2015

Stephen Bird

2014

Stephen Bird

2013

Stephen Bird

2012

Stephen Bird

2011

Stephen Bird

CEO single figure of total 
remuneration

Annual bonus payout 
against maximum opportunity % 
(including actual amount paid)

Long-term incentive vesting rates 
against maximum opportunity %

£701,744

£1,151,858

£2,280,723

£1,596,214

£962,299

£636,374

£745,388

£1,057,407

£1,697,841

£2,053,828

22.5%/
£133,489

21.5%
(£124,445)

66.9%
(£377,925)

88.4%
(£486,771)

77.9%
(£418,450)

20%
(£104,876)

44.25%
(£226,378)

71%
(£355,616)

79.4%
(£386,434)

87.3%
(£323,816)

0%

72.06%

100%

67.5%

0%

0%

0%

28.55%

92.4%

100%

Percentage change in remuneration of the Directors and employees

The table below sets out a comparison of the following elements of remuneration paid to each Director, in the year ended 31 December 
2020 compared to the year ended 31 December 2019 and compared to that of the parent company employees; annual salary; taxable 
benefits; and annual bonus. The Remuneration Committee has selected this comparator group on the basis that each of the Directors is 
UK based and this provides a local market reference, is a sizeable population and a fair representation of the Group’s employee base. 

Stephen Bird, Group Chief Executive

Martin Green, Group Finance Director

Ian McHoul, Chairman

Christopher Humphrey,  
Non-Executive Director

Caroline Thomson,  
Non-Executive Director

Richard Tyson, Non-Executive Director

Duncan Penny, Non-Executive Director

Parent company employees

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Annual salary
(% change in
2020 compared
to 2019)

Taxable benefits
(% change in
2020 compared
to 2019)

Annual bonus
(% change in
2020 compared
to 2019)

0%

0%

0%

0%

0%

0%

0%

0%

0%

N/A

N/A

N/A

N/A

N/A

2.2%

2.2%

7%

23%

N/A

N/A

N/A

N/A

N/A

36%

Group Chief Executive’s pay ratio disclosure

In accordance with Option C as set out in the Companies (Miscellaneous Reporting) Regulations 2018, the following table sets out 
Stephen Bird’s (Group Chief Executive) total remuneration for the year ended 31 December 2020 compared with all UK employees of the 
Group at the 25th percentile, 50th percentile and 75th percentile. The data has been compiled from available data as at 31 December 
2020 for all UK based employees and no element of remuneration has been excluded from the calculation. This table will build up over a 
ten-year period. We have chosen Option C as it reflects all our UK workforce and is more complete in showing the Group Chief Executive’s 
remuneration compared to the entire UK workforce. It uses bonus information for 2019 and paid in March 2020 as bonus information for 
2020 is not calculated until March 2021 for many UK employees. It is therefore not possible to use 2020 bonus data since the 2020 Annual 
Report is approved on 24 February 2021. The same principle applies for prior years disclosed. The Company believes the median ratio is 
consistent with the Company’s wider policies on employee pay, reward and progression. We seek to pay all employees including the Chief 
Executive for the roles they perform and taking into account a range of factors including the relevant role, their performance and internal 
and external measures including pay rates and pay gaps.

Year

2019

2020

Method

Option C

Option C

25th percentile

50th percentile

75th percentile

82:1

57:1

35:1

£27,833

£40,002

£64,086

44:1

31:1

19:1

£25,866

£36,965

£61,245

The actual salaries paid for each UK employee at the respective quartiles for 2020 were: 25th percentile – £23,861; 50th percentile – 
£33,895; and 75th percentile – £49,400. The fall in the pay ratios at each percentile from 2019 to 2020 is due to the impact of COVID-19 
and implementation of short-time working and other measures such as salary waivers implemented in response to the pandemic. We 
consider that the use of Option C and the percentiles shown for UK employees are reasonably representative.

Relative importance of spend on pay

The following table sets out for the year ended 31 December 2020 compared to the year ended 31 December 2019 the actual expenditure 
of the Company in terms of remuneration paid to or receivable by all employees of the Group and distributions to shareholders by way of 
dividends. It is noted that in response to the pandemic and as a measure to ensure the financial security of the Company, the Board 
cancelled dividends in 2020. The Board has announced that it has re-instated the final dividend for 2020 which will be payable on 14 May 
2021. There are currently 133,600 ordinary shares held in treasury. There have been no other significant distributions and payments 
required to be disclosed that would assist in understanding the relative importance of spend on pay.

Total remuneration paid to all Vitec Group employees

Total dividends paid to shareholders

Year ended 
31 December 2020

Year ended 
31 December 2019

£82.9m

£0m

£91.9m

£17.1m

% change

–9.8%

N/A

Statement of Implementation of Remuneration Policy in the year ending 31 December 2021

This section provides an overview of how the Committee is proposing to implement the Remuneration Policy in 2021.

(1) Base salary

The table sets out the 2021 base salary for each Executive Director, together with the percentage increase from 2020:

Executive Director

Stephen Bird

Martin Green

2021
Salary

Increase 
from 2020

£474,629

£355,000

0%

0%

The Committee decided that, given the impact of COVID-19 upon the business and the recovery that is ongoing, as well as the decision 
made in connection with the 2020 LTIP award and also to pay a modest bonus for 2020, no base salary increase would be given to the 
Executive Directors for 2021. Amongst the wider employee population across the Group, the pay increase for 2021 averaged 2.2%.

(2) Benefits

Benefits, including car allowance, private healthcare and income protection will be paid at the same rate as in 2020.

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Annual report on remuneration 
(continued)

(3) Pension allowance

Pension allowances paid to Executive Directors are set out in the table below. Stephen Bird’s allowance currently represents 20% of 
his base salary and this level was agreed at the time of his appointment in 2009. We have agreed with Stephen Bird that his pension 
allowance will reduce to 8% of base salary with effect from 1 January 2023 and therefore be aligned with the wider UK workforce. We 
are currently finalising the details of this. Newly appointed Executive Directors receive a pension contribution of 8% of base salary which 
is in line with pension contributions provided to the wider UK employee workforce. Upon his appointment as Group Finance Director 
on 10 February 2020, Martin Green’s pension contribution was reduced from 15% to 8% of base salary.

Executive Director

Stephen Bird (20% of salary)

Martin Green (8% of salary)

(4) Annual bonus

Pension allowance

£94,926

£28,400

The maximum opportunity remains unchanged at 125% of base salary. Half of any net after tax annual bonus earned for the year ended 
31 December 2021 will be deferred into the DBP for a period of three years and held in the form of shares in the Company. There will be 
no matching award that can be earned on this deferred bonus. The table below provides information on the performance measures 
against which performance for the 2021 Annual Bonus Plan will be measured:

Core measures for 2021 Annual Bonus Plan

Group profit before tax*

Group percentage of operating profit* converted to 
operating cash flow*

Role-specific personal objectives set by the Board and 
Remuneration Committee for the Executive Director

Weighting
 (% of overall 
opportunity)

50%

25%

25%

The performance measures selected reflect the strategic and operational objectives of the Group. Given the uncertainties of 2021 and the 
importance of cash generation, the Committee will use its powers under the Policy Report to structure the 2021 Annual Bonus Plan so 
that Profit and Cash Conversion measures are independently assessed, but also ensuring that the best interests of shareholders are 
preserved. The Group percentage of operating profit converted to operating cash metric for 2021 will be measured against targets set for 
H1 2021 performance and full year 2021 performance, with one-third for H1 and two-thirds for the full year. The Committee considers that 
the specific targets and personal objectives for 2021 are commercially sensitive and therefore has not disclosed them. It is, however, noted 
that a proportion of the personal objectives will however be tied to environmental, social and governance initiatives to be measured during 
2021. The Committee will disclose these targets and objectives once a bonus has been paid and subject to the Committee considering 
that they are no longer commercially sensitive.

(5) Long Term Incentive Plan

Stephen Bird and Martin Green will each receive an award of shares under the LTIP. These awards will be made in the 42-day period 
following the announcement of the full year results for the year ended 31 December 2020 that will be announced on 25 February 2021. 
The performance conditions for the 2021 LTIP awards will be as follows: 67% of the award will be subject to adjusted basic EPS* growth 
over a three-year performance period. For the adjusted EPS performance condition, we propose a challenging adjusted EPS performance 
corridor to reflect the ambitions of the 2020 award and uncertainty of recovering the business from COVID-19. We therefore propose an 
adjusted EPS corridor with threshold set at 60 pence and a stretch set at 100 pence for the year ended 31 December 2023 with a 
straight-line progression in between. The remaining 33% of the award will be subject to TSR with the Company’s TSR performance ranked 
against the constituents of the FTSE 250 Index (excluding financial services companies and investment trusts) over a three-year 
performance period. To reflect the exceptionally high standard of performance that the targets will require, the continuing challenge faced 
by the Executive team in recovering the business and the stretch nature of the EPS target while providing a strongly motivating incentive to 
grow shareholder value, we will also on an exceptional basis, award LTIPs to the Executive Directors at a value of 200% of base salary. 
Vesting of the 2021 LTIP award will be consistent with that described on page 96 regarding the 2018 LTIP award. Vesting will be 
underpinned by Committee discretion that will take into account, in particular, ROCE performance over the performance period for the 
EPS element of the award. Any awards vesting under the LTIP 2021, after deduction of taxes, will be subject to a further two-year holding 
period, thereby more closely aligning their interests with the long-term interests of shareholders.

108

(6) Chairman and Non-Executive Directors’ remuneration

The fee structure for the Chairman and Non-Executive Directors for 2021 is set out in the following table:

Role

Chairman

Non-Executive Directors’ base fee

Chairman of Audit Committee

Chairman of Remuneration Committee

Senior Independent Director

Employee Engagement Non-Executive Director

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2020 fee(5)

£170,000(1)

£170,000

£51,250(2)

£51,250

£10,000(3)

£10,000

£10,000(3)

£10,000

£8,000(3) 

£5,000(4)

£8,000

£5,000

(1)  Ian McHoul became Chairman on 21 May 2019 when the Chairman’s fee was increased to £170,000 per annum. The fee paid to John McDonough, the previous Chairman was £153,750 
per annum. Given that the Chairman’s fee was increased with Ian McHoul’s appointment as Chairman in May 2019, it was agreed that no increase would be applied for 2020 or 2021. 
(2)  Following a review of Non-Executive Directors’ fees with the support of FIT Remuneration Consultants, it was concluded that no increase to the base fee would be applied for 2021. This 

aligned the Non-Executive Directors with the Executive Directors and also took into account the ongoing recovery of the business from the impact of the COVID-19 pandemic.

(3)  The Chairman of the Remuneration Committee and Senior Independent Director were last increased to their current level in 2019 to take account of the nature of each role, the time 

commitment, performance of the respective individuals, market rates for the complexity of the roles and the calibre of individuals. The Audit Committee Chairman’s fee upon review was 
considered to be in line with market rates and appropriate for the demands of the role and complexity of the Company. 

(4)  In 2019, the Company appointed Caroline Thomson as the Non-Executive Director with responsibility for employee engagement in accordance with the 2019 UK Corporate Governance 

Code. Given the responsibility of this role and additional work associated with it, the Board approved that a fee of £5,000 per annum be payable to Caroline Thomson for that role. This fee 
will be paid to any other successor Non-Executive Director in future years. A full description of the activity involved with this role is given on pages 16, 17 and 58 of the Annual Report. 
(5)  The fee shown for 2020 for each Director is that which was agreed to be paid. It is noted that during 2020, in response to the pandemic, each Non-Executive Director agreed to waive 20% 

of their fees from 14 April 2020 to 1 August 2020. The detail of this is set out in the remuneration table on page 100.

The Board has agreed that fees will typically be reviewed annually to ensure that they remain appropriate.

Malus and clawback

Under the rules of the Annual Bonus Plan, LTIP and DBP, awards are subject to a malus rule whereby the Remuneration Committee has the 
power to reduce, cancel or impose further conditions upon a bonus or award in circumstances that the Committee determines such action 
is appropriate, including circumstances where a material misstatement of the Company’s audited financial results has occurred, or serious 
reputational damage to the Company has occurred as a result of a participant having breached the Company’s Code of Conduct, a 
miscalculation or an assessment of any performance conditions that was based on incorrect information, or the occurrence of an insolvency 
or administration event. In addition, under the above plans, a clawback provision exists where in the same circumstances as for malus, any 
future award that is paid out can be clawed back from a participant for a period of up to three years from it vesting or being paid out.

Voting at Annual General Meeting

At the Company’s last AGM held on 27 May 2020, shareholders were asked to vote on the new Remuneration Policy Report and for an 
advisory vote on the Directors’ Annual Remuneration Report for the year ended 31 December 2019. Both resolutions were approved by 
shareholders on a poll at the 2020 AGM and the table below sets out the proxy votes voted for, against and withheld for both resolutions.

Resolution

Remuneration Policy Report – to cover Directors 
remuneration for the period from the 2020 AGM through 
to the 2023 AGM

Advisory vote on the Remuneration Report for the year 
ended 31 December 2019

For proxy votes 
and % of votes 
cast

Against proxy 
votes and % of 
votes cast

Withheld 
proxy votes

30,806,064

3,888,644

1,641,632

(88.79%)

(11.21%)

31,552,268

1,217,753

3,566,319

(96.28%)

(3.72%)

As at the date of the Company’s AGM on 27 May 2020 the Company had 45,745,775 ordinary shares in issue. The Remuneration 
Committee considers that an against or withheld vote of 20% or more of the votes cast is deemed to be significant in connection with a 
resolution on Directors’ remuneration. Based on the level of support at the 2020 AGM, the Committee did not consider that there were any 
significant issues of concern. In the event that a significant level of concern is raised at future AGMs, both the Chairman of the Board and 
the Chairman of the Remuneration Committee will contact the Company’s major shareholders following an AGM to understand the precise 
detail of the concern being raised. Subject to that, the Committee and the Board as a whole will consider how best to address the 
concern being raised. This may involve a revision to the Company’s Policy on Directors’ remuneration at a subsequent AGM or some other 
change which can be implemented without further shareholder consultation. The Committee and the Board are committed to an open 
and transparent dialogue with shareholders on material matters of concern.

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Corporate Governance 
 
 
 
 
 
 
 
 
Remuneration report
Annual report on remuneration 
(continued)

The Remuneration Committee

External advisors

The Remuneration Committee comprised the following members 
during 2020: Caroline Thomson – Chairman, Christopher 
Humphrey, Richard Tyson and Duncan Penny.

All of the Committee members are independent Non-Executive 
Directors.

The Committee, on behalf of the Board, determines the Policy, 
base salaries, annual cash bonus arrangements, participation in 
incentive schemes, pension arrangements and all other benefits 
received by the Executive Directors including any exit packages.

The Committee also oversees the framework of remuneration for 
the Executive Management Board, including terms of service, pay 
structure, annual cash bonus, pensions, share incentive 
arrangements and all other benefits and also has regard to wider 
employee remuneration within the Group.

The Committee invites individuals to attend meetings, as it deems 
necessary, to assist with consideration of remuneration matters. 
During 2020 the following individuals attended meetings of the 
Committee: Ian McHoul (Board Chairman), Stephen Bird (Group 
Chief Executive), Martin Green (Group Finance Director), and Jon 
Bolton (Group Company Secretary). Representatives of the 
Committee’s remuneration advisor, FIT Remuneration Consultants, 
also attended meetings in 2020.

The Executive Directors or members of the Executive Management 
Board are not present when their own remuneration is being 
considered.

The remuneration of the Chairman and the Non-Executive Directors 
is determined by the Board as a whole, with the Chairman or the 
relevant Non-Executive Director abstaining when his or her 
remuneration is considered.

For further information regarding governance for the Remuneration 
Committee see pages 70 and 71 of this Annual Report.

The Committee appointed FIT Remuneration Consultants as its 
external remuneration advisor in 2019. This decision was based on 
an assessment by the Remuneration Committee of the need for 
support on remuneration matters and FIT Remuneration 
Consultants market experience. FIT Remuneration Consultants 
charge for their time given in providing a service to the Company 
and during 2020 the level of fees paid to remuneration advisors 
totalled £22,281 (2019: £57,643). This fee covered advice relating to 
disclosures in the 2019 Directors’ Remuneration Report, 
measurement of performance conditions associated with long-term 
incentive arrangements, preparation of a new Remuneration Policy 
Report and general remuneration advice. FIT Remuneration 
Consultants are a member of the Remuneration Consultants Group 
and operates under that group’s voluntary code of practice for 
remuneration consultants in the UK. The Committee is satisfied that 
the advice it received from FIT Remuneration Consultants during 
2020 was objective and independent. The Company or it is 
individual Directors has no other connection with FIT Remuneration 
Consultants other than as acting as the Committee’s external 
remuneration adviser. The Committee also received advice and 
administrative support during 2020 from the Group Company 
Secretary, Jon Bolton.

This Annual Remuneration Report has been approved by the 
Remuneration Committee and signed on its behalf by:

Caroline Thomson
Chairman, Remuneration Committee
25 February 2021

110

Directors’ report

Directors

The Directors who held office at 31 December 2020 and up to the date of this report are set out on pages 54 and 55 along with their 
biographies and photographs.

Changes to the Board during the year and up to the date of this report were as follows:

Name

Effective date

Position

Martin Green

Appointed on 10 February 2020

Group Finance Director (Executive Director from January 2017 and 
Acting Group Finance Director from 13 September 2019)

All current Directors will be standing for reappointment at the forthcoming AGM to be held on Thursday, 6 May 2021. The remuneration of 
the Directors including their respective shareholdings in the Company is set out in the Remuneration Report on pages 80 to 110.

Directors’ and Officers’ liability insurance and indemnification of Directors

The Company maintains Directors’ and Officers’ liability insurance which gives appropriate cover for any legal action brought against its 
Directors. The Company has also granted indemnities to each of its Directors to the extent permitted by law. Qualifying third party 
indemnity provisions (as defined in Section 324 of the Companies Act 2006) have been adopted for each Director and indemnify in relation 
to certain losses and liabilities which the Directors may incur to third parties in the course of acting as Directors of the Company.

Share capital

The Company has only ordinary shares of 20 pence nominal value in issue along with 133,600 shares held in treasury. Note 4.3 to the 
consolidated financial statements on page 159 summarises the rights of the ordinary shares as well as the number issued during 2020. An 
analysis of shareholdings is shown on page 182. The closing mid-market price of a share of the Company on 31 December 2020, together 
with the range during the year, is also shown on page 182. For details of own shares held by the Company see note 4.3 to the 
consolidated financial statements.

Dividends

The Board has recommended a final dividend of 4.5 pence per share amounting to £2.1 million. The final dividend, subject to shareholder 
approval at the 2021 Annual General Meeting, will be paid on 14 May 2021 to shareholders on the register at the close of business on 
Friday, 23 April 2021. This will bring the total dividend for the year to 4.5 pence per share. A dividend reinvestment alternative is available 
with details available from our registrars, EQ Group plc.

Substantial shareholdings

As at 24 February 2021, the Company had been advised under the Disclosure Guidance and Transparency Rules, or had ascertained from 
its own analysis, that the following held notifiable interests in the voting rights in the Company’s issued share capital:

Shareholder

Alantra EQMC Asset Management

Aberforth Partners

Franklin Templeton Investments

Schroder Investment Management

Chelverton Asset Management

Gidema SPA

Janus Henderson Investors

Tellworth Investments

Royal London Asset Management

Heronbridge Investment Management

Number of voting rights

9,144,833

3,667,838

2,797,800

2,400,825

2,054,432

1,970,500

1,637,564

1,591,342

1,581,452

1,449,331

% of voting rights

19.98

8.01

6.11

5.25

4.49

4.30

3.58

3.48

3.45

3.17

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Corporate Governance 
 
 
 
 
 
 
 
 
Directors’ report 
(continued)

Committees of the Board

The Board has established Audit, Nominations and Remuneration Committees. Details of these Committees, including membership and 
their activities during 2020, are contained in the Governance section of this Annual Report and in the Remuneration Report.

Companies Act 2006 disclosures

In accordance with Section 992 of the Companies Act 2006 the Directors disclose the following information:

–  The Company’s capital structure and voting rights are summarised in note 4.3, and there are no restrictions on voting rights nor any 

agreement between holders of securities that result in restrictions on the transfer of securities or on voting rights

–  The Company holds 133,600 ordinary shares in treasury which do not carry any voting rights

–  There exist no securities carrying special rights with regard to the control of the Company

–  Details of the substantial shareholders and their shareholdings in the Company are listed on the previous page

–  Shares awarded under the Company’s Deferred Bonus Plan are held in a nominee capacity by the Employee Benefit Trust (“EBT”). The 
Trustees of the EBT do not seek to exercise voting rights on shares held in the EBT. No voting rights are exercised in relation to shares 
unallocated to individual beneficiaries

–  The rules concerning the appointment and replacement of Directors, amendment to the Articles of Association and powers to issue or 

buy back the Company’s shares are contained in the Articles of Association of the Company and the Companies Act 2006

–  There exist no agreements to which the Company is party that may affect its control following a takeover bid

–  There exist no agreements between the Company and its Directors providing for compensation for loss of office that may occur 

because of a takeover bid.

Articles of Association

The Company’s Articles of Association set out the rights of shareholders including voting rights, distribution rights, attendance at general 
meetings, powers of Directors, proceedings of Directors as well as borrowing limits and other governance controls. A copy of the Articles 
of Association can be requested from the Group Company Secretary.

Conflicts of interest

During the year no Director held any beneficial interest in any contract significant to the Company’s business, other than a contract of 
employment. The Company has procedures set out in the Articles of Association for managing conflicts of interest. Should a Director 
become aware that they, or their connected parties, have an interest in an existing or proposed transaction with the Group, they are 
required to notify the Board as soon as reasonably practicable.

Political donations

Further to shareholder approval at the 2017 AGM empowering the Directors to make political donations, it is confirmed that no such 
donations were made in the year ended 31 December 2020. The Company’s policy is not to make political donations. The 2021 AGM will 
be asked to renew this existing authority that expires in May 2021.

112

Reporting requirements

The following sets out the location of additional information which forms part of the Directors’ Report:

Reporting requirement

Strategic Report 

Comprising

Location

–  An indication of the Group’s likely future business 

Pages 1 to 53

developments

–  An indication of the Group’s research and 

– 

development activities
Information on the Group’s policies for the 
employment of disabled persons and employee 
involvement

–  The Group’s disclosures regarding greenhouse gas 

emissions.

Non-financial information statement

–  Environmental matters, employees, social matters, 

Pages 1 to 53

respect for human rights, anti-corruption and 
anti-bribery matters

–  Business model
–  Policies
–  Principal risks
–  Non-financial KPIs.

Statement on corporate 
governance

–  Review of the Board’s governance arrangements 

Pages 56 to 77

during the year

–  Review of the Board’s Committee’s arrangements 

during the year.

Financial instruments

–  Financial risk management objectives and policies 

Responsible business

of the Group

–  The exposure of the Group to foreign currency risk, 

interest rate risk, and liquidity risk.

–  Explanation of our approach to business ethics, 
employees, community and the environment 
including the annual energy usage across the 
Group.

Employee engagement statement

–  Explanation of how the Directors have engaged 

with employees and taken them into account when 
making principal decisions.

–  Explanation of how the Directors have fostered the 
Company’s business relationships with suppliers, 
customers and others, and taken each group into 
account when making principal decisions.

Statement regarding fostering 
relationships with suppliers, 
customers and others

Going concern

Note 4.2 to the consolidated financial 
statements on pages 153 to 158

Pages 40 to 53

Employee engagement section on pages 
16 and 17. Stakeholder engagement 
statement on pages 78 to 79.

Stakeholder engagement statement on 
pages 78 to 79.

The Directors have made appropriate enquiries and consider that the Group has adequate resources to continue in operational existence 
for the foreseeable future, which comprises the period of at least 12 months from the date of approval of the financial statements, being 
25 February 2021. There are no material uncertainties that would prevent the Directors from being unable to make this statement. 
Accordingly, the Directors continue to adopt the going concern basis in preparing the financial statements.

Statement of Directors’ Responsibilities in respect of the Annual Report and the financial 
statements

The Directors are responsible for preparing the Annual Report and the Group and Parent Company financial statements in accordance 
with applicable law and regulations.

Company law requires the Directors to prepare Group and Parent Company financial statements for each financial year. Under that law 
they are required to prepare the Group financial statements in accordance with IFRS as adopted by the EU and applicable law and have 
elected to prepare the Parent Company financial statements in accordance with UK Accounting Standards.

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Corporate Governance 
 
 
 
 
 
 
 
 
Directors’ report 
(continued)

Under company law, the Directors must not approve the financial statements unless they are satisfied that they give a true and fair view of 
the state of affairs of the Group and Parent Company and of their profit or loss for that period. In preparing each of the Group and Parent 
Company financial statements, the Directors are required to:

–  Select suitable accounting policies and apply them consistently

–  Make judgements and estimates that are reasonable and prudent

–  For the Group financial statements, state whether they have been prepared in accordance with IFRS as adopted by the EU

–  For the Parent Company financial statements, state whether applicable UK Accounting Standards have been followed, subject to any 

material departures disclosed and explained in the Parent Company financial statements

–  Prepare the financial statements on the going concern basis unless it is inappropriate to presume that the Group and the Parent 

Company will continue in business.

The Directors are responsible for keeping adequate accounting records that are sufficient to show and explain the Parent Company’s 
transactions and disclose with reasonable accuracy, at any time, the financial position of the Parent Company and enable them to ensure 
that its financial statements comply with the Companies Act 2006. They have general responsibility for taking such steps as are 
reasonably open to them to safeguard the assets of the Group and to prevent and detect fraud and other irregularities.

Under applicable law and regulations, the Directors are also responsible for preparing a Strategic Report, Directors’ Report, Directors’ 
Remuneration Report and Corporate Governance statement that complies with that law and those regulations.

The Directors are responsible for the maintenance and integrity of the corporate and financial information included on the Company’s 
website.

Legislation in the UK governing the preparation and dissemination of financial statements may differ from legislation in other jurisdictions.

In addition, each of the Directors considers that the Annual Report, taken as a whole, is fair, balanced and understandable and that it 
provides all the information necessary for shareholders to assess the Company’s position and performance, business model and strategy.

Disclosure of information to the auditor

The Directors who held office at the date of approval of this Directors’ Report confirm that, so far as they are each aware, there is no 
relevant audit information (as defined in Section 418(2) of the Companies Act 2006) of which the Company’s auditor is unaware; and each 
Director has taken all the steps that they ought to have taken as a Director to make themselves aware of any relevant audit information and 
to establish that the Company’s auditor is aware of that information. Furthermore, the Directors’ confirm that no disclosable events have 
occurred since the end of the financial year ending 31 December 2020 for the Company or its subsidiaries that have not already been 
reported within this report.

Annual General Meeting (AGM)

The 2021 AGM will be held at 11.00am on Thursday, 6 May 2021 at Bridge House, Heron Square, Richmond, TW9 1EN. In light of the 
current COVID-19 restrictions, shareholders will not be permitted to attend the AGM in person but can be represented by the Chairman of 
the meeting acting as their proxy. Shareholders are encouraged therefore to submit their votes by submitting a proxy form.

The notice of the AGM and an explanation of the resolutions to be put to the meeting are set out in the Notice of Meeting accompanying 
this Annual Report. The Board fully supports all the resolutions set out in the Notice and encourages shareholders to vote by proxy in 
favour of each of them as they intend to in respect of their own shareholdings.

Auditor

Deloitte LLP has expressed its willingness to continue in office as auditor and separate resolutions will be proposed at the forthcoming 
AGM concerning their reappointment and to authorise the Board to agree their remuneration.

Approved by the Board of Directors of The Vitec Group plc and signed on its behalf by:

Jon Bolton
Group Company Secretary
25 February 2021
The Vitec Group plc
Company Number: 227691

114

Independent auditor’s report to the members  
of The Vitec Group plc

Report on the audit of the financial statements

1. Opinion

In our opinion:
– 

the financial statements of The Vitec Group plc (the “Parent Company”) and its subsidiaries (the “Group”) give a true and fair view of 
the state of the Group’s and of the Parent Company’s affairs as at 31 December 2020 and of the Group’s loss for the year then 
ended;
the Group financial statements have been properly prepared in accordance with international accounting standards in conformity 
with the requirements of the Companies Act 2006 and International Financial Reporting Standards (“IFRSs”) as adopted by the 
European Union;
the Parent Company financial statements have been properly prepared in accordance with United Kingdom Generally Accepted 
Accounting Practice, including Financial Reporting Standard 101 “Reduced Disclosure Framework”; and
the financial statements have been prepared in accordance with the requirements of the Companies Act 2006.

– 

– 

– 

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We have audited the financial statements which comprise:
– 
– 
– 
– 
– 
– 

the consolidated income statement
the consolidated statement of comprehensive income
the consolidated and Parent Company balance sheets
the consolidated and Parent Company statements of changes in equity
the consolidated statement of cash flows
the related Group notes 1 to 5 and Parent Company notes a to p.

The financial reporting framework that has been applied in the preparation of the Group financial statements is applicable law, international 
accounting standards in conformity with the requirements of the Companies Act 2006 and IFRSs as adopted by the European Union. The 
financial reporting framework that has been applied in the preparation of the Parent Company financial statements is applicable law and 
United Kingdom Accounting Standards, including Financial Reporting Standard 101 “Reduced Disclosure Framework” (United Kingdom 
Generally Accepted Accounting Practice).

2. Basis for opinion

We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities 
under those standards are further described in the auditor’s responsibilities for the audit of the financial statements section of our report. 

We are independent of the Group and the Parent Company in accordance with the ethical requirements that are relevant to our audit of 
the financial statements in the UK, including the Financial Reporting Council’s (the “FRC’s”) Ethical Standard as applied to listed public 
interest entities, and we have fulfilled our other ethical responsibilities in accordance with these requirements. The non-audit services 
provided to the Group and Parent Company for the year are disclosed in note 2.1 to the financial statements. We confirm that the 
non-audit services prohibited by the FRC’s Ethical Standard were not provided to the Group or the Parent Company.

We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

3. Summary of our audit approach

Key audit matters

The key audit matter that we identified in the current year was:

–  Valuation of inventory obsolescence provision. 

Within this report, key audit matters are identified as follows:

Similar level of risk

Materiality

Scoping

The materiality that we used for the Group financial statements was £1.6 million which was determined on 
the basis of a blended range of measures, including loss before tax, revenue and net assets.

We focused our scope on the three trading divisions, Vitec Imaging Solutions, Vitec Production Solutions 
and Vitec Creative Solutions. These were subject either to full scope audits, audit of specified account 
balances or specified audit procedures which account for 92% of Group revenue and 92% of net assets. 

Significant changes in 
our approach

We have changed the basis on which we have determined materiality in the current year to reflect the impact 
of COVID-19 on the scale of the Group’s operations. For further details refer to section 6 of this report.

Due to the travel restrictions as a result of the COVID-19 pandemic, reviews and interactions with 
component auditors were carried out remotely.

115

Corporate Governance 
 
 
 
 
 
 
 
 
 
Independent auditor’s report to the members  
of The Vitec Group plc (continued)

4. Conclusions relating to going concern

In auditing the financial statements, we have concluded that the Directors’ use of the going concern basis of accounting in the preparation 
of the financial statements is appropriate.

Our evaluation of the Directors’ assessment of the Group’s and Parent Company’s ability to continue to adopt the going concern basis 
of accounting included:
–  Assessing the risk associated with going concern considering the Group’s business model, operations and financing, as well as 

indicators of possible management bias

–  Evaluating the mathematical integrity of and the relevance and reliability of the underlying data used in Management’s assessment
–  Challenging management’s method to assess going concern, specifically by comparing changes in assumptions from prior year to 
changes in principal risks, checking the consistency of forecasts and assumptions with each other and those used in other areas, 
obtaining supporting evidence for management’s assumptions including rate of revenue recovery and operating leverage, and 
evaluating contradictory evidence including historical forecasting inaccuracy and market research

–  Challenging the reasonableness and robustness of management base case forecasts by performing independent sensitivity analyses
–  Assessing management’s plans for future actions and considered additional facts or information available subsequent to 

management’s assessment and

–  Assessing the adequacy and appropriateness of disclosures.

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually 
or collectively, may cast significant doubt on the Group’s and Parent Company’s ability to continue as a going concern for a period of at 
least 12 months from when the financial statements are authorised for issue.

In relation to the reporting on how the Group has applied the UK Corporate Governance Code, we have nothing material to add or draw 
attention to in relation to the Directors’ statement in the financial statements about whether the Directors considered it appropriate to 
adopt the going concern basis of accounting.

Our responsibilities and the responsibilities of the Directors with respect to going concern are described in the relevant sections of this report. 

5. Key audit matters

Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial statements 
of the current period and include the most significant assessed risks of material misstatement (whether or not due to fraud) that we 
identified. These matters included those which had the greatest effect on: the overall audit strategy, the allocation of resources in the audit; 
and directing the efforts of the engagement team.

These matters were addressed in the context of our audit of the financial statements as a whole, and in forming our opinion thereon, and 
we do not provide a separate opinion on these matters.

116

5.1. Valuation of inventory obsolescence provision 

Key audit matter description

At 31 December 2020, the gross inventory balance was £83.0 million (2019: £90.9 million), against 
which there was £18.2 million (2019: £14.9 million) provision. 

How the scope of our audit 
responded to the key audit  
matter

Significant management judgement is involved in determining the adequacy of the inventory 
obsolescence provision across both a wide range of products, within differing geographical regions, set 
against a backdrop of ever changing technology in the image capture and sharing market. Given the 
high level of management judgement involved, particularly in respect of forecast future usage, we 
deemed this a potential fraud risk for our audit. 

Management has highlighted inventory provisioning as a key accounting estimate in Section 1. The 
Audit Committee report on page 72 also refers to inventory provisioning as one of the significant issues 
and judgements. Further information is included in note 3.3 to the financial statements.

In order to address this key audit matter we have completed audit procedures including: 

–  Obtaining an understanding of the controls relating to inventory provisioning
–  Evaluating the appropriateness of the methodology used to calculate the inventory provision
–  Challenging the reasonableness of management’s judgements and the assumptions used, 

specifically by assessing the provision percentages in relation to sales demand with comparison to 
prior years

–  Assessing the integrity of the underlying calculation by checking the accuracy of the ageing of 

discontinued and slow moving inventory items

–  Assessing the level of inventory write offs in the year compared to the overall inventory provision at 

31 December 2019 and 

–  Assessing the exposure of inventory relating to slow moving ranges but for which no provision is 

included, together with testing the appropriateness of a sample of manual adjustments.

Key observations

Based on the audit procedures performed we are satisfied the overall inventory provision is appropriate.

6. Our application of materiality

6.1. Materiality
We define materiality as the magnitude of misstatement in the financial statements that makes it probable that the economic decisions of a 
reasonably knowledgeable person would be changed or influenced. We use materiality both in planning the scope of our audit work and in 
evaluating the results of our work.

Based on our professional judgement, we determined materiality for the financial statements as a whole as follows:

Group financial statements

Parent Company financial statements

Materiality

£1.6 million (2019: £2.4 million)

£1.5million (2019: £2.2 million)

Basis for determining 
materiality

The materiality that we used for the Group financial 
statements was £1.6 million which was determined 
on the basis of a blended range of measures, 
including revenue and net assets.

Parent Company materiality equates to 1% of 
net assets, which is capped at 95% of Group 
materiality, this is consistent with prior year. 

Rationale for the 
benchmark applied

This approach is a change from the prior year, which 
was based on 5% of adjusted profit before tax.

We have changed the basis on which we have 
determined materiality in the current year to reflect 
the impact of COVID-19 on the scale of the Group’s 
operations and to reflect the metrics that are most 
relevant for the users of the financial statements. 

Materiality of £1.6 million represents 0.6% of revenue 
and 1.1% of net assets.

Net assets has been used as this is a non-
trading holding company and we consider this 
to be the most appropriate basis.

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Corporate Governance 
 
 
 
 
 
 
 
 
Independent auditor’s report to the members  
of The Vitec Group plc (continued)

6.2. Performance materiality
We set performance materiality at a level lower than materiality to reduce the probability that, in aggregate, uncorrected and undetected 
misstatements exceed the materiality for the financial statements as a whole. 

Performance  
materiality

Group financial statements

Parent Company financial statements

70 % (2019: 70%) of Group materiality

70% (2019: 70%) of Parent Company materiality 

Basis and rationale  
for determining 
performance materiality

In determining performance materiality, we considered the following factors:
– 
– 
– 

the overall quality of the control environment where no significant deficiencies were identified;
the low turnover of management and key accounting personnel; and
the low number of corrected and uncorrected misstatements identified in previous audits.

6.3. Error reporting threshold
We agreed with the Audit Committee that we would report to the Committee all audit differences in excess of £0.08 million 
(2019: £0.1 million), as well as differences below that threshold that, in our view, warranted reporting on qualitative grounds. We also report 
to the Audit Committee on disclosure matters that we identified when assessing the overall presentation of the financial statements.

7. An overview of the scope of our audit

7.1. Identification and scoping of components
Our Group audit was scoped by obtaining an understanding of the Group and its environment, including Group wide controls, and 
assessing the risks of material misstatement at the Group level. 

Based on that assessment we focused our scope on the three trading divisions: Vitec Imaging Solutions, Vitec Production Solutions and 
Vitec Creative Solutions. These were subject to either full scope audits, audit of specified account balances, or specified audit procedures 
which account for 92% (2019: 88%) of Group revenue and 92% (2019: 88%) of net assets. These audit procedures were performed to 
materiality levels applicable to each entity, which was lower than the Group materiality level and ranged from £0.6 million to £1.5 million 
(2019: £0.9 million to £2.2 million). 

At the parent entity level we also tested the consolidation process and carried out analytical procedures to confirm our conclusion that 
there were no significant risks of material misstatement of the aggregated financial information of the remaining components not subject to 
a full audit. 

Revenue

Net assets

65%

Full audit scope 
Specified audit 
27%
procedures 
Review at Group level  8%

90.5%

Full audit scope 
Specified audit 
1.5%
procedures 
Review at Group level  8%

7.2. Working with other auditors
The Group audit team instructed component auditors as to the significant risk areas to be addressed, including the key audit matter in 
respect of the valuation of the inventory obsolescence provision, and other relevant risks through the issuance of detailed referral 
instructions. The Group audit team had video conference meetings with the Divisional head office of each of the three trading divisions in 
Italy, the UK and US.

Due to inability to travel our component oversight visits were replaced with video conference meetings. We also engaged regularly with the 
component auditors through telephone calls, considered and discussed the appropriateness of their local risk assessment, attended 
video closing meetings with them and component management teams, reviewed their work and reviewed their component reporting. 

118

  
  
8. Other information

The other information comprises the information included in the Annual Report, other than the financial statements and our auditor’s 
report thereon. The Directors are responsible for the other information contained within the Annual Report. Our opinion on the financial 
statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any 
form of assurance conclusion thereon.

Our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with 
the financial statements or our knowledge obtained in the course of the audit, or otherwise appears to be materially misstated.

If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a 
material misstatement in the financial statements themselves. If, based on the work we have performed, we conclude that there is a 
material misstatement of this other information, we are required to report that fact.

We have nothing to report in this regard.

9. Responsibilities of Directors

As explained more fully in the Directors’ responsibilities statement, the Directors are responsible for the preparation of the financial 
statements and for being satisfied that they give a true and fair view, and for such internal control as the Directors determine is necessary 
to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error.

In preparing the financial statements, the Directors are responsible for assessing the Group’s and the Parent Company’s ability to continue 
as a going concern, disclosing as applicable, matters related to going concern and using the going concern basis of accounting unless 
the Directors either intend to liquidate the Group or the Parent Company or to cease operations, or have no realistic alternative but to 
do so.

10. Auditor’s responsibilities for the audit of the financial statements

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, 
whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of 
assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it 
exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably 
be expected to influence the economic decisions of users taken on the basis of these financial statements.

A further description of our responsibilities for the audit of the financial statements is located on the FRC’s website at:  
www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.

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Corporate Governance 
 
 
 
 
 
 
 
 
Independent auditor’s report to the members  
of The Vitec Group plc (continued)

11. Extent to which the audit was considered capable of detecting irregularities, including fraud

Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our 
responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which our 
procedures are capable of detecting irregularities, including fraud is detailed below. 

11.1. Identifying and assessing potential risks related to irregularities
In identifying and assessing risks of material misstatement in respect of irregularities, including fraud and non-compliance with laws and 
regulations, we considered the following:
– 

the nature of the industry and sector, control environment and business performance including the design of the Group’s remuneration 
policies, key drivers for Directors’ remuneration, bonus levels and performance targets;

–  results of our enquiries of Management, internal audit, the Group’s in-house and external legal counsel and the Audit Committee about 

their own identification and assessment of the risks of irregularities; 

–  any matters we identified having obtained and reviewed the Group’s documentation of their policies and procedures relating to:

the internal controls established to mitigate risks of fraud or non-compliance with laws and regulations; 

identifying, evaluating and complying with laws and regulations and whether they were aware of any instances of non-compliance;

• 
•  detecting and responding to the risks of fraud and whether they have knowledge of any actual, suspected or alleged fraud;
• 
the matters discussed among the audit engagement team including significant component audit teams and relevant internal 
specialists, including tax, valuations, pensions, IT specialists regarding how and where fraud might occur in the financial statements 
and any potential indicators of fraud.

– 

As a result of these procedures, we considered the opportunities and incentives that may exist within the organisation for fraud and 
identified the greatest potential for fraud in the valuation of inventory. In common with all audits under ISAs (UK), we are also required to 
perform specific procedures to respond to the risk of management override.

We also obtained an understanding of the legal and regulatory framework that the Group operates in, focusing on provisions of those laws 
and regulations that had a direct effect on the determination of material amounts and disclosures in the financial statements. The key laws 
and regulations we considered in this context included the UK Companies Act, Listing Rules, pension legislation and tax legislation. 

In addition, we considered provisions of other laws and regulations that do not have a direct effect on the financial statements but 
compliance with which may be fundamental to the Group’s ability to operate or to avoid a material penalty. These included the Group’s 
regulatory solvency requirements and covenants requirements.

11.2. Audit response to risks identified
As a result of performing the above, we identified the valuation of inventory obsolescence provision as a key audit matter related to the 
potential risk of fraud. The key audit matters section of our report explains the matter in more detail and also describes the specific 
procedures we performed in response to that key audit matter: 
In addition to the above, our procedures to respond to risks identified included the following:
–  reviewing the financial statement disclosures and testing to supporting documentation to assess compliance with provisions of relevant 

laws and regulations described as having a direct effect on the financial statements;

–  enquiring of management, the Audit Committee, in-house and external legal counsel concerning actual and potential litigation and claims;
–  performing analytical procedures to identify any unusual or unexpected relationships that may indicate risks of material misstatement 

due to fraud;

–  reading minutes of meetings of those charged with governance, reviewing internal audit reports and reviewing correspondence with HMRC; 
– 

in addressing the risk of fraud through management override of controls, testing the appropriateness of journal entries and other 
adjustments; assessing whether the judgements made in making accounting estimates are indicative of a potential bias; and evaluating 
the business rationale of any significant transactions that are unusual or outside the normal course of business.

We also communicated relevant identified laws and regulations and potential fraud risks to all engagement team members including 
internal specialists and significant component audit teams, and remained alert to any indications of fraud or non-compliance with laws and 
regulations throughout the audit.

Report on other legal and regulatory requirements

12. Opinions on other matters prescribed by the Companies Act 2006

In our opinion the part of the Directors’ remuneration report to be audited has been properly prepared in accordance with the 
Companies Act 2006.

In our opinion, based on the work undertaken in the course of the audit:
– 

the information given in the Strategic report and the Directors’ report for the financial year for which the financial statements are 
prepared is consistent with the financial statements; and
the Strategic report and the Directors’ report have been prepared in accordance with applicable legal requirements.

– 

120

In the light of the knowledge and understanding of the Group and the Parent Company and their environment obtained in the course of 
the audit, we have not identified any material misstatements in the Strategic report or the Directors’ report.

13. Corporate Governance Statement

Based on the work undertaken as part of our audit, we have concluded that each of the following elements of the Corporate 
Governance Statement is materially consistent with the financial statements and our knowledge obtained during the audit: 
– 

the Directors’ statement with regards to the appropriateness of adopting the going concern basis of accounting and any material 
uncertainties identified set out on page 113
the Directors’ explanation as to its assessment of the Group’s prospects, the period this assessment covers and why the period is 
appropriate set out on page 38
the Directors’ statement on fair, balanced and understandable set out on page 57
the Board’s confirmation that it has carried out a robust assessment of the emerging and principal risks set out on pages 18 – 22
the section of the Annual Report that describes the review of effectiveness of risk management and internal control systems set out 
on page 66 and
the section describing the work of the Audit Committee set out on pages 66 and 67.

– 

– 
– 
– 

– 

14. Matters on which we are required to report by exception

14.1. Adequacy of explanations received and accounting records
Under the Companies Act 2006 we are required to report to you if, in our opinion:
–  we have not received all the information and explanations we require for our audit; or
–  adequate accounting records have not been kept by the Parent Company, or returns adequate for our audit have not been received 

from branches not visited by us; or
the Parent Company financial statements are not in agreement with the accounting records and returns.

– 

We have nothing to report in respect of these matters.

14.2. Directors’ remuneration
Under the Companies Act 2006 we are also required to report if in our opinion certain disclosures of Directors’ remuneration have not 
been made or the part of the Directors’ remuneration report to be audited is not in agreement with the accounting records and returns.

We have nothing to report in respect of these matters.

15. Other matters which we are required to address

15.1. Auditor tenure
Following the recommendation of the Audit Committee, we were appointed by the members at the Company’s Annual General Meeting on 
15 May 2018 to audit the financial statements for the year ending 31 December 2018 and subsequent financial periods. The period of total 
uninterrupted engagement including previous renewals and reappointments of the firm is three years, covering the years ending 
31 December 2018 to 31 December 2020.

15.2. Consistency of the audit report with the additional report to the Audit Committee
Our audit opinion is consistent with the additional report to the Audit Committee we are required to provide in accordance with ISAs (UK).

16. Use of our report

This report is made solely to the Company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. 
Our audit work has been undertaken so that we might state to the Company’s members those matters we are required to state to them in 
an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone 
other than the Company and the Company’s members as a body, for our audit work, for this report, or for the opinions we have formed.

David Halstead FCA (Senior statutory auditor)
For and on behalf of Deloitte LLP
Statutory Auditor
St Albans, United Kingdom
25 February 2021

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121

Corporate Governance 
 
 
 
 
 
 
 
 
Introduction and table of contents

Primary Statements

Consolidated Income Statement
Consolidated Statement of Comprehensive Income
Consolidated Balance Sheet
Consolidated Statement of Changes in Equity
Consolidated Statement of Cash Flows

Section 1 – Basis of Preparation

Section 2 – Results for the Year

2.1  Profit before tax (including segmental information)
2.2   Charges associated with acquisition of businesses  

and other adjusting items

2.3  Net finance expense
2.4  Tax
2.5  Earnings per share

Section 3 – Operating Assets and Liabilities

3.1  Intangible assets
3.2  Property, plant and equipment
3.3  Working capital
3.4  Provisions
3.5  Leases

Section 4 – Capital Structure

4.1  Net debt
4.2  Financial instruments
4.3  Share capital and reserves

Section 5 – Other Supporting Notes

5.1  Employees
5.2  Pensions
5.3  Share-based payments
5.4  Contingent liabilities
5.5  Related party transactions
5.6  Group investments
5.7  Subsequent events

The Vitec Group plc Company Financial Statements

Company Balance Sheet 
Company Statement of Changes in Equity 
Notes to the Company Financial Statements 

Glossary of Alternative Performance Measures
Five Year Financial Summary
Shareholder Information and Financial Calendar

Each section sets out the accounting policies applied in producing these financial 
statements together with any key judgements and estimates used. Text boxes provide an 
introduction to each section.

122

123

123
124
125
126
127

128

132

132

135
137
137
141

142

142
145
147
149
150

152

152
153
159

161

161
161
165
167
168
168
170

171

171
172
173

180

182

183

Consolidated Income Statement
For the year ended 31 December 2020

Revenue 
Cost of sales 
Other income 

Gross profit 
Operating expenses 

Operating (loss)/profit 

Comprising 
– Adjusted operating profit 
– Charges associated with acquisition of businesses and other adjusting items 

Net finance expense 

(Loss)/profit before tax 

Comprising 
– Adjusted profit before tax 
– Charges associated with acquisition of businesses and other adjusting items 

Taxation 

Comprising taxation on 
– Adjusted profit 
– Charges associated with acquisition of businesses and other adjusting items 

(Loss)/profit for the year attributable to owners of the parent 

Earnings per share 
Basic earnings per share 
Diluted earnings per share 

Average exchange rates 
Euro 
US$ 

 Notes 

2.1 
2.1 
2.1 

 2.1/2.2 

2020  
£m 

290.5 
(178.5) 
– 

112.0 
(115.3) 

2019 
£m 

376.1 
(214.3) 
6.5 

168.3 
 (136.3) 

2.1 

 (3.3) 

 32.0 

2.2 

2.3 

2.2 

2.4 

 9.9 
(13.2) 

 (3.3) 

 (4.4) 

 (7.7) 

 5.5 
(13.2) 

 (7.7) 

 2.4 

 (1.4) 
 3.8 

 2.4 

 (5.3) 

 52.4 
(20.4) 

 32.0 

 (4.4) 

 27.6 

 48.0 
(20.4) 

 27.6 

 (7.4) 

(11.7) 
 4.3 

 (7.4) 

 20.2 

2.5 
2.5 

 (11.6)p 
 (11.6)p 

 44.9p 
 44.5p 

1.12
1.29

1.14
1.28

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Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Comprehensive Income
For the year ended 31 December 2020

(Loss)/profit for the year

Other comprehensive income:
Items that will not be reclassified subsequently to profit or loss:
Remeasurements of defined benefit obligation
Related tax
Items that are or may be reclassified subsequently to profit or loss:
Currency translation differences on foreign currency subsidiaries
Net investment hedges – net (loss)/gain
Cash flow hedges – reclassified to the Income Statement, net of tax
Cash flow hedges – effective portion of changes in fair value, net of tax

Other comprehensive expense, net of tax 

Total comprehensive (expense)/income for the year attributable to owners of the parent

2020 
 £m 

(5.3) 

2019 
 £m 

20.2 

 (7.6) 
 1.6 

 (0.7) 
 (1.3) 
 0.7 
 (0.9) 

 (8.2) 

 (13.5) 

 0.7 
 (0.2) 

 (10.0) 
 2.8 
 1.4 
 (0.4) 

 (5.7) 

 14.5 

124

 
Consolidated Balance Sheet
As at 31 December 2020

Assets 
Non-current assets 
Intangible assets 
Property, plant and equipment 
Trade and other receivables 
Deferred tax assets 

Current assets 
Inventories 
Trade and other receivables 
Derivative financial instruments 
Current tax assets 
Cash and cash equivalents 

Total assets 

Liabilities 
Current liabilities 
Bank overdrafts 
Interest-bearing loans and borrowings 
Lease liabilities 
Trade and other payables 
Derivative financial instruments 
Current tax liabilities 
Provisions 

Non-current liabilities 
Interest-bearing loans and borrowings 
Lease liabilities 
Other payables 
Post-employment obligations 
Provisions 
Deferred tax liabilities 

Total liabilities 

Net assets 

Equity 
Share capital 
Share premium 
Translation reserve 
Capital redemption reserve 
Cash flow hedging reserve 
Retained earnings 

Total equity 

Balance Sheet exchange rates 
Euro 
US$ 

Approved and authorised for issue by the Board on 25 February 2021 and signed on its behalf by:

Martin Green
Group Finance Director

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 Notes 

2020 
 £m 

2019 
 £m 

 3.1 
 3.2 
 3.3 
 2.4 

 3.3 
 3.3 
 4.2 
 2.4 
 4.1 

 4.1 
 4.1 
 4.1 
 3.3 
 4.2 
 2.4 
 3.4 

4.1 
 4.1 
 3.3 
 5.2 
 3.4 
 2.4 

 4.3 

123.5 
42.2 
 1.5 
24.6 

191.8 

64.8 
51.7 
 0.1 
 8.9 
17.3 

142.8 

334.6 

 0.5 
50.6 
 4.7 
44.8 
 – 
 9.7 
 3.7 

114.0 

40.8 
11.5 
 – 
15.9 
 1.0 
 6.0 

75.2 

189.2 

145.4 

 9.2 
21.7 
 (13.9) 
 1.6 
 0.1 
126.7 

145.4 

127.7 
46.7 
 1.7 
21.0 

197.1 

76.0 
59.4 
 0.6 
 8.6 
18.9 

163.5 

360.6 

 – 
 0.2 
 5.8 
55.9 
 0.3 
10.6 
 5.0 

77.8 

96.5 
12.4 
 0.1 
 8.3 
 1.2 
 7.6 

126.1 

203.9 

156.7 

 9.1 
20.7 
 (11.9) 
 1.6 
 0.3 
136.9 

156.7 

1.12 
1.37 

1.18 
1.32 

125

Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Consolidated Statement of Changes in Equity
For the year ended 31 December

Balance at 1 January 2020
Total comprehensive income for the year
Loss for the year
Other comprehensive expense for the year
Contributions by and distributions to owners
Dividends paid
Own shares purchased
Share-based payment charge, net of tax
New shares issued

Balance at 31 December 2020

Balance at 1 January 2019
Adoption of IFRS 16

Balance at 1 January 2019 (adjusted)
Total comprehensive income for the year
Profit for the year
Other comprehensive income/(expense)  
for the year
Contributions by and distributions to owners
Dividends paid
Own shares purchased
Share-based payment charge, net of tax
New shares issued

 Share  
capital  

 Share 
premium  

 Translation 
reserve  

£m

9.1

 –
 –

 –
 –
 –
0.1

9.2

9.1
 –

9.1

 –

 –

 –
 –
 –
 –

£m

 20.7

 –
 –

 –
 –
 –
1.0

 21.7

 18.6
 –

 18.6

 –

 –

 –
 –
 –
2.1

£m

(11.9) 

–
 (2.0) 

–
–
–
–

(13.9) 

 (4.7) 
–

 (4.7) 

–

 (7.2) 

–
–
–
–

 Capital 
redemption 
reserve 
£m 

1.6

–
–

–
–
–
–

1.6

1.6
–

1.6

–

–

–
–
–
–

 Cash flow 
hedging 
reserve  

£m

0.3

 –
(0.2) 

 –
 –
 –
 –

0.1

(0.7) 
 –

(0.7) 

 –

1.0

 –
 –
 –
 –

 Retained 
earnings  

£m

 Total  
equity 
£m 

 136.9

 156.7

(5.3) 
(6.0) 

 –
(2.3) 
3.4
 –

(5.3) 
(8.2) 

 –
(2.3) 
3.4
1.1

 126.7

 138.4

 145.4

 162.3

(1.3) 

(1.3) 

 137.1

 161.0

20.2

0.5

 (17.1) 
(6.4) 
2.6
 –

20.2

(5.7) 

 (17.1) 
(6.4) 
2.6
2.1

Balance at 31 December 2019

9.1

 20.7

(11.9) 

1.6

0.3

 136.9

 156.7

126

Consolidated Statement of Cash Flows
For the year ended 31 December 2020

Cash flows from operating activities 
(Loss)/profit for the year 
Adjustments for: 
Taxation 
Depreciation 
Impairment losses on property, plant and equipment 
Amortisation of intangible assets 
Net (gain)/loss on disposal of property, plant and equipment and software 
Fair value (gains)/losses on derivative financial instruments 
Foreign exchange losses/(gains) 
Share-based payment charge 
Earnout charges and retention bonuses 
Loss on disposal of business, before tax 
Net finance expense 

Operating profit before changes in working capital and provisions 
Decrease in inventories 
Decrease in receivables 
Decrease in payables 
Decrease in provisions 

Cash generated from operating activities 
Interest paid 
Tax paid 

Net cash from operating activities

Cash flows from investing activities 
Proceeds from sale of property, plant and equipment and software 
Purchase of property, plant and equipment 
Capitalisation of software and development costs 
Acquisition of businesses, net of cash acquired 
Net cash inflow on disposal of business 

Net cash used in investing activities 

Cash flows from financing activities 
Proceeds from the issue of shares 
Own shares purchased 
Principal lease repayments 
Repayment of interest-bearing loans and borrowings 
Borrowings from interest-bearing loans and borrowings 
Dividends paid 

Net cash used in financing activities 

Increase in cash and cash equivalents and overdrafts 
Cash and cash equivalents at 1 January 
Effect of exchange rate fluctuations on cash held 

Cash and cash equivalents and overdrafts at 31 December 

 Notes 

2020 
 £m 

2019 
 £m 

(5.3) 

 20.2 

(2.4) 
13.1 
 0.6 
13.5 
(0.1) 
(0.1) 
 0.3 
 3.7 
 1.9 
– 
 4.4 

29.6 
11.5 
 8.3 
 (12.6) 
(2.8) 

34.0 
(5.9) 
(3.1) 

25.0 

 0.2 
(5.1) 
 (10.6) 
– 
– 

 (15.5) 

 1.1 
(2.3) 
(5.8) 
 (76.9) 
71.7 
– 

 (12.2) 

(2.7) 
18.9 
 0.6 

16.8 

7.4 
 14.1 
0.6 
 13.9 
0.2 
(0.1) 
(0.4) 
2.3 
2.5 
0.4 
4.4 

 65.5 
1.0 
6.3 
 (12.6) 
(1.0) 

 59.2 
(4.3) 
(6.3) 

 48.6 

0.5 
(6.2) 
 (12.4) 
(3.1) 
0.9 

 (20.3) 

2.1 
(6.4) 
(6.4) 
 (57.8) 
 61.4 
 (17.1) 

 (24.2) 

4.1 
 15.1 
(0.3) 

 18.9 

4.1 

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Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Section 1 – Basis of Preparation

This section sets out the Group’s accounting policies that relate to the financial statements as a whole. Where an accounting 
policy is specific to one note, the policy is described in the note to which it relates. 

The Vitec Group plc (the “Company”) is a company domiciled and incorporated under the Companies Act in the United Kingdom. The 
consolidated financial statements of the Company as at and for the year ended 31 December 2020 comprise the Company and its 
subsidiaries (together referred to as the “Group”).

As required by EU law (IAS Regulation EC 1606/2002) the Group financial statements have been prepared in accordance with International 
Financial Reporting Standards as adopted by the EU (“IFRS”), and have been approved by the Directors.

The financial statements are principally prepared on the basis of historical cost. Areas where other bases are applied are identified in the 
accounting policy outlined in the relevant note.

In reporting financial information, the Group presents Alternative Performance Measures (“APMs”) which are not defined or specified under 
the requirements of IFRS. The Group believes that these APMs, which are not considered to be a substitute for or superior to IFRS 
measures, provide stakeholders with additional helpful information to better reflect the underlying business and enable more meaningful 
comparison over time. A glossary on pages 179 and 180 provides a comprehensive list of APMs that the Group uses, including an 
explanation of how they are calculated, why they are used and how they can be reconciled to a statutory measure where relevant.

The Company has elected to prepare its Parent Company financial statements in accordance with Financial Reporting Standard 101 
Reduced Disclosure Framework (“FRS 101”).

Going concern

The Group’s business activities, together with the factors likely to affect its future development, performance and position are set out in the 
Strategic Report. The financial position of the Group, its cash flows, liquidity position and borrowing facilities are described in the Financial 
Review. In addition, note 4.2 “Financial instruments” includes the Group’s financial risk management objectives, details of its financial 
instruments and hedging activities, and its exposure to foreign currency risk, interest rate risk and liquidity risk.

COVID-19 impacted Vitec early in the pandemic, with half of the Group’s revenue coming from products sourced from China and made in 
Italy. The Group responded quickly, implementing significant and far-reaching mitigating actions to cut costs and manage cash. The 
Group applied for Government support where possible to preserve the long-term capabilities of the business. The Group worked with its 
manufacturing teams and followed Government guidelines to put stringent health and safety and social distancing measures in place. 

As part of the Directors’ consideration of the appropriateness of adopting the going concern basis and long-term viability in preparing the 
financial statements, a range of scenarios have been modelled through to the end of 2023. While trading performance has improved since 
the assessment for the interim financial statements, the rate of recovery, or subsequent waves, is difficult to predict. Modelling is impacted 
by a number of factors including assumptions around the overall global economic environment, how long it takes for our end markets to 
fully resume creation of original content, and continued actions that governments might take in relation to controlling the pandemic such 
as the closure of retail stores. 

The Directors have reviewed the forecast scenarios as set out below:
– 

– 

the Group’s latest forecast, which projects an improvement in trading performance in 2021 and beyond, following the deterioration in 
2020 due to COVID-19;
three downside scenarios which primarily vary the speed and length of recovery with the key changes to estimates being as follows:
1.  Reducing the rate at which forecast sales would recover across all three years; 
2.  Lower level of sales in 2021 versus scenario 1, with recovery to forecast by 2023; and
3.  Considering the possibility of a further wave in the US along with reversal of the easing of restrictions. 

The downside scenarios are considered possible but not probable and include an assumed operating leverage of 55% versus forecast. 
They also factor in cost savings from management actions which would be taken to partly offset a decline in trading performance. These 
are proportionate and do not take into account all discretionary actions which could be taken; nor do they consider renegotiation of the 
multicurrency Revolving Credit Facility (“RCF”) covenants or government support (both of which occurred in 2020).

Revenue in 2020 declined by 23% versus 2019, with a decline of 35% in the first half followed by a significant recovery in the second half 
(decline of 11% versus H2 2019). Revenue would need to decline by 18% in 2021 versus 2019 to result in a breach of the covenants. 
Although the pace and shape of the recovery in our markets is hard to predict, the Directors currently consider this scenario remote given 
markets have now adapted to respond to trading under pandemic conditions.

128

On 14 February 2020, the Group signed a new committed £165 million RCF with an initial five-year term and a two-year extension option 
with covenants relating to Net Debt: EBITDA and EBITA: Interest cost at June and December each year (the “Existing Covenants”). In May 
2020, the Group signed an amendment agreement which replaced those covenants for 2020 with new covenants of Minimum EBITDA 
and Maximum Net Debt tested at June, September and December 2020 (“New Covenants”). The covenants reverted to the Existing 
Covenants on 1 January 2021. The Group also utilised the Bank of England’s Covid Corporate Financing Facility (“CCFF”) in an amount of 
£50 million. The Group currently expects to draw down on the committed RCF to repay the amounts owed under the CCFF in 2021. 

Neither the Group’s latest forecast nor the downside scenarios modelled result in a breach of the covenants under the terms of the RCF. 
All scenarios show sufficient cash headroom to continue in operational existence for the foreseeable future. Under the most severe 
scenario modelled, the lowest point of cash headroom in the next 12 months would be at February 2022, when cash headroom under the 
RCF would still be £42 million. As such, the Directors are satisfied that it is appropriate for the Group to continue to adopt the going 
concern basis for preparing these financial statements.

Basis of consolidation 

Subsidiaries are entities that are directly or indirectly controlled by the Group. Control exists when the Group has the rights to variable 
returns from its involvement with an entity and has the ability to affect those returns through its power over the entity. The results of 
subsidiaries sold or acquired during the year are included in the accounts up to, or from, the date that control exists.

Foreign currencies

The consolidated financial statements are presented in Sterling with the reporting currency of the Group’s subsidiaries generally being that 
of the local country. 

Transactions in foreign currencies are translated at the exchange rate on that day.

Foreign currency monetary assets and liabilities are translated at the year-end exchange rate. Where there is a movement in the exchange 
rate between the date of the transaction and the year end, a currency translation gain or loss may arise. Any such differences are 
recognised in the Income Statement. 

Non-monetary assets and liabilities measured at historical cost are translated at the exchange rate on the day of the transaction, unless 
they are stated at fair value in which case they are translated at the exchange rate on the day the fair value was determined.

The assets and liabilities of overseas companies, including goodwill and fair value adjustments arising on consolidation, are translated at 
the year-end exchange rate. The revenues and expenses of these companies are translated at the weighted average exchange rate for the 
year. Where differences arise between these rates, they are recognised in the translation reserve within equity and other comprehensive 
income. 

The cash flows of these companies are typically translated at the weighted average exchange rate for the year. 

In the consolidated financial statements, currency translation gains and losses on external loans and borrowings and on long-term 
inter-company loans that form part of the net investment in the subsidiaries are recognised directly in the translation reserve within equity 
and other comprehensive income.

In respect of all overseas companies, only those translation differences arising since 1 January 2004, the date of transition to IFRS, are 
presented as a separate component of equity. On disposal of such a company, the related translation reserve is released to the Income 
Statement as part of the gain or loss on disposal.

Significant judgements, key assumptions and estimates

The following provides information on those policies that the Directors consider critical because of the level of judgement and estimation 
required which often involves assumptions regarding future events which can vary from what is anticipated. The Directors review the 
judgements and estimates on an ongoing basis with revisions to accounting estimates recognised in the period in which the estimates are 
revised and in any future periods affected. The Directors believe that the consolidated financial statements reflect appropriate judgements 
and estimates and provide a true and fair view of the Group’s performance and financial position.

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129

Financial Statements 
 
 
 
 
 
 
 
 
Section 1 – Basis of Preparation  
(continued)

Critical accounting estimates and assumptions

The following are the critical estimates and assumptions that the Directors have made in the process of applying the Group’s accounting 
policies and that have a significant risk of resulting in material adjustments to the carrying amounts of assets and liabilities within the next 
financial year. 

Useful lives of acquired intangible assets
Following the impact of COVID-19 and its effect on current trading of the Group, impairment reviews of the Group’s material acquired 
intangible assets were performed during the year which resulted in no impairment being required. In accordance with IAS 38 “Intangible 
assets” the remaining useful lives of acquired intangible assets have been reassessed and changes have been made as detailed below:
–  Wooden Camera – brand and technology were increased by 1.3 years resulting in 2 years remaining as at 31 December 2020;
–  Rycote – trade name and know-how were increased by 3.8 years resulting in 4.5 years remaining as at 31 December 2020;
–  Syrp – brand and technology were increased by 1.4 years and 3.4 years respectively resulting in 4.5 years remaining as at 

31 December 2020.

Inventory
Provisions are required to write down slow-moving, excess and obsolete inventory to its net realisable value. The estimation of inventory 
impairment is based on anticipated future sales of products over particular time periods. The anticipated level of future sales is determined 
primarily based on actual sales over a specified historic reference period which is determined by management and is deemed appropriate 
to the type of inventory. See note 3.3 “Working capital”.

Pension benefits
The actuarial valuations associated with the pension schemes involve making assumptions about discount rates, future salary increases, 
future pension increases and mortality rates. All assumptions are reviewed at each reporting date. Further details about the assumptions 
used are set out in note 5.2 “Pensions”.

Acquisitions
Acquisitions are accounted for under the acquisition method, based on the fair value of the consideration paid. Assets and liabilities, with 
limited exceptions, are measured at their fair value at the acquisition date. The Group estimates the provisional fair values and useful lives 
of acquired assets and liabilities at the date of acquisition. The valuation of acquired intangibles is subject to estimation of future cash 
flows and the discount rate applied to them. Determination of the useful economic lives of technology-related intangible assets requires 
assumptions about future market trends and future risk of replacement or obsolescence of those assets. The useful economic lives of 
intangible assets are disclosed in note 3.1 “Intangible assets”.

Tax
The Group is subject to income taxes in a number of jurisdictions. Management is required to make estimates in determining the 
provisions for income taxes and deferred tax assets and liabilities recognised in the consolidated financial statements. Tax benefits are 
recognised to the extent that it is probable that sufficient taxable income will be available in the future against which temporary differences 
and unused tax losses can be utilised. See note 2.4 “Tax”.

Critical judgements in applying the Group’s accounting policies

The following are critical judgements that the Group makes, apart from those involving estimations (which are dealt with above), that the 
Directors have made in the process of applying the Group’s accounting policies and that have the most significant effect on the amounts 
recognised in the financial statements. 

Development costs
The Group capitalises development costs which meet the criteria under IAS 38 “Intangible Assets” and discloses the amount capitalised in 
note 3.1 “Intangible Assets”. The Group makes significant judgements in the application of IAS 38, particularly in relation to its 
requirements regarding the technical feasibility of completing the asset and the Group’s ability to sell and generate future economic 
benefits from the intangible asset.

130

Tax
In relation to tax, these include the interpretation and application of existing legislation. Details on the tax charge and assets and liabilities 
recorded are set out in note 2.4 “Tax”.

Impact of adoption of new accounting standards

There has been no material impact on the financial statements of adopting new standards or amendments. 

New standards and interpretations not yet adopted

Amended standards and interpretations not yet effective are not expected to have a significant impact on the Group’s consolidated 
financial statements.

An amendment to IFRS 16 “Leases” was issued by the International Accounting Standards Board on 28 May 2020. The amendment 
provides lessees with a practical expedient from assessing whether a COVID-19-related rent concession is a lease modification. The 
amendment is effective for annual accounting periods beginning on or after 1 June 2020 with early application permitted. The Group did 
not early adopt the amendment.

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131

Financial Statements 
 
 
 
 
 
 
 
 
Section 2 – Results for the Year

This section focuses on the profitability of the Group. On the following pages you will find disclosures relating to the following:
2.1  Profit before tax (including segmental information)
2.2  Charges associated with acquisition of businesses and other adjusting items
2.3  Net finance expense
2.4  Tax
2.5  Earnings per share 

2.1 Profit before tax (including segmental information)

This shows the analysis of the Group’s profit before tax by reference to its three Divisions. Further segmental information and 
an analysis of key operating expenses are also shown here.

Accounting policies

New accounting policy from 1 January 2020
The Group has received government assistance as a result of the COVID-19 pandemic in the form of contributions towards employee 
costs. For Government assistance which meets the definition of a Government grant, under IAS 20 the Group applies the income 
approach to account for the grants received. As such, the grant is recognised in the Income Statement as a reduction of the related costs 
incurred. In the period ending 31 December 2020, grant income of £2.0 million (2019: £nil) was received. There are no unfulfilled conditions 
or other contingencies attached to this government assistance.

Revenue recognition
Sale of goods
Revenue from the sale of goods is recognised when the Group sells a product to a customer and control has passed. This is either once 
the product has been shipped or delivered to the customer, depending on the terms and conditions of the sale. Payment terms vary by 
Division and customer but where credit terms are given, payments are due generally 30 days after control of the goods has passed to the 
customer. Revenue is recognised at the transaction price exclusive of sales tax, adjusted for the expected level of returns, trade discounts 
and volume rebates. For the products expected to be returned, both a refund liability and a right to the returned goods are recognised 
using an expected value method based on past history.

Some contracts include multiple deliverables, such as the sale of the product and its installation. If material, distinct goods and services 
are accounted for as separate performance obligations. The transaction price is allocated to each performance obligation based on their 
standalone selling prices.

Service contracts
Revenue from rental service contracts which are fulfilled using the Group’s equipment and operators is recognised in the accounting 
period in which the services are rendered. Payment terms vary and there can be small advance payments but generally payments are due 
as services are rendered. 

Generally, contracts with customers are for periods of one year or less. As a result, the transaction price allocated to any unsatisfied 
contracts is not disclosed, as permitted by IFRS 15.

Licences
Software licences are sold by the Group on a standalone basis and together with a tangible product. If the licence is considered distinct, 
the revenue recognition pattern is based on whether the licence is a right to use intellectual property (revenue recognised at a point in 
time) or a right to access intellectual property (revenue recognised over time). The majority of the licences granted by the Group represent 
a right to use intellectual property for which payments are generally in advance. From a right to access intellectual property, payments are 
normally on a monthly basis with a credit period of 30 days.

Financing components
The Group generally does not have contracts where the period between the transfer of the promised goods or services to the customer 
and payment by the customer exceeds one year. 

132

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Segment reporting
The Group has three reportable segments which are reported in a manner that is consistent with the internal reporting provided to the Chief 
Operating Decision Maker on a regular basis to assist in making decisions on capital allocated to each segment and to assess performance. 
Further details on the nature of these segments and the products and services they provide are contained in the Strategic Report.

Imaging Solutions

Production Solutions

Creative Solutions

Corporate and 
unallocated

Consolidated

2020 
 £m 

2019 
 £m 

2020 
 £m 

2019 
 £m 

2020 
 £m 

2019 
 £m 

2020 
 £m 

2019 
 £m 

2020 
 £m 

2019 
 £m 

Analysis of revenue from external 
customers, by location of customer 
United Kingdom 
The rest of Europe 
North America 
Asia Pacific 
The rest of the World 

 9.4 
 54.4 
 53.8 
 35.7 
 3.4 

 16.4 
 64.1 
 62.5 
 48.8 
 4.8 

Total revenue from external customers
Inter-segment revenue(1)

 156.7 
 0.2 

 196.6 
 0.4 

 7.8 
 21.1 
 35.4 
 13.0 
 2.8 

 80.1 
 0.2 

 14.1 
 23.6 
 51.8 
 18.9 
 3.4 

 111.8 
 0.4 

 3.9 
 4.7 
 38.1 
 6.1 
 0.9 

 53.7 
 0.3 

 10.9 
 4.1 
 42.6 
 8.4 
 1.7 

 67.7 
 – 

 – 
 – 
 – 
 – 
 – 

 – 
 – 
 – 
 – 
 – 

 21.1 
 80.2 
 127.3 
 54.8 
 7.1 

 – 
 (0.7) 

 – 
 (0.8) 

 290.5 
 – 

 41.4 
 91.8 
 156.9 
 76.1 
 9.9 

 376.1 
 – 

Total revenue

 156.9 

 197.0 

 80.3 

 112.2 

 54.0 

 67.7 

 (0.7) 

 (0.8) 

 290.5 

 376.1 

Adjusted operating profit/(loss)
Amortisation of acquired intangible assets
Restructuring costs
Effect of fair valuation of acquired inventory
Earnout charges and retention bonuses
Transaction costs relating to acquisition of 
businesses
Loss on disposal of business

 9.7 
 (1.5) 
 (1.6) 
 – 
 (0.8) 

 – 
 – 

 27.1 
 (2.1) 
 (5.8) 
 (0.1) 
 (1.2) 

 (0.1) 
 – 

 7.6 
 – 
 (0.9) 
 – 
 – 

 – 
 – 

 19.6 
 – 
 (0.3) 
 – 
 – 

 – 
 (0.4) 

 3.3 
 (6.1) 
 – 
 (0.9) 
 (1.1) 

 15.6 
 (7.3) 
 – 
 (1.7) 
 (1.3) 

 (10.7) 
 – 
 (0.3) 
 – 
 – 

 – 
 – 

 – 
 – 

 – 
 – 

 (9.9) 
 – 
 (0.1) 
 – 
 – 

 – 
 – 

 5.8 

 17.8 

 6.7 

 18.9 

 (4.8) 

 5.3 

 (11.0) 

 (10.0) 

 9.9 
 (7.6) 
 (2.8) 
 (0.9) 
 (1.9) 

 – 
 – 

 (3.3) 
 (4.4) 
 2.4 

 52.4 
 (9.4) 
 (6.2) 
 (1.8) 
 (2.5) 

 (0.1) 
 (0.4) 

 32.0 
 (4.4) 
 (7.4) 

 (5.3) 

 20.2 

Operating profit/(loss)
Net finance expense
Taxation

(Loss)/profit for the year

Segment assets
Unallocated assets

Cash and cash equivalents 
Current tax assets 
Deferred tax assets

Total assets

Segment liabilities(2)
Interest-bearing loans and borrowings(2)
Unallocated liabilities
Bank overdrafts 
Current tax liabilities 
Deferred tax liabilities 

Total liabilities

 124.3 

 139.4 

 86.2 

 93.7 

 72.5 

 77.8 

 0.8 

 1.2 

 283.8 

 312.1 

 17.3 
 8.9 
 24.6 

 18.9 
 8.6 
 21.0 

 17.3 
 8.9 
 24.6 

 18.9 
 8.6 
 21.0 

 334.6 

 360.6 

 34.2 
 0.6 

 43.7 
 0.8 

 32.7 
 – 

 29.9 
 – 

 13.1 
 0.4 

 13.0 
 0.4 

 1.6 
 90.4 

 2.4 
 95.5 

 81.6 
 91.4 

 89.0 
 96.7 

 0.5 
 9.7 
 6.0 

 – 
 10.6 
 7.6 

 0.5 
 9.7 
 6.0 

 – 
 10.6 
 7.6 

 189.2 

 203.9 

Cash flows from operating activities
Cash flows from investing activities
Cash flows from financing activities(2)

 19.1 
 (4.8) 
 (3.0) 

 22.0 
 (9.8) 
 (3.8) 

 12.2 
 (4.0) 
 (1.8) 

 22.9 
 (3.6) 
 (1.8) 

 6.8 
 (6.7) 
 (1.2) 

 18.9 
 (6.8) 
 (1.4) 

 (13.1) 
 – 
 (6.2) 

 (15.2) 
 (0.1) 
 (17.2) 

 25.0 
 (15.5) 
 (12.2) 

 48.6 
 (20.3) 
 (24.2) 

Capital expenditure 

Property, plant and equipment 
Software and development costs 

 2.2 
 2.6 

 3.7 
 3.8 

 2.6 
 1.5 

 2.0 
 2.6 

 0.3 
 6.5 

 0.5 
 5.9 

 – 
 – 

 – 
 0.1 

 5.1 
 10.6 

 6.2 
 12.4 

(1)  Inter-segment pricing is determined on an arm’s length basis. These are eliminated in the Corporate column.
(2)  Amounts previously included in the 2019 Corporate and unallocated amount have been reclassified to the Divisions as follows:

– Liabilities of £3.0 million to the Imaging Solutions Division (£1.5 million) and the Creative Solutions Division (£1.5 million);
– Interest-bearing loans and borrowings of £1.2 million to the Imaging Solutions Division (£0.8 million) and the Creative Solutions Division (£0.4 million);
– Cash flows from financing activities of £0.8 million to the Imaging Solutions Division.

The Group’s operations are located in several geographical locations, and sell products and services on to external customers in all parts 
of the world.

One customer (2019: one) accounted for more than 10% of external revenue. In 2020, the total revenue from this customer, which was 
recognised in all three segments, was £33.3 million (2019: £44.8 million).

133

Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
Section 2 – Results for the Year  
(continued)

2.1 Profit before tax (including segmental information) (continued)

Other income
On 26 April 2018, the offices and warehouse of SmallHD LLC (“SmallHD”) in North Carolina, US (part of the Creative Solutions Division) 
were damaged as a result of a fire in an adjacent office.

In 2019, £6.5 million was received from the insurer and recognised in other income. The insurance claim has been finalised and so no 
further income was received in 2020.

Operating expenses

Analysis of operating expenses
– Charges associated with acquisition of businesses and other adjusting items(1)
– Other administrative expenses 

Administrative expenses
Marketing, selling and distribution costs
Research, development and engineering costs

Operating expenses

2020
 £m 

 11.8 
 47.3 

 59.1 
 41.2 
 15.0 

2019
 £m 

 18.6 
 49.1 

 67.7 
 53.3 
 15.3 

 115.3 

 136.3 

(1) Total charges associated with acquisition of businesses and other adjusting items are £13.2 million (2019: £20.4 million) of which £11.8 million (2019: £18.6 million) are recognised in 

operating expenses and £1.4 million (2019: £1.8 million) in cost of sales. See note 2.2 “Charges associated with acquisition of businesses and other adjusting items”.

Operating profit

The following items are included in operating profit
Fees payable to the Company’s auditor for the audit of the Company’s annual financial statements
Fees payable to the Company’s auditor and its associates for other services

– The audit of the Company’s subsidiaries pursuant to legislation
– Audit-related assurance services

2020
 £m 

0.2

0.7
 0.1 

2019
 £m 

 0.1 

 0.5 
 0.1 

134

2.2 Charges associated with acquisition of businesses and other adjusting items

The Group presents Alternative Performance Measures (“APMs”) in addition to its statutory results. These are presented in 
accordance with the Guidelines on APMs issued by the European Securities and Markets Authority (“ESMA”).

APMs used by the Group and, where relevant, a reconciliation to statutory measures are set out in the Glossary to these 
Financial Statements on pages 179 to 180. Adjusting items are described below along with more detail of the specific 
adjustment and the Group’s rationale for the adjustment.

The Group’s key performance measures, such as adjusted operating profit, exclude charges associated with acquisition of 
businesses and items that the Group deems, by their nature, require adjustment in order to show more accurately the 
underlying business performance of the Group from period to period in a consistent manner.

Accounting policies

Adjusting items are split between charges associated with acquisition of businesses and other adjusting items. On this basis, the following 
are the Group’s principal adjusting items when determining adjusted operating profit:

Charges associated with the acquisition of businesses
Amortisation of intangible assets that are acquired in a business combination
Acquired intangibles are measured at fair value, which takes into account the future cash flows expected to be generated by the asset 
rather than past costs of development. Additionally, acquired intangibles include assets such as brands, know-how and relationships 
which the Group would not normally recognise as assets outside of a business combination. The amortisation of the fair value of acquired 
intangibles is not considered to be representative of the underlying performance of the businesses within the Group. On an ongoing basis, 
the Group capitalises development costs of intangible assets and the costs of purchasing software. These intangible assets are 
recognised at cost and the amortisation of these costs are included in adjusted operating profit.

Effect of fair valuation of acquired inventory 
As part of the accounting for business combinations, the Group measures acquired inventory at fair value as required under IFRS 3. This 
results in the carrying value of acquired inventory being higher than its original cost-based measure. The impact of the uplift in value has 
the effect of increasing cost of sales thereby reducing the Group’s gross profit margin which is not representative of ongoing performance.

Transaction costs 
Transactions costs related to the acquisition of a business do not reflect its trading performance and so are adjusted to ensure 
consistency between periods.

Earnout charges and retention bonuses agreed as part of the acquisition 
Generally, earnouts are agreed based on the value of the acquired business and hence are economically treated as the consideration for 
the acquisition. Under IFRS 3, most of the Group’s earnouts are treated as post combination remuneration, although the levels of 
remuneration generally do not reflect market rates and do not get renewed as a salary (or other remuneration) might. The Group considers 
this to be inconsistent with the economics reflected in the deals because other consideration for the acquisition is effectively included in 
goodwill rather than an income statement item. Retention agreements are generally entered into with key management at the point of 
acquisition to help ensure an efficient integration. Where performance warrants, any costs associated with renewal of these agreements 
are not adjusted for.

Integration costs 
For an acquired business, the costs of integration, such as termination of third-party distributor agreements, severance and other costs 
included in the business’s defined integration plan, do not reflect the business’s trading performance and so are adjusted to ensure 
consistency between periods.

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135

Financial Statements 
 
 
 
 
 
 
 
 
Section 2 – Results for the Year  
(continued)

2.2 Charges associated with acquisition of businesses and other adjusting items (continued)

Other adjusting items
–  restructuring costs and other associated costs arising from significant strategy changes that are not considered by the Group to be 

part of the normal operating costs of the business;
loss on disposal of businesses;
impairment charges that are considered to be significant in nature and/or value to the underlying performance of the business;

– 
– 
–  past service charges associated with defined benefit pensions, such as gender equalisation of guaranteed minimum pension (“GMP”) 

for occupational schemes; and 

–  other significant initiatives not related to underlying trading.

In addition to the above, APMs impacting adjusted profit before tax, adjusted profit after tax and adjusted basic earnings per share are 
adjusted for:
– 
–  significant adjustments to current or deferred tax which have arisen in previous periods but are accounted for in the current period; and
– 

the net effect of significant new tax legislation changes.

the tax effect of adjustments to profit/(loss) before tax;

The adjusted measures reflect how the business is measured and managed on a day-to-day basis including when setting and determining 
the variable element of remuneration of senior management throughout the Group (notably cash bonus and the Long Term Incentive Plan 
described in more detail on pages 165 to 167). 

Adjusted operating profit, adjusted profit before tax and adjusted profit after tax are not defined terms under IFRS and may not be 
comparable with similarly titled profit measures reported by other companies. They are not intended to be a substitute for GAAP 
measures. All APMs relate to the current year results and comparative periods where provided.

Amortisation of acquired intangible assets
Restructuring costs(1)
Effect of fair valuation of acquired inventory(2)
Earnout charges and retention bonuses(3)
Transaction costs relating to acquisition of businesses(4)
Loss on disposal of business(5)

2020
£m 

 (7.6) 
 (2.8) 
 (0.9) 
 (1.9) 
 – 
 – 

2019
£m 

 (9.4) 
 (6.2) 
 (1.8) 
 (2.5) 
 (0.1) 
 (0.4) 

Charges associated with acquisition of businesses and other adjusting items

 (13.2) 

(20.4)

(1)  Restructuring costs were mainly incurred in Imaging Solutions and Production Solutions. In 2019, Imaging Solutions began a strategic project to rebalance the allocation of resources 
from off-line to online to enable growth, reduce operating costs and improve margins. The costs related to the project are expected to impact the Division until 2021. The main costs 
incurred include severance costs of £1.1 million (2019: £3.0 million), recruitment costs of £0.2 million (£0.4 million) and professional fees of £0.3 million (2019: £0.6 million) including legal, 
tax and strategic consulting. In 2019 other costs in relation to asset impairments of £0.9 million and move costs in relation to changing our logistics provider of £0.4 million were also 
incurred. In 2020, following the impact of the COVID-19 pandemic, the Production Solutions Division sought to rationalise its cost base which resulted in redundancy costs of £0.9 
million. Restructuring costs of £0.5 million have been recognised in cost of sales.

(2)  The fair value uplift of £0.9 million (2019: £1.8 million) relating to acquired inventory sold or impaired by the Group since the business combination is adjusted from cost of sales.
(3) Earnout and retention payment charge of £1.9 million (Rycote: £0.8 million and Amimon: £1.1 million) relates to continued employment and certain non-financial targets being met during 

2020 and those that are expected to be met in 2021. The charge incurred in 2019 was £2.8m, split between Rycote (£1.1 million), Amimon (£0.9 million) and RTMotion (£0.5 million).

(4)  In 2019, transaction costs of £0.1 million were incurred in relation to the acquisition of Syrp.
(5) In 2019, the Group disposed of its medical batteries business in the Production Solutions Division. The loss on disposal of the business of £0.4 million was not considered 

representative of the underlying performance of the Group and so was excluded from adjusted operating profit.

136

2.3 Net finance expense

This note details the finance income and expense generated from the Group’s financial assets and liabilities.

Accounting policies

foreign exchange gains and losses on cash and inter-company loans that are not net investment hedges;

Net finance expense comprises:
– 
–  unwind of discount on liabilities; 
– 
– 
–  net interest expense on net defined benefit pension scheme. 

interest expense on lease liabilities; 
interest expense on borrowings and interest receivable on funds invested; and 

Net finance expense

Finance income

Net currency translation gains

Finance expense
Other interest payable
Unwind of discount on liabilities
Interest expense on lease liabilities(1)
Interest expense on interest-bearing loans and borrowings
Interest expense on net defined benefit pension scheme(2)

Net finance expense

(1)  See note 3.5 “Leases”.
(2)  See note 5.2 “Pensions”.

2.4 Tax

2020
 £m 

2019
 £m 

 0.6 

 0.5 

 (0.1) 
 (0.1) 
 (0.8) 
 (3.9) 
 (0.1) 

 (5.0) 

 (4.4) 

 – 
 (0.1) 
 (0.9) 
 (3.7) 
 (0.2) 

 (4.9) 

 (4.4) 

This note sets out the tax accounting policies, the total tax charge or credit in the Income Statement, and tax assets and tax 
liabilities in the Balance Sheet. This includes amounts relating to deferred tax.

Accounting policies

Income tax
The tax expense in the Income Statement represents the sum of current and deferred tax.

Current tax is the expected tax payable on the taxable income for the year, and any adjustment to tax payable in respect of previous 
years. 

Deferred tax is provided using the balance sheet liability method, providing for temporary differences between the carrying amounts of 
assets and liabilities for financial reporting purposes and the amounts used for taxation purposes. The amount of deferred tax provided is 
based on the expected manner of realisation or settlement of the carrying amount of assets and liabilities, using tax rates substantively 
enacted at the Balance Sheet date.

Deferred tax assets are recognised for all deductible temporary differences and carried forward unused tax credits and unused tax losses, 
to the extent that it is probable that taxable profit will be available against which the deductible temporary differences, and the carry 
forward of unused tax credits and unused tax losses, can be utilised.

The carrying amount of deferred income tax assets is reviewed at each Balance Sheet date and increased or reduced to the extent of the 
probable level of taxable profit that would be available to allow all or part of the deferred income tax asset to be utilised.

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137

Financial Statements 
 
 
 
 
 
 
 
 
Section 2 – Results for the Year  
(continued)

2.4 Tax (continued)

Deferred tax liabilities are not recognised for the following temporary differences:
–  goodwill not deductible for tax purposes or the initial recognition of an asset or liability in a transaction that is not a business 

combination and, at the time of the transaction, affects neither the accounting profit nor the taxable profit or loss; and

–  differences relating to investments in subsidiaries to the extent that the timing of the reversal is controlled by the Company and they will 

probably not reverse in the foreseeable future.

Tax – Income Statement

The total taxation charge/(credit) in the Income Statement is analysed as follows:

Summarised in the Income Statement as follows
Current tax
Deferred tax 

Charges associated with acquisition of businesses and other adjusting items
Current tax(1)
Deferred tax(2)

Before charges associated with acquisition of businesses and other adjusting items
Current tax
Deferred tax 

2020
 £m 

2019
 £m 

 2.1 
 (4.5) 

 (2.4) 

 (0.1) 
 (3.7) 

 (3.8) 

 2.2 
 (0.8) 

 1.4 

 4.5 
 2.9 

 7.4 

 (1.5) 
 (2.8) 

 (4.3) 

 6.0 
 5.7 

 11.7 

(1)  Current tax credit of £0.1 million (2019: £1.5 million credit) was recognised in the year, of which £0.6 million credit (2019: £1.1 million credit) related to restructuring and integration costs, 

and £0.5 million charge (2019: £0.4 million credit) to tax on the acquisition and disposal of businesses.

(2)  Deferred tax credit of £3.7 million (2019: £2.8 million credit) was recognised in the year, of which £nil (2019: £0.2 million credit) relates to restructuring and integration costs, £0.2 million 
credit (2019: £0.9 million credit) to acquisitions, £2.3 million credit (2019: £1.7 million credit) to amortisation of intangible assets and £1.2 million credit (2019: £nil) to the impact of the US 
Cares Act.

Current tax expense/(credit)
Charge for the year
Adjustments in respect of prior years

Total current tax expense

2020
 £m 

 2.1 
– 

 2.1 

2019
 £m 

 4.9 
 (0.4) 

 4.5 

The UK current tax charge represents a charge of £1.0 million (2019: £nil) of the total Group current tax charge of £2.1 million (2019: £4.5 
million), with the remaining £1.1 million (2019: £4.5 million) charge relating to overseas tax.  

Deferred tax expense/(credit)
Origination and reversal of temporary differences 
Adjustments in respect of prior years

Total deferred tax expense

2020
 £m 

 (4.2) 
 (0.3) 

 (4.5) 

2019
 £m 

 2.6 
 0.3 

 2.9 

The UK deferred tax charge represents £1.0 million (2019: £1.4 million credit) and the US deferred tax credit represents £3.9 million 
(2019: £2.1 million) of the total Group deferred tax credit of £4.5 million (2019: £2.9 million credit), with £1.6 million credit (2019: £0.6 million 
credit) relating to overseas tax.

138

 
 
 
 
Tax charge recognised in Statement of Changes in Equity (“SOCIE”)
Current tax recognised in SOCIE(3)
Deferred tax recognised in SOCIE(4)

2020
 £m 

 – 
 (0.7) 

 (0.7) 

(3) No current tax deductions have been reflected in the SOCIE in both the current and prior year.
(4)  A deferred tax credit of £0.7 million (2019: £0.3 million charge) relating to the impact of share-based payments on outstanding options, has been reflected in the SOCIE.

Reconciliation of Group tax charge

Profit/(loss) before tax

Income tax using the domestic corporation tax rate at 19% (2019: 19%)
Effect of tax rates in foreign jurisdictions
Non-deductible expenses 
Non-taxable income
Beneficial tax rates and incentives(5)
Impact of inter-company financing arrangements
Movement on unrecognised deferred tax
Other
Adjustments in respect of prior years

Total income tax expense in Income Statement 

2020
 £m 

 (7.7) 

 (1.5) 
 – 
 1.0 
 (0.8) 
 (0.4) 
 – 
 (0.5) 
 0.1 
 (0.3) 

 (2.4) 

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2019
 £m 

 – 
 0.3 

 0.3 

2019
 £m 

 27.6 

 5.2 
 2.0 
 1.6 
 (0.4) 
 (1.3) 
 (1.1) 
 1.1 
 0.4 
 (0.1) 

 7.4

(5) The beneficial tax rates and incentives of £0.4 million credit (2019: £1.3 million credit) relates to the beneficial tax rate in Costa Rica.

Tax – Balance Sheet

Current tax
The current tax liability of £9.7 million (2019: £10.6 million) represents the amount of income taxes payable in respect of current and prior 
periods, including a provision in relation to uncertain tax positions. The current tax asset of £8.9 million (2019: £8.6 million) relates to 
income tax receivable in the UK, the US and Italy, including a provision in relation to uncertain tax positions.

The international tax environment has received increased attention and seen rapid change over recent years, both at a US and European 
level, and by international bodies such as the Organisation for Economic Cooperation and Development (“OECD”). In light of this, Vitec has 
been monitoring developments and continues to engage transparently with the tax authorities in countries where Vitec operates, to ensure 
that the Group manages its tax arrangements on a sustainable basis.

As for most multinationals, the current tax environment is creating increased levels of uncertainty and the Group is potentially subject to 
tax audits in many jurisdictions. By their nature these are often complex and could take a significant period of time to be agreed with the 
tax authorities. The Group estimates and accrues taxes that will ultimately be payable when reviews or audits by tax authorities of tax 
returns are completed. These estimates include Management judgements about the position expected to be taken by each tax authority, 
primarily in respect of transfer pricing as well as in respect of financing arrangements and tax credits and incentives.

Management estimates of the level of risk arising from tax audit may change in the next year as a result of changes in legislation or tax 
authority practice or correspondence with tax authorities during a specific tax audit. It is not possible to quantify the impact that such 
future developments may have on the Group’s tax positions. Actual outcomes and settlements may differ significantly from the estimates 
recorded in these consolidated financial statements.

EU State Aid Investigation
In October 2017, the European Commission (EC) opened a State Aid investigation into the Group Financing Exemption in the UK controlled 
foreign company (“CFC”) rules (an exemption introduced into the UK tax legislation in 2013). While the Group has complied with all the 
requirements of UK tax law, in April 2019 the EC confirmed its view that some (but not all) of the UK exemptions constituted State Aid and 
that they would therefore require the UK to assess and recover the amount of State Aid that each affected taxpayer had received. In 
common with other UK-based international companies whose intra-group finance arrangements are in line with current controlled foreign 
company rules, Vitec is affected by this decision. Vitec calculates its maximum potential liability to be £8.6 million (including interest).

139

Financial Statements 
 
 
 
 
 
 
 
 
Section 2 – Results for the Year  
(continued)

2.4 Tax (continued)

In June 2019, the UK Government submitted an appeal to the EC against its decision. In common with a number of other affected 
taxpayers, Vitec has also filed its own annulment application. There remains significant uncertainty as to how any amounts will be 
assessed under this decision, and therefore the liability arising in the event the decision is upheld. No provision for any amounts in 
connection with this decision has been made on the basis that, given the strength of the technical position set out in the annulment 
applications, it is expected to be more likely than not that any payment that the Group makes under the decision will ultimately be repaid.

On 9 February 2021, the Group received a charging notice from HMRC under The Taxation (Post Transition Period) Bill for £3.2 million, 
which will be paid in March 2021. As the Group considers that the appeal will be successful, when the payment is made a non-current 
asset will be recorded on the basis this will be repaid in due course.

Deferred tax assets and liabilities

Assets
Inventories
Intangible assets
Tax losses
Property, plant, equipment and other

Liabilities
Property, plant, equipment and other
Intangible assets

Net 

Assets
Inventories
Intangible assets
Tax losses
Property, plant, equipment and other

Liabilities
Property, plant, equipment and other
Intangible assets

 Recognised 
in income 
 £m 

2020
 £m 

Recognised 
in goodwill 
and reserves
 £m 

 Exchange 
movements 
 £m 

 Transfer 
between 
categories 
 £m 

 2.0 
 0.8 
 15.0 
 6.8 

 24.6 

 (0.1) 
 (5.9) 

 (6.0) 

 18.6 

 (0.9) 
 (0.1) 
 3.7 
 0.3 

 3.0 

 – 
 1.5 

 1.5 

 4.5 

 – 
 – 
 – 
 1.0 

 1.0 

 – 
 – 

 – 

 0.1 
 – 
 (0.6) 
 0.1 

 (0.4) 

 – 
 0.1 

 0.1 

 1.0 

 (0.3) 

 – 
 – 
 – 
 – 

 – 

 – 
 – 

 – 

 – 

2019
 £m 

 Recognised 
in income 
 £m 

Recognised in 
goodwill and 
reserves
 £m 

 Exchange 
movements 
 £m 

 Transfer 
between 
categories 
 £m 

 2.8 
 0.9 
 11.9 
 5.4 

 21.0 

 (0.1) 
 (7.5) 

 (7.6) 

 (0.2) 
 (0.1) 
 (1.5) 
 (1.1) 

 (2.9) 

 – 
 – 

 – 

 – 
 (0.2) 
 – 
 0.3 

 0.1 

 (0.1) 
 – 

 (0.1) 

 – 

 (0.1) 
 – 
 (0.5) 
 (0.1) 

 (0.7) 

 – 
 0.3 

 0.3 

 (0.4) 

 (0.3) 
 – 
 (1.9) 
 (1.7) 

 (3.9) 

 – 
 3.9 

 3.9 

 – 

2019
 £m 

 2.8 
 0.9 
 11.9 
 5.4 

 21.0 

 (0.1) 
 (7.5) 

 (7.6) 

 13.4 

2018
 £m 

 3.4 
 1.2 
 15.8 
 8.0 

 28.4 

 – 
 (11.7) 

 (11.7) 

 16.7 

Net

 13.4 

 (2.9) 

The deferred tax assets includes £10.4 million which relate to carried forward losses in the US consolidated group. The US consolidated 
group incurred losses in FY20 due to COVID-19 but the Group has concluded the losses remain recoverable based on estimated future 
taxable income projections.

The deferred tax asset increase of £1.0 million (2019: £nil change) recognised in goodwill and reserves relates to the following: £1.6 million 
increase recognised in Other Comprehensive Income (“OCI”) in relation to defined benefit obligations, £0.7 million decrease reflected in the 
Consolidated Statement of Changes in Equity in relation to share options and £0.1 million increase recognised in OCI in relation to cash 
flow hedges. 

Deferred tax assets have not been recognised of £21.1 million (2019: £22.4 million) comprising £6.3 million in relation to losses, £3.2 million 
in relation to intangibles and £11.6 million in relation to other timing differences because it is not sufficiently probable that these assets will 
reverse in the foreseeable future.

No taxes have been provided for liabilities which may arise on the distribution of unremitted earnings of subsidiaries on the basis of 
control, except where distributions of such profits are planned. Cumulative unremitted earnings of overseas subsidiaries totalled 
approximately £158.6 million at 31 December 2020 (2019: £148.5 million). As dividends remitted from overseas subsidiaries to the UK 
should be exempt from additional UK tax, no significant tax charges would be expected.

140

2.5 Earnings per share

Earnings per share (“EPS”) is the amount of post-tax profit attributable to each share. 

Basic EPS is calculated on the profit for the year divided by the weighted average number of ordinary shares in issue during 
the year.

Diluted EPS is calculated on the profit for the year divided by the weighted average number of ordinary shares in issue during 
the year, but adjusted for the effects of dilutive share options. The key features of share option contracts are described in 
note 5.3 “Share-based payments”. 

The adjusted EPS measure is used by management to assess the underlying performance of the ongoing businesses, and 
therefore excludes charges associated with acquisition of businesses and other adjusting items, all net of tax.

The calculation of basic, diluted and adjusted EPS is set out below:

(Loss)/profit for the financial year
Add back charges associated with acquisition of businesses and other adjusting items, all net of tax

Adjusted profit after tax

2020 
£m

(5.3) 
9.4

4.1 

2019 
£m

20.2 
16.1 

36.3 

Basic 
Dilutive potential ordinary shares

Diluted

Weighted average number of 
shares '000

2020 
Number

45,531
–

45,531

2019 
Number

45,030
409

45,439

Adjusted earnings per share

Earnings per share

2020 
pence

9.0
0.0

9.0

2019 
pence

80.6
(0.7) 

79.9

2020 
pence

(11.6) 

–

(11.6) 

2019 
pence

44.9
(0.4) 

44.5

The table above only shows weighted average number of shares for statutory purposes.

Potential ordinary shares are antidilutive for statutory earnings per share but 107,000 shares are dilutive for the purposes of adjusted 
earnings per share. 

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141

Financial Statements 
 
 
 
 
 
 
 
 
 
Section 3 – Operating Assets and Liabilities  

This section shows the assets and liabilities used to generate the Group’s trading performance. Liabilities relating to the 
Group’s financing activities are addressed in Section 4. Current tax and deferred tax assets and liabilities are shown in note 
2.4 “Tax”.

On the following pages, there are disclosures covering the following:
3.1 Intangible assets 
3.2 Property, plant and equipment 
3.3 Working capital 
3.4 Provisions 
3.5 Leases 

3.1 Intangible assets

This shows the non-physical assets used by the Group to generate revenues and profits. These assets include the following:
 – Goodwill 
 – Acquired intangible assets 
 – Software 
 – Capitalised development costs 

Accounting policies

Goodwill
The goodwill recognised by the Group has all arisen as a result of acquisitions and is stated at cost less any accumulated impairment 
losses. Goodwill is allocated on acquisition to cash-generating units (“CGUs”), or groups of CGUs, assessed to be the three segments of 
the Group, that are anticipated to benefit from the combination. It is not subject to amortisation but is tested annually for impairment. 
Impairment is determined by assessing the recoverable amount of the segment to which the goodwill relates. This estimate of recoverable 
amount is determined at each Balance Sheet date. 

The estimate of recoverable amount requires significant assumptions to be made and is based on a number of factors such as the 
near-term business outlook for the segment, including both its operating profit and operating cash flow performance. Where the 
recoverable amount of the segment is less than the carrying amount, an impairment loss is recognised. Impairment losses on goodwill 
are not reversed.

All acquisitions that have occurred since 1 January 2010 are accounted for by applying the acquisition method. Goodwill on these 
acquisitions represents the excess of the fair value of the acquisition consideration over the fair value of the identifiable net assets 
acquired, all measured at the acquisition date. Subsequent adjustments to the fair values of net assets acquired can be made within 
12 months of the acquisition date where original fair values were determined provisionally. These adjustments are accounted for from 
the date of acquisition.

Other intangible assets
Acquired intangible assets
Other intangible assets acquired as part of a business combination are shown at fair value at the date of acquisition less accumulated 
amortisation at the rates indicated below:

Order backlog 
Brand 
Customer relationships 
Technology 

up to 2 years
3 to 15 years
3 to 10 years
3 to 10 years

Software
The cost of acquiring software (including associated implementation and development costs where applicable) is classified as an 
intangible asset. Costs that are directly associated with the production of identifiable and unique software products controlled by the 
Group, and that are assessed as likely to generate economic benefits exceeding costs beyond one year, are also capitalised and 
recognised as intangible assets. Costs associated with maintaining computer software programs are recognised as an expense as 
incurred. Software expenditure is amortised over its estimated useful life of between three to five years, and is stated at cost less 
accumulated amortisation and impairment losses.

142

Capitalised development costs
Research and development costs are charged to the Income Statement in the year in which they are incurred unless development 
expenditure meets the criteria for capitalisation. Once detailed and strict criteria have been met that confirm that the product or process is 
both technically and commercially feasible and the Group has sufficient resources to complete the product, any further expenditure 
incurred on the project is capitalised. The capitalised expenditure includes the cost of materials, direct labour and an appropriate portion 
of overheads. Capitalised expenditure is amortised over the life of the product, and is stated at cost less accumulated amortisation and 
impairment losses.

Impairment tests for cash-generating units (“CGUs”) or groups of CGUs containing goodwill
In accordance with the requirements of IAS 36, “Impairment of Assets”, goodwill is allocated to the Group’s CGUs or groups of CGUs, 
assessed to be the three segments of the Group, which are expected to benefit from the combination and are identified by the way 
goodwill is monitored for impairment. The Group’s total consolidated goodwill of £75.8 million at 31 December 2020 (£76.4 million at 
31 December 2019) is allocated to: Production Solutions: £28.8 million (2019: £29.2 million); Imaging Solutions: £23.1 million (2019: £22.6 
million); and Creative Solutions: £23.9 million (2019: £24.6 million). Each segment is assessed for impairment annually and whenever there 
is a specific indicator of impairment. 

As part of the annual impairment test review, the carrying value of goodwill has been assessed with reference to value in use over a 
projected period of five years together with a terminal value. This reflects the projected cash flows of each segment based on the actual 
operating results, the most recent Board approved Budget and management projections. 

The key assumptions on which the value in use calculations are based relate to business performance over the next five years, long-term 
growth rates beyond 2025 and the discount rates applied. The key judgements are the level of revenue and operating margins anticipated 
and the proportion of operating profit converted into cash flow in each year. Forecasts are based on past experience and take into 
account current and future market conditions and opportunities.

Growth rates for the period beyond 2025 are assumed to be 0.0% to 2.0% (2019: 0.0% to 2.0%), which is considered to be at or below 
long-term market trends for the segments. 

The cash flow projections have been discounted to present value using the Group’s weighted average cost of capital (“WACC”) adjusted 
for economic and segment-specific risk factors including markets and size of business. Pre-tax rates of 12% to 13% (2019: 12% to 13%) 
reflecting different geographies have been used for impairment testing and applied to: Production Solutions segment: 12% (2019: 12%); 
Imaging Solutions segment: 13% (2019: 12%); and Creative Solutions segment: 13% (2019: 13%).

The following specific individual sensitivities of reasonably possible changes have been considered for each segment in relation to the 
weighted average cost of capital and discounted cash flow used in the value in use calculations, resulting in the carrying amount not 
exceeding the recoverable amount for each segment:
– 
– 
– 

the pre-tax WACC would need to increase by c.14% points in Imaging Solutions; 
the pre-tax WACC would need to increase by c.27% points in Production Solutions; 
the pre-tax WACC would need to increase by c.15% points in Creative Solutions.

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143

Financial Statements 
 
 
 
 
 
 
 
 
Section 3 – Operating Assets and Liabilities  
(continued)

Intangible assets

Cost
At 1 January 2019
Currency translation adjustments
Additions
Disposals
Re-classified as tangible fixed assets
Acquisitions

At 31 December 2019

At 1 January 2020
Currency translation adjustments
Additions
Disposals

At 31 December 2020

Amortisation and impairment losses
At 1 January 2019
Currency translation adjustment
Amortisation in the year
Re-classified as tangible fixed assets
Disposals

At 31 December 2019

At 1 January 2020
Currency translation adjustment
Amortisation in the year
Disposals

At 31 December 2020

 Total  
£m

 Goodwill 
£m 

 Acquired 
intangible 
assets 
£m 

 Capitalised 
development 
costs  
£m

 Software  

£m

204.5
(6.8)
12.4
(0.2)
(0.1)
1.4

211.2

211.2
(2.5)
10.7
(0.4)

219.0

72.4
(2.7)
13.9
0.1
(0.2)

83.5

83.5
(1.1)
13.5
(0.4)

95.5

 78.5
 (2.3)
–
–
–
0.6

 76.8

 76.8
 (0.7)
0.1
–

 76.2

0.5
 (0.1)
–
–
–

0.4

0.4
–
–
–

0.4

 88.4
 (2.8)
–
–
–
0.8

 86.4

 86.4
 (2.0)
–
–

 84.4

 46.5
 (1.5)
9.4
–
–

 54.4

 54.4
 (1.5)
7.6
–

 60.5

 41.9
 32.0

 23.9

17.5
(0.8)
1.2
(0.2)
(0.1)
 –

17.6

17.6
0.6
0.5
(0.4)

18.3

13.9
(0.6)
1.1
0.1
(0.2)

14.3

14.3
0.5
1.1
(0.4)

15.5

3.6
3.3

2.8

 20.1
 (0.9)
 11.2
–
–
–

 30.4

 30.4
 (0.4)
 10.1
–

 40.1

 11.5
 (0.5)
3.4
–
–

 14.4

 14.4
 (0.1)
4.8
–

19.1

8.6
 16.0

 21.0

Carrying amounts
At 1 January 2019
At 31 December 2019 and 1 January 2020

At 31 December 2020

132.1
127.7

123.5

 78.0
 76.4

 75.8

The carrying value of individually material acquired intangible assets is £7.9 million (2019: £11.0 million) for software and algorithms, 
£4.2 million (2019: £4.8 million) for trademarks, £3.8 million (2019: £4.4 million) for patents, £2.9 million (2019: £3.4 million) for customer 
relationships and £1.6 million (2019: £3.0 million) for technology. The remaining amortisation period of these intangible assets is three years 
for software and algorithms, 12 years for trademarks, eight years for patents and customer relationships and one year for technology. The 
carrying value of individually material capitalised development costs is £1.6 million relating to the development of the 4K Production 
monitors’ architecture. The remaining amortisation period for this asset is five years.

144

 
 
 
 
 
 
3.2 Property, plant and equipment

This shows the physical assets used by the Group to generate revenues and profits. These assets include the following: 
 – Land and buildings 
 – Plant, machinery and vehicles 
 – Equipment, fixtures and fittings 

Accounting policies

Property, plant and equipment 
Property, plant and equipment are stated at cost less accumulated depreciation and impairment losses. Rental assets are recorded as 
plant and machinery. Right-of-use assets under lease contracts are included within property, plant and equipment. See note 3.5 “Leases”. 

Depreciation
Depreciation is provided to write off the cost of property, plant and equipment, less estimated residual value, on a straight-line basis over 
their estimated useful lives. The annual depreciation charge is sensitive to the estimated useful life of each asset and expected residual 
value at the end of its life. The major categories of property, plant and equipment are depreciated as follows:

Freehold land

Freehold buildings

Leasehold improvements

Plant and machinery

Motor vehicles

Equipment, fixtures and fittings

Rental assets

not depreciated

up to 50 years

shorter of estimated useful life or remaining period of the lease

4 to 10 years

3 to 4 years

3 to 10 years

3 to 6 years

Impairment of assets
Property, plant and equipment that is subject to depreciation is reviewed for impairment when events or changes in circumstances 
indicate that the carrying amount may not be recoverable. Indicators of impairment may include changes in technology and market 
conditions.

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Financial Statements 
 
 
 
 
 
 
 
 
Section 3 – Operating Assets and Liabilities  
(continued)

Property, plant and equipment

Cost 
At 1 January 2019 
Currency translation adjustments 
Transfers between asset categories 
Additions 
Disposals 
Acquisitions 

At 31 December 2019 

At 1 January 2020 
Currency translation adjustments 
Transfers between asset categories 
Additions 
Disposals 

At 31 December 2020 

Depreciation 
At 1 January 2019 
Currency translation adjustment 
Transfers between asset categories 
Depreciation charge in the year 
Impairment losses in the year 
Disposals 

At 31 December 2019 

At 1 January 2020 
Currency translation adjustment 
Transfers between asset categories 
Depreciation charge in the year 
Impairment losses in the year 
Disposals 

At 31 December 2020 

Carrying amounts 
At 1 January 2019 
At 31 December 2019 and 1 January 2020 

At 31 December 2020 

 Land and 
buildings 

 Plant, 
machinery and 
vehicles 

 Equipment, 
fixtures and 
fittings 

 Total 

146.9 
 (5.9) 
 0.1 
 8.4 
 (8.8) 
 1.3 

142.0 

142.0 
 3.1 
 – 
 8.8 
 (5.8) 

148.1 

 92.5 
 (4.2) 
 (0.1) 
 14.1 
 0.6 
 (7.6) 

 95.3 

 95.3 
 2.6 
 – 
 13.1 
 0.6 
 (5.7) 

 59.3 
 (2.1) 
 (0.2) 
 1.7 
 (2.1) 
 0.9 

 57.5 

 57.5 
 0.7 
 0.1 
 3.2 
 (4.6) 

 56.9 

 27.6 
 (1.2) 
 (0.5) 
 6.5 
 0.6 
 (1.5) 

 31.5 

 31.5 
 0.5 
 0.1 
 5.9 
 – 
 (4.6) 

 76.5 
 (3.5) 
 (0.5) 
 5.9 
 (3.2) 
 0.4 

 75.6 

 75.6 
 2.3 
 (0.7) 
 5.1 
 (1.1) 

 81.2 

 57.0 
 (2.8) 
 (0.1) 
 6.4 
 – 
 (2.6) 

 57.9 

 57.9 
 1.9 
 (0.3) 
 5.9 
 0.6 
 (1.0) 

105.9 

 33.4 

 65.0 

 54.4 
 46.7 

 42.2 

 31.7 
 26.0 

 23.5 

 19.5 
 17.7 

 16.2 

 11.1 
 (0.3) 
 0.8 
 0.8 
 (3.5) 
 – 

 8.9 

 8.9 
 0.1 
 0.6 
 0.5 
 (0.1) 

 10.0 

 7.9 
 (0.2) 
 0.5 
 1.2 
 – 
 (3.5) 

 5.9 

 5.9 
 0.2 
 0.2 
 1.3 
 – 
 (0.1) 

 7.5 

 3.2 
 3.0 

 2.5 

Plant, machinery and vehicles include equipment rental assets with an original cost of £11.5 million (2019: £9.6 million) and accumulated 
depreciation of £7.9 million (2019: £6.6 million).

Capital commitments at 31 December 2020 for which no provision has been made in the accounts amount to £0.5 million (2019: 
£0.8 million).

146

3.3 Working capital

Working capital represents the assets and liabilities the Group generates through its trading activities. These include 
inventories, trade and other receivables, and trade and other payables.

Careful management of working capital is vital as it ensures that the Group can meet its trading and financing obligations 
within its ordinary operating cycle.

Accounting policies

Inventories 
Inventories and work in progress are carried at the lower of cost and net realisable value. Inventory acquired as part of business 
combinations is initially measured at fair value. Cost represents direct costs incurred and, where appropriate, production or conversion 
costs and other costs to bring the inventory to its existing location and condition. In the case of manufacturing inventory and work in 
progress, cost includes an appropriate share of production overheads based on normal operating capacity. Inventory is accounted for on 
an average cost method. Net realisable value is the estimated selling price in the ordinary course of business, less the estimated costs of 
completion and selling expenses. Provisions for inventories are recognised when the book value exceeds their net realisable value.

In the ordinary course of business, judgement is applied to assess the level of provisions required to write down slow-moving, excess and 
obsolete inventory to its net realisable value.

Trade and other receivables 
Trade receivables and contract assets are recognised initially at fair value, and subsequently at amortised cost using the effective interest 
rate method, less provision for impairment.

A receivable is recognised when the goods are delivered as this is the point in time that the consideration is unconditional because only 
the passage of time is required before the payment is due.

The Group applies the IFRS 9 simplified approach to measure expected credit losses which uses a lifetime expected loss allowance for all 
trade receivables and contract assets. To measure the expected credit losses, trade receivables and contract assets have been grouped 
based on shared credit risk characteristics and the number of days past due. The expected loss rates are based on payment profiles of 
sales over a preceding 36-month period and the corresponding historical credit losses experienced within this period. When appropriate, 
the historical loss rates are adjusted to reflect current and forward-looking information on macroeconomic factors affecting the ability of 
the customers to settle the receivables where a trend exists.

Trade receivables are written off when there is no reasonable expectation of recovery. Indicators that there is no reasonable expectation of 
recovery include, amongst others, the failure of a debtor to engage in a repayment plan with the Group, and a failure to make contractual 
payments for an extended period.

During the year certain customers continued to make payments on account in accordance with the agreements the Group has with them. 
As a result of the pandemic, the level of services provided was lower than the consideration received, which has resulted in an increase in 
contract liabilities. These performance obligations are expected to be met within the next year.

When customer payments are received in advance and the amount of consideration exceeds the revenue recognised, a contract liability is 
recognised in the Balance Sheet.

Trade and other payables
Trade payables are generally recognised at the value of the invoice received from a supplier.

Inventories

Raw materials and components
Work in progress
Finished goods

Inventories, net of impairment provisions

 2020
£m 

16.9 
 5.1 
42.8 

64.8 

2019
 £m 

18.7 
7.2 
50.1 

76.0 

Inventory of £64.8 million (2019: £76.0 million) is stated net of impairment provisions of £18.2 million (2019: £14.9 million). During the year 
£6.0 million (2019: £3.0 million) was recognised as an expense resulting from the write-down of inventory. A reversal of £0.5 million (2019: 
£2.1 million) was recognised as a reduction of the amount of inventory recognised as an expense.

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Financial Statements 
 
 
 
 
 
 
 
 
Section 3 – Operating Assets and Liabilities  
(continued)

Trade and other receivables

Current receivables
Trade receivables, net of impairment provisions
Other receivables
Right to returned goods 
Contract assets
Prepayments

Non-current receivables
Other receivables

Total receivables

Gross trade receivables – ageing(1)
Current
1-30 days
31-60 days
61-90 days
over 90 days

Gross trade receivables

(1)  Days overdue are measured from the date an invoice was due to be paid.

Impairment provisions against trade receivables
Balance at 1 January 2020
Net increase during the year
Utilised during the year
Currency translation adjustments

Balance at 31 December 2020

Trade and other payables

Current trade and other payables
Trade payables
Other tax and social security costs
Contract liabilities(2)
Expected refunds to customers
Accruals
Other payables(2)

Non-current payables
Other non-trade payables

Total payables

(2)  An amount of £0.3 million has been re-classified from other payables to contract liabilities in relation to 2019.

148

2020
 £m 

40.4 
 4.3 
 0.3 
 1.2 
 5.5 

51.7 

 1.5 

53.2 

2020
 £m 

32.6 
 7.3 
 1.3 
 0.3 
 3.4 

44.9 

2019
 £m 

 47.9 
 4.8 
 0.4 
 1.3 
 5.0 

 59.4 

 1.7 

 61.1 

2019
 £m 

 42.0 
 5.7 
 1.4 
 0.4 
 2.6 

 52.1 

Overdue  
debts
£m

Discounts
£m

 1.8 
 1.6 
 (0.6) 
 0.1 

 2.9 

2020
 £m 

19.9 
 3.7 
 2.2 
 0.4 
 6.7 
11.9 

44.8 

 – 

44.8 

 2.4 
 1.5 
 (2.3) 
 – 

 1.6 

2019
 £m 

 31.1 
 4.1 
 0.9 
 0.5 
 6.3 
 13.0 

 55.9 

 0.1 

 56.0 

Total
£m

4.2
3.1
(2.9)
0.1

4.5

 
 
 
 
 
 
 
 
 
 
3.4 Provisions

A provision is recognised by the Group where an obligation exists, relating to events in the past, and it is probable that an 
outflow of economic benefits will be required to settle it.

Accounting policies

Provisions
Provisions are recognised in the Balance Sheet when the Group has a present legal or constructive obligation as a result of a past event, 
and it is probable that an outflow of economic benefits will be required to settle it. If the effect is material, provisions are determined by 
discounting the expected future cash flows at an appropriate discount rate.

Provisions for warranties, based on historical warranty data, are recognised when the underlying products or services are sold.

Obligations arising from restructuring plans are recognised when detailed formal plans have been established and the restructuring has 
either commenced or has been announced.

Provisions for onerous contracts are recognised when the unavoidable costs of meeting the obligations under the contract exceed the 
economic benefits expected to be received under it.

At 1 January 2020
Charged/(credited) to the Income Statement
Reclassification from creditors
Provisions utilised during the year
Provisions reversed during the year

At 31 December 2020

Current
Non-current

Total
 £m 

 6.2 
 4.8 
 0.8 
 (7.0) 
 (0.1) 

 4.7 

 3.7 
 1.0 

 4.7 

Warranty
 £m 

Dilapidations
 £m 

Restructuring
 £m 

 1.4 
 1.5 
 – 
 (1.0) 
 (0.1) 

 1.8 

 1.4 
 0.4 

 1.8 

 0.6 
 0.1 
 – 
 – 
 – 

 0.7 

 0.1 
 0.6 

 0.7 

 1.4 
 2.8 
 0.8 
 (4.2) 
 – 

 0.8 

 0.8 
 – 

 0.8 

Earnout and 
deferred 
payments
 £m 

 2.1 
 0.9 
 – 
 (1.8) 
 – 

 1.2 

 1.2 
 – 

 1.2 

Other
 £m 

 0.7 
 (0.5) 
 – 
 – 
 – 

 0.2 

 0.2 
 – 

 0.2 

Warranty provisions
Warranties over the Group’s products typically cover periods of between one and five years. The provision represents Management’s best 
estimate of the Group’s liability based on past experience.

Dilapidations
Provisions of £0.7 million relate to potential dilapidation costs on the termination of leases on occupied property that the Group has 
entered into.

Restructuring
The restructuring provision is expected to be utilised during 2021.

Earnout and deferred payment
The charge of £0.9 million (split between Rycote: £0.8 million and Amimon: £0.1 million) relates to continued employment and certain 
non-financial targets being met during 2020 and those that are expected to be met in 2021. Payment of £1.8 million was made during the 
year relating to Rycote (£1.2 million), RTMotion (£0.5 million) and Amimon (£0.1 million). See note 2.2 “Charges associated with acquisition 
of businesses and other adjusting items”.

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Financial Statements 
 
 
 
 
 
 
 
 
Section 3 – Operating Assets and Liabilities  
(continued)

3.5 Leases

This note provides information in relation to leases when the Group is a lessee. The Group does not have any material leases 
where it acts as a lessor.

Accounting policies

Leases
Each lease is recognised as a right-of-use asset with a corresponding liability at the date at which the leased asset is available for use by 
the Group. Assets and liabilities arising from a lease are initially measured on a present value basis. Interest expense is charged to the 
Consolidated Income Statement over the lease period so as to produce a constant periodic rate of interest on the remaining balance of 
the liability. The right-of-use asset is depreciated over the shorter of the asset’s useful life and the lease term on a straight-line basis.

For the Group, lease payments generally comprise the following:
–  fixed payments, less any lease incentives receivable;
–  variable payments that are based on an index or rate; and
–  payments to be made under extension options which are reasonably certain to be exercised.

The lease payments are discounted using the interest rate implicit in the lease. If that rate cannot be determined, the lessee’s incremental 
borrowing rate is used, being the rate that the lessee would have to pay to borrow the funds necessary to obtain an asset of similar value 
in a similar economic environment with similar terms and conditions.

Right-of-use assets are measured at cost comprising the amount of the initial measurement of the lease liability, and lease payments 
made at or before the commencement date less any lease incentives received, any initial direct costs, and restoration costs.

When an adjustment to lease payments based on an index takes effect, the liability is remeasured with a corresponding adjustment to the 
right-of-use asset.

Payments associated with short-term leases and leases of low-value assets are recognised on a straight-line basis as an expense in the 
Consolidated Income Statement.

The Group’s leasing activities
The Group enters into leases of land and buildings in relation to offices, warehouses and factory premises around the world. In addition, 
the Group leases plant, machinery and vehicles, as well as other equipment.

Contracts entered into by the Group have a wide range of terms and conditions but generally do not impose any additional covenants. 
Several of the Group’s contracts include indexation adjustments to lease payments in future periods which are not reflected in the 
measurement of the lease liabilities at 31 December 2020.

Many of the contracts entered into by the Group include extension or termination options which provide the Group with additional 
operational flexibility. If the Group considers it reasonably certain that an extension option will be exercised or a termination option not 
exercised, the additional period is included in the lease term. Generally, extension options are not included in the lease term for plant, 
machinery and vehicles, and equipment, fixtures and fittings. Most options in respect of land and buildings are not included in the 
calculation of the lease term.

A maturity analysis of lease liabilities is included in note 4.2 “Financial instruments”.

150

Right-of-use assets

Cost 
At 1 January 2019 
Currency translation adjustments 
Additions 
Termination of leases 
Acquisitions 

At 31 December 2019 

At 1 January 2020 
Currency translation adjustments 
Additions 
Termination of leases 
Transfers between asset categories 

At 31 December 2020 

Depreciation 
At 1 January 2019 
Currency translation adjustment 
Depreciation charge in the year 
Impairment losses in the year 
Depreciation on termination of lease 

At 31 December 2019 

At 1 January 2020 
Currency translation adjustments 
Depreciation charge in the year 
Depreciation on termination of lease 
Transfers between asset categories 

At 31 December 2020 

Carrying amounts 
At 1 January 2019 
At 31 December 2019 and 1 January 2020 

At 31 December 2020 

 Leasehold 
land and 
buildings 
 £m 

 Plant, 
machinery and 
vehicles 
 £m 

 Equipment, 
fixtures and 
fittings 
 £m 

 32.3 
 (0.9) 
 1.3 
 (1.6) 
 0.9 

 32.0 

 32.0 
 0.2 
 3.1 
 (4.7) 
 0.1 

 30.7 

 13.2 
 (0.6) 
 5.4 
 0.6 
 (1.1) 

 17.5 

 17.5 
 0.1 
 4.8 
 (4.6) 
 0.1 

 17.9 

 19.1 
 14.5 

 12.8 

 2.7 
 (0.1) 
 0.9 
 (0.7) 
 – 

 2.8 

 2.8 
 0.1 
 0.6 
 (0.8) 
 (0.7) 

 2.0 

 1.2 
 – 
 1.0 
 – 
 (0.7) 

 1.5 

 1.5 
 0.1 
 0.6 
 (0.7) 
 (0.3) 

 1.2 

 1.5 
 1.3 

 0.8 

 0.1 
 – 
 – 
 – 
 – 

 0.1 

 0.1 
 – 
 – 
 – 
 0.6 

 0.7 

 – 
 – 
 – 
 – 
 – 

 – 

 – 
 – 
 0.2 
 – 
 0.2 

 0.4 

 0.1 
 0.1 

 0.3 

 Total 
 £m 

 35.1 
 (1.0) 
 2.2 
 (2.3) 
 0.9 

 34.9 

 34.9 
 0.3 
 3.7 
 (5.5) 
 – 

 33.4 

 14.4 
 (0.6) 
 6.4 
 0.6 
 (1.8) 

 19.0 

 19.0 
 0.2 
 5.6 
 (5.3) 
 – 

 19.5 

 20.7 
 15.9 

 13.9 

Total cash outflow for leases was £6.6 million (2019: £7.3 million) of which £0.8 million (2019: £0.9 million) related to interest and £5.8 
million (2019: £6.4 million) to principal lease repayments.

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151

Financial Statements 
 
 
 
 
 
 
 
 
 
Section 4 – Capital Structure

This section outlines the Group’s capital structure. The Group defines its capital structure as its equity and non-current 
interest-bearing loans and borrowings, and aims to manage this to safeguard its ability to continue as a going concern, so 
that it can continue to provide returns to shareholders and benefits for other stakeholders. The Group manages its capital and 
makes adjustments to it in light of changes in economic conditions and the risk characteristics of the underlying assets. In 
order to maintain or adjust its capital structure, it may return capital to shareholders, through dividends and share buy backs, 
issue new shares or sell assets to reduce debt. The Group considers its dividend policy at least twice a year ahead of 
announcing results in the context of its ability to continue as a going concern and deliver its business plan. The Group 
focuses on leverage, credit ratings and interest cost, particularly when considering investment.

On the following pages there are disclosures concerning the following:
4.1 Net debt 
4.2 Financial instruments 
4.3 Share capital and reserves

4.1 Net debt

The Group’s net debt comprises the following:
 – Cash and cash equivalents (cash on hand and demand deposits at banks)
 – Bank overdrafts that are payable on demand
 – Interest-bearing loans and borrowings
 – Lease liabilities

Accounting policies

Cash and cash equivalents
Cash and cash equivalents in the Balance Sheet represent cash on hand and at banks.

Cash and cash equivalents in the Statement of Cash Flows includes bank overdrafts that are repayable on demand and form an integral 
part of the Group’s cash management.

Interest-bearing loans and borrowings
Interest-bearing borrowings are recognised initially at fair value less any directly attributable transaction costs. Subsequent to initial 
recognition, these transaction costs are recognised in the Income Statement over the term of the related borrowings.

Lease liabilities
See note 3.5 “Leases”.

Analysis of net debt
The table below analyses the Group’s components of net debt and their movements in the period:

Interest-
bearing  
loans and 
borrowings 
 £m 

 (96.7) 
 76.9 
 (71.7) 
 – 
 – 
 2.1 
 (0.7) 
 (1.3) 

 Leases 
 £m 

 (18.2) 
 5.8 
 – 
 (3.7) 
 0.2 
 – 
 – 
 (0.3) 

Liabilities 
from 
financing 
Sub-total
 £m 

Other 
cash and 
cash 
equivalents(1)
 £m 

 (114.9) 
 82.7 
 (71.7) 
 (3.7) 
 0.2 
 2.1 
 (0.7) 
 (1.6) 

 18.9 
 (2.7) 
 – 
 – 
 – 
 – 
 – 
 0.6 

 16.8 

 (91.4) 

 (16.2) 

 (107.6) 

 Total 
 £m 

 (96.0) 
 80.0 
 (71.7) 
 (3.7) 
 0.2 
 2.1 
 (0.7) 
 (1.0) 

 (90.8) 

Opening at 1 Jan 2020
Repayments
Borrowings
Leases entered into during the year
Leases – early termination
Fees paid
Amortisation of fees
Foreign currency

Closing at 31 December 2020

152

Opening at 1 Jan 2019
Adoption of IFRS 16
Repayments
Borrowings
Acquisitions
Leases entered into during the year
Leases – early termination
Foreign currency

Closing at 31 December 2019

 Interest-
bearing 
loans and 
borrowings 
 £m 

 (96.1) 
 – 
 57.8 
 (61.4) 
 – 
 – 
 – 
 3.0 

Liabilities  
from  
financing 
Sub-total 
 £m 

Other 
cash and  
cash 
equivalents(1)
 £m 

 (96.1) 
 (22.4) 
 64.2 
 (61.4) 
 (0.9) 
 (2.2) 
 0.5 
 3.4 

 15.1 
 – 
 4.1 
 – 
 – 
 – 
 – 
 (0.3) 

 Leases 
 £m 

 – 
 (22.4) 
 6.4 
 – 
 (0.9) 
 (2.2) 
 0.5 
 0.4 

Total
 £m 

 (81.0) 
 (22.4) 
 68.3 
 (61.4) 
 (0.9) 
 (2.2) 
 0.5 
 3.1 

 (96.7) 

 (18.2) 

 (114.9) 

 18.9 

 (96.0) 

(1)  Other cash and cash equivalents includes bank overdrafts of £0.5 million (2019: £nil).

On 14 February 2020, the Group signed a new £165 million five-year (with one optional two-year extension) multicurrency Revolving Credit 
Facility (“RCF”) with a syndicate of five banks. This facility will expire on 14 February 2025 without the utilisation of the extensions. The 
Group was utilising 26% of the RCF as at 31 December 2020. On 30 April 2020 the Group agreed revised covenants for 2020 under the 
RCF in response to the COVID-19 pandemic; the covenants will return to previous levels from 2021.

On 30 April 2020, the Group was confirmed as eligible to issue Commercial Paper under the Bank of England’s Covid Corporate Financing 
Facility (“CCFF”) scheme. The Group has issued a total of £50.0 million in Commercial Paper under the scheme and the proceeds used to 
repay £50.0 million of RCF drawings.

Under the terms of the RCF the Group expects to and has the discretion to roll over the obligation for at least 12 months from the Balance 
Sheet date, and as a result, these amounts are reported as non-current liabilities in the Balance Sheet. The terms of the CCFF do not 
provide the Group with discretion to roll over its obligation and the full amount drawn under the CCFF is due for settlement in less than one 
year and as such is reported as a current liability in the Balance Sheet.

4.2 Financial instruments

This provides details on:
 – Financial risk management 
 – Derivative financial instruments 
 – Fair value hierarchy 
 – Interest rate profile 
 – Maturity profile of financial liabilities 

Financial risk management

The Group’s multinational operations and debt financing expose it to a variety of financial risks. In the course of its business, 
the Group is exposed to foreign currency risk, interest rate risk, liquidity risk and credit risk.

Financial risk management is an integral part of the way the Group is managed. Financial risk management policies are set by 
the Board of Directors. These policies are implemented by a central treasury department that has formal procedures to 
manage foreign currency risk, interest rate risk and liquidity risk, including, where appropriate, the use of derivative financial 
instruments. The Group has clearly defined authority and approval limits built into these procedures.

Foreign currency risk 
Foreign currency risk arises both where sale or purchase transactions are undertaken in currencies other than the respective functional 
currencies of Group companies (transactional exposures) and where the results of overseas companies are consolidated into the Group’s 
reporting currency of Sterling (translational exposures).

The Group has businesses that operate around the world and accordingly record their results in a number of different functional 
currencies. Some of these operations also have some customers or suppliers that transact in a foreign currency. The Group’s results, 
which are reported in Sterling, are therefore exposed to changes in foreign currency exchange rates across a number of different 
currencies with the most significant exposures relating to the US Dollar (USD), Euro (EUR) and Japanese Yen (JPY). The Group proactively 
manages a proportion of its short-term transactional foreign currency exposures using derivative financial instruments, but remains 
exposed to the underlying translational movements which remain outside the control of the Group.

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153

Financial Statements 
 
 
 
 
 
 
 
 
Section 4 – Capital Structure  
(continued)

4.2 Financial instruments (continued)

The Group manages its transactional exposures to foreign currency risks through the use of forward exchange contracts including the 
US Dollar, Euro and Japanese Yen. Forward exchange contracts are used to hedge the Group’s forecasted foreign currency exposure in 
respect of forecast cash transactions for the following 12 months. Forward exchange contracts may also be used to hedge a proportion of 
the forecast cash transactions for the following 13 to 24 months. The forward exchange contracts currently have maturities of less than 
one year at the Balance Sheet date.

The Group’s translational exposures to foreign currency risks relate to both the Income Statement and net assets of overseas subsidiaries 
which are converted into Sterling on consolidation. The Group does not seek to hedge the translational exposure that arises primarily from 
changes in the exchange rates of the US Dollar, Euro and Japanese Yen against Sterling. However, the Group does finance overseas 
investments partly through the use of foreign currency borrowings in order to provide a net investment hedge over the foreign currency 
risk that arises on translation of its foreign currency subsidiaries.

The Group ensures that its net exposure to foreign denominated cash balances is kept to an acceptable level by buying or selling foreign 
currencies at spot rates when necessary to address short-term imbalances. In addition, the Group manages the denomination of surplus 
cash balances across the overseas subsidiaries to allow natural hedging where effective in any particular country.

It is estimated that the Group’s adjusted operating profit for the year ended 31 December 2020 would have increased/decreased by 
approximately £1.2 million from a ten cent stronger/weaker US Dollar against Sterling, by approximately £0.4 million from a ten cent 
stronger/weaker Euro against Sterling and by approximately £nil from a ten yen stronger/weaker Japanese Yen against Sterling. This 
reflects the impact of the sensitivities to the translational exposures and to the proportion of the transactional exposures that are not 
hedged.

It is estimated that the statutory operating profit for the year ended 31 December 2020 would have increased/decreased by £0.5 million 
from a ten cent stronger/weaker US Dollar against Sterling, by approximately £0.3 million from a ten cent stronger/weaker Euro against 
Sterling and by approximately £nil from a ten yen stronger/weaker Japanese Yen against Sterling.

Interest rate risk
Interest rate risk comprises the interest cash flow risk that results from borrowing at variable rates.

For the year ended 31 December 2020 it is estimated that a general increase/decrease of one percentage point in interest rates would 
decrease/increase the Group’s profit before tax by approximately £0.8 million (2019: £1.2 million).

Liquidity risk
Liquidity risk is the risk that the Group will not be able to meet its financial obligations as they fall due.

The Group was utilising 26% of the £165 million multicurrency Revolving Credit Facility as at 31 December 2020. On 14 February 2020, the 
Group signed a new £165 million five-year (with an optional two-year extension) multicurrency Revolving Credit Facility with a syndicate of 
five banks. This facility will expire on 14 February 2025 without the utilisation of the extension.

Credit risk
Credit risk arises because a counterparty may fail to meet its obligations. The Group is exposed to credit risk on financial assets such as 
trade receivables, cash balances and derivative financial instruments. The Group’s maximum exposure to credit risk is represented by the 
carrying amount of each financial asset, including derivative financial instruments, in the Group Balance Sheet.

a) Trade receivables 
The Group’s credit risk is primarily attributable to its trade receivables. Trade receivables are subject to credit limits, and control and 
approval procedures in the operating companies. At the Balance Sheet date, the Group’s largest customer, which has a high credit rating, 
accounts for 16% of the gross outstanding trade receivables (2019: 14%) which represents a concentration of credit risk.

b) Cash balances and derivative financial instruments
Credit risk associated with cash balances is managed by transacting with a number of major financial institutions worldwide and 
periodically reviewing their creditworthiness. Transactions involving derivative financial instruments are managed centrally. These are only 
with banks that are part of the Group’s multicurrency Revolving Credit Facility Agreement and which have strong credit ratings. 
Accordingly, the Group’s associated credit risk is limited. The Group has no significant concentration of credit risk.

154

Derivative financial instruments

This is a summary of the derivative financial instruments that the Group holds and uses to manage transactional exposure. 
The value of these derivatives changes over time in response to underlying variables such as exchange rates. They are carried 
in the Balance Sheet at fair value.

The fair value of forward exchange contracts is determined by estimating the market value of that contract at the reporting 
date. Derivatives with a positive fair value are recorded as assets and negative fair values as liabilities, and presented as 
current or non-current based on their contracted maturity dates.

Contracts with derivative counterparties are based on ISDA Master Agreements. Under the terms of these arrangements, only 
in certain situations will the net amounts owing/receivable to a single counterparty be considered outstanding. The Group 
does not have the present legal ability to set-off these amounts and so they are not offset in the Balance Sheet. Of the 
derivative assets and derivative liabilities recognised in the Balance Sheet, an amount of £nil (2019: £0.3 million) would be 
set-off under enforceable master netting agreements.

Accounting policies

Financial assets classification and measurement
The Group classifies its financial instruments depending on the business model for managing the financial assets and their contractual 
cash flows. Trade receivables and contract assets are measured at amortised cost while derivatives are measured at fair value through 
profit or loss unless designated in a qualifying hedging relationship.

Derivative financial instruments 
In accordance with Board-approved policies, the Group uses derivative financial instruments such as forward foreign exchange contracts 
to hedge its exposure to fluctuations in foreign exchange rates arising from operational activities. These are designated as cash flow 
hedges. It does not hold or use derivative financial instruments for trading or speculative purposes.

Cash flow hedge accounting
Cash flow hedges are used to hedge the variability in cash flows of highly probable forecast transactions caused by changes in exchange 
rates.

Where a derivative financial instrument is designated in a cash flow hedge relationship with a highly probable forecast transaction, the 
effective part of any change in fair value arising is deferred in the cash flow hedging reserve within equity, via the Statement of 
Comprehensive Income. The gain or loss relating to the ineffective part is recognised in the Income Statement within net finance expense. 
Amounts deferred in the cash flow hedging reserve are reflected in the Income Statement in the periods when the hedged item is 
recognised in the Income Statement.

If a hedging instrument expires or is sold but the hedged forecast transaction is still expected to occur, the cumulative gain or loss at that 
point remains in equity and is recognised in accordance with the above policy when the transaction occurs. If the hedged transaction is no 
longer expected to take place, the cumulative unrealised gain or loss recognised in equity is recognised immediately in the Income 
Statement.

For hedges of foreign currency sales, the Group enters into hedge relationships where the critical terms of the hedging instrument match 
exactly with the terms of the hedged item and the Group designates the forward exchange rate as the hedged risk. The Group therefore 
performs a qualitative assessment of effectiveness. In hedges of foreign currency sales, ineffectiveness may arise if the timing of the 
forecast transaction changes from what was originally estimated, or if there are changes in the credit risk of the Group or the derivative 
counterparty.

If a derivative financial instrument is not formally designated in a cash flow hedge relationship, any change in fair value is recognised in the 
Income Statement.

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155

Financial Statements 
 
 
 
 
 
 
 
 
Section 4 – Capital Structure  
(continued)

4.2 Financial instruments (continued)

Forward exchange contracts
The following table shows the forward exchange contracts in place at the Balance Sheet date. These contracts mature in the next 12 
months, therefore the cash flows and resulting effect on profit and loss are expected to occur within the next 12 months.

Cash flow hedging contracts
USD/GBP forward exchange contracts
USD/EUR forward exchange contracts
EUR/GBP forward exchange contracts
JPY/GBP forward exchange contracts
JPY/EUR forward exchange contracts

As at 
31 December 
2020 
millions

Average 
exchange 
rate of 
contracts

As at 
31 December 
2019 
millions

Average 
exchange rate 
of contracts

Currency 

USD
USD
EUR
JPY
JPY

2.5
 – 
2.0
140.0
162.0

1.34
 – 
1.11
139.5
125.7

11.3
11.3
14.2
550.0
730.0

1.31
1.16
1.13
140.2
123.5

A net loss of £0.9 million (2019: £1.6 million loss) relating to forward exchange contracts was reclassified to the Income Statement, to 
match the crystallisation of the hedged forecast cash flows which affect the Income Statement.

The table below provides further information on the Group’s cash flow hedging relationships:

Net forward exchange contracts asset
Maturity dates
Hedge ratio
Change in value of hedging instruments since 1 January
Change in value of the hedged item used to determine hedge 
effectiveness

2020
 £m 

2019
 £m 

 0.1 
 January 2021 to June 2021 
 1:1 
 (1.1) 

 0.3 
 January 2020 to December 2020 
 1:1 
 (0.4) 

 1.1 

 0.4 

The balances and movements into and out of the cash flow hedging reserve are shown in the Consolidated Statement of Comprehensive 
Income and the Consolidated Statement of Changes in Equity respectively. Amounts reclassified from the cash flow hedging reserve to 
the Consolidated Statement of Comprehensive Income are included in revenue.

Fair value hierarchy

The following summarises financial instruments carried at fair values and the major methods and assumptions used in 
estimating these fair values.

The different levels of fair value hierarchy have been defined as follows:

Level 1
Fair value measured using quoted prices (unadjusted) in active markets for identical assets or liabilities.

Level 2
Fair values measured using inputs other than quoted prices included within Level 1 that are observable for the asset or liability, either 
directly (i.e. as prices) or indirectly (i.e. derived from prices).

Level 3
Fair values measured using inputs for the asset or liability that are not based on observable market data (unobservable inputs).

The carrying values of the Group’s financial instruments approximate their fair value. The fair value of floating rate borrowings approximates 
its carrying value because interest rates are at floating rates where payments are reset to market rates at intervals of less than one year. 
The Group’s derivative financial instruments are Level 2. The fair value of derivative financial instruments is determined based on the 
present value of future cash flows using forward exchange rates at the Balance Sheet date.

156

Accounting policies

Net investment hedge accounting
The Group uses its US Dollar, Euro and Japanese Yen denominated borrowings as a hedge against the translation exposure on the 
Group’s net investment in overseas companies. The Group designates the spot rate of the loans as the hedging instrument. There was no 
ineffectiveness to be recognised on hedges of net investments in foreign operations.

Where the hedge is fully effective at hedging the variability in the net assets of such companies caused by changes in exchange rates, the 
changes in value of the borrowings are recognised in the translation reserve within equity, via the Statement of Comprehensive Income. 
The ineffective part of any change in value caused by changes in exchange rates is recognised in the Income Statement.

The effective portion will be recycled into the Income Statement on the sale of the foreign operation.

The table below provides further information on the Group’s net investment hedging relationships:

Hedge ratio
Change in value of hedging instruments due to foreign currency movements since 1 January
Change in value of the hedged item used to determine hedge effectiveness

2020
 £m 

 1:1 
 1.3 
 (1.3) 

2019
 £m 

 1:1 
 2.8 
 (2.8) 

The balances and movements into and out of the foreign currency translation reserve are shown in the Consolidated Statement of 
Comprehensive Income and the Consolidated Statement of Changes in Equity respectively.

The amount in the foreign currency translation reserve in relation to hedge accounting is a loss of £35.3 million (2019: £34.0 million) and is 
split as follows:
–  continuing net investment hedges loss of £6.2 million (2019: £4.9 million); and
–  hedging relationships for which hedge accounting is no longer applied, a loss of £29.1 million (2019: £29.1 million).

Interest-bearing loans and borrowings
The table below analyses the Group’s interest-bearing loans and borrowings, including bank overdrafts, by currency:

Currency

US Dollar
GB Pound
Euro
Japanese Yen
Unamortised fees and transaction costs

At 31 December 2020

US Dollar
GB Pound
Euro
Japanese Yen

At 31 December 2019

The floating rate borrowings comprise borrowings, bearing interest at rates based on LIBOR.

 Total 
 £m 

 26.0 
 50.3 
 12.3 
 4.9 
 (1.6) 

 91.9 

 51.7 
 28.0 
 13.5 
 3.5 

 96.7 

 Fixed rate 
borrowings 
 £m 

 Floating rate 
borrowings 
 £m 

 – 
 49.9 
 0.6 
 – 
 – 

 50.5 

 – 
 – 
 0.8 
 – 

 0.8 

 26.0 
 0.4 
 11.7 
 4.9 
 (1.6) 

 41.4 

 51.7 
 28.0 
 12.7 
 3.5 

 95.9 

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157

Financial Statements 
 
 
 
 
 
 
 
 
Section 4 – Capital Structure  
(continued)

4.2 Financial instruments (continued)

Maturity profile of financial liabilities

The table below analyses the Group’s financial liabilities and derivative financial liabilities into relevant maturity groupings 
based on the period remaining until the contractual maturity date. The amounts disclosed in the table are the contractual 
undiscounted cash flows (including interest), so will not always reconcile with the carrying amounts disclosed on the Balance 
Sheet.

The following are the contractual maturities of financial liabilities, including undiscounted future interest payments:

2020
Unsecured interest-bearing loans and borrowings including  
bank overdrafts(1)
Lease liabilities
Trade payables
Forward exchange contracts outflow

Total outflows
Forward exchange contracts inflow

Net outflows

2019
Unsecured interest-bearing loans and borrowings including  
bank overdrafts (1)
Lease liabilities
Trade payables
Forward exchange contracts outflow

Total outflows
Forward exchange contracts inflow

Net outflows

 Carrying 
amount 
 £m 

 Total 
contractual 
cash flows 
 £m 

 Within one 
year 
 £m 

 From two to 
five years 
 £m 

 Greater than 
five years 
 £m 

 (91.5) 
 (16.2) 
 (19.9) 
 – 

 (96.7) 
 (18.4) 
 (19.9) 
 (0.7) 

 (127.6) 
 – 

 (135.7) 
 0.7 

 (52.0) 
 (5.2) 
 (19.9) 
 (0.7) 

 (77.8) 
 0.7 

 (44.7) 
 (8.5) 
 – 
 – 

 (53.2) 
 – 

 (127.6) 

 (135.0) 

 (77.1) 

 (53.2) 

 (96.3) 
 (18.2) 
 (31.1) 
 (0.3) 

 (145.9) 
 – 

 (99.5) 
 (20.8) 
 (31.1) 
 (15.9) 

 (167.3) 
 15.5 

 (2.3) 
 (6.4) 
 (31.1) 
 (15.9) 

 (55.7) 
 15.5 

 (97.2) 
 (9.8) 
 – 
 – 

 (107.0) 
 – 

 (145.9) 

 (151.8) 

 (40.2) 

 (107.0) 

 – 
 (4.7) 
 – 
 – 

 (4.7) 
 – 

 (4.7) 

 – 
 (4.6) 
 – 
 – 

 (4.6) 
 – 

 (4.6) 

(1)  This excludes an amount of £0.4 million (2019: £0.4 million) of an interest-bearing liability in relation to a government grant which does not meet the definition of a financial liability.

The Group had the following undrawn borrowing facilities at the end of the year:

Expiring in: 

Less than one year
– Uncommitted facilities 
More than one year but not more than five years
– Committed facilities 

Total

2020
 £m 

2019
 £m 

 3.6 

 10.9 

 122.3 

 125.9 

 54.5 

 65.4 

158

4.3 Share capital and reserves

This note explains the movements in share capital, and the nature and purpose of other reserves forming part of equity. The 
movements in reserves are set out in the Consolidated Statement of Changes in Equity.

The Group utilises share award schemes as part of its employee remuneration packages. Options that have been granted and 
remain outstanding at 31 December 2020 are set out below. The various share-based payment schemes are explained in note 
5.3 “Share-based payments”.

Share capital

Issued and fully paid
At 1 January 2020
Exercise of share options

At 31 December 2020

 Number of 
shares 
(thousands) 

 Nominal 
value £m 

 45,724 
 171 

 45,895 

 9.1 
 0.1 

 9.2 

Each ordinary share carries one vote, participates equally with the other ordinary shares in distribution of dividends and capital (including 
on a winding up) and is not redeemable.

At 31 December 2020 the following options had been granted and remained outstanding under the Company’s share option schemes:

UK Sharesave schemes
International Sharesave schemes

 Number of 
shares 
(thousands) 

 Exercise  
prices 

 Dates  
normally 
exercisable 

 402 
 1,345 

 485p-1035p 
 485p-1035p 

 2021-2026 
 2021-2024 

 1,747 

Other reserves
The nature and purpose of other reserves forming part of equity are as follows:

Translation reserve
The foreign currency translation reserve is used to record exchange differences arising from the translation of the financial statements of 
foreign subsidiaries, including gains or losses arising on net investment hedges.

Cash flow hedging reserve
This reserve records the cumulative net change in the fair value of forward exchange contracts where they are designated as effective 
cash flow hedge relationships.

Other reserves
Reserves of £55.3 million represent a merger reserve of £9.7 million; the reduction of the share premium account; £22.7 million in 1989 
and £37.3 million in 1995 less £16.0 million of share repurchases in 1995; and a capital redemption reserve of £1.6 million created on the 
repurchase and subsequent cancellation of 885,000 ordinary shares by the Company in 1999. 

Own shares held
Own shares held by the Company’s Employee Benefit Trust are recognised as a deduction from retained earnings. As at 31 December 
2020 the Employee Benefit Trust held 55,604 (2019: 283,900) ordinary shares. The Company holds 133,600 (2019: 133,600) shares, of 
20p nominal value, in treasury.

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159

Financial Statements 
 
 
 
 
 
 
 
 
Section 4 – Capital Structure  
(continued)

4.3 Share capital and reserves (continued)

Dividends 
Dividends are recognised through equity on the earlier of their approval by the Company’s shareholders or their payment.

Amounts arising in respect of the year

Interim dividend for the year ended 31 December 2020 of nil pence (2019: 12.3p) per ordinary share
Proposed final dividend for the year ended 31 December 2020 of 4.5p (2019: nil pence) per ordinary share

The aggregate amount of dividends paid in the year
Final dividend for the year ended 31 December 2019 of nil pence (2018: 25.5p) per ordinary share
Interim dividend for the year ended 31 December 2020 of nil pence (2019: 12.3p) per ordinary share

2020
 £m 

 – 
2.1

2.1

 – 
 – 

 – 

2019
 £m 

 5.6 
 – 

 5.6 

 11.5 
 5.6 

 17.1 

The proposed final dividend for the year ended 31 December 2020 was recommended by the Directors. This is subject to approval by 
shareholders at the AGM on Thursday 6 May 2021.

160

Section 5 – Other Supporting Notes

This section explains items that are not explained elsewhere in the financial statements.

5.1 Employees

Employee costs, including Directors’ remuneration, comprise:
Government grants receivable towards employee costs(1)
Wages and salaries
Redundancy costs(2)
Employers’ social security costs
Employers’ pension costs – defined contribution schemes(3)
Other employment benefits
Share-based payment charge

2020
 £m 

2019
 £m 

 (2.0) 
 71.3 
 1.9 
 9.9 
 3.2 
 2.8 
 3.7 

 – 
 79.8 
 3.1 
 11.7 
 3.6 
 3.1 
 2.3 

 90.8 

 103.6 

(1)  This excludes amounts paid directly to employees by governments.
(2)  Redundancy costs have been disclosed separately in the current year with a corresponding adjustment to the comparative amounts. In 2019, £2.7 million of redundancy costs were 

included in the previously reported wages and salaries of £82.5 million. An additional amount of £0.4 million has been included in redundancy costs of £3.1 million.

(3) Defined contribution costs of £1.0 million were disclosed as defined benefit costs in 2019. These are now included in the defined contribution costs of 2019. See note 5.2 “Pensions”.

Details of Directors’ remuneration and share incentives are disclosed in the Remuneration Report.

Average number of employees during the year
Imaging Solutions
Production Solutions
Creative Solutions
Head Office

5.2 Pensions

2020
 Total 

 746 
 508 
 289 
 26 

2019
 Total 

 819 
 574 
 294 
 28 

 1,569 

 1,715 

This note explains the accounting policies governing the Group’s treatment of the pension schemes, followed by an analysis 
of these schemes. 

Accounting policies

Defined contribution schemes
The assets are held separately from those of the Group in independently administered funds. The costs of providing pensions for 
employees under defined contribution schemes are expensed as incurred.

Defined benefit schemes
The Group operates pension schemes providing benefits based on final pensionable pay. The assets of the schemes are held separately 
from those of the Group. The Group’s net obligation in respect of defined benefit pension plans is calculated separately for each plan by 
estimating the amount of future benefit that employees have earned in return for their service in the current and prior periods. That benefit 
is discounted to determine its present value, and the fair value of any plan assets is deducted. The discount rate is determined by 
reference to market yields at the Balance Sheet date on high quality corporate bonds.

The calculation is performed by a qualified actuary using the projected unit credit method. Actuarial gains and losses are recognised in full 
in the period in which they arise in the Statement of Comprehensive Income.

The Group recognises the ongoing service cost, past service costs and any cost or income relating to the curtailment or settlement of a 
pension scheme in operating expenses in the Income Statement. The unwinding of the discount (above) is recognised as part of net 
financial expense.

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161

Financial Statements 
 
 
 
 
 
 
 
 
Section 5 – Other Supporting Notes  
(continued)

5.2 Pensions (continued)

Pension schemes
The Group has defined benefit pension schemes in the UK, Italy, Germany, Japan and France. The UK defined benefit scheme was closed 
to future benefit accrual with effect from 31 July 2010. All UK employees of the Group are now offered membership of the defined 
contribution pension scheme. Other overseas subsidiaries have their own defined contribution schemes.

Currently there is neither an actuarial surplus (measured on an IAS 19 “Employee benefits” basis) nor are there any contributions being 
made to the UK defined benefit scheme. Therefore IFRIC 14 currently has no impact on the Group’s Balance Sheet.

In October 2018, the High Court reached a judgement in relation to Lloyds Bank’s defined benefit pension schemes, which concluded that 
the schemes should equalise pension benefits for men and women in relation to guaranteed minimum pension benefits. The issues arising 
from the judgement will apply to most other UK defined benefit pension schemes.

In November 2020, the High Court reached a further judgement, which concluded that the schemes should pay uplifts to members who 
had transferred benefits out in the past (back to 17 May 1990), where those benefits were not equalised in line with the 2018 judgement. 
The Group has reviewed past transfers out and estimated the impact of this judgement to be highly immaterial and therefore no further 
liability has been booked.

Defined contribution schemes
The total Income Statement charge of the defined contribution schemes for the year ended 31 December 2020 was £3.2 million (2019: 
£3.6 million). There were no outstanding or prepaid contributions to these plans as at 31 December 2020 (or at 31 December 2019).

Defined contribution costs of £1.0 million were disclosed as defined benefit costs in 2019. These are now included in the defined 
contribution costs of 2019.

Defined benefit schemes
The Group’s defined benefit schemes are disclosed below:

Amounts recognised on the Group Balance Sheet
Plan assets
– Equities 
– Bonds 
– Other 

Total fair value of plan assets
Present value of defined benefit obligation

Net deficit recognised on the Group Balance Sheet

Analysis of net recognised deficit 
Total funded plan (UK pension scheme)
Total unfunded plans (non-UK pension schemes)

Liability recognised on the Group Balance Sheet

Amounts recognised in the Income Statement

– Administration costs incurred during the period(1)
– Past service gains

Included in operating expenses
Net interest expense on net defined benefit pension scheme liabilities

Total amounts charged to the Income Statement

2020
 £m 

2019
 £m 

 19.5 
 40.4 
 8.8 

 68.7 
 (84.6) 

 (15.9) 

2020
 £m 

 (11.6) 
 (4.3) 

 (15.9) 

2020
 £m 

 0.2 
 (0.2) 

 – 
 0.1 

 0.1 

 22.6 
 33.2 
 8.6 

 64.4 
 (72.7) 

 (8.3) 

2019
 £m 

 (4.1) 
 (4.2) 

 (8.3) 

2019
 £m 

 0.2 
 (0.2) 

 – 
 0.2 

 0.2 

(1)  Defined contribution costs of £1.0 million were disclosed as administration costs in 2019. These are now included in the defined contribution costs of 2019. See note 5.1 “Employees”.

162

UK pension scheme
The UK defined benefit pension scheme, being significant, is disclosed below.

The nature of the UK scheme is a funded final salary scheme closed to future benefit accrual with effect from 31 July 2010. As a result, 
since that date, no contributions are payable in respect of future accrual of benefits. As the 5 April 2019 funding valuation of the scheme 
disclosed a funding surplus, no recovery plan is required under the Pensions Act 2004. As such, member and employer contributions to 
the scheme over the year to 31 December 2021 are expected to be £nil. The scheme is subject to all legislation and regulations that apply 
to UK occupational pension schemes.

The main risk to which the Group is exposed by the scheme is that the cost of the benefits provided by the scheme is greater than 
expected, for example due to lower than expected investments returns or members of the scheme living longer than expected, which may 
result in additional contributions being required from the Group.

In accordance with UK trust and pensions law, the pension scheme has a corporate trustee. Although the Group bears the financial cost 
of the scheme, the responsibility for the management and governance of the scheme lies with the trustee, which has a duty to act in the 
best interest of members at all times. The assets of the scheme are held in trust by the trustee who consults with the Group on investment 
strategy decisions.

Impact on defined benefit obligation (“DBO”) of changes in the three key individual assumptions

Discount rate increased by 0.1% points
Inflation increased by 0.1% points
Life expectancy increased by one year

2020

-2%
+1%
+4%

2019

-2%
+1%
+4%

A decrease in the assumptions noted above results in an equal and opposite movement to those disclosed. 

Although the analysis does not take account of the full distribution of cash flows expected under the plan, it does provide an 
approximation of the sensitivity of the assumptions shown.

Assumptions used by the actuary to value the liability of the defined benefit plan, on 31 December, were:
Price inflation (RPI)
Price inflation (CPI) 

Life expectancy of male/female aged 65 at Balance Sheet date
Life expectancy of male/female aged 65 in 2035
Pension increase rate (% pa)
– Discretionary (pre-6 April 1997 accrual in excess of GMP)
– Guaranteed LPI 5% (6 April 1997 – 30 June 2008)
– Guaranteed LPI 5%, with 3% floor
– Guaranteed LPI 2.5% (accrual from 1 July 2008)

Discount rate (% pa)

Change in DBO for the year to 31 December
Present value of DBO at start of year
Interest cost
Actuarial loss on experience
Actuarial loss/(gain) on demographic assumptions
Actuarial loss on financial assumptions
Actual benefit payments
Past service gains

Present value of DBO at end of year

2020
 % pa 

 2.9 
RPI less
1% pa to
2030, and
RPI less
0.1% pa
from 2030
 22.4/24.7 
 23.0/25.6 

2019
 % pa 

 2.9 
1.9 

 22.1/24.4 
 22.7/25.2 

 2.8 
 2.9 
 3.3 
 2.1 

 1.2 

2020
 £m 

 68.5 
 1.4 
 (0.3) 
 1.4 
 11.6 
 (2.1) 
 (0.2) 

 80.3 

 3.0 
 2.8 
 3.2 
 2.0 

 2.1 

2019
 £m 

 66.0 
 1.9 
 (1.4) 
 (0.9) 
 7.0 
 (3.9) 
 (0.2) 

 68.5 

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Financial Statements 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Section 5 – Other Supporting Notes  
(continued)

5.2 Pensions (continued)

At 31 December 2020, the weighted average duration of the scheme’s DBO was 18 years (2019: 17 years). The proportion of DBO in 
respect of pensions in payment is approximately 43% and that in respect of deferred pensioners is approximately 57%.

Scheme assets and proportion which have quoted market price, at 31 December
Bonds
Equities
Infrastructure
Cash/non-cash assets
Insurance policies

Total value of assets

Note: The asset values shown are, where relevant, estimated bid values of market securities.

 Fair value 
2020 
 £m 

 Quoted split 
 % 

 Unquoted 
split 
 % 

 Fair value 
2019 
 £m 

 40.4 
 19.5 
 7.5 
 1.1 
 0.2 

 68.7 

 100 
 97 
 – 
 – 
 – 

 – 
 3 
 100 
 100 
 100 

 33.2 
 22.6 
 8.2 
 0.3 
 0.1 

 64.4 

Change in fair value of assets for the year to 31 December 
Fair value of assets at start of year
Interest income on scheme assets
Return on scheme assets (less)/greater than discount rate
Actual benefit payments

Fair value of assets at end of year

Development of net Balance Sheet position at 31 December
Present value of defined benefit obligation
Assets at fair value 

Net defined benefit scheme liability

Reconciliation of net Balance Sheet position
Net defined benefit scheme liability at start of year 
Total amounts charged to the Income Statement
Remeasurement effects recognised in Other Comprehensive Income (“OCI”)

Defined benefit scheme liability at end of year

Amounts recognised in the Group Income Statement
– Past service gains 

Included in operating expenses
Net interest expense on net defined benefit pension scheme liability

Total amounts credited to the Income Statement

Amounts recognised in OCI
Actuarial gain due to liability experience
Actuarial loss due to liability assumption changes

Actuarial loss arising during the period
Return on scheme assets greater than discount rate

164

Remeasurement effects recognised in OCI

2020
 £m 

2019
 £m 

 64.4 
 1.3 
 5.1 
 (2.1) 

 68.7 

 60.9 
 1.7 
 5.7 
 (3.9) 

 64.4 

2020
 £m 

2019
 £m 

 (80.3) 
 68.7 

 (11.6) 

2020
 £m 

 (4.1) 
 0.1 
 (7.6) 

 (11.6) 

2020
 £m 

 (0.2) 

 (0.2) 
 0.1 

 (0.1) 

2020
 £m 

 (0.3) 
 13.0 

 12.7 
 (5.1) 

 7.6 

 (68.5) 
 64.4 

 (4.1) 

2019
 £m 

 (5.1) 
 – 
 1.0 

 (4.1) 

2019
 £m 

 (0.2) 

 (0.2) 
 0.2 

 – 

2019
 £m 

 (1.4) 
 6.1 

 4.7 
 (5.7) 

 (1.0) 

Defined benefit pension scheme cost
Past service gains 
Net interest expense on net defined benefit pension scheme liability 
Remeasurement effects recognised in OCI 

Total defined benefit pension scheme charge/(credit)

5.3 Share-based payments

2020
 £m 

 (0.2) 
 0.1 
 7.6 

 7.5 

2019
 £m 

 (0.2) 
 0.2 
 (1.0) 

 (1.0) 

Group employees participate in a number of employee incentive schemes including a Sharesave Scheme, a Long Term 
Incentive Plan, a Deferred Bonus Plan and a Restricted Share Plan.

This note explains the accounting policy governing share-based payments and the impact of various share schemes operated 
by the Group.

Accounting policies

Share-based payments
The Group operates a number of share-based incentive schemes, which are treated as equity-settled awards. The fair value of equity-
settled awards is determined at grant date and charged to the Income Statement over the vesting period of the award, with a 
corresponding adjustment to equity.

Any potential employer’s Social Security liability on share awards is calculated based on the intrinsic value of the awards at the Balance 
Sheet date and recognised over the vesting period of the related award.

Exercises of share options granted to employees can be satisfied by a market purchase or an issue of new shares. Shares purchased in 
the market are held by the Company’s Employee Benefit Trust.

Further details of the accounting for the schemes provided by the Group are set out below.

Long Term Incentive Plan (“LTIP”)
A description of the LTIP including its general terms and conditions, such as performance conditions and vesting requirements, is set out 
in the Remuneration Report. Awards prior to 2020 included a portion linked to a non-market condition (adjusted earnings per share, 
“EPS”) as well as a portion linked to a market condition (Total Shareholder Return, “TSR”). LTIPs awarded in 2020 vest subject to both a 
TSR and a share price condition and do not contain a portion linked to a non-market condition.

The fair value of the awards linked to the EPS condition is the Company’s share price at grant date, while the fair value of awards 
containing market conditions is determined using Monte Carlo simulation models. The number of awards which are expected to vest is 
estimated by Management based on levels of expected forfeitures and the expected outcome of the EPS condition. For awards subject to 
market conditions, no adjustment is made to reflect the likelihood of the market condition being met nor the actual number of awards 
which lapse as a result of the condition not being met.

Sharesave Scheme
Options granted under the Sharesave Scheme vest subject to continued employment and a saving condition. The options entitle 
employees to purchase shares in the Company at a fixed price. Further details of the Group’s Sharesave arrangement are included in the 
Strategic report.

The fair value of options granted under the Sharesave Scheme is determined using a Black-Scholes model with the key inputs to the 
model set out below. The number of awards which are expected to vest is estimated by Management based on levels of expected 
forfeitures. At an employee’s discretion they can choose to withdraw from a particular scheme and stop saving. This action is accounted 
for as a cancellation and results in an acceleration of the Income Statement charge related to the cancelled options.

Restricted Share Plan
The Restricted Share Plan (“RSP”) was introduced in 2019 to support retention plans for key employees (excluding Directors and Executive 
Management Board members). The fair value of awards under the RSP is the Company’s share price at grant date. Under the RSP, shares 
which are awarded vest over three years and are subject to a continued employment condition. The number of awards which are 
expected to vest is estimated by Management based on levels of expected forfeitures.

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165

Financial Statements 
 
 
 
 
 
 
 
 
Section 5 – Other Supporting Notes  
(continued)

5.3 Share-based payments (continued)

Share-based payment expense
The amount recognised in the Income Statement for share-based payment transactions with employees for the year ended 31 December 
2020 was £3.6 million (2019: £2.6 million), of which £0.1 million credit (2019: £0.3 million charge) related to employers’ tax liability.

The outstanding employers’ tax liability recognised in the Balance Sheet for UK awards was £nil (2019: £0.1 million).

Share options outstanding at the end of the period
Options outstanding under the 2011 UK Sharesave Scheme and 2011 International Sharesave Plan as at 31 December 2020, together 
with their exercise prices and vesting periods, are as follows:

Range of exercise prices 

£4.51 – £5.00 
£5.51 – £6.00 
£6.50 – £8.50 
£8.51 – £9.50 
£9.51 – £10.50 

Total 

Movements in these share option plans were as follows:

Awards at 31 December 2018
Exercised during 2019
Forfeited during 2019
Cancelled during 2019
Granted during 2019

Awards at 31 December 2019
Exercised during 2020
Cancelled during 2020
Forfeited during 2020
Lapsed during 2020
Granted during 2020

Awards at 31 December 2020

Awards exercisable at 31 December 2020

Weighted 
average 
exercise  
price  
(£) 

 4.86 
 5.59 
 7.82 
 8.90 
 10.35 

 6.45 

Weighted 
average 
remaining 
contractual 
life  

(years)

 1 
 3 
 1 
 2 
 1 

 3 

 Number 
outstanding 
(thousands) 

 15 
 1,252 
 197 
 186 
 97 

 1,747 

 Weighted 
average 
exercise price 
(£) 

 Sharesave 
(thousands) 

 1,301 
 (342) 
 (115) 
 (186) 
 835 

 1,493 
 (171) 
 (738) 
 (68) 
 (44) 
 1,275 

 1,747 

 19 

 8.55 
 6.29 
 9.32 
 10.30 
 9.05 

 9.18 
 6.55 
 8.90 
 7.82 
 9.07 
 5.59 

 6.45 

 8.16 

The weighted average share price at the date of exercise for share options exercised during the year was £7.77 (2019: £12.63).

166

Arrangement

Nature of arrangement

Date of grant

Number of instruments granted (thousands)

Exercise price

Share price at date of grant

Contractual life (years)

Expected option life (years)

Vesting conditions

Settlement

Expected volatility(1)

Risk-free interest rate

Expected dividend yield

Expected departures  
(per annum from grant date)

Expected outcome of non-market based 
related performance condition

Expected outcome of non-vesting 
condition(2)

Fair value per granted instrument 
determined at the grant date

Valuation model

 2011  
UK and 
International 
Sharesave 
Scheme 3 Year 

 2011 
International 
Sharesave Plan 2 
Year 

 2011  
UK and 
International 
Sharesave 
Scheme 5 Year 

 “Save as  
you earn 
scheme” 

24 Sep 
2020

 “Save as  
you earn 
scheme” 

24 Sep 
2020

 “Save as  
you earn 
scheme” 

24 Sep 
2020

 943 

£5.52

£7.50 

 3.6 

 3.3 

 260 

£5.87

£7.50 

 2.3 

 2.1 

 71 

£5.52

£7.50 

 5.6 

 5.3 

 Restricted Share 
Plan 

 Share  
award  
plan 

Various

 382 

n/a

Various

 n/a 

 n/a 

 2014  
Long Term 
Incentive Plan 

 2014  
Deferred Bonus 
Plan 

 Share  
award  
plan 

28 Sep 
2020

 516 

 n/a 

£7.50 

 n/a 

 n/a 

 Share  
award  
plan 

1 April 2020

 25 

 n/a 

£6.46 

 n/a 

 n/a 

 3-year service 
period 

 3-year service 
period and 
savings 
requirement 

 2-year service 
period and 
savings 
requirement 

 5-year service 
period and 
savings 
requirement 

 Absolute and 
relative share 
price target 

 3-year service 
period 

 Shares 

 Shares 

 Shares 

 Shares 

 Shares 

 Shares 

33.5%

33.5%

33.5%

33.9%

n/a

n/a

n/a

0 – 20%

 n/a 

 n/a 

£5.66 
– £8.20

0.0%

1.0%

5%

 n/a 

0.0%

1.0%

5%

 n/a 

0.0%

1.0%

5%

 n/a 

89%

89%

89%

£2.26 

£1.93 

£2.48 

n/a

Black-
Scholes

Black-
Scholes

Black-
Scholes

n/a

n/a

3%

0%

n/a

£2.17 

Monte 
Carlo (3)

–

n/a

n/a

n/a

n/a

n/a

6.46

n/a

(1)  The expected volatility of the 2011 Sharesave Plan is based on historical volatility determined by the analysis of daily share prices over a period commensurate with the expected lifetime 
of the award and ending on the date of grant of the award. Due to significant fluctuations in Vitec’s share price during the year a uniform rate has been used for all the Sharesave options 
as a reasonable estimate of volatility going-forward.

(2)  Non-vesting condition relates to the monthly contributions that employees need to make under the SAYE scheme to receive the options at vesting. Based on historical cancellation 

rates, an 11% rate has been used.

(3) For the 2014 LTIP, a Monte Carlo simulation has been used. Under this valuation method, the share price for Vitec is projected at the end of the performance period as well as the TSR 

for Vitec and the companies in the comparator group. Thousands of simulations are run and the payoff for each iteration is calculated as the number of shares that vest multiplied by the 
projected share price. The fair value of the award is calculated as the average payoff of all iterations.

5.4 Contingent liabilities

The Group has obtained cash receipts from government entities which have been accounted for as forgivable loans. The total contractual 
amount outstanding at 31 December 2020 is £2.1 million (2019: £2.6 million). The Group has recognised liabilities of £0.4 million (2019: 
£0.4 million) in relation to amounts it does not have reasonable assurance will be forgiven.

Tax-related contingent liabilities are disclosed in note 2.4 “Tax”.

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167

Financial Statements 
 
 
 
 
 
 
 
 
Section 5 – Other Supporting Notes  
(continued)

5.5 Related party transactions

A related party relationship is based on the ability of one party to control or significantly influence the other.

The Group has identified the Directors, the Vitec Group Pension Scheme and members of the Operations Executive as related 
parties to the Group under IAS 24 “Related Party Disclosures”.

Transactions with key management personnel
Details of Directors’ remuneration along with their pension, share incentive, bonus arrangements and holdings of the Company’s shares 
are shown in detail in the Remuneration Report. This also shows the highest paid Director.

The compensation of the seven (2019 Operations Executive: eight) members of the Executive Management Board during the year, 
including the Executive Directors, is shown in the table below:

Salaries
Performance-related bonuses
Share-based payment charge(1)
Other short-term employee benefits 
Employers’ pension costs – defined contribution schemes

2020
 £m 

 1.9 
 0.2 
 0.2 
 0.3 
 0.3 

2019
 £m 

 2.1 
 0.5 
 0.3 
 0.2 
 0.4 

(1)  IFRS 2 charge recognised in the Income Statement for share-based payment transactions with members of the Executive Management Board.

5.6 Group investments

The Group’s subsidiaries at 31 December 2020 are listed below. All subsidiaries are 100% owned within the Group.

Company 

County of incorporation 

 Issued securities 

Vizua Limited (formerly VTC Group Limited) 

England & Wales(1)

 Ordinary shares of £1 each 

Amimon Inc 

Amimon Ltd 

Amimon Japan Co. Ltd 

Autocue Limited 

Autocue LLC 

Autoscript Limited 

VTC International Limited 

BRCT Holdings Limited 

Camera Corps, Inc. 

Camera Corps Ltd 

Camera Dynamics sarl 

Chalfont Investments Inc. 

United States(35)

 Ordinary shares of NPV 

Israel(37)

Japan(36)

 Ordinary shares of ILS 0.01 each 

 Ordinary shares of JP¥10,000 each 

England & Wales(1)

 Ordinary share of £1 each 

United States(3)

 Membership units of NPV 

England & Wales(1)

 Ordinary shares of £1 each 

England & Wales(1)

 Ordinary share of £1 each 

New Zealand(2)

United States(34)

 Ordinary shares of NZD1.00 

 Ordinary shares of US$0.01 each 

England & Wales(1)

 Ordinary shares of £1 each 

France(4)

 Ordinary shares of NPV 

United States(5)

 Ordinary shares of US$0.01 each 

Colorama Photodisplay Holdings Limited 

England & Wales(1)

 Ordinary shares of £1 each 

Gitzo Limited 

Gitzo S.A. 

JOBY Technology (Shenzhen) Co. Limited 

Kata UK Limited 

Lastolite Limited 

LCB Beteiligungs GmbH 

Lowepro Huizhou Trading Co Ltd 

Litepanels Ltd 

Manfrotto Bags Ltd 

168

England & Wales(1)

 Ordinary share of £1 each 

France(6)

China(33)

 Ordinary shares of NPV 

 Ordinary share of RMB1,814,855 each 

England & Wales(1)

 Ordinary shares of £1 each 

England & Wales(1)

 Ordinary shares of £1 each 

Germany(9)

China(32)

 Ordinary shares of €25,000 

 Ordinary share of HK$3,000,000 each 

England & Wales(1)

 Ordinary shares of US$1 each 

Israel(8)

 Ordinary shares of ILS1 each 

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Manfrotto Distribution Limited 

England & Wales(1)

 Ordinary shares of £1 each 

Mount Olive 2016, LLC 

Offhollywood, LLC 

Palmer Dollar Finance 

United States(17)

United States(18)

 Membership units of NPV 

 Membership units of NPV 

England & Wales(1)

 Ordinary shares of US$1 each 

Palmer Dollar Finance Ireland Investment DAC 

Ireland(19)

 Ordinary shares of US$1 each 

Palmer Dollar Finance Luxembourg Investment Sarl 

Luxembourg(20)

 Ordinary shares of US$1,000 each 

Palmer Euro Finance Ireland Investment DAC 

Ireland(19)

 Ordinary shares of €1 each 

Palmer Euro Finance Luxembourg Investment Sarl 

Luxembourg(20)

 Ordinary shares of €1,000 each 

Palmer Euro Finance Netherlands B.V. 

Netherlands(21)

 Ordinary shares of €1 each 

Palmer Finance 

Palmer Yen Finance 

Petrol Bags Limited 

Petrol Bags Limited 

England & Wales(1)

 Ordinary shares of €1 each 

England & Wales(1)

 Ordinary shares of JP¥100 each 

Israel(22)

 Ordinary shares of ILS1 each 

England & Wales(1)

 Ordinary share of £1 each 

Radamec Broadcast Systems Limited 

England & Wales(1)

 Ordinary shares of £1 each 

RECO Srl 

Italy(10)

 Shares of NPV 

Rycote Microphone Windshields Ltd 

England & Wales(1)

 Ordinary shares of £1 each and Deferred 
shares of £1 each 

Sachtler Limited 

SmallHD LLC 

Syrp, Inc 

Syrp Limited 

Teradek Ukraine LLC 

Teradek, LLC 

The Camera Store Limited 

Vinten Broadcast Limited 

England & Wales(1)

 Ordinary share of £1 each 

United States(23)

United States(7)

New Zealand(2)

Ukraine(24)

 Membership units of NPV 

 Common stock of US$0.10 each 

 Ordinary shares of NZD1.00 

 Membership interests of NPV 

United States(25)

 Membership units of NPV 

England & Wales(1)

 Ordinary shares of £1 each 

England & Wales(1)

 Ordinary shares of £1 each 

Vitec Creative Solutions UK Limited 

England & Wales(1)

 Ordinary shares of £1 each 

Vitec Group Holdings Limited 

England & Wales(1)

 Ordinary shares of £1 each 

Vitecgroup Italia spa 

Italy(10)

 Ordinary shares of €1,000 each 

Vitec Group Pensions Trust Company (UK) Limited 

England & Wales(1)

 Ordinary shares of £1 each 

Vitec Group US Holdings, Inc. 

United States(5)

 Ordinary shares of US$0.01 each 

Vitec Holdings Italia Srl 

Vitec Holdings Limited 

Vitec Imaging Distribution Australia Pty Ltd 

Vitec Imaging Distribution Benelux B.V. 

Vitec Imaging Distribution GmbH 

Vitec Imaging Distribution HK Limited 

Vitec Imaging Distribution Inc. 

Vitec Imaging Distribution KK 

Vitec Imaging Distribution SAS 

Vitec Imaging Distribution Shanghai Limited 

Vitec Imaging Solutions HK Limited 

Vitec Imaging Solutions Spa 

Italy(10)

Guernsey(27)

Australia(26)

Netherlands(11)

Germany(12)

Hong Kong(13)

 Ordinary share of €10,000 each 

 Ordinary shares of £0.10 each 

 Ordinary shares of AUD1 each 

 Ordinary shares of €454 each 

 Shares of €25,000 each 

 Shares of HK$1 each 

United States(14)

 Ordinary shares of NPV 

Japan(15)

France(6)

China(16)

Hong Kong(31)

Italy(10)

 Shares of JP¥1 each 

 Ordinary shares of €16 each 

 Ordinary shares of US$1 each 

 Shares of HK$1 each 

 Ordinary shares of €5.556 each 

Vitec Imaging Solutions UK Limited 

England & Wales(1)

 Ordinary shares of £1 each 

169

Financial Statements 
 
 
 
 
 
 
 
 
Section 5 – Other Supporting Notes  
(continued)

Vitec Investments Limited 

Vitec Production Solutions GmbH 

Vitec Production Solutions Inc 

Vitec Production Solutions KK 

Vitec Productions Solutions Limitada 

England & Wales(1)

 Ordinary shares of £1 each 

Germany(9)

United States(5)

Japan(15)

Costa Rica(28)

 Ordinary share of DEM50,000 each 

 Ordinary shares of US$0.01 each 

 Ordinary shares of JP¥1,000 each 

 Shares of CRC50 each 

Vitec Production Solutions Limited 

England & Wales(1)

 Ordinary shares of £1 each 

Vitec Production Solutions Pte. Limited 

WHDI LLC 

Wooden Camera, Inc 

Singapore(29)

United States(35)

United States(30)

 Ordinary shares of SGD1 each 

 Membership unit of NPV 

 Ordinary shares of NPV

The registered addresses are as follows: 
(1) Bridge House, Heron Square, Richmond, TW9 1EN, United Kingdom
(2) 32 Crummer Road, Grey Lynn, Auckland, 1021, New Zealand
(3) 124 West 30th Street, Suite 312, New York, NY 10001, United States
(4) 171 avenue des Grésillons, 92635 Gennevilliers cedex, France
(5) Corporation Service Company, 2711 Centerville Road – Suite 400, Wilmington, DE 19808, United States
(6) Parc Tertiaire Silic, 44 Rue De La Couture, 94150 Rungis, France
(7) Princeton South Corporate Center, Suite 160, 100 Charles Ewing Boulevard, Ewing, NJ 08628, United States
(8) Abraham & Bachar cp., Keren Hayesod 36, Jerusalem, Israel
(9) Parkring 29, 85748 Garching, Germany
(10) Via Valsugana 100, 36022 Cassola VI, Italy
(11) J.P. Poelstraat 5, 1483 GC De Rijp, Netherlands
(12) Ferdinand-Porsche-Strasse 19, 41149 Cologne, Germany
(13) Unit No.03, 3/F, Tower 3, Phase 1, Enterprise Square, No.9 Sheung Yuet Road, Kowloon Bay, Hong Kong
(14) Corporation Service Company, 830 Bear Tavern Road, West Trenton, NJ 08628, United States
(15) Shibakoen 3-chome Bldg, 1F, 3-1-38 Shibakoen, Mikato-ku, Tokyo 105-0011, Japan
(16) Room 2704-05, Shanghai Mart Tower, No.2299, Yan’an Road (West), Shanghai, 200336, China
(17) Corporation Service Company, 2595 Interstate Drive – Suite 103, Harrisburg, PA 17110, United States
(18) Corporation Service Center, 2711 Centerville Road – Suite 440,Wilmington, New Castle County DE 19808, United States
(19) Regus Dublin Airport, Tasc Building, Corballis Road North, Dublin Airport, Sword, Dublin, Ireland
(20) 9B Boulevard du Prince Henri, L-1724, Grand Duchy of Luxembourg, Luxembourg
(21) Kerkrade, Netherlands
(22) 3 Hasolelim Street, 67897, Tel Aviv, Israel
(23) Corporation Service Company, 327 Hillsborough Street, Raleigh, NC 27603, United States
(24) Per.Nechipurenko 4, Suite 15, Odessa, 65045, Ukraine
(25) CSC-Lawyers Incorporating Service, 2710 Gateway Oaks Drive – Suite 150N, Sacramento, CA 95833-3505, United States
(26) 2 Baldwin Road, Altona North VIC 2025, Australia
(27) Mont Crevelt House, Bulwer Avenue, St. Sampson, GY2 4LH, Guernsey
(28) Parque Industrial de Cartago, Edificio Numero 68, Cartago, Costa Rica
(29) 6 New Industrial Road, #02-02 Hoe Huat Industrial Building, 536199, Singapore
(30) 1826 West Commerce Street, Dallas TX 75208, United States
(31) Unit 901-2, 9/F, Metroplaza Tower 2, No. 223 Hing Fong Road, Kwai Fong, N.T. Hong Kong
(32) No. 1101, Office Building, Block B, Zhixing Commercial Building, Banshi Village, Changping Town, Dongguan City, Guangdong Province, China
(33) Suite 916, Office Tower, Shun Hing Square, Di Wang Commercial Centre, 5002 Shen Nan Dong Road, Shenzhen, 518008, China
(34) Corporate Service Company, 251 Little Falls Drive, Wilmington, County of New Castle, DE, 19808, United States
(35) 2025 Gateway Place, Suite 450, San Jose, CA 95110, United States
(36) 701 A105 Gotanda Building, 1-10-7 Higashi Gotanda, Shinagawa-Ku, Tokyo, Japan
(37) Zarhin26, POB 2308, Ra’anana 4366250, Israel

5.7 Subsequent events

For the proposed final dividend see note 4.3 “Share capital and reserves”.

Details in respect of the EU State Aid Investigation into UK CFC Rules are provided in note 2.4 “Tax”.

There were no other events after the Balance Sheet date that require disclosure.

170

Company Balance Sheet
As at 31 December 2020

Fixed assets
Intangible assets
Property, plant and equipment
Investments in subsidiary undertakings

Current assets
Debtors
Cash at bank and in hand

Liabilities falling due within one year
Creditors
Provisions

Net current assets/(liabilities)

Total assets less current liabilities

Liabilities falling due after one year – creditors

Net assets

Capital and reserves
Called up share capital
Share premium account
Revaluation reserve
Other reserves
Profit and loss account

Shareholders' funds

 Notes 

2020 
 £m 

2019 
 £m 

 f) 
 g) 
 h) 

 i) 

 j) 
 l) 

 0.2 
 0.1 
 420.7 

 421.0 

 71.0 
–

 71.0 

 (81.9) 
 (0.1) 

 (82.0) 

 (11.0) 

 0.2 
 0.3 
 445.9 

 446.4 

 31.0 
 2.5 

 33.5 

 (29.1) 

–

 (29.1) 

 4.4 

 410.0 

 450.8 

 j) 

 (42.4) 

 (96.6) 

 367.6 

 354.2 

 m) 

 n) 
 n) 

 9.2 
 21.7 
–
 55.3 
 281.4 

 367.6 

 9.1 
 20.7 
 0.9 
 55.3 
 268.2 

 354.2 

The Company’s profit after tax for the year ended 31 December 2020 was £11.2 million (2019: £22.7 million).

Approved and authorised for issue by the Board of Directors on 25 February 2021 and signed on its behalf:

Martin Green
Group Finance Director

The Vitec Group plc
Registered in England and Wales no. 00227691

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171

Financial Statements 
 
 
 
 
 
 
 
 
 
 
Company Statement of Changes in Equity

Balance at 1 January 2020
Total comprehensive income for the year
Profit for the year
Contributions by and distributions to owners
Transfers between reserves
Dividends paid
Own shares purchased
Share-based payment charge, net of tax
New shares issued

Balance at 31 December 2020

Balance at 1 January 2019
Adoption of IFRS 16

Balance at 1 January 2019 (adjusted)
Total comprehensive income for the year
Profit for the year
Contributions by and distributions to owners
Dividends paid
Own shares purchased
Share-based payment charge, net of tax
New shares issued

Share 
capital 
£m

Share 
premium 
£m

Revaluation 
reserve 
£m

Other 
reserves 
£m

Profit and 
loss account 
£m

Total 
equity 
£m

 9.1 

 20.7 

 0.9 

 55.3 

 268.2 

 354.2 

–

–
–
–
–
 0.1 

 9.2 

 9.1 
–

 9.1 

–

–
–
–
–

–

–
–
–
–
 1.0 

 21.7 

 18.6 
–

 18.6 

–

–
–
–
 2.1 

–

 (0.9)
–
–
–
–

–

 0.9 
–

 0.9 

–

–
–
–
–

–

–
–
–
–
–

 55.3 

 55.3 
–

 55.3 

–

–
–
–
–

 11.2 

 11.2 

 0.9 
–
 (2.3)
 3.4 
–

 281.4 

 266.5 
 (0.1)

–
–
 (2.3)
 3.4 
 1.1 

 367.6 

 350.4 
 (0.1)

 266.4 

 350.3 

 22.7 

 22.7 

 (17.1)
 (6.4)
 2.6 
–

 (17.1)
 (6.4)
 2.6 
 2.1 

Balance at 31 December 2019

 9.1 

 20.7 

 0.9 

 55.3 

 268.2 

 354.2 

172

Notes to the Company Financial Statements

a) Basis of preparation

These financial statements have been prepared in accordance with Financial Reporting Standard 101 Reduced Disclosure Framework 
(“FRS 101”). 

In preparing these financial statements, the Company applies the recognition, measurement and disclosure requirements of International 
Financial Reporting Standards as adopted by the EU (EU adopted IFRSs), but makes amendments where necessary in order to comply 
with the Companies Act 2006, and has set out below where advantage of the FRS 101 disclosure exemptions have been taken.

Under Section 408(3) of the Companies Act 2006, the Company is exempt from the requirement to present its own profit and loss 
account.

Significant judgements, key assumptions and estimates

The following provides information on those policies that the Directors consider critical because of the level of judgement and estimation 
required which often involves assumptions regarding future events which can vary from what is anticipated. The Directors review the 
judgements and estimates on an ongoing basis with revisions to accounting estimates recognised in the period in which the estimates are 
revised and in any future periods affected. The Directors believe that the consolidated financial statements reflect appropriate judgements 
and estimates and provide a true and fair view of the Company’s performance and financial position.

Critical accounting estimates and assumptions

The following are the critical estimates and assumptions that the Directors have made in the process of applying the Company’s 
accounting policies and that have a significant risk of resulting in material adjustments to the carrying amounts of assets and liabilities 
within the next financial year. 

Impairment of investments in subsidiary undertakings
The carrying value of the Company’s investments in subsidiary undertakings are reviewed for indicators of impairment on an annual basis. 
In such cases the recoverable amount is determined based on a value in use calculation which requires the determination of appropriate 
assumptions in relation to cash flows over a forecast period, the long-term growth rate to be applied beyond this period and the risk-
adjusted discount rate used to discount the estimated cash flows to present value.

Estimation uncertainty arises due to changing economic and market factors, industry trends, increasing technological advancement and 
the Group’s ongoing strategic and digital transformation programmes.

The Company holds investments in all of the Group’s intermediate holding companies, financing companies and trading subsidiaries. As 
noted in Section 1 – Basis of preparation in the Group’s financial statements, COVID-19 had a significant impact on the Group’s trading 
performance in 2020. The impact of COVID-19 on the Group’s performance was considered a potential indicator of impairment of the 
carrying value of the Company’s investments in subsidiary undertakings and as a result an impairment review was performed. While the 
impairment review concluded that no impairments were required at 31 December 2020, significant assumptions and estimates have been 
made by management in relation to discount rates used and forecast performance in 2021 and beyond, particularly in relation to the 
speed and length of recovery.

It is possible that changes in outlook over the next year that are different to the assumptions made by management could require a 
material adjustment to the carrying value of the Company’s investments in its subsidiaries.

Critical judgements in applying the Company’s accounting policies

The following are critical judgements that the Company makes, apart from those involving estimations (which are dealt with above), that 
the Directors have made in the process of applying the Company’s accounting policies and that have the most significant effect on the 
amounts recognised in the financial statements. 

Tax
In relation to tax, these include the interpretation and application of existing legislation. Details on the tax charge and assets and liabilities 
recorded are set out in note 2.4 “Tax” of the Company’s consolidated financial statements.

Impact of adoption of new accounting standards
There has been no material impact on the financial statements of adopting new standards or amendments. 

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173

Financial Statements 
 
 
 
 
 
 
 
 
Notes to the Company Financial Statements 
(continued)

b) Exemptions taken by the Company under FRS 101

– 

the Company has applied the exemptions available under FRS 101 in respect of the following disclosures: 
Cash Flow Statement and related notes;

–  comparative period reconciliations for share capital, tangible fixed assets and intangible assets;
–  disclosures in respect of transactions with wholly owned subsidiaries;
–  disclosures in respect of capital management;
–  disclosures in respect of leases;
– 
–  disclosures in respect of the compensation of Key Management Personnel.

the effects of new but not yet effective IFRSs; and

As the consolidated financial statements of The Vitec Group plc include the equivalent disclosures, the Company has also taken the 
exemptions under FRS 101 available in respect of the following disclosures:

IFRS 2 “Share-Based Payments” in respect of equity settled share-based payments; and

– 
–  certain disclosures required by IFRS 13 “Fair Value Measurement” and the disclosures required by IFRS 7 “Financial Instruments: 

Disclosures”.

c) Accounting policies

The following accounting policies have been applied consistently in dealing with items which are considered material in relation to these 
financial statements.

Property, plant and equipment
Property, plant and equipment are stated at cost less accumulated depreciation and impairment losses.

Depreciation is provided to write off the cost of property, plant and equipment, less estimated residual value, on a straight-line basis over 
their estimated useful lives. 

Fixed assets are depreciated as follows:

Leasehold improvements

Equipment, fixtures and fittings

Right-of-use assets

over the remaining period of the lease

3 to 10 years

over the lease term

Intangible assets
The cost of acquiring software (including associated implementation and development costs where applicable) is classified as an 
intangible asset. Costs associated with maintaining computer software programmes are recognised as an expense as incurred. Software 
expenditure is amortised over its estimated useful life of between three and five years, and is stated at cost less accumulated amortisation 
and impairment losses.

Investments in subsidiary undertakings
Investments in subsidiaries are stated at historical cost, less provision for any impairment in value. 

Pensions
The Company participates in the Group’s defined benefit scheme operated in the UK, which was closed to future benefit accrual with 
effect from 31 July 2010. All UK employees of the Company are now offered membership of the defined contribution scheme. The assets 
of the schemes are held separately from those of the Company. The Company has a very small proportion of the scheme’s total members. 
As such, the Group has adopted a policy to recognise the full net pension cost, and hence pension deficit, in its subsidiary Vitec 
Production Solutions Limited’s financial statements prepared in accordance with FRS 101. 

Details in respect of the UK defined benefit pension scheme are disclosed in note 5.2 “Pensions” of the Group’s consolidated financial 
statements.

Dividends receivable
Dividends received and receivable are credited to the Company’s Income Statement.

174

Other significant accounting policies are consistent with the Group’s consolidated financial statements and below are 
references where they are disclosed:

Section 1 – Basis of Preparation
3.3 “Working capital”
4.1 “Net debt”
3.4 “Provisions”
3.5 “Leases”
4.2 “Financial instruments”
4.1 “Net debt”
5.3 “Share-based payments”
4.3 “Share capital and reserves”

Foreign currencies 
Debtors and Creditors 
Cash and cash equivalents 
Provisions
Leases
Derivative financial instruments and hedging activities
Bank loans
Share-based payments
Share capital and reserves

d) Employees

Employee costs comprise:
Wages and salaries
Employers’ social security costs
Other post employment benefits
Employers’ pension costs – defined contribution schemes
Share-based payment charge

Average number of employees during the year 

Further details of Directors’ remuneration and share incentives are disclosed in the Remuneration Report.

e) Audit fees

2020 
£m

 4.1 
 0.4 
–
 0.1 
 0.1 

 4.7 

2020

 26 

2019 
£m

 4.0 
 0.4 
 0.1 
 0.2 
 0.1 

 4.8

2019

 28

The details regarding the remuneration of the Company’s auditor are included in note 2.1 “Profit before tax” of the Group’s consolidated 
financial statements under “Fees payable to the Company’s auditor for the audit of the Company’s annual financial statements”.

f) Intangible assets

Cost and Net book value

At 31 December 2019 and 31 December 2020 

 Capitalised 
software 
£m 

 0.2

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175

Financial Statements 
 
 
 
 
 
 
 
 
Notes to the Company Financial Statements 
(continued)

g) Property, plant and equipment

Cost at 31 December 2019, 1 January 2020 and 31 December 2020 

Accumulated depreciation 
At 31 December 2019 and 1 January 2020 
Depreciation charge in the year 

At 31 December 2020 

Carrying amounts 
At 31 December 2019 and 1 January 2020 

At 31 December 2020 

h) Investments in subsidiary undertakings

Cost 
At 1 January 2020 
Disposals 

At 31 December 2020 

Provisions 

 Right-of-use 
assets 
– Leasehold 
land and 
buildings 
£m

 Leasehold 
improve-
ments 
£m

 1.3 

 0.5 

 1.0 
 0.2 

 1.2 

 0.3 

 0.1 

 0.5 
–

 0.5 

–

–

 Total 
£m

 1.8 

 1.5 
 0.2 

 1.7 

 0.3 

 0.1 

Shares in 
Group 
undertakings 
£m

Loans to 
Group 
undertakings 
£m

 Total 
£m

 736.2 
 (25.2) 

 668.8 
–

 67.4 
 (25.2) 

 711.0 

 668.8 

 42.2 

At 1 January 2020 and 31 December 2020 

 290.3 

 290.3 

–

Net book value 
At 1 January 2020 

At 31 December 2020 

 445.9 

 378.5 

 420.7 

 378.5 

 67.4 

 42.2

The Company’s investments in subsidiaries as at 31 December 2020 are included in note 5.6 “Group investments” of the Group’s 
consolidated financial statements. 

Loans to Group undertakings are unsecured, bear floating rates of interest and are repayable after more than one year.

i) Debtors

Amounts falling due within one year 
Amounts owed by subsidiary undertakings 
Corporation tax 
Other debtors 
Prepayments 
Derivative financial instruments – forward exchange contracts 
Deferred tax assets 

Total receivables

2020 
£m

 69.5 
 0.8 
 0.2 
 0.2 
 0.1 
 0.2 

 71.0 

2019 
£m

 28.1 
 0.5 
 0.1 
 0.5 
 0.9 
 0.9 

 31.0

Amounts owed by subsidiary undertakings are unsecured and payable on demand. Derivative financial instruments of £nil (2019: £0.3 
million) relate to contracts with subsidiary undertakings which mirror the terms of contracts held by the Company with external third 
parties.

176

 
 
 
 
j) Creditors

Amounts falling due within one year 
Bank overdraft (unsecured) 
Bank loans (unsecured) 
Lease liabilities 
Amounts owed to subsidiary undertakings 
Derivative financial instruments – forward exchange contracts 
Trade payables 
Other creditors 
Accruals 

Amounts falling due after more than one year 
Bank loans (unsecured) 
Lease liabilities 
Other creditors 
Amounts owed to subsidiary undertakings 

2020 
£m

 0.4 
 49.9 
 0.2 
 30.0 
 0.1 
 0.1 
–
 1.2 

 81.9 

 40.6 
–
–
 1.8 

 42.4 

2019 
£m

–
–
 0.2 
 26.1 
 0.9 
 0.4 
 0.3 
 1.2 

 29.1

 95.5 
 0.1 
 0.1 
 0.9 

 96.6 

Amounts owed to subsidiary undertakings are unsecured and payable on demand. Amounts owed to subsidiary undertakings due after 
more than one year are unsecured, bear floating rates of interest and are repayable after more than one year. Derivative financial 
instruments of £0.1 million (2019: £0.6 million) relate to contracts with subsidiary undertakings which mirror the terms of contracts held by 
the Company with external third parties.

Lease payments of £0.1 million were made in the year.

k) Contingent liabilities

Tax related contingent liabilities are disclosed in note 2.4 “Tax” of the Group’s consolidated financial statements. There are no other 
contingent liabilities at 31 December 2020 (2019: £nil).

l) Provisions

At 1 January 2020
Provisions created during the year

At 31 December 2020

m) Called up share capital

Dilapidation 
provision 
£m 

–
 0.1 

 0.1 

Disclosure in respect of the Company’s share capital are provided in note 4.3 “Share capital” of the Group’s consolidated financial 
statements.

The registered address of the Company is Bridge House, Heron Square, Richmond, TW9 1EN, United Kingdom.

Options over shares of the Company have been granted to employees of the Group under various plans. Details of the terms and 
conditions of each share-based payment plan are given in the Remuneration Report on pages 80 to 110 and note 5.3 “Share-based 
payments” of the Group’s consolidated financial statements.

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177

Financial Statements 
 
 
 
 
 
 
 
 
Notes to the Company Financial Statements 
(continued)

n) Other reserves

Other reserves of £55.3 million represent a merger reserve of £9.7 million; the reduction of the share premium account; £22.7 million in 
1989 and £37.3 million in 1995 less £16.0 million of share repurchases in 1995; and a capital redemption reserve of £1.6 million created on 
the repurchase and subsequent cancellation of 885,000 ordinary share by the Company in 1999. During the year £0.9 million of 
revaluation reserve has been transferred to profit and loss account following the disposal of the building in a prior year.

o) Related party transactions

The Company has identified a related party relationship with its Board, the Vitec Group Pension Scheme and members of the Executive 
Management Board as disclosed in the Remuneration Report and note 5.5 “Related party transactions” of the Group’s consolidated 
financial statements. There are no other related party transactions to disclose.

p) Post Balance Sheet events

The proposed final dividend for the year ended 31 December 2020 was recommended by the Directors. This is subject to approval by 
shareholders at the AGM. See note 4.3 “Share capital and reserves” of the Group’s consolidated financial statements.

Details in respect of EU State Aid Investigation are provided in note 2.4 “Tax” of the Group’s consolidated financial statements.

178

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179

Financial Statements 
 
 
 
 
 
 
 
 
Glossary of Alternative Performance Measures 
(“APMs”)

APM

Income Statement measures

Closest equivalent 
statutory measure

Definition and purpose

Adjusted gross profit

Gross profit

Calculated as gross profit before charges associated with acquisition of 
businesses and other adjusting items that the Group deems, by their nature, 
require adjustment in order to show more accurately the underlying business 
performance of the Group from period to period in a consistent manner.

The table below shows a reconciliation:

Gross profit
Charges associated with acquisition of businesses 
and other adjusting items

2020
£m

112.0
1.4

2019
£m

168.3
1.8

Adjusted gross profit

113.4

170.1

See note 2.2 “Charges associated with acquisition of businesses and other 
adjusting items”.

Adjusted gross profit margin

None

Calculated as adjusted gross profit divided by revenue. 

Adjusted operating profit

Operating profit

Adjusted operating profit margin

None

Adjusted operating expenses

Operating 
expenses

Adjusted profit before tax

Profit before tax

180

Calculated as operating profit before charges associated with acquisition of 
businesses and other adjusting items that the Group deems, by their nature, 
require adjustment in order to show more accurately the underlying business 
performance of the Group from period to period in a consistent manner. This 
is a key management incentive metric.

Charges associated with acquisition of businesses include non-cash charges 
such as amortisation of acquired intangible assets and effect of fair valuation 
of acquired inventory. Cash charges include items such as transaction costs, 
earnout and deferred payments and significant costs relating to the 
integration of acquired businesses.

See the Consolidated Income Statement for a reconciliation.

Calculated as adjusted operating profit divided by revenue. Progression in 
adjusted operating margin is an indicator of the Group’s operating efficiency.

Calculated as operating expenses before charges associated with acquisition 
of businesses and other adjusting items that the Group deems, by their 
nature, require adjustment in order to show more accurately the underlying 
business performance of the Group from period to period in a consistent 
manner.

The table below shows a reconciliation:

Operating expenses
Charges associated with acquisition of businesses 
and other adjusting items 

Adjusted operating expenses

2020
£m

2019
£m

115.3

136.3

(11.8)

103.5

(18.6)

117.7

See note 2.1 “Profit before tax (including segmental information)”.

Calculated as profit before tax, before charges associated with acquisition of 
businesses and other adjusting items that the Group deems, by their nature, 
require adjustment in order to show more accurately the underlying business 
performance of the Group from period to period in a consistent manner. This 
is a key management incentive metric and is a measure used within the 
Group’s incentive plans as set out in the Remuneration Report. 

See the Consolidated Income Statement for a reconciliation.

APM

Adjusted profit after tax

Closest equivalent 
statutory measure

Profit after tax

Definition and purpose

Calculated as profit after tax before charges associated with acquisition of 
businesses and other adjusting items.

See the Consolidated Income Statement for a reconciliation.

Adjusted basic earnings per share

Basic earnings per 
share

Calculated as adjusted profit after tax divided by the weighted average 
number of ordinary shares in issue during the period. This is a key 
management incentive metric and is a measure used within the Group’s 
incentive plans as set out in the Remuneration Report.

See note 2.5 “Earnings per share”.

Cash flow measures

Free cash flow

Net cash from 
operating activities

Net cash from operating activities after proceeds from property, plant and 
equipment and software, purchase of property, plant and equipment, and 
capitalisation of software and development costs. This measure reflects the 
cash generated in the period that is available to invest in accordance with the 
Group’s capital allocation policy. 

Operating cash flow

Net cash from 
operating activities

See “Five Year Financial Summary” on page 181.

Free cash flow before payment of interest, tax, restructuring costs, 
transaction costs relating to acquisition of businesses and integration costs. 
This is a measure of the cash generation and working capital efficiency of the 
Group’s operations. Operating cash flow as a percentage of adjusted 
operating profit is a key management incentive metric.

Net cash from operating activities
Proceeds from sale of property, plant and 
equipment and software
Purchase of property, plant and equipment
Capitalisation of software and development costs

Free cash flow
Add back:
Interest paid
Tax paid
Payments relating to earnout and retention  
bonuses, restructuring costs and integration costs

2020
£m

25.0

0.2
(5.1)
(10.6)

9.5

5.9
3.1

6.9

2019
£m

48.6

0.5
(6.2)
(12.4)

30.5

4.3
6.3

3.4

Operating cash flow

25.4

44.5

This is a measure used within the Group’s incentive plans as set out in the 
Remuneration Report.

None

Calculated as operating cash flow divided by adjusted operating profit.

Cash conversion

Other measures

Return on capital employed (“ROCE”)

None

Adjusted EBITDA

Operating profit

Return on capital employed (“ROCE”) is calculated as adjusted operating 
profit for the last 12 months divided by the average total assets, current 
liabilities excluding the current portion of interest-bearing borrowings, and 
non-current lease liabilities.

Calculated as adjusted operating profit for the last 12 months before 
depreciation of tangible fixed assets and amortisation of intangibles (other 
than those already excluded from adjusted operating profit).

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181

Financial Statements 
 
 
 
 
 
 
 
 
Five Year Financial Summary
years ended 31 December

Revenue 
Adjusted operating profit
Net interest on interest-bearing loans and borrowings 
Interest on lease liabilities 
Other financial income/(expense) 

Adjusted profit before tax

Cash generated from operating activities 
Interest paid 
Tax paid 

Net cash from operating activities 
Net capital expenditure on property, plant and equipment, software  
and development costs 

Free cash flow

Capital employed 
Intangible assets 
Property, plant and equipment 
Other net assets 

 Financed by 
 Shareholders' funds – equity 
 Net debt 
 Deferred tax 

 Statistics 
 Adjusted operating profit (%) 
 Adjusted effective tax rate (%)
 Adjusted basic earnings per share (p)
 Basic earnings per share (p) 
 Dividends per share (p) 

 Year-end mid-market share price (p) 

2020
 £m 

 290.5 
 9.9 
 (3.9) 
 (0.8) 
 0.3 

2019
 £m 

 376.1 
 52.4 
 (3.7) 
 (0.9) 
 0.2 

2018(1)
 £m 

 385.4 
 53.5 
 (2.7) 
 – 
 0.4 

2017(2)
 £m 

 353.3 
 45.2 
 (2.6) 
 – 
 (0.2) 

2016(2)
 £m 

 318.9 
 41.4 
 (4.2) 
 – 
 0.2 

 5.5 

 48.0 

 51.2 

 42.4 

 37.4 

 34.0 
 (5.9) 
 (3.1) 

 25.0 

 (15.5) 

 9.5 

 123.5 
 42.2 
 51.9 

 217.6 

 59.2 
 (4.3) 
 (6.3) 

 48.6 

 (18.1) 

 30.5 

 54.0 
 (2.5) 
 (4.1) 

 47.4 

 (13.9) 

 33.5 

 127.7 
 46.7 
 64.9 

132.1(1)
 33.7 
 60.8 

 48.7 
 (2.6) 
 (11.0) 

 35.1 

 (11.6) 

 23.5 

 88.4 
 31.0 
 44.1 

 64.8 
 (5.2) 
 (7.2) 

 52.4 

 (7.8) 

 44.6 

 99.0 
 54.0 
 37.7 

 239.3 

 226.6 

 163.5 

 190.7 

 145.4 
 90.8 
 (18.6) 

 156.7 
 96.0 
 (13.4) 

 162.3 
 81.0 
(16.7)(1)

 135.6 
 42.9 
 (15.0) 

 139.8 
 75.1 
 (24.2) 

 217.6 

 239.3 

 226.6 

 163.5 

 190.7 

 3.4 
 25.4 
 9.0 
 (11.6) 
4.5

 13.9 
 24.4 
 80.6 
 44.9 
12.3

 13.9 
 17.9 
 93.2 
 76.1 
 37.0 

 12.8 
 27.4 
 68.1 
 61.4 
 30.5 

 13.0 
 27.2 
 61.3 
 20.2 
 27.2 

 917.0 

 1,100.0 

 1,192.5 

 1,130.0 

 648.5 

(1)  In 2019, the process to measure the fair values of the assets and liabilities acquired was completed in respect of the Amimon acquisition. The 2018 Balance Sheet was adjusted to 

reflect an increase in goodwill of £1.3 million which was recognised in the period as a result of fair value adjustments to deferred tax assets. 

(2)  Revenue and adjusted profit before tax for 2017 and 2016 reflect continuing operations only. The US broadcast services business and Haigh-Farr defence antennae business, both part 

of the previous Broadcast Division, have been classified as discontinued operations in these years.

182

Shareholder Information and Financial Calendar

Shareholder information

Share scams

The Investors section of the Group website, www.vitecgroup.com, 
contains detailed information on news, key financial information, 
annual reports, financial calendar, share price information, 
dividends and key contact details. The following is a summary and 
readers are encouraged to view the website for more detailed 
information.

Shareholders should be aware that fraudsters may try and use 
high-pressure tactics to lure investors into share scams. Information 
on share scams can be found on the Financial Conduct Authority’s 
website, www.fca.org.uk/scams, or via their consumer helpline: 
0800 111 6768.

Shareholder enquiries

For all enquiries about your shareholding please contact the 
Company’s registrar, EQ Group plc:

Equiniti Limited

Website

Address

www.shareview.co.uk

Aspect House, Spencer Road, Lancing, 
West Sussex, BN99 6DA, UK

Financial calendar

Ex-dividend date for 2020 final dividend

Thursday 22 April 2021

Record date for 2020 final dividend

Friday 23 April 2021

Last day for DRIP election

Friday 30 April 2021

Annual General Meeting

Thursday 6 May 2021

2020 final dividend payment date

Friday 14 May 2021

Announcement of 2021 half year results

Thursday 12 August 2021

Phone from UK

0371 384 2030*

Proposed 2021 interim dividend payment date October 2021

*   Or if calling from overseas +44 (0) 121 415 7047. Lines are open between 9.00am to 
5:00pm (UK time) Monday to Friday (except public holidays in England and Wales).

Alternatively you can contact the Group Company Secretary either 
by phone on +44 (0)20 8332 4600 or email on info@vitecgroup.com.

Dividend Reinvestment Plan

The Company offers a Dividend Reinvestment Plan that enables 
shareholders to reinvest cash dividends into additional shares in the 
Company. Application forms can be obtained from EQ Group plc.

International dividend payment service

Overseas shareholders can receive dividends in a local currency 
instead of Sterling and can find out more about this by contacting 
EQ Group plc on +44 121 415 7047. Any election to receive 
dividends in local currency in respect of a dividend must be 
received by EQ Group plc not later than the associated record date 
for that dividend.

Share price information

The closing mid-market price of a share of The Vitec Group plc on 
31 December 2020 was £9.17. During 2020, the share price 
fluctuated between £5.24 and £11.10. The Company’s share price 
is available on our website with a 15-minute delay, and from the 
Financial Times website, www.ft.com, with a similar delay.

Analysis of shareholdings as at  
31 December 2020

Shares held

Up to 1,000

Number of 
holders

% of  

holders

Number of 
shares

% of  

shares

418

47.88%

145,731

0.32%

1,001 to 5,000

254

29.10%

602,313

1.31%

5,001 to 10,000

10,001 to 50,000

50,001 to 100,000

100,001 and over

53

70

29

49

6.07%

375,104

0.82%

8.02%

1,643,323

3.58%

3.32%

2,043,069

4.45%

5.61% 41,085,365

89.52%

Total

873

100% 45,894,905

100%

Institutions and 
companies

Individuals including 
Directors and their 
families

316

36.20% 44,180,263

96.26%

557

63.80%

1,714,642

3.74%

Total

100%

100%

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183

Financial Statements 
 
 
 
 
 
 
 
 
Notes

184

This report has been printed on material which is certified by  
the Forest Stewardship Council. The paper is made at a mill with  
ISO 14001 Environmental Management System accreditation.

The Vitec Group plc 
Bridge House
Heron Square
Richmond
TW9 1EN
United Kingdom

t +44 (0)20 8332 4600

info@vitecgroup.com
www.vitecgroup.com

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