Quarterlytics / Basic Materials / Chemicals - Specialty / WD-40 Company

WD-40 Company

wdfc · NASDAQ Basic Materials
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Ticker wdfc
Exchange NASDAQ
Sector Basic Materials
Industry Chemicals - Specialty
Employees 201-500
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FY2020 Annual Report · WD-40 Company
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One World.
One Company.
One Tribe.

2020 ANNUAL REPORT

Despite the challenges in 2020 
our tribe was, and continues to be, 
committed to these tenets:
STABILIZE
SECURE
RESET
THRIVE

Garry’s Message

G’day fellow stockholders,

ONE WORLD. ONE COMPANY. ONE TRIBE. This has long 

around the world had to adjust rapidly to volume declines, 

been a mantra for WD-40 Company, but never has it been 

and then a short time later they had to turn around and 

truer than it was in 2020, a year that humanity will never 

create capacity for skyrocketing demand. Our tribe members 

forget. This unprecedented year is one that brought many 

had to adapt to working in an entirely virtual world.

unexpected challenges that we weathered together and one 

which will likely be remembered as the most challenging 

fiscal year in the history of the Company. As we reflect 

upon this year, it’s important for us to ask ourselves, what 

did we learn during this time, and how has it impacted us?

While on many levels we can hope that we never have to 

repeat such a year, in some ways, these challenges have 

brought out the best in our tribe and our Company. True 

character is often revealed during a crisis, and our tribe 

members around the world together demonstrated that we 

are exactly who we think we are—a global, connected tribe 

whose members will not hesitate to go above and beyond 

to live our values by supporting each other, our customers, 

our end-users, our partners, and our stockholders. The 

disruption from the global COVID-19 pandemic caused us 

to rethink our processes, increase our digital IQ, perfect our 

virtual communication, and draw on our collective resilience. 

As a result, we are stronger today than we were a year ago.

STABILIZE, SECURE, RESET, AND THRIVE

Our last stage, thrive, involved applying what we had 

learned during these unprecedented times and asking 

ourselves what lessons have we learned? What do we need 

to do differently or better? Where does our focus need to be?

THE FUTURE REMAINS CLEAR

Many things—the essential ones—haven’t changed. 

Our values are our foundation. We are continuing to stay 

the course and stay focused, with our vision still squarely 

in sight. We continue to believe that we are traveling 

down a road that will lead us to consolidated net sales of 

approximately $700 million. When we originally shared 

this probably wrong and roughly right revenue target with 

you, we had a reasonable basis for our belief as to when 

we might arrive at that destination. However, when the 

pandemic hit, we were diverted off the road and put into 

a parking lot. While we’ve been parked, we have taken 

considerable time to stabilize, secure, and reset our 

business so that we can thrive in the future. Our growth 

aspirations continue to be to drive consolidated net sales 

In the worst economic collapse since the Great Depression, 

to approximately $700 million. However, because of the 

our tribe worked tirelessly together across regions, functions, 

uncertain global economy—and the traffic jams we expect 

and time zones to respond to this year’s unique challenges 

to encounter in the future due to the pandemic—the timing 

caused by the pandemic, many of which none of us 

as to when we will arrive at our destination remains less 

had ever faced before. Our first order of business was to 

clear to us.

stabilize and secure the business. This first stage required 

reviewing our circumstances, financial position, resources, 

and priorities to agree on how we would prevail under 

constantly shifting conditions. Our priority was the safety 

and well-being our tribe members and their families.

Once we were able to stabilize and secure our business, our 

focus quickly expanded to resetting under the new realities 

of the world. Our global leaders collaborated to ensure 

cohesive and consistent responses to the weekly, even daily 

changes in conditions. Our supply chain professionals 

I have never been prouder to be the leader of the WD-40 

Company tribe. Our continued progress this year against 

all odds has proven once again that we are truly one world, 

one company, one tribe.

Garry Ridge
Chairman and Chief Executive Officer

WD-40 Company 2020 Annual Report

1

Steve’s Message

DEAR FELLOW STOCKHOLDERS,

We were somewhat challenged in EMEA and revenue 

Fiscal year 2020 was an unprecedented year marked 

by the resilience of our brands, our business model, and 

our tribe. As Dr. Rebecca Homkes, a lecturer at London 

Business School, has stated, “One of the essential 

distinguishers of a high-growth company is learning 

velocity: companies that learn faster, grow faster.” Fiscal 

was down 3% overall in the fiscal year. Though we saw a 

strong rebound in sales in our EMEA direct markets in the 

last quarter of our fiscal year and sales in these markets 

increased 2% year over year, sales in the distributor 

markets in EMEA were significantly impacted by the 

pandemic and decreased 13% this year.

year 2020 was certainly a year where we had to learn fast. 

In Asia-Pacific we experienced extreme disruptions from 

We had to learn to use virtual tools to be productive and 

the pandemic and revenue was down 25% in the fiscal 

connected, we had to learn to be agile with our supply 

year. This decline was driven by disruptions in our Asia 

chains around the world, and we had to learn to pivot 

distributor markets and in China where extended closures, 

frequently as required in response to an unpredictable 

lockdowns, and restrictions required by local governmental 

pandemic.

As a global business that sells products in more than 

176 countries and territories around the world, each of 

our locations was impacted differently by the pandemic 

and therefore our sales results varied greatly between 

geographies. For the full fiscal year 2020, we delivered 

revenue of $408.5 million, down just 4% compared to 

last fiscal year.

We saw starkly contrasting results in markets around the 

world. In geographies where retail operations remained 

open and where we were able to leverage our strong digital 

presence, we saw sales growth. However, in markets with 

strict movement restrictions in place or less developed 

e-commerce adoption, our sales were challenged.

We had a solid year in the Americas, delivering 3% revenue 

growth primarily driven by solid sales in the United States 

and Canada. Much this growth came from a phenomenon 

we experienced in the last quarter of our fiscal year which 

we refer to as “isolation renovation.” It seems that the 

more time people spend isolated in their homes due to the 

pandemic, the more time and money they spend making 

home improvements.

authorities to combat the pandemic negatively impacted 

our ability to sell in many channels and geographies. 

Our shining star in Asia-Pacific was Australia where we 

delivered 6% revenue growth in the fiscal year driven by 

isolation renovation trends down under as well as strong 

demand for homecare and cleaning products due to the 

pandemic.

Since we know that companies that learn faster will grow 

faster, we spent a considerable amount of time this year 

developing what we call our “Must-Win Battles.” These are 

the primary tactics that will enable us to deliver against our 

revenue growth aspirations.

MUST-WIN BATTLE #1: GEOGRAPHIC EXPANSION

Our largest opportunity, and first global Must-Win Battle, 

is the geographic expansion of the blue and yellow can 

with the little red top. WD-40® Multi-Use Product is one 

of the most recognizable brands in the world and we are 

proud that our products live in the hearts and minds of 

end-users everywhere. We estimate the potential long-term 

growth opportunity for WD-40 Multi-Use Product to be over 

$1 billion. In support of this Must-Win Battle we launched 

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WD-40 Company 2020 Annual Report

our newest direct market in Mexico during fiscal year 2020, 

MUST-WIN BATTLE #4: DIGITAL COMMERCE

This was the year that a global health crisis would transform 

how people shop. In fiscal year 2020, we continued our 

heightened focus in the areas of digital and e-commerce. 

We expanded our low cost, high performing website model 

to more than 90 countries around the world and our social 

media and other digital marketing efforts put our brands in 

front of more people online than ever before. This helped 

to drive e-commerce sales growth of approximately 58%, 

including strong growth across all three trade blocs. We 

expect e-commerce will become an even more significant 

growth channel for us in the future.

As we look toward opportunities on the horizon, we intend 

to maintain our laser-like focus on our Must-Win Battles 

moving into fiscal year 2021 and beyond.

Steve Brass
President and Chief Operating Officer

in the midst of a pandemic, and sales increased 10% 

compared to sales in the country last year. We will remain 

focused on our top 20 geographic growth opportunities in 

order to continue to drive us toward this sizable opportunity.

MUST-WIN BATTLE #2: PREMIUMIZATION

The evolution of the blue and yellow can with the little 

red top began 15 years ago. We listen to our end-users. 

People in focus groups and ethnographies told us that 

losing the straw that comes with each can of WD-40 

Multi-Use Product was a major pain point for them. To 

solve this problem, we introduced WD-40 Smart Straw®, 

a new delivery system that permanently attaches the 

red straw to the can. It is our most successful innovation 

and has paved the way for other premium products like 

WD-40 EZ-REACH® and Smart Straw Next Generation. 

Premiumization of our products creates opportunities for 

revenue growth and gross margin expansion. Our objective 

is to grow Smart Straw penetration to 60% of WD-40 

Multi-Use Product global sales.

MUST-WIN BATTLE #3: WD-40 SPECIALIST®

We debuted the global rebrand of WD-40 Specialist® 

in fiscal year 2020. Now, for the first time ever, WD-40 

Specialist is fully leveraging our most iconic asset, the blue 

and yellow can with the little red top. This alignment will 

help drive future revenue growth and leverage brand equity 

in the future. We believe that WD-40 Specialist represents a 

$100 million annual revenue opportunity. WD-40 Specialist 

contributed $36.8 million in sales during fiscal year 2020, 

up 4% from last year. This continues to move us towards 

our revenue target for this initiative.

WD-40 Company 2020 Annual Report

3

Jay’s Message

DEAR FELLOW STOCKHOLDERS, 

grow. Finally, our last measure, EBITDA, was also constant 

We generated net sales of $408.5 million for the fiscal 

year, a decrease of 4% compared to the previous fiscal 

year. Changes in foreign currency exchange rates had an 

unfavorable impact on our consolidated net sales for fiscal 

year 2020. On a constant currency basis, net sales would 

have declined just 2% over the previous fiscal year.

Although top-line growth was challenged this fiscal year due 

to disruptions related to the pandemic caused by COVID-19, 

our disciplined and focused approach to managing our 

global business put us in an enviable position as we moved 

through the stages required to stabilize, secure, and reset 

our business during this highly unusual year.

Our net income for fiscal year 2020 was $60.7 million, 

an increase of 9% compared to last year. This allowed us 

to deliver diluted earnings per share of $4.40, compared 

to $4.02 in the prior fiscal year. Net income and diluted 

earnings per share were both up significantly in fiscal year 

2020 because our net income and diluted earnings per 

share were unfavorably impacted in the prior year due to 

a reserve for an uncertain tax position which we recorded 

in the fourth quarter of fiscal year 2019 in the amount of 

$8.7 million.

at 21% of net sales compared to last year.

CREATING VALUE

The company’s financial condition and liquidity remains 

strong. During fiscal year 2020, we took numerous steps 

to further strengthen our balance sheet as we moved 

through the stages required to stabilize, secure, and reset 

our business as a result of the pandemic. At the end of 

fiscal year 2020, our balance sheet remained solid, with 

$56.5 million in cash and cash equivalents and a modest, 

manageable level of debt.

When the pandemic began, we elected to suspend the 

stock purchases we were making under our share buy-back 

plan in order to conserve our cash while we monitored the 

long-term impacts of the health crisis. That share buy-back 

plan expired at the end of August 2020. We don’t anticipate 

seeking board approval for additional share repurchases 

until we begin to see a reduced level of uncertainty 

regarding the pandemic’s impact. However, we continue 

to return capital to our shareholders through regular 

dividends. In the second quarter of fiscal year 2020, we 

raised our quarterly dividend to $0.67 per share, resulting 

in an annualized dividend of $2.68.

OUR 55/30/25 BUSINESS MODEL

In closing, I would like to thank our stockholders for their 

Our discipline and diligence around our 55/30/25 business 

model remain a top priority for us. The model targets a 

gross margin of 55% of net sales, a cost of doing business 

of 30% of net sales, and an EBITDA of 25% of net sales.

In fiscal year 2020, our gross margin fell slightly to 

54.6% compared to 54.9% last year. Although our cost 

of doing business percentage remained constant at 34% 

of net sales compared to last year, we do expect to see 

improvements to this measure over time as our revenues 

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WD-40 Company 2020 Annual Report

continued confidence in WD-40 Company. We look forward 

to continuing to increase the value of the Company for all 

our stakeholders.

Jay Rembolt
Vice President, Finance, Treasurer and Chief Financial Officer

FY 2020 RESULTS

15% 17%

RETURN  
ON SALES1

RETURN  
ON ASSETS2

1 Calculated as net income for
fiscal year 2020 divided by
net sales for 2020.

2 Calculated as net income for
fiscal year 2020 divided by total
assets at August 31, 2020.

32%

RETURN ON  
INVESTED CAPITAL3

3 Calculated as net operating 
profit after tax divided by average 
total assets less cash and cash 
equivalents, short-term investments 
and non-interest bearing liabilities.

Gross Margin
(percent)

Sales Per Employee
(in millions)

Weighted Average
Shares Outstanding
(in millions)

56

56

55

55

55

0.86

0.85

0.85

0.86

0.78

14.4

14.1

14.0

13.8

13.7

  2016 

2017 

2018 

2019 

2020

  2016 

2017 

2018 

2019 

2020

  2016 

2017 

2018 

2019 

2020

Net Sales
(in millions)

Earnings Per Share
(in dollars)

Net Income
(in millions)

380.7

380.5

408.5

423.4

408.5

4.64

4.40

4.02

65.2

60.7

55.9

52.6

52.9

3.64

3.72

  2016 

2017 

2018 

2019 

2020

  2016 

2017 

2018 

2019 

2020

  2016 

2017 

2018 

2019 

2020

WD-40 Company 2020 Annual Report

5

PERFORMANCE GRAPH

The following graph compares the cumulative total stockholder return on the Company’s Common Shares to the yearly weighted cumulative return 
of a peer group of companies, the Standard & Poor’s 500 Composite Index (“S&P 500”) and the Russell 2000 Composite Stock Index for the 
five fiscal years ending August 31, 2020.

The Company uses the same peer group for the Company’s five-year performance graph as the peer group of companies used by the 
Compensation Committee for purposes of benchmarking executive compensation. 

During fiscal year 2020, two companies included in the peer group used by the Compensation Committee for fiscal year 2020 compensation 
decisions, Cambrex Corporation and Innophos Holdings, Inc. were acquired by another company. As a result, these two companies were included 
in the peer group used by the Compensation Committee for fiscal year 2020 compensation benchmarking, but they are not included in the 
graph below.

The below comparison assumes $100 was invested on August 31, 2015 in the Company’s Common Shares and in each of the indices and 
assumes reinvestment of dividends.

COMPARISON OF 5 YEAR CUMULATIVE TOTAL RETURN*
Among WD-40 Company, the S&P 500 Index, the Russell 2000 Index, and a Peer Group

$300

$280

$260

$240

$220

$200

$180

$160

$140

$120

$100

$80

FY 2015 

FY 2016 

FY 2017 

FY 2018 

FY 2019 

FY 2020

WD-40 Company

S&P 500

Russell 2000

Peer Group

FY 2015 

FY 2016 

FY 2017 

FY 2018 

FY 2019 

FY 2020

WD-40 Company 
S&P 500 
Russell 2000 
Peer Group (1) 

100.00 
100.00 
100.00 
100.00 

143.60 
112.55 
108.59 
114.35 

134.59 
130.82 
124.79 
121.23 

222.76 
156.55 
156.54 
158.13 

232.07 
161.12 
136.36 
126.13 

263.90
196.47
144.57
126.19

*$100 invested on 8/31/15 in stock or index, including reinvestment of dividends.
Fiscal year ending August 31.

Copyright© 2020 Standard & Poor's, a division of S&P Global. All rights reserved.
Copyright© 2020 Russell Investment Group. All rights reserved.

(1) WD-40 Company’s peer group Index is comprised of the following 15 companies:

•  American Vanguard Corporation
•  Balchem Corporation
•  Chase Corporation
•  Dorman Products
•  Flotek Industries Inc.

•  Hawkins, Inc.
•  Ingevity Corporation
•  Innospec Inc.
•  Landec Corporation
•  Prestige Healthcare, Inc

•  Quaker Chemical Corporation
•  Rayonier Advanced Materials, Inc.
•  Sensient Technologies Corporation
•  Stoneridge Inc.
•  USANA Health Sciences, Inc.

6

WD-40 Company 2020 Annual Report

 
 
 
 
 
 
 
TABLE OF CONTENTS

WD-40 Company Proxy Statement

WD-40 Company Annual Report on Form 10-K

WD-40 Company Corporate Information

WD-40 COMPANY 
9715 Businesspark Avenue 
San Diego, California 92131 

NOTICE OF ANNUAL MEETING OF STOCKHOLDERS 

To the Stockholders: 

The 2020 Annual Meeting of Stockholders of WD-40 Company will be held via a live audio webcast at the following 
virtual location and for the following purposes: 

When: 

Place: 

Items of Business: 

Tuesday, December 8, 2020, at 10:00 a.m. Pacific Standard Time 

www.meetingcenter.io/283620136 

1.  To elect a Board of Directors for the ensuing year and until their successors are elected 

and qualified; 

2.  To hold an advisory vote to approve executive compensation; 
3.  To ratify the appointment of PricewaterhouseCoopers LLP as the Company’s 
independent registered public accounting firm for fiscal year 2021; and 

4.  To vote on a shareholder proposal as described in the accompanying Proxy Statement 

if properly presented at the meeting; and 

5.  To consider and act upon such other business as may properly come before the 

meeting. 

Who Can Vote: 

Only the stockholders of record at the close of business on October 12, 2020 are 
entitled to vote at the meeting. 

Attending the Virtual Annual 
Meeting 

As a result of the public health impact of the COVID-19 pandemic and to prioritize the 
health  and  well-being  of  meeting  participants,  this  year’s  annual  meeting  will  be 
conducted virtually via a live audio webcast, accessible at  
www.meetingcenter.io/283620136.  

Please see "How_can_I_participate in the virtual annual meeting?" beginning on page 3 
for information about how to attend and participate in the virtual annual meeting, vote, 
view the list of stockholders of record and submit questions pertinent to the meeting. 

REVIEW YOUR PROXY STATEMENT AND VOTE IN ONE OF FOUR WAYS: 

www.meetingcenter.io/283620136 

VIA THE INTERNET 
Visit the website listed on your proxy card 

BY MAIL 
Sign, date and return your proxy card in the enclosed 
envelope 

BY TELEPHONE 
Call the telephone number on your proxy card 

VIA LIVE VIRTUAL MEETING 
Attend the Virtual Annual Meeting at 
www.meetingcenter.io/283620136 

By Order of the Board of Directors 
Richard T. Clampitt 
Corporate Secretary 
San Diego, California 
October 29, 2020 

 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
TABLE OF CONTENTS 

PROXY STATEMENT SUMMARY 

GENERAL INFORMATION  

PRINCIPAL SECURITY HOLDERS   

ITEM NO. 1: NOMINEES FOR ELECTION AS DIRECTORS AND SECURITY OWNERSHIP OF MANAGEMENT 

    Director Independence  

    Security Ownership of Directors and Executive Officers  

    Nominees for Election as Directors  

    Board Leadership, Risk Oversight and Compensation-Related Risk  

    Board of Directors Meetings, Committees and Annual Meeting Attendance  

    Board of Directors Compensation  

    Director Compensation Table – Fiscal Year 2020  

    Equity Holding Requirement for Directors  

    Stockholder Communications with Board of Directors  

    Committees  

INSIDER TRADING POLICY - PROHIBITED HEDGING TRANSACTIONS 

ENVIRONMENTAL SOCIAL GOVERNANCE REPORT 

ITEM NO. 2: ADVISORY VOTE TO APPROVE EXECUTIVE COMPENSATION  

COMPENSATION DISCUSSION AND ANALYSIS 

    Executive Summary of Compensation Decisions and Results  

    Governance of Executive Officer Compensation Program  

    Executive Compensation Philosophy and Framework  

    Executive Officer Compensation Decisions for Fiscal Year 2020  

    Other Compensation Policies  

    Accounting Considerations  

COMPENSATION COMMITTEE REPORT  

EXECUTIVE COMPENSATION  

    Summary Compensation Table  

    Grants of Plan-Based Awards - Fiscal Year 2020  

    Outstanding Equity Awards at 2020 Fiscal Year End  

    Option Exercises and Stock Vested - Fiscal Year 2020 

    Nonqualified Deferred Compensation – Fiscal Year 2020 

    Supplemental Death Benefit Plans and Supplemental Insurance Benefits  

    Change of Control Severance Agreements  

   CEO Pay Ratio 

AUDIT COMMITTEE REPORT 

ITEM NO.3: RATIFICATION OF APPOINTMENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM 

    Audit Fees  

    Audit-Related Fees  

    Tax Fees  

    All Other Fees  

ITEM NO. 4: SHAREHOLDER PROPOSAL TO ADOPT A POLICY TO INCLUDE NON-MANAGEMENT  

           EMPLOYEES AS PROSPECTIVE DIRECTOR CANDIDATES 

     Board of Directors' Statement in Opposition to Item No. 4  

SHAREHOLDER PROPOSALS  

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PROXY STATEMENT SUMMARY 

We provide below highlights of certain information in this Proxy Statement. As it is only a summary, please refer to the 
complete Proxy Statement and 2020 Annual Report before you vote. 

2020 ANNUAL MEETING OF STOCKHOLDERS 

Date and Time:  
December 8, 2020, at 10:00 a.m. Pacific Standard Time 

Record Date:  
October 12, 2020 

Place: 
www.meetingcenter.io/283620136 

Meeting Webcast:  
Available on the Company’s investor relations website at 
http:/investor.wd40company.com beginning at 10:00 a.m. 
Pacific Standard Time on December 8, 2020 

CORPORATE GOVERNANCE  

Our Corporate Governance Policies Reflect Best Practices  

•  Annual election of all directors with majority voting 

•  Executive sessions of independent directors held at each 

requirement 

regularly scheduled board meeting 

• 

• 

Governance guidelines for independent director leadership 
and best governance practices 

Annual performance evaluations for board, committees 
and individual directors 

• 

• 

Annual consideration of succession planning for the board, 
the CEO, and senior management 

Company policy prohibits pledging and hedging of WD-40 
Company stock by directors 

•  All non-employee directors are independent 

•  All equity grants received by directors must be held until 

board service is ended 

VOTING MATTERS AND BOARD RECOMMENDATIONS  

Management Proposals: 

  Board’s Recommendation 

Page 

Election of Directors (Item No. 1) 

 FOR all Director Nominees 

Advisory Vote to Approve Executive Compensation 

 FOR 

(Item No. 2) 

Ratification of Appointment of PricewaterhouseCoopers LLP 

 FOR 

as the Company’s Independent Registered Public 
Accounting Firm for Fiscal Year 2021 (Item No. 3) 

Shareholder Proposal: 

 Board’s Recommendation 

Proposal to Adopt a Policy to Include Non-Management 

 AGAINST 

Employees as Prospective Director Candidates (Item No. 4) 

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 EXECUTIVE COMPENSATION PHILOSOPHY AND FRAMEWORK  

Compensation Objectives  

The Company’s executive compensation program is designed to achieve five primary objectives:  

1.  Attract, motivate, reward and retain high performing executives;  

2.  Align the interests and compensation of executives with the value created for stockholders;  

3.  Create a sense of motivation among executives to achieve both short- and long-term Company objectives;  

4.  Create a direct, meaningful link between business and team performance and individual accomplishment and rewards; 

and  

5.  Ensure our compensation programs are appropriately competitive in the relevant labor markets. 

Our Executive Compensation Programs Incorporate Strong Governance Features  

•  No Employment Agreements with Executive Officers 

•  Executive Officers are Subject to Stock Ownership 

Guidelines 

•  No Supplemental Executive Retirement Plans for 

•  Executives are Prohibited from Hedging or Pledging 

Executive Officers 

Company Stock 

•  Long-Term Incentive Awards are Subject to Double-

•  No Backdating or Re-pricing of Equity Awards 

Trigger Vesting upon Change of Control 

•  Annual and Long-Term Incentive Programs Provide a 
Balanced Mix of Goals for Profitability and Total 
Stockholder Return Performance 

•  Financial Goals for Performance Awards Never Reset 

Say-on-Pay Voting  
Since 2011, the Company’s Board of Directors has authorized annual advisory votes for the stockholders to consider 
and approve the compensation of the Company’s Named Executive Officers (“NEOs”) as disclosed in the Company’s 
Proxy Statement (“Say-On-Pay” votes). 
In 2011, and again at the Company’s 2017 Annual Meeting of Stockholders, the Company’s stockholders were asked to 
express  their  preference  as  to  the  frequency  of  Say-on-Pay  votes.  In  each  instance,  the  Company’s  stockholders 
expressed a preference to have Say-on-Pay votes every year.  

The Say-on-Pay votes approving NEO compensation for 2011 through 2019 have been approved in each year by more 
than 95% of the votes cast. 

Please see the Compensation Discussion and Analysis section of this Proxy Statement for a detailed description of our 
executive compensation.  

2 

 
 
  
 
 
   
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
Q:  Why am I receiving these proxy materials? 

GENERAL INFORMATION 

A:  This  Proxy  Statement  is  furnished  in  connection  with  the  solicitation  of  proxies  by  the  Board  of  Directors  of  WD-40 
Company  for  use  at  its  Annual  Meeting  of  Stockholders  to  be  held  on  Tuesday,  December  8,  2020,  and  at  any 
postponements or adjournments thereof. This Proxy Statement and enclosed form of proxy are first sent to stockholders on 
or about October 29, 2020. 

At the meeting, the stockholders of WD-40 Company will consider and vote upon (i) the election of the Board of Directors 
for the ensuing year; (ii) an advisory vote to approve executive compensation; (iii) the ratification of the appointment of 
PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm for fiscal year 2021; and 
(iv) a shareholder proposal if properly presented at the meeting. Detailed information concerning these matters is set forth 
below. Management knows of no other business to come before the meeting. 

Q:  When and where will the annual meeting be held? 

A:  As a result of the public health impact of the COVID-19 pandemic and to prioritize the health and well-being of meeting 
participants, this year’s annual meeting will be a virtual meeting of stockholders conducted exclusively via a live audio 
webcast,  accessible  at  www.meetingcenter.io/283620136.  Although  no  physical  in-person  meeting  will  be  held,  we 
designed the format of this year’s virtual annual meeting to ensure that our stockholders of record who attend the virtual 
annual meeting will be afforded similar rights and opportunities to participate as they would at an in-person meeting.  

The virtual annual meeting will begin promptly at10:00 a.m., Pacific Standard Time, on Tuesday, December 8, 2020. Online 
access to the audio webcast will open 15 minutes prior to the start of the annual meeting. Stockholders are encouraged to 
access the annual meeting prior to the start time and allow ample time to log into the audio webcast and test their computer 
systems. 

Q:  How can I participate in the virtual annual meeting? 

A: 

Stockholders are encouraged to vote and submit proxies in advance of the meeting by internet, telephone or mail as early 
as possible to avoid COVID-19 related processing delays. Anyone may enter the meeting as a guest in listen-only mode, 
but only stockholders as of the record date and holders of valid proxies are entitled to vote or ask questions at the live 
meeting. To participate in the annual meeting, you will need to review the information included on your notice, on your 
proxy card or on the instructions that accompanied your proxy materials. 

Stockholders of Record 
If you are a registered stockholder (that is, if you hold your shares through our transfer agent, Computershare), you do not 
need  to  register  to  attend  the  virtual  annual  meeting.  You  can  participate  in  the  virtual  annual  meeting  by  accessing 
www.meetingcenter.io/283620136. Enter the control number provided by Computershare. The password for the meeting is 
WDFC2020. If you cannot locate your notice of internet availability or proxy card but would still like to attend the annual 
meeting, you can join as a guest by selecting “I am a Guest.” Guest attendees will not be allowed to vote or submit questions 
at the annual meeting. 

Beneficial Owners 
If you hold your shares through an intermediary, such as a bank or broker, you must register in advance to participate in 
the virtual annual meeting.  If you would like to attend the meeting and do not want to ask questions or vote you do not 
have to complete the steps outlined below. You can join the meeting as a guest by selecting “I am a Guest.” Guest attendees 
will not be allowed to vote or submit questions at the annual meeting.  If you would like to vote or ask questions at the 
annual meeting you will need to register online in advance. To register to participate in the virtual annual meeting you must 
submit proof of your proxy power (legal proxy) reflecting your WD-40 Company (WDFC) holdings along with your name 
and email address to Computershare. Requests for registration must be labeled as “Legal Proxy” and be received no later 
than 4:00 p.m., Central Time, on December 3, 2020, using one of the following methods: 

•  Email: Forward the email from your broker, or attach an image of your legal proxy, to 

legalproxy@computershare.com. 

•  Mail: Send a copy of the email or correspondence from your broker, or include your legal proxy, to WD-40 

Company Legal Proxy, P.O. Box 43001, Providence, RI 02940-3001 

3 

 
 
 
 
  
  
  
 
 
 
 
 
 
 
 
 
 
Upon receipt of your valid legal proxy, Computershare will provide you with a control number by email. Once provided, 
you  can  attend  and  participate  in  the  virtual  annual  meeting  by  accessing  www.meetingcenter.io/283620136.  Enter  the 
control number provided by Computershare.  The password for the meeting is WDFC2020.  

Whether or not you plan to attend the meeting, we urge you to vote and submit your proxy using the methods described the 
Notice  of  Internet  Availability  of  Proxy  Materials  we  have  sent  to  you,  or  by  following  the  instructions  at 
www.envisionreports.com/WDFC. 

Our virtual meeting procedures are intended to authenticate stockholders’ identities, allow stockholders to give their voting 
instructions,  confirm  that  stockholders’  instructions  have  been  recorded  properly,  and  comport  with  applicable  legal 
requirements. 

Q:  What constitutes a quorum in order to hold and transact business at the Annual Meeting? 

A:  The close of business on October 12, 2020 is the record date for stockholders entitled to notice of and to vote at the Annual 
Meeting of Stockholders of WD-40 Company. On October 12, 2020, WD-40 Company had outstanding 13,664,786 shares 
of $.001 par value common stock. Stockholders of record entitled to vote at the meeting will have one vote for each share 
so held on the matters to be voted upon. If you are a beneficial owner whose shares are held of record by a broker, you 
must instruct the broker how to vote your shares. If you do not provide voting instructions, your shares will not be voted 
on any proposal on which the broker does not have discretionary authority to vote. This is called a “broker non-vote.” A 
majority of the outstanding shares will constitute a quorum at the meeting. Abstentions and broker non-votes are counted 
for purposes of determining the presence or absence of a quorum. Broker non-votes are shares that are held of record by a 
bank or broker as to which the bank or broker has not received instructions from the beneficial owner as to how the shares 
are to be voted. 

Q: 

If I hold my shares through a broker, how do I vote? 

A: 

If you are a beneficial owner whose shares are held of record by a broker, you must instruct the broker how to vote your 
shares. If you do not provide voting instructions, your shares will not be voted on any proposal on which the broker does 
not have discretionary authority to vote. If you hold your shares through a broker, it is important that you cast your vote if 
you want it to count in the election of directors, in the advisory vote to approve executive compensation, for ratification of 
the appointment of PricewaterhouseCoopers LLP as the Company’s independent registered public accounting firm for fiscal 
year 2021, and on the shareholder proposal. Your broker will only be permitted to exercise its discretionary authority to 
vote on your behalf as to the ratification of the appointment of PricewaterhouseCoopers LLP as the Company’ independent 
registered  public  accounting  firm  for  fiscal  year  2021.  You  may  have  received  a  notice  from  the  Company  entitled 
“Important Notice Regarding the Availability of Proxy Materials Stockholder Meeting to Be Held on December 8, 2020” 
with  voting  instructions  or  you  may  have  received  these  proxy  materials  with  separate  voting  instructions.  Follow  the 
instructions  to  vote  or  to  request  further  voting  instructions  as  set  forth  on  the  materials  you  have  received.  For  more 
information  on  this  topic,  see  the  Securities  and  Exchange  Commission  (“SEC”)  Spotlight  on  Proxy  Matters  –  The 
Mechanics of Voting at https://www.sec.gov/spotlight/proxymatters/voting_mechanics.shtml. 

Q:  How will my vote be cast if I provide instructions or return my proxy and can I revoke my proxy? 

A: 

If the enclosed form of proxy is properly executed and returned, the shares represented thereby will be voted in accordance 
with the instructions specified thereon. If no specified instruction is given with respect to a particular matter on your form 
of proxy, your shares will be voted by the proxy holder as set forth on the form of proxy. A proxy may be revoked by 
attendance at the meeting or by filing a proxy bearing a later date with the Secretary of the Company. 

Q:  How are the proxies solicited and what is the cost? 

A:  The cost of soliciting proxies will be borne by the Company. Solicitations other than by mail may be made by telephone or 

in person by employees of the Company for which the expense will be nominal. 

4 

 
 
  
 
  
  
  
   
  
  
  
  
 
 
 
The following table sets forth information concerning those persons known to the Company to be the beneficial owners of more 
than 5% of the common stock of the Company: 

PRINCIPAL SECURITY HOLDERS 

Name and Address of Beneficial Owner 

Blackrock, Inc. 

55 East 52nd Street 
New York, NY 10055 

Vanguard Group, Inc. 

P.O. Box 2600 
Valley Forge, PA 19482 

Neuberger Berman Group LLC 
1290 Avenue of the Americas 
New York, NY 10104 

APG Asset Management N.V. 

1082 MS 
Amsterdam, P7 00000 

Amount and  
Nature of 
Beneficial Ownership 
October 12, 2020 

Percent of Class 

 2,056,348  1 

 1,579,730  2 

3 

4 

 908,618 

 769,447 

15.05% 

11.56% 

6.65% 

5.63% 

1  As of June 30, 2020, BlackRock, Inc. (“BlackRock”) filed a report on Form 13F with the Securities and Exchange Commission to report 
beneficial  ownership  of  a  total  of  2,056,348  shares  managed  by  thirteen  BlackRock  investment  management  subsidiaries.  BlackRock 
disclaims  investment  discretion  with  respect  to  all  shares  reported  as  beneficially  owned  by  its  investment  management  subsidiaries. 
BlackRock  Fund  Advisors  holds  sole  investment  discretion  and  sole  voting  authority  with  respect  to  1,480,466  shares.  BlackRock 
Institutional Trust Company, N.A. reported sole investment discretion and sole voting authority with respect to 408,352 shares and sole 
investment discretion and no voting authority with respect to 13,190 shares. Sole investment discretion and sole voting authority with 
respect to shares is reported for the following BlackRock subsidiaries: BlackRock Investment Management, LLC as to 69,440 shares; 
BlackRock Advisors LLC as to 35,765 shares; BlackRock Asset Management Ireland Limited as to 20,708 shares; and six other BlackRock 
subsidiaries  as  to  a  total  of  8,411  shares.  BlackRock  Financial Management,  Inc.  reported  sole  investment  discretion  and  sole  voting 
authority with respect to 4,478 shares and sole investment discretion and no voting authority with respect to 4,709 shares. BlackRock 
Investment Management (UK) Limited reported sole investment discretion and sole voting authority with respect to 3,222 shares and sole 
investment discretion and no voting authority with respect to 7,607 shares. Beneficial ownership information for BlackRock, Inc. and its 
investment management subsidiaries as of October 12, 2020 is unavailable. 

2  As of June 30, 2020, Vanguard Group Inc. (“Vanguard”) filed a report on Form 13F with the Securities and Exchange Commission to 
report beneficial ownership of 1,579,730 shares, including 27,198 shares held by Vanguard Fiduciary Trust Co., 12,471 shares held by 
Vanguard  Global  Advisors,  LLC,  and  5,689  shares  held  by  Vanguard  Investments  Australia,  Ltd.  Vanguard  reported  sole  investment 
discretion and no voting authority with respect to 1,531,355 shares and sole investment discretion and sole voting authority with respect 
to 3,017 shares. Vanguard Fiduciary Trust Co. reported shared investment discretion and shared voting authority with respect to all 27,198 
shares and Vanguard Investments Australia, Ltd. reported shared investment and shared voting authority with respect to all 5,689 shares. 
Beneficial ownership information as of October 12, 2020 is unavailable. 

3  As  of  June 30,  2020,  Neuberger  Berman  Group  LLC  (“Neuberger”)  filed  a  report  on  Form  13F  with  the  Securities  and  Exchange 
Commission to report beneficial ownership of 908,618 shares. Neuberger reported shared investment discretion with respect to all shares, 
sole voting authority with respect to 900,953 shares and no voting authority with respect to 7,665 shares. Beneficial ownership information 
as of October 2, 2020 is unavailable 

4  As of June 30, 2020, APG Asset Management N.V. (“APG”) filed a report on Form 13F reporting beneficial ownership of 769,447 shares. 
APG reported shared investment discretion with two additional reporting managers as to all such shares. Beneficial ownership information 
as of October 12, 2020 is unavailable. 

5 

 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
   
 
 
   
 
 
 
   
 
 
 
   
 
 
   
 
 
 
   
 
 
 
   
 
 
   
 
 
 
   
 
 
 
   
 
 
   
 
 
 
   
 
 
 
 
 
 
ITEM NO. 1 

NOMINEES FOR ELECTION AS DIRECTORS  
AND SECURITY OWNERSHIP OF MANAGEMENT 

At the Company’s Annual Meeting of Stockholders, the ten nominees named below under the heading, Nominees for Election 
as Directors, will be presented for election as directors until the next Annual Meeting of Stockholders and until their successors 
are elected or appointed. In the event any nominee is unable or declines to serve as a director at the time of the Annual Meeting, 
any proxy granted to vote for such nominee will be voted for a nominee designated by the present Board of Directors to fill such 
vacancy.  

A nominee for election to the Board of Directors will be elected as a director if the votes cast for such nominee’s election exceed 
the votes cast against such nominee’s election. Holders of common stock are not entitled to cumulate their votes in the election 
of directors. Withheld votes and broker non-votes are not counted as votes in favor of any nominee. 

If an incumbent director nominee fails to receive more votes for his or her election as a director than votes against his or her 
election, the incumbent director will continue to serve as a director until his or her successor is elected or appointed.  However, 
pursuant to governance guidelines adopted by the Board of Directors, such director nominee will be expected to tender his or her 
resignation  to  the  Corporate Governance  Committee  of  the  Board  of  Directors.    The  Corporate  Governance  Committee  will 
promptly  consider  such  resignation  and  present  a  recommendation  to  the  Board  of  Directors  concerning  the  acceptance  or 
rejection of such resignation for formal action to be taken within 90 days following the Annual Meeting of Stockholders.   

Article III, Section 3.2 of the Bylaws of the Company, most recently amended and restated on August 15, 2018, provides that 
the authorized number of directors of the Company shall not be less than seven nor more than twelve until changed by amendment 
of the Certificate of Incorporation or by a bylaw duly adopted by the stockholders. The exact number of directors is to be fixed 
from time to time by a resolution duly adopted by the Board of Directors or by the stockholders. 

On June 15, 2020, the Board of Directors voted to increase the number of directors from ten to eleven and elected Graciela I. 
Monteagudo as a director. On June 15, 2020, the Board of Directors also voted to nominate Lara L. Lee as a director to be elected 
at the 2020 Annual Meeting of Stockholders.  Neal E. Schmale is retiring from the Board of Directors as of the date of the Annual 
Meeting in accordance with the Company’s Corporate Governance Guidelines. On October 12, 2020, Daniel E. Pittard provided 
notice of his intention not to stand for re-election at the Annual Meeting and the Board of Directors voted to reduce the number 
of directors from eleven to ten effective as of the date of the Annual Meeting. 

DIRECTOR INDEPENDENCE  

The Board of Directors has determined that each director and nominee other than Garry O. Ridge is an independent director as 
defined in Rule 5605(a)(2) of the Marketplace Rules of The Nasdaq Stock Market LLC (the “Nasdaq Rules”). 

Information concerning the independence of directors serving on committees of the Board of Directors is provided below as to 
each committee.  

6 

 
 
 
 
 
 
 
 
 
 
 
 
SECURITY OWNERSHIP OF DIRECTORS AND EXECUTIVE OFFICERS 

The  following  tables  set  forth  certain  information,  including  beneficial  ownership  of  the  Company’s  common  stock,  for  the 
current directors and director nominees, for the executive officers named in the Summary Compensation Table below, and for 
all directors, director nominees and executive officers as a group: 

Director/Nominee 
Daniel T. Carter 
Melissa Claassen 

  Age  
  64   Former CFO, BevMo! Inc. 
  48   Vice President Finance, Emerging Markets,  

Principal Occupation 

adidas Group 

Eric P. Etchart 

Lara L. Lee 
(nominee director) 
Trevor I. Mihalik 

  64   Former Senior Vice President,  
The Manitowoc Company 
  57   Former business unit president,  
Lowe's Companies, Inc. 

  54   Executive Vice President and CFO,  

Sempra Energy 
Graciela I. Monteagudo    54   Former President and CEO of Lala U.S., Inc. 
  61   Chief Administrative Officer, Global General 
David B. Pendarvis 

Counsel and Corporate Secretary, ResMed Inc. 

Daniel E. Pittard 
(retiring director) 
Garry O. Ridge 
Gregory A. Sandfort 

Anne G. Saunders 
Neal E. Schmale 
(retiring director) 

  70   Former President and CEO,  

Rubio's Restaurants, Inc. 

  64   CEO and Chairman of the Board, WD-40 Company  
  65   Lead Independent Director, WD-40 Company;  
Former CEO, Tractor Supply Company 

  59   Former President, U.S., nakedwines.com 
  74   Former President and COO, Sempra Energy 

Director 
Since 
2016 
2015 

2016 

N/A 

2019 

2020 
2017 

2016 

1997 
2011 

2019 
2001 

Amount and Nature of 
Beneficial Ownership 
October 12, 20201 

Number 

 3,705  2 
 4,845  3 

 4,136  4 

 -   

 938  5 

 370  6 
 2,304  7 

 4,150  8 

 101,202  9 
 16,926  10 

 764  11 
 27,973  12 

Percent of 
Class 
* 
* 

* 

* 

* 

* 
* 

* 

* 
* 

* 
* 

Less than one (1) percent.  

* 
1  All shares owned directly unless otherwise indicated.  
2  Mr. Carter has the right to receive 3,705 shares upon settlement of vested restricted stock units upon termination of his service as a director 

of the Company.  

3  Ms. Claassen has the right to receive 4,845 shares upon settlement of vested restricted stock units upon termination of her service as a 

director of the Company.  

4  Mr. Etchart  has the  right to receive  3,136  shares  upon  settlement  of  vested  restricted  stock  units upon  termination  of  his  service as  a 

director of the Company. 

5  Mr. Mihalik has the right to receive 636 shares upon settlement of vested restricted stock units upon termination of his service as a director 

of the Company.  

6  Ms. Monteagudo has the right to receive 370 shares upon settlement of vested restricted stock units upon termination of her service as a 

director of the Company.  

7  Mr. Pendarvis has the right to receive 2,304 shares upon settlement of vested restricted stock units upon termination of his service as a 

director of the Company.  

8  Mr. Pittard has the right to receive 2,325 shares upon settlement of vested restricted stock units upon termination of his service as a director 

of the Company.  

9  Mr. Ridge has the right to receive 5,884 shares upon settlement of vested restricted stock units upon termination of employment, the right 
to receive 967 shares upon settlement of vested deferred performance units upon termination of employment, the right to receive 4,242 
shares upon settlement of restricted stock units upon vesting within 60 days, and the right to receive 8,868 shares within 60 days upon 
settlement of vested market share units. Mr. Ridge also has voting and investment power over 1,285 shares held under the Company’s 
401(k) plan. 

10  Mr. Sandfort has the right to receive 11,572 shares upon settlement of vested restricted stock units upon termination of his service as a 

director of the Company.  

11  Ms. Saunders has the right to receive  764 shares upon settlement of vested restricted stock units upon termination of  her service as  a 

director of the Company.  

12  Mr. Schmale has the right to receive 17,206 shares upon settlement of vested restricted stock units upon termination of his service as a 

director of the Company.  

7 

 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
SECURITY OWNERSHIP OF DIRECTORS AND EXECUTIVE OFFICERS (cont’d) 

Executive Officer 
Jay W. Rembolt 

  Age  
  69   Vice President, Finance, Treasurer and CFO, 

Principal Occupation 

WD-40 Company 

Steven A. Brass 
Richard T. Clampitt 

  54   President and COO, WD-40 Company 
  65   Vice President, General Counsel and Corporate Secretary,  

WD-40 Company 

Patricia Q. Olsem 
All Directors, Director Nominees and Executive Officers as a Group 

  54   Division President, Americas, WD-40 Company 

Amount and Nature of 
Beneficial Ownership 
 October 12, 2020 1 

Number 

 42,101  2 

 6,541  3 
 8,677  4 

 2,985  5 
 254,937  6 

Percent of 
Class 
* 

* 

* 
* 
1.85% 

Less than one (1) percent.  

* 
1  All shares owned directly unless otherwise indicated.  
2  Mr. Rembolt has the right to receive 310 shares upon settlement of vested deferred performance units upon termination of employment, 
the right to receive 816 shares upon settlement of restricted stock units upon vesting within 60 days, and the right to receive 1,596 shares 
within 60 days upon settlement of vested market share units. Mr. Rembolt also has voting and investment power over 6,539 shares held 
under the Company’s 401(k) plan.  

3  Mr. Brass has the right to receive 108 shares upon settlement of vested deferred performance units upon termination of employment, the 
right to receive 1,082 shares upon settlement of restricted stock units upon vesting within 60 days, and the right to receive 1,728 shares 
within 60 days upon settlement of vested market share units. 

4  Mr. Clampitt has the right to receive 179 shares upon settlement of vested deferred performance units upon termination of employment, 
the right to receive 582 shares upon settlement of restricted stock units upon vesting within 60 days, and the right to receive 1,330 shares 
within 60 days upon settlement of vested market share units.  

5 

6 

 Ms. Olsem has the right to receive 89 shares upon settlement of vested deferred performance units upon termination of employment, the 
right to receive 461 shares upon settlement of restricted stock units upon vesting within 60 days, and the right to receive 518 shares within 
60 days upon settlement of vested market share units. 

Total includes the rights of executive officers and directors to receive a total of 60,689 shares upon settlement of vested restricted stock 
units upon termination of employment or service as a director of the Company, the rights of executive officers to receive 2,371 shares 
upon settlement of vested deferred performance units upon termination of employment, the rights of executive officers to receive a total 
of 8,621 shares upon settlement of restricted stock units upon vesting within 60 days, the rights of executive officers to receive a total of 
16,765 shares within 60 days upon settlement of vested market share units, and a total of 8,877 shares held by executive officers under 
the Company’s 401(k) plan.  

8 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
   
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
   
   
 
 
  
 
 
 
 
 
NOMINEES FOR ELECTION AS DIRECTORS  

DANIEL T. CARTER – Director 

Daniel T. Carter was elected to the Board of Directors in 2016. Mr. Carter served as executive vice president and chief financial 
officer of BevMo! Inc. from 2009 until June 2016. Mr. Carter served as chief financial officer of Semtek, Inc. from 2008 to 2009; 
chief financial officer at Charlotte Russe Holding, Inc. from 1998 to 2007; and chief financial officer of Advanced Marketing 
Services from 1997 to 1998. From 1986 to 1997 he was employed by Price Club and its follow-on entities, serving as senior vice 
president for PriceCostco and chief financial officer for Price Enterprises. Mr. Carter began his career as an auditor with Ernst 
& Young, and he is a Certified Public Accountant (inactive). Mr. Carter received his Bachelor of Business Administration degree 
in accounting from the University of Oklahoma. Mr. Carter is recognized as a NACD Board Leadership Fellow and has earned 
Harvard’s Corporate Director Certificate. Mr. Carter’s financial expertise, considerable knowledge of the retail industry and non-
profit company board experience provide the Board with a breadth of relevant skills and experience. 

Skills and Expertise: 

Former CFO with extensive finance and accounting expertise   
• 
In-depth knowledge of retail industry 
• 
•  Considerable non-profit board experience  

Committees: 

•  Audit (Chair) 
Finance 
• 

MELISSA CLAASSEN – Director 

Melissa Claassen was elected to the Board of Directors in 2015. Ms. Claassen is vice president finance, emerging markets – 
adidas Group. She served as vice president, brand finance at adidas from 2018 to 2019 and as vice president, business unit finance 
at adidas from 2015 to 2018.  Ms. Claassen served as the chief financial officer of Taylor Made – adidas Golf from 2012 to 2015. 
From 1996 until 2012 Ms. Claassen held positions at various adidas subsidiaries including chief financial officer of adidas Group 
Hong Kong and Taiwan, controlling director at adidas Group China, head of marketing controlling, senior financial controller, 
finance manager, SAP team lead, management accountant, and financial accountant.  Ms. Claassen’s extensive knowledge and 
expertise in the areas of collaboration, finance, accounting, and international business enhance the Board’s management oversight 
capabilities.  

Skills and Expertise: 

• 
• 

International business experience 
Finance and accounting expertise   

Committees: 

Finance (Chair) 

• 
•  Compensation 

ERIC P. ETCHART – Director 

Eric P. Etchart was elected to the Board of Directors in 2016. Mr. Etchart served as senior vice president of The Manitowoc 
Company, Inc. from 2007 until his retirement in January 2016. He served as senior vice president, business development, from 
2015 to 2016 and as president and general manager of the Manitowoc Crane Group from 2007 to 2015.  From 1983 to 2007, Mr. 
Etchart held various sales, marketing and management positions at subsidiaries and predecessor companies of The Manitowoc 
Company, Inc.  Mr. Etchart is a French national, having held management positions in China, Singapore, Italy, France and the 
United States.  Mr. Etchart is recognized as a NACD Board Leadership Fellow. He presently serves as a director of Graco Inc. 
and Alamo Group Inc.  Mr. Etchart’s breadth of international finance, marketing and management experience provides important 
perspective to the Board.  His demonstrated commitment to the highest standards of board leadership strengthens the Board’s 
commitment to good governance.     

Skills and Expertise: 

Strong management background in sales, marketing and finance 
International business experience 

• 
• 
•  Board governance  

Committees: 

•  Corporate Governance (Chair) 
• 

Finance 

9 

 
  
 
 
 
 
 
 
 
 
 
 
 
LARA L. LEE – Director Nominee 

Lara L. Lee served as president of Orchard Supply Hardware, a subsidiary of Lowe’s Companies, Inc., from 2016 to 2018 and 
as senior vice president of Lowe’s from 2013 to 2018. From 2011 to 2013 she served as chief innovation and operating officer 
for Continuum, a global consultancy. She was also a partner at an innovation firm, Jump Associates, from 2007 to 2010.  Ms. 
Lee’s prior experience included fifteen years at Harley-Davidson Motor Company as vice president, business unit leader, and in 
various  European and Asian  strategy and business development  roles, and three years as a financial analyst at Otis Elevator 
Company based  in  Singapore.  She began her  career  with Ernst  & Whinney  (now  Ernst  &  Young)  in Washington, D.C.  and 
Singapore.  Ms.  Lee’s  diverse  international  and  management  experience,  including  expertise  in  strategic  marketing  and 
innovation, will provide the Board with valuable insights. 

Skills and Expertise: 

•  Strategic marketing expertise, including digital, e-commerce and channel marketing 
•  Diverse experience in innovation across industries and international markets  
•  Extensive international business and brand development experience  

Committees: 

•  To be determined upon election to the Board 

TREVOR I. MIHALIK – Director 

Trevor I. Mihalik was elected to the Board of Directors in 2019. Mr. Mihalik has served as executive vice president and chief 
financial officer of Sempra Energy since May 2018. Mr. Mihalik was senior vice president controller and chief accounting officer 
of Sempra Energy from 2014 until 2018 and controller and chief accounting officer from 2012 to 2014. Prior to Sempra Energy, 
Mr. Mihalik held roles as senior vice president – finance for Iberdrola Renewables and vice president and  CFO for Chevron 
Natural Gas. Mr. Mihalik’s current experience as director of SDG&E and SoCalGas as well as past experience as chairman of 
the board of Luz del Sur and Chilquinta Energia and as a director of Infraestructura Energética Nova S.A.B. de C.V., and his 
extensive  senior  management  experience  with  Fortune  500  companies  offers  the  Board  valuable  judgment  and  management 
perspective. 

Skills and Expertise: 

Seasoned finance executive with accounting and public company financial reporting expertise 

• 
•  Directorship experience for oversight of business management and strategic planning 
• 

Significant transactions experience 

Committees: 

•  Audit 
•  Corporate Governance 

GRACIELA I. MONTEAGUDO – Director 

Graciela I. Monteagudo was elected to the Board of Directors on June 15, 2020.  Ms. Monteagudo served as president and CEO 
of Lala U.S., Inc. from 2017 to 2018. From 2015 to 2017 she served as president, Americas and global marketing for Mead 
Johnson Nutrition and from 2012 to 2015 she held various leadership roles at Mead Johnson. From 2008 through 2012, she held 
various leadership roles at Walmart Mexico, including senior vice president and business unit head for Sam’s Club stores in 
Mexico. Ms. Monteagudo has dual Mexican and American citizenship and has held senior management positions in both Latin 
America and the United States. Ms. Monteagudo is recognized as a NACD Board Leadership Fellow and she has been included 
in the Women Inc. Magazine Most Influential Corporate Directors list. Ms. Monteagudo presently serves as a director of ACCO 
Brands  Corporation.  Ms.  Monteagudo’s  significant  leadership  experience  in  Latin  America,  her  extensive  global/digital 
marketing, e-commerce and consumer goods expertise will provide our board with a valuable perspective.  

Skills and Expertise: 

•  Domestic and international business experience, particularly in Latin America 
•  Consumer products and retail marketing expertise 
•  Strong global, digital and e-commerce marketing expertise  

Committees: 

•  Audit 
•  Corporate Governance  

10 

 
 
 
 
 
 
 
 
 
 
 
 
 
DAVID B. PENDARVIS – Director  

David B. Pendarvis was elected to the Board of Directors in 2017. Mr. Pendarvis has served as chief administrative officer of 
ResMed Inc. since 2011. From March through July 2017, he served as interim president, EMEA and Japan of ResMed Inc. He 
joined  ResMed Inc.  in 2002  as global general  counsel  and he has served  as  secretary  since  2003  and he  also served  as vice 
president of organizational development from 2005 to 2011. From 2000 until 2002 Mr. Pendarvis was a partner at Gray Cary 
Ware & Friedenrich (presently, DLA Piper). From 1986 until 2000 he was an associate (1986-1992) and a partner (1993-2000) 
at Gibson, Dunn & Crutcher, and from 1984 until 1986 he served as a law clerk to United States District Court Judge, J. Lawrence 
Irving in the United States District Court, San Diego. Mr. Pendarvis served as a director of Sequenom, Inc. from 2009 until its 
acquisition by Laboratory Corporation of America Holdings in 2016. His legal expertise and experience as general counsel with 
global responsibilities provides the Board of Directors with valuable perspective for risk oversight. 

Skills and Expertise: 

• 
• 
• 

In depth experience in corporate governance, compliance, intellectual property and world-wide legal affairs 
Strong focus on investor relations and corporate communications 
International executive management experience 

Committees: 

•  Compensation 
Finance 
• 

GARRY O. RIDGE – CEO 

Garry O. Ridge presently serves as CEO and Chair of the Board of Directors. He joined WD-40 Company in 1987 as managing 
director, WD-40 Company (Australia) Pty. Limited and he was responsible for Company operations throughout the Pacific and 
Asia.  Mr. Ridge  transferred  to  the  corporate  office  in  1994  as  director  international  operations  and  was  elected  vice 
president - international in 1995. He was elected to the position of executive vice president/chief operating officer in 1996. He 
was elected to the Board of Directors in 1997 and served as president and CEO from 1997 through June 2019. Prior to joining 
WD-40  Company  Mr. Ridge  was  managing  director  of  Mermax  Pacific  Pty.  Ltd.  and  held  a  number  of  senior  management 
positions with Hawker Pacific Pty. Ltd. (a Hawker Siddeley PLC Group Company) which was a licensee for WD-40® products 
until 1988. As the CEO of the Company, Mr. Ridge offers the Board an important Company-based perspective. In addition, his 
particular knowledge of the Company’s international markets and industry position provides the Board with valuable insight. 

Skills and Expertise: 

•  CEO of the Company 
•  Leader  with  a  passion  for  a  strong  culture,  employee  engagement  and  protecting  and  maximizing  the  return  on  the 

Company’s brand assets 
Particular expertise in driving a global business 

• 

GREGORY A. SANDFORT – Lead Independent Director 

Gregory  A.  Sandfort  was  elected  to  the  Board  of  Directors  in  2011.  He  was  designated  as  lead  independent  director  on 
October 12, 2020. Mr. Sandfort served as chief executive officer of Tractor Supply Company from December 2012 until his 
retirement in February 2020. He held the office of president of Tractor Supply Company from 2009 through 2015. Prior to 2013, 
Mr. Sandfort served as president and chief operating officer in 2012 and as president and chief merchandising officer from 2009 
to 2012. Mr. Sandfort served as executive vice president-chief merchandising officer of Tractor Supply Company from 2007 to 
2009. Mr. Sandfort previously served as president and chief operating officer at Michael’s Stores, Inc. from 2006 to 2007, and 
as executive vice president-general merchandise manager at Michaels Stores, Inc. from 2004 to 2006. He is recognized as a 
NACD  Board Leadership Fellow.  Mr. Sandfort brings  a  retail industry perspective  to the  Board.  The  Board  also values  Mr. 
Sandfort’s extensive management experience in the retail industry. 

Skills and Expertise: 

Former CEO in a channel that distributes the Company’s products  

• 
•  Brings a retail industry perspective  
•  Long-standing connection with consumers of the Company’s products 

Committees: 

•  Compensation (Chair) 
• 

Finance 

11 

 
 
 
 
 
 
 
 
 
 
 
 
ANNE G. SAUNDERS – Director 

Anne G. Saunders was elected to the Board of Directors in 2019. Ms. Saunders served as president, U.S. of nakedwines.com 
from 2016 through 2017. From 2014 through 2016, she was president, U.S. of FTD Companies, Inc., and from 2012 through 
2014 she served as president of Redbox Automated Retail, LLC. From 1990 to 2012, Ms. Saunders held various senior executive 
level positions at Starbucks, Bank of America, Knowledge Universe (now known as KinderCare Education), eSociety and AT&T. 
Ms. Saunders is a director of Swiss Water Decaffeinated Coffee Inc. and Nautilus, Inc. Ms. Saunders’ functional expertise in 
brand  management,  leadership  and  marketing  strategy,  as  well  as  her  extensive  public  company  board  experience,  provide 
valuable experience to the Board.  

Skills and Expertise: 

•  Significant consumer and retail markets experience 
•  Diverse digital and e-commerce marketing expertise 
•  Product innovation and development experience    

Committees: 

•  Audit  
•  Corporate Governance 

12 

 
 
 
 
 
 
 
BOARD LEADERSHIP, RISK OVERSIGHT AND COMPENSATION-RELATED RISK  

Corporate  Governance  Guidelines  adopted  by  the  Board  of  Directors  provide,  under  appropriate  circumstances,  for  the 
designation of the CEO to serve as board chair and for the designation of a lead independent director to assure the most effective 
board governance when the CEO is also serving as board chair. On December 10, 2019, Mr. Ridge was designated as board chair 
and Mr. Schmale was designated to serve as lead independent director.  On October 12, 2020, in anticipation of Mr. Schmale’s 
retirement from the Board as of the 2020 Annual Meeting of Stockholders, the Board designated Mr. Sandfort to serve as lead 
independent director. 

The Board believes that board oversight of and attention to the Company’s current strategic initiatives are best served at this time 
by  having  Mr.  Ridge provide  primary  leadership  at  meetings of  the  Board,  while assuring  independent  director oversight of 
management of the Board through the designation of a lead director.  The Board’s determination as to whether having the CEO 
serve as board chair is in the best interests of the Company is subject to annual review.   

The lead director has the following responsibilities and authority: 

•  To preside at meetings of the Board when the CEO is not present; 
•  To serve as leader of the independent directors and as a liaison between the CEO and the independent directors; 
•  To coordinate feedback to the CEO regarding issues discussed in executive sessions; 
•  To consult with the CEO and the Corporate Secretary regarding meeting materials and other information sent to 

the Board; 

•  To review Board meeting agendas in consultation with the CEO; 
•  To meet periodically with the Board committee chairs to discuss their respective work plans; 
•  To approve meeting schedules to assure that there is sufficient time for Board consideration of all agenda items; 
•  To call meetings of the independent directors. 

Risk oversight is undertaken by the Board of Directors as a whole, but various Board Committees are charged with responsibility 
to review and report on business and management risks included within the purview of each Committee’s responsibilities. The 
Compensation Committee considers risks associated with the Company’s compensation policies and practices, with particular 
focus on the cash incentive compensation and equity awards offered to the Company’s executive officers. The Audit Committee 
considers  risks  associated  with  financial  reporting  and  internal  control,  including  ethics  and  compliance  program  risks.   The 
Audit Committee also reviews the appropriateness of the Company’s insurance programs. The Finance Committee considers 
risks associated with the Company’s financial management and investment activities, acquisition-related risks and Employee 
Retirement  Income  Security  Act  of  1974  plan  oversight.  The  Board  and  the  Committees  receive  periodic  reports  from 
management employees having responsibility for the management of particular areas of risk, including risks related to systems 
integrity and disaster recovery of primary information technology systems, and supply chain risks associated with disruptive 
events. The CEO is responsible for overall risk management and provides input to the Board of Directors with respect to the 
Company’s enterprise risk management program and is responsive to the Board in carrying out its risk oversight role. 

With respect to compensation-related risk, the Company’s management has undertaken an annual assessment of the Company’s 
compensation policies and practices and strategic business initiatives to determine whether any of these policies or practices, as 
well as any compensation plan design features, including those applicable to the executive officers, are reasonably likely to have 
a material adverse effect on the Company. Based on this review, management has concluded that the Company’s compensation 
policies  and  practices  are  not  reasonably  likely  to  have  a  material  adverse  effect on  the  Company.  This  conclusion  is based 
primarily on the fact that the incentives underlying the Company’s compensation plan design features provide a balance between 
increased profitability and longer-term stockholder returns. Management has discussed these findings with the Compensation 
Committee.  

BOARD OF DIRECTORS MEETINGS, COMMITTEES AND ANNUAL MEETING ATTENDANCE  

The Board of Directors is charged by the stockholders with managing or directing the management of the business affairs and 
exercising the corporate power of the Company. The Board of Directors relies on the following standing committees to assist in 
carrying  out  the  Board  of  Directors’  responsibilities:  the  Audit  Committee,  the  Compensation  Committee,  the  Corporate 
Governance Committee, and the Finance Committee. Each of the committees has a written charter approved by the Board of 
Directors  and  such  charters  can  be  found  on  WD-40  Company’s  website  at  http://investor.wd40company.com  within  the 
“Corporate Governance” section. There were five meetings of the Board of Directors during the last fiscal year. Each director 
serving for the full fiscal year attended at least 75 percent of the aggregate of the total number of meetings of the Board and of 
all committees on which the director served. The Board of Directors holds an annual organizational meeting on the date of the 
Annual  Meeting  of  Stockholders.  All  directors  are  expected  to  attend  the  Annual  Meeting.  At  the  last  Annual  Meeting  of 
Stockholders, all of the prior year nominee directors were present.  

13 

 
  
 
 
 
 
 
 
 
 
BOARD OF DIRECTORS COMPENSATION  

Director compensation is set by the Board of Directors upon the recommendation of the Corporate Governance Committee. The 
Corporate Governance Committee conducts an annual review of non-employee director compensation, including consideration 
of  a  survey  of  director  compensation  for  the  same  peer  group  of  companies  used  by  the  Compensation  Committee  for  the 
assessment  of  executive  compensation.  For  fiscal  year  2020,  non-employee  directors  received  compensation  for  services  as 
directors pursuant to the Directors’ Compensation Policy and Election Plan (the “Director Compensation Policy”) adopted by 
the Board of Directors on October 7, 2019. Pursuant to the Director Compensation Policy, non-employee directors received a 
base annual fee of $54,000 for services provided from January 1, 2020 through the date of the Company’s 2020 Annual Meeting 
of Stockholders. The lead independent director received an additional annual fee of $22,000. Non-employee directors received 
additional cash compensation for service on various Board Committees. The Chair of the Audit Committee received $16,000 and 
each other member of the Audit Committee received $8,000. The Chair of the Compensation Committee received $10,000 and 
each other member of the Compensation Committee received $4,000. Each Chair of the Corporate Governance Committee and 
the Finance Committee received $8,000 and each other member of those committees received $4,000. All such annual fees were 
paid in March 2020, with the exception of fees paid to Ms. Monteagudo. As a newly elected director, as of June 15, 2020, Ms. 
Monteagudo received a base annual fee of $40,500 and the sum of $4,000 in fees for service on the Audit Committee and the 
sum of $2,000 in fees for service on the Corporate Governance Committee through the date of the Company’s 2020 Annual 
Meeting of Stockholders. 

At the Company’s 2016 Annual Meeting of Stockholders, the Company’s stockholders approved the WD-40 Company 2016 
Stock Incentive Plan (the “Stock Incentive Plan”) to authorize the issuance of stock-based compensation awards to employees 
as well as to directors and consultants. For services provided for the period from the date of the Company’s 2019 Annual Meeting 
of Stockholders to the next annual meeting, the Director Compensation Policy provided for the grant of restricted stock unit 
(“RSU”) awards having a grant date value of $70,000 to each non-employee director. Each RSU represents the right to receive 
one share of the Company’s common stock. On December 10, 2019, each non-employee director other than Ms. Monteagudo 
received a non-elective RSU award covering 359 shares of the Company’s common stock. On June 15, 2020, Ms. Monteagudo 
received an RSU award covering 370 shares of the Company’s common stock. Additional information regarding the RSU awards 
is provided in a footnote to the Director Compensation table below.  

Each non-employee director was also permitted to elect to receive an RSU award in lieu of all or a portion of his or her base 
annual fee for service as a director as specified above. The number of shares of the Company’s common stock subject to each 
such RSU award granted to the non-employee directors equaled the elective portion of his or her base annual fee payable in 
RSUs divided by the fair market value of the Company’s common stock as of the date of grant.  

RSU awards granted to non-employee directors pursuant to the Director Compensation Policy are subject to Award Agreements 
under the Stock Incentive Plan. All RSU awards granted to non-employee directors are fully vested and are settled in shares of 
the Company’s common stock upon termination of the director’s service as a director of the Company.  

The Company also maintains a Director Contributions Fund from which each incumbent non-employee director has the right, at 
a specified time each fiscal year, to designate $6,000 in charitable contributions to be made by the Company to properly qualified 
(under Internal Revenue Code Section 501(c)(3)) charitable organizations.  

14 

 
 
 
 
 
 
 
 
 
 
DIRECTOR COMPENSATION TABLE - FISCAL YEAR 2020 

The  following  Director  Compensation  table  provides  information  concerning  director  compensation  earned  by  each  non-
employee director for services rendered in fiscal year 2020. Since the annual base fee and fees for service on Committees are 
payable for services provided to the Company from January 1st of the fiscal year until the next annual meeting of stockholders, 
such compensation is reported for purposes of the Director Compensation table on a weighted basis. For fiscal year 2020, one 
third of the reported compensation earned or paid in cash is based on the Director Compensation Policy in effect for calendar 
year 2019 and two thirds of the reported compensation earned or paid in cash is based on the Director Compensation Policy in 
effect for calendar year 2020. Amounts earned and reported in the Director Compensation table for Fees Earned or Paid in Cash 
for the fiscal year for each director are dependent upon the various committees on which each director served as a member or as 
chair during the fiscal year.  

Name 
Daniel T. Carter 
Melissa Claassen 
Eric P. Etchart 
Trevor I. Mihalik 
Graciela I. Monteagudo 
David B. Pendarvis 
Daniel E. Pittard 
Gregory A. Sandfort 
Anne G. Saunders 
Neal E. Schmale 

Fees Earned or Paid in 
Cash 
($)1 
$               74,000 
$               66,000 
$               66,000 
$               45,333 
$               24,500 
$               62,000 
$               66,000 
$               68,000 
$               66,000 
$               92,000 

Stock Awards 
($)2 
$               69,919 
$               69,919 
$               69,919 
$               69,919 
$               69,949 
$               69,919 
$               69,919 
$               69,919 
$               69,919 
$               69,919 

All Other 
Compensation 
($)3 
$                 6,000 
$                 6,000 
$                 6,000 
$                 6,000 
$                 6,000 
$                 6,000 
$                 6,000 
$                 6,000 
$                 6,000 
$                 6,000 

Total 
($) 
$             149,919 
$             141,919 
$             141,919 
$             121,252 
$             100,449 
$             137,919 
$             141,919 
$             143,919 
$             141,919 
$             167,919 

1 

For services rendered during fiscal year 2020, directors received RSU awards pursuant to elections made in 2018 (not applicable to Messrs. 
Mihalik, Pittard and Schmale and Mses. Monteagudo and Saunders) and 2019 (not applicable to Messrs. Carter, Pittard, Schmale and 
Mses. Monteagudo and Saunders) under the Director Compensation Policy with respect to their services as directors in calendar years 
2019 and 2020, respectively, in each case in lieu of all or part of their base annual fees for such calendar year (as described in the narrative 
preceding  the  Director  Compensation  table).  The  value  of  such  elective  RSU  awards  received  by  Ms.  Claassen  and  Messrs.  Etchart, 
Pendarvis and Sandfort for services rendered during fiscal year 2020 was $53,927. The value of elective RSU awards received by Messrs. 
Carter and Mihalik for services rendered during fiscal year 2020 were $17,961 and $35,966, respectively. Messrs. Pittard and Schmale 
and Ms. Saunders elected to receive all of their base annual fees in cash. The number of shares underlying each director’s RSU award is 
rounded down to the nearest whole share. 

2  Amounts included in the Stock Awards column represent the grant date fair value for non-elective RSU awards granted to all non-employee 
directors pursuant to the Director Compensation Policy. On December 10, 2019, each director other than Ms. Monteagudo received a non-
elective RSU award covering 359 shares of the Company’s common stock. Each RSU award granted on December 10, 2019 has a grant 
date fair value equal to the closing price of the Company’s common stock on that date in the amount of $194.76 per share multiplied by 
the number of shares underlying the RSU award. On June 15, 2020 Ms. Monteagudo received a non-elective RSU award covering 370 
shares of the Company’s common stock having a grant date fair value equal to the closing price of the Company’s common stock on that 
date in the amount of $189.05 per share multiplied by the number of shares underlying the RSU award.  The number of shares underlying 
each director’s RSU award is rounded down to the nearest whole share. Outstanding RSUs held by each director as of October 12, 2020 
are reported above in footnotes to the table under the heading, Security Ownership of Directors and Executive Officers. The RSUs vest 
immediately upon grant but are settled in stock only upon termination of service as a director. The RSUs provide for the payment of 
dividend equivalent compensation in amounts equal to dividends declared and paid on the Company’s common stock.   

3  Amounts  represent  charitable contributions  to  be  made  by the  Company  in  fiscal year  2021  as  designated  by non-employee  directors 

pursuant to the Company’s Director Contribution Fund.  

EQUITY HOLDING REQUIREMENT FOR DIRECTORS 

All RSU awards to non-employee directors, including both non-elective grants and RSU awards granted pursuant to the annual 
elections of the directors to receive RSUs in lieu of all or part of their base annual fee, provide for immediate vesting but will not 
be settled in shares of the Company’s common stock until termination of each director’s service as a director. The number of 
shares to be issued to each non-employee director upon termination of service is disclosed in the footnotes to the table under the 
heading, Security Ownership of Directors and Executive Officers. 

15 

 
  
 
 
 
 
 
 
 
 
 
 
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
 
  
  
  
STOCKHOLDER COMMUNICATIONS WITH BOARD OF DIRECTORS 

Stockholders  may  send  communications  to  the  Board  of  Directors  by  submitting  a  letter  addressed  to:  WD-40  Company, 
Corporate Secretary, 9715 Businesspark Avenue, San Diego, CA 92131.  

The Board of Directors has instructed the Corporate Secretary to forward such communications to the Board Chair. The Board 
of  Directors  has  also  instructed  the  Corporate  Secretary  to  review  such  correspondence  and,  at  the  Corporate  Secretary’s 
discretion, to not forward correspondence which is deemed of a commercial or frivolous nature or inappropriate for consideration 
by the Board of Directors. The Corporate Secretary may also forward the stockholder communication within the Company to 
another department to facilitate an appropriate response.  

COMMITTEES (membership as of October 12, 2020) 

s 

Director 
Daniel T. Carter 
Melissa Claassen 
Eric P. Etchart 
Graciela I. Monteagudo 
Trevor I. Mihalik 
David B. Pendarvis 
Daniel E. Pittard 
Gregory A. Sandfort 
Anne G. Saunders 
Neal E. Schmale 
Number of Meetings Held in Fiscal Year 2020   

Audit 
Chair 

✓ 
✓ 

✓ 

✓ 
✓ 
5 

CORPORATE GOVERNANCE COMMITTEE 
NOMINATION POLICIES AND PROCEDURES   

Corporate 
Governance 

Compensation 

✓ 

Chair 
✓ 
✓ 

✓ 

5 

✓ 

Chair 
✓ 
✓ 
3 

Finance 
✓ 
✓ 
✓ 

Chair 
✓ 

✓ 

✓ 
5 

The Corporate Governance Committee is comprised of Eric P. Etchart (Chair), Graciela I. Monteagudo, Trevor I. Mihalik and 
Daniel  E.  Pittard.  The  Corporate  Governance  Committee  also  functions  as  the  Company’s  nominating  committee  and  is 
comprised exclusively of independent directors as defined in the Nasdaq Rules. The Corporate Governance Committee met five 
times during the last fiscal year.  

The Corporate Governance Committee acts in conjunction with the Board of Directors to ensure that a regular evaluation is 
conducted of succession plans, performance, independence, and of the qualifications and integrity of the Board of Directors. The 
Corporate  Governance  Committee  also  reviews  the  applicable  skills  and  characteristics  required  of  nominees  for  election  as 
directors.  The  objective  is  to  balance  the  composition  of  the  Board  of  Directors  to  achieve  a  combination  of  individuals  of 
different backgrounds and experiences as describe more fully below. The Board of Directors has not established any specific 
diversity  criteria  for  the  selection  of  nominees  other  than  the  general  composition  criteria  noted  below.  The  Corporate 
Governance Committee also oversees an annual process of self-evaluation conducted by each committee of the Board and for 
the Board as a whole, which includes a board evaluation, individual self-evaluations and peer evaluations.  

In determining whether to recommend a director for re-election, the Corporate Governance Committee considers the director’s 
past attendance at meetings, results of evaluations and the director’s participation in and anticipated future contributions to the 
Board of Directors. A director who will have reached the age of 72 prior to the date of the next annual meeting of stockholders 
will be expected to retire from the Board. However, the Board may re-nominate any director for up to three additional years if 
relevant circumstances warrant continued service. 

The  Corporate  Governance  Committee  reviews  new  Board  of  Director  nominees  through  a  series  of  internal  discussions, 
reviewing  available  information,  and  interviewing  selected  candidates. Generally,  candidates  for  nomination to  the Board of 
Directors have been identified and compiled in a database through director networking resources and professional organizations 
or  suggested  by  individual  directors  or  employees.  The  Company  does  not  currently  employ  a  search  firm  or  third  party  in 
connection with seeking or evaluating candidates. 

The Corporate Governance Committee considers director recruitment and succession planning for the Board at each quarterly 
meeting. This review entails consideration of various factors that the Committee believes to be relevant to assurance that the 
Board  maintains  a  level  of  diversity  and  experience  that  is  appropriate  for  its  oversight  and  governance  responsibilities.    In 
addition  to  age  and  the  tenure  of  each  director  on  the  WD-40  Company  Board,  the  committee  considers  the  extent  of  each 

16 

 
  
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
  
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
   
   
   
   
 
 
 
  
 
 
director’s  experience  in  management  and  as  directors  on  other  public  company  boards,  if  applicable,  including  service  on 
committees and as committee or board chairs.  In addition to a baseline expectation that directors and director candidates will 
share WD-40 Company values and have demonstrated an ability to promote and sustain a strong corporate culture, the Board 
endeavors to assure that the mix of skills among existing directors is appropriate for the evolving business of the Company. The 
following list of specific skills are presently included among the areas of expertise and experience that the Committee believes 
will best serve the Company.  The list is updated from time to time and each director’s skills in these areas are graded on a scale 
to assess the level of competence in each area that is available to the Board as a whole. 

•  Financial Expertise 
•  Legal Expertise 
•  Organizational Development Expertise 
•  Compensation Design Expertise 
•  Consumer or Retail Market Expertise 
•  Business-to-Business Sales and Marketing Expertise 
•  Digital/Internet/E-Commerce Expertise 
•  Experience in Americas Markets and Cultures (Canada and Latin America) 
•  Experience in EMEA Markets and Cultures (Europe, India, Middle East and Africa) 
•  Experience in Asia-Pacific Markets and Cultures (Australia, China and other countries in the Asia region) 
• 
•  Logistics and Supply Chain Management Expertise 
•  Manufacturing Expertise 
• 
Innovation Expertise 
•  Mergers and Acquisitions Expertise 

IT or Cybersecurity Expertise 

The Corporate Governance Committee will consider director candidates recommended by security holders under the same criteria 
as  other  candidates  described  above.  Nominations  may  be  submitted  by  letter  addressed  to:  WD-40  Company  Corporate 
Governance Committee, Corporate Secretary, 9715 Businesspark Avenue, San Diego, California 92131. Nominations by security 
holders  must  be  submitted  in  accordance  with  the  requirements  of  the  Company’s  Bylaws,  including  submission  of  such 
nominations within the time required for submission of shareholder proposals as set forth below under the heading, Shareholder 
Proposals.  

AUDIT COMMITTEE 
RELATED PARTY TRANSACTIONS REVIEW AND OVERSIGHT 

The Audit Committee is comprised of Daniel T. Carter (Chair), Trevor I. Mihalik, Graciela I. Monteagudo, Daniel E. Pittard, 
Anne G. Saunders and Neal E. Schmale. Five meetings of the Audit Committee were held during the last fiscal year to review 
quarterly  financial  reports,  to  consider  the  annual  audit  and  other  audit  services,  to  review  the  audit  with  the  independent 
registered public accounting firm after its completion and to fulfill other responsibilities provided for in the Audit Committee’s 
Charter. The Board of Directors has determined that Mr. Carter is an “audit committee financial expert” as defined by regulations 
adopted by the Securities and Exchange Commission. Mr. Carter and each of the other members of the Audit Committee are 
independent directors as defined in the Nasdaq Rules. Each member of the Audit Committee also satisfies the requirements for 
service on the Audit Committee as set forth in Rule 5605(c)(2) of the Nasdaq Rules. 

The Audit Committee has responsibility for review and oversight of related party transactions for potential conflicts of interest. 
Related party transactions include any independent business dealings between the Company and related parties who consist of, 
or are related to, the Company’s executive officers, directors, director nominees and holders of more than 5% of the Company’s 
shares. Such transactions include business dealings with parties in which any related party has a material direct or indirect interest. 
The Audit Committee has adopted a written policy to provide for its review and oversight of related party transactions. Executive 
officers and directors are required to notify the Secretary of the Company of any proposed or existing related party transactions 
in which they have an interest. The Secretary and the Audit Committee also rely upon the Company’s disclosure controls and 
procedures  adopted  pursuant  to  Exchange  Act  rules  for  the  purpose  of  assuring  that  matters  requiring  disclosure,  including 
transactions that may involve a related party or may otherwise involve the potential for conflicts of interests, are brought to the 
attention of management and the Audit Committee on a timely basis. Certain related party transactions do not require Audit 
Committee review and approval. Such transactions are considered pre-approved. Pre-approved transactions include: 

• 

• 

compensation  arrangements  approved  by  the  Compensation  Committee  or  the  Board  of  Directors  and  expense 
reimbursements consistent with the Company’s expense reimbursement policy; 
transactions in which the related party’s interest is derived solely from the fact that he or she serves as a director of another 
corporation that is a party to the transaction;  

17 

 
 
 
 
 
  
 
• 

• 

transactions in which the related party’s interest is derived solely from his or her ownership (combined with the ownership 
interests of all other related parties) of not more than a 5% beneficial interest (but excluding any interest as a general partner 
of a partnership) in an entity that is a party to the transaction; and  
transactions available to all employees of the Company generally.  

If  a  related  party  transaction  is  proposed  or  if  an  existing  transaction  is  identified,  the  Audit  Committee  has  authority  to 
disapprove,  approve  or  ratify  the  transaction  and  to  impose  such  restrictions  or  other  limitations  on  the  transaction  as  the 
Committee  may  consider  necessary  to  best  assure  that  the  interests  of  the  Company  are  protected  and  that  the  related  party 
involved is not in a position to receive an improper benefit. In making such determination, the Audit Committee considers such 
factors as it deems appropriate, including without limitation (i) the benefits to the Company of the transaction; (ii) the commercial 
reasonableness of the terms of the transaction; (iii) the dollar value of the transaction and its materiality to the Company and to 
the related party; (iv) the nature and extent of the related party’s interest in the transaction; (v) if applicable, the impact of the 
transaction on a non-employee director’s independence; and (vi) the actual or apparent conflict of interest of the related party 
participating in the transaction.  

During the fiscal year ended August 31, 2020, there were no transactions required to be reported pursuant to the requirements 
of Item 404(a) of Regulation S-K under the Exchange Act that did not require review and approval by the Audit Committee.  

FINANCE COMMITTEE  

The Finance Committee is comprised of Trevor I. Mihalik (Chair), Daniel T. Carter, Melissa Claassen, Eric P. Etchart, David B. 
Pendarvis, Gregory A. Sandfort and Neal E. Schmale. Five meetings of the Finance Committee were held during the last fiscal 
year. The Finance Committee is appointed by the Board for the primary purpose of assisting the Board in overseeing financial 
matters  of  importance  to  the  Company,  including  matters  relating  to  acquisitions,  investment  policy,  capital  structure,  and 
dividend policy. The Finance Committee also reviews the Company’s annual and long-term financial strategies and objectives. 

COMPENSATION COMMITTEE  
COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION  

The Compensation Committee is comprised of Gregory A. Sandfort (Chair), Melissa Claassen, David B. Pendarvis, Anne G. 
Saunders and Neal E. Schmale, all of whom are independent directors as defined under the Nasdaq Rules. The Compensation 
Committee met three times during the last fiscal year. During the fiscal year ended August 31, 2020, there were no compensation 
committee  interlock  relationships  with  respect  to  members  of  the  Board  of  Directors  and  the  Compensation  Committee  as 
described in Item 407(e)(4)(iii) of Regulation S-K promulgated under the Exchange Act.  

INSIDER TRADING POLICY - PROHIBITED HEDGING TRANSACTIONS 

The Company maintains an insider trading policy, including transaction pre-approval requirements, applicable to its officers and 
directors required to report changes in beneficial ownership of the Company’s common stock under Section 16 of the Exchange 
Act  as  well  as  certain  other  employees  who  have  significant  management  or  financial  reporting  responsibilities  and  can  be 
expected to have access to material non-public information concerning the Company. The Company’s insider trading policy also 
requires pre-approval of all trading plans adopted pursuant to Rule 10b5-1 promulgated under the Exchange Act. To avoid the 
potential for abuse, the Company’s policy with respect to such trading plans is that, once adopted, trading plans are not subject 
to  change  or  cancellation.  Any  such  change  or  cancellation  of  an  approved  trading  plan  by  an  executive  officer,  director  or 
employee covered by the Company’s insider trading policy in violation of the policy will result in the Company’s refusal to 
approve future trading plan requests for that person. 

The  insider  trading  policy  also  includes  a  prohibition  on  certain  hedging  and  transactions  involving  the  potential  for  abuse. 
Pursuant to the insider trading policy, covered officers, directors and employees may not engage in the following transactions 
involving the Company’s publicly traded securities: 

•  Short sale transactions 
•  Transactions in publicly traded options or derivatives 
•  Hedging transactions 
•  Pledges or margin account borrowing 

18 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
ENVIRONMENTAL SOCIAL GOVERNANCE REPORT 

WD-40 Company believes that taking an integrated approach to environmental, social and governance (“ESG”) issues creates 
long-term stockholder value. 

The Company is committed to operating in a sustainable manner and being a responsible corporate citizen for the benefit of 
customers, end users, investors, tribe members, the environment and the communities in which we live and work.  

While the Company has for decades followed its values – the first and most important one being, “We value doing the right 
thing” – the Company has not formally catalogued its activities across environmental and social factors. 

In  fiscal  year  2018,  the  Company  established  a  cross-regional,  cross-functional  ESG  Project  Team  to  formally  address 
environmental  and  social  topics  in  order  to  provide  recommendations  to  management.  In  that  year,  the  ESG  Project  team 
completed  a  comprehensive  analysis  documenting  the  Company’s  many  activities  and  guiding  structures  that  fall  under  the 
umbrella of ESG topics.   

In fiscal year 2019, the ESG Project Team completed an ESG Materiality Assessment to identify best practices and to determine 
the  range of  importance  for ESG  topics  as  viewed by  all of  our  stakeholders. To  do so,  the  ESG Project  Team  engaged  the 
guidance of Sustainability Partners, led by Drs. Mary and Brian Nattrass, well-known and respected experts in sustainability 
programs for businesses, non-profits and governments. 

In fiscal year 2020, the ESG Project Team pursued the objectives of 1) completing a Life Cycle Assessment screening for the 
Company’s  flagship  product,  WD-40  Multi-Use  Product,  to  identify  the  largest  contributors  of  the  product’s  impact  on  the 
environment, and 2) completing the first ESG report for the Company.  

The Company’s inaugural ESG report has been published contemporaneously with the filing of this Proxy Statement and can be 
found at https://www.wd40company.com/our-company/corporate-responsibility/. 

19 

 
 
 
 
 
 
 
 
 
 
 
ITEM NO. 2 
ADVISORY VOTE TO APPROVE EXECUTIVE COMPENSATION 

In accordance with the requirements of Section 14A of the Exchange Act, the Company’s stockholders are being asked to cast 
an  advisory  vote  to  approve  the  compensation  of  the  Company’s  Named  Executive  Officers  (“NEOs”)  identified  in  the 
Compensation Discussion and Analysis section of this Proxy Statement. This vote is commonly referred to as a “Say-on-Pay” 
vote. 

At the Company’s 2017 Annual Meeting of Stockholders, the Company’s stockholders were asked, by a non-binding advisory 
vote, to express their preference as to the frequency of future Say-on-Pay votes and the Board of Directors recommended annual 
Say-on-Pay voting. The Company’s stockholders expressed a preference to have Say-on-Pay votes every year.  

The  following  resolution  will  be  presented  for  approval  by  the  Company’s  stockholders  at  the  2020  Annual  Meeting  of 
Stockholders: 

“RESOLVED, that the stockholders of WD-40 Company (the “Company”) hereby approve the compensation of the Company’s 
Named Executive Officers as disclosed in the Compensation Discussion and Analysis section of the Company’s proxy statement 
for the 2020 Annual Meeting of Stockholders and in the accompanying compensation tables and narrative disclosures.”  

The advisory vote to approve executive compensation is a non-binding vote on the compensation of the Company’s NEOs. This 
Proxy Statement contains a description of the compensation provided to the NEOs as required by Item 402 of Regulation S-K 
promulgated under the Exchange Act.  

Stockholders  are  encouraged  to  carefully  consider  the  Compensation  Discussion  and  Analysis,  accompanying  compensation 
tables and related narrative discussion in this Proxy Statement in considering this advisory vote. The Board of Directors believes 
that the compensation provided to the Company’s NEOs offers a competitive pay package with a proper balance of current and 
long-term incentives aligned with the interests of the Company’s stockholders.  

This is an advisory vote and will not affect compensation previously paid or awarded to the NEOs. While a vote disapproving 
the  NEOs’  executive  compensation  will  not  be  binding  on  the  Board  of  Directors  or  the  Compensation  Committee,  the 
Compensation Committee will consider the results of the advisory vote in making future executive compensation decisions. 

The affirmative vote of a majority of the shares present in person or represented by proxy and entitled to vote on the proposal at 
the Annual Meeting of Stockholders is required to approve this advisory vote on executive compensation.  

THE  BOARD  OF  DIRECTORS  UNANIMOUSLY  RECOMMENDS  THAT  STOCKHOLDERS  VOTE  “FOR” 
ADOPTION  OF  THE  PROPOSED  RESOLUTION  FOR  APPROVAL  OF  THE  COMPENSATION  OF  THE 
COMPANY’S NAMED EXECUTIVE OFFICERS. 

20 

 
 
  
 
  
 
 
 
  
 
 
 
COMPENSATION DISCUSSION AND ANALYSIS 

WD-40 Company’s Compensation Discussion and Analysis addresses the executive compensation philosophy and the processes 
and  decisions  of  the  Compensation  Committee  of  the  Company’s  Board  of  Directors  (the  “Committee”)  with  respect  to  the 
compensation of the Company’s Named Executive Officers (the “NEOs”). For fiscal year 2020, the Company’s NEOs were: 

Jay W. Rembolt, our Vice President, Finance, Treasurer and Chief Financial Officer (“CFO”);  
Steven A. Brass, our President and Chief Operating Officer; 

•  Garry O. Ridge, our Chief Executive Officer and Chairman of the Board (“CEO”);  
• 
• 
•  Richard T. Clampitt, our Vice President, General Counsel and Corporate Secretary; and 
• 

Patricia Q. Olsem, our Division President, Americas. 

EXECUTIVE SUMMARY OF EXECUTIVE COMPENSATION DECISIONS AND RESULTS 

The compensation structure for the NEOs is comprised of three elements: base salary, retention-related equity compensation and 
performance-related  cash  and  equity compensation.  Through  the  application of  these elements,  a significant  portion of NEO 
realized compensation is directly tied to Company performance measured by increased earnings and total stockholder return 
(“TSR”).  Performance-based compensation tied to earnings is based on earnings before interest, income taxes, depreciation (in 
operating departments) and amortization (“EBITDA”), not earnings per share. 

Retention-related equity compensation includes restricted stock unit (“RSU”) awards that vest over a period of three years after 
grant,  subject  to  earlier  vesting  upon  the  effective  date  of  retirement  under  certain  conditions.  Retention-related  equity 
compensation features are also reflected in our performance-based market share unit (“MSU”) awards that may be earned over 
a market return-based vesting period of three years, subject to pro-rata vesting at the end of the applicable measurement period 
in the event of earlier retirement under certain conditions. 

Performance-related compensation includes (i) an annual cash payment opportunity that is tied to current fiscal year financial 
results (“Incentive  Compensation”); (ii)  MSU  awards  that are  tied  to  a  measure  of  TSR; and (iii)  deferred  performance  unit 
(“DPU”) awards that are tied to current fiscal year financial results that exceed levels required for maximum payment of that 
portion of the cash Incentive Compensation opportunity that is tied to global EBITDA. 

For purposes of measuring performance based on the Company’s EBITDA, the Company uses EBITDA before deduction of the 
stock-based  compensation  expense  for  vested  DPU  awards,  if  any,  and  excluding  other  non-operating  income  and  expense 
amounts (“Adjusted EBITDA”). 

FISCAL YEAR 2020 SUPPLEMENTAL CASH COMPENSATION AWARD 

For fiscal year 2020, due to the extreme variability of the impact of the COVID-19 pandemic on the Company’s local market 
and regional results, and to recognize the outstanding cross-regional and cross-functional efforts that allowed the Company to 
manage its business successfully through the year, compensation for all employees, including the NEOs, was supplemented by 
a separate cash compensation award. Additional cash compensation was paid to each employee to the extent that the regular 
Incentive Compensation amount determined as described below under the heading,  Performance Incentive Program, did not 
provide a baseline level of compensation equal to 25% of the employee’s Incentive Compensation opportunity. The Company 
maintains transparent and well-defined compensation arrangements for all employees, including the NEOs. This unprecedented 
supplemental cash compensation award has been granted to recognize employee efforts in an extraordinary year in which the 
regular compensation arrangements resulted in differences in rewards that did not properly reflect the contributions all made to 
achieve the results of the company as a whole.   

The foregoing compensation structure elements are fully described later in this Compensation Discussion and Analysis.  

In  establishing  the  framework  for  overall  NEO  compensation  and  in  assessing  such  compensation  for  each  NEO  in  light  of 
individual and overall Company performance, the Committee considers actual and target levels of compensation with reference 
to both short-term and long-term performance periods as well as labor market data and peer group executive compensation. The 
Committee seeks to align individual NEO performance incentives with both short-term and long-term Company objectives. The 
Committee  assesses  the  effectiveness  of  the  established  framework  for  NEO  compensation  through  a  review  of  each  of  the 
principal elements of NEO compensation. The Committee considers measures of Company performance, specifically including 
regional and global measures based on the Company’s Adjusted EBITDA, and also relative Company performance as compared 
to an established peer group of companies and a comparable market index. Additionally, the Committee also considers the relative 
achievement of longer term strategic objectives as to which each NEO is accountable.  Information regarding NEO strategic 
objectives is provided in the Executive Officer Compensation Decisions section below under the heading, Base Salary: Process. 
The  Committee  believes  that  a  review  of  NEO  compensation  and  relative  company  performance  over  multi-year  periods 
demonstrates the effectiveness of the Company’s established framework for NEO compensation.  

21 

 
 
 
  
  
  
 
 
 
  
 
THREE YEAR PERFORMANCE-BASED COMPENSATION REVIEW 

For  fiscal  year  2020,  the  Company’s  overall  financial  performance  resulted  in  highly  variable  achievement  of  performance 
measure  goals  for  regional  Adjusted  EBITDA  under  the  Company’s  Incentive  Compensation  program  (the  “Performance 
Incentive  Program”)  as  described  below.  Depending  on  local  market  impacts  resulting  from  efforts  to  slow  the  spread  of 
COVID-19, most local market results for the Company were either quite strong or very poor. Due to this variability, a modest 
portion  of  the  first  level  performance  measure  goal  for  the  Americas  region  was  achieved,  a  small  portion  of  the  first  level 
performance goal for the EMEA region was achieved, and no portion of the first level performance goal for the Asia-Pacific 
region was achieved. As a result, a small portion of the first level goal for global Adjusted EBITDA was achieved and none of 
the second level goal for global Adjusted EBITDA was achieved. For fiscal year 2020, each of the NEOs identified for fiscal 
year 2020 other than Ms. Olsem earned Incentive Compensation equal to approximately 10% of their Incentive Compensation 
opportunity  and  Ms.  Olsem  earned  Incentive  Compensation  equal  to  approximately  35%  of  her  Incentive  Compensation 
opportunity. Due to the extreme variability of the impacts of the COVID-19 pandemic on the Company’s financial results across 
local markets and the regions, the Company awarded additional cash compensation to all employees, including the NEOs, who 
did not receive at least 25% of their Incentive Compensation opportunity. As a result, each of the NEOs other than Ms. Olsem 
(who received more than 25% of her Incentive Compensation opportunity) received a supplemental cash compensation award 
for fiscal year 2020 in an amount equal to approximately 15% of their Incentive Compensation opportunity. Amounts received 
by each of the NEOs for fiscal year 2020 as earned Incentive Compensation and for the supplemental cash compensation awards 
are set forth below under the headings, Performance Incentive Program and Supplemental Cash Compensation Award for Fiscal 
Year 2020, respectively. 

For fiscal year 2019, the Company’s overall financial performance resulted in partial achievement of performance measure goals 
for  regional  and  global  Adjusted  EBITDA  under  the  Company’s  Performance  Incentive  Program.  The  maximum  first  level 
performance measure goals for the EMEA and Asia-Pacific regions were achieved, but only a modest portion of the first level 
performance goal for the Americas region was achieved. Due to the strong performance of the EMEA and Asia-Pacific segments 
and modest achievement of goals for the Americas segment, the maximum first level goal for global Adjusted EBITDA was 
achieved and approximately 35.6% of the second level for global Adjusted EBITDA was achieved. As a result, for fiscal year 
2019, each of the NEOs other than Mr. Brass earned Incentive Compensation equal to 68% of their Incentive Compensation 
opportunity and Mr. Brass earned Incentive Compensation equal to 26% of his Incentive Compensation opportunity for fiscal 
year 2019. 

For fiscal year 2018, the Company’s overall financial performance resulted in partial achievement of performance measure goals 
for  regional  and  global  Adjusted  EBITDA  under  the  Company’s  Performance  Incentive  Program.  The  maximum  first  level 
performance measure goals for the Americas and Asia-Pacific regions were achieved, but no portion of the first level performance 
goal  for  the  EMEA  region  was  achieved.  Due  to  the  strong  performance  of  the  Americas  and  Asia-Pacific  segments,  the 
maximum first level goal for global Adjusted EBITDA was achieved and approximately  26.6% of the second level goal for 
global  Adjusted  EBITDA  was  achieved.  As  a  result,  for  fiscal  year  2018  each  of  the  NEOs  identified  for  fiscal  year  2018 
disclosures earned Incentive Compensation equal to 63% of their Incentive Compensation opportunity for fiscal year 2018.  

For the three fiscal years ended August 31, 2020, the TSR for the Company’s shares exceeded, by an absolute percentage point 
difference, the return for the Russell 2000 Index (the “Index”) by 79.2%. As a result, MSUs awarded to the NEOs in October 
2017 provided vested shares of the Company’s common stock to the NEOs at 200% of the target number of award shares.  

For the three fiscal years ended August 31, 2019, the TSR for the Company’s shares exceeded, by an absolute percentage point 
difference, the return for the Index by 22.4%. As a result, MSUs awarded to the NEOs in October 2016 provided vested shares 
of the Company’s common stock to the NEOs, other than Mr. Brass, at 200% of the target number of award shares. Mr. Brass 
earned 150% of the target number of award shares for the MSUs awarded to him in October 2016.  

For the three fiscal years ended August 31, 2018, the TSR for the Company’s shares exceeded, by an absolute percentage point 
difference, the return for the Index by 48.45%. As a result, MSUs awarded in October 2015 to the NEOs identified for fiscal year 
2018 disclosures provided vested shares of the Company’s common stock to those NEOs, other than Mr. Brass, at the maximum 
amount of 200% of the target number of award shares. Mr. Brass earned 150% of the target number of award shares for the 
MSUs awarded to him in October 2015.  

FISCAL YEAR 2020 COMPENSATION DECISIONS 

Compensation decisions for fiscal year 2020 were made in October 2019 based on individual and Company performance during 
fiscal year 2019 and a market survey conducted by the Committee’s compensation consultant. The position relative to the market 
median of total compensation for each of the NEOs for fiscal year 2020 is based on peer group and survey data which is discussed 
below under the heading, Overall Reasonableness of Compensation. 

22 

 
 
 
 
 
 
 
 
 
 
  
The following is a summary of the decisions made by the Committee for NEO compensation for fiscal year 2020:  

• 

For fiscal year 2020, base salaries for the NEOs other than Mr. Brass and Ms. Olsem were increased by 2.0%. The base 
salary for Mr. Brass was increased by 11.0% in October 2019, and the base salary for Ms. Olsem was increased by 12.5% 
in October 2019. Base salaries for the NEOs were assessed in relation to labor market information. For fiscal year 2020, 
consideration was given to the appropriate relative mix of salary, annual Incentive Compensation and equity awards. 

•  Annual Incentive Compensation is awarded to the NEOs under the Company’s Performance Incentive Compensation Plan 
as described below under the heading Performance Incentive Program. For purposes of the Performance Incentive Program, 
goals  for  regional  and  global  Adjusted  EBITDA  were  established  at  the  beginning  of  the  fiscal  year.  The  Company’s 
performance as measured against these goals is described in detail below. 

• 

• 

In  October  2019,  the  NEOs  received  annual  RSU  awards  providing  for  the  issuance  of  a  total  of  7,910  shares  of  the 
Company’s common stock to be earned by continued employment by the Company over a vesting period of three years, 
subject to earlier vesting upon the effective date of retirement under certain conditions1. These awards serve a retention 
purpose together with an incentive to maximize long term stockholder value through share price appreciation.  

In October 2019, the NEOs received MSU awards subject to performance vesting covering a target number of shares of the 
Company’s common stock equal to  7,910 shares. If the Company’s TSR over the three-year vesting period matches the 
median return for the Index, the target number of shares of the Company’s common stock would be issued to the NEOs. The 
actual number of shares to be issued to the NEOs will be from 0% to 200% of the target number of shares depending upon 
the Company’s TSR as compared to the return for the Index2. In October 2019, the NEOs received DPU awards that provided 
an opportunity to receive up to an aggregate maximum of 7,715 additional shares of the Company’s common stock upon 
termination of employment.  The DPU awards provided for vesting as of the end of fiscal year 2020 if the Company were 
to achieve a level of global Adjusted EBITDA for the fiscal year in excess of the maximum goal for global Adjusted EBITDA 
established for the Performance Incentive Program3. Since the Company’s global Adjusted EBITDA for fiscal year 2020 did 
not exceed the maximum goal for global EBITDA established for the Performance Incentive Program, the DPU awards for 
fiscal year 2020 did not vest and they have lapsed without value to the NEOs. 

•  RSU, MSU and DPU award amounts for fiscal year 2020 varied among the NEOs based on labor market compensation 
practices  specific  to  the  region  of  employment,  relative  achievement  of  individual  performance  measures  and  goals 
established for each NEO, as well as Company performance for fiscal year 2019 in areas over which each NEO had direct 
influence.  

•  The Company’s stockholders have provided advisory votes to approve executive compensation required by Section 14A of 
the Exchange Act (the “Say-on-Pay” votes) at the Company’s annual meeting of stockholders for fiscal years 2017, 2018 
and 2019. In each instance, at least 95% of the votes cast in the Say-on-Pay votes approved the compensation of the NEOs 
as disclosed in the Compensation Discussion and Analysis section of the Company’s Proxy Statements for those fiscal years 
and in the accompanying compensation tables and narrative disclosures. The Committee has considered the results of these 
advisory  Say-on-Pay  votes  in  its  decision-making  for  executive  compensation  of  the  NEOs  and  has  concluded  that  no 
significant changes in executive compensation decisions and policies are warranted.  

GOVERNANCE OF EXECUTIVE OFFICER COMPENSATION PROGRAM 

The purpose of the Committee is to establish and administer the compensation arrangements for our CEO and the other executive 
officers  of  the  Company,  including  the  other  NEOs,  on  behalf  of  the  Board  of  Directors.  The  Committee  is  responsible  for 
developing  the  Company’s  overall  executive  compensation  strategy,  with  support  from  management  and  the  Committee’s 
independent  compensation  consulting  firm.  For  fiscal  year  2020  compensation  decisions,  the  Committee’s  compensation 
consulting  firm  was  Board  Advisory,  LLC.  In  March  2020  the  Committee  selected  a  new  compensation  consulting  firm, 
ClearBridge  Compensation  Group,  LLC.  The  Committee  also  has  responsibilities  in  connection  with  administration  of  the 
Company’s equity compensation plans.  

The Committee operates pursuant to a Charter which outlines its responsibilities, including the Committee’s responsibilities with 
respect to performance reviews and approval of annual compensation arrangements for the Company’s executive officers. A 
copy of the Compensation Committee Charter can be found on WD-40 Company’s website at http://investor.wd40company.com 
within the “Corporate Governance” section.  

1 For a more complete description of the RSU Awards, refer to the Executive Officer Compensation Decisions section below under the heading, Restricted 
Stock Unit Awards. 
2 For a more complete description of the MSU Awards, refer to the Executive Officer Compensation Decisions section below under the heading, Market Share 
Unit Awards. 
3 For a more complete description of the DPU awards, refer to the Executive Officer Compensation Decisions section below under the heading, Deferred 
Performance Unit Awards. 

23 

 
 
 
 
 
 
                                                           
PROCESS FOR EVALUATING EXECUTIVE OFFICER PERFORMANCE AND COMPENSATION  

In  accordance  with  its  Charter,  the  Committee  works  with  the  Company’s  Human  Resources  function  in  carrying  out  its 
responsibilities.  The  Vice  President  of  Global  Organization  Development  is  management’s  liaison  with  the  Committee.  The 
Committee’s independent compensation consulting firm provides advice and information relating to executive compensation. 
For  fiscal  year  2020,  the  compensation  consulting  firm  assisted  the  Committee  in  the  evaluation  of  executive  base  salary, 
Incentive Compensation opportunities, equity incentive design and award levels, and the specific pay recommendation for our 
CEO.  The Committee’s compensation consulting firm reports directly to the Committee and provides no additional services for 
management.  

EXECUTIVE COMPENSATION PHILOSOPHY AND FRAMEWORK 

COMPENSATION OBJECTIVES  

The Company’s executive compensation program is designed to achieve five primary objectives:  

1.  Attract, motivate, reward and retain high performing executives;  
2.  Align the interests and compensation of executives with the value created for stockholders;  
3.  Create a sense of motivation among executives to achieve both short- and long-term Company objectives;  
4.  Create a direct, meaningful link between business and team performance and individual accomplishment and rewards; and  
5.  Ensure our compensation programs are appropriately competitive in the relevant labor markets.  

TARGET PAY POSITION/MIX OF PAY 

The Company’s compensation program consists primarily of base salary, annual cash incentives, and long-term oriented equity 
awards. Each of these components is discussed in greater detail in the Executive Officer Compensation Decisions section below. 
The Committee has established a target for executive officer total compensation (defined as base salary, plus target Incentive 
Compensation, plus the value of RSU and MSU equity awards) at the median market level of compensation for each position 
(details on the use of peer group and survey data to establish the median market level are provided below). Actual pay may vary, 
based  on  Company  and/or  individual  performance,  length  of  time  within  the  position,  and  anticipated  contribution.  The 
Committee does not adhere to specific guidelines regarding the percentage of total compensation that should be represented by 
each compensation component but monitors market competitiveness. A review of total compensation for each NEO relative to 
the  target  market  percentile  is  provided  in  the  Executive  Officer  Compensation  Decisions  section  below  under  the  heading, 
Overall Reasonableness of Compensation.   

The mix of pay for executive officers is intended to provide significant incentives to drive overall company performance and 
increased stockholder value. The mix of pay consists of Salary and All Other Compensation amounts as reported in the Summary 
Compensation Table below, maximum possible values for Stock Awards (RSUs, MSUs and DPUs) as reported in the table in 
footnote 1 to the Summary Compensation Table, and maximum possible Non-Equity Incentive Plan Compensation (Incentive 
Compensation) amounts as reported in the Grants of Plan-Based Awards table below. The sum total of these maximum possible 
compensation amounts for each NEO is referred to as the NEO’s “Total Compensation Opportunity.” For purposes of the charts 
below, the Total Compensation Opportunity for the CEO, and for all other NEOs in the aggregate, has been divided among 
elements  of  compensation  that  are  considered  at  risk  (MSUs,  tied  to  longer  term  relative  stockholder  return,  and  DPUs  and 
Incentive Compensation, tied to current fiscal year financial performance), and those elements that are not performance-based 
and not considered at risk (Salary, All Other Compensation and RSUs). Approximately 72% of the CEO’s Total Compensation 
Opportunity for fiscal year 2020 was at risk while approximately 62%, in the aggregate, of the Total Compensation Opportunity 
for fiscal year 2020 for all of the other NEOs was at risk. As reported in more detail below, for fiscal year 2020, each of the 
NEOs other than Ms. Olsem earned 25% of their maximum Incentive Compensation amounts (inclusive of the supplemental cash 
compensation award described above under the heading, Three Year Performance-Based Compensation Review, and Ms. Olsem 
earned  approximately  35%  of  her  maximum  Incentive  Compensation  amount,  and  each NEO  earned  maximum  MSU  award 
values (for the MSU award granted in October 2017), and no portion of their DPU awards.  

24 

 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
COMPENSATION BENCHMARKING  

For purposes of its fiscal year 2020 compensation decisions, the Committee examined the executive compensation practices of 
a  peer  group  of  seventeen  companies  to  assess  the  competitiveness  of  the  Company’s  executive  compensation.  Peer  group 
companies were selected from a list of U.S. headquartered companies having revenues and earnings reasonably comparable to 
the Company and doing business in the specialty chemical industry or within specific consumer products categories. In addition 
to the peer group data, the Committee considered general industry company survey data provided by Korn Ferry Hay Group, a 
global management consulting firm. These data sources are applied by the Committee to establish the market median level of 
compensation  for  each  executive  officer  position.  The  companies  used  in  the  peer  group  analysis  for  fiscal  year  2020 
compensation decisions were as follows: 

• 

• 

• 

• 

• 

• 

• 

• 

• 

American Vanguard Corporation 
Balchem Corporation 
Cambrex Corporation 
Chase Corporation 
Dorman Products 
Flotek Industries Inc. 
Hawkins, Inc. 
Ingevity Corporation 
Innophos Holdings, Inc. 

Innospec Inc. 
• 
•  Landec Corporation 
•  Prestige Healthcare, Inc 
•  Quaker Chemical Corporation 
•  Rayonier Advanced Materials, Inc. 
•  Sensient Technologies Corporation 
•  Stoneridge Inc. 
•  USANA Health Sciences, Inc. 

EXECUTIVE OFFICER COMPENSATION DECISIONS FOR FISCAL YEAR 2020 

BASE SALARY: PROCESS 

Base salaries for all executive officers, including the NEOs, are approved by the Committee effective for the beginning of each 
fiscal year. In setting base salaries, the Committee considers the salary range prepared by its compensation advisor based on each 
NEO’s job responsibilities and the market 50th percentile target pay position. Salary adjustments, if any, are based on factors 
such as individual performance, position, current pay relative to the market, future anticipated contribution and the Company-
wide  merit  increase  budget.  Assessment  of  individual  performance  follows  a  rigorous  evaluation  process,  including  self-
evaluation  and  the  establishment  of  annual  goals  for  each  executive  officer  and  an  assessment  of  the  achievement  thereof. 

25 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
Individual  performance  elements  considered  in  this  process  included  individual  and  Company  performance  goals  and 
achievements in such areas as growth, leadership, earnings and  governance for Mr. Ridge; governance and risk, compliance, 
forecasting and financial reporting for Mr. Rembolt; growth, leadership, innovation, brand development, earnings and customer 
relations for Mr. Brass; brand protection, corporate governance, legal services and risk management, and compliance for Mr. 
Clampitt; and business unit performance, teamwork, execution and growth for Ms. Olsem.   

BASE SALARY: FISCAL YEAR 2020 

In October 2019, the Committee reviewed the market competitiveness of executive officer base salaries relative to peer group 
market data presented by the Committee’s compensation advisor. Based on its review of the peer group market data and the 
general industry company survey data, the Committee approved a 2.0% increase in the CEO’s base salary for fiscal year 2020 
and increases in base salary ranging from 2.0% to 12.5% for the other NEOs. 

PERFORMANCE INCENTIVE PROGRAM 

The  Company  uses  its  Performance  Incentive  Program  to  tie  executive  officer  compensation  to  the  Company’s  financial 
performance.  All  Company  employees  participate  in  the  same  Performance  Incentive  Program  as  described  below.  The 
Performance  Incentive  Program  is offered  to  the  executive  officers pursuant  to  the WD-40  Company Performance  Incentive 
Compensation Plan most recently approved by the stockholders at the Company’s 2017 Annual Meeting of Stockholders.   

The Performance Incentive Program provides direct incentives to all Company employees, including executive officers, to affect 
regional financial performance and, for the Company as a whole, to promote sales at increasing levels of profitability. Specific 
performance measures tied to regional financial results are used in the Performance Incentive Program formulas as applied to 
each employee according to his or her particular area of responsibility.  

For  the NEOs,  Incentive  Compensation  opportunity  awards for  fiscal  year  2020  were  based on  pre-established  goals  for  the 
following corporate performance measures: (i) the Company’s Adjusted EBITDA computed for each of the Company’s relevant 
financial  reporting  segments  (“Regional  EBITDA”);  and  (ii) Adjusted  EBITDA  computed  on  a  consolidated  basis  (“Global 
EBITDA”).  The  calculations  of  attainment  of  these  performance  measures  for  the  NEOs  are  substantially  the  same  as  the 
calculations for all other employees for whom such performance measures were applicable. 

For purposes of computing the actual financial results to be measured against the goals established for the Regional EBITDA 
and Global EBITDA performance measures, the Company may exclude certain expenditures as approved by the Committee. For 
fiscal  year  2020,  the  Committee  approved  the  exclusion  of  certain  expenses  in  the  amount  of  approximately  $1,493,000 
associated with the Company’s investment in IT infrastructure.    

The Company’s Incentive Compensation Program, as applied to all of  its employees, is designed with the intent to fund the 
Incentive Compensation payout to all employees, including the NEOs, from increased earnings over the prior fiscal year. If the 
Company  does  not  realize  an  increase  in  Global  EBITDA  over  the  prior  year,  it  is  possible  that  Ms.  Olsem  will  earn  some 
Incentive Compensation because the performance measure for a portion of the Incentive Compensation opportunity payable to 
her is based on Regional EBITDA.  

Depending upon actual performance results, the Incentive Compensation opportunities for fiscal year 2020 range from 0% up to 
200% of base salary for Mr. Ridge, from 0% up to 100% of base salary for Mr. Rembolt, from 0% up to 160% of base salary for 
Mr. Brass, from 0% up to 90% of base salary for Mr. Clampitt, and from 0% up to 100% of base salary for Ms. Olsem. 

The maximum Incentive Compensation potential for employees under the Performance Incentive Program is referred to herein 
as the employee’s “Annual Opportunity.” For each of the NEOs, the Performance Incentive Program for fiscal year 2020 provided 
two performance measure levels (“Levels A and C”) for determination of earned Incentive Compensation; each level represented 
50% of the Annual Opportunity. The Performance Incentive Program is consistently applied for all employees of the Company 
except that there are three performance measure levels (“Levels A, B and C”) for all employees other than the NEOs and certain 
other executive officers and management employees. The maximum Incentive Compensation payout for Ms. Olsem required 
achievement of specified segment goals for Regional EBITDA (Level A) and Company performance that equaled the maximum 
goal amount for Global EBITDA as described below (Level C). For Messrs. Ridge, Rembolt, Brass and Clampitt (each of whom 
has  global  rather  than  regional  responsibilities),  the  maximum  Incentive  Compensation  payouts  required  achievement  of 
specified goals for Global EBITDA for each of Levels A and C.   

Only two of the three performance measure goals are applied for the NEOs and certain other executive officers and management 
employees  for  purposes  of  calculating  earned  Incentive  Compensation  in  order  to  provide  an  increased  incentive  to  those 
employees  to  achieve  the  maximum  level  of  Global  EBITDA  results  for  the  benefit  of  stockholders.    Level  B  performance 
measure goals for other employees are more directed to achievement of goals tied to areas over which they have more direct 

26 

 
 
 
 
  
  
 
 
 
 
 
 
influence.  For such other  employees,  Level  A represented  50% of  the  Annual Opportunity,  Level  B  represented 30%  of  the 
Annual Opportunity and Level C represented 20% of the Annual Opportunity.  

Target and maximum payout amounts for each of the NEOs for the fiscal year 2020 Performance Incentive Program are disclosed 
below in the table under the heading, Grants of Plan-Based Awards - Fiscal Year 2020. 

The following table sets forth the fiscal year 2020 Performance Incentive Program payout weightings and the minimum and 
maximum goals for the performance measures applicable to each of the NEOs.  The minimum and maximum Level A goals for 
Regional and Global EBITDA were based on earnings before deduction of any Incentive Compensation amounts.  The minimum 
and maximum Level C goals for Global EBITDA were based on earnings after deduction of an estimate of the maximum possible 
Incentive Compensation amounts for Levels A and B, but before deduction of Incentive Compensation amounts for Level C. 

Level 
A 
A 
C 

Performance Measure 

  Regional  EBITDA (Americas) 
  Global  EBITDA 
  Global  EBITDA 

Garry O. Ridge 
Jay W. Rembolt 
Steven A. Brass 
Richard T. Clampitt 
N/A 
50% 
50% 

Patricia Q. Olsem 
50% 
N/A 
50% 

Minimum Goal  
FY 2020 
($ thousands) 

Maximum Goal  
FY 2020 
($ thousands) 

 $            56,517  $            60,359 
 $            88,917  $          102,713 
 $            93,363  $          100,954 

The  following  table  sets  forth  the  actual  fiscal  year  2020  performance  results  and  percentage  achievement  for  each  of  the 
performance measures under the Performance Incentive Program formulas applicable to the NEOs. Actual earnings results for 
measurement against the Regional and Global EBITDA goals were adjusted to exclude (a) Incentive Compensation amounts 
consistent with the manner in which the minimum and maximum performance measure goals are determined as described with 
reference to the table above and (b) certain Company expenditures as approved by the Committee, as described above. 

Level 
A 
A 
C 

Performance Measure 

  Regional  EBITDA (Americas) 
  Global  EBITDA  
  Global  EBITDA 

Actual  
FY 2020 
($ thousands) 

  $                   59,200 
  $                   91,793 
  $                   86,519 

% Achievement 

69.8% 
20.8% 
0.0% 

Achievement  of  the  maximum  goals  for  Regional  EBITDA  and  Global  EBITDA  is  intended  to  be  attainable  through  the 
concerted efforts of all management teams working in their own regions and areas of responsibility and for the Company as a 
whole.  

Based on the Company’s fiscal year 2020 performance and the Committee’s certification of the relative attainment of each of the 
performance measures under the Performance Incentive Program, the payouts for our executive officers, including the NEOs, 
were calculated. On October 12, 2020, the Committee approved payment of the following Incentive Compensation amounts to 
the NEOs for fiscal year 2020 performance: 

Executive Officer 
Garry O. Ridge 

Jay W. Rembolt 

Steven A. Brass 
Richard T. Clampitt 

Patricia Q. Olsem 

Title 

  Chief Executive Officer and Chairman 

of the Board 

  Vice President, Finance, Treasurer  
  and Chief Financial Officer 
  President and Chief Operating Officer  
  Vice President, General Counsel 
  and Corporate Secretary 
  Division President, Americas 

FY 2020 
 Annual  
Opportunity 
 (As % of  
Base Salary) 
200% 

FY 2020 
Incentive 
Compensation 
Paid ($) 
  $          140,647 

100% 

  $            34,037 

160% 
90% 

  $            74,161 
  $            26,874 

100% 

  $          104,419 

FY 2020 
Actual Incentive 
Compensation 
 (As % of  
Opportunity) 

10% 

10% 

10% 
10% 

35% 

27 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
   
   
   
 
   
   
   
   
 
 
As an example of the operation of the Performance Incentive Program, Ms. Olsem’s Incentive Compensation payout for fiscal 
year 2020 was computed as follows:  

Incentive Compensation Annual Opportunity = 100% X Eligible Earnings ($299,091) = $299,091.  

• 
•  Level A (Regional EBITDA) = 50% of Annual Opportunity = $149,546.  

—  Level A Incentive Compensation = Level A Achievement (69.824%) X Level A Annual Opportunity = $104,419.  

•  Level C (Global EBITDA) = 50% of Annual Opportunity = $149,546.  

—  Level C Incentive Compensation = Level C Achievement (0%) X Level C Annual Opportunity = $0.  

Ms. Olsem’s aggregate Incentive Compensation payout was the sum of the payouts under Levels A and C of the Performance 
Incentive Program, or $104,419. 

SUPPLEMENTAL CASH COMPENSATION AWARD FOR FISCAL YEAR 2020 

As  discussed  above  under  the  headings,  Fiscal  Year  2020  Supplemental  Cash  Compensation  Award  and  Three  Year 
Performance-Based Compensation Review, the Company paid a supplemental cash award to all employees, including the NEOs, 
so  that  all  employees  received  at  least  25%  of  their  Incentive  Compensation  opportunity.    Accordingly,  the  following 
supplemental cash compensation amounts were awarded to the NEOs for fiscal year 2020: 

Executive Officer 
Garry O. Ridge 
Jay W. Rembolt 
Steven A. Brass 
Richard T. Clampitt 
Patricia Q. Olsem 

EQUITY COMPENSATION 

Supplemental Cash 
Compensation Amount 
$        196,718 
$          47,634 
$        103,727 
$          37,588 

 - 

Equity  compensation  is  a  critical  component  of  the  Company’s  efforts  to  attract  and  retain  executives  and  key  employees, 
encourage employee ownership in the Company, link pay with performance and align the interests of executive officers with 
those of stockholders. To provide appropriately directed incentives to our executive officers, the Committee has provided awards 
of time-vesting restricted stock unit (“RSU”) awards as well as performance-vesting market share unit (“MSU”) awards and 
deferred  performance  unit  (“DPU”)  awards.  Equity  awards  for  fiscal  year  2020  were  granted  to  the  NEOs  pursuant  to  the 
Company’s 2016 Stock Incentive Plan (the “Stock Incentive Plan”) approved by the stockholders at the 2016 Annual Meeting of 
Stockholders.  

The Company’s MSU awards are tied to a measure of total stockholder return (“TSR”) that is determined by reference to a change 
in the value of the Company’s common stock with reinvestment of dividends. In October 2019, the Committee granted primary 
equity allocations of RSU and MSU awards for fiscal year 2020. The authorized awards were divided equally between the two 
types  of  awards  for  each  NEO.  MSU  awards  provide  for  vesting  after  a  three-year  performance  vesting  period  based  on  a 
comparison of the Company’s TSR against the Russell 2000 Index (the “Index”) as described in more detail below. In addition 
to the RSU and MSU awards, the NEOs also received DPU awards in October 2019. As compared to the retention and long-term 
performance-based attributes of the RSU and MSU awards, the DPU awards provide a near-term incentive reward for achieving 
Global EBITDA results for the fiscal year in excess of the amount of Global EBITDA required for maximum payout of Incentive 
Compensation under Level C of the Performance Incentive Program as described above.  DPU awards provide for vesting at the 
end of the fiscal year for which they are granted. All RSU, MSU and DPU awards are subject to terms and conditions set forth 
in an applicable award agreement (the “Award Agreement”). 

The principal attributes and benefits of the RSU, MSU and DPU awards for executive officers are as follows:  

•  RSU awards provide for vesting in relatively equal portions over a period of three years from the grant date, subject to earlier 

vesting upon the effective date of retirement under certain conditions. 

•  MSU awards provide for performance-based vesting tied to the Company’s TSR over a performance measurement period 
of three fiscal years beginning with the fiscal year in which the awards are granted and ending on August 31st of the third 
year. 

•  DPU awards provide for performance-based vesting tied to the Company’s Global EBITDA achievement for the fiscal year 
in  which  the  awards  are  granted  in  excess  of  the  maximum  goal  for  Global  EBITDA  under  Level  C  of  the  Company’s 
Performance Incentive Program. 

28 

 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
•  RSU and MSU awards provide for the issuance of shares of the Company’s common stock upon vesting. 
•  Vested  DPU  awards  provide  for  the  issuance  of  shares  of  the  Company’s  common  stock  only  upon  termination  of 
employment.  Until issuance of the shares for vested DPU awards, the holders of the vested DPU awards are entitled to 
receive dividend equivalent payments with respect to their vested DPU awards, payable in cash as and when dividends are 
declared upon shares of the Company’s common stock. 

•  A mix of RSU, MSU and DPU awards is appropriate as compared to RSU awards alone or other equity awards, such as 
stock options, for the following reasons: i) MSU awards granted annually provide a more direct performance-based incentive 
aligned directly with longer term stockholder interests; ii) RSU awards have a greater perceived value to recipients than 
stock options; iii) DPU awards offer a reward for exceeding the highest goal for near-term financial results for the Company; 
iv) RSU, MSU and DPU awards have a less dilutive impact on a share count basis than stock options; and v) the issuance of 
shares of the Company’s common stock upon vesting of RSUs and MSUs, and the deferred issuance of shares following 
vesting of DPU awards encourages long-term stock ownership, promotes retention objectives and facilitates the achievement 
of the Company’s stock ownership guidelines (as described below in the Other Compensation Policies section, under the 
heading, Executive Officer Stock Ownership Guidelines).  

The Board recognizes the potentially dilutive impact of equity awards. The Company’s equity award practices are designed to 
balance the impact of dilution and the Company’s need to remain competitive by recruiting, retaining and providing incentives 
for high-performing employees.  

Restricted Stock Unit Awards 

RSU awards provide for the issuance of shares of the Company’s common stock to the award recipient upon vesting provided 
that the recipient remains employed with the Company through each vesting date except as noted below with respect to vesting 
upon  retirement.  Shares  of  the  Company’s  common  stock  equal  to  the  portion  of  the  RSU  award  that  has  vested  are  issued 
promptly upon the vesting date. RSU awards provide for vesting over a period of three years from the grant date. 34% of the 
RSU award will vest on the first vesting date and 33% of the RSU award will vest on each of the second and third vesting dates. 
The  vesting  date  each  year  is  the  third  business  day  following  the  Company’s  public  release  of  its  annual  earnings  for  the 
preceding fiscal year, but not later than November 15 of the vesting year.  

RSU Award Agreements provide that, for RSU award recipients who retire from the Company after reaching age 65, or for RSU 
award recipients who retire from the Company after reaching age 55 and have been employed by the Company for at least 10 
years, all RSUs will be vested upon the effective date of retirement and shares will be issued within 30 days after the effective 
date of retirement, except for executive officers whose RSU shares will be issued 6 months after the effective date of retirement.  

Payment  of  required  withholding  taxes  due  with  respect  to  the  vesting  of  the  RSU  awards,  if  any,  will  be  covered  through 
withholding of shares by the Company. The Company will issue a net number of shares to the recipient for a vested RSU award 
after withholding shares having a value as of the vesting date, or as of the date of issuance in the case of the issuance of RSU 
shares following retirement, equal to the required tax withholding obligation. 

Market Share Unit Awards 

MSU awards provide for performance-based vesting over a performance measurement period of three fiscal years commencing 
with the fiscal year in which the MSU awards are granted (the “Measurement Period”). Except as noted below with respect to 
vesting upon retirement, the recipient must remain employed with the Company for vesting purposes until the date on which the 
Committee certifies achievement of the requisite performance provided for in the MSU Award Agreement. A number of shares 
of the Company’s common stock equal to an “Applicable Percentage” of the “Target Number” of shares covered by the MSU 
awards to the NEOs will be issued as of the “Settlement Date.” The Applicable Percentage is determined by reference to the 
performance vesting provisions of the MSU Award Agreements as described below. The Settlement Date for an MSU award is 
the third business day following the Company’s public release of its annual earnings for the third fiscal year of the Measurement 
Period.  

MSU Award Agreements provide for monthly pro-rata vesting of MSUs as of the end of the Measurement Period in the event of 
the  earlier  termination  of  the  award  recipient’s  employment  due  to  death,  disability,  or  retirement  after  reaching  age  65,  or 
retirement after reaching age 55 with at least 10 years of employment with the Company. For purposes of calculating the number 
of MSUs vested and the corresponding number of shares to be issued as of the Settlement Date, the Target Number of shares 
covered by the MSU awards will be adjusted according to the pro-rata portion of the Measurement Period that has elapsed as of 
the effective date of termination of employment. The Committee may also exercise its discretion to provide for monthly pro-rata 
vesting of MSUs awarded to a recipient who resigns or is terminated by the Company for reasons other than good cause.  

Payment of required withholding taxes due with respect to the settlement of an MSU award, if any, will be covered through 
withholding of shares by the Company. The Company will issue a net number of shares to the recipient for a vested MSU award 
after withholding shares having a value as of the Settlement Date equal to the required tax withholding obligation. 

29 

 
 
 
  
 
 
 
  
 
 
The performance vesting provisions of MSU awards are based on relative TSR for the Company over the Measurement Period 
as compared to the total return (“Return”) for the Index as reported for total return (with dividends reinvested), as published by 
Russell Investments. For purposes of computing the relative TSR for the Company as compared to the Return for the Index, 
dividends paid with respect to the Shares will be treated as having been reinvested as of the ex-dividend date for each declared 
dividend.  

The  Applicable  Percentage  of  the  Target  Number  of  shares  will  be  determined  for  each  of  the  NEOs  based  on  the  absolute 
percentage point difference between the TSR for the Company as compared to the Return for the Index (the “Relative TSR”) as 
set forth in the table below:  

Relative TSR 
(absolute percentage point difference) 
> 20% 
   20% 
   15% 
   10% 
   5% 
Equal 
   -5% 
  -10% 
>-10% 

Applicable Percentage 
200%* 
200%* 
175%* 
150% 
125% 
100% 
  75%  
  50%  
    0%  

*  The MSU award granted to Ms. Olsem in fiscal year 2019 provides for a maximum Applicable Percentage of the Target 
Number of shares of 150% if the Relative TSR is 10% or greater. Otherwise, the Applicable Percentage for the MSU awards 
granted to Ms. Olsem will be calculated in the same manner as for the other NEOs. 

The Applicable Percentage will be determined on a straight-line sliding scale from the minimum 50% Applicable Percentage 
achievement level to the maximum 200% Applicable Percentage achievement level (150% for Ms. Olsem for the MSU award 
granted in fiscal year 2019). For purposes of determining the TSR for the Company and the Return for the Index, the beginning 
and ending values for each measure will be determined on an average basis over a period of all market trading days within the 
ninety (90) calendar days prior to the beginning of the fiscal year for the beginning of the Measurement Period and over a period 
of all market trading days within the ninety (90) calendar days prior to the end of the third fiscal year of the Measurement Period. 
For purposes of determining relative achievement, actual results are to be rounded to the nearest tenth of one percent and rounded 
up from the midpoint. The number of MSU Shares to be issued on the Settlement Date is to be rounded to the nearest whole 
share and rounded upward from the midpoint.   

In the event of a Change in Control (as defined in the Stock Incentive Plan), the Measurement Period will end as of the effective 
date of the Change in Control and the ending values for calculating the TSR for the Company and the Return for the Index will 
be determined based on the closing price of the Company’s common stock and the value of the Index, respectively, immediately 
prior to the effective date of the Change in Control. The Applicable Percentage will be applied to a proportionate amount of the 
Target Number  of  MSUs based on  the portion of  the  Measurement  Period  elapsed  as  of  the  effective date  of  the  Change  in 
Control. The recipient NEO will receive RSUs for the portion of the Target Number of MSUs to which the Applicable Percentage 
is not applied. Those RSUs will time vest, subject to rights under the NEO’s Change of Control Severance Agreement, as of the 
Settlement Date. 

Deferred Performance Unit Awards 

DPU awards provide for performance-based vesting over a performance measurement period of the fiscal year in which the DPU 
awards are granted (the “Measurement Year”). The DPU awards provide for vesting of a number of DPUs equal to an “Applicable 
Percentage” of the “Maximum Number” of DPUs awarded to the NEOs following conclusion of the Measurement Year (“Vested 
DPUs”). Except as noted below with respect to vesting upon retirement, the recipient must remain employed with the Company 
for vesting purposes until August 31 of the Measurement Year. Except as noted below as to non-residents of the United States, 
the Vested DPUs must be held until termination of employment. Following termination of employment, each Vested DPU will 
be settled by issuance of one share of the Company’s common stock (a “DPU Share”). The Maximum Number of DPUs refers 
to the maximum number of DPU Shares that may be issued with respect to a DPU award upon full achievement of the applicable 
performance  goal  as  described  below.  The  Applicable  Percentage  is  determined  by  reference  to  the  performance  vesting 
provisions  of  the  DPU  Award  Agreement  as  described  below.  For  NEOs  who  are  not  residents  of  the  United  States,  the 
Compensation Committee has discretion to either defer settlement of each Vested DPU by issuance of a DPU Share following 
termination of employment or settle each Vested DPU in cash by immediate payment of an amount equal to the closing price of 

30 

 
 
 
  
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
  
   
 
 
 
  
one share of the Company’s common stock as of the date of the Compensation Committee’s certification of achievement of the 
performance measure applied in determination of the Applicable Percentage. 

Each Vested DPU that is not settled in cash will include the right to receive a dividend equivalent payment in an amount equal 
to the dividends declared with respect to the Company’s common stock for each Vested DPU. Such dividend equivalent payments 
are to be paid in cash as ordinary compensation income as and when common stock dividends are paid by the Company, provided, 
however, that the Company may elect to accumulate such dividend equivalent payments for later payment not less often than 
annually. 

DPU Award Agreements provide for monthly pro-rata vesting of DPUs as of the end of the Measurement Year in the event of 
the  earlier  termination  of  the  award  recipient’s  employment  due  to  death,  disability,  or  retirement  after  reaching  age  65,  or 
retirement after reaching age 55 with at least 10 years of employment with the Company. For purposes of calculating the number 
of Vested DPUs earned, the Maximum Number of shares covered by the DPU awards will be adjusted according to the pro-rata 
portion of the Measurement Year that has elapsed as of the effective date of termination of employment.  

Vested DPUs not otherwise settled in cash will be settled by issuance of the DPU Shares as of 6 months following termination 
of employment (the “Settlement Date”). Payment of required withholding taxes due with respect to the settlement of a Vested 
DPU award, if any, will be covered through withholding of shares by the Company. The Company will issue a net number of 
shares to the recipient for a Vested DPU award after withholding shares having a value as of the Settlement Date equal to the 
required tax withholding obligation. 

The performance vesting provisions of the DPUs are based on relative achievement within an established performance measure 
range of the Company’s EBITDA (before deduction of the stock-based compensation expense for the Vested DPUs and excluding 
other non-operating income and expense amounts (“Adjusted Global EBITDA”) for the Measurement Year.  

For fiscal year 2020, the performance vesting provisions for the DPUs were established as set forth in the table below: 

Adjusted Global EBITDA1 

  > $101,109,000 
   $101,109,000 
     $96,284,000 
  <   $96,284,000 

     $96,030,000* 

       *      Implied zero percentage achievement level. 

Applicable Percentage 
100% 
100% 
5% 
0% 
0% 

1 

The calculation of Adjusted Global EBITDA for purposes of the performance vesting provisions of the DPUs accounts for full payment 
of all Incentive Compensation earned for the fiscal year.  

The Applicable Percentage will be determined on a straight-line sliding scale from the implied zero percentage achievement level 
to the maximum 100% Applicable Percentage achievement level, but the Applicable Percentage shall not be less than 5%. For 
purposes of determining the Applicable Percentage, the calculated percentage is to be rounded to the nearest tenth of one percent 
and rounded upward from the midpoint. The number of Vested DPUs is to be rounded to the nearest whole unit and rounded 
upward from the midpoint. 

EQUITY AWARDS – FISCAL YEAR 2020 

For fiscal year 2020, equity awards to our executive officers were granted to satisfy goals for executive officer retention, to 
provide incentives for current and future performance, and to meet objectives for overall levels of compensation and pay mix. 
RSU, MSU and DPU awards were granted to the NEOs by the Committee in October 2019. All of the equity awards are set forth 
below in the table under the heading, Grants of Plan-Based Awards - Fiscal Year 2020. In establishing award levels for the NEOs 
for fiscal year 2020, the Committee placed emphasis on long-term retention goals and desired incentives for current and future 
contributions. The RSU and MSU awards to our CEO were, consistent with past practice, larger than the awards to the other 
NEOs in recognition of his higher level of responsibility for overall Company performance and based upon market data that 
supports a higher level of equity compensation for our CEO. The specific RSU award amounts and Target Number of shares 
covered  by  MSU  awards  were  determined  for  each  NEO  based  on  an  assessment  of  the  NEO’s  achievement  of  individual 
performance goals as well as Company performance for fiscal year 2019 in areas over which the NEO had particular influence. 
The DPU award amounts were established by reference to each NEO’s Incentive Compensation opportunity amount based on 
fiscal year 2019 base salary amounts and fiscal year 2020 maximum percentage opportunity for Incentive Compensation – the 
share equivalent value of the DPUs awarded to each NEO as of the date of grant equals 50% of the NEO’s maximum Incentive 
Compensation opportunity amount.  

31 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
Market Share Unit Award Vesting for Three Fiscal Year Performance Achievement 

On October 12, 2020, the Committee certified achievement of the performance measure applicable to MSU awards granted to 
the NEOs in October 2017. The Committee certified the Company’s relative TSR as compared to the Return for the Index for 
the performance Measurement Period ended August 31, 2020 for purposes of calculating the vested number of shares of the 
Company’s common stock for those MSU awards.  The relative TSR as compared to the Return for the Index (as an absolute 
percentage point difference) over the three fiscal year Measurement Period ending August 31, 2020 was 79.2%. As a result, 
based  on  the  table  above  in  the  description  of  the  MSU  awards,  the  Applicable  Percentage  of  the  Target  Number  of  shares 
underlying the MSU awards granted in October 2017 was 200% for each of the NEOs other than Ms. Olsem, and 150% for Ms. 
Olsem. 

The following table sets forth the Target Number and vested number of shares underlying the MSU awards granted to each NEO 
in October 2017: 

Executive Officer 
Garry O. Ridge 
Jay W. Rembolt 
Steven A. Brass 
Richard T. Clampitt 
Patricia Q. Olsem 

Target Number 

Vested Shares 

4,434  
798  
864  
665  
345  

 8,868 
 1,596 
 1,728 
 1,330 
 518 

Deferred Performance Unit Award Vesting for Fiscal Year 2020 Performance Achievement  

DPU  awards granted  to  the NEOs for fiscal  year  2020  lapsed without value  to  the NEOs.  Vesting of  the DPUs would have 
required a level of Adjusted Global EBITDA equal to or greater than $96,284,000 (the minimum Adjusted Global EBITDA goal 
for DPU vesting as set forth in the table on the preceding page). Since the actual Adjusted Global EBITDA for fiscal year 2019 
was less than $96,284,000, the DPUs did not vest and they have lapsed. 

BENEFITS AND PERQUISITES  

As  is  the  case  with  most  Company  employees,  the  NEOs  are  provided  with  standard  health  and  welfare  benefits,  and  the 
opportunity  to  participate  in  the  WD-40  Company  Profit  Sharing/401(k)  Plan  (the  “Plan”).  The  Plan  serves  to  provide  our 
executive officers, including the eligible NEOs, with tax-advantaged retirement savings as an additional component of overall 
compensation. Employees have the right to invest the Company’s contributions to the Plan in shares of the Company’s common 
stock as an alternative to other investment choices available under the Plan.  

The  Company maintains  individual  Supplemental  Death Benefit  Plan  agreements  for both  Mr. Ridge  and Mr.  Rembolt.  The 
Company’s  Supplemental  Death  Benefit  Plan  agreement  obligations  are  funded  by  life  insurance  policies  owned  by  the 
Company.  

The  Company  also  provides  leased  vehicles  or  a  vehicle  allowance  to  its  executive  officers.  The  costs  associated  with  the 
perquisites and other personal benefits provided to the NEOs are included in the Summary Compensation Table below and they 
are separately identified for fiscal year 2020 in the footnote disclosure of such perquisites and other personal benefits included 
with the Summary Compensation Table.  

The Committee considers the cost of the foregoing health and welfare benefits and perquisites in connection with its approval of 
the total compensation for each of our NEOs. All such costs are considered appropriate in support of the Committee’s objective 
of attracting and retaining high quality executive officers because they are common forms of compensation for senior executives 
and are expected by such executives when they consider competing compensation packages.  

POST-EMPLOYMENT OBLIGATIONS  

The Company has change of control severance agreements with each of the NEOs. The specific terms of the agreements are 
described in detail below under the heading, Change of Control Severance Agreements. In establishing the terms and conditions 
for the change of control severance agreements consideration was given to possible inclusion of severance compensation to be 
paid to the executive officers in the event of their termination of employment without cause (or for good reason) without regard 
to the existence of a change of control of the Company. No such provisions were included and severance compensation is payable 
only following  a  termination of  employment  without  “cause” or  for  “good reason”  within  two  years following a  “change  of 
control” of the Company (as the quoted terms are defined in the severance agreements).  

32 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
The  Committee  believes  that  the  change  of  control  severance  agreements  help  ensure  the  best  interests  of  stockholders  by 
fostering continuous employment of key management personnel. As is the case in many public companies, the possibility of an 
unsolicited change of control exists. The uncertainty among management that can arise from a possible change of control can 
result in the untimely departure or distraction of key executive officers. Reasonable change of control severance agreements 
reinforce continued attention and dedication of executive officers to their assigned duties and support the Committee’s objective 
of retaining high quality executives. 

OVERALL REASONABLENESS OF COMPENSATION 

The Committee believes that the Company is achieving its compensation objectives and rewards executive officers for driving 
operational success and stockholder value creation. Based on reviews of tally sheets and a “pay-for-performance” analysis by 
the Committee, and in light of the Company’s compensation objectives, the Committee and the Board of Directors believe that 
the  pay  mix  and  target  pay  position  relative  to  market  for  each  of  the  NEOs  are  reasonable  and  appropriate.  The  “pay-for-
performance” analysis includes a review of the individual components of executive officer compensation that are tied to Company 
performance, as measured by identified financial performance metrics as well as the price of the Company’s common stock. In 
particular,  the  Committee  reviews  executive  officer  Incentive  Compensation  to  determine  whether  it  appropriately  rewards 
achievement  of  specific  financial  performance  goals  and  does  not  otherwise  provide  rewards  in  the  absence  of  reasonable 
measures of individual and Company success. Similarly, with respect to equity awards, the Committee considers the effectiveness 
of such awards in providing a reasonable incentive to the executive officers to increase profits (as measured by Regional and 
Global EBITDA) and total stockholder return without inappropriately rewarding the executive officers if performance targets are 
not achieved over the long term.  

The following table sets forth the total compensation for each of our NEOs (based on cash compensation received as base salary 
and earned Incentive Compensation, plus the value of equity awards (other than the DPUs) at their date of grant per share values) 
for fiscal year 2020, together with the relative position to market mid-point with 100% equaling market median for each NEO: 

Executive Officer 
Garry O. Ridge 
Jay W. Rembolt 
Steven A. Brass 
Richard T. Clampitt 
Patricia Q. Olsem 

Base Salary 

Other  
Earned 
Compensation1 

Value of 
Stock Awards2 

Total 
Compensation 

  $        675,240    $          337,365    $     1,599,630    $     2,612,235   
  $        327,011    $            81,671    $        299,814    $        708,496   
  $        446,422    $          177,888    $        649,908    $     1,274,218   
  $        286,716    $            64,462    $        229,795    $        580,973   
  $        300,375    $          104,419    $        259,963    $        664,757   

Present Value of Total 
Compensation 
Received as a 
Percentage of Market 
Median 

83%  
89%  
84%  
76%  
80%  

1  Other Earned Compensation includes earned Incentive Compensation plus the supplemental cash compensation awards granted to NEOs 

as described above under the heading, Supplemental Cash Compensation Award for Fiscal Year 2020. 

2 

For purposes of comparing total compensation for fiscal year 2020 to market median compensation levels for each NEO, the Committee 
included the Value of Stock Awards (RSUs and MSUs) based on the closing price of the Company’s common stock on the grant date for 
those awards.  The October 7, 2019 grant date closing price was $186.22.  MSUs are valued based on the target number of shares of the 
Company’s common stock to be issued upon achievement of the applicable performance measure.  Information concerning all of the Stock 
Awards (including DPUs) for fiscal year 2020 is set forth below in the table under the heading, Grants of Plan-Based Awards - Fiscal 
Year 2020.   

For fiscal year 2020, total compensation for our NEOs was assessed by the Committee’s compensation consulting firm as part 
of the process for executive compensation decision-making for fiscal year 2021. As noted in the table above, total compensation 
for  the  NEOs  ranged  from  72%  to  85%  of  the  market  median  compensation  level  for  each  position  as  determined  by  the 
Committee’s  compensation  consulting  firm.  The  levels  of  compensation  are  considered  by  the  Committee  to  be  under,  but 
appropriately  in  line  with,  target  compensation  levels  for  the  NEOs  in  a  year  in  which  the  Company’s  performance  was 
considered by the Committee to be reasonably strong under circumstances of widespread global economic disruption brought on 
by  the  global  COVID-19  pandemic.  These  market  position  comparisons  are  based  on  an  analysis  from  the  Committee’s 
compensation consultant that incorporates peer group proxy analysis and general industry survey data for current NEO roles. 

OTHER COMPENSATION POLICIES 

EXCHANGE ACT RULE 10b5-1 TRADING PLANS AND INSIDER TRADING GUIDELINES  

A  description  of  the  Company’s  insider  trading  policies  applicable  to  our  executive  officers  is  included  above  in  this  Proxy 
Statement under the heading, Insider Trading Policy – Prohibited Hedging Transactions.  

33 

 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
   
 
 
 
 
 
 
 
 
   
   
   
   
   
 
  
 
  
 
EXECUTIVE OFFICER STOCK OWNERSHIP GUIDELINES 

The Board of Directors has approved guidelines for executive officer ownership of the Company’s common stock. The guidelines 
specify that each executive officer will be expected to attain, within a period of five years from the later of the date of election 
of the executive officer or the date of adoption of the guidelines, and to maintain thereafter, equity ownership in the Company 
valued at not less than one times his or her current base salary for executive officers other than our CEO and CFO, two times the 
current base salary for our CFO, and five times the current base salary for our CEO. Valuation for purposes of the guidelines is 
to be determined at the higher of cost or current fair market value for shares of the Company’s common stock held outright and 
shares underlying vested RSUs, MSUs and DPUs then held.  

The Board of Directors believes that the stock ownership guidelines serve to improve alignment of the interests of our executive 
officers and the Company’s stockholders. At the present time, all NEOs have exceeded the expected level of stock ownership.  

As noted above under the heading Equity Compensation, the NEOs receive both time-vesting RSU awards and performance-
based vesting MSU and DPU awards. As the RSU and MSU awards vest, shares of the Company’s common stock are issued to 
the NEOs and these shares may then be sold or retained, subject to the stock ownership guidelines described above. Vested DPU 
awards provide for deferred issuance of shares to the NEOs upon termination of employment.  Outstanding unvested RSU and 
MSU awards held as of August 31, 2020 by the NEOs are set forth in the table below under the heading, Outstanding Equity 
Awards at 2020 Fiscal Year End. All NEOs hold Vested DPUs and Mr. Ridge holds vested RSU awards that must be retained 
until termination of employment as noted above in the footnotes to the tables under the heading, Security Ownership of Directors 
and Executive Officers.   

TAX CONSIDERATIONS  

Section 162(m) of the Internal Revenue Code of 1986 (the “Code”) limits the deductibility of compensation payable in any tax 
year to certain covered executive officers. Section 162(m) of the Code generally provides that a company covered by the statute 
cannot deduct compensation paid to its most highly paid executive officers to the extent that such compensation exceeds $1 
million per officer per taxable year. Under the law prior to the passage of the legislation known as the Tax Cuts and Jobs Act 
(the “Act”) compensation that is “performance-based” within the meaning of the Code did not count toward the $1 million limit. 
The performance-based compensation exception to the deductibility limit was repealed by the Act.  However, under a transition 
rule provided for in the Act, the value of vested shares under MSU awards granted prior to November 2, 2017 is still expected to 
qualify for deductibility under the performance-based compensation exception.  

While the Compensation Committee  will always seek to maximize the deductibility of compensation paid to the Company’s 
executive officers, the Committee provides total compensation to the executive officers in line with competitive practice, the 
Company’s  compensation  philosophy,  and  the  interests  of  stockholders.  Therefore,  the  Company  presently  pays  some 
compensation to its executive officers that may not be deductible under Section 162(m) and it is anticipated that the Company 
will continue to do so.  

ACCOUNTING CONSIDERATIONS  

We follow Financial Accounting Standards Board Accounting Standards Codification Topic 718 (“ASC Topic 718”) for our 
stock-based compensation awards. ASC Topic 718 requires companies to measure the compensation expense for all share-
based payment awards made to employees and directors, including restricted stock awards and performance-based awards, 
based on the grant date fair value of these awards. Depending upon the type of performance conditions applicable to 
performance-based awards, ASC Topic 718 may require the recording of compensation expense over the service period for the 
award (usually, the vesting period) based on the grant date value (such as for our MSUs) or compensation expense may be 
recorded based on the expected probability of vesting over the vesting period, subject to adjustment as such probability may 
vary from period to period (such as for our DPUs). This calculation is performed for accounting purposes and amounts reported 
in the compensation tables below are based on the compensation expense expected to be recorded over the vesting periods for 
the awards, determined as of the grant date for the awards. In the case of our MSUs, the grant date values fix the compensation 
expense to be recorded over the vesting period. These amounts are reported in the tables below even though our executive 
officers may realize more or less value from their MSU awards depending upon the actual level of achievement of the 
applicable performance measure. In the case of our DPUs, no value is included in the Summary Compensation Table or in the 
table under the heading, Grants of Plan-Based Awards – Fiscal Year 2020, because ASC Topic 718 requires that we assess the 
probability of vesting of the DPUs as of the grant date. As of the grant date, we did not consider it probable that the DPUs 
would become vested even though it was possible that our executive officers would receive Vested DPUs as of the end of the 
fiscal year 

34 

 
  
 
 
  
 
 
 
 
 
 
COMPENSATION COMMITTEE REPORT 

The Compensation Committee of WD-40 Company’s Board of Directors has reviewed and discussed with management of the 
Company the Compensation Discussion and Analysis included in this  Proxy Statement and the Company’s annual report on 
Form 10-K for the year ended August 31, 2020, and, based upon that review and discussion, recommended to the board that it 
be so included.  

Compensation Committee  
Gregory A. Sandfort (Chair) 
Melissa Claassen 
David B. Pendarvis 
Anne G. Saunders 
Neal E. Schmale 

35 

 
 
 
 
 
 
EXECUTIVE COMPENSATION 

None of our executive officers has an employment agreement or other arrangement, whether written or unwritten, providing for 
a term of employment or compensation for services rendered other than under specific plans or programs described herein.  

For fiscal year 2020, our executive officers received compensation benefits for services rendered in fiscal year 2020 as more 
fully  described  and  reported  in  the  Compensation  Discussion  and  Analysis  section  of  this  Proxy  Statement  and  in  the 
compensation tables below. As a relative share of reported total compensation for fiscal year 2020, annual salary, bonus (the 
supplemental cash award described in the Compensation Discussion and Analysis section), and earned Incentive Compensation 
was 35% of total compensation for our CEO and from 43% to 51% of total compensation for the other NEOs.  

SUMMARY COMPENSATION TABLE  

The following table shows information for the three fiscal years ended August 31, 2020, August 31, 2019, and August 31, 2018, 
concerning the compensation of our CEO, our CFO and the three most highly compensated executive officers other than the 
CEO and CFO as of the end of fiscal year 2020 (collectively, the “Named Executive Officers” or “NEOs”): 

Name and Principal Position 
Garry O. Ridge 

Chief Executive Officer 

and Chairman of the Board 

  Year 
  2020 
  2019 
  2018 

Salary 

Bonus 

  Stock Awards1   

Non-Equity 
Incentive Plan 
Compensation2  

All Other 
Compensation3  

Total 

 $    675,240   $    196,718    $    1,775,853    $    140,647    $    119,403   $       2,907,861  
 3,079,841  
 2,429,992  

 1,405,209   
 975,657   

 115,347   
 107,384   

 897,285   
 698,111   

 662,000   
 648,840   

 -   
 -   

Jay W. Rembolt 

Vice President, Finance, 

Treasurer and Chief Financial Officer 

Steven A. Brass 

President and Chief Operating Officer 

Richard T. Clampitt 

Vice President, General Counsel 

and Corporate Secretary 

  2020    $    327,011    $      47,634    $       332,844     $      34,037     $    101,178    $          842,704  
  2019 
 933,816  
  2018 
 779,843  

 217,275    
 198,874    

 297,297    
 175,592    

 320,599    
 314,313    

 98,645    
 91,064    

 -   
 -   

  2020    $    446,422    $    103,727    $       721,505     $      74,161     $      96,810    $       1,442,625  
  2019 
 769,884  
  2018   
 785,136  

 95,272    
 197,365    

 216,024    
 190,114    

 365,937    
 312,476    

 92,651    
 85,181    

 -   
 -   

  2020    $    286,716    $      37,588    $       255,111     $      26,874     $      86,638    $          692,927  
  2019 
 678,395  
  2018   
 636,601  

 152,401    
 139,060    

 161,842    
 146,327    

 281,094   
 275,582   

 83,058    
 75,632    

 -   
 -   

Patricia Q. Olsem4 

Division President, Americas 

  2020 
  2019   

 $    300,375    $               -    $       288,602     $    104,419     $      96,630    $          790,026  
 87,825    $          462,251  

 105,589    

 249,533    

 19,304    

 -   

1 

Stock Awards other than DPUs for fiscal years 2020, 2019 and 2018 are reported at their grant date fair values. Grant date fair value 
assumptions and related information is set forth in Note 15, Stock-based Compensation, to the Company’s financial statements included 
in the Company’s annual report on Form 10-K filed on October 21, 2020. Stock Awards consisting of MSUs awarded in fiscal years 2020, 
2019, and 2018 are included based on the value of 100% of the target number of shares of the Company’s common stock to be issued 
upon achievement of the applicable performance measure. Stock Awards consisting of DPUs awarded in fiscal years 2020, 2019 and 2018 
are reported as having no value under applicable disclosure rules and ASC Topic 718 due to the lack of any expected probability of vesting 
of the DPUs as of the grant date, as discussed above in the Compensation Discussion and Analysis section under the heading, Accounting 
Considerations. For achievement of the highest level of the applicable performance measure for the MSUs, the NEOs, other than Ms. 
Olsem for awards granted in fiscal year 2019, will receive 200% of the target number of shares. For achievement of the highest level of 
the applicable performance measure for the MSUs awarded to Ms. Olsem in fiscal year 2019, she will receive 150% of the target number 
of shares. For achievement of the highest level of the applicable performance measure for the DPUs, NEOs would receive Vested DPUs 
covering the maximum number of shares reported for purposes of the table under the heading, Grants of Plan-Based Awards – Fiscal 
Year 2020 and as described above in the Compensation Discussion and Analysis section under the heading, Equity Compensation.   

36 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
   
   
   
 
 
 
 
 
 
 
 
   
   
   
   
   
 
 
 
 
 
 
 
   
   
   
   
   
 
 
 
 
 
 
 
   
   
   
   
   
 
 
 
   
   
   
   
   
   
   
 
 
 
 
   
   
   
   
   
 
 
 
 
 
SUMMARY COMPENSATION TABLE (footnote 1 continued) 

The following table sets forth the amounts that would have been included for the Stock Awards for fiscal years 2020, 2019 and 2018 for 
each of the NEOs if the grant date fair values for the MSUs had been based on the maximum number of shares to be received and if the 
value of the DPUs were included at their grant date fair values based on the maximum number of shares covered by the DPUs:   

Executive Officer 

Garry O. Ridge 

Jay W. Rembolt 

Steven A. Brass 

Richard T. Clampitt 

Patricia Q. Olsem 

Year 

2020 

2019 

2018 

2020 

2019 

2018 

2020 

2019 

2018 

2020 

2019 

2018 

2020 

2019 

RSUs 

MSUs  
(Maximum) 

DPUs 
(Maximum) 

Total Stock 
Awards 

  $ 

 776,364 

 $ 

 1,998,979 

 $ 

 652,585 

 $ 

  $ 

  $ 

  $ 

 630,133 

 480,424 

 145,512   $ 
 133,316 

 86,463 

 315,426   $ 
 96,871 

 93,614 

 111,529   $ 
 72,574 

 72,053 

 1,550,151 

 990,467 

$ 

 374,663  
 327,961 

 178,257 

 639,395 

 535,878 

 157,913   $ 
 154,757 

 151,369 

 238,306 

 193,000 

 153,955 

 142,739 

 287,164 

 $ 

 124,678 

 $ 

 178,535 

 148,548 

 108,570 

 96,487 

$ 

 126,170 

 $ 

 324,863 

 $ 

 131,472 

 $ 

 52,853 

 79,182 

 53,724 

 3,427,928 

 2,819,679 

 2,006,769 

 678,088 

 616,034 

 416,089 

 489,132 

 429,353 

 523,371 

 359,679 

 317,088 

 582,505 

 185,759 

 812,158 

 $ 

 317,112 

 $ 

 1,444,696 

2  Amounts  reported  as  Non-Equity  Incentive  Plan  Compensation  represent  Incentive  Compensation  payouts  under  the  Company’s 
Performance  Incentive  Program  as  described  in  the  narrative  preceding  the  Summary  Compensation  Table  and  in  the  Compensation 
Discussion and Analysis section of this Proxy Statement. Threshold, target and maximum payouts for each of the NEOs for fiscal year 
2020 are set forth below in the table under the heading, Grants of Plan-Based Awards - Fiscal Year 2020.  

3  All Other Compensation for each of the NEOs includes the following items: (i) employer profit sharing and matching contributions to the 
Company’s 401(k) Profit Sharing Plan for each of the NEOs (“Retirement Benefits”); (ii) dividend equivalent amounts paid to Mr. Ridge 
with respect to RSUs held by him that are vested and that will not be settled in shares until termination of employment and dividend 
equivalent amounts paid to each of the NEOs with respect to Vested DPUs that will not be settled in shares until termination of employment 
(“Dividend Equivalents”); (iii) the value of supplemental life insurance benefits received by Messrs. Ridge and Rembolt described below 
under  the  heading,  Supplemental  Death  Benefit  Plans  and  Supplemental  Insurance  Benefits  (“Death  Benefits”);(iv)  perquisites  and 
benefits  received  by  each  of  the  NEOs  include  group  life,  medical,  dental,  vision,  wellness  and  other  insurance  benefits  (“Welfare 
Benefits”); and (v) vehicle allowance costs which include lease or depreciation expense, fuel, maintenance and insurance costs for each 
of the NEOs “Vehicle Allowance”). 

The following table sets forth the separate amounts included in All Other Compensation for fiscal year 2020 for each of the NEOs: 

Executive Officer 

Garry O. Ridge 

Jay W. Rembolt 

Steven A. Brass 

Retirement 
Benefits 

Dividend 
Equivalents 

  Death Benefits   

Welfare 
Benefits 

Vehicle 
Allowance 

Total All Other 
Compensation 

  $             47,223     $             17,950     $               6,131     $             34,933     $             13,166     $                    119,403  

$             47,223     $                  812  

  $               6,115  

  $             33,202  

  $             13,826  

  $                    101,178  

$             47,223   

$                  283  

  $                       -  

  $             31,730  

  $             17,574  

  $                      96,810  

Richard T. Clampitt 

$             47,223  

$                  469  

  $                       -  

  $             20,600  

  $             18,346  

  $                      86,638  

Patricia Q. Olsem 

$             47,223     $                  233  

  $                       -  

  $             32,577  

  $             16,597  

  $                      96,630  

4  No compensation information is provided for Ms. Olsem for fiscal year 2018 because she was first designated as an executive officer in 

fiscal year 2019. 

37 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
   
  
  
  
 
 
 
   
  
  
  
 
 
 
 
   
 
  
 
  
 
  
 
 
 
 
 
 
   
  
  
  
 
 
 
   
  
  
  
 
 
 
 
   
 
  
 
  
 
  
 
 
 
 
 
 
   
  
  
  
 
 
 
   
  
  
  
 
 
 
 
   
 
  
 
  
 
  
 
 
 
 
 
 
   
  
  
  
 
 
 
   
  
  
  
 
 
 
 
   
 
  
 
  
 
  
 
 
 
 
 
 
 
   
  
  
  
 
 
 
 
   
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GRANTS OF PLAN-BASED AWARDS - FISCAL YEAR 2020 

In  December  2016,  the  Company’s  stockholders  approved  the  WD-40  Company  2016  Stock  Incentive  Plan  to  authorize  the 
issuance  of  stock-based  compensation  awards  to  employees,  directors  and  consultants.  In  addition  to  base  salary  and  the 
Performance Incentive  Compensation, for fiscal year 2020 the executive officers were granted RSU, MSU and DPU awards 
under the Company’s 2016 Stock Incentive Plan. Descriptions of the RSU, MSU and DPU awards are provided above in the 
Compensation Discussion and Analysis section under the heading, Equity Compensation.  

Information concerning the grant of RSU, MSU and DPU awards to the NEOs is provided in the following Grants of Plan-Based 
Awards table. The table also contains information with respect to Performance Incentive Program opportunity awards for fiscal 
year 2020 as described above in the Compensation Discussion and Analysis section under the heading, Performance Incentive 
Program. The table provides threshold, target and maximum payout information relating to the Company’s fiscal year 2020 
Performance Incentive Program.  

Estimated Future Payouts Under 
Non-Equity Incentive Plan Awards1 

Estimated Future Payouts Under 
Equity Incentive Plan Awards2 

Threshold 
($) 

Target 
($) 

Maximum 
($) 

Threshold 
(#) 

Target 
(#) 

Maximum 
(#) 

  $              1    $   675,240    $      1,350,480    

All Other 
Stock 
Awards: 
Number of 
Shares of 
Stock or 
Units3  
(#) 

Grant Date 
Fair Value of 
Stock and 
Options 
Awards4 
($) 

Name 
Garry O. Ridge 

Grant Date 

  10/7/2019 
  10/7/2019 (MSU) 

  10/7/2019 (RSU) 

  10/7/2019 (DPU) 

Jay W. Rembolt 

  10/7/2019 

  $              1    $   163,506    $         327,011    

  10/7/2019 (MSU) 

  10/7/2019 (RSU) 

  10/7/2019 (DPU) 

Steven A. Brass 

  10/7/2019 

  $              1    $   287,478    $         574,955    

  10/7/2019 (MSU) 

  10/7/2019 (RSU) 

  10/7/2019 (DPU) 

Richard T. Clampitt 

  10/7/2019 

  $              1    $   129,022    $         258,044    

  10/7/2019 (MSU) 

  10/7/2019 (RSU) 

  10/7/2019 (DPU) 

Patricia Q. Olsem 

  10/7/2019 

  $              1    $   120,068    $         240,136    

  10/7/2019 (MSU) 

  10/7/2019 (RSU) 

  10/7/2019 (DPU) 

 2,147    

 4,295    

 8,590   

  $        999,489  

 177   

 3,554     

  $                    -  

4,295 

  $        776,364  

 402    

 805    

 1,610     

  $        187,332  

 43    

 860   

  $                    -  

805 

  $        145,512  

 872    

 1,745    

 3,490     

  $        406,079  

 86    

 1,727   

  $                    -  

1,745 

  $        315,426  

 308    

 617    

 1,234     

  $        143,582  

 33    

 679   

  $                    -  

617 

  $        111,529  

 349    

 698    

 1,396     

  $        162,432  

 35    

 716   

  $                    -  

698 

  $        126,170  

1 

2 

The Estimated Future Payouts Under Non-Equity Incentive Plan Awards represent Threshold, Target and Maximum payouts under the 
WD-40 Company Performance Incentive Compensation Plan for Incentive Compensation payable for fiscal year 2020 performance. The 
Target  amount  represents  fifty  percent  of  the  Maximum  payout  for  each  NEO.  The  Maximum  amount  represents  the  Incentive 
Compensation opportunity for each NEO that assumes full achievement of the performance measures for Level A of the Performance 
Incentive Program (as more fully discussed above in the Compensation Discussion and Analysis section under the heading, Performance 
Incentive Program) and attainment by the Company of a level of Global EBITDA sufficient to maximize such payouts under Level C of 
the Performance Incentive Program.  

The Estimated Future Payouts Under Equity Incentive Plan Awards represent the Threshold, Target and Maximum number of shares to 
be issued upon performance vesting of MSU and DPU awards as described in the Compensation Discussion and Analysis section under 
the heading, Equity Compensation. There is no applicable Target number of shares for DPU awards to be earned by the NEOs. 

3  All  Other  Stock  Awards  represent  RSUs  described  in  the  Compensation  Discussion  and  Analysis  section  under  the  heading,  Equity 

Compensation.  

4 

Information relating to the amounts disclosed as the Grant Date Fair Value of Stock Awards is included in footnote 1 to the Summary 
Compensation Table above.  

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OUTSTANDING EQUITY AWARDS AT 2020 FISCAL YEAR END 

The following table provides detailed information concerning the RSU and MSU awards that were not vested as of the end of 
the last fiscal year for each of the NEOs: 

Stock Awards 

Number of Shares or  
 Units of Stock That  
 Have Not  
Vested 
(#)1 

Market Value of  Shares 
or Units of Stock That 
Have Not Vested 
($)2 

Equity Incentive Plan 
Awards: Number of 
Unearned Shares, Units or 
Other Rights That Have Not 
Vested 
(#)3 

Equity Incentive Plan 
Awards: Market or 
Payout Value of  
Unearned Shares, Units 
or Other Rights That 
Have Not Vested 
($)4 

 8,394    
 1,624    

 2,434    

 1,138    

 1,031    

$          1,715,566    
$             331,913    

$             497,461    

$             232,584    

$             210,716    

 25,446   
 4,896   

 6,446   

 3,484   

 2,416   

$          5,200,653  
$          1,000,644  

$          1,317,433  

$             712,060  

$             493,782  

Name 
Garry O. Ridge 
Jay W. Rembolt 

Steven A. Brass 

Richard T. Clampitt 

Patricia Q. Olsem 

1  Represents RSU awards to the NEOs that were not vested as of the fiscal year end.   
2 

The Market Value of the RSU awards that were not vested as of the fiscal year end was $204.38 per unit, determined by reference to the 
closing price for the Company’s common stock as of August 31, 2020.  

3  Represents the maximum number of shares to be issued with respect to MSU awards granted to the NEOs that were not vested as of the 
fiscal year end. The maximum number of shares to be issued with respect to MSU awards equals the number of shares to be issued with 
respect  to  the  MSU  awards  upon  achievement  of  the  highest  level  of  achievement  for  such  MSU  awards  as  described  above  in  the 
Compensation Discussion and Analysis section under the heading, Equity Compensation.  

4 

The Market Value of the maximum number of shares to be issued with respect to unvested MSU awards at fiscal year end was $204.38   
per share, determined by reference to the closing price for the Company’s common stock as of August 31, 2020. 

OPTION EXERCISES AND STOCK VESTED - FISCAL YEAR 2020 

No shares of the Company’s common stock were acquired on exercise of stock options in the Company’s last fiscal year for the 
NEOs. The following table sets forth the number of shares of the Company’s common stock acquired upon the vesting of RSU 
and MSU awards in the Company’s last fiscal year and the aggregate dollar value realized with respect to such vested RSU and 
MSU awards. 

Executive Officer 
Garry O. Ridge 
Jay W. Rembolt 
Steven A. Brass 
Richard T. Clampitt 
Patricia Q. Olsem 

Stock Awards 

Number of Shares 
Acquired on Vesting1 
(#) 

Value Realized 
on Vesting2 
($) 

 12,723   
 2,374   
 1,928   
 1,940   
 647   

$        2,313,678  
$           431,712  
$           350,607  
$           352,789  
$           117,657  

1 

2 

The Number of Shares Acquired on Vesting for each NEO includes shares of the Company’s common stock issued upon vesting of RSU 
and MSU awards on October 22, 2019.    
The Value Realized on Vesting for shares of the Company’s common stock issued on October 22, 2019 is calculated based on the number 
of vested RSU and MSU awards multiplied by the closing price of $181.85 for the Company’s common stock as of that date. 

39 

 
  
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
NONQUALIFIED DEFERRED COMPENSATION – FISCAL YEAR 2020  

The  following  table  provides  information  concerning  compensation  received  by  the  NEOs  that  is  subject  to  deferral  under 
applicable RSU and DPU award agreements:   

Executive Officer 
Garry O. Ridge 
Jay W. Rembolt 
Steven A. Brass 
Richard T. Clampitt 
Patricia Q. Olsem 

Aggregate 
Earnings 
in Last FY1 
($) 

$      151,270 
$          6,845 
$          2,385 
$          3,952 
$          1,965 

Aggregate  
Balance 
at Last FYE2 
($) 

$   1,400,207 
$        63,358 
$        22,073 
$        36,584 
$        18,190 

1 

2 

The Aggregate Earnings in Last FY represents the increase in value from August 31, 2019 to August 31, 2020 of the shares underlying 
deferred settlement RSUs and Vested DPUs held by each NEO that will be settled in shares of the Company’s common stock following 
termination  of  employment  as  disclosed  in  footnotes  to  the  table  under  the  heading,  Security  Ownership  of  Directors  and  Executive 
Officers.  The number of such deferred settlement RSUs and Vested DPUs for each NEO was multiplied by the difference in the closing 
price of the Company’s common stock on August 31, 2020 of $204.38 and on August 31, 2019 of $182.30, an increase in value of $22.08 
per  share.  Amounts  included  as  the  Aggregate  Earnings  in  Last  FY  are  not  otherwise  included  as  compensation  in  the  Summary 
Compensation Table for fiscal year 2020.  

The Aggregate Balance at Last FYE represents the value as of August 31, 2020 of the deferred settlement RSUs and Vested DPUs held 
by each NEO as noted in the footnote above. The value for each deferred settlement RSU and each Vested DPU is based on the closing 
price of the Company’s common stock as of August 31, 2020 in the amount of $204.38 per share. The underlying deferred settlement 
RSUs  and  Vested  DPUs  were  included  in  prior  disclosures  for  the  NEOs  to  the  extent  that  the  NEOs  were  included  in  Summary 
Compensation Table disclosures for the years in which such awards were first granted to the NEOs.  

SUPPLEMENTAL DEATH BENEFIT PLANS AND SUPPLEMENTAL INSURANCE BENEFITS  

The  Company  maintains  Supplemental  Death  Benefit  Plans  for  Messrs.  Ridge  and  Rembolt. Under  the  death  benefit  plan 
agreements,  the  NEO’s  designated  beneficiary  or  estate,  as  applicable,  will  receive  a  death  benefit  equal  to  the  NEO’s  then 
current base salary in the event of his death prior to retirement from the Company. Each of the NEOs is also eligible to receive 
life insurance benefits offered to all employees of the Company. 

The death benefits under the Supplemental Death Benefit Plans are not formally funded but the Company has purchased key man 
life insurance policies owned by the Company to cover its benefit obligations. Non-employee directors do not have death benefit 
plan agreements.  

Based upon their fiscal year 2020 base salaries, the supplemental death benefit to be provided to Messrs. Ridge and Rembolt as 
of the end of fiscal year 2020 would have been as set forth in the following table:  

Executive Officer 
Garry O. Ridge 
Jay W. Rembolt 

  Death Benefit 
$     675,240 
$     327,011 

CHANGE OF CONTROL SEVERANCE AGREEMENTS 

Each  executive  officer  serves  at  the  discretion of  the  Board of Directors.  The  Company  has  entered  into  Change of  Control 
Severance  Agreements  (“Severance  Agreements”)  with  each  of  the  NEOs.  The  Severance  Agreements  provide  that  each 
executive officer will receive certain severance benefits if his or her employment is terminated without “Cause” or if he or she 
resigns for “Good Reason”, as those terms are defined in the Severance Agreements, within two years after a “Change of Control” 
as defined in the Severance Agreements and summarized below. If the executive officer’s employment is terminated during the 
aforementioned two-year period by the Company without “Cause” or by the executive officer for “Good Reason”, the executive 
officer will be entitled to a lump sum payment (subject to limits provided by reference to Section 280G of the Internal Revenue 
Code which limits the deductibility of certain payments to executives upon a change in control) of twice the executive officer’s 

40 

 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
  
 
 
  
salary, calculated based on the greater of the executive officer’s then current annual salary or a five-year average, plus twice the 
executive officer’s earned Incentive Compensation, calculated based on the greater of the most recent annual earned Incentive 
Compensation or a five-year average. Further, any of the executive officer’s outstanding equity incentive awards that are not 
then  fully  vested  (with  the  exception  of  DPU  awards),  will  be  accelerated  and  vested  in  full  following  such  termination  of 
employment within such two-year period and the executive officer will be entitled to continuation of health and welfare benefits 
under the Company’s then existing benefit plans or equivalent benefits for a period of up to two years from the date of termination 
of employment. No employment rights or benefits other than the change of control severance benefits described in this paragraph 
are provided by the Severance Agreements. 

For purposes of the Severance Agreements and subject to the express provisions and limitations contained therein, a “Change of 
Control” means a transaction or series of transactions by which a person or persons acting together acquire more than 30% of the 
Company’s  outstanding  shares;  a  change  in  a  majority  of  the  incumbent  members  of  the  Company’s  Board  of  Directors  as 
specified in the Severance Agreements, a reorganization, merger or consolidation as specified in the Severance Agreements or a 
sale of substantially all of the assets or complete liquidation of the Company. As specified more particularly in the Severance 
Agreements, a “Change of Control” does not include a reorganization, merger or consolidation or a sale or liquidation where a 
majority of the incumbent members of the Company’s Board of Directors continue in office and more than 60% of the successor 
company’s shares are owned by the Company’s pre-transaction stockholders.  

The Severance Agreements have a term of two years, subject to automatic renewal for successive two-year periods unless notice 
of non-renewal is provided by the Company’s Board of Directors not less than six months prior to the end of the current term. 
The term of the Severance Agreements will be automatically extended for a term of two years following any “Change of Control.”  

The  following  table  sets  forth  the  estimated  amounts  payable  to  each  of  the  NEOs  pursuant  to  their  respective  Severance 
Agreements  on  the  assumption  that  the  employment  of  each  NEO  was  terminated  without  “Cause”  or  otherwise  for  “Good 
Reason” effective as of the end of fiscal year 2020 following a “Change of Control” as provided for in the Severance Agreements. 
The table also includes the value, as of the end of the fiscal year, of all RSU and MSU awards that were not vested as of the end 
of fiscal year 2020. 

Executive Officer 
Garry O. Ridge 
Jay W. Rembolt 
Steven A. Brass 
Richard T. Clampitt 
Patricia Q. Olsem 

Severance Pay1 

Welfare Benefits2 

Accelerated Vesting of 
RSUs and MSUs3 

Total Change of 
Control Severance 
Benefits 

  $                    3,145,050   $                         63,145   $                    4,315,893   $                    7,524,088 
  $                    1,088,572   $                         62,745   $                       832,235   $                    1,983,552 
  $                    1,083,388   $                         58,745   $                    1,156,178   $                    2,298,311 
  $                       878,234   $                         37,919   $                       588,614   $                    1,504,767 
  $                       698,395   $                         61,745   $                       492,352   $                    1,252,492 

1 

2 

For each NEO other than Ms. Olsem, Severance Pay includes two times the reported Salary for fiscal year 2020 plus two times the reported 
Non-Equity Incentive Plan Compensation for fiscal year 2019. For Ms. Olsem, Severance Pay includes two times the reported Salary for 
fiscal year 2019 plus two times the average of reported Non-Equity Incentive Plan Compensation for the five years ended August 31, 
2019. 
For each NEO, Welfare Benefits includes an estimate of the Company’s cost to provide two years of continuation coverage under the 
Company’s welfare benefit plans, which does not include life insurance or long-term disability insurance.  

3  Acceleration of vesting of RSU and MSU awards is governed by applicable provisions of the Severance Agreements and the MSU Award 
Agreements. The value included for accelerated vesting of RSU and MSU awards equals the value of the RSU and MSU awards that were 
not vested at $204.38 for each RSU and MSU based on the closing price for the Company’s common stock as of August 31, 2020. MSUs 
are valued for this purpose based upon the Target Number of shares of the Company’s common stock to be issued with respect to the 
MSUs as described above in the Compensation Discussion and Analysis section under the heading, Equity Compensation. 

41 

 
  
 
 
 
 
 
 
 
 
 
 
 
 
   
   
   
   
 
 
 
 
 
   
   
   
   
 
 
 
 
CEO PAY RATIO 

As required by the Dodd-Frank Wall Street Reform and Consumer Protection Act and the SEC pay ratio disclosure rule, we are 
providing the ratio of the total annual compensation of our CEO, Mr. Ridge, to that of the Company’s “median employee” for 
fiscal year 2020. For fiscal year 2020, the pay ratio of the CEO’s compensation to the median employee’s compensation was 
approximately 29 to 1. 

As authorized by applicable CEO pay ratio disclosures, we identified the Company’s median employee from all employees of 
the Company (excluding the CEO) as of August 31, 2018.  During the years ended August 31, 2019 and 2020 there were no 
changes in the Company’s employee population or compensation practices that could reasonably result in a significant change 
in  the  reported pay  ratio  disclosure.  In  identifying  the  Company’s  median  employee  as  of  August  31,  2018, we  included  all 
worldwide employees, including full-time, part-time and temporary employees. As of August 31, 2018, the Company employed 
491 individuals located in 15 countries.  As of August 31, 2020, the Company employed 522 individuals located in 15 countries. 

For purposes of identifying the Company’s median employee as of August 31, 2018, we calculated total compensation for fiscal 
year 2018 for each employee other than the CEO by including salary or regular hourly wages paid in the fiscal year, Incentive 
Compensation paid during the fiscal year under the Company’s Performance Incentive Program, and the grant date value of 
equity awards (RSUs and MSUs) granted to employees in the fiscal year.  Compensation paid to employees who were hired after 
the beginning of the fiscal year or who terminated prior to the end of the fiscal year was not annualized. For employees who 
received  compensation  denominated  in  a  foreign  currency,  such  amounts  were  converted  to  U.S.  dollars  at  average  annual 
exchange rates as of August 31, 2018. 

To determine the CEO pay ratio, the total annual compensation for the median employee was calculated for fiscal year 2020 by 
including all elements of compensation required to be included in the Summary Compensation Table for fiscal year 2020 in the 
same  manner as  such compensation was  calculated  for  the  CEO.  The  Company’s  median  employee  is located  in  the  United 
States.  

For fiscal year 2020, the total annual compensation of our CEO was $2,907,861 and the total annual compensation of our median 
employee was $99,580. Accordingly, the ratio of the total annual compensation of our CEO to that of our median employee was 
approximately 29 to 1. 

42 

 
 
 
 
 
 
 
AUDIT COMMITTEE REPORT 

In accordance with its Charter, the Audit Committee provides assistance to the Company’s Board of Directors in fulfilling its 
oversight responsibilities relating to the quality and integrity of the accounting, auditing, and reporting practices of the Company, 
including assessment of the effectiveness of internal controls over financial reporting. Each member of the Audit Committee 
meets the independence criteria prescribed by applicable regulations and rules of the SEC for audit committee membership and 
is an “independent director” within the meaning of applicable NASDAQ listing standards.  

Management is responsible for preparing the Company’s financial statements in accordance with accounting principles generally 
accepted in the United States of America (“GAAP”) and for establishing and maintaining internal control over financial reporting. 
The Company’s independent registered public accounting firm (“auditor”) is responsible for performing an integrated audit of 
the  Company’s  financial  statements  and  internal  control  over  financial  reporting  and  expressing  opinions  as  to  whether  the 
financial statements have been prepared in accordance with GAAP and as to management’s assessment of the effectiveness of 
internal control over financial reporting. 

The Audit Committee reviewed the Company’s audited financial statements for the fiscal year ended August 31, 2020. The Audit 
Committee  discussed  and  reviewed  with  management  the  audited  financial  statements  and  management’s  assessment  of  the 
effectiveness of its internal controls over financial reporting.  The Audit Committee discussed and reviewed with the Company’s 
auditor  the  audited financial  statements  and  the  auditor’s  attestation  report regarding  effectiveness  of  management’s  internal 
controls over financial reporting. The Audit Committee also discussed with the auditor those matters required to be discussed by 
PCAOB Auditing Standard No. 1301, Communications with Audit Committees, which provides that certain matters related to 
the  conduct  of  the  financial  statement  audit  are  to  be  communicated  to  the  Audit  Committee.  In  fulfilling  its  oversight 
responsibilities, the Audit Committee met separately with management and separately with the Company’s auditor to discuss 
results of audit examinations and evaluations of internal controls.   

The Audit Committee is responsible for the appointment, retention, compensation, and oversight of the Company’s auditor. In 
this regard, the Audit Committee discussed with the auditor their independence from management and the Company, including 
matters in written documents and a letter received from the auditor as required by PCAOB Rule 3526, Communication with 
Audit Committees Concerning Independence. In evaluating the auditor’s independence, the Audit Committee also considered 
whether the auditor’s provision of any non-audit services impaired or compromised the firm’s independence.  

The Audit Committee considered several factors in selecting PricewaterhouseCoopers LLP as the Company’s auditor, including 
the  firm’s  independence  and  internal  quality  controls,  the  overall  depth  of  talent,  and  their  familiarity  with  the  Company’s 
businesses and internal controls over financial reporting. Further, in conjunction with the mandated rotation of auditing firm’s 
coordinating partner, the Audit Committee and its chair oversee and are directly involved in the selection process for any change 
in coordinating partners. 

Based on the reviews and discussions referred to above, the Audit Committee recommended to the Board that the Company’s 
audited financial statements be included in its annual report on Form 10-K for its fiscal year ended August 31, 2020, and that 
PricewaterhouseCoopers LLP serve as the Company’s independent registered public accounting firm for the fiscal year ending 
August 31, 2021.  

Audit Committee  
Daniel T. Carter, Chair 
Trevor I. Mihalik 
Graciela I. Monteagudo 
Daniel E. Pittard  
Anne G. Saunders 
Neal E. Schmale  

43 

 
 
 
 
 
 
ITEM NO. 3 
RATIFICATION OF APPOINTMENT OF  
INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM 

The Audit Committee of the Board of Directors has appointed PricewaterhouseCoopers LLP as the independent registered public 
accounting firm for the Company to audit the consolidated financial statements of the Company for fiscal year 2021. Although 
ratification by stockholders is not required by law, the Audit Committee has determined that it is desirable to request ratification 
of this selection by the stockholders. Notwithstanding its selection, the Audit Committee, in its discretion, may appoint a new 
independent registered public accounting firm at any time during the year if the Audit Committee believes that such a change 
would  be  in  the  best  interests  of  the  Company  and  its  stockholders.  If  the  stockholders  do  not  ratify  the  appointment  of 
PricewaterhouseCoopers LLP, the Audit Committee may reconsider its selection.  

A majority of the votes of the common stock present or represented at the meeting is required for approval. Broker non-votes 
will  be  voted  in  favor  of  approval.  PricewaterhouseCoopers  LLP  acted  as  the  Company’s  independent  registered  public 
accounting  firm  during  the  past  fiscal  year  and,  unless  the  Audit  Committee  appoints  new  independent  accountants, 
PricewaterhouseCoopers  LLP  will  continue  to  act  in  such  capacity  during  the  current  fiscal  year.  It  is  anticipated  that  a 
representative of PricewaterhouseCoopers LLP will attend the Annual Meeting of Stockholders, will have an opportunity to make 
a statement if he or she desires to do so and will be available to respond to appropriate questions.  

The  Audit  Committee’s  policy  is  to  pre-approve  all  audit  and  permissible  non-audit  products  and  services  provided  by  the 
independent registered public accounting firm. These products and services may include audit services, audit-related services, 
tax services, software and other products or services. Pre-approval is generally provided for up to one year and any pre-approval 
is detailed  as  to  the particular  service or  category  of  services  and  is generally subject  to  a  specific budget.  The  independent 
accountants and management are required to periodically report to the Audit Committee regarding the extent of services provided 
by the independent public accountants in accordance with this pre-approval, and the fees for the services performed to date. The 
Audit Committee may also pre-approve particular services on a case-by-case basis. The possible effect on the independence of 
the public accountants is considered by the Audit Committee. There is no direct or indirect understanding or agreement that 
places a limit on current or future years’ audit fees or permissible non-audit products and services.  

AUDIT FEES  

PricewaterhouseCoopers LLP has provided audit services to the Company for each of the past two fiscal years. Audit fees consist 
of fees for professional services rendered for the audit of the Company’s consolidated annual financial statements, the review of 
the  interim  consolidated  financial  statements  included  in  quarterly  reports  and  services  that  are  normally  provided  by 
PricewaterhouseCoopers LLP in connection with statutory and regulatory filings or engagements. The aggregate fees billed to 
the Company by PricewaterhouseCoopers LLP for audit services performed for the Company for the past two fiscal years were 
$1,307,705 for the year ended August 31, 2020, and $1,301,862 for the year ended August 31, 2019. 

AUDIT-RELATED FEES  

Audit-related services consist of assurance and related services that are reasonably related to the performance of the audit or 
review of the Company’s consolidated financial statements and are not reported under “Audit Fees.” Audit-related services billed 
to the Company by PricewaterhouseCoopers LLP were $64,820 for the year ended August 31, 2019. No such fees were billed to 
the Company by PricewaterhouseCoopers LLP for the year ended August 31, 2020. The fees for fiscal year 2019 were related to 
discussions,  review  and  testing  of  certain  information  related  to  the  adoption  of  Accounting  Standard  Update  No.  2016-02, 
“Leases”, which the Company adopted in fiscal year 2020.   

TAX FEES  

Tax fees consist of tax compliance, tax advice, tax consulting or tax planning services provided by PricewaterhouseCoopers LLP 
to the Company. Tax fees billed to the Company by PricewaterhouseCoopers LLP were $202,200 for the year ended August 31, 
2020 and $45,000 for the year ended August 31, 2019. The fees for fiscal year 2020 were associated with both tax compliance 
and tax consulting services. Such fees for fiscal year 2019 were associated with tax consulting services.  

ALL OTHER FEES  

Other fees for services provided by PricewaterhouseCoopers LLP for fiscal years 2020 and 2019 consisted of fees for access 
provided by PricewaterhouseCoopers LLP to its online research reference and disclosure checklist materials. Other fees for fiscal 
year 2019 also included fees associated with process evaluation advisory services. The aggregate fees billed to the Company by 
PricewaterhouseCoopers LLP for other services performed for the Company were $2,700 for the year ended August 31, 2020, 
and $47,766 for the year ended August 31, 2019.  

44 

 
 
 
 
 
 
 
ITEM NO. 4 
SHAREHOLDER PROPOSAL TO ADOPT A POLICY TO INCLUDE  
NON-MANAGEMENT EMPLOYEES AS PROSPECTIVE DIRECTOR CANDIDATES 

James  McRitchie, 9295 Yorkship Court,  Elk  Grove, CA 95758, owner of at  least  30 shares of the Company’s common 
stock,  has  given  notice  that  he  intends  to  submit  the  following  proposal  at  the  Annual  Meeting  of  Stockholders.  In 
accordance with SEC rules, the following is the complete text of the pro posal exactly as submitted. 

Proposal 4 - Increase Diversity of Director Nominees 

Resolved:  Shareholders  of  WD-40  Company  urge  the  board  to  adopt  a  policy  (the  “Policy”)  of  promoting 
significant representation of employee perspectives among corporate  decision makers by requiring the initial list 
of  candidates  from  which  new  director  nominees  are  chosen  (the  “Initial  List”)  by  the  Governance  Committee 
include (but need not be limited to) non-management employees. The Policy should provide that any third-party 
consultant asked to furnish an Initial List will be requested to include such candidates.  

Whereas:  There  is  growing  consensus,  the  presence  of  employees  on  corporate  boards  can  contribute  to  long-term 
corporate  sustainability.  Policymakers  note,  the  status  quo  of  having  companies  run  exclusively  for  the  benefit  of 
shareholders  contributes  to  “stagnant  wages,  runaway  executive  compensation  and  underinvestment  in  research  and 
innovation.”1  Meanwhile,  the  Business  Roundtable  is  repurposing  corporations  to  align  with  stakeholders’  interests, 
generating shared prosperity for business and society, including investing in employees.2 

Research suggests that employee representation grows the long-term value of a company in several ways. According to 
the National Bureau of Economic Research, giving workers formal control rights increases female board representation 
and raises capital formation.3 In Germany, the “co-determination” model of shared governance has been lauded as an 
excellent check and balance against short-termist capital allocation practices.4 

The 2018 UK Corporate Governance Code calls on boards to establish a method for gathering the views of the workforce 
such as a director appointed from the workforce, a formal workforce advisory panel or designating a director to liaise 
with workers.5 

Senators Baldwin and Warren have introduced legislation that codifies employee representation on corporate boards, 
noting that modern corporate governance needs to be accountable to and inclusive of a wider array of interests, notably 
employees.6 Additionally, polling demonstrates bipartisan public support (over 53%) for employee representation.7 

Anticipated benefits include reduced turnover as employees are more impowered to make firm-specific investments, 
better  informed  decision-making  because  employees  have  specialized  knowledge,  better  monitoring  of  management 
with increased information channels, and reduced shareholder myopia, since employees often take a longer-term view.8 

While the current WD-40 Company board satisfies board independence requirements, it is lacking in representation from 
non-management employees who understand daily operations thoroughly. Their diversity also better reflects the racial, 
gender, and economic diversity of the company’s consumer base. 

The Policy we propose resembles the Rooney Rule in the National Football League (NFL), which requires teams to 
interview minority candidates for head coaching and senior operations openings. By adopting the Rooney Rule, the 
NFL was able to increase diversity and set a precedent for other industries. Policies somewhat similar to the one 
advanced  by  this  Proposal  have  been  adopted  by  Activision  Blizzard,  Inc.,  Dover  Corporation,  Expedia  Group, 
Fastenal  Company,  Genuine  Parts  Company,  Hilton  Worldwide  Holdings,  Lamb  Weston  Holdings,  L  Brands, 
MarketAxess Holdings, Nektar Therapeutics, Robert Half International, Ross Stores, UDR, and VeriSign.  

Increase Long-Term Shareholder Value 
Vote to Increase Diversity of Director Nominees – Proposal 4 

1  
2  

3  
4  
5  
6  
7  
8  

https://www.nytimes.com/2019/01/06/opinion/warren-workers-boards.html 
https://opportunity.businessroundtable.org/wp-content/uploads/2020/06/BRT-Statement-on-the-Purpose-of-a-Corporation-with-
Signatures.pdf 
http://economics.mit.edu/files/17273 
https://rooseveltinstitute.org/wp-content/uploads/2017/10/Corp-Gov_FINAL.pdf 
https://assets.kpmg/content/dam/kpmg/uk/pdf/2018/07/designated-NED.pdf 
https://www.wsj.com/articles/companies-shouldnt-be-accountable-onIy-to-shareholders-1534287687 
https://www.dataforprogress.org/blog/2018/12/14/employee-governance 
https://www.corpgov.net/2020/04/kokkinis-and-sergakis-employee-participation-in-uk-companies/ 

45 

 
 
 
 
 
                                                           
BOARD OF DIRECTORS’ STATEMENT IN OPPOSITION TO ITEM NO. 4 

The Board has carefully considered this shareholder proposal and concluded that its adoption would not be in the best interests 
of the Company or its stockholders.   

The Board believes that the Corporate Governance Committee’s existing director selection process identifies the best and most 
qualified director nominees. The Corporate Governance Committee reviews the applicable skills and characteristics required of 
director  nominees,  with  the  objective  of  balancing  the  composition  of  the  Board  of  Directors  to  achieve  a  combination  of 
individuals of different backgrounds and experiences directly relevant to the strategies and objectives of the Company. Director 
candidates are expected to share WD-40 Company values and to have demonstrated an ability to promote and sustain a strong 
corporate culture, while effectively guiding a complex, global company. The Board endeavors to assure that the mix of skills and 
experiences among existing directors is appropriate for the evolving business of the Company. A list of specific skills presently 
included among the areas of expertise and experience that the Committee believes will best serve the Company is set forth above 
in  this  Proxy  Statement  under  the  heading,  Corporate  Governance  Committee  Nomination  Policies  and  Procedures.  The 
Corporate Governance Committee also considers the candidate’s independence, reputation, integrity, range of experience and 
background, the demands of other professional commitments, the ability to exercise sound judgment, and other relevant factors. 
Candidates are screened to ensure that each has qualifications that complement the competencies of the Board. Finally, candidates 
are selected for their demonstrated ability to understand the broad range of functions in a complex public company setting, how 
to perform the role of director, and their capabilities to guide an organization through an evolving future. Through this director 
selection process, the Corporate Governance Committee and Board are able select nominees with the skills and qualifications 
that best serve the Company. 

In addition, candidates for director typically have been suggested by the Company’s directors or employees. Stockholders also 
can  recommend  prospective director  candidates,  including  Company  employees, for  the  Corporate  Governance  Committee’s 
consideration.  The  Corporate  Governance  Committee  considers  recommendations  by  stockholders  in  the  same  manner  as 
nominees recommended by directors, members of management or other persons.  

Further, the Board is committed to continually receiving input from employees regarding workforce concerns and to responding 
to that input. As part of the Board’s oversight of human resource activities and business operations generally, directors attend 
events  where  employees  are  invited  to  interact  personally  with  the  Board,  both  at  our  periodic  Global  Tribal  Learning 
Conferences and at ad hoc events specific to key elements of our engagement and inclusion efforts. We are clear to note in our 
regular investor communications that employee engagement is a cornerstone of our success. The Company surveys employees 
through a confidential biennial employee engagement survey. The results of the survey are shared with the Board to ensure that 
directors are aware of workforce concerns. This is an ongoing process that includes the highest levels of the Company, so that 
the Board and management are aware of workforce concerns and can act on those concerns. 

The Board believes that the results of its employee engagement surveys show the Company’s commitment to a corporate culture 
in which employee feedback is valued and acted upon. Overall, our engagement survey results for over ten years has yielded an 
engagement level of 93%. Here is a sample of some of the responses from the most recent biennial survey: 

• 
• 
• 
• 

94% of employees stated that they are excited about the Company’s future direction; 
89% of employees agreed that the Company recognizes employees for their innovative ideas; 
97% of employees strongly agreed that their opinions and values are a good fit with Company culture; and 
91% of employees concurred that they have the freedom to decide how to accomplish their goals.  

Given the Corporate Governance Committee’s existing director selection process and the Board’s extensive engagement with 
management on sustaining corporate culture and in addressing workforce concerns, the Board believes that adoption of the policy 
requested by the proposal is unnecessary and not in the best interests of our stockholders. 

THE  BOARD  OF  DIRECTORS  UNANIMOUSLY  RECOMMENDS  THAT  STOCKHOLDERS  VOTE  “AGAINST” 
THIS PROPOSAL. 

46 

 
 
 
 
SHAREHOLDER PROPOSALS 

Shareholder  proposals  must be received by  the  Company no  sooner  than  June 1, 2021  and not later than  July 1, 2021  to be 
included in the Proxy Statement and form of proxy for the next annual meeting. Any proposal submitted outside of these dates 
will be considered untimely in order to be considered at the Company’s 2021 Annual Meeting of Stockholders in accordance 
with the Company’s Bylaws.  

 By Order of the Board of Directors  
Richard T. Clampitt  
Corporate Secretary  

Dated: October 29, 2020 

IT IS IMPORTANT THAT PROXIES BE RETURNED PROMPTLY. THEREFORE, STOCKHOLDERS ARE 
URGED TO FILL IN, SIGN AND RETURN THE ACCOMPANYING FORM OR FORMS OF PROXY IN THE 
ENCLOSED ENVELOPE. 

47 

 
 
 
 
 
 
 
 
 
 
ANNUAL REPORT ON FORM 10-K

UNITED STATES 
SECURITIES AND EXCHANGE COMMISSION 
Washington, D.C. 20549 

FORM 10-K 

(Mark One) 
  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 

1934 

For the fiscal year ended August 31, 2020 

or 

  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT 

OF 1934 

For the transition period from              to              . 

Commission File Number: 000-06936 
Commission Company Name: WD 40 CO 

WD-40 COMPANY 
(Exact name of registrant as specified in its charter) 

Delaware 
(State or other jurisdiction 
of incorporation or organization) 
9715 Businesspark Avenue, San Diego, California 
(Address of principal executive offices) 

95-1797918 
(I.R.S. Employer 
Identification No.) 
92131 
(Zip code) 

Registrant’s telephone number, including area code: (619) 275-1400 

Securities registered pursuant to Section 12(b) of the Act: 

Title of each class 
 Common stock, par value $0.001 per share  

Trading Symbol 
 WDFC  

Name of exchange on which registered 
 NASDAQ  

Securities registered pursuant to Section 12(g) of the Act: 

Title of each class 
None 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.  

Yes     No   

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. 

Yes       No   

 
 
 
 
 
 
  
 
 
 
    
 
 
  
  
  
  
  
  
  
  
  
 
 
 
 
 
 
 
 
 
 
  
 
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the 
Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to 
file such reports), and (2) has been subject to such filing requirements for the past 90 days.     

Yes       No    

Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted 
pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period 
that the registrant was required to submit such files).    Yes      No   

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and 
will not be contained, to the best of registrant’s knowledge, in definitive proxy or information statements incorporated by 
reference in Part III of this Form 10-K or any amendment to this Form 10-K.     

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a 
smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer”, “accelerated 
filer”, “smaller reporting company”, and “emerging growth company” in Rule 12b-2 of the Exchange Act. 

Large accelerated filer         Accelerated filer         Non-accelerated filer        Smaller reporting company    

Emerging growth company          

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period 
for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange 
Act.    

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).     

Yes       No    

The aggregate market value (closing price) of the voting stock held by non-affiliates of the registrant as of February 29, 2020 
was approximately $2,311,876,866. 

As of October 16, 2020, there were 13,664,838 shares of the registrant’s common stock outstanding.  

The Proxy Statement for the annual meeting of stockholders on December 8, 2020 is incorporated by reference into Part III, 
Items 10 through 14 of this Annual Report on Form 10-K. 

Documents Incorporated by Reference: 

 
 
 
 
 
 WD-40 COMPANY 

ANNUAL REPORT ON FORM 10-K 
For the Fiscal Year Ended August 31, 2020 

TABLE OF CONTENTS 

PART I 

Page 

Business 

Item 1. 
Item 1A.  Risk Factors 
Item 1B.  Unresolved Staff Comments 
Item 2. 
Item 3. 
Item 4. 

Properties 
Legal Proceedings 
Mine Safety Disclosures 

PART II 

Item 5. 

Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity 
Securities 
Selected Financial Data 
Management’s Discussion and Analysis of Financial Condition and Results of Operations 

Item 6. 
Item 7. 
Item 7A.  Quantitative and Qualitative Disclosures About Market Risk 
Financial Statements and Supplementary Data 
Item 8. 
Item 9. 
Changes in and Disagreements With Accountants on Accounting and Financial Disclosure 
Item 9A.  Controls and Procedures 
Item 9B.  Other Information 

PART III 

Item 10.  Directors, Executive Officers and Corporate Governance 
Item 11. 
Item 12. 
Item 13.  Certain Relationships and Related Transactions, and Director Independence 
Item 14. 

Executive Compensation 
Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters 

Principal Accountant Fees and Services 

Item 15. 
Item 16. 

Exhibits, Financial Statement Schedules 
Form 10-K Summary 

PART IV 

1 
5 
14 
14 
15 
15 

16 
17 
17 
33 
34 
34 
34 
35 

35 
35 
36 
36 
36 

37 
39 

 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Forward-Looking Statements  

PART I 

This  Annual  Report  on  Form  10-K  contains  forward-looking  statements  within  the  “safe  harbor”  provisions  of  the  Private 
Securities Litigation Reform Act of 1995. All statements other than those that are purely historical are forward-looking statements 
which reflect the Company’s current views with respect to future events and financial performance. 

These  forward-looking  statements include,  but  are  not  limited  to, discussions  about  future  financial  and  operating  results, 
including:  growth expectations for maintenance products; expected levels of promotional and advertising spending; anticipated 
input  costs  for  manufacturing  and  the  costs  associated  with  distribution  of  our  products;  plans  for  and  success  of  product 
innovation, the impact of new product introductions on the growth of sales; anticipated results from product line extension sales; 
expected  tax  rates  and  the  impact  of  tax  legislation  and  regulatory  action;  the  length  and  severity  of  the  current  COVID-19 
pandemic and its impact on the global economy and the Company’s financial results; and forecasted foreign currency exchange 
rates and commodity prices. These forward-looking statements are generally identified with words such as “believe,” “expect,” 
“intend,” “plan,” “could,” “may,” “aim,” “anticipate,” “target,” “estimate” and similar expressions. The Company undertakes no 
obligation to revise or update any forward-looking statements. 

Actual  events  or  results  may  differ  materially  from  those  projected  in  forward-looking  statements  due  to  various  factors, 
including, but not limited to, those identified in Item 1A of this report. As used in this report, the terms “we,” “our,” “us” and 
“the Company” refer to WD-40 Company and its wholly-owned subsidiaries, unless the context suggests otherwise. Amounts 
and percentages in tables and discussions may not total due to rounding. 

Item 1.  Business 

Overview  

WD-40 Company is a global marketing organization dedicated to creating positive lasting memories by developing and selling 
products that solve problems in workshops, factories and homes around the world. The Company was founded in 1953 and is 
headquartered in San Diego, California.  

For more than four decades, the Company sold only one product, WD-40® Multi-Use Product, a maintenance product which acts 
as a lubricant,  rust preventative, penetrant and  moisture  displacer. Over the last two decades, the Company has evolved and 
expanded its product offerings through both research and development activities and through the acquisition of several brands 
worldwide. As a result, the Company has built a family of brands and product lines that deliver high quality performance at a 
good value to its end users.   

The Company currently markets and sells its products in more than 176 countries and territories worldwide primarily through 
warehouse club stores, hardware stores, automotive parts outlets, industrial distributors and suppliers, mass retail and home center 
stores, value retailers, grocery stores, online retailers, farm supply, sport retailers, and independent bike dealers.   

The  Company’s  sales  come  from  its  two  product  groups  –  maintenance  products  and  homecare  and  cleaning  products. 
Maintenance products are sold worldwide in markets throughout North, Central and South America, Asia, Australia, Europe, the 
Middle East and Africa. Homecare and cleaning products are sold primarily in North America, the United Kingdom (“U.K.”) 
and Australia.  

The Company’s strategic initiatives and the areas where it will continue to focus its time, talent and resources in future periods 
include: (i) maximizing WD-40 Multi-Use Product sales through geographic expansion, increased market penetration and the 
development of new and unique delivery systems; (ii) leveraging the WD-40 brand by growing the WD-40 Specialist product 
line; (iii) leveraging the strengths of the Company through broadened product and revenue base; (iv) attracting, developing and 
retaining talented people; and (v) operating with excellence. 

The principal driver of the Company’s growth continues to be taking the Company’s flagship product, WD-40 Multi-Use Product, 
the blue and yellow can with the red top, to new users in global markets. The Company is focused on and committed to innovation 
and renovation of its products. The Company sees innovation and renovation as important factors to the long-term growth of its 
brands and product lines, and it intends to continue to work on future products, product lines, product packaging, product delivery 
systems and promotional innovations and renovations. The Company is also focused on expanding its current brands in existing 
markets  with  new  product  development.  The  Company’s  product  development  teams  support  new  product  development  and 
current product improvement for the Company’s brands. Over the years, the Company’s research and development team has 
made an innovation impact on most of the Company’s brands. Key innovations for the Company’s products include, but are not 

1 

 
 
 
 
 
 
 
 
 
 
 
 
 
limited to, WD-40 EZ-Reach® Flexible Straw, WD-40 Smart Straw®, WD-40 Trigger Pro®, WD-40 Specialist®, WD-40 BIKE®, 
3-IN-ONE RVcare® and 3-IN-ONE® Professional Garage Door Lube. 

The Company’s homecare and cleaning products, particularly those in the U.S., are considered harvest brands which continue to 
provide positive returns to the Company but are becoming a smaller part of the business as sales of the maintenance products 
grow with the execution of the Company’s strategic initiatives. Although the Company has evaluated  strategic alternatives for 
certain of its homecare and cleaning products, particularly those in the U.S., it has continued to sell products within these brands 
but with a reduced level of marketing investment.  

Products  

Maintenance Products 

Included  in  the  Company’s  maintenance  products  are  both  multi-purpose  maintenance  products  and  specialty  maintenance 
products. These maintenance products are sold worldwide and they provide end users with a variety of product and delivery 
system options.  

The Company’s signature product is the WD-40 Multi-Use Product in the blue and yellow can with the red top, which is included 
within the maintenance product category and it accounts for a significant majority of the Company’s sales. The Company has 
various products and product lines which it currently sells under the WD-40 brand and they are as follows: 

WD-40  Multi-Use  Product  -  The  WD-40  Multi-Use  Product  is  a  market  leader  in  many  countries  among  multi-purpose 
maintenance products and is sold as an aerosol spray with various unique delivery systems, a non-aerosol trigger spray and in 
liquid-bulk form through mass retail stores, hardware stores, warehouse club stores, automotive parts outlets, online retailers and 
industrial distributors and suppliers. The WD-40 Multi-Use Product is sold worldwide in North, Central and South America, 
Asia, Australia, Europe, the Middle East and Africa. The WD-40 Multi-Use Product has a wide variety of consumer uses in, for 
example,  household,  marine,  automotive,  construction,  repair,  sporting  goods  and  gardening  applications,  in  addition  to 
numerous industrial applications.  

WD-40 Specialist product line – WD-40 Specialist consists of a line of professional-grade specialty maintenance products that 
include penetrants, degreasers, corrosion inhibitors, greases, lubricants and rust removers that are aimed at professionals and 
consumer enthusiasts. The WD-40 Specialist product line is sold primarily in the U.S. and many countries in Europe, as well as 
parts of Canada, Latin America, Australia and Asia. Within the WD-40 Specialist product line, the Company also sells bike-
specific  products  across  all  of  its  segments,  motorbike-specific  products  in  Europe,  lawn  and  garden  specific  products  in 
Australia, and automotive specific products in Asia.  

The Company also has the following additional brands which are included within its maintenance products group: 

3-IN-ONE® - The 3-IN-ONE brand consists of multi-purpose drip oil, specialty drip oils, and spray lubricant products, as well 
as other specialty maintenance products. The multi-purpose drip oil is a lubricant with unique spout options that allow for precise 
applications to small mechanisms and assemblies, tool maintenance and threads on screws and bolts. 3-IN-ONE Oil is the market 
share leader among drip oils for household consumers. It also has wide industrial applications in such areas as locksmithing, 
HVAC,  marine,  farming  and  construction.  In  addition  to  the  drip  oil  line  of  products,  the  3-IN-ONE  brand  also  includes 
professional-grade aerosol maintenance products, such as 3-IN-ONE RVcare products, 3-IN-ONE Garage Door Lubricant and 
3-IN-ONE  Lock  Dry  Lube.  The  long  legacy,  brand  awareness  and  high  quality  of  the  3-IN-ONE  brand  and  its  established 
distribution network have enabled these products to gain international acceptance. 3-IN-ONE products are sold primarily in the 
U.S., Europe, Canada, Latin America, Australia and Asia. 

GT85® - The GT85 brand is a multi-purpose bike maintenance product that consists of professional spray maintenance products 
and lubricants which are sold primarily in the bike market through the automotive and industrial channels in the U.K. This brand 
was acquired by the Company’s U.K. subsidiary in September 2014 and it has helped build upon the Company’s strategy to 
develop new product categories for WD-40 Specialist and WD-40 BIKE. 

Homecare and Cleaning Products  

The Company sells its homecare and cleaning products in certain locations worldwide and they include a portfolio of well-known 
brands as follows: 

2000 Flushes®  - The 2000 Flushes brand is a line  of long-lasting automatic  toilet bowl  cleaners  which includes a  variety of 
formulas. 2000 Flushes is sold primarily in the U.S. and Canada through grocery and mass retail channels as well as through 
online retailers. 

2 

 
 
 
 
 
 
 
 
 
 
 
 
 
Spot Shot® - The Spot Shot brand is sold as an aerosol and a liquid trigger carpet stain and odor eliminator. The brand also 
includes environmentally friendly products such as Spot Shot Instant Carpet Stain & Odor Eliminator and Spot Shot Pet Instant 
Carpet Stain & Odor Eliminator, which are non-toxic and biodegradable. Spot Shot products are sold primarily through grocery 
and mass retail channels, online retailers, warehouse club stores and hardware and home center stores in the U.S., Canada and 
the United Kingdom. Spot Shot products are sold in the U.K. under the 1001® brand name.  

Carpet Fresh® - The Carpet Fresh brand is a line of room and rug deodorizers sold as powder and aerosol quick-dry foam products. 
These products are sold primarily through grocery, mass, and value retail channels as well as through online retailers in the U.K. 
and Australia. Although Carpet Fresh brand products are also sold in the U.S., they are sold by a third-party under a licensing 
agreement with the Company. In the U.K., these products are sold under the 1001 brand name. In Australia, they are sold under 
the no vac® brand name.  

1001® - The 1001 brand includes carpet and household cleaners and rug and room deodorizers which are sold primarily through 
mass retail, grocery and home center stores in the U.K.  

Lava®/Solvol® - The Lava and Solvol brands consist of heavy-duty hand cleaner products which are sold in bar soap and liquid 
form through hardware, grocery, industrial, automotive and mass retail channels as well as through online retailers. Lava is sold 
primarily in the U.S., while Solvol is sold exclusively in Australia. 

X-14® - The X-14 brand is a line of quality products designed for unique cleaning needs. X-14 is sold as a liquid mildew stain 
remover and as an automatic toilet bowl cleaner. X-14 is sold primarily in the U.S. through grocery and mass retail channels as 
well as through online retailers. 

Sales and Marketing 

The Company’s sales do not reflect any significant degree of seasonality. However,  it is common for the Company’s sales to 
fluctuate from period to period or year to year due to various factors including, but not limited to, new or lost distribution, the 
number of product offerings carried by a customer and the level of promotional activities and programs being run at customer 
locations. New or lost distribution occurs when the Company gains or loses customers, when it gains or loses store count for a 
customer or when its products are added to new locations within a store or removed from existing locations. From time to time, 
as part of new product offering launches, the Company may gain access to entirely new distribution channels. The number of 
product offerings refers to the number of brands and/or the number of products within each of those brands that the Company’s 
customers offer for sale to end user customers. The level of promotional activities and programs relates to the number of events 
or volumes of purchases by customers in support of off-shelf or promotional display activities. Changes in any one of these three 
factors or a combination of them can cause the Company’s sales levels to increase or decrease from period to period. It is also 
common and/or possible that the Company could lose distribution or product offerings and experience a decrease in promotional 
activities and programs in one period and subsequently regain this business in a future period. The Company is accustomed to 
such fluctuations and manages this as part of its normal business activities. 

Manufacturing  

The Company outsources directly or through its marketing distributors the manufacturing of its finished products to various third-
party contract manufacturers. The Company or its marketing distributors use contract manufacturers in the U.S., Canada, Mexico, 
Brazil, Argentina, Columbia, the U.K., Italy, Australia, China, South Korea and India. Although the Company has definitive 
minimum purchase obligations included in the contract terms with certain of its contract manufacturers, when such obligations 
have been included, they have either been immaterial or the  minimum amounts have been such that they are well below the 
volume of goods that the Company has historically purchased. Supply needs are communicated by the Company to its contract 
manufacturers, and the Company is committed to purchase the products manufactured based on orders and short-term projections, 
ranging  from  two  to  five  months,  provided  to  the  contract  manufacturers.  The  Company  also  formulates  and  manufactures 
concentrate used in its WD-40 products at its own facilities and at third-party contract manufacturers.  

In addition to the commitments to purchase products from contract manufacturers described above, the Company may also enter 
into commitments with other manufacturers from time to time to purchase finished goods and components to support innovation 
and renovation initiatives and/or supply chain initiatives.  

3 

 
 
 
 
 
 
 
 
 
 
 
 
 
Sources and Availability of Components and Raw Materials  

The Company and its third-party contract manufacturers rely on a limited number of suppliers, including single or sole suppliers, 
for certain of its raw materials, packaging, product components and other necessary supplies. The primary components and raw 
materials for the Company’s products include petroleum-based specialty chemicals and aerosol cans, which are manufactured 
from commodities that are subject to volatile price changes. The availability of these components and raw materials is affected 
by a variety of supply and demand factors, including global market trends, plant capacity decisions and natural disasters. The 
Company expects these components and raw materials to continue to be readily available in the future, although the Company 
will continue to be exposed to volatile price changes. 

Research and Development 

The Company recognizes the importance of innovation and renovation to its long-term success and is focused on and committed 
to  research  and  new  product  development  activities,  primarily  in  its  maintenance  product  group.  The  Company’s  product 
development team engages in consumer research, product development, current product improvement and testing activities. The 
product development team also leverages its development capabilities by partnering with a network of outside resources including 
the Company’s current and prospective outsource suppliers. In addition, the research and development team engages in activities 
and  product  development  efforts  which  are  necessary  to  ensure  that  the  Company  meets  all  regulatory  requirements  for  the 
formulation of its products.  

Order Backlog 

Order backlog is not a significant factor in the Company’s business. 

Competition 

The  markets  for  the  Company’s  products,  particularly  those  related  to  its  homecare  and  cleaning  products,  are  highly 
competitive. The  Company’s  products compete  both  within their own product classes as  well as  within product distribution 
channels, competing with many other products for store placement and shelf space. Competition in international markets varies 
by  country.  The  Company  is  aware  of  many  competing  products,  some  of  which  sell  for  lower  prices  or  are  produced  and 
marketed by companies with greater financial resources than those of the Company. The Company relies on the awareness of 
its brands among consumers, the value offered by those brands as perceived by consumers, product innovation and renovation 
and its multiple channel distributions as its primary strategies. New products typically encounter intense competition, which 
may  require  advertising  and  promotional  support  and  activities.  When  or  if  a  new  product  achieves  consumer  acceptance, 
ongoing advertising and promotional support may be required in order to maintain its relative market position. 

Trademarks and Patents 

The Company owns a number of patents, but relies primarily upon its established trademarks, brand names and marketing efforts, 
including advertising and sales promotions, to compete effectively. The WD-40 brand, 3-IN-ONE, Lava, Solvol, X-14, 2000 
Flushes, Carpet Fresh and no vac, Spot Shot, GT85, and 1001 trademarks are registered or have pending registrations in various 
countries throughout the world. 

Employees 

At  August 31,  2020,  the  Company  employed  522  people  worldwide:  198  by  the  U.S.  parent  corporation;  224  by  the  U.K. 
subsidiary; 58 by the  China subsidiary;  20 by the  Australia subsidiary; 15 by  the  Canada subsidiary; and 7 by the  Malaysia 
subsidiary. 

Financial Information about Foreign and Domestic Operations  

For detailed information about the Company’s foreign and domestic operations, including net sales by reportable segment and 
long-lived  assets  by  geography,  refer  to  Note  17  -  Business  Segments  and  Foreign  Operations  of  the  consolidated  financial 
statements, included in Item 15 of this report.  

Access to SEC Filings 

The  Company’s  Annual  Reports  on  Form  10-K,  Quarterly  Reports  on  Form  10-Q,  Current  Reports  on  Form  8-K,  and  any 
amendments to those reports filed or furnished pursuant to Section 13(a) or 15(d) of the Securities Exchange Act of 1934, as 
amended, are available through the Investors section of the Company’s website at www.wd40company.com. These reports can 
be accessed free of charge from the Company’s website as soon as reasonably practicable after the Company electronically files 

4 

 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
such  materials  with,  or  furnishes  them  to,  the  Securities  and  Exchange  Commission  (“SEC”).  Information  contained  on  the 
Company’s website is not included as a part of, or incorporated by reference into, this report. The SEC also maintains an internet 
site (www.sec.gov) that contains the Company’s reports. 

Item 1A.  Risk Factors 

The following risks and uncertainties, as well as other factors described elsewhere in this report or in other SEC filings by the 
Company, could adversely affect the Company’s business, financial condition and results of operations. 

Global economic conditions may negatively impact the Company’s financial condition and results of operations.  

A general weakening or decline in the global economy or a reduction in industrial outputs, business or consumer spending or 
confidence could delay or significantly decrease purchases of the Company’s products by its customers and end users. Consumer 
purchases of discretionary items, which could include the Company’s maintenance products and homecare and cleaning products, 
may decline during periods where disposable income is reduced or there is economic uncertainty, and this may negatively impact 
the Company’s financial condition and results of operations. During unfavorable or uncertain economic times, end users may 
also increase purchases of lower-priced or non-branded products and the Company’s competitors may increase their level of 
promotional activities to maintain sales volumes, both of which may negatively impact the Company’s financial condition and 
results of operations.  

In addition, the Company’s sales and operating results may be affected by uncertain or changing economic and market conditions, 
including inflation, deflation, prolonged weak consumer demand, political instability, public health crises or other changes that 
may affect the principal markets, trade channels, and industrial segments in which the Company conducts its business. Public 
health crises, including epidemics or pandemics, may affect the principal markets, trade channels, and industrial segments in 
which  the  Company  conducts  its  business.  For  example,  the  Company  is  monitoring  the  impact  of  the  current  COVID-19 
pandemic, which has already caused a significant disruption to global financial markets and supply chains beginning in early 
calendar  year  2020.  The  significance  of  the  operational  and  financial  impact  to  the  Company  will  depend  on  how  long  and 
widespread this disruption proves to be. The extent to which the COVID-19 pandemic impacts the Company’s results will depend 
on  future  developments,  which  are  highly  uncertain  and  cannot  be  predicted,  including  new  information  which  may  emerge 
concerning  the  severity  of  the  outbreak  and  the  international  actions  that  are  being  taken  to  contain  and  treat  it.  While  the 
Company  currently  expects  this  business  disruption  to  be temporary,  there  is  uncertainty  around  its  duration  and  its  broader 
impact, and therefore the effects it will have on the Company’s financial results and operations. If economic or market conditions 
in key global markets deteriorate, the Company may experience material adverse effects on its business, financial condition and 
results of operations.   

Adverse economic and market conditions could also harm the Company’s business by negatively affecting the parties with whom 
it  does  business,  including  its  customers,  retailers,  distributors  and  wholesalers,  and  third-party  contract  manufacturers  and 
suppliers. These conditions could impair the ability of the Company’s customers to pay for products they have purchased from 
the Company. As a result, allowances for doubtful accounts and write-offs of accounts receivable from the Company’s customers 
may  increase.  In  addition,  the  Company’s  third-party  contract  manufacturers  and  their  suppliers  may  experience  financial 
difficulties or business disruptions that could negatively affect their operations and their ability to supply the Company  with 
finished goods and the raw materials, packaging, and components required for the Company’s products. 

Global operations outside the U.S. expose the Company to uncertain conditions, foreign currency exchange rate risk and 
other risks in international markets. 

The  Company’s  sales  outside  of  the  U.S.  were  approximately  60%  of  consolidated  net  sales  in  fiscal  year  2020.  One  of  its 
strategic initiatives includes maximizing the WD-40 Multi-Use Product through geographic expansion and market penetration. 
As a result, the Company currently faces, and will continue to face, substantial risks associated with having increased global 
operations outside the U.S., including: 

• 
• 

• 
• 

• 
• 

economic or political instability in any of the Company’s global markets; 
challenges  associated  with  conducting  business  in  foreign  jurisdictions,  including  those  related  to  the  Company’s 
understanding of and compliance with business laws and regulations in such foreign jurisdictions; 
increasing tax complexity or changes in tax law associated with operating in multiple tax jurisdictions; 
a  dispersed  employee  base  and  requirements  for  compliance  with  varied  employment  regulations  and  labor  laws, 
including health and safety regulations and wage and hour laws, in countries outside the U.S.; 
varying and complex privacy laws in foreign jurisdictions; and 
the  imposition  of  tariffs  or  trade  restrictions  and  costs,  burdens  and  restrictions  associated  with  other  governmental 
actions. 

5 

 
 
 
 
 
 
 
 
 
 
These risks could have a significant impact on the Company’s ability to sell its products on a competitive basis in global markets 
outside the United States. In addition, continued developments in the U.S. political climate have introduced greater uncertainty 
with  respect  to  tax  policies,  trade  relations,  tariffs  and  government  regulations  affecting  trade  between  the  U.S.  and  other 
countries.  These  developments,  as  well  as  the  risks  outlined  above,  could  have  a  material  adverse  effect  on  the  Company’s 
business, financial condition and results of operations. 

Approximately 44% of the Company’s revenues in fiscal year 2020 were  generated in currencies other than the U.S. Dollar, 
which is the reporting currency of the Company. In addition, all of the Company’s foreign operating subsidiaries have functional 
currencies other than the U.S. Dollar and the Company’s largest subsidiary is located in the U.K. and generates significant sales 
in Pound Sterling and Euro. As a result, the Company is exposed to foreign currency exchange rate risk with respect to its sales, 
expenses, profits, cash and cash equivalents, other assets and liabilities denominated in currencies other than the U.S. Dollar. In 
particular, the Company’s financial results are negatively impacted when the foreign currencies in which its subsidiary offices 
operate  weaken relative to the U.S. Dollar. Although the  Company uses instruments to hedge certain  foreign currency risks, 
primarily  those  associated  with  its  U.K.  subsidiary  and  net  assets  denominated  in  non-functional  currencies,  it  is  not  fully 
protected against foreign currency fluctuations and, therefore, the Company’s reported earnings may be affected by changes in 
foreign  currency  exchange  rates.  Moreover,  any  favorable impacts  to  profit  margins  or  financial  results  from  fluctuations  in 
foreign currency exchange rates are likely to be unsustainable over time.  

As a result of the June 2016 referendum by British voters to exit the European Union (“Brexit”), global markets and foreign 
currencies  were  adversely  impacted  in  the  months  following  the  vote.  In  particular,  the  value  of  the  Pound  Sterling  sharply 
declined as compared to the U.S. Dollar and other currencies in late fiscal year 2016 and early fiscal year 2017.  Subsequently, 
on March 29, 2017, the U.K. invoked Article 50 of the Lisbon Treaty, which provided for a two-year time period through March 
2019 for the U.K. and the remaining EU countries to negotiate a withdrawal agreement. This time period was then extended 
twice; first until October 31, 2019, with a second and final extension until January 31, 2020, at which point the U.K. officially 
withdrew from the EU with transitional arrangements in place until December 31, 2020. Additional volatility in foreign currencies 
has  continued  as  a  result  of  these  developments  and  this  volatility  may  continue  as  the  U.K.  negotiates  and  executes  the 
agreements that will replace current transitional arrangements with the European Union. A significantly weaker Pound Sterling 
compared to the U.S. Dollar over a sustained period of time may have a significant negative effect on the Company’s reported 
results of operations. In addition, the legal and regulatory framework that will apply to the U.K. and its future relationship with 
the European Union may change the manner in which businesses operate in Europe, including how products and services are 
imported and exported between countries in Europe, and this could adversely impact the Company’s financial condition and 
results of operations. The outcomes of the negotiations between the U.K. and the European Union are currently unknown and 
due to the lack of comparable precedent, the extent of any adverse consequences to the Company’s business is uncertain. 

Additionally, the Company’s global operations outside the U.S. are subject to risks relating to appropriate compliance with legal 
and regulatory requirements in local jurisdictions, potential difficulties in staffing and managing local operations, potentially 
higher incidence of fraud or corruption, credit risk of local customers and distributors and potentially adverse tax consequences. 
As the  Company further develops and grows its business operations outside the U.S., the Company is exposed to additional 
complexities and risks, particularly in China, Russia and other emerging markets. In many foreign countries, particularly in those 
with developing economies, business practices that are prohibited by the U.S. Foreign Corrupt Practices Act (“FCPA”), the U.K. 
Bribery Act or other applicable anti-corruption laws and regulations may be prevalent. Evolving privacy laws and regulations in 
Europe, the U.S. and other jurisdictions present additional risks. Any failure to comply with these laws, even if inadvertent, could 
result  in  significant  penalties  or  otherwise  harm  the  Company’s  reputation  and  business.  Although  the  Company  has 
adopted policies and contract terms to mandate compliance with these laws, there can be no assurance that all of its employees, 
contractors and agents will comply with the Company’s requirements. Violations of these laws could be costly and disrupt the 
Company’s business, which could have a material adverse effect on its business, financial condition and results of operations. 

The Company’s financial results could suffer if the Company is unable to implement and successfully manage its strategic 
initiatives or if the Company’s strategic initiatives do not achieve the intended results. 

There is no assurance that the Company will be able to implement and successfully manage its strategic initiatives, including its 
five core strategic initiatives, or that the strategic initiatives will achieve the intended results. The Company’s five core strategic 
initiatives  include:  (i)  maximizing  WD-40  Multi-Use  Product  sales  through  geographic  expansion  and  increased  market 
penetration and the development of new and unique delivery systems; (ii) leveraging the WD-40 brand by growing the WD-40 
Specialist product line; (iii) leveraging the strengths of the Company through broadened product and revenue base; (iv) attracting, 
developing and retaining talented people; and (v) operating with excellence. An important part of the Company’s success depends 
on its continuing ability to attract, retain and develop highly qualified people. The Company’s future performance depends in 
significant part on maintaining high levels of employee engagement and nurturing the Company’s values and culture. In addition, 
the Company’s success depends on the continued service of its executive officers, key employees and other talented people, as 
well as effective succession planning. The loss of the  services of key employees could have a material adverse effect on the 
Company’s business and prospects. Competition for such talent is intense, and there can be no assurance that the Company can 

6 

 
 
 
 
retain its key employees or attract, assimilate and retain employees who are fully engaged in the future. If the Company is unable 
to implement and successfully manage its strategic initiatives in accordance with its business plans, the Company’s business and 
financial results could be adversely affected. Moreover, the Company cannot be certain that the implementation of its strategic 
initiatives will necessarily advance its business or financial results as intended. 

If the success and reputation of one or more of the Company’s leading brands erodes, the Company’s business, financial 
condition and results of operations could be negatively impacted. 

The financial success of the Company is directly dependent on the success and reputation of its brands, particularly its WD-40 
Brand.  The  success  and  reputation  of  the  Company’s  brands  can  suffer  if  marketing  plans  or  product  development  and 
improvement initiatives, including the release of new products or innovative packaging, do not have the desired impact on the 
brands’ image or do not attract customers as intended. The Company’s brands can also be adversely impacted due to the activities 
and pressures placed on them by the Company’s competitors. Further, the Company’s business, financial condition and results 
of operations could be negatively impacted if one of its leading brands suffers damage to its reputation due to real or perceived 
quality or safety issues. Quality issues, which can lead to large scale recalls of the Company’s products, can be due to items such 
as product contamination, regulatory non-compliance, packaging errors, incorrect ingredients or components in the Company’s 
product or low-quality ingredients in the Company’s products due to suppliers delivering items that do not meet the Company’s 
specifications. Product quality issues,  which could include lower product efficacy due to formulation changes attributable to 
regulatory requirements, could also result in decreased customer confidence in the Company’s brands and a decline in product 
quality  could  result  in  product  liability  claims.  In  addition,  the  Company’s  brand  value  depends  on  its  ability  to  maintain  a 
positive consumer perception of its corporate integrity and brand culture. Negative claims or publicity involving the Company, 
its  products,  or  any  of  its  key  employees  could  seriously  damage  the  Company’s  reputation  and  brand  image,  regardless  of 
whether such claims are accurate. This risk is compounded by the increasing use of social and digital media by consumers and 
the speed by which information and opinions are shared. If the Company is unable to anticipate and respond to sudden challenges 
that it may face in the marketplace, trends in the market and changing consumer demands and sentiment, the Company’s financial 
results  may  be  negatively  impacted.  Although  the  Company  makes  every  effort  to  prevent  brand  erosion  and  preserve  its 
reputation and the reputation of its brands, there can be no assurance that such efforts will be successful. 

Reliance  on  a  limited  base  of  third-party  contract  manufacturers,  logistics  providers  and  suppliers  of  raw  materials  and 
components may  result  in  disruption  to  the  Company’s business  and  this  could  adversely  affect  the  Company’s  financial 
condition and results of operations.  

The Company relies on a limited number of third-party contract manufacturers, logistics providers and suppliers, including single 
or sole source suppliers for certain raw materials, packaging, product components and other necessary supplies. The Company 
does not have direct control over the management or business of these third parties, except indirectly through terms negotiated 
in service or supply contracts. As a result, the Company currently faces, and will continue to face, substantial risks associated 
with its reliance on third-party manufacturers, suppliers, and/or logistics providers, including but not limited to the following 
areas: 

•  Changes to the terms of doing business with these providers or the production capacity these providers dedicate to our 

products; 

•  Disagreements or the inability to maintain good relationships with these providers; 
•  Financial difficulties experienced by these providers;  
•  Consolidation  of  third-party  packagers,  which  could  result  in  the  acquiring  company  not  being  interested  in 

manufacturing our products; or 

•  Significant  disruptions  in  the  production  or  transportation  of  our  products  due  to  events  having  regional  or  global 

impacts on economic activity, such as the COVID-19 pandemic 

 In addition, if the Company is unable to contract with third-party manufacturers or suppliers for the quantity and quality levels 
needed for its business, the Company could experience disruptions in production and its financial results could be adversely 
affected. 

Sales unit volume growth may be difficult to achieve. 

The Company’s ability to achieve sales volume growth will depend on its ability to (i) execute its strategic initiatives, (ii) drive 
growth in new markets by making targeted end users aware of the Company’s products and making them easier to buy, (iii) drive 
growth within its existing markets through innovation, renovation and enhanced merchandising and marketing of its established 
brands, and (iv) capture market share from its competitors. It is more difficult for the Company to achieve sales volume growth 
in developed markets where the Company’s products are widely used as compared to in developing or emerging markets where 
the Company’s products have been newly introduced or are not as well known by consumers. In order to protect the Company’s 
existing market share or capture additional market share from its competitors, the Company may need to increase its expenditures 
related to promotions and advertising or introduce and establish new products or product lines. In past periods, the Company has 

7 

 
 
 
 
 
 
 
also increased sales prices on certain of its products in response to increased costs for components and raw materials. Sales price 
increases may slow sales volume growth or create declines in volume in the short term as customers and end users adjust to sales 
price  increases.  In  addition,  the  continued  prominence  and  growth  of  the  online  retail  sales  channel  has  presented  both  the 
Company and its customers that sell the Company’s products online with the challenge of balancing online and physical store 
retailing methods. As a result of the COVID-19 pandemic, some sales are shifting more to these online retail sales channels, and 
this may present a challenge in our markets where we have a less developed e-commerce business. Although the Company is 
engaged in e-commerce with respect to its products, if it is not successful in expanding sales in such alternative retail channels 
or it experiences challenges with operating in such channels, the Company’s financial condition and results of operations may 
be  negatively  impacted.  In  addition,  a  change  in  the  strategies  of  the  Company’s  existing  customers,  including  shelf 
simplification, the discontinuation of certain product offerings or the shift in shelf space to competitors’ products could reduce 
the Company’s sales and potentially offset sales volume increases achieved as a result of other sales growth initiatives. If  the 
Company  is  unable  to  increase  market  share  in  its  existing  product  lines  by  developing  product  improvements,  investing 
adequately in its existing brands, building usage among new customers, developing, acquiring or successfully launching new 
products or product line extensions, or successfully penetrating emerging and developing markets and sales  channels globally, 
the Company may not achieve its sales volume growth objectives. 

Cost increases or cost volatility in finished goods, components, raw materials, transportation and other necessary supplies 
or services could harm or impact the Company’s financial condition and results of operations. 

Increases  in  the  cost  of  finished  goods,  components  and  raw  materials  and  increases  in  the  cost  of  transportation  and  other 
necessary supplies or services may harm the Company’s financial condition and results of operations. Petroleum-based specialty 
chemicals and aerosol cans, which constitute a significant portion of the costs for many of the Company’s maintenance products, 
have experienced significant price volatility in the past, and may continue to do so in the future. In particular, volatility in the 
price  of  oil  directly  impacts  the  cost  of  petroleum-based  specialty  chemicals  which  are  indexed  to  the  price  of  crude  oil. 
Fluctuations  in  oil  and  diesel  fuel  prices  have  also  historically  impacted  the  Company’s  cost  of  transporting  its  products, 
compounded recently by increased regulations imposed on the freight industry and additional macroeconomic factors which have 
resulted in increased freight costs. If there are significant increases in the costs of components, raw materials and other expenses, 
and  the  Company  is  not  able  to  increase  the  prices  of  its  products  or  achieve  cost  savings  to  offset  such  cost  increases,  the 
Company’s gross margins and operating results will be negatively impacted. In addition, if the Company increases its sales prices 
in response to increases in the cost of such raw materials, and those raw material costs later decline significantly, the Company 
may not be able to sustain its sales prices at these higher levels. As component and raw material costs are the principal contributors 
to  the  cost  of  goods  sold  for  all  of  the  Company’s  products,  any  significant  fluctuation  in  the  costs  of  components  and  raw 
materials could have a material impact on the gross margins realized on the Company’s products. Sustained increases in the cost 
of raw materials, components, transportation and other necessary supplies or services, or significant volatility in such costs, could 
have a material adverse effect on the Company’s financial condition and results of operations.  

Government laws and regulations, including environmental laws and regulations, could result in material costs or otherwise 
adversely affect the Company’s financial condition and results of operations. 

The  manufacturing,  chemical  composition,  packaging,  storage,  distribution  and  labeling  of  the  Company’s  products  and  the 
manner in which the Company’s business operations are conducted must comply with an extensive array of federal, state and 
foreign laws and regulations. If the Company  is not successful in complying with the requirements of all such regulations, it 
could be fined or other actions could be taken against the Company by the applicable governing body, including the possibility 
of a required product recall. Any such regulatory action could adversely affect the Company’s financial condition and results of 
operations. It is also possible that governments and regulatory agencies will increase regulation, including the adoption of further 
regulations  relating  to  the  transportation,  storage  or  use  of  certain  chemicals,  to  enhance  homeland  security  or  protect  the 
environment and such increased regulation could negatively impact the Company’s ability to obtain raw materials, components 
and/or finished goods or could result in increased costs. In the event that such regulations result in increased product costs, the 
Company may not be in a position to increase selling prices, and therefore an increase in costs could have a material adverse 
effect on the Company’s business, financial condition and results of operations. 

Some of the Company’s products have chemical compositions that are controlled by various state, federal and international laws 
and regulations that are subject to change. The Company is required to comply with these laws and regulations and it seeks to 
anticipate regulatory developments that could impact the Company’s ability to continue to produce and market its products. The 
Company invests in research and development to maintain product formulations that comply with such laws and regulations. 
There  can  be  no  assurance  that  the  Company  will  not  be  required  to  alter  the  chemical  composition  of  one  or  more  of  the 
Company’s products in a way that will have an adverse effect upon the product’s efficacy or marketability. A delay or other 
inability of the Company to complete product research and development and successfully reformulate its products in response to 
any such regulatory requirements could have a material adverse effect on the Company’s business, financial condition and results 
of operations. 

8 

 
 
 
 
 
 
The  Company  is  subject  to  an  SEC  rule  mandated  by  Section  1502  of  the  Dodd-Frank  Wall  Street  Reform  and  Consumer 
Protection Act that requires  management to conduct annual due diligence to determine  whether certain  minerals and  metals, 
known as “conflict minerals”, are contained in the Company’s products and, if so, whether they originate from the Democratic 
Republic of Congo (“DRC”) or adjoining countries. Although the Company has concluded that its current products do not contain 
such conflict minerals in its annual evaluations to date, if the Company were to conclude that these materials exist within the 
Company’s products in future periods, the Company may have difficulty verifying the origin of such materials for purposes of 
disclosures required by the SEC rules.  

The Company is also subject to numerous environmental laws and regulations that impose various environmental controls on its 
business operations, including, among other things, the discharge of pollutants into the air and water, the handling, use, treatment, 
storage and clean-up of solid and hazardous wastes and the investigation and remediation of soil and groundwater affected by 
hazardous substances. Such laws and regulations may otherwise relate to various health and safety matters that impose burdens 
upon the Company’s operations. These laws and regulations also impose strict, retroactive and joint and several liability for the 
costs of, and damages resulting from, cleaning up current sites, past spills, disposals and other releases of hazardous substances. 
The Company believes that its expenditures related to environmental matters have not had, and are not currently expected to 
have, a material adverse effect on its financial condition, results of operations or cash flows. However, the environmental laws 
under which the Company operates are complicated, often become increasingly more stringent and may be applied retroactively. 
Accordingly, there can be no assurance that the Company will not be required to incur additional expenditures to remain in or to 
achieve  compliance  with  environmental  laws  in  the  future  or  that  any  such  additional  expenditures  will  not  have  a  material 
adverse effect on the Company’s business, financial condition or results of operations. 

In addition, certain countries and other jurisdictions in which the Company operates have data protection laws that impose strict 
regulations  on  the  Company.  For  instance,  The  European  Commission  approved  the  General  Data  Protection  Regulation 
(“GDPR”)  which  became  effective  for  the  Company  beginning  in  May  2018.  Non-compliance  with  GDPR  would  result  in 
significant  penalties  being  imposed  on  the  Company.  In  addition,  other  international  and  local  governmental  authorities  are 
considering similar types of legislative and regulatory requirements concerning protection of personal data.  

Additional laws and regulations require that the Company carefully manage its supply chain for the production, distribution and 
sale of goods. Failure by the Company to comply with any of these regulations or its inability to adequately predict the manner 
in which these local regulations are interpreted and applied to the Company’s business by the applicable enforcement agencies 
could have a materially adverse effect on the Company’s business, financial condition and results of operations. 

Failure to maximize or to successfully assert the Company’s intellectual property rights or infringement by the Company on 
the  intellectual  property  rights  of  others  could  impact  its  competitiveness  or  otherwise  adversely  affect  the  Company’s 
financial condition and results of operations.  

The Company relies on trademark, trade secret protection, patent and copyright laws to protect its intellectual property rights. 
Although  the  Company  maintains  a  global  enforcement  program  to  protect  its  intellectual  property  rights,  there  can  be  no 
assurance that these intellectual property rights will be maximized or that they can be successfully asserted. If other companies 
or entities infringe the Company’s intellectual property rights or take part in counterfeiting activities, they may dilute the value 
of  the  Company’s  brands  in  the  marketplace,  which  could  diminish  the  value  that  consumers  associate  with  the  Company’s 
brands and harm its sales. 

There is a risk that the Company will not be able to obtain and protect its own intellectual property rights or, where appropriate, 
license intellectual property rights necessary to support new product introductions or product lines dependent upon such licensed 
rights.  The  Company  cannot  be  certain  that  these  rights,  if  obtained,  will  not  be  withdrawn,  invalidated,  circumvented  or 
challenged in the future, and the Company could incur significant costs in connection with legal actions to defend and preserve 
its intellectual property rights. In addition, even if such rights are obtained in the U.S., it may be that the laws of some of the 
other countries in which the Company’s products are or may be sold do not protect intellectual property rights to the same extent 
as the laws of the United States, or they may be difficult to enforce. The failure of the Company to protect or successfully assert 
its intellectual property rights or to protect its other proprietary information could make the Company less competitive and this 
could have a material adverse effect on its business, financial condition and results of operations. 

Trade secret protection, particularly for the Company’s most valuable product formulation for the WD-40 Multi-Use Product, 
requires specific agreements, policies and procedures to assure the secrecy of information classified as a trade secret. If such 
agreements,  policies  and  procedures  are  not  effective  enough  to  maintain  the  secrecy  of  the  Company’s  trade  secrets  or  if 
chemical  disclosure  regulations  do  not  allow  for  continued  protection  of  essential  elements  of  the  Company’s  trade  secret 
formulations, the loss of trade secret protection could have an adverse effect on the Company’s financial condition. 

If the Company is found to have violated the trademark, copyright, patent or other intellectual property rights of others, such a 
finding  could  result  in  the  need  to  cease  the  use  of  a  trademark,  trade  secret,  copyrighted  work  or  patented  invention  in  the 

9 

 
 
 
 
 
 
 
 
Company’s business and an obligation to pay a substantial amount for past infringement. It could also be necessary to pay a 
substantial amount in the future if the holders of such rights are willing to permit the Company to continue to use the intellectual 
property rights. Either having to cease use  or pay such amounts could make the Company less competitive and could have a 
material adverse impact on its business, financial condition and results of operations. 

The  Company’s  operating  results  and  financial performance  may  not meet  expectations  which  could  adversely  affect  the 
Company’s stock price. 

The  Company  cannot  be  sure  that  its  operating  results  and  financial  performance,  which  include  sales  growth,  net  income, 
earnings per common share, gross margin and cash flows, will meet expectations. If the Company’s assumptions and estimates 
are  incorrect  or  if  the  Company  does  not  achieve  all  of  its  key  goals  or  strategic  initiatives,  then  the  Company’s  actual 
performance  could  vary  materially  from  its  internal  expectations  and  those  of  the  market.  Failure  to  meet  or  exceed  these 
expectations could cause the market price of the Company’s stock to decline. In addition, the trading market for the Company’s 
common stock is influenced by the research and reports that securities analysts and industry analysts publish about the Company 
or its business. The Company does not have any control over these reports or analysts. If securities or industry analysts adversely 
change  their  recommendations  regarding  the  Company’s  common  stock  or  if  any  of  these  analysts  cease  coverage  of  the 
Company in their reports, the Company’s stock price and trading volume could decline. The Company’s operating results and 
financial performance may be negatively influenced by a number of factors, many of which are discussed in this Item 1A “Risk 
Factors”.  

In addition, sales volume growth, whether due to acquisitions or internal growth, can place burdens on management resources 
and financial controls that, in turn, can have a negative impact on the operating results and financial condition of the Company. 
To some extent, the Company plans its expense levels in anticipation of future revenues. If actual revenues fall short of these 
expectations, operating results may be adversely affected by reduced operating margins or operating profits due to actual expense 
levels that are higher than might otherwise have been appropriate. 

Malfunctions  or  implementation  issues  related  to  the  critical  information  systems  that  the  Company  uses  for  the  daily 
operations of its business, cyberattacks and privacy breaches could adversely affect the Company’s ability to conduct business.  

To conduct its business, the Company relies extensively on information technology systems, networks and services, many of 
which  are  managed,  hosted  and  provided  by  third-party  service  providers.  The  Company  cannot  guarantee  that  its  security 
measures will prevent cyberattacks resulting in breaches of the Company’s or its third-party service providers’ databases and 
systems. Techniques used in these attacks change frequently and may be difficult to detect for periods of time. Although the 
Company has policies and procedures in place governing (i) the timely investigation of cybersecurity incidents, (ii) the timely 
disclosure  of  any  related  material  nonpublic  information  resulting  from  a  material  cybersecurity  incident,  and  (iii)  the 
safeguarding against insider trading of directors, officers, and other corporate insiders between the period of investigation and 
the  public  disclosure  of  such  an  incident;  cybersecurity  incidents  themselves,  such  as  the  release  of  sensitive  data  from  the 
Company’s databases and systems, could adversely affect the Company’s business, financial condition and results of operations. 
The  increasing  number  of  information  technology  security  threats  and  the  development  of  more  sophisticated  cyberattacks, 
including ransomware, pose a potential risk to the security of the Company’s information technology systems and networks, as 
well as to the confidentiality, availability and integrity of the Company’s data. Further, such an incident could also materially 
increase the costs that the Company already incurs to protect against such risks. 

In addition, system failure, malfunction or loss of data that is housed in the Company’s or its third-party service providers’ critical 
information systems could disrupt its ability to timely and accurately process transactions and produce key financial reports, 
including  information  on  the  Company’s  operating  results,  financial  position  and  cash  flows.  The  Company’s  information 
systems could be damaged or cease to function properly due to a number of other reasons as well, including catastrophic events 
and power outages. Although the Company has certain business continuity plans in place to address such service interruptions, 
there is no guarantee that these business continuity plans will provide alternative processes in a timely manner. As a result, the 
Company may experience interruptions in its ability to manage its daily operations and this could adversely affect the Company’s 
business, financial condition and results of operations.  

The information system that the U.S. office uses for its business operations is a market specific application that is not widely 
used by other companies. This system is also used by three other regional offices of the Company, its Canada, Australia and 
Malaysia offices. The company that owns and supports this application may not be able to provide the same level of support as 
that of larger information systems. If the company that owns and supports this application in the U.S. were to cease its operations 
or were unable to provide continued support for this application, it could adversely affect the Company’s daily operations or its 
business, financial condition and results of operations.  

Management has determined that it is appropriate to implement a new information system that will be used at all of these offices. 
We are currently in the initial stages of this implementation. This information system will be used to process all of the daily 

10 

 
 
 
 
 
 
 
 
transactions and to produce key financial reports for all of these offices. If the Company encounters difficulties in completing 
this critical information system implementation, it may experience interruptions in its ability to manage its daily operations and 
report financial results and this could adversely affect the Company’s business, financial condition and results of operations. 

The Company faces competition in its markets which could lead to reduced sales and profitability. 

The Company encounters competition from similar and alternative products, many of which are produced and marketed by major 
national  or  multinational  companies.  In  addition,  the  Company  frequently  discovers  products  in  certain  markets  that  are 
counterfeit reproductions of the Company’s WD-40 products as well as products otherwise bearing an infringing trade dress. The 
availability  of  counterfeits  and  other  infringing  products,  particularly  in  China,  Russia  and  other  emerging  markets,  could 
adversely impact the Company’s sales and potentially damage the value and reputation of its brands.  

The  Company’s  products  generally  compete  on  the  basis  of  product  performance,  brand  recognition,  price,  quality  or  other 
benefits  to  consumers  and  meeting  end  users’  needs.  Advertising,  promotions,  merchandising  and  packaging  also  have  a 
significant  impact  on  consumer  purchasing  decisions.  A  newly  introduced  consumer  product,  whether  improved  or  recently 
developed,  usually  encounters  intense  competition  requiring  substantial  expenditures  for  advertising,  sales  and  consumer 
promotion. If a product gains consumer acceptance, it normally requires continued advertising, promotional support and product 
improvements in order to maintain its relative market position. 

Some of the competitors for the Company’s homecare and cleaning products are larger and have financial resources greater than 
those of the Company. These competitors may be able to spend more aggressively on advertising and promotional activities, 
introduce competing products more quickly and respond more effectively to changing business and economic conditions than 
the Company.  

Competitive activity may require the Company to increase its investment in marketing or reduce its sales prices and this may 
lead to reduced profit margins, a loss of market share or loss of distribution, each of which could have a material adverse effect 
on the Company’s business, financial condition and results of operations. There can be no assurance that the Company will be 
able to compete successfully against current and future competitors or that competitive pressures faced by the Company or the 
infringement of its products and brands will not have a material adverse effect on its business, financial condition and results of 
operations. 

Dependence on key customers could adversely affect the Company’s business, financial condition and results of operations. 

The Company sells its products through a network of domestic and international mass retail, trade supply and consumer retailers 
as well as industrial distributors and suppliers. The retail industry has historically been the subject of consolidation, and as a 
result, the development of large chain stores has taken place. Today, the retail channel is comprised of several of these large 
chain stores that capture the bulk of the market share. Since many of the Company’s customers have been part of consolidations 
in the retail industry, these limited customers account for a large percentage of the Company’s net sales. Although the Company 
expects that a significant portion of its revenues will continue to be derived from this limited number of customers, there was no 
individual customer that contributed to more than 10% of the Company’s consolidated net sales in fiscal year 2020. However, 
changes in the strategies of the Company’s largest customers, including shelf simplification, a reduction in the number of brands 
they carry or a shift in shelf space to “private label” or competitors’ products, may harm the Company’s sales. The loss of,  or 
reduction  in,  orders  from  any  of  the  Company’s  most  significant  customers  could  have  a  material  adverse  effect  on  the 
Company’s brand values, business, financial condition and results of operations. Large customers may seek price reductions, 
added support or promotional concessions. If the Company agrees to such customer demands and/or requests, it could negatively 
impact the Company’s ability to maintain existing profit margins. 

In addition, the Company’s business is based primarily upon individual sales orders, and the Company typically does not enter 
into long-term contracts with its customers. Accordingly, these customers could reduce their purchasing levels or cease buying 
products from the Company at any time and for any reason. The Company is also subject to changes in customer  purchasing 
patterns or the level of promotional activities. These types of changes may result from changes in the manner in which customers 
purchase  and  manage  inventory  levels,  or  display  and  promote  products  within  their  stores.  Other  potential  factors  such  as 
customer disputes regarding shipments, fees, merchandise condition or related matters may also impact operating results. If the 
Company  ceases  doing  business  with  a  significant  customer  or  if  sales  of  its  products  to  a  significant  customer  materially 
decrease, the Company’s business, financial condition and results of operations may be harmed. 

The Company may not successfully develop, introduce and/or establish new products and line extensions. 

The Company’s future performance and growth depend, in part, on its ability to successfully develop, introduce and/or establish 
new products as both brand extensions and/or line extensions. The Company cannot be certain that it will successfully achieve 
those goals. The Company competes in several product categories where there are frequent introductions of new products and 

11 

 
 
  
 
 
 
 
 
 
 
line extensions and such product introductions often require significant investment and support. The ability of the Company to 
understand end user needs and preferences is key to maintaining and improving the competitiveness of its product offerings. The 
development and introduction of new products, as well as the renovation of current products and product lines, require substantial 
and effective research, development and marketing expenditures, which the Company may be unable to recoup if the new or 
renovated products do not gain widespread market acceptance. There are inherent risks associated with new product development 
and  marketing  efforts,  including  product  development  or  launch  delays,  product  performance  issues  during  development, 
changing regulatory frameworks that affect the new products in development and the availability of key raw materials included 
in such products. These inherent risks could result in the failure of new products and product line extensions to achieve anticipated 
levels  of  market  acceptance,  additional  costs  resulting  from  failed  product  introductions  and  the  Company  not  being  first  to 
market. As the Company continues to focus on innovation and renovation of its  products, the Company’s business, financial 
condition or results of operations could be adversely affected in the event that the Company is not able to effectively develop 
and introduce new or renovated products and line or brand extensions. 

Changes in marketing distributor relationships that are not managed successfully by the Company could result in a disruption 
in the affected markets. 

The Company distributes its products throughout the world in one of two ways: the direct distribution model, in which products 
are sold directly by the Company to wholesalers and retailers in the U.S., Canada, Mexico, Australia, China, the U.K. and a 
number of other countries, including those throughout Europe; and the marketing distributor model, in which products are  sold 
to  marketing  distributors  who  in  turn  sell  to  wholesalers  and  retailers.  The  marketing  distributor  model  is  generally  used  in 
countries  where  the  Company  does  not  have  direct  Company-owned  operations.  Instead,  the  Company  partners  with  local 
companies  who perform  the  sales,  marketing and distribution functions. The Company invests  time and resources into these 
relationships. Should the Company’s relationship with a marketing distributor change or terminate, the Company’s sales within 
such a marketing distributor’s territory could be adversely impacted until such time as a suitable replacement can be found and 
the Company’s key marketing strategies are implemented. There is a risk that changes in such marketing distributor relationships, 
including a change in key marketing distributor personnel or a transition to the direct distribution model, that if not managed 
successfully, could result in a disruption in the affected markets and that such a disruption could have a material adverse effect 
on the Company’s business, financial condition and results of operations. Additionally, in some countries, local laws may require 
substantial payments to terminate existing marketing distributor relationships, which could also have a material adverse effect 
on the Company’s business, financial condition and results of operations. 

Goodwill and intangible assets are subject to impairment risk. 

In  accordance  with  the  authoritative  accounting  guidance  on  goodwill  and  intangibles,  the  Company  assesses  the  potential 
impairment  of  its  existing  goodwill  during  the  second  quarter  of  each  fiscal  year  and  otherwise  when  events  or  changes  in 
circumstances indicate that an impairment condition may exist. The Company also assesses its definite-lived intangible assets 
for potential impairment when events and circumstances indicate that the carrying amount of the asset may not be recoverable 
or its estimated remaining useful life may no longer be appropriate. Indicators such as underperformance relative to historical or 
projected future operating results, changes in the Company’s strategy for its overall business or use of acquired assets, unexpected 
negative industry or economic trends, decline in the Company’s stock price for a sustained period, decreased market capitalization 
relative  to  net  book  values,  unanticipated  technological  change  or  competitive  activities,  loss  of  key  distribution,  change  in 
consumer demand, loss of key personnel and acts by governments and courts may signal that an asset has become impaired. 

The  assessment  for  possible  impairment  of  the  Company’s  goodwill  and  intangible  assets  requires  management  to  make 
judgments on a number of significant estimates and assumptions, including macroeconomic conditions, overall category growth 
rates, sales growth rates, cost containment and margin expansion and expense levels for advertising and promotions and general 
overhead,  all  of  which  must  be  developed  from  a  market  participant  standpoint.  The  Company  may  be  required  to  record  a 
significant charge in its consolidated financial statements during the period in which any impairment of its goodwill or intangible 
assets is identified and this could negatively impact the Company’s financial condition and results of operations. Changes in 
management estimates and assumptions as they relate to valuation of goodwill and intangible assets could affect the Company’s 
financial condition or results of operations in the future. The Company’s review of events and circumstances during fiscal year 
2020 included consideration of the ongoing COVID-19 pandemic. For additional information, see Part IV – Item 15, “Exhibits, 
Financial Statement Schedules” Note 5 – Goodwill and Other Intangible Assets, included in this report. 

The  Company  may  also  divest  of  certain  of  its  assets,  businesses  or  brands  that  do  not  align  with  the  Company’s  strategic 
initiatives. Any divestiture could negatively impact the profitability of the Company as a result of losses that may result from 
such a sale, the loss of sales and operating income or a decrease in cash flows subsequent to the divestiture. The Company may 
also be required to recognize impairment charges as a result of a divestiture.  

12 

 
 
 
 
 
 
 
 
 
Product liability claims and other litigation and/or regulatory action could adversely affect the Company’s sales and operating 
results. 

While the Company makes every effort to ensure that the products it develops and markets are safe for consumers and comply 
with all applicable regulations, the use of the Company’s products may expose the Company to liability claims resulting from 
such use and potential enforcement actions, including the risk of recall. Claims could be based on allegations that, among other 
things, the Company’s products are improperly labeled, contain contaminants, provide inadequate instructions regarding their 
use or inadequate warnings concerning their use or interactions with other substances. Product liability claims could result  in 
negative publicity that could harm the Company’s sales and operating results. The Company maintains product liability insurance 
that it believes will be adequate to protect the Company from material loss attributable to such claims but the extent of such loss 
could exceed available limits of insurance or could arise out of circumstances under which such insurance coverage would be 
unavailable. Other business activities of the Company may also expose the Company to litigation risks, including risks that may 
not be covered by insurance such as contract disputes. If successful claims are asserted by regulatory agencies or third parties 
against the Company for non-compliance or uninsured liabilities or liabilities in excess of applicable limits of insurance coverage, 
the  Company’s  business,  financial  condition  and  results  of  operations  may  be  adversely  affected.  In  addition,  if  one  of  the 
Company’s products was determined to be defective, the Company could be required to recall the product, which could result in 
adverse publicity, loss of revenues and significant expenses. 

Additionally, the Company’s products may be associated with competitor products or other products in the same category, which 
may be alleged to have caused harm to consumers. As a result of this association, the Company may be named in unwarranted 
legal actions. The potential costs to defend such claims may materially affect the Company’s business, financial condition and 
results of operations. 

Resolution of income tax matters may impact the Company’s financial condition and results of operations. 

Significant  judgment  is  required  in  determining  the  Company’s  effective  income  tax  rate  and  in  evaluating  tax  positions, 
particularly those related to uncertain tax positions. The Company provides for uncertain tax positions when such tax positions 
do  not  meet  the  recognition  thresholds  or  measurement  standards  prescribed  by  the  accounting  standard  for  uncertain  tax 
positions.  Changes  in  uncertain  tax  positions  or  other  adjustments  resulting  from  tax  audits  and  settlements  with  taxing 
authorities, including related interest and penalties, impact the Company’s effective tax rate. When particular tax matters arise, 
a number of years may elapse before such matters are audited and finally resolved. Favorable resolution of such matters could 
be recognized as a reduction to the Company’s effective tax rate in the year of resolution. Unfavorable resolution of any tax 
matter could increase the Company’s effective tax rate. Any resolution of a tax matter may require the adjustment of tax assets 
or tax liabilities or the use of cash in the year of resolution. For additional information on such matters, see Part IV – Item 15, 
“Exhibits, Financial Statement Schedules” Note 14 – Income Taxes, included in this report. 

Changes in tax rules may also materially affect, either adversely or favorably, the Company’s future financial results or the way 
management conducts its business. For example, on December 22, 2017 the “Tax Cuts and Jobs Act” (the “Tax Act”) was signed 
into law and became effective beginning January 1, 2018. The Tax Act significantly changed U.S. tax law and tax rates, as well 
as mandated the application of a one-time “toll tax” on unremitted foreign earnings, among other things. In addition, the Company 
is required to make assertions on whether its foreign subsidiaries will invest their undistributed earnings indefinitely and these 
assertions are based on the capital needs of the foreign subsidiaries. Generally, unremitted earnings of  the Company’s foreign 
subsidiaries  are  not  considered  to  be  indefinitely  reinvested.  However,  there  are  exceptions  regarding  the  Company’s  newly 
formed subsidiary in Mexico as well as specific statutory remittance restrictions imposed on the Company’s China subsidiary. 
Costs associated with repatriating unremitted foreign earnings, including U.S. state income taxes and foreign withholding taxes, 
are immaterial to the Company’s consolidated financial statements. For additional information on income tax matters, see Part 
IV—Item 15, “Exhibits, Financial Statement Schedules” Note 14 — Income Taxes, included in this report  

Although many impacts of the Tax Act are favorable for the Company both in the near term and long term, the Tax Act also 
authorizes the Treasury Department to issue regulations with respect to the new provisions. The Company cannot predict how 
subsequent changes in the Tax Act, regulations, or other guidance issued under it, including conforming or non-conforming state 
tax  rules,  might  affect  the  Company’s  business,  financial  condition  and  results  of  operations.  In  addition,  there  can  be  no 
assurance that U.S. tax laws, including the corporate income tax rate, will not undergo significant additional changes in the near 
future.  

The Company’s business development activities may not be successful. 

The Company may increase growth through business development activities such as acquisitions, joint ventures, licensing and/or 
other  strategic  partnerships  in  the  U.S.  and  internationally.  However,  if  the  Company  is  not  able  to  identify,  acquire  and 
successfully integrate acquired products or companies or successfully manage joint ventures or other strategic partnerships, the 
Company  may  not  be  able  to  maximize  these  opportunities.  The  failure  to  properly  manage  business  development  activities 

13 

 
 
 
 
 
 
 
 
because of difficulties in the assimilation of operations and products, the diversion of management’s attention from other business 
concerns, the loss of key employees or other factors could have a material adverse effect on the Company’s business, financial 
condition and results of operations. In addition, there can be no assurance that the Company’s business development activities 
will be profitable at their inception or that they will achieve sales levels and profitability that justify the investments made. 

Future  acquisitions,  joint  ventures  or  strategic  partnerships  could  also  result  in  the  incurrence  of  debt,  potentially  dilutive 
issuances  of  equity  securities,  contingent  liabilities,  amortization  expenses  related  to  certain  intangible  assets,  unanticipated 
regulatory  complications  and/or  increased  operating  expenses,  all  of  which  could  adversely  affect  the  Company’s  results  of 
operations and financial condition. In addition, to the extent that the economic benefits associated with any of the Company’s 
business  development  activities  diminish  in  the  future,  the  Company  may  be  required  to  record  impairments  to  goodwill, 
intangible  assets  or  other  assets  associated  with  such  activities,  which  could  also  adversely  affect  the  Company’s  business, 
financial condition and results of operations. 

The Company may not have sufficient cash to service its indebtedness or to pay cash dividends. 

The Company’s debt consists of fixed rate senior notes and a revolving credit facility. Prior to April 2020, management has used 
the proceeds of the revolving credit facility primarily for stock repurchases. In order to service its debt, the Company is required 
to use its income from operations to make interest and principal payments required by the terms of its borrowing agreements. In 
addition, the Company’s borrowing agreements include covenants to maintain certain financial ratios and to comply with other 
financial terms, conditions and covenants. Also, the Company has historically paid out a large part of its earnings to stockholders 
in the form of regular quarterly cash dividends.  

The  Company  may  incur  substantial  debt  in  the  future  for  acquisitions  or  other  general  business  or  business  development 
activities. In addition, the Company may continue to use available cash balances to execute share repurchases under approved 
share buy-back plans. To the extent that the Company is required to seek additional financing to support certain of these activities, 
such financing may not be available in sufficient amounts or on terms acceptable to the Company. If the Company is unable to 
obtain such financing or to service its existing or future debt with its operating income, or if available cash balances are affected 
by  future  business  performance,  unstable  global  economic  conditions,  liquidity,  capital  needs,  alternative  investment 
opportunities or debt covenants, the Company  could be required to reduce, suspend or eliminate its dividend payments to its 
stockholders. The Company may also elect to suspend share repurchases depending on available cash balances or concerns that 
it may have on future cash balances. For example, in April 2020, the Company elected to suspend repurchases under its share 
buy-back plan, which subsequently expired on August 31, 2020, in order to preserve cash while it monitored the impacts of the 
COVID-19 pandemic. 

Item 1B.  Unresolved Staff Comments 

None. 

Item 2.  Properties  

Americas 

The  Company  owns  and  occupies  an  office  located  in  San  Diego,  California  which  houses  both  corporate  employees  and 
employees in the Company’s Americas segment. The Company also leases a regional sales office in Miami, Florida, a research 
and development office in Pine Brook, New Jersey and office space in Toronto, Ontario, Canada and Monterrey Nuevo Leon, 
Mexico.  

EMEA 

The Company purchased a new office building and related land in February 2018, located in Milton Keynes, United Kingdom. 
The Company completed renovations to this building late in the first quarter of fiscal year 2020 and relocated employees of the 
Company’s EMEA segment who are located in the U.K. from its old office and plant facility, also in Milton Keynes, to this new 
office building that is owned by the Company upon its completion. The Company will continue to use its old location in Milton 
Keynes as a plant facility. In addition, the Company leases spaces for its branch offices in Germany, France, Italy, Spain, Portugal 
and the Netherlands. 

Asia-Pacific 

The Company leases office space in Epping, New South Wales, Australia; Shanghai, China; and Kuala Lumpur, Malaysia. 

14 

 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
Item 3.  Legal Proceedings 

The information required by this item is incorporated by reference to the information set forth in Item 15 of Part IV, “Exhibits, 
Financial Statement Schedules” Note 13 — Commitments and Contingencies, in the accompanying notes to the consolidated 
financial statements included in this report. 

Item 4.  Mine Safety Disclosures 

Not applicable. 

Executive Officers of the Registrant  

The following table sets forth the names, ages, fiscal year elected to current position and current titles of the executive officers 
of the Company as of August 31, 2020:  

   Title 

Name, Age and Year Elected to Current Position 
Garry O. Ridge 
Steven A. Brass 
Jay W. Rembolt 
Patricia Q. Olsem 
William B. Noble 
Geoffrey J. Holdsworth 
Stanley A. Sewitch 
Richard T. Clampitt 

    64    1997     Chief Executive Officer 
  54    2019    President and Chief Operating Officer 
  69    2008    Vice President, Finance, Treasurer and Chief Financial Officer  
  53    2019    Division President, The Americas 
    62    1996     Managing Director, EMEA 
    58    1997     Managing Director, Asia-Pacific 
    67    2012     Vice President, Global Organization Development  
    65    2014     Vice President, General Counsel and Corporate Secretary  

Mr.  Ridge  joined  the  Company’s  Australian  subsidiary,  WD-40  Company  (Australia)  Pty.  Limited,  in  1987  as  Managing 
Director. He held several senior management positions prior to his election as Chief Executive Officer in 1997. 

Mr. Brass joined the Company in 1991 as International Area Manager at the Company’s U.K. subsidiary and has since held 
several management positions including Country Manager in Germany, Director of Continental Europe, European Sales Director, 
and European Commercial Director. He then served as Division President, The Americas, from 2016 until 2019, when he was 
promoted to his current position as President and Chief Operating Officer.  

Mr. Rembolt joined the Company in 1997 as Manager of Financial Services. He was promoted to Controller in 1999 and to Vice 
President, Finance/Controller in 2001. He was then named Vice President, Finance and Chief Financial Officer in 2008. 

Ms. Olsem joined the Company in 2005 and has held various senior management positions including, Vice President Americas 
Innovation Development Group, Senior Vice President Marketing  and Innovation of the Americas, and Senior Vice President 
and General Manager of the United States. She was promoted to her current position as Division President, The Americas in 
2019. 

Mr.  Noble  joined  the  Company’s  Australian  subsidiary,  WD-40  Company  (Australia)  Pty.  Limited,  in  1993  as  International 
Marketing Manager for the Asia Region. He was then promoted to his current position of Managing Director, EMEA and as a 
Director of the Company’s U.K. subsidiary, WD-40 Company Limited, in 1996. 

Mr. Holdsworth joined the Company’s Australian subsidiary, WD-40 Company (Australia) Pty. Limited, in 1996 as General 
Manager and was promoted to his current position of Managing Director, Asia-Pacific and as a Director of WD-40 Company 
(Australia) Pty. Limited in 1997.  

Mr. Sewitch joined the Company in 2012 as Vice President, Global Organization Development. Prior to joining the Company, 
Mr. Sewitch was a founder of four businesses, including a human resources and organizational consulting firm (HRG Inc.) which 
he led from 1989 until joining the Company. 

Mr. Clampitt was named as Corporate Secretary on October 15, 2013 and joined the Company in 2014 as Vice President, General 
Counsel and Corporate Secretary. He has been licensed to practice law in the State of California since 1981. Prior to joining the 
Company, Mr. Clampitt served as a partner at Gordon & Rees LLP from 2002 through 2013. 

All executive officers hold office at the discretion of the Board of Directors. 

15 

 
 
 
 
  
 
 
 
 
 
 
 
   
   
   
 
 
 
 
 
 
 
 
 
 
 
PART II 

Item 5. Market For Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities 

Market Information 

The Company’s common stock is traded on the NASDAQ Global Select Market under the trading symbol WDFC. On October 16, 
2020, the last reported sales price of the Company’s common stock on the NASDAQ Global Select Market was $197.93 per 
share, and there were 13,664,838 shares of common stock outstanding held by approximately 608 holders of record. 

Dividends 

The  Company  has  historically  paid  regular  quarterly  cash  dividends  on  its  common  stock.  In  December  2019,  the  Board  of 
Directors declared a 10% increase in the regular quarterly cash dividend, increasing it from $0.61 per share to $0.67 per share. 
On October 5, 2020, the Company’s Board of Directors declared a cash dividend of $0.67 per share payable on October 30, 2020 
to shareholders of record on October 16, 2020. 

The Board of Directors of the Company presently intends to continue the payment of regular quarterly cash dividends on the 
Company’s common stock. The Company’s ability to pay dividends could be affected by future business performance, liquidity, 
capital needs, alternative investment opportunities and debt covenants. 

Purchases of Equity Securities By the Issuer and Affiliated Purchasers 

On June 19, 2018, the Company’s Board of Directors approved a share buy-back plan. Under the plan, which became effective 
on September 1, 2018, the Company was authorized to acquire up to $75.0 million of its outstanding shares through August 31, 
2020. The timing and amount of repurchases were based on terms and conditions that were acceptable to the Company’s Chief 
Executive Officer and Chief Financial Officer and in compliance with all laws and regulations applicable thereto. During the 
period from September 1, 2019 through August 31, 2020, the Company repurchased 92,583 shares at a total cost of $16.8 million 
under this $75.0 million plan. 

On April 8, 2020, the Company elected to temporarily suspend repurchases under this share buy-back plan, which subsequently 
expired on August 31, 2020. The Company made this election in order to preserve cash while it continued to monitor the impacts 
of the COVID-19 pandemic. Therefore, no repurchase transactions were made between April 8, 2020 and August 31, 2020.  

16 

 
 
 
 
 
 
 
 
 
 
 
 
 
Item 6.  Selected Financial Data 

The following data has been derived from the Company’s audited consolidated financial statements. The data should be read in 
conjunction  with such consolidated financial statements and other financial information  included elsewhere in this report (in 
thousands, except per share amounts): 

Net sales 
Cost of products sold 

Gross profit 
Operating expenses 

Income from operations 

Interest and other (expense) income, net 

Income before income taxes 

Provision for income taxes 

Net income 

Earnings per common share: 

Basic 
Diluted 

Dividends per share 
Weighted-average shares outstanding - 

diluted 
Total assets 

 Long-term obligations (1) 

As of and for the Fiscal Year Ended August 31, 

2020 
$   408,498  
 185,481  
 223,017  
 145,797  
 77,220  
 (1,705)  
 75,515  
 14,805  
 60,710  

$ 

2019 
$   423,350  
 191,010  
 232,340  
 149,958  
 82,382  
 (1,612)  
 80,770  
 24,862  
 55,908  

$ 

2018 
$   408,518  
 183,255  
 225,263  
 146,659  
 78,604  
 (3,426)  
 75,178  
 9,963  
 65,215  

$ 

$ 
$ 
$ 

 4.41  
 4.40  
 2.62  

$ 
$ 
$ 

 4.03  
 4.02  
 2.37  

$ 
$ 
$ 

 4.65  
 4.64  
 2.11  

 13,719  
$   362,637  

 13,830  
$   302,662  

 13,962  
$   317,059  

$   142,208  

$ 

 82,597  

$ 

 75,667  

2017 
 380,506  
 166,621  
 213,885  
 137,976  
 75,909  
 (1,287)  
 74,622  
 21,692  
 52,930  

2016 
$   380,670 
 166,301 
 214,369 
 143,021 
 71,348 
 1,441 
 72,789 
 20,161 
 52,628 

$ 

 3.73  
 3.72  
 1.89  

$ 
$ 
$ 

 3.65 
 3.64 
 1.64 

 14,123  
 369,717  

 14,379 
$   339,668 

 154,907  

$   140,579 

$ 

$ 

$ 
$ 
$ 

$ 

$ 

 (1)   Long-term obligations include long-term debt, deferred tax liabilities, net, long-term lease liabilities and other long-term liabilities. Lease liabilities 

were included beginning in fiscal year 2020 in accordance with ASC 842, which was adopted by the Company on September 1, 2020. 

Item 7.   Management’s Discussion and Analysis of Financial Condition and Results of Operations 

Management’s Discussion and Analysis of Financial Condition and Results of Operations (“MD&A”) is designed to provide the 
reader of the Company’s financial statements with a narrative from the perspective of management on the Company’s financial 
condition,  results  of  operations,  liquidity  and  certain  other  factors  that  may  affect  future  results.  This  MD&A  includes  the 
following  sections:  Overview,  Highlights,  Results  of  Operations,  Performance  Measures  and  Non-GAAP  Reconciliations, 
Liquidity  and  Capital  Resources,  Critical  Accounting  Policies,  and  Recently  Issued  Accounting  Standards.  The  MD&A  is 
provided as a supplement to, and should be read in conjunction with, the Company’s audited consolidated financial statements 
and the related notes included in Item 15 of this report. 

In order to show the impact of changes in foreign currency exchange rates on our results of operations, we have included constant 
currency disclosures,  where  necessary, in the Overview and Results of  Operations  sections  which  follow. Constant currency 
disclosures  represent  the  translation  of  our  current  fiscal  year  revenues  and  expenses  from  the  functional  currencies  of  our 
subsidiaries to U.S. Dollars using the exchange rates in effect for the corresponding period of the prior fiscal year. We use results 
on  a  constant  currency  basis  as  one  of  the  measures  to  understand  our  operating  results  and  evaluate  our  performance  in 
comparison to prior periods. Results on a constant currency basis are not in accordance with accounting principles generally 
accepted in the United States of America (“non-GAAP”) and should be considered in addition to, not as a substitute for, results 
prepared in accordance with GAAP. 

17 

 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Overview 

The Company 

WD-40 Company (“the Company”), based in San Diego, California, is a global marketing organization dedicated to creating 
positive lasting memories by developing and selling products that solve problems in workshops, factories and homes around the 
world. We market our maintenance products and our homecare and cleaning products under the following well-known brands: 
WD-40, 3-IN-ONE, GT85, X-14, 2000 Flushes, Carpet Fresh, no vac, Spot Shot, 1001, Lava and Solvol. Currently included in 
the WD-40 brand are the WD-40 Multi-Use Product and the WD-40 Specialist and WD-40 BIKE product lines.  

Our  brands  are  sold  in  various  locations  around  the  world.  Maintenance  products  are  sold  worldwide  in  markets  throughout 
North, Central and South America, Asia, Australia, Europe, the Middle East and Africa. Homecare and cleaning products are 
sold primarily in North America, the United Kingdom (“U.K.”) and Australia. We sell our products primarily through warehouse 
club stores, hardware stores, automotive parts outlets, industrial distributors and suppliers, mass retail and home center stores, 
value retailers, grocery stores, online retailers, farm supply, sport retailers, and independent bike dealers. 

Highlights 

The following summarizes the financial and operational highlights for our business during the fiscal year ended August 31, 2020:  

•  Consolidated net sales decreased $14.9 million, or 4%, for fiscal year 2020 compared to the prior fiscal year. Changes 
in foreign currency exchange rates had an unfavorable impact of $4.9 million on consolidated net sales for fiscal year 
2020. Thus, on a constant currency basis, net sales would have decreased by $10.0 million, or 2%, for fiscal year 2020 
compared to the prior fiscal year. This unfavorable impact from changes in foreign currency exchange rates mainly 
came from our EMEA segment, which accounted for 38% of our consolidated sales for the fiscal year ended August 31, 
2020. 

•  Gross profit as a percentage of net sales decreased to 54.6% for fiscal year 2020 compared to 54.9% for the prior fiscal 

year. 

•  Consolidated net income increased $4.8 million, or 9%, for fiscal year 2020 compared to the prior fiscal year. Changes 
in foreign currency exchange rates had an unfavorable impact of $1.8 million on consolidated net income for fiscal 
year 2020. Thus, on a constant currency basis, net income would have increased by $6.6 million, or 12%, for fiscal year 
2020 compared to the prior fiscal year. Net income in fiscal year 2019 was unfavorably impacted by a reserve for an 
uncertain tax position of $8.7 million that was recorded during the fourth quarter of fiscal year 2019. 

•  Consolidated results for the fiscal year ended August 31, 2020 were negatively impacted by the COVID-19 pandemic.  

See Significant Developments section which follows for details. 

•  Diluted earnings per common share for fiscal year 2020 were $4.40 versus $4.02 in the prior fiscal year.  

• 

Share repurchases were executed under our current $75.0 million share buy-back plan, which was approved by the 
Company’s  Board  of  Directors  in  June  2018  and  became  effective  on  September  1,  2018.  During  the  period  from 
September 1, 2019 through August 31, 2020, the Company repurchased 92,583 shares at an average price of $181.73 
per share, for a total cost of $16.8 million. On April 8, 2020, the Company elected to temporarily suspend repurchases 
under  this  plan,  which  subsequently  expired  on  August  31,  2020.  The  Company  elected  this  suspension  in  order  to 
preserve cash while it continued to monitor the impact of the COVID-19 pandemic. 

Our strategic initiatives and the areas where we will continue to focus our time, talent and resources in future periods include: (i) 
maximizing WD-40 Multi-Use Product sales through geographic expansion, increased market penetration and the development 
of  new  and  unique  delivery  systems;  (ii)  leveraging  the  WD-40  brand  by  growing  the  WD-40  Specialist  product  line;  (iii) 
leveraging the strengths of the Company through broadened product and revenue base; (iv) attracting, developing and retaining 
talented people; and (v) operating with excellence. 

18 

 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
Significant Developments  

During the fiscal year ended August 31, 2020, our financial results and operations were negatively impacted by the COVID-19 
pandemic that began in early calendar year 2020 and as a result, our consolidated net sales decreased by  $14.9 million or 4% 
compared to the prior fiscal year. The pandemic was disruptive to our business in fiscal year 2020 as a result of the temporary 
closures, lockdowns and restrictions mandated by various governmental authorities intended to combat the COVID-19 pandemic 
at physical store retailers. We were able to reduce the adverse impact of these challenging times due to the strength of our brand, 
the broad distribution of our  products and our continued focus on our strategic initiatives. While  we experienced  significant 
declines in sales levels in our markets where we do not have direct operations (distributor markets) and certain other markets 
where  closures  and  lockdown  measures  were  severe  and  extended  or  where  sales  are  somewhat  dependent  on  the  industrial 
channel, sales in many of our direct markets and sales via ecommerce channels increased from period to period which helped to 
offset some of this decline in the distributor markets. The direct markets in which we conduct business were not impacted as 
much by the pandemic since the channels in which we sell our products in these markets were either not included in these closures 
or the closures were only temporary in nature. In addition, increased sales of our homecare and cleaning products from period to 
period due to the high demand for such products during the pandemic also helped to offset some of the sales declines of our 
maintenance products in the distributor markets.  

We have taken a variety of measures during the COVID-19 pandemic to ensure the availability and functioning of our critical 
infrastructure, to promote the safety and security of our employees and to support the communities in which we operate. These 
measures include requiring remote working arrangements for employees where practicable. We are following public and private 
sector policies and initiatives to reduce the transmission of COVID-19, such as the imposition of travel restrictions, the promotion 
of social distancing and the adoption of work-from-home arrangements. These policies and initiatives will continue to impact 
how we operate for as long as they are in effect. We are in the process of determining and implementing safe and effective phased 
office reentry plans for employees at all of our office locations globally. However, the timing and nature of these reentry plans, 
some of which have already been launched, will vary by location and some of the specifics related to many of these plans are 
still uncertain at this time. The safety of our employees and adherence to public and private sector policies related to COVID-19 
will remain our top priorities as we have our employees return to working at our global office locations. 

Due to the speed and fluidity with which the situation continues to develop and the uncertainty on whether recurring waves of 
the COVID-19 pandemic will occur later in calendar year 2020 or early in 2021, it is very difficult for us to estimate with certainty 
the extent to which the COVID-19 pandemic will impact our financial results and operations in future periods. We also cannot 
predict when certain restrictions that are in place to protect our customers, retailers and our employees will be safely reduced or 
will  no longer be needed. These impacts could be  material in all business  segments during any  future  period affected either 
directly or indirectly by this pandemic. We are actively managing and monitoring supply chain and transportation disruptions 
that  have  arisen  at  our  suppliers  and  other  third-party  distribution  centers  and  manufacturers  as  a  result  of  the  COVID-19 
pandemic. While we have been successful to date in managing such disruptions in our supply chain and we believe that we are 
well-positioned to continue managing any disruptions that may occur in future periods in order to meet customer and end-user 
demand, we are not able at this time to estimate the impact of future disruptions within our supply chain and we are continually 
monitoring and managing this situation. See Item 1A, “Risk Factors,” included herein for information on risks associated with 
pandemics in general and COVID-19 specifically. 

On March 27, 2020, the U.S. Coronavirus Aid, Relief, and Economic Security Act (the “CARES Act”) was enacted in response 
to the COVID-19 pandemic and the negative impacts that it is having on the global economy and U.S. companies. The CARES 
Act includes various financial measures to assist companies, including temporary changes to income and non-income-based tax 
laws.  Although we will have the ability to defer the payment for the employer portion  of social security taxes as part of the 
CARES Act, we do not believe this assistance or any other assistance provided under the CARES Act will have a material impact 
on our consolidated financial statements and related disclosures. 

19 

 
 
 
 
 
 
Results of Operations 

Fiscal Year Ended August 31, 2020 Compared to Fiscal Year Ended August 31, 2019 

Operating Items 

The following table summarizes operating data for our consolidated operations (in thousands, except percentages and per share 
amounts):  

Fiscal Year Ended August 31, 

Change from 
Prior Year 

2020 

2019 

Dollars 

Percent 

$ 

$ 
$ 
$ 

 369,444  
 39,054  
  408,498  
 185,481  
  223,017  
 145,797  
 77,220  
 60,710  
 4.40  

$ 

$ 
$ 
$ 

 386,644  
 36,706  
  423,350  
 191,010  
  232,340  
 149,958  
 82,382  
 55,908  
 4.02  

$ 

$ 
$ 
$ 

 (17,200)  
 2,348  
  (14,852)  
 (5,529)  
  (9,323)  
 (4,161)  
 (5,162)  
 4,802  
 0.38  

(4)% 
6% 
(4)% 
(3)% 
(4)% 
(3)% 
(6)% 
9% 
9% 

Net sales: 

Maintenance products 
Homecare and cleaning products 

Total net sales 

Cost of products sold 

Gross profit 

Operating expenses 

Income from operations 

Net income 
Earnings per common share - diluted 

Net Sales by Segment  

The following table summarizes net sales by segment (in thousands, except percentages):  

Americas 

EMEA 

Asia-Pacific 

Total 

Fiscal Year Ended August 31, 

Change from 
Prior Year 

2020 

2019 

Dollars 

Percent 

$ 

 200,493  

$ 

 193,972  

$ 

 156,241  

 51,764  
 408,498  

$ 

 160,615  

 68,763  
 423,350  

$ 

$ 

 6,521  

 (4,374)  

 (16,999)  
 (14,852)  

3% 

(3)% 

(25)% 
(4)% 

20 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
Americas 

The following table summarizes net sales by product line for the Americas segment (in thousands, except percentages): 

Fiscal Year Ended August 31, 

Maintenance products 
Homecare and cleaning products 

Total 

% of consolidated net sales 

$ 

$ 

2020 
 178,739  
 21,754  
 200,493  
49%  

$ 

$ 

2019 
 173,664  
 20,308  
 193,972  
46%  

Change from 
Prior Year 

Dollars 

Percent 

$ 

$ 

 5,075  
 1,446  
 6,521  

3% 
7% 
3% 

Sales in the Americas segment, which includes the U.S., Canada and Latin America, increased to $200.5 million, up $6.5 million, 
or 3%, for the fiscal year ended August 31, 2020 compared to the prior fiscal year. Changes in foreign currency exchange rates 
had an unfavorable impact on sales for the Americas segment from period to period. Sales for the fiscal year ended August 31, 
2020 translated at the exchange rates in effect for the prior fiscal year would have been $201.2 million in the Americas segment. 
Thus, on a constant currency basis, sales would have increased by $7.3 million, or 4%, for the fiscal year ended August 31, 2020 
compared to the prior fiscal year. 

Sales of maintenance products in the Americas segment increased $5.1 million, or 3%, for the fiscal year ended August 31, 2020 
compared to the prior fiscal year. This sales increase was mainly driven by higher sales of WD-40 Multi Use Product in the U.S. 
and Canada, which were up $5.1 million and $0.8 million, or 5% and 11%, respectively, from period to period. Although the 
impacts of the COVID-19 pandemic weakened sales levels in the U.S. and Canada during the third quarter of fiscal year 2020, 
these sales decreases were more than offset by successful promotional programs during the first six months of fiscal year 2020 
and significantly increased sales in the fourth quarter of fiscal year 2020. The higher level of sales in the fourth quarter of fiscal 
year 2020 of WD-40 Multi-Use Product in both the U.S. and Canada were partially due to increased demand for our product as 
a result of a higher level of renovation and maintenance activities exhibited by our end-users during the COVID-19 pandemic. 
In addition, sales increased due to new distribution and successful promotional programs as well as increased sales through the 
ecommerce channel in the U.S. during the COVID-19 pandemic. These sales increases of WD-40 Multi-Use Product in the U.S. 
and Canada were partially offset by a decrease in sales of such products in Latin America of $1.6 million, primarily due to various 
disruptions in the market related to the COVID-19 pandemic. The disruptions from the COVID-19 pandemic primarily included 
decreased availability of our product in the market due to constraints on the distribution and sale of our products as a result of 
the complete lockdown of many markets within the region, which started early in March 2020 and continued throughout the 
fourth quarter. Although sales in Latin America decreased in total, sales in Mexico increased from period to period. During the 
third quarter of fiscal year 2020, we shifted away from a distribution model for Mexico where we sold product through a large 
wholesale customer who then supplied various retail customers, to one where we sell direct to retail customers at a higher margin. 
This transition to a direct model resulted in higher sales in Mexico during the fourth quarter and full fiscal year 2020. While we 
anticipate a continued successful build of our direct customer base in Mexico in future periods under this new direct model, the 
impact on sales in future periods resulting from this transition is uncertain at this time. 

Sales of homecare and cleaning products in the Americas segment increased $1.4 million, or 7%, for the fiscal year ended August 
31, 2020 compared to the prior fiscal year. This sales increase was driven primarily by an increase in sales of the 2000 Flushes 
brand products in the U.S., which were up $1.5 million or 27% from period to period. We experienced a significant increase in 
sales of our homecare and cleaning products beginning in the third quarter of fiscal year 2020 due to increased demand for such 
products as a result of the COVID-19 pandemic. We are not able at this time to estimate the duration of this unexpected increase 
in the demand for these products and its impact on our  financial results and operations  in  future periods. While each of our 
homecare and cleaning products have continued to generate positive cash flows, we had experienced decreased or flat sales for 
many of these products in recent years prior to the COVID-19 pandemic. 

For the Americas segment, 82% of sales came from the U.S., and 18% of sales came from Canada and Latin America combined 
for the fiscal year ended August 31, 2020 compared to the prior fiscal year when 81% of sales came from the U.S., and 19% 
of sales came from Canada and Latin America combined. 

21 

 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EMEA 

The following table summarizes net sales by product line for the EMEA segment (in thousands, except percentages): 

Fiscal Year Ended August 31, 

Maintenance products 
Homecare and cleaning products 

 Total (1) 

% of consolidated net sales 

$ 

$ 

2020 
 146,540  
 9,701  
 156,241  
38%  

$ 

$ 

2019 
 151,112  
 9,503  
 160,615  
38%  

Change from 
Prior Year 

Dollars 

Percent 

$ 

$ 

 (4,572)  
 198  
 (4,374)  

(3)% 
2% 
(3)% 

(1)  While the Company’s reporting currency is the U.S. Dollar, the functional currency of our U.K. subsidiary, the entity in which the EMEA results are 
generated, is Pound Sterling. Although the functional currency of this subsidiary is Pound Sterling, approximately 50% of its sales are generated in 
Euro and  15-20%  are generated  in  U.S.  Dollar.  As  a  result,  the  Pound  Sterling  sales  and  earnings for  the  EMEA  segment  can  be  negatively  or 
positively impacted from period to period upon translation from these currencies depending on whether the Euro and U.S. Dollar are weakening or 
strengthening against the Pound Sterling. 

Sales in the EMEA segment, which includes Europe, the Middle East, Africa and India, decreased to $156.2 million, down $4.4 
million, or 3%, for the fiscal year ended August 31, 2020 compared to the prior fiscal year. Changes in foreign currency exchange 
rates had an unfavorable impact on sales for the EMEA segment from period to period. Sales for the fiscal year ended August 
31, 2020 translated at the exchange rates in effect for the prior fiscal year would have been $159.0 million in the EMEA segment. 
Thus, on a constant currency basis, sales would have decreased by $1.7 million, or 1%, for the fiscal year ended August 31, 2020 
compared to the prior fiscal year. 

The countries in Europe where we sell through a direct sales force include the U.K., Italy, France, Iberia (which includes Spain 
and  Portugal)  and  the  Germanics  sales  region  (which  includes  Germany,  Austria,  Denmark,  Switzerland,  Belgium  and  the 
Netherlands). Sales in the direct markets increased $2.4 million, or 2%, for the fiscal year ended August 31, 2020 compared to 
the prior fiscal year, primarily due to an increase in sales of the WD-40 BIKE and WD-40 Specialist product lines of $1.4 million 
and $1.1 million, or 105% and 10%, respectively, throughout the direct markets. The increase in sales of WD-40 BIKE products 
was primarily due to strong demand in countries where our end-users were following recommendations to exercise outdoors in 
socially distanced settings due to the COVID-19 pandemic. The increase in  sales of WD-40 Specialist  was primarily due to 
increased distribution across all direct markets and a higher level of sales in the ecommerce channel for this product line from 
period to period. Sales of WD-40 Multi-Use Product were relatively constant for fiscal year 2020 compared to the prior fiscal 
year due to various disruptions in the direct markets during fiscal year 2020, primarily in the third quarter, related to the COVID-
19 pandemic. These disruptions included severe lockdowns measures during the third quarter of fiscal year 2020 which limited 
many retailers’ ability  to participate  in promotional activities and sell high volumes of certain products, such as our  WD-40 
Multi-Use Product.  However, a significant rebound in  sales volumes during the  fourth quarter as a result of these lockdown 
measures being reduced by governmental authorities and higher sales during the first half of fiscal year 2020 offset these negative 
impacts and resulted in a slight increase in sales of WD-40 Multi-Use Product across the direct markets for fiscal year 2020 
compared to the prior fiscal year. Sales from direct markets accounted for 70% of the EMEA segment’s sales for the fiscal year 
ended August 31, 2020 compared to 67% of the EMEA segment’s sales for the prior fiscal year. 

The regions in the EMEA segment where we sell through local distributors include the Middle East, Africa, India, Eastern and 
Northern Europe. Sales in the distributor  markets decreased $6.7 million, or 13%, for the fiscal year ended  August 31, 2020 
compared to the prior fiscal year, primarily due to lower sales of the WD-40 Multi-Use Product in Eastern Europe and the Middle 
East,  which  were  down  25%  and  12%,  respectively.  This  decrease  in  sales  from  period  to  period  was  primarily  due  to  the 
lockdowns that occurred in many of the distributor market countries in the second half of fiscal year 2020 due to the COVID-19 
pandemic.  Although  sales  in  the  EMEA  direct  markets  rebounded  in  the  fourth  quarter  of  fiscal  year  2020,  the  COVID-19 
pandemic continued to negatively impact sales in the distributor markets in the fourth quarter as a result of the  comprehensive 
lockdown measures that continued to be in place in many of these markets. The distributor markets accounted for 30% of the 
EMEA segment’s total sales for the fiscal year ended August 31, 2020, compared to 33% for the prior fiscal year. 

22 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
Asia-Pacific 

The following table summarizes net sales by product line for the Asia-Pacific segment (in thousands, except percentages): 

Fiscal Year Ended August 31, 

Change from 
Prior Year 

Maintenance products 
Homecare and cleaning products 

Total 

% of consolidated net sales 

2020 

2019 

Dollars 

Percent 

$ 

$ 

 44,166  
 7,598  
 51,764  
13%  

$ 

$ 

 61,868  
 6,895  
 68,763  
16%  

$ 

$ 

 (17,702)  
 703  
 (16,999)  

(29)% 
10% 
(25)% 

Sales in the Asia-Pacific segment, which includes Australia, China and other countries in the Asia region,  decreased to $51.8 
million, down $17.0 million, or 25%, for the fiscal year ended August 31, 2020 compared to the prior fiscal year. Changes in 
foreign currency exchange rates had an unfavorable impact on sales for the Asia-Pacific segment from period to period. Sales 
for the fiscal year ended August 31, 2020 translated at the exchange rates in effect for the prior fiscal year would have been $53.2 
million in the Asia-Pacific segment. Thus, on a constant currency basis, sales would have decreased by $15.6 million, or 23%, 
for the fiscal year ended August 31, 2020 compared to the prior fiscal year. 

Sales in Asia, which represented 65% of the total sales in the Asia-Pacific segment, decreased $18.0 million, or 35%, for the 
fiscal year ended August 31, 2020 compared to the prior fiscal year. Sales in the Asia distributor markets decreased $12.3 million, 
or 38%. Sales in China decreased $5.7 million, or 30%, for the fiscal year ended August 31, 2020 compared to the prior fiscal 
year. These decreases in sales were primarily due to various disruptions in these markets related to the COVID-19 pandemic. 
Extended closures, lockdowns and restrictions required by local governmental authorities to combat the  COVID-19 pandemic 
within the Asia market limited many physical store retailers’ ability to sell high volumes of our maintenance products. Although 
China had a reduction of certain restrictions required by local governmental authorities beginning in the third quarter of fiscal 
year 2020 in relation to the COVID-19 pandemic, the hardware and industrial channels continued to be significantly impacted 
by the COVID-19 pandemic through the remainder of fiscal year 2020  and this has resulted in reduced sales for China from 
period to period. Overall, we have not yet experienced a sustained or significant rebound in sales in either the Asia distributor 
markets or in China due to continuing market disruptions and comprehensive lockdown measures in these markets. 

Sales in Australia increased $1.0 million, or 6%, for the fiscal year ended August 31, 2020 compared to the prior fiscal year.  
Changes in foreign currency exchange rates had an unfavorable impact on Australian sales. On a constant currency basis, sales 
would have increased by $1.9 million, or 11%, due to a higher level of promotional activities as well as the continued growth of 
our  business  from  period  to  period.  Sales  in  Australia  increased  primarily  due  to  unprecedented  demand  for  homecare  and 
cleaning products as a result of the COVID-19 pandemic during the third and fourth quarters of fiscal year 2020. In addition, 
WD-40  Multi  Use  Product  and  WD-40  Specialist  were  up  3%  and  12%, respectively,  from  period  to  period.  Negative  sales 
impacts to Australia due to the COVID-19 pandemic have been very limited in fiscal year 2020 compared to many other countries 
since COVID-19 case numbers have remained relatively low in Australia and governmental authorities have adopted less severe 
lockdown requirements. This  has resulted in  many of our key customers remaining open for business during the  COVID-19 
pandemic. 

Gross Profit  

Gross profit decreased to $223.0 million for the fiscal year ended August 31, 2020 compared to $232.3 million for the prior fiscal 
year. As a percentage of net sales, gross profit decreased to 54.6% for the fiscal year ended August 31, 2020 compared to 54.9% 
for the prior fiscal year. 

Gross margin was negatively impacted by 0.9 percentage points from period to period due to higher warehousing and in-bound 
freight costs, primarily in the EMEA segment. Gross margin was also negatively impacted by 0.8 percentage points due to the 
combined effects of increases in other miscellaneous costs and unfavorable sales mix changes from period to period in all three 
segments. The unfavorable impacts in the Americas were primarily due to higher miscellaneous charges related to inventory 
during the fourth quarter of fiscal year 2020. The unfavorable impacts in the EMEA segment were primarily due to changes in 
sales mix changes, resulting from a larger proportion of sales to lower margin customers from period to period. The unfavorable 
impacts in the Asia-Pacific segment were primarily due to market mix changes resulting from lower sales in China as a result of 
the COVID-19 pandemic. Advertising, promotional, and other discounts that we give to our customers increased from period to 
period in the Americas and Asia-Pacific segments, negatively impacting gross margin by 0.1 percentage points. In general, the 
timing of advertising, promotional and other discounts may cause fluctuations in gross margin from period to period. The costs 

23 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
associated with certain promotional activities are recorded as a reduction to sales while others are recorded as advertising and 
sales  promotion  expenses.  Advertising,  promotional  and  other  discounts  that  are  given  to  our  customers  are  recorded  as  a 
reduction to sales, whereas advertising and sales promotional costs associated with promotional activities that we pay to third 
parties are recorded as advertising and sales promotion expenses. 

These  unfavorable  impacts  to  gross  margin  were  significantly  offset  by  favorable  changes  in  the  costs  of  petroleum-based 
specialty chemicals in all three segments, positively impacting gross margin by 0.8 percentage points. There is often a delay of 
one quarter or more before changes in raw material costs impact cost of products sold due to production and inventory life cycles. 
The average cost of crude oil which flowed through our cost of goods sold was lower in the fiscal year 2020 compared to prior 
fiscal year, thus resulting in favorable impacts to our gross margin from period to period. Due to the volatility of the price of 
crude oil, it is uncertain the level to which gross margin will be impacted by such costs in future periods. Gross margin was also 
positively affected by 0.6 percentage points from period to period due to sales price increases, primarily in the EMEA segment, 
during fiscal year 2020. Favorable changes in the costs of aerosol cans in the Americas and EMEA segments also positively 
affected gross margin by 0.1 percentage points. 

Note that our gross profit and gross margin may not be comparable to those of other consumer product companies, since some 
of these companies include all costs related to distribution of their products in cost of products sold, whereas we exclude the 
portion associated with amounts paid to third parties for shipment to our customers from our distribution centers and contract 
manufacturers and  include these costs  in selling, general and administrative expenses. These  costs totaled  $12.9  million  and 
$16.3 million for the fiscal years ended August 31, 2020 and 2019, respectively. 

Selling, General and Administrative Expenses 

Selling, general and  administrative (“SG&A”) expenses  for the fiscal  year ended  August 31, 2020 decreased $1.9 million to 
$122.0 million from $123.9 million for the prior fiscal year. As a percentage of net sales, SG&A expenses increased to 29.9% 
for the fiscal year ended August 31, 2020 from 29.3% for the prior fiscal year. The decrease in SG&A expenses from period to 
period was due to a variety of factors, but most significantly due to lower freight costs, decreased travel and meeting expenses 
and the favorable impacts of changes in foreign currency exchange rates. Freight costs associated with shipping products to our 
customers decreased by $3.1 million, partially due to lower sales from period to period. Travel and meeting expenses decreased 
by $3.0 million from period to period, primarily due to initiatives adopted by the Company during the third quarter of fiscal year 
2020 to reduce the transmission of COVID-19, including the imposition of business travel restrictions for all employees and the 
cancellation of all large meetings, such as regional sales meetings and global leadership meetings, in support of social distancing 
requirements. Favorable changes in foreign currency exchange rates also decreased SG&A expenses by $1.0 million from period 
to  period.  These  decreases  were  partially  offset  by  an  increase  of  $3.3  million  in  employee-related  costs  due  to  increased 
headcount, annual compensation increases and higher stock-based compensation from period to period, which were all partially 
offset by lower earned incentive compensation. Professional services fees, including those associated with cloud-based software, 
also increased by $1.7 million from period to period. In addition, other miscellaneous expenses increased by $0.2 million from 
period to period.   

We continued our research and development investment, the majority of which is associated with our maintenance products, in 
support of our focus on innovation and renovation of our products. Research and development costs for the fiscal years ended 
August 31, 2020 and 2019 were $6.0 million and $6.5 million, respectively. Our research and development team engages in 
consumer  research,  product  development,  current  product  improvement  and  testing  activities.  This  team  leverages  its 
development capabilities by partnering with a network of outside resources including our current and prospective suppliers. The 
level and types of expenses incurred within research and development can vary from period to period depending upon the types 
of activities being performed. 

Advertising and Sales Promotion Expenses 

Advertising and sales promotion expenses for the fiscal year ended August 31, 2020 decreased $1.7 million to $21.6 million from 
$23.3 million for the prior fiscal year. As a percentage of net sales, these expenses were 5.3% and 5.5% for the fiscal years ended 
August  31,  2020  and  2019,  respectively.  Changes  in  foreign  currency  exchange  rates  did  not  have  a  significant  impact  on 
advertising and sales promotion expenses for fiscal year 2020. The decreased level of advertising and sales promotion expenses 
was primarily due to the reduction of promotional program spending in  the EMEA and Asia-Pacific segments due to indirect 
effects of the COVID-19 pandemic during the second half of fiscal year 2020, such as the cancellations of trade shows and fewer 
opportunities for physical marketing and sampling activities. At this time, the Company is not able to estimate its investment in 
global advertising and sales promotion expense for fiscal year 2021 due to the uncertainty caused by the COVID-19 pandemic 
and its impact on our financial results and operations. 

As a percentage of net sales, advertising and sales promotion expenses may fluctuate period to period based upon the type of 
marketing activities we employ and the period in which the costs are incurred. Total promotional costs recorded as a reduction 

24 

 
 
 
 
 
 
 
 
to sales were $20.5 million and $18.9 million for the fiscal years ended August 31, 2020 and 2019, respectively. Therefore, our 
total investment in advertising and sales promotion activities totaled $42.1 million and $42.2 million for the fiscal years ended 
August 31, 2020 and 2019, respectively. 

Amortization of Definite-lived Intangible Assets Expense 

Amortization of our definite-lived intangible assets decreased $0.5 million to $2.2 million for the fiscal years ended August 31, 
2020, compared to $2.7 million for the prior fiscal year.  This decrease from period to period was primarily due to decreased 
amortization associated with the 2000 Flushes trade name, which became fully amortized during the third quarter of fiscal year 
2020.  

Income from Operations by Segment 

The following table summarizes income from operations by segment (in thousands, except percentages):  

Americas 

EMEA 

Asia-Pacific 
Unallocated corporate (1) 

Total 

Fiscal Year Ended August 31, 

Change from 
Prior Year 

2020 

2019 

Dollars 

Percent 

$ 

 51,089  

$ 

 50,069  

$ 

 1,020  

 37,620  

 14,982  

 (26,471)  

 37,246  

 20,813  

 (25,746)  

 374  

 (5,831)  

 (725)  

$ 

 77,220  

$ 

 82,382  

$ 

 (5,162)  

2% 

1% 

(28)% 

3% 

(6)% 

(1)  Unallocated corporate expenses are general corporate overhead expenses not directly attributable to any one of the business segments. These expenses 
are reported separate from the Company’s identified segments and are included in Selling, General and Administrative expenses on the Company’s 
consolidated statements of operations. 

Americas 

Income from operations for the Americas segment increased to $51.1 million, up $1.0 million, or 2%, for the fiscal year ended 
August 31, 2020 compared to the prior fiscal year, primarily due to a $6.5 million increase in sales, significantly offset by higher 
operating expenses and a lower gross margin. As a percentage of net sales, gross profit for the Americas segment decreased from 
53.5% to 53.2% period over period primarily due to higher miscellaneous charges related to inventory during the fourth quarter 
of fiscal year 2020 and higher discounts that  were given to customers in fiscal year 2020. These unfavorable impacts to gross 
margin  were partially offset by the decreased costs of petroleum-based specialty chemicals from period to period. Operating 
expenses increased $1.7 million period over period, primarily due to higher earned incentive compensation and freight costs from 
period  to  period.  These  increases  in  operating  expenses  were  offset  by  lower  travel  and  meeting  expenses  due  to  initiatives 
adopted by the Company during the third quarter of fiscal year 2020 in order to help reduce the transmission of COVID-19. 
Operating income as a percentage of net sales decreased from 25.8% to 25.5% period over period. 

EMEA 

Income  from  operations  for  the  EMEA  segment increased to  $37.6 million, up $0.4 million,  or 1%,  for  the  fiscal  year  ended 
August 31, 2020 compared to the prior fiscal year, primarily due to lower operating expenses of $3.2 million, significantly offset 
by lower net sales of $4.4 million and a lower gross margin. As a percentage of net sales, gross profit for the EMEA segment 
decreased from 56.6% to 56.4% period over period primarily due to increases in warehousing, distribution and freight costs as 
well as unfavorable changes in foreign currency exchange rates from period to period. These unfavorable impacts to gross margin 
were  significantly offset by sales price increases from period to period. In addition, declines in the costs of petroleum-based 
specialty chemicals favorably impacted gross margin from period to period. The impacts of these declines in oil prices in future 
periods is uncertain due to the volatility of the price of crude oil. Operating expenses decreased $3.2 million period over period, 
primarily due  to decreased outbound freight costs and lower  earned  incentive compensation. In addition, operating expenses 
decreased due to lower travel and meeting expenses due to initiatives adopted by the Company during the third quarter of fiscal 
year 2020 in order to help reduce the transmission of COVID-19, as well as a lower level of advertising and sales promotion 
expenses from period to period. Operating income as a percentage of net sales increased from 23.2% to 24.1% period over period. 

25 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Asia-Pacific 

Income from operations for the Asia-Pacific segment decreased to $15.0 million, down $5.8 million, or 28%, for the fiscal year 
ended August 31, 2020 compared to the prior fiscal year, primarily due to a $17.0 million decrease in sales, which was partially 
offset by lower cost of goods sold and operating expenses. As a percentage of net sales, gross profit for the Asia-Pacific segment 
remained constant at 54.5% period over period. Gross margin was negatively impacted by increases to advertising, promotional, 
and other discounts that we give to our customers from period to period. Increases in warehousing, distribution and freight costs 
from period to period also negatively impacted gross margin. These unfavorable impacts to gross margin were completely offset 
by favorable changes to the cost of petroleum-based specialty chemicals from period to period. The lower sales were accompanied 
by a $3.5 million decrease in total operating expenses period over period, primarily due to a lower level of advertising and sales 
promotion expense and lower outbound freight costs. In addition, operating expenses decreased due to lower accruals for earned 
incentive compensation and lower miscellaneous expenses from period to period, as well as lower travel and meeting expenses 
due to initiatives adopted by the Company during the third quarter of fiscal year 2020 to reduce the transmission of COVID-19. 
Operating income as a percentage of net sales decreased from 30.3% to 28.9% period over period. 

Non-Operating Items 

The following table summarizes non-operating income and expenses for our consolidated operations (in thousands):  

Interest income 
Interest expense 
Other income (expense), net 
Provision for income taxes 

Interest Income  

Fiscal Year Ended August 31, 

2020 

2019 

Change 

$ 
$ 
$ 
$ 

 93  
 2,439  
 641  
 14,805  

$ 
$ 
$ 
$ 

 155  
 2,541  
 774  
 24,862  

$ 
$ 
$ 
$ 

 (62) 
 (102) 
 (133) 
 (10,057) 

Interest income was not significant for both the fiscal years ended August 31, 2020 and 2019. 

Interest Expense 

Interest expense remained relatively constant at $2.4 million and $2.5 million for the fiscal years ended August 31, 2020 and 
2019, respectively.  

Other Income (Expense), Net 

Other income (expense), net decreased by an insignificant amount of $0.1 million to $0.6 million for the fiscal year ended 
August 31, 2020. 

Provision for Income Taxes  

The provision for income taxes was 19.6% of income before income taxes for the fiscal year ended August 31, 2020 compared 
to 30.8% for the prior fiscal year. The decrease in the effective income tax rate from period to period was primarily due to an 
uncertain tax position in the amount of $8.7 million associated with the Tax Cuts and Jobs Act mandatory one-time “toll tax” on 
unremitted foreign earnings that was recorded in the fourth quarter of fiscal year 2019. This resulted in a significantly higher 
fiscal year 2019 effective income tax rate compared to fiscal year 2020. In the fourth quarter of fiscal year 2020, the U.S. Treasury 
released regulations related to a High-Tax Exception for those jurisdictions subject to the Global Intangible Low Taxed Income 
(“GILTI”) tax. These newly released regulations resulted in an immaterial favorable impact to the fiscal year 2020 tax provision.   

Net Income 

Net  income  was  $60.7  million,  or  $4.40  per  common  share  on  a  fully  diluted  basis,  for  fiscal  year  2020  compared  to  $55.9 
million, or $4.02 per common share on a fully diluted basis, for the prior fiscal year. Changes in foreign currency exchange rates 
year over year had an unfavorable impact of $1.8 million on net income for fiscal year 2020. Thus, on a constant currency basis, 
net income for fiscal year 2020 would have been $62.5 million. 

26 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Results of Operations 

Fiscal Year Ended August 31, 2019 Compared to Fiscal Year Ended August 31, 2018 

For discussion related to changes in financial condition and the results of operations for fiscal year 2019 compared to fiscal year 
2018, refer to Part II - Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations included 
in the Company’s Annual Report on Form 10-K for the fiscal year ended August 31, 2019, which was filed with the SEC on 
October 22, 2019. 

Performance Measures and Non-GAAP Reconciliations 

In managing our business operations and assessing our financial performance, we supplement the information provided by our 
financial  statements  with  certain  non-GAAP  performance  measures. These performance  measures are part  of  our  current 
55/30/25  business  model,  which  includes  gross  margin,  cost  of  doing  business,  and earnings  before  interest,  income  taxes, 
depreciation and amortization (“EBITDA”), the latter two of which are non-GAAP performance measures. Cost of doing business 
is  defined  as  total  operating  expenses  less  amortization  of  definite-lived  intangible  assets,  impairment  charges  related  to 
intangible assets and depreciation in operating departments, and EBITDA is defined as net income (loss) before interest, income 
taxes, depreciation and amortization. We target our gross margin to be above 55% of net sales, our cost of doing business to be 
at 30% of net sales, and our EBITDA to be above 25% of net sales. Results for these performance measures may vary from 
period to period depending on various factors, including economic conditions and our level of investment in activities for the 
future such as those related to quality assurance, regulatory compliance, and intellectual property protection in order to safeguard 
our  WD-40  brand. The  targets  for  these  performance  measures  are  long-term  in  nature,  particularly  those  for  cost  of  doing 
business and EBITDA, and we expect to make progress towards achieving them over time as our revenues increase. 

The following table summarizes the results of these performance measures:  

Gross margin - GAAP 

Cost of doing business as a percentage of net sales - non-GAAP 
EBITDA as a percentage of net sales - non-GAAP (1)  

Fiscal Year Ended August 31, 

2020 

2019 

2018 

55%  

34%  

21%  

55%  

34%  

21%  

55% 

34% 

21% 

(1)  Percentages  may  not  aggregate  to  EBITDA  percentage  due  to  rounding  and  because  amounts  recorded  in  other  income  (expense),  net  on  the 

Company’s consolidated statement of operations are not included as an adjustment to earnings in the EBITDA calculation. 

We use the performance measures above to establish financial goals and to gain an understanding of the comparative performance 
of the Company from period to period. We believe that these measures provide our shareholders with additional insights into the 
Company’s results of operations and how we run our business. The non-GAAP financial measures are supplemental in nature 
and should not be considered in isolation or as alternatives to net income, income from operations or other financial information 
prepared  in  accordance  with  GAAP  as  indicators  of  the  Company’s  performance  or  operations. The  use  of  any  non-GAAP 
measure may produce results that vary from the GAAP measure and may not be comparable to a similarly defined non-GAAP 
measure used by other companies. Reconciliations of these non-GAAP financial measures to our financial statements as prepared 
in accordance with GAAP are as follows: 

Cost of Doing Business (in thousands, except percentages): 

Total operating expenses - GAAP 

Amortization of definite-lived intangible assets 
Depreciation (in operating departments) 

Cost of doing business - non-GAAP 
Net sales 
Cost of doing business as a percentage of net sales - non-GAAP 

$ 

$ 
$ 

27 

2020 
 145,797  
 (2,211)  
 (4,095)  
 139,491  
 408,498  
34%  

$ 

Fiscal Year Ended August 31, 
2019 
 149,958  
 (2,706)  
 (3,829)  
 143,423  
 423,350  
34%  

$ 
$ 

$ 

$ 
$ 

2018 
 146,659 
 (2,951) 
 (3,725) 
 139,983 
 408,518 
34% 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EBITDA (in thousands, except percentages): 

Net income - GAAP 

Provision for income taxes 
Interest income 
Interest expense 
Amortization of definite-lived 

intangible assets 

Depreciation 

EBITDA 
Net sales 
EBITDA as a percentage of net sales - non-GAAP 

Liquidity and Capital Resources 

Overview 

2020 

Fiscal Year Ended August 31, 
2019 

2018 

$ 

$ 
$ 

 60,710  
 14,805  
 (93)  
 2,439  

 2,211  
 5,490  
 85,562  
 408,498  
21%  

$ 

$ 
$ 

 55,908  
 24,862  
 (155)  
 2,541  

 2,706  
 4,886  
 90,748  
 423,350  
21%  

$ 

$ 
$ 

 65,215 
 9,963 
 (454) 
 4,219 

 2,951 
 4,849 
 86,743 
 408,518 
21% 

The Company’s financial condition and liquidity remain strong. Net cash provided by operations was  $72.7 million for fiscal 
year 2020 compared to $62.9 million for fiscal year 2019. Although there continues to be a certain level of uncertainty related to 
the anticipated impact of the current COVID-19 pandemic on the Company’s future results, we believe our efficient business 
model and the steps that we took during fiscal year 2020 leave us positioned to manage our business through this crisis as it 
continues to unfold. We continue to manage all aspects of our business including, but not limited to, monitoring the financial 
health of our customers, suppliers and other third-party relationships, implementing gross margin enhancement strategies and 
developing new opportunities for growth.  

Our principal sources of liquidity are our existing cash and cash equivalents, as well as cash generated from operations and cash 
currently available from our  existing unsecured Credit  Agreement  with Bank of  America. We use proceeds of the revolving 
credit facility primarily for our general working capital needs. The Company also holds borrowings under a Note Purchase and 
Private  Shelf  Agreement.  See  Part  IV—Item  15,  “Exhibits,  Financial  Statement  Schedules”  Note  8  –  Debt  for  additional 
information on these agreements. Included in Note 8 – Debt is information on the Credit Agreement that we amended and restated 
with  Bank  of  America  on  March  16,  2020  which  includes,  among  other  amended  provisions,  an  increase  in  the  revolving 
commitment from $100.0 million to $150.0 million. On September 30, 2020, we entered into the first amendment to the Credit 
agreement  and  a  third  amendment  to  the  Note  Agreement  and  refinanced  existing  draws  under  our  Credit  Agreement  in  the 
United States through the issuance of new notes under the Note Agreement in the amount of $52.0 million. See Part IV—Item 
15, “Exhibits, Financial Statement Schedules” Note 18 – Subsequent Events for additional information on these agreements. 

The Company maintains a balance of outstanding draws in U.S. Dollars in the Americas segment, as well as in Euros and Pound 
Sterling in the EMEA segment. Euro and Pound Sterling denominated draws will fluctuate in U.S. Dollars from period to period 
due to changes in foreign currency exchange rates. During the fiscal year ended August 31, 2020, the Company drew an additional 
$90.0 million in short-term borrowings in U.S. Dollars, which included $80.0 million that we drew in U.S. Dollars in March 
2020 in response to the COVID-19 pandemic. Although we did not have any anticipated need for this additional liquidity, we 
decided to draw this additional amount on our line of credit to ensure future liquidity given the recent significant impact on global 
financial  markets  and  the  economy  as  a  result  of  the  COVID-19  pandemic.  The  Company  repaid  $55.0  million  of  these 
outstanding draws in the fourth quarter of fiscal year 2020 in anticipation of the changes that it made to its debt structure in 
September 2020 to include  more long-term debt.  See  Note 18  – Subsequent Events for additional information. We regularly 
convert many of our draws on our line of credit to new draws with new maturity dates and interest rates. We have the ability to 
refinance any draw under the line of credit with successive short-term borrowings through the March 16, 2025 maturity date. 
Outstanding draws for which we have both the ability and intent to refinance with successive short-term borrowings for a period 
of at least twelve months are classified as long-term. As of August 31, 2020, we had a $95.9 million balance of outstanding draws 
on the revolving credit facility. This entire amount was classified as long-term as of August 31, 2020 based on our ability and 
intent assessment as well as considerations related to debt structure changes and refinancing discussed in detail in Note 18 – 
Subsequent Events. In addition, net repayments under the auto-borrow agreement in the United States were $0.4 million and we 
paid  $0.8  million  in  principal  payments  on  our  Series  A  Notes  during  fiscal  year  2020.  There  are  no  other  letters  of  credit 
outstanding or restrictions on the amount available on this line of credit or the Series A Notes. Per the terms of both the Note 
Agreement and the Credit Agreement, our consolidated leverage ratio cannot be greater than three to one and our consolidated 

28 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
interest coverage ratio cannot be less  than three to one.  See  Note 8  – Debt and Note 18  –  Subsequent Events  for additional 
information on these financial covenants. At August 31, 2020, we were in compliance with all debt covenants. We continue to 
monitor our compliance with all debt covenants. At the present time, we believe that the likelihood of being unable to satisfy 
these covenants is remote. 

We believe that our future cash from domestic and international operations, together with our access to funds available under our 
unsecured  revolving  credit  facility,  will  provide  adequate  resources  to  fund  both  short-term  and  long-term  operating 
requirements, capital expenditures, dividend payments, acquisitions, new business development activities and share repurchases. 
On April 8, 2020 we temporarily suspended repurchases under our approved share buy-back plan, which subsequently expired 
on August 31, 2020, in order to preserve cash while we continued to monitor the impacts of the COVID-19 pandemic. At August 
31, 2020, we had a total of $56.5 million in cash and cash equivalents. We do not foresee any ongoing issues with repaying our 
borrowings and we closely monitor the use of this credit facility. 

Cash Flows 

The following table summarizes our cash flows by category for the periods presented (in thousands): 

Net cash provided by operating activities 
Net cash used in investing activities 
Net cash used in financing activities 
Effect of exchange rate changes on cash and cash equivalents 
Net increase (decrease) in cash and cash equivalents 

Operating Activities  

Fiscal Year Ended August 31, 

2020 
 72,664  
 (18,945)  
 (26,709)  
 2,219  
 29,229  

$ 

$ 

2019 
 62,851  
 (12,680)  
 (69,009)  
 (2,795)  
 (21,633)  

$ 

$ 

2018 
 64,822 
 71,207 
 (121,409) 
 (2,836) 
 11,784 

$ 

$ 

Net cash provided by operating activities increased $9.8 million to $72.7 million for fiscal year 2020 from $62.9 million for 
fiscal year 2019. Cash flows from operating activities depend heavily on operating performance and changes in working capital. 
Our  primary  source  of  operating  cash  flows  for  fiscal  year  ended  August  31,  2020  was  net  income  of  $60.7  million, 
which increased  $4.8  million  from  period  to  period.  Changes  in  our  working  capital  further  increased  net  cash  provided  by 
operating activities from period to period. This was primarily attributable to increases accounts payable and accrued liabilities 
during  fiscal  year  2020  compared  with  decreases  in  these  accounts  during  the  prior  fiscal  year.  In  addition,  higher  planned 
increases in inventory levels during fiscal year 2019 compared to fiscal year 2020 when inventory levels only increased slightly 
also impacted changes in working capital. These increases in working capital were partially offset by the increase in long-term 
liabilities and income taxes payable in fiscal year 2019 due to an $8.7 million uncertain tax position that was recorded in the 
fourth quarter related to the Tax Act. Such account balances only increased slightly in fiscal year 2020, resulting in a change in 
working capital which decreased cash provided by operating activities from period to period. 

Investing Activities 

Net cash used in investing activities was $18.9 million for fiscal year 2020 compared to $12.7 million for fiscal year 2019. This 
change was significantly due to an increase of $6.0 million in capital expenditures from period to period due to manufacturing-
related capital expenditures within the U.K. and the United States. 

Financing Activities 

Net cash used in financing activities decreased $42.3 million to $26.7 million for fiscal year 2020 from $69.0 million for fiscal 
year 2019, primarily due to $29.6 million in net proceeds on the Company’s revolving line of credit during fiscal year 2020, 
compared to $2.9 million in net repayments during fiscal year 2019. Also contributing to this decrease in total cash outflows was 
the suspension of treasury stock repurchases beginning in the third quarter of fiscal year 2020, which resulted in a decrease in 
treasury stock repurchases of $12.8 million period over period. Offsetting these decreases in cash outflows was an increase in 
dividends paid of $3.2 million during fiscal year 2020 compared to the prior fiscal year. 

29 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Effect of Exchange Rate Changes 

All  of  our  foreign  subsidiaries  currently  operate  in  currencies  other  than  the  U.S.  Dollar  and  a  significant  portion  of  our 
consolidated  cash  balance  is  denominated  in  these  foreign  functional  currencies,  particularly  at  our  U.K.  subsidiary  which 
operates in Pound Sterling. As a result, our cash and cash equivalents balances are subject to the effects of the fluctuations in 
these functional currencies against the U.S. Dollar at the end of each reporting period. The net effect of exchange rate changes 
on cash and cash equivalents, when expressed in U.S. Dollar terms was an increase in cash of $2.2 million in fiscal year 2020, 
and a decrease in cash of $2.8 million for both fiscal years 2019 and 2018. These changes were primarily due to fluctuations in 
various foreign currency exchange rates from period to period, but the majority is related to the fluctuations in the Pound Sterling 
against the U.S. Dollar. 

Cash Flows 

Fiscal Year Ended August 31, 2019 Compared to Fiscal Year Ended August 31, 2018 

For discussion related to changes in the consolidated statements of cash flows for fiscal year 2019 compared to fiscal year 2018, 
refer to Part II - Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations included in 
the Company’s Annual Report on Form 10-K for the fiscal year ended August 31, 2019, which was filed with the SEC on October 
22, 2019. 

Share Repurchase Plans 

The  information  required  by  this  item  is  incorporated  by  reference  to  Part  IV—Item  15,  “Exhibits,  Financial  Statement 
Schedules” Note 8 — Share Repurchase Plans, included in this report. 

Dividends 

The  Company  has  historically  paid  regular  quarterly  cash  dividends  on  its  common  stock.  In  December  2019,  the  Board  of 
Directors declared a 10% increase in the regular quarterly cash dividend, increasing it from $0.61 per share to $0.67 per share.  
On October 5, 2020, the Company’s Board of Directors declared a cash dividend of $0.67 per share payable on October 30, 2020 
to shareholders of record on October 16, 2020. Our ability to pay dividends could be affected by future business performance, 
liquidity, capital needs, alternative investment opportunities and loan covenants.  

Off-Balance Sheet Arrangements 

We have no off-balance sheet arrangements as defined by Item 303(a)(4)(ii) of Regulation S-K. 

Contractual Obligations  

The following table sets forth our best estimates as to the amounts and timing of minimum contractual payments for our most 
significant contractual obligations and commitments as of August 31, 2020 for the next five years and thereafter (in thousands). 
Future events could cause actual payments to differ significantly from these amounts. 

Leases (1) 

Short-term and long-term borrowings (2) 

Minimum purchase obligations (3) 

Total 

1 year 

2-3 years 

4-5 years 

Thereafter 

$ 

 9,402  

$ 

 2,073  

$ 

 2,867  

$ 

 2,041  

$ 

 2,421 

 113,898  

 17,008  

 800  

 4,494  

 1,600  

 7,740  

 97,498  

 14,000 

 4,774  

 - 

Total 

$   140,308  

$ 

 7,367  

$ 

 12,207  

$   104,313  

$ 

 16,421 

(1)  We  were committed under non-cancellable  financing and operating leases at August 31, 2020. Our financing leases 

were not significant as of August 31, 2020.  

(2) 

Includes anticipated cash payments for short and long-term borrowings not inclusive of estimated interest payments, 
which are not expected to be material on an annual basis. For additional details on these borrowings, including ability 
and intent assessment on the Company’s credit facility agreement with Bank of America and debt structure changes 

30 

 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
subsequent to August 31, 2020, refer to the information set forth in Part IV—Item 15, “Exhibits, Financial Statement 
Schedules”, Note 8 – Debt and Note 18 – Subsequent Events. As described in Note 18, the Company amended its credit 
facility agreement subsequent to August 31, 2020 and extended the maturity date of this facility from March 16, 2025 
to September 30, 2025.  In addition, the Company refinanced a portion of its draws on this credit facility through the 
issuance of Series B and Series C senior notes which mature in November 2027 and November 2030, respectively. As 
a  result,  $95.9  million  of  borrowings  that  were  due  within  4  and  5  years  from  August  31,  2020  were  subsequently 
amended or refinanced and are no longer due until a period of greater than 5 years after August 31, 2020. At this time, 
we are not able to estimate additional amounts we expect to borrow during fiscal year 2021 due to the uncertainty caused 
by the COVID-19 pandemic and its impact on our financial results and operations. 

(3)  We  have  ongoing  relationships  with  various  third-party  suppliers  (contract  manufacturers)  that  manufacture  our 
products  and  third-party  distribution  centers  who  warehouse  and  ship  our  products  to  customers.  The  contract 
manufacturers maintain title and control of certain raw materials and components, materials utilized in finished products, 
and of the finished products themselves until shipment to our customers or third-party distribution centers in accordance 
with agreed upon shipment terms. The table above includes definitive minimum purchase obligations included in the 
master agreements with certain of our contract manufacturers and distribution centers. In addition, in the ordinary course 
of business, we communicate supply needs to our contract manufacturers based on orders and short-term projections, 
ranging from two to six months. We are committed to purchase the products produced by the contract manufacturers 
based on the projections provided and these commitments are not included in the table above. Upon the termination of 
contracts with contract manufacturers, we obtain certain inventory control rights and are obligated to work with the 
contract manufacturer to sell through all product held by or manufactured by the contract manufacturer on our behalf 
during the termination notification period. If any inventory remains at the contract manufacturer at the termination date, 
we are obligated to purchase such inventory which may include raw materials, components and finished goods. The 
amounts for inventory purchased under termination commitments have been immaterial and these commitments are not 
included in the table above. 

At  August  31,  2020,  the  liability  recorded  for  uncertain  tax  positions,  excluding  associated  interest  and  penalties,  was 
approximately $9.4 million. For additional details on our uncertain tax positions, refer to the information set forth in Part IV—
Item  15,  “Exhibits,  Financial  Statement  Schedules”  Note  14  –  Income  Taxes.  We  have  estimated  that  up  to  $0.4  million  of 
unrecognized  tax  benefits  related  to  income  tax  positions  may  be  affected  by  the  resolution  of  tax  examinations  or  expiring 
statutes of limitation within the next twelve months.  

Critical Accounting Policies  

Our results of operations and financial condition, as reflected in our consolidated financial statements, have been prepared  in 
accordance with accounting principles generally accepted in the United States of America. Preparation of financial statements 
requires us to make estimates and assumptions affecting the reported amounts of assets, liabilities, revenues and expenses and 
the  disclosures  of  contingent  assets  and  liabilities.  We  use  historical  experience  and  other  relevant  factors  when  developing 
estimates and assumptions and these estimates and assumptions are continually evaluated. Note 2 to our consolidated financial 
statements  included  in  Item  15  of  this  report  includes  a  discussion  of  the  Company’s  significant  accounting  policies.  The 
accounting policies discussed below are the ones we consider to be most critical to an understanding of our consolidated financial 
statements because their application places the most significant demands on our judgment. Our financial results may have varied 
from those reported had different assumptions been used or other conditions prevailed. 

Revenue Recognition  

Sales are recognized as revenue at a point in time upon transferring control of the product to the customer. This typically occurs 
when products are shipped or delivered, depending on when risks of loss and title have passed to the customer per the terms of 
the contract. For certain of our sales we must make judgments and certain assumptions in order to determine when delivery has 
occurred. Through an analysis of end-of-period shipments for these particular sales, we determine an average time of transit of 
product to our customers, and this is used to estimate the time of delivery and whether revenue should be recognized during the 
current reporting period for such shipments. Differences in judgments or estimates related to the lengthening or shortening of the 
estimated delivery time used could result in material differences in the timing of revenue recognition.  

Sales are  recorded net of allowances for damaged goods and other sales returns, sales incentives, trade promotions and cash 
discounts. We apply a five-step approach in determining the amount and timing of revenue to be recognized which includes the 
following:  (1)  identifying  the  contract  with  a  customer,  (2)  identifying  the  performance  obligations  in  the  contract,  (3) 
determining  the  transaction  price,  (4)  allocating  the  transaction  price  to  the  performance  obligations  in  the  contract  and  (5) 
recognizing revenue when the performance obligation is satisfied 

31 

 
 
 
 
 
 
 
 
 
 
 
In determining the transaction price, management evaluates whether the price is subject to refund or adjustment related to variable 
consideration to determine the net consideration to which we expect to be entitled. We record estimates of variable consideration, 
which  primarily  includes  rebates/other  discounts  (cooperative  marketing  programs,  volume-based  discounts,  shelf  price 
reductions  and  allowances  for  shelf  space,  charges  from  customers  for  services  they  provided  to  us  related  to  the  sale  and 
penalties/fines charged to us  by our customers  for failing  to adhere to contractual obligations), coupon offers, cash discount 
allowances, and sales returns, as a reduction of sales in the consolidated statements of operations. These estimates are based on 
the expected value method considering all reasonably available information, including current and past trade promotion spending 
patterns,  status  of  trade  promotion  activities  and  the  interpretation  of  historical  spending  trends  by  customer  and  category, 
customer agreements and/or currently known factors that arise in the normal course of business. We review our assumptions and 
adjust these estimates accordingly on a quarterly basis. Our consolidated financial statements could be materially impacted if the 
actual promotion rates are different from the estimated rates. If our accrual estimates for sales incentives at August 31, 2020 were 
to differ by 10%, the impact on net sales would be approximately $0.9 million. 

Accounting for Income Taxes 

Current income tax expense is the amount of income taxes expected to be payable for the current year. A deferred income tax 
liability or asset is established for the expected future tax consequences resulting from the differences in financial reporting and 
tax bases of assets and liabilities. A valuation allowance is provided if it is more likely than not that some or all of the deferred 
tax assets will not be realized. In addition to valuation allowances, we provide for uncertain tax positions when such tax positions 
do  not  meet  the  recognition  thresholds  or  measurement  standards  prescribed  by  the  authoritative  guidance  on  income  taxes. 
Amounts  for uncertain tax positions are adjusted in periods  when  new  information becomes available or  when positions are 
effectively settled. We recognize accrued interest and penalties related to uncertain tax positions as a component of income tax 
expense.  

The  Company  is  required  to  make  assertions  on  whether  our  foreign  subsidiaries  will  invest  their  undistributed  earnings 
indefinitely and these assertions are based on the capital needs of the foreign subsidiaries. Generally, unremitted earnings of our 
foreign subsidiaries are not considered to be indefinitely reinvested. However, there are exceptions regarding our newly formed 
subsidiary in Mexico as well as specific statutory remittance restrictions imposed on our China subsidiary. Costs associated with 
repatriating unremitted foreign earnings, including U.S. state income taxes and foreign withholding taxes, are immaterial to the 
Company’s consolidated financial statements. For additional information on income tax matters, see Part IV—Item 15, “Exhibits, 
Financial Statement Schedules” Note 14 — Income Taxes, included in this report.  

Impairment of Definite-Lived Intangible Assets 

We assess for potential impairments to our long-lived assets  when there is evidence that events or changes in circumstances 
indicate that the carrying amount of an asset may not be recoverable and/or its estimated remaining useful life may no longer be 
appropriate. Any required impairment loss would be measured as the amount by which the asset’s carrying amount exceeds its 
fair  value,  which  is  the  amount  at  which  the  asset  could  be  bought  or  sold  in  a  current  transaction  between  willing  market 
participants and would be recorded as a reduction in the carrying amount of the related asset and a charge to results of operations. 
An  impairment  loss  would  be  recognized  when  the  sum  of  the  expected  future  undiscounted  net  cash  flows  is  less  than  the 
carrying amount of the asset.  

There were no indicators of potential impairment identified as a result of the Company’s review of events and circumstances 
related  to  its  existing  definite-lived  intangible  assets  for  the  periods  ended  August  31,  2020, 2019  or  2018. The  Company’s 
review of events and circumstances included consideration of the ongoing COVID-19 pandemic. 

Recently Issued Accounting Standards 

Information  on  Recently  Issued  Accounting  Standards  that  could  potentially  impact  the  Company’s  consolidated  financial 
statements and related disclosures is incorporated by reference to Part IV—Item 15, “Exhibits, Financial Statement Schedules” 
Note 2 — Basis of Presentation and Summary of Significant Accounting Policies, included in this report. 

32 

 
 
 
 
 
 
 
 
 
 
Item 7A.  Quantitative and Qualitative Disclosures About Market Risk 

Foreign Currency Risk 

The Company is exposed to a variety of risks, including foreign currency exchange rate fluctuations. In the normal course of 
business, the Company employs established policies and procedures to manage its exposure to fluctuations in foreign currency 
values. 

All  of  the  Company’s  international  subsidiaries  operate  in  functional  currencies  other  than  the  U.S.  Dollar.  As  a  result,  the 
Company is exposed to foreign currency related risk when the financial statements of its international subsidiaries are translated 
for consolidation purposes from functional currencies to U.S. Dollars. This foreign currency risk can affect sales, expenses and 
profits as well as assets and liabilities that are denominated in currencies other than the U.S. Dollar. The Company does not enter 
into any hedging activities to mitigate this foreign currency translation risk. 

The Company’s U.K. subsidiary,  whose functional currency is Pound Sterling, utilizes foreign currency forward contracts to 
limit its exposure to net asset balances held in non-functional currencies. The Company regularly monitors its foreign exchange 
exposures to ensure the overall effectiveness of its foreign currency hedge positions. While the Company engages in foreign 
currency hedging activity to reduce its risk, for accounting purposes, none of its foreign currency forward contracts are designated 
as hedges.  

Commodity Price Risk 

Petroleum-based specialty chemicals and aerosol cans constitute a  significant portion of the cost of  many of the Company’s 
maintenance products. Volatility in the price of oil directly impacts the cost of petroleum-based specialty chemicals which are 
indexed to the price of crude oil. If there are significant increases in the costs of crude oil, the Company’s gross margins and 
operating results will be negatively impacted. The Company does not currently have a strategy or policy to enter into transactions 
to hedge crude oil price volatility, but the Company regularly reviews this policy based on market conditions and other factors.  

Interest Rate Risk  

As of August 31, 2020, the Company had a $95.9 million outstanding balance on its existing $150.0 million revolving credit 
facility agreement with Bank of America. This $150.0 million revolving credit facility is subject to interest rate fluctuations. 
Under the terms of the credit facility agreement, the Company may borrow loans in U.S. dollars or in foreign currencies from 
time to time until March 16, 2025. In addition, the Company had $18.0 million in fixed rate borrowings consisting of senior notes 
under its note purchase agreement as of August 31, 2020. On September 30, 2020, we entered into amendments to both the line 
of credit and note agreement and refinanced existing draws under our credit facility in the United States through the issuance of 
additional notes in the amount of $52.0 million. For additional details on the Company’s long-term borrowings as of August 31, 
2020 and subsequent debt restructuring, refer to the information set forth in Part IV—Item 15, “Exhibits, Financial Statement 
Schedules”, Note 8 – Debt and Note 18 – Subsequent Events, respectively. Interest rates associated with this revolving credit 
facility are based on Prime and LIBOR rates. Any significant increase in the bank’s Prime rate and/or LIBOR rate could have a 
material effect on interest expense incurred on any borrowings outstanding under the credit facility. The U.K.’s Financial Conduct 
Authority  has  announced  the  LIBOR  benchmark  will  be  phased  out  by  a  target  date  of  December,  31,  2021.  Although  the 
Company expects the contract on its revolving credit facility to be amended by this target date to include the incorporation of an 
alternative reference rate, the Company does not believe this anticipated event represents a material increase to its interest rate 
risk.  

33 

 
 
 
 
 
 
 
 
 
 
Item 8.  Financial Statements and Supplementary Data 

The Company’s consolidated financial statements at August 31, 2020 and 2019 and for each of the three fiscal years in the period 
ended August 31, 2020, and the Report of Independent Registered Public Accounting Firm, are included in Item 15 of this report. 

Quarterly Financial Data (Unaudited) 

The following table sets forth certain unaudited quarterly consolidated financial data (in thousands, except per share data): 

Net sales 
Gross profit 

Net Income 
Diluted earnings per common share 

Fiscal Year Ended August 31, 2020 

1st 
 98,556  
 53,543  
 12,194  
 0.88  

$ 
$ 
$ 
$ 

2nd 
$   100,049  
 53,602  
$ 
 14,327  
$ 
 1.04  
$ 

3rd 
 98,247  
 53,050  
 14,524  
 1.06  

$ 
$ 
$ 
$ 

4th 

$ 
$ 
$ 
$ 

 111,646  
 62,822  
 19,665  
 1.42  

Total 
$   408,498 
$   223,017 
 60,710 
$ 
 4.40 
$ 

Net sales 
Gross profit 

Net Income (1) 
Diluted earnings per common share (1) 

Fiscal Year Ended August 31, 2019 

1st 
$   101,282  
 55,831  
$ 

$ 

$ 

 13,279  

 0.95  

2nd 
$   101,335  
 56,158  
$ 

$ 

$ 

 15,906  

 1.14  

3rd 
$   113,989  
 62,083  
$ 

$ 

$ 

 18,139  

 1.30  

4th 

 106,744  
 58,268  

 8,584  

 0.63  

$ 
$ 

$ 

$ 

Total 
$   423,350 
$   232,340 

$ 

$ 

 55,908 

 4.02 

(1)  Net income and diluted earnings per common share were  unfavorably impacted due to a $8.7 million uncertain tax position, inclusive of accrued 
interest of approximately $0.4 million, recorded in the fourth quarter of fiscal year 2019 related to the U.S. Tax Cuts and Jobs Act (the “Tax Act”). 
For additional information, see Part IV – Item 15, “Exhibits, Financial Statement Schedules” Note 13 – Income Taxes, included in this report. 

Item 9.  Changes in and Disagreements With Accountants on Accounting and Financial Disclosure 

None. 

Item 9A.  Controls and Procedures 

Evaluation of Disclosure Controls and Procedures 

The term “disclosure controls and procedures” is defined in Rules 13a-15(e) and 15d-15(e) promulgated under the Securities 
Exchange Act of 1934, as amended (“Exchange Act”). The term disclosure controls and procedures means controls and other 
procedures of a Company that are designed to ensure the information required to be disclosed by the Company in the reports that 
it files or submits under the Act is recorded, processed, summarized and reported within the time periods specified in the SEC’s 
rules and forms. Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that 
information required to be disclosed by a Company in the reports that it files or submits under the Exchange Act is accumulated 
and communicated to the Company’s management, including its principal executive and principal financial officers, or persons 
performing  similar  functions,  as  appropriate  to  allow  timely  decisions  regarding  required  disclosures.  The  Company’s  Chief 
Executive  Officer  and  Chief  Financial  Officer  have  evaluated  the  effectiveness  of  the  Company’s  disclosure  controls  and 
procedures as of August 31, 2020, the end of the period covered by this report (the Evaluation Date), and they have concluded 
that, as of the Evaluation Date, such controls and procedures were effective at ensuring that required information will be disclosed 
on a timely basis in the Company’s reports filed under the Exchange Act. Although management believes the Company’s existing 
disclosure controls and procedures are adequate to enable the Company to comply with its disclosure obligations, management 
continues to review and update such controls and procedures. The Company has a disclosure committee, which consists of certain 
members of the Company’s senior management. 

34 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
Management’s Report on Internal Control over Financial Reporting 

Management is responsible for establishing and maintaining adequate internal control over financial reporting, as such term is 
defined in Exchange Act Rule 13a-15(f). Under the supervision and with the participation of our Chief Executive Officer and 
Chief Financial Officer, management conducted an evaluation of the effectiveness of its internal control over financial reporting 
based upon the framework in Internal Control — Integrated Framework issued by the Committee of Sponsoring Organizations 
of the Treadway Commission in 2013. Based on that evaluation, management concluded that its internal control over financial 
reporting is effective as of August 31, 2020. 

Because  of  its  inherent  limitations,  internal  control  over  financial  reporting  may  not  prevent  or  detect  misstatements.  Also, 
projections  of  any  evaluation  of  effectiveness  to  future  periods  are  subject  to  the  risk  that  controls  may  become  inadequate 
because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate. 

PricewaterhouseCoopers  LLP,  independent  registered  public  accounting  firm,  who  audited  and  reported  on  the  consolidated 
financial statements of WD-40 Company included in Item 15 of this report, has audited the effectiveness of WD-40 Company’s 
internal control over financial reporting as of August 31, 2020, as stated in their report included in Item 15 of this report. 

Changes in Internal Control over Financial Reporting 

There  were no changes to the Company’s internal control over financial reporting that  occurred during the Company’s  most 
recent  fiscal  quarter  ended  August  31,  2020,  that  materially  affected,  or  would  be  reasonably  likely  to  materially  affect,  the 
Company’s internal control over financial reporting.  

Beginning  September  1,  2019,  the  Company  implemented  the  new  lease  guidance  under  ASC  842.  In  connection  with  the 
adoption of this standard, the Company made enhancements to its internal controls over financial reporting and procedures related 
to lease accounting, as well as the associated control activities within them. These enhancements included the development of 
new  policies  based  on  the  updated  lease  guidance,  new  training,  ongoing  contract  review  requirements  and  gathering  of 
information provided for disclosures.  

Item 9B.  Other Information 

None. 

Item 10.  Directors, Executive Officers and Corporate Governance  

PART III 

Certain  information  required  by  this  item  is  set  forth  in  sections  under  the  headings  “Security  Ownership  of  Directors  and 
Executive Officers,” “Nominees for Election  as Directors,” and “Audit Committee – Related Party Transactions Review and 
Oversight” in the Company’s Proxy Statement to be filed with the Securities and Exchange Commission in connection with the 
2020 Annual Meeting of Stockholders on December 8, 2020 (“Proxy Statement”), which information is incorporated by reference 
herein. Additional information concerning executive officers of the Registrant required by this item is included in this report 
following Item 4 of Part I under the heading, "Executive Officers of the Registrant." 

The Registrant has a code of ethics (as defined in Item 406 of Regulation S-K under the Exchange Act) applicable to its principal 
executive officer, principal financial officer, principal accounting officer or controller and persons performing similar functions. 
The code of ethics is represented by the Registrant’s Code of Conduct applicable to all employees and directors. A copy of the 
Code of Conduct may be found on the Registrant’s internet website on the Corporate Governance link from the Investors page 
at www.wd40company.com. 

Item 11.  Executive Compensation  

Information required by this item is incorporated by reference to sections of the Proxy Statement under the headings “Board of 
Directors  Compensation”  (and  the  table  following  such  section),  “Compensation  Committee  -  Compensation  Committee 
Interlocks and Insider Participation,” “Compensation Discussion and Analysis,” “Compensation Committee Report,” “Executive 
Compensation”  (and the  compensation  tables following  such section),  “Supplemental Death Benefit Plans and Supplemental 
Insurance Benefits,” “Change of Control Severance Agreements” and “CEO Pay Ratio.” 

35 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Item 12.  Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters  

Certain information required by this item is  incorporated by reference to the Proxy Statement  under the  headings  “Principal 
Security Holders” and “Security Ownership of Directors and Executive Officers.” 

Equity Compensation Plan Information  

The following table provides information regarding shares of the Company’s common stock authorized for issuance under equity 
compensation plans as of August 31, 2020: 

Number of securities to 
be issued upon exercise 
of outstanding options, 
warrants and rights 
(a) 

  Weighted-average exercise 
price of outstanding options 
warrants and rights 
(b) 

Number of securities 
remaining available for 
future issuance under 
equity compensation plans 
(excluding securities 
reflected in column (a)) 
(c) 

 148,186  (1)  $ 

n/a  
 148,186  (1)  $ 

 -   

n/a  
 -   

 627,742 

n/a 

 627,742 

Plan category 
Equity compensation plans 

 approved by security holders 

Equity compensation plans not 
 approved by security holders 

(1)    Includes 86,154 securities to be issued pursuant to outstanding restricted stock units; 39,118 securities to be issued pursuant to outstanding market 
share units (“MSUs”) based on 100% of the target number of MSU shares to be issued upon achievement of the applicable performance measure 
specified for such MSUs; and 22,914 securities to be issued pursuant to outstanding deferred performance units (“DPUs”) based on 100% of the 
maximum number of DPU shares to be issued upon achievement of the applicable performance measure specified for such DPUs. 

Item 13.  Certain Relationships and Related Transactions, and Director Independence 

Information  required  by  this  item  is  incorporated  by  reference  to  the  Proxy  Statement  under  the  headings  “Director 
Independence” and “Audit Committee - Related Party Transactions Review and Oversight.” 

Item 14.  Principal Accountant Fees and Services 

Information  required  by  this  item  is  incorporated  by  reference  to  the  Proxy  Statement  under  the  heading  “Ratification  of 
Appointment of Independent Registered Public Accounting Firm.” 

36 

 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
   
 
   
 
   
 
 
  
 
  
 
  
 
 
 
 
 
 
 
   
 
   
 
   
  
 
 
 
 
 
 
 
PART IV 

Item 15.  Exhibits, Financial Statement Schedules  

(a)    Documents filed as part of this report 

(1)    Report of Independent Registered Public Accounting Firm 

   Consolidated Balance Sheets 
   Consolidated Statements of Operations 
   Consolidated Statements of Comprehensive Income 
  Consolidated Statements of Shareholders’ Equity 
   Consolidated Statements of Cash Flows  
   Notes to Consolidated Financial Statements 

    Page 

    F-1 
    F-3 
    F-4 
    F-5 
F-6 
    F-7 
    F-8 

(2) Financial statement schedules are omitted because they are not applicable or the required information is shown in the consolidated financial 

statements or notes thereto. 

(3) Exhibits 

Exhibit   

No. 

   Description  

   Articles of Incorporation and Bylaws. 

3(a) 

   Certificate of Incorporation, incorporated by reference from the Registrant’s Form 10-K filed October 22, 2018, Exhibit 3(a) 

thereto. 

3(b) 

   Amended and Restated Bylaws of WD-40 Company, incorporated by reference from the Registrant’s Form 8-K filed August 

16, 2018, Exhibit 3.1 thereto. 

   Material Contracts. 

Executive Compensation Plans and Arrangements (Exhibits 10(a) through 10(s) are management contracts and compensatory 
plans or arrangements required to be filed as exhibits pursuant to Item 15(b)). 

10(a) 

  WD-40 Company 2016 Stock Incentive Plan, incorporated by reference from the Registrant’s Proxy Statement filed November 

3, 2016, Appendix A thereto. 

10(b) 

  WD-40  Directors’  Compensation  Policy  and  Election  Plan  dated  October  7,  2019,  incorporated  by  reference  from  the 

Registrant’s Form 10-K filed October 22, 2019, Exhibit 10(b) thereto. 

10(c) 

10(d) 

10(e) 

10(f) 

10(g) 

10(h) 

10(i) 

Form of Indemnity Agreement between the Registrant and its executive officers and directors, incorporated by reference from 
the Registrant’s Form 10-K filed October 22, 2013, Exhibit 10(d) thereto.  

Form of Restricted Stock Unit Agreement for grants of Restricted Stock Units to Executive Officers in fiscal years 2018, 2019 
and 2020. 

Form of Market Share Unit Award Agreement for grants of Market Share Units to Executive Officers in fiscal years 2018, 
2019 and 2020. 

Form of Deferred Performance Unit Award Agreement for grants of Deferred Performance Units to Executive Officers. 

Form of Restricted Stock Unit Agreement for grants of Restricted Stock Units to Executive Officers in fiscal year 2021. 

Form of Market Share Unit Award Agreement for grants of Market Share Units to Executive Officers in fiscal year 2021. 

Form  of  Performance  Share  Unit  Restricted  Stock  Award  Agreement  for  grants  of  Performance  Share  Units  to  Executive 
Officers in fiscal year 2021. 

10(j) 

  WD-40  Company  2017 Performance  Incentive  Compensation Plan,  incorporated  by  reference  from  the  Registrant’s  Proxy 

Statement filed November 2, 2017, Appendix A thereto. 

10(k) 

10(l) 

10(m) 

Form  of  WD-40  Company  Supplemental  Death  Benefit  Plan  applicable  to  certain  executive  officers  of  the  Registrant, 
incorporated by reference from the Registrant’s Form 10-K filed October 24, 2016, Exhibit 10(i) thereto. 

Change of Control Severance Agreement between WD-40 Company and Jay W. Rembolt dated October 16, 2008, incorporated 
by reference from the Registrant’s Form 10-K filed October 21, 2014, Exhibit 10(h) thereto. 

Change  of  Control  Severance  Agreement  between  WD-40  Company  and  Richard  T.  Clampitt  dated  October  15,  2014, 
incorporated by reference from the Registrant’s Form 10-K filed October 21, 2014, Exhibit 10(i) thereto. 

37 

 
 
 
 
 
 
 
  
     
    
  
  
 
  
  
  
 
 
  
  
 
 
 
 
 
 
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10(n) 

10(o) 

10(p) 

Change  of  Control  Severance  Agreement  between  WD-40  Company  and  Stanley  A.  Sewitch  dated  October  15,  2014, 
incorporated by reference from the Registrant’s Form 10-K filed October 21, 2014, Exhibit 10(j) thereto. 

Change of Control Severance Agreement between WD-40 Company and Garry O. Ridge dated February 14, 2006, incorporated 
by reference from the Registrant’s Form 10-K filed October 23, 2017, Exhibit 10(p) thereto. 

Change of Control Severance Agreement between WD-40 Company and Geoffrey J. Holdsworth dated February 14, 2006, 
incorporated by reference from the Registrant’s Form 10-K filed October 23, 2017, Exhibit 10(r) thereto. 

10(q) 

   Change  of  Control  Severance  Agreement  between  WD-40  Company  and  William  B.  Noble  dated  February  14,  2006, 

incorporated by reference from the Registrant’s Form 10-K filed October 23, 2017, Exhibit 10(s) thereto. 

10(r) 

10(s) 

10(t) 

10(u) 

10(v) 

10(w) 

10(x) 

10(y) 

10(z) 

10(aa) 

10(ab) 

10(ac) 

10(ad) 

10(ae) 

10(af) 

10(ag) 

10(ah) 

10(ai) 

Change of Control Severance Agreement between WD-40 Company and Steven Brass dated June 22, 2016, incorporated by 
reference from the Registrant’s Form 10-Q filed January 9, 2017, Exhibit 10(c) thereto. 

Change of Control Severance Agreement between WD-40 Company and Patricia Q. Olsem dated October 8, 2019, incorporated 
by reference from the Registrant’s Form 10-Q filed January 9, 2020, Exhibit 10(a) thereto. 

Credit Agreement dated June 17, 2011 among WD-40 Company and Bank of America, N.A., incorporated by reference from 
the Registrant’s Form 10-K filed October 23, 2017, Exhibit 10(u) thereto. 

First  Amendment  to  Credit  Agreement  dated  January  7,  2013  among  WD-40  Company  and  Bank  of  America,  N.A., 
incorporated by reference from the Registrant’s Form 10-Q filed January 9, 2013, Exhibit 10(b) thereto. 

Second  Amendment  to  Credit  Agreement  dated  May  13,  2015  among  WD-40  Company  and  Bank  of  America,  N.A., 
incorporated by reference from the Registrant’s Form 8-K/A filed May 18, 2015, Exhibit 10(a) thereto. 

Third  Amendment  to  Credit  Agreement  dated  November  16,  2015  among  WD-40  Company  and  Bank  of  America,  N.A., 
incorporated by reference from the Registrant’s Form 8-K filed November 19, 2015, Exhibit 10(a) thereto. 

Fourth  Amendment  to  Credit  Agreement  dated  September  1,  2016  among  WD-40  Company  and  Bank  of  America,  N.A., 
incorporated by reference from the Registrant’s Form 8-K filed September 2, 2016, Exhibit 10(a) thereto. 

Fifth  Amendment  to  Credit  Agreement  dated  November  15,  2017  among  WD-40  Company  and  Bank  of  America,  N.A., 
incorporated by reference from the Registrant’s Form 8-K filed November 17, 2018, Exhibit 10(b) thereto. 

Sixth  Amendment  to  Credit  Agreement  dated  February  23,  2018  among  WD-40  Company  and  Bank  of  America,  N.A., 
incorporated by reference from the Registrant’s Form 8-K filed February 27, 2018, Exhibit 10(c) thereto. 

Seventh  Amendment  to  Credit  Agreement  dated  January  22,  2019  among  WD-40  Company  and  Bank  of  America,  N.A., 
incorporated by reference from the Registrant’s Form 8-K filed January 25, 2019, Exhibit 10(a) thereto. 

Credit Agreement dated March 16, 2020 among WD-40 Company and Bank of America, incorporated by reference from the 
Registrant’s Form 8-K filed March 20, 2020, Exhibit 10(a) thereto. 

Form of Acknowledgement Letter Agreement dated April 8, 2020 among WD-40 Company and Bank of America, incorporated 
by reference from the Registrant’s Form 10-Q filed April 9, 2020, Exhibit 10(d) thereto. 

First  Amendment  to  Credit  Agreement  dated  September  30,  2020  among  WD-40  Company  and  Bank  of  America,  N.A., 
incorporated by reference from the Registrant’s Form 8-K filed October 6, 2020, Exhibit 10(a) thereto. 

Note Purchase and Private Shelf Agreement dated November 15, 2017 among WD-40 Company and Prudential and certain 
Note Purchasers, incorporated by reference from the Registrant’s Form 8-K filed November 17, 2017, Exhibit 10(a) thereto. 

First Amendment to Note Purchase Agreement dated February 23, 2018 among WD-40 Company and Prudential and certain 
Note Purchasers, incorporated by reference from the Registrant’s Form 8-K filed February 27, 2018, Exhibit 10(b) thereto. 

Second  Amendment  to  Note  Purchase  and  Private  Shelf  Agreement  dated  March  16,  2020  among  WD-40  Company  and 
Prudential  and  certain  Note  Purchasers,  incorporated  by  reference  from  the  Registrant’s  Form  8-K  filed  March  20,  2020, 
Exhibit 10(b) thereto. 

Form of Limited Consent Letter Agreement dated April 8, 2020 among WD-40 Company and Prudential and  certain Note 
Purchasers, incorporated by reference from the Registrant’s Form 10-Q filed April 9, 2020, Exhibit 10(e) thereto. 

Third Amendment to Note Purchase and Private Shelf Agreement dated September 30, 2020 among WD-40 Company and 
Prudential  and  certain  Note  Purchasers,  incorporated  by  reference  from  the  Registrant’s  Form  8-K  filed  October  6,  2020, 
Exhibit 10(e) thereto. 

38 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
10(aj) 

10(ak) 

21 

23 

Series B Senior Notes dated September 30, 2020, incorporated by reference from the Registrant’s Form 8-K filed October 6, 
2020, Exhibit 10(f) thereto. 

Series C Senior Notes dated September 30, 2020, incorporated by reference from the Registrant’s Form 8-K filed October 6, 
2020, Exhibit 10(g) thereto. 

Subsidiaries of the Registrant.    

   Consent of Independent Registered Public Accounting Firm dated October 21, 2020. 

31(a) 

   Certification of Chief Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. 

31(b) 

   Certification of Chief Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. 

32(a) 

   Certification of Chief Executive Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. 

32(b) 

   Certification of Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. 

101 

104 

The  following  materials  from  WD-40  Company’s  Annual  report on  Form  10-K  for the  fiscal  year  ended  August 31, 2020 
formatted in iXBRL (Inline eXtensible Business Reporting Language): (i) the Consolidated Statement of Operations, (ii) the 
Consolidated  Statement  of  Comprehensive  Income,  (ii)  the  Consolidated  Statement  of  Cash  Flows,  (iv)  the  Consolidated 
Balance  Sheet,  (v)  the  Consolidated  Statement  of  Shareholders’  Equity,  and  (vi)  Notes  to  the  Consolidated  Financial 
Statements. 

The cover page from the Company’s Annual Report on Form 10-K for the fiscal year ended August 31, 2020, formatted in 
iXBRL and contained in Exhibit 101. 

Item 16.  Form 10-K Summary  

Not applicable. 

39 

 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
 
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused this 
annual report to be signed on its behalf by the undersigned, thereunto duly authorized. 

SIGNATURES 

WD-40 COMPANY 
Registrant 

/s/ JAY W. REMBOLT  
JAY W. REMBOLT 
Vice President, Finance 
Treasurer and Chief Financial Officer 
Date:  October 21, 2020 

/s/ RAE ANN PARTLO 
RAE ANN PARTLO 
Vice President and Corporate Controller 
Principal Accounting Officer 
Date:  October 21, 2020 

Pursuant to the requirements of the Securities Exchange Act of 1934, this report has been signed below by the following persons 
on behalf of the Registrant and in the capacities and on the dates indicated.  

/s/ GARRY O. RIDGE 
GARRY O. RIDGE 
Chief Executive Officer and Director 
(Principal Executive Officer) 
Date:  October 21, 2020 

/s/ DANIEL T. CARTER 
DANIEL T. CARTER, Director 
Date:  October 21, 2020 

/s/ MELISSA CLAASSEN 
MELISSA CLAASSEN, Director 
Date:  October 21, 2020 

/s/ ERIC P. ETCHART 
ERIC P. ETCHART, Director 
Date:  October 21, 2020 

/s/ TREVOR I. MIHALIK 
TREVOR I. MIHALIK, Director 
Date:  October 21, 2020 

/s/ GRACIELA I. MONTEAGUDO 
GRACIELA I. MONTEAGUDO, Director 
Date:  October 21, 2020 

/s/  DAVID B. PENDARVIS 
DAVID B. PENDARVIS, Director 
Date:  October 21, 2020 

/s/ DANIEL E. PITTARD 
DANIEL E. PITTARD, Director 
Date:  October 21, 2020 

/s/ GREGORY A. SANDFORT 
GREGORY A. SANDFORT, Director 
Date:  October 21, 2020 

/s/ ANNE G. SAUNDERS 
ANNE G. SAUNDERS, Director 
Date:  October 21, 2020 

/s/ NEAL E. SCHMALE 
NEAL E. SCHMALE, Director 
Date:  October 21, 2020 

40 

 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Report of Independent Registered Public Accounting Firm 

To the Board of Directors and Shareholders of WD-40 Company 

Opinions on the Financial Statements and Internal Control over Financial Reporting 

We have audited the accompanying consolidated balance sheets of WD-40 Company and its subsidiaries as of August 31, 2020 
and 2019, and the related consolidated statements of operations, comprehensive income, shareholders’ equity and cash flows for 
each  of  the  three  years  in  the  period  ended  August  31,  2020,  including  the  related  notes  (collectively  referred  to  as  the 
“consolidated financial statements”). We also have audited the Company's internal control over financial reporting as of August 
31, 2020, based on criteria established in Internal Control - Integrated Framework (2013) issued by the Committee of Sponsoring 
Organizations of the Treadway Commission (COSO).   

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position 
of the Company as of August 31, 2020 and 2019, and the results of its operations and its cash flows for each of the three years 
in the period ended August 31, 2020 in conformity with accounting principles generally accepted in the United States of America. 
Also in our opinion, the Company maintained, in all material respects, effective internal control over financial reporting as of 
August 31, 2020, based on criteria established in Internal Control - Integrated Framework (2013) issued by the COSO. 

Changes in Accounting Principles 

As discussed in Note 1 to the consolidated financial statements, the Company changed the manner in which it accounts for leases 
in 2020. 

Basis for Opinions 

The Company's management is responsible for these consolidated financial statements, for maintaining effective internal control 
over  financial  reporting,  and  for  its  assessment  of  the  effectiveness  of  internal  control  over  financial  reporting,  included  in 
Management’s Report on Internal Control over Financial Reporting appearing under Item 9A. Our responsibility is to express 
opinions on the Company’s consolidated financial statements and on the Company's internal control over financial reporting 
based on our audits. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United 
States) (PCAOB) and are required to be independent with respect to the Company in accordance with the U.S. federal securities 
laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB. 

We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the 
audits  to  obtain  reasonable  assurance  about  whether  the  consolidated  financial  statements  are  free  of  material  misstatement, 
whether  due  to  error  or  fraud,  and  whether  effective  internal  control  over  financial  reporting  was  maintained  in  all  material 
respects.   

Our audits of the consolidated financial statements included performing procedures to assess the risks of material misstatement 
of the consolidated financial statements, whether due to error or fraud, and performing procedures that respond to those risks. 
Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the consolidated financial 
statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, 
as well as evaluating the overall presentation of the consolidated financial statements. Our audit of internal control over financial 
reporting  included  obtaining  an  understanding  of  internal  control  over  financial  reporting,  assessing  the  risk  that  a  material 
weakness exists, and testing and evaluating the design and operating effectiveness of internal control based on the assessed risk. 
Our audits also included performing such other procedures as we considered necessary in the circumstances. We believe that our 
audits provide a reasonable basis for our opinions. 

Definition and Limitations of Internal Control over Financial Reporting 

A  company’s  internal  control  over  financial  reporting  is  a  process  designed  to  provide  reasonable  assurance  regarding  the 
reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally 
accepted accounting principles. A company’s internal control over financial reporting includes those policies and procedures that 
(i) pertain to the maintenance of records that, in reasonable detail, accurately and fairly reflect the transactions and dispositions 
of the assets of the company; (ii) provide reasonable assurance that transactions are recorded as necessary to permit preparation 
of financial statements in accordance with generally accepted accounting principles, and that receipts and expenditures of the 
company are being made only in accordance with authorizations of management and directors of the company; and (iii) provide 

F-1 

  
 
 
 
 
 
 
 
 
 
 
 
 
reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the company’s 
assets that could have a material effect on the financial statements. 

Because  of  its  inherent  limitations,  internal  control  over  financial  reporting  may  not  prevent  or  detect  misstatements.  Also, 
projections  of  any  evaluation  of  effectiveness  to  future  periods  are  subject  to  the  risk  that  controls  may  become  inadequate 
because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate. 

Critical Audit Matters 

The  critical  audit  matter  communicated  below  is  a  matter  arising  from  the  current  period  audit  of  the  consolidated  financial 
statements that was communicated or required to be communicated to the audit committee and that (i) relates to accounts or 
disclosures that are material to the consolidated financial statements and (ii) involved our especially challenging, subjective, or 
complex  judgments.  The  communication  of  critical  audit  matters  does  not  alter  in  any  way  our  opinion  on  the  consolidated 
financial statements, taken as a whole, and we are not, by communicating the critical audit matter below, providing a separate 
opinion on the critical audit matter or on the accounts or disclosures to which it relates.  

Rebates - Cooperative Marketing Program Accruals  

As described in Notes 2 and 11 to the consolidated financial statements, sales are recorded net of allowances for damaged goods 
and other sales returns, sales incentives, trade promotions and cash discounts. In determining the transaction price, management 
evaluates whether the price is subject to refund or adjustment related to variable consideration to determine the net consideration 
to which the Company expects to be entitled. The Company records estimates of variable consideration, which primarily includes 
rebates/other  discounts  (cooperative  marketing  programs,  volume-based  discounts,  shelf  price  reductions  and  allowances  for 
shelf space, charges from customers for services they provide to the Company related to the sale and penalties/fines charged to 
the Company by customers associated with failing to adhere to contractual obligations), coupon offers, cash discount allowances, 
and sales returns, as a reduction of sales in its consolidated statements of operations. These estimates are based on the expected 
value method considering all reasonably available information, including current and past trade promotion spending patterns, 
status  of  trade  promotion  activities,  the  interpretation  of  historical  spending  trends  by  customer  and  category,  customer 
agreements and/or currently known factors that arise in the normal course of business. Management reviews its assumptions and 
adjusts these estimates accordingly on a quarterly basis. As of August 31, 2020, the Company had a $7.5 million balance in 
rebate/other  discount  liabilities,  which  are  included  in  accrued  liabilities  on  the  Company’s  consolidated  balance  sheet,  and 
recorded approximately $20.7 million in rebates/other discounts as a reduction to sales during fiscal year 2020. 

The principal considerations for our determination that performing procedures relating to the cooperative marketing program 
accruals is a critical audit matter are (i) the significant judgment by management to estimate the cooperative marketing program 
accruals, which in turn led to a high degree of auditor judgment in performing procedures to evaluate the status of trade promotion 
activities within the cooperative marketing program accruals, and (ii) the high level of audit effort and subjectivity in performing 
procedures to evaluate the current and past trade promotion spending patterns and the status of trade promotion activities used to 
determine the cooperative marketing program accruals.  

Addressing the matter involved performing procedures and evaluating audit evidence in connection with forming our overall 
opinion on the consolidated financial statements. These procedures included testing the effectiveness of controls relating to the 
estimation  of  cooperative  marketing  program  accruals,  which  related  to  controls  over  the  current  and  past  trade  promotion 
spending patterns and the status of trade promotion activities used in management’s estimate. These procedures also included, 
among others, (i) testing management’s process to estimate the cooperative marketing program accruals, including evaluating 
the appropriateness of the expected value method, testing the completeness, accuracy and relevance of underlying data used, 
including the current and past trade promotion spending patterns, and evaluating the reasonableness of the status of  the trade 
promotion activities assumption considering the overall business environment,  and (ii)  evaluating the completeness of offers 
made to customers for potential promotional activities, which may require accrual as of period end. 

/s/ PricewaterhouseCoopers LLP 

San Diego, California 
October 21, 2020 

We have served as the Company’s auditor since at least 1972. We have not been able to determine the specific year we began 
serving as auditor of the Company. 

F-2 

 
 
 
 
 
 
 
 
 
 
 
 
 
WD-40 COMPANY 
CONSOLIDATED BALANCE SHEETS 
(In thousands, except share and per share amounts) 

Assets 
Current assets: 

Cash and cash equivalents 
Trade accounts receivable, less allowance for doubtful  

accounts of $362 and $300 at August 31, 2020 
and 2019, respectively 

Inventories 
Other current assets 

Total current assets 

Property and equipment, net 
Goodwill 
Other intangible assets, net 
Operating lease right-of-use assets 
Deferred tax assets, net 
Other assets 

Total assets 

Liabilities and Shareholders' Equity 
Current liabilities: 
Accounts payable 
Accrued liabilities 
Accrued payroll and related expenses 
Short-term borrowings 
Income taxes payable 

Total current liabilities 

Long-term borrowings 
Deferred tax liabilities, net 
Long-term operating lease liabilities 
Other long-term liabilities 
Total liabilities 

Commitments and Contingencies (Note 13) 

Shareholders' equity: 

Common stock ― authorized 36,000,000 shares, $0.001 par value; 

19,812,685 and 19,773,977 shares issued at August 31, 2020 and 2019, 
respectively; and 13,664,786 and 13,718,661 shares outstanding at  
August 31, 2020 and 2019, respectively 

Additional paid-in capital 
Retained earnings 
Accumulated other comprehensive income (loss) 
Common stock held in treasury, at cost ― 6,147,899 and 6,055,316 

shares at August 31, 2020 and 2019, respectively 

Total shareholders' equity 
Total liabilities and shareholders' equity 

August 31, 

2020 

August 31, 

2019 

$ 

 56,462  

$ 

 27,233 

$ 

$ 

 80,672  
 41,264  
 6,756  
  185,154  
 60,759  
 95,731  
 8,633  
 8,168  
 464  
 3,728  
 362,637  

 21,676  
 21,660  
 14,767  
 800  
 1,213  
   60,116  
  113,098  
 11,291  
 6,520  
 11,299  
  202,324  

 20  
 157,850  
 398,731  
 (28,208)  

$ 

$ 

 72,864 
 40,682 
 7,216 
  147,995 
 45,076 
 95,347 
 10,652 
 - 
 403 
 3,189 
 302,662 

 18,727 
 18,513 
 15,301 
 21,205 
 844 
   74,590 
   60,221 
 11,688 
 - 
 10,688 
  157,187 

 20 
 155,132 
 374,060 
 (32,482) 

 (368,080)  
  160,313  
 362,637  

$ 

 (351,255) 
  145,475 
 302,662 

$ 

See accompanying notes to consolidated financial statements. 

F-3 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
WD-40 COMPANY 
CONSOLIDATED STATEMENTS OF OPERATIONS 
(In thousands, except per share amounts) 

Fiscal Year Ended August 31, 

2020 

2019 

2018 

$ 

 408,498 
 185,481 
  223,017 

 $ 

 423,350 
 191,010 
  232,340 

 $ 

 408,518 
 183,255 
  225,263 

Net sales 
Cost of products sold 

Gross profit 

Operating expenses: 

Selling, general and administrative 
Advertising and sales promotion 
Amortization of definite-lived intangible assets 

Total operating expenses 

 121,980 
 21,606 
 2,211 
  145,797 

 123,946 
 23,306 
 2,706 
  149,958 

 121,394 
 22,314 
 2,951 
  146,659 

Income from operations 

 77,220 

 82,382 

 78,604 

Other (expense) income: 

Interest income 
Interest expense 
Other income (expense), net  

Income before income taxes 
Provision for income taxes 
Net income  

Earnings per common share: 

Basic 

Diluted 

Shares used in per share calculations: 

Basic 

Diluted 

 93 
 (2,439) 
 641 
 75,515 
 14,805 
 60,710 

 4.41 

 4.40 

 13,691 

 13,719 

 $ 

 $ 

 $ 

 155 
 (2,541) 
 774 
 80,770 
 24,862 
 55,908 

 4.03 

 4.02 

 13,799 

 13,830 

 $ 

 $ 

 $ 

 454 
 (4,219) 
 339 
 75,178 
 9,963 
 65,215 

 4.65 

 4.64 

 13,929 

 13,962 

$ 

$ 

$ 

See accompanying notes to consolidated financial statements. 

F-4 

  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
  
 
  
 
 
 
  
 
  
 
 
   
   
 
   
   
 
   
   
 
 
 
 
 
  
 
  
 
 
  
  
 
 
 
  
 
  
 
 
 
  
 
  
 
 
   
   
 
   
   
 
   
   
 
  
  
 
  
  
 
 
 
  
 
  
 
 
 
  
 
  
 
 
 
 
   
 
   
 
 
 
  
 
  
 
 
   
   
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
WD-40 COMPANY 
CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME 
(In thousands) 

Fiscal Year Ended August 31, 

2020 

2019 

2018 

Net income 
Other comprehensive income (loss): 

Foreign currency translation adjustment 

Total comprehensive income 

$ 

$ 

 60,710 

 $ 

 55,908 

 $ 

 65,215 

 4,274 
 64,984 

 $ 

 (4,748) 
 51,160 

 $ 

 439 
 65,654 

See accompanying notes to consolidated financial statements. 

F-5 

  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
  
 
WD-40 COMPANY 
CONSOLIDATED STATEMENTS OF SHAREHOLDERS' EQUITY 
(In thousands, except share and per share amounts) 

Common Stock 

Shares 
 19,688,238    $ 

Amount 

Additional 

Paid-in 

Capital 

Retained 

Earnings 

Accumulated 

Other 

Comprehensive 

Income (Loss) 

 20    $ 

 150,692    $ 

 315,764    $ 

 (28,075)  

Total 

Treasury Stock 

Shareholders'  

Shares 
 5,704,055    $ 

Amount 

Equity 

 (299,014)   $ 

 139,387  

Balance at August 31, 2017 

Issuance of common stock under share-based 

compensation plan, net of shares withheld for taxes 

 41,536   

Stock-based compensation 
Cash dividends ($2.11 per share) 
Acquisition of treasury stock 
Foreign currency translation adjustment 
Cumulative effect of change in accounting principle 
Net income 

 (1,607)  
 4,195   

 189   

Balance at August 31, 2018 

 19,729,774    $ 

 20    $ 

 153,469    $ 

Issuance of common stock under share-based 

compensation plan, net of shares withheld for taxes 

 44,203   

Stock-based compensation 
Cash dividends ($2.37 per share) 
Acquisition of treasury stock 
Foreign currency translation adjustment 
Cumulative effect of change in accounting principle 
Net income 

 (2,783)  
 4,446   

Balance at August 31, 2019 

 19,773,977    $ 

 20    $ 

 155,132    $ 

Issuance of common stock under share-based 

compensation plan, net of shares withheld for taxes 

 38,708   

Stock-based compensation 
Cash dividends ($2.62 per share) 
Acquisition of treasury stock 
Foreign currency translation adjustment 
Net income 

 (2,640)  
 5,358   

Balance at August 31, 2020 

 19,812,685    $ 

 20    $ 

 157,850    $ 

 (29,585)  

 (128)  
 65,215   
 351,266    $ 

 (32,889)  

 (225)  
 55,908   
 374,060    $ 

 (36,039)  

 60,710   
 398,731    $ 

 175,306   

 (22,616)  

 439   

 (27,636)  

 5,879,361    $ 

 (321,630)   $ 

 175,955   

 (29,625)  

 (4,748)  
 (98)  

 (32,482)  

 6,055,316    $ 

 (351,255)   $ 

 92,583   

 (16,825)  

 4,274   

 (28,208)  

 6,147,899    $ 

 (368,080)   $ 

 (1,607) 
 4,195  
 (29,585) 
 (22,616) 
 439  
 61  
 65,215  
 155,489  

 (2,783) 
 4,446  
 (32,889) 
 (29,625) 
 (4,748) 
 (323) 
 55,908  
 145,475  

 (2,640) 
 5,358  
 (36,039) 
 (16,825) 
 4,274  
 60,710  
 160,313  

See accompanying notes to consolidated financial statements. 

F-6 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
     
   
     
     
 
 
   
 
   
 
   
 
   
 
   
     
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
 
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
     
     
     
     
   
     
     
  
 
 
 
 
 
 
WD-40 COMPANY 
CONSOLIDATED STATEMENTS OF CASH FLOWS 
(In thousands) 

Operating activities: 
Net income 
Adjustments to reconcile net income to net cash provided by 

operating activities: 

Depreciation and amortization  
Net gains on sales and disposals of property and equipment 
Deferred income taxes 
Stock-based compensation 
Unrealized foreign currency exchange losses (gains), net 
Provision for bad debts 
Changes in assets and liabilities: 
Trade accounts receivable 
Inventories 
Other assets 
Operating lease assets and liabilities, net 
Accounts payable and accrued liabilities 
Accrued payroll and related expenses 
Other long-term liabilities and income taxes payable 

Net cash provided by operating activities 

Investing activities: 

Purchases of property and equipment 
Proceeds from sales of property and equipment 
Purchases of intangible assets 
Purchases of short-term investments 
Maturities of short-term investments 

Net cash provided by (used in) investing activities 

Financing activities: 

Treasury stock purchases 
Dividends paid 
Proceeds from issuance of common stock 
Proceeds from issuance of long-term senior notes 
Repayments of long-term senior notes 
Net proceeds (repayments) from revolving credit facility 
Shares withheld to cover taxes upon conversion of equity awards 

  Net cash used in financing activities 

Effect of exchange rate changes on cash and cash equivalents 
Net increase (decrease) in cash and cash equivalents 
Cash and cash equivalents at beginning of period 
Cash and cash equivalents at end of period 

Supplemental cash flow information: 

Cash paid for: 

Interest 
Income taxes, net of tax refunds received 

Fiscal Year Ended August 31, 

2020 

2019 

2018 

$ 

 60,710  

 $ 

 55,908  

 $ 

 65,215  

 7,701  
 (124) 
 (509) 
 5,358  
 265  
 134  

  (4,499) 
   555  
   232  
   233  
  2,725  
  (1,042) 
   925  
 72,664  

 (19,307) 
 362  
 - 
 - 
 - 
 (18,945) 

 (16,825) 
 (36,039) 
 - 
 - 
 (800) 
 29,595  
 (2,640) 
 (26,709) 
 2,219  
 29,229  
 27,233  
 56,462  

 2,259  
 12,569  

$ 

$ 
$ 

 $ 

 $ 
 $ 

 7,593  
 (99) 
 (4) 
 4,446  
 651  
 67  

  (7,318) 
  (4,800) 
  5,802  
 - 
  (7,948) 
   879  
  7,674  
 62,851  

 (13,282) 
 383  
 - 
 - 
 219  
 (12,680) 

 (29,625) 
 (32,889) 
 - 
 - 
 (800) 
 (2,912) 
 (2,783) 
 (69,009) 
 (2,795) 
 (21,633) 
 48,866  
 27,233  

 2,199  
 16,879  

 7,800  
 (164) 
 (7,186) 
 4,195  
 (302) 
 121  

  (5,635) 
  (1,299) 
  (5,353) 
 - 
  6,107  
   590  
   733  
 64,822  

 (12,356) 
 458  
 (175) 
 (83,704) 
 166,984  
 71,207  

 (22,616) 
 (29,585) 
 215  
 20,000  
 (400) 
 (87,200) 
 (1,823) 
 (121,409) 
 (2,836) 
 11,784  
 37,082  
 48,866  

 4,286  
 10,478  

 $ 

 $ 
 $ 

See accompanying notes to consolidated financial statements. 

F-7 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
  
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
  
  
 
  
  
 
   
     
     
   
     
     
   
     
     
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
  
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS 

Note 1.  The Company 

WD-40 Company (“the Company”), based in San Diego, California, is a global marketing organization dedicated to creating 
positive lasting memories by developing and selling products that solve problems in workshops, factories and homes around the 
world. The Company markets its maintenance products and its homecare and cleaning products under the following well-known 
brands:  WD-40®,  3-IN-ONE®,  GT85®, X-14®,  2000  Flushes®,  Carpet  Fresh®,  no  vac®,  Spot  Shot®,  1001®,  Lava®  and 
Solvol®.  Currently  included  in  the  WD-40  brand  are  the  WD-40  Multi-Use  Product  and  the  WD-40  Specialist® and WD-
40 BIKE® product lines. 

The Company’s brands are sold in various locations around the  world. Maintenance products are sold  worldwide in  markets 
throughout North,  Central and South  America,  Asia,  Australia, Europe, the Middle East and  Africa. Homecare and cleaning 
products are sold primarily in North America, the United Kingdom (“U.K.”) and Australia. The Company’s products are sold 
primarily through warehouse club stores, hardware stores, automotive parts outlets, industrial distributors and suppliers, mass 
retail and home center stores, value retailers, grocery stores, online retailers, farm supply, sport retailers, and independent bike 
dealers. 

Note 2.  Basis of Presentation and Summary of Significant Accounting Policies  

Basis of Consolidation 

The consolidated financial statements include the accounts of the Company and its wholly-owned subsidiaries. All intercompany 
transactions and balances have been eliminated in consolidation. 

Use of Estimates 

The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions 
that affect the reported amounts of assets, liabilities, revenues and expenses and the disclosure of contingent assets and liabilities 
at the date of the financial statements and the reported amounts of revenues and expenses during the reporting periods. Actual 
results could differ from those estimates. 

COVID-19 Considerations 

The COVID-19 pandemic has adversely impacted global economic conditions and has contributed to significant volatility in 
financial markets beginning in early calendar year 2020, as described in the “Significant Developments” section included in Part 
II – Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operations. Although the Company’s 
current estimates contemplate current conditions, the inputs into certain of the Company’s significant and critical accounting 
estimates include judgments and assumptions about the economic implications of the COVID-19 pandemic and how management 
expects them to change in the future, as appropriate. It is reasonably possible that actual results experienced may differ materially 
from the Company’s estimates in future periods, which could materially affect our results of operations and financial condition. 

Supplier Risk  

The Company relies on a limited number of suppliers, including single or sole source suppliers for certain of its raw materials, 
packaging, product components and other necessary supplies. Where possible and where it makes business sense, the Company 
works with secondary or multiple suppliers to qualify additional supply sources. To date, the Company has been able to obtain 
adequate supplies of these materials which are used in the production of its maintenance products and homecare and cleaning 
products in a timely manner from existing sources.  

Cash and Cash Equivalents 

Cash equivalents are highly liquid investments purchased with an original maturity of three months or less.  

Trade Accounts Receivable and Allowance for Doubtful Accounts 

Trade accounts receivable are recorded at the invoiced amount and do not bear interest. The allowance for doubtful accounts is 
the Company’s best estimate of the amount of probable credit losses in existing accounts receivable. The Company determines 
the allowance for doubtful accounts based on historical write-off experience and the identification of specific balances deemed 
uncollectible. Trade accounts receivable are charged against the allowance when the Company believes it is probable that the 
trade accounts receivable will not be recovered. The Company does not have any off-balance sheet credit exposure related to its 
F-8 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
customers. Allowance for doubtful accounts related to the Company’s trade accounts receivable were not significant at August 
31, 2020 and 2019.   

Inventories  

Inventories are stated at the lower of cost or net realizable value. Cost is determined primarily based on a first-in, first-out method 
or, for a portion of raw materials inventory, the average cost method. When necessary, the Company adjusts the carrying value 
of its inventory to the lower of cost or net realizable value, including any costs to sell or dispose of such inventory. Appropriate 
consideration is given by the Company to obsolescence, excessive inventory levels, product deterioration and other factors when 
evaluating net realizable value for the purposes of determining the lower of cost or net realizable value.  

Included in inventories are amounts for certain raw materials and components that the Company has provided to its third-party 
contract  manufacturers  but  that  remain  unpaid  to  the  Company  as  of  the  balance  sheet  date.  The  Company’s  contract 
manufacturers package products to the Company’s specifications and, upon order from the Company, ship ready-to-sell inventory 
to either the Company’s third-party distribution centers or directly to its customers. The Company transfers certain raw materials 
and components to these contract manufacturers for use in the manufacturing process. Contract manufacturers are obligated to 
pay the Company for these raw materials and components upon receipt. Amounts receivable from the contract manufacturers as 
of the balance sheet date related to transfers of these raw materials and components by the Company to its contract manufacturers 
are  considered  product  held  at  third-party  contract  manufacturers  and  are  included  in  inventories  in  the  accompanying 
consolidated balance sheets. 

Property and Equipment 

Property and equipment is stated at cost. Depreciation is computed using the straight-line method based upon estimated useful 
lives of ten to forty years for buildings and improvements, three to fifteen years for machinery and equipment, three to five years 
for vehicles, three to ten years for furniture and fixtures, three to seven years for R&D lab equipment and office equipment and 
three to five years for software and computer equipment. The useful lives of major on-premises information system installations 
such as implementations of enterprise resource planning (“ERP”) systems are determined on an individual basis. Depreciation 
expense totaled $5.5 million, $4.9 million and $4.8 million for fiscal years 2020, 2019 and 2018, respectively. These amounts 
include equipment depreciation expense which is recognized as cost of products sold and totaled $1.4 million in fiscal year 2020, 
and $1.1 million for the fiscal years 2019 and 2018, respectively. 

The Company capitalizes costs related to computer software obtained or developed for internal use. Software obtained for internal 
use  has  generally  been  enterprise-level  business  and  finance  software  that  the  Company  customizes  to  meet  its  specific 
operational needs. Costs incurred in the application development phase are capitalized and amortized over their useful lives, 
which are generally three to five years. 

Leases 

In fiscal year 2020, the Company adopted Accounting Standards Update (ASU) No. 2016-02, Leases (Topic 842 or “ASC 842”).  
Prior period amounts have not been restated and continue to be reported in accordance with the Company’s historical accounting 
policies. The Company leases real estate for its regional sales offices, a research and development facility, and offices located at 
its international subsidiaries and branch locations. In addition, the Company leases a fleet of automobiles. The Company has also 
identified warehouse leases within certain third-party distribution center service contracts. To determine if a contract contains a 
lease, the Company assesses its contracts and determines if there is an identified asset for which the Company has obtained the 
right to control, as defined in ASC 842. Right-of-use (“ROU”) assets and lease liabilities are recognized based on the present 
value of lease payments over the lease term with lease expense recognized over the term of the lease. As the Company’s leases 
typically do not contain a readily determinable implicit rate, the Company determines the present value of the lease liability using 
its estimated secured incremental borrowing rate at the lease commencement date based on the lease term and the currency of 
the lease on a collateralized basis. 

Lease agreements may contain rent escalation clauses, renewal or termination options, and rent holidays, amongst other features. 
ROU assets include amounts for scheduled rent increases. The lease term includes the non-cancelable period of the lease and 
options to extend or terminate the lease when it is reasonably certain the Company will exercise those options, and is reviewed 
in subsequent periods if a triggering event occurs. The Company has made the accounting policy election to use certain ongoing 
practical expedients made available by ASC 842 to: (i) not separate lease components from nonlease components for real estate 
– office buildings, machinery and equipment, lab equipment, office equipment, furniture and fixtures, and IT equipment; and (ii) 
exclude  leases  with  an  initial  term  of  12  months  or  less  (“short-term”  leases)  from  the  consolidated  balance  sheets  and  will 
recognize related lease payments in the consolidated statements of operations on a straight-line basis over the lease term. 

F-9 

 
 
 
 
 
  
 
 
 
 
 
 
Goodwill  

Goodwill represents the excess of the purchase price over the fair value of tangible and intangible assets acquired. The carrying 
value of goodwill is reviewed for possible impairment in accordance with the authoritative guidance on goodwill, intangibles 
and other. The Company assesses possible impairments to goodwill at least annually during its second fiscal quarter and otherwise 
when events or changes in circumstances indicate that an impairment condition may exist. In performing the annual impairment 
test of its goodwill, the Company considers the fair value concepts of a market participant and the highest and best use  for its 
intangible assets. In addition to the annual impairment test, goodwill is evaluated each reporting period to determine whether 
events and circumstances would more likely than not reduce the fair value of a reporting unit below its carrying value. 

When testing goodwill for impairment, the Company first assesses qualitative factors to determine whether it is necessary to 
perform a quantitative goodwill impairment test. If, after assessing qualitative factors, the Company determines it is not more 
likely  than  not  that  the  fair  value  of  a  reporting  unit  is  less  than  its  carrying  amount,  then  performing  a  quantitative  test  is 
unnecessary.  Otherwise,  a  quantitative  test  is  performed  to  identify  the  potential  impairment  and  to  measure  the  amount  of 
goodwill impairment, if any. The Company also performs a quantitative assessment periodically, regardless of the results of the 
qualitative assessments. Any required impairment losses are recorded as a reduction in the carrying amount of the related asset 
and charged to results of operations. No goodwill impairments were identified by the Company during fiscal years 2020, 2019 
or 2018. 

Long-lived Assets 

The Company’s long-lived assets consist of property and equipment and definite-lived intangible assets. Long-lived assets are 
depreciated or  amortized,  as  applicable,  on  a  straight-line  basis  over  their  estimated  useful  lives.  The  Company  assesses  for 
potential impairments to its long-lived assets when there is evidence that events or changes in circumstances indicate that the 
carrying amount of an asset may not be recoverable and/or its remaining useful life may no longer be appropriate. Any required 
impairment loss would be measured as the amount by which the asset’s carrying amount exceeds its fair value, which is the 
amount at which the asset could be bought or sold in a current transaction between willing market participants and would be 
recorded as a reduction in the carrying amount of the related asset and a charge to results of operations. An impairment loss 
would be recognized when the sum of the expected future undiscounted net cash flows is less than the carrying amount of the 
asset. No impairments to its long-lived assets were identified by the Company during fiscal years 2020, 2019 or 2018.  

Fair Value of Financial Instruments 

Accounting  Standards  Codification  (“ASC”)  820,  “Fair  Value  Measurements  and  Disclosures”,  defines  fair  value  as  the 
exchange  price  that  would  be  received  for  an  asset  or  paid  to  transfer  a  liability  in  an  orderly  transaction  between  market 
participants at the measurement date. The Company categorizes its financial assets and liabilities measured at fair value into a 
hierarchy that categorizes fair value measurements into the following three levels based on the types of inputs used in measuring 
their fair value:   

Level 1:  Observable inputs such as quoted market prices in active markets for identical assets or liabilities; 
Level 2:  Observable market-based inputs or observable inputs that are corroborated by market data; and  
Level 3:  Unobservable inputs reflecting the Company’s own assumptions. 

Under fair value accounting, assets and liabilities are classified in their entirety based on the lowest level of input that is significant 
to the fair value measurement. As of August 31, 2020, the Company had no assets or liabilities that are measured at fair value in 
the financial statements on a recurring basis, with the exception of the foreign currency forward contracts, which are classified 
as  Level  2  within  the  fair  value  hierarchy.  The  carrying  values  of  cash  equivalents,  short-term  investments  and  short-term 
borrowings are recorded at cost, which approximates their fair values, based on Level 2 inputs, primarily due to their short-term 
maturities. In addition, the carrying value of borrowings held under the Company’s revolving credit facility  approximates fair 
value, based on Level 2 inputs, due to the variable nature of underlying interest rates, which generally reflect market conditions. 
The  Company’s  fixed  rate  long-term  borrowings  consist  of  senior  notes  and  are  recorded  at  carrying  value.  The  Company 
estimates that the fair value of its senior notes, based on Level 2 inputs, was approximately $20.9 million as of August 31, 2020, 
which was determined based on a discounted cash flow analysis using current market interest rates for instruments with similar 
terms,  compared  to  its  carrying  value  of  $18.0  million.  During  the  fiscal  years  ended  August  31,  2020,  2019  and  2018,  the 
Company did not record any significant nonrecurring fair value measurements for assets or liabilities in periods subsequent to 
their initial recognition.  

Concentration of Credit Risk 

Financial instruments, which potentially subject the Company to significant concentrations of credit risk, consist principally of 
cash and cash equivalents and trade accounts receivable. The Company’s policy is to place its cash in high credit quality financial 

F-10 

 
 
 
 
 
 
 
 
 
 
institutions, in investments that include demand deposits, term deposits and callable time deposits. The Company’s trade accounts 
receivable are derived from customers located in North America, South America, Asia-Pacific, Europe, the Middle East, Africa 
and India. The Company limits its credit exposure from trade accounts receivable by performing on-going credit evaluations of 
customers, as well as insuring its trade accounts receivable in selected markets.  

Insurance Coverage  

The Company carries insurance policies to cover insurable risks such as property damage, business interruption, product liability, 
workers’ compensation and other risks, with coverage and other terms that it believes to be adequate and appropriate. These 
policies may be subject to applicable deductible or retention amounts, coverage limitations and exclusions. The Company does 
not maintain self-insurance with respect to its material risks; therefore, the Company has not provided for self-insurance reserves 
as of August 31, 2020 and 2019. 

Revenue Recognition  

The Company recognizes revenue related to the sale of products when it satisfies a performance obligation in an amount reflecting 
the consideration to  which it expects to be entitled. Sales are recorded net of allowances  for damaged goods and other sales 
returns, sales incentives, trade promotions and cash discounts. The Company applies a five-step approach in determining the 
amount and timing of revenue to be recognized which includes the following: (1) identifying the contract with a customer, (2) 
identifying the performance obligations in the contract, (3) determining the transaction price, (4) allocating the transaction price 
to the performance obligations in the contract and (5) recognizing revenue when the performance obligation is satisfied. 

In  determining  the  transaction  price,  the  Company  evaluates  whether  the  price  is  subject  to  refund  or  adjustment  related  to 
variable consideration to determine the net consideration to which the Company expects to be entitled. The Company records 
estimates of variable consideration, which primarily includes rebates/other discounts (cooperative marketing programs, volume-
based discounts, shelf price reductions and allowances for shelf space, charges from customers for services they provided to us 
related to the sale and penalties/fines charged to us by customers associated with failing to adhere to contractual obligations), 
coupon offers, cash discount allowances, and sales returns, as a reduction of sales in its consolidated statements of operations. 
These estimates are based on the expected value method considering all reasonably available information, including current and 
past trade promotion spending patterns, status of trade promotion activities, the interpretation of historical spending trends by 
customer and category, customer agreements and/or currently known factors that arise in the normal course of business. The 
Company reviews its assumptions and adjusts these estimates accordingly on a quarterly basis.  

Cost of Products Sold 

Cost of products sold primarily includes the cost of products manufactured on the Company’s behalf by its third-party contract 
manufacturers, net of volume and other rebates. Cost of products sold also includes the costs to manufacture WD-40 concentrate, 
which is done at the Company’s own facilities or at third-party contract manufacturers. When the concentrate is manufactured 
by  the  Company,  cost  of  products  sold  includes  direct  labor,  direct  materials  and  supplies;  in-bound  freight  costs  related  to 
purchased raw materials and finished product; and depreciation of machinery and equipment used in the manufacturing process. 
In addition, cost of products sold includes fees charged to the Company by its third-party distribution centers to warehouse and 
administer finished products once they are received from the Company’s third-party contract manufacturers. 

Selling, General and Administrative Expenses 

Selling, general and administrative expenses include costs related to selling the Company’s products, such as the cost of the sales 
force and related sales and broker commissions; shipping and handling costs paid to third-party companies to distribute finished 
goods  from  the  Company’s  third-party  contract  manufacturers  and  distribution  centers  to  its  customers;  other  general  and 
administrative  costs  related  to  the  Company’s  business  such  as  general  overhead,  legal  and  accounting  fees,  insurance,  and 
depreciation;  and  other  employee-related  costs  to  support  marketing,  human  resources,  finance,  supply  chain,  information 
technology and research and development activities. 

Shipping and Handling Costs 

Shipping and handling costs associated with in-bound freight and movement of product from third-party contract manufacturers 
to the Company’s third-party distribution centers are capitalized in the cost of inventory and subsequently included in cost of 
sales when recognized in the statement of operations. Shipping and handling costs associated with out-bound transportation are 
included in selling, general and administrative expenses and are recorded at the time of shipment of product to the Company’s 
customers. Out-bound shipping and handling costs were $12.9 million, $16.3 million and $17.7 million for fiscal years 2020, 
2019 and 2018, respectively.  

F-11 

 
 
 
 
 
 
 
 
 
 
 
 
Advertising and Sales Promotion Expenses 

Advertising and sales promotion expenses are expensed as incurred. Advertising and sales promotion expenses include costs 
associated with promotional activities that the Company pays to third parties, which include costs for advertising (television, 
print media and internet), administration of coupon programs, consumer promotions, product demonstrations, public relations, 
agency costs, package design expenses and market research costs. Advertising and sales promotion expenses also include product 
samples  which  are  given  to  customers  and  are  initiated  by  the  Company  and  costs  associated  with  shared  marketing  fund 
programs that the Company has in place with its marketing distributor customers. Total advertising and sales promotion expenses 
were $21.6 million, $23.3 million and $22.3 million for fiscal years 2020, 2019 and 2018, respectively.  

Research and Development 

The  Company  is  involved  in  research  and  development  efforts  that  include  the  ongoing  development  or  innovation  of  new 
products and the improvement, extension or renovation of existing products or product lines. All research and development costs 
are expensed as incurred and are included in selling, general and administrative expenses. Research and development expenses 
were $6.0 million, $6.5 million and $7.0 million in fiscal years 2020, 2019 and 2018, respectively. These expenses include costs 
associated  with  general research and development activities, as  well as those associated with internal staff, overhead, design 
testing, market research and consultants. 

Income Taxes  

Current income tax expense is the amount of income taxes expected to be payable for the current year. A deferred income tax 
liability or asset is established for the expected future tax consequences resulting from the differences in financial reporting and 
tax basis of assets and liabilities. A valuation allowance is provided if it is more likely than not that some or all of the deferred 
tax assets will not be realized. In addition to valuation allowances, the Company provides for uncertain tax positions when such 
tax positions do not meet the recognition thresholds or measurement standards prescribed by the authoritative guidance on income 
taxes. Amounts for uncertain tax positions are adjusted in periods when new information becomes available or when positions 
are effectively settled. The Company recognizes accrued interest and penalties related to uncertain tax positions as a component 
of income tax expense. 

The  Company  is  required  to  make  assertions  on  whether  its  foreign  subsidiaries  will  invest  their  undistributed  earnings 
indefinitely and these assertions are based on the capital needs of the foreign subsidiaries. Generally, unremitted earnings of the 
Company’s foreign subsidiaries are not considered to be indefinitely reinvested. However, there are exceptions regarding the 
Company’s newly formed subsidiary in Mexico as well as specific statutory remittance restrictions imposed on the Company’s 
China subsidiary. Costs associated with repatriating unremitted foreign earnings, including U.S. state income taxes and foreign 
withholding taxes, are immaterial to the Company’s consolidated financial statements. For additional information on income tax 
matters, see Part IV—Item 15, “Exhibits, Financial Statement Schedules” Note 14 — Income Taxes, included in this report. 

Foreign Currency 

The Company translates the assets and liabilities of its foreign subsidiaries into U.S. Dollars at current rates of exchange in effect 
at the end of the reporting period. Income and expense items are translated at rates that approximate the rates in effect at the 
transaction date. Gains and losses from translation are included in accumulated other comprehensive income or loss. Gains or 
losses resulting from foreign currency transactions (transactions denominated in a currency other than the entity’s functional 
currency) are included as other income in the Company’s consolidated statements of operations. The Company had $0.4 million, 
$0.6 million and $0.1 million of net gains in foreign currency transactions in fiscal years 2020, 2019 and 2018, respectively.  

In  the  normal  course  of  business,  the  Company  employs  established  policies  and  procedures  to  manage  its  exposure  to 
fluctuations in foreign currency exchange rates. The Company’s U.K. subsidiary, whose functional currency is Pound Sterling, 
utilizes  foreign  currency  forward  contracts  to  limit  its  exposure  to  net  asset  balances  held  in  non-functional  currencies.  The 
Company  regularly  monitors  its  foreign  currency  exchange  rate  exposures  to  ensure  the  overall  effectiveness  of  its  foreign 
currency hedge positions. While the Company engages in foreign currency hedging activity to reduce its risk, for accounting 
purposes, none of its foreign currency forward contracts are designated as hedges.  

Foreign currency forward contracts are carried at fair value, with net realized and unrealized gains and losses recognized in other 
income (expense), net in the Company’s consolidated statements of operations. Cash flows from settlements of foreign currency 
forward contracts are included in operating activities in the consolidated statements of cash flows. Foreign currency forward 
contracts in an asset position at the end of the reporting period are included in other current assets, while foreign currency forward 
contracts in a liability position at the end of the reporting period are included in accrued liabilities in the Company’s consolidated 
balance sheets. At August 31, 2020, the Company had a notional amount of $12.8 million outstanding in foreign currency forward 
contracts, which matured in September 2020. Unrealized net gains and losses related to foreign currency forward contracts were  

F-12 

 
 
 
 
 
 
 
 
 
 
 
 
not significant at August 31, 2020 or 2019. Realized net losses related to foreign currency forward contracts were not significant 
for the fiscal years ended August 31, 2020 and 2019, respectively. Both unrealized and realized net gains and losses are recorded 
in other income on the Company’s consolidated statements of operations. 

Earnings per Common Share 

Unvested share-based payment awards that contain nonforfeitable rights to dividends or dividend equivalents, whether paid or 
unpaid, are participating securities that are required to be included in the computation of earnings per common share pursuant to 
the  two-class  method.  Accordingly,  the  Company’s  outstanding  unvested,  if  any,  and  outstanding  vested  stock-based  equity 
awards that provide such nonforfeitable rights to dividend equivalents are included as participating securities in the calculation 
of earnings per common share (“EPS”) pursuant to the two-class method.  

The Company calculates EPS using the two-class method, which provides for an allocation of net income between common stock 
and other participating securities based on their respective participation rights to share in dividends. Basic EPS is calculated by 
dividing  net  income  available  to  common  shareholders  for  the  period  by  the  weighted-average  number  of  common  shares 
outstanding during the period. Net income available to common shareholders for the period includes dividends paid to common 
shareholders during the period plus a proportionate share of undistributed net income allocable to common shareholders for the 
period; the proportionate  share of undistributed  net income allocable to common shareholders for the period is based on the 
proportionate share of total weighted-average common shares and participating securities outstanding during the period. 

Diluted EPS is calculated by  dividing  net income available to common  shareholders for  the period by the  weighted-average 
number  of  common  shares  outstanding  during  the  period  increased  by  the  weighted-average  number  of  potentially  dilutive 
common  shares  (dilutive  securities)  that  were  outstanding  during  the  period  if  the  effect  is  dilutive.  Dilutive  securities  are 
comprised of various types of stock-based equity awards granted under the Company’s prior and current equity incentive plans.   

Stock-based Compensation 

The Company accounts for stock-based equity awards exchanged for employee and non-employee director services in accordance 
with the authoritative guidance for share-based payments. Stock-based equity awards are measured at the grant date, based on 
the estimated fair value of the award, and are recognized as stock-based compensation expense on a straight-line basis over the 
requisite service period of the entire award, net of the impacts of award forfeitures as they occur. The requisite service period is 
generally the maximum vesting period of the award. Compensation expense related to the Company’s stock-based equity awards 
is recorded as selling, general and administrative expenses in the Company’s consolidated statements of operations. 

The Company does not currently grant stock options and the last outstanding stock options were settled in the first quarter of 
fiscal year 2018. The fair values of restricted stock unit awards and deferred performance unit awards are based on the fair value 
of  the  Company’s  common  stock  on  the  date  that  such  awards  are  granted.  The  fair  value  of  market  share  unit  awards  is 
determined  using  a  Monte  Carlo  simulation  model.  For  the  deferred  performance  unit  awards,  the  Company  adjusts  the 
compensation  expense  over  the  service  period  based  upon  the  expected  achievement  level  of  the  applicable  performance 
condition. As the grant date fair value of market share unit awards reflects the probabilities of the actual number of such awards 
expected to vest, compensation expense for such awards is not adjusted based on the expected achievement level of the applicable 
performance condition. The Company records any excess tax benefits or deficiencies from settlements of its stock-based equity 
awards within the provision for income taxes on the Company’s consolidated statements of operations in the reporting periods 
in which the settlement of the equity awards occur. 

Segment Information 

The  Company  discloses  certain  information  about  its  business  segments,  which  are  determined  consistent  with  the  way  the 
Company’s  Chief  Operating  Decision  Maker  organizes  and  evaluates  financial  information  internally  for  making  operating 
decisions and assessing performance. In addition, the Chief Operating Decision Maker assesses and measures revenue based on 
product groups.  

Recently Adopted Accounting Standards 

In February 2016, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) No. 2016-
02, “Leases” under ASC 842, which supersedes lease accounting and disclosure requirements in ASC 840. The new standard 
establishes a right-of-use model that requires a lessee to record a right-of-use asset and a lease liability on the balance sheet for 
leases with fixed payment obligations and terms longer than twelve months. Leases are classified as either finance or operating, 
with classification affecting the pattern of expense recognition in the income statement. This guidance is effective for fiscal years 
beginning  after  December  15,  2018,  including  interim  periods  within  that  reporting  period.  The  Company  adopted  this  new 
guidance on September 1, 2019 following the optional transition method described in ASU No. 2018-11, “Leases – Targeted 

F-13 

 
 
 
 
 
 
 
 
 
 
 
Improvements” which was issued in July 2018, rather than the original modified retrospective approach that required entities to 
apply the guidance at the beginning of the earliest period presented in the financial statements. Under the optional transition 
method, entities shall recognize the cumulative effect of initially applying the guidance as an adjustment to the opening balance 
of retained earnings on September 1, 2019. Therefore, the requirements of this guidance only apply for periods presented after 
the date of adoption and does not affect comparative periods.  

Upon adoption, the Company elected practical expedients to: (i) not separate lease components from nonlease components for 
real  estate  –  office  buildings,  machinery  and  equipment,  lab  equipment,  office  equipment,  furniture  and  fixtures,  and  IT 
equipment;  and  (ii)  exclude  leases  with  an  initial  term  of  12  months  or  less  from  the  consolidated  balance  sheets  and  will 
recognize related lease payments in the condensed consolidated statements of operations on a straight-line basis over the lease 
term. The Company did not elect the hindsight practical expedient and also did not elect the package of practical expedients that 
would allow the Company to retain its conclusions under prior guidance for lease classification and initial direct costs for leases 
that commenced before the September 1, 2019 implementation date. 

During  the  implementation  of  this  new  standard,  management  was  focused  principally  on,  but  not  limited  to,  developing  a 
complete  inventory  of  the  Company’s  lease  contracts  and  the  terms  and  conditions  contained  within  these  contracts  to 
appropriately account for them under the new lease model. Additionally, the Company has implemented updates to its accounting 
policies, business processes, systems and internal controls in support of adopting this new standard. Upon adoption on September 
1, 2019, the Company  recorded operating lease assets of  $9.0 million and  lease  liabilities  of  $9.2  million in the  Company’s 
consolidated balance sheets. The standard did not have a material impact on the consolidated statements of operations or cash 
flows. Upon adoption, the cumulative effect of initially applying the guidance was insignificant and therefore no adjustment to 
the opening balance of retained earnings was made on September 1, 2019. See Note 6 – Leases for additional information and 
incremental disclosures related to the adoption of this standard. 

In March 2020, the FASB issued ASU No. 2020-04, “Reference Rate Reform” under ASC 848, intended to provide temporary 
optional expedients and exceptions to U.S. GAAP guidance on contract modifications and hedge accounting to ease the financial 
reporting  burdens  related  to  the  expected  market  transition  from  the  London  Interbank  Offered  Rate  (“LIBOR”)  and  other 
interbank offered rates to alternative reference rates. This guidance was effective beginning on March 12, 2020, and the Company 
may  apply  the  amendments  prospectively  to  contract  modifications  made  or  relationships  entered  into  or  evaluated  through 
December 31, 2022. The adoption of this guidance did not have an impact on the Company’s consolidated financial statements 
in the current period, but we will continue to evaluate the impacts of this guidance on future contract modifications.   

Recently Issued Accounting Standards 

In December 2019, the FASB issued ASU No. 2019-12, “Simplifying the Accounting for Income Taxes” under ASC 740, which 
simplifies the accounting for income taxes by removing certain exceptions to the  general principles in Topic 740 and amends 
existing guidance to improve consistent application. This guidance is effective for fiscal years beginning after December 15, 
2021, including interim periods within that fiscal year. Early adoption is permitted. The Company is in the process of evaluating 
the impacts of this guidance on its consolidated financial statements and related disclosures. 

Note 3.  Inventories 

Inventories consisted of the following (in thousands):  

Product held at third-party contract manufacturers 
Raw materials and components 
Work-in-process 
Finished goods 

Total 

August 31, 
2020 

August 31, 
2019 

$ 

$ 

 4,393  
 5,034  
 385  
 31,452  
 41,264  

$ 

$ 

 3,175 
 4,367 
 257 
 32,883 
 40,682 

F-14 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
Note 4.  Property and Equipment 

Property and equipment, net, consisted of the following (in thousands):  

Machinery, equipment and vehicles 
Buildings and improvements 
Computer and office equipment 
Software 
Furniture and fixtures 
Capital in progress 
Land 

Subtotal 

Less: accumulated depreciation and amortization 

Total 

August 31, 
2020 

August 31, 
2019 

$ 

$ 

 20,434  
 28,271  
 5,420  
 9,959  
 2,641  
 21,939  
 4,374  
 93,038  
 (32,279)  
 60,759  

$ 

$ 

 19,356 
 17,391 
 5,328 
 10,189 
 2,039 
 16,747 
 3,444 
 74,494 
 (29,418) 
 45,076 

At August 31, 2019, capital in progress on the balance sheet included £9.0 million Pound Sterling ($10.9 million in U.S. Dollars 
as converted at exchange rates as of August 31, 2019) associated with capital costs related to the purchase of the Company’s new 
office building and related land in Milton Keynes, England. Upon completion of the buildout and relocation of employees based 
in the United Kingdom to this new office building in the first quarter of fiscal year 2020, the Company placed these assets into 
service  and  reclassified  the  amounts  recorded  in  capital  in  progress  to  the  respective  fixed  asset  categories,  which  includes 
amounts attributable to the land. Since all assets associated with this new office building are denominated in Pound Sterling, 
amounts will fluctuate in U.S. Dollars from period to period due to changes in foreign currency exchange rates.  

Note 5. Goodwill and Other Intangible Assets 

Goodwill 

The following table summarizes the changes in the carrying amounts of goodwill by segment (in thousands):     

Balance as of August 31, 2018 
Translation adjustments 
Balance as of August 31, 2019 
Translation adjustments 
Balance as of August 31, 2020 

Americas 

 EMEA 

Asia-Pacific 

Total 

$ 

$ 

 85,449  
 (29)  
 85,420  
 41  
 85,461  

$ 

 8,962  
 (245)  
 8,717  
 343  
 9,060  

$ 

 1,210  
 -  
 1,210  
 -  
 1,210  

$ 

 95,621 
 (274) 
 95,347 
 384 
 95,731 

During the second quarter of fiscal year 2020, the Company performed its annual goodwill impairment test. The annual goodwill 
impairment test was performed at the reporting unit level as required by the authoritative guidance as of the Company’s most 
recent goodwill impairment testing date, December 1, 2019. The Company performed a quantitative assessment for each of its 
reporting  units  to  determine  whether  the  fair  value  of  any  of  the  reporting  units  were  less  than  their  carrying  amounts.  The 
Company  determined  the  fair  value  of  its  reporting  units  in  the  analysis  by  following  the  income  approach  which  uses  a 
discounted cash flow methodology. When using the discounted cash flow methodology, the fair value of each of the reporting 
units is based on the present value of the estimated future cash flows of each of the respective reporting units. The discounted 
cash flow methodology also requires management to make assumptions about certain key inputs in the estimated cash flows, 
including long-term sales forecasts or growth rates, terminal growth rates and discount rates, all of which are inherently uncertain. 
The Company determined that a discount rate of 7% and a terminal growth rate of 2% was appropriate to use in the analysis for 
all of its reporting units. The forecast of future cash flows was based on historical data and management’s best estimates of sales 
growth rates and operating margins for each reporting unit for the next five fiscal years. The discount rate used was based on the 
current weighted-average cost of capital for the Company. As these assumptions are largely unobservable, the estimate of fair 
value analysis falls within Level 3 of the fair value hierarchy. Based on the results of the quantitative analysis, the Company 
determined that the estimated fair value of each of its reporting units significantly exceeded their respective carrying values. As 
a result, the Company concluded that no impairment of its goodwill existed as of December 1, 2019. The estimated fair value of 
each of the Company’s reporting units exceeded their respective carrying values so significantly that an impairment charge to 
the Company’s goodwill balances is remote, even in the event that the impacts of the novel coronavirus (“COVID-19”) pandemic 
significantly lower results in future periods. As a result, the Company concluded that there were no indicators of impairment 
F-15 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
identified as a result of the Company’s review of events and circumstances related to its goodwill subsequent to December 1, 
2019 through August 31, 2020. To date, there have been no impairment losses identified and recorded related to the Company’s 
goodwill. 

Definite-lived Intangible Assets  

The Company’s definite-lived intangible assets, which include the 2000 Flushes, Spot Shot, Carpet Fresh, 1001, EZ REACH and 
GT85 trade names, the Belgium customer list, the GT85 customer relationships and the GT85 technology are included in other 
intangible assets, net in the Company’s consolidated balance sheets. The following table summarizes the definite-lived intangible 
assets and the related accumulated amortization (in thousands): 

Gross carrying amount 

Accumulated amortization 

Net carrying amount 

August 31, 

2020 

$ 

$ 

 36,363  
 (27,730)  
 8,633  

August 31, 

2019 

$ 

$ 

 35,531 
 (24,879) 
 10,652 

There has been no impairment charge for the period ended August 31, 2020 as a result of the Company’s review of events and 
circumstances related to its existing definite-lived intangible assets. The Company’s review of events and circumstances included 
consideration of the ongoing COVID-19 pandemic. 

Changes in the carrying amounts of definite-lived intangible assets by segment are summarized below (in thousands): 

Balance as of August 31, 2018 

Amortization expense 
Translation adjustments 
Balance as of August 31, 2019 

Amortization expense 
Translation adjustments 
Balance as of August 31, 2020 

Americas 

 EMEA 

Asia-Pacific 

Total 

$ 

$ 

 10,644  
 (2,243)  
 -  
 8,401  
 (1,848)  
 -  
 6,553  

$ 

 2,869  
 (463)  
 (155)  
 2,251  
 (363)  
 192  
 2,080  

$ 

 -  
 -  
 -  
 -  
 -  
 -  
 -  

$ 

$ 

 13,513 
 (2,706) 
 (155) 
 10,652 
 (2,211) 
 192 
 8,633 

The estimated amortization expense for the Company’s definite-lived intangible assets in future fiscal years is as follows (in 
thousands): 

Fiscal year 2021 
Fiscal year 2022 
Fiscal year 2023 
Fiscal year 2024 
Fiscal year 2025 
Thereafter 
Total 

Trade Names 

Customer-Based 

$ 

$ 

 1,271  
 1,271  
 1,025  
 1,019  
 941  
 2,766  
 8,293  

$ 

$ 

 170 
 170 
 - 
 - 
 - 
 - 
 340 

Included in the total estimated future amortization expense is the amortization expense for the 1001 trade name and the GT85 
intangible assets, which are based on current foreign currency exchange rates, and as a result amounts in future periods may 
differ from those presented due to fluctuations in those rates. 

F-16 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Note 6.  Leases 

The  Company  leases  real  estate  for  its  regional  sales  offices,  a  research  and  development  facility,  and  offices  located  at  its 
international subsidiaries and branch locations. In addition, the Company leases an automobile fleet in the United States. The 
Company has also identified warehouse leases within certain third-party distribution center service contracts. All other leases are 
insignificant  to  the  Company’s  consolidated  financial  statements.  To  determine  if  a  contract  contains  a  lease,  the  Company 
assesses its contracts and determines if there is an identified asset for which the Company has obtained the right to control, as 
defined in ASC 842. 

The Company records right-of-use assets and lease liabilities on its consolidated balance sheets for leases with an expected term 
greater than one year. The lease term includes the committed lease term, also taking into account early termination and renewal 
options that management is reasonably certain to exercise. For leases that do not have a readily determinable implicit rate, the 
Company uses its estimated secured incremental borrowing rate based on the information available at the lease commencement 
date  to  determine  the  present  value  of  lease  payments.  The  Company’s  estimated  secured  incremental  borrowing  rate  is 
determined using a portfolio approach based on the rate of interest the Company would have to pay to borrow an amount equal 
to the lease payments on a collateralized basis over a similar term. The Company uses the unsecured borrowing rate and risk-
adjusts that rate to approximate a collateralized rate in the currency of the lease. As of August 31, 2020, finance leases were not 
significant  and  all  leases  recorded  on  the  Company’s  consolidated  balances  sheets  were  operating  leases.  Residual  value 
guarantees, restrictions, covenants, sublease income, net gains or losses from sale and leaseback transactions, and transactions 
with related parties associated with leases are also not significant. The Company has made the accounting policy election to use 
certain ongoing practical expedients made available by ASC 842 to: (i) not separate lease components from nonlease components 
for  real  estate  –  office  buildings,  machinery  and  equipment,  lab  equipment,  office  equipment,  furniture  and  fixtures,  and  IT 
equipment; and (ii) exclude leases with an initial term of 12 months or less (“short-term” leases) from the consolidated balance 
sheets and will recognize related lease payments in the consolidated statements of operations on a straight-line basis over the 
lease term. However, the Company had no significant short-term leases as of August 31, 2020. 

Upon  adoption  of  ASC  842  on  September  1,  2019,  the  Company  recorded  operating  lease  assets  of  $9.0  million  and  lease 
liabilities of $9.2 million in the Company’s consolidated balance sheets. The adoption of this standard did not have a material 
impact  on  retained  earnings,  the  consolidated  statements  of  operations  or  cash  flows.  The  Company  obtained  no  significant 
additional right-of-use assets in exchange for lease obligations during the fiscal year ended August 31, 2020. 

The Company  recorded $2.0 million in lease expense during the fiscal  year ended August 31, 2020. This lease expense  was 
included in selling, general and administrative expenses. An insignificant amount of lease expense was classified within cost of 
products sold for the fiscal year ended August 31, 2020. During the fiscal year ended August 31, 2020, the Company paid cash 
of $1.9 million related to lease liabilities. Variable lease expense under the Company’s lease agreements was not significant for 
the fiscal year ended August 31, 2020. As of August 31, 2020, the weighted-average remaining lease term was 6.8 years and the 
weighted-average discount rate was 3.1% for the Company’s operating leases. There were no leases that had not yet commenced 
as of August 31, 2020 that will create additional significant rights and obligations for the Company.  

Right-of-use assets and lease liabilities consisted of the following (in thousands): 

Assets: 

Operating lease right-of-use assets 

Liabilities: 

Current operating lease liabilities(1) 
Long-term operating lease liabilities 
Total operating lease liabilities 

August 31, 
2020 

$ 

$ 

 8,168 

 1,840 
 6,520 
 8,360 

(1)  Current operating lease liabilities are classified in accrued liabilities on the Company’s condensed consolidated balance sheet. 

F-17 

 
 
  
 
 
 
  
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
The Company’s maturities of its operating lease liabilities, including early termination and renewal options that management is 
reasonably certain to exercise, are as follows as of August 31, 2020 (in thousands): 

Fiscal year 2021 
Fiscal year 2022 
Fiscal year 2023 
Fiscal year 2024 
Fiscal year 2025 
Thereafter 
Total undiscounted future cash flows 
Less: Interest 
Present value of lease liabilities 

Operating  

Leases 

 2,073 
 1,610 
 1,257 
 1,151 
 890 
 2,421 
 9,402 
 (1,042) 
 8,360 

$ 

$ 

Future fiscal year minimum payments under non-cancelable operating leases in accordance with ASC 840 as of August 31, 
2019 are as follows (in thousands): 

Fiscal year 2020 
Fiscal year 2021 
Fiscal year 2022 
Fiscal year 2023 
Fiscal year 2024 
Thereafter 
Total undiscounted future cash flows 

Note 7. Accrued and Other Liabilities 

Accrued liabilities consisted of the following (in thousands):  

Accrued advertising and sales promotion expenses 
Accrued professional services fees 
Accrued sales taxes and other taxes 
Short-term operating lease liability 
Other (1) 
Total 

Operating  

Leases 

 1,988 
 1,470 
 827 
 348 
 975 
 932 
 6,540 

$ 

$ 

August 31, 
2020 

August 31, 
2019 

$ 

$ 

 10,787  
 1,761  
 1,751  
 1,840  

 5,521  
 21,660  

$ 

$ 

 10,438 
 1,744 
 1,418 
 - 

 4,913 
 18,513 

(1)  At August 31, 2019, other accrued liabilities on the balance sheet included £1.4 million Pound Sterling ($1.7 million in U.S. Dollars as converted at 
exchange rates as of August 31, 2019) associated with capital costs related to buildout costs of the Company’s new office building in Milton Keynes, 
England. This new office building houses employees of the Company’s EMEA segment that are based in the United Kingdom. 

F-18 

  
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
  
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Accrued payroll and related expenses consisted of the following (in thousands):  

Accrued incentive compensation 
Accrued payroll 
Accrued profit sharing 
Accrued payroll taxes 
Other 

Total 

Note 8. Debt 

August 31, 
2020 

August 31, 
2019 

$ 

$ 

 5,702  
 4,396  
 2,726  
 1,446  
 497  
 14,767  

$ 

$ 

 7,259 
 3,454 
 2,503 
 1,566 
 519 
 15,301 

As of August 31, 2020, the Company held borrowings under two separate agreements as detailed below. 

Note Purchase and Private Shelf Agreement 

On November 15, 2017, the Company entered into the Note Purchase and Private Shelf Agreement (the “Note Agreement”) by 
and  among  the  Company,  PGIM,  Inc.  (“Prudential”),  and  certain  affiliates  and  managed  accounts  of  Prudential  (the  “Note 
Purchasers”), pursuant to which the Company agreed to sell $20.0 million aggregate principal amount of senior notes (the “Series 
A Notes”) to certain of the Note Purchasers. Since November 15, 2017, this note agreement has been amended two times, most 
recently on March 16, 2020 (the “Second Amendment”). The Second Amendment amended the Note Agreement to permit the 
Company  (inclusive  of  its  subsidiaries)  to  enter  into  an  amended  and  restated  credit  agreement  with  Bank  of  America  N.A. 
(“Bank  of  America”).  In  addition,  the  Second  Amendment  includes  certain  conforming  amendments  to  the  Note  Agreement 
consistent with the Company’s credit agreement with Bank of America, including a schedule of permitted consolidated capital 
expenditures and related carryforward provisions for unused portions each fiscal year. 

The Series A Notes bear interest at 3.39% per annum and will mature on November 15, 2032, unless earlier paid by the Company. 
Principal payments are required semi-annually in May and November of each year in equal installments of $0.4 million through 
May 15, 2032, and the remaining outstanding principal in the amount of $8.4 million will become due on November 15, 2032. 
Interest is also payable semi-annually in May and November of each year. During the fiscal year ended August 31, 2020, the 
Company repaid $0.8 million in principal on the Series A Notes pursuant to its semi-annual principal payment requirements. 

Pursuant to the Note Agreement, the Company may from time to time offer for sale, in one or a series of transactions, additional 
senior notes of the Company (the “Shelf Notes”) in an aggregate principal amount of up to $105.0 million. The Shelf Notes will 
have a maturity date of no more than 15.5 years after the date of original issuance and may be issued no later than November 15, 
2020. The Shelf Notes, if issued, would bear interest at a rate per annum as agreed upon amongst the Company and the purchasing 
parties  and  would  have  such  other  particular  terms,  as  would  be  set  forth  in  a  confirmation  of  acceptance  executed  by  the 
purchasing parties prior to the closing of each purchase and sale transaction. As of August 31, 2020, the Company had not issued 
Shelf Notes. Pursuant to the Note Agreement, the Series A Notes and any Shelf Notes (collectively, the "Notes") can be prepaid 
at the Company’s sole discretion, in whole at any time or in part from time to time, at 100% of the principal amount of the Notes 
being prepaid, together with accrued and unpaid interest thereon as well as an additional make-whole payment with respect to 
such Notes. On September 30, 2020, the Company entered into an amendment to the Note Agreement and issued $52.0 million 
in Shelf Notes. See Note 18 – Subsequent Events for additional information on this agreement.  

Credit Agreement 

On March 16, 2020, the Company entered into an Amended and Restated Credit Agreement (the “Credit Agreement”) with Bank 
of America. The Credit Agreement modified the Company’s previously existing agreement dated June 17, 2011 (as amended on 
January 7, 2013, May 13, 2015, November 16, 2015, September 1, 2016, November 15, 2017, February 23, 2018 and January 
22, 2019). The Credit Agreement increased the revolving commitment from $100.0 million to $150.0 million and increased the 
sublimit for the revolving commitment for borrowing by WD-40 Company Limited, a wholly owned operating subsidiary of the 
Company for Europe, the Middle East, Africa and India, from $50.0 million to $100.0 million. In addition to other non-material 
and technical amendments, the Credit Agreement also modified certain restrictive covenants. The Credit Agreement also includes 
a new schedule of permitted consolidated capital expenditures to permit the Company to make contemplated capital investments 
in the current and future fiscal years of up to  $30.5 million in fiscal year 2020,  $19.0 million in fiscal year 2021, and  $15.0 
million for fiscal years 2022, 2023, 2024 and 2025. The Credit Agreement also increased the carryforward from one fiscal year 

F-19 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
to the next fiscal year of unused Permitted Consolidated Capital Expenditures from $2.5 million to $5.0 million. The new maturity 
date for the revolving credit facility per the Credit Agreement is March 16, 2025.  

Per the terms of the Credit Agreement, the aggregate amount of the Company’s capital stock that it may repurchase may not 
exceed $150.0 million during the period from January 22, 2019 to the maturity date of the agreement so long as no default exists 
immediately prior and after giving effect thereto. In addition, the Company may not declare or pay cash dividends in the current 
fiscal quarter that, when added to dividends paid in the prior three fiscal quarters, will exceed 75% of the Company’s consolidated 
net income for the then most recently ended four quarters for which financial statements are delivered to Bank of America as 
required  by  the  Credit  Agreement  (the  “Dividend  Covenant”).  The  Company’s  Note  Agreement  with  Prudential  also  has  a 
conforming dividend covenant with identical terms. On April 8, 2020, the Company signed letters from Bank and America and 
Prudential acknowledging an agreement between the Company and both lenders to permit the Company to add back to its net 
income for the quarter ended August 31, 2019 a one-time, non-cash charge for an uncertain tax position associated with the Tax 
Cuts and Jobs Act “toll tax” in the amount of $8.7 million solely for the purpose of the Dividend Covenant. 

The Credit Agreement also features an autoborrow agreement providing for the automatic advance of revolving loans in U.S. 
Dollars  to  the  Company’s  designated  account  at  Bank  of  America.  Per  the  terms  of  the  Credit  Agreement,  the  Company’s 
outstanding balance on the autoborrow agreement cannot exceed an aggregate amount of $30.0 million. Since the autoborrow 
feature provides for borrowings to be made and repaid by the Company on a daily basis, any such borrowings made under an 
active autoborrow agreement are classified as short-term on the Company’s consolidated balance sheets. The Company had no 
outstanding balance under the autoborrow agreement as of August 31, 2020. 

The Company assesses its ability and intent to refinance the outstanding draws on the line of credit at the end of each reporting 
period in order to determine the proper balance sheet classification for amounts outstanding on the line of credit. The Company 
has the ability to refinance any draw under the line of credit with successive short-term borrowings through the March 16, 2025 
maturity date. Outstanding draws for which management has both the ability and intent to refinance with successive short-term 
borrowings for a period of at least twelve months are classified as long-term. During the first three quarters of fiscal year 2020, 
the Company repaid $5.0 million in short-term borrowings outstanding under the line of credit and drew an additional  $90.0 
million in U.S. Dollars,  which included an  $80.0 million draw in U.S. Dollars in March 2020 in response to the COVID-19 
pandemic. Although the Company did not have any anticipated need for this additional liquidity, the Company decided to draw 
this additional amount to ensure future liquidity given the recent significant impact on global financial markets and the economy 
as a result of the COVID-19 pandemic. The Company repaid $55.0 million of these outstanding draws in the fourth quarter of 
fiscal year 2020 in anticipation of the changes that it made to its debt structure in September 2020 to include more long-term 
debt. See Note 18 – Subsequent Events for additional information. The Company maintains a balance of outstanding draws in 
U.S. Dollars in the Americas segment, as well as in Euros and Pound Sterling in the EMEA segment. Euro and Pound Sterling 
denominated draws will fluctuate in U.S. Dollars from period to period due to changes in foreign currency exchange rates. As of 
August 31, 2020, the Company had a balance of $95.9 million of outstanding draws on the line of credit. Based on the Company’s 
ability and intent assessment as well as considerations related to debt structure changes and refinancing discussed in detail in 
Note 18 – Subsequent Events, the Company has classified this entire amount as long-term as of August 31, 2020. 

Short-term and long-term borrowings consisted of the following (in thousands):  

Short-term borrowings: 

Revolving credit facility, short-term 
Revolving credit facility, autoborrow feature 
Series A Notes, current portion of long-term debt 

Total short-term borrowings 

Long-term borrowings: 

Revolving credit facility 
Series A Notes 

Total long-term borrowings 

Total  

August 31, 
2020 

August 31, 
2019 

$ 

$ 

 -  
 -  
 800  
 800  

 95,898  
 17,200  
 113,098  
 113,898  

$ 

$ 

 20,000 
 405 
 800 
 21,205 

 42,221 
 18,000 
 60,221 
 81,426 

F-20 

 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Both the Note Agreement and the Credit Agreement contain representations, warranties, events of default and remedies, as well 
as affirmative, negative and other financial covenants customary for these types of agreements. These covenants include, among 
other things, certain limitations on the ability of the Company and its subsidiaries to incur indebtedness, create liens, dispose of 
assets,  make  investments,  declare,  make  or  incur  obligations  to  make  certain  restricted  payments,  including  the  payment  of 
dividends and payments for the repurchase shares of the Company’s capital stock and enter into certain merger or consolidation 
transactions. Each agreement also includes a most favored lender provision which requires that any time any other lender has the 
benefit of one or  more  financial or operational covenants that is different  than, or similar to, but  more restrictive than those 
contained in its own agreement, those covenants shall be immediately and automatically incorporated by reference in the other 
lender’s agreement. The Credit Agreement includes, among other limitations on indebtedness, a  $35.0 million limit on other 
unsecured indebtedness, including indebtedness incurred under the Series A Notes and any Shelf Notes to be offered for sale 
under the Note Agreement. 

Both the Note Agreement and the Credit Agreement require the Company to adhere to the same financial covenants. For the 
financial  covenants,  the  definition  of  consolidated  EBITDA  includes  the  add  back  of  non-cash  stock-based  compensation  to 
consolidated net income when arriving at consolidated EBITDA. The terms of the financial covenants are as follows: 

•  The consolidated leverage ratio cannot be greater than three to one. The consolidated leverage ratio means, as of any 
date of determination, the ratio of (a) consolidated funded indebtedness as of such date to (b) consolidated EBITDA for 
the most recently completed four fiscal quarters. 

•  The consolidated interest coverage ratio cannot be less than three to one. The consolidated interest coverage ratio means, 
as of any date of determination, the ratio of (a) consolidated EBITDA for the most recently completed four fiscal quarters 
to (b) consolidated interest charges for the most recently completed four fiscal quarters. 

As of August 31, 2020, the Company was in compliance with all debt covenants under both the Note Agreement and the Credit 
Agreement. 

On September 30, 2020, the Company entered into the first amendment to the Credit agreement and a third amendment to the 
Note Agreement. See Note 18 – Subsequent Events for additional information on these agreements. 

Note 9. Share Repurchase Plans 

On June 19, 2018, the Company’s Board of Directors approved a share buy-back plan. Under the plan, which became effective 
on September 1, 2018 and remained in effect through August 31, 2020, the Company  was authorized to acquire up to  $75.0 
million of its outstanding shares on terms and conditions that were acceptable to the Company’s Chief Executive Officer and 
Chief  Financial  Officer  and  in  compliance  with  all  laws  and  regulations  thereto.  During  the  period  from  September  1,  2018 
through August 31, 2020, the Company repurchased 268,538 shares at a total cost of $46.4 million under this $75.0 million plan. 
During  fiscal  year  2020,  the  Company  repurchased  92,583  shares  at  an  average  price  of  $181.71  per  share,  for  a  total  cost 
of $16.8 million under this $75.0 million plan. On April 8, 2020, the Company elected to temporarily suspend repurchases under 
this share buy-back plan which expired on August 31, 2020. The Company made this election in order to preserve cash while it 
continued to monitor the impacts of the COVID-19 pandemic. Therefore, no repurchase transactions were made between April 
8, 2020 and August 31, 2020. 

Note 10.  Earnings per Common Share 

The table below reconciles net income to net income available to common shareholders (in thousands): 

Net income 
Less: Net income allocated to participating securities 
Net income available to common shareholders 

2020 

 60,710 
 (294) 
 60,416 

$ 

$ 

Fiscal Year Ended August 31, 
2019 

 $ 

 $ 

 55,908 
 (333) 
 55,575 

 $ 

 $ 

2018 

 65,215 
 (423) 
 64,792 

F-21 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
The table below summarizes the weighted-average number of common shares outstanding included in the calculation of basic 
and diluted EPS (in thousands): 

Weighted-average common shares outstanding, basic 
Weighted-average dilutive securities 
Weighted-average common shares outstanding, diluted 

2020 

 13,691 
 28 
 13,719 

Fiscal Year Ended August 31, 
2019 

 13,799 
 31 
 13,830 

2018 

 13,929 
 33 
 13,962 

For  the  fiscal  years  ended  August  31, 2020  and  2019,weighted-average  stock-based  equity  awards  outstanding  that  are  non-
participating securities in the amount of 6,172 and 1,082, respectively, were excluded from the calculation of diluted EPS under 
the treasury stock method as they were anti-dilutive. There were no anti-dilutive stock-based equity awards outstanding for the 
fiscal year ended August 31, 2018. 

Note 11.  Revenue Recognition 

The  following  paragraphs  detail  the  Company’s  revenue  recognition  policies  and  provide  additional  information  used  in  its 
determination of net sales and contract balances under ASC 606. 

Revenue Recognition 

The Company generates revenue  from sales of its products to customers in its  Americas, EMEA and Asia-Pacific segments.   
Product sales for the Company include maintenance products and homecare and cleaning products. The Company recognizes 
revenue related to the sale of these products when it satisfies a performance obligation in an amount reflecting the consideration 
to which it expects to be entitled. Sales are recorded net of allowances for damaged goods and other sales returns, sales incentives, 
trade promotions and cash discounts. The Company applies a five-step approach in determining the amount and timing of revenue 
to  be  recognized  which  includes  the  following:  (1) identifying  the  contract  with  a  customer,  (2) identifying  the  performance 
obligations  in  the  contract,  (3) determining  the  transaction  price,  (4) allocating  the  transaction  price  to  the  performance 
obligations in the contract and (5) recognizing revenue when the performance obligation is satisfied.  

Contracts with customers are renewable periodically and contain terms and conditions with respect to payment, delivery, sales 
incentives,  warranty  and  supply,  but  do  not  require  mandatory  purchase  commitments.  In  the  absence  of  a  specific  sales 
agreement with a customer, the Company’s standard terms and conditions at the time of acceptance of purchase orders apply to 
the  sales  transaction.  The  Company’s  standard  terms  and  conditions  are  either  included  in  a  standalone  document  or  on  the 
Company’s price lists or both, and these standard terms and conditions are provided to the customer prior to the sales transaction. 
The Company considers the customer purchase orders, governed by specific sales agreements or the Company’s standard terms 
and conditions, to be the contract with the customer. The Company considers each transaction to sell products as separate and 
distinct,  with  no  additional  promises  made,  and  as  a  result,  all  of  the  Company's  sales  are  single  performance  obligation 
arrangements for which the transaction price is equivalent to the stated price of the product, net of any variable consideration for 
items such as sales returns, discounts, rebates and other sales incentives. The Company recognizes sales at a point in time upon 
transferring control of its product to the customer. This typically occurs when products are shipped or delivered, depending on 
when risks of loss and title have passed to the customer per the terms of the contract.   

Taxes imposed by governmental authorities on the Company's revenue, such as sales taxes and value added taxes, are excluded 
from net sales. Sales commissions are paid to certain third-parties based upon specific sales levels achieved during a defined time 
period. Since the Company’s contracts related to these sales commissions do not exceed one year, the Company has elected as a 
practical expedient to expense these payments as incurred. The Company also elected the practical expedient related to shipping 
and  handling  fees  which  allows  the  Company  to  account  for  freight  costs  as  fulfillment  activities  instead  of  assessing  such 
activities as performance obligations. The Company’s freight costs are sometimes paid by the customer, while other times, the 
freight costs are included in the sales price. The Company does not account for freight costs as a separate performance obligation, 
but rather as an activity performed to transfer the products to its customers. 

Variable Consideration - Sales Incentives 

In  determining  the  transaction  price,  the  Company  evaluates  whether  the  price  is  subject  to  refund  or  adjustment  related  to 
variable consideration to determine the net consideration to which the Company expects to be entitled. The Company records 
estimates of variable consideration, which primarily includes rebates/other discounts (cooperative marketing programs, volume-
based discounts, shelf price reductions and allowances for shelf space, charges from customers for services they provided to us 
related to the sale and penalties/fines charged to us by customers associated with failing to adhere to contractual obligations), , 
coupon offers, cash discount allowances, and sales returns, as a reduction of sales in its consolidated statements of operations. 

F-22 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
  
  
 
   
   
 
 
 
 
 
 
 
 
 
 
 
 
  
 
These estimates are based on the expected value method considering all reasonably available information, including current and 
past trade promotion spending patterns, status of trade promotion activities, the interpretation of historical spending trends by 
customer and category, customer agreements and/or currently known factors that arise in the normal course of business. The 
Company reviews its assumptions and adjusts these estimates accordingly on a quarterly basis.  

Rebates/Other Discounts — The Company offers various on-going trade promotion programs with customers and provides other 
discounts to customers that require management to estimate and accrue for the expected costs of such programs or discounts. 
These programs include cooperative marketing, volume-based discounts, shelf price reductions, consideration and allowances 
given to retailers for shelf space and/or favorable display positions in their stores and other promotional activities. Other discounts 
include items such as charges from customers for services they provide related to the sale of WD-40 Company products and 
penalties/fees associated with WD-40 Company failing to adhere to contractual obligations (e.g., errors on purchase orders, errors 
on shipment, late deliveries, etc.). Costs related to rebates, cooperative advertising and other promotional activities and other 
discounts are recorded as a reduction to sales upon delivery of the Company’s products to its customers. The Company had a 
$7.5 million  balance in rebate/other discount liabilities as of both August 31, 2020 and 2019,  which are included in  accrued 
liabilities on the Company’s consolidated balance sheets. The Company recorded approximately $20.7 million and $18.2 million 
in rebates/other discounts as a reduction to sales during fiscal years 2020 and 2019, respectively.  

Coupons — Coupon costs are based upon historical redemption rates and are recorded as a reduction to sales as incurred, which 
is when the coupons are circulated. Coupon redemption liabilities, which are included in accrued liabilities on the Company’s 
consolidated balance sheets, were not significant at August 31, 2020 and 2019. Coupons recorded as a reduction to sales were 
not significant during fiscal years 2020 and 2019, respectively.  

Cash discounts — The Company offers certain of its customers a cash discount program to incentivize them to pay the invoice 
earlier than the normal payment date on the invoice. Although payment terms vary, most customers typically pay within 30 to 
90 days of invoicing. The Company had $0.5 million balance in the allowance for cash discounts at both August 31, 2020 and 
2019. The Company recorded approximately $4.4 million and $4.2 million in cash discounts as a reduction to sales during fiscal 
year 2020 and 2019, respectively. 

Sales returns — The Company recognizes revenue net of allowances for estimated returns, which is based on historical return 
rates, with a corresponding reduction to cost of products sold. Although the Company  typically does not have definitive sales 
return provisions included in the contract terms with its customers, when such provisions have been included, they have not been 
significant. Under the current revenue accounting standard, ASC 606, the Company is now required to present its provision for 
sales returns on a gross basis as a liability. The Company’s refund liability for sales returns is included in accrued liabilities and 
represents the amount expected to be owed to the customers for product returns. The Company’s refund liability for sales returns 
was  not  significant  at  August  31,  2020  and  2019. The  Company  now  also  records  an  asset  for  the  value  of  inventory  that 
represents the right to recover products from customers associated with sales returns. The value of this inventory is recorded to 
other current assets and the balance in this account associated with product returns was not significant at August 31, 2020 and 
August 31, 2019.  

Disaggregation of Revenue 

The Company's revenue is presented on a disaggregated basis in Note 17 – Business Segments and Foreign Operations included 
in this report. The Company discloses certain information about its business segments, which are determined consistent with the 
way  the  Company’s  Chief  Operating  Decision  Maker  organizes  and  evaluates  financial  information  internally  for  making 
operating decisions and assessing performance. The Chief Operating Decision Maker assesses and measures revenue based on 
geographic area and product groups. 

Contract Balances 

Contract liabilities consist of deferred revenue related to undelivered products. Deferred revenue is recorded when payments 
have been received from customers for undelivered products. Revenue is subsequently recognized when revenue recognition 
criteria are met, generally when control of the product transfers to the customer. The Company had contract liabilities of  $1.4 
million and $0.3 million as of  August 31, 2020 and 2019, respectively.  All of the $0.3 million that was included in contract 
liabilities as of August 31, 2019 was recognized to revenue during fiscal year 2020. These contract liabilities are recorded in 
accrued liabilities on the Company’s consolidated balance sheets. The Company did not have any contract assets as of August 
31, 2020 and August 31, 2019 

F-23 

 
 
 
  
 
 
 
 
 
 
Note 12.  Related Parties 

On October 11, 2011, the Company’s Board of Directors elected Mr. Gregory A. Sandfort as a director of WD-40 Company. Mr. 
Sandfort is the Chief Executive Officer of Tractor Supply Company (“Tractor Supply”), which is a WD-40 Company customer 
that acquires products from the Company in the ordinary course of business, until January 13, 2020 when he retired as Chief 
Executive Officer. Since Mr. Sandfort served as an executive officer of Tractor Supply during the Company’s first two quarters 
of fiscal year 2020, Tractor Supply is treated as a related party to the Company through January 13, 2020. 

The consolidated financial statements include sales to Tractor Supply of $0.9 million and $1.9 million for fiscal years 2020 and 
2019, respectively. Accounts receivable from Tractor Supply were not significant at both August 31, 2020 and August 31, 2019.  

Note 13.  Commitments and Contingencies  

Purchase Commitments  

The  Company  has  ongoing  relationships  with  various  suppliers  (contract  manufacturers)  who  manufacture  the  Company’s 
products. The contract manufacturers maintain title and control of certain raw materials and components, materials utilized in 
finished products, and of the finished products themselves until shipment to the Company’s customers or third-party distribution 
centers in accordance with agreed upon shipment terms. Although the Company has definitive minimum purchase obligations 
included in the contract terms with certain of its contract manufacturers, when such obligations have been included, they have 
either been immaterial or the minimum amounts have been such that they are well below the volume of goods that the Company 
has historically purchased. In the ordinary course of business, supply needs are communicated by the Company to its contract 
manufacturers  based  on  orders  and  short-term  projections,  ranging  from  two  to  six  months.  The  Company  is  committed  to 
purchase the products produced by the contract manufacturers based on the projections provided.  

Upon  the  termination  of  contracts  with  contract  manufacturers,  the  Company  obtains  certain  inventory  control  rights  and  is 
obligated to work with the contract manufacturer to sell through all product held by or manufactured by the contract manufacturer 
on behalf of the Company during the termination notification period. If any inventory remains at the contract manufacturer at the 
termination  date,  the  Company  is  obligated  to  purchase  such  inventory  which  may  include  raw  materials,  components  and 
finished goods. The amounts for inventory purchased under termination commitments have been immaterial.  

In addition to the commitments to purchase products from contract manufacturers described above, the Company may also enter 
into commitments with other manufacturers to purchase finished goods and components to support innovation and renovation 
initiatives and/or supply chain initiatives. As of August 31, 2020, no such commitments were outstanding. 

Litigation 

From time to time, the Company is subject to various  claims, lawsuits, investigations and proceedings arising in the ordinary 
course of business, including  but not limited to, product liability litigation and other claims and proceedings  with respect  to 
intellectual property, breach of contract, labor and employment, tax and other matters. As of  August 31, 2020, there were  no 
unasserted claims or pending proceedings for claims against the Company that the Company believes will result in a probable 
loss for the Company and, as to claims that the Company believes may result in a reasonably possible loss, the Company believes 
that  no  reasonably  possible  outcome  of  any  such  claim  will  have  a  materially  adverse  impact  on  the  Company’s  financial 
condition, results of operations or cash flows. 

Indemnifications 

As permitted under Delaware law, the Company has agreements whereby it indemnifies senior officers and directors for certain 
events or occurrences while the officer or director is, or was, serving at the Company’s request in such capacity. The maximum 
potential  amount  of  future  payments  the  Company  could  be  required  to  make  under  these  indemnification  agreements  is 
unlimited; however, the Company maintains Director and Officer insurance coverage that mitigates the Company’s exposure 
with respect to such obligations. As a result of the Company’s insurance coverage, management believes that the estimated fair 
value of these indemnification agreements is minimal. Thus, no liabilities have been recorded for these agreements as of August 
31, 2020. 

F-24 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
From time to time, the Company enters into indemnification agreements with certain contractual parties in the ordinary course 
of business, including agreements with lenders, lessors, contract manufacturers, marketing distributors, customers and certain 
vendors. All such indemnification agreements are entered into in the context of the particular agreements and are provided in an 
attempt  to  properly  allocate  risk  of  loss  in  connection  with  the  consummation  of  the  underlying  contractual  arrangements. 
Although the maximum amount of future payments that the Company could be required to make under these indemnification 
agreements is unlimited, management believes that the Company maintains adequate levels of insurance coverage to protect the 
Company with respect to most potential claims arising from such agreements and that such agreements do not otherwise have 
value separate and apart from the liabilities incurred in the ordinary course of the Company’s business. Thus, no liabilities have 
been recorded with respect to such indemnification agreements as of August 31, 2020. 

Note 14. Income Taxes 

Income before income taxes consisted of the following (in thousands): 

 United States 
 Foreign (1) 
 Income before income taxes 

2020 

 43,000 

 32,515 
 75,515 

$ 

$ 

Fiscal Year Ended August 31, 
2019 

 $ 

 $ 

 47,962 

 32,808 
 80,770 

 $ 

 $ 

2018 

 42,634 

 32,544 
 75,178 

(1) 

Included in these amounts are income before income taxes for the EMEA segment of $27.0 million, $26.6 million and $27.4 million for the fiscal 
years ended August 31, 2020, 2019 and 2018, respectively. 

The provision for income taxes consisted of the following (in thousands):  

Current: 

Federal 
State 
Foreign 

Total current 

Deferred: 

United States 
Foreign 

Total deferred 
Provision for income taxes 

2020 

Fiscal Year Ended August 31, 
2019 

2018 

$ 

$ 

 7,267 
 822 
 7,139 
 15,228 

 (619) 
 196 
 (423) 
 14,805 

 $ 

 $ 

 15,591 
 800 
 7,679 
 24,070 

 843 
 (51) 
 792 
 24,862 

 $ 

 $ 

 10,100 
 651 
 6,750 
 17,501 

 (7,496) 
 (42) 
 (7,538) 
 9,963 

F-25 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
  
  
 
   
   
 
 
 
   
 
   
 
 
 
   
 
   
 
 
   
   
 
  
  
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
Deferred tax assets and deferred tax liabilities consisted of the following (in thousands):  

Deferred tax assets: 

Accrued payroll and related expenses 
Accounts receivable 
Reserves and accruals 
Stock-based compensation expense 
Lease Accounting 
Uniform capitalization 
Tax credit carryforwards 
Other 
Total gross deferred tax assets 
Valuation allowance 

Total net deferred tax assets 

Deferred tax liabilities: 

Property and equipment, net 
Amortization of tax goodwill and intangible assets 
Lease Accounting 
Other 

Total deferred tax liabilities 
Net deferred tax liabilities 

August 31, 
2020 

August 31, 
2019 

$ 

$ 

 891  
 267  
 1,079  
 2,162  
 828  
 954  
 3,374  
 1,170  
 10,725  
 (3,442)  
 7,283  

 (1,515)  
 (15,205)  
 (808)  
 (582)  
 (18,110)  
 (10,827)  

$ 

$ 

 794 
 325 
 1,145 
 1,990 
 - 
 1,084 
 2,827 
 1,034 
 9,199 
 (2,827) 
 6,372 

 (1,609) 
 (15,373) 
 - 
 (675) 
 (17,657) 
 (11,285) 

The Company had state net operating loss (“NOL”) carryforwards of $3.9 million and $4.8 million as of August 31, 2020 and 
2019, respectively, which generated a net deferred tax asset of $0.3 million and $0.2 million as of August 31, 2020 and 2019, 
respectively. The state NOL carryforwards, if unused, will expire between fiscal year 2021 and 2040. The Company also had tax 
credit carryforwards of $3.4 million and $2.8 million as of August 31, 2020 and 2019, respectively, of which $3.2 million and 
$2.6 million, respectively, is attributable to U.K. tax credit carryforwards, which do not expire. Future utilization of the U.K. tax 
credit carryforwards and certain state credit carryforwards is uncertain and is dependent upon several factors that may not occur, 
including the generation of future taxable income in certain jurisdictions. At this time, management cannot conclude that it is 
“more likely than  not” that  the related deferred tax assets  will be realized. Accordingly, a full  valuation allowance  has been 
recorded against the related deferred tax asset associated with the U.K. tax credit carryforwards and certain state carryforwards.  

A reconciliation of the statutory federal income tax rate to the Company’s effective tax rate is as follows (in thousands): 

Amount computed at U.S. statutory federal tax rate 
State income taxes, net of federal tax benefits 
Effect of foreign operations 
Benefit from qualified domestic production deduction 
Net benefit from GILTI/FDII 
Tax Cuts and Jobs Act: 

Remeasurement of deferred income taxes 
Toll tax, net of foreign tax credits 

Benefit from stock compensation 
Other 

Provision for income taxes 

Fiscal Year Ended August 31, 

2020 

2019 

2018 

$ 

 $ 

 15,858 
 853 
 297 
 - 
 (1,582) 

 - 
 - 
 (1,129) 
 508 

 $ 

 16,962 
 963 
 318 
 - 
 (1,404) 

 - 
 8,665 
 (1,107) 
 465 

$ 

 14,805 

 $ 

 24,862 

 $ 

 19,298 
 453 
 (1,412) 
 (1,121) 
 - 

 (6,762) 
 (282) 
 (725) 
 514 

 9,963 

F-26 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
   
 
   
   
 
   
   
 
   
   
 
 
   
 
   
 
 
   
   
 
   
   
 
   
   
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
The provision for income taxes was 19.6% and 30.8% of income before income taxes for the fiscal years ended August 31, 2020 
and 2019, respectively. The decrease in the effective income tax rate from period to period was primarily due to the one-time 
uncertain tax position in the amount of $8.7 million associated with the Tax Cuts and Jobs Act mandatory one-time “toll tax” on 
unremitted foreign earnings that was recorded in the fourth quarter of fiscal year 2019. This resulted in a significantly higher 
fiscal year 2019 effective income tax rate compared to fiscal year 2020. In the fourth quarter of fiscal year 2020, the U.S. Treasury 
released regulations related to a High-Tax Exception for those jurisdictions subject to the Global Intangible Low Taxed Income 
(“GILTI”) tax. These newly released regulations resulted in an immaterial favorable impact to the fiscal year 2020 tax provision.   

Reconciliations of the beginning and ending amounts of the Company’s gross unrecognized tax benefits, excluding interest and 
penalties, are as follows (in thousands):  

Unrecognized tax benefits - beginning of fiscal year 

Net increases (decreases) - prior period tax positions 
Net increases - current period tax positions 
Expirations of statute of limitations for assessment 
Settlements 

Unrecognized tax benefits - end of fiscal year 

Fiscal Year Ended August 31, 

2020 

2019 

$ 

$ 

 9,384  
 -  
 230  
 (262)  
 -  
 9,352  

$ 

$ 

 1,038 
 8,301 
 210 
 (165) 
 - 
 9,384 

Gross unrecognized tax benefits totaled $9.4 million for both the fiscal years ended August 31, 2020 and 2019, of which $9.2 
million in both fiscal years would affect the Company’s effective income tax rate if recognized. Interest and penalties related to 
uncertain tax positions included in tax expense was $0.5 million and $0.4 million for fiscal year ending August 31, 2020 and 
2019, respectively, primarily related to the toll tax liability reserve. The total balance of accrued interest and penalties related to 
uncertain tax positions was $1.0 million and $0.5 million for the fiscal years ended August 31, 2020 and 2019, respectively.   

The Company is subject to taxation in the U.S. and in various state and foreign jurisdictions. Due to expired statutes and closed 
audits, the Company’s federal income tax returns for years prior to fiscal year 2017 are not subject to examination by the U.S. 
Internal Revenue Service. The Company is currently under audit in various state jurisdictions for fiscal years 2016 through 2019.  
Generally, for the majority of state and foreign jurisdictions where the Company does business, periods prior to fiscal year 2016 
are no longer subject to examination. The Company has estimated that up to $0.4 million of unrecognized tax benefits related to 
income tax positions  may be affected by the resolution of tax examinations or expiring statutes of limitation  within the next 
twelve months. Audit outcomes and the timing of settlements are subject to significant uncertainty. 

Note 15. Stock-based Compensation  

As of August 31, 2020, the Company had  one stock incentive plan, the WD-40 Company 2016 Stock Incentive Plan (“2016 
Plan”),  which  was  approved by  the  Company’s  shareholders  effective  as  of  December  13,  2016. The  2016 Plan  permits  the 
granting of various stock-based equity awards, including non-qualified stock options, incentive stock options, stock appreciation 
rights, restricted stock, restricted stock units, performance shares, performance units and other stock-based awards to employees, 
directors and consultants. To date through August 31, 2020, the Company had granted awards of restricted stock units (“RSUs”), 
market share units (“MSUs”) and deferred performance units (“DPUs”) under the 2016  Plan. Additionally, as of August 31, 
2020, there were still outstanding RSUs, MSUs and DPUs which had been granted under the Company’s prior equity incentive 
plan. The 2016 Plan is administered by the Board of Directors (the “Board”) or the Compensation Committee or other designated 
committee of the Board (the “Committee”). All stock-based equity awards granted under the 2016 Plan are subject to the specific 
terms and conditions as determined by the Committee at the time of grant of such awards in accordance with the various terms 
and conditions specified for each award type per the 2016 Plan. The total number of shares of common stock authorized for 
issuance pursuant to grants of awards under the 2016 Plan is 1,000,000. As of August 31, 2020, 627,742 shares of common stock 
remained available for future issuance pursuant to grants of awards under the 2016 Plan. The shares of common stock to be 
issued pursuant to awards under the 2016 Plan may be authorized shares not previously issued, or treasury shares. The Company 
has historically issued new authorized shares not previously issued upon the settlement of the various stock-based equity awards 
under its equity incentive plans. 

Vesting of the RSUs granted to directors is immediate, with shares to be issued pursuant to the vested RSUs upon termination of 
each director’s service as a director of the Company. Vesting of the one-time grant of RSUs granted to certain key executives of 
the  Company  in  March  2008  in  settlement  of  these  key  executives’  benefits  under  the  Company’s  supplemental  employee 
retirement plan agreements was over a period of three years from the date of grant, with shares to be issued pursuant to the vested 
RSUs six months following the day after each executive officer’s termination of employment with the Company. Vesting of the 
RSUs granted to certain high level employees is over a period of three years from the date of grant, subject to potential earlier 
vesting in the event of retirement of the holder of the award in accordance with the award agreement, with shares to be issued 
F-27 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
pursuant to the vested RSUs at the time of vest. The director RSU holders and the executive officer March 2008 grant date RSU 
holders are entitled to receive dividend equivalents with respect to their RSUs, payable in cash as and when dividends are declared 
by the Company’s Board of Directors. 

Vesting of the MSUs granted to certain high level employees follows a performance measurement period of three fiscal years 
commencing with the Company’s fiscal year in which the MSU awards are granted (the “Measurement Period”). Shares will be 
issued pursuant to the vested MSUs following the conclusion of the applicable MSU Measurement Period after the Committee’s 
certification of achievement of the applicable performance measure for such awards and the vesting of the MSU awards and the 
applicable percentage of the target number of MSU shares to be issued. The recipient must remain employed with the Company 
for vesting purposes until the date on which the Committee certifies achievement of the applicable performance measure for the 
MSU awards, subject to potential pro-rata vesting in the event of earlier retirement of the holder of the award in accordance with 
the award agreement. 

Vesting of the DPUs granted to certain high level employees follows a performance measurement period of one fiscal year that 
is  the  same  fiscal  year  in  which  the  DPU  awards  are  granted  (the  “Measurement  Year”).  A  number  of  DPUs  equal  to  the 
applicable percentage of the maximum number of DPUs awarded will be confirmed as vested following the conclusion of the 
applicable DPU Measurement Year after the Committee’s certification of achievement of the applicable performance measure 
for such awards (the “Vested DPUs”). The recipient must remain employed with the Company for vesting purposes until August 
31 of the Measurement Year, subject to potential pro-rata vesting in the event of earlier retirement of the holder of the award in 
accordance with the award agreement. For recipients who are residents of the United States, the Vested DPUs must be held until 
termination of employment, with shares to be issued pursuant to the Vested DPUs six months following the day after each such 
recipient’s  termination  of  employment  with  the  Company.  For  recipients  who  are  not  residents  of  the  United  States,  the 
Committee  has  discretion  to  either  defer  settlement  of  each  such  recipient’s  Vested  DPUs  by  issuance  of  shares  following 
termination of employment or settle each Vested DPU in cash by payment of an amount equal to the closing price of one share 
of the Company’s common stock as of the date of the Committee’s certification of the relative achievement of the applicable 
performance measure for the DPU awards. Until issuance of shares in settlement of the Vested DPUs, the holders of each Vested 
DPU that is not settled in cash are entitled to receive dividend equivalents with respect to their Vested DPUs, payable in cash as 
and when dividends are declared by the Company’s Board of Directors. 

Stock-based compensation expense is amortized on a straight-line basis over the requisite service period for the entire award. 
Stock-based compensation expense related to the Company’s stock-based equity awards totaled $5.4 million, $4.4 million and 
$4.2 million for the  fiscal  years ended  August 31, 2020, 2019 and 2018, respectively. The Company recognized income  tax 
benefits related to such stock-based compensation of $1.2 million, $1.0 million and $1.1 million for the fiscal years ended August 
31, 2020, 2019 and 2018, respectively. As of August 31, 2020, the total unamortized compensation cost related to non-vested 
stock-based equity awards was $0.6 million and $3.0 million for RSUs and MSUs, respectively, which the Company expects to 
recognize  over  remaining  weighted-average  vesting  periods  of  1.4  and  1.9  years  for  RSUs  and  MSUs,  respectively.  No 
unamortized compensation cost for DPUs remained as of August 31, 2020. 

Restricted Stock Units 

The estimated fair value of each of the Company’s RSU awards was determined on the date of grant based on the closing market 
price of the Company’s common stock on the date of grant for those RSUs which are  entitled to receive dividend equivalents 
with respect to the RSUs, or based on the closing market price of the Company’s common stock on the date of grant less the 
grant date present value of expected dividends during the vesting period for those RSUs which are not entitled to receive dividend 
equivalents with respect to the RSUs. 

A summary of the Company’s restricted stock unit activity is as follows (in thousands, except share and per share amounts):  

Restricted Stock Units 
Outstanding at August 31, 2019 

Granted 
Converted to common shares 
Forfeited 

Outstanding at August 31, 2020 
Vested at August 31, 2020 

Number of 
Shares 

Weighted-Average 
Grant Date 
Fair Value 
Per Share 

Aggregate 
Intrinsic Value 

 96,920  
 18,438  
 (29,055)  
 (149)  
 86,154  
 60,689  

$ 
$ 
$ 
$ 
$ 
$ 

 86.01  
 184.43  
 88.24  
 156.83  
 106.20  
 83.15  

$ 
$ 

 17,608 
 12,404 

F-28 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
The weighted-average grant date fair value of all RSUs granted during the fiscal years ended August 31, 2020, 2019 and 2018 
was $184.43, $163.93 and $111.71, respectively. The total intrinsic value of all RSUs converted to common shares was  $5.4 
million, $6.0 million and $2.8 million for the fiscal years ended August 31, 2020, 2019 and 2018, respectively. 

The income tax benefits from RSUs converted to common shares totaled $1.2 million, $1.4 million and $0.7 million for the fiscal 
years ended August 31, 2020, 2019 and 2018, respectively. 

Market Share Units 

The MSUs are market performance-based awards that shall vest with respect to the applicable percentage of the target number 
of MSU shares based on relative total stockholder return (“TSR”) for the Company as compared to the total return for the Russell 
2000 Index (“Index”) over the performance Measurement Period. The ultimate number of MSUs that vest may range from  0% 
to 200% of the original target number of shares depending on the relative achievement of the TSR performance measure at the 
end of the Measurement Period. The probabilities of the actual number of MSUs expected to vest and resultant actual number of 
shares of common stock expected to be awarded are reflected in the grant date fair values of the various MSU awards; therefore, 
the compensation expense for the MSU awards will be recognized assuming the requisite service period is rendered and will not 
be adjusted based on the actual number of such MSU awards to ultimately vest. 

The estimated fair value of each of the Company’s MSU awards, which are not entitled to receive dividend equivalents with 
respect to the MSUs, was determined on the date of grant using the Monte Carlo simulation model, which utilizes multiple input 
variables to simulate a range of possible future stock prices for both the Company and the Index and estimates the probabilities 
of the potential payouts. The determination of the estimated grant date fair value of the MSUs is affected by the Company’s stock 
price and a number of assumptions including the expected volatilities of the Company’s stock and the Index, the Company’s 
risk-free interest rate and expected dividends. The following weighted-average assumptions for MSU grants for the last three 
fiscal years were used in the Monte Carlo simulation model: 

Expected volatility 
Risk-free interest rate 
Expected dividend yield 

2020 

Fiscal Year Ended August 31, 
2019 

2018 

21.4%  
1.4%  
0.0%  

19.6%  
3.0%  
0.0%  

20.4% 
1.6% 
0.0% 

The expected volatility utilized was based on the historical volatilities of the Company’s common stock and the Index in order 
to model the stock price movements. The volatility used was calculated over the most recent 2.90-year period for MSUs granted 
during the fiscal year ended August 31, 2020 and over the most recent 2.90-year and 2.89-year periods for MSUs granted during 
each of the fiscal years ended August 31, 2019 and 2018, which were the remaining terms of the performance Measurement 
Period at the dates of grant. The risk-free interest rates used were based on the implied yield available on a U.S. Treasury zero-
coupon bill with a remaining term equivalent to the remaining  performance Measurement Period. The MSU awards stipulate 
that, for purposes of computing the relative TSR for the Company as compared to the return for the Index, dividends paid with 
respect to both the Company’s stock and the Index are to be treated as being reinvested into the stock of each entity as of the ex-
dividend date. Accordingly, an expected dividend yield of  zero was used in the Monte Carlo simulation model, which is the 
mathematical equivalent to reinvesting dividends in the issuing entity over the performance Measurement Period. 

F-29 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
A summary of the Company’s market share unit activity is as follows (in thousands, except share and per share amounts): 

Market Share Units 
Outstanding at August 31, 2019 

Granted 
Performance factor adjustments 
Converted to common shares 
Forfeited 

Outstanding at August 31, 2020 (1) 

Number of 

Shares 

 39,524  
 13,452  
 10,561  
 (24,171)  
 (248)  

 39,118  

$ 
$ 
$ 
$ 
$ 

$ 

Weighted-Average 

Grant Date 

Fair Value 

Per Share 

Aggregate 

Intrinsic Value 

 121.03  
 216.77  
 96.10  
 93.69  
 118.47  

 164.14  

$ 

 7,995 

(1)  This  figure  represents the  total number  of  shares underlying  MSU  grants assuming  achievement  of  the target number  of  shares at 100%.  As  the 
ultimate  number  of  shares  that  vest  could  be  as  high  as  200%  of  the  target,  the  Company  may  be  required  to  issue  additional  shares  to  satisfy 
outstanding MSU award grants. 

The weighted-average grant date fair value of all MSUs granted during the fiscal years ended August 31, 2020, 2019 and 2018 
was $216.77, $177.82 and $101.93, respectively. The total intrinsic value of all MSUs converted to common shares was $4.4 
million, $4.0 million and $3.0 million for the fiscal years ended August 31, 2020, 2019 and 2018, respectively. 

The income tax benefits from MSUs converted to common shares totaled $0.9 million for both the fiscal years ended August 31, 
2020 and 2019 and $0.8 million for the fiscal years ended 2018. 

Deferred Performance Units  

The DPU awards provide for performance-based vesting over a performance measurement period of the fiscal year in which the 
DPU  awards  are  granted.  The  performance  vesting  provisions  of  the  DPUs  are  based  on  relative  achievement  within  an 
established  performance  measure  range  of  the  Company’s  reported  earnings  before  interest,  income  taxes,  depreciation  in 
operating departments, and amortization computed on a consolidated basis for the Measurement Year, before deduction of the 
stock-based  compensation  expense  for  the  Vested  DPUs  and  excluding  other  non-operating  income  and  expense  amounts 
(“Adjusted Global EBITDA”). The ultimate number of DPUs that vest may range from 0% to 100% of the original maximum 
number of DPUs awarded depending on the relative achievement of the Adjusted Global EBITDA performance measure at the 
end of the Measurement Year. 

The estimated fair value of each of the Company’s DPU awards was determined on the date of grant based on the closing market 
price of the Company’s common stock on the date of grant less the grant date present value of expected dividends during the 
vesting period for the DPUs, which are not entitled to receive dividend equivalents with respect to the unvested DPUs. 

A summary of the Company’s deferred performance unit activity is as follows (in thousands, except share and per share 
amounts): 

Deferred Performance Units 
Outstanding at August 31, 2019 

Granted 
Performance factor adjustments 
Converted to common shares 
Forfeited 

Outstanding at August 31, 2020 
Vested at August 31, 2020 

Number of 

Shares 

Weighted-Average 

Grant Date 

Fair Value 

Per Share 

Aggregate 

Intrinsic Value 

 23,530  
 18,955  
 (19,357)  
 -  
 (214)  
 22,914  
 4,173  

$ 
$ 
$ 
$ 
$ 
$ 
$ 

 148.70  
 183.62  
 160.37  
 -  
 183.62  
 167.40  
 94.54  

$ 
$ 

 4,683 
 853 

F-30 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
  
 
  
 
 
 
 
 
 
 
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
  
 
  
 
 
 
   
 
   
 
   
The weighted-average grant date fair value of all DPUs granted during the fiscal years ended August 31, 2020, 2019 and 2018 
was  $183.62, $160.37 and  $110.65, respectively. The total intrinsic  value  of all DPUs converted to common shares  was not 
significant for each of the fiscal years ended August 31, 2020, 2019 and 2018.  

The income tax benefits from DPUs converted to common shares were not significant for each of the fiscal years ended August 
31, 2020, 2019 and 2018. 

Note 16. Other Benefit Plans 

The Company has a WD-40 Company Profit Sharing/401(k) Plan and Trust (the “Profit Sharing/401(k) Plan”) whereby regular 
U.S.  employees  who  have  completed  certain  minimum  service  requirements  can  defer  a  portion  of  their  income  through 
contributions to a trust. The Profit Sharing/401(k) Plan provides for Company contributions to the trust, as approved by the Board 
of Directors, as follows: 1) matching contributions to each participant up to 50% of the first 6.6% of compensation contributed 
by the participant; 2) fixed non-elective contributions in the amount equal to 10% of eligible compensation; and 3) a discretionary 
non-elective  contribution  in  an  amount  to  be  determined  by  the  Board  of  Directors  up  to  5%  of  eligible  compensation.  The 
Company’s  contributions  are  subject  to  overall  employer  contribution  limits  and  may  not  exceed  the  amount  deductible  for 
income  tax  purposes.  The  Profit  Sharing/401(k)  Plan  may  be  amended  or  discontinued  at  any  time  by  the  Company.  The 
Company’s contribution expense for the Profit Sharing/401(k) Plan was $3.6 million for fiscal year 2020 and $3.3 million for 
both fiscal years 2019 and 2018. 

The Company’s international subsidiaries have similar benefit plan arrangements, dependent upon the local applicable laws and 
regulations. The plans provide for Company contributions to an appropriate third-party plan, as approved by the subsidiary’s 
Board of Directors. The Company’s contribution expense related to the international plans was $1.6 million for the fiscal years 
ended August 31, 2020, 2019 and 2018. 

F-31 

 
 
  
 
 
 
Note 17.  Business Segments and Foreign Operations  

The Company evaluates the performance of its segments and allocates resources to them based on sales and operating income. 
The Company is organized on the basis of geographical area into the following three segments: the Americas; EMEA; and Asia-
Pacific. Segment data does not include inter-segment revenues. Unallocated corporate expenses are general corporate overhead 
expenses not directly attributable to the business segments and are reported separate from the Company’s identified segments. 
The  corporate  overhead  costs  include  expenses  for  the  Company’s  accounting  and  finance,  information  technology,  human 
resources, research and development, quality control and executive management functions, as well as all direct costs associated 
with public company compliance matters including legal, audit and other professional services costs. Also included in corporate 
overhead costs for fiscal year 2018 are corporate funded advertising and sales promotion expenses focused on increasing the 
Company’s digital presence and building brand awareness. 

Fiscal Year Ended August 31, 2020 

Net sales 
Income from operations 
Depreciation and  

amortization expense 

Interest income 
Interest expense 

Fiscal Year Ended August 31, 2019 

Net sales 
Income from operations 
Depreciation and  

amortization expense 

Interest income 
Interest expense 

Fiscal Year Ended August 31, 2018 

Net sales 
Income from operations 
Depreciation and  

amortization expense 

Interest income 
Interest expense 

Americas 

 EMEA 

Asia-Pacific 

  Corporate (1) 

Total 

Unallocated   

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

 200,493  
 51,089  

 4,361  
 15  
 1,867  

 193,972  
 50,069  

 4,532  
 29  
 2,156  

 192,878  
 48,954  

 4,142  
 13  
 4,209  

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

 156,241  
 37,620  

 2,855  
 2  
 567  

 160,615  
 37,246  

 2,538  
 23  
 379  

 150,878  
 36,241  

 2,561  
 320  
 -  

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

 51,764  
 14,982  

 307  
 76  
 5  

 68,763  
 20,813  

 282  
 103  
 6  

 64,762  
 19,098  

 313  
 121  
 10  

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

 -  
 (26,471)  

 178  
 -  
 -  

 -  
 (25,746)  

 241  
 -  
 -  

 -  
 (25,689)  

 784  
 -  
 -  

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

$ 
$ 

$ 
$ 
$ 

 408,498 
 77,220 

 7,701 
 93 
 2,439 

 423,350 
 82,382 

 7,593 
 155 
 2,541 

 408,518 
 78,604 

 7,800 
 454 
 4,219 

(1)  Unallocated corporate expenses are general corporate overhead expenses not directly attributable to any one of the business segments. These expenses 
are reported separate from the Company’s identified segments and are included in Selling, General and Administrative expenses on the Company’s 
consolidated statements of operations.  

The Company’s Chief Operating Decision Maker does not review assets by segment as part of the financial information provided 
and therefore, no asset information is provided in the above table.  

Net sales by product group are as follows (in thousands): 

Maintenance products 
Homecare and cleaning products 

Total 

2020 
 369,444 
 39,054 
 408,498 

$ 

$ 

F-32 

Fiscal Year Ended August 31, 
2019 
 386,644 
 36,706 
 423,350 

 $ 

 $ 

2018 
 372,391 
 36,127 
 408,518 

 $ 

 $ 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
   
 
  
 
  
 
  
 
  
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
   
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
Net sales and long-lived assets by geographic area are as follows (in thousands): 

Net Sales by Geography: 
United States 
International 

Total 

Long-lived Assets by Geography (1) : 
United States 
International 

Total 

2020 

Fiscal Year Ended August 31, 
2019 

2018 

$ 

$ 

$ 

$ 

 164,446 
 244,052 
 408,498 

 41,206 
 19,553 
 60,759 

 $ 

 $ 

 $ 

 $ 

 157,904 
 265,446 
 423,350 

 24,535 
 20,541 
 45,076 

 $ 

 $ 

 $ 

 $ 

 154,986 
 253,532 
 408,518 

 21,986 
 14,371 
 36,357 

(1)  

Includes tangible assets and property and equipment, net, attributed to the geographic location in which such assets are located.  

Note 18.  Subsequent Events 

Dividend Declaration 

On October 5, 2020, the Company’s Board of Directors declared a cash dividend of $0.67 per share payable on October 30, 2020 
to shareholders of record on October 16, 2020.  

First Amendment to Credit Agreement 

On September 30, 2020, the Company entered into a First Amendment to Credit Agreement (the “First Amendment to Credit 
Agreement”) with Bank of America. The First Amendment to Credit Agreement modifies the Company’s existing $150.0 million 
Credit Agreement dated March 16, 2020. Capitalized terms not otherwise defined in this report have the meaning given to such 
terms in the Credit Agreement, as detailed in Exhibit 10(ad) in Part IV—Item 15, “Exhibits, Financial Statement Schedules” 
included in this report.  

The First Amendment to Credit Agreement revises certain financial and restrictive covenants and adjusts the interest rates on 
borrowings under the Credit Agreement as described below. The maximum Consolidated Leverage Ratio has  been increased 
from 3.0 to 1.0 to 3.5 to 1.0. The Restricted Payments covenant has been modified to permit the payment of dividends so long as 
immediately prior to and after giving effect to the payment of dividends, no Event of Default exists and the Company and its 
subsidiary Loan Parties are in compliance with applicable financial covenants. In addition to other non-material and technical 
amendments to the Credit Agreement, the First Amendment to Credit Agreement also modifies the restrictive covenants relating 
to Indebtedness and Investments. The limitation on other unsecured Indebtedness (including borrowing under the Company’s 
amended  Note  Agreement  described  below)  has  been  increased  from  $35.0  million  to  $125.0  million.  With  respect  to  the 
restrictions on Investments, intercompany loans, advances or capital contributions from any Loan Party to Subsidiaries that are 
not Loan Parties may be made in an aggregate amount of up to $10.0 million outstanding at any time from and after September 
30, 2020. In addition, Investments not otherwise covered by any other exception to the restriction on Investments may be made 
in an aggregate amount of up to $15.0 million outstanding at any time from and after November 15, 2017. The First Amendment 
to  Credit  Agreement  also  modifies  the  interest  rate  applicable  to  borrowings  under  the  Credit  Agreement  by  changing  the 
Applicable Rate from 0.90% for Libor Rate Loans and 0.0% for Prime Rate Loans to a three-tier pricing approach tied to the 
Company’s Consolidated Leverage Ratio. For Libor Rate Loans and Prime Rate Loans, the Applicable Rate is a spread added to 
the Libor Daily Floating Rate and Prime Rate, respectively. An increase or decrease in the Applicable Rate will apply in the 
event  of  a  change  in  the  Consolidated  Leverage  Ratio  from  and  after  the  first  Business  Day  after  the  Company  delivers  a 
Compliance Certificate to Bank of America. Table 1 below reflects the tiered Applicable Rate. 

Pricing Tier 

1 
2 

3 

Consolidated 
Leverage Ratio 
< 2.00 to 1.0 
< 3.00 to 1.0 but 
≥ 2.00 to 1.0 
≥ 3.00 to 1.0 

Table 1 

Commitment 
Fee 
0.15% 
0.15% 

Libor Rate 
Loans 
1.00% 
1.25% 

Letter of 
Credit Fee 
1.00% 
1.25% 

Prime Rate 
Loans 
0.00% 
0.25% 

0.15% 

1.50% 

1.50% 

0.50% 

The new Maturity Date for the revolving credit facility per the Credit Agreement is September 30, 2025. 

F-33 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
  
  
 
 
 
   
 
   
 
 
 
   
 
   
 
 
  
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Third Amendment to Note Purchase and Private Shelf Agreement 

On September 30, 2020, the Company entered into a Third Amendment to Note Purchase and Private  Shelf  Agreement (the 
“Third Amendment to Note Agreement”) amending its existing Note  Agreement. The Third Amendment to Note Agreement 
amends the Note Agreement to permit the Company (inclusive of its subsidiaries) to enter into the First Amendment to Credit 
Agreement with Bank of America and the Third Amendment includes certain conforming amendments to the Note Agreement 
consistent  with  the  First  Amendment  to  Credit  Agreement,  including  the  revision  of  the  financial  and  restrictive  covenants 
described above. 

All other material terms included in the Credit Agreement and the Note Agreement remain unchanged as a result of execution of 
the First Amendment to Credit Agreement and the Third Amendment to Note Agreement. 

Issuance and Sale of $52.0 Million in Notes under Note Purchase and Private Shelf Agreement 

On September 30, 2020, the Company issued and sold senior unsecured notes pursuant to the Note Agreement to specified Note 
Purchasers in the aggregate amount of $52.0 million. Pursuant to the Note Agreement (as amended by the Third Amendment to 
Note Agreement), the Company agreed to sell $26.0 million aggregate principal amount of senior unsecured notes (the “Series 
B  Notes”)  to  specified  Note Purchasers  and  the  Company  agreed  to  sell  $26.0  million  aggregate  principal  amount  of  senior 
unsecured notes (the “Series C Notes” and together with the Series B Notes, the “Senior Notes”) to specified Note Purchasers.  
The Series B Notes will bear interest at 2.5% per annum and will mature on November 15, 2027, unless earlier redeemed by the 
Company. The  Series C Notes  will bear interest at  2.69% per annum and  will  mature on  November 15, 2030, unless earlier 
redeemed by the Company. Interest on the Senior Notes is payable semi-annually beginning on May 15, 2021. The Company 
used the proceeds from the Senior Notes to pay down $50.0 million in borrowings under the Company’s existing $150.0 million 
Credit Agreement. 

F-34 

  
 
 
 
 
 
 
 
 
  
INDEPENDENT ACCOUNTANTS

STOCK INFORMATION

PricewaterhouseCoopers LLP
San Diego, California

TRANSFER AGENT

Computershare 
P.O. Box 505000
Louisville, KY 40233-5000
Phone: +1-781-575-2879
https://www-us.computershare.com/
investor/contact

ANNUAL MEETING

December 8, 2020, 10:00 AM 
Pacific Standard Time
www.meetingcenter.io/283620136

INVESTOR RELATIONS

Wendy D. Kelley
Director, Investor Relations and 
Corporate Communications
Phone: +1-619-275-9304
investorrelations@wd40.com

PHYSICAL ADDRESS

WD-40 Company
9715 Businesspark Avenue
San Diego, California 92131
Phone: +1-858-251-5600

OPERATING SUBSIDIARIES

WD-40 Company Limited 
Milton Keynes, United Kingdom

WD-40 Company (Canada) Ltd. 
Etobicoke, Canada

WD-40 Company (Australia) Pty. Limited
Epping, Australia

Wu Di (Shanghai) Industrial Co., Ltd.
Shanghai, China

WD-40 Company (Malaysia) SDN. BHD.
Selangor, Malaysia

WD-40 Co. Mexico S. de R.L. de C.V.
Monterrey Nuevo Leon, Mexico

The common stock of the Company is traded 
on the NASDAQ® Global Select Market under 
the symbol “WDFC.” The Company’s publicly 
filed reports, including financial statements 
and supporting exhibits, are available on 
the Securities and Exchange Commission’s 
EDGAR system, on the Company’s website 
at www.wd40company.com, or by writing to 
the Corporate Secretary, WD-40 Company, 
P.O. Box 80607, San Diego, California 
92138-0607

LEGAL DISCLAIMERS 

This annual report contains “forward-looking 
statements” within the meaning of the Private 
Securities Litigation Reform Act of 1995. 
Such statements reflect management’s 
current expectations for the Company’s 
future performance but are subject to risks, 
uncertainties and assumptions that could 
cause actual results to differ materially from 
those anticipated in or implied by the forward-
looking statements.

The Company’s expectations, beliefs and 
projections are expressed in good faith but 
there can be no assurance that they will be 
achieved or accomplished. Our forward-
looking statements are generally identified 
with words such as “believe,” “expect,” 
“intend,” “plan,” “could,” “may,” “aim,” 
“anticipate,” “target,” “estimate” and similar 
expressions. Actual events or results can 
differ materially from those expressed or 
implied. Please refer to the information set 
forth under the captions “Risk Factors” and 
“Forward-Looking Statements” in our Annual 
Report on Form 10-K for the year ended 
August 31, 2020 and other reports and 
documents that we file from time to time with 
the Securities and Exchange Commission for 
some of the factors that may cause actual 
results to differ materially from the forward-
looking statements. Except as required by 
law, we undertake no obligation to update 
any forward-looking statement.

Copyrighted © 2020 WD-40 Company
All rights reserved. WD-40, WD-40 Smart 
Straw, WD-40 EZ-REACH, WD-40 Flexible, 
WD-40 BIKE, WD-40 Specialist, 3-IN-ONE, 
Spot Shot, Lava, GT85, 1001, no vac and 
Solvol are, where designated, registered 
trademarks of WD-40 Company or one of its 
subsidiaries in the primary markets in which 
they are used, or such marks are unregistered 
trademarks of WD-40 Company and its 
subsidiaries.

Corporate information as of October 15, 2020.

CORPORATE INFORMATION

BOARD OF DIRECTORS

Garry O. Ridge
Chairman of the Board
Chief Executive Officer
WD-40 Company

Daniel T. Carter
Audit Committee Chair
Former Executive Vice President and CFO
BevMo! Inc. 

Melissa Claassen
Vice President, Emerging Markets
adidas

Eric P. Etchart
Governance Committee Chair
Former Senior Vice President
Manitowoc Company

Trevor I. Mihalik
Finance Committee Chair
Executive Vice President and CFO
Sempra Energy

Graciela I. Monteagudo
Former President and CEO
Lala U.S., Inc.

David B. Pendarvis
Chief Administrative Officer and 
Global General Counsel
ResMed Inc.

Daniel E. Pittard
Former President and CEO
Rubio’s Restaurants Inc.

Gregory A. Sandfort
Lead Independent Director
Compensation Committee Chair
Former Chief Executive Officer
Tractor Supply Company

Anne G. Saunders
Former President, U.S.
nakedwines.com 

Neal E. Schmale
Former President and COO
Sempra Energy

EXECUTIVE OFFICERS

Garry O. Ridge
Chief Executive Officer

Steven A. Brass
President and Chief Operating Officer

Richard T. Clampitt
Vice President, General Counsel and 
Corporate Secretary

Geoffrey J. Holdsworth
Managing Director, Asia-Pacific

William B. Noble
Managing Director, EMEA

Patricia Q. Olsem
Division President, Americas

Jay W. Rembolt
Vice President, Finance, Treasurer and 
Chief Financial Officer

Stanley A. Sewitch
Vice President, Global Organization 
Development

Designed and produced by Mentus

“ One of the essential distinguishers of a 
high-growth company is learning velocity: 
companies that learn faster, grow faster.”

  Dr. Rebecca Homkes

www.wd40company.com

WD-40 Company

9715 Businesspark Avenue

San Diego, CA 92131

+1-858-251-5600