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Admiral Group

adm · LSE Consumer Defensive
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Industry Agricultural Farm Products
Employees 10,000+
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FY2004 Annual Report · Admiral Group
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13531 Admiral AR a/w  5/4/05  9:59 am  Page 1

A year in

focus

Annual Report 2004

13531 Admiral AR a/w  5/4/05  9:59 am  Page 2

C O N T E N T S

Directors
Alastair Lyons CBE (Non-executive Chairman)
Henry Engelhardt (Chief Executive)
Andrew Probert (Finance and IT Director)
David Stevens (Chief Operating Officer)
Manfred Aldag (Non-executive director)
Martin Jackson (Non-executive director – appointed 19 August 2004)
Keith James OBE (Non-executive director)
John Sussens (Non-executive director – appointed 19 August 2004)

Resigning during 2004 (both 7 September):
Owen Clarke 
Pratt Thompson

Company Secretary
Stuart Clarke

Registered Office
Capital Tower
Greyfriars Road
Cardiff CF10 3AZ

Actuarial advisors
Ernst & Young
1 More Place
London SE1 2AF

Bankers

Bank of Scotland 
Corporate Banking
55 Temple Row
Birmingham B2 LS

Auditor
KPMG Audit Plc
Marlborough House
Fitzalan Court
Cardiff CF24 0TE

Lloyds TSB Bank Plc
City Office
Bailey Drive
Gillingham Business Park
Kent ME08 0LS

Joint Corporate Brokers

Merrill Lynch International
2 King Edward Street
London EC1A 1HQ 

Registrar
Capita IRG Plc
The Registry
34 Beckenham Road
Beckenham
Kent BR3 4TU

Citigroup Financial Markets
UK Equity Limited
Citigroup Centre
33 Canada Square
London E14 5LB

Solicitor
Norton Rose
Kempson House
Camomile Street
London EC3A 7AN

Contents

Our brands

P A G E   0 1

Financial highlights

P A G E   0 2

Chairman's statement

P A G E   0 3 - 0 4

Chief Executive's statement

P A G E   0 5 - 1 0

Financial review

P A G E   1 1 - 1 9

Corporate governance 

P A G E   2 0 - 2 7

Remuneration report

P A G E   2 8 - 3 0

Corporate responsibility

P A G E   3 1 - 3 4

The Admiral Group plc Board

P A G E   3 5 - 3 6

Directors’ report

P A G E   3 7 - 3 8

Independent auditor’s report

P A G E   3 9

Consolidated profit and loss account

P A G E   4 1 - 4 2

Consolidated balance sheet

P A G E   4 3 - 4 4

Company balance sheet

P A G E   4 5

Consolidated cash flow statement

P A G E   4 6

Accounting policies

P A G E   4 7 - 4 9

Notes to the financial statements

P A G E   5 0 - 6 7

Consolidated financial summary

P A G E   6 8

Notice of Annual General Meeting

P A G E   6 9 - 7 2

13531 Admiral AR a/w  5/4/05  9:59 am  Page 4

Our brands

Financial highlights

PAGES 01   02

The Group’s first brand, set up in 1993 – mainly targeting those who traditionally pay higher than
average premiums, including drivers under-35 and those living in big cities. www.admiral.com

P R O F I T   B E F O R E   T A X

A D J U S T E D   G R O U P   C O R E   P R O F I T S 1

2 0 0 4

£ 1 0 1 . 0 m

2 0 0 4

£ 1 0 0 . 6 m

Bell was set up in 1997 – its main target market being drivers with zero or low no claims bonus.
www.bell.co.uk

2 0 0 3

£ 5 7. 2 m

2 0 0 3

£ 7 7. 2 m

Confused.com is an intelligent, automated car insurance shopper. Customers input their details once,
and receive quotes from major car insurance websites. www.confused.com

G R O U P   T U R N O V E R 2

C L O S I N G   A C T I V E   C U S T O M E R S

Diamond was created for women in response to a need in the market place for insurance specifically
for young women drivers, which is not only good value, but also as hassle free as possible.
www.diamond.co.uk

elephant.co.uk is the Group’s main online car insurance service. Elephant passes on cost savings
generated by being an online brand to customers in the form of lower premiums.
www.elephant.co.uk

Gladiator Commercial is the Group’s commercial vehicle insurance broker that was launched in 
April 1998. The company acts on behalf of several of the largest commercial vehicle insurers in the UK
www.gladiator.com

2 0 0 4

2 0 0 3

£ 5 4 8 . 0 m

2 0 0 4

1 , 0 4 1 , 0 0 0

£ 4 2 7. 3 m

2 0 0 3

8 0 8 , 0 0 0

A D J U S T E D   C O M B I N E D   R A T I O S 3

A D J U S T E D   E A R N I N G S   P E R   S H A R E 4

2 0 0 4

2 0 0 3

8 2 . 0 %

2 0 0 4

2 6 . 9 p

6 7. 7 %

2 0 0 3

1 5 . 2 p

www.admiralgroup.co.uk

1. Refer to page 19 in the financial review

2. Group turnover includes total premiums, gross other income plus allocated investment return. Total premiums comprise gross

motor insurance premiums written by the Group, before co-insurance and reinsurance

3. 2003 figure adjusted for non-recurring Lloyd’s charges

4. 2004 EPS adjusted for exceptional tax credit on ESOT share award. Refer to note 20

13531 Admiral AR a/w  5/4/05  9:59 am  Page 6

C H A I R M A N ’ S   S TAT E M E N T

C H A I R M A N ’ S   S TAT E M E N T

PAGES 03   04

Chairman’s statement

a distinctive culture of openness,
informality, team work and delegation of
responsibility made possible by
excellent management information and
effective control systems.

Our listing brought with it significant
changes to our Board. Owen Clarke and
Pratt Thompson, who respectively had
represented the interests of Barclays
Private Equity and XL, stepped down as
non-executive directors. Our thanks to
them for many years of active
involvement and sound advice and
support. In their place we have been
joined by Martin Jackson and John
Sussens. Martin brings a wealth of
experience of financial management in
the insurance sector, having, as Finance
Director, taken Friends Provident through
demutualisation. We are delighted to
have him as Chairman of our Audit

our executive team gives me confidence
in our Board’s ability to chart an effective
strategy for Admiral and identify correctly
the resources we require to implement
this strategy. 

Admiral’s strategy is clear and
straightforward – to continue to grow our
share of the direct private motor market,

also established a senior executive share
plan under which awards are determined
according to growth in Group earnings
per share.

The Group is well capitalised with a
proven approach to reserving, and with
solvency ratios in both the UK and
Gibraltar, which carry an appropriate

“We are pleased to be able to propose a final
dividend for 2004 of 9.3p per share.”

maximising the value derived from each
customer relationship. Along the way we
will identify profitable opportunities to
exploit the knowledge, skills and
resources attaching to our core business.
As an example, Confused, the intelligent
automated car insurance shopper that we
set up in 2000, last year handled 1.4
million quotes.

margin over minimum solvency statutory
requirements. Our business model is
strongly cash generative, with year-end
non-regulated cash balances increasing
from £30m to £50m. In addition relief for
the cost of the ESOT distribution at
listing created an abnormally low tax
charge in the 2004 accounts which will
reduce Admiral’s tax payment in 2005. 

representing 3.1 pence per share is based
on a 45% pay-out ratio, the actual
amount paid reflecting our listing part
way through the financial year. The
second special element of 6.2 pence per
share reflects the abnormally low tax
charge in 2004. We shall maintain a
policy of reviewing our available free
cash to determine whether or not the
Company is able to pay further special
dividends from time to time in addition
to a consistent normal pay-out ratio.

In conclusion, I am very confident in
Admiral’s ability to pass the test of
clarity of strategy, quality of
management, and adequacy of resources
to continue consistently to create value
for all our shareholders.

value of business written and its
profitability. During 2004 we have
secured our 1 millionth customer, written
£470m total premiums and achieved pre-
tax profits of £101m, with an outstanding
82.0% combined ratio. The sustained
growth in franchise and profitability that
Admiral’s distinctive business model has

“Our philosophy is to give people the
opportunity to develop to their full potential.”

made possible underpinned the high
point of 2004 – the Company’s highly
successful listing in a difficult market for
new issues, valuing the business at £711m,
some 12 years after it was first conceived
by the senior executive team that leads
it today.

It was hugely satisfying to follow this
success by winning Business of the Year
at the 2004 National Business Awards, a
much deserved reflection of our listing
positioning – “Admiral is different”. To
create that difference, Admiral combines
commercial creativity, exemplified by its
reinsurance structure, high ratio of
ancillary sales, and multi-branding, with

Committee. John’s significant exposure
to the quoted sector, having served for
many years as Managing Director of
Misys and now also as a non-executive
director of Cookson, makes him well
qualified to be our Senior Independent
Director and Chairman of our
Remuneration Committee. My thanks
also to Manfred Aldag and Keith James
for their continuing contributions during
a year which made exceptional demands
on our non-executives.  

The combination of the different
experiences and perspectives of our
non-executives with the energy, clarity
of purpose and depth of knowledge of

Our continued successful development
reflects not only the quality of our
executive directors but also the strength
in depth of Admiral’s management and its
whole team. Our philosophy is to give
people the opportunity to develop to
their full potential, and ongoing alignment
of interest between staff and
shareholders is one of our core principles.
We were, therefore, delighted that so
many of our staff – 1,418 out of a total of
1,616 – were able to participate in the
distribution of shares on listing as a
consequence of our Employee Share
Ownership Trust (ESOT). As this ceased at
listing we have established a replacement
scheme under which all employees will
receive a bi-annual grant of free shares
subject to the achievement of challenging
pre-determined performance criteria
based on Group profitability. We have

Consistent with our principle of
returning excess cash to our
shareholders we are, therefore, pleased
to be able to propose a two-part final
dividend for 2004. The first element,

Alastair Lyons
Chairman
18 March 2005

Admiral Group senior managers at the London Stock Exchange

Alastair Lyons, Admiral Group plc Chairman

As one recent report on the ever
changing role of the Chairman put it, the
prime job of the Chairman is to run the
Board, not the organisation: that is the
job of the Chief Executive. It is for the
Board, led by the Chairman, to ensure
that the Company has strategies, quality
of management, and all the resources –
financial, human, technology – to create
wealth on a consistent basis. At the
same time, the Chairman has to ensure
that the business is run with value and
integrity, not only meeting governance
codes but also the expectations of
customers, employees, suppliers and
wider stakeholders.  

This is a remit that I am very happy to
embrace as Chairman. I shall, therefore,
leave it to Henry Engelhardt, our Chief
Executive, to review in detail the
achievements of the Group during an
exceptional year and shall content
myself with the headlines. 

In every year since I became Chairman in
2000, following the Management Buy-
out of Admiral backed by Barclays
Private Equity, the Group has moved
strongly forward, increasing both the

13531 Admiral AR a/w  5/4/05  9:59 am  Page 8

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C H I E F   E X E C U T I V E ’ S   S TAT E M E N T

PAGES 05   06

Chief Executive’s statement

lot of effort into making Admiral a great
Company and the listing was another,
albeit highly visible, tick in our scorecard
of success.

So, let’s get into the meaty bits. Let me
try and list some of the other things that
brought a smile to our faces in 2004:

•  made a record core profit of £100.6m,

up 30% from 2003

• core profit per share was 38.9p, up 30%

from 29.9p in 2003

• total turnover for the year was £548m,

up 28% from 2003

• premium income grew to £470m, up

27% from 2003

• produced a combined ratio of 82%

• gave more than 6.25m quotes, of

which 5m started on the internet (82%)

• ended the year with more than

1,000,000 customers

• experienced continued improvement
in loss ratios across all the back years

• crystallised the Staff Trust with a value

of £57m upon listing

• won Business of the Year at the

National Business Awards 

• named by The Sunday Times as the

20th best place to work in the UK in its
‘Top 100 Places To Work in the UK’
competition.  This listing is in its fifth
year and we’re one of only 11 firms to
be in the list in all five years

• named by the Financial Times as the

16th Best Workplace in the UK and one
of the Top 100 Workplaces in the EU

• winner of the Best small/mid cap IPO of
the Year at the Financial News Awards

• had over 250 children at our Staff

Children’s Christmas party (up more
than 25% on 2003)

• wow!

What We Do:
For those of you looking through our
accounts for the first time, Admiral’s
primary business is to sell car insurance
direct to the public in the UK. We are not
your typical insurance underwriting
operation as we primarily distribute
insurance on behalf of reinsurance
partners, taking only 25% of the
underwriting risk for our own account.
However, we do own all our customers
and have the ability to sell other products
and services to them. 

We operate through a number of
targeted brands: Admiral (younger drivers,
London area), Diamond (women drivers),
Elephant.co.uk (internet users) and Bell.
We have two other brands, Gladiator
Commercial, which operates as an
intermediary in the commercial vehicle
market, and Confused.com, which
operates as an internet ‘shopper’ for 
car insurance.

2004 was our 12th year of trading. The
first 7 were in a Lloyd’s of London
environment. However, toward the end of
1999 Management teamed up with
Barclays Private Equity to buy the
business. The result of this transaction
was the creation of Admiral Group Ltd.
(AGL) as the holding Company. In
September of 2004 we listed the
Company on the London Stock Exchange. 

Admiral Group plc is named Business of the Year at
the National Business Awards

This is our first set of accounts as Admiral
Group plc, a public Company. 

In 1999 we also put in place a long-term
co-insurance agreement with Great Lakes
UK, a wholly-owned subsidiary of Munich
Re, the world’s largest reinsurer. In 2001
we extended this agreement and it
currently runs through at least 2008. In
2002 Munich Re also became a
shareholder in AGL and it currently owns
14% of the Group.

Key Performance Information:
Our total premium written for 2004,
before sharing premium with our
reinsurance partners, was £470m,
accounting for 86% of our total turnover.
The number of customers we service rose
to 1,041,000 from 808,000 (+29%). All our
growth has been organic. 

“There is the will to conquer, the impulse to fight, to
prove oneself superior to others. There is the joy of
creating, of getting things done, or simply
exercising one's energy and ingenuity.”
Joseph Shumpeter

In 2004 75% of our premium was
underwritten by two external reinsurers.
Therefore, the Group’s net premium
written was £117m. In 2005 Admiral Group
will once again take 25% of the premium
income to its own account. Munich Re,
through Great Lakes, will take 65%, Axis
and Gen Re will each take 5% respectively. 

Some key numbers from the accounts
which follow:

• loss ratio 67% up from 52% in 2003

• earned expense ratio, less government

levies, down to 12.5% from 13.5%

• combined ratio, including all levies,

82%, up from last year’s phenomenal
67.7%

• income from products and services we
do not underwrite totalled £69.5m up
from £50.8m (+37%)

The movement in loss ratio from 52% last
year to 67% in 2004 is to be expected.
The 52% represented a year with a large
percentage of releases from previous
years. It is the reflection of the quality of
those back year results which has been a
catalyst to our explosive growth in 2004.
It made sense to accelerate growth on
the back of fantastic results. But such
growth meant we had to sacrifice some
margin. However, the 2004 loss ratio of
67% leaves plenty of margin and on a
much larger base. This is a superb result
and only pales when compared to 2003!
The change in loss ratio across years is
characterised by a slightly less good
underlying trend, proportionally less
substantial back-year releases and the
aforementioned growth, in excess of 25%.
Without any releases taken into account
the loss ratio move was modest, from
72% to 75%.

Henry Engelhardt, CEO, with Andrew Probert, Finance Director and David Stevens, Chief Operating Officer 
at the London Stock Exchange

Have you ever had one of those days
where everything seems to go right? You
know, a day where there’s hardly any
traffic getting to the office and all the
lights are green, a day where someone
comes to your office for a meeting and
brings you a really nice coffee, a day
where the rain stops just when you come
out of the building, a day where you tell
the kids dinner’s ready and they
immediately turn off the telly and go to
the table, a day where … well, you get the
picture: a day where everything seems to
go spot on right?

Well, 2004 was that kind of year for the
Admiral Group. 

© Post Magazine, April 2004

As you will see from reading these
accounts, this was a smashing year for the
Group. Smashing as in smashing records
for things like: profit, premium income,
expense ratio and more. 

Clearly the highlight reel starts with our
successful public offering and listing on
the London Stock Exchange; changing
our status from a private Company to a
public Company. 

What stands out for me is that a large
number of investors who previously didn’t
know much (anything?) about us decided
that ours was a Company worth buying a
stake in. It was a highlight because
everyone at Admiral (in particular, the
finance and communications
departments) pitched in and worked
together to ensure that the process of
going public was a smooth one. It was
also a highlight because it was a validation
of all the hard work we have put into our
business over 12 years; becoming quoted
was a tangible, cumulative measurement
of our achievements. Admiral didn’t just
pop up in the summer of 2004 and
decide to be a publicly quoted Company.
Over 12 years a lot of people have put a

13531 Admiral AR a/w  5/4/05  9:59 am  Page 10

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C H I E F   E X E C U T I V E ’ S   S TAT E M E N T

PAGES 07   08

D E V E L O P M E N T   O F   U N D E R W R I T I N G   Y E A R   L O S S   R A T I O S   ( % )

1 0 0 %

8 0 %

6 0 %

4 0 %

2 0 %

2000

2001

2002

2003

2004

2 0 0 0

2 0 0 1

2 0 0 2

2 0 0 3

2 0 0 4

The bar chart above shows the
development of the loss ratios for the
back years on an underwriting year basis.
The years noted at the bottom of the
chart are the underwriting years. The
coloured bars represent the reported loss
ratios published in the Annual Accounts
over the last five years. So, for example, in
the 2003 Accounts the loss ratio for the
2001 underwriting year was 63%, down
from 71% in the previous year’s accounts.

The expense ratio, not including
government levies, moved downwards by
1.0% from 2003, a reduction of 7%. This
reflects our continued efficiency
improvements. However, do not expect
swingeing cuts in the expense ratio going
forward. It is one of our strengths that we
use our efficiency to help our
underwriting selectivity. Because we are
efficient, particularly in generating quotes,
we can afford to convert fewer quotes
into business. In this way we are helping
ensure that we only take the right risks at
the right prices. The end result is a better
combined ratio. If we concentrated on
reducing the expense ratio it may turn
out to be a false economy, as it might
come at the expense of the loss ratio
through reduced selectivity. So, for
instance, we could cut the marketing
budget and do fewer quotes, but then

U N D E R W R I T I N G   Y E A R

we’d need to convert more of them to hit
target. To convert more quotes we’d have
to be less selective. Clearly, the more
selective we can be the better our loss
ratio should be. As we’ve already said
publicly, we intend to reduce our growth
rate in 2005 through the use of selective
price increases.

Ancillary income moved forward largely
due to the increased customer count. To
put this income into context, I’ve done a
little calculation where the ancillary
income is added to earned premium to
give a ‘big picture’ combined ratio. I think
this gives an interesting measure of the
entire business. Expressed in this way, the
combined ratio would have been 59%!
Here’s another interesting calculation: we
made £101m on income of £195m, a ratio
of 52%.

The UK Car Insurance Market
Cycle: Drive Carefully
Last year I said that the car insurance
market was turning, albeit slowly. I
explained that premiums would not keep
up with claims inflation in 2004. And this
is, indeed, what has happened. On
average, rates probably fell by 2-4%
across the market, while claims costs
continued to rise faster than inflation at
4-6%. Therefore, when all the results are

tallied, the market should show
deterioration of several points. 

The private car market finished 2003 with
a combined ratio around 102%. The result
for 2004 is unlikely to be better than
104%. In previous cycles, the worst point
in one cycle is typically seven years from
the worst point in the next cycle. 1991
was the worst year of that cycle and
seven years later 1998 was the worst year
of the next cycle. In both 1991 and 1998
combined ratios were around 120%. We
are now seven years on from 1998 and
the market’s combined ratio is nowhere
near 120%. To my mind, this indicates the
rise of a new cyclical pattern. I think this
pattern will be characterised by being
more gentle, less good in the good times
and correspondingly less bad in the bad
times. The reasons for this new pattern lie
in the changing dynamics of the market.
There are three key factors which have
provoked such change:

• consolidation

• reduced investment returns

• the growth of direct writers

Market consolidation has meant that
where previously it took some 10 firms to
account for 50% market share, this figure
is now accounted for by two firms (Royal
Bank of Scotland and Aviva). As these two

firms have a great deal to lose from large
rate reductions and they are both under
the watchful eye of the public arena, I
believe that their large market share is a
force for market stability. 

The loss of large investment returns from
the halcyon days of the 90s also puts
more pressure on the insurance result,
which in turn should provide more
stability to the market.

The growth of direct writing which, I
estimate, now accounts for more than
50% of the market, means quicker
response times to changes in market
pricing. In the past, changes in rates by
competitors weren’t visible to
underwriters for several months and then
couldn’t be responded to for several
months. I believe that this led to over-

the movements of the market will be less
severe, with the best times of the cycle
less good than previous cycles and the
worst times of the cycle less bad. 

That’s the long-range outlook for the
market. Looking at the next 12 months,
the good times the market has enjoyed
over the last few years have resulted in
more firms looking for greater market
share. I believe that if you could add up
the policy numbers from all the business
plans of all the firms in the market you
would account for more policies than
actually exist. At the moment, the battle
for market share is being waged in the
media. As consumers can probably testify
to, there does not seem to be a corner of
the UK that doesn’t seem to be
submerged in car insurance advertising.

I don’t see a great deal of change to this
landscape in 2005. Certainly the first half
of the year will be characterised by
intense marketing spend. When some
companies begin to fall short of their
respective targets (they can’t all hit
target!), while, simultaneously, the
deterioration of results from previous
years begins to filter through, it will result
in two reactions: some firms will cut rates
to ensure hitting volume targets, despite
the offsetting reduction in margins, while
others will reduce their targets to more
achievable levels, while maintaining
margins. On balance I believe rates will be
static during the year. 

Our own business is somewhat insulated
from this deterioration by two factors.
First, our results historically have been 

C O M B I N E D   R A T I O S   F O R   U K   M O T O R   M A R K E T   ( % )

1 4 0 %

1 2 0 %

1 0 0 %

8 0 %

6 0 %

4 0 %

2 0 %

19 85

19 8 6

19 87

19 89

199 0

1991

1992

1993

1994

1995

1996

1997

199 8

1999

2 0 0 0

2 0 01

2 0 0 2

2 0 03

F2 0 0 4

F2 0 0 5

Source: 1985 to 1997 Merrill Lynch Research analysis of DTI returns; 1998 to 2003 EMB analysis of Thesys data on FSA returns; 2004 & 2005 Deloitte

corrections in anticipation of continued
trends. Now, direct writers see very
quickly through their daily conversion
data what the market as a whole is doing
and individual firms can react by changing
rates from one day to the next. I believe
that this leads to a greater number of
smaller corrections and serves to further
reduce the volatility in the market. 

In short, I believe that the market is still
cyclical and there is no reason to think
that it won’t remain so. However, I believe

The respective marketing coffers of
companies in the market have been
swollen and the result is a record spend,
around £100m on TV and in the press
alone in 2004. This figure is some 40%
higher than the same figure in 2003. This
increase partly ties into the share growth
of direct operations, who use advertising
to get custom rather than using
intermediaries. But it is also a reflection
of appetite for business. 

far better than the market average and
therefore, despite tighter margins our
result is still rather profitable. Second, our
unique underwriting structure means we
have a limited share of our own result,
which reduces profits in the good times,
but also reduces the effect of narrowing
margins in the less good times. And, as we
continue to grow our customer base, we
continue to grow our ancillary revenues.
All in all it should result in sustainable,
profitable growth going forward. 

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A Brief Explanation of Why
Our Results Are So Good!
Some explanation of our excellent
numbers lies with our ability to make the
internet work. This is also a source of
confidence in our future. Our 2004
internet results exceeded our forecasts
and, in the absolute, are quite stunning.
(Except for changing the year from 2003
to 2004 this was exactly what I wrote last
year. It’s not that I’m being lazy, it’s just
that it’s still true!) Of the more than 6.2m
quotes we did last year 82% started on
the internet. Around 71% of all our sales
came from these internet quotes. I
believe that there is still growth to be had
in internet distribution, albeit probably
less rampant than before. As we are
among the leaders in the internet delivery
of car insurance we are well placed for
continued success through this channel in
the coming years. (In 2004 we had some 1
billion hits to our websites!)

Elephant’s end-of-year customer count
reached 360,000 (up over 75% from the
year before). Elephant quote volumes
were up from 2.0m in 2003 to 2.5m in
2004. Elephant is now the biggest brand
in the Group. A tremendous achievement
considering it launched only in August
2000. The other brands all grew the
number of customers they service in
2004 as well, Diamond by 18%, Admiral by
11% and Bell by 4%. 

Beyond Direct Response Car
Insurance:
It was also yet another good year for
Gladiator Commercial. Gladiator sells van
insurance, largely to private tradesmen,
as an intermediary. Admiral Group does
not take any underwriting risk with this
business. At the end of 2004 Gladiator’s
customer count stood at 33,000 and 
it contributed £1.8m to the Group’s
bottom line. 

Q U O T E   V O L U M E S   S P L I T   B Y   P H O N E   A N D   I N T E R N E T

’

s
0
0
0
s
e
t
o
u
Q

7, 0 0 0

6 , 0 0 0

5 , 0 0 0

4 , 0 0 0

3 , 0 0 0

2 , 0 0 0

1 , 0 0 0

2 0 0 0

2 0 0 1

2 0 0 2

2 0 0 3

2 0 0 4

Phone Quotes

Internet Quotes

C U S T O M E R S   B Y   B R A N D
3 1   D E C E M B E R   2 0 0 4

2004 was a huge growth year for
Confused.com. Confused.com is an
intelligent, automated car insurance
shopper. Simply put, all a customer has 
to do is put his or her details into
Confused.com and Confused then goes
out to the major car insurance websites,
populates the appropriate fields, and
brings the customer back a list of prices.
One-stop shopping! Confused goes out
to direct operations as well as
intermediary sites. It generated over 1.37m
quotes up from 590k in 2003. A great deal
of Confused’s growth is coming from
word of mouth, the most powerful form
of advertising. We fully expect Confused
to grow substantially in 2005. Inspop.com
Ltd, the trading Company which owns
Confused.com, made a profit in 2004 
of £2.1m, most of which is down to
Confused. This compares to a profit 
of £300k last year.

Structural Changes: 
In September 2004 we took the
Company public on the London Stock
Exchange. In spite of a difficult market for
new offerings, the Admiral listing went
well. We priced just above the middle of
the range and the offer was more than 10
times oversubscribed. By the end of the
year the share price had risen from the
listing price of £2.75 to £3.23.

We did not take on any additional debt
in the year. We did pay down the
anticipated portion of our existing debt
and the appropriate amount of interest
(£4m). As at year-end our debt figure
was £33m. To put this in context, interest
cover was 42 times for 2004. (This
means profits were 42 times the 
interest payable!)

2004 – Please Put It In 
An Aerosol Spray Can For
Future Use
All in all it was a brilliant year. From the
facts and figures at hand we still believe
we are the most efficient and, pound for
pound, the most profitable firm in the
UK motor insurance market. Our goal is
to continue to write the above sentence
for the annual accounts year after year
after year. 

It’s been a great year beyond the results
too. Shortly after we did the
Management Buyout (MBO) in 1999 we
set up the Staff Trust. When the firm
went public in September the value of
this Trust was £57m. Over 1,400 members
of staff shared in the value of this Trust.
The amount each member of staff
received was greatly influenced by how
loyal they’d been to the Group.

The best day of my working life was the
day after the listing when my fellow

executive directors and I walked through
our offices congratulating staff on their
success. Staff were not only pleased
because of the financial gain they were
about to realise but, what impressed me
most, was the fierce pride they showed in
the Group and its success. All our staff
have played a key part in the success of
the business and the listing publicly
recognised them for such. The staff were
very grateful to management for going

investment in Admiral in 1999. Again, here
was an individual who believed in our
potential. Over the course of the last five
years I’ve come to know Owen quite well
and learned a number of things from him,
most notably a) the art of stepping back
to weigh alternatives, b) how to better
blend rational thought with emotion and
c) that you actually can trust a venture
capitalist! I am sorry to lose him from our
Board but certainly wish him continued

“All our staff have played a key part in the
success of the business.”

out of its way to include them in the
financial side of the Group’s success. In
return management was very grateful to
the staff for making Admiral such a
success. As I said, it was a very special day,
one I will never forget.

There were a number of firms and many
individuals who helped make the listing a
success. However, given my limited page
count, I only have room to carve one
individual from the pack. I’d like to say a
personal thanks to Andrew Sibbald of
Lexicon Partners. Andrew was key to this
achievement, not only for the good
advice he gave (note: he didn’t really ‘give’
it, we did pay him!) but really for instilling
in us the belief that the stock market
would be open for a good Company
with a good business and that we were
such a Company.

As Alastair has noted, the makeup of our
Board has changed. In particular two non-
executive directors have stepped down,
Pratt Thomson and Owen Clarke. We
wish both gentlemen well and thank
them for their respective contributions
over the years. In particular, I’d like to
thank Owen, who was the driving force
behind Barclays Private Equity’s

success for the future. I’d also like to
welcome Martin Jackson and John
Sussens to the Board. I’m sure I have a lot
to learn from both of these experienced
(but still young!) businessmen. 

Last, but in no way least, I’d like to thank
Alastair for all his efforts and guidance in
what was a very challenging year, and
Manfred and Keith, our other non-
executive directors for all their
commitment to our business. I’d also like
to say a special thanks to my fellow
executive directors, David Stevens and
Andrew Probert. We’ve come a long way
together and as a team we only seem to
get stronger with time. Finally, a thanks to
all our brilliant senior managers for, as per
usual, stepping in while we did that float
thing and making the business sing.

Henry Engelhardt 
Chief Executive Officer
18 March 2005

 
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Financial review

Key financial highlights
Profit before tax increased significantly during 2004, up from £57.2m to £101.0m.

The Group also achieved significant core profit growth – of over 30% during 2004, as shown in the table below.

The directors use core profit as an effective assessment of the underlying profitability of the Group. This measure can be split
into the three key elements of the Group’s business model – 1) underwriting profits, 2) profit commissions and 3) net other
income (in particular ancillary income).

Analysis of core profit

Underwriting profit 
Profit commissions
Net other income
Unadjusted total
Profit commission adjustment(1)

Adjusted Group core profit 

2004 
£000

27,969
21,673
56,916
106,558
(5,994)

100,564

2003
£000

31,048
1,447
38,701
71,196
5,994

77,190

(1) During 2004 £5,994,000 of profit commission relating to the 2003 financial year became recognisable
in accordance with the Group’s accounting policy for such commissions and is, therefore, included in
the 2004 results in the statutory accounts. The directors believe this amount should be reallocated
back to 2003 for the purposes of comparing 2004 against 2003.

2004’s core profit of £100.6m (a reconciliation to which is set out later in this section on page 19), equates to a growth rate of
over 30% on 2003, and compounded annual growth of almost 51% since 2000 – the first year in which consolidated accounts
were drawn up for the Group.

C O R E   P R O F I T   G R O W T H

1 0 0 , 0 0 0

8 0 , 0 0 0

’

s
0
0
0
£

6 0 , 0 0 0

4 0 , 0 0 0

2 0 , 0 0 0

2 0 0 0

2 0 0 1

2 0 0 2

2 0 0 3

2 0 0 4

Underwriting profit / (loss)

Profit commissions

Net other income

A further measure used by the directors to assess the growth in the size of the business is ‘Group turnover’ – which includes total
premiums written, gross other income and net investment return, all as reported on the face of the profit and loss account. The
Group has also achieved substantial growth in this measure, as shown below:

Analysis of group turnover

Total premium
Gross other income
Net investment return

2004 
£000

470,400
69,457
8,135

2003
£000

371,600
50,783
4,881

Group turnover

547,992

427,264

Turnover has increased by 28% in 2004 with compounded growth over the five years of over 20%.

G R O U P   T U R N O V E R

5 0 0 , 0 0 0

4 0 0 , 0 0 0

’

s
0
0
0
£

3 0 0 , 0 0 0

2 0 0 , 0 0 0

1 0 0 , 0 0 0

2 0 0 0

2 0 0 1

2 0 0 2

2 0 0 3

2 0 0 4

As noted, the Group generates profits from three principal sources: 

• the share of the motor insurance business it retains and underwrites itself

• profit commission earned from the Group’s co-insurance and reinsurance partners 

• intermediary activities – primarily the selling of ancillary motor products, but also from Gladiator Commercial and Confused.com

The hybrid nature of the business significantly reduces the volatility of earnings inherent in motor insurance and has some
important advantages. Firstly, the Group currently only underwrites 25% of the motor insurance it sells. The Group therefore,
materially limits its downside exposure, whilst retaining the potential, through the profit commission arrangements in place, to
generate potentially significant income from the other 75% of the business depending upon the underwriting results achieved.

The second key advantage comes from retaining ownership of the entire customer base. This means the Group is able to generate
substantial non-insurance income from all policyholders.

 
 
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Underwriting 
Underwriting structure

The underwriting arrangements in place for 2004 were unchanged on the previous year. 65% of the total business was
underwritten by Great Lakes Reinsurance (UK) Plc (Great Lakes – a UK subsidiary of Munich Re currently rated A+ by A M Best)
under a co-insurance arrangement. (This is in contrast to a reinsurance contract and means Great Lakes is the primary risk
carrier on this portion of the book.) 

The remaining 35% is underwritten through two Admiral Group entities – Admiral Insurance Company Limited (AICL) and
Admiral Insurance (Gibraltar) Limited (AIGL), both of which commenced trading in 2003. 10% of the total business was
reinsured to Converium Re (Converium) under a proportional quota share contract through AIGL (as in 2003) on a funds
withheld basis. The net effect of this is that the Group retained a net share of 25% of the total book.

The quota share contract with Converium was terminated at the end of 2004 and has been replaced with two new contracts
(each for 5% of the total book) – with Gen Re (part of the Berkshire Hathaway Group and rated AAA by Standard & Poors) and
Axis Re (rated A by Standard & Poors).

As well as proportional reinsurance, the Group has also arranged an excess of loss reinsurance programme with a number of
reinsurers to protect itself (along with its co-insurance and reinsurance partners) against very large claims.

For the 2000 to 2002 underwriting years, the Group’s retained share of the motor business was underwritten through the
Group’s Syndicate (Syndicate 2004) at Lloyd’s of London. The Group is currently managing the run-off of Syndicate 2004, and
the last year of account (2002) remained open at the end of 2004. A decision is to be made during 2005 as to the closure of
the 2002 year, and the release of any remaining capital held at Lloyd’s.

Underwriting results

In 2004, the Group has again generated significant underwriting profits, reflecting both superior loss and expense ratios. The
aggregate of these – the combined ratio – is again expected to rank highly in the UK motor market and has led to an
underwriting profit of £28.0m (before reinsurance profit commissions), compared to £31.0m in 2003. This decrease is due to a
combination of the higher loss ratios experienced on the more recent underwriting years (a factor of the motor insurance
cycle) and the higher level of reserve releases realised in 2003 following the favourable development of the earlier
underwriting years.

Growth in total premium written was 27% in 2004, up from £371.6m to £470.4m. This was due to targeted increases in
marketing spend, and the continuing, highly successful development of elephant.co.uk – the Group’s internet-only brand. This
growth generated an increase in the Group’s market share, and an even more notable increase in its share of the internet motor
market. 

Premium rates were on average around 3% lower in 2004 than in 2003. This reduction was implemented as a strategy to take
advantage of the Group’s superior combined ratio to help achieve the substantial growth in both policies and premiums
written while delivering attractive combined ratios, both for the Group and our reinsurers.

2004’s loss ratio (excluding claims handling expenses – which are allocated to net claims incurred but are included in expenses
for this analysis) is 67.0%, up from 52.1% in 2003. The 2003 ratio was flattered by substantial reserve releases (£16.1m) resulting
from the favourable development of earlier underwriting years. The 2003 releases accounted for a reduction of over 20 points
in the reported loss ratio, compared to £9.2m of releases, or an 8.5 point reduction in the loss ratio in 2004. 

A full understanding of the impact of reserve releases on the Group’s results is important. The table below sets out net reserve
releases (by underwriting year) included in the financial statements since the 2001 financial year (no releases were included in
the 2000 financial statements as this was the first year the Group underwrote premiums and prepared consolidated accounts):

Analysis of reserve releases

Underwriting year
2000
2001
2002
2003

Total net release
Net earned premium
Releases as % of premium

2004 
£000

1,480
2,967
3,229
1,513

9,189
107,501
8.5%

2003
£000

5,176
7,938
2,975
-

16,089
79,327
20.3%

2002
£000

6,188
2,490
-
-

8,678
81,336
10.7%

2001
£000

3,923
-
-
-

3,923
84,135
4.7%

This pattern of releases reflects consistent downward revision of loss ratios across all underwriting years, in response to consistently
favourable development of these years. 

The Chief Executive’s Statement refers to this development in some detail and presents a graph which sets out the development 
of the loss ratios by underwriting year over the past five years.

As regards expense ratios, the Group’s direct distribution model, focussed on the internet and telesales, is highly cost effective –
especially in terms of the cost of acquiring new business. Passing on a share of these costs to its co-insurance and reinsurance
partners also means the Group is able to benefit from economies of scale. 

Continued growth of internet sourced business has, along with tight control of costs within the Group, led to a further
improvement in the expense ratio (including claims handling costs) to 15.0% in 2004, down from 15.6% in 2003. These ratios are
derived as follows:

Adjusted expense ratio

Net earned premium

Net operating expenses per technical account
add back: claims handling costs
deduct: non-recurring Lloyd’s charges

Adjusted net technical expenses

Adjusted expense ratio

2004 
£000

107,501

13,796
2,352
-

16,148

15.0%

2003
£000

79,327

10,308
2,230
(193)

12,345

15.6%

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C O M B I N E D   R A T I O   D E V E L O P M E N T

1 2 0 . 0 %

1 0 0 . 0 %

8 0 . 0 %

6 0 . 0 %

4 0 . 0 %

2 0 . 0 %

2 0 0 0

2 0 0 1

2 0 0 2

2 0 0 3

2 0 0 4

Expense ratio

Loss ratio

Combined ratio

The Group’s adjusted combined ratio (being the aggregation of the loss and expense ratios above) for 2004 is 82.0%, compared to
67.7% in 2003. The increase is primarily due to the reserve releases in 2003 as discussed above. Once again it is expected that the
combined ratio will rank the Group towards the top of the UK market.

Profit Commission 
The Group receives profit commission through both its proportional co-insurance and reinsurance arrangements. The amount of
commission receivable is dependent on the volume and profitability of the insurance business, measured by reference to loss and
expense ratios.

Profit commission – Quota share reinsurance

For the 2003 and 2004 underwriting years, the Group earned profit commission from Converium, depending on the loss ratio
returned on these underwriting years. During 2004, £3.1m of commission was recognised, compared to £1.2m in 2003. This contract is
operated on a funds withheld basis.

The new quota share contracts that came into effect on 1 January 2005 have similar profit commission arrangements.

Profit commission – Co-insurance

The Group also receives profit commission from Great Lakes, based on the size and profitability of the business written. £16.7m of
commission has been recognised in the 2004 results, although, as referred to in the financial highlights section above, £6.0m of this
commission relates to premium earned in 2003. 

A further £1.9m of profit commission was recognised during 2004 (£0.3m in 2003) under co-insurance arrangements relating to
earlier underwriting year contracts with Swiss Re. An additional £1.2m should become due (based on current reported loss ratios)
from Swiss Re when the 2002 year of account within the Syndicate is closed or the profit commission is received from Swiss Re.
This did not occur at the end of 2004 as the Board of the Managing Agent, Admiral Syndicate Management Limited felt that a
number of opportunities were still to be examined for closing the 2002 year. 

Net other income
This figure can be further analysed as follows:

Ancillary contribution
Instalment income
Gladiator contribution
Gross Inspop.com contribution
Net Inspop.com 
consolidation adjustments*
Net Inspop.com contribution / (deficit)
Aggregate interest receipts
Other Group / central overheads

Net other income

2004 

£000

2,033

(750)

£000

48,493
2,603
1,756

1,283
3,348
(567)

56,916

2003

£000

322

(721)

£000

35,856
1,257
1,575

(399)
1,166
(754)

38,701

* adjustments relate to intra-group sales. Confused.com is a trading name of Inspop.com Limited.

As noted above, the Group is able to use its direct customer contact model to generate significant intermediary revenue through
sales of ancillary products to the customer base. This represents the majority of net other income. The products involved are
primarily insurance products that complement the motor policy, but which are underwritten by external parties. The contribution
above is largely commission earned on such sales. Net contribution from ancillary sales grew by over 35% during the year, with
average gross income per motor policy amounting to £51.20 (2003: £50.70).

Financial investments, cash and indebtedness
All aspects of the Group’s business generate significant operating cash inflows. At 31 December 2004, the Group held a total 
of £322.6m in cash and financial investments (2003: £239.0m) – an increase of 35% on 2003:

Non-regulated cash
Regulated cash
Total cash

Deposits with credit institutions
Government and sovereign bond holdings
Corporate bonds and similar instruments 
Total financial investments

Grand total cash plus investments

£000

50,096
38,515

30,590
42,980
160,438

2004 

£000

88,611

234,008

322,619

£000

30,035
40,040

24,464
63,525
80,936

2003

£000

70,075

168,925

239,000

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Financial investments, cash and indebtedness (cont.)
The Group has four managed investment funds in which the majority of the insurance funds are invested. Three of these (one each
for Syndicate 2004, AICL and AIGL) are managed by Alliance Capital Management, whilst the fourth (another AIGL fund) is managed
by Lloyds TSB International. 

Investment strategy is set by the Group Investment Committee (and approved by the Boards of directors of the relevant entity). The
strategy is conservative, with much of the funds invested in high quality corporate or government bonds. No investments are made in
equity shares.

Group cash holdings earn interest at just below the UK base interest rate.

At 31 December 2004, the Group had £33.1m (2003: £35.4m) of debt in respect of a commercial loan facility drawn down in 2002.
£4.3m in capital and interest was repaid during the year with a further £4.1m on 3 January 2005. The original arrangement included a
£10m revolving credit facility that the directors cancelled in 2004 as it was unlikely to be required. 

Refer to note 21 to the accounts for further details on the Group’s debt.

Dividends
The directors have established a dividend policy based on the principle of returning excess cash to shareholders. In accordance with
this principle they would expect to make a normal distribution of at least 45% of post-tax profits, and to review regularly the
Group's available cash to determine whether it is appropriate for the Company to pay a further special dividend.

The directors have, therefore, declared final dividends totalling 9.3p per share on 18 March 2005. These comprise a normal
dividend of 3.1p per share and a special dividend of 6.2p per share. The normal dividend took into account our listing part way
through the financial year and is based on a 45% pay-out ratio, adjusted for the exceptional tax credit. The special dividend
reflected the abnormally low tax charge in the 2004 accounts resulting from relief for the cost of the ESOT distribution on
listing which will reduce the Group's tax payment in 2005.

In addition dividends of £52.0m were paid during 2004 prior to the Company's listing.

Taxation
The total taxation charge reported in the profit and loss account is £14.4m (2003: £18.0m) representing 14.3% (2003: 31.5%) of pre-tax
profits. The significant decrease in the effective tax rate is mostly due to the impact of the ESOT share awards made during the year,
which attracted a significant deduction for corporation tax purposes.

A charge for the employer’s National Insurance contributions arising from the share provision (£7.2m) has been included in the profit
and loss account. The tax deduction on this charge was accrued in previous years.

Refer to notes 8 and 20 to the accounts for further detail on taxation and the ESOT.

International Financial Reporting Standards (IFRS)
From 1 January 2005, EU regulations require companies listed on regulated markets in the EU to prepare their consolidated accounts
under IFRS. The Admiral Group consolidated accounts for 2005 will, therefore be prepared under IFRS, as opposed to UK GAAP.
2004 comparative information must also be restated. 

Reconciliations of profit and shareholders’ equity will be provided in order to set out the major differences between the 2004 UK
GAAP and IFRS numbers. 

The Group has considered the impact of the ‘stable platform’ of IFRS standards on the financial results to 31 December 2004 and
the position at the balance sheet date. The directors are confident that, based on the guidance currently in existence, no material
reconciling items (other than in respect of accounting for dividends and goodwill amortisation) will be required when the 2004
figures are restated and reconciled in 2005.

Employee share schemes
This section is split into two – the first covers the Admiral Employee Share Ownership Trust (ESOT) established in 2000, and under
which no further grants are to be made. The second section deals with the new schemes that will take effect in 2005, under which
no awards have yet been made.

1. Admiral ESOT

The Group established an ESOT during 2000, under which a specified number of Admiral Group Limited shares were to be made
available for issue to the Trust if the Group listed or if it was subject to take-over. Staff have been granted units since 2000, which
gave them a proportional entitlement (at no cost) in the shares to be issued.

The listing in September 2004 triggered an issue of shares to the Trust immediately prior to the listing. Full details of the associated
transaction (and the impact of share reorganisation) are set out in note 20 to the accounts. The effect of the listing on the Trust was
that staff who held units became holders of shares in Admiral Group plc equating to an 8% stake worth £57m at listing. 

2. New share scheme arrangements

The Board is strongly of the view that actual or prospective share ownership plays a key role in staff incentivisation (across all levels
– not restricted to executives or senior management). Given that no further awards are possible under the ESOT, new arrangements
have, therefore, been established in its place.

As noted above, the current executive directors, with the support of the Board, are of the opinion that their shareholdings provide
appropriate incentivisation to maximise shareholder return. For this reason, none of the current executive directors will participate
in the new share schemes (nor did they in the ESOT).

Two new schemes have been put in place under which awards will be made with effect from the 2005 financial year. The maximum
annual award under these schemes will be no more than 1% of the issued share capital.

The Approved Share Incentive Plan (SIP)

This scheme is intended to replace the previous staff profit share scheme, and is open to all staff, (excluding current executive
directors) of Admiral Group plc. 

The maximum to be awarded under the SIP will be £3,000 per employee per annum, with the awards being subject to a three-year
vesting period. As the scheme is Inland Revenue approved, the awards will be free of income tax after 5 years. The £3,000 limit will
be based on the market value of the shares at the date of award.

Awards will be made twice a year, based on the stand-alone results of each half-year. Inland Revenue rules dictate that staff
must hold the shares for three years before being able to sell them, but dividends will be payable during the vesting period. If
a member of staff leaves the Group before the end of the three year period, without being a ‘good leaver’, they get no benefit
from the shares not yet vested.

A linear relationship will exist between the size of the award and the percentage over the Group’s budgeted core profit achieved.
Awards will start to be made if the Group achieves over 90% of its budgeted core profit and full award will be made if the Group
exceeds 111.5% of its budgeted core profit. 

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Admiral Group Senior Executive Restricted Share Plan

This scheme is not Inland Revenue approved, and is open to Group employees of a certain level of seniority, excluding the current
executive directors of the Group.

The main performance criteria will be the growth in earnings per share (EPS) in excess of a risk free return (RFR), defined as average 3-
month LIBOR, over a three year period. The Board feels that this is a good indicator of long-term shareholder return and aligns senior
staff incentivisation with total shareholder return.

For any shares to vest, the Group’s Total Shareholder Return (TSR) must at least match the TSR of the FTSE 350 over the three year
vesting period. 

If the Group’s TSR matches or exceeds that produced by the FTSE 350, the following measures will be applied to the Group’s growth
in EPS to calculate the amount of shares to vest:

•  if the Group’s EPS growth over the vesting period equals the RFR then each individual will receive 10% of their maximum award

• to obtain the maximum award, the Group’s EPS growth would have to average 10 percentage points better than the return

available for a cash investment – the RFR

For the purposes of calculating EPS for 2004 as the base value for the computation of the awards, the tax credit resulting from the
ESOT will be adjusted to reflect a more normalised tax charge. The 2004 EPS will also be adjusted to reflect changes arising from
International Accounting Standards, specifically the goodwill write-off.

Approximately 250 staff will be included within the plan, commensurate with the Group’s philosophy that real difference can be
achieved by incentivising staff that have direct control over customer interaction as well as the Group’s most senior managers. 

Award proposals are submitted to the Remuneration Committee by the executive directors. Individual awards in excess of 100% of
salary require individual discussion and justification to the Committee.

The plan includes provision for a maximum individual award equal to the lower of £400,000 or 600% of salary. Such an amount is
included to provide flexibility for future succession planning in the most senior positions.

Reconciliation of profit before tax to adjusted core profit

Profit before tax
Add back: interest payable
Add back: goodwill amortisation
(Deduct) / add back: 
share scheme (credit) / charges 
Add back: bonuses paid in lieu of dividends

Core profit

Profit commission adjustment

Adjusted core profit

2004 
£000

101,000
2,451
3,906

(4,144)
3,345

106,558

(5,994)

100,564

2003
£000

57,244
3,146
3,906

6,900
-

71,196

5,994

77,190

Corporate governance

Introduction
In the period leading up to the
Company’s listing on 28 September 2004,
the Board implemented a number of
changes to the governance environment.
These were actioned in order to achieve
a structure that ensured the interests of
all shareholders were best served
following the changes brought about by
the listing, and further to ensure that the
provisions of the Combined Code
Principles of Good Governance and Code
of Best Practice (the Combined Code) are
fully complied with. 

The changes primarily involved some
restructuring of the Board and its sub-
Committees. The Board is satisfied that
the Group complied with the provisions
of the Combined Code on corporate
governance, issued by the Financial
Reporting Council in July 2003, from the
date of listing, with the exception relating
to paragraphs C.3.1 and B.2.1 of the
Combined Code, which state that the
Audit and Remuneration Committees
should comprise three independent non-
executive directors. The Group’s
Committees had only two independent
non-executive members. The Board is
currently actively recruiting a new
independent non-executive director 
who will join both Committees on
appointment.

The details below focus on the structures
that existed at the balance sheet date (and
at the date the Annual Report was signed).

The Admiral Group Board
The Group is controlled by its Board of
directors. The Board is responsible for the
proper management of the Group as well
as setting the Group’s strategic goals and
objectives, ensuring the necessary
financial and other resources are made
available to meet them, and measuring
progress towards achieving them. The
Board is ultimately responsible to
shareholders for the financial and
operational success of the Group.  

The Board, which meets at least eight
times a year, has a schedule of matters
reserved for its approval which include:

• setting Group strategy and approving
an annual budget and medium-term
projections

• reviewing operational and financial

performance

• approving major acquisitions,

divestments and capital expenditure

• reviewing the Group’s systems of

financial control and risk management

• ensuring that appropriate management

and succession plans are in place

• approving Board, Board Committee and
Company Secretarial appointments

• approving policies relating to director's
remuneration and the severance of
director's contracts

• ensuring that a satisfactory dialogue

takes place with shareholders

The Board has delegated the following
responsibilities to the Executive
Management team: 

• the development and

recommendation of strategic plans
that reflect the longer-term objectives
and priorities established by the Board 

• implementation of the strategies and
policies of the Group as determined 
by the Board

• day to day monitoring of the operating
and financial results against plans 
and budgets 

• prioritising the allocation of capital,
technical and human resources 

• developing and implementing risk

management systems

The Board is aware of its responsibilities
to carry out performance evaluation on
itself, its Committees and individual
directors and is committed to
undertaking each on an annual basis.

The roles of the Chairman and
Chief Executive
The division of responsibilities between
the Chairman of the Board, Alastair
Lyons, and the Chief Executive, Henry
Engelhardt, is clearly defined in written
job specifications and has been
approved by the Board.

Directors and Directors’
independence
The Board currently comprises the
Chairman (whom the Board considers to
be independent), three independent
non-executive directors, one non-
independent non-executive director and
three executive directors. Including the
Chairman, the independent non-
executive directors represent 50% 
of the Board.

The independent directors are of
sufficient calibre and number that their
views carry significant weight in the
Board's decision making.

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PAGES 21   22

The directors are given access to
independent professional advice at the
Group's expense, should they deem it
necessary, to carry out their
responsibilities.

Professional development
On appointment, directors take part in a
comprehensive induction programme
where they receive financial and
operational information about the
Group, details concerning their
responsibilities and duties, as well as an
introduction to the Group’s governance
and control environment.

The induction is supplemented by visits
to the Group's two locations and
meetings with members of the senior
management team and their
departments. Throughout their period in
office the directors are continually
updated on the Group's business, legal
matters concerning their role and duties,
the competitive environments in which
the Group operates and any other
changes affecting the Group and the
industry in which it operates. 

Re-election
Subject to the Company's Articles 
of Association, the Companies Act 
and satisfactory annual performance
evaluation, non-executive directors 
are appointed without a maximum
period of appointment. Their contracts
may, however, be terminated by either
party giving one month's notice, or three
months for the Chairman (without
compensation). 

The Board is conscious of the
requirement of the Combined Code and
at such a time as a non-executive
director’s length of service goes beyond
that recommended to be considered
independent, the board will review the
position. Manfred Aldag’s appointment is
contingent upon his continued
employment with Munich Re. 

The Company Secretary  
The Company Secretary is responsible
for advising the Board through the
Chairman on all governance matters.
The directors have access to the advice
and services of the Company
Secretary. The Company’s Articles of
Association and the schedule of
matters reserved to the Board for
decision provide that appointment and
removal of the Company Secretary is a
matter for the Board.

Information
Reports and papers are circulated to the
directors in a timely manner in
preparation for Board and Committee
meetings. These papers are
supplemented by information
specifically requested by the directors
from time to time.

The non-executive directors receive
monthly management accounts and
other regular management reports and
information, enabling them to scrutinise
the Group's performance against agreed
objectives and budgets.

John Sussens - Senior Independent Director

The Board has appointed John Sussens
as Senior Independent Director. He is
always available to meet shareholders
on request and ensure that the Board is
aware of shareholder concerns not
resolved through the existing
mechanisms for investor
communication.

Details of the Chairman's professional
commitments are included in the
Chairman's biography. The Chairman
does perform a number of other non-
executive roles outside of the Group but
the Board is satisfied that these are not
such as to interfere with the
performance of the Chairman's duties
within the Group.

The Board considers that the Chairman
and all but one of its non-executive
directors are independent directors in
accordance with the criteria set out in
the Combined Code. The other, Manfred
Aldag, by reference to his association
with Munich Re, represents a significant
shareholder and for this reason is not
considered to be an independent non-
executive director. 

Relations with shareholders
In fulfilment of the Chairman's
obligations under the new Combined
Code, the Chairman gives feedback to
the Board on issues raised with him by
major shareholders, although to date
there have been no such issues. This is
supplemented by monthly feedback to
the Board on meetings between
management and investors. External
analyst reports are circulated to all 
the directors.

All directors will attend the Annual
General Meeting, and shareholders will
be invited to ask questions during the
meeting and to meet the directors after
the formal proceedings have ended. The
Company's first Annual General Meeting
since listing will be held on 18 May 2005.

The Group maintains a corporate
website (www.admiralgroup.co.uk)
containing a wide range of information
of interest to institutional and private
investors. Management has regular
discussions with institutional investors
and responds to ad hoc requests for
discussions and information from
institutional shareholders.

Major shareholders will be given the
opportunity to meet new non-executive
directors on appointment.

Board Committees
The number of full Board meetings and
Committee meetings attended by each
director during 2004 was as set out below.

The figures in brackets indicate the
maximum number of meetings during
2004 in which each director was a Board
or Committee member.

Attendance at Board and Committee meetings

Scheduled
Board
meetings

Audit
Committee
meetings

Nominations
Committee
meetings

Remuneration
Committee
meetings

Alastair Lyons (Chairman)
Henry Engelhardt (Chief Executive)
Andrew Probert
David Stevens
Manfred Aldag
Martin Jackson
Keith James
John Sussens
Owen Clarke
Pratt Thompson 

10 (10)
10 (10)
10 (10)
10 (10)
8 (10)
4 (5)
9 (10)
4 (5)
6 (6)
5 (6)

3 (3)

2 (2)

1 (1)
1 (1)

2 (2)
5 (5)

2 (2)

0 (0)

2 (2)

1 (1)

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The Audit Committee 
Constitution and membership
The constitution of the Audit Committee
was amended prior to the Company’s
listing in order to establish a structure
that best suited the Group’s needs and
moves towards compliance with the
Combined Code and in particular the
Smith Guidance on Audit Committees.
The membership in place at the year-end
was as set out below:

The Audit Committee Structure

Martin Jackson - Audit Committee Chairman

Committee members (both independent  Martin Jackson (Chairman)
non-executive directors)

Keith James

Committee Secretary

The Company Secretary 

Having the right to attend all meetings

The Chairman and any non-executive
director of the Company

Invited to attend 

The Internal Audit manager

Andrew Probert (Group Finance Director)

Henry Engelhardt 

(Group Chief Executive Officer)

The Compliance Officer

External audit partner/manager*

*A representative from the external auditor is required to attend the meeting at which the Annual
Report is approved for recommendation to the Group Board.

In addition to the above, other Group
employees or external parties are
invited to attend where the Committee
considers this appropriate. The Internal
Audit manager has unfettered access to
the Committee.

The Committee is required to meet at
least three times per annum, and has met
five times during 2004. As noted above,
all members attended all meetings.

Martin Jackson and Keith James receive
£5,000 each in remuneration for their
membership. This is included in their

aggregate remuneration figures set out in
the remuneration report. 

The Board considers that the members
of the Committee have the appropriate
competence and experience to carry
out their duties and further considers
that Martin Jackson (Committee
Chairman) has the appropriate recent
and relevant experience as defined in
the Combined Code. 

Ongoing training is provided to all
members, and this is intended to cover
relevant developments in financial
reporting, company law and the various
regulatory frameworks. 

The Committee’s objective, authority
and relationship with the Board

The terms of reference set out the
objectives of the Committee and are
available on the Group’s website. This is
to ‘ensure the effectiveness and
appropriateness of the systems of
internal control and risk management by
which the management of the Group 
and its subsidiaries ensure full compliance
with the requirements of all relevant
regulations and legislation’.

The Committee is authorised to
investigate any activity within its terms
of reference and to seek any information
it requires from employees in order to
discharge its duties. This includes full
access to all records of the Group –
including relevant external reports.

The Committee reviews its terms of
reference annually, and also assesses its
own effectiveness. The Group Board
also performs a similar review of the
Committee on an annual basis.

The Committee is authorised (at the
Group’s expense) to obtain independent
legal or other professional advice if it
feels this is necessary. The Board has
undertaken to provide the Committee
with all the appropriate resources to
allow it to discharge its duties.

In the event of dispute or disagreement
between the Committee and the Board,
adequate time must be devoted to
attempt to resolve the issue. In the event
that no resolution can be reached, the
Committee has the right to include a
report on the issue to shareholders in the
Group’s Annual Report.

The Committee’s Chairman is required to
present to the Board, at least three times
annually, on the Committee’s activities.

Summary of key activities

The key activities within the remit of the
Committee are as follows:

1. Financial reporting matters

The Committee is charged with
monitoring the integrity of the Group’s
financial statements (including
accompanying narrative statements) along
with any formal announcements relating
to the Group’s financial performance –
especially where this is of a price
sensitive nature.

The Committee’s reviews of the above
focus on inter alia the following areas:

• critical accounting policies and any

changes therein

• disclosure and treatment of significant

transactions

• key areas of judgement

• issues and adjustments arising from

audit

• compliance with relevant accounting,
regulatory and legal requirements

• review of representation letters

requested by the external auditors

The Committee, after due consideration
of all relevant issues (including those set
out above) makes recommendations to
the Board as to whether the Annual
Report (or other financial report) should
be approved, and also reviews and makes
recommendations on any report issued
by the external auditor.

2. Internal control and Risk
Management Strategy

4. Auditor’s independence and

objectivity

The Committee regularly reviews the
Group’s approach to internal control and
the overall Admiral Risk Management
Strategy. In this context, the Committee
works closely with the Group’s Risk
Management Committee, whose
activities are described later in this
statement. 

The findings of all internal and external
investigations into internal control and
risk management are reviewed, along with
management’s response to the same.

The Committee also reviews the
effectiveness of processes in place
throughout the Group to identify, assess
and manage business risks. It is also
responsible for reviewing and approving
the statement on internal control and risk
management that is included later in this
statement.

3. Internal audit

The Committee is responsible for
monitoring and reviewing the
effectiveness of the Group’s Internal
Audit function. This involves, inter alia:

• reviewing, assessing and approving the

annual internal audit programme

• considering the appropriateness of the
resource, remit and other terms of
reference of the internal audit function

• receiving, on a regular basis, reports on
the work of internal audit and updates
on the progress through the work
programme

• meeting with the Internal Audit

Manager and Compliance Officer at
least once annually, without the
attendance of management

The Audit Committee regularly monitors
the non-audit services being provided to
the Group by its external auditor and in
2005 will develop a formal Auditor
Independence Policy. 

The policy will include four key principles
that underpin the provision of non-audit
services by the external auditor. The
auditor should not:

• audit its own firm’s work

• make management decisions 

for the Group

• have a mutuality of financial interest

with the Group, or

• be put in the role of advocate 

for the Group

Prior approval of the Committee is
required for any services provided by 
the external auditor where the fee is
likely to be in excess of £30,000. In any
case, activities that may be perceived 
to be in conflict with the role of the
external auditor must be submitted to 
the Committee for approval prior 
to engagement, regardless of the 
amounts involved.

Details of the amounts paid to the
external auditor during the year for audit
and other services are set out in the
notes to the financial statements.

5. Whistleblowing

The Committee reviews and assesses the
procedures put in place throughout the
Group to enable employees to raise
concerns (in confidence) over any possible
wrongdoing in relation to financial
reporting or other matters. The
Committee ensures that the arrangements
in place allow for reasonable,
independent investigation of the matters
and appropriate follow-up action.

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The Nominations Committee 
As with the Audit Committee, the current
membership of the Committee was
changed on 19 August 2004 prior to
listing. The Committee is currently
chaired by Keith James, with the other
members being Manfred Aldag and
Alastair Lyons. (Prior to this the members
were Alastair Lyons, Manfred Aldag and
Owen Clarke, who resigned from the
Board on 7 September 2004). 

During the year and prior to this re-
organisation, the Committee initiated the
search for two independent non-
executive directors. The Board began the
process by defining the requirements of
the roles considering the plans for listing,
and identifying the core competencies
required of the candidates to carry out
that role. 

The selection process was initiated
by an external recruitment firm and 
the Committee presented the Board 
with two recommended candidates 
after interviewing a number of possible
candidates. The search resulted in the
appointment of Martin Jackson and 
John Sussens.

The Nominations Committee’s terms 
of reference can be found on the 
Group’s website.

The key responsibilities of the 
Committee are:

• assessment of the current Board –

including size, structure, membership,
responsibilities

• recommend appointment of 

Board members

• succession planning for executives and

senior management

• recommendation of candidates for
senior positions within the Group

• ensuring that Committees of the Board

are appropriately resourced

In addition the Committee will review the
Group’s remuneration policy in relation to:

• its competitors and industry norms

• compensation commitment

• contract periods

The Committee’s terms of reference are
available on the Group’s website.

Other executive Committees
The Investment Committee 

The Committee is chaired by the Group
Finance Director, with the other members
being the Chief Operating Officer and the
Group Company Secretary.

The Committee’s principal responsibilities are:

• determining and recommending

investment strategy

• monitoring the performance of
invested funds and external
investment managers 

• treasury management over all 

Group cash

In addition to the above, the Group’s
senior managers meet on a monthly basis,
as do departmental managers. Brand
managers meet with the Chief Executive
on a weekly basis. These meetings cover 
a wide range and varying level of issues,
including brand performance, operational
matters and other business issues.

Any director appointed in the year 
is subject to automatic resignation and 
re-election by shareholders at the first
Annual General Meeting of the 
Company after their appointment. 

Remuneration Committee 
As with the Audit and Nominations
Committees, the current membership 
of the Committee was changed on 
19 August 2004 prior to listing. The
Committee is chaired by John Sussens,
with the other member being Martin
Jackson. Prior to this, membership
consisted of Alastair Lyons, Henry
Engelhardt and Owen Clarke (who
resigned from the Board on 
7 September 2004). 

The Committee met once during the year
to approve the individual remuneration
packages for the executive directors.

The Committee’s principal responsibilities are:

• setting, reviewing and recommending to
the Board for approval the Group’s
overall remuneration policy and strategy

• setting, reviewing and approving

individual remuneration packages 
for executive directors and the
Chairman, including terms and
conditions of employment and 
any changes to packages

• reviewing the salary structure and
terms, conditions and benefits of
employment of other Group Executive
Committee members, and

• approving the rules and launch of any
Group share, share option or cash
based incentive scheme and the grant,
award, allocation or issue of shares,
share options or payments under 
such schemes

The Compliance Officer

The Compliance Officer provides support
to the Risk Management Committee.
Primarily he is responsible for interpreting
regulatory requirements and determining
how they apply to the regulated
companies within the Admiral Group. 
He will recommend compliant courses 
of action for the Risk Management
Committee to consider and if approved,
adopt. He provides support and advice 
to the management team, helping them
to comply with their regulatory
responsibilities. 

The Compliance Officer is responsible for
developing and implementing a risk-based
compliance monitoring programme. He
monitors to ensure that compliance with
regulatory requirements is maintained,
reporting to the Risk Management
Committee with recommended courses
of action should he have any concerns. 
A quarterly Report of the Compliance
Officer is issued to the Boards of the
Group's regulated companies that
highlights any compliance matters of
note. In 2005 this report will also be
issued to the Audit Committee.

The Compliance Officer also carries
responsibility for the Risk Management
controlled function. In this role, he assists
in determining a suitable Risk
Management Strategy and provides
support and advice to the Risk
Management Committee and to
managers responsible for implementing
the strategy.

Internal control and risk
management 
Overall responsibility for risk and the
Group’s systems of internal control lies
with the Board. In order to ensure these
responsibilities are properly discharged,
the Board has delegated the task of
supervising risk management and internal
control to the Risk Management
Committee – which is discussed further
below. In accordance with the Combined
Code, the Board (through the Risk
Management Committee and the systems
and processes set out below) has ensured
that there is an ongoing process for
identifying, evaluating and managing the
risks faced by the business. Such systems
have operated during the financial year
and up to the date of this report. The
Group’s Risk Management Strategy is
regularly reviewed by the Board. 

The Group’s system of internal control is
designed to manage, rather than eliminate
the risk of failure to achieve business
objectives, and is only designed to
provide reasonable, not absolute
assurance against material misstatement
or loss. The Board has reviewed the
effectiveness of internal controls 
during 2004.

There are several key elements to the 
risk management environment
throughout the Group. These include 
the setting of risk management policy 
at Board level, enforcement of that 
policy by the Chief Executive, delivery 
of the policy by the Risk Management
Committee via the Group’s systems 
of internal control and risk management
and the overall assurance provided by
the Audit Committee that the systems
operate effectively.

The Board recognises that the day-to-day
responsibility for implementing these
policies must lie with the management
team, whose operational decisions must
take into account risk and how this can
be effectively controlled. The

Compliance Officer takes responsibility
for ensuring management are aware of
their risk management obligations,
providing them with support and advice
and ensuring that the Risk Management
Strategy is properly communicated. 

The Audit Committee’s ability to provide
the appropriate assurance to the Board
depends on the provision by Internal
Audit of periodic and independent
confirmation that the controls
established by management are operating
effectively. The Audit Committee reviews
the wider aspects of internal control and
risk management, providing a high level
challenge to the steps being taken to
implement the Risk Management Strategy.

The Risk Management Committee

The Committee’s members include 
the three executive directors, the
Compliance Officer and the Group
Company Secretary.

One of the Committee’s principal
responsibilities is to ensure that the Risk
Management Strategy approved by the
Board is implemented throughout the
Group. The Committee is expected to:

• assess the nature and extent of the

risks facing the Group and determine
an appropriate risk appetite in respect
of these

• consider the likelihood of occurrence
of the risks identified and assess the
Company’s ability to manage these risks

• prepare relevant and useful risk

management information for use by
the Audit Committee and Board

Another key responsibility is to assess the
extent of regulation applying to authorised
companies within the Group. The
Committee develops policies to ensure
compliance with such regulation and
ensures that appropriate action is taken 
by the management team to implement
compliant systems and procedures.

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From 14 January 2005, the GISC regime
was replaced by statutory regulation of
insurance intermediaries by the FSA. AISL
and Able, along with a further Group
intermediary, Inspop.com Limited (Inspop)
have received Scope of Permission
Notices and are authorised to trade
under the new intermediary regime. 

The three intermediaries are now also
subject to the rules set out in the FSA
Handbook, most notably, the Insurance
Conduct of Business Sourcebook (ICOB). 

The applicable rules add another level of
regulatory burden on the Group, although
this was anticipated and well planned for.
A significant amount of the Compliance
Officer’s time and resource has been
focussed on ensuring the intermediaries
fully comply with the regulatory
requirements. The Board is satisfied this
was the case when the new intermediary
regulation came into effect, a fortnight
after the balance sheet date.

Going concern
The directors are satisfied that the Group
has adequate resources to continue in
operation for the foreseeable future and
therefore consider it appropriate to
prepare the financial statements on the
going concern basis.

Internal Audit

The Internal Audit function assists
management by providing them with
timely, independent assurance that the
controls established are operating
effectively. This includes:

• regular reviews of internal control
systems and business processes,
including compliance systems and
procedures

• identification of control weakness and
recommendations to management on
improvements and fixes

• contributing to the design of the Risk
Management Strategy, and supporting
management in its implementation

The regulatory environment 
As a provider of financial services, the
Group (through its trading subsidiaries) is
subject to a significant amount of
regulation from a range of bodies. The
Group is therefore exposed to a level of
regulatory risk. Adherence to these
regulations is the ultimate responsibility
of the Boards of each regulated subsidiary
and also the Approved Persons
sponsored by that Company. 

An overview of the regulatory regimes in
which the Group operates is as follows:

Underwriting entities

Prior to the 2003 financial year, the
insurance business retained by the Group
was underwritten through Syndicate
2004, which, along with the Group’s
Lloyd’s Managing Agency was regulated
by Lloyd’s of London. As such, the Group
has been obliged to comply with Lloyd’s
Acts, Byelaws and Codes of Practice for
some time and hence has operated a
robust control and risk management
environment since (and prior to) the MBO
and formation of the Admiral Group in
late 1999. 

As discussed in the financial review,
Syndicate 2004 is now in run-off,
although this element of the business is
still regulated by Lloyd’s (which itself is
now regulated by the FSA).

Since 2003, the Group’s retained
insurance risk has been underwritten
through two insurance companies –
Admiral Insurance Company Limited
(AICL) and Admiral Insurance (Gibraltar)
Limited (AIGL). 

AICL is a UK incorporated company
operating wholly in the UK, and is
regulated by the FSA. The Company is
subject to the rules set out in the FSA
Handbook. This most notably included
the Prudential Sourcebook for Insurers –
IPRU (INS) until 31 December 2004, when
the FSA ‘switched-on’ the Integrated
Prudential Sourcebook (PRU). This
guidance supersedes IPRU (INS) and
related rules. The new rules have been in
circulation for some time, and the Group
has fully prepared for their arrival. 

AIGL is incorporated and authorised in
Gibraltar (although currently only
underwrites UK motor insurance business),
and is regulated by the Gibraltar Financial
Services Commission (FSC). The rules and
guidance applicable to AIGL issued by the
FSC must comply with EU legislation (as
must the FSA rules) and are similar to
those applicable to AICL in the UK. 

Intermediary businesses

Up to 14 January 2005, two of the Group’s
insurance intermediaries – Admiral
Insurance Services Limited (AISL) and Able
Insurance Services Limited (Able) were
voluntarily regulated by the General
Insurance Standards Council (GISC) and
were obliged to comply with the GISC
Private Customer Code. 

Remuneration report

The following report has been approved
by the Remuneration Committee (the
Committee) and the Board for submission
to shareholders.

The Committee is chaired by John
Sussens, with the other member being
Martin Jackson. Both are independent
non-executive directors. Prior to the
Company’s listing on the London Stock
Exchange the members were Alastair
Lyons, Henry Engelhardt and Owen
Clarke (who resigned from the Board 
on 7 September 2004). The Chairman 
and Chief Executive are invited to
meetings as appropriate.

During the year the Committee did not
purchase any consultancy services.

Directors’ service contracts
The Company entered into new service
contracts with the three executive
directors in September 2004 which
supersede all previous agreements. New
notice periods have been agreed, which
are set out opposite.

There is no provision in the executive
directors’ contracts for compensation to
be payable on early termination of their
contract over and above the notice
period element.

The Company has also entered into
letters of appointment with its non-
executive directors. Summary details 
of terms and notice are set out opposite.
Again, there is no provision for
compensation for early termination 
of the appointments.

Executive director
remuneration policy
The current executive directors are 
all founding directors. They and the
Committee have taken the view that 
the significant shareholdings held by
them provide a sufficient alignment 
of their interest in the performance 
of the Group with the interests of other
shareholders. The Committee has not,
therefore, established a specific
performance-related element within 
their total remuneration. 

In light of this, their remuneration
packages consist of base salary
(benchmarked against market rates by the
Committee) and benefits such as private
medical cover, permanent health
insurance and death in service cover. 
The Group does not contribute to any
pension arrangements on behalf of the
executive directors, and it is not intended
that they will participate in any Group
share schemes. 

Henry Engelhardt 

Andrew Probert

David Stevens

Notice – director  Notice – Company
(months)

(month)

12

6

12

18

6

12

Term and notice

Alastair Lyons

Indefinite (terminable on three months’ notice from either party)

Manfred Aldag

Indefinite (terminable on one month’s notice from either party) –
automatically terminates should Manfred cease employment with
Munich Re

Martin Jackson

Indefinite (terminable on one month’s notice from either party)

Keith James

Indefinite (terminable on one month’s notice from either party)

John Sussens

Indefinite (terminable on one month’s notice from either party)

The remuneration of non-executive directors is decided by the full Board, the
non-executive directors abstaining.

13531 Admiral AR a/w  5/4/05  9:59 am  Page 32

R E M U N E R AT I O N   R E P O R T

R E M U N E R AT I O N   R E P O R T

PAGES 29   30

Directors’ remuneration
(audited)
Remuneration for the year ended 
31 December is as set out opposite.

Base salary
and fees
(£000)

Bonuses

Benefits

(£000)

(£000)

2004
Total
(£000)

2003
Total
(£000)

Executive directors
Henry Engelhardt
Andrew Probert
David Stevens

Non-executive directors
Alastair Lyons *
Manfred Aldag
Martin Jackson
Keith James
John Sussens

Non-executive directors 
resigning during 2004
Owen Clarke

Pratt Thompson 
-
Totals

260
180
216

74
12
11
36
13

15
–

817

–
–
–

–
–
–
–
–

–
–

–

–
–
–

–
–
–
–
–

–
–

–

260
180
216

74
12
11
36
13

15
–

270
162
210

50
–
–
35
–

19
–

817

746

* With effect from August 2004 Alastair Lyons has agreed to waive 25% of his annual fee.

Directors’ shareholdings
(audited)
Directors’ interests in the ordinary shares
of the Company are as set out opposite.
As a result of the listing on September 28
2004, the Company’s share capital was
significantly restructured. Refer to 
note 23 for further detail. 

Executive directors
Henry Engelhardt *
Andrew Probert
David Stevens *

Non-executive directors
Alastair Lyons 
Manfred Aldag
Martin Jackson
Keith James
John Sussens

Non-executive directors 
resigning during 2004
Owen Clarke
Pratt Thompson 

31 Dec 2004
ordinary
shares of
0.1p

40,466,720
5,250,000
19,768,000

915,600
–
–
42,000
8,000

A shares
of 10p

31 December 2003
B shares
of 10p

C shares
of 10p

Total

–
–
–

–
–
–
–
–

33,201
4,150
16,600

2,930
850
2,600

36,131
5,000
19,200

–
–
–
–
–

–
–

872
–
–
–
–

–
–

872
–
–
–
–

590
–

–
–

590
–

* Include amounts held by family members and in trusts settled by family members.

Held at Options Options Held at 31 
exercised December
2004

1 January
2004

granted

Keith James

–

56,000

(56,000)

–

Share options (audited)
Keith James received and exercised options
over 56,000 0.1p shares in Admiral Group
plc on 7 and 9 September respectively. 
No other director received or holds
share options.

The exercise price was 0.1p per share and
there was no charge for the grant of the
options. The fair value of each share at
exercise was £2.75. The gain on the exercise
of the options was £154,000, which is not
included in the detailed remuneration table
above. The options were granted to
recompense Keith James for time, over and
above that required by his terms of
appointment, spent working with the
Board in preparation for the listing.

1 2 0

1 1 5

1 1 0

1 0 5

1 0 0

9 5

9 0

Total shareholder return
The graph opposite sets out a comparison
of total shareholder return for Admiral
Group plc shares with that of the FTSE
350 Index, of which the Company is a
constituent. The graph measures the
period from the commencement of
conditional listing on 23 September 2004
up to 31 December 2004. 

)

£

(

E
U
L
A
V

The directors consider this is the most
appropriate index against which the
Company should be compared and the
index is also the benchmark against
which future Executive Restricted Share
Plan awards will be assessed.

This report was approved by the Board of
directors on 18 March 2005 and is signed
on its behalf by the Committee Chairman.

John Sussens
Remuneration Committee Chairman
18 March 2005

8   O C T       2 3   O C T         7   N O V         2 2   N O V       7   D E C           2 2   D E C
2 0 0 4

2 0 0 4

2 0 0 4

2 0 0 4

2 0 0 4

2 0 0 4

Admiral

FTSE 350

 
13531 Admiral AR a/w  5/4/05  9:59 am  Page 34

C O R P O R AT E   R E S P O N S I B I L I T Y

C O R P O R AT E   R E S P O N S I B I L I T Y

PAGES 31   32

focus on 

corporate

responsibility

The Admiral Group is committed to
maintaining high standards of integrity
and fair dealing with all stakeholders and
this translates into its actions and policies
towards staff, the community in which
the Group operates and in which staff
live and also the impact of the Group’s
operations on the environment.

Workplace
The Group aims to provide a workplace
which staff consider to be one of the
best places to work and has a philosophy
that staff are more productive if they
enjoy what they do and where they do it.
The Group’s efforts to this end have been
recognised with a growing number of
awards including:

• The Sunday Times 100 Best

Companies to work for – included in
all five years (20th place in the latest
list)

• The Financial Times 100 Best

Workplaces in the UK – included 
in both years of the award

• 100 Best Workplaces in the EU –

included in both years lists

The Admiral Group is committed 
to maintaining high standards 
of integrity and fair dealing with 
all stakeholders 

concerning the Group is communicated.

As discussed in the remuneration report,
the Board believes that equity
shareholdings play a vital role in staff
incentivisation (across all levels) and the
original scheme which was set up in 2000
(the ESOT) crystallised during 2004 on
the Company’s listing. As has been well
documented, a large majority of staff
benefited from the ESOT, with average
financial awards in the region of £40,000.

Ysgol Hendre Deaf Blind Centre received a
donation from Henry's Pot

Admiral is once again named one of 100 Best
Companies to Work For

In order to help achieve these aims, the
Group provides employees with regular
information on its financial performance,
other information that concerns them
and provides a forum for employee
representatives to give their views on the
Group’s activities. Every member of staff
is also invited to attend a Staff General
Meeting where a variety of information

Oliver! - Port Talbot Youth Theatre received a donation from Henry's Pot

New schemes have been established to
replace the ESOT, under which awards
will be made in 2005. The Board feels
strongly that this type of compensation is
the most effective way to align the
interests of Group employees with those
of shareholders. 

In considering applications for
employment from disabled people, the
Group ensures fair consideration is given
to the abilities and aptitudes of the
applicant, while having regard to the
requirements of the job for which he or
she has applied. Employees who become
unable to carry out the job for which
they are employed are given individual
consideration and depending on the

Admiral Brand Manager, Jane Stone with the ugly sisters. Admiral sponsored one week of the Cinderella pantomime in Cardiff.

nature, severity and duration of the
disability, may be considered for
alternative work. The Group continues to

train and encourage the career
development of disabled persons 
in its employment.

13531 Admiral AR a/w  5/4/05  9:59 am  Page 36

C O R P O R AT E   R E S P O N S I B I L I T Y

C O R P O R AT E   R E S P O N S I B I L I T Y

PAGES 33   34

Admiral sponsored the massive Admiral Cardiff Big Weekend

Community
The Group is a leading employer in the
South Wales region in which it operates
and has staff living across a large number
of communities. The Group encourages
its employees to get involved within local
communities and takes pride in the level
of involvement. 

The Group supports a large number of
local charities and organisations through
its ‘Henry’s Pot’ scheme. This fund was
started in 1999 and allows staff to apply
for a donation or sponsorship towards
organisations they or their families are
connected with. During 2004, well over
80 awards were made to a wide variety
or organisations.

As well as these contributions, the Group
backs a large number of events within
South Wales including:

• South Wales Echo Champion Child 

of Courage Award

• Admiral Cardiff Big Weekend 

• the Swansea Bay Festival 

• the cabaret marquee at the Cardiff

Lesbian and Gay Mardi Gras 

• Dylan Thomas literary prize

• the Christmas pantomime at the 

New Theatre in Cardiff 

• free bus service for New Year’s Eve 

in Cardiff 

In addition to local initiatives, the Group
also supports a number of much larger
charities through its brands. During 2004,
these included:

• the Sir Steve Redgrave Charitable Trust
through the Admiral brand. The Trust
aims to improve the quality of
children’s lives, especially in relation 
to medical, social, educational and
economic needs within the UK

Children having fun at the Admiral Kids Christmas Party in Swansea

Environment
As a large organisation, the Group
recognises that whilst its operations do
not impact on the environment as much
as more industrial entities, it can put in
place practices to minimise the impact 
its operations do have.

The key elements of the Group’s
environmental policies are:

• widespread recycling schemes

(including paper, cups and cans, PCs,
printing and photocopying cartridges)

Children having fun at the Admiral Kids Christmas
Party in Cardiff

• use of energy efficient light bulbs

• use of water purifying machines

instead of plastic bottles

• staff are offered loans and discounts

to incentivise the use of public
transport

• WellBeing of Women through the

Diamond brand. This charity is the only
national charity funding vital research
into all aspects of women’s
reproductive health. WellBeing of
Women’s mission is to bring an end 
to the fear and suffering caused by
reproductive health problems. Their
work is dedicated to raising awareness
and funds to invest in new medical
research

• the Born Free Foundation through
elephant.co.uk. This international
wildlife charity works to reduce animal
suffering and to encourage people
around the world to treat all animals
with respect. Born Free believes that
wildlife belongs in the wild and is
dedicated to the conservation of rare
species in their natural habitat, and the
phasing out of traditional zoos 

Total awards to these three organisations
during 2004 were over £55,000.

Henry Engelhardt and rugby legend, Gareth Edwards
present the award for the South Wales Champion
Child of Courage 2004

Jane Stone with two drag queens, Admiral sponsors the Cabaret Marquee 
at the Cardiff Lesbian and Gay Mardi Gras

13531 Admiral AR a/w  5/4/05  9:59 am  Page 38

D I R E C T O R S

D I R E C T O R S

PAGES 35   36

The Admiral Group plc Board

Andrew Probert (52) 

Finance & IT Director 

Andrew is responsible for finance,
information technology, facilities and
commercial negotiations. He is a founder
manager, joining Admiral in 1992, being
appointed a director in 1995. 

Prior to that, he was Chief Financial
Officer of two life insurance companies
and several Lloyd’s brokers. He is a
Fellow of the Institute of Chartered
Accountants.

Andrew Probert

David Stevens

Manfred Aldag (53)

Non-executive director (N)

Manfred was appointed a non-executive
director of the Company in 2003 as 
a representative of Munich Re. He
graduated from University of Essen and
has a degree in economics/business
management (Diplom-Kaufmann). 

He has worked for Munich Re since
September 1981 and is currently the
senior executive manager responsible 
for Northern Europe (United Kingdom,
Ireland, Netherlands and the 
Nordic countries).

Keith James OBE (60)

Non-executive director (A, N) 

Keith was appointed a non-executive
director in December 2002. He is
Chairman of the Nominations Committee.

He is also a non-executive director of
Julian Hodge Bank Limited, HTV Group
Limited, International Greetings plc and
Atlantic Venture Capital Limited. 

He is a solicitor and was the Chairman of
Eversheds LLP (formerly Eversheds) from
June 1995 to April 2004. He was a non-
executive director of Bank of Wales plc
between 1998 and 2001 and AXA
Insurance Company Limited between
1992 and 2000. Keith was awarded on
OBE in 2005 for services to business and
the community in Wales.

Martin Jackson

John Sussens

Manfred Aldag

Keith James

David Stevens (42)

Chief Operating Officer 

David is a founder director of Admiral.
Initially the Marketing Director, he was
appointed director responsible for
pricing in 1996 and claims and pricing in
1999. He was appointed as Chief
Operating Officer in 2004. 

He joined Admiral in 1991 from McKinsey
& Co where he worked in the Financial
Interest Group, London office. Prior to
working for McKinsey & Co, he worked
for Cadbury Schweppes in the United
Kingdom and the United States. 

David has an MBA from Insead.

Martin Jackson (56)

Non-executive director (A, R)

Martin was appointed non-executive
director and Chairman of the Audit
Committee in August 2004. 

He was the Group Finance Director of
Friends Provident plc between 2001 and
2003 and Friends’ Provident Life Office
between 1999 and 2001. Prior to that he
was the Group Finance Director at London
& Manchester Group plc from 1992 to
1998, up to the date of its acquisition 
by Friends’ Provident Life Office. 

He is a Fellow of the Institute of 
Chartered Accountants.

John Sussens (59)

Non-executive director (R) 

John was appointed the Senior
Independent Non-Executive Director 
in August 2004, and is Chairman of the
Remuneration Committee. He is also a
non-executive director of Cookson plc,
Phoenix IT Group plc, Searchspace Ltd
and Anglo & Overseas Trust plc.

He was the Group Managing Director 
of Misys plc between 1998 and 
May 2004 having been on the board 
of the Company since 1989. Prior to
joining Misys, he was Manufacturing
Director at JC Bamford Excavators
Limited. He was a non-executive director
at Chubb plc between 2001 and 2003.

KEY                     A - Audit Committee member                  R - Remuneration Committee member                    N - Nominations Committee member

(left to right) David Stevens, Manfred Aldag, Stuart Clarke (Company Secretary), Henry Engelhardt, Alastair Lyons, Martin Jackson, Andrew Probert, Keith James and John Sussens

Alastair Lyons CBE (51)

Chairman (N)

Alastair was appointed Chairman of the
Company in July 2000. He is also currently
Executive Chairman of Partners for
Finance Limited, non-executive Chairman
of Buy as you View Holdings Limited and 
a non-executive director of the
Department for Transport. 

He has previously been Chief Executive 
of the National Provident Institution and
the National & Provincial Building Society,
Managing Director of the Insurance
Division of Abbey National plc, and
Director of Corporate Projects at 
National Westminster Bank plc.

A Fellow of the Institute of Chartered
Accountants, he was awarded a CBE 
in the 2001 Birthday Honours for services
to social security.

Henry Engelhardt

Henry Engelhardt, (47) 

Chief Executive Officer 

Henry is a founder director of Admiral
and was recruited by the Brockbank
Group in 1991 to set up the Admiral
business. 

He was part of the management team
that led the MBO in 1999. Prior to joining
Admiral, he was Marketing and Sales
Manager for Churchill Insurance. 

He has substantial experience in direct
response financial services in the United
Kingdom, United States and France. He
has an MBA from Insead.

Alastair Lyons

13531 Admiral AR a/w  5/4/05  9:59 am  Page 40

D I R E C T O R S ’   R E P O R T

D I R E C T O R S ’   R E P O R T

PAGES 37   38

Directors’ report

The directors present their Annual Report
and the audited financial statements for
the year ended 31 December 2004.

Principal activity, business
review and future
developments
The Company is the holding Company for
the Admiral Group of companies. The
Group’s principal activity continues to be
the selling and administration of private
motor insurance and related products.

Detailed descriptions of the Group’s
activities, results and prospects are
contained in the Chairman’s statement,
the Chief Executive’s statement and the
financial review.

Group results and dividends
The profit for the year, after tax but
before dividends, amounted to £86.6m
(2003: £39.2m).

Dividends totalling £52.0m were paid
during 2004. In addition, the directors are
proposing a final dividend of 9.3p per
share, payable on 25 May 2005. 

Share Capital
As a consequence of the listing of the Company’s shares on the London Stock
Exchange in September 2004, the Company’s share capital has been increased from
254,706 ordinary shares of 10p each to 258,595,400 ordinary shares of 0.1p each.
Further details of share capital movements are set out in note 23 to the accounts.

Other than the holdings of the directors as disclosed in the remuneration report, so
far as the directors are aware, or have been notified pursuant to section 198 of the
Companies Act 1985, the following shareholders have interests in 3% or more of the
ordinary share capital of the Company at 18 March 2005:

Munich Re

Barclays Plc

Fidelity Investments 

Goldman Sachs Group, Inc 

Jupiter Asset Management 

Number 
of shares

37,479,400

33,465,850

15,558,000

13,219,390

12,361,774

%

14.49%

12.94%

6.02%

5.11%

4.78%

Directors and their interests
The present directors of the Company
are shown on the inside cover of this
report, whilst directors’ interests in the
share capital of the Company are set out
in the remuneration report.

Employee policies 
Detailed information on the Group’s
employment practices is set out in the
corporate responsibility report.

The Group purchases appropriate liability
insurance for all staff and directors.

Charitable and political
donations
During the year the Group donated
£75,000 (2003: £41,000) to various local
and national charities. The Group has
never made political donations. Refer 
to the corporate responsibility report 
for further detail.

Creditor payment policy
It is the policy of the Group to pay all
purchase invoices by their due date, and
appropriate quality measures are in place
to monitor and encourage this. At the
end of the year outstanding invoices
represented 24 days purchases (2003: 19).

Annual General Meeting
It is proposed that the next AGM 
be held at The Celtic Manor Resort,
Coldra Woods, Chepstow Rd, Newport,
Gwent NP18 1HQ on 18 May 2005, at 
11.00 am, notice of which is set out 
at the back of the report and accounts. 

Directors’ responsibilities 
Company law requires the directors to
prepare financial statements for each
financial year which give a true and fair
view of the state of affairs of the
Company and Group and of the profit or
loss for that period. In preparing those
financial statements, the directors are
required to:

• select suitable accounting policies 
and then apply them consistently

• make judgements and estimates that

are reasonable and prudent

• state whether applicable accounting

standards have been followed, subject
to any material departures disclosed
and explained in the financial
statements

• prepare the financial statements on 
the going concern basis unless it is
inappropriate to presume that the
Group will continue in business

The directors are responsible for keeping
proper accounting records which disclose
with reasonable accuracy at any time the
financial position of the Company and to
enable them to ensure that the financial
statements comply with the Companies
Act 1985. They have general responsibility
for taking such steps as are reasonably
open to them to safeguard the assets of
the Group and to prevent and detect
fraud and other irregularities. 

Auditor
The Company’s auditor, KPMG Audit Plc,
has indicated willingness to continue in
office and as stated above, resolutions to
reappoint it and to authorise the
directors to fix its remuneration will be
proposed at the Annual General Meeting.

By order of the Board

Stuart Clarke
Company Secretary
18 March 2005

13531 Admiral AR a/w  5/4/05  9:59 am  Page 42

A U D I T O R ’ S   R E P O R T

PAGES 39   40

Independent auditor’s report 
to the members of Admiral Group plc

We have audited the financial
statements on pages 41 to 67. We have
also audited the information in the
directors’ remuneration report that is
described as having been audited.

This report is made solely to the
company’s members, as a body, in
accordance with section 235 of the
Companies Act 1985. Our audit work
has been undertaken so that we might
state to the company’s members those
matters we are required to state to
them in an auditor’s report and for no
other purpose. To the fullest extent
permitted by law, we do not accept or
assume responsibility to anyone other
than the company and the company's
members as a body, for our audit work,
for this report, or for the opinions we
have formed.

Respective responsibilities of
directors and auditors
The directors are responsible for
preparing the Annual Report and the
directors’ remuneration report. As
described on page 38, this includes
responsibility for preparing the financial
statements in accordance with
applicable United Kingdom law and
accounting standards. Our
responsibilities, as independent auditors,
are established in the United Kingdom
by statute, the Auditing Practices Board,
the Listing Rules of the Financial
Services Authority, and by our
profession's ethical guidance.

We report to you our opinion as to
whether the financial statements give a
true and fair view and whether the
financial statements and the part of the
directors' remuneration report to be
audited have been properly prepared in
accordance with the Companies Act

1985. We also report to you if, in our
opinion, the directors' report is not
consistent with the financial statements,
if the company has not kept proper
accounting records, if we have not
received all the information and
explanations we require for our audit, or
if information specified by law regarding
directors' remuneration and transactions
with the group is not disclosed.

We review whether the corporate
governance statement on page 20 to 27
reflects the company's compliance with
the nine provisions of the 2003 FRC Code
specified for our review by the Listing
Rules, and we report if it does not. We
are not required to consider whether the
board's statements on internal control
cover all risks and controls, or form an
opinion on the effectiveness of the
group's corporate governance procedures
or its risk and control procedures. 

We read the other information
contained in the Annual Report,
including the corporate governance
statement and the unaudited part of
the directors' remuneration report, and
consider whether it is consistent with
the audited financial statements. We
consider the implications for our report
if we become aware of any apparent
misstatements or material
inconsistencies with the financial
statements.

Basis of audit opinion
We conducted our audit in accordance
with Auditing Standards issued by the
Auditing Practices Board. An audit
includes examination, on a test basis, of
evidence relevant to the amounts and
disclosures in the financial statements
and the part of the directors'
remuneration report to be audited. It

also includes an assessment of the
significant estimates and judgements
made by the directors in the
preparation of the financial statements,
and of whether the accounting policies
are appropriate to the group's
circumstances, consistently applied and
adequately disclosed.

We planned and performed our audit so
as to obtain all the information and
explanations which we considered
necessary in order to provide us with
sufficient evidence to give reasonable
assurance that the financial statements
and the part of the directors'
remuneration report to be audited are
free from material misstatement,
whether caused by fraud or other
irregularity or error. In forming our
opinion we also evaluated the overall
adequacy of the presentation of
information in the financial statements
and the part of the directors'
remuneration report to be audited.

Opinion
In our opinion the financial statements
give a true and fair view of the state of
affairs of the company and the group as
at 31 December 2004 and of the profit
of the group for the year then ended;
and the financial statements and the
part of the directors' remuneration
report to be audited have been
properly prepared in accordance with
the Companies Act 1985.

KPMG Audit Plc
Registered Auditor
Cardiff
18 March 2005 

Financial statements
and notes

13531 Admiral AR a/w  5/4/05  9:59 am  Page 44

Consolidated profit and loss account – Technical account (general business)
For the year ended 31 December 2004

Consolidated profit and loss account – Non-technical account
For the year ended 31 December 2004

Notes

2004

2003

£000

£000

£000

£000

Notes

2004

2003

£000

£000

£000

£000

PAGES 41   42

3

3

9

7

Total premiums written

Gross premiums written
Outwards reinsurance premiums
Net premiums written

Change in the gross provision for 
unearned premiums
Change in the provision for unearned 
premiums, reinsurers’ share
Change in net unearned premium provision

Earned premiums, net of reinsurance

Profit commission – insurance business
Allocated investment return transferred
from the non-technical account 
Interest receivable

Total technical income

Claims paid:
- Gross amount
- Reinsurers’ share
- Net claims paid
Change in the provision for claims:
- Gross amount
- Reinsurers’ share
- Net change in claims provisions

Claims incurred, net of reinsurance

Balance on technical account before net operating expenses

Net operating expenses

4

Balance on technical account

470,400

371,600

129,851
(38,555)

116,737

91,296

(29,015)

17,046

165,343
(48,606)

(13,479)

4,243

(9,236)

107,501

3,069

8,135
,401

119,106

(11,969)

79,327

1,178

4,881
,705

86,091

(74,805)
23,104

(27,799)
5,228

(55,233)
16,154

(51,701)

(39,079)

9,309
(13,787)

(22,571)

(74,272)

44,834

(13,796)

31,038

(4,478)

(43,557)

42,534

(10,308)

32,226

Balance on the technical account

31,038

32,226

7,599
(2,518)
(200)
50,783
269

(3,906)
(6,900)
-
(13,248)
(24,054)

(4,881)

(18,031)
-

8,602
(197)
(270)
69,457
18,604

(3,906)
4,144
(3,345)
(15,889)
(18,996)

(8,135)

(31,385)
16,985

Investment income
Net unrealised losses on investments
Investment expenses and charges
Other income
Profit commission – agency business

Other charges:
- Amortisation of goodwill
- ESOT / share scheme credit / (charges)
- Bonuses in lieu of dividends
- Other
- Total other charges
Allocated investment return transferred
to the technical account 

Operating profit

Interest receivable
Interest payable

Profit on ordinary activities before taxation
Taxation on ordinary activities
excluding ESOT share award
Exceptional tax credit on ESOT share award

Profit for the financial year after tax
Dividends paid and proposed

Retained profit for the financial year

Basic and diluted earnings per share - unadjusted

Basic and diluted earnings per share - adjusted

7
9

20

7

7
7

8
8

10

11

11

69,065

100,103

3,348
(2,451)

101,000

(14,400)

86,600
(76,045)

10,555

33.5p

26.9p

26,998

59,224

1,166
(3,146)

57,244

(18,031)

39,213
-

39,213

15.2p

15.2p

There were no acquisitions in the financial year, and no operations were discontinued. All income and expenditure
therefore relates to continuing operations.
There are no recognised gains and losses in either year other than those reported above in the profit and loss account.
In accordance with the amendment to FRS 3 (Reporting Financial Performance), no note of historical cost profits has
been prepared, as the Group’s only material gains and losses on assets relate to the holding and disposal of investments.

13531 Admiral AR a/w  5/4/05  9:59 am  Page 46

Consolidated balance sheet
At 31 December 2004

Consolidated balance sheet
At 31 December 2004

Assets

Notes

2004

2003

Liabilities

Notes

2004

2003

£000

£000

£000

£000

£000

£000

£000

£000

PAGES 43   44

12

14

22
22

16

15

Intangible assets

Other financial investments

Reinsurers’ share of technical provisions
Provision for unearned premiums
Claims outstanding

Debtors
Debtors arising out of direct insurance operations
Debtors arising out of reinsurance operations
Other debtors

Other assets
Cash at bank and in hand
Cash on short term deposit
Tangible assets

Prepayments and accrued income
Deferred acquisition costs
Other prepayments and accrued income

Total assets

58,448

234,008

62,354

168,925

17,046
39,620

66,137

56,666

73,611
2,622
5,099

112,409

81,332

54,957
15,118
5,849

93,279

75,924

2,270
1,561

4,428

568,709

3,831

449,032

21,289
44,848

99,390
5,470
7,549

88,131
480
4,668

2,794
1,634

Capital and reserves
Called up share capital
Share premium account
Capital redemption reserve
Profit and loss account
Shareholders’ funds attributable to equity interests

23
24
24
24

Technical provisions
Provision for unearned premiums
Claims outstanding

Provisions for other risks and charges

Creditors – falling due within one year
Creditors arising out of reinsurance operations
Loans
Other creditors including taxation 
and social security
Accruals and deferred income

Creditors – falling due after one year
Loans
Other creditors
Accruals and deferred income

Total liabilities 

19

21

17
18

21
17
18

259
13,145
17
103,258

73,139
142,968

91,347
11,455

54,114
50,390

21,667
741
1,371

25
15,746
-
92,395

116,679

108,166

216,107
4,838

174,829
18,105

59,660
115,169

48,867
6,423

24,833
36,368

207,306

116,491

29,000
1,741
700

23,779

568,709

31,441

449,032

These financial statements were approved by the Board of directors on 18 March 2005 and were signed on its behalf by:

Andrew Probert
Director

13531 Admiral AR a/w  5/4/05  9:59 am  Page 48

Company balance sheet
At 31 December 2004

Consolidated cash flow statement
For the year ended 31 December 2004

Notes

2004

2003

£000

£000

£000

£000

Notes

2004

2003

£000

£000

£000

£000

PAGES 45   46

103,804

101,804

Net cash inflow from operating activities

27

157,517

96,229

21,555
5,090

28,106

26,645

Returns on investments and servicing of finance
Interest received
Interest paid

Fixed asset investments

Current assets
Debtors 
Cash at bank and in hand

Creditors – falling due within one year
Loans
Other creditors
Accruals and deferred income

Net current (liabilities) / assets

Total assets less current liabilities

Creditors – falling due after one year
Loans

Net assets

Capital and reserves
Called up share capital
Share premium account
Capital redemption reserve
Profit and loss account

13

21
17
18

2,519
25,587

(11,455)
(29,345)
(258)

(6,423)
(2,060)
(252)

(41,058)
(12,952)

90,852

21

(21,667)

(29,000)

(21,667)

69,185

259
13,145
17
55,764

69,185

23
24
24
24

These financial statements were approved by the Board of directors on 18 March 2005 and were signed on its behalf by:

Andrew Probert
Director

(8,735)
17,910

119,714

(29,000)

90,714

25
15,746
-
74,943

90,714

Taxation
UK Corporation tax paid

Capital expenditure
Purchases of fixed assets
Sales of fixed assets

Equity dividends paid

Financing
Issues of ordinary shares
Expenses related to share issue
Repayment of loan capital
Net movement in finance lease capital

Cash flows were invested as follows:
Increase in cash
Debt and other fixed income securities 

3,348
(2,418)

1,166
(4,120)

930

(2,954)

(15,060)

(10,428)

(1,394)
15

-
(2,354)
(2,333)
(1,509)

(2,921)
20

-
-
(12,333)
32

(2,901)

-

(12,301)

67,645

7,079
60,566

67,645

(1,379)

(51,996)

(6,196)

83,816

18,536
65,280

83,816

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PAGES 47   48

Notes to the financial statements for the year ended 31 December 2004

1. Basis of preparation
The Group financial statements, which
consolidate the financial statements of
the Company and its wholly owned
subsidiary undertakings, have been
prepared in accordance with the
provisions of Section 255A of, and
Schedule 9A to, the Companies Act 1985.
The balance sheet of the parent
Company is prepared in accordance with
the provisions of Section 226 of, and
Schedule 4 to, the Companies Act 1985. 

The financial statements have also been
prepared in accordance with applicable
accounting standards and comply with
the Statement of Recommended Practice
(“SORP”) issued by the Association 
of British Insurers as revised in 
November 2003.

As permitted by Section 230 of the
Companies Act 1985, the profit and 
loss account of the parent Company 
is not presented.

2. Accounting policies
The following accounting policies have
been applied consistently in dealing with
items which are considered material to
the group’s financial statements.

a) Basis of accounting for general
insurance business

General insurance business is accounted
for on an annual basis.

b) Premiums

General insurance business written
premiums comprise the premiums on
contracts entered into during the year,
which incept during the current financial
year. Premiums are disclosed gross of
commission payable to intermediaries 
and exclude taxes and levies based 
on premiums.

The provision for unearned premiums
comprises the proportion of gross
premiums written which, it is estimated,
will be earned in the following or
subsequent financial years. It is computed
separately for each insurance contract
using the daily pro-rata method.

c) Claims

Claims incurred in respect of general
business consist of claims and claims
handling expenses paid during the period
together with the movement in the
provision of outstanding claims.

The provision for claims outstanding
comprises provisions for the estimated
cost of settling all claims incurred but
unpaid at the balance sheet date,
whether reported or not. Anticipated
reinsurance recoveries are disclosed
separately as assets.

Whilst the directors consider that the
gross provisions for claims and the related
reinsurance recoveries are fairly stated on
the basis of the information currently
available to them, the ultimate liability
will vary as a result of subsequent
information and events and may result in
significant adjustments to the amounts
provided. 

Adjustments to the amounts of claims
provisions established in prior years are
reflected in the financial statements for
the period in which the adjustments are
made and disclosed separately if material.
The methods used, and the estimates
made, are reviewed regularly.

d) Acquisition costs

Acquisition costs comprise all direct and
indirect costs arising from the conclusion
of insurance contracts. Deferred
acquisition costs represent the proportion
of acquisition costs incurred that
corresponds to the unearned premiums
provision at the balance sheet date.

e) Guarantee fund and other levies

g) Profit commission

Provision is made at the balance sheet
date for levies declared by the Financial
Services Compensation Scheme and
Motor Insurers’ Bureau before completion
of the financial statements. Provision is
also made if it is more likely than not that
a levy will be raised based on premium
income which has already been
recognised in the financial statements. 

f) Fixed assets and depreciation

Fixed assets are stated at cost less
depreciation. Depreciation is provided to
write off the cost less estimated residual
value of tangible assets in equal
instalments of their estimated useful
economic lives as follows:

Motor vehicles

Fixtures, fittings
and equipment

Computer equipment
and software

Improvement to short
lease-hold properties

4 years

4 years

2-4 years

4 years

Under some of the co-insurance and
reinsurance contracts the Group is party
to, profit commission may be earned on a
particular year of account, which is
usually subject to performance criteria
such as loss ratios and expense ratios. The
commission is dependent on the ultimate
outcome of any year, with commission
being recognised based on loss and
expense ratios used in the preparation of
the statutory accounts. 

The income is allocated to the technical
account (under the caption “Profit
commission – insurance business”) if the
commission is earned by one of the
Group’s regulated insurance companies,
or alternatively to the non-technical
account (under the caption “Profit
commission – agency business”) if earned
by other companies.

Profit commission is recognised in the
profit and loss account when the right to
consideration is achieved, and is capable
of reliable measurement.

h) Leases

The rental costs relating to operating
leases are charged to the profit and loss
account on a straight-line basis over the
life of the lease. 

Assets acquired under finance leases or
hire purchase contracts are included in
tangible assets at fair value on acquisition
and are depreciated in the same manner
as equivalent owned assets. Finance lease
and hire purchase obligations are
included in creditors, and the finance
costs are spread over the periods of 
the agreements based on the net 
amount outstanding.

i) Ancillary income, commission and
other income

Ancillary income is credited to the profit
and loss account over the period
matching the Group’s obligations to
provide services. Where the Group has
no remaining contractual obligations, 
the income is recognised immediately. 
A provision is made for expected
cancellations where the customer may 
be entitled to a refund of ancillary
amounts charged.

Instalment income is credited to the
profit and loss account in line with the
earning of the motor premium to which
the instalment income relates. Provision is
made for expected cancellations.

Commission from broking activities is
credited to the profit and loss account on
the sale of the underlying insurance policy.

j) Investments

Listed investments are stated at mid-
market value on the balance sheet date,
or on the last stock exchange trading
day before the balance sheet date.

Investments in subsidiary undertakings
are valued at cost less any provision for
impairment in value.

k) Investment return

Income from investments is accounted
for on an accruals basis.

Realised gains or losses represent the
difference between net sales proceeds
and purchase price or in the case of
investments valued at amortised cost,
the latest carrying value.

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PAGES 49   50

k) Investment return (cont.)

Unrealised gains and losses on
investments represent the difference
between the current value of
investments at the balance sheet date
and their purchase price. The movement
in unrealised investment gains/losses
includes an adjustment for previously
recognised unrealised gains/losses on
investments disposed of in the
accounting period.

Investment return (including realised and
the movement in unrealised investment
gains and losses) on investments
attributable to the general business and
associated shareholders’ funds is
reported in the non-technical account.
An allocation is made from the non-
technical account to the general
business technical account of the
longer-term investment return on
investments supporting the general
insurance technical provisions and
related shareholders’ funds.

l) Taxation

The charge for taxation is based on 
the profit for the year and takes into
account taxation deferred because 
of timing differences between the
treatment of certain items for taxation
and accounting purposes. 

Deferred tax assets are recognised to 
the extent that they are regarded as
recoverable. They are regarded as
recoverable to the extent that, on the
basis of all available evidence, it can 
be regarded as more likely than not 
that there will be suitable taxable 
profits from which the future reversal 
of the underlying timing differences 
can be deducted.

m) Goodwill

Goodwill arising on acquisitions, being
the difference between the fair value of
the purchase consideration and the fair
value of net assets acquired, is
capitalised in the balance sheet and
amortised on a straight line basis over its
estimated useful life. The useful life of
each acquisition is determined at the
time of acquisition, and reviewed
annually to ensure the life assigned
remains appropriate. 

n) Pensions

The Group operates a number of
defined contribution personal pension
plans for its employees. The
contributions payable to these schemes
are charged in the accounting period 
to which they relate.

3. Analysis of underwriting results
All insurance business written during both financial years is direct private motor insurance written in the United Kingdom. During
2004, the Group’s share of the business was underwritten by Admiral Insurance (Gibraltar) Limited (AIGL) and Admiral Insurance
Company Limited (AICL). 

Motor insurance – total premiums written
Co-insurers’ share of total premiums

Group share of total premiums
Adjustment for prior year cancellation premium

2004
£000

470,400
(305,760)

164,640
703

2003
£000

371,600
(241,540)

130,060
(209)

Gross premiums written per technical account

165,343

129,851

AIGL, which is registered in Gibraltar, had gross premiums written of £144,001,000 during 2004 (2003: £118,443,000), profit before
taxation of £18,170,000 (2003: £4,851,000) and net assets of £36,032,000 (2003: £19,862,000).

4. Net operating expenses

Total administrative expenses incurred
Expenses recovered from co-insurers
Gross acquisition costs payable
Movement in deferred acquisition costs
Gross expense and reinsurance commissions receivable
Movement in deferred element of gross reinsurance commission receivable
Lloyd’s charges

Net operating expenses

Staff profit share scheme charges included in administrative expenses above

2004
£000

55,827
(45,098)
8,464
(688)
(4,873)
164
-

13,796

2,708

2003
£000

44,788
(37,002)
6,654
(1,402)
(3,710)
787
193

10,308

1,932

Under the terms of the group's co-insurance arrangements, a proportion of the Group’s total expenses are incurred on behalf 
of the co-insurers, and are reimbursed.

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PAGES 51   52

5. Profit on ordinary activities before taxation
Profit on ordinary activities before taxation is stated after charging the following items:

7. Net interest, other income and other charges

Depreciation charge:
- Owned assets
- Leased assets
Operating lease rentals:
- Machinery and equipment
- Buildings
Auditor’s remuneration:
- Statutory audit fees (including Company £12,000 (2003: £6,000))
- Other audit fees (Company £nil)
- Other services (Company £nil, 2003: £23,000)
Loss on disposal of tangible assets

2004
£000

915
1,641

-
1,574

160
16
116
4

2003
£000

1,283
1,575

-
1,444

106
11
76
875

In 2004, fees of £827,000 were paid to the Group’s auditor in respect of professional services relating to the listing, which have
been debited against the share premium account. 

Profit before tax, using longer-term investment return assumptions is not materially different to the reported profit before tax
using actual investment returns.

6. Employee costs
Staff costs (including directors)

Salaries
Social security costs
Pension costs 
Staff profit share scheme charge

2004
£000

26,338
2,406
399
2,708

2003
£000

23,651
2,158
308
1,932

Sub total before share scheme charges

31,851

28,049

Employee and director share scheme (credit) / charges (also refer to note 20)

(4,144)

6,900

Staff numbers (including directors)

Direct customer contact staff
Support staff

Total

Details of directors’ remuneration are set out in the remuneration report.

Average for the year
2003
2004
Number
Number

1,242
301

1,543

1,078
284

1,362

Bank and other interest receivable
Allocated to technical account
Allocated to non-technical account

2004
£000

401
3,348

3,749

2003
£000

705
1,166

1,871

Interest receivable allocated to the technical account relates to interest earned on the Funds at Lloyd’s (being regulatory capital
held in support of the run-off of Syndicate 2004).

Interest payable
Commercial loan interest
Finance lease interest
Letter of credit charges

Other income
Revenue from ancillary sales
Commission from broker operations
Instalment income
Other

Other charges
Costs associated with ancillary sales
Broker operations operating costs
Other costs

2004
£000

2,020
256
175

2,451

2004
£000

59,175
4,475
2,603
3,204

2003
£000

2,142
270
734

3,146

2003
£000

44,687
3,767
1,257
1,072

69,457

50,783

2004
£000

10,682
2,719
2,488

15,889

2003
£000

8,831
2,096
2,321

13,248

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PAGES 53   54

8. Taxation on profit on ordinary activities

9. Profit commission

UK Corporation tax
Current year charge at 30% (2003: 30%)
Tax relief in respect of ESOT share provision
Under / (over) provision relating to prior years – corporation tax
Current tax charge

Deferred tax
Current year deferred taxation movement
(Over) provision relating to prior years – deferred tax

Total tax charge per profit and loss account

Factors affecting the current tax charge are as follows: 

Profit on ordinary activities before taxation

Corporation tax thereon at 30%
Exceptional ESOT tax relief (refer to note 20)
Utilisation of brought forward tax losses
Syndicate profits taxed on Lloyd’s basis
Adjustments in respect of prior year insurance technical provisions
Provisions previously disallowed, now deductible for corporation tax
Expenses and provisions not deductible for tax purposes 
Other timing differences 
Impact of using lower tax rate
Adjustments relating to prior years

2004
£000

31,342
(16,985)
1,571
15,928

(651)
(877)

14,400

2004
£000

101,000

30,300
(16,985)
(582)
4,270
(216)
(3,485)
1,201
(138)
(8)
1,571

2003
£000

15,192
-
(107)
15,085

2,946
-

18,031

2003
£000

57,244

17,173
-
(105)
(5,251)
-
-
3,291
93
(9)
(107)

Profit commission receivable
Insurance business – allocated to the technical account
Agency business – allocated to the non-technical account

2004
£000

3,069
18,604

21,673

2003
£000

1,178
269

1,447

During 2004, profit commission was recognised in relation to the Group’s co-insurance and reinsurance arrangements, being
credited to the technical and non-technical accounts respectively. Of the £18,604,000 recognised to 31 December 2004 in the
non-technical account, £5,994,000 was attributable to premiums earned in the year to 31 December 2003.

The element relating to 2003 became capable of reliable measurement during 2004, as the basis of calculation of the profit
commission was formalised and agreed between parties. Following this agreement, co-insurance profit commission will accrue
in proportion to premiums earned.

Refer also to the financial review for details of further profit commission receivable on the closure of the Syndicate’s final open
year of account.

10. Dividends

Dividends paid:
1. 2 March 2004 (£55.67 per share) 
2. 2 August 2004 (£148.45 per share)

Total dividends paid

2004
£000

14,179
37,817

51,996

24,049

76,045

2003
£000

-
-

-

-

-

Dividends paid during 2004 were paid before the Company’s share capital was reorganised (described in note 23) in advance of the
listing. Both dividends paid per share figures above reflect share capital in issue at the time the dividend was paid.

Current tax charge for the year

15,928

15,085

Dividends proposed (9.3p per share) payable 25 May 2005 

Total dividends

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PAGES 55   56

11. Earnings per share

13. Investments in subsidiary undertakings

Unadjusted EPS
Profit for the financial year after taxation
Weighted average number of shares (basic and adjusted)
Unadjusted earnings per share (basic and diluted)

Adjusted EPS
Profit for the financial year after tax
Deduct exceptional ESOT tax credit (note 20)
Adjusted profit after tax
Adjusted earnings per share (basic and diluted)

2004
£000

2003
£000

86,600
258,595,400
33.5p

39,213
258,595,400
15.2p

86,600
(16,985)
69,615
26.9p

39,213
-
39,213
15.2p

In accordance with the provision of FRS 14 (Earnings per share), the number of shares included in the EPS calculations for 2003 
and 2004 has been adjusted to assume all bonus share issues arose at the start of 2003. 

Details of the reorganisation of the Company’s share capital that took place before the Company’s flotation during September 2004
is set out in note 23.

The two elements of the capital reorganisation that were not bonus issues (i.e. the subscription for shares by the ESOT and the
subdivision) had no impact on the resources of the Group, and hence it has been assumed these also arose at the start of 2003.

An adjusted EPS figure has been presented to eliminate the impact of the exceptional tax credit arising on the crystallisation 
of the ESOT which occurred during 2004.

12. Intangible assets

Cost
At 31 December 2003 and 2004

Amortisation
At 1 January 2004
Charged during the year
At 31 December 2004

Net book amount
At 31 December 2004

At 31 December 2003

All of the above goodwill is currently being amortised over a 20 year useful life.

Group
£000

78,879

16,525
3,906
20,431

58,448

62,354

2004

2003
Company cost Company cost
£000

£000

Investments in group undertakings

103,804

101,804

The only movement in the year related to a £2m capital injection in Admiral Insurance Company Limited.

The Company’s principal subsidiaries (all of which are 100% directly owned) are as follows:

Subsidiary

Country of incorporation

Class of shares held

Principal activity

Admiral Insurance Services Limited
Admiral Insurance Company Limited
Admiral Insurance (Gibraltar) Limited
Admiral Syndicate Limited

England and Wales
England and Wales
Gibraltar 
England and Wales

Admiral Syndicate Management Limited

England and Wales

Able Insurance Services Limited
Inspop.com Limited

England and Wales
England and Wales

Ordinary
Ordinary
Ordinary
Ordinary

Ordinary

Ordinary
Ordinary

Service company 
Insurance company
Insurance company
Lloyd’s corporate 
capital vehicle
Lloyd’s managing 
agency
Intermediary 
Internet services

14. Other financial investments

Group

31 December 2004

31 December 2003

Historic Cost Market Value Historic Cost Market Value
£000

£000

£000

£000

Debt and other fixed income securities
Deposits with credit institutions

203,615
30,590

203,418
30,590

146,979
24,464

144,461
24,464

234,205

234,008

171,443

168,925

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PAGES 57   58

15. Tangible assets

16. Debtors arising out of direct insurance operations

Improvements to
short leasehold
buildings

Computer
equipment
and software

Office
equipment

Furniture
and fittings

Motor 
vehicles

£000

£000

£000

£000

£000

Cost
At 1 January 2004
Additions
Disposals

At 31 December 2004

Depreciation
At 1 January 2004
Charge for the year
Disposals

At 31 December 2004

Net book amount
At 31 December 2004

At 31 December 2003

1,658
278
(5)

1,931

1,405
149
-

1,554

377

253

13,861
867
(342)

14,386

9,023
2,004
(328)

10,699

3,687

4,838

2,785
193
-

2,978

2,127
340
-

2,467

511

658

1,583
44
-

1,627

1,483
62
-

1,545

82

100

Net book amounts include the following amounts relating to leased assets:

Computer equipment and software
Office equipment
Furniture and fittings

-
12
-

12

-
1
-

1

11

-

2004
£000

2,849
83
-

2,932

Total

£000

19,887
1,394
(347)

20,934

14,038
2,556
(328)

16,266

4,668

5,849

2003
£000

4,187
125
-

4,312

Amounts owed by policyholders
Commission due

Group
2004
£000

97,304
2,086

99,390

Company
2004
£000

-
-

-

Group
2003
£000

72,678
933

73,611

Company
2003
£000

-
-

-

17. Other creditors including taxation and social security

Amounts falling due within one year
Corporation tax payable
Dividends payable
Other tax and social security
Finance leases
Other creditors
Amounts owed to subsidiary companies

Amounts falling due within one year
Finance leases

Group
2004
£000

9,585
24,049
3,236
1,543
15,701
-

Company
2004
£000

Group
2003
£000

Company
2003
£000

5,246
24,049
-
-
-
50

8,717
-
2,570
2,052
11,494
-

1,455
-
-
-
-
605

54,114

29,345

24,833

2,060

Group
2004
£000

Company
2004
£000

Group
2003
£000

Company
2003
£000

741

-

1,741

-

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PAGES 59   60

18. Accruals and deferred income

20. Employee and director share schemes

Amounts falling due within one year
Premiums receivable in advance of policy inception
Claims handling expenses
Motor Insurers’ Bureau levy
Deferred income
Other

Amounts falling due within one year
Claims handling expenses

19. Provisions for other risks and charges

Balance at 1 January 2004
Movement in the financial year 

Balance at 31 December 2004

1. Deferred tax

Group
2004
£000

Company
2004
£000

Group
2003
£000

Company
2003
£000

23,960
5,865
12,032
7,513
1,020

50,390

-
-
-
-
258

258

16,495
5,289
5,797
5,190
3,597

36,368

-
-
-
-
252

252

Group
2004
£000

Company
2004
£000

Group
2003
£000

Company
2003
£000

1,371

1,371

-

-

700

700

-

-

Deferred taxation1
£000

6,366
(1,528)

4,838

ESOT2
£000

11,739
(11,739)

Total
£000

18,105
(13,267)

-

4,838

The net balance provided at the end of the current year is made up of a gross deferred tax liability of £5,132,000 (2003: £8,878,000)
relating to the tax treatment of Lloyd’s Syndicates, and a deferred tax asset of £294,000 (2003: £2,512,000) in respect of other timing
differences. 

At the year-end, there was an unprovided deferred tax asset of £531,000 (2003: £1,113,000) relating to losses carried forward.

There was a deferred tax asset provided in the Company accounts at the year-end of £5,000 (2003: £nil). There was an unprovided
asset of £171,000 (2003: £171,000) relating to carried forward losses at the year-end.

2. Employee Share Ownership Trust (ESOT)

Refer to note 20.

ESOT1
Directors’ share options2

Total share scheme charges

2004
£000

(4,452)
308

(4,144)

2003
£000

6,900
-

6,900

1. Employee Share Ownership Trust (ESOT)

The Group established an ESOT during 2000, under which a number of Admiral Group shares were to be made available for
subscription by the Trust on the event of a sale or listing of the Company’s shares.

The flotation of the Company’s shares on 23 September 2004 triggered an issue of shares to the Trust, prior to the listing
taking place.

The number of shares that were initially to be made available to the Trust was 14,706 C ordinary shares. However, following the
reorganisation of the Company’s capital (as set out in note 23), the actual number of shares held in the Trust at flotation was
20,588,400 ordinary 0.1p shares. The Trust benefited from bonus issues to the same extent as ordinary shareholders.

The total value of shares issued to the Trust was £56.6m at flotation – representing 8% of the value of the Group at listing. 

The cumulative charge recognised in the Group accounts up to 31 December 2004 in respect of the ESOT is £7.2m, being the
employer’s National Insurance charge on the share awards to employees. Up to 31 December 2003, the Group had made provision
of £11.7m, in the expectation that it would have to fund the Trust’s subscription for shares at their full market value. As the Trust was
only eventually funded at the share’s par value, the Group’s 2004 profit and loss account includes a credit of £4.5m, representing the
release of the provision made in excess of the employer’s National Insurance charge.

No further awards are to be made to the ESOT and the provision in the balance sheet at 31 December 2004 is nil.

Tax relief

The Group benefited from a corporation tax deduction in respect of the award of shares to its employees under the ESOT. 
The tax credit of £17.0m (being 30% of the market value of the shares at listing) is shown as an exceptional item in the profit 
and loss account. 

2. Directors’ share options

Two non-executive directors within the Admiral group (one, Keith James, a director of Admiral Group plc) were issued with share
options during September 2004. Each was granted (free of charge) options over 56,000 Admiral Group plc 0.1p ordinary shares, and
each exercised their options shortly after grant, also during September 2004. The exercise price per share was 0.1p, and the fair
value of each option at grant and exercise was £2.75.

The 2004 profit and loss account includes a charge of £308,000 in respect of these options. 

No director was granted options during 2003 and no director held unexercised options at 31 December 2003 or 2004.

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PAGES 61   62

21. Loans

22. Technical provisions and estimation techniques (cont.)

The Company’s debt consists of a facility negotiated in 2002 with Lloyds TSB and Bank of Scotland. This consists of a £40m
term loan (paid down during the year to £33m), along with a £10m revolving credit facility that was cancelled by the directors
during 2004. The term loan is to be repaid according to a set repayment schedule over six years from October 2002. 

Interest is charged on amounts drawn down based on three elements:

a) LIBOR

b) A margin – as set out in the facility agreement, varying between 1.25% and 2.25%

c) A “mandatory costs” contribution – currently around 0.01%

Accrued interest is paid off at the end of quarterly interest periods. Security granted in respect of the facility is in the form 
of fixed and floating charges over most Group assets (excluding assets subject to regulatory restriction) and charges over 
the shares in some subsidiary companies. 

Amounts outstanding (including accrued interest) at 31 December were as follows:

Repayable
Within one year
Two to five years
Greater than five years

Total outstanding

22. Technical provisions and estimation techniques

At 31 December 2004
Claims outstanding
Unearned premiums

Total

At 31 December 2003
Claims outstanding
Unearned premiums

Total

2004
£000

11,455
21,667
-

33,122

Gross
£000

Reinsurance
£000

142,968
73,139

44,848
21,289

2003
£000

6,423
29,000
-

35,423

Net
£000

98,120
51,850

216,107

66,137

149,970

Gross
£000

Reinsurance
£000

115,169
59,660

39,620
17,046

Net
£000

75,549
42,614

174,829

56,666

118,163

2004

Claims reserve brought forward
Provision movement – current year
Releases of prior year reserves

Gross
£000

Reinsurance
£000

115,169
42,040
(14,241)

39,620
10,280
(5,052)

Net
£000

75,549
31,760
(9,189)

Claims reserve carried forward

142,968

44,848

98,120

2003

Claims reserve brought forward
Provision movement – current year
Releases of prior year reserves

Gross
£000

Reinsurance
£000

124,478
19,894
(29,203)

53,407
(673)
(13,114)

Net
£000

71,071
20,567
(16,089)

Claims reserve carried forward

115,169

39,620

75,549

Estimation techniques used in calculation of claims reserves

Estimation techniques are used in the calculation of the technical provision for claims outstanding, which represents a projection
of the ultimate cost of settling claims that have occurred prior to the end of 2004 and remain unsettled at the end 2004.

The key area where these techniques are used relates to the ultimate cost of reported claims. A secondary area relates to the
emergence of claims that occurred prior to the end of 2004, but had not been reported at the year-end.

The estimates of the ultimate cost of reported claims are based on the accurate setting of claim reserves on a case by case basis,
for all but the simplest of claims.

The sum of these reserves are compared with projected ultimate costs using a variety of different projection techniques
(including incurred and paid chain ladder and an average cost of claim approach) to allow an actuarial assessment of their likely
accuracy and to include allowance for unreported claims.

The most significant sensitivity in the use of the projection techniques arises from any future step change in claims costs, which
would cause future claim cost inflation to deviate from historic trends. This is most likely to arise from a change in the regulatory
or judicial regime that leads to an increase in awards or legal costs for bodily injury claims that is significantly above or below the
historical trend.

The claims provisions are subject to annual independent review by the Group’s actuarial advisors.

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PAGES 63   64

23. Share capital

Authorised

500,000,000 ordinary shares of 0.1p
132,488 A ordinary shares of 10p
60,176 B ordinary shares of 10p
27,500 C ordinary shares of 10p
29,836 D ordinary shares of 10p
20,164 E ordinary shares of 10p

Issued, called up and fully paid

258,595,400 ordinary shares of 0.1p
132,488 A ordinary shares of 10p
60,176 B ordinary shares of 10p
12,042 C ordinary shares of 10p
29,836 D ordinary shares of 10p
20,164 E ordinary shares of 10p

Share capital reorganisation

2004
£000

500
-
-
-
-
-

500

2004
£000

259
-
-
-
-
-

259

2003
£000

-
13
6
3
3
2

27

2003
£000

-
13
6
1
3
2

25

As a result of the re-registration of the Company as a public limited company and the listing during 2004, significant
reorganisations of the share capital were effected during the year. These can be summarised as follows:

• On 7 September 2004, the authorised share capital was increased to £54,032.80 by the creation of 132,488 new A shares,

60,176 new B shares, 27,500 new C shares, 29,836 new D shares and 20,164 new E shares

• Also on 7 September, the directors capitalised £25,470.60 of the Company’s share premium account and the sum was used 
to effect a one for one bonus issue. This resulted in the issued share capital being increased to 264,976 A shares, 120,352 B
shares, 24,084 C shares, 59,672 D share and 40,328 E shares

• On 17 September 2004, according to the provisions of the Company’s Articles, the Company re-purchased 123,104 A shares,

27,722 D shares and 18,736 E shares for aggregate consideration of one penny. These shares were then cancelled

• Also on 17 September, the ESOT subscribed for 29,412 new C shares, fully paid for consideration of £2,941.20

• On the same date, following the Company’s re-registration as a public company, the share capital of the Company (issued
and unissued) was re-designated ordinary shares of 10p and then each share sub-divided into 100 ordinary shares of 0.1p
The authorised share capital was increased to 500,000,000 ordinary shares of 0.1p

• Also on the same date, the directors capitalised a further £221,557.20 of the share premium account and effected a further
bonus issue of six new to one existing share. Following the exercise of options by two Group directors of 56,000 ordinary
shares each, this resulted in the issued capital being increased to 258,595,400 ordinary shares of 0.1p each, which was the
year-end position

All ordinary shares in issue at 31 December 2004 have the same rights.

24. Reconciliation of movements in shareholders’ funds

Share
capital

Share
premium
account

Capital
redemption
reserve

Profit and
loss
account

Total

Group

£000

£000

£000

£000

£000

At 1 January 2004
Profit for the financial year
Issues of share capital1
Share issue expenses
Dividends
Share option charges2
Cancellation of shares3

25
-
251
-
-
-
(17)

15,746
-
(247)
(2,354)
-
-
-

At 31 December 2004

259

13,145

-
-
-
-
-
-
17

17

92,395
86,600
-
-
(76,045)
308
-

108,166
86,600
4
(2,354)
(76,045)
308
-

103,258

116,679

Share
capital

Share
premium
account

Capital
redemption
reserve

Profit and
loss
account

Total

Company

£000

£000

£000

£000

£000

At 1 January 2004
Profit for the financial year
Issues of share capital1
Share issue expenses
Dividends
Share option charges2
Cancellation of shares3

25
-
251
-
-
-
(17)

15,746
-
(247)
(2,354)
-
-
-

At 31 December 2004

259

13,145

-
-
-
-
-
-
17

17

74,943
56,558
-
-
(76,045)
308
-

90,714
56,558
4
(2,354)
(76,045)
308
-

55,764

69,185

Notes

1. Refer to note 23 for full details of share capital movements in 2004.
2. Relates to the exercise of options by two directors during 2004 – refer to note 20 for further detail.
3. As set out in note 23, the Company’s Articles provided for the cancellation of a number of shares (the “deferred shares”)

immediately prior to a flotation of the Company’s shares. These were repurchased at an amount below par, with the balance
transferred to a capital redemption reserve.

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PAGES 65   66

25. Financial commitments
Annual commitments of the Group under non-cancellable operating leases are as follows:

27. Cash flow statement
a) Reconciliation of operating profit to net cash inflow from operating activities:

Operating leases which expire:

Within one year
In the second to fifth year inclusive
Over five years

31 December 2004

31 December 2003

Land and
buildings
£000

Other
£000

Land and
buildings
£000

Other
£000

-
509
1,465

1,974

-
-
-

-

16
460
1,147

1,623

-
-
-

-

At the year-end, the Group had contracted to spend approximately £373,000 on tangible assets during 2005 (2003: £167,000 during
2004). The Company itself does not hold tangible assets, and was not committed to any expenditure after 31 December 2004.

26. Contingent liabilities 
The Group had no contingent liabilities at the year-end, other than those arising out of insurance contracts, and other agreements
entered into in the normal course of business.

Operating profit 
Add back / (deduct):
- Depreciation charge
- Amortisation charge
- Unrealised losses on investments
- Employer’s National Insurance charge on share schemes
- ESOT (credit) / charge
- Share option charges
Loss on disposal of tangible assets
Change in gross technical provisions 
Change in reinsurers’ share of technical provisions 
Change in debtors and prepayments
Change in creditors and accruals - excluding tax and social security 
Change in tax and social security creditor

Net cash inflow from operating activities 

b) Movement in opening and closing portfolio of investments, net of financing:

Net cash inflow for the financial year:
Cash flow
Portfolio investments
Movement in financing
Movement arising from cashflows
Changes in market values

Total movement in portfolio investments, net of financing 
Opening portfolio investments, net of financing

Closing portfolio investments, net of financing 

2004
£000

100,103

2,556
3,906
197
(7,284)
(4,452)
308
4
41,278
(9,471)
(31,674)
61,380
666

157,517

2004
£000

18,536
65,280
3,810
87,626
(197)

87,429
199,784

287,213

2003
£000

59,224

2,858
3,906
2,518
-
6,900
-
875
19,706
(3,259)
(7,992)
10,071
1,422

96,229

2003
£000

7,079
60,566
12,384
80,029
(2,518)

77,511
122,273

199,784

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PAGES 67   68

27. Cash flow statement (cont.)
c) Movements in cash, portfolio investments and financing:

2004

Cash at bank and in hand
Cash on short term deposit

Fixed income and other debt securities
Deposits with credit institutions
Finance leases
Loans

Total

2003

Cash at bank and in hand
Cash on short term deposit

Fixed income and other debt securities
Deposits with credit institutions
Finance leases
Loans

At 1 
January 
2004
£000

54,957
15,118

70,075

144,461
24,464
(3,793)
(35,423)

199,784

At 1 
January 
2003
£000

50,021
12,975

62,996

90,099
20,778
(3,761)
(47,839)

Cash
Flow

£000

33,174
(14,638)

18,536

59,154
6,126
1,509
2,301

87,626

Cash
Flow

£000

4,936
2,143

7,079

56,880
3,686
(32)
12,416

Total

122,273

80,029

28. Related party transactions
There were no related party transactions occurring during 2004 that require disclosure.

Market
Value
changes
£000

At 31
December
2004
£000

-
-

-

(197)
-
-
-

(197)

88,131
480

88,611

203,418
30,590
(2,284)
(33,122)

287,213

Market
Value
changes
£000

At 31
December
2003
£000

-
-

-

(2,518)
-
-
-

(2,518)

54,957
15,118

70,075

144,461
24,464
(3,793)
(35,423)

199,784

Profit and loss account

2004
£000

2003
£000

2002
£000

2001
£000

2000
£000

Total premiums written  

470,400

371,600

333,000

284,415

232,000

Net earned premium
Profit commission – insurance business
Allocated investment return
Net claims incurred 
Net operating expenses
Technical account balance

Profit commission – agency business
Net other income

Operating profit
Net interest
Profit before taxation
Taxation
Profit after taxation
Dividends
Retained profit

Balance sheet

Assets 
Intangible assets
Financial investments 
Reinsurers’ share of technical provisions
Debtors
Cash
Tangible assets
Prepayments and accrued income

107,501
3,069
8,536
(74,272)
(13,796)
31,038

18,604
50,461

100,103
897
101,000
(14,400)
86,600
(76,045)
10,555

2004
£000

58,448
234,008
66,137
112,409
88,611
4,668
4,428

79,327
1,178
5,586
(43,557)
(10,308)
32,226

269
26,729

59,224
(1,980)
57,244
(18,031)
39,213
-
39,213

2003
£000

62,354
168,925
56,666
81,332
70,075
5,849
3,831

81,336
-
6,145
(52,566)
(7,729)
27,186

-
19,388

46,574
(3,623)
42,951
(12,014)
30,937
-
30,937

2002
£000

66,260
110,877
53,407
73,728
62,996
6,681
3,443

84,135
-
4,055
(63,933)
(12,927)
11,330

-
19,936

31,266
(3,831)
27,435
(9,099)
18,336
-
18,336

2001
£000

71,945
93,912
106,412
82,272
33,218
7,261
10,492

40,392
-
2,095
(36,682)
(6,637)
(832)

-
15,246

14,414
(3,654)
10,760
(6,851)
3,909
-
3,909

2000
£000

75,545
45,985
58,253
77,699
28,356
4,644
8,993

Total assets

568,709

449,032

377,392

405,512

299,475

Liabilities
Shareholders’ funds
Gross technical provisions
Creditors due within one year
Creditors due after one year
Provisions for other risks and charges

116,679
216,107
207,306
23,779
4,838

108,166
174,829
116,491
31,441
18,105

68,953
155,123
96,835
48,222
8,259

22,268
208,495
106,291
68,458
-

3,932
116,507
95,201
83,835
-

Total liabilities 

568,709

449,032

377,392

405,512

299,475

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PAGES 69   70

Notice of Annual General Meeting

Notice is hereby given that the Annual
General Meeting of Admiral Group plc
will be held on Wednesday 18 May at
11.00am at The Celtic Manor Hotel,
Coldra Woods, Newport, South Wales,
NP18 1HQ.

Ordinary Business
1. To receive the reports of the directors

and the audited accounts of the
Company for the year ended 31
December 2004

2. To approve the directors’

remuneration report set out on pages
28 to 30 for the year ended 31
December 2004

3. To declare a final dividend on the

ordinary shares of the Company for
the year ended 31 December 2004 of
9.3 pence per ordinary share

4. To re-elect Alastair Lyons CBE (Non-

executive Chairman and a member of
the Nominations Committee) as a
director of the Company

5. To re-elect Henry Engelhardt (Chief

Executive Officer) as a director of the
Company

6. To re-elect David Stevens (Chief

Operating Officer) as a director of the
Company

7. To re-elect Andrew Probert (Finance

Director) as a director of the
Company

8. To re-elect Manfred Aldag (Non-

executive director and member of the
Nominations Committee) as a
director of the Company

9. To re-elect Martin Jackson (Non-

executive director, Chairman of the
Audit Committee and member of the
Remuneration Committee) as a
director of the Company

10.To re-elect Keith James OBE (Non-
executive director, Chairman of the
Nominations Committee and member
of the Audit Committee) as a director
of the Company

11. To re-elect John Sussens (Senior

Independent Non-Executive Director
and Chairman of the Remuneration
Committee) as a director of the
Company

Martin Jackson and John Sussens have
joined the Board during the last year and
none of the other current directors of the
Company submitted themselves for
retirement and re-election at the two
Annual General Meetings of the
Company that took place prior to the
listing. Accordingly, as a matter of good
order, all of the current directors of the
Company believe that they should retire
and submit themselves for re-election at
this Annual General Meeting, the first
such meeting following the listing.

Biographical details of all of the directors
may be found in the Annual Report of
the Company on pages 35 to 36.

12. To re-appoint KPMG Audit plc as the
auditor of the Company from the
conclusion of this meeting until the
conclusion of the next General
Meeting at which accounts are laid
and to authorise the directors to
determine their remuneration

Special Business
To consider and, if thought fit, to pass the
following resolution which will be
proposed as an Ordinary Resolution:

13. That the directors be generally and

unconditionally authorised pursuant
to Section 80 of the Companies Act
1985 (the “Act”) to exercise all the
powers of the Company to allot

relevant securities (within the
meaning of that section) up to an
aggregate nominal amount of £86,200
provided that this authority shall
expire (unless previously renewed,
varied or revoked by the company in
General Meeting) 15 months after the
date of the passing of this resolution,
or, if earlier, at the conclusion of the
next Annual General Meeting of the
Company after the date of the
passing of this resolution, but so that
this authority shall allow the
Company to make before the expiry
of this authority offers or agreements
which would or might require relevant
securities to be allotted after such
expiry and notwithstanding such
expiry the directors may allot relevant
securities in pursuance of such offers
or agreements.

Section 80 of the Companies Act 1985
provides that the directors of a company
cannot issue new shares in its capital
without the approval of its shareholders.
Accordingly, the purpose of this
resolution is to give the directors of the
Company authority to issue new shares in
the capital of the Company up to a
maximum amount of £86,200, which is
approximately equivalent to 33.3% of the
issued share capital of the Company as at
11 April 2005. Authority for this already
exists by virtue of a resolution dated 17
September 2004. However, the directors
feel that as a matter of good order it
should be reaffirmed. This resolution will
allow the directors of the Company
flexibility to act in the best interests of
the Company and its shareholders by
issuing new shares in appropriate
circumstances. 

To consider and, if thought fit, to pass the
following resolutions which will be
proposed as Special Resolutions:

14. Subject to passing Resolution 13, that
the directors be and they are hereby
empowered pursuant to section 95 of
the Act to allot equity securities (as
defined in section 94(2) of the Act
and as amended by the Regulations)
for cash pursuant to the authority
conferred by Resolution 13 above as if
section 89(1) of the Act did not apply
to such an allotment provided that
this power shall be limited to the
allotment of such equity securities:

a)  in connection with an offer of

equity securities by way of rights
to the holders of the ordinary
shares in proportion (as nearly as
may be practicable) to their
holdings on a record date fixed by
the directors (but subject to
exclusions or other arrangements
as the directors may consider
necessary or expedient to deal
with any legal or practical
problems under the laws of any
territory or the requirements of
any regulatory body or stock
exchange in any territory or in
connection with fractional
entitlements or otherwise
howsoever) and

b) otherwise than pursuant to sub-

paragraph a) above up to a
maximum aggregate nominal
amount equal to £12,930

Provided that this power shall, unless
previously revoked or varied by
special resolution of the Company in
General Meeting, expire 15 months
after the date of the passing of this
resolution or, if earlier, at the

conclusion of the next Annual
General Meeting of the Company
after the date of the passing of this
resolution save that the Company
may, before the expiry of such
power, make offers or agreements
which would or might require equity
securities to be allotted after such
expiry and the directors may allot
equity securities in pursuance of such
offers or agreements as if the power
conferred hereby had not expired.

For the purposes of this resolution,
the “Regulations” means The
Companies (Acquisition of Own
Shares) (Treasury Shares)
Regulations 2003.

Section 89 of the Companies Act 1985
gives existing shareholders in a company
certain pre-emption rights with respect
to allotments of new shares. A company
can only disapply these rights with the
approval of its shareholders. Accordingly
the purpose of this resolution is to
allow the directors of the Company to
allot ordinary shares in the Company for
cash, or to transfer treasury shares for
cash, other than to its existing
shareholders on a pre-emptive basis up
to a maximum amount of £12,930 which
is equivalent to 5% of the issued
ordinary share capital of the Company
as at 11 April 2005 and is in line with the
recommended guidelines issued by
institutional investor bodies. As with
Resolution 13, authority already exists
for this by virtue of a resolution dated 17
September 2004. However, the directors
feel that as a matter of good order it
should be reaffirmed.

15. That the Company be generally and
unconditionally authorised to make
one or more market purchases (within

the meaning of Section 163(3) of the
Companies Act 1985) on the London
Stock Exchange of ordinary shares of
0.1p in the capital of the Company
(ordinary shares) provided that: 

a)  the maximum aggregate number of
ordinary shares authorised to be
purchased is 12,900,000
(representing 4.99% of the issued
ordinary share capital)

b) the minimum price which may be
paid for an ordinary share is 0.1p

c) the maximum price which may be
paid for an ordinary share is an
amount equal to 105% of the
average of the middle market
quotations for an ordinary share as
derived from The London Stock
Exchange Daily Official List for the
five business days immediately
preceding the day on which the
ordinary share is purchased,
exclusive of expenses

d)  the authority conferred by this

resolution shall, unless renewed,
expire on the date falling 15
months after the date of the
passing of this resolution, or, if
earlier, at the conclusion of the
next Annual General Meeting of
the Company and

e) the Company may make a contract
to purchase ordinary shares under
this authority before the expiry of
the authority which will or may be
executed wholly or partly after the
expiry of the authority, and may
make a purchase of ordinary shares
in pursuance of any such contract

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N O T I C E   O F   A N N U A L   G E N E R A L   M E E T I N G

N O T I C E   O F   A N N U A L   G E N E R A L   M E E T I N G

PAGES 71   72

Recommendation
Your Board considers each of the
proposed resolutions to be in the best
interests of the Company and its
shareholders as a whole. Accordingly,
your directors unanimously recommend
that you vote in favour of the resolutions
as they intend to do in respect of their
own beneficial shareholdings.

By order of the Board

Stuart Clarke
Company Secretary
11 April 2005

REGISTERED OFFICE
Capital Tower
Greyfriars Road
Cardiff CF10 3AZ
Registered No. 3849958

The directors consider, in certain
circumstances, that it may be appropriate
and in the best interest of shareholders
generally for the Company to purchase
its own shares. This resolution gives
authority for the Company to purchase
up to 12,900,000 ordinary shares which is
approximately equivalent to 4.99% of the
issued share capital of the Company as
at 11 April 2005. The directors have no
specific plans to exercise any authority
granted by this resolution, but will keep
the matter under review and will only
make purchases where, in the light of
prevailing market conditions, they
consider it will result in an increase in
earnings per ordinary share in the
Company.

The Companies (Acquisition of Own
Shares) (Treasury Shares) Regulations
2003 (which came into force on 1
December 2003) enable companies to
retain any of their own shares they have
purchased as treasury shares with a
view to their possible re-issue at a later
date, rather than cancelling them as the
law previously required. The Company
will consider holding any of its own
shares that it purchases pursuant to this
resolution as treasury shares, which will
give the directors flexibility in the
management of the capital base of the
Company. No dividends will be paid on
treasury shares while held in treasury,
and no voting rights will attach to them.

16. That the Articles of Association of the
Company be amended by the deletion
of Article 168.1 and the substitution
therefore of the following:

“168.1 Subject to the provisions of the
Act, but without prejudice to any
indemnity to which he may be
otherwise entitled, each director,
alternate director, secretary or other
officer of the Company may, at the
discretion of the Board, be
indemnified out of the assets of the
Company against all costs, charges,
losses, damages and liabilities
incurred by him in the actual or
purported execution and/or
discharge of his duties or exercise of
his powers and/or otherwise in
relation to or in connection with his
duties, powers or office, provided
that this Article 168.1 shall be deemed
not to provide for, or entitle any such
person to, indemnification to the
extent that it would cause this Article
168.1, or any element of it, to be
treated as void under the Act’’.

The Companies (Audit, Investigations and
Community Enterprise) Act 2004 makes
changes to section 310 of the Companies
Act 1985 in relation to the
indemnification of directors by
companies for liabilities arising in
connection with the performance of their
functions. Consequently the Company
will be able, at the discretion of the
Board and subject to the Companies Act
1985, to indemnify the directors for costs
and losses incurred by them in facing and
defending liability in civil, criminal and
regulatory proceedings. This change
comes into force on 6 April 2005.

Notes
1. A member entitled to attend and vote at the

Annual General Meeting (‘AGM’) may appoint a
proxy (who need not be a member of the
Company) to attend and, on a poll, to vote on
his or her behalf. In order to be valid an
appointment of proxy must be returned by one
of the following methods:

• in hard copy form by post, by courier or by
hand to the Company’s registrars, Capita
Registrars, Proxy Department, The Registry,
34 Beckenham Road, Beckenham, Kent, BR3
4TU or

• if you hold your shares in certificated form
and have your share certificate to hand,
online at www.capitaregistrars.com by
following the instructions provided or

• in the case of CREST members, by utilising
the CREST electronic proxy appointment
service in accordance with the procedures
set out below

and in each case instructions must be received
not less than 48 hours before the time of the
meeting. Appointment of a proxy does not
preclude a member from attending the meeting
and voting in person.

2. For an appointment of proxy returned in hard
copy to be valid, it must be completed and
deposited (together with any power of
attorney or other written authority under
which it is signed or a copy of such authority
notarially certified or in some other way
approved by the directors) with Capita
Registrars, Proxy Department, The Registry, 34
Beckenham Road, Beckenham, Kent BR3 4TU,
not less than 48 hours before the meeting.

3. CREST members who wish to appoint a proxy
or proxies by utilising the CREST electronic
proxy appointment service may do so by
utilising the procedures described in the CREST

Manual. CREST Personal Members or other
CREST sponsored members, and those CREST
members who have appointed a voting service
provider(s), should refer to their CREST sponsor
or voting service provider(s), who will be able
to take the appropriate action on their behalf.
In order for a proxy appointment made by
means of CREST to be valid, the appropriate
CREST message (a ‘CREST Proxy Instruction’)
must be properly authenticated in accordance
with CRESTCo’s specifications and must contain
the information required for such instructions,
as described in the CREST Manual. The
message, regardless of whether it relates to the
appointment of a proxy or to an amendment
to the instruction given to a previously
appointed proxy must, in order to be valid, be
transmitted so as to be received by the issuer’s
agent (ID RA10) by the latest time(s) for receipt
of proxy appointments specified in the notice
of meeting. For this purpose, the time of
receipt will be taken to be the time (as
determined by the timestamp applied to the
message by the CREST Applications Host) from
which the issuer’s agent is able to retrieve the
message by enquiry to CREST in the manner
prescribed by CREST. The Company may treat
as invalid a CREST Proxy Instruction in the
circumstances set out in Regulation 35(5)(a) of
the Uncertificated Securities Regulations 2001.
CREST members and, where applicable, their
CREST sponsors or voting service providers
should note that CRESTCo does not make
available special procedures in CREST for any
particular messages. Normal system timings and
limitations will therefore apply in relation to
the input of CREST Proxy Instructions. It is the
responsibility of the CREST member concerned
to take (or, if the CREST member is a CREST
personal member or sponsored member or has
appointed a voting service provider(s), to
procure that his CREST sponsor or voting

service provider(s) take(s)) such action as shall
be necessary to ensure that a message is
transmitted by means of the CREST system by
any particular time. In this connection, CREST
members and, where applicable, their CREST
sponsors or voting service providers are
referred, in particular, to those sections of the
CREST Manual concerning practical limitations
of the CREST system and timings

4. In the case of joint holdings, only one holder
may sign and the vote of the senior who
tenders a vote shall be accepted to the
exclusion of the votes of the other joint
holders, seniority for this purpose being
determined by the order in which the names
stand in the Register of members in respect of
joint holdings.

5. Pursuant to Regulation 41 of the Uncertificated
Securities Regulations 2001, in order to be able
to attend and vote at the AGM or any
adjourned meeting, (and also for the purposes
of calculating how many votes a person may
cast), a person must have his/her name
entered on the register of members of the
Company by 6.00pm on 16 May 2005 (or
6.00pm on the date two days before any
adjourned meeting). Changes to entries on the
register of members after this time shall be
disregarded in determining the rights of any
person to attend or vote at the meeting.

6. The register of Directors’ interests kept by the
Company under Section 325 of the Companies
Act 1985 will be available for inspection at the
meeting from 10.45am until the conclusion of
the meeting.

7. Copies of the executive directors’ service
contracts and the non-executive directors’
terms of appointment will be available for
inspection at the meeting from 10.45am until
the conclusion of the meeting.

13531 Admiral AR a/w  5/4/05  9:59 am  Page 76

Registered Number: 03849958. Admiral Group plc. Capital Tower, Greyfriars Road, Cardiff CF10 3AZ

www.admiralgroup.co.uk