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Admiral Group
Annual Report 2025

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FY2025 Annual Report · Admiral Group
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Looking after
what matters most
Admiral Group Plc Annual Report and Accounts 2025

Admiral supports more than 
11.8 million customers across four 
countries, offering a diverse range 
of financial products designed 
to meet their changing needs. 
We are committed to being there 
for our customers at the moments 
that matter most. 
Our purpose framework
Strategic Report
2
Bringing the theme to life
6
About us
7
Our business segments
8
Market overview
10
Our business model
15
Chair’s statement
16
Chief Executive Officer’s statement
18
Our strategy
26
Key performance indicators
28
Group Chief Financial Officer’s review
30
2025 Group overview
33
UK Insurance review
44
European Insurance review
48
Admiral Money review
50
Other Group items
51
Group capital structure and financial position 
55
Sustainability overview
74
Streamlined Energy and Carbon Reporting (‘SECR’)
76
Task Force on Climate-related Financial Disclosures 
(‘TCFD’)
87
Section 172 statement
95
Non-financial and sustainability information statement
97
Principal risks and uncertainties 
105
Viability statement
Corporate Governance
108
Chair’s introduction to governance
110
Board of Directors
116
Board leadership and Company purpose
129
Division of responsibilities
134
Nomination and Governance Committee report
147
Audit Committee report
154
Group Risk Committee report
159
Remuneration Committee report 
162
Remuneration at a glance
164
Directors’ Remuneration Policy
174
Annual report on remuneration
191
Directors’ report
Financial Statements
197
Independent Auditor’s Report
206 Consolidated Income Statement
207 Consolidated Statement of Comprehensive Income 
208 Consolidated Statement of Financial Position 
209 Consolidated Cashflow Statement 
210
Consolidated Statement of Changes in Equity
212
Notes to the consolidated financial statements 
311
Appendix 1 to the Group financial statements
315
Appendix 2 to the Group financial statements
317
Parent Company financial statements
320 Notes to the Parent Company financial statements
Additional Information
329 Glossary
Our purpose
In this document 
Read more about our purpose 
on page 55

Financial highlights1
Group profit before tax 2
£957.9m
EPS2 (pence)
247.4p
2025
2025
2024
2024
RoE2
53%
Insurance revenue
£4,979m
2025
2025
2024
2024
Turnover3
£5.90bn
Group Risks3,4 (million)
11.8m
2025
2025
2024
2024
Dividend per share2 (pence)
205p
Solvency ratio1, 2 (post dividend)
193%
2025
2025
2024
2024
Sustainable highlights
Gender split across the Group5
(2024: 51% female, 48% male)
Emissions6 (tonnes CO2 per employee)
0.08 tonnes
2025
2024
Net Promoter Score (‘NPS’)7
Group average across our operations (2024: >45)
>50
1 All figures include continued operations only, with prior-year comparatives restated to exclude discontinued operations relating to the 
sale of Elephant – see page 31 for further details. 
2 For the year ended 31 December 2024, Group profit before tax, EPS, RoE, Dividend per share and Solvency ratio as reported, included a 
gain of £100 million related to the change in Personal Injury discount rate (‘Ogden’) from -0.25% to +0.5%. The estimated impact of Ogden 
in 2025 is circa £30 million.
3 Alternative Performance Measures – refer to the end of the report, page 329 for definition and explanation.
4 Group risks – refer to the end of the report, page 329, for definition and explanation.
5 For 2025, 1% (2024: 1%) includes non-binary and other genders, and colleagues who’d prefer not to say. 
6 Scope 1 and 2 market-based emissions per employee per SECR. 2024 SECR figures restated to reflect 12 months of actual data. 
See page 74 for further explanation.
7 Relational NPS.
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2025 financial and strategic highlights
Admiral Group Plc Annual Report and Accounts 2025
1
£958m
£827m
247.4p
212.8p
53%
56%
£4,979m
£4,553m
£5.90bn
£5.95bn
11.8m
11.0m
205p
192p
193%
203%
51%
Female
48%
Male
0.08
0.07

 
We look after
what matters most
From our customers, our colleagues, and the 
communities we serve, our distinctive culture 
and the dedication of our colleagues underpin 
everything we do. We believe that people who 
like what they do, deliver the best results, 
and it is our collective success as a team that 
continues to drive our business forward.
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Admiral Group Plc Annual Report and Accounts 2025
2

Charging ahead: 
Where repairs meet the road to a greener future
This year, our UK Insurance business, 
Admiral, launched its first co-branded repair 
centre in Manchester in partnership with 
garage network The Vella Group. 
The launch marks the start of a wider rollout, with plans 
to extend the co-branded model to other trusted partners 
across the UK so that we can help even more customers 
back on the road as quickly and safely as possible.
Exclusively serving Admiral customers, the state-of-the-
art motor repair facility is also equipped for electric vehicle 
(‘EV’) repairs, featuring specialist tools, EV bays, charging 
facilities and trained technicians.
This aligns with our wider focus on working with repair 
partners to reduce the environmental impact of motor 
claims, for example, by encouraging the adoption of 
science-based targets to accelerate industry-wide 
decarbonisation. 
The Vella Group is certified as carbon neutral to the 
PAS 2060 standard, with the new repair centre employing 
UV and ambient cure paint systems, which use less 
energy for heating than traditional methods, therefore, 
helping to lower emissions. 
The repair centre enhances Admiral’s ability to deliver 
expert repairs in a timely manner and upholding its 
position as a leading EV insurer. We’re continually 
investing in a repair network that supports our growing 
customer base and helps drive us towards a more 
sustainable future.
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Our customers
Admiral Group Plc Annual Report and Accounts 2025
3
Read more about how we are becoming a more 
sustainable business on page 55

Legendary loyalty: 
25 years of being one of the UK’s Best Workplaces
In 2025, our UK business celebrated 
25 consecutive years of being named one 
of the UK’s Best Workplaces by Great Place 
To Work®.
This remarkable achievement resulted in it being awarded 
the Legendary Status™ in recognition of consistently 
being a great employer for colleagues.
We are proud to have so many colleagues who have 
chosen to grow their career with us. We spoke to our 
UK Head of Customer Support and Insights, Mike King, 
who has been a part of the Group for the last 25 years 
to understand why he believes that Admiral is a great 
place to work.
“Over the last 26 years, I’ve had the privilege of working in 
areas and roles across the Group. I began my journey in 
motor claims, assisting customers with accident reports 
and queries, before working my way up to being a manager 
and then Head of Claims Service. During this time, I led the 
department dedicated to supporting our customers through 
the claims process. After spending 17 years in claims, I had 
the incredible opportunity to move to Canada to support the 
expansion and upskilling of teams that handle complaints 
and support vulnerable customers in the UK. 
When I returned to the UK, I spent another two years 
in claims where I spearheaded the digital acceleration 
of online claims notifications and total loss settlements, 
which allowed us to get customers back on the road 
quicker than ever. 
In my current role, I manage customer complaints and 
drive continuous improvement through detailed root
cause analysis to ensure that we are providing customers 
with a seamless service and good outcomes.”
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Our colleagues
Admiral Group Plc Annual Report and Accounts 2025
4
Admiral is a company that truly values 
its people, providing them with endless 
opportunities to grow and experience 
different areas of the business.”

Partnering with the King’s Trust to increase 
digital skills and employment
Since 2022, Admiral has partnered with 
The King’s Trust to deliver the Digital Skills 
Pathway Cymru, which has supported over 
800 young people in Wales. The partnership 
focuses on supporting disadvantaged young 
people into sustainable employment by 
building their confidence and skills. 
Our commitment has seen us invest over £380,000 
in the last three years, leading to 350 positive outcomes, 
meaning that 350 of these young people have benefitted 
from employment, education or training. This is helping 
those furthest from the labour market build confidence 
and vital digital skills for the future.
Our colleagues have supported The King’s Trust further 
by using their Impact Hours (working hours that can be 
used for volunteering and charity work) to support young 
people through CV reviews, mock interviews and digital 
skills events.
In 2025, our impact was recognised as Admiral was 
awarded The King’s Trust Rising Star Award and Gold 
Patron Partner status, celebrating our dedication to 
empowering young people and driving positive change 
in our communities.
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Our communities
Admiral Group Plc Annual Report and Accounts 2025
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My confidence grew over the five weeks 
and I went from feeling shy and timid 
to feeling much more confident.” 
Ben
Young person who completed a Get Into: 
Digital Skills programme

Admiral Group plc is a well-established financial services 
provider offering Motor, Household, Travel, and Pet Insurance, 
as well as personal lending services. We serve customers 
in four countries: the UK, France, Italy, and Spain.
United Kingdom
Europe
France
Italy 
Spain
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About us
Admiral Group Plc Annual Report and Accounts 2025
6
People employed globally:
>15,000
Customers worldwide:
11.8 million
Turnover worldwide:
£5,896 million

UK Motor Insurance
Admiral is one of the leading 
motor insurers in the UK.
Brands
Customers:
5.8 million
(2024: 5.7 million)
Turnover1:
£4.2 billion
(2024: £4.5 billion)
UK Home, Pet and 
Travel Insurance
Admiral’s business continues 
to grow in these product lines.
Brands
Customers:
3.8 million
(2024: 3.1 million)
Turnover1:
£756 million
(2024: £613 million)
European Insurance
Admiral has Motor Insurance businesses 
in Italy, France, and Spain, a Household 
Insurance business in France, and a Pet 
Insurance business in Italy.
Brands
Customers:
1.9 million
(2024: 2.0 million)
Turnover1:
£674 million
(2024: £640 million)
Admiral Money
Admiral offers unsecured personal loans, 
car finance products, and secured 
homeowner loans.
Brand
Customers:
200,000
(2024: 155,000)
Gross balances:
£1.46 billion
(2024: £1.17 billion)
1 Alternative Performance Measures – please refer to the end of the report for definition and explanation.
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Our business segments
Admiral Group Plc Annual Report and Accounts 2025
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General Insurance markets in the countries in which we operate continue to evolve through 
consolidation, technological advancement, the continued growth of direct distribution 
(particularly in the UK), and evolving mobility trends. Admiral remains well positioned 
to benefit from these shifts by leveraging our strengths across customer centricity, 
underwriting excellence, agility, and innovation.
Generative and agentic
artificial intelligence
UK direct insurance market 
Generative and agentic artificial intelligence (‘AI’) is 
fundamentally reshaping consumer behaviours across 
industries, with potential implications for how individuals 
engage with insurance, as well as likely impacts on 
efficiency. While predictions vary, future scenarios may 
include ‘hyper-shopping’ and shifts in traditional loyalty 
dynamics and distribution.
In addition, customer expectations for seamless digital 
experiences are rising, especially among younger 
generations. Admiral continues to invest in product 
innovation and process optimisation, leveraging modern 
technology stacks, cloud-based infrastructure, and agile 
delivery models to drive increased responsiveness 
to market and regulatory developments, efficiency, 
competitiveness, and better customer outcomes.
Over the past ten years, the UK direct insurance market 
has demonstrated consistent growth, with medium-term 
forecasts indicating further expansion. Within this 
landscape, price comparison websites are capturing an 
increasing share of new business, reinforcing Admiral’s 
competitive edge given our longstanding strength in 
this channel.
Although the distribution landscape may be impacted 
by AI in the future, we expect price comparison 
websites to continue to play a dominant role in the UK 
insurance market in the medium term, in light of 
governance, regulations, and the complexity of pricing 
and claims dynamics. 
Motor and mobility trends continue to evolve
Electric vehicles account for a growing proportion of 
new registrations, with the shift expected to accelerate 
as the required infrastructure expands. Admiral continues 
to lead in the UK EV insurance market with an estimated 
20% market share and good claims performance. 
Autonomous vehicles are expected to gain traction in 
commercial applications such as RoboTaxis and logistics 
in the short to medium term, with broader personal 
adoption in the UK and Europe likely to require a longer 
time horizon and material progress across regulations, 
technology, and consumer mindset. 
Admiral continues to follow these trends closely, 
while strengthening the skills that will likely be required 
to win. This includes partnering with car manufacturers, 
industry disruptors, underwriting the UK’s largest 
RoboTaxi trials with Wayve, while also focusing 
on connected car technology, telematics capabilities, 
and continuously enhancing risk selection. 
This approach not only positions Admiral at the forefront 
of insuring next-generation mobility but also enables 
the Company to embed insurance directly into the 
customer journey, whether through commercial fleets, 
Mobility-as-a-Service platforms, or emerging ownership 
models like leasing and subscription. By leveraging 
data-driven insights and digital innovation, Admiral aims 
to deepen customer relationships, personalise insurance 
offerings, and play a pivotal role in the evolving 
mobility ecosystem.  
Finally, in an ever-changing landscape, the need for 
strong governance, responsible business practices, 
ethical and transparent data use, and robust risk 
management will remain paramount. Admiral’s proven 
track record in navigating industry and regulatory 
changes reinforces our reputation as a trusted 
and forward-thinking market leader.
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Market overview
Admiral Group Plc Annual Report and Accounts 2025
8

Weathering the storm:
building flood resilience for a more secure future
As a home insurer, we see the impact that 
extreme weather is having on our customers’ 
properties and lives. We believe that we 
have an important role to play in building 
flood resilience by working with government 
and industry to help people better 
understand their flood risk.
We are proud to sponsor flood support guidance 
specialists BeFloodReady's and Flood Re’s Floodmobile, 
which aims to help people better understand and manage 
their flood risk. The Floodmobile shows people how 
property flood resilience equipment can help properties 
withstand flooding, and travels around the UK to raise 
awareness and give people the opportunity to seek 
advice from experts. 
In October, our Director of Home, Travel and Pet 
Insurance, Scott Cargill, attended a roundtable with the 
Minister for Water and Flooding, Emma Hardy, and other 
senior insurance leaders to discuss how insurers can 
work with other sectors and government to prevent 
severe flooding. 
As well as this, senior members of our household team, 
including Household Director Noel Summerfield, visited 
customers impacted by Storm Claudia in Monmouthshire 
in December to inspect damage and assess progress on 
their claims. 
Our purpose is to help more people to look after their 
future, and so we’re committed to raising awareness 
about flood prevention so that our customers’ homes 
are better protected against extreme weather events 
today and in the future. 
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Admiral Group Plc Annual Report and Accounts 2025
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Everything starts with our purpose: 
Help more people to look after their future. 
Always striving for better, together. 
In 2025, we remained focused on looking after what matters most – our customers, our people, 
our communities, and our planet. This purpose underpins our strategy, culture, and operations, 
guiding how we serve our customers, empower our people, and create long-term value for 
all stakeholders.
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Our business model
Admiral Group Plc Annual Report and Accounts 2025
10
Read more on page 12
Read more on page 13

What we do:
We protect what matters most. From car and home, to travel and pet 
insurance, plus personal lending solutions – we help customers feel 
at ease every day. 
We generate income through multiple channels: investing premiums, offering ancillary 
add-ons, charging fees across the lifetime of a policy, and providing unsecured personal loans 
via Admiral Money. We also invest in new ventures through Admiral Pioneer, which explores 
innovative products and future revenue streams.
Our customers
We offer a wide range of insurance and lending 
products tailored to meet specific customer needs. 
Our core business centres on car, van, home, travel, 
and pet insurance, primarily sold through price comparison 
websites, with a smaller share purchased directly 
or via brokers and agents. Additional income is 
generated through ancillary products, lending services, 
and policy-related fees. 
Managing risk
Customers pay a fixed premium to insure against defined 
risks. We pool these risks efficiently and share a portion 
with external reinsurers and co-insurers. This structure 
provides protection against large losses and enables us 
to earn profit commission when the portfolio performs well. 
Reinsurance is a cornerstone of our capital strategy and 
a key driver of long-term success.
Managing investments
We invest collected premiums prudently to generate stable 
returns. Our strategy prioritises capital preservation and 
low volatility relative to liabilities. The portfolio maintains 
high credit quality and liquidity, ensuring we can meet 
obligations and support customers when needed.
Managing claims
We work closely with customers throughout the claims 
journey, collaborating with partners and suppliers 
to deliver fair, timely outcomes. We continue to invest 
in our digital capabilities, for example we have launched 
a WhatsApp initiative for our motor customers in the UK 
to ensure our customers are well-informed of any updates. 
This approach reinforces value, trust and ease, 
and supports our reputation for excellent service.
Our people
People are central to our success. We foster a supportive 
and inclusive culture that encourages growth and 
development. Our values include openness, equality, and 
doing the right thing, which are reflected in how our teams 
serve customers and collaborate across the business.
Our shareholders
Profitability stems from the gap between revenue and 
costs. Most profits are returned to shareholders as 
dividends, while a portion is reinvested to strengthen 
capabilities and pursue new growth opportunities. 
This balance supports sustainable value creation.
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Our business model continued
Admiral Group Plc Annual Report and Accounts 2025
11

Our drivers of success
These enable us to fulfil our purpose, maximise the value we deliver to stakeholders, 
and distinguish ourselves as the preferred insurance provider. 
Excellent customer service
We are committed to creating high-quality, sustainable 
insurance products that are easy to understand and are 
accessible to all. Through clear and simple communication, 
our customer-facing colleagues ensure customers receive 
all relevant information, including any limitations, so they 
can make informed choices. 
We continuously review our practices against internal policies 
and regulatory standards to ensure our sales and claims 
processes remain responsible and transparent. Customer 
satisfaction is regularly measured using key benchmarks 
such as the Net Promoter Score® (‘NPS’), helping us track 
performance and drive ongoing improvements. 
Unique Company culture
Admiral’s culture is built on four core pillars: communication, 
equality, reward and recognition and fun, which underpins 
our reputation as a Great Place to Work®.
We champion open communication across all levels of 
the organisation, with leadership embracing an open-door 
approach and initiatives like ‘Ask Milena’ offering colleagues 
direct access to our Group CEO. Our inclusive culture 
empowers individuals to thrive and be themselves, 
supported by employee-led diversity and inclusion groups 
that actively shape our workplace policies. 
From the beginning, we’ve believed that, ‘if people like 
what they do, they do it better.’ Our ‘Ministry of Fun’ brings 
colleagues together through events that foster connection. 
Our share ownership scheme is a cornerstone of how we 
recognise and reward contribution. When colleagues own 
a stake in Admiral, they share in its success. 
Operational excellence
We take pride in offering inclusive, good-value financial 
products that meet customer needs and encourage greener 
behaviours. Our decision making is guided by robust risk 
selection and data analytics, underpinned by decades 
of claims experience and underwriting expertise. 
Efficient claims management is supported by a culture 
of continuous improvement and proactive engagement. 
We remain focused on building sustainable, profitable 
businesses through financial discipline. A cost-conscious 
mindset is embedded across the organisation, contributing 
to our competitive expense ratio.  
 
Efficient capital employment
Our capital strategy is strengthened by longstanding 
partnerships with reinsurers and co-insurers, built on a track 
record of strong underwriting and effective risk management. 
By sharing risk, we reduce capital requirements with 
maintaining robust protection against losses, thus supporting 
our commitment to delivering strong shareholder returns. 
 
Consistent, profitable growth 
Our prudent reserving philosophy plays a key role in our 
long-term successes. Reserves are released gradually 
as claims and defaults evolve across our businesses.
We embrace a culture of innovation and organic growth, 
using a test-and-learn approach to explore opportunities, 
validate assumptions and apply insights. Our focus on 
lasting value creation is driven by a commitment to 
delivering positive outcomes from stakeholders. As their 
needs change, we adapt to remain a responsible, profitable, 
and sustainable business. 
2025 highlights
Top 3 
Trustpilot 
(or equivalent) 
for UK and Europe1
2nd  
in Great Place 
To Work® Super 
Large company2 
(2024: 6th)
>50 
Group average NPS3 
(2024: >45)
96% 
of colleagues feel they 
are treated fairly regardless 
of race or sexual 
orientation⁴ (2024: 97%)  
273% 
Total shareholder return
over the last ten years5, 7  
(2024: 285%)
193% 
Solvency ratio6, 7 
(2024: 203%)
1 Trustpilot for UK, ConTe, Seguros and Admiral Money, relative 
to comparable competitors and Opinion Assurance for L’olivier.
2 Great Place to Work® award.
3 Relational NPS. 
4 Great Place To Work® Survey result.
5 Total shareholder return is defined as the percentage change 
over the period, assuming reinvestment of income.
6 For the year ended 31 December 2024, Solvency ratio included 
a gain of £100 million related to the change in Personal Injury 
discount rate (‘Ogden’) from -0.25% to +0.5%. The impact of 
Ogden in 2025 is circa £30 million.
7  Alternative Performance Measures – refer to the end of the 
report for definition and explanation.
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Creating value for our stakeholders
Our customers
Our people
Our customers’ needs guide the development of our 
products and services. We are committed to delivering 
sustainable, high-value financial solutions that empower 
more people to take care of their future.
Our unique culture promotes transparency, supports 
happier and more productive employees, and ultimately 
drives better outcomes for all stakeholders.
Value created in 2025
• We introduced our new Customer Promise, built on the 
principles of value, trust, and ease. Its purpose is to shift 
our focus from delivering customer service excellence 
to becoming a truly customer-centric organisation
• During storm and flood events in the UK, we managed 
approximately 7,500 claims. Even at the height of these 
surge periods, we maintained an average weekly call 
answer rate of 98%, reflecting our strong commitment 
to being there when our customers need us most.
Value created in 2025
• Admiral was proud to be recognised as the 2nd best 
workplace in the Super Large category by Great Place 
to Work® and honoured with the Legendary Status 
award for being part of the programme for 25 
consecutive years in the UK¹
• We launched our new Reward Framework to bring 
greater structure, consistency, and transparency to 
pay and recognition. The rollout introduced job families, 
job levels, and salary ranges.
Business: 
shareholders
Society:
environment and communities
Market engagement is key to helping investors understand 
our investment case, strategy, and performance, and is an 
opportunity for us to listen to their views. 
Acting responsibly and reducing our environmental 
impact are central to us. A shared culture of giving 
and accountability across the Group drives positive, lasting 
change for our people and communities.
Value created in 2025
• We met with more than 300 shareholders, 
investors and analysts across more than 65 events 
including roadshows, conferences, sales forces 
and regular meetings  
• Group Chair met with Top Twenty shareholders as part 
of a corporate governance roadshow
• We welcomed investors at our Cardiff head office, 
giving them the opportunity to meet leaders from across 
the business and experience our unique culture.
Value created in 2025
• We contributed over 45,000 volunteering hours 
in local communities²
• We donated over £6 million to our communities 
• We invested £1.7 million into employability programmes 
and supported over 3,000 people into jobs outside 
of our organisation.
1 Great Place To Work® award result.
2 Volunteering hours completed by UK colleagues.
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Investing in talent to help more people back onto the road
We work hard to get customers back on the 
road as quickly and safely as possible after 
an incident, and there are a wide range of 
roles which ensure that we deliver a seamless 
customer experience. 
We recently launched a motor engineering apprenticeship 
programme, and two of our apprentices, Lauren and 
Ellesha, and Network Support Operations Manager Craig, 
share how their work benefits customers and the 
importance of increasing opportunities for women 
in engineering.
Craig, tell us why you introduced 
this apprenticeship?
We introduced this engineering apprenticeship because 
we saw a strategic opportunity to enhance our workforce, 
increase diversity and address skill gaps within the industry. 
By investing our time in apprentices, we can develop 
a pipeline of skilled talent tailored to our business needs 
and continue to foster the culture of learning and 
development that exists across the Group. 
What inspired you to pursue a career 
as an engineer?
Ellesha: Having worked in a body shop and achieved 
a qualification in car mechanics, this role felt like the perfect 
opportunity to bring together my love of cars and passion 
for helping people.
Lauren: It’s been my dream to become an engineer because 
of my love for cars and having grown up with my dad who 
works in vehicle body repair. I’m really proud to be following 
in his footsteps and being able to do this alongside other 
women has made the process even more enjoyable.
How does your work support Admiral?
Ellesha: The claims process is the moment of truth for 
customers. We’ve been learning how to review a repair 
estimate, for example, by using the Thatcham research 
methods and Code of Practice. This skill is key to ensuring 
that the cost estimates given by our repair network are 
accurate, identifying the safest option for our customers.
Lauren: Learning automotive vehicle body processes, 
such as welding and fabricating, are essential skills that 
Admiral needs to be able to quickly support customers 
whose vehicles have been involved in an incident. 
Training new engineers from within the business also 
shows Admiral’s commitment to internal talent development 
and the progression routes that are available here.
What do you love about working at Admiral?
Ellesha: What I love most about Admiral is the supportive 
culture and the people. It’s clear that they value their 
people, and I truly believe that ‘people who like what they 
do, do it better’. The company genuinely values diversity, 
inclusion and fun, creating an environment where everyone 
feels welcomed and respected.
Lauren: I’ve been at Admiral for 13 years and truly believe 
it’s a company that values their colleagues and is a place 
where people can have fun, work hard, and be rewarded 
for their achievements. I’ve always wanted to get to where 
I am now and it goes to show that with dedication and 
effort, you can do that at Admiral!
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14

Putting people first 
– because that’s 
what matters most
2025 has been another excellent year for the 
Group. Despite falling prices in the UK motor 
insurance market, ongoing political and 
regulatory scrutiny of the sector and uncertain 
macroeconomics, the Group has continued 
to perform strongly by staying focused on its 
key objectives. 
As a leading financial services provider, Admiral’s purpose is 
simple: to help more people look after their financial futures 
by supporting them as quickly and safely as possible when 
misfortune strikes. Our colleagues strive every day to bring 
this promise to life when our customers most need us. 
The markets and countries in which the Group operates 
continue to shift – through consolidation, rapid advances 
in technology, new mobility trends and changing consumer 
behaviour. However, Admiral’s customer focus, combined 
with its underwriting and operational expertise, proven 
agility and willingness to invest and innovate using data 
and technology, mean we are well-placed to anticipate and 
respond to these changes. That willingness to adapt can be 
seen in our investment in technology and predictive AI, our 
growing electric vehicle book, our progress in connected-
car and telematics technology, and our long-standing 
partnership with Wayve.
To continue to stay ahead, the Group is also actively 
managing its portfolio of businesses and focussing on 
markets where it can win. The Group has now completed 
the acquisition of More Than and the sale of its US 
business. We wish the Elephant team well as they embark 
on their new chapter under the ownership of JC Flowers. 
The Group now serves nearly 12 million customers in four 
countries with multiple products. Our ongoing focus will be 
on countries, customer segments and products where we 
believe we have the right to win.
In early 2026 we announced our agreement to acquire 
Flock, a fast-growing digital fleet insurance provider with 
an innovative telemetry-based proposition. The transaction, 
which is subject to regulatory approval, builds on the 
Group’s existing expertise in telemetry in the personal lines 
market, allowing the business to support a broader set 
of customers as mobility trends change.
As a group, we are committed to positively impacting the 
environment and our communities. As a provider of home 
insurance, our colleagues see the devastating impact 
of flooding and support those who have been impacted. 
Through the Group’s new partnership with the National 
Trust we hope to make a real difference to people through 
natural flood management initiatives.
Admiral’s unique culture continues to be one of its greatest 
strengths. This year, we were once again recognised as 
one of the best workplaces in the world, with the UK 
business celebrating its 25th consecutive year on the list –
achieving “legendary" status. This recognition reflects the 
commitment our colleagues show to each other every day.
At the start of 2026, it was announced that Geraint Jones 
will retire from his role as Group CFO this summer. I would 
like to extend my sincere gratitude to Geraint as he has 
helped to guide the company through a period of consistent 
and sustained growth. We are pleased that he will remain 
with the Group in a part time capacity and the Board are 
looking forward to working even more closely with his 
successor, Rachel Lewis.
In 2025, Paola Bonomo and Carlos Selonke joined the 
Group Board. Both have extensive experience in digital 
transformation, gained whilst working for well-known 
consumer-facing brands. I am confident in the quality 
and mix of skills of the Board and our ability to leverage 
this deep knowledge and insight to support the business 
to deliver its commercial and strategic objectives.  
The Group’s strong 2025 performance was the result of 
a true team effort. The dedication and agility of Admiral 
colleagues, coupled with the investment the Group has 
made, and continues to make, into its technology and core 
competencies mean that it is well-positioned to continue 
to deliver long-term sustainable growth.
Mike Rogers
Group Chair
4 March 2026
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Admiral Group Plc Annual Report and Accounts 2025
15

Delivering results 
that matter through 
focus and discipline
“We deliver strong results, 
drive growth, good 
customer outcomes and 
invest in our capabilities 
and people so we are 
well-positioned to succeed 
in a fast-evolving world.”
Milena Mondini de Focatiis
 Group Chief Executive Officer
2025 was another remarkable year for Admiral. 
We achieved record profits of £958 million 
up 16 percent, underpinned by strong 
performances across the Group, while 
growing our customer base by 7 percent 
and continuing to provide great service.
We also made important progress beyond financial results, 
advancing our strategy, strengthening our platform for 
growth, and investing in capabilities that position Admiral 
well for the future.
The UK motor market has remained softer for longer than 
expected, but our strong focus and execution drove 
excellent results in our core business. Our UK other personal 
lines businesses and Admiral Money contributed £88 million 
in profit. Europe also performed well, with strong growth and 
profitability in France and a rapid recovery in Italy. 
We further increased our returns to shareholders, with 
a 7 percent increase in dividend per share, and maintained 
a strong capital position, with a solvency ratio at 193%.
2025 marked an acceleration in our strategic progress. 
We completed the integration of More Than, which is 
now contributing positively to our results, and finalised the 
sale of Elephant. Though it is always hard to say goodbye 
to colleagues, we believe this outcome benefits both 
businesses, letting us focus on exciting opportunities 
in the UK and Europe. 
Our performance
Group profit before tax1
£958 million
2025
2024
Group customer numbers1
11.8 million
2025
2024
1  Continuing operations only, excludes discontinued operations 
as a result of the sale of Elephant see page 31 for further details.
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Admiral Group Plc Annual Report and Accounts 2025
16
£958m
£827m
11.8m
11.0m

In early 2026, we announced plans to acquire Flock, a fast-
growing digital fleet insurance provider we have invested 
in and partnered with since 2024. Flock’s telemetry-based 
insurance uses data to improve safety and performance. 
Combining their sector expertise and technology with our 
data, claims management, and pricing strengths, we aim 
to grow in a large market ripe for disruption, and support 
our “safer driving” ambitions.
Another key milestone was the forward-flow arrangement 
in Admiral Money, which allows us to continue to grow, 
but in a capital-efficient way similar to our insurance model.
We accelerated our investment in artificial intelligence and 
established a GenAI Centre of Excellence that is scaling 
priority use cases and equipping our people with the right 
tools. Early insights suggest significant potential for 
efficiency and productivity gains. Across the Group, we are 
now managing over 150 GenAI initiatives across different 
businesses and functions, including real-time support for 
more than 4,000 colleagues and the first implementations 
of agentic technology.
Over the last five years, since the Group strategy was 
announced in 2020, turnover has grown by 87 percent, 
profit by 56 percent, and our customers by 58 percent. 
Since the start of 2020, we have also returned £3.2 billion 
of capital to shareholders.
Admiral is now more resilient and diversified, with over 
half our customers from lines or geographies other than 
UK Motor, contributing nearly £100 million to profits in 2025. 
Our UK Motor business continues to grow, maintaining 
a more than 20-point combined ratio advantage over 
the market.
Since 2020, we have significantly expanded our 
addressable markets, moving into broker channels in 
Europe and launching pet insurance and commercial 
insurance in the UK. The markets we operate in have a 
combined size of around £130 billion, so there is plenty 
of room to grow.
We continue to enhance our motor offering and invest 
early in emerging trends, establishing a leading position 
in electric vehicle insurance and partnering with Octopus 
to insure salary‑sacrifice EV schemes. Our telematics 
product keeps growing, and we are testing insurance for 
autonomous vehicles – expected to be about 4% of the car 
parc by 2035 – through our partnership with Wayve. Our 
strengths in data and telematics mean we are well-placed 
to respond to evolving mobility trends.
We invested early and effectively in machine learning and 
predictive AI, strengthening our leadership in underwriting 
with over 120 models live, one of the drivers of our twelve 
points advantage in loss ratio versus the market. We have 
fully embedded scaled agile and renewed our tech stack, 
with over 90 percent of core systems on the cloud.
We are now faster, and more agile, and have kept our cost 
effectiveness and unique culture. A massive thank you goes 
out to the 15,000 brilliant colleagues right across Admiral – 
the real driving force behind all these achievements, with 
their unwavering dedication to our customers, the business 
and each other.
As we have now achieved the key objectives of the Group 
strategy announced in 2020, we are taking the opportunity 
to refresh it. More details are on page 18, but the approach 
is to compound our existing strengths in data, technology, 
diversified products, and operational expertise to drive 
greater efficiency, economies of scale, and stronger 
customer retention across single and multi-product policies. 
We plan to keep growing UK Motor with discipline and drive 
margin improvement in other lines to deliver even stronger 
shareholder returns, while amplifying the Admiral DNA 
through evolving our culture, continuing to develop our 
people and acting to positively impact our communities.
At the start of the year, we announced that Geraint Jones 
will retire as Group CFO in the summer. Over many years, 
Geraint has played a key role in shaping Admiral – not just 
through his financial leadership, but through the values, 
integrity and great role modelling he brings to everything 
he does. He truly embodies Admiral culture and has been 
a highly valued colleague, trusted adviser and friend to so 
many of us. I am pleased that he will continue to support 
the Group in a part-time capacity, and that we have once 
again been able to promote from within for his replacement.
Rachel Lewis, currently CFO for UK Insurance, will become 
Group CFO on 1 July 2026. I look forward to working with 
Rachel, whose commercial finance skills and deep business 
knowledge make her a great CFO for our organisation.
We also announced Emma Powell’s promotion to CEO for 
Admiral Money following Scott Cargill’s move to the new 
Household, Travel and Pet Director role in UK Insurance. 
Our strong record in internal talent development and 
upskilling is why people choose Admiral and one of the 
many reasons why we are recognised as a Great Place 
to Work in all our markets. 
Our origins as a disruptor have shaped our agile, efficient 
culture, allowing us to respond quickly to latest trends. 
Combined with our customer focus, diversification 
opportunities, and investment in people and technology, 
I am confident Admiral is well-positioned for success 
in 2026 and beyond.
Milena Mondini de Focatiis
Group Chief Executive Officer
4 March 2026
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Admiral Group Plc Annual Report and Accounts 2025
17
Bo

Over thirty years ago, Admiral launched as a challenger 
brand, disrupting the UK motor insurance market through 
direct distribution, cost efficiency, proactive claims 
management and superior use of data. We have had a great 
deal of success with this approach, growing our market 
share in UK Motor to around 20% with a combined 
operating ratio advantage of more than twenty percentage 
points and expanding into new products and geographies.
Over the past five years, we have further strengthened our 
competitive advantages by investing in predictive AI, our 
data platforms and technology. Our customer base is now 
far more diverse, with more than 50% of risks now coming 
from our other business lines and geographies, and we 
have evolved our motor proposition to reflect new mobility 
and vehicle technology trends. Throughout this period, we 
have consistently outperformed the market, continued to 
grow, and delivered good outcomes for customers and 
strong financial results.
We are now well-positioned to capitalise on our 
investments in technology. We operate in large, growing, 
and attractive markets with a combined size of around £130 
billion and plenty of headroom to grow. Our new strategy is 
not a change of direction – it’s an acceleration of value 
creation using the strong platforms we have built, with 
benefits compounding through greater scale, synergies 
and multi-product benefits.
Our strategy is built on three pillars:
1. Scaling selectively and profitably
2.Future-proofing our competitive advantage
3.Amplifying the Admiral DNA
1.Scaling selectively and profitably 
Our ambition is to continue to scale all our business and 
increase margins in our newer lines. That will make us 
stronger, more resilient, and better prepared for long-term 
changes in the market.  
a) UK Motor
As we always have, we will continue to grow our UK Motor 
business with discipline and at the right time, investing 
to drive further improvements in loss ratio and efficiency 
and maintain our market-leading margins.
b) Other Personal lines: UK household, travel, 
pet, UK lending, European Insurance
We will grow these businesses faster than UK Motor and 
drive higher margins, benefiting from economies of scale, 
higher retention from customers who hold multiple 
products, and by transferring competitive advantages 
from our core business.
c) Commercial Motor and SMEs insurance
We aim to scale our UK Commercial business by extending 
our distribution in SME and integrating Flock to support 
growth in Commercial Motor. 
2. Future proofing our competitive advantage
This pillar underpins our growth ambitions. We will leverage 
our strengths in data, customer focus, and agility to increase 
customer lifetime value, giving us greater flexibility to reinvest 
in growth, enhance capabilities, or sustain higher margins.
We will keep improving our mobile‑first, end‑to‑end digital 
customer experience, increase multi‑product adoption, 
and improve retention.
We are extending our leadership in predictive AI beyond 
pricing and underwriting into customer management 
and across all lines of business. By leveraging GenAI and 
combining it with automation, digitalisation and our continued 
cost management, we expect material efficiency gains.
3. Amplifying our DNA
This is about investing in our people, culture and 
communities: it is what makes Admiral special – our focus 
on having a greater positive impact in the long-term for all 
our stakeholders.
As the market evolves, we are ensuring that we help our 
people evolve too, through reskilling, and supporting internal 
talent, diversity, development, and mobility across the Group.
We are also focussed on ensuring we retain our culture 
of curiosity and innovation so we can continue to anticipate 
and meet our growing and evolving customer base’s needs 
with special attention on safety and greener choices, such 
as electric vehicles and advanced car safety features.
Finally, we remained committed to supporting the 
communities in which we operate and mitigating any harm 
to the environment.
We are excited to begin this new strategy cycle with strong 
momentum and clear priorities. I am confident that 
successful execution will increase the value we deliver 
to both shareholders and customers.
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Admiral Group Plc Annual Report and Accounts 2025
18

Championing Responsible AI deployment 
for scalable success
Across the Group, we are committed to 
working with a range of stakeholders to ensure 
that artificial intelligence (‘AI’) is implemented 
responsibly. In October, our Head of Group 
Responsible AI and Data, David Crelley, 
took part in a panel decision at Momentum 
AI London. Momentum AI is a two-day event 
designed to equip business executives with 
cutting-edge strategies to build scalable 
generative and agentic AI systems. 
At the panel session ‘Governance That Scales Without 
Scaling’, the focus was on designing governance that 
supports scalable AI deployments while ensuring 
compliance, ethics, and adaptability. David explained the 
importance of working with regulators, such as the Financial 
Conduct Authority and Prudential Regulation Authority, 
as well as the Association of British Insurers, to develop 
safe and practical governance standards for the financial 
services industry.
David shared his experience of integrating AI governance 
into existing model development processes to improve 
business outcomes and why he believes that human 
expertise remains vital. He also spoke about the role 
that our Data and AI Academy plays in helping colleagues 
across the Group to understand responsible AI and the 
importance of collaboration across all functions to ensure 
colleagues are empowered to deliver even better outcomes 
for customers.
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19

Accelerating towards 
Admiral 2.0 
Overview
Our ambition is to advance our core businesses towards 
Admiral 2.0, maintaining traditional strengths, while 
becoming more agile, digital, and technology focused. 
Admiral 2.0 prioritises our customers and uses data and 
advanced analytics to enhance efficiency and improve 
the overall experience.
Core competencies
• Digital first 
• Scaled agile
• Customer-centric innovation 
• Data, advanced analytics and enhanced risk selection.
Progress in 2025:
Digital first
• Veybot served as Veygo’s main digital entry point in 
2025, handling most customer interactions and resolving 
around five in six journeys without agent involvement. 
When escalation is needed, cases are handed over with 
fuller context, leading to more consistent handling and 
fewer repeat contacts. Veybot has improved service 
speed and quality for customers
• The UK Insurance business has made progress with their 
cloud platforms, with more than 90% of core systems 
now cloud-based enabling faster, and improved data 
quality. Data requests are now allocated and completed 
more efficiently, with many fulfilled on the same day
• Admiral Seguros has introduced a fully automated, 
AI-driven ‘touchless’ claims process for minor vehicle 
damage. Through collaboration with Tractable, the 
company has enhanced claims handling, resulting in 
quicker settlements, improved customer satisfaction, 
and greater operational efficiency.
Scaled agile 
• Admiral Seguros has embedded engineers into Agile 
Release Trains to reduce silos, and accelerate delivery 
by continuous collaboration, and limiting external 
dependencies.
Customer-centric innovation
• We enhanced the Admiral Mobile App, with a modernised, 
analytics-enabled homepage aligned to our updated 
brand, improving clarity, navigation and performance, 
while laying the foundations for future personalised 
experiences. We also launched our first customer 
engagement feature, MOT Reminders, enabling 
customers to set push‑notifications ahead of their MOT  
and strengthening proactive, value‑adding interactions
• We introduced WhatsApp in the UK as a new 
communication channel for motor claims customers, 
giving greater choice by allowing customers to receive 
updates and share evidence without needing to call. 
Since launch, follow‑up calls have reduced, suggesting 
that WhatsApp helps keep customers better informed, 
and improves customer experience 
• Admiral Money has expanded its use of GenAI, 
which enhances our ability to review customer calls, 
increasing automation and improving operational 
efficiency. This broader oversight helps maintain 
consistent service standards and identifies opportunities 
sooner, ultimately supporting better outcomes for 
our customers.
Data, advanced analytics and enhanced 
risk selection
• There is widespread use of predictive AI, and machine 
learning models embedded, driving improved 
performance, faster speed-to-market, with deployment 
across the Group
• We have strengthened our UK car pricing capabilities 
by refreshing our key machine learning models for both 
risk and retail pricing, helping us to predict claims costs 
and market prices more accurately. Together, these 
enhancements build on our established machine learning- 
driven pricing approach, improving both accuracy, 
and competitiveness 
• We are scaling GenAI, with acceleration planned over the 
next year under strict governance. In the UK, over a third 
of agents are using call summarisation, reducing average 
handling time and allowing them to focus on higher-value 
tasks, and customer service
• L’olivier and ConTe completed major upgrades to their 
core insurance system, which was delivered over the 
year. These developments will generate significant 
long‑term benefits, including faster quotation times, 
greater efficiency, enhanced document validation, and 
greater capability to develop new products and features 
• This year, we successfully implemented a new rating 
engine for L’olivier Motor products. This upgrade 
enhances pricing agility, autonomy, and speed, 
supporting our goal of delivering market-leading risk 
selection and maximise business value. The new engine 
is scheduled to go live for Household in 2026.
Relevant principal risks
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Admiral Group Plc Annual Report and Accounts 2025
20

Harnessing AI to increase motor claims 
efficiency and identify fraud
We responsibly use AI within areas of the 
business where it helps make our colleagues’ 
and customers’ lives easier. 
This year, we have implemented the use of AI in our UK 
motor and household claims departments to summarise 
customer calls for over 440 customer-facing colleagues. 
The roll-out of AI to summarise calls has accelerated the 
process, allowing colleagues to take more calls and help 
more customers to get back onto the road quickly and 
safely. It has also resulted in better-quality notes, making 
it easier for any colleague to quickly understand 
a customer’s situation and how best to support them 
during the claims process. 
Within our Spanish business, Admiral Seguros, we are using 
AI in a similar way to summarise reports during motor 
claims. This implementation has accelerated certain 
processes by as much as 80%. All AI applications across 
the Group are subject to stringent oversight to ensure that 
our approach remains responsible and customer focused. 
Through these measures, we are able to safely improve 
both customer outcomes and operational efficiency. 
We continue to review our processes to understand 
where AI can help us to enhance the support that 
we offer our customers.
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Admiral Group Plc Annual Report and Accounts 2025
21

Diversification 
Overview
Diversification is key to our strategy of building a 
sustainable and resilient business. We leverage our 
established capabilities to build future successful 
propositions and support the transition to a low-carbon 
economy. We invest selectively in new opportunities that 
strengthen our current offerings. Over the past decade, 
we have launched numerous products including Household, 
Travel and Pet insurance, and a personal lending business. 
Our diversified model allows us to meet our customers’ 
varied and evolving needs with our suite of products.
Core competencies
• Scale up promising products 
• Strengthen customer propositions 
• Leverage core strengths.
Progress in 2025:
Scale up promising products
• We achieved robust growth across the UK in Household, 
Pet, Travel and Lending, with turnover increasing by 25% 
and the number of customers rising by 21% overall to 
3.95 million
• UK Household reported its highest ever customer base, 
now exceeding 2 million customers, with profits 
increasing by 60% when compared to 2024
• Both Travel and Pet Insurance delivered strong results, 
with Pet reaching break-even, and customer numbers 
rising 75% compared to 2024. Travel also performed well, 
generating £7.7 million in profits, increasing customer 
numbers by 29% compared to 2024 
• Admiral Money delivered record profits of £25.8 million 
in 2025, with customer numbers increasing by 29% from 
the previous year. Part of this performance reflects the 
impact of our forward-flow deal, following the successful 
back book sale of £146.4 million of loan sales in H1, 
which generated income of £5.9 million. Since then, 
we’ve continued to forward-flow £279.5 million of loans, 
creating £11.2 million in income, further diversifying our 
funding sources and routes to profitable growth  
• L’olivier delivered record growth, with Motor reaching 
over 500,000 policies (15% YoY) and Household 
surpassing 100,000 policies (+25% YoY), while overall 
profits increased by 58%, compared to 2024
• Our Spanish brokers have seen double-digit new 
business growth (albeit from a low base), with good 
loss ratio. Italy is also performing well, showing growth 
and an improvement in loss ratio performance.
Strengthen customer propositions
• The RSA More Than renewal rights acquisition book 
completed for £83 million, which delivered strong strategic 
and cultural alignment, smooth execution, and accelerated 
growth, adding over £100 million gross written premium, 
renewing 380,000 risks and onboarding 300 colleagues. 
In year one, customer conversion rates were on target, 
whilst retention and loss ratios outperformed expectations. 
The deal has expanded capabilities in pricing, claims, and 
brand, which further strengthens our propositions and 
deepens our expertise
• Admiral Travel Insurance was awarded Silver in the British 
Travel Awards for ‘Best Company for Travel Insurance’, 
which was voted for by our customers
• We launched an enhanced UK Van insurance product 
that provides a similar-sized replacement van as standard 
at the point of claim, helping customers stay on the road 
and keep working 
• Admiral Business in Pioneer partnered with Tide to 
broaden our proposition, support growth, and deliver 
great value to customers. The partnership provides direct 
access to operational banking data, giving a real-time 
view of how the business operates which we can use to 
better understand how and when to engage out customers
• Admiral Money introduced new product lines through 
expanded distribution channels, including car finance 
via dealers and brokers, supporting greater diversification 
and meeting a wider range of customer needs.
Leverage core strengths 
• We continue to draw on expertise across our entities. 
For example, learnings from ConTe’s large-loss model 
were used to build prototypes for L’olivier and Seguros, 
which were successfully implemented following testing.
Relevant principal risks
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Admiral Group Plc Annual Report and Accounts 2025
22

Meet Emma Powell, CEO of Admiral Money
Hi Emma, tell us about your Admiral 
Money journey.
I joined Admiral Money in 2016, originally as its Head of 
Risk and Compliance, before becoming Chief Operating 
Officer in 2019 and Chief Risk Officer in 2020. Having 
been a member of the business from its inception, I know 
the business inside-out and was thrilled to take over the 
role of CEO from Scott Cargill in 2025.
How are you ensuring you deliver 
for your customers?
As always, our main priority is delivering good outcomes 
for our customers and so we continue to implement 
measures that we believe help support them. We 
continually review a range of metrics, customer feedback 
and complaints data to identify areas we can improve. 
We’ve recently introduced the use of GenAI to monitor 
customer calls for quality assurance. Previously, calls were 
randomly selected for periodic monitoring, whereas we 
are now able to monitor a much larger number of calls. 
This allows us to maintain consistently good service 
standards and identify areas for process changes sooner, 
so that we can adjust procedures as needed to better 
serve our customers.
What’s your focus going forward?
It’s been amazing to see the business grow from just 
20 people to over 350 people and a £25.8 million profit. 
We now offer a range of lending products to help 
customers with their financial needs. My primary focus is 
to drive sustainable growth by expanding our distribution 
channels and enhancing our customer experience. We are 
committed to leveraging data and technology, allowing 
us to streamline processes and meet the evolving needs 
of our customers more effectively. 
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23

Evolution of Motor
Overview
Our Evolution of Motor strategic pillar is designed to 
adapt our offerings in response to global mobility changes. 
While there are differing perspectives on future mobility 
trends and their potential impacts, we recognise that 
transportation methods are evolving. This presents an 
exciting opportunity for the industry, and it is imperative 
that we thoroughly understand these transformations and 
their implications for both our customers and our business. 
We are committed to supporting the transition to electric 
mobility and we are paving the way for a more 
sustainable future.
To stay ahead of these trends, we are employing a 
test-and-learn approach, examining emerging market 
propositions, and cultivating essential competencies 
that will be relevant in the future.
Core competencies 
• Understand changes in mobility
• Evolve our proposition 
• Develop competencies for the future.
Progress in 2025:
Understand changes in mobility 
• The UK Government announced a ban on sales of new 
Internal Combustion Engine (‘ICE’) vehicles from 2030, 
and new hybrid vehicles will be sold until 2035. 
We continue to be consistently recognised as a market 
leader in Electric Vehicles (EVs) – defined as fully-electric 
vehicles powered by a battery, rather than a combustion 
engine – with around 20% of all UK EVs insured by us. 
This represents 7% of our UK Motor book, up from 5% 
in 2024. We were the only insurer showing at Everything 
Electric exhibitions in the UK; and continue to develop our 
EV product based upon customer feedback, with Defaqto 
naming Admiral as a ‘Trailblazer’ for innovation in EV cover
• Our UK business was one of the first to offer telematics 
insurance to customers, and we continue to be a leader 
in this market, offering black box to app-based solutions 
• Growth in connected cars gives rise to opportunities 
to provide more innovative products and services 
to customers, to which Admiral is at the forefront of, 
through continued pilots and test-and-learn initiatives.
Evolve our proposition 
• Veygo, our short-term car insurance provider is designed 
to support young drivers throughout their journey, from 
learning to drive, becoming newly qualified, to using an 
app-based telematics solution and subscription policy. 
Veygo delivered another strong year, growing premiums 
to £66 million having served more than 1.5 million 
customers since launch
• We partnered with Tesla to provide insurance for their 
EV customers. Admiral is now embedded on Tesla’s 
website and continues to be the preferred insurer of 
Tesla vehicles in the UK. In 2026, we plan to build on this 
partnership by exploring opportunities around connected 
vehicle data, and Advanced Driver Assistance Systems 
(‘ADAS’) capabilities 
• Admiral Business customer numbers grew in 2025. 
Our partnership with Flock also performed strongly, 
delivering solid growth in gross written premiums. 
The team continued to leverage claims insights from 
our core motor business to maintain prudent underwriting 
throughout the year. 
Develop competencies for the future 
• We have partnered with Wayve, a leading autonomous 
vehicle technology company since 2018, insuring their 
fleet of test vehicles in the UK. 
• We launched a new loyalty scheme, Zoom EV, which 
will enable all Admiral EV customers to access rewards 
covering charging, parking, servicing, and repairs. 
Following a successful trial in 2025, this will be made 
available to all EV customers in 2026 
• Admiral Pioneer has partnered with Octopus Electric 
Vehicles to offer a smarter insurance proposition for 
EV drivers using salary sacrifice schemes. With private 
registrations now accounting for less than one in four 
new EVs, and salary sacrifice continuing to grow, 
this partnership moves beyond traditional fleet-rated 
insurance models that price cover based on an average 
risk. Instead, it delivers premiums tailored to individual 
drivers, ensuring insurance costs better reflect how 
people drive and providing greater value for customers. 
Relevant principal risks
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Admiral Group Plc Annual Report and Accounts 2025
24

Steering the future of mobility with electric 
and autonomous vehicles
As a leading motor insurer, it’s important for 
us to be part of the conversation on evolving 
mobility trends. In 2025, our electric vehicle 
(‘EV’) and autonomous vehicle (‘AV’) teams 
engaged with businesses and the UK 
Government to share our knowledge and 
work on autonomous technology.
We continue to support customers’ transition to a greener 
way of travelling, with our UK business sponsoring the 
Everything Electric Giga Theatre in 2025. This included 
the sponsorship of two shows in April and October where 
colleagues provided guidance on EV ownership and 
spoke with visitors about their experiences as EV users. 
Electric Vehicle Product Manager, Craig Codell, also 
spoke on panels at both shows on investment in the 
EV industry and how EV users can limit charge anxiety.
We also worked with the Association of British Insurers 
on its response to the UK Government’s Automated 
Vehicles Act 2024: Call for Evidence on the Statement 
of Safety Principles, and want to see the government 
consider how autonomous vehicle insurance will work 
in the next phase of legislation. 
We have insured autonomous vehicle company Wayve’s 
cars in the UK since 2018.This year, we took Baroness 
Caroline Pidgeon MBE, the Liberal Democrat Lords 
Spokesperson for Transport; Samantha Niblett MP,
co-chair of the Financial Technology all-purpose 
parliamentary group; and Scott Arthur MP, a member of  
the Transport Select Committee, to Wayve’s headquarters 
in London to show them how autonomous technology 
is evolving and the role that insurance plays in enabling 
its development, and provide a ride around the City 
in an autonomous vehicle.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Admiral Group Plc Annual Report and Accounts 2025
25

In order to implement, develop and measure the Group’s strategic 
performance, we monitor several financial and non-financial key 
performance indicators (‘KPIs’).
Financial measures
Group profit1,2
Group profit before tax
£958m
Shareholder returns1,2
Dividend per share
205.0p
Capital position2
Solvency II ratio
193%
2025
2025
2025
2024
2024
2024
2023
2023
2023
Performance
Group continuing operations grew 
pre-tax profit 16% compared to 2024, 
with improved performances across 
all segments.
Performance
Dividend per share was 205.0 pence 
mainly reflecting higher group profit.
Performance
Admiral maintained a strong capital 
position of 193%, well in excess of 
target levels.
Non-financial measures
Group growth1,2
Group risk numbers
+7%
European growth
European risks
-2%
Diversification growth1
Other lines
+13%
2025
2025
2025
2024
2024
2024
2023
2023
2023
Performance
Mainly driven by a significant 
increase in Home, Travel and Pet 
in the UK.
Performance
European risks insured numbers 
declined by 2% in 2025, mainly 
driven by portfolio actions 
undertaken in Italy, while France 
delivered strong growth.
Performance
This includes all Other Personal Lines 
and Admiral Money customers, which 
primarily increased across UK Home, 
Travel and Pet. 
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Additional Information
Key performance indicators
Admiral Group Plc Annual Report and Accounts 2025
26
£958m
£827m
£443m
205.0p
192.0p
103.0p
193%
203%
200%
11.8m
11.0m
9.7m
1.9m
2.0m
2.0m
5.9m
5.3m
4.8m
Key
Linked to remuneration

Customer satisfaction³
Customers likely to renew after a claim
>91%
Customer service⁴
Net Promoter Score
>50
Digital progress⁵
Customer engagement 
>52%
2025
2025
2025
2024
2024
2024
2023
2023
2023
Performance
Customer satisfaction has improved 
due to a continued focus on 
optimising our customer journeys.
Performance
Relational NPS reflects improvements 
across all entities in a continued 
focus on our customers. 
Performance
This has remained largely in line 
with prior years. Improving digital 
engagement remains a key focus 
in 2026.
Great Place To Work® 
GPTW ranking
2nd               
Positive impact on society⁶ 
Hours donated by employees
>45,000      
Net zero by 2040⁷
Movement in carbon emissions 
10%
2025 2nd
2025
2025
2024 6th
2024
2024
2023 6th
2023
2023
Performance
This year, Admiral ranked 2nd for 
Great Place to Work® UK in our 
category as a Super Large company. 
This is up from 2024’s 6th position. 
Performance
This has increased from last year’s 
32,500, mainly driven by our 
continued focus on investing in 
our communities and long-term 
relationships with local charities. 
Performance 
Scope 1 and 2 market‑based 
emissions increased by 10% 
compared to 2024, driven by 
increased electricity usage at our 
Delhi site and a fugitive gas loss 
on a critical air conditioning system. 
1  All 2025 and 2024 figures relate to continuing operations only, excluding discontinued operations as a result of the sale of Elephant 
see page 31 for further details. All 2023 figures relate to worldwide operations (including Elephant) as was reported then.
2 2024 Group profit, shareholder returns and capital position include the favourable impact of the change in Ogden discount rate from 
-0.25% to +0.5%. See 2024 Annual Report for further details.
3 UK Motor customers, monthly score averaged over the year.
4 This is relational NPS, based on a weighted calculation across the Group.
5 Mid-term adjustments (UK operations) – adjustments made to a policy, mid-term, by the customer.
6 Volunteering hours completed by UK colleagues.  
7 2024 SECR figures restated to reflect 12 months of actual data. See page 74 for further explanation. Carbon emission data includes 
that generated from discontinued operations throughout the year. 
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Key performance indicators continued
Admiral Group Plc Annual Report and Accounts 2025
27
91%
87%
82%
50
48
46
52%
54%
54%
45,964
32,571
14,257
10%
(47%)
26%

Results in 2025 
exceeded 2024 
in almost all aspects
“Much has changed since 
2014, but our commitment 
to customers and 
our amazing culture 
has stayed constant 
throughout.”
Geraint Jones
Group Chief Financial Officer
After setting a pretty high bar in 2024, 
Admiral’s 2025 results exceeded (sometimes 
significantly) those of the prior year in 
practically all aspects. 
Group pre-tax profit of £958 million was a record result, 
and if we exclude the impact of Ogden (see below) on both 
years, then the year-on-year increase of 28% is some 
achievement. UK Motor insurance breaking through               
£1 billion of profit for the first time was a decent milestone, 
and it was especially great to report some excellent results 
beyond that – the UK Home, Travel and Pet result was just 
under three times 2024’s, Admiral Money’s profit doubled 
and the European result improved by nearly £30 million 
after the disappointing Italian result of 2024. Our main Other 
personal lines (excluding UK Motor) reported a combined 
result of £95 million in 2025 vs. £15 million in 2024 – 
important and significant progress. I’m really happy with 
these results, but importantly we have good momentum 
moving into 2026 and beyond.
We end the year with a strong financial position and very 
prudent reserves (as usual), and beyond the numbers 
we have a refreshed Group strategy, a new approach 
to returning capital to shareholders, likely an imminent 
application for internal capital model approval and (subject 
to regulator approval), a new business to integrate into 
the Group following the announcement of the acquisition 
of Flock! 
Looking in a bit more detail at the results:
£m
2025
2024
Change vs. 
2024
UK Motor Insurance
1,024
955
+69
UK Other Insurance 
Lines
62
22
+40
Europe
7
(20)
+27
Admiral Money
26
13
+13
Share schemes
(72)
(61)
-11
Other
(89)
(82)
-7
Total
958
827
+131
Impact of change in 
Ogden DR1
+30
+100
-70
1 For the year ended 31 December 2024, the results include a gain 
of £100 million related to the change in the Ogden rate from 
-0.25% to 0.5%. The impact of Ogden in 2025 is circa £30 million.
Strategic Report
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Group Chief Financial Officer’s review
Admiral Group Plc Annual Report and Accounts 2025
28

The UK Motor business rightly takes centre stage, 
with a £69 million increase in profit (£139 million if the 
impact of Ogden is excluded). The combined ratio remained 
very positive at 75% (vs. 73% on a like-for-like basis). 
Total premium was lower than 2024 as prices reduced, 
reflecting improving claims inflation but also a competitive 
market. Market prices appear to have plateaued around the 
end of 2025, and we expect prices to start increasing in the 
not-too-distant future (and have increased our own motor 
prices in early 2026).
Our UK Other Lines businesses had a very strong year, 
completing the migration of the More Than policies 
acquired from RSA, growing customer numbers by 21% 
and increasing profits nearly threefold – really strong 
performance from a part of the business where we plan 
to maintain growth.
Having called out the Italian result as a disappointment in 
2024, it was very positive to see a strong recovery in the 
European bottom line, which was nearly £30 million better 
than 2024. We saw good growth and higher profit in France 
and a small profit in Italy (though at the expense of a smaller 
portfolio as we expected). In Spain the result was a little 
worse on the bottom line, though this was mainly due to 
new reinsurance contracts taking effect (the gross results 
improved). All in all a very satisfactory year in Europe 
and we expect further growth and improvement in results 
over the coming years.   
And finally, a really good year from Admiral Money where 
profits doubled to £26 million, loans balances grew strongly 
and we started to effectively use third-party capital in the 
business with a new forward flow arrangement contributing 
to profits and higher return on capital.
More detailed comments on performance follow throughout 
the report.
Internal model
We have been developing an internal capital model to be 
used to calculate the Group capital requirements. Intense 
work has continued over the past year and we are now very 
close to the point of submitting our formal application for 
approval to our main prudential regulators. 
The regulators’ review will take some time, and we will 
communicate further on the results of the process and 
the impact on Admiral’s capital position and solvency 
risk appetite soon.
Capital return change
We have announced that from the interim 2026 dividend 
onwards, we will change the way we return surplus capital 
to shareholders. Historically we have paid special dividends, 
but from the middle of 2026 we will either pay a special 
dividend, or buy back and cancel shares based on Board 
determination. We don’t generally expect the change itself 
to mean a different amount of capital is either returned to 
shareholders or used to buy shares for the employee 
shares plans (currently guided to total ~90% of post-tax 
profit). And for 2026 interim and final dividends we expect 
to buy back shares as opposed to paying special dividends.
Why change? In our view the balance of arguments has 
tipped in favour of buying back over special dividends (in 
part due to changes to staff bonus schemes to delink from 
dividends), and this was further supported by a consultation 
of our largest shareholders during 2025, which indicated 
a majority in favour of a change in approach. We will, as 
always, continue to invest appropriately for growth and the 
long term, and this change only applies to surplus capital.
Signing off
This is my twelfth and final Annual Report CFO Review.  
Notable in my first report, back in 2014, was much thicker 
brown(ish) hair and, according to Mrs Jones, much chubbier 
cheeks, which I’m taking as a half-compliment. Lots has 
changed since 2014, including quite a number of 
businesses I was commenting on then no longer being part 
of the group (including of course Elephant in the US where 
the sale completed at the end of 2025) but much remains 
the same – a leading UK personal lines insurance business 
and growing, exciting businesses beyond that; a deep 
focus on doing our best for customers and an amazing 
culture.
I will hugely miss working day-to-day with my amazing 
colleagues but am glad to be able to hang around and help 
in a part-time role. I’m delighted that Rachel Lewis, who 
I know well, will be taking over as CFO from July 2026. 
She’ll do an amazing job!
Geraint Jones
Group Chief Financial Officer
4 March 2026
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Additional Information
Group Chief Financial Officer’s review continued
Admiral Group Plc Annual Report and Accounts 2025
29

2025 Group performance overview
 
£m
2025
2024
% change vs. 
20244
Group turnover (£bn)1, 3, 5
5.90
5.95
 -1% 
Net insurance and investment result5
884.2
785.8
 +13% 
Net interest income from financial services
89.0
76.3
 +17% 
Other income and expenses
8.7
(9.2)
nm
Operating profit 5
981.9
852.9
 +15% 
Group profit before tax from continuing operations
957.9
826.5
 +16% 
Group profit before tax from discontinued operations
(3.1)
12.7
nm
Group profit before tax
954.8  
839.2 
 +14% 
Analysis of profit
UK Insurance6
1,086.3
976.7
 +11% 
UK Insurance (Ogden -0.25%)6
1,056.3
876.4
 +21% 
European Insurance
6.6  
(19.7) 
nm
European Insurance - Motor
9.3  
(14.8) 
nm
European Insurance - Other
(2.7)  
(4.9) 
 +45% 
Admiral Money
25.8  
13.0 
 +98% 
Other
 
(160.8)  
(143.5) 
 -12% 
Group profit before tax from continuing operations5
957.9  
826.5 
 +16% 
Key metrics
Reported Group loss ratio1, 2, 5
 59.2% 
 55.3% 
 +3.9pts 
Reported Group expense ratio1, 2, 5
 20.9% 
 21.6% 
 -0.7pts 
Reported Group combined ratio1, 2, 5
 80.1% 
 76.9% 
 +3.2pts 
Insurance service margin1, 2, 5
 17.3% 
 16.8% 
 +0.5pts 
Group risks (million)1, 5
11.77
10.97
+7%
Earnings per share
246.4
216.6
+14%
Earnings per share from continuing operations
247.4
212.8
+16%
Dividend per share 
205.0
192.0
+7%
Return on equity1
 53% 
 56% 
-3pts
Solvency ratio1
 193% 
 203% 
-10pts
1 Alternative Performance Measures – refer to the end of the report for definition and explanation.
2 Reported Group loss and expense ratios are calculated on a basis inclusive of all insurance revenue – this includes insurance premium 
revenue net of excess of loss reinsurance, plus revenue from underwritten ancillaries and an allocation of instalment and administration 
fees / related commissions. See glossary for an explanation of the ratios and Appendix 1a for a reconciliation of reported loss and expense 
ratios, and insurance service margin, to the financial statements.
3 Alternative Performance Measures – refer to note 14 for explanation and reconciliation to statutory income statement measures.
4 Definition: nm – not meaningful.
5 Reported on a continuing basis only. 2024 comparatives are re-presented to exclude the US Insurance result following its sale. 
6 For the year ended 31 December 2024, the result included a gain of £100 million related to the change in Personal injury discount rate 
("Ogden") from -0.25% to +0.5% (see Glossary for further information).The estimated impact of Ogden in 2025 is circa £30 million.
Strategic Report
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2025 Group overview
Admiral Group Plc Annual Report and Accounts 2025
30

Group highlights
• Group continuing operations pre-tax profit was £957.9 
million, 16% higher than 2024, with improved results 
reported across all segments 
• Group risks insured increased by 7% to 11.8 million, with 
good growth in UK Insurance (in particular 21% across 
Home, Travel and Pet); though a small reduction 
in Europe (2%) due to portfolio actions in Italy
• Group turnover was broadly flat as continued growth in 
UK Other Personal lines was offset by lower UK Motor 
turnover (7%) as average premiums reduced
• UK Motor Insurance profit increased by 7% to £1,024.0 
million from £955.1 million. The increase in profit 
excluding the Ogden impact was 16% (£994 million vs 
£855 million), with a strong current year combined ratio 
due to disciplined growth in a competitive market
• Higher pre-tax profit in UK Household Insurance of 
£54.4 million (2024: £34.1 million) as the growth and 
favourable performance from 2024 fully earns through. 
Profits also increased in UK Travel with a break even 
result in UK Pet   
• A significantly improved result in European Insurance 
(£6.6 million profit vs. £19.7 million loss), with increased 
profits in L’olivier and a return to profit in Italy
• Admiral Money profit up, to £25.8 million (2024: 
£13.0 million) and gross loan balances of £1.46 billion 
(+24% year-on-year growth) – new forward flow 
arrangements and a sale of a portion of the back book 
loan portfolio contributing to the higher pre-tax profits.
Sale of Elephant
As announced in January 2026, the Group has completed 
the sale of its US motor insurance business, including 
Elephant Insurance Company and Elephant Insurance 
Services (“Elephant”) to J.C. Flowers & Co. (“J.C. Flowers”) 
a global private investment firm dedicated to investing in 
the financial services industry, effective as at 31 December 
2025. The Elephant result for 2025 is presented separately 
as a discontinued operation within the Group results, 
with the prior year comparative results re-presented 
on the same basis. 
Earnings per share
Earnings per share for continuing operations for 2025 were 
247.4 pence (2024: 212.8 pence). The increase from 2024 
is broadly aligned to the increase in continuing operations 
pre-tax profit.
Return on equity
Return on equity was 53% for 2025, 3 points lower than the 
56% reported for 2024. Excluding the impact of Ogden in 
both years, return on equity was broadly flat.  
Dividends
The Group’s dividend policy is to pay 65% of post-tax 
profits as a normal dividend, and to pay a further special 
dividend comprising earnings not required to be held 
in the Group for solvency, buffers or purchasing shares 
for the Group’s employee share plans.  
Subject to regulatory approval, from the interim 2026 
dividend this policy will change such that in addition to the 
normal dividend, the Group will either pay a special dividend 
and/or buy back and cancel shares based on Board 
determination. See the Group Capital Structure section later 
in this report for further information.
The Board has proposed a final dividend of 90.0 pence 
per share (approximately £274.6 million) splits as follows:
• 72.8 pence per share normal dividend
• A special dividend of 17.2 pence per share.
The final dividend, plus share purchases for the employee 
share scheme made in late 2025, equate to 90% of second 
half continuing operations post-tax profits; excluding share 
purchases, the final dividend reflects a pay-out ratio of 81%. 
The dividend of 90.0 pence per share is 26% lower than the 
final 2024 dividend (121.0 pence per share), reflective of 
share purchases and lower second half earnings per share.
The 2025 final dividend payment date is 5 June 2026,  
ex-dividend date 7 May 2026, and record date 8 May 2026.
Honouring Admiral’s top talent
Recognition is one of the pillars that the Group was 
founded on, so our ‘Top 10’ and Group Managers’ 
Awards evening is always a hotly anticipated 
event in the Admiral calendar, as it celebrates our 
amazing colleagues. 
Top 10 is the Group's annual competition to determine 
the best department to work for, based on scores 
and engagement from the annual Great Place To Work 
survey, alongside presentations responding to that 
years’ Top 10 question. 
This year, colleagues were asked to show how they 
are ensuring that their departments are making Admiral 
a place where colleagues can grow and progress, 
share in our future, be you and make a difference. 
This led to responses that outlined examples of how 
the Group supports colleagues to grow their careers 
through leadership programmes and qualification 
funding, and examples of how we make a difference 
by ensuring we uphold our Customer Promise of value, 
trust and ease.
Each Top 10 Awards evening also hosts the annual 
Group Managers' Awards. The awards recognise 
colleagues who have been nominated for going above 
and beyond in different ways to support other 
colleagues and our customers. Winners included Justin 
Beddows, UK Consumer Public Relations Specialist, 
who led on the UK’s “Your ride, your rules” road safety 
campaign, and Vero Hermelo, Head of European 
Strategy, for her passion and dedication in executing 
our European strategy.
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Additional Information
2025 Group overview continued
Admiral Group Plc Annual Report and Accounts 2025
31

Celebrating 20 years of our Future Leaders programme
Our colleagues are critical to our success, 
which is why we’re so passionate about 
attracting and nurturing the talent we need 
to meet and anticipate customers’ needs.
This year marked 20 years since we launched our Future 
Leaders programme, an MBA graduate programme, which 
gives participants the opportunity to work closely with our 
executive team on key strategic projects.The programme 
is designed to deepen their understanding of our strategy 
and culture, ultimately preparing them for leadership roles.
Since its inception, more than 60 people have participated 
in the scheme, including our Group CEO, Milena Mondini 
de Focatiis; Head of Travel Insurance in Admiral UK, 
Cosmin Sarbu; and CEO of our Spanish business ‘Admiral 
Seguros’, Sarah Harris, who have been, and continue to be, 
instrumental to the Group’s success.  
To celebrate its 20th anniversary, we made it a night 
to remember by bringing together alumni from the 
programme to connect and discuss how the experience 
has helped shape their career with the current intake, 
as well as share how the business continues to support 
their personal and professional development.  
Strategic Report
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Admiral Group Plc Annual Report and Accounts 2025
32
>60
people have participated in the 
Future Leaders programme

2025 was another year of strong results for UK 
Insurance, we have grown in all business lines reporting 
a record profit in motor, and reaching profitable scale 
in Other UK Personal lines.
“Our UK Insurance business has delivered 
a strong set of results demonstrating 
our ability to deliver good outcomes for 
customers, our competitive advantages 
in Motor, and our ability to replicate 
our success in other business lines.”
Alistair Hargreaves
CEO, UK Insurance  
Our performance
UK Insurance profit before tax
£1,086m
UK Insurance customer numbers
9.6 million
2025
2025
2024
2024
Our customer centricity, Motor operational 
excellence, disciplined cycle management, 
and growing Home, Travel and Pet businesses 
all combined to result in us welcoming 780,000 
new customers, sustain our market-leading 
combined ratio and deliver £1.1 billion profit 
before tax, whilst having an industry leading 
Trustpilot customer rating of 4.5.
In Motor, 2025 saw positive claims trends, with severity 
moderating and frequency improving. These trends 
translated into falling motor premiums, which is good news 
for motorists and demonstrates how highly competitive this 
market is. We welcomed the Government’s motor taskforce’s 
final report in December, which recognised this and the 
direct link between claims costs and motor premiums. 
The 2025 market dynamic of declining premiums and 
continued moderation of claims inflation required our 
disciplined pricing approach. We reduced prices slightly less 
than the market in the first half of the year, then kept prices 
broadly flat in the second half as market prices continued 
to decline. This, combined with continued growth through 
MultiCar and MultiCover, a focus on electric vehicles with 
a market share that is now 20%, and strong retention, 
enabled us to deliver a strong loss ratio, whilst growing 
modestly to the end of the year with 5.8 million Motor 
customers. We were pleased that we simultaneously 
delivered efficiency savings resulting in a reduced cost 
per risk, whilst maintaining very strong service levels, 
with overall NPS >55. This all culminated in an increased 
profit before tax of £1.1 billion for all UK Insurance. 
Strategic Report
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Additional Information
UK Insurance review
Admiral Group Plc Annual Report and Accounts 2025
33
£1,086m
£977m
9.6m
8.8m

2025 saw a step change for Other UK Personal Lines, 
as we proved we can replicate our UK Motor operational 
excellence in distribution, pricing, and claims management, 
to deliver good customer outcomes and sustainable profits. 
Across Pet, Home and Travel, we grew by 21% and now 
cover 3.8 million customers. This growth was both organic, 
with MultiCover a key driver for household, and inorganic 
with the successful completion of the More Than Home 
and Pet renewal migration. Turnover rose to £756 million, 
and profit before tax to £62.3 million, with record results 
in Home and Travel, and Pet achieving break-even just 
three years since its launch. We’re pleased with this 
progress, in markets totalling £11 billion, we have top five 
market positions and are confident we can achieve top 
three market positions with market leading combined ratios. 
We continue to invest to further improve customer journeys 
and this has supported us to reach 1.6 million unique 
customers with two or more risks. We’ve built strong 
capability in predictive AI, accelerating machine learning 
model deployment in pricing and claims. In 2025, we laid 
good foundations in GenAI and Agentic AI to enhance our 
operational excellence. 
This includes completion of a wide range of proof of 
concepts and scaling some processes; call summarisation 
is now deployed to over a third of agents. Ongoing 
investments in cyber and operational resilience ensure 
we operate at a market-leading standard. 
The driving force of our business is our culture and people, 
we were extremely proud to be named a Great Place to 
Work® for the 25th consecutive year, receiving a Legendary 
Status™ as a result. We were again listed in the Top Ten for 
both Great Places to Work®, and for Great Places to Work® 
for Women and were recognised at the Women in 
Technology Excellence Awards. 
2025 has been another good year for UK Insurance. 
By remaining disciplined and customer focused, we have 
continued to grow profitably. Looking ahead, some 
uncertainty remains around near-term market dynamics, 
but our strong team and fundamentals give us a great 
platform to continue to provide value, trust, and ease 
for customers and in doing so, make the most of our 
opportunities for sustainable profitable growth in 2026 
and beyond. 
UK Insurance financial performance
£m
2025
2024
Turnover1, 2
 
4,952.5  
5,108.5 
Total premiums written 1
 
4,586.3  
4,745.2 
Insurance revenue
 
4,221.6  
3,873.4 
Underwriting result1
 
843.1  
764.4 
Net investment income
 
87.9  
70.5 
Co-insurer profit commission and net other revenue
 
155.3  
141.8 
UK Insurance profit before tax1
 
1,086.3  
976.7 
Segment result: UK Insurance profit before tax1
£m
2025
2024
Motor
 
1,024.0  
955.1 
 Motor (Ogden -0.25%)3
994.0
854.8
Household
 
54.4 
34.1
Travel and Pet
 
7.9  
(12.5) 
UK Insurance profit before tax3
 
1,086.3  
976.7 
Segment performance indicators1
million
2025
2024
Vehicles insured at period end
 
5.83  
5.69 
Households insured at period end
 
2.19  
1.97 
Travel and Pet policies at period end
 
1.56  
1.14 
Total UK Insurance risks
 
9.58  
8.80 
1 Alternative Performance Measures – refer to the end of this report for definition and explanation.
2 Alternative Performance Measures – refer to note 14 for explanation and Group reconciliation to statutory income statement measures.
3 For the year ended 31 December 2024, the result included a gain of £100 million related to the change in Personal injury discount rate 
(‘Ogden’) from -0.25% to +0.5%. The estimated impact of Ogden in 2025 is circa £30 million.
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Corporate Governance
Financial Statements
Additional Information
UK Insurance review continued
Admiral Group Plc Annual Report and Accounts 2025
34

Highlights for the UK Insurance business include:
• In UK Motor:
– Profit of £1,024.0 million, 7% higher than 2024 
(£955.1 million), 16% higher when excluding the impact 
of the change in Ogden discount rate (£994.0 million 
vs. £854.8 million). Strong profitability from 
underwriting year 2024 continued to earn through 
combined with a disciplined approach to growth in 
2025, resulting in a strong current year combined ratio
– A 2% increase in risks insured – modest growth with 
Admiral focusing on medium-term profitability in a more 
competitive market 
– Turnover reduced by 7% due to rate reductions and 
a shift in sales mix from new business to renewals, 
leading to lower average premiums.  
• In UK Household:
– Profit significantly increased to £54.4 million (2024: 
£34.1 million) – a result of higher insurance revenue 
following growth in 2024 and 2025, along with 
continued relatively benign weather, and lower quota 
share charges due to higher profit commission 
– Continued growth in numbers of risks insured, of 11% 
to 2.19 million (31 December 2024: 1.97 million).
• In UK Travel and Pet Insurance:
– A combined profit for the first time (2025: £7.9 million 
profit vs. 2024: £12.5 million loss). Travel profits continue 
to grow, whilst Pet achieved a break even result 
– Both businesses continued to grow their customer 
base and turnover through organic means and as 
a result of the More Than renewals in Pet.
UK Motor Insurance financial review
Insurance revenue increased, despite lower written 
premiums, as a result of the significant growth in 2024 
continuing to earn through. 
The current year loss ratio remained strong following 
disciplined growth in a more competitive market, although 
the decrease in written premiums resulted in a higher 
written expense ratio. 
Quota share costs reduced in 2025, with underlying claims 
releases in 2024 resulting in a higher charge for the unwind 
of quota share assets on underwriting years 2021–2023.  
Favourable net investment income continues to be primarily 
driven by higher investment balances.  
£m
2025
2024
Turnover1
 
4,196.9  
4,495.9 
Total premiums written1, 2
 
3,860.2  
4,157.7 
Insurance premium revenue1
 
3,306.2  
3,160.5 
Other insurance revenue1
 
205.3  
209.0 
Insurance revenue
 
3,511.5  
3,369.5 
Insurance revenue net of XoL2, 4
 
3,429.6  
3,271.4 
Insurance expenses1, 2, 3
 
(600.2)  
(586.8) 
Insurance claims incurred net of XoL2, 4
 
(2,283.9)  
(2,078.1) 
Insurance claims releases net of XoL2, 4
 
310.4  
374.6 
Underwriting result, net of XoL reinsurance
 
855.9  
981.1 
Quota share reinsurance result2, 3
 
(60.7)  
(228.8) 
Movement in onerous loss component net of reinsurance2
 
–  
1.1 
Underwriting result2
 
795.2  
753.4 
Investment income
 
183.2  
150.0 
Net insurance finance expenses
 
(102.9)  
(83.4) 
Net investment income
 
80.3  
66.6 
Co-insurer profit commission
 
74.5  
53.3 
Other net income
 
74.0  
81.8 
UK Motor Insurance profit before tax1,9
 
1,024.0  
955.1 
UK Motor Insurance profit before tax (Ogden -0.25%)
 
994.0  
854.8 
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Admiral Group Plc Annual Report and Accounts 2025
35

Segment performance indicators
2025
2024
Reported Motor loss ratio1, 2, 5
57.5%
52.1%
Reported Motor expense ratio1, 2, 5
17.5%
17.9%
Reported Motor combined ratio1, 2, 5
75.0%
70.0%
Reported Motor combined ratio (Ogden -0.25%)1,2,9
75.6%
73.2%
Reported Motor Insurance service margin1, 2, 5
23.2%
23.0%
Core Motor loss ratio before releases1, 2, 6
72.8%
69.2%
Core Motor claims releases1, 2, 6
(10.0)%
(12.7)%
Core Motor loss ratio1, 2, 6
62.8%
56.5%
Core Motor expense ratio1, 2, 6
17.7%
18.2%
Core Motor combined ratio1, 6
80.5%
74.7%
Core Motor written expense ratio1, 2, 7
18.4%
16.8%
Vehicles insured at period end1 2
5.83m
5.69m
Other revenue per vehicle2 8
£71
£76
1 Alternative Performance Measures – refer to the end of this report for definition and explanation.
2 Alternative Performance Measures – refer to Appendix 1b for explanation and reconciliation to statutory income statement measures.
3 Insurance expenses and quota share reinsurance result excludes gross and reinsurers’ share of share scheme charges respectively. 
Share scheme charges are reported in Other Group Items.
4 XoL refers to Excess of Loss (non-proportional) reinsurance; see glossary at end of report for further information.
5 Reported Motor loss ratio, expense ratio and insurance service margin are all net of XoL, as defined in the glossary. Reconciliation 
in Appendix 1b.
6 Core Motor loss ratio, expense ratio and combined ratio are all net of XoL, as defined in the glossary. Reconciliation in Appendix 1b.
7 Core Motor written expense ratio defined as insurance expenses divided by core product written insurance premium, net of excess 
of loss reinsurance.
8 Other revenue per vehicle includes other revenue included within insurance revenue. See ‘Other Revenue’ section for explanation.
9 For the year ended 31 December 2024, the results include a gain of £100 million related to the change in the Ogden rate from -0.25% 
to 0.5%. The impact of Ogden continuing to earn through 2025 is circa £30 million.
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Admiral Group Plc Annual Report and Accounts 2025
36

Claims
Estimated claims inflation is stable, with Admiral's 
current estimate of average claims cost inflation for 
full-year 2025 being mid-single digits (2024: mid-to-high 
single digits). Admiral’s observed claims frequency has 
marginally reduced.
As usual, the longer-term impacts of inflation on bodily 
injury claims remain uncertain. Admiral did not observe 
material changes in inflation for bodily injury claims settled 
in 2025 when compared to 2024. A prudent allowance 
is held in the best estimate reserve to reflect potential 
impacts of higher than historic levels of future wage 
inflation on certain elements of large bodily injury 
claims reserves. 
There is still uncertainty within motor claims across the 
market arising from inflation, and future developments 
relating to economic, political and regulatory changes. 
The Ogden discount rate of +0.5%, as announced 
in December 2024, continues to be used within the best 
estimate reserves.
Admiral continues to hold a significant and prudent risk 
adjustment above best estimate reserves, with the risk 
adjustment confidence level held at the 94th percentile 
in UK Motor (31 December 2024: 95th percentile) and 
at, or close to, the maximum across all lines of business.
When setting the level of risk adjustment, due consideration 
has been given to the inherent uncertainty in bodily injury 
claims, the Group’s ongoing assessment of uncertainty 
arising from internal and external factors and continued 
releases seen in recent periods in the UK motor book. 
There has been no significant change in the reserve risk 
distribution from which the percentile is selected since 2024. 
As reported in H1 2025, in line with the FCA’s multi-firm 
review into UK Motor Insurance total loss claims valuations, 
Admiral has conducted a review of its total loss and related 
processes, considering current practice and customer 
outcomes in the recent past. Primarily as a result of certain 
internal processes failing to respond swiftly enough to 
evolving external factors, including significant volatility in 
used car prices in recent years, the review has concluded 
that some action is required in respect of total loss 
settlements covering the period 2019 to 2024.
The estimated incremental claims cost of this action to 
Admiral (excluding statutory interest) is aligned to that 
reported in August 2025, at approximately £50 million, 
around half of which has been accounted for in 2025, 
the remainder in the previous financial year. For context, 
the cost represents approximately 3% of Motor total loss 
claims over the relevant period. Admiral started contacting 
impacted customers during H2 2025, and whilst noting 
uncertainty remains, does not expect the final cost 
of the action to vary materially from that noted above.
The core Motor loss ratio has increased to 62.8% (2024: 
56.5%) with offsetting movements in the current period loss 
ratio and prior year reserve releases, as follows:
Core Motor loss ratio1, 2
Core 
motor 
loss ratio 
before 
releases
Impact of 
claims 
reserve 
releases
Core 
motor 
loss ratio 
FY 2024
 69.2% 
 (12.7%) 
 56.5% 
Prior period impact of 
Ogden change (-0.25% to 
+0.5%)
 0.9% 
 2.7% 
 3.6% 
FY 2024 (excluding 
Ogden impact)
 70.1% 
 (10.0%) 
 60.1% 
Change in current period 
loss ratio
 3.4% 
 —% 
 3.4% 
FY 2025 (excluding 
Ogden impact)
 73.5% 
 (10.0%) 
 63.5% 
Impact of Ogden discount 
rate change
 (0.7%) 
 —% 
 (0.7%) 
FY 2025
 72.8% 
 (10.0%) 
 62.8% 
1 Core Motor loss ratio shown on a discounted basis, 
excluding unwind of finance expenses. 
2 Alternative Performance Measures – refer to Appendix 1b for 
explanation and reconciliation to statutory income statement 
measures.
The core motor loss ratio before releases has remained 
strong in 2025, with reduced average premiums leading 
to a modest increase of just over 3 percentage points, 
excluding the impact of Ogden.   
The benefit from prior-period releases includes both the 
positive development of the best estimate reserve and the 
unwind of risk adjustment for prior-period claims. Both the 
absolute value of releases and releases as a percentage of 
premium are lower than that observed in 2024, with higher 
releases on the best estimate in 2024 given the increase 
in Personal Injury (‘Ogden’) Discount Rate. 
Quota share reinsurance
Admiral’s quota share reinsurance result reflects the net 
movement on ceded premiums, reinsurer margins and 
expected recoveries (claims and expenses, excluding 
share scheme charges) for underwriting years on which 
quota share reinsurance is in place (2021 underwriting 
year onwards).
The ‘Group capital structure’ section sets out further details 
on Admiral’s UK Motor quota share arrangements.
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Admiral Group Plc Annual Report and Accounts 2025
37

Quota share reinsurance result1
£m
31 December 
2025
31 December 
2024
 Quota share 
claims asset
31 December 
2025
2022 and 
prior
 
(34.6)  
(111.2)  
52.0 
2023
 
(1.0)  
(81.0)  
– 
2024
 
(21.9)  
(36.6)  
– 
2025
 
(3.2)  
–  
39.4 
Total
 
(60.7)  
(228.8)  
91.4 
1 Quota share result in underwriting year 2025 includes a 
£15.3 million recharge for the reinsurer’s assumed share scheme 
recoveries out of other Group costs in line with prior period 
(2024: £11.1 million).
The significantly reduced quota share charge in 2025 
is the result of:
• A lower quota share charge for the reinsurers’ share 
of favourable developments on underwriting years 2021 
and 2022, given lower comparative releases net of XoL 
in 2025 relative to 2024 excluding the impact of Ogden
• The charge on underwriting years 2023 and 2024 
reflecting only the cost of the margin in 2025, given that 
these years are already profitable with no remaining 
quota share asset at year-end 2024. In 2024, the charges 
were significant, as a result of sharing the impact of 
favourable claims development 
• A small charge in 2025, reflecting the cost of the margin 
offset by the recognition of a modest quota share asset 
on underwriting year 2025 due to the booked combined 
ratio for underwriting year 2025 being over 100% on an 
undiscounted basis.
Co-insurer profit commission 
Co-insurer profit commission of £74.5 million is higher than 
in 2024 (£53.3 million). 
In 2024, profit commission was suppressed on underwriting 
year 2024 (and 2023) due to losses on underwriting years 
2021 and 2022 being carried forward in line with 
contractual clauses. Over the last 12 months, the loss ratios 
on underwriting years 2021-23 have developed favourably, 
which, combined with the strong performance of the 2024 
underwriting year, means that profit commission is now 
recognised on the 2024 year, which contributes the 
majority of profit commission recognised. 
The combined ratio is not yet low enough to recognise 
profit commission on underwriting years 2021-23, or 2025 
where a cautious approach has been taken, as usual, given 
the early stage of development. 
  
Net investment income 
Net investment income increased to £80.3 million from 
£66.6 million, benefiting from higher investment income, 
which was partly offset by increased net insurance 
finance expenses. 
Investment income grew by 22% to £183.2 million 
(2024: £150.0 million), primarily as a result of the continued 
increase in investment balances. Further information on 
the Group’s investment portfolio and the income generated 
in the period is provided later in the report. 
Net insurance finance expense reflects the unwind of 
the discounting benefit recognised when claims are initially 
incurred. The expense has increased by 23% in 2025 
(£102.9 million; 2024 £83.4 million), impacted by both the 
significant increase in risk-free rates from 2022 onwards, 
and the increasing size of claims liabilities given the 
continued growth in the book. A significant proportion 
of the insurance finance expense in 2025 relates to claims 
incurred during 2023 and 2024.
Other revenue 
Admiral generates other revenue from a portfolio of 
insurance products that complement the core motor 
insurance product, and also fees generated over the life 
of the policy. The most material contributors to other 
revenue continue to be: 
• Profit earned from Motor policy upgrade products 
underwritten by Admiral, including breakdown, car hire 
and personal injury covers 
• Revenue from other insurance products, not underwritten 
by Admiral
• Fees such as administration and cancellation fees 
• Interest charged to customers paying for cover 
in instalments.
Under IFRS 17, income from underwritten ancillaries, and 
an allocation of instalment income and administration fees, 
in line with Admiral’s gross share of the core motor product 
premium, are included within Insurance revenue in the 
underwriting result. The remaining income from instalment 
income and fees, as well as income from other non-
underwritten ancillary products is presented in other 
net income. 
Overall contribution increased to £333.3 million (2024: 
£321.8 million), primarily due to continued growth 
in customer numbers in the past year. 
Other revenue was equivalent to £71 per vehicle (gross 
of costs) (2024: £76), with net other revenue per vehicle 
at £58 per vehicle, (2024: £61) the decrease being the 
result of lower instalment income due to lower average 
premiums and a reduction in the rate of interest charged 
for this payment method over the year.
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Admiral Group Plc Annual Report and Accounts 2025
38

Other revenue
UK Motor Insurance other revenue
2025
£m
Within 
underwriting 
result
Other net 
income
Total
Premium and revenue from additional products and fees1
 
157.9  
88.0  
245.9 
Instalment income and administration fees2
 
205.3  
43.2  
248.5 
Other revenue
 
363.2  
131.2  
494.4 
Claims costs and allocated expenses3
 
(103.9)  
(57.2)  
(161.1) 
Net other revenue
 
259.3  
74.0  
333.3 
Other revenue per vehicle4
£71
Other revenue per vehicle net of internal costs
£58
2024
£m
Within 
underwriting 
result
Other net 
income
Total
Premium and revenue from additional products and fees1
 
139.8  
83.4  
223.2 
Instalment income and administration fees2
 
209.0  
45.7  
254.7 
Other revenue
 
348.8  
129.1  
477.9 
Claims costs and allocated expenses3
 
(108.8)  
(47.3)  
(156.1) 
Net other revenue
 
240.0  
81.8  
321.8 
Other revenue per vehicle4
£76
Other revenue per vehicle net of internal costs
£61
1 Premium from underwritten ancillaries is recognised within the insurance service result (underwriting result). Other income from 
non-underwritten products and fees is included within other net income, below the underwriting result but part of the insurance 
segment result.
2 Instalment income and administration fees are recognised within insurance revenue (% aligned to Admiral’s share of premium, 
net of co-insurance) and other revenue (% aligned to co-insurance share of premium).
3 Claims costs relating to underwritten ancillary products, along with an allocation of related expenses, are recognised within the insurance 
result. Expenses allocated to the generation of revenue from non-underwritten ancillaries are recognised within other net income.
4 Other revenue per vehicle (before internal costs) divided by average active vehicles, rolling 12-month basis. Presented here based 
on all ancillary income.
UK Household Insurance financial review
£m  
2025
2024
Turnover1
 
538.3  
475.4 
Total premiums written1
 
508.9  
450.3 
Insurance revenue
 
521.0  
399.6 
Insurance revenue net of XoL1
 
494.6  
376.4 
Insurance expenses1
 
(114.0)  
(102.9) 
Insurance claims incurred net of XoL1
 
(321.3)  
(225.7) 
Insurance claims releases net of XoL1
 
19.2  
37.0 
Underwriting result, net of XoL reinsurance1
 
78.5  
84.8 
Quota share reinsurance result1, 3
 
(35.3)  
(61.2) 
Underwriting result1
 
43.2  
23.6 
Net investment income
 
4.6  
3.9 
Other income
 
6.6  
6.6 
UK Household Insurance profit before tax1
 
54.4  
34.1 
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Admiral Group Plc Annual Report and Accounts 2025
39

Segment performance indicators
2025
2024
Reported Household loss ratio1, 2
61.1%
50.1%
Reported Household expense ratio1, 2
23.0%
27.3%
Reported Household combined ratio1, 2
84.1%
77.4%
Household insurance service margin1, 2
8.7%
6.3%
Household loss ratio before releases1, 2
65.0%
60.0%
(Favourable) impact of weather on reported loss ratio vs budget4
(1.0)%
(7.9)%
Households insured at period end
2.19m
1.97m
1 Alternative Performance Measures – refer to the end of this report for definition and explanation.
2 Alternative Performance Measures – refer to Appendix 1c for explanation and reconciliation to statutory income statement measures.
3 Quota share reinsurance result within the segment result excludes reinsurers’ share of share scheme costs.
4 Weather impact, being the combined impact of claims related to freeze, flood, storm and subsidence, is disclosed relative 
to a budget expectation. 
The UK Household Insurance business reported a record 
profit of £54.4 million, with strong growth in customers 
and turnover over 2024 and 2025 arising from both the 
renewal rights acquired through the More Than acquisition, 
and organic growth, notably from Admiral’s multi-product 
offering, now earning through.
Turnover of £538.3 million was 13% higher than 2024 
(£475.4 million), largely aligned to the increase in 
the number of homes insured, which increased by 11%.  
The net of XoL underwriting result was slightly lower than 
2024, impacted by:
• A significant increase in insurance revenue arising from 
higher earned premiums reflecting increases in both 
customers and price increases, primarily during 2024 
to reflect ongoing inflation 
• A higher current period loss ratio of 65% (2024: 60%). 
Although weather was not a significant factor, it was less 
benign than 2024 with more subsidence, following the 
dry UK summer weather. The overall impact of weather 
was considered slightly below a budget expectation, 
creating a net benefit to the current period loss ratio 
of just under (1%) (2024: benefit of 7.9%)
• Lower prior year reserve releases of £19.2 million 
compared to an exceptionally high 2024 (£37.0 million) – 
the comparative figure reflected the unwind of reserves 
in relation to the freeze event in late 2022, along with 
the impact of some unwind of storm events in 2023
• An improved expense ratio, with absolute expenses 
increasing due to ongoing growth in the business, 
but at a lower rate than the increase in earned premiums.  
Expenses in 2024 also included one-off IT integration 
costs related to the More Than acquisition.  
The quota share result for the period (a charge of £35.3 
million compared to £61.2 million in 2024) arises as a result 
of the proportional sharing of the positive underlying 
underwriting result. The lower charge in 2025 is primarily 
the result of profit commission recognition on underwriting 
year 2024, as that year continues to perform favourably.  
No profit commission has been recognised to date 
on underwriting year 2025.
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Admiral Group Plc Annual Report and Accounts 2025
40

UK Pet and Travel Insurance financial review
£m
2025
2024
Turnover1
 
217.3  
137.2 
Insurance revenue net of XoL1
 
188.3  
103.4 
Insurance expenses1
 
(73.1)  
(56.0) 
Insurance claims net of XoL1
 
(110.5)  
(59.9) 
Underwriting result, net of XoL reinsurance1
 
4.7  
(12.5) 
Net investment income
 
3.0  
– 
Other income
 
0.2  
– 
UK Travel and Pet result before tax1
7.9  
(12.5) 
Segment performance indicators
2025
2024
Loss ratio1, 2
 58.7% 
 57.9% 
Expense ratio1, 2
 38.8% 
 54.2% 
Combined ratio1, 2
 97.5% 
 112.1% 
Insurance service margin1, 2
 2.5% 
 (12.1%) 
Customers insured at period end
1.56m
1.14m
1 Alternative Performance Measures – refer to the end of this report for definition and explanation.
2 Alternative Performance Measures – refer to Appendix 1c for explanation and reconciliation to statutory income statement measures.
The combined Travel and Pet Insurance businesses 
reported a profit in 2025 (£7.9 million; (2024 loss: 
£12.5 million), with Pet achieving break-even for the first 
time and Travel reporting higher profits. The improvement 
reflects the impact of increased premiums earning through 
from the strong growth in both customers (+38% to 1.6 
million) and turnover (+58% to £217.3 million), reflecting 
both organic growth and the impact of Pet Insurance 
renewals from the More Than acquisition.
UK regulatory developments 
Over recent periods there have been a number of industry-
wide regulatory reviews and publications that have a 
potential impact on the general insurance market and the 
Group. In particular, the FCA has conducted reviews in 
respect of motor total loss claims, premium finance, motor 
insurance pricing and claims, home and travel insurance 
claims practices, the evaluation of general insurance pricing 
practices and add-on products that have involved the Group.  
The Group engages extensively with its regulators as part 
of normal operations and has participated in these industry- 
wide regulatory reviews, with UK Motor total loss costs 
recognised and remediation underway, the premium 
finance review concluded, and no material impacts 
expected as a result of other ongoing reviews. 
Admiral continues to focus on providing fairly priced 
products which meet the needs of its customers, as well 
as monitoring and responding to regulatory developments 
as they progress.
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Admiral Group Plc Annual Report and Accounts 2025
41

How our ‘20% Projects’ power people,
progress and problem-solving
Using data and artificial intelligence (‘AI’) 
to make our colleagues’ and customers’ 
lives easier is a key priority for us. 
In the UK, we’ve launched our 20% Projects programme, 
which is a cross-functional initiative that provides 
colleagues with the opportunity to spend 20% of their 
time using data and AI to solve real business challenges 
outside of their normal role for up to 12 weeks. 
Teams of up to five people from across the UK’s 900-
person strong data community come together to explore, 
test and deliver solutions that create tangible business 
value. It is also a great opportunity to build connections, 
with colleagues at every level and from each UK business 
taking part. 
The Data and AI Academy completed 11, 20% Projects 
in 2025, which included a review of the way that Veygo 
evolves its customer chatbot to provide personalised 
policy help, with a pilot for existing customers already live, 
as well as building a platform that supports our fraud 
analysts to make smarter and faster decisions when 
detecting application fraud.
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Admiral Group Plc Annual Report and Accounts 2025
42
11
20% projects 
completed in 2025

Going the extra mile with our road safety campaigns  
As a leading motor insurer, we regularly see 
the devastating impact of dangerous driving. 
We want to see safer roads for all and believe 
that we have an important role to play in this 
beyond the products that we offer that reward 
good driving behaviour.
Following on from our award-winning ‘Words To Live By’ 
road safety campaign in 2024, one in five respondents 
surveyed by Admiral said that they would have a meaningful 
conversation about safer driving with a family member1. 
In 2025, our UK Motor Insurance business, Admiral, 
launched its second road safety campaign ‘Your Ride, Your 
Rules’. The campaign urged young drivers and passengers 
to set the rules when in the car with their peers and to speak 
up about unsafe driving habits. The campaign also supports 
the UK Government’s aim of reducing the number of deaths 
and injuries on British roads by 65% by 2035.
Young drivers with passengers their own age are four 
times more likely to be in a fatal crash than if they drive 
alone. What happens inside the car influences how people 
drive - whether it’s pressure to take risks, distractions from 
friends, or silence when things don’t feel right. 
This campaign was inspired by research which found that 
79% of young adults behave differently behind the wheel 
with friends in the car, with a third saying they wouldn’t call 
out risky driving, even if they felt uncomfortable2. 
Admiral wanted the campaign to be authentic and relevant, 
so it teamed up with a range of young content creators 
who shared their own experiences of calling out risky 
driving, and how they turn awkward silences into confident 
conversations. This includes assigning roles before the 
journey and using humour to take away the awkwardness. 
Behavioural psychologist Jo Hemmings also shared her 
advice with young people on how to open up the 
conversation on safe driving behaviours, which was 
included on the campaign page to empower young people 
to speak up about unsafe driving habits and make our 
roads safer for everyone.
Post campaign research showed that the message had 
got through to young adults, with 58% saying that they 
would speak up when they are a passenger and the driver 
is driving recklessly, while 55% said they would speak 
up when driving if their passengers were distracting them.
In Italy, various new legislation has been passed such 
as new penalties for driving whilst using a mobile phone 
and new speed limits in major cities. Our Italian business, 
ConTe, continues to promote responsible driving 
behaviours on its social media channels. Its ‘superpower’ 
campaign aims to encourage safer driving habits by 
highlighting that drivers that respect the rules of the road 
are true ‘superheroes’, as doing so helps to save lives. 
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Admiral Group Plc Annual Report and Accounts 2025
43
1  Survey conducted by YouGov involving 
2,000 people who had seen the Words 
To Live By campaign.
2  Survey conducted by Admiral Motor 
Insurance involving 2,000 young 
drivers under the age of 24.
Young adults fear creating awkwardness 
or seeming boring to their mates when calling 
out risky behaviour in the car. Your Ride, 
Your Rules aims to give young adults the 
confidence to speak up in a way that feels 
comfortable for them. We hope to spark 
conversations about shared responsibilities 
and provide practical ways to help reduce 
the number of incidents on our roads.”
Adam Gavin, 
Admiral Motor Director

2025 has been a year of significant 
recovery and strategic progress
“Prioritising underwriting discipline and a 
sustained focus on margin enhancement has 
contributed to healthier books across the 
region and improved operational efficiency.”
Costantino Moretti 
CEO, European Insurance
Our performance
European Insurance profit before tax
£7m
European Insurance customer numbers
1.9 million
2025
2025
2024
2024
2025 has been a year of significant recovery 
and strategic progression for our European 
businesses, returning to a state of combined 
profitability, with continued focus on 
strengthening portfolio health. 
The European entities have made good progress on their 
strategic plan, whilst prioritising underwriting discipline and 
a sustained focus on margin enhancement. This emphasis 
on portfolio quality has contributed to healthier books 
across the region and improved operational efficiency.  
While market conditions varied, with some regions 
experiencing continued tariff increases, and others seeing 
modest premium growth, our businesses successfully 
navigated these environments through rigorous risk 
selection and cost control.
France had an exceptional year, with L’olivier increasing its 
Motor Insurance policy count by 15%, while simultaneously 
enhancing margins and service quality. Household 
Insurance also showed strong momentum with a 25% 
increase in policies, albeit from a low base. Looking ahead, 
the recruitment of experienced personnel and improved 
segmentation will be key levers for continued acceleration. 
Italy has seen 2025 as a year of restoration of profits, 
focusing on risk selection and improving the health of the 
book. Although this led to a 15% reduction in the customer 
base, a thorough cost review, fully modernised technology 
and data infrastructures have created a leaner organisation, 
putting us in a good position to return to sustainable growth 
in 2026.
Spain advanced its multichannel growth and maintained 
strong underwriting discipline. The core direct business 
continues to deliver a good performance, while we 
maintained investments in the broker channel as well as 
in the ING bank insurance partnership, both of which saw 
improvements in commercial and technical results. 
Our modern, cloud‑native infrastructure gives us a strong 
foundation of high‑quality data assets. Building on this, 
we are scaling our core AI capabilities and piloting GenAI 
in the areas with the greatest potential.
Our focus remains on our people and culture, with Spain 
achieving a “Level A” Certificate of Excellence from 
Fundación MásFamilia, France volunteering over 2,000 
hours to local charities, and Italy receiving a special 
recognition for Women, Diversity, Equality and Inclusion for 
Great Place to Work®. I am very grateful for the hard work 
and dedication of our employees across Europe, whose 
commitment remains instrumental to our success. 
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European Insurance review 
Admiral Group Plc Annual Report and Accounts 2025
44
£7m
£(20)m
1.9m
2.0m

France
Spain
Italy
In Motor Insurance, we grew 
our policy count by 15%, while 
strengthening our margins (combined 
ratio of 85%), delivering £13.4 million 
in profits and enhancing excellent 
service levels, reflected by great 
customer feedback scores from all 
major customer platforms. This is 
especially notable in the French 
market where many insurers have 
had to maintain, or intensify, tariff 
increases. Our recent strategic 
choices, particularly around pricing, 
customer mix, and investments in 
operational efficiency are bearing 
fruit and position us well for continued 
rapid and profitable growth. 
In Household Insurance, we pursued 
a focused growth strategy, expanding 
our in-force policy base by 25%, while 
strengthening our segmentation 
and pricing capabilities. These 
enhancements, supported by the 
addition of experienced talent from 
the French market, will be essential 
in sustaining our momentum in the 
years ahead. 
In addition, we achieved the Great 
Place to Work® for Women award, 
Top 30 in the Great Place to Work® 
in our category, 100% in the Gender 
Equality index, and exceeded 2,000 
volunteering hours. 
These strong results are a testament 
to the dedication and hard work of 
every L’olivier team member. Their 
commitment continues to impress me, 
and I extend my sincere thanks to 
each of them. 
In 2025, Admiral Seguros continued 
to advance its multichannel growth 
strategy, while maintaining sound 
underwriting practices. We also earned 
the “Level A” Certificate of Excellence 
from Fundación MásFamilia, 
recognising our commitment to work-
life balance and equal opportunities. 
The market saw further premium 
increases, particularly in the first half, 
marking its first return to profitability 
since 2022. Against this backdrop, 
we remained focused on risk selection 
and cost control within our core direct 
business, keeping volumes stable. 
In our expanding distribution channels, 
brokers delivered a strong 
improvement in technical results, 
driven by new commercial agreements 
and a continued shift toward higher-
margin segments. Our partnership 
with ING bank also gained momentum, 
with policy numbers doubling over 
the year, albeit from a small base.
We made progress in technology 
and transformation and began the 
adoption of the new European 
data platform as well as enhancing 
customer processes, leading to 
improved contact centre efficiency 
and customer satisfaction. 
While underlying margins continued 
to improve, reported results were 
affected by accounting adjustments 
due to delays in profit recognition 
under new reinsurance contracts. I am 
grateful to the team for their hard work 
throughout 2025 and look forward 
to new opportunities in 2026.
2025 marked a year of recovery 
for ConTe. In an environment of 
contained inflation and modest 
market-wide premium increases, 
the team succeeded in significantly 
improving the health of the portfolio 
and ultimately restoring profitability. 
This improvement in performance 
was driven by rate increases, risk 
selection, and more robust rating 
controls. As a result of our sustained 
focus on margins, our policy count 
was reduced by 15%. Our expense 
ratio remained stable despite the 
reduced scale thanks to a thorough 
cost review and efficiency mindset.
ConTe also accelerated its digital 
transformation, achieving a full 
legacy-free infrastructure. 
Importantly, this progress was made 
while preserving market-leading 
customer service, reflected in our top 
Google and Trustpilot scores across 
the insurance sector.  
Our people continue to see ConTe 
as a special place to work, supported 
by our inclusive culture – reflected in 
our third-place Great Place to Work® 
ranking for the second year running, 
and a record 88% Trust Index. 
Looking ahead to 2026, our focus will 
centre on three pillars: strengthening 
governance through our new data 
platform and rating system, returning 
to sustainable growth, whilst 
remaining disciplined, and scaling 
our presence in the intermediary 
market so we can support even 
more customers.
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Admiral Group Plc Annual Report and Accounts 2025
45
Julien Bouverot
CEO L’olivier
Sarah Harris
CEO, Admiral 
Seguros
Antonio Bagetta
CEO, ConTe

European Insurance financial performance
£m
2025
2024
Turnover1
 
674.3  
639.9 
Total premiums written1
 
620.2  
596.7 
Insurance revenue
 
654.5  
606.7 
Insurance revenue net of XoL1
 
623.5  
572.7 
Insurance expenses1
 
(175.0)  
(168.0) 
Insurance claims net of XoL1
 
(414.0)  
(437.7) 
Underwriting result, net of XoL1
 
34.5  
(33.0) 
Quota share reinsurance result1, 3
 
(31.3)  
12.4 
Movement in net onerous loss component
 
1.2  
0.4 
Underwriting result1
 
4.4  
(20.2) 
Net investment income
 
2.7  
1.4 
Net other revenue
 
(0.5)  
(0.9) 
European Insurance result, before tax1
 
6.6  
(19.7) 
Segment performance indicators
2025
2024
Loss ratio1, 2
 66.4% 
 76.4% 
Expense ratio1, 2
 28.1% 
 29.3% 
Combined ratio1
 94.5% 
 105.7% 
Insurance service margin1, 2
 0.7% 
 (3.5%) 
Customers insured at period end1
1.92m
1.97m
Segment result: European Insurance result1
£m
2025
2024
European Motor
 
9.3  
(14.8) 
Spain Motor
 
(6.7)  
(3.1) 
Italy Motor
 
2.6  
(22.8) 
France Motor
 
13.4  
11.1 
Other
 
(2.7)  
(4.9) 
European Insurance profit/(loss) before tax
 
6.6  
(19.7) 
European Motor Insurance - Geographical analysis1
2025
Spain
Italy
France
Total
Vehicles insured at period end
0.46m
0.81m
0.52m
1.79m
Turnover (£m)
140.1
240.4
275.4
655.9
2024
Spain
Italy
France
Total
Vehicles insured at period end
0.45m
0.96m
0.45m
1.86m
Turnover (£m)
131.8
269.1
224.0
624.9
1 Alternative Performance Measures – refer to the end of this report for definition and explanation.
2 Alternative Performance Measures – refer to Appendix 1d for explanation and reconciliation to statutory income statement measures.
3 Quota share reinsurance result within the segment result excludes reinsurers’ share of share scheme costs.
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Admiral Group Plc Annual Report and Accounts 2025
46

Admiral’s European Insurance businesses reported an 
increase in turnover to £674.3 million (2024: £639.9 
million). Customer numbers reduced modestly (2%) to 
1.92 million (31 December 2024: 1.97 million), with growth 
in France more than offset by the result of the strong 
pricing action taken in Italy.  
The combined result for the segment improved significantly 
by £26.3 million to a profit of £6.6 million (2024: loss of £19.7 
million) with the combined ratio improving to 94.5% (2024: 
105.7%) largely as a result of the pricing action referred to in 
Italy leading to a much-improved result compared to 2024, 
along with continuing strong profits in France.  
The improved underwriting result in the period was partially 
offset by the movement in the quota share result, which 
changed from a recovery of £12.4 million to a charge of 
£31.3 million, reflecting the quota share reinsurers’ share 
of the much improved underwriting result. The charge 
is greater than the quota share’s proportional value due 
to the varying quota share arrangements in each line of 
business leading to different phasing of recoveries and 
charges depending on the underwriting performance.  
Claims reserves in Europe continue to be set at, or very 
close to, the maximum 95th percentile risk adjustment 
strength allowed under the Group’s reserving policy.
ConTe in Italy reported a small profit of £2.6 million 
(2024: loss of £22.8 million), the 2024 result being 
impacted by the significant increase to the settlement 
inflation rate for large bodily injury claims provided by the 
court of Milan (known as the Milano tables) and also the 
impact of continued inflation on claims settlement costs, 
particularly on business written in 2023. Strong pricing 
and underwriting actions taken throughout 2024 and in 
2025 show signs of significantly improved loss ratios, 
which are now starting to earn through. Vehicles insured 
decreased by 16% to 0.81 million (2024: 0.96 million), 
as a result of the actions, with turnover decreasing by 
slightly less at 11% to £240.4 million (2024: £269.1 million).
L’olivier assurance (France) continued to grow strongly, 
with vehicles insured increasing by 15% to 0.52 million 
(2024: 0.45 million), and turnover increasing by 23% to 
£275.4 million (2024: £224.0 million). Both the reported loss 
and expense ratio continued to improve in 2025 with 
growth achieved in relatively favourable current market 
conditions, resulting in the business reporting higher profits 
in 2025 (£13.4 million vs. £11.1 million).
In Admiral Seguros (Spain) customer numbers were 
slightly higher at 0.46 million (2024: 0.45 million), leading 
to a modest increase in turnover. The underwriting result 
excluding quota share reinsurance improved as a result 
of decreases in both the loss and expense ratios, in line 
with the main focus of the business to improve underlying 
profitability. The reported loss for the period was higher 
(£6.7 million vs £3.1 million), impacted by new quota share 
arrangements in 2025 which result in lower recoveries on 
a booked combined ratio basis. Admiral Seguros continues 
to focus on sustainable growth, balancing its direct 
business with growing in the intermediary channel.
Women in Technology: 
ConTe’s Serena Banci
1. Can you tell us about your journey at ConTe?
I joined ConTe in November 2018 and I started my 
journey as a developer working in a team that was 
responsible for managing legacy products. Over time 
I became passionate about the world of rate analysis 
and was given the opportunity to work closely with 
colleagues from in the Domain Risk  team to protect 
the business’ digital assets. Today, I am a Software 
Architect in the Gold Standard Pricing team, where 
we analyse machine learning models to identify 
patterns in customer data so that we can better serve 
our customers’ needs.
2. How has ConTe helped you grow your career?
Thanks to ConTe, I’ve been able to embark on a 
professional growth path that aligns with my personal 
values and skills. I’m supported with training not only 
aimed at increasing my technical skills, but also at 
evolving my soft skills such as communication and 
emotional resilience. Working here I have learned that 
you can make mistakes (as long as you learn from 
them) and that asking for help from colleagues is not 
a sign of weakness, but a sign of strength.
3. How does ConTe support women?
Here, my opinion and my voice are listened to and 
respected in exactly the same way as my male 
colleagues and have helped spark further conversation 
and innovation. I recently completed the Leading at 
Admiral programme which supports colleagues who 
have been identified with leadership potential to grow 
within the business with management training and 
workshops. Also, ConTe really supported me when 
I became a mother. When I returned from maternity 
leave, I was given the opportunity to find my work-life 
balance without pressure – not many employers offer 
colleagues such flexibility.  
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Admiral Group Plc Annual Report and Accounts 2025
47

Another year of significant growth 
and positive momentum
“We continue to deliver sustainable growth and 
are proud of the meaningful steps forward in 
how we fund, scale, and serve our customers.”
Emma Powell
CEO, Admiral Money
Our performance
Admiral Money profit before tax
£26m
Gross loans
£1.46bn
2025
2025
2024
2024
2025 was another strong year for Admiral 
Money, with several significant milestones 
delivered, evolving us into a multi-product 
lender with broader distribution. It was a year 
in which we combined controlled growth with 
meaningful steps forward in how we fund, 
scale and serve our customers. 
Our vision remains to help more customers with their 
lending needs. We provide customers with affordable 
guaranteed rates, ensuring transparency and certainty. 
We ended the year with over 200,000 customers and 
managing over £1.8 billion of loan balances, a 50% 
increase since full year 2024. As a result, our gross 
income of £159 million has grown 40%. 
We continue to be agile in our approach to credit 
decisioning and pricing changes, resulting in stable 
and expected credit performance with full year cost 
of risk of 2.5%, which is the same as 2024. 
We effectively managed costs during our growth 
and expansion into new distribution channels while 
simultaneously enhancing efficiency through increased 
automation, delivering a cost income ratio of 39%. 
The outcome of this balanced growth, high quality 
risk selection and cost discipline has been our fourth 
consecutive year of increased profits.
In 2025 we evolved our capital efficient funding strategy 
to support future growth with our first forward flow 
arrangement. We completed a £146 million back‑book sale 
of unsecured personal loans (UPLs) alongside the transfer 
of additional balances through ongoing originations. 
This resulted in loans with original balances of £426 million 
being off-balance sheet at year end. Importantly, Admiral 
Money continues to service all loans sold in both the back 
book and forward flow sales earning further revenue. 
As we grow, our customer promise of value, trust and 
ease remains central to everything we do. I’m proud that 
our customer satisfaction scores reached new highs and 
Trustpilot scores rose to 4.9, compared to 4.4 in 2024. 
following enhancements to our customer journeys which 
helped us deliver faster decisions and better service at scale.
Internal mobility has helped deepen capability across the 
business, colleague satisfaction remained high, and we 
were recognised with a People & Culture award at Cnect 
Wales, an industry-led employers’ forum for the Welsh 
contact centre community. Our commitment to community 
also doubled, with over 1,400 volunteering hours.
As I reflect on my first year as CEO, I am incredibly proud 
of the team and what we have delivered in 2025 and I’d like 
to thank our customers, partners and all my colleagues for 
their support. 
Looking ahead to 2026, we are in a strong position to grow 
further both on- and off-balance sheet, particularly with our 
wider distribution channels. 
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Admiral Group Plc Annual Report and Accounts 2025
48
£26m
£13m
£1.46bn
£1.17bn

Admiral Money financial review
£m
2025
2024
Total interest income
 
139.2  
112.5 
Interest expense1
 
(61.2)  
(43.2) 
Net interest income
 
78.0  
69.3 
Origination fee income2
 
17.1  
– 
Other income
 
2.4  
0.5 
Total income
 
97.5  
69.8 
Credit loss charge
 
(33.3)  
(26.9) 
Expenses
 
(38.4)  
(29.9) 
Admiral Money profit before tax3
 
25.8  
13.0 
1 Includes £8.3 million intra-group interest expense (2024: £6.1 million).
2 Origination fee income in the year ended 31 December 2025 includes £5.9 million of income relating to a back-book sale of £146.4 million 
of loans through a forward flow agreement.
3 Alternative Performance Measures – refer to the end of this report for definition and explanation.
Admiral Money distributes and underwrites unsecured 
personal loans (‘UPLs’) and car finance products for UK 
consumers through the comparison channels, credit scoring 
applications, through car dealerships, and direct to 
consumers via the Admiral website. The business aims to 
provide customers with affordable guaranteed rates, 
ensuring transparency and certainty. 
Admiral Money recorded a pre-tax profit of £25.8 million 
in 2025 (2024: £13.0 million), continuing the positive 
trajectory of the business. During the year, Admiral Money 
entered into a forward flow funding arrangement with an 
external counterparty, which included an initial sale of 
existing UPLs on day one of the arrangement, alongside the 
ongoing sale of newly originated loans. As part of the day-
one transaction, a portfolio of UPLs with a total carrying 
value of £146.4 million was sold, generating origination fee 
income of £5.9 million, alongside a credit provision release 
of £4.9 million. After recognising transaction-related costs 
of £1.0 million, including the immediate write-off of 
unamortised deferred acquisition costs, the initial sale 
contributed £9.8 million to profit before tax. 
In addition, £279.5 million of newly originated UPLs were 
sold during the year under the same forward flow 
arrangement, generating further origination fee income of 
£11.2 million. Admiral Money continues to service all loans 
sold under the arrangement and earned servicing income 
of £1.1 million during the period, with incremental servicing 
costs driven by increased assets under management 
recognised within operating expenses. Gross loan balances 
administered for third parties totalled £343.3 million as at 
year end 2025 (2024: £nil).
Despite the loan sales, the business has also grown net 
interest income by 13% to £78.0 million (2024: £69.3 
million). Gross on-balance sheet loan balances totalled 
£1.46 billion at the end of the period (2024: £1.17 billion), 
with a £0.10 billion (2024: £0.08 billion) expected credit loss 
provision. This leads to a net on-balance sheet loan balance 
of £1.36 billion (2024: £1.09 billion).
Admiral Money is funded through a combination of internal 
and external funding sources. The external funding is 
secured against certain loans via a transfer of the rights 
to the cash flows to special purpose entities (‘SPEs'). The 
securitisation and subsequent issue of notes via SPEs does 
not result in a significant transfer of risk from the Group.  
The new forward flow facility provides further diversification 
of funding and capacity to support origination growth.  
Loans sales made through the forward flow arrangement 
and initial back book sale do result in a significant transfer 
of risk from the Group, and as such the loans sold are 
derecognised from the balance sheet. 
During the second half of the year, a portion of the loans 
sold through the forward flow were subsequently 
securitised through the public markets by the purchaser.  
The business continues to service the loans included in this 
transaction on the same commercial basis as those in the 
forward flow.
Credit loss models reflect the latest economic assumptions 
and post model adjustments (‘PMA’) remain in place to 
maintain an appropriately prudent level of provisioning 
reflecting the credit risk in the loan book. 
The provision coverage ratio varied by asset class, with 
UPLs increasing to 7.6% (2024: 7.2%) and car finance 
increasing to 1.9% (2024: 1.6%). The slight increase in 
coverage in the year is largely driven by some softening 
in economic forecasts, particularly in the expected UK 
unemployment rate. Despite the macro back drop, 
the performance of the portfolios remain strong, with an 
ongoing focus on writing high-quality loans contributing 
to this positive loss performance.  
Post-model adjustments reduced to £3.8 million 
(2024: £4.6 million) reflecting continued refinements 
to the IFRS 9 provisioning model, particularly in relation 
to economic uncertainty, as well as reductions in cost-of-
living related PMAs.
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Admiral Group Plc Annual Report and Accounts 2025
49

Other Group items financial review
£m
2025
20242
Share scheme charges
 
(71.9)  
(60.7) 
Other central costs
 
(53.4)  
(51.1) 
Admiral Pioneer result
 
(11.3)  
(11.3) 
Business development costs
 
(18.4)  
(20.1) 
Finance charges1
 
(23.5)  
(26.3) 
Sale of shares in Insurify
 
–  
12.5 
Other interest and investment income
 
17.7  
13.5 
Total 
 
(160.8)  
(143.5) 
1 Finance charges within other Group items include £1.1 million (2024: £1.8 million) that relate to intra-group arrangements, with the 
corresponding income presented within the UK Insurance result.
2 Other group costs in 2024 have been re-presented to exclude costs in relation to the US Motor business, which are presented within 
discontinued operations following its sale.
Share scheme charges relate to the Group’s two employee 
share schemes. The increase in charge in the period 
is driven by both increases in bonuses linked to dividends 
paid in the year and the higher share price. 
Other central costs consist of Group-related expenses, 
an allocation of Group employee costs and the cost 
of a number of significant Group projects. Total costs 
increased modestly in 2025 primarily as a result of higher 
spend on the Group’s internal model development as 
activity continues, towards application for approval, and 
higher ongoing spend on central Group employee expenses 
and community initiatives, which outweighed the 2024 
additional one-off employee bonus costs.
Admiral launched Admiral Pioneer in 2020 to focus on new 
product diversification opportunities. Pioneer businesses 
include Veygo (short-term and learner driver car insurance 
in the UK), and Admiral business (commercial insurance, 
including fleet). Pioneer’s businesses reported a loss of 
£11.3 million in 2025 (2024: £11.3 million), due primarily 
to costs of investing in the development of new products, 
offset in part by profits in Veygo. Losses continue to be 
recognised on new commercial insurance lines as premiums 
are not yet materially earning through. 
Business development costs were lower at £18.4 million 
(2024: £20.1 million), with 2024 including non-recurring 
transaction and other costs of £6.5 million related to the 
More Than acquisition, whilst 2025 comprises increased 
spend on alternative lending products such as secured 
homeowner loans in the UK.
Finance charges of £23.5 million (2024: £26.3 million) 
primarily related to interest on the £250 million 
subordinated notes issued in July 2023 at a rate of 8.5%, 
with the charge in 2024 including interest on the £55 million 
subordinated loan notes issued in July 2014 prior 
to redemption. 
Other interest and investment income increased to 
£17.7 million (2024: £13.5 million), primarily due to higher 
investments held in 2025.   
As part of the disposal of compare.com in 2023, the Group 
received shares as a minority interest shareholder of 
the acquirer, Insurify.com. In 2024, the Group sold those 
shares, resulting in a one-off gain of £12.5 million.
Award-winning governance
In October, our Group Company Secretary 
team and Responsible AI and Data team 
were acknowledged for their outstanding 
efforts to keeping our business and 
customers safe.
Our Group Company Secretary team picked up Team 
of the Year at the Chartered Governance Institute 
UK & Ireland awards for blending legal expertise and 
innovation, and integrating AI into board operations, 
while our Responsible AI and Data team were Highly 
Commended at the DataIQ awards for the way that they 
ensure that AI is used responsibly across the Group.
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Admiral Group Plc Annual Report and Accounts 2025
50

The Group manages its capital to ensure that all entities 
are able to continue as going concerns, and that regulated 
entities comfortably meet regulatory capital requirements. 
Surplus capital within subsidiaries is regularly paid up to the 
Group holding company in the form of dividends. 
The Group’s regulatory capital is based on the Solvency II 
Standard Formula, with a capital add-on to reflect recognised 
limitations in the Standard Formula with respect to Admiral’s 
business, predominantly in respect of profit commission 
arrangements in co-insurance and reinsurance agreements.
The current regulatory approved capital add-on 
is £24 million.
Admiral continues to develop its partial internal model 
to form the basis of calculating capital requirements post-
approval. Intense work has continued over the past year, 
including regular engagement with the regulator, and the 
Group is now close to submitting a formal application for 
approval to its main prudential regulators. 
The estimated and unaudited Solvency ratio for the Group 
at the date of this report is as follows:
Group capital position (estimated and unaudited)
£bn
2025
2024
Eligible Own Funds (post-dividend)1
1.83
1.74
Solvency II capital requirement2
0.95
0.86
Surplus over capital requirement
0.88
0.88
Solvency ratio (post-dividend)3
193%
203%
1 Own Funds include approximately £250 million of Tier 2 capital following the Group’s issue of subordinated loan notes in 2024. 
Own Funds reported above are inclusive of additional own funds generated post-period-end up to the date of this report.
2 Solvency capital requirement (‘SCR’) includes updated, unapproved capital add-on.
3 Solvency ratio calculated on a volatility adjusted basis.
The Group’s solvency position remains strong at 193%, 
though lower than the 2024 closing position of 203%.  
There has been continued growth in own funds during 
2025, but at a lower rate due to both high dividends 
declared and paid as a result of the strong reported result 
in H2 2024 and H1 2025, the purchase of shares to fund 
the employee share trusts, and lower written profits from 
the core UK Motor business relative to 2024.   
The SCR also increased over the year, primarily due to 
the growth in the loans balances, particularly in H2 2025, 
along with premium growth across the Group’s businesses 
and the associated impact on underwriting and operational 
risk elements of the capital requirement. 
The estimated solvency ratio including the fixed Group 
capital add-on of £24 million, that is calculated at the 
balance sheet date rather than the date of this report, and 
is expected to be reported in the Group’s 2025 Solvency 
and Financial Condition Report (‘SFCR’) is as follows:
Regulatory solvency ratio (estimated and unaudited)
2025
2024
Solvency ratio as reported above
193%
203%
Change in valuation date1
(11)%
(9)%
Other (including impact of updated, unapproved capital add-on)
3%
4%
Solvency ratio to be reported ('SFCR')
185%
198%
Solvency ratio sensitivities
2025
2024
UK Motor – incurred loss ratio +5%2
 (21) %
 (26) %
UK Motor – 1-in-200 catastrophe event
 (4) %
 (3) %
UK Household – 1-in-200 catastrophe event
 (3) %
 (3) %
Interest rate – yield curve up 100 bps
 (1) %
 (1) %
Interest rate – yield curve down 100 bps
 1 %
 –% 
Credit spreads widen 100 bps
 (2) %
 (2) %
Currency – 10% (2024: 10%) movement in euro and US dollar
 (3) %
 (2) %
ASHE – long-term inflation assumption up 100 bps (2024: 100 bps)
 (6) %
 (6) %
Loans – 100% weighting to ‘severe’ scenario3
 (1) %
 (1) %
1 The solvency ratio reported above includes additional own funds generated post-year-end up to the date of this report.
2 The lower sensitivity of the incurred loss ratio stress is the result of the lower written premium and relative profitability of the most recent 
underwriting year following increased competition in the period driving rate reduction.
3 Refer to note 7 to the financial statements for further information on the ‘severe’ scenario.
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Admiral Group Plc Annual Report and Accounts 2025
51

Change in capital return policy
As set out previously, there has been a change in the 
Group’s approach to capital return which will be in place 
from the interim 2026 dividend onwards (subject to 
regulatory approval). The Group’s revised dividend 
approach is to:
• Pay a normal dividend equal to 65% of post-tax profits 
for the period
• Pay either a special dividend or buy back and cancel 
shares to the value of surplus economic capital available 
at the dividend calculation date (with reference to 
available distributable reserves at the calculation date).
Surplus economic capital is calculated as at the dividend 
valuation date and is defined as:
• Available capital
• Less capital requirements
• Less risk appetite buffer
• Less any further buffer determined by the Board at the 
appropriate time. 
The decision whether to distribute via dividend or to 
buyback shares will be made by Board determination.
Investments and cash
Investment strategy
Admiral Group’s investment strategy focuses on capital 
preservation and low volatility of returns relative to liabilities, 
and follows an asset liability matching strategy to control 
interest rate, inflation and currency risk. A prudent level 
of liquidity is held and the investment portfolio has a 
high-quality credit profile. In 2025, the focus remained 
on matching, and cashflows were invested into high-quality 
assets to take advantage of healthy risk-free rates, whilst 
being appropriately cautious on the credit outlook. 
The Group holds a range of government bonds, corporate 
bonds, alternative and private credit assets, alongside liquid 
holdings in cash and money market funds.
A further aim of the strategy is to reduce the Environmental, 
Social, and Governance (‘ESG’) related risks in the portfolio, 
whilst continuing to achieve sustainable long-term returns. 
Admiral’s corporate bond portfolio has an average MSCI 
rating of AA.  
Total investment income for 2025 was £215.5 million 
(2024: £170.9 million). 
The investment return on the Group’s investment portfolio 
(excluding unrealised losses on derivatives and the 
movement in provision for expected credit losses) was 
£209.8 million (2024: £177.4 million). 
The credit in relation to the movement in provision for 
expected credit losses is the result of an accounting 
reclassification of a number of assets from fair value 
through other comprehensive income to fair value through 
profit and loss, and does not impact the overall valuation 
of assets.
The reduction in interest rates during 2025 has resulted 
in an increase in the market value of the portfolio of £48.7 
million (2024: £11.3 million increase), which is reflected 
in the Statement of Other Comprehensive Income.
The annualised rate of return was slightly up at 4.1% (2024: 
4.0%), driven by reinvestment at improved risk-free rates.
Investment return
£m
2025
2024
Underlying investment income yield
4.1%
4.0%
Investment return
209.8
177.4
Unrealised losses on derivatives
 
(0.4)  
(0.2) 
Movement in provision for expected credit losses
 
6.1 
(6.3)
Total investment return
215.5
170.9
Cash and investments analysis
£m
2025
2024
Fixed income and debt securities
3,707.6
3,335.4
Money market funds and other fair value through P&L investments
1,479.3
1,421.0
Cash deposits
57.9
91.7
Cash
301.1
313.6
Total1
5,545.9
5,161.7
1 Total Cash and Investments includes £500.1 million (2024: £354.5 million) of Level 3 investments. Refer to note 6d in the financial 
statements for further information.
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Group capital structure and financial position continued
Admiral Group Plc Annual Report and Accounts 2025
52

Cashflow
£m
2025
2024
Operating cashflow, before movements in investments 
 
874.4  
1,303.4 
Transfers to financial investments
 
(245.8)  
(810.3) 
Operating cashflow
 
628.6  
493.1 
Tax payments
 
(192.1)  
(124.1) 
Investing cashflows (capital expenditure)
 
(95.2)  
(144.2) 
Financing cashflows
 
(712.6)  
(436.0) 
Loans funding through special purpose entity
 
414.7  
178.1 
Acquisition of shares
 
(35.3)  
— 
Foreign currency translation impact
 
(20.6)  
(6.4) 
Net cash movement
 
(12.5)  
(39.5) 
Unrealised gains on investments
 
48.7  
11.4 
Movement in accrued interest, foreign exchange and unrealised gains on derivatives
 
102.2  
165.0 
Net increase in cash and financial investments
 
384.2  
947.2 
The main items contributing to the operating cash inflow are as follows:
£m
2025
2024
Profit after tax
 
742.3  
662.9 
Change in net insurance contract liabilities 
 
379.5  
606.5 
Net change in trade receivables and liabilities 
 
29.1  
46.3 
Change in loans and advances to customers
 
(539.9)  
(231.4) 
Non-cash income statement items
 
50.8  
42.8 
Taxation expense
 
212.6  
176.3 
Operating cashflow, before movements in investments
 
874.4  
1,303.4 
The Group continues to generate significant amounts of 
cash, and its capital-efficient business model enables the 
distribution of the majority of post-tax profits as dividends. 
Total cash and investments at 31 December 2025 was 
£5,545.9 million (31 December 2024: £5,161.7 million).
The net increase in cash and investments in the period 
is £384.2 million (2024: increase of £947.2 million),the 
difference due primarily to higher dividend payments in 
2025 relative to 2024, as well as a lower relative increase 
in cash inflows from the insurance businesses. 
Taxation
The tax charge for the period for continuing operations 
is £212.6 million (2024: £175.3 million), which equates 
to 22.2% (2024: 21.2%) of profit before tax. The effective 
tax rate in 2025 was higher than in 2024 due to a reduced 
impact from lower overseas tax rates, resulting from 
a change in the relative split of profits across different 
tax jurisdictions.
Co-insurance and reinsurance
Admiral makes significant use of proportional risk 
sharing agreements, where insurers outside the Group 
underwrite a majority of the risk generated, either through 
co-insurance or quota share reinsurance contracts. 
These arrangements include terms which allow Admiral 
to retain a significant portion of the profit generated.
Although the primary focus and disclosure is in relation 
to the UK Motor Insurance book, similar longer-term 
arrangements are in place in the Group’s European 
Insurance operations and the UK Household and 
Van businesses.
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Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
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UK Motor Insurance
Munich Re and its subsidiary entity, Great Lakes, currently 
underwrite 40% of the UK Car business. From 2022, 20% 
of this total is on a co-insurance basis (via Great Lakes) and 
will extend to 2029. The remaining 20% is on a quota share 
reinsurance basis and these arrangements extend to 2026 
and 2027 (with discussions on extensions due to take place 
in Q2 2026).
The Group also has other quota share reinsurance 
arrangements confirmed to at least 2027 covering 38% 
of the business written.
The nature of the co-insurance proportion underwritten 
by Munich Re (via Great Lakes) in the UK is such that 
20% of all Car premium and claims accrue directly to 
Great Lakes and are not reflected in the Group’s financial 
statements. Similarly, Great Lakes reimburses the Group 
for its proportional share of expenses incurred in acquiring 
and administering this business. 
Admiral’s UK Motor quota share reinsurance arrangements 
result in all premiums, claims and expenses that are ceded 
to reinsurers being included within the quota share result 
in the Group’s financial statements, with a recovery 
recognised where years are not yet profitable. 
These agreements operate on a funds withheld basis 
with Admiral retaining ceded premium (net of the reinsurer 
margin), which then covers claims and expenses. If an 
underwriting year is not profitable, investment income is 
allocated to the withheld fund and used to delay the point 
at which cash recoveries are collected from the reinsurer. 
Other features of the arrangements include expense 
ratio caps and commutation options for Admiral that 
become available 24-36 months after the start of the 
underwriting year.
Admiral tends to commute its UK Car Insurance quota share 
reinsurance contracts 24-36 months after inception of an 
underwriting year, assuming there is sufficient confidence 
in the profitability of the business covered by the reinsurance 
contract and having assessed the solvency implications of the 
commutation for the Group and its underwriting subsidiary.
All arrangements covering the 2020 and prior underwriting 
years, and a majority of contracts from underwriting year 
2021, were commuted as at 31 December 2024. In addition, 
the UK Van arrangements for underwriting years 2021 and 
2022 were commuted during 2025, along with a small 
number of UK Car commutations on underwriting years 2022 
and 2023.
UK Household Insurance
The Group’s Household business is supported by long-term 
proportional reinsurance arrangements covering 70% of 
the risk, that run to at least 2027. In addition, the Group has 
non-proportional reinsurance to cover the risk of 
catastrophes stemming from weather events.
European Car Insurance 
In 2023 and 2024, Admiral retained 35% (Italy), 30% 
(France), and 30% (Spain), of the underwriting risk in each 
country, respectively, whilst in 2025, Admiral retained 60% 
of the underwriting risk in Italy, with the retained share in 
France and Spain unchanged. In 2026, Admiral will retain 
52.5% (Italy), 40% (France) and 42.5% (Spain) of the 
underwriting risk in each country respectively. 
Excess of loss reinsurance
The Group also purchases excess of loss reinsurance 
to provide protection against large claims and reviews 
this cover annually. The UK Motor excess of loss cover 
in 2025 remained similar to prior years with cover starting 
at £10 million. 
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Admiral Group Plc Annual Report and Accounts 2025
54

Our approach to sustainability
Our approach to sustainability is rooted in 
our cultural DNA and shaped by our purpose: 
‘Help more people look after their future. 
Always striving for better, together’. In 2025, 
we focused on embedding sustainability more 
deeply into our business, taking practical steps 
that support long-term progress.
Our strategy is anchored in the United Nations Sustainable 
Development Goals (‘SDGs’), which provide a global 
blueprint for tackling the world’s most pressing challenges. 
We use this framework to guide our priorities and identify 
where our initiatives can contribute – such as reducing 
emissions (SDG 13: Climate Action), improving circularity in 
claims (SDG 12: Responsible Consumption and Production), 
and supporting financial resilience and wellbeing (SDG 3: 
Good Health and Well-being, and SDG 8: Decent Work and 
Economic Growth).
As the only FTSE 100 company headquartered in Wales, 
we also take inspiration from the principles of the Well-
being of Future Generations Act, which calls for long-term 
thinking and collaborative action. This perspective helps us 
consider the needs of future generations alongside today’s 
priorities, reinforcing our commitment to responsible 
business practices across all regions where we operate.
For Admiral, sustainability means moving beyond 
compliance to deliver real impact. This includes working 
with suppliers and partners to accelerate responsible 
practices and improve how we measure and report impact. 
In 2025, we brought sustainability into everyday decisions 
through initiatives focused on climate action, economic 
opportunity, and wellbeing, while continuing to build 
inclusion across our global operations. Our ambition remains 
clear: to embed sustainability into every part of 
our business so that progress is practical, lasting, and 
makes a positive difference for people and the planet.
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Additional Information
Sustainability overview
Admiral Group Plc Annual Report and Accounts 2025
55
Our purpose 
is to help more 
people to look after 
their future, while 
always striving 
for better, together.
Our reporting suite
For more information on our sustainability 
commitments and progress, visit our website 
to explore our reporting suite:
admiralgroup.co.uk/investor-relations
Sustainability 
Report
Net Zero 
Transition Plan
Gender Pay Gap 
Report
Modern Slavery 
Statement
Our purpose framework

Key achievements and focus areas
External recognition
Rising Star
Partnership Awards
The King’s Trust
Sustainability & Privacy 
Initiative of the Year
PICASSO Awards 
Legendary Status
Great Place to Work® UK  
Highly Commended 
Best Privacy Initiative
British Data Awards
India’s Best Workplaces 
for Women™ Great Place 
to Work® 
Highly Commended 
Responsible AI Initiative
DataIQ Awards
4th Best Workplace 
for Women™ Great Place 
to Work® UK
Silver, Mental Health & 
Wellbeing Wales Awards
MSCI ESG rating assessment
2025: AAA
2024: AAA
2023: AA
2022: AA
CDP Climate Score
2025: B
2024: C
2023: B
2022: D
Sustainalytics ESG Risk Rating
2025: 21.6
2024: 24.2
2023: 24.3
2022: 21.0
ISS ESG performance
2025: C Prime
2024: C-
2023: C-
2022: C-
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Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
56
£4.4m
spent in community 
investment
45k
colleague 
volunteering hours
8
New Green Earth 
Schools created 
through Earthwatch 
(two in 2024)
£500k
in colleague match 
funding and small grants
Joined Save the 
Children Humanitarian 
Network
Expanded flood 
support: FloodMobile, 
Build Back Better, 
£1 million National 
Trust partnership
Advanced 
sustainability in 
vehicle repair
Flood Force launched 
(reach: 4.8 million)
EV book growth; 
Defaqto EV Trailblazer
Joined Partnership for 
Carbon Accounting 
Financials (‘PCAF’)

Our approach to materiality
At Admiral, we know that for our sustainability efforts to 
have real impact, we first need to focus on what matters 
most – to our people, our communities, the environment, 
and our business.
That’s why, in 2025, we refreshed our Double Materiality 
Assessment (‘DMA’). Updating the DMA each year helps 
us stay ahead of change, allocate resources effectively, 
maintain transparency with stakeholders, and integrate 
sustainability into everyday decision making.
The DMA helps us to identify the sustainability issues 
that matter most by looking at two perspectives:
• Impact materiality – how our activities affect people 
and the environment
• Financial materiality – how sustainability issues could 
influence Admiral’s long-term performance and value.
Turning insight into action
The DMA is a strategic tool that guides decision making 
across the business. It helps us to:
• Manage sustainability-related risks
• Identify opportunities for innovation and long-term 
sustainable growth
• Focus resources where they create the greatest impact.
In 2025, these insights shaped the creation of our 
RISE Framework, which focuses on four key areas: 
Responsibility, Inclusion, Safety, and Employability. 
Our RISE framework provides a clear foundation for further 
embedding sustainability into governance, operations, 
and culture, helping us deliver long-term value across the 
business. For further details, please refer to our 2025 
Sustainability Report. 
What we did in 2025
We carried out a light-touch refresh of the DMA following 
the comprehensive assessment completed in 2024. 
Teams across the Group – including Sustainability, 
Procurement, Operations, Investments, and People – 
reviewed whether any topics had changed in importance.
Outcome
Our material topics remain unchanged from 2024. Climate 
change, workforce wellbeing, business conduct, and 
customer-related topics continue to be key areas of impact. 
We also maintain focus on supply chain sustainability, 
diversity and inclusion, and opportunities to improve 
circularity in claims and procurement.
2025 materiality assessment results
Environment
Climate change
How we help to mitigate and adapt to climate change, which is the long-term 
shift in average temperatures and weather patterns of the Earth, alongside the 
use of energy in all our operations.
Biodiversity and 
ecosystems
The interactions between our business and the natural environment occurring 
mainly through supply chain and policyholder activities, focusing on biodiversity, 
biodiversity loss, and the health and functionality of ecosystems.
Resource use and 
circular economy
The careful use of natural resources such as fossil fuels and circular economy 
principles, which focuses on eliminating waste and preventing the depletion 
of natural resources within our operations, while servicing customer claims.
Social
Own workforce
Maintenance of positive working conditions within our organisation, striving 
for equal treatment and opportunities for all colleagues, and upholding all other 
work-related rights.
Workers in the 
value chain
The equal treatment, opportunities and work-related rights for those employed 
within our supply chain.
Affected 
communities
How we engage with local communities through partnerships and providing 
support. We take pride in supporting our local communities, an ethos that has 
been in Admiral since the start.
Consumers and 
end-users
How we ensure the personal safety of our customers and the protection 
of their personal data, and achieve social and financial inclusion.
Governance
Business conduct
How we strive to foster a strong corporate culture emphasising ethical 
behaviour and integrity, and are committed to responsible business practices 
and transparent reporting.
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Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
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Our culture: The heart of our progress
Our culture
At Admiral, culture isn’t just policies or awards – it’s the 
everyday experience shaped by colleagues who bring 
curiosity, kindness, and commitment to making a difference. 
Our culture is built on respect, inclusion, and collaboration – 
celebrating individuality and welcoming ideas. These values 
come to life daily, helping customers through tough 
moments, supporting teammates, or volunteering to make 
a positive impact.
In 2025, this culture was recognised globally. Admiral Group 
ranked among Fortune’s Top 25 World’s Best Workplaces, 
and our UK business achieved Great Place to Work® 
Legendary Status after 25 consecutive years on their Best 
Workplaces list. These accolades, based on independent 
surveys and colleague feedback, reflect the trust and sense 
of belonging across our teams.
Colleague engagement and voice
Engagement is central to our culture. In our latest Great 
Place to Work® survey, 84% of colleagues agreed that 
every effort is made to understand their opinions, with 
participation reaching 85% across 15,000 colleagues. 
Voices are heard at the highest level through our Employee 
Consultation Groups (‘ECG’), which influence decisions 
on diversity, reward, mental health, and engagement.
Wellbeing 
Wellbeing is an integral part of life at Admiral. We aim to 
create an environment where colleagues feel supported, 
healthy, and able to thrive. Oversight sits with senior 
leadership, while day-to-day responsibility lies with our 
Health and Wellbeing Team, supported by a dedicated 
Workplace Support Team, and a network of wellbeing 
representatives. In 2025, we strengthened our mental 
health support as 762 line managers completed mental 
health training and 72 colleagues became accredited 
Mental Health First Aiders – enhancing our ability to offer 
meaningful support when it matters most.
We launched a new Health and Wellbeing survey to 
understand colleague experiences and shape future 
priorities. Listening to feedback helps us identify what’s 
working and where we can improve, ensuring wellbeing 
remains at the heart of our culture. 
Support includes counselling, occupational health 
assessments, and wellbeing initiatives covering mental 
health, exercise, nutrition, and financial wellbeing, and our 
DEI networks. 
This year, wellbeing came to life through colleague-led 
initiatives. Our Women’s Health Community organised 
a fundraising walk for Endometriosis UK, and the Men’s 
Health Roundtable created space for honest conversations 
about mental and physical health with GP panelists 
and speakers from charities Tidy Butt and Andy's Man. 
These events reflect our commitment to inclusion and 
support for every colleague.
Celebrating our culture
We celebrate individuality and connection through events 
like Culture Day, Black History Month, and the launch of the 
Every Body Café for colleagues with disabilities and allies. 
During Pride Month, our Tŷ Rainbow LGBTQIA+ working 
group led the theme ‘More than just a party’ – reminding us 
that Pride is about solidarity and allyship. Admiral has been 
a proud sponsor of Pride Cymru for 25 years, standing for 
equality and visibility.
In 2025, Admiral proudly ranked 4th in the UK’s Best 
Workplaces for Women, as recognised by Great Place to 
Work®. This achievement reflects the impact of our efforts 
to remove barriers, challenge taboos, and create an 
environment where women feel seen, heard, and supported 
at every level.
762
line managers completed
mental health training
72
colleagues became accredited
Mental Health First Aiders
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Diversity, equity and inclusion (‘DEI’)
This commitment to culture and wellbeing is underpinned 
by our approach to diversity, equity, and inclusion. 
At Admiral, we are committed to creating an environment 
where every colleague feels genuinely supported and 
empowered to be themselves. Our DEI vision is realised 
through colleague-led networks representing gender 
equality, race, ethnicity and culture, LGBTQIA+, 
disability and neurodiversity, social mobility, and age. 
These networks actively foster allyship and help build 
a safe, healthy workplace, with 95% of colleagues 
affirming Admiral as a diverse and inclusive employer 
in our 2025 Great Place to Work® survey. 
Inclusivity starts at recruitment, with job adverts placed 
on diverse platforms and accessible tools like Recite Me 
to reduce entry barriers. We are proud to be recognised 
as a Disability Confident Leader in the UK, ensuring fair 
participation and development opportunities for colleagues 
with disabilities. We give full and fair consideration to 
applications for employment made by disabled persons. 
We support colleagues with disabilities during their 
employment, making reasonable adjustments to help them 
remain in meaningful work and continue their development. 
Our wellbeing and workplace support teams are accredited 
as workplace needs assessors, and provide customised 
adjustment plans for those with health conditions, 
neurodiversity, or disabilities. Tools such as Claro Read 
are available to all colleagues, supporting universal 
design principles.
We champion leadership accountability, with local senior 
sponsors and our Group executive sponsor driving progress 
across the Group. Our ambition for 2026 is to further 
increase representation, for a more diverse workforce.
Our ‘Where You Can’ promise celebrates the unique talents 
and journeys of every colleague. Flexible and hybrid 
working ensures work fits around life, and our inclusive 
culture is strengthened by events, safe spaces, and 
community-building initiatives across all countries.
We are proud to hold accreditations such as Neurodiversity 
Friendly Employer, Menopause Friendly Employer, and 
Living Wage Employer. Programmes like Empowering 
Women Across Europe and our Women in Tech team 
support talent mobility and leadership progression.
We continue to refine recruitment, talent development, 
and retention practices, ensuring our workforce reflects our 
customers and communities. Through ongoing education, 
awareness campaigns, and leadership training, the Admiral 
Group remains dedicated to advancing equity and fostering 
a truly inclusive workplace.
Number of 
Board members
Percentage of
the Board
Men 7
Men 58%
Women 5
Women 42%
Other 0
Other 0
Not specified / prefer 
not to say 0
Not specified / prefer 
not to say 0
Percentage of 
senior managers 
and direct reports1
Number of senior 
managers in 
accordance with the 
Companies Act 20062 
Men 62.5%
Men 14
Women 37.5%
Women 10
Other 0
Other 0
Not specified / prefer 
not to say 0
Not specified / prefer 
not to say 0
Number of all 
employees2
Percentage of all 
employees
Men 7,162
Men 48.4%
Women 7,525
Women 50.8%
Other3 35
Other3 0.2%
Not specified / prefer 
not to say 83.
Not specified / prefer 
not to say 0.6%
1 This figure is provided pursuant to the UK Corporate Governance Code 2018 requirement to confirm the gender balance of those 
in senior management and their direct reports. The definition of ‘senior management’ for this purpose is the Executive Committee 
or the first layer of management below Board level, including the Company Secretary.
2 The number of senior managers and the number of employees of each sex is disclosed for the purposes of section 414C(8) of the 
Companies Act 2006. In accordance with section 414C(9) and 414C(10), the definition of ‘senior managers’ includes the Executive 
Committee equivalent for Admiral Group and the Directors of the subsidiaries included in the consolidated accounts.
3 Other includes; Non-Binary, Gender Non-conforming and Other Genders. Data as at 31 December 2025. 
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A
B
A
B
A
B
A
B
A
B
C
D
A
B
C
D

Grow and progress:
Learning that shapes our future
In 2025, colleagues completed 774,340 hours of learning 
across the year. During learning at work week alone, 
colleagues logged 700+ hours across sessions on digital 
skills, data, communication, and wellbeing. Generative 
AI was the most attended topic, showing how fast future 
skills are shaping our business. 
Our senior learning partners work hand-in-hand with 
business leaders to identify future skills, design tailored 
programmes, and embed development into everyday work. 
This collaborative model ensures learning is relevant, 
scalable and aligned with long-term goals.
We track progress through clear governance measures: 
learning hours, participation rates, career development 
reviews, multi-year trends in training investment, and 
feedback scores – so we know what works and where 
to improve.
Accessible learning for all
Learning is open to everyone – full-time, part-time 
and temporary colleagues. Through iLearn, colleagues 
completed 212,321 regulatory learning courses, from 
ethical standards to leadership skills. Mentoring and 
coaching programmes delivered tailored support to 
2,053 participants, and we continue to fund degree 
programmes and professional certifications.
Innovative programmes
We launched Elevate, our first Governance Academy 
programme, with 14 participants, alongside Risk’s Emerging 
Talent Programme and Admiral Launchpad – 11 workshops 
were facilitated with the Welsh Innovation Centre for 
Enterprise. Connect R, our mentoring platform, and agile 
learning programmes remain core to our approach.
Performance reviews and feedback
Improvements to performance reviews continue to embed 
across the Group, with quarterly cycles and annual 
appraisals harmonised for EU entities. Continuous feedback 
is supported by 360-degree tools and peer input, while 
training evaluation forms and governance forums ensure 
learning stays effective and impactful.
774,340
learning hours completed in 2025
Leading at Admiral
At Admiral, culture matters. How we work 
together shapes how people feel at work, 
how decisions are made, and how we 
deliver for customers. That’s why we 
created Leading at Admiral – our approach 
to leadership development, built around 
who we are and what we value.
As the way we work continues to change, the 
programme helps people in leadership roles stay 
connected to Admiral’s culture, while building the skills 
and behaviours needed to lead change well. It supports 
our strategic priorities, including our Customer Promise 
– value, trust, and ease – by encouraging inclusive, 
agile and people‑centred ways of working.
Leading at Admiral is guided by four core principles: 
Lead with Meaning, connecting everyday work to 
purpose and values; Empower to Succeed, creating 
safe and trusting environments; Nurture Talent, 
supporting learning and growth; and Drive for Better 
Together, focusing on shared improvement.
The programme is delivered through a mix of 
purpose‑led workshops, immersive and practical 
learning, helping strategy translate into action. 
By investing in culture‑led leadership, Admiral supports 
wellbeing, inclusion, good governance and long‑term, 
responsible success.
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Supporting communities: Creating progress together 
Our approach to community investment
At Admiral, social purpose isn’t a programme, it’s part 
of who we are. Every hour volunteered, every partnership 
formed, and every grant awarded reflects our belief that 
progress should include everyone. We believe progress 
is best when it’s people-powered, and our community 
investment strategy reflects this belief – rooted in empathy, 
driven by action, and designed to make a meaningful 
difference in the lives of those around us.
Admiral has a medium-term ambition to allocate an average 
of 1% of operating profit to community investment. In 2025, 
we invested £4.4 million to support causes aligned with 
our purpose to: help more people look after their future, 
always striving for better together. This commitment spans 
our international operations across the UK, Europe, India, 
and Canada, and is guided by transparency and 
measurable impact.
To strengthen accountability, we onboarded the Social 
Value Portal (‘SVP’), enabling us to track outcomes using 
the nationally recognised TOMs framework. This ensures 
our investments – whether financial, time-based, or skills-
driven – deliver real value.
Our approach is structured around:
• Colleague-led impact: Empowering Admiral colleagues 
to volunteer, fundraise, and nominate local causes
• Collaborative partnerships: Working with expert 
organisations to build resilience in climate, financial 
wellbeing, and disaster response
• Inclusive environmental action: Supporting nature-
based solutions and green infrastructure
• Employability and opportunity: Tackling inequality 
by helping underrepresented groups access 
meaningful work
• Humanitarian support: Responding to global crises with 
urgency and compassion.
This culture of giving is reflected in our Great Place to Work 
survey, where colleagues said they were proud of Admiral’s 
community and charitable approach. Looking ahead, we will 
deepen our impact through partnerships, colleague-led 
initiatives, and data-driven insights.
Match Fund Impact: 
Running For Harriet
Earlier this year, Admiral colleague Michael Price and 
his team took on a 55-mile overnight run from Cardiff’s 
Noah’s Ark Children’s Hospital to Bristol Children’s 
Hospital, inspired by the journeys made by his best 
friend’s daughter, Harriet, during her treatment for 
a congenital heart condition. The challenge raised a 
total of £7,940 for The Grand Appeal, including funds 
matched by Admiral, funding specialist equipment 
and family services that make long hospital stays more 
bearable. Michael said, “I’m incredibly proud of what 
we achieved together and grateful for Admiral’s 
support in helping us make a bigger impact for children 
and families when they need it most.”
This story shows how Admiral’s Match Fund amplifies 
colleague-led initiatives, turning personal passion into 
meaningful community impact.
We invested
£4.4m
to support causes aligned
with our purpose
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Driving impact through people 
and partnerships
Our colleagues are at the heart of Admiral’s community 
investment. Their passion and commitment turn our 
purpose into action.
In 2025, Admiral colleagues contributed over 45,000 
volunteering hours, supporting causes from health boards 
and food banks to schools, cultural events, and 
environmental clean-ups. Volunteering is more than giving 
time – it builds empathy, strengthens local networks, 
and connects our people to real-world challenges.
Through our Match Fund programme, Admiral doubled the 
impact of colleague fundraising by matching donations to 
registered charities. In 2025, we approved 167 match fund 
applications, supporting 87 charities, including 61 focused on 
health and wellbeing. Over £169,000 was matched, helping 
causes from cancer research to mental health support.
Our Community Small Grants scheme provides funding 
to grassroots organisations nominated by colleagues. 
Any Admiral colleague can apply for funding to support 
a cause that matters locally – whether it’s a youth sports 
team, a cultural event, or a renewable energy project. 
We granted over 500 applications, supporting more than 
400 clubs, charities, and community groups – from youth 
sports teams to knitting circles and solar panel projects. 
These initiatives reflect our belief that local voices matter.
Strategic partnerships amplify this impact. In 2025, 
we focused on:
• Climate resilience: Through our Green Fund, we 
partnered with WWT, Earthwatch, Walk Wheel Cycle 
Trust, and the National Trust to restore habitats, improve  
infrastructure, and deliver climate education. For 
example, through Earthwatch Europe we funded Wales’ 
first Green Earth Schools, and in 2025 grew the number 
of Earth Schools in Wales from two to ten, engaging 
thousands of children in citizen science projects
• Financial resilience: We supported programmes that 
promote financial literacy and digital skills, helping 
individuals and families build confidence and resilience in 
a changing economy. Since 2022, Admiral has partnered 
with The King’s Trust to deliver the Digital Skills Pathway 
Cymru, which has supported over 800 young people. 
Our commitment has led to 350 positive outcomes 
(employment, education or training), helping those 
furthest from the labour market build confidence and 
vital digital skills for the future. 
Looking ahead, we’re prioritising digital and skills, ensuring 
young people are ready for the jobs of tomorrow. This year, 
our impact was recognised with The King’s Trust Rising Star 
Award and Gold Patron Partner status, celebrating our 
dedication to empowering young people and driving 
positive change in our communities. These efforts 
demonstrate Admiral’s commitment to collaboration, 
combining colleague passion with expert partnerships 
to create lasting, measurable change.
Earthwatch Europe: 
Bringing nature back 
to cities
Admiral is Wales’ first corporate supporter 
and largest contributor to Earthwatch 
Europe’s Nature in Cities programme. 
Together, we’ve created ten Green Earth Schools and 
funded two Tiny Forests across Port Talbot, Swansea, 
Newport, and Cardiff, giving over 2,200 children 
hands-on environmental learning opportunities and 
training more than 70 teachers to embed sustainability 
in education.
This partnership tackles inequality by increasing access 
to green spaces, helping communities in South Wales 
thrive by creating healthier, greener environments. 
Admiral colleagues have also volunteered at planting 
days and championed environmental action during our 
internal Green Week campaign.
Looking ahead, we’re committed to growing this impact 
further, helping communities flourish and inspiring the 
next generation to protect our planet.
Admiral colleagues contributed over
45,000
volunteering hours in 2025
We supported
87
charities through match funding in 2025
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Building a resilient future
Environmental action remained a priority in 2025. 
In partnership with the Welsh Sports Association, 
Admiral launched the Sustainability in Sport Fund, 
enabling community sports organisations to pitch for seed 
funding to drive innovation in sustainability. These projects 
embed sustainable practices into grassroots sport –
from promoting low-carbon travel for players and fans, 
to installing energy-efficient technology at local facilities.
One initiative saw the Boys & Girls Club of Wales’ young 
eco-leaders embark on a 100-mile canoe expedition, 
monitoring water quality, documenting local flora and 
fauna, and deepening their environmental awareness 
along the way.
We also advanced employability and opportunity through 
partnerships with the King’s Trust and Generation. 
These programmes delivered digital skills and job-ready 
training for under-represented groups, helping hundreds 
of participants gain confidence and secure employment 
in high-demand sectors.
Humanitarian support is another cornerstone of our 
strategy. In 2025, Admiral joined the Disasters Emergency 
Committee Rapid Response network, activating our first 
appeal for the Myanmar earthquake, and others through 
the year. This partnership ensures rapid, effective aid when 
communities need it most. Admiral colleagues also 
contributed through global volunteering and fundraising 
efforts, demonstrating the power of people-led action even 
in times of crisis. In addition to DEC appeals, Admiral joined 
Save the Children’s Humanitarian Network, and contributed 
to Plan International’s outreach work covering rapid funding 
for disaster risk management and climate hazard 
anticipation globally, enabling interventions before hazards 
strike. Through Plan International, we also supported local 
efforts in Burkina Faso, enabling woman and young people 
to access sustainable livelihoods, while protecting 
and conserving their local environment.
Admiral will continue to champion inclusive growth, 
climate resilience, and humanitarian response – putting 
people at the heart of progress. As we look ahead, 
we’ll keep listening to communities, backing bold ideas, 
and empowering our colleagues to support change.
Women Unlimited
Admiral supports Women Unlimited, 
a 16-week employability programme 
delivered through Nova Scotia Community 
College (‘NSCC’) that empowers women 
and gender diverse individuals to enter 
trades and technology–sectors where 
women represent just 5% of the workforce 
in Nova Scotia. 
Through a three-year CAD $195,000 funding 
commitment, Admiral helps remove financial barriers 
by providing bursaries, cost-of-living support and 
emergency assistance. In 2025, Women Unlimited 
supported 96 participants into trades and technology 
careers, building on 155 placements in 2024, with 53 
Admiral Insurance bursaries awarded in 2025 alone. 
The programme improves access to education, builds 
confidence, and enables participants to complete 
training and transition into sustainable employment, 
helping address skills shortages, while advancing 
gender diversity and economic opportunity across 
the region.
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Protecting people in a digital world: 
Advancing responsible progress
Technology that puts people first
At Admiral, technology isn’t just about systems – it’s about 
people. In 2025, we invested in digital innovation that makes 
life fairer, safer, and more accessible for customers, 
colleagues, and communities. From advanced cybersecurity 
to inclusive skills programmes that open doors for future tech 
talent, we’re using technology to drive progress responsibly.
Keeping data secure and accessible
Every day, Admiral handles sensitive information – whether 
it’s for our customers, colleagues, or partners. Protecting 
that data is non-negotiable. We operate an Information 
Security Management System aligned with the Information 
Security Forum’s Standard of Good Practice, which draws 
on multiple industry frameworks, including ISO 27001, the 
NIST Cybersecurity Framework, and Cloud Security Alliance 
(‘CSA’) guidelines.
This means regular risk assessments, strong encryption, 
and independent audits, including CBEST exercises 
that simulate real-world cyberattacks. We also run 
frequent phishing simulation campaigns to keep security 
awareness high.
Our privacy and responsible data team oversees 
compliance with UK and EU GDPR and the EU AI Act, while 
helping teams apply responsible and ethical practices in AI 
projects. In 2025, our work earned industry recognition, 
including the PICASSO Award for Sustainability and Privacy 
Initiative of the Year and a Data IQ Highly Commended 
Award for Responsible AI.
Empowering our people
Technology is changing fast, and we want our colleagues 
to feel confident and ready. In 2025:
• Admiral colleagues achieved industry-leading 
certifications like CISSP and CISM, with others 
pursuing postgraduate degrees in cyber security 
and software security
• We launched Data Skills for All, a learning pathway 
through our Data and AI Academy, helping colleagues 
build confidence in data-driven decision making
• The Academy hosted a hackathon with 90 participants 
and celebrated Love Data Week with interactive sessions.
Championing diversity in tech
We’re proud to partner with Women in Data, an organisation 
that shares our commitment to development and inclusion. 
In 2025, we hosted the 10th Anniversary Women in Data 
event at our Tŷ Admiral office, featuring an inspiring panel 
of leaders from Admiral and across the industry.
We also celebrated success at the Women in Tech 
Excellence Awards, where Admiral received eight 
nominations: Best Employer, IT Leader, Rising Star, 
Role Model, Team Leader and Transformation Leader, 
Hero of the Year (Highly Commended), and Engineer 
of the Year (Winner).
Opening doors to tech careers
Digital inclusion matters. That’s why we partner with 
organisations to help people gain the skills they need 
for the future. In 2025, we delivered digital skills sessions 
through The King’s Trust, Code First Girls and continued 
our partnership with Cyber College Cymru.
We also continued to grow talent through our Data 
Graduate Programmes in Analytics and Data Science, 
and our Data Analytics Apprenticeship. 
Driving better decisions with data quality
Good decisions need good data. That’s why we are further 
investing in data assurance platforms that enable real-time 
monitoring of data quality across the business. This helps 
ensure that our data is accurate, consistent, and reliable – 
essential for compliance and for delivering the best 
outcomes for our customers.
Looking ahead
Technology will keep evolving, but our commitment remains 
the same: to use innovation responsibly and inclusively. 
By focusing on fairness, security, and accessibility, 
we build trust with customers, empower colleagues, 
and strengthen communities.
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Governance: Driving responsible progress 
Responsible progress
At Admiral, being a responsible business is central to 
our purpose: helping more people look after their future, 
always striving for better together. Acting with integrity and 
operating responsibly are essential because trust underpins 
how we do business. In 2025, we focused on practical 
actions to strengthen this commitment – from managing 
sustainability risks and building resilient supply chains to 
continuing our sustainability-linked loan.
Our customer promise
Our customer promise sets out what customers can 
expect from us when they interact with Admiral. It focuses 
on three principles:
• Value means fairness and relevance, offering competitive 
prices and products designed to meet diverse needs
• Trust means being clear and reliable – providing 
transparent information and acting with integrity
• Ease means simplicity and accessibility – using clear 
language and offering multiple channels for quick 
communication.
This framework ensures consistency in how we design 
products and deliver everyday experiences. It is embedded 
across all teams – from claims and contact centres to tech, 
risk, and marketing – so every decision reflects our values.
Managing sustainability risks
Sustainability risk is embedded within the Group’s 
Enterprise Risk Management Framework. During the year, 
we expanded our approach to explicitly include governance 
and social risks alongside the climate risk management 
framework we introduced in 2024. We also simplified tools 
and methodologies to align with the wider Group approach, 
making risk registers easier to use and improving 
consistency across teams.
Other enhancements include the increased use of MI 
to monitor physical risks such as floods and storms, 
transition risks driven by regulatory and technological 
change, and governance risks. In addition, we continued 
integrating climate risk into our Own Risk and Solvency 
Assessment (‘ORSA’), modelling three climate scenarios 
to assess potential impacts on solvency. For further detail, 
please refer to our Task Force on Climate-related Financial 
Disclosures (‘TCFD’) disclosure on page 76.
Responsible communication
Clear and fair communication is essential to building trust. 
In 2025, we strengthened governance for sustainability 
messaging through a formal review process, ensuring 
claims are evidence-based and compliant with FCA and 
ASA guidelines. 
Accessibility remains a priority: we use plain English, avoid 
jargon, and design content for screen readers. We also 
partner with Plain Numbers to make numerical information 
easier to understand.
Marketing and communications teams received specialist 
training to avoid greenwashing, and we expanded 
resources for vulnerable customers. Campaigns such 
as Your Ride, Your Rules promoted shared responsibility 
for safer driving, reflecting our values of Trust. 
Responsible investment
Our Investment Policy is designed to control sustainability 
risks and achieve more sustainable long-term returns. 
For climate risk specifically, we align with the IIGCC Net 
Zero Investment Framework. In 2025, we continued to 
strengthen this approach by maintaining exclusions for 
sectors inconsistent with net zero – such as coal and oil 
sands – while progressing our SDG-aligned targets, such 
as climate solutions. We monitored progress against our 
net zero targets by reducing metrics like Weighted Average 
Carbon Intensity (‘WACI’) and Financed Emissions. 
Engagement through asset managers remained a core 
focus to ensure sustainability considerations are included 
in investment decisions.
Business ethics and human rights
We maintain zero tolerance for bribery, corruption, and 
unethical practices, reinforced through our Code of 
Conduct and mandatory training programmes. In 2025, 
we partnered with Slave Free Alliance to develop our 
Modern Slavery Toolkit and improve training.  
Driving supply chain improvements
We integrate sustainability criteria into procurement 
decisions and encourage suppliers to adopt carbon action 
plans. Our third-party risk management framework is 
designed to align with our values across environment, 
financial crime, data protection, ethical practices, and 
modern slavery. Supplier practices are assessed throughout 
their lifecycle – from initial due diligence to ongoing 
monitoring – with corrective actions where needed.
In 2025, we strengthened this approach by using platforms 
such as EcoVadis and Risk Ledger to assess risks and 
provide targeted support. We hosted engagement sessions 
with our motor repair providers to drive collaboration on 
shared goals. We engaged with our top 200 corporate 
suppliers to encourage them to commit to SBTs and 
complete an EcoVadis sustainability assessment so we 
can better understand and improve sustainability across 
our supply chain
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Advocacy and collaboration
In 2025, Admiral engaged in industry discussions on climate 
resilience, road safety, motor insurance affordability, good 
employment practice, and responsible finance. We co-
hosted a session during Wales Week in London with PwC 
to showcase Welsh sustainability leadership and joined 
a Treasury Select Committee session on flood resilience.
Beyond events, we influenced best practice and policy 
through forums such as the FCA’s Climate Financial Risk 
Forum, the Partnership for Carbon Accounting Financials 
(‘PCAF’), and the FloodAction Coalition, helping explore 
emerging ideas on climate risk and carbon accounting. 
We also worked with associations including ABI, CBI Wales, 
and European bodies such as UNESPA to promote 
sustainable insurance practices.
Governance 
In 2025, Admiral Group continued to strengthen its 
sustainability governance under the continued oversight 
of the Group Board, building on our 2024 framework. 
The Group sustainability team worked closely with 
governance committees to embed sustainability into 
decision making and operations, ensuring alignment 
with our long-term objectives.
Our tiered governance structure remains central to this 
approach. The Sustainability Steering Committee (‘SSC’) 
and five specialist working groups played a key role in 
supporting stakeholders and providing expertise to 
integrate sustainability considerations across all areas 
of the business. The SSC convenes quarterly to maintain 
a cohesive approach, oversee progress towards our net 
zero objective, and monitor strategic developments. 
The Committee provides recommendations on 
sustainability initiatives identified by the working groups 
and escalates material items for Board consideration 
and approval. In 2025, this included approving our new 
sustainability framework RISE, agreement to become a 
PCAF signatory, 2025 DMA, and Sustainability Risk Policy.
The SSC is chaired by Admiral’s Group Chief Risk Officer 
(‘CRO’), who also serves as Executive Sponsor for 
sustainability and DEI. Membership includes the Group 
CEO of Admiral Group – who holds ultimate accountability 
for sustainability – CEO of Admiral Europe Compañía de 
Seguros (‘AECS’), Admiral’s Group Chief Sustainability 
Officer (‘CSO’), Group Chief Financial Officer, and Chairs 
of the five sustainability working groups. The CSO reports 
regularly to the Group and entity Boards and other 
governance committees to ensure transparency 
and accountability.
Sustainability governance is delivered in alignment with 
other key committees, ensuring integration across risk, 
reporting, and remuneration:
• Group Risk Committee (‘GRC’) – Oversees climate-related 
and broader ESG risks within the Group’s risk 
management framework. The GRC receives a 
sustainability risk dashboard, and an update on 
sustainability issues at most meetings 
• Group Audit Committee (‘GAC’) – Received updates 
on sustainability disclosures and approved the auditor’s 
limited assurance over key sustainability metrics
• Remuneration Committee (‘RemCo’) – Incorporates 
sustainability-linked performance measures into 
executive remuneration, reinforcing accountability 
for progress against our objectives.
Details of committee oversight of climate-related matters –
such as investment, reserving, and risk – are provided in our 
TCFD section on page 76. 
Our governance structure provides a robust framework 
for embedding sustainability into long-term planning, 
ensuring regulatory compliance and risk management, 
and enabling transparent monitoring of sustainability 
performance. In 2026, our priority will be building on this 
foundation to accelerate delivery of our sustainability 
framework RISE and embed sustainability even further 
into core business decisions.
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Driving environmental change:
Reducing impact together 
Supporting more customers to make 
sustainable choices
Helping customers make sustainable choices – whether 
on the road or at home – is central to Admiral’s approach 
to sustainability. From electric vehicles to greener homes, 
we’re enabling customers to take practical steps towards 
a lower-carbon future.
Helping customers choose electric vehicles
Battery electric vehicles (‘EVs’) have a significantly lower 
environmental impact over their lifetime compared to petrol 
or diesel cars – even when accounting for battery 
manufacturing. We know that this is important to customers: 
in a 2025 Admiral EV customer survey, 59% of respondents 
listed environmental concerns as a reason behind their 
EV purchase. Supporting customers to make the switch is, 
therefore, a key part of Admiral’s sustainability approach. 
Admiral is one of the leading insurers of EVs in the UK. 
In the UK and France, our EV-specific features include 
out-of-charge recovery and cable theft cover, making 
EV ownership easier and more secure. During 2025, 
we grew our EV insurance books in the UK and France.
In 2025, Admiral was recognised by Defaqto, a UK market 
intelligence firm, as a ‘Trailblazer’ for our innovation in EV 
insurance such as including ‘out of charge’ cover within our 
core comprehensive offering. We also partnered to open 
Admiral-branded repair centres equipped with specialist 
EV tools, charging bays, and expert-trained technicians – 
helping customers access quick, competent EV repairs. 
Read more about sustainable repair in our 2025 
Sustainability Report.
Beyond our own insurance, we’re enabling EV adoption 
through partnerships and research. We provide car finance 
for used EVs via Admiral Money and began underwriting 
EVs through new partner channels in 2025. Through 2025, 
we have also been working with ZoomEV to roll out 
additional free EV benefits to Admiral customers in the UK, 
helping them save money on things like home and public 
charging, and maintenance. This aligns with our approach 
to provide customers with what they truly need and want 
as an EV owner. 
   
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Everything Electric 2025
By the end of 2025, more than 1.8 million fully electric 
vehicles were on UK roads making up 5.3% of the 
country's 34 million1 vehicles, up from just 2% in 20222. 
EVs also accounted for 23.4% of all new UK vehicle 
registrations in 20253. While this marks strong 
progress, further expansion of the EV market 
will be necessary to align with the UK’s Zero Emissions 
Vehicle ambitions.
To continue to promote EV adoption, during 2025, 
Admiral UK sponsored its second year of the Everything 
Electric trade show series. Everything Electric is one of 
the UK’s largest public events focused on electrified 
transport and low‑carbon living. Across the shows, more 
than 47,000 people attended, engaging with expert 
talks, demonstrations, myth‑busting content and Q&A 
sessions aimed at improving public understanding of 
EVs and other electric technologies. 
Consumer hesitation remains a barrier to EV adoption. 
By providing clear, accessible information that cuts 
through misinformation, the event helps consumers 
navigate common EV concerns like charging, cost, 
battery performance and insurance. Knowledge 
can empower consumers to make confident, 
sustainable choices. 
This public shift is essential to Admiral’s own net zero 
ambitions, as we cannot reach net zero across our 
entire business without accounting for the emissions 
produced by our customers.
Supporting lower-impact driving
Not every journey needs a car of your own. Our Veygo 
pay-as-you-go insurance helps customers who choose 
alternatives to private ownership – such as car sharing – 
allowing them to drive only when they need to. In 2025, 
more Veygo customers opted for electric vehicles, 
reflecting a growing shift toward sustainable mobility.
We also make safer, lower-impact driving more accessible 
through LittleBox telematics insurance, which rewards safer 
habits with lower premiums and can help young drivers – 
often priced out of EV ownership – get behind the wheel 
of electric cars. 
And when EV customers need a courtesy car during a claim, 
we aim to provide electric vehicles wherever possible. 
Expanding access to EV courtesy cars is a priority for the 
future, helping customers experience cleaner transport 
options firsthand.
Cleaner and greener homes
Homes account for a significant share of carbon emissions, 
and household claims themselves can be carbon-intensive. 
In 2025, we continued work with LeakBot, a smart device 
that detects leaks early to prevent Escape of Water claims – 
reducing water waste and avoiding carbon-heavy repairs. 
After the success of our 2024 trial, in 2025 we completed 
the foundational work needed to launch a significantly 
expanded trial in 2026. We updated eligibility criteria, 
refreshed terms and conditions, and developed new 
customer communications. In 2026, we plan to distribute 
another 10,000 LeakBot devices to customers.
Through Admiral Money, we continue to provide Home 
Improvement loans, which can be used by customers for 
a range of purposes, including retrofitting measures that 
may help improve energy efficiency and lower bills. We also 
explored new propositions that drive energy efficiency 
and resilience to extreme weather through our Household 
Innovation Project, using human-centred design to identify 
barriers and develop concepts for testing in 2026.
Finally, we’re making claims more sustainable by 
incentivising repairs over replacements and piloting 
refurbishment for electronics. Admiral household insurance 
continues to cover heat pumps, solar panels, and domestic 
wind turbines. 
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1 Society of Motor Manufacturers and Traders (SMMT), January 2026
2 Society of Motor Manufacturers and Traders (SMMT), January 2023
3 Department for Transport (DfT)/Driver and Vehicle Licensing Agency (DVLA), September 2025 plus forward estimations

Building resilience at home: Protecting what matters 
Supporting customers in changing weather
Storms, floods, and freezing weather events aren’t just 
statistics – they disrupt lives. 2025 saw extreme weather 
events in all of Admiral’s operating countries, from storm-
related flooding in the UK to severe wildfire, heatwaves, 
and hailstorms in continental Europe. 
When the worst happens, Admiral is there to help 
customers recover and rebuild. While extreme weather 
affects all of our insurance businesses, it is most relevant 
to our UK home insurance line. Our household insurance 
and claims teams provide our customers with support 
through every stage of recovery, and we’re evolving our 
products to stay affordable and responsive, especially for 
those in high-risk areas.
Flooding is one of the UK’s most serious climate risks, 
with one in four properties projected to be at risk by 2050. 
Winters are projected to become up to 30% wetter by 
2070, increasing the risk of river and surface water flooding. 
Persistently high water tables following wet seasons can 
also lead to groundwater flooding, which is harder to model 
and often affects basements and low-lying properties. 
Urban areas with ageing drainage systems and 
impermeable surfaces are particularly vulnerable.
Taking action on flood prevention
We’re tackling this challenge head-on. Admiral has 
participated in Flood Re, the UK Government-backed 
affordable cover scheme for properties at high flood risk, 
since it started. During 2025, we supported flood claims 
customers with Flood Re’s Build Back Better, through 
which we funded up to £10,000 in property flood resilience 
measures as part of eligible repairs. We also sponsored 
the relaunch of Flood Re’s Floodmobile, a travelling 
demonstration unit that brings practical flood resilience 
advice and equipment to communities across the UK. 
Floodmobile empowers homeowners to take proactive 
steps before disaster strikes.
We also work at a system level. As a member of the cross-
industry FloodAction Coalition launched in 2025, Admiral 
will support the development of the UK’s first investment 
market for natural flood and drought resilience – unlocking 
capital for large-scale, nature-based solutions that protect 
homes, improve water quality, and restore biodiversity.
Supporting communities when disaster strikes
Our partnerships extend beyond insurance. In 2025, 
Admiral provided targeted support for communities 
impacted by the UK’s Storm Claudia, including up to 
£25,000 through a colleague-led flood response fund in 
Monmouth. We also donated £100,000 to the British Red 
Cross following Hurricane Melissa in Jamaica and Cuba. 
Our partnership with the National Trust funded three major 
natural flood management sites in 2025 in addition to those 
funded in 2024. We also launched a customer campaign – 
Flood Force – to raise awareness and drive action.
©National Trust Images/Mike Selby
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Partnering for nature-based flood resilience
Our partnership with the National Trust goes beyond 
supporting natural flood management projects – we’re 
working together to help look after what matters most 
to our customers. With 80% of UK homeowners 
unaware surface water flooding could hit their homes1 
and three times as many properties at threat from 
surface flooding than from flooding by rivers and sea2, 
in November 2025, we launched the Flood Force. 
Supported by the National Trust, the Flood Force aims 
to raise awareness of surface water flooding and help 
UK homeowners make their homes more flood resilient.  
Led by TV presenter and National Trust ambassador 
Sean Fletcher, our Flood Force initiative brings 
together leading experts to educate customers on how 
to make homes, gardens and the wider environment 
more flood resilient. 
Through practical guidance, expert tools and 
accessible advice, the Flood Force helps our 
customers to prepare their homes and feel confident 
taking the right actions during a flood, supporting 
greater resilience in the face of a changing climate. 
The campaign spans a press launch, a dedicated 
webpage, a hero film, a suite of expert videos, 
infographic‑led tips and an emergency‑preparedness 
checklist. Together, these resources have already 
reached an estimated 4.8 million people – driving 
awareness, inspiring preparedness and supporting our 
commitment to building a more resilient, sustainable 
future for everyone. 
The Flood Force is our first partnership campaign with 
the National Trust and combines Admiral’s expertise 
in looking after what matters most with the National 
Trust’s experience in protecting our planet. 
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Our research makes clear how surface 
flooding is no longer a rare event – 
it’s an increasing reality. By partnering 
with National Trust and bringing together 
experts through the Flood Force, 
we want to empower homeowners 
with the knowledge and tools to better 
protect what matters most.”  
Noel Summerfield
Household Director
1   Data collected following a consumer survey of 2,002 Brits conducted by Admiral Home Insurance in September 2025. 
2  Data from the government’s ‘National assessment of flood and coastal erosion risk in England 2024’ shows there are three 
times as many properties at high risk of flooding from surface water than flooding from rivers and sea (England). 

Our journey to net zero:
Turning ambition into action 
Highlight of the steps we’re taking towards 
net zero – and what’s still ahead
Progress matters – and so does measurement. 
To effectively manage emissions, we must measure them, 
and our commitment to transparency in measurement 
is central to delivering on our climate goals. 
Admiral published its first Net Zero Transition Plan in 
December 2024. Our science-based targets, approved 
in 2024, help guide our path to net zero by 2040 
and align us with the latest climate science.
Below, we share how we’re tracking against these targets 
and others – because reducing emissions isn’t just about 
ambition, it’s about action and accountability. 
From operational emissions to investing impacts, we’re 
embedding measurement into every part of our business.
For a deeper look at the actions behind these numbers, 
see the next page for narrative updates on our Transition 
Plan, and explore our full Sustainability Report for progress 
on all targets.
Admiral’s progress against our science-based targets
Scope 1 and 2: Admiral Group plc commits to reduce absolute Scope 1 and 2 GHG emissions by 70% by 2030 from a 2021 
base year.   
Scope 1 and 2 GHG emissions 
 
Scope 1
Scope 2 (market-based)
Combined Scope 1 and 2
Corporate bonds: Admiral Group plc commits to 48.6% of its corporate bonds portfolio by invested value setting 
SBTi-validated targets by 2028, from a 2021 base year.
Proportion of bond counterparties with science-based targets
Target
Actual
Admiral’s SBT 2028 target
Light blue line gives an indication of future expected progress. It does not constitute an annual formal target
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Additional Information
Sustainability overview continued
Admiral Group Plc Annual Report and Accounts 2025
71
929
560
1,482
538
593
431
388
344
300
256
1,189
1,100
605
532
584
499
456
413
370
327
2,118
1,660
2,087
1,071
1,178
930
844
757
670
583
CY 2021 
(baseline)
CY 2022
CY 2023
CY 2024
CY 2025
CY 2026
CY 2027
CY 2028
CY 2029
CY 2030
0
500
1,000
1,500
2,000
2,500
3,000
22.0%
29.0%30.5%32.8%37.4%
48.6%
2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 2031 2032 2033 2034 2035 2036 2037 2038 2039 2040
0%
25%
50%
75%
100%
A
B
A
A
A
A
A
A
A
A
A
B
B
B
B
B
B
B
B
B
Target
Actual
Admiral’s SBT 2028 target

Year 1 of Admiral’s Net Zero Transition Plan
In December 2024, we published our first Net Zero Transition Plan, outlining how we’ll work to achieve net zero by 2040 and 
support our customers to do the same. During 2025, our people, operations, partners, and wider community worked towards 
this net zero goal. Below is a summary of the progress we’ve made on our net zero ambition during 2025. More information 
can be found in our 2025 Sustainability Report and in the Metrics and Targets section of our Task Force for Climate-related 
Financial Disclosures (‘TCFD’) report, page 76. 
Area 
Targeted impact
In 2025, we have...
Underwriting To support customers 
in adopting greener lifestyles 
via sustainable insurance 
and loans products.
• Supported over 750,000 customers to choose electric and hybrid vehicles 
through loans or insurance
• Supported consumer understanding of EVs through informational 
events and partnerships like Everything Electric and Electric Vehicles UK
• Supported customers on safety, resilience, and claims prevention through 
programmes like LeakBot, partnerships like National Trust, and campaigns 
like Your Ride, Your Rules and Words to Live By
• Developed better claims experience for EV drivers through our supply 
chain partnerships
• UK business recognised as a ‘Defaqto Trailblazer’ for our EV insurance
• Launched a Sustainability Policy that helps better integrate sustainability 
and net zero into Group-wide decision making. See our 2025 Sustainability 
Report for further details on the Sustainability Policy. 
Investments
To facilitate decarbonisation 
of the real economy by 
investing in green assets 
and increasing exposure 
to investee companies who 
have pledged to set 
decarbonisation targets.
• Reduced corporate bonds emissions and carbon intensity from the 
previous year
• Increased investments in green bonds and percentage of assets invested 
in companies with decarbonisation targets.
Supply chain To support net zero 
in the wider economy 
by encouraging suppliers 
to decarbonise, selecting 
suppliers who are 
sustainability leaders, and 
reducing the environmental 
impact of claims.
• Achieved 30.6% of corporate supply chain emissions from companies that 
have committed to science-based targets, ahead of 2025 target
• Began integrating ESG criteria in supplier tenders for UK home and motor 
claims procurement as well as Group corporate (non-claims) procurement
• With repair partners, launched programmes to reduce waste and emissions 
in motor repair via co-branded repair garages
• Joined the Partnership for Carbon Accounting Financial’s exploratory 
working group on claims carbon accounting
• Launched detailed monthly monitoring of our emissions from tech, 
cloud, and AI. For details, see our 2025 Sustainability Report.
Own 
operations
To set an example by 
reducing GHG emissions 
of our direct operations. 
• Surpassed our 50% renewable energy procurement target over the first nine 
months and maintained a positive trajectory over the remaining quarter
• Kicked off a multi-year project to better understand and reduce our 
emissions from business travel and employee commuting
• Planned offsetting of 3,525 tonnes of operational emissions with Gold 
Standard carbon credits
• For details, see our Streamlined Energy and Carbon Reporting disclosure.
Engagement To engage with 
government, public sector, 
communities, and civil 
society on climate change, 
with the aim to help build 
a world in which net 
zero is possible.
• Contributed £1.2 million to environmental projects through our Green Fund 
Initiative, with recipients including EarthWatch, WWT, and National Trust
• Became a signatory to the Partnership for Carbon Accounting Financials 
and a member of FloodAction Coalition
• Contributed to the FCA’s Climate Financial Risk Forum paper on the 
intersection of climate and nature risk, as well as net zero-related working 
groups for the Association of British Insurers and CBI Wales
• Spoke about net zero at events like EarthFest, Insurance Innovators’ Summit, 
Social Value Conference, the Conduit, and Welsh Sports Association events.
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Admiral Group Plc Annual Report and Accounts 2025
72

Green Week 2025:
Engaging 8,500 colleagues in climate action
Every year, we host an internal Green Week to inspire 
and empower colleagues to take positive actions that 
support the environment and the climate. In 2025, 
we shifted the focus of Green Week to our net zero 
transition and in particular, how it could affect our 
customers. Over 8,500 colleagues engaged with 
workshops, webinars, and content on how to make 
more sustainable choices, and support customers 
to do the same.
The campaign sparked unprecedented engagement, 
with 80,000+ views of internal content across our 
intranet and social platforms. Daily ‘Net Zero Heroes’ 
videos and articles highlighted practical actions 
and personal stories on reducing carbon footprints. 
Colleagues pledged environmental commitments 
on how to bring net zero into their work and lives.
Green Week also featured events that combined 
education with hands-on impact. Leadership-led 
webinars featured our Group Chief Sustainability 
Officer and partners like the National Trust. 
Colleagues ventured out of the office for tree planting 
and seed sowing with Earthwatch. Other content 
included strategy-focused round tables on sustainable 
claims processes and the worldwide electric vehicle 
transition, as well as lifestyle sessions on EV salary 
sacrifice and cycle-to-work promotions.
Teams across the Group also joined in with nature 
walks, quizzes, webinars, and a Sustainability Forum 
co-hosted with accounting firm PwC, where participants 
shared ideas on decarbonisation and innovation. 
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Admiral Group Plc Annual Report and Accounts 2025
73

This statement has been prepared 
in accordance with our greenhouse 
gas (‘GHG’) emissions pursuant 
to the Companies (Directors’ Report) 
and Limited Liability Partnerships 
(Energy and Carbon Report) 
Regulations 2018, which implement 
the government’s policy on Streamlined 
Energy and Carbon Reporting.
Energy and carbon reporting
Due to the timeliness of actual consumption data, Admiral has deemed it best practice to report emissions each year based 
on nine-months of data (January to September) and three-months of modelled data (October to December), including 
a restatement of prior-period emissions data obtained after the reporting period. In 2026, Admiral will issue a restatement 
of its 2025 emissions to reflect actual data for October to December 2026.
During the reporting period January 2025 to December 2025, our measured Scope 1 and 2 emissions (market-based) for 
Admiral Group totalled 1,178 tCO2e. Reported figures for 2025 include an additional column that excludes f-gas emissions 
from the emission totals.
FY 20241
FY 2025
 UK 
 Rest of 
world 
 Total 
UK
Rest of 
world
Total
FY 2025 
(tCO2e) 
Total 
adjusted2
Scope 1
 
448  
90  
538  
572  
21  
593  
84 
Scope 2 Location-based
 
1,253  
660  
1,913  
956  
629  
1,585  
1,585 
Scope 2 Market-based
 
–  
532  
532  
–  
584  
584  
584 
Total Scope 1 & 2 Location-based
 
1,702  
750  
2,452  
1,528  
650  
2,178  
1,668 
Total Scope 1 & 2 Market-based
 
449  
622  
1,071 
 
572  
605  
1,178  
668 
Scope 1 & 2 intensity per employee market-
based
0.05
0.11
0.07
0.07
0.09
0.08
0.04
Scope 1 & 2 intensity per employee location-
based
0.18
0.14
0.17
0.18
0.1
0.14
0.11
Scope 3
 
1,245  
1,210  
2,455  
1,141  
1,211  
2,352  
2,352 
Biogenic emissions (outside of scopes)
 
313 
 
313  
313 
Total Scope 1 & 2 (MB), excluding Elephant 
Insurance3
 
449  
467  
916  
572  
475  
1,047  
537 
Scope 3 excluding Elephant Insurance4
 
1,245  
1,122  
2,367  
1,141  
1,174  
2,315  
2,315 
1 Restated 2024 SECR using 12 months data.
2 Adjusted figure excluding refrigerant gas.
3 Total Scope 1 & 2 emissions for Admiral Group excluding Elephant Insurance for the full 12-month reporting period 
(2024 included for comparison to 2025).
4 Total Scope 3 emissions for Admiral Group excluding Elephant Insurance for the full 12-month reporting period 
(2024 included for comparison to 2025).
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Admiral Group Plc Annual Report and Accounts 2025
74

Narrative of movements
During the reporting period, Admiral Group undertook a 
series of energy efficiency actions. This was the first full 
year of using the new Building Management System (‘BMS’) 
at Tŷ Admiral and Admiral Group House, which improved 
visibility of heating and cooling demand, enabling more 
precise control of natural gas and electricity consumption.
Further savings were delivered through lighting upgrades 
as LED lighting was installed at Tŷ Admiral and Admiral 
Group House, with measurable reductions of 642,658 kWh 
in electricity demand for the two sites combined. 
The introduction of biogas in October 2024 for UK 
buildings supported further reductions.
To more accurately track electricity consumption in our 
Spain, Italy, and France offices, a project is underway 
to install meters. 
Admiral Group reports both Scope 2 market-based 
and location-based emissions in accordance with the 
Greenhouse Gas (‘GHG’) Protocol. Reporting both 
methodologies provides transparency of performance 
across different reporting frameworks and allows for 
comparison against Admiral’s science-based target, 
set based on Scope 1 and 2 market-based emissions.
Overall, Scope 1 and 2 (market-based) emissions increased 
by 10% in 2025, mainly due to increased electricity usage 
in sites without renewable electricity, with the Delhi sites 
being the biggest contributors. Scope 1 and 2 (location-
based) emissions decreased by 11% driven by improved 
building energy management systems, upgrades to more 
efficient lighting, and a decrease in natural gas use across 
UK operations.
Scope 1 emissions increased from 538 tCO2e in 2024 
(restated) to 593 tCO2e in 2025, an increase of 10%. This 
was primarily driven by an increase in F-Gas leaks across key 
sites. A 78kg system top-up to the building cooling system 
and 289kg due to a faulty part at Tŷ Admiral and 25kg leak 
at Admiral House Newport resulted in emissions of 510 tCO2e 
in 2025, whereas 120 tCO2e was reported in 2024.
Decreases in natural gas consumption are attributed to 
mild weather conditions in the first quarter of 2025 and 
the introduction of efficiency measures through the new 
Building Management Systems (‘BMS’) at Tŷ Admiral and 
Admiral Group House. 
While Scope 2 market-based emissions increased by 10%, 
scope 2 location-based emissions decreased by 17% in 
2025, largely due to LED lighting installations and enhanced 
control of HVAC systems through upgraded Building 
Management Systems (‘BMS’), which together reduced 
electricity consumption at UK sites. The introduction of 
landlord-supplied electrical invoices for the L’Olivier Paris 
office provided more accurate consumption data, leading 
to an 84% reduction in reported electricity use compared 
to the previous estimation method. 
Scope 3 emissions decreased by 4%. Admiral Group is 
continuing its efforts to improve business travel data and 
management controls to enhance reporting accuracy. 
During the reporting year, total energy consumption 
from fuel and electricity accounted for 9,490,794 kWh, 
representing an overall reduction of 12% in 2025. Of this, 
79% was consumed in the UK. The combined efficiency 
measures have contributed to a measurable reduction 
in total energy demand across the Group, demonstrating 
Admiral’s continued progress in managing operational 
energy consumption in line with its environmental 
commitments.
Methodology
The methodology used to calculate the GHG emissions is in 
accordance with the requirements of the following standards:
• World Resources Institute (‘WR’I) Greenhouse Gas (‘GHG’) 
Protocol (revised edition) 
• Defra’s environmental Reporting Guidelines: Including 
Streamlined Energy and Carbon Reporting requirements 
(March 2019)
• UK office emissions have been calculated using DEFRA 
2024 issue of the conversion factor repository. 
The organisational boundary has been consolidated 
according to the operational control approach, which 
includes all our operations and sites. 
• Scope 1 
– Natural gas consumption 
– Biogas consumption 
– Refrigerant gas leakage 
– Vehicle combustion
• Scope 2
– Purchased electricity: market-based
– Purchased electricity: location-based 
• Scope 3
– Fuel and energy-related activities 
– Waste
– Water 
– Business travel. 
FY 2024 (kWh) 
FY 2025 (kWh) 
Energy consumption (kWh)
UK
Rest of 
world
Total 
UK
Rest of 
world
Total
Electricity
6,054,089
2,230,073
8,284,162
5,399,628
1,969,110
7,368,738
Fuels1
2,364,549
185,265
2,549,814
2,055,669
66,387
2,122,056
1 Natural gas and transportation fuels (petrol and diesel).
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This section of our report follows the recommendations of the Task Force 
on Climate-related Financial Disclosures (‘TCFD’), meets the requirements 
of the FCA’s UK Listing Rule 6.6.6 (8), and aligns with the climate-related 
reporting obligations under the Company Act. 
Governance
Clear ownership and accountability help us 
stay on track with our strategy and manage 
risk effectively. 
Board oversight
The Group Board leads on climate strategy and risk 
oversight. In 2025, climate was discussed at two Board 
meetings, including one focused on an environmental 
deep-dive. 
The Group Risk Committee holds primary responsibility 
for oversight of climate risk. As of 2025, a sustainability 
risk dashboard is submitted to the Group Risk Committee 
showing key climate risk indicators at every meeting.
The Group Audit Committee oversees the publication of 
climate-related reports, alongside overseeing the assurance 
of our sustainability-linked revolving credit facility.
More on these Committees is available on page 66. 
Embedding sustainability into governance 
The Sustainability Steering Committee reviews climate-
related risk alongside other sustainability priorities. This 
Management Committee is supported by five working 
groups, which form the backbone of Admiral’s sustainability 
governance. These groups provide a way of updating 
management across the business of climate-related issues. 
These groups support senior leaders including the Group 
Chief Risk Officer, Group Chief Sustainability Officer, Group 
Chief Executive Officer, and Group Chief Financial Officer. 
The Group Chief Risk Officer holds the SMF accountability 
for climate-related risk. 
Other Committees involved:
Several other Committees also contribute to climate-related 
decision making:
• Group Investment Committee: Oversees the integration 
of climate factors into strategic asset allocation and 
portfolio construction and monitoring, approves 
investments in green finance, and contributes to the 
development of Admiral’s Investment Policy
• Group Asset and Liability Committee (‘GALCO’): 
Manages reinsurance agreements to reduce exposure 
to acute physical risks, particularly within the household 
insurance portfolio. GALCO also reviews climate 
(and other) scenarios used in the Own Risk and Solvency 
Assessment (‘ORSA’), prior to approval by the Group Risk 
Committee
• Product and Pricing Committee: Oversees pricing 
assumptions for UK insurance products, incorporating 
the latest data on climate trends, weather patterns, 
and emerging technologies
• Reserving Committee: Oversees the process of setting 
the claims reserves in line with the Group’s reserving 
policies and IFRS 17 requirements. This includes ensuring 
that the impact of any serious weather events and the 
uncertainties associated with new technologies are 
considered. This helps to ensure that our financial 
statements capture any significant weather-related 
impact in the short term, while the Group Risk team 
run scenarios to consider if we are adequately covered 
in the medium to long term.
An organisational chart has been included on page 66 
showing the relationships between the key Committees 
and working groups discussed above.
 
Strategic Report
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Additional Information
Task Force on Climate-related Financial Disclosures
(‘TCFD’)
Admiral Group Plc Annual Report and Accounts 2025
76

Risk management
Integrating climate-related risks into the
Group Enterprise Risk Management Framework 
The Group Risk Management function took meaningful 
steps this year to further embed climate-related risks into 
Admiral’s enterprise-wide risk management framework. 
This work ensures stronger alignment with evolving 
regulatory expectations, recognised industry standards, 
and Admiral’s own sustainability goals. It reflects the 
increasing significance of climate risk to the Group’s long-
term resilience and strategic sustainability ambitions.
By enhancing the way climate risks are identified, assessed, 
managed, and reported, Admiral is building a more 
systematic and forward-looking approach across the 
organisation. These development and integration efforts 
were coordinated and overseen by the Risk, Compliance 
and Reporting Sustainability Working Group, which plays 
a central role in embedding climate considerations into 
our governance and operational practices.
Key integration developments in 2025 
In 2025, we incorporated the following measures to integrate 
climate risk into our existing risk management structures:
Improved regular risk monitoring 
The Group Risk Committee now monitors a set of climate-
related Key Risk Indicators (‘KRIs’) as part of its routine 
oversight. These indicators offer early warnings of 
emerging risks and help track exposure across the 
business. By embedding KRIs into its agenda, Admiral has 
improved its ability to spot trends, flag vulnerabilities, 
and escalate material issues. This supports more informed 
decisions and reinforces our commitment to proactive 
climate risk management and regulatory alignment.
Sustainability risk policy creation
Admiral has developed a Sustainability risk policy in 2025 
to strengthen how environmental, social, and climate risks 
are managed across the organisation. This policy has been 
approved by the Group Risk Committee and is expected 
to go live in 2026. As part of the policy, we have included 
our Climate Risk Management Framework, which sets 
clear principles for integrating these risks into strategy, 
operations, and governance. The policy applies across 
the Group, ensuring consistent treatment of issues like 
climate change, biodiversity loss, and social inequality. 
It defines roles for senior leaders and working groups, 
and outlines expectations for scenario analysis, reporting, 
and escalation. By embedding sustainability into our risk 
framework, Admiral aims to build resilience and deliver 
long-term value for customers, communities, 
and the environment.
Simplifying our climate risk registers 
In 2024, we introduced new climate risk registers to make 
risk management more effective across the business. 
In 2025, we expanded this approach to other areas of 
sustainability risk, while simplifying the approach based 
on user feedback. This both improves consistency across 
the Group and increases usability.
Weather analysis 
In 2025, Admiral strengthened its weather review process 
to improve how weather-related risks are assessed 
and managed across the Home Insurance portfolio. 
The updated approach simplifies the analysis by focusing 
on key weather trends – such as flood, storm, and 
subsidence – and links them more directly to claims 
experience and exposure data. 
Embedding climate risks into other risk 
management processes 
We have continued to integrate climate-related risks into 
our wider risk management framework. Key developments 
include:
• Scenario analysis: We have created internal narrative 
scenarios, which will be quantified as part of the FY 2025 
ORSA. These help us assess how well the Group’s 
financial and operational performance can withstand 
different climate outcomes
• Proactive customer messaging: To help our customers 
prepare for storms we email our customers with ideas 
for actions they can take to reduce potential damage 
to their homes
• Household claim response rate: We have continued to 
work on our response to large weather events. During 
Storm Eowyn, these improved processes maintained 
a call rate of 99.8%.
Looking ahead 
This work provides a strong foundation for managing 
climate risks across the Group. But our risk culture is built 
on continuous improvement. In the year ahead, we plan to:
• Expand scenario analysis to deepen our understanding of 
long-term climate impacts. This includes using short-term 
narrative scenarios to explore emerging risks
• Refine key risk indicators to strengthen monitoring and 
improve early warning against our risk appetite
• Deep dive into the impact of climate change on specific 
business lines and activities.
Through these steps, Admiral remains committed to staying 
resilient in the face of climate change and supporting the 
transition to a sustainable future.
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Admiral Group Plc Annual Report and Accounts 2025
77

Risk appetite
The Board has set its approach to sustainability risk. 
This focuses on identifying risks that could affect Admiral’s 
ability to balance strong long-term financial performance 
with its ESG commitments.
Our sustainability risk appetite is defined across sub-risk 
areas: climate change, social, governance, and other 
environmental risks. This structure allows us to manage 
these risks more precisely and align them with our strategic 
goals. The Board takes a cautious stance on climate 
change, embedding climate risks into investment, 
underwriting, and strategy decisions. This supports our net 
zero ambition and the transition to a low-carbon economy.
Responding to extreme weather
Storm Eowyn brought severe weather and disruption 
across parts of the UK in January, reminding us 
once again of the growing impact of climate-related 
events. For Admiral, protecting our customers and 
supporting our communities during these moments 
is a core responsibility.
We activated escalation procedures to assess the scale 
of the event, prioritise customer needs, and deploy 
resources where they were most needed.
A key measure of this response was our ability to stay 
connected with customers. Despite the surge in calls, 
our teams achieved a 99.8% call answer rate, ensuring 
customers received timely support when it mattered 
most. This performance reflects our investment in 
resilience and preparedness, as well as the dedication 
of our people.
By continually refining our risk management and 
response processes, Admiral remains ready to act 
decisively – whether addressing immediate safety 
concerns or supporting long-term recovery. These 
efforts underscore our commitment to protecting lives, 
livelihoods, and the environment, and to standing by our 
customers and communities when they need us most.
Managing climate risk
Climate risk follows the same risk management cycle as 
our principal risks: identify, assess, manage, monitor, and 
report. Climate risk is embedded across our principal risks 
rather than treated as a separate principal risk. See page 97 
for details on which principal risks are affected.
Risk identification
Each year, Admiral identifies and assesses climate risks 
centrally and with subsidiaries. In 2025, the Group risk team 
enhanced our environment-specific risk identification 
through additional identification workshops. The outcome 
was a tailored list of climate risks, categorised by our 
internal taxonomy and assessed for materiality, time 
horizon, and business impact.
We also draw on industry insights through the Association 
of British Insurers climate change working group. These 
help shape our risk identification, scenarios, and financial 
impact analysis. 
Risk assessment
We assess climate risks by looking at both impact and 
likelihood across short, medium, and long-term horizons. 
This allows us to determine how we prioritise risks.
Impact considers financial, operational, and reputational 
consequences, such as damage from extreme weather 
or regulatory changes. We use four levels of severity:
• Minor: manageable adjustments to operations
• Moderate: recalibration of underwriting and processes
• Significant: strategic changes to risk models 
and operations
• Major: potential solvency challenges without 
management action.
Likelihood is rated across four levels using scenario 
analysis, historical data, and forward-looking assumptions. 
Combining impact and likelihood gives a risk rating from low 
to very high. This is done via a risk matrix approach with 
scores assigned to each impact and likelihood, which are 
multiplied together to give a rating score.
High or very high risks are those that could affect our ability 
to meet strategic objectives, regulatory obligations, 
or commitments to customers and stakeholders.
In 2025, this risk assessment included a blend of qualitative 
and quantitative analysis. This has resulted in the 
downgrading of a number of short-term risks in the table 
included on page 80. It was further complemented by 
a quantitative stress and scenario analysis, the details 
of which are included on page 82. 
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Admiral Group Plc Annual Report and Accounts 2025
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Time horizons
Short term (0–3 years) 
This corresponds to Admiral’s typical business planning 
and operational cycle, capturing immediate risks 
and impacts that align with near-term strategic 
objectives and budgeting cycles. 
Medium term (4–10 years) 
This is more closely related with strategic planning, 
capital allocation and risk modelling timeframes, 
encompassing transition risks such as regulatory 
changes and shifts in market dynamics. 
Long term (10+ years) 
This is critical for assessing risks from a future view 
point such as the climate impacts under difference 
climate pathways, assessing the financial impact of 
physical and transition risks under different 
temperatures. 
In addition to the qualitative assessments, we have 
established internal quantitative guidelines tailored for 
different business areas. These guidelines cover financial, 
claims, operational, customer, and investment impacts.
Reporting on climate-related risks 
Admiral is required to report publicly on material climate 
risks through several standards including TCFD and CFD. 
In addition to our regulatory requirements, we voluntarily 
publish data on climate risk related to the carbon disclosure 
project (‘CDP’). 
We consider external and emerging regulatory 
requirements through our discussions with industry experts, 
the regulators, and our own horizon scanning activities. 
Where relevant, these are reported to the Sustainability 
Steering Group or Group Risk Committee.
Changes in the climate risk profile of the Group, and any 
progress on actions, is reported to the Group Risk 
Committee. Climate-related disclosures are reviewed 
by the Group Audit Committee. Other information on 
sustainability activities is reported to the Sustainability 
Steering Group, Group Asset and Liability Committee, 
Investment Committee, and Product Pricing Committees 
on a periodic basis as appropriate.
Climate risk impact assessment 
on Admiral Group’s Statement 
of Financial Position 
Group Finance, in collaboration with Group Risk, perform 
an annual assessment of potential impact and likelihoods 
of significant and major climate-related risks against the 
Statement of Financial Position as reported (short term), 
and in the longer term, as follows: 
1. The climate-related risks identified by Group Risk are 
used to analyse whether, and how, those risks could 
impact the Statement of Financial Position
2.The potential impact of climate-related risks is assessed 
for those balances that constitute more than 1% of the 
total assets, equity or liabilities. This threshold ensures 
that all material line items are captured. 
In addition, the completeness of the assessment is 
considered by considering all climate risks identified and 
whether they could have a material impact on any line 
of the balance sheet.
Following this assessment, no such additional areas were 
identified as a result of this review and we continue with 
our methodology development so we can assess more fully 
the impact on our projected business plan in future periods 
and provide further disclosures.
Risk mitigation and monitoring 
Our main approach to managing climate risk is to deliver 
the Group strategy of diversifying revenue and profit 
streams. This reduces reliance on UK Motor and helps 
limit transition risks from changes in mobility. We invest 
in new and existing businesses that design products for 
evolving customer needs and prepare for the shift to 
electric vehicles. 
We manage climate risks in our insurance portfolio using 
the same methods as other insurance risks. This includes 
disciplined pricing, assessing peril impacts, setting clear 
underwriting criteria, reviewing reserving, and transferring 
risk through reinsurance. We use advanced flood, 
windstorm, and catastrophe models to understand physical 
risk, decide how much risk to accept, and set reinsurance 
protection. Pricing remains our main tool for managing 
climate risk, but due to commercial sensitivity, we do not 
disclose details.
The following table1 shows examples of risks from our 
climate risk register and key mitigation actions. For more 
on how we manage transition risk across our value chain, 
see our Transition Plan.
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79

Acute physical risks 
Primary business impacted: 
UK Home
Short-term impact: Moderate
Medium-term impact: 
Significant
Long-term impact: Significant
PR&U affected: Reserving, 
insurance, catastrophe
• Acute physical risks refer to severe 
weather events that can cause 
significant damage and higher-than-
expected insurance claims. These 
include wildfires, freezes, hail, 
windstorms, and supply chain 
disruptions.
• Our primary mitigants for managing 
exposure is via pricing and reinsurance. 
Both mechanisms mitigate large losses 
from natural catastrophes 
• Our pricing and reserving is continually 
adjusted as we learn more about changes 
to our climate, in particular the volatility 
and increasing frequency of large storms, 
heatwaves and freeze events
• We monitor our claims experience, and this 
is used to provide a check and additional data 
for tailoring our pricing
• We utilise Stress and Scenario Testing (‘SST’) 
to assess the impact of natural catastrophe 
events on our balance sheet. A specific 
physical climate risk scenario has been 
modelled, focusing on the UK Motor and 
Household Insurance lines, which are 
significant aspects of our portfolio
• We have developed specific processes to 
deal with high storm claims. These ‘surge’ 
processes allow us to respond quickly in large 
claim volume situations.
Chronic physical risks 
Primary business impacted: 
UK Home
Short-term impact: Moderate
Medium-term impact: 
Significant
Long-term impact: Significant
PR&U affected: Reserving, 
insurance, strategic, 
reinsurance
• Chronic physical risks involve long-
term changes such as coastal erosion, 
persistent flooding, and subsidence 
that exceed expected and reserved 
levels, potentially leading to large 
financial losses or making certain 
risks uninsurable. 
Policy and legal 
transition risks 
Primary business 
impacted: All
Short-term impact: Moderate
Medium-term impact: 
Moderate
Long-term impact: Moderate
PR&U affected: Legal and 
regulatory, reputation
• Policy and legal transition risks stem 
from regulatory changes, such as 
mandatory internal carbon pricing 
or taxation, increased regulatory 
burden, and the consequent rise in 
compliance costs. These changes 
can impact our strategic decisions 
and increase non-compliance risks
• Legal transition risk arises from legal 
challenges, such as attempts to sue 
internal combustion engine vehicle 
manufacturers for a pollution-related 
reason, or for misleading 
communication (greenwashing).
• In 2025, Group risk ran a litigation stress test 
to assess the impact of legal risks on our 
business (see scenario 2 on page 83). 
We expanded our sustainability team to 
manage resource pressures from increased 
regulation and also engaged external experts 
to support compliance through industry-
aligned expertise. 
Technology transition 
risks 
Primary business 
impacted: All
Short-term impact: Moderate
Medium-term impact: 
Moderate
Long-term impact: Moderate
PR&U affected: Strategic, 
insurance
• Technology transition risks involve 
the adoption of new technologies, 
such as electric vehicles (‘EVs’) and 
eco-friendly building practices, which 
can cause unexpected changes in 
customer behaviour, revenue, and 
claims if they evolve differently from 
our business plans
• They also include climate-related risk 
arising from AI use.
• Electric Vehicle underwriting is an essential 
component of our strategy, following a 
rigorous pricing approach similar to that 
applied to combustion engine vehicles
• Modifications to home insurance policy 
underwriting conditions are evidence-based 
and follow tried and tested evidence-based 
change procedures
• Claims experience from all business is closely 
monitored and feeds back into pricing 
assumptions. This is given particular focus 
for policies that include new technologies
• We are continuing to build AI-related and 
cloud-related emissions monitoring. 
Climate change sub-risk types 
Climate-related risks 
Steps to manage – metrics and targets 
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Market transition risks – 
Changing customer 
demand 
Primary business 
impacted: All
Short-term impact: Moderate
Medium-term impact: 
Moderate
Long-term impact: Moderate
PR&U affected: Strategic, 
insurance
• If customer climate expectations 
evolve at a different pace than 
Admiral's actions, it may result 
in a loss of business if Admiral isn’t able 
to provide products that customers 
need and competitors can
• Customer behaviour may change 
due to climate-related factors, 
such as increased adoption of electric 
vehicles or the introduction of lower 
speed limits, which could affect 
pricing models
• Economic volatility resulting from 
climate change (e.g., loss of jobs 
in high-emission sectors or climate-
driven inflation) could reduce 
individuals' ability to pay for insurance. 
• Admiral actively assesses evolving market 
trends and customer preferences to 
understand potential impacts on our business. 
Through market research, we aim to identify 
shifts in demand and integrate these insights 
into our products and service development. 
This supports our response to changing 
expectations and emerging opportunities in 
the transition to a more sustainable economy
• Admiral created Admiral Pioneer, a venture 
business to support diversification into non-
traditional mobility insurance. 
Market transition risks – 
Supply chain
Primary business 
impacted: All
Short-term impact: Moderate
Medium-term impact: 
Moderate
Long-term impact: Moderate
PR&U affected: Strategic, 
insurance, reputation
• There are increasing costs associated 
with the supply chain due to climate-
related risks
• If the cost of reinsurance rises quickly 
and cannot be priced into product 
rates, this creates a profitability risk
• There is a risk that the supply chain 
may not transition in line with Admiral's 
future targets, potentially causing the 
Company to miss its publicly stated 
emissions goals
• High-emission activities within 
the supply chain, such as mineral 
mining for batteries, could lead 
to reputational harm. 
• Admiral is continuously refining its 
procurement and ongoing third-party 
management process to better incorporate 
sustainability performance criteria for all 
partners and suppliers – in order to promote 
sustainability and responsible business 
practices across the full third-party life cycles. 
Market transition risks – 
Investments 
Primary business 
impacted: All
Short-term impact: Minor
Medium-term impact: Minor
Long-term impact: Minor
PR&U affected: Market, 
reputation
• Investment returns could be 
adversely affected by transition risks, 
such as the downgrading of high-
emission sectors, impacting overall 
investment performance. 
• Admiral has integrated climate-related 
considerations into its investment decisions. 
The decision making process is designed to 
support investments in renewable energy 
infrastructure, green bonds, and other issuers 
with their own transition plans. Admiral has 
established specific climate-related metrics 
for its investments, with detailed targets that 
are regularly monitored
• Investments are subject to strict concentration 
limits to effectively manage exposure. 
At a counterparty level, limits are set to 
minimise exposure to specific high-emitting 
entities. At a sector level, limits are imposed 
to reduce exposure to high-risk sectors. 
Market transition risks 
and opportunities
• This comprehensive assessment highlights key areas where market transition risks due 
to climate change could affect Admiral's operations, customer base, and investment 
strategies. Proactive measures and adaptive strategies are essential to mitigate these 
risks and support long-term sustainability. The transition also gives rise to climate 
opportunities such as insurance of new technologies.
Climate change sub-risk types 
Climate-related risks 
Steps to manage – metrics and targets 
1 These risks cover actions, which may be taken by the first and second lines of defence. For more information on our three lines of 
defence model please see page 158. The four levels of impact are minor, moderate, significant, and major as described on page 78.
Strategic Report
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Additional Information
Task Force on Climate-related Financial Disclosures (‘TCFD’) continued 
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81

Scenario analysis and stress testing
Admiral uses climate scenario analysis and 
stress testing to understand how different 
climate pathways could affect our business. 
These tools help us assess both financial and 
operational impacts from physical, transition, 
and liability risks over short, medium, and 
long-term horizons. By modelling scenarios 
such as rapid decarbonisation or delayed 
policy action, we can identify potential 
vulnerabilities in our business model, 
investment strategy, and customer products. 
From a customer perspective, this work supports continuity 
of service, effective claims handling, and product design 
that meets changing needs. It also reflects our commitment 
to protecting policyholders by anticipating risks that could 
affect coverage, affordability, and access. Overall, scenario 
analysis and stress testing strengthen decision making, 
improve resilience, support regulatory compliance, and 
safeguard solvency for the benefit of all stakeholders.
Scenario design and calibration
To ensure relevance, our Group Risk team adapted 
industry-standard scenarios for Admiral’s operations. 
We used the Network for Greening the Financial System 
(‘NGFS’) pathways, including ‘Hot House’ and ‘Delayed 
Transition,’ to create three scenarios covering physical, 
transition, and litigation risks.
We then calibrated these scenarios to reflect Admiral’s 
business profile. Key adjustments included:
• Shorter timeframes to match our policy durations and 
investment portfolio
• Motor-specific assumptions, such as impacts on vehicle 
damage claims and bodily injury reserves
• Transition risk adjustments for sectors sensitive 
to climate change
• Litigation risk tailored to Admiral’s size and regulatory 
environment 
• Pricing risks for electric vehicles, given their growing 
share and early-stage insurance dynamics.
Link to risk appetite and capital management 
Climate risk is integrated into our capital adequacy 
framework and reviewed annually to align with evolving 
regulations and insights. We include climate risks in our 
Own Risk and Solvency Assessment (‘ORSA’) and run 
stress  climate risks threaten our Solvency Capital Ratio, 
we would act – such as adjusting reinsurance or 
reallocating capital.
Scenario analysis informs:
• The ORSA, which includes at least three climate scenarios 
for transition, physical, and litigation risks
• Capital adequacy, ensuring short-term physical risks are 
reflected in provisions
• Regulatory disclosures, including those based on TCFD 
reporting and compliance with PRA guidance (previously 
SS3/19 moving to SS5/25 in 2026).
Clear communication of assumptions and limitations remains 
essential due to the complexity of scenario development.
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82

Scenario 1: 
Hot House World 
(2.9°C by 2100)
The Network for Greening the 
Financial System (‘NGFS’) ‘hot 
house world – current policies’ 
scenario predicts no climate 
action, leading to a 2.9°C 
temperature rise by 2100. 
This will likely increase extreme 
weather in the UK, impacting 
households and causing inflation 
in car, van, and household 
insurance.
This scenario has been 
interpreted as resulting in 
increased incidents of extreme 
weather events, impacting the 
UK Household book, coupled 
with an inflationary environment 
impacting UK Car, Van and 
Household. The impact of 
inflationary pressures on loan 
defaults was also considered.
In line with the PRA General 
Insurance Stress Test 2022, 
this scenario includes historical 
storms (Daria (1990), Capella 
(1976), the 1987 Great Storm 
(1987), and Vivian (1990)) causing 
windstorm, storm surge, and 
flood losses for UK households. 
Scenario 2: 
Disorderly Delayed 
Transition leading 
to Climate Litigation 
(1.7°C by 2100)
In the NGFS ‘disorderly – delayed 
transition’ the scenario assumes 
policies for net zero are delayed 
until 2030, causing economic 
disruption but limiting global 
warming to 1.7°C by 2100. 
This scenario assesses Admiral's 
litigation and legal risks under 
the FCAs new greenwashing laws 
that came into force this year, 
highlighting regulatory scrutiny 
like the Competitions and 
Markets Authority's review 
of online green claims. 
This scenario parallels a recent 
greenwashing ruling by the UK 
Advertising Standards Authority 
against a UK financial services 
firm for misleading ads and 
environmental claims. It assumes 
Admiral's ‘green’ car insurance 
policy faces fines and legal action 
from NGOs due to misleading 
advertisements, omitting lifecycle 
impact details and lacking 
transparency in benefit 
calculations. These are assumed 
to result in further costs through 
reputational damage.
 
Scenario 3: 
Disorderly Fast 
Transition 
(1.7°C by 2100)
This scenario also draws on 
the NGFS ‘disorderly – delayed 
transition’ but has been tailored 
to examine a faster-than-
anticipated shift to net zero. 
It explores the transition risks 
related to the switch from petrol 
and diesel vehicles to electric 
vehicles within Admiral’s 
UK motor book, which could 
impact profitability, including 
a mispricing of 15% for electric 
vehicles each year and two large 
losses per year through ordinary 
driving totalling £35 million.
The scenario also includes an 
asset stress component. Since 
the EU is the most proactive 
regulator regarding climate 
policies, this component of the 
scenario models the sector-wide 
downgrades for the two highest-
emitting sectors in Europe: 
energy and transport. 
Scenario results
Under the Climate Litigation scenario, Admiral’s Group 
Solvency Ratio stays comfortably above the 150% lower 
trigger throughout the three‑year period. By contrast, in 
the Disorderly Delayed Transition and Hot House World 
scenarios, when no management actions are applied, 
the ratio falls below this threshold, with Hot House World 
declining to under 100%. These reductions are primarily 
driven by higher claims costs and lower profit commissions. 
By the end of 2026, the Disorderly Delayed Transition 
scenario results in a 43% reduction, while Hot House World 
delivers a 62% reduction relative to the base case.
To respond to these pressures, Admiral would consider 
measures such as revising the dividend policy, annual 
repricing of insurance products, changes to the structure or 
scale of reinsurance, and adjustments to investment asset 
allocation. Even applying only a dividend adjustment keeps 
the solvency ratio above 150% in both Disorderly Delayed 
Transition and Hot House World. Further information on 
these mitigations is set out in the Risk Management section, 
and our broader climate risk strategy is detailed in the 
Transition Plan.
Strategic Report
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Additional Information
Task Force on Climate-related Financial Disclosures (‘TCFD’) continued 
Admiral Group Plc Annual Report and Accounts 2025
83

Strategy
Integration of climate risk into Admiral’s 
business strategy
Admiral’s strategy is built to ensure long-term resilience and 
profitability with a changing climate. This means managing 
risks, while also capturing opportunities to deliver innovative 
products and invest in sustainable growth.
Our commitment to reach net zero by 2040 across 
investments, operations, underwriting, and supply chain 
activities is central to our strategy. Climate risk 
assessments inform this goal and shape key initiatives, 
such as becoming a leading insurer of electric vehicles.
Incorporating climate risk assessments
Climate risk assessments are embedded in our Group 
strategy. Transition and reputational risks drive our net zero 
ambition. We also address supply chain risks by increasing 
alignment with science-based targets (‘SBTs’) and reducing 
emissions. To manage global supply chain disruptions, 
we promote repairs over replacements and partner with 
UK specialists for recycled parts.
Our Transition Plan sets out further opportunities to reduce 
transition risks and emissions.
Embedding physical and transition 
risk management
We recognise the growing impact of climate-related 
events on our Household and Motor portfolios. Regulatory 
changes, such as carbon pricing and EV mandates, 
also present transition risks. To address these:
• Underwriting: Climate data informs risk selection and 
pricing. Motor products are adapted for EV growth
• Investment: Our Investment Policy aligns the portfolio 
with a low-carbon economy and supports our net 
zero target
• Financial Planning: In our home insurance book we assess 
weather trends as part of our claims projections and 
reinsurance assumptions. Physical climate risk, and how 
it may change the claims experience is a key part of this 
planning process. We assess transition risk through our 
analysis of transition technologies in our portfolio, and the 
impact they may have on claims rates. In our motor book 
we assess EV growth and its impact on revenue and costs
• Acquisitions: Sustainability is included as part of due 
diligence in acquisitions.
Climate-related opportunities
We are proactively developing new products to 
meet growing customer demand for sustainable 
insurance solutions:
• Motor insurance: Admiral offers tailored products 
for electric vehicles, offering competitive premiums 
for environmentally conscious customers. A key part 
of our strategy is our aim to be a leader in electric 
vehicle insurance
• Household insurance: Green home insurance, providing 
cover for eco-friendly home improvements and materials 
that enhance energy efficiency.
We also take advantage of opportunities that may arise 
in our dealings with other businesses in our supply chain:
• We have invested in Green Bonds and continue to look 
for sustainability-related investment opportunities
• We work with our supply chain partners to take 
advantage of innovations such as the growing use 
of second hand parts in motor repairs.
The types of capital available to us has increased with 
the conversion of the Revolving Credit Facility (‘RCF’) 
to a Sustainability-Linked Loan. Please see our 2025 
Sustainability Report for basis of reporting on the 
Sustainability-Linked Loan.
See our Transition Plan for more detail on opportunities 
we can access through the transition. Further details are 
included in the sustainability section beginning on page 55.
Admiral’s business strategy influences 
our approach to climate risk management
Admiral uses the Group strategy and business plan to 
inform the development of climate scenarios, including 
stresses related to the adoption of EVs. We also incorporate 
business planning data to calibrate our internal risk 
measures, factoring in projected balance sheet sizes and 
future customer growth in our risk impact assessments. 
Strategic Report
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Task Force on Climate-related Financial Disclosures (‘TCFD’) continued 
Admiral Group Plc Annual Report and Accounts 2025
84

Metrics and targets
Greenhouse gas metrics and targets
Admiral is committed to achieving net zero by 2040 across 
Scope 1, 2, and 3 emissions. Net zero means reducing 
emissions by over 90%, with any remaining unavoidable 
emissions offset. Our Transition Plan sets out how we will 
achieve this goal.
Reducing emissions lowers our exposure to transition risks. 
It helps protect investment value and ensures our insurance 
products remain relevant as regulations, such as those for 
electric vehicles, evolve.
This year, we expanded our emissions reporting to include 
insurance-related emissions from our UK and EU Motor 
portfolios, following the Partnership for Carbon Accounting 
Financials (‘PCAF’) standards. These are in addition to 
emissions from investments, our corporate and claims 
supply chains, and operations.
In this report, we focus on two major sources: Investments 
and Underwritten Activities. Further details on Scope 1, 
Scope 2, and supply chain emissions are in the SECR 
section and our Transition Plan.
Investments
Target: Admiral aimed to cut investment-related GHG 
carbon intensity by 25% by 2025 compared to the baseline 
set in 2021. We achieved this target with a reduction of 
48%. Future targets are to cut investment-related GHG 
carbon intensity to 50% by 2030 compared to the baseline 
set in 2021, and reach net zero by 2040. 
Risks: Several challenges should be noted: sourcing reliable 
and consistent data, avoiding unintentional consequences 
such as under-diversification, and reliably determining the 
expected risk and return impact of the strategy. 
Metrics: To guide and review progress toward overall 
targets, several metrics are tracked, as shown below. 
Investment metrics are calculated by identifying relevant 
non-cash assets and applying MSCI ESG data on a per 
security basis. Various metrics are subsequently calculated 
at the portfolio level. 
Metric
2025
2024
2023
Weighted average
carbon intensity 
50 tCO2e / 
$m revenue
52 tCO2e / 
$m revenue
58 tCO2e / 
$m revenue
% Allocated to 
coal
–
–
–
Investment in
Green bonds
£280m
£287m
£146m
Weighted average carbon intensity (‘WACI’) is calculated 
using the latest available carbon emissions (Scope 1 and 2) 
per million USD of revenue for all our investments for which 
data is available. This is weighted by each security’s market 
value relative to the part of the investment portfolio that 
is in scope. The scope is determined by the data and 
methodology availability and includes public corporate 
bonds as defined by EIOPA’s Complementary Identification 
Code (‘CIC’). WACI indicates the carbon intensity 
per million USD of revenue for the average company 
in Admiral's investments.
Insurance-associated activities
Targets: Clear underwriting targets are essential to 
achieving net zero and helping customers cut emissions. 
Vehicle fuel type is the main driver of insurance-related 
emissions. Admiral aims to grow the share of EVs in our 
portfolio, aligned with our net zero ambition and Motor 
Evolution strategy.
Risks: Supporting the EV transition faces uncertainties, 
including future legislation on combustion engine sales 
and the pace of EV adoption.
Metrics: In 2025, we calculated emissions for UK and EU 
motor portfolios. For UK combustion engines, we used 
CarWeb-specific factors; other calculations use UK national 
averages from the Department for Energy Security and 
Net Zero. 
Risk metrics and targets
Transition risk
We monitor exposure to transition risk in investments and 
supply chains by tracking the proportion of companies with 
science-based targets (‘SBTs’). The investment team also 
monitors portfolio diversity by sector and counterparty.
Physical risk
We monitor physical climate risks through established 
internal metrics that track exposure to weather‑related 
events across our portfolios, such as named storm events 
or subsidence events. 
These metrics form part of our broader risk management 
and scenario analysis processes and help us assess trends 
in storm, flood, freeze and other climate‑driven perils. 
While we do not disclose event‑level monetary losses for 
commercial reasons, we continue to evaluate these risks 
regularly and integrate the insights into underwriting, 
pricing and capital planning.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Task Force on Climate-related Financial Disclosures (‘TCFD’) continued 
Admiral Group Plc Annual Report and Accounts 2025
85

The TCFD outlines 11 recommendations for climate reporting. The following table indicates where these are detailed, 
both within our Annual Report and other sustainability reports. While we meet all recommendations, we aim to continuously 
enhance our climate risk management practices and our disclosures.
TCFD pillars
TCFD recommended disclosures 
Section of the Strategic 
Report, that disclosures are 
included in, in compliance 
with the Companies Act 
Relevant codes, policies 
and statements available 
at admiralgroup.co.uk
Governance
Disclose the 
organisation’s    
governance around 
climate-related issues 
and opportunities 
a) Describe the Board’s oversight 
of climate-related risks and 
opportunities
Governance section of 
the sustainability section, 
page 65
Governance section of the 
TCFD section, page 76
Details are included in our 
Transition Plan page 82
b) Describe management’s role in 
assessing and managing climate-
related risks and opportunities
Governance section of 
the sustainability section, 
page 65
Governance section of the 
TCFD section, page 76
Details are included in our 
Transition Plan page 83
Strategy
Disclose the actual and 
potential impacts 
of climate-related risks 
and opportunities 
on the organisation’s 
businesses, strategy, 
and financial planning 
where such information 
is material
a) Describe the climate-related risks 
and opportunities the organisation 
has identified over the short, 
medium, and long term
Risk management section 
of the TCFD section, page 77
b) Describe the impact of climate-
related risks and opportunities on 
the organisation’s businesses, 
strategy and financial planning
Embedding physical and 
transition risk management 
section of the TCFD section, 
page 77
See our Transition Plan for 
details of how this applies 
to key elements of our 
value chain
c) Describe the resilience of the 
organisation’s strategy, taking into 
consideration different climate-
related scenarios, including a 2°C 
or lower scenario
Scenario results of the 
TCFD section on page 82
Risk management
Disclose how the 
organisation identifies, 
assesses and manages 
climate-related risks
a) Describe the organisation’s 
processes for identifying and 
assessing climate-related risks
Risk identification of the 
TCFD section on page 78
b) Describe the organisation’s 
processes for managing climate-
related risks
Risk-by-risk analysis included 
on page 80 and 81 
c) Describe how processes for 
identifying, assessing and managing 
climate-related risks are integrated 
into the organisation’s overall risk 
management
Key integration developments 
in 2025 in the TCFD section 
on page 77
Metrics and targets 
Disclose the metrics 
and targets used to 
assess and manage 
relevant climate-related 
risks and opportunities 
where such information 
is material
a) Disclose the metrics used by 
the organisation to assess climate-
related risks and opportunities in 
line with its strategy and risk 
Metrics and targets section 
of the TCFD section page 85
See our Transition Plan for 
details of how this applies 
to key elements of our 
value chain
b) Disclose Scope 1, Scope 2, and, 
if appropriate, Scope 3 greenhouse 
gas (‘GHG’) emissions, and the 
related risks
SECR reporting section on 
page 74 for GHG emissions. 
Key risks highlighted on 
page 78
c) Describe the targets used by 
the organisation to manage climate-
related risks and opportunities 
and performance against targets
Targets are listed alongside 
key parts of the value chain 
on page 85
Targets for each element 
of the value chain are listed 
in our Transition Plan
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Financial Statements
Additional Information
Task Force on Climate-related Financial Disclosures (‘TCFD’) continued 
Admiral Group Plc Annual Report and Accounts 2025
86

Fulfilling the Boards’ s172 duties to its shareholders 
and stakeholders 
The Board of Directors confirm that, during the year ended 31 December 2025, it acted in good 
faith, to promote the long-term success of the Company for the benefit of its members as a 
whole, whilst having due regard to the matters set out in section 172 of the Companies Act 2006. 
How the Board fulfills its duties under
Section 172
Section 172(1) of the Companies Act 2006 (‘s172’) requires 
Directors to act in a manner they consider, in good faith, 
would be most likely to promote the success of the 
Company for the benefit of its members as a whole. 
In doing so, Directors must have regard to a range of 
factors, including the long-term consequences of its 
decisions, the interests of employees, the need to foster 
relationships with suppliers, customers and others, 
the impact of operations on the community and the 
environment, and the importance of maintaining a 
reputation for high standards of business conduct.
The Directors of Admiral Group plc, both individually and 
collectively as a Board, are fully committed to upholding the 
statutory duties set out in s172. A clear understanding of 
the needs, expectations and aspirations of our stakeholders 
is fundamental to the development and execution of a 
sustainable and effective business strategy. The Board 
ensures that ongoing consideration of stakeholder interests 
is embedded within its discussions and decision-making 
processes, thereby supporting the continued progression 
of Admiral’s strategic objectives and promoting the long-
term success of the Group.
The Board recognises the importance of maintaining 
Admiral’s reputation for integrity and high standards 
of business conduct. Accordingly, it ensures that all 
stakeholder groups are treated fairly and with respect in 
its deliberations. All decisions are taken in alignment with 
the Company’s defined purpose, culture and values, which 
serve as guiding principles in the pursuit of sustainable 
growth and value creation for shareholders.
During 2025, the Board undertook a review of Admiral’s key 
stakeholder groups, reaffirming that all six groups identified 
under s172 of the Companies Act 2006; employees, 
shareholders, customers, suppliers and partners, the 
community, and the environment, remain material to the 
Group and integral to its long-term success. As part of 
this review, the Board assessed current engagement 
practices, governance frameworks, feedback mechanisms, 
alongside future engagement plans, concluding that these 
processes remained effective in providing Directors with a 
comprehensive understanding of stakeholder interests and 
continued to inform strategic decision making. Examples of 
how stakeholder views are considered in Board discussions 
are included throughout this s172 statement. Details of 
principal decisions made during the year, reflecting s172 
considerations, can be found on page 119.
In October 2025, the Board oversaw a review of how the 
business continued to embed sustainability into the core 
Admiral strategy, an ongoing and evolving process 
navigating a complex regulatory environment. The business 
continued to enhance its Social Licence to Operate and 
strengthen its ESG ratings, including achieving MSCI AAA, 
which reflects its robust commitment to sustainability and 
responsible business practices, aligned with its purpose 
of ‘helping more people look after their future, always 
striving for better together’. Additional information on wider 
stakeholder engagement across the Admiral Group can 
be found within the sustainability section on page 55, 
and the Governance Report on page 107.  
“The Board continues to carefully 
balance the diverse priorities 
of Admiral’s stakeholders, 
while maintaining a clear focus 
on promoting the sustainable 
growth and long-term prosperity 
of the Group.”
Mike Rogers
Group Chair
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Section 172 statement
Admiral Group Plc Annual Report and Accounts 2025
87

The Board is committed to promoting the long-term success of the Admiral Group by ensuring 
it adheres to the highest standards of business conduct, through both its own actions and those 
of its employees; understanding the long-term implications of its decisions; and ensuring all 
stakeholders are treated fairly.
It does this through:
Defining Admiral Group’s purpose, 
culture, values, and strategy: 
The Board has clearly articulated Admiral’s purpose and 
is responsible for overseeing and monitoring the Group’s 
culture and values. These elements, together with active 
engagement with stakeholders, guide the strategic direction 
of the business. Strategic decisions are taken in alignment 
with the Group’s defined purpose and long-term objectives. 
Board papers explicitly outline how each matter under 
consideration supports the Company’s strategy and 
purpose, and the Board regularly reviews strategic priorities 
to ensure they remain appropriate and effective.
Ensuring appropriate Board skills, 
knowledge, and experience: 
Collectively, the Board comprises Directors with a broad 
range of relevant expertise and experience, enabling high-
quality discussion and decision making that reflects the 
long-term interests of the Company, whilst balancing 
the often diverse range of interests of its stakeholders. 
Individual Directors contribute specialist knowledge 
from a broad range of key areas, including environmental, 
social and governance (‘ESG’) matters, ensuring focused 
and balanced oversight. The Board receives regular 
updates and training to maintain and enhance its 
collective capabilities. 
See page 123 for further information
See page 134 for further information
Fostering open discussion and 
accountable decision making: 
The Board recognises that decisions may involve 
balancing competing stakeholder interests. Admiral’s 
governance culture promotes open, honest and 
accountable discussion and decision making, supported 
by robust risk management and constructive challenge. 
This ensures that all stakeholder perspectives are taken 
into account and considered fairly, and that decisions 
contribute to the long-term sustainable success 
of the Group. 
Considering stakeholder 
interests and impact:
To assist the Board in fulfilling its obligations under 
s172, each Board paper is accompanied by a stakeholder 
impact assessment. This outlines: i) the stakeholders 
potentially affected by the item under consideration; 
ii) how their interests have been taken into account; 
iii) the anticipated consequences of any decision; 
and iv) how the impact will be monitored over time. 
This process ensures that stakeholder considerations 
are embedded in Board deliberations. 
See page 116 for further information
See page 126 for further information
Maintaining high-quality 
Board information:   
The Board and its Committees operate to structured 
agenda planners, which are reviewed and updated 
throughout the year to reflect evolving business needs and 
stakeholder expectations. Standardised Board reporting 
templates are in place and training has been provided to 
ensure consistency, clarity and conciseness. Board papers 
undergo a rigorous review process to ensure they are 
accurate, focused, and of the highest quality, thereby 
supporting effective governance and decision-making. 
Implementing an effective 
Board review process: 
The Board receives regular updates on the implementation 
and outcomes of key decisions through its internal 
reporting framework. The performance of individual 
Directors, Board Committees, and the Board as a whole, 
are evaluated annually, with independent external review 
every three years, to ensure continued effectiveness 
and adherence to the highest standards of conduct 
and governance. 
See page 133 for further information
See page 145 for further information
The principal decisions taken by the Board during the year, and how the requirements set out under s172 were taken 
into account, are set out in the Governance Report on page 119.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Section 172 statement continued
Admiral Group Plc Annual Report and Accounts 2025
88

People
Admiral continues to be recognised as a 
leading employer within the UK and across 
its international operations, with a culture 
and values that underpin its commitment to 
fostering a diverse, inclusive, and supportive 
working environment.
Why engaging with our employees is important
At Admiral, we firmly believe that if our people enjoy what 
they do, they will do it better. The wellbeing and 
engagement of our colleagues are recognised as critical 
drivers of the Group’s long-term success. Our people 
continue to represent a significant source of competitive 
advantage, and the Board remains deeply committed to 
supporting their development and future wellbeing. The 
Board and senior management maintain active engagement 
with employees across the business, fostering a positive 
and inclusive working environment. This approach 
contributes to a more motivated and productive workforce, 
enhances operational performance, and supports improved 
outcomes for customers and other stakeholders.
How the business engages with our employees 
Employees are encouraged to engage across multiple 
channels. Key engagement mechanisms include:
• UK and international employee consultation groups 
provide direct input into operational and strategic matters 
• Regular employee surveys capture feedback and 
measure engagement across the Group
• Internal communications through multiple platforms, 
including feedback initiatives such as ‘Ask Milena’ 
and ‘Speak Up’
• Dedicated forums and working groups focused on 
diversity, equity and inclusion
• One-to-one meetings with managers, development 
conversations, and mandatory training programmes 
covering professional development and compliance.
Further examples of how Admiral engages with 
its colleagues can be found on pages 58 and 127
How the Board engages with employees
The Board recognises the importance of meaningful 
engagement with Admiral’s workforce and maintains 
a structured approach through both formal and informal 
channels. Dedicated employee consultation groups, 
comprising the UK Employee Consultation Group (‘ECG’) 
and the International Employee Consultation Group (‘IECG’), 
provide a representative voice from across the Group. 
Each ECG meeting held during the year was attended 
by at least one Admiral Group Non-Executive Director, 
ensuring direct Board-level engagement.
The Chairs of the Admiral employee forums report key 
discussion points to the Board, offering valuable insight into 
workforce perspectives. These updates are followed by 
Board feedback to the forums, ensuring effective two-way 
communication between employees and the Board. 
In addition, Directors engage with employees through site 
visits, participation in internal presentations, and regular 
updates from senior management on people-related 
matters, including employee engagement, survey 
outcomes, and cultural indicators.
Outcomes and impact of engagement 
on Board decision making 
The Board has prioritised employee engagement as key to 
Admiral’s long-term value and sustainability. A major focus 
during the year was the new reward framework, approved 
in May 2025, which modernised our UK pay structures and 
included employee consultation and representations. Chairs 
of the UK and International Employee Consultation Groups 
attended selected Board meetings, providing employee 
insights on reward changes, working practices, and 
engagement initiatives. Non-Executive Directors also joined 
employee forums, ensuring workforce feedback assisted 
in shaping policy.
The Board reviewed hybrid working, confirming its benefits 
for productivity, culture, and diversity, and endorsed 
continued flexibility. It oversaw Board and senior leadership 
appointments, including a new CEO at Admiral Money, as 
well as Group Chief Data Officer and Group Head of GenAI, 
reflecting a commitment to innovation and AI preparedness.
To reinforce shared ownership, the Board approved 
a discretionary share award and endorsed an updated 
Diversity and Inclusion Policy, supported by strong results 
from the Great Place to Work® Survey. These actions 
underline the Board’s focus on inclusivity and maintaining 
Admiral as a great place to work.
For further information see:
Page
Awards and recognition
56
Employee consultation
127
Diversity and inclusion
59, 141 
Culture
58, 123
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Section 172 statement continued
Admiral Group Plc Annual Report and Accounts 2025
89

Shareholders
Delivering long-term sustainable value for 
the Group by managing shareholder capital 
with integrity and accountability.
Why engaging with our shareholders 
is important
Engaging with shareholders is essential to securing 
continued support for Admiral’s strategic objectives and 
long-term value creation. Effective engagement enables 
alignment between the Board and the Company’s owners, 
providing a platform to communicate the rationale behind 
key decisions and strategic priorities. It also offers 
shareholders the opportunity to provide feedback, raise 
concerns, and contribute to the ongoing development 
of the business.
How the business engages with shareholders
Admiral is committed to maintaining regular, transparent, 
and constructive engagement with its shareholders through 
a range of established channels. These include:
• A comprehensive investor relations programme 
encompassing site visits, industry conferences, results 
and non-results roadshows, and ad-hoc meetings
• Ongoing dialogue with analysts to ensure clarity around 
the Group’s performance and strategic direction
• Timely and informative market disclosures, including 
the Annual Report, Sustainability Report, and interim 
and full-year results announcements and presentations 
• The Annual General Meeting and dedicated corporate 
governance discussions
• Admiral’s corporate website is regularly updated to 
provide shareholders with access to key information. 
This multi-channel approach ensures shareholders remain 
well-informed and able to engage meaningfully with the 
Company’s strategy and performance.
How the Board engages with shareholders
The Board maintains strong relationships with Admiral’s 
major shareholders, including the Group’s founders, and 
receives regular updates on investor engagement from 
senior management and the Investor Relations team. 
Shareholder feedback is routinely shared and actively 
considered in governance and strategic decisions. 
Throughout the year, the Board has remained informed 
on market developments, share price performance, 
and changes in the share register.
Engagement with institutional investors and analysts occurs 
through meetings, briefings, roadshows, and conferences, 
while the Chair, Senior Independent Director, Executive 
Directors, and Committee Chairs remain accessible to 
significant shareholders. The Board also engages with retail 
shareholders via the Annual General Meeting, providing an 
open forum for dialogue and ensuring all shareholders can 
interact directly with the Company’s leadership.
Outcomes and impact of engagement 
on Board decision making 
The Board remains committed to open and constructive 
dialogue with Admiral’s shareholders, recognising their 
input as integral to the long-term success of the business. 
During 2025, engagement was delivered through a 
structured investor relations programme, with feedback 
carefully considered in Board discussions to ensure 
decisions aligned with the Group’s purpose, values, 
and strategy.
Capital allocation remained a key focus, with focused 
engagement on optimising shareholder returns guiding 
the Board’s assessment of strategic options. Shareholder 
input also shaped decisions on interim, final, and special 
dividends, which were assessed alongside financial 
performance and capital strength to balance shareholder 
expectations with long-term resilience.
The Board maintained oversight of credit ratings, 
ESG performance, and sustainability priorities, addressing 
areas for improvement to meet stakeholder expectations. 
This proactive approach strengthened investor confidence, 
supported long-term value creation, and ensured Admiral 
remains well-positioned to respond to evolving shareholder 
and market demands.
For further information see:
Page
Business model
10
Governance Report
107
Shareholder engagement
126
Remuneration Policy
164
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Section 172 statement continued
Admiral Group Plc Annual Report and Accounts 2025
90

Customers
We aim to provide a great customer experience.
Why engaging with our customers is important 
Admiral places customers at the centre of its business 
model, guided by its purpose, to help more people look 
after their future. Always striving for better together. 
The Group is committed to broadening access to competitive 
financial services and ensuring customer needs shape 
product design and delivery. Feedback informs ongoing 
improvements, and customer experience is continually 
assessed against expectations and regulatory standards. 
In line with the FCA’s Consumer Duty, Admiral has 
strengthened processes to ensure clear communications, 
fair value, and appropriate support. During 2025, the 
business reviewed data and implemented enhancements 
to products and services, including its approach to FCA 
focus areas and reviews such as motor total loss 
(see page 147), thereby reinforcing its commitment to 
positive customer outcomes. Further details are provided 
on page 154.
How the business engages with our customers 
Admiral is committed to strong, transparent, and responsive 
customer relationships across every stage of the customer 
journey. Engagement is supported through multiple channels, 
including digital platforms (customer portals, surveys, SMS 
feedback, and the Admiral App), live chat, and social media 
for real-time interaction and service refinement. Customer 
insight initiatives such as focus groups, panels and 
perception studies inform enhancements to digital 
experiences, while direct engagement with frontline teams 
ensures feedback is acted upon promptly. Internal feedback 
loops escalate insights to senior leadership, shaping strategic 
decisions and service improvements.
Customer satisfaction is embedded in Admiral’s culture 
and performance framework, forming a key component 
of the Group’s reward structure. Notably, 12.5% of the 
vesting criteria for share awards, impacting around 
4,600 colleagues, is linked directly to customer satisfaction 
metrics. Further details on Admiral’s approach to 
responsible customer engagement can be found in the 
sustainability section on page 55.
How the Board engages with our customers 
While the Board does not engage directly with customers, 
it maintains robust oversight of customer experience and 
outcomes through regular reporting from management. 
These updates include assessments of how customers 
are treated throughout their journey, with particular 
focus on ensuring good outcomes and compliance with 
regulatory expectations, including the integration 
of Consumer Duty principles.
Customer-related objectives formed part of the Board’s 
2025 priorities, and progress against these is reviewed 
at Board meetings (see page 118 for further details). 
Customer satisfaction metrics are routinely incorporated 
into strategic discussions, informing decisions on digital 
investment, service enhancements, and product 
development. In addition, the Board receives updates 
on conduct risk via the Group Risk Committee, ensuring 
customer considerations remain central to Admiral’s 
governance and risk oversight.
Outcomes and impact of Board decision making 
During 2025, the Board maintained its strategic focus on 
delivering good customer outcomes, particularly through 
the implementation of the Consumer Duty regulation 
across the Group. Regular updates on governance and 
reporting enhancements enabled the Board to strengthen 
oversight and swiftly address any emerging risks to 
customer experience.
Customer insights, gathered via surveys, focus groups, 
and the Admiral Customer Panel were reviewed by the 
Board and directly informed decisions to improve pricing 
transparency, simplify communications, and enhance claims 
handling. Benchmarking exercises highlighted areas for 
improvement, leading to targeted service enhancements.
The Board also monitored the rollout of new technology 
strategies, including generative AI, which improved 
customer journeys through greater personalisation and 
operational efficiency. New senior hires in this space were 
overseen by the Board. Safeguards were reinforced to 
detect and resolve poor outcomes promptly.
Through its review of customer outcomes and feedback, 
the Board confirmed Admiral’s compliance with Consumer 
Duty obligations and reaffirmed its commitment to 
delivering good outcomes as a core strategic priority.
For further information see:
Page
Business model
10
Strategic Report
14
Principal decisions
119
Consumer duty
155
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Section 172 statement continued
Admiral Group Plc Annual Report and Accounts 2025
91

Communities
Admiral is committed to ensuring its impact 
on society is both positive and enduring.
Why engaging with our communities 
is important
Admiral is committed to making a positive and lasting 
contribution to the communities in which we operate, 
as well as to wider society. Community engagement is 
a core element of our culture and reflects our values as 
a responsible corporate citizen. Through ongoing dialogue 
with community stakeholders, we have identified key areas 
of focus including employability, social mobility, education, 
financial inclusion, and support for sports, arts, and culture. 
By addressing these priorities, Admiral demonstrates 
a genuine commitment to social impact and long-term 
value creation beyond the boundaries of the business. 
As a major employer across multiple countries, Admiral 
recognises its responsibility to provide meaningful 
employment opportunities within local communities, while 
investing in the training and development of our people. 
We are also committed to promoting diversity and inclusion 
both within Admiral and in the communities we serve, 
ensuring our actions contribute to a more equitable and 
resilient society.
How the business engages with 
our communities 
Supporting the communities in which Admiral operates 
is a core part of the Group’s culture. Through targeted 
investment in programmes, education, and local 
enterprises, Admiral addresses immediate needs, while 
empowering individuals and organisations for long-term 
success, reflecting our commitment to societal value and 
community resilience. Our strategy is built on three pillars: 
Partnerships – collaborating globally and listening to 
stakeholders to direct support where it is most needed; 
Impact Funds – providing aid during crises and supporting 
climate resilience projects; and Colleague Engagement – 
enabling employees to contribute through grants, match 
funding, volunteering, and special interest groups.
To ensure effectiveness, Admiral’s Community Strategy 
undergoes regular review, with impact monitored through 
feedback from partners, employees, community 
stakeholders, and external bodies. This evaluation 
framework ensures our engagement remains responsive, 
aligned with our values, and delivers meaningful outcomes.
How the Board engages with our communities 
The Board provides strategic oversight of Admiral’s 
community initiatives, ensuring alignment with priorities 
such as employability, financial inclusion, climate resilience, 
and social mobility, while fostering a culture that encourages 
employee participation in worthwhile causes. In 2025, 
the Board supported investment of over £4.4 million in 
community programmes, including donations to strategic 
partners, and delivered 45,000 Impact Hours of colleague 
volunteering (2024: 32,500 hours). These efforts were 
complemented by colleague-led community and 
sponsorship activities, with further details available on our 
website. Internationally, the Board backed Admiral’s Global 
Emergency Fund, enabling swift donations to humanitarian 
causes, including contributions to the Disaster Emergency 
Committee alongside financial aid for flood-affected regions. 
To measure impact, the Board endorsed the Social Value 
Portal, which evidenced millions of pounds in social value 
delivered to date. The Board also receives regular updates 
on community strategy through governance papers, 
dashboards and committee reviews, incorporating 
feedback from partners, colleagues, and external bodies 
to ensure engagement remains effective, responsive, 
and aligned with Admiral’s strategic goals.
Outcomes and impact of Board decision making 
During 2025, the Board maintained strategic oversight 
of Admiral’s community impact and social purpose agenda. 
It reviewed progress against key objectives and received 
regular updates on flagship initiatives, including investment 
in Earth Schools, which promotes environmental education, 
and Admiral’s membership of the Disaster Emergency 
Committee Rapid Response Network, enabling swift 
humanitarian support during global crises.
The Board provided direction on Admiral’s social purpose 
priorities and endorsed plans to strengthen this strategy 
further in 2026 and beyond. This included guiding future 
investment through the Community Investment Programme 
and ensuring alignment with long-term objectives. These 
actions demonstrate the Board’s commitment to delivering 
measurable social value and reinforcing Admiral’s role as 
a positive influence within its communities.
For further information see:
Page
Business model
10
Strategic Report 
14
Sustainability 
55
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Section 172 statement continued
Admiral Group Plc Annual Report and Accounts 2025
92

Environment
Admiral is committed to reaching net zero 
greenhouse gas emissions across its 
operations by 2040.
Why engaging with environmental 
issues is important
Admiral is committed to proactive environmental 
engagement as a strategic imperative and a reflection 
of our responsible business practices. Addressing climate- 
related challenges is essential to securing a sustainable 
future for our customers, colleagues, shareholders, and 
society. Being an environmentally responsible company 
matters to all stakeholders, our colleagues want to work for 
an organisation that protects the environment, customers 
expect us to support a sustainable future, and shareholders 
and regulators increasingly focus on environmental risks 
and opportunities. Our environmental strategy includes 
reducing our operational carbon footprint, supporting 
customers in their transition to a low-carbon economy, 
meeting evolving regulatory expectations, and contributing 
to broader industry and societal change. Further details 
are available in our Sustainability Report on our website.
How the business engages 
with environmental issues 
Admiral adopts a proactive and structured approach to 
environmental engagement. Our strategy is designed to 
raise awareness, drive meaningful action, and support the 
transition to a low-carbon economy. Key initiatives include:
• Net Zero Commitment: Achieving net zero greenhouse 
gas emissions in our operations, supply chain, and 
investments by 2040, supported by our inaugural 
Net Zero Transition Plan
• Sustainability Governance: Oversight is led by the 
Sustainability Steering Committee, which includes the 
Group CEO, with five working groups ensuring alignment 
and integration across the Group 
• Operational Sustainability: Carbon-neutral operations 
covering Scope 1 and 2 emissions and selected 
Scope 3 categories
• Employee Engagement: Sustainability roundtables, 
forums, and events like Green Week unite colleagues 
to share ideas and drive sustainability initiatives
• Community Investment: The Green Fund initiative 
supports environmental work in local communities, 
such as nature-based flood prevention
• Embedding Sustainability: Integrated into Group strategy, 
linked to communications and non-financial metrics, 
with disclosures aligned to TCFD, SECR, SASB, and CFD.
How the Board engages with 
environmental issues 
The Board oversees Admiral’s sustainability and climate 
agenda, approving strategy and ESG ambitions as drivers 
of long-term value. Directors provide diverse expertise and 
regularly review environmental topics, including regulations, 
climate initiatives, and emerging risks. The Group CEO 
holds overall accountability, supported by the Chief Risk 
and Compliance Officer, who leads climate-related matters 
and ensures integration across the Group.
Outcomes and impact of Board decision making 
During 2025, the Board strengthened the integration 
of environmental considerations into Admiral’s strategy, 
long‑term planning and operational priorities. This included 
enhancing climate governance through the introduction of 
a Sustainability Risk Policy and development of a Climate 
Risk Management Framework, due to launch in 2026, 
alongside monitoring progress against the Group’s 2040 
net zero ambition.
Climate risks and opportunities were further embedded 
within strategic planning and the Own Risk and Solvency 
Assessment (‘ORSA’), supporting capital adequacy and 
resilience under different climate scenarios. The Board also 
reviewed ESG performance, regulatory developments and 
oversaw the Sustainability Report, reinforcing accountability 
and transparency in environmental reporting.
For further information see:
Page
Sustainability
55
Responsible business practices
65
SECR and TCFD disclosures
74, 76
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Section 172 statement continued
Admiral Group Plc Annual Report and Accounts 2025
93

Partners and suppliers
We are committed to cultivating strong, 
collaborative relationships with our partners 
and suppliers that deliver mutual value and 
long-term benefit.
Why engaging with our partners 
and suppliers is important 
Our partners and suppliers play a vital role in enabling 
the Group to achieve its strategic objectives. Representing 
a broad spectrum of businesses, including financial and 
reinsurance partners, IT hosting providers, and those 
delivering distribution and claims services, amongst others, 
alongside the regulators and governments within the 
countries in which we operate. Admiral is committed 
to cultivating strong, collaborative relationships through 
well-established governance processes that oversee the 
full lifecycle of supplier engagement across the Group. 
Effective management of these relationships is essential 
to mitigating third-party risks throughout our supply chain. 
Admiral acts responsibly in our procurement practices, 
prioritising local and regional suppliers where feasible, 
and promoting ethical and environmentally sustainable 
standards. In support of supplier financial resilience, 
we also strive to ensure timely payment practices.
How the business engages with 
our partners and suppliers 
The Group maintains robust processes for managing third-
party relationships, with dedicated relationship managers 
overseeing supplier performance, contract renewals, 
negotiations, service reviews, and continuous improvement 
initiatives. For example, to ensure governance and 
transparency, Admiral uses an integrated contract 
management platform in the UK, which centralises 
procurement activities such as tendering, contract lifecycle 
management, supplier oversight, and has invested in new 
procurement technology to run supplier due diligence 
across our main entity EUI Ltd, ensuring consistency 
and accountability across all stages of engagement. 
In addition, specialist regulatory relationship teams maintain 
proactive communication with the FCA and PRA in the UK, 
while equivalent teams operate within international 
businesses to manage local regulatory relationships.       
This approach ensures compliance and alignment with 
regulatory expectations globally, supporting the Group’s 
commitment to strong governance and effective 
stakeholder engagement.
How the Board engages with our
partners and suppliers 
The Board does not engage directly with partners and 
suppliers but receives regular updates from management 
on strategic relationships, procurement activities, payment 
practices, emerging partnership opportunities, co-insurance 
and reinsurance arrangements, customer-facing supplier 
performance, third-party risk management, and modern 
slavery risks within the supply chain. These updates inform 
the Board’s assessment of long-term strategic implications, 
with the Chief Financial Officer providing detailed reports on 
the renewal of co-insurance, reinsurance, and quota share 
agreements, ensuring continuity of Admiral’s strategic 
partnership with Munich Re.
Outcomes and impact of Board decision making 
In 2025, the Board strengthened oversight of Admiral’s 
relationships with partners and suppliers to ensure 
resilience, regulatory compliance, and ethical standards 
across the value chain. It supported collaboration with major 
suppliers to drive knowledge exchange and innovation, 
improving operational efficiency and customer experience. 
This included reviewing strategic partnerships, overseeing 
good payment practices, reinforcement of Modern Slavery 
provisions across the supply chain, and approval 
of Admiral’s Modern Slavery Statement, which sets out a 
zero-tolerance approach to forced labour and exploitation. 
These actions were supported by comprehensive employee 
training on anti-bribery, corruption, modern slavery 
practices and supplier conduct.
The Board also received updates on the project to enhance 
Third-Party Risk Management (‘TPRM’), including supplier 
due diligence, the establishment of a TPRM forum, and 
development of an enterprise-wide risk framework to 
ensure consistent application across the Group. 
It maintained open, constructive relationships with the PRA 
and FCA, responding promptly to feedback and adapting 
processes to meet regulatory expectations. The PRA 
attended the January 2025 Board meeting to discuss 
regulatory matters, including Admiral’s pre-Internal Model 
application, and the Board reflected on this feedback to 
adjust its processes where necessary.
For further information see:
Page
Business model
10
Sustainability
55
Principal decisions
119
SECR and TCFD disclosures
74, 76
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Section 172 statement continued
Admiral Group Plc Annual Report and Accounts 2025
94

The non-financial and sustainability reporting requirements contained 
in sections 414CA and 414CB of the Companies Act 2006 are addressed 
within this section by means of cross reference, to indicate where they 
are located within the Annual Report and to avoid duplication. 
Reporting 
requirement
Annual Report
Page
Relevant policies, statements and codes 
available at admiralgroup.co.uk
Our business
Business model
See page 10
• Group Underwriting Risk & Pricing Policy
• Group Remuneration Policy
• Group Investments Policy
• Group Liquidity Management Policy
• Group Capital Management Policy
• Group Tax Strategy Policy
Strategy
See page 21
Group capital structure and 
financial position
See page 54
Key performance indicators
See page 27
Sustainability
Our approach to sustainability See page 56
• Sustainability Report 2025
• Net Zero Transition Plan
• Sustainability Policy
Responsible investments
See page 67
• Group Investments Policy
Environmental
Environmental sustainability
See pages 69, 79, 81
• Sustainability Report 2025
• Net Zero Transition Plan
Task Force on Climate-
related Financial Disclosures 
(
)
See page 81
Climate-related Financial 
Disclosures (‘CFD’)
See page 81
Streamlined Energy and 
Carbon Reporting (‘SECR’)
See page 79
Employees
Our culture 
See pages 59, 131
• Group Health and Safety Management Policy
• Equality, Diversity and Dignity at Work Policy 
Diversity, equity and inclusion See pages 60, 147
• Sustainability Report 2025
Social matters
Social purpose
See page 62
• Group Data Protection Policy
• Corporate Website Privacy Notice
• Group Board Diversity & Inclusion Policy
Community investment
See page 62
• Sustainability Report 2025
Respect for 
human rights
Human rights and modern 
slavery, responsible 
business practices
See pages 66, 101
• Modern Slavery Statement
• Group Procurement & Outsourcing Policy
• Group Vulnerable Customers Policy
• Equality, Diversity and Dignity at Work Policy
• Anti-slavery, Exploitation and Human 
Trafficking Policy
Anti-corruption 
and 
anti-bribery 
matters
Financial crime and anti-
corruption and anti-bribery
See pages 66, 163
• Group Financial Crime and Anti-Bribery Policy
• Group Conduct Risk Policy
Suppliers
See pages 66, 75, 101
• Group Procurement & Outsourcing Policy
• Group Whistleblowing Policy
Governance
Principal risks and 
uncertainties
See page 106
• Group Risk Management Policy
• Group ORSA Policy
Governance
See pages 68, 115
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Non-financial and sustainability information statement
Admiral Group Plc Annual Report and Accounts 2025
95

Group Policies
Admiral’s governance framework supports the due‑diligence processes underpinning our policies. Our sustainability governance 
structure and DE&I Working Groups help ensure relevant matters are considered and that clear communication is maintained 
across the business. The annual Great Place to Work® survey provides an important due‑diligence mechanism for identifying 
social and employee‑related issues, with results discussed throughout this Annual Report. All Group policies are reviewed 
regularly, and all in‑scope business areas must demonstrate how they comply with each policy and its associated controls.
Policy
Description
Group Health and 
Safety Management 
Policy
This policy outlines our commitment to ensuring the health and safety of staff and anyone affected 
by our business activities, and our commitment to providing a safe environment for those attending 
our premises.
Equality, Diversity 
and Dignity at Work
In line with The Worker Protection (Amendment of Equality Act 2010) Act 2023, this policy outlines 
Admiral’s commitment to ensuring that any type of unfair discrimination including harassment, 
victimisation, favouritism, and bullying is not accepted. It outlines the standards of behaviour that 
are expected from all employees to ensure that everyone at Admiral is treated with dignity and 
respect, feels comfortable in the workplace, and has equal opportunities.
Code of Conduct
Our Code of Conduct outlines the standards of behaviour that all colleagues must adhere to 
regardless of their role. Colleagues are expected to abide by these policies and act with integrity, 
due skill, care and diligence.
Group Sustainability 
Policy
This policy outlines Admiral’s commitment to operating responsibly and sustainably across its 
business activities. It sets expectations for managing environmental, social and governance (‘ESG’) 
impacts, integrating sustainability into decision‑making, and ensuring that the Group works towards 
long‑term value creation for colleagues, customers, communities and the environment.
Group Data 
Protection Policy
This policy outlines our obligations and expectations regarding the processing of personal data. 
This policy is supported by a comprehensive Privacy Compliance Programme. Adherence to the 
Policy and to the requirements contained within our Privacy Control Framework is monitored through 
regular reviews and audit activities, which are reported to Audit and Risk Committees.
Group Board 
Diversity & Inclusion 
Policy
This policy sets out the approach to Board diversity for Boards within Admiral, covering diversity 
of approach, skills and experience, race, age, gender, educational and professional background 
and other relevant attributes. Board appointments should complement the existing Board’s skills 
and experience and will always be made on merit against objective criteria, including diversity.
Group Vulnerable 
Customers Policy
This policy outlines the behaviour and standards expected when dealing with vulnerable customers 
throughout the end-to-end product lifecycle. It has been designed to ensure that Admiral acts 
to deliver good outcomes for customers with characteristics of vulnerability.
Modern Slavery
Our Anti-Slavery, Exploitation and Human Trafficking policy confirms Admiral’s zero tolerance approach 
to modern slavery, outlines our ongoing commitment to eliminating unethical working practices, and 
provides guidance to employees on reporting any problems identified at work or in the community. 
We release an annual Modern Slavery Statement in line with the Modern Slavery Act 2015.
Group Conduct 
Risk Policy
This policy covers the risk that our products, services, culture, communication or interaction with 
customers may result in unfair customer outcomes. It demonstrates Admiral’s commitment to 
ensuring that customers receive the outcomes they can reasonably expect from the products 
and services we provide, and how to mitigate conduct risk within the business.
Group Financial 
Crime and Anti-
Bribery Policy
This policy ensures that robust systems and controls are in place to detect, prevent and deter 
financial crime across the Group, covering areas such as money laundering, market abuse and 
insider trading, sanctions breaches, modern slavery, tax evasion, and bribery and corruption. It also 
strictly prohibits the solicitation or acceptance of any bribe by anyone acting on Admiral’s behalf, 
whether to gain an unfair commercial, contractual or regulatory advantage for Admiral, or any 
personal benefit for the individual or their associates.
Group Procurement 
& Outsourcing Policy
This policy requires employees engaging in procurement activity to uphold business integrity, 
combat unethical practices such as including modern slavery, comply with laws, and drive 
de-carbonisation with key suppliers. This is enforced through strict controls and monitoring.
Group 
Whistleblowing 
Policy
This policy encourages and enables employees to raise any concerns they have about serious 
malpractice or wrongdoing. It is designed to ensure that an employee can raise their concerns 
without fear of victimisation, subsequent discrimination, disadvantage, or dismissal. This policy 
details internal and external reporting lines for any employee concerns.
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Non-financial and sustainability information statement continued
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The Board, with support from the 
Group Risk Committee and the 
Group Risk Management Function, 
undertakes a regular and robust 
assessment of the principal and 
emerging risks facing the Group 
alongside engaging with the 
management team on the Group 
Strategy. These risks have been 
summarised as those which would 
threaten its business model, future 
performance, solvency or liquidity, 
and reputation.
The following table sets out the principal risks and 
uncertainties (‘PR&Us’), which Admiral has identified through 
its Enterprise Risk Management Framework (‘ERMF’). 
Admiral continues to monitor how the PR&Us interact with 
external events and emerging risks. In 2025, this notably 
included the impact of geopolitical instability on global trade 
conditions and the development and broader adoption of 
new and emerging technologies such as fully autonomous 
vehicles (‘AVs’), generative AI, and quantum computing. 
This volatility has foregrounded the role of operational 
resilience and cyber-security in ensuring the Group 
is sufficiently robust and agile to respond to threats, 
cyber-attacks, and risk events. The impact of the PR&Us, 
development of the risks during 2025, and actions taken 
to mitigate them are explained below. This section also 
includes a description of Admiral’s approach to identify, 
manage, and govern emerging risks.
Admiral Group’s risk management and strategy linked to 
climate change, is discussed in the Task Force on Climate-
Related Financial Disclosures on page 76.
Risk appetite: The Admiral Group risk strategy contains 
strategic risk statements for the relevant risks that help 
deliver the Group’s business objectives. The Group risk 
appetite is owned and approved by the Admiral Group 
Board. The responsibility for the Group risk appetite is 
delegated to the Group Risk Committee, which reviews 
all components prior to Board approval and monitors the 
performance of the business against the approved Group 
risk appetite through the Group CRO Report and other 
risk reporting. 
The PR&Us reflect the main risks faced by the Group 
in achieving its strategic objectives, with the links to the 
strategy noted against each PR&U. For more information 
on the strategy, refer to page 20. 
Identification of risks
Principal risks (A–J)
Impact on strategic initiatives key
Reserving risk 
Accelerating towards Admiral 2.0
Insurance risk
Diversification
Market risk
Evolution of Motor
Operational risk
Risk trend key
Legal and regulatory risk (including conduct)
Risk increased
Credit risk
Risk stable
Catastrophe risk
Risk decreased
Reinsurance risk
Strategic risk
Reputation risk
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See also note 3 to the financial statements, which 
provides further details on a number of these risks 

Reserving risk
Impact on the strategic initiatives: 
 
 
Admiral is exposed to reserving risk where claims reserves 
may prove insufficient to cover the ultimate cost of claims, 
which are by nature uncertain. This is a particular risk for 
motor insurance liabilities, where the amount payable for 
bodily injury claims (particularly large claims) can change 
significantly during the lifetime of the claim due to risks such 
as changes in Ogden rates, increased propensity of 
Periodical Payment Orders (‘PPOs’), and claims inflation. 
This uncertainty, also impacted by economic, environmental, 
regulatory, or political change (such as geopolitical conflicts 
impacting supply chains) can lead to adverse development 
and higher claims costs than projected, resulting in higher 
loss ratios, reduced profits, or underwriting losses. 
The impact of environmental risks is drawn out in more detail 
for climate-related risks in the TCFD section on page 78.
In mitigation, the Group continues to reserve conservatively, 
setting its IFRS 17 risk adjustment in the financial statements 
between the 85th and 95th percentiles, which is aligned 
to the Group risk appetite for reserve risk. 
Best estimate reserves are estimated both internally and 
externally by independent actuaries. For very large levels of 
claims, Admiral purchases excess of loss reinsurance, which 
mitigates a portion of the loss.
Insurance risk 
Impact on the strategic initiatives: 
 
 
Admiral has a high appetite for writing insurance and value-
added ancillary products, while maintaining a low expense 
ratio. The Group is exposed to the risk that inappropriate 
premiums are charged for its insurance products leading 
to either insufficient premiums to cover claims costs or 
uncompetitive rates resulting in reduced business volumes. 
Insurance risk can be affected by geopolitical conflicts and 
economic uncertainty, driving supply chain pressures and 
fluctuations in vehicle repair and replacement costs, 
changes to customer behaviour or to the competitive 
market, and climate change. Growth in technologies such 
as electric vehicles and AI also introduce additional 
insurance risk by driving market trends.
Mitigating factors, which contribute to Admiral’s strong 
UK underwriting results, include a disciplined, dynamic and 
forward-looking approach to pricing and growth, with a focus 
on building the business for the long term. Admiral has 
experienced and focused senior management teams, 
notably in pricing and claims and a highly data-driven 
and analytical approach to the regular monitoring of claims 
and underwriting performance. The business is capable 
of identifying and resolving underperformance promptly 
through rapid and dynamic changes to key performance 
drivers, particularly pricing, and continuously appraises 
and invests in employees, systems, and processes.
Market risk
Impact on the strategic initiatives: 
 
Market risk arises due to developments in economic and 
financial market conditions that result in movements in 
interest rates, credit spreads, and foreign exchange rates. 
Market volatility (notably significant changes in risk-free 
interest rates or material increases in credit spreads) can 
adversely impact the value of the Group’s assets. In addition, 
growth of the Group’s businesses outside the UK has altered 
the exposure to net assets and liabilities in currencies other 
than pounds sterling, increasing the Group’s exposure to 
Euros in particular. 
In mitigation, Admiral has a dedicated Investment 
Committee, which advises each subsidiary board and 
oversees the investment management of funds as well as 
advising on effective treasury and foreign currency exposure 
management of the Group’s funds. The Group’s investment 
and liquidity policies for managing cash and invested assets 
support compliance with the Prudent Person Principle 
and other regulatory requirements. These policies also 
set expectations to ensure that assets and liabilities are 
adequately matched, thereby reducing mismatch risk.
This is translated into the Group’s investment strategy, 
which is derived based on key considerations, which include 
the preservation of the amount invested, low volatility 
of returns, matching duration and currency of liabilities, 
and strong liquidity. The majority of the portfolio is invested 
in high-quality fixed-income and other debt securities, 
money market funds, and other similar funds, in order to 
achieve these objectives, with a limited exposure to private 
credit and equity markets. This is reviewed regularly by 
the investments team, Investment Committee, and asset 
managers to ensure Admiral is adequately positioned. 
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2025 trend:
2025 trend:
2025 trend:

Operational risk
Impact on the strategic initiatives: 
 
 
Admiral continues to review the impacts and level of 
operational risk in the context of a modern, digital, hybrid 
workplace. The principal categories of operational risk 
for Admiral include transformation and change, people, 
technology, information security / cyber, resilience, 
data management, and third-party management. 
Operational risk can arise in a number of forms, including 
poor business decisions due to lack of data or weaknesses 
in the data, inadequate or failed internal / outsourced 
projects, processes, and systems, and from people-related 
sources such as hybrid working, or external events. These 
can lead to loss of services and data, customer detriment / 
dissatisfaction, regulatory censure / enforcement, reduced 
earnings, and / or reputational damage due to Admiral’s 
action or inaction. 
Admiral operates a three lines of defence model, and internal 
controls are in place and are monitored to mitigate risks. 
The following are a limited number of examples of how 
operational risks are managed:
• Transformation and change: To enable its strategic 
objectives of driving innovation and agility, Admiral is 
prioritising the reduction of technical debt, leveraging 
emerging technologies, and automating manual 
processes. These efforts are supported by strong 
change governance and assurance, to ensure robust 
development and delivery
• People: Admiral continues to strengthen succession 
planning in the UK through targeted recruitment and 
internal talent development. The commitment to diversity 
and inclusion is embedded in a refreshed DE&I strategy 
and supported by inclusive hiring practices. Admiral 
remains accredited under the UK Real Living Wage and 
has enhanced reward practices to support fair pay. 
Embracing hybrid working remains central to attracting, 
engaging and retaining talent in a flexible, inclusive and 
productive environment
• Technology: Admiral is continually evolving and 
enhancing its technology landscape to keep pace with 
industry standards, while reducing complexity and 
maintenance costs. The scale, nature, and pace of these 
changes introduce risks related to the security and 
effectiveness of new systems, potential disruptions 
during cutover and post-migration, and the need to 
maintain high levels of customer service. The business 
continues to apply rigorous governance and oversight, 
including performance and operational testing, rollback 
planning, and business readiness activities, ensuring 
robust support during upgrades and minimising disruption 
to services
• Information security / cyber: Enhancing the cyber 
defence capabilities has remained a key priority to stay 
ahead of an increasingly sophisticated threat landscape. 
Admiral employs a multi-layered security strategy focused 
on prevention, detection, and rapid response. Vigilance 
is maintained through continuous monitoring, proactive 
threat hunting and simulation, and real-time adaptation 
to emerging threat intelligence and evolving tactics, 
techniques, and procedures. In addition, Admiral 
continues to collaborate with industry partners and the 
National Cyber Security Centre as part of its broader 
commitment to cyber security resilience. During the year, 
the Group increased the limits of its cyber insurance 
arrangements 
• Resilience: Resilience is recognised as a pervasive risk 
that underpins all aspects of operations and is supported 
by dedicated incident management teams within entities. 
With new regulations through 2025 enhancing 
requirements for stronger business continuity and disaster 
recovery practices, further maturity in resiliency practices 
is developing, which ensures that continuity and recovery 
plans are regularly tested including system and data 
recovery
• Data management: The Group recognises the increasing 
significance of high-quality data for decision making and 
AI integration. Accordingly, a new data governance and 
quality policy has been approved to establish robust 
standards for data quality and ownership. In addition, 
a Group-level second line responsible data team has been 
established with the aim of supporting the consistent 
application of critical data definitions and lineage across 
Group-level metrics, and helping to optimise the 
management of critical data assets. A centralised annual 
data maturity assessment is now conducted by this team
• Third-party management: Strategic reviews are 
periodically undertaken to align procurement and 
outsourcing arrangements with the wider business 
strategy and in response to ongoing macroeconomic 
challenges. Outsourced activities are monitored through 
regular risk assessments, ongoing supplier relationship 
management, initial and ongoing due diligence reviews, 
exit plan testing, and integrated business continuity 
planning for material outsourcers. Oversight is particularly 
focused on the cyber risks posed by third parties and also 
their own suppliers. 
Admiral also purchases a range of insurance covers to 
mitigate the impact of a number of operational risks, 
including public and products liability insurance, civil liability 
insurance, and employers’ liability insurance.
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2025 trend:

Legal and regulatory risk (including conduct)
Impact on the strategic initiatives: 
 
 
As Admiral operates globally, across various business lines 
and products, it is exposed to differing political regimes, 
legal jurisdictions, regulatory expectations, and tax systems.
Admiral has a very low appetite to legal and regulatory risk, 
which may arise where Admiral fails to identify, interpret, or 
fully comply with legal, tax, and / or regulatory requirements, 
including regulatory reporting in a timely manner. 
This could lead to regulatory intervention, censure, and / 
or enforcement action through fines and other sanctions, 
potential criminal and / or civil enforcement action, and 
potential customer detriment and / or dissatisfaction. 
This risk may also arise where previous industry, tax, 
regulatory, and / or legal compliance standards are 
reinterpreted with negative consequences and applied 
retrospectively, for the industry and / or the Group.
Failing to meet increasing expectations from regulators, 
legislators, and shareholders around climate change and 
broader environmental, social and governance matters 
could also potentially lead to exposure to legal and 
regulatory risk and potentially adversely impact other 
stakeholders’ perceptions.
In mitigation, Admiral operates a three lines of defence 
model with strong oversight from Group, entity boards and 
committees, to monitor the Group’s compliance with current 
and proposed requirements. Admiral also interacts regularly 
with regulators and consults with internal and external 
subject matter experts to advise on industry best practice. 
Assurance of compliance with legal and regulatory 
compliance is gained through internal assurance and 
monitoring, external reviews and benchmarking exercises. 
In addition, the Group undertakes regulatory horizon 
scanning and has implemented strengthened governance 
of change initiatives in order to identify and implement 
regulatory change, whilst also increasing the size and 
strength of both Group and local regulatory teams. Admiral 
continues to have a strong customer focus and monitors, 
manages, and reports on customer outcomes, including 
product value assessments, and aims to attract, retain, and 
motivate quality employees to deliver superior customer 
service and to achieve business objectives.
Credit risk 
Impact on the strategic initiatives: 
 
Admiral is primarily exposed to institutional credit risk 
in the form of: (a) reinsurance counterparty credit risk; (b) 
banking counterparty credit risk; and (c) the credit risk of the 
investment portfolios. One or more significant counterparties 
suffering financial difficulties could lead to a deterioration 
in their credit quality resulting in a downgrade by rating 
agencies or ultimate credit default. In addition, Admiral is 
exposed to retail credit risk in relation to customer defaults 
on Admiral Money’s loan portfolio.
An increase in credit risk detailed above could result in 
financial losses, increases in capital requirements and / or 
potential liquidity strains (should there be a default event 
of any primary cash holding or facility-providing 
counterparties). Increased defaults could also impact future 
profitability and lending capabilities or a reduction in 
capacity in the event of reinsurer default. 
To mitigate this risk, the Group reinsurance policy requires 
Admiral to contract with reinsurers that are rated ‘A-’ or 
above. In addition, major reinsurance contracts are operated 
on a funds withheld basis, which substantially reduces credit 
risk, as Admiral holds the payments due as collateral. 
The credit risk of Admiral’s banking and investment 
counterparties is managed by ensuring a well-diversified 
portfolio with respective counterparty limits based on their 
credit quality. This is supported by frequent monitoring and 
the appointment of specialist third-party asset managers. 
Such arrangements mean that the average credit quality 
of the Group’s bond mandate is high (A+) and that cash 
balances and deposits are placed only with highly rated 
counterparties. The Group also invests in a range of liquidity 
funds, which hold a wide range of short duration, high-
quality securities, and in fixed-income funds holding primarily 
investment grade assets. All investments, which are of 
elevated credit risk, are monitored via a credit watchlist 
by the investment team and the Investment Committee.
Admiral Money’s credit risk appetite is set to ensure that 
the risk taken is commensurate with its pricing framework. 
During the year, credit performance remained resilient across 
all portfolios, evidenced by low and stable arrears rates. 
Strategic diversification away from a solely unsecured book 
has enhanced the portfolio’s risk characteristics by 
increasing collateralised exposure and reducing relative loss 
severity. Admiral Money continuously monitors its criteria for 
new business pricing and the performance of its portfolio. 
Creditworthiness and affordability checks are in place, 
with additional support available to vulnerable customers.
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2025 trend:
2025 trend:

Catastrophe risk
Impact on the strategic initiatives: 
 
Admiral has a low appetite for net risk exposure caused by 
catastrophe events. Admiral is exposed to the risk of higher 
losses than anticipated due to the occurrence of man-made 
catastrophes or severe natural weather events, such as 
large floods, freeze events, subsidence, or windstorm, which 
could cause extensive property damage. The risk is likely 
to increase in frequency and severity due to climate change.
To mitigate this, Admiral monitors the impact arising from 
climate change risks, covering physical risks, as well as other 
emerging risks, which may impact catastrophe drivers. 
Admiral contributes a levy to the government-backed Flood 
Re scheme to protect against large flood losses and 
contributes to a similar scheme in Spain.
Admiral also purchases excess of loss reinsurance, which 
is designed to mitigate the impact of very large individual 
or catastrophe event claims. 
Reinsurance risk
Impact on the strategic initiatives: 
 
 
Admiral has a low appetite for inappropriate or inefficient 
use of capital and, therefore, uses proportional co-insurance 
and reinsurance across its insurance businesses to optimise 
the use of capital, to increase the return on the capital it 
does hold, and to mitigate the cost and risk of establishing 
new operations. 
There is a risk that co- and / or reinsurance cover will not 
be available, that it is ineffectively placed, or that it will 
only be available at an uneconomical price in the future. 
This could lead to a need to raise additional capital to 
support an increased underwriting share, and return on 
capital might reduce compared to current levels.
Inflationary uncertainty, geopolitical instability, and other 
factors could result in a change in reinsurer appetite and 
an increased cost of reinsurance protection for insurers. 
Climate change and the increased frequency and severity 
of extreme weather events, as well as increased chronic 
physical risks, could also adversely impact the availability 
and cost of reinsurance protection for insurers. 
Admiral mitigates the risk to its reinsurance arrangements 
by regular monitoring and scenario testing, by ensuring that 
it has a diverse range of financially secure partners, and by 
staggering contract maturities to prevent a cliff-edge ending 
of large reinsurance covers. Admiral continues to enjoy 
strong, long-term relationships with several different co- and 
reinsurers, some of which are amongst the world’s largest. 
Quota share and co-insurance arrangements are contracted 
over a number of underwriting years. 
Admiral’s Group Risk Committee is responsible for approving 
the Group Reinsurance Policy, in addition to helping set 
stress and scenario tests, which consider both the 
availability and effectiveness of reinsurance in combination 
with other adverse events. 
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2025 trend:
2025 trend:

Strategic risk
Impact on the strategic initiatives: 
 
 
Admiral is exposed to strategic risk and external factors, 
which could lead to the Group being unable to fully meet its 
strategic objectives. These include technological changes, 
such as needing to build the capabilities in data and AI 
required to maintain Admiral’s competitive advantage in its 
main UK market. 
In particular, Admiral continues to closely monitor the 
development and use cases of generative and agentic AI, 
including its potential to open new distribution channels 
for Admiral products. Against this background, customer 
retention becomes ever more critical; Admiral is increasing 
its focus on offering great value products with easy 
service, whilst delivering best-in-class pricing. Various 
enhanced mobility trends will also continue to shape the 
industry, such as mobility as a service, EVs, telematics, 
embedded insurance, and connected or fully autonomous 
vehicles (‘AVs’). 
Higher penetration of AVs is expected in the longer term 
and has the potential to impact the personal lines motor 
insurance markets the Group operates in and Admiral will 
remain close to these developments, including through 
partnerships such as the existing partnership with Wayve 
in the UK.
While Admiral is generally insulated from some of the current 
macroeconomic and global instability, risks to the supply 
chain and ability to grow remain. Additionally, consolidation 
of the UK personal lines market is anticipated to see certain 
competitors benefit from economies of scale and gain 
access to additional data points, though this could also lead 
to a more stable market with more rational players.
Admiral’s strategy generally covers a three-year time horizon 
and is refreshed annually with input from management as 
well as a wide range of stakeholders. Entity and Group 
strategies are aligned with priorities shared top-down and 
bottom-up. The Group Board reviews and approves the 
Group strategy annually along with the priorities for the 
following year, which inform the Group KPIs and objectives 
and key results (‘OKRs’); these are tracked and reported on 
monthly. Developments, including technological and market 
changes, that could impact delivery of the strategy are also 
monitored and, where appropriate, acted upon on an 
ongoing basis.
In mitigation to the risk of failing to execute the strategy, 
Admiral seeks to minimise reliance on any single source 
by earning revenue from a range of products, distribution 
channels, and territories. Admiral continues to react quickly 
to changes in market conditions and customer feedback 
on its products and services.
Reputation risk
Impact on the strategic initiatives: 
 
 
Admiral has a very low appetite for reputation risk and 
could be exposed to an erosion in trust from customers, 
regulators, employees, shareholders, suppliers, and other 
stakeholders, as a result of decisions, associations, actions, 
or inactions, as well as accusations of greenwashing. 
A negative reputation could have a significant impact on 
the share price and brand value and could result in reduced 
sales, reduced profitability, difficulty in recruiting and 
retaining talent, and increased regulatory focus. 
Reputation risk can be a secondary impact caused by 
failures in any part of the Group such as operational events. 
However, it can also be a primary risk should the firm’s 
perceived behaviours or communications not meet 
stakeholder expectations.
In mitigation, Admiral monitors metrics that inform 
reputational risk analysis for different stakeholder groups, 
including customer feedback, social media metrics, staff 
surveys, and investor relation reports. The Group also 
monitors parliamentarians’ questions and the announcement 
of regulation and policy changes. Reputational impact is 
considered across key decisions and major internal and 
external events, and Admiral has a crisis response and 
communications plan that seeks to minimise the reputational 
and other impacts of an event once it has materialised. 
Moreover, given that reputation risk will often be a secondary 
impact of other types of risk event, controls that mitigate the 
primary risk also help limit reputation risk. 
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2025 trend:
2025 trend:

Emerging risks
This year, Admiral took steps to further improve emerging 
risk management and better integrate it into routine 
risk reporting as a key element of Admiral’s strategic 
risk management and an important tool for identifying 
business opportunities. 
Admiral Group leverages the Cambridge Centre for Risk 
Studies’ definition, considering emerging risks to be ‘a new 
risk, changing risk, or novel combination of risks, which may 
present both opportunities and threats, and for which the 
broad impact, likelihood, and timescale to crystallisation 
are not yet well understood’. Emerging risk management, 
therefore, consists in working to identify these risks, the 
potential threats and opportunities they may pose, and to 
provide an estimate as to the timescale and magnitude of 
their impact. As emerging risks are inherently unpredictable 
and difficult to quantify, emerging risk management 
processes are designed to provide context and data that 
can inform a change in strategy, management behaviour, 
ways of working or risk management. This in turn leads 
to a stronger and more robust business, which better 
delivers on its commitments to customers, employees, 
and other stakeholders.
Emerging risks are identified via horizon scanning. This is 
conducted by the Group Risk Management Function and 
consists of an extensive literature review, consultations, 
focus sessions with internal working groups, and interviews 
with internal stakeholders, subject matter experts, and 
external specialists. The Group Risk Management Function 
assesses emerging risks using an internally-developed 
framework, which includes qualitative and quantitative 
analysis to grade each emerging risk on a scale designed 
to be comparable across entities and compatible with the 
management of operationalised risks. Evaluation of the 
potential impact to Admiral includes consideration of how 
the risk may interact with existing principal risks and 
uncertainties (‘PR&Us’).
Admiral’s emerging risk radar captures an assessment of 
potential impact and time to crystallisation for emerging 
risks. It categorises each risk into four broad risk segments: 
(a) political, economic and social; (b) legal and regulatory; 
(c) technology; and (d) environmental. Plotting emerging 
risks in this way can shed light on the macro trends with 
common drivers and effects, helping to drive discussions 
and identify exposure across product lines.
The visually redesigned radar continues to employ velocity 
arrows to highlight risks crystallising more or less quickly 
than before. In this instance, velocity arrows on risks 
such as (1) ‘climate change transition risks’; (2) ‘geopolitical 
instability’; and (10) ‘future of AI’ point towards the centre 
of the radar. This visualises ongoing trends in the external 
environment, and can provide texture to reporting and 
facilitate ‘at-a-glance’ readings of emerging risk 
developments.
The highest priority risks are frequently the subject of 
targeted analysis provided to, and discussed by, forums 
such as the Group Risk Committee. This helps to ensure 
management awareness of issues such as severe weather 
events or risks to supply chains and products, enabling 
more informed decision making, driving the precautionary 
deployment of management actions and mitigating 
controls, and supporting opportunity analysis and strategic 
goal setting.
The conflict in the Middle East is not currently expected to 
have a direct impact on Admiral, given that the Group does 
not operate in the region and has limited exposure through  
its operations and investment portfolios. In addition, whilst 
disruption to key trade routes could contribute to broader 
supply chain pressures, the impact on the Group’s motor 
and household repair networks is currently expected to be 
limited given a significant proportion of supplies are either 
produced or stored in Europe, and the Group is working 
closely with global partners to ensure supply routes remain 
unrestricted. However, such risks could increase should the 
conflict, or the impact on trade, spread more widely.  
Currently the main potential impact relates to heightened 
financial market volatility, driven by energy price 
movements and wider inflationary pressures, and the 
subsequent impact on macro-economic prospects for the 
Group’s main markets. The Group is closely monitoring the 
situation, any indirect exposures and other risks and 
impacts. At the date of this report, no significant changes 
to the Group’s principal risks and uncertainties or solvency 
position are noted.  
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Emerging risk radar 2025
Top emerging risks / macro trends (1–15)
Climate change transition risks 
Crystallisation
Velocity
Geopolitical instability
<1 year
Towards centre:
approaching crystallisation
Changing consumer expectations
1−2 years
Economic shocks and crises
2−5 years
Away from centre:
becoming less immediate
Domestic social dysfunctions
5+ years
Future workforce risks
Changing claims landscape
Material opportunity
Magnitude
Non-traditional competition
High
New mobility solutions
Medium−high
Future of AI
Medium−low
Disruptive technology
Low
Digital infrastructure failure
Mobility as a service (‘MaaS’)
Climate change physical risks
Pandemics and infectious diseases
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In accordance with provision 31 of 
the 2024 UK Corporate Governance 
Code, the Directors have assessed 
the prospects of the Company over 
a three-year period, having 
referenced the Group’s business 
plan, Own Risk and Solvency 
Assessment (‘ORSA’), the capital 
plan, AIM analysis, risk strategy, 
risk appetite, principal risks and 
uncertainties, key risk drivers, and 
ongoing risk management activities.
As per provision 31, Admiral considers three years to be 
a period of assessment over which it has a reasonable 
degree of confidence. Although the Group reviews financial 
projections that extend beyond the three-year time horizon 
covering the years up to 2030, Admiral considers that there 
is an inherent risk and uncertainty in projecting beyond this 
three-year period, as the degree of certainty in the impact 
of internal and external developments reduces greatly due 
to the nature of Admiral’s primary business (one-year 
insurance policies). However, these financial projections 
contain no information that would cause different 
conclusions to be reached over the longer-term viability 
of the Group. In addition, the Group considers the long-term 
prospects for its markets and products as part of its 
strategic planning, and considers liquidity on a rolling basis.
The Board utilises a range of relevant reporting to assess 
viability, including five-year financial projections reviewed 
twice a year, three-year Standard Formula solvency 
projections reviewed at least twice a year, AIM solvency 
projections, the ORSA, and a one-year financial budget for 
the forthcoming 12 months approved on an annual basis, 
in addition to multiple time horizon liquidity projections. 
The Group’s business plan projects the Group to report 
profits throughout the viability projection period. The Group 
Risk Management function has performed a high-level 
review and challenge of the business plan to give comfort 
over the robustness of the process and output. As part of 
the business planning process, several adverse scenarios 
were modelled in order to explore the impacts on profits 
of various risks to the plan, including:
• In 2026, anticipated price increases in the UK Car market 
are delayed, which leads to lower projected growth 
for Admiral
• Impact of a major weather event on UK Household 
• Impact on investment income of a macroeconomic stress 
based on the European Banking Authority 2025 EU-wide 
stress test. 
Another source of evidence is the alignment of the financial 
and business planning process, liquidity assessment and 
solvency assessment, referred to within Admiral as the 
capital plan. This makes sure that Admiral is appropriately 
capitalised and liquid at a fixed point in time as well as over 
the future planning time horizon, given Admiral’s principal 
risks and uncertainties and a plausible range of potential 
stressed conditions. The capital plan is a key consideration 
for Group and subsidiary boards in assessing and approving 
the business strategy, business / financial plan, capacity 
to pay dividends, and key business decisions. 
The Group seeks to hold a buffer on top of the regulatory 
capital requirement that is sufficient to protect its regulatory 
capital position against a range of significant but plausible 
potential shocks and stresses. The Board-approved capital 
risk appetite includes a lower trigger of intervention for the 
solvency ratio of 150%, which is a key criterion for the Board 
in assessing viability. Refer to the Strategic Report on page 
51 for information on sensitivities to the reported 2025 
solvency ratio position. The Group also ensures that any 
potential liquidity risks are managed appropriately by 
identifying potential risk drivers, setting an appropriate 
liquidity buffer for the Group through the Liquidity 
Contingency Plan and by holding appropriate liquidity 
and solvency buffers at an individual entity level. 
At least annually, the Group produces an ORSA Report, 
which is another source of evidence used by the Board 
to assess viability. The ORSA Report sets out a detailed 
consideration of the principal risks and uncertainties facing 
the Group and also examines a series of stress and scenario 
tests (‘S&STs’) and reverse stress tests (‘RSTs’)1. These are 
examined and quantified based on the regulatory capital 
basis (which is the Standard Formula method with 
adjustments tailored to reflect Admiral’s risk profile) to 
understand the potential impact of severe but plausible 
events on the Group’s solvency, liquidity, and profitability 
over a three-year period from year-end 2024 to year-end 
2027. In addition to these Group tests, there are also entity-
specific scenarios, considered of lower materiality to the 
Group, that are performed by each subsidiary insurance 
entity as part of their ORSA processes. In 2025, a range 
of scenarios have been performed, including a standalone 
liquidity scenario, and scenarios capturing insurance risk, 
market / credit risk, strategic risk, natural catastrophe, 
climate change and cyber / operational risk. In total, 14 
S&STs and three RSTs have been quantified to understand 
the potential impact on the Group’s solvency ratio. 
The results of the stress tests also form part of the process 
to set the Group's capital risk appetite.
1 Reverse Stress Tests are very remote, extreme, goal-seeking 
stresses, which go beyond normal stress testing and are 
designed to determine the firm’s breaking point – historically this 
has been defined as the point at which Admiral’s solvency ratio 
drops below 100%.
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Admiral Group Plc Annual Report and Accounts 2025
105

The results provide comfort that Admiral has sufficient 
capital and liquidity to withstand the extreme scenarios. 
While the 150% lower solvency trigger is breached in 
several S&ST instances, once changes in dividend 
payments are included, the Solvency Capital Requirement 
(‘SCR’) recovers to above the 150% trigger. Similarly for the 
respective liquidity scenario, the liquidity ratio recovers post 
adjustments to the dividend payments and tactical Group 
funding allocations.
The exceptions to this are extreme RSTs, combining several 
severe stresses. In the absence of management actions, 
these would result in a breach of the 100% minimum 
solvency ratio but, as is the intention of the RSTs, they are 
considered to be extremely remote outcomes, being well 
in excess of 1-in-200-year events. Should such scenarios 
actually occur, there would be a number of management 
actions that would be called on to alleviate financial 
pressures and maintain the solvency and liquidity ratios 
above their respective triggers. Depending on the nature, 
severity, and timing, these range from modest actions, 
e.g. pricing rate changes, to more significant changes,
e.g. raising additional capital through the issuance of new 
shares, the sale of a business, or reducing planned 
dividend payments. 
In addition to the ORSA / Standard Formula scenarios, 
a suite of scenarios has been run on an AIM capital basis, 
ahead of the forthcoming full application submission to the 
PRA. These also give comfort that Admiral is adequately 
capitalised, with no scenarios breaching the 150% lower 
trigger once changes in dividends are taken into account.
Risk management is an essential part of Admiral’s 
operations, and successful risk taking is key to the Group 
achieving its business objectives. Risk management is, 
therefore, a key consideration when setting the Group’s 
strategy, managing performance, and rewarding success. 
The Enterprise Risk Management Framework and Group 
Risk Management Policy set out Admiral’s approach to risk 
management, as well as the governance of risk 
management across the Group. The current risks that are 
faced by the Group are captured in the risk universe, with 
the most notable risks captured in the Group’s principal 
risks and uncertainties (page 97)1, and the key risk drivers 
impacting Admiral being further discussed in the Group Risk 
Committee (‘GRC’) report on page 154. 
1 See note 3 to the financial statements for further details on the 
management of financial risks.
The Group also considers a range of emerging risks that 
could impact the Group to varying degrees in the future, 
but which are not yet fully understood, see page 103. 
No emerging risks seem sufficiently likely to threaten the 
business model at this stage. 
Admiral Group’s strategy linked to climate change is 
discussed in more detail in the Task Force on Climate-
Related Financial Disclosures on page 76.
Based on the results of all these activities, the Directors 
have a reasonable expectation that the Group will be able 
to continue in operation and meet its liabilities as they fall 
due, for the period up to, and including, December 2028.
Strategic Report approval
The Strategic Report is approved for issue by the Board 
of Directors, and signed on behalf of the Board:
Milena Mondini de Focatiis
Group Chief Executive Officer
4 March 2026
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Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
106

Corporate
Governance
108 Chair’s introduction to governance
110
Board of Directors
116
Board leadership and Company purpose
129 Division of responsibilities
134 Nomination and Governance Committee report
147
Audit Committee report
154 Group Risk Committee report
159 Remuneration Committee report 
162 Remuneration at a glance
164 Directors’ Remuneration Policy
174
Annual report on remuneration
191
Directors’ report
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107

Delivering sustainable growth within 
an effective governance framework
“Our governance framework is designed 
to uphold Admiral’s purpose and nurture 
its distinctive culture. By embedding these 
principles into every decision we ensure that 
our business remains strong, responsible, 
and focused on delivering long-term returns.”
Mike Rogers
Group Chair
Dear shareholder,
On behalf of the Board, I am pleased to present 
Admiral’s Corporate Governance Report for the 
financial year ended 31 December 2025. 
This report outlines our governance framework that 
underpins effective Board and Committee operations, 
fostering robust support and critical challenge to 
management and the wider organisation, alongside how 
the Board and its Committees have executed their 
responsibilities within this framework throughout 2025.  
Through this approach, we uphold the highest standards 
of governance across the Group, while continuing to deliver 
sustainable, long-term value for all stakeholders.
Board and senior management appointments
During 2025, we strengthened the Board with the 
appointments of Paola Bonomo and Carlos Selonke 
de Souza as Non-Executive Directors. These new 
appointments bring varied expertise and reflect our 
commitment to ensuring the Board has the right skills 
to oversee a rapidly evolving business landscape. 
More information on these appointments and what they 
bring to the business can be found on pages 119 and 134. 
At the executive level, we welcomed a new CEO at Admiral 
Money, we appointed senior leaders in data, AI and 
technology, including a Group Chief Data Officer and are 
in the process of appointing a Group Chief Technology 
Officer, to accelerate Admiral’s adoption of advanced 
technologies and data-driven decision making. 
These appointments underscore our strategic focus 
on innovation and resilience in a digital-first world. 
People and culture
Admiral’s culture remains the foundation of our success, 
and in 2025, the Board continued to play an active role 
in overseeing how this culture is nurtured and sustained 
across the Group. The Board regularly reviewed updates 
on employee engagement, diversity and inclusion initiatives, 
and talent development to ensure our values remain 
embedded within every aspect of the business. We 
monitored progress against cultural objectives, including 
maintaining Admiral’s reputation as one of the UK’s best 
employers (see pages 58 and 123), and supported 
management in fostering an environment where colleagues 
feel empowered, respected, and motivated. The Board 
remains committed to ensuring that our people strategy 
aligns with long-term business goals and continues to 
deliver positive outcomes for colleagues and customers 
alike. See pages 89 and 91 for more information.
Reward framework
A key governance priority for the year, overseen by the 
Board, was the introduction of a new reward framework 
for our UK colleagues. This project, designed to ensure 
fairness, transparency, and alignment with Admiral’s 
purpose and values, involved discussion and challenge 
by the Remuneration Committee as well as oversight from 
the Board, and was successfully rolled out to approximately 
13,000 of our UK colleagues across the Group in October 
2025. This framework supports competitive reward, 
reinforces performance culture, and ensures compliance 
with regulatory expectations. More information is provided 
on page 13 and 127.
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Admiral Group Plc Annual Report and Accounts 2025
108

Governance at a glance
Skills and experience on the Board (%)
81
83
83
88
60
71
65
71
69
65
69
63
56
73
58
Finance
Risk
Insurance
Executive / Strategic Leadership
Marketing / Retail
M&A
Capital markets
International
Technology / Digital / Data
Operations
Entrepreneurial
Personal finance and consumer credit
Small / Medium Enterprise
Remuneration / People
ESG / Sustainability
    
Board nationality
Board age
Board ethnicity
Board gender
British 6
40s 3
60s 5
White British or other 
White (including White 
minority groups) 10
Male 7
Non-British 6 
50s 3
70s 1
Female 5
Ethnic minorities 2
ESG and sustainability
ESG considerations remain central to our decision making 
and are embedded within our Group Strategy. I am pleased 
to report that the Admiral Board’s female representation 
throughout the year was between 42% and 45%, exceeding 
the 40% target set by the FTSE Women Leaders Review, 
and we have met the objectives of the Parker Review on 
ethnic diversity at Board level. While these achievements 
are significant, we recognise the need to continue building 
an inclusive culture and developing a diverse talent pipeline 
to support our long-term success. Further details on 
our diversity and inclusion initiatives, including targets 
for ethnicity within senior management, are provided 
on page 141.
On climate and environmental stewardship, the Board 
remains committed to meeting our responsibilities and 
advancing our sustainability agenda. Our progress and 
disclosures are outlined in the SECR and TCFD reports 
on pages 74 and 76.
Board and Board Committee effectiveness
In December 2025, the Board completed its annual 
evaluation of its own performance and that of its 
Committees. In line with our three-year cycle, this review 
was conducted by the independent, external company, 
Bvalco Ltd. The findings, together with progress against 
recommendations from the previous year, are set out on 
page 145. This process ensures a clear focus on areas for 
development for the Board, its Committees, and individual 
Directors, while confirming that they operated effectively 
throughout the year to support the long-term success of 
the business and its stakeholders.
I would like to thank my fellow Board members for their 
insight and support during the year. I look forward to 
welcoming shareholders to our 2026 AGM, which will 
be held on 29 April 2026. Further details will be provided 
in the Notice of Annual General Meeting, which will be sent 
or made available on the Company’s website.
Mike Rogers
Chair
4 March 2026
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Admiral Group Plc Annual Report and Accounts 2025
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A
B
A
B
C
D
A
B
A
B

Current appointments
• Chair of Experian Plc. 
Background and experience
Mike was Group Chief Executive Officer of LV= Group 
from 2006 until 2016, during which time he grew the 
organisation into a significant player in the life and general 
insurance market.
Before that, Mike was with Barclays plc for more than 
20 years, holding a number of senior roles, most recently 
as Managing Director, UK Retail Banking. 
Mike was previously a Non-Executive Director of NatWest 
Group plc (where he Chaired its Group Sustainable 
Banking Committee and sat on the Group Performance 
and Remuneration Committee). He was also previously 
a Non-Executive Director of the Association of British 
Insurers and Chair of Aegon UK.
Appointed
Appointed as Chair of the Board on 27 April 2023.
Contributions and reasons for appointment
Mike was appointed as Chair of the Board based on his 
wide business, insurance and financial services knowledge 
and on his ability to impact the strategic direction of 
Admiral. Mike has over 30 years of international financial 
services experience holding the senior positions described 
above. Mike also has a wealth of board experience; he is 
currently Chair of Experian plc and stepped down as Non-
Executive Director of NatWest Group plc immediately prior 
to joining Admiral. Mike’s recent and relevant background 
and experience, and the skills he has developed over his 
significant and distinguished career made him the ideal 
choice as Chair to lead Admiral Board and business through 
the next stage of its evolution. 
Committee membership
Audit Committee member
Remuneration Committee member
Group Risk Committee member
Nomination and Governance Committee member
Committee Chair
Senior Independent Director
Current appointments 
• Admiral Insurance Company Limited Board member 
(an Admiral Group subsidiary)
• Mentor for A-Road, Growth Capital.
Background and experience 
Milena joined Admiral in 2007 and was appointed CEO 
in January 2021. She has been a member of the leadership 
team throughout her time at Admiral, has extensive 
experience of the Group’s operations, and has attended and 
actively contributed at Board meetings as an observer since 
2011. Her previous roles included being Head of UK and 
European Insurance and CEO of ConTe.it, Admiral’s Italian 
insurance business, which she founded in 2008. 
Before joining Admiral, Milena worked as a management 
consultant for Bain & Co and Accenture. She holds an MBA 
from INSEAD and a degree in Telecommunication 
Engineering from Universitá degli Studi di Napoli Federico II.
Appointed 
Appointed to the Board in August 2020 and became CEO 
on 1 January 2021.
Contributions and reasons for appointment
Milena leads a very strong and experienced management 
team and is an effective CEO who continues to build an 
even stronger Admiral for the future. In 2023, Milena was 
awarded the Best Leader of a Big Company at the 2023 
Best Companies Awards.
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110
Mike Rogers 
Chair
Milena Mondini 
de Focatiis
Chief Executive Officer 
(‘CEO’)
Committee 
membership

Current appointments 
• Admiral Financial Services Limited Board member 
(an Admiral Group subsidiary)
• Admiral Insurance (Gibraltar) Limited Board member 
(an Admiral Group subsidiary)
• Admiral Europe Compañia de Seguros, S.A.U. 
(an Admiral Group subsidiary)
• Director, Trustee and Chair of the Finance and Audit 
Committee of the Wales Millennium Centre
• Finance, Audit and Risk Committee member at the 
Football Association of Wales.
Background and experience 
Geraint joined Admiral in 2002 and held several senior 
finance positions including Head of Finance, before being 
promoted to Deputy CFO in January 2012 and CFO in 
August 2014. Geraint is responsible for finance, investments 
and investor relations. A Fellow of the Institute of Chartered 
Accountants in England and Wales, Geraint spent the early 
part of his career as an external auditor at Ernst & Young 
and KPMG.
Appointed 
Appointed in August 2014.
Contributions and reasons for appointment
Geraint has worked for Admiral for 24 years and has been 
Group CFO for over 11 years. He has a deep understanding 
of the Group’s businesses and strategy, which, together with 
his significant financial and accounting experience, and 
broad range of skills and commercial expertise, makes him a 
valuable contributor both to the Board and the wider Group. 
Geraint is also able to use his financial and accounting 
experience to provide insight into the Group’s financial 
reporting and risk management reporting processes.
Current appointments 
• Chair of Admiral Financial Services Limited (Admiral 
Money) (an Admiral Group subsidiary)
• Non-Executive Director and Chair of the Audit Committee 
and Risk and Compliance Committee at Alpha Bank 
London Limited.
Background and experience
Mike was CFO of Metro Bank Plc between 2009 and 2018, 
helping lead the business from start-up to listing on the 
London Stock Exchange and profitability. He spent seven 
years at Capital One Europe in various roles including CFO 
Europe, CFO UK and Chief Risk Officer Europe. He has also 
served as CFO for Royal Trust Bank, Financial Controller at 
Industrial Bank of Japan (London Branch), Director Business 
Risk at Barclaycard and was co-founder, Deputy Managing 
Director and CFO of Gentra Limited. Mike is a Fellow of the 
Institute of Chartered Accountants in England and Wales. 
Appointed
Appointed in October 2018.
Contributions and reasons for appointment
Mike brings a depth of knowledge from working at senior 
levels across multiple financial services sectors, jurisdictions 
and markets. As a result of his extensive financial and 
commercial experience, Mike is able to contribute effectively 
as a Non-Executive Director, and in his role as a member 
of the Audit, Investment and Remuneration Committees. 
Through his recent and relevant financial experience, he is 
able to effectively challenge management on the financial 
reporting and internal control matters that come before the 
Audit Committee. Mike demonstrates full commitment to the 
responsibilities that go with his Board and Committee roles, 
and offers appropriate challenge and guidance in respect 
of the matters considered in these forums. 
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Geraint Jones
Chief Financial Officer 
(‘CFO’)
Mike Brierley
Non-Executive Director
Committee 
membership

Current appointments 
• Non-Executive Director, Senior Independent Director 
and Chair of the Sustainability Committee, member of 
the Nominations, Remuneration and Risk Committees 
Standard Life Plc 
• Non-Executive Director, Risk and Audit Committee Chair, 
Senior Independent Director and member of the 
Remuneration Committee of Miller Insurance Services 
LLP and Ben Nevis Clean Co Ltd 
• Non-Executive Director, Senior Independent Director, 
member of the Audit, Nomination and Remuneration 
Committees, Great Portland Estates Plc
• Board member and Risk and Audit Committee Chair 
of the TMF Group Ltd
• Trustee and member of the Audit Committee of Wellbeing 
of Women, a registered charity
• Adviser to Cytora Limited, an InsureTech owned 
by Applied Systems Inc
• Non-Executive Director and member of the Audit and 
Compensation Committees of Hamilton Insurance Group
• Governor of Bute House Preparatory School for Girls Ltd.
Background and experience 
Karen is the former CEO of Aspen UK. Other senior Aspen 
positions included Group Head of Strategy, Corporate 
Development, Office of the Group CEO and she was a 
member of the Group Executive Committee for 12 years. 
Prior to that, she held various corporate finance, M&A and 
private equity roles at GE Capital Europe and Stonepoint 
Capital having started her career in investment banking 
at Baring Brothers and Schroders. 
Appointed
Appointed in December 2018.
Contributions and reasons for appointment
Karen has substantial financial services experience and 
has a deep understanding of insurance and reinsurance. 
Karen also has a strong background in strategic planning 
and corporate development, and her experience of sitting 
on remuneration committees of other businesses means 
that she is well placed to be the Chair of Admiral’s 
Remuneration Committee.
Current appointments 
• Chair of EUI Limited (an Admiral Group subsidiary).
Background and experience 
Andrew was CFO at Domestic & General Group from 2014 
to 2017. He spent 14 years at Prudential Plc from 2000 as 
Director, Group Finance, Group Chief Risk Officer, and CFO 
and Deputy Chief Executive of Prudential UK. He previously 
held senior manager roles at Legal & General Group Plc, 
where he was Group Financial Controller, and Lloyds Bank 
plc. More recently, he served on the board of Vitality Health 
and Life for nine years until July 2025 and was Chair of its 
Audit Committee. Andrew is a Fellow of the Institute of 
Chartered Accountants in England and Wales.
Appointed
Appointed in February 2018.
Contributions and reasons for appointment 
Andrew has held a variety of senior roles relating to financial 
planning, strategy and risk across UK financial services. 
He has a wealth of commercial and financial experience 
and provides progressive insights to the matters that come 
before the Board. Andrew is a valuable contributor to the 
Board and as a member of the Group Risk Committee 
(of which he is Chair). Andrew also demonstrates full 
commitment to his role as a member of the Group 
Nomination and Governance Committee and as Senior 
Independent Director.
Committee membership
Audit Committee member
Remuneration Committee member
Group Risk Committee member
Nomination and Governance Committee member
Committee Chair
Senior Independent Director
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Karen Green
Non-Executive Director
Andrew Crossley
Non-Executive Director
Committee 
membership
Committee 
membership

Current appointments 
• Non-Executive Director and member of Remuneration 
Committee (joint with both Allfunds entities) of Allfunds 
Bank SA and Allfunds Group Plc
• Non-Executive Director and member of Remuneration 
& Nominations, Audit & Risk Committees, Chair of the AI 
and Technology Security Committees at Daily Mail and 
General Trust Plc (‘DMGT’)
• Board Member of Harmsworth Media
• Non-Executive Director and member of Audit Committee, 
Human Resources and Remuneration Committee and 
Chair of the Sustainability and Innovation Committee 
of National Bank of Greece S.A.
• Board member of Cumberland Lodge
• Chair of the Board of Trustees of Web Science Trust
• Advisory role at Future Energy Ventures
• Advisory role at Generation Investment Management
• Adjunct professor in Electronics and Computer Science 
at the University of Southampton.
Background and experience
Jayaprakasa (JP) has a wealth of large-scale IT operational 
experience gained through his roles as Chief Information 
Officer (Dresdner Kleinwort 2001–06) and Managing 
Director / Chief Scientist (BT Group 2006–10). JP has also 
been Chief Scientist (Salesforce 2010–14) and was Chief 
Data Officer and Group Head of Innovation (Deutsche Bank 
2015–18). JP is an adviser for Future Energy Ventures one 
of the world's largest early-stage climate and energy tech 
investors. Additionally, he is an adviser for Generation 
Investment Management one of the world's largest growth 
stage climate and energy-related investors.
Appointed
Appointed in April 2020.
Contributions and reasons for appointment 
JP brings a wide range of IT skills and digital experience, 
which helps to complement and enhance the existing skills 
around the Board table. He has operated in financial 
services for over ten years and understands the challenges 
of working in a regulated environment. He is also able 
to effectively contribute to the Board debate and 
demonstrates full commitment to the role, as well as his 
role as a member of the Group Risk Committee.
Current appointments 
• Non-Executive Director, Chair of the Audit & Risk 
Committee and member of the Nominations Committee 
at Marks and Spencer Group Plc
• Non-Executive Director and member of the Group Audit 
Committee and Group Remuneration Committee of 
St James’s Place Plc (with effect 1 March 2026)
• Chair of GenesisCare UK Limited and Non-Executive 
Director of GenesisCare Cayman Holdings
• Director of Gatcombe Court and Highgrove Court 
Management Company Limited
• Adviser role at League Inc.
Background and experience 
Evelyn was Bupa Group’s CFO between 2012 and 2016, 
before becoming Bupa’s Group Chief Executive Officer 
from 2016 to 2020. Evelyn has held several senior 
leadership roles during her career including Chief 
Commercial Officer at Friends Life UK (2011–2012), CFO 
at Friends Provident (2009–2010), CFO at Standard Life 
Assurance (2006–2008), and CEO at Chase de Vere (2004). 
Evelyn has also served as a Non-Executive Director on the 
boards of The Children’s Mutual, IFG plc, Bank of Ireland plc 
and AJ Bell plc. Evelyn is a qualified actuary and holds an 
MBA from London Business School.
Appointed 
Appointed in April 2021.
Contributions and reasons for appointment 
Evelyn brings valuable general management, finance and 
strategy experience from life and health insurance, 
internationally. She complements and enhances the range 
of skills currently on the Board. Evelyn has held several 
leadership positions in financial services organisations and 
has the appropriate skills, knowledge and experience to 
perform her role as a Non-Executive Director. Through her 
recent and relevant financial experience, Evelyn is able to 
effectively challenge management on the financial reporting 
matters that come before the Audit Committee.
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Evelyn Bourke
Non-Executive Director
Jayaprakasa 
Rangaswami
Non-Executive Director
Committee 
membership
Committee 
membership

Current appointments
• None.
Background and experience
Bill has a wealth of insurance, underwriting and marketing 
experience gained during his time at US insurer, GEICO, 
which he joined in 1984. Whilst at GEICO, Bill held several 
Executive appointments, including COO and President and 
CEO for all GEICO Insurance Companies, a position he 
held from 2018 until he was promoted to Vice Chairman, 
GEICO Insurance Companies in 2020. Bill held this role 
until he retired from GEICO in December 2020.
Appointed 
Appointed in June 2021.
Contributions and reasons for appointment 
Bill brings valuable insurance experience and insight on the 
US insurance market having held several senior Executive 
positions with US insurer, GEICO. Bill contributes and 
challenges effectively on the matters that come before the 
Board. His extensive US insurance experience and insight 
has been of specific value to the Group. Bill does not 
currently have any other Executive or Non-Executive 
Director commitments outside of the Group that would 
impact the time commitment requirements for his roles 
as Non-Executive Director and member of the Nomination 
and Governance Committee. 
Committee membership
Audit Committee member
Remuneration Committee member
Group Risk Committee member
Nomination and Governance Committee member
Committee Chair
Senior Independent Director
Current appointments 
• Non-Executive Director, Chair of the Risk Committee, 
member of the Audit Committee and Employee 
Engagement Director at Beazley plc
• Non-Executive Director of ITX Re.
Background and experience 
Fiona has 30 years’ experience in the insurance industry. 
Fiona was the CEO of FBD Holdings plc, a listed general 
insurer in Ireland, from 2015 to 2020. Prior to that, Fiona 
was Director of Credit Institutions and Insurance 
Supervision at the Central Bank of Ireland, the Irish 
regulator. Fiona spent 17 years of her career with XL group 
in various progressively senior finance and general 
management positions, in Dublin, London, and Bermuda. 
Fiona served eight years on the Board of the Bank of Ireland 
(2015–2023) and was the inaugural Chair of the Board 
Sustainability Committee. Additionally, Fiona served two 
years as Treasurer of the Eastern region of the Society 
of St Vincent de Paul in Ireland (2020–2022), which is 
a registered charity focused on addressing social justice 
issues and alleviating poverty in Ireland. Fiona is a member 
of the International Women's Forum. The IWF is a global 
women leader's organisation aimed at supporting and 
developing women in leadership positions. She is a Fellow 
of the Institute of Chartered Accountants in Ireland.
Appointed 
Appointed in October 2023.
Contributions and reasons for appointment 
Fiona has acquired extensive experience of the insurance 
sector during her career in financial services. Fiona has 
built a compelling portfolio in the financial services sector, 
demonstrating an ability to leverage her financial and 
commercial skills to make a useful contribution to Board 
discussions. Fiona’s background and experience means 
that she has the relevant financial and industry expertise 
to be Chair of the Audit Committee. She demonstrates 
the commitment required to discharge effectively the 
responsibilities attached to this role and to challenge 
management on the Group’s financial reporting and risk 
management processes.
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Admiral Group Plc Annual Report and Accounts 2025
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Fiona Muldoon
Non-Executive Director
Bill Roberts
Non-Executive Director
Committee 
membership
Committee 
membership

Current appointments 
• Non-Executive Director, Vice Chair, Chair of the 
Remuneration and Nomination Committee and member 
of the Control and Risk Committee of Infrastrutture 
Wireless Italiane S.p.A 
• Non-Executive Director of FAAC Technologies
• Vice Chair of Italian Angels for Growth.
Background and experience
Paola has a wealth of expertise in digital innovation gained 
through several senior leadership roles during her career, 
notably Global Marketing Solutions Regional Director for 
Southern Europe at Facebook (2015–16); Head of Online 
Services, Commercial Operations for Vodafone Italy 
(2010–13); Head of Il Sole 24 Ore’s Online Business Unit; 
and Senior Director of EU Operations at eBay. Previously, 
she was a Partner at McKinsey & Company. Additionally, 
she is an experienced angel investor in technology startups 
and an adviser to a venture capital fund.
Paola was a Non-Executive Director of AXA Assicurazioni 
S.p.A., the Italian operating entity of the AXA Group (2014 
to April 2025) and was a member of its Audit, Internal 
Control and Risk, and Remuneration Committees. 
She was a Non-Executive Director of TIM S.p.A., a leading 
telecommunications operator in Italy and Brazil (2018–24) 
and served as a member of its Remuneration and 
Nomination, Strategies and Sustainability, and Control 
and Risk Committees.
Appointed
Appointed in May 2025.
Contributions and reasons for appointment 
Paola brings a wide range of strategy, digital and innovation 
experience, which complement and enhance the existing 
skills around the Board table. Paola has acquired extensive 
experience of the insurance sector, as well as Board-level 
experience in M&A, carve-outs and asset disposals, 
and has demonstrated an ability to leverage her financial 
and commercial skills, as well as her understanding 
of regulated services, to make a useful contribution 
to Board discussions. She brings substantial expertise 
in remuneration in an insurance context and has the 
appropriate skills, knowledge and experience to perform 
her roles as Non-Executive Director and member of the 
Remuneration Committee.
Current appointments 
• Chief Information Officer of Revolut UK.
Background and experience
Carlos is the current Chief Information Officer for Revolut 
UK, a British multinational neobank and fintech company. 
Carlos spent seven years at Santander Group from 
2014 and 2021 as Head of Core Banking Migration, 
Chief Information Technology Officer in the UK and 
Chief Information Officer in the US. He has an MBA 
in Management from the Massachusetts Institute 
of Technology, USA.
Appointed
Appointed in December 2025.
Contributions and reasons for appointment 
Carlos is a proactive, business-oriented Senior Level IT 
Executive with more than 15 years of experience in 
managing Information Technology focused on efficiency, 
quality service and operational risk. He’s able to effectively 
contribute to the Board debate and demonstrates full 
commitment to the role.
Dan Caunt
Group Company Secretary 
and General Counsel
Appointed
Appointed in May 2022.
Background and experience
Dan trained at Field Fisher where he qualified into 
the IP disputes team in 2005. Dan relocated to 
Cardiff in 2008. He spent two years in the IP / 
commercial litigation team at Osborne Clarke before 
joining Admiral’s in-house legal team in September 
2010. Dan became Group Company Secretary 
and General Counsel at Admiral in May 2022, and 
leads the in-house Group Legal and Company 
Secretarial teams within the business. Dan is 
Secretary to the Admiral Group Board and all Group 
Board Committees.
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Carlos Selonke 
de Souza
Non-Executive Director
Paola Bonomo 
Non-Executive Director
Committee 
membership

UK Corporate Governance Code
The UK Corporate Governance Code (2024) (the ‘Code’), 
available at frc.org.uk, applied to Admiral throughout 
the year ended 31 December 2025.
The Code is built around a set of principles that highlight 
the importance of strong corporate governance in driving 
the long-term, sustainable success of a business. 
By embracing these principles and adhering to the detailed 
provisions of the Code, the Board can clearly demonstrate 
to Admiral’s stakeholders that an effective, transparent, 
and accountable governance framework, aligned with the 
Company’s purpose and values, supports the development 
of Admiral’s unique culture and enables delivery of the 
Group’s strategy within the legal and regulatory environments 
in which the Group operates.
Admiral is required to report to shareholders on how it has 
applied the principles and whether it has complied with all 
provisions of the Code during the year and, where it has not 
complied with a provision, the reason for not doing so. 
The Board confirms that Admiral has complied with all 
of the provisions set out in the Code for the year ended 
31 December 2025.
Details on how Admiral has applied the principles, 
complied with the provisions set out in the Code, and how 
governance operates throughout the Group, have been 
summarised throughout this Governance section and 
elsewhere in this Annual Report. 
The table below cross references where explanations 
of Admiral’s application of the Code principles are located.
Although provision 29 of the Code does not come into 
effect before accounting periods beginning on, or after, 
1 January 2026, the Group Audit Committee has been 
monitoring the work to strengthen the Group’s approach 
to evidencing internal control effectiveness. Further details 
of its work can be found on page 147.
Application of the Code principles
1
Board leadership and Company purpose
Pages
A
Effective Board
110, 130, 145 
B
Purpose, values and culture
10, 116
C
Governance framework
107, 129
D
Stakeholder engagement
55, 87, 126 
E
Workforce policies and practices
95, 123
2
Division of responsibilities
Pages
F
Board roles and responsibilities
110, 130
G
Independence and division of responsibilities
110, 139 
H
External commitments and conflicts of interest
132,140
I
Board resources
133
3
Composition, succession and evaluation
Pages
J
Appointments to the Board
110, 138
K
Board skills, experience and knowledge
110, 140
L
Annual Board evaluation
145
4
Audit, risk and internal control
Pages
M External Auditor and Internal Auditor
151
N
Fair, balanced and understandable review
147, 193 
O
Risk management and internal control framework
97, 147, 154
5
Remuneration
Pages
P
Linking remuneration to purpose and strategy
159
Q
Remuneration policy 
164
R
Performance outcomes 2025
174
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Admiral Group Plc Annual Report and Accounts 2025
116

Principal areas of focus for the Board in 2025
In 2025, the Board held seven scheduled meetings and 
several ad hoc Board meetings to deal with significant 
matters that were unable to wait until the next scheduled 
meeting. A Board planner sets out those items to be 
reviewed on an annual basis at scheduled Board meetings 
in accordance with the Schedule of Matters Reserved 
for the Board. The items below are not exhaustive but 
demonstrate some of the key areas of the Board’s focus 
during the year ended 31 December 2025.
Strategy and business plan
• Set Group milestones for the year and followed up 
on performance against them and the non-financial 
performance measures for Executive Directors
• Regular updates around key areas of business strategy 
across the Group including progress against current plan 
and strategic priorities for the business going forward
• Careful consideration and approval of the sale of the 
Group’s US motor insurance business, Elephant – see 
more on page 119
• A two-day Board strategy meeting took place in Oxford 
where the Group’s business strategy was refreshed 
• Consideration of individual business strategies within 
the Group presented by divisional CEOs, evaluating how 
these tied into the wider Group strategy
• Review of ESG, sustainability and community strategies 
and how these are integrated throughout the wider 
business strategy
• Brand, change, technology, and digital programme updates.
Operational performance, 
financial and risk management
• Review of the operational performance of the business 
through regular reports from the CEO and presentations 
from CEOs and senior management from across 
business divisions
• Regular updates from the CFO on the Group’s financial 
performance against strategic objectives, business plans, 
capital allocation and budgets, tax planning and 
international tax considerations, planning liquidity and 
adequacy of solvency thresholds and prudential buffers 
considering market conditions, analyst forecasts and 
financial and non-financial KPIs
• Review and approval of the half-year and full-year 
results and consideration and approval of interim and 
final dividends
• Consideration of fair, balanced and understandable 
requirements in the half and full-year financial reports, 
along with going concern and viability statements 
following review by the Audit Committee – see page 193
• Review and approval of the risk management framework, 
policy and appetite for the Group through the Risk 
Committee – see page 154 
• Oversight of internal control environment and framework 
through updates from Audit Committee and Risk 
Committee including Cyber Risk, ORSA, Solvency II and 
Group Governance framework – see pages 147 and 154
• An update on share scheme dilution management
• An update on cyber incidents in the external environment
• Review and approval of Capital Return Policy / Share 
Buyback Programme – see page 119.
Culture and internal stakeholders
• Consideration of how the Group purpose and values 
are aligned
• Review of how Admiral’s culture continued to develop 
and embed including analysis of feedback from Great 
Place To Work® (‘GPTW’) survey results, working groups, 
culture scorecard and Diversity and Inclusion Policy 
review – see more on pages 125 and 141
• Consideration of stakeholder map and respective 
stakeholder updates throughout the year, including 
engagement mechanisms – see more on pages 58, 87 
and 127
• Presentations and discussion from the Chairs of the 
UK and Overseas Employee Consultation Groups – 
see page 127
• Updates on the implementation of the Group reward 
strategy – see page 122
• Review and approval of the award of shares to 
employees under the Group’s Share Incentive Plan
• Talent management strategy throughout the Group
• Review of Investor Relations reports
• Group health and safety updates.
Society, environment and sustainability 
• Oversight of Group ESG and sustainability strategy 
to ensure alignment with the Group’s wider strategic 
objectives and culture – see page 55
• Updates on environmental sustainability and strategic 
priorities, given the Group’s environmental impact, work 
required to address environmental risk and the 
expectations of the Group’s stakeholders – see page 55
• Updates on progress against sustainability targets 
– see page 55
• Updates on suppliers and partners and the communities 
within which Admiral operates – see pages 94 and 92
• Updates on volunteering and charity propositions within 
the Group as part of a wider community outreach 
strategy including sponsorship of community events, 
charitable giving, volunteering and fundraising 
– see page 61
• An update on customer outcomes being delivered across 
the Group and how the Duty has been further embedded  
– see page 91.
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Governance and Regulatory
• Approval of the appointments of Paola Bonomo and 
Carlos Selonke de Souza as Non-Executive Directors to 
the Group Board, on recommendation of the Nomination 
and Governance Committee
• Regular reports from the Chairs of the Audit, 
Risk, Nomination and Governance, and the 
Remuneration Committees
• Regular updates on regulatory developments, including 
the FCA’s investigations into total loss, premium finance 
and ancillaries in the motor insurance market
• Review and approval of the target operating model 
and legal structure of the European businesses
• The fostering of good relations and open and 
constructive dialogue with regulators
• Discussions around conclusions of the Board evaluation 
findings and agreed areas of focus and Board objectives 
for 2025
• Consideration of skills, experience and time requirements 
for Directors and recommendations to shareholders 
regarding their reappointment
• Discussions around diversity, equity and inclusion, 
including the diversity targets set for senior management, 
in accordance with the Parker Review and FTSE Women 
Leaders Review, as well as the implications for 
succession planning
• Review and approval of Group policies including Board 
members’ potential Conflicts of Interest, Modern Slavery 
and Anti-Bribery considerations and approval of Admiral’s 
Modern Slavery Statement
• Considered and approved the Notice of 2025 Annual 
General Meeting (‘AGM’) for issue to shareholders
• Reviewed matters reserved for the Board and the 
Committees’ respective Terms of Reference.
Principal areas of focus for the Board in 2026
• Continued focus on improvements to customer 
experience, including claims service levels, customer 
satisfaction and loyalty
• Ensuring there remains a deep understanding across the 
business of the importance of the FCA’s Consumer Duty
• Continued progress on the UK multi-product 
advancement strategy, including brand strategy, and 
implementation of technical and data enablers
• Oversight of the development of a Group-wide artificial 
intelligence (‘AI’) and data strategy, measures to track 
progress, an appropriate AI governance framework, 
and the onboarding of new senior roles in these fields 
• Oversight of progress of the Group’s diversification 
strategy to ensure long-term resilience within the 
business, while strengthening and complementing 
existing customer propositions
• Oversight of the review of Admiral’s capital return policy
• Continued focus on the Admiral internal model, 
supporting a planned full regulatory application
• Continued focus on Board composition and skills, 
in conjunction with the Nomination and Governance 
Committee’s work to review succession planning in light 
of the vacancies arising on the Board in 2027
• Oversight of the Group CFO transition plan
• Ensure diversity and inclusion objectives are embedded 
throughout the Group and continued progress is made
• Continued deepening of the Board’s understanding 
of external risk factors.
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Admiral Group Plc Annual Report and Accounts 2025
118

s172 Principal decisions
Our section 172 statement, 
set out on page 87, highlights how 
the Board considers those matters 
set out under section 172 of the 
Companies Act 2006. On the pages 
that follow are examples of some of 
the key discussions and decisions 
taken by the Board during the year, 
along with details around how those 
considerations set out under section 
172 were taken into account.
Disposal of US motor insurance business
As announced on 22 April 2025, Admiral Group entered 
into an agreement to sell its US motor insurance business 
(Elephant Insurance Company and Elephant Insurance 
Services (‘Elephant’)) to J.C. Flowers, a global private 
investment firm dedicated to investing in the financial 
services industry. The deal was for an undisclosed cash 
consideration and was subject to regulatory approval.
Headquartered in Richmond, Virginia, Elephant offers 
US customers simple and affordable car insurance. 
The company’s tools allow customers to find the best 
protection for their needs and budget, with tools that 
are easy to use and understand.
In the lead up to the agreement to sell Elephant, the Group 
Board had oversight, including multiple discussions and 
updates, of the following during Group Board meetings:
• Elephant’s strategy and financial performance to confirm 
profitability and capital independence
• Negotiations and due diligence updates
• The governance process and risk management 
to ensure that good customer outcomes would 
be maintained across the Group
• The process to select and appoint financial advisers, 
Bank of America
• Analysis of the strategic options available
• The impact of all elements of the decision on key 
stakeholders, for example:
– The decision to sell the business as a whole, going 
concern benefited Elephant employees and 
customers, rather than selling assets separately
– Allowing the business to be self-sustaining outside 
of the Admiral Group was the best decision for 
Elephant employees and customers
– No further capital injections from Admiral
– Opting to sell to another buyer could have led to a 
higher risk of Elephant not being supported longer term
– On shareholders, who had been engaged and 
supported the sale
• Work to engage the Virginian regulator.
The Group Board balanced the interests of a range of 
Group and Elephant stakeholders in reaching the final 
decision to divest.
As announced, the sale of Elephant to J.C. Flowers 
completed on 31 December 2025.
Key s172 criteria considered:             
Relevant stakeholders considered: 
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Key
Board considerations as defined under s172
Long-term impact
Interests of employees
Fostering business relationships
Impact on community and environment
Maintaining reputation for high standards of business
Treating stakeholders fairly
Stakeholders
Customer
Shareholders
People
Partners / Suppliers
Communities

Appointment of Paola Bonomo
Appointment of Carlos Selonke de Souza
As announced on 13 May 2025, Paola Bonomo was 
appointed to the Group Board as a Non-Executive Director 
(‘NED’) and a member of the Remuneration Committee with 
effect from 12 May 2025. 
The Nomination and Governance Committee reviewed NED 
succession in the context of a vacancy on the Board arising 
in June 2025 and established that, following the departure 
of Justine Roberts at the end of her tenure, the Board 
would need a candidate that ideally: 
• Is, or recently was, a business leader
• Had a strong focus on customer centricity and an 
understanding of how Admiral could continue to improve 
customer experience, drive retention and achieve 
sustainable growth
• Was curious, able to support the Group’s ongoing growth 
and innovation initiatives, which continue to inform 
Admiral’s culture
• Had M&A experience
• Was familiar with how the digital landscape and new 
technologies were impacting regulated industries
• Could contribute their insights and perspectives 
on European markets.
External consultancy, Spencer Stuart, was engaged 
in the search and following interviews, Paola was 
identified as the most suitable candidate with European, 
remuneration and data experience. Therefore, the 
Nomination and Governance Committee recommended 
her appointment to the Group Board on the basis that 
she was a strong fit for this role.
Further information is detailed in Paola’s biography 
on page 115.
On 10 December 2025, Carlos Selonke de Souza was 
announced as having been appointed as a Non-Executive 
Director (‘NED’) of the Group Board with immediate effect.
The Nomination and Governance Committee continued 
to review the composition of the Group Board, following 
Paola Bonomo’s appointment and the review of the Group 
Strategy in October 2025, deciding that it would be 
beneficial to seek an additional member of the Group Board 
to bolster its skills and experience. 
External consultancy, Egon Zehnder, was engaged to lead 
the search for a NED candidate with the following skills 
and attributes:
• A robust background in either the insurance sector 
or broader retail financial services
• Significant experience in technology was essential, 
particularly in senior roles such as Chief Technology 
Officer or Chief Information Officer, or in comparable 
senior leadership positions focused on data and digital 
leadership
• A genuine affinity to Admiral’s customer-centric 
approach
• A strong cultural fit with the Admiral Group Board, 
with the ability to thrive in an informal, dynamic 
environment and embrace a culture that prioritises 
direct communication and close collaboration.
Following interviews, Carlos Selonke de Souza was 
identified as the preferred candidate for the additional role, 
given his experience in consumer-facing brands and 
managing information technology with a focus on 
efficiency, quality service and operational risk.
Further information is detailed in Carlos’ biography 
on page 115.
Key s172 criteria considered:             
Key s172 criteria considered:             
Relevant stakeholders considered: 
Relevant stakeholders considered: 
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Decision to appoint Rachel Lewis as Group 
CFO (with effect from 1 July 2026)
Appointment of Emma Powell 
as CEO of Admiral Money
As announced on 12 January 2026, the Group’s current 
CFO, Geraint Jones, has decided to retire from his role 
and transition to a part-time role within the Group from 
July 2026. Rachel Lewis, who is currently CFO and Director 
of the EUI Limited Board, will be appointed Group CFO 
and join the Admiral Group Board as an Executive Director 
on 1 July 2026, subject to regulatory approval.
During 2025, the Group Nomination and Governance 
Committee had oversight of an external recruitment 
process, as well as internal succession plans, to identify 
a suitable successor for the Group CFO. As part of this 
process, the Group Nomination and Governance 
Committee considered the following:
• The success profile of the Group CFO role
• The appointment of an external search consultancy
• The succession plan for the role and a robust 
assessment of potential internal candidates
• A market analysis summary identifying potential external 
candidates
• The interview process and those that should be involved
• A critical review of the experience, competencies, 
cultural fit, potential risks, and development needs 
of shortlisted candidates against the Group CFO 
success profile
• The impact on, and desired composition of, the Board.
The Group Nomination and Governance Committee 
approved the recommendation to appoint Rachel as Group 
CFO with effect from 1 July 2026, subject to regulatory 
approval, on the basis that she is a strong fit for the role, 
has a strong history with Admiral and an established 
expertise in insurance accounting, as well as having a clear 
understanding of how the role must expand and evolve. 
The Board’s decision to appoint Rachel, demonstrates 
Admiral’s philosophy of developing internal talent.
The Group Nomination and Governance Committee will 
continue to oversee the impact of this transition during 
2026, including on regulatory accountabilities and Senior 
Management Function changes, and the consequential 
subsidiary board changes.
In accordance with its Terms of Reference, the Group 
Nomination and Governance Committee is responsible 
for approving appointments to subsidiary boards, as well 
as periodically considering the Group’s succession plans 
for such key roles, on behalf of the Group Board.
In order to arrive at the decision to approve the 
appointment of Emma Powell as CEO of Admiral Money, 
the Group Nomination and Governance Committee 
considered the following:
• The success profile of the Admiral Money CEO role
• The succession plan for the Admiral Money CEO
• Whether a search for external candidates was necessary
• Emma’s biography, including a critical review of her 
experience and competencies mapped against the 
Admiral Money CEO success profile, and her 
development needs
• 360 feedback from Emma’s current and former 
managers, peers, direct reports, members of the EUI 
Board and other key stakeholders (both internal 
and external)
• The impact on the composition of the Admiral Money 
Board, noting that this was limited given Emma was 
already a member of this Board
• The impact of regulatory accountabilities and Senior 
Management Function changes and applications 
required.
The Group Nomination and Governance Committee 
approved the recommendation to appoint Emma as CEO 
of Admiral Money on the basis that she was a strong fit 
for the role, already well regarded by the Admiral Money 
Board and management, champions the customer and 
strong customer outcomes, considers all perspectives 
and stakeholders, and a very strong cultural fit.
Key s172 criteria considered:             
Key s172 criteria considered:             
Relevant stakeholders considered: 
Relevant stakeholders considered: 
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Capital Return Policy / 
Share Buyback Programme
Group Reward Transformation Project
As part of its commitment to delivering sustainable, long-
term value to shareholders, the Board approved a change 
to Admiral’s capital return policy in December 2025. 
This change, announced in March 2026, will mean that 
surplus capital will be returned to shareholders either 
through special dividend or through buying back and 
cancelling shares. Admiral expects to confirm returns 
of surplus capital via buy back at both interim and final 
2026 results announcements. 
Subject to regulatory approval the buy backs will commence 
in 2026 and will involve open market purchases of the 
Company’s ordinary shares on the London Stock Exchange.
Throughout 2025, the Board evaluated a range of options 
for returning capital to shareholders. After careful 
consideration, the Board determined that introducing the 
option to buy back shares to return surplus capital was 
an effective way to enhance shareholder value, provide 
flexibility in capital management, demonstrate confidence 
in Admiral’s long-term prospects and strong capital position, 
and optimise its capital structure, whilst maintaining 
regulatory solvency requirements and supporting future 
growth opportunities.
The decision to change the capital return policy was informed 
by extensive engagement with stakeholders including:
• Shareholders: In summer 2025, Admiral consulted its 
top 30 shareholders, representing approximately 70% 
of the register. Feedback indicated broad support for 
introducing a buyback programme alongside dividends
• Employees: The Board assessed the potential impact 
on employees, ensuring that the policy change would 
not compromise investment in talent, reward structure, 
or growth initiatives
• Regulators: Admiral engaged proactively with regulators 
to confirm that the programme aligned with prudential 
requirements and maintained a robust capital position.
Special dividends or buy backs will only use surplus 
capital and this approach is consistent with Admiral’s 
ESG commitments. By maintaining a strong capital base, 
a commitment to disciplined capital management and 
prioritising sustainable growth, the Company ensures 
resilience in a changing economic and regulatory 
environment. The decision to combine dividends 
with buy backs reflects responsible capital allocation, 
supporting long-term value creation for shareholders, 
while safeguarding investment in innovation, customer 
service, and employee development.
The Board and Remuneration Committee provided strong 
governance and strategic oversight throughout the Group 
Reward Transformation Project, which aimed to modernise 
and harmonise pay structures for all UK colleagues through 
the introduction of a new remuneration framework across 
the Group. This project was a significant initiative, aligning 
reward practices with the Group’s long-term objectives 
as it grows into a diversified multinational business, while 
addressing market competitiveness, employee 
expectations and regulatory requirements. 
Board members actively engaged with employees through 
this process by attending Employee Consultation Groups 
(‘ECG’) during the design and consultation phase, ensuring 
that a wide range of stakeholder perspectives were heard 
and incorporated.
Direct feedback from these ECG sessions, alongside Board 
and Board Committee discussions and benchmarking data, 
influenced refinements to the proposed framework, including 
clearer job families and enhanced communication tools. 
Oversight was maintained through Board and Board 
Committee papers, governance reports, and updates from 
the Group Reward Steering Committee, which monitored 
milestones and emerging risks.
Key s172 criteria considered:             
Key s172 criteria considered:             
Relevant stakeholders considered: 
Relevant stakeholders considered: 
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Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
122

Culture
At Admiral, we regard culture as the essence of our 
business – defining how we act, what differentiates us, 
our character and personality, and how we engage with 
our employees, customers and other key stakeholders. 
The Board sets the tone from the top, leading by example, 
and embedding behaviours that cascade through the 
Company, creating a culture lived daily by colleagues 
and recognised by our wider stakeholders.
We believe Admiral’s culture is truly distinctive, as reflected 
through this report. While it is essential that our culture 
continues to evolve and adapt in response to a changing 
business environment, it is equally critical that the elements, 
which represent our competitive advantage and have 
underpinned our success to date, are safeguarded and 
preserved, particularly during periods of ongoing change.
At Admiral we implement our purpose through our unique 
workplace culture. This is reinforced by our values – the 
‘Four Pillars of our Culture’:
 
78%
of employees believe that 
everyone has the opportunity 
to get special recognition. 
After at least one year's service, 
all colleagues in the business 
will receive up to the equivalent 
of £3,600 of shares in Admiral 
during the year. 
82%
of employees perceive 
Admiral as being a fun place 
to work.
95%
of employees believe 
Admiral is a diverse and 
inclusive employer.
90%
of employees believe that 
their managers share important 
knowledge and information 
with them.
Fun
A big part of working at 
Admiral Group, and one 
of the reasons it’s a great 
place to work, is having fun. 
We want our people to 
feel proud to be part of the 
Group and look forward 
to working within a team 
where they can celebrate 
who they are and the 
value they bring each 
and every day.
What makes Admiral a 
fun place to work can be 
found throughout our 
Strategic Report and in 
our Governance Report 
on pages 14 and 107.
Communication
All our colleagues play 
an important role in our 
businesses delivering 
against our purpose 
and strategy so we 
encourage transparent 
communication at every 
level. We have an open-
floor office structure and 
encourage feedback 
across the Group. Further 
information can be found 
on pages 58 and 89.
Equality
Our commitment to our 
people is to ensure an 
inclusive and supportive 
workplace where everyone 
feels that they can succeed. 
We continuously evolve our 
proposition and policies so 
that we can meet the needs 
of our people and empower 
colleagues to share views 
to inform our approach. 
Further information 
can be found in our 
Sustainability Report on 
page 59 and the Nomination 
and Governance Committee 
Report on page 141.
Recognition and reward
Recognising our colleague’s 
dedication to our customers 
is crucial and our share 
ownership scheme is just 
one of the ways that we thank 
our people. We are proud 
to offer colleagues the 
opportunity to own part 
of the Group and to benefit 
financially from the hard 
work throughout the year. 
The Group’s approach to 
investing in, and rewarding, 
its workforce can be found 
on page 164.
1 2025 Great Place to Work® survey results.
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1
1
1
1

Aligning our culture with our purpose, 
values, strategy, policies, and practices
Admiral’s culture is closely aligned to our purpose to ‘Help 
more people to look after their future. Always striving for 
better, together’. Delivering excellent products and services 
to customers, while caring for our people and other key 
stakeholders, remains central to everything we do.
Our Four Pillars of Culture are embedded within our training, 
communications, policies, and day-to-day operations.
Guiding and promoting culture
The Board is responsible for acting with integrity, leading by 
example and fostering the desired culture. This is achieved 
through its governance framework, decision-making 
processes and day-to-day interactions. We also ensure 
that any policies that apply to Directors are consistent with 
those in place for the wider workforce.
A range of initiatives are undertaken throughout the year 
to promote Admiral’s unique culture, examples of which 
are outlined below: 
Admiral has been recognised in the 
top 2 UK Best Workplaces by ‘Great 
Places to Work®’ a global authority on 
workplace culture.
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Initiatives that shape Admiral’s culture
Compensation and
promotion structure
A compensation and promotion structure based on meritocracy and a rounded employee 
benefit offering.
Career development
Excellent opportunities for career development throughout the business leading to high retention 
of employees.
Training opportunities Encouraging use of training opportunities for work and personal development.
Diversity and 
inclusion
Diversity and inclusion working groups and initiatives
Leadership visibility
Leadership visibility is strengthened through Live Q&As, monthly CEO video updates, Ask Milena 
mailbox, in-person and virtual meet-and-greets, and Friendly Forums.
Admiral’s Got Talent
Admiral’s Got Talent was a Group-wide competition where local heats across countries selected 
finalists, through audience votes and judges’ scores, to compete in the grand final in Cardiff.
Multifest
Multifest was our biannual celebration inspired by our multi-cover insurance product. 4,000 
colleagues and guests came together at Principality Stadium in 2025 for a four seasons 
themed festival.
Department and team 
away days
Department and team away days including time allocated for Impact Days to give back 
to the community.
Workshops
Employee induction workshops focusing on Admiral’s culture.
Top 10
The Group Top 10 competition sees departments present on a new culture-focused question 
each year to a panel of senior managers, competing to be named the best department.
Manager awards
Annual manager awards, both locally and Group-wide.
Flexible working
Flexible working empowers teams to design their own optimal working blueprint, self-organise 
effectively, and still come together for key shared moments.
‘People Who like…’
‘People Who like…’ is Admiral’s fun engagement initiative that helps colleagues discover new 
interests, learn new skills, connect meaningfully, and enjoy tailored activities, from Zumba to candle 
making, while giving out over £14,000 in prizes.
Long service awards
Long service awards since 1999. Whether it’s five years or thirty, we mark each milestone 
with thoughtful and personalised events that show how much we value people.
Health and
wellbeing initiatives
Health and wellbeing is supported through initiatives encouraging colleagues to seek help, a weekly 
health and wellbeing bulletin, online yoga and meditation, running clubs, outdoor day, webinars on 
a range of financial wellbeing benefits.
Reward and 
recognition
Local reward and recognition programmes.
Live feedback
Live feedback in the moment and throughout the year, enabling colleagues to reflect in their 
quarterly reviews.
Regular Group-wide
updates
Regular Group-wide updates on business performance and matters of importance from Executive 
Directors and senior management.

How the Board monitors and assesses culture
People and culture metrics
The key people and culture metrics continue to provide 
valuable insight, supporting management and the Board 
in assessing the overall health of the Group’s culture. They 
also support the identification of any trends in workforce 
and cultural evolution, including potential risks that could 
affect the delivery and support of the Group’s strategy.
The Group regards the following people and culture 
metrics, derived from the annual Great Place To Work® 
(‘GPTW’) survey and Admiral’s internal pulse survey as some 
of the key indicators of Admiral’s cultural health. The GPTW 
survey is an independent, external survey that aggregates 
anonymised responses from all colleagues to produce 
overall and departmental results.
Scores relating to culture remain consistently high across 
the Group, reflecting the strength and impact of Admiral’s 
culture. During the year, Admiral was recognised 
in the Top 2 UK Best Workplaces by GPTW, a global 
authority on workplace culture.
The Board received an update on the people and culture 
metrics during the year, which focused on several key 
metrics across the Group, including recruitment, 
engagement, productivity, absence and attrition trends, 
which are considered to be closely associated with cultural 
risks, particularly in the context of a hybrid working model.
 
Index
Score
GPTW Trust Index:
The Trust Index comprises 60 questions from the GPTW 
survey, which are stable over time, benchmarked against 
the best companies in each market, and highly representative 
of the overall people sentiment of a positive culture.
83%
2024: 86%
GPTW Engagement Index:
The Engagement Index is a specific measure comprising 
nine questions from the GPTW survey relating to willingness 
to go the extra mile, intention to stay with the business and 
likelihood of being an employer brand promoter. It is also 
benchmarked and stable over time, and has a proven 
correlation with business performance. According to the 
GPTW institute research, the drivers that are most 
correlated to higher engagement scores are: (i) teamwork; 
(ii) career development; (iii) values and ethics; (iv) 
empowerment and accountability; and (v) innovation.
81%
2024: 84%
GPTW Leadership Effectiveness Index:
The Leadership Effectiveness Index is a specific measure 
comprising four questions from the GPTW survey relating 
to employee perception of management and their 
competency at running the business.
84%
2024: 87%
Pulse surveys:
Based on colleague feedback about survey fatigue, 
the Pulse survey frequency was adjusted to once a year 
in June for the entire Group. 
92%
“I believe Admiral Group is a diverse and 
inclusive employer.” 
89%
“My manager shares important knowledge 
and information with me.”
87%
“I understand how my role brings to life 
Admiral Group's purpose to; help more 
people to look after their future. Always 
striving for better, together.” 
84%
“In my opinion, the Admiral Group is truly 
customer focused.” 
Other people metrics:
Recruitment, gender balance, headcount, absence, attrition.
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Other tools to monitor the embedding of culture
In addition to workforce participation in surveys and the 
annual GPTW survey, there are several other mechanisms 
used by the Group and the Board to monitor and assess 
culture. For example, ‘Meet the Manager’ meetings; the 
‘Ask Milena’ scheme; regular online manager chats; ECG 
and IECG meetings (see page 127); mandatory training 
completion rates; health and safety data; whistleblowing 
and grievances; and customer net promoter score (‘NPS’). 
All are felt to be valuable methods of capturing the mood 
of our people and to gauge the health of our culture.
The Board Committees play an important role in supporting 
the Board in monitoring and assessing culture through their 
respective responsibilities, as illustrated below:
• Nomination and Governance Committee – Oversees 
succession and talent management strategies, diversity 
and inclusion policies and progress against targets to 
ensure alignment with the Group’s strategy and values
• Remuneration Committee – Monitors the alignment 
of workforce remuneration policies with culture and 
strategy, and reviews risk events reported by the Risk 
Committee under the malus and clawback framework
• Audit Committee – Oversees whistleblowing 
arrangements, Internal Audit, and adherence to Group 
Minimum Standards
• Risk Committee – Considers risk events that may impact 
remuneration under malus and clawback provisions, 
as well as financial crime and misconduct risks.
In addition to receiving updates on Group culture at Board 
meetings, Directors use other mechanisms to assess and 
monitor culture, including attending meetings of the UK 
ECG, observing subsidiary board sessions, and conducting 
site visits across the Group’s entities. These visits provide 
opportunities for Directors to engage with a cross-section 
of colleagues and gain first-hand insight into the prevailing 
culture. In 2025, the Board Chair and several other Non-
Executive Directors visited the L’olivier office in Paris, the 
ConTe office in Rome, and Admiral India for meetings with 
the Boards, management team and employees.
Whistleblowing 
The Board has established arrangements that enable 
employees to raise concerns confidentially and, where 
necessary, anonymously. During the year, the Board 
received an update from management on the Group’s 
whistleblowing framework. The Audit Committee, chaired 
by the Group’s Whistleblowing Champion, Fiona Muldoon, 
was satisfied that the arrangements were appropriate for 
independent internal investigation of matters raised and 
supported an ethical culture where colleagues feel safe 
to speak up. In addition, the Board is informed, on an 
exceptions basis, of reports arising from issues raised under 
the Policy. The Audit Committee receives more frequent 
updates in respect of whistleblowing matters. See page 153 
for further information. 
Stakeholder engagement
The Board prioritised effective stakeholder engagement 
throughout the year, ensuring their interests informed 
decision making. Full details are in the Strategic Report on 
page 87, outlining how the Board has discharged its duties 
under s172(1) of the Companies Act 2006, and information 
on the ECG and IECG workforce advisory panels is adjacent 
(see page 127).
Shareholders
Regular communication with institutional shareholders and 
market participants remains essential. Open dialogue helps 
shareholders understand the Group’s strategy, objectives, 
governance, and performance. The Investor Relations (‘IR’) 
team manages day-to-day market communications, with 
meetings, briefings, roadshows, and conferences, and 
teach-in sessions held in-person and virtually by senior 
management and IR. Investor visits to Cardiff generally occur 
twice yearly, enabling engagement with senior leaders.
The Board receives IR reports summarising market 
feedback, share price performance, shareholder register 
changes, and analyst forecasts. 
The Senior Independent Director is available to investors 
who have any issues or concerns, and in cases where 
contact with the Chair, Chief Executive Officer and Chief 
Financial Officer has either failed to resolve their concerns, 
or where such contact is inappropriate. No such concerns 
have been raised in the year under review.
All shareholders are invited to the Company’s Annual 
General Meeting (‘AGM’) in person. The 2025 AGM was held 
on 9 May 2025 with the required quorum. Shareholders 
were able to vote on the annual business and encouraged 
to submit questions to the Board in advance of the AGM. 
The Chairs of the Audit, Remuneration, Nomination and 
Governance, and Risk Committees attend the AGM along 
with the other Directors and are available to answer 
shareholders’ questions on the activities of the Committees 
they chair. Shareholders are also invited to ask questions 
during the meeting and have an opportunity to meet with 
Directors after the formal business of the meeting has been 
concluded. Proxy voting details, including votes withheld, 
are published on the Company’s website.
The Group’s corporate website (admiralgroup.co.uk) 
provides further investor information. The major 
shareholders of the Company are listed in the Directors’ 
Report on page 192. 
Regulators
Regular communication with the Financial Conduct 
Authority (‘FCA’) and Prudential Regulation Authority (‘PRA’) 
was maintained throughout the year. Additionally, the PRA 
joined the Board meeting remotely in January 2025 to 
discuss its periodic summary meeting letter. The Board 
is also kept up to date with the regular communications 
between the Admiral Insurance (Gibraltar) Limited Board 
and the Gibraltar Financial Services Commission, as well as 
contact between the Group’s other insurance subsidiaries 
and respective regulators.
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Employee Consultation Group
Purpose
The Board recognises the importance of engaging with its 
workforce and does so through a mix of formal and informal 
channels. To support two-way communication and ensure 
the views of the workforce are heard, the Board established 
a UK Employee Consultation Group (‘ECG’) in 2019, 
strengthening and formalising its existing employee 
engagement arrangements. For the purposes of Provision 
5 of the Code, the ECG is a formal workforce advisory panel.
Membership and attendance
Membership of the UK ECG comprises elected colleague 
representatives and its remit is to provide a forum for a safe 
space to raise issues and share ideas. Members are elected 
through a democratic process and receive an induction 
to clarify both the ECG’s purpose and their responsibilities.
Non-Executive Directors are invited to attend ECG meetings 
on a rotational basis and report to the Board on discussions 
and agreed actions. This approach ensures that each Non-
Executive Director can engage directly with the workforce 
and hear first-hand the issues affecting colleagues.
To maintain a two-way mechanism, Non-Executive 
Directors share insights from ECG meetings at subsequent 
Board meetings, and the ECG Chair is regularly invited to 
update the Board on matters raised. ECG meeting minutes 
are published on the intranet and Non-Executive Directors 
also update the ECG on recent Board discussions.
Meeting
Main presentations and 
key topics discussed
Outcome / impact
January
2025
Reward transformation
Discussions highlighted the critical part ECG representatives will play before, during 
and after the review. The need for a Reward Framework was explained; reasons 
included governance and transparency, responding to GPTW feedback, to offer clear 
direction to colleagues, consistency, and to support talent retention.
May
2025
CEO UK Insurance 
Update
Alistair Hargreaves provided an update on UK Insurance business performance, 
emphasising the importance of customer retention. An explanation of the key 
business objectives and metrics was provided, along with a summary of initiatives 
to retain data scientists.
Single-sex and gender-
neutral facilities
The ECG was updated on the steps Admiral was taking to ensure all colleagues 
felt safe and supported. 
Pensions
Mercer gave a presentation to the ECG on Admiral’s current scheme including 
structure, investment options, benefits of Salary Exchange and accessing pension 
funds for retirement, as well as the importance of saving for retirement.
Facilities
The Facilities team shared the latest overview of proposed changes to parking 
facilities in response to feedback received via the ECG representatives. The ECG 
was given the opportunity to challenge, suggest and approve proposals.
July 
2025
Pule survey results
The Engagement Manager shared annual Pulse Survey results and discussed 
comparisons to the GPTW survey results, the increased response rate and the 
strong overall score. A detailed breakdown of scoring was provided and it was 
noted that the new ‘Customer Promise’ concept was being incorporated into future 
surveys. The ECG was encouraged to support progress by delivering results locally 
and feeding back any concerns or support needed.
Reward framework 
follow up
This topic was revisited to continue to engage with the ECG. A summary of the 
next steps was provided, which included ECG training sessions to address ongoing 
concerns / questions around how colleagues would be impacted.
November 
2025
Health and wellbeing
The ECG discussed the health and wellbeing support available, new initiatives 
and responded to feedback that had been provided.
Reward framework 
follow up
The ECG discussed phase 2 of the Reward transformation project and provided 
feedback and challenge.
2026 OKRs
The ECG was provided with a high level view of the Objectives and Key Results 
(OKRs) for 2026 for discussion.
The Board remains confident that the ECG has been, and continues to be, an effective mechanism for engaging with the 
workforce. The Board is committed to supporting the ongoing development of the ECG as a formal and effective workforce 
advisory panel and will maintain regular interaction between the Board and the ECG.
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International Employee Consultation Group (‘IECG’)
The IECG was formed in 2022 and meetings are chaired by AECS Board members, on rotation. There were three IECG 
meetings in 2025, which were attended by candidates chosen on a voluntary basis, with agendas focusing on employee 
interests, questions and proposals.
Entity / Meeting
Topics discussed
Outcome / Impact
ConTe – 
May 2025
Sustainability and 
environmental impact
The IECG discussed that sustainability was a key focus of the Group, recognised 
ongoing initiatives and highlighted the strategic opportunities presented by electric 
mobility and evolving green policies.
Technology and 
artificial intelligence
Discussions emphasised the integration of artificial intelligence as a key lever for 
accelerating innovation. Data protection was also identified as a key priority, with 
recognition of the need for sustained investment to mitigate increasing cyber 
threats.
Strategic decision 
making and 
communication
Board members highlighted the pivotal tole of European business CEOs in shaping 
strategic decisions. The discussion also addressed internal communication 
practices, acknowledging areas of good practice, while noting the need for 
improved information selection and contextual clarity in others.
AECS – 
September 
2025
Impact of AI and 
Company ambition
The IECG confirmed a positive trajectory, noting the launch of predictive AI models 
and the implementation of generative AI across claims, IT, pricing, risk selection, 
productivity, and internal operations. These advancements were viewed as the 
start of a broader journey towards enhanced efficiency and the creation of 
valuable roles.
The role of 
technology 
in achieving 
strategic goals
The discussion focused on the mid-term outlook for the European business 
and the new strategy to centralise efforts in order to secure competitive 
advantages. Non-Executive Directors raised questions regarding the extent 
of AI utilisation, noting its successful application in rewriting procedural manuals. 
Technology was identified as an area for improvement, with a focus on enhancing 
control, profitability and preserving culture and talent.
Cross-functional 
communication
The IECG discussed the operational challenges and emphasised the need 
to strengthen cross-functional communication, collaboration and mutual 
understanding across teams. The strategic objective of unifying the Company 
to drive Admiral’s European growth was reiterated.
Career reflections
Board members shared insights into their career journeys, which led to a 
discussion on work-life balance. The IECG expressed a desire for professional 
growth opportunities at Group level.
L’olivier – 
November 
2025
Natural disaster risk 
management
Discussions addressed the Group’s strategy regarding extreme weather events, 
referencing the 2024 flooding in Spain. The ECG noted that prevention and land 
use planning were crucial actions, and discussed the Group’s speed to react, 
which was seen as a key differentiator when compared with competitors.
European growth 
strategy and mission
The IECG discussed the vision for the future of the European business, noting that 
growth needed to be profitable and not only driven by volume. The focus was on 
growth in the Group’s current European markets and related products, by sharing 
knowledge and assets across these markets.
Governance
A central theme of discussion was the optimal balance between maintaining local 
operational agility and adhering to Group standards and governance. The strategic 
focus had shifted towards greater standardisation to drive efficiencies. It was 
acknowledged that local agility remained paramount to accommodate specific 
market requirements. 
Strategic priorities
The IECG discussed priorities for the coming years, which included customer 
centricity, data and technology, talent management and retention, core system 
modernisation, and the impact of new generations.
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By maintaining a robust governance framework, the Board ensures effective 
delivery of its strategic objectives, driving sustainable financial and 
operational performance for shareholders and wider stakeholders.
Board and Committee framework
Our Board and Committee framework supports the development of the highest standards of governance practices across 
the Group, which is integral to the successful delivery of our strategy.
 
The Board is collectively responsible for establishing the purpose, values and strategy of the Group and 
for promoting the long-term success of Admiral for the benefit of our shareholders and stakeholders. 
Audit 
Committee
Nomination
and Governance
Committee
Remuneration 
Committee
Risk 
Committee
Responsible for 
overseeing the 
Company’s systems for 
internal financial control, 
risk management and 
financial reporting, and 
monitoring the integrity of 
the financial statements.
Reviews the composition 
of the Board, considers 
succession planning 
at both Board and 
senior management 
level and leads the 
process of appointments 
to the Board.
Responsible for 
remuneration policy, 
performance-related pay 
schemes and share-
based incentive plans.
Assists with the 
oversight of the Group’s 
risk appetite, tolerance 
and strategy. Monitors 
current and potential risk 
exposures and the 
effectiveness of the risk 
management framework. 
    Read more on page 147
    Read more on page 134
    Read more on page 159
    Read more on page 154
Group Reserving 
Committee
Group Model 
Governance 
Committee
Group Assets 
and Liabilities 
Committee
Group 
Investments 
Committee
Group 
Disclosure 
Committee
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Additional Information
Division of responsibilities
Admiral Group Plc Annual Report and Accounts 2025
129

Board roles and responsibilities
The Chair is primarily responsible for leading the Board, 
setting its agenda and monitoring its effectiveness. 
He is supported by the Senior Independent Director (‘SID’), 
who acts as a sounding board and serves as an 
intermediary for the other Directors. Neither are involved 
in the day-to-day management of the Group. 
Save for the matters reserved for the Board, the Chief 
Executive Officer (with the support of the Executive 
Directors and senior management) is responsible for 
proposing the strategy to be adopted by the Group, 
running the business in accordance with the strategy 
agreed by the Board and implementing Board decisions. 
It is the Non-Executive Directors’ role to provide constructive 
challenge, strategic guidance, offer their respective 
specialist advice and hold management to account.
The Company Secretary’s role is to support the Chair 
and administer the workings of the Board and Committees, 
ensuring Directors have precise and timely information 
to enable effective decision making, whilst providing 
governance, legal and statutory advice and ensuring 
a record of decisions and actions is clear and attributable. 
The Board has approved a statement that sets out the 
clear division of responsibilities between the Chair, 
Chief Executive Officer and SID. This, and the Schedule of 
Matters Reserved for decision by the Board, are reviewed 
annually and are available to review on Admiral’s website 
at admiralgroup.co.uk.
Chair
• Runs the Board and sets its agenda, with an emphasis on strategic issues
• Ensures the Board has effective decision-making processes and applies sufficient challenge to proposals
• Facilitates constructive Board relations, including effective contribution from Non-Executive Directors
• Ensures the Board has an appropriate balance of skills, knowledge, experience and diversity
• Leads the induction and development plans for new and existing Board members
• Communicates with major shareholders and ensures the Board understands their views
• Ensures the Board receives accurate, timely and clear information
• Leads the annual Board evaluation. 
Senior Independent Director
• Supports the Chair in the delivery of their objectives
• Provides as a sounding board for the Chair and serves as an intermediary for the other Directors
• Available to shareholders if they have concerns that cannot be resolved through the normal channels
• Works with the Chair and other Directors / shareholders to resolve significant issues where necessary
• Leads the annual performance evaluation of the Chair
• Leads the Chair appointment process
• Available to step in on a temporary basis should the Chair be unable to perform their duties.
Chief Executive Officer
• Runs the Group’s business and delivers its commercial objectives
• Proposes and develops the Group’s strategy, in close consultation with the Chair and the Board
• Implements the decisions of the Board and its Committees
• Ensures operational policies and practices drive appropriate behaviour, in line with the Group’s culture
• Leads the communication programme with shareholders and other key stakeholders, including staff
• Ensures management provides the Board with appropriate information and necessary resources.
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Board and Committee meeting attendance
Board
Audit 
Committee
Risk
Committee
Nomination 
and 
Governance 
Committee
Remuneration 
Committee
Mike Rogers (Chair)
7/7
6/6
Milena Mondini de Focatiis (Chief Executive Officer)
7/7
Geraint Jones (Chief Financial Officer)
7/7
Karen Green
7/7
8/95
6/6
Justine Roberts
4/41
3/31
4/41
Andy Crossley
7/7
9/9
3/37
Michael Brierley
7/7
8/8
6/6
Jayaprakasa (JP) Rangaswami
7/7  
7/92
Evelyn Bourke
7/7
7/84
William (Bill) Roberts
7/7
6/6
Fiona Muldoon
7/7
8/8
6/66
Paola Bonomo
4/43
3/33
Carlos Selonke de Souza
1/18
1 Justine Roberts stepped down as a Non-Executive Director and from her other roles on 18 June 2025.
2 JP Rangaswami was unable to attend the January and June 2025 Risk Committee meetings due to illness.
3 Paola Bonomo was appointed as a Non-Executive Director and a member of the Remuneration Committee on 12 May 2025.
4 Evelyn Bourke was unable to attend the May 2025 Board meeting due to a prior commitment.
5 Karen Green was unable to attend the January 2025 Risk Committee meeting due to a funeral.
6 Fiona Muldoon was appointed as a member of the Risk Committee on 28 April 2025.
7 Andy Crossley was appointed as the Senior Independent Director and member of the Nomination and Governance Committee 
on 18 June 2025.
8 Carlos Selonke de Souza was appointed as a Non-Executive Director on 10 December 2025.
Collective role of the Board
The Board is responsible for promoting the long-term, 
sustainable success of the Group, creating value for 
shareholders, while considering the interests of all 
stakeholders and contributing to the wider society in which 
Admiral operates. The Board is the principal decision 
making body of the Group, providing entrepreneurial 
leadership, both directly and through its Committees, and 
delegating authority to the Executive Directors and senior 
management for the day-to-day running of the business.
The Board holds responsibility for overseeing and guiding 
the Group’s activities to create and sustain long-term value. 
Supported by a robust governance framework, the Board 
ensures delivery of its strategic objective to achieve strong, 
sustainable financial and operational performance. It is also 
accountable for confirming that, in fulfilling its duties, the 
Group complies with all legal and regulatory requirements 
and operates within appropriate risk boundaries.
Board and Committee meetings
Directors are expected to attend all meetings of the 
Board and the Board Committees on which they serve, 
dedicating sufficient time to the Group to fulfil their duties 
and responsibilities. When attendance is not possible, 
Directors receive the relevant meeting papers, enabling 
them to raise any matters with the Chair in advance. 
Details of the number of scheduled Board and Committee 
meetings attended by each Director during 2025 
is provided in the above table.
In addition to the scheduled Board meetings outlined in the 
table above, the Board convened several ad-hoc meetings 
to address matters of sufficient urgency that could not be 
deferred until the next scheduled meeting. All Directors are 
invited to participate in these meetings, which are arranged 
at short notice. Where attendance is not possible due to 
prior commitments, Directors are given the opportunity to 
share their views with the Chair beforehand. The Board also 
delegates authority to a sub-committee for the approval 
of final drafts of announcements and proposals previously 
considered by the Board or its Committees. During the year, 
the Board met in-person for six out of seven of its 
scheduled meetings, including the two-day strategy 
meeting (and October Board) held in Oxford.
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131

Matters reserved for the Board
The Board has adopted a formal schedule of matters 
reserved for the Board’s consideration. This is monitored 
by the Company Secretary and reviewed by the Board 
on an annual basis. Specific matters reserved to the Board 
include the approval of:
• The Group’s long-term objectives and corporate strategy
• Operating and capital budgets, financial results, and any 
significant changes to accounting practices or policies
• The Group’s capital structure
• Results and financial reporting
• The system of internal control and risk management
• The Group’s overall risk appetite
• Changes to the structure, size and composition of the 
Board, including new appointments
• Succession plans for the Board and senior management
• Dividend policy and proposals for dividend payments
• Major acquisitions, disposals, and other transactions 
outside delegated limits
• The annual review of its own performance and that 
of its Board Committees
• Annual review of selected Group policies
• The review of the Group’s overall corporate governance 
arrangements.
Board Committees
The Board has delegated authority to several permanent 
Committees to deal with matters in accordance with written 
Terms of Reference. The principal Committees of the Board 
– the Audit, Remuneration, Risk, and Nomination and 
Governance Committees – all comply with the requirements 
of the Code.
All Committees are chaired by an independent Non-
Executive Director and each comprises a majority of 
independent Non-Executive Directors. In line with the Code, 
all Audit Committee members are independent Non-
Executive Directors. Committee appointments are made 
on the recommendation of the Nomination and Governance 
Committee for a term of up to three years, which may be 
extended for two additional three-year periods, subject 
to the Director’s continued independence and annual 
reappointment to the Board by shareholders. 
Each Committees operates under written Terms of 
Reference, reviewed annually to ensure they remain 
appropriate and reflect developments in best practice and 
governance. These Terms of Reference are available from 
the Company Secretary and on the Company’s website: 
admiralgroup.co.uk.
Directors are kept fully informed of Committee activities 
through the reports from the Committee Chairs at 
subsequent Board meetings, and copies of Committee 
minutes are circulated to the Board. Committees have 
authority to seek external legal or other independent 
professional advice, where deemed necessary. The Chair 
of each Committee attends the Annual General Meeting 
to address any shareholder questions regarding the 
Committee’s work. An annual evaluation of each 
Committee’s performance against its Terms of Reference 
is also undertaken. 
Group conflicts of interest
In accordance with the Companies Act 2006 requirements 
on Directors’ duties regarding conflicts of interest, 
the Group’s Articles of Association permit the Board 
to authorise potential conflicts and apply any restrictions 
it considers appropriate. The Group maintains a Conflicts 
of Interest Policy, which was reviewed and approved by the 
Board in October 2025. This Policy outlines the procedures 
for managing potential conflicts at Board level, within Board 
Committees, and across the Group’s Subsidiary Boards. 
Following its review, the Board confirmed that these 
processes continue to operate effectively.
Additionally, each Director completes an annual conflicts 
of interest questionnaire, disclosing any circumstances 
in which they or their connected persons have, or may 
have, a direct or indirect interest that could conflict with 
the Company’s interests. This includes details of any   
companies in which they hold more than 1% of issued 
share capital. The Board is satisfied that no Director 
had any potential conflicts during the year that could 
not be authorised.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Division of responsibilities continued
Admiral Group Plc Annual Report and Accounts 2025
132

Information flows to and from the Board
Agendas and papers
Agendas and supporting papers are distributed to the 
Board electronically in a secure format ahead of Board 
and Committee meetings. The Chair, in consultation with 
the Company Secretary and CEO, structures the Board 
agenda. An annual schedule of agenda items is maintained 
and reviewed regularly to ensure matters are addressed at 
the appropriate stage in the financial and regulatory cycle. 
Meetings are designed to allow thorough consideration and 
discussion of all items, with routine papers supplemented 
by information specifically requested by Directors, 
as required.
At each scheduled meeting, the Board receives updates 
from the Chair, the CEO and CFO on the Group’s financial 
and operational performance, together with any significant 
developments requiring attention. Additionally, each   the 
principal subsidiary board meetings. Ad hoc meetings are 
convened when necessary, and ongoing contact between 
the Board, its Committees, subsidiary boards, and 
management ensures the effective progression of the 
Group’s business.
Attendees
The CEO of UK Insurance (Alistair Hargreaves), together 
with the Chief Risk and Compliance Officer (Keith Davies), 
the Head of International Insurance (Costantino Moretti), 
and the Director of Pet, Travel and Household (Scott Cargill) 
are invited to attend every Board meeting and regular Board 
dinners. This has proven to be an effective means of 
ensuring that senior managers below Board level, have 
exposure to the Board and the way it operates. 
Dynamics
Throughout the year, all Board and Committee meetings 
were conducted in an open environment that encouraged 
robust and constructive challenge and debate. This 
approach enables the Directors to exercise independent 
judgement on matters including strategy, risk management, 
performance, and resource allocation.
Cross-Committee membership
As shown on pages 110 and 131, Committee membership 
is structured to enable cross-Committee membership, 
ensuring that matters of significance can be highlighted 
and addressed across Committees promptly. This approach 
is complemented by the briefings provided to the Board, 
summarising the key points of discussion following each 
Committee meeting.
Advice
All Directors have access to the advice and support of 
the Company Secretary, who is responsible for ensuring 
compliance with Board procedures and advising the Board, 
through the Chair, on governance matters. The Company 
Secretary provides regular updates on regulatory 
developments, corporate governance issues, new 
legislation, and Directors’ duties and obligations. 
Appointment and removal of the Company Secretary is 
a matter reserved for the Board. Dan Caunt has served 
as Company Secretary since 1 May 2022; his biography 
can be found on page 115. 
Directors also have the right to seek independent 
professional advice at the Group’s expense, whenever 
they consider it necessary to discharge their 
responsibilities effectively.
Other information flows
The Board Chair met with a wide range of Admiral 
colleagues and visited various parts of the business, 
including those in France, India and Italy during 2025. 
The Non-Executive Directors are invited to visit areas 
of the business for in-person on-site visits to meet 
employees and review business functions. 
As referenced within the commentary on employee 
consultation on page 127, the Non-Executive Directors 
are invited to attend ECG meetings and participate in the 
two-way engagement with employees. 
The Non-Executive Directors met in-person during the 
year without the Executive Directors being present.
Non-Executive Directors individually met with the Chair for 
discussion ahead of each Board meeting in 2025 and also 
met with the CEO for a debrief at the conclusion of each 
scheduled Board meeting.
The Chair holds one-to-one meetings with members 
of the Group’s senior management team either in-person 
or on a virtual basis. Members of the senior management 
team were invited to join Board dinners, which allowed 
the opportunity for informal interaction between Directors 
and the senior management team.
A session was held at the end of the year to provide an 
opportunity for all subsidiary board Non-Executive Directors 
to meet and hear more about the Group Strategy, following 
the October Group Board Strategy meeting.
Training and professional development
Director development and training is an ongoing process 
and remains a focus throughout the year. Directors receive 
regular updates on the Group’s business, legal matters 
relating to their roles and responsibilities, the competitive 
landscape in which the Group operates, and other 
significant developments impacting the Group and its 
industry. During the year, the Board received more in-depth 
updates, briefings and training on topics such as (i) Senior 
Management Functions, Conduct Rules and Reasonable 
Steps; (ii) the new UK Corporate Reporting and Audit 
Regime; (iii) AI and the external environment; and (iv) 
several sessions on the Admiral internal model (‘AIM’).
Strategic Report
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Additional Information
Division of responsibilities continued
Admiral Group Plc Annual Report and Accounts 2025
133

Overseeing our Board composition
“The Nomination and Governance Committee 
is committed to building a leadership structure 
that is effective, diverse and aligned with the 
Group’s strategic ambitions.”
Mike Rogers
Chair of the Nomination and Governance Committee
Strategic Report
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Financial Statements
Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
134
Membership
• Mike Rogers (Chair)
• Bill Roberts
• Andy Crossley.
Roles and responsibilities
The Committee assists the Board with its oversight 
of Board composition, Board and senior management 
succession and corporate governance by:
• Reviewing the structure, size and composition of the 
Board as a whole and identifying and nominating 
candidates for vacancies
• Considering the balance of skills, knowledge, 
experience, time commitment and diversity 
requirements of the Board and its Committees
• Reviewing and overseeing the effectiveness of 
Admiral’s corporate governance framework to ensure 
effectiveness, transparency and accountability 
• Overseeing the Board, Board Committees and 
subsidiary board evaluations and implementation 
of any resulting recommendations
• Evaluating Admiral's leadership framework including 
skills and expertise requirements to ensure the 
Company remains competitive in a dynamic market 
• Reviewing the Committee’s own effectiveness.
Committee at a glance
The full Terms of Reference of the Committee 
can be found on our website: 
Board governance | Admiral Group Plc
2025 highlights
• Appointment process completed for an Executive 
Director, in line with established succession plan
• Appointment process completed for two 
Non-Executive Directors
• Oversight of subsidiary board evaluations, 
succession planning and diversity
• Recommended the appointment of the new 
CEO of Admiral Money in line with established 
succession plan
• Monitoring and overseeing progress towards 
the achievement of diversity targets
• Review of own performance and recommendations 
from Board and Committee external performance 
review.
2026 priorities
• Succession planning for Executive and Non-
Executive Directors (‘NEDs’), particularly in light 
of several NED nine-year terms ending in 2027
• Succession planning for subsidiary boards, 
particularly the EUI Board Chair who is due to step 
down in 2027
• Oversight of the implementation of the actions 
arising from the external Board performance review
• Oversight of the diversity, equity and inclusion 
strategy
• Oversight of talent and succession planning 
in senior management.

Dear shareholder,
I am pleased to present this year’s report, 
which describes the Committee’s main 
activities, along with how it has discharged 
its responsibilities throughout the year ended 
31 December 2025.
Succession planning
The Committee was busy supporting the Board with 
succession planning, particularly at Board level, during 2025. 
NED and Senior Independent Director (‘SID’) succession 
was reviewed in the context of Justine Roberts’ departure 
following the end of her nine-year tenure in June 2025. 
Paola Bonomo was identified as the most suitable 
replacement and joined the Board and Remuneration 
Committee on 12 May 2025.
Following an internal process to identify a suitable 
candidate to replace Justine Roberts as SID, Andy Crossley 
was selected and appointed, given his experience on 
the Board and as Chair of the UK’s insurance business, 
EUI Limited. Andy also became a member of the Committee 
on 18 June 2025.
Having carefully reviewed the composition of the Board 
in light of the Group Strategy, the Committee concluded 
that it would be appropriate to further bolster its skills and 
experience by recruiting another NED. Carlos Selonke de 
Souza was identified as a strong candidate to meet these 
needs and the Board welcomed his appointment on 
10 December 2025.
Following a robust internal and external process, which 
the Committee oversaw in 2025, on 12 January 2026 the 
Board announced that it had approved the appointment 
of an internal successor, Rachel Lewis, as Group Chief 
Financial Officer (‘CFO’) with effect from 1 July 2026, 
subject to regulatory approval.
At a senior management level, the Committee considered 
the succession of the CEO of the Group’s UK lending 
business, Admiral Money, and subsequently approved 
the recommended appointment of Emma Powell.
Further information on the Director appointment and 
induction process can be found on pages 136 and 137. 
Further detail about these decisions is outlined 
on page 119.
Diversity, equity and inclusion
Diversity, equity and inclusion also continued to be a key 
topic for Committee discussion in 2025. The Committee 
monitored progress to meet the FTSE Women Leaders 
Review target, that 40% of the Board should be female, 
in addition to the Parker Review’s target that the Board 
should include at least one Director from an ethnic minority 
background. The Board continues to satisfy these 
recommended targets, whilst recognising that there is 
further work to be done at a senior management level.
Governance
During 2025, subsidiary board chairs were invited 
to present to the Committee on the outcome of their 
respective board performance review and provide an 
update on their board succession planning and diversity. 
These updates were invaluable, strengthening the 
Committee’s oversight of subsidiary governance, 
and so will continue in 2026. 
The 2025 annual review of the Board and Committees’ 
performance took place in December and was externally 
facilitated in accordance with the Code. The review 
concluded that, overall, the Board and its Committees 
remained effective but noted some areas for improvement. 
These are outlined on pages 145, 147, 154 and 159 of 
this report.
The rest of this report sets out, in more detail, the activities 
of the Committee during 2025. I would like to thank the 
Committee members for their continued contributions and 
support throughout the year.
Mike Rogers
Chair of the Nomination 
and Governance Committee
4 March 2026
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Nomination and Governance Committee report continued
Admiral Group Plc Annual Report and Accounts 2025
135

Committee meetings held during the year
The Committee meets at least twice per year, 
in accordance with its Terms of Reference, and at such 
other times as the Chair may require. During 2025, 
the Committee held six formal scheduled meetings. 
The Committee Chair agrees the meeting agendas 
for each meeting with the Company Secretary.
The table outlined on page 131 shows the attendance 
of Committee members at meetings during 2025.
Attendees at Committee meetings
The Company Secretary acts as Secretary to the 
Committee. Other individuals, such as the Group Chief 
Executive Officer, the Group Chief People Officer 
and representatives of different parts of the Group, 
may be invited to attend all, or part of, any meeting, 
as and when appropriate.
Key activities of the Committee during the year
A description of the activities the Committee has focused 
on during the year ended 31 December 2025 is outlined 
under the following headings.
Director appointment process
Appointments to the Board are the responsibility 
of the Board as a whole, acting on the advice and 
recommendations of the Committee. The Committee seeks 
to balance the retirement and recruitment of Non-Executive 
Directors well ahead of relevant deadlines so as to avoid a 
dislocation of Board process by losing experience and skills. 
Similarly, in the case of Executive Directors, succession 
plans are carefully considered to identify suitable internal 
candidates and their readiness. The Committee is mindful 
of the need to promote diversity and inclusion in 
appointments to the Board and throughout the Group. 
Appointments are made on merit and against objective 
criteria, having due regard to the benefits of diversity, 
and with a view to ensuring the Board has the appropriate 
mix of personalities, skills and experience.
The Board appointment procedure requires the Committee 
to develop a detailed role specification outlining the 
necessary skills and experience. In most cases, external 
recruitment consultants are engaged to lead the search 
and identify suitable candidates. Shortlisted candidates 
are interviewed by the Chair and Committee members, 
after which the Committee considers the outcomes and 
makes a recommendation to the Board for the appointment 
of the preferred candidate. The Committee is satisfied that 
this process is formal, rigorous and transparent, ensuring 
a comprehensive evaluation of the skills, knowledge 
and experience required for new Directors to the Board 
and its subsidiaries.
External recruitment consultants
As reported in the previous Annual Report, Spencer Stuart 
was engaged at the end of 2024 as the external, 
independent recruitment consultant in anticipation of 
former Non-Executive Director, Justine Roberts, stepping 
down at the end of her nine-year tenure in June 2025.
Egon Zehnder was also engaged in early 2025 as the 
external, independent recruitment consultant in the search 
for an additional Non-Executive Director to join the Board. 
Additionally, Russell Reynolds was engaged during 2025 
as the external, independent recruitment consultant in the 
market search for potential external candidates for the 
Group CFO role.
Spencer Stuart, Egon Zehnder and Russell Reynolds have 
no other connections with the Admiral Group or its Board 
Directors.
Non-Executive Director induction
On appointment, Non-Executive Directors undertake 
a tailored and comprehensive induction programme. 
This includes core elements common to all Non-Executive 
Directors, alongside components customised to the 
individual’s role, skills, knowledge and experience. Led by 
the Company Secretary, the induction programme covers 
the role and responsibilities of a Non-Executive Director, 
the operation of the Board and the Group’s subsidiary 
boards, and an overview of the Group’s business. Non-
Executive Directors receive a suite of background materials 
in advance, followed by induction sessions with senior 
leaders across the Group, aligned to their specific 
requirements. A summary of Paola Bonomo’s induction 
is outlined on the next page.
Ongoing professional development needs are monitored 
through annual individual Director evaluations and the 
Committee’s oversight of the Board skills matrix. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Nomination and Governance Committee report continued
Admiral Group Plc Annual Report and Accounts 2025
136

Non-Executive Director induction process
Chair
Paola met with Mike Rogers 
to discuss the workings of the 
Board and its Committees, the 
contribution expected of Admiral 
NEDs, and the challenges and 
opportunities facing Admiral.
Senior management 
Paola met with key members 
of Admiral’s senior management 
team including the Chief Executives 
of each of our UK and overseas 
business divisions, and department 
heads across the business 
to understand the key areas. 
Paola  also spent time meeting 
key members of the Group 
Reward team.
External advisers
Paola met with Admiral’s key 
external advisers including 
our remuneration advisers, 
Willis Towers Watson.
CEO
Paola and Milena Mondini de 
Focatiis met to discuss matters 
including the Group strategy, 
operations, risks, market 
positioning, management 
development and succession 
planning. Milena also provided 
an introduction to Admiral UK 
underwriting, claims, reserving 
and pricing processes.
Non-Executive Directors
Paola met with each of the 
Non-Executive Directors who gave 
their insight into Board dynamics, 
culture and governance as well 
as highlighting their backgrounds 
and areas of expertise. Board 
Committee Chairs brought Paola 
up to speed on their respective 
Committee’s business.
CFO 
Geraint Jones briefed Paola on all 
Group finance matters including; 
financial performance and 
projections, investor feedback, 
market analysis, investments, 
capital management, budgets, 
reporting and control processes.
Paola Bonomo
Paola joined Admiral as a NED 
on 12 May 2025 and undertook 
a comprehensive and bespoke 
induction programme designed 
to provide her with the necessary 
information to effectively take 
on her role as NED on the Group 
Board, and as a member of the 
Remuneration Committee.
Remuneration Committee
Paola received materials to assist 
with her introduction to Admiral’s 
Remuneration Committee.
Company Secretary 
Dan Caunt spent time with Paola 
explaining the Group governance 
framework; including operations 
of the Board and its Committees, 
engagement with stakeholders, 
the AGM process, Director duties, 
UK Corporate Governance Code 
requirements, the Market Abuse 
Regime, Admiral’s Share Dealing 
Code, Board policies, the results of 
the Board evaluation and areas of 
Board focus for the coming year.
Information and 
educational materials
A comprehensive suite of materials 
was provided to Paola including 
Admiral’s business plan and 
strategy, key roles and 
responsibilities of the Board, 
its Committees, Directors, 
guidelines and policies for a UK 
Listed insurance Company 
regulated by the FCA and PRA, 
minutes of meetings, Terms of 
Reference, etc.
Site visits
Paola undertook various site visits 
during her first year and met with 
management and colleagues 
across the business, which 
included Cardiff, Paris and Rome.
t
 
v
t
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Financial Statements
Additional Information
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Board Committee changes, term extensions 
and internal appointments addressed by the 
Committee during 2025
The Board, on the recommendation of the Committee, 
agreed to the following proposals / changes during 
the year:
• Consideration of, and recommendation for, 
reappointment of all Directors at 2025 AGM
• The appointment of Fiona Muldoon as a member of the 
Risk Committee
• The appointment of Paola Bonomo as a Non-Executive 
Director and member of the Remuneration Committee, 
following Justine Roberts stepping down from these roles
• The appointment of Andy Crossley as Senior Independent 
Director and member of the Nomination and Governance 
Committee, following Justine Roberts stepping down 
from these roles
• The appointment of Carlos Selonke de Souza as 
 a Non-Executive Director.
The Committee also considered and approved, on behalf 
of the Board, subsidiary board appointments, such as the 
appointment of Emma Powell as the CEO of Admiral Money. 
Further information on this particular decision is detailed 
on page 119.
Annual re-election
Under the Group’s Articles of Association, and in line 
with the Code, all Directors should retire and stand for
re-election at each AGM. Accordingly, all Directors will 
be submitting themselves for election or re-election at 
the forthcoming AGM. Following a comprehensive review, 
the Board is satisfied that all Directors remain suitably 
qualified through their skills, experience and contribution 
to the Board and its Committees. Further details of how 
each Director’s contribution is, and continues to be, 
important to the Company’s long-term sustainable success 
is provided on page 110 and within the notes to the Notice 
of the 2026 Annual General Meeting.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
138

Board composition and how we plan for succession
The composition of the Board is kept under constant review by the Committee. As at 31 December 2025, the Board 
comprised 12 Directors: The Chair (independent), two Executive Directors, and nine independent Non-Executive Directors – 
see page 110.
The Committee carefully considers the Board’s independence, composition, and the balance of skills, knowledge and 
diversity. It continually monitors the need for the orderly refreshment of Board and Committee memberships to preserve 
continuity of Board process and the strength of relationships that underpin Board effectiveness.
Our Board has a broad range of skills and experience, which it uses to bring independent judgement to bear on issues 
of strategy, performance, risk management, governance, resources and standards of conduct, which are integral to the 
success of the Group.
Board composition and succession planning
Balance 
of skills,
knowledge
and 
experience 
Non-Executive 
tenure and 
independence
Time 
commitment 
and external 
appointments
Annual Board 
evaluation 
and individual 
Director 
appraisals
Board
diversity
Tenure and independence 
The table below details the length of service of the Chair and each of the current Directors. It illustrates the balance between 
experience and bringing in a fresh perspective, as well as the independence of each of the Non-Executive Directors.
Director
Date of appointment
Length of service as a Director 
as at 31 December 2025
Independence
Non-Executive Directors
Mike Rogers (Chair)
27 April 2023
2 year 8 months
Independent
Andy Crossley
27 February 2018
7 years 10 months
Independent
Michael Brierley
05 October 2018
7 years 3 months
Independent
Karen Green
14 December 2018
7 years
Independent
JP Rangaswami
29 April 2020
5 years 8 months
Independent
Evelyn Bourke
30 April 2021
4 years 8 months
Independent
Bill Roberts
11 June 2021
4 years 6 months
Independent
Fiona Muldoon
02 October 2023
2 year 3 months
Independent
Paola Bonomo
12 May 2025
7 months
Independent
Carlos Selonke de Souza
10 December 2025
<1 month
Independent
Executive Directors
Milena Mondini de Focatiis
Director – 11 August 2020
CEO – 1 January 2021
5 years 4 months
Executive Director
Geraint Jones
13 August 2014
11 years 4 months
Executive Director
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139

Skills and experience on the Board (%)
81
83
83
88
60
71
65
71
69
65
69
63
56
73
58
Finance
Risk
Insurance
Executive / Strategic Leadership
Marketing / Retail
M&A
Capital markets
International
Technology / Digital / Data
Operations
Entrepreneurial
Personal finance and consumer credit
Small / Medium Enterprise
Remuneration / People
ESG / Sustainability
The Chair, Senior Independent Director 
and independent Non-Executive Directors
Non-Executive Directors are currently appointed for fixed 
periods of three years, subject to election by shareholders. 
The initial three-year period may be extended for two further 
three-year periods subject to performance review and annual 
re-election by shareholders. Letters of appointment may 
be inspected at the Company’s registered office or can be 
obtained on request from the Company Secretary.
On appointment, the Board considered that Mike Rogers met 
the independence criteria set out in provisions 9 and 10 of 
the Code. The Chair's biography can be found on page 110.
The independence of each Non-Executive Director 
has been assessed during the year, in line with the 
independence criteria contained within provision 10 of 
the Code, and is outlined on page 139. For the year ended 
31 December 2025, 83% of the Board were considered 
independent Non-Executive Directors, which complies 
with provision 11 of the Code.
Balance of skills, knowledge and experience
The Directors have a broad range of skills, knowledge and 
experience, and can bring independent judgement to bear 
on issues of strategy, performance, risk management, 
resources and standards of conduct, which are integral 
to the success of the Group.
The Committee understands that a wide range of 
complementary skills on the Board will assist in the meeting 
of Board objectives and the delivery of Company strategy. 
The Committee regularly reviews the Board skills matrix, 
particularly in the context of succession planning and skills 
that are potentially lost at the end of a Director’s tenure on 
the Board. An aggregated view of the current skills and 
experience on the Board is outlined above and an 
explanation regarding how this feeds into succession 
planning follows later in this report.
Time commitment and external appointments
On appointment, all Directors are advised of, and requested 
to make, the necessary time commitment required to 
discharge their responsibilities effectively. This time 
commitment is also outlined in the letters of appointment 
issued to the Chair and Non-Executive Directors. 
When making new appointments, the Committee takes 
into account other demands on the Directors’ time. 
Prior to appointment, significant commitments are disclosed 
by Directors to the Committee and the Board.
As part of the annual performance evaluation, each 
Director is appraised on their time commitment dedicated 
to the Company. The Committee also reviews the time 
commitment required of all Non-Executive Directors at 
least annually to consider whether the guidance on time 
commitment of certain roles needs to be extended due to 
market or responsibility changes. The Board is satisfied that 
all Directors have dedicated the required amount of time 
to the Company to effectively fulfil their roles, and that the 
Company has given the Non-Executive Directors sufficient 
time to perform the duties required of them.
As well as considering the demands of a Director’s time 
upon appointment, as required under provision 15 of the 
Code, there is in place a formal procedure for the approval 
of additional external appointments for Directors through 
the Committee and the Board. The Committee and the 
Board are satisfied that the external commitments of all the 
Non-Executive Directors do not conflict with their duties 
and commitments as Directors of the Company.
Overall assessment of composition
The Board, through ongoing assessment and an annual 
performance review, remains satisfied that it has the 
appropriate balance of skills, experience, independence and 
knowledge of the Group to enable it, and its Committees, 
to discharge their duties and responsibilities effectively, 
as required by the Code. In addition, the Directors are 
aware of their legal duties under s172 of the Companies 
Act 2006 to act in a way they consider, in good faith, will be 
most likely to promote the success of the Company for its 
shareholders, as well as considering the interests of wider 
stakeholders. Further details of how the Board fulfills its 
duty in this regard are outlined on page 87.
 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Nomination and Governance Committee report continued
Admiral Group Plc Annual Report and Accounts 2025
140

Board and senior management diversity, 
equity and inclusion
As required by the Listing Rules, and Disclosure and 
Transparency Rules, a table showing gender and ethnicity 
diversity at Board and senior management level is included 
on page 143. The Board’s diversity targets, aligned with the 
FTSE Women Leaders Review and the Parker Review, are: 
a minimum of 40% of the Board to be women; at least one 
of the senior Board positions (Chair, SID, CEO or CFO) to be 
held by a woman; and at least one Board member to come 
from a minority ethnic background. As outlined below, the 
Committee is satisfied that Admiral meets the requirements 
set out in Listing Rule 6.6.6(9)(a), and Disclosure Guidance 
and Transparency Rule 7.2.8.
Gender diversity
Diversity and inclusion, and the breath of perspectives they 
bring, have been shown to foster innovation and creativity, 
thereby enhancing overall performance. They also deliver 
additional benefits, including greater awareness, a broader 
talent pool and the ability to challenge entrenched views 
or practices. Admiral relies on these advantages, 
strengthened by a diverse workforce, to successfully 
execute its business strategy.
During the year, the Committee reviewed the Board 
Diversity and Inclusion Policy and assessed progress 
against the measurable targets previously set to improve 
diversity and inclusion at Board, subsidiary board and senior 
management level. The policy explicitly references diversity 
dimensions such as ethnicity, sexual orientation, disability 
and socio-economic background alongside age, gender, 
educational and professional backgrounds, approach, skills 
and experience, and other relevant personal attributes. 
The Committee remains committed to ensuring that 
recruitment strategies for Board and senior management 
appointments are clearly defined and aligned with this policy.
Measures that are covered under the Policy, including 
progress updates against each, include:
(i)  Designating a senior executive team member who 
is responsible and accountable for gender diversity and 
inclusion at Group level. Keith Davies (Group Chief Risk 
and Compliance Officer) is the accountable executive 
for gender diversity
(ii) Setting internal targets for gender diversity in senior 
management, the Group Board and the subsidiary 
boards. Progress against these targets is outlined 
as follows in the rest of this section
(iii) Publishing annual progress against these targets 
in reports on the Group’s website, presenting 
a consolidated Group position
(iv) Linking the pay of the Group CEO to the progress 
made against internal targets on gender diversity.
The proportion of women on the Board has reduced slightly 
since 31 December 2024 due to the appointment of an 
additional Director. As at 31 December 2025, there were 
five women (2025: 42%) out of 12 positions on the Board 
(2024: 45% of 11 positions). Additionally, the role of Group 
CEO is held by a woman. Official data published by the 
FTSE Women Leaders (succeeding the Women on Boards 
Report and Hampton Alexander Review) for 2025, issued 
in February 2026, reported that the percentage of women 
on FTSE 100 Boards was 44.4% (2024: 44.7%). 
Board nationality
Board age
British 6
40s 3
60s 5
Non-British 6
50s 3
70s 1
Board ethnicity
Board gender
White British or other 
White (including White 
minority groups) 10
Male 7
Female 5
Ethnic minorities 2
As a result of the continued progress to balance gender 
diversity at Board level and to align with (i) the Women 
in Finance Charter’s aim of increasing female representation 
at the UK senior executive level to 40%; and (ii) the FTSE 
Women Leaders target of 40% representation, the 
Committee previously aligned the annual target of women 
in senior management positions at 40%. The aim continues 
to be to achieve this level of gender diversity at an 
aggregate level across the subsidiary boards too. As at 
31 December 2025, women represented 35% of subsidiary 
board appointments, which is an increase on the position 
in 2024 (29%). This increase reflects ongoing oversight 
from the Committee and targeted actions taken to support 
greater gender balance across our subsidiary boards. 
The Committee will maintain its focus on continued 
progress in the areas through future appointments. 
Female representation was 40% of our Senior Executives 
(Executive Committee equivalent) and 34% of their direct 
reports. Admiral continues to work towards achieving the 
40% target. As at 31 December 2025, the gender diversity 
split across the Admiral Group was 50.8% female / 48.4% 
male. The remaining 0.7% included non-binary and other 
genders, and colleagues who would prefer not to say.
Strategic Report
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Additional Information
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141
A
B
A
B
C
D
A
B
A
B

Ethnic diversity
The Group remains firmly committed to the principle 
of boardroom diversity, recognising that gender and 
ethnicity are important, but not the sole considerations. 
Equally critical is diversity of thought, experience and 
approach, ensuring that each new appointment 
complements the existing composition of the Board. 
The Committee continues to monitor the requirements 
of the Parker Review on ethnic diversity in relation to 
Board composition and the newer reporting requirements 
for senior management. It also oversees initiatives across 
the Group aimed at enhancing diversity and considers 
how best to develop and track measures that build 
a strong pipeline of diverse talent for future Board and 
senior management appointments. The Board includes 
two Directors from ethnic minority backgrounds, which 
meets one of the Parker Review’s key recommendations 
for FTSE 100 companies, as well as Listing Rule 6.6.6(9)(a) 
and Disclosure Guidance and Transparency Rule 7.2.8. 
Further information on how the Group is developing a 
pipeline of ethnically diverse candidates is outlined below.
Ethnic diversity in senior management and the wider 
workforce is something that Admiral continued to focus 
on throughout 2025. Admiral produced its third ethnicity 
pay gap report in the UK during the year, further 
demonstrating its commitment to ethnic diversity in the 
workplace. Whilst the Committee recognises that the 
workforce is not always comfortable with voluntarily sharing 
such personal information, there have been initiatives 
introduced to encourage more people to make such 
voluntary disclosures. This year, the disclosure rate was 
84% in the UK (2024: 83%). 
In line with the Parker Review definition, ethnic diversity 
at senior management level in the UK stood at 6.2% as at 
31 December 2025. In 2024, the Committee discussed the 
Parker Review recommendations to implement a target for 
ethnic diversity representation at senior management level 
within the UK operation of the Group by 2027. The 
Committee agreed a longer-term goal of 10% of ethnic 
diversity in senior management by 2030 with an interim 
target of 7% by 2027. These targets took into consideration:
• Internal analysis in respect of ethnic diversity, which 
reflected a stable senior management population of 
colleagues over the past two years, with ethnic minorities 
representing between 6–7%. Modelling also looked at 
the annual attrition rate, internal mobility, and the talent 
pipeline, which showed that stronger ethnic diversity 
would be possible in a longer timeframe
• Admiral’s geographical location in the UK, including its 
regional labour market context. As the only FTSE 100 
company headquartered in Wales, Admiral draws the 
majority of its UK workforce and talent pipeline from 
South East Wales. According to Stats Wales (Equality 
& Diversity Statistics 2018–2020), the local population 
of South East Wales is 6.8% ethnically diverse
• The Parker Review Report (2025), which noted that, as 
at December 2024, ethnic minority executives comprised 
between 9% and 11% of UK-based senior managers 
across the FTSE 100, FTSE 250 and in-scope private 
companies. It also reported that the average target for 
2027 is between 13% and 15%, which supports that 
a long-term ambition of 10% is proportionate for Admiral.
Activity to improve diversity, equity and inclusion 
in the talent pipeline
Examples of the work Admiral has undertaken to improve 
its diversity pipeline during the year are set out below.
Where you can – Our ‘Where you can’ promise 
captures and celebrates all the brilliant possibilities 
of life at Admiral, where colleagues are accepted, 
supported and empowered to be themselves. 
There’s no one destination for work at Admiral. 
We’re all different, with different talents, skills, 
goals and paths.
A culture that cares – Our colleagues experience 
a truly supportive team culture, one that welcomes 
and develops colleagues to be their best. 
We celebrate diversity, we support wellbeing, 
and we foster collaboration. We make work fit 
around life through flexible and hybrid working, 
ensuring everyone feels included and valued.
Building inclusive communities – Across every 
country within the Admiral Group, our diversity, 
equity and inclusion networks run a calendar 
of events and encourage allyship. We’ve created 
safe spaces where colleagues can represent 
themselves confidently and build meaningful 
communities within Admiral.
Partnering for progress – We’ve partnered with 
global consultancy Green Park to conduct an in-
depth Culture and Inclusion review and equip our 
leaders with inclusive leadership skills through 
targeted learning and development.
Empowering women across Europe – Our 
European Empowering Women Programme 
identifies talented colleagues at all levels and 
supports their progression into leadership roles 
strengthening diversity across our European 
operations and creating opportunities for talent 
mobility that make our business stronger.
Proud partnerships and accreditations – Our 
external partnerships reinforce our commitment 
to inclusion. In the UK, we are a Disability 
Confident Leader, Endometriosis Friendly Employer, 
Neurodiversity Friendly, and a proud sponsor 
of Pride Cymru.
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Admiral remains committed to providing equal opportunities, eliminating discrimination, and encouraging diversity amongst 
its employees both in the UK and overseas. A breakdown of the gender and ethnicity of Directors and senior employees 
at the end of the financial year are set out in the tables below, in accordance with the FCA Listing Rule requirements.
Gender
Number of 
Board members
Percentage 
of the Board
Number of 
senior positions 
on the Board 
(CEO, CFO, SID 
and Chair)
Number in 
executive 
management
Percentage of 
executive 
management
Men
7
 58% 
3
48
65
Women
5
 42% 
1
26
35
Other category
–
–
–
–
–
Not specified / prefer not to say
–
–
–
–
–
Ethnicity
Number of 
Board members
Percentage 
of the Board
Number of 
senior positions 
on the Board 
(CEO, CFO, SID 
and Chair)
Number in 
executive 
management
Percentage of 
executive 
management
White British or other White (including 
minority White groups)
10
 83.33% 
4
43
 58% 
Mixed / Multiple Ethnic Groups
1
8.33%
–
–
–
Asian / Asian British
1
 8.33% 
–
2
 3% 
Black / African / Caribbean / Black 
–
–
–
1
1%
Other Ethnic group, including Arab
–
–
–
1
 1% 
Not specified / prefer not to say
–
–
–
27
 37% 
Succession planning
The Committee is responsible for overseeing succession 
planning and the appointment process for new Directors 
on behalf of the Board. It evaluates the skills, experience 
and diversity represented on the Board to identify 
areas of strength, potential gaps and opportunities 
to introduce complementary expertise that will enhance 
the Board’s effectiveness and breadth of experience. 
These requirements are then communicated to an 
independent recruitment consultant, who will source 
candidates aligned with the specified criteria and prepare 
a diverse shortlist for the Committee’s consideration. 
In addition, the Committee reviews senior management 
appointments on behalf of the Board, ensuring these 
align with established succession planning strategy. 
All recruitment processes for the Board are merit based 
and assessed against objective criteria. Diversity remains 
a central consideration throughout this process.
Non-Executive Directors
Non-Executive Director succession planning is structured 
across short, medium and longer-term horizons to ensure 
that, as far as possible, all eventualities are anticipated and 
addressed. Regular reviews of these plans provide the 
Committee with an opportunity to analyse the data and use 
these insights to shape the optimal mix of skills, experience 
and diversity required by the Board, both now and in the 
future, in the context of the Group’s strategic objectives.
Horizon: Emergency cover
There are emergency succession plans to ensure that 
there is sufficient short-term cover or a plan in place 
for key roles of the Board, namely, the Chair, the SID, 
Committee Chairs and, in turn, Committee members 
if a Committee Chair’s absence is longer than expected. 
These plans take account of any requirements under 
the respective Committee’s Terms of Reference, as well 
as any Code requirements.
Horizon: Short to medium term 
(1–6-year tenure)
The Committee’s short to medium-term succession 
planning involves considering the replacement of Non-
Executive Directors over time to refresh the Board. 
The Committee considers (i) each Director’s period 
of tenure and aims to have staggered departure dates; 
(ii) the skills and experience gaps that will be created 
as each Director’s tenure comes to an end; and (iii) the 
diversity gaps that might also become present.
Horizon: Longer term (6–9-year tenure)
The Committee’s longer-term succession planning involves 
the consideration of the skills, experience, and diversity 
that the Board will need over the longer term, taking 
into account the Group’s strategy and the main trends 
and factors that are likely to affect the Group’s long-
term success.
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Executive Directors and senior management
Responsibility for senior management appointments rests 
with the CEO, guided by the Committee. Talent 
management remains a key focus for the Committee 
to ensure a diverse pipeline for senior management and 
Executive Director succession. 
In 2025, the Committee reviewed progress in strengthening 
talent management and succession planning across the 
Group, reaffirming its belief that a robust internal process 
is essential to preserving Admiral’s distinctive culture. 
During the year, Group CEO succession was considered 
through the readiness of the internal candidate pipeline. 
Readiness is measured against a competency assessment 
scale and the current success profile for the role, as well 
as how this is likely to evolve in the coming years. This 
provided the Committee with a view of the overall health 
of the CEO succession pipeline.
Succession for the role of the Group CFO was also a 
significant focus for the Committee in 2025. Further detail 
on the Committee’s work in this regard is on page 119.
The Committee also received an update on the pipeline for 
other key roles in the Executive and senior management 
team. These key roles are assessed using similar methods. 
As part of this review, the Committee was updated on the 
framework to increase opportunities for internal mobility 
and internal promotion, other actions to close skills and 
development gaps in the pipeline, diversity at this level, 
and actions to mitigate some of the risks identified as part 
of the review.
Emergency succession planning for Executive Director 
and senior management roles is another key area that the 
Committee considers and debates during the year.
The review of succession planning undertaken during the 
year concluded that there was a healthy pipeline of talent 
across the Group, with no immediate risk in respect of 
leadership continuity, and the right level of talent to execute 
our ‘internally grown leaders’ strategy. The Committee will 
continue to closely monitor progress to achieve diversity, 
particularly within the senior management pipeline, as well 
as the actions required to bridge some of the readiness 
gaps in the pipeline.
The Committee remains satisfied that effective succession 
plans for Directors and senior management are in place 
to ensure the continued ability of the Group to implement 
strategy and compete effectively in the markets in which 
it operates.
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Governance
The Committee regularly reviews the Group’s governance 
arrangements, including any changes to the subsidiary 
board and committee structures, updates to the UK 
Corporate Governance Code and FCA Listing Rules, and 
oversight of any regulatory applications under the Senior 
Managers Regime.
In 2025, the Committee sought updates from several 
subsidiary board chairs on the outcomes of their respective 
2025 board performance reviews, succession planning 
initiatives and diversity considerations. These updates 
enhanced the Committee’s oversight of subsidiary board 
governance and supported more effective monitoring 
of each board’s current and future position against 
the established subsidiary board gender diversity 
aggregate target.
Committee performance review 
The Committee’s 2025 annual performance review was 
conducted alongside the wider externally facilitated Board 
performance review by Bvalco Limited. As part of the 
review, each Committee member was interviewed and 
asked a series of questions designed to provide objective 
assessment of the Committee’s performance.
The Committee discussed the output from this performance 
review at its meeting at the beginning of February 2026 
and concluded that, overall, the Committee had performed 
effectively during the year under review. Areas of focus 
for the Committee in 2026 were identified and included 
(i) refreshing the Board composition, as three Non-Executive 
Directors come to the end of their nine-year term in 2027; 
(ii) ensuring the Board skills matrix included a forward-
looking angle to reflect the strategic trajectory of Admiral; 
and (iii) continuing to remain tightly focused on senior 
management succession planning and talent management.
Annual performance review of the Board, 
Board Committees and individual Directors
How we assess our Board’s effectiveness
Admiral conducts an annual performance review to 
evaluate the skills, experience, independence and 
knowledge of the Board, ensuring it is able to discharge 
its duties and responsibilities effectively. The review 
considers the composition and diversity of the Board and 
it’s Committees, how well Directors work together, and the 
individual performance of each Director and the Chair.
In accordance with the Code, Admiral undertakes 
an externally facilitated evaluation every three years, 
with internal reviews conducted in the intervening years. 
Further details about this year’s externally facilitated 
process, along with an update on progress against the 
recommendations arising from the 2024 internal Board 
performance review, are provided below.
Progress against 2024 Board performance 
review recommendations
At the end of 2024, the Board undertook an internal review 
of the performance of the Board, Board Committees 
and individual Directors for the year ended 31 December 
2024. The results of the internal performance review were 
discussed at the Board meeting in December 2024 and 
demonstrated a Board that appeared to be functioning well, 
with some identified opportunities for improvement. 
The recommendations from the Board performance review 
fed into the Board’s agreed objectives for 2025 and were 
detailed in the 2024 Annual Report as ‘Principal areas of 
focus for the Board in 2025’. The Board discussed progress 
against these agreed areas during 2025, and agreed good 
progress had been made against all recommendations during 
the year, with focus on some inevitably continuing into 2026 
due to their nature.
Areas of focus for 2025
Progress update
Board composition
As detailed on pages 119, and 134, the Nomination and Governance Committee and the Board 
considered succession planning in the context of several Board vacancies arising in 2025/26.
Allocation of Board 
time and resources
The 2025 external Board performance review validated that the balance of strategic, operational 
performance, governance and regulatory items on the Board agenda is appropriate. 
Talent and culture
The Board has continued to review talent, succession planning, diversity and culture during 2025. 
See page 134 for further details.
Control framework
The Audit Committee has had oversight of Admiral’s evolving internal control framework, including 
progress to strengthen it to align with Provision 29 of the Code. See page 147.
AI and new 
technology
The Board has been kept abreast of the opportunities and progress achieved in the areas of data, 
AI and technology at Admiral. This will continue to be a key focus area for 2026.
Customers
During 2025, the Board focused on delivering good customer outcomes, particularly through the 
Consumer Duty regulation and rollout of new technology strategies across the Group. See page 
91 for further information.
Strategic
The Board maintained its focus on strategic opportunities in 2025, one example of which was 
the sale of the Group’s US motor insurance business, Elephant. See page 119.
Regulatory
The Risk Committee and the Board had oversight of progress to deliver an internal model 
application to the regulator, along with other key regulatory matters. See page 154.
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2025 Board performance review
Having previously undertaken an external Board performance 
review in 2022, in accordance with the Code requirement, 
the 2025 Board performance review process was facilitated 
externally, again using Bvalco Limited (‘Bvalco’). Bvalco has 
no other connection with the Group or its Directors, except 
for facilitating the 2022 external Board performance review. 
Each Board member and standing attendee was interviewed 
and asked a set of questions in order to support Bvalco’s 
assessment of the Board’s performance. The themes and 
questions considered included:
• Strengths of the Board
• Purpose and strategy
• Board dynamics and culture risk
• Risk
• Succession – Board and senior management
• Board composition – now and for the future
• Director performance reviews
• Board development and learning
• Board agenda and calendar
• Board papers and minutes
• The strengths and opportunities for the development 
of the Chair and CEO, respectively
• The effectiveness of the SID
• Impact and value of the Board
• The three most important priorities for the Board in 2026
• The effectiveness of the Board Committees and their 
respective Chairs.
The results of the 2025 performance review were 
discussed at the February 2026 Board meeting. The overall 
view from Bvalco’s evaluation process was that the Admiral 
Board and it’s Committees continued to be high functioning 
and that the recommendations made could be considered 
as suggestions to sustain a high functioning Board. 
A summary of Bvalco’s main recommendations are set out 
in the table below. Recommendations have fed into the 
Board’s agreed objectives for 2026 and are detailed under 
the ‘Principal areas of focus for the Board in 2026’ section 
on page 118.
2025 Board Committee performance reviews
Further information on each of the Board Committee’s 
performance reviews can be found within the respective 
Board Committee reports.
Individual Director performance reviews
The performance of the CFO is appraised annually by the 
CEO, to whom he reports. The Chair, taking into account 
the views of the other Directors, reviews the performance 
of the CEO. The Chair also carries out the performance 
assessments of each of the Non-Executive Directors. Each 
of the Directors were determined to have continued to 
effectively contribute to the work of the Board in 2025.
In addition, and in accordance with the requirements of 
Solvency II, the Senior Insurance Manager Regime, and the 
Group’s Senior Managers & Certification Regime Policy, 
the Chair carried out the process of assessment for the 
Group CEO, Non-Executive Directors, and the Chairs of 
the Group’s material, regulated subsidiaries – EUI Limited, 
Admiral Insurance Company Limited, Admiral Insurance 
(Gibraltar) Limited, and Admiral Financial Services Limited 
(Admiral Money), Able Insurance Services Limited (Admiral 
Pioneer), Elephant Insurance Company (US), and Admiral 
Europe Compañia de Seguros – AECS (Europe) – to ensure 
they continued to meet the requirements in terms of 
qualifications, capability, honesty and integrity.
The performance of the Chair is reviewed by the Board led 
by the Senior Independent Director. The latest review took 
place in December 2025 and January 2026 and was 
reported to the February 2026 Board meeting. The Senior 
Independent Director considered and discussed with the 
Chair the comments and feedback that had been received 
from the Directors as part of the Chair’s evaluation 
questionnaire and was able to confirm that his performance 
in 2025 continued to be effective.
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Outcomes and areas of focus for 2026
Strategic thinking
Consider alternative ways to develop strategic thinking capability and deepen 
listening between Non-Executive and Executive Directors.
The Chair
Facilitate interaction more actively and offer constructive feedback on how Board 
members interact.
People and customers
Prioritise more time to ensure that key topics on people and customers continue 
to be explored and debated fully.
A learning Board
Consider looking back at key strategic decisions and review what lessons can 
be learnt and consider ways to provide developmental feedback.
Board induction
Explore opportunities for the Board induction to tell a clearer story and be clearer to 
senior management about what Non-Executive Directors need from the induction.

Ensuring the integrity 
of Admiral’s financial reporting 
and risk management processes
“The Committee has focused its time on 
providing assurance to the Board that risk 
management and internal control processes 
are effective, enabling accurate reporting 
and the mitigation of risks that could impact 
the Group’s performance.”
Fiona Muldoon
Chair of the Audit Committee
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Audit Committee report
Admiral Group Plc Annual Report and Accounts 2025
147
Membership
• Fiona Muldoon (Chair)
• Michael Brierley
• Evelyn Bourke.
Roles and responsibilities
The Audit Committee assists the Board with its 
oversight of financial, non-financial reporting and 
related controls by:
• Monitoring the integrity of the Group’s financial 
statements and non-financial reporting disclosures, 
significant accounting judgements, and related 
announcements, including the Solvency and 
Financial Condition Report and climate-related 
disclosures
• Together with the Risk Committee, monitoring the 
adequacy and effectiveness of the systems of 
internal control and risk management over financial, 
climate-related and other non-financial disclosures
• Overseeing and monitoring the Group’s 
whistleblowing processes
• Monitoring and reviewing the effectiveness, 
performance, independence and objectivity of both 
the internal and external auditors.
2025 highlights
• Strong progress in respect of overseeing the 
implementation of new reporting processes needed 
for the UK Corporate Governance Code changes, 
including the dry run of the Group’s approach 
to making its declaration regarding the effectiveness 
of material controls under Provision 29
• Ongoing focus on the Group reserving process 
to ensure that it, as well as the governance process, 
remains appropriate and robust 
• Successful implementation of the new internal 
audit methodology.
2026 priorities
• Ensuring the Group is able to make its declaration 
regarding the effectiveness of material controls 
under Provision 29
• Reviewing the proposed approach to new climate-
related disclosures and related assurance needs
• Overseeing the implementation of the new 
accounting standard IFRS 18 Presentation and 
Disclosure in Financial Statements (‘IFRS 18’) 
in preparation for 2027 reporting
• Focus on planning for the succession of the Group 
Head of Internal Audit in 2027, whilst also monitoring 
the transition of the succession of the Group CFO 
in 2026.
Committee at a glance
The full Terms of Reference of the Committee 
can be found on our website: 
Board governance | Admiral Group Plc

Dear shareholder,
I am pleased to share the Audit Committee 
(the ‘Committee’) report for the year ended 
31 December 2025.
Committee composition requirements
The Committee comprises three Non-Executive Directors 
who fulfil the relevant Code and Disclosure and 
Transparency Rules (‘DTR’) around financial expertise, 
experience and independence.
Having reviewed the composition of the Committee during 
the year, the Board continues to be satisfied that the 
Committee as a whole has the relevant competence in the 
insurance and broader financial services industry, such that 
its members are able to effectively analyse, challenge and 
debate the issues that fall within the Committee’s remit. 
Further details about the qualifications of individual 
Committee members can be found within the Director 
biographies on page 110.
Financial and non-financial reporting highlights
Financial reporting
The Committee continued to place considerable focus on 
the critical accounting judgements and estimates in the 
Group’s financial statements, in particular the recognition 
and measurement of insurance contract liabilities and 
reinsurance contract assets in accordance with IFRS 17 
and the Group’s reserving methodology. Key reserving 
assumptions were challenged by the Committee, including 
how the changing economic environment, for example the 
implementation of tariffs and ongoing inflation, had been 
considered within the reported claims liabilities. The 
Committee also spent time reviewing the impact and 
disclosure relating to the multi-firm FCA review of UK motor 
total loss settlements.  
The Committee reviewed and challenged management’s 
assessment of the expected credit loss (‘ECL’) provision 
relating to the Group’s consumer lending portfolio, as well 
as the impact of the sale of the back book and new forward 
flow arrangements, the accounting for, and disclosure of, 
the Group’s sale of its US Motor Insurance business, and 
the impairment testing performed in relation to the Group 
Parent Company’s investments in Group subsidiaries.
Non-financial reporting 
The Audit Committee continued to oversee the delivery 
of limited assurance work over sustainability and climate 
reporting within the Annual Report, including the separate 
public assurance report over a number of sustainability 
performance indicators.
The Committee was kept informed of the changes to 
planned regulatory reporting requirements for sustainability 
and climate-related disclosures.
Fair, balanced and understandable
One of the responsibilities of the Committee is to assess 
whether the Annual Report and Accounts and Half-Year 
Report, taken as a whole, is fair, balanced and 
understandable, as well as ensuring it provides 
shareholders with the necessary information to assess the 
Group’s position. The Committee reviewed and challenged 
management’s assessment of the Annual Report in respect 
of the above requirements, in particular, in relation 
to the balance of commentary on good and bad news, 
and disclosure of significant events in the period. 
Internal controls
The Committee continued to monitor the effectiveness 
of the Group’s internal control systems, receiving regular 
updates from the internal audit team, as well as direct 
reports from business areas where potential control 
weaknesses or opportunities for improvement had been 
identified through audit and other assurance activities.
The Committee continued to oversee the embedding of the 
Group Control Requirement Framework, ensuring readiness 
for reporting in line with Provision 29 of the UK Corporate 
Governance Code (2024) at the conclusion of the 2026 
financial year.  
Whistleblowing
On behalf of the Board, the Committee considered and 
reviewed the Group’s whistleblowing policy and received 
quarterly updates on the use and effectiveness of the policy 
and the instances of whistleblowing that had been raised 
across the Group during the year. During the year, 
the Committee concluded that the Group’s current 
whistleblowing arrangements continued to be appropriate 
and effective allowing employees to raise concerns in 
confidence and anonymously.
FRC Minimum Standard
The Committee can confirm that the Company is compliant 
with the FRC’s Audit Committees and External Audit: 
Minimum Standard (‘Minimum Standard’), as published 
in 2023.
Fiona Muldoon
Audit Committee Chair
4 March 2026
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Committee meetings held during the year
The Committee meets at least six times per year and 
has an agenda planner linked to events in the Company’s 
financial calendar and other significant issues that arise 
throughout the year, which fall for consideration by the 
Committee under its remit. The Chair of the Audit 
Committee agrees the agenda for each meeting with 
the Company Secretary.
There were eight scheduled Committee meetings held 
in 2025, with two of these meetings focused on reserving 
matters in conjunction with the half-year and full-year 
reporting, and another on the approval of the Group’s 
Solvency and Financial Condition Report.
The table outlined on page 131 shows the attendance 
of Committee members at meetings during 2025.
Attendees at Committee meetings
The Group Company Secretary acts as Secretary to the 
Committee. The Group Chief Financial Officer, Group Chief 
Risk and Compliance Officer, senior Group Finance 
representatives and Group Head of Internal Audit normally 
attend all Committee meetings (other than certain private 
sessions). The Chair of the Board, Chief Executive Officer, 
Head of Group Compliance, and other representatives from 
across the Group, may be invited to attend all, or part of, 
any meeting as and when appropriate. The Chairs of the 
Audit Committees of the Group’s European insurer and US 
subsidiary also usually attend at least one meeting each 
year to present on their activities. In 2025, the Chair of the  
Audit Committee of the Group’s US business did not attend 
a meeting but, instead, provided a written update, whilst 
under the Group’s ownership.
The external auditor attended all of the Committee’s 
meetings held in 2025, except for those agenda items 
when its own performance, reappointment and fees were 
reviewed, or where any other conflict was identified.
Key matters considered during 2025
The significant matters considered by the Committee 
during the year are outlined below.
Financial reporting
After discussion with both management and the external 
auditor, the Audit Committee determined that, as in the 
prior year, the key risks of misstatement of the Group’s 
financial statements, related to the valuation of insurance 
contract liabilities under IFRS 17. This key risk of 
misstatement can be separated into the best estimate of 
future cashflows required to fulfil insurance contracts, and 
the methodology and measurement of the risk adjustment 
for non-financial risk. 
The IFRS 9 provision for ECLs in relation to the Group’s 
lending business, Admiral Money, and the impairment 
testing exercise performed in relation to the Group Parent 
Company investments in Group subsidiaries, were also key 
financial reporting estimates considered by the Committee.
These important issues were discussed with management 
during the year and with the external auditor at the time 
the Committee reviewed and agreed the external auditor’s 
Group audit plan, when the external auditor reviewed the 
interim financial statements in August 2025 and also at the 
conclusion of the external audit of these full-year financial 
statements.
Other important financial reporting matters that were 
considered by the Audit Committee included:
• The disclosures in relation to motor total loss settlements 
following the industry-wide review
• The accounting for the sale of the back book in Admiral 
Money, and new forward flow arrangements
• The impact on the financial statements and disclosures 
of the Group’s agreement to sell its US Motor Insurance 
business
• Regular financial reporting updates, including on 
tax matters.
Valuation of insurance contract liabilities 
The Committee continued to spend significant time 
reviewing and challenging the approach, methodology 
and key assumptions adopted by management in setting 
reserves for insurance contract liabilities in the financial 
statements to ensure consistency with the Group’s stated 
accounting policies. 
In this context, the Committee reviewed and challenged 
important judgements and assumptions used in the 
actuarial claims reserving process for UK car, discussing 
areas including: observed trends in claims frequency and 
inflation data; political, and economic factors such as 
the US tariffs; how continued growth in the business is 
captured in the actuarial reserving process; and the impact 
of continued inflationary pressures on claims reserves 
in relation to both damage and bodily injury claims; and 
weather-related events on actuarial projections and 
resulting best estimate insurance contract liabilities. 
In addition, the Committee reviewed management’s 
assessment of the level of uncertainty inherent in the claims 
reserves, and changes to that assessment from previous 
periods as well as the results of management’s reserve 
stress and scenario testing.
The Committee also reviewed and challenged 
management’s papers setting out the basis for the 
measurement and selection of the risk adjustment for 
non-financial risk, considering the impact of emerging 
trends and analysis of uncertainties, in relation to the 
UK Car Insurance business.
Further information is set out in more detail in the 
critical accounting estimates section of note 2 to the 
financial statements.
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As in previous periods, the Committee held meetings 
specifically focused on reserving, receiving presentations 
on UK Car Insurance reserves from the internal actuarial 
reserving and finance teams, as well as the independent 
external actuarial advisers. At these meetings, management 
provided further information on the projected best estimate 
claims reserves, as well as payment patterns used 
to estimate the resulting future claims cashflows. 
Management also presented to the Committee on the 
measurement of the risk adjustment for non-financial risk 
including the methods used to estimate the reserve risk 
probability distribution and the selection of the confidence 
level in line with the Group’s accounting policy. 
The Committee again received presentations from 
the external actuarial firm that performed independent 
validation of the best estimate claims reserves and 
the external Big Four firm that performed independent 
validation of the reserve risk distribution and the 
appropriateness of the risk adjustment at the target 
confidence level. 
The Committee received reports from the Group’s external 
auditor, Deloitte, on its work in relation to this significant 
audit risk. This included reviewing management’s actuarial 
data quality assessments, best estimate reserve projections 
and the risk adjustment for non-financial risk, as well 
as assessing management’s qualitative and quantitative 
support for gross insurance contract liabilities included 
in the financial statements. Based on this work, the auditor 
was satisfied that the financial statement reserves 
remain appropriate and consistent with the Group’s 
accounting policy.
The Committee also received reports on the reserving 
processes for the Group’s insurance businesses other than 
UK Car Insurance. Management presented an overview of 
the claims reserving processes and results of actuarial best 
estimate reserving processes with recommendations 
for UK Household, UK Van insurance, and European Motor 
businesses, including the results of actuarial best estimate 
reserving processes and justification for the risk adjustment 
for non-financial risk for each business.
Whilst acknowledging that the setting of reserves for claims 
that will settle in the future is a complex and judgmental 
area, having had the opportunity to challenge 
management’s proposal in respect of both best estimate 
reserves and risk adjustment, the Committee is comfortable 
that an appropriate process has been followed, and that 
there has been sufficient scrutiny, challenge and debate 
to give confidence that the reserving levels set incorporate 
a risk adjustment for the uncertainty in the best estimate, 
which is consistent with the Group’s stated IFRS 17 
accounting policies.
IFRS 9 provision for expected credit losses
During the year, the Committee has continued to review 
and challenge the IFRS 9 provision for ECL arising through 
the Group’s loans businesses. Areas of focus included the 
underlying forward-looking economic assumptions given 
the changing UK economic outlook as well as the 
judgements over any required post-model adjustments.
Further information on the provision and key assumptions 
are found in note 7 to the financial statements.
On the basis of the work performed, and having had the 
opportunity to challenge management’s proposal in respect 
of the provision for ECLs, the Committee was comfortable 
that an appropriate process has been followed, and that 
there has been sufficient scrutiny and challenge to give 
confidence that the provision has been set in line with 
the IFRS 9 requirements and included appropriate 
allowance for uncertainties arising from the current 
macroeconomic environment.
Impairment testing for the Group’s investment 
in subsidiaries
During the year, the Committee considered management’s 
work in relation to the Group parent’s investment in 
subsidiary entities. Under the relevant accounting standard, 
IAS 36 Impairment of Assets management identified entities 
with indicators of impairment and performed detailed 
impairment testing in relation to those investments, 
calculating recoverable amounts primarily using discounted 
cashflow calculations. 
Management proposed the recognition of non-cash 
impairment losses in respect of subsidiary entities 
supporting the Group’s newer growth businesses in the 
UK and in Europe. The impairment charge relating to these 
subsidiaries followed a similar approach to previous periods, 
reflecting the reduction in net assets of the business (used 
as a proxy for fair value less costs to sell) arising from 
losses incurred during 2025. 
The Committee challenged management’s proposal for 
recognition of impairment losses as well as conclusions for 
other subsidiary entities where indicators for impairment 
were present but no impairment was deemed necessary 
as a result of recoverable amounts being more than the 
carrying value of investments.
Misstatements
No material unadjusted audit differences were reported 
by the external auditor. The Committee confirms that it is 
satisfied that the auditor has fulfilled its responsibilities with 
diligence and appropriate professional skepticism.
Conclusion
After reviewing the presentations and reports from 
management and consulting, where necessary, with the 
auditor, the Committee is satisfied that the financial 
statements appropriately address the critical judgements 
and key sources of estimation uncertainty (both in 
respect to the amounts reported and the disclosures). 
The Committee is also satisfied that the significant 
assumptions used for determining the value of assets and 
liabilities have been appropriately scrutinised, challenged 
and are sufficiently robust.
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Sustainability and climate-related reporting
The Audit Committee received updates from the Group’s 
Head of Sustainability in respect of updates to 
requirements, including the postponement of new 
sustainability and climate-related disclosures.
In addition, the Committee reviewed management’s 
presentation setting out the work performed to support 
management’s assessment of climate-related risks on the 
financial statements, and received the auditor’s limited 
assurance report over a number of the Group’s key reported 
sustainability metrics, which was discussed and approved.
The Committee noted the developing nature of climate 
metrics measurement standards and that climate 
measurement standards are not at the same level of 
maturity as financial accounting standards.
Internal controls and risk management system
Consistent with prior years, the Committee undertook 
its annual assessment, drawing in part on a third line of 
defence review of the Group’s systems of internal control 
and risk management conducted by the Internal Audit 
function. In support of this process, the Group Head 
of Internal Controls and the Group Chief Risk and 
Compliance Officer presented their annual assessment 
of the Group’s internal controls to support the Committee’s 
own annual assessment.
Alongside these management assessments, and as in 
previous years, the Committee also received a report from 
the Group Risk Committee detailing its activities in support 
of the Group Audit Committee’s annual review of the 
Group’s system of internal controls and risk management 
framework. Further details on the Group Risk Committee’s 
contribution to this process is outlined on page 154.
Taken together, the annual assessments from management 
and the Group Risk Committee’s report provided the 
Committee with adequate assurance on the level and 
maturity of the Group’s internal control environment and 
system of risk management, based on an overall improving 
position in relation to risk and controls across the Group.
Annual assessment key considerations:
• Internal Audit reports
• GRC reportable risk events (red and notifiable)
• Residual Risk – open GRC reportable risk events, open 
Category A and B internal audit recommendations
• Red Group KRIs with associated internal controls
• Whistleblowing events and coverage of training
• Group Compliance and / or Group Data Protection Privacy 
and Ethics Regulatory notifications
• Notable reputational events
• Entity self-attestations on adherence to the Group 
Control Requirements Framework
• Testing results undertaken on the entity self-attestations
• Timeliness and completeness of Regulatory reporting
• Performance of key financial crime controls.
UK Corporate Governance Code
During the year, the Committee received regular updates 
from management in respect of the Group’s work and 
progress towards compliance with the forthcoming 
changes to the UK Corporate Governance Code (2024), 
particularly the changes relating to Provision 29 and the 
declaration regarding the effectiveness of material internal 
controls. 
In particular, the Committee reviewed and challenged 
management’s approach towards the identification of 
material controls, and was responsible for overseeing the 
first full dry run of the process and resulting reporting 
to support the required declaration under Provision 29.  
Internal Audit
The Group Head of Internal Audit attended all Group Audit 
Committee meetings and provided a range of presentations 
and papers to the Committee, through which the 
Committee monitored the effectiveness of the Group’s 
material internal controls, including financial, operational 
and compliance controls on behalf of the Board. 
Such papers included:
• A new Group Internal Audit Charter and Group Internal 
Audit Mandate (approved by the Committee), which have 
replaced the previous Group Internal Audit Policy, which 
included the Group Internal Audit Terms of Reference, 
setting out the role, objectives, reporting lines and 
accountability, authority, independence, and objectivity 
of the Internal Audit function. This is in line with the new 
Global Chartered Institute of Internal Audit standards
• The evolution and development of the Internal Audit 
function, and the role, competence and effectiveness of 
each internal audit function across the Group. The Group 
Head of Internal Audit continues to have responsibility 
to ensure the quality of the internal audit activities in the 
Group’s overseas locations. The Chairs of the European 
and US Audit Committees each updated the Committee 
on their respective activities during the year 
• All issued internal audit reports, enabling them to 
challenge the reports’ content, including the rating, 
and related recommendations
• The Group internal audit plan and the subsidiaries’ 
respective internal audit plans, which the Committee 
approved. The internal audit plans, effectiveness and 
workload of the internal audit functions, and the 
adequacy of available resources are monitored 
throughout the year.
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151

The European operations have a dedicated internal audit 
team and the US business also has its own locally-based 
internal auditor. All US and UK reports are evaluated by 
the Group Internal Audit function and by exception, those 
in Europe, to ensure the quality and effectiveness of the 
reported findings. A summary of the key findings of each 
completed audit is provided to the Committee as part 
of the Group Head of Internal Audit’s regular Committee 
update. The Internal Audit coverage for the Group’s Italian 
loans business is fully outsourced locally and, although 
that particular function does not report directly into 
Group Internal Audit function, is closely reviewed on an 
ongoing basis. 
During the year, the Group Head of Internal Audit 
introduced enhancements to the Group’s internal audit 
grading methodology, which were discussed and supported 
by the Committee. The changes, albeit not material, 
intended to (i) better reflect the categorisation of risks 
identified through the Group Internal Audit team’s 
assurance activities in the short and longer term; 
and (ii) provide more flexibility, allowing the use 
of professional judgement.
The Group Head of Internal Audit provided the Committee 
with several updates during 2024 on work to address 
gaps following the introduction of the new Global Internal 
Audit Standards, which came into effect in January 2025. 
The revised audit methodology to support this was put live 
by the Group Internal Audit on 1 January 2025. 
Private meetings were also held between the Group Head 
of Internal Audit and the Committee during the year to 
ensure that there was an opportunity to raise any issues 
or concerns without other members of management or the 
external auditor present.
External Audit
Appointment
The Group last completed an audit tender during 2020/21 
when, following the completion of a robust and 
independent audit tender process, Deloitte LLP were 
re-appointed in April 2021. Deloitte LLP’s overall tenure 
up to, and including, the 2025 financial year is ten years. 
The Committee confirms it is in compliance with the 
provisions of the Statutory Audit Services for Large 
Companies Market Investigation Order 2014.
When considering the re-appointment of Deloitte for the 
2025 audit, the most critical factors discussed related 
to the quality of the audit, the continuity of the team and 
the potential cost and efficiency benefits of retaining 
the incumbent auditor. On the recommendation of the 
Committee, the Board approved that Deloitte should 
be recommended to shareholders for reappointment 
as the Group’s auditors at the 2026 AGM. A resolution 
to that effect will be proposed at the AGM.
Audit fee
During 2025, the Committee reviewed and approved 
the audit fee proposal for the 2025 year-end Group audit. 
The agreed fee for the audit and other assurance-related 
services for 2025 is £3.72 million (2024: £3.49 million). 
Details of non-audit fees for 2025 are in note 9 of the 
consolidated financial statements.
Safeguarding independence and objectivity
To ensure that the independence and objectivity of the 
external auditor is safeguarded, during the year, the 
Committee:
• Reviewed and approved the Group’s policy on non-audit 
services and was satisfied that it continued to align 
with current regulatory guidance. Under the policy, the 
Group’s external auditor will only be engaged to carry out 
non-audit services in prescribed circumstances or where 
there is a regulatory request, and where agreed by the 
Committee
• Monitored compliance with the FRC requirements around 
the rotation of the Group’s lead audit partner and 
members of the senior audit team
• Reviewed and approved the policy governing restrictions 
on the employment of former employees of the external 
audit firm and enhanced the pre-employment procedures
• Considered submissions from the external auditor 
concerning their continued independence and objectivity.
Effectiveness of the external audit process
The Committee performs an annual review of the 
effectiveness of the external auditor, taking into 
consideration relevant professional and regulatory 
requirements, the progress achieved against the agreed 
audit plan, and the competence and objectivity with which 
the auditor handled the key accounting and audit 
judgements. It also considered external audit operations, 
dynamics and composition of the team, as well as 
information, reporting and risk management.
As part of its 2025 review, the Committee considered 
(i) the output of a questionnaire completed by all Committee 
members and relevant internal stakeholders, such as 
members of the Group’s Finance and Internal Audit functions; 
and (ii) the findings of the FRC’s Annual Review of Audit 
Quality, including the Deloitte LLP Audit Quality Inspection 
and Supervision Report 2025, published in July 2025. 
Following this review, the Committee concluded that the 
external audit process remained effective.
Private meetings were held between the external auditor 
and the Committee throughout the year to ensure that 
there was an opportunity for the external auditor to raise 
any issues or concerns without management present.
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152

Longer-Term Viability Statement 
and Going Concern Assessment
The Committee challenged the support for the Longer Term 
Viability Statement (‘LTVS’), reviewed by the Group Risk 
Committee, and going concern assessment prepared by 
management, and concluded that there was sufficient 
evidence to support the assessment and disclosures within 
the Annual Report. Further information on the LTVS and 
going concern assessments can be found on pages 105 
and 193, respectively.
Whistleblowing
On behalf of the Board, the Committee received quarterly 
updates on the use and effectiveness of the Group’s 
whistleblowing arrangements, key metrics and the instances 
of whistleblowing concerns that had been raised across the 
Group during the year. The Committee concluded that the 
Group’s current whistleblowing arrangements continued 
to be an appropriate means by which employees could raise 
concerns in confidence and anonymously.
Committee performance review
The 2025 Committee performance review was conducted 
alongside the wider externally facilitated Board 
performance review by Bvalco Limited. As part of the 
review, each Committee member was interviewed and 
asked a series of questions designed to provide objective 
assessment of the Committee’s performance.
The Committee discussed the results of the review 
at its meeting in February 2026 and concluded that the 
Committee continued to be well functioning and operating 
within its remit. There were no areas identified for further 
improvement; however, several key focus areas were 
highlighted for 2026 and 2027, including forward planning 
for the Group Head of Internal Audit position, noting that 
his seven-year tenure ends in 2027, after which his 
independence status would need to be subject to 
consideration. In addition, the succession of the Group 
CFO in 2026 will be an important factor that will require 
close monitoring.
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Managing risk effectively
“The Group Board is of the view that the 
Group’s risk management and internal 
control systems have operated effectively 
during the year.”
Andy Crossley
Chair of the Group Risk Committee
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154
Membership 
• Andy Crossley (Chair)
• Karen Green
• Fiona Muldoon (appointed April 2025)
• JP Rangaswami.
The table outlined on page 131 shows the attendance 
of Committee members at meetings during 2025.
Roles and responsibilities
• Assess and oversee the Group’s overall risk 
management framework, including risk policies 
and mitigation strategies
• Review Group-wide reporting on risk events, 
metrics and breaches, including those within 
the regular CRO Report
• Review and monitor the Group’s prudential 
risk exposure, via the Own Risk and Solvency 
Assessment (‘ORSA’) Report and stress and 
scenario testing
• Oversee and challenge the design and execution 
of the Group’s capital policy setting process, 
including liquidity projections and proposed final 
dividend payments.
    The full Terms of Reference of the Committee 
    can be found on the Admiral website.
2025 highlights
Over the year, the Committee has received updates 
on pertinent developments, including:
• Admiral’s risk framework and overall approach to 
risk management, including the suite of key risk 
indicators, the management of material risk events, 
and developments in emerging risks
Group Risk Committee at a glance
• The Admiral internal model, including validation
• Further enhancing risk maturity through the ongoing 
implementation of a risk enhancement strategy
• The impact of economic uncertainty on capital and 
liquidity risks across the Group
• Ongoing work to ensure Admiral is prepared to meet 
the challenges of climate change
• The Group’s response to regulatory initiatives
• The impact of emerging risks including automated 
vehicles, quantum computing and agentic AI
• Admiral’s technology and information security 
posture
• Creation of an enhanced risk culture framework
• New commercial partnerships and other key 
strategic initiatives, including the sale of Elephant.
2026 priorities 
• Continued focus on the Admiral internal model, 
supporting a planned regulatory application in 2026
• Continue to oversee the evolution of the risk function 
as management practices are reviewed, enhancing 
collaboration and improving efficiency, in alignment 
with regulatory expectations
• Further embed consideration of the increasingly 
challenging external environment, including its 
impact on areas such as cybersecurity, technological 
change, and geopolitical instability
• Enhanced oversight and stress testing of key 
reinsurance arrangements
• Continued assessment of emerging risks, including 
new technologies and changes in driving options.

Dear shareholder,
As Group Risk Committee (‘GRC’) Chair, 
I am pleased to present the Committee’s 
report for 2025.
Risk framework and approach 
to risk management
The objective of risk management is to continue to support 
the effective, efficient and compliant delivery of the Group’s 
overall strategy. The Committee has overseen the 
implementation of an internal risk enhancement strategy 
alongside recommendations from a third-party consultancy 
to further improve the Group’s risk maturity. This included 
the review and challenge of various topics, including a 
revised Enterprise Risk Management Framework (‘ERMF’), 
a risk mandate, a more streamlined Group Risk 
Management Policy, an enhanced risk culture framework 
and a skills and capabilities independent review of the 
Group Risk Management Function.
Progress of Admiral internal model (‘AIM’)
The Committee received regular reporting throughout 
the year to help drive key decisions in relation to the AIM. 
The model was expanded from year-end 2023 onwards to 
include UK Household, Van, Travel, and Pet products, such 
that the AIM can produce Solvency Capital Requirements 
for Admiral Group, AIGL, and AICL. This expanded scope 
partial internal model will be the basis of a regulatory full 
application to the PRA (Group and AICL) and GFSC (AIGL) 
planned for 2026. The AIM models are subject to 
independent validation cycles prior to regulatory 
submissions, which are reviewed by the Committee. 
The Committee has provided review and challenge on the 
appropriate validation approach as well as on key design 
decisions and expert judgements used in the model. 
Regular communications with the PRA and GFSC are held 
at senior management and project levels to align delivery 
for the full-application regulatory reviews.
Economic and geopolitical uncertainty
The Committee monitored business risks, investment risks 
and solvency and liquidity positions amid economic and 
geopolitical uncertainty. Regular reporting drove 
discussions on inflation, the financial impacts of public 
policy, and volatility in global trade amid a resurgence 
in protectionist tariffs. For example, the Committee was 
provided with a paper on electric vehicles, noting the 
potential impact of trade policy and tariffs on the supply 
of Chinese EVs, as well as potential opportunities 
surrounding working with OEMs. The Committee also 
reviewed economic risks more broadly, completing its 
annual approval and review of the results of stress testing 
for the annual ORSA Report. This incorporates severe 
adverse economic scenarios such as the EIOPA IST 
(geopolitical tensions stoke inflation and suppress growth). 
Climate and sustainability
GRC continued to play a central role in overseeing key 
developments, including the introduction of a new 
Sustainability Risk Policy and reviewing enhanced 
management information of risk exposure across a broad 
range of environmental, social, and governance areas.
Regulatory change
Regulatory interaction and scrutiny has remained high over 
the last year and been robustly overseen by the Committee. 
Admiral engages with regulators to identify requirements, 
assesses internal processes in line with regulatory 
change, and ensures regulatory requirements are met. 
Notably, the GRC has discussed information and reviewed 
requests from the FCA, including in relation to Motor total 
loss settlements, premium finance, ancillary sales, and 
Household claims. The Consumer Duty continues to be 
a key focus and cornerstone of regulatory oversight, 
and Admiral is constantly looking to identify, understand, 
and utilise customer feedback and other MI to verify 
good outcomes for customers and use feedback to 
continually enhance products and services. The regulatory 
environment in Gibraltar has also continued to evolve 
this year, with both the FCA and GFSC highlighting the 
importance of the oversight responsibilities of the Group’s 
insurance companies in the UK (‘AICL’) and Gibraltar (‘AIGL’). 
With this in mind, Admiral has expanded its team in Gibraltar 
to further strengthen oversight. Admiral’s Annual Consumer 
Duty Board Report also helps to ensure that the delivery 
of good customer outcomes, in alignment with the Group’s 
purpose, remains at the forefront of the Board’s agenda.
Financial crime, bribery and corruption
Admiral policies against financial crime, bribery, and 
corruption are reviewed and approved by the GRC. They 
prohibit fraud, excessive gifts, hospitality, and facilitation 
payments. Both employees and third parties must meet 
ethical standards and comply with internal procedures. 
The Committee also oversees that new employees 
undertake and pass training on policies and regulations, 
and that existing staff undertake and pass annual refresher 
training. The Group Head of Financial Crime submits a 
formal report to GRC at least biannually, which includes 
an update on any emerging threats, trends and regulatory 
developments. During 2025, this has included oversight of 
the measures needed to comply with the Failure to Prevent 
Fraud legislation introduced through the Economic Crime 
and Corporate Transparency Act (‘ECCTA’).
Artificial intelligence (‘AI’)
The Committee received regular updates regarding 
developments in predictive, generative, and agentic AI 
technologies. The GRC was also provided information about 
efforts to ensure AI Act compliance within European entities 
and engagement with UK regulators on the subject. The 
Committee reviewed the risk-based and trust-by-design 
approach rolled out across the Group, discussing topics 
such as fairness, openness, transparency, and ethics. 
These discussions reflect the Committee's ongoing role 
in overseeing the introduction of AI in a manner intended 
to be responsible and beneficial to customers.
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Autonomous vehicles
The Committee has regularly discussed developments 
in vehicular technology, notably including the steps taken 
towards self-driving and fully autonomous vehicles (‘AVs’). 
In April, the Committee reviewed a paper outlining how 
AVs could fundamentally change the motor insurance 
environment, driving reduced claims frequency but 
increased complexity, and new legal and regulatory 
challenges. The Committee discussed potential 
consequences for vehicle supply chains, and encouraged 
management to continue to monitor developing risks 
and opportunities.
Resilience
Operational resilience has been a priority for Admiral during 
a year that saw the introduction of the Digital Operational 
Resilience Act (‘DORA’) and UK Operational Resilience 
regulation. Line 2 has supported project delivery through 
independent compliance reviews, stress testing, and 
through in-flight monitoring. To facilitate oversight, the 
Committee has been provided with a large and growing 
suite of data, including newly introduced dashboards 
incorporating operational resilience metrics. Key guidance 
was also provided by the Committee with respect to 
regulatory submissions, including how risk appetite and 
tolerance / escalation thresholds are set and cascaded 
down, the criteria for remediation, independent reviews 
of the outsourcing register, and provision of management 
information (‘MI’) to the Board. Since the introduction of 
major regulations in 2025, focus has now turned to external 
validation processes, with the Committee continuing to play 
a supervisory role.  
Technology and information security
The wider UK cyber landscape faced significant 
disruptions due to cyber incidents, particularly affecting 
major retail and manufacturing sectors. These attacks 
have typically targeted critical business functions such as 
e-commerce platforms and payment processing systems. 
The Committee was briefed on the proactive measures 
being implemented to enhance Admiral’s cyber risk posture, 
in particular, initiatives to complement its multi-layered 
security strategy focused on prevention, detection and 
rapid response. The Committee was briefed on continuous 
monitoring, threat hunting and simulation, and real-time 
adaptation to threat intelligence and evolving TTPs (tactics, 
techniques, and procedures). Given the scale of Admiral’s 
digital operations, maintaining strong cyber defences 
remains essential to safeguarding customers, data, and 
brand reputation. To this end, the Committee has been 
apprised of developments in quantum computing and 
potential mitigation strategies regarding the threat it poses 
to current encryption standards. The Group’s cyber 
insurance limits have also been reviewed and enhanced. 
Data protection and privacy
The Committee continued to oversee Admiral’s 
commitment to processing personal data responsibly. 
The Committee approves Admiral’s Data Protection Policy, 
which outlines roles and responsibilities in ensuring an 
effective privacy compliance programme. As part of this, 
statistics, trends and outcomes are monitored for privacy 
impact assessments, information rights and incident 
notifications. Admiral has also refreshed its customer-facing 
privacy notice and cookie banner for Admiral.com, which 
provides more information on how Admiral protects and 
processes personal data, and how customers can exercise 
their data protection rights. More information on 
Admiral’s approach to privacy can be found in Admiral’s 
Sustainability Report.
People risk
The Committee considered, and provided guidance on, 
recruitment challenges around specialist skills in the 
developing areas of data / cyber security, AI, and climate / 
sustainability-related risks. The Committee also helped 
to ensure continued vigilance and training for all staff in 
relation to heightened concerns around cyber-attacks, 
and highlighted opportunities and potential risks associated 
with recruiting and upskilling staff in new areas for Admiral.
Risk culture
The Committee oversees that the risk function works 
collaboratively across the Group, ensuring a positive risk 
culture is continually strengthened. In 2025, a new risk 
culture framework has been developed, with risk culture-
specific metrics being reported to the Committee and 
included within non-financial metrics on remuneration and 
the Company’s independent staff surveys. These will all be 
embedded further within 2026. An independent risk culture 
assessment, initially focusing on Admiral’s customer-facing 
entities and Group Risk Management Function, has been 
completed, the results of which demonstrate Admiral’s 
strong risk culture.
Andy Crossley
Chair of the Group Risk Committee 
4 March 2026
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Financial Statements
Additional Information
Group Risk Committee report continued
Admiral Group Plc Annual Report and Accounts 2025
156

Group Risk Committee governance
The Committee Chair reports to the Board on the 
Committee’s proceedings after each meeting, and each 
year presents a summary of the Committee’s activities 
in a formal written report that is submitted to, 
and discussed by, the Board.
The Committee is supported by the more granular 
work undertaken by subsidiary Boards and / or executive 
Risk Management Committees within the Group’s 
operational entities. 
To ensure that the Committee operates effectively, 
it periodically reviews its performance (last reviewed in 
January 2026) and at least annually reviews its constitution 
and Terms of Reference (last reviewed in December 2025). 
Any proposed changes are recommended to the Group 
Board for approval. 
In 2025, the Committee’s annual review of its performance 
was externally facilitated by Bvalco Limited. As part of 
the process, Bvalco observed a Committee meeting 
and Committee members were interviewed and asked 
a series of questions to support Bvalco’s assessment. 
The Committee discussed the results of the 2025 Bvalco 
review in February 2026 and concluded that the Committee 
remained effective. 
Areas of strength included the support and challenge 
provided by the Committee to management, notably 
strategic risk areas including cyber security, AI, and 
transformation risk. Areas of development for 2026 
included increased focus on the wider economy as part 
of regular reporting, and further encouragement of quicker, 
smarter root cause analysis. 
Summary of key Group Risk Committee 
activities in 2025
During the year, the Committee:
• Reviewed the Group’s risk framework, supported by
in-depth data on key risk indicators, and updates on 
emerging risks, risk events and developments pertaining 
to the individual Group entities, including Admiral Europe 
Compañia De Seguros (‘AECS’), EUI, Admiral Money, 
and Pioneer
• Monitored key financial ratios, and reviewed the Group’s 
proposed dividend level, capital plan, and capital buffer 
in line with the Group Capital Management Policy
• Considered stress and scenario testing of a number 
of the Group’s most significant risk areas, and 
recommended the 2025 Group ORSA Report for Board 
approval prior to submission of the report to the regulator
• Received and challenged updates on customer outcomes 
metrics and management information, supported by the 
implementation of Consumer Duty
• Provided oversight with respect to actions taken in 
response to the findings of the FCA’s multi-firm review 
of total loss settlement practices, including challenging 
management’s approach to calculating redress to ensure 
good customer outcomes
• Reviewed and recommended for approval the Group 
Reinsurance Policy, considering the adequacy of risk 
mitigation measures and contingency planning
• Provided challenge and oversight to the Group’s 
corporate insurance renewal, including on specific terms, 
coverage and the premium payable
• Received regular updates on, and provided challenge in 
relation to, key programmes of work including the Admiral 
internal model (‘AIM’), the integration of the More Than 
business and new business ventures 
• Monitored risk reporting on climate change, including 
the heightened risk of subsidence and the threat posed 
to homes and vehicles in the UK and Europe 
• Continued to oversee Admiral’s management of principal 
risks and uncertainties, which are discussed further 
on page 97.
Principal risks and uncertainties
The Board of Directors confirms that it has performed 
a robust assessment of the Group’s principal and emerging 
risks. These risks, along with explanations of how they are 
being managed and mitigated, are included in the Strategic 
Report, page 97.
Risk management and internal control systems
The system of risk management and internal control over 
Admiral’s risks is designed to manage rather than eliminate 
the risk of failure to achieve business objectives and of 
breaches of risk appetites. 
Furthermore, risk management can only provide reasonable 
and not absolute assurance against material misstatement 
or loss. The Group Board is ultimately responsible for the 
Group’s system of risk management and internal control 
and the Group Audit Committee (‘GAC’) has reviewed the 
effectiveness of this system (a summary of GAC roles and 
responsibilities, as well as key GAC activities in 2025 is 
available on page 147).
As reported in the 2024 financial statements, in line with 
the FCA’s multi-firm review into UK Motor Insurance total 
loss claims valuations, Admiral has conducted a review 
of its total loss and related processes, considering current 
practice and customer outcomes in the recent past. 
Primarily as a result of certain internal processes failing 
to respond swiftly enough to evolving external factors, 
including significant volatility in used car prices in recent 
years, the review has concluded that some action is 
required in respect of total loss settlements covering the 
period 2019 to 2024. Remediation action and control 
enhancements were implemented during 2024 and were 
in effect throughout 2025. 
The Group Board is of the view that there is an ongoing 
process for identifying, evaluating, and managing the 
Group’s risks and internal controls; that it has been in place 
for the year ended 31 December 2025 and that it has 
operated effectively; and that, up to the date of approval 
of the Annual Report and Accounts, it has been regularly 
reviewed by the Group Board.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Group Risk Committee report continued
Admiral Group Plc Annual Report and Accounts 2025
157

The Group Board confirms that it has performed a robust 
assessment of the Group's principal and emerging risks. 
These risks, along with explanations of how they are being 
managed and mitigated, are included in the Strategic 
Report on page 97, with key risk factors impacting 
Admiral being further discussed in the Group Risk 
Committee (‘GRC’) report on page 154. The Group Board 
is responsible for determining the nature and extent of 
the principal risks it is willing to take in achieving its 
strategic objectives. This assessment supports the Group 
Board in monitoring the integrity of the Group’s reported 
financial statements.
The Group Board has delegated the development, 
implementation, and maintenance of the Group's overall risk 
management framework to the GRC. The GRC reports on 
its activities to the Group Board and the GAC, supporting 
the overall opinion provided by the GAC that the Group's 
internal control, risk management, and compliance systems 
continue to operate effectively. Further details on the GAC’s 
activities to support the process is outlined on page 151.
The Group Board has delegated to the GAC the review 
of the adequacy and effectiveness of the Company’s 
internal financial controls, and internal control and risk 
management systems.
The Group operates a three lines of defence approach 
to risk and internal control.
The first line of defence is the senior management teams 
who have the day-to-day responsibility for implementing 
policies for risk identification, assessment, and 
management, and whose operational decisions must take 
into account risk and how it can be controlled effectively.
The second line of defence is led by the Group Chief Risk 
and Compliance Officer and comprises the Corporate 
Governance functions and committees that are in place to 
provide oversight of the effective operation of the internal 
control framework across the Group. The Corporate 
Governance functions facilitate the oversight and operation 
of the policies and frameworks, covering risk management 
and controls for the main risks to the Group. The Corporate 
Governance functions perform second line reviews, 
including reviews of the capital modelling and business 
planning processes to support the Group Board’s 
assessment of the Group’s ongoing viability. Regular 
reviews of risks are undertaken in conjunction with senior 
management, with the results of these reviews reported 
to the appropriate governance forums and boards. 
The third line of defence comprises the independent 
assurance provided by the Group Internal Audit function, 
overseen by the GAC. Internal Audit undertakes a 
programme of risk-based audits covering aspects of both 
the first and second lines of defence. The findings from 
these audits are reported to the three lines of defence, 
i.e., management, the executive and oversight committees, 
and the GAC.
The subsidiary boards, GRC, and entity risk and audit 
committees receive reports setting out key performance 
and risk indicators, reviews of crystallised risk events and 
also consider possible control issues brought to their 
attention by early warning mechanisms that are embedded 
within the operational units. They, together with the GAC, 
also receive relevant reports from the Internal Audit 
function, which include recommendations for improvement 
of the control and operational environments.
A project is ongoing within the business to continue 
to mature the risk management and internal control 
frameworks, which has included streamlining Group 
minimum control standards and policy requirements into 
a single holistic structure. Other benefits in scope include 
strengthening the evidence over control effectiveness and 
increasing the volumes tested, with the overall aim to build 
on the existing strong frameworks and provide further 
comfort that the risk management and internal control 
systems continue to remain effective.   
The Chair of the GRC provides a written report to the Group 
Board of the activities carried out by the Committee on an 
annual basis (a summary of GRC roles and responsibilities, 
as well as key GRC activities in 2025 is available on page 
154). In addition, the Group Board receives regular reports 
throughout the year from the Chairs of the GRC and GAC 
as to their activities, together with copies of the minutes 
from subsidiary board meetings, the GRC, and the GAC. 
In addition to the above reviews and processes, the 
GAC’s ability to provide an opinion to the Group Board is 
supported by the provision of periodic and independent 
confirmation, primarily by Group Internal Audit, that the 
controls established by management are operating 
effectively and where necessary provides a high-level 
challenge to the steps being taken by the GRC to 
implement the risk management framework.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Group Risk Committee report continued
Admiral Group Plc Annual Report and Accounts 2025
158

Ensuring strong alignment 
between remuneration 
arrangements and our 
strategy and purpose.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Remuneration Committee report 
Admiral Group Plc Annual Report and Accounts 2025
159
Membership
• Karen Green (Chair)
• Michael Brierley
• Justine Roberts (left 18 June 2025)
• Paola Bonomo (joined 12 May 2025).
Roles and responsibilities
The Committee sets the Group’s Remuneration 
Policy and, through the authority delegated to it by 
the Board, the Committee is responsible for making 
recommendations to the Board on the implementation 
of the Remuneration Policy. Its remit includes 
recommending the remuneration of the Group Board 
Chair and the Executive Directors; approving the 
remuneration of senior management; and determining 
the composition of, and awards made under, 
the performance-related incentive schemes.
Full Terms of Reference of the Committee 
can be found on our website: 
Board governance | Admiral Group Plc
Remuneration Committee at a glance
2025 highlights 
• Group CFO and other senior management 
appointment arrangements
• The implementation of a major reward 
transformation project in the UK
• Senior management pay oversight, including setting 
pay and determining incentive outcomes, and 
incentive target setting
• Ensuring regulatory compliance and maintaining 
good governance and oversight
• A full account of the Committee’s 2025 activities 
can be found on page 174.
2026 priorities 
• 2027 Directors’ Remuneration Policy
• Preparation for EU Pay Transparency ahead 
of directive implementation in June 2026 
• Ensuring the broader reward proposition for 
all colleagues remains fair and appropriate.
“The remuneration outcomes for 2025 are 
reflective of a very successful year for Admiral. 
Alignment between remuneration arrangements 
and our strategy and purpose remains a key 
focus for the Remuneration Committee.”
Karen Green
Chair of the Remuneration Committee

Dear shareholder, 
On behalf of the Remuneration Committee, 
I am pleased to present the Directors’ 
Remuneration Report for the year ended 
31 December 2025.
I would like to thank shareholders for supporting Admiral’s 
Annual Report on Remuneration at the April 2025 AGM with 
a vote of 91.25% . 
2025 business context 
2025 has been another year of strong performance, 
demonstrated by a record profit of £957.9 million. 
This record profit – delivered in a softer than expected 
UK motor market – is underpinned by active cost 
management, maintained discipline and a focus on 
delivering good customer service. Other highlights include 
UK Motor business increasing profit by 7% and pleasing 
growth in UK Household and Travel. UK lending profit 
doubled and progress in Europe continues, highlighted 
by a 15% growth in France’s Motor book and a £25 million 
swing to profit in Italy. 
Remuneration for 2025 
Taking into account the approved remuneration structure, 
and Admiral’s business performance, the Committee made 
the following decisions during 2025.
2023–2025 Discretionary Free Shares Scheme 
(‘DFSS’) 
Based on our performance for the period 2023–2025, 
94.44% of the DFSS award granted in 2023 will vest 
to Milena Mondini de Focatiis and Geraint Jones. 
The full details of the vesting outcomes are on page 176. 
2025 Annual Bonus Plan (‘ABP’)
The formulaic outcome for the 2025 Annual Bonus Plan 
scorecard was 85.76% of maximum, which reflects strong 
profit outcomes and high CRMI from across the Group. 
In line with the plan design, the Committee undertook a 
holistic review, and reflecting on key data, determined that 
an outcome of 85.76% of maximum was commensurate 
with performance and no discretion was applied to adjust 
the outcome. Milena Mondini de Focatiis and Geraint Jones 
will receive an Annual Bonus Plan award of £1,367,392 and 
£849,024 respectively, of which 40% will be subject to 
deferral into Admiral Group shares for three years. The full 
details of the Annual Bonus Plan calculations and 
considerations are set out on page 163.
2025 DFSS award
On 23 September 2025, Milena Mondini de Focatiis was 
granted an award of 100,000 shares and Geraint Jones 
was granted an award of 57,500 shares under the DFSS. 
Using the closing share price on the date of the grant of 
£32.90, this is the equivalent to £3,290,000 or 413% of 
Milena’s base salary and £1,891,750 or 382% of Geraint’s 
base salary respectively.
The awards will vest based on: 
• EPS – 25% weighting
• TSR vs. FTSE 100 and insurance peer comparator groups 
– 25% weighting
• RoE – 25% weighting
• Non-financial performance measures including Strategy, 
Customer and ESG – 25% weighting. 
There will also be the potential for downwards adjustment 
subject to an assessment, which will take account of risk 
events considered to have a material customer, regulatory 
or financial impact over the course of the performance 
period. Further details can be found on page 176.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Remuneration Committee report continued
Admiral Group Plc Annual Report and Accounts 2025
160

2026 remuneration arrangements 
Executive Director remuneration arrangements for 2026 will 
operate in line with the 2024 Remuneration Policy, subject 
to shareholder vote at the AGM. 
We propose to increase Milena Mondini de Focatiis’ salary 
by 12.27% to £895,000 and Geraint Jones’s salary by 3.03% 
to £510,000, effective from 1 January 2026. For Milena, 
the Committee intends that this increase is a one-off salary 
adjustment to align her base pay with the lower quartile 
of comparator peers groups. It is expected that future 
increases will be broadly aligned with the wider workforce. 
For Geraint, the increase is in line with the average increase 
for UK staff generally, which is anticipated to be around 3.7%. 
We propose that Milena Mondini de Focatiis be granted 
an award of 105,000 shares and Geraint Jones be granted 
an award of 57,500 shares under the DFSS for 2026. The 
Committee will review these awards prior to the September 
grant date to ensure the quantum remains appropriate. 
Rachel Lewis has been announced as the Group Chief 
Financial Officer, effective from 1 July 2026. Her salary 
on appointment will be £475,000. She will be awarded a 
2026 DFSS award of 45,000 shares, and she will be eligible 
to participate in the ED ABP with an opportunity of 0-200% 
of base pay from the date of appointment.
Full detail of the setting of 2026 remuneration for Executive 
Directors can be found on page 181.
The Committee reviewed the metrics that will apply 
to DFSS and Annual Bonus Plan awards for 2026. 
Further details are shown on page 182. 
Review of Remuneration Policy
A refreshed Remuneration Policy is due to be put to a 
shareholder vote at the AGM in 2027. Over the coming 
year, the Committee intends to review the current Policy 
in detail to ensure that it continues to meet the needs 
of the business and enables us to attract, retain and 
motivate talented executives and align remuneration with 
performance and the experience of our shareholders. 
I look forward to engaging with shareholders as we develop 
any proposals in more detail.
In summary 
The Annual Report on Remuneration will be put to an 
advisory shareholder vote at the 2026 AGM. The 
Committee and I hope that you vote in favour of the report. 
I am happy to discuss any aspect of our Annual Report on 
Remuneration with shareholders. 
Karen Green 
Chair of the Remuneration Committee 
4 March 2026 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Remuneration Committee report continued
Admiral Group Plc Annual Report and Accounts 2025
161

How did we perform during 2025?1
Profit:
£957.9m 
(2024: £826.5m)
Earnings per share (pence): 
247.4p
(2024: 212.8p) 
Return on equity (%): 
53%
(2024: 56%)
Full-year dividend per share (pence):
205p
(2024: 192.0p) 
One-year TSR:
31.67%
(2024: 6.36%)
1  Continued operations only, all prior-year comparatives restated to exclude discontinued operations relating to the sale of Elephant.
How are remuneration outcomes linked to Group purpose and strategy? 
The table below details how each of the performance measures link to our Group purpose and strategy.
Group purpose
Strategy
Performance measures
Great 
customer 
experience
Successful 
business
Positive 
impact on 
society
Great place 
to work
Accelerating 
to Admiral 
2.0
Diversification
Evolution 
of Motor
Financial 
performance
EPS
ROE
TSR
Non-financial 
performance
Strategic assessment
Customer feedback
Customer outcomes
Trust Index
Diversity
Inclusion
Carbon emissions
The Committee is dedicated to ensuring remuneration outcomes for the Executive Directors are strongly linked with 
performance and are aligned to the Group purpose, strategic priorities, and shareholders’ interests. Variable pay is subject 
to stretching performance outcomes and is delivered primarily through shares to ensure a long-term focus and alignment 
with shareholders. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Remuneration at a glance
Admiral Group Plc Annual Report and Accounts 2025
162
“I would like to thank 
shareholders for 
supporting the Annual 
Report on Remuneration 
at the April 2025 AGM 
with a vote of 91.25%.”
Karen Green
Chair of the Remuneration Committee
Overview of the Directors’ Remuneration Policy
The following chart shows the operation of the key elements 
of the Directors’ Remuneration Policy for the 2025 
performance year: 
Y1
Y2
Y3
Y4
Y5
Base salary
Pension, Benefits & 
Share Incentive Plan 
(‘SIP’)
Annual Bonus Plan
DFSS
40% deferred into shares 
holding period
performance period

How was performance determined in 2025? 
DFSS awards vesting on performance to 31 December 2025
A summary of the outcomes for the Executive Directors in respect of the 2023 DFSS award:
Performance range
Performance 
measure
Weighting
Threshold
Stretch
Maximum
Outcome
Outcome as % 
maximum
Weighted 
outcome
EPS
26.67%
Growth of 
0%
Growth of 
10%
Growth of 
30%
 98.00% 
100.00%
 26.67% 
TSR vs. FTSE350
26.67%
Median 
Upper 
Quartile
73rd 
percentile
94.00%
 25.07% 
Return on Equity
26.67%
25.00%
35.00%
45.00%
48.39%
100.00%
 26.67% 
Financial 
80.00%
98.00%
78.40%
Non-financial 
performance
20.00%
Strategy, Customer and ESG measures, 
measured over three years
80.20%
80.20%
16.04%
Overall vesting
94.44%
2025 Annual Bonus Plan
A summary of the 2025 ABP outcomes for the Executive Directors:
Measure 
Weighting 
Threshold 
Target 
Maximum 
2025 outcome
Outcome (% 
max)
Weighted 
outcome
Profit 
67.50%
  £737m
  £819m
  £901m
957.9m
100.00%
67.50%
Turnover growth
7.50%
–%
2.00%
4.00%
(0.90)%
—%
—%
NPS
8.33%
Weighted customer outcome scores from 
across the Group entities
 95.48% 
7.95%
CRMI
8.33%
73.70%
6.14%
Trust Index 
8.34%
5% under 
benchmark
2% under 
benchmark
At 
benchmark 
(2.00)%
50.00%
4.17%
Formulaic total 
85.76%
Committee 
adjustment 
–%
Final outcome
85.76%
The Committee did not apply discretion to the outcome of the performance measures.
What did our Executive Directors earn in 2025? 
• Pension, benefits and SIP include the 2025 pension contribution of £51,986 and £33,835 for the CEO and CFO, 
respectively
• ABP of £1,367,392 and £849,024 for the CEO and CFO
• DFSS value for the CEO and CFO relates to 94.44% of their 2023 DFSS awards vesting.
Key
Salary
Pension and Benefits
Annual Bonus Plan
DFSS
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Remuneration at a glance continued
Admiral Group Plc Annual Report and Accounts 2025
163
797,220
495,000
1,367,392
849,024
2,732,621
1,594,029
CEO
CFO
51,968
33,835
A
B
C
D
A
B
C
D

Compliance Statement
This Remuneration Report has been prepared according 
to the requirements of the Companies Act 2006 (the ‘Act’), 
Regulation 11 and Schedule 8 of the Large and Medium-
Sized Companies and Groups (Accounts and Reports) 
(Amendment) Regulations 2018, the Companies (Directors’ 
Remuneration Policy and Directors’ Remuneration Report) 
Regulations 2019 and other relevant requirements of the 
FCA Listing Rules. In addition, the Board has adopted the 
principles of good corporate governance set out in the UK 
Corporate Governance Code (the ‘Code’) and the guidelines 
issued by its leading shareholders and bodies such as ISS, 
the Investment Association, and the Pensions and Lifetime 
Savings Association. 
Unless otherwise stated, information contained within this 
Remuneration Report is unaudited. 
The following Remuneration Policy (the ‘2024 Policy’) was 
supported by a shareholder vote of 90.38% and came into 
effect from the April 2024 AGM. 
Key principles of Admiral 
remuneration arrangements 
The Group is committed to maximising shareholder value 
over time in a way that also promotes effective risk 
management and excellent customer outcomes while 
ensuring that there is a strong link between performance and 
reward. This is reflected in the Group’s stated Remuneration 
Policy of paying competitive, performance-linked and 
shareholder-aligned total remuneration packages. 
These comprise basic salaries coupled with participation in 
performance-based share schemes to generate competitive 
total reward packages for superior performance. 
This policy was reviewed in 2023 as part of the usual three-
year cycle and was approved at the 2024 AGM. 
The Board is satisfied that the 2024 Policy continues to 
meet the objectives of attracting and retaining high-quality 
executives across the Group. 
The Committee reviews the remuneration framework 
and packages of the Executive Directors and senior 
managers and recognises the need to ensure that the 
Remuneration Policy is firmly linked to the Group’s strategy, 
including its risk management approach. In setting the 
Policy and making remuneration decisions, the Committee 
takes into account pay and conditions elsewhere in the 
Group. The main principles underlying the Remuneration 
Policy are:
• Competitive total package – the Group aims to deliver 
total remuneration packages that are market-competitive, 
taking into account the role, job size, responsibility, and 
the individual’s performance and effectiveness. Prevailing 
market and economic conditions and developments in 
governance are also considered, as are general salary 
levels throughout the organisation. There is sufficient 
opportunity within the variable pay of Executive Directors 
to reward outstanding levels of performance, taking into 
account the market context, with upper-quartile 
remuneration outcomes (see page 181 for 2026 
remuneration positioning)
• Significantly share-based – our base salaries are 
typically targeted towards the lower end of the market 
but are combined with meaningful annual share awards 
that vest on long-term performance to ensure strong 
alignment with shareholders and the long-term interests 
of the Group. Executives are also encouraged to build up 
significant shareholdings in the Group to maximise 
shareholder alignment
• Long-term perspective – a significant part of senior 
executives’ remuneration is based on the achievement 
of appropriate but stretching performance targets that 
support the delivery of the Group’s strategy and 
shareholder value. The extended performance and 
vesting horizons promote a long-term perspective that 
is appropriate to the insurance sector
• Effective risk management – incentives are designed 
to ensure they do not encourage excessive risk-taking. 
They are aligned with the delivery of positive customer 
outcomes, and reinforce the Group’s risk policy
• Open and honest culture – the Group has a strong 
culture of focusing on collective success, whilst 
recognising individual contribution to the Group’s 
performance, and this is reflected in our remuneration 
structure across the business
• Transparency for stakeholders – the remuneration 
structure is designed to be easy to understand, and 
all aspects are openly communicated to employees, 
shareholders, and regulators. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Directors’ Remuneration Policy
Admiral Group Plc Annual Report and Accounts 2025
164

Remuneration Policy table 
This table describes the key components of the remuneration arrangements for Executive Directors. 
 
Purpose and link to strategy 
Operation 
Opportunity and performance metrics 
Base salary
To attract and retain 
talent by setting 
base salaries at levels 
appropriate for 
the business. 
Salaries are reviewed annually or following 
a significant change in responsibilities. 
Salary levels / increases take account of: 
• Scope and responsibility of the position
• Individual performance and 
effectiveness, and experience of the 
individual in the role
• Average increase awarded across 
the Group.
Any salary increases are applied in line with 
the outcome of the review. 
For current Executive Directors, increases 
in cash salary will not normally exceed the 
increase for the general employee 
population over the term of this Policy. 
More significant increases may be awarded 
in certain circumstances including, but not 
limited to: where there has been a 
significant increase in role size or 
complexity, to apply salary progression for 
a newly appointed Executive Director, or 
where the Executive Director’s salary has 
fallen significantly behind market. 
Where increases are awarded in excess 
of that for the general employee population, 
the Committee will provide the rationale 
in the relevant year’s Annual Report on 
Remuneration. 
Pension
To provide 
retirement benefits. 
The Group operates a Personal Pension 
Plan, a Defined Contribution Scheme. 
This is available to all employees following 
completion of their probationary period.
Executive Directors receive an employer 
contribution consistent with that received 
by UK employees (currently matched 
contribution up to 6% of base salary) or the 
equivalent value in cash where appropriate. 
Base salary is the only element of 
remuneration that is pensionable. 
The pension provision and rules are the 
same for Executive Directors and the main 
body of UK staff. 
Other benefits 
To provide 
competitive benefits. 
Includes (but not limited to): 
• Death in service scheme
• Private medical cover
• Permanent health insurance
• Relocation, at the Committee’s discretion. 
All benefits are non-pensionable. 
Benefits may vary by role. 
None of the existing Executive Directors 
received total taxable benefits exceeding 
5% of base salary during the most recent 
financial year, and it is not anticipated that 
the cost of benefits provided will exceed 
this level over the term of this Policy. 
The Committee retains the discretion 
to approve a higher cost in exceptional 
circumstances (e.g. relocation), or in 
circumstances driven by factors outside the 
Company’s control (e.g. material increases 
in healthcare insurance premiums).
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Directors’ Remuneration Policy continued
Admiral Group Plc Annual Report and Accounts 2025
165

Purpose and link to strategy
Operation
Opportunity and performance metrics
Annual bonus 
To motivate and reward 
the delivery of stretching 
near-term financial and 
non-financial targets 
based on the business 
strategy.
Bonus payments are determined after 
the year-end and will be based on 
performance achieved against targets 
over the financial year. 
Forty percent of any bonus will be deferred 
into shares for a period of three years, 
with the remaining portion paid in cash. 
Any bonus earned is non-pensionable. 
Where any bonus is deferred, dividend 
equivalent shares may be accrued on 
awards during the deferral period, only 
receivable on shares that vest at the end 
of the period. 
Bonus payouts are subject to a potential 
downwards adjustment based on an 
assessment of risk events considered 
to have a significant customer, regulatory 
or financial impact over the course of the 
performance period. 
Bonus payouts are subject to malus and 
clawback provisions, i.e. forfeiture or 
reduction of unvested awards and recovery 
of vested awards. Events which may lead 
to the application of malus and clawback are 
set out in the Group’s Malus and Clawback 
Framework and include material financial 
misstatement, responsibility for conduct 
which results in significant losses, material 
failure of risk management, misconduct, 
reputational damage and corporate failure. 
The Remuneration Committee has discretion 
– within the constraints of local legislation – 
to adjust the formulaic vesting outcome 
to ensure the final outcome is a fair and 
true reflection of underlying business 
performance, both financial and 
non-financial.  
Maximum annual bonus potential for 
Executive Directors is 200% of base salary. 
For a Threshold level of performance, 
a bonus of 25% of the maximum potential 
award is payable and for Target 
performance 50% of Maximum is payable. 
Bonuses will be based on a combination 
of financial and non-financial performance 
targets. The Committee has the ability 
to determine the relevant metrics, 
weightings and targets each year based 
on evolving business priorities. 
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Additional Information
Directors’ Remuneration Policy continued
Admiral Group Plc Annual Report and Accounts 2025
166

Plan
Operation
Opportunity and performance metrics
Discretionary Free Share 
Scheme (‘DFSS’) 
To motivate and reward 
longer term performance, 
aid long-term retention of 
key executive talent, use 
capital efficiently, grow 
profits sustainably and 
further strengthen the 
alignment of the interests 
of shareholders and staff. 
Executive Directors may be granted awards 
annually at the discretion of the Committee. 
Awards may be in the form of nil or nominal 
priced options or conditional shares. 
Awards are normally granted on an annual 
basis and vest after a minimum of three 
years subject to Group performance and 
continued employment. 
A two-year holding period applies to vested 
awards, during which time Executive 
Directors may not sell the vested awards 
except to cover tax liabilities. 
Awards are subject to a potential 
downwards adjustment based on an 
assessment of risk events considered to 
have a material customer, regulatory or 
financial impact over the course of the 
performance period.
Awards are subject to malus and clawback 
provisions, i.e. forfeiture or reduction of 
unvested awards and recovery of vested 
awards. Events, that may lead to the 
application of malus and clawback, are set 
out in the Group’s Malus and Clawback 
Framework and include material financial 
misstatement, responsibility for conduct 
which results in significant losses, material 
failure of risk management, misconduct, 
reputational damage, and corporate failure. 
The Remuneration Committee has 
discretion – within the constraints of 
local legislation – to adjust the formulaic 
vesting outcome to ensure the final 
outcome is a fair and true reflection 
of underlying business performance, 
both financial and non-financial. 
Dividend equivalent shares may be accrued 
on awards during the vesting period, only 
receivable on shares that vest at the end 
of the period. 
Maximum opportunity: A maximum face 
value on award of 500% of base salary 
applies. Threshold performance will result in 
vesting of up to 25% of the maximum award. 
DFSS shares are granted as a fixed number 
of shares (subject to the quantum limits of 
the plan, as described above). The number 
granted is reviewed and may be adjusted 
by the Committee, for example, if there has 
been a significant change in share price. 
Vesting of DFSS awards is subject to the 
Group’s performance over a three-year 
performance period. The performance 
measures may include EPS growth, ROE, 
relative TSR and a scorecard of Non-
Financial metrics selected by the 
Committee. Details of the measures, 
weightings and performance targets 
used for specific DFSS grants are included 
in the relevant year’s Annual Report on 
Remuneration. 
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Admiral Group Plc Annual Report and Accounts 2025
167

   
Purpose and link to strategy
Operation
Opportunity and performance metrics
Approved Free Share 
Incentive Plan (‘SIP’)  
To encourage share 
ownership across all 
employees, using HMRC-
approved schemes for 
eligible UK employees. 
All eligible UK employees participate in the 
SIP after completing a minimum of 12-
months’ service. Grants are made twice a 
year based on the results of each half-year 
and vest after three years subject to 
continued employment. 
The SIP is an all-employee scheme and 
Executive Directors participate on the same 
terms as other employees. The acquisition 
of shares is, therefore, not subject to the 
satisfaction of a performance target. 
Maximum opportunity is in line with 
HMRC limits.
In-employment 
shareholding 
requirement 
To align interests of 
Executive Directors 
with shareholders. 
Guideline to be met within five years 
of an Executive Director’s appointment. 
400% of base salary.
Post-termination 
shareholding 
requirement 
To further align the 
interests of Executive 
Directors with 
shareholders and 
encourage a focus on 
long-term sustainable 
performance. 
Shareholding required to be maintained 
at the in-employment requirement 
(or number of shares held at time of 
termination, if lower) for a period of two 
years post termination. 
400% of base salary (or number of shares 
held at time of termination, if lower). 
The Committee is satisfied that the Remuneration Policy is in the best interests of shareholders and does not promote 
excessive risk-taking. The Committee retains discretion to make changes required to satisfy legal or regulatory requirements 
and other non-significant changes to the Remuneration Policy without reverting to shareholders.
Notes to the Remuneration Policy table 
Payments from existing awards 
Executive Directors are eligible to receive payment from any award made prior to the approval and implementation of the 
2024 Remuneration Policy. This includes all outstanding awards under the previous 2018 and 2021 Remuneration Policies, 
or any awards made prior to appointment to the Board. Details of any such payments will be set out in the Annual Report 
on Remuneration as they arise.
Selection of performance measures 
Vesting under the DFSS is linked to the following financial measures: EPS growth, ROE, and relative TSR. 
EPS growth has been selected as a performance measure as the Committee feels it is a strong indicator of both long-term 
shareholder return and the underlying financial performance of the business. It is transparent and highly visible to executives. 
ROE has been selected as the Committee believes that a returns metric reinforces the focus on capital efficiency 
and delivery of strong returns for our shareholders, thereby further strengthening the alignment of incentives with 
Admiral’s strategy. 
Relative TSR has been selected to reflect value creation for Admiral’s shareholders as compared to comparative 
equity investments. 
Vesting of DFSS awards is also linked to non-financial measures, which may include strategic, customer and other 
measures. The Committee believes that the additional emphasis on these measures reinforces Admiral’s focus on 
our customers and on other non-financial Group priorities, whilst also more clearly demonstrating alignment of Group 
remuneration practices with the requirements of Solvency II. 
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Additional Information
Directors’ Remuneration Policy continued
Admiral Group Plc Annual Report and Accounts 2025
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The specific performance measures and their respective weightings for each DFSS award may vary to reflect the strategic 
priorities at the time of the award. 
For the annual bonus, forward-looking performance measures, weightings and targets are selected near the start of the year 
covering financial and non-financial measures to align with the Group’s strategic objectives. 
Performance targets are set taking into account the Company’s strategic priorities and the economic environment in which 
the Company operates. The Committee believes the performance targets are stretching and motivational, and that 
maximum outcomes are available only for outstanding performance.
Remuneration Policy for other employees 
The Company’s approach to annual salary reviews is consistent across the Group, with consideration given to the role size, 
complexity, experience required, individual performance and pay levels in comparable companies. 
In general, the Remuneration Policy, which applies to other senior executives is consistent with that for Executive Directors. 
Remuneration is typically linked to Company and individual performance in a way that reinforces shareholder value creation. 
Around 4,600 employees from across the Group, including the Executive Directors, participate in the DFSS. The Committee 
determines DFSS awards for those executives within its remit and on an aggregate basis for all other participants in the 
DFSS. For the Executive Directors, all DFSS share awards are subject to performance conditions. For other senior managers 
and employees, a proportion of awards (ranging from half to two-thirds) are subject to performance, with performance 
conditions either in line with those described above, and the remainder has no performance conditions attached other than 
the requirement that the recipient remains an employee of the Group at the date of vesting. Award sizes vary by 
organisational level and an assessment of both financial and non-financial performance. 
Most holders of DFSS awards receive a DFSS cash bonus, which is equivalent to the dividend on unvested DFSS share 
awards. The bonus for a number of senior managers is adjusted for performance against a scorecard of customer and other 
non-financial metrics. 
The Company operates a personal pension scheme, which is available to all employees once they have completed their 
probationary period. For all employees, including the Executive Directors, the Company matches the employee contribution 
up to a maximum of 6% of salary or provides the equivalent value in cash. 
All UK employees who have served a minimum tenure at Admiral are eligible to participate in the SIP on the same terms. 
Most overseas employees receive an equivalent award to the UK SIP awards and these awards have no performance 
measures attached. 
Service contracts and leaver / change of control provisions 
The Company’s Policy is to limit payments upon termination of employment to pre-established contractual arrangements. 
In the event that the employment of an Executive Director is terminated, any compensation payable will be determined 
in accordance with the terms of the service contract between the Company and the employee, as well as the rules of any 
incentive plans. Under normal circumstances, Executive Directors are entitled to receive termination payments in lieu of 
notice based on base salary and compensation for loss of benefits. The Company has the ability to pay such sums in 
instalments. The notice period for all Executive Directors is one year. 
Executive Director 
Date of appointment
Contract duration 
Geraint Jones 
13 August 2014
Rolling contract, 12-month notice period 
Milena Mondini de Focatiis 
11 August 2020
Rolling contract, 12-month notice period 
There is no provision in the Executive Directors’ contracts for compensation to be payable on early termination of their 
contract over and above the notice period element. The Executive Directors’ service contracts are available to view at the 
Company’s registered office.
When considering termination payments, the Committee reviews all potential incentive outcomes to ensure they are fair 
to both shareholders and participants. The following table summarises how the awards under the DFSS and Annual Bonus 
scheme are typically treated in specific circumstances, with the final treatment remaining subject to the Committee’s 
discretion. 
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Corporate Governance
Financial Statements
Additional Information
Directors’ Remuneration Policy continued
Admiral Group Plc Annual Report and Accounts 2025
169

Plan 
Scenario
Treatment of awards 
Timing of vesting 
DFSS
Resignation 
Awards lapse under most circumstances 
e.g. dismissal for cause or resignation. 
n/a 
Death, injury or disability, 
redundancy, retirement, or any 
other reasons the Committee 
may determine 
Any unvested award will be pro-rated for 
time with reference to the proportion of 
the vesting period remaining at termination 
(2024 and prior), performance period (2025 
onwards), and performance, unless the 
Committee determines otherwise. 
Normal vesting date 
Change of control 
Any unvested award will be pro-rated for 
time with reference to the proportion of 
the vesting period remaining at termination 
(2024 and prior), performance period (2025 
onwards), and performance, unless the 
Committee determines otherwise. 
Immediately
Annual Bonus 
Plan 
Resignation
Eligibility forfeited under most 
circumstances, e.g. dismissal for cause 
or resignation. 
n/a 
Death, injury or disability, 
redundancy, retirement, or any 
other reasons the Committee 
may determine 
Any bonus payable will be pro-rated for 
time with reference to the portion of the 
performance period remaining at 
termination, and performance, unless 
otherwise determined at the discretion 
of the Committee. 
Normal payment 
date 
Change of control 
Unless the Committee determines 
otherwise, any bonus eligibility will be 
pro-rated for time with reference to the 
proportion of the performance period 
remaining at change of control, and extent 
to which the Committee determines that the 
performance conditions have been met or 
are likely to be met at the point of change 
of control. 
Immediately 
For all leavers (with the exception of termination for cause), vested DFSS awards that are still subject to a holding period 
will normally be released in full at the end of the holding period, though the Committee has discretion to determine 
otherwise, taking into account relevant circumstances. 
Malus and clawback
The circumstances when malus (the reduction or forfeiture of unvested shares awarded under the DFSS or ABP) and 
clawback (the recovery of cash and share awards after release) may apply include – but are not limited to – where the 
Committee considers the employee concerned has been involved in, or is either wholly or partially responsible for:
• Circumstances such as dishonesty, fraud, misrepresentation or breach of trust which lead to summary dismissal;
• Breach of conduct or disciplinary action relating to conduct, including participation in, or being responsible for, conduct 
resulting in significant losses to part of the Group or damage to the Group’s brand or other employees or other conduct 
which is considered to be misconduct;
• The Group has become aware of any material wrongdoing on the part of an employee; 
• An employee has acted in a manner which has brought or is likely to bring any member of the Group into material dispute 
(e.g., supplier dispute), results in reputational damage or is materially adverse to the interests of any member of the Group; 
• An employee’s terms and conditions of employment are materially breached, or material breach of a fiduciary duty owed 
to any member of the Group; 
• Material violation of relevant Group / entity policy, rules or regulation, or a failure to meet appropriate standards of fitness 
and propriety; 
• Material failure of risk management resulting in adverse customer / business / shareholder outcomes;  
• The failure of all, or a substantial part, of the business of Admiral Group;
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Financial Statements
Additional Information
Directors’ Remuneration Policy continued
Admiral Group Plc Annual Report and Accounts 2025
170

• Inaccurate reporting of accounts, financial data or other information, which in the RemCo’s opinion results in either material 
misstatement and / or requires any future accounts, financial data or information to be subject to write-downs, 
adjustments or other corrective items addressing the inaccuracy; and
• A trend / cluster where the individual triggers may, in isolation, not warrant adjustment, however, when viewed 
cumulatively evidence an applicable customer or business impact. 
The application of malus will be possible over the relevant performance period and deferral / holding period. The application 
of clawback will be possible for a period of two years from the end of the relevant performance period. The Committee 
considers this to be fair and proportionate, and aligned to the long-term focus of remuneration outcomes.
The malus and clawback provisions were not used in respect of the Executive Directors’ 2025 remuneration outcomes.
Non-Executive Directors 
The Company has entered into letters of appointment with its Non-Executive Directors (‘NEDs’). Summary details of terms 
and notice periods are included below. 
NED 
Term 
Initial date of 
appointment 
Commencement of
current contract 
Notice period 
Mike Rogers 
3 years 
01/02/2023
01/02/2023
Three months 
Justine Roberts (left 18 June 2025)
3 years 
17/06/2016
17/06/2023
One month 
Andrew Crossley 
3 years 
27/02/2018
27/02/2024
One month 
Michael Brierley 
3 years 
05/10/2018
05/10/2024
One month 
Karen Green 
3 years 
14/12/2018
14/12/2024
One month 
Jayaprakasa Rangaswami 
3 years 
29/04/2020
29/04/2023
One month 
Evelyn Bourke 
3 years 
30/04/2021
30/04/2024
One month 
Bill Roberts 
3 years 
11/06/2021
11/06/2024
One month 
Fiona Muldoon
3 years
02/10/2023
02/10/2023
One month
Paola Bonomo
3 years
12/05/2025
12/05/2025
One month
Carlos Selonke De Souza
3 years
10/12/2025
10/12/2025
One month
The NEDs are not eligible to participate in the SIP, DFSS or Annual Bonus scheme and do not receive any pension 
contributions.
Details of the 2024 Policy on NED fees are set out in the table below: 
Purpose and link 
to strategy 
Operation 
Opportunity and performance metrics 
To attract and retain 
NEDs of the highest 
calibre with experience 
relevant to the 
Company 
Fees are reviewed annually. 
The Group Chair fee is determined by the 
Committee after consultation with the 
Executive Directors. The NED fees are 
determined by the Group Chair together 
with the Executive Directors.
Additional fees are payable for acting as 
Senior Independent Director or as Chair or 
member of a Board Committee and may be 
payable as appropriate in relation to other 
additional responsibilities (e.g. attending 
meetings overseas). 
Fees are paid in cash for all Non-Executive 
Directors1. The Board retains discretion to vary 
the mix or determine that fees are paid entirely 
in cash or Company shares. 
Fee levels are set by reference to NED fees 
at companies of a similar size and complexity.
In the event that there is a material misalignment 
with the market or a change in the complexity, 
responsibility or time commitment required to 
fulfil a NED role, the Board has discretion to 
make an appropriate adjustment to the fee level. 
The maximum aggregate annual fee for NEDs 
is capped at the limit provided for in the 
Company’s Articles of Association. 
1 In prior versions of this table, it was detailed that the Chair’s fee was paid in a mix of cash and shares. This has been updated to reflect 
the correct positioning that all fees are paid in cash. In 2023, the Chair entered into a Share Acquisition Agreement with the Group, and 
buys shares on an annual basis equal to 30% of the gross fee until a shareholding of 150% of the fee is achieved. The Chair’s shareholding 
for the year ended 31 December 2025 is outlined on page 190.
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Financial Statements
Additional Information
Directors’ Remuneration Policy continued
Admiral Group Plc Annual Report and Accounts 2025
171

£541,134
£541,134
£541,134
£541,134
£0
£924,313
£1,848,625
£2,772,938
Minimum
On-target
Maximum
Maximum 
with 
share 
price 
growth
£0
£1,000,000
£2,000,000
£3,000,000
£4,000,000
£5,000,000
£6,000,000
£7,000,000
£8,000,000
Group CEO
Group CFO
Key
Fixed remuneration
Annual Bonus
DFSS
Pay-for-performance: scenario analysis 
The following charts provide an estimate of the potential future reward opportunities for the Executive Directors, and the 
potential split between the different elements of pay under different performance scenarios in a given year.
The value of DFSS awards is calculated based on the average share price in the last three months of 2025 of £32.15 and the 
number of DFSS shares to be awarded in 2026 (105,000 and 57,500 shares respectively). 
The performance scenarios are based on the following assumptions: 
Fixed remuneration 
Comprising the 2026 base salary, benefits (based on the annualised 2025 single 
figure for the Group CEO and CFO) and a 6% pension contribution (uncapped). 
Target remuneration 
Fixed remuneration plus the value of the Annual Bonus and DFSS achieving on-target 
performance of 50% of maximum. 
Maximum remuneration 
Fixed remuneration plus the value of the Annual Bonus and DFSS achieving 
maximum performance. 
Maximum remuneration with 
50% share price appreciation 
Maximum remuneration increased to assume a 50% increase to the value of the 
shares granted under the DFSS since the point of grant. 
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Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
172
Minimum
On-target
Maximum
Maximum 
with share 
price 
growth
Minimum
On-target
Maximum
Maximum 
with share 
price 
growth
65%
C
23%
B
12%
A
55%
C
29%
B
16%
A
48%
C
27%
A
100%
A
25%
B
100%
A
27%
A
16%
A
26%
B
30%
B
24%
B
 47%
    C
  54%
    C
  64%
    C
12%
A

Approach to remuneration relating to new Executive Director appointments 
External appointments 
When appointing a new Executive Director, the Committee’s policy is to set the remuneration package for a new Executive 
Director in accordance with the approved Remuneration Policy at the time of the appointment. 
In determining the appropriate remuneration for a new Executive Director, the Committee will consider all relevant factors 
to ensure that arrangements are in the best interests of the Company and its shareholders. Where an individual is appointed 
on an initial base salary that is below market, any shortfall may be managed with phased increases over a period of time, 
subject to the individual’s performance and development in the role. This may result in above-average salary increases 
during this period. 
The Committee may also make an award to ‘buy out’ incentive arrangements forfeited on leaving a previous employer. 
In doing so, the Committee will consider relevant factors including any performance conditions attached to the forfeited 
awards and the likelihood of those conditions being met to ensure that the value of the buy-out award is no greater than 
estimated fair value of the awards it replaces. The Committee may also avail itself of Listing Rule 9.4.2 R if appropriate for the 
buy-out of incentive arrangements (i.e. if the terms of participation for the prospective Executive Director are similar to all, 
or substantially all employees who participate in the plan, then approval by ordinary resolution of the shareholders of the listed 
company in general meeting is not required). 
Internal appointments 
Remuneration for new Executive Directors appointed by way of internal promotion will similarly be determined in line with 
the Policy for external appointees, as detailed above. Where an individual has contractual commitments made prior to their 
promotion to the Board, the Company will continue to honour these arrangements. Incentive opportunities for below-Board 
employees are typically no higher than for Executive Directors, but measures may vary if necessary. 
Other directorships 
Executive Directors are permitted to accept appointments as Non-Executive Directors of companies with the prior approval 
of the Group Board. Approval will be given only where the appointment does not present a conflict of interest with the 
Group’s activities, and where the wider exposure gained will be beneficial to the development of the individual.
Considerations of conditions elsewhere in the Group
The Committee considers the pay and employment conditions elsewhere in the Group when determining remuneration 
for Executive Directors.
Considerations of shareholder views
When determining remuneration, the Committee takes into account best practice guidelines issued by institutional 
shareholder bodies. The Committee is open to feedback from shareholders on the Remuneration Policy. It will continue 
to monitor trends and developments in corporate governance and market practice to ensure the remuneration structure 
for our Executive Directors remains appropriate. 
Considerations of regulatory requirements 
The Committee regularly reviews the Remuneration Policy and structure in the context of Solvency II remuneration 
guidance, and EBA, PRA, and FCA expectations regarding the supervision of insurance firms. The Group Chief Risk Officer 
periodically attends Committee meetings as part of this process and provides support to the Committee in understanding 
any risk-related implications of remuneration decisions. Whilst the Remuneration Policy includes several features, which help 
ensure compliance with current regulatory guidance, the Committee reserves the discretion to adjust the Remuneration 
Policy, and its execution, to take into account any developments in such regulatory guidance. 
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Corporate Governance
Financial Statements
Additional Information
Directors’ Remuneration Policy continued
Admiral Group Plc Annual Report and Accounts 2025
173

This section of the report provides details of how Admiral’s Directors’ Remuneration Policy 
was implemented in 2025 and how the Remuneration Committee intends to implement the 
Policy in 2026. 
Remuneration Committee membership in 2025 
The Board sets the Group’s Remuneration Policy and, through the authority delegated to it by the Board, the Committee 
is responsible for making recommendations to the Board on the implementation of the Remuneration Policy. Its remit includes 
recommending the remuneration of the Group Board Chair and the Executive Directors; approving the remuneration of senior 
management; and determining the composition of, and awards made under, the performance-related incentive schemes. 
At the end of 2025, the Committee comprised Karen Green, Michael Brierley and Paola Bonomo. The Committee had six 
scheduled meetings, and it also held a number of ad hoc / late notice meetings to deal with specific issues in a timely 
manner. 
The Group Chair, CEO, CFO and CRO are invited to meetings where the Committee considers it appropriate to obtain 
their advice on Group strategy and performance and senior executive pay strategy. The Group CEO typically attends all 
meetings. No Director is involved in deciding their own remuneration outcome. The members of the Committee do not have 
any personal financial interests (other than shareholdings), or any conflicts, that relate to the business of the Committee. 
The Committee members do not have any day-to-day involvement in the running of the Group. 
Committee activities 
During the year ended 31 December 2025, in addition to its regular activities, the Committee also: 
• Reviewed the package for the incoming Group CFO (see page 182 for detail)
• Monitored the reward transformation activity in the UK
• Reviewed preparation for EU Pay Transparency ahead of the directive implementation in June 2026 
• Approved Senior Management appointment arrangements. 
As mentioned in the Governance Report, during the year ended 31 December 2025, the Committee also performed 
its regular activities: 
• Reviewed the DFSS vesting and bonus arrangements for Executive Directors, senior management and relevant staff 
(Material Risk Takers) covered under Solvency II
• Reviewed Admiral’s Gender Pay Gap reporting statistics
• Reviewed risk events and considered their impact on variable pay outcomes in line with the Group’s Malus 
and Clawback Framework
• Undertook an evaluation of the Committee’s performance during the year
• Reviewed the Committee’s Terms of Reference
• Reviewed the Group’s Malus and Clawback Framework
• Reviewed external remuneration trends and market conditions. 
One of the key pieces of work undertaken this year was in relation to reward transformation in the UK, which centered around 
putting in place a grading structure, associated pay ranges and ensuring colleagues were aligned with their respective 
positioning. A feedback loop was put in place, and this work contributed to defining a talent-focused strategy for 2026.
Remuneration topics were discussed with employees at the Employee Consultation Group (‘ECG’), which met four times 
during the year. Key themes raised included the implementation of a new reward framework, colleague pay and progression, 
pensions awareness and elements of the wider benefits review. Throughout the year, ECG representatives provided 
feedback on communication around the reward changes, the impact on pay structures and colleagues’ understanding of the 
new framework.  
The Chair of the Remuneration Committee wrote to investors outlining the 2026 implementation of the Remuneration Policy, 
focusing on the rationale for the 2026 increase for the Group CEO. The letter outlined the remuneration principles, market 
positioning and philosophy, and 2026 arrangements. Further, investors were invited to feed back their views and offered 
meetings to discuss the approach. At the point of publication, several acknowledgements were received, but no meetings 
were requested by shareholders. Details of the increase for the Group CEO are outlined on page 181.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Annual report on remuneration
Admiral Group Plc Annual Report and Accounts 2025
174

Committee effectiveness review 
For 2025, the Committee’s effectiveness review was undertaken externally by Bvalco. The report observed strong feedback 
for the Chair, noting strong improving trends to the support provided to the Committee.
The Committee noted the review’s observations and was satisfied it continues to operate effectively. To help improve 
its performance over the coming year, the Committee highlighted the importance of continuing improvements to timeliness 
and sequencing of papers, and management alignment. 
Advisers to the Committee 
During the year, to enable the Committee to reach informed decisions, we obtained advice on market data and trends 
from independent consultants Willis Towers Watson (‘WTW’). WTW reported directly to the Committee Chair and are 
signatories to, and abide by, the Code of Conduct for Remuneration Consultants (which can be found at 
remunerationconsultantsgroup.com). WTW also provided advice to the Company in relation to capital management 
and claims benchmarking.
The fees paid to WTW for work supporting the Committee in 2025 (based on time and materials) totalled £117,000.
The Committee reviews and satisfies itself that the advice provided by WTW is impartial and objective. 
The table below shows the results of the advisory vote on the 2024 Annual Report on Remuneration. 
For
Against
Total votes cast
Abstentions
2024 Directors' Remuneration Report – total 
number of votes
232,915,412
22,348,329
255,263,741
29,690
% of votes cast
 91.25% 
 8.75% 
Total single figure of remuneration for Executive Directors (audited) 
The table below sets out the total single figure remuneration received by each Executive Director for the years ended 
31 December 2025 and 31 December 2024: 
Executive 
Director
1. 
Base 
salary
2. 
Benefits
3. 
Pension
Total
fixed pay
4. 
SIP
5. 
DFSS
6. ABP / 
DFSS bonus
Total
variable pay
Total 
remuneration
Milena 
Mondini de 
Focatiis
2025
797,220
534
47,833 845,587
3,601
2,732,621
1,367,392
4,103,614
4,949,201
2024
774,000
470
38,580 813,050
3,594
1,807,222
1,495,058
3,305,874
4,118,924
Geraint 
Jones
2025
495,000
534
29,700 525,234
3,601 1,594,029
849,024
2,446,654
2,971,888
2024
465,000
470
24,675 490,145
3,594 1,054,206
898,194
1,955,994
2,446,139
The figures have been calculated as follows: 
1 Base salary: amount earned for the year
2 Benefits: the taxable value of annual benefits received in the year, specifically this relates to private medical insurance.
3 Pension: the value of the Company’s contribution during the year
4 SIP: the face value at grant
5 DFSS: the value at vesting of shares vesting on performance over the three-year periods ending 31 December 2025 
and 31 December 2024. For the 2025 figures, given that vesting occurs after the 2025 Directors’ Remuneration Report 
is finalised, the figures are based on the average share price in the last three months of 2025 of £32.15. The 2024 figures 
have been trued up based on the actual share price on vesting of £32.65. For 2025, favourable movements of £710,567 
and £414,497 are included in the DFSS value, attributable to an increase in the share price over the vesting period for 
Milena Mondini de Focatiis and Geraint Jones, respectively. For 2024, favourable movements of £763,770 and £445,530 
are included in the DFSS value, attributable to a increase in the share price over the vesting period for Milena Mondini 
de Focatiis and Geraint Jones, respectively
6 The 2025 Annual Bonus performance outcome was 85.76% of maximum, or equivalent to 171.52% of base pay. The 2024 
Annual Bonus performance outcome was 96.58% of maximum, or equivalent to 193.16% of base pay.
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Admiral Group Plc Annual Report and Accounts 2025
175

Total single figure of remuneration for Non-Executive Directors (audited) 
The table below sets out the total single figure remuneration received by each NED for the years ended 31 December 2025 
and 31 December 2024. 
Total fees
2025
2024
Director
Fees
Taxable 
benefits11
Total
Fees
Taxable 
benefits11
Total
Mike Rogers1
397,900
1,406
399,306  
386,350  
2,051  
388,401 
Evelyn Bourke2
92,500
815
93,315  
92,591  
1,632  
94,223 
Karen Green3
114,250
1,241
115,491  
130,248  
1,252  
131,500 
Jayaprakasa 
Rangaswami
92,500
1,000
93,500  
89,250  
1,944  
91,194 
Justine Roberts4
54,552
684
55,236  
112,350  
778  
113,128 
Andrew Crossley5, 6
202,232
5,141
207,373  
184,525  
4,957  
189,482 
Michael Brierley5
165,500
4,765
170,265  
159,850  
3,723  
163,573 
Bill Roberts7
110,502
6,169
116,671  
109,865  
26,369  
136,234 
Fiona Muldoon8
114,187  
– 
114,187  
96,409  
1,398  
97,807 
Paola Bonomo9
56,974
9,552
66,526
 
– 
Carlos Selonke De 
Souza10
4,406  
–  
4,406 
 
– 
1 There was an overpayment of Mike’s fees in 2024, which were corrected and paid back in 2025, and are reflected in Mike’s 2025 fees.
2 Evelyn Bourke stepped down as Chair and as a member of the Group Remuneration Committee effective from April 2024. She 
subsequently joined the Group Audit Committee as a member.
3 Karen Green was appointed Chair of the Group Remuneration Committee effective from 25 April 2024. Karen stepped down as Chair 
of the Audit Committee in April 2024, and remained as a member of the Audit Committee until 1 September 2024. There was an 
overpayment of fees in 2024, which have been corrected and paid back in 2025, and is reflected in Karen’s 2025 fees.
4 Justine Roberts resigned on 18 June 2025 from all positions.
5 The fees for Andrew Crossley and Michael Brierley include additional fees in relation to their positions as Chair of the EUI Limited Board 
of Directors and Admiral Financial Services Limited Board of Directors, respectively. 
6 Andrew Crossley left the Group Audit Committee on 7 March 2024. He was appointed as the Senior Independent Director and member 
of the Group Nomination and Governance Committee on 18 June 2025 . 
7 The fee for Bill Roberts includes an additional fee in relation to his position as a NED of the Elephant Insurance Board of Directors, 
which he was appointed to on 1 February 2023. 
8 Fiona Muldoon was appointed Chair of the Group Audit Committee effective from 25 April 2024. She was appointed as a member of the 
Group Risk Committee on 28 April 2025. 
9 Paola Bonomo was appointed to the Group Board and as a member of the Group Remuneration Committee on 12 May 2025.
10 Carlos Selonke De Souza was appointed to the Group Board on 10 December 2025.
11 Taxable benefits represent those expense reimbursements relating to travel, accommodation and subsistence in connection with the 
attendance at Board, Subsidiary and Committee meetings during the year, which are deemed by HMRC to be taxable. The amounts in 
the table are ‘grossed-up’ to include the UK tax paid by the Company on behalf of the Non-Executive Directors. Non-taxable expense 
reimbursements have not been included in the table. 
Incentive outcomes for financial year to 31 December 2025 (audited)
DFSS awards vesting on performance to 31 December 2025
On 28 September 2023, Milena Mondini de Focatiis was granted an award under the DFSS of 90,000 shares with a value 
at the date of award of £2,141,100 (based on a grant date share price of £23.79). 
On 28 September 2023, Geraint Jones was granted an award under the DFSS of 52,500 shares with a value at the date 
of award of £1,248,975 (based on a grant date share price of £23.79).
Vesting of the award was based 80% on the achievement of financial performance measures and 20% on a scorecard 
of non-financial measures. 
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Admiral Group Plc Annual Report and Accounts 2025
176

Financial performance outcomes
The performance measures applicable to these awards are: EPS growth, TSR vs. FTSE 350 (excluding investment 
companies), and ROE, weighted equally and all measured over the three-year period 1 January 2023 to 31 December 2025.
Both EPS and ROE performed beyond the respective maximum amount, leading to a 100% vesting for the respective 
measures. The Group ranked at the 73rd percentile in the TSR ranking, leading to a 94% vesting for the measure. 
The combination of these elements contributes to a vesting of 98.00% for the financial measures. The Committee reviewed 
this vesting outcome and concluded that it was appropriate. 
The table below details the Company’s performance against the performance range. 
Performance range 
Performance 
measure 
Weighting
Threshold
Stretch
Maximum Vesting schedule 
Performance 
outcome
Vesting 
contribution 
(% of maximum) 
EPS
 33.33% 
Growth of 
0%
Growth of 
10%
Growth of 
30%
25% for reaching 
threshold, rising to 
75% for reaching 
stretch, rising 
to 100% at maximum
 98.00% 
 100.00% 
TSR vs. FTSE 350 
(excluding 
investment 
companies) 
 33.33% 
Median
Upper 
quartile
25% for median, 
with straight-line 
relationship to 100% 
for upper quartile
73rd 
percentile
 94.00% 
Return on Equity 
(‘ROE’) 
 33.33% 
25%
35%
45%
25% for reaching 
threshold, rising to 
75% for reaching 
stretch, rising 
to 100% at maximum
 48.39% 
 100.00% 
Total 
 98.00% 
Non-financial performance outcomes 
The individual vesting contribution of the non-financial measures for Milena Mondini de Focatiis and Geraint Jones are set 
out below, and have a weighted outcome of 80.20% of maximum. Details of the measures used in the scorecard and 
outcomes are summarised in the table below: 
Strategic 
assessment
The Board’s 
assessment of 
progress towards 
strategic aims.
 33.00% 
 73.94% 
 73.94% 
 24.40% 
Group NPS
The outcome 
of the Group NPS, 
weighted by entity 
customer 
headcount.
 34.00% 
35
48
55
49.67
 80.98% 
 27.53% 
Diversity
The proportion of 
women in senior 
management roles.
 16.50% 
 30% 
 36% 
 40% 
 35.56% 
 71.33% 
 11.77% 
Inclusion
The Group’s 
Inclusion scores 
from the GPTW 
Survey, scored 
on a basis relative 
to the benchmark.
 16.50% 
>10% 
below 
benchmark
At 
benchmark
At 
benchmark 
for all 
scores
 100.00% 
 16.50% 
Total
 80.20% 
Performance 
measure
Description
Weighting
Threshold
Stretch 
Maximum
Outcome
Outcome % 
of maximum
Weighted 
outcome % 
of maximum
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Admiral Group Plc Annual Report and Accounts 2025
177

The Board recommended an outcome of 77.14% of maximum for 2025, on the basis of strong progress towards strategic 
aims in the year. Averaging this with the 2023 outcome of 76.67% and the 2024 outcome of 68.00% gives an average 
of 73.94% over the performance period for the strategic assessment. 
The monthly average Group NPS score over the performance period – weighted by entity customer headcount – 
was 49.67, which was beyond the stretch target of 48, leading to a vesting outcome of 80.98% for the measure. 
The proportion of women in senior manager roles at the end of the performance period was 35.56%, which was slightly 
below the stretch target of 36%, leading to a vesting outcome of 71.33% for the measure.
The Group’s inclusion scores from the GPTW surveys across the performance period were at, or above, the benchmark, 
leading to a 100% outcome for the measure. 
Overall vesting
The vesting outcomes for Milena Mondini de Focatiis and Geraint Jones can be seen in the below table. 
DFSS vesting component 
Award weighting 
Performance outcomes 
Vesting (% of maximum) 
Financial performance measures: 
EPS growth, TSR vs. FTSE 350 (excluding 
investment companies) and Return on Equity 
(‘ROE’) 
 80.00% 
 98.00% 
 78.40% 
Non-financial performance measures 
 20.00% 
 80.20% 
 16.04% 
Total 
 100.00% 
 94.44% 
The Committee reviewed the vesting outcomes and concluded that they were appropriate, and that no adjustments 
were required.
Based on performance and scorecard outcomes, the total amount that will vest in September 2026 to Milena Mondini de 
Focatiis will, therefore, be 84,996 shares, and the total amount that will vest to Geraint Jones will be 49,581 shares, subject 
to their continued employment on the vesting date.
Vested DFSS awards are subject to clawback provisions. Events, which may lead to the application of clawback are set out 
in the Group’s Malus and Clawback Framework and include material financial misstatement, responsibility for conduct that 
results in significant losses, material failure of risk management, misconduct, reputational damage or corporate failure.
2025 Annual Bonus Plan 
As outlined in the 2024 Policy, the Executive Directors were eligible to participate in an annual incentive scheme, which is 
worth up to a maximum of 200% of base pay, dependent on performance outcomes relative to the measures set out in the 
Policy review. 
Step 1 – Formulaic review 
The table below sets out performance outcomes against financial and non-financial measures to form a formulaic scorecard 
outcome. The scorecard applies to both Executive Directors: 
Measure
Weighting
Threshold 
Target
Maximum
2025 outcome 
Outcome 
(% max) 
Weighted 
outcome 
Financial 
measures 
(75% of total) 
Profit
 67.50% 
  £737m
  £819m
  £901m
957.9m
 100.00% 
 67.50% 
Turnover 
growth
 7.50% 
 –% 
 2% 
 4% 
 (0.9%) 
 –% 
 –% 
Non-financial 
measures 
(25% of total) 
NPS
 8.33% 
Weighted customer outcome scores from 
across the Group entities
 95.48% 
 7.95% 
Customer 
Outcomes  
 8.33% 
 73.70% 
 6.14% 
Trust 
Index 
 8.34% 
5% under 
benchmark
2% under 
benchmark
At 
benchmark 
 (2.0%) 
 50.00% 
 4.17% 
Total 
 85.76% 
Step 2 – Holistic review 
The Committee considered the following key data, while reviewing the appropriateness of the formulaic outcomes: 
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Admiral Group Plc Annual Report and Accounts 2025
178

From a strategic perspective, good progress was made. As outlined on page 178, the Board awarded the Executive 
Directors a 77.14% of maximum outcome for progress against strategic aims for the year.
In 2025, the Group combined ratio increased slightly to 80.1% from 76.9%. On a similar basis, the UK Motor combined ratio 
also increased to 75.0% from 70.0%.
Solvency Capital Ratio was 193% at year-end 2025, which remains significantly beyond the Group’s long-term aim of 150%.
Strong progress was made throughout the year in refining the Group’s approach sustainability, with highlights including 
being included in the Top 25 Global Companies for Sustainable Growth by TIME Magazine, maintaining AAA rating from 
MSCI, recognition at the PICCASO awards and more. Further information on sustainability can be found on page 56
For DEI, the Group Board composition is at 42% female representation (2024: 45%), while women represented 31% of all of 
the subsidiary board appointments (2024: 29%), which is a small change on the position from 2024. Female representation 
in senior management positions has improved to 35.1% at year-end (2024: 33.5%), however, this remains shy of the Group’s 
40% aspiration. 
Inclusion, measured through the Great Place to Work® survey is at a very high level, at the benchmark of the best 
workplaces in the world.
The Committee considered the Holistic review data and concluded that the Executive Directors are high performing, with an 
excellent track record in delivering strong and resilient Company performance and growth. The Committee believes that the 
Executive Directors’ remuneration earned this year is proportionate and aligned to business performance and, therefore, 
determined that an overall outcome of 85.76% of maximum, with no adjustment, was appropriate for the year. The final 
outcomes are outlined in the table below: 
Milena Mondini 
Geraint Jones 
Formulaic outcome (% maximum) 
 85.76% 
 85.76% 
Holistic review outcome (adjustment) 
 –% 
 –% 
Final outcome (% maximum) 
 85.76% 
 85.76% 
Maximum opportunity for 2025 (% salary) 
 200.00% 
 200.00% 
% salary 
 171.52% 
 171.52% 
£ amount 
£1,367,392
£849,024
In addition, the Executive Directors’ Annual Bonus Plan is subject to a further risk adjustment (downwards only) to take 
account of risk events considered to have a material customer, regulatory or financial impact.
During the year, and in addition to the above, the Committee took into account relevant trigger events as part of the 
established risk adjustment process, and determined it was not appropriate to apply a downwards adjustment 
on that basis.
The Annual Bonus for the Executive Directors is subject to a 40% deferral into Admiral Group plc shares for a period of three 
years. This means that the £546,957 of Milena’s bonus and £339,610 of Geraint’s bonus will be deferred into an equivalent 
value of Admiral Group plc shares, which will vest three years after the award date.
Scheme interests granted in 2025 (audited) 
DFSS 
On 23 September 2025, Milena Mondini de Focatiis was granted an award of 100,000 shares and Geraint Jones was 
granted an award of 57,500 shares under the DFSS. Using the closing share price on the day preceding the grant date 
of £32.90, this is the equivalent to £3,290,000 or 413% of Milena’s base salary and £1,891,750 or 382% of Geraint’s base 
salary, respectively. 
The three-year period over which performance will be measured is 1 January 2025 to 31 December 2027. The award is 
eligible to vest on the third anniversary of the date of grant, i.e., September 2028, subject to performance and to continued 
employment. Vested awards will be subject to an additional two-year post-vest holding period. 
The award will vest on EPS growth, TSR vs. FTSE 100 and insurance peer comparator group, ROE and a scorecard of 
strategic, customer and other non-financial measures, inclusive of customer outcomes, ESG and strategic measures. 
There will also be the potential for downwards adjustment subject to an assessment of risk events considered to have 
a material customer, regulatory or financial impact over the course of the performance period. The performance conditions 
are summarised in the following table:
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Admiral Group Plc Annual Report and Accounts 2025
179

Performance range 
Award 
Performance measure 
Description
Weighting 
Threshold 
Stretch 
Maximum 
Vesting 
Financial 
performance 
Earnings per share 
(‘EPS’) 
EPS growth 
over the 
performance 
period.
 25.00% 
 –% 
 35.00% 
 45.00% 25% for reaching 
Threshold, 75% for 
achieving Stretch 
and 100% for 
Maximum 
performance.1
Return on Equity 
(‘ROE’) 
ROE over the 
performance 
period.
 25.00% 
 30.00% 
n/a
 45.00% 25% for reaching 
Threshold, and 
100% for Maximum 
performance. 
Total Shareholder 
Return (‘TSR’) 
TSR ranked on 
a relative basis 
vs. FTSE 100 
and insurance 
peer 
comparator 
group.
 25.00% 
Median 
n/a
Top 
Quartile 
25% for reaching 
Threshold and 
100% for Maximum 
performance. 
Non-
financial 
performance 
Strategy
Strategic 
assessment 
The Board’s 
assessment 
of progress 
towards 
strategic aims.
 8.25% 
n/a
n/a
n/a
Vesting of between 
0% and 100% 
based on the 
outcome of the 
Board’s 
assessment. 
Customer Group NPS The outcome 
of the Group 
NPS, weighted 
by entity 
customer 
headcount.
 8.50% 
35
48
55
25% for reaching 
Threshold, 75% for 
achieving Stretch 
and 100% for 
Maximum 
performance. 
ESG
Diversity 
The proportion 
of women 
in senior 
management 
roles.
 2.06% 
 30.00% 
 36.00% 
 40.00% 25% for reaching 
Threshold, 75% for 
achieving Stretch 
and 100% for 
Maximum 
performance. 
Inclusion
The Group’s 
Inclusion 
scores from the 
GPTW Survey, 
scored on a 
basis relative to 
the benchmark.
 2.06% 
>10% 
below 
benchmark 
n/a
At 
benchmark 
25% for reaching 
Threshold, 40% 
for >6% below 
benchmark and 
100% for Maximum 
performance. 
Carbon 
emissions 
Alignment to 
the SBTi 2030 
and 2040 
Scope 1 and 2 
targets for 
pathway to net 
zero, halving 
our GHG 
impact in the 
next five years. 
 4.13% 
3,280 
tCO2e 
3,051 
tCO2e
2,746 
tCO2e 
25% for reaching 
Threshold, 75% for 
achieving Stretch 
and 100% for 
Maximum 
performance. 
1 The stretch vesting profile for EPS in the 2025 DFSS was incorrectly disclosed as 70% of maximum in the 2024 report, this has been 
corrected in the table above to the intended value of 75% of maximum in alignment with all other stretch outcomes.
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Admiral Group Plc Annual Report and Accounts 2025
180

DFSS awards are subject to malus and clawback provisions, which are set out in the Group’s Malus and Clawback 
Framework, as outlined on page 170. 
SIP 
In March 2025, Milena Mondini de Focatiis and Geraint Jones were granted awards under the SIP of 59 shares with a face 
value of £1,770.00, which will mature on 13 March 2028, subject to continued employment. 
In August 2025, Milena Mondini de Focatiis and Geraint Jones were granted awards under the SIP of 50 shares with a face 
value of £1,831.00, which will mature on 21 August 2028, subject to continued employment. 
Exit payments (audited) 
No exit payments were made to an Executive Director during the year. 
Payments to Past Directors (audited) 
Following stepping down from the role of CEO on 31 December 2020, David Stevens has continued as an adviser to the 
Group in a part-time capacity. During 2025, he earned a salary of £53,252.
Implementation of Remuneration Policy for 2026
Executive Directors 
Salary, pension and benefits 
Salaries for the Executive Directors in 2026 have been determined in line with the Remuneration Policy. Milena Mondini 
de Focatiis’ salary was increased by 12.27% to £895,000 and Geraint Jones’ salary was increased by 3.03% to £510,000, 
both effective 1 January 2026. 
Consideration was given to ensure these increases were fair relative to the proposed increases for employees across 
the Group for 2026. The average pay review in 2026 is expected to be in the region of 3.70%. 
In determining the proposals for 2026 compensation for Milena, the Committee has considered market data for three 
relevant peer groups: 
• FTSE 350 Insurers: Listed insurance companies in the FTSE 350 
• European Insurers: Listed insurance companies in European markets 
• FTSE Size Comparators: Companies which rank 25 above and 25 below Admiral by market capitalisation. 
The table below summarises the current positioning of Milena’s remuneration arrangements compared to these three peer 
groups. It can be seen that her base salary is positioned below the lower quartile of each of the peer groups (£830,000, 
£880,000 and £880,000, respectively). Given our emphasis on the long-term incentive element of the package, the Total 
Direct Compensation Opportunity is positioned more competitively but also does not align with the Committee’s principle 
that it should be possible to reward outstanding levels of performance with upper-quartile remuneration outcomes (see 
page 164.
Peer Group
Base salary
Target total 
cash
Max total 
cash
Target total 
direct 
compensation
Max total 
direct 
compensation
FTSE 350 Insurers
< LQ
< LQ
< LQ
LQ - MM
< LQ
European Insurers
< LQ
< LQ
< LQ
LQ - MM
LQ
FTSE size comparators
< LQ
< LQ
< LQ
LQ - MM
LQ - MM
Admiral has performed strongly in recent years (for example, see the table below which summarises recent TSR 
performance compared to the FTSE 100 and insurance sector peers). Milena is a seasoned CEO with an excellent track 
record. The Committee believes that she will continue to make a critical contribution to the ongoing success of the business 
in the coming years and that it is therefore important to retain her and provide an appropriate reward package which 
recognises this contribution and provides sufficient upside opportunity if outstanding performance is achieved.
Admiral
FTSE 100
Aviva
Beazley
Hiscox
Just 
Group
Lancashire
 Holdings
LGIM
Standard 
Life
Prudential
1-year TSR
 32% 
 22% 
 50% 
 14% 
 29% 
 49% 
 13% 
 19% 
 46% 
 67% 
3-year TSR
 86% 
 48% 
 93% 
 48% 
 52% 
 231% 
 63% 
 30% 
 60% 
 18% 
5-year TSR
 58% 
 87% 
 211% 
 177% 
 60% 
 338% 
 37% 
 57% 
 48% 
 –% 
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Admiral Group Plc Annual Report and Accounts 2025
181

The Committee recommended an increase in Milena Mondini de Focatiis’ base salary level to £895,000 (an increase 
of 12.3%) with effect from 1 January 2026 and to increase her 2026 DFSS award modestly (by 5%) to 105,000 shares. 
The Committee intends that this will be a one-off salary adjustment, with future increases likely to be aligned broadly with 
those for the wider workforce.
Following our recent announcement regarding Geraint Jones’ decision to retire from his role as Group CFO in July 2026, 
his base salary was increased to £510,000 (an increase of 3%, in line with the expected average increase for employees) 
effective 1 January 2026, and his 2026 DFSS award to remain at 57,500 shares. It is Geraint’s intention to take up a consultant 
position within the Group following his retirement from the Group CFO role. Geraint will be eligible to participate in the Executive 
Director ABP for the period 1 January to 30 June 2026. His 2026 DFSS award will be his final grant, with no further awards 
being made after this point. The Committee intends that his in-flight DFSS awards continue to vest in line with the original 
schedule and will remain subject to the two-year holding period in line with the Directors’ Remuneration Policy.
Rachel Lewis has been appointed as the Group Chief Financial Officer, effective from 1 July 2026, following Geraint Jones’ 
retirement as Group CFO at that date. Her salary on appointment will be £475,000. She will be awarded a 2026 DFSS award 
of 45,000 shares, and she will be eligible to participate in the ED ABP with an opportunity of 0-200% of base pay from the 
date of appointment.
The Committee has outlined a flight path through to 2028, with 2027 pay increase likely to be aligned with the broader 
workforce and a more significant increase in 2028 reflecting her development in the role. DFSS shares are likely to increase 
across that period, with ABP participation continuing to align to the Director’s Remuneration Policy.
The Executive Directors will continue to participate in the Group Personal Pension Plan on a consistent basis with other 
employees, where employee contributions are matched up to a maximum 6% of base salary. The Company will offer 
individuals a choice between pension contributions and cash in lieu. Both Executive Directors will continue to receive 
benefits in line with the Policy. 
DFSS 
The Committee intends to make awards under the DFSS to Milena Mondini de Focatiis and Geraint Jones in September 2026 
of 105,000 and 57,500 shares, respectively. The Committee will confirm the size for each of the 2026 DFSS awards closer 
to the award date. In determining whether the award size should differ from the above number of shares, the Committee will 
consider any large share price change over the prior year, and in particular whether this is due to external factors out of 
management control. The actual 2026 DFSS awards will be disclosed in the 2026 Annual Report on Remuneration. 
It is currently anticipated that the vesting of 2026 DFSS awards for Milena Mondini de Focatiis and Geraint Jones will 
continue to be assessed across the three-year performance period using a 75% performance weighting on EPS, TSR 
(measured on a relative basis, equally split between the FTSE 100 and a subset of insurance peers with substantial general 
insurance segments) and ROE, and a 25% weighting on a scorecard of strategic, customer and other non-financial metrics. 
The measures and performance ranges for the 2026 DFSS are set out in the following table. 
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Admiral Group Plc Annual Report and Accounts 2025
182

Performance range 
Award 
Performance measure 
Description
Weighting 
Threshold 
Stretch 
Maximum 
Vesting 
Financial 
Performance 
Earnings per share 
(‘EPS’) 
EPS growth 
over the 
performance 
period.
 25.00% 
 –% 
 17.50% 
 25.00% 25% for reaching 
Threshold, 75% for 
achieving Stretch 
and 100% for 
Maximum 
performance. 
Return on Equity (‘ROE’) ROE over the 
performance 
period.
 25.00% 
 30.00% 
n/a
 45.00% 25% for reaching 
Threshold, and 
100% for Maximum 
performance. 
Total Shareholder 
Return (‘TSR’) 
TSR ranked on 
a relative basis 
vs. FTSE 100 
and insurance 
peer 
comparator 
group.
 25.00% 
Median 
n/a
Top 
Quartile 
25% for reaching 
Threshold and 
100% for Maximum 
performance. 
Non-
financial 
Performance 
Strategy
Strategic 
Assessment 
The Board’s 
assessment 
of progress 
towards 
strategic aims.
 8.25% 
n/a
n/a
n/a
Vesting of between 
0% and 100% 
based on the 
outcome of 
the Board’s 
assessment. 
Customer Group NPS The outcome 
of the Group 
NPS, weighted 
by entity 
customer 
headcount. 
 8.50% 
35
48
55
25% for reaching 
Threshold, 75% for 
achieving Stretch 
and 100% for 
Maximum 
performance. 
ESG
Diversity 
The proportion 
of women in 
senior 
management 
roles. 
 2.06% 
 34% 
n/a
 40% 25% for reaching 
Threshold, and 
100% for Maximum 
performance.
Inclusion
The Group’s 
Inclusion 
scores from the 
GPTW Survey, 
scored on a 
basis relative to 
the benchmark. 
 2.06% 
>10% 
below 
benchmark
n/a
At 
benchmark
25% for reaching 
Threshold, 40% 
for >6% below 
benchmark and 
100% for Maximum 
performance. 
Carbon 
emissions 
Alignment to 
the SBTi 2030 
and 2040 
scope 1 and 2 
targets for 
pathway to net 
zero, halving 
our GHG 
impact in the 
next five years. 
 4.13% 
2,784 
tCO2e
2,531 
tCO2e
2,278 
tCO2e
25% for reaching 
Threshold, 75% 
for achieving 
Stretch and 100% 
for Maximum 
performance. 
The EPS targets for the 2026 scheme are set lower than the 2025 targets. This is due to 2025 EPS being at a historically 
high levels, meaning significant EPS growth beyond this point is challenging particularly given the current point in the 
insurance pricing cycle. The Committee therefore believes using the same EPS targets as 2025 would potentially mean that 
such targets were unachievable and this is inconsistent with the purpose of the targets which are intended to motivate 
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Admiral Group Plc Annual Report and Accounts 2025
183

Management to deliver exceptional performance. The Committee believes that the 2026 scheme targets are set at 
appropriately stretching but achievable levels.
It has been an aim of the Committee to include carbon emissions targets as part of the NFM scorecard to support the 
delivery of the Group’s net zero targets. For the 2026 scheme, the non-financial measures will continue to comprise Group 
NPS, Diversity, Inclusion and carbon emissions reduction targets. 
There will be the potential for downwards adjustment subject to an assessment of risk events considered to have a material 
customer, regulatory or financial impact over the course of the performance period. 
Annual Bonus Plan 
Under the 2024 Policy, Milena Mondini de Focatiis and Geraint Jones will be eligible to participate in an Annual Bonus in 
2026. The bonus opportunity will be 0–200% of base pay for the Executive Directors, with an on-target award of 100%. 
Performance will be based on the following measures and weightings: 
Measure 
Weighting 
Financial measures (75% of total) 
Profit 
 67.50% 
Turnover
 7.50% 
Non-financial measures (25% of total) 
Trust Index (people) 
 8.34% 
Customer feedback (NPS)
 8.33% 
Customer outcomes (CRMI) 
 8.33% 
Total
 100.00% 
The profit measure will be profit before tax. Turnover is the total value of the revenue generated by the Group. Both Profit 
and Turnover values are reported in the Annual Report, and the values used to determine Annual Bonus outcomes will be 
consistent with the reported figures.
Customer outcomes and customer feedback comprise customer measures and associated outcomes from the Group 
entities for the performance year, in which outcomes are scored relative to entity-set performance ranges, with mechanical 
outcomes based on performance for each month. The Trust Index is the average of employee responses to the core survey 
questions in the Great Place To Work® (‘GPTW’) survey. This is scored relative to the benchmark of the world’s 25 best 
workplaces provided by GPTW.
The Remuneration Committee will follow a two-phase methodology for determining Executive Director Annual Bonus 
outcomes; the formulaic outcome against the measures detailed above followed by a holistic review of the extent to which 
that formulaic outcome is reflective of the overall performance of the Group. 
Phase 1: Formulaic review. At the end of the performance period, the final performance against each measure is assessed 
on a standalone basis. Data for the measures is taken from the Group’s financial reports, which are reviewed by the Audit 
Committee and approved by the Board. 
Phase 2: Holistic review. The Committee will then consider the overall fairness of the formulaic Group scorecard outcome 
in the context of the business performance in the prevailing market conditions, which can be assessed against a non-
exhaustive basket of measures such as: 
• Executive Director personal performance
• Dividend and / or share price performance
• Impact on strategic delivery 
• Risk appetite adherence 
• Loss and / or combined ratio outcomes 
• Financial stability of the Group 
• Wider ESG performance 
• Inclusion and diversity measures 
• Delivery of technology milestones. 
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Admiral Group Plc Annual Report and Accounts 2025
184

The Committee will carefully determine a final bonus outcome for each Executive Director that is fair and appropriate 
for the year’s performance and is in the best interests of shareholders. 
A detailed summary of the factors used to determine bonus outcomes for the Executive Directors will be disclosed 
in the Director’s Remuneration Report (‘DRR’) following the performance period. 
In line with the position set out in the Policy, 40% of any bonus earned will be subject to deferral into Admiral Group Shares 
for a period of three years. 
There will be the potential for downwards adjustment subject to an assessment of risk events considered to have a material 
customer, regulatory or financial impact over the course of the performance period. 
Chair and Non-Executive Directors 
Fees for the Board Chair and other Non-Executive Directors were reviewed in January 2026 having previously been last 
reviewed in 2025. Increases were made, effective 1 January 2026. 
2026 fee (p.a.) 2025 fee (p.a.)
Chair1
£430,000
£398,000
NED base fee
£79,000
£76,000
Additional fee for chairing:2
– Audit Committee
£28,000
£27,000
– Group Risk Committee
£48,000
£46,500
– Remuneration Committee
£28,000
£27,000
– Nomination and Governance Committee
£12,000
£11,000
Additional fee for membership of:
– Audit Committee
£17,000
£16,500
– Group Risk Committee
£17,000
£16,500
– Remuneration Committee
£14,000
£13,000
– Nomination and Governance Committee
£10,000
£9,000
Additional fee for being Senior Independent Director
£20,000
£18,500
1 The Board Chair does not receive any additional fees (e.g. for Committee membership) as these are included in the overall Chair fee. 
The 8% increase for 2026 fees was considered appropriate to ensure the fee remained competitive and aligned to market. When 
considering the benchmarking for the role, peer groups comprised FTSE size comparators and Insurance peers.
2 The fee payable for 2025 for Chairing the Group Risk Committee continues to include an additional fee in recognition of the increased time 
commitment required due to the Admiral Internal Model process. It comprises a base fee of £28,000 and an additional fee of £20,000. 
CEO pay ratio
The table below sets out the pay ratios for the CEO for the periods ended 31 December 2021 through 31 December 2025. 
Year
Method
Lower quartile 
Median
Upper quartile
2025
Option A 
155:1
130:1
82:1
2024
138:1
121:1
82:1
2023
75:1
64:1
43:1
2022
80:1
69:1
45:1
2021
95:1
81:1
50:1
The lower quartile, median and upper quartile employees were determined using calculation methodology A, which involved 
calculating the actual full-time equivalent remuneration for all UK employees for 2025. From this analysis, three employees 
were then identified as representing the 25th, 50th and 75th percentile of the UK employee population. Admiral chose this 
method as it is the preferred approach of the UK Government and investor bodies and Admiral had the systems in place 
to apply this method. It is also consistent with the approach used to calculate the ratios for 2018 to 2024. 
The Committee has considered the pay data for the three employees identified and believes that it fairly reflects pay at the 
relevant quartiles amongst our UK workforce. The three individuals identified were full-time employees during the year. 
None received an exceptional incentive award that would otherwise inflate their pay figures. No adjustments or assumptions 
were made by the Committee with the total remuneration of these employees calculated in accordance with the 
methodology used to calculate the single figure of the CEO. It should be noted that the lower quartile employee was 
in receipt of DFSS bonus and / or DFSS vesting in the year. 
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Admiral Group Plc Annual Report and Accounts 2025
185

The employee pay levels for 2025 (as at 31 December 2025) are detailed below: 
CEO 
P25 (lower 
quartile) 
P50 (median)
P75 (upper 
quartile) 
Salary
£797,220
£26,593
£32,521
£49,999
Total remuneration1 
£4,949,201
£32,191
£38,249
£60,410
1 The single figure of remuneration for the CEO includes actual salary and pension costs paid during 2025, in line with The Companies 
(Miscellaneous Reporting) regulations 2018. For other employees, salary and pension costs are included on an FTE basis, in line with 
the legislation. While the basis of calculation differs between CEO and other employees, management considers this a fair comparison 
of remuneration. 
The 2025 CEO pay ratio has increased at the lower quartile and median, with the key drivers being an increased share price, 
strong ABP outcomes and a high vesting outcome in the 2023 DFSS.  
A significant proportion of Milena Mondini de Focatiis’ remuneration is dependent on the Company’s performance and, 
therefore, it may vary more materially, resulting in movements in the CEO pay ratio from year to year. 
Relative importance of spend on pay 
The table below shows the percentage change in dividends and total employee remuneration spend from the financial year 
ended 31 December 2024 to the financial year ended 31 December 2025. 
2025 
£m 
2024 
£m 
% change 
Distribution to shareholders 
623
580
 7% 
Employee remuneration 
594
537
 10% 
The Directors are proposing a final dividend for the year ended 31 December 2025 of 90 pence per share bringing the total 
dividend for 2025 to 205 pence per share (2024: 192 pence per share). 
Pay for performance 
The following graph sets out a comparison of Total Shareholder Return (‘TSR’) for Admiral Group plc shares with that of the 
FTSE 100 and FTSE 350 indices, of which the Company is a constituent, over the ten-year period to 31 December 2025. 
The Directors consider these to be the most appropriate indices against which the Company should be compared. 
TSR is defined as the percentage change over the period, assuming reinvestment of income. 
Ten-year TSR performance vs. FTSE 100 and FTSE 350 indices
Key
Admiral
FTSE 100
FTSE 
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Admiral Group Plc Annual Report and Accounts 2025
186
Dec-15
Dec-16
Dec-17
Dec-18
Dec-19
Dec-20
Dec-21
Dec-22
Dec-23
Dec-24
Dec-25
50
100
150
200
250
300
350
400
Admiral
FTSE 100
FTSE 350

2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
Henry 
Engelhardt1
David 
Stevens2
David 
Stevens2 
David 
Stevens 
David 
Stevens 
David 
Stevens 
Milena 
Mondini de 
Focatiis3
Milena 
Mondini de 
Focatiis 
Milena 
Mondini de 
Focatiis 
Milena 
Mondini de 
Focatiis
Milena 
Mondini de 
Focatiis 
CEO single figure of remuneration
£148,776 £246,023 
£395,019 £403,662 
£413,724 
£421,285 £2,082,1913 £2,275,511 £2,159,093 £4,118,9244 £ 4,949,201 
DFSS vesting outcome (% of maximum)
n/a
n/a
n/a
n/a
n/a
n/a
 98.57% 
 59.24% 
 43.76% 
 76.73% 
94.44%5
Annual Bonus outcome (% of maximum) 
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
 96.58% 
85.76%6
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
Geraint 
Jones
Geraint 
Jones
Geraint 
Jones
Geraint 
Jones
Geraint 
Jones
Geraint 
Jones
Geraint 
Jones
Geraint 
Jones
Geraint 
Jones 
Geraint 
Jones 
CFO single figure of remuneration
£599,139
£1,184,445
£1,461,813
£1,773,303
£2,329,513
£1,737,805
£1,333,709
£1,270,328 £2,446,1394 £ 2,971,888 
DFSS vesting outcome (% of maximum)
50% and 0%
 74.20% 
 87.60% 
 88.80% 
 98.50% 
 93.08% 
 59.21% 
 43.73% 
 76.73% 
94.44%5
Annual Bonus outcome (% of maximum)
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
 96.58% 
85.76%6
1 Henry Engelhardt stepped down from the Board on 13 May 2016. His 2016 remuneration includes salary and benefits for his service 
as CEO. 
2 David Stevens was appointed as the CEO on 13 May 2016. His 2016 remuneration includes salary, pension and benefits for his service 
as CEO. 
3 Milena Mondini de Focatiis was appointed as the CEO on 1 January 2021. Her 2021 remuneration includes salary, pension and benefits 
for her service as CEO. 
4 This figure has been trued up since the 2024 report for the value of the 2022 DFSS based on the actual share price on vest of £32.65. 
5 94.44% of Milena Mondini De Focatiis’ and Geraint Jones’ 2023 DFSS award will vest in September 2026, subject to their continued 
employment on the vesting date.
6 The 2025 Annual Bonus outcomes for Milena Mondini De Focatiis and Geraint Jones are 85.76% of maximum. 
There were no annual bonus outcomes to report in the table for the period 2015 to 2023 as the Admiral DFSS bonus is not 
structured as a traditional annual bonus scheme and consequently an outcome (as a percentage of maximum) was deemed 
meaningless. The Executive Director Annual Bonus Plan is a more traditional scheme with an outcome that can meaningfully 
be described as a percentage of maximum, and has been included from 2024 onwards. 
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Admiral Group Plc Annual Report and Accounts 2025
187

Annual change of each Director’s pay compared to the annual change in average employee pay 
The following table summarises the annual percentage change of each Director’s remuneration compared to the annual 
percentage change of the average remuneration of the Company’s employees, calculated on a full-time equivalent basis.
2025 (% change) 
Financial year ended 31 December 2025
Base 
salary / fees
Taxable 
benefits
ABP / DFSS 
cash bonus
Executive Directors
Milena Mondini de Focatiis
 3.00% 
 13.54% 
 (8.54%) 
Geraint Jones
 6.45% 
 13.54% 
 (5.47%) 
Non-Executive Directors
Mike Rogers
 2.99% 
 (31.44%) 
n/a
Evelyn Bourke
 (0.10%) 
 (50.08%) 
n/a
Karen Green
 (12.28%) 
 (0.87%) 
n/a
Jayaprakasa Rangaswami
 3.64% 
 (48.52%) 
n/a
Justine Roberts
 (51.44%) 
 (12.09%) 
n/a
Andrew Crossley
 9.60% 
 3.71% 
n/a
Michael Brierley
 3.53% 
 27.99% 
n/a
Bill Roberts
 0.58% 
 (76.61%) 
n/a
Fiona Muldoon
 18.44% 
 (100.00%) 
n/a
Paola Bonomo
-
–
n/a
Carlos Selonke De Souza
-
–
n/a
Percentage change in employees' remuneration
 8.30% 
 23.71% 
 152.72% 
The percentage change in employee base pay is a view across the whole Group and is inclusive of colleague internal 
movements and promotions throughout 2025. 
Evelyn Bourke stepped down as Chair and as a member of the Group Remuneration Committee effective from April 2024. 
She subsequently joined the Group Audit Committee as a member.
Karen Green was appointed Chair of the Group Remuneration Committee effective from 25 April 2024. Karen stepped down 
as Chair of the Audit Committee in April 2024, and remained as a member of the Audit Committee until 1 September 2024. 
There was an overpayment of fees in 2024, which have been corrected and paid back in 2025, and is reflected in Karen’s 
2025 fees.
Justine Roberts resigned on 18 June 2025 from all positions.
Andrew Crossley left the Group Audit Committee on 7 March 2024. He was appointed as the Senior Independent Director 
and member if the Group Nomination and Governance Committee on 18 June 2025. 
Fiona Muldoon was appointed Chair of the Group Audit Committee effective from 25 April 2024. She was appointed 
as a member of the Group Risk Committee on 28 April 2025. 
The percentage changes for the Non-Executive Director taxable benefits relate to expenses for travel, accommodation and 
subsistence. These are generally modest in value, and small changes lead to comparatively large percentage increases.
For colleague taxable benefits, these are primarily driven by changes to individual private medical insurance; it is worth 
noting that the median and mode changes for this data set are 13.6%, which is in line with the Executive Director changes.
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Admiral Group Plc Annual Report and Accounts 2025
188

Dilution 
Having previously used new issue shares to fund the employee share schemes, the Company has now implemented its 
market purchase funding model, and a total of 1,000,000 shares were purchased from the market and added to the trust 
in late 2025. The Company expects to purchase further shares during 2026 and to continue operating under this market 
purchase model in future years.
Interests held by Directors (audited) 
The Company has adopted Executive Director shareholding guidelines whereby all Executive Directors are required to 
acquire and retain a beneficial shareholding in the Company equal to at least 400% of base salary (excluding salary shares, 
where applicable), which can be built up over a period of five years from the later of the introduction of the guidelines and 
the individual’s date of appointment. Both Executive Directors meet the shareholding requirement. 
As at 31 December 2025, the Directors held the following interests: 
Shares held
Name
Beneficially 
owned 
outright1
DFSS subject to 
continued 
employment2 
Unvested 
deferred ABP 
shares
Unvested 
DFSS awards
Current 
shareholding (% 
of 2025 salary)
400% of salary 
requirement met?
Milena Mondini de Focatiis
121,271
45,047
22,379
185,000
 663% 
Yes
Geraint Jones
155,574
26,277
13,444
107,500
 1,167% 
Yes
Mike Rogers
12,163
Evelyn Bourke
7,459
Jayaprakasa Rangaswami
–
Justine Roberts
1,044
Andy Crossley
4,984
Michael Brierley
4,802
Karen Green
–
Bill Roberts
10,310
Paola Bonomo
–
Carlos Selonke De Souza
–
Fiona Muldoon
–
1 Total includes SIP shares both matured and awarded. 
2 Total reflects shares due to vest from the 2023 DFSS award (performance test has been applied, and award is due to vest in September 
2026), net of Income Tax and National Insurance. 
There have been no changes to Directors’ shareholdings since 31 December 2025. 
None of the Directors had an interest in the shares of any subsidiary undertaking of the Company or in any significant 
contracts of the Group. 
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Annual report on remuneration continued
Admiral Group Plc Annual Report and Accounts 2025
189

Executive Directors’ interests in shares under the DFSS and SIP and salary share awards (audited)  
Type 
At start 
of year 
Awarded 
during 
year 
Vested / 
matured 
during 
year  
At end 
of year 
Price at 
award2 
(£) 
Value at 
award date 
(£) 
Value at 
31 Dec 2025 
or maturity1
(£) 
Date of 
award 
Final vesting / 
maturity date 
Milena Mondini de Focatiis
DFSS
90,000
–
69,057
–
£21.59
1,943,100  
2,254,711 
22/09/2022
22/09/2025
DFSS
90,000
–
–
90,000
£23.79
2,141,100  2,858,400 
28/09/2023
28/09/2026
DFSS
95,000
–
–
95,000
£28.00
2,660,000  3,017,200 
27/09/2024
27/09/2027
DFSS
–
100,000
– 100,000
£32.90
3,290,000
3,176,000
23/09/2025
23/09/2028
SIP
72
–
72
–
£24.81
1,786  
2,157 
11/03/2022
11/03/2025
SIP
81
–
81
–
£22.25
1,802  
2,944 
24/08/2022
24/08/2025
SIP
95
–
–
95
£18.82
1,787  
3,017 
13/03/2023
13/03/2026
SIP
77
–
–
77
£23.61
1,818  
2,446 
21/08/2023
21/08/2026
SIP
69
–
–
69
£25.73
1,775  
2,191 
11/03/2024
11/03/2024
SIP
62
–
–
62
£29.33
1,818  
1,969 
20/08/2024
20/08/2027
SIP
–
59
–
59
£30.00
1,770
1,874
13/03/2025
13/03/2028
SIP
–
50
–
50
£36.62
1,831
1,588
21/08/2025
21/08/2028
Geraint Jones
DFSS
52,500
–
40,283
–
£21.59
1,133,475  
1,315,240 
22/09/2022
22/09/2025
DFSS
52,500
–
–
52,500
£23.79
1,248,975  1,667,400 
28/09/2023
28/09/2026
DFSS
55,000
–
–
55,000
£28.00
1,540,000  1,746,800 
27/09/2024
27/09/2027
DFSS
–
57,500
–
57,500
£32.90
1,891,750  1,826,200 
23/09/2025
23/09/2028
SIP
72
–
72
–
£24.81
1,786  
2,157 
11/03/2022
11/03/2025
SIP
81
–
81
–
£22.25
1,802  
2,944 
24/08/2022
24/08/2025
SIP
95
–
–
95
£18.82
1,787  
3,017 
13/03/2023
13/03/2026
SIP
77
–
–
77
£23.61
1,818  
2,446 
21/08/2023
21/08/2026
SIP
69
–
–
69
£25.73
1,775  
2,191 
11/03/2024
11/03/2024
SIP
62
–
–
62
£29.33
1,818  
1,969 
20/08/2024
20/08/2027
SIP
–
59
–
59
£30.00
1,770  
1,874 
13/03/2025
13/03/2028
SIP
–
50
–
50
£36.62
1,831  
1,588 
21/08/2025
21/08/2028
1 The value at maturity relates only to shares vested. 
2 For SIP the price at award reflects the closing share price on the preceding day prior to the award date. 
The closing price of Admiral shares on 31 December 2025 was £31.76 per share.
Approved by the Board of Directors,
Karen Green
Chair of the Remuneration Committee
4 March 2026
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Admiral Group Plc Annual Report and Accounts 2025
190

The Directors present their Annual Report 
and audited financial statements for the year 
ended 31 December 2025.
Directors 
Directors and their interests
The present Directors of the Company are shown on page 
110 of this Report. All Directors who have held office during 
the year ended 31 December 2025 are set out on page 131. 
The interests of Directors and Officers and their connected 
persons in the issued share capital of the Company are 
given in the Remuneration Report on page 189.
Appointments of Directors
The Company’s Articles of Association (the ‘Articles’) give 
the Directors power to appoint and replace Directors. 
Under the Terms of Reference of the Group Nomination 
and Governance Committee, any appointment must be 
recommended by the Group Nomination and Governance 
Committee for approval by the Board of Directors. 
The Articles provide that all Directors will retire and offer 
themselves for re-election at each Annual General Meeting, 
in accordance with the UK Corporate Governance Code 
and the Company’s current practice. Therefore, all Directors 
will be submitting themselves for either election or re-
election by shareholders at the forthcoming AGM.
Powers of the Company Directors
The Directors are responsible for managing the business 
of the Company and may exercise all powers of the 
Company subject to the provisions of relevant statutes, 
to any directions given by special resolution and to the 
Company’s Memorandum and Articles. The Articles, for 
example, contain specific provisions and restrictions 
concerning the Company’s power to borrow money. 
Powers relating to the issuing of new shares and buyback 
of shares are also included in the Articles and such 
authorities are renewed by shareholders at the Annual 
General Meeting each year. At the 2026 Annual General 
Meeting (‘AGM’), shareholders will be asked to renew the 
Directors’ authority to allot new securities and buy back 
Company shares. Further details will be contained in the 
Notice of 2026 AGM, which will be available to 
shareholders alongside, or at a date near to the publication 
of, the Annual Report.
Directors’ indemnities and insurance
Directors and Officers insurance cover is in place for all 
Directors to provide cover against certain acts or omissions 
on behalf of the Company. A Deed Poll of Indemnity was 
executed in October 2015, indemnifying each of the 
Directors and Company Secretary, in relation to certain 
losses and liabilities that they might incur in the course 
of acting as Directors of the Company. The Deed Poll of 
Indemnity is categorised as qualifying third-party provisions 
as defined by Section 234 of the Companies Act 2006 
and remains in force for all past and present Directors 
of the Company.
The Board is of the view that it is in the best interests of 
the Group to attract and retain the services of the most able 
and experienced Directors by offering competitive terms 
of engagement, including the granting of such indemnities. 
Neither the Deed Poll of Indemnity nor insurance cover 
would provide any coverage in the event that a Director 
is proved to have acted fraudulently or dishonestly.
Share capital, AGM and related matters
Share capital
At 31 December 2025, the Company’s issued share capital 
comprised a single class of shares referred to as ordinary 
shares. Details of the share capital and shares issued during 
the year can be found in note 12d on page 305. The rights 
and obligations attached to the Company’s ordinary shares 
are set out in the Articles of Association of the Company, 
copies of which can be obtained from Companies House.
Share class rights
If a poll is called at a general meeting, every member 
present in person, or by proxy, and entitled to vote shall 
have one vote for every ordinary share held. The notice 
of the general meeting specifies deadlines for exercising 
voting rights either by proxy notice or present in person or 
by proxy in relation to resolutions to be passed at general 
meeting. All proxy votes are counted and the numbers for, 
against or withheld in relation to each resolution are 
announced at the Annual General Meeting and published 
on the Company’s website after the meeting.
There are no people who hold shares carrying special rights 
with regard to control of the Company.
Restrictions on the transfer of securities 
or voting rights
There are no restrictions on the transfer of ordinary shares 
or voting rights in the Company other than:
• Certain restrictions may from time to time be imposed 
by laws and regulations (for example, insider trading laws)
• Pursuant to the Listing Rules of the FCA whereby 
certain employees and Directors of the Company 
require the approval of the Company to deal in the 
Company’s securities
• Restrictions under the Company’s employee share 
incentive plans, where the shares are subject to the 
plan rules.
The Company is not aware of any agreements between 
holders of securities that may result in restrictions on the 
transfer of securities or voting rights.
Shares held in Employee Benefit Trust (‘EBT’) 
The EBT does not use its voting rights in respect of the 
shares it holds in the EBT at general meetings, however, 
it may choose to do so if recommended by the Company 
via a letter of wishes. If any offer is made to shareholders 
to acquire their shares, the trustee will not be obliged to 
accept or reject the offer in respect of any shares, which 
are at that time subject to subsisting awards, but will have 
regard to the interests of the award holders and will have 
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191

power to consult them to obtain their views on the offer. 
Subject to the above, the trustee may take action with 
respect to any offer it thinks fair. The trustee has waived 
its right to dividends on the shares held in the trust.
During the year, the Company funded the EBT to purchase 
shares in the market for the purposes of satisfying future 
vestings of awards under the employee share schemes, see 
note 12d for further details. Further information on the rights 
attaching to shares under the employee share schemes are 
provided in the Remuneration Report on page 159.
Authority to purchase own shares
At the Company’s 2025 AGM, shareholders approved an 
authority for the Company to buy back up to 15,315,233 
ordinary shares. This authority is due to expire on 9 August 
2026, or, if earlier, at the conclusion of the next AGM of 
the Company. 
The Company has not purchased any of its own shares 
during the period and the Directors intend to seek to renew 
this power at the next AGM.
Major shareholders 
Other than as stated below, as far as the Company is aware, 
there are no persons with significant direct or indirect 
holdings in the Company. Information provided to the 
Company pursuant to Rule 5 of the FCA’s Disclosure and 
Transparency Rules (‘DTRs’) is published on a Regulatory 
Information Service and on the Company’s website.
The Company received notifications in accordance with the 
FCA’s DTRs of the following notifiable interests in the voting 
rights in the Company’s issued share capital:
As at 31 December 2025
Shareholder
Number of 
shares
% voting 
rights
Date of  
notification 
Henry Engelhardt & 
Diane Briere de I’Isle
20,277,027
 6.7% 
27 March 
2023
BlackRock Inc.
17,849,752
 5.8% 
7 December 
2023
Moondance 
Foundation
15,400,000
 5.1% 
27 March 
2023
Rothschild and Co 
Wealth Management 
UK Limited
15,321,078
 5.0% 
3 January 
2024
Mawer Investment 
Management Ltd.
14,885,428
 5.0% 
1 April 2021
FMR LLC
14,847,102
 5.0% 
16 March 
2022
Vanguard Group 
Holdings
12,560,052
 4.1% 
pre-2015
The percentage of voting rights detailed above were 
calculated at the time the relevant disclosures were made 
in accordance with the DTRs. The DTRs require notification 
when the percentage voting rights (through shares and 
financial instruments) held by a shareholder reaches, 
exceeds or falls below an applicable threshold. 
The information provided below was correct at the date 
of notification, however, the date the notification was 
received may not have been within the financial year under 
review. It should be noted that these holdings are likely 
to have changed since the Company was notified. 
However, notification of any change is not required until 
the next notifiable threshold is crossed.
There were no notifications received by the Company 
in accordance with the FCA’s DTRs in the period from 
31 December 2025 to 4 March 2026.
Group results and dividends
The profit for the year, after tax but before dividends, 
amounted to £742.3 million (2024: £662.9 million). 
The Directors declared and paid dividends of £715.4 million 
during 2025 (2024: £369.8 million). Refer to note 12b for 
further details.
The Directors have proposed a final dividend of £274.6 
million (90.0 pence per share). Subject to shareholders’ 
approval at the 2026 Annual General Meeting (‘AGM’), the 
final dividend will be paid on 5 June 2026 to shareholders 
on the register at the close of business on 8 May 2026.
Further information on the Group’s dividend policy 
is located on page 227.
Articles of Association
The Articles may only be amended by special resolution 
of the shareholders.
Annual General Meeting (‘AGM’)
It is proposed that the next AGM be held at Tŷ Admiral, 
David Street, Cardiff CF10 2EH on Wednesday 29 April 
2026, notice of which will be available to shareholders 
alongside, or at a date near to the publication of the 
Annual Report.
Change of control
There are a number of agreements that alter or terminate 
upon a change of control of the Company following a 
takeover bid, such as commercial contracts (entered into 
in the normal course of business). None are considered to 
be significant in terms of their impact on the business of the 
Group as a whole. There are no agreements between the 
Company and its Directors or employees providing for 
compensation for loss of office or employment (whether 
through resignation, purported redundancy or otherwise) 
that occur because of a takeover bid.
Significant contracts of material 
interest to shareholders 
The Group considers its co-insurance and reinsurance 
contracts to be significant and of material interest to 
shareholders. A number of the Group’s contractual 
arrangements with reinsurers include features that, 
in certain scenarios, allow for reinsurers to recover losses 
incurred to date. The overall impact of such scenarios 
would not lead to an overall net economic outflow from the 
Group. No other contractual arrangements are considered 
to be significant to the running of the Group’s business.
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Political donations
No political donations were made during the year.
Going concern and viability statement
In accordance with the UK Corporate Governance Code, 
the Board must confirm that it considers the going concern 
basis of accounting appropriate. In considering this 
requirement, the Directors have taken into account the 
factors outlined in note 1 to the financial statements on 
page 212. The Directors have concluded that there is a 
reasonable expectation that the Group has adequate 
resources to continue in operation for the foreseeable 
future, a period of not less than 12 months from the date 
of this report, and that it is, therefore, appropriate to adopt 
the going concern basis in preparing the consolidated 
financial statements.
In accordance with the UK Corporate Governance Code, 
the Directors have assessed the viability of the Group. 
The Viability Statement, which supports the going concern 
basis above, is included in the Strategic Report on page 105.
Reporting, accountability and audit
UK Corporate Governance Code 
Admiral is subject to the UK Corporate Governance 
Code (the ‘Code’), published by the Financial Reporting 
Council (‘FRC’) in January 2024 and available on their 
website, frc.org.uk. The Company’s Annual Report and 
Accounts, taken as a whole, addresses the requirements 
of the 2024 Code.
The Code was applicable for the Group during the year 
under review, and the Group has applied the principles 
and fully complied with the provisions of the Code, as set 
out in the Corporate Governance Report on page 116.
The Directors confirm that the Annual Report and Accounts, 
taken as a whole, is fair, balanced and understandable 
and provides the information necessary for shareholders 
to assess the Company’s position and performance, 
business model and strategy.
The Board is ultimately responsible for the Group’s system 
of risk management and internal control and, through the 
Audit Committee, has reviewed the effectiveness of the 
Group’s internal control and risk management arrangements 
relating to the financial reporting process and the principal 
risks facing the business. The Board is satisfied that the 
Group’s internal control and risk management framework 
is prudent and effective and that, through the Audit 
Committee and Group Risk Committee, risk can be 
assessed, managed and assurance given that all material 
controls are reviewed and monitored.
Information on the composition and operation of the Board 
and its Committees is located in the following sections:
• Corporate Governance report on page 107 in respect 
of the Board
• Nomination and Governance Committee report 
on page 134
• Audit Committee report on page 147
• Risk Committee report on page 154
• Remuneration Committee report on page 159.
The Group’s gender diversity information for the financial 
year, together with an explanation of the policies related to 
diversity, are set out in the Strategic Report on page 14 and 
in the Nomination and Governance Committee Report on 
page 134. 
Directors’ responsibilities 
The Directors are responsible for preparing the Annual 
Report and the Group and Parent Company financial 
statements in accordance with applicable law and 
regulations.
Company law requires the Directors to prepare Group and 
Parent Company financial statements for each financial 
year. Under that law they are required to prepare the Group 
financial statements in accordance with United Kingdom 
adopted international accounting standards and applicable 
law and have elected to prepare the Parent Company 
financial statements in accordance with UK accounting 
standards and applicable law, including FRS 101 Reduced 
Disclosure Framework.
Under Company law, the Directors must not approve the 
financial statements unless they are satisfied that they give 
a true and fair view of the state of affairs of the Group and 
Parent Company and of their profit or loss for that period. 
In preparing each of the Group and Parent Company 
financial statements, the Directors are required to:
• Select suitable accounting policies and then apply 
them consistently
• Make judgements and accounting estimates that are 
reasonable and prudent
• For the Group financial statements, state whether they 
have been prepared in accordance with IFRS as adopted 
by the UK
• For the Parent Company financial statements, state 
whether applicable UK accounting standards, including 
FRS 101 Reduced Disclosure Framework, have been 
followed, subject to any material departures disclosed 
and explained in the Parent Company financial 
statements
• Prepare the financial statements on the going concern 
basis unless it is inappropriate to presume that the 
Company will continue in business.
The Directors are responsible for keeping adequate 
accounting records that are sufficient to show and explain 
the Parent Company’s transactions and disclose with 
reasonable accuracy at any time the financial position of the 
Parent Company and enable them to ensure that its financial 
statements comply with the Companies Act 2006. They have 
general responsibility for taking such steps as are reasonably 
open to them to safeguard the assets of the Group and to 
prevent and detect fraud and other irregularities.  
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Under applicable law and regulations, the Directors are 
also responsible for preparing a Strategic Report, Directors’ 
report, Directors’ Remuneration report and Corporate 
Governance Statement that complies with that law and 
those regulations.
The Directors are responsible for the maintenance and 
integrity of the corporate and financial information included 
on the Company’s website.
Legislation in the UK governing the preparation and 
dissemination of financial statements may differ from 
legislation in other jurisdictions.
Responsibility statement
The Directors confirm that to the best of their knowledge:
• The financial statements, prepared in accordance with 
the applicable set of accounting standards, give a true 
and fair view of the assets, liabilities, financial position 
and profit or loss of the Company and the undertakings 
included in the consolidation taken as a whole; and
• The Directors’ report and the Strategic Report include 
a fair review of the development and performance of 
the business and the position of the Company, and the 
undertakings included in the consolidation taken as a 
whole, together with a description of the principal risks 
and uncertainties.
Disclosure of information to auditor 
The Directors who held office at the date of approval of this 
Directors’ report confirm that, so far as they are each aware, 
there is no relevant audit information of which the 
Company’s auditor is unaware; and each Director has taken 
all the steps that they ought to have taken as a Director 
to make themselves aware of any relevant audit information 
and to establish that the Company’s auditor is aware of 
that information.
Auditor
Following the Board’s approval of the Audit Committee’s 
recommendation to reappoint the Company’s auditor, 
Deloitte LLP has indicated willingness to continue in office 
and resolutions to reappoint it and to authorise the Directors 
to fix its remuneration will be proposed at the AGM.
Index of disclosures
Information included in the Strategic Report: As permitted 
by legislation, some matters required to be included in the 
Directors’ report have instead been included in the Strategic 
Report as the Board considers them to be of strategic 
importance. These are identified with an asterix (*) in the 
table below.1
Agreement for loss of office or employment on takeover
169, 191
Allotment of shares for cash pursuant to Group employee share schemes*
305
Amendment of the Articles of Association
192
Annual General Meeting (‘AGM’)
192
Appointment and replacement of Directors
138, 191
Attendance at Board and Board Committee meetings
131
Audit Committee report
147
Business review
28
Business model
10
Branches
307
Changes in borrowings
225, 271
Charitable donations
61, 92
Climate-related disclosures, including GHG emissions and energy consumption
74
Corporate Governance report
107
Culture
123
Details of long-term incentive schemes*
159
Directors’ insurance and indemnities
191
Directors’ inductions and training
133
Directors in office during the year
110, 131
Directors’ interests in shares
189
Directors’ Responsibility Statement
194
Directors’ service contracts
169
Disclosure of information to the auditor
194
Diversity disclosures
59,141 
Dividends
192, 305
Information / disclosure
Page No.
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Engagement with suppliers, customers and others in a business relationship with the Company*
91
Employee engagement
58, 89, 127
Employees with disabilities
59
Fair, balanced and understandable
193
Financial risk management
154, 218
Financial instruments
212
Future developments of the business
14
Going Concern Statement
193
Group Risk Committee
154
Independent auditors’ report
197
Interest capitalised by the Group*
265
Nomination and Governance Committee report
134
Non-Financial and Sustainability Information Statement
95
Political donations and expenditure
193
Post-balance sheet events
308
Powers for the Company to issue or buy back its shares
191
Powers of Directors
191
Principal risks and uncertainties 
97
Related undertakings 
307
Reappointment of auditor
194
Remuneration Committee report
174
Research and development
21, 59
Rights attaching to shares
191, 304
Risk management and internal control
97, 147, 154
S172 Statement
87
Share capital
191, 305
Shareholder engagement
90, 126
Shareholder waiver of dividends and future dividends*
191, 305
Significant agreements impacted by a change of control
192
Significant related party agreements*
307, 327
Significant shareholders
192
Statement of compliance with the UK Corporate Governance Code
116
Strategic Report
14
Sustainability Report
55
Viability Statement
105
Voting rights
191
Information / disclosure
Page No.
1 Information required to be disclosed in the Annual Report under Listing Rule 6.6.1 is marked with an asterisk (*).
Approved by the Board of Directors and signed on its behalf by
Dan Caunt 
Geraint Jones
Company Secretary 
Chief Financial Officer
4 March 2026 
 
4 March 2026
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Financial
Statements
197
Independent Auditor's Report
206 Consolidated Income Statement
207 Consolidated Statement of Comprehensive Income 
208 Consolidated Statement of Financial Position 
209 Consolidated Cashflow Statement 
210
Consolidated Statement of Changes in Equity
212
Notes to the consolidated financial statements 
317
Parent Company financial statements
320 Notes to the Parent Company financial statements
329 Glossary
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Report on the audit of the financial statements 
1.Opinion
In our opinion:
• the financial statements of Admiral Group plc (the ‘Parent Company’) and its subsidiaries (the ‘Group’) give a true and fair 
view of the state of the Group’s and of the Parent Company’s affairs as at 31 December 2025 and of the Group’s profit 
for the year then ended;
• the Group financial statements have been properly prepared in accordance with United Kingdom adopted international 
accounting standards;
• the Parent Company financial statements have been properly prepared in accordance with United Kingdom Generally 
Accepted Accounting Practice, including Financial Reporting Standard 101 “Reduced Disclosure Framework”; and
• the financial statements have been prepared in accordance with the requirements of the Companies Act 2006.
We have audited the financial statements which comprise:
• the Consolidated and Parent Company Income Statements;
• the Consolidated and Parent Company Statements of Comprehensive Income;
• the Consolidated and Parent Company Statements of Financial Position;
• the Consolidated and Parent Company Statements of Changes in Equity;
• the Consolidated Cashflow Statement;
• the related notes 1 to 14 to the Group financial statements, excluding the capital adequacy disclosures in note 3.8 
calculated in accordance with the Solvency II regime which are marked as unaudited; and
• the related notes 1 to 14 to the Parent Company financial statements.
The financial reporting framework that has been applied in the preparation of the Group financial statements is applicable 
law, and United Kingdom adopted international accounting standards. The financial reporting framework that has been 
applied in the preparation of the Parent Company financial statements is applicable law and United Kingdom Accounting 
Standards, including FRS 101 “Reduced Disclosure Framework” (United Kingdom Generally Accepted Accounting Practice).
2. Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. 
Our responsibilities under those standards are further described in the auditor’s responsibilities for the audit of the financial 
statements section of our report. 
We are independent of the Group and the Parent Company in accordance with the ethical requirements that are relevant 
to our audit of the financial statements in the UK, including the Financial Reporting Council’s (the ‘FRC’s’) Ethical Standard 
as applied to listed public interest entities, and we have fulfilled our other ethical responsibilities in accordance with these 
requirements. The non-audit services provided to the Group and Parent Company for the year are disclosed in note 9c 
to the financial statements. We confirm that we have not provided any non-audit services prohibited by the FRC’s Ethical 
Standard to the Group or the Parent Company.
We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.
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197

3. Summary of our audit approach
Key audit matters
The key audit matter that we identified in the current year was:
• Valuation of UK motor large bodily injury reserves within the gross liability for incurred claims.
Materiality
The materiality that we used for the Group financial statements was £47.9m which was 
determined on the basis of 5% of profit before tax from continuing operations (‘PBT’).
Scoping
We identified five reporting components which we determined should be subject to an audit 
of the entire financial information in the current year. Specified audit procedures were completed 
in respect of eight further components in response to specific audit risks.
The components within the scope of our audit of entire financial information and specified audit 
procedures account for above 99% of the Group’s profit before tax, the Group’s revenue and the 
Group’s net assets.
Significant changes in 
our approach
There have been no significant changes in our approach from the prior year. 
4. Conclusions relating to going concern
In auditing the financial statements, we have concluded that the directors’ use of the going concern basis of accounting 
in the preparation of the financial statements is appropriate.
Our evaluation of the directors’ assessment of the Group’s and Parent Company’s ability to continue to adopt the going 
concern basis of accounting included:
• We obtained an understanding of the relevant controls relating to the Board’s going concern assessment process;
• We inspected the Group ORSA (‘Own Risk and Solvency Assessment’) to support our understanding of the key risks faced 
by the Group, its ability to continue as a going concern, and the longer-term viability of the Group;
• We evaluated the Board’s going concern assessment in light of the current macroeconomic uncertainties;
• We considered the available cash and cash equivalents balance at year-end and assessed how this is forecast to 
fluctuate over a period of at least 12 months from the date of signing the financial statements in line with the Board’s 
forecast performance. This analysis included assessing the amount of headroom in the forecasts considering cash and 
regulatory liquidity requirements;
• We assessed management’s stress testing and reverse stress testing over the projected profitability, solvency and 
liquidity positions and the likelihood of the various scenarios that could adversely impact upon the Group’s liquidity and 
solvency headroom; 
• We obtained and inspected correspondence between the Group and its regulators, as well as reviewed the Group Risk 
Committee meeting minutes, to identify any items of interest which could potentially indicate either non-compliance with 
regulation or potential litigation or regulatory action held against the Group; and
• We assessed the appropriateness of the Going Concern disclosures included in the financial statements.
Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions 
that, individually or collectively, may cast significant doubt on the Group's and Parent Company’s ability to continue as 
a going concern for a period of at least twelve months from when the financial statements are authorised for issue.
In relation to the reporting on how the Group has applied the UK Corporate Governance Code, we have nothing material 
to add or draw attention to in relation to the directors’ statement in the financial statements about whether the directors 
considered it appropriate to adopt the going concern basis of accounting.
Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant 
sections of this report.
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5. Key audit matters
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the 
financial statements of the current period and include the most significant assessed risks of material misstatement (whether 
or not due to fraud) that we identified. These matters included those which had the greatest effect on: the overall audit 
strategy; the allocation of resources in the audit; and directing the efforts of the engagement team.
These matters were addressed in the context of our audit of the financial statements as a whole, and in forming our opinion 
thereon, and we do not provide a separate opinion on these matters.
5.1. Valuation of UK motor large bodily injury reserves within the gross liability for incurred claims
Key audit 
matter 
description
The Group’s gross liability for incurred claims totalled £4,190m as at 31 December 2025 (31 December 
2024: £3,673m). Judgements made in determining the valuation of the gross liability for incurred claims 
are by far the most significant in terms of their impact on the Group’s financial position. Setting these 
claims reserves is an inherently subjective exercise and small changes in underlying assumptions may 
have a material impact on the overall result reported.
Specifically, our significant areas of focus are the Group’s selection of the incurred claims development 
assumptions including inflation for large bodily injury claims arising in the UK motor insurance business. 
These particular claims result in higher individual claim reserves and are more judgemental, in terms of the 
development of the ultimate losses, due to the longer-term nature of the Group’s exposure (compared to 
property damage claims). Therefore, we determine this as a key audit matter.
Refer to page 149 in the Audit Committee report where this is included as a significant matter and note 3 
and note 5f in the financial statements which refer to this matter.
How the scope 
of our audit 
responded 
to the key 
audit matter
In responding to this matter, we have involved our actuarial specialists and performed the following 
procedures:
• We obtained an understanding of, and tested, the relevant controls governing the selection of the 
incurred claims development assumptions for large bodily injury claims in the UK motor insurance 
business, as well as the wider process supporting the valuation of the liability for incurred claims;
• We obtained and inspected the reports from management and assessed management’s incurred claims 
development assumptions for UK motor insurance business;
• We benchmarked the assumptions against available industry data and considered the comparison in the 
context of the risk profile of the Group’s portfolio and the year-on-year changes in these assumptions;
• We undertook a graphical analysis of incurred development patterns to assess and challenge the 
assumptions considering the trends and patterns observed; and
• We obtained and inspected the external actuary’s reports and performed an assessment of the incurred 
claims development assumptions, including evaluating how these compare to management’s selected 
assumptions, to support our assessment of management’s incurred claims development assumptions 
for UK motor insurance business.
Key 
observations
Based on the procedures described above, we concluded that the valuation of UK motor large bodily injury 
reserves within the gross liability for incurred claims is appropriate.
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6. Our application of materiality
6.1. Materiality
We define materiality as the magnitude of misstatement in the financial statements that makes it probable that the 
economic decisions of a reasonably knowledgeable person would be changed or influenced. We use materiality both 
in planning the scope of our audit work and in evaluating the results of our work.
Based on our professional judgement, we determined materiality for the financial statements as a whole as follows:
Group financial statements
Parent Company financial statements
Materiality
£47.9 million (2024: £41.9 million)
£9.2 million (2024: £6.2 million)
Basis for 
determining 
materiality
5% of profit before tax from continuing operations 
(2024: 5% of profit before tax).
3% of two-year average of net assets pre-final 
dividend (2024: 3% of two-year average of net 
assets pre final dividend).
Rationale for the 
benchmark applied
We consider profit before tax to be the critical 
benchmark of the performance of the Group and 
consider this benchmark to be suitable having 
compared to other benchmarks. Our materiality 
equates to 1% of insurance revenue and 3% of 
equity (2024: 1% of insurance revenue and 3% of 
equity)
The Parent Company primarily exists as the 
holding company which carries investments 
in Group subsidiaries and is the issuer of listed 
securities. We consider that net assets is the 
critical benchmark for the Parent Company. 
The measure uses a two-year average of net 
assets pre final dividend which we consider 
appropriate given the inherent volatility associated 
with the timing of dividend payments.
6.2. Performance materiality
We set performance materiality at a level lower than materiality to reduce the probability that, in aggregate, uncorrected 
and undetected misstatements exceed the materiality for the financial statements as a whole. 
Group financial statements
Parent Company financial statements
Performance 
materiality
70% (2024: 70%) of Group materiality
70% (2024: 70%) of Parent Company materiality 
Basis and rationale 
for determining 
performance 
materiality
In determining performance materiality, we considered the following factors: 
• our risk assessment, including our assessment of the Group’s overall control environment and 
that we consider it appropriate to rely on controls over a number of business processes; and
• our past experience of the audit, which has indicated a low number of uncorrected misstatements 
identified in prior periods.
6.3. Error reporting threshold
We agreed with the Audit Committee that we would report to the Committee all audit differences in excess of £2.4m 
(2024: £2.1m), as well as differences below that threshold that, in our view, warranted reporting on qualitative grounds. 
We also report to the Audit Committee on disclosure matters that we identified when assessing the overall presentation 
of the financial statements.
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Additional Information
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7. An overview of the scope of our audit
7.1. Identification and scoping of components
The nature of the Group is such that we have identified components primarily by legal entity. We assessed the qualitative 
and quantitative characteristics of each financial statement line item and considered the relative contribution of each 
component to these line items in determining which components would be subject to an audit of the entire financial 
information, specified audit procedures, or review at group level.
Five (2024: five) components of the Group have been subject to an audit of the entire financial information: Admiral 
Insurance (Gibraltar) Limited, Admiral Insurance Company Limited, UK operations of EUI Limited, Admiral Europe Compañía 
de Seguros, and Admiral Group plc (the Parent company). 
Specified audit procedures, designed to address specific audit risks, were completed for eight (2024: seven) further 
components: Elephant Insurance Company, Admiral Intermediary Services S.A, Admiral Financial Services Limited, Seren 
One Limited, Seren Two Limited, Seren Three Limited, Able Insurance Services Limited, and Admiral Law Limited.
The scope of work over the above components was completed to individual component performance materiality levels 
which ranged from £2.1m to £24.6m (2024: £2.5m to £15.9m) dependent upon the relative financial contribution of each 
individual component to the Group.
For the remaining components, we performed analysis at an aggregated Group level to re-assess our evaluation that there 
were no identified risks of material misstatement in any of these components.
The components within the scope of our audit of entire financial information and specified audit procedures account for 99% 
(2024: 99%) of the Group’s profit before tax, above 99% (2024: 99%) of the Group’s revenue and above 99% (2024: 99%) of 
the Group’s net assets.
Finally, we performed audit procedures over the consolidation process by testing the material consolidation adjustments 
made by management in calculating their consolidated financial statements.
      
Revenue
Profit before tax
Net assets
Audit of the entire financial 
information 95%
Audit of the entire financial 
information 95%
Audit of the entire financial 
information 98%
Specified audit procedures 5%
Specified audit procedures 4%
Specified audit procedures 2%
Review at group level <1%
Review at group level 1%
Review at group level <1%
7.2. Our consideration of the control environment 
We obtained an understanding of and tested the relevant controls within the Group, including controls over the following 
business processes: financial reporting, insurance revenue, other revenue, insurance service expenses, liability for incurred 
claims, liability for remaining coverage, financial investments, reinsurance and coinsurance, cash and investments. We also 
identified the key IT systems in the Group that were relevant to the audit, and involved our IT specialists to support our 
testing of general IT controls over these systems, including the policy administration system, claims administration systems 
and the data warehouse.
7.3. Our consideration of climate-related risks
In planning our audit, we have considered the impact of climate change on the Group’s operations and subsequent impact 
on its financial statements. The Group sets out its assessment of the potential impact on pages 103 and 104 of the Emerging 
Risks section.
In conjunction with our climate reporting specialists, we have held discussions with the Group to understand management’s:
• process for identifying affected operations, including the governance and controls over this process, and the subsequent 
effect on the financial reporting of the Group; and
• long-term strategy to respond to climate-related risks as they emerge including the effect on the Group’s forecasts.
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Admiral Group Plc Annual Report and Accounts 2025
201
A
B
C
A
B
C
A
B
C

In addition, our audit work also involved:
• challenging the completeness of the physical and transition risks identified based on our understanding of the Group, 
and considered in the Group’s climate risk assessment and the conclusion that there is no material impact of climate 
change risk on the current year financial reporting;
• assessing the Group’s qualitative analysis which supports the Group’s conclusion that there is no material financial 
statement impact of climate risk; and
• assessing disclosures in the Annual Report against the requirements of the TCFD framework, paragraph 8(a) of Listing 
Rule 9.8.6R, as well as the mandatory climate-related financial disclosure requirements (‘CFD’); and
• evaluating the appropriateness of disclosures included in the financial statements in Note 2.
We have not been engaged to provide assurance over the accuracy of TCFD disclosures set out on pages 76 to 86 of 
the annual report. As part of our procedures, we are required to read these disclosures and to consider whether they are 
materially inconsistent with the financial statements or our knowledge obtained during the course of our audit. We did not 
identify any material inconsistencies as a result of these procedures.
7.4. Working with other auditors
We engaged local component auditors, being Deloitte member firms in Spain and the US, to perform the audit work over 
entities residing in these respective territories. We also engaged component auditors in the Deloitte UK firm to perform 
the audit work over the Admiral Money segment of the Group. We directed and supervised the work of Deloitte Spain and 
Deloitte UK, including through in-person visits and through remote communication and review of their work.
For the US, we directed and supervised the work of the component auditor by having frequent phone calls with the 
component audit team, participating in video conferences and reviewing key audit documentation remotely.
8. Other information
The other information comprises the information included in the annual report other than the financial statements and 
our auditor’s report thereon. The directors are responsible for the other information contained within the annual report. 
Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly 
stated in our report, we do not express any form of assurance conclusion thereon.
Our responsibility is to read the other information and, in doing so, consider whether the other information is materially 
inconsistent with the financial statements or our knowledge obtained in the course of the audit, or otherwise appears 
to be materially misstated.
If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether 
this gives rise to a material misstatement in the financial statements themselves. If, based on the work we have performed, 
we conclude that there is a material misstatement of this other information, we are required to report that fact.
We have nothing to report in this regard.
9. Responsibilities of directors
As explained more fully in the directors’ responsibilities statement, the directors are responsible for the preparation of the 
financial statements and for being satisfied that they give a true and fair view, and for such internal control as the directors 
determine is necessary to enable the preparation of financial statements that are free from material misstatement, whether 
due to fraud or error.
In preparing the financial statements, the directors are responsible for assessing the Group’s and the Parent Company’s 
ability to continue as a going concern, disclosing as applicable, matters related to going concern and using the going 
concern basis of accounting unless the directors either intend to liquidate the Group or the Parent Company or to cease 
operations, or have no realistic alternative but to do so.
10. Auditor’s responsibilities for the audit of the financial statements
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material 
misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable 
assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will 
always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered 
material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users 
taken on the basis of these financial statements.
A further description of our responsibilities for the audit of the financial statements is located on the FRC’s website at: 
www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.
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202

11. Extent to which the audit was considered capable of detecting irregularities, including fraud
Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with 
our responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent 
to which our procedures are capable of detecting irregularities, including fraud is detailed below. 
11.1 Identifying and assessing potential risks related to irregularities
In identifying and assessing risks of material misstatement in respect of irregularities, including fraud and non-compliance 
with laws and regulations, we considered the following:
• the nature of the industry and sector, control environment and business performance including the design of the Group’s 
remuneration policies, key drivers for directors’ remuneration, bonus levels and performance targets;
• the Group’s own assessment of the risks that irregularities may occur either as a result of fraud or error;
• results of our enquiries of management, internal audit, the directors and the Audit Committee about their own 
identification and assessment of the risks of irregularities, including those that are specific to the Group’s sector; 
• any matters we identified having obtained and reviewed the Group’s documentation of their policies and procedures 
relating to:
– identifying, evaluating and complying with laws and regulations and whether they were aware of any instances 
of non-compliance;
– detecting and responding to the risks of fraud and whether they have knowledge of any actual, suspected 
or alleged fraud;
– the internal controls established to mitigate risks of fraud or non-compliance with laws and regulations; and
• the matters discussed among the audit engagement team including component audit teams and relevant internal 
specialists, including tax, actuarial, financial instruments, IT, climate, and industry specialists, regarding how and where 
fraud might occur in the financial statements and any potential indicators of fraud.
As a result of these procedures, we considered the opportunities and incentives that may exist within the organisation for 
fraud and identified the greatest potential for fraud in the following area: valuation of UK motor large bodily injury claims 
reserves within the liability for incurred claims. In common with all audits under ISAs (UK), we are also required to perform 
specific procedures to respond to the risk of management override.
We also obtained an understanding of the legal and regulatory framework that the Group operates in, focusing on provisions 
of those laws and regulations that had a direct effect on the determination of material amounts and disclosures in the 
financial statements. The key laws and regulations we considered in this context included the UK Companies Act, Listing 
Rules, Solvency II regulation and relevant tax legislation.
In addition, we considered provisions of other laws and regulations that do not have a direct effect on the financial 
statements but compliance with which may be fundamental to the Group’s ability to operate or to avoid a material penalty. 
These included the Group’s operating licence, and the Financial Conduct Authority and the Prudential Regulation Authority 
regulations.
11.2. Audit response to risks identified
As a result of performing the above, we identified the valuation of UK motor large bodily injury reserves within the liability for 
incurred claims as a key audit matter related to the potential risk of fraud. The key audit matters section of our report explains 
the matter in more detail and also describes the specific procedures we performed in response to that key audit matter. 
In addition to the above, our procedures to respond to the risks identified included the following:
• reviewing the financial statement disclosures and testing to supporting documentation to assess compliance 
with provisions of relevant laws and regulations described as having a direct effect on the financial statements;
• enquiring of management, the Audit Committee and in-house legal counsel concerning actual and potential litigation 
and claims;
• performing analytical procedures to identify any unusual or unexpected relationships that may indicate risks of material 
misstatement due to fraud;
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• reading minutes of meetings of those charged with governance, reviewing internal audit reports and reviewing 
correspondence with HMRC the Financial Conduct Authority and the Prudential Regulation Authority; and
• in addressing the risk of fraud through management override of controls, testing the appropriateness of journal entries 
and other adjustments; assessing whether the judgements made in making accounting estimates are indicative of a 
potential bias; and evaluating the business rationale of any significant transactions that are unusual or outside the normal 
course of business.
We also communicated relevant identified laws and regulations and potential fraud risks to all engagement team members, 
including internal specialists and component audit teams, and remained alert to any indications of fraud or non-compliance 
with laws and regulations throughout the audit.
Report on other legal and regulatory requirements
12. Opinions on other matters prescribed by the Companies Act 2006
In our opinion the part of the directors’ remuneration report to be audited has been properly prepared in accordance 
with the Companies Act 2006.
In our opinion, based on the work undertaken in the course of the audit:
• the information given in the strategic report and the directors’ report for the financial year for which the financial 
statements are prepared is consistent with the financial statements; and
• the strategic report and the directors’ report have been prepared in accordance with applicable legal requirements.
In the light of the knowledge and understanding of the Group and the Parent Company and their environment 
obtained in the course of the audit, we have not identified any material misstatements in the strategic report or the 
directors’ report.
13. Corporate Governance Statement
The Listing Rules require us to review the directors' statement in relation to going concern, longer-term viability and that 
part of the Corporate Governance Statement relating to the Group’s compliance with the provisions of the UK Corporate 
Governance Code specified for our review. 
Based on the work undertaken as part of our audit, we have concluded that each of the following elements of the 
Corporate Governance Statement is materially consistent with the financial statements and our knowledge obtained 
during the audit: 
• the directors’ statement with regards to the appropriateness of adopting the going concern basis of accounting and 
any material uncertainties identified set out on page 193;
• the directors’ explanation as to its assessment of the Group’s prospects, the period this assessment covers and why 
the period is appropriate set out on page 105 to 106;
• the directors' statement on fair, balanced and understandable set out on page 193;
• the board’s confirmation that it has carried out a robust assessment of the emerging and principal risks set out on 
page 97;
• the section of the annual report that describes the review of effectiveness of risk management and internal control 
systems set out on page 157 to 158; and
• the section describing the work of the Audit Committee set out on page 147 to 153.
Strategic Report
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Admiral Group Plc Annual Report and Accounts 2025
204

14. Matters on which we are required to report by exception
14.1. Adequacy of explanations received and accounting records
Under the Companies Act 2006 we are required to report to you if, in our opinion:
• we have not received all the information and explanations we require for our audit; or
• adequate accounting records have not been kept by the Parent Company, or returns adequate for our audit have not 
been received from branches not visited by us; or
• the Parent Company financial statements are not in agreement with the accounting records and returns.
We have nothing to report in respect of these matters.
14.2. Directors’ remuneration
Under the Companies Act 2006 we are also required to report if in our opinion certain disclosures of directors’ remuneration 
have not been made or the part of the directors’ remuneration report to be audited is not in agreement with the accounting 
records and returns.
We have nothing to report in respect of these matters.
15. Other matters which we are required to address
15.1. Auditor tenure
Following the recommendation of the Audit Committee, we were appointed by shareholders’ approval at the Annual General 
Meeting on 9 May 2025 to audit the financial statements for the year ending 31 December 2025 and subsequent financial 
periods. The period of total uninterrupted engagement including previous renewals and reappointments of the firm is ten 
years, covering the years ending 31 December 2016 to 31 December 2025.
15.2. Consistency of the audit report with the additional report to the Audit Committee
Our audit opinion is consistent with the additional report to the Audit Committee we are required to provide in accordance 
with ISAs (UK).
16. Use of our report
This report is made solely to the company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies 
Act 2006. Our audit work has been undertaken so that we might state to the company’s members those matters we are 
required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not 
accept or assume responsibility to anyone other than the company and the company’s members as a body, for our audit 
work, for this report, or for the opinions we have formed. 
As required by the Financial Conduct Authority (FCA) Disclosure Guidance and Transparency Rule (DTR) 4.1.15R – 
DTR 4.1.18R, these financial statements will form part of the Electronic Format Annual Financial Report filed on the National 
Storage Mechanism of the FCA in accordance with DTR 4.1.15R – DTR 4.1.18R. This auditor’s report provides no assurance 
over whether the Electronic Format Annual Financial Report has been prepared in compliance with DTR 4.1.15R – 
DTR 4.1.18R. 
Adam Addis (Senior statutory auditor)
For and on behalf of Deloitte LLP
Statutory Auditor
London, United Kingdom
4 March 2026
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Admiral Group Plc Annual Report and Accounts 2025
205

 
Year ended
Note
31 December
2025
£m
 31 December
2024
£m1
Insurance revenue
5  
4,979.3  
4,553.4 
Insurance service expenses
5  
(3,967.1)  
(3,349.7) 
Insurance service result before reinsurance
 
1,012.2  
1,203.7 
Net expense from reinsurance contracts held
5  
(225.9)  
(501.6) 
Insurance service result
 
786.3  
702.1 
Investment return - Effective interest rate
6  
129.0  
103.4 
Investment return - Other
6  
80.4  
72.8 
Investment return
6  
209.4  
176.2 
Finance expenses from insurance contracts issued
5  
(140.9)  
(128.4) 
Finance income from reinsurance contracts held
5  
29.4  
35.9 
Net insurance finance expenses
 
(111.5)  
(92.5) 
Net insurance and investment result
 
884.2  
785.8 
Interest income from financial services
7  
147.3  
113.5 
Interest expense related to financial services
7  
(58.3)  
(37.2) 
Net interest income from financial services
 
89.0  
76.3 
Other revenue and profit commission
8  
233.5  
189.6 
Other operating expenses
9  
(321.5)  
(293.5) 
Other operating expenses recoverable from co-insurers
9  
126.5  
129.3 
Movement in expected credit loss provision and write-offs
6  
(29.8)  
(34.6) 
Other income and expenses
 
8.7  
(9.2) 
Operating profit
 
981.9  
852.9 
Finance costs
6  
(24.4)  
(27.0) 
Finance costs recoverable from co-insurers
6  
0.4  
0.6 
Net finance costs
 
(24.0)  
(26.4) 
Profit before tax from continuing operations
 
957.9  
826.5 
Taxation expense
10  
(212.6)  
(175.3) 
Profit after tax from continuing operations
 
745.3  
651.2 
(Loss)/ Profit before tax from discontinued operations
13  
(3.1)  
12.7 
Taxation expense
13  
0.1  
(1.0) 
(Loss)/ Profit after tax from discontinued operations
13  
(3.0)  
11.7 
Profit after tax from continuing and discontinued operations
 
742.3  
662.9 
Profit after tax attributable to:
Equity holders of the parent
 
742.6  
663.3 
Non-controlling interests (NCI)
 
(0.3)  
(0.4) 
 
742.3  
662.9 
Earnings per share - from continuing operations
Basic
12
247.4p
212.8p
Diluted
12
242.7p
212.8p
Earnings per share - from continuing and discontinued operations
Basic
12
246.4p
216.6p
Diluted
12
241.7p
216.6p
Dividends declared and paid (total)
12
715.4
369.8
Dividends declared and paid (per share)
12
236.0p
123.0p
1 The Consolidated Income Statement and all related notes to the financial statements for the year ended 31 December 2024 have been 
re-presented due to the US Motor business being classified as discontinued.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Consolidated Income Statement
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
206

 
Year ended
 31 December
2025
£m
 31 December
2024
£m
Profit for the period - from continuing and discontinued operations
 
742.3  
662.9 
Other comprehensive income
Items that are or may be reclassified to profit or loss
Movements in fair value reserve
 
48.7  
11.3 
Deferred tax in relation to movement in fair value reserve
 
(2.8)  
2.4 
Movements in insurance finance reserve - insurance contracts
 
(54.4)  
7.9 
Deferred tax in relation to movement in insurance finance reserve - insurance contracts
 
9.5  
(5.1) 
Movements in insurance finance reserve - reinsurance contracts
 
9.6  
3.3 
Deferred tax in relation to movement in insurance finance reserve - reinsurance contracts
 
(2.1)  
1.3 
Exchange differences on translation of foreign operations
 
3.1  
(4.2) 
Movement in hedging reserve
 
(13.5)  
(4.1) 
Deferred tax in relation to movement in hedging reserve
 
3.4  
1.0 
Other comprehensive income for the period, net of income tax
 
1.5  
13.8 
Total comprehensive income for the period
 
743.8  
676.7 
Total comprehensive income for the period attributable to:
Equity holders of the parent
 
744.1  
677.1 
Non-controlling interests
 
(0.3)  
(0.4) 
Total comprehensive income for the period
 
743.8  
676.7 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Consolidated Statement of Comprehensive Income
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
207

As at
Note
31 December
2025
£m
 31 December
2024
£m
ASSETS
Property and equipment
11  
80.2  
87.8 
Intangible assets
11  
327.6  
321.0 
Deferred tax asset
10  
50.7  
19.8 
Corporation tax asset
10  
18.1  
18.1 
Reinsurance contract assets
5  
1,080.5  
988.6 
Loans and advances to customers
7  
1,628.7  
1,106.9 
Other receivables
6  
277.7  
225.2 
Financial investments
6  
5,258.2  
4,863.2 
Cash and cash equivalents
6  
301.1  
313.6 
Total assets
 
9,022.8  
7,944.2 
EQUITY
Share capital
12  
0.3  
0.3 
Share premium account
 
13.1  
13.1 
Other reserves
 
(29.3)  
(26.7) 
Retained earnings
 
1,459.2  
1,383.4 
Total equity attributable to equity holders of the parent
 
1,443.3  
1,370.1 
Non-controlling interests
 
0.3  
0.6 
Total equity
 
1,443.6  
1,370.7 
LIABILITIES
Insurance contracts liabilities 
5  
5,399.2  
4,961.4 
Subordinated and other financial liabilities
6  
1,819.9  
1,322.2 
Trade and other payables
6,11  
217.2  
175.3 
Lease liabilities
6  
73.6  
79.6 
Corporation tax liabilities
10  
69.3  
35.0 
Total liabilities
 
7,579.2  
6,573.5 
Total equity and total liabilities
 
9,022.8  
7,944.2 
The accompanying notes form part of these financial statements. These financial statements were approved by the Board 
of Directors on 4 March 2026 and were signed on its behalf by: 
Geraint Jones 
Chief Financial Officer 
Admiral Group plc 
Company Number: 03849958
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Consolidated Statement of Financial Position
As at 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
208

 
Year ended
Note
 31 December
2025
£m
31 December
2024
£m
Profit after tax - from continuing and discontinued operations
 
742.3  
662.9 
Adjustments for non-cash items:
 - Depreciation of property, plant and equipment and right-of-use assets
11  
15.9  
18.8 
 - Impairment/ disposal of property, plant and equipment and right-of-use assets
11  
0.2  
9.1 
 - Amortisation and impairment of intangible assets
11  
63.1  
66.7 
- Loss on disposal of Elephant entities held for sale
 
24.5  
– 
 - Movement in expected credit loss provision
 
13.2  
10.3 
 - Share scheme charges
9  
75.0  
67.8 
 - Interest expense on funding for loans and advances to customers
 
46.8  
32.3 
 - Investment return
6  
(212.3)  
(177.4) 
 - Profit on disposal of Insurify share option
9  
–  
(12.5) 
 - Finance costs, including unwinding of discounts on lease liabilities
6  
24.4  
27.7 
 - Taxation expense
10  
212.6  
176.3 
Change in gross insurance contract liabilities
5  
502.2  
421.6 
Change in reinsurance assets
5  
(122.7)  
184.9 
Change in insurance and other receivables
6  
(15.8)  
182.4 
Change in gross loans and advances to customers
7  
(689.1)  
(231.4) 
Sale proceeds from the loan book
7  
146.4  
– 
Funding received relating to forward flow loans
7  
282.3  
– 
Forward flow loans transferred
7  
(279.5)  
– 
Change in trade and other payables, including tax and social security
11  
44.9  
(136.1) 
Cash flows from operating activities, before movements in investments
 
874.4  
1,303.4 
Purchases of financial instruments
 
(9,339.4)  
(8,083.3) 
Proceeds on disposal/ maturity of financial instruments
 
8,973.2  
7,182.4 
Interest and investment income received
 
120.4  
90.6 
Cash flows from operating activities, net of movements in investments
 
628.6  
493.1 
Taxation payments
 
(192.1)  
(124.1) 
Net cash flow from operating activities
 
436.5  
369.0 
Cash flows from investing activities:
Purchases of property, equipment and software
 
(74.3)  
(61.7) 
Intangible assets acquired through business combinations
 
–  
(82.5) 
Net costs paid on sale of Elephant entities
 
(1.3)  
– 
Cash included in the disposal of entities
 
(19.6)  
– 
Net cash used in investing activities
 
(95.2)  
(144.2) 
Cash flows from financing activities:
Proceeds on issue of loan backed securities
6  
713.8  
372.2 
Repayment of loan backed securities
6  
(299.1)  
(194.1) 
Proceeds from other financial liabilities
6  
262.3  
177.7 
Repayment of other financial liabilities
6  
(180.4)  
(170.1) 
Finance costs paid, including interest expense paid on funding for loans
 
(76.0)  
(76.7) 
Proceeds on hedging derivatives
 
5.3  
15.6 
Repayment of lease liabilities
6  
(8.4)  
(12.7) 
Equity dividends paid
12  
(715.4)  
(369.8) 
Acquisition of shares by employee benefit trusts
 
(35.3)  
– 
Net cash used in financing activities
 
(333.2)  
(257.9) 
Net increase/ (decrease) in cash and cash equivalents
 
8.1  
(33.1) 
Cash and cash equivalents at 1 January
 
313.6  
353.1 
Effects of changes in foreign exchange rates
 
(20.6)  
(6.4) 
Cash and cash equivalents at period end
6  
301.1  
313.6 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Consolidated Cashflow Statement
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
209

Attributable to the owners of the Company
Note
Share 
Capital
 £m
Share 
premium 
account 
£m
Fair 
value 
reserve 
£m
Hedging 
reserve
 £m
Foreign 
exchange 
reserve
 £m
Insurance 
finance 
reserve
 £m
Retained 
profit 
and loss 
£m
Total 
£m
Non-
controlling 
interests
 £m
Total 
equity 
£m
At 1 January 2025
 
0.3  
13.1  (99.8)  
4.4  
(4.0)  
72.7  1,383.4  1,370.1  
0.6  1,370.7 
Profit/(loss) for the 
period - from 
continuing and 
discontinued 
operations
 
–  
–  
–  
–  
–  
–  742.6  742.6  
(0.3)  742.3 
Other comprehensive 
income
 
–  
–  
45.9  
(10.1)  
3.1  
(37.4)  
–  
1.5  
–  
1.5 
Total comprehensive 
income for the 
period
 
–  
–  45.9  
(10.1)  
3.1  
(37.4)  742.6  744.1  
(0.3)  743.8 
Transactions with 
equity holders
Dividends
 12  
–  
–  
–  
–  
–  
–  (715.4)  (715.4)  
–  (715.4) 
Share scheme credit
 
–  
–  
–  
–  
–  
–  
75.0  
75.0  
–  
75.0 
Shares acquired by 
employee benefit 
trusts
 
–  
–  
–  
–  
–  
–  
(35.3)  (35.3)  
–  (35.3) 
Deferred tax on share 
scheme credit
 
–  
–  
–  
–  
–  
–  
8.9  
8.9  
–  
8.9 
Transfer to loss on 
disposal of assets 
held for sale
 
–  
–  
(0.5)  
–  
(3.6)  
–  
–  
(4.1)  
–  
(4.1) 
Total transactions 
with equity holders
 
–  
–  
(0.5)  
–  
(3.6)  
–  (666.8)  (670.9)  
–  (670.9) 
As at 31 December 
2025
 
0.3  
13.1  (54.4)  
(5.7)  
(4.5)  
35.3  1,459.2  1,443.3  
0.3  1,443.6 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Consolidated Statement of Changes in Equity
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
210

Attributable to the owners of the Company
Note
Share 
Capital
 £m
Share 
premium 
account 
£m
Fair 
value 
reserve 
£m
Hedging 
reserve
 £m
Foreign 
exchange 
reserve
 £m
Insurance 
finance 
reserve
 £m
Retained 
profit 
and loss 
£m
Total 
£m
Non-
controlling 
interests
 £m
Total 
equity 
£m
At 1 January 2024
 
0.3  
13.1  (113.5)  
7.5  
0.2  
65.3  1,018.9  991.8  
1.0  992.8 
Profit/(loss) for the 
period - from 
continuing and 
discontinued 
operations
 
–  
–  
–  
–  
–  
–  663.3  663.3  
(0.4)  662.9 
Other comprehensive 
income
 
–  
–  
13.7  
(3.1)  
(4.2)  
7.4  
–  
13.8  
–  
13.8 
Total comprehensive 
income for the 
period
 
–  
–  
13.7  
(3.1)  
(4.2)  
7.4  663.3  677.1  
(0.4)  676.7 
Transactions with 
equity holders
Dividends
 12  
–  
–  
–  
–  
–  
–  (369.8)  (369.8)  
–  (369.8) 
Share scheme credit
 
–  
–  
–  
–  
–  
–  
67.8  
67.8  
–  
67.8 
Deferred tax on share 
scheme credit
 
–  
–  
–  
–  
–  
–  
3.2  
3.2  
–  
3.2 
Transfer to loss on 
disposal of assets 
held for sale
 
–  
–  
–  
–  
–  
–  
–  
–  
–  
– 
Total transactions 
with equity holders
 
–  
–  
–  
–  
–  
–  (298.8)  (298.8)  
–  (298.8) 
As at 31 December 
2024
 
0.3  
13.1  (99.8)  
4.4  
(4.0)  
72.7  1,383.4  1,370.1  
0.6  1,370.7 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Consolidated Statement of Changes in Equity
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
211

General information
Admiral Group plc is a public limited Company incorporated in England and Wales. Its registered office is at Tŷ Admiral, 
David Street, Cardiff, CF10 2EH and its shares are listed on the London Stock Exchange. The nature of Admiral Group 
operations and its principal activities are set out in the Business model section on page 6 onwards.
1. Basis of preparation
The consolidated financial statements have been prepared and approved by the Directors in accordance with United 
Kingdom adopted international accounting standards in conformity with the requirements of the Companies Act 2006. 
The Company has elected to prepare its Parent Company financial statements in accordance with Financial Reporting 
Standard 101 Reduced Disclosure Framework (‘FRS 101’).
The accounting policies set out in the notes to the financial statements have, unless otherwise stated, been applied 
consistently to all periods presented in these Group financial statements. 
The financial statements are prepared on the historical cost basis, except for the revaluation of financial assets classified 
as fair value through profit or loss or as fair value through other comprehensive income, and insurance and reinsurance 
contract assets and liabilities which are measured at their fulfilment value in accordance with IFRS 17 Insurance Contracts. 
The Group and Company financial statements are presented in pounds sterling, rounded to the nearest £0.1 million.
Cashflows from operating activities before movements in investments comprise all cashflows arising from the Group’s 
insurance and reinsurance activities, and from loans and advances issued to customers. Cashflows from financing activities 
include the cashflows on issues of loan backed securities, lease liabilities and other financial liabilities.
Subsidiaries are entities controlled by the Group. The Group controls an entity when it is exposed to, or has rights to, 
variable returns from its involvement with the entity and can affect those returns through its power over the entity. 
In assessing control, the Group takes into consideration potential voting rights that are currently exercisable. The acquisition 
date is the date on which control is transferred to the acquirer. The financial statements of subsidiaries are included in the 
consolidated financial statements from the date that control commences until the date control ceases. Losses applicable 
to the non-controlling interests in a subsidiary are allocated to the non-controlling interests even if doing so causes the non-
controlling interests to have a deficit balance.
The Group has securitised certain loans and advances to customers by the transfer of the loans to special purpose entities 
(‘SPEs’) controlled by the Group. Securitisation enables a subsequent issuance of debt by the SPEs to investors who gain 
the security of the underlying assets as collateral. Further information is provided in note 6.
These SPEs are fully consolidated into the Group financial statements under IFRS 10 Consolidated Financial Statements, 
as the Group controls the entity in line with the above definition.
The Group has employee benefit trusts through which its employee share scheme obligations are settled. Prior to 2025, 
new shares were issued and transferred to the trusts to meet these obligations. During the year, the Group advanced a loan 
to fund the market purchase of shares. This resulted in the Group obtaining control of the trusts and consequently 
consolidating the trusts under IFRS 10 Consolidated Financial Statements.
In applying the Group’s accounting policies as described in the notes to the financial statements, the Directors are required 
to make judgements (other than those involving estimations) that have a significant impact on the amounts recognised and 
to make estimates and assumptions about the carrying amounts of assets and liabilities that are not readily apparent from 
other sources. 
The estimates and associated assumptions are based on historical experience and various other factors that are believed to 
be reasonable under the circumstances, the results of which form the basis of making the judgements about carrying values 
of assets and liabilities that are not readily apparent from other sources. 
The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are 
recognised in the year in which the estimate is reviewed. To the extent that a change in an accounting estimate gives rise to 
changes in assets and liabilities, the movement is recognised by adjusting the carrying amount of the related asset or liability 
in the period in which the change occurs. Further information regarding the Group’s critical accounting judgements and 
estimates is provided in note 2 to the financial statements.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
212

Going concern
The consolidated financial statements have been prepared on a going concern basis. In considering this requirement, 
the Directors have taken into account the following: 
• The Group’s profit projections, including:
– Changes in premium rates and projected policy volumes across the Group’s insurance businesses
– Projected cost of settling claims across all of the Group’s insurance businesses, including the impact of continuing, 
albeit reducing, high levels of inflation 
– Projected trends in motor claims frequency
– Projected trends in other revenue generated by the Group’s insurance business from fees and the sale of 
ancillary products 
– Projected contributions to profit from businesses other than the UK Motor insurance business 
– Expected trends in unemployment in the context of credit risks and the growth of the Group’s consumer 
lending business
• The Group’s solvency position, which continues to be closely monitored. The Group continues to maintain a strong 
solvency position above target levels
• The adequacy of the Group’s liquidity position after considering all the factors noted above 
• The results of business plan scenarios and stress tests on the projected profitability, solvency and liquidity positions 
including the impact of severe downside scenarios that assume severe adverse economic, credit and trading stresses 
• The regulatory environment, focusing on regulatory guidance issued by the FCA and the PRA in the UK and regular 
communications between management and regulators 
• A review of the Group’s principal risks and uncertainties and the assessment of emerging risks, including economic 
uncertainty, tariffs, trade negotiations, and cyber and climate-related risks.
Following consideration of all of the above, the Directors have reasonable expectation that the Group has adequate resources 
to continue in operation for the foreseeable future, a period of not less than 12 months from the date of this report, and that it is 
therefore appropriate to adopt the going concern basis in preparing the consolidated financial statements.
Further information regarding the Company’s business activities, together with the factors likely to affect its future 
development, performance and position, is set out in the Strategic Report. Further information regarding the financial 
position of the Company, its cashflows, liquidity position and borrowing facilities are also described in the Strategic Report. 
In addition, note 3 to the financial statements includes the Group’s insurance and financial risk management objectives, 
details of its financial instruments and its exposures to credit risk and liquidity risk; and its objectives, policies and processes 
for managing its capital.
Adoption of new and revised standards
The Group has adopted the following IFRSs and interpretations during the year, which have been issued and endorsed: 
• Amendments to IAS 21 The Effects of Changes in Foreign Exchange Rates: Lack of Exchangeability (effective 1 January 
2025).
The application of the amendments listed above has not had a material impact on the Group’s results, financial position 
and cashflows. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
213

New and revised IFRS Standards in issue but not yet effective
At the date of authorisation of these financial statements, the Group has not applied the following new and revised IFRS 
Standards that have been issued but are not yet effective:
• Amendments to IFRS 9 Financial Instruments and IFRS 7 Financial Instruments: Disclosures – Classification and 
Measurement of Financial Instruments (effective 1 January 2026)
• Amendments to IFRS 9 Financial Instruments and IFRS 7 Financial Instruments: Disclosures – Contracts Referencing 
Nature-dependent Electricity (effective 1 January 2026)
• Annual Improvements to IFRS Accounting Standards – Volume 11 (effective 1 January 2026)
• IFRS 18: Presentation and Disclosure in Financial Statements (effective 1 January 2027)
– IFRS 18 replaces IAS 1, carrying forward many of the requirements in IAS 1 unchanged and complementing them 
with new requirements. The Group will apply the new standard from its mandatory effective date of 1 January 2027. 
Even though IFRS 18 will not impact the recognition or measurement of items in the financial statements, it is anticipated 
that the application of these amendments may have an impact on the presentation group’s consolidated financial 
statements in future periods
• IFRS 19: Subsidiaries without Public Accountability: Disclosures and Amendments (effective 1 January 2027) – 
not yet endorsed in the UK
• Amendments to IAS 21 The Effects of Changes in Foreign Exchange Rates: Translation to a Hyperinflationary Presentation 
Currency (effective 1 January 2027) – not yet endorsed in the UK.
The Directors do not expect that the adoption of the Standards listed above will have a material impact on the financial 
statements of the Group in future periods.
2. Critical accounting judgements and estimates
2.1 Critical accounting judgements
The following are the critical judgements, apart from those involving estimations (which are presented separately below), 
that the Directors have made in the process of applying the Group’s accounting policies and that have the most significant 
effect on the amounts recognised in the financial statements.
Premium allocation approach (‘PAA’)
The Group applies the PAA to all of its insurance and reinsurance contracts.
The coverage period of insurance contracts is typically one year or less, including insurance contract services arising from 
all premiums within the contract boundary. The Group does not consider the existing products with more than 12 months 
coverage to be material. The Group’s insurance contracts are therefore automatically eligible for the PAA.
However, the Group’s reinsurance contracts are not automatically eligible for the PAA given that the coverage period is 
greater than one year. The Group has modelled the expected cashflows and reasonably possible future scenarios for its 
reinsurance contracts, and as a result expects that the measurement of the asset for remaining coverage for the group 
containing those contracts under the PAA does not differ materially from the measurement that would be produced applying 
the general model. Its reinsurance contracts are therefore eligible for the PAA. 
The modelling of the cashflows associated with the Group’s reinsurance contracts, and reasonably possible future 
scenarios, is a key area of judgement that impacts the PAA eligibility assessment and the resulting measurement of 
and presentation of reinsurance contracts in these financial statements.
Classification of the Group’s contracts with reinsurers as reinsurance contracts
A contract is required to transfer significant insurance risk in order to be classified as such. Management reviews all terms 
and conditions of each such insurance and reinsurance contract in order to be able to make this judgement. In particular, 
all reinsurance contracts (both excess of loss and quota share contracts) held by the Group have been assessed and it has 
been concluded that all contracts transfer significant insurance risk and have therefore been classified and accounted for 
as reinsurance contracts within these financial statements. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
214

Unit of account: combination of insurance contracts and separation of distinct components
The lowest unit of account in IFRS 17 is the contract and there is a presumption that a contract with the legal form of a 
single contract would generally be considered a single contract in substance. However, there might be certain facts and 
circumstances where legal form does not reflect the substance of the arrangement and separation of the contract is 
required, or alternatively circumstances when contracts should be combined, such as when a set of insurance contracts 
with the same or a related counterparty may achieve, or be designed to achieve, an overall commercial effect. 
Overriding the legal contract to reflect substance is not a policy choice; it is a significant judgement requiring careful 
consideration of all relevant facts and circumstances. The following considerations are deemed relevant in assessing 
whether the contracts should be separated, or alternatively, combined: 
• Whether there is interdependency between the different risks covered
• Whether components lapse together, and
• Whether components can be priced and sold separately. 
In addition, any cashflows related to promises to transfer distinct goods or services, other than insurance contract services, 
that are within the host insurance contract are separated and recognised by applying IFRS 15. In determining whether there 
are such distinct components, the following is considered:
• Whether the policyholder can benefit from the good or service on its own or together with other resources available 
to the policyholder
• Whether the cashflows and risks associated with the good or services are highly interrelated with the cashflows and risks 
associated with the insurance components in the contract
• Whether the Group provides a significant service in integrating the good or service with the insurance components. 
After separating any such distinct components, IFRS 17 is applied to all remaining components of the (host) insurance 
contract.
The Group has determined that, in applying these requirements to its insurance contracts:
• The individual insurance policies contained in a ‘multi-cover policy’ are treated as separate contracts, given that the 
components can be priced and sold separately, there is little interdependency between the risks covered, and the 
components can lapse separately
• The cashflows associated with administration fees (for changes to the underlying insurance policy), and instalment 
income (being the additional fees payable by a policyholder associated with paying for an insurance contract over 12 
months, rather than in one up-front payment), are non-distinct given that the policyholder cannot benefit from these 
services separately and the services are highly interrelated with the core insurance policy. These cashflows are therefore 
treated as insurance revenue under IFRS 17. However, for the component of the insurance policy that is underwritten 
outside the Group by a third party insurer, the Group is performing an agency service on behalf of the third party insurer, 
and therefore this component is treated as a separate component of revenue and accounted for under IFRS 15
• The cashflows associated with ancillary or ’add on’ products (which are sold within the same set of contracts as the core 
product), are separated from the core product in cases where the policyholder can benefit from the product on its own, 
and where the cashflows are not highly interrelated with the insurance components in the contract or the Group does not 
provide a significant service in integrating the products.
In addition, the Group’s quota share reinsurance contracts contain profit commission arrangements. Under these 
arrangements, there is a minimum guaranteed amount that the Group, as the policyholder, will always receive – either in 
the form of profit commission, or as claims, or another contractual payment irrespective of the insured event happening. 
The minimum guaranteed amounts have been assessed to be highly interrelated with the insurance component of the 
reinsurance contacts and are, therefore, non-distinct investment components which are not accounted for separately. 
Given that the receipt and payment of these non-distinct investment components do not relate to the provision of insurance 
services, the amounts are excluded from the net reinsurance expenses in the Group’s Income Statement (i.e. both ceded 
reinsurance premiums and ceded recoveries are presented net of the minimum guaranteed amount that the Group will 
always receive). 
Presentation of reinsurance ‘funds withheld’ contracts
The Group has a number of quota share reinsurance contracts that have funds withheld features, whereby the quota share 
proportion of ceded premiums and related recoveries are retained by the Group, and settled on a net basis at commutation. 
The only initial cashflows during the coverage period are therefore the payment of any reinsurer margin.
Under IFRS 17, the reinsurance assets related to these funds withheld contracts are presented on a cashflow basis i.e. the 
full proportional share of ceded premiums and recoveries is not presented in either the Income Statement or the Statement 
of Financial Position. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
215

Consolidation of the Group’s special purpose entities (‘SPEs’)
The Group has set up a number of SPEs in relation to the Loans businesses, whereby the Group securitises certain loans 
by the transfer of the loans to the respective SPEs. The securitisation enables a subsequent issue of debt by the SPEs to 
investors who thereby gain the security of the underlying assets as collateral. 
The accounting treatment of SPEs has been assessed and it has been concluded that the entities should be fully 
consolidated into the Group’s financial statements under IFRS 10. This is due to the fact that despite not having legal 
ownership, the Group has control of the SPEs, being exposed to the returns and having the ability to affect those returns 
through its power over the SPEs.
The SPEs have therefore been fully consolidated in the Group’s financial statements.
2.2 Key sources of estimation uncertainty
The key assumptions concerning the future, and other key sources of estimation uncertainty at the reporting period that 
may have a significant risk of causing a material adjustment to the carrying amounts of assets and liabilities within the next 
financial year, are discussed below. 
Best estimate of future cashflows to fulfil insurance contracts
The ultimate cost of outstanding claims that have been incurred prior to the balance sheet date and that remain unsettled 
at the balance sheet date, for material lines of business, is estimated by internal actuarial teams using a range of standard 
actuarial claims projection techniques, (such as incurred and paid chain ladder techniques, Bornhuetter-Ferguson methods 
and initial expected assumptions) to allow an actuarial assessment of their potential outcome. This includes an allowance 
for unreported claims. The projection of the overall claims reserve is subject to comparison against equivalent outputs 
produced by an independent external actuarial specialist for material lines of business.
Claims are segmented into groups with similar characteristics and which are expected to develop and behave similarly, 
for example bodily injury (attritional and large) and damage claims, with specific projection methods selected for each 
head of damage. Key sources of estimation uncertainty arise from both the selection of the projection methods and the 
assumptions made in setting claims provisions. 
Internal and external factors may affect the cost of settling claims in ways that wouldn’t be allowed for by standard actuarial 
techniques; where this occurs adjustments to the technique, assumptions or result may be applied. Examples of these factors 
include:
• Changes in the reporting patterns of claims impacting the frequency of bodily injury and damage claims 
• Emerging inflationary trends on the average cost of bodily injury and damage claims 
• The likelihood of bodily injury claims settling as Periodic Payment Orders 
• Changes in the regulatory or legal environment that lead to changes in awards for bodily injury claims and associated 
legal costs 
• Changes to the underlying process and methodologies employed in setting and reviewing case reserve estimates. 
Additional qualitative judgement is used to assess the extent to which past trends may not apply in future (e.g., to reflect 
one-off occurrences, changes in external or market factors such as public attitudes to claiming, economic conditions, levels 
of claims inflation, judicial decisions and legislation, as well as internal factors such as portfolio mix, policy features and 
claims handling procedures), in order to arrive at the estimated ultimate cost of claims that present the probability weighted 
expected value outcome from the range of possible outcomes, taking account of all the uncertainties involved.
The Group also has the right to pursue third parties for payment of some or all costs. Estimates of salvage recoveries and 
subrogation reimbursements are offset against ultimate claims costs. Other key circumstances affecting the reliability 
of assumptions include delays in settlement. 
Outputs of the actuarial projections include ultimate average cost per claim and claim frequency by accident year, implied 
claims inflation metrics and ultimate loss ratios and burn costs by accident year and underwriting year. These metrics are 
reviewed and challenged as part of the process for making allowance for the uncertainties noted.
The Group also provides a best estimate for remediation cost relating to UK Motor total loss claims settled in previous 
periods and related processes. Management exercise judgement in assessing which customers should be remediated 
and apply estimation techniques in deriving the remediation amounts included in these financial statements.
Refer to the analysis in note 5 to the financial statements for further detail on the methodology used to estimate future 
cashflows to fulfil insurance contracts.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
216

Methods used to measure the risk adjustment for non-financial risk
The risk adjustment for non-financial risk is the compensation that is required for bearing the uncertainty about the amount 
and timing of cashflows that arises from non-financial risk as the insurance contract is fulfilled. Because the risk adjustment 
represents compensation for uncertainty, estimates are made on the degree of diversification benefits and expected 
favourable and unfavourable outcomes in a way that reflects the Group’s degree of risk aversion. The Group estimates 
an adjustment for non-financial risk separately from all other estimates. 
Applying a confidence level technique (value at risk (‘VaR’)) on an ultimate basis, the Group estimates the probability 
distribution of the present value of the future cashflows from insurance contracts at each reporting date and calculates 
the risk adjustment for non-financial risk as the excess of the value at risk at the target confidence level over the expected 
present value of the future cashflows. Factors included in the scenarios used to derive the risk adjustment distribution 
include the impact of future claims inflation, Ogden shocks, and increases in claims costs due to regulatory decisions, 
and internal operational changes.
The Group’s risk adjustment is set in a range between the 85th and 95th percentile, on a net of excess of loss reinsurance 
basis. The level and estimate of risk adjustment required at the reporting date is made in a way that reflect the Group’s 
degree of risk aversion, taking into account both internal factors (such as data quality and trends; diversification across 
portfolios) and external factors (such as inflation and the political environment) that are relevant at that point in time.
To determine the risk adjustment for non-financial risk for reinsurance contracts, the Group applies these techniques 
both gross and net of excess of loss reinsurance and derives the amount of risk being transferred to the reinsurer as the 
difference between the two results. The net of excess of loss risk adjustment is allocated to quota share reinsurance 
contracts on a proportional basis. 
The risk adjustment is calculated at the issuing entity level. Diversification benefit is included across portfolios within the 
entity, to reflect the diversification in contracts sold across entities. 
The risk adjustment is then allocated down to each portfolio of contracts within the entity using a spread VaR methodology 
to inform the allocation, to ensure coherence of the gross and excess of loss reinsurance results for risk adjustment across 
the portfolios within an entity. Allocations of the risk adjustment to each underwriting year (annual cohort) of contracts within 
a portfolio is performed manually, based on a systematic approach using management judgement. This typically involves 
allocating a higher proportion of the risk adjustment to the more recent underwriting years that are less developed and 
therefore more uncertain, compared to the proportion of risk adjustment allocated to older, more developed years.
Where a risk adjustment is required for the liability for remaining coverage due to facts and circumstances indicating that 
contracts are onerous, this is derived using the risk adjustment for the earned portion of the reserves, adjusted for the 
unearned claims reserves to reflect the difference in exposure/size of reserves and difference in drivers of risk in the 
reserves.
Refer to the analysis in note 5 to the financial statements for further detail on the methods used in the period to measure 
risk adjustment for non-financial risk.
Calculation of expected credit loss provision
The Group is required to calculate an expected credit loss (‘ECL’) allowance in respect of the carrying value of the Admiral 
Money loan book in line with the requirements of IFRS 9. Due to the size of the loan book, the calculation of the ECL 
is deemed to be a critical accounting judgement and includes key sources of estimation uncertainty. 
Management applies judgement in:
• Determining the appropriate modelling solution for measuring the ECL
• Calibrating and selecting appropriate assumptions
• Setting the criteria for what constitutes a significant increase in credit risk
• Identification of key scenarios to include and determining the credit loss in these instances. 
The key areas of estimation uncertainty are in the calculation of the probability of default (‘PD’) in the base scenario for stage 
1 and 2 assets, and the determination, impact assessment and weighting of the forward-looking scenarios. 
Refer to the analysis in note 7 to the financial statements for further detail on the Group’s ECL methodology applied 
in the period.
Impact of climate-related risks on accounting judgements and estimates
Directors have assessed the impact of climate-related risks on the Group’s Statement of Financial Position. Whilst there 
is inherent uncertainty in performing such an assessment, no material impact has been identified in respect of specific 
judgements or estimates related to climate-related risks on valuations included within the financial statements. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
217

3. Financial risk
The Group’s activities expose it primarily to financial risk including insurance, reinsurance and reserve risk, credit risks and 
wider market risks. The Board of Directors is ultimately responsible for the management of financial risks, although it has 
delegated the detailed oversight of supervising risk management and internal control to the Group Risk Committee. 
There are several key elements to the risk management environment throughout the Group. These are detailed in full in the 
Corporate Governance Statement. 
The Group’s primary business is the issuance of insurance contracts that transfer risk from policyholders to the Group and 
its co-insurance partners. Primary risks arising from the issuance of insurance contracts include reserve risk; where claims 
reserves may prove inadequate to cover the ultimate cost of claims which are by nature uncertain, and insurance risk; where 
inappropriate premiums are charged for its insurance products leading to either insufficient premiums to cover claims costs 
or uncompetitive rates resulting in reduced business volumes. 
The Board has ultimate responsibility for the management of insurance risk, although as set out above, it has delegated the 
detailed oversight of risk management to the Group Risk Committee. The Group has a Group Reserving Committee as well 
as local Reserving Committees, which are comprised of senior managers within the finance, claims, pricing and actuarial 
functions in the respective businesses which monitor reserving risks. The Reserving Committees primarily recommend the 
approach for claims reserving but also review the systems and controls in place to support accurate reserving and consider 
material reserving issues such as large bodily injury claims frequency and severity, the impact of changes in the claims 
systems and the external environment. 
The Board implements certain policies to mitigate and control the level of risk accepted by the Group. These include pricing 
policies and claims management and administration processes, in addition to reserving policies and entering into 
reinsurance arrangements. 
3.1. Reserve risk
Reserve risk arises from:
• The uncertain nature of claims, in particular the development of large bodily injury claims
• Unexpected future impact of socioeconomic trends or regulatory changes, for example changes to the Ogden 
discount rate 
• Data issues and changes to the claims reporting process 
• Failure to recognise claims trends in the market including a slow-down in the processing of recoveries and liabilities 
with third party insurers which increases the estimation risk of these amounts 
• Changes in underwriting and business written so that past trends are not necessarily a predictor of the future. 
Understatement of reserves may result in not being able to pay claims when they fall due. Alternatively, overstatement 
of reserves can lead to a surplus of funds being retained resulting in opportunity cost; for example, lost investment return 
or insufficient resource to pursue strategic projects and develop the business.
Reserve risk is mitigated through a series of processes and controls. The key processes are as follows:
• Regular management and internal actuarial review of individual and aggregate case claim reserves, including regular 
reporting of management information and exception reporting of significant movements
• Regular management and internal actuarial review of large claims, including claims settled or potentially settled by Periodic 
Payment Orders (‘PPOs’) for which the uncertainty is increased by factors such as the lifetime of the claimant and 
movements in the indexation for the cost of future care of the claimant
• Bi-annual external actuarial review of best estimate claims reserves using a variety of recognised actuarial techniques
• Internal actuarial analysis of reserve uncertainty through qualitative analysis, scenario testing and a range of stochastic 
reserving techniques
• Ad hoc external reviews of reserving related processes and assumptions
• The application of a risk adjustment aligned with Group risk appetite.
As described in note 2, critical accounting judgements and estimates, the Group includes the risk adjustment for 
non-financial risk within its measurement of insurance contracts and reinsurance contract assets, using a confidence level 
technique, with the risk adjustment being set in a range between the 85th and 95th percentile, on a net of excess of loss 
reinsurance basis. See note 3.4 for related sensitivity disclosures.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
218

There have been no significant changes to the underlying methods to calibrate the reserve distribution during 2025, 
compared with the reserve risk modelling in 2024. There has been no significant change in the reserve risk distribution from 
which the percentile is selected in 2025, with a trend of a modestly narrowing distribution as a result of lower volatility seen 
within the best estimate.
The reserves for the Group, including risk adjustment, at 31 December 2025 equated to a 95th percentile confidence level 
position (2024: 95th percentile) to the nearest whole percentile. The risk adjustment is reflective of the Group’s risk appetite, 
taking into account an assessment of uncertainty, releases in the best estimate, inherent uncertainty in bodily injury claims, 
and regulatory decisions along with an assessment of other external and internal factors. 
3.2. Pricing risk
As noted above, the Group defines pricing risk as the risk that claims cost on business written but not yet earned is higher 
than allowed for in the premiums charged to policyholders. Pricing risk is considered within Insurance risk within the Group’s 
principal risks and uncertainties.
Key processes and controls operating to mitigate pricing risk are as follows:
• Experienced and focused senior management and teams in relevant business areas including pricing and 
claims management 
• A data-driven and analytical approach to regular monitoring of claims and underwriting performance
• Observations of weather events trends to understand climate impacts on frequency and severity
• Capability to identify and resolve underperformance promptly through changes to key performance drivers, 
in particular pricing. 
3.3. Reinsurance risk
Reinsurance risk is the risk of placement of ineffective reinsurance arrangements, or the economic risk of reduced 
availability of reinsurance arrangements in future periods. 
The Group mitigates these risks by ensuring that it has a diverse range of financially secure reinsurance partners, including 
a long-term relationship with Munich Re and a number of other large reinsurers.
The Group purchases reinsurance as part of its risk mitigation programme. Reinsurance held is placed on both an excess 
of loss basis, designed to protect the Group against very large individual claims and catastrophe losses, and a proportional 
basis i.e. quota share reinsurance which is taken out to reduce the overall exposure of the Group to its insurance contracts.
Amounts recoverable from reinsurers are estimated in a manner consistent with underlying insurance contract liabilities and 
in accordance with the reinsurance contract terms. Although the Group has reinsurance arrangements, it is not relieved of 
its direct obligations to its policyholders and thus a credit exposure exists with respect to reinsurance held, to the extent 
that any reinsurer is unable to meet its obligations. 
Information regarding reinsurance credit risk is provided in note 3.5.
3.4. Sensitivity analysis
The following sensitivity analysis shows the impact on profit for reasonably possible movements in key assumptions with 
all other assumptions held constant. The correlation of assumptions will have a significant effect in determining the ultimate 
impacts, but to demonstrate the impact due to changes in each assumption, assumptions have been changed on an 
individual basis. It should be noted that movements in these assumptions are non-linear. 
The sensitivities are shown for UK Motor only, being the line of business where such sensitivities could have a material 
impact at a Group level. The sensitivities are shown on a gross and net of quota share reinsurance basis to illustrate the 
impacts on shareholder profit and equity before and after risk mitigation from quota share reinsurance. The sensitivities 
(both gross and net) include the impacts of movements in co-insurance profit commission, given that underwriting year 
loss ratios including risk adjustment, are a direct input to the calculation of profit commission. 
Refer to note 8 to these financial statements for the accounting policy for co-insurance profit commission. 
Risk adjustment 
At a group level, the risk adjustment confidence level is equivalent to the 95th percentile (31 December 2024: 95th 
percentile). The sensitivities below reflect the impact on profit before tax and equity as at the end of 2025 for changes in the 
selection of the UK Motor risk adjustment confidence level at 31 December 2025, with all other assumptions remaining 
unchanged. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
219

2025
Impact on profit 
before tax gross of 
reinsurance
£m
Impact on profit 
before tax net of 
reinsurance
£m
Impact on 
equity gross of 
reinsurance 
£m
Impact on 
equity net of 
reinsurance
£m
Risk adjustment decrease to 90th percentile
 
93.3  
75.9  
77.2  
62.2 
Risk adjustment decrease to 85th percentile
 
170.9  
138.3  
141.2  
113.3 
Undiscounted loss ratios, including risk adjustment 
The sensitivities reflect the impact on profit before tax in 2025 and equity as at the end of 2025, of a change in the booked 
loss ratios for individual underwriting years (‘UWY’) as at 31 December 2025, with all other assumptions remaining unchanged. 
UWY 2022 impact 
on:
UWY 2023 impact 
on:
UWY 2024 impact 
on:
UWY 2025 impact 
on:
£m1
PBT
Equity
PBT
Equity
PBT
Equity
PBT
Equity
Increase of 1%: gross of reinsurance
 
(17.8)  
(14.4)  
(24.8)  
(20.5)  
(33.6)  
(27.7)  
(13.9)  
(11.8) 
Increase of 5%: gross of reinsurance
 
(89.0)  
(72.0)  
(124.1)  (102.4)  (168.0)  (138.6)  
(69.7)  
(58.8) 
Increase of 10%: gross of reinsurance
 (177.9)  (144.0)  (247.5)  (204.3)  (331.6)  (273.9)  (139.4)  
(117.7) 
Decrease of 1%: gross of reinsurance
 
17.8  
14.4  
24.8  
20.5  
33.6  
27.7  
13.9  
11.8 
Decrease of 5%: gross of reinsurance
 
88.4  
71.6  
118.8  
98.5  
168.0  
138.6  
73.7  
61.8 
Decrease of 10%: gross of reinsurance
 
169.5  
137.7  
238.7  
197.7  
336.0  
277.2  
158.9  
132.3 
Increase of 1%: net of reinsurance
 
(11.0)  
(8.6)  
(24.8)  
(20.5)  
(33.6)  
(27.7)  
(6.0)  
(5.0) 
Increase of 5%: net of reinsurance
 
(54.7)  
(42.9)  
(124.1)  (102.4)  (168.0)  (138.6)  
(30.2)  
(24.9) 
Increase of 10%: net of reinsurance
 (109.4)  
(85.8)  (241.2)  (199.0)  (331.6)  (273.9)  
(55.6)  
(45.7) 
Decrease of 1%: net of reinsurance
 
10.9  
8.5  
24.8  
20.5  
33.6  
27.7  
6.0  
5.0 
Decrease of 5%: net of reinsurance
 
61.8  
49.0  
118.8  
98.5  
168.0  
138.6  
40.2  
33.1 
Decrease of 10%: net of reinsurance
 
123.9  
99.0  
238.7  
197.7  
336.0  
277.2  
119.9  
98.8 
1 ‘Booked’ loss ratios are undiscounted underwriting year loss ratios, including risk adjustment.
The sensitivities below reflect the impact on co-insurance profit commission within profit before tax in 2025, of a change 
in in the booked loss ratios for individual underwriting years (UWY) as at 31 December 2025.
£m
UWY 2022
UWY 2023
UWY 2024
UWY 2025
Increase of 1%: gross of reinsurance
 
(3.6)  
(5.0)  
(6.8)  
— 
Increase of 5%: gross of reinsurance
 
(18.2)  
(25.1)  
(34.0)  
— 
Increase of 10%: gross of reinsurance
 
(36.4)  
(49.6)  
(63.6)  
— 
Decrease of 1%: gross of reinsurance
 
3.6  
5.0  
6.8  
— 
Decrease of 5%: gross of reinsurance
 
17.7  
19.9  
34.0  
4.0 
Decrease of 10%: gross of reinsurance
 
28.0  
40.8  
68.0  
19.5 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
220

3.5. Credit risk
The Group defines credit risk as the risk of financial loss if another party, with whom the Group has contracted, fails to 
perform or meet its obligations. The key areas of exposure to credit risk for the Group result through its reinsurance 
programme, investments, bank deposits, loans and advances to customers and other receivables. 
The Directors consider credit quality and counterparty exposure frequently and in significant detail. The Directors consider 
that the policies and procedures in place to manage credit exposure continue to be appropriate for the Group’s risk appetite 
and, during 2025 and historically, no material credit losses have been experienced by the Group.
Financial investments and cash
Credit and counterparty risk is managed by the Group by investing in high quality money market funds, and setting suitable 
parameters for asset managers to adhere to when purchasing debt securities. Cash balances and deposits are placed only 
with highly rated credit institutions. 
The Group primarily invests in the following asset types:
• Debt securities are held within segregated mandates and investment funds. This includes corporate, government and 
private debt as well as asset backed securities. The investment guidelines ensure management of credit risk. Generally, 
the duration of the securities is relatively short and similar to the duration of the on-book claims liabilities
• Equity securities including private equity and infrastructure equity are held within diversified funds
• Liquidity funds, which in turn invest in a mixture of short-dated fixed and variable rate securities, such as cash deposits, 
certificates of deposits, floating rate notes and other commercial paper
• Deposits held with well-rated institutions and which are short in duration (under three years). These are classified as held 
at amortised cost. 
The detailed holdings are reviewed regularly by the Investment Committee.
Reinsurance assets
To mitigate the risk arising from exposure to reinsurers (in the form of reinsurance recoveries), the Group only conducts 
business with companies of appropriate financial strength ratings. In addition, many reinsurance contracts are operated on 
a funds withheld basis, which substantially reduces credit risk, as the Group retains the cash received from policyholders.
Loans and advances to customers
The risk appetite for the lending business is set to ensure that the risk taken is commensurate with the expected returns. 
The Group manages risks through a comprehensive framework of key risk indicators (‘KRIs’). These indicators are regularly 
monitored and reviewed to ensure effective risk identification, measurement, and control. See note 7 for further information.
Other receivables
Trade receivables and other debtors are also subject to credit risk, although this is mitigated by a review of the credit 
worthiness of all counterparties prior to them being accepted. 
All other assets are assessed as low credit risk under IFRS 9, with no significant amounts past due or impaired. No further 
disclosure is provided due to this having an immaterial impact on the financial statements.
Credit exposure and quality analysis
The table below provides information regarding the credit risk exposure of the Group. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
221

 
31 December 2025
AAA
AA
A
BBB and 
Sub-BBB 
Not rated
Total 
£m
£m
£m
£m
£m
£m
Financial investments classified as FVTPL
Money market and other funds
 
926.5  
256.4  
80.6  
35.2  
147.5  
1,446.2 
Equity investments (designated FVTPL)
 
–  
–  
–  
–  
39.3  
39.3 
Derivative financial instruments
 
–  
–  
–  
–  
1.5  
1.5 
Financial investments classified as FVOCI
Corporate and private debt securities
 
650.4  
154.0  
1,161.0  
587.3  
128.8  
2,681.5 
Government debt securities
 
58.5  
924.7  
40.2  
2.7  
–  
1,026.1 
Financial assets measured at amortised 
cost
Deposits with credit institutions
 
–  
–  
57.9  
–  
–  
57.9 
Total financial investments
 
1,635.4  
1,335.1  
1,339.7  
625.2  
317.1  
5,252.5 
Cash and cash equivalents
 
–  
0.2  
285.0  
15.9  
–  
301.1 
Reinsurance contract assets
 
–  
848.4  
231.8  
0.3  
–  
1,080.5 
Other receivables
 
–  
–  
–  
–  
148.4  
148.4 
Loans and advances to customers (note 7)2
 
–  
–  
–  
–  
1,628.7  
1,628.7 
Total exposure
 
1,635.4  
2,183.7  
1,856.5  
641.4  
2,094.2  
8,411.2 
31 December 2024
AAA
AA
A
BBB and 
Sub-BBB
Not rated
Total
£m
£m
£m
£m
£m
£m
Financial investments measured at FVTPL
Money market and other funds1
870.5
258.4
59.9
27.4
160.3
1,376.5
Equity investments (designated FVTPL)
–
–
–
–
46.9
46.9
Derivative financial instruments
–
–
–
–  
(2.4)  
(2.4) 
Financial investments classified as FVOCI
Corporate and private debt securities
631.7
202.4
1,072.0
513.5
143.6
2,563.2
Government debt securities
53.4
711.1
5.1
2.6
–
772.2
Financial assets measured at amortised 
cost
Deposits with credit institutions
–
–
81.7
10.0
–
91.7
Total financial investments
1,555.6
1,171.9
1,218.7
553.5
348.4
4,848.1
Cash and cash equivalents
–
12.7
288.7
12.0
0.2
313.6
Reinsurance contract assets
114.0
681.5
192.9
0.2
–
988.6
Other receivables
–
–
–
–
110.4
110.4
Loans and advances to customers (note 7)2
–
–
–
–
1,106.9
1,106.9
Total exposure
1,669.6
1,866.1
1,700.3
565.7
1,565.9
7,367.6
1 Money market and other funds have been represented to use fund-level ratings rather than a look-through approach, better reflecting 
credit risk exposure and aligning with industry practice.
2 Loans and advances to customers are assets generated within the Group and hence not externally rated. See note 7 for management’s 
internal assessment of credit risk. 
Not rated corporate and private debt represents debt securities without a public rating. For these investments, credit 
analysis is undertaken by Admiral’s asset managers, whose credit processes are reviewed by Admiral. Based on the asset 
managers’ rating methodologies, scoring tools from external rating agencies and historical data, Admiral estimates that 
approximately 38% or £103.2 million (2024: 39% or £116.1 million) of these investments are equivalent to investment grade 
(BBB- / Baa3 and above) and 62% or £169.5 million (2024: 61% or £182.3 million) is sub-investment grade. A watchlist is 
maintained across rated and not rated exposure to determine credit deterioration. Typical exposure stems from real estate 
debt, infrastructure debt, corporate loans and other assets.
There were no significant financial assets that were past due at the close of either 2025 or 2024.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
222

3.6. Market risk
The Group’s activities expose it primarily to market risks of credit spread, interest rate, liquidity and currency risk. 
The detailed oversight of supervising risk management and internal control has been delegated to the Group Risk Committee. 
There is also an Investment Committee that makes recommendations to the Group and subsidiary boards on investment 
strategy, and overseas the Group’s investments, as well as advising on liquidity funding and foreign exchange management.
3.6.1. Credit spread risk
Spread risk is the risk of losses arising from changes in the spread between corporate bond yields and the risk-free yield 
curve. These losses may not be realised as bonds are typically held to maturity.
Sensitivity to credit spread risk
The impact on equity of 100 and 200 basis point increases in credit spreads on financial investments and cash at the 
relevant valuation date, is as follows: 
31 December 
2025
31 December 
2024
£m
£m
Reduction in equity – 100bps
 
(55.4) 
(50.6)
Reduction in equity – 200bps
 
(108.3) 
(99.0)
The impact on the Income Statement from movements in credit spreads at the valuation date is immaterial.
No sensitivity analysis has been presented in relation to the impact on insurance liabilities and reinsurance assets in respect 
of changes in credit spreads, as it has been assumed that there is no direct impact on the illiquidity premium as a result of 
a movement in credit spreads.
Also see note 7 for further information on sensitivity in respect of credit risk in relation to loans and advances to customers.
3.6.2. Interest rate risk
The Group considers interest rate risk to be the risk that unfavourable movements in interest rates could adversely impact 
on the capital values of financial assets and liabilities. 
Interest rate risk on financial instruments arises primarily from the Group’s investments in debt securities. These investments 
are exposed to the risk of adverse changes in fair values or future cashflows because of changes in market interest rates. 
Money market funds and other funds, and private debt are not materially affected by interest rate movements. As at 
31 December 2025, debt securities of £715.8 million are floating rate and £2,991.8 million are fixed rate.
In addition, the value of insurance contract liabilities and reinsurance contracts assets recognised within the financial 
statements are impacted by changes in interest rates, given that these are discounted using a risk-free interest rate, 
plus illiquidity premium.
The Group manages interest rate risk by closely matching, where possible, the durations of insurance contracts with fixed 
and guaranteed terms and the supporting financial assets. The Group monitors its interest rate risk exposure through 
periodic reviews of asset and liability positions. Additionally, estimates of cashflows and the impact of interest rate 
fluctuations are modelled and reviewed every six months.
Loans and advances to customers
The Group’s consumer loan portfolio consists of fixed rate loans, which are funded at a floating variable rate. The Group has 
interest rate swap arrangements in place to eliminate the majority of the interest rate risk variability in the cashflows payable 
on the loan backed securities. 
Hedge accounting
Hedge accounting is applied when the criteria specified in IFRS 9 are met. In line with IFRS 9, the gain or loss on the hedged 
position as at the balance sheet date is recognised through other comprehensive income. 
This results in a hedging reserve in relation to the interest rate swap.
Financial liabilities
The Group holds a financial liability in the form of a £250.0 million subordinated loan note with a ten year maturity and fixed 
rate coupon of 8.5% with a redemption date of 6 January 2034. This liability is recorded at amortised cost and therefore 
neither the carrying value of the deposits, nor the interest payable, will be impacted by fluctuations in interest rates. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
223

Other financial assets and liabilities
There is no significant exposure to interest rate risk for other financial assets and liabilities due to these being held 
at amortised cost.
Sensitivity to interest rate risk
The impact on equity arising from the impact of 100 basis point and 200 basis point increases and decreases in interest 
rates on insurance contract liabilities and reinsurance contract assets as at 31 December 2025, is as follows:
 2025
 2024
Impact on equity 
gross of reinsurance
£m
Impact on equity net 
of reinsurance
£m
Impact on equity 
gross of reinsurance
£m
Impact on equity net 
of reinsurance
£m
Increase of 100 basis points
 
61.5  
58.3  
60.8  
58.3 
Decrease of 100 basis points
 
(68.8)  
(65.4)  
(69.7)  
(67.1) 
Increase of 200 basis points
 
117.3  
111.1  
115.1  
110.3 
Decrease of 200 basis points
 
(147.7)  
(140.8)  
(152.2)  
(146.9) 
The impact on profit before tax of a 100 basis and 200 basis point move is not material.
The impact on equity arising from the impact of 100 basis point and 200 basis point increases and decreases in interest 
rates on investments and cash as at 31 December 2025, is as follows:
 2025
 2024
Impact on equity
£m
Impact on equity
£m
Increase of 100 basis points
 
(97.4)  
(83.4) 
Decrease of 100 basis points
 
105.6  
90.4 
Increase of 200 basis points
 
(187.8)  
(161.0) 
Decrease of 200 basis points
 
221.1  
189.2 
Admiral invests in fixed and floating rate securities. Investment income on floating rate securities increases with changes 
in interest rates, where as the market value of fixed rate securities is negatively correlated with changes in interest rates. 
Admiral’s Money market and other funds and private debt are predominantly floating rate securities, whereas corporate and 
government debt are mostly fixed rate securities.
Changes in interest rates as at 31 December 2025 have no material impact on profit before tax (refer to Appendix 2 for the 
impact on profit before tax arising from the impact of 100 and 200 basis point increases and decreases in interest rates 
during 2025). 
The changes impact equity as follows:
Equity 
• Changes in the fair value of fixed-rate financial assets measured at FVOCI
• Insurance finance income and expenses recognised in OCI as a result of discounting future cashflows at a revised current 
rate
The Group’s Solvency II balance sheet, which includes technical provisions discounted using Bank of England and EIOPA 
yield curves reflects a low sensitivity to interest rates as a result of well-matched durations of assets and liabilities. 
3.6.3. Liquidity risk
Liquidity risk is defined as the risk that the Group does not have sufficient available financial resources to enable it to meet 
its obligations as they fall due, or can only secure them at excessive cost. 
The Group holds appropriate liquidity buffers at the Parent Company and subsidiary levels. 
Further, as noted above, a significant portion of insurance funds are invested in investment funds with same day liquidity, 
meaning that a large proportion of the Group’s cash and investments are readily available. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
224

Insurance and reinsurance contracts
The following table analyses the undiscounted, best estimate cashflows of the Group’s claims liabilities under its insurance 
and reinsurance contracts, which reflects the dates on which the cashflows are expected to occur. Liabilities and assets 
for remaining coverage are excluded from this analysis. 
Insurance contract liabilities
<1 year 
1-2 years
2-3 years
3-4 years
4-5 years
>5 years
£m
£m
£m
£m
£m
£m
31 December 2025
UK Motor
 
860.3  
532.9  
445.6  
320.2  
199.0  
759.6 
UK Other Personal lines
 
181.4  
51.0  
22.2  
9.0  
3.7  
0.7 
European insurance
 
289.2  
123.9  
68.5  
41.0  
27.7  
108.7 
31 December 2024
UK Motor
 
747.5  
421.6  
330.7  
256.2  
181.3  
840.0 
UK Other Personal lines
 
142.3  
32.4  
11.5  
4.6  
1.4  
0.2 
European insurance
 
237.6  
99.3  
54.4  
32.4  
23.0  
128.2 
Reinsurance contract assets
<1 year
1-2 years
2-3 years
3-4 years
4-5 years
>5 years
£m
£m
£m
£m
£m
£m
31 December 2025
UK Motor
 
32.1  
19.0  
20.9  
61.9  
15.7  
138.4 
UK Other Personal lines
 
160.8  
27.3  
11.0  
5.2  
2.6  
1.1 
European insurance
 
245.3  
89.5  
49.2  
28.5  
19.1  
74.3 
31 December 2024
UK Motor
 
27.0  
14.1  
14.1  
17.7  
59.3  
153.5 
UK Other Personal lines
 
125.9  
21.3  
7.3  
4.6  
2.0  
0.7 
European insurance
 
226.5  
68.6  
39.6  
24.4  
16.3  
94.6 
Financial liabilities
31 December 2025
<1 year
1-3 years
3-5 years
>5 years
£m
£m
£m
£m
Financial liabilities
Subordinated notes1
 
21.3  
42.5  
42.5  
324.4 
Loan backed securities
 
391.1  
593.4  
341.4  
191.7 
Other borrowings
 
200.3  
–  
–  
– 
Trade and other payables2
 
110.6  
2.6  
4.5  
3.7 
Lease liabilities1
 
8.9  
16.2  
12.6  
46.7 
Total financial liabilities
 
732.2  
654.7  
401.0  
566.5 
31 December 2024
<1 year
1-3 years
3-5 years
>5 years
£m
£m
£m
£m
Financial liabilities
Subordinated notes1
21.3
42.5
42.5
345.6
Loan backed securities3
318.0
456.8
219.0
56.9
Other borrowings
117.4
–
–
–
Trade and other payables2
79.5
0.2
3.1
3.6
Lease liabilities1
7.2
14.6
11.2
51.9
Total financial liabilities
543.4
514.1
275.8
458.0
1 Maturity analysis has been performed on a cash-settled basis.
2 Trade and other payables as at 31 December 2025 exclude deferred income, accruals and other tax and social security of £95.8 million 
(2024: £88.9 million).
3 Loan backed securities have been restated for 31 December 2024 to include forecast interest.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
225

A breakdown of the Group’s other borrowings, trade payables and other payables is shown in note 11. The majority of trade 
and other payables will mature within three to six months of the balance sheet date. 
Financial assets
The following table analyses the carrying value of financial investments and cash and cash equivalents by contractual 
maturity, which can fund the repayment of liabilities as they crystallise, as well as the Group’s other financial assets 
recognised under IFRS 9. The Group has disclosed a maturity analysis for financial assets that it holds as part of managing 
liquidity risk because it considers that this information is necessary to enable users of financial statements to evaluate the 
nature and extent of its liquidity risk.
31 December 2025
<1 year
1-3 years
3-5 years
>5 years
£m
£m
£m
£m
Financial investments
Money market and other funds
 
1,210.5  
29.2  
63.5  
143.0 
Derivative financial instruments
 
(1.4)  
(4.9)  
–  
0.1 
Deposits with credit institutions
 
57.9  
–  
–  
– 
Debt securities
 
656.2  
1,265.8  
850.2  
935.4 
Total financial investments
 
1,923.2  
1,290.1  
913.7  
1,078.5 
Cash and cash equivalents
 
301.1  
–  
–  
– 
Total financial investments and cash
 
2,224.3  
1,290.1  
913.7  
1,078.5 
Insurance, trade and other receivables1
 
199.0  
–  
–  
– 
Loans and advances to customers
 
374.6  
661.8  
388.8  
203.5 
Total financial assets
 
2,797.9  
1,951.9  
1,302.5  
1,282.0 
31 December 2024
<1 year
1-3 years
3-5 years
>5 years
£m
£m
£m
£m
Financial investments
Money market and other funds
1,237.9
31.0
67.6
40.0
Derivative financial instruments
(2.2)
0.4
(0.4)
(0.2)
Deposits with credit institutions
91.7
–
–
–
Debt securities
390.5
1,155.5
955.4
834.0
Total financial investments
1,717.9
1,186.9
1,022.6
873.8
Cash and cash equivalents
313.6
–
–
–
Total financial investments and cash
2,031.5
1,186.9
1,022.6
873.8
Insurance, trade and other receivables1
146.7
–
–
–
Loans and advances to customers
265.5
533.7
263.6
44.1
Total financial assets
2,443.7
1,720.6
1,286.2
917.9
1 Trade and other receivables as at 31 December 2025 exclude contract assets of £13.5 million (2024: £14.8 million)
The Group’s Directors believe that the cashflows arising from these assets will be consistent with this profile. Liquidity risk 
is not, therefore, considered to be significant.
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For the year ended 31 December 2025
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226

3.6.4. Foreign exchange risk
Foreign exchange risk arises from unfavourable movements in foreign exchange rates that could adversely impact the 
valuation of overseas assets and liabilities. 
The Group is exposed to foreign exchange risk mainly through its operations overseas. Although the relative size of the 
European operations means that the risks are relatively small, increasingly volatile foreign exchange rates could result 
in larger potential gains or losses. Assets held to fund insurance liabilities are held in the currency of the liabilities; however, 
surplus assets held as regulatory capital in foreign currencies remain exposed. 
Beyond the overseas operations, the Group is exposed to foreign exchange risk arising through investments denominated 
in dollars and euros within its UK subsidiaries. The Group mitigates the risk through the application of derivative positions 
resulting in an immaterial exposure.
The Group’s exposure to net assets and profits in currencies other than the reporting currency is immaterial other than 
for euros. The Group’s exposure to net assets held in euros was £163.9 million (2024: £123.4 million). 
If the sterling rates with euros had strengthened/weakened by 10%, the Group’s profit before tax for the year would 
increase/decrease by £0.7 million (2024: £2.9 million).
3.7. Concentration of risk
The Directors do not believe there are significant concentrations of insurance risk and/or reserve risk. This is because the 
risks are spread across a large number of policies across a wide regional base. The European Insurance, UK Household, 
UK Travel and UK Pet businesses further contribute to the diversification of the Group’s insurance risk.
The Group’s placement of reinsurance is diversified such that it is neither dependent on a single reinsurer nor are the 
operations of the Group substantially dependent upon any single reinsurance contract. 
The tables in note 5f(i) show the concentration of net insurance contract liabilities by product type and geographic area.
As seen in the notes above, there is no significant concentration of market or credit risk given that investments are 
diversified.
3.8. Objectives, policies and procedures for managing capital
The Group’s capital management policy defines the Board oversight, risk appetite and tier structure of the Group’s capital 
in addition to management actions that may be taken in respect of capital, such as dividend payments. 
The Group aims to operate a capital-efficient business model by transferring a significant proportion of underwriting risk 
to co-insurance and reinsurance partners. This in turn reduces the amount of capital the Group needs to retain to operate 
and grow and allows the Group to distribute the majority of its earnings as dividends. 
The Board has determined that it will hold capital as follows:
• Sufficient Solvency II Own Funds to meet all of the Group’s Solvency II capital requirements (over a 1 year and ultimate 
time horizon)
• An additional contingency to cover unforeseen events and losses that could realistically arise. This risk appetite buffer 
is assessed via stress testing performed on an annual basis and is calibrated in relation to the one-year regulatory SCR. 
The Group’s current risk appetite buffer is 50% above the regulatory SCR. 
The Group’s current dividend policy is to pay a normal dividend equal to 65% of post-tax profits, and a special dividend 
calculated with reference to distributable reserves and surplus capital held above the risk appetite buffer.
The Group’s dividend policy from mid-2026, subject to regulatory approval, will be to:
• Pay a normal dividend equal to 65% of post-tax profits for the period 
• Pay either a special dividend or buy back and cancel shares to the value of surplus economic capital available at the 
dividend calculation date (with reference to distributable reserves at the calculation date).
Surplus economic capital is calculated at the dividend valuation date and is defined as available capital, less capital 
requirements, less risk appetite buffer, less any further buffer determined by the Board at the appropriate time.  
The change in policy, which follows a review during the year, including consultation of the Group’s largest shareholders, 
gives the Directors flexibility in managing the Group’s capital. Current risk appetite is consistent with the prior period.
As noted above, the Group’s regulatory capital position is calculated under the Solvency II Framework. The SCR is based 
on the Solvency II Standard Formula, with a capital-add-on to reflect limitations in the Standard Formula with respect to 
Admiral’s risk profile (predominately in respect of profit commission arrangements in co- and reinsurance agreements and 
risks relating to Periodic Payment Order (‘PPO’) claims). 
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
227

Solvency ratio (unaudited)
At the date of this report, the Group’s regulatory solvency ratio, calculated using a capital add-on that has not been subject 
to regulatory approval, is 193% (2024: 203%). This includes the recognition of the 2025 final dividend of 90.0 pence per 
share (2024: 121.0 pence per share). 
The Group’s 2025 Solvency and Financial Condition Report (‘SFCR’) will, when published, disclose a solvency ratio that is 
calculated at the balance sheet date rather than annual report date, using the capital add-on that was most recently subject 
to regulatory approval. The estimated and unaudited SFCR solvency ratio is 185%, with the reconciliation between this ratio 
and the 193% noted above being as follows:
31 December 
2025
31 December 
2024
£m
£m
Regulatory solvency ratio (estimated and unaudited)
Solvency ratio as reported above
 193% 
 203% 
Change in valuation date1
 (11%) 
 (9%) 
Other (including impact of updated, unapproved capital add-on)
 3% 
 4% 
Solvency ratio to be reported ('SFCR')
 185% 
 198% 
1 The solvency ratio reported above includes additional own funds generated post year-end up to the date of this report. 
The Group has complied with its regulatory capital requirements throughout the period.
Subsidiaries
The Group manages the capital of its subsidiaries to ensure that all entities within the Group are able to continue as going 
concerns and also to ensure that regulated entities meet regulatory requirements with an appropriate risk appetite buffer. 
Excess capital above these levels within subsidiaries is paid up to the Group Parent Company in the form of dividends on 
a regular basis. 
4. Operating segments
4a. Accounting policies
(i) Group consolidation
The consolidated financial statements comprise the results and balances of the Company and all entities controlled by the 
Company, being its subsidiaries, employee benefit trusts (EBTs) and SPEs (together referred to as the Group), for the year 
ended 31 December 2025 and comparative figures for the year ended 31 December 2024. The financial statements of the 
Company’s subsidiaries and its EBTs and SPEs are consolidated in the Group financial statements. 
The Company controls 100% of the voting share capital of all its principal subsidiaries, except Admiral Law Limited.
An SPE and/or EBT is fully consolidated into the Group financial statements under IFRS 10, where the Group has control.
The Parent Company financial statements present information about the Company as a separate entity and not about 
its Group. In accordance with IAS 24, transactions or balances between Group companies that have been eliminated on 
consolidation are not reported as related party transactions in the consolidated financial statements.
(ii) Foreign currency translation
Items included in the financial records of each of the Group’s entities are measured using the currency of the primary 
economic environment in which the entity operates (‘the functional currency’). The consolidated financial statements are 
presented in pounds sterling, the Group’s presentational currency, rounded to the nearest £0.1 million. 
Foreign currency transactions are translated into the functional currency using the exchange rates prevailing at the dates 
of the transactions. Foreign exchange gains and losses resulting from the settlement of such transactions and from the 
translation at year-end exchange rates of monetary assets and liabilities denominated in foreign currencies are recognised 
in the Income Statement.
Non-monetary items measured at cost are translated at their historic rate and non-monetary items held at fair value are 
translated using the foreign exchange rate on the date that the fair value was established.
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
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The financial statements of foreign operations whose functional currency is not pounds sterling are translated into the Group 
presentation currency (pound sterling) as follows:
• Assets and liabilities for each balance sheet presented are translated at the closing rate at the date of that balance sheet
• Income and expenses for each income statement are translated at an average exchange rate (unless this average is not a 
reasonable approximation of the cumulative effect of the rates prevailing on the transaction dates, in which case income 
and expenses are translated at the date of the transaction)
• All resulting exchange differences are recognised in other comprehensive income and in a separate component of equity 
except to the extent that the translation differences are attributable to non-controlling interests.
On disposal of a foreign operation, the cumulative amount recognised in equity relating to that particular operation is 
recognised in the Income Statement.
4b. Segment reporting
The Group has five reportable segments, as described below. These segments represent the principal split of business that 
is regularly reported to the Group’s Board of Directors, which is considered to be the Group’s chief operating decision maker 
in line with IFRS 8 Operating Segments. 
UK Insurance
The segment consists of the underwriting of Motor, Household, Pet and Travel insurance and other products that 
supplement these insurance policies within the UK. It also includes the generation of revenue from additional products 
and fees from underwriting insurance in the UK. The Directors consider the results of these activities to be reportable as 
one segment as the activities carried out in generating the revenue are not independent of each other and are performed 
as one business. This mirrors the approach taken in management reporting.
European Insurance
The segment consists of the underwriting of car and home insurance and the generation of revenue from additional 
products and fees from underwriting car insurance outside of the UK. It specifically covers the Group operations Admiral 
Seguros in Spain, ConTe in Italy, L’olivier Assurance in France. None of these operations are reportable on an individual 
basis, based on the threshold requirements in IFRS 8.
During the year ended 31 December 2025, the Group revisited its internal reporting structure following the classification 
of Elephant Auto in the US as held for sale and discontinued. As a result, this segment now comprises only European 
operations and has been renamed from International Insurance to European insurance. The comparative segment 
information has been restated to reflect the change in the segment composition.
Admiral Money
The segment relates to the Admiral Money business launched in 2017, which provides consumer finance and car finance 
products in the UK, through the comparison channel, credit scoring applications and direct channels including car dealers 
and brokers. 
Other
The ‘Other’ segment is designed to be comprised of all other operating segments that are not separately reported to the 
Group’s Board of Directors and do not meet the threshold requirements for individual reporting. It includes the results of 
Admiral Pioneer.
Discontinued Operations 
As set out in note 13 to the financial statements, on 22 April 2025 the Group announced its planned sale of the US motor 
insurance business, including Elephant Insurance Company and Elephant Insurance Services (‘Elephant’). The sale was 
completed on 31 December 2025.
The US operations are presented as discontinued operations in both 2024 and 2025. The results for 2025 are reflective 
of the loss on disposal and 12 months of trading prior to disposal.
Taxes are not allocated across the segments and, as with the corporate activities, are included in the reconciliation to the 
Consolidated Income Statement and Consolidated Statement of Financial Position.
An analysis of the Group’s revenue and results for the year ended 31 December 2025, by reportable segment, is shown 
below. The accounting policies of the reportable segments are materially consistent with those presented in the notes 
to the financial statements for the Group.
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
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Year ended 31 December 2025
UK 
Insurance
£m
European 
Insurance 
£m
Admiral 
Money 
£m
Other
 £m
Discontinued 
operations
£m
Eliminations3
£m
Total 
(continuing)
£m
Total 
 £m
Turnover1
 4,952.5  
674.3  
148.9  
119.8  
166.9  
–  
5,895.5  6,062.4 
Insurance revenue
 4,221.6  
654.5  
–  103.2  
174.1  
–  
4,979.3  5,153.4 
Insurance revenue net of XoL
 
4,112.5  
623.5  
–  
91.9  
173.6  
–  
4,827.9  5,001.5 
Insurance services expenses
 
(787.3)  
(175.0)  
–  
(45.2)  
(61.7)  
–  (1,007.5)  (1,069.2) 
Insurance claims net of XoL
 (2,386.1)  
(414.0)  
–  
(59.4)  
(89.0)  
–  (2,859.5)  (2,948.5)
Quota share reinsurance result  
(96.0)  
(31.3)  
–  
–  
(3.2)  
–  
(127.3)  (130.5) 
Net movement in onerous loss 
component
 
–  
1.2  
–  
–  
–  
–  
1.2  
1.2 
Underwriting result
 
843.1  
4.4  
–  
(12.7)  
19.7  
–  
834.8  
854.5 
Net investment income2
 
87.9  
2.7  
0.1  
5.0  
4.5  
(9.4)  
86.3  
90.8 
Net interest income from 
financial services5
 
–  
–  
78.0  
2.7  
–  
8.3  
89.0  
89.0 
Net other revenue and 
operating expenses
 
155.3  
(0.5)  
(52.3)  
(23.4)  
–  
–  
79.1  
79.1 
Segment profit/(loss) before 
tax4
 1,086.3  
6.6  
25.8  (28.4)  
24.2  
(1.1)  
1,089.2  1,113.4 
Other central revenue and expenses, including share scheme charges
 
(126.6)  (153.9) 
Investment and interest income
 
17.7  
17.7 
Finance costs
 
(22.4)  
(22.4) 
Consolidated profit before tax
 
957.9  
954.8 
Taxation expense
 
(212.6)  (212.5) 
Consolidated profit after tax
 
745.3  
742.3 
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
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Revenue and results for the corresponding reportable segments for the year ended 31 December 2024 are shown below. 
Year ended 31 December 2024
UK 
Insurance
£m
European 
Insurance 
£m
Admiral 
Money 
£m
Other
 £m
Discontinued 
operations
£m
Eliminations3
£m
Total 
(continuing)
£m
Total 
 £m
Turnover1
 5,108.5  
639.9  
108.3  
89.9  
200.1  
–  
5,946.5  6,146.7 
Insurance revenue
 3,873.4  
606.7  
–  
73.3  
222.8  
–  
4,553.4  4,776.2 
Insurance revenue net of XoL
 
3,751.1  
572.7  
–  
65.8  
221.5  
–  
4,389.6  4,611.1 
Insurance services expenses
 
(745.7)  
(168.0)  
–  
(33.7)  
(68.5)  
–  
(947.4)  (1,015.9) 
Insurance claims net of XoL
 (1,952.1)  
(437.7)  
–  
(39.0)  
(126.8)  
–  (2,428.8)  (2,555.6) 
Quota share reinsurance result  
(290.0)  
12.4  
–  
–  
(16.5)  
–  
(277.6)  (294.1) 
Net movement in onerous loss 
component
 
1.1  
0.4  
–  
–  
–  
–  
1.5  
1.5 
Underwriting result
 
764.4  
(20.2)  
–  
(6.9)  
9.7  
–  
737.3  
747.0 
Net investment income2
 
70.5  
1.4  
0.3  
0.7  
4.7  
(7.9)  
65.0  
69.7 
Net interest income from 
financial services5
 
–  
–  
69.3  
0.9  
–  
6.1  
76.3  
76.3 
Net other revenue and 
operating expenses
 
141.8  
(0.9)  
(56.6)  
(12.1)  
–  
–  
72.2  
72.2 
Segment profit/(loss) before 
tax4
 
976.7  
(19.7)  
13.0  
(17.4)  
14.4  
(1.8)  
950.8  
965.2 
Other central revenue and expenses, including share scheme charges
 
(113.4)  
(115.0) 
Investment and interest income
 
13.5  
13.5 
Finance costs
 
(24.4)  
(24.5) 
Consolidated profit before tax
 
826.5  
839.2 
Taxation expense
 
(175.3)  (176.3) 
Consolidated profit after tax
 
651.2  
662.9 
1 Turnover is an Alternative Performance Measure presented before intra-group eliminations. Refer to the glossary and note 14 
for further information.
2 Net investment income is reported net of impairment of financial assets, in line with management reporting.
3 Eliminations are in respect of the intra-group interest charges related to the UK Insurance and Admiral Money segment.
4 Segment results exclude gross share scheme charges, and any quota share reinsurance recoveries; these net share scheme charges 
are presented within ‘Other central revenue and expenses, including share scheme charges’ in line with internal management reporting.
5 Interest income is presented net of interest expense as these segments predominantly earn interest income and performance is reviewed 
on a net basis.
Segment revenues
The UK and European Insurance reportable segments derive all insurance revenue from external policyholders. 
Revenue within these segments is not derived from an individual policyholder that represents 10% or more of the Group’s 
total revenue.
Revenues from external customers for products and services are consistent with the split of reportable segment revenues.
All material revenues from external customers, and net assets attributed to a foreign country, are shown within the European 
Insurance reportable segment shown on the previous pages.
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
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Segment assets and liabilities
The identifiable segment assets and liabilities at 31 December 2025 are as follows:
Unallocated assets and liabilities consist of other central assets and liabilities, plus deferred and current corporation tax 
balances. These assets and liabilities are not regularly reviewed by the Board of Directors in the reportable segment format.
Eliminations represent inter-segment funding and balances included in insurance and other receivables.
The segment assets and liabilities at 31 December 2024 are as follows: 
Year ended 31 December 2024
UK 
Insurance
European 
Insurance
Admiral 
Money
Other
Eliminations
Total
£m
£m
£m
£m
£m
£m
Reportable segment assets
 
5,556.9  
955.7  
1,222.6  
500.2  
(600.8)  
7,634.6 
Reportable segment liabilities
 
(4,185.2)  
(871.1)  
(1,211.2)  
(483.8)  
600.8  
(6,150.5) 
Reportable segment net assets
 
1,371.7  
84.6  
11.4  
16.4  
–  
1,484.1 
Unallocated assets and liabilities
 
(113.4) 
Consolidated net assets
 
1,370.7 
5. Insurance Service result
5a. Accounting policies
(i) Insurance, Reinsurance and Co-insurance contracts classification
Under IFRS 17, an insurance contract is defined as a contract under which one party (the insurer) accepts significant 
insurance risk from another party (the policyholder) by agreeing to compensate the policyholder if a specified uncertain 
future event (the insured event) adversely affects the policyholder.
Insurance contracts
The Group issues insurance contracts in the normal course of business, under which it accepts significant insurance risk 
from its policyholders. As a general guideline, the Group determines whether it has significant insurance risk by comparing 
benefits payable after an insured event with benefits payable if the insured event did not occur. 
Reinsurance contracts
The Group also enters into both excess of loss (‘XoL’) and quota share reinsurance contracts. A contract is only accounted 
for as a reinsurance contract in these financial statements where there is significant insurance risk transfer, after an 
assessment made by management based on the terms and conditions of the contracts.
Co-insurance contracts
Co-insurance arrangements are contracts entered into by the Group’s intermediaries, under which insurance risks are 
shared on a proportional basis, with the co-insurer taking a specific percentage of premium written and being responsible 
for the same proportion of each claim. The co-insurer therefore takes direct insurance risk from the policyholder and is 
subsequently directly responsible to the claimant for its proportion of the claim. As the contractual liability is several and 
not joint, neither the premiums nor the claims relating to any external co-insurance contract (i.e. outside the Group) are 
included in the Income Statement.
Under the terms of these arrangements, the co-insurers reimburse the Group for the same proportionate share of the 
directly attributable costs in fulfilling the insurance contracts.
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For the year ended 31 December 2025
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Year ended 31 December 2025
UK 
Insurance
European 
Insurance
Admiral 
Money
Other
Eliminations
Total
£m
£m
£m
£m
£m
£m
Reportable segment assets
 
6,131.3  
1,111.1  
1,564.5  
736.3  
(1,061.1)  
8,482.1 
Reportable segment liabilities
 
(4,628.2)  
(1,001.7)  
(1,540.2)  
(923.3)  
1,061.1  
(7,032.3) 
Reportable segment net assets
 
1,503.1  
109.4  
24.3  
(187.0)  
–  
1,449.8 
Unallocated assets and liabilities
 
(6.2) 
Consolidated net assets
 
1,443.6 

(ii) Level of aggregation
IFRS 17 requires an entity to determine the level of aggregation for applying its requirements. The level of aggregation for 
the Group is determined firstly by dividing the business written into portfolios, which comprise contracts subject to similar 
risks and which are managed together.
The Group’s insurance business is therefore divided into portfolios based on both the product (line of business such 
as motor, household etc), and geography (UK, Italy, Spain, and France).
IFRS 17 requires a further division of the portfolios into a ‘group’ of contracts (being the lowest unit of account) based on 
expected profitability, and also requires that no group contains contracts issued more than one year apart. However, the 
Group makes an evaluation of the smallest unit of account, i.e. whether a series of contracts need to be treated together 
as one unit based on reasonable and supportable information, or whether a single contract contains components that need 
to be separated and treated as if they were stand-alone contracts. 
Following the application of the IFRS 17 level of aggregation requirements, each of the Group’s portfolios (which are 
determined by geography and line of business) is further disaggregated by year of issue into a group of contracts based 
on expected profitability at inception into three categories:
1) A group of contracts that are onerous at initial recognition, if any
2)A group of contracts that at initial recognition have no significant possibility of becoming onerous subsequently, if any
3)A group of the remaining contracts in the portfolio.
The Group has elected to group together those contracts that would fall into different groups only because law or regulation 
specifically constrains its practical ability to set a different price or level of benefits for policyholders with different 
characteristics. 
To assess the profitability of groups of contracts, the Group determines the appropriate level at which reasonable and 
supportable information is available. The Group assumes that no contracts in the portfolio are onerous at initial recognition 
unless facts and circumstances indicate otherwise. For contracts that are not onerous, the Group assesses, at initial 
recognition, that there is no significant possibility of becoming onerous subsequently by assessing the likelihood of changes 
in applicable facts and circumstances. The Group considers facts and circumstances to identify whether a group of 
contracts are onerous based on: 
• Pricing information
• Results of similar contracts it has recognised
• Environmental factors, e.g., a change in market experience or regulations.
The Group divides portfolios of reinsurance contracts held applying the same principles set out above, except that the 
references to onerous contracts refer to contracts on which there is a net gain on initial recognition. 
Reinsurance contracts held are assessed for aggregation requirements on an individual contract basis. For many of the 
Group’s reinsurance contracts held, a group comprises a single contract. The Group reports its reinsurance contracts 
by portfolio, which aggregate the contracts by type of reinsurance (e.g. quota share or XoL) and product. 
These groups represent the level of aggregation at which insurance contracts issued and reinsurance contracts held are 
initially recognised and measured. Such groups are not subsequently reconsidered.
(iii) Recognition, modification and derecognition
Groups of insurance contracts issued are recognised from the earliest of the following:
• The beginning of the coverage period
• The date when the first payment from the policyholder is due or actually received, if there is no due date 
• For a group of onerous contracts, when the Group determines that facts and circumstances indicate that the group 
is onerous.
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For the year ended 31 December 2025
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A group of reinsurance contracts held is entered into from the earlier of: 
• The beginning of the coverage period of the group of reinsurance contracts held. However, the Group delays the 
recognition of a group of reinsurance contracts held that provide fully proportionate coverage until the date any underlying 
insurance contract is initially recognised, if that date is later than the beginning of the coverage period of the group of 
reinsurance contracts held
• The date the Group recognises an onerous group of underlying insurance contracts if the Group entered into the related 
reinsurance contract held in the group of reinsurance contracts held at or before that date.
The Group derecognises an insurance or reinsurance contract when it is: 
• Extinguished i.e. when the obligation specified in the insurance contract expires or is discharged or cancelled, or
• The contract is modified such that the modification results in a change in the measurement model or the applicable 
standard for measuring a component of the contract, substantially changes the contract boundary, or requires the 
modified contract to be included in a different group. In such cases, the Group derecognises the initial contract and 
recognises the modified contract as a new contract.
When a modification is not treated as a derecognition, the Group recognises amounts paid or received for the modification 
with the contract as an adjustment to the relevant liability for remaining coverage. 
(iv) Contract boundary
The Group includes in the measurement of a group of insurance contracts all the future cashflows within the boundary of 
each contract in the group. Cashflows are within the boundary of an insurance contract if they arise from substantive rights 
and obligations that exist during the reporting period in which the Group can compel the policyholder to pay the premiums, 
or in which the Group has a substantive obligation to provide the policyholder with insurance contract services. 
A substantive obligation to provide insurance contract services ends when: 
• The Group has the practical ability to reassess the risks of the particular policyholder and, as a result, can set a price 
or level of benefits that fully reflects those risks, or
• Both of the following criteria are satisfied: 
1. The Group has the practical ability to reassess the risks of the portfolio of insurance contracts that contain the contract 
and, as a result, can set a price or level of benefits that fully reflects the risk of that portfolio 
2.The pricing of the premiums up to the date when the risks are reassessed does not take into account the risks that relate 
to periods after the reassessment date. 
A liability or asset relating to expected premiums or claims outside the boundary of the insurance contract is not recognised. 
Such amounts relate to future insurance contracts. In assessing the practical ability to reprice, risks transferred from the 
policyholder to the Group, such as insurance risk and financial risk, are considered; other risks, such as lapse or surrender 
risk, are not included.
For groups of reinsurance contracts held, cashflows are within the contract boundary if they arise from substantive rights 
and obligations of the Group that exist during the reporting period in which the Group is compelled to pay amounts to the 
reinsurer or in which the Group has a substantive right to receive services from the reinsurer. 
(v) Presentation 
The Group presents separately, in the Statement of Financial Position, the carrying amount of portfolios of insurance 
contracts issued that are assets, portfolios of insurance contracts issued that are liabilities, portfolios of reinsurance 
contracts held that are assets and portfolios of reinsurance contracts held that are liabilities. 
The Group disaggregates the total amount recognised in the Consolidated Income Statement and Consolidated Statement 
of Other Comprehensive Income into an insurance service result, comprising insurance revenue and insurance service 
expense, and insurance finance income or expenses. 
The Group separately presents income or expenses from reinsurance contracts held from the expenses or income from 
insurance contracts issued. This is presented as one single amount in the Consolidated Income Statement, with additional 
disclosure provided in the notes to the financial statements.
Strategic Report
Corporate Governance
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
234

(vi) Measurement
Accounting policy choices
Area
IFRS 17 options
Adopted approach
Premium allocation 
approach (‘PAA’) 
eligibility
Subject to specified criteria, the PAA can 
be adopted as a simplified approach to the 
IFRS 17 general model.
Coverage period for the Group’s insurance 
contracts assumed is one year or less and so 
qualifies automatically for PAA. 
Reinsurance contracts (both XoL and quota share) 
include contracts with a coverage period greater 
than one year. However, there is no material 
difference in the measurement of the asset for 
remaining coverage between PAA and the general 
model, therefore these qualify for PAA.
Insurance 
acquisition 
cashflows for 
insurance 
contracts issued
Where the coverage period of all contracts 
within a group is not longer than one year, 
insurance acquisition cashflows can either be 
expensed as incurred, or allocated, using a 
systematic and rational method, to groups of 
insurance contracts (including future groups 
containing insurance contracts that are 
expected to arise from renewals) and then 
amortised over the coverage period of the 
related group. For groups containing contracts 
longer than one year, insurance acquisition 
cashflows must be allocated to related groups 
of insurance contracts and amortised over the 
coverage period of the related group.
The Group’s insurance contracts are all one year 
or less. The Group has therefore taken the option 
to expense acquisition costs as incurred.
Liability for 
Remaining 
Coverage (‘LRC’), 
adjusted for 
financial risk and 
time value of 
money
Where there is no significant financing 
component in relation to the LRC, or where 
the time between providing each part of the 
services and the related premium due date is 
no more than a year, an entity is not required 
to make an adjustment for accretion of 
interest on the LRC.
There is no allowance made for accretion 
of interest on the LRC given that the premiums are 
received within one year of the coverage period.
Liability for 
Incurred Claims 
(‘LIC’) adjusted for 
time value of 
money
For PAA groups, where claims or directly 
attributable insurance expenses are 
expected to be paid within a year of the date 
that the claim is incurred, it is not required 
to adjust these amounts for the time value 
of money.
For some claims, for example within the travel 
product line in the UK, and other immaterial 
product lines across the Group, the incurred claims 
are expected to be paid out in less than one year. 
Similarly, the majority of directly attributable 
insurance expenses are expected to be settled 
within one year. For these claims and expenses, 
no adjustment is made for the time value of money.
For all other business, the LIC is adjusted for the 
time value of money.
Insurance finance 
income and 
expense
There is an option to disaggregate part of 
the movement in the LIC, LRC, AIC and ARC 
resulting from changes in discount rates, 
and present this in Other Comprehensive 
Income (‘OCI’).
The impact on LIC, LRC, AIC and ARC of changes 
in discount rates will be captured within OCI, in line 
with the accounting for assets backing the 
insurance claims liabilities. 
Interim reporting
Where an entity is required to apply IAS 34 
(as for the Group) there is an option as to 
whether to choose a ‘year-to-date’ basis or 
a “period to date” basis for financial reporting.
The Group has opted to apply the option to use 
year-to-date accounting for interim reporting.
Strategic Report
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Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
235

Fulfilment cashflows within the contract boundary
The fulfilment cashflows (‘FCF’) are the current estimates of the future cashflows within the contract boundary of a group 
of contracts that the Group expects to collect from premiums and pay out for claims, benefits and expenses, adjusted 
to reflect the timing and the uncertainty of those amounts. The estimates of future cashflows: 
• Are based on a probability weighted mean of the full range of possible outcomes 
• Are determined from the perspective of the Group, provided the estimates are consistent with observable market prices 
for market variables 
• Reflect conditions existing at the measurement date. 
In estimating future cashflows, the Group incorporates, in an unbiased way, all reasonable and supportable information that 
is available without undue cost or effort at the reporting date. This information includes both internal and external historical 
data about claims and other experience, updated to reflect current expectations of future events. The estimates of future 
cashflows reflect the Group’s view of current conditions at the reporting date, as long as the estimates of any relevant 
market variables are consistent with observable market prices.
An explicit risk adjustment for non-financial risk is estimated separately from the other estimates. 
For the Group’s contracts which are measured under the PAA, unless the contracts are onerous, the explicit risk adjustment 
for non-financial risk is only estimated and included within the measurement of the liability for incurred claims.
Risk of the Group’s non-performance is not included in the measurement of groups of insurance contracts issued. In the 
measurement of reinsurance contracts held, the probability weighted estimates of the present value of future cashflows 
include potential credit losses and other disputes of the reinsurer to reflect the non-performance risk of the reinsurer.
The Group estimates certain fulfilment cashflows at the portfolio level or higher and then allocates such estimates to groups 
of contracts.
The Group uses consistent assumptions to measure the estimates of the present value of future cashflows for the group 
of reinsurance contracts held and such estimates for the groups of underlying insurance contracts.
Discount rates
A bottom-up approach has been applied in the determination of discount rates. Under this approach, the discount rate is 
determined as the risk-free yield adjusted for differences in liquidity characteristics between the financial assets used to 
derive the risk-free yield and the relevant liability cashflows (known as an illiquidity premium). 
A separate risk-free yield is obtained for each currency, where a material amount of business is written in that currency. 
The risk-free yield curve is obtained using rates published by the Prudential Regulation Authority (PRA) for the UK insurance 
business, whilst for AECS the EIOPA risk free term structures are used. These curves are available from October 2015 and 
provides rates for terms up to 150 years.
For periods prior to October 2015, observable market data is available for terms up to 25 years for GBP (30 years for EUR). 
For terms that aren’t directly observable from market data, the Smith-Wilson approach is used to derive the rates which 
extrapolates between the observable data and an assumed ultimate forward rate. The Smith-Wilson approach is used to 
derive the published Solvency II yield curves, which supports consistency over time. 
Similarly to the approach to risk-free rates, an illiquidity premium will be set by currency. The illiquidity premium is 
determined by management considering various internal benchmarks. This includes considering the cost of liquidity for 
the Group (through its Revolving Credit Facilities), by deducting the risk-free rate and credit risk premium from a corporate 
bond reference portfolio, and by deducting public market yields from similarly rated private market yields. Each method 
points to a different mathematical result and judgement is applied when determining the illiquidity premium.  
The following weighted average rates, based on the yield curves derived using the above methodology, were used 
to discount the liability for incurred claims at the end of the current and prior periods:
31 December 2025
31 December 2024
1 year
3 years
5 years
10 years
1 year
3 years
5 years
10 years
UK Insurance
 4.0% 
 4.0% 
 4.2% 
 4.5% 
 5.0% 
 4.7% 
 4.5% 
 4.6% 
European Motor
 2.6% 
 2.8% 
 3.0% 
 3.4% 
 2.7% 
 2.6% 
 2.6% 
 2.8% 
Generally, the illiquidity premium is expected to be stable over time and re-assessment of the assumption will be triggered 
by significant changes in internal illiquidity benchmarks and/or changes in the illiquidity of the liabilities (e.g. claims 
mix). Quantitative analysis will be performed when the illiquidity premium changes, including performing sensitivity analysis 
on the assumption.
Strategic Report
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
236

Insurance revenue
The insurance revenue for the period is comprised of the amount of expected premium receipts (excluding any investment 
component) allocated to the period. The Group allocates the expected premium receipts to each period of insurance 
contract services on the basis of the passage of time. However, if the expected pattern of release of risk during the 
coverage period differs significantly from the passage of time, for example due to seasonality of claims, then the allocation 
is made on the basis of the expected timing of incurred insurance service expenses. For the periods presented, all insurance 
premium revenue has been recognised based on the passage of time. If a change in allocation is necessary due to a change 
of facts and circumstances, the change is accounted for prospectively as a change in accounting estimate.
The Group’s insurance revenue is comprised of the following component parts: 
• Insurance premium revenue: Insurance premium revenue reflects the expected premium receipts allocated to the period 
based on the passage of time, adjusted for seasonality if required. It excludes any additional income that arises from the 
writing of the insurance contract that is presented as part of insurance revenue as set out below.
• Instalment income: In contrast to IFRS 4, instalment income related to the risk attaching part of the premium that 
is retained within the Group is recognised as part of the insurance revenue cashflows due to it being considered 
non-distinct from the underlying insurance policy, as set out in note 2 to the financial statements.
• Administration fees: Administration fees are costs charged to the customer for arranging a change to their policy. 
The performance obligation is the change in a customer’s policy and given that the obligation related to activities that are 
required to fulfil the insurance contract and the policyholder cannot benefit from the service by itself, it is considered as 
part of fulfilment cashflows, i.e., the full transaction price is therefore recognised as part of insurance revenue on a point 
in time basis.
IFRS 17 does not require separate insurance revenue analysis for insurance contracts measured under PAA. See Appendix 1 
and note 14 for further information regarding the disaggretation of insurance revenue.
As stated in note 2, the Group has excluded any instalment income and administration fees from insurance revenue derived 
from the proportion of insurance coverage under the co-insurance arrangements where the Group bears no risks. Please 
see note 8a for the treatment of the co-insurance share retained by the group of instalment income and administration fees.
Insurance service expenses
The following elements are included in insurance service expenses:
• Incurred claims and benefits excluding investment components 
• Other incurred directly attributable insurance service expenses, including administration (such as employee costs, 
depreciation and amortisation) and acquisition expenses, and share scheme expenses that are attributable to 
insurance services 
• Changes that relate to past service (i.e. changes in the fulfilment cashflows relating to the Liability for Incurred Claims) 
• Changes that relate to future service (i.e. losses/reversals on onerous groups of contracts from changes in the loss 
components).
Only items that reflect insurance service expenses (i.e. incurred claims and other insurance service expenses arising from 
insurance contracts the Group issues) are reported as insurance expenses. Cashflows that are not directly attributable to 
a portfolio of insurance contracts, such as some product development and training costs, are recognised in other operating 
expenses as incurred.  
The total costs incurred in relation to the co-insurance share of insurance business are presented within other operating 
expenses, as is the reimbursement of these costs, given that they are not related to the costs directly attributable to fulfilling 
the Group’s insurance contracts. 
Non-cash costs that are directly attributable, such as depreciation, amortisation and IFRS 2 equity-settled share scheme 
costs, are recognised within insurance service expenses; these are transferred out of the LIC into the appropriate Financial 
Statement line item for presentation in the Statement of Financial Position.
Strategic Report
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
237

Reinsurance net expense/income
The Group has presented the income or expenses from a group of reinsurance contracts held separately from insurance 
finance income or expenses as a single amount and has provided in the disclosure note a separate analysis of the amounts 
recovered from the reinsurer and an allocation of the premiums paid that together give a net amount equal to that single 
amount.
As part of its quota share arrangements, the Group typically recovers either a set ceding commission, or the quota share 
reinsurer’s proportional share of the expenses that are incurred in fulfilling the insurance contracts.
These amounts are typically settled net with the premium charged and are not contingent on claims. As a result, under IFRS 
17 the expenses and ceding commissions recovered are considered to reflect a reduction in the transaction price equivalent 
to charging a lower premium (with no corresponding ceding commission or expense recovery). 
In addition, as set out in note 3 to these financial statements, where the reinsurance arrangements result in a “minimum 
recovery” from the reinsurer due to profit commission or sliding scale commission arrangements that is not contingent 
on claims, and the amount is not settled ‘net’ with premium, the minimum recovery is treated as a non-distinct investment 
component.
As a result, the Group treats reinsurance cashflows that are contingent on claims on the underlying contracts as part of the 
claims that are expected to be reimbursed under the reinsurance contract held, and excludes non-distinct investment 
components and commissions from the allocation of reinsurance premiums presented in the notes to the financial statements.
Insurance finance income and expense
Insurance finance income or expenses comprise the change in the carrying amount of the group of insurance contracts 
arising from:
1. The effect of the time value of money and changes in the time value of money
2.The effect of financial risk and changes in financial risk.
The Group has taken the option to disaggregate insurance finance income or expenses on insurance contracts issued 
between the Consolidated Income Statement and the Consolidated Statement of Other Comprehensive Income. 
As a result, applying the premium allocation approach, claims incurred are discounted at the date of initial recognition and 
the finance expense recognised in the Consolidated Income Statement reflects the unwind of this discounting, at the locked 
in discount rate, over the expected payment period. The same approach is taken for reinsurance claims assets. Discounting 
on the liability and asset for remaining coverage only occurs in the case of the recognition of an onerous loss component 
(and related loss-recovery component) and as a result is not material.
The impact of changes in market interest rates on the value of the insurance assets and liabilities are reflected in Other 
Comprehensive Income in order to minimise accounting mismatches between the accounting for financial assets and 
insurance assets and liabilities. The Group’s financial assets backing the insurance portfolios are predominantly measured 
at Fair Value through Other Comprehensive Income (‘FVOCI’). 
Insurance contracts: Liability for remaining coverage
Initial measurement
For a group of contracts that is not onerous at initial recognition, the Group measures the liability for remaining coverage as: 
• The premiums, if any, received at initial recognition
• Any other asset or liability previously recognised for cashflows related to the group of contracts that the Group pays 
or receives before the group of insurance contracts is recognised. 
The Group recognises any insurance premium tax collected in relation to the premiums received as part of the premium 
receipts, but given it is acting as an agent, these taxes are not included as either insurance revenue or an insurance 
expense. Any outstanding insurance premium tax liability is presented within the liability for remaining coverage until paid.
There is no allowance for time value of money as the premiums are received within one year of the coverage period. 
Where facts and circumstances indicate that contracts are onerous at initial recognition, the onerous contracts are 
separately grouped from other contracts and a loss is recognised in the Consolidated Income Statement for the net outflow, 
resulting in the carrying amount of the liability for the group being equal to the fulfilment cashflows. A loss component is 
established by the Group for the liability for remaining coverage for such onerous group depicting the losses recognised. 
Strategic Report
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
238

Subsequent measurement
The Group measures the carrying amount of the liability for remaining coverage at the end of each reporting period as:
• The liability for remaining coverage at the beginning of the period; plus
• Premiums received in the period; minus
• The amount recognised as insurance revenue for the services provided in the period; minus 
• Payments to the tax authorities in respect of premium receipts.
The onerous loss component is re-measured over the coverage period so that at the end of the coverage period, 
it is reduced to £nil.
Insurance contracts: Liability for incurred claims
The Group estimates the liability for incurred claims as the fulfilment cashflows related to incurred claims, including any 
creditors related to directly attributable insurance expenses. The liability for incurred claims also includes an explicit 
adjustment for non-financial risk (the risk adjustment). 
Reinsurance contracts held 
Initial measurement 
The Group measures its reinsurance assets for a group of reinsurance contracts that it holds on the same basis as insurance 
contracts that it issues. However, they are adapted to reflect the features of reinsurance contracts held that differ from 
insurance contracts issued. 
Where the Group recognises a loss on initial recognition of an onerous group of underlying insurance contracts or when 
further onerous underlying insurance contracts are added to a group, the Group establishes a loss-recovery component 
of the asset for remaining coverage for a group of reinsurance contracts held depicting the recovery of losses. The Group 
calculates the loss-recovery component by multiplying the loss recognised on the underlying insurance contracts and the 
percentage of claims on the underlying insurance contracts the Group expects to recover from the group of reinsurance 
contracts held. The Group uses a systematic and rational method to determine the portion of losses recognised on the 
group of insurance contracts covered by the reinsurance contracts held, in the case that there is partial coverage of 
underlying insurance contracts by reinsurance contracts. The loss-recovery component adjusts the carrying amount 
of the asset for remaining coverage.
The risk adjustment for non-financial risk is the amount of risk being transferred by the Group to the reinsurer and 
is calculated with reference to the gross risk adjustment, adjusted for any excess of loss risk adjustment, as required.
Subsequent measurement
The subsequent measurement of reinsurance contracts held follows the same principles as those for insurance contracts 
issued and has been adapted to reflect the specific features and terms and conditions of the reinsurance contracts held. 
In addition, changes in the fulfilment cashflows that arise from changes in the risk of non-performance of the reinsurer are 
reflected within net expenses from reinsurance contracts held within the Income Statement. 
Where the Group has established a loss-recovery component, the Group subsequently reduces the loss recovery 
component to zero in line with reductions in the onerous group of underlying insurance contracts in order to reflect that the 
loss-recovery component shall not exceed the portion of the carrying amount of the loss component of the onerous group 
of underlying insurance contracts that the entity expects to recover from the group of reinsurance contracts held.
The extinguishment or commutation of a reinsurance arrangement results in a derecognition of any reinsurance assets 
or liabilities related to the commuted contract from the balance sheet, so that the Group retains the full future risk of claims 
development. As a result of commutation, any difference arising between the present carrying value of reinsurance assets 
or liabilities and the cash settlement is recognised in the Consolidated Income Statement.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
239

5b. Insurance revenue
Insurance revenue for the corresponding reportable segments for the period ended 31 December 2025 
are shown below.
31 December 2025
Continuing operations
UK Motor
£m
UK Other
 £m
European 
Insurance
£m
Other
£m
Total
£m
Insurance revenue related movement in liability for 
remaining coverage
 
3,511.5  
710.1  
654.5  
103.2  
4,979.3 
Insurance revenue for the corresponding reportable segments for the period ended 31 December 2024 are shown below.
31 December 2024
Continuing operations
UK Motor
£m
UK Other
 £m
European 
Insurance
£m
Other
£m
Total
£m
Insurance revenue related movement in liability for 
remaining coverage
 
3,369.5  
503.9  
606.7  
73.3  
4,553.4 
The Group’s share of its insurance business was underwritten by Admiral Insurance (Gibraltar) Limited, Admiral Insurance 
Company Limited and Admiral Europe Compañia Seguros (‘AECS’). The majority of contracts are short term in duration, 
lasting for between 6 and 12 months.
5c. Insurance service expenses
Insurance service expenses for the corresponding reportable segments for the period ended 31 December 2025 are shown 
below.
31 December 2025
Continuing operations
UK Motor
£m
UK Other
 £m
European 
Insurance
£m
Other
£m
Total
£m
Incurred claims
Claims incurred in the period
 
2,317.1  
452.1  
468.8  
72.6  
3,310.6 
Changes to liabilities for incurred claims
 
(335.7)  
(33.6)  
(49.1)  
(5.5)  
(423.9) 
Total incurred claims
 
1,981.4  
418.5  
419.7  
67.1  
2,886.7 
Movement in onerous contracts
 
0.1  
0.2  
(3.3)  
–  
(3.0) 
Directly attributable expenses
Administration expenses
 
496.3  
131.9  
119.1  
25.4  
772.7 
Acquisition expenses
 
103.9  
55.2  
55.9  
19.8  
234.8 
Insurance expenses
 
600.2  
187.1  
175.0  
45.2  
1,007.5 
Share scheme expenses
 
56.1  
8.7  
9.8  
1.3  
75.9 
Total insurance expenses including share scheme 
expenses
 
656.3  
195.8  
184.8  
46.5  
1,083.4 
Total Insurance service expenses
 
2,637.8  
614.5  
601.2  
113.6  
3,967.1 
Strategic Report
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
240

Insurance service expenses for the corresponding reportable segments for the period ended 31 December 2024 are shown 
below.
31 December 2024
Continuing operations
UK Motor
£m
UK Other
 £m
European 
Insurance
£m
Other
£m
Total
£m
Incurred claims
Claims incurred in the period
 
2,107.2  
298.2  
453.2  
48.9  
2,907.5 
Changes to liabilities for incurred claims
 
(496.1)  
(51.4)  
(7.3)  
(1.4)  
(556.2) 
Total incurred claims
 
1,611.1  
246.8  
445.9  
47.5  
2,351.3 
Movement in onerous contracts
 
(5.1)  
0.1  
(0.1)  
–  
(5.1) 
Directly attributable expenses
Administration expenses
 
461.5  
113.7  
117.0  
18.7  
710.9 
Acquisition expenses
 
125.3  
45.2  
51.0  
15.0  
236.5 
Insurance expenses
 
586.8  
158.9  
168.0  
33.7  
947.4 
Share scheme expenses
 
40.7  
5.4  
8.6  
1.4  
56.1 
Total insurance expenses including share scheme 
expenses
 
627.5  
164.3  
176.6  
35.1  
1,003.5 
Total Insurance service expenses
 
2,233.5  
411.2  
622.4  
82.6  
3,349.7 
5d. Net expenses from reinsurance contracts held
Net expenses from reinsurance contracts held for the corresponding reportable segments for the period ended 
31 December 2025 are shown below.
31 December 2025
Continuing operations
UK Motor
£m
UK Other
 £m
European 
Insurance
£m
Other
£m
Total
£m
Allocation of reinsurance premiums
 
133.5  
143.1  
155.8  
11.3  
443.7 
Amounts recoverable from reinsurers for incurred 
insurance service expenses
Incurred claims
 
(70.9)  
(91.1)  
(151.1)  
(7.7)  
(320.8) 
Changes to liabilities for incurred claims
 
56.8  
(1.4)  
45.8  
–  
101.2 
Net expense from reinsurance contracts excluding 
movement in onerous loss component
 
119.4  
50.6  
50.5  
3.6  
224.1 
Other reinsurance recoveries including movement in 
onerous loss component
 
(0.1)  
(0.2)  
2.1  
–  
1.8 
Net expenses from reinsurance contracts held
 
119.3  
50.4  
52.6  
3.6  
225.9 
Net expenses from reinsurance contracts held for the corresponding reportable segments for the period ended 
31 December 2024 are shown below.
Strategic Report
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Financial Statements
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
241

31 December 2024
Continuing operations
UK Motor
£m
UK Other
 £m
European 
Insurance
£m
Other
£m
Total
£m
Allocation of reinsurance premiums
 
145.8  
45.8  
119.2  
7.6  
318.4 
Amounts recoverable from reinsurers for incurred 
insurance service expenses
Incurred claims
 
(29.2)  
3.1  
(255.2)  
(8.5)  
(289.8) 
Changes to liabilities for incurred claims
 
291.6  
34.3  
143.5  
–  
469.4 
Net expense from reinsurance contracts excluding 
movement in onerous loss component
 
408.2  
83.2  
7.5  
(0.9)  
498.0 
Other reinsurance recoveries including movement in loss 
recovery component
 
4.0  
(0.1)  
(0.3)  
–  
3.6 
Net expenses/(income) from reinsurance contracts held
 
412.2  
83.1  
7.2  
(0.9)  
501.6 
5e. Finance expenses /(income) from insurance contracts held and reinsurance contracts issued 
£m
31 December 
2025
31 December 
2024
Amounts recognised through the income statement - Continuing basis
Insurance finance expenses from insurance contracts issued
 
140.9  
128.4 
Insurance finance income from reinsurance contracts held
 
(29.4)  
(35.9) 
Net finance expense from insurance / reinsurance contracts issued
 
111.5  
92.5 
Amounts recognised in other comprehensive income
(Losses)/ gains due to changes in discount rates - insurance contracts
 
(54.4)  
7.9 
(Losses)/ gains due to changes in discount rates - reinsurance contracts
 
9.6  
3.3 
Total (losses)/ gains before tax recognised in other comprehensive income
 
(44.8)  
11.2 
The insurance finance reserve is comprised of the following:
£m
31 December 
2025
31 December 
2024
Insurance finance reserve - Continuing basis
Insurance finance reserve – insurance contracts
 
64.6  
119.0 
Deferred tax in relation to insurance finance reserve - insurance contracts
 
(9.1)  
(18.6) 
Insurance finance reserve – reinsurance contracts
 
(22.8)  
(32.4) 
Deferred tax in relation to insurance finance reserve - reinsurance contracts
 
2.6  
4.7 
Total insurance finance reserve
 
35.3  
72.7 
See note 6b for details of the relationship between finance (expenses)/ income from insurance contracts held and 
reinsurance contracts issued, and investment return.
Strategic Report
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
242

5f. Insurance Liabilities and Reinsurance assets
(i) Analysis of recognised amounts
Year ended 31 December 2025
Year ended 31 December 2024
£m
Liability for 
remaining 
coverage
Liability for 
incurred 
claims
Total
Liability for 
remaining 
coverage
Liability for 
incurred 
claims
Total
Insurance contracts issued
UK Motor
 
774.1  
3,070.0  
3,844.1  
883.3  
2,691.1  
3,574.4 
UK Other Personal lines
 
206.2  
303.4  
509.6  
195.3  
214.7  
410.0 
European Insurance
 
217.0  
691.1  
908.1  
190.1  
591.2  
781.3 
Other
 
11.8  
125.6  
137.4  
19.9  
175.8  
195.7 
Total insurance contracts issued
 
1,209.1  
4,190.1  
5,399.2  
1,288.6  
3,672.8  
4,961.4 
£m
Asset for 
remaining 
coverage
Asset for 
incurred 
claims
Total
Asset for 
remaining 
coverage
Asset for 
incurred 
claims
Total
Reinsurance contracts held
UK Motor
 
45.7  
267.7  
313.4  
34.0  
236.5  
270.5 
UK Other Personal lines
 
13.6  
215.2  
228.8  
11.2  
173.5  
184.7 
European Insurance
 
19.9  
507.0  
526.9  
42.5  
461.7  
504.2 
Other
 
1.2  
10.2  
11.4  
0.5  
28.7  
29.2 
Total reinsurance contracts held
 
80.4  
1,000.1  
1,080.5  
88.2  
900.4  
988.6 
£m
Liability for 
remaining 
coverage
Liability for 
incurred 
claims
Total
Liability for 
remaining 
coverage
Liability for 
incurred 
claims
Total
Net
UK Motor
 
728.4  
2,802.3  
3,530.7  
849.3  
2,454.6  
3,303.9 
UK Other Personal lines
 
192.6  
88.2  
280.8  
184.1  
41.2  
225.3 
European Insurance
 
197.1  
184.1  
381.2  
147.6  
129.5  
277.1 
Other
 
10.6  
115.4  
126.0  
19.4  
147.1  
166.5 
Total insurance contracts issued
 
1,128.7  
3,190.0  
4,318.7  
1,200.4  
2,772.4  
3,972.8 
The table above has been represented for the year end 31 December 2024 such that insurance liabilities and reinsurance 
assets in relation to the US operation are presented within Other (previously included within International insurance). Refer 
to note 4a for further details on European Insurance.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
243

(ii) Roll-forward of net asset or liability for insurance contracts issued
UK Motor
The following tables reconcile the opening and closing balances of the LRC and LIC for UK Motor.
Liability for remaining coverage
Liability for incurred claims
2025
Excluding 
loss 
component
Loss 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
–  
–  
–  
–  
–  
–  
– 
Opening liabilities
 
(883.3)  
–  
(883.3)  
(2,300.8)  
(390.3)  
(2,691.1)  (3,574.4) 
Net opening balance
 
(883.3)  
–  
(883.3)  (2,300.8)  
(390.3)  
(2,691.1)  (3,574.4) 
Insurance revenue
 
3,511.5  
–  
3,511.5  
–  
–  
–  
3,511.5 
Insurance service expenses
Incurred claims and insurance 
service expenses
 
–  
–  
–  
(2,787.4)  
(185.9)  (2,973.3)  (2,973.3) 
Changes to liabilities for incurred 
claims
 
–  
–  
–  
115.8  
219.9  
335.7  
335.7 
Losses and reversals of losses on 
onerous contracts
 
–  
(0.1)  
(0.1)  
–  
–  
–  
(0.1) 
Insurance service result
 
3,511.5  
(0.1)  
3,511.4  
(2,671.6)  
33.9  (2,637.7)  
873.7 
Insurance finance income/
(expense) recognised in 
profit or loss
 
–  
0.1  
0.1  
(96.0)  
(17.4)  
(113.5)  
(113.4) 
Insurance finance income/
(expense) recognised in OCI
 
–  
–  
–  
(47.6)  
(10.5)  
(58.0)  
(58.0) 
Total changes in comprehensive 
income
 
3,511.5  
–  
3,511.5  
(2,815.2)  
6.0  (2,809.2)  
702.3 
Other changes
 
–  
–  
–  
74.3  
–  
74.3  
74.3 
Cashflows
Premiums received
 
(3,402.3)  
–  (3,402.3)  
–  
–  
–  (3,402.3) 
Claims and other insurance 
service expenses paid
 
–  
–  
–  
2,356.0  
–  
2,356.0  
2,356.0 
Other movements
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 (3,402.3)  
–  (3,402.3)  
2,356.0  
–  
2,356.0  (1,046.3) 
Net closing balance
 
(774.1)  
–  
(774.1)  (2,685.7)  
(384.3)  (3,070.0)  (3,844.1) 
Closing assets
 
–  
–  
–  
–  
–  
–  
– 
Closing liabilities
 
(774.1)  
–  
(774.1)  
(2,685.7)  
(384.3)  (3,070.0)  (3,844.1) 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
244

Liability for remaining coverage
Liability for incurred claims
2024
Excluding 
loss 
component
Loss 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
–  
–  
–  
–  
–  
–  
– 
Opening liabilities
 
(766.0)  
(3.0)  
(769.0)  
(2,202.8)  
(343.9)  (2,546.7)  
(3,315.7) 
Net opening balance
 
(766.0)  
(3.0)  
(769.0)  (2,202.8)  
(343.9)  (2,546.7)  
(3,315.7) 
Insurance revenue
 
3,369.5  
–  
3,369.5  
–  
–  
–  
3,369.5 
Insurance service expenses
Incurred claims and insurance 
service expenses
 
–  
–  
–  
(2,548.7)  
(186.0)  (2,734.7)  (2,734.7) 
Changes to liabilities for 
incurred claims
 
–  
–  
–  
343.4  
152.7  
496.1  
496.1 
Losses and reversals of losses on 
onerous contracts
 
–  
5.1  
5.1  
–  
–  
–  
5.1 
Insurance service result
 
3,369.5  
5.1  
3,374.6  (2,205.3)  
(33.3)  (2,238.6)  
1,136.0 
Insurance finance income/
(expense) recognised in 
profit or loss
 
–  
(2.4)  
(2.4)  
(86.5)  
(15.3)  
(101.8)  
(104.2) 
Insurance finance income/
(expense) recognised in OCI
 
–  
0.3  
0.3  
16.2  
2.2  
18.4  
18.7 
Total changes in comprehensive 
income
 
3,369.5  
3.0  
3,372.5  (2,275.6)  
(46.4)  (2,322.0)  
1,050.5 
Other changes
 
35.9  
–  
35.9  
79.3  
–  
79.3  
115.2 
Cashflows
Premiums received
 
(3,522.7)  
–  (3,522.7)  
–  
–  
–  (3,522.7) 
Claims and other insurance 
service expenses paid
 
–  
–  
–  
2,098.3  
–  
2,098.3  
2,098.3 
Other movements
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 (3,522.7)  
–  (3,522.7)  
2,098.3  
–  
2,098.3  (1,424.4) 
Net closing balance
 
(883.3)  
–  
(883.3)  (2,300.8)  
(390.3)  
(2,691.1)  (3,574.4) 
Closing assets
 
–  
–  
–  
–  
–  
–  
– 
Closing liabilities
 
(883.3)  
–  
(883.3)  
(2,300.8)  
(390.3)  
(2,691.1)  (3,574.4) 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
245

UK Other Personal lines Insurance
The following tables reconcile the opening and closing balances of the LRC and LIC for UK Other Personal lines insurance 
(UK Household, Pet and Travel).
Liability for remaining coverage
Liability for incurred claims
2025
Excluding 
loss 
component
Loss 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
–  
–  
–  
–  
–  
–  
– 
Opening liabilities
 
(195.3)  
–  
(195.3)  
(190.8)  
(23.9)  
(214.7)  
(410.0) 
Net opening balance
 
(195.3)  
–  
(195.3)  
(190.8)  
(23.9)  
(214.7)  
(410.0) 
Insurance revenue
 
710.1  
–  
710.1  
–  
–  
–  
710.1 
Insurance service expenses
Incurred claims and insurance 
service expenses
 
–  
–  
–  
(618.3)  
(29.6)  
(647.9)  
(647.9) 
Changes to liabilities for 
incurred claims
 
–  
–  
–  
16.7  
16.9  
33.6  
33.6 
Losses and reversals of losses 
on onerous contracts
 
–  
(0.2)  
(0.2)  
–  
–  
–  
(0.2) 
Insurance service result
 
710.1  
(0.2)  
709.9  
(601.6)  
(12.7)  
(614.3)  
95.6 
Insurance finance income/
(expense) recognised in 
profit or loss
 
–  
–  
–  
(8.5)  
(1.1)  
(9.6)  
(9.6) 
Insurance finance income/
(expense) recognised in OCI
 
–  
–  
–  
(0.7)  
(0.1)  
(0.8)  
(0.8) 
Total changes in comprehensive 
income
 
710.1  
(0.2)  
709.9  
(610.8)  
(13.9)  
(624.7)  
85.2 
Other changes
 
–  
0.2  
0.2  
17.1  
0.1  
17.2  
17.4 
Cashflows
Premiums received
 
(721.0)  
–  
(721.0)  
–  
–  
–  
(721.0) 
Claims and other insurance 
service expenses paid
 
–  
–  
–  
518.8  
–  
518.8  
518.8 
Other movements
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 
(721.0)  
–  
(721.0)  
518.8  
–  
518.8  
(202.2) 
Net closing balance
 
(206.2)  
–  
(206.2)  
(265.7)  
(37.7)  
(303.4)  
(509.6) 
Closing assets
 
–  
–  
–  
–  
–  
–  
– 
Closing liabilities
 
(206.2)  
–  
(206.2)  
(265.7)  
(37.7)  
(303.4)  
(509.6) 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
246

Liability for remaining coverage
Liability for incurred claims
2024
Excluding 
loss 
component
Loss 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
–  
–  
–  
–  
–  
–  
– 
Opening liabilities
 
(136.2)  
–  
(136.2)  
(193.6)  
(23.9)  
(217.5)  
(353.7) 
Net opening balance
 
(136.2)  
–  
(136.2)  
(193.6)  
(23.9)  
(217.5)  
(353.7) 
Insurance revenue
 
503.9  
–  
503.9  
–  
–  
–  
503.9 
Insurance service expenses
Incurred claims and insurance 
service expenses
 
–  
–  
–  
(444.8)  
(17.7)  
(462.5)  
(462.5) 
Changes to liabilities for 
incurred claims
 
–  
–  
–  
32.6  
18.8  
51.4  
51.4 
Losses and reversals of losses 
on onerous contracts
 
–  
–  
–  
–  
(0.2)  
(0.2)  
(0.2) 
Insurance service result
 
503.9  
–  
503.9  
(412.2)  
0.9  
(411.3)  
92.6 
Insurance finance income/
(expense) recognised in 
profit or loss
 
–  
–  
–  
(8.0)  
(0.9)  
(8.9)  
(8.9) 
Insurance finance income/
(expense) recognised in OCI
 
–  
–  
–  
0.1  
–  
0.1  
0.1 
Total changes in comprehensive 
income
 
503.9  
–  
503.9  
(420.1)  
–  
(420.1)  
83.8 
Other changes
 
–  
–  
–  
14.9  
–  
14.9  
14.9 
Cashflows
Premiums received
 
(563.0)  
–  
(563.0)  
–  
–  
–  
(563.0) 
Claims and other insurance 
service expenses paid
 
–  
–  
–  
408.0  
–  
408.0  
408.0 
Other movements
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 
(563.0)  
–  
(563.0)  
408.0  
–  
408.0  
(155.0) 
Net closing balance
 
(195.3)  
–  
(195.3)  
(190.8)  
(23.9)  
(214.7)  
(410.0) 
Closing assets
 
–  
–  
–  
–  
–  
–  
– 
Closing liabilities
 
(195.3)  
–  
(195.3)  
(190.8)  
(23.9)  
(214.7)  
(410.0) 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
247

European Insurance
The following tables reconcile the opening and closing balances of the LRC and LIC for European Insurance.
Liability for remaining coverage
Liability for incurred claims
2025
Excluding 
loss 
component
Loss 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
–  
–  
–  
–  
–  
–  
– 
Opening liabilities
 
(187.3)  
(2.8)  
(190.1)  
(520.5)  
(70.7)  
(591.2)  
(781.3) 
Net opening balance
 
(187.3)  
(2.8)  
(190.1)  
(520.5)  
(70.7)  
(591.2)  
(781.3) 
Insurance revenue
 
654.5  
–  
654.5  
–  
–  
–  
654.5 
Insurance service expenses
Incurred claims and insurance 
service expenses
 
–  
–  
–  
(594.4)  
(59.2)  
(653.6)  
(653.6) 
Changes to liabilities for 
incurred claims
 
–  
–  
–  
(8.8)  
57.9  
49.1  
49.1 
Losses and reversals of losses 
on onerous contracts
 
–  
3.3  
3.3  
–  
–  
–  
3.3 
Insurance service result
 
654.5  
3.3  
657.8  
(603.2)  
(1.3)  
(604.5)  
53.3 
Insurance finance income/
(expense) recognised in 
profit or loss
 
–  
(3.3)  
(3.3)  
(12.7)  
(1.9)  
(14.6)  
(17.9) 
Insurance finance income/
(expense) recognised in OCI
 
–  
0.2  
0.2  
5.1  
0.8  
5.9  
6.1 
Foreign exchange impact
 
(11.3)  
–  
(11.3)  
(30.6)  
(4.0)  
(34.6)  
(45.9) 
Total changes in comprehensive 
income
 
643.2  
0.2  
643.4  
(641.4)  
(6.4)  
(647.8)  
(4.4) 
Other changes
 
–  
–  
–  
11.4  
–  
11.4  
11.4 
Cashflows
Premiums received
 
(670.3)  
–  
(670.3)  
–  
–  
–  
(670.3) 
Claims and other insurance 
service expenses paid
 
–  
–  
–  
536.5  
–  
536.5  
536.5 
Other movements
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 
(670.3)  
–  
(670.3)  
536.5  
–  
536.5  
(133.8) 
Net closing balance
 
(214.4)  
(2.6)  
(217.0)  
(614.0)  
(77.1)  
(691.1)  
(908.1) 
Closing assets
 
–  
–  
–  
–  
–  
–  
– 
Closing liabilities
 
(214.4)  
(2.6)  
(217.0)  
(614.0)  
(77.1)  
(691.1)  
(908.1) 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
248

Liability for remaining coverage
Liability for incurred claims
2024
Excluding 
loss 
component
Loss 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
–  
–  
–  
–  
–  
–  
– 
Opening liabilities
 
(200.3)  
(2.9)  
(203.2)  
(442.6)  
(68.1)  
(510.7)  
(713.9) 
Net opening balance
 
(200.3)  
(2.9)  
(203.2)  
(442.6)  
(68.1)  
(510.7)  
(713.9) 
Insurance revenue
 
606.7  
–  
606.7  
–  
–  
–  
606.7 
Insurance service expenses
Incurred claims and insurance 
service expenses
 
–  
–  
–  
(566.0)  
(63.8)  
(629.8)  
(629.8) 
Changes to liabilities for 
incurred claims
 
–  
–  
–  
(53.8)  
61.1  
7.3  
7.3 
Losses and reversals of losses 
on onerous contracts
 
–  
0.1  
0.1  
–  
–  
–  
0.1 
Insurance service result
 
606.7  
0.1  
606.8  
(619.8)  
(2.7)  
(622.5)  
(15.7) 
Insurance finance income/
(expense) recognised in 
profit or loss
 
–  
–  
–  
(12.7)  
(2.4)  
(15.1)  
(15.1) 
Insurance finance income/
(expense) recognised in OCI
 
–  
(0.1)  
(0.1)  
(7.8)  
(0.9)  
(8.7)  
(8.8) 
Foreign exchange impact
 
9.6  
0.1  
9.7  
22.7  
3.4  
26.1  
35.8 
Total changes in comprehensive 
income
 
616.3  
0.1  
616.4  
(617.6)  
(2.6)  
(620.2)  
(3.8) 
Other changes
 
11.3  
–  
11.3  
15.5  
–  
15.5  
26.8 
Cashflows
Premiums received
 
(614.6)  
–  
(614.6)  
–  
–  
–  
(614.6) 
Claims and other insurance 
service expenses paid
 
–  
–  
–  
524.2  
–  
524.2  
524.2 
Other movements
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 
(614.6)  
–  
(614.6)  
524.2  
–  
524.2  
(90.4) 
Net closing balance
 
(187.3)  
(2.8)  
(190.1)  
(520.5)  
(70.7)  
(591.2)  
(781.3) 
Closing assets
 
–  
–  
–  
–  
–  
–  
– 
Closing liabilities
 
(187.3)  
(2.8)  
(190.1)  
(520.5)  
(70.7)  
(591.2)  
(781.3) 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
249

(iii). Roll-forward of net asset or liability for reinsurance contracts issued
UK Motor
The following tables reconcile the opening and closing balances of the ARC and AIC for UK Motor.
Asset for remaining coverage
Asset for incurred claims
2025
Excluding 
loss 
component
Loss-
recovery 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
34.0  
–  
34.0  
172.5  
64.0  
236.5  
270.5 
Opening liabilities
 
–  
–  
–  
–  
–  
–  
– 
Net opening balance
 
34.0  
–  
34.0  
172.5  
64.0  
236.5  
270.5 
Allocation of reinsurance 
premiums
 
(133.5)  
–  
(133.5)  
–  
–  
–  
(133.5) 
Amounts recoverable from 
reinsurers for incurred claims
Incurred claims
 
–  
–  
–  
26.1  
44.9  
71.0  
71.0 
Changes to liabilities for incurred 
claims
 
–  
–  
–  
(18.3)  
(38.5)  
(56.8)  
(56.8) 
Changes in the loss 
recovery component
 
–  
0.1  
0.1  
–  
–  
–  
0.1 
Net income/ (expense) from 
reinsurance contracts held
 
(133.5)  
0.1  
(133.4)  
7.8  
6.4  
14.2  
(119.2) 
Reinsurance finance income/
(expense) recognised in 
profit or loss
 
–  
(0.1)  
(0.1)  
7.0  
3.6  
10.6  
10.5 
Reinsurance finance income/
(expense) recognised in OCI
 
–  
–  
–  
8.7  
4.4  
13.1  
13.1 
Total changes in comprehensive 
income
 
(133.5)  
–  
(133.5)  
23.5  
14.4  
37.9  
(95.6) 
Cashflows
Premiums paid
 
145.2  
–  
145.2  
–  
–  
–  
145.2 
Claims recoveries
 
–  
–  
–  
(6.7)  
–  
(6.7)  
(6.7) 
Recoveries as a result of 
commutations
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 
145.2  
–  
145.2  
(6.7)  
–  
(6.7)  
138.5 
Net closing balance
 
45.7  
–  
45.7  
189.3  
78.4  
267.7  
313.4 
Closing assets
 
45.7  
–  
45.7  
189.3  
78.4  
267.7  
313.4 
Closing liabilities
 
–  
–  
–  
–  
–  
–  
– 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
250

Asset for remaining coverage
Asset for incurred claims
2024
Excluding 
loss 
component
Loss-
recovery 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
20.8  
2.3  
23.1  
313.2  
183.6  
496.8  
519.9 
Opening liabilities
 
–  
–  
–  
–  
–  
–  
– 
Net opening balance
 
20.8  
2.3  
23.1  
313.2  
183.6  
496.8  
519.9 
Allocation of reinsurance 
premiums
 
(145.8)  
–  
(145.8)  
–  
–  
–  
(145.8) 
Amounts recoverable from 
reinsurers for incurred claims
Incurred claims
 
–  
–  
–  
22.2  
7.0  
29.2  
29.2 
Changes to liabilities for incurred 
claims
 
–  
–  
–  
(158.6)  
(133.0)  
(291.6)  
(291.6) 
Changes in the loss 
recovery component
 
–  
(4.0)  
(4.0)  
–  
–  
–  
(4.0) 
Net income/ (expense) from 
reinsurance contracts held
 
(145.8)  
(4.0)  
(149.8)  
(136.4)  
(126.0)  
(262.4)  
(412.2) 
Reinsurance finance income/
(expense) recognised in 
profit or loss
 
–  
1.8  
1.8  
11.1  
7.9  
19.0  
20.8 
Reinsurance finance income/
(expense) recognised in OCI
 
–  
(0.1)  
(0.1)  
(2.8)  
(1.5)  
(4.3)  
(4.4) 
Total changes in comprehensive 
income
 
(145.8)  
(2.3)  
(148.1)  
(128.1)  
(119.6)  
(247.7)  
(395.8) 
Cashflows
Premiums paid
 
159.0  
–  
159.0  
–  
–  
–  
159.0 
Claims recoveries
 
–  
–  
–  
(0.9)  
–  
(0.9)  
(0.9) 
Recoveries as a result of 
commutations
 
–  
–  
–  
(11.7)  
–  
(11.7)  
(11.7) 
Total cashflows
 
159.0  
–  
159.0  
(12.6)  
–  
(12.6)  
146.4 
Net closing balance
 
34.0  
–  
34.0  
172.5  
64.0  
236.5  
270.5 
Closing assets
 
34.0  
–  
34.0  
172.5  
64.0  
236.5  
270.5 
Closing liabilities
 
–  
–  
–  
–  
–  
–  
– 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
251

UK Other Personal lines insurance
The following tables reconcile the opening and closing balances of the ARC and AIC for UK Other Personal lines insurance 
(Household, Travel and Pet).
Asset for remaining coverage
Asset for incurred claims
2025
Excluding 
loss 
component
Loss-
recovery 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
11.1  
0.1  
11.2  
174.5  
(1.0)  
173.5  
184.7 
Opening liabilities
 
–  
–  
–  
–  
–  
–  
– 
Net opening balance
 
11.1  
0.1  
11.2  
174.5  
(1.0)  
173.5  
184.7 
Allocation of reinsurance 
premiums
 
(143.1)  
–  
(143.1)  
–  
–  
–  
(143.1) 
Amounts recoverable from 
reinsurers for incurred claims
Incurred claims
 
–  
–  
–  
75.4  
15.8  
91.2  
91.2 
Changes to liabilities for 
incurred claims
 
–  
–  
–  
8.7  
(7.3)  
1.4  
1.4 
Changes in the loss 
recovery component
 
–  
0.2  
0.2  
–  
–  
–  
0.2 
Net income/ (expense) from 
reinsurance contracts held
 
(143.1)  
0.2  
(142.9)  
84.1  
8.5  
92.6  
(50.3) 
Reinsurance finance income/
(expense) recognised in 
profit or loss
 
–  
–  
–  
7.1  
(0.1)  
7.0  
7.0 
Reinsurance finance income/
(expense) recognised in OCI
 
–  
(0.3)  
(0.3)  
0.5  
(0.2)  
0.3  
– 
Total changes in comprehensive 
income
 
(143.1)  
(0.1)  
(143.2)  
91.7  
8.2  
99.9  
(43.3) 
Reinsurance investment 
components
 
(150.0)  
–  
(150.0)  
150.0  
–  
150.0  
– 
Cashflows
Premiums paid
 
295.6  
–  
295.6  
–  
–  
–  
295.6 
Claims recoveries
 
–  
–  
–  
(208.2)  
–  
(208.2)  
(208.2) 
Recoveries as a result of 
commutations
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 
295.6  
–  
295.6  
(208.2)  
–  
(208.2)  
87.4 
Net closing balance
 
13.6  
–  
13.6  
208.0  
7.2  
215.2  
228.8 
Closing assets
 
13.6  
–  
13.6  
208.0  
7.2  
215.2  
228.8 
Closing liabilities
 
–  
–  
–  
–  
–  
–  
– 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
252

Asset for remaining coverage
Asset for incurred claims
2024
Excluding 
loss 
component
Loss-
recovery 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
21.4  
–  
21.4  
154.9  
15.3  
170.2  
191.6 
Opening liabilities
 
–  
–  
–  
–  
–  
–  
– 
Net opening balance
 
21.4  
–  
21.4  
154.9  
15.3  
170.2  
191.6 
Allocation of reinsurance 
premiums
 
(45.8)  
–  
(45.8)  
–  
–  
–  
(45.8) 
Amounts recoverable from 
reinsurers for incurred claims
Incurred claims
 
–  
–  
–  
(8.2)  
5.1  
(3.1)  
(3.1) 
Changes to liabilities for 
incurred claims
 
–  
–  
–  
(12.3)  
(22.0)  
(34.3)  
(34.3) 
Changes in the loss 
recovery component
 
–  
0.1  
0.1  
–  
–  
–  
0.1 
Net income/ (expense) from 
reinsurance contracts held
 
(45.8)  
0.1  
(45.7)  
(20.5)  
(16.9)  
(37.4)  
(83.1) 
Reinsurance finance income/
(expense) recognised in 
profit or loss
 
–  
–  
–  
6.1  
0.6  
6.7  
6.7 
Reinsurance finance income/
(expense) recognised in OCI
 
–  
–  
–  
(0.3)  
–  
(0.3)  
(0.3) 
Total changes in comprehensive 
income
 
(45.8)  
0.1  
(45.7)  
(14.7)  
(16.3)  
(31.0)  
(76.7) 
Reinsurance investment 
components
 
(178.6)  
–  
(178.6)  
178.6  
–  
178.6  
– 
Cashflows
Premiums paid
 
214.1  
–  
214.1  
–  
–  
–  
214.1 
Claims recoveries
 
–  
–  
–  
(144.3)  
–  
(144.3)  
(144.3) 
Recoveries as a result of 
commutations
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 
214.1  
–  
214.1  
(144.3)  
–  
(144.3)  
69.8 
Net closing balance
 
11.1  
0.1  
11.2  
174.5  
(1.0)  
173.5  
184.7 
Closing assets
 
11.1  
0.1  
11.2  
174.5  
(1.0)  
173.5  
184.7 
Closing liabilities
 
–  
–  
–  
–  
–  
–  
– 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
253

European Insurance
The following tables reconcile the opening and closing balances of the ARC and AIC for European Insurance.
Asset for remaining coverage
Asset for incurred claims
2025
Excluding 
loss 
component
Loss-
recovery 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
40.2  
2.3  
42.5  
425.7  
36.0  
461.7  
504.2 
Opening liabilities
 
–  
–  
–  
–  
–  
–  
– 
Net opening balance
 
40.2  
2.3  
42.5  
425.7  
36.0  
461.7  
504.2 
Allocation of reinsurance 
premiums
 
(155.8)  
–  
(155.8)  
–  
–  
–  
(155.8) 
Amounts recoverable from 
reinsurers for incurred claims
Incurred claims
 
–  
–  
–  
101.7  
49.5  
151.2  
151.2 
Changes to liabilities for 
incurred claims
 
–  
–  
–  
2.2  
(48.0)  
(45.8)  
(45.8) 
Changes in the loss 
recovery component
 
–  
(2.1)  
(2.1)  
–  
–  
–  
(2.1) 
Net income/ (expense) from 
reinsurance contracts held
 
(155.8)  
(2.1)  
(157.9)  
103.9  
1.5  
105.4  
(52.5) 
Reinsurance finance income/
(expense) recognised in 
profit or loss
 
–  
2.3  
2.3  
8.5  
1.1  
9.6  
11.9 
Reinsurance finance income/
(expense) recognised in OCI
 
–  
(0.1)  
(0.1)  
(3.4)  
(0.5)  
(3.9)  
(4.0) 
Foreign exchange impact
 
2.0  
0.1  
2.1  
24.5  
2.1  
26.6  
28.7 
Total changes in comprehensive 
income
 
(153.8)  
0.2  
(153.6)  
133.5  
4.2  
137.7  
(15.9) 
Reinsurance investment 
components
 
(147.4)  
–  
(147.4)  
147.4  
–  
147.4  
– 
Cashflows
Premiums paid
 
278.4  
–  
278.4  
–  
–  
–  
278.4 
Claims recoveries
 
–  
–  
–  
(239.8)  
–  
(239.8)  
(239.8) 
Recoveries as a result of 
commutations
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 
278.4  
–  
278.4  
(239.8)  
–  
(239.8)  
38.6 
Net closing balance
 
17.4  
2.5  
19.9  
466.8  
40.2  
507.0  
526.9 
Closing assets
 
17.4  
2.5  
19.9  
466.8  
40.2  
507.0  
526.9 
Closing liabilities
 
–  
–  
–  
–  
–  
–  
– 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
254

Asset for remaining coverage
Asset for incurred claims
2024
Excluding 
loss 
component
Loss-
recovery 
component
Total
Present 
value of 
future 
cashflows
Risk adj. 
for non-
financial 
risk
Total
Total
£m
Opening assets
 
–  
2.0  
2.0  
415.8  
34.5  
450.3  
452.3 
Opening liabilities
 
(4.9)  
–  
(4.9)  
–  
–  
–  
(4.9) 
Net opening balance
 
(4.9)  
2.0  
(2.9)  
415.8  
34.5  
450.3  
447.4 
Allocation of reinsurance 
premiums
 
(119.2)  
–  
(119.2)  
–  
–  
–  
(119.2) 
Amounts recoverable from 
reinsurers for incurred claims
Incurred claims
 
–  
–  
–  
189.8  
65.4  
255.2  
255.2 
Changes to liabilities for 
incurred claims
 
–  
–  
–  
(79.6)  
(63.9)  
(143.5)  
(143.5) 
Changes in the loss 
recovery component
 
–  
0.3  
0.3  
–  
–  
–  
0.3 
Net income/ (expense) from 
reinsurance contracts held
 
(119.2)  
0.3  
(118.9)  
110.2  
1.5  
111.7  
(7.2) 
Reinsurance finance income/
(expense) recognised in 
profit or loss
 
–  
–  
–  
7.4  
1.1  
8.5  
8.5 
Reinsurance finance income/
(expense) recognised in OCI
 
–  
–  
–  
6.5  
0.6  
7.1  
7.1 
Foreign exchange impact
 
(0.9)  
–  
(0.9)  
(20.0)  
(1.7)  
(21.7)  
(22.6) 
Total changes in comprehensive 
income
 
(0.9)  
–  
(0.9)  
(6.1)  
–  
(6.1)  
(7.0) 
Reinsurance investment 
components
 
(175.0)  
–  
(175.0)  
175.0  
–  
175.0  
– 
Cashflows
Premiums paid
 
340.2  
–  
340.2  
–  
–  
–  
340.2 
Claims recoveries
 
–  
–  
–  
(269.2)  
–  
(269.2)  
(269.2) 
Recoveries as a result of 
commutations
 
–  
–  
–  
–  
–  
–  
– 
Total cashflows
 
340.2  
–  
340.2  
(269.2)  
–  
(269.2)  
71.0 
Net closing balance
 
40.2  
2.3  
42.5  
425.7  
36.0  
461.7  
504.2 
Closing assets
 
40.2  
2.3  
42.5  
425.7  
36.0  
461.7  
504.2 
Closing liabilities
 
–  
–  
–  
–  
–  
–  
– 
(iv) Claims development
The following tables illustrate how estimates of cumulative claims for UK Motor, UK Other Personal lines and European 
Insurance have developed over time on a gross and net of reinsurance basis. 
Each table shows how the Group’s estimates of total claims for each underwriting year have developed over time and 
reconciles the cumulative claims to the amount included in the Statement of Financial Position. Balances have been 
translated at the exchange rates prevailing at the reporting date. The Group has not disclosed information for underwriting 
years 2017 and prior for the European Insurance and Other UK Personal lines Insurance businesses, given that the claims 
that remain outstanding on those years are immaterial.
IFRS 17 does not require an entity to disclose claims development information for which uncertainty about the amount and 
timing of the claims payments is typically resolved within one year. Therefore, the Group has not disclosed information about 
the claims in its other lines of business or related directly attributable expenses. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
255

Gross claims development
Financial year ended 31 December 2025
Underwriting year
2015 & 
prior
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
Total
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
UK Motor (core)
At end of year one
 
436  
552  
686  
701  
552  
688  
845  
973  1,241  1,242 
At end of year two
 
829  1,144  1,175  1,067  
985  1,326  1,584  1,812  2,158 
At end of year three
 
788  
994  1,109  1,010  
954  1,294  1,544  1,724 
At end of year four
 
727  
947  1,064  
996  
921  1,270  1,517 
At end of year five
 
713  
912  1,008  
981  
910  1,200 
At end of year six
 
690  
890  1,000  
938  
876 
At end of year seven
 
656  
865  
959  
936 
At end of year eight
 
652  
849  
953 
At end of year nine
 
657  
843 
Ten years later
 
643 
Gross best estimates 
of undiscounted 
claims
 4,367  
643  
843  
953  
936  
876  1,200  1,517  1,724  2,158  1,242  16,459 
Cumulative gross 
claims paid
 (4,229)  
(611)  (778)  (908)  (847)  (763)  (990)  (1,161)  (1,193)  (1,318)  (546)  (13,344) 
Gross undiscounted 
best estimate liabilities  
138  
32  
65  
45  
89  
113  
210  
356  
531  
840  
696  
3,115 
Risk adjustment 
(undiscounted)
 
453 
Effect of discounting
 
(624) 
Gross claims 
liabilities
 2,944 
Ancillary claims and 
expense liabilities
 
126 
UK Motor Gross 
liabilities for incurred 
claims
 3,070 
UK Other (core)
At end of year one
 
26  
29  
56  
55  
53  
58  
116  
146  
160  
228 
At end of year two
 
50  
78  
102  
105  
96  
128  
224  
253  
341 
At end of year three
 
47  
76  
102  
103  
95  
124  
227  
251 
At end of year four
 
47  
75  
102  
102  
90  
126  
225 
At end of year five
 
47  
76  
102  
93  
93  
125 
At end of year six
 
47  
76  
100  
96  
94 
At end of year seven
 
47  
75  
102  
101 
At end of year eight
 
48  
77  
100 
At end of year nine
 
48  
75 
Ten years later
 
48 
Gross best estimates 
of undiscounted 
claims
 
57  
48  
75  
100  
101  
94  
125  
225  
251  
341  
228  
1,645 
Cumulative gross 
claims paid
 
(57)  
(48)  
(75)  (100)  
(99)  
(92)  
(121)  (212)  (226)  (252)  
(98)  (1,380) 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
256

Financial year ended 31 December 2025
Underwriting year
2015 & 
prior
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
Total
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
Gross undiscounted 
best estimate liabilities  
–  
–  
–  
–  
2  
2  
4  
13  
25  
89  
130  
265 
Risk adjustment 
(undiscounted)
 
39 
Effect of discounting
 
(10) 
Gross claims 
liabilities
 
294 
Ancillary claims and 
expense liabilities
 
9 
UK Other Gross 
liabilities for incurred 
claims
 
303 
European Insurance
At end of year one
 
–  
–  
98  
123  
111  
159  
167  
202  
214  
240 
At end of year two
 
–  
128  
191  
212  
229  
310  
390  
397  
432 
At end of year three
 
118  
174  
186  
225  
227  
314  
388  
421 
At end of year four
 
135  
172  
190  
221  
227  
310  
405 
At end of year five
 
134  
173  
189  
214  
221  
335 
At end of year six
 
134  
173  
184  
210  
238 
At end of year seven
 
134  
167  
181  
219 
At end of year eight
 
130  
162  
193 
At end of year nine
 
127  
176 
Ten years later
 
137 
Gross best estimates 
of undiscounted 
claims
 
565  
137  
176  
193  
219  
238  
335  
405  
421  
432  
240  
3,361 
Cumulative gross 
claims paid
 
(515)  
(137)  (162)  (180)  (206)  (205)  (277)  (327)  (325)  (269)  
(99)  (2,702) 
Gross undiscounted 
best estimate liabilities  
50  
–  
14  
13  
13  
33  
58  
78  
96  
163  
141  
659 
Risk adjustment 
(undiscounted)
 
82 
Effect of discounting
 
(75) 
Gross claims 
liabilities
 
666 
Ancillary claims and 
expense liabilities
 
25 
European Insurance 
Gross liabilities for 
incurred claims
 
691 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
257

Claims development net of XoL reinsurance
Financial year ended 31 December 2025
Underwriting year
2015 & 
prior
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
Total
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
UK Motor (core)
At end of year one
 
427  
510  
646  
675  
520  
661  
825  
951  1,220  1,220 
At end of year two
 
783  1,053  1,123  1,033  
949  1,292  1,550  1,776  2,115 
At end of year three
 
743  
917  1,053  
986  
927  1,257  1,517  1,694 
At end of year four
 
692  
883  1,024  
969  
892  1,240  1,495 
At end of year five
 
677  
860  
974  
950  
886  1,185 
At end of year six
 
663  
840  
978  
925  
864 
At end of year seven
 
640  
820  
946  
921 
At end of year eight
 
635  
825  
939 
At end of year nine
 
644  
814 
Ten years later
 
630 
Net of XoL best 
estimates of 
undiscounted claims
 4,329  
630  
814  
939  
921  
864  1,185  1,495  1,694  2,115  1,220  16,206 
Cumulative 
claims paid
 (4,228)  
(611)  (777)  (903)  (847)  (763)  (990)  (1,161)  (1,193)  (1,318)  (546)  (13,337) 
Net of XoL 
undiscounted best 
estimate liabilities
 
101  
19  
37  
36  
74  
101  
195  
334  
501  
797  
674  2,869 
Risk adjustment 
(undiscounted)
 
411 
Effect of discounting
 
(512) 
Net of XoL 
claims liabilities
 2,768 
Ancillary claims and 
expense liabilities
 
126 
UK Motor Net of XoL 
liabilities for incurred 
claims
 2,894 
UK Other (core)
At end of year one
 
26  
29  
56  
54  
50  
57  
116  
127  
152  
224 
At end of year two
 
50  
78  
102  
96  
91  
126  
220  
229  
327 
At end of year three
 
47  
75  
101  
94  
90  
124  
221  
233 
At end of year four
 
47  
75  
101  
93  
90  
127  
220 
At end of year five
 
47  
76  
101  
93  
93  
124 
At end of year six
 
47  
75  
100  
96  
89 
At end of year seven
 
47  
75  
102  
92 
At end of year eight
 
48  
77  
99 
At end of year nine
 
48  
75 
Ten years later
 
48 
Net of XoL best 
estimates of 
undiscounted claims
 
57  
48  
75  
99  
92  
89  
124  
220  
233  
327  
224  
1,588 
Cumulative 
claims paid
 
(57)  
(48)  
(75)  
(99)  
(91)  
(88)  
(119)  (207)  (213)  (247)  
(98)  (1,342) 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
258

Financial year ended 31 December 2025
Underwriting year
2015 & 
prior
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
Total
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
Net of XoL 
undiscounted best 
estimate liabilities
 
–  
–  
–  
–  
1  
1  
5  
13  
20  
80  
126  
246 
Risk adjustment 
(undiscounted)
 
37 
Effect of discounting
 
(9) 
Net of XoL 
claims liabilities
 
274 
Ancillary claims and 
expense liabilities
 
10 
UK Other Net of XoL 
liabilities for incurred 
claims
 
284 
European Insurance
At end of year one
 
–  
–  
98  
123  
112  
159  
167  
200  
213  
230 
At end of year two
 
–  
128  
190  
212  
229  
310  
349  
387  
425 
At end of year three
 
118  
175  
186  
225  
226  
293  
346  
412 
At end of year four
 
135  
172  
189  
220  
217  
283  
380 
At end of year five
 
134  
173  
189  
211  
213  
314 
At end of year six
 
134  
173  
182  
206  
234 
At end of year seven
 
134  
161  
179  
216 
At end of year eight
 
130  
157  
193 
At end of year nine
 
127  
171 
Ten years later
 
137 
Net of XoL best 
estimates of 
undiscounted claims
 
534  
137  
171  
193  
216  
234  
314  
380  
412  
425  
230  3,246 
Cumulative 
claims paid
 (512)  
(137)  
(161)  
(181)  (205)  (207)  (276)  (323)  (325)  (269)  
(94)  (2,690) 
Net of XoL 
undiscounted best 
estimate liabilities
 
22  
–  
10  
12  
11  
27  
38  
57  
87  
156  
136  
556 
Risk adjustment 
(undiscounted)
 
76 
Effect of discounting
 
(43) 
Net of XoL 
claims liabilities
 
589 
Ancillary claims and 
expense liabilities
 
25 
European Insurance 
Net of XoL liabilities 
for incurred claims
 
614 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
259

Claims development net of reinsurance
Financial year ended 31 December 2025
Underwriting year
2015 & 
prior
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
Total
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
UK Motor (core)
At end of year one
427
493
625
626
520
657
762
939
1,220
1,220
At end of year two
783
1,016
1,086
1,033
949
1,259
1,442
1,776
2,115
At end of year three
743
886
1,018
986
927
1,239
1,470
1,694
At end of year four
692
853
990
969
892
1,236
1,451
At end of year five
677
830
957
950
886
1,185
At end of year six
663
811
944
925
864
At end of year seven
640
793
913
921
At end of year eight
635
798
939
At end of year nine
644
814
Ten years later
630
Net best estimates of 
undiscounted claims1
 4,329  
630  
814  
939  
921  
864  1,185  1,451  1,694  2,115  1,220  16,162 
Cumulative net 
claims paid
 (4,228)  
(611)  (777)  (903)  (847)  (763)  (990)  (1,161)  (1,193)  (1,318)  (546)  (13,337) 
Net undiscounted 
best 
estimate liabilities
 
101  
19  
37  
36  
74  
101  
195  
290  
501  
797  
674  2,825 
Risk adjustment 
(undiscounted)
 
345 
Effect of discounting
 
(494) 
Net claims liabilities
2,676
Ancillary claims and 
expense liabilities
126
UK Motor Net 
liabilities for
incurred claims
2,802
UK Other (core)
At end of year one
7
6
20
18
16
16
43
68
78
117
At end of year two
14
22
34
25
12
41
94
108
117
At end of year three
12
24
33
31
19
36
88
87
At end of year four
12
22
37
30
18
40
79
At end of year five
12
24
37
29
21
35
At end of year six
12
24
36
33
18
At end of year seven
12
24
39
29
At end of year eight
13
25
35
At end of year nine
13
23
Ten years later
13
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
260

Financial year ended 31 December 2025
Underwriting year
2015 & 
prior
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
Total
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
£m
Net best estimates of 
undiscounted claims
 
16  
13  
23  
35  
29  
18  
35  
79  
87  
117  
117  
569 
Cumulative net 
claims paid
 
(16)  
(13)  
(23)  
(35)  
(28)  
(17)  
(33)  
(77)  
(81)  (106)  
(83)  
(512) 
Net undiscounted 
best estimate liabilities  
–  
–  
–  
–  
1  
1  
2  
2  
6  
11  
34  
57 
Risk adjustment 
(undiscounted)
 
17 
Effect of discounting
 
(4) 
Net claims liabilities
 
70 
Ancillary claims and 
expense liabilities
 
18 
UK Other Net 
liabilities for 
incurred claims
 
88 
European Insurance
At end of year one
–
–
34
41
37
48
54
71
77
56
At end of year two
–
41
65
72
76
100
120
138
123
At end of year three
75
54
63
74
76
103
121
144
At end of year four
93
53
65
75
75
101
132
At end of year five
92
59
65
74
76
112
At end of year six
47
59
63
75
84
At end of year seven
47
57
63
75
At end of year eight
46
57
69
At end of year nine
46
62
Ten years later
49
Net best estimates of 
undiscounted claims
 
206  
49  
62  
69  
75  
84  
112  
132  
144  
123  
56  
1,112 
Cumulative net 
claims paid
 (189)  
(49)  
(58)  
(65)  
(72)  
(74)  
(98)  
(111)  
(113)  
(93)  
(37)  
(959) 
Net undiscounted 
best estimate liabilities  
17  
–  
4  
4  
3  
10  
14  
21  
31  
30  
19  
153 
Risk adjustment 
(undiscounted)
 
(37) 
Effect of discounting
 
(25) 
Net claims liabilities
91
Ancillary claims and 
expense liabilities
25
European Insurance 
Net liabilities  
incurred claims
116
1 The gross best estimate of undiscounted claims and cumulative gross claims paid reported in the prior year financial statements were 
inclusive of underwritten ancillaries, and have been removed from all underwriting years
Strategic Report
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Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
261

(v) UK Motor Loss ratios and Changes to liabilities for incurred claims
The table below shows the development of UK Motor Insurance loss ratios for the past five financial periods, presented 
on an underwriting year basis, both using undiscounted amounts (i.e. cashflows) and discounted amounts.
UK Motor Insurance loss ratio development - 
undiscounted, net of excess of loss reinsurance1
31 December
2021
2022
2023
2024
2025
Underwriting year 
2020
 68% 
 65% 
 58% 
 57% 
 55% 
2021
 95% 
 91% 
 86% 
 82% 
 77% 
2022
–
 104% 
 96% 
 91% 
 89% 
2023
–
–
 94% 
 80% 
 76% 
2024
–
–
–
 77% 
 71% 
2025
–
–
–
–
 85% 
1 Booked undiscounted loss ratios presented from the transition date of IFRS 17 (1 January 2022) onwards.
UK Motor Insurance loss ratio development - 
discounted, net of excess of loss reinsurance 1
31 December
2021
2022
2023
2024
2025
Underwriting year 
2020
 67% 
 63% 
 57% 
 55% 
 54% 
2021
 92% 
 86% 
 81% 
 77% 
 74% 
2022
–
 97% 
 88% 
 83% 
 82% 
2023
–
–
 86% 
 72% 
 69% 
2024
–
–
–
 71% 
 65% 
2025
–
–
–
–
 78% 
1 Loss ratios using discounted locked-in curves, excluding finance expenses are presented from the transition date of IFRS 17 
(1 January 2022) onwards.
The following table analyses the impact of movements in changes to liabilities from incurred claims by underwriting year 
on a gross and net of excess of loss reinsurance basis for UK Motor (core).
31 December 
2025
£m
31 December 
2024
£m
Gross
Underwriting year
2020 & prior
 
33.1  
215.5 
2021
 
59.5  
87.0 
2022
 
26.6  
107.1 
2023
 
91.4  
83.8 
2024
 
119.8  
– 
2025
 
–  
– 
Total UK Motor (core) gross changes to liabilities for incurred claims
 
330.4  
493.4 
Net
Underwriting year
2020 & prior
 
30.9  
130.1 
2021
 
47.2  
70.6 
2022
 
22.5  
94.5 
2023
 
86.0  
76.7 
2024
 
118.5  
– 
2025
 
–  
– 
Total UK Motor (core) net of excess of loss changes to liabilities for incurred claims
 
305.1  
371.9 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
262

6. Investment income and finance costs
6a. Accounting policies
(i) Financial assets 
Classification and measurement
The classification and subsequent measurement of the financial asset under IFRS 9 depends on:
1. The Group’s business model for managing the financial assets, and
2.The contractual cashflow characteristics of the financial asset.
Based on these factors, the financial asset is classified into one of the following categories:
Amortised cost 
These comprise assets which are held in order to collect contractual cashflows and the contractual terms of the financial 
asset give rise to cashflows which are solely payments of principal and interest on the principal amount outstanding (‘SPPI’), 
where the asset is not designated as fair value through profit or loss (‘FVTPL’).
For the Group, these include deposits with credit institutions, cash and cash equivalents, insurance receivables, trade and 
other receivables and loans and advances to customers.
The interest income generated from these assets is included in investment returns, with the exception of loans and advances 
to customers and cash and cash equivalents relating to the loans business, where the interest receivable is recognised 
in interest income. 
Fair value through other comprehensive income (‘FVOCI’) 
These comprise assets which are held both to collect contractual cashflows and to sell the asset, where the contractual 
terms of the financial asset give rise to cashflows which are solely payments of principal and interest on the principal 
amount outstanding (‘SPPI’), where the asset is not designated as FVTPL.
For the Group, these assets include corporate, government and private debt securities. These assets are held to match 
policyholder liabilities or interest on debt liabilities. If sold before maturity, gains or losses on these assets impact the 
consolidated income statement.
In addition, IFRS 9 allows an irrevocable election at initial recognition to designate equity investments at FVOCI that 
otherwise would be held at FVTPL, provided these are not held for trading. The Group has made this election for certain 
investments which are not held for trading and are strategic investments to be designated as being reported through FVOCI. 
These represent open ended private debt securities held in investment funds.
Movements in the carrying amount are taken through OCI, with the exception of recognition of impairment gains or losses, 
interest revenue, dividend income and foreign exchange gains or losses which are recognised in profit or loss. 
A gain or loss on disposal of an investment measured at FVOCI is presented within investment return in the period in which 
it arises.
Fair value through profit or loss (‘FVTPL’) 
These are assets which do not meet the criteria for amortised cost or FVOCI, or which are designated as FVTPL. 
For the Group, these assets include liquidity funds investing in short duration assets, other funds, closed ended private debt 
funds and derivative financial instruments. The regulatory capital within the Group is used to invest in these instruments 
in addition to any surplus funds which may be held. Buying and selling activity occurs depending on timing of different 
cashflows. Loan assets originated with the intention of being sold under the forward flow agreement in Admiral Money 
are also measured at FVTPL. See note 7 for further information on the forward flow agreement.
Impairment
The expected credit loss model (‘ECL’) is used to calculate any impairment to be recognised for all assets measured at 
amortised cost, as well as financial investments measured at FVOCI. The general approach, which utilises the three-stage 
model, is used for loans and advances to customers (see note 7), as well as financial investments measured at FVOCI.
For financial investments measured at FVOCI, the approach is based on an assessment made based on an external credit 
rating agency or an assessment from the Group’s external asset managers, to assess whether there has been a significant 
increase in credit risk, combined with other external data as follows:
• Financial assets in stage 1 are those where the credit risk has not increased significantly since initial recognition. A 12 
month ECL is recognised. To determine the default rate, the average of external rates using Standard & Poor and Moody’s 
is used, together with consideration of any overlay based on qualitative criteria
Strategic Report
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Financial Statements
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
263

• Financial assets in stage 2 are those where credit risk has increased significantly since initial recognition, with the 
provision reflecting a lifetime loss. A significant increase in credit risk is defined as public assets that are downgraded 
outside of investment grade or by two or more credit ratings in investment grade, or for a bond purchased at sub-
investment grade, a fall in of a full credit banding i.e. BB to B; and private assets which have been flagged on watchlists for 
significant credit deterioration. For assets in stage 2, the lifetime ECL is based on the lifetime default rate which factors in 
the number of years from maturity
• For assets in stage 1 and stage 2, a recovery rate is also applied to the loss given default, based on an average of 
a number of external and internal sources
• Financial assets in stage 3 are credit impaired, which typically occurs when the asset has defaulted, restructured or is not 
expected to return full proceeds. Each asset in this category is reviewed to assess the recoverable amount based on the 
information available.
The credit rating of all assets is regularly monitored. As at the year-end reporting date, the majority of financial assets are 
considered low risk under IFRS 9 (2025 stage 1 assets: 99% of total investments). These therefore remain within stage 1 and 
a 12-month expected loss is used to calculate the impairment provision required. 
The impairment provision at 31 December 2025 is £6.8 million (£12.9 million at 31 December 2024). 
The calculated impairment loss within the fair value is recognised through the Income Statement whilst fair value 
movements are recognised in Other Comprehensive Income. 
Given there is no material change in the credit quality or type of financial assets in the year and the movement in provision 
is immaterial, no further disclosure has been made. 
Derecognition
A financial asset is derecognised when the rights to receive cashflows from that asset have expired, or when the Group 
transfers the asset and all the attached substantial risks and rewards relating to the asset to a third party.
(ii) Financial liabilities
Classification and subsequent measurement
All financial liabilities are classified as subsequently measured at amortised cost using the effective interest method, except 
for derivatives that are classified at fair value through profit or loss and subsequently measured at fair value.
Movements in the amortised cost are recognised through the Income Statement.
Derecognition
A financial liability is derecognised when the obligation under that liability is discharged, cancelled or expires.
(iii) Investment return and finance costs
Investment return from financial assets comprises distributions as well as net realised and unrealised gains on financial 
assets classified as FVTPL, interest income and net realised gains from financial assets classified as FVOCI, and interest 
income from financial assets classified as amortised cost. 
Finance costs from financial liabilities comprise interest expense on subordinated notes, credit facilities and lease liabilities, 
calculated using the effective interest rate method. The effective interest rate method calculates the amortised cost of a 
financial asset or liability (or group of financial assets or financial liabilities) and allocates the interest income or expense over 
the expected life of the asset or liability.
(iv) Investment property
Investment property, which is property held to earn rentals and/or for capital appreciation, is measured initially at cost, 
including transaction costs. Subsequent to initial recognition, investment property is measured at fair value in accordance 
with IAS 40. Fair value is determined based on valuations performed by independent professionally qualified valuers. Gains 
or losses arising from changes in the fair value of investment property are included in profit or loss in the period in which 
they arise. 
An investment property is derecognised upon disposal or when the investment property is permanently withdrawn from use 
and no future economic benefits are expected from the disposal. Any gain or loss arising on derecognition of the property 
(calculated as the difference between the net disposal proceeds and the carrying amount of the asset) is included in profit 
or loss in the period in which the property is derecognised.
Strategic Report
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Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
264

6b. Investment return
 31 December 2025
£m
 31 December 2024
£m
Continuing operations
At EIR
Other
Total
At EIR
Other
Total
Investment return
On assets classified as FVTPL
 
–  
74.7  
74.7  
–  
65.4  
65.4 
On assets classified as FVOCI1, 3
 
125.9  
4.6  
130.5  
97.5  
5.3  
102.8 
On assets classified as amortised cost1
 
3.1  
–  
3.1  
5.9  
–  
5.9 
Net unrealised losses
Unrealised (loss) / gain on forward contracts
 
–  
(0.4)  
(0.4)  
–  
(0.2)  
(0.2) 
Share of associate profit/ loss
 
–  
–  
–  
–  
(1.0)  
(1.0) 
Interest income on cash and cash equivalents1
 
–  
3.8  
3.8  
–  
5.3  
5.3 
Investment fees
 
–  
(2.3)  
(2.3)  
–  
(2.0)  
(2.0) 
Total investment and interest income2
 
129.0  
80.4  
209.4  
103.4  
72.8  
176.2 
1 Interest received during the year was £120.4 million (2024: £90.6 million).
2 Total investment return excludes £9.4 million of intra-group interest (2024: £7.9 million).
3 Realised losses on sales of debt securities classified as FVOCI are £6.3 million (2024: £4.5 million).
Investment return, which is comprised of distributions as well as net realised and unrealised gains on financial assets 
classified as FVTPL, interest income and net realised gains from financial assets classified as FVOCI, and interest income 
from financial assets classified as amortised cost, is impacted by the interest rates on cash and financial investments. 
Finance expense (note 5e), which reflects the unwind of discounting applied using a discount rate locked in at the date the 
claim is recognised over the expected payment period, is also impacted by interest rates derived from the EIOPA yield curve 
at the time of claim. Both these items are impacted by risk-free interest rates, albeit with differences driven by timing of 
making investments versus the timing of claims recognition and payment. All other factors being equal, higher risk-free rates 
should result in an increase in both investment return and finance expense being recognised in the Income Statement.
Admiral primarily invests to match its liabilities hence the OCI impacts on assets within the fair value reserve should correlate 
to those on the insurance contract liabilities within the insurance finance reserve. However, Admiral invests in a diverse range 
of assets including corporate and government bonds hence the investment fair value reserve is driven by factors beyond the 
interest rates used in discounting the liabilities. These include market credit spreads as well as fair value movements on 
surplus assets not held to match the insurance liabilities and can move in the opposite direction to interest rates. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
265

6c. Finance costs
Continuing operations
 31 December 
2025
£m
 31 December 
2024
£m
Interest expense on subordinated loan notes and other credit facilities1, 2
 
22.3  
24.5 
Interest expense on lease liabilities
 
2.1  
2.5 
Interest recoverable from co-insurers
 
(0.4)  
(0.6) 
Total finance costs3
 
24.0  
26.4 
1 Interest paid during the year was £24.4 million (2024: £26.9 million).
2 See note 7e for details of credit facilities.
3 No interest has been capitalised in the period.
Finance costs represent interest payable on the £250.0 million (2024: £250.0 million) subordinated notes and other 
financial liabilities.
Interest expense on lease liabilities represents the unwinding of the discount on lease liabilities under IFRS 16.
6d. Expected credit losses
Continuing operations
Note
 31 December 
2025
£m
 31 December 
2024
£m
Expected credit (gains)/losses on financial investments
6f  
(6.1)  
6.3 
Expected credit losses on loans and advances to customers1
7b  
35.9  
28.3 
Total expense for expected credit losses
 
29.8  
34.6 
1 Includes £16.2 million (2024: £26.1 million) of write-offs, with total movement in the ECL provision being £35.9 million 
(2024: £28.3 million).
See note 6a and note 7 for details of the impairment methodology.
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Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
266

6e. Financial assets and liabilities
The Group’s financial assets and liabilities can be analysed as follows: 
 31 December 
2025
£m
 31 December 
2024
£m
Financial investments classified as FVTPL
Money market funds
 
824.4  
902.6 
Other funds1
 
621.8  
473.9 
Derivative financial instruments
 
1.5  
5.8 
Equity investments (designated FVTPL)
 
39.3  
46.9 
 
1,487.0  
1,429.2 
Financial investments classified as FVOCI
Corporate debt securities
 
2,474.7  
2,410.9 
Government debt securities2
 
1,026.1  
772.2 
Private debt securities
 
206.8  
152.3 
 
3,707.6  
3,335.4 
Financial assets measured at amortised cost
Deposits with credit institutions
 
57.9  
91.7 
Other
Investment property
 
5.7  
6.9 
Total financial investments
 
5,258.2  
4,863.2 
Other financial assets measured at amortised cost
Insurance related receivables
 
64.1  
51.1 
Trade and other receivables
 
148.4  
110.4 
Insurance related and other receivables
 
212.5  
161.5 
Loans and advances to customers (note 7)
 
1,628.7  
1,106.9 
Cash and cash equivalents
 
301.1  
313.6 
Total financial assets
 
7,400.5  
6,445.2 
Financial liabilities
Subordinated notes3
 
259.0  
258.9 
Loan backed securities
 
1,352.9  
937.7 
Other borrowings
 
200.3  
117.4 
Derivative financial instruments
 
7.7  
8.2 
Subordinated and other financial liabilities
 
1,819.9  
1,322.2 
Trade and other payables4
 
217.2  
175.3 
Lease liabilities
 
73.6  
79.6 
Total financial liabilities5
 
2,110.7  
1,577.1 
1 Other funds include funds which primarily invest in public and private fixed income securities are recognised as fair value through profit 
and loss
2 Government debt securities include £0.6 million of short term UK government bonds held for collateral against foreign exchange 
hedging derivatives
3  The fair value of subordinated notes (level one validation) is £288.5 million (31 December 2024: £276.4 million).
4  Trade and other payables include deferred income, accruals and other tax and social security.
5  All financial liabilities are classified as subsequently measured at amortised cost using the effective interest method (2025: £2,103.0 
million; 2024: £1,568.9 million), except for derivatives that are classified at fair value through profit or loss and subsequently measured at 
fair value.
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
267

6f. Fair value measurement
IFRS 13 requires assets and liabilities that are held at fair value to be classified according to a hierarchy which reflects the 
observability of significant market inputs, based on three levels. The Group policy is to recognise transfer between fair value 
hierarchy levels as at the end of the reporting period. There were no transfers between fair value hierarchy levels in the 
reporting period (2024: none).
The table below shows how the financial assets and liabilities held at fair value have been measured using the fair value 
hierarchy:
 31 December 2025
 31 December 2024
FVTPL
£m
FVOCI
£m
FVTPL
£m
FVOCI
£m
Level one (quoted prices in active markets)
 
1,192.1  
3,500.8  
1,221.2  
3,183.1 
Level two (use of observable inputs)
 
(6.1)  
–  
(2.4)  
– 
Level three (use of significant unobservable inputs)
 
293.3  
206.8  
202.2  
152.3 
Total
 
1,479.3  
3,707.6  
1,421.0  
3,335.4 
Fair value measurement using observable inputs (level two)
Level two investments represent derivatives used for interest rate and FX hedging purposes, these are valued using market 
interest rates and in the case of FX derivatives a combination of interest rates and spot FX rates.
Fair value measurement using significant unobservable inputs (level three)
Level three investments consist of debt and equity investments. 
Debt investments are comprised primarily of investments in funds which invest in debt securities, these are valued at the 
proportion of the Group’s holding of the Net Asset Value (NAV) reported by the investment vehicle. These include funds that 
invest in corporate direct lending, residential and commercial mortgages, infrastructure debt and other private debt. 
In addition, there is a small allocation of privately placed bonds which do not trade on active markets, these are valued using 
discounted cash-flow models designed to appropriately reflect the credit and illiquidity of these instruments; these 
valuations are performed by the external fund managers. The key unobservable input across private debt securities is the 
discount rate which is based on the credit performance of the assets. A deterioration of the credit performance or expected 
future performance will result in higher discount rates and lower values.
As these debt investments are held within investment funds where appropriate the Group elects to treat these investments 
as equity through OCI. Debt investments in which the funds are closed ended are classified as FVTPL within Other funds 
(2025: £254 million).
Equity securities are primarily comprised of investments in Private Equity and Infrastructure Equity funds, which are valued 
at the proportion of the Group’s holding of the NAV reported by the investment vehicle. These are based on several 
unobservable inputs including market multiples and cashflow forecasts. These are held at FVTPL, with realised and 
unrealised gains/losses flowing through the P&L.
There were no significant inter-relationships between unobservable inputs that materially affect fair values.
The table below presents the movement in the period relating to financial instruments valued using a level three valuation:
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
268

 31 December 2025
£m
Level Three Investments 
Equity 
Investments
Debt 
Investments
Total
Balance as at 1 January
 
46.9  
307.6  
354.5 
Gains/(losses) recognised in the Income Statement
 
(7.5)  
19.1  
11.6 
Gains/(losses) recognised in Other Comprehensive Income
 
–  
(2.5)  
(2.5) 
Purchases
 
1.0  
200.8  
201.8 
Disposals
 
(1.1)  
(64.4)  
(65.5) 
Translation differences
 
–  
0.2  
0.2 
Balance as at 31 December
 
39.3  
460.8  
500.1 
 31 December 2024
£m
Level Three Investments 
Equity 
Investments
Debt 
Investments
Total
Balance as at 1 January
 
35.5  
242.7  
278.2 
Gains/(losses) recognised in the Income Statement
 
(4.5)  
9.6  
5.1 
Gains/(losses) recognised in Other Comprehensive Income
 
–  
(2.8)  
(2.8) 
Purchases
 
16.1  
94.9  
111.0 
Disposals
 
(0.2)  
(36.8)  
(37.0) 
Balance as at 31 December
 
46.9  
307.6  
354.5 
Gains/(losses) recognised in the Income Statement are recognised within investment returns and gains/(losses) recognised 
in Other Comprehensive Income is recognised within movements in fair value reserve.
6g. Cash and cash equivalents
 31 December 
2025
£m
 31 December 
2024
£m
Cash at bank and in hand1
 
301.1  
313.6 
Total cash and cash equivalents
 
301.1  
313.6 
1 Cash at bank and in hand includes £59.6 million (2024: £45.2 million) related to special purpose entities which is not available for use 
by the Group.
Cash and cash equivalents includes cash in hand, deposits held at call with banks and other short-term deposits with 
original maturities of three months or less. 
An assessment has been completed for impairment purposes in line with that set out in note 6a above. Given the short-term 
duration of these assets and low risk of these assets, no impairment provision has been recognised. 
For cash at bank and cash deposits, the fair value approximates to the book value due to their short maturity. 
6h. Other receivables
 31 December 
2025
£m
 31 December 
2024
£m
Insurance related receivables
 
64.1  
51.1 
Trade and other receivables
 
148.4  
110.4 
Prepayments and accrued income
 
65.2  
63.7 
Total other receivables
 
277.7  
225.2 
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
269

Insurance related receivables 
Insurance related receivables, which are measured at historic cost, reflect amounts relating to the Group’s intermediary 
activities.
Given the short-term duration of these assets no material bad debt provision has been recognised.
Trade and other receivables
Classification. Trade and other receivables are measured at amortised cost, being made up of multiple types of receivable 
balances. 
Impairment. Where a provision is required for these receivables, it is calculated in line with the simplified method for trade 
receivables per IFRS 9, whereby lifetime ECLs are recognised irrespective of the credit risk. In this case, the provision is 
based on a combination of:
1. Aged debtor analysis
2. Historic experience of write-offs for each receivable 
3. Any specific indicators of credit deterioration observed, and
4. Management judgement.
The level of provision is immaterial. 
The amortised cost carrying amount of receivables is a reasonable approximation of fair value. 
Contract balances
The following table provides information about receivables and contract assets from contracts with customers. 
Both balances are included in Trade and other receivables.
 31 December 
2025
£m
 31 December 
2024
£m
Receivables
 
15.5  
16.7 
Contract assets
 
13.5  
14.8 
The contract asset relates to work undertaken in the law companies on behalf of clients which is ongoing and where the 
Company's right to consideration remains dependent on the Company's continued successful performance under the 
contract. The contract asset is transferred to trade receivables once only the passage of time is required before payment 
of the consideration is due, which is typically at the point of the fee being billed.
Significant changes in the contract asset balance during the period are as follows:
Contract asset balance
 31 December 
2025
£m
At 1 January 2024
 
17.0 
Revenue recognised
 
16.7 
Transferred to trade receivables
 
(18.5) 
Write-offs
 
(0.4) 
At 31 December 2024
 
14.8 
Revenue recognised
 
23.7 
Transferred to trade receivables
 
(24.4) 
Write-offs
 
(0.6) 
At 31 December 2025
 
13.5 
The amount of revenue recognised in 2025 from performance obligations satisfied (or partially satisfied) in previous periods 
in relation to the above contract balances is £nil (2024: £nil). 
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
270

6i. Financial liabilities
 31 December 2025
Subordinated 
loans
£m
Loan backed 
securities
£m
Other 
borrowings 
and 
derivatives
£m
Lease 
liabilities
£m
Total
£m
Financial liability at the start of the period
 
258.9  
937.7  
125.6  
79.6  
1,401.8 
Interest expense per Income Statement
 
21.4  
52.1  
(4.4)  
2.1  
71.2 
Cashflows relating to interest1
 
(21.3)  
(52.1)  
4.4  
(1.7)  
(70.7) 
Cashflows relating to principal - payments 
 
–  
(299.1)  
(180.4)  
(8.4)  
(487.9) 
Cashflows relating to principal - receipts 
 
–  
713.8  
262.3  
–  
976.1 
Other foreign exchange and non-cash 
movements
 
–  
0.5  
0.5  
2.0  
3.0 
Financial liability at the end of the period
 
259.0  
1,352.9  
208.0  
73.6  
1,893.5 
 31 December 2024
Subordinated 
loans
£m
Loan backed 
securities
£m
Other 
borrowings 
and 
derivatives
£m
Lease 
liabilities
£m
Total
£m
Financial liability at the start of the period
 
315.2  
759.6  
55.0  
81.2  
1,211.0 
Interest expense per Income Statement
 
23.0  
47.9  
2.1  
2.6  
75.6 
Cashflows relating to interest1
 
(24.2)  
(47.9)  
(2.1)  
(2.4)  
(76.6) 
Cashflows relating to principal - payments 
 
(55.1)  
(194.1)  
(115.0)  
(12.7)  
(376.9) 
Cashflows relating to principal - receipts
 
–  
372.2  
177.7  
–  
549.9 
Other foreign exchange and non-cash 
movements
 
–  
–  
7.9  
10.9  
18.8 
Financial liability at the end of the period
 
258.9  
937.7  
125.6  
79.6  
1,401.8 
1 Cashflows relating to interest are shown within finance costs paid, including expense paid on funding for loans
Subordinated notes
Financial liabilities are inclusive of £250.0 million subordinated notes issued on 6 July 2023 at a fixed rate of 8.5% per annum 
with a redemption date of 6 January 2034. 
On 24 July 2024, the remaining 27.55% (£55.1 million) of subordinated loan notes issued on 25 July 2014 were repaid 
on maturity.
The notes are unsecured subordinated obligations of the Group and rank pari passu without any preference among 
themselves. In the event of a winding-up or bankruptcy, they are to be repaid only after the claims of all other senior 
creditors have been met.
There have been no defaults on any of the notes during the year. The Group has the requirement to defer interest payments 
on the notes in certain circumstances but to date none of these circumstances has arisen. 
The fair value of subordinated notes (level one valuation based on quoted prices in active markets) at 31 December 2025 
is £288.5 million (2024: £276.4 million).
The Group’s subordinated loan notes deed requires confirmation there is non-existence of the event of default or potential 
event of default. The Group monitors compliance and there are no indicators that the default covenants will be breached 
in the foreseeable future.
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
271

Other borrowings
The Group holds various revolving credit facilities including a £300.0 million facility which expires in April 2028 and a 
€100.0 million facility which expires in August 2027. As at 31 December 2025, £200.3 million was drawn under these 
facilities (2024: £117.4 million), which is shown within other borrowings in the table above. This is made up of £175.0 million 
from the sterling facility expiring April 2028 (2024: £105.0 million) and £25.3 million from the euro facility expiring August 
2027 (2024: £12.4 million).
The carrying value is a reasonable approximation of fair value.
The Group's revolving credit facility agreement includes a covenant requiring that a percentage of the Group's debt does 
not exceed an adjusted net assets valuation as well as confirmation of no default. The Group monitors compliance and there 
are no indicators that the covenants will be breached in the foreseeable future.
Loan backed securities
The Group has securitised certain loans and advances to customers by the transfer of the loans to special purpose entities 
(SPEs) controlled by the Group. Securitisation enables a subsequent issuance of debt by the SPEs to investors who gain the 
security of the underlying assets as collateral. 
In connection with this securitisation, the Group and the SPE have granted a fixed and floating charge over, and assigned 
by way of security, substantially all of their present and future assets to a Security Trustee. The Security Trustee holds 
this security for itself and as trustee for the senior lenders and other secured creditors under the facility. The charged 
assets include the receivables held by the SPE, the associated cash collections, and certain related bank accounts and 
contractual rights. 
At 31 December 2025, receivables with a carrying amount of £1,523.5 million (2024: £1,061.8 million) were pledged 
as collateral under these arrangements.
Asset backed senior loan note facilities of £1,563.0 million have been established in relation to the Admiral Money business. As at 
the year end, £1,352.9 million (2024: £937.7 million) of these facilities had been utilised. During the year, an asset backed senior 
loan note facility of €100.0 million has also been established in relation to the Italian loans business. As at the year end, €31.3 
million (2024: €nil) of this facility had been utilised. 
The carrying value is a reasonable approximation of fair value.
Lease liabilities
The Group leases various properties, with rental contracts typically for fixed periods of 5 to 25 years although these may 
have extension options. Lease terms are negotiated on an individual basis and contain a wide range of different terms and 
conditions. The lease agreements do not impose any covenants, but leased assets may not be used as security for 
borrowing purposes. 
For each lease, a right-of-use asset and corresponding lease liability is recognised at the date at which the leased asset 
becomes available for use by the Group.
The lease liability is initially measured at the present value of remaining lease payments, which include the following:
• Fixed payments (including in-substance fixed payments), less any lease incentives receivable
• Variable lease payments that are based on an index or a rate
• Payments of penalties for terminating the lease, if the lease term reflects the lessee exercising that option.
The lease payments are discounted using the interest rate implicit in the lease. If that rate cannot be determined, the 
Group’s incremental borrowing rate is used, being the rate that the Group would have to pay to borrow the funds necessary 
to obtain an asset of a similar value in a similar economic environment, with similar terms and conditions. Generally, 
the Group uses its incremental borrowing rate as the discount rate.
Subsequently, lease payments are allocated to the lease liability, split between repayments of principal and interest. 
A finance cost is charged to the profit and loss so as to produce a constant period rate of interest on the remaining balance 
of the lease liability.
Whereby a change in lease term is identified, the lease liability is recalculated based on the present value of the remaining 
lease payments.
Strategic Report
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
272

7. Loans and Advances to Customers
7a. Accounting policies
Loans and advances to customers consist of unsecured personal loans and secured loans.  
Classification 
Loans and advances to customers are measured at amortised cost, except for those originated for sale under the forward 
flow agreement which are measured at FVTPL. This is because assets are held in order to collect contractual cashflows and 
the contractual terms of the financial asset demand cash inflows which are solely payments of principal and interest on the 
principal amount outstanding.  
Interest income and expense 
Interest income received in relation to loans and advances to customers is calculated using the effective interest method 
which allocates interest, direct and incremental fees and costs over the expected lives of the assets and liabilities.
Interest expense is calculated using the effective interest rate appropriate to each source of funding. 
Finance leases 
Included within loans and advances to customers are personal contract purchase (PCP) and hire purchase (HP) arrangements 
which are classified as finance leases under IFRS 16. A receivable equal to the net investment in the lease has been 
recognised. The net investment is equal to the gross investment in the lease discounted at the rate implicit in the lease.  
Lease interest income is recognised within interest income in the income statement over the term of the lease using 
the effective interest rate method.  
The title to the underlying vehicle remains with the Group until the lessee has made all contractual payments, at which point 
ownership is transferred to the lessee. In the event of breach of contract, such as non-payment, the vehicle itself acts as 
collateral for the finance lease, becoming available for repossession in most cases. When vehicles are repossessed, they are 
sold at auction to release the value and settle the obligation. The difference between the net investment in the lease and 
the proceeds from the sale of the vehicle is recognised immediately in profit and loss. At 31 December 2025, the carrying 
amount of finance lease receivables subject to collateral arrangements was £186.8 million (2024: £18.1 million).
Some of the ways in which the Group maintains its rights to the vehicle, and thus manages the risk of loss associated with 
the finance lease, include:
• The Group sets a maximum loan-to-value for the origination of financial leases, reducing the risk of shortfall on termination 
of the contract 
• The Group requires the lessee to insure the underlying vehicle at all times, reducing the risk of non-recovery if the asset 
is stolen or destroyed
• The estimated future value of each vehicle, which is sourced externally, is considered in the pricing of the lease contracts 
to provide protection against deterioration in that value.
Secured homeowner loans
Included within loans and advances to customers are second-charge mortgages, secured by a second-ranking charge over 
residential property. These assets are classified as financial assets at amortised cost under IFRS 9.
Second-charge mortgages are recognised when funds are advanced, initially measured at fair value plus directly 
attributable transaction costs.
Interest income is recognised within interest income in the income statement over the term of the lease using effective 
interest rate method.
Loans are secured by a second-ranking charge against residential property. External appraisals of security collateral are 
obtained at origination and reviewed periodically to mitigate credit risk.
Upon borrower default, the property collateral for both first and second charges may be repossessed. Recoveries 
are applied in the order of senior ranking, with any residual benefit accruing to the Group for second-charge exposure.
Based on information obtained at origination and updated through normal servicing activities, the Group expects that the 
majority of the homeowner loan portfolio is supported by residential property with loan‑to‑value ratios of less than 100%, 
after taking into account the first‑charge lender’s priority position.
At 31 December 2025, the carrying amount of homeowner loans subject to collateral arrangements was £219.0 million 
(2024: £nil).
Strategic Report
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
273

Forward Flow Agreement
In 2025, the Group completed a sale of back book loans with a carrying value of £146.4 million to an external third party 
under a forward flow agreement. This sale generated a net gain of £9.8 million, comprised of: 
• origination fee income of £5.9 million which has been recognised within Other revenue and profit commission;
• a credit provision release of £4.9m due to the derecognition of the underlying loans;
• immediate recognition of £1.0m of unamortised acquisition costs.
Based on management’s assessment, the sale is consistent with the hold to collect business model as the transaction is 
considered infrequent. Furthermore, as the Group transferred substantially all the risks and rewards of ownership to the third 
party, the loans sale met the derecognition requirements under IFRS 9 and the loans sold have been derecognised from the 
Statement of Financial Position as at 31 December 2025.
Loans sold as part of the front book sales through the forward flow agreement are considered to fall under a new business 
model under IFRS 9, given they are originated with the express intention of being sold shortly thereafter to an external third 
party. These assets are therefore initially recognised and subsequently measured at FVTPL. Loan sales are completed on 
average twice per month, with the external third party providing prefunding to be used for the origination of loans sold under 
the agreement, which removes the liquidity impact of originating these loans. £279.5 million of loans were originated under 
this business model in 2025 which, due to the way in which the forward flow arrangement is structured, have been 
derecognised in full and have a carrying value of £nil in the Statement of Financial Position as at 31 December 2025. 
The sale of loans under this business model has generated origination fee income of £9.7 million, recognised within Other 
revenue and profit commission.
The Group’s continuing involvement is limited to servicing arrangements, i.e. collecting the contractual cash flows of the 
underlying loans and remitting these to the external third party. The collected cash flows are remitted by the Group at 
market rate which relates solely to the servicing activity. A receivable is recognised in respect of the amounts outstanding 
in relation to servicing fees. As at 31 December 2025, the outstanding receivable totals £0.1 million (2024: £nil) and is 
recognised within accrued income.
The Group is entitled to receive additional consideration (‘commission’) in respect of (i) loans sold as part of the back‑book 
forward flow arrangement, and (ii) loans sold to the third-party purchaser under the Group’s ongoing new business model. 
This commission represents variable consideration and is contingent on the credit performance of the transferred loan 
portfolios over the 24‑month period following each sale. At 31 December 2025, the Group has estimated the commission 
receivable to be £1.5 million (2024: £nil), which has been recognised to the extent that it is highly probable that a significant 
reversal will not occur.
7b. Loans and advances to customers
 31 December 
2025
£m
 31 December 
2024
£m
Loans and advances to customers – gross carrying amount
 
1,459.0  
1,174.0 
Loans and advances to customers – provision
 
(100.8)  
(84.3) 
Total loans and advances to customers – Admiral Money
 
1,358.2  
1,089.7 
Loans and advances to customers – gross carrying amount
 
274.6  
18.6 
Loans and advances to customers – provision
 
(4.1)  
(1.4) 
Total loans and advances to customers – Other1
 
270.5  
17.2 
Total loans and advances to customers
 
1,628.7  
1,106.9 
1 Other includes alternative loan products offered by the Group in which the lines of business are classified within the ‘Other’ segment.
Loans and advances to customers are comprised of the following:
 31 December 
2025
£m
 31 December 
2024
£m
Unsecured personal loans - Admiral Money
 
1,268.7  
1,155.6 
Secured loans2
 
410.0  
18.4 
Unsecured personal loans - Other
 
54.9  
18.6 
Total loans and advances to customers, gross
 
1,733.6  
1,192.6 
2 Secured loans include finance leases amounting to £190.3 million (2024: £18.4 million).
Strategic Report
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
274

Fair value measurement
The loans and advances are recognised at fair value at the point of origination and then subsequently on an amortised cost 
basis. This carrying value is deemed a reasonable approximation of fair value, which is calculated based on estimates using 
the present value of future principal and interest cash flows, discounted at the market rate of interest at the reporting date.
Expected credit losses – Admiral Money
The expected credit loss (ECL) model is a three-stage model based on forward looking information regarding changes in the 
credit quality since origination. Credit risk is measured using a Probability of Default (PD), Exposure at Default (EAD) 
and Loss Given Default (LGD) defined as follows:  
• Probability of Default (PD): The likelihood of an account defaulting; calibrated through analysis of historic customer 
behaviour. Where customers have already met the definition of default this is 100%. For customers that are not in default 
the PD is determined through analysis of historic default data using external and internal data sources available at the 
reporting date. 
• Exposure at Default (EAD): The amount of balance at the time of default. For loans that are in arrears the EAD is taken 
as the current balance plus any expected interest arrears. For up-to-date loans the EAD is calculated as the expected 
balance 3 months prior to each period, plus 3 months of interest arrears to account for the time it takes to default 
following falling into arrears.  
• Loss Given Default (LGD): The amount of the asset not recovered following a borrower’s default, determined through 
analysis of historic recovery performance. 
The PD is applied to the EAD to calculate the expected loss excluding recoveries. The LGD is then applied to this loss to 
calculate the total expected loss including recoveries. A forward-looking provision is also calculated, as set out later in this 
note. 
Loan assets are segmented into three stages of credit impairment: 
• Stage 1 – no significant increase in credit risk of the financial asset since inception 
• Stage 2 – significant increase in credit risk of the financial asset since inception
• Stage 3 – financial asset is credit impaired. 
For assets in stage 1, the allowance is calculated as the ECLs from events within 12 months after the reporting date. 
For assets in stages 2 and 3 the allowance is calculated as the ECL from events in the remaining lifetime of each 
asset. The allowance is calculated for each loan at an individual level. 
Significant increase in credit risk (SICR) (stage 2)
As explained above, stage 1 assets have an ECL allowing for losses in the next twelve months, and stage 2 or 3 assets have 
an ECL allowing for losses over the remaining lifetime of the contract. An asset moves to stage 2 when its credit risk has 
increased significantly since initial recognition. IFRS 9 does not prescribe a definition of significant increase in credit risk but 
does include a rebuttable presumption that this does occur for loan assets which are 30 days past due (which the Group 
does not rebut). 
For Admiral Money loans, the Group has deemed a significant increase in credit risk to have occurred where:
• The loan is in arrears, or
• The behavioural PD at reporting date has moved outside a specified threshold from the origination PD
• The customer is identified as being one or more payments in arrears on a credit product with a third party and reported 
to the credit reference agency
• The customer has hit a watchlist of high-risk statuses.
The Group maintains two probation periods: 
• where a customer is up to date but previously has been 30+ days past due they will be held in stage 2 for 6 months
• where a customer is up to date but previously credit impaired (stage 3) they will be held in stage 2 for 12 months. 
A range of metrics including accuracy rates, false positive rates, oscillation rates and the Mathews correlation are monitored 
to ensure the SICR criteria is effective.
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Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
275

Credit impaired (stage 3)
The Group does not rebut the presumption within IFRS 9 that default has occurred when an exposure is greater than 90 
days past due, which is consistent with a customer being three or more payments in arrears. In addition, a loan is deemed 
to be credit impaired where:
• There is an Individual Voluntary Arrangement (IVA) agreement confirmed or proposed, or 
• Customer has started or progressed bankruptcy action, or
• An external repayment plan is in place, or
• A customer is deceased.
As at 31 December 2025, Admiral Money had 10,200 loans totalling £62.7 million that were subject to forbearance 
(2024: 8,400 loans totalling £48.5 million). Of these, 10,100 loans totalling £61.3 million are included within Stage 3 
(2024: 7,800 loans totalling £47.4 million). Significant categories of forbearance arrangements include Bankruptcy, 
Debt Management Plans and Individual Voluntary Arrangements.
Judgements required – Post Model Adjustments (‘PMA’s)
As at 31 December 2025, the ECL allowance for Admiral Money included PMAs totaling £3.8 million (2024: £4.6 million).
Post Model Adjustments
31 December 
2025
£m
31 December 
2024
£m
Model performance
 
–  
1.5 
Cost of Living
 
–  
1.3 
UPL Settlement
 
1.0  
– 
Developing portfolios
 
1.1  
– 
Economic scenarios
 
1.7  
1.8 
 
3.8  
4.6 
PMAs are calculated using management judgement and analysis. The key categories of PMAs are as follows:
Model performance
As at 31 December 2024, a potential shortfall was identified in the Loss Given Default (LGD) model for customers 
progressing directly through arrears to write-off. A fix was implemented in the model by 30 June 2025 to address this issue, 
resulting in the full release of the associated LGD PMA.
Cost of Living
This PMA captures the risk of customers falling into a negative affordability position, whereby customers are no longer able 
to meet their credit commitments due to higher expenditure driven by increased mortgage payments, when their standard 
variable or fixed term rate comes to an end. A refresh of the data was conducted for 31 December 2025 which has resulted 
in the full release of the PMA. 
UPL Settlement
Management has identified a limitation with UPL ECL model regarding the way early settlements are treated. Currently there 
is no forward-looking adjustment to the expected settlement rate, which can over or understate expected default rates 
depending on the economic scenario. Typically, it is expected that settlement rates have an inverse relationship with default 
rates. A PMA has been raised to account for this limitation.
Developing Portfolios
The provision for the motor finance portfolio is calculated using the UPL engine while the portfolio is immature. Management 
accepts that there is a significant difference in provisioning approaches for a secured motor finance portfolio and a UPL 
portfolio. To account for this, adjustments have been made to the UPL model output for the following areas:
1.  Calibration of UPL PD model to motor finance outcomes.
2. The inclusion of ‘Voluntary Terminations’ as potential defaults.
3. An adjustment to LGDs based on market implied recoveries.
The net impact of applying these adjustments has been held as a PMA.
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Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
276

Economic scenarios
The model is sensitive to the timing of forecasted peaks in, for example, unemployment rates. A PMA is held equivalent to 
the peak impacts of each scenario occurring earlier in the forecast horizon, to address the risk of mistiming of the economic 
impacts of each scenario leading to an understatement of the required provision. This approach has been refreshed for 
31 December 2025 and is resulting in a release of £0.1 million to this PMA. 
Write off policy
Loans are written off where there is no reasonable expectation of recovery. The Group considers there to be no reasonable 
expectation of recovery where an extensive set of collections processes has been completed, the debt is statute barred, 
the debtor cannot be traced or is deceased, or in situations involving significant financial hardship. The Group’s policy is to 
write down balances to their estimated net realisable value. Write offs are actioned on a case-by-case basis taking into 
account the operational position and the collections strategy. 
Forward-looking information
Under IFRS 9 the provision must reflect an unbiased and probability-weighted amount that is determined by evaluating 
a range of possible outcomes. The means by which the Group has determined this is to run scenario analysis. 
Management judgment has been used to define the weighting and severity of the different scenarios based on available 
data.
As at 31 December 2025 there are three key economic drivers of credit losses factored into the scenarios used for the 
Admiral Money portfolio, as follows:
• UK Unsecured Debt to Income (‘DTI’) - the amount of unsecured borrowing held by households relative to their gross 
disposable income, indicating the level of indebtedness and ability to repay, 
• UK Employment Hazard Rates - probability that an individual employed at the start of a given period will exit employment 
during that period, 
• Annual UK GDP % Change - this is used as an indicator of overall macroeconomic conditions. 
The variables are combined using a statistical model which will estimate the relative change in the probability of default (PD) 
of an account for each scenario over the life of the loan. The Group utilises a model containing three drivers in recognition 
of the fact that there are multiple macroeconomic drivers which can influence the direction of default rates.
The scenario weighting assumptions used by Admiral Money are detailed below, along with the annual peak for each 
economic driver assumed in each scenario at 31 December 2025.
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Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
277

At 31 December 2025
For the Forecast Year Ended
2026
2027
2028
2029
2030
%
%
%
%
%
Base - 50%
Gross domestic product
1.6
1.6
1.6
1.6
1.7
Unemployment rate
5.2
5.1
4.7
4.4
4.3
UK Household Unsecured Debt to Income
12.6
13.3
13.9
14.2
14.5
Upside - 5%
Gross domestic product
2.5
2.5
1.8
1.9
1.9
Unemployment rate
4.8
4.1
4.1
4.1
4.1
UK Household Unsecured Debt to Income
12.2
11.9
12.0
12.2
12.4
Downside - 30%
Gross domestic product
0.3
0.9
2.4
2.4
2.3
Unemployment rate
6.0
6.2
5.9
5.3
5.0
UK Household Unsecured Debt to Income
13.1
14.0
14.6
15.0
15.2
Severe - 15%
Gross domestic product
0.1  
(0.6) 
2.1
2.2
2.7
Unemployment rate
6.9
8.0
8.0
7.5
6.5
UK Household Unsecured Debt to Income
13.5
14.9
15.7
16.1
16.2
Probability-weighted
Gross domestic product
1.0
1.1
1.9
1.9
2.0
Unemployment rate
5.7
5.8
5.5
5.1
4.8
UK Household Unsecured Debt to Income
12.9
13.7
14.3
14.6
14.8
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
278

For the Forecast Year Ended
At 31 December 2024
2025
2026
2027
2028
2029
%
%
%
%
%
Base - 50%
Gross domestic product
1.6
1.6
1.6
1.7
1.7
Unemployment rate
4.4
4.3
4.1
4.1
4.1
UK Household Unsecured Debt to Income
13.2
13.7
14.1
14.4
14.5
Upside - 10%
Gross domestic product
2.7
3.0
1.8
1.6
1.8
Unemployment rate
4.2
3.8
3.8
3.8
3.8
UK Household Unsecured Debt to Income
12.6
12.3
11.9
12.2
12.3
Downside - 30%
Gross domestic product
0.9
0.1
3.0
3.0
2.7
Unemployment rate
5.6
6.0
5.6
4.9
4.6
UK Household Unsecured Debt to Income
13.4
14.5
15.0
15.1
15.1
Severe - 10%
Gross domestic product
 
0.8 
(1.1)
2.6
3.4
3.1
Unemployment rate
6.6
8.0
7.9
6.8
6.1
UK Household Unsecured Debt to Income
13.6
15.0
15.7
15.9
16.1
Probability-weighted
Gross domestic product
1.4
1.0
2.1
2.3
2.1
Unemployment rate
5.0
5.1
4.9
4.6
4.4
UK Household Unsecured Debt to Income
13.2
13.9
14.3
14.5
14.6
The economic scenarios and forecasts have been updated in conjunction with a third party economics provider. 
The probability weightings reflect the view that there is a probability of 45% attached to recessionary outcomes. 
Sensitivities to key areas of estimation uncertainty
The key areas of estimation uncertainty identified for Admiral Money loan book, as per note 2 to the financial statements, 
are in the PD and the forward-looking scenarios. The following balances exclude EIR assets of £17.0 million (31 December 
2024: £5.5 million).During the year, the Group has enhanced the following disclosures by presenting additional information 
around the gross exposures and ECL for each stage, under each scenario. This change enables more detailed analysis 
of the impact of changes in forward looking information. Prior year comparatives have been represented to enable better 
comparison of balances year on year.
Scenarios
31 December 2025
Weighted
Base
Downturn
Severe
Upturn
Stage 1 gross exposure (£m)
1,257.2
1,263.5
1,248.8
1,223.1
1,264.4
Stage 1 ECL (£m)
 
(18.7)  
(17.7)  
(19.3)  
(19.2)  
(17.3) 
Stage 1 coverage (%)
1.5
1.4
1.5
1.6
1.4
Stage 2 gross exposure (£m)
110.1
103.8
118.5
144.2
102.9
Stage 2 ECL (£m)
 
(18.2)  
(16.6)  
(20.1)  
(25.5)  
(15.4) 
Stage 2 coverage (%)
16.5
16.0
17.0
17.7
15.0
Stage 3 gross exposure (£m)
74.7
74.7
74.7
74.7
74.7
Stage 3 ECL (£m)
 
(58.8)  
(58.8)  
(58.8)  
(58.8)  
(58.8) 
Stage 3 coverage (%)
78.7
78.7
78.7
78.7
78.7
Total gross exposure (£m)
1,442.0
1,442.0
1,442.0
1,442.0
1,442.0
Total ECL (£m)1
 
(95.7)  
(93.1)  
(98.2)  
(103.5)  
(91.5) 
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
279

Scenarios
31 December 2024
Weighted
Base
Downturn
Severe
Upturn
Stage 1 gross exposure (£m)
1,006.9
1,011.2
997.2
982.1
1,012.8
Stage 1 ECL (£m)
 
(15.0)  
(14.5)  
(15.3)  
(15.1)  
(14.1) 
Stage 1 coverage (%)
1.5
1.4
1.5
1.5
1.4
Stage 2 gross exposure (£m)
97.6
93.3
107.3
122.4
91.7
Stage 2 ECL (£m)
 
(17.3)  
(16.0)  
(19.7)  
(23.4)  
(14.9) 
Stage 2 coverage (%)
17.7
17.1
18.4
19.1
16.2
Stage 3 gross exposure (£m)
64.0
64.0
64.0
64.0
64.0
Stage 3 ECL (£m)
 
(46.9)  
(46.9)  
(46.9)  
(46.9)  
(46.9) 
Stage 3 coverage (%)
73.3
73.3
73.3
73.3
73.3
Total gross exposure (£m)
1,168.5
1,168.5
1,168.5
1,168.5
1,168.5
Total ECL (£m)1
 
(79.2)  
(77.4)  
(81.9)  
(85.4)  
(75.9) 
1 Weighted ECL excludes PMAs of £3.8 million (2024: £4.6 million) and other loss allowance of £1.3 million (2024: £0.5 million) that are not 
allocated to stages.
The above tables show the gross exposure, ECL and coverage for each stage of the loan book based on the weighted 
position the provision is based on. Additionally, the tables demonstrate the same metrics of the base case, downturn, upturn 
or severe scenarios unfolded. At 31 December 2025 the implied weighted peak unemployment rate is 5.8%: the table shows 
that in a downturn scenario with a 6.2% peak unemployment rate the provision would increase by £2.5 million, whilst the 
upturn would reduce the provision by £4.2 million, base case reduce by £2.6 million and severe increase the provision 
by £7.8 million.
Stage 1 assets represent 87.3% of the total loan assets; 0.1% increase in the stage 1 PD, i.e. from 2.4% to 2.5% would result 
in a £0.8 million increase in ECL. 
Amounts arising from ECL: loans and advances to customers
The following table sets out information about the credit quality of the loans and advances to customers measured at 
amortised cost. During the year, the Group has enhanced the following disclosures by presenting probability of default 
bandings rather than credit grades. This change aligns the reported information with methodology used in the measurement 
of ECLs and provides more granular and up to date information. Prior year comparatives have been represented to enable 
better comparison of balances year on year.
The Group does not have any purchased or originated credit impaired assets. These tables are inclusive of the finance lease 
assets which are held by the Group. Further analysis of these balances can be found in note 7c.
All probability of default figures included in this paragraph allow for forward-looking information, i.e. the PDs are a weighted 
average from the economic scenarios considered and relate to the Admiral Money consumer lending business. The average 
probability of default for stage 1 assets is 2.4% (2024: 3.3%) reflecting the expectation of defaults within 12 months of the 
reporting date. The average PD for assets in stage 2 is 32.9% (2024: 29.9%) reflecting expected losses over the remaining 
life of the assets. The PD for assets in stage 3 is 100% (2024: 100%) as these assets are deemed to have defaulted.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
280

Gross carrying amount
ECL2
Coverage
PD range
%
Stage 1
£m
Stage 2
£m
Stage 3
£m
Total
£m
Stage 1
£m
Stage 2
£m
Stage 3
£m
Total
£m
Total
%
Band 1
0 to 
0.250
63.2
0.2
–
63.4
0.1
–
–
0.1
 0.2 
Band 2
0.251 to 
0.500
54.1
0.2
–
54.3
0.1
–
–
0.1
 0.2 
Band 3
0.501 to 
1.500
437.1
2.7
–
439.8
2.4
–
–
2.4
 0.5 
Band 4
1.501 to 
5.000
566.4
23.7
–
590.1
9.1
1.1
–
10.2
 1.7 
Band 5
5.01 to 
20.000
151.6
58.7
–
210.3
6.9
8.2
–
15.1
 7.2 
Band 6
20.001 
to 
99.999
0.6
25.6
–
26.2
0.1
8.9
–
9.0
 34.4 
Band 7
100
–
–
74.9
74.9
–
–
58.8
58.8
 78.5 
Total Admiral 
Money
1,273.0
111.1
74.9
1,459.0
18.7
18.2
58.8
95.7
 6.6 
Total Other
268.3
4.4
1.9
274.6
2.1
0.4
1.6
4.1
 1.5 
As at 31 
December 
2025
1,541.3
115.5
76.8
1,733.6
20.8
18.6
60.4
99.8
 5.8 
Gross carrying amount
ECL2
PD range
%
Stage 1
% OT1
Stage 2
% OT
Stage 3
% OT
Total
% OT
Stage 1
% OT
Stage 2
% OT
Stage 3
% OT
Total
% OT
Band 1
0 to 0.250
 4.2 
 0.2 
 – 
 3.7 
 0.4 
 – 
 – 
 0.1 
Band 2
0.251 to 
0.500
 3.5 
 0.2 
 – 
 3.1 
 0.6 
 – 
 – 
 0.1 
Band 3
0.501 to 
1.500
 28.4 
 2.3 
 – 
 25.4 
 11.6 
 0.2 
 – 
 2.4 
Band 4
1.501 to 
5.000
 36.7 
 20.5 
 – 
 34.0 
 43.6 
 5.8 
 – 
 10.2 
Band 5
5.01 to 
20.000
 9.8 
 50.8 
 – 
 12.1 
 33.3 
 44.1 
 – 
 15.1 
Band 6
20.001 to 
99.999
 – 
 22.1 
 – 
 1.5 
 0.4 
 47.7 
 – 
 9.0 
Band 7
100
 – 
 – 
 97.5 
 4.3 
 – 
 – 
 97.4 
 58.9 
Total Admiral 
Money
 82.6 
 96.2 
 97.5 
 84.2 
 89.9 
 97.8 
 97.4 
 95.9 
Total Other
 17.4 
 3.8 
 2.5 
 15.8 
 10.1 
 2.2 
 2.6 
 4.1 
As at 31 
December 
2025
 100.0 
 100.0 
 100.0 
 100.0 
 100.0 
 100.0 
 100.0 
 100.0 
1 %OT (Percentage of Total) represents the proportion that each PD band contributes to the total gross carrying amount or ECLs within 
each credit-impairment stage and in total. Percentages are calculated separately for balances and ECL and therefore sum to 100% within 
each stage.
2 Excludes PMAs of £3.8 million ( 2024: 4.6 million) and other loss allowance of £1.3 million (2024: £0.5 million)
Strategic Report
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
281

Gross carrying amount
ECL
Coverage
PD range
%
Stage 1
£m
Stage 2
£m
Stage 3
£m
Total
£m
Stage 1
£m
Stage 2
£m
Stage 3
£m
Total
£m
Total
%
Band 1
0 to 
0.250
35.8
0.3
–
36.1
0.1
–
–
0.1
0.3
Band 2
0.251 to 
0.500
29.5
0.1
–
29.6
0.1
–
–
0.1
0.3
Band 3
0.501 to 
1.500
375.5
3.0
–
378.5
2.2
0.1
–
2.3
0.6
Band 4
1.501 to 
5.000
457.2
19.8
–
477.0
7.4
1.0
–
8.4
1.8
Band 5
5.01 to 
20.000
113.2
51.3
0.0
164.5
5.1
7.6
0.0
12.7
7.7
Band 6
20.001 to 
99.999
0.4
23.5
0.0
23.9
0.1
8.6
0.0
8.7
36.4
Band 7
–
–
0.0
64.4
64.4
0.0
0.0
46.9
46.9
72.8
Total 
Admiral 
Money
1011.6
98.0
64.4
1174.0
15.0
17.3
46.9
79.2
6.7
Total 
Other
17.7
0.3
0.6
18.6
1.1
–
0.3
1.4
7.5
As at 31 
December 
2024
1029.3
98.3
65.0
1192.6
16.1
17.3
47.2
80.6
6.8
Gross carrying amount
ECL
PD range
%
Stage 1
% OT
Stage 2
% OT
Stage 3
% OT
Total
% OT
Stage 1
% OT
Stage 2
% OT
Stage 3
% OT
Total
% OT
Band 1
0 to 0.250
 3.5 
 0.3 
 – 
 3.0 
 0.6 
 – 
 – 
 0.1 
Band 2
0.251 to 
0.500
 2.9 
 0.1 
 – 
 2.5 
 0.6 
 – 
 – 
 0.1 
Band 3
0.501 to 
1.500
 36.5 
 3.1 
 – 
 31.7 
 13.7 
 0.6 
 – 
 2.9 
Band 4
1.501 to 
5.000
 44.4 
 20.1 
 – 
 40.0 
 46.0 
 5.8 
 – 
 10.4 
Band 5
5.01 to 
20.000
 11.0 
 52.2 
 – 
 13.8 
 31.7 
 43.9 
 – 
 15.8 
Band 6
20.001 to 
99.999
 – 
 23.9 
 – 
 2.0 
 0.6 
 49.7 
 – 
 10.8 
Band 7
–
 – 
 – 
 99.1 
 5.4 
 – 
 – 
 99.4 
 58.2 
Total Admiral 
Money
98.3
99.7
99.1
98.4
93.2
100.0
99.4
98.3
Total Other
1.7
0.3
0.9
1.6
6.8
–
0.6
1.7
As at 31 
December 
2024
100.0
100.0
100.0
100.0
100.0
100.0
100.0
100.0
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
282

The following tables reconcile the opening and closing gross carrying amount and ECL allowance. Loans originated in the 
year are initially classified as Stage 1. In the following tables, the loans are presented in line with their staging as at each 
year end. During the year, the Group has enhanced the following disclosures by presenting gross balances and ECL within 
one table, with this information being presented separately in the previous year. The net movement relating to the 
remeasurement of ECL and to the movement in PMA’s is now also presented separately within the tables to assist with 
understanding of the movements in the ECL provision. Prior year comparatives have been represented to enable better 
comparison of balances year on year.
Performing assets
Subject to 12-Month ECL
Stage 1
Underperforming assets
Subject to lifetime ECL
Stage 2
Non-performing assets
Subject to lifetime ECL
Stage 3
Total
2025
Balance
(£m)
ECL
(£m)
Balance
(£m)
ECL
(£m)
Balance
(£m)
ECL
(£m)
Balance
(£m)
ECL
(£m)1
As at 1 January 2025
 
1,029.3  
(16.7)  
98.3  
(19.8)  
65.0  
(48.7)  
1,192.6  
(85.2) 
Stage transfers
Transfers from stage 1 
to stage 2 
 
(57.1)  
1.3  
57.1  
(1.3)  
–  
–  
–  
– 
Transfers from stage 2 
to stage 1
 
29.4  
(3.4)  
(29.4)  
3.4  
–  
–  
–  
– 
To stage 3
 
(21.9)  
0.5  
(13.1)  
4.1  
35.0  
(4.6)  
–  
– 
From stage 3
 
0.3  
(0.2)  
1.4  
(1.1)  
(1.7)  
1.3  
–  
– 
Net remeasurement of 
ECL
 
–  
1.4  
–  
(2.5)  
–  
(1.8)  
–  
(2.9) 
Net movement
 
(49.3)  
(0.4)  
16.0  
2.6  
33.3  
(5.1)  
–  
(2.9) 
Net assets originated 
in period
 
1,354.7  
(13.7)  
52.8  
(8.6)  
9.0  
(6.9)  
1,416.5  
(29.2) 
Forward flow of 
new assets
 
(279.3)  
–  
(0.1)  
–  
(0.1)  
–  
(279.5)  
– 
Net new assets
 
1,075.4  
(13.7)  
52.7  
(8.6)  
8.9  
(6.9)  
1,137.0  
(29.2) 
Repayments and 
change in risk 
parameters
 
(394.4)  
7.1  
(40.9)  
2.6  
(13.5)  
(17.7)  
(448.8)  
(8.0) 
Forward flow –
back book sale
 
(134.3)  
2.3  
(11.3)  
2.2  
(0.8)  
0.5  
(146.4)  
5.0 
Net write-offs
 
–  
–  
0.1  
–  
(16.0)  
16.2  
(15.9)  
16.2 
Net movements in PMAs  
–  
(1.0)  
–  
–  
–  
1.7  
–  
0.7 
EIR adjustment
 
12.8  
–  
0.5  
–  
0.1  
–  
13.4  
– 
Foreign exchange 
differences
 
1.8  
–  
0.1  
–  
(0.2)  
(0.2)  
1.7  
(0.2) 
Total other movements
 
(514.1)  
8.4  
(51.5)  
4.8  
(30.4)  
0.5  
(596.0)  
13.7 
As at 31 December 
2025
 
1,541.3  
(22.4)  
115.5  
(21.0)  
76.8  
(60.2)  
1,733.6  
(103.6) 
Net carrying amount
 
–  
1,518.9  
–  
94.5  
–  
16.6  
–  
1,630.0 
Strategic Report
Corporate Governance
Financial Statements
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
283

Performing assets
Subject to 12-Month ECL
Stage 1
Underperforming assets
Subject to lifetime ECL
Stage 2
Non-performing assets
Subject to lifetime ECL
Stage 3
Total
2024
Balance
(£m)
ECL
(£m)
Balance
(£m)
ECL
(£m)
Balance
(£m)
ECL
(£m)
Balance
(£m)
ECL
(£m)1
As at 1 January 2024
 
779.6  
(12.7)  
126.0  
(29.3)  
55.6  
(39.3)  
961.2  
(81.3) 
Stage transfers
Transfers from stage 1 
to stage 2
 
(50.1)  
1.5  
50.1  
(1.5)  
–  
–  
–  
– 
Transfers from stage 2 
to stage 1
 
45.4  
(8.2)  
(45.4)  
8.2  
–  
–  
–  
– 
To stage 3
 
(20.7)  
0.7  
(17.5)  
7.9  
38.2  
(8.6)  
–  
– 
From stage 3
 
0.3  
(0.1)  
1.2  
(0.7)  
(1.5)  
0.8  
–  
– 
Net remeasurement of 
ECL
 
–  
3.6  
–  
(2.6)  
–  
0.2  
–  
1.2 
Net movement
 
(25.1)  
(2.5)  
(11.6)  
11.3  
36.7  
(7.6)  
–  
1.2 
Net assets originated in 
period
 
629.6  
(9.9)  
34.0  
(6.3)  
5.1  
(3.7)  
668.7  
(19.9) 
Forward flow of 
new assets
 
–  
–  
–  
–  
–  
–  
–  
– 
Net new assets
 
629.6  
(9.9)  
34.0  
(6.3)  
5.1  
(3.7)  
668.7  
(19.9) 
Repayments and 
change in risk 
parameters
 
(355.9)  
6.2  
(49.9)  
–  
(7.0)  
(22.7)  
(412.8)  
(16.5) 
Forward flow – 
back book sale
 
–  
–  
–  
–  
–  
–  
–  
– 
Net write-offs
 
–  
–  
–  
–  
(25.4)  
26.1  
(25.4)  
26.1 
Net movements in 
PMAs
 
–  
1.9  
–  
4.2  
–  
(1.5)  
–  
4.6 
EIR adjustment
 
1.1  
–  
(0.2)  
–  
–  
–  
0.9  
– 
Total other movements
 
(354.8)  
8.1  
(50.1)  
4.2  
(32.4)  
1.9  
(437.3)  
14.2 
As at 31 December 
2024
 
1,029.3  
(17.0)  
98.3  
(20.1)  
65.0  
(48.7)  
1,192.6  
(85.8) 
Net carrying amount
 
–  
1,012.3  
–  
78.2  
–  
16.3  
–  
1,106.8 
1 Excludes other loss allowance of £1.3 million (2024: £0.5 million)
Of the amounts written off during the year, £11.9 million related to loans which were still subject to enforcement activity 
(2024: £13.6 million). The loss allowance in place in relation to these loans at the time of writing off totalled £11.9 million 
(2024: £13.6 million). 
The EIR adjustment represents incremental acquisition costs incurred when advancing loans. These costs are spread over 
the expected economic lives of the loans under the effective interest rate method.
Strategic Report
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Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
284

The following table sets out the Stage 2 credit-impaired assets for Admiral Money unsecured personal loans and secured 
loans, analysed by the primary reasons for their classification within stage 2.
31 December 2025
PD 
movement
Forbearance 
support 
provided
Probationary 
period
Other 
qualitative 
reasons
Backstop
Total
Gross carrying amount (£m)
67.9
1.1
5.0
25.2
13.6
112.8
ECL (£m)
12.0
0.5
0.7
2.5
5.1
20.8
Coverage (%)
 17.7 
 45.5 
 14.0 
 9.9 
 37.5 
 18.4 
31 December 2024
PD 
movement
Forbearance 
support 
provided
Probationary 
period
Other 
qualitative 
reasons
Backstop
Total
Gross carrying amount (£m)
61.2
2.4
4.4
18.8
11.2
98.0
ECL (£m)
11.4
1.2
0.6
1.8
4.8
19.8
Coverage (%)
 18.6 
 50.0 
 13.6 
 9.6 
 42.9 
 20.2 
7c. Finance lease receivables
Loans and advances to customers include the following finance leases. The Group is the lessor for leases of cars. During the 
year, the Group has enhanced the following disclosures by presenting the maturity profile split by year, rather than grouping 
years. Prior year comparatives have been represented to enable better comparison of balances year on year.
31 December 
2025
£m
31 December 
2024
£m
Gross investment in finance leases, receivable 
Less than 1 year 
 
48.9  
7.8 
One to two years
 
46.7  
5.8 
Two to three years
 
46.0  
3.5 
Three to four years
 
55.1  
2.4 
Four to five years
 
22.6  
1.7 
More than 5 years
 
7.1  
– 
Total gross finance lease receivables
 
226.4  
21.2 
Less: unearned finance income
 
(36.1)  
(2.8) 
Net investment in lease receivables
 
190.3  
18.4 
Less: allowance for expected credit losses
 
(3.4)  
(0.3) 
 
186.9  
18.1 
Net investment in finance leases, receivable 
Less than 1 year 
 
37.1  
6.4 
One to two years
 
36.7  
5.1 
Two to three years
 
38.1  
3.2 
Three to four years
 
50.4  
2.2 
Four to five years
 
21.4  
1.5 
More than 5 years 
 
6.6  
– 
 
190.3  
18.4 
The net investment in finance leases shown above is net of the unguaranteed residual value of £0.7 million 
(2024: £0.2 million).
The Group’s net investment in finance leases changed during the year, primarily due to new finance leases disbursed 
and interest accruing on the Group’s loan book, offset by the collection of lease payments which reduce the receivable.
Strategic Report
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
285

7d. Interest income
31 December 
2025
£m
31 December 
2024
£m
From loans and advances to customers
 
135.9  
107.9 
Finance income on the net investment in finance leases
 
7.2  
1.2 
From bank interest
 
4.2  
4.4 
 
147.3  
113.5 
Interest income receivable is recognised in the income statement using the effective interest method, which calculates 
the amortised cost of the financial asset and allocates the interest income over the expected product life.
7e. Interest expense
31 December 
2025
£m
31 December 
2024
£m
Interest payable on loan backed securities
 
47.9  
32.0 
Interest payable on other credit facilities
 
10.4  
5.2 
Total interest expense1
 
58.3  
37.2 
1 Interest paid in total net of swaps during the year was £55.7 million (2024: £42.7 million).
8. Other revenue and co-insurer profit commission
8a. Accounting policies
(i) Composition of Other revenue and co-insurer profit commission
Other revenue falling within the scope of IFRS 15 Revenue from Contracts with Customers is generated from:
• Fee and commission revenue related to the sale of insurance contracts (see note 5).
Where additional fee and commission revenue is generated from the sale of insurance contracts, but that revenue is 
separable from the host insurance contract in accordance with the principles of IFRS 17, and the goods or services provided 
to the policyholder are distinct, the revenue is recognised applying IFRS 15. 
• Revenue from the Group’s law firm
• Servicing fee income.
Other revenue also includes instalment income on insurance premium paid via instalments, where it is not recognised under 
IFRS 17 (see note 5) due to the income being separable from the host insurance contract. This instalment income is 
recognised over time in line with the provision of the service.
Co-insurer profit commission revenue falling within the scope of IFRS 15 Revenue from Contracts with Customers relates 
primarily to a contractual arrangement between the Group’s insurance intermediary EUI Limited, and an external co-insurer 
(Great Lakes, a subsidiary of Munich Re) which underwrites a share of the UK Car Insurance business generated by EUI 
Limited. 
Gain on de-recognition of assets relates to origination fee income recognised on sale of Admiral Money loan balances under 
the forward flow agreement. The loans sold under the arrangement are derecognised from the balance sheet because 
substantially all risks and rewards are transferred. The difference between the carrying amount of the loans and the 
consideration received in the form of premium is recognised as a gain on derecognition of financial assets. This falls under 
the scope of IFRS 9 Financial Instruments.
(ii) Nature of goods and services
The following is a description of the principal activities within the scope of IFRS 15 from which the Group generates 
its other revenue.
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
286

Products and services
Nature, timing of satisfaction of performance obligations and significant payment terms
Fee and commission 
revenue, including 
instalment income 
and administration 
fees: where the 
income is separable 
from the underlying 
insurance contract
The performance obligation is the provision of insurance intermediary services, being a successful 
sale of ancillary product at which point the performance obligation is met, and in the case 
of instalment income, the provision of credit. Revenue for intermediary services is therefore 
recognised at a point in time, whilst revenue for the provision of credit is recognised over time, 
matching the Group’s provision of services. Where the Group has no remaining obligations, the 
revenue is recognised immediately. An allowance is made for expected cancellations where the 
customer may be entitled to a refund of amounts charged.
Payment from revenue generated from policyholders is due immediately, or in line with direct debit 
instalments. Payments from external parties is due within 30 days of the period close.
Revenue from
law firm
The performance obligation is the pursuit of the compensation from the at fault party’s insurer 
on behalf of the customer. Once the case is settled the performance obligation is fully satisfied. 
Revenue is therefore recognised over time using the expected value method. This method values 
revenue by multiplying hours incurred on open cases by a 12-month realisable rate. The realisable 
rate is a probability weighted transaction price based on closed cases. The expected value method 
therefore results in revenue recognised being constrained to that where there is a high probability 
of no significant reversal. 
Revenue is recognised over time because the Group has an enforceable right to payment 
for performance completed to date and the work performed to date has no alternative use 
to the Group.
A contract asset is recognised equal to the work performed up to the balance sheet date. 
Refer to note 6h for further detail of this balance. Deferred revenue is recognised when payment 
has been received in advance of work completed.
Payment is due within 28 days of invoice. 
Servicing fee 
income
The performance obligation is servicing of the loans transferred under the forward flow 
arrangement, in exchange for a fee based on the balance of loans being serviced. Revenue is 
recognised on a straight-line basis over the servicing period, as the services are provided evenly 
over time and the benefits are simultaneously received and consumed by the other party.
Profit commission 
from co-insurers
Profit commission is generated if an individual year is profitable, based on the premiums written 
and expenses and claims costs incurred. Given that the ultimate outcome of the claims cost is 
uncertain for a period of time until final settlement, profit commission is therefore variable.  
The cumulative profit commission recognised at each point in time is calculated in aggregate 
across the contract, in line with contract terms, based on a number of detailed inputs for each 
individual underwriting year, the most material of which are as follows:
• Premiums, defined as gross premiums ceded including any instalment income, less reinsurance 
premium (for excess of loss reinsurance).
• Insurance expenses incurred.
• Claims costs incurred.
Whilst the premiums and insurance expenses related to an underwriting year are typically fixed 
at the conclusion of each underwriting year and are not subject to judgement, the claims cost 
is subject to inherent uncertainty. This results in the co-insurer profit commission recognised under 
IFRS 15 being a variable amount.
As such:
• The Group uses the expected value method for the initial calculation of profit commission 
revenue, based on known premiums and expenses, and the best estimate of claims costs. 
• The variable revenue estimated using the expected value method above is constrained through 
the inclusion of the risk adjustment within the claims cost element of the calculation, with the 
profit commission recognised aligned to the IFRS 17 booked loss ratios, discounted at locked-in 
rates, and inclusive of finance expense. The inclusion of the risk adjustment constrains the 
cumulative profit commission revenue recognised to a level where there is a high probability 
of no significant reversal. 
The key methods, inputs and assumptions used to estimate the variable consideration of profit 
commission are therefore in line with those used for the calculation of claims liabilities, as set out 
in note 3 to the financial statements, with further detail also included in note 5. There are no further 
critical accounting estimates or judgements in relation to the recognition of profit commission.
Strategic Report
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
287

Profit commission from reinsurers is within the scope of IFRS 17, and not within the scope of IFRS 15 Revenue from 
Contracts with Customers due to the nature of the income.
Under IFRS 17 a significant proportion of “Other revenue” is recognised as insurance revenue given that it is not separable 
from the underlying insurance contract.
8b. Disaggregation of revenue
In the following tables, other revenue is disaggregated by major products/service lines and timing of revenue recognition. 
The total revenue disclosed in the table of £233.5 million (2024: £189.6 million) represents total other revenue and 
co-insurer profit commission and is disaggregated into the segments included in note 4.
31 December 2025
Continuing operations
UK Insurance 
£m
European 
Insurance
 £m
Admiral 
Money 
£m
Other 
£m
Total Group
£m
Major products/service line
Fee and commission revenue
 
109.5  
0.1  
0.3  
1.0  
110.9 
Revenue from law firm
 
22.7  
–  
–  
–  
22.7 
Gain on de-recognition of assets
 
–  
–  
17.1  
–  
17.1 
Servicing fee income
 
–  
–  
1.1  
–  
1.1 
Other 
 
5.8  
–  
1.0  
0.4  
7.2 
Total other revenue
 
138.0  
0.1  
19.5  
1.4  
159.0 
Profit commission from co-insurers
 
74.5  
–  
–  
–  
74.5 
Total other revenue and co-insurer profit 
commission
 
212.5  
0.1  
19.5  
1.4  
233.5 
Timing of revenue recognition
Point in time
 
151.7  
0.1  
0.3  
1.0  
153.1 
Over time
 
55.0  
–  
1.1  
–  
56.1 
Revenue outside the scope of IFRS 15
 
5.8  
–  
18.1  
0.4  
24.3 
 
212.5  
0.1  
19.5  
1.4  
233.5 
31 December 2024
Continuing operations
UK Insurance 
£m
European 
Insurance
 £m
Admiral 
Money 
£m
Other 
£m
Total Group
£m
Major products/service line
Fee and commission revenue
 
119.5  
0.1  
0.2  
0.2  
120.0 
Revenue from law firm
 
16.3  
–  
–  
–  
16.3 
Comparison income
 
–  
–  
–  
–  
– 
Total other revenue
 
135.8  
0.1  
0.2  
0.2  
136.3 
Profit commission from co-insurers
 
53.3  
–  
–  
–  
53.3 
Total other revenue and co-insurer profit 
commission
 
189.1  
0.1  
0.2  
0.2  
189.6 
Timing of revenue recognition
Point in time
 
139.0  
0.1  
0.2  
0.2  
139.5 
Over time
 
50.1  
–  
–  
–  
50.1 
 
189.1  
0.1  
0.2  
0.2  
189.6 
Strategic Report
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
288

Profit commission analysis
31 December 
2025
£m
31 December 
2024 
£m
Underwriting year
2021 & prior
 
8.7  
51.7 
2022
 
–  
– 
2023
 
–  
– 
2024
 
65.8  
1.6 
2025
 
–  
– 
Total UK Motor profit commission
 
74.5  
53.3 
9. Directly attributable and other expenses
9a. Accounting policies
(i) Directly attributable insurance expenses
Directly attributable expenses are cashflows that are directly attributable to a portfolio of insurance contracts and 
recognised as incurred insurance service expenses. See note 5a for details of the types of expenses recognised as directly 
attributable insurance expenses.
(ii) Other operating expenses
All other operating expenses are charged to the Income Statement in the period that they are incurred.
(iii) Employee benefits
The key elements of employee remuneration are:
• Base salaries and pension contributions
• Share-based incentive plans
• A discretionary bonus, (the ‘DFSS Bonus’), rather than an annual cash bonus, that is based on the number of DFSS awards 
held and actual dividends paid out to shareholders.
Within note 9b, the charges for base salaries and pension contributions (and the related social security costs) are 
recognised within Administration and acquisition expenses, Expenses relating to additional products and fees and Other 
expenses based on the role of the employee. 
Charges for the share-based incentive plans (and related social security costs) and discretionary bonus are included within 
share scheme charges. These charges are not shown as part of the result for each reportable segment, or within the 
expense ratio, due to them being materially comprised of an accounting charge in line with IFRS 2 Share-based payments 
which does not result in a cash payment to employees but instead results in an issue of new shares (resulting in a dilution of 
existing shares). 
The rules of the share schemes ensure that the actual dilution level does not exceed 10% in any rolling ten-year period. 
Base salaries and pension contributions
Base salaries and the related employer social security costs are charged to the Income Statement in the period that they 
are incurred.
The Group contributes to defined contribution personal pension plans for its employees. The contributions payable to these 
schemes are charged in the accounting period to which they relate.
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
289

Share-based incentive plans and related social security costs
The Group operates a number of equity and cash-settled compensation schemes for its employees, the main ones being:
• A Share Incentive Plan (‘SIP’), which is in place for all UK employees encouraging wide share ownership across employees; 
and 
• The Discretionary Free Share Scheme (‘DFSS’). DFSS shares are typically awarded to managers, and for the majority of 
employees, 50% of DFSS shares awarded are subject to financial and non-financial performance conditions. The financial 
performance conditions are Earnings per Share growth, Return on Equity and Total Shareholder Return vs. the FTSE 350 
(excluding investment companies) over a three-year period. The non-financial performance conditions include measures 
for Group net promoter scores, diversity and inclusion. The other 50% of DFSS shares awarded are guaranteed with 
continued employment.
For both schemes, employees must remain in employment three years after the award date (i.e. at the vesting date), 
otherwise the shares are forfeited.
The majority of these schemes are classed as equity settled under IFRS 2, due to the employees receiving shares 
(rather than cash) as consideration for the services provided. 
For equity-settled schemes, the charge which represents the fair value of the employee services received and to which is 
measured by reference to the fair value of the shares granted, is recognised as an expense, with a corresponding increase 
in equity, as shown in Consolidated Statement of Changes in Equity (2025: £75.0 million; 2024: £67.8 million). 
For the cash-settled schemes, the expense recognised for the fair value of services received results in a corresponding 
increase in liabilities.
The key drivers and assumptions used to calculate the charge for the schemes over the three-year vesting period are:
• The number of shares awarded, which is set at the start of each scheme. Details of the number of shares awarded for 
each scheme where shares remain unvested is set out in note 9f(iii)
• The fair value of the shares:
– For the SIP, the fair value of the shares awarded is the share price at the award date. Awards under the SIP are entitled 
to receive dividends, and hence no adjustment is made to this fair value
– For the DFSS equity settled awards, awards are not eligible for dividends, although a discretionary bonus is currently 
paid equivalent to the dividend that would have been paid on the shareholding, hence the fair value of the shares is 
revised downwards to take account of these expected dividends
– For the DFSS cash settled awards, the fair value is based on the share price at the vesting date. The closing share price 
at the end of each reporting period is used as an approximation for the closing price at the end of the vesting period.
• Employee attrition rates, which impact the ultimate number of shares that vest.
• In the case of the DFSS, the vesting rates based on the performance conditions, which also impact the ultimate number 
of shares that vest.
The number of shares that have ultimately vested compared to those originally awarded is set out in note 9f(iv).
At each balance sheet date, the Group revises its assumptions on the number of shares which will ultimately vest based on 
the latest forecast information for attrition rates and, for the DFSS, the extent to which the performance conditions are met. 
The financial impact as a result of any change in the assumptions is recognised through the Income Statement. 
Any significant changes in assumptions may therefore result in an increased / decreased charge in an accounting period 
as a result of this true-up of the expected cumulative charge required.
Strategic Report
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For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
290

Social security costs on share-based incentive plans
Social security costs are incurred by the Group in respect of the share-based incentive plans, with the expense recognised 
over the vesting period for each share scheme. For the SIP, these costs are paid when the employees sell the shares after 
vesting (typically three to five years after the grant date). For the DFSS, the costs are paid immediately upon vesting.
The total social security costs are calculated based on the following:
• The taxable value of the shares, being:
– For the SIP, the lower of the share price at award date and the share price at the balance sheet date
– For the DFSS, the share price at the balance sheet date
• The number of shares expected to vest for each scheme, driven by the number of shares awarded, attrition rates and, 
for the DFSS, the vesting rate based on performance conditions
• The appropriate social security rate.
These assumptions are updated at the end of each reporting period. The financial impact as a result of any change in the 
assumptions is recognised through the Income Statement. Any significant changes in assumptions may therefore result in an 
increased / decreased charge in an accounting period as a result of this true-up of the expected cumulative charge required.
Discretionary bonus on shares allocated but unvested
The cost of the DFSS bonus is recognised and paid in each period equivalent to the dividends on shares allocated to 
employees that are still entitled to vest but have not yet vested. The cost shown also includes the social security costs 
on the discretionary bonus. No accrual is made for future discretionary bonus payments due to there being no contractual 
obligation for such a bonus at the balance sheet date.
9b. Operating expenses and share scheme charges
31 December 2025
Continuing operations
Directly 
attributable 
expenses
£m
Other 
operating 
expenses
£m
Total 
expenses
£m
Administration and acquisition expenses
 
1,007.5  
123.4  
1,130.9 
Expenses relating to additional products and fees
 
–  
48.7  
48.7 
Share scheme expenses
 
75.9  
36.9  
112.8 
Loan expenses (excluding movement on ECL provision)
 
–  
38.4  
38.4 
Movement in expected credit loss provision
 
–  
29.8  
29.8 
Other1
 
–  
74.1  
74.1 
Total
 
1,083.4  
351.3  
1,434.7 
31 December 2024
Continuing operations
Directly 
attributable 
expenses
£m
Other 
operating 
expenses
£m
Total 
expenses
£m
Administration and acquisition expenses
 
947.4  
121.3  
1,068.7 
Expenses relating to additional products and fees
 
–  
46.2  
46.2 
Share scheme expenses
 
56.1  
35.3  
91.4 
Loan expenses (excluding movement on ECL provision)
 
–  
29.9  
29.9 
Movement in expected credit loss provision
 
–  
34.6  
34.6 
Profit on disposal of Insurify share option
 
–  
(12.5)  
(12.5) 
Other1
 
–  
73.3  
73.3 
Total
 
1,003.5  
328.1  
1,331.6 
1 Other includes centralised costs primarily for employees and projects (2025: £ 56.0 million; 2024: £ 49.9 million), business development 
costs, including expenses relating to new loan ventures (2025: £20.1 million, 2024: £19.9 million) and other costs (2025: £ 0.7 million; 
2024: £3.5 million), offset by deferred consideration income (2025: £2.7 million, 2024: £nil).
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
291

9c. Employee costs and other expenses
31 December 
2025 
£m
31 December 
2024 
£m
Salaries
 
508.1  
470.7 
Social security charges on salaries
 
64.5  
49.3 
Pension costs
 
21.2  
17.4 
Share scheme charges (see note 9f)
 
115.7  
93.9 
Total employee expenses1
 
709.5  
631.3 
Depreciation charge:
– Owned assets
 
8.1  
10.0 
– ROU assets
 
7.8  
8.8 
Amortisation charge:
– Software, customer contracts, relationships and brand
59.1  
61.6 
Auditor’s remuneration (including VAT) (total Group):
– Fees payable for the audit of the Company’s annual accounts
 
0.7  
0.5 
– Fees payable for the audit of the Company’s subsidiary accounts
 
2.6  
2.5 
– Fees payable for audit-related assurance services pursuant to legislation or regulation
 
1.2  
1.2 
1 Total employee costs above includes £29.3 million (2024: £35.7 million) relating to discontinued operations.
£9,600 (inclusive of VAT) (2024: £141,600) was payable to the auditor for other services in the year.
Refer to the Corporate Governance Report for details of the Audit Committee’s policy on fees paid to the Company’s auditor 
for non-audit services. Audit fees are 74% (2024: 71%) of total fees and 26% (2024: 29%) of total fees are for non-audit 
services, which are classed as audit related assurance services under the FRC rules on non-audit services.
The majority of amortisation of software is charged to directly attributable expenses in the income statement. 
9d. Employee numbers (including Directors)
Average for the year
31 December 
2025 
Number
31 December 
2024 
Number
Direct customer contact employees
 
9,626  
9,754 
Support employees
 
5,372  
4,766 
Total
 
14,998  
14,520 
Total average employees in 2025 shown above includes 372 relating to Elephant Insurance (2024: 467).
9e. Directors' remuneration
(i) Directors’ remuneration
31 December 
2025 
£m
31 December 
2024 
£m
Directors’ emoluments
1.3
1.2
Amounts receivable under SIP and DFSS share schemes
6.6
5.3
Company contributions to money purchase pension plans 
0.1
0.1
Total1
8.0
6.6
1 Directors’ remuneration is stated as that of the Executive Directors. For information on Non-Executive Directors’ remuneration see the 
remuneration report. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
292

(ii) Number of Directors
2025
Number
2024
Number
Retirement benefits are accruing to the following number of Directors under:
– Money purchase schemes
 
2  
2 
9f. Employee share schemes
Total share scheme charges for the Group excluding discontinued operations are analysed below:
31 December 2025
Continuing operations
SIP charge (i) 
£m
DFSS charge 
(ii)
£m
Total charge 
£m
IFRS 2 charge for equity-settled share schemes
 
21.7  
50.4  
72.1 
IFRS 2 charge for cash-settled share schemes
 
–  
4.1  
4.1 
Total IFRS 2 charge
 
21.7  
54.5  
76.2 
Social security costs on IFRS 2 charge
 
2.3  
11.8  
14.1 
Discretionary bonus on shares allocated but unvested
 
–  
22.5  
22.5 
Total share scheme charges1
 
24.0  
88.8  
112.8 
Amounts recovered from co-and reinsurance arrangements
 
(40.9) 
Net share scheme charges
 
71.9 
31 December 2024
Continuing operations
SIP charge (i) 
£m
DFSS charge 
(ii)
£m
Total charge 
£m
IFRS 2 charge for equity-settled share schemes
 
18.8  
47.9  
66.7 
IFRS 2 charge for cash-settled share schemes
 
–  
2.1  
2.1 
Total IFRS 2 charge
 
18.8  
50.0  
68.8 
Social security costs on IFRS 2 charge
 
1.6  
8.7  
10.3 
Discretionary bonus on shares allocated but unvested
 
–  
12.3  
12.3 
Total share scheme charges1
 
20.4  
71.0  
91.4 
Amounts recovered from co-and reinsurance arrangements
 
(30.7) 
Net share scheme charges
 
60.7 
1 Total share scheme charges for the Group including discontinued operations were £115.7 million (2024: £93.9 million, see note 9c). 
The IFRS 2 charge for equity-settled share schemes for discontinued operations was £1.1 million (2024: £1.2 million) and the IFRS 2 
charge for cash-settled share schemes for discontinued operations was £1.5 million (2024: £1.1 million).
Share scheme charges are presented on a net basis within the Strategic Report, after allocations to co-insurers (in the UK 
and Italy) and reinsurers, in line with internal management reporting. The proportion of net to gross share scheme charges 
would be expected to be consistent in each period, at approximately 65%.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
293

Financial year ended 31 December 2025
Analysis of gross cost
2022 & prior
2023
2024
2025
Total 
cumulative 
charge to date
£m
£m
£m
£m
£m
Year of share scheme - SIP
2021
 
9.8  
5.3  
3.1  
–  
18.2 
2022
 
3.1  
5.3  
5.8  
3.5  
17.7 
20231
 
–  
3.3  
6.0  
6.4  
15.7 
20241
 
–  
–  
3.9  
7.2  
11.1 
20251
 
–  
–  
–  
4.6  
4.6 
Gross IFRS 2 costs – SIP
 
18.8  
21.7 
Year of share scheme - DFSS
2021
 
17.4  
18.1  
11.5  
–  
47.0 
2022
 
3.2  
14.1  
15.4  
8.9  
41.6 
20232
 
–  
5.0  
17.2  
18.1  
40.3 
20242
 
–  
–  
5.9  
21.1  
27.0 
20252
 
–  
6.4  
6.4 
Gross IFRS 2 costs - DFSS 
 
50.0  
54.5 
Total IFRS 2 costs
 
68.8  
76.2 
1 Awards are made in March and September of each year, and vest over 36 months from award date. On the 2023 schemes, an average 
of 5 months’ charge remains outstanding, on the 2024 schemes an average of 17 months’ charge remains outstanding, and on the 2025 
schemes an average of 29 months’ charge remains outstanding.
2 The main award is made in September of each year, with smaller awards made at other points through the year. The shares vest over 
36 months from award date. On the 2023 main DFSS, 9 months’ charge remains outstanding; on the 2024 main DFSS 21 months’ charge 
remains outstanding, and on the 2025 main DFSS, 33 months’ charge remains outstanding.
(i) The Approved Share Incentive Plan (the SIP)
Eligible UK based employees qualify for awards under the SIP based upon the performance of the Group in each half-year 
period. The maximum award for each year is £3,600 per employee and the maximum number of shares that can vest 
relating to the 2025 schemes is 877,968 (2024 schemes: 929,237; 2023 schemes: 1,045,697). 
The awards are made at the discretion of the Remuneration Committee, taking into account the Group’s performance.
(ii) The Discretionary Free Share Scheme (the DFSS)
Under the DFSS, details of which are contained in the remuneration policy section of the Directors’ Remuneration Report, 
individuals receive an award of free shares at no charge. 
The maximum number of shares that can vest relating to the 2025 schemes is 3,173,981 (2024 scheme: 3,516,290; 2023 
scheme: 3,360,665). 
The vesting percentage for most employees for the 2022 DFSS scheme which vested during 2025 was 84.8% (2021 DFSS 
scheme: 68.6%).
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
294

(iii) Number of free share awards committed at 31 December 2025
Awards 
outstanding1
SIP 20232
 
1,045,697 
SIP 20242
 
929,237 
SIP 20252
 
877,968 
DFSS 20233
 
3,360,665 
DFSS 20243
 
3,516,290 
DFSS 20253
 
3,173,981 
Total awards committed
 12,903,838 
1 Being the maximum number of awards committed before accounting for expected employee attrition and vesting conditions
2 Shares are awarded in March and September of each year, and vest three years later
3 The main award is made in September of each year, with smaller awards made at other points through the year
(iv) Number of free share awards vesting during the year ended 31 December 2025
During the year ended 31 December 2025, awards under the SIP H1 2021 and H2 2021 schemes and the DFSS 2021 
schemes vested. The total number of awards vesting for each scheme is as follows.
Original 
awards
Awards 
vested
SIP 2022 schemes
 
872,728  
755,357 
DFSS 2022 schemes
 
3,070,323  
2,352,085 
The difference between the original and vested awards reflects employee attrition (SIP schemes) and both employee 
attrition and the vesting outcomes based on performance conditions noted above (DFSS schemes).
The weighted average fair value of the shares granted in the year was £28.23 (2024: £23.54). 
The weighted average market share price at the date of exercise for shares exercised during the year was £32.58 
(2024: £27.94).
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
295

10. Taxation
10a. Accounting policies
Income tax on the profit or loss for the periods presented comprise of current and deferred tax. 
(i) Current tax
Current tax is the expected tax payable on the taxable income for the period, using tax rates that have been enacted 
or substantively enacted by the balance sheet date, and includes any adjustment to tax payable in respect of previous 
periods. 
Current tax related to items recognised in other comprehensive income is also recognised in other comprehensive income 
and not in the Income Statement.
(ii) Deferred tax
Deferred tax is provided in full using the balance sheet liability method, providing for temporary differences arising between 
the carrying amount of assets and liabilities for accounting purposes and the amounts used for taxation purposes. 
Deferred tax is calculated at the tax rates that have been enacted or substantively enacted by the balance sheet date and 
that are expected to apply in the period when the liability is settled, or the asset is realised.
The principal temporary differences arise from IFRS recognition differences due timing differences in the recognition of 
intragroup profit commission across subsidiaries, carried forward losses, differences between tax capital allowances and 
depreciation of property, plant and equipment, reserve movements and share scheme charges. 
The resulting deferred tax is charged or credited to the Income Statement, except to the extent it relates to items that are 
recognised in other comprehensive income or directly in equity, in which case the deferred tax is also recognised in other 
comprehensive income or directly in equity respectively.
Deferred tax liabilities are generally recognised for all taxable temporary differences, and deferred tax assets (including 
those relating to carried forward losses) are recognised only to the extent that it is probable that future taxable profits will be 
available against which the assets can be utilised. Such assets and liabilities are not recognised if the temporary difference 
arises from the initial recognition of other assets and liabilities in a transaction that affects neither the taxable profit nor the 
accounting profit, other than in a business combination or for transactions that give rise to equal taxable and deductible 
temporary differences. In addition, a deferred tax liability is not recognised if the temporary difference arises from the initial 
recognition of goodwill. For the recognition of deferred tax assets, the probability of the availability of future taxable profits 
is determined by a combination of the existence of taxable temporary differences and reviewing future profit projections for 
the businesses. 
10b. Taxation
Continuing operations
31 December 
2025 
£m
31 December 
2024 
£m
Current tax
Corporation tax on profits for the year
 
222.6  
139.1 
Under provision relating to prior periods
 
(2.3)  
1.8 
Pillar Two income taxes
 
6.6  
15.3 
Current tax charge
 
226.9  
156.2 
Deferred tax
Current period deferred taxation movement
 
(15.7)  
15.7 
Under provision relating to prior periods
 
1.4  
3.4 
Total tax charge per Consolidated Income Statement
 
212.6  
175.3 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
296

Factors affecting the total tax charge are:
Continuing operations
31 December 
2025 
£m
31 December 
2024 
£m
Profit before tax
 
957.9  
826.5 
Corporation tax thereon at effective UK corporation tax rate of 25% (2024: 25%)
 
239.5  
206.6 
Expenses and provisions not deductible for tax purposes
 
1.8  
4.1 
Non-taxable income
 
(10.7)  
(21.3) 
Adjustments relating to prior periods
 
0.6  
5.2 
Impact of Pillar Two income taxes
 
5.1  
15.3 
Impact of different overseas tax rates
 
(27.5)  
(44.9) 
Unrecognised deferred tax
 
3.8  
10.3 
Total tax charge
 
212.6  
175.3 
Corporation tax assets as at 31 December 2025 totalled £ 18.1 million, with corporation tax liabilities of £69.3 million 
(2024: £ 18.1 million assets and £35.0 million liabilities). Corporation tax liabilities includes £22.0 million (2024: £15.4 million) 
relating to Pillar Two income taxes.
The UK corporation tax rate for 2025 is 25% (2024: 25%). 
Pillar Two income taxes included above relates to estimated top-up tax payable under the OECD Pillar Two rules which 
establish a global minimum effective tax rate of 15%. The Group has continued to apply the temporary mandatory exception 
to recognising and disclosing information about deferred tax assets and liabilities related to Pillar Two income taxes, 
as provided in the amendments to IAS 12 issued in May 2023. 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
297

10c. Deferred income tax asset / (liability)
Analysis of deferred tax asset / (liability)
Tax 
treatment 
of share 
schemes 
£m
Capital 
allowances 
£m
Carried 
forward 
losses 
£m
Fair value 
reserve 
£m
Hedging 
reserve 
£m
Insurance 
finance 
reserve 
£m
IFRS 
recognition 
difference
£m1
Other 
differences 
£m
Total 
£m
Balance brought forward at 
1 January 2024
 
7.2  
(3.9)  
53.5  
1.2  
(2.5)  
(10.1)  
–  
0.7  46.1 
Reallocation of brought 
forward deferred tax
 
–  
–  
(15.1)  
–  
–  
–  
15.1  
–  
– 
Tax treatment of share 
scheme charges through 
income or expense
 
(0.9)  
–  
–  
–  
–  
–  
–  
–  (0.9) 
Tax treatment of share 
scheme charges through 
reserves
 
3.2  
–  
–  
–  
–  
–  
–  
–  
3.2 
Capital allowances - deferred 
tax acquired in business 
combination
 
–  
(9.1)  
–  
–  
–  
–  
–  
–  (9.1) 
Capital allowances
 
–  
4.8  
–  
–  
–  
–  
–  
–  
4.8 
Carried forward losses
 
–  
–  (38.4)  
–  
–  
–  
–  
–  (38.4) 
Movement in fair value 
reserve
 
–  
–  
–  
2.4  
–  
–  
–  
–  
2.4 
Movement in hedging 
reserve
 
–  
–  
–  
–  
1.0  
–  
–  
–  
1.0 
Movement in insurance 
finance reserve
 
–  
–  
–  
–  
–  
(3.8)  
–  
–  (3.8) 
Movement in IFRS 
recognition differences
 
–  
–  
–  
–  
–  
–  
14.0  
–  14.0 
Other differences
 
–  
–  
–  
–  
–  
–  
–  
0.5  
0.5 
Balance carried forward at 
31 December 2024
 
9.5  
(8.2)  
–  
3.6  
(1.5)  
(13.9)  
29.1  
1.2  19.8 
Tax treatment of share 
scheme charges through 
income or expense
 
(5.5)  
–  
–  
–  
–  
–  
–  
–  (5.5) 
Tax treatment of share 
scheme charges through 
reserves
 
8.8  
–  
–  
–  
–  
–  
–  
–  
8.8 
Capital allowances
 
–  
(0.3)  
–  
–  
–  
–  
–  
–  (0.3) 
Movement in fair value 
reserve
 
–  
–  
–  
(2.8)  
–  
–  
–  
–  (2.8) 
Movement in hedging 
reserve
 
–  
–  
–  
–  
3.4  
–  
–  
–  
3.4 
Movement in insurance 
finance reserve
 
–  
–  
–  
–  
–  
7.4  
–  
–  
7.4 
Movement in IFRS 
recognition differences
 
–  
–  
–  
–  
–  
–  
19.8  
–  19.8 
Other differences
 
–  
–  
–  
–  
–  
–  
–  
0.1  
0.1 
Balance carried forward at 
31 December 2025
 
12.8  
(8.5)  
–  
0.8  
1.9  
(6.5)  
48.9  
1.3  50.7 
1 Deferred tax on IFRS recognition differences is separately disclosed with a £15.1 million reallocation of the brought forward deferred tax 
asset at 1 January 2024 included above, as presented in the prior year financial statements. The majority of deferred tax on IFRS recognition 
differences relates to timing differences in the recognition of intragroup profit commission across subsidiaries in different tax jurisdictions.  
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
298

Positive amounts presented above relate to a deferred tax asset position.
The deferred tax asset has increased during the year, mainly relating to the IFRS recognition differences. Deferred tax 
assets are recognised where it is considered probable that there are sufficient future taxable profits available against which 
the assets can be utilised.
At 31 December 2025, the Group’s continuing operations had unused tax losses amounting to £78.1 million (2024 excluding 
US operations: £75.9 million) and other deductible timing differences of £71.7 million (2024 excluding US operations: £60.0 
million), relating primarily to the Group’s business in Spain, for which no deferred tax assets have been recognised. This is 
due to uncertainty over the availability and timing of future taxable profits against which to utilise these deferred tax assets. 
There is no expiry date for these tax losses, however annual utilisation may be subject to a restriction. 
11. Other Assets and Other Liabilities
11a. Accounting policies
(i) Property and equipment, and depreciation
All property and equipment are stated at cost less accumulated depreciation. Depreciation is calculated using the straight-line 
method to write off the cost less residual values of the assets over their useful economic lives. These useful economic lives are 
as follows:
Improvements to short leasehold buildings
– four to ten years
Computer equipment
– two to four years
Office equipment
– four years
Furniture and fittings
– four years
Right-of-use assets
– two to twenty years, aligned to lease agreement
As set out further in note 6i to the financial statements, a right-of-use asset is established in relation to the Group’s lease 
arrangements. 
The right-of-use asset is measured at cost, which comprises the following:
• The amount of the initial measurement of lease liability (note 6i to the financial statements)
• Any lease payments made at or before the commencement date less any lease incentives received
• Any initial direct costs, and
• Restoration costs.
The right-of-use asset is subsequently depreciated over the shorter of the lease term and the asset’s useful life on 
a straight-line basis.
The Group does not have any significant leases which qualify for the short-term leases or leases of low-value assets 
exemption.
(ii) Impairment of property and equipment
In the case of property and equipment, carrying values are reviewed at each balance sheet date to determine whether there 
are any indicators of impairment. If any such indicators exist, the asset’s recoverable amount is estimated and compared to 
the carrying value. The carrying value is the higher of the fair value of the asset less costs to sell and the asset’s value in use. 
Impairment losses are recognised through the income statement.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
299

(iii) Intangible assets
Goodwill
All business combinations are accounted for using the acquisition method. Goodwill has been recognised on acquisitions of 
trade and assets representing a business and/or acquisition of subsidiaries and represents the difference between the cost 
of the acquisition and the fair value of the net identifiable assets acquired.
Goodwill is stated at cost less any accumulated impairment losses. Goodwill is allocated to cash generating units (CGUs) 
according to business segment and is reviewed every six months for evidence of impairment and tested annually for 
impairment. 
The goodwill held on the balance sheet at 31 December 2025 includes goodwill from acquisition of EUI Limited which has 
been allocated to the UK insurance segment, and goodwill arising from the acquisition of Home and Pet renewal rights from 
RSA Insurance Group Limited which has been allocated to the UK Pet and Household CGUs. 
Impairment of goodwill 
 
The annual impairment review involves comparing the carrying amount to the estimated recoverable amount (by allocating 
the goodwill to CGUs) and recognising an impairment loss if the recoverable amount is lower. Impairment losses are 
recognised through the income statement and are not subsequently reversed. 
The recoverable amount is the greater of the fair value of the asset less costs to sell and the value in use of the CGU.
The value in use calculations use cashflow projections based on financial budgets approved by management covering 
a period of up to five years.
The key assumptions used in the value in use calculations are those regarding revenue growth, along with expected 
changes in pricing and expenses incurred during the forecast period. Management estimates revenue growth rates and 
changes in pricing based on past practices and expected future changes in the market. 
Renewal Rights (included within Customer contracts, relationships and brand)
Renewal rights are recognised as an intangible asset and amortised using the reducing balance method over an expected 
useful life determined as ranging between nine and fourteen years. Renewal rights on initial recognition have been 
recognised at fair value arising through an acquisition.
The carrying value of renewal rights is reviewed every six months for evidence of impairment, with the value being written 
down if any impairment exists. Impairment may be reversed if conditions subsequently improve.
Brand (included within Customer contracts, relationships and brand)
Brand rights are recognised as an intangible asset and amortised using the straight line method over an expected useful life 
of fifteen years. Brand rights on initial recognition have been recognised at its fair value arising through an acquisition.
The carrying value of brand rights is reviewed every six months for evidence of impairment, with the value being written 
down if any impairment exists. Impairment may be reversed if conditions subsequently improve.
Software
Purchased software is recognised as an intangible asset and amortised on a straight-line basis over its expected useful life 
(generally the license term which is typically between 2 and 4 years). Internally generated software is recognised as an 
intangible asset, with directly attributable costs incurred in the development stage capitalised. The internally generated 
software assets are amortised on a straight-line basis over the expected useful life of the systems (generally between 
3 and 4 years) and amortisation commences when the software is available for use.
The carrying value of software is reviewed every six months for evidence of impairment, with the value being written down 
if any impairment exists. Impairment may be reversed if conditions subsequently improve.
(iv) Provisions, contingent liabilities and contingent assets
Provisions are recognised when a legal or constructive obligation arises as a result of an event that occurred before the 
balance sheet date, when a cash-outflow relating to this obligation is probable and when the amount can be estimated 
reliably. 
Where a material obligation exists, but the likelihood of a cash outflow or the amount is uncertain, or where there is 
a possible obligation arising from a past event that is contingent on a future event, a contingent liability is disclosed. 
Contingent assets are possible assets that arise from past events, whose existence will be confirmed only by the 
occurrence or non-occurrence of future events. Where it is probable that a cash inflow will arise from a contingent asset, 
this is disclosed.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
300

11b. Property and equipment
£m
Improvements 
to short 
leasehold 
buildings 
Computer 
equipment 
Office 
equipment 
Furniture and 
fittings 
ROU Asset –
Leasehold 
buildings
Total 
Cost
At 1 January 2024
 
29.7  
57.3  
18.3  
9.6  
99.9  
214.8 
Additions 
 
2.6  
5.4  
0.5  
0.2  
17.4  
26.1 
Impairment 
 
(0.6)  
(3.2)  
(0.6)  
–  
–  
(4.4) 
Disposals 
 
(15.5)  
(16.4)  
(8.2)  
(2.5)  
(8.5)  
(51.1) 
Foreign exchange and other 
movements 
 
(0.3)  
(0.3)  
(0.1)  
(0.2)  
(0.8)  
(1.7) 
At 31 December 2024
 
15.9  
42.8  
9.9  
7.1  
108.0  
183.7 
Depreciation 
At 1 January 2024
 
21.6  
45.8  
17.2  
8.4  
31.7  
124.7 
Charge for the year
 
2.8  
6.3  
0.5  
0.4  
8.8  
18.8 
Impairment
 
(0.5)  
(2.8)  
(0.4)  
–  
–  
(3.7) 
Disposals
 
(15.5)  
(16.4)  
(8.1)  
(2.5)  
(0.2)  
(42.7) 
Foreign exchange and other 
movements
 
(0.2)  
(0.2)  
(0.1)  
(0.1)  
(0.6)  
(1.2) 
At 31 December 2024
 
8.2  
32.7  
9.1  
6.2  
39.7  
95.9 
Net book amount
At 31 December 2024
 
7.7  
10.1  
0.8  
0.9  
68.3  
87.8 
Cost
At 1 January 2025
 
15.9  
42.8  
9.9  
7.1  
108.0  
183.7 
Additions
 
2.4  
3.6  
0.5  
0.1  
3.5  
10.1 
Impairment
 
–  
(1.2)  
–  
–  
–  
(1.2) 
Disposals
 
–  
(0.1)  
–  
–  
–  
(0.1) 
Disposals on sale of subsidiary
 
–  
(1.4)  
–  
(0.6)  
(1.1)  
(3.1) 
Foreign exchange and other 
movements
 
(0.6)  
(0.3)  
0.2  
0.7  
(0.4)  
(0.4) 
At 31 December 2025
 
17.7  
43.4  
10.6  
7.3  
110.0  
189.0 
Depreciation
At 1 January 2025
 
8.2  
32.7  
9.1  
6.2  
39.7  
95.9 
Charge for the year
 
2.5  
4.7  
0.4  
0.5  
7.8  
15.9 
Impairment
 
–  
(1.0)  
–  
–  
–  
(1.0) 
Disposals
 
–  
–  
–  
–  
–  
– 
Disposals on sale of subsidiary
 
–  
(1.3)  
–  
(0.5)  
(0.4)  
(2.2) 
Foreign exchange and other 
movements
 
0.1  
–  
0.2  
–  
(0.1)  
0.2 
At 31 December 2025
 
10.8  
35.1  
9.7  
6.2  
47.0  
108.8 
Net book amount
At 31 December 2025
 
6.9  
8.3  
0.9  
1.1  
63.0  
80.2 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
301

11c. Intangible assets
Goodwill
£m
Customer 
contracts, 
relationships 
and brand
£m
Software – 
Internally 
generated
£m
Software – 
Other
£m
Total
£m
At 1 January 2024
 
62.3  
7.9  
152.0  
20.7  
242.9 
Additions
 
49.8  
44.5  
48.8  
3.1  
146.2 
Amortisation charge
 
–  
(2.8)  
(54.5)  
(4.3)  
(61.6) 
Disposals
 
–  
–  
(0.3)  
(0.4)  
(0.7) 
Impairment
 
–  
–  
(3.5)  
(0.9)  
(4.4) 
Transfers
 
–  
–  
6.2  
(6.2)  
– 
Foreign exchange movement & other 
movements
 
–  
(0.3)  
(0.6)  
(0.5)  
(1.4) 
At 31 December 2024
 
112.1  
49.3  
148.1  
11.5  
321.0 
Additions
 
–  
–  
64.7  
3.0  
67.7 
Amortisation charge
 
–  
(7.4)  
(48.3)  
(3.4)  
(59.1) 
Disposals
 
–  
–  
(0.3)  
–  
(0.3) 
Impairment
 
–  
–  
(3.6)  
–  
(3.6) 
Foreign exchange movement & other 
movements
 
–  
0.4  
0.7  
0.8  
1.9 
At 31 December 2025
 
112.1  
42.3  
161.3  
11.9  
327.6 
Customer contracts and relationships includes Home and Pet renewal rights which has a net carrying value of £28.1 million 
as at 31 December 2025 and an amortisation period of 9 years for Home renewal rights and 14 years for Pet renewal rights. 
See note 13 for further information.
Goodwill relates to the acquisition of Group subsidiary EUI Limited (formerly Admiral Insurance Services Limited) in 
November 1999, and on the purchase of the direct Home and Pet renewal rights from the RSA Insurance Group Limited 
(‘RSA’) in April 2024. The carrying amount of goodwill as at 31 December 2025 is £112.1 million (2024: £112.1 million), 
of which £62.3 million (2024: 62.3 million) is allocated to UK insurance, £41.2 million (2024: £41.2 million) to UK Pet and 
£8.6 million (2024: £8.6 million) to UK Household CGUs. 
Goodwill is tested for impairment annually and whenever there is an indication of impairment at the level of the CGU to 
which it is allocated. Annual impairment reviews have indicated that the estimated recoverable value of the asset is greater 
than the carrying amount and therefore no impairment losses have been recognised. 
Only one year of forecasts is required to support the recoverable value of goodwill from EUI acquisition. Given the short time 
period used to support the recoverable amount, no terminal growth rate or discounting is applied.
With regards to the goodwill arising from RSA acquisition, the recoverable amount of the CGU has been determined based 
on a value in use calculation using discounted cash flow projections based on financial budgets approved by the board 
of directors covering a five-year period and a pre-tax discount rate of 13%. Cash flows beyond the five year period are 
extrapolated into perpetuity as the fifth year represents a reasonable estimate of a steady state of business. No long term 
growth rate has been applied to the perpetuity calculations.
The key assumptions on which the cash flow projections are based on forecast growth in premiums written, related 
expenses and claims costs. The forecasts are based on past experience adjusted for market trends and strategic decisions 
made in respect of the Pet and Household lines of business.
Refer to the accounting policy for goodwill for further information.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
302

11d. Trade and other payables
 31 December 
2025
£m
 31 December 
2024
£m
Trade payables
 
57.3  
52.4 
Other tax and social security 
 
12.3  
12.5 
Amounts owed to co-insurers
 
22.0  
– 
Other payables
 
42.1  
34.0 
Accruals and deferred income 
 
83.5  
76.4 
Total trade and other payables
 
217.2  
175.3 
Analysis of accruals and deferred income
Accruals
 
59.2  
48.2 
Deferred income 
 
24.3  
28.2 
Total accruals and deferred income as above
 
83.5  
76.4 
11e. Leases
The Group occupies various properties under leasing arrangements that are now recognised as right of use assets and 
lease liabilities. 
Amounts recognised in the Statement of Financial Position are as follows:
 31 December 
2025
£m
 31 December 
2024
£m
Lease liabilities
Current
 
7.4  
8.6 
Non-Current
 
66.2  
71.0 
Total 
 
73.6  
79.6 
See note 11b for right of use assets depreciation and the carrying amount of right of use asset at the end of the reporting 
period. Only one class of underlying assets is identified as leasehold buildings. Total cash outflows in relation to leases is 
disclosed under 6i.
Under IFRS16 the Group has no significant financial commitments in relation to leases other than those accounted for as right of use 
assets and lease liabilities.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
303

11f. Contingent liabilities and assets
The Group’s legal entities operate in numerous tax jurisdictions and continue to engage on a regular basis with the relevant 
tax authority on matters of review and enquiry.
In addition, the Group is, from time to time, subject to threatened or actual litigation and/or legal and/or regulatory disputes, 
investigations or similar actions both in the UK and overseas. The Group extensively engages with its regulators as part of 
normal operations and participates in industry wide regulatory reviews.
All potentially material matters are assessed, with the assistance of external advisors where appropriate, and in cases where 
it is concluded that it is more likely than not that a payment will be made, a provision is established to reflect the best 
estimate of the liability. In some cases it will not be possible to form a view, for example if the facts are unclear or because 
further time is needed to properly assess the merits of the case or form a reliable estimate of its financial effect. In these 
circumstances, specific disclosure of a contingent asset/ liability and an estimate of its financial effect will be made where 
material, unless it is not practicable to do so.
Other than the amounts held in within insurance contract liabilities within the Statement of Financial Position in respect of UK 
motor total loss claims as set out in the Strategic Report, no material provisions are currently held.
One of the Group’s previously owned subsidiaries was subject to a Spanish Tax Audit which concluded with the Tax 
Authority denying the application of the VAT exemption relating to insurance intermediary services. The Company has 
appealed this decision via the Spanish Courts and in December 2025 won the appeal in relation to two of the periods under 
enquiry and is confident in defending its position in relation to the other open periods. Whilst the Company is no longer part 
of the Admiral Group, the contingent liability, which the Company is exposed to, has been indemnified by the Admiral Group 
up to a cap of €24 million.
A number of the Group’s contractual arrangements with reinsurers include features that, in certain scenarios, allow for 
reinsurers to recover losses incurred to date. The overall impact of such scenarios would not lead to an overall net economic 
outflow from the Group.
No further contingent assets or liabilities are disclosed in relation to any ongoing matters such as those set out above given 
the uncertainty over whether the asset or liability will crystallise and the quantum of any resulting impact.
12. Dividends, Earnings and Related Parties
The Group’s capital includes share capital and the share premium account, other reserves which are comprised of the fair 
value reserve, insurance finance reserve, hedging reserve and foreign exchange reserve, and retained earnings.
12a. Accounting policies
(i) Share capital
Shares are classified as equity when there is no obligation to transfer cash or other assets. 
(ii) Fair value reserve
For investments recognised as fair value through other comprehensive income (FVOCI), changes in fair value are 
accumulated within the fair value reserve within equity except for impairment gains and losses which are recognised in the 
income statement. The accumulated changes in fair value are transferred to profit or loss when the investment is 
derecognised or reclassified.
(iii) Hedging reserve
The hedging reserve includes the cash flow hedge reserve. The cash flow hedge reserve is used to recognise the effective 
portion of gains or losses on derivatives that are designated and qualify as cash flow hedges. Amounts are subsequently 
reclassified to profit or loss as appropriate.
(iv) Insurance finance reserve
The insurance finance reserve relates to the impact of changes in market interest rates on the value of the insurance 
and reinsurance assets and liabilities. These changes are reflected in the insurance finance reserve in order to minimise 
accounting mismatches between the accounting for financial assets and insurance assets and liabilities. See note 5e 
for details of the composition of the insurance finance reserve.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
304

(v) Dividends
Dividends are recorded in the period in which they are declared and paid. 
(vi) Earnings per share 
Basic earnings per share is calculated by dividing profit or loss attributable to equity holders of the Group Parent Company, 
Admiral Group plc by the weighted average number of ordinary shares during the period. 
Diluted earnings per share is calculated by dividing profit or loss attributable to equity holders of the Group Parent Company 
by the weighted average number of ordinary shares outstanding, adjusted for the effects of all dilutive potential ordinary 
shares.
12b. Dividends
Dividends were proposed, approved and paid as follows:
 31 December 
2025
£m
 31 December 
2024
£m
Proposed March 2024 (52.0 pence per share, approved April 2024 and paid June 2024)
 
–  
156.2 
Declared August 2024 (71.0 pence per share, paid October 2024)
 
–  
213.6 
Proposed March 2025 (121.0 pence per share, approved April 2025 and paid May 2025)
 
366.5  
– 
Declared August 2025 (115.0 pence per share, paid October 2025)
 
348.9  
– 
Total dividends
 
715.4  
369.8 
The dividends proposed in March (approved in April) represent the final dividends paid in respect of the 2023 and 2024 
financial years. The dividends declared in August are interim distributions in respect of 2024 and 2025. 
A 2025 final dividend of 90.0 pence per share (approximately £274.6 million) has been proposed. Refer to the financial 
narrative for further detail.
12c. Earnings per share
 31 December 
2025
 31 December 
2024
Profit for the financial year after taxation attributable to equity shareholders - continuing 
operations (£m)
 
745.6  
651.6 
Profit/(Loss) for the financial year after taxation attributable to equity shareholders - 
discontinued operations (£m)
 
(3.0)  
11.7 
Profit for the financial year after taxation attributable to equity shareholders - continuing and 
discontinued operations (£m)
 
742.6  
663.3 
Weighted average number of shares – basic1
 301,407,475  306,304,676 
Unadjusted earnings per share (pence per share) – basic - continuing operations
247.4  
212.8 
Unadjusted earnings per share (pence per share) – basic - discontinued operations
(1.0)  
3.8 
Unadjusted earnings per share (pence per share) – basic - continuing and discontinued 
operations
246.4  
216.6 
Weighted average number of shares – diluted
 307,190,136  306,304,676 
Unadjusted earnings per share (pence per share) – diluted - continuing operations
242.7  
212.8 
Unadjusted earnings per share (pence per share) – diluted - discontinued operations
(1.0)  
3.8 
Unadjusted earnings per share (pence per share) – diluted - continuing and discontinued 
operations
241.7  
216.6 
1  Shares held in employee benefit trusts as at 31 December 2025 are excluded from the weighted average number of shares, following 
    a change in the funding structure during the year that resulted in the consolidation of the trusts into the Group.
The difference between the basic and diluted number of shares at the end of 2025 (being 5.8 million; 2024: nil) relates to 
share awards set to vest in the future subject only to continued employment. Refer to note 9 for further detail.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
305

12d. Share capital
 31 December 
2025
£m
 31 December 
2024
£m
Authorised
500,000,000 ordinary shares of 0.1 pence
 
0.5  
0.5 
Issued, called up and fully paid
306,304,676 ordinary shares of 0.1 pence
 
0.3  
0.3 
The Group satisfies its obligations under the share schemes primarily through shares purchased in the market and held 
in the Employee Benefit Trust (‘EBT’). Prior to 2025, new shares were issued to the EBT to meet these obligations. During 
2025, the Group has committed to provide a loan facility to the EBT to fund the purchase of shares for future scheme 
settlements. The resulting exposure and the ability to influence the EBT’s activities has led to the conclusion that the Group 
now controls the Trust when assessed under IFRS 10 criteria. Consequently, the EBT has been consolidated in the Group’s 
financial statements.
During 2025, 1,000,000 (2024: nil) ordinary shares were purchased from the market by the EBT and 791,372 (2024: 
817,386) existing shares were transferred from the EBT to the Admiral Group Share Incentive Plan Trust (‘SIP’).
The cumulative shares issued and transferred into the SIP at 31 December 2025 is 16,109,007 (2024: 15,317,635). Of the 
shares issued or transferred, 4,125,372 shares remain in the Trust at 31 December 2025 (2024: 4,078,403). These shares 
are entitled to receive dividends.
The cumulative shares issued to the EBT by way of new issue or market purchase net of transfers to the SIP is 32,600,269 
(2024: 32,391,641). Of the shares issued, 1,180,801 remain in the Trust at 31 December 2025 (2024: 3,324,258) to be used 
for future vesting.
The balance of awards made to employees under the Discretionary Free Share Scheme that have not either vested 
or lapsed is 9,569,622 (2024: 9,357,119).
The Trustees have waived the right to dividend payments, other than to the extent of 0.001 pence per share, unless 
and to the extent otherwise directed by the Company from time to time.
There is one class of share with no unusual restrictions.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
306

12e. Group related undertakings
The Parent Company’s subsidiaries are as follows:
Incorporated in England and Wales
Registered office: Tŷ Admiral, David Street, 
Cardiff, United Kingdom, CF10 2EH
Admiral Law Limited
Ordinary
95
Legal Company
Able Insurance Services Limited
Ordinary
100
Insurance Intermediary
EUI Limited1
Ordinary
100
Insurance Intermediary
Admiral Insurance Company Limited
Ordinary
100
Insurance Company
Admiral Financial Services Limited
Ordinary
100
Company
Incorporated in Gibraltar
Registered office: 2Aa 2nd Floor, Leisure Island Business Centre, 
23, Ocean Village Promenade, Gibraltar, GX11 1AA
Admiral Insurance (Gibraltar) Limited
Ordinary
100
Insurance Company
Incorporated in France
Registered office: 128 Rue la Boétie, 75008 Paris
Pioneer Intermediary Europe Services
Ordinary
100 
(indirect)
Insurance Intermediary
Incorporated in Italy
Registered office: Via Della Bufalotta 374, 00139 Roma
Admiral Financial Services Italia S.P.A.
Ordinary
100
Financial Services 
Incorporated in Spain
Registered office: Calle Rodríguez Marín 61 1ª Planta, 28016 Madrid
Admiral Europe Compañía de Seguros, S.A.
Ordinary
100
Insurance Company
Registered office: Calle Albert Einstein, 10 41092 Sevilla
Admiral Intermediary Services S.A.2
Ordinary
100
Insurance Intermediary
Subsidiaries by virtue of control
The related undertakings below are subsidiaries in accordance 
with IFRS 10, as Admiral can exercise dominant influence or 
control over them:
Registered office: 10th Floor, 5 Churchill Place, London, E14 5HU
Seren One Limited
n/a
0
Special Purpose Entity
Seren Two Limited
n/a
0
Special Purpose Entity
Seren Three Limited
n/a
0
Special Purpose Entity
Registered office: Via San Prospero n. 4, 20121, Milan, Italy
Contigo SPV S.r.l
n/a
0
Special Purpose Entity
Employee Benefit Trusts:
Admiral Group plc Employee Benefit Trust
n/a
0
Employee Benefit Trust
Admiral Group plc HMRC Share Incentive Plan
n/a
0
Employee Benefit Trust
Subsidiary
Class of
shares held
% 
Ownership
Principal Activity
1 EUI Limited has branches in India and Canada. 
2 Admiral Intermediary Services S.A. has branches in Italy and France. 
For further information on how the Group conducts its business across the UK and Europe, refer to the Strategic Report.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
307

12f. Related party transactions
The Board considers that only the Executive and Non-Executive Directors of Admiral Group plc are key management personnel. 
A summary of the remuneration of key management personnel is as follows, with further detail relating to the remuneration 
and shareholdings of key management personnel set out in the Directors’ Remuneration Report in the Group’s 2025 
Annual Report.
Key management personnel received a total of £9,357,365 (2024: £7,970,605) consisting of short term employee benefits in 
the year of £4,945,979 (2024: £5,038,734), post-employment benefits of £77,533 (2024: £63,255) and share based 
payments of £4,333,853 (2024: £2,868,616). Key management personnel are able to obtain discounted motor insurance at 
the same rates as all other Group employees, typically at a reduction of 15%. 
12g. Post balance sheet events
As announced in February 2026, the Group has reached an agreement to acquire 100% of the shares of Flock Limited, 
a digital commercial fleet insurance provider. The transaction values the equity in Flock at £80 million and is subject to 
regulatory approval. The acquisition is expected to be completed in Q2 2026 and will be funded through existing resources 
and/or credit facilities. As at 31 December 2025, the Group had a 3% investment in Flock.
No further events have occurred since the reporting date that materially impact these financial statements. 
13. Discontinued Operations
13a. Accounting policy
Disposal groups are classified as held for sale in accordance with IFRS 5 if their carrying amount will be recovered principally 
through a sale transaction rather than through continuing use and a sale is considered highly probable. A discontinued 
operation is a component of the business that has been disposed of, or is classified as held for sale and represents 
a separate major line of business or is part of a single co-ordinated plan to dispose of such a line of business.
The assets and liabilities of a disposal group classified as held for sale are presented separately from the other assets and 
liabilities in the Statement of Financial Position. Non-current assets within a disposal group are not depreciated or amortised 
from the point of classification as held for sale. The results of discontinued operations are presented separately in the 
Consolidated Income Statement. In the period in which an operation is first classified as discontinued, the Income Statement 
and applicable notes are represented to present those operations as discontinued.
13b. Description
On the 22nd April 2025, the Group announced that it had reached an agreement with J.C. Flowers & Co. (“J.C. Flowers”), 
a global private investment firm to sell the US Motor Insurance business, including Elephant Insurance Company and 
Elephant Insurance Services (“Elephant”). The Group’s internal reinsurance arrangement of Elephant was ceased after 
underwriting year 2024. The liability for incurred claims in relation to the reinsurance arrangement have remained within 
the Group post completion.
Elephant and the respective internal reinsurance arrangement are considered to meet the definition of a discontinued 
operation, and Elephant to meet the definition of a disposal group as set out under IFRS 5 above.The disposal group 
is included within the discontinued operations operating segment as stated in note 4.
On 5 January 2026, the Group announced that, following regulatory approval, J.C. Flowers had completed the purchase 
of Elephant as at 31 December 2025. The transaction value included a cash consideration of approximately $30 million and 
deferred consideration receivable after the completion of the sale.  
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
308

13c. Financial performance
Financial information relating to the discontinued operations for the financial period ending 31 December 2025 and 
31 December 2024 are presented below. The results for the financial year ending 31 December 2025 relates to the profit 
earned prior to completion, and the loss recognised on disposal.
£m
31 December 
2025
31 December 
2024
Insurance service result before reinsurance
20.6
25.0
Net expense from reinsurance contracts held
(3.7)
(16.8)
Insurance service result
16.9
8.2
Investment return
4.5
4.7
Net insurance and investment result
21.4
12.9
Other income and expenses
–
(0.1)
Operating profit
21.4
12.8
Net finance costs  
–
–
Loss on disposal
(24.5)
–
Loss before tax from discontinued operations
(3.1)
12.7
Taxation expense
0.1
(1.0)
Loss after tax from discontinued operations
(3.0)
11.7
13d. Assets disposed of
The carrying amount of assets and liabilities as at the date of sale are outlined below. All assets and liabilities previously held 
for sale have been disposed of as at 31 December 2025.
31 December 
2025
£m
Gross
Property and equipment
 
0.7 
Intangible assets
 
– 
Reinsurance contract assets
 
15.6 
Other receivables
 
2.3 
Intercompany receivables
 
5.2 
Financial investments
 
106.3 
Cash and cash equivalents
 
19.6 
Assets associated with disposal group held for sale
 
149.7 
Insurance contract liabilities
 
81.8 
Trade and other payables
 
8.6 
Intercompany payables
 
4.8 
Lease liabilities
 
0.6 
Liabilities directly associated with disposal group held for sale
 
95.8 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
309

13e. Cashflow
The net cashflows incurred by the disposal group are as follows:
31 December 
2025
31 December 
2024
£m
£m
Net cash (outflow)/ inflow from operating activities
 
(3.9) 
14.6
Net cash (outflow) from investing activities
 
– 
(0.3)
Net cash (outflow) from financing activities
 
(1.1) 
(0.1)
Net cash (outflow)/ inflow from discontinued operations
 
(5.0) 
14.2
13f. Loss on disposal
31 December 
2025
£m
Cash consideration
 
22.8 
Deferred consideration
 
10.6 
Costs to sell incurred by seller
 
(12.5) 
Proceeds, net of transaction costs
 
20.9 
Net assets held for sale
 
53.9 
Other adjustments
 
(9.6) 
Foreign exchange difference
 
1.1 
Loss on disposal of Elephant entities held for sale1
 
(24.5) 
1 Loss on disposal is included within profit before tax from discontinued operations on the Consolidated Income Statement.
14. Reconciliation of turnover to reported insurance premium and other revenue as per the 
financial statements
The following table reconciles turnover, a significant Key Performance Indicators (KPIs) and non-GAAP measure presented 
within the Strategic Report, to insurance revenue, as presented in note 4 to the financial statements.
Note
 31 December 
2025
£m
 31 December 
2024
£m
Insurance revenue related movement in liability for remaining coverage
5b  
4,979.3  
4,553.4 
Less other insurance revenue
 
(282.2)  
(270.6) 
Insurance premium revenue
 
4,697.1  
4,282.8 
Movement in unearned premium and cancellations
 
(51.9)  
369.4 
Premiums written after coinsurance
 
4,645.2  
4,652.2 
Co-insurer share of written premiums
 
671.9  
778.3 
Total premiums written
 
5,317.1  
5,430.5 
Other insurance revenue
5b  
282.2  
270.6 
Other revenue
8  
153.1  
136.3 
Interest income on loans to customers
 
143.1  
109.1 
Turnover as per note 4 of financial statements
 
5,895.5  
5,946.5 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
310

Appendix 1 to the Group Financial Statements (unaudited)
The following tables reconcile significant Key Performance Indicators (KPIs) and non-GAAP measures included in the 
Strategic Report to items included in the financial statements.
1a: Reconciliation of reported loss and expense ratios: Group (continuing operations) 
 
31 December 2025
£m
Consolidated 
Financial 
Statement Note
Core product
Ancillary 
income
Total gross
Total, 
net of XoL 
reinsurance
Insurance premium revenue
 
4,516.0  
181.1  
4,697.1  
4,545.7 
Administration fees, instalment income 
and non-separable ancillary commission
 
–  
282.2  
282.2  
282.2 
Insurance revenue (A)
5b/5d  
4,516.0  
463.3  
4,979.3  
4,827.9 
Insurance expenses (B)
5c  
(938.8)  
(68.7)  
(1,007.5)  
(1,007.5) 
Claims incurred (C)
5c/5d  
(3,250.3)  
(60.3)  
(3,310.6)  
(3,245.9) 
Claims releases (D)
5c/5d  
418.4  
5.5  
423.9  
386.4 
Quota share reinsurance result1
 
(127.3) 
Onerous loss component movement2
 
1.2 
Underwriting result (E)
 
834.8 
Net share scheme costs3
 
(48.4) 
Insurance service result
 
786.4 
Reported loss ratio ((C+D)/A)
 59.2% 
Reported expense ratio (B/A)
 20.9% 
Insurance service margin (E/A)
 17.3% 
 
31 December 2024
£m
Consolidated 
Financial 
Statement Note
Core product
Ancillary 
income
Total gross
Total, 
net of XoL 
reinsurance
Insurance premium revenue
 
4,118.2  
164.6  
4,282.8  
4,119.0 
Administration fees, instalment income 
and non-separable ancillary commission
 
–  
270.6  
270.6  
270.6 
Insurance revenue (A)
5b/5d  
4,118.2  
435.2  
4,553.4  
4,389.6 
Insurance expenses (B)
5c  
(882.9)  
(64.5)  
(947.4)  
(947.4) 
Claims incurred (C)
5c/5d  
(2,846.4)  
(61.1)  
(2,907.5)  
(2,850.0) 
Claims releases (D)
5c/5d  
553.0  
3.2  
556.2  
421.3 
Quota share reinsurance result1
 
(277.6) 
Onerous loss component movement2
 
1.5 
Underwriting result (E)
 
737.4 
Net share scheme costs3
 
(35.3) 
Insurance service result
 
702.1 
Reported loss ratio ((C+D)/A)
 55.3% 
Reported expense ratio (B/A)
 21.6% 
Insurance service margin (E/A)
 16.8% 
1 Quota share reinsurance result excludes quota share reinsurers’ share of share scheme costs and movement in onerous 
loss-recovery component.
2  Onerous loss component movement is shown net of all reinsurance.
3 Net share scheme costs of £48.4 million (2024: £35.3 million), being gross costs of £75.9 million (2024: £56.1 million, see note 5c) 
less reinsurers’ share of share scheme costs of £27.5 million (2024: £20.8 million) are excluded from the underwriting result.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
311

1b. Reconciliation of reported loss and expense ratios: UK Motor 
 
31 December 2025
£m
Consolidated 
Financial 
Statement 
Note
Core 
product
Ancillary 
income1
Total 
gross
Total, 
net of XoL 
reinsurance
Core 
product, net 
of XoL
Total premiums written
 
3,697.2  
163.0  
3,860.2  
3,782.0  
3,619.0 
Gross premiums written
 
3,033.2  
163.0  
3,196.2  
3,132.0  
2,969.0 
Insurance premium revenue
 
3,148.3  
157.9  
3,306.2  
3,224.3  
3,066.4 
Instalment income
 
–  
155.1  
155.1  
155.1  
– 
Administration fees & non-separable 
ancillary commission
 
–  
50.2  
50.2  
50.2  
– 
Insurance revenue (A)
5b/5d  
3,148.3  
363.2  
3,511.5  
3,429.6  
3,066.4 
Insurance expenses (B)
5c  
(543.5)  
(56.7)  
(600.2)  
(600.2)  
(543.5) 
Claims incurred (C)
5c/5d  
(2,264.7)  
(52.4)  
(2,317.1)  
(2,283.9)  
(2,231.5) 
Claims incurred excluding Ogden (D)
 
(2,284.7)  
(52.4)  
(2,337.1)  
(2,303.9)  
(2,251.5) 
Claims releases (E)
5c/5d  
330.5  
5.2  
335.7  
310.4  
305.2 
Insurance service result, gross of quota 
share reinsurance
 
670.6  
259.3  
929.9  
855.9  
596.6 
Quota share reinsurance result2
 
(60.7)  
(60.7) 
Onerous loss component movement
 
–  
– 
Underwriting result (F)
 
795.2  
535.9 
Current period loss ratio (C/A)
 66.6% 
 72.8% 
Claims releases (E/A)
 (9.1%) 
 (10.0%) 
Reported loss ratio ((C+E)/A)
 57.5% 
 62.8% 
Reported expense ratio (B/A)
 17.5% 
 17.7% 
Insurance service margin (F/A)
 23.2% 
 17.5% 
Current period loss ratio excluding 
Ogden (D/A)
 67.2% 
 73.5% 
Reported loss ratio excluding Ogden 
((D+E)/A)
 58.1% 
 63.5% 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
312

  
31 December 2024
£m
Consolidated 
Financial 
Statement 
Note
Core 
product
Ancillary 
income1
Total 
gross
Total, 
net of XoL 
reinsurance
Core 
product, net 
of XoL
Total premiums written
 
4,006.6  
151.1  
4,157.7  
4,033.3  
3,882.2 
Gross premiums written
 
3,234.1  
151.1  
3,385.2  
3,284.7  
3,133.6 
Insurance premium revenue
 
3,020.7  
139.8  
3,160.5  
3,062.4  
2,922.5 
Instalment income
 
–  
155.9  
155.9  
155.9  
– 
Administration fees & non-separable 
ancillary commission
 
–  
53.1  
53.1  
53.1  
– 
Insurance revenue (A)
5b/5d  
3,020.7  
348.8  
3,369.5  
3,271.4  
2,922.5 
Insurance expenses (B)
5c  
(530.9)  
(55.9)  
(586.8)  
(586.8)  
(530.9) 
Claims incurred (C)
5c/5d  
(2,051.5)  
(55.6)  
(2,107.2)  
(2,078.1)  
(2,022.5) 
Claims incurred excluding Ogden (D)
 
(2,078.5)  
(55.6)  
(2,134.1)  
(2,105.1)  
(2,049.5) 
Claims releases (E)
5c/5d  
493.4  
2.7  
496.1  
374.6  
371.9 
Claims releases excluding Ogden (F)
 
414.2  
2.7  
416.9  
295.4  
292.7 
Insurance service result, gross of quota 
share reinsurance
 
931.7  
240.0  
1,171.7  
981.1  
741.0 
Quota share reinsurance result2
 
(228.8)  
(228.8) 
Onerous loss component movement
 
1.1  
1.1 
Underwriting result (G)
 
753.4  
513.3 
Current period loss ratio (C/A)
 63.5% 
 69.2% 
Claims releases (E/A)
 (11.4%) 
 (12.7%) 
Reported loss ratio ((C+E)/A)
 52.1% 
 56.5% 
Reported expense ratio (B/A)
 17.9% 
 18.2% 
Insurance service margin (G/A)
 23.0% 
 17.6% 
Current period loss ratio excluding 
Ogden (D/A)
 64.3% 
 70.1% 
Claims releases excluding Ogden (F/A)
 (9.0%) 
 (10.0%) 
Reported loss ratio excluding Ogden 
((D+F)/A)
 55.3% 
 60.1% 
1 Ancillary income combined with other net income is presented as part of UK Motor Insurance other revenue in reporting ‘Other revenue 
per vehicle’. Total other revenue was £333.3 million (31 December 2024: £321.8 million).
2  Net share scheme costs of £40.7 million (31 December 2024: £29.6 million), being gross costs of £56.1 million (31 December 2024: £40.7 
million, see note 5c) less reinsurers’ share of share scheme costs of £15.4 million (31 December 2024: £11.1 million) are excluded from the 
underwriting result.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
313

1c. Reconciliation of reported loss and expense ratios: UK Other Personal Lines 
 
31 December 2025
£m
Consolidated 
Financial 
Statement 
Note
UK 
Household
UK 
Travel & Pet
UK 
Other 
Personal 
lines
UK 
Household, 
net of XoL 
reinsurance
UK Travel 
& Pet, 
net of XoL 
reinsurance
Insurance revenue (A)
5b/5d  
521.0  
189.1  
710.1  
494.6  
188.3 
Insurance expenses (B)
5c  
(114.0)  
(73.1)  
(187.1)  
(114.0)  
(73.1) 
Claims incurred in the period (C)
5c/5d  
(334.9)  
(117.2)  
(452.1)  
(321.3)  
(117.5) 
Changes in liabilities for incurred claims 
(releases) (D)
5c/5d  
26.6  
7.0  
33.6  
19.2  
7.0 
Insurance service result, gross of quota 
share reinsurance
 
98.7  
5.8  
104.5  
78.5  
4.7 
Quota share reinsurance result1
 
(35.3)  
– 
Onerous loss component movement
 
–  
– 
Underwriting result (E)
 
43.2  
4.7 
Current period loss ratio (C/A)
 65.0% 
 62.4% 
Claims releases (D/A)
 (3.9%) 
 (3.7%) 
Reported loss ratio ((C+D)/A)
 61.1% 
 58.7% 
Reported expense ratio (B/A)
 23.0% 
 38.8% 
Insurance service margin (E/A)
 8.7% 
 2.5% 
 
31 December 2024
£m
Consolidated 
Financial 
Statement 
Note
UK 
Household
UK 
Travel & Pet
UK 
Other 
Personal 
lines
UK 
Household, 
net of XoL 
reinsurance
UK Travel 
& Pet, 
net of XoL 
reinsurance
Insurance revenue (A)
5b/5d  
399.6  
104.3  
503.9  
376.4  
103.4 
Insurance expenses (B)
5c  
(102.9)  
(56.0)  
(158.9)  
(102.9)  
(56.0) 
Claims incurred in the period (C)
5c/5d  
(233.7)  
(64.5)  
(298.2)  
(225.7)  
(65.0) 
Changes in liabilities for incurred claims 
(releases) (D)
5c/5d  
46.3  
5.1  
51.4  
37.0  
5.1 
Insurance service result, gross of quota 
share reinsurance
 
109.3  
(11.1)  
98.2  
84.8  
(12.5) 
Quota share reinsurance result1
 
(61.2)  
– 
Onerous loss component movement
 
–  
– 
Underwriting result (E)
 
23.6  
(12.5) 
Current period loss ratio (C/A)
 60.0% 
 62.9% 
Claims releases (D/A)
 (9.9%) 
 (4.9%) 
Reported loss ratio ((C+D)/A)
 50.1% 
 57.9% 
Reported expense ratio (B/A)
 27.3% 
 54.2% 
Insurance service margin (E/A)
 6.3% 
 (12.1%) 
1 Net share scheme costs of £2.5 million (31 December 2024: £1.6 million), being gross costs of £8.7 million (31 December 2024: 
£5.4 million, see note 5c) less reinsurers’ share of share scheme costs of £6.2 million (31 December 2024: £3.8 million) are excluded 
from the underwriting result.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
314

1d. Reconciliation of reported loss and expense ratios: European Insurance
 
31 December 2025
£m
Consolidated 
Financial 
Statement 
Note
Total 
gross
Total, net of 
XoL 
reinsurance
Insurance revenue (A)
5b/5d
654.5
623.5
Insurance expenses (B)
5c  
(175.0)  
(175.0) 
Claims incurred in the period less changes in liabilities for incurred claims (C)
5c/5d  
(419.7)  
(414.0) 
Insurance service result, gross of quota share reinsurance
59.8  
34.5 
Quota share reinsurance result1
 
(31.3) 
Onerous loss component movement
1.2
Underwriting result (D)
 
4.4 
Reported loss ratio (C/A)
 66.4% 
Reported expense ratio (B/A)
 28.1% 
Insurance service margin (D/A)
 0.7% 
 
31 December 2024
£m
Consolidated 
Financial 
Statement 
Note
Total 
gross
Total, net of 
XoL 
reinsurance
Insurance revenue (A)
5b/5d  
606.7  
572.7 
Insurance expenses (B)
5c  
(168.0)  
(168.0) 
Claims incurred in the period less changes in liabilities for incurred claims (C)
5c/5d  
(445.9)  
(437.7) 
Insurance service result, gross of quota share reinsurance
 
(7.2)  
(33.0) 
Quota share reinsurance result1
 
12.4 
Onerous loss component movement
 
0.4 
Underwriting result (D)
 
(20.2) 
Reported loss ratio (C/A)
 76.4% 
Reported expense ratio (B/A)
 29.3% 
Insurance service margin (D/A)
 (3.5%) 
1 Net share scheme costs of £3.5 million (2024: £2.8 million), being gross costs of £9.8 million (2024: £8.6 million, see note 5c) 
less reinsurers’ share of share scheme costs of £6.3 million (2024: £5.8 million) are excluded from the underwriting result.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
315

Appendix 2 to the Group financial statements (unaudited)
The following table of non-GAAP measures illustrates the sensitivity of profit and loss (before tax) arising from the impact 
of 100 and 200 basis point increases and decreases in interest rates over the financial year 2025.
2a. Additional sensitivities to interest rate risk
31 December 2025
Insurance contract liabilities and 
reinsurance contract assets
Cash and 
investments
£m
Impact on profit 
before tax gross of 
reinsurance
Impact on profit 
before tax net of 
reinsurance
Impact on profit 
before tax
Increase of 100 basis points
 
27.8  
25.6  
26.3 
Decrease of 100 basis points
 
(30.2)  
(27.8)  
(26.3) 
Increase of 200 basis points
 
53.7  
49.4  
52.5 
Decrease of 200 basis points
 
(63.4)  
(58.5)  
(52.5) 
Changes impact profit before tax as follows:
• Interest revenue and other finance costs on floating-rate financial instruments (assuming that interest rates had varied 
by 100 basis points during the year) 
• Changes in fixed-rate financial instruments measured at FVTPL
• Changes in the discounted fulfilment cashflows of onerous contracts 
• Insurance claims expenses, reinsurance claims recoveries and finance income or expenses recognised in profit or loss, 
as a result of discounting future cashflows at a revised locked-in rate for the current period (i.e. assuming that interest 
rates had varied by 100 basis points during the year). 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Notes to the consolidated financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
316

Parent Company Income Statement
Year ended
Note
 31 December 
2025
£m
 31 December 
2024
£m
Recharge of administration expenses
 
11.0  
– 
Administrative expenses
 
2  
(66.6)  
(51.4) 
Operating loss
 
(55.6)  
(51.4) 
Investment and other interest income
 
3  
718.5  
592.8 
Impairment expense
 
4  
(11.0)  
(29.7) 
Gain/(loss) on disposal of subsidiaries
 
3.2  
12.5 
Interest payable
 
6  
(23.4)  
(26.1) 
Profit before tax
 
631.7  
498.1 
Taxation credit
 
7  
14.2  
14.8 
Profit after tax
 
645.9  
512.9 
Parent Company Statement of Comprehensive Income
Year ended
Note
 31 December 
2025
£m
 31 December 
2024
£m
Profit for the period
 
645.9  
512.9 
Other comprehensive income
Items that are or may be reclassified to profit or loss
Movement in fair value reserve
 
1.8  
(10.8) 
Deferred tax in relation to movement in fair value reserve
 
7  
(0.4)  
2.7 
Other comprehensive income for the period, net of income tax
 
1.4  
(8.1) 
Total comprehensive income for the period
 
647.3  
504.8 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Parent Company financial statements
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
317

Parent Company Statement of Financial Position
As at
Note
 31 December 
2025
£m
 31 December 
2024
£m
ASSETS
Investments in group undertakings
 
4  
444.8  
445.2 
Intangible assets
 
5  
–  
– 
Financial investments
 
6  
431.3  
263.2 
Corporation tax asset
 
7  
–  
– 
Deferred tax asset
 
7  
0.8  
0.9 
Trade and other receivables
 
8  
429.8  
306.8 
Cash and cash equivalents
 
6  
1.9  
3.6 
Total assets
 
1,308.6  
1,019.7 
EQUITY
Share capital
 
10  
0.3  
0.3 
Share premium account
 
13.1  
13.1 
Fair value reserve
 
1.7  
0.3 
Retained earnings
 
10  
318.9  
348.3 
Total equity
 
334.0  
362.0 
LIABILITIES 
Subordinated and other financial liabilities
 
6  
459.3  
376.3 
Trade and other payables
 
9  
515.3  
281.4 
Total liabilities
 
974.6  
657.7 
Total equity and total liabilities 
 
1,308.6  
1,019.7 
The accompanying notes form part of these financial statements.
These financial statements were approved by the Board of Directors on 4 March 2026 and were signed on its behalf by:
Geraint Jones
Chief Financial Officer
Admiral Group plc
Company Number: 03849958
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Parent Company financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
318

Parent Company Statement of Changes in Equity
Note
Share 
capital 
£m
Share 
premium 
account 
£m
Fair value 
reserve 
£m
Retained 
earnings 
£m
Total 
equity 
£m
At 1 January 2024
 
0.3  
13.1  
8.4  
137.2  
159.0 
Profit for the period
 
–  
–  
–  
512.9  
512.9 
Other comprehensive income
Movements in fair value reserve
 
10  
–  
–  
(10.8)  
–  
(10.8) 
Deferred tax charge in relation to movements in fair 
value reserve
 
7  
–  
–  
2.7  
–  
2.7 
Total comprehensive income/ (expense) for the 
period
 
–  
–  
(8.1)  
512.9  
504.8 
Transactions with equity holders
 
– 
Dividends
 
10  
–  
–  
–  
(369.8)  
(369.8) 
Issues of share capital
 
10  
–  
–  
–  
–  
– 
Share scheme credit
 
–  
–  
–  
67.8  
67.8 
Deferred tax on share scheme credit
 
–  
–  
–  
0.2  
0.2 
Total transactions with equity holders
 
–  
–  
–  
(301.8)  
(301.8) 
As at 31 December 2024
 
0.3  
13.1  
0.3  
348.3  
362.0 
At 1 January 2025
 
0.3  
13.1  
0.3  
348.3  
362.0 
Profit for the period
 
–  
–  
–  
645.9  
645.9 
Other comprehensive income
 
–  
–  
–  
–  
– 
Movements in fair value reserve
 
10  
–  
–  
1.8  
–  
1.8 
Deferred tax charge in relation to movements in fair 
value reserve
 
7  
–  
–  
(0.4)  
–  
(0.4) 
Total comprehensive income/ (expense) for the 
period
 
–  
–  
1.4  
645.9  
647.3 
Transactions with equity holders
 
– 
Dividends
 
10  
–  
–  
–  
(715.4)  
(715.4) 
Issues of share capital
 
10  
–  
–  
–  
–  
– 
Shares acquired by employee benefit trusts
 
–  
–  
–  
(35.3)  
(35.3) 
Share scheme credit
 
–  
–  
–  
74.9  
74.9 
Deferred tax on share scheme credit
 
–  
–  
–  
0.5  
0.5 
Total transactions with equity holders
 
–  
–  
–  
(675.3)  
(675.3) 
As at 31 December 2025
 
0.3  
13.1  
1.7  
318.9  
334.0 
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Parent Company financial statements continued
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
319

1. Accounting policies
1.1. Basis of preparation
These financial statements were prepared in accordance with Financial Reporting Standard 101 Reduced Disclosure 
Framework (‘FRS 101’). The financial statements are prepared on the historical cost basis except for the revaluation of 
financial assets classified as fair value through the profit or loss or as fair value through other comprehensive income. 
The Parent Company financial statements are presented alongside the consolidated financial statements, which can 
be found on page 206.
In preparing these financial statements, the Company applies the recognition, measurement and disclosure requirements 
of International Financial Reporting Standards as adopted by the UK (‘Adopted IFRSs’) but makes amendments where 
necessary in order to comply with Companies Act 2006 and has set out below where advantage of the FRS 101 disclosure 
exemptions has been taken.
Admiral Group plc is considered to be the parent entity and the ultimate Parent Company of the Group.
1.2. Changes to accounting policies
No changes to accounting policies have been made in the period, which have a material impact.
1.3. Disclosure exemptions applied under FRS 101
The Company has taken advantage of the following disclosure exemptions under FRS 101:
• FRS 101.8 (a): the requirements of paragraph 45(b) and 46 to 52 of IFRS 2 Share-based payment
• FRS 101.8 (d): the requirement of IFRS 7 Financial Instruments: Disclosure regarding financial instruments
• FRS 101.8 (e): the requirement in paragraphs 91 to 99 of IFRS 13 Financial Instruments: Disclosure regarding financial 
instruments
• FRS 101.8 (f): the requirement in paragraph 38 of IAS 1 Presentation of Financial Statements to present comparative 
information in respect of: paragraph 118(3) of IAS 38 Intangible Assets
• FRS 101.8 (g): the requirements of paragraphs 10(d), 10(f), 16, 38A, 38B, 38C, 38D, 40A, 40B, 40C, 40D and 111 
of IAS 1 Presentation of Financial Statements to produce a cashflow statement, a third balance sheet and to make 
an explicit and unreserved statement of compliance with IFRSs
• FRS 101.8 (h): the requirements of IAS 7 Statements of Cashflows to produce a cashflow statement
• FRS 101.8 (i): the requirements of paragraphs 30 and 31 of IAS 8 Accounting Policies, Changes in Accounting Estimates 
and Errors to include a list of new IFRSs that have been issued but that have yet to be applied
• FRS 101.8 (k): the requirements in IAS 24 Related Party Disclosures to disclose related party transactions entered into 
between two or more members of a group, provided that any subsidiary which is a party to transaction is wholly owned 
by such a member.
The accounting policies set out below have, unless otherwise stated, been applied consistently to all periods presented 
in these financial statements.
1.4. Going concern
The financial statements have been prepared on a going concern basis. In considering the appropriateness of this 
assumption, the Board have reviewed the Company's projections for the next 12 months and beyond, including cashflow 
forecasts and regulatory capital surpluses. 
The Directors have a reasonable expectation that the Company has adequate resources to continue in operational existence 
for the foreseeable future. Thus, they continue to adopt the going concern basis in preparing the annual financial statements.
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Additional Information
Notes to the Parent Company Financial Statements 
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
320

1.5. Critical accounting judgements and key source of estimation uncertainty
In applying the Company’s accounting policies as described below, management consider there to be a key source of 
estimation uncertainty within the impairment testing of the Company’s investments in group undertakings. Management 
recognises the estimation involved in determining whether the carrying value of the investment may be supported by the 
recoverable amount calculation based on the ‘value in use’ of the asset (the net present value of future cashflows arising 
from the asset). 
In calculating the net present value of future cashflows, Management has made assumptions over the timing and amount 
of underlying profit projections of the relevant undertakings, long-term growth rates in those projections and the discount 
rate applied to these projections that is appropriate to reflect the market’s view of the risk of the relevant investment. 
Sensitivity of these assumptions is also considered in calculating the net present value and suitably incorporated in 
Management’s valuations. 
No key accounting judgements have been made in the process of applying the Company’s accounting policies. 
1.6. Shares in Group undertakings
Shares in Group undertakings are valued at cost less any provision for impairment in value.
The requirements of IAS 36 are applied to determine whether it is necessary to recognise any impairment loss with respect 
to the Company’s investments in subsidiaries. When necessary, the entire carrying amount of the investment is tested for 
impairment in accordance with IAS 36 Impairment of Assets as a single asset by comparing its recoverable amount (higher 
of value in use and fair value less costs of disposal) with its carrying amount. Any impairment loss recognised forms part of 
the carrying amount of the investment. Any reversal of that impairment loss is recognised in accordance with IAS 36 to the 
extent that the recoverable amount of the investment subsequently increases. See note 4 to these financial statements for 
further detail.
1.7. Employee share schemes
The Company operates a number of share schemes for employees of the Group’s subsidiaries. For equity-settled schemes, 
the fair value of the employee services received in exchange for the grant of free shares under the schemes is recognised 
as an increase in equity in the Company. A corresponding intercompany charge is made to the subsidiaries whose 
employees receive the free shares. For further detail, see note 9 in the consolidated financial statements.
1.8. Taxation
The charge for taxation is based on the profit for the year and takes into account taxation deferred because of timing 
differences between the treatment of certain items for taxation and accounting purposes. 
Deferred tax assets are recognised to the extent that they are regarded as recoverable. They are regarded as recoverable 
to the extent that, on the basis of all available evidence, it can be regarded as more likely than not that there will be 
sufficient taxable profits from which the future reversal of the underlying timing differences can be deducted. 
1.9. Financial assets and financial liabilities
Under IFRS 9, classification and subsequent measurement of financial assets depend on:
• The Company’s business model for managing the asset; and
• The cashflow characteristics of the asset.
Based on these factors, the Company classifies its financial assets into one of the three categories below:
• Amortised cost: assets held for collection of contractual cashflows where the cashflows represent solely payments 
of principal and interest, that are not designated as FVTPL
• Fair value through other comprehensive income (FVOCI): Financial assets that are held for collection of contractual 
cashflows and selling the assets, where the assets’ cashflows represent solely payments of principal and interest, and that 
are not designated at FVTPL
• Fair value through profit or loss (FVTPL): Assets that do not meet the criteria for amortised cost or FVOCI, or which are 
designated as FVTPL at initial recognition.
In line with the above:
• Corporate debt securities, gilts and government debt securities are measured at FVOCI. Unrealised changes in the fair 
value of these assets are recognised in Other Comprehensive Income (OCI). The recognition of impairment gains or losses 
and interest revenue are recognised in the profit or loss
• Investments measured at FVTPL are primarily money market funds. Interest income is recognised in the Income Statement.
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Additional Information
Notes to the Parent Company Financial Statements 
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
321

The ECL model is used to calculate any impairment to be recognised for all assets measured at amortised cost, as well as 
financial investments measured at FVOCI.
Cash and cash equivalents include cash in hand and deposits held at call with banks. All cash and cash equivalents are 
measured at amortised cost.
The Company’s financial liabilities comprise of subordinated notes and revolving credit facilities, which are held at amortised 
cost using the effective interest method.
1.10. Intangible Assets
Purchased software licences are classified as an intangible asset and stated in the balance sheet at a cost less accumulated 
amortisation. Software is amortised from the point at which the asset is operational and is amortised over the licence period.
1.11. Trade and other receivables
Trade and other receivables are measured at amortised cost, less any impairment.
1.12. Trade and other payables
Trade and other payables are measured at amortised cost.
2. Administrative expenses
Recharge of administration expenses relates to re-charges of management services to subsidiaries.
No employees are directly employed by the Company. Administrative expenses include recharges of £26.4 million (2024: 
£12.6 million) in respect of employees contractually employed by subsidiary entities. Of this amount, £8.3 million, included 
within recharged administrative expenses, has been allocated to other Group subsidiaries.
3. Investment and interest income
 31 December 
2025
£m
 31 December 
2024
£m1
Dividend income from subsidiary undertakings
 
699.9  
578.0 
Interest income - other
 
6.9  
3.2 
Interest income at effective interest rate1
 
11.7  
11.6 
Total investment and interest income
 
718.5  
592.8 
1  Interest income at effective interest rate is presented net of an intercompany arrangement whereby the related interest income 
(2025:£8.2 m; 2024: £6.0m) is offset by an equal interest expense arising from the same underlying transaction.
4. Investments in Group undertakings
£m
Investments in subsidiary undertakings:
At 1 January 2024
 
426.2 
Additions
 
48.7 
Disposals
 
– 
Impairments
 
(29.7) 
As at 31 December 2024
 
445.2 
Additions
 
28.3 
Disposals
 
(17.7) 
Impairments
 
(11.0) 
As at 31 December 2025
 
444.8 
A full list of the Company’s subsidiaries is disclosed in note 12 of the consolidated financial statements.
The additions to investments in the period of £28.3 million relate to the following:
• Further investment in Admiral Europe Compañía de Seguros (‘AECS’) (£20.3 million)
• Further investment in Able Insurance Services Limited (‘Able’) (£2 million)
• Further investment in Admiral Financial Services Italia S.P.A (‘AFSI’) (£6million).
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Additional Information
Notes to the Parent Company Financial Statements 
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
322

An annual impairment review is performed over the carrying value of the investments in subsidiary undertakings, which 
involves comparing the carrying amount to the estimated recoverable amount. The recoverable amount is the greater of the 
fair value of the asset less costs to sell, and the value in use of the subsidiary, calculated using cashflow projections based 
on financial budgets approved by the Group Board.
AFSI
In 2025, a non-cash impairment loss of £8.2 million (2024: £6.9 million) has been recognised by the Parent Company in 
respect of its investment in the Group’s Italian loans business AFSI. The impairment charge is to reflect the loss incurred 
during 2025 to bring the value of the investment to its recoverable amount, being its fair value less costs to sell (equivalent 
of net asset value), of £4.0 million (2024: £6.2 million). 
Able 
In 2025, a non-cash impairment loss of £2.8 million (2024: £3.2 million) has been recognised by the Parent Company in 
respect of its investment in the Group’s UK based insurance business Able. The impairments charge is to bring the value of 
the investment to its recoverable amount, being its fair value less costs to sell (equivalent of net asset value), of £7.1 million 
(2024: £7.9 million)
The Board continues to explore new adventures and is committed to supporting Able and AFSI in its diversification strategy. 
The carrying value of Able and AFSI is based on fair value less costs of disposal, for which the net assets has been 
used as a reasonable approximation, using tier 3 of the fair value hierarchy. Due to limitations on evidential market 
information and restrictions in readily available information, net assets have been used to estimate fair value less costs 
to sell.
Impairment charges is presented within the ‘Impairment losses’ line of the Parent Company Income Statement.
5. Intangible Assets
Software 
£m
Total 
£m
Cost
At 1 January 2025
 
0.4  
0.4 
Additions
 
–  
– 
Disposal
 
–  
– 
At 31 December 2025
 
0.4  
0.4 
Amortisation
At 1 January 2025
 
0.4  
0.4 
Charge for the year
 
–  
– 
Disposal
 
–  
– 
At 31 December 2025
 
0.4  
0.4 
Net Book Value
At 31 December 2024
 
–  
– 
At 31 December 2025
 
–  
– 
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Additional Information
Notes to the Parent Company Financial Statements 
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
323

6. Financial assets and liabilities
The Company’s financial instruments can be analysed as follows:
 31 December 
2025
£m
 31 December 
2024
£m
Investments classified as FVOCI
Gilts and government debt securities
 
197.1  
128.0 
Corporate debt securities
 
59.4  
75.7 
 
256.5  
203.7 
Investments classified as FVTPL
Money market and other similar funds (level 1 of the IFRS 13 hiearchy)
 
174.8  
59.5 
Total financial investments
 
431.3  
263.2 
Financial assets held at amortised cost
Trade and other receivables (note 8)1
 
424.1  
301.9 
Cash and cash equivalents
 
1.9  
3.6 
Total financial assets
 
857.3  
568.7 
Financial liabilities
Subordinated notes
 
259.0  
258.9 
Other borrowings
 
200.3  
117.4 
Trade and other payables (note 9)
 
515.3  
281.4 
Total financial liabilities 
 
974.6  
657.7 
1 Trade and other receivables exclude prepayments of £5.7 million. The balance as at 31 December 2024 has been re-presented to 
exclude prepayments of £4.9 million.
The table below compares the carrying value of subordinated notes (as per the Statement of Financial Position) with the fair 
value of the subordinated notes using a level one valuation:
 31 December 2025
£m
 31 December 2024
£m
Carrying 
amount £m
Fair value
£m
Carrying 
amount £m
Fair value 
£m
Financial liabilities
Subordinated notes
 
259.0  
288.5  
258.9  
276.4 
On 24 July 2024, the remaining 27.55% (£55.1 million) of subordinated loan notes issued on 25 July 2014 was repurchased. 
The subordinated notes balance at 31 December 2025 consists of notes issued on 6 July 2023 at a fixed rate of 8.5%, with 
a total value of £250 million and redemption date 6 January 2034.
Total interest payable of £23.4 million (2024: £26.1 million) was recognised, of which £21.3 million (2024: £23 million) 
was in relation to the subordinated loan notes. See note 6i to the consolidated financial statements for further information. 
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Additional Information
Notes to the Parent Company Financial Statements 
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
324

7. Taxation
7a. Taxation credit
 31 December 
2025
£m
 31 December 
2024
£m
Current tax
Corporation tax credit on profits for the year
 
14.5  
26.2 
Change in provision relating to prior periods 
 
(0.2)  
0.6 
Current tax credit
 
14.3  
26.8 
Deferred tax
Current period deferred taxation movement
 
(0.1)  
(12.0) 
Change in provision relating to prior periods
 
–  
– 
Total tax credit per Income Statement
 
14.2  
14.8 
The UK corporation tax rate for 2025 is 25% (2024: 25%). 
Factors affecting the total tax credit are:
 31 December 
2025
£m
 31 December 
2024
£m
Profit before tax
 
631.7  
498.1 
Corporation tax thereon at effective UK corporation tax rate of 25% 
 
157.9  
124.5 
Expenses and provisions not deductible for tax purposes 
 
3.5  
9.0 
Adjustments relating to prior periods
 
0.2  
(0.6) 
Non-taxable income
 
(175.8)  
(147.7) 
Total tax credit for the period as above
 
(14.2)  
(14.8) 
At the year end, the corporation tax asset was £nil (2024: £nil).
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Corporate Governance
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Additional Information
Notes to the Parent Company Financial Statements 
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
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7b. Deferred income tax (asset)/ liability
Analysis of deferred tax (asset)/ liability
Tax 
treatment 
of share 
schemes 
£m
Carried 
forward 
losses 
£m
Fair value 
reserve 
£m
Other 
differences 
£m
Total 
£m
Balance brought forward at 1 January 2024
 
(0.6)  
(12.2)  
2.8  
–  
(10.0) 
Tax treatment of share scheme charges through income or 
expense
 
(0.2)  
–  
–  
–  
(0.2) 
Tax treatment of share scheme charges through reserves
 
(0.2)  
–  
–  
–  
(0.2) 
Carried forward losses
 
–  
12.2  
–  
–  
12.2 
Movement in fair value reserve
 
–  
–  
(2.7)  
–  
(2.7) 
Balance carried forward at 31 December 2024
 
(1.0)  
–  
0.1  
–  
(0.9) 
Tax treatment of share scheme charges through income or 
expense
 
0.3  
–  
–  
–  
0.3 
Tax treatment of share scheme charges through reserves
 
(0.5)  
–  
–  
–  
(0.5) 
Carried forward losses
 
–  
–  
–  
–  
– 
Movement in fair value reserve
 
–  
–  
0.4  
–  
0.4 
Movement in other temporary differences
 
–  
–  
–  
(0.1)  
(0.1) 
Balance carried forward at 31 December 2025
 
(1.2)  
–  
0.5  
(0.1)  
(0.8) 
The recognition of deferred tax assets is supported by the expected future taxable profits of the UK Group. 
Legislation to introduce a global minimum effective tax rate of 15% known as the Pillar Two rules was substantively enacted 
in the UK on 20 June 2023 under Finance (No.2) Act 2023. The rules introduce a domestic top-up tax and multinational 
top-up tax effective for accounting periods starting on or after 31 December 2023. Although the rules are in effect for the 
year ended 31 December 2025, there is no current tax impact for the Parent Company as it is not expected to be liable 
for any top-up taxes. The Group has continued to apply the temporary mandatory exception to recognising and disclosing 
information about deferred tax assets and liabilities related to Pillar Two income taxes, as provided in the amendments 
to IAS 12 issued in May 2023.
8. Trade and other receivables
 31 December 
2025
£m
 31 December 
2024
£m
Trade and other receivables
 
32.9  
– 
Amounts owed by subsidiary undertakings
 
391.2  
301.9 
Prepayments and accrued income 
 
5.7  
4.9 
Total trade and other receivables
 
429.8  
306.8 
Held within amounts owed by subsidiary undertakings is £391.2 million (2024: £301.9 million), which relate to loans with 
formal agreements in place including interest rates set with reference to external funding arrangements, between the parent 
and the subsidiary. The loans are unsecured and will be settled by cash in accordance with the repayment terms specified in 
the agreement. The estimated credit losses of these loans has been considered and any ECL is considered to immaterial 
due to the assessment of credit risk being low due to the positive net value of assets of the subsidiaries and future trading 
projections. 
Of the above amount, £185.3 million is due in greater than one year (2024: £175.7 million).
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Financial Statements
Additional Information
Notes to the Parent Company Financial Statements 
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
326

9. Trade and other payables
 31 December 
2025
£m
 31 December 
2024
£m
Trade and other payables
 
18.3  
11.8 
Amounts owed to subsidiary undertakings
 
497.0  
269.6 
Total trade and other payables
 
515.3  
281.4 
Held within amounts owed to subsidiary undertakings is £153.5 million (2024: £199.8 million), which relate to loans with 
formal agreements in place including interest charges between the parent and the subsidiary.
Of the the above amount, £153.5 million is due in greater than one year (2024: £155.6 million)
10. Share capital and reserves
Capital within the Company is comprised of share capital and the share premium account, the fair value reserve 
(which reflects movements in the fair value of assets classified as FVOCI) and retained earnings. Further information can 
be found within note 12 of the consolidated financial statements.
10a. Share capital
 31 December 
2025
£m
 31 December 
2024
£m
Authorised
500,000,000 ordinary shares of 0.1 pence
 
0.5  
0.5 
Issued, called up and fully paid
306,304,680 (2024: 306,304,680) ordinary shares of 0.1 pence
 
0.3  
0.3 
 
0.3  
0.3 
At 31 December 2025, 3,851,220 (2024: 5,948,410) ordinary shares with a nominal value of £31.7 million (2024: £ nil) are 
held in the Employee Benefit Trust to satisfy share scheme obligations.
10b. Dividends
Dividends were proposed, approved and paid as follows:
 31 December 
2025
£m
 31 December 
2024
£m
Proposed March 2024 (52.0 pence per share,approved April 2024, Paid June 2024)
 
156.2 
Declared August 2024 (71.0 pence per share, paid October 2024)
 
213.6 
Proposed  March 2025 (121.0 pence per share, approved April 2025, paid May 2025)
 
366.5  
– 
Declared August 2025 (115.0 pence per share, paid October 2025)
 
348.9  
– 
Total dividends
 
715.4  
369.8 
The dividends proposed in March (approved in April) represent the final dividends paid in respect of 2023 and 2024 financial 
years. The dividends declared in August are interim distributions in respect of 2024 and 2025.
A final dividend of 90.0 pence per share (£274.6 million) has been proposed in respect of the 2025 financial year. 
Refer to the Chair’s Statement and Strategic Report for further detail.
The profit and loss account of the Parent Company does not include any unrealised profits, therefore the amount available 
for distribution by reference to these accounts is £318.9 million. Interim accounts will be laid before Companies House prior 
to payment of the 2025 Final Dividend in order to demonstrate that profits are available for distribution. 
The Group also has substantial retained profits in its subsidiary companies which are expected to flow up to the Parent 
Company in due course, such that surplus cash generated can continue to be returned to shareholders.
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Financial Statements
Additional Information
Notes to the Parent Company Financial Statements 
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
327

11. Related party transactions
The Company has taken advantage of the exemptions permitted by Financial Reporting Standard 101.8 (k) and not disclosed 
details of transactions with other wholly owned group undertakings. 
The Board considers that only the Executive and Non-Executive Directors of Admiral Group plc are key management 
personnel. See note 12 to the consolidated financial statements for further information. 
12. Guarantees and contingent liabilities
The Admiral Money business has Special Purpose Entities (‘SPEs’) set up in order to secure additional funding through 
its securitisation arrangements. The Company acts as guarantor for certain operational performance conditions of its 
subsidiary, Admiral Financial Services Limited (AFSL), as seller and servicer for the SPEs, and indemnifies AFSL in respect of 
any amount that would have been payable by AFSL for non-compliance with such performance conditions.
See note 11f of the consolidated financial statements further information regarding contingent assets/liabilities in relation 
to the parent company.
13. Post balance sheet events
As announced in February 2026, the Group has reached an agreement to acquire 100% of the shares of Flock Limited, 
a digital commercial fleet insurance provider. The transaction values the equity in Flock at £80m and is subject to regulatory 
approval. The acquisition is expected to be completed in Q2 2026. The Company will provide funding to support the 
acquisition within the Group.
14. Continued application of Financial Reporting Standard (FRS) 101 - Reduced Disclosure 
Framework
Following the first time application of FRS 101 Reduced Disclosure Framework in 2015, the Board considers that it is in the 
best interests of the Group for Admiral Group plc to continue to apply the FRS 101 Reduced Disclosure Framework in future 
periods. A shareholder or shareholders holding in aggregate 5% or more of the total allotted shares in Admiral Group plc may 
serve objections to the use of the disclosure exemptions on Admiral Group plc, in writing, to its registered office (Tŷ Admiral, 
David Street, Cardiff CF10 2EH) no later than 30 June 2026.
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Financial Statements
Additional Information
Notes to the Parent Company Financial Statements 
For the year ended 31 December 2025
Admiral Group Plc Annual Report and Accounts 2025
328

Alternative Performance Measures
Throughout this report, the Group uses a number of Alternative Performance Measures (APMs); measures that are not 
required or commonly reported under International Financial Reporting Standards, the Generally Accepted Accounting 
Principles (GAAP) under which the Group prepares its financial statements. 
These APMs are used by the Group, alongside GAAP measures, for both internal performance analysis and to help 
shareholders and other users of the Annual Report and financial statements to better understand the Group’s performance 
in the period in comparison to previous periods and the Group’s competitors. 
The table below defines and explains the primary APMs used in this report. Financial APMs are usually derived from financial 
statement items and are calculated using consistent accounting policies to those applied in the financial statements, unless 
otherwise stated. Non-financial KPIs incorporate information that cannot be derived from the financial statements but 
provide further insight into the performance and financial position of the Group. 
APMs may not necessarily be defined in a consistent manner to similar APMs used by the Group’s competitors. They should 
be considered as a supplement rather than a substitute for GAAP measures.
Turnover
Turnover is defined as total premiums written (as below), Other insurance revenue, Other revenue 
and interest income from Admiral Money from continuing operations. It is reconciled to financial 
statement line items in note 14 to the financial statements. 
This measure has been presented by the Group in every Annual Report since it became a listed 
Group in 2004. It reflects the total value of the revenue generated by the Group and analysis of this 
measure over time provides a clear indication of the size and growth of the Group. 
The measure was developed as a result of the Group’s business model. The UK Car insurance 
business has historically shared a significant proportion of the risks with Munich Re, a third party 
reinsurance Group, through a co-insurance arrangement, with the arrangement subsequently being 
replicated in some of the Group’s European insurance operations. Premiums and claims accruing to 
the external co-insurer are not reflected in the Group’s income statement and therefore presentation 
of this metric enables users of the Annual Report to see the scale of the Group’s insurance operations 
in a way not possible from taking the income statement in isolation.
Total Premiums 
Written
Total premiums written are the total forecast premiums, net of forecast cancellations written in the 
underwriting year within the Group, including co-insurance. It is reconciled to financial statement line 
items in note 14 to the financial statements.
This measure has been presented by the Group in every Annual Report since it became a listed 
Group in 2004. It reflects the total premiums written by the Group’s insurance intermediaries and 
analysis of this measure over time provides a clear indication of the growth in premiums, irrespective 
of how co-insurance agreements have changed over time. 
The reasons for presenting this measure are consistent with that for the Turnover APM noted above.
Underwriting result 
(profit or loss)
For each insurance business an underwriting result is presented. This shows the insurance segment 
result before tax excluding investment income, finance expenses, co-insurer profit commission and 
other net income. It excludes both gross share scheme costs and any assumed quota share 
reinsurance recoveries on those share scheme costs. 
The calculations and compositions of the underwriting result are presented within Appendix 1 
to these financial statements.
Loss Ratio
Loss ratios are reported as follows:
Reported loss ratios are expressed as a percentage, of claims incurred, on a gross basis net of XoL 
reinsurance, divided by insurance revenue net of XoL reinsurance premiums ceded. 
The reported loss ratios use the total claims, and earned premium and related income (instalment 
income, administration fees and ancillary income where it is highly correlated to the core product). 
It is understood that this is consistent with the approach taken by peers, and it is considered 
to reflect the true profitability of products sold.
Core product loss ratios use the total claims and earned premiums for the core product only 
(insurance premiums excluding instalment income, administration fees and ancillary income). 
This measure is more consistent with that used previously, and are reflective of the performance 
of the core product in a line of business.
The calculations and compositions of the loss ratios are presented within Appendix 1 to these 
financial statements.
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Corporate Governance
Financial Statements
Additional Information
Glossary
Admiral Group Plc Annual Report and Accounts 2025
329

Expense Ratio
Expense ratios are reported as follows:
Reported expense ratios are expressed as a percentage, of expenses incurred, on a gross basis 
excluding share scheme costs, divided by insurance revenue net of XoL reinsurance premiums 
ceded.The reported expense ratios use the total expenses (excluding share scheme costs), and 
earned premium and related income (instalment income, administration fees and ancillary income 
where it is highly correlated to the core product). It is understood that this is consistent with the 
approach taken by peers, and it is considered to reflect the true profitability of products sold.
Core product expense ratios use the total expenses (excluding share scheme costs) and earned 
premiums for the core product only (insurance premiums excluding instalment income, administration 
fees and ancillary income). This measure is more consistent with that used previously, and are 
reflective of the performance of the core product in a line of business.
Written expense ratios are calculated using total expenses (excluding share scheme costs) 
and written premiums, net of cancellation provision, for the core product only. 
The calculations of the reported expense ratios are presented within Appendix 1 to the 
financial statements.
Combined Ratio
Combined ratios are the sum of the loss and expense ratios as defined above. Explanation of these 
figures is noted above.
Insurance service 
margin
This is the reported insurance segment underwriting result, divided by insurance revenue net 
of excess of loss premiums ceded. Reconciliation of the calculations are provided in Appendix 1.
Quota share result
The total result (ceded premiums minus ceded recoveries) from contractual quota share 
arrangements, excluding the quota share reinsurer’s share of share scheme expenses, finance 
expenses and onerous loss component. Reconciliation of the calculations are provided in Appendix 1.
Segment result
The profit or loss before tax reported for individual business segments, which exclude net share 
scheme costs and other central expenses.
Return on Equity
Return on equity is calculated as profit after tax for the period attributable to equity holders of the 
Group divided by the average total equity attributable to equity holders of the Group in the year. This 
average is determined by dividing the opening and closing positions for the year by two. It excludes 
the impact of discontinued operations.
Group Customers / 
Risks
Group customer numbers reflect the total non-unique customers or number or risks, being the total 
number of cars, vans, households and pets on cover at the end of the year, across the Group, and the 
total number of annual travel insurance, Admiral Money and Admiral Business customers from 
continuing operations.
This measure has been presented by the Group in every Annual Report since it became a listed 
Group in 2004. It reflects the size of the Group’s customer base and analysis of this measure over 
time provides a clear indication of the growth. It is also a useful indicator of the growing significance 
to the Group of the different lines of business and geographic regions. 
The measure has been restated from 2022 onwards to exclude Veygo policies, given the significant 
fluctuations that can arise at a point in time as a result of the short-term nature of the product.
Solvency Ratio
The Solvency UK regulatory framework requires insurers to hold funds in excess of the Solvency 
Capital Requirement (SCR). Own funds are available capital resources determined under Solvency 
UK. The SCR is calculated at a Group level using the standard formula, to reflect the cost of mitigating 
the risk of insolvency to a 99.5% confidence level over a one-year time horizon – equivalent to a 1 
in 200 year event – against financial and non-financial shocks.
Total Shareholder 
Return
Total Shareholder Return is a measure of the overall financial benefit a shareholder receives from 
owning a company’s shares over a specific time-period. It reflects the percentage change in that 
benefit over the period, assuming reinvestment of all income.
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Financial Statements
Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
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Additional Terminology
There are many other terms used in this report that are specific to the Group or the markets in which it operates. These are 
defined as follows:
Accident year
The year in which an accident occurs. Claims incurred may be presented on an accident year basis 
or an underwriting year basis, the latter sees the claims attach to the year in which the insurance 
policy incepted. 
Actuarial best 
estimate
The probability-weighted average of all future claims and cost scenarios calculated using historical 
data, actuarial methods and judgement.
ASHE 
‘Annual Survey of Hours and Earnings’ – a statistical index that is typically used for calculating 
the inflation of annual payment amounts under Periodic Payment Order (‘PPO’) claims settlements.
Claims reserves 
A monetary amount set aside for the future payment of incurred claims that have not yet been 
settled, thus representing a balance sheet liability. 
Co-insurance 
An arrangement in which two or more insurance companies agree to underwrite insurance business 
on a specified portfolio in specified proportions. Each co-insurer is directly liable to the policyholder 
for their proportional share.
Commutation
An agreement between a ceding insurer and the reinsurer that provides for the valuation, payment, 
and complete discharge of all obligations between the parties under a particular reinsurance contract.
The Group typically commutes UK Motor Insurance quota share contracts after 24-36 months from 
the start of an underwriting year where it makes economic sense to do so. 
Earnings per share
Earnings per share represents the profit after tax attributable to equity shareholders, divided by the 
weighted average number of basic shares.
Effective Tax Rate
Effective tax rate is defined as the approximate tax rate derived from dividing the tax charge 
going through the Income Statement by the Group’s profit before tax. It is a measure historically 
presented by the Group and enables users to see how the tax cost incurred by the Group compares 
over time and to current corporation tax rates.
EIOPA
European Insurance and Occupational Pensions Authority: EIOPA is the European supervisory 
authority for occupational pensions and insurance.
Expected credit loss 
(ECL)
Expected Credit Loss (ECL) is the probability-weighted estimate of credit losses over the expected 
life of a Financial Instrument.
Insurance market 
cycle 
The tendency for the insurance market to swing between highs and lows of profitability over time, 
with the potential to influence premium rates (also known as the ‘underwriting cycle’).
Claims net of XoL 
reinsurance
The cost of claims incurred in the period, less any claims costs recovered via salvage and 
subrogation arrangements or under XoL reinsurance contracts. It includes both claims payments 
and movements in claims reserves.
Excess of Loss 
(‘XoL’) reinsurance
Contractual arrangements whereby the Group transfers part or all of the insurance risk accepted 
to another insurer on an excess of loss (‘XoL’) basis (full reinsurance for claims over an agreed value).
Insurance premium 
revenue
Insurance premium revenue reflects the expected premium receipts allocated to the period based 
on the passage of time, adjusted for seasonality if required. It excludes ‘Other insurance revenue’ 
as defined below.
Insurance premium 
revenue net of XoL
Insurance premium revenue less the ceded XoL reinsurance earned in the period.
Other Insurance 
revenue
Insurance revenue minus insurance premium revenue as defined above. Other insurance revenue 
is comprised of revenue that is considered non-separable from the core insurance product sold and 
therefore under IFRS 17 is reported within insurance revenue. For the Group, this is typically the 
instalment income, administration fees and any other non-separable income related to the Group’s 
retained share of the underwritten products.
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Corporate Governance
Financial Statements
Additional Information
Glossary continued
Admiral Group Plc Annual Report and Accounts 2025
331

Net promotor score NPS is currently measured based on a subset of customer responding to a single question: On a scale 
of 0-10 (10 being the best score), how likely would you recommend our Company to a friend, family 
or colleague through phone, online or email. Answers are then placed in three groups; Detractors: 
scores ranging from 0 to 6; Passives/neutrals: scores ranging from 7 to 8; Promoters: scores ranging 
from 9 to 10 and the final NPS score is : % of promoters - % of detractors
Ogden discount rate The discount rate used in calculation of personal injury claims settlements in the UK. The rate 
changed to +0.5% across the UK in H2 2024, from -0.75% in Scotland and NI, and -0.25% in England 
and Wales. The +0.5% rate is expected to remain in place for up to the next five years.
Periodic Payment 
Order (‘PPO’)
A compensation award as part of a claims settlement that involves making a series of annual 
payments to a claimant over their remaining life to cover the costs of the care they will require. 
Premium 
A series of payments are made by the policyholder, typically monthly or annually, for part of, or all 
of, the duration of the contract. Written premium refers to the total amount the policyholder has 
contracted for, whereas earned premium refers to the recognition of this premium over the life 
of the contract.
Profit commission 
A clause found in some reinsurance and co-insurance agreements that provides for profit sharing. 
Co-insurer profit commission is presented separately on the Income Statement, whilst reinsurer profit 
commissions are presented within the reinsurance result, as a part of any recovery for incurred claims.
Quota share 
reinsurance result
Admiral’s quota share (‘QS’) reinsurance result reflects the net movement on ceded premiums, 
reinsurer margins and expected recoveries (claims and expenses, excluding share scheme charges) 
for underwriting years on which quota share reinsurance is in place.
Regulatory 
Solvency Capital 
Requirement 
(‘SCR’)
The Group’s Regulatory Solvency Capital Requirement (‘SCR’) is an amount of capital that it should 
hold in addition to its liabilities in order to provide a cushion against unexpected events. In line with 
the rulebook of the Group’s regulator, the PRA, the Group’s SCR is calculated using the Solvency II 
Standard Formula, and includes a fixed capital add-on to reflect limitations in the Standard Formula 
with respect to Admiral’s risk profile (predominately in respect of co-and reinsurance profit 
commission arrangements and risks relating to PPOs. The Group’s current fixed capital add-on of £24 
million was approved by the PRA during 2023. 
The Group is required to maintain eligible Own Funds (Solvency II capital) equal to at least 100% of the 
Group SCR. Both eligible Own Funds and the Group SCR are reported to the PRA on a quarterly basis and 
reported publicly on an annual basis in the Group’s Solvency and Financial Condition Report. 
Admiral separately calculates a ‘dynamic’ capital add-on and has used this this to report a solvency 
capital requirement and solvency ratio at the date of this report. A reconciliation between the 
regulatory solvency ratio and that calculated on a dynamic basis is included in note 3 to the Group 
financial statements.
Reinsurance 
Contractual arrangements whereby the Group transfers part or all of the insurance risk accepted to 
another insurer. This can be on a quota share basis (a percentage share of premiums, claims and 
expenses) or an excess of loss (‘XoL’) basis (full reinsurance for claims over an agreed value).
Scaled Agile
Scaled Agile is a framework that uses a set of organisational and workflow patterns for implementing 
agile practices at an enterprise scale. Scaled agile at Admiral represents the ability to drive agile at 
the team level whilst applying the same sustainable principles of the group.
Securitisation
A process by which a group of assets, usually loans, is aggregated into a pool, which is used to back 
the issuance of new securities. A Company transfer assets to a special purpose entity (‘SPE’) which 
then issues securities backed by the assets. 
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Corporate Governance
Financial Statements
Additional Information
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Admiral Group Plc Annual Report and Accounts 2025
332

Solvency ratio
A ratio of an entity’s Solvency II capital (referred to as Own Funds) to Solvency Capital Requirement. 
Unless otherwise stated, Group solvency ratios include a reduction to Own Funds for a foreseeable 
dividend (i.e. dividends relating to the relevant financial period that will be paid after the balance 
sheet date).
Special Purpose 
Entity (‘SPE’)
An entity that is created to accomplish a narrow and well-defined objective. There are specific 
restrictions or limited around ongoing activities. The Group uses an SPE set up under a 
securitisation programme. 
Ultimate loss ratio 
A projected actuarial best estimate loss ratio for a particular accident year or underwriting year.
Underwriting year
The year in which an insurance policy was incepted.
Underwriting year 
basis
Also referred to as the written basis. Claims incurred are allocated to the calendar year in which the 
policy was underwritten. Underwriting year basis results are calculated on the whole account 
(including co-insurance and reinsurance shares) and include all premiums, claims, expenses incurred 
and other revenue (for example instalment income and commission income relating to the sale of 
products that are ancillary to the main insurance policy) relating to policies incepting in the relevant 
underwriting year. 
Written/Earned 
basis
An insurance policy can be written in one calendar year but earned over a subsequent calendar year.
Strategic Report
Corporate Governance
Financial Statements
Additional Information
Glossary continued
Admiral Group Plc Annual Report and Accounts 2025
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