Quarterlytics / Financial Services / Asset Management / Alfa Financial Software Holdings

Alfa Financial Software Holdings

alfa · LSE Financial Services
Claim this profile
Ticker alfa
Exchange LSE
Sector Financial Services
Industry Asset Management
Employees 201-500
← All annual reports
FY2019 Annual Report · Alfa Financial Software Holdings
Sign in to download
Loading PDF…
A

l

f

a

F

i

n

a

n

c

i

a

l

S

o

f

t

w

a

r

e

H

o

l

d

i

n

g

s

P

L

C

A

n

n

u

a

l

R

e

p

o

r

t

a

n

d

A

c

c

o

u

n

t

s

2

0

1

9

Delivering 
our strategy

Annual Report  
and Accounts 2019

 
 
 
 
 
 
 
 
 
 
 
Alfa is a leading 
provider of software 
and services to  
the global auto  
and equipment 
finance industries. 

Our software platform combines three 
decades of expertise with the best in 
modern enterprise technology.

Live across four continents, our  
class-leading software platform is  
at the heart of some of the world’s 
largest and most innovative asset  
finance companies.

Our implementations transform  
our customers’ businesses, and our 
delivery track record is exceptional.

Contents

Strategic report

2019 highlights 

At a glance  

CEO business review  

Alfa investment case  

Our strategy  

Our differentiators  

Market overview  

Delivering our strategy 
– People  
– Investment  
– Partnership  
– Our market  

Our business model  

Key performance indicators 
– Financial  
– Operational  

Risks and uncertainties 

Principal risks and uncertainties  

Viability statement  

Financial review  

Environment, social and governance 

Engaging with our stakeholders  

Governance

Corporate governance introduction  

Corporate governance report  

Board of Directors  

Company Leadership Team  

Report of the Nomination Committee  

Report of the Audit and Risk Committee  

Report of the Remuneration Committee  

1

2

4

7

8

14

15

22 
24 
26 
28

30

32 
34

36

40

44

46

54

62

66

68

76

78

82

85

94

Summary of the Directors’ remuneration policy   101

Statement of Directors’ responsibilities  

Directors’ report  

Financial statements

Independent auditor’s report  

Consolidated statement of profit or loss and 
comprehensive income  

Consolidated statement of financial position  

Consolidated statement of changes in equity  

Consolidated statement of cash flows  

105

106

110

117

118

119

120

Notes to the consolidated financial statements   121

Company statement of financial position  

Company statement of changes in equity  

Company notes to the financial statements  

Additional information
Glossary of terms 

Useful information 

151

152

153

158

160

2019 
highlights

Group revenue

£64m

£71 million in 2018

Operating profit

£14m

£22 million in 2018

Cash balance 

£59m

£45 million in 2018

Adjusted EBIT margin(1) 

Alfa team at 31 December 2019

20%

31% in 2018

316employees

312 at 31 December 2018

(1)  Adjusted EBIT is defined as profit from continuing operations, before interest and income taxes, adjusted for 

capitalised costs relating to internally generated assets and the relevant amortisation costs on associated internally 
generated assets, with the Adjusted EBIT margin being Adjusted EBIT as a proportion of revenue.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  1

Strategic reportFinancial statementsAdditional informationGovernanceAt a glance

Where we operate

49%

of 2019 revenue  
(2018: 49%)

44%

of 2019 revenue  
(2018: 47%)

7%

of 2019 revenue  
(2018: 4%)

Americas
We primarily operated and 
served customers in Michigan, 
Georgia and Virginia, generating 
£28 million of revenue in 2019. 
We have deep experience of the 
US automotive finance sector.

Rest of World
We have operations in 
Australia, New Zealand  
and South Africa, and have  
13 team members in this  
region specialising in  
both automotive and 
equipment finance.

Europe (including UK)
We had 18 customers based in Europe, 
including three implementation 
customers as at 31 December 2019. 
Alfa Systems has been implemented and 
is live in ten European countries, with a 
further expansion underway into eight 
countries over the next two years. We 
have further expanded our European 
operations recently by setting up a 
subsidiary in France.

Our revenue streams

41%

of 2019 revenue  
(2018: 43%)

36%

of 2019 revenue  
(2018: 34%)

23%

of 2019 revenue  
(2018: 23%)

Ongoing development  
and services
ODS represents additional services  
or development provided to 
customers after the go-live 
 of the software implementation. 

Maintenance
At 31 December 2019, we had 
25 maintenance customers. 
Maintenance pricing is based on 
countries or geographical areas in 
which Alfa Systems is being used, 
the number of finance contracts 
managed on Alfa Systems and 
types  of assets.

Software implementation
We had six ongoing implementations at  
31 December 2019 with an additional 
implementation having been completed in the  
later part of 2019. Software implementations  
vary in length and size depending on the complexity 
of the lending portfolio, the number of systems 
being replaced and the level of change management 
required. During a software implementation,  
there may be a number of go-live events as  
different portfolios are migrated. Software 
implementation includes both implementation  
and development services. Implementation 
services include data migration, testing, 
configuration of customer-specific automated 
processes and reporting. Development services 
include delivery of the related software licence and 
also the work to customise the underlying code for  
a customer’s requirements.

2  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Our customer types

63%

of 2019 revenue 
(2018: 50%)

21%

of 2019 revenue  
(2018: 27%)

16%

of 2019 revenue  
(2018: 23%)

Banks
Customers classified as banking 
institutions are finance entities  
associated with regulated  
banking groups. 

 Original equipment  
manufacturers
OEMs include both equipment and 
automotive manufacturers, whose main 
purpose is the sale of the asset rather  
than the provision of financing.

Independents
Independent customers are 
customers who are neither part  
of a regulated banking group nor 
manufacturers of the asset being 
financed. Independent customers 
tend to be smaller, both in portfolio 
volumes and personnel using  
Alfa Systems.

Our industries

64% of 2019 revenue

(2018: 62%)

36% of 2019 revenue

(2018: 38%)

Automotive finance
The automotive finance industry  
provides a range of financial products  
to fund the acquisition of new and used 
vehicles. Our customers are banking 
institutions, OEMs and independent 
finance companies providing finance 
directly to consumers as well as  
through dealers. 

Equipment finance
Equipment finance covers a myriad of 
asset types – from vending machines, 
which are high volume, low value, to power 
plants which are low volume, high value. 
Alfa’s equipment finance offering is 
predominately a service lending for 
agriculture, manufacturing, mining, 
construction and transportation 
equipment. Historically, lending products 
on offer have been relatively traditional, 

yet the equipment industry is  
seeing significant evolution towards 
consumption-based and subscription 
models. Generally, lenders classified as 
equipment financiers have a variety of 
assets under finance in their portfolios  
and may have some automotive  
finance as well but this is not the 
predominant asset.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  3

Strategic reportFinancial statementsAdditional informationGovernanceCEO business review

Andrew Denton
Chief Executive Officer 

The medium- and long-term prospects 
for Alfa remain compelling with a number 
of pipeline opportunities across our target 
markets. Those opportunities extend 
beyond our existing market segments, 
and our pre-configured Alfa Start offering 
and cloud-hosted solutions have already 
attracted significant interest. At the 
time of writing, the extent of the impact 
of Covid-19 is necessarily uncertain. 
Implementation customers continue  
to see the benefits of installing Alfa 
Systems and our plans for 2020 remain 
substantially unchanged.”

Trading performance and delivery
In line with our revised expectations,  
set out in our Trading Update issued  
on 16 September 2019, the Group 
recognised total revenue for the year 
ended 31 December 2019 of £64.5 million 
(2018 £71.0 million). In securing £5.5m of 
contractual non-recurring revenue items 
in H2 2019, operating profit was boosted 
to £13.7 million (2018 £22.4 million).  
Alfa operated in challenging business 
conditions throughout 2019 with 
macroeconomic and political  
uncertainty contributing to reduced 
capital expenditure by customers. That, 
in turn, led to slower than anticipated 
implementations of certain projects  
and a reduction in customer spend on 
optional upgrades and non-critical work.

During the year, we increased our focus 
on cash management. Our operating free 
cash flow conversion for the year was 
142% (2018: 87%). We ended the year 
with a cash balance of £58.8m (2018: 
£44.9m) and a strong, unencumbered 
balance sheet.

We continued to provide implementation 
services for the four customers we were 
working on at the start of 2019. Of those, 
one OEM went live in three countries: 
Spain, in June 2019, Germany, in 
September 2019 and the UK, in  
November 2019. Separately, in September 
2019, another OEM went live with an 
 initial phase of their project, in Europe. 

In November 2019, we signed a contract 
with one of the largest automotive 
finance providers in Germany where we 
had started implementation work, under 
a letter of engagement, early in 2019. In 
the same month, we announced an Alfa 
Start sale in the UK to Hampshire Trust 
Bank, a fast-growing challenger bank. In 
March 2020, Hampshire Trust Bank went 
live, just 19 weeks after we started 
implementation work.

Since March 2019, we have been  
working for one of the largest banks in 
South Africa, under successive letters  
of engagement. In October 2019,  
we progressed from design to 
implementation work, and in  
March 2020, we signed a contract  
to provide implementation and  
cloud hosting services.

The core phase of an implementation 
project, for one of the largest US 
automotive finance companies, went  
live in January 2020. The culmination  
of a substantial and significant systems 
replacement project, spanning five years, 
this achievement further positioned Alfa 
as a compelling software choice for retail 
auto firms in the US.

Hosting and subscription-based revenue 
streams, in connection with cloud-based 
installations, will be increasingly material 
in 2020 and beyond. In March 2020, we 
celebrated the hard launch of the global 

Alfa Start product line; and announced a 
new contract with an existing customer in 
the US auto industry. In the same month, 
we announced a second Alfa Start sale,  
to a fast-growing US-based automotive 
manufacturer, but this contract, which 
was lower tier in terms of value, was 
cancelled by the customer due to the 
economic downturn precipitated 
by Covid-19. 

Product development and innovation
Investment in the Alfa platform will 
always be at the heart of our corporate 
strategy. During 2019, the principal 
advances were in respect of cloud 
hosting, digital investment, the 
performance and scalability of Alfa 
Systems and key new functional areas.

The company is generating returns on 
previous years’ investment in cloud, 
which we continued in 2019. We have 
rebuilt our automated tooling for the 
management of customer environments 
to provide more security, scalability and 
simplification. This has generated 
significant additional capacity, which 
increases the number of production 
environments we are able to host.

Our cloud service also offers an 
accelerator for customers who want to 
manage our service for themselves. This 
is in line with our general objective of 
speeding up implementation projects.

4  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

The investment in digital solutions  
in 2018 and 2019 has resulted  
in the aforementioned go-lives  
in Spain, Germany and the UK of a 
React-based point of sale solution.  
This implementation was also the first 
deployment of a POSkit-based point  
of sale. POSkit is a toolkit of point of  
sale software components that allows 
customised applications to be built 
quickly and efficiently. This approach 
has proven to work well, and we are in 
the early stages of further POSkit 
projects. We expect digitalisation to 
remain an important factor in customer 
purchasing decisions.

Continued development has enhanced 
Alfa’s library of APIs, as well as the 
development of mobile application 
functionality to support the full asset 
finance customer journey. We have 
partnered with industry-leading 
specialist suppliers to provide  
additional functionality such as 
customer identity verification,  
e-signing and direct payments.  
This development is an important  
part of ensuring the Alfa platform 
maintains its market-leading position.

Beyond these developments, a number 
of functional enhancements to the 
platform are in progress including:

• Measurable improvements to all  

users’ experience;

• Development of Cash Accounts 

functionality;

• Development of usage-based billing –  
a key enabler for the industry trend 
towards servitisation and subscription 
models; and

• PostgreSQL support.

We have also invested in research in 
artificial intelligence. An accompanying 
thought leadership campaign launched  
in H2 2019, and this work will continue 
in 2020.

In 2020, we will continue to improve the 
user experience of the application, to 
maintain its leading position. We also 
have planned functional changes to 
support the replacement for LIBOR – 
including SONIA in the UK; and ESTER, 
EONIA and SOFR in the US – and 
improve the ease of system maintenance, 
reducing the total cost of ownership for 
our customers and improving the 
efficiency of our Alfa hosting service.

Alfa Start was first used in the US 
automotive finance sector in 2018. 
Building on this, in July 2019, we  
started small-scale development  
work to adapt Alfa Start to meet the 
requirements of the UK equipment 
finance market. This gave Alfa a ready-
to-deploy repeatable solution based  
on a subscription-licensing model for 
smaller customers in our home market. 

A major focus for 2020 is to deliver  
our software, more frequently, and  
at a lower cost, to our customers.  
We are increasing our investment in 
modularisation. In the short-term, this 
will make the platform easier for us to 
maintain, as well as supporting longer-
term opportunities in adjacent markets.

We are also enhancing our software 
development lifecycle (SDLC). The 
tooling and process needed to make 
changes and deliver new, high-quality 
versions of Alfa needs to improve 
continuously. We will effect a number  
of changes to speed up feedback time, 

both of individual development changes, 
and from customers. This will ensure  
our development is more efficient by 
eliminating re-work and waiting times.

Alongside these improvements, the 
go-live in January 2020 for the large  
US automotive finance company, 
required the ability to manage 4.6 million 
active vehicle contracts. Through this 
implementation project, we delivered 
performance improvements and 
scalability of Alfa Systems. We anticipate 
this will provide substantial benefits to all 
of our current and future customers.

Partnerships
Our partnership programme is an 
important part of Alfa’s growth strategy. 
Throughout 2019, we made good 
progress in training partner staff and 
co-bidding for new projects.

During 2019, we delivered induction 
training to 31 partner team members.  
At 31 December 2019, six resource 
augmentation partner staff (2018: one) 
were supporting our efforts across three 
discrete projects and the late-stage 
pipeline contained two co-bids with 
systems integrator partners, including 
one bid that was already underway at  
the end of 2018. We will continue to 
build our partner capability as these 
co-bids progress and as our partnership 
programme develops.

Our total partner ecosystem now 
comprises five (2018: three) partners 
(including Genpact, Teamwill 
Consulting, Tellox Finansservice,  
and Accenture – the latter being an 
agreement signed in February 2020).  
We are in discussions with further 
potential implementation partners. 

Board changes and governance
Our initial Non-Executive Directors, 
Richard Longdon, Karen Slatford and 
Robin Taylor, stood down from the  
Board during the year, having provided 
invaluable support and guidance through 
our transition from private to public 
company status. Additionally, David 
Stead had to stand down as a Non-
Executive Director, due to restrictions 
on his availability. We were pleased to be 
able to appoint Chris Sullivan and Steve 
Breach as new Non-Executive Directors, 
in 2019. In March 2020, we announced 
that Adrian Chamberlain and Charlotte 
de Metz had agreed to join the Board 
after the release of our 2019 financial 
results. Our Non-Executive Directors 
collectively provide a strong 
combination of industry, strategic 
planning, and financial management 
knowledge and experience.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  5

Strategic reportFinancial statementsAdditional informationGovernanceCEO business review continued

We strengthened the Executive Director 
team with the appointment of Matthew 
White to the Board, as Chief Operating 
Officer in October 2019. 

implemented Finance and HR  
system, which, in the medium-term,  
will improve the provision of 
management information.

Vivienne Maclachlan stepped down as 
Chief Financial Officer, in April 2019, 
having piloted Alfa through our IPO,  
with John Miller joining as Interim Chief 
Financial Officer, in May 2019. In March 
2020, we announced that Duncan 
Magrath would join the Board as Chief 
Financial Officer after the release of  
our 2019 financial results.

On pages 66 and 67, we provide 
an assessment of the Company’s 
performance against the UK Corporate 
Governance Code 2018 (the “Code”) 
since 1 January 2019. 

In November 2019, BDO was selected  
to provide internal audit services. This 
followed a review by the Audit & Risk 
Committee (ARC) which concluded that 
the Company would be best served by 
engaging a new external provider to 
complement the work of the Company’s 
Risk Manager. KPMG, the Company’s 
previous external provider, resigned in 
August 2019. 

The Board continues to review the 
Company’s procedures to ensure  
the Directors have a reasonable  
basis for making proper judgments  
on a continuing basis regarding the  
financial position and prospects of the 
Group. As detailed in our H1 results 
announcement, as part of the Board’s 
review process, in October 2019, the 
Company launched an improvement 
programme, led by John Miller. Good 
progress was made in the initial phase  
of the programme in the final quarter  
of 2019. Whilst prioritising short-term 
improvements in the timely provision, 
and extent, of financial and operational 
information to the Board, the Company 
is also in the process of expanding  
the functionality of the recently 

Leadership and employees
In 2019, a new Company Leadership 
Team (CLT) was constituted. We took  
the opportunity to promote a number of 
staff with a deep understanding of their 
functional areas. The CLT has a combined 
total of 124 years of service at Alfa. We 
have supplemented this core Alfa and 
industry experience with selective 
external recruitment and, in March 2020, 
we were delighted to welcome Vicky 
Edwards as our new Chief People Officer. 
Further details of the CLT can be found  
at pages 78-79.

We spent considerable time during  
the year ensuring that business 
development was given sufficient 
resource and leadership. As Chief 
Executive Officer, I provided this 
leadership directly for most of 2019 and 
business development will continue to 
be a key focus for me, through 2020. 
These efforts were reflected in the 
successful generation, progression  
and conversion of late-stage pipeline 
opportunities from late 2019, onwards.

Our exceptional people will always be 
central to our efforts. We recruit talented 
people across the Company and provide 
them with the skills and environment to 
develop and succeed. We support their 
efforts with a full Environmental, Social 
and Governance (ESG) programme, 
Innovation Days and Learning and 
Development opportunities. 2019 also 
saw the company focus on communication 
of strategy at all levels of the business and, 
entering 2020, we benefit from greater 
engagement in and understanding of,  
the Company’s goals.

Outlook for 2020
At the time of writing, the extent  
of the impact of Covid-19 is  
necessarily uncertain. Apart from the 
aforementioned contract cancellation, 
we have received requests from some 
other customers to reschedule work, 
but at this stage we expect to be able to 
redeploy most of our people to satisfy 
other customer projects. 

We will continue to monitor and actively 
mitigate any challenges by careful 
resource allocation. We are grateful  
to our people who have adapted  
with remarkable efficiency and 
professionalism to these unusual times. 

The full year effect of remuneration 
increases for our people, in November 
2019, will be fully reflected in 2020’s 
financial performance. Taken together 
with the impact of investment in Alfa’s 
future capabilities and one-off legal 
costs, there will be short-term pressure 
on Alfa’s margins. Beyond this, we will 
maintain rigorous cost control such that 
expenditure is only incurred to the extent 
that it is business critical and/or supports 
the growth of the company in the future.

Above all our priority is to support our 
people, customers, partners and 
suppliers through the current crisis.  
Our implementation customers continue 
to see the benefits of installing Alfa 
Systems and our plans for 2020 remain 
substantially unchanged. We benefit 
from having a strong net cash position 
with no debt. We are therefore in a 
position where we do not need to make 
reactive decisions, but can run the 
business to ensure that, when the crisis 
abates, we are in the strongest possible 
position for 2021 and beyond.

Andrew Denton 
Chief Executive Officer

23 April 2020

Turn to page 8 to read 
more about our plan for 
growth and how this fits 
within our strategy

1. 
People at the heart  
of our business

Page 22

2.  
Investment in our leading edge 
software to grow our market share

Page 24

3.  
Partnership an important part 
of our ongoing growth strategy

4.  
Our market offering future growth 
for our leading digital solutions

Page 26

Page 28

6  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Alfa investment case

Alfa Systems is a leading software platform purpose-built 
for asset finance enterprises globally, developed to meet the 
current and future needs of the global asset finance industry.

Uniquely positioned  
in a large addressable 
market with  
clear structural  
growth drivers

We have an established position of 
leadership in the asset finance software 
market, underpinned by our experience 
and in-depth understanding of the 
asset finance industry.

Europe and the USA remain key 
markets for Alfa, contributing 49%  
and 46% to revenue over the last three 
years, respectively.

We are committed to growing our 
market share by maintaining and 
developing our leading-edge 
technology, surpassing customer 
expectations and winning new 
business in our target markets.

We have a number of late-stage 
pipeline opportunities across our 
target markets.

Our differentiated  
business model

With an excellent delivery history 
over three decades in the industry, 
Alfa’s track record is unrivalled.

Our business model typically involves 
the sale and deployment of our asset 
finance software platform into large 
enterprises, which have highly 
complex and varying requirements.

We are able to leverage our 
understanding of these complexities 
to enhance Alfa Systems – a significant 
selling point for new prospects.

Our Alfa Start methodology enables 
us to deliver a subscription-based 
service rapidly to smaller, less  
complex customers. 

We have established a partner 
network that enables us to extend  
our operational capacity to integrate 
customers’ existing technology 
solutions and processes with 
Alfa Systems.

Alfa Systems’ comprehensive 
functionality enables customers to 
automate critical business functions 
and enhance business agility.

Leading-edge technology 
and consultancy 
proposition, reflected 
by deep long-term 
relationships and  
blue-chip customer list

Alfa has invested significantly in  
the development of its technology 
platform to ensure it is secure, reliable, 
resilient and scalable to grow with our 
customers’ business ambitions.

Our suite of integrated modules can  
be deployed and configured as a full 
end-to-end solution covering the entire 
asset finance life cycle or alternatively 
to provide standalone support for 
functional or product areas.

Our hosted solution adds further value 
by reducing the need for customer  
IT training and infrastructure.

Our strong, long-term customer 
relationships underpin Alfa’s significant 
revenue visibility as well as providing 
references for new prospects.

Customers include Bank of America, 
Santander, Mercedes-Benz and 
Nordea.

A strong balance sheet 
and financial position 
that supports all 
investment plans

Alfa has a robust balance sheet 
position with £58.8m of cash  
(2018: £44.9m) and no debt  
(2018: £nil).

We are highly cash-generative with 
impressive cash conversion of 142% 
(2018: 87%).

We have healthy recurring 
maintenance income and 
implementation and ODS revenues 
contracted under long-term 
statements of work.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  7

Strategic reportFinancial statementsAdditional informationGovernanceOur strategy
Our strategy

Our strategy for creating long-term  
sustainable business value

Our vision
To grow our company size naturally, but grow our  
impact rapidly, whilst maintaining our underlying 
culture. We will deliver more concurrent Alfa 
implementations, more efficiently, with a world-class 
product. We will have a big company impact, but a  
small company feel.

Our purpose
To deliver our leading-edge technology with smart, 
diverse people, making our customers future-ready.

Our values

Challenge without being challenging
We do the right thing in service of the bigger picture. 
Use your knowledge and expertise to benefit others.

Create a positive impact
We want to make a difference for each other, our 
customers, and the communities we work within.  
Give something back.

Let great ideas grow
We believe that great things can come from anywhere. 
Have the confidence to share your ideas – they will 
always be received.

Make it better together
We believe everything can be improved through  
critical questioning. Whatever it is, ask yourself  
“how can it be better?”

Our strategic priorities

Grow market share 
by maintaining 
leading-edge 
technology, 
increasing customer 
loyalty and winning  
new business

We will retain our market- 
leading position and grow 
our share of the enterprise 
asset finance sector

Develop our 
partner ecosystem 
to increase 
operational 
capacity and sales 
opportunities

We will work with a select 
group of partners to 
increase our delivery 
capabilities whilst 
maintaining quality

Related KPIs

–  Group revenue

Related KPIs

–  Group revenue

–  New implementation 

–  New implementation 

projects

projects

–  Revenue on a constant 

–  Revenue on a constant 

currency basis

–  R&D expense

currency basis

– Number of customers

–  Number of customers

–  Number of partner 

–  Headcount

relationships

Related Risks

Related Risks

A   B    C   D   E   
F    G   H   I    J 

A   B    C   D   E   
F   

  I   

8  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

G H J 
Read more in Key  
performance indicators 
Page 32

Read more in Risks and 
uncertainties 
Page 36

Extend our  
best-in-class  
digital agenda

Establish Alfa Start 
as the leading 
solution for the 
volume market

We will remain a market 
leader for digital solutions 
in the asset finance sector

We will become a market 
leader in the volume 
market of the asset 
finance industry

Maintain a high-
performance 
organisation  
with a culture  
of continuous 
improvement

Promote and  
grow value and 
develop resilience

We will continue to offer a 
supportive, diverse and 
collaborative working 
environment and be 
considered to be an 
employer of choice

We will deliver value to 
shareholders by building 
and extending long-term 
profitability in a cash-
efficient manner

Related KPIs

–  R&D expense

Related KPIs

Related KPIs

Related KPIs

–   New implementation 

–  Headcount

–  Retention rate

– Operating profit margin

– Adjusted EBIT margin

–  New implementation 

projects

projects

– R&D expense

–  Employee engagement

– Billings

–  Greenhouse gas emissions

–  Operating free cash flow 

conversion

– R&D expense

Related Risks

Related Risks

Related Risks

Related Risks

A  
F   

  E   

A   B    C  
F   

  D   E   
  I   

F   

  C   D   E   
A  
F    G   H   I    J   

Risks

A Failure to retain or increase 
market share in our strategic 
target markets

B High customer  

concentration risk

C Socio-economic,  
geo-political risk

D Risk to people, skills, location 
and working environment

E Failure to deliver on our 

existing implementation or 
ODS business

F Failure to develop Alfa 

Systems to ensure it remains 
relevant in the market, to 
lower the cost of development 
in the future and to allow 
competitive technological and 
product development

G IT security and cyber risks

H Business interruption or 

continuity

I Brexit and uncertainty 
surrounding trading 
arrangements after the 
transition period

J Pandemic outbreak in Alfa  

and/or customer geographies

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  9

B C D G H IJD E G H IJA B C G H JB Strategic reportFinancial statementsAdditional informationGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
Our strategy continued

Our strategic priorities  
and objectives

Objectives

Progress in 2019

Focus for 2020

Grow market share by 
maintaining leading-edge 
technology, increasing 
customer loyalty and  
winning new business

Win in our existing markets by demonstrating  
capability of product and best-in-class delivery

Maintain our leading position as partner to the  
US automotive finance sector

Grow in target markets

• Hosted EMEA and US User groups.

• Maintain and increase focus on continuous improvement.

• Improvements to sales process.

• Continued product roadmap enhancements 

• Continuation of the roadmap.

(Integrations, Workflow, Performance).

• Incorporate further feedback from implementations into  

delivery approach.

• Commenced three new implementation projects. 

• Deliver Alfa implementations and ODS projects. 

• Developed multiple sales opportunities and 

• Win new implementation projects.

Drive innovation in our existing solutions

• Planned pieces used to maintain position as key  

• Monitor and increase take-up of innovation time.

• Generate pipeline of value-add work for existing customers.

Lead with our cloud-first offering

• Used a cloud-first sales strategy with all prospects.

• Continued improvements to hosting, tooling and monitoring.

Embed partners into our sales and customer  
relationship processes

Select preferred partners and establish  
engagement terms

Deliver training to partners and establish ongoing  
information exchange

Focus on Alfa as a platform

Develop our partner  
ecosystem to increase 
operational capacity and  
sales opportunities

Extend our best-in-class 
digital agenda

Develop value-adds to the platform

• Used a cloud-first sales strategy with all prospects.

• Support customers in move to Docker or Alfa hosting  

Thought leadership to demonstrate Alfa as  
a leading technology partner to the asset finance industry

• Published position paper on AI and engineering  

• Continue AI tooling development and collaborate with  

blogs on React.

customers on practical use of AI.

• Assess and develop future business models in asset finance.

10  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

progressed some to late-stage pipeline. 

• Further analysis performed confirming target 

markets.

thought leader.

• Continued research and development in relation  

to application of artificial intelligence (AI), machine 

learning and IoT.

• Engaged in three joint sales proposals.

• Deliver projects based on joint bids.

• Partners utilised on four customer projects.

• Participate in further joint bids.

• Continued strengthening of our partner relationships.

• Scale and leverage our existing partner ecosystem for staff 

• Established engagement terms with new partners.

• Add to our partner ecosystem (Global agreement with Accenture 

augmentation.

signed in February 2020).

• Four large partner intakes successfully onboarded.

• Provide further technical materials to partners for system  

• Partner portal set up.

integration efficiency.

• Delivered further POS and self-serve applications.

• Develop improvements to our integration capabilities.

• Investment in APIs, the user interface and target 

• Further develop always-on, always-available strategy.

• Delivery of processing efficiency improvements  

• Further develop materials to support partner implementations  

• Continue investment in user experience and tooling.

market features.

at high-volume.

and customers.

deployment model.

in an SME market.

• Evaluate the potential for a new software-as-a-service product  

   
   
   
Objectives

Progress in 2019

Focus for 2020

Grow market share by 

maintaining leading-edge 

technology, increasing 

customer loyalty and  

winning new business

Win in our existing markets by demonstrating  

capability of product and best-in-class delivery

Maintain our leading position as partner to the  

US automotive finance sector

Grow in target markets

• Hosted EMEA and US User groups.

• Maintain and increase focus on continuous improvement.

• Improvements to sales process.

• Continued product roadmap enhancements 

• Continuation of the roadmap.

(Integrations, Workflow, Performance).

• Incorporate further feedback from implementations into  

delivery approach.

• Commenced three new implementation projects. 

• Deliver Alfa implementations and ODS projects. 

• Developed multiple sales opportunities and 

• Win new implementation projects.

progressed some to late-stage pipeline. 

• Further analysis performed confirming target 

markets.

Drive innovation in our existing solutions

• Planned pieces used to maintain position as key  

• Monitor and increase take-up of innovation time.

thought leader.

• Continued research and development in relation  

to application of artificial intelligence (AI), machine 
learning and IoT.

• Generate pipeline of value-add work for existing customers.

Lead with our cloud-first offering

• Used a cloud-first sales strategy with all prospects.

• Continued improvements to hosting, tooling and monitoring.

Embed partners into our sales and customer  

relationship processes

Select preferred partners and establish  

engagement terms

Deliver training to partners and establish ongoing  

information exchange

Focus on Alfa as a platform

Develop our partner  

ecosystem to increase 

operational capacity and  

sales opportunities

Extend our best-in-class 

digital agenda

• Engaged in three joint sales proposals.

• Deliver projects based on joint bids.

• Partners utilised on four customer projects.

• Participate in further joint bids.

• Continued strengthening of our partner relationships.

• Scale and leverage our existing partner ecosystem for staff 

augmentation.

• Established engagement terms with new partners.

• Add to our partner ecosystem (Global agreement with Accenture 

signed in February 2020).

• Four large partner intakes successfully onboarded.

• Provide further technical materials to partners for system  

• Partner portal set up.

integration efficiency.

• Delivered further POS and self-serve applications.

• Develop improvements to our integration capabilities.

• Investment in APIs, the user interface and target 

• Further develop always-on, always-available strategy.

market features.

• Delivery of processing efficiency improvements  

at high-volume.

• Continue investment in user experience and tooling.

• Further develop materials to support partner implementations  

and customers.

Develop value-adds to the platform

• Used a cloud-first sales strategy with all prospects.

• Support customers in move to Docker or Alfa hosting  

deployment model.

• Evaluate the potential for a new software-as-a-service product  

in an SME market.

Thought leadership to demonstrate Alfa as  

a leading technology partner to the asset finance industry

• Published position paper on AI and engineering  

• Continue AI tooling development and collaborate with  

blogs on React.

customers on practical use of AI.

• Assess and develop future business models in asset finance.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  11

Strategic reportFinancial statementsAdditional informationGovernance   
   
   
Our strategy continued

Establish Alfa Start as  
the leading solution for  
the volume market

Objectives

Progress in 2019 

Focus for 2020

Promote simplification of delivery through our  
Alfa Start proposition

• Extended Alfa Start proposition to new volume 

• Maintain and increase a continuous improvement to Alfa Start  

market segment.

delivery process and documentation. Utilise feedback from 

Promote product simplification

• Continuation of modularisation programme.

• Continuation of modularisation programme.

implementations.

• Utilise feedback from first implementations and support  

to inform further changes.

Win customers in the volume market, based on  
Alfa Start proposition

• Developed pricing, sales and support model for  

• Deliver for Alfa Start customers.

volume market.

• Won a new Alfa Start customer.

• New sales of Alfa Start.

• Continued development of sales approach.

Continue investment model for volume market

• Developed process for assessing and managing  

• Conduct further market analysis to inform strategic investment.

investment return.

• Evaluate the potential for a new software-as-a-service product in 

the SME market.

Maintain a high-performance 
organisation with a culture  
of continuous improvement

Retain and attract the best people via a compelling  
value proposition

Provide career development and learning opportunities

Encourage inclusivity and diversity

Foster innovation throughout the company

• Continued innovation days and hackathons.

• Renew innovation team charter, on-boarding and training.

Encourage open communication and strategic alignment

Promote and  
grow value and  
develop resilience

Improve operational efficiencies

• Continued focus on operating cost efficiencies to 

• Focus on improvements to project margins and capitalise on 

ensure that we have the capacity to invest in new skills 

appropriate tactical opportunities.

to drive future growth.

• Increase proportion of income from licence revenues.

Improve management information and control

• Assigned further devolved budget holders.

• Implement improvements to internal systems to improve metrics  

Reinvestment in the product to increase value for customers  
and prospects

• Invested in the user interface, expanded digital  

• Maintain and increase focus on continuous improvement.

API and continuous improvement.

Align our global locations with our growth potential

12  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

• Successfully reviewed and revised experienced  

• Continue balanced recruitment for key geographies.

engineering recruitment.

• Reviewed total reward package.

• Fill open executive team positions.

• Monitor working hours and increase take-up of training time, 

innovation time and ESG.

• Implemented new learning and development 

• Increase relevance, timeliness and take-up of training.

framework. Monitored uptake.

• Engage further senior staff in training delivery across Alfa.

• Developed a set of activities to improve diversity 

• Develop, execute and monitor plan to introduce diversity into 

within Alfa.

leadership team and board.

• Embedded inclusivity/diversity in company events.

• Expand discussions on inclusivity and diversity.

• Provided recommendations for carbon offsetting  

• Use UN Sustainable Development Goals to inform Alfa ESG efforts.

following investigation of approaches that do not 

encourage us to “greenwash”.

• Decide on carbon-offsetting approach and integrate into  

operating plans.

• Continued to use the Company’s Purposes and Values 

• Establish a team structure for strategy, including change 

as the foundations for strategic thinking.

management, to facilitate the upkeep of our strategy.

• Regular communication e.g. from Investment 

• Continue to engage through regular blogs, company meetings and 

Committee.

open Q&A sessions. Review and revise based on engagement.

and information.

• Implement additional monitoring and feedback for budgeting.

• Revise the software development lifecycle (SDLC ) to improve 

engineering efficiency.

• Continue to evolve the user interface and user experience. 

• Review our physical presence in line with market focus and add to 

our current office network if necessary.

   
   
   
Establish Alfa Start as  

the leading solution for  

the volume market

Objectives

Progress in 2019 

Focus for 2020

Promote simplification of delivery through our  

Alfa Start proposition

• Extended Alfa Start proposition to new volume 

market segment.

• Maintain and increase a continuous improvement to Alfa Start  
delivery process and documentation. Utilise feedback from 
implementations.

Promote product simplification

• Continuation of modularisation programme.

• Continuation of modularisation programme.

• Utilise feedback from first implementations and support  

to inform further changes.

Win customers in the volume market, based on  

Alfa Start proposition

• Developed pricing, sales and support model for  

• Deliver for Alfa Start customers.

volume market.

• Won a new Alfa Start customer.

• New sales of Alfa Start.

• Continued development of sales approach.

Continue investment model for volume market

• Developed process for assessing and managing  

• Conduct further market analysis to inform strategic investment.

investment return.

• Evaluate the potential for a new software-as-a-service product in 

the SME market.

Maintain a high-performance 

organisation with a culture  

of continuous improvement

Retain and attract the best people via a compelling  

value proposition

Provide career development and learning opportunities

Encourage inclusivity and diversity

• Successfully reviewed and revised experienced  

• Continue balanced recruitment for key geographies.

engineering recruitment.

• Reviewed total reward package.

• Fill open executive team positions.

• Monitor working hours and increase take-up of training time, 

innovation time and ESG.

• Implemented new learning and development 

• Increase relevance, timeliness and take-up of training.

framework. Monitored uptake.

• Engage further senior staff in training delivery across Alfa.

• Developed a set of activities to improve diversity 

• Develop, execute and monitor plan to introduce diversity into 

within Alfa.

leadership team and board.

• Embedded inclusivity/diversity in company events.

• Expand discussions on inclusivity and diversity.

Foster innovation throughout the company

• Continued innovation days and hackathons.

• Renew innovation team charter, on-boarding and training.

Encourage open communication and strategic alignment

• Provided recommendations for carbon offsetting  
following investigation of approaches that do not 
encourage us to “greenwash”.

• Use UN Sustainable Development Goals to inform Alfa ESG efforts.

• Decide on carbon-offsetting approach and integrate into  

operating plans.

• Continued to use the Company’s Purposes and Values 

as the foundations for strategic thinking.

• Establish a team structure for strategy, including change 
management, to facilitate the upkeep of our strategy.

• Regular communication e.g. from Investment 

• Continue to engage through regular blogs, company meetings and 

Committee.

open Q&A sessions. Review and revise based on engagement.

Promote and  

grow value and  

develop resilience

Improve operational efficiencies

• Continued focus on operating cost efficiencies to 

• Focus on improvements to project margins and capitalise on 

ensure that we have the capacity to invest in new skills 
to drive future growth.

appropriate tactical opportunities.

• Increase proportion of income from licence revenues.

Improve management information and control

• Assigned further devolved budget holders.

• Implement improvements to internal systems to improve metrics  

and information.

• Implement additional monitoring and feedback for budgeting.

Reinvestment in the product to increase value for customers  

• Invested in the user interface, expanded digital  

• Maintain and increase focus on continuous improvement.

and prospects

API and continuous improvement.

Align our global locations with our growth potential

• Revise the software development lifecycle (SDLC ) to improve 

engineering efficiency.

• Continue to evolve the user interface and user experience. 

• Review our physical presence in line with market focus and add to 

our current office network if necessary.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  13

Strategic reportFinancial statementsAdditional informationGovernance   
   
   
Our differentiators

This is why our customers  
choose Alfa Systems

Delivery track 
record

Our best practice methodologies and specialised 
knowledge of asset finance enable us to deliver large 
system implementations and highly complex business 
change projects. With an excellent delivery history 
over three decades in the industry, Alfa’s track record  
is unrivalled.

Innovate and 
challenge  
in multiple  
markets

Multi-entity, multi-regulatory, multi-currency 
and multilingual. We react quickly in a complex 
and changing market and adapt to match 
business requirements and customer needs 
as they evolve.

Create an 
omnichannel 
experience

We empower customers, dealers and vendors 
through enhanced self-service and omnichannel 
technology. We operate with a clear and 
complete picture of the customer journey, from 
onboarding, throughout in-life management  
to end of term and retention.

Perform through  
leading-edge  
tech

Alfa Systems has a comprehensive service-
oriented architecture, 100% web user interface 
alongside reliable, scalable performance, proven 
for a 10 million contract portfolio.

Achieve  
operational  
agility

Alfa Systems helps streamline operations 
through process automation, across different 
functions and geographies. Customers achieve 
greater control, connected processes and a 
seamless flow of information.

Unify  
systems

Alfa Systems helps customers avoid systems 
spaghetti – consolidating disparate legacy 
systems, integrations and workarounds. Alfa 
Systems removes inefficiency and complexity 
by using a single platform with a single database.

14  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Market overview

A complex and highly regulated  
market with many challenges  
and opportunities

Global 
trends

Alfa’s global market remains attractive 
even in times of political and economic 
uncertainty. Asset finance has increased 
security compared to unsecured loans, 
and the stability this provides means 
that the fundamentals of the industry 
tend to remain strong regardless of the 
short-term macro environment. 

Even so, change is a constant in today’s 
commercial world, and asset finance is 
no exception. New regulations, such as 
GDPR, WLTP, US Banking regulations 
and the drive for limiting dealer 
commission all mean that auto and 
equipment financiers must move  
quickly to protect their operations. 

At the same time, Brexit and global 
trade disputes have undoubtedly 
increased business uncertainty. 
Additionally the worldwide spread of 
Coronavirus (Covid-19) will undoubtedly 
have far-reaching effects on all parts of 
the economy, and the full impact of the 
virus on the asset finance industry 
remains uncertain. 

Nevertheless, businesses must continue 
to plan even through this uncertain 
future, and put themselves in the best 
possible position to operate effectively 
when Covid-19 has run its course.  

In order to succeed in an even more 
competitive future market, asset 
finance businesses must respond to 
an increasingly demanding customer 
base, and advances in technology that 
happen on an ever-shortening cycle. 
Demand for cloud solutions, a fully 
digitised offer and use of artificial 
intelligence and machine learning are 
creating multiple opportunities for 
Alfa. In the automotive sector,  
the race towards electric and 
autonomous vehicles is well 
underway, forcing financiers to 
introduce new products and services. 
In the equipment sector, financiers 
are also looking to find competitive 
advantage through innovative 
offerings such as pay-per-use billing. 

Despite increased uncertainty, 
including the uncertain impact of 
Covid-19, business decisions cannot 
be delayed indefinitely. The Alfa 
late-stage sales pipeline was 
increasingly healthy over the course of 
2019, with appetite for large-scale IT 
implementations returning across our 
markets, and we view prospects in the 
post-pandemic world with optimism.

The full impact of the spread of Covid-19 on the asset  
finance industry remains uncertain. Nevertheless,  
businesses must continue to plan even through  
this uncertain future, and put themselves in the  
best possible position to operate effectively when  
Covid-19 has run its course.” 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  15

Strategic reportFinancial statementsAdditional informationGovernanceMarket overview continued

Technology 
trends

10%

of new cars could be offered  
as a subscription by 2025(a)

Alfa has been a leading 
voice in the industry on 
digitalisation, releasing 
two white papers to give 
meaningful definition  
to the term and explain 
how its power can  
be harnessed” 

Cloud
Cloud deployments have become 
increasingly popular and on-premise 
deployment is now the exception rather 
than the rule. Cloud offers a wealth of 
benefits in terms of speed of set up, 
flexibility and cost management.  
Having more parts of the solution in the 
cloud also provides additional options  
to ease integration, and this is an 
increasingly significant factor in 
customers’ digital strategies.

Larger finance providers have been 
slower to move to this new platform, 
often due to the perceived additional 
data governance risk. Improvements  
in security from cloud providers have 
mitigated these concerns and we  
expect that the movement to cloud will 
continue. Use of Alfa’s hosting services  
is growing among customers, although 
some finance providers with mature  
IT servicing offerings are engaging 
directly with cloud providers like AWS  
or Azure to manage public cloud 
infrastructure themselves.

Alfa’s approach
Alfa Systems can be deployed on any 
cloud platform, improving customer 
experience and mitigating risks 
associated with being tied to a single 
provider. This, in turn, helps mitigate  
the risk that disruptors could become 
competitors in our customers’ markets. 
For three years, Alfa’s recommended 
deployment has been via its hosted 
solution, and this offering provides a 
quick and easy option for customers  
to realise the benefits of cloud hosting 
without the need for significant  
technical skills. 

16  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Digitalisation
Digitalisation continues to be a popular 
theme, being discussed with increasing 
frequency at industry conferences 
and in conversations with customers  
and prospects. An industry-wide  
agreed definition of the term remains 
elusive, though. 

In many cases, we see that prospective 
customers see “digitalisation” as a 
traditional systems’ uplift, replacing 
manual processes across multiple 
different legacy systems with a modern 
integrated solution like Alfa Systems. 
Others, including those who have 
already implemented Alfa Systems,  
are increasingly looking to achieve the 
next-level benefits of more integrated 
technology to solve business problems 
more efficiently. These customers are 
seeking seamless digital connectivity, 
allowing for transformative solutions 
such as self-service mobile applications, 
customer portals and real-time links to 
third party providers.

Ever-closer integration also requires 
systems to be easily connected, with  
a minimum of difficulty for those 
managing the process. Developer 
Experience (“DX”) is therefore becoming 
as important as Customer Experience 
(“CX”) in choosing a system. 

Alfa’s approach
Alfa has been a leading voice in the 
industry on digitalisation, releasing two 
white papers to give definition to the 
term and explain how its power can be 
harnessed. Alfa’s digital strategy allows 
Alfa Systems to be deployed either as 
part of a connected systems landscape, 
or as a standalone system, as required. 
In particular, our continued investment 
in the open-platform API for Alfa 
Systems positions us well for a greater 
level of customer ownership of the 
digital journey and to create a positive 
Developer Experience. 

Mobility and  
autonomous vehicles
Mobility solutions remains an industry 
buzzword in the auto finance sector, but 
also stretches into equipment finance 
with OEMs exploring similar techniques.

‘Car as a service’ is an increasingly likely 
future model in the medium term, with 
analysts suggesting that 10% of new cars 
could be offered via a subscription by 
2025.(a) Typically, this will be for a 
specified car – a monthly fee will  
provide the paying customer access  
to a car, with quick and easy options  
to change, or terminate, at any point.  
In comparison, we expect that there will 
be a slower take-up of ’car clubs’, where 
a subscription would provide access to  
a fleet of cars and the ability to use any  
car, at any time.

Autonomous cars remain in some ways 
the end-state for mobility solutions, as 
this would even allow the ‘driver’ to be 
provided as a service. While initial 
estimates of when autonomous vehicles 
will be on the road have been pushed 
back as understanding of AI and machine 
learning has increased, all the major 
OEMs are putting significant investment 
into this technology and ‘driver-assisted’ 
cars remain likely in the next five years. 

In the equipment space, Daimler Trucks 
has recently become the first provider 
to launch a usage-based lease, with its 
Dynamic Lease offering. This is an 
exciting development in an industry that 
typically lags auto finance in innovation. 
While the business-to-business nature 

of equipment finance means a direct 
equivalent to ‘car as a service’ is less 
likely, Dynamic Lease is likely to be the 
first of many such offerings.

Alfa’s approach
The flexible nature of Alfa Systems  
has always positioned us well to manage 
new and complex product offerings. 
Structures like the Dynamic Lease 
product are already fully supported,  
and Alfa features such as variable billing 
cycles, customisable contract lengths, 
simply-effected changes of contract  
and independent views of the asset all 
enable support not just for the products 
of today, but for future innovations.

As with all ventures into new technology, 
there are risks and uncertainties  
involved in mobility solutions, and the 
timing and exact balance of future trends 
is uncertain. Alfa will continue to stay 
abreast of technological developments, 
provide thought leadership and 
innovative solutions to our customers 
and potential customers.

AI and machine learning
Artificial Intelligence and machine 
learning are increasingly common tools 
within business and their use and 
sophistication is likely to increase. 

In the asset finance industry, pilots  
and proofs of concept using AI and 
machine learning techniques abound, 
but production instances are limited.  
Efforts remain focussed on some 
‘traditional’ machine learning areas,  

such as data analytic techniques for 
BPO and credit decisioning. Partly, 
this is due to the complexity of 
preventing the encoding of systemic 
biases: apparent bias in card credit 
decisions made the news recently  
in the USA, and avoiding bias is 
regulated under GDPR in Europe.

Nevertheless, the prize for achieving 
successful machine learning 
application is as great in asset finance 
as in other industries, and we expect 
to see continued investment in this 
area over the coming years.

Alfa’s approach
In 2019, Alfa released its first position 
paper: ‘Balancing Risk and Reward:  
AI in Equipment and Auto Finance’. 
This covers some of the challenges  
of introducing machine learning into  
a business environment, whilst 
recognising the obvious benefits  
it can bring. Alfa will continue to 
perform its own research into how  
AI can be used successfully within 
asset finance during 2020, with a 
focus on launching applications that 
provide true value to Alfa and the 
asset finance industry. 

(a) 

 Frost & Sullivan – Future of Vehicle Subscription

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  17

Strategic reportFinancial statementsAdditional informationGovernanceGreyscale no circle

Market overview continued

Europe

€183bn

European total leasing volumes 
in first half of 2019(b)

49%

Of Alfa’s revenue over the  
last three years

Colour / No Circle

Nevertheless, the demand for asset 
finance in the UK remains strong, with 
total new business growing in all but  
one month in 2019, and while Covid-19 
will have an effect, the need for asset 
finance to help revive the economy 
should help drive the requirement  
for IT projects. 

Alfa’s approach
Europe is a key market for Alfa, 
contributing 49% of revenues over  
the last three years. Alfa’s experience  
of cross-border implementations  
and Alfa Systems’ flexibility  
positions us well for pan-European 
implementations for larger European 
automotive and equipment finance 
companies. Additional mainland 
European subsidiaries in Germany  
and more recently France, increase  
our proximity to customers.

Overall
The European asset finance market is 
heavily influenced by a small number of 
major economies, with the five largest 
European economies (UK, France, 
Germany, Italy, Spain) accounting for 
around 63% of vehicle and equipment 
finance originations(a). Growth across 
this market slowed in 2019 after several 
years of sustained growth. 

Growth was modest in H1 2019, with  
only real estate leasing bucking the 
trend. Total new leasing volumes in the 
first half of 2019 were €183.1 billion, 
higher by 3.4%(b) than the same period  
of 2018. Until the outbreak of Covid-19, 
the outlook for the European industry 
overall remained positive, but growth 
will undoubtedly be impacted by the 
measures taken to combat the virus.

In Alfa’s home market of the UK, the  
exit from the EU has been confirmed, 
but the specific impacts of Brexit  
are still being worked through and 
uncertainty continues to dominate. 
Brexit-related uncertainty continues  
to impact customers appetite for  
capital expenditure.

Automotive / Fleet

4.3%

Expansion of automotive leasing 
volumes in first half of 2019(b)

3.1%

Expansion of equipment leasing 
volumes in first half of 2019(b)

Agility

Analytics

Attention

Business Insight

Calendar 

/ Events

Clarity

Automotive
Vehicle leasing volumes expanded by 
4.3% in the first half of 2019, although 
new passenger vehicle registrations 
were more static, with only a 1.2% 
growth compared to 2018(c). New 
business volumes in 2020 look certain  
to be impacted by Covid-19, although  
to what extent is unclear. Manufacturers 
are increasingly looking to exploit the 
shift towards electric and autonomous 
cars, with companies joining forces 
where necessary to navigate this change.

Communications

Diesel engines are particularly at risk,  
with the UK stating that these will be 
phased out by 2035. Outside the  
UK, consumers are particularly 
uncertain about the future of diesel 
engines: their poor green credentials  
are in direct opposition to their current 
economic benefits to the user, leaving 
buyers conflicted. However, this 
uncertainty could be a positive for  
the finance industry, as consumers 
potentially shy away from long-term 
ownership of assets in order to avoid 
committing to a choice of fossil fuels  
or less-proven emerging technologies.

Compliance

Customer 

Experience

Digital / Channels

18  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Documentation

Education / Training

Equipment

Financials

Innovation

Partnerships / Collaboration

Profile

Raise 

Awareness

Recruitment

Systems 

Consolidation

Greyscale no circle

Colour / No Circle

Agility

Analytics

Attention

Automotive / Fleet

Business Insight

Calendar 

/ Events

Clarity

Communications

Compliance

Customer 

Greyscale no circle

Experience

Digital / Channels

Documentation

Colour / No Circle

Agility

Analytics

Attention

Automotive / Fleet

Education / Training

Equipment

Business Insight

Calendar 

/ Events

Clarity

Communications

Compliance

Customer 
Experience

Digital / Channels

Documentation

Financials

Education / Training

Equipment

With a proven track record in equipment finance,  
both in the UK and across Europe, Alfa continues  
to see great potential in this market.” 

Profile

Innovation

Partnerships / Collaboration

Financials

Raise 

Awareness

Recruitment

Innovation

Systems 

Consolidation

Across the globe, captives are 
increasingly focused on mobility, 
enabling car buyers to finance vehicles  
in a way that best meets their individual 
needs. End user expectations are 
constantly evolving, with customers 
becoming increasingly tech-savvy.  
Alfa’s customers and prospects  
report that the ability to provide  
these customers with a slick and  
simple customer experience will prove 
invaluable in retaining brand loyalty.

Alfa’s approach
The strength of the Alfa Systems 
offering to the automotive finance 
industry is evident both in its work  
with UK and German auto finance 
companies, and in its market-leading 
status in the equivalent US market. 
Regional variations make multi-country 
implementations difficult, but the 
configurable nature of Alfa Systems and 
its ability to support multiple products, 
verticals and jurisdictions on a single 
platform make it an excellent fit for  
large companies looking for economies 
of scale. 

Alfa’s positioning as a modern digital 
platform gives customers the ability to 
integrate easily into a complex systems 
landscape, providing end users with the 
ease of use that they require. 

through 2020 and beyond, with 
customers across Europe seeking  
to gain competitive advantage by 
offering tailored solutions to brokers, 
vendors and direct customers. 

Equipment
Equipment leasing expanded by 3.1%  
in the first half of 2019(b), continuing a 
pattern of single-digit growth over the 
past five years. This increase masks 
significant variations, with markets  
such as the Baltics contracting by 
double-digits but markets as varied  
as Denmark, Greece and Ukraine 
experiencing significant growth. 
Covid-19 is likely to have a negative 
impact on the market, but businesses 
will need help in order to recover, and 
equipment financing may contribute 
towards this.

Equipment finance is historically more 
conservative than automotive finance, 
but end users in the business-to-
business sector increasingly demand the 
same kinds of products and solutions as 
consumers in the auto finance sector. 
Alfa expects this trend to continue 

Alfa’s approach
With a proven track record in equipment 
finance, both in the UK and across 
Europe, Alfa continues to see great 
potential in this market, despite present 
uncertainty. Alfa’s ability to cover both 
auto finance and equipment finance  
on a single platform also positions us 
well to support demand for auto-style 
products and solutions in the equipment 
finance sector. In addition to continued 
support for large-scale pan-European 
implementations, Alfa is also placing a 
focus on providing a pre-packaged 
solution for smaller equipment finance 
players, starting with the UK market. 

Profile

(a)  Leaseurope – 2018 Statistical Enquiry
(b)  Leaseurope – 2019 Biannual Statistical Survey
(c) 

 Europe Automobile Manufacturers Association 
press release

Partnerships / Collaboration

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  19

Raise 

Awareness

Recruitment

Systems 

Consolidation

Strategic reportFinancial statementsAdditional informationGovernanceMarket overview continued

USA

17.0m

Number of US vehicle sales in 2019(b)

6%

Growth in equipment  
finance in 2019(d)

Overall
The US administration remains 
business-friendly and the economy 
continued to grow through 2019 and 
early 2020. Consumer spending, the 
foundation of the US economy, 
improved significantly and is a key 
driver of this economic growth. GDP 
has expanded by 2.1% over the past 
year(a) and the stock market finished 
2019 near a record high. The industry 
benefitted from a 25-basis-point 
interest rate cut by the Federal Reserve 
at the end of October 2019, the third 
time the Fed cut rates during the year, 
leaving the central bank’s benchmark 
rate at 1.5% to 1.75% at the end  
of the year. 

These positive signs were set against  
a backdrop of trade frictions with 
China and a pull-back in the US 
manufacturing sector; along with 
geopolitical uncertainty caused by 
Syria, Hong Kong and Brexit. As such, 
most measures of US business 
confidence were already well below 
2018 highs and trending downward. 
Covid-19 has now increased those 
challenges significantly, and the risk 
of recession that was already present 
has increased significantly. 

Whilst there will be storms to be 
weathered, Alfa’s customers will  
need to continue to invest in their 
businesses. This will put them in a  
good position to recover once the 
threat of Covid-19 has eased, and 
insulate them from any potential  
future further downturn. 

Alfa’s approach
The USA remains a key market for Alfa, 
contributing 46% to turnover for Alfa for 
the past three years. In 2020, our focus 
will be to continue working with the 
largest and most prestigious auto 
finance companies in the region. We will 
also expand and diversify our customer 
base by working increasingly with US 
equipment finance companies and by 
servicing smaller portfolios in the auto 
finance market.

Automotive
Annual US vehicle sales had stabilised  
at around 17.2m vehicles in the past few 
years. However, 2019 sales dropped to 
17.0m, and pre-Covid-19 projections for 
2020 and beyond showed a reduced level 
of 16.5m – 16.8m vehicles(b): this will 
undoubtedly drop further unless a rapid 
exit from Covid-19 restrictions can create 
a bounce in H2 2020. Alternatively- 
powered vehicles remain a likely growth 
area but, at around 5% of total sales,  
this is not currently a major segment.

Auto finance volumes in 2019 remained 
at similar levels to 2018(c), with increased 
finance penetration driving a slight 
increase in finance volumes. The list  
of the top 100 auto finance providers  
has been fairly stable, but for the first 
time we are seeing disruptors rise up  
the table: providers such as Tesla and 
Carvana are growing fast with over  
50% growth in portfolio value(c).

The challenge for finance providers will 
be to keep auto finance volumes healthy 
in the face of reducing car sales volumes. 
Finance product diversification 

continues in order to tackle this, driven 
largely by consumer buying habits and 
the large providers’ efforts to future-
proof their portfolio offering. Current 
trends include: an increase in demand  
for white-labelling to drive efficiency; 
mobility and telematics; commercial 
fleet offerings; and second-life  
fleet solutions.

Alfa’s approach
Alfa is deeply entrenched in this market 
and we are the premium solution in the 
region. To cement our position as the 
market leader, Alfa continues to invest  
in implementation accelerators such as  
a best-in-class pre-configured solution 
and a cloud-first offering. The reduced 
implementation effort opens 
opportunities for partnering and enables 
Alfa to target a larger section of the auto 
finance market.

The flexibility of Alfa Systems means we 
are able to support new products offered 
by customers. We already have solutions 
for leases, loans, white-labelling, 
commercial fleet, usage-based contracts, 
second-life fleet and many others. As the 
range of products diversifies further, Alfa 
will continue to be an attractive option for 
large, medium and disruptor customers.

Equipment
Equipment finance volumes are 
expected to have grown by over 6% in 
2019, from $894bn to over $950bn(d). 
This demonstrates the strength of the 
industry and confidence that businesses 
had to invest in equipment in the year. 

20  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
Greyscale no circle

Colour / No Circle

Agility

Analytics

Attention

Automotive / Fleet

Business Insight

Calendar 

/ Events

Clarity

Communications

Compliance

Customer 

Experience

Digital / Channels

Documentation

Education / Training

Equipment

Financials

Innovation

However, trade frictions with China 
could dent equipment sales in areas 
such as farming and machinery. 
Further, the full impact of Covid-19 is 
not yet known and equipment finance 
is likely to experience at least a short-
term slowdown until the virus 
countermeasures are relaxed.

Partnerships / Collaboration

Equipment finance has been very  
slow to embrace digitalisation, but  
the industry is starting to transition, 
driven by end-customer demand. 
Digitalisation is much more extensive 
than app-based customer service 
solutions, and includes connectivity  
of the lender’s systems with the asset, 
other systems, and end-customer 
information, to create the quality  
of customer journey demanded. 

Raise 

Awareness

Recruitment

The competitive landscape for 
equipment finance systems is being 
affected by one of the largest 
software providers in the market 
enforcing an upgrade to their 
extensive customer base. This is 
forcing customers to make a choice 
between upgrading or changing 
systems, creating opportunities  
for Alfa in 2020 and beyond. 

Systems 
Consolidation

Alfa’s approach
With digitalisation requiring a modern 
real-time platform, the 70% of the 
market currently on legacy systems,  
or internally developed solutions,  
will need to make changes to remain 
competitive. Alfa therefore anticipates 
acceleration in a software market that 
has remained slow for the past few 
years, once the effects of Covid-19 
have been ameliorated. Our modern 
technical stack and digitalisation 
initiative positions us well to serve  
this market. We also have a proven 
migration path from the systems of the 
aforementioned competitor enforcing 
an upgrade, meaning we are well placed 
to take advantage of this disruption. 

Australia  
and New 
Zealand

58%

Australia’s CEOs are ‘very  
confident’ about their company’s 
prospects over the next three years(f)

NZD4.7bn
Profile

NZ leasing industry estimated  
turnover in 2017(e)

Overall
General business confidence in Australia 
remained high through 2019, with the 
2019 KPMG Global CEO outlook survey 
finding that 58% of Australia’s CEOs 
were ‘very confident’ about their 
company’s prospects over the next 
three years. However, although in 2019 
Australia entered its 28th consecutive 
year without a recession, bushfires and 
Covid-19 will have a significant impact on 
the economy, at least in the short-term.

A rebound in the natural resources 
sector has driven up house prices in 
mining towns and also generated 
renewed activity in equipment leasing 
for yellow goods. At the same time  
new car sales have fallen consistently  
in the past two years, with finance 
penetration rates remaining largely 
static. The leasing market itself could 
change considerably over the  

next twelve months, as this period 
may see an increase in M&A activity 
among significant market players.

In New Zealand much focus in 
financial services has been on the 
Official Cash Rate (OCR), with a larger 
than expected 50bps reduction in 
August 2019: against this backdrop  
bank profits are flat. 

The leasing industry in NZ is estimated to 
have generated NZD4.7bn in turnover in 
2017(e), with consistently rising revenues 
year on year. Rising tourism numbers and 
an increase in construction, attributed  
to post-earthquake recovery activity in 
Christchurch, continues to drive turnover, 
although, as with other countries, 
Covid-19 will have a material impact  
on the local economy.

Alfa’s approach
Industry leaders in Australia and  
New Zealand have highlighted  
potential disruption from start-ups  
and the rise of peer-to-peer lending. 
Alfa’s strong commitment to R&D 
enables our customers to meet these 
challenges though product innovation 
and take advantage of changes in an 
increasingly dynamic market.

As the leasing market gets more 
competitive it is apparent that a number 
of lenders are feeling constrained by 
legacy systems, and are unable to take 
advantage of market opportunities.  
Alfa expects that this will drive an 
increase in software refresh activity  
over the next two to five years.

 US Bureau of Economic Analysis

(a) 
(b)  MarkLines data center
(c)  Big Wheels Report 2019
(d) 

 Equipment Leasing and Finance Foundation –  
2019 Horizon Report
 Westpac Industry Insight report into Equipment 
Rental and Leasing, May 2019
 2019 KPMG Global CEO outlook survey

(e) 

(f) 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  21

Strategic reportFinancial statementsAdditional informationGovernanceDelivering our strategy

People

at the heart of  
our business

Staff development 
and training is key 
to our future success 
and ensuring  
staff retention

Once we find and recruit talented  
staff, it is important that we retain  
them by developing them to their full 
potential. One way we do this is to 
provide opportunities for innovation. 
We run a number of company events 
throughout the year where time and 
space are given to work on projects 
people are passionate about. This is 
great for the business, as fantastic  
ideas grow from these events, and  
for our people as they have the  
chance to develop their ideas and  
then have a platform to present  
them to the rest of the company,  
from teammates to Directors. 

We have witnessed excellent levels  
of engagement at these events which 
produce business benefits and, of equal 
importance, are fun for all involved. Visit 
alfasystems.com/innovation to view a 
video of our 2019 Hackathon.

The development of our people never 
stops. For instance, in 2019 we made a 
number of internal promotions to our 
Company Leadership Team. In order to 
accelerate this transition, each person 
entered into a coaching programme with 
an external provider, helping them to 
adapt quickly to their new roles.

22  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Recruitment 

2019 has been a challenging year for recruiting 
software engineers in London. We are proud  
to have recruited 59 new employees over the  
course of 2019. A buoyant jobs market, coupled 
with associated wage inflation, resulted in  
Alfa exploring alternative options for sourcing 
candidates. We started working with Makers 
Academy, a software development boot camp, 
and this has provided an excellent way to  
source a highly motivated and diverse pool  
of talented individuals. 

It is well documented that the tech industry lacks 
gender balance. Alfa is committed to greater 
female representation across the company. 
Within our product engineering team, Makers 
Academy is a valuable partner helping us move 
towards that goal.

We have also worked on enhancing our  
employer brand in the London tech market.  
Our aim is to build a high-quality candidate pool  
of potential employees, whilst reducing external 
recruitment agency fees.

Retention 

A reduction in retention levels and an increase  
in salaries in the tech market in the past year  
led to a rigorous salary benchmarking exercise.  
This resulted in the company awarding salary 
increases that were above inflation in November 
2019. This is an investment in our future. If we want 
to attract and retain the best staff, we must offer 
a competitive remuneration package. This sits 
alongside the other things that make Alfa a  
great place to work: opportunities for varied  
and challenging work, a good work-life balance,  
our focus on learning and development and 
inclusive events.

Link to strategy
5.  Maintain a high-

performance organisation 
with a culture of  
continuous improvement

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  23

Strategic reportFinancial statementsAdditional informationGovernance 
Delivering our strategy

Delivering a faster 
Alfa Systems, more 
efficiently, enabling our 
customers to generate 
value earlier
As customers drive their businesses 
harder and expect more access to 
information, Alfa Systems’ performance 
has been improved, continuing our 
journey to an always-available system. 
Simple deployment models, such as 
cloud hosting and Docker containers, 
enable us to deliver Alfa Systems more 
efficiently and earlier, allowing our 
customers to focus on their business 
differentiators rather than infrastructure. 
Meanwhile, the same hardware handles 
more users and processes portfolios 
faster, improving the user experience.

Investing in our whole engineering 
process, including our people, ensures 
that our onboarding, tools and 
infrastructure enable us to scale teams 
efficiently, whilst benefiting more from 
external expertise and leading-edge 
technology. Initial system modularisation 
effort has separated components and 
re-used them in new contexts.

Our future investments will continue  
to focus on shortening the cycle from 
requirements to delivery ensuring that 
our customers receive the best service 
and are kept future-ready.

Investment

in our leading-edge software  
to grow our market share

24  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Digital agenda

Expectations for connectivity continue to 
increase and we are accelerating our system 
integration partners and customers use of Alfa 
Systems to support the whole customer journey. 
POSKit now supports new use-cases and has been 
delivered for both equipment and auto finance 
providers; Alfa Systems has expanded to include 
webhooks and simpler alternatives for using 
existing APIs; and the platform’s rich feature-set 
has been leveraged for further in-life interactions, 
including with online payment processors. 

Investment will further standardise our 
documentation to provide ready-to-use examples 
and develop support for more use-cases.

Our artificial intelligence tooling is already guiding 
our engineers’ efforts and we will continue to 
collaborate with customers to provide further 
value from the rich data Alfa Systems provides. 

Concise, responsive,  
clearer user interface

The Alfa Systems user interface continues to 
evolve, using end-user feedback from our close 
customer relationships to prioritise investment. 
The refresh to leading-edge technology has 
improved user experience and eased training 
requirements, while the faster, more seamless 
transitions have increased productivity.

Alfa is committed to continuing collaborations 
with our customers, including through hosted 
user groups, identifying opportunities to create 
meaningful improvements and a seamless 
experience on the platform. 

Link to strategy
1.  Grow market share by 

maintaining leading-edge 
technology, increasing 
customer loyalty and  
winning new business

6.  Promote and grow value  
and develop resilience

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  25

Investment

Strategic reportFinancial statementsAdditional informationGovernanceDelivering our strategy

Partnership

enhancing our operational capacity

Our partnership 
programme is a key  
part of Alfa’s strategy

Strategic alliances increase our operational  
capacity allowing us to deliver more Alfa 
Systems implementations, as well as enhance 
our ability to target new customers and markets.

Our initial approach has been to augment our 
teams with partner staff and also work with  
Systems Integrator partners, with Alfa retaining 
ownership of the customer relationship and 
delivery. This ensures our high standards of 
quality are maintained. We work with a small, 
carefully selected partner ecosystem of like-
minded organisations with geographical spread 
and complementary delivery capabilities.

In 2019, we have scaled our partner relationships, 
successfully embedding partners in our project 
teams and our sales process. We have continued 
to invest in partner training, as well as providing 
onboarded partners with access to the latest 
information about Alfa Systems and our delivery 
methodology via a partner portal. We have also 
grown our partner ecosystem, agreeing 
engagement terms with a specialist automotive 
finance consultancy and in 2020, with Accenture, 
the latter opening up opportunities for joint sales 
and collaboration on software implementations 
in multiple regions. 

In 2020, we will continue to scale our existing 
partnerships and evaluate other potential 
partners to strengthen further our partner 
ecosystem and core market coverage.

26  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Onboarding partners

In 2019, we developed our partner training  
and learning programme and have significantly 
increased our partner onboarding. Through four 
intakes, partner staff have been taken through 
our comprehensive training schedule, including 
Alfa Systems training, our delivery methodology 
and simulation-based implementation 
workshops. Alfa subject matter experts and 
experienced practitioners have provided  
high-quality training and the best possible 
introduction to the company.

In total we have onboarded 31 people 
from across our partner ecosystem in 2019. 
These partners have now assisted on four  
Alfa projects, for customers both currently  
live and at implementation stage, and they  
will enable us to scale up as we convert sales 
pipeline prospects. 

Sales collaboration helping  
to secure long-term growth  
in our project pipeline

We have two significant late-stage sales 
opportunities (one each in EMEA and the USA) 
where we are co-bidding with our partners, a 
very important step towards implementing  
side-by-side at scale and securing long-term 
operational growth.

Partners continue to provide local language  
and market expertise which is invaluable in the 
sales process, particularly with regards to new 
market entry opportunities. 

We have also benefited from increased  
sales channel opportunities via our partner 
relationships and the extended global reach  
and credibility they provide.

Partner 
relationships 

5

(2018: 3)

Partner staff  
trained in 2019 

31

(2018: 0)

Link to strategy
2.  Develop our partner 

ecosystem to increase 
operational capacity and  
sales opportunities

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  27

Strategic reportFinancial statementsAdditional informationGovernance 
Delivering our strategy

Our 
market

offering future growth for our  
leading digital solutions

Continuing to deliver  
to our core customers 

In 2019, Alfa continued to deliver 
implementations across a broad range 
of customers and markets. Alfa’s largest 
projects are among the most high-
profile and complex in our industry and 
we continued to meet major milestones 
on time during the year. The Alfa team’s 
unique industry knowledge has enabled 
us to develop and deliver a range of 
innovative products and technology 
solutions, generating operational 
efficiencies for our customers.

Alfa’s commitment to regular product 
upgrades allows customers to benefit  
from new features and develop new 
capabilities to innovate in their markets. 

This platform for digitalisation  
is providing Alfa customers, 
unencumbered by the integration 
challenges of legacy technology, with 
significant competitive advantages. 

Along with these core projects our 
investment in project delivery for 
smaller customers has borne fruit,  
with Hampshire Trust Bank going  
live 19 weeks after the start of 
implementation work. Further 
investment and experience in this  
area in 2020 will lead to an even more 
compelling, feature-rich product for  
the volume market.

28  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Volume market 

Smaller finance companies often have the same 
requirements as larger customers for industry-leading 
technology and breadth of functionality. Through  
Alfa investment in developing preconfigured Alfa Start 
positions and hosting capabilities, we are now able to 
offer such companies a highly streamlined deployment 
of Alfa Systems with rapid delivery timescales.  
Our implementation at Hampshire Trust Bank was 
completed in March 2020, after just 19 weeks.

Market leadership 

Alfa’s long-term market leadership was further 
consolidated in 2019 as we worked with customers  
to deliver projects of unique scale and challenge.  
The platform continues to prove itself year after year, 
demonstrating its capabilities on the largest, most 
complex portfolios in the world. In addition, our 
approach to integrating with customer project teams 
has allowed us to see challenges from the inside and 
help develop holistic solutions to complex problems 
which could not be achieved with a traditional external 
supplier relationship model. The commitment, 
knowledge and collaborative approach of Alfa team 
members, customers and partners is a true enabler  
for these super-large projects.

Link to strategy
3.  Extend our best-in-class 

digital agenda

4.  Establish Alfa Start as  

the leading solution for the 
volume market

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  29

Strategic reportFinancial statementsAdditional informationGovernanceOur business model

We create value by delivering and supporting  
Alfa Systems which provides an end-to-end, smart  
and sophisticated solution for operators spanning  
the breadth of the asset finance industry

Our resources

How we create value

Technology 
Alfa’s continued product 
development and innovation 
creates opportunity. We provide  
a unique software platform that 
combines modern, disruptive 
technology with industry-leading 
functionality and reliability.

People 
Our team works collaboratively 
with our customers’ teams to 
meet their business needs and 
strategic aspirations. Expanding 
our partner network will 
accelerate the evolution of our 
implementation capabilities and 
complement our continued 
focus on delivery.

Culture 
Our focus on excellence,  
agility and innovation ensures 
we are always at the forefront  
of the industry, providing 
solutions to regulatory and 
business challenges, digital  
needs and hosting solutions.

Experience 
Our software is built specifically 
for the asset finance industry 
and this, coupled with nearly 
30 years of proven delivery 
capabilities, has given us deep 
experience and know-how. We 
work with a wide variety of 
customers, across geographies, 
cultures and markets – delivering 
excellence in everything we do. 

Financial 
We aim to create stable 
commercial relationships which 
do not put our funding and 
liquidity at risk. 

Building long-term relationships
The life of an Alfa customer spans the initial needs assessment through to go-live, 
continued maintenance services and ongoing development and services work, 
across a myriad of asset types, geographies and lending products. But it does not 
stop there – customers often return to a needs assessment as their portfolio 
increases, their asset types expand and geographical reach increases.

Innovation

Assessment

Implement, 
develop  
and train

From proposal 
to end of term, 
across many 
asset types 
and financing 
structures.

REVENUE STREAMS

Software 
implementation
Includes implementation  
and development work  
for new customers and 
upgrades and geographical  
or asset type roll-outs 
for existing customers.

UPGRADING AND  

INCREASING PORTFOLIOS

R&PD and innovation

All supported by strong governance and robust risk management

30  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
 
 
 
 
 
International Integrated Reporting Council’s capitals
This key provides a mapping to the “capitals” of the IIRC’s Integrated 
Reporting (IR) Framework. You can find out more at: theiirc.org

F

 Financial

H

 Human

M

 Manufactured

I

 Intellectual

S

 Social

N

 Natural

Reinvestment

Maintain

Continued  
value  
creation

Maintenance
Ongoing support for 
existing customers’ 
portfolios, including 
upgrades available on  
a monthly, quarterly  
or biannual basis at a 
customer’s choosing, help 
desk support and other 
maintenance services. 

Ongoing 
development and 
services (ODS)
Includes further functionality, 
development or process 
changes in response to new 
regulation and further  
change management as 
businesses grow.

Reinvestment

The value we create  
for stakeholders

Shareholders
EPS (basic)
3.5p
(2018: 6.3p) 

Customers
Delivery over  
last 3 years
7  software 

implementations

(2018: 6)

Alfa team
Retention 
83%
(2018: 88%)

Product
Investment in Research & Development
£15.2 million
(2018: £16.3 million)

Brand coverage
Countries 
26
(2018: 26)

Communities and society

Money raised
£35,000
(2018: £47,000)

Carbon emissions 
821 tCO2e
(2018: 890 tCO2e)

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  31

Strategic reportFinancial statementsAdditional informationGovernanceKey performance indicators

Measuring our performance

Alfa measures a range of financial and  
non-financial metrics to help manage  
business performance

Our strategic priorities

Risks

Grow market share by 
maintaining leading-edge 
technology, increasing 
customer loyalty and 
winning new business

Develop our partner 
ecosystem to increase 
operational capacity and  
sales opportunities

Extend our best-in-class 
digital agenda

Establish Alfa Start as the 
leading solution for the 
volume market

Maintain a high-
performance organisation 
with a culture of 
continuous improvement

Promote and grow value 
and develop resilience

G IT security and cyber risks

H Business interruption or continuity

I Brexit and uncertainty surrounding 
trading arrangements after the 
transition period

J Pandemic outbreak in Alfa  

and/or customer geographies

A Failure to retain or increase market 
share in our strategic target markets

B High customer concentration risk

C Socio-economic, geo-political risk

D Risk to people, skills, location and 

working environment

E Failure to deliver on our existing 
implementation or ODS business

F Failure to develop Alfa Systems to 
ensure it remains relevant in the 
market, to lower the cost of 
development in the future and to 
allow competitive technological 
and product development

Financial 

Group revenue

£64.5m

2019 performance 
Group revenue has been impacted by delays to 
anticipated implementation projects and reduced 
discretionary spend by customers.

2019

2018

2017

64.5

71.0

Focus in 2020 
•   Convert late-stage sales pipeline opportunities  

87.7

in Europe and USA;

Why do we measure this? 
Revenue and customer base 
growth. Growing revenue is a 
measure of customer success.  
It is central to our objective  
of becoming the number  
one supplier to the asset  
finance industry.

•   Continue implementation activities  

at existing customers; and

•   Hosting and cloud opportunities.

New 
implementation 
projects

3

2019

2018

2017

1

2

Revenue  
on a constant 
currency basis

(11%)

2019

2018

2017

(11)

(16)

3

9

2019 performance 
Three customers began new implementation 
projects in 2019, of which two signed up to our new 
subscription-based invoicing model, including one 
utilising our Alfa Start proposition.

Focus in 2020 
•   Convert late-stage sales pipeline opportunities  

in Europe and USA.

Why do we measure this? 
Revenue and customer base 
growth. New sales is a measure 
of success with customers and is 
an indication of future growth. 
New customers defined as 
implementation work started  
in year.

2019 performance 
Constant currency decline is marginally higher than 
actual revenue reduction, following devaluation of 
GBP against USD and EUR during 2019. 

Focus in 2020 
•   Growing Group revenue as described above; and

•   Managing the impacts of foreign exchange 

fluctuations. 

Why do we measure this? 
Revenue and customer base 
growth. Demonstrates 
underlying organic growth 
excluding the impacts of 
currency movements.

Linked to remuneration: 
Yes

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Linked to remuneration: 
No

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Linked to remuneration: 
No

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

32  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Operating profit 
margin

21%

21

2019

2018

2017

Adjusted EBIT 
margin

20%

2019

2018

2017

20

31

47*

*  The 2017 Adjusted EBIT was 
calculated before one-off 
pre-IPO related expenses and 
pre-IPO share scheme cost. 
Refer to the reconciliation on 
page 35 for further details.

Billings

£71.1m

2019

2018

2017

71.1

66.5

76.8

Operating free cash 
flow conversion

142%

2019

2018

2017

87

69

2019 performance 
Operating profit margin affected by revenue 
decreases and a higher cost base, including  
increased staff costs in a competitive market  
for software engineers. 

Why do we measure this? 
Promote and grow value and 
develop resilience. Operating 
profit is a measure of how 
effectively we sell Alfa Systems 
and manage our cost base.

Linked to remuneration: 
No

Links to strategic 
priorities:

32

39

Focus in 2020 
•   Control margin erosion by ensuring costs are 

incurred only to the extent necessary to support 
future business growth.

2019 performance 
Adjusted EBIT margin affected by revenue 
decreases and a higher cost base, including 
increased staff costs in a competitive market for 
software engineers. Adjusted EBIT also adjusts for 
capitalised costs relating to internally generated 
assets and the relevant amortisation costs on 
associated internally generated assets. This explains 
why this KPI is slightly lower than the related 
Operating Profit margin.

Focus in 2020 
•   Control margin erosion by ensuring costs are 

incurred only to the extent necessary to support 
future business growth.

Why do we measure this? 
Promote and grow value and 
develop resilience. Adjusted 
EBIT margin shows the full 
underlying cost of developing 
Alfa Systems, whilst removing 
the impact of non-recurring 
expenditure to assess how 
effectively we are delivering  
Alfa Systems and related 
services to customers.

Link to risk:

A   B   C   D   E   F   G   H   I   J

Linked to remuneration: 
Yes

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Why do we measure this? 
To seek to maintain a strong 
balance sheet position (initially 
through trade and other 
receivables and subsequently 
through cash following 
collection) – ability to turn 
billings into cash demonstrates 
cash flow and growth in the 
underlying business.

Why do we measure this? 
A strong, unencumbered 
balance sheet position is key to 
growing the business in the 
future. Our business has always 
been cash-generative and this 
KPI allows us to monitor cash 
flows throughout the year before 
investment in capital projects.

Why do we measure this? 
Product investment. 
Quantification of the cost spent 
investing in research and 
development of Alfa Systems, 
demonstrating continued 
evolution and focus on change.

Linked to remuneration: 
No

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Linked to remuneration: 
Yes

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Linked to remuneration: 
No

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

2019 performance 
Billings are higher than revenue due to the deferral of 
customised licence revenue recognition and certain 
contractual settlement and termination amounts 
being billed during 2019 which related to revenue 
recognised in prior years. 

Focus in 2020 
•  Maintain billings of 95% of revenue

2019 performance 
Cash conversion ratio improved through increased 
focus on cash management by the Group and higher 
billing amounts compared to the Group revenue  
for 2019.

142

Focus in 2020 
•  Cash flow conversion of 100%

R&D expense

£15.2m

2019 performance 
Alfa capitalised £1.1 million in 2019 in relation to:

•   Continued investment in our products digital 

capabilities; 

2019

2018

2017

15.2

16.3

•   Upgrades and improvements to usability and 

functionality of the Alfa Systems user interfaces; 

14.0

•   Investment in the functionality of the cloud-

hosting platform offered by the Group;

•   The adaptation of the existing Alfa Start 

technology to meet the requirements of the UK 
equipment finance market; and

•   Specific functionality requested by existing 
customers for which the Group has invested 
internally generated time developing new modules 
and capabilities within Alfa Systems.

Focus in 2020 
•   Continue to deliver on modularisation, our digital 
agenda and improve user experience along with 
functional changes to support the replacement for 
LIBOR in both the UK and the US and to improve 
the efficiency of our Alfa hosting service.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  33

Strategic reportFinancial statementsAdditional informationGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Key performance indicators

Operational

Number of  
customers

26

2019

2018

2017

Headcount

316

2019

2018

2017

2019 performance 
Two new customers signed in 2019, being a South 
African bank and Hampshire Trust Bank, our first  
Alfa Start implementation in the UK.

Metric removes customers who terminated in year or 
who have given notice to terminate in 2020.

Focus in 2020 
•   Grow customer numbers and broaden 

diversification across geographies and industries.

26

27

32

Why do we measure this? 
Revenue and customer base 
growth. Increasing the number 
of customers helps to grow our 
share of the total addressable 
market and also protects us 
against customer concentration 
risk in the medium term.

2019 performance 
Headcount increased due to recruitment across the 
business in anticipation of expected 2020 activity 
levels.

316

312

329

Focus in 2020 
•   Increase headcount as we close out late-stage 

pipeline opportunities.

Why do we measure this? 
Revenue and customer base 
growth. Our growth and ability 
to win new business is partially 
dependent on the number  
and deep expertise of our 
people and therefore growing 
our team for the future  
is key to this goal.

Why do we measure this? 
Engagement of people. Our 
deep expertise in the industry 
and our ability to service our 
customer relationships is driven 
by the quality of our people.  
A higher retention rate 
demonstrates sustained 
engagement and retention  
of key skills and knowledge.

Why do we measure this? 
Measures levels of employee 
engagement because there  
is a positive correlation with 
business performance and the 
metric should be a lead indicator 
for retention rate performance. 

Retention rate

83%

2019 performance 
Retention rate fell as the market for software 
engineers became more competitive. Metric 
excludes any managed attrition. 

2019

2018

2017

83

88

95

Focus in 2020 
•   Retention of 90%.

Employee 
engagement

45.7%

2019

2018

45.7

61.2

Number of partner 
relationships

5

2019

2018

2017

3

3

2019 performance 
This KPI was added in 2018 as employee engagement 
is a positive indicator of culture and has an impact on 
business performance. Extracted from bi-monthly 
employee Pulse survey, questions asked are “Would 
I recommend Alfa to a friend as an employer”, “I am 
happy with Alfa’s strategy and business goals” and 
“Alfa has an excellent atmosphere and culture.” 
The decrease in the average employee engagement 
during 2019 has been a focus by senior management 
in the second half of 2019 and employee engagement 
levels have grown significantly from Q4 2019 to the 
date of this report.

Focus in 2020 
•   Increased engagement from employees by 
providing a stimulating, challenging and 
appropriately rewarded working environment.

2019 performance 
Discussions with a further three potential partners 
continued, in anticipation of joint working 
relationships from sales pipeline. 

Focus in 2020 
•   Successfully announced new global partnership 

5

agreement with Accenture. Continue to grow and 
utilise partner ecosystem.

Linked to remuneration: 
No

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Linked to remuneration: 
No

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Linked to remuneration: 
Yes

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Linked to remuneration: 
No

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Why do we measure this? 
Revenue and customer base 
growth. The profitable growth of 
our business is also linked to our 
ability to increase operational 
capacity. Our relationships with 
partner organisations provides 
introductions to potential 
customers and also provides 
resource augmentation and 
system integration capabilities.

Linked to remuneration: 
No

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

Greenhouse gas 
emissions per 1,000 
square feet (tCO2E)

2019 performance 
We have continued to monitor our level of carbon 
emissions and seek opportunities for further 
reductions.

821

2019

2018

2017

Focus in 2020 
•   Move towards neutral environmental impact 

through comprehensive review of total carbon 
emissions and identify and implement strategies 
for reduction.

  See our ESG section for more info on page 58.

821

890

690

Why do we measure this? 
Responsible operations. We are  
committed to a position of 
carbon neutrality through 
assessing our carbon footprint 
and emissions to include a review 
of flights and energy usage.

Linked to remuneration: 
No

Links to strategic 
priorities:

Link to risk:

A   B   C   D   E   F   G   H   I   J

34  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Definition and method  
of calculation of KPIs
In considering the financial performance 
of the business, the Directors and 
management use key performance 
indicators, some of which are defined by 
IFRS and some of which are not 
specifically defined by IFRS. 

We believe that Billings, Adjusted EBIT, 
Adjusted EBIT margin and Operating 
free cash flow conversion are the key 
measures required to assess our  
financial performance. They are used  
by management to measure liquidity,  
in the case of Billings and Operating free 
cash flow conversion, and profitability in 
relation to Adjusted EBIT and Adjusted 
EBIT margin.

These measures are not defined by IFRS. 
The most directly comparable IFRS 
measure for Adjusted EBIT is our Profit 
from continuing operations and for 
Operating free cash flow conversion  
it is Cash flows from operations. These 
measures are not necessarily comparable 
to similarly referenced measures used by 
other companies. As a result, investors 
should not consider these performance 
measures in isolation from, or as a 
substitute analysis for, our results of 
operations as determined in accordance 
with IFRS. 

The method of calculation for each 
metric is as follows. 

(1)  Headcount
Represents the number of Alfa 
employees under contracts of 
employment as at 31 December  
of each year.

(2) Retention rate
Represents the retention of  
Alfa employees over the previous  
12-month period, excluding any 
managed staff attrition.

(3) Billings
These are amounts invoiced in year. This 
differs from revenue as defined by IFRS 
due to the release of deferred income in 
relation to licence payments and 
maintenance agreements and accrued 
income in relation to work in progress 
and other contractual amounts due 
from customers. 

Adjusted EBIT

Profit for the year

Adjusted for:

Taxation
Pre-IPO employee share schemes(1)
IPO-related expenses(2)

Finance income 

Finance expense

Adjusted EBIT – 2018 definition

Capitalised development costs

Amortisation of capitalised development costs

Adjusted EBIT – 2019 definition

2019 
£’000s

2018 
£’000s

2017 
£’000s

10,182

18,150

25,866

2,818

4,306

–

–

(143)

852

–

–

(74)

–

7,996

4,400

3,000

(33)

–

13,709

22,382

41,229

(1,135)

(407)

153

–

–

–

12,727

21,975

41,229

(1)  Relates to pre-IPO employee share scheme expense. 
(2)   Relates to IPO-related expenses which are determined to be non-recurring. 

The table above reconciles Adjusted 
EBIT to profit for the year.

(5) Operating free cash flow conversion 
Operating free cash flow is calculated  
as cash from operations, less gains and 
losses on settlement of derivative 
instruments and margin calls, less capital 
expenditures, less total lease payments 
in respect of IFRS 16 (which was applied 
for the first time in the year ended 31 
December 2019) and adding back IPO-
related expenses. Operating free cash 
flow conversion represents Operating 
free cash flow generated as a proportion 
of Adjusted EBIT. Management uses 
Operating free cash flow conversion  
to monitor and manage cash flows. The 
table below presents a reconciliation of 
Operating free cash flow to Cash 
generated by operations, which is the 
nearest measure defined by IFRS.

(4) Adjusted EBIT margin
Adjusted EBIT in 2019 is defined as  
profit from continuing operations before 
interest and income taxes, adjusted for 
capitalised costs relating to internally 
generated assets and the relevant 
amortisation costs on associated 
internally generated assets, with the 
Adjusted EBIT margin as a proportion  
of revenue. 

Previously management defined 
Adjusted EBIT as profit from continuing 
operations before income taxes, finance 
income, pre-IPO share-based 
compensation and IPO-related expenses, 
with the Adjusted EBIT margin as a 
proportion of revenue. In 2019, 
management updated this definition 
because the IPO-related expenses and 
share-based compensation costs were 
only relevant in 2017, the year in which 
the Company undertook its IPO. 

Management utilises this revised 
measure to monitor performance as it 
illustrates the underlying performance of 
the business by adding back capitalised 
costs, net of relevant amortisation, which 
management believe is reflective of 
the underlying cost base and overall 
trading operations. 

£’000s

Cash generated by operations

Adjusted for:

2019

2018

2017

22,548

20,954

28,853

Settlement of derivative financial instruments  
and margin calls

–

(108)

(2,683)

Capital expenditure

(2,076)

(1,638)

IPO-related expenses excluded from Adjusted EBIT

–

Total lease payments in respect of Right-of-Use Assets

(2,462)

–

–

Operating free cash flow

Adjusted EBIT – 2019 definition

Operating free cash flow conversion

18,010

12,727

142%

19,208

21,975

87%

(663)

3,000

–

28,507

41,229

69%

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  35

Strategic reportFinancial statementsAdditional informationGovernanceRisks and uncertainties

Ensuring effective risk identification  
and management

Introduction
We recognise that managing risk 
effectively is integral to executing our 
strategy. We have therefore implemented 
a five-step process for monitoring and 
managing risk throughout our business, 
allowing the Directors to conduct a robust 
assessment of the principal risks facing the 
Group. Risk is not something that should 
be eliminated but, instead, identified, 
assessed and managed in a timely manner. 

Risk management is integral to 
delivering our strategic objectives
In order to deliver our strategy and 
achieve excellence through our business 
model, both operationally and financially, 
we must ensure we maintain the right 
balance between safeguarding against 
potential risks and taking advantage of 
potential opportunities. Our aim is to 

foster a culture of effective risk 
management by encouraging appropriate 
and monitored risk-taking in order to 
achieve the Group’s strategic priorities.

Our key strategic priorities are:

1.   Grow market share by maintaining 

leading-edge technology, increasing 
customer loyalty and winning new 
business;

2.   Develop our partner ecosystem to 
increase operational capacity and 
sales opportunities;

3.   Extend our best-in-class digital agenda;

4.   Establish Alfa Start as the leading 
solution for the volume market;

5.   Maintain a high-performance 
organisation with a culture of 
continuous improvement; and

6.   Promote and grow value and develop 

resilience. 

We operate within various different 
geographical markets, each with their 
own potential diverse risks attached to 
them. It is therefore imperative that we 
assess and manage risks across each of 
these markets to ensure we have 
assessed all risks appropriately. 

Our customers remain at the centre of 
everything we do and depending on the 
customer profile, they may be impacted 
by different regulatory, legislative and 
business requirements and challenges. 
Our diligent approach to risk 
management means, we take into 
account the relevant implications for  
our business.

How we monitor risk

 Identify risks

 Define risk appetite

Whilst overall responsibility for risk lies at Board level,  
the Directors have delegated authority for risk identification 
to the CLT. 

A bottom-up approach has primarily been undertaken to 
provide a detailed review of risks by relevant business owners 
and this is led by the Risk Officer, twice a year. The output is 
then reassessed by the CLT to provide assurance over 
completeness of the risk register.

Our systems and processes are designed to manage our 
exposure to risk rather than eliminate risk completely. 
Therefore the Audit and Risk Committee, with the CLT, 
reassesses the Group’s risk appetite each year with this in 
mind. The Audit and Risk Committee considers the risks 
associated with the conduct of our business and the delivery  
of our strategy, assessing the risks we are exposed to and 
evaluating whether this exposure is acceptable given the 
likelihood and severity of the risk.

 Respond, manage and mitigate

 Assess and quantify

Each risk is reviewed, twice a year. At each review date, the 
existing controls are reviewed for adequacy and effectiveness. 
Due to the ever-changing business landscape and the industry 
we work in, it is quite possible for the control requirements to 
change and for processes and policies to require updating.  
If this is the case, then a business owner is identified and they 
are responsible for implementing changes.

Risks are assessed to understand the likelihood and the 
impact of the risk crystallising. We assess these by 
considering the possible impact on the following areas: 

– Financial;

– Operational;

– Reputational; and

– Legal/compliance.

 Monitor and review

Management monitors progress against the principal risks. This has been shared with our internal auditors, BDO, to assist them 
form the internal audit plan for 2020. The Board reviews the summary risk register and assesses the adequacy of the principal risks 
identified, as well as the mitigating controls and procedures which are in place.

36  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Principal  
risk analysis
(including  
mitigating  
activities)

J

I

B

A

E

D

C

G

H

F

y
t
i
l
i

b
a
b
o
r
P

Impact

A Failure to retain or increase market share 

in our strategic target markets

G IT security and cyber risks

B High customer concentration risk

C Socio-economic, geo-political risk

D Risk to people, skills, location and 

working environment

E Failure to deliver on our existing 
implementation or ODS business

F Failure to develop Alfa Systems to ensure 
it remains relevant in the market, to 
lower the cost of development in the 
future and to allow competitive 
technological and product development

H Business interruption or continuity

I Brexit and uncertainty surrounding 
trading arrangements after the 
transition period

J Pandemic outbreak in Alfa  

and/or customer geographies

Acceptable risk appetite

The processes and systems  
which support the risk 
management review
The ownership of the Alfa risk register 
sits with the Risk Officer. The risks are 
documented in our project and issue-
tracking software tool which is used for  
all of our development work. Senior 
management assesses and monitors 
risks during the twice-yearly risk 
meetings. Dashboards within the 
software highlight key risks and relevant 
action points. The risk tool also provides 
a history of our decision-making and 
discussion points. 

The principal risks and uncertainties and 
actions being taken to mitigate those 
risks are presented to the Board at least 
every six months, including as part of the 
financial interim and year-end processes. 
As part of the long-range business plan 
and risk management processes, the 
Board considers the level of risk carried 
and the extent of mitigation required  
to deliver an acceptable level of risk.

Responsibilities 

Board
•   Defines the risk governance framework, risk culture and principles.

•  Sets overall risk strategy and policy.

•  Approves risk appetite.

Audit and Risk Committee
•   Reviews the risk management framework and the effectiveness of 

internal controls, risk management systems and major risk initiatives.

•   Reviews the internal audit programme and reports.

Risk Officer and CFO
•   Responsible for collating updates, managing the risk register and 

presenting principal risks and uncertainties to the Company  
Leadership Team and Audit and Risk Committee.

•   The Risk Officer reports to the CFO in relation to risk  

management matters.

•   The CFO has responsibility for governance and risk  

management review.

•   Responsible for an effective system of internal controls.

•   Approves risk decisions that are beyond delegated authorities.

CEO and CLT
•   Review the risk management framework and the effectiveness  
of internal controls, risk management systems and major risk 
initiatives across the Group. 

•   Review the risk profile against risk appetite and make 

recommendations to Board in relation to risk profile, strategy  
and key controls. 

•   Review the sustainability of risk methodologies, metrics and policies.

•   Assess major risk-related projects.

•   Assess new commercial arrangements through activities of  

the Deal Committee. 

Operational management
•   Assess for new risks, update on current risks assessment and 

implement mitigation strategies.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  37

Strategic reportFinancial statementsAdditional informationGovernanceRisks and uncertainties continued

Risk assessment categories

Operational

Risks arising from people, processes, 
and systems, impacting upon efficient 
and effective operations or our ability  
to deliver on strategic priorities

Financial

Risks which might impact upon our 
ability to meet our financial 
expectations and obligations

Reputational

• Strategy and leadership

• Product development, innovation 

• People – recruitment, retention, 

and quality

skillsets, wellbeing, health and safety

• Sales and marketing

• Service delivery

• Contractual and commercial terms

• Operating geographies 

• Information technology, security  

and governance

• Liquidity and funding

• Tax compliance

• Foreign exchange volatility

• Financial management and control

• Credit or customer concentration

Risks which may impact how our Alfa 
team members or stakeholders perceive 
us, or how they interact with us

• Cyber security

• Environment

• Ethics

Legal/compliance

Risks related to non-compliance  
with government and regulatory 
requirements in the jurisdictions in 
which we operate

• Ethics

• Corporate governance

• Laws and regulations

38  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Risk appetite
The Board, assisted by the Audit and  
Risk Committee and CLT, assessed the 
Group’s risks appetite in November  
2018 for the categories above, and  
again in March 2020. This has been  
used to determine the appropriateness 
or effectiveness of the mitigating 
actions and controls in place or to  
be put in place.

Focus for 2020

We have continued to focus on our risk management activities and have  
set a plan for the coming year as follows:

• An exercise has started with our 

• Business Continuity and Disaster 

internal auditors, BDO, to review  
and assess our risk management 
processes, and to develop these 
further. This ensures that we remain 
up to date with the latest processes 
and advances in this area. 

Recovery Planning – we have 
performed a number of scenario 
testing exercises. Our internal 
auditors have also performed a 
review to assess the strength  
of our procedures and responses. 

• Cyber security and data protection 
– We have maintained our SOC II 
certification in 2019 and will continue 
to ensure we maintain this in 2020. 

• Internal audits – we plan to perform 

reviews of financial controls, 
corporate governance and 
recruitment, retention, and talent 
management, amongst others.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  39

Strategic reportFinancial statementsAdditional informationGovernancePrincipal risks and uncertainties

Principal risks and uncertainties in more detail
The Group faces a number of risks that may adversely affect our  
strategic and business objectives, operations, liquidity, financial  
position, reputation or future performance, not all of which are  
wholly within our control or known to us. Some such risks may  
currently be regarded as immaterial and could turn out to be  
material. We accept that risk is an inherent part of doing business. 

The Directors consider the following matters to be the  
principal risks and uncertainties (in no specific order)  
affecting our business at this time.

Our strategic priorities

Grow market share by 
maintaining leading-edge 
technology, increasing 
customer loyalty and 
winning new business

Develop our partner 
ecosystem to increase 
operational capacity and  
sales opportunities

Extend our best-in-class 
digital agenda

Establish Alfa Start as the 
leading solution for the 
volume market

Maintain a high-performance 
organisation with a culture of 
continuous improvement

Promote and grow value 
and develop resilience

Risk  A  – Failure to retain or increase market share in our strategic target markets

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement: 
Reduced risk due to 
renewed focus on strategic 
target markets, and a 
healthy sales pipeline

Impact: 
Major

Probability: 
Possible

• We may fail to assess our target markets: technological 
changes, customer requirements, capacity needs and 
competitors’ strategies, including launching disruptive 
technologies, and therefore miss opportunities, or fail 
to win new contracts. 

• We may fail to address significant changes in the 

industry, e.g. price, flexibility of product or meeting 
increased requirements in relation to digital 
enablement. 

• Our product may not develop sufficiently to meet 
these market opportunities, or may fail to meet 
customer requirements or needs, or these 
developments could have delays, or cost overruns 
impacting on our market position, revenues or returns 
on investment.

• We have refreshed our sales and business development 
approach, with a renewed focus on our strategic target 
markets, led by our CEO and regional business 
development leads.

• We have continued to invest in Alfa partnering, building  
a strong and growing network of professional services 
partner organisations. This is expanding our access to IT 
decision-makers. 

• We have professional, experienced project teams, led  
by Client Account Directors, who focus on large-scale 
implementations and develop close relationships within 
the industries we serve.

• We have continued to focus on our digital offerings as an 
additional value-add to both new and existing customers 
to increase our sales potential.

•  We assess all product investment projects through the 
Investment Committee (see page 80), which approves 
major development programmes, ensuring they meet our 
business objectives, internal commercial targets and the 
requirements of the market.

• Our Alfa hosting cloud platform is proving a compelling 
prospect for existing customers who are considering 
cloud-first strategies. 

Risk  B   – High customer concentration risk

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement: 
Reduced risk due to 
implementation successes 
in 2019, moving those 
customers into ODS

Impact: 
Major

Probability: 
Possible

• We have significant customer-concentration risk due 
to the size of our software implementation projects, 
the duration of those projects and the relatively low 
percentage of recurring revenues from maintenance 
contracts. If one, or more, of our key customers pauses, 
or terminates, their implementation activities there is a 
risk of a material impact on revenue targets. 

• We continue to aim for alignment of key contractual 
terms across all new contracts to protect the Group, 
where possible, against paused or terminated contracts.

• We ensure that the Group is financially robust and 

resilient to economic downturns, or project pauses, by 
retaining cash reserves and collecting maintenance and 
licence revenues in advance. 

• We have continued to invest in Alfa partnering, building a 

strong and growing network of professional services 
partner organisations. This increases our capacity to run 
concurrent implementations, with the aim of reducing our 
exposure to individual customer contracts. 

Risk  C  – Socio-economic, geo-political risk

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement: 
Reduced risk due to the 
implementation of the 
Brexit transition period, 
and conclusion of the 2019 
UK general election. Brexit 
is also now shown as a 
separate risk – see Risk I. 

Impact: 
Major

Probability: 
Unlikely

• Alfa derives all of its revenues from providers of asset 

finance. 

• The finance industry is sensitive to changes in 

economic conditions and unforeseen external events, 
such as political instability, international trade 
uncertainties, inflation and other unforeseen events 
which may put pressure on profitability of the players 
in this market. 

• This in turn may decrease the amount they have to 

spend on improving their internal systems and 
processes or may extend the decision-making when 
contemplating a new asset finance system.

• Brexit, particularly the uncertainty around the end of 
the transition period on 31 December 2020, has been 
given specific focus at ‘Risk I’. 

• Risks associated with Coronavirus (“Covid-19”) are 

shown discretely at ‘Risk J’.

• We continue to focus on diversifying our customer base, 
both geographically and by asset type (i.e. automotive, 
equipment) but also by type of customer (i.e. banking, 
OEM or independent) which therefore have different 
and often contrasting risk characteristics. This mitigates 
some of this risk as there is often a degree of cyclicality in 
trends affecting the asset finance industry. 

• In times of uncertainty, regulation and focus on 

operational efficiency may increase and Alfa regularly 
reviews its product roadmap and strategy to ensure that 
such changes become business opportunities in times of 
economic, political and social uncertainty.

• We ensure that the Group is financially robust and 

resilient to economic downturns, or project pauses, by 
retaining cash reserves and collecting maintenance and 
licence revenues in advance.

40  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Risk  D  – Risk to people, skills, location and working environment

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement: 
Increased risk due to 
intense competition in the 
engineering recruitment 
market

Impact: 
Major

Probability: 
Possible

• Our business is heavily dependent on our people 

• We continue to recruit graduates and experienced hires 

because they are integral to the development and 
delivery of Alfa Systems. 

from a diverse number of sources, from varied 
backgrounds and ethnicity and with varied core skills.

• There continues to be intense competition for 

engineers, both at the graduate level as well as highly 
experienced individuals. 

• Failure to attract, train and retain high quality 

individuals in our key operating regions may limit our 
ability to deliver implementations, maintain product 
quality and leading-edge functionality, manage 
customer relations and deliver on our strategic plan.

• As our global reach expands and opportunities arise in 
new regions, we may find it difficult to provide staff 
across geographically diverse customer sites. This has 
the potential to have an impact on our ability to deliver 
implementation services to our customers. 

• We benchmark our remuneration levels against relevant 
roles in the industry and aim to be competitive, through 
base pay and, going forward, ideally through broader 
share ownership in our business.

• Employee engagement surveys are carried out every two 
months, and allow areas for improvement to be identified 
and acted upon.

• Annual performance management and career planning  
is carried out to provide for continuity of operations.

• We have continued to invest in Alfa partnering, building  
a strong and growing network of professional services 
partner organisations, with wide geographical coverage. 
This will enable us to decouple our future growth from 
employee numbers.

• We have an established presence in our key strategic 
markets in Europe and the USA. We have actively 
recruited in both continents in 2019, and this continues  
in 2020. 

• We engage immigration and relocation experts to assist 
us in ensuring that we can place our staff in the locations 
where they are required by our customers. 

• In 2019, we established:

 – An additional Technical Delivery team in our Texas 

office, to provide software engineering and 
architecture services to our global customers, including 
those in the USA; and 

 – A 24/7 technical operations and Alfa Systems support 

capability, using a ‘follow the sun’ approach, with 
activities handing over to staff in different time-zones 
over a 24-hour period. 

• We have established new subsidiary companies in 

Germany and France in order to improve service to our  
EU customers and staff. 

Risk  E   – Failure to deliver on our existing implementation or ODS business

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement: 
Reduced risk due  
to implementation 
successes in 2019 

Impact: 
Major

Probability: 
Possible

• Our business is dependent on continued delivery 
success – our customers rely on Alfa Systems to 
operate at the core of their business. Failure to deliver 
timely and effective implementations and maintain 
sufficient levels of post-implementation support, 
could harm our reputation and cause loss of customers. 

• Our implementation projects often involve a high 

degree of complexity and require a significant time 
investment from both Alfa and the customer. Lack of 
appropriately skilled resource from the customer side 
could prevent us from delivering timely and effective 
implementations.

• Our implementations and ongoing development and 
support services are delivered side-by-side with the 
customer, which allows continuous interaction and 
real-time feedback. 

• We have continued our investment in faster 

implementation processes, for both the auto finance and 
equipment finance markets. We have begun to reap the 
benefits, with newly-started implementation activities 
in both markets accelerating to full pace far more quickly 
than had previously been achievable. 

• We have project teams who are experienced in 

supporting our customers through large-scale and 
complex implementations. We have developed flexibility 
within our workforce such that we are able to deploy 
team members to supplement the customer’s resources 
when required. We continue to focus on expanding our 
partner network which will provide opportunities to 
supplement the effort required by our customers during 
the implementation phase.

• The Alfa user groups in the USA and Europe have 

continued this year, allowing knowledge sharing and a 
forum to gather customer feedback on existing projects 
as well as future requirements. 

• Our development methodology primarily uses a four-
weekly time box schedule – which serves to minimise 
surprises. Development is undertaken on a continuous 
basis of four-week sprints, with the aim of increasing 
efficacy of quality reviews and testing cycles. 

• We have restructured our implementation leadership, 

with Client Account Directors leading an implementation 
community. They have established a community of best 
practice, focusing on continually improving our Alfa 
Delivery methodology, sharing experience across 
implementation projects, and recognising and  
re-using the best approaches. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  41

Strategic reportFinancial statementsAdditional informationGovernance 
 
 
 
 
 
 
 
 
 
Principal risks and uncertainties continued

Risk  F   –  Failure to develop Alfa Systems to ensure it remains relevant in the market, to lower the cost of development in 

the future and to allow competitive technological and product development

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement: 
Same 

Impact: 
Major

Probability: 
Unlikely

• As Alfa Systems is central to how an asset finance 

• We will continue to develop Alfa Systems based on 

company operates, it is imperative that it continues to 
evolve to meet our customers’, and prospective 
customers’, ever-changing needs. 

requirements from our customers, and this continues to 
be our focus, ensuring we are focused on the needs of our 
markets. 

• Such changes could come from increased regulation, 

adopting a new or more modern operating model, or a 
desire for increased efficiency. 

• Failure to manage our product roadmap, to respond to 
demand, could result in an inappropriate investment 
focus that does not meet our customers’ business 
needs. This, in turn, could increase the risk that 
customers could look for alternative solutions, 
resulting in the loss of new, or existing, revenue 
streams, and could stall long-term growth prospects.

• The USA and European Alfa user group forums actively 
influence the Alfa roadmap, with customer and market 
requirements being constantly assessed through active 
collaboration.

• Our one-product approach, which provides a common 

upgrade path for our customers, allows all customers to 
take advantage of new functionality.

• Alfa innovation and investment activities have been 

particularly active in 2019, with the Investment 
Committee meeting every four weeks to decide priorities 
and reassess budget allocations. This includes 
consideration of strategic initiatives like Alfa partnering 
and Alfa hosting, product improvements like refreshing 
the Alfa user interface, and initiatives to improve our 
software development processes. 

• We keep our engineers up-to-date with technology 

trends, including attending and participating at 
technology conferences, and by researching and 
publishing materials on topics important to our markets, 
such as artificial intelligence and its applications in the 
asset finance industry. 

Risk  G  – IT security and cyber risks

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement: 
Same 

Impact: 
Critical

Probability: 
Unlikely

• We are cognisant that no system, network or product is 
immune to the risk that outside elements may target 
Alfa with attacks, specifically designed to disrupt our 
business or harm our reputation. 

• Our internal IT and cyber security team monitors key 

security and cyber risks, assesses and monitors the control 
framework of our key technology suppliers and 
undertakes day-to-day monitoring of IT security incidents. 

• Although we do not store our customers’ data on our 
own corporate network, a targeted attack on Alfa 
could adversely affect our customers’, or future 
customers’, perception of Alfa Systems. In addition, a 
security breach could impinge upon our ability to 
operate our business, including our ability to continue 
providing support to our customers.

• Our Alfa hosting offering stores our customers’ data on 
third party cloud hosting platforms. A security breach 
in our Alfa hosting offering could result in compliance 
violations, identify theft, malware infections and 
diminished customer trust and loss of revenue. 

• We implement continual improvements in our IT security 

environment and maintain an annual education and 
training programme for all staff. 

• We have maintained our SOC2 type II and our ISO 27001 

compliance in 2019. 

• Where we provide Alfa hosting services, using third party 
cloud hosting suppliers, we have a continuity plan in place 
to transfer our customers’ data to a similar supported 
environment should the services not be available.

• Our customers perform thorough assessments of the 

security of the Alfa hosting platform during their system 
selection and implementation process, measuring our IT 
security and data protection processes and controls 
against their own, typically stringent, internal policies. 
These compliance checks sit alongside our own policies 
and procedures, and provide independent assurance for 
our customers that appropriate security controls are  
in place. 

Risk  H  – Business interruption or continuity

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement: 
Same 

Impact: 
Major

Probability: 
Unlikely

• We are at risk of disruption to our day-to-day 

• We have an established, detailed and tested incident 

operations if there is a disaster incident which causes 
our internal IT systems to fail or we do not have access 
to our office space. 

•   A failure to be able to use key IT systems or access our 

infrastructure could lead to a failure to deliver 
maintenance services to our customers and therefore 
have a negative reputational impact.

•   Note that the risk that Coronavirus (Covid-19) poses to 
us, and our readiness for this, is given specific focus as 
“Risk J”. 

management procedure and escalation process. 

• We have a disaster recovery and business continuity plan 

which is reviewed and tested annually.

• Our SOC2 reporting and complete failover testing has 

identified no significant required remedial actions. 

• Where we provide Alfa hosting services, using third party 
cloud hosting suppliers, we have a continuity plan in place 
to transfer our customers’ data to a similar supported 
environment should the services not be available.

42  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Risk  I   – Brexit and the uncertainty surrounding trading arrangements after the transition period

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement:  NEW

Impact: 
Major

Probability: 
Possible

There is continuing uncertainty surrounding the trade, 
immigration, legal and regulatory relationships  
between the UK and the EU, and between the UK  
and other regions once the transition period ends on  
31 December 2020. It is possible that we will face: 

• Difficulty recruiting staff from EU countries, reducing 

The steps being taken to protect against “Risk C – Socio-
economic, geo-political risk” are relevant here. In addition, 
we are taking a variety of Brexit-specific steps: 

• We have monitored the Brexit process as it has evolved, 

and will continue to do so during 2020, to identify actions 
we need to take. 

our recruitment market;

• Difficulty in retaining staff who originate from EU 

countries;

• Difficulties in providing consultancy staff for EU 

customers;

• Difficulties providing consultancy staff for USA and 
other regions, if trade agreements are not in place or 
are in transition periods;

• Enforced changes in trading relationships and 
regulatory regimes, impacting our commercial 
relationships, tax and accounting treatments; and

• Economic uncertainty, risk of downturn, and impact on 

our customers’ and prospects’ IT budgets.

• We have subsidiary German and French companies, and 
have an established presence in the EU through business 
development and continuing implementation and ODS 
activities. 

• We are providing advice and support for our EU staff 

residing in the UK, including in respect of the process of 
applying for the right to stay in the UK after 20 June 2021. 

• Our Alfa partner organisations have an established 

presence in the EU and the USA, extending our 
implementation capabilities in these regions. 

Risk  J   – Pandemic outbreak in Alfa and/or customer geographies

Link to strategic priorities 

How it impacts us 

What are we doing about it?

Risk movement:  NEW

Impact: 
Major

Probability: 
Almost certain

• Coronavirus (Covid-19) was declared a pandemic by 
the World Health Organisation on 11 March 2020. 

• We treat the health and wellbeing of our staff, their 
families and other stakeholders as of the utmost 
importance, and we respond to this risk, accordingly. 

• Base- and worst-case scenarios anticipate significant 

infection levels at the peak of the virus outbreak.  
This could temporarily reduce the resource capacity  
of our business and our professional services fee-
earning capacity, potentially resulting in deferred or 
lost revenue.

• Similarly, customers and potential customers may 

become temporarily resource-constrained, limiting 
their capacity to manage large-scale IT projects and 
run sales processes, respectively.

• Travel is being restricted by our own policy, customer 

policy and government policy, and this will temporarily 
reduce our ability to operate at some of our 
geographically diverse customer sites. 

• Remote working relies on third party cloud-based 

services such as video calling and chat software. Such 
services may experience problems during peak remote 
working times, impacting the efficiency of our staff. 

• We may experience a slowdown in supply for our IT 

equipment needs.

• We have an established, and recently reviewed pandemic 

response plan, as part of our business continuity 
procedures. 

• We have created a Coronavirus Incident Response Team 
(IRT), which is managing and coordinating our actions. 
This team is chaired by our Chief People Officer, and 
contains representatives from across our business units 
and geographies.

• The IRT monitors the World Health Organisation updates 

and advice, and takes action on that advice, on a daily 
basis. The team also monitors and acts upon government 
advice in each of our geographies. 

• Guidance and advice is being communicated regularly to 

all of our employees. We also liaise with customer 
organisations to ensure that we abide by their policies, 
for example with respect to business travel.

• As part of our pandemic plan, we have instructed our 
staff to work remotely. Remote working is already an 
established practice in our organisation, with the 
majority of our staff, including all of our consultants and 
engineers, using laptops, remote connections and 
remote working tools. We tested the capacity and 
resilience of these tools before instructing staff to work 
remotely.

• Our essential customer services – Alfa support, Alfa 

hosting and Technical Operations – are run by globally-
distributed teams, using cloud infrastructure, providing 
resilience against business continuity risks.

• We have been in contact with the providers of our key 

remote working tools who have confirmed that they have 
suitable business continuity and capacity planning in 
place.

• We have ensured that we have ordered sufficient stock of 
essential IT equipment, particularly laptops, for our staff 
for the remainder of 2020. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  43

Strategic reportFinancial statementsAdditional informationGovernance 
 
 
 
 
 
 
 
 
 
Viability statement

In accordance with the Code, the Board has  
addressed the prospects and viability of Alfa

Assessment of prospects
Alfa is one of the leading providers of 
software to the asset finance industry 
and it is the Group’s clear focus to 
increase its relatively small market  
share in this space by:

The Group’s prospects are assessed 
primarily through its annual planning 
process, led by the CEO with the CLT.  
All relevant functions are involved, 
including finance, sales, recruitment  
and resourcing, and commercial. 

The Board participates fully in the annual 
process and has the task of considering 
whether the plan appropriately takes 
into account the external environment, 
including technological, social and 
macroeconomic changes, as well as the 
risks and uncertainties of the business. 

The output of the annual review process 
includes the annual financial budget and 
an analysis of the risks which could 
prevent the plan being delivered. 
Detailed financial forecasts which include 
profit, cash flow and key financial ratios 
have been prepared for the three-year 
period to December 2022. 

The first year of the financial forecasts 
forms the Group’s 2020 budget and is 
subject to a reforecast process each 
quarter. The second and third years are 
prepared in detail and are flexed based 
on the actual results in the first year.

Assessment of viability
The Board’s assessment of the Group’s 
prospects, as described on this page, has 
been made with reference to current 
market conditions and known risk 
factors, including the possible impacts 
of Covid-19, as described in Principal 
risks and uncertainties on page 40.

In addition to this, the Board also 
considered the events which were 
disclosed in Trading Updates issued in 
2018 and 2019, reflecting the 
postponement of an existing customer’s 
implementation project, and a slower 
than expected conversion of the sales 
pipeline, respectively. 

• Building on its existing customer base, 

to ensure a diverse portfolio of 
customers whilst increasing recurring 
revenues;

• Continuing its excellent delivery track 

record;

• Continuously improving the 

functionality and performance of  
Alfa Systems; and

• Attracting and retaining the best 

people, whilst preserving the culture  
of Alfa.

During the year ended 31 December 2019, 
the Group generated profit before tax of 
£13.0 million and was cash-generative 
with net cash generated from operating 
activities amounting to £17.6 million. 
Taking into account the Group’s current 
position and its principal risks and 
uncertainties as described on pages 40  
to 43 of this Annual Report, the Directors 
have assessed the Group’s prospects  
and viability.

Assessment period and process
The strategy and business model as set 
out on pages 8 to 13 and 30 to 31 are 
central to an understanding of its 
prospects. These inputs provide a 
framework for assessing the Group’s 
prospects and viability.

The three-year timeframe for assessing 
both prospects and viability is considered 
to be appropriate because:

• It reflects reasonable expectations in 

terms of the reliability and accuracy of 
operational forecasting models; and 

• Projections looking out beyond three 

years become significantly less 
meaningful in the context of the fast-
moving nature of the asset finance 
industry and the software and 
technology landscape.

The Board have considered the Group’s 
financial performance in 2019, the 
impact of the events in the Trading 
Updates, and the current assessment of 
the Covid-19 situation, and consider that 
the key factors which could impact the 
delivery of the Group’s financial 
objectives are as follows:

• Pandemic causing projects to be 

delayed or cancelled; 

• Failure to deliver a significant 

implementation either in whole  
or on time;

• Failure to win new customers or upsell 

to existing customers;

• Failure to retain existing customers;
• Failure to retain key personnel; and
• A weakening of the Group’s market-

leading position.

Conclusion
It was determined that none of the 
individual risks would, in isolation, 
compromise the Group’s viability.  
The Directors therefore reviewed the 
outputs of the alternative forecasts 
which were produced to model the 
effect on the Group’s liquidity and 
solvency of very severe combinations  
of the principal risks and uncertainties 
affecting the business. 

Scenario 3 reflects the combination  
of all risk factors identified and is 
considered a ‘worst case scenario’.  
The Directors consider that this scenario 
more than covers the potential impacts 
of Covid-19 including potentially 
delayed or cancelled projects, loss of 
customers and failure to win new work. 
Based on the current assessment of  
the Covid-19 situation and the limited 
effects on the business and commercial 
outlook to date, Scenario 3 is still 
considered extremely severe and has 
been prepared for the purpose of 
creating outcomes that have the ability 
to threaten the viability of the Group. 

44  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

In the case of such a scenario crystallising 
the Company has many different levers  
it could pull to minimise the financial 
impact and maintain liquidity to 
continue in operation. When quantifying 
the expected financial impact and 
remediation time period for each of  
the risks on the viability of the Group, 
management assessed historical 
evidence of being able to take such 
actions and the contractual terms of  
the relevant actions.

Revenue and profitability are clearly 
affected in this alternative scenario, 
however based on the Group’s existing 
cash reserves, combined with 
incremental cost reduction measures, 
the business would retain sufficient  
cash reserves to continue in operation 
throughout the three-year forecast 
period. After cost reductions of 
approximately £10-20 million per 
annum, the lowest cash balance 
modelled was £16.5 million. 

Whilst it is acknowledged that there is a 
great deal of uncertainty regarding the 
future impacts of Covid-19, based on the 
assessment of prospects and viability, 
opposite, the Directors confirm that 
they have a reasonable expectation that 
the Group will be able to continue in 
operation and meet its liabilities as they 
fall due over the three-year period 
ending 31 December 2022.

1
Scenario 1 – No conversion  
of sales pipeline

Includes a rapid deterioration in pipeline and therefore 
no new customer wins in a 24-month period and 
pressure on existing customers in the face of an 
impending financial crisis impacting rate increases.

The level of recruitment and uplifts in salaries and 
personnel related spend are reduced in this scenario.

2
Scenario 2 – Loss of  
significant customers across 
all business segments

Includes the termination of all significant maintenance 
customers, the termination of a significant ongoing 
implementation project and no ODS pipeline.

Recruitment and other cost reduction plans consistent 
with Scenario 1. 

3
Scenario 3 – No conversion  
of sales pipeline and loss of 
significant customers across  
all business segments

Includes both a rapid deterioration in pipeline and 
therefore no new customer wins in a 24-month period, 
the termination of all significant maintenance 
customers, the termination of a significant ongoing 
implementation project and pausing of all ODS pipeline, 
including the economic impacts of a Pandemic.

In this worst case scenario, substantial cost reductions 
would be required, which have been modelled through 
paused recruitment and further headcount reductions, 
as well as cost reductions across areas other than 
research and development, sales and marketing. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  45

Strategic reportFinancial statementsAdditional informationGovernanceFinancial review

2019 was a challenging year for the 
Group, with revenue decreasing by 
£6.5 million from £71.0 million in 
2018 to £64.5 million in 2019. Whilst 
revenue fell short of our budgets for 
the year, performance was in line 
with our revised expectations, as set 
out in our Trading Update issued on 
16 September 2019.”

John Miller 
Interim Chief Financial Officer

Group revenue 

£64m

(2018: £71m)

Operating profit

£14m

(2018: £22m)

Adjusted EBIT margin1

20%

(2018: 31%)

Cash generated from operations 

£23m

(2018: £21m)

Operating free cash flow conversion1

142%

(2018: 87%)

(1) 

 See “Key Financial Metrics” on page 35 for a 
reconciliation of Adjusted EBIT and operating 
free cash flow conversion.

2019 was a challenging year for the 
Group, with revenue decreasing by 
£6.5 million from £71.0 million in 2018 to 
£64.5 million in 2019. Whilst we fell short 
of our budgets for the year, revenue was 
in line with our revised expectations, as 
set out in our Trading Update issued on 
16 September 2019. Excluding the 
impacts of gains and losses on derivative 
financial instruments, this represented an 
annual decrease of £6.7 million in revenue 
from customers, comprising a £4.3 million 
decrease in software implementation 
revenue, a £0.5 million decrease in ODS 
revenue and a £1.9 million decrease in 
maintenance revenue. 

The decline in turnover, coupled with  
an increase in the Group’s cost base, 
ultimately led to operating profit  
margin decreasing to 21% in 2019  
from 32% in 2018. Operating profits 
included £5.5 million of contractual 
non-recurring ODS revenue in 2019,  
of which £3.5 million was outside of  
the revenue guidance of £63-65 million 
provided in our Trading Update.

As of 1 January 2019, Alfa updated its 
accounting policies to adopt IFRS 16 
“Leases”. This new standard was 
adopted in accordance with the 
transition provisions in the standard  
and the cumulative effect of the initial 
application has been recognised at the 
date of transition. IFRS 16 requires the 
recognition of a right-of-use asset and  

a lease liability at the start of the 
agreement, for all leases, except for 
short-term leases and leases of low-
value assets. Alfa is not party to any 
material leases where it acts as a lessor, 
but has various lease contracts relating 
to property and motor vehicles, where it 
acts as the lessee. The adoption of IFRS 
16 resulted in the recognition of right-of-
use assets of £18.0 million and lease 
liabilities of £20.5 million as at 1 January 
2019, with the difference being recorded 
against opening retained earnings. The 
full impact of the transition to IFRS 16 is 
explained in note 19 to the consolidated 
financial statements.

Excluding the impact of gains or losses  
on financial instruments and restating our 
2018 revenue using 2019 exchange rates, 
our 2019 constant currency revenue 
decline was 11%, in comparison to an 
actual decline of 9%. Excluding the 
impact of gains and losses on financial 
instruments and using 2019 exchange 
rates, our 2018 revenue would have  
been £72.5 million. Additional 
information on the calculation of constant 
currency can be found on page 51.

Software implementation
Software implementation revenue 
decreased by £4.3 million, or by 14%,  
to £26.1 million for the year ended 
31 December 2019 (2018: £30.4 million). 
This was predominantly due to the 
deferral of go-live dates on certain 

46  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
Group results

Revenue

2019 
£’000s

2018 
£’000s

Movement 
%

64,480 

71,038 

Implementation and support expenses

(18,103) 

(18,924) 

Research and product development expenses

(15,189) 

(16,341) 

Sales, general and administrative expenses

(18,056) 

(13,457) 

Other operating income

Operating profit

Finance income

Finance expense

Profit before taxation

Taxation

Profit for the financial year 

Revenue

Software implementation

ODS

Maintenance

Revenue from customers

577 

66 

13,709 

22,382 

143 

(852)

74 

–

 13,000 

 22,456 

(2,818) 

10,182 

(4,306) 

18,150 

2018 
£’000s

Movement 
%

2019 
£’000s

 26,128 

23,460 

 14,892 

64,480 

 30,391 

23,920 

 16,846 

71,157 

(9%)

(4%)

(7%)

34%

774%

(39%)

93%

–

(42%)

(35%)

(44%)

(14%)

(2%)

(12%)

(9%)

–

(9%)

(Loss)/gain on derivative financial instruments

– 

(119) 

Group revenue from customers*

64,480

71,038 

*  Revenue from customers is presented net of any losses or gains on derivative financial instruments.  

During 2018 we settled the final portion of our USD forward contract, with £0.1 million of losses recorded 
against revenue in that year.

Software implementation revenue

New

Continuing

Completed 

Paused 

Software implementation  
revenue from customers

2019 
£’000s

8,839

16,312

1,166

(189)

2018 
£’000s

Movement 
£’000s

36 

25,950 

 3,301 

1,104

8,803

(9,638)

(2,135)

(1,293)

 26,128 

30,391 

 (4,263)

projects, increasing the overall length of 
those projects, which resulted in write-
backs to software licence revenue in the 
year. Although this decreased software 
implementation revenue in 2019, it is 
expected that the overall project value 
will increase due to the increased work 
effort in future periods. Additionally, 
the application of IFRS 15 has required 
the Group to write-back £3.3 million of 
its licence revenue in order to establish a 
material right to use liability. This liability 
reflects discounts in respect of the right 
to use renewal payments that customers 
will be required to pay in future years. 
While this also contributed to decreased 
implementation revenue in 2019, the 
relevant revenue will be recognised over 
the four years following a project’s 
go-live date. 

One implementation project was 
completed late in 2019 and further 
services to this customer will be 
classified as ODS revenue. Revenue in 
the prior year included amounts from 

the software implementation project 
that was paused midway through 2018. 

These declines have been partially  
offset by £8.8 million of implementation 
revenue from the three new 
implementation customers in 2019.  
One of these new customers is one of 
the largest automotive finance providers 
in Germany. We had been carrying out 
pre-implementation work during 2018, 
and started implementation work from 
January 2019, under successive letters  
of engagement, before signing a full 
contract in November 2019. The second 
implementation is with one of the  
largest banks in South Africa, where  
we worked under successive letters  
of engagement, in advance of the 
finalisation of the related software and 
maintenance agreements in March 2020. 
Pre-implementation work began with 
this customer in April 2019, with 
implementation work starting in October 
2019. The third customer addition during 
2019 was Hampshire Trust Bank,  

a fast-growing UK challenger bank  
where the Group launched its first  
Alfa Start implementation in the 
equipment finance market. It should  
be noted that the Group recognises  
pre-implementation revenue within  
its ODS revenue segment.

The number of implementation 
customers therefore increased to  
seven during 2019 (2018: four), one of 
which completed its implementation  
in late 2019. These customer numbers 
exclude the customer that paused its 
implementation project in mid-2018. 
This project had not restarted during 
the course of 2019. 

In 2019, 61% of implementation  
revenue was denominated in US  
dollars (2018: 88%), 34% was 
denominated in Euros (2018: 12%)  
and 5% in GBP (2018: nil). As such,  
the Group’s implementation revenue 
continued to be affected by the varying 
USD and Euro rates during the year.

We completed software implementation 
work in respect of an initial portfolio of 
contracts at a large US auto finance 
organisation in January 2020 and at 
Hampshire Trust Bank in March 2020, 
which was delivered in 19 weeks.

At the date of the preliminary 
announcement, one software 
implementation customer is due to 
complete its initial phase in mid-2020, 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  47

Strategic reportFinancial statementsAdditional informationGovernanceFinancial review continued

Geographical overview

On a regional basis, 44% of the Group’s revenue is generated from US-based 
customers (2018: 47%), 29% from UK customers (2018: 32%), 20% from the 
Rest of Europe (2018: 17%) and 7% from the Rest of World (2018: 4%).

44%

Group revenue from  
US-based customers

20%

Group revenue from  
Rest of Europe

29%

Group revenue from 
UK customers

7%

Group revenue from  
Rest of World

Geographical split of revenue

UK

US

Rest of Europe

Rest of World

Revenue

2019 
£’000s

18,618

28,087

13,016

4,759

64,480

2018 
£’000s

Movement
£’000s

22,847

33,124

12,391

2,795

(4,229)

(5,037)

625

1,964

71,157 

(6,677)

(Loss)/gain on derivative financial instruments

– 

(119) 

119

Group revenue

64,480

71,038 

(6,558)

UK

UK revenue decreased by £4.2 million, or 
by 19%, to £18.6 million for the year ended 
31 December 2019 (2018: £22.8 million) 
primarily due to a reduction in customer 
spend on optional upgrades and non‐
critical work, driven by macroeconomic 
uncertainties, as explained in the Trading 
Update and half-year results, both 
published in September 2019. 

In addition there was a decline in 
maintenance spend due to customers not 
renewing contracts, as referred to in the 
maintenance revenue paragraph, below.

This decline was offset by a year-on-year 
increase of £1.4 million in relation to 
contractual non-recurring settlement 
revenue from the customer which 
terminated its right to use Alfa Systems 
and maintenance contracts during the 
fourth quarter of 2018 and subsequently 
extended their termination period by an 
additional 12 months, from November 
2019 through to October 2020, as  
noted below. 

UK customers are predominately from  
the equipment sector, contributing  
81% or £15.1 million to this revenue in  
2019 (2018: 72%). 

one implementation customer is due to 
complete later in 2020, two customers 
have go-live dates scheduled for 2021 
and one customer has its second 
portfolio go-live scheduled for 2022.  
We will continue to work closely with  
our customers, through the current 
uncertain economic conditions and  
we are actively managing our resource 
allocations to mitigate the effects  
of Covid-19-related disruption. 

ODS revenue
ODS revenue decreased by 2% in 2019 
to £23.5 million (2018: £23.9 million). 

The ODS revenue from ongoing ODS 
customers decreased by £6.8 million  
to £13.1 million during 2019 (2018: 
£19.9 million). This decrease reflected 
the reduction in discretionary customer 
spend on optional upgrades and non-
critical work, which we identified in our 
Trading Update and half-year results 
both published in September 2019.  
In addition, fewer customers 
transitioned from implementation  
to ODS than in 2018. 

ODS revenue

New

Pre-implementation

Continuing

Completed or contractual non-recurring

ODS revenue from customers

This decline was offset by six new ODS 
projects, contributing £4.8 million of 
revenue, which included revenue from 
four new pre-implementation projects 
and two implementation customers  
who procured additional services, 
incremental to the services associated 
with their main implementation project. 

Two contractual non-recurring revenue 
items totalling £5.5 million were 
recognised in 2019. The first of these 
amounting to £1.6 million, represented 
the amount due from a customer which 
exceeded the maximum number of 
contracts within the tier of its licence 
agreement. The second related to 
additional settlement amounts on right  
to use for Alfa Systems and maintenance 
contracts that were both terminated 

2019 
£’000s

 2,321 

2,438

 13,118 

 5,583 

 23,460 

2018 
£’000s

Movement 
£’000s

– 

960

19,917

 3,043 

23,920

2,321

1,478

(6,799)

2,540

(460)

during the fourth quarter of 2018. The 
timing of the termination notice had been 
in line with expectations and resulted in 
the recognition, during 2018, of 
£2.5 million contractual non-recurring 
revenue covering the period until the 
expected termination date of the 
contract being October 2019. Prior year 
billings were wholly recognised in 2018 
because the customer had no right of 
clawback on payments made. During 
2019, the customer requested an 
extension to the termination period 
through to October 2020 and this resulted 
in the recognition, in 2019, of an additional 
£3.9 million of contractual non-recurring 
revenue. Again, there is no right of 
clawback, within the contractual amounts 
payable covering the extension period.

48  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
US

US revenue decreased by £5.0 million, or 
by 15%, to £28.1 million for the year ended 
31 December 2019 (2018: £33.1 million). 
There was a reduction of £7.3 million in 
implementation revenue from existing 
clients. This was due to lower activity 
during the year; the deferral of go-live 
dates on certain projects, increasing the 
overall length of the projects, which in turn 
resulted in write-backs to software licence 
revenue in the period; and the write-back 
of certain amounts of licence revenue in 
order to establish a material right to use 
liability in accordance with IFRS 15. 
Additionally, the paused project from  
2018 resulted in a year-on-year decreased 
revenue of £1.9 million. There was also  
a £0.5 million decline in ODS and 
maintenance revenue from US-based 
customers, primarily due to the reduction 
in discretionary customer spend on 
optional upgrades and non-critical work.

Offsetting this decline, the Group had new 
pre-implementation projects from US-
based customers that contributed 
£0.8 million to revenue in 2019; contractual 
non-recurring licence revenue in 2019 of 
£1.6 million due to a US-based customer 
exceeding the maximum number of 
contracts in the tier of their licence 

Maintenance
Maintenance revenue decreased by 
£1.9 million, or 12%, to £14.9 million 
(2018: £16.8 million), primarily due to a 
reduction of £2.5 million from customers 
who did not renew maintenance 
contracts, and £0.5 million reduction 
from the impact of a key customer which 
paused its maintenance contract in 
2018. Of the customers not renewing 
their maintenance contracts, a decrease 
of £2.3 million relates to the customer 
which served its termination notice in 
the fourth quarter of 2018 and which  
has been referred to in more detail  
in the paragraph opposite.

These declines were offset by  
gains of £0.3 million through new  
maintenance revenue from an existing 
implementation customer which went 
live with the first phase of their 
implementation project, during the 
second half of 2019; and additional 
hosting revenue of £0.2 million, largely 
from three of the new implementation 
customers. Maintenance revenue from 
existing contracts grew by £0.6 million  

Rest of World

Rest of World (“RoW”) revenue during 
2019 was generated principally in South 
Africa, Australia and New Zealand. 

RoW revenue grew by 70% to £4.8 million 
(2018: £2.8 million) predominately driven 
by increased revenue of £3.0 million 
generated from our new large South 
African bank customer, where we 
started pre-implementation work in 
April 2019, followed by formal 
implementation work from October 
2019. This increase was offset by a 
£1.0 million decline in ODS revenue from 
our Australasian customers, primarily 
due to a reduction in discretionary 
customer spend on optional upgrades 
and non-critical work.

 In 2019, RoW revenue was derived 
primarily from customers in the 
equipment sector, contributing 82%  
of this revenue (2018: 67%). 

agreement; and £2.3 million of additional 
ODS revenue from two US-based 
implementation customers who 
procured additional services, incremental 
to the services associated with their main 
implementation project. 

US revenue is predominately derived 
from automotive customers, contributing 
98% of revenue (2018: 100%). 

Rest of Europe

Rest of Europe (“RoE”) revenue grew by 
5% to £13.0 million (2018: £12.4 million) 
predominately driven by a £6.6 million 
increase to £7.6 million (2018: £1.0 million) 
from our large automotive finance 
provider customer, in Germany, which 
formally started its implementation 
project at the beginning of 2019. This 
increase was offset by declines in revenue 
from other European implementation 
customers of £4.2 million; and revenue 
from other European ODS customers of 
£1.8 million. These declines were for the 
same macro reasons as outlined above 
for our US-based implementation and 
ODS customers.

In 2019, RoE revenue was derived 
primarily from customers in the 
automotive sector, contributing 70%  
of this revenue (2018: 37%).

in the year reflecting annual inflationary 
rate rises on the underlying existing 
customer base.

Operating profit
The Group’s operating profit decreased 
by £8.7 million, or 39%, to £13.7 million 
in the year ended 31 December 2019, 
from £22.4 million in 2018, with the 
operating profit margin decreasing  
to 21% (2018: 32%). This decline 
predominantly reflects the decrease  
in revenue in 2019, coupled with an 
increase in the Group’s cost base. 

Implementation and Support (“I&S”) 
expenses decreased by £0.8 million,  
or by 4%, to £18.1 million (2018: 
£18.9 million). I&S expenses are 

predominately personnel costs, 
accounting for 77% of total activity 
costs (2018: 75%). In the year, average 
I&S headcount reduced slightly with 
average headcount of 108 (2018: 110),  
and a decrease in personnel-related 
costs of £0.1 million. In addition, there 
was a decrease in other costs of £0.7m. 

Research and product development 
(“R&PD”) expenses have fallen by 
£1.1 million, or 7%, to £15.2 million 
(2018: £16.3 million), however the  
total expenditure including amounts 
capitalised was £16.3 million  
(2018: £16.7 million), a decrease of 
£0.4 million or 3%. 96% of R&PD costs 
are personnel costs (2018: 89%). 

Expenses by activity

Implementation and support expenses

Research and product development expenses

Sales, general and administrative expenses

Other operating income

Total operating expenses

2019  
£’000s

18,103

15,189

18,056

(577)

2018  
£’000s

Movement  
%

18,924

16,341 

13,457 

(66) 

(4%)

(7%)

34%

774%

4%

50,771

48,656

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  49

Strategic reportFinancial statementsAdditional informationGovernanceFinancial review continued

The key reason for the small decrease  
in R&PD costs is a decline in the number 
of engineers from 152 in 2018 to 134 in 
2019, partially offset by increased 
remuneration following above inflation 
pay awards, in November 2019. 

During 2019, our development  
efforts continued to focus on internal 
investment projects and we capitalised 
£1.1 million (2018: £0.4 million) of our 
costs in relation to:

• Continued investment in the digital 

capabilities of our product; 

• Upgrades and improvements to 
usability and functionality of the 
Alfa Systems user interfaces; 

• Investment in the functionality of  

the cloud-hosting platform offered  
by the Group;

• The adaptation of the existing 

Alfa Start technology to meet the 
requirements of the UK equipment 
finance market; and

• Specific functionality requested by 
existing clients for which the Group  
has invested time developing new 
modules and capabilities within  
Alfa Systems.

The increase in capitalised costs 
demonstrates our continued 
commitment to invest in our product 
with a number of components moving 
from research into a development  
phase in 2019. 

Sales, general and administrative 
(“SG&A”) expenses increased by 
£4.6 million, or by 34%, to £18.1 million 
(2018: £13.5 million). Depreciation and 
amortisation expenses were £2.8 million 
during 2019, an increase of £1.9 million 
from 2018, primarily in respect of the 
adoption of IFRS 16 from 1 January 
2019, the new HR and finance system, 
which was capitalised in 2018, as well  
as increased computer hardware and 
internal development investments. 
Additionally, professional advisor  
costs increased by £1.5 million to 
£3.6 million during 2019 (2018: 
£2.1 million) due to increased legal  
fees, and advisor costs associated  
with the financial management 
improvement programme which  
started in the second half of 2019.

Profit after taxation
Profit after taxation decreased by 
£8.0 million, or by 44%, to £10.2 million 
(2018: £18.2 million). The effective rate 
of taxation in 2019 increased to 21.7%, 
(2018: 19.2%) primarily reflecting non-
deductible expenses and higher tax 
rates outside of the UK.

Tax policy
The Group accounts for tax matters in 
accordance with the Group’s code of 
conduct and ethical guidelines. It is the 
Group’s obligation to pay the amount  
of tax legally due and to observe all 
relevant and applicable rules and 
regulations in the jurisdictions in which it 
operates. Whilst meeting this obligation, 
the Group also has an obligation to its 
shareholders to plan, manage and 
control tax costs. The Group seeks  
to achieve this by conducting business 
affairs in a way that is efficient from a  
tax perspective, such as implementing  
a robust transfer pricing policy and 
claiming available tax credits and 
incentives. The Group is committed  
to building a constructive working 
relationship with the tax authorities  
of the countries in which it operates.

Key financial metrics
The Group uses a number of key  
financial metrics which are not 
specifically defined by IFRS but which 
management use as key measures to 
assess financial performance. Adjusted 
EBIT and Adjusted EBIT margin are used 
by management to monitor performance 
because they illustrate the underlying 
performance of the business by adding 
back capitalised costs, net of relevant 
amortisation, which management believe 
is reflective of the underlying cost base 
and overall trading operations. The most 
directly comparable measure of Adjusted 
EBIT and Adjusted EBIT margin is profit 
from continuing operations. 

Billings and Operating cash flow 
conversion are monitored by 
management as liquidity measures.  
The most directly comparable measure 
of Operating cash flow conversion is 
Cash generated from operations as a 
percentage of Operating profit.

These measures are not directly 
comparable to similarly referenced 
measures used by other companies and, 
as a result, investors should not consider 
these performance measures in isolation 
from, or as a substitute analysis for, our 
results of operations as determined in 
accordance with IFRS.

 Operating free cash flow conversion improved to 
142% (2018: 87%), reflecting an increased focus  
on working capital management and the recovery 
of receivables where the related revenue was 
recognised in previous years.”

Constant currency – average exchange rates

USD

Euro

Swedish Krona

New Zealand Dollar

Australian Dollar

Key financial metrics

Revenue – as reported

Revenue – constant currency

EBIT – as reported

EBIT – constant currency

Adjusted EBIT – as reported

Adjusted EBIT – constant currency

2019

1.2771

1.1407

2018

1.3355

1.1303

12.0708

11.5953

1.9379

1.8365

1.9311

1.7862

2019 
£’000s

64,480

64,480

13,709

13,709

12,727

12,727

2018 
£’000s

Movement 
%

71,038

72,503

22,382

23,205

21,975

22,798

(9%)

(11%)

(39%)

(41%)

(42%)

(44%)

50  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

New customer revenue 
New customer revenue comprises 
revenue generated by customers who 
have not previously generated revenue in 
the applicable segment in the prior year. 

Constant currency
We provide percentage increases or 
decreases in revenue and Adjusted EBIT 
to eliminate the effect of changes in 
currency values as we believe it is helpful 
to the understanding of underlying 
trends in the business. When trend 
information is expressed herein “in 
constant currencies”, the comparative 
results are derived by re-calculating 
non-pound sterling denominated 
revenue and/or expenses using the 
average monthly exchange rates of  
this year and applying them to the 
comparative year’s results, excluding 
gains or losses on derivative financial 
instruments. The average rates are as 
shown in the table opposite.

Adjusted EBIT
Adjusted EBIT in 2019 is defined as 
profit from continuing operations 
before interest and income taxes, 
adjusted for capitalised costs relating  
to internally generated assets and the 
relevant amortisation costs on 
associated internally generated assets, 
with the Adjusted EBIT margin being 
Adjusted EBIT as a proportion of 
revenue. Adjusted EBIT decreased by 
£9.3 million, or 42%, to £12.7 million 
(2018: £22.0 million). Adjusted EBIT 
margin in 2019 decreased to 20% (2018: 
31%), reflecting a decline in revenue of 
£6.5 million and an increase in costs of 
£2.7 million. Excluding the impacts of 
currency, Adjusted EBIT, on a constant 
currency basis, decreased by 44%.

Previously management defined 
Adjusted EBIT as profit from  
continuing operations before income 
taxes, finance income, pre-IPO share-
based compensation and IPO-related 
expenses, with the Adjusted EBIT 
margin calculated as Adjusted EBIT  
as a proportion of revenue. In 2019, 
management updated this definition, 
because IPO share-based compensation 
and IPO-related expenses were only 
relevant to the year in which the 
Company undertook its IPO, being  
2017. Management utilises this revised 
measure to monitor performance as it 
illustrates the underlying performance 
of the business by adding back 
capitalised costs, net of relevant 
amortisation, which management 
believe is reflective of the underlying 
cost base and overall trading operations. 

Adjusted EBIT

Profit for the period

Adjusted for:

Taxation

Finance income

Finance expense

Adjusted EBIT – 2018 definition

Capitalised development costs

Amortisation of capitalised development costs

2019 
£’000s

10,182

2,818

(143)

852

13,709

(1,135)

153

2018 
£’000s

18,150

4,306

(74)

–

22,382

(407)

–

Adjusted EBIT – 2019 definition

12,727

21,975

Operating free cash flow generation

Cash generated from operations

Adjusted for:

Settlement of derivative financial instruments 
and margin calls

Capital expenditure

Total lease payments in respect of Right-of-Use Assets

Operating free cash flow

Adjusted EBIT – 2019 definition

Operating free cash flow conversion

2019 
£’000s

22,548

2018 
£’000s

20,954 

–

(2,076)

(2,462)

18,010

12,727 

142%

(108) 

(1,638)

–

19,208 

21,975 

87%

Billings
These are amounts invoiced in year.  
This differs from revenue, as defined  
by IFRS 15, due to the deferral of 
customised licence revenue recognition 
during 2019, the release of deferred 
income in relation to maintenance 
agreements, the recognition of accrued 
income in relation to work in progress  
and certain contractual non-recurring 
amounts. Billings increased by 
£4.6 million, or 13%, to £71.1 million 
(2018: £66.5 million), which was 
£6.6 million more than revenue 
recognised in 2019.

Operating free cash  
flow conversion
Operating free cash flow conversion 
increased to 142% (2018: 87%), 
reflecting an increased focus on working 
capital management and the recovery of 
receivables where the related revenue 
was recognised in previous years. 

Funding and liquidity
At 31 December 2019, the Group had 
cash reserves of £58.8 million (2018: 
£44.9 million). Cash balances were 
denominated predominately in Pounds 
Sterling, being 82% of the total cash and 
cash equivalents balance (2018: 46%).

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  51

Strategic reportFinancial statementsAdditional informationGovernance 
 
 
 
 
Financial review continued

Net cash generated from  
operating activities
Net cash generated from operating 
activities increased by £2.6 million to 
£17.6 million during the year ended  
31 December 2019 (2018: £15.0 million) 
primarily due to the increase in cash 
generated from operations of 
£1.6 million to £22.5 million, and a 
decrease in tax paid of £1.8 million.

The increase of £1.6 million in cash 
generated from operations was primarily 
due a positive movement in working 
capital of £8.0 million. Movements in 
working capital and other balance sheet 
items during 2019 resulted in a net cash 
inflow of £5.3 million (2018: £2.7 million 
outflow), as shown in the table presented 
on the page opposite. This positive 
movement was offset by the decrease  
of £6.4 million in operating profit, after 
non-cash items of depreciation, 
amortisation, share based payment 
charge and unrealised gains and losses  
on derivative instruments.

Trade and other receivables in 2019 
generated an inflow of £2.5 million.  
This movement comprises a £0.6 million 
decrease in trade receivables due to an 
increased focus on cash management by 
the Group, and a decrease in accrued 
income of £1.9 million. Accrued income 
represents unbilled work in progress in 
relation to our ODS customers and 
certain non-recurring revenue items 
where there is a contractual agreement 
to invoice in the following year. Of the 
accrued income balance at 31 December 
2019, 68% had been invoiced and 66% 
collected as at 31 March 2020. 

The movement in contract liabilities 
relates to deferred licence fees and 
maintenance amounts. The inflow in  
2019 was £3.1 million, due to:

• An increase in maintenance contract 

liabilities of £0.2 million primarily due to 
general inflationary increases in annual 
amounts chargeable, as well as one 
maintenance customer which 
commenced paying maintenance during 
2019, when the first phase of their 
implementation project went live; and

• An increase in software 

implementation contract liabilities  
of £2.9 million as a result of, the 
deferral of go-live dates on certain 
projects, which increased the overall 
length of the projects resulting in 
write-backs to software licence 
revenue in the year, and the application 
of IFRS 15 which has required the 
Group to write-back certain amounts 
of its licence revenue, in order to 
establish a material right to use liability.

Cash flow

Cash generated from operations

Interest element on lease payments (IFRS 16)

Settlement of derivative financial instruments 
and margin calls

Income taxes paid

Net cash generated from operating activities

Net cash (used in) by investing activities

Cash used in financing activities

Effect of exchange rate changes

Movement in year

Cash and cash equivalents at the beginning of the year

Cash and cash equivalents at the end of the year

Movements in working capital and  
other balance sheet items

Movement in provisions

Movement in contract liabilities

Movement in working capital:

Movement in trade and other receivables

Movement in trade and other payables and 
provisions (excluding derivative financial 
instruments and contract liabilities)

Movement in working capital and  
other balance sheet items

2019 
£’000s

2018 
£’000s

22,548 

20,954 

(852)

–

–

(4,074)

17,622

(1,933)

(1,610)

(162)

13,917 

44,922 

58,839 

2019 
£’000s

515

3,110 

(108)

(5,846)

15,000 

(1,564) 

–

219 

13,655 

31,267 

44,922 

2018 
£’000s

65

(1,379)

2,532 

(1,237) 

(858)

(179)

5,299

(2,730)

Net cash flows used in investing  
activities of £1.9 million in the year ended  
31 December 2019 related to investment 
in internal systems and other computer 
equipment. We capitalised £1.1 million of 
development costs relating to internally 
generated intangible assets during 2019 
(2018: £0.4 million).

Net cash outflows from financing 
activities related to the principal  
element of lease payments, following  
the adoption of IFRS 16. In addition, the 
interest element of the lease payments 

has been included within the 
reconciliation from Operating profit to 
the net cash generated from operations 
in the year. Prior to the adoption of IFRS 
16 on 1 January 2019, the payments 
made in respect of operating leases held 
by Alfa were included within Operating 
profit. The cash generated from 
operations has therefore increased 
because of the reclassification of cash 
flows under IFRS 16, even though there 
 is no impact on the overall cash flows. 

52  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

On this basis, whilst it is acknowledged 
that there is a great deal of uncertainty 
regarding the future impacts of 
Covid-19, the Directors are satisfied  
that the Group remains well placed to 
manage its business risks successfully 
and therefore they have a reasonable 
expectation that the Group has 
adequate resources to continue in 
operational existence for a period of 
12 months from the date of approval 
of the financial statements. Accordingly, 
the financial statements continue to be 
prepared on a going concern basis.

Subsequent events
The Directors note that the outbreak  
of Covid-19 during early 2020 may have  
a significant impact on the Group and  
the environment in which it operates. 
However, these events are considered  
to be non-adjusting events after the 
reporting date, and accordingly no 
adjustments have been made to the 
financial performance and position  
of the Group as of the reporting date. 
The events have been considered within  
the assessment of going concern and 
viability, as set out above, in Note 1(a)  
to the consolidated financial statements 
and in the Directors’ report.

There have been no other reportable 
subsequent events since the balance 
sheet date.

John Miller 
Interim Chief Financial Officer

23 April 2020

Currency hedging
The Group entered into US dollar 
forward contracts in 2016. These were 
fully settled by 31 December 2018. In 
2019 there were no currency movements 
from these arrangements (2018: loss  
of £0.1m) and no further instruments 
were utilised.

Capital expenditure and 
contractual obligations 
The Group’s capital expenditure is 
primarily invested in the UK and related  
to £0.4 million of equipment (2018: 
£0.6 million), £0.6 million on the new HR 
and finance system (2018: £0.6 million) 
and capitalised development costs of 
£1.1 million (2018: £0.4m) for internally 
generated intangible assets.

Capital allocation
Alfa seeks to deliver high-quality  
visible earnings, future earnings growth 
and maintain a strong balance sheet.  
The Group’s capital allocation policy  
includes the following elements  
aimed at supporting the achievement  
of strategic objectives: 

• Reinvestment in people and technology; 

and

• Maintaining strong liquidity.

The Directors have not declared a 
dividend for 2019 (2018: nil), instead 
focussing on retaining the strong cash 
balance and continuing to invest in 
people and technology developments. 

In making investment decisions 
regarding our people, the Directors 
considered the Group’s financial 
performance and position as well as 
investor and analyst feedback; dialogue 
and feedback from employees, covering 
employee engagement and retention 
rates; requirements for training and 
professional development; and 
appropriate reward structures in the 
context of the current labour market. 
The allocation of capital towards our 
people will support the Group in 
achieving its strategic objective (5),  
to maintain a high-performance 
organisation with a culture of  
continuous improvement.

In making investment decisions to 
develop our technology, the Directors 
considered the Group’s financial 
performance and position; the feedback 
and requirements of customers; the 
operational efficiency of the existing 
technology; and the efficacy and 
expected return on investment of 
certain development and enhancement 
work. The allocation of capital to 
technological development will support 
the delivery of our strategic objectives 
(1) to grow market share, (3) to extend 
our best in class digital agenda, and 
(6) to promote and grow value and 
develop resilience. 

Distributions to shareholders
In 2019, there were no distributions to 
shareholders. No final dividend has  
been declared.

Related party transactions
The ultimate parent undertaking is  
CHP Software and Consulting Limited 
(the “Parent”). There was no trading 
between the Group and the Parent. 
There were no balances outstanding 
from, or to, the Parent at 31 December 
2019 and 31 December 2018.

An arms-length transaction with Classic 
Technology Limited, a company in which 
the Chairman holds an interest, was 
undertaken, for the rental of property. 
These transactions amount to 
£0.04 million (2018: £0.04 million) with  
no outstanding receivable balances at 
the end of each reporting period.

Going concern
The Group continues to be cash-
generative and the Directors believe 
that the Group has a resilient business 
model. In making their assessment of 
going concern, the Directors have 
considered the current financial 
projections and facilities available to the 
Group as well as the principal risks and 
uncertainties, including the impact of 
Covid-19, as set out on pages 40 to 43. 

In line with FRC guidance issued on 
26 March 2020, additional downside 
stress testing has been performed for 
a period of 12 months from the date 
of approval of the financial statements 
which demonstrates that, given the 
existing level of cash held by the Group, 
even in the most extreme downside 
conditions considered reasonably 
possible, the Group would continue 
to be able to meet its obligations as 
they fall due, without the need for 
substantive mitigating actions. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  53

Strategic reportFinancial statementsAdditional informationGovernanceEnvironmental, social and governance

Environment, social  
and governance (ESG)

In 2019, we focused on two of  
our company values from a social  
and environmental perspective: 
Create a positive impact and Make  
it better together. We have aimed  
to relate all activities back to  
these values. 

Our people are our key asset. In return 
for their commitment to provide a 
first-class service to our customers,  
we strive to be a great employer. 
Alongside supporting and promoting 
equality and diversity in the workplace, 
we are committed to helping our 
people grow both professionally  
and personally. 

We pledge to carry out a 
comprehensive review of the total 
carbon emissions of Alfa’s operations 
aiming to identify and implement 
strategies for reductions including 
investing in carbon offsetting initiatives 
to begin the process of bringing our 
emissions to net zero.

54  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Summary of what we achieved in 2019

Area

Commitment

2019 achievements

Diversity

To support and promote diversity across the 
whole company and to hold four internal 
events on these issues.

•  Launch of Alfa Women’s Community.

•  Alfa stand at Pride in London.

•  The Alfa Inclusion Community hosted events to address:

 – Diversity issues, including ageism;

Training

Culture

m
a
e
t

r
u
O

To provide opportunities to expand technical 
knowledge as well as soft skills and personal 
development.

To create a great place to work – collaborating 
and sharing ideas, knowledge, expertise and 
networks.

 – Social background;

 – Unconscious bias; and

 – Mental health. 

•  Delivered over 150 days of training internally.

•  870 days of training attendance across the company.

•  115 days spent on content creation and updating.

•  New courses created and existing courses refreshed.

•  Alfa’s values, purpose and vision published. 

•  Continued to foster a collaborative and innovative 
environment via regular innovation afternoons and 
innovation days, hackathons and social responsibility 
events.

Internal 
communications

To continue to provide transparent and clear 
communications.

•  Commitment to communicate internally early and often  

to keep staff informed.

•  Quarterly company meetings at which company news 

delivered to and discussed by all staff globally.

•  Town Hall meetings.

•  Directors’ Questions and Executive blogs.

•  Bi-monthly employee engagement surveys.

•  Daily communications on our company intranet.

Our charities

To offer our time and expertise as well as 
financial donations.

•  Improvement of our volunteering scheme to encourage 

more staff to participate.

s
e
i
t
i
n
u
m
m
o
c

r
u
O

Our next 
generation

To offer support, advice and connections to 
young people who are just starting out in the 
business world.

•  Fundraising and volunteering initiatives for charities 
nominated by staff, representing a variety of causes.

•  Events included sponsored runs, cycles, and a clean-up  
of a gardening space, for people with disabilities, as well  
as individual fundraising efforts which Alfa matched.

•  Employees engaged in a number of initiatives in 2019 to 

help inspire the next generation:

 – Volunteering with a charity which helps young people 

discover and realise their creative potential;

 – Establishing partnership with a local girls’ youth club; and

 – Our internal graduate programme.

Our customers

To listen actively to feedback, react and 
respond to it and always fulfil our promises.

•  Four Alfa user group meetings took place in EMEA and 

North America, as well as separate working group sessions.

Our suppliers

To work with suppliers who source ethically 
and whom we can trust to continue to do so.

•  Customers actively running and hosting the user group 

meetings.

•  User experience research visits to a number of customers.

•  Focus on ensuring our suppliers practice sustainability.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  55

Strategic reportFinancial statementsAdditional informationGovernance 
 
 
 
Environmental, social and governance continued

Our team

Recruitment and retention

Alfa welcomes and considers all  
suitable applications for employment, 
irrespective of gender, race, ethnicity, 
religion, age, sexual orientation or 
disability. All employees are eligible to 
participate in our career development 
and promotion activities. Each 
employee has an annual pay rise and 
promotion meeting with senior company 
leadership. Support is provided for 
employees who become disabled, to 
continue in their employment, or to  
be retrained for other suitable roles. 

Diversity and inclusion

Our approach to diversity and inclusion 
is a critical part of our business and 
culture. Our team, which speaks over 
30 languages and comprises more than 
50 nationalities, is more productive  
for embracing our rich mix of  
different perspectives.

There is regular engagement with the 
wider company through dedicated 
events, blogposts and internal forums. 
This level of interaction has fostered the 
development of a valuable platform  
for open communication at Alfa. 
Community representatives are active 
at each of our main locations worldwide, 
delivering coordinated events and 
facilitating discussion.

Our key objective in 2020 is to develop 
and execute a diversity plan, the central 
part of which is increasing diversity in 
our leadership team and the Board. 
Aside from leadership, a company-wide 
effort will be made to bolster the 
diversity of our recruitment, devise 
strategies for colleague-led support 
networks, and continue to foster our 
global platform through regular events. 

As Alfa’s diversity policy continues to 
mature, we will also seek to improve 
engagement with our people and 
monitor our positive impact across 
diverse communities. 

Gender

In 2019, the Alfa Women’s Community 
was formed. This body represents 
female staff and strives to achieve  
a progressive and inclusive working 
environment where all can thrive. The 
community also aims to provide support 
to people of any gender to address 
concerns of bias related to women, and, 
actively encourages gender diversity – 
not only within Alfa, but across the 
industry in which we operate. 

Within Alfa globally, 29 per cent of  
our people are female (2018: 20%). 
Alongside our work to improve gender 
balance, we have continued our 
longstanding relationship with Women 
in Tech, an organisation which provides 
guidance and support to women either 
seeking to enter, or operating in, the 
technology sector. In 2019 we also ran 
career development sessions with a  
local girls’ youth club, Karismatic Minds, 
and will further develop this partnership 
in 2020.

56  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
Our pay, diversity and inclusion strategy

 We are very proud of the work that we do at Alfa to create and 
support diverse and balanced teams throughout the organisation. 
As a new joiner to Alfa, I am inspired by the passion and drive of 
our employees in maintaining an inclusive working environment. 
Our pay gap numbers for 2019 have been heavily influenced by 
a number of senior management changes that took place at the 
beginning of the year. Subsequent recruitment at senior levels 
will redress this to some extent, and I am confident that our 
continued focus and long-term plans will enable us to create a 
diverse organisation that we are all proud of.”

Vicky Edwards 
Chief People Officer

What we did this year and 
what we are going to do

Flexible working
We are gradually empowering our 
people to choose how, when and  
where they work to help support their 
personal and professional ambitions. 
We continue to encourage and allow 
flexible working patterns, for a  
number of reasons, including care 
responsibilities, hobbies and well-
being. We continue to maintain a 100% 
record of employees returning to work 
after maternity and paternity leave. 

Mentoring and Coaching
To continue the development of a 
female talent pipeline, we encourage 
and promote uptake of our career 
management scheme to all employees 
across the company. In 2019, we offered 
our female senior leaders access  
to an external coaching programme  
and this has continued into 2020. 

Women’s Community and Initiatives
In 2019, the company formed an 
internal Women’s Community, which 
aims to support existing women 
employees, ensure a progressive and 
inclusive working environment and to 
provide female role models internally 
and within the wider community.  
The company has continued 
partnership with the PwC The Tech  
She Can® Charter, which works with 
companies on initiatives to increase  
the number of women working in 
technology roles in the UK. We have 
also formed a corporate partnership 
with the Women’s Association which 
empowers women to overcome 
preconceived ideas of what women  
are able to do in the workplace. 

Statutory Gender Pay Gap (GPG) Reporting
The gender pay gap is the measure of the difference in average pay between all 
men and women across an organisation, regardless of their role, level, length of 
service or location and any other differentiating factors. The gender pay gap is 
reported as a mean average and median average (midpoint) figure. The gender 
pay gap is different to the concept of equal pay which requires that women  
and men are paid the same for doing the same job. It is unlawful to pay people 
unequally on the basis of gender.

We have fewer than 250 employees in our largest trading subsidiary, Alfa 
Financial Software Limited, but we have compiled our GPG data, voluntarily, to 
continue our commitment to diversity across our Alfa team and best practice in 
corporate reporting. The analysis is based on data as at 5 April of each year and 
this report reflects the data collected and analysed as of 5 April 2019.

Pay Gap % – Employees 

Gender Pay Gap

2019

2018

2019

2018

Statutory

Median Pay Gap  Median Pay Gap Mean Pay Gap Mean Pay Gap

Alfa

UK

Tech sector

*2019 data from ONS.

23.5%

17.3%

13.7%

14.6%

11.8%

14.8%

21.1%

16.2%

10.5%

13.1%

14.3%

18.5%

Percentage in pay quartiles – Employees 

Pay quartiles – 
proportion of men 
and women in each 
pay quartile

1st (Lowest)

2nd

3rd

4th 

All

2019 
Men

69%

71%

84%

84%

77%

2019  
Women

31%

29%

16%

16%

23%

2018 
Men

67%

88%

78%

81%

75%

2018  
Women

33%

12%

22%

19%

25%

Sponsorship 
We continue to encourage more women 
into the technology industry through  
the organisation and sponsorship of 
women and STEM specific events,  
at university level. 

Career Paths
We have continued to develop and 
evolve our career path structure  
to ensure employees across the 
organisation have appropriate  
support and development 
opportunities in their area of work.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  57

Strategic reportFinancial statementsAdditional informationGovernanceEnvironmental, social and governance continued

Culture 

Our culture is one of our greatest 
strengths and remains highly valued and 
appreciated by the whole Alfa team.  
It is a key factor in our consistently high 
rates of staff retention. Pivotal to this 
culture, is our commitment to promoting 
collaboration and innovation across all 
levels and roles within the company. 

Every year, we hold a series of  
innovation afternoons to allow staff to 
participate in new ideas, initiatives and 
opportunities. For the first time in 2019, 
we ran a full innovation day across all 
locations, which proved to be a great 
success. Our annual hackathon also 
remains a hugely popular event and this 
year innovations included: Blockchain: a 
business case exercise; Alfa on a cluster 
of Raspberry Pis; and Alfa store front.

Our Events Team organises an engaging 
programme throughout the year, 
providing staff with opportunities to 
interact with people in the company 
they might not otherwise get a chance  
to meet. Events range from our annual 
summer party (to which families are  
also invited); social get-togethers;  
and educational meetings, including 
‘Talks in Moor’, where inspirational 
people are invited to talk about their 
experiences and achievements.  
This year, speakers have included 
Paralympians, art therapists and  
our own Non-Executive Directors. 

Our dedication to diversity and inclusion 
runs from the Board through the whole 
company. Staff across the company 
work hard to facilitate a safe and 
enjoyable working environment  
for all colleagues, enhancing morale  
and productivity.

Carbon emissions

We pledge to carry out a comprehensive 
review of the total carbon emissions of 
Alfa’s operations, including flights, 
equipment and electrical output, aiming 
to identify and implement strategies for 
reduction. At the end of this process we 
will invest in carbon offsetting initiatives 
to begin the process of bringing our 
emissions to “net zero”. We will do the 
necessary due diligence to ensure we 
are employing the most appropriate 
methodology to achieve this for a 
company of our size and distribution.

We will be launching internal 
information campaigns, including blog 
posts, to incentivise our employees to 
take both individual and group actions 
to reduce emissions. This may involve 
using alternative forms of transport to 
flying, and electing to utilise remote 
meeting software rather than travelling 
to meet face-to-face where possible. 
Our number one priority remains to 
deliver Alfa implementations on time 
and to the necessary standard, so 
individual discretion will be required.

Usage of fuel and operation of buildings

Air travel

Total

Revenue (£ million)

Intensity ratio – tCO2E per million of revenue

2019 tCO2E

2018 tCO2E

143

678

821

64.5

12.7

153

737

890

71.0

12.5

58  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Learning and  
development

Customers and  
suppliers

Alfa is passionate about maintaining  
a culture of continuous learning and 
development. We recognise that every 
employee is unique and, as such, adopt 
an approach which focuses on the 
individual. We have a rich library of 
training courses, from classroom-based 
courses in our standard curriculum, to 
bite-sized resources, that can be 
accessed on an ad hoc basis. In 2020, we 
will increase our investment in learning 
and development, demonstrating our 
commitment to personal development.

Managers and supervisors meet regularly 
with their teams to discuss personal and 
professional development. Alongside 
this, we encourage staff to spend  
five days per year on learning and 
development activities. 

Our learning and development  
objectives for 2020 include:

•  Grow our repository of learning  

and development resources;

• Work more closely with the business  

to ensure we are maximising our 
impact; and

• Increase senior levels of staff delivery 

of learning and development activities. 

We have also introduced a range of 
tailored coaching programmes and 
support across the business. This 
includes those transitioning into 
leadership roles, particularly during  
their critical first six months, and  
for our most senior female leaders, 
focusing specifically on their personal 
development and progression within 
Alfa. We are continually working to 
improve our ability to coach people 
across the organisation. 

The user-group forums that we 
reinvigorated in 2018 went from 
strength-to-strength over the course of 
2019. Three meetings of the EMEA user 
group took place, including a digital 
webinar hosted by one of our most 
valued customers. The session looked at 
the role Alfa played in that customer’s 
digital transformation project, which 
successfully went live this year. One 
meeting of the US user group took place 
and we plan on increasing the frequency 
of the US user group meetings in 2020.

Working groups form an invaluable  
part of our user groups, providing a 
mechanism for specific topics to be 
discussed and agreed by the group  
as a whole. The formation of these  
groups has been as a result of both 
requests from the user groups 
themselves, and from Alfa, with the 
latter focused on getting feedback on 
our investment initiatives. This year we 
had two EMEA user group working 
groups, focusing on user experience 
improvements in Alfa Systems and the 
use of SONIA as the primary interest 
rate benchmark for sterling markets.

In 2019, we continued to train our team 
members involved with procurement 
and have strengthened controls around 
the selection and assessment of new 
suppliers. We operate responsibly  
as a customer and endeavour to pay  
our suppliers on a timely basis as 
detailed in our bi-annual Payment 
Practices Reporting.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  59

Strategic reportFinancial statementsAdditional informationGovernanceEnvironmental, social and governance continued

Sustainability

2019 saw us significantly increase our 
ESG efforts, with staff across the 
company proactively seeking to reflect 
our core “Create a Positive Impact” 
value. We have expanded our ESG 
activities around the globe, with a new 
local ESG team being created in the 
Asia Pacific region and a number of 
inclusion-related breakfast sessions 
being co-ordinated globally. These 
teams and events not only showcase 
our commitment to communities in 
which we operate, but provide an 
invaluable platform for people  
to share their experiences and  
learn from others. 

In acknowledging our increasing 
responsibility we have as a business, we 
have focussed our efforts on reducing 
our impact on our environment. We are 
pleased to say that membership of Alfa’s 
Green Team increased almost fourfold, 
and we launched a number of Green 
initiatives. We also hosted a number  
of events on Green themes, including 
raising awareness of the United Nations 
Sustainable Development Goals.

We have been delighted to see staff 
committed to, and proactively 
progressing, our carbon offsetting 
efforts this year. From opting to travel  
to Germany by train rather than fly,  
to offsetting carbon emissions from 
flights, we are proud of the collective 
responsibility our people have shown. 
We will be supporting these efforts  
and more in 2020.

We also continued to devote time and 
energy to supporting initiatives in our 
local communities, providing resources 
and raising funds for organisations 
wherever we work:

• Fundraising: Alfa staff in the UK raised 
over £30,000 for charitable causes, 
including over £17,000 for our official 
charity partner, Alzheimer’s Society;

• Matching contributions: Alfa matched 
money raised by staff for Alzheimer’s 
Society at various activities held 
throughout the year, including the 
British 10K, Swim Serpentine, a month-
long Alfa Bake Off competition and 
charity quizzes;

• Food banks: we held a number of food 

bank drives throughout the year in 
both the UK and the USA, repeating  
our popular Reverse Advent Calendar 
event in the run-up to Christmas in the 
UK. In the USA each of our offices and 
locations ran food bank initiatives 
throughout the summer;

• Thrive volunteering: Alfa staff spent 
two days restoring and maintaining a 
garden which provides opportunities 
for disabled people to improve their 
lives through gardening;

• Canal River Trust volunteering: Alfa 

staff spent an afternoon working with 
the Canal River Trust to clean up 
waterways in our local area;

• Nature garden volunteering: a team  

of Alfa staff designed, built and 
planted a nature garden for a local 
school, Mayfield Primary;

• Habitat for Humanity volunteering: 

Alfa staff volunteered with this 
organisation in Michigan which helps 
provide affordable housing. We 
volunteered at one of their ‘restores’ 
where donated furniture and building 
materials are repurposed; 

60  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

• Life Remodelled volunteering: Alfa 

staff volunteered in Detroit, Michigan 
as part of a project to renovate and 
beautify 300 city blocks in just six days;

• Greening of Detroit volunteering:  

Alfa staff volunteered with an 
environmental non-profit organisation 
to plant trees in Detroit, aiming to 
improve the quality of life in the 
community;

• Ministry of Stories volunteering: Alfa 

staff volunteered for Ministry of 
Stories, a local writing and mentoring 
centre which encourages young people 
to discover their own gift for writing;

• Pride in London: Alfa staff hosted a 
stand at Pride in London where we 
engaged with the community, spoke 
about diversity in tech and represented 
Alfa as a Global Diversity Champion;

• Young people’s career development: 

Alfa staff in London ran career 
development sessions for local girl’s 
youth club, Karismatic Minds. This is an 
organisation we hope to do more work 
with in 2020; and

• LGBT Allyship: we launched our Allyship 
campaign globally, encouraging staff to 
be an active friend or support to LGBT 
colleagues at Alfa.

Our ESG teams around the world have 
collaborated to produce an exciting and 
challenging set of objectives for 2020 
and beyond. These include:

• Using the United Nations Sustainable 
Development Goals to inform all Alfa 
ESG ideas and efforts;

• Identifying and implementing 

strategies for our carbon-offsetting 
approach, to begin the process of 
bringing our emissions to net zero;

• Increasing volunteer uptake 

significantly across the company; and

• Widening the Alfa charity partner 

ecosystem, developing relationships 
with a number of new charity partners.

Our ESG work remains central to  
who we are as an organisation, and is  
a fundamental part of our culture.

Volunteering 
focus: Ministry 
of Stories

We continued to partner with the Ministry 
of Stories in 2019 and this year one of our 
staff in London, Tony Palmer, took part as a 
volunteer writing mentor in the Speak Up 
Programme. 

Speak Up guides young people to create a 
short speech and deliver it, on a subject they 
are passionate about. It was amazing to 
see the journey the young people went on, 
growing in confidence and finding a topic 
they really care about. 

I was hugely honoured to attend the final 
presentation session where the children had 
an opportunity to deliver their speeches to 
an audience that included Ministry of Stories 
staff, volunteer mentors, MoS trustees, 
local poets and artists, and people from 
NGOs. Speeches were on topics such as 
racism, prejudice, and allyship; knife crime, 
the reasons young people fall into gangs; 
homelessness, community cohesion in 
Hoxton; sexism; global warming, fossil fuels, 
and deforestation; and misinformation and 
censorship online. And they were amazing.”

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  61

Strategic reportFinancial statementsAdditional informationGovernance 
Engaging with our stakeholders

Engaging with our stakeholders

The Board recognises the importance of understanding the views of Alfa’s key 
stakeholders. A range of mechanisms for engaging with these differing groups are 
detailed below, which ensure that their views and the matters set out in section  
172 Companies Act 2006 in respect of the Directors’ duty to promote the success  
of the Company for the benefit of its members as a whole, are considered as part  
of the Company’s strategic decision-making.

Engagement with our shareholders and wider stakeholder groups plays a vital role  
in Alfa’s business. Alfa’s key stakeholders are set out below.

How we engage

Stakeholders’  
key interests

How we are influenced 
by stakeholders

Relevance to 
decisions and 
strategy

Further 
information

Timely and efficient  
implementation delivery.

High quality, resilient and 
performant software.

Availability of post-implementation 
development, upgrade and 
maintenance services.

Ability of Alfa to adapt to and 
advise on changing market 
dynamics and regulations.

Access to highly skilled and 
experienced project teams.

Access to technical innovation  
and functional development.

CEO business 
review pages  
4 to 6

Our strategy 
pages 8 to 14

Market overview 
pages 15 to 21

Board Leadership 
and company 
purpose pages  
69 to 72

Engaging with our customers  
and working closely alongside 
them to understand their 
business needs, allows us to 
combine high standards of 
customer service, with a 
mutually acceptable delivery 
approach. This combination 
enables us to provide highly 
functional software that is 
configured for the needs of  
each individual customer. 

Identifying our customers’ 
needs, alongside changing 
market dynamics and 
regulations, allows us to identify 
opportunities for Company 
growth and to focus our product 
research and development such 
that it will produce innovative 
and functional solutions for the 
asset finance industry. 

Building long-term 
relationships with  
our customers is key 
to our long-term 
success; maintaining 
leading-edge 
technology; 
increasing customer 
loyalty; and winning 
new business. 

Delivering high  
levels of customer 
satisfaction and 
innovative product 
solutions serves to 
enhance the 
reputation of Alfa in 
our marketplace and 
grow our existing 
customer base.

The implementation phase  
of our projects can span from 
months to years and during  
this time we work in close 
partnership with our 
customers, actively seeking  
to understand their needs  
and expectations. Thereafter, 
we maintain contact with 
customers to ensure we  
can deliver their additional 
development and 
enhancement requirements.

We listen and react to 
feedback received from our 
customers. In particular, 
during the year we have run 
customer user group events 
with a number of our 
European and US customers. 
These events have facilitated 
insightful discussions between 
our customers and provided 
us with valuable feedback in 
terms of where we should 
focus our efforts, the new 
features they would like to see 
developed and what our 
customers see as the key  
issues facing their industries.

Members of our CLT have 
regular conversations with  
each of our key customers.

Executive Directors are 
directly involved with 
customer senior management 
and report to the Board 
regularly on the status of 
customer implementations.

s
r
e
m
o
t
s
u
C

62  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

How we engage

Stakeholders’  
key interests

How we are influenced 
by stakeholders

Relevance to 
decisions and 
strategy

Further 
information

Career development and 
opportunities.

Wellbeing.

Training and development both in 
the technical aspects of their role 
and soft skills.

Ability to engage with senior 
management, to share ideas and 
help contribute to the future  
success of the Company.

Fair remuneration and working 
conditions.

Recognition and reward.

Regular Company and ad hoc 
Town Hall meetings which 
provide the opportunity for 
transparent and clear 
communications from senior 
management, as well as an 
opportunity for all staff to 
share views, learnings and 
innovative ideas.

Investment in training and 
education starting from  
our graduate induction 
programme, through to 
identification and nurturing 
the potential leaders of  
the future.

Bi-monthly internal employee 
pulse surveys which provide 
regular feedback to CLT and 
the Board. 

Informal communication 
across all grades of staff via  
our internal intranet site.

Regular Q & A sessions with 
the CLT and Non-Executive 
Board Directors. 

Regular reporting to the 
Board on key HR initiatives, 
objectives and issues.

The Company applied the 
‘alternative arrangement’ 
approach to workforce 
engagement. This enabled the 
Board to increase their 
understanding of employee 
concerns and issues as part of 
the Board’s decision process.

s
e
e
y
o
l
p
m
E

Responses from the pulse surveys 
are reviewed and assessed to 
ensure senior management 
respond and take appropriate 
action and pulse survey trends 
are regularly reported and 
discussed by the Board. 

Our people are the 
bedrock of our 
business and we are 
focused on providing 
them with extensive 
experience to 
develop their skills. 

Business model 
pages 30 to 31

Environment, 
social and 
governance, pages 
54 to 61

Our project teams work closely 
alongside our customers and are 
key to the experience of the Alfa 
brand and product, as well as to 
the timely and efficient delivery 
our customers expect.

Our back-office staff provide 
infrastructure support to enable 
our project and product teams 
to work effectively as well as 
ensuring the Company satisfies 
its legal and regulatory duties and 
creating conditions for the Alfa 
culture to thrive.

People pages  
22 to 23

Staff development 
and training is key to 
our future success 
and ensuring staff 
retention.

Leading product 
research and 
development are 
essential to the 
growth of Alfa in the 
future. Our 
employees’ 
experience, market 
knowledge and 
technical skills are at 
the heart of the 
innovative thinking 
we need to deliver 
this goal.

The identification 
and development of 
future Alfa 
leadership team 
members is key to 
our success both in 
the medium and 
longer term.

We aim to improve 
the flow of feedback 
and communications 
with employees. The 
Board reviews 
information on 
workforce 
demographics, 
diversity initiatives, 
talent acquisition 
updates on 
engagement levels 
and cultural 
initiatives.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  63

Strategic reportFinancial statementsAdditional informationGovernanceEngaging with our stakeholders

How we engage

Stakeholders’  
key interests

How we are influenced 
by stakeholders

Impact of the Group’s activities  
on the wider community and 
environment.

The Group’s ESG agenda.

Supporting local charities 
provides important help and 
resource to the local communities 
within which we operate. This 
also provides our team with the 
opportunity to engage with, and 
have an impact on, issues they 
feel are important to them.

Employees are empowered to 
nominate and select local 
charities to support.

Relevance to 
decisions and 
strategy

Further 
information

We aim to contribute 
positively to the 
communities and 
environments in 
which we operate. 

Environment, 
social and 
governance,  
pages 54 to 61

We believe Alfa has 
an important role to 
play in creating a 
positive impact on 
the health of the 
environment in 
which we live and 
operate.

Positive actions in 
respect of the 
environment 
including waste and 
energy reduction are 
desirable, and are 
also of potential 
commercial  
benefit to Alfa.

Access to leading-edge technology 
and consultancy proposition with 
established credentials. 

Experience and in-depth industry 
knowledge.

Sustainable partnerships with 
long-term relationships and  
blue-chip customer lists.

Strategic alliances increase  
Alfa’s operational capacity 
enabling the delivery of more 
implementations, as well as 
enhancing Alfa’s ability to target 
new customers and markets.

Our partners provide local 
language and market expertise.

We access increased sales 
channel opportunities via  
partner relationships and the 
extended global reach and 
credibility they provide.

Our partnership 
programme is an 
important part of 
Alfa’s long-term 
growth strategy.

We aim to develop 
our partner 
ecosystem to 
increase Alfa’s 
operational  
capacity and sales 
opportunities.

Partnership  
pages 26 to 27

t
n
e
m
n
o
r
i
v
n
e

e
h
t
d
n
a
y
t
i
n
u
m
m
o
C

s
r
e
n
t
r
a
P

We have an established global 
ESG team and a programme 
of activities to assist the 
communities in which we 
work. Details of our ESG 
programme are disclosed  
on pages 54 to 61.

The Board endorses the 
encouragement of our 
employees to contribute to 
the community through the 
provision of their time and 
expertise. This includes 
supporting local schools and 
charities through Company- 
led activities and Company- 
matched monetary donation 
funding and active time 
working on approved 
charitable activities.

Building relationships with 
organisations such as Women 
in Tech, which is focused on 
supporting women either 
seeking to enter, or operating 
in, the technology sector.

We are committed to reducing 
the impact the Group has on 
the environment and actively 
encourage the reduction, 
recycling and re-using of waste 
across our offices.

We engage with a small, 
carefully selected partner 
ecosystem of like-minded 
organisations, with global 
spread and complementary 
delivery capabilities.

Our initial approach is to 
augment Alfa teams with 
partner staff, and work with 
systems integrator partners, 
whilst we retain ownership of 
the customer relationship and 
responsibility for project 
delivery.

We continue to develop our 
partner training and learning 
programme, delivering a 
comprehensive training 
schedule including Alfa 
Systems training, our delivery 
methodology and simulation-
based implementation 
workshops.

Executive Directors are 
involved directly with partner 
senior management and 
provide regular updates  
to the Board on key partner 
developments and issues.

64  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
 
 
How we engage

Stakeholders’  
key interests

How we are influenced 
by stakeholders

Relevance to 
decisions and 
strategy

Further 
information

Engagement with shareholders 
helps the Board understand their 
views and priorities.

Shareholder feedback informs 
the Board’s decision-making and 
influences long-term strategy.

We are committed  
to maintaining good 
communications  
with investors to 
maintain long-term 
shareholder support.

Corporate 
governance 
report page 70

We aim to create 
long-term 
sustainable value  
for shareholders.

Regular communications of 
half-year and full-year results.

Sustainable financial and 
operational performance.

Strategic plans and execution.

Share price growth

Return on investment  
and/or capital growth.

ESG issues.

s
r
o
t
s
e
v
n
I

Stock Exchange 
announcements and  
press releases.

Dedicated investor section  
on www.alfasystems.com

Major investor and analyst 
calls and meetings (with 
Chairman, CEO and Interim 
CFO).

Annual General Meeting  
and shareholder circulars.

Formal investor/analyst 
feedback to the Board  
twice a year post half-year  
and full-year results.

Availability of Senior 
Independent Director.

Relationship Agreement  
in place with Controlling 
Shareholder to protect all 
members’ interests.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  65

Strategic reportFinancial statementsAdditional informationGovernanceCorporate governance introduction

Andrew Page 
Chair of the Board  
and Founder

After a year of challenging trading 
conditions and a period of Board 
and senior management changes, 
we enter 2020 by strengthening 
the Board with the appointments 
of two additional non-executive 
directors and a new CFO, and  
with the Company Leadership 
Team and Business Development 
functions contributing materially 
to the current and longer-term 
prospects of Alfa.” 

Board evolution and governance
As our journey as a public company 
continues, we remain committed to 
strengthening our governance and the 
appointments of Chris Sullivan and 
Steve Breach as independent Non-
Executive Directors last summer was the 
first stage in building a balanced Board. 
In March 2020, we announced that 
Adrian Chamberlain and Charlotte de 
Metz will join the Board, as independent 
Non-Executive Directors, and Duncan 
Magrath will join the Board as Chief 
Financial Officer, after the release  
of our 2019 financial results. These 
appointments complete the refreshing 
and strengthening of your Board. 
Collectively, the Non-Executive 
Directors will bring a strong combination 
of skills and experience in asset finance 
and enterprise software, strategic 
planning, financial management and 
governance, and act as a supportive, but 
challenging, counsel to the Executive.

The changes to the Board that have 
taken place during the course of the  
year are detailed in the Directors’ and 
Nomination Committee Reports. I take 
this opportunity to record my thanks in 
particular to Richard Longdon, Karen 
Slatford and Robin Taylor, our former 
Non-Executive Directors, who provided 
invaluable support and guidance 
throughout our transition from private 
to public company status.

Additionally, I thank David Stead for  
his contributions before he had to  
step down from the Board as a  
Non-Executive Director due to 
restrictions on his availability. 

I also express my thanks to Vivienne 
Maclachlan who stood down as Chief 
Financial Officer in April 2019 and John 
Miller who has ably acted as Interim 
Chief Financial Officer since May 2019.  
I was delighted that we strengthened 
the Executive Director team further, 
with the appointment of Matthew 
White, as Chief Operating Officer, in 
October 2019. 

Alongside the changes to the Board, a 
number of senior management changes 
were made during the year and a 
renewed Company Leadership Team 
(CLT) constituted. It was pleasing  
to be able to promote a number of 
experienced Alfa staff to that leadership 
group, and to see the CLT operating so 
effectively from the second half of 2019. 
In March 2020, we were delighted to 
welcome Vicky Edwards, as our new 
Chief People Officer.

Board oversight and monitoring 
The Board has three sub-committees, 
being the Nomination Committee, the 
Audit and Risk Committee and the 
Remuneration Committee. A summary 
of each committee can be found on 
pages 82 to 104 with the membership, 
responsibilities and activities of each of 

these committees documented in their 
respective reports. All committees are 
wholly comprised of independent 
Directors with the exception of the 
Nomination Committee, of which I am  
a member, but where the majority of 
members are independent and Chris 
Sullivan, our Senior Independent 
Director, chairs that committee. 

In line with the requirements of the 
Corporate Governance Code, the  
Board conducts an evaluation of the 
Board, its committees and individual 
Directors, as explained further in this 
Governance report. The Independent 
Non-Executive Directors meet from 
time to time without the presence  
of the Executive Directors.

Compliance with the UK Corporate 
Governance Code 2018 (the “Code”)
The Directors consider that the 
Company has been compliant with the 
Code provisions throughout the year 
and to the date of this report, other  
than the exceptions laid out below:

Code Provision 3: Whilst having a full 
understanding of major shareholder 
issues raised during the year, the 
Committee chairs have not actively 
sought wider engagement from major 
shareholders on significant matters 
relating to their areas of responsibility, 
due to their limited time in the role but 
intend to do so during 2020.

66  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Introducing the Non-Executive members of the 
Board and Chief Operating Officer

Chris Sullivan
Senior Independent  
Non-Executive Director

Chris brings expertise in the asset 
finance industry, having spent 
nearly 30 years with the Lombard 
Group in a number of directorate 
roles including as CEO. 

Steve Breach
Independent Non-Executive Director

Steve has 16 years’ experience as 
Chief Financial Officer. Between 
2010 and 2016, Steve was CFO  
of Tribal Group PLC, a leading 
international provider of student 
management software. 

Code provision 9: As Chairman, I was  
not independent on appointment 
because I had previously been the  
Chief Executive Officer and I am the 
controlling shareholder. On listing, the 
Board unanimously supported, and 
continues to support, my appointment 
as Chairman to retain my skills and 
experience, and ensure continuity  
of service for customers and  
commercial partners. 

Code provision 20: Karen Slatford and 
Robin Taylor considered it inappropriate 
to play a substantive role in the 
recruitment of their successors. As a 
result, I, as the remaining member of the 
Nomination Committee, supported by 
the CEO, Andrew Denton, with input 
and assistance from Karen Slatford and 
Robin Taylor, led the NED search 
process. An external search consultant, 
Norman Broadbent Executive Search 
Limited, was engaged to compile a list  
of candidates, to which was added a 
number of other candidates who had 
been recommended to the Company 
separately. Chris Sullivan was appointed, 
to the Board and then chaired the 
Nominations Committee, subsequently 
obtaining Board approval for the 
appointment of Steve Breach and 
David Stead.

Code provision 24: For the periods  
27 April to 8 August 2019 and 
7 December 2019 to the date  
of this report, the Audit and Risk 
Committee membership only had 
two independent directors pending 
the recruitment of additional  
Non-Executive Directors. On 
appointment, Adrian Chamberlain 
and Charlotte de Metz will join  
the Committee and this will bring  
the Audit and Risk Committee 
composition into compliance  
with this Code provision. 

Code provision 32: For the periods  
27 April to 8 August 2019 and 
7 December 2019 to the date of  
this report, the Remuneration 
Committee membership only  
had two independent directors 
pending the recruitment of  
additional Non-Executive Directors. 
On appointment, Adrian Chamberlain 
and Charlotte de Metz will join the 
Committee and this will bring  
the Remuneration Committee 
composition into compliance  
with this Code provision.

Andrew Page 
Executive Chairman

23 April 2020

Matthew White
Chief Operating Officer

Matthew has been a member  
of the Alfa team since 1999,  
with experience of software 
development and all aspects of 
systems implementation. He has 
had responsibility for most areas  
of the Company’s operations at 
different times in his career, and  
as COO he leads project delivery, 
international operations and the 
HR function.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  67

Strategic reportFinancial statementsAdditional informationGovernanceCorporate governance report

The Governance  
report key features

The Board acknowledges the 
importance of, and is committed 
to the principle of achieving and 
maintaining a high standard of 
corporate governance and 
promoting a positive culture 
within the Group. The following 
pages provide information on 
how we have applied the 
principles of good governance as 
set out in the UK Corporate 
Governance Code 2018.

We have used the following  
key areas to lay out the 
activities of 2019:

Board leadership and company purpose

Divisions of responsibility

Composition, succession and evaluation – 
Report of the Nomination Committee

Audit, risk and internal controls –  
Report of the Audit and Risk Committee

Remuneration –  
Report of the Remuneration Committee

The UK Corporate Governance 
Code 2018 (the “Code”) is the 
standard against which we are 
required to measure ourselves. 
A copy of the Code is available 
on the Financial Reporting 
Council’s website. 

Governance area

Summary

Independence

Excluding the Chairman, who is not independent, at least half of our Board has been independent throughout the year. 
Our Senior Independent Director is Chris Sullivan. 

Accountability  

There is a clear separation of duties between the Chairman and CEO exists and all Directors stand for re-election annually. 

Evaluation 

An internal evaluation of the performance of the Board and its Committees has been carried out during the year. 

Experience 

The Directors have the requisite experience for sector, financial and governance.

Auditor independence

Our external auditor has been in role for three years and there were no non-audit services provided in the year, other than 
interim review services in connection with the Company’s half-year results announcement. 

Internal audit 

Remuneration 

The Company’s outsourced internal audit provider, KPMG, resigned, in August 2019. In November 2019, we selected  
BDO to provide internal audit services. Details of the function and services received are set out in this report.

Our Directors’ Remuneration Policy was approved at the AGM in April 2018 and will apply until 2021 when an updated 
policy will be re-submitted to shareholders for approval. 

68  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Board leadership and company purpose

This section considers the following areas: 

1. Defining purpose and creating value 

2.  Establishment and review of effectiveness  

of internal controls

3. Engagement with shareholders 

4. Shareholder agreement

5. Engagement with other stakeholders

• Our workforce policies and practices

• Investing in the Alfa team

• Suppliers and modern slavery

1.  Defining purpose and creating value 

Purpose (our purpose states what we do and why we do it): 
To deliver our leading-edge technology with smart, diverse 
people, making our customers future-ready.

During the year, the Company has continued to embed across 
the business, the purpose and values as set out in the Strategic 
report on pages 1 to 65 of this report.

Strategy (our strategy is our plan of action designed to build 
on our competitive advantages and achieve our purpose):  
The Board continues to monitor the strategic direction of the 
Company and the key investments we need to make to remain 
in a leading position in an ever-changing market and ensures 
we have the resources and the right people, in the right place 
operationally, to ensure we remain relevant to the markets in 
which we operate.

Objectives 
1.   Grow market share by maintaining leading-edge 

technology, increasing customer loyalty and winning new 
business – We will retain our market-leading position and 
grow our share of the enterprise asset finance sector.

2.   Develop our partner ecosystem to increase operational 
capacity and sales opportunities – We will work with a 
select group of partners to increase our delivery capabilities 
whilst maintaining quality.

3.   Extend our best-in-class digital agenda – We will remain a 

market leader for digital solutions in the asset finance sector.

4.   Establish Alfa Start as the leading solution for the volume 
market – We will become a market leader in the volume 
market of the asset finance industry.

5.   Maintain a high-performance organisation with a culture  
of continuous improvement – We will continue to offer a 
supportive, diverse and collaborative working environment 
and be considered to be an employer of choice.

6.   Promote and grow value and develop resilience – We will 
deliver value to shareholders by building and extending 
long-term profitability in a cash-efficient manner.

The strategy and business model are set out in detail on pages 
8 to 13 and 30 to 31 respectively.

The Board and CLT embed the Company’s values across  
the business. In order to monitor whether our culture is and 
remains aligned with our values, the Company seeks feedback 
from customers and potential customers on how the values 
have been received and how they have been experienced 
during the sales process; and through the various stages of 
software implementations and provision of ODS services.  
The Board also assesses engagement with the wider Alfa team 
using a variety of methods including bi-monthly employee 
pulse surveys, which provide an opportunity for employees 
across the Group to share their thoughts, concerns, questions 
and ideas on an anonymous basis. The Company has 
strengthened its communications with employees through  
the introduction of staff Q & A sessions attended by the CLT 
and sometimes the Non-Executive Directors.

2.   Establishment and review of effectiveness  

of internal controls

The Board is responsible for the establishment of an overall 
system of internal control and for reviewing its effectiveness on 
an annual basis. The Board carried out a robust assessment of 
the principal risks facing the Group, including those that would 
threaten its business model, future performance, solvency or 
liquidity as detailed on pages 36 to 43 of the Strategic report. 
The Board has delegated the responsibility for designing and 
operating the internal control and risk management framework 
and systems to the CLT with oversight and monitoring by the 
Audit and Risk Committee. The internal control and risk 
management framework and systems continues to evolve 
through focus on the identification, evaluation and assessment 
of both new and existing key risks, taking into account events 
that have occurred and the Group’s appetite for risk. The CLT 
reviews the major risks on a regular basis and these are presented 
to and considered by, the Audit and Risk Committee and full 
Board throughout the year. The CLT continues to look for 
opportunities to embed further and enhance internal controls 
and risk management into the operations of the Group. 

We have laid out an overview of the Group’s framework for 
identifying and managing risk, both at an operating and 
strategic level on pages 36 to 39 of the Strategic report. 
Significant developments in internal controls in 2018, primarily 
the implementation of a new HR and finance system, and the 
establishment of an Investment Committee laid a good 
foundation for further ongoing developments including 
expanding the functionality of the HR and Finance system 
which, in the medium term, will provide a more robust platform 
for the provision of management information, and the start of 
an improvement programme, focussed on the timely provision 
of financial and operational management information to the 
CLT and the Board. Further details of these developments  
are included on pages 92 to 93 of the Audit and Risk  
Committee Report.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  69

Strategic reportFinancial statementsAdditional informationGovernance 
 
Corporate governance report continued

In August 2019, KPMG resigned as internal audit service provider 
and in November 2019, BDO was selected as internal audit 
service provider. The Audit and Risk Committee approves  
the scope of BDO’s work and receives regular reports of its 
investigations and findings, details of which are set out in the 
Audit and Risk Committee Report on page 93. This should also 
be read in conjunction with the principal risks and uncertainties 
facing Alfa, which are detailed on pages 40 to 43 to the  
Strategic report. 

The Group’s investor relations microsite  
investors.alfasystems.com is updated  
throughout the year, providing the annual and interim  
reports, presentations given to analysts and investors,  
trading updates and other regulatory announcements,  
and up to date information on the Group’s activities. 
Shareholders are able to contact the Company through the 
Company Secretary, at the Company’s Registered Office, 
which is shown on the Directors' report on page 106.

There have been no changes to the risk management framework 
during the period and up to the date of approval of the Annual 
Report. It should be noted that the systems of internal control 
are designed to manage, rather than eliminate, the risk of failure 
to achieve business objectives and therefore they can only 
provide reasonable, and not absolute, assurance against  
material errors, losses, fraud or breaches of law and regulations. 
We have a number of internal controls that operate across the 
Alfa business, which as noted above have continued to be 
strengthened during the year. As detailed on pages 92 and 93  
of the Report of the Audit and Risk Committee, there were 
certain areas of control weakness during 2019 and additional 
controls have been added to address these challenges. 

3.  Engagement with shareholders 

The Senior Independent Director, Chris Sullivan, serves as an 
additional point of contact for shareholders should they feel 
that any concerns are not being addressed properly through 
other channels. He can be contacted via the Company 
Secretary. 

The Board encourages all shareholders to attend, vote and 
take the opportunity to ask questions at the AGM, which is 
attended by all Directors. The Directors will be available at the 
AGM to answer questions and the Chairs of the Nomination, 
Audit and Risk and Remuneration Committees will also be able 
to answer any questions relating to the responsibilities of 
those committees. There have been no situations where  
20 per cent or more of votes have been cast against any Board 
recommendation for a resolution.

The Board is committed to maintaining open and transparent 
communications with both existing and potential shareholders 
based on a mutual understanding of the Company’s objectives. 
This communication is supported by a comprehensive investor 
relations programme which includes formal announcements 
and publications in respect of the interim and annual results, as 
well ad hoc regulatory announcements made by the Company.

The notice convening the 2020 AGM will be issued to the 
shareholders at least 20 working days in advance of the 
meeting. Separate resolutions will be proposed on each 
substantially separate matter. The results of the proxy votes 
on each resolution will be collated independently by the 
Company’s registrar and will be published on the Company’s 
website as soon as practicable after the meeting.

4.  Shareholder agreement

The relationship between the Board and the controlling 
shareholder of the Company (‘the Controlling Shareholder’), 
CHP Software and Consulting Limited, is governed by the 
Relationship Agreement (which was executed on 26 May 
2017). This agreement is a framework under which the 
Controlling Shareholder, and the shareholders of the 
Controlling Shareholder will operate to protect the rights of 
the non-controlling shareholders. There have been no changes 
to the Relationship Agreement during 2019, or up to the date 
of this report. 

The Chairman, the Chief Executive Officer and the Interim 
Chief Financial Officer regularly engage with institutional 
shareholders in order to develop an understanding of their 
views, which are communicated back to, and discussed with, 
the Board. During the year, the Company held meetings with 
shareholders, which took the form of group meetings, one-to-
one meetings, conference calls, site visits, the AGM and the 
announcement of the interim and annual results. The Board 
receives regular updates from its advisers on investors’ and 
analysts’ views after those meetings. 

The key themes discussed at these meetings included: 

• Current trading and market conditions and customer 

demand;

• Sales pipeline opportunities and conversion;

• The short to medium-term strategy and business model;

•  Longer term prospects for the Company;

•  Current product investment and development; and

•  Staff recruitment, retention and reward.

70  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Under the Relationship Agreement:

5. Engagement with other stakeholders

•  Two Non-Executive Directors can be appointed to the 

Board for as long as the Controlling Shareholder holds 20% 
or more of the voting rights over the Company’s shares; 

•  One Non-Executive Director can be appointed to the Board 
for so long as the Controlling Shareholder holds 10% or more 
but less than 20% of the voting rights in respect of the 
Company’s shares; and 

•  If none of the Controlling Shareholders are members of the 
Nomination Committee, the Controlling Shareholder can 
appoint an observer to the Nomination Committee.

Andrew Page is designated as the first appointed Director  
of the Controlling Shareholder. Andrew Denton has not  
been appointed as a designated Director by the Controlling 
Shareholder. It has been agreed that for as long as the 
Controlling Shareholder has the right to appoint two Directors 
to the Board, and whilst Andrew Denton is a Director of the 
Company, the Controlling Shareholder will not exercise its 
right to appoint a second Director to the Board. There have 
been no Board observers appointed either under the 
Relationship Agreement, or otherwise.

For further details of the Relationship Agreement, see  
page 108 of the Directors’ report.

Our workforce policies and practices 
Alfa is fully committed to maintaining high standards of ethical 
and professional conduct for the Company and its employees. 
We have a number of policies in effect which are designed to 
create an environment and culture where:

•   Employees' health, safety, rights and wellbeing are placed at 

the heart of the way the Group does business;

•  Employee diversity and inclusion is celebrated;

•   Employees must act ethically, honestly and stand up for what 

is right; 

•   Communication across the business should be open, honest 

and responsible; and

•   Our teams must deliver excellent customer service and 

innovative, yet tested and reliable technology.

One central policy in creating this environment and culture is 
Alfa’s Ethics and Code of Conduct (the Code of Conduct) 
which clearly sets out a zero-tolerance policy for dishonest 
and corrupt behaviour among our employees and seeks to 
educate team members on unlawful and unethical conduct. 
Compliance with the policy maintains Alfa’s reputation in the 
marketplace as well as our relationship with our colleagues, 
investors, customers and other stakeholders.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  71

Strategic reportFinancial statementsAdditional informationGovernanceCorporate governance report continued

The Code of Conduct provides clear guidance to employees in 
respect of legal and ethical issues which they may come across 
while conducting Alfa business, and what Alfa expects in 
respect of its employees’ behaviour including: 

•  To act ethically and with integrity in all business dealings;

•   To comply with the law, the Code of Conduct, Alfa policies, 

and Alfa business practices;

•   To report known, or potential, violations using a variety of 

alternate reporting channels;

•  Certain business practices to be adhered to (including 
complying with applicable laws and regulations in the 
countries in which Alfa operates, compliance with anti-
bribery and immigration laws, protecting Alfa’s intellectual 
property, and applicable insider trading and security laws);

•  Certain business conduct to be maintained (including 
financial integrity, unauthorised public disclosures, 
compliance with other Alfa policies and procedures, 
avoiding/managing conflicts of interest, protecting 
confidential information etc.); and

•  To cooperate with compliance investigations; and

•  Alfa’s relationships with its employees (including diversity, 

•   To complete all mandatory compliance education courses 

and requirements in a timely manner.

Further, the Code of Conduct outlines the additional 
expectations that Alfa has of its leaders which are to:

harassment, health and safety and taxation).

To support the Code of Conduct and our values, Alfa has a 
number of other workforce policies and practices covering:

•  Business expenses;

•  Promote and support ethical behaviour and business 

•  Confidentiality;

practices;

•  Act as a leadership model in terms of demonstrating the 

attributes outlined in the Code of Conduct;

•  Ensure those employees who report to them, directly and 
indirectly, understand where and how to report violations 
under the Code of Conduct;

• Ensure that employees who report to them, directly and 
indirectly, complete all mandatory compliance education 
courses and other requirements in a timely manner;

•  Maintain an “open door” policy with regard to employee 

questions, including those of business conduct and ethics, 
and ensure availability of compliance and ethics resources 
and support, such as printed materials and relevant contact 
information;

•  Encourage employees to challenge and report questionable 

conduct; and

•  Encourage open, honest, and confidential dialogue without 

retaliation.

The Code of Conduct also provides employees with clear 
guidance and communication in relation to:

•  Seeking help and reporting violations of the Code of 

Conduct;

•  Health and Safety;

•  Diversity and inclusion;

•  Harassment; 

•  Share dealing; and

•  Whistleblowing.

We seek to embed our Code of Conduct through continuing 
communications, training and appropriate controls. The Code 
of Conduct and all other workforce policies and procedures 
can be found and easily accessed by our employees through 
our intranet site.

Whistleblowing
We recognise that our people are our strongest assets for 
detecting and avoiding legal and ethical failure within our 
business. Our whistleblowing policy and team provides a safe 
environment to report concerns regarding illegal, unethical or 
improper behaviour. The Group’s Whistleblowing Policy clearly 
explains to employees how they can raise concerns directly to 
the Group’s Whistleblowing Officer. All whistleblowing cases 
are formally investigated by the Whistleblowing Officer and 
reported regularly to the Audit and Risk Committee and the 
Board, and the Board is responsible for reviewing the 
effectiveness of actions taken in response to concerns raised. 
Where necessary, external specialist third parties, or other 
members of staff, with appropriate experience, may be 
appointed to help investigate issues that have been raised.

72  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Talent management – Alfa supports its employees through  
its career management programme which is open to all grades 
across the Company. The aim of this initiative is to provide 
opportunities for our people to be mentored and supported 
as they progress through their career to help them reach their 
full potential and become our future leaders. 

Encouraging innovation – In line with our values (“Let great 
ideas grow” and “Make it better together”), we encourage our 
team to work together collaboratively to develop innovative 
ideas is key to our future success. We hold numerous team and 
Company events throughout the year, where our people are 
given the opportunity to share their views and ideas. In 
particular, our Hackathons provide a great example of the 
inspirational events that we run to encourage innovation and 
collaboration. More details on this are contained in the ESG 
section of the Strategic report on pages 54 to 61. 

Suppliers and Modern Slavery 
We do not support any form of slavery, human trafficking or 
child labour and we only work with suppliers that have been 
assessed through our internal processes to be ethical 
providers. We have an ethical procurement policy and our key 
procurement team have been trained in relation to the 
relevant requirements and regulations.

Share dealing code
Alfa has adopted a share dealing code which applies to all 
employees and provides further restrictions on the Company’s 
Directors, its other PDMRs and certain persons deemed 
insiders. In accordance with the Market Abuse Regulation,  
the Directors and PDMRs have confirmed to the Company 
they are responsible for procuring the compliance of their 
respective connected persons with the Alfa share dealing 
code. The share dealing code has been published on the Alfa 
intranet and guidance and communication is provided to all 
new starters and the Alfa team on an ad hoc basis. 

Investing in the Alfa team
The Board and Nomination Committee aim to ensure we 
identify the right talent in our business to support future 
growth. We provide training and development plans to 
support our team members as they progress their careers  
at Alfa. 

Our approach – We want to attract and retain the best people 
and to invest in developing their skills as they progress through 
their career. We aim to create a collaborative and supportive 
environment where our people are empowered and 
encouraged to share innovative ideas and forward-looking 
thinking. Our staff are remunerated well and enjoy an 
excellent benefits package and identified high performers are 
eligible for discretionary Long-Term Incentive plan awards. 

Our training – We have a strong learning and development 
programme which is aimed at enhancing the skills of our 
workforce. This begins with our intensive and structured 
graduate and software engineer induction training programme 
through to customised personal development programmes as 
our employees progress their careers with us. Our training is 
delivered via a variety of different channels in order to provide 
our employees with flexibility in satisfying their individual 
training and development needs. Examples of the learning  
and development opportunities available to our employees 
include external classroom training sessions, internally-run 
classroom sessions and presentations, technical conferences, 
inspirational talks and various online training modules. These 
sessions are aimed at expanding technical knowledge, soft 
skills and wider personal development. We are proud to hold 
Silver Accreditation with Investors In People, demonstrating 
our commitment to developing our people, treating them well 
and providing strong leadership to the Group.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  73

Strategic reportFinancial statementsAdditional informationGovernanceCorporate governance report continued

Division of responsibilities

Alfa is led and controlled by the Board which is collectively 
responsible for the long-term and sustainable success  
of the Group.

The skills and experience of each of our Directors is detailed 
on pages 76 to 77 of this Governance Report. We consider that 
the Directors, both individually and collectively, have the 
broad range of skills, knowledge, diversity of experience and 
dedication necessary to lead the Group and have the requisite 
strategic and commercial experience to contribute to the 
leadership of Alfa. As previously mentioned, in 2020, the 
Company intends to strengthen the Board by the 
appointment of Adrian Chamberlain and Charlotte de Metz  
as Non-Executive Directors and Duncan Magrath as Chief 

Financial Officer. On appointment, Adrian Chamberlain will 
assume the Chair of the Remuneration Committee.

The Board – responsibilities
We have clear and documented roles and separation of duties 
between the Chairman and the CEO. The Alfa CEO, Andrew 
Denton, is responsible for determining the Alfa strategy and 
day-to-day operations, and leading the CLT, which assists in 
the day-to-day delivery of this strategy and general 
operations. Andrew Page, as Chairman, provides oversight and 
guidance to Andrew Denton on the strategic direction, key 
commercial and contracting decisions in addition to his 
responsibilities for running an effective Board. 

The division of responsibilities between our board members and interim CFO is set out below:

Role

Principal responsibilities

Chairman 
Andrew Page

Chief Executive 
Officer 
Andrew Denton

Manages and provides leadership to the Board.

Acts as a direct liaison between the Board and 
management, working with the CEO to assist the flow 
of information.

Ensures that the Directors have sufficient information 
to enable them to form appropriate judgements.

Responsible for the day-to-day management of Alfa.

Responsible for defining the strategy and guiding the 
CLT on its strategy execution, once this has been 
agreed by the Board.

Creates a framework that optimises resource 
allocation to deliver strategic objectives over varying 
timeframes.

The Chairman develops and sets the agendas for 
Board meetings, working with the CEO and Company 
Secretary.

Recommends an annual schedule of Board and 
Committee meetings.

Ensures effective communications with shareholders 
and other stakeholders.

Ensures the successful delivery against plan and other 
key business objectives, allocating decision-making 
and responsibilities accordingly.

Identifies and executes new business opportunities 
and assesses potential acquisitions and disposals.

Manages the Group with reference to its risk profile  
in the context of the Board’s risk appetite.

Chief Operating 
Officer 
Matthew White

Responsible for day-to-day operational activities.

Responsible for software development. 

Responsible for systems implementation delivery.

Develops key business operational model, monitoring 
performance against key performance indicators and 
ensuring adequate staffing recruitment to deliver 
development and systems implementation

Senior Independent 
Director  
Chris Sullivan

Non- Executive 
Directors 
Steve Breach

Chris Sullivan

Responsible for delivery of HR resourcing  
and planning.

An Independent Non-Executive Director.

Provides a sounding board for the Chairman and CEO.

Provide constructive challenge to the Executive 
Directors.

Help develop proposals on strategy.

Scrutinise management’s performance in meeting 
agreed goals and objectives.

Monitor performance reports.

Chief Financial 
Officer1

Overall management of the financial risks of the 
Group.

John Miller (Interim)

Responsible for financial planning and record-keeping, 
as well as financial reporting to the Board and 
shareholders.

Serves as an intermediary for the other Directors and 
shareholders when necessary.

Is available to shareholders if they have concerns.

Satisfy themselves regarding the integrity of financial 
information, and that controls and risk management 
systems are robust and defensible.

Determine appropriate levels of remuneration for 
Executive Directors.

Appoint and remove Executive Directors as required 
and review succession planning.

Ensures effective financial compliance and control, 
while responding to regulatory developments, 
including financial reporting, effective allocation of 
capital, management of liquid resources, investor 
relations and corporate responsibility.

1. Interim CFO, though not a board member, attends Board meetings by invitation. Duncan Magrath, when appointed as CFO, will join the Main Board.

74  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Nomination 
Committee

Audit and Risk 
Committee

Remuneration  
Committee

Key objectives
Monitoring the structure, size and 
composition of the Board, advising  
on succession planning and making 
recommendations on appointments  
to the Board.

Principal responsibilities
•  Reviewing structure, size and 
composition of the Board;

•  Board succession planning;

•  Evaluation of Board appointments –  

with reference to matters such as skill, 
experience, knowledge, diversity;

•  Review of Non-Executive Directors’ 

Key objectives
Oversight of the Company’s financial 
reporting process, internal control system, 
risk management system and internal and 
external audit functions. 

Key objectives
Determining, and advising the Board on, 
the framework and policy for the 
remuneration of the Executive Directors 
and senior management. 

Principal responsibilities
•  Monitor the integrity of financial 

statements;

Principal responsibilities
•  Responsibility for setting, monitoring 

and reviewing the Remuneration Policy;

•  Review and challenge accounting policies 
and the application of these policies to 
unusual transactions;

•  Consultation on major changes to 

employee benefit structure;

•  Approval and determination of 

•  Review and approve assumptions in 

relation to the Group’s viability;

required time commitment;

•  Assess compliance with accounting 

•  Review results of the Board performance 

standards;

evaluation process; and

•  Review all conflicts of interest. 

Membership
Chris Sullivan (Chair) 
Steve Breach 
Andrew Page 

•  Review clarity, transparency and 

completeness of financial statements;

•  Oversee material information presented 

with financial statements;

•  Review content of Annual Report to 

advise if fair, balanced and 
understandable for shareholders;

•  Review and advise on adequacy and 

effectiveness of the Company’s internal 
financial and operational controls, 
including the risk management framework;

•  Monitoring and review of internal and 

external audit; and

•  Review of whistleblowing, fraud and 

compliance.

Membership
Steve Breach (Chair)  
Chris Sullivan  

performance related pay schemes (with 
regard to the UK Corporate Governance 
Code and Listing Rules);

•  Responsible for selection and 
appointment of remuneration 
consultants;

•  Review, design and assessment of share 

incentive plans;

•  Review of Director pension 

arrangements; and

•  Approval of Director service contracts 

and severance payments. 

Membership
Chris Sullivan (Chair)  
Steve Breach  

Nomination Committee Report  
pages 82 to 84

Audit and Risk Committee Report 
pages 85 to 93

Remuneration Committee Report 
pages 94 to 104

Board and Committee meetings and attendance (scheduled meetings attended)*

Andrew Page (Chairman)
Chris Sullivan (appointed 18 July 2019) (i)
Steve Breach (appointed 9 August 2019)
Andrew Denton
Matthew White (appointed 9 October 2019)

Richard Longdon (resigned 26 April 2019) (ii)
Vivienne Maclachlan (resigned 26 April 2019)
Karen Slatford (resigned 26 September 2019) (iii)
David Stead (appointed 20 August 2019, resigned 6 December 2019)
Robin Taylor (resigned 26 September 2019) (iii)

Board 

Audit and Risk 

Remuneration 

Nomination 

8/8
3/4
4/4
8/8
2/2

0/2
2/2
5/6
3/3
5/6

n/a
1/1
3/3
n/a
n/a

0/1
n/a
4/4
2/2
4/4

n/a
2/2
3/3
n/a
n/a

0/1
n/a
2/2
2/2
2/2

4/4
1/1
1/1
n/a
n/a

0/2
n/a
3/4
1/1
3/4

(i) Chris Sullivan did not attend the Board meeting in August due to prior business commitments; (ii) Richard Longdon did not attend any meetings during 2019 due to 
prior commitments; (iii) At the request of the Chairman, Karen Slatford and Robin Taylor did not attend the Board and Nomination Committee meetings in September 
which recommended and appointed their successors.
(*)Includes formal scheduled meetings and excludes any strategy days or ad hoc conference calls or meetings. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  75

Strategic reportFinancial statementsAdditional informationGovernance 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Board of Directors

A balanced mix 
of experience 
and expertise

1. Andrew Page
Executive Chairman 

2. Andrew Denton
Chief Executive Officer 

3. Matthew White
Chief Operating Officer

Appointment to the Board
May 2017

Committees
•  Nomination Committee

Meeting attendance (1)
8/8

Other appointments
N/A

Past roles
CEO of Alfa

Appointment to the Board
April 2017

Appointment to the Board
October 2019

Committees
N/A

Meeting attendance (1)
8/8

Other appointments
N/A

Committees
N/A

Meeting attendance (1)
2/2

Other appointments
N/A

Past roles
Director of Sales and Marketing of Alfa

Past roles
Various roles at Alfa having joined in 1999

Relevant experience
Considerable senior management experience 
and deep understanding of the asset finance 
industry.

Relevant experience
Computer scientist by training, considerable 
senior management experience and significant 
experience in the asset finance industry.

Relevant experience
Considerable senior management experience in 
software development and all aspects of 
systems implementation and delivery.

76  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

(1)  Meeting attendance represents attendance at the 
formal scheduled Board of Director meetings.

 
Age profile

 35-50
 50-60  
 60-70  

2
2
1

Experience

Technology

Remuneration

Financial

4/5

2/5

2/5

Changes to the  
board in 2019

The appointments of Chris Sullivan and 
Steve Breach as Non-Executive Directors 
provides your Board with a strong 
combination of skills and experience in asset 
finance and enterprise software, financial 
management and governance. The 
Executive Director team was also 
strengthened with the appointment of 
Matthew White as Chief Operating Officer. 

4. Chris Sullivan
Senior Independent  
Non-Executive Director

Appointment to the Board
July 2019

5. Steve Breach
Independent  
Non-Executive Director

Appointment to the Board
August 2019

Committees
•   Chair of Nomination Committee

Committees
•   Chair of Audit and Risk Committee

•  Chair of Remuneration Committee

•  Nomination Committee

•  Audit and Risk Committee

•  Remuneration Committee

Meeting attendance (1)
3/4

Meeting attendance (1)
4/4

Other appointments
•   Chairman Westminster Abbey Investment 

Other appointments
•   Adviser to a number of private companies.

Committee

•   Non-Executive Director The Goodwood 

Estate Company

•   Senior Independent Director DWF Group PLC

Past roles
Chief Executive Corporate & Investment 
Banking, Santander UK

Deputy Group Chief Executive RBS Group plc

Relevant experience
Extensive experience of corporate, investment 
and retail banking and asset financing together 
with general management and listed company 
experience.

Past roles
Chief Financial Officer Tribal  
Group PLC

Various CFO roles

Corporate finance adviser at EY 

Relevant experience
Extensive experience in corporate finance 
advice to technology businesses as well as 
holding various CFO roles.

Fellow of the Institute of Chartered Accountants 
in England and Wales.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  77

Strategic reportFinancial statementsAdditional informationGovernance 
 
Company Leadership Team

1. Andrew Denton
Chief Executive Officer 

2. Matthew White
Chief Operating Officer 

3. John Miller
Interim Chief Financial Officer 

4. Vicky Edwards
Chief People Officer

Date joined Alfa
August 1995

Date joined Alfa
June 1999

Date joined Alfa
May 2019

Date joined Alfa
March 2020

Member of Deal Committee
Y

Member of Deal Committee
Y

Member of Deal Committee
Y

Member of Deal Committee
N

Member of Investment 
Committee
Y

Member of Investment 
Committee
Y

Member of Investment 
Committee
Y

Member of Investment 
Committee
N

Relevant Experience/ 
Previous Roles
Andrew joined the Company in 
1995 and the Board in 2003 as Sales 
and Marketing Director. He was 
made COO in 2010 and CEO in 
2016. Andrew is also director and 
joint founder of the Leasing 
Foundation, an organisation that 
supports the finance industry 
through charitable activities, 
research and development.

Relevant Experience/ 
Previous Roles
Matthew is accountable for Alfa’s 
technology platform and project 
delivery. Matthew joined as a 
graduate in 1999, starting in 
software development and 
continuing into systems 
implementation and project 
management. He took 
responsibility for operations  
of the Company, before leading 
Alfa’s IPO in 2017. 

Relevant Experience/ 
Previous Roles
John is a Fellow of the Institute of 
Chartered Accountants and brings 
extensive C-suite level finance and 
operating experience for listed and 
private equity-owned technology 
and professional services 
companies. He has fulfilled 
various Finance Director and  
CFO roles.

Relevant Experience/ 
Previous Roles
Vicky joined Alfa in March 2020, 
bringing 26 years of experience in 
consultancy businesses. A 
commercially focused HR leader, 
Vicky has held leadership roles 
across HR, commercial and 
operations functions, as well as 
C-suite level positions in the 
professional services, technology 
and energy sectors.

78  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

5. Richard Raistrick
Chief International Officer

6. Richard Dewire
Chief Revenue Officer

7. Andrew Flegg
Chief Technology Officer

8. James Paul
Chief Delivery Officer

Date joined Alfa
May 1995

Date joined Alfa
January 2001

Date joined Alfa
February 2005

Date joined Alfa
September 1999

Member of Deal Committee
N

Member of Deal Committee
Y

Member of Deal Committee
N

Member of Deal Committee
Y

Member of Investment 
Committee
N

Member of Investment 
Committee
Y

Member of Investment 
Committee
Y

Member of Investment 
Committee
N

Relevant Experience/ 
Previous Roles
Richard is responsible for project 
delivery of some of Alfa’s largest 
customers. He has carried out 
consultancy and project 
management engagements around 
the globe, and has worked in the 
asset finance sector since 1995.

Relevant Experience/ 
Previous Roles
Richard has 19 years in the asset 
finance industry and an in-depth 
knowledge of Alfa Systems through 
many years of implementation, 
with extensive knowledge of Alfa’s 
sales and commercial process. He 
was previously Director of Strategy 
and Investment.

Relevant Experience/ 
Previous Roles
Andrew brings 35 years of 
programming experience, with over 
25 years in commercial software 
development and 15 in the asset 
finance industry. He was previously 
Alfa’s Global Director of Platforms, 
covering internal IT systems, cloud, 
information security and solution 
architecture.

Relevant Experience/ 
Previous Roles
James is accountable for all EMEA 
implementations and takes global 
responsibility for support, 
resourcing and partnering. He has 
20 years’ experience implementing 
in asset finance for organisations of 
all sizes.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  79

Strategic reportFinancial statementsAdditional informationGovernanceCorporate governance report continued

Company Secretary 
The Company Secretary acts as Secretary to the Board and each of the Nomination, Audit and Risk, and Remuneration 
Committees. The Company Secretary provides a conduit for Board and Committee communication and ensures that the Board 
members have access to the information they need to perform their roles particularly in connection to matters of share dealing, 
regulatory announcements, major shareholder changes and compliance with relevant corporate governance regulation.

In March 2020 Charlotte Caulfield joined as Company Secretary of the Company, while Hazeland Company Secretarial Support 
Limited resigned on 23 March 2020 having succeeded Prism CoSec Limited who resigned on 26 September 2019. We are grateful  
to Mark Henson of Hazeland and Simon Maynard of Prism for their support and counsel over their time advising the Company.

Summary of Matters Reserved for the Board

Area

Corporate 
strategy

Review and approve overall strategy and business 
objectives.

What we focused on in 2019
During the year, the Board assessed, considered and debated 
a wide range of matters including but not limited to: 

• Strategy;

Review and approve all take-over offers.

• Performance of the business both financially and operationally; 

Capital 
structure

Approve any share issues (except under employee 
share plans) and any major changes to the share 
structure.

Approve any changes to the Articles of Association of 
the Company.

Approve any changes to the Company’s Listing.

Finance

Review and approve half-year and year-end 
consolidated financial statements, including 
accompanying reports.

Review and approve budget and three-year plan.

• Financial statements, announcements and other financial 
reporting matters including the trading update issued  
on 16 September 2019;

• Budgets and long term plans;

• Shareholder feedback and reports from brokers and analysts;

• Risk management; 

• Financial management, forecast performance, governance 

and controls;

Review and approve dividend policy.

• People – succession, diversity and talent management;

Approve any material changes to accounting policies 
and practices, including hedging policy.

• Remuneration;

• Group policy reviews (Health and Safety, Whistleblowing, 

Risk 
management

Review and set risk appetite.

Review procedures for detection of fraud and 
prevention of bribery.

Code of Conduct etc.);

• Regulatory updates;

Approve annual assessment of effectiveness of risk and 
control processes.

Approve overall levels of insurance coverage for the 
Company including Directors' and Officers 'cover.

• Sales pipeline and business development;

• Board sub-committee Terms of Reference; and 

• Evaluation of Board effectiveness.

Corporate 
governance

Approve statement that Non-Executive Directors are 
independent.

Undertake a formal review of performance of the 
Company in relation to the Corporate Governance 
Code, collective effectiveness of Board and 
committees and effectiveness of individual Directors.

Expenditure

Amounts in excess of £1m of capital or operating 
expenditure outside approved budget.

All class 1 or 2 transactions and any acquisitions or 
disposals in excess of £25 million.

New material borrowing facilities.

All related party transactions.

Shareholder 
communication

Receive and consider views of shareholders.

Approve all circulars, annual reports, regulatory 
announcements and press releases with significant 
matters included.

Approve all resolutions and related documentation for 
general meetings.

Succession 
planning

Succession plans for Board and CLT, including selecting 
a Chairman, CEO and appointing a Senior Independent 
Non-Executive Director.

Appointment of the Company Secretary.

Company Leadership Team
During 2019, a new Company Leadership Team (CLT) was 
constituted and we took the opportunity to promote a 
number of staff with deep understanding of their functional 
areas. The CLT has a combined total of 124 years of Alfa 
service. We have supplemented this core Alfa and industry 
experience with selective external recruitment and, in March 
2020, we were delighted to welcome Vicky Edwards as our 
new Chief People Officer. Further details of the CLT can be 
found at pages 78 to 79. 

Investment Committee
The purpose of this committee is to advise the CEO on the 
technical and commercial costs and benefits of internal 
investment projects which are aimed at increasing the long-
term sustainability of the business. The Investment Committee 
also monitors emerging technology risks and opportunities.  
The Investment Committee is chaired by the CEO.

Deal Committee
In early 2020, the CEO created a Deal Committee, to be 
chaired by the Chief Revenue Officer. The Committee 
provides scrutiny over commercial activity, including: 

•   

• 

 Establishment of standard guidelines in financial and key 
contractual terms;

 Review of deals that may fall outside of these guidelines; 
and

•  Review of key commercial deal terms. 

80  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Outputs from this year’s internal evaluation
The evaluation identified a number of key strengths of  
the Board including: 

• Following the refreshment of the Board, a strong focus  
on effective leadership with a common purpose and 
independent mindset;

• Board relationships have significantly improved, with  

Non-Executive Directors working well with management  
and the Board working more effectively; and

• A healthy diversity of perspectives and an increasing  

sense of team.

The review explored potential longer-term challenges and 
suggested ways that the Board might build on its current 
strengths to ensure it remained effective as it progressed 
through a period of change. 

Key themes included: 

• Continue to provide strong leadership through a culture 

of collaboration, transparency, open communication and 
cooperation. Increase CLT exposure to the Board and wider 
employee engagement focus;

• Strategy setting to form an integral part of the Board's 
calendar with consideration of institutional investor 
expectations and other stakeholders including wider 
workforce engagement. Ensure that the Board agenda  
allows sufficient time and visibility of longer-term strategic 
perspectives;

• Maintain focus on improving the quality of information and 

increased communication channels with other stakeholders, 
including employee engagement; and

• Full consideration of succession planning for the Board and 
members of the CLT with diversity being addressed and 
included in the succession review to be carried out by the 
Nomination Committee.

Composition, succession and evaluation

Board evaluation
The Board recognises the benefit of a full evaluation of its 
performance and believes it provides fresh insight and 
objectivity to its Committees and Directors, enabling it to 
improve its leadership, effectiveness and focus. During the 
year the evaluation was conducted as described below:

Evaluation process
• The scope of the evaluation was previously agreed between 
the Chairman and Company Secretary, including the input of 
the Senior Independent Director. 

•  The Company Secretary prepared a questionnaire which was 
sent to the Board members for completion. The Company 
Secretary analysed the responses and prepared a report of 
the findings for the Board. The report identified the 
strengths, challenges and areas for improvement. 

• The Company Secretary presented the findings and 
recommendations to the Board. The report was then 
discussed and where appropriate relevant actions 
were agreed. 

The aim of the questionnaire sent to Board members was 
to obtain views on certain key governance areas as well as 
to gauge views on its own effectiveness. It gave members an 
opportunity to view opinions, and consider what was done 
well and what needed improvement. 

The questionnaire included issues such as:

• Effectiveness of Board and Committee meetings, including 

team dynamics;

• Contributions of the Board and Committees;

• Relationships with Company Leadership Team members 
around the direction and values of the organisation and  
the decision-making process;

• Board’s understanding of the strategy and developing 

culture;

• Adequacy of agendas and meetings scheduled;

• Training and development; and

• Shareholder and stakeholder communications.

Despite a number of changes to the Board during the year and 
challenges experienced in the control environment detailed in 
the Audit and Risk Committee report on pages 92 and 93, the 
overall results of this year’s evaluation were nevertheless 
positive and concluded that the Board and committees were 
well run and continued to operate effectively. 

All Directors have been advised of the time required to fulfil 
the role prior to appointment and have confirmed they can 
make the required commitment. The Board is satisfied that 
the Chairman and each of the Non-Executive Directors are 
able to devote sufficient time to Company business.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  81

Strategic reportFinancial statementsAdditional informationGovernanceReport of the Nomination Committee

The appointments of Adrian 
Chamberlain, Charlotte de Metz 
and Duncan Magrath, will complete 
the refreshing and strengthening 
of your Board. The Non-Executive 
Directors have a strong combination 
of appropriate skills, and knowledge 
to support and challenge the 
Executive Directors, with experience 
of the asset finance and enterprise 
software sector, strategic planning, 
financial management and corporate 
governance.”

Introduction 
I am pleased to introduce the Nomination Committee (the 
“Committee”) Report for 2019 which summarises our key 
activities during the year. 2019 was a year of transition, as the 
founding Non-Executive Directors and Chief Financial Officer, 
who were appointed at the time of the Company’s listing on the 
London Stock Exchange in May 2017, stepped down, during the 
course of the year. Additionally, David Stead found he was not 
able to commit sufficient time to Alfa and chose to step down 
from the Board in December 2019. Matthew White, Chief 
Operating Officer, was promoted to the Board as an Executive 
Director in October 2019 and the Board will be strengthened 
further after the release of the Company’s 2019 financial 
results with the recently announced appointments of Adrian 
Chamberlain and Charlotte de Metz as additional independent 
directors and Duncan Magrath as Chief Financial Officer. The 
Committee is confident that we have a strong combination of 
appropriate skills, experience and knowledge to support and 
challenge the Executive Directors, in the future.

Role of the Committee
The role of the Committee is set out in the Committee’s Terms 
of Reference, which were reviewed and amended during the 
year. The Terms of Reference are available on the Company’s 
website at investors.alfasystems.com. 

The main areas of the Committee’s responsibilities are:

• To review the structure, size and composition of the Board 

and its committees and ensure that the procedures for 
appointing Directors are formal, rigorous, transparent, 
objective, merit-based and has regard for diversity  
(including gender, nationality and experience);

• The consideration and recommendation of Board candidates 

who are appropriate for appointment as Executive and 
Non-Executive Directors, in order to maintain an 
appropriate balance of skills and experience on the Board 
and to ensure progressive refreshing of the Board; 

Chris Sullivan
Chair of the 
Nomination 
Committee

Membership of the Committee

Scheduled 
meetings 
attended Appointed

Resigned

Chris Sullivan* (Chair)

Steve Breach*

Andrew Page

David Stead*

Richard Longdon (Chair))* (i)

Karen Slatford* (ii)

Robin Taylor* (ii)

1/1

1/1

4/4

1/1

0/2

3/4

3/4

July  
2019

August 
2019

May  
2017

August 
2019

May  
2017

May  
2017

May  
2017

December 
2019

April  
2019

September 
2019

September 
2019

(i) Richard Longdon did not attend the meetings due to prior 
commitments; (ii) At the request of the Chairman, Karen Slatford 
and Robin Taylor did not attend the meeting in September due to the 
recommendation of their successors.

*denotes independent member under the Code.

The Committee generally meets formally three times  
a year with additional ad hoc conference calls and 
meetings as required.

We can confirm that we have complied throughout the 
year with the Code recommendations that the 
Committee is comprised of a majority of Independent 
Non-Executive Directors. 

The Company Secretary acts as Secretary to the 
Committee, and by invitation, the meetings of the 
Committee may be attended by some or all of the  
Chief Executive Officer, Chief Operating Officer,  
Chief Financial Officer, and Chief People Officer.

82  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

The Committee will take into account a variety of factors 
before recommending any new appointments to the Board, 
including relevant skills to perform the role, experience, 
knowledge and diversity. Alfa endeavours to achieve 
appropriate diversity, including gender diversity, throughout 
the Company. 

We have the following composition of male to female 
representation, as at 2 March 2020:

Male

Male % Female Female %

Board

Company Leadership Team

Company Leadership Team 
direct reports

Company wide

5

6

16

224

100 

86

76 

70 

0

1

5

94

0 

14

24 

30 

Following the publication of the 2019 financial results, and the 
appointment of Adrian Chamberlain, Charlotte de Metz and 
Duncan Magrath, the Board will have 87.5% male 
representation and 12.5% female representation.

The Committee notes the recommendations of the Hampton 
Alexander Review on gender and the Parker Review on ethnic 
diversity. It is part of the Committee’s remit when making new 
Board appointments to consider the importance of diversity 
on the Board, including gender and ethnicity. This is 
considered in conjunction with experience and qualifications 
in relation to the balance of the Board and its Committees.

Succession planning
The Committee has oversight of succession plans for the 
Directors, as well as having regard to the Company’s senior 
management structure and employees identified by 
management with the potential to develop in the longer term 
into future leaders of the business, taking into account the 
challenges and opportunities facing the Company in the 
medium- to long-term. 

• To consider succession planning for the Board and senior 

management immediately below Board level; and

• To carry out annual performance evaluations of the  

Committee.

Main activities during 2019
• Non-Executive Director succession planning and 

recruitment;

• Evaluation of directors (all of whom are proposed  

for re-election at the AGM);

• CFO recruitment process;

• Reviewing Board and CLT structure; and

• Recommending the appointment of Matthew White, Chief 
Operating Officer, as an Executive Director to the Board.

On the recommendation of the Committee and in line with the 
Code, all Directors will retire at the forthcoming AGM and 
offer themselves for re-election.

Appointment of Directors
There is a formal, rigorous and transparent procedure for the 
appointment of new Directors to the Board under which the 
Committee interviews suitable candidates who are proposed 
either by existing Board members, or by using an external 
search firm. Consideration is given to ensure that proposed 
appointees are appropriately qualified and that the balance of 
skills, knowledge and experience on the Board is maintained. If 
discussions relate to the appointment of a Chairman, I, as 
Senior Independent Director, will lead the recruitment 
process. When the Committee has found a suitable candidate, 
the Chair of the Committee makes a proposal to the whole 
Board, which retains responsibility for all such appointments. 
In the recruitment of Non-Executive Directors during the year, 
an external recruitment agency, Norman Broadbent Executive 
Search Limited, which has no other connection to the 
Company or its Directors, was engaged to compile a list of 
candidates to which was added a number of other candidates 
who had been recommended to the Company separately. A 
similar process has taken place in recruiting the two additional 
Non-Executive Directors whose appointments were 
announced in March 2020. Another external recruitment 
agency, FDU Group Limited, which has no other connection to 
the Company or its Directors, ran the search process which 
culminated in the selection of Duncan Magrath as our Chief 
Financial Officer Designate.

Diversity
Alfa seeks to have a workforce which reflects the world we and 
our customers live in, whilst facilitating the delivery of our 
strategic goals. The Board and the Committee believe that 
diversity is a wider topic than simply gender and in order to 
achieve the Group’s future growth aspirations, Alfa should 
remain committed to building a pipeline of diverse talent and 
regularly reviewing HR processes, including recruitment and 
performance management frameworks. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  83

Strategic reportFinancial statementsAdditional informationGovernanceReport of the Nomination Committee continued

Induction and ongoing professional development 
To ensure that each Director receives appropriate support  
on joining the Board, there is a comprehensive and tailored 
induction programme, including the provision of background 
material on the Company and briefings with relevant CLT 
members. The induction programme will continue to be 
reviewed and updated on a regular basis. 

For professional ongoing development, the Board receives 
presentations relevant to the Company’s business and 
updates on any changes to markets, or regulations, which may 
affect the Company’s operations. The Company Secretary 
supplies all Directors with information on relevant corporate 
governance and best practice. As part of their annual 
performance evaluation, Directors are given the opportunity 
to discuss training and development needs. The Committee is 
confident that Board members have the knowledge, ability 
and experience to perform the functions required of a 
Director of a listed company.

External directorships
The Board believes, in principle, in the benefit of Executive 
Directors accepting non-executive directorships of other 
companies in order to widen their skills and knowledge for the 
benefit of the Company. All such appointments require the 
prior approval of the Board and the number of public company 
appointments is limited to one. There were no external 
appointments in relation to the Executive Directors during 
2019, with the exception of Vivienne Maclachlan who was 
appointed as a Non-Executive director of Tungsten 
Corporation PLC on 11 February 2019. 

Conflicts of interest
The Board operates a policy to identify and, where 
appropriate, manage any potential conflicts of interest that 
Directors may have. It is the role of the Committee to monitor 
and determine actions to address any potential, or actual, 
conflicts that may arise. The Committee reviews all potential 
conflicts of interest on an annual basis and when new Directors 
are formally appointed. No conflicts of interest were noted in 
the year and to the date of this Annual Report. 

Re-appointment of Directors 
The reappointment of Directors is subject to their  
continuing commitment to Board activities and satisfactory 
performance. All Directors will stand for re-election annually 
in accordance with the provision of the Code. The Committee 
has confirmed to the Board that the contributions made by 
the Directors offering themselves for re-election at the 2020 
AGM continue to benefit the Board and the members are 
invited to support their re-election. 

Non-Executive Directors are appointed initially for three years 
and Non-Executive Directors may, subject to Board approval, 
remain in office for a period of up to six years, or two terms in 
office, with discretion for the Board to extend the term for 
one further three-year term, to a maximum of nine years.

Annual evaluation
The performance of the Committee has been assessed by  
way of an internal process whereby the Chair and Company 
Secretary carried out a Committee evaluation through an 
electronic questionnaire. The results of this report were 
subsequently discussed and areas identified to develop the 
effectiveness of the Committee further.

Focus for 2020 
Board membership and succession will continue to be high on 
the agenda moving into 2020 and in particular finalising the 
appointments, to the Board, of Duncan Magrath as Chief 
Financial Officer and Adrian Chamberlain and Charlotte de 
Metz as additional Non-Executive Directors. The Committee 
will also monitor the effectiveness of recent appointments  
to the Board and take an active interest in the succession 
planning and future leader identification processes for those 
immediately below Board level, sitting on the CLT, as well as 
monitoring progress on diversity to ensure that any succession 
plans incorporate an appropriate balance and diversity of skills 
and experience. 

Chris Sullivan 
Chair, Nomination Committee

23 April 2020

84  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Report of the Audit and Risk Committee

Audit, Risk and Internal Controls

Steve Breach
Independent  
Director and Chair  
of the Audit and Risk 
Committee

Membership and Organisation of the Committee
The table below details the Committee members and 
their attendance at meetings during 2019:

Scheduled 
meetings 
attended

Appointed to 
Committee

Resigned

Steve Breach (Chair)

3/3

August 2019

N/a

Chris Sullivan

Richard Longdon (i)

Karen Slatford

1/1

0/1

4/4

September 
2019

N/a

May 2017

April 2019

May 2017

September 
2019

December 
2019

September 
2019

David Stead

2/2

August 2019

Robin Taylor (Chair)

4/4

May 2017

(i) Richard Longdon did not attend the meeting due to prior commitments.

The Committee’s members are all Independent  
Non-Executive Directors. 

Alfa is making good progress  
at embedding new financial 
processes and systems which will 
enhance financial management in 
the coming years.”

Introduction 
I am pleased to present this Audit and Risk Committee 
Report, for the year ended 31 December 2019, which 
summarises the Committee’s activities in the year, as well as 
setting out expected key areas of focus for 2020. This is our 
first report since I took over as Chair of the Committee and 
I would like to thank Karen Slatford, Richard Longdon and 
David Stead, for their work on the Committee, and to Robin 
Taylor, as Chair. 

During 2019, the Company experienced challenges arising 
from significant personnel changes amongst its senior 
leadership team, as well as difficult trading conditions. 
Throughout this period, the Committee’s primary focus  
has been to maintain the integrity and transparency of the 
Company’s external financial reporting. In particular, we have 
spent significant time assessing the application of IFRS 15 
“Revenue from Contracts with Customers”, alongside careful 
review of the Company’s risk management framework, internal 
controls and management information systems. The 
Company’s financial management improvement programme, 
which was instigated in 2019 with clear short-term and 
medium-term objectives, will continue into 2020. Further 
details of the areas of weakness and the Group’s overall 
response to these challenges are shown on pages 92 to 93.

Members’ skills and experience are documented on  
pages 76 to 77. The Board is satisfied that the Committee 
meets the requirement to have recent and relevant financial 
experience and that, as a whole, its members have experience 
of the asset finance and enterprise software sector and 
corporate governance.

By invitation, the meetings of the Committee may be 
attended by the Chairman, the CEO, the CFO and the COO. 
The Company’s external auditor and its internal audit services 
provider are also present at all Committee meetings, to ensure 
full communication of matters as they relate to their 
respective responsibilities. At the end of each Committee 
meeting, Committee members have the opportunity to meet 
with the external auditors (and, where appropriate, the 
internal auditors) for a private discussion regarding the audit 
process and relationship with management. The Company 
Secretary acts as Secretary to the Committee.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  85

Strategic reportFinancial statementsAdditional informationGovernanceReport of the Audit and Risk Committee continued

Role of the Committee 
The Board has delegated to the Committee responsibility for 
overseeing financial reporting, the review and assessment of 
the effectiveness of the internal control and risk management 
systems and maintaining an appropriate relationship with the 
External Auditor.

In order to fulfil these responsibilities, the Committee’s duties 
include the following:

• Giving due consideration to applicable laws, regulations and 

accounting standards;

• Monitoring the integrity of the Company’s financial 

statements;

• Reviewing and challenging the application of accounting 
policies, including estimates and judgements made by 
management, and the clarity and completeness of 
disclosures;

• Monitoring the effectiveness of the Company’s internal 

financial controls and risk management systems;

• Reviewing and assessing the internal audit function, including 
approval of any appointments, review of internal audit plans 
and findings and recommendations; and

• Overseeing the relationship with the external auditor, 

including a review of its independence and audit 
effectiveness.

Further details on the Committee’s roles and responsibilities 
can be found in our Terms of Reference, which were revised in 
2019, on our website, at investors.alfasystems.com.

Meetings
The Committee generally meets at least four times during a 
year. The Committee operates to a forward agenda linked to 
the financial calendar which ensures that the responsibilities 
and duties of the Committee are discharged in accordance 
within the Terms of Reference and the requirements of the  
UK Corporate Governance Code. 

Additional agenda items, or meetings, may be added during 
the financial year, as required, and to address changes in the 
business, or changes to regulation. During 2019, such items 
involved progress on the financial management improvement 
programme, review of progress and plans for the deployment 
of new business systems and changes to the UK Corporate 
Governance Code. 

The Committee is satisfied that it receives sufficient 
information and has access to relevant management personnel 
to allow the Committee members to engage in an informed 
debate during Committee meetings. The Committee notes 
that the quality and timeliness of management information 
reporting is improving under the financial management 
improvement programme and will continue to develop  
during 2020.

86  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
Principal activities of the Committee
During the year, the Committee has undertaken the following activities:

Date

Focus

February 2019

Review of the 2018 Annual Report, full year results statement and presentation including:

•   Review of key accounting judgements including the application of IFRS 15 “Revenue from Contracts with 

Customers”. 

•  Review of principal risks and uncertainties affecting the Company.

•  Assessment of going concern and long-term viability statement.

•  Reviewing the 2018 Annual Report to ensure it was fair, balanced and understandable.

•  Review of the report by the external auditor in relation to the 2018 Annual Report. 

•  Review of the internal audit plan for 2019.

•  Review of the business systems deployment programme.

•  Review of non-audit services.

May 2019

•  Assessment of the effectiveness of external audit.

August and  
September 2019

•  Review of the internal auditors’ report on internal controls.

•  Review of the accounting policy manual.

•  Review of principal risks and uncertainties affecting the Company.

•  Progress review of the business systems deployment programme.

•  Review of the whistleblowing policy and incident reporting.

•  Review of the anti-bribery policy and procedures.

•  Review of the Committee terms of reference.

•  Review of the 2019 half-year results statement and presentation.

•  Review of key accounting judgements including the application of IFRS 15 “Revenue from Contracts with 

Customers” and capitalisation of development costs.

•  Going concern review.

•  Review of corporate governance compliance. 

•  Review of the report by the external auditor in relation to the 2019 half-year results.

•  Review of principal risks and uncertainties affecting the Company.

•  Consideration of approach to internal audit following the resignation of the previous internal audit provider.

•  Progress review of the business systems deployment programme.

•  Review and approval of non-audit services.

December 2019

•  Assessment of progress with the financial management improvement programme.

•  Review and approval of the external audit plan for full year results.

•  Approval of the external auditor’s fee for 2019.

•  Approval of the 2019/2020 revised internal audit plan.

•  Review of the output of a risk workshop and consideration of learning points regarding risk  

management processes.

•  In-depth review of the business systems deployment programme.

•  Review and approval of updates to the Committee’s Terms of Reference.

•  Consideration and approval of the Committee’s work plan for 2020.

•  Review and update of the policy regarding external auditor independence.

•  Review and update of the whistleblowing policy.

Following each meeting, the Chair reports to the Board on the activity of the Committee, highlighting the main issues discussed 
and matters of particular relevance, with all Board members having access to copies of the Committee minutes and papers. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  87

Strategic reportFinancial statementsAdditional informationGovernanceReport of the Audit and Risk Committee continued

Key matters considered in relation to the  
consolidated financial statements
The Committee receives drafts of the Annual Report and 
consolidated financial statements and the half-year results on 
a timely basis, to enable sufficient review, challenge and 
discussion of key judgements, the narrative and disclosures 
before being recommended to the Board. Prior to the relevant 
Committee meeting, management prepares a paper providing 
details of significant areas of accounting, tax, disclosure and 
other matters where relevant.

The critical accounting estimates, judgements and disclosure 
areas are disclosed on subsequent pages. During the year, the 
Committee again invested a significant amount of time in 
assessing the application of IFRS 15 “Revenue from Contracts 

with Customers” in relation to the Group’s contracts and 
continuing projects, including reviewing the judgements made, 
which are described further in the relevant accounting policies 
and detailed notes to the consolidated financial statements. 
The external auditors reported to the Committee any 
misstatements that they found in the course of their work and 
no net material adjustments were required. 

After reviewing the presentations and reports from 
management and consulting where necessary with the 
external auditors, the Committee is satisfied that the 
consolidated financial statements appropriately address  
the critical judgements and key estimates in respect of both 
the amounts reported and related disclosures.

88  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Revenue recognition

The Group’s operations include complex software implementation programmes and service activities.

The delivery of these contracts typically extends over more than one reporting period, and often the original project plans are amended, 
as the implementation progresses. In recognising revenue, management has to apply a number of judgements to allocate the overall 
transaction price across the multiple performance obligations that have been identified within these projects. 

Due to the structure of the Group’s licence and maintenance contractual arrangements, there are times when one-off licence uplift or 
maintenance / right to use termination payments are received. The revenue recognition of such items mirrors any underlying 
performance obligations of the Group, whilst taking into account the existence of any contractual right of clawback.

Assessment
The Group applies IFRS 15 “Revenue from Contracts with Customers” in the calculation of its revenue recognition and associated 
accounting policies.

Prior to the IFRS 15 transition date, 1 January 2018, a detailed review was carried out of the terms and conditions of each contract, in 
both the software implementation and ODS segments, as well as all continuing maintenance contracts. This detailed review was 
undertaken to determine the performance obligations under each contract, to assess the transaction price for each performance 
obligation and, where relevant, allocate the transaction price to each performance obligation. Management paid particular attention to 
whether individual promises within each contract constituted distinct performance obligations and whether the fair value of the right to 
use performance obligation, invoiced during the implementation period, related to future periods. During the year ended 31 December 
2019, management continued to review the terms and conditions of both new and existing contracts, on a basis consistent with that 
described above, in order to identify any new performance obligations to be considered. 

Following the review of contracts outlined, above, management has concluded that the Group’s contracts contain distinct performance 
obligations as set out below, along with the relevant management judgements or estimates:

•  Implementation services are those that could be delivered by an external third party other than the Group. The transaction price for 
this service is based on stand-alone selling prices and there are judgements in relation to what these services are and also the stand-
alone selling price of the day rate relevant to that particular implementation project and geography.

•  Development services are those that relate to granting of a right to use Alfa Systems, which comprises delivery of the related software 

licence and also any work to change the underlying code. Management estimates the total revenue relating to these services at the 
start of a contract, and this is recognised on a percentage-of-completion basis. Development services are valued using the residual 
method as there is no stand-alone selling price which is observable because each project is customised. In addition each contract may 
contain an expectation to deliver multiple separate instances of the customised licence which may form separate groups of distinct 
performance obligations. 

•  In the event that customers have to pay periodic maintenance fees in order to keep using Alfa Systems, a component of these future 
maintenance fees is attributable to the right to use the software. In these circumstances, the licence granted by Alfa is considered to 
renew in future periods. There may be a material right in respect of discounts in future periods. In order to ascribe a value to this option, 
management determines the value of the development services during the software implementation period and the remaining 
expected customer life.

•  The periodic maintenance and right to use Alfa Systems relates to the ongoing support and right to use the Alfa System over a 

customer’s life. The transaction price relating to the periodic maintenance is recognised throughout the period, as the services are 
delivered. The transaction price, relating to the periodic right to use Alfa Systems, is recognised over the period if there is a right of 
clawback by the customer, or in full when there is a right of collection, if there is no right of clawback.

•  Certain of the Group’s implementation and service contracts include a subscription payment mechanism. This represents a monthly fee 

charged to the customer covering the following performance obligations; the provision of monthly hosting services; the monthly 
periodic right to use Alfa Systems and; the provision of monthly maintenance services (when this becomes applicable to the customer). 
The monthly payments are recognised as revenue in the period to which they relate. This reflects the underlying performance 
obligations of the Group and termination rights of the customer.

The key judgements are in relation to the assessment of whether there are multiple performance obligations, specifically the efforts 
within the implementation process which relate to activities that could be delivered by a third party and therefore represent a stand-
alone performance obligation, distinct from the efforts to develop a customised licence, or right to use. The key estimates are the 
estimated time to complete the implementation project, including both implementation and development time, and the stand-alone 
selling price of an implementation day rate.

The revenue recognition accounting policy and the relevant critical accounting estimates and judgements are detailed in note 3 to the 
consolidated financial statements.

Action and outcome
The Committee reviewed in detail, with the external auditors, management's analysis of IFRS 15, as applied to key customer contracts 
during 2019.

The auditors reviewed the approach to revenue recognition and challenged the basis of key assumptions.

The Committee is satisfied with the conclusions made in respect of the performance obligations that have been identified, and with 
the judgements made in determining the transaction price for the various performance obligations, specifically the determination of 
what constitutes customisation effort, the estimation of the time to complete and the determination of the stand-alone selling price 
for the implementation day rates.

The Committee is satisfied that management’s assessment is in compliance with IFRS 15, the disclosure in the consolidated financial 
statements is appropriate and that the Group has applied the relevant standard appropriately.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  89

Strategic reportFinancial statementsAdditional informationGovernanceReport of the Audit and Risk Committee continued

Development costs

The Group continues to invest in the development of Alfa Systems, specifically in relation to the enhancement of the Alfa Systems 
product platform and capabilities. The majority of development effort is undertaken in partnership with customers and therefore 
specific to that implementation, or customer’s process.

Judgement is required to assess whether any development is substantially new in either design, or functionality, and whether it would be 
commercially viable in the open market. Therefore, management assesses the likelihood of capitalisation of such costs prior to initiation 
of the investment project and also performs bi-annual assessments of the development work that has been undertaken to determine if it 
meets the criteria set out in IAS 38 for capitalisation.

Assessment
Research and product development expenditure incurred on minor, or major, upgrades, or other changes in software functionalities, 
does not satisfy the capitalisation criteria because the product is not substantially new in its design or is customer-specific. Such 
expenditure is therefore recognised as an expense.

During 2019 the Group has capitalised internally generated costs incurred in the following areas of product development:

•   Upgrades and significant improvement work to the usability and functionality of the Alfa Systems user interfaces. Additional work is 

planned in this area, during 2020, following which such capabilities will be made available for use to existing and new customers;

•   Specific functionality requested by existing customers for which the Group has invested time developing new modules and capabilities 
within Alfa Systems. Such capabilities include developing the functionality of Alfa Systems to operate in the wholesale leasing market 
and to comply with the requirements of specific regulations applicable to the asset leasing market. Additional work is planned on these 
modules and capabilities, during 2020, following which such capabilities will be made available for use to existing and new customers;

•   Investment in the functionality of the cloud-hosting platform offered by the Group, to its new and existing customers, to provide more 
security, scalability, simplification and capacity. This increases significantly the number and size of production environments the Group 
is able to host. Additional work is planned in this area, during 2020, focused particularly around testing new functionality, following 
which such capabilities will be made available for use to existing and new customers;

•   The adaptation of the existing Alfa Start technology to meet the requirements of the UK equipment finance market and to provide a 
ready-to-deploy repeatable subscription license model. This new functionality was completed prior to the end of 2019 and has been 
successfully implemented for the first time in March 2020; and

•   Continued investment in its digital capabilities. This investment includes both internally generated costs as well as externally acquired 

technical assistance. Such capabilities are available for sale to existing and new customers.

Action and outcome
The Committee reviewed and discussed with management and the external auditor whether development costs met the capitalisation 
criteria under IAS 38 and is satisfied that such expenditure, with the exception of that relating to those items capitalised during the year, 
should be expensed.

The Committee has reviewed and is satisfied with the judgements applied by management in determining the value of the development 
costs capitalised during the year. These judgements have also been discussed with the external auditor.

Alternative performance measures (“APMs”) and presentations not specifically defined by IFRS

Alfa uses APMs which are not specifically defined by IFRS, being Adjusted EBIT and Adjusted EBIT margin, to show the impact on 
earnings before the capitalisation (and related amortisation) of development costs, in order to present clearly the underlying costs and 
results of the Group. 

Additionally, Alfa uses Constant currency revenue growth to show the underlying growth of revenues excluding the effects of currency, 
and Operational cash flow conversion to show the conversion of Adjusted EBIT to cash.

Assessment
These APMs are not specifically defined by IFRS but are utilised by management to monitor performance as the data provided illustrates 
the underlying performance of the business including underlying cost base and overall trading operations. 

These APMs are defined and reconciled, to the nearest equivalent IFRS measure, in the Key Financial Metrics section of the Financial 
review, on pages 46 to 53 of this Annual Report. 

Action and outcome
The Committee considered the presentations made in light of the guidance provided by the European Securities and Markets Authority and is 
satisfied that the measures presented continue to be appropriately adjusted and disclosed as non-GAAP measures. The Committee is 
satisfied that the non-GAAP measures are not given undue prominence and that the reconciliations provided are presented in a clear manner. 

90  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Newly applicable accounting standards – Accounting for Leases

IFRS 16 “Leases” took effect for periods beginning on or after 1 January 2019. Alfa has both property and car leases for which the 
accounting treatment must comply with IFRS 16.

Management has implemented IFRS 16 “Leases” using the “cumulative catch up approach” as if IFRS 16 had been applied since the start 
date of the relevant lease. Under this approach, the difference between the Right-of-Use Asset and the Lease Liability, as at the date of 
transition, is accounted for as an adjustment to the Group’s opening retained earnings.

Assessment
In assessing the impact of IFRS 16, management assessed each of the lease contracts the Group had in place, as at 31 December 2018, to 
determine whether or not each contract met the definition of a lease, under IFRS 16. In those instances where management considered 
the definition had been met, and the Group is the lessee, management determined both the value of the Lease Liability and the Right-of-
Use Asset that was recognised as at 1 January 2019. Management has also assessed new lease contracts entered into during the year, as 
well as any rent reviews, or lease extensions, applicable to any existing leases, against the requirements of IFRS 16. 

In carrying out these calculations, management made judgements about certain parameters including the discount rate and, in certain 
cases, whether a break clause will be exercised. Management has also separately assessed the terms and conditions of any lease 
contracts it has where the Group is the lessor.

The IFRS 16 lease accounting policy and details around the Group’s transition to IFRS 16 are set out in note 19 to the consolidated 
financial statements.

Action and outcome
The Committee has reviewed and discussed these judgements, explanations and conclusions with management and the external auditor.  
The Committee is satisfied with the explanations provided, the judgements and conclusions made and the disclosure in the consolidated 
financial statements. 

Going concern and viability statement 

The Directors must satisfy themselves regarding the Group’s long-term viability and confirm that they have a reasonable expectation 
that the Group will continue to operate and meet its liabilities as they fall due, for the foreseeable future. 

Assessment
The period over which the Directors have determined it is appropriate to assess the prospects of the Group has been defined as three 
years, which is in line with the assessment in the 2018 Annual Report. 

In addition, the Directors must consider if the going concern assumption is appropriate.

Action and outcome
The Committee reviewed management’s budget and forecasts, including an overview of the assumptions made in the preparation of the 
base case supporting the going concern and viability statement. This included the Group’s 2020 budget and also the high level plans for 2021.

The Committee discussed, and challenged as appropriate, before agreeing with the reasonableness of the three-year period. The 
Committee assessed this in light of the principal risks and uncertainties, including the impact of Covid-19, as disclosed on pages 40 to 43 in 
the Strategic report.

The Committee discussed and challenged the downside scenarios modelled as part of the viability statement as disclosed on pages 44 to 45 
in the Strategic report, the funding headroom available and the feasibility of mitigating actions and the speed of implementation of any 
cost-saving measures following management decision making. The Committee noted in particular that Scenario 3 includes the possible 
impacts of Covid-19. 

The Committee noted the Code requirement for the Directors to state whether they consider it appropriate to adopt the going concern 
basis of accounting for a period of at least 12 months from the date of approval of the 2019 financial statements. In line with the guidance 
issued by the FRC, on 26 March 2020, the Committee considered the additional downside stress testing performed by management. 

Following this evaluation and analysis, the Committee was satisfied with the judgements made and that the continued use of the going 
concern basis was appropriate and the viability statement was prepared appropriately.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  91

Strategic reportFinancial statementsAdditional informationGovernanceReport of the Audit and Risk Committee continued

1. Assessment of the Annual Report
The Committee has undertaken a careful review to ensure the 
contents of this 2019 Annual Report, when taken as a whole, 
are fair, balanced and understandable and provides the 
necessary information for shareholders to assess the Group’s 
consolidated position, performance, business model and 
strategy. In forming its opinion and recommendation to the 
Board in respect of the above matters, the Committee 
assessed the following:

Fair
• Is the narrative, presentation or information materially 

complete?

• Are the key messages in the narrative aligned with the financial 

statements and supported by KPIs?

• Are the KPIs appropriate based on the financial reporting and 

the outlook?

Balanced
• Is the narrative and presentation even-handed?

• Is the Strategic report consistent with the financial statements?

• Is there appropriate balance between financial measures 

under IFRS and adjusted measures not defined by IFRS, with 
the latter not having undue prominence?

• Are the key judgements and issues set out in this report 
consistent with the critical accounting estimates and 
judgements in the financial reporting and the significant 
issues set out in the report of the External Auditors?

• Are the principal risks and uncertainties set out in the 

Strategic report aligned with the key risks set out in the report 
of the external auditors?

Understandable
• Is the narrative cohesive, and is it written simply and 

transparently?

•  Are the important messages highlighted and presented 

consistently and prominently?

•  Will a shareholder understand the market in which Alfa 

operates and how it generates value?

Following the Committee’s review and recommendation, the 
Directors confirmed that the 2019 Annual Report, when taken  
as a whole, is fair, balanced and understandable and presents the 
information necessary for a shareholder to assess the Company’s 
position and performance, business model and strategy.

2. Internal controls and risk management
While the Board is ultimately responsible for the operation  
of an effective system of internal control and risk management 
appropriate to the business, the Committee is responsible for 
reviewing the risk management systems and internal controls  
to ensure that they remain effective and that any identified 
weaknesses are dealt with appropriately. The process of 
review has been operational throughout the year and through 
to the date of approval of this Annual Report.

At each Committee meeting, management reports any 
whistleblowing activity, frauds identified and any other 
significant issues. The Committee has neither identified,  
nor been informed of any, failings or weaknesses that it has 
determined to be significant, other than as described below.

Overview of the internal control environment
The following key elements summarise the internal control 
environment which has been designed to identify, evaluate and 
manage, rather than eliminate, the risks facing the Group and to 
ensure timely and accurate reporting of financial information:

• An appropriate organisational structure with clear lines of 

responsibility;

• A comprehensive annual process for strategic and business 

planning;

• Systems of control procedures and delegated authorities, 

beyond the Board Terms of Reference, which operate within 
defined guidelines and approval limits for capital and operating 
expenditure and other key business transactions and decisions;

• Procedures by which the Group’s consolidated financial 

information and statements are prepared, which identify and 
take into account changes to financial risks as a result of changes 
to operating models or commercial terms or new accounting 
standards and disclosures;

• Established policies and procedures setting out expected 

standards of business conduct, integrity and ethical standards 
which require all employees to adhere to legal and regulatory 
requirements in the area in which they do business;

• A finance function which has appropriate experience and 

qualifications, and which regularly assesses the financial impact 
of risks facing the Group; and

• An appropriate risk management process complemented by a 

suitable internal audit function.

Internal control efficacy during 2019
The majority of Alfa’s controls operated as intended during the 
year. However, Alfa’s transition from private to public company 
status has led to challenges as the Company’s corporate 
governance structures were tested by the impact of personnel 
changes during 2019. The Directors consider that the following 
matters represented areas of weakness during 2019. 

Timeliness of management information 
Steps have been taken to streamline the production of 
monthly management information and simplify the application 
of IFRS 15, which ultimately will improve the timeliness of 
reporting. The initial phase of these developments has been 
completed and further improvements will continue during 
2020. The Company is also in the process of expanding the 
functionality of the finance and HR system (Workday) which,  
in the medium-term, will provide a more robust platform for 
the provision of management information.

Forecasting accuracy
The nature of Alfa’s business, which typically includes a number  
of individually significant new customer software contracts, 
alongside a small number of large software delivery contracts, 
makes it inherently difficult to forecast over the short  
term because the timing of contract sign-off and customer 
programme milestones may change beyond the Group’s control. 

Steps are being taken to improve forecasting processes, 
particularly with regard to timing and value of sales pipeline 
and opportunities. Increased management scrutiny is focussed 
on expected resource allocation. Feedback is provided to 
budget holders regarding forecasting accuracy, with a view to 
enhancing the quality of budgeted information prepared for 
management and the Board. 

92  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Overall response to these challenges
In order to address the challenges faced by the Group during 
2019, additional controls were implemented during the period 
and further control enhancements are in progress. Work 
programmes are continuing to ensure that the Board has the 
information, time and resources it needs in order to function 
more effectively. As announced in the Company’s 2019 interim 
results announcement, a finance improvement programme 
has been instigated, under the leadership of John Miller. This 
has focussed, initially, on the timely provision of financial and 
operational management information to management and the 
Board. Assisted by external input from Grant Thornton, the 
initial phase of the project encompassed three workstreams 
which were completed in early 2020: 

• A detailed review of accounting for IFRS 15 revenue recognition 
to ensure clarity on its application and process improvements; 

•  Development of an improved budgeting and forecasting 

process and five-year forecasting model; and

•  Development of an enhanced monthly management  

reporting pack. 

Risk management process
Alfa recognises that effectively managing risk is integral to 
allowing the Group to deliver on its strategy. Management 
monitors and manages risk utilising a five-step process 
throughout the business, as discussed in more detail on pages 
36 to 39 in the Strategic report. Additionally, the Committee 
has reviewed, and will continue to review, the risk register a 
minimum of twice annually and assess the actions taken by 
management to manage and mitigate identified risks. 

During 2019, the Board also undertook a risk workshop 
facilitated by the internal auditor. This process enabled 
management and the Board to take a fresh look at the risks 
faced by the business now and in the future, and to test that 
the existing risk management process continued to identify 
key risks requiring management attention. 

The Group’s principal risks and uncertainties are described on 
pages 40 to 43 in the Strategic report.

Internal audit
The Group has an internal audit function resourced by an 
external provider. The internal audit function reports jointly  
to the Chair of the Audit and Risk Committee and the CFO. 
The Board, acting through the Committee, has directed the 
work of the internal audit function towards those areas of  
the business that are considered to be of higher risk. The 
Committee approves a rolling audit programme, ensuring that 
significant areas of the business are independently reviewed 
over a suitable period. The effectiveness of the internal audit 
function is reviewed by the Committee.

Until August 2019, the internal audit function was delivered by 
KPMG. BDO was selected to deliver internal audit services in 
November 2019. Their focus will be to provide a number of 
assurance reviews including key financial and operational risk 
areas all agreed in advance with the Committee. Recent 
internal audit work includes the following areas of focus:

• Core financial controls; 

• Risk management processes;

• Contract management review and new business  

acceptance; and

• Business continuity.

3. Independence and performance of the external auditors 
The Board has approved a policy which is intended to maintain 
the independence and objectivity of the external auditors. The 
policy governs the provision of audit, audit-related services 
and non-audit services provided by the auditor. Committee 
approval is required for all projects with an expected cost in 
excess of £10,000. The Group’s auditors are Deloitte LLP, and 
they were appointed, as statutory auditor to the Group, on 
5 May 2017, for the year ended 31 December 2017. They were 
re-appointed by shareholders for the 31 December 2019 
period on 26 April 2019 and the Committee has recommended 
to the Board that a resolution be prepared and presented to 
shareholders to reappoint Deloitte LLP for the 2020 financial 
year. The audit partner is Richard Howe, and he has been the 
partner on the engagement since 2016. There were no non-
audit fees paid to the Group’s auditors in 2019 other than for 
interim review services. Details of audit, audit-related fees and 
non-audit fees are included in note 18 to the consolidated 
financial statements. The external auditor is prohibited from 
providing internal audit services. Deloitte has confirmed its 
independence to the Committee on a regular basis during the 
year under review.

4. Effectiveness of the external auditor 
The Committee has reviewed the quality of the audit plan  
and related reports for the 2019 audit and is satisfied with the 
quality of these documents. The Committee has discussed  
the quality of the audit throughout the year and considered 
the performance of the external auditors, taking into account 
feedback from a survey targeted at various stakeholders 
across the business and the Committee’s own assessment.  
The evaluation focused on: robustness of the audit process; 
quality of delivery; reporting; and people and services. The 
Committee has reviewed the independence of the external 
auditor and concluded that it complies with UK regulatory  
and professional requirements and that its objectivity is not 
compromised. The external audit will not be put out to tender 
in the coming financial year as the appointment of Deloitte 
LLP occurred in 2017 and therefore the Company has 
complied with the Competitions and Markets Authority 
requirement in relation to audit tenders every 10 years.  
The Committee will continue to keep this under review as  
part of their review of effectiveness of the external auditor.

5. Performance of the Audit and Risk Committee 
The performance of the Committee during 2019 has been 
assessed through an internal process where the Chair and 
Company Secretary carried out a Committee evaluation 
through an electronic questionnaire. The results of this report 
were reviewed by the Committee and areas identified to 
develop the effectiveness of the Committee further.

6. Focus for 2020
In 2020, the Committee will continue to monitor closely  
the finance improvement programme, seeking continued 
enhancement to the timeliness and efficiency of production of 
insightful management information, with increasing use of new 
systems, allied to improved forecasting of future performance. 

Steve Breach 
Chair, Audit and Risk Committee

23 April 2020

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  93

Strategic reportFinancial statementsAdditional informationGovernanceReport of the Remuneration Committee

Remuneration

Chris Sullivan
Senior Independent  
Director and Chair of 
the Remuneration 
Committee

Membership of the Committee
The Committee generally meets at least three times a 
year. Attendance by the Committee members at these 
meetings is shown below:

Scheduled 
meetings 
attended

Member since

2/2

September 2019

3/3

August 2019

2/2

2/2

2/2

 August 2019 –  
December 2019

 May 2017 – 
September 2019

May 2017 –  
September 2019

0/1

May 2017 – April 2019

Chris Sullivan (Chair) 
Senior Independent  
Non-Executive Director

Steve Breach 
Independent Non-Executive 
Director

David Stead 
Independent Non-Executive 
Director

Karen Slatford 
Independent Non-Executive 
Director

Robin Taylor 
Independent Non-Executive 
Director

Richard Longdon 
Independent Non-Executive 
Director(i)

(i) 

 Richard Longdon did not attend the meeting February  
due to prior commitments. 

The Committee’s members are all independent  
Non-Executive Directors.

94  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

The Committee continues to 
monitor the various elements of 
the remuneration paid to Executive 
Directors to ensure salary is at an 
appropriate level and there is the 
opportunity to receive variable 
remuneration if stretching business 
targets are met.” 

Introduction 
I am pleased to present the Directors’ Remuneration Report for 
the year ending 31 December 2019, which covers the Company’s 
remuneration policy and practice. This is our first report since I 
took over as Chair of the Committee and I would like to thank 
Karen Slatford and David Stead for their work on the Committee 
and as Chair, and to Richard Longdon and Robin Taylor for their 
contributions to the Committee’s work in 2019 and before. 

The Remuneration Policy, which was approved by 
shareholders at the AGM in 2018, remains in place and there 
are no proposals to amend it for the coming year. An updated 
policy will be brought back to shareholders at the AGM in 
2021. The policy incentivises and motivates the leadership 
team to deliver long-term shareholder value by achieving the 
Company’s strategic goals. The Committee is also supportive 
of senior management’s wishes to extend share ownership as 
widely as possible amongst the workforce. During 2019, LTIP 
awards were made to selected employees below senior 
management level, based on performance.

The report is presented in two parts. The Annual Statement sets 
out an overview of 2019 activities. Secondly, the Annual Report 
on Remuneration, on pages 96 to 100, sets out how we will be 
implementing our policy for 2020, together with the details of 
remuneration outturns for 2019. We also provide a summary of 
the Remuneration Policy on pages 101 to 103, which remains 
unchanged, and was set out in full in our 2017 Annual Report.

We hope you find the information contained in the report to be 
clear and informative.

Role of the Committee 
The Committee’s primary role is to review and set the 
remuneration policy for the Executive Directors. It also 
approves discretionary performance-related awards to 
Executive Directors and the CLT. The Committee also has 
oversight of wider workforce remuneration and approves  
the annual bonus pool and salary increase budget. The 
Committee’s full Terms of Reference can be viewed at 
investors.alfasystems.com. The Executive Directors and 
other CLT members may attend, by invitation but will not  
be present when their own remuneration is discussed.

Principal activities in 2019
During 2019, the Committee’s principal activities were  
as follows:

•  Approved the remuneration for Matthew White, following 

his appointment to the Board;

•  Approved a revised remuneration structure for Senior 

Management below Board level;

•  Reviewed the annual bonus targets for the Executive 
Directors for the financial year 2019 and measured 
performance against them;

•  Agreed the structure of annual bonus targets and  

quantum for the Executive Directors and CLT for the 
financial year 2020;

•  Approved LTIP awards to employees under the Long Term 

Incentive Plan (LTIP);

•  Incorporated the revised UK Corporate Governance Code 

into the Committee’s policies and procedures; and

•  Reviewed and approved, the Terms of Reference of the 

Committee.

Remuneration policy overview
The principal objectives of the Company’s remuneration 
policy are to attract, retain and motivate the Group’s 
Executive Directors and Senior Management, provide 
incentives that align with, and support, the Group’s business 
strategy as it evolves, and align incentives with the creation of 
long-term shareholder value.

The Remuneration Committee oversees the implementation 
of this policy and seeks to ensure that the Executive Directors 
are rewarded fairly for the Group’s performance over the 
short, medium and long-term. In line with best practice, the 
Committee has decided that a significant proportion of 
potential total remuneration should be performance-related. 
The Committee notes that the Executive Chairman and Chief 
Executive Officer hold, directly or indirectly, a significant 
shareholding in the Company. Therefore, to date, the 
Committee has granted LTIP awards to key individuals below 
Board level. The Committee intends to make LTIP awards in 
the future, including to other Executive Directors and the CLT.

During 2019, the Executive Chairman’s salary was unchanged 
at £374,448 per annum; the CEO’s salary was unchanged at 
£321,912 per annum; the CFO’s salary, up to the time of her 
departure, was unchanged at £220,000 per annum; and the 
salary for the COO, on his appointment to the Board, was 
£220,000 per annum. No salary increases are proposed for the 
existing Executive Directors, in 2020.

The Committee will continue to monitor the salary and total 
remuneration for Executive Directors and make adjustments  
if appropriate.

The Executive Chairman and the CEO have separately  
advised the Committee that because they have a significant 
shareholding in the Company, they wish to waive their 
eligibility for a bonus in respect of the performance year 2019 
and for any LTIP award for the performance period beginning 
January 2020. Shareholders will be aware that the Executive 
Chairman and CEO also waived any entitlement for the 
performance years 2017 and 2018. The Committee places  
on record its thanks to the Executive Chairman and the  
CEO for waiving their bonus and LTIP entitlements which  
helps the Committee broaden share ownership to selected 
Company employees.

Focus for 2020
In the coming year the Remuneration Committee will consider 
a number of matters including:

•  Assessment of Company performance against the 2020 

budget and determination of bonus awards;

•  Approval of performance conditions and awards under the 

Company’s Long-Term Incentive Plan for 2020; 

•  Approval of bonus performance measures and targets  

for 2021;

•  Review of any issues raised by shareholders in relation to 

remuneration and the remuneration policy;

•  Assessment of the ongoing appropriateness of the 

remuneration arrangements in light of remuneration trends 
and market best practice; and

•  Remuneration for Duncan Magrath on his appointment as 

Chief Financial Officer.

The Committee believes that the total remuneration package 
for each Executive Director represents an appropriate balance 
between fixed and variable remuneration. It will reward 
personal and corporate outperformance whilst ensuring 
overall awards are broadly in line with FTSE small cap levels.

Resolutions at the AGM
Shareholders will have an advisory vote on the Annual Report 
on Remuneration at the Annual General Meeting. I look 
forward to your support.

Chris Sullivan 
Chair, Remuneration Committee 

23 April 2020

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  95

Strategic reportFinancial statementsAdditional informationGovernanceAnnual report on remuneration 

The 2017 Annual Report sets out, in full, the Directors’ Remuneration Policy, which was proposed and approved at the AGM in 
April 2018. A summary is included on pages 101 to 103. This 2019 Directors’ Remuneration Report sets out how the Directors’ 
Remuneration Policy of the Company has been applied and how the Committee intends to apply the policy in 2020. An advisory 
shareholder resolution, to approve this report, will be proposed at the 2020 AGM. 

A) Audited Section of the Remuneration Report 

Single total figure of remuneration – Executive Directors (audited information)
The following tables set out the aggregate emoluments earned by the Directors in the years ended 31 December 2019 and 2018, 
respectively. It should be noted that remuneration is only included from the point the Director was appointed to a director role.

The following table shows the aggregate emoluments in the year ended 31 December 2019:

£’000s

Executive

Andrew Page

Andrew Denton

Matthew White (from 9th October 2019)

Vivienne Maclachlan (up to 26th April 2019)

Non-Executive

Chris Sullivan (from 18th July 2019)

Steve Breach (from 9th August 2019) 

David Stead (from 20th August 2019 to 6th 
December 2019

Karen Slatford (to 26th September 2019)

Robin Taylor (to 26th September 2019)

Richard Longdon (to 26th April 2019)

Salary and 
fees(i)

Benefits(ii)

Annual 
bonus(iii)

Long-term 
incentives(iv)

Pension(v)

Total

374

322

50

310(vi)

30

45(vii)

20

48

48

21

14

16

2

2

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

3

29

–

–

–

–

–

–

388

338

55

341

30

45

20

48

48

21

The following table shows the aggregate emoluments in the year ended 31 December 2018:

£’000s

Executive

Andrew Page

Andrew Denton

Vivienne Maclachlan 

Non-Executive

Karen Slatford

Robin Taylor

Richard Longdon 

Salary and 
fees(i)

Benefits (ii)

Annual 
bonus(iii)

Long-term 
incentives(iv)

Pension (v)

Total

374

322

220

65

65

65

64

16

8

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

–

22

–

–

–

439

338

250

65

65

65

(i)  Annual salary and fees – corresponds to amounts receivable during the relevant financial year, either as base salary for executives, or fees for non-executives.

(ii) 

 Benefits – corresponds to the taxable value of benefits receivable during the relevant financial year and principally include company car (or cash equivalent), life 
assurance and permanent health insurance, and accommodation in the case of the Executive Chairman during 2018.

(iii) 

 Annual bonus – corresponds to the amount earned in respect of the relevant financial year. Details of 2019 targets are set out on page 97. The Executive Chairman 
and the CEO waived any eligibility for a bonus in both 2019 and 2018. The COO was included in a separate Company-wide bonus arrangement before his 
appointment to the Board and any award under this scheme, prior to his appointment to the Board, has been excluded from the table, above.

(iv)   Long-term incentives – corresponds to the amount earned by the Executive Directors in respect of the relevant financial year. No long-term incentive awards were 
made to Executive Directors in respect of the 2019 and 2018 performance years. As no long-term incentive awards were made, no amount was attributable to 
share price. 

(v) 

 Pension – corresponds to the amount contributed to defined contribution pension plans. Vivienne Maclachlan was eligible for a pension contribution worth 10% of 
salary. Matthew White is eligible for a pension contribution of up to 6% of salary on the same basis as the wider UK workforce. Andrew Page and Andrew Denton 
have opted out of the pension scheme. 

(vi)   Included in Salary and fees paid to Vivienne Maclachlan was an additional payment of £220,000 in lieu of her contractual 12 months’ notice period, plus pension of 

£22,000 included within Pension. 

(vii)   Steve Breach’s fees include £19,578 of additional fees for specific additional advice October to December 2019 on the finance remediation plans. This was a short-

term arrangement which is not expected to recur in 2020.

96  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

2019 annual bonus
The 2019 annual bonus performance measures were selected to reflect the Company’s annual and long-term objectives and its 
financial and strategic priorities, as appropriate. Performance targets are set to be stretching, taking into account a range of 
reference points, including the Company’s budget and third party analyst forecasts, as well as the Group’s strategic priorities. 

In respect of the annual bonus, the following measures were approved by the Committee:

• Revenue for the year;

• Adjusted EBIT margin, being operating profit excluding certain non-recurring and non-cash exceptional items as a ratio of 

revenue;

• Operating free cash flow conversion being cash flow generated from operations after deducting the settlement of derivative 

financial instruments and margin calls and capital expenditures as a percentage of Adjusted EBIT, as defined above; and

• Staff retention, calculated over a rolling 12 month period.

The Executive Chairman and CEO have waived their entitlement to a bonus for the 2019 performance year. Having stood down 
from office before the end of the financial year, Vivienne Maclachlan was not eligible for a bonus in respect of the 2019 
performance year. Matthew White did not participate in the Executive Director bonus scheme for 2019.

The table below shows the bonus outturn relating to each measure. No bonus pay-out was awarded in respect to the 2019 
performance year.

Measure

Revenue

Adjusted EBIT margin

Operating free cash flow conversion

Staff retention

Total

Threshold

Maximum

2019 Bonus 
Pay-out

95%

90%

80%

80%

105%

110%

120%

100%

nil

nil

nil

nil

nil

Statement of Directors’ shareholding and scheme interests (audited information)
As at 31 December 2019:

Shareholding as a % of salary 
(target/% achieved) (1)

Shares owned outright at 
31 December 2019

Interests in share  
incentive schemes without 
performance conditions

Interests in share  
incentive schemes with 
performance conditions

Andrew Page

Andrew Denton

Matthew White

Chris Sullivan

Steve Breach

Over 200%

Over 200%

151%

n/a

n/a

181,224,631

16,421,018

276,184

–

6,009

–

–

552,368

–

–

–

–

–

–

–

No LTIPs were exercised during the year and there were no unexercised vested shares held at 31 December 2019.

As at 31 December 2018:

Shareholding as a % of 
salary (target/% achieved) 
(1)

Shares owned outright at 
31 December 2018

Interests in share  
incentive schemes without 
performance conditions

Interests in share  
incentive schemes with 
performance conditions

Andrew Page

Andrew Denton

Vivienne Maclachlan

Richard Longdon

Karen Slatford

Robin Taylor

Over 200%

Over 200%

0%

n/a

n/a

n/a

181,224,631

16,421,018

–

6,153

12,307

6,163

–

–

–

–

–

–

–

–

–

–

(1)  Calculated as base salary divided by absolute number of shares held at 31 December by the share price at 31 December 2019 and 29 December 2018 respectively.

The Executive Chairman and Chief Executive Officer have significant direct, or indirect shareholdings, in the Company. The 
Remuneration Committee has adopted formal shareholding guidelines to encourage Executive Directors to build, or maintain,  
a shareholding in the Company (excluding shares held conditionally under any incentive arrangements). The required 
shareholding is 200% of base salary on a gross basis. The Committee is currently developing a post-employment shareholding 
policy for implementation during 2020.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  97

Strategic reportFinancial statementsAdditional informationGovernanceAnnual report on remuneration continued 

Payments for loss of office (audited information) 
There were no payments for loss of office during the year. 

Payments to past directors (audited information) 
As disclosed at the time of her departure, Vivienne Maclachlan received a payment in lieu of her contractual 12 months’ notice  
of £220,000, plus her contractual pension contributions of £22,000 in a series of payments between May 2019 and August 2019. 
No other payments were made to her.

B)  Unaudited Section of the Remuneration Report
External appointments
Executive Directors are allowed to accept one appointment outside the Company, with the prior approval of the Board. Any 
fees may be retained by the Director, although this is at the discretion of the Board. During 2019 and up to the date of this 
report, none of the Executive Directors who held office during the year under review held external appointments for which they 
received a fee, other than Vivienne Maclachlan who was appointed as a Non-Executive Director of Tungsten Corporation PLC 
on 11 February 2019. 

Fees for the Non-Executive Directors
The fees were agreed on appointment and have remained unchanged since that time. A summary of current fees is shown below:

£’000s

Chris Sullivan

Steve Breach

Basic fees

Audit and Risk 
Chair

Remuneration 
Chair

Senior 
Independent 
Director

–

55

–

10

–

–

65

–

There is no additional fee payable to the Chair of the Nomination Committee. 

All the Non-Executive Directors have letters of appointment, with the Company, for an initial three year term, subject to  
annual re-appointment at the AGM. The appointment letters for the Non-Executive Directors provide that no compensation  
is payable upon termination. Letters of appointment are available for inspection at the Company’s Registered Office.  
Details of the appointment terms of the Non-Executive Directors are as follows: 

Chris Sullivan

Steve Breach

Start of current term

Expiry of initial term

18 July 2019

9 August 2019

17 July 2022

8 August 2022

Comparison of overall performance and pay
The graph below shows the value of £100 invested in the Company’s shares since listing compared with the FTSE small cap  
index (excluding investment trusts). The graph shows the total shareholder return generated by both the movement in share 
value and the reinvestment over the same period of dividend income. As Alfa is a constituent member of the FTSE small cap,  
the Committee considers that it is the appropriate index for comparative purposes. This graph has been calculated in 
accordance with the Directors’ Remuneration Reporting Regulations and shows total shareholder return from the date  
of listing to 31 December 2019.

Total shareholder return (For the period from 26 May 2017 to 31 December 2019)

125

100

75

50

25

0

FTSE small cap

Alfa Systems 

May 2017

Dec 2017

Dec 2018

Dec 2019

98  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Percentage change in CEO remuneration compared with employees
The table below shows the average increase in each component between the CEO and the average employee in the Company 
from listing to 2019:

CEO

Alfa employees 

% change in 
base salary 

% change in 
bonus earned 

% change in 
benefits 

2019: 0% 
2018: 0% 
2017:0%

2019: 0%
2018: 0% 
2017:0%

2019: (3%)
2018:1% 
2017: 2%

2019: (13%)
2018: (37%) 
2017: (33%)

2019: 0%
2018: (42%) 
2017:87%

2019: (42%)
2018:22% 
2017: (11%)

CEO Pay Ratio
Although Alfa had fewer than 250 UK employees in the year under review, the Company has elected to publish the CEO pay 
ratio because we believe this reporting is a valuable step towards improving corporate remuneration transparency.

The methodology adopted for calculating the ratio was ‘Option A’ which entailed calculating the total full-time equivalent (FTE) 
pay and benefits for all UK employees on the December 2019 payroll. Employees were then ranked based on their FTE 
remuneration from low to high in order to identify those whose remuneration placed them at the 25th, 50th (median) and 75th 
percentile points. The CEO’s single total figure of remuneration (STFR) was then measured against these percentiles, to produce 
the three pay ratios. 

Option A was chosen because it was deemed to be the most statistically accurate method for this reporting purpose. Having 
reviewed the analysis, the Company believes the median pay ratio to be consistent with the Company’s general employee pay, 
reward and progression policies. The Company carries out bi-annual salary reviews and annual reviews of benefits packages. 
Salary awards are made with reference to the outputs of annual industry benchmarking exercises. The Company did not omit 
any components of pay and benefits from the calculations. 

Year

2019

£’000s

Total remuneration

Salary only

25th  
percentile 
(lower  
quartile)

Pay ratio 
50th 
percentile 
(median)

75th  
percentile 
(upper 
quartile)

Method

A

5.7:1

4.4:1

3.2:1

Y25 
25th  
percentile

Y50 
50th  
percentile

Y75 
75th  
percentile

59.0

57.1

76.2

71.2

106.3

95.7

The following table shows the CEO's remuneration for 2019, 2018 and 2017.

Year

2019

2018

2017

CEO single figure of 
remuneration

Annual bonus pay-out (as a % 
of maximum opportunity)(1)

LTIP vesting (as a %  
of maximum opportunity)(2)

£338,129

£337,944

£349,478

0

0

0

0

0

0

(1)  The CEO waived any eligibility for a bonus in 2019, 2018 and 2017. 

(2)  No long-term incentive awards were made to Executive Directors in respect of the 2019, 2018 and 2017 performance years.

Relative importance of spend on pay
The following table illustrates Alfa’s spend on pay for all employees in the Group in 2018 and 2019. 

£’000s

Employee costs (note 5 to the consolidated financial statements)

Average number of employees (note 5 to the consolidated financial statements)

Revenue (consolidated income statement)

Adjusted EBIT (see note 2 to the consolidated financial statements)

2019

37,483

313

64,480

12,727

2018

% change

38,217

327

71,038

21,975

(2%)

(4%)

(9%)

(42%)

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  99

Strategic reportFinancial statementsAdditional informationGovernanceAnnual report on remuneration continued 

Implementation of the Remuneration Policy in 2020
2020 Executive Directors’ base salary
The table below shows the salaries for the Executive Directors as at 1 January 2020 in comparison to base salary at  
31 December 2018:

£’000s

Andrew Page

Andrew Denton

Matthew White

1 January 2020

31 December 
2018

% change

374

322

220

374

322

–

0

0

–

Salaries for Executive Directors are reviewed, each year taking into account the Remuneration Policy approved at the 2018 
AGM. No increases to salaries are proposed for 2020. 

Pension
Matthew White receives a pension contribution of up to 6% of base salary, on the same terms as the wider UK workforce. 
Andrew Page and Andrew Denton have opted out of the pension scheme.

2020 Annual bonus and LTIP
For the performance year 2020, the Committee has decided to limit the maximum bonus potential to 100% salary for all 
Executive Directors. A decision on the maximum potential for 2021 will be taken during the course of 2020.

The following measures have been selected for the 2020 annual bonus performance year:

•  Earnings before Interest and Tax (EBIT) (30% of bonus);

•  Revenue (30% of bonus); 

•  Free cash flow conversion (15% of bonus); and

•  Personal performance (25% of bonus).

Each measure has a target. Failure to meet a minimum percentage of the target will result in no bonus being awarded for that 
element. Achieving a maximum percentage of target will result in the maximum bonus being awarded under the formula (subject 
to the minimum EBIT target being achieved), although as described earlier, the final determination is made by the Committee 
talking all available factors into account. The targets are:

•  EBIT: 85% to 120% target;

•  Revenue: 95% to 105% target;

•  Free cash flow conversion: 80% to 120% target; and

•  Personal performance: 0% to 100% target.

The detailed bonus targets for the coming year are considered to be commercially sensitive. However, the Committee  
will provide an appropriate explanation of the bonus outcomes in the 2020 Directors’ Remuneration Report.

The Committee has agreed the following measures for the LTIP, with an equal weighting applied to each measure:

• Relative Total shareholder return (TSR); and

• Earnings per share (EPS).

The comparator group for the TSR is the FTSE small cap, excluding investment trusts. Median performance over the  
3-year performance period will result in 25% vesting, with 100% vesting if upper quartile performance is achieved.  
The EPS performance conditions are being finalised and details will be included in the RNS announcing the awards.  
As in previous years, the Executive Chairman and CEO have waived any eligibility to an LTIP award during 2020.

2020 Non-Executive Director remuneration 
Following the annual review of Non-Executive Director fees, it was determined that the fees will remain at the following level:

Base fee

Additional fee for chairing Audit and Risk Committee or Remuneration Committee (subject to maximum fees £65,000)

Fee for the Senior Independent Director (including chairing committees)

There is no additional fee for chairing the Nomination Committee. There is no Committee member supplementary fee.

£55,000

£10,000

£65,000

100  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Summary of the Directors’ remuneration policy 

The Directors’ Remuneration Policy was approved at the 2018 AGM on 24 April 2018 and has applied from that date. 

A summary of the policy table is reproduced below, for information only. The Policy report is contained on pages 71-76 of the 
Company’s Annual Report and Accounts 2017, which is available on our website. 

Component – Base Salary

Purpose and link to strategy Provides a set level of remuneration sufficient to attract and retain Executives with the 

appropriate experience and expertise.

Operation

The Committee takes into account a number of factors when setting and reviewing salaries, 
including:

• scope and responsibility of the role;

• any changes to the scope or size of the role;

• the skills and experience of the individual;

• salary levels for similar roles within appropriate comparators; and

• value of the remuneration package as a whole.

Maximum opportunity

There is no set maximum to salary levels or salary increases. Account will be taken of increases 
applied to colleagues as a whole when determining salary increases for the Executive Directors, 
however the Committee retains the discretion to award higher increases where it considers it 
appropriate, especially where salary at outset has been set at a relatively low level.

Performance measures

n/a

Component – Benefits

Purpose and link to strategy Provides benefits sufficient to attract and retain Executives with the appropriate experience 

and expertise.

Operation

Executive Directors are entitled to the following benefits:

• life assurance;

• income protection insurance;

• private medical insurance; and

• car allowance.

Maximum opportunity

Executive Directors are also eligible to participate in all-employee share schemes on the same 
basis as other staff.

The Committee recognises the need to maintain suitable flexibility in the benefits provided to 
attract and retain personnel to deliver the Company’s strategy. The maximum payable will be 
set at the cost of providing the benefits described. One-off payments such as legal fees or 
outplacement costs may also be paid if it is considered appropriate.

Performance measures

n/a

Component – Pensions

Purpose and link to strategy Provides pension contributions sufficient to attract and retain Executives with the appropriate 

experience and expertise.

Operation

Directors are eligible to receive employer contributions to the Company’s pension plan (which is 
a defined contribution plan) or a salary supplement in lieu of pension benefits.

Maximum opportunity

10% of salary per annum.

Performance measures

n/a

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  101

Strategic reportFinancial statementsAdditional informationGovernanceSummary of the Directors’ remuneration policy continued 

Component – Annual bonus

Purpose and link to strategy Variable remuneration that rewards the achievement of annual financial, operational and 

individual objectives linked to the Company’s strategy.

Operation

Maximum opportunity

Performance measures

Objectives are set annually to deliver the Company’s strategic goals. At the end of the year, the 
Committee meets to review performance against the agreed objectives and determines pay-out 
levels.

From the performance year 2018 onwards, not less than 25% of any bonus will normally be 
deferred for a period of three years. Any accrued dividends can be paid in cash or shares. The 
Committee retains the discretion to allow dividends to accrue over the vesting period in respect 
of the awards that vest. Malus and Clawback provisions may be applied in exceptional 
circumstances.

Up to 150% salary for the Executive Chairman and CEO. Up to 125% salary for the CFO. The 
bonus for on-target performance is 50% of the maximum award. If performance is less than each 
of the thresholds of the relevant target, no bonus will be awarded.

Awards are based on financial, operational and individual goals set at the start of the year. At 
least 50% of the award will be assessed against the Company’s financial performance in that 
year. The remainder of the achievement will be assessed against specific personal and strategic 
objectives.

The Committee reserves the right to make an award of a different amount if it believes the 
calculated bonus outcome is not a fair reflection of Company performance.

The split between these performance measures will be determined annually by the Committee 
and exceptionally during the year if there is a compelling reason to do so.

Component – Long term incentive plan

Purpose and link to strategy Variable remuneration designed to incentivise and reward the achievement of long-term targets 

aligned with shareholder interests. The LTIP also provides flexibility in the retention and 
recruitment of Executive Directors.

Operation

Awards granted under the LTIP vest subject to achievement of performance conditions 
measured over a three year period. LTIPs may be made as conditional share awards or in other 
forms (e.g. nil cost options) if it is considered appropriate. 

Accrued dividends may be paid in cash or shares, to the extent that awards vest.

The Committee may adjust and amend awards in accordance with the LTIP rules.

Maximum opportunity

175% salary in any scheme year for the Executive Chairman and CEO. 150% salary for the CFO. 
Any awards made in the same year under the Company Share Option Scheme will be taken into 
account in applying these limits. In exceptional circumstances, awards totalling 200% salary may 
be made in a year.

Performance measures

Performance measures are currently EPS and relative TSR, with equal weighting given to each 
measure. The Committee reserves the right to adjust the measures before awards are granted, 
to reflect relevant strategic targets.

The Committee reserves the right to adjust the outcome produced by the performance 
measures if it believes the calculated outcome is not a fair reflection of Company performance.

Awards are subject to a two-year post-vesting holding period.

102  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Component – Company Share Option Plan (“CSOP”)

Purpose and link to strategy Variable remuneration designed to incentivise and reward the achievement of long-term targets 

Operation

aligned with shareholder interests. The CSOP also provides flexibility in the retention and 
recruitment of Executive Directors.

Awards granted under the CSOP become exercisable subject to such timings and performance 
conditions as may be set by the Committee. Options are granted at market value, or the nominal 
share price if higher. Accrued dividends may be paid in cash or shares, to the extent that awards 
vest. The Committee may adjust and amend awards in accordance with the CSOP rules. 

Maximum opportunity

Maximum value of £30,000 at the time of grant, including any existing awards under the CSOP. 
Overall maximum of 200% salary in any one year including any awards under the LTIP rules.

Performance measures

No CSOP awards to Executive Directors have been made. Details are included only for the 
purposes of full disclosure.

Component – Share Incentive Plan (“SIP”)

Purpose and link to strategy An all-employee plan designed to encourage share ownership.

Operation

The Company has established a SIP in which the Executive Directors are eligible to participate as 
required for HMRC approval.

Maximum opportunity

Participation in any HMRC-approved all-employee share plan is subject to the maximum 
permitted by the relevant tax legislation.

Performance measures

The Company may apply conditions to participation in the SIP, which will apply to all employees, 
as allowed by HMRC.

Component – Employee Share Purchase Plan (“ESPP”)

Purpose and link to strategy An all-employee plan designed to encourage share ownership for US employees

Operation

The Company operates a share purchase plan where US employees are eligible to participate.

Maximum opportunity

Participation in the ESPP is subject to the maximum permitted by the relevant terms.

Performance measures

The Company may apply conditions to participation in the ESPP, which will apply to all employees.

Notes to the policy table
All LTIP and CSOP awards and bonus awards made to Executive Directors are subject to Malus and Clawback provisions. The 
Committee may, at its absolute discretion, determine to reduce the number of shares to which an award or option relates, or 
cancel the award, altogether. Alternatively the Committee could impose further conditions on the vesting or exercise of an 
award or option. At any time within five years of an award being made the Committee may require the Executive Director to 
transfer to the Company a number of shares or a cash amount in circumstances where:

(a)  

 the financial statements or results for the Group are materially restated (other than restatement due to a change in 
accounting policy or to rectify a minor error);

(b) 

 if in the reasonable opinion of the Board of Directors of the Company, an Executive Director has deliberately misled the 
management of the Company and/or the market and/or the Company’s shareholders regarding the financial performance 
of any part of the Group;

(c)  

 If the Executive Director’s actions have caused the Group company and/or the participant’s business unit reputational 
damage;

(d) 

 An Executive Director’s actions amount to serious misconduct or conduct which causes significant financial loss for the 
Group and/or the participant’s business unit; and

(e)   There have been overpayments to the Executive Director due to material Exceptional write-offs.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  103

Strategic reportFinancial statementsAdditional informationGovernanceAnnual report on remuneration continued 

Executive Directors’ service contracts
The Executive Chairman and CEO entered into service contracts effective from 15 May 2017. The COO entered into a new 
service contract effective from 9 October 2019. All Executive Directors have rolling contracts terminable by either party on six 
months’ notice in the case of the Executive Chairman and the COO and by either party on 12 months’ notice for the CEO. Each 
Executive Director receives life insurance, the benefit of which amounts to a maximum of four times basic annual salary. Each 
Executive Director is entitled to reimbursement of reasonable expenses incurred by them in the performance of their duties. 
The Executive Chairman and CEO will be entitled to receive a payment equal to his or her gross annual salary (less any payment 
in lieu of notice) in the event that there is a change of control of the Company and the Director’s employment is terminated 
within one month of the change of control. The COO will be entitled to receive a payment equal to six months’ of his gross annual 
salary (less any payment in lieu of notice) in the event that there is a change of control of the Company and the Director’s 
employment is terminated within one month of the change of control. The service contracts for Executive Directors make no 
provision for termination payments, other than for payment in lieu of salary.

Termination of office policy
If the employment of an Executive Director is terminated, any compensation payable will be determined by reference to the 
terms of the service contract in force at the time. As variable pay awards are not contractual, treatment of these awards are 
determined by the relevant rules. The Committee may structure any compensation payments beyond the contractual notice 
provisions in the contract in such a way as it deems appropriate.

The Company may at its discretion make termination payments, in lieu of notice, calculated only on base salary. The service 
agreements for the CEO and COO allow for garden leave during any notice period.

There is no entitlement to a bonus in any year. The Committee retains discretion to award bonuses for leavers taking into account the 
circumstances of departure. Any bonus would normally be subject to performance, deferral and time pro-rating as appropriate. 

Non-Executive Director remuneration

Component – Non-Executive Director Remuneration

Purpose and link to strategy Fees are set at a level to reflect the amount of time and level of involvement required in order to 

Operation

Maximum opportunity

carry out their duties as members of the Board and its committees, and to attract and retain 
Non-Executive Directors of the highest calibre with relevant commercial and other experience.

The fees paid to the Non-Executive Directors are determined by the Board as a whole. 
Additional fees are payable for acting as Senior Independent Director and as Chair of the 
Board’s Audit and Risk Committee and Remuneration Committee.

Fee levels are set by reference to Non-Executive Director fees at companies of similar size and 
complexity and general increases for salaried employees within the Company. The maximum 
aggregate annual fee for Non-Executive Directors provided in the Company’s Articles of 
Association is £500,000 per annum

Performance measures

n/a

Appointment of external advisors
Mercer Kepler, Tapestry Global Compliance LLP and Skyfall Consulting Limited have acted as external advisors to the 
Committee, during the year, to provide independent support and information as required. None of the advisers has any other 
connection with the Company or its Executive Directors. Mercer Kepler’s fees for 2019 amounted to £nil; Tapestry Global 
Compliance LLP fees were £21,792 and Skyfall Consulting Limited received fees of £9,420.

Statement of shareholding voting
The Directors’ Remuneration Report was approved by shareholders at the 2019 AGM. The Directors’ Remuneration  
Policy was approved at the 2018 AGM. The votes cast were as follows:

£’000s

Directors’ Remuneration Report (2019 AGM)

Directors’ Remuneration Policy (2018 AGM)

For and on behalf of the Board

Chris Sullivan
Chair, Remuneration Committee 

23 April 2020

104  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

For

Against

Votes  
withheld 

99.99%

99.78%

0.01% 14,032,868

0.22% 16,744,191

Statement of Directors’ responsibilities 

The Directors are responsible for preparing the Annual Report and the financial statements in accordance with applicable law 
and regulations.

Company law requires the Directors to prepare financial statements for each financial year. Under that law the Directors are 
required to prepare the Group financial statements in accordance with International Financial Reporting Standards (IFRSs) as 
adopted by the European Union and Article 4 of the IAS Regulation and have also chosen to prepare the parent company 
financial statements in accordance with Financial Reporting Standard 102.

Under company law the Directors must not approve the financial statements unless they are satisfied that they give a true and 
fair view of the state of affairs of the Company and of the profit or loss of the Company for that period.

In preparing the parent company financial statements, the directors are required to:

• Select suitable accounting policies and then apply them consistently;

• Make judgements and accounting estimates that are reasonable and prudent;

• State whether Financial Reporting Standard 102 has been followed, subject to any material departures disclosed and 

explained in the financial statements; and

• Prepare the financial statements on the going concern basis unless it is inappropriate to presume that the company will 

continue in business.

In preparing the group financial statements, International Accounting Standard 1 requires that directors:

• Properly select and apply accounting policies;

• Present information, including accounting policies, in a manner that provides relevant, reliable, comparable and 

understandable information;

• Provide additional disclosures when compliance with the specific requirements in IFRS Standards are insufficient to enable 
users to understand the impact of particular transactions, other events and conditions on the entity's financial position and 
financial performance; and

• Make an assessment of the company's ability to continue as a going concern.

The Directors are responsible for keeping adequate accounting records that are sufficient to show and explain the Company’s 
transactions and disclose with reasonable accuracy at any time the financial position of the Company and enable them to ensure 
that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the 
Company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

The Directors are responsible for the maintenance and integrity of the corporate and financial information included on the 
Company’s website. Legislation in the United Kingdom governing the preparation and dissemination of financial statements 
may differ from legislation in other jurisdictions.

Directors’ responsibility statement
We confirm that to the best of our knowledge:

• The financial statements, prepared in accordance with the relevant financial reporting framework, give a true and fair view of 
the assets, liabilities, financial position and profit or loss of the Company and the undertakings included in the consolidation 
taken as a whole;

• The Strategic report includes a fair review of the development and performance of the business and the position of the 

Company and the undertakings included in the consolidation taken as a whole, together with a description of the principal risks 
and uncertainties that they face; and

• The annual report and financial statements, taken as a whole, are fair, balanced and understandable and provide the 

information necessary for shareholders to assess the Company’s position and performance, business model and strategy.

This responsibility statement was approved by the board of directors on 23 April 2020 and is signed on its behalf by:

Andrew Denton 
Chief Executive Officer

23 April 2020

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  105

Strategic reportFinancial statementsAdditional informationGovernanceDirectors’ report 

Statutory information
The Directors of Alfa present their report and the audited financial 
statements for the year ended 31 December 2019. This Report 
includes information required by the Companies Act 2006 and the 
Listing Rules 9.8.4R of the UK Financial Conduct Authority’s Listing 
Rules and forms part of the management report as required by the 
Disclosure and Transparency (DTR) Rule 4.

Additional information which is incorporated by reference into 
this Directors’ report can be located reference the table  
on the right:

Principal activities
The principal activity of the Alfa Group is the provision of 
software and software-related services to the asset finance 
industry. Alfa is a public company limited by shares and is 
incorporated and domiciled in England. Its shares are listed  
on the London Stock Exchange. The registered office is  
Moor Place, 1 Fore Street Avenue, London, EC2Y 9DT,  
United Kingdom. Alfa’s registration no. is 10713517. The 
principal activity of the Company is that of a holding company. 

The Company’s registrar is Equiniti Limited situated at 
Aspect House, Spencer Road, Lancing, West Sussex, 
BN99 6DA.

Subsidiaries and branches outside of the UK
The Group has subsidiaries in the United States of America, 
France, Germany, Australia and New Zealand and  
a subsidiary of the Company is registered as a branch of  
an overseas company in South Africa. Further details of  
these can be found in note 15(b) to the accounts on  
pages 143 to 144.

Contracts of significance
We have no contracts deemed significant other than the 
Relationship Agreement between the Company and the 
Controlling Shareholder, as detailed on page 108.

Research and development 
The Group continued to invest in product research and 
development throughout the year. The Strategic report, 
specifically the Financial review on pages 49 to 50, sets out the 
research and product development expensed and £1.1 million 
was capitalised as internally generated intangible assets during 
the year ended 31 December 2019, as disclosed in note 4 to 
the consolidated financial statements.

Employee involvement 
We place considerable value on the involvement of our 
employees, viewing and treating them as valued team 
members and an integral part of our business and our success. 
We continue to keep them informed on matters affecting 
them through both formal and informal meetings and the 
Group intranet, including CEO updates. Teams are consulted 
regularly on a wide range of matters affecting their current 
and future interests. We have established share ownership 
schemes for use throughout the Company and intend to use 
them to broaden share ownership across the Company.

Further information on team engagement, as monitored by 
our internal employee surveys, is included in the ESG Report 
on pages 54 to 61. Details of the Group’s employee share plans 
are contained in the Remuneration Report.

106  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Statutory information

Section

Employee involvement

Employee diversity and 
disabilities

Environment, social and 
governance
Environment, social and 
governance

Page

54 to 61

54 to 61

Executive share ownership and 
benefit plans

Report of the Nomination 
Committee
Report of the Remuneration 
Committee

83

97

Employee long-term incentive 
plans

Note 6 to the consolidated 
financial statements

129 to 130

Community

Directors’ biographies

Executive share plans

Emissions reporting

Future developments of the 
business

Financial position of the group,  
its cash flow, liquidity position  
and borrowing facilities

Environment, social and 
governance
Board of Directors

54 to 61

76 to 77

Report of the Remuneration 
Committee 

97

Note 6 to the consolidated  
financial statements
Environment, social and 
governance
Strategic report 

Environment, social and 
governance
Financial review

Financial statements 

129 to 130

58

4 to 65

54 to 61

46 to 53

117 to 157

Capital allocation

Financial review

46 to 53

Human rights and modern 
slavery statement

Independent auditors

Internal controls and risk 
management 

Post balance sheet events

Corporate governance report 

75

Report of the Audit and Risk 
Committee

93

Independent auditor's report

Risks and uncertainties

110 to 116
36 to 43

Corporate governance report

66 to 81

Report of the Audit and Risk 
Committee
Financial review

Note 14(c) to the Consolidated 
financial statements

92 to 93

46 to 53 
143

Research and development

CEO business review 

Our strategy

Investment

Financial review

Notes 4.1 to the Consolidated 
financial statements
Notes 10(c) to the Consolidated 
financial statements
Note 8 to the Consolidated 
financial statements

Significant related party 
transactions

Subsidiary and associated 
undertakings

Note 2 to the Company  
financial statements

Statement of corporate 
governance

Corporate governance 
introduction

4 to 6

8 to 13

24 to 25

46 to 53

127 to 128

138 to 139

130 to 131

154 to 155

66 to 67

Audit and risk committee report Report of the Audit and Risk 

85 to 93

Committee

Governance report

Corporate governance report

66 to 81

Directors’ remuneration report

Report of the Remuneration 
Committee

94 to 104

Nomination committee report

Report of the Nomination 
Committee

82 to 84

Strategic report

Strategic report

4 to 65

Viability statement

Viability statement

44 to 45

Waiver of director’s emoluments Report of the Remuneration 

95 to 97

Committee

Employee diversity and inclusion
Our policy for the Alfa team and all applicants for employment 
is to match the capabilities and talents of each individual to the 
appropriate job. We are committed to ensuring equality of 
opportunity in all employee relations. We aim to ensure that 
no employee, potential employee, customer, visitor or supplier 
will receive less favourable treatment on the grounds of sex, 
pregnancy, disability, religious beliefs, marital status, race, 
ethnic origin, nationality, age, sexual orientation or colour. 

Disability
With regard to existing team members and those who may 
become disabled, Alfa’s policy is to examine ways and means 
to provide continuing employment under the existing terms 
and conditions and to provide training and career 
development, including promotion, where appropriate.

Directors 
The names of the persons who, at any time during the financial 
year and up to the date of this report, were Directors of the 
Company are:

Date of appointment Date of resignation

Andrew Page

Chris Sullivan

Steve Breach

4 May 2017

18 July 2019

9 August 2019

Andrew Denton

6 April 2017

Matthew White

9 October 2019

n/a

n/a

n/a

n/a

n/a

Richard Longdon

5 May 2017

Vivienne Maclachlan

4 May 2017

26 April 2019

26 April 2019

Karen Slatford

15 May 2017

26 September 2019

David Stead

Robin Taylor

20 August 2019

6 December 2019

5 May 2017

26 September 2019

Appointment and removal of a director
The rules governing the appointment and removal of a 
director are set out in the Articles of Association of the 
Company. The Articles of Association may be amended by a 
special resolution of the shareholders. Specific details relating 
to the Principal Shareholder, CHP Software and Consulting 
Limited and its right to appoint directors are set out in the 
Directors’ report on page 108.

All Directors will stand for re-election on an annual basis,  
in line with the recommendations of the Code.

The Articles of Association are available on the corporate 
governance page of our investor relations website  
investors.alfasystems.com/corporate-governance.

Powers of the Directors
Specific powers relating to the allotment and issuance of 
ordinary shares and the ability of the Company to purchase its 
own securities are also included within the Articles and such 
authorities are submitted for approval by the shareholders at 
the AGM each year. 

Since listing, the Directors have not exercised any of their 
powers to issue, or purchase, ordinary shares in the share 
capital of the Company.

Directors’ interests
The Directors’ interests in and options over ordinary shares  
in the Company are shown in the Annual Report on 
Remuneration on page 97. Since the end of the financial year 
and to the date of this report, there have been no changes to 
such interests.

In line with the requirements of the Companies Act, each 
Director has notified the Company of any situation in which  
he or she has, or could have, a direct or indirect interest that 
conflicts, or possibly may conflict, with the interests of the 
Company (a situational conflict). These were considered and 
approved by the Board in accordance with the Articles and 
each Director informed of the authorisation and any terms  
on which it was given. All Directors are aware of the need to 
consult with the Company Secretary should any possible 
situational conflict arise, so that prior consideration can  
be given by the Board as to whether or not such conflict  
will be approved.

Directors’ indemnities
Each Director of the Company has the benefit of a qualifying 
indemnity, as defined by section 236 of the Companies Act, 
and as permitted by the Articles, as well as Directors’ & 
Officers’ liability insurance.

No amount was paid under any of these indemnities or 
insurances during the year other than the applicable  
insurance premiums.

Share capital
The Company’s ordinary shares are listed on the London  
Stock Exchange. The authorised share capital of the Company 
as at 31 December 2019 and 23 April 2020, being the latest 
practicable date prior to the date of this Annual Report, 
comprises 300,000,000 ordinary shares of 0.1 pence each. 
Further information regarding the Company’s issued  
share capital can be found in note 4 of the Company  
financial statements.

There have been no movements in the Company’s issued  
share capital since 31 December 2019 through to the date  
of this Report.

Shareholders’ voting rights
All members who hold ordinary shares are entitled to attend 
and vote at the AGM. On a show of hands at a general meeting, 
every member present in person shall have one vote and on a 
poll, every member present in person or by proxy shall have 
one vote for every ordinary share held. No shareholder holds 
ordinary shares carrying special rights relating to the control  
of the Company and the Directors are not aware of any 
agreements between holders of the Company’s shares that 
may result in restrictions on voting rights.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  107

Strategic reportFinancial statementsAdditional informationGovernanceDirectors’ report continued 

Restrictions on transfer of ordinary shares
The Articles do not contain any restrictions on the transfer  
of ordinary shares in the Company other than the usual 
restrictions applicable where any amount is unpaid on a share. 
All issued share capital of the Company at the date of this 
Annual Report is fully paid. Certain restrictions are also 
imposed by laws and regulations (such as insider trading and 
market abuse requirements relating to close periods) and 
requirements of the Listing Rules whereby Directors and 
certain employees of the Company require Board approval  
to deal in the Company’s securities.

Each of the Executive Directors, and the senior executives 
(each, a “Restricted Shareholder”) at the time of listing agreed, 
for a period of one year following Admission on the terms and 
subject to the conditions of the Underwriting Agreement, not 
to dispose of any of the ordinary shares they held in the 
Company (the “Initial Lock-Up Period”). This Initial Lock-up 
period expired on 1 June 2018 and, for most of the Restricted 
Shareholders, was and is followed by three further lock-up 
periods of 365 days, 720 and 1,095 days. Each of these further 
lock-up periods commences on the termination of the Initial 
Lock-Up Period and cover in each occasion a further 25% of 
the relevant Restricted Shareholder’s holding of ordinary 
shares. The final lock-up period expires on 1 June 2021.

All of the above arrangements are subject to certain 
customary exceptions.

Authority to purchase own shares
Subject to authorisation by shareholder resolution, the 
Company may purchase its own shares in accordance with  
the Companies Act 2006. Any shares bought back may be held 
as treasury shares or cancelled immediately on completion of 
the purchase.

At the 2019 AGM, the Company was generally and 
unconditionally authorised by its shareholders to purchase in 
the market up to 10% of the ordinary shares of the Company 
(30,000,000 ordinary shares).

As at 31 December 2019, and at the date of this report, the full 
extent of this authority remained in force and unused. This 
authority is renewable annually, and a special resolution will be 
proposed at the 2020 AGM to request shareholders to renew 
it. The Directors will only purchase the Company’s shares in 
the market if they believe it is in the best interests of 
shareholders in general.

Transactions with related parties
The only subsisting material transactions which the Company 
has entered into with related parties are:

Relationship Agreement and the Controlling Shareholder
The Relationship Agreement was entered into on 26 May 2017 
and regulates the relationship between CHP Software and 
Consulting Limited (the “Controlling Shareholder”) and the 
Company following listing. Subject to a certain minimum 
shareholding, the Relationship Agreement details the rights 
the Controlling Shareholder has to representation on the 
Board and Nomination Committee and to appoint observers 
to the Nomination Committee (if not represented on the 
Committee). The Controlling Shareholder also undertakes not 
to operate, establish, own or acquire a competing business 
during the terms of the agreement. Any transactions between 
Alfa and the Controlling Shareholder will be at arm’s length 
and on normal commercial terms.

The Relationship Agreement complies with the requirements 
of the LRs, including Listing Rules 9.2.2AR(2)(a), and Listing 
Rules 6.1.4DR.

In accordance with the requirements of Listing Rules 9.8.4(14), 
the Board confirms that the Company has complied with its 
obligations under the Relationship Agreement, including in 
respect of the independence provisions and, so far as the 
Controlling Shareholder is aware, the Controlling Shareholder 
has complied with the provisions of the Relationship 
Agreement (including the independence and non-compete 
provisions set out therein), at all times since the Agreement 
was entered into. 

Other related party transactions are detailed in note 15  
to the consolidated financial statements. 

Amendment of the Articles
The Articles may only be amended by a special resolution  
of the Company’s shareholders in a general meeting, in 
accordance with the Companies Act.

Profits and dividends
The consolidated profit for the year ended 31 December 2019 
was £10.2 million (FY18: £18.2 million). The results are discussed 
in greater detail in the Financial review on pages 46 to 53.

No dividends have been paid in or proposed for the financial 
year ended 31 December 2019.

Significant Shareholdings at 31 December 2019 and 1 April 2020  
(being the latest practicable date of this Report)
At the relevant dates, the Company has been notified pursuant to DTR5 or is otherwise aware of the following interests representing 3% 
or more of the issued ordinary share capital of the Company:

Name of shareholder

No. of ordinary 
shares at 31 
December 
2019

% of issued 
share capital

No. of ordinary 
shares at  
1 April 2020

% of issued 
share capital 
at 1 April 2020

CHP Software and Consulting Limited

197,645,649

65.88 197,645,649

Aberdeen Standard Investments (Standard Life)

Aberforth Partners

16,212,587

13,273,591

5.40

4.42

13,814,424

13,322,591

65.88

4.60

4.44

Nature of 
holding

Direct

Direct

Direct

108  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Viability statement
The viability statement containing a broader assessment by 
the Board of the Company’s ongoing viability, which also 
includes consideration of the impact of Covid-19, is set out in 
the Strategic report on pages 44 to 45.

Corporate governance statement
The Company’s statement on corporate governance can be 
found in the Governance report on pages 66 and 67 to this 
report. The Governance report forms part of this Directors’ 
report and is incorporated by cross reference. 

Annual General Meeting (AGM)
The venue, date and time of the 2020 AGM, along with the 
resolutions to be proposed for approval by shareholders will 
be communicated in due course.

Disclosure of information to the auditor
Each of the Directors of the Company at the date the 
Directors’ report is approved confirms that:

• So far as the Director is aware, there is no relevant audit 

information of which the Company’s auditor is unaware; and

• He or she has taken all the steps that he or she ought to have 
taken as a Director in order to make himself or herself aware 
of any relevant audit information and to establish that the 
Group and Company’s auditors are aware of that information.

This confirmation is given and should be interpreted in 
accordance with the provisions of s.418 of the Companies  
Act 2006.

Deloitte LLP, the Group’s auditor, has indicated its willingness 
to continue in office and, on the recommendation of the Audit 
and Risk Committee and in accordance with section 489 of the 
Companies Act of 2006, a resolution to reappoint it will be put 
to the 2020 AGM.

Board approval of the Annual Report
The Strategic report, Corporate governance statement  
and the Governance report were approved by the Board  
on 23 April 2020 and signed on its behalf by: 

Andrew Denton 
Chief Executive Officer 

23 April 2020 

Compensation for loss of office and change of control
There are no agreements between the Company and its 
Directors or Alfa team members providing for additional 
compensation for loss of office or employment (whether 
through resignation, redundancy or otherwise) that occurs 
because of a takeover bid.

The only significant agreement, to which the Company is a 
party to that take effect, alter or terminate upon a change  
of control of the Company following a takeover bid, and the 
effect thereof, is the Relationship Agreement. 

The Relationship Agreement with the Controlling Shareholder 
contains a provision under which it will terminate upon the 
earlier of: (i) the Controlling Shareholder and its associates 
ceasing to have the entitlement to exercise or control the 
exercise of 10% or more of the voting rights in the Company; 
or (ii) the Company’s ordinary shares ceasing to be admitted  
to the listing on the Official List of the FCA. 

Political donations
The Group made no political donations and incurred no 
political expenditure during the year (FY18: nil). It remains the 
Company’s policy not to make political donations or to incur 
political expenditure. 

At the 2019 AGM, the Directors were generally and 
unconditionally authorised by the Company’s shareholders to 
make limited political donations up to £50,000, in order to 
protect against any inadvertent breaches of the relevant 
provisions of the Companies Act 2006 which are very broad in 
nature. The Board has no intention of using this authority.

Interest capitalised in the period
No interest has been capitalised by Alfa in the year ended  
31 December 2019.

Going concern
The Group continues to be cash-generative and the Directors 
believe that the Group has a resilient business model. In making 
their assessment of going concern, the Directors have considered 
the current financial projections and facilities available to the 
Group as well as the principal risks and uncertainties, including 
the impact of Covid-19 as set out on pages 40 to 43. 

In line with FRC guidance issued on 26 March 2020, additional 
downside stress testing has been performed for a period  
of 12 months from the date of approval of the financial 
statements which demonstrates that, given the existing level 
of cash held by the Group, even in the most extreme downside 
conditions considered reasonably possible, the Group would 
continue to be able to meet its obligations as they fall due, 
without the need for substantive mitigating actions. 

On this basis, whilst it is acknowledged that there is 
considerable uncertainty regarding the future impacts of 
Covid-19, the Directors are satisfied that the Group remains 
well placed to manage its business risks successfully and 
therefore they have a reasonable expectation that the Group 
has adequate resources to continue in operational existence 
for a period of 12 months from the date of approval of the 
financial statements. Accordingly, the financial statements 
continue to be prepared on a going concern basis.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  109

Strategic reportFinancial statementsAdditional informationGovernanceIndependent auditor’s report to the members  
of Alfa Financial Software Holdings PLC

Report on the audit of the financial statements

1.  Opinion
In our opinion:

• the financial statements of Alfa Financial Software Holdings 
plc (the ‘parent company’) and its subsidiaries (the ‘group’) 
give a true and fair view of the state of the group’s and of the 
parent company’s affairs as at 31 December 2019 and of the 
group’s profit for the year then ended;

• the group financial statements have been properly prepared 

in accordance with International Financial Reporting 
Standards (IFRSs) as adopted by the European Union;

• the parent company financial statements have been properly 

prepared in accordance with United Kingdom Generally 
Accepted Accounting Practice, including Financial Reporting 
Standard 102 ‘The Financial Reporting Standard applicable 
in the UK and Republic of Ireland’; and

• the financial statements have been prepared in accordance 
with the requirements of the Companies Act 2006 and, as 
regards the group financial statements, Article 4 of the 
IAS Regulation.

We have audited the financial statements which comprise:

• the consolidated statement of profit or loss and 

comprehensive income;

• the consolidated and parent company statements of 

financial position;

• the consolidated and parent company statements of 

changes in equity;

• the consolidated statement of cash flows; 

• the notes 1 to 19 to the consolidated financial statements; 

and

Materiality

• the notes 1 to 12 to the company financial statements. 

Scoping

The financial reporting framework that has been applied in the 
preparation of the group financial statements is applicable law 
and IFRSs as adopted by the European Union. The financial 
reporting framework that has been applied in the preparation 
of the parent company financial statements is applicable law 
and United Kingdom Accounting Standards, including FRS 102 
‘The Financial Reporting Standard applicable in the UK and 
Republic of Ireland’ (United Kingdom Generally Accepted 
Accounting Practice).

2.  Basis for opinion
We conducted our audit in accordance with International 
Standards on Auditing (UK) (ISAs (UK)) and applicable law. 
Our responsibilities under those standards are further 
described in the auditor’s responsibilities for the audit of the 
financial statements section of our report. 

Significant 
changes in our 
approach

110  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

We are independent of the group and the parent company in 
accordance with the ethical requirements that are relevant to 
our audit of the financial statements in the UK, including the 
Financial Reporting Council’s (the ‘FRC’s’) Ethical Standard as 
applied to listed public interest entities, and we have fulfilled 
our other ethical responsibilities in accordance with these 
requirements. The non-audit services provided to the group 
and parent company for the year are disclosed in note 18 to 
the financial statements. We confirm that the non-audit 
services prohibited by the FRC’s Ethical Standard were not 
provided to the group or the parent company.

We believe that the audit evidence we have obtained is 
sufficient and appropriate to provide a basis for our opinion.

3.  Summary of our audit approach

Key audit  
matters

The key audit matters that we identified in 
the current year were:

• revenue recognition;

• capitalisation of development costs; and

• going concern – Covid-19.

Within this report, key audit matters are 
identified as follows:

 Newly identified

 Increased level of risk

 Similar level of risk

 Decreased level of risk

The materiality that we used for the group 
financial statements was £0.65 million, 
which was determined on the basis of 5% of 
profit before taxation.

The group audit team performed full scope 
audits for Alfa Financial Software Holdings 
PLC, Alfa Financial Software Group Limited 
and Alfa Financial Software Limited. 
Specific audit procedures were carried out 
on the following companies in the group: 

• Alfa Financial Software Australia Pty 

Limited;

• Alfa Financial Software Inc; 

• Alfa Financial Software NZ Limited; and

• Alfa Financial Software GmbH.

We have identified a new key audit matter 
in relation to going concern and the impact 
of Covid-19 on the group. In all other 
respects our approach remained consistent 
with the previous year.

4.  Conclusions relating to going concern, principal risks and viability statement

4.1.  Going concern
We have reviewed the directors’ statement in note 1 to the financial statements about whether they 
considered it appropriate to adopt the going concern basis of accounting in preparing them and their 
identification of any material uncertainties to the group’s and company’s ability to continue to do so  
over a period of at least twelve months from the date of approval of the financial statements.

We considered as part of our risk assessment the nature of the group, its business model and related 
risks including where relevant the impact of the Covid-19 pandemic and Brexit, the requirements of the 
applicable financial reporting framework and the system of internal control. We evaluated the directors’ 
assessment of the group’s ability to continue as a going concern, including challenging the underlying 
data and key assumptions used to make the assessment, and evaluated the directors’ plans for future 
actions in relation to their going concern assessment.

We are required to state whether we have anything material to add or draw attention to in relation to 
that statement required by Listing Rule 9.8.6R(3) and report if the statement is materially inconsistent 
with our knowledge obtained in the audit.

4.2.  Principal risks and viability statement
Based solely on reading the directors’ statements and considering whether they were consistent  
with the knowledge we obtained in the course of the audit, including the knowledge obtained in the 
evaluation of the directors’ assessment of the group’s and the company’s ability to continue as a going 
concern, we are required to state whether we have anything material to add or draw attention to in 
relation to:

•  the disclosures on pages 36-43 that describe the principal risks, procedures to identify emerging risks, 

and an explanation of how these are being managed or mitigated;

•  the directors' confirmation on page 45 that they have carried out a robust assessment of the principal 
and emerging risks facing the group, including those that would threaten its business model, future 
performance, solvency or liquidity; or

•  the directors’ explanation on page 44 as to how they have assessed the prospects of the group,  

over what period they have done so and why they consider that period to be appropriate, and their 
statement as to whether they have a reasonable expectation that the group will be able to continue  
in operation and meet its liabilities as they fall due over the period of their assessment, including any 
related disclosures drawing attention to any necessary qualifications or assumptions.

We are also required to report whether the directors’ statement relating to the prospects of the group 
required by Listing Rule 9.8.6R(3) is materially inconsistent with our knowledge obtained in the audit.

Going concern is the  
basis of preparation of  
the financial statements  
that assumes an entity  
will remain in operation 
for a period of at least  
12 months from the  
date of approval of the  
financial statements.

We confirm that we  
have nothing material  
to report, add or draw 
attention to in respect  
of these matters.

Viability means the  
ability of the group to 
continue over the time 
horizon considered 
appropriate by the 
directors. 

We confirm that we  
have nothing material  
to report, add or draw 
attention to in respect  
of these matters.

5.  Key audit matters
Key audit matters are those matters that, in our professional judgement, were of most significance in our audit of the financial 
statements of the current period and include the most significant assessed risks of material misstatement (whether or not due 
to fraud) that we identified. These matters included those which had the greatest effect on: the overall audit strategy, the 
allocation of resources in the audit; and directing the efforts of the engagement team.

These matters were addressed in the context of our audit of the financial statements as a whole, and in forming our opinion 
thereon, and we do not provide a separate opinion on these matters.

5.1.  Revenue recognition 

Key audit matter 
description

Total group revenue recognised for the year ended 31 December 2019 was £64.5 million (2018: £71.0 million).

We have focused our work on the potential inappropriate recognition of revenue where there is: 

i)  risk of incorrect identification of the different performance obligations;

ii)   risk that the transaction price is incorrectly allocated to the different performance obligations; and

iii) recognition of out of period items, contract modifications and the timing of right to use licence revenues.

Given the level of judgement involved in the identification of distinct performance obligations, we identified 
this as a potential fraud risk area. There are also judgements in respect of the timing of recognition of contract 
modifications or other out of period items.

We consider the key estimates to be in respect of the standalone selling price of a customised licence in the 
material right calculations and the allocation of time spent between development and implementation days. 

Further details are included in the revenue note 3.1 and critical accounting estimates and judgements  
note 3.2 to the consolidated financial statements and the Audit and Risk Committee Report on page 89.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  111

Financial statementsStrategic reportAdditional informationGovernanceIndependent auditor’s report to the members  
of Alfa Financial Software Holdings PLC continued

How the scope of our 
audit responded to 
the key audit matter

Key observations

In response to this key audit matter, we performed the following procedures:

•  Obtained an understanding of controls regarding revenue recognition;

•  Reviewed trends in monthly revenue recognised by customer to identify any large deviations from expectations;

•  Performed a customer circularisation during the year and at the year end to obtain confirmation over 

completeness of the contracts in place and the completeness of any side agreements;

•  Reviewed a sample of new and key ongoing contracts to determine whether revenue has been appropriately 

recognised in terms of allocating transaction price to different performance obligations;

•  Held discussions with the project managers to check for completeness of contracts and other contractual 

arrangements outside the usual terms and/or any contract modifications; 

•  Reviewed minutes of meetings and Project Finance Review Reports to assess whether the accounting 

treatment is consistent with the commercial substance of the agreements and assessed revenue contracts 
for completeness;

•  Made enquiries of project managers by challenging their estimates of the projected costs to complete 

through assessing historical accuracy, including the allocation of effort between development and 
implementation performance obligations;

•  Considered the evidence available for standalone selling prices by reference to day rates offered to post 

go-live customers for consultancy services;

•  Tested a sample of accrued and deferred income amounts for valuation and accuracy respectively; and

•  Reviewed the disclosures in the financial statements to evaluate whether: i) changes to revenue policies are 
clearly described and explained, ii) performance obligations are identified and explained, and iii) critical 
judgements and key sources of estimation uncertainty are disclosed along with appropriate sensitivity analysis.

We identified immaterial uncorrected differences in judgement included within management’s allocation of 
the transaction price to different performance obligations, the allocation of time between implementation 
and development activity, and on the timing of recognition of items relating to post go-live contract 
modifications. From the procedures performed, we are satisfied that the amounts recorded and the 
associated disclosures are appropriate.

5.2. Capitalisation of development costs 

Key audit matter 
description

The group expends time in research and product development work in relation to the enhancement of its 
product. In total internally generated software costs of £1.1m (2018: £0.4m) were capitalised during 2019.  
In accordance with IAS 38: Intangible assets internally generated research and development costs can only 
qualify for capitalisation if the group can demonstrate all of the recognition criteria are met. The group 
considers the eligibility of development costs for capitalisation on a project by project basis.

There is a judgement over the point at which work moves from the research phase to the development phase 
and over whether development costs are creating an asset which is substantially new in functionality or design. 
There is a risk that development costs are not capitalised for projects that create an enduring enhancement to 
the software capabilities available for sale to other customers.

Further details are included in the critical accounting estimates and judgements note 10(c) and operating 
profit note 4.1 to the consolidated financial statements and the Audit and Risk Committee Report on page 90.

How the scope of our 
audit responded to 
the key audit matter

In response to this key audit matter, we performed the following procedures:

•  Obtained an understand of the controls surrounding the classification of development costs and the 

assessment of these costs against IAS 38;

•  Tested management’s assessment of the customisation and costs incurred on client specific costs, against 
the criteria set out in the accounting standard, to determine whether an asset is generated for future use 
with other customers and should be capitalised; 

•  Made enquiries of the development team as to the activities of both the client specific and the non-client 

specific costs and assessed whether the criteria for capitalisation as per IAS 38 have been met; 

•  Reviewed minutes of the company’s Investment Committee during the year;

•  Performed tests of details on the allocation and valuation of costs capitalised by testing both the associated 

third party and employee salary costs; 

•  Performed procedures to assess whether the timesheet data inputs included are complete and accurate;

•  Performed procedures over the allocation of central Product Engineering team time in order to assess 

whether the time has been appropriately allocated to customer projects; and

•  Reviewed both the numerical and narrative disclosures in the financial statements to assess whether there is 
a fair and balanced presentation of the development costs incurred which is consistent with the accounting 
judgements applied.

Key observations

From the procedures performed, whilst we consider management’s assessment of those development costs 
that should be capitalised to be conservative, we are satisfied that the amounts recorded and the associated 
disclosures are appropriate.

112  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

5.3.  Going concern – Covid-19 

!

Key audit matter 
description

How the scope of our 
audit responded to 
the key audit matter

Covid-19 presents considerable uncertainty and may have a significant impact on the group. There has been 
focus and time spent by both management and the audit team with judgement required to assess the impact on 
going concern, considering the key assumptions within the group's forecasts, the level of uncertainty inherent in 
the group's markets and operations, the group’s cash reserves of £58.8m at 31 December 2019 (2018: £44.9m) 
and the nature and extent of any mitigating actions which could be taken by management if required.

Management considered business resilience and continuity plans, financial modelling and stress testing of 
liquidity and financial resources of the group. The downside scenarios considered non-conversion of sales 
pipeline, the termination of a significant implementation project and the majority of maintenance customers, 
and the cessation of all ongoing development and services (“ODS”) work from June 2020.

Further details are included in the Strategic report on page 45, the Audit and Risk Committee report on  
page 91 and note 1(a) to the financial statements.

In response to this key audit matter, we performed the following procedures:

• Obtained an understanding of management’s process for assessing the impact on the group posed by 

Covid-19;

•  Evaluated the assessment in the context of the uncertainty and risks to the business including stress test 

modelling and the group’s liquidity;

•  Performed additional stress testing of management’s forecasts including reverse-stress testing;

•  Considered whether the judgement taken by management that Covid-19 is a non-adjusting subsequent event 

is appropriate; and

•  Assessed the disclosures in the financial statements against applicable accounting standards and evaluated 

the consistency of the disclosures with our knowledge of the group.

Key observations

From the procedures performed we concur with management, based on the evidence available and the cash 
reserves held by the group, that it is reasonable to adopt the going concern basis. We consider the disclosures 
presented in the financial statements to be appropriate.

6.  Our application of materiality
6.1.  Materiality
We define materiality as the magnitude of misstatement  
in the financial statements that makes it probable that the 
economic decisions of a reasonably knowledgeable person 
would be changed or influenced. We use materiality both in 
planning the scope of our audit work and in evaluating the 
results of our work.

Based on our professional judgement, we determined 
materiality for the financial statements as a whole as follows:

Group financial 
statements

Parent company  
financial statements

Materiality

2019: £0.65 million 

2019: £0.64 million

2018: £1.10 million

2018: £1.08 million

Basis for 
determining 
materiality

2019: Circa 5%  
of profit before 
taxation. 

Rationale  
for the 
benchmark 
applied

This is the same 
basis as in the  
prior period.

As a listed entity,  
profit before 
taxation is 
considered the  
most appropriate 
benchmark for users 
of the financial 
statements.

Materiality equates to  
less than 1% of the parent 
company’s net assets 
capped at 99% of the 
materiality of the group. 

This is the same basis as in 
the prior period.

As a holding company,  
the net assets benchmark  
is considered the most 
appropriate benchmark  
to base materiality for users  
of the financial statements.

PBT £13.0m

Group materiality £0.65m

Component materiality range 
£0.24m to £0.33m

Audit Committee 
reporting threshold £0.03m

6.2.  Performance materiality
We set performance materiality at a level lower than 
materiality to reduce the probability that, in aggregate, 
uncorrected and undetected misstatements exceed the 
materiality for the financial statements as a whole. Group 
performance materiality was set at 60% of group materiality 
for the 2019 audit (2018: 60%). In determining performance 
materiality, we considered the following factors:

• the quality of the control environment and whether we were 
able to rely on controls (refer to Audit and Risk Committee 
report on pages 92 – 93); 

• the level of turnover of management and key accounting 
personnel (refer to the Business review on page 5 and  
the Audit and Risk Committee report on page 85); and

• the history of misstatements identified in prior periods. 

6.3.  Error reporting threshold
We agreed with the Audit Committee that we would report  
to the Committee all audit differences in excess of £0.03m 
(2018: £0.06m), as well as differences below that threshold 
that, in our view, warranted reporting on qualitative grounds. 
We also report to the Audit Committee on disclosure matters 
that we identified when assessing the overall presentation of 
the financial statements.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  113

Financial statementsStrategic reportAdditional informationGovernanceIndependent auditor’s report to the members  
of Alfa Financial Software Holdings PLC continued

7.  An overview of the scope of our audit
7.1.  Identification and scoping of components
Our group audit was scoped by obtaining an understanding of 
the group and its environment, including group-wide controls, 
and assessing the risks of material misstatement at the group 
level. The group was audited by the group audit team which 
also tested the consolidation process. 

The group has seven components (2018: seven) and the group 
audit team performed full scope audits for Alfa Financial 
Software Holdings plc, Alfa Financial Software Group Limited, 
Alfa Financial Software Limited and specific audit procedures 
were performed on the remaining components (Alfa Financial 
Software Australia Pty Limited, Alfa Financial Software Inc,  
Alfa Financial Software GmbH and Alfa Financial Software NZ 
Limited). All procedures are performed by the group audit team 
and our scoping remained consistent with the prior year.

The total revenue for the components audited together with 
those on which specific audit procedures were performed 
represented 100% (2018: 100%) of the group’s revenue.  
The component materiality ranged from 37% to 51%  
of group materiality totalling £0.24 million to £0.33 million 
(2018: £0.44 million to £0.99 million). 

7.2.  Our consideration of the control environment
We obtained an understanding of general IT controls over the 
group’s core IT systems. We did not plan to rely on IT controls 
during our audit due to the timing of when new modules of the 
group’s IT systems were implemented during the year. We 
adopted a fully substantive audit approach due to the control 
weaknesses outlined on pages 92 – 93 of the Audit and Risk 
Committee Report.

8.  Other information

The directors are responsible for the other information.  
The other information comprises the information included  
in the annual report, other than the financial statements  
and our auditor’s report thereon.

Our opinion on the financial statements does not cover the 
other information and, except to the extent otherwise 
explicitly stated in our report, we do not express any form  
of assurance conclusion thereon.

In connection with our audit of the financial statements, our 
responsibility is to read the other information and, in doing so, 
consider whether the other information is materially inconsistent 
with the financial statements or our knowledge obtained in the 
audit or otherwise appears to be materially misstated.

If we identify such material inconsistencies or apparent 
material misstatements, we are required to determine 
whether there is a material misstatement in the financial 
statements or a material misstatement of the other 
information. If, based on the work we have performed,  
we conclude that there is a material misstatement of this  
other information, we are required to report that fact.

In this context, matters that we are specifically required  
to report to you as uncorrected material misstatements  
of the other information include where we conclude that:

• Fair, balanced and understandable – the statement given  
by the directors that they consider the annual report and 
financial statements taken as a whole is fair, balanced and 
understandable and provides the information necessary for 
shareholders to assess the group’s position and performance, 
business model and strategy, is materially inconsistent with 
our knowledge obtained in the audit; or

• Audit committee reporting – the section describing the work 

of the audit committee does not appropriately address 
matters communicated by us to the audit committee; or

• Directors’ statement of compliance with the UK Corporate 
Governance Code – the parts of the directors’ statement 
required under the Listing Rules relating to the company’s 
compliance with the UK Corporate Governance Code 
containing provisions specified for review by the auditor in 
accordance with Listing Rule 9.8.10R(2) do not properly 
disclose a departure from a relevant provision of the UK 
Corporate Governance Code.

We have nothing to report in respect of these matters.

9.  Responsibilities of directors

As explained more fully in the directors’ responsibilities 
statement, the directors are responsible for the preparation 
of the financial statements and for being satisfied that they 
give a true and fair view, and for such internal control as the 
directors determine is necessary to enable the preparation of 
financial statements that are free from material misstatement, 
whether due to fraud or error.

In preparing the financial statements, the directors are 
responsible for assessing the group’s and the parent company’s 
ability to continue as a going concern, disclosing as applicable, 
matters related to going concern and using the going concern 
basis of accounting unless the directors either intend to 
liquidate the group or the parent company or to cease 
operations, or have no realistic alternative but to do so.

114  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

10. Auditor’s responsibilities for the audit  
of the financial statements

Our objectives are to obtain reasonable assurance about 
whether the financial statements as a whole are free from 
material misstatement, whether due to fraud or error, and to 
issue an auditor’s report that includes our opinion. Reasonable 
assurance is a high level of assurance, but is not a guarantee that 
an audit conducted in accordance with ISAs (UK) will always 
detect a material misstatement when it exists. Misstatements 
can arise from fraud or error and are considered material if, 
individually or in the aggregate, they could reasonably be 
expected to influence the economic decisions of users taken  
on the basis of these financial statements.

Details of the extent to which the audit was considered 
capable of detecting irregularities, including fraud and non-
compliance with laws and regulations are set out below.

A further description of our responsibilities for the audit of the 
financial statements is located on the FRC’s website at: www.
frc.org.uk/auditorsresponsibilities. This description forms part 
of our auditor’s report.

11.  Extent to which the audit was considered 
capable of detecting irregularities, including fraud

We identify and assess the risks of material misstatement of 
the financial statements, whether due to fraud or error, and 
then design and perform audit procedures responsive to those 
risks, including obtaining audit evidence that is sufficient and 
appropriate to provide a basis for our opinion.

11.1. Identifying and assessing potential risks related to 
irregularities
In identifying and assessing risks of material misstatement in 
respect of irregularities, including fraud and non-compliance 
with laws and regulations, we considered the following:

• the nature of the industry and sector, control environment 

and business performance including the design of the group’s 
remuneration policies, key drivers for directors’ 
remuneration, bonus levels and performance targets;

• results of our enquiries of management and the audit 

committee about their own identification and assessment  
of the risks of irregularities; 

• any matters we identified having obtained and reviewed  

the group’s documentation of their policies and procedures 
relating to:

 – identifying, evaluating and complying with laws and 

regulations and whether they were aware of any instances 
of non-compliance;

 – detecting and responding to the risks of fraud and  

whether they have knowledge of any actual, suspected  
or alleged fraud;

 – the internal controls established to mitigate risks of fraud 

or non-compliance with laws and regulations;

• the matters discussed among the audit engagement team 

and involving relevant internal specialists, including tax and IT 
specialists regarding how and where fraud might occur in the 
financial statements and any potential indicators of fraud.

As a result of these procedures, we considered the 
opportunities and incentives that may exist within the 
organisation for fraud and identified the greatest potential  
for fraud in the following areas: revenue recognition and 
capitalisation of development costs. In common with all audits 
under ISAs (UK), we are also required to perform specific 
procedures to respond to the risk of management override.

We also obtained an understanding of the legal and regulatory 
frameworks that the group operates in, focusing on provisions 
of those laws and regulations that had a direct effect on the 
determination of material amounts and disclosures in the 
financial statements. The key laws and regulations we 
considered in this context included the UK Companies Act, 
Listing Rules, pensions legislation; and tax legislation. 

11.2. Audit response to risks identified
As a result of performing the above, we identified revenue 
recognition and capitalisation of development costs as key 
audit matters related to the potential risk of fraud. The key 
audit matters section of our report explains the matters in 
more detail and also describes the specific procedures we 
performed in response to those key audit matters. 

In addition to the above, our procedures to respond to risks 
identified included the following:

• reviewing the financial statement disclosures and testing  
to supporting documentation to assess compliance with 
provisions of relevant laws and regulations described as 
having a direct effect on the financial statements;

• enquiring of management, the audit committee and  

external legal counsel concerning actual and potential 
litigation and claims;

• performing analytical procedures to identify any unusual  
or unexpected relationships that may indicate risks of 
material misstatement due to fraud;

• reading minutes of meetings of those charged with 

governance and reviewing internal audit reports; and

• in addressing the risk of fraud through management override 
of controls, testing the appropriateness of journal entries 
and other adjustments; assessing whether the judgements 
made in making accounting estimates are indicative of a 
potential bias; and evaluating the business rationale of any 
significant transactions that are unusual or outside the 
normal course of business.

We also communicated relevant identified laws and 
regulations and potential fraud risks to all engagement team 
members including internal specialists, and remained alert  
to any indications of fraud or non-compliance with laws and 
regulations throughout the audit.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  115

Financial statementsStrategic reportAdditional informationGovernance14. Other matters
14.1. Auditor tenure
Following the recommendation of the audit committee, we 
were appointed by the board of directors 5 May 2017 to audit 
the financial statements for the year ending 31 December 
2017 and subsequent financial periods. The period of total 
uninterrupted engagement including previous renewals and 
reappointments of the firm is three years, covering the year 
ending 31 December 2017 to 31 December 2019.

14.2. Consistency of the audit report with the additional 
report to the audit committee
Our audit opinion is consistent with the additional report to 
the audit committee we are required to provide in accordance 
with ISAs (UK).

15. Use of our report

This report is made solely to the company’s members,  
as a body, in accordance with Chapter 3 of Part 16 of the 
Companies Act 2006. Our audit work has been undertaken so 
that we might state to the company’s members those matters 
we are required to state to them in an auditor’s report and for 
no other purpose. To the fullest extent permitted by law, we 
do not accept or assume responsibility to anyone other than 
the company and the company’s members as a body, for our 
audit work, for this report, or for the opinions we have formed.

Richard Howe FCA (Senior statutory auditor)
For and on behalf of Deloitte LLP 
Statutory Auditor 
London, UK

23 April 2020

Independent auditor’s report to the members  
of Alfa Financial Software Holdings PLC continued

Report on other legal and regulatory requirements.

12. Opinions on other matters prescribed by the 
Companies Act 2006

In our opinion the part of the directors’ remuneration report 
to be audited has been properly prepared in accordance with 
the Companies Act 2006.

In our opinion, based on the work undertaken in the course of 
the audit:

• the information given in the strategic report and the 

directors’ report for the financial year for which the financial 
statements are prepared is consistent with the financial 
statements; and

• the strategic report and the directors’ report have been 

prepared in accordance with applicable legal requirements.

In the light of the knowledge and understanding of the  
group and the parent company and their environment 
obtained in the course of the audit, we have not identified any 
material misstatements in the strategic report or the 
directors’ report.

13. Matters on which we are required to report  
by exception
13.1. Adequacy of explanations received and accounting 
records
Under the Companies Act 2006 we are required to report to 
you if, in our opinion:

• we have not received all the information and explanations  

we require for our audit; or

• adequate accounting records have not been kept by the 
parent company, or returns adequate for our audit have  
not been received from branches not visited by us; or

• the parent company financial statements are not in 
agreement with the accounting records and returns.

We have nothing to report in respect of these matters.

13.2. Directors’ remuneration
Under the Companies Act 2006 we are also required to report 
if in our opinion certain disclosures of directors’ remuneration 
have not been made or the part of the directors’ remuneration 
report to be audited is not in agreement with the accounting 
records and returns.

We have nothing to report in respect of these matters.

116  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Consolidated statement of profit or loss and comprehensive income

for the years ended 31 December

£’000s

Continuing operations

Revenue

Implementation and support expenses

Research and product development expenses

Sales, general and administrative expenses

Other operating income
Operating profit

Finance income

Finance expense
Profit before taxation

Taxation
Profit for the financial year 

Other comprehensive income:

Items that may be subsequently reclassified to profit and loss

Exchange differences on translation of foreign operations
Other comprehensive (expense)/income, net of tax

Total comprehensive income for the period 

Earnings per share (in pence) for profit attributable to the ordinary equity holders  
of the company

Basic 

Diluted

Weighted average no. of shares – basic 

Weighted average no. of shares – diluted

Note

2019

2018

2/3

4/5

4/5

4/5/6

7

7/19(d)

8

11(b)

 64,480 

(18,103) 

(15,189) 

(18,056) 

 577 

 13,709 

 143 

(852)

 13,000

(2,818) 

 10,182 

 71,038 

(18,924) 

(16,341) 

(13,457) 

 66 

 22,382 

 74 

–

 22,456 

(4,306) 

 18,150 

(350) 

(350)

9,832

 376 

 376 

18,526

17

3.5

6.3

 3.4 
17
17  290,554,694 
 285,962,898 
17 298,812,270 300,000,000

 6.1 

The above consolidated statement of profit or loss and comprehensive income should be read in conjunction with the 
accompanying notes. 

At, 1 January 2019, the Company adopted IFRS 16 ‘Leases’. This new standard supersedes IAS 17 ‘Leases’, IFRIC 4 ‘Determining 
whether an Arrangement contains a Lease’, SIC-15 ‘Operating Leases-Incentives’ and SIC-27 ‘Evaluating the Substance of 
Transactions Involving the Legal Form of a Lease’. The accounting standard has been applied retrospectively, in line with the 
guidelines of the standard, and consequently the comparatives have not been restated but the impact of the adoption of the 
new standard has been recorded directly to the opening equity balance of the 2019 financial year. See note 19 for the details on 
the first time application of this standard.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  117

Financial statementsStrategic reportAdditional informationGovernanceConsolidated statement of financial position

As at 31 December

£’000s

Assets

Non-current assets

Goodwill

Other intangible assets

Deferred tax assets

Property, plant and equipment

Right-of-use lease assets
Total non-current assets

Current assets

Trade and other receivables

Accrued income

Prepayments

Other receivables

Cash and cash equivalents
Total current assets

Total assets

Liabilities and equity

Current liabilities

Trade and other payables

Corporation tax

Lease liabilities

Contract liabilities – software implementation

Contract liabilities – deferred maintenance
Total current liabilities

Non-current liabilities

Lease liabilities

Provisions for other liabilities
Total non-current liabilities

Total liabilities

Capital and reserves

Ordinary shares

Translation reserve

Retained earnings 
Total equity

Total liabilities and equity

Note

2019

2018

10(b)

10(c)

10(d)

10(a)

19(d)

9(a)

9(b)/16

9(b)

9(b)

9(c)

9(d)

9(d)

19(d)

3(e)/16

3(e)

19(d)

9(d)

11(a)

11(b)

 24,737 

 2,255 

596

 1,166 

16,402

 45,156

 4,050 

 7,214 

 1,613 

 1,020 

 58,839 

 72,736 

 117,892

 5,884 

 1,355 

1,672

 4,581

 4,060 

17,552

17,330

667

17,997

 35,549 

300

26

82,017

82,343

 117,892 

 24,737 

 1,203 

8

 1,455

–

 27,403 

 4,651 

 9,162 

 1,452 

 947 

 44,922 

 61,134 

 88,537

 7,588 

 2,448 

–

 1,662 

 3,772 

15,470 

–

152

152

 15,622 

300

376

72,239

72,915

 88,537 

The above consolidated statement of financial position should be read in conjunction with the accompanying notes. 

The consolidated financial statements on pages 117 to 150 were approved and authorised for issue by the Board of Directors  
on 23 April 2020 and signed on its behalf.

Andrew Denton 
Chief Executive Officer

Matthew White 
Chief Operating Officer

Alfa Financial Software Holdings PLC – Registered number 10713517 

118  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Consolidated statement of changes in equity 

£’000s

Balance as at 1 January 2018

Profit for the financial year

Other comprehensive income
Total comprehensive income for the year

Employee share schemes – value of employee services 
Balance as at 31 December 2018

Effect of initial application of IFRS 16

Deferred tax impact of initial application of IFRS 16
Adjusted balance at 1 January 2019 

Profit for the financial year

Other comprehensive expense
Total comprehensive (expense)/income for the year

Employee share schemes – value of employee services 
Balance as at 31 December 2019

Note

Share capital

Translation 
reserve

300

–

–

–

–
300

–

300

–

–
–

–
300

–

–

376

376

–
376

–

376

–

(350)
(350)

–
26

6

19(d)

6

Equity 
attributable to 
owners of the 
parent

54,121

18,150

376

18,526

268
72,915

(1,459)

419
71,875

10,182

(350)
9,832

636
82,343

Retained 
earnings

53,821

18,150

–

18,150

268
72,239

(1,459)

419
71,199

10,182

–
10,182

636
82,017

The above consolidated statement of changes in equity should be read in conjunction with the accompanying notes. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  119

Financial statementsStrategic reportAdditional informationGovernanceConsolidated statement of cash flows

for the years ended 31 December

£’000s

Operating profit

Adjustments:

Depreciation 

Amortisation

Employee share scheme charge

Loss on disposal of property, plant and equipment

Unrealised loss on derivative financial instruments

Movement in provisions

Movement in contract liabilities

Movement in working capital:

Movement in trade and other receivables

Movement in trade and other payables  
(excluding derivative financial instruments and contract liabilities)
Cash generated from operations

Interest element on lease payments

Settlement of derivative financial instruments and margin calls

Income taxes paid
Net cash generated from operating activities

Cash flows from investing activities

Payments for property, plant and equipment

Payments for software intangible assets

Payments for software development costs

Interest received
Net cash (used in)/generated by investing activities

Cash flows from financing activities

Principal element on lease payments
Cash used in financing activities

Net increase in cash 

Cash and cash equivalents at the beginning of the year

Effect of exchange rate changes
Cash and cash equivalents at the end of the year

Note

2019

 13,709

2018

 22,382 

10(a)/19(d)

10(c)

6

2(a)/9(e)

9(d)

9(d)

9(a)

9(d)

7/19(d)

8

10(a)

10(c)

10(c)

7

19(d)

9(c)

9(c)

2,388

428

 724 

–

– 

515

3,110 

623

253

 305 

2

 119 

65

(1,379) 

2,532

(1,237)

(858) 

(179) 

22,548

(852)

–

(4,074)
17,622

(376)

(565) 

(1,135) 

143

(1,933)

(1,610)

(1,610)

14,079

44,922

(162) 

58,839

20,954

–

(108)

(5,846)
15,000

(622)

(609)

(407)

74

(1,564)

–

–

13,436

31,267

219

44,922

The above consolidated statement of cash flows should be read in conjunction with the accompanying notes. 

120  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

 
 
 
 
Notes to the consolidated financial statements 

1.  Summary of significant accounting policies

This note provides a list of the significant accounting policies adopted in the preparation of these consolidated financial 
statements to the extent they are not disclosed in the other notes below. These policies have been consistently applied to all  
the years presented, unless otherwise stated. The financial statements are for the Group, consisting of Alfa Financial Software 
Holdings PLC (Alfa) and its subsidiaries.

A list of subsidiaries is contained in note 15(b). Alfa is a public company limited by shares and is incorporated and domiciled  
in England. Its shares are listed on the London Stock Exchange. 

The registered office is Moor Place, 1 Fore Street Avenue, London, EC2Y 9DT, United Kingdom. Alfa’s registration number  
is 10713517.

These financial statements were authorised for issue by the Directors on 23 April 2020. All press releases, financial reports and 
other information are available on our website in the Investor Relations section at investors.alfasystems.com.

The principal activity of the Group is to provide software solutions and consultancy services to the asset finance industry  
in the United Kingdom, United States of America, Europe and Australasia.

1(a) Basis of preparation
Compliance with IFRS – The consolidated financial statements of the Group have been prepared in accordance with 
International Financial Reporting Standards (“IFRS”) and interpretations issued by the IFRS Interpretations Committee (“IFRIC”) 
as adopted by the European Union and with the Companies Act 2006 as applicable to companies reporting under IFRS.

Historical cost convention – The consolidated financial statements have been prepared under the historical cost convention, 
other than the revaluation of financial assets and financial liabilities (including derivative instruments) recorded at fair value 
through profit or loss. 

Going concern – The financial statements are prepared on the going concern basis. The Group continues to be cash-generative 
and the Directors believe that the Group has a resilient business model. The Group meets its day-to-day working capital 
requirements through its cash reserves generated from operating activities. Within the ordinary course of business, there may 
be uncertainty in relation to operations, particularly over (a) the level of demand for the Group’s software, and (b) the ability  
to retain existing customers. The going concern assessment also takes into account the principal risks and the other matters 
discussed in connection with the viability statement, which include the impact of Covid-19. The Group’s forecasts and 
projections, taking account of reasonably possible changes in trading performance, show that the Group has sufficient cash 
reserves to operate for a period of not less than 12 months. 

In line with FRC guidance issued on 26 March 2020, additional downside stress testing has been performed which demonstrates 
that, even in the most extreme downside conditions considered reasonably possible, given the existing level of cash held, the 
Group would continue to be able to meet its obligations as they fall due, without the need for substantive mitigating actions. 

On this basis, whilst it is acknowledged that there is a great deal of uncertainty surrounding the future impacts of Covid-19,  
the directors consider it appropriate to adopt the going concern basis of accounting in preparing its consolidated financial 
statements. Further information on cash and cash equivalents is given in note 9(c) to the consolidated financial statements.

New and amended standards adopted by the group 
In the current year, the Group has applied a new International Financial Reporting Standards and a new International Financial 
Reporting Interpretations issued by the International Accounting Standards Board that are effective for an annual period that 
begins on or after 1 January 2019, being IFRS 16 ‘Leases’ and IFRIC ‘23 Uncertainty over Income Tax Treatments’. 

IFRS 16 Leases 
In the current year, Alfa updated its accounting policies as a result of adopting IFRS 16 ‘Leases’. This new standard supersedes 
IAS 17 ‘Leases’, IFRIC 4 ‘Determining whether an Arrangement contains a Lease’, SIC-15 ‘Operating Leases-Incentives’ and  
SIC-27 ‘Evaluating the Substance of Transactions Involving the Legal Form of a Lease’. See note 19 for the details on the first  
time application. 

IFRIC 23 Uncertainty over Income Tax Treatments
The Group has adopted IFRIC 23 for the first time in the current year. IFRIC 23 sets out how to determine the accounting tax 
position when there is uncertainty over income tax treatments. The Interpretation requires the Group to:

• determine whether uncertain tax positions are assessed separately or as a group; and 

• assess whether it is probable that a tax authority will accept an uncertain tax treatment used, or proposed to be used, by an 

entity in its income tax filings.

The Group has determined its accounting tax position to be consistent with the tax treatment used and planned to be used in its 
income tax filings without any material impact on the current or prior period recognition of tax charges or any related accounts.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  121

Financial statementsStrategic reportAdditional informationGovernance1.  Summary of significant accounting policies continued
New standards, amendments and interpretations not yet adopted 
There are no new standards that are not yet effective and that would be expected to have a material impact on the entity in the 
current or future reporting periods and on foreseeable future transactions.

1(b) Principles of consolidation
The accounting policy and list of subsidiaries consolidated are contained in note 15(b).

1(c) Segment reporting 
Operating segments are reported in a manner consistent with the internal reporting provided to the CODM, as disclosed in note 2. 

1(d) Foreign currency translation 
(i)  

 Functional currency – Items included in the consolidated financial statements of each of the Group’s subsidiaries are 
measured using the currency deemed to be their functional currency. Significant subsidiaries are deemed to have a 
functional currency similar to the currency in which they operate. Certain smaller subsidiaries are deemed to be operating 
as an extension of the UK trading subsidiary, and therefore have a functional currency of pounds sterling. 

(ii) 

 Presentation currency – The consolidated financial statements are presented in pounds sterling. Alfa’s functional and 
presentation currency is pounds sterling.

(iii)   Foreign currency transactions – Transactions in foreign currencies are translated into the respective functional currencies 

using the exchange rates prevailing at the dates of the transactions. Foreign exchange differences arising from the settlement 
of such transactions and from the translation at the reporting date of monetary assets and liabilities denominated in foreign 
currencies are recognised in profit or loss. The average annual rate for the US dollar used was 1.2271 in 2019 (2018: 1.3355). 
The closing rate for the US dollar used was 1.3186 in 2019 (2018: 1.2736).

(iv)   Group companies – the results and financial position of foreign operations (none of which has the currency of a 

hyperinflationary economy) that have a functional currency different from the presentation currency are translated into 
the presentation currency as follows:

•  Assets and liabilities for each consolidated statement of financial position presented are translated at the closing rate  

at the date of that consolidated statement of financial position;

•  Income and expenses for each statement of profit or loss and statement of comprehensive income are translated at 

average exchange rates (unless this is not a reasonable approximation of the cumulative effect of the rates prevailing on 
the transaction dates, in which case income and expenses are translated at the dates of the transactions); and

•  All resulting exchange differences are recognised in other comprehensive income.

On consolidation, exchange differences arising from the translation of any net investment in foreign entities are recognised in 
other comprehensive income. When a foreign operation is sold the associated exchange differences are reclassified to profit or 
loss, as part of the gain or loss on sale.

1(e) Revenue recognition
The accounting policies for the Group’s revenue from contracts with customers are explained in note 3. 

1(f) Income tax
The accounting policies for income tax and deferred tax are explained in note 8 and 10(d). 

1(g) Leases
Due to the adoption of IFRS 16 in the current year, the accounting policy for operating leases in 2019 is explained in note 19.  
Prior year accounting policy for operating lease is disclosed in note 14 (b). 

1(h) Impairment of assets
The accounting policy for impairment of long-life assets is explained in note 10 (b). 

Other assets are tested for impairment whenever events or changes in circumstances indicate that the carrying amount might  
not be recoverable. An impairment loss is recognised for the amount by which the asset’s carrying amount exceeds its recoverable 
amount. The recoverable amount is the higher of an asset’s fair value less costs of disposal and value in use. For the purposes of 
assessing impairment, assets are grouped at the lowest levels for which there are separately identifiable cash inflows which are 
largely independent of the cash inflows from other assets or groups of assets (cash-generating units). Non-financial assets  
other than goodwill that suffered an impairment are reviewed for possible reversal of the impairment at the end of each 
reporting period.

1(i) Cash and cash equivalents
The accounting policy for cash and cash equivalents is explained in note 9(c). 

1(j) Trade receivables
The accounting policy for trade receivables is explained in note 9(a). 

122  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statements1(k) Investments and other financial assets
The accounting policy for financial assets is explained in note 9.1.

Impairment of financial assets is explained in note 13(b). 

1(l) Derivative financial instruments 
The accounting policy for derivative financial instruments is explained in note 9(e). Hedge accounting has not been applied.

1(m) Property, plant and equipment 
The accounting policy for property, plant and equipment is explained in note 10(a). 

1(n) Goodwill and other intangible assets
The accounting policies for goodwill and other intangibles, including the amortisation methods and periods, are explained in 
note 10(b) and 10(c) respectively. 

Research and development which does not meet the criteria set out in note 10(c) is recognised as an expense as incurred. 
Development costs previously recognised as an expense are not recognised as an asset in subsequent periods. 

1(o) Trade and other payables
The accounting policy for trade and other payables is explained in note 9(d). 

1(p) Provisions
The accounting policy for provisions is explained in note 9(d). 

1(q) Employee benefits
Short term obligations – See accounting policy in note 5. 
Long-term benefits – See accounting policy in note 5. 
Pension obligations – See accounting policy in note 5. 
Employee share scheme expense – See accounting policy in note 6.

1(r) Equity
The accounting policies for ordinary shares and other reserves are explained in note 11.

1(s) Earnings per share 
The accounting policies for basic, diluted and adjusted earnings per share are explained in note 17. 

2.  Segments and principal activities
2.1 

 Segments: Operating segment and reporting segments are reported in a manner consistent with the internal reporting 
provided to the Chief Operating Decision Maker (“CODM”). The Group’s Chief Executive Officer (“CEO”), who is 
responsible for allocating resources and assessing performance, has been identified as the CODM.

 The CODM regularly reviews the Group’s operating results in order to assess performance and to allocate resources.  
The CODM considers the business from a product perspective and, therefore, recognises one operating and reporting segment, 
being the sale of software and related services. The Group is choosing to present revenue segmentation by type of project  
and a consolidated Adjusted Earnings before interest and taxation (“Adjusted EBIT”) measure, as presented to the CODM,  
as additional information in this note, along with the required entity wide disclosure.

 The Group discloses revenue split by type of project being Software implementation, Ongoing development and services 
(“ODS”) and Maintenance. 

(i)   

 Software implementation projects – An implementation process contains three types of billing streams, being the 
recognition of a licence, fees in relation to implementation tasks and fees for additional development. Software 
implementation projects can take from a few months to several years depending on the complexity of the implementation  
and the size of customer. 

 The licence element is generally invoiced and collected at the beginning of the project and the licence amount is banded by 
the number of geographies, modules taken by the customer and the number of contracts or agreements to be written and 
managed on Alfa Systems. 

Implementation and development fees are invoiced based on a daily rate basis.

(ii) 

  ODS revenue – represents the ongoing development and services efforts which are either ad hoc projects with existing 
customers or relate to development or services delivered after a new implementation. The services can be: support 
immediately after an implementation, further development for customer specific functionality, or change management 
assistance. Such services are generally provided on a shorter contractual term.

(iii)   Maintenance revenue is invoiced periodically in advance. Maintenance amounts are linked to the volumes of contracts or 

agreements being written through Alfa Systems and therefore increase if the customer’s portfolio increases.

See note 3 for details of our revenue recognition accounting policy and related critical accounting judgements and estimates  
in relation to revenue recognition. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  123

Financial statementsStrategic reportAdditional informationGovernance 
 
 
 
2.  Segments and principal activities continued
2.2 Adjusted EBIT: The CODM analyses the financial performance of the business on this adjusted profit measure. Adjusted 
EBIT is not a measure defined by IFRS. The most directly comparable IFRS measure to Adjusted EBIT is operating profit for the 
relevant period.

Adjusted EBIT is defined as profit from continuing operations before interest and income taxes, adjusted for capitalised  
costs relating to internally generated assets and the relevant amortisation costs on associated internally generated assets. 
Management utilises this measure to monitor performance as it illustrates the underlying performance of the business by 
adding back costs which management believes are reflective of the underlying cost base and overall trading operations. 

Previously management defined Adjusted EBIT as profit from continuing operations before income taxes, finance income, 
pre-IPO share-based compensation and IPO-related expenses, with the Adjusted EBIT margin calculated as Adjusted EBIT  
as a proportion of revenue. In 2019, management updated this definition, because IPO share-based compensation and  
IPO-related expenses were only relevant to 2017, the year in which the Company undertook its IPO. 

Management uses Adjusted EBIT to (i) provide senior management with a monthly report of operating results that is  
prepared on an adjusted earnings basis and (ii) prepare strategic plans and annual budgets on an adjusted earnings basis.  
Senior management’s annual compensation may also be reviewed, in part, using adjusted performance measures.

2(a) Revenue by type
The Group assesses revenue by type of project, being Software implementation, ODS and Maintenance, as summarised below:

£’000s

Software implementation

ODS

Maintenance

Operating revenue

(Loss) on derivative financial instruments

Total revenue

2019

 26,128 

 23,460 

 14,892 

 64,480 

–

 64,480

2018

 30,391 

 23,920 

 16,846 

 71,157 

(119) 

 71,038 

2(b) EBIT and Adjusted EBIT 
The following tables reconcile profit for the period attributable to equity holders to EBIT and Adjusted EBIT for the periods 
presented:

£’000s

Profit for the year

Adjusted for:

Taxation

Finance income

Finance expense

EBIT

£’000s

EBIT

Adjusted for:
Capitalised development costs1 
Amortisation of capitalised development costs 

Adjusted EBIT

2019

10,182

2018

18,150

 2,818 

(143) 

852

 4,306 

(74) 

–

13,709

22,382

2019

13,709

(1,135)

153

12,727

2018

22,382

(407)

–

21,975

1  Capitalised salary costs and third party partner costs relating to the capitalisation of internally generated assets in both 2018 and 2019. 

2(c) Non-current assets geographical information
Non-current assets (other than financial instruments and deferred tax assets) attributable to each geographical market:

£’000s

UK

USA

Rest of World

2019

 44,276 

 220

 64 

2018

 27,096 

 269 

 30 

Total non-current assets (other than financial instruments and deferred tax assets)

 44,560 

 27,395 

Revenue by geographical market is contained within note 3.

124  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statements 
 
3.  Revenue from contracts with customers
3.1   Revenue 
The Group derives revenue from the following sources: 

(1)  

 software implementation revenue which includes software licences, software development and other software 
implementation services; 

(2)   software maintenance (help desk and other support services); and 

(3)   ongoing development and support services.

The Group provides the right to use, software development services, core implementation services and ongoing support  
of its product, Alfa Systems. The Group’s contractual arrangements contain multiple deliverables or services, such as the 
development or customisation of the software to the customer’s requirements, implementation services such as migration  
of data and testing and certain project management services. 

Alfa assesses whether there are distinct performance obligations at the start of each contract and throughout the performance 
of the implementation, development and services projects and maintenance period. These performance obligations are laid  
out below.

 Accounting policy, performance obligations and critical accounting judgements and key sources of estimation uncertainty

3.2 
The Group has identified that the following separate performance obligations exist within its revenue contracts. Any one 
contract may include a single performance obligation or a combination of those listed below:

(i)  

(ii) 

 Software implementation services – Where implementation services are considered to be distinct, i.e. when relatively 
straightforward, do not require additional development services and could be performed by an external third party, the 
implementation services are accounted for as a separate performance obligation from any development services. The 
transaction price is allocated to each performance obligation based on the stand-alone selling prices, derived from day 
rates and is recognised monthly based on the effort incurred, limited to the amount to which Alfa has a right to payment. 

 Development services – The second performance obligation is the granting of a right to use Alfa Systems, which includes 
the delivery of the related software licence and any development efforts which change the underlying code. The total 
revenue attributable to this performance obligation is estimated at the outset of the relevant software implementation 
project and recognised as the effort is expended, on a percentage of completion basis, limited to the amount to which Alfa 
has the right to payment. A percentage-of-completion basis has been used because customers obtain the ability to benefit 
from the product from the start of the implementation project, the development or customisation of the asset has no 
alternative use to the Group; and the customer is entitled to the benefits of the efforts as at the date the efforts are 
delivered, so recognition over time is appropriate. 

 Development services are valued using the residual value method as there are no stand-alone selling prices which are 
observable as each project is customised.

(iii)   Option over the right to use Alfa Systems – In the event that customers have to pay periodic maintenance fees in order to 
keep using Alfa Systems, a component of these future maintenance fees is attributable to the right to use the software. In 
these circumstances the licence granted by Alfa is considered to renew in future periods. There may be a material right in 
respect of discounts in future periods. In order to ascribe a value to this option management initially determine the periodic 
value of the development services during the software implementation period and estimate the remaining expected 
customer life. 

(iv)   Periodic right to use Alfa Systems – This represents the stand-alone selling price of the periodic option to renew the right 
to use Alfa Systems. If there is the right of clawback of the annual right to use, such amounts are recognised throughout the 
annual period. If there is no right of clawback, then the annual right to use amount is recognised in full when there is a right  
of collection. 

(v)  

 Periodic maintenance amounts – This represents the stand-alone selling price of the ongoing support or maintenance of 
Alfa Systems which is recognised throughout the period over which the services are delivered. 

(vi)   Subscription amounts – Certain of the Group’s implementation and service contracts include a subscription payment 

mechanism. This represents a monthly fee charged to the customer covering the following performance obligations:  
the provision of monthly hosting services; the monthly periodic right to use Alfa Systems and; the provision of monthly 
maintenance services (when this becomes applicable to the customer). The monthly payments are recognised as revenue  
in the period to which they relate. This reflects the underlying performance obligations of the Group and termination rights 
of the customer.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  125

Financial statementsStrategic reportAdditional informationGovernance 
 
3.  Revenue from contracts with customers continued
Critical judgements in applying the Group’s accounting policies
Revenue recognition – Assessing performance obligations – The Group is required to make an assessment as to whether the 
implementation process, which includes licence, implementation and development revenue streams as well as any maintenance 
fees during this phase, forms one or a number of performance obligations. In addition, the Group is also required to make an 
assessment as to whether each contract contains an expectation to deliver multiple separate instances of the customised 
licence which may form separate groups of distinct performance obligations. In doing the above, the Group assesses each 
software implementation contract as to whether the underlying software requires significant modification or customisation  
by the Group in order to meet the customer’s requirements before Alfa Systems can be utilised by the customer. Therefore 
judgement is required in determining which efforts relate to the implementation process and which efforts could be determined 
to be development services which change or enhance the underlying code. In making this judgement, the Group assesses the 
contractual terms and the original project plan for the implementation but also uses historical evidence of what constitutes  
core implementation work. 

Key sources of estimation uncertainty
Revenue recognition – Assigning a stand-alone selling price for implementation services day rates – The Group assesses the 
value of the implementation services delivered by assessing the effective day rate for an implementation contract, taking into 
account all revenue streams from implementation contracts against day rates of similar projects in the same geographies. If the 
stand-alone selling price in relation to the implementation day rate decreased by 5%, this would result in a cumulative increase 
to revenue of £0.8 million in 2019.

Other sources of estimation uncertainty
Revenue recognition – Percentage of completion estimate – The Group estimates the number of days required to complete the 
relevant software customisation effort at the outset of each project and on an ongoing basis including at each consolidated 
statement of financial position date. Estimates of total project days required for a relevant project are based on historical 
evidence of past implementations, knowledge of the customer’s systems being replaced and scope of customisation being 
requested. The Group applies the percentage-of-completion method when calculating development services revenue and 
updates estimates at each quarter end accordingly. At 31 December 2019, if the Group’s estimates of development days to 
complete increased by 20% in relation to ongoing software implementation projects, this would result in development services 
revenue decreasing by £0.2 million in 2019. 

3.3   Unrealised gains or losses on derivative financial instruments. 
The Group has made an accounting policy election to recognise unrealised gains or losses on derivative financial instruments 
within revenue, therefore such gains or losses are shown net of revenue where instruments have been entered into match the  
US dollar denominated projected cash flows. There are no unrealised gains or losses on derivative financial instruments 
recognised in the year ended 31 December 2019 (2018: £0.1 million of unrealised losses).

Disaggregation of revenue from contracts with customers
3(a) Customer concentration – Customers with revenue accounting for more than 10% of total revenue are as follows:

£’000s

Customer A

Customer B

Customer C

Customer D

2019

20%

13%

12%

9%

2018

21%

10%

1%

13%

See note 9(a) for outstanding trade receivables from those customers with revenue accounting for more than 10% of total revenue. 

3(b) Timing of revenue – The Group derives revenue from the transfer of goods and services over time and at a point in time in 
the following revenue segments:

2019 – £’000s

At a point in time – time and materials

At a point in time – fixed price

Over time – time and materials

Over time – fixed price

Total revenue

Software 
implementation

ODS Maintenance Total revenue

–

–

26,033

95

26,128

17,926

5,534

–

–

23,460

–

–

–

14,892

14,892

 17,926

5,534

26,033

 14,987

64,480

126  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statements2018 – £’000s

At a point in time – time and materials

At a point in time – fixed price

Over time – time and materials

Over time – fixed price
Total revenue2

Software 
implementation

ODS Maintenance Total revenue

–

–

30,391

–
30,391

 21,459 

2,461

–

–
23,920

–

–

–

16,846
16,846

 21,459 

2,461

30,391

16,846
71,157

All goods and services are sold directly to the customer. 

3(c) Revenue geographical information – Revenue attributable to each geographical market based on where the licence is sold 
or the service is as follows:

£’000s

UK

USA

Rest of Europe

Rest of World
Total revenue2

3(d) Revenue by currency – Revenue by contractual currency is as follows:
£’000s
GBP

USD

Euro

Other
Total revenue2

2019

 18,618 

 28,087 

13,016

 4,759
 64,480 

2019

 21,644 

 29,398 

 9,429 

 4,009

 64,480 

2018

22,847

33,124

12,391

2,795
71,157

2018

23,608

 36,532 

 5,830 

 5,187 

 71,157 

2   Revenue from customers is presented before any losses or gains on derivative financial instruments. During 2018 we settled the final portion of our USD forward 

programme, with £0.1 million of losses recorded against revenue in the period. 

3(e) Assets and liabilities from contracts with customers

£’000s

Contract liabilities – deferred licence

Contract liabilities – deferred maintenance

4.  Operating profit

2019

4,581 

 4,060 

8,641

2018

 1,662 

 3,772 

5,434

Operating profit is calculated after items such as personnel costs (including training and recruitment), the cost of software not 
capitalised, research and development costs and other infrastructure expenses.

Implementation and support expenses – Such expenses relate to the remuneration of personnel assigned to software 
implementation services, in addition to project-related travel and accommodation expenses and an appropriate portion of 
relevant overheads.

Research and product development expenses – The Group invests a substantial part of its time in research and product 
development work in relation to the enhancement of its product platform and capabilities. Research and product development 
work is charged to the customer where it is linked to specific customer projects, such as initial software implementations or 
customisation of the software to the customer’s requirements. The Group’s research and product development costs include 
remuneration costs and an appropriate portion of relevant overheads. 

Internally generated research and product development costs only qualify for capitalisation if the Group can demonstrate all of 
the criteria explained in note 10(c), where capitalised development costs are disclosed as internally generated intangible assets. 
If the criteria are not met, such expenditure is recognised as an expense in the period in which it is incurred. The Group continues 
to assess the eligibility of development costs for capitalisation on a project by project basis.

All other operating costs are recorded through ‘Sales, general and administrative expenses.’

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  127

Financial statementsStrategic reportAdditional informationGovernance4.  Operating profit continued

The following items have been included in arriving at operating profit: 

£’000s
Personnel costs3 
Training and recruitment

Other personnel related expenses

Advertising, sponsorship and marketing expenses

Depreciation and amortisation (note 10(a), 10(c), 19(d))

Property costs
Travel costs3
IT expenses
Professional advisor costs3
Insurance

Foreign currency differences

Employee share schemes (note 6)

Other

A further split by nature is set out below:

£’000s
Personnel costs3
Travel costs3
IT expenses

Overhead allocation
Implementation and support expenses

Personnel costs 

Overhead allocation
Research and product development expenses

Personnel costs3
Advertising, sponsorship and marketing expenses
Professional advisor costs3
Depreciation (note 10(a))

Amortisation (note 10(d))

Foreign currency differences

Employee share schemes (note 6)

Overhead allocation
Sales, general and administrative expenses

2019

 32,586

 1,027 

 3,234

 566 

2,816 

1,449 
 2,100 

 1,586

 3,589 

 232 

269 

 636 

 1,258

2019

 14,003 

 2,100 

 1,468 

 532 

2018

 34,795 

 516 

 2,639 

 822 

 876 

 2,750 
 2,254

 1,498 

1,844

 216 

(523) 

 268 

 767 

2018

 14,100 

 2,254 

 1,213 

 1,357 

 18,103 

 18,924 

 14,558 

631 

 15,189 

 8,286

 566 

 3,589 

2,388

428

269 

 636 

 1,894 

 18,056 

 14,509

1,832

 16,341 

 8,825 

 822 

 2,128 

623

253

(523) 

 268 

 1,061 

 13,457 

3   Following a detailed review during 2019 of the nature of expenses, management made changes to the groupings of the line items disclosed under operating expense. 
This was done in order to better reflect the nature of the expenses. In order to keep comparatives in line with current year disclosure, the 2018 figures have been 
amended as follows: £1.6 million ‘Travel cost’ was reallocated to ‘Personnel expenses’ and (£0.2) million relating to capitalised salary costs was reallocated from 
‘Professional advisor costs’ to ‘Personnel costs’. Total expenses have not changed.

5.  Personnel costs
Employee benefits – The Group provides a range of benefits to employees, including paid holiday arrangements and defined 
contribution pension plans.

Short term benefits – Short-term benefits, including health cover and other similar non-monetary benefits, are recognised  
as an expense in the period in which the service is received.

Post-employment benefits – The Group operates various defined contribution plans for its employees. A defined contribution 
plan is a pension plan where the Group pays fixed contributions into a separate independent entity. The Group has no legal or 
constructive obligation to pay further contributions if the fund does not hold sufficient assets to pay all employees the benefits 
relating to the employee’s service in the current and prior periods.

Employee share schemes – Expense in relation to employee share schemes is recognised in line with the accounting policy in 
note 6. 

128  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statementsPersonnel costs 
£’000s
Wages, salaries and short-term benefits4
Training and recruitment

Social security

Post-employment benefits

Other employee expenses

Employee share schemes
Total personnel costs

2019

 27,687 

1,027

 4,013 

 2,575 

1,545

 636 

2018

 29,681 

516

 4,322 

 2,094 

1,336

 268 

37,483

 38,217 

4   Following a detailed review during 2019 of the nature of expenses, management made changes to the groupings of the line items disclosed under operating expense. 
This was done in order to better reflect the nature of the expenses. In order to keep comparatives in line with current year disclosure, the 2018 figures have been 
amended as follows: £1.6 million ‘Travel cost’ was reallocated to ‘Personnel expenses’ and (£0.2) million relating to capitalised salary costs was reallocated from 
‘Professional advisor costs’ to ‘Personnel costs’. Total expenses have not changed.

Average monthly number of people employed (including Directors)

UK

US

RoW
Total average monthly number of people employed

Average monthly number of people employed (including Directors)

Implementation and support 

Research and product development

Sales, general and administrative
Total average monthly number of people employed

6.  Employee share schemes

2019

236

61

16

313

2019

108

134

71

313

2018

235

72

20

327

2018

110

152

65

327

Employee share schemes are schemes in which the Group receives services as consideration for its own equity instruments. 
These are accounted for as equity-settled share-based payments. The grant date fair value of the employee share scheme  
is recognised as a personnel cost, with a corresponding increase in equity, over the period that the employee becomes 
unconditionally entitled to the awards. The fair value of the awards granted is measured using an options valuation model where 
required, taking into account the terms and conditions upon which the awards were granted and is charged to the consolidated 
statement of profit or loss and comprehensive income on a straight-line basis over the vesting period of the award. The amount 
recognised as an expense is adjusted to reflect the actual number of awards for which the related service and non-market 
vesting conditions are expected to be met, such that the amount ultimately recognised as an expense is based on the number  
of awards that do meet the related service and non-market performance conditions at the vesting date.

The group has two schemes in existence, being the 2014/2015 pre-IPO plan, and the Company LTIP plan, under which LTIPs  
were granted in October 2018 and November 2019.

£’000s

Employee share schemes – value of services

Expense in relation to fair value of social security liability on employee share schemes
Total cost of employee share schemes

2019

636

88

724

2018

268

37

305

Year of grant

Vesting date

2019 Number of shares

2018 Number of shares

Company LTIP plan

Company LTIP plan

2019

2018

2014/2015 pre-IPO plan 

2014/2015

Number of shares

1 November 2022

1 June 2021

4 annual tranches  
from 1 June 2018

2019 LTIP 
awards

2019

1,205,036

1,474,225

3,803,689

–

 1,733,375 

11,627,878

2018 LTIP awards

2014/2015 pre-IPO plan

2019

2018

2019

2018

Issued and outstanding at the beginning of the year

–

1,733,375

–

11,627,878

16,744,191 

Granted during the year

Vested during the year

Forfeited during the year
Issued and outstanding at the end of the year

1,205,036

–

–

–

–

1,745,250 

–

 – 

–

(4,206,093)

(4,867,716) 

(259,150)

(11,875)

(3,618,096)

(248,597) 

1,205,036

1,474,225

1,733,375

3,803,689

11,627,878

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  129

Financial statementsStrategic reportAdditional informationGovernance6.  Employee share schemes continued 
2019 LTIP awards – Conditional awards over ordinary shares in Alfa were granted, on 1 November 2019, to selected employees 
in accordance with the Company’s Long-Term Incentive Plan approved by shareholders at the Annual General Meeting on 24 
April 2018. Shares in the Company will be transferred to participants at the end of the three-year service period if they continue 
to be employed by the Group throughout the period. 

Calculation of the fair value of the 2019 LTIP awards – The 2019 LTIP awards have been valued using the grant date share price 
as a proxy for fair value, adjusted for any dividends over the period. There are no market or non-market performance conditions 
attached to the LTIP scheme, other than awardees must be employed by the Group at the time of vesting, and as such no 
performance conditions are included in the fair value calculations. The grant date share price used, which was £0.834, was 
calculated as the average market price in the five working days before the grant of these conditional awards. Assumptions used 
in calculating the fair value include: no dividends are expected to be paid on the shares over the three-year vesting period; and 
the expected attrition rate of those eligible employees over the remainder of the vesting period is estimated to be 16.32%.

2018 LTIP awards – Conditional awards over ordinary shares in Alfa were granted on 31 May 2018 to selected employees in 
accordance with the Company’s Long-Term Incentive Plan approved by shareholders at the Annual General Meeting on 24 April 
2018. Shares in the Company will be transferred to participants at the end of the three-year service period if they continue to be 
employed by the Group throughout the period.

Calculation of the fair value of the 2018 LTIP awards – The 2018 LTIP awards have been valued using the grant date share price 
as a proxy for fair value, adjusted for any dividends over the period. There are no market or non-market performance conditions 
attached to the LTIP scheme, other than awardees must be employed by the Group at the time of vesting, and as such no 
performance conditions are included in the fair value calculations. The market price of the shares at the award date, which was 
£1.43, is the weighted average fair value of these conditional awards at the measurement date. Assumptions used in calculating 
the fair value include: no dividends are expected to be paid on the shares over the three-year vesting period; and  
the expected attrition rate of those eligible employees over the vesting period is estimated to be 15.38%.

2014/2015 pre-IPO plan – The Group granted 91,020 Ordinary A shares and 75,689 Ordinary A1 shares to employees in 2014  
and 2015, which were subsequently re-measured to fair value when a listing event became probable in the fourth quarter of 2016. 
The share-based compensation charge in relation to these grants was recognised in full in the year ended 31 December 2017.

7. Finance income and expense

Finance income is recognised on short term bank deposits as earned. 

Finance expense is recognised on lease liabilities see note 19 for detail. 

£’000s

Finance income 

Interest income on cash or short-term bank deposits

£’000s

Finance expense

Interest on lease liabilities 

8.  Income tax expense

2019

2018

143

74

2019

2018

(852)

–

Taxation expense for the year comprises current and deferred tax recognised in the reporting period. Tax is recognised in profit 
and loss, except to the extent that it relates to items recognised in other comprehensive income or directly in equity. Current or 
deferred taxation assets and liabilities are not discounted.

i) 

 Current tax – The current income tax charge is calculated on the basis of the tax laws enacted or substantively enacted at the 
reporting date in the countries where the Group and its subsidiaries operate and generate taxable income. Management 
periodically evaluates positions taken in tax returns with respect to situations in which applicable tax regulation is subject  
to interpretation. It establishes provisions where appropriate on the basis of amounts expected to be paid to the 
tax authorities. 

130  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statements 
 
 
ii)   Deferred tax – Deferred income tax is recognised, using the liability method, on temporary differences arising between the 
tax bases of assets and liabilities and their carrying amounts in the Group’s consolidated financial statements. However, the 
deferred income tax is not accounted for if it arises from initial recognition of an asset or liability in a transaction other than  
a business combination that at the time of the transaction affects neither accounting nor taxable profit or loss. Deferred 
income tax is determined using tax rates (and laws) that have been enacted or substantively enacted by the reporting date 
and are expected to apply when the related deferred income tax asset is realised or the deferred income tax liability 
is settled. 

Deferred income tax assets are recognised to the extent that it is probable that future taxable profits will be available against 
which the temporary differences can be utilised. Deferred income tax assets and liabilities are offset when there is a legally 
enforceable right to offset current tax assets against current tax liabilities and when the deferred income taxes assets and 
liabilities relate to income taxes levied by the same taxation authority on either the taxable entity or different taxable  
entities where there is an intention to settle the balances on a net basis. 

Analysis of charge for the year
£’000s

Current tax

Current tax on profit for the year

Adjustment in respect of prior years

Foreign tax on profit of subsidiaries for the current year
Current tax

Deferred tax

Origination and reversal of temporary differences

Adjustment in respect of prior years

Effect of changes in tax rates
Deferred tax

Total tax charge in the year

2019

2018

2,159

(23)

851
2,987

(189)

–

20

(169)

2,818

3,800

(73)

605
4,332

(29)

3
–

(26)

4,306

The effective tax rate for the year is higher (2018: higher) than the standard rate of corporation tax in the UK. The effective tax 
rate for the year ended 31 December 2019 was 21.7% (2018: 19.2%). The differences are explained below:

Analysis of charge for the year
£’000s

Profit on ordinary activities before taxation

Profit on ordinary activities at the standard rate of corporation tax

Tax effects of:

Effect of different tax rates of subsidiaries operating in other jurisdictions

Expenses not deductible for tax purposes

Income not taxable for tax purposes

Share-based payments

Adjustment in respect of prior years

Impact of tax rate changes

Other
Total tax charge for the year

2019

13,000

2,470

2018

22,456

4,267

274

260

(1)

(152)

(23)

20

(30)

84

51

(26)

–

(70)

–

–

2,818

4,306

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  131

Financial statementsStrategic reportAdditional informationGovernance9.  Financial assets and liabilities

This note provides information about the Group’s financial instruments, including:

• An overview of all financial instruments held by the Group;

 – Trade receivables (note 9(a));

 – Other financial assets at amortised cost (note 9(b));

 – Cash and cash equivalents (note 9(c));

 – Trade and other payables (note 9(d)); and 

 – Derivative financial liabilities (note 9(e))

• Specific information about each type of financial instrument;

• Accounting policies; and

• Information about determining the fair value of the instruments, including judgements and estimation uncertainty involved.

The Group holds the following financial assets and liabilities:

£’000s

Financial assets at amortised cost

  Trade receivables

  Other financial assets at amortised cost

  Cash and cash equivalents
Total financial assets

Financial liabilities at amortised cost

  Trade and other payables

  Contract liabilities
Total financial liabilities

Notes

2019

2018

9(a)

9(b)

9(c)

9(d)

16

4,050

9,847

58,839

72,736

5,884

8,641

4,651

11,561

44,922

61,134

7,588

5,434

14,525 

13,022 

9.1 Financial assets and liabilities are recognised in the statement of financial position when the Group becomes party to the 
contractual provision of the instrument.

9.2 Financial assets
Recognition and derecognition
Financial assets are derecognised when the contractual rights to the cash flows from the financial asset expire, or when the 
financial asset and substantially all the risks and rewards are transferred.

A financial liability is derecognised when it is extinguished, discharged, cancelled or expires.

Classification and initial measurement of financial assets
Except for those trade receivables that do not contain a significant financing component and are measured at the transaction 
price in accordance with IFRS 15, all financial assets are initially measured at fair value adjusted for transaction costs  
(where applicable). Financial assets, other than those designated and effective as hedging instruments, are classified into  
the following categories:

• Amortised cost;

• Fair value through profit or loss (FVTPL);

• Fair value through other comprehensive income (FVOCI).

In the periods presented the Group does not have any financial assets categorised as FVTPL or FVOCI.

The classification is determined by both:

• The entity’s business model for managing the financial asset;

• The contractual cash flow characteristics of the financial asset.

All income and expenses relating to financial assets that are recognised in profit or loss are presented within finance costs, 
finance income or other financial items, except for impairment of trade receivables which is presented within other expenses.

132  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statementsSubsequent measurement of financial assets
Financial assets at amortised cost
Financial assets are measured at amortised cost if the assets meet the following conditions (and are not designated as FVTPL):

• They are held within a business model whose objective is to hold the financial assets and collect its contractual cash flows; and

• The contractual terms of the financial assets give rise to cash flows that are solely payments of principal and interest on the 

principal amount outstanding.

After initial recognition, these are measured at amortised cost using the effective interest method.

Discounting is omitted where the effect of discounting is immaterial. The Group’s trade and most other receivables (note 9 (a)) 
and cash and cash equivalents (note 9 (c)) fall into this category of financial instruments.

Financial assets at fair value through profit or loss (FVTPL)
Financial assets that are held within a different business model other than ‘hold to collect’ or ‘hold to collect and sell’ are 
categorised at fair value through profit and loss. Further, irrespective of business model financial assets whose contractual cash 
flows are not solely payments of principal and interest are accounted for at FVTPL. All derivative financial instruments fall into 
this category, except for those designated and effective as hedging instruments, for which the hedge accounting requirements 
apply (see below).

The category also contains equity investments. The Group accounts for investments at FVTPL and did not make the irrevocable 
election to account for investments in subsidiaries and listed equity securities at fair value through other comprehensive income 
(FVOCI). The fair value was determined in line with the requirements of IFRS 9, which does not allow for measurement 
 at cost.

Assets in this category are measured at fair value with gains or losses recognised in profit or loss. The fair values of financial 
assets in this category are determined by reference to active market transactions or using a valuation technique where no active 
market exists.

Financial assets at fair value through other comprehensive income (FVOCI)
The Group accounts for financial assets at FVOCI if the assets meet the following conditions:

• They are held under a business model whose objective it is ‘hold to collect’ the associated cash flows and sell; and

• The contractual terms of the financial assets give rise to cash flows that are solely payments of principal and interest on the 
principal amount outstanding. Any gains or losses recognised in other comprehensive income (OCI) will be recycled upon 
derecognition of the asset.

Impairment of financial assets
Under IFRS 9 the requirements are to use forward-looking information to recognise expected credit losses – the ‘expected 
credit loss (ECL) model’. The Group considers a broad range of information when assessing credit risk and measuring expected 
credit losses, including past events, current conditions, reasonable and supportable forecasts that affect the expected 
collectability of the future cash flows of the instrument. 

In applying this forward-looking approach, a distinction is made between:

• Financial instruments that have not deteriorated significantly in credit quality since initial recognition or that have low credit 

risk (‘Stage 1’); 

• Financial instruments that have deteriorated significantly in credit quality since initial recognition and whose credit risk is not 

low (‘Stage 2’); and

• ‘Stage 3’ would cover financial assets that have objective evidence of impairment at the reporting date.

‘12-month expected credit losses’ are recognised for the first category while ‘lifetime expected credit losses’ are recognised  
for the second category.

During the current period result of the above was immaterial and no impairment recognised. 

9.3 Financial liabilities – The Group’s financial liabilities include trade and other payables.

Financial liabilities are initially measured at fair value, and, where applicable, adjusted for transaction costs unless the Group 
designated a financial liability at fair value through profit or loss.

Subsequently, financial liabilities are measured at amortised cost using the effective interest method. All interest-related 
charges and, if applicable, changes in an instrument’s fair value that are reported in profit or loss are included within finance 
costs or finance income.

The Group derecognises financial liabilities when, and only when, the Group’s obligations are discharged, cancelled or expired.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  133

Financial statementsStrategic reportAdditional informationGovernance9.  Financial assets and liabilities continued
9.4 Fair value measurement – The Group measures certain financial instruments at fair value. Fair value is the price that  
would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the 
measurement date. The fair value is based on the presumption that the transaction to sell the asset or transfer the liability takes 
place either in the principal market for the asset or liability, or in the absence of a principal market, in the most advantageous 
market for the asset or liability.

The principal market or the most advantageous market must be accessible to or by the Group. The fair value of an asset or a 
liability is measured using the assumptions that market participants would use when pricing the asset or liability, assuming that 
market participants act in their economic best interest.

The Group uses valuation techniques that are appropriate in the circumstances and for which sufficient data is available to 
measure fair value, maximising the use of relevant observable inputs and minimising the use of unobservable inputs. All assets 
and liabilities for which fair value is measured or disclosed in the Group’s consolidated financial statements are categorised 
within the fair value hierarchy, as follows:

• Level 1 inputs: Quoted prices (unadjusted) in active markets for identical assets or liabilities;

• Level 2 inputs: Inputs other than quoted prices included within Level 1 that are observable for the asset or liability,  

either directly or indirectly; and

• Level 3 inputs: Inputs for the asset or liability that are not based on observable market data.

The Group’s policy is to recognise transfers into and out of fair value hierarchy levels at the end of the reporting period  
when the event or change in circumstances occurred.

9(a) Trade receivables
9.5 Trade receivables are amounts due from customers for licences sold or services performed in the ordinary course of business. 
They are generally due for settlement within 30 days of invoice date and are therefore all classified as current. Trade receivables 
are recognised initially at fair value and subsequently measured at amortised cost using the effective interest method, less 
provision for impairment. An impairment loss is recognised when there is objective evidence that the Group will not be able to 
collect all amounts due according to the original terms of the receivable. The Group considers information developed internally  
or obtained from external sources that indicates that a debtor is unlikely to pay its creditors, including the Group, in full (without 
taking into account any collateral held by the Group) as an indication that a financial asset is not recoverable.

The amount of the impairment charge is the difference between the asset’s carrying amount and the present value of estimated 
future cash flows, discounted at the original effective interest rate. The impairment loss is recognised in the consolidated 
statement of profit or loss and comprehensive income within other expenses and subsequent recoveries are credited to the 
same account previously used to recognise the impairment charge.

The maximum exposure to credit risk at the reporting date is the carrying value of each class of receivable mentioned above.  
The credit qualities of these receivables are periodically assessed by reference to external credit ratings (if available) or to 
historical information about their default rates. The Group does not hold any collateral as security. 

As the total carrying amount of the current portion of the trade and other receivables is due within the next 12 months after  
the reporting date, the impact of applying the effective interest method is not significant and, therefore, the carrying amount 
equals the contractual amount or the fair value initially recognised.

£’000s

Trade receivables
Provision for impairment
Trade receivables – net

Ageing of trade receivables
Ageing of net trade receivables £’000s

Less than 30 days
Past due 31-90 days
Past due 91+ days
Trade receivables – net

2019

4,050

–

4,050

2019

 3,641 

 152 

 257 

 4,050 

2018

4,651

–

4,651

2018

 3,976 

 643 

 32 

 4,651 

134  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statementsThe Group believes that the unimpaired amounts that are past due are fully recoverable as there are no indicators of future 
delinquency or potential litigation. 

Currency of trade receivables 
£’000s

GBP

USD

Other
Trade receivables – net

2019

1,319

2,073

658

4,050

2018

 1,109 

 2,993 

 549 

 4,651 

Trade receivables due from significant customers – Customers with revenue accounting for more than 10% of total revenue 
have outstanding trade receivables as follows:

£’000s

Customer A

Customer B

Customer C

Customer D

2019

737 

 353 

 –

–

2018

 2,228 

542

 – 

–

As at issuance of these financial statements, all amounts relating to customers accounting for more than 10% of total revenue 
had been collected. 

Impairment and risk exposure – Information about the impairment of trade receivables and the Group’s exposure to market risk 
(specifically foreign currency risk) and credit risk can be found in note 13(a) and (b).

9(b) Other receivables held at amortised cost 
£’000s

Accrued income

Prepayments

Other receivables
Total other receivables held at amortised cost

2019

7,214 

 1,613 

 1,020 

 9,847 

2018

 9,162 

 1,452 

 947 

 11,561 

9.6 Accrued income represents fees earned but not yet invoiced at the reporting date which has no right of offset with contract 
liabilities – deferred licence amounts. 

Accrued income decreased by £1.9 million. The current year balance represents unbilled work in progress in relation to our  
ODS customers and £3.5m of certain non-recurring revenue items where there is contractual agreement to invoice in 2020.  
As at 31 March 2020 68% of the accrued income balance had been invoiced and 66% had been received. 

9(c) Cash and cash equivalents
9.7 Cash and cash equivalents include cash at bank and in hand as well as short-term deposits with original maturities of three 
months or less.

£’000s

Cash at bank and in hand

Cash and cash equivalents

Currency of cash and cash equivalents 

£’000s

GBP

USD

SEK

AUD

Euro

Other
Cash and cash equivalents

2019

58,839

58,839

2018

44,922

44,922

2019

 48,222 

 5,730 

82 

 2,335 

2,105

365 

2018

 20,882 

 16,877 

 206 

 1,813 

4,751

393 

58,839

44,922

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  135

Financial statementsStrategic reportAdditional informationGovernance9.  Financial assets and liabilities continued
9(d) Current and non-current liabilities
9.8 Trade payables are obligations to pay for goods or services which have been acquired in the ordinary course of business  
from suppliers. Trade payables are recognised initially at fair value and subsequently measured at amortised costs using the 
effective interest rate method. As the total carrying amount is due within the next 12 months from the consolidated statement 
of financial position date, the impact of applying the effective interest method is not significant and, therefore, the carrying 
amount equals the contractual amount or the fair value initially recognised. 

Trade and other payables are classified as current liabilities if payment is due within one year or less. If not, they are presented  
as non-current liabilities.

9.9 Provisions are recognised when the Group has a present legal or constructive obligation as a result of past events, it is more 
likely than not that an outflow of resources will be required to settle the obligation and a reliable estimate of the amount can be 
made. When the effect of the time value is material, provisions are measured at the present value of the expenditures expected 
to be required to settle the obligation. 

£’000s

Trade payables

Corporation tax

Contract liabilities – software implementation

Contract liabilities – deferred maintenance

Lease liabilities (note 19(d))

Provisions for other liabilities

Total current and non-current liabilities

Less non-current portion
Total current liabilities 

See note 8 for further information on corporation tax liabilities.

See note 3 and 16 for further information on contract liabilities.

£’000s

At 1 January 2018

Provided in the period

At 31 December 2018

Provided in the period
At 31 December 2019

2019

5,884

 1,355 

 4,581

 4,060

19,002

 667 

 35,549

(17,997) 

 17,552 

2018

7,588

 2,448 

 1,662 

 3,772 

–

 152 

 15,622

(152) 

 15,470 

Provision for other liabilities

87

65

152

515
667

9(e) Derivative financial instruments
9.10 Derivative financial instruments are initially recognised at fair value on the date the contract is entered into and are 
subsequently remeasured at fair value at each reporting date. The method of recognising the gains and losses depends on 
whether the derivative is designated as a hedging instrument, and if so, the nature of the hedged item. The Group designates 
derivatives as held for trading. While providing effective economic hedges under the Group’s risk management policies, certain 
derivatives are not designated as hedging instruments according to IFRS 9 ‘Financial Instruments’. They are classified as held  
for trading and the changes in the fair value are immediately recognised within ‘Revenue’. See note 3 for further information. 
Related cash-flows are reported as cash flows from investing activities. Derivatives not designated for hedge accounting are 
classified as a current asset or liability.

The Group has nil foreign currency financial instruments outstanding at 31 December 2019 (2018: nil). The Group has used  
Level 2 inputs for determining and disclosing the fair value of financial instruments. 

136  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statements10. Non-financial assets and liabilities 

This note provides information about the Group's non-financial assets and liabilities, including:

• Specific information about each type of non-financial asset and non-financial liability:

 – Property, plant and equipment (note 10(a));

 – Goodwill (note 10(b));

 – Other intangible assets (note 10(c)); and

 – Deferred tax balances (note 10(d)).

• Accounting policies; and

• Information about determining the fair value of the assets and liabilities, including judgements and estimation of  

uncertainty involved.

10(a) Property, plant and equipment
10.1 Property, plant and equipment is stated at historical cost less accumulated depreciation. Historical cost includes 
expenditure that is directly attributable to the acquisition of the item. Depreciation on assets is calculated using the  
straight-line method to allocate their cost over their estimated useful lives, as follows:

Furniture and fittings: 
IT equipment: 
Motor vehicles:  

3 – 10 years 
2 – 5 years 
10 years

The assets’ residual values and useful lives are reviewed and adjusted if necessary at each reporting date. An asset’s carrying 
amount is written down immediately to its recoverable amount if the asset’s carrying amount is greater than its estimated 
recoverable amount. Repairs and maintenance are charged to the consolidated statement of profit or loss and comprehensive 
income as incurred. Any gains or losses on disposals are recognised within ‘Sales, general and administrative expenses’ in the 
consolidated statement of profit or loss and comprehensive income unless otherwise specified.

10.2 Impairment of finite life non-financial assets – Finite life non-financial assets are reviewed for impairment whenever 
events or changes in circumstances indicate that the carrying amount may not be recoverable. An impairment loss is recognised 
for the amount by which the asset’s carrying amount exceeds its recoverable amount, which is the higher of an asset’s fair value 
less costs to sell and value in use. For the purpose of assessing impairment, assets are grouped at the lowest levels for which 
there are separately identifiable cash flows.

£’000s

Cost

At 1 January 2018

Additions

Disposals

Foreign exchange

At 31 December 2018
Depreciation

At 1 January 2018

Charge for the year

Disposals

Foreign exchange

At 31 December 2018
Net book value

At 31 December 2018
Cost

At 1 January 2019

Additions

Foreign exchange
At 31 December 2019

Depreciation

At 1 January 2019

Charge for the year

Foreign exchange
At 31 December 2019

Net book value

At 31 December 2019

Fixtures and 
fittings

IT  
equipment

Motor  
vehicles

1,041

95

(1)

12

1,147

389

121

(1)

13

522

625

1,147

4

67

1,218

522

107

25

654

564

2,511

527

(254)

75

2,859

1,709

494

(252)

79

2,030

829

2,859

372

(54)

3,177

2,030

565

(20)

2,575

602

40

–

–

–

40

31

8

–

–

39

1

40

–

–

40

39

1

–

40

–

Total

3,592

622

(255)

87

4,046

2,129

 623

(253)

92

2,591

1,455

4,046

376

13

4,435

2,591

673

5

3,269

1,166

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  137

Financial statementsStrategic reportAdditional informationGovernance10. Non-financial assets and liabilities continued
Sub-lease rentals
One of the leased properties is sub-leased to tenants under long-term operating leases, with rentals payable quarterly.  
Minimum lease payments receivable on these sub-leases of property are as follows:

£’000s

Within one year

Later than one year but not later than 5 years

Later than 5 years
Total sub-lease payments receivable

2019

427

473

–

900

2018

427

900

–

1,327

10(b) Goodwill
10.3 Goodwill arose on the acquisition of subsidiaries in 2012 as part of a group reorganisation and represents the excess of the 
consideration transferred and the amount of any non-controlling interest in the investment over the fair value of the identifiable 
assets acquired and liabilities and contingent liabilities assumed. 

Goodwill is tested annually for impairment. The carrying amount is allocated to the cash-generating unit (“CGU”) that is 
expected to benefit from investment and which represents the lowest level at which the goodwill is monitored for internal 
management purposes. The carrying value of the CGU is then compared to the higher of its fair value less costs of disposal and 
its value in use. Any impairment attributed to the goodwill is recognised immediately as an expense and is not subsequently 
reversed.

£’000s

Cost

At 1 January
At 31 December

2019

2018

24,737

24,737

24,737

24,737

Impairment of goodwill – The Group tests annually whether goodwill has suffered any impairment on an annual basis in 
accordance with the accounting policy stated above. There is one CGU, being the Group, as its geographical operations do  
not have separate or distinct cash inflows. The recoverable amount of goodwill has been determined based on value-in-use 
calculations using cash flow projections from financial budgets and forecasts for a three-year period using a discount rate  
of 12%. Cash flows beyond these periods have been extrapolated using a steady 2% average growth rate in both the US and 
Europe. This growth rate does not exceed the long-term average growth rate for the markets in which the Group operates.

Budgeted cash flow projections are based on the expectation of signing new customers in the Group’s sales pipeline as well  
as ongoing projects or ODS projects with existing customers. Budgeted gross margin is based on historical evidence and the 
expectations of market development and efficiency leverage. Management believes that any reasonable change in any of  
the key assumptions on which the recoverable amount is based would not cause the reported carrying amount to exceed the 
recoverable amount of the CGU. The discount rate used reflects the Group’s pre-tax weighted average cost of capital (WACC),  
as adjusted for region specific risks and other factors as required by IFRS.

10(c) Other intangible assets
Internally generated research and product development costs only qualify for capitalisation if the Group can demonstrate  
all of the following:

• The technical feasibility of completing the intangible asset, so that it will be available for use or sale, its intention to complete 

the intangible asset and use or sell it;

• Its ability to use or sell the intangible asset, including how the intangible asset will generate probable future economic benefits;

• The existence of a market or, if it is to be used internally, the usefulness of the intangible asset;

• The availability of adequate technical, financial and other resources to complete the development and to use or sell the 

intangible asset;

• Its ability to measure reliably the expenditure attributable to the intangible asset during development.

Generally, commercial viability of new products, modules or capabilities is not proven until all high-risk development issues have 
been resolved through testing of the specific development. Development expenditure incurred on minor or major upgrades, or 
other changes in software functionality, does not satisfy the criteria, where it is considered that the product is not substantially 
new in its design or functional characteristics. Such expenditure is therefore recognised as an expense. See note 10(c) for 
disclosure of development costs which have met the criteria of IAS 38.

138  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statementsThe Group continues to assess the eligibility of development costs for capitalisation on a project–by-project basis.

The Group amortises intangible assets with a limited useful life, using the straight-line method over the following periods:

Computer software: licence period or 10 years as applicable 
Internally generated software: 3 – 5 years

10(c) Other intangible assets  

£’000s

Cost

At 1 January 2018

Additions

At 31 December 2018
Depreciation

At 1 January 2018

Charge for the year

At 31 December 2018
Net book value

At 31 December 2018
Cost

At 1 January 2019

Additions
At 31 December 2019

Depreciation

At 1 January 2019

Charge for the period
At 31 December 2019

Net book value

At 31 December 2019

Computer 
software

Internally 
generated 
software

Total

–

1,456

1,456

–

253

253

–

407

407

–

–

–

407

1,203

407

1,135

1,542

–

153

153

1,456

1,480

2,936

253

428

681

1,389

2,255

–

1,049

1,049

–

253

253

796

1,049

345

1,394

253

275

528

866

Significant movement in other intangible assets – During 2019, Alfa developed new internally generated software at a cost of 
£1.1 million. This software will be amortised over 3 to 5 years.

Critical judgements in applying the Group’s accounting policies
Internally generated software development – Assessing whether a project meets the criteria of IAS 38 – The Group is 
required to make an assessment of each ongoing project in order to determine at what stage a project meets the criteria 
outlined in the Group’s accounting policies. Such assessment may, in certain circumstances, require significant judgement. In 
making this judgement, the Group evaluates, amongst other factors, the stage at which technical feasibility has been achieved, 
management’s intention to complete and use or sell the product, the likelihood of success, the availability of technical and 
financial resources to complete the development phase and management’s ability to measure reliably the expenditure 
attributable to the project. Research and product development expenditure incurred on minor or major upgrades, or other 
changes in software functionality, does not satisfy the criteria where it is considered that the product is not substantially new  
in its design or functional characteristics. Such expenditure is therefore recognised as an expense.

The total research and product development expense for the period was £15.2 million (2018: £16.3 million) and there was 
£1.07 million capitalised personnel costs in the year (2018: £0.2m) and £0.1 million of capitalised external agency costs  
(2018: £0.2m).

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  139

Financial statementsStrategic reportAdditional informationGovernance10. Non-financial assets and liabilities continued
10(d) Deferred income tax
The provision for deferred tax consists of the following deferred tax assets/(liabilities) relating to accelerated capital allowances 
and short-term timing differences in relation to unpaid pensions accruals and share-based payments. 

£’000s

Balance as at 1 January

Adjustments in respect of prior period

Deferred income taxes recognised in the consolidated statement of profit or loss and comprehensive income
Balance as at 31 December

Consisting of:

Depreciation in excess of capital allowances

Other timing differences
Balance as at 31 December

2019

2018

8

419

169

596

359

237

596

(17)

(1)

26

8

(22)

30

8

Deferred income tax liabilities have not been recognised for the withholding tax and other taxes that would be payable on the 
unremitted earnings of certain subsidiaries as the Group is able to control the timing of these temporary differences and it is 
probable that they will not reverse in the foreseeable future. Unremitted earnings totalled £8.9 million at 31 December 2019 
(2018: £7.6 million).

11.  Equity
11(a) Ordinary shares
Ordinary shares are classified as equity. There are no restrictions on the distribution of capital and the repayment of capital. 

Issued and fully paid

Ordinary shares – 0.1 pence 

Balance as at 31 December

2019

2018

Shares

£’000s

Shares

£’000s

300,000,000

300,000,000

300

300

300,000,000

300,000,000

300

300

No additional shares have been issued or cancelled in the year ended 31 December 2019. 

11(b) Other reserves
Cumulative translation reserve £’000s

At 1 January

Currency translation of subsidiaries
At 31 December

2019

376

(350)
26

2018

–

376

376

Exchange differences arising on translation of the foreign controlled entity are recognised in OCI and accumulated in a separate 
reserve within equity. The cumulative amounts would be reclassified to profit or loss if the net investment is disposed of.

12. Critical judgements and estimates

The preparation of financial statements requires the use of accounting estimates which, by definition, will seldom equal the 
actual results. Management also needs to exercise judgement in applying the group’s accounting policies.

This note provides an overview of the areas that involved a higher degree of judgement or complexity, and of items which are 
more likely to be materially adjusted due to estimates and assumptions turning out to be wrong. Detailed information about 
each of these estimates and judgements is included in other notes, together with information about the basis of calculation for 
each affected line item in the financial statements.

The Group’s areas involving significant judgements or estimates are as follows:

• Critical judgement – Revenue recognition – Assessing performance obligations (note 3)

• Key sources of estimation uncertainty – Revenue recognition – Assigning the transaction value to performance obligations 

(note 3)

• Other sources of estimation uncertainty – Revenue recognition – Percentage of completion estimate (note 3)

• Critical judgement – Internally generated software development – Assessing whether the project meets the criteria  

of IAS 38 (note 10(c))

140  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statements13. Financial risk management

This note explains the Group’s exposure to financial risks and how these risks could affect the Group’s future financial 
performance. Current year profit and loss information has been included where relevant to add further context.

Area

Exposure arising from 

Measurement

Management

Market risk – foreign exchange 

Contracted revenue and costs 
denominated in a currency other  
than the entity’s functional currency; 
and monetary assets and liabilities 
denominated in a currency other  
than the entity’s functional currency.

Cash flow forecasting

Natural hedging from localised 
cost base

Credit risk – cash balances

Cash and cash equivalents

Credit risk – customer  
receivables

Trade receivables and  
contract assets

Credit ratings

Ageing analysis 
Credit ratings

Liquidity

Cash and cash equivalents

Cash flow forecasting

Diversification of bank deposits

Diversification of credit limits  
and letters of credit

Collection of up-front licence 
fees, ageing analysis of customer 
receivables 

The Group’s overall risk management policy focuses on the unpredictability of financial markets and seeks to minimise potential 
adverse effects on the Group’s financial performance. The Group has used financial instruments to hedge certain risk exposures 
in the past. Risk management is carried out by the finance function under policies approved by the Chief Financial Officer.  
The finance function identifies, evaluates and mitigates financial risks when deemed necessary. 

The Group’s objectives when managing capital are to safeguard the Group’s ability to continue as a going concern, so that they 
can provide returns for shareholders and benefits for other stakeholders and maintain an optimal capital structure. 

13(a) Market risk
(i) Foreign exchange risk
The Group operates internationally and is exposed to foreign exchange risk arising from various currencies, primarily with 
respect to those described below. Revenue is predominantly denominated in pounds sterling and US dollars. Operating costs 
are influenced by the currencies of the countries where the Group’s subsidiaries are based and pounds sterling and the US dollar 
are the currencies in which most operating costs are denominated.

The split by currency in relation to trade receivables is set out in note 9(a).

The group’s exposure to foreign currency risk in relation to revenue is set out in note 3.

During the current period the Group has not entered into or utilised any form of hedging against foreign currency exposure.  
All instruments were settled as of 31 December 2018. The notional principal amounts of the outstanding commercial foreign 
exchange contracts at 31 December 2019 was nil (2018: nil). 

A 10% movement in the USD GBP exchange rate in the year ended 31 December 2019 would impact revenue and operating 
profit (excluding share-based payments) by 5% and (14%) respectively. 

13(b) Credit risk 
(i) Credit risk related to transactions with financial institutions 
Credit risk with financial institutions is managed by the Group’s finance function in accordance with a Board approved policy. 
Management is not aware of any significant risks associated with financial institutions as a result of cash and cash equivalents 
deposits (including short-term investments) and financial derivative transactions. 

(ii) Credit risks related to customer trade receivables 
Significant financial difficulties of the debtor, probability that the debtor will enter bankruptcy or financial reorganisation, 
change of strategy and default or delinquency in payments are considered indicators that a trade receivable could be impaired. 
Given the complexity, the size and the length of certain software implementation of service-related projects, a delay in the 
settlement of an open trade receivable does not constitute objective evidence that the trade receivable is impaired.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  141

Financial statementsStrategic reportAdditional informationGovernance13. Financial risk management continued

The Group has a relatively diverse customer base geographically and by industry. The responsibility for customer credit risk 
management rests with management of the Group. Payment terms are set in accordance with practices in the different 
geographies and end-markets served, typically being 30 days from the date of the invoice. Trade receivables are actively 
monitored and managed. Collection risk is mitigated through the use of upfront payments of licences and maintenance. 
Historically, there has been a de minimis level of customer default as a result of the long history of dealing with the Group’s 
customer base and an active credit monitoring function. Where applicable, credit limits may be established based on internal or 
external rating criteria, which take into account such factors as the financial condition of the customers, their credit history and 
the risk associated with their industry segment. 

The Group applies the IFRS 9 simplified approach to measuring expected credit losses which uses a lifetime expected loss 
allowance for all trade receivables and contract assets. To measure the expected credit losses, trade receivables and contract 
assets have been grouped based on shared credit risk characteristics and the days past due. The contract assets relate to 
unbilled work in progress and have substantially the same risk characteristics as the trade receivables for the same types of 
contracts, other than where the Group has collected upfront payments in the form of licence fees at the start of a software 
implementation contract. The Group has therefore concluded that the expected loss rates for trade receivables are less than 
the loss rates for the contract assets. 

The expected loss rates of trade receivables are based on the payment profiles of customer invoices over a period of 36 months 
before 31 December 2019 or 31 December 2018 respectively and the corresponding historical credit losses experienced within 
this period. The historical loss rates would then be adjusted to reflect current or forward looking information in relation to any 
macroeconomic factors affecting the ability of the customers to settle the receivables. 

The Group has not identified any current factors or forward looking information which would be relevant to the historical loss 
rates as all trade receivables have been collected in the past 24 months. Therefore on this basis, the loss allowance as at 31 
December 2019 and 31 December 2018 was nil, for both trade receivables and contract assets.

See note 9(a) – Trade and other receivables for the ageing of trade receivables and significant customer credit risk exposure.

13(c) Liquidity risk
The Group’s principal objective when managing capital is to safeguard the Group’s ability to continue as a going concern, so that 
it can continue to provide returns for shareholders and benefits for other stakeholders. 

The capital structure of the Group consists of cash and cash equivalents (note 9(c)) and equity attributable to equity holders of 
the parent.

Liquidity risk is the risk that the Group will not be able to meet its financial obligations as they fall due.

The Group manages its exposure to liquidity risk through short and long-term forecasts and by seeking to align the maturity 
profiles of its financial assets with its financial liabilities. The Group’s policy is to maintain an adequate level of liquidity to meet 
its liabilities expected to be settled in the short or near term, under both normal and stressed conditions.

The following table details the remaining contractual maturity of the Group’s derivative and non-derivative financial liabilities. 
The amounts disclosed in the table are the contractual undiscounted cash flows.

£’000s

Trade and other payables

Provisions

£’000s

Trade and other payables

Provisions

Less than  
6 months

Between  
6-12 months

Between  
1-2 years

Between  
2-5 years

More than  
5 years

5,884

–

–

–

–

400

–

125

–

142

31 December 2019

Less than  
6 months

Between  
6-12 months

Between  
1-2 years

Between  
2-5 years

More than  
5 years

7,588

–

–

–

–

–

–

–

–

152

31 December 2018

142  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statements14. Unrecognised items
14(a) Contingencies and commitments
The Group has no capital commitments, no material contingent liabilities and no contingent assets. 

14(b) Non-cancellable operating leases 
In the current year, Alfa has updated its accounting policies as a result of adopting IFRS 16 ‘Leases’. This new standard 
supersedes IAS 17 ‘Leases’. The Group has applied IFRS 16 ‘Leases’ from 1 January 2019 and, in accordance with the transition 
provisions in the standard, has recognised the cumulative effect of initially applying the new standard at that date. The 
comparatives for the prior twelve-month period have not been restated, under the specific transitional provisions in the 
standard, and are presented under IAS 17. The amounts disclosed in this note below relate specifically only to the comparatives.  
Refer to note 19 to see the impact of the adoption of IFRS 16 from 1 January 2019. 

Under IAS 17, where a significant portion of the risks and rewards of ownership are retained by the lessor, leases are classified as 
operating leases. Various buildings, machinery and equipment from third parties are leased under operating lease agreements. 
Under such operating lease agreements, the total lease payments are recognised as rent expense on a straight-line basis over 
the term of the lease agreement, and are included in ‘Sales, general and administrative expenses,’ reflecting the nature of the 
leased assets. Lease incentives received to enter into an operating lease are credited to the consolidated statement of profit or 
loss and comprehensive income, to reduce the lease expense, on a straight-line basis, over the period of the lease. The Group’s 
property lease in respect of its London headquarters has a lease term of ten years, with a five year extension.

Operating lease commitments relate to property and motor vehicle leases. Operating lease payments in the year amounted  
to £2.3 million in 2018. Future operating lease payments, in respect of non-cancellable leases, are set out below at the  
applicable dates:

£’000s

Within one year

Later than one year but not later than 5 years

Later than 5 years

2018

2,465

9,306

7,856

14(c) Events occurring after the reporting period
The Directors note that the outbreak of Coronavirus (Covid-19) during early 2020 may have a significant impact on the Group 
and the environment in which it operates. This is discussed in more detail within the Strategic report and Directors’ report. 
However these events are considered to be non-adjusting events after the reporting date, and accordingly no adjustments have 
been made to the financial performance and position of the Group as of the reporting date. The events have been considered 
within the assessment of going concern and viability, as set out in Note 1(a) and in the Directors’ report.

There have been no other reportable subsequent events.

15. Related parties
15(a) Controlling shareholder
The ultimate parent undertaking is CHP Software and Consulting Limited (the “Parent”), which is the parent undertaking of the 
smallest and largest group in relation to these consolidated financial statements. The ultimate controlling party is Andrew Page.

15(b) Subsidiaries
Subsidiaries – Subsidiaries are all entities over which the Group has control. The Group controls an entity when the Group is 
exposed to, or has rights to, variable returns from its involvement with the entity and has the ability to affect those returns 
through its power over the entity. Subsidiaries are fully consolidated from the date on which control is transferred to the Group. 

Unless otherwise stated, subsidiaries have share capital consisting solely of ordinary shares, and the proportion of ownership 
interests held equals the voting rights held by the Group. The country of incorporation or registration is also each subsidiary’s 
principal place of business. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  143

Financial statementsStrategic reportAdditional informationGovernance15. Related parties continued

All intra-Group transactions, balances, income and expenses are eliminated on consolidation. All subsidiaries have a  
31 December year end and all trading subsidiaries act as sales offices for the Company’s principal activity. The below 
percentages held by Company and Group refer to ordinary shares held. 

Alfa Financial  
Software Group Limited

Alfa Financial  
Software Limited 

Alfa Financial  
Software Inc

Alfa Financial  
Software  
Australia Pty Limited

Alfa Financial  
Software  
NZ Limited 

Alfa Financial  
Software GmbH

Registered address and 
country of incorporation

Moor Place,  
1 Fore Street Avenue, 
London, EC2Y 9DT, UK
Moor Place,  
1 Fore Street Avenue, 
London, EC2Y 9DT, UK

350N Old Woodward 
Avenue, Birmingham,  
MI 48009, USA
Level 57 MLC Centre, 
19-29 Martin Place, 
Sydney, NSW 2000, 
Australia
Level 1 Building B,  
600 Great South Road, 
Greenlane,  
Auckland 1051,NZ

Bockenkheimer 
Landstraße 20, 60323 
Frankfurt am Main
Germany

Principal activity

Holding company

Software and services

Software and services

Software and services

Software and services

Software and services

Held by 
Company  
2019

100%

Held by  
Group
2019

100%

Held by 
Company
2018

100%

Held by  
Group
2018

100%

–

–

–

–

–

100%

100%

100%

100%

100%

–

–

–

–

–

100%

100%

100%

100%

100%

Alfa Financial Software GmbH was established in 2017 and has started trading in 2019. 

15(c) Transactions with related parties
There was no trading between the Group and the Parent. 

The balances outstanding from the Parent at 31 December 2019 and 2018 were nil and nil respectively. 

During the period, the Group made arms-length transactions with Classic Technology Limited, a company in which the founder 
holds an interest. These transactions amounted to £0.04 million (2018: £0.04 million) in relation to fees paid for rental of 
property. There were no outstanding receivables balances at the end of the reporting period.

15(d) Key management 
Key management compensation (including Directors)
£’000s

Wages, salaries and short-term benefits

Social security

Post-employment benefits

Share-based payments
Total key management compensation

15(e) Directors
Aggregate Director compensation 
£’000s

Aggregate emoluments

Post-employment benefits
Total aggregate director compensation

2019

2,428 

 223 

 61 

 19 

2018

1,651 

 229 

 63 

 – 

 2,731 

 1,943 

2019

 1,305

 32

 1,337 

2018

 1,366 

 22 

 1,388 

For further details on Directors’ remuneration, see the Report on Directors’ Remuneration in the Governance section of the 
Annual Report. Key management includes Directors and members of the Company Leadership Team.

144  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statements16. Offsetting assets and liabilities

Financial assets and liabilities are offset and the net amount is reported in the consolidated statement of financial position 
where Alfa currently has a legally enforceable right to offset the recognised amounts, and there is an intention to realise the 
asset and settle the liability simultaneously. 

The following table presents the recognised financial instruments that are offset as at 31 December 2019 and  
31 December 2018. 

2019 £000’s

Financial assets

Accrued income
Financial liabilities

Contract liabilities – software implementation

2018 £000’s

Financial assets

Accrued income
Financial liabilities

Contract liabilities – software implementation

Gross  
amounts

Gross amounts offset in the 
consolidated statement of 
financial position

Net amounts presented in the 
consolidated statement of 
financial position

15,763

(13,130)

(8,549)

8,549

7,214

(4,581)

Gross  
amounts

Gross amounts offset in the 
consolidated statement of 
financial position

Net amounts presented in the 
consolidated statement of 
financial position

12,301

(4,801)

(3,139)

3,139

9,162

(1,662)

17. Earnings per share
Basic earnings per share is calculated by dividing the profit attributable to equity holders of Alfa by the weighted average 
number of ordinary shares outstanding during the year. 

Diluted earnings per share, for the periods presented, the ordinary shares which are held in an employee trust on behalf of 
employees are treated as having a potentially dilutive effect as these shares have service conditions attaching to them. Should 
the service conditions not be met, the shares will be forfeited. The shares have no right to voting or to dividends while held 
in trust.

Profit attributable to equity holders of Alfa (£’000s)

Weighted average number of shares outstanding during the year 

Basic earnings per share (pence per share)

Weighted average number of shares outstanding including potentially dilutive shares

Diluted earnings per share (pence per share)

18. Auditor’s remuneration 

The Group obtained the following services from the Group’s auditor as detailed below:

£’000s

Audit of the consolidated financial statements

Audit fees relating to prior year

Audit of subsidiaries

Total audit fees

Audit-related assurance fees

Total assurance fees

Non-audit services
Total audit and non-audit related services

2019

10,182 

2018

18,150 

 290,554,694 

 285,962,898 

 3.5 

 6.3 

 298,812,270 

 300,000,000 

 3.4 

 6.1 

2019

165

48

150

363

135

498

–

498

2018

117

–

108

225

77

302

–

302

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  145

Financial statementsStrategic reportAdditional informationGovernance19. IFRS 16

This note explains the impact of the adoption of IFRS 16 Leases on the Group’s financial statements and discloses the new 
accounting policies that have been applied, from 1 January 2019. 

In the current year, Alfa has updated its accounting policies as a result of adopting IFRS 16 ‘Leases’. This new standard 
supersedes IAS 17 ‘Leases’, IFRIC 4 ‘Determining whether an Arrangement contains a Lease’, SIC-15 ‘Operating Leases-
Incentives’ and SIC-27 ‘Evaluating the Substance of Transactions Involving the Legal Form of a Lease’. 

The Group has applied IFRS 16 ‘Leases’ from 1 January 2019 and, in accordance with the transition provisions in the standard, 
has recognised the cumulative effect of initially applying the new standard at that date. Comparatives for the prior twelve-
month period have not been restated, under the specific transitional provisions in the standard. Alfa has also elected not to 
apply IFRS 16 to contracts that were not identified as containing a lease under IAS 17 and IFRIC 4, ‘Determining whether an 
Arrangement contains a Lease’.

IFRS 16 introduces new or amended requirements with respect to lease accounting, along with significant changes to lessee 
accounting by removing the distinction between operating and finance leases. The standard requires the recognition of a 
right-of-use asset and a lease liability at commencement for all leases, except for short-term leases and leases of low value 
assets. The Group does have various lease contracts relating to property and motor vehicles, where it acts as the lessee.

Details of Alfa’s accounting policies under IFRS 16 are set out below, followed by a description of the financial impact of 
adopting IFRS 16. 

19(a) The Group’s leasing activities and how these are accounted for 
Alfa enters into lease contracts in respect of various properties and motor vehicles. These rental contracts are typically made 
for fixed periods of two to 10 years, and sometimes have extension options. Lease terms are negotiated on an individual basis 
and contain a wide range of different terms and conditions. In accordance with IFRS 16, leases are recognised as right-of-use 
assets with corresponding liabilities, at the date at which the leased asset is available for use by Alfa. These assets and liabilities 
are initially measured on a present value basis (as set out in more detail below), with each subsequent lease payment allocated 
between the liability and finance cost. The finance cost is charged to profit or loss over the lease period to produce a constant 
periodic rate of interest on the remaining balance of the liability for each period. The right-of-use assets are depreciated over 
the shorter of the asset's useful life and the lease term on a straight-line basis.

Alfa assesses whether a contract is, or contains a lease, at inception of the contract, or at the point of transition to IFRS 16 if this 
was later than the commencement date of the lease. The Group recognises right-of-use assets and corresponding lease 
liabilities, with respect to all lease arrangements in which it is the lessee, except for short-term leases (defined as leases with a 
lease term of 12 months, or fewer) and leases of low-value assets. For these leases, the Group recognises the lease payments as 
an expense on a straight-line basis over the term of the lease, unless another systematic basis is more representative of the time 
pattern in which economic benefits from the leased assets are consumed.

The lease liabilities are initially measured at the present value of the lease payments that are not paid at the commencement 
date, discounted by using the rate implicit in the lease. If this rate cannot be readily determined, the Group uses its incremental 
borrowing rate.

Lease payments included in the measurement of the lease liabilities comprise:

• Fixed lease payments (including in substance fixed payments), less any lease incentives; 

• Variable lease payments that depend on an index or rate, initially measured using the index or rate at the commencement date; 

• The amount expected to be payable by the lessee under residual value guarantees; 

• The exercise price of purchase options, if the lessee is reasonably certain to exercise the options; and 

• Penalties for terminating the lease, if the lease term reflects the exercise of an option to terminate the lease. 

The lease liabilities are presented as a separate line in the consolidated statement of financial position. It is subsequently 
measured by increasing the carrying amount to reflect interest on the lease liabilities (using the effective interest method) and 
by reducing the carrying amount to reflect the lease payments made.

146  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statementsThe Group re-measures the lease liabilities (and makes a corresponding adjustment to the related right-of-use assets) whenever:

• The lease term has changed, or there is a change in the assessment of exercise of a purchase option, in which case the lease 

liability is re-measured by discounting the revised lease payments using a revised discount rate. 

• The lease payments change due to changes in an index, or rate, or a change in expected payment under a guaranteed residual 
value. In these cases, the lease liabilities are re-measured by discounting the revised lease payments, using the initial discount 
rate (unless the lease payments change is due to a change in a floating interest rate, in which case a revised discount rate is 
used). 

• A lease contract is modified and the lease modification is not accounted for as a separate lease, in which case the lease 

liabilities are re-measured by discounting the revised lease payments using a revised discount rate. 

During the period, one of the Group’s property leases was subject to a market review of the lease payment. As a result, the  
right-of-use assets and corresponding lease liabilities were re-measured and increased by £0.01 million to reflect the present  
value of the additional lease payments to be paid over the remaining lease term. 

The right-of-use assets comprise:

• The initial measurement of the corresponding lease liabilities;

• Lease payments made at, or before, the commencement day;

• Any initial direct costs; and 

• Restoration cost.

The right-of-use assets are presented as a separate line in the consolidated statement of financial position.

The right-of-use assets are subsequently measured at cost less accumulated depreciation and impairment losses (if applicable). 
They are depreciated from the commencement date of the lease and over the shorter period of the lease term and useful life of 
the underlying asset. If a lease transfers ownership of the underlying asset, or the cost of the right-of-use asset reflects an 
expectation that the Group will exercise a purchase option, the related right-of-use asset is depreciated over the useful life of 
the underlying asset. Currently, the Group does not have any leases that include a purchase option, or transfer ownership of the 
underlying asset.

Whenever the Group incurs an obligation for costs to dismantle and remove a leased asset, restore the site on which it is located, 
or restore the underlying asset to the condition required by the terms and conditions of the lease, a provision is recognised and 
measured under IAS 37. 

Extension options (or periods after termination options) are only included in the lease term if the lease is reasonably certain to 
be extended (or not terminated). The assessment is reviewed if a significant event or a significant change in circumstances 
occurs which affects this assessment and that is within the control of the lessee. During the current financial period, there have 
been no changes in such assessments. 

Variable rents that do not depend on an index, or rate, are not included in the measurement of the lease liabilities and the 
right-of-use assets. The related payments are recognised as an expense in the period in which the event or condition that  
triggers those payments occurs and are included as an expense in the consolidated statement of profit or loss and 
comprehensive income.

19(b) Approach to transition 
The Group has applied IFRS 16 using the modified retrospective approach, without restating the comparative information. In 
respect of those leases that the Group previously treated as operating leases, the Group has:

• Recognised the lease liabilities as the present value of the remaining lease payments, discounted using the borrowing rate at 

the date of initial application; and

• Elected to measure its right-of-use assets using the approach set out in IFRS 16.C8(b)(i) to calculate the carrying value as if the 

Standard had applied at the lease commencement date, but discounted using the borrowing rate at the date of initial 
application.

The Group’s weighted average incremental borrowing rate applied to lease liabilities as at 1 January 2019 is 4.43%.

The Group does not recognise leases under 12 months or leases of low-value assets on the consolidated statement of  
financial position.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  147

Financial statementsStrategic reportAdditional informationGovernance19. IFRS 16 continued
19(c) Practical expedients adopted on transition 
The Group has made use of the practical expedient available on transition to IFRS 16 not to reassess whether a contract is, or 
contains, a lease. Accordingly, the definition of a lease in accordance with IAS 17 and IFRIC 4 will continue to be applied to those 
leases entered into, or modified, before 1 January 2019.

As part of the Group’s adoption of IFRS 16 and application of the modified retrospective approach to transition, the Group also 
elected to use the following practical expedients:

• The use of a single discount rate to a portfolio of leases with reasonably similar characteristics;

• Accounting for operating leases with a remaining lease term of less than 12 months as at 1 January 2019 as short-term leases;

• The exclusion of initial direct costs for the measurement of the right-of-use assets at the date of initial application; and

• The use of hindsight in determining the lease term, where the contract contains options to extend, or terminate, the lease.

19(d) Financial impact of applying IFRS 16 
IFRS 16 changes how the Group accounts for leases previously classified as operating leases under IAS 17, which were 
off-balance sheet. The main changes are detailed below:

• All leases (except as noted above) are now recognised as right-of-use assets and lease liabilities in the consolidated statement 

of financial position, initially measured at the present value of the future lease payments as described above;

• Extension options (or periods after termination options) are included in the lease term if the lease is reasonably certain to be 

extended (or not terminated). 

• Lease incentives (e.g. rent-free periods) are recognised as part of the measurement of the right-of-use assets and lease 

liabilities whereas under IAS 17 they resulted in the recognition of a lease incentive liability, amortised as a reduction of rental 
expenses on a straight-line basis;

• Right-of-use assets will be tested for impairment in accordance with IAS 36 Impairment of Assets. This replaces the previous 
requirement to recognise a provision for onerous lease contracts. There were no onerous lease contracts that would have 
required an adjustment to the right-of-use assets at the date of initial application;

• The Group recognises depreciation of right-of-use assets and interest on lease liabilities in the consolidated statement of 

profit or loss and comprehensive income, whereas, under IAS 17, operating leases previously gave rise to a straight-line expense 
included in operating expenses; and

• The Group separates the total amount of cash paid for leases that are on the consolidated statement of financial position into 

a principal portion (presented within financing activities) and interest (presented within operating activities) in the 
consolidated cash flow statement. Under IAS 17, operating lease payments were presented as operating cash outflows.

In addition, IFRS 16 requires changes with respect to the accounting for assets formerly held under a finance lease. The main 
difference between IFRS 16 and IAS 17 is the measurement of the residual value guarantees provided by the lessee to the lessor. 
IFRS 16 requires that the Group recognises as part of its lease liabilities only the amount expected to be payable under a residual 
value guarantee, rather than the maximum amount guaranteed as required by IAS 17. This change did not have a material effect 
on the Group’s consolidated financial statements at 31 December 2019, because the Group did not have any assets formerly 
held under finance leases at the date of transition.

148  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statementsThe following table sets out the impact on the statement of financial position at 1 January 2019: 

£’000

Non-current assets

Property plant and equipment 

Right-of-use assets

Other non-current assets
Total non-current assets

Current assets

Total current assets
Total assets

Current liabilities

Lease liabilities

Other current liabilities
Total current liabilities

Non-current liabilities

Lease liabilities

Other non-current liabilities

Total non-current liabilities
Total liabilities

Shareholders’ equity
Total liabilities and equity

31 December 
2018

Impact  
of IFRS 16

1,455

–

25,948

27,403

 – 

 17,990

– 

 17,990

Adjusted  
1 January  
2019

 1,455 

 17,990

 25,948 

 45,393 

 61,134 

 88,537 

70

61,204

18,060

 106,597 

–

 15,470

 15,470

–

152

152

15,622

 72,915 

 88,537 

1,478

(961)

517

 19,002

–

 19,002

19,519

1,478

14,509

15,987

 19,002

 152 

 19,154 

35,141

(1,459)

18,060

 71,456 

 106,597 

Of the total right-of-use assets of £18.0 million recognised at 1 January 2019, £17.9 million related to leases of property and 
£0.1 million to leases of motor vehicles.

At the date of transition, Alfa had no finance leases recognised. The table below presents a reconciliation from operating lease 
commitments disclosed at 31 December 2018 to lease liabilities recognised at 1 January 2019.

£’000s

Operating lease commitments disclosed under IAS 17 at 31 December 2018

Short-term and low-value lease commitments straight-line expensed under IFRS 16

Payments due in periods covered by extension options that are included in the lease term

Operating lease commitments recognised on adoption of IFRS 16

Discounted using the incremental borrowing rate at 1 January 2019

Finance lease liabilities recognised under IAS 17 at 31 December 2018
Lease liabilities recognised at 1 January 2019

The following table sets out the reconciliation of the lease liabilities from the 1 January 2019 to the amount disclosed  
at 31 December 2019: 

£’000s

Lease liabilities recognised at 1 January 2019

Additions

Disposals

Interest charge

Payments made on lease liabilities
At 31 December 2019

19,627

(41)

6,652

26,238

20,480

–
20,480

2019

20,480

132

–

852

(2,462)

19,002

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  149

Financial statementsStrategic reportAdditional informationGovernance 
 
 
 
 
19. IFRS 16 continued

The following table sets out the reconciliation of the right-of-use assets from the 1 January 2019 to the amount disclosed  
at 31 December 2019: 

£’000s

Cost

Adjusted opening balance at 1 January 2019:

Additions

Foreign exchange
At 31 December 2019

Depreciation

At 1 January 2019

Charge for the year
At 31 December 2019

Net book value

Motor  
vehicles

Property

Total

92

128

(8)

212

–

(67)

(67)

145

17,898

17,990

4

3

132

(5)

17,905

18,117

–

(1,648)

(1,648)

16,257

–

(1,715)

(1,715)

16,402

In terms of the consolidated statement of profit or loss and comprehensive income impact, the application of IFRS 16 resulted in 
a decrease in rental expenses and an increase in depreciation and interest expense compared to IAS 17. The Group recognised 
the following amounts in the consolidated statement of profit or loss and comprehensive income in relation to leases under 
IFRS 16:

£’000

Depreciation
Interest expense
Short-term lease expense
Low-value lease expense

2019

(1,715)

(852)

(47)

–

If IFRS 16 had been applied from 1 January 2018, it would have increased operating profit by £0.4 million and decreased  
profit before taxation by £0.5 million for the year ended 31 December 2018. Operating cash flows would have been higher by 
£1.4 million for the full year ended 31 December 2018, because cash payments for the principal portion of the lease liabilities are 
classified within financing activities. Only the interest part of repayments is presented within operating cash flows under  
IFRS 16. 

Below is the maturity analysis of the lease liabilities as per the requirements of paragraphs 39 and B11 of IFRS 7:

£’000s

Non-current

Current
Total lease liabilities

No later than one year

Between 1 year and 5 years

Later than 5 years

Total future lease payments

Total future interest payments
Total lease liabilities

The Group does not face a significant liquidity risk with regard to its lease liabilities.

2019

17,330

1,672

19,002

2,456

11,504

9,409

23,369

(4,367)

19,002

150  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Notes to the consolidated financial statementsCompany statement of financial position 

As at 31 December

£’000s

Assets

Non-current assets

Investment in subsidiary companies
Total non-current assets

Current assets

Other receivables

Cash and cash equivalents
Total current assets

Total assets

Liabilities and equity

Current liabilities

Amounts owed to subsidiaries

Other payables

Accruals
Total current liabilities

Non-current liabilities

Amounts owed to subsidiaries
Total non-current liabilities

Total liabilities

Capital and reserves

Ordinary shares

Retained earnings 
Total equity

Total liabilities and equity

Note

2019

 2018

2

1(a)

1(c)

1(d)

1(e)

1(d)

4

347,436

347,436

346,800

346,800

287

106

393 

187

86

273

347,829

347,073

3,448

168

661

4,277

32,516

32,516

36,793

300

310,736

311,036

347,829

1,556

152

–

1,708

32,201

32,201

33,909

300

312,864

313,164

347,073

The above retained earnings includes a loss of £2.8 million for the 2019 financial year (31 December 2018: £(80.4) million). 
See the statement of changes in equity on page 152 for further details. 

The above Company statement of financial position should be read in conjunction with the accompanying notes. 

The Company financial statements on pages 151 to 157 were approved and authorised for issue by the Board of Directors  
on 23 April 2020 and signed on its behalf.

Andrew Denton 
Chief Executive Officer

Matthew White 
Chief Operating Officer

Alfa Financial Software Holdings PLC

Registered number 10713517 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  151

Financial statementsStrategic reportAdditional informationGovernanceCompany statement of changes in equity

£’000s

Balance as at 1 January 2018

Total comprehensive loss for the period

Employee share schemes – value of employee services
Balance as at 31 December 2018

Total comprehensive loss for the period

Employee share schemes – value of employee services
Balance as at 31 December 2019

Note

Called-up 
share capital

3

3

300

–

–

300

–

– 
300

Retained 
earnings

392,998

(80,402)

268

Total equity

393,298

(80,402)

268

312,864

313,164

(2,764)

(2,764)

636
310,736

636
311,036

As 31 December 2019 £0.9 million (31 December 2018: £0.3 million) of retained earnings balance relates to reserves held to 
settle the Alfa employee share schemes, and does not qualify as distributable reserves.

152  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Company notes to the financial statements 

1.  Financial assets and financial liabilities

This note provides information about Alfa Financial Software Holdings PLC’s (the “Company”) financial instruments, including:

• An overview of all financial instruments held by the Company:

 – Other receivables (note 1(a));

 – Amounts owed by subsidiaries (note 1(b))

 – Cash and cash equivalents (note 1(c));

 – Amounts owed to subsidiaries (note 1(d)); and 

 – Other payables (note 1(e))

• Specific information about each type of financial instrument;

• Accounting policies; and

• Information about determining the fair value of the instruments, including judgements and estimation uncertainty involved.

The Company holds the following financial assets and liabilities:

£’000s

Financial assets at amortised cost

  Other receivables (note 1(a))

  Cash and cash equivalents (note 1(c))
Total financial assets at amortised cost

£’000s

Financial liabilities at amortised cost

  Amounts owed to subsidiaries (note 1(d))

  Other payables (note 1(e))

  Accruals
Total financial liabilities at amortised cost

2019

2018

287

106

393 

187

86

273

2019

2018

35,964

33,757

168

661

152

–

36,793

33,909

Financial assets – Basic financial assets, including trade and other receivables, cash and bank balances and other receivables,  
are initially recognised at transaction price, unless the arrangement constitutes a financing transaction. 

At the end of each reporting period financial assets measured at amortised cost are assessed for objective evidence of 
impairment. If an asset is impaired the impairment loss is the difference between the carrying amount and the present value  
of the estimated cash flows discounted at the asset’s original effective interest rate. The impairment loss is recognised in profit 
or loss. 

Financial liabilities – Basic financial liabilities, including trade and other payables and trading balances and loans from 
subsidiaries are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the 
debt instrument is measured at the present value of the future receipts discounted at a market rate of interest. The Company 
derecognises financial liabilities when, and only when, the Company’s obligations are discharged, cancelled or expired.

1(a) Other receivables
Other receivables include prepayments for professional fees, other operating expenses and VAT receivable.

Other receivables are classified as current assets if receipt or recovery is due within one year or less.

At 31 December 2019, other receivables relate to prepayments of £174,000 (2018: £158,000) and VAT receivables  
of £113,000 (2018: £29,000).

1(b) Amounts owed by subsidiaries
Amounts owed by subsidiaries are unsecured, interest-free and repayable on demand. The carrying amounts of such receivables 
are considered to be the same as their fair values due to their short term nature. 

Amounts owed by subsidiaries is nil (2018: nil).

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  153

Financial statementsStrategic reportAdditional informationGovernanceCompany notes to the financial statements 

1.  Financial assets and financial liabilities continued
1(c) Cash and cash equivalents
Cash and cash equivalents include cash at bank and in hand.

£’000s

Cash and cash equivalents

1(d) Amounts owed to subsidiaries
£’000s

Amounts owed to subsidiaries – current

Amounts owed to subsidiaries – non-current

Total amounts owed to subsidiaries

2019

106

2018

86

2019

3,448

32,516

35,964

2018

1,556

32,201

33,757

Current amounts owed to subsidiaries of £3.5 million relates to operating expenses owed (2018: £1.6 million) and non-current 
amounts owed of £32.5 million reflects a loan of £29.2 million principal, repayable in 10 years, and accrued interest, accruing at 
2% over the applicable base rate.

1(e) Other payables
Other payables are obligations to pay social security and other taxes or other operating expenses.

Other payables are initially recorded at fair value and subsequently measured at amortised cost. As the total carrying amount  
is due within the next 12 months from the balance sheet date, the impact of applying the effective interest method is not 
significant and therefore the carrying amount equals to the contractual amount or the fair value initially recognised. 

Payables are classified as current assets or liabilities if receipt or payment is due within one year or less.

Other payables relate to accruals of social security and other taxes of £53,000 (2018: £56,000) and trade creditors of £115,000 
(2018: £96,000).

2.  Investments in subsidiaries
Subsidiaries – Subsidiaries are all entities over which the Company has control. The Company controls an entity when the 
Company is exposed to, or has rights to, variable returns from its involvement with the entity and has the ability to affect those 
returns through its power over the entity. 

Unless otherwise stated, subsidiaries have share capital consisting solely of ordinary shares, and the proportion of ownership 
interests held equals the voting rights held by the Company. The country of incorporation or registration is also each subsidiary’s 
principal place of business.

Investments in subsidiary undertakings are stated at cost, including those costs associated with the acquisitions, less provision 
for any impairment in value. Where events or changes in circumstances, including an adverse movement in the share price, 
indicate that the carrying amount of an investment may not be recoverable, an impairment review is performed. An impairment 
write down is recognised to the extent that the carrying amount of the asset exceeds the higher of the fair value less cost to sell 
and value in use.

Any subsidiary undertakings sold or acquired during the year are included up to, or from, the dates of change of control.  
Where control of a subsidiary is lost it is recognised in the profit or loss.

£’000s

Cost

As at 1 January

Capital contributions to subsidiaries

Impairment charge

As at 31 December 

2019

2018

346,800

424,560

636

–

347,436

268

(78,028)

346,800

154  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

All subsidiaries have a 31 December year end. The below percentages held by company and Group refer to ordinary shares held. 

Alfa Financial  
Software Group Limited

Alfa Financial  
Software Limited 

Alfa Financial  
Software Inc

Alfa Financial Software 
Australia Pty Limited

Alfa Financial  
Software NZ Limited 

Registered address  
and country of 
incorporation

Moor Place,  
1 Fore Street Avenue, 
London, EC2Y 9DT, UK
Moor Place,  
1 Fore Street Avenue, 
London, EC2Y 9DT, UK

350N Old Woodward 
Avenue, Birmingham,  
MI 48009, USA

Level 57 MLC Centre, 
19-29 Martin Place, 
Sydney, NSW 2000, 
Australia

Level 1 Building B,  
600 Great South Road, 
Greenlane,  
Auckland 1051,NZ

Principal activity

Holding company

Software and services

Software and services

Software and services

Software and services

Alfa Financial  
Software GmbH

Bockenkheimer 
Landstraße 20,
60323 Frankfurt am Main, 
Germany

Software and services

Held by 
Company
2019

100%

Held by  
Group
2019

100%

Held by 
Company
2018

100%

Held by  
Group
2018

100%

–

–

–

–

–

100%

100%

100%

100%

100%

–

–

–

–

–

100%

100%

100%

100%

100%

The carrying amount of the investment is £347.4 million at 31 December 2019 (2018: £346.8 million). The recoverable  
amount was determined based on the market capitalisation of the Company as at 31 December 2019 of £360.0 million.  
As the carrying value was in excess of the recoverable amount, no impairment charge has been recognised as of the reporting 
date. The recoverable amount is sensitive to fluctuations in the market capitalisation of the Company. Reductions in market 
capitalisation below the carrying amount of the investment since the reporting date may lead to an impairment of the 
investment in future reporting periods. If the market capitalisation of the Company of £231.3 million as at 31 March 2020 
remains unchanged at 31 December 2020, this would indicate a potential impairment of the investment of up to £116.1 million.

3.  Employee share schemes

There is no charge in the income statement for share-based payments. Any charges for share-based payments have been 
recognised as an increase in the cost of investment in subsidiaries. For full details of the Group’s share-based payments,  
refer to note 6 to the consolidated financial statements.

Under the rules of the Company’s LTIP plans, in October 2018 and November 2019, selected employees of the Company’s 
subsidiaries were granted LTIPs in the form of conditional awards over ordinary shares in Alfa. Shares in the Company will be 
transferred to participants at the end of the three-year service period if they continue to be employed by the Group  
throughout the period. The cost of the share based remuneration is passed to the relevant subsidiary. 

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  155

Financial statementsStrategic reportAdditional informationGovernanceCompany notes to the financial statements 

4.  Called-up share capital

Ordinary shares are classified as equity. There are no restrictions on the distribution of capital and the repayment of capital. 

Each ordinary share has a par value of 0.1 pence. All shares are fully paid and have equal voting rights. 

Issued and full paid 

At 31 December 2018
At 31 December 2019

5.  Dividends

Shares – Ordinary

£’000s

300,000,000
300,000,000

300
300

Dividends are recognised through equity when approved by Alfa’s shareholders or on payment, whichever is earlier.

No dividend has been declared or paid for the year ended 31 December 2019 (2018: nil). 

6.  Directors’ remuneration

The company has no employees other than the Directors. Full details of the Directors’ compensation and interests are set out in 
the Directors’ Remuneration report on pages 101 to 104. 

7.  Financial risk management

The Company’s exposure to financial risks is managed as part of the Group's financial risk management. Full details about the 
Group’s exposure to financial risks and how these risks could affect the Group’s future financial performance are given in note 13 
to the consolidated financial statements. 

8.  Related party and ultimate controlling party

The Company has taken advantage of the exemption under FRS 102:33.1A from disclosing transactions with other members of 
the Group. 

The immediate and ultimate parent undertaking is CHP Software and Consulting Limited, which is the parent undertaking  
of the smallest and largest group to consolidate these financial statements. The registered office of the immediate and ultimate 
parent undertaking is Moor Place, 1 Fore Street Avenue, London EC2Y 9DT and copies of the financial statements of CHP 
Software and Consulting Limited can be obtained from this address. The ultimate controlling party is Andrew Page.

9.  Subsequent events

The Directors note that the outbreak of Coronavirus (Covid-19) during early 2020 may have a significant impact on the Company 
and the environment in which it operates. This is discussed in more detail within the Strategic report and Directors’ report. 
However these events are considered to be non-adjusting events after the reporting date, and accordingly no adjustments  
have been made to the financial performance and position of the Company as of the reporting date. The events have been 
considered within the assessment of going concern and viability, as set out in Note 1(a) and in the Directors’ report.

There have been no other reportable subsequent events.

156  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

10. Basis of preparation and accounting policies

Alfa Financial Software Holdings PLC is a public company limited by shares and is incorporated and domiciled in England.  
These financial statements are the separate financial statements for the Company. 

The registered office is Moor Place, 1 Fore Street Avenue, London, EC2Y 9DT, United Kingdom. The registered no. of Alfa  
is 10713517.

The principal activity of the Company is to act as a holding company. 

11.  Statement of compliance and basis of preparation

The financial statements of Alfa Financial Software Holdings PLC have been prepared in compliance with Financial Reporting 
Standard 102, the Financial Reporting Standard applicable in the United Kingdom and the Republic of Ireland (‘‘FRS 102’’) and 
the Companies Act 2006. 

The principal accounting policies applied in the preparation of these financial statements are set out above. These policies have 
been consistently applied to the years presented, unless otherwise stated.

These financial statements have been prepared on a going concern basis, under the historical cost convention. The Directors 
have used the going concern principle on the basis that the current profitable financial projections of the Company and  
its subsidiaries indicate they will continue in operation for the foreseeable future. As described in Note 1(a) to the  
Consolidated financial statements, this has included an assessment of the likely impact of Covid-19 including additional 
downside stress testing. 

The Company financial statements have been prepared in pounds sterling which is the functional and presentational currency  
of the Company and have been presented in £’000s. 

As permitted by section 408 of the Companies Act 2006, entity statements of profit and loss and comprehensive income are 
not included as part of these financial statements. The parent company meets the definition of a qualifying entity under  
FRS 102 and has therefore taken advantage of the disclosure exemptions available to it in respect the presentation of a cash 
flow statement.

The loss for the financial period to 31 December 2019 was £2.8 million (2018: £(80.4) million). 

12. Critical accounting judgements and key sources of estimation uncertainty

Estimates and judgements are continually evaluated and are based on historical experience and other factors, including 
expectations of future events that are believed to be reasonable under the circumstances. The resulting accounting estimates 
will, by definition, seldom equal the related actual results. There were no critical accounting judgements that would have a 
significant effect on the amounts recognised in the parent company financial statements. The carrying amount of investments in 
subsidiaries is a key source of estimation uncertainty. Further information is presented in note 2.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  157

Financial statementsStrategic reportAdditional informationGovernanceGlossary of terms

Admission: On 1 June 2017, Alfa’s shares were admitted for 
trading on the Main Market of the London Stock Exchange.

Adjusted EBIT: Adjusted EBIT is defined as profit from 
continuing operations, before interest and income taxes, 
adjusted for capitalised costs relating to internally generated 
assets and the relevant amortisation costs on associated 
internally generated assets.

Adjusted EBIT margin: Adjusted EBIT margin is defined as 
profit from continuing operations, before interest and income 
taxes, adjusted for capitalised costs relating to internally 
generated assets and the relevant amortisation costs on 
associated internally generated assets as a proportion of 
revenue.

AFSGL: Alfa Financial Software Group Limited.

AGM: The Annual General Meeting of the Company.

Alfa: The Group or Alfa Financial Software Holdings PLC 
and its subsidiary undertakings (as defined by the Companies 
Act 2006).

API: Application Programming Interface. A computing 
interface to a software component or a system, that defines 
how other components or systems can use it. It defines the 
kinds of calls or requests that can be made, how to make them, 
the data formats that should be used, the conventions to 
follow, etc.

Articles: The Articles of Association of the Company.

Automotive finance: Automotive finance includes new 
and used cars. Our customers can be banking institutions 
providing finance to dealers, OEMs or independent sellers 
of automotive vehicles.

Banks: Customers classified as banking institutions are finance 
entities associated with regulated banking groups.

Basic earnings per share: Calculated by dividing the profit 
attributable to equity holders of Alfa by the weighted average 
number of ordinary shares outstanding during the year.

Billings: These are amounts invoiced in year. This differs from 
revenue as defined by IFRS due to the release of deferred 
income in relation to licence payments and maintenance 
agreements and accrued income.

Board: The Board of Directors of Alfa Financial Software 
Holdings PLC.

BPO: Business process optimisation, the task of improving 
business processes for efficiency gains.

Captive: Wholly owned subsidiaries of retailing or 
manufacturing firms that help customers finance purchases.

CGU: Cash-generating unit.

CODM: Chief Operating Decision Maker.

Companies Act: The Companies Act 2006 (as amended).

Company: Alfa Financial Software Holdings PLC, a company 
incorporated in England and Wales with registered number 
10713517 whose registered office is at Moor Place, 1 Fore 
Street Avenue, London, EC2Y 9DT, United Kingdom.

158  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

Company Leadership Team (CLT): A body of senior members 
of the Alfa team which provides input and recommendations 
to support the CEO.

Constant currency: Management provide percentage 
increases or decreases in revenue or Adjusted EBIT to 
eliminate the effect of changes in currency values. The 
comparative results are derived by re-calculating non British 
pounds denominated revenue and/or expenses using the 
average monthly exchange rates of this year and applying it to 
the comparative periods results, excluding gains or losses on 
derivative financial instruments.

Corporate website: www.alfasystems.com

Directors: The Directors of the Company whose names are set 
out on pages 76 to 77.

Disclosure and Transparency Rules: The Disclosure and 
Transparency Rules made under Part VI of the Financial 
Services and Markets Act 2000 (as amended).

Docker containers: A Docker container image is a lightweight, 
standalone, executable package of software that includes 
everything needed to run an application: code, runtime, 
system tools, system libraries and settings.

Dynamic Lease: Telematics based financing option that 
enables customers to adjust the leasing rates to the actual use 
of the vehicle, introduced by Daimler Truck Financial into the 
US finance market in early 2020.

EONIA: Euro Overnight Index Average. The effective 
overnight reference rate for the euro. Now replaced by  
ESTER (ESTR, €STR).

EPS: Earnings per share.

Equipment finance: Equipment finance covers a myriad of 
asset types, although at Alfa we predominantly service the 
lending for agriculture, manufacturing, mining, construction 
and transportation equipment.

ESTER (ESTR, €STR): Euro Short Term Rate. An interest rate 
benchmark that reflects the overnight borrowing costs of 
banks within the eurozone. 

Exceptional items: Items that, by virtue of their nature  
and incidence, have been disclosed separately in order  
to draw them to the attention of the reader of the  
financial statements.

FRC: The Financial Reporting Council.

FVTPL: Fair value through profit or loss.

GDPR: General Data Protection Regulation. A legal  
framework that sets guidelines for the collection and 
processing of personal information from individuals who  
live in the European Union.

GHG: Greenhouse gases.

Group: Alfa Financial Software Holdings PLC and its subsidiary 
undertakings (as defined by the Companies Act 2006).

Headcount: Represents the number of Alfa team 
members under contracts of employment as at 31 December 
of each year.

HMRC: Her Majesty’s Revenue & Customs.

I&S: Implementation and Support (“I&S”) expense.

IAS: International Accounting Standard(s).

IFRS: International Financial Reporting Standard(s) as 
adopted for use in the European Union.

IFRS IC: International Financial Reporting Standards 
Interpretations Committee.

IoT: Internet of Things.

Independents: Independent customers are customers 
who are neither part of a regulated banking group nor 
manufacturers of the asset being financed.

IPO: Initial public offering of the Company’s Ordinary Shares 
immediately post-admission on 1 June 2017.

JSON over HTTP: A modern inter-system API protocol for 
communication and coordination, used by REST 
(Representational State Transfer) protocols.

KPI: Key performance indicator.

LTIP: The Company’s Long Term Incentive Plan.

Maintenance: Maintenance revenues are invoiced annually in 
advance. Maintenance amounts are linked to the volumes of 
contracts or agreements being written through Alfa Systems 
and therefore increase if the customer’s portfolio increases.

Non-Executive Directors: The Non-Executive Directors of  
the Company designated as such on pages 76 to 77.

OEMs: Original equipment and automotive manufacturers.

Ongoing development and services (ODS): ODS revenues 
represent the ongoing development and services efforts 
which are either ad hoc projects with existing customers or 
relate to development or services delivered after a new 
implementation. The services can be support immediately 
after an implementation, further development for customer 
specific functionality or change management assistance.

Operating free cash flow conversion: Operating free cash 
flow is calculated as cash from operations, less gains and losses 
on settlement of derivative instruments and margin calls, less 
capital expenditures, less total lease payments in respect of 
IFRS 16 (which was applied for the first time in the year ended 
31 December 2019) and adding back IPO-related expenses. 
Operating free cash flow conversion represents Operating 
free cash flow generated as a proportion of Adjusted EBIT. 

Ordinary shares: The ordinary shares with a nominal value 
of 0.1 pence each in the share capital of the Company.

PDMR: Person Discharging Managerial Responsibilities

POSKit: The Alfa toolkit for building point of sale applications.

PostgreSQL: Also known as Postgres, a free and open-source 
relational database management system (RDBMS) which 
emphasises extensibility and SQL compliance

Prospectus: The Company’s prospectus dated 26 May 2017 
prepared in connection with the Company’s Admission.

R&PD: Research and product development.

Retention rate: Represents the retention of Alfa employees 
over the previous 12 month period, excluding any managed 
staff attrition.

RoE: Rest of Europe

RoW: Rest of World.

SDLC: Software development lifecycle. A process that 
produces software with the highest quality and lowest cost in 
the shortest time possible. SDLC provides a well structured 
flow of phases that help an organisation to quickly produce 
high-quality software which is well tested and ready for 
production use.

SG&A: Sales, general and administrative expenses. 

Shareholder: A holder for the time being of ordinary shares 
of the Company.

SOFR: Secured Overnight Financing Rate. An influential 
interest rate that banks use to price US dollar-denominated 
derivatives and loans.

Software implementation: An implementation process 
contains three types of billing streams, being the recognition 
of a licence, fees in relation to implementation tasks and fees 
for additional development. Software implementation 
projects can take from a few months to several years 
depending on the complexity of the implementation and the 
size of customer.

SONIA: Sterling Overnight Index Average. The effective 
overnight interest rate paid by banks for unsecured 
transactions in the British sterling market. 

TCO: Total cost of ownership

The Code: The UK Corporate Governance Code published by 
the FRC in July 2018.

VAT: UK value added taxation.

Webhooks: A method of augmenting an application with a 
custom callback to another application via HTTP. This can be 
used to provide notification or request a calculation or action 
from another system.

WLTP: World harmonized light-duty vehicles test procedure. 
A lab test that applies to all new vehicles registered since 
September 2018, to check how they perform in everyday 
driving conditions.

Alfa Financial Software Holdings PLC Annual Report and Accounts 2019  |  159

Financial statementsStrategic reportAdditional informationGovernanceUseful Information

Alfa Financial Software Holdings PLC
Registered Office

Moor Place 
1 Fore Street Avenue 
London 
EC2Y 9DT

www.alfasystems.com 

T+44 (0)20 7588 1800 
Registered Number: 10713517 
Stock code: ALFA

Investor relations
ir@alfasystems.com

Media relations
Tulchan Communications LLP

Auditor
Deloitte LLP

Brokers
Barclays Bank plc 
Numis Securities Ltd

Corporate lawyer
White & Case LLP

Remuneration advisors
Mercer Kepler 
Tapestry Global Compliance LLP 
Skyfall Consulting Limited

Registrar/shareholder queries 
Equiniti Limited  
Aspect House,  
Spencer Road,  
Lancing, West Sussex  
BN99 6DA

Telephone 0345 609 0810 and outside the UK +44 (0)121 415 7071 

Online: help.shareview.co.uk (from here, you will be able to securely email Equiniti with your enquiry).

160  |  Alfa Financial Software Holdings PLC Annual Report and Accounts 2019

This report is printed on GenYous.  
Manufactured at a mill that is FSC®accredited. 

Printed by Principal Colour.

Principal Colour are ISO 14001 certified,  
Alcohol Free and FSC®Chain of Custody certified.

Designed and produced by SampsonMay 
Telephone: 020 7403 4099 www.sampsonmay.com

A

l

f

a

F

i

n

a

n

c

i

a

l

S

o

f

t

w

a

r

e

H

o

l

d

i

n

g

s

P

L

C

A

n

n

u

a

l

R

e

p

o

r

t

a

n

d

A

c

c

o

u

n

t

s

2

0

1

9

Moor Place 
1 Fore Street Avenue 
London EC2Y 9DT 
UK

+44 (0)20 7588 1800

© Alfa Financial Software Holdings PLC, 2020