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Alpha Financial Markets Consulting PLC

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FY2024 Annual Report · Alpha Financial Markets Consulting PLC
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Annual Report & Accounts 2024
The power
of our people

Introduction
Welcome
1	
Highlights 
Strategic Report
4	
At a glance
5	
Our global story
6	
Building on our success
8	
Investment case 
9	
Chairman’s report 
12	 Chief Executive Officer’s report
16	 Business model
18	 Market overview
22	 Strategy 
24	 Key performance indicators
26	 Chief Financial Officer’s report
31	 Section 172 statement 
36	 Looking after our people 
40	 Sustainable business 
48	 Task Force on Climate-Related 
Financial Disclosures
52	 Risk management
57	 Principal risks and uncertainties
61	 Non-financial information 
and sustainability statement
Corporate Governance
64	 Chairman’s introduction
66	 Board of Directors
68	 Corporate Governance Code
70	 Corporate governance report
76	 Nomination Committee report
78	 ESG Committee report
80	 Audit and Risk Committee report
84	 Remuneration Committee report
95	 Directors’ report
98	 Statement of Directors’ responsibilities
99	 Independent auditor’s report
Contents
Welcome to Alpha’s 2024 
Annual Report and Accounts
Headquartered in the UK and quoted on the Alternative Investment 
Market of the London Stock Exchange, Alpha Financial Markets Consulting1 
is a leading global consultancy to the financial services industry.
Alpha combines highly specialist, sector-focused management consulting and 
technology expertise to support the client transformation lifecycle. It has 1,000 
consultants globally, operating from 17 client-facing offices2 spanning the UK, 
North America, Europe and APAC. 
For more information, see the website: alphafmc.com/investors
Financial Statements
108	Consolidated statement of 
comprehensive income
109	Consolidated statement 
of financial position
110	 Consolidated statement of cash flows
111	 Consolidated statement of changes 
in equity
112	 Notes to the consolidated 
financial statements
145	Company statement of 
financial position
146	Company statement of changes 
in equity
147	 Notes to the Company 
financial statements
SASB Disclosure
154	SASB Disclosure
Company Information
158	Directors and advisers 
1	 Alpha Financial Markets Consulting plc: “Alpha”, the “Company”, the “Group”.
2	 The Group uses “office” to refer to a client-facing office location; that is, if there are multiple offices in one location, they will be counted as one office.
Highlights
Revenue
£235.5m
(FY 23: £228.7m)
Resilient trading performance in a more competitive 
market environment; maintaining consistent 
consultant day rates overall, albeit at lower average 
utilisation, particularly over the Q2 summer months 
Financial highlights3
Net cash
£29.4m
(FY 23: £59.2m) 
Healthy net cash position and undrawn 
£50.0m revolving credit facility provides 
further funding flexibility
Gross profit
£78.3m
(FY 23: £80.4m)
Gross profit reflects lower average consultant utilisation 
and selective investment in Alpha’s growing teams, 
while actively managing variable costs
Adjusted4 EBITDA
£42.2m
(FY 23: £46.6m)
Adjusted EBITDA reflects gross profit 
and appropriately managed costs 
Consultants5
1,000 
(FY 23: 994) 
Alpha continues to attract the highest calibre 
consultants globally and has invested selectively 
for future growth
Operational highlights
Acquisitions
1
(FY 23: –) 
Bolt-on acquisition of Shoreline7 
consolidates Alpha’s APAC presence 
Directors6
116
(FY 23: 101)
Continued growth of the global director team, adding 
further senior talent and expertise to the Group
New client relationships
146
(FY 23: 156) 
Reflects robust demand, spanning all 
the Group’s global businesses
3	 All financial and operating highlights relate to the year ended 31 March 2024 (“FY 24”) and the comparative year is to 31 March 2023 (“FY 23”) unless otherwise specified. All rounding and 
percentage change calculations are from the basis of the financial statements in £’000s.
4	 The Group uses alternative performance measures (“APMs”) to provide stakeholders further metrics to aid understanding of the underlying trading performance of the Group. These 
measures exclude certain costs including acquisition and integration costs, earn-out and deferred consideration costs, restructuring costs and share-based payment charges. Refer to 
the Chief Financial Officer’s Report and note 4 for further details.
5	 “Consultants” and “headcount” refer to fee-earning consultants at the year end: employed consultants plus utilised contractors in client-facing roles. 
6	 “Directors” refers to fee-generating directors at the year end. All director increases are presented as net. Alpha is progressively updating the director title to “partner” in some teams to 
better align to their roles in the consulting markets.
7	 “Shoreline” refers to Shoreline Consulting Pty Ltd, Shoreline Consolidated Pty Ltd and subsidiaries acquired by Alpha on 1 May 2023. 
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Introduction
 Visit us online to see Alpha’s Sustainability Report
Introduction

Strategic 
Report
4	
At a glance
5	
Our global story
6	
Building on our success
8	
Investment case 
9	
Chairman’s report 
12	 Chief Executive Officer’s report
16	 Business model
18	 Market overview
22	 Strategy 
24	 Key performance indicators
26	 Chief Financial Officer’s report
31	 Section 172 statement 
36	 Looking after our people 
40	 Sustainable business 
48	 Task Force on Climate-Related Financial Disclosures	
52	 Risk management
57	 Principal risks and uncertainties
61	 Non-financial information and sustainability statement
Alpha is head and shoulders 
above the competition when 
it comes to knowledge of the 
asset management space.”
Director,
Global asset manager
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Our global story
First we:
	
— Became known to 
our clients for the high 
quality of our team.
	
— Focused on outsourcing, 
operational change 
and M&A integration, 
with emerging 
distribution and 
investments capabilities.
Then we:
	
— Capitalised on our 
reputation for 
market‑leading 
consulting advice.
	
— Continued to 
develop consulting 
solutions across the 
asset and wealth 
management chain.
We have:
	
— Established a global 
capability and reputation 
for delivering some of 
the most challenging 
and complex projects 
in the industry.
	
— Committed to a growth 
strategy that involves 
expanding the business 
organically, including 
into the insurance sector, 
and through highly 
complementary 
acquisitions. 
We will: 
	
— Continue to build scale 
both globally and across 
a range of existing 
markets by growing 
and differentiating the 
service offering.
	
— Pursue with momentum 
our objective to be 
recognised as the 
leading consultancy to 
the asset management, 
wealth management, 
alternatives and insurance 
industries globally – and, 
ultimately, across financial 
services worldwide.
North America
350+
consultants
New York (2009)
Boston (2015)
Toronto (2019)
Denver (2021)
San Francisco (2021)
UK8
380+
consultants
London (2003)
Edinburgh (2016)
Europe
190+
consultants
Luxembourg (2008)
Paris (2010)
Amsterdam (2015)
Geneva (2017)
Zurich (2019)
Copenhagen (2019)
Frankfurt (2021)
APAC
60+
consultants
Singapore (2017) 
Sydney (2021)
Melbourne (2023)
Strategic Report
At a glance
Management consulting 
Our management consulting teams are experts in the 
asset and wealth management, alternatives and 
insurance sectors. Their goal is to help client 
organisations make the most of the opportunities facing 
them in a rapidly changing financial services landscape 
of regulatory change, fee pressure, growth in assets and 
insurance policies, and client and societal expectations. 
Our consultants help clients work more effectively 
when requirements are new or more complicated, and 
excel against strong competition.
Technology consulting
Our technology consulting teams have unrivalled 
knowledge of and expertise in the technology platforms 
and models used in the investment sectors. They 
support clients in leveraging technology breakthroughs, 
and delivering high quality business value through 
technology solutions, implementations and software. 
Against an ever-changing backdrop of new technology, 
digitisation and automation choices, we help our clients 
deliver relevant outcomes that protect, optimise and 
deliver positive results.
What we do
Alpha is a leading consultancy to the asset and wealth 
management, alternatives and insurance sectors. We support 
the client transformation lifecycle by providing management 
consulting and complementary technology services that are 
highly focused on the sectors in which we operate. 
We bring together the specialist industry knowledge, 
deep expertise and outstanding focus on delivery excellence 
of our global teams to help clients think smarter and shape 
their businesses for the future. 
Our strategy 
1
Scale up and 
broaden the 
Group’s client 
proposition
2
Roll out 
the client 
proposition 
globally
3 

Make selective
acquisitions
How we do it
Developing 
highly focused 
sector propositions 
with the best 
expertise
Nurturing the
best culture that 
places people at the 
heart of the 
business
Prioritising 
delivery
excellence and the 
best service for all 
our clients
Attracting, 
retaining and 
developing the best 
talent in 
the market
Our purpose 
To deliver outstanding outcomes for all our stakeholders: helping our 
clients to make the most of the opportunities in their markets; providing 
our people the best corporate experience possible; building a profitable 
and sustainable business for our investors; and creating a positive 
impact on our communities. 
Our vision 
To be the best consulting firm in 
all the sectors in which we operate. 
Why we do what we do
8	 After the year end, Alpha has launched a branch in Abu Dhabi, which will initially be overseen by and form part of the UK business.
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Management 
Consulting
Technology 
Consulting
Maturity key:	
Inception
Scale-up	
Established	
Leading
Management 
Consulting
UK
Asset & Wealth
Management 
North America
UK
Europe
APAC
Insurance
Asset & Wealth 
Management 
Alternatives
Target markets
Our focus for the next four years
Asset & Wealth 
Management
Management 
Consulting
Technology 
Consulting
APAC
Europe
UK
North America
At Alpha, we are focused on building a platform 
for long-term success and delivering outstanding 
outcomes for all our stakeholders.” 
Luc Baqué
Chief Executive Officer
Insurance
Alternatives
Strategic Report 
Building on our success
Alpha today
Alpha is launched
Alpha’s history
2003
Alpha is founded in London 
as a provider of specialist 
consultancy services to the 
asset management industry.
2008
Europe presence 
is established, with 
the opening of the 
Luxembourg office.
2009
US presence is 
established, with 
the opening of the 
New York office.
2013
First private equity 
investment in Alpha 
by Baird Capital. 
2015
Alpha’s Diversity & 
Inclusion programme 
is launched.
2017
APAC presence is established, with the opening 
of the Singapore office. 
Alpha acquires its first complementary business in 
TrackTwo, which becomes part of Aiviq.
Successful AIM admission with a market capitalisation of 
£160m. Alpha has c. 300 consultants across nine offices.
2019
Creation of the Pensions & Retail Investments practice: 
the start of Alpha’s expansion into insurance consulting. 
Alpha acquires two more businesses: 
Axxsys, technology specialists for investment 
management clients; and Obsidian, expanding 
the Aiviq solutions suite.
2021
Acquisition of Lionpoint, extending 
Alpha’s alternatives capabilities 
and increasing the global footprint, 
particularly in North America.
2023
Acquisition of Shoreline, a leading 
APAC-based consultancy. 
Alpha celebrates 20 years since it was 
founded in the UK as a single-boutique 
management consultancy to the asset 
management sector.
2024
Alpha continues to grow, reporting 
revenue growth to £235.5m. 
2014
Creation of Alpha’s 
first Technology 
Services practice 
in the UK.
2016
Investment in Alpha by 
Dunedin, with Baird Capital 
exiting in full. Alpha has 
c. 200 consultants across 
seven offices.
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Alpha’s resilient performance in 
a challenging market environment 
over the past year is a testament 
to its business model, leading 
expertise and compelling 
client proposition.”
The Group broadened and deepened its proposition, which will 
support the future scaling of the business. This included selective 
hires or internal promotions in all regions, key hires to further establish 
our insurance consulting offering in North America, and completing 
the acquisition of Shoreline to consolidate our offering in the 
APAC region. 
Scaling up and rolling out our newer businesses, including 
alternatives and insurance consulting continues to be one of 
our growth pillars as we aim to meet our 20289 strategic target. 
Our Alternatives business, Lionpoint, saw increased demand 
across all regions, particularly in North America, growing the 
client base with 55 new client wins. North America remains a 
very exciting, strategic growth region for the Group and we 
grew headcount by 15 overall.
We continue to enhance and diversify our sector-specific offerings, 
in line with client demand and needs. We are proud that the Alpha 
offering now embeds Technology Consulting and a software business, 
in Aiviq, which adds depth to our delivery and cross-sell opportunity. 
To capitalise on the technology opportunities that we see in all our 
markets, both for standalone technology services projects and as 
part of major change programmes, we formalised a number of 
technology lead roles in our asset & wealth management and 
insurance consulting teams. 
The Group ended the year well positioned, with a healthy 
net cash position of £29.4m (FY 23: £59.2m). 
Since Alpha began over 20 years ago, it has been our outstanding 
staff that has helped establish and earn a global reputation for 
delivering challenging and complex projects to the highest standards. 
This year has been no exception and I want to take this opportunity 
to thank Alpha’s people for their unwavering focus and excellent 
contributions in a challenging period. We believe that there are 
very exciting opportunities ahead for Alpha, with such a strong 
group of consultants and a culture that encourages and 
celebrates success for everyone. 
Having consistently achieved growth since AIM admission in 2017, 
the Group experienced increased competition in the global consulting 
market and a lengthened sales cycle in FY 24. Against this backdrop, 
Group net fee income increased 2.8% and 4.8% on a constant 
currency basis. Client wins and trading have incrementally improved 
in recent months with consultant utilisation approaching near 
target levels by the end of the year, and maintained at this level 
into the early part of FY 25. The Board views this as a resilient 
performance within the broader market landscape, reflecting 
the Group’s robust business model, leading expertise and 
strong proposition.
Alpha’s multi-boutique model, with its cross-selling framework 
across regions and sectors, and collaboration between management 
and technology consulting, is a key part of Alpha’s growth strategy. 
The Group continued to invest selectively in the foundations that 
support this growth agenda and made progress in a number of 
key areas in the year. 
Ken Fry
Chairman
Chairman’s report
Investment case
Six reasons to invest in Alpha:
Strategic Report 
A strong 
track record 
We have a long history of achieving strong growth in net fee income, 
cash generation and profitability thanks to our market-leading 
consultancy expertise and successful business model. This has 
generated attractive returns for our shareholders since the Group’s 
AIM admission in October 2017.
23.5%
net fee income CAGR 
since AIM admission
The best 
talent 
We attract, develop and retain the highest calibre consultants 
thanks to our competitive compensation framework, strong 
corporate culture and commitment to learning and career 
development. This allows us to achieve rapid organic growth 
with low rates of attrition. 
227.9%
increase in consultants 
since AIM admission 
The best 
expertise 
We are highly specialised in the financial services sectors that we 
focus on, unlike many of our competitors. Alpha’s experienced, 
expert director team has demonstrated an incredible track record 
of anticipating our client needs and developing our proposition 
to best serve them.
329.6%
increase in directors 
since AIM admission
The best 
culture 
A very strong people culture creates an environment in which 
Alpha’s employees feel passionate about their work, their 
colleagues, their communities and serving clients to the best 
of our collective ability.
The best 
service 
We have a reputation for delivering complex and challenging 
projects to the highest standards. Our record of delivery brings new 
client relationships, significant repeat business and cross-selling 
opportunities, which help drive market share gains.
309.5%
increase in clients 
since AIM admission
The growth 
opportunity 
The global asset and wealth management, alternative investments, 
and insurance markets that we service are expected to continue 
to grow strongly. They remain subject to long-term trends such 
as growth in assets and insurance policies, regulatory demand, 
cost pressures, client and societal expectations and technology 
breakthroughs, which underpin clients’ needs for support with 
their advisory, change, implementation and technology projects.
2X
aim to double the 
business again by 20289
9	 The statement that the Alpha Group’s growth plan has an ambition to double the size of its business by 2028 is aspirational only and should not be construed as a profit forecast within 
the meaning of the Takeover Code. There can be no certainty that Alpha will achieve its ambition, which is subject to various assumptions, risks and uncertainties that could cause 
Alpha’s growth to differ materially from its expressed ambition.
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Governance and the Board
The Board is dedicated to upholding the highest standards of 
corporate governance. We consider business ethics, integrity, 
and strong governance fundamental to reducing risk and securing 
long-term shareholder value. In recognition of the crucial role the 
Board has in overseeing and advancing the Group’s ESG10 efforts, 
the ESG Committee was formally established in the period, under 
the guidance of Jill May as Chair. 
The ESG Committee’s role is to maintain oversight of Alpha’s 
ESG agenda, ensuring that the Group complies with regulatory 
requirements, meets the expectations of its stakeholders and 
positions the Group for long-term sustainable success. The Board 
intends to stay actively engaged with ESG across all relevant topics 
as they evolve and, to this end, we commenced a schedule of 
Board training, emphasising current and emerging areas of 
responsibility across all ESG-related topics. 
Strategic Report 
Chairman’s report continued
We believe that there are very 
exciting opportunities ahead for 
Alpha, with such a strong group of 
consultants and a culture that 
encourages and celebrates 
success for everyone.”
The best 
culture
The power
of our people
Alpha’s community and culture 
are based on mutual respect for 
our colleagues, their knowledge, 
experience and ambitions, and are 
underpinned by an innate desire 
to create successful outcomes for 
our clients. 
This means that we have a head start with teams who 
enjoy collaborating and growing together, whilst delivering 
exciting change to the industry. However, our culture goes 
far beyond just being a cohesive team. Alpha also fosters 
an environment which celebrates personal and Group 
successes whilst untiringly providing the necessary 
support to promote personal growth.
Despite growing at a phenomenal rate over the last years, 
our leadership team has protected the core pillars that 
contribute to our ‘one-team’ structure, creating a sense 
of shared responsibility in our own collective success, 
as well as our clients’ successes. We see this translating 
into teams that are passionate about not only their own 
work and achievements but also colleagues and the wider 
business, be that across geographies or business lines.
Our local management structures have individuals responsible 
for initiatives that support all corners of our culture framework, 
from our social calendar and CSR initiatives, through to 
our working environment. In my role as Culture lead on 
the UK Management Committee, I work alongside our 
designated People and Recruitment leads who are responsible 
for key supporting aspects, such as wellbeing and inclusion, 
which helps create and sustain a multi‑faceted culture.
Caoimhe Munif
Culture Management Committee Lead, 
Asset & Wealth Management Consulting UK
 Read more about our community and culture 
in the looking after our people section on p. 36
For the first time this year, Alpha is publishing metrics and 
information under the Task Force on Climate-related Financial 
Disclosures (“TCFD”). We have also published our first dedicated 
Sustainability Report, which sets out the Group’s ESG progress 
to date, vision and roadmap. The report covers our focus on 
diversity and social responsibility, strong governance, and playing 
our part in protecting the environment. The Board is fully supportive 
of Alpha’s first public diversity target and its ambition to identify 
and progress actions that foster inclusion and increase diversity 
across the Group. The enhanced disclosures and our ESG strategy 
provide us with the frameworks necessary for long-term 
sustainable growth. 
The Board is committed to engaging with shareholders and 
understanding their expectations. To this end, we were pleased 
to have completed a consultation with investors regarding Alpha’s 
FY 25 Remuneration Policy and have incorporated their 
feedback accordingly. 
Dividend
In view of the recommended cash offer to acquire Alpha by 
Actium Bidco (UK) Limited (“Bidco”), a newly incorporated indirect 
subsidiary of certain funds managed by Bridgepoint Advisers 
Limited (“Bridgepoint”), the Board is not recommending a final 
dividend. If the acquisition does not complete, it is expected that 
the Board would declare a final dividend in respect of FY 24 
at a later date.
Outlook
Although some challenges in the market environment remain, 
the Group saw an uptick in client wins and consultant utilisation 
in the last quarter of FY 24, with utilisation levels maintained into 
the start of FY 25. Long-term demand for our services remains 
robust and is underpinned by ongoing structural drivers: growth 
in assets under management and insurance policies, regulatory 
demand, cost pressures, client and societal expectations and 
technology breakthroughs.
With a strong and high quality sales pipeline, a compelling client 
proposition, market-leading consultants and clear strategic objectives, 
the Board remains confident in the Group’s prospects.
Ken Fry
Chairman
20 June 2024
Employee insight 
10	ESG refers to environment, social and governance matters and efforts.
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Strategic Report 
Chief Executive Officer’s report
As previously reported, the Group saw increased competition 
in FY 24 due to overcapacity in the global consulting market. 
Alpha navigated this period well, ending the year with consultant 
utilisation at close to target levels. This resilient performance 
reflects the strength of our business model and the expertise 
of our people in addressing clients’ needs and challenges, 
even during more uncertain periods. 
While the sales cycle remains longer as the supply and demand 
dynamics continue to rebalance, the drivers for clients seeking 
Alpha’s services remain prevalent, which is evidenced by our 
healthy global sales pipeline. 
Despite the more challenging environment in FY 24, the strategic 
growth pillars that underpin our ambition remain consistent: 
further expansion in North America, the global scale-up and 
roll-out of Alpha’s propositions, including alternatives and 
insurance consulting, and selective acquisitions.
The year in review
The Group achieved modest growth in net fee income, reflecting 
the resilience of the business model despite challenging market 
conditions. Throughout the year, the Group actively managed its 
cost base alongside utilisation and day rates, and continued to 
build its pipeline of new business opportunities.
Luc Baqué
Chief Executive Officer
Market demand levels were slower to recover than first anticipated, 
and our actions to manage the business through this environment 
included a limited number of redundancies to support affected 
areas of the business. This was a very difficult decision, however 
it was one that we felt was commensurate with the levels of 
demand, and key to achieving more normal levels of utilisation 
and profitability.
As market conditions continued to rebalance, consultant 
utilisation rates improved through the final quarter, ending the year 
at close to target levels albeit FY 24 margins remained lower than 
historical levels overall. Gross profit was £78.3m (FY 23: £80.4m) 
reflecting lower average consultant utilisation, while maintaining 
consistent day rates and actively managing variable costs. 
12 months to
31 March
2024
12 months to
31 March 
2023
Change
Net fee income
UK
£91.2m
£87.1m
4.7%
North America
£90.5m
£91.1m
(0.6%)
Europe & APAC
£51.9m
£49.0m
6.1%
Year-end totals
£233.6m
£227.2m
2.8%
12 months to
31 March
2024
12 months to
31 March 
2023
Change
Gross profit
UK
£33.0m
£35.0m
(5.8%)
North America
£28.3m
£30.0m
(5.6%)
Europe & APAC
£17.0m
£15.4m
10.6%
Year-end totals
£78.3m
£80.4m
(2.6%)
The UK region, which continues to attract clients and maintains 
a leading reputation, generated 4.7% organic net fee income 
growth to £91.2m (FY 23: £87.1m). The reduced gross profit 
margin of 36.2% (FY 23: 40.2%) reflects lower average consultant 
utilisation, partly offset by reduced variable costs and consistent 
consultant day rates on the previous year. During the year, we 
made selective hires as we invested for current demand and 
future growth. In addition to maintaining our graduate programme, 
which is a source of future talent, we were pleased to make a 
number of key director appointments. These included adding 
three experienced directors to support Alpha UK’s wealth sector 
proposition, where we are working with many of the UK’s top tier 
wealth managers and private banks.
Alpha’s strategy includes rolling out its proposition to new clients 
and locations. After the year end, Alpha has launched a branch in 
Abu Dhabi, which is overseen by and will initially form part of the 
UK business. Abu Dhabi is an important financial centre, and this 
branch provides access to an area that is growing and transforming 
rapidly. We are delighted that our offering, including our investments 
proposition and technology services, is already resonating well 
and attracting demand. 
North America net fee income was £90.5m (FY 23: £91.1m) 
and up 3.8% on a constant currency basis. This resilient performance 
in a competitive market environment follows more than 50% 
average annual organic growth in the previous three years. 
FY 24 has presented a challenging 
backdrop with increased competition 
in the global consulting market. 
The Group has navigated these 
conditions well and delivered 
a resilient performance that 
reflects the underlying strength 
of the business model, Alpha’s 
service proposition and highly 
talented consultants.” 
#1 Consulting Firm in asset 
management in France, 
Décideurs Magazine
A key pillar of our growth strategy, we continued to invest in our 
services and people in this very sizeable market, broadening and 
deepening our existing relationships and expanding our client base. 
We added 58 new clients in the region in FY 24, and at the year 
end the North America team had 357 consultants (FY 23: 342). 
We are pleased that our proposition there, which now 
encompasses three sectors (asset and wealth management, 
alternatives and insurance), is resonating so well and we are 
proud that Alpha has again ranked in “America’s Best Management 
Consulting Firms” by Forbes and Statista. We remain confident in 
the significant market opportunity of North America, which is over 
eight11 times the size of the UK.
Europe & APAC delivered net fee income growth of 6.1% to 
£51.9m (FY 23: £49.0m), of which 1.4% was organic. In line with 
our acquisition strategy, we welcomed Shoreline to the Group at 
the start of the year. With the integration complete, this boutique 
asset and wealth management consultancy reinforces our 
position in the APAC region. In Europe, we now have offices in 
seven financial centres and we were delighted to have been 
selected as a “#1 Consulting Firm” in asset management in 
France by Décideurs Magazine in the year. Across Europe & 
APAC, we continue to see a very strong opportunity for Alpha’s 
combined proposition of management and technology consulting. 
Alpha has continued to make progress on its strategic growth 
objectives, further cementing its position as a leading provider of 
specialist consulting services within the financial services 
industry. We have grown our global client base across the sectors 
that we service. Our global model, expertise and the alignment of 
our practices to our clients’ sectors and core functions have again 
enabled us to deliver some of the most complex, challenging and 
defining projects in the industry. 
Lionpoint, our alternatives consulting business, experienced 
another year of steady growth as our expertise and capabilities 
continue to resonate with private equity, credit, infrastructure, real 
estate and fund of funds clients. Traditional asset managers also 
continue to seek to expand their books of alternative investments, 
which brings a need for technology investment and operating 
model consolidation. Joint-offer opportunities between Lionpoint 
and our Asset & Wealth Management Consulting team therefore 
represent a significant driver for future growth. 
Insurance consulting remains a strategic growth pillar for Alpha 
and we were delighted to complete on a goal to launch in the US 
in FY 24, appointing two senior directors to spearhead progress 
in that region. Both individuals have extensive industry experience 
and established networks, which we will leverage to establish the 
brand. In Europe, Alpha’s insurance consulting business added 
new clients, reinforced its capabilities and expanded its team of 
deep sector experts. 
11 Thinking Ahead Institute and Pensions & Investments, “The world’s largest 500 asset managers” (October 2023).
We have continued to develop and align the Group’s technology 
consulting capabilities and solutions with our management consulting 
proposition for each sector: asset and wealth management, 
alternatives and insurance. Our technology solutions and delivery 
teams possess unrivalled knowledge and expertise in the technology 
platforms and models utilised in those sectors, and we are delivering 
important strategic outcomes for our clients, focused on cost 
reduction, management insights, automation and efficiency, 
and scale-up.
Acquisitions
We were pleased to complete the acquisition of Shoreline in 
May 2023 to consolidate our offering in the APAC region. Selective 
acquisitions remain a strategic growth pillar for Alpha and we 
continue to review potential acquisition opportunities. Outline 
heads of terms have been agreed recently with two small bolt-on 
opportunities, which are currently subject to ongoing due diligence.
Financial performance summary
Group net fee income increased 2.8% to £233.6m (FY 23: £227.2m), 
mainly organically and 4.8% on a constant currency basis. 
Lower consultant utilisation and rising costs across a larger team, 
partly offset by reduced variable costs, resulted in reduced adjusted 
EBITDA on the previous year of £42.2m (FY 23: £46.6m) at an adjusted 
EBITDA margin of 18.0% (FY 23: 20.5%). The Group delivered a slightly 
improved margin in H2 compared to the first half as the market 
continues to rebalance supply and demand dynamics. 
Adjusted profit before tax was £38.5m (FY 23: £44.0m), and 
adjusted earnings per share (“EPS”) was 24.90p (FY 23: 29.27p). 
On a statutory basis, revenue increased 3.0% to £235.5m (FY 23: 
£228.7m), operating profit decreased to £25.1m (FY 23: £28.6m) 
and profit before tax was £22.6m (FY 23: £25.8m). Basic EPS 
was 13.85p (FY 23: 15.82p). 
The Group ends the period with increased sales wins and a strong 
pipeline of new business opportunities. This resilient performance, 
in the context of the competitive market conditions in FY 24, 
demonstrates the strength of Alpha’s business model and client 
proposition. The Chief Financial Officer’s report provides further 
information about the financial performance of the last 12 months. 
Our people
As Alpha celebrated its 20th anniversary this financial year, we 
take pride in our team and our achievements. Alpha started life 
as a single sector consultancy in the UK. The Group now includes 
1,000 consultants, in addition to its business operations staff, 
with offices in a number of locations across the globe. 
In 20 years, one thing has remained consistent about Alpha’s 
success: our people. 
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Our people continued
Our clients recognise the quality of our people and their exclusive 
sector-specific focus. It helps to define our proposition, but what 
makes us stand out as a market-leading consulting firm is our 
global teams’ unrelenting attention to delivering projects to the 
very highest standards. This has always been reflected in the high 
levels of repeat business and growth of our client base, and was 
evidenced by over 90% of revenue in the year being generated by 
existing clients. I am proud of Alpha’s people every year, but this 
year has been exceptional for its challenges and I am particularly 
grateful for the focus on solving clients’ needs and delivery 
excellence shown in this difficult market environment. 
While we focus on identifying and attracting the right people to 
Alpha, it is also important that we can retain, nurture and develop 
the best consulting talent in the market. We constantly strive to 
ensure that we foster an inclusive and meritocratic culture that 
offers opportunities for progression and success, aided by a robust 
support system. We were delighted to have been nominated and to 
have won a place in the Top 10 Best Large Companies to Work For 
and as a Top 5 Consultancy to Work For by Best Companies, a 
leading employee engagement specialist in the UK. 
While in the last 12 months we have approached hiring selectively, 
reflecting the wider market environment, we are pleased to have 
grown our headcount of global consultants to 1,000 (FY 23: 994). 
We made 15 director appointments, including both strategic 
additions in all our regions and internal promotions, underscoring 
our ongoing investment in talent development and progression.
As at
31 March
2024
As at
31 March 
2023
Change
Consultant headcount
UK
385
394
(2.3%)
North America
357
342
4.4%
Europe & APAC
258
258
—
Year-end totals
1,000
994
0.6%
Sustainable growth
At Alpha, we are focused on building a platform for long-term 
success and delivering outstanding outcomes for all our stakeholders. 
We nurture and safeguard a strong sustainability culture, which 
for us means commitments to diversity and inclusion, community 
impact work and our actions to address climate change. 
In the last year, we have continued to develop our ESG 
frameworks and reporting disclosures. We recently published 
our first dedicated Sustainability Report, which explains Alpha’s 
position and objectives, and the governance we use to apply 
and monitor them. I encourage you to read it to understand 
more about our focus on diversity and social responsibility, 
strong governance, and the part we want to play in the 
environment and combating climate change. 
Diversity and inclusion is one of the most important focus areas 
for Alpha, now and as we grow the business. We can be a better 
employer and a better partner for our clients through the diversity 
of perspectives that our people bring, and we are on a journey to 
improving the diversity of our teams globally. We were delighted 
to announce our first public diversity target this year, for 25% of 
the global director team to be women or nonbinary in five years’ time. 
We are also very excited about the progress being made in the 
financial services sectors we operate in. We are proud that ESG 
is at the heart of Alpha’s service offering and that we can support 
clients in adopting relevant and meaningful approaches. We look 
forward to sharing more about our developments and plans as 
they progress. 
Current trading and outlook
Despite some uncertainty and ongoing challenges as the supply 
and demand dynamics in the global consulting market continue 
to rebalance, client demand remains robust, and consultant 
utilisation has improved through the last quarter of FY 24 and was 
maintained into the early part of FY 25. While further improvement 
in utilisation is required in certain areas of the business through 
FY 25, we enter the year with a strong new business opportunity 
pipeline, higher sales win levels and a healthy net cash position. 
The long-term structural drivers of demand including growth in 
assets and insurance policies, regulatory demand, cost pressures, 
client and societal expectations, and technology breakthroughs 
continue to present significant growth opportunities for us. 
We have continued to invest in our people, recognising their 
importance in our future growth. The trust and relationships that 
our people cultivate with our clients provide significant cross- and 
joint-selling opportunities between our sector-focused services. 
Our people and client relationships are cornerstones of our 
business model and organic growth ambitions. 
We also continue to see and respond to the strategic growth 
drivers of North America and addressing the market opportunity 
in the newer sectors of insurance and alternatives. Our selective 
investments in people, the service proposition and our business 
model, make us well placed to capitalise on improving 
market conditions. 
With the structural drivers of demand remaining in place, our 
market-leading consultants, and our highly compelling client 
proposition, we are well positioned for the future and remain 
focused on our ambition to double the business again by 202812. 
Luc Baqué
Chief Executive Officer
20 June 2024
Top 10 Best Large Companies 
to Work For award
Strategic Report 
Chief Executive Officer’s report continued
Q&A:
Luc Baqué,
Chief Executive Officer
12	The statement that the Alpha Group's growth plan has an ambition to double the size of its business by 2028 is aspirational only and should not be construed as a profit forecast within 
the meaning of the Takeover Code. There can be no certainty that Alpha will achieve its ambition, which is subject to various assumptions, risks and uncertainties that could cause 
Alpha's growth to differ materially from its expressed ambition.
How is the competitive environment 
impacting your utilisation? 
The global consulting market has experienced a more competitive 
environment during FY 24 and this has resulted in a longer sales cycle 
and, consequently, utilisation levels were impacted. We were pleased 
to be able to maintain consistent consultant day rates during FY 24, 
which continue to hold steady into FY 25. This reflects the quality 
of our service offering and our specialism in financial markets 
sectors, where we can add significant value to our clients. We believe 
that consultant utilisation will be more straightforward to recover in 
due course, as we have begun to see in Q4. 



Why has Alpha continued to hire 
during this period?
Whilst we have slightly increased our overall headcount, FY 24 
growth was more modest than in previous years. We have been 
very selective in the appointments, focusing on future 
development in line with our strategy. For example, we hired two 
very experienced directors to establish our Insurance Consulting 
business in North America and have grown our Lionpoint team as 
we continue to build up the alternative investments proposition. 
Alpha is also committed to developing and fostering early talent, 
offering a competitive graduate scheme, and we welcomed a 
further graduate intake in the period. In all these cases, we see 
these appointments as cautious but appropriate steps to 
harnessing significant potential growth over the coming years. 
Can you tell us about your new business  
pipeline and the sales cycle? 
We expect longer sales cycles to remain a feature in the shorter-
term as clients strive to balance their costs with their immediate 
and long-term priorities. However, there are signs of improvement 
and Alpha is well placed for that recovery. Our sales pipeline 
indicates robust demand for our services, with ever-greater 
collaboration between management and technology consulting 
presenting a strong opportunity for the combined go-to-market 
approach and cross-sell. We are excited about the global nature 
of our pipeline, which includes a strong mix in sectors and 
practice areas, including significant multi-year programmes of 
work. We have already seen some more positive market 
sentiment at the start of the current financial year, with a good 
level of new business wins.
How do you feel about your  
2028 ambitions? 
We remain focused on our ambition to double net fee income 
again by 202812, which has been our goal since we announced it 
in March 2023. Our priority is to achieve this while maintaining a 
record of profitable growth. We have been taking action to protect 
our margins and profits in the current environment, alongside a 
strong focus on business development, and we believe that these 
market conditions will be a short-term feature. Underpinning these 
are the key pillars of our strategy: scaling up and broadening our 
sector-focused proposition; enhancing and diversifying our offering in 
geographical markets, such as in the significant North America 
market; and making selective acquisitions.
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Scale up and 
broaden the 
Group’s client 
proposition
1
Roll out 
the client 
proposition 
globally
2
Make selective
acquisitions
3
Business model
	
— Ability to identify, attract and retain the 
best talent.
	
— A strong culture that fosters excellence, 
collaboration and ethical conduct.
	
— A focused, specialist proposition for the asset 
and wealth management, alternatives and 
insurance sectors.
	
— Ability to apply best practice, differentiating 
intellectual property and data, technology 
solutions and market-leading knowledge 
developed over 20 years.
	
— A multi-boutique structure with an extremely 
solid cross-selling framework and culture 
of collaboration.
	
— Continuous development of the proposition 
to anticipate client needs.
	
— An emphasis on providing the highest quality 
of service and, wherever possible, exceeding 
clients’ expectations.
Our resources
Our competitive advantages
How value is shared
Clients
We help asset and wealth 
managers, insurance 
companies, private market 
firms, service providers, 
platforms, intermediaries, 
technology partners and a 
range of other buy-side 
firms solve their most 
pressing strategic 
problems and become 
more successful.
146 
new clients in the 
last financial year
Shareholders
We deliver long-term 
capital appreciation for our 
investors through share 
price growth and regular 
dividend payments, 
supported by the Group’s 
continued growth. We 
preserve the value of their 
investment by managing 
risks appropriately.

154.9%
adjusted EPS 
growth since 
AIM admission
Our people
We enable our people to 
develop their skills and 
their careers by working on 
high-impact projects with 
the leading companies in 
their specialist area. We 
offer a meritocratic and 
enjoyable corporate culture 
alongside incentive 
schemes, training and 
support to facilitate 
individual development 
and progression.
50%+
of director 
additions in FY 24 
were promoted 
from within 
Community
We promote ethical conduct 
and a corporate culture that 
gives back to the wider 
community and values 
diversity and inclusion in 
its broadest sense. We 
contribute by supporting 
charitable initiatives 
including our Charity of 
the Year programme, and 
region-specific volunteering 
and mentoring.
£100,000+
raised for our 
charities of the year 
since AIM admission, 
alongside delivering 
valuable volunteering 
initiatives and pro 
bono work
Environment
We prioritise evaluating our 
impact on the environment 
by understanding our 
energy usage and our 
carbon footprint. We will 
contribute to its protection 
by seeking to reduce 
greenhouse gas emissions 
wherever possible and 
continuing to offset those 
that we cannot reduce.
100% 
of our carbon 
emissions have 
been offset in line 
with our Annual 
Report SECR 
statement for the 
last four years
Strategic Report
Best talent
Best culture
Best expertise
Best service
Asset & Wealth Management
Insurance
Management philosophy
Alpha’s mantra supports strategic and management decisions
Alternatives
Platform for growth
Alpha grows in three dimensions 
Sector
Consulting activity
Geography
Management 
Consulting
Technology 
Consulting
How we create value
Finance
IT operations
Business management 
and change
Risk
Legal and 
corporate affairs
Recruitment
Human resources
Responsible business
Global operations model
Strategy in action
Data Solutions 
& Products
The best talent
Client 
relationships
Industry 
networks
Expertise
Financial 
strength
We draw on the 
market-leading 
experience, knowledge 
and highest delivery 
standards of our people 
to solve our clients’ 
problems and meet 
their objectives.
We cultivate strong, 
long-term relationships 
with clients, leading to 
high levels of repeat 
business and 
opportunities to 
cross-sell multiple 
service offerings.
We maintain close 
contacts with vendors, 
industry bodies, 
regulatory authorities and 
competitors to inform our 
understanding of the 
markets in which we 
operate and support our 
work for clients.
Our consultants 
specialise exclusively in 
particular sectors, 
meaning we are fully 
focused on each of the 
client segments we 
address. We offer insight, 
methodologies and 
thought leadership based 
on our leading position in 
the market.
We are a consistently 
profitable and 
cash‑generative 
Group with the financial 
resources to invest in 
expanding our activities 
globally and to new client 
types and consulting areas.
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The Group’s specialist consultants provide their depth of expertise and market 
experience to support clients in navigating and managing the following themes, 
as well as in how to take advantage of any opportunities they pose. We remain 
very well placed to address these long-term, structural trends through 
developing effective solutions from operating model design, to technology 
selections and implementations, to change delivery and support, as well as 
implementing strategies to secure long-term growth and profitability.
Long-term structural drivers shaping our financial services clients in asset 
and wealth management, alternatives and insurance:
Trend
1.	 Growth in AUM and GWP
2.	Cost pressures and M&A
Statistic
6% Global AUM CAGR 2018 to 2023 expected to continue13
6% forecasted CAGR in global insurance market14
Over 1 in 3 asset managers are planning to 
renegotiate fees with vendors to lower costs15
219% increase in the value of M&A activity in Q1 2024 
as compared to Q1 202316
Impact and scale
Alpha’s clients have faced challenging macro conditions in the 
last two years, including high interest rates and inflation, which 
have not been as transitory as expected, alongside a return of 
market volatility. Despite these hurdles, the underlying drivers 
for growth persist. Assets under management have continued 
to grow globally, with a five-year compound annual growth rate 
(“CAGR”) of 6% with net flows remaining positive. We would 
expect these trends to continue13.
Against this backdrop, investment firms are actively pursuing 
diversification. Asset managers are broadening their investment 
strategies based on market demand, developing strategies in 
alternatives, sustainable products and, particularly in the US, 
active ETFs. Private equity, alternative credit, infrastructure and 
real estate are experiencing sustained growth in this regard, and 
assets under management for this section of the market have 
continued to grow globally with a 5-year CAGR of 11%13. This 
strategy allows firms to provide more comprehensive solutions 
and diversification to both institutional and retail investors, as 
regulations evolve for the latter in illiquid asset classes. 
For insurers gross written premium (“GWP”) projections 
continue to grow driven in part by higher rates and a growing 
global middle class. Consequently we are seeing a particular 
focus from our clients on how to increase their share of GWP.
An increased cost base from inflation and higher rates coupled 
with margin pressures from lower-cost products and increased 
regulation have caused a deterioration in cost-income ratios 
Consequently, clients are looking at how to improve profitability. 
Firms continue to pull classic cost levers to address this, 
including process optimisation, global enterprise technology 
solutions, spans of control, outsourcing, and re-tendering. 
Our clients follow similar guiding principles when transforming 
their cost base: to ensure any cost-cutting does not paralyse 
growth, to identify and implement quick wins early, and to 
balance traditional cost-saving measures with the nuances 
of their relevant sectors.
There is a renewed focus on sales enablement and data driven 
decision making to improve competitiveness while seeking to 
manage costs, which is often underpinned by technological change.
We also expect an increase in M&A, joint venture or alliance 
activity as well-capitalised companies look to expand globally 
into new capabilities and emerging markets but with less of a 
drive to realise cost synergies via acquisition.
We anticipate increases in this type of activity as interest rates begin 
to normalise, and pressure mounts to put committed capital to work. 
We have already seen a big uptick in activity from our private equity 
clients from the second half of FY 23, particularly in the wealth 
segment across technology, platforms and financial advisers.
Alpha’s response
With growth projected to continue in the Group’s core client 
markets, the demand for consulting services is anticipated to 
grow over the long term. This favourable market outlook provides 
robust underlying prospects for Alpha’s businesses globally.
Alpha has an excellent record of anticipating and addressing 
client demand and evolving needs while enhancing its competitive 
advantages. This includes deepening and broadening its 
sector‑specific expertise, leveraging established delivery 
frameworks, strengthening technology transformation 
capabilities, and providing industry insights across the asset 
and wealth management, alternatives and insurance sectors. 
Alpha has built a reputation among clients as a market-leading 
specialist consultancy to support projects that address structural 
cost drivers in their business. We recognise the nuances of our 
sector, and that benchmarks are an input, not the answer. 
Our approach is valued because we not only advise on “what” 
the targets should be but “how” to achieve them.
We support clients in identifying long-term growth opportunities 
instead of short-term remedies, recognising that cost review 
exercises cannot paralyse growth. 
Through our sector specific offerings, we support different 
clients in considering and reconfiguring operating models and 
addressing cost structures across their organisations. 
Our M&A proposition helps clients identify, evaluate, and execute 
acquisitions to assist them in realising their strategic goals. Clear 
valuation creation planning will become ever more important for 
portfolio companies, an area in which our industry experts assist 
our clients.
Market overview
Strategic Report
13	Broadridge Global Market Intelligence Data (2023).
14	Allianz, “Navigating growth and challenges in a rapidly 
changing world” (May 2024).
15	The TRADE, “Over a third of asset managers are 
planning to renegotiate fees with vendors to lower 
costs” (June 2023).
16	Retail Banker International, “M&A in financial services 
decreased in Q1 2024” (May 2024).
The global insurance market continues to present 
opportunities and challenges as FY 24 closes. 
Overall market indicators such as GWP indicate 
that the industry is returning to historical norms 
of growth alongside continued improvement in 
profitability of our clients. As the industry looks 
forward, general insurers will need to adjust 
increased cost bases in the post-inflationary 
environment by more effectively managing claims 
costs and addressing process and technology 
deficiencies. Life insurers will continue to see 
improvements in their balance sheets via 
investment terms from higher interest rates, 
creating opportunities to invest in product 
and technology to support client and 
channel interaction.” 
Stuart McNulty
Global Head of Insurance Consulting
As we entered 2024 we saw some early signs of 
optimism, and our discussions with clients predict 
modest, positive expectations relative to 2023. 
While we expect continued volatility, the long-
term opportunities presented by accelerating 
digital transformation and integrating 
technologies like artificial intelligence, machine 
learning, and digital assets are becoming pivotal 
to optimising operational efficiency and 
enhancing client experiences. We predict those 
high-quality, resilient firms embracing 
transformation to outperform their peers 
significantly. Amongst this, we predict an uptick in 
M&A activity as larger firms look to expand into 
new business areas and locations.” 
Joe Morant
Global Head of Asset & Wealth 
Management Consulting
Globally, there continues to be an 
overall reweighting from traditional 
to alternative assets classes, driving growth in 
global alternatives AUM. Each asset class comes 
with particular nuances in terms of the 
technology and operating model required to 
support it, and there is an overarching focus on 
consolidated data architectures to connect 
these tools and models. We continue to expect 
growth in the sector and with that growth we 
anticipate significant opportunity to help our 
clients as they focus on margins, technology 
maturity and increased regulatory scrutiny.”
Nick Fienberg
Global Head of Lionpoint
Asset managers increasingly look for global 
enterprise solutions across traditional and 
alternative assets and as the technological 
advancements of AI and Cloud continue apace, 
we are an important component in delivering 
high quality data into these models. Demand for 
our products continues to grow and we expect to 
further capitalise on opportunities as a result 
of our growing scale.”
Lee Griggs
Global Head of Aiviq
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Market overview continued
Trend
3.	Ongoing regulatory change
4.	Digital transformation and 
technology breakthroughs
5.	ESG and societal expectations 
Statistic
$10.5bn of regulatory fines were imposed by authorities 
on financial services firms in 202317 
73% of asset and wealth management service providers 
believe generative AI will positively impact business in the 
next 12 to 18 months18
83% of financial services firms expect more influence from 
regulators to increase ESG activities19
Impact and scale
Global regulators continue to focus on the outcomes customers 
are receiving from products and services. There is also an 
increased focus on resiliency driven by market volatility and 
geopolitical risk. A growing number of technology-focused 
regulations are looking at technological advances, AI and data 
security which must be adhered to without hampering 
competitive edge.
In addition, global rule sets are becoming more complex. Clients 
with a global footprint face the challenge of ensuring consistency 
in their approach to diverse regulatory regimes across jurisdictions. 
A large and evolving agenda of regulatory change puts pressure 
on all parts of our clients’ businesses to ensure compliance. 
Heads of Risk and Compliance need to ensure that their teams’ 
skillsets keep pace with the complexity of the regulations 
surrounding ESG, cyber, financial, and operational resilience. 
The need for faster and better data to evidence compliance 
remains a longer-term priority. Regulators continue to follow 
a more data-led supervisory approach and increase their 
expectations of firms’ capabilities. The challenge of regulatory 
divergence and differing rules across multi-jurisdictional 
business models remains a key focus area.
Technology transformation remains a core priority for our 
clients. Margin pressure, regulatory compliance and increased 
competition are all leading to investment in technology. There 
has also been significant advancement in the technologies 
themselves such as cloud-enabled integration and AI.
Much focus on technology innovation picks up on the idea of 
getting closer to clients, for example via hyper personalisation, 
and Alpha’s clients are looking at how they can get closer to the 
customer relationship via technology, data and digital servicing.
For alternative investment managers, we continue to see growth 
across all asset classes, particularly alternative credit. We have 
also seen increasing retail appetite for access to alternatives, 
which comes with regulatory scrutiny. These asset classes 
require best-of-breed technologies underpinned by robust 
and transparent data models and architectures.
ESG continues to evolve from a commercial priority to a regulatory 
necessity. Sustainability and responsible investment teams have 
been under intense and prolonged pressure as they support their 
firms’ compliance efforts with sustainability-related regulation and 
address emerging anti-ESG sentiment in some regions. 
Looking forward, we will see continued focus on meeting 
ESG-related regulation and increased attention on existing 
and emerging sustainability themes, including climate, natural 
capital, social factors, and double materiality – considering an 
investment’s ESG impacts on the world and the financial 
materiality of ESG factors. The effective integration of ESG 
datasets creates a new challenge for technology and data 
operating models.
A key priority for Heads of Sustainability and Responsible 
Investments will be using their teams to the best effect and 
positioning their efforts as a strategic driver of value for their firm. 
Differentiating their sustainability value proposition from peers will 
be a particular challenge whilst they drive deeper ESG integration 
into the investment process.
Alpha’s response
Alpha supports some of the world’s leading asset and wealth 
managers, alternatives investment managers and insurers in 
developing their compliance, operational resilience, and risk 
management frameworks. 
Alpha’s Regulatory Risk & Compliance practice covers most 
financial hubs. It comprises a team of seasoned ex-regulators, 
practitioners, and experienced consultants who know how 
global regulators think and what they expect. 
Alpha can therefore bring leading regulatory expertise 
and market best practices to transform how our clients 
handle regulatory compliance and risk. We focus on efficient 
regulatory change implementation and supporting our clients 
to future-proof with adaptive compliance and proactive risk 
management frameworks.
The team also works closely with Alpha’s ESG & Responsible 
Investment practice, Alpha’s technology and data teams to 
combine knowledge and expertise in addressing complex 
regulatory challenges and obligations and making the necessary 
updates to operating models and data governance.
Our management and technology consulting services offer 
complete solutions for clients looking to optimise their operations 
and processes while investing in efficient technology solutions.
Alpha’s sector-focused consultants, including our specialist 
offering for alternative investment managers, enables clients to 
receive highly relevant advice and implementation approaches 
across technology, data and digital challenges and opportunities.
We continue to scale up and globalise other relevant practices, such 
as data and cloud services in our Technology Consulting business. 
We are also expanding our data science proposition to make data 
and analytics an essential business tool in delivering operational 
efficiency gains and supporting strategic decision making.
Alongside our consulting offering that encompasses analysis, 
solutions definition and implementation, Alpha’s Aiviq business 
offers a data-driven software platform for asset managers. The 
core AUM and flows product addresses the need for investment 
managers to make informed decisions powered by data.
As AI continues to evolve and present new opportunities and 
challenges to our industry, Alpha’s AI specialists help clients 
grapple with how best to deploy this technology, and form a 
comprehensive AI strategy. We are also seeing increased 
demand for AI implementation, often linked to a focus on cost.
Our ESG & Responsible Investment team has unrivalled 
experience and market insight to help clients define and embed 
their chosen ESG approach and operating model. Our extensive 
expertise in sustainability regulation enables us to support them 
in their journeys to understanding and responding to regulations 
such as TCFD, SDR and now CSRD. 
We work in multiple geographies to deliver projects across public 
and private assets for asset managers, asset owners, and wealth 
and insurance clients. 
Our consulting work in this area remains complementary to 
Alpha’s core consulting capabilities, which include work on 
product, regulations, data and technology scalability, and 
client engagement. 
In response to client demand, we are also helping organisations 
in areas such as sustainability risk and greenwashing. These 
capabilities underpin our core strategic offering of supporting 
clients in defining their ESG and responsible investment vision, 
strategy, and roadmap with market-leading assessments and 
peer insights.
The power
of our people
The growth 
opportunity
As Head of Asset & Wealth 
Management Consulting in 
North America, we see growth 
opportunities abound for Alpha 
in North America. 
Alpha’s core offerings to investment managers and 
insurers are highly differentiated and we are well placed 
to accelerate our growth in the largest single-market 
in the world.
In asset management, we see huge opportunities to 
expand our coverage of the hundreds of “boutique” 
($10-100bn AUM) managers in the United States. 
The Canadian market also offers amazing growth 
opportunities particularly with the large public pension 
funds. We are growing our footprint with asset owners 
and insurance-owned managers across the region. 
Wealth management has the potential to be as large 
as asset management for Alpha, and we are investing to 
take advantage of the enormous opportunities for growth 
that we see in this segment.
Trends in the market are creating new opportunities for us 
to service our clients. We are uniquely well placed to help 
asset managers and alternatives managers capitalise on 
the continued growth in private markets. We are helping 
clients to navigate margin pressure with cost optimisation 
programmes. And the growth of new products such as 
direct-indexing and retail SMAs in the United States have 
clients seeking Alpha’s advice given our unique vantage 
point and expertise across the value-chain.
We continue to grow our technology consulting 
capabilities across all our segments in North America 
and are seeing growing demand for our unique brand 
of high-quality technology consulting backed by 
industry‑leading, business-focused expertise.
We see enormous potential for continued growth in the 
vast and dynamic North America market.
Mike Burns
Head of Asset & Wealth Management 
Consulting North America
17	FinTech Global, “Navigating the regulatory minefield” (January 2024).
18	HFS, “HFS Horizons: The Best Service Providers for Asset and Wealth Management, 2024” (January 2024).
19	International Association of Credit Portfolio Managers, “How Financial Services Firms Are Wrestling with ESG” (May 2023).
Employee insight 
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At Alpha, we meticulously design 
programme structures and 
assemble bespoke delivery teams 
to ensure the most appropriate 
talent is in the room with the 
client from the outset, and 
throughout the delivery, 
of engagements.
Getting to know the client, and understanding their asset 
class-specific requirements is at the core of our offering, 
leveraging specialist expertise to guarantee a combination 
of asking the right questions, providing impactful answers, 
and executing on a client’s strategic direction. 
As part of the Lionpoint team, I service the alternatives 
investment client sector. Throughout the lifecycle of a 
programme, the experts working on it may evolve, pivoting 
as required to the direction of the client’s ultimate goal. 
Our strength is in the breadth of specialists we have to 
deploy across our client base and their varying challenges. 
This has been enabled through recruiting at an experienced 
level from three core areas:
1.	 Industry – coming from investment firms, from the 
Front to Back Offices, bringing knowledge of specific 
processes and common pain points.
2.	 Technology vendors – to complement the 
technology advisory capabilities, this ensures we 
have the latest methodologies to hand on targeting 
implementation efficiencies.
3.	 Management consulting – ensuring a fundamental, 
core base of quality delivery and transformation 
experience across all our projects. 
These different professional backgrounds help build a rich 
blend of experience, knowledge, and delivery techniques. 
Once people are onboarded, Alpha nurtures an environment 
in which all members of teams are encouraged to share 
their expertise and learning internally, and to support the 
further development of our knowledge base, people and 
methodologies. Cross-team collaboration therefore becomes 
the key way of working, often unearthing previously unseen 
opportunities for our clients, and further enabling organic 
growth of our expertise firm wide.
Louis de Watteville 
Senior Manager, Lionpoint UK
The power
of our people
The best 
expertise
Strategy
To continue to develop and succeed 
as a leading consulting services 
group, our strategy for growth 
includes the following objectives: 
 Read more about our strategy in the 
Chief Executive’s report on p. 12
Strategic Report
Key progress in FY 24
Areas of focus
1
Scale up and broaden the 
Group’s client proposition by 
adding services and consulting 
activities that together present 
a differentiated and more 
comprehensive offering
	
— Consultant headcount of 1,000 at 31 March 2024, up from 
994 at 31 March 2023.
	
— Investing selectively in the foundations for future growth, 
including eight new directors in important practice and sector 
offerings: Operations, Wealth and Alternatives.
	
— Further development and alignment of technology consulting 
across sector teams to enhance our market-facing structure.
	
— Continued to expand the alternatives capability across 
management consulting and technology consulting through 
the Lionpoint team.
	
— Continue to evaluate and respond to market demands for 
new products and services, as well as add new propositions 
that will attract new clients and enable the sale of additional 
services to existing clients.
	
— Continue to focus on enhancing cross-selling opportunities 
through a collaborative approach across all business teams 
and sectors.
	
— Continue to deepen and extend the Group’s insurance, 
technology and alternatives capabilities, alongside providing 
dedicated software solutions to the asset management 
sector through the Aiviq business.
	
— Continue to attract and appoint experienced directors in line 
with demand, as well as grow our own talent to support and 
grow the Group’s client proposition further.
2
Roll out the client proposition 
globally and progress 
opportunities to grow further 
within our markets
	
— Continued to roll out Alpha’s consulting proposition and 
activities globally, including the launch of the Insurance 
Consulting team in North America. 
	
— Regional leads in place for the Group’s key service areas 
covering all sectors to oversee delivery excellence, cross-selling 
and further growth across regions. 
	
— Continued to identify and progress opportunities in global 
markets, adding 146 new clients and growing market share.
	
— Growth of director headcount by 15 to 116 at 31 March 2024, 
including two new directors in the newly launched North 
America Insurance Consulting team and senior appointments 
to the Wealth Management segment in the UK.
	
— Roll out the Group’s existing business practices and 
complementary offerings progressively across all regions. 
	
— Continue to establish new branch in Abu Dhabi, launched 
after the year end, ensuring Alpha’s value proposition is 
accessible to clients locally and in the wider region. 
	
— Continued focus in North America where there is still significant 
opportunity to gain further market share through the ongoing 
development and roll-out of the Group’s service offering. 
	
— Continue to build out consulting in insurance, technology and 
alternatives capabilities globally, as well as launch into new 
markets where there is demand.
3
Make selective acquisitions
	
— Acquired and integrated the Shoreline business with Alpha’s 
Asset & Wealth Management Consulting team and offering 
in APAC.
	
— Alpha continues to review acquisitions that can complement 
organic growth and maintains a healthy acquisition pipeline. 
Employee insight 
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Adjusted EBITDA
£42.2m
Earnings before interest, tax, depreciation, 
amortisation and adjusting items is a measure 
of the underlying profitability of the Group.
£46.6m
£42.2m
£33.9m
£21.7m
£20.2m
£16.5m
£14.0m
Adjusted cash generated 
from operations
£23.6m
Adjusted cash generated from operations reflects 
the Group’s underlying operating cash flows, 
excluding the impact of adjusting items.
£46.2m
£23.6m
£40.8m
£28.0m
£22.3m
£18.4m
£14.7m
Headcount
1,000
The year-end headcount KPI measures the growth 
in the Group’s fee-generating consultants globally.
994
1,000
760
448
436
362
305
The Board has defined the following key performance indicators (“KPIs”). 
These KPIs link to the Group’s growth strategy and are used to monitor 
the Group’s income statement and performance. 
These are discussed further in the Chief Financial Officer’s report 
on pp 26-30, which forms part of this Strategic Report. 
Key performance indicators
Revenue
£235.5m
The revenue KPI measures how well the Group 
has expanded its business through organic and 
inorganic growth.
FY 24
FY 23
FY 22
FY 21
FY 20
FY 19
FY 18
FY 24
FY 23
FY 22
FY 21
FY 20
FY 19
FY 18
FY 24
FY 23
FY 22
FY 21
FY 20
FY 19
FY 18
FY 24
FY 23
FY 22
FY 21
FY 20
FY 19
FY 18
£228.7m
£235.5m
£158.0m
£98.1m
£90.9m
£77.7m
£67.8m
Net fee income20
£233.6m
Net fee income is revenue before incidental 
expenses and is used as an alternative KPI to 
indicate the underlying productive operating 
performance of the Group.
£227.2m
FY 24
FY 23
FY 22
FY 21
FY 20
FY 19
FY 18
£233.6m
£157.8m
£98.0m
£88.9m
£76.0m
£66.0m
Gross profit
£78.3m
This KPI helps to measure the profitability of the 
Group and the success of the business model.
£80.4m
£78.3m
£59.4m
FY 24
FY 23
FY 22
FY 21
FY 20
FY 19
FY 18
£34.8m
£34.4m
£29.1m
£25.3m
20	Refer to the Chief Financial Officer’s report and to note 4 of the consolidated financial statements for further information on the adjusted performance measures: net fee income, 
adjusted EBITDA and adjusted cash generated from operations.
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12 months to
31 March 
2024
12 months to
31 March 
2023
Change
Revenue
£235.5m
£228.7m
3.0%
Net fee income
£233.6m
£227.2m
2.8%
Gross profit
£78.3m
£80.4m
(2.6%)
Operating profit
£25.1m
£28.6m
(12.4%)
Adjusted EBITDA
£42.2m
£46.6m
(9.5%)
Adjusted EBITDA margin
18.0%
20.5%
(250 bps)
Adjusted profit before tax
£38.5m
£44.0m
(12.5%)
Profit before tax
£22.6m
£25.8m
(12.4%)
Adjusted EPS
24.90p
29.27p
(14.9%)
Adjusted diluted EPS
23.34p
27.37p
(14.7%)
Basic EPS
13.85p
15.82p
(12.5%)
Strategic Report 
Chief Financial Officer’s report
John Paton
Chief Financial Officer
Group results
Group performance has been resilient this year, navigating a more 
challenging and competitive market backdrop. 
Revenue
In a more competitive market environment, the Group performed 
resiliently this year with net fee income up by 2.8% compared 
to the last financial year, and 4.8% on a constant currency basis, 
mostly organically. Revenue also grew 3.0%, including increased 
rechargeable expenses, compared to last year. 
Overall, the Group’s revenue and net fee income growth reflects 
ongoing client demand across a slightly larger global consulting 
team on average, set against the more competitive environment 
and longer sales cycles generally. We were pleased to maintain 
consistent consultant day rates overall, albeit at lower than target 
average consultant utilisation, particularly during the first half 
summer months. All our geographic regions delivered net fee 
income growth on a constant currency basis in the year, with 
an inorganic contribution from the acquisition of Shoreline. 
The Group’s largest geographic region, the UK, delivered good 
4.7% organic net fee income growth on last year. We continued 
to see robust client demand in our established practices, retaining 
our market-leading reputation and supporting some of the highest 
profile projects. This included substantial contributions from our 
asset and wealth management capabilities in Investments, Operations 
and Client & Digital, and UK Alternatives Consulting also delivering 
strongly, growing their headcount by over 20% to 78. 
IFRS and alternative performance measures 
(“APMs”)
A range of results metrics are set out to demonstrate the Group’s 
performance. These include measures presented on a statutory 
basis in accordance with international accounting standards 
(“IFRS”) and APMs, which are provided to allow further 
understanding of the underlying performance of the Group across 
financial periods. The difference between IFRS and APMs arises 
from the adjusting items, as set out in detail in note 4 to the 
consolidated financial statements. The APMs presented are not 
considered superior to IFRS measures; these should be considered 
together for a full understanding of the performance of the Group. 
Whilst the Group’s APMs may not be comparable across other 
companies, they have been presented consistently over time to 
provide meaningful trend information, and there is only limited 
change to their composition and definition in FY 24.
The exclusion of adjusting items in the Group’s APMs may result in 
adjusted profitability being materially higher when compared with 
the nearest equivalent statutory measures. The Board uses 
adjusted profit measures to assess the performance of the Group 
because it considers these measures aid understanding of the 
underlying profitability of the business and allow for comparability 
between periods. Note 4 to the consolidated financial statements 
sets out further details of Alpha’s APMs and a full reconciliation to 
the relevant statutory measures. These adjusting items decreased 
in the year, primarily reflecting a reduced earn-out and deferred 
consideration expense and a lower share-based payment charge, 
partially offset by some restructuring costs this year.
As noted above, the Group’s share-based payment charge and 
related social security taxes are excluded from adjusted profit 
measures. This allows for better comparability between periods 
given the complexity of the assumptions underlying the calculation 
and the multi-year effect of mid-cycle changes to certain 
assumptions being adjusted for on a cumulative basis, sometimes 
resulting in material fluctuations in the charge between periods that 
are not reflective of the underlying operational performance of the 
business. The charge and related social security taxes are also 
subject to external factors, such as the Group’s share price, over 
which the Directors21 have less day-to-day influence compared to 
other more directly controllable factors. This approach has been 
applied consistently across reporting periods.
The Group will continue to assess the status of this charge as an 
adjusting item in the Group’s financial statements, considering the 
development of the charge, the Group and its remuneration policies. 
If no adjustment was made for the share-based payment charge, 
adjusted EBITDA for the year would be £34.8m (FY 23: £38.6m) 
and adjusted EBITDA margin would be 14.9% (FY 23: 17.0%). Note 
22 to the consolidated financial statements sets out further details of 
the employee share-based payment expense calculation under IFRS 2.
Alpha has demonstrated resilience in a more 
challenging and competitive global consulting 
market environment this year, with net fee 
income rising by 2.8% and constant currency 
growth in all regions. The adjusted EBITDA 
margin is 18.0%, with careful variable cost control. 
The balance sheet remains robust with close to 
£30m net cash, and the Group starts FY 25 with 
robust client demand and a strong pipeline of 
new business opportunities.” 
21	“Directors” refers to the executive and non-executive members of the Board; meanwhile “directors” refers to non-Board directors within the management teams of the Group.
Our newer UK insurance consulting team consolidated its position 
this year after strong growth in recent years. The UK ended the 
year with total headcount of 385, down 9 in the year including a 
small recent restructuring process given UK market conditions. 
Overall UK consultant utilisation ended the year below target 
utilisation levels, firming closer to target levels through the first 
quarter of FY 25.
Within the UK results, while Alpha’s Data and Product Solutions 
business, Aiviq, delivered flat revenue against last year, it also 
recently secured a major, new top-ten global asset management 
client, underscoring the market-leading Aiviq technology offering. 
We are delighted that Aiviq’s proposition has been endorsed in 
this way alongside recognition from a FinTech Global Wealth Tech 
“Top 100” award in the year. 
In North America, after almost doubling its top line in the previous year, 
FY 24 saw a flatter profile with net fee income growing 3.8% on a 
constant currency basis and easing 0.6% on a reported basis. 
Our Alternative Investments Consulting business, Lionpoint, continued 
to trade well enjoying strong client demand and adding 47 new 
clients in the region. The North America business expanded its 
domestic client base, as well as successfully capturing client 
demand through a number of cross-selling opportunities with its 
existing clients, although it experienced some fee rate compression 
during the year. In line with the Group’s selective approach to hiring 
in FY 24, headcount in North America increased by 15 consultants 
overall, including investing in the launch of our Insurance Consulting 
offering in North America with two senior team hires. North America 
witnessed the tougher market conditions earlier than the rest of 
the Group and has started FY 25 with the team well deployed, 
growing consultant numbers and a strong pipeline of interesting 
project opportunities.
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Aiviq named in the 
“WealthTech Top 100” (2023)

Currency
Currency translation was a headwind on net fee income and 
profits during the year, particularly in North America. In the 
year, pound sterling averaged USD 1.26 (FY 23: USD 1.21) and 
CAD 1.69 (FY 23: CAD 1.59), which, with some other smaller 
currency movements, resulted in an unfavourable net currency 
effect on net fee income of £4.4m and on gross profit of £1.3m. 
On a constant currency basis, North America net fee income 
would have grown 3.8% and Europe & APAC net fee income 
would have grown 6.9%.
Overall, the Group’s net fee income would have grown 4.8% to 
£238.0m on this constant currency basis. Similarly, the Group’s 
gross profit would have been £79.6m and would have reduced 
0.9% on a constant currency basis. 
Net finance expenses
Net finance expenses fell slightly to £2.5m (FY 23: £2.9m), 
primarily reflecting reduced non-underlying finance expenses 
relating to acquisition consideration discount unwinding, which 
decreased given acquisition-related payments in the period, as 
set out in note 13. This reduction was partially offset by increased 
underlying interest expenses reflecting refinancing fees on enlarging 
the Group’s revolving credit facility (“RCF”) and interest on 
periodic RCF drawings, plus additional lease costs. 
Adjusted profit before tax was £38.5m (FY 23: £44.0m) after 
charging increased depreciation and net underlying finance 
expenses. Statutory pre-tax profit was £22.6m (FY 23: £25.8m). 
The larger decrease in adjusted profits as compared to statutory 
profits is driven by the lower level of adjusting items and 
non‑underlying finance costs. 
Taxation
The Group’s taxation charge for the year was £6.7m (FY 23: £7.8m), 
reflecting the lower taxable profits and the blended tax rate of the 
increasingly international jurisdictions in which the Group operates, 
as set out in note 8. The Group’s cash tax payment in the year 
was £7.6m (FY 23: £13.3m), reflecting increased prior year 
payments as the Group moved to a quarterly tax payment cycle 
in North America that year. 
For further taxation details, see notes 8 and 9 to the consolidated 
financial statements. Adjusted profit after tax is shown after 
adjustments for the applicable tax on adjusting items as set out 
in note 4.
Earnings per share
Adjusted earnings per share (“EPS”) was 24.90p per share 
(FY 23: 29.27p) and adjusted diluted EPS was 23.34p (FY 23: 
27.37p), reflecting the adjusted profit after tax and the increased 
number of weighted average shares, which increased as a result 
of share option exercises in the current and prior periods, partly 
offset by the Group’s purchase of shares into Alpha’s employee 
benefit trust (“EBT”). After including the adjusting items, basic 
earnings per share was 13.85p (FY 23: 15.82p), while diluted EPS 
was 12.98p (FY 23: 14.79p), after including the dilutive effect of 
the share options awards outstanding.
As at 31 March 2024, 11,227,844 share options (FY 23: 9,996,040) 
remained outstanding, with FY 24 grants partly offset by some 
share options exercised and forfeited in the year. See note 22 for 
further detail. 
Cash flow and net funds
Cash generated from operations was £20.4m (FY 23: £43.9m) 
and, after adjusting for employment-linked acquisition payments, 
acquisition, integration and restructuring costs, was £23.6m 
(FY 23: £46.2m). 
Underlying working capital remains well managed, with debtor 
days within the typical range, albeit higher than the previous year. 
The overall operating cash generation in FY 24 primarily reflects 
profit share bonus payments relating to prior years, and their relative 
size compared to the Group’s profitability this year. These bonus 
payments include both the payment of FY 23 profit share and the 
second tranche of deferred FY 22 bonus payments. These payments 
alongside the lower performance-adjusted bonus accruals in FY 
24 result in an increased movement in working capital in the year. 
Adjusted cash conversion is similarly affected and was 60% 
(FY 23: 104%). We refined the definitions of adjusted cash 
generated from operations and adjusted cash conversion in 
FY 24 to exclude tax paid in the year, to allow for consistency 
in the calculation to exclude tax from both profits and operating 
cash flows in line with comparable companies, as detailed in 
note 4. Given the weightings and timings of bonus payments, 
we expect adjusted cash generated from operations and adjusted 
cash conversion to return to more normal levels in FY 25.
During FY 24, the Group made payments of £17.0m relating to 
deferred and contingent acquisition consideration principally as 
regards Lionpoint, including £1.8m of employment-linked 
amounts. Please see note 13 for further details. 
The Group also provided £3.8m of funding to Alpha’s employee 
benefit trust (“EBT”) to purchase 1,035,154 shares at the prevailing 
market share price, to hold for the satisfaction of future award 
vests. Alpha will likely fund the EBT further in the future to build 
the shares held in the EBT for the satisfaction of future share 
option exercises. 
Net interest paid was £1.3m (FY 23: £0.5m), reflecting the higher 
cost of maintaining and periodically drawing the Group’s enlarged 
RCF to manage the Group’s ongoing currency requirements and 
RCF refinancing fees paid, partially offset by interest income from 
cash balances held. 
The Group also capitalised expenditure of £0.3m in relation to 
the development of enhancements to Aiviq’s client data and 
analytics software.
Dividends paid increased to £16.2m (FY 23: £12.8m), reflecting 
the Group’s dividend policy and a consistent FY 24 interim 
dividend payment. 
At the year end, the Group’s cash position was £29.4m 
(FY 23: £59.2m). During the year, the Group refinanced and 
upscaled its RCF to a £50.0m facility to provide additional 
liquidity, and alongside the net cash position, provides Alpha 
further flexibility. 
Strategic Report 
Chief Financial Officer’s report continued
Revenue continued
Europe & APAC delivered the strongest regional growth in FY 24, 
with net fee income increasing by 6.9% on a constant currency 
basis and 6.1% overall. Organic net fee income growth was 1.4%, 
with some rates progression in Europe, plus the acquisition of 
Shoreline in APAC. Europe & APAC headcount remained flat overall, 
in line with the Group’s selective hiring approach. The Europe & 
APAC region has started FY 25 well, with good utilisation being 
enjoyed across all teams.
Given the more challenging market conditions prevalent this 
year, the Group adopted a selective hiring approach, focused 
on growth areas, and the number of consultants reached 1,000 
by the year end (FY 23: 994). Despite a selective approach to 
recruitment we remained committed to our well-established 
graduate programme, the future talent of the Group, welcoming 
a number of graduates through the year globally. 
Group profitability
Group gross profit was £78.3m, £2.1m lower than the prior year 
(FY 23: £80.4m). Gross profit margin was 33.5% (FY 23: 35.4%), 
and consistent with H1. This primarily reflects reduced average 
consultant utilisation in the competitive market environment, 
alongside consistent day rates on average and increased costs 
from selective investment in growing our team while maintaining 
a competitive remuneration package, partly offset by active 
management of variable costs given performance. Utilisation 
levels were most affected through the second quarter’s summer 
months, ticking up through H2, and reaching close to target levels 
of 70% to 75% on average globally towards the year end.
The UK business generated £2.0m less gross profit than last year, 
at 36.2% gross margin (FY 23: 40.2%), reflecting lower consultant 
utilisation levels than target and the previous year, particularly in 
the insurance consulting and asset & wealth management teams, 
alongside consistent day rates. North America’s gross profit is 
also lower than last year by £1.7m, generating 31.3% margin 
(FY 23: 32.9%), reflecting good levels of average consultant 
utilisation, some day rate compression in the region given the 
competitive market, and a higher cost base accompanying 
North America team growth. This includes the establishment 
of an insurance consulting team in the region during the year. 
Europe & APAC grew gross profit to £17.0m (FY 23: £15.4m), 
with an improved margin of 32.7% (FY 23: 31.4%) reflecting good 
average consultant day rate progression in Europe, partly offset 
by an easing in utilisation, particularly in APAC. The North America 
gross margin saw the greatest currency headwind in the Group. 
On a constant currency basis, North America’s gross margin 
would be broadly flat with the prior year.
Adjusted administration expenses, as detailed in note 4, 
increased by £2.3m to £36.1m in the year (FY 23: £33.8m). 
This increase mainly reflects investment in the Group’s central 
team in the second half of the prior year and increased overall 
spend supporting the larger average consultant headcount base 
including further office space and IT licences, partially offset by 
lower recruitment spend in the year. 
Including the adjusting items, which decreased against the 
prior year, administration expenses increased overall to £53.2m 
(FY 23: £51.7m) on a statutory basis. The adjusting items, set 
out in note 4, decreased in the year to £14.3m (FY 23: £15.8m), 
reflecting decreased earn-out and deferred consideration 
charges, share-based payment charges and intangible asset 
amortisation, partially offset by redundancy-related restructuring 
costs in the year. 
The lower earn-out and deferred consideration charge of £1.1m 
(FY 23: £2.5m), reflects payments in the year and last year’s net 
fair value increase in acquisition liabilities held. Further details on 
the earn-out and deferred consideration charges are set out in 
note 13. The share-based payment charge also reduced to £7.3m 
(FY 23: £8.0m), having updated the input assumptions to reflect 
FY 24’s lower performance, Alpha’s lower share price and share 
option vests in the period. Further details of the share-based 
payment charge and sensitivity analysis are set out in notes 4 
and 22. 
This year, the Group incurred £0.9m of restructuring costs, 
relating to the exit fees and costs involved in a small UK 
redundancy process. Acquisition and integration costs were 
£0.3m (FY 23: £0.3m) as the Shoreline team was successfully 
integrated into the Group during the first half. The acquired 
intangibles amortisation charge decreased against the prior year, 
reflecting some fully amortised intangibles, partly offset by the 
newly acquired Shoreline intangibles. Further detail of these 
adjusting items is set out in note 4. 
The depreciation charge grew to £2.8m (FY 23: £1.9m), reflecting 
increased depreciation on a higher lease right-of-use asset. The 
amortisation of capitalised development costs was nil (FY 23: £0.2m) 
as the asset became fully amortised in the prior year. 
Adjusted EBITDA was £42.2m (FY 23: £46.6m) and adjusted 
EBITDA margin was 18.0% (FY 23: 20.5%), reflecting both the 
lower gross profit and the higher adjusted administration 
expenses. If no adjustment was made for the share-based 
payment charge, adjusted EBITDA for the period would be 
£34.8m (FY 23: £38.6m) and adjusted EBITDA margin would be 
14.9% (FY 23: 17.0%). Operating profit was £25.1m (FY 23: £28.6m) 
after also charging increased depreciation.
A resilient performance 
through a more challenging 
market environment.”
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Strategic Report 
Chief Financial Officer’s report continued
Statement of financial position
The Group’s net assets at 31 March 2024 totalled £148.5m 
(FY 23: £149.3m). This movement principally arises from the 
retained profits net of dividends and other reserves movements 
including additional share-based payment reserves, offset by 
foreign exchange losses on overseas assets. The Group 
continues to maintain a strong financial position. 
The Group’s non-current assets movement principally results 
from ongoing amortisation and depreciation charges on intangible 
assets and right-of-use assets on leases, partly offset by goodwill 
and intangibles added as part of the Shoreline acquisition. 
Working capital remains well managed. Trade and other 
receivables balances increased in FY 24 through the ongoing 
growth in the business. Debtor collections continued to be strong, 
albeit with debtor days increasing on the previous year’s strong 
collections and closing balance. 
Trade and other payables balances decreased, principally 
representing lower performance-adjusted bonus accruals and 
acquisition liabilities. The decrease in acquisition-related deferred 
consideration and earn-out liabilities reflects Lionpoint deferred 
and contingent consideration payments, partially offset by 
employment-linked consideration as well as the unwinding of 
discounting in the year, as disclosed in note 13. 
As at 31 March 2024, the Company had 122,009,736 ordinary 
shares in issue (FY 23: 120,509,736), of which no shares were 
held in treasury and 7,537,366 shares were held in the Company’s 
EBT to satisfy future option exercises (FY 23: 6,274,380). 
Dividends 
In view of the recommended cash offer to acquire Alpha by Bidco, 
a newly incorporated indirect subsidiary of certain funds managed 
by Bridgepoint, the Board is not recommending a final dividend. 
If the acquisition does not complete, it is expected that the Board 
would declare a final dividend in respect of FY 24 at a later date. 
Risk management and the year ahead 
The Group’s risk management approach includes regular 
monitoring of macro-economic and end-market conditions and 
assessing the potential impacts across all business areas. In the 
risk management framework, which was reviewed during the 
year, the senior leadership team, including the Chief Executive 
Officer and me as Chief Financial Officer, has primary responsibility 
for keeping abreast of developments that may affect the implementation 
of the Group’s strategy and financial performance. This entails 
identifying and agreeing the appropriate mitigating actions that 
should be taken and ensuring, as far as possible, that those 
actions are then executed by the senior management team. 
The Board as a whole oversees risk and, within that framework, 
considers the material risks that the Group faces and agrees 
on the principal risks and uncertainties. Alpha has a set of core 
Company values, which are embedded globally, that reflect the 
Group’s ethical and responsible approach to operating and 
managing the business. 
Alpha has navigated well through this more challenging year. 
While closely monitoring the ongoing market rebalancing, Alpha 
continues to enjoy a strong pipeline of new business opportunities 
and incrementally improving current trading. The structural drivers 
in the sectors in which we operate, which drive ongoing demand 
for Alpha’s services, remain prevalent. We are confident in the 
quality of our people, our excellent market reputation, and business 
opportunities to extend the service offering, and therefore the 
Board looks forward to further progress ahead.
The Board has considered all of the above factors in its review 
of going concern and has been able to conclude the review 
positively. While cognisant of potential macro-economic risks 
and the more competitive environment, the Group’s talented 
people, widening range of service offerings and international 
footprint, together with the long-term structural drivers, position 
the Group well.
Summary and current trading
In a more competitive market environment with a longer sales 
cycle, the Group performed resiliently in the year. The Group has 
grown net fee income, while maintaining consistent consultant 
day rates. 
While the global consulting market continues to rebalance 
and present some challenges, a more positive market sentiment 
is returning, with improving sales wins over recent months. 
Utilisation rates ticked up in the final quarter of FY 24, close 
to target levels overall, maintaining this level into the early part 
of FY 25.
We are very confident in the quality of our people, our excellent 
market reputation, and business opportunities to extend the 
service offering for our clients further. Accordingly, the Group 
remains well positioned for the future.
John Paton
Chief Financial Officer
20 June 2024
Section 172 statement
Under Section 172(1) of the 
Companies Act 2006, a director 
of a company must act in the 
way that they consider, in good 
faith, would be most likely to 
promote the success of the 
company for the benefit of its 
members as a whole, and in 
doing so have regard (amongst 
other matters) to:
The need to act fairly between 
members of the company.
The following disclosure describes how the Directors have had regard to the 
matters set out in Section 172(1)(a) to (f) and forms the Directors’ statement 
under Section 414CZA of the Companies Act 2006.
The Directors remain committed to engaging with the Group’s stakeholders 
and considering their interests when making strategic decisions.
The likely consequence of
any decision in the long term.
The interests of the 
company’s employees.
The need to foster the company’s 
business relationships with suppliers, 
customers and others.
The impact of the company’s operations 
on the community and the environment.
The desirability of the company maintaining 
a reputation for high standards 
of business conduct.
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Board decision
Considerations
April
The Board formally approved the appointment 
of Luc Baqué as Chief Executive Officer on 
1 April 2023.
	
— To provide effective executive leadership that will ensure the 
sustainable, long-term success of the Group.
May
The Directors approved the acquisition of 
Shoreline (see pp 132–133 for details). 
	
— To support the long-term growth and success of the Group 
by incorporating Shoreline’s complementary client base, 
employee skill sets and capabilities. 
	
— To enable the Group to take advantage of opportunities in 
APAC and provide a platform for further growth in this region. 
	
— To broaden the range of services and expertise the Group 
provides its clients and maintain its position as a market leader. 
June
The Board reviewed and approved the 
FY 23 Full Year Results and the Annual Report 
and Accounts.
	
— To provide transparent and accurate information to the market.
The Board considered and agreed to 
recommend a final dividend of 10.50p for FY 23.
	
— To address the interests of shareholders in the context of 
the long term while maintaining the Group’s policy of paying 
approximately 50% of adjusted profits.
The Board appointed the Group’s first in-house 
Company Secretary.
	
— To further strengthen the Group’s corporate governance 
framework, thereby safeguarding the interests of 
shareholders and other stakeholders. 
July
The Board approved the grant of FY 24 equity 
incentive awards to management and certain 
employees of the Group.
	
— To reward and incentivise the management of the Group 
and ensure the alignment of interests between employees 
and shareholders.
August
The Board approved the exercise of options 
that had vested under the management 
incentive plan and employee incentive plan to 
management and certain employees of the 
Group, together with the purchase of the 
Company’s own shares by the employee 
benefit trust to satisfy the exercise of share 
options awards. 
	
— To reward and incentivise the management and employees 
of the Group and ensure the alignment of interests between 
employees and shareholders. 
September
The Board undertook a scenario planning 
exercise to review the FY 24 forecast against 
prevailing market conditions. 
	
— To ensure the accuracy of forecast performance and consider 
potential outcomes against a range of market conditions.
October
The Board considered and approved the FY 24 
interim pre-close trading update to the market.
	
— To provide transparent, accurate and timely information to 
the market.
Key Board decisions during the year 
The Board considers the following to be the key decisions and considerations that it has made during the year to 31 March 2024:
Strategic Report 
Section 172 statement continued
Board decision
Considerations
November
The Board reviewed and approved the FY 24 
Interim Report and payment of the FY 24 
interim dividend of 3.70p to shareholders. 
	
— To provide transparent and accurate information to the 
market and to address the interests of shareholders in the 
context of the long term while maintaining appropriate levels 
of reserves to run the business effectively.
The Board reviewed the provisions of the newly 
published 2023 QCA Corporate Governance 
Code and agreed steps to ensure compliance 
with its recommendations from 1 April 2024. 
	
— To ensure that the Group’s governance mechanisms reflect 
best practice, taking into consideration the interests and evolving 
expectations of its shareholders and broader stakeholders. 
January
The Board approved the exercise of options 
that had vested under the management 
incentive plan and employee incentive plan 
for management and certain employees of 
the Group.
	
— To reward and incentivise the management and employees 
of the Group and ensure the alignment of interests between 
employees and shareholders.
February
The Board considered and approved the 
release of a Trading Update to communicate 
an update to FY 24 performance expectations. 
	
— To provide transparent, accurate and timely information to 
the market.
	
— To agree on actions relating to revised profit expectations. 
March
In accordance with the Remuneration 
Committee’s recommendations, the Board 
undertook to consult with major shareholders 
on proposed updates to the Remuneration 
Policy for Executive Directors, to take effect 
on 1 April 2024.
	
— To ensure that remuneration arrangements evolved in line 
with market practice and investors’ expectations. 
	
— To provide a remuneration structure that will enable share 
option dilution levels to be reduced over time. 
At each meeting, the Chief Executive Officer updated the Board on the Group’s businesses, geographies and progress on key client 
relationships and engagements. 
Further details on the Group’s strategy and long-term decisions are set out in the Chairman’s report on pp 9–11, the Chief Executive 
Officer’s report on pp 12–15 and in the strategy section on pp 22–23. 
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Section 172 statement continued
Engagement with 
key stakeholders
The Board considers its key 
stakeholders to be its employees, 
shareholders, clients and the 
communities in which it operates. 
The Board also recognises other 
stakeholder groups including 
vendors and suppliers, industry 
bodies and competitors with 
which Alpha works or associates 
in the marketplace. Engaging 
effectively with these stakeholders 
strengthens the Group’s business 
relationships and decision making 
and, therefore, supports its 
long-term success.
Employees
Shareholders
Clients
Communities
Why we engage
Attracting, retaining and developing 
the best talent is essential to Alpha’s 
business success. The Group is 
committed to providing a highly 
rewarding workplace and maintaining 
a strong, meritocratic, and inclusive 
culture that recognises the 
importance of our people and 
encourages open communication. 
The Group prioritises open 
communication and effective 
engagement with its shareholders, 
whose support is integral to long-term 
growth and success.
The Group’s success is based on delivering a 
proposition that helps its clients address their 
challenges and capitalise on their opportunities. 
The Group works hard at developing and sustaining 
long-term client relationships, which it supports 
through its global team of consultants and by 
extending the range of services it offers and the 
types of projects it carries out. 
The Group is a growing, profitable business committed to fostering the 
same growth and success within the communities in which it operates, 
including supporting relevant or active organisations in those communities. 
As part of this engagement, the Group also considers its corporate 
responsibility and how to maximise the positive environmental and social 
impacts of its activities, and to minimise the downsides, giving a solid 
baseline for developing relevant action plans and targets.
Stakeholder key interests
	
— Career progression.
	
— Recognition.
	
— Training and development.
	
— Morale and motivation.
	
— Engagement and feedback.
	
— Reputation.
	
— Wellbeing.
	
— Health and safety.
	
— Diversity and inclusion.
	
— Sustainability.
	
— Financial performance 
including share price 
performance and dividends. 
	
— Governance and transparency.
	
— Operating and financial information.
	
— Confidence and trust in the 
Group’s Directors.
	
— Transparency and 
appropriateness of Executive 
Director remuneration structures.
	
— Specialist industry proposition.
	
— Integrated end-to-end service offering.
	
— Excellent service delivery.
	
— Continuous development of practices, 
products and services.
	
— Subject matter expertise.
	
— Emphasis on client satisfaction.
	
— Ability and experience to help clients shape 
their business for the future.
	
— Effective and transparent engagement with local communities.
	
— Available ESG reporting and disclosures.
	
— Working closely with charities, corporate social responsibility (“CSR”) 
partners and other organisations.
	
— Contributing to awareness of diversity, inclusion and other 
sustainability-related topics.
	
— Taking effective action on climate change.
	
— Pursuing a positive impact on local and global environments.
How we engage
	
— Global employee 
feedback framework.
	
— Leadership communications.
	
— Monthly Company meetings.
	
— Competitive remuneration package.
	
— Professional qualification and other 
training opportunities.
	
— Employee success framework.
	
— Mentoring.
	
— Management incentive programme.
	
— Diversity & Inclusion programme 
and networks.
	
— CSR networks.
	
— Dedicated investor section on the 
website and AIM Rule 26 disclosures.
	
— Investor strategy updates.
	
— Capital markets days.
	
— Interim and preliminary 
results announcements.
	
— One-to-one meetings 
with investors.
	
— Investor conferences/roadshows.
	
— Annual Report, including details 
of how the Quoted Companies 
Alliance Corporate Governance 
Code has been applied.
	
— Annual General Meeting, including 
a voluntary vote on the re-election 
of all Directors each year.
	
— During April 2024, the Group 
consulted with major shareholders 
on updates to the Remuneration 
Policy (see pp 86–91 for details). It 
is also intended that a shareholder 
vote on remuneration will be 
introduced at the 2025 AGM.
	
— Senior level client relationship management.
	
— Continuous client satisfaction monitoring.
	
— Regular assessment of client demand 
and interests.
	
— Industry round table discussions.
	
— Dialogue with vendors, regulators and 
industry bodies.
	
— Publication of market and industry insights.
	
— Alpha Outlook whitepapers and 
thought leadership.
	
— Diversity and Inclusion networks and initiatives, developing and 
empowering Alpha’s people with shared knowledge, toolkits 
and training. 
	
— Work on climate change and carbon offsetting.
	
— ESG reporting including the Sustainability Accounting Standards 
Board and the recommendations of the Task Force on Climate-related 
Financial Disclosures.
	
— The Group’s Sustainability Report and relevant sections within the 
Annual Report.
	
— Energy usage and emissions reporting.
	
— Charity of the Year programme.
	
— Taking appropriate steps where regulations are introduced by 
establishing new policies.
	
— Modern Slavery Statement and Living Wage accreditation.
	
— Tax evasion and anti-bribery policies, supported by 
whistleblowing policy.
	
— CSR schemes and initiatives, including mentoring schemes for 
young people from lower socioeconomic backgrounds and 
team‑coordinated fundraising for charities.
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The power
of our people
The best 
talent
Strategic Report
Alpha’s success depends on the 
expertise and dedication of our people. 
We strive to provide the best service and deliver exceptional client 
results. Our highly talented people enable us to do this as they 
deliver complex, transformative and strategically important projects 
for our clients. Alpha is therefore committed to attracting, 
retaining and developing the best team in the industry. 
We want the years that our people spend working at Alpha to be 
the best of their career, and we believe that providing a positive 
and inspiring work environment will help to foster a high-performance 
culture that delivers exceptional outcomes for clients, as well as 
great professional and personal fulfilment for our employees.
What we offer
The talented graduates and experienced consultants who join 
Alpha benefit from our distinctive and highly attractive proposition, 
built on:
	
— A strong corporate culture that places people at the heart 
of the business;
	
— Our reputation as the leading consultancy in the sectors 
in which we operate;
	
— Opportunities to gain invaluable experience by working in small 
teams on high-profile, industry-defining projects;
	
— Comprehensive training, development and feedback to build 
consulting skills and specialist knowledge;
	
— Career progression based on merit, with no fixed period 
at any level;
	
— Recognition of talent on an individual level, while encouraging 
and celebrating success at a team level;
	
— An open and inclusive environment with a strong employee 
support framework for people of all levels and backgrounds;
	
— An entrepreneurial environment where ideas to develop our 
business are welcomed;
	
— A highly competitive compensation package, including 
benefits and participation in the Group’s profit-sharing or 
cash bonus schemes; and
	
— Management incentives that celebrate success and recognise 
contributions to Group performance.
Looking after our people
Our core values define who we are both 
as a company and as professionals
We provide deep expertise 
in our specialist areas
We are proactive – we use our 
extensive personal and corporate 
experience to find solutions
We provide a meritocratic, sociable 
and supportive environment – we 
want to be recognised as the best 
place to work in our industry, with 
personal career progression 
based on transparent and 
meritocratic considerations
We pride ourselves on working 
collaboratively with our clients
We are socially and 
ethically responsible
We take accountability for 
delivery – we own and take 
responsibility for outcomes
Everything we do is defined by 
integrity – we hold ourselves to the 
highest standards of transparency, 
honesty and personal integrity
Collaborative
Accountability
Proactive
Expertise
Supportive
Integrity
Responsible
Emphasis on culture and inclusion
Alpha puts people at the heart of the business, so that they feel 
engaged and empowered to drive success, both at an individual 
and team level. We take enormous pride in creating and fostering 
an environment where everyone can thrive. 
To ensure this, we base our corporate culture on integrity, fairness 
and meritocracy and our people management frameworks favour 
inclusion, sociability and support. We believe this is a key reason 
why we have lower staff attrition rates than many of our peers, 
with many of our team having been at Alpha for 10 years or longer. 
We are proud to be a company where people feel they can grow.
Focus on diversity and inclusion 
Championing diversity and equity and fostering an inclusive 
culture at all levels are key elements of our approach to looking 
after our people. We operate several employee-managed networks 
globally that champion ethnic and cultural diversity, social mobility, 
gender equality, wellbeing, disability confidence – including our 
accreditation as a Disability Confident Level 2 employer – and 
pride (LGBTQ+).
We are committed to ensuring that our people, structures and culture 
work together to improve diversity and inclusion at all levels of the 
organisation, particularly at senior levels, where decision making 
is concentrated and representation is vital. More information can 
be found about this in the Sustainable Business section on p. 44. 
Alpha invests in our people 
through three key areas, 
mentorship, training 
opportunities and providing 
diverse experiences. 
We aim to provide a supportive environment of senior 
mentors and professional coaches, as well as enable 
upwards feedback to ensure every employee is given the 
opportunity to thrive and grow. We also provide training 
at every level upon promotion in addition to hands-on 
training throughout the year. Furthermore, we ensure our 
rising talent has a diverse set of client experiences to well 
round their consulting and technical skills.
Alpha’s consultants demonstrate a wide variety of qualities 
and values that adds to the effectiveness and collaborative 
nature of our teams. Our consultants provide deep expertise 
in Alpha’s specialist areas and take accountability for delivery 
through ownership over client outcomes. Their work is 
defined by integrity and held to the highest standards of 
transparency and honesty. Alpha consultants are proactive, 
and use their extensive personal and corporate experience 
to find the best solutions for clients.
In order to continue to foster a meritocratic approach to 
talent, Alpha maintains a relatively flat hierarchy, ensuring 
all consultants have access to senior leadership to provide 
them with the support they need to succeed. Great ideas 
are encouraged and recognised across levels. Many of 
our best ideas have come from a consultant proactively 
bringing an idea to life and collaborating with colleagues 
to make it a success.
Natalie McIntyre
Technology Consulting Lead,
Asset & Wealth Management Consulting 
North America
Employee insight 
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Strategic Report 
Looking after our people continued
A strong record of recruitment and retention
Alpha is sought after as an employer thanks to its excellent 
reputation, positive and collaborative culture, prestigious client 
relationships and increasing range of opportunities that our 
strategy provides ambitious professionals. In hiring, we look for 
extremely talented individuals from all backgrounds who show 
strong commitment and the desire to succeed, and we review 
our recruitment processes continually to ensure that they are 
thorough and effective and integrate diversity considerations 
at every stage. 
Once on board, our employees are provided with the specialist 
knowledge, support and training that they need to thrive. At Alpha 
we are committed to providing a high-quality onboarding experience 
for new employees. We ensure that new employees are quickly 
allocated a mentor who will welcome them to the firm and 
support them with their professional development.
For us, it is important that new employees feel part of the Alpha 
community from the start. Our efforts to ensure an excellent working 
environment, exciting opportunities for career development and 
highly competitive compensation packages have been critical 
factors in the Group’s growth over the last years, alongside 
maintaining strong retention for our industry. 
Creating a social and supportive environment
Alpha organises oversight and support for its people through a 
number of coordinated functions: HR, Recruitment & Learning, 
Responsible Business and management members who are 
responsible for diversity, people and talent locally. The teams 
are organised by regions and individual teams as appropriate, 
allowing for a highly agile, efficient and connected network of 
support for all our people.
We strive for Alpha to provide as inclusive, sociable, and supportive 
an environment as possible. Our management teams, social 
teams, HR teams and other groups regularly work on ideas and 
opportunities to bring together Alpha as a community. We also 
review Alpha’s social agendas to ensure activities are attractive 
to all our employees, and we encourage our people to get involved 
in making these plans and arrangements so that different 
viewpoints and interests can be captured.
A key focus of the corporate teams, including HR and Recruitment, 
is to support the business as we grow geographically across different 
sectors. In the past year, this has included successful implementation 
of a new, leading HR information system and the development of 
HR frameworks for different career paths, as the Group grows 
and continues to broaden its client proposition globally. 
Learning and development
We have training programmes extending across all grades, from 
analyst to director, who receive high-quality training and upskilling 
on valuable topics for their roles. Examples include upskilling on 
content knowledge, presentation skills, people management, 
sales and delivery excellence. 
All employees are also encouraged to take a proactive approach 
to their career development. The Group provides access to 
LinkedIn Learning for all employees, meaning they are able to 
supplement their professional development, and further develop 
their skillsets across a number of topics, such as communication, 
presentation, technology and problem solving skills. Furthermore, 
relevant formal certifications are encouraged to support the 
development of individual career paths and corporate expertise. 
Alongside these formal training initiatives, we ensure that 
employees gain unique knowledge and practical experience by 
working alongside more experienced colleagues and attending 
meetings with some of our client organisations’ most senior and 
influential people. We also offer secondments and permanent 
moves between geographies and consulting practices, which 
provides our people with a possible range of wider experiences 
and development opportunities within the Alpha business. 
While we focus on identifying 
and attracting the right people 
to Alpha, it is also important 
that we can retain, nurture and 
develop the best consulting 
talent in the market.”
Career progression 
We are proud to be a Group where people recognise future 
opportunities and feel they can grow. Alpha has a meritocratic 
approach to career progression where our consultants have the 
opportunity to progress based on their performance. We do not 
subscribe to a “fixed time” at each level.
We believe the ability to take on responsibilities early, receive 
mentoring and oversight from experienced consultants, alongside 
relevant development and training plans, allows for rapid progression 
and is essential in attracting the most talented consultants to join 
us. Many of our current director team joined Alpha as graduates 
or early in their careers, meaning our senior team has a deep 
understanding of the organisation and culture, while providing 
continuity to employees.
External benchmarking confirms that the average time to 
progress from graduate to director is significantly less than our 
peers. This is aided by our belief in promoting from within where 
possible and identifying opportunities for staff at all levels of the 
Group. These factors help us stand out from our competitors and 
enable us to attract top-quality talent.
Recognising that everyone’s career path is individual, we place 
great importance on mentoring and feedback. Mentors help to 
guide development throughout the year, alongside mid-year and 
annual performance reviews and regular feedback touchpoints 
with project leads. As part of a new HR information system 
roll-out in FY 24, we have implemented a feedback mechanism 
that allows 360-degree feedback at any time. 
Employee communications and feedback 
We use a range of channels to facilitate employee communication, 
collaboration and engagement. Each regional team has regular 
company meetings to update on key business topics and provide 
the opportunity for Q&A. The senior management team, including 
the CEO, uses internal communication channels to celebrate 
successes and provide updates in important areas; recent topics 
have included diversity and inclusion and the announcement of 
Alpha’s first public diversity target. 
We take time to understand the team’s sentiment about life at 
Alpha and identify strengths and areas for focus. As such, we also 
provide a range of anonymised channels to facilitate employee 
engagement including an annual anonymous feedback survey. 
Employee feedback has led to many new initiatives that include 
changes to internal policies, communication formats and technology 
improvements. This year, we have introduced the employee net 
promoter score (“eNPS”) to enhance our insight. While this is a 
new concept for all members of the Group, with which we will 
need time to familiarise, we were very pleased with a first eNPS 
rating of “good”. 
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Sustainable business
Strategic Report
At Alpha, our dedication to 
sustainable business practices is 
integrated across our operations, 
reflecting our commitment to long-
term success and positive stakeholder 
outcomes. Over the past year, we 
have made progress in the Group’s 
environmental, social, and governance 
(“ESG”) agenda, including releasing 
our first Sustainability Report, which 
details this. Looking ahead, we have 
defined a number of ambitions to 
continue our positive momentum.
 Visit us online to see our Sustainability Report
As a growing business, maintaining 
strong governance is central to our 
operations and strategy.
This year we have focused on ensuring our governance 
frameworks and policies are a continuing strength for Alpha, 
including maintaining robust oversight and proper business 
practices; an increasing area of interest with our stakeholders.
We continually scan the regulatory horizon and assess the 
Group’s exposure to and appetite for risk, which may result in 
the development of new policies and processes, or updates to 
existing policies and processes. Further information on Alpha’s 
risk management framework is detailed in the Risk Management 
section of the Strategic Report on pp 52–56.
This year, we have combined our policies into a newly created 
and publicly available Corporate Compliance Manual. 
Compliance with these policies by all employees is supported 
by our policies and adherence framework. 
Alpha’s policies and adherence framework
The framework ensures that our operations meet the stringent requirements expected of a public company, that we adhere to the 
highest ethical standards, and that our policies are easily accessible and complied with by all Alpha staff.
Relevant Employee Policies
Effective adherence to policies 
comes from an understanding of their 
practical implications and importance. 
Alpha’s extensive employee policies 
and guidelines clearly define expected 
behaviours and procedures. To 
support this, any new joiner must 
read core policies as part of 
onboarding and employees more 
broadly must acknowledge any 
updated policies systematically. 
Mandatory Training Components
All employees complete annual training 
on policies where there is a regulatory 
angle or where we determine a 
significant level of potential risk to 
our business or business functions. 
Training includes reinforcing the 
components of the policy, testing 
individuals on their understanding, 
and capturing attestation.
Values and Culture
Our corporate values (see p. 36) are 
underpinned by integrity, collaboration 
and responsibility. We monitor those 
attributes through relevant core 
competencies in our success 
frameworks, which are assessed 
annually. Acting with integrity and 
corporate citizenship are of high 
importance and they encompass 
compliance with company policies 
and those of our clients.
Terms of Employment
Alpha’s employment agreements and 
contracts include relevant and rigorous 
clauses both to enforce confidentiality, 
and to require all people to comply 
with the Group’s policies and 
procedures. These terms are 
fundamental to employment practices.
Communication
We send annual reminders to our team on the importance of training 
and attestation of key policies. Communications are also sent during the 
year if there are new policies or policy components. Alpha will also use 
communication channels to highlight any practical examples of when a 
policy is relevant or has applied.
Alongside our internal efforts, Alpha’s ESG & Responsible 
Investment practice is a core and growing part of the work we 
do with clients. Our consulting teams actively advise on ESG 
within the investment community, across the asset and wealth 
management, alternatives and insurance sectors. These teams 
employ distinct approaches to navigate ESG demands, for 
example supporting financial services organisations in defining 
their ESG and responsible investment strategies, in adapting to 
regulatory changes and leveraging technology and data 
management approaches in managing ESG commitments. 
We hope that our sustainability efforts continue to build trust 
across our diverse stakeholder groups, including investors, 
clients, employees, and industry bodies.
Highlights from the year
There have been a number of key developments across 
the Alpha Group in identifying and progressing ESG goals. 
This year we:
	
— Conducted a materiality assessment and developed 
our ESG roadmap, involving analysis of the needs of a 
wide range of our stakeholders and assessment of 
benchmarking data from the AIM ESG specialist 
third‑party consultancy, Addidat;
	
— Set our first Group diversity target for women and nonbinary 
employees in our global director team (25% in five years); 
	
— Conducted our first UK Gender Pay Gap disclosure;
	
— Became a member of the UN Guiding Principles 
reporting framework;
	
— Continued to deepen and refine our emissions reporting 
under SECR, working closely with Normative; a 
partnership now in its second year; 
	
— Released our first standalone Sustainability Report;
	
— Produced our first Task Force on Climate-related Financial 
Disclosures report; 
	
— Increased the level of our annual Carbon Disclosure 
Project reporting;
	
— Conducted Energy Saving Opportunity Scheme reporting 
in the UK; and
	
— Made our first voluntary submission to the UN Global 
Compact demonstrating how we integrate the global 
leading responsible business principles into our operations. 
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Components
Values 
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Communication
Terms of
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Relevant 
Employee 
Policies
Employees
22	Our Corporate Compliance Manual includes the following policies: anti-bribery and 
corruption, Criminal Finances Act: anti-facilitation of tax avoidance, Modern Slavery 
statement, whistleblowing policy, sanctions policy, MNPI share-dealing policy, conflicts 
of interest and outside business interests policy, equity diversity and inclusion policy, 
information security policy, business continuity policy, and privacy policy. 
Strong governance 
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The external
transparency of our 
policies is also a key focus 
and we have published the 
Corporate Compliance 
Manual22 on the 
Alpha website.

Corporate Governance Code
As in previous years, Alpha continues to align with the QCA Code, 
reflecting our dedication to maintaining the highest standards of 
corporate conduct. In 2023 the Code was updated, and the first 
disclosures in line with this are required in 2025. The Group has 
taken proactive steps to ensure that it complies with these new 
principles for the financial year beginning 1 April 2024. 
The corporate governance report on pp 70–75 sets out further 
information about the Group’s governance framework and how 
the Board complies with the principles of the QCA Code. 
Board diversity
As well as being important for Alpha’s own D&I programme, 
the diversity of Board members is a key interest for external 
stakeholders and a focus of emerging regulation. 
The Group believes that the Board’s current composition brings 
an appropriate diversity of skills, personal qualities, credentials, 
and perspectives and the Board benefits from a balance of 
gender diversity. You can read more about Board diversity at 
Alpha in the Nomination Committee report on p. 77.
Strategic Report
Sustainable business continued
Information and cybersecurity
Alpha remains committed to maintaining a secure operational 
environment, which is crucial for protecting our business, 
investors, employees, and clients from the threat of cyber‑attacks 
and data breaches. As part of this ongoing commitment, we 
ensure that cybersecurity and information security form a 
fundamental part of operations, management responsibilities 
and oversight discussions. We recognise that while technology 
and specialist third parties form the backbone of our 
cybersecurity measures, our staff will often represent the first 
line of defence. We have a number of security pillars in place 
to ensure that they are adequately prepared in identifying and 
responding to any cyber, information or data security threats. 
We conduct simulated phishing exercises at least quarterly; 
we mandate annual training and attestation on Alpha’s data 
handling policy; we ensure that information security policies 
and support contacts are accessible; and we conduct ad hoc 
training on cybersecurity hot topics as appropriate. 
This training and testing forms part of our broader cybersecurity 
approach that is managed by Alpha’s Head of IT, supported 
by an Information Security lead. Executive oversight for the 
security framework comes from the Group’s Managing Director. 
This framework includes:
	
— Comprehensive suite of information security policies and 
procedural controls, based upon best practices from NIST 
framework. Policies are reviewed annually and disclosed 
publicly in the Corporate Compliance Manual on our website; 
	
— Third-party securities operations centre (“SOC”) that 
monitors the network 24/7 for suspicious activity or 
anomalous behaviour that could pose a threat to the Group;
	
— Regular promotion of good cyber hygiene across the global 
Alpha workforce with annual mandatory learning, testing, 
regular training campaigns and assessments;
	
— Two factor authentication log-in, industry-leading cloud 
security tools and auto-backups managed by cloud vendors;
	
— Appropriate due diligence, vetting and annual auditing of 
cloud providers to validate information security and risk posture; 
	
— Quarterly effectiveness review and adjustments of our 
infosec processes in line with continual improvement of 
Alpha’s security posture;
	
— Proactive testing of technical defences through external 
team exercises, annual penetration tests of internet facing 
assets, anti-virus software real-time scanning, and internal 
phishing assessments;
	
— A Data Privacy Working Group that manages incident 
response; and
	
— Extensive cybersecurity insurance policy coverage. 
While a strong cybersecurity framework is required Group wide, 
this is particularly important for Aiviq due to its product offering. 
Aiviq adopts a Zero Trust security approach, and since 
November 2021 has attained ISO27001 certification, which is 
regularly audited and renewed annually. In 2024 Aiviq will be 
recertifying, as per the ISO27001 stipulations. In addition, 
Aiviq obtained its Cyber Essentials Plus certifications this year, 
bolstering the security of the business further. 
These combined measures allow the Group to provide a secure 
and reliable service for employees, clients and other stakeholders, 
which is vital to the long-term sustainability of the business. 
 Read more about the management of information and cyber 
risks in the principal risks section on p. 59
ESG governance and reporting
The ESG Committee of the Board, oversees the development 
and implementation of the Group’s ESG strategy and roadmap. 
The Committee works alongside senior leadership and the 
Responsible Business team, who support the Group in regulatory 
horizon scanning, addressing ESG demands, and progressing 
Alpha’s ESG roadmap.
In early 2024 we delivered an important milestone by publishing 
our first standalone Sustainability Report. A key objective of this 
report was to provide transparency and increase engagement 
between Alpha and stakeholders on ESG focus areas and objectives. 
An important part of this has been the completion of a comprehensive 
ESG materiality assessment to align our strategy with best practices 
and stakeholder expectations, and to identify the key issues and 
opportunities that Alpha should prioritise in its ESG roadmap. 
Alpha remains fully compliant with all current applicable ESG regulation, 
which includes fulfilling the following ESG reporting requirements:
Publicly available disclosures
Availability
Energy use (greenhouse gas) 
reporting (UK), in line with 
Streamlined Energy and Carbon 
Reporting (“SECR”)
p. 47
Task Force on Climate-related 
Financial Disclosures (“TCFD”)
pp 48–51
The Energy Savings Opportunity 
Scheme regulations (“ESOS”)
alphafmc.com
UK Companies Act and Climate 
Change Act
Annual Report, 
various sections
Modern Slavery Act
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Gender Pay Gap reporting in the UK 
and Gender Equality Index Score 
in France
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Governance, risk and 
compliance (“GRC”) requirement 
for a reporting framework
Annual Report, 
Sustainability Accounting 
Standards Board (“SASB”) 
disclosure, pp 154–157
Strong governance continued
Alpha also voluntarily aligns with the United Nations Global Compact 
(“UNGC”). The Human Rights, Labour, and Anti-Corruption 
Principles are integrated in our policies, as referenced in the 
Strong Governance section of this report. We continue to make 
strides with the Environment Principles, as detailed in the 
environment section on pp 46–47 and further in our Sustainability 
Report. We will continue to review our alignment bi-annually and 
engage with the UN Global Compact team on a quarterly basis.
Alpha also aligns with the Carbon Disclosure Project (“CDP”) 
when engaged to do so by clients, providing a view of our 
sustainability performance to support their procurement 
processes. We have again this year reported to Ecovadis for our 
French operations and achieved a Silver rating, which confirms 
that the approaches we take across sustainability and managing 
risk are above average for our industry. 
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Social
Diversity, equity and inclusion
Alpha is an equal opportunities employer, and we know that 
taking steps to improve diversity, equity and inclusion (“DEI”) in 
the workplace is key to ensuring an equitable future for all, which 
in turn supports our intention to be a company where everyone 
can thrive and contribute to the success of the Group.
In recognition of this, the past year represents a pivotal moment 
in our journey. This year, to further substantiate our DEI ambitions, 
we set our first diversity target: for 25% of our global director 
team to be women or nonbinary in five years. Our baseline for that 
target is 13%, as reported in our 2023 Annual Report, and we are 
pleased to report that our director team comprises 16% women 
and nonbinary individuals (as of 31 March 2024). 
This target was defined through extensive internal consultations, 
including 40 workshops with over 50 senior stakeholders across 
the business. Our target is also data driven, closely linked to the 
Global Equal Opportunities survey information. The survey was 
launched in 2023, and has seen a strong initial uptake, enabling 
us to assess the Group’s diversity profile now and on an 
ongoing basis. 
Please see our SASB disclosure on p. 156 for further details on 
this target. We will report on our progress against this target in 
future years, as well as the development and delivery of our action 
plans and diversity targets.
Initiatives and networks
At Alpha, our commitment to diversity and inclusion continues 
to be a fundamental part of our culture, underpinned by an active 
global programme of volunteers. Central to this are the six 
voluntary employee-led networks, which each play a crucial role 
in shaping our corporate culture. These cover Disability Confidence, 
Ethnic and Cultural Diversity, Gender Equality, Social Mobility, 
Pride and Wellbeing.
Each network provides a platform for dialogue, awareness-raising, 
learning, planning, and action, contributing significantly to our DEI 
initiatives and ESG roadmap. Example initiatives from our global 
teams in the last year include the launch of an anonymous 
speak-up platform, social mobility-focused internships, and DEI 
training programmes for leadership and staff, using both online 
and third-party providers. For example, Alpha partnered with 
Leqture for International Women’s Day to host an online event 
series covering a range of topics including gender equality, 
allyship, inclusion and leadership.
The Social Mobility Internship that sits within the UK Insurance 
business is an excellent example of how our employee-led initiatives 
can support DEI at Alpha across a number of key areas. Across 
2022 and 2023 we welcomed eight interns, which were 50% 
female, 66% from diverse or mixed ethnicity backgrounds and all 
from non-fee-paying schools. Interns received a competitive gross 
salary which we have since increased further to align with that 
of a full-time analyst, effective this summer. We offered full-time 
graduate positions to five of the eight, a strong conversion rate.
We are delighted to support the launch of new groups that 
resonate with local topics and social importance; for example, in 
the year a North American Asian Pacific Network was launched 
within the team. We are proud to have such a strong level of 
engagement, which supports our action setting linked to the ESG 
roadmap and reinforces our probability of success.
Employee framework
We are delighted to have a talented team of industry leading 
consultants at Alpha and recognise that the engagement and 
satisfaction of our team are vital to the success of the business. 
We believe that Alpha should seek not just to bring together the 
best and most talented people, but to provide a fantastic place 
to work and an environment where everyone can flourish.
We foster long-term retention through the opportunities that we 
offer, our culture and our frameworks for development, support 
and feedback.
While our teams are delivering on some of the industry’s most 
challenging change projects, ensuring that we prioritise wellbeing 
and support is of paramount importance. We have established 
HR, mentoring and employee oversight frameworks across all 
global locations and levels. At the same time, we continue to 
invest in our learning and development opportunities, which seek 
to build confidence consulting skills and industry content, at all 
stages in the employee journey. 
At Alpha, we recognise that our people are our greatest strength, 
and understand that the success of the Group is directly linked to the 
empowerment, performance, and wellbeing of our team. Our efforts 
will continue to allow the business to provide a diverse, inclusive and 
engaging workplace for all, over the long term. 
Strategic Report
Sustainable business continued
We are committed to providing an open, interactive 
and collaborative working environment. To this end, there 
are opportunities throughout the year to actively gather the 
insights, priorities, and sentiments of our team members. 
This helps us to focus our attention on what matters. The looking 
after our people section of the Annual Report on pp 36–39 
provides more detail about the employee experience at Alpha.
Corporate social responsibility
Our social responsibilities and the impact we have in the 
communities in which we operate are extremely important to us. 
We promote ethical conduct, social responsibility, and a corporate 
culture that values fairness and positive actions at all times. 
Alpha’s Corporate Social Responsibility (“CSR”) vision and 
activities in this area are executed mainly through the work of 
our internal CSR team, which is employees participating on a 
voluntary basis, while supported by the Group’s Responsible 
Business team.
Our community focused activities include fundraising, pro bono 
consulting, volunteering, outreach networks and mentoring.
We are very proud of our long-standing voluntary charitable work 
and our main Group-wide CSR initiatives in our Charity of the Year 
(“COTY”) programme. 
In 2023, our COTY programme raised more than £20,000 
alongside delivering valuable volunteering initiatives and pro bono 
work. In the UK and Europe, the team raised £13,758 for The 
Institute of Imagination, a pioneering education charity that 
designs and delivers creative workshops across the arts, 
sciences and digital technologies for children aged 5–11 years 
old. In North America, the team raised $10,000 for Greenwood 
Project: a charity that partners with companies in the financial 
services industry to create accessible career pathways for Black 
and Latinx students.
These efforts reflect our ongoing commitment to making a 
positive impact within the communities we serve and marks the 
eighth year of running our COTY programme. The programme is 
run regionally with employees from each region voting on their 
charity of choice each year. This allows us to tailor our support 
more effectively and deliver more impact and engagement with 
local communities. 
Alpha is committed to providing 
a diverse, open and inclusive 
workplace. We know that taking 
steps to improve diversity and 
inclusion in the workplace is key 
to ensuring an equitable future 
for all.”
Suppliers
As a responsible business, we ensure that our supplier 
relationships are in line with legislation and best practices, which 
is supported by a new supplier code. We are in the process of 
rolling out this code which will be issued to new key suppliers, 
and existing ones upon contract renewal. The code includes 
expectations around environmental responsibility, anti-modern 
slavery action, and health and safety minimum standards. We 
also assess the policies of our suppliers in areas such as social 
policies, employee wellbeing and, in the UK, payment of the Living 
Wage. This helps us maintain our dedication to fair and responsible 
business practices across all aspects of our operations. 
Modern slavery
We are committed to combating and preventing modern slavery, 
human trafficking, and exploitation. We have procedures and 
policies in place throughout our own business and our supply and 
procurement chains to support this. A copy of these can be found 
on our website in our Corporate Compliance Manual. These 
processes are reviewed annually, and Alpha’s Modern Slavery 
Statement is ultimately approved by the Board.
Human rights
In 2023, Alpha proudly became a member of the UN Guiding 
Principles Reporting Framework. This membership enhances our 
commitment to human rights and social responsibility but also 
aligns with our strategic approach to integrating sustainable 
practices across all levels of our operations.
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Strategic Report

Environment
As a professional services firm our direct carbon footprint is smaller 
than that of high-emitting industries. However, environmental 
stewardship remains an important part of our ESG strategy, and 
we recognise a clear global imperative for emission reduction. 
Due to the growth of the business, Alpha is in scope of new 
environmental regulatory demands this year to report in alignment 
with the TCFD framework for the Group, see pp 48–51, and with 
the ESOS regulations for our UK operations, for which we will 
submit our notification of compliance in August 2024. 
Alpha’s carbon footprint
We are committed to reducing our emissions and aim to develop 
our science-based carbon reduction plan and communicating our 
net zero ambition and targets in the year ahead. In the meantime, 
we offset where we cannot reduce our emissions, and we have 
again this year offset our Scope 2 and calculated emissions 
globally via a verified scheme. 
Ensuring the quality and accuracy of our data related to carbon 
emissions, and tracking and reporting on them are key first steps 
in setting meaningful targets. We continue to complete this 
activity Group-wide, working closely with carbon reporting firm 
Normative, a partnership now in its second year, who are helping 
us to both understand our emission data and improve our 
calculations. This important work is setting the foundations for us 
to reduce our emissions and communicate our Net Zero ambition. 
The total Scope 2 and 3 emissions for FY 24 were 3,420 tCO2e. 
Scope 2 emissions account for approximately 4% of our total 
emissions, with the majority (3,294 tCO2e) coming from Scope 3 
emissions categories. Alpha has no Scope 1 emissions to report. 
Our total emissions have risen by 263 tCO2e year on year, and 
our revenue intensity metric has also increased from 13.8 to 14.5 
tCO2e/£m revenue. The year-on-year increases in our emissions 
reflect increased average global headcount, including in APAC, 
with the acquisition of Shoreline, as well as an increase in employees 
working from our offices or client sites, increasing Scope 2 and 
Scope 3 commuting and business travel emissions.
As we develop our data collection and analysis methodologies, 
we will continue to update and enhance our emissions calculations 
and disclosures in line with evolving best practice and the GHG 
Protocol. This will also include bringing new Scope 3 categories 
into our carbon footprint calculation that are appropriate for 
assessing the impacts of our business model, geographic reach, 
and professional services profile. 
With growing evidence of the reality and impact of global warming, 
it is critical that we understand our environmental impact and play 
our part in combatting climate change. 
Strategic Report
Sustainable business continued
SECR table
Emissions
FY 24 tCO2e
FY 23 tCO2e
FY 22 tCO2e
Scope
Activity
Total
UK
Global
excl. UK
Total
UK
Global
excl. UK
Total
UK
Global
excl. UK
2
Purchased heat
52.3
33.1
19.2
67.7
25.0
42.7
4.8
1.8
3.0
Purchased electricity
73.0
19.2
53.8
32.5
1.8
30.7
15.5
3.1
12.4
3
Flights
2,373.9
756.1
1,617.8
1,125.7
369.8
755.9
333.7
150.5
183.2
Public transport
445.2
204.2
241.0
1,566.7
655.8
910.8
12.3
9.4
2.9
Taxis/car mileage
142.7
47.6
95.1
89.1
36.3
52.8
22.3
10.7
11.6
Working from home
332.6
147.7
184.9
274.7
111.4
163.3
164.8
68.1
96.7
Total
3,419.7
1,207.9
2,211.8
3,156.3 1,200.0 1,956.3
553.4
243.6
309.8
Energy
FY 24 MWh
FY 23 MWh
FY 22 MWh
Scope
Activity
Total
UK
Global
excl. UK
Total
UK
Global
excl. UK
Total
UK
Global
excl. UK
2
Purchased heat
208.6
163.2
45.4
358.6
122.5
236.1
65.8
50.1
15.7
Purchased electricity
401.7
225.2
176.5
221.5
80.2
141.3
158.7
104.9
53.8
Total
610.3
388.4
221.9
580.1
202.7
377.4
224.5
155.0
69.5
Intensity Metrics
FY 24
FY 23
FY 22
Scope
Activity
Total
UK
Global
excl. UK
Total
UK
Global
excl. UK
Total
UK
Global
excl. UK
2 & 3
£m of revenue
235.5 
91.5 
144.0
228.7 
87.4 
141.3 
158.0 
72.1 
85.9
tCO2e per £m of revenue
14.5 
13.2 
15.4
13.8
13.7
13.8
3.5
3.4
3.6
Notes:
1	 Alpha does not have any offices where it owns or controls the boilers, but rather purchases heat from each building’s management; hence the consumption of grid-supplied gas is 
classed as Scope 2 emissions and the associated conversion factor has been used. 
2	 Normative, our third-party provider has used Exiobase, BEIS, Defra, Ecoinvent and other sources for emissions factors. The accounting methodology Normative follows is the 
Greenhouse Gas Protocol – Corporate Standard. Alpha supplied the working from home calculation following the EcoAct Homeworking Emissions Whitepaper (2020).
3	 Where we have not been able to obtain activity data we have used estimations in line with the GHG Corporate Reporting Methodology. 
4	 Where km travelled have not been recorded in our expense systems for travel receipts, we have used a spend-based methodology in line with the GHG Corporate Reporting Methodology.
5	 We are dependent on our service providers and office management companies providing accurate data.
Carbon reduction 
Our efforts to reduce carbon emissions include continuing to 
work with service providers and property managers to expand 
our purchase of renewable energy globally, as well as working 
with our clients to minimise business travel wherever practical. 
Alongside the initiatives of our global CSR team, we continue to 
raise awareness and educate our people about the environmental 
impacts of activities. We encourage them to think about 
implementing measures that could reduce our carbon footprint, 
such as in travel, whilst still considering our commitments to 
fulfilling client relationships and service delivery. 
Adherence to mandatory and voluntary initiatives, notably ESOS 
in the UK, Ecovadis in France, and TCFD and CDP globally, all 
support and help deliver against our environmental strategy, 
performance and journey towards net zero.
Reviewing and potentially expanding our Scope 3 GHG emissions 
reporting will be a part of developing our net zero plans as we 
consider the materiality of our supply chain and aim to increase 
understanding and explanation of our carbon footprint. We will 
use this work to seek opportunities to reduce the Group’s impact 
on the environment.
Environmental reporting and disclosures
We have calculated our carbon emissions and reporting in line 
with SECR, as well as voluntary reporting of selected supply 
chain (Scope 3) emissions, and Group-wide energy usage and 
resulting emissions. 
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Task Force on Climate-Related 
Financial Disclosures
Strategic Report
This report has been produced in line with the new climate-related reporting 
requirements in accordance with Section 414CB of the Companies Act 2006, 
which is aligned with the Task Force on Climate-Related Financial Disclosures 
(“TCFD”) recommendations.
This is the first time that the Group has reported in line with TCFD. 
The associated analysis and disclosures allow us to identify and 
monitor the impact of climate on our business and are being 
overseen by the ESG Committee of the Board with support from 
the Group Responsible Business team.
The Audit and Risk Committee considered numerous 
climate‑related risks that might impact the Group but 
concluded that none identified are principal risks to the Group.
Governance
Strong governance that embeds climate change in decision-making across the business
The governance framework for managing risk, 
which covers environmental risk (including 
climate) and social risk, is available in the Risk 
Management section of the Strategic Report. 
The ultimate responsibility for Group-wide risk 
and opportunity governance lies with the Board 
of Directors and can be viewed in the corporate 
governance report. The Board has delegated 
certain responsibilities to the ESG Committee 
and the Audit and Risk Committee to ensure that 
the Company’s overall strategic direction aligns 
with its ESG goals, including climate-related 
objectives and risk management.
The ESG Committee has specific responsibility 
for considering climate-related ESG risks and 
opportunities in connection with the Company’s 
operations. It meets at least twice a year, with 
part of these meetings dedicated to overseeing 
the development and implementation of the Group’s 
ESG roadmap and strategy, which includes 
climate-related risk and opportunity response 
plans. After every meeting, an update is provided 
to the Board by the ESG Committee in the form 
of minuted decisions and discussion to enable 
alignment on ESG matters throughout the year. 
For details of this process, see the ESG 
Committee report on pp 78–79.
Significant findings and recommendations on 
risks and opportunities from the ESG Committee 
are integrated into the broader risk management 
framework overseen by the Audit and Risk 
Committee. It meets at least three times a year, 
with sessions focused on evaluating the 
Company’s risk policy and principal risks, 
including those related to climate. The 
significance of these climate-related risks is 
assessed, and the risk policy is updated annually. 
Further detail is in the Risk Management section 
of the Strategic Report on pp 52–56.
The ESG Committee is accountable for 
converting priorities, including output from the 
Board and the Audit and Risk Committee, into 
actionable tasks within the ESG Roadmap.
The ESG Steering Committee23 is accountable for 
defining the ESG roadmap, including climate-related 
risk and opportunity response plans. Implementation 
is managed by the dedicated and appropriately 
skilled Responsible Business team, with oversight 
from the Group Head of Risk & Responsible 
Business. Alongside this, business contacts 
and senior leaders across the Group are 
engaged regularly.
Stakeholder feedback is considered on an 
ongoing basis, including that from investors and 
clients, and we undertake industry benchmarking 
to help inform our ESG strategy and climate 
governance. There is also engagement with the 
Remuneration Committee to ensure that any 
aspects of remuneration linked to ESG-related 
objectives are appropriately aligned to the ESG 
roadmap and reflect investor and other expectations.
There is common membership of the ESG, the 
Audit and Risk, and Remuneration Committees 
(albeit that each committee has a different Chair), 
which facilitates a coordinated approach to risk 
evaluation and management. Lines of communication 
between the Chairs of these committees and the 
Responsible Business team are also maintained 
outside of scheduled meetings to ensure ongoing 
engagement and timely responses to emerging 
issues outside of the scheduled meetings.
Relevant reports:
 Risk management on pp 52–56
 Corporate governance report 
on pp 70–75
 ESG Committee report on pp 78–79
Risk management
Integration of climate-related risks into our Group-wide risk management approach
Alpha’s risk management framework combines 
clear governance, robust processes and 
controls, and a strong culture of risk awareness 
among all employees. Climate-related risks and 
opportunities are identified, assessed, and 
managed within the Group’s existing framework, 
taking both a top-down and bottom-up 
approach. Details of this can be found in the Risk 
Management section of the Strategic Report.
Alongside our risk management framework, 
effective management of business risks including 
being a good corporate citizen is embedded into 
our performance management process which is 
applicable to every employee across the Group. 
This is the first year Alpha has undertaken 
reporting in line with TCFD. Whilst we already 
identify the climate-related risks as part of the 
risk management framework, we also conducted 
a scenario analysis to identify and assess 
climate-related opportunities that present 
to the business see p. 51. 
Relevant reports:
 Risk management on pp 52–56
Strategy
An ambition and strategy that considers climate change and its impact across the Group
As part of our first TCFD aligned climate impact 
assessment, we conducted a qualitative scenario 
analysis to test the long-term resilience of our 
business with considerations across the whole 
Group. Two scenarios were chosen, which stress 
tested the extremes of potential future states – 
intense physical climate change in the “Hot 
House World”, and a proactive transition to a 
low-carbon world in the “Net Zero by 2050”:
1.	
Hot House World: results in a temperature 
rise of 4°C by 2100. 
2.	
Net Zero by 2050: limits warming to <2°C 
by 2100.
The impacts of the risks and opportunities 
were assessed against three time-horizons:
	
— Short-term: FY 25 – occurring now 
or imminently.
	
— Medium-term: FY 26 to FY 28 – aligns with 
the Group’s medium-term office leases and 
service arrangements, new business 
activities, and the current strategy to double 
the business by 202824.
	
— Long-term: FY 29 to FY 50 – aligns to the 
UK Government’s Net Zero pledge and the 
longer-term potential physical impacts of 
climate change.
A range of risks and opportunities were assessed 
in the scenario analysis against the likelihood of 
occurring in the three timeframes and the financial 
exposure to the Group. All were considered against 
the risk policy for social and environment risks 
and none are considered material (>5% of our 
annual spend). This is primarily due to the nature 
of the professional services industry we operate 
in, as well as our business model, including the 
locations of our offices and the flexibility of our 
operating model.
The analysis indicated that climate risks are not 
expected to have a significant impact on our 
business, particularly in the short to medium-term. 
There may be a level of impact in the long-term, 
which will be monitored via our risk management 
framework. Overall, the analysis highlighted the 
climate resilience of our business, and indicated 
the potential for growth in some of our products 
and services in response to the climate transition. 
We have reported the six risks and one 
opportunity of most significance, detailing the 
impact and our response, alongside the scenario 
analysis output, on the next two pages. These 
were included in our reporting as they were 
deemed to have a medium or high likelihood of 
occurring across one or more of either of the 
scenario timeframes, and/or to have a medium 
financial exposure rating. 
These risks will continue to be monitored by the 
Audit and Risk Committee and are recorded in 
the risk register for monitoring. The Group 
regularly reviews and updates policies to ensure 
compliance with all applicable environmental and 
social regulatory standards, and this is captured 
within the “regulatory environment” principal risk, 
which can be found in the Principal Risks and 
Uncertainties section of the Strategic Report.
As per the regulation, we will repeat the scenario 
analysis of climate-related risks and opportunities 
in three years, if the business model undergoes 
significant change, or if the regulation guidance 
changes – whichever is sooner.
Relevant reports:
 Climate-related risk and opportunity 
matrix on pp 50–51
 Climate-related risk and opportunity 
scenario analysis on p. 51
 Principal risks and uncertainties on 
pp 57–60
Metrics and targets
The ways we assess our climate-related risks and opportunities to monitor progress
Alpha is currently monitoring and reporting on 
Scope 2 and selected Scope 3 greenhouse gas 
(“GHG”) emissions, which provide ongoing 
metrics to help in assessing the Group’s 
management of its climate-related transition risks 
and opportunities.
The Group is committed to Net Zero, and in this 
coming financial year will develop its Net Zero 
target and plan, which includes baselining our 
emissions. This will allow for more detailed risk 
and performance tracking and will be overseen 
by the ESG Committee once fully implemented.
The GHG metrics and the Net Zero target will 
also be integrated into Alpha’s risk management 
framework, ensuring that we align our strategic 
decision-making processes with our long-term 
climate objectives.
Relevant reports:
 Reporting on our Scope 2 and 3 carbon 
emissions, and our SECR report can be 
found on p. 47
23	The ESG Steering Committee includes the Chief Executive Officer, Group Managing Director, and Group Head of Risk & Responsible Business.
24	The statement that the Alpha Group’s growth plan has an ambition to double the size of its business by 2028 is aspirational only and should not be construed as a profit forecast within 
the meaning of the Takeover Code. There can be no certainty that Alpha will achieve its ambition, which is subject to various assumptions, risks and uncertainties that could cause 
Alpha’s growth to differ materially from its expressed ambition.
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Strategic Report
TCFD continued
Climate-related risk and opportunity matrix
Physical climate risks
Theme
Description and impact
Response plan
Chronic (longer term 
shifts in weather 
patterns) and Acute 
(increased frequency 
and severity of extreme 
weather events)
An increase in extreme weather events or a 
chronic/prolonged higher temperatures and 
sea levels, may result in potential business 
disruption and loss of service. Examples of 
this include:
	
— Property damage, and potential 
legal liabilities;
	
— Challenges for office cooling, and 
increases in energy costs to control 
these environments;
	
— Lowered team morale and wellbeing, 
ability to work, and physical health; and 
	
— Additional disruption in parts of our 
business or our supplier’s business 
outside of our core operational locations.
This may impact project delivery and the 
Group’s supply chain, and negatively affect 
our reputation and revenue. 
Alpha’s largest revenue generating offices are primarily located in areas where acute 
and chronic climate risk is lower (UK, East Coast US). Offices in higher risk areas such 
as Australia and California constitute a smaller percentage of our revenue – however, 
they will still be monitored and planned for. 
Regardless, we have business continuity and disaster recovery policies that are 
regularly reviewed and updated, to handle emergencies effectively. In addition, 
we have a robust flexible working framework which has been tried and tested with 
success during the COVID-19 pandemic. This enables work to continue when offices 
may be inaccessible.
Moving forwards, we will consider climate-risk factors in our decision process when 
obtaining/leasing new office spaces for our team, including any offshore arrangements 
that may be pursued. 
We utilise global enterprise grade cloud-based data centre providers that have strong 
business continuity processes and are investing in climate adaptations/Net Zero 
alignment, mitigating against the risk of data centre disruption and price rises. 
Transition risks
Theme
Description and impact
Response plan
Regulatory 
(policy and legal)
Potential for higher costs incurred for energy 
consumption, and via transportation, and 
carbon taxation/offset requirements.
Due to the business model and industry of the Group, our energy consumption and 
transportation costs are relatively low. However, we will monitor the cost of any 
potential carbon taxes and consider the impact on our operations.
Failure to comply with evolving regulations 
related to GHG emissions could result in 
financial penalties, legal risks, and damage 
to the firm’s reputation.
We will continue to monitor for new climate-related regulations to enable a response 
in a timely manner to help mitigate risk of fines and engage external support if required. 
We have a well-defined process for identifying and managing regulations that may 
impact the Group which includes:
	
— Ongoing horizon scanning across Alpha’s geographies and markets in order to 
identify and meet emerging requirements in all contexts: as a consultancy provider, 
a listed company, and a business organisation;
	
— Regular engagement and proactive dialogue with regulators, industry bodies and 
advisers, as well as Alpha’s own client Regulatory Compliance Consulting practice;
	
— Regular review and update of the Group’s policies and processes to promote and 
ensure compliance with all applicable regulations; and
	
— Ongoing diversification and expansion of the service offering, which can reduce the 
overall impact on the Group of particular new or changing regulation.
Reputation
There is a potential for loss of revenue if we 
fail to meet investor, client and supplier 
climate expectations and requirements.
We will maintain open communication channels with clients, investors, and suppliers, 
promptly addressing any concerns or complaints, and demonstrating transparency 
and integrity in all business dealings. As noted above, we will scan for any incoming 
regulatory demands that these stakeholders may be subject to that require Alpha’s 
input, to ensure we are responding effectively and delivering in line with these.
If Alpha (or Alpha’s clients) make net zero/
climate commitments that they are unable to 
achieve, this could impact Alpha’s reputation 
and result in lost revenue.
We will set realistic and tangible targets based on available data and careful analysis 
to avoid the risk of them being unattainable. We will also seek to improve the available 
data on an ongoing basis and are currently using a third-party tool to help us track and 
analyse our emissions impact. We are also planning for a travel survey to obtain better 
information on employee commuting. To ensure alignment and progress, we will conduct 
regular audits, implement internal controls, and provide ongoing staff training where relevant. 
From a client perspective, we will actively engage with them to promote responsible 
environmental stewardship and support them in achieving their Net Zero targets.
Technology
Moving to new applications, data 
management processes or technology in 
order to align with regulation or reporting 
requirements, or to support the Group’s own 
environmental policies and climate targets, 
which could incur higher costs for the business.
Our current systems presently support our reporting requirements, but we will monitor 
this risk as it is unlikely to impact the Group in the short to medium-term. In the long-term, 
monitoring the revenue, available debt, and cash reserves of the business will be 
important to ensure any potential increased costs are able to be absorbed. 
Climate-related risk and opportunity scenario analysis 
Impact 
  H  High 
  M  Medium 
  L  Low
Likelihood
Scenario 1: Hot House
Scenario 2: Net Zero by 2050
Risk type
Risk
Summary description
Financial 
exposure*
FY 25
FY 26 – 
FY 28
FY 29 – 
FY 50
FY 25
FY 26 – 
FY 28
FY 29 – 
FY 50
Physical
risks
Acute and 
Chronic 
Potential business disruption and loss of 
service induced by extreme/chronic 
weather events 
Medium
L
M
H
L
M
M
Transitional 
risks
Regulatory
Higher costs due to carbon 
taxation/offsets
Low
L
L
L
L
M
H
Failure to comply with evolving regulation 
Low
L
L
L
M
M
M
Reputation
Failure to meet client and supplier Net 
Zero requirements
Medium
L
L
L
L
M
L
Alpha/Alpha’s clients unable to achieve 
their Net Zero commitments 
Low
L
L
L
M
M
L
Technology
Higher costs of environmentally 
friendly technology
Low
L
L
L
M
M
M
Opportunities
Products 
Increased demand for ESG services 
and data services
Medium
L
L
L
M
H
M
Technology
Increased availability of green technology
Low
L
L
L
L
M
H
*	 Financial exposure estimated % of annual spend: Low < 1%; Medium 2–4%; High 5% or more.
Opportunities
Theme
Description and impact
Response plan
Products
Potential growing demand for consultancy 
services that specialise in providing guidance 
on sustainable practices, carbon footprint 
reduction, and climate risk management. It 
may also open more opportunities for Alpha 
to partner with technology and data-based 
companies to deliver solutions and new 
projects across our propositions and 
especially alternatives. By leveraging its 
expertise in ESG integration and climate 
risk management, Alpha can attract new 
clients, enhance its market share, and drive 
revenue growth.
Our solid growth over 20+ years, proves that we understand the structural drivers of 
the market, and can innovate and enhance the service offering accordingly, including 
developing of market-leading technology and data capabilities. This is enabled by an 
effective and coordinated director team working across multiple geographies and sectors. 
The Group will proactively engage with our clients to understand their evolving needs 
around climate change, and to offer tailored consultancy services and strategic 
products that can help them navigate new regulatory expectations, customer and 
investor demands, and climate challenges. 
Technology
Increasing availability of new green technology 
and improvements in existing technology in 
response to the climate transition will open 
new opportunities to the Group and may 
have a positive impact including:
	
— Reduced costs as technology becomes 
more efficient and less energy intensive;
	
— Ability to improve our technology stack 
and supply chain to make it greener and 
reduce our emissions;
	
— The opportunity to consolidate our 
technology stack and move to one provider 
that is the most ESG-friendly, instead of 
being spread across multiple; and
	
— Better availability of ESG data that will 
inform our client projects and internal 
ESG decisions.
We monitor the availability of new technology, and how it could positively impact the 
Group if implemented. 
When engaging with suppliers in our procurement process, we will question them on 
the technology used and the environmental benefits or implications of such to inform 
our decision-making process.
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Strategic Report
Risk management
Overview
The Group’s business organisation, and the industries in which 
it operates, expose it to a number of potential risks arising from 
internal or external events and actions. The Group manages risk 
actively and closely in order to limit potential adverse effects on 
the implementation of its strategy, the financial performance and 
on the interests of its clients, shareholders and employees. 
The Group continuously enhances its 
risk management practices to reflect its 
geographic reach, scale, business profile 
and the evolving external landscape. 
Underpinned by a comprehensive risk 
management framework, its approach 
integrates clear governance, robust 
processes and controls, and promoting 
a strong culture of risk awareness 
among all employees.
Risk governance
The Board has overall responsibility for risk monitoring and 
management at Alpha, and ensures that risks that could impact 
the fulfilment of the Group’s strategic objectives, including growth 
trajectory, are monitored and managed effectively. The Audit and 
Risk Committee provides assurance to the Board on the 
appropriateness of the Group’s risk processes, controls and 
governance, including reporting. 
The Audit and Risk Committee, alongside the Board, is responsible 
for overseeing and reviewing the key risks facing the business, 
principally through the formal meetings of the Committee and 
quarterly risk reporting. The Board decides whether these risks 
should be avoided, mitigated or tolerated. The Group follows a 
“top-down” and “bottom-up” approach to monitoring and managing 
risks. Top-down strategic risk management is directed from the 
Board and applied through the actions of the executive team and 
wider senior management. Bottom-up operational risk management 
is implemented through the engagement, risk awareness and 
corporate responsibility of all Alpha employees, supported by 
Alpha’s operations functions.
The main objectives of the risk management 
framework are to ensure that there is:
	
— A strong corporate culture of risk awareness and 
responsibility embedded at all levels of the organisation;
	
— Mitigation of ongoing risk as far as possible, without 
unduly affecting the Group’s competitiveness 
and flexibility;
	
— Proactive identification and reporting of risk information, 
with clear management and mitigation responsibilities; and
	
— Provision of a suitable basis upon which the Audit and 
Risk Committee and, ultimately, the Board can assess 
the effectiveness of the Group’s risk management and 
internal controls.
Risk assessment 
The effective management of risk requires governance, oversight 
and management, all of which are key components of Alpha’s 
robust risk management framework and underpin the Group’s 
ability to execute its strategy and deliver long-term growth. In managing 
risk globally, Alpha identifies risks both strategically and on a daily 
basis, closely monitoring risk exposures by considering their 
probability and potential impacts, and undertaking any management 
actions to mitigate them with appropriate risk responses. 
Alpha’s risk management framework is built around its business 
model and strategy, and comprises six key components. All risk 
management adheres to this process, which emphasises the 
importance of business integrity, transparency and accountability. 
The framework is cyclical and ensures the effective handling of all 
emerging and identified organisational, strategic and relevant 
external risks, while permitting the opportunity for continual 
monitoring and improvement.
The Group’s main tools for managing risks are its risk register 
and its statement of risk appetite. Alpha’s risk register records the 
detail of risks that could have a material impact on the Group’s 
performance, financial resilience or reputation. It is overseen by 
the Group Coordination Committee and maintained using information 
and perspectives from the core business and operations functions 
of the Group (please see the risk management governance on 
p. 52 for more details). 
For the risk register, risks are assessed using a scoring system 
that captures the likelihood of their occurrence and the impact 
that they would have on the Group. This approach allows the 
Group to consider risks, identify trends and define responses 
centrally and consistently. 
The statement of risk appetite defines the type and amount of 
risk that the Group is willing to take in order to achieve its strategic 
objectives, which has been agreed by the Board. The Group then 
assesses whether it is operating in line with its stated risk appetite 
by monitoring movements in its key risk indicators, which are 
incorporated in the Board’s risk reports. 
Group risks are reviewed, discussed and challenged centrally by 
the executive team through the Group Coordination Committee. 
The Group Coordination Committee, supported by Alpha’s Group 
Risk function, considers the risks that are or could be of significant 
impact to the business and its strategy, and determines which 
risks should be escalated to the Board. As the Group Coordination 
Committee represents all areas of the business and operations, 
it is also able to agree the approach to and coordinate the 
implementation of relevant risk mitigation actions. 
Reporting decisions are documented so that the assessment and 
escalation approach can be reviewed by the Audit and Risk Committee 
as part of its assurance responsibilities. In exceptional circumstances, 
where the risk is of a sensitive business nature, it may be raised 
on an individual basis with the Chief Executive Officer, who can 
present that risk directly to the Board.
The most material current risks to the Group are presented 
in the Annual Report as the principal risks and uncertainties 
(see pp 57–60). The Board confirms that, having applied the 
approach described above, a robust assessment of the 
principal risks and uncertainties has been carried out.
Alpha’s approach to risk management
Risk appetite
We use our risk appetite to tell us which 
risks we will and will not tolerate. We define 
the level of risk we can support (H.M.L); 
and apply qualitative limits on specific risks 
that can be monitored (“key risk indicators”).
Risk context
We target risks that emerge from our 
industry and operating environment (the 
“risk context”). We use governance forums, 
including monthly risk oversight and 
bi-monthly business function meetings, 
to proactively capture and understand 
emerging risks and future events.
Assessing risks
We assess risk using a structured 
process and consistent scoring approach, 
which takes account of probability and 
impact. The assessment of each is 
documented on the Group Risk Register.
Responding to risks
We regularly review our risks, identify 
trends and respond with actions that allow 
continuous improvement and development 
through systematic horizon scanning and 
ongoing assessments of external markets 
events, to define key principal risks and 
wider risk themes. Each risk must be 
owned and updated by a Risk Owner, 
who is a member of the Group Coordination 
Committee or Divisional Leadership.
Reporting risk
We provide assurance that risk is 
managed, escalated, treated and 
mitigated. Risk reports from across the 
Group, and the processes of control can 
be assessed by the Audit & Risk Committee.
Governing risk
We govern risk through executive 
oversight and responsibilities covering 
all business areas.
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Corporate
risk culture
Risk
context
Reporting
risk
Governing
risk
Assessing
risk
Responding
to risk
Risk
appetite

Operational risk management:
	
— Monitor operating environment. 
	
— Identify, assess and mitigate operational risks.
	
— Implement strategic action points.
	
— Execute policies, training and controls.
Executive responsibility:
	
— Monitors external environment. 
	
— Oversees business-level risk 
management activities.
	
— Monitors key risk indicators.
	
— Oversees strategic action points.
	
— Ownership of the risk register.
	
— Regular engagement with global 
divisional leadership.
Strategic risk management:
	
— Oversees definition of the strategy.
	
— Monitors execution to strategic objectives.
	
— Identifies and addresses risk to business strategy 
and direction.
 Core business functions can be found on p. 17
Corporate assurance:
	
— Oversight of risk processes and procedure.
	
— Internal control.
	
— Assesses effectiveness of risk management 
framework and reporting.
Corporate accountability for risk:
	
— Assesses and reports on principal risks 
and uncertainties.
	
— Agrees the risk appetite.
	
— Agrees the key risk indicators.
	
— Determines strategic action points.
Risk policy and categorisation
The Group’s risk policy is reviewed at least annually and 
enhanced periodically so that it remains relevant, taking into 
account any emerging risks such as those linked to climate 
change. As part of this, the Group ensures that it has effectively 
identified the areas in which risks may arise, and could need to be 
monitored or managed. To do this, the Group categorises and 
assesses risk exposures using the following main groupings: 
Operational risk
The Group’s approach to minimising operational risk is to centralise 
relevant processes and oversight frameworks through the leadership 
team, which includes the Group Managing Director, and global 
leads from Operations and IT, HR and Recruitment, Responsible 
Business, Legal and Corporate Affairs. Operational risks are mitigated 
through operational processes and, where required, projects that 
are designed to strengthen the control environment, manage the 
delivery of change effectively and protect Alpha’s competitive 
standing with regard to people and quality of service.
Industry and market risk
The Group’s approach to minimising industry risk is to undertake 
a regular assessment of the market and its influencers, including 
regulatory, political and structural change, and to maintain a close 
dialogue with market participants, such as clients, competitors 
and industry bodies. This review is delivered through the Group’s 
defined corporate governance responsibilities, wherein the directors 
and regional leadership manage those relationships on a day-to-day 
basis and communicate the key findings and perspectives to the 
Group Coordination Committee and, in turn, to the Board of Directors.
Financial risk
The Group’s approach to minimising financial risk is to manage 
utilisation, day rates, costs and cash collection actively and 
closely. The Group’s target is for client projects to be chargeable 
mainly on a time and materials basis, and to ensure that consultants’ 
time is recorded and billed each month. 
Otherwise, the Group ensures that any delivery-based 
arrangements have clear milestones for invoicing. A considerable 
amount of attention is paid to consultant utilisation and day rates, 
and their alignment to budget, which are reviewed and monitored 
by the heads of region alongside the Group Finance team.
Environmental and social risk
The Group’s approach to minimising environmental and social 
risk is predicated on maximising the benefits and minimising the 
downsides of the Group’s economic, social and environmental 
impacts. Within this category, the Group monitors a number of 
individual risks including transition risk, which is the risk inherent 
in any changing strategies, policies or investments as part of any 
“net zero” or other societal targets, and its ability to meet the 
requirements of new regulation. Alpha has an ESG Committee 
to oversee ESG risk management and monitor the delivery of the 
Group’s ESG strategy in addressing these matters.
Legal and commercial risk
As a professional services provider, Alpha recognises that it is 
exposed to risk from inadequate contracts and commercial terms, 
as well as claims by clients or other parties. The Group’s approach 
to minimising commercial and legal risk is to ensure that consistent 
guidelines and terms are in place for all contractual arrangements, 
which is overseen by the Group Head of Legal & Corporate Affairs. 
This approach is reinforced through strong senior leadership 
responsibility across relevant areas in which claims and dispute 
could occur, such as in client delivery. External advice is available 
and sought where appropriate. 
Any risk could impact more than one of the above categories or 
fall outside the above categories. However, this categorisation 
facilitates the processes of identifying the risks that the Group 
faces and for distinguishing the risk appetite across the different 
categories of risk. 
Strategic Report 
Risk management continued
Board of 
Directors
Risk management governance
Top down
Top-down strategic risk management is 
directed from the Board and applied 
through the actions of the executive 
team and wider senior management 
within operations. The Group’s risk 
function supports the Board, Audit and 
Risk Committee, and senior management 
through regular reporting and cascading 
down processes and decisions about 
the risk policy.
Bottom up
Bottom-up operational risk 
management is implemented through 
the engagement, risk awareness and 
corporate responsibility of all Alpha 
employees. The Group’s risk function 
facilitates awareness and structured 
risk assessment processes, and 
ensures an appropriate flow of risk 
information and reporting upwards. 
Audit and Risk 
Committee
Group 
Coordination 
Committee
Group 
Executive 
Committee
Core 
business 
functions and 
business 
teams
Operational risk identification:
	
— Identify and report risks. 
	
— Manage and own risks where relevant to role. 
	
— Participate in risk training and follow risk processes.
	
— Utilise risk toolkits and develop awareness.
Business 
teams and 
employees
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Enhancements to the risk management approach
The Group continues to review its risk management framework 
annually and updates it to reflect any changes in the Group’s risk 
profile and its operating environment. During the past year, a 
number of enhancements were introduced to Alpha’s risk 
management framework. These include:
	
— Continuing to review and update the Group’s risk governance 
to capture the Group’s business forums correctly and the 
integration of any new teams or functions. In the year, this 
included the integration of the Shoreline business into Alpha’s 
risk monitoring for APAC; 
	
— Amendments to Board risk reporting to align with the review 
and update of the principal risks in the year. This included the 
alignment of key risk indicators to support the assessment of 
those material risks, and increased reporting cycles to ensure 
ongoing and active risk reporting to the Board;
	
— Further focus on ESG as this topic continues to grow in terms 
of regulation, reputational consideration and reporting. This 
included updating the framework to clarify the responsibilities 
of the Responsible Business function in managing ESG-related 
tasks and climate change risks;
	
— Continuing to build positive engagement and nurture a 
risk-aware culture across the Alpha business. This has been 
enacted through relevant communications, attending company 
meetings to spotlight and support risk topics, and knowledge 
sharing on business‑related matters, including enhancements 
in the year to client due diligence coordination;
	
— Further development of risk governance with key operational 
functions and regional business leadership to ensure regular 
touchpoints, proactive risk-based discussions and consistent 
approaches. This included bringing together the Management 
Consulting and Technology Consulting risk review given the 
closer collaboration on market and delivery approaches across 
the two disciplines; and
	
— Advancements in artificial intelligence (“AI”) are prominent in the 
landscape and present an opportunity for professional services 
firms like Alpha to adapt accordingly. At the same time, the 
Group must proactively identify any adoption or security risks 
that this presents. Alpha’s internal governance around technology 
advancements, including AI, includes representation from IT, 
Legal and Risk to support this assessment.
In aiming to balance successfully corporate growth and 
development with the consideration and management of key 
risks, Alpha reviews its risk framework and the need for any 
enhancements at least annually. Following the year end, an 
internal audit was also initiated on the Group’s risk management 
practices and processes, facilitated by Grant Thornton to provide 
assurance of Alpha’s risk management framework in identifying, 
assessing and managing risks. 
Financial risk management
The Group has established internal control and risk management 
structures in relation to the process for preparing the consolidated 
financial statements. The key features of this framework are:
	
— The Group’s executive team understands the importance of 
internal control and of adhering to the principles of risk 
mitigation on a global, operational basis;
	
— The Audit and Risk Committee has primary responsibility for 
reviewing the quality of internal controls and checks, to ensure 
that the financial performance of the Group can be properly 
measured and reported on;
	
— The Chief Financial Officer and Finance team regularly monitor 
and consider developments in accounting regulations and best 
practice in financial reporting and, where appropriate, reflect 
developments in the consolidated financial statements;
	
— The Group’s results are subject to various levels of review 
within the Group’s finance and management teams;
	
— Both the Audit and Risk Committee and the Board review the 
draft consolidated financial statements;
	
— The Audit and Risk Committee receives reports from senior 
management and the external auditor on significant judgements 
or estimates, changes in accounting policies, changes in 
accounting estimates and other pertinent matters relating to 
the consolidated financial statements; and
	
— The annual financial statements are subject to external audit.
Market-related risks
The global consulting market experienced a more competitive 
environment during the financial year – and the supply and 
demand dynamics continue to rebalance. A longer sales cycle 
remained in place during the year, which Alpha navigated through 
resiliently, taking appropriate approaches to reinforce its position, 
including an ongoing focus on day rates, selective hiring in key 
growth areas and active management of its cost base. 
The Group sees improving market conditions and, with that, more 
positive market sentiment returning towards the end of FY 24, 
albeit at a slower pace than first envisaged. The Group continues 
to see robust client demand and maintains a strong pipeline of 
new business opportunities. These factors, together with the 
strong long-term structural growth drivers that underpin demand 
for Alpha’s services and the Group’s compelling proposition to 
clients, provides confidence that the Group is still well positioned 
for continued growth.
Alpha continues to monitor carefully the dynamics and risks 
associated with the competitive market environment, which is 
captured within the macro principal risk. 
The Directors and the senior management team also continue to 
monitor closely the situations in Ukraine, Israel and Gaza as they 
evolve. Alpha’s operational footprint does not extend to those 
particular areas, and we do not service clients based in those 
territories. Currently, the principal risk to Alpha is from the wider 
possible market impacts to the economy (please see “Geopolitical” 
on p. 58 for more information); however we continue to track and 
assess the risk of the conflict encompassing wider parts of the 
Middle East region.
Strategic Report 
Risk management continued
The table below outlines the principal risks and uncertainties faced by the 
Group. They are not the only risks that may affect the Group, but they are the 
risks that the Board currently believes would have the most significant impact 
on the Group’s strategy to achieve long-term profitable growth. There may be 
additional risks that materialise over time that the Group has not yet identified 
or deemed to have a potentially material adverse impact on the business and 
the business strategy.
1  Macro
Net risk rating 
H
Risk trend 
Risk
Risk that wider market, economic, 
commercial and financial risks can 
impact the Group’s ability to 
service clients, their demand for 
consultancy and technology 
services and, therefore, the 
Group’s own performance 
and financial position.
Mitigating factors
	
— Monitoring of key business and growth activities within the Group’s geographical locations 
and sectors, while consistently engaging with key internal stakeholders to identify, and 
plan around, significant trends or events.
	
— Regular horizon scanning to identify and assess emerging risks and to ensure an effective, 
coordinated response to any macro challenges that are identified.
	
— Business model that is responsive to change and regularly reviewed, and a proven record 
of developing the proposition successfully to anticipate and meet client needs.
	
— Ongoing diversification and expansion of the service offering, which can reduce the 
overall impact on the Group of particular restrictions or challenges in certain geographies 
or markets where Alpha is operating.
Principal risks and uncertainties
Overview of our principal risks and uncertainties
Risk
Net risk rating
Risk trend 
1  Macro
H
2  Geopolitical 
M
3  Business strategy
M
4  Data security
M
5  Acquisition and integration
M
6  People
M
7  Quality of service
M
8  Competitors
M
9  Regulatory environment
M
Net risk rating 
H  High 
M Medium 
L  Low 
Risk trend 
 Increasing 
 No change 
 Decreasing
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Strategic Report 
Principal risks and uncertainties continued
4  Data security
Net risk rating 
M
Risk trend 
Risk
Risk of cyber attacks, security 
breaches and data mishandling, 
leading to consequent risks to 
client data, loss of integrity or 
availability of core data.
Mitigating factors
	
— A comprehensive suite of data protection and information security policies, overseen 
by the Information Security function, to monitor and ensure compliance with 
processing agreements across key stakeholders and suppliers.
	
— IT Operations function collaborates with proficient external partners to facilitate 
the global delivery of the Group’s internal and client-facing IT services.
	
— Best practice controls to prevent, detect and respond quickly to any cybersecurity 
events and data handling anomalies. 
	
— Policies, processes, testing and training are in place to define the standards of control 
and educate staff on the operating context and potential risks, including the constantly 
evolving cyber risk landscape.
5  Acquisition and integration
Net risk rating 
M
Risk trend 
Risk
Risk of failure of the Group to 
select, complete and integrate 
businesses that contribute 
positively to the business model 
and growth strategy.
Mitigating factors
	
— Full acquisition due diligence and integration framework, including analysis, planning 
and mitigation as part of the upfront framework and dedicated integration projects with 
workstreams across business, commercials and operations for each acquisition. 
	
— The Group’s extensive experience of working with clients on high-profile acquisition 
and integration frameworks is leveraged and constantly refined through the Group’s 
own acquisition activities. 
	
— Continuous monitoring of the market for acquisition opportunities that would support 
the Group’s strategy, positively enhance the offering and client satisfaction, and align 
with Alpha’s culture and values.
	
— Dedicated project teams assess and integrate the acquired entities, people, processes 
and systems into the Group and also ensures compliance to Alpha’s standards.
6  People
Net risk rating 
M
Risk trend 
Risk
Risk of failure to attract, incentivise 
and retain the best people with the 
right capabilities across all 
propositions, levels and geographies. 
A failure to undertake effective 
succession planning for key roles 
could also adversely increase this 
risk and impact performance.
Mitigating factors
	
— Unique culture that values diversity, inclusivity, high performance, meritocracy, sociability, 
and support, accompanied by a broad and responsive support structure – incorporating 
HR, individual mentors, and external advice schemes – to ensure a continuous focus 
on our values and culture, alongside a robust set of policies.
	
— Rigorous in-house recruitment process, which targets the highest calibre consultants 
in the industry, demonstrated through Alpha’s record of attracting top talent versus 
the competition and increasing headcount.
	
— Competitive, regularly benchmarked remuneration package with benefits for career 
development, recognition, and participation in profit-sharing or cash bonus.
	
— Extensive focus on retention, building capabilities, and providing targeted learning 
and development opportunities with a hyperfocus on support, career development, 
and effective succession planning.
2  Geopolitical
Net risk rating 
M
Risk trend 
Risk
Risk that external events and crises 
can bring significant uncertainty, 
volatility, and fragility to geopolitics 
and markets, which can impact 
both the Group’s operating model, 
employees and ability to deliver on 
its strategic objectives.
Mitigating factors
	
— Regular engagement with regional business leads to identify any changes in the 
geopolitical landscape, as well as considering risks in potential new geographies or 
operating locations.
	
— Use of external advisers, international third-party risk and global assistance information to 
provide real-time security information, risk assessments, news alerts and forecasts for the 
timely detection of geopolitical risks and global security events.
	
— Global management governance that is highly responsive to emerging events, and market 
and geopolitical trends – and ensures an effective, coordinated response to any 
challenges that emerge.
	
— A strong track record of considering necessary changes to delivery approaches, 
operating locations and business focuses; alongside a comprehensive HR and support 
framework for employees affected by external events, crises and challenges.
3  Business strategy
Net risk rating 
M
Risk trend 
Risk
Risk that the Group responds 
inadequately to changing market 
factors and/or opportunities, 
including technological 
advancements and disruptors. The 
success of the Group’s strategy 
depends on anticipating changes 
and developing a proposition that 
best serves its clients.
Mitigating factors
	
— Robust business model that involves proactive and adaptive planning and execution, 
alongside strong governance at a market, sector and service offering level to enable close 
review of performance and identify any changes to the Group strategy in line with evolving 
market factors.
	
— Proven ability, through successful growth and expansion over 20+ years, to 
understand the structural drivers of the market, and to innovate and enhance the 
service offering accordingly, including the development of market-leading technology 
and data capabilities.
	
— The Group continues to support and drive client demand by identifying and investing 
in new market-leading service propositions and developing technology complements 
to support clients across the financial services sectors in which it operates.
	
— Strong visibility of market advancements and growth opportunities, enabled through 
an effective and coordinated director team working across multiple geographies and 
sectors, and a roadmap to increase the business both organically and inorganically.
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Strategic Report

Strategic Report 
Principal risks and uncertainties continued
7  Quality of service
Net risk rating 
M
Risk trend 
Risk
Failure to maintain quality of service 
on client delivery engagements.
Mitigating factors
	
— Clearly defined terms agreed up front, ensuring that each delivery framework 
is appropriate and the delivery objectives are achievable. 
	
— Clear client account ownership structures to ensure accountability for client relationships, 
from opportunity generation, to ongoing monitoring of client satisfaction and fulfilment 
of agreed delivery criteria.
	
— Dynamic and integrated risk management framework, which encompasses service 
delivery oversight, to support the Group’s focus on delivery excellence and early risk 
identification, and promotes business collaboration on both opportunities and challenges.
	
— Close attention to client satisfaction and retention in the market, as well as the generation 
of re-sell and cross-sell opportunities, demonstrating the strength of the Group’s full client 
proposition suite and consistency of reputation for quality across all business areas.
8  Competitors
Net risk rating 
M
Risk trend 
Risk
Risk that a competitor or new 
entrant may be able to achieve 
success and win work from the 
Group’s existing clients. Less 
mature or more specialist 
propositions, which the Group 
chooses to develop, may present 
less of a competitive advantage.
Mitigating factors
	
— Continual development and investment in key competitive differentiators, including:
	
— Highly focused sector proposition, working exclusively in asset and wealth 
management, alternatives and insurance sectors;
	
— Strong, global reputation amongst clients, with the broad and deep expertise, 
and very high quality of the Alpha teams as a key competitive advantage;
	
— In developing new specialist propositions, Alpha leverages its strong global client 
relationships and extensive industry insights to earn competitive advantage from 
an early stage; and
	
— Monitoring of the market to identify and assess any changes in competitive position, 
including growth rates and the link between demand and supply overall.
9  Regulatory environment
Net risk rating 
M
Risk trend 
Risk
Risk that the Group does not 
successfully identify, address and/
or meet forthcoming regulation, or 
that the business model and 
strategy are materially impacted by 
legal and regulatory changes that 
restrict the service offering or 
access to key markets.
Mitigating factors
	
— Ongoing horizon scanning and regulatory assessment across Alpha’s geographies 
and markets in order to identify and meet emerging requirements in all contexts: 
as a consultancy provider, a listed company, and a business organisation. 
	
— Regular engagement and proactive dialogue with regulators, industry bodies and 
advisers, as well as Alpha’s own client Regulatory Compliance Consulting practice, 
to complement horizon scanning and fully assess regulatory and legal changes.
	
— Regular review and update of the Group’s policies and processes to promote and 
ensure compliance with all applicable regulations (including ESG regulatory standards). 
	
— Ongoing diversification and expansion of the service offering, which can reduce the 
overall impact on the Group of particular new or changing regulation while relevant 
responses are implemented.
Non-financial information 
and sustainability statement
The Group has complied with the requirements of Sections 
414CA and 414CB of the Companies Act 2006 by including 
certain non-financial information within the Strategic Report. 
The following table constitutes our non-financial information 
statement, and includes cross-references to where more 
detailed disclosures of non-financial information can be found.
Reporting 
requirement
Principal locations in this 
Annual Report
Pages 
Summary of business application
Business model
Business model – Strategic Report
16–17
An explanation of the Group’s business model is given in the 
business model section of the Strategic Report.
Principal risks
Risk management and principal risks and 
uncertainties – Strategic Report
52–56
The Board’s process for considering and reviewing principal 
risks is outlined in the risk management and principal risks and 
uncertainties section of the Strategic Report. 
Non-financial 
KPIs 
Key performance indicators – Strategic Report
24–25
The Board approves non-financial KPIs, such as headcount 
and clients. More information on these can be found in the 
key performance indicators section of the Strategic Report.
Environmental 
matters, 
including 
climate-related 
disclosures
Sustainable business – Strategic Report
40–47
Information on the Group’s corporate social responsibility 
objectives, policy and the Group’s environmental focus, is provided 
in the sustainable business section of the Strategic Report.
Information on climate-related risks and opportunities and the 
governance arrangements that are in place to assess and 
manage these, are included the TCFD statement.
TCFD statement
48–51
ESG Committee report
78–79
Employees
Looking after our people – Strategic Report
36–39
Our employee-related policies and procedures are available 
to all employees – this includes policies around wellbeing, 
360 feedback, parental leave, etc.
More information on how we look after our people is provided 
in the sustainable business and section 172 statement sections. 
The Group’s Corporate Compliance Manual is available on the 
Alpha website and is made available to all employees. 
Human rights, 
anti‑corruption 
and anti‑bribery
Sustainable business – Strategic Report
40–47
Our anti-bribery and whistleblowing review processes are 
set out in the Annual Report. The policies are available to 
all employees and are contained in the Group’s Corporate 
Compliance Manual which is published on the Alpha website.
Our human rights approach is detailed in our sustainable 
business section in the Strategic Report. 
Audit and Risk Committee report – 
Corporate Governance
80–83
SASB disclosure
154–157
Social matters 
Looking after our people – Strategic Report
36–39
Details around our corporate social responsibility approach 
are explained in the sustainable business section.
Sustainable business – Strategic Report
40–47
The Strategic Report was approved by the Board of Directors on 20 June 2024. 
By order of the Board.
Luc Baqué
Chief Executive Officer
20 June 2024
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Strategic Report

64	 Chairman’s introduction
66	 Board of Directors
68	 Corporate Governance Code
70	 Corporate governance report
76	 Nomination Committee report
78	 ESG Committee report
80	 Audit and Risk Committee report
84	 Remuneration Committee report
95	 Directors’ report
98	 Statement of Directors’ responsibilities
99	 Independent auditor’s report
Alpha brings an unparalleled 
level of expertise and depth 
of market experience to its 
work in the financial advice 
sector. They bring unique 
insights to the market 
landscape and are 
established as our leading 
consultancy partner in this 
growing part of the business.”
Director,
FTSE 100 advice leader
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Corporate 
Governance

Corporate Governance
FY 24 also saw the first full financial year with the ESG Committee 
in place. This Committee aligns the Board’s environmental, social 
and governance priorities and decision-making processes with 
internal and external stakeholders, and it has overseen the shaping 
and implementation of a comprehensive ESG strategy, alongside 
other disclosures. The Group was pleased to have published its 
first Sustainability Report and public UK Gender Pay Gap report 
on its website, and its first TCFD report is published within this 
Annual Report and Accounts (see pp 48−51). The Group’s ESG 
Committee report on pp 78−79 sets out this Committee’s 
activities during FY 24 and its priorities for FY 25 in more detail. 
Several new initiatives and enhancements to the governance 
framework commenced during FY 24 and will continue to evolve 
in FY 25. The Remuneration Committee, with the guidance of an 
external specialist remuneration consultant, undertook a comprehensive 
review of the Group’s remuneration arrangements for the Executive 
Directors and senior management. This has culminated in a new 
Remuneration Policy for FY 25, which is more closely aligned with 
current best practice for a large AIM-quoted business. Details can 
be found in the Remuneration Committee report on pp 84−94. 
An important element of this process was proactively consulting 
with our major shareholders to seek their views on the proposals 
before implementation. 
The Group also took steps to strengthen an already robust risk 
management process. Under the supervision and direction of the 
Audit and Risk Committee, the risk policy has been reviewed and 
updated as part of the annual review process, and an external 
firm has been engaged to provide internal audit services to 
supplement the existing audit process. Details of these developments 
can be found in the Audit and Risk Committee report on pp 80−83.
The Group appointed its first in-house, full-time Company Secretary 
in June 2023. Following the completion of a structured transition 
process from Prism CoSec during the year, the Company Secretary 
works closely with the Board, its committees and the Group’s 
stakeholders, to ensure the governance framework continues to 
be robust and, importantly, is able to evolve in line with best practice. 
The Board is dedicated to 
upholding the highest standards 
of corporate governance. We 
consider business ethics, integrity, 
and strong governance fundamental 
to reducing risk and securing 
long-term shareholder value.”
In the coming year, the Board will continue to champion the 
Group’s positive culture and robust governance framework 
and ensure that they remain appropriate and proportionate to 
the Group’s size, complexity, risk profile, and strategic ambitions. 
The Board will implement further enhancements to the Group’s 
governance credentials during FY 25, including demonstrating 
progress against the ESG roadmap. 
Stakeholders
The Board considers its key stakeholders to be its employees, 
its shareholders, its clients and the communities in which the 
Group operates, and understands these relationships facilitate 
its decision making at an executive level. A statement setting out 
how the Directors have discharged their duties under Section 172 
of the Companies Act 2006, including a description of how the 
Group has engaged with its key stakeholders, is set out on 
pp 31−35. 
Corporate culture
The Directors believe that the Group’s culture, together with a 
strong emphasis on integrity, business ethics, and good corporate 
governance, ensures its ability to execute the strategy, deliver the 
right outcomes for the Group’s clients, and create value for 
shareholders and other stakeholders.
The Board is able to promote and monitor the desired corporate 
culture across the Group through its engagement with employee 
representatives, review of relevant policies and decision making at 
an executive level. The Group’s culture and values are described 
in the Looking After Our People section on pp 36−39. 
Ken Fry
Chairman
20 June 2024
Chairman’s introduction
Should the Offer be approved by shareholders, upon completion 
of the Offer the Company is expected to be re-registered as a 
private company, and will therefore no longer be subject to the 
regulatory and governance framework applicable to public 
companies. Upon completion of the Offer, it is the intention 
of the Independent Directors to step down from the Board. 
As at the publication date of this report, the Company’s shares 
remain admitted to trading on the AIM market and the provisions 
of the AIM Rules for Companies and the QCA Corporate Governance 
Code continue to apply to the Company. Certain aspects of the 
governance disclosures set out this report relate to the Group’s 
governance arrangements and areas of focus for FY 25, including 
the Group’s new Remuneration Policy as in effect from 1 April 2024. 
These arrangements remain in place as at the date of publication 
of this report and will continue to apply to the Group up to the 
date of completion of the Offer. 
The progress of the Offer in the coming weeks will determine 
whether the Company is required to hold its 2024 Annual General 
Meeting. A further update will be provided to shareholders on this 
matter in due course.
Compliance with the QCA Corporate 
Governance Code
In recognising the importance of high standards of corporate 
governance, integrity and business ethics, the Board continued to 
apply the 2018 Quoted Company Alliance Corporate Governance 
Code (the “2018 QCA Code”) during the year ended 31 March 2024. 
A description of how the Board has applied the principles of this 
Code is provided on pp 68−69. The corporate governance report 
on pp 70−75 sets out further information about the Group’s 
governance framework. 
The Directors recognise the need to continue developing the 
corporate governance structure and processes to reflect the 
evolving requirements of the Group’s shareholders, employees, 
clients and wider stakeholders. 
The Board has carefully considered the updates to the 2023 
version of the Quoted Companies Corporate Governance Code 
(the “2023 QCA Code”), and the Company has taken proactive 
steps to ensure that it is now compliant with these new principles 
for the financial year beginning 1 April 2024. Furthermore, a process 
of implementing a number of enhancements to our governance 
framework has already commenced during the current year, 
including bolstering the Board evaluation process and the evolution 
of executive remuneration arrangements. We will report fully against 
the 2023 QCA Code in our FY 25 Annual Report, in line with QCA 
recommendations (if still relevant, in view of the Offer). 
FY 24 in focus
In FY 24, a number of developments relating to the Board structure 
and governance framework, as outlined in the FY 23 Annual Report 
became fully embedded. Luc Baqué formally took on the role of 
Chief Executive Officer on 1 April 2023, following the completion 
of a thorough handover from Euan Fraser, the former Chief Executive 
Officer. Euan supported the Board as a Strategic Adviser until 
9 January 2024, which ensured a smooth transition. 
Ken Fry
Chairman
The Board recognises the benefits of 
a robust governance framework and 
remains committed to strong corporate 
governance, appropriately aligned with 
the Group’s priorities. This includes 
managing risk, promoting a responsible 
corporate culture and delivering the 
growth strategy.
An introduction from the Chairman 
As Directors of the Board, we understand that an engaged 
Board and an effective committee structure facilitates the good 
governance of the entire Group. As such, we have developed our 
governance structure to support the Group’s continued success 
and growth. The Board has an Audit and Risk Committee, a 
Remuneration Committee, a Nomination Committee and an 
ESG Committee, each with formal delegated duties and responsibilities. 
The structure of the Board and its committees, together with the 
executive management of the Group, is set out in the corporate 
governance report on pp 70−75.
The role of the Chairman is to lead the Board and be responsible 
for its governance, performance and effectiveness. The Chairman 
sets the tone for the Company and ensures that the links between 
the Board and the executive team, as well as between the Board 
and the shareholders, are strong and efficient. 
Recommended cash offer to acquire the Group 
On 20 June 2024, the Board of Directors announced a 
recommended cash offer to acquire Alpha by Actium Bidco (UK) 
Limited, a newly incorporated indirect subsidiary of certain funds 
managed by Bridgepoint Advisers Limited, which is expected 
to be implemented by way of a scheme of arrangement (the 
“Offer”). Completion of this Offer will be subject to approval by 
shareholders at a Court meeting and a General Meeting. The 
timings and arrangements for these meetings will be confirmed 
in a scheme document to be sent to shareholders. Further information 
on the Offer can be found on the Company’s website.
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Corporate Governance

Corporate Governance
Committee membership key 
A  Audit and Risk Committee 
E  ESG Committee 
N  Nomination Committee 
R  Remuneration Committee 
 Chair 
Board of Directors
Ken Fry 
Independent
Non‑Executive Chairman
Luc Baqué
Chief Executive Officer
John Paton
Chief Financial Officer
Penny Judd
Senior Independent 
Non-Executive Director
Jill May
Independent
Non‑Executive Director
Maeve Byrne
Independent
Non‑Executive Director
Committee 
membership
A
N
E
R
A
R
E
N
A
E
N
R
E
A
N
R
Term of 
office
Ken joined the Alpha Board as a Non‑Executive 
Director in 2016 and was appointed 
Non‑Executive Chairman of the Group in 
2018. In 2025, Ken will have served on the 
Board for nine years, and succession planning 
arrangements are therefore under consideration. 
Luc was appointed as Chief Executive 
Officer of Alpha on 1 April 2023. 
John joined Alpha as Chief Financial Officer 
in 2018.
Penny joined the Alpha Board as Senior 
Independent Non-Executive Director in 
February 2018.
Jill joined the Alpha Board as a 
Non‑Executive Director in July 2020. 
Maeve joined the Alpha Board as a 
Non-Executive Director on 16 May 2022. 
Committee 
membership
Ken is Chair of the Nomination Committee, 
and a member of the Audit and Risk 
Committee, the ESG Committee and the 
Remuneration Committee.
Luc attends meetings of the Audit and Risk, 
ESG, Nomination and Remuneration 
Committees by invitation when appropriate.
John regularly attends the Audit and Risk 
Committee meetings by invitation. He is also 
invited to attend meetings of the ESG, 
Nomination, and Remuneration Committees 
by invitation when appropriate.
Penny is Chair of the Remuneration 
Committee and a member of the Audit and 
Risk, ESG and Nomination Committees.
Jill is Chair of the ESG Committee and a 
member of the Audit and Risk, Nomination 
and Remuneration Committees.
Maeve is Chair of the Audit and Risk 
Committee and a member of the ESG, 
Nomination and Remuneration Committees.
Skills and 
experience
Ken was Global Chief Operating Officer at 
Aberdeen Asset Management for nearly 10 
years and has over 30 years’ experience in 
financial services. He has considerable 
experience integrating acquisitions within 
the investment management industry and a 
strong technology and operations background, 
having undertaken many transformational 
projects during his career. He directed the 
integration of major acquisitions while at 
Aberdeen Asset Management, including 
assets acquired from Deutsche Asset 
Management, Credit Suisse Asset 
Management and Scottish Widows 
Investment Partners. 
Ken keeps the skills to support and deliver 
the Group’s strategy up to date by maintaining 
a wide network of global contacts within the 
financial services industry. He regularly 
attends conferences and discussion forums 
to keep abreast of industry issues and meets 
with clients, employees, advisers and 
institutional investors. He also advises on 
M&A strategy within the investment 
management and wealth industry.
Luc joined Alpha in 2010 as Head of Asset 
& Wealth Management Consulting – France 
from 2010 to 2015, Head of Asset & Wealth 
Management Consulting – Europe from 2015 
to 2020 and Global Head of Asset & Wealth 
Management Consulting from 2020 until his 
appointment as Chief Executive Officer of 
the Group. Luc has over 20 years of experience 
in the industry. Prior to joining Alpha, he was 
Head of Change Management at UBS Wealth 
Management in Paris for five years, and 
spent six years specialising in financial 
services with Solving International, a 
strategy management consultancy. 
Luc holds a Master’s degree in Engineering 
from École Centrale de Marseille and completed 
an Executive Program at the Stanford 
University Graduate School of Business.
As Chief Executive Officer, Luc has to 
understand and manage the interests of a 
range of stakeholders, including employees, 
clients, competitors and investors. Luc 
maintains strong industry relationships, 
which involves sharing of knowledge and 
perspective on current themes and topics.
John is a chartered accountant with over 
25 years’ finance, banking, corporate finance 
and accountancy practice experience. He 
started his career at KPMG, working across 
financial services audit, risk management, 
financial reporting governance, risk and 
internal controls, and systems implementations. 
John joined Alpha from HSBC where he was 
a Director in both the Global Banking & Markets 
and Commercial Banking divisions in London. 
Over his 11-year tenure at HSBC, he advised 
on a variety of M&A transactions and led loan 
financings for UK corporates. Prior to this, he 
focused on capital raisings, including AIM 
IPOs. While at Alpha, John has managed the 
financial aspects of the acquisitions and 
integrations of Axxsys and Obsidian Solutions 
in 2019, Lionpoint in 2021 and Shoreline in 
May 2023.
He is a member of the Institute of Chartered 
Accountants of Scotland, graduated LLB 
(Hons) from the University of Aberdeen and 
holds an Executive MBA from the University 
of Bristol and École Nationale des Ponts et 
Chaussées, France. 
John’s role involves deep knowledge of the 
Group’s management, financial and operational 
activities, and important corporate and statutory 
responsibilities. He also maintains a detailed 
view of industry, financial and regulatory changes 
and stays updated through dialogue with 
advisers, regular technical reading, online 
courses and attending relevant events.
Penny has a strong public markets and 
financial services background, with over 30 
years’ experience in compliance, regulation, 
corporate finance and audit and is a qualified 
chartered accountant. Prior to joining Alpha, 
Penny held the roles of Managing Director 
and EMEA Head of Compliance at both 
Nomura International plc and UBS AG. 
She was Non-Executive Chair of Plus500 
Limited from 2016 to 2021. 
Penny maintains the skills to support and 
deliver the Group’s strategy through her 
experience gained on other listed company 
boards and has a wide network of contacts 
in financial services and regulation. She 
attends various conferences and events 
covering relevant industry and governance 
matters, and regularly meets with a range of 
advisers and institutional investors in AIM 
and main market companies.
Jill has over 20 years’ experience in 
investment banking, with her executive 
career spent working in corporate finance 
for SG Warburg & Co. Ltd (1985–95) and 
senior positions in group strategy at UBS, 
where she was a Managing Director from 
2001 to 2012. She was a Panel Member 
(2013–18) and a Non-Executive Director 
(2013–16) of the Competition and Markets 
Authority (“CMA”) and a Non-Executive 
Director of the Institute of Chartered 
Accountants in England and Wales 
(“ICAEW”) (2015–19). 
Jill maintains a wide network of contacts in 
financial services and regulation. She attends 
various conferences and events covering 
relevant industry and ESG matters and stays 
updated on ESG regulation and reporting 
practice developments.
Maeve is a Fellow of the Institute of Chartered 
Accountants in Ireland and has over 30 years’ 
experience in financial services. She started 
her career as an auditor with KPMG Ireland 
and worked in several other KPMG international 
offices in Europe and North America. Within 
KPMG, Maeve moved from audit to transaction 
services where she was a Financial Services 
Partner from 2002 to 2014. From 2010 to 
2013, she was seconded to Royal Bank of 
Scotland and the Non-Core Division, where 
she was Chief Financial Officer and a member 
of the Group Finance Board and Risk & 
Control Committee. From 2014 to 2017, she 
held senior executive roles at the Royal Bank 
of Scotland in Capital Resolutions Group and 
Williams & Glyn. 
Since 2017, Maeve has focused on 
transformation services, offering board 
advisory services as an independent 
consultant. She has worked with financial 
services companies including Santander 
and clients in the fintech/neobank space. 
She maintains the skills to support and deliver 
the Group’s strategy by attending events 
covering relevant industry and governance 
matters, particularly in relation to her role as 
Chair of the Audit and Risk Committee.
External 
appointments
Ken has no other significant commitments 
or appointments to other publicly 
traded companies. 
None.
None.
Penny is currently Non-Executive Director 
and Chair of the Audit and Risk Committee 
of Trufin plc and Team17 Group plc and 
Non-Executive Chair of FRP Advisory Group 
Plc. Penny is also Chair of the Audit and Risk 
Committee of LendInvest plc as at the date 
of this report, but will step down from this 
role with effect from the publication of 
LendInvest plc’s annual results in July 2024. 
Jill is currently an External Member of the 
Prudential Regulation Committee at the Bank 
of England and a Non-Executive Director of 
abrdn Property Income Trust Limited and JP 
Morgan Claverhouse Investment Trust plc. She 
is also an Adviser to the Strategy Committee of 
James Hambro and Partners, and a Trustee of 
Tusk, a charity supporting progressive 
conservation initiatives across Africa.
Maeve has no significant commitments or 
appointments to other publicly traded companies. 
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Corporate Governance

Section 2: Maintain a dynamic framework
Links to the following report section
Principle 5: 
Maintain the Board as a 
well-functioning, balanced 
team led by the Chair.
The Group believes that the Board’s composition 
brings a desirable range of skills, personal qualities 
and professional credentials. Suitable Board operations, 
access to advice and administrative services, effective 
induction of new Directors and a regular performance 
assessment also ensure Board effectiveness. 
The Board’s composition and operating 
framework is described in the corporate 
governance report on pp 70−75.
Principle 6: 
Ensure that between 
them, the Directors 
have the necessary 
up-to-date experience, 
skills and capabilities.
Alpha’s Board needs to represent a range of skills and 
competencies as an AIM-quoted provider of specialist 
consultancy services to the asset management, wealth 
management and insurance industries. The Board 
includes experience in public markets, financial services, 
governance and audit, the consulting sector, and 
business operations. 
Biographical details of the Directors, including 
relevant experiences and how skill sets are 
kept up to date, are provided on pp 66−67 
of the corporate governance report.
All Directors voluntarily offer themselves for 
re-election by shareholders at each Annual 
General Meeting. 
Principle 7: 
Evaluate Board 
performance based on 
clear and relevant 
objectives, seeking 
continuous 
improvement.
The Board’s objectives are to approve the Group’s strategy, 
budgets and key corporate activities, and oversee its 
progress towards its goals. The Group has a process for 
evaluating the performance of the Board, committees 
and individual Directors in respect of those objectives.
The Board’s evaluation framework and 
FY 24 evaluation process are described 
in the corporate governance report 
on pp 70−75 and the Nomination 
Committee report on pp 76−77.
Principle 8: 
Promote a corporate 
culture based on ethical 
values and behaviours.
The Board recognises its role in fostering and safeguarding 
a culture of inclusion, responsibility and openness. These 
values are embedded throughout the Group’s leadership 
and organisation.
The Group’s culture and values are 
discussed in the looking after our people 
section on pp 36−39.
The ESG strategy and roadmap is overseen 
by the ESG Committee and details of its role 
and activities are included in the ESG 
Committee report on pp 78−79.
The Group’s Sustainability Report, which 
can be found on the Alpha website at 
alphafmc.com/investors, also provides 
supporting complementary information 
on the Group’s ESG activities. 
Principle 9: 
Maintain governance 
structures and processes 
that are fit for purpose 
and good decision 
making by the Board.
The Group operates an effective, streamlined governance 
framework. In this framework, the Board supports the 
executive team in developing and executing the Group’s 
strategy, and key decisions are reached through open and 
constructive dialogue. 
A governance chart is provided on p. 74 and 
processes are described on pp 72−73 of the 
corporate governance report.
Section 3: Build trust
Links to the following report section
Principle 10: 
Communicate how the 
Company is governed 
and is performing by 
maintaining a dialogue 
with shareholders and 
other relevant stakeholders.
The Group places a great emphasis on high standards 
of corporate governance and effective engagement with 
its shareholders and stakeholders. In addition to the 
Annual Report and Accounts, the website is updated 
regularly with information regarding the Group’s activities 
and performance. 
The governance of the Company, which 
is led by the Board, is described in the 
corporate governance report on pp 70−75.
The website, alphafmc.com/investors, provides 
the Group’s reports and presentations, 
notices of AGM and results of voting on all 
resolutions at AGMs.
Corporate Governance
Corporate Governance Code
The 2018 QCA Code requires the Group to apply the 10 principles of corporate 
governance as set out below and to publish certain related disclosures in the 
Annual Report, on the website, or a combination of the two. The Group followed 
the 2018 QCA Code’s recommendations throughout FY 24, providing disclosure 
relating to all the principles in a corporate governance statement on its website. 
A summary of the Group’s compliance with the principles is set out below.
The revised principles of the 2023 QCA Code apply to financial years beginning on or after 1 April 2024 and, in accordance with the 
QCA’s recommendation, the Board will disclose how it has applied the principles of the 2023 QCA Code in the FY 25 Annual Report 
(if still relevant, in view of the Offer).
Section 1: Deliver growth
Links to the following report section
Principle 1: 
Establish a strategy 
and business model 
that promote long-term 
value for shareholders.
The business model is premised upon delivering growth 
through the cross-sell and up-sell of its high-quality 
service offering to existing clients and the sale of its 
services to new clients. 
The strategy is to continue growing in both existing and 
new jurisdictions by developing the service proposition. 
In seeking to implement its strategic aims, the Board 
takes account of the expectations of the Group’s 
shareholder base in addition to its wider stakeholder 
and social responsibilities. 
The Group’s business model and strategy 
are described in the Strategic Report on 
pp 16−23.
Principle 2: 
Seek to understand 
and meet shareholder 
needs and expectations.
Good, consistent engagement with shareholders is given 
a high priority by the Board. The principal methods of 
communication with shareholders are through regular, 
direct executive-level engagement at meetings and capital 
markets events, the Annual Report and Accounts, the 
interim and full-year results announcements, the Annual 
General Meeting (“AGM”) and the Group’s website, 
alphafmc.com/investors.
The Chairman and Non-Executive Directors are available 
to meet with shareholders, if required, to discuss any 
items of importance.
The Group’s approach to shareholder 
communications is described in the corporate 
governance report on pp 70−75.
The Chief Executive Officer, the Chief Financial 
Officer and the Company Secretary act as 
the main points of contact for shareholders 
(company.secretary@alphafmc.com).
During the year, the Chair of the Remuneration 
Committee offered to meet with major 
shareholders in relation to the consultation 
on the FY 25 Remuneration Policy. 
Principle 3: 
Take into account wider 
stakeholder and social 
responsibilities and 
their implications for 
long-term success.
The Board, supported by the executive team, is committed 
to operating a socially and ethically responsible company. 
Engagement with stakeholders and wider communities 
ensures alignment of interests and facilitates good 
decision making. 
The Group’s community and corporate social 
responsibility disclosure is provided as part 
of the sustainable business section on 
p. 45. A separate Sustainability Report is also 
published on the Group’s website.
The Group’s engagement model with clients 
and wider stakeholders is described in the 
Strategic Report on pp 31−35.
Principle 4: 
Embed effective risk 
management, considering 
both opportunities and 
threats, throughout 
the organisation.
The Board has overall responsibility for the Group’s risk 
management framework, including internal control and 
risk management systems. In executing this role, it regularly 
considers and reviews the risks and opportunities facing 
the Alpha business. 
The goal of the Board is to set policies that seek to reduce 
ongoing risk as far as possible, without unduly affecting 
the Group’s competitiveness and flexibility.
The Group’s risk management framework 
is described in the Strategic Report 
on pp 52−56 and in the corporate 
governance report on pp 70−75.
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Corporate Governance

Board independence
The Board considers an independent Non-Executive Director to 
be free from any relationship that might materially interfere with 
the exercise of independent judgement. 
The Non-Executive Directors are considered to be independent 
and therefore the Board is compliant with the QCA Code on the 
topic of Director independence. All Directors are encouraged and 
expected to use their independent judgement and to challenge all 
matters, whether strategic or operational. 
Appointments to the Board and re-election
The Board has delegated to the Nomination Committee the task of 
reviewing Board composition, searching for appropriate candidates 
and making recommendations to the Board on candidates to be 
appointed to the Board. Decisions regarding the appointment and 
removal of Directors are reserved for the full Board. Further details 
are set out in the Nomination Committee report on pp 76−77.
Under the Company’s Articles of Association, the Directors 
have the power to appoint new Directors during the year, but 
any person appointed by the Board since the last Annual General 
Meeting is obliged to retire and offer themselves for re-election. 
Furthermore, in accordance with recommended best practice, 
all Directors intend to offer themselves for re-election at the 2024 
AGM (if held). The Board considers that each of the Directors 
offering themselves for re-election makes a valuable contribution 
to the Board and demonstrates commitment to the Group.
Diversity
The Board values diversity in its broadest sense and is committed 
to creating an inclusive culture, free from discrimination of any kind. 
When assessing new Director appointments, the Nomination 
Committee considers the benefits of diversity for better decision 
making and diversity of thought, in addition to looking at how to 
maintain within the Board the appropriate balance of skills, 
independence and knowledge of the Company, its services and 
the industry as a whole. Recognising the benefits that diversity 
can bring to all areas of the Group and noting the recommendations 
in the reports of the Hampton-Alexander review and the FTSE 
Women Leaders review25, women currently represent 50% of 
Alpha’s Board, including the role of Senior Independent Director.
The Group has a comprehensive Diversity & Inclusion programme, 
which was first established in 2015 and which has evolved 
steadily year on year. Diversity & Inclusion initiatives are run 
voluntarily by members of the global Consulting team, supported 
by the Group Responsible Business function, and overseen by 
the ESG Committee. Alpha is committed to a positive policy of 
promoting equality of opportunity and diversity, providing an 
inclusive environment, and eliminating any unfair or unlawful 
discrimination, which applies to all offices, all business areas 
and all levels from graduate to the Chief Executive Officer. 
Corporate governance report
Board composition
The Board comprises six Directors: the independent Non‑Executive 
Chairman, three independent Non-Executive Directors and two 
Executive Directors. 
As a leading global provider of specialist consultancy services 
to the financial services industry and an AIM-quoted company, 
Alpha requires a range of skills, capabilities and competencies 
to be represented on the Board, including experience in public 
markets, financial services, governance and audit, the consulting 
sector and business operations. The Board is confident that its 
members have the appropriate balance of functional and sector 
experience, skills, personal qualities and capabilities to provide 
constructive support and challenge to the Executive Directors, 
and to deliver the strategy of the Group for the benefit of the 
shareholders over the medium to long term. The biographies 
of the Directors, including a summary of their relevant skills 
and experience can be found on pp 66−67.
The Board also recognises that, as the Group evolves, the mix 
of skills and experience required on the Board may evolve and 
the Board composition will need to reflect those changes. The 
Nomination Committee has responsibility for succession planning 
for the Board, its committees and senior management. 
A rigorous Board performance evaluation for FY 24 was undertaken 
during March and April 2024. The evaluation was conducted 
using a recognised online platform and was followed by an 
in-person review of the output by the Nomination Committee. 
The results of Board performance evaluations are used to inform 
the Group’s succession plans and any Board development needs. 
Further details of the FY 24 Board evaluation review, including the 
scope of the review and key findings, can be found on p. 77.
Roles of the Directors
The Group operates an effective, appropriate governance 
framework. The Board has collective and ultimate responsibility 
for establishing a strategy and business model that promotes 
long-term value for shareholders. The Board is supported by the 
Group’s executive team, led by the Chief Executive Officer, 
in developing and executing the Group’s strategy. 
The Executive Directors have strong knowledge of the operations 
of the Group, the interests of its stakeholders, and its market and 
financial positions. Senior executives below Board level attend 
Board meetings upon request to present and discuss business 
strategy and updates.
The Executive Directors that served on the Board throughout the 
year were Luc Baqué, as Chief Executive Officer, and John Paton, 
the Chief Financial Officer. Luc Baqué was appointed as Chief 
Executive Officer on 1 April 2023, following a structured transition 
from Euan Fraser, the outgoing Chief Executive Officer. To maximise 
continuity, Euan Fraser undertook a part-time role as Strategic 
Adviser to the Board between 1 April 2023 and 9 January 2024. 
The independent Non-Executive Directors of the Board are 
Ken Fry, Penny Judd, Jill May and Maeve Byrne. They were 
selected with the objective of increasing the breadth of skills 
and experience of the Board, bringing constructive and 
independent challenge to the Executive Directors and 
monitoring their performance. The Non-Executive Directors 
are also responsible for the effective running of the Board’s 
committees and ensuring that the committees support and 
facilitate the strategic priorities of the Board. 
Penny Judd is the Senior Independent Non-Executive Director 
(“SID”). The principal role of the SID is to act as a sounding board 
for the Chairman and to serve as an intermediary for the other 
Directors when necessary. Penny is also available to shareholders 
should they wish to discuss concerns that they feel have not been 
resolved through the normal channels of engagement with the 
Chairman, Chief Executive Officer or Executive Directors, or for 
which such contact is inappropriate.
At the head of the Group, there is a clear delineation of responsibilities 
between the Chairman of the Board and the Chief Executive Officer. 
The Non-Executive Chairman leads the Board and is responsible 
for its governance, performance and effectiveness. This includes 
ensuring that the dynamics of the Board are functional and 
productive and that no individual Director dominates discussion 
or decision making. In this role, the Chairman sets the tone for the 
Company and ensures that the links between the Board and the 
executive team, as well as between the Board and the shareholders, 
are strong and effective. Meanwhile, the Chief Executive Officer is 
responsible for the day-to-day management of the Group’s global 
operations, for proposing the strategic plan and focuses to the 
Board, and for implementing the strategic goals agreed by the Board. 
Board of Directors
Responsible for establishing 
the Company’s strategic 
direction and overseeing 
a robust framework 
of governance.
Ken Fry
Independent 
Non-Executive 
Chairman
Executive Directors
Responsible for day-to-day 
management of the 
Company’s business 
operations and delivery 
of Group strategy.
Luc Baqué
Chief Executive 
Officer
John Paton
Chief Financial 
Officer
Non-Executive 
Directors
Responsible for providing 
independent challenge to, 
and oversight of the 
performance of, the 
Executive Directors.
Penny Judd
Senior Independent 
Non-Executive 
Director
Jill May
Independent 
Non-Executive 
Director
Maeve Byrne
Independent 
Non-Executive 
Director
Corporate Governance
Board statistics
Gender
 Male – 3
 Female – 3
Length of tenure
 0–1 years – 1
 1–3 years – 1
 3–5 years – 1
 5–10 years – 3
 10+ years – 0
Role
 Independent Non-Executive 
Chairman – 1
 Independent Non-Executive 
Directors – 3
 Executive Directors – 2
In order to consider the effectiveness and priorities of the Diversity 
& Inclusion programme, the ESG Committee receives regular 
updates on the programme. The Group has a Social Responsibility 
Lead who, working alongside senior business leads, helps ensure 
that Alpha’s governance, recruitment and internal processes are 
managed and evolving appropriately to deliver a sufficiently 
diverse group of candidates, hires and employees. 
The Board is committed to supporting tangible actions that will 
support diversity across the entire Group, and in April 2024 the 
Group publicly communicated its first Group-wide diversity 
ambition. This is for 25% of the global director team to be 
women or nonbinary in five years’ time. 
 Read more about the Diversity & Inclusion programme and policy 
within our Sustainability Report
25	Refers to the Hampton-Alexander review and FTSE Women Leaders review (UK) into increasing the number of women on boards and in senior leadership positions. The final report of the 
Hampton-Alexander review was published in February 2021; the latest report of the FTSE Women Leaders review was published in February 2024.
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Corporate Governance

Committees of the Board
The Board has in place Audit and Risk, Remuneration, 
Nomination and ESG Committees, each with delegated 
responsibilities and duties set out formally within terms of 
reference. The terms of reference for the individual committees 
are reviewed regularly and approved by the Board. 
From time to time, separate ad hoc committees may be set up by 
the Board to consider and address specific issues or objectives, 
when the need arises. 
Audit and Risk Committee 
Responsible for monitoring the integrity of the Company’s 
financial statements and overseeing the effectiveness of the 
Company’s systems of risk management and internal control. 
The Audit and Risk Committee report can be found on 
pp 80−83.
Nomination Committee
Responsible for the structure, size, composition, effectiveness 
and succession planning of the Board. Further information can 
be found on pp 76−77.
Remuneration Committee
Responsible for setting fixed and variable Executive Director 
remuneration and monitoring senior management remuneration 
levels. Further information can be found on pp 84−94.
ESG Committee 
Responsible for the development and implementation of the 
Group’s ESG strategy. The ESG Committee report is included 
on pp 78−79. Further information about the Group’s ESG 
priorities, efforts and progress can be found in the sustainable 
business section on pp 40−47.
The structure and operation of the Board’s committees were 
considered by the Board as part of the FY 24 Board evaluation. 
The Board concluded that the composition of each committee 
remained appropriate, and that each committee was operating 
effectively. This year saw the first full year of operation for the 
ESG Committee and the publication of the Group’s first ESG 
Committee report and its first Sustainability Report. Further 
information about the key areas of activity and focus of this 
Committee can be found on pp 78−79. 
External advisers
The Board members may seek the advice of the Group’s legal 
advisers, corporate brokers, external auditor and the Nominated 
Adviser (“NOMAD”) on matters within the Board or the committees’ 
terms of reference, or to obtain recommendations on specific 
corporate or governance events. During the year the Board also 
appointed Grant Thornton to conduct internal audit services 
(see p. 81 for details) and the Remuneration Committee appointed 
h2glenfern to provide advice on remuneration matters (see p. 93 
for details). 
Investec is the Group’s NOMAD, as well as its joint broker 
alongside Berenberg. The Directors have direct access to 
the advice and services of an in-house Company Secretary.
Development, information and support
The Company Secretary ensures that all Directors are kept 
abreast of changes in relevant legislation and regulations, with 
the assistance of the Group’s other advisers where appropriate. 
Executive Directors are subject to a performance review and 
development process through which their performance against 
predetermined objectives is reviewed and their personal and 
professional development needs are considered. Non-Executive 
Directors are encouraged to raise any personal development or 
training needs with the Chairman or Company Secretary. During 
the year, training undertaken by the Board included refresher 
training from the Company’s NOMAD on the obligations on 
AIM-quoted companies, and training on pertinent ESG matters, 
including diversity and inclusion. 
Board effectiveness
The objectives of the Board are to review, formulate and approve 
the Group’s strategy, to review, discuss and agree budgets and 
key corporate activities, and to oversee the Group’s progress 
towards its goals. The Group has a structured process for evaluating 
the performance and effectiveness of the Board, its committees 
and the Directors individually in respect of these objectives. In 
addition, the Chairman assesses the Board as a whole regularly 
to ensure that it is functioning efficiently and productively. 
A formal Board evaluation process was undertaken during March 
2024 and April 2024 in respect of FY 24, with oversight from the 
Nomination Committee. A variety of approaches were considered 
for the FY 24 evaluation, including enhancing the existing internally-led 
process and the engagement of an external Board evaluator. 
Following careful consideration, the decision was taken to 
introduce an online board evaluation platform, “BoardClic”, to 
enhance the process. Details of the FY 24 Board evaluation, 
including the areas covered by the review and the key findings, 
are detailed in the Nomination Committee report on p. 77. 
Corporate Governance
Corporate governance report continued
How the Board operates
The Board is responsible for the Group’s strategy 
and overall management. The operation of the 
Board is documented in a formal schedule of 
matters reserved for its approval, which sets out 
the Board’s responsibilities. 
The Board is required to meet at least six times a 
year. During the financial year, nine Board meetings 
took place. Five of these meetings were held in 
person and four of these were held via video 
conference facility. A number of ad hoc calls 
and Board committee meetings were also held 
to discuss topical or time sensitive matters, to 
approve financial results announcements and 
trading updates, or to implement decisions taken 
by the Board as a whole under delegated authorities. 
The Board also held dedicated strategy sessions 
with input from senior management in April and 
September 2023, in line with the schedule of 
annual Board activity. 
The Directors seek to attend all meetings of the 
Board and the committees on which they sit and 
ensure that they allocate sufficient time to the 
Group as is needed to enable them to carry out 
their responsibilities as Directors. 
The time commitment required of all Non‑Executive 
Directors is currently three days per month, which 
is set out in their letters of appointment. During 
the year, the Board reviewed the time commitment 
of the Non-Executive Directors and is satisfied 
that each of the Directors dedicates sufficient time 
to the Group’s business. 
The Board and committee schedules are planned 
in advance of the financial year ahead, in order to 
facilitate attendance and ensure that the appropriate 
discussion time is available. The number of meetings 
of the Board held during FY 24, and the attendance 
by each Board member are provided below:
Board member
Eligible to 
attend
Attendance
Ken Fry (Chairman)
9
9
Luc Baqué
9
9
Maeve Byrne
9
9
Penny Judd
9
9
Jill May
9
8*
John Paton
9
9
*	 Ad hoc meeting held by video conferencing facility, which Jill May 
was unable to attend due to pre-existing arrangements.
The Board has an agenda of regular business, financial and operational matters 
for discussion, as well as a review of each of the Board committees’ areas of work. 
The key activities of the Board meetings during the year included the following:
Strategic
Discussed the strategy and reviewed the progress of 
strategic priorities.
Discussed the Group’s capital structure and 
financial strategy.
Considered and approved the acquisition of Shoreline.
Reviewed and discussed the Group’s acquisition 
strategy and potential acquisition targets. 
Received presentations from members of the senior 
management team, covering key regions and business areas.
Performance
Approved the financial reporting, including interim and 
full-year results.
Reviewed the dividend policy and approved a final 
dividend of 10.50p per share in relation to the year 
ended 31 March 2023.
Considered and declared an interim dividend of 3.70p 
per share for FY 24.
Governance 
and risk
Under the supervision of the Audit and Risk Committee, 
reviewed and updated financial and non-financial policies, 
including the risk policy and the whistleblowing policy, 
and reviewed and agreed updates to the Group’s risk 
policy and risk management framework, including the 
principal risks.
Under the supervision of the ESG Committee, 
reviewed and approved the ESG roadmap.
Discussed and monitored the regulatory and 
compliance landscape and reviewed corporate 
governance requirements and processes, including 
reviewing the 2023 QCA Corporate Governance Code.
Under the supervision of the Remuneration Committee, 
reviewed the existing Remuneration Policy and agreed 
updates to this, to take effect from 1 April 2024.
Appointed the Group’s first in-house Company Secretary.
Stakeholders
Continued an open dialogue with the investor community.
Reviewed the progress of key client relationships and 
engagements across the Group.
Reviewed the actions taken by senior management to 
review and support employee retention and wellbeing.
The Chairman, aided by the Company Secretary, is responsible for ensuring that 
the Directors receive accurate and timely information for the Board meeting. 
Board packs are circulated at least four business days prior to the meeting. 
The Company Secretary provides minutes of each meeting and every Director is 
aware of the right to have any concerns documented. In addition, the Company 
Secretary ensures that any feedback or suggestions for improvement of the 
Board papers are documented and evaluated for amendment or enhancement 
with respect to future meetings of the Board. 
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Corporate Governance

Corporate Governance
Corporate governance report continued
Board structure
Alpha Board
Agrees Group strategy 
Oversees progress towards strategic goals
Shareholder and stakeholder engagement 
Chairman of the Board
Leadership of the Board
Reviews performance of the Board Directors
Ensures appropriate and 
effective corporate governance
Group Coordination 
Committee
Management of 
business operations 
Coordination of 
commercial activities
Maintains Group 
governance structure 
Group Executive 
Committee
Monitors and addresses 
strategic direction of the 
Group’s business
Execution of strategy and 
proposes any changes to 
the strategy
Monitors coordination, 
cross-selling and 
effective decision-making 
across the Group 
business model
 
Audit and Risk 
Committee
Ensures effective 
systems of internal 
control and risk 
management
Oversees the Group’s 
financial reporting
Appoints and oversees 
the relationship with the 
external auditor and 
oversees the internal 
audit process
Environment,
Social and 
Governance 
Committee
Oversees development of 
the ESG strategy and 
agrees associated targets
Reviews implementation 
and progress of 
the strategy 
Ensures appropriate 
ESG priorities within 
Alpha’s governance and 
business model
Nomination 
Committee
Reviews Board 
composition and 
balance of skills
Leads the process for 
Board appointments
Ensures appropriate 
succession planning
Remuneration 
Committee
Agrees remuneration 
policies for the Executive 
Directors and members 
of senior management
Ensures operation of 
transparent, simple 
and effective 
incentive schemes
Considers alignment of 
reward with long-term 
shareholder value
Chief Executive 
Officer
Global Head,
Lionpoint
Chief Financial 
Officer
Group Managing 
Director
Global Head, 
Aiviq
Global Head, 
Insurance 
Consulting
Global Head, 
Asset & Wealth 
Management 
Consulting
Ex
Ex
A
E
N
R
Conflicts of interest
The Company has effective procedures in place to identify, 
monitor and manage any conflicts of interest. At each meeting of 
the Board or its committees, the Directors are required to declare 
any interests in the matters to be discussed and are regularly 
reminded of their duty to notify any actual or potential conflicts of 
interest. The Company’s Articles provide for the Board to authorise 
any actual or potential conflicts of interest if deemed appropriate 
to do so.
Internal controls and risk management
The Board has overall accountability for the systems of internal 
control and risk management. The Audit and Risk Committee 
reviews and assures the effectiveness of the Group’s internal 
controls and risk management on the Board’s behalf. 
As part of that duty, the Board determines the Group’s risk 
management appetite and policies. In this respect, the objective 
of the Board is to set policies that seek to reduce ongoing risk as 
far as possible, without unduly affecting the Group’s competitiveness 
and flexibility. The Board believes that this approach serves the 
interests of creating sustainable shareholder value while also 
protecting the Group’s corporate culture and other 
stakeholder interests.
Key 
Ex  Executive 
A  Audit and Risk Committee 
E  ESG Committee 
N  Nomination Committee 
R  Remuneration Committee 
Engagement calendar FY 24
The operational functions of the Group are carried out within a 
practical and effective risk management framework. The Group 
Coordination Committee has executive responsibility for identifying 
and managing risk effectively across the business. Any material 
operational decisions made by the Group Coordination Committee 
in this respect are reviewed by the Board.
The identified material operational, industry and market, financial, 
environmental and social, and commercial and legal risks facing 
the Group are also reported to the Board. A summary of the 
principal risks and uncertainties, as well as mitigating actions, 
are provided in the Principal Risks section of the Strategic Report. 
The Board formally reviews, agrees and documents the principal 
risks to the business at least annually. 
Alpha has a full-time Group Head of Risk & Responsible Business 
who oversees Alpha’s risk framework and processes. During the 
year, the Audit and Risk Committee reviewed the Group’s risk 
policy along with the risk framework and internal controls, and 
subject to certain updates, it was agreed that they were appropriate 
for the operating context and business model. The Group’s risk 
management processes and any opportunities to introduce 
further enhancements are regularly reviewed and changes are 
implemented as appropriate.
Shareholder communications
The Board places great emphasis on maintaining an effective 
dialogue with shareholders, which it considers to be integral to 
long-term growth and success. It is committed to communicating 
consistently and openly with shareholders. 
The principal methods of communication are the Annual Report 
and Accounts, the interim and full-year results announcements, 
the AGM and the Group’s investor website, alphafmc.com/investors. 
The website is updated regularly with information regarding the 
Group’s governance, activities and performance, including both 
statutory and non-statutory regulatory news announcements, 
which are issued throughout the year to update on financial, 
operational and other matters. 
The Chief Executive Officer and Chief Financial Officer meet with 
the representatives of the Group’s institutional investors as well 
as investment analysts to ensure that the Group’s corporate 
objectives, strategies and operational developments are clear 
and understood. 
In-person and virtual investor roadshows are held following the 
announcement of the final and interim results, attended by the 
Chief Executive Officer and Chief Financial Officer, and there are 
also ad hoc investor meetings that are part of the building of 
relationships with existing and future shareholders. Details of 
investor relations activity and a review of the shareholder register 
are shared with the Board on a regular basis during the year.
Understanding what analysts and investors think about the Group 
is an equally important component of these interactions. The Board 
as a whole is kept informed of their feedback and views by the 
Chief Executive Officer and Chief Financial Officer. This includes 
information provided by the Group’s joint corporate brokers, Berenberg 
and Investec, following investor meetings. The Chairman and 
Non-Executive Directors are also available to meet with shareholders, 
if required, to discuss any items of importance. 
The Board will also engage directly with major shareholders on 
certain strategic matters where this is accepted good practice. 
For example, during April 2024 a consultation with major shareholders 
was undertaken in relation to the Group’s FY 25 executive 
remuneration arrangements and updates to the Remuneration 
Policy. Further details can be found on p. 86. 
Annual General Meeting
On 20 June 2024, the Board announced a recommended cash 
offer to acquire Alpha by Actium Bidco (UK) Limited, a newly 
incorporated indirect subsidiary of certain funds managed by 
Bridgepoint Advisers Limited. Further details can be found on 
p. 64 and on the Company’s website. If this Offer is completed, 
it is expected that the Group will be re-registered as a private 
company, in which case it may no longer be necessary for the 
Company to hold a 2024 AGM, depending on the timing of that 
re-registration. A further update will be provided to shareholders 
in due course. 
By order of the Board. 
Ken Fry
Chairman
20 June 2024
April 2023
Pre-close 
investor 
meetings
April 2023
Pre-close 
trading update
September 2023
Annual General 
Meeting
October 2023
Pre-close 
trading update
November 2023
Interim results 
virtual roadshow, 
UK and Europe
March–April 2024
Investor conference 
calls, UK and Europe
October 2023
Pre-close 
investor 
meetings
March 2024
Trading update
June 2023
Full-year results 
virtual roadshow, 
UK and Europe
September 2023
Private client broker 
and shareholder 
meetings, UK
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Corporate Governance

Corporate Governance
Nomination Committee report
The purpose of the Committee is to keep under review the 
structure, size and composition of the Board, as well as 
succession planning for the Directors. It leads the process 
for identifying and nominating, for approval by the Board, 
candidates to fill Board and committee vacancies.
The Committee follows a robust process for recommending 
appointments and re- appointments to the Board. Its primary 
responsibilities in this area include:
	
— Regularly reviewing the structure, size and composition of 
the Board to ensure that it has an appropriate balance of 
skills, independence, knowledge, experience and diversity;
	
— Considering succession planning for the Board Directors and 
senior executives, taking into account the challenges and 
opportunities facing the Company and wider Group, along 
with skills and expertise that may be required in the future;
	
— Identifying and nominating for approval by the Board 
candidates to fill Board vacancies as and when they arise;
	
— Ensuring that the necessary due diligence and conflicts of 
interest checks have been undertaken before an appointment 
is made;
	
— Monitoring whether satisfactory induction is provided to new 
Directors to develop their knowledge of the Group, and their 
Board and committee responsibilities; and
	
— Reviewing the results of the Board evaluation process and 
ensuring that the conclusions are captured and actioned 
where necessary.
Activities during the year
Chief Executive Officer appointment and transition
On 1 April 2023, following the completion of a handover process 
from Euan Fraser, Luc Baqué was appointed as Chief Executive 
Officer. Between this date and 9 January 2024, Euan Fraser 
undertook a part-time role as Strategic Adviser to the Board. 
During this time, Euan was invited to attend Board and certain 
committee meetings in an advisory capacity. This arrangement 
enabled the Board to continue to benefit from Euan’s extensive 
knowledge of the Group’s history and client base during this 
transitional period. The Board is grateful for Euan’s contribution 
during the year. 
Membership
Ken Fry (Chair) 
Jill May
Maeve Byrne 
Penny Judd
Key actions from FY 24
	
— Enhanced the existing Board evaluation process.
	
— Ensured a smooth transition and induction for the 
Chief Executive Officer.
	
— Reviewed succession plans for the Board and 
senior management.
Priorities for FY 25
	
— Progress actions identified from the FY 24 Board 
evaluation process.
	
— Consider any training and development needs for 
Board members.
	
— Further review succession plans for the Board and senior 
management to ensure that these remain up to date.
	
— Undertake succession planning for the Chair, who will 
have served on the Board for nine years in 2025. 
Board induction and training 
During the year, Luc Baqué completed a thorough induction 
programme, which included receiving coaching from the outgoing 
Chief Executive Officer, time spent with the Non-Executive Directors 
on a one-to-one basis, and training in investor relations. In April 
2023, a Board training session was delivered by the Company’s 
NOMAD, Investec, which covered the responsibilities of directors 
of AIM-quoted companies, including relevant legal and regulatory 
obligations. This formed part of Luc Baqué’s induction programme 
and served as a refresher for all Board members. Subsequent to 
the year end, the whole Board has also undertaken training on 
relevant ESG-related matters, including diversity and inclusion. 
Succession planning
A key role of the Committee is to ensure that the Group has 
appropriate succession planning in place, and this is reviewed by 
the Committee each year. During the year, the Committee reviewed 
and approved contingency and succession plans for each member 
of the Board. Succession plans for the Executive Directors are 
considered over three timescales: i) immediately in the event of an 
unexpected event such as illness; ii) three years’ time; and iii) five 
years’ time. The Committee’s succession considerations during 
FY 24 included a refresh of succession plans for Luc Baqué 
following his appointment to the Board on 1 April 2023.
By 2025, I will have served on the Board as Chair for nine years 
and, as such, I will no longer be considered independent under 
generally accepted UK corporate governance standards. 
Therefore, the Committee is actively considering succession 
planning for my role.
Renewal of appointment letter
The Committee has considered the renewal of Penny Judd’s 
appointment, which is due to expire at the 2024 AGM. The Committee 
recommended to the Board that Penny’s appointment be renewed 
for a further three-year term from the conclusion of the 2024 AGM 
(if held), subject to annual re-election by shareholders. 
Board evaluation
As part of the Board’s commitment to maintaining a strong corporate 
governance framework, the Committee reviews the approach to, 
and results of, the Board’s performance evaluation process.
During the year, the Nomination Committee sought to enhance 
the current internal Board performance evaluation process. This 
was done in order to increase the thoroughness and objectivity 
of the process, in line with the recommendations outlined in the 
2023 QCA Code on board performance evaluation.
After careful consideration, the decision was made to use a 
thorough online board evaluation platform, “BoardClic”, to undertake 
the review. The evaluation process covered key areas, including: 
purpose and strategy; Board agenda and meetings; talent and 
culture; Board composition and dynamics; effectiveness of the 
Chair; information, reporting and risk management; and 
effectiveness of the Board committees.
A detailed report, which included qualitative responses and 
benchmarking against other respondent companies, was 
subsequently provided to the Nomination Committee. Following 
a detailed discussion, it was agreed that the Chair, the Board, 
its committees and its governance framework continued to operate 
effectively. No significant areas of concern were identified from 
the review process. A number of actions were, however, agreed in 
response to the findings: 
	
— Further improvements to be made to certain regular Board reports 
to ensure they are easily digestible and focus on key matters; 
	
— Board and committee agenda considerations, including the 
addition of regular updates on the market and competitor 
dynamics by the Chief Executive Officer and the Company’s 
brokers, and the potential use of virtual meetings for certain 
committee meetings; and
	
— Additional succession planning considerations, including those 
relating to the Non-Executive Directors. 
The Nomination Committee intends to retain the internal 
methodology for future Board evaluations, but will also consider 
the periodic use of an external evaluator to supplement this 
process, as recommended by the 2023 QCA Code. 
Diversity
In executing its duties, the Nomination Committee objectively 
considers candidates on merit and with due regard for the benefits 
of diversity, including gender and ethnic diversity, on the Board.
Alpha is an equal opportunities employer and the Group’s policy is 
to ensure that all employees, or those seeking employment, are 
treated fairly. This policy applies at Board level and across the Group. 
All decisions relating to recruitment, selection and promotion are 
made objectively regardless of race, ethnicity, nationality, gender/
gender identity, sexual orientation, religious belief, political opinion, 
age, disability and educational or socioeconomic background.
The Board exceeds the gender diversity target set by the 
Hampton‑Alexander review and the FTSE Women Leaders Review 
2022, with women representing 50% of the Board. The Group is also 
committed to increasing the gender diversity of its senior management 
over time and has publicly communicated a target in relation to 
this. Details of this target and how the Group intends to achieve 
this can be found on p. 44. The Group will also continue to 
monitor emerging regulations or guidelines in relation to other 
aspects of the Board’s diversity. 
While there are no current plans to appoint any additional Board 
members, when considering any future appointments to the Board, 
the Nomination Committee will consider the diversity of the Board 
as a whole, including socio-economic backgrounds, nationality, 
educational attainment, gender, ethnicity and age, and the need 
to avoid any risk of “group-think”.
The ESG Committee’s remit includes oversight of the Group’s 
Diversity & Inclusion strategy, policies and initiatives. Further 
information about Alpha’s Diversity & Inclusion programme, including 
Alpha’s Disability Confident accreditation, is provided in both the 
Looking After Our People and the Sustainable Business sections 
of the Annual Report and in the Group’s Sustainability Report.
Ken Fry
Chair of the Nomination Committee
20 June 2024
The Nomination Committee leads the 
process for Board appointments and 
makes recommendations about Board 
composition and succession planning.
On behalf of the Board, I am pleased to present the Nomination 
Committee’s report for the year ended 31 March 2024.
Committee composition and governance
The Committee is composed wholly of independent Non-Executive 
Directors. It is chaired by the Chairman of the Board, Ken Fry, 
and its other members are Penny Judd, Jill May and Maeve 
Byrne. All members served throughout the year. 
The Nomination Committee meets as and when necessary, but 
at least twice a year. The Nomination Committee met formally 
twice during FY 24 and all members of the Committee attended 
both meetings. 
In the event that the matter under discussion relates to the Chairman’s 
re-appointment or succession, the Committee is chaired by an 
independent Non-Executive Director. The Group’s Company 
Secretary attends each meeting, and the Chief Executive Officer 
and Chief Financial Officer are invited to join meetings as appropriate. 
Key responsibilities
The Committee’s main duties are set out in its terms of reference, 
which are reviewed annually and are available on the Company’s 
investor website (alphafmc.com/investors/board-committees).
Ken Fry
Chair of the 
Nomination 
Committee
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Corporate Governance

ESG Committee report
Membership
Jill May (Chair) 
Ken Fry
Maeve Byrne 
Penny Judd
Key actions from FY 24
	
— Agreed the ESG Roadmap and priorities for FY 24. 
	
— Reviewed and approved the Group’s first 
Sustainability Report.
	
— Approved the Group’s first TCFD report.
	
— Introduced ESG training at Board level.
Priorities for FY 25
	
— Refine the path to net zero and targets to achieve this.
	
— Monitor progress against diversity ambitions.
	
— Monitoring and ensuring compliance with all relevant 
regulations, including TCFD, and assessing alignment with 
best practice for a company of Alpha’s size and sector. 
Jill May
Chair of the 
ESG Committee
Corporate Governance
The ESG Committee is responsible 
for overseeing the development and 
implementation of the Group’s ESG 
strategy and reviewing the Group’s 
performance against this strategy. 
On behalf of the Board, I am delighted to present the Group’s 
first ESG Committee report for the year ended 31 March 2024. 
The ESG Committee was established in 2023 and held its first 
meeting in April 2023. 
During the last 12 months, the Group undertook a materiality 
assessment to inform and shape its ESG roadmap. A number 
of key milestones on the roadmap have already been achieved, 
including agreeing the Group’s first public gender diversity target 
and the publication of our first TCFD report (see pp 48−51). 
Committee composition and governance
The ESG Committee is composed wholly of independent 
Non-Executive Directors. I chair the Committee, and its 
other members are Ken Fry, Penny Judd and Maeve Byrne. 
The ESG Committee meets as and when necessary, but at least 
twice a year. The Committee met three times during FY 24, with 
all Committee members attending each meeting. The Group’s 
Company Secretary attends every meeting of the Committee. 
The Chief Financial Officer and the Chief Executive Officer attend 
meetings at the request of the Committee Chair. Both Executive 
Directors attended each meeting held in FY 24. The Group’s Head 
of Risk and the Group’s Managing Director are also invited to 
attend these meetings. 
Activities during the year
Key activities undertaken by the ESG Committee during the year 
included the following: 
	
— Agreed the ESG priorities for the Group, following a rigorous 
materiality assessment process;
	
— Reviewed and approved the Group’s ESG strategy and roadmap;
	
— Reviewed and approved the Group’s inaugural 
Sustainability Report;
	
— Approved the Group’s first diversity target: that 25% of the 
senior director level employees will be women or nonbinary 
in five years’ time;
	
— Reviewed the results of the Group’s first publicly disclosed UK 
Gender Pay Gap report;
	
— Reviewed and approved the Group’s first TCFD report; 
	
— Considered appropriate ESG-related objectives for the 
purposes of variable remuneration policy;
	
— Introduced online ESG training for all Board members; and
	
— Considered appropriate action to support the Group’s path 
to net zero and adherence to the UN Global Compact.
Priorities for the year ahead
During FY 25, the ESG Committee will continue to provide 
independent Board-level oversight of the development and 
delivery of the Group’s strategic ESG framework and ambitions. 
There are also some priorities that the Committee will devote 
specific attention to, as follows: 
Carbon reduction strategy:
Much groundwork has already been undertaken in relation to 
the Group’s commitment to achieve net zero by 2050. In FY 25, 
the Group will agree the baseline from which to measure carbon 
emissions and publish its net zero ambition and roadmap to 
achieve carbon neutrality – considering new Scope 3 emissions 
categories and further enhancing data collection and analysis. 
The Committee looks forward to sharing this next phase of its 
carbon reduction strategy. 
TCFD reporting: 
The Committee will consider the recommendations of the Group 
Responsible Business team in relation to the Group’s FY 25 TCFD 
report and ensure that future iterations of this report remain in line 
with best practice for a company of Alpha’s size and sector. 
Progress against diversity targets and ambitions: 
The Responsible Business team will regularly update the 
Committee on the Group’s progress against its agreed upon 
diversity ambitions globally. In particular, the Committee will 
closely review progress against the Group’s publicly stated 
gender diversity target, as described above. The Group is 
committed to providing transparent reporting on its progress 
and any need for additional actions. 
Improvements to policies and transparency: 
The Committee will provide oversight and support in relation 
to the further enhancement of the Group’s ESG policies and 
disclosures in the coming months, including how key information 
is made available to stakeholders, including employees, clients 
and investors. 
As Chair of the ESG Committee, I am very much looking forward 
to working with the wider Alpha business to drive forward the 
Group’s ESG priorities and commitments in FY 25 and to be able 
to share future updates on this progress with our various stakeholders. 
Jill May
Chair of the ESG Committee
20 June 2024
Key responsibilities
The Committee’s purpose is to oversee the development of the 
Group’s ESG strategy and review the Group’s performance 
against this strategy. 
The key responsibilities of the Committee include the following:
	
— Oversee the development and implementation of the Group’s 
ESG strategy, including priorities, objectives and strategic goals;
	
— Identify and use relevant KPIs and targets to monitor the 
progress of the Group in its ESG strategy;
	
— Oversee the establishment of, and review regularly, relevant 
ESG-related policies and codes of practice to ensure they 
remain effective, compliant with regulatory requirements, 
including applicable principles of corporate governance and 
consistent with industry practice;
	
— Consider ESG risks in connection with the Group’s operations;
	
— Review current and emerging ESG trends to identify how these 
are likely to impact the strategy, operations and reputation of 
the Group and ensure the Group’s ESG strategy and policies 
remain appropriate and well positioned; and
	
— Review the quality and integrity of external reporting of ESG 
matters and performance, including the Sustainability Report 
and relevant sections of the Annual Report. 
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Corporate Governance

Corporate Governance
Audit and Risk Committee report
The Audit and Risk Committee 
provides independent oversight of 
the Group’s financial statements and 
performance reporting, and of the 
Group’s systems of internal financial 
control and risk management. 
On behalf of the Board, I am pleased to present the Audit and 
Risk Committee report for the year ended 31 March 2024.
Committee composition and governance
The Audit and Risk Committee is composed wholly of independent 
Non-Executive Directors. I chair the Committee and its other 
members are Ken Fry, Penny Judd and Jill May. Information on 
the Committee members’ skills and experience is provided in the 
Board of Directors section on pp 66−67.
The Audit and Risk Committee meets as and when necessary, 
but at least three times a year. The Committee met three times 
during FY 24, with all members attending every meeting. 
The Chief Financial Officer and the Chief Executive Officer attend 
meetings at the request of the Committee Chair to facilitate discussion 
of the financial statements and systems of financial control and 
risk management. Both Directors joined each meeting held in FY 24. 
Membership
Maeve Byrne (Chair)
Ken Fry
Penny Judd
Jill May 
Key actions from FY 24
	
— Reviewed, updated and signed off the Group’s risk policy 
and risk management framework.
	
— Reviewed and updated the Group’s whistleblowing policy.
	
— Engaged an internal audit firm and agreed to their initial scope.
Priorities for FY 25
	
— Oversee the new internal audit process.
	
— Plan for the FY 25 audit, including the rotation of the 
external audit partner.
	
— Ensure that risk management arrangements are updated 
in response to any new or emerging risks or changes to 
the Group’s principal risks.
Maeve Byrne
Chair of the 
Audit and Risk 
Committee
	
— Reviewing the Group’s arrangements and procedures relating 
to compliance, whistleblowing and fraud; 
	
— Overseeing the relationship with the external auditor, reviewing 
performance and advising the Board members on the auditor’s 
appointment and remuneration;
	
— Reviewing and discussing the findings of the audit with the 
external auditor; and
	
— Oversight of the internal audit process. 
Activities during the year
Review of financial statements: 
During FY 24, the Committee reviewed and approved the Group’s 
FY 23 Annual Report & Accounts and FY 24 interim results 
including consideration of the significant accounting issues 
relating to the financial statements and the going concern review. 
Financial controls and risk management: 
In its responsibility to assure the Group’s financial control and risk 
management environment, the Committee continued its focus on 
risk and financial controls, monitoring progress against the plan to 
implement refinements to systems and processes, to improve the 
financial control environment further and to enhance team operations. 
Status reports were reviewed and discussed at the Committee’s 
meetings in November 2023 and February 2024. 
On behalf of the Board, the Committee oversees and assures 
the Group’s risk processes and risk reporting across all business 
units. Alongside the external audit process, there is an ongoing 
focus on identifying, assessing, and managing the risks the Group 
faces across a broad range of relevant topics, including industry, 
operational, financial, social and environmental risks. As part of 
the annual risk review agenda, a focused risk session took place 
at the Committee’s meeting in February 2024, and the Group 
Managing Director and the Global Head of Risk were invited to 
attend the meeting. The Committee reviewed and discussed 
updates to the risk policy, the risk management framework and 
the risk report, which includes key risks identified across the Group. 
The principal risks to the Group and the identified mitigating 
actions are set out in the Principal Risks and Uncertainties section 
of the Strategic Report on pp 57−60.
Scope and delivery of external audit: 
The Committee reviewed the year-end audit plan and considered 
the scope of the audit and the external auditor’s fees. It has also 
considered the tenure of the external auditor and the rotation of 
the audit partner at the end of FY 24 (see p. 82 for further details). 
Whistleblowing policy: 
During the year, the Committee reviewed the Group’s whistleblowing 
policy and processes. The Committee was comfortable that the 
existing arrangements were satisfactory, but recommended certain 
enhancements to reflect current best practice, and these were 
implemented as part of the annual policy review process. The 
updates included expanded guidance for employees on what 
whistleblowing is and the engagement of a specialist third party 
to provide an independent whistleblowing reporting helpline. 
Subsequent to the year end, the Group has also implemented a 
new training module for all employees covering the whistleblowing 
process. Further details of this policy can be found below. 
Internal audit: 
The Committee considered the need for an internal audit function 
during the year. While there is no current requirement for the 
Group to establish a separate internal audit function, the Committee, 
and the Board as a whole, concluded that the Group is now of a 
size and complexity that would benefit from introducing a proportionate 
internal audit process. Following consideration of a number of 
potential solutions and third-party providers during the year, the 
Committee agreed to appoint Grant Thornton in this capacity to 
supplement the Group’s existing internal control arrangements 
and external audit process. 
The initial phase of the internal audit programme consisted of a 
review of the Group’s risk management practices and processes 
to provide assurance of the risk management framework in 
identifying, assessing, and managing risks. This programme is 
currently in the early stages of implementation and the findings of 
this initial review are being used to inform subsequent areas of focus. 
Terms of reference: 
The Committee also reviewed and updated its terms of reference, 
which were approved by the Board.
The Group’s Company Secretary attends every Committee 
meeting, as do the lead audit partner and team members from 
the Group’s external auditor, KPMG LLP. Members of the Group’s 
Risk team and senior management are also invited to attend 
Committee meetings as appropriate. 
At least once a year, the Committee meets with the auditor 
without the presence of any Executive Director to discuss 
independently the auditor’s remit and any other issues arising 
from the audit; they met in this manner once during the year. 
Key responsibilities
The purpose of the Audit and Risk Committee is to oversee the 
Group’s internal financial controls and risk management systems, 
to recommend the interim and full-year financial results to the 
Board, and to monitor the integrity of all formal reports and 
announcements relating to the Company’s financial performance. 
In addition, the Committee is responsible for appointing the 
external auditor of the Group, maintaining that relationship and 
reporting the findings and recommendations of the external 
auditor to the Board. 
The Committee’s main duties are set out in its terms of reference, 
which are reviewed annually and available on the Company’s 
investor website (alphafmc.com/investors/board-committees).
The Committee’s key responsibilities include the following:
	
— Monitoring the integrity of the Group’s financial statements, 
including the full-year and interim reports, other significant 
announcements relating to financial performance, and 
reviewing any significant reporting issues and judgements;
	
— Advising on the clarity of disclosure and information contained 
in the financial reports; 
	
— Reviewing the adequacy and effectiveness of the systems 
of internal control and the risk management framework;
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Corporate Governance

Corporate Governance
Audit and Risk Committee report continued
External auditor appointment and tenure
The Committee oversees the relationship with the external auditor 
and monitors all services provided and fees payable to ensure 
that potential conflicts of interest are considered and that an 
objective and professional relationship is maintained. In particular, 
the Committee reviews and monitors the independence and 
objectivity of the external auditor and the effectiveness of the 
audit process. 
KPMG LLP was first appointed as the Group’s external auditor in 
2015. The current lead partner was appointed following completion 
of the FY 19 audit and, in line with KPMG’s policy on lead partner 
rotation, will complete his five-year term at the end of FY 24. The 
proposed new audit partner has met with senior members of the 
Group’s Finance team and will be introduced to the Committee 
during the first half of FY 25. 
While there is no obligation for an AIM-quoted company to tender 
external audit services periodically, in line with generally accepted 
good practice, the Committee has considered the length of tenure 
of KPMG as external auditor, in the context of the forthcoming 
partner rotation. The Committee has determined that the appointment 
of a new partner in FY 25 will further add to the objectivity and 
independence of the audit process and that a tender would, 
therefore, not be undertaken at this point in time. However, given 
the duration of KPMG’s tenure, this matter will be kept under 
review by the Committee on a regular basis. 
KPMG LLP did not provide any non-audit services during the 
year. Note 3 to the consolidated financial statements analyses 
the remuneration to the external auditor for audit services during 
the year.
The Committee seeks feedback from the Chief Financial Officer 
and senior members of the Finance team on the effectiveness of 
the external auditor and the audit process. The Committee continues 
to be satisfied with the scope of the external auditor’s work and 
the effectiveness of the external audit process, and is satisfied 
that KPMG remains independent in the discharge of its audit 
responsibilities. The Committee is, therefore, pleased to recommend 
to the Board that a resolution to re-appoint KPMG LLP as the 
Company’s auditor be proposed at the forthcoming AGM (if held).
Audit process
The external auditor prepares an audit plan for its review of the 
full-year financial statements, and the audit plan is reviewed and 
agreed in advance by the Committee. Before the approval of the 
financial statements, the external auditor presents its findings to 
the Committee, highlighting areas of significant financial judgement 
or estimation for discussion. The Committee also reviews the 
external auditor’s management letter and detailed presentations 
are made to the Committee by the auditor at least twice a year. 
There is an active discussion between the Committee and the 
auditor on any recommendations to improve the efficiency of 
the audit process.
Significant accounting matters
In the year, the Audit and Risk Committee considered key 
accounting issues and significant judgements and estimates in 
relation to the Group’s FY 24 financial statements. These matters 
were discussed and reviewed with the Finance team and the 
external auditor. The Audit and Risk Committee challenged 
judgements and sought clarification where necessary. 
The Committee received a report from the external auditor on the 
work it had performed to arrive at its conclusions and discussed 
any material findings contained within that report. The information 
in the table below should be considered together with KPMG’s 
independent auditor’s report on pp 99−105 and the accounting 
policies disclosed in the notes to the financial statements as 
referenced in the table.
Area of focus
How it was addressed
Revenue recognition
Revenue is the most significant caption in the statement of 
comprehensive income and, by its nature, revenue recognition is 
a key accounting policy. Whilst the majority of Group revenue is 
contracted on a time and materials basis, the Group also has 
some fixed-priced milestone contracts. The recognition of 
revenue on such contracts in progress at the year end involves 
consideration of the detailed contractual terms against the 
requirements of IFRS 15 and an assessment of whether 
performance obligations under the contract have been met 
at the balance sheet date.
Detailed revenue year-end cut-off procedures have been 
performed internally, including a detailed review of relevant 
contractual client terms.
The Committee has discussed the design and application of the 
revenue cut-off procedures performed, and considered and 
agreed the appropriateness of the disclosures in respect of 
revenue recognition in the financial statements.
Area of focus
How it was addressed
Alternative performance measures
To assist in understanding the underlying performance of the 
Group and to aid comparability between accounting periods, 
some alternative performance measures (“APMs”) are presented, 
which differ from measures presented in accordance with 
International Financial Reporting Standards (“IFRS”). These 
APMs exclude certain adjusting items. Judgement is required to 
identify those adjusting items deemed to warrant exclusion from 
the calculation of the Group’s adjusted measures due to either 
their nature or size.
The Committee has considered the appropriateness of each of 
the adjusting items, ensuring that sufficient explanations are 
provided and that each APM is reconciled to the nearest 
IFRS measure.
The Committee has reviewed the balance of APMs and IFRS 
measures presented in the Annual Report and Accounts and 
considered whether APMs have been appropriately balanced 
with IFRS measures.
Share-based payments
Estimation is required to calculate the share-based payment 
expense under IFRS 2 and the associated social security costs. 
These estimates include assessing the fair value of share options 
at the date of grant, the probability that share options will vest in 
the future and the future share price at the vesting date.
External professional experts assisted in calculating the fair 
value of share options at each grant date.
The probability that share options will vest is assessed at each 
reporting date by considering forecast staff attrition, time until 
vesting and achievement of performance conditions. These key 
assumptions have been discussed with the Committee.
Share dealing, anti-bribery and whistleblowing
The Group has adopted a share dealing code in conformity with 
the requirements of Rule 21 of the AIM Rules. All employees, 
including new joiners, must agree to comply with the code. 
The Group has in place a whistleblowing policy, the purpose 
of which is to encourage employees to report any suspected 
wrongdoing as soon as possible; to provide employees with 
guidance as to how to raise those concerns; and to reassure 
employees that they can raise genuine concerns without fear 
of reprisals, even if they turn out to be mistaken. The Group 
has appointed whistleblowing officers, and the Non-Executive 
Chairman is provided as a point of escalation. An independent 
whistleblowing hotline is also in place to provide an alternative 
means of escalation for any employees wishing to raise 
concerns via a third party. In the event of a whistleblowing 
event, the Board will also be informed and kept up to date 
on all developments as appropriate. 
The Group also has an anti-corruption and bribery policy, which 
sets out the Group’s responsibilities in observing and upholding 
its position on bribery and corruption. It provides information 
and guidance on how to recognise and deal with bribery and 
corruption issues.
These policies are provided to every employee of the Group, 
principally through the Employee Handbook and also within a 
Group Corporate Compliance Manual, which is available on the 
website. The Audit and Risk Committee reviews these policies on 
a regular basis to ensure that they remain fit for purpose. 
The Group operates an open and inclusive culture and employees 
are encouraged to speak up if they have any concerns. Such 
policies aim to ensure that all employees observe ethical 
behaviours and bring matters that cause them concern to the 
attention of either the Executive or Non-Executive Directors.
Maeve Byrne
Chair of the Audit and Risk Committee
20 June 2024
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Corporate Governance

Remuneration Committee report
The Remuneration Committee makes 
recommendations on matters relating 
to performance, remuneration and 
terms of service for the Board and 
senior management of the Group.
As the Chair of the Remuneration Committee, and on behalf of 
the Board, I am pleased to present the Remuneration Committee 
report for the year ended 31 March 2024. 
Over the past 12 months the Remuneration Committee has 
undertaken a comprehensive review of the Group’s remuneration 
arrangements for the Executive Directors and its senior management 
team. This culminated in the implementation of a new Remuneration 
Policy that will take effect from 1 April 2024, which is for the 
Executive Directors and the senior leadership team, more closely 
aligned to current market standards for large AIM-quoted companies. 
Membership
Penny Judd (Chair) 
Maeve Byrne 
Ken Fry
Jill May 
Key actions from FY 24
	
— Determined FY 24 remuneration outcomes for Executive 
Directors and senior management.
	
— Monitored performance against FY 24 variable reward 
performance conditions.
	
— Undertook a full review of the Executive Director and 
senior management remuneration.
	
— Shaped a new Remuneration Policy and FY 25 
remuneration arrangements.
	
— Undertook a shareholder consultation on the new 
Remuneration Policy.
Priorities for FY 25
	
— Oversee the application of the new Remuneration Policy 
from 1 April 2024.
	
— Introduce an advisory shareholder vote on remuneration 
at the 2025 AGM (if held) in respect of the FY 24 
Remuneration Report. 
	
— Determine FY 25 remuneration outcomes. 
	
— Shape FY 26 remuneration packages, to support the 
strategic priorities of the Group and reduce share dilution 
levels over time.
Penny Judd
Chair of the 
Remuneration 
Committee
Key responsibilities
The main duties of the Committee are set out in its terms of 
reference, which are reviewed annually and are available on 
Alpha’s investor website (alphafmc.com/investors/board-committees).
The Committee formulates and recommends to the Board the 
remuneration policies for the Executive Directors and senior 
management of the Group, having regard to pay and employment 
conditions across the Group. The objectives of these policies are to:
	
— Attract, retain and motivate employees of the quality required 
to run the Group successfully; 
	
— Promote the long-term success of the Group; and 
	
— Ensure that the performance-related elements of remuneration 
form a significant yet appropriate proportion of the total 
remuneration package and are transparent, stretching and 
rigorously applied.
The Committee determines the total remuneration package of 
the Executive Directors and the Group’s senior management. 
The Board as whole sets the remuneration for the Non-Executive 
Directors, including the Chair. 
The Committee reviews and approves the structure of all 
performance-related pay schemes (both annual and longer-term 
schemes) for the Executive Directors and the Group’s senior 
leadership team, including setting the associated targets and 
performance conditions. It monitors performance against those 
conditions and approves the vesting and payment outcomes.
A key priority of the Committee is to transition towards 
arrangements that shift the balance of remuneration towards cash 
annual variable pay. Currently, this type of pay makes up a small 
portion of overall remuneration. The aim is to reduce the reliance 
on share incentives, to bring share dilution from employee share 
awards more into line with conventional UK-quoted company 
dilution limit guidelines.
Note 22 to the financial statements sets out further details of the 
Group’s share-based payment schemes of the Group. 
Company performance in FY 24
FY 24 was a challenging year for the Group with a more competitive 
market environment, resulting in lower profits than were initially 
anticipated. In determining FY 24 remuneration outcomes for the 
Executive Directors, the Remuneration Committee has taken into 
consideration the overall performance of the Group for FY 24 
and shareholder returns. Overall levels of remuneration for the 
Executive Directors for FY 24 were therefore significantly lower 
than FY 23, with no annual cash bonus payments having been 
awarded and no vesting of FY 24 equity awards. 
For other employees within the Group, the Committee decided 
to enable partial vestings, in recognition that some of the FY 24 
performance conditions have been met, and to incentivise and 
retain a high quality team to deliver the Group’s stated growth 
plans for FY 25 and beyond.
Corporate Governance
Activities of the Committee during FY 24
	
— Reviewed the Remuneration Committee report in the FY 23 
Annual Report and Accounts.
	
— Recommended to the Board the purchase of shares by the 
Company’s employee benefit trust to satisfy future exercises 
of equity incentive awards.
	
— Approved FY 23 profit share outcomes for Executive Directors 
and senior management.
	
— Approved the grant of share incentive awards in July 2023 
and the associated performance criteria for Executive 
Directors and senior management of the Group for FY 24.
	
— Approved the vesting of equity incentive awards granted to 
Executive Directors and senior management in prior periods, 
having assessed the associated performance conditions. 
	
— Approved updates to the rules of the Group’s share 
incentive schemes. 
	
— Undertook an annual review and approval of the terms of 
reference for the Remuneration Committee.
	
— Reviewed the new principles on remuneration in the 2023 QCA 
Code and considering how these would be applied by the Group. 
	
— Appointed an external specialist remuneration consultant, 
h2glenfern Remuneration Advisory, to undertake a full review 
of existing variable remuneration arrangements, and to assist 
in shaping a draft new Remuneration Policy for FY 25, more 
closely aligned to market standards and typical dilution levels.
	
— Undertook a consultation with shareholders in relation to the 
new Remuneration Policy and FY 25 remuneration arrangements 
for Executive Directors and senior management.
Therefore, my Committee Report, the Policy section and the 
Annual Report on Remuneration not only detail executive 
remuneration outcomes for FY 24, but also describes our 
new Remuneration Policy and remuneration strategy for FY 25, 
and the shareholder consultation process that we undertook 
prior to their implementation. 
I am also pleased to confirm that in this year’s Remuneration 
Committee report we have further enhanced our disclosures 
to provide additional detail and transparency on the Group’s 
remuneration arrangements, both in relation to FY 24 and FY 25, 
in line with evolving best practice for a Group of Alpha’s size.
As a further important enhancement to the Group’s remuneration 
governance framework, we intend to introduce an advisory shareholder 
vote on Executive Director remuneration at our 2025 AGM (if held) 
relating to remuneration arrangements for the year commencing 
1 April 2024, in accordance with the new recommendations of the 
2023 QCA Corporate Governance Code (“2023 QCA Code”). 
As noted elsewhere in this report, on 20 June 2024, the Board 
announced an Offer to acquire Alpha. If this Offer is completed, 
certain matters referred to in this Remuneration Committee report 
as occurring during FY 25 and beyond will not occur as they are 
matters which would only be relevant to the Group as a quoted 
public company. Therefore, the resolutions described in this 
Remuneration Committee report proposed to be put to 
shareholders at the 2024 and 2025 AGMs, may not occur.
Committee composition and governance
The Committee is composed wholly of independent Non‑Executive 
Directors. My fellow Committee members are Ken Fry, Jill May 
and Maeve Byrne. All members served throughout the year. 
The Committee meets as and when necessary, but at least twice 
a year. The Committee met five times during FY 24. Each of these 
meetings were attended by all members of the Committee. 
The Group’s Company Secretary attends each meeting and the 
Chief Executive Officer and Chief Financial Officer are invited to 
attend meetings as appropriate. The Committee has unrestricted 
access to the Company Secretary throughout the year and has 
received advice from a specialist remuneration adviser as set out 
on p. 93.
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Corporate Governance

Corporate Governance
Remuneration Committee report continued
Activities of the Committee during FY 24 
continued
In addition, there were a number of activities undertaken between 
31 March 2024 and the date of this report, including:
	
— Determined FY 24 remuneration outcomes for the Executive 
Directors and senior management in view of FY 24 business 
performance, including share incentive award vestings and 
bonus awards;
	
— Set FY 25 salary levels and variable remuneration for the Executive 
Directors and senior management, including the associated 
financial and non-financial performance conditions; and
	
— Completed the consultation with major shareholders in 
relation to the FY 25 Remuneration Policy and arrangements.
Remuneration Policy for FY 24
The key elements of remuneration of the Executive Directors 
and senior management of the Group in respect of FY 24 
were unchanged from those set out on pp 73−77 of the FY 23 
Remuneration Committee report within the Annual Report and 
Accounts 2023. This comprised base salary, country specific 
pension and benefits, an annual bonus opportunity and share 
incentive awards. FY 24 remuneration outcomes for the 
Executive Directors are set out on pp 91−93 of this report.
New Remuneration Policy for FY 25 and 
shareholder consultation process
During FY 24, the Remuneration Committee, with guidance from 
an external remuneration consultant, h2glenfern Remuneration 
Advisory, and with support from the Company Secretary, conducted 
a review of the Group’s existing Remuneration Policy, and shaped 
a new Remuneration Policy to take effect from 1 April 2024 for the 
Executive Directors and senior management of the Group. 
The objectives of the updates to the Remuneration Policy for 
FY 25 are:
	
— To ensure Executive Director remuneration is aligned to strong 
Group performance, the delivery of the Group’s strategic 
objectives and to shareholder interests; and
	
— To bring Executive Director remuneration arrangements more 
closely into line with UK best practice guidelines, reflecting the 
Group’s size, profile and status as a large AIM company.
A key element of these changes is to support the future rebalancing 
of variable remuneration towards cash and away from share 
incentives, to bring share dilution from employee share awards 
more into line with conventional UK-quoted company dilution limit 
guidelines over a transition period.
Importantly, there is no intention to increase the overall remuneration 
opportunity at on-target levels of performance for the Executive 
Directors in FY 25, but instead to restructure remuneration 
arrangements in line with best practice and sharpen the alignment 
of remuneration to Group performance. The Remuneration Committee 
will ensure that performance conditions are appropriately stretching 
to ensure higher levels of remuneration are earned only for excellent 
performance. New features of the FY 25 arrangements include:
Remuneration Policy effective from 1 April 2024 
The new Remuneration Policy is detailed in the table below, which describes how each component of remuneration is linked to the 
Group’s strategy and is operated in practice:
Executive Directors’ Remuneration Policy Table (effective from 1 April 2024)
Component
Purpose and link 
to strategy
Operation
Maximum opportunity
Performance measures
Basic salary
To pay a competitive 
basic salary to attract, 
retain and motivate 
the talent required to 
operate and develop 
the business and to 
develop and deliver 
the Group’s strategy.
Base salary is reviewed annually and 
takes account of the responsibilities, 
experience and performance of the 
individual and competitive pressures. 
It is reviewed each year with any 
changes effective from 1 April.
N/A
None, although overall 
performance of the individual 
and the Company will be 
taken into consideration by 
the Committee when setting 
and reviewing salary levels.
Pension
Part of a competitive 
Executive Director 
remuneration 
package, to provide 
an opportunity to 
build up income 
for retirement.
All Executive Directors are eligible to 
participate in the Group’s Personal 
Pension Scheme on the same terms 
as other employees in the same 
employment countries. 
N/A
N/A
Benefits
To provide market-
competitive benefits.
Benefits include country-specific 
contributions, which may include 
private medical expenses cover, life 
insurance cover, maternity/paternity 
pay and other ancillary benefits.
N/A
N/A
Annual cash 
bonus scheme
The purpose of the 
annual cash bonus 
scheme is to 
incentivise and 
reward short term 
performance, and to 
align the interests of 
the Executive 
Directors, the Group 
and shareholders in 
the short- and 
medium-term.
The Committee assesses actual 
performance compared to the 
performance targets following the 
completion of the financial year and 
determines the bonus payable to 
each individual. 
Up to 25% of the maximum 
payable in respect of a financial 
measure will be paid for threshold 
performance. Up to 50% of the 
maximum payable in respect of a 
financial measure will be paid for 
on-target performance, increasing 
to 100% for stretch performance. 
Bonus payments are subject to 
malus and clawback provisions 
(see p. 88 for further details).
25% of bonus payments will be 
deferred for a period of two years 
and payable in shares. The deferral 
will be waived if the amount to be 
deferred is less than £25,000. 
Maximum 
opportunity under 
this policy is up to 
150% of salary for 
CEO and 125% of 
salary for CFO. 
For FY 25, the 
maximum bonus 
opportunities will be 
90% of salary for the 
CEO and 60% of 
salary for the CFO. 
See p. 94 for 
further details.
Performance measures 
and targets are set by the 
Committee on an annual 
basis to reflect the Group’s 
strategic priorities. 
For FY 25, 70% of the 
opportunity will be based on 
key financial measures and 
30% of the opportunity will 
be based on non-financial 
measures, some of which will 
include ESG-related objectives. 
Vesting in respect of any 
non-financial measure will 
be between 0% and 100% 
based on the Committee’s 
assessment of the extent to 
which the relevant measure 
is achieved.
Vesting in respect of any 
non-financial measure will 
ordinarily be subject to the 
satisfaction of a financial 
performance underpin.
	
— A bonus deferral mechanism, in conjunction with an increased 
maximum cash bonus opportunity;
	
— The introduction of an additional two-year post-vesting holding 
period for long-term equity incentives; 
	
— The introduction of 25% threshold vesting levels for both the 
bonus and long-term equity incentives; 
	
— A shareholding guideline for Executive Directors; and
	
— The introduction of market standard malus and 
clawback arrangements.
At our 2024 AGM (if held), resolutions to approve amendments 
to our existing equity incentive plans and to approve a bonus 
deferral plan will be put to shareholders for approval.
Shareholder consultation process 
The Committee undertook a formal consultation with the Group’s 
major institutional shareholders covering 56% of the share register 
as at 31 March 2024, to seek their views on this proposed new 
Remuneration Policy. Of the 12 institutional investors that were 
contacted, we received 11 responses, the large majority of which 
expressed support. The Committee answered questions and 
addressed points from investors, including attending a meeting 
requested by one shareholder. 
I would like to thank those investors that took the time and effort 
to engage with us during this process. While some differing 
preferences among investors is inevitable, we believe that the 
resulting new Remuneration Policy is aligned to the views of the 
large majority of our major investors and generally accepted good 
practice for large AIM-quoted companies. 
Introduction of shareholder vote on remuneration
As mentioned above, in accordance with the recommendations of 
the 2023 QCA Code, we intend to introduce an advisory shareholder 
vote on our Executive Director remuneration arrangements at the 
2025 AGM (if held). We recognise that active engagement on 
remuneration-related matters is becoming increasingly important 
to our investors, and we positively support this. 
Looking ahead
We look forward to overseeing the operation of the Group’s 
new Remuneration Policy throughout FY 25 and to providing 
shareholders with the opportunity to vote on these remuneration 
arrangements for the first time at our 2025 AGM (if held). 
The Committee is conscious that the maximum annual bonus 
opportunity for the Executive Directors in FY 25, as detailed 
below, remains significantly below comparative levels of 
competitor companies. Subject to performance and strategic 
delivery, the Committee will review this parameter towards the 
end of FY 25 and consider increasing the maximum annual bonus 
opportunity for the CEO and CFO to 150% of salary and 125% of 
salary, respectively, for FY 26. This will continue to be coupled 
with threshold targets corresponding to a pay out at 25% of 
maximum and stretch targets in line with market standards, to 
ensure that there is no significant increase in remuneration for 
equivalent on-target performance. In FY 25, the weightings of 
performance conditions attached to share incentive awards will 
be 75:25 between EPS and relative TSR targets. The Committee 
will keep these weightings under review and may consider moving 
this to a 50:50 balance between EPS and relative TSR targets 
from FY 26.
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Corporate Governance

Corporate Governance
Remuneration Committee report continued
Component
Purpose and link 
to strategy
Operation
Maximum opportunity
Performance measures
Long-term 
equity 
incentive 
awards
To incentivise and 
reward long-term 
performance and 
value creation, and 
to align the interests 
of the Executive 
Directors, the Group 
and shareholders in 
the long-term and to 
promote retention.
Awards will be granted subject to 
demanding performance conditions 
covering a minimum period of 
three years. 
A maximum of 25% of the awards 
vest at threshold level of performance, 
with vesting typically increasing on a 
straight-line basis to full vesting for 
meeting or exceeding a stretching 
level of outperformance.
Awards are subject to an additional 
holding period of two years post-
vesting. Awards may be exercised 
at the end of the three-year vesting 
period, but shares may only be sold 
during the holding period to cover 
tax liabilities arising from the exercise.
Awards are subject to malus and 
clawback provisions (see below for 
further details). 
Maximum of 150% of 
salary for CEO and 
125% of salary for 
CFO in usual 
circumstances.
In exceptional 
circumstances (such 
as on the recruitment 
of a new Executive 
Director) awards in 
respect of any 
financial year may be 
granted at the level of 
up to 300% of salary.
The Committee may vary 
the type and weighting of 
performance conditions 
chosen for each annual 
round of awards. 
Performance metrics will 
be based on at least two 
financial measures (likely to 
be EPS growth and relative 
TSR performance against 
a benchmark). 
Shareholding 
guidelines
Encourages Executive 
Directors to build a 
meaningful 
shareholding to 
further align interests 
with shareholders.
The Chief Executive Officer is 
expected to maintain a shareholding 
equivalent to 200% of base salary 
throughout employment. 
Other Executive Directors are also 
expected to build up and maintain 
a shareholding of 200% of salary 
over the five-year period from 
their appointment. 
The shareholding guideline includes 
beneficially owned shares and vested 
share options on an after-tax basis.
N/A
N/A
Remuneration Policy effective from 1 April 2024 continued
Notes to the Remuneration Policy
Malus and clawback conditions
Malus and clawback may be applied to bonus and equity 
incentive awards in certain specific circumstances including 
a material misstatement of the accounts, a material error in 
assessing performance conditions, gross misconduct on the 
part of the participant, fraud, material dishonesty, wrongdoing 
or breach of contract that is a potentially justifiable reason for 
dismissal, breach of fiduciary duties, and misconduct leading 
to significant losses or a material failure of risk management.
Annual bonus: Malus may be applied before a bonus is paid. 
Clawback may be applied to a cash bonus or deferred bonus 
payment after it has been paid for a period of up to two years 
after payment.
Long-term equity incentives: Malus may be applied before the 
assessment of performance conditions in relation to an equity 
incentive award. Clawback may be applied to an equity incentive 
award for up to two years following the assessment of performance 
conditions at the vesting date (inclusive of any holding period). 
Updates to share plan scheme rules and new Deferred 
Bonus Scheme
The majority of changes to the long-term equity incentive 
arrangements for FY 25 can be accommodated under the 
Group’s existing share plan rules. However, updates to the 
scheme rules to allow for the new malus and clawback 
provisions, together with some other minor administrative 
updates, will be made and tabled for shareholder approval at 
the 2024 AGM (if held). It is also necessary to introduce a new 
Deferred Bonus Plan to accommodate the share deferral element 
of the Executive Director bonus scheme. The rules of this new 
scheme will also be put to shareholders for approval at the 2024 
AGM (if held).
Overriding Remuneration Committee discretion
In respect of the annual bonus and long-term equity incentive 
awards, the Remuneration Committee has discretion to vary the 
pay-out or vesting level from formulaic outcomes should any such 
outcome not reflect the Committee’s assessment of overall 
business performance or if it considers the formulaic output 
inappropriate in the context of the overall shareholder returns or 
an exceptional negative event.
Leaver and change in control provisions
The table below sets out the remuneration arrangements for 
Executive Directors in specific circumstances, including leaving 
the business or a change of control of the Group (with effect from 
1 April 2024). 
Circumstances
Treatment – annual bonus
Treatment – long-term equity incentive awards
Leavers – other than 
good leavers
Bonus (other than deferred bonus awards):
Participation will lapse on the date of cessation. 
Deferred bonus awards:
Deferred bonus awards will normally lapse in full.
Cessation during the performance and/or 
vesting periods: 
Awards will normally lapse on the date of cessation if 
this is before the vesting date.
Cessation during the holding period: 
The holding period will normally continue to apply.
Good leavers: 
Retirement, 
ill‑health, disability, 
death, redundancy, 
or other reasons at 
the Committee’s 
discretion
Bonus (other than deferred bonus awards): 
The Remuneration Committee will typically assess 
performance against targets at the end of the period, 
apply time-based pro-rating and make payment in line 
with the workings of the plan and subject to the 
normal deferral terms. The Remuneration Committee 
may, however, apply discretion to determine the most 
appropriate outcome and make earlier payment and 
pay entirely in cash.
Deferred bonus awards: 
Deferred bonus awards will ordinarily continue and 
become payable on the ordinary payment/vesting 
date, although the Committee retains discretion to 
release any such award on the date of termination, 
before the ordinary payment/vesting date in 
appropriate circumstances (e.g. death or ill-health). 
Cessation during the performance period: 
Awards granted in FY 25 onwards will normally 
remain in place and vesting levels will be assessed 
at their normal assessment date. The vesting level 
will be based on achievement of performance targets 
and subject to time pro-rating (reduction) based on 
the portion of the performance period which has 
elapsed at the point of departure with vested awards 
subject to the normal holding period. The Remuneration 
Committee may, however, apply discretion to determine 
the most appropriate outcome, including waiving the 
holding period.
Cessation during the holding period: 
The holding period will normally continue to apply unless 
the Remuneration Committee determines otherwise.
Change in control
Bonus (other than deferred bonus awards): 
The Remuneration Committee will exercise its 
discretion to determine the level of bonus paid taking 
into account performance up to the point of the 
change in control and normally pro-rating pay-out 
levels to reflect the portion of the year which has 
elapsed. No deferral will be applied.
Deferred bonus awards:
Outstanding deferred bonus awards will vest in full.
During the performance period:
Outstanding awards granted in FY 25 onwards will 
vest on completion of the change in control subject 
to the Remuneration Committee’s assessment of 
performance up to that point and subject to time 
pro-rating (reduction), unless the Remuneration 
Committee determines otherwise. No holding period 
will apply to vested awards.
During the holding period:
The holding period will terminate and vested awards 
will be released in full at the point of change in control.
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Corporate Governance

Corporate Governance
Remuneration Committee report continued
Notes to the Remuneration Policy continued
Directors’ service agreements 
The Executive Directors as at the date of this report entered into 
service agreements with the Company on the following dates:
Director
Date of service 
agreement
Term
Notice period by
Company and 
by Director
Luc Baqué
29 March 2023 
(effective from 
1 April 2023)
Indefinite
6 months
John Paton
28 February 2018
Indefinite
6 months
The Non-Executive Directors do not have service agreements. 
However, the Non-Executive Directors’ letters of appointment 
provide that their tenure of office is for periods of three years, 
unless renewed for a further term or until terminated by the 
Non-Executive Director or the Company on giving to the other 
three months’ prior written notice. Each Non-Executive Director 
is typically expected to serve for two three-year terms but may be 
invited by the Board to serve for an additional period. 
Regardless of these terms of appointment, each Director offers 
themselves for annual re-election by shareholders at every AGM 
of the Company, in line with best practice.
Director
Date of current term 
of appointment
Term 
expires
Notice
period by
Company 
and by
Director 26
Ken Fry
6 September 2023
2026 AGM 27
3 months
Penny Judd
23 September 2021
2024 AGM 28 
3 months
Jill May
6 September 2023
2026 AGM
3 months
Maeve Byrne
16 May 2022
2025 AGM
3 months
Policy on recruitment
When hiring a new Executive Director, the Committee will 
consider the overall remuneration package by reference to the 
Remuneration Policy set out in this report. Salary and annual 
bonus levels will be set so as to be competitive with comparable 
roles in companies in similar sectors, and also taking into account 
the experience, seniority and the scope of responsibility of the 
appointee coming into the role. 
The approach in respect of compensation for forfeited remuneration 
from a previous employer will be considered on a case-by-case 
basis taking into account all relevant factors, such as the form of 
compensation forfeited, performance achieved or likely to be 
achieved, and the proportion of the performance period remaining. 
If any compensation for forfeited remuneration is paid, it may be 
awarded outside the standard equity incentive awards and may 
be made with non-standard performance conditions, or without 
performance conditions and with a shorter vesting period and 
without a holding period to reflect the profile of forfeited awards. 
Any such arrangements would be disclosed in the following year’s 
Annual Report.
New Executive Directors will be able to participate in the annual 
bonus scheme on a pro-rated basis for the portion of the financial 
year for which they are in post. New Executive Directors may 
receive benefits and pension contributions in line with the Company’s 
existing policy. Long-term equity incentive awards are made on an 
ongoing basis in line with our policy for Executive Directors and 
other senior management. In the year of recruitment, a higher 
award may be made to the new recruit (within the limits of the 
Remuneration Policy, being a maximum of 300% of salary). Where 
existing employees are promoted to become Executive Directors, 
their remuneration will be operated in line with the Company’s 
policy from the date of promotion with the terms of outstanding 
remuneration, such as deferred bonus amounts and outstanding 
long-term equity incentive awards, retaining the terms applied at 
their point of award.
External appointments
Executive Directors may accept one external non-executive 
directorship with the prior agreement of the Board, provided it 
does not conflict with the Group’s interests and the time commitment 
does not impact upon the Executive Director’s ability to perform 
their primary duty. The Executive Director may retain the fee from 
the external directorship.
Remuneration Policy for Non-Executive Directors
The policy for Non-Executive Directors is set by the Board and 
takes into consideration the need to attract the highest calibre 
non-executive Board members, with broad and relevant commercial 
experience. Reference is also made to fees in other companies 
broadly similar in size with similar time commitments and complexity. 
Each Non-Executive Director is paid a basic fee. Additional fees 
are payable for acting as Senior Independent Director and as 
Chair of the Audit and Risk, Remuneration, Nomination and ESG 
Committees. The Non-Executive Directors are not eligible to 
participate in the Company’s performance-related incentive plans 
or pension arrangements. Non-Executive Directors may be eligible 
to receive benefits such as the use of secretarial support, travel 
costs and other benefits that may be considered appropriate.
Non-Executive Director fees are typically reviewed by the Board 
every year with any adjustments ordinarily effective from 1 April 
each year. Increases typically do not exceed those of the wider 
workforce, however, in appropriate circumstances, increases of 
a higher amount may be made taking into account individual 
circumstances such as an increase in scope or responsibility of 
the individual’s role, alignment to market levels, or a change in 
the size or complexity of the business.
Remuneration of employees below Executive Director level
The principles behind the Remuneration Policy for Executive 
Directors are cascaded down through the Group, as far as is 
appropriate. They aim to attract and retain the best staff and to 
focus their remuneration on the delivery of long-term sustainable 
growth by using a mix of salary, benefits, bonus and longer-term 
incentives. As a result, no element of the Executive Director 
Remuneration Policy is operated exclusively for Executive Directors. 
The Board believes that this structure provides a compelling 
remuneration package that reinforces teamwork, aligns the 
employees with the Group’s objectives and helps to promote 
a feeling of ownership amongst all employees.
All employees of the Group receive a fixed salary that is 
competitive to the market and a profit share or cash bonus 
scheme, alongside other benefits. 
Certain senior employees also receive long-term equity incentive 
awards. Performance metrics for annual bonus schemes and 
long-term equity incentives for employees below Board level 
typically have a greater focus on regional and/or divisional targets 
and personal objectives, with a lesser focus on overall Group 
performance, to ensure that these are meaningful and relevant to 
the individuals concerned. From FY 25, senior management 
incentive arrangements retain an element of Group EPS and TSR 
performance measured over three years.
It is the intention that a gradual rebalancing of remuneration 
towards annual cash variable pay and away from share incentives 
over a five-year transition period will also be applied to this group, 
to support a reduction in share dilution levels over time.
Share award dilution levels
In order to bring dilution from share awards more into line with the 
UK market standard, alongside the changes to Executive Director 
remuneration, the Group is implementing changes to the remuneration 
of other senior executives and employees to rebalance variable 
remuneration towards cash from share incentives. To ensure 
smooth, fair and effective implementation, the reduction in the 
level of share awards will be carried out over five years.
Annual report on remuneration
FY 24 Executive Directors’ remuneration outcomes
The single-figure table below summarises the remuneration of the Directors who served during the current year:
Salary
and
fees 29
£’000
FY 24
Salary
and
 fees 30
£’000
FY 23
Pension
£’000
FY 24
Pension
£’000
FY 23
Other
benefits
(private
healthcare)
£’000
FY 24
Other
benefits
(private
healthcare)
£’000
FY 23
Bonus 31
£’000
FY 24
Bonus
£’000
FY 23
Gains on 
vesting of
equity
incentive
awards 32
£’000
FY 24
Gains on 
vesting of
equity
incentive
awards 33
£’000
FY 23
Total
£’000
FY 24
Total
£’000
FY 23
Executive 
Directors
Luc Baqué 
523
N/A
42
N/A
1
—
—
N/A
644
N/A
1,210
N/A
John Paton
325
300
—
—
1
—
—
30
510
366
836
696
Non-
Executive 
Directors
Maeve Byrne
69
56
—
—
—
—
—
—
—
—
69
56
Ken Fry
101
93
—
—
—
—
—
—
—
—
101
93
Penny Judd
69
63
—
—
—
—
—
—
—
—
69
63
Jill May
69
63
—
—
—
—
—
—
—
—
69
63
Total
1,156
575
42
—
2
—
—
30
1,154
366
2,354
971
26	If the offer by Actium Bidco (UK) Limited to acquire Alpha, referred to elsewhere in this report, is completed, it is expected that the Non-Executive Directors will resign shortly after its 
completion. In addition, no further AGMs would be held after completion of the offer if, as expected, the Company is re-registered as a private company following completion.
27	While Ken Fry’s term of appointment expires at the 2026 AGM, he will have served as Director for nine years by 2025 and is therefore expected that he will not seek re-election by 
shareholders at the 2025 AGM (if held).
28	The Board has approved the appointment of Penny Judd for a further three years from the date of the 2024 AGM (if held). 
29	On 13 September 2022, a fee of £5,000 per annum was introduced for each Non-Executive Director for their work chairing a Board committee; this fee has been pro-rated accordingly for 
FY 23. For FY 24 this fee was increased to £5,300 per annum.
30	Luc Baqué was appointed to the Board on 1 April 2023. His remuneration as an employee for FY 23 is not included in this table on the basis that he was not a Director of the Company 
during FY 23. Maeve Byrne was appointed on 16 May 2022; her annual fee for FY 23 of £60,000 was pro-rated accordingly.
31	No bonuses were awarded to the Executive Directors in relation to FY 24. For FY 23, the Committee approved the award of Executive Director bonuses for FY 23 at the equivalent of 10% 
of their respective base salaries.
32	154,185 RSUs granted to Luc Baqué on 22 July 2020 vested and were released on 22 June 2023. 126,652 JSOP awards granted to John Paton on 22 July 2020 vested on 22 July 2023 
and remain unexercised. Further details are set out on pp 92−93.
33	88,105 JSOP awards granted to John Paton on 19 July 2019 vested on 19 July 2022, and were subsequently exercised on 24 August 2022. In the FY 23 Annual Report, a gain of 
£388,000 was reported in relation to John Paton’s exercise of equity incentive awards on 24 August 2022. From FY 24 onwards, gains on vested (rather than exercised) equity incentive 
awards are being reported in the single figure table. Therefore, to ensure consistency, this FY 23 figure has been updated to reflect the gain on the vesting date of 19 July 2022.
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Corporate Governance

Corporate Governance
Remuneration Committee report continued
Annual report on remuneration continued
Salary, benefits and pension
For FY 24, Luc Baqué’s salary was €600,000 (£523,000) and 
John Paton’s salary was £325,000. During the year pension 
contributions were received by Luc Baqué of €49,000 (£42,000). 
No pension contributions were received by John Paton during 
the year.
Annual bonus
In FY 24, both of the Executive Directors were eligible to earn a 
performance-related cash bonus of up to 10% of base salary, 
with the opportunity for higher bonuses in the event of financial 
outperformance. Given that FY 24 profits were below targeted 
levels, no bonuses were awarded to the Executive Directors in 
respect of FY 24.
Share incentive plan
The Committee approved the grant of annual incentive awards to 
the senior management team globally, including the Executive 
Directors, in July 2023, comprising UK joint share ownership plan 
awards (“JSOP” shares) and MIP share options. Details of the 
awards granted to the Executive Directors are set out below.
The performance criteria for FY 24 share incentive awards to the 
Executive Directors and senior management of the Group were 
four-fold and depended on the individual and their role:
	
— The Group achieving adjusted EPS growth in FY 24 of 11.25% 
or more to trigger a maximum award, or 7.5% to trigger a 66% 
award, with a linear application of awards between these levels.
	
— The Group achieving a TSR over three years in excess of the 
mean TSR delivered by a peer group of comparable companies.
	
— Personal adherence to corporate values and risk policy.
	
— Personal targets and goals, including business unit EBITDA 
for members of senior management. 
The performance conditions for share incentive awards to be 
granted to the Executive Directors and senior management in 
FY 25 and beyond will be more closely aligned to market 
standards for an AIM-quoted company of Alpha’s size, as 
explained on p. 88.
Vesting during FY 24
In June 2023, 154,185 RSU awards granted to Luc Baqué on 
22 June 2020 (prior to his appointment to the Board) vested and 
were released. The closing price at the award date was £1.85 and 
the price on the vest date was £4.18. 
In July 2023, 126,652 JSOP awards granted to John Paton on 
22 July 2020 vested. The closing price at the award date was 
£1.85 and the hurdle rate was £2.11. The closing price on the 
date of vest was £4.03. These awards remain unexercised by 
John Paton.
The performance conditions relating to these awards, including 
EPS growth in FY 21, total shareholder return and financial and 
behavioural targets, were met in full. 
Details of Executive Directors’ share awards held as at 31 March 2024 
are set out below:
Luc Baqué
Grant date
 Options/RSUs 
as at
1 April 
2023
Granted 
during 
the year
Share price 
at grant 
(p)
Share price 
at vest/release 
(p)
Exercised/
released during 
the year
Lapsed 
during 
the year
Options/RSUs
 as at
31 March 
2024
Vesting/
release 
date
18/06/2019
154,185
—
228
418
(154,185)
—
—
Vested on
22/06/2023 
22/07/2020
253,304
—
185
—
—
—
253,304
22/07/2024 34
06/07/2021
205,882
—
353
—
—
—
205,882
06/07/2024 34
01/07/2022
179,487
—
390
—
—
—
179,487
01/07/2025
04/07/202335
—
201,005
400
—
—
—
201,005
04/07/2026
Total
792,858
201,005
(154,185)
—
839,678
John Paton
Grant date
 Options
as at
1 April 2023
Granted during 
the year
Share price 
at grant 
(p)
Share price
at vest 
(p)
Exercised
during the year
Lapsed during 
the year
Options
as at
31 March 2024
Vesting date
22/07/2020
126,652
—
185
403
—
—
126,652
Vested on 
22/07/2023, but 
remain unexercised
06/07/2021
83,823
—
353
—
—
—
83,823
06/07/2024
01/07/2022
76,923
—
390
—
—
—
76,923
01/07/2025
04/07/202335
—
87,939
400
—
—
—
87,939
04/07/2026
Total
287,398
87,939
—
—
375,337
Payments to past Directors for loss of office
There were no payments for loss of office during the year. Euan Fraser stepped down from the role of Chief Executive Officer and 
from the Board on 31 March 2023 and remained employed by the Group as a Strategic Adviser to the Board on a part-time basis 
until 9 January 2024. The Remuneration Committee deemed him to be a good leaver and, as such, he retained his outstanding share 
awards, which vest at the end of their normal vesting periods and are subject to performance and other conditions. 
Non-Executive Directors’ fees
For FY 24, the Chairman of the Board received a fee of £95,400 and the base fee for the three other Non-Executive Directors was set 
at £63,600 during the year. The Chair of each committee of the Board received an additional annual fee of £5,300.
Remuneration consultants
The Group engaged h2glenfern Remuneration Advisory as its Remuneration Consultant during the year, to conduct a formal review 
of the Group’s Remuneration Policy for the Executive Directors and the senior management team, and to support the formulation and 
implementation of the Group’s FY 25 Remuneration Policy. h2glenfern is a member of the UK Remuneration Consultants Group and, 
as such, voluntarily adheres to its Code of Conduct. The Committee considers the advice that it receives from h2glenfern to be 
independent. There are no relationships between h2glenfern and either the Company or its individual Directors to be disclosed.
Directors’ share interests
The Directors’ interests in the share capital of the Company as at 31 March 2024 and the movements during the year are set out below:
 Number of 
ordinary 
shares as at 
31 March 
2023 
(or date of 
appointment)
Disposed of 
during the 
year
Acquired 
during the 
year
Number of 
ordinary 
shares as at 
31 March 
2024
Percentage 
of total voting 
rights as at 
31 March 
2024
Luc Baqué
1,068,929
—
154,185
1,223,114
1.00%
John Paton
158,741
—
—
158,741
0.13%
Maeve Byrne
—
—
—
—
0.00%
Ken Fry
184,090
—
—
184,090
0.15%
Penny Judd
—
—
—
—
0.00%
Jill May
12,307
—
—
12,307
0.01%
There were no changes in the Directors’ interests in shares between 31 March 2024 and 20 June 2024. 
34	Luc Baqué has two awards vesting in July 2024 relating to his previous role and granted under the French Share Plan Rules, in respect of two separate performance periods.
35	Based on the Committee’s assessment of the performance conditions of these awards, which include one-year EPS performance for FY 24, these awards held by the Executive Directors 
will not vest.
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Corporate Governance

Corporate Governance
Remuneration Committee report continued
Annual report on remuneration continued
Remuneration arrangements for FY 25
The Remuneration Committee sees FY 25 as a transitional year 
in terms of the Group’s remuneration strategy, to which the principles 
of new Remuneration Policy have been applied, together with 
some transitional arrangements to avoid any significant variations 
in on-target earnings for equivalent performance from FY 24 to 
FY 25. Importantly, there is no intention to increase the overall 
remuneration opportunity at on-target levels of performance. 
Stretching performance conditions will ensure that significant 
out-performance against targets is required for maximum 
vesting to occur. 
The Committee has set FY 25 remuneration for the Executive 
Directors as follows: 
Base salaries
Taking into consideration the performance of the Group in FY 24 
and the challenging market context, the Remuneration Committee 
has agreed that base salaries for the Executive Directors for FY 25 
will remain unchanged from FY 24 levels. Luc Baqué’s salary from 
1 April 2024 is therefore €600,000 per annum. John Paton’s 
salary from 1 April 2024 is therefore £325,000 per annum. 
Annual bonus
The FY 25 bonus maximum opportunity for the Chief Executive 
Officer, Luc Baqué, and for the Chief Financial Officer, John Paton, 
will be set at 90% of salary and 60% of salary, respectively. 
70% of the overall opportunities will vest by reference to performance 
against financial objectives (split 45% for EBITDA growth and 25% 
for net fee income growth). 30% of the opportunities will vest by 
reference to personal performance against non-financial objectives. 
For 25% of the bonus awards opportunities to vest, threshold 
performance aligned to market consensus must be met. 
Significant outperformance beyond target levels is required for 
100% of the opportunities to vest. Therefore, while the bonus 
opportunities have been increased from FY 24 to FY 25, more 
stringent thresholds and stretch targets have been applied than in 
FY 24. Market standard malus and clawback conditions also apply.
25% of bonuses paid to the Executive Directors will be subject to 
a two-year deferral into shares, subject to £25,000 minimum 
share deferral.
Directors’ report
The Directors present their Annual Report and the audited consolidated 
financial statements of Alpha Financial Markets Consulting plc (the “Company”, 
the “Group”) for the year ended 31 March 2024. 
Alpha Financial Markets Consulting plc is incorporated in England and Wales with registered number 09965297. The Company’s 
registered office is 60 Gresham Street, London, EC2V 7BB. The Company is a public limited company and is listed on AIM of the 
London Stock Exchange.
The Directors believe that the requisite components of this report are set out elsewhere in the Annual Report and/or on the Company’s 
website, alphafmc.com/investors. The table sets out where the necessary disclosures can be found. 
Business performance
Principal activities
Alpha Financial Markets Consulting plc is the holding company for a global group of companies, the principal activity of 
which is the provision of consulting and related services to clients in the asset management, wealth management and 
insurance industries. 
A review of the performance and future development of the Group’s business is contained in the Chairman’s, the Chief 
Executive Officer’s and the Chief Financial Officer’s reports on pp 9−11, pp 12−15 and pp 26−30 respectively.
Results
The financial results for the year ended 31 March 2024 are set out in the Chief Financial Officer’s report on pp 26−30 and in 
the consolidated statement of comprehensive income on p. 108 and further commented upon in the Chief Executive 
Officer’s report on pp 12−15.
The Directors consider the current state of affairs of the Group to be satisfactory. 
Dividends
An interim dividend of 3.70p per share was paid in December 2023 (FY 23: 3.70p). In view of the recommended cash 
offer to acquire Alpha by Actium Bidco (UK) Limited, a newly incorporated indirect subsidiary of certain funds managed 
by Bridgepoint Advisers Limited, the Board is not recommending a final dividend. If the acquisition does not complete, 
it is expected that the Board would declare a final dividend in respect of FY 24 at a later date.
Information regarding dividend payments can also be found in note 10 to the consolidated financial statements.
Strategic Report
The Strategic Report can be found on pp 4−61.
Activities in research 
and development
The Company did not engage in any material research and development activities in the year.
Future developments
On 20 June 2024, the Board announced a recommended cash offer to acquire Alpha by Actium Bidco (UK) Limited, a newly 
incorporated indirect subsidiary of certain funds managed by Bridgepoint Advisers Limited. Further details of this offer can 
be found on p. 64 and on the Company’s website.
Further details about the Company’s future developments can be found in the strategy section on pp 22−23.
Post-balance 
sheet events 
Details of post-balance sheet events are provided in note 27 to the consolidated financial statements. Additionally, the reports 
of the Chief Executive Officer and Chief Financial Officer provide updates on trading after the balance sheet date. 
Going concern
The Directors have considered the going concern status of the Company and are satisfied that the Company remains 
a going concern. Details of the going concern basis are set out in note 1 to the consolidated financial statements. 
Further commentary can be found in the Chief Financial Officer’s report on p. 30. 
Branches
Alpha Financial Markets Consulting plc has a branch in France. Additionally, as disclosed on p. 5, after the year-end, 
Alpha launched a new branch in Abu Dhabi, which is to be overseen by and will initially form part of the UK business.
Financial instruments
The notes to the financial statements, including note 23 from p. 142, include further information on the Group’s use of 
financial instruments.
Directors
Directors
Directors that have served during the year and summaries of the current Directors’ key skills and experience are set out in 
the Corporate Governance report on pp 66−67. 
Directors’ indemnity 
provisions
As permitted by the Articles of Association, the Directors have the benefit of an indemnity, which is a qualifying third-party 
indemnity provision as defined by Section 234 of the Companies Act 2006. The indemnity was in force throughout the 
financial period and at the date of approval of the financial statements.
Directors’ interests
Details of the Directors’ beneficial interests are set out in the Remuneration Committee report on p. 93.
Directors’ and Officers’ 
liability insurance
The Group purchases and maintains Directors’ and Officers’ liability insurance for the benefit of its Directors, which was in 
place throughout the year and remains in place at the date of this report. 
Long-term equity incentive awards
The FY 25 equity incentive opportunity for the Chief Executive 
Officer, Luc Baqué, will be set at a maximum opportunity at 150% 
of salary. The FY 25 equity incentive opportunity for the Chief 
Financial Officer, John Paton, will be set at a maximum opportunity 
at 125% of salary. These opportunities are set at similar levels to 
FY 24, but are subject to more stringent vesting requirements 
than in FY 24. Key features of the equity incentive awards in FY 25 
are as follows: 
	
— 75% of the opportunity will vest by reference to EPS growth 
over three years. Threshold vesting of 25% of the awards will 
occur at 5% compound annual growth rate (“CAGR”). Full 
vesting at 12% CAGR;
	
— 25% of the opportunity will vest by reference to relative TSR 
growth over three years. Threshold vesting at median and full 
vesting at upper quartile performance; 
	
— Three-year vesting period, followed by a two-year holding 
period; and 
	
— Market standard malus and claw back conditions.
It is intended that the full vesting target level will increase to 15% 
CAGR for FY 26 awards. 12% CAGR has been applied for FY 25 
to provide for a smooth transition to the new structure. The previous 
three-year relative TSR target required performance in excess of 
the mean of a peer group. As such, significantly higher levels of 
overall performance are required under the new structure to 
trigger higher levels of vesting.
Chairman and Non-Executive Director fees for FY 25
The Board approved an annual increase of 3.5% in Non-Executive 
Director fees for FY 25, taking into account inflation rates and the 
Group‘s annual pay review for UK employees. With effect from 
1 April 2024, the Chairman’s base fee is £98,700 per annum and 
the Non-Executive Directors’ base fees are £65,800 per annum. 
Each Non-Executive Director also chairs a Board committee and 
receives an additional fee of £5,500 per annum.
Penny Judd
Chair of the Remuneration Committee
20 June 2024
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Corporate Governance

Constitution
Articles of Association
Any amendments to the Company’s Articles of Association may be made by special resolution of the shareholders. A copy 
of the Articles of Association can be found on the Company’s website: alphafmc.com/investors/aim-rule-26.
The Company has only one class of ordinary share, which carries no right to fixed income, and each ordinary share is 
entitled to one vote at general meetings of the Company. 
Stakeholders and policies
Section 172 Statement
The Company’s section 172 statement and key Board decisions can be found in the Strategic Report on pp 31−35.
Employee engagement
Details of how the Group engages with Alpha employees are set out in the section 172 statement in the Strategic Report on 
p. 34 and further described in the looking after our people section on pp 36−39.
Employees with 
disabilities
Alpha is a Disability Confident Employer. Further details of Alpha’s commitment to being an inclusive and disability-friendly 
organisation are set out under the looking after our people section on pp 36−39.
Stakeholder engagement 
and key decisions
Details of the key decisions and discussions of the Board during the year and the main stakeholder inputs into those 
decisions are set out in the section 172 statement of the Strategic Report on pp 32−33.
Modern Slavery 
Statement
The Company has approved and published its Modern Slavery Statement on its website in accordance with the Modern 
Slavery Act 2015. 
Political donations
The Company made no political donations during the year to 31 March 2024.
Streamlined Energy and 
Carbon Reporting 
(“SECR”)
Under the Companies (Directors’ Report) and Limited Liability Partnerships (Energy and Carbon Report) Regulations 2018, 
we are mandated to disclose our UK energy use and associated greenhouse gas (“GHG”) emissions. Specifically, Alpha is 
required to report those GHG emissions relating to natural gas, electricity and transport fuel, as well as an intensity ratio, 
under the SECR Regulations. Further details can be found in the sustainable business section on pp 40−47.
Task Force on 
Climate‑related 
Financial Disclosure 
report (“TCFD report”)
The Group has this year published its first TCFD report, which details how the Group identifies and monitors climate-related 
risks and opportunities. This can be found on pp 48−51.
Financial risk 
management
The Group has established internal control and risk management structures for preparing the consolidated financial 
statements. The key features of this framework are described in the risk management section of the Strategic Report 
on pp 52−56 and in note 23 to the consolidated financial statements. 
Shareholders and share capital
Share capital
The Company’s issued share capital as at 31 March 2024 was 122,009,736 ordinary shares of 0.075p each (“Ordinary 
Shares”), none of which were held in treasury and 7,537,366 of which were held in the Company’s employee benefit 
trust (“EBT”). 
During the year, the EBT purchased a total of 1,035,154 Ordinary Shares in the Company. The shares are held in the 
EBT, a discretionary trust, and are intended to be used to satisfy the exercise of share options by employees, including the 
Executive Directors of the Company. A total of 7,537,366 Ordinary Shares were held by the EBT on 31 March 2024. These 
Ordinary Shares hold voting rights, albeit the EBT does not exercise these voting rights, nor receive dividends in respect of 
these shares.
Details of the issued share capital and movements in the Company’s issued share capital during the year are shown in the 
consolidated statement of changes in equity and note 21 to the consolidated financial statements.
The Company has only one class of Ordinary Share, which carries no right to fixed income. Each Ordinary Share is entitled 
to one vote at general meetings of the Company.
Authority to purchase 
own shares
The Company was authorised by a shareholders’ resolution passed at the Annual General Meeting held on 6 September 2023 
to purchase up to 10% of its issued share capital for cancellation or holding in treasury. This authority will expire at the 2024 
AGM (if held). The Company purchased no shares during the year under this authority. During the year, the EBT purchased a 
total of 1,035,154 Ordinary Shares in the Company.
Shareholders and share capital continued
Major interests in shares
As at 20 June 2024, the Company had been notified, in accordance with chapter five of the Disclosure and Transparency 
Rules, or was otherwise aware, of the following significant interests in the issued ordinary share capital of the Company:
Name of person(s) subject 
of notification
Percentage of 
voting rights and 
issued share 
capital
Invesco
8.81
Gresham House Asset 
Management Ltd
8.28
abrdn
6.29
Janus Henderson Investors
5.73
Rathbones Group plc
4.81
Kempen Oranje Participants N.V.
4.64
Investec Wealth & Investment
4.60
Swedbank Robur
4.03
NFU Mutual
3.45
Annual General Meeting
Details of the Company’s 2024 AGM can be found on p. 75 of this report.
Auditor and audit
Disclosure of 
information to 
the auditor
In the case of each of the persons who are Directors of the Company at the date when this report was approved:
	
— So far as each of the Directors is aware, there is no information relevant to the audit of which the Company’s auditor 
is unaware; and
	
— Each of the Directors have taken all the steps that they ought to have taken as a Director to make themselves aware of 
any information relevant to the audit and to establish that the Company’s auditor is aware of that information. 
Auditor
The auditor, KPMG LLP, has indicated its willingness to continue in office and a resolution seeking to re-appoint KPMG LLP 
as the Group’s auditor will be proposed at the 2024 AGM (if held). 
By order of the Board.
John Paton
Chief Financial Officer
20 June 2024
Corporate Governance
Directors’ report continued
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Corporate Governance

Statement of Directors’ responsibilities
The Directors are responsible for preparing the Annual Report and the Group 
and parent Company financial statements in accordance with applicable law 
and regulations. 
Company law requires the Directors to prepare Group and parent 
Company financial statements for each financial year. Under the 
AIM Rules of the London Stock Exchange, they are required to 
prepare the Group financial statements in accordance with 
UK-adopted international accounting standards and applicable 
law and they have elected to prepare the parent Company financial 
statements on the same basis.
Under company law the Directors must not approve the financial 
statements unless they are satisfied that they give a true and fair 
view of the state of affairs of the Group and parent Company and 
of the Group’s profit or loss for that period. In preparing each of 
the Group and parent Company financial statements, the 
Directors are required to: 
	
— Select suitable accounting policies and then apply 
them consistently;
	
— Make judgements and estimates that are reasonable, relevant, 
and reliable and, in respect of the parent Company financial 
statements only, prudent;
	
— State whether they have been prepared in accordance with 
UK-adopted international accounting standards;
	
— Assess the Group and parent Company’s ability to continue as 
a going concern, disclosing, as applicable, matters related to 
going concern; and
	
— Use the going concern basis of accounting unless they either 
intend to liquidate the Group or the parent Company or to 
cease operations, or have no realistic alternative but to do so. 
The Directors are responsible for keeping adequate accounting 
records that are sufficient to show and explain the parent Company’s 
transactions and disclose with reasonable accuracy at any time 
the financial position of the parent Company and enable them to 
ensure that its financial statements comply with the Companies 
Act 2006. They are responsible for such internal control as they 
determine is necessary to enable the preparation of financial 
statements that are free from material misstatement, whether due 
to fraud or error, and have general responsibility for taking such 
steps as are reasonably open to them to safeguard the assets of 
the Group and to prevent and detect fraud and other irregularities. 
Under applicable law and regulations, the Directors are also 
responsible for preparing a Strategic Report and a Directors’ 
Report that complies with that law and those regulations. 
The Directors are responsible for the maintenance and integrity 
of the corporate and financial information included on the 
Company’s website. Legislation in the UK governing the preparation 
and dissemination of financial statements may differ from legislation 
in other jurisdictions. 
By order of the Board.
John Paton
Chief Financial Officer
20 June 2024
Corporate Governance
Independent auditor’s report
to the members of Alpha Financial Markets Consulting plc
1.	 Our opinion is unmodified
We have audited the financial statements of Alpha Financial Markets 
Consulting plc (“the Company”) for the year ended 31 March 2024, 
which comprise the consolidated statement of comprehensive 
income, consolidated statement of financial position, consolidated 
statement of cash flows, consolidated statement of changes in 
equity, company statement of financial position, company statement 
of changes in equity, and the related notes, including the accounting 
policies in note 1 to both the consolidated financial statements and 
company financial statements.
In our opinion:
	
— the financial statements give a true and fair view of the state 
of the Group’s and of the parent Company’s affairs as at 
31 March 2024 and of the Group’s profit for the year then ended;
	
— the Group financial statements have been properly prepared 
in accordance with UK-adopted international accounting standards;
	
— the parent Company financial statements have been properly 
prepared in accordance with UK accounting standards, 
including FRS 101 Reduced Disclosure Framework; and
	
— the financial statements have been prepared in accordance 
with the requirements of the Companies Act 2006.
Basis for opinion
We conducted our audit in accordance with International 
Standards on Auditing (UK) (“ISAs (UK)”) and applicable law. 
Our responsibilities are described below. We have fulfilled our 
ethical responsibilities under, and are independent of the Group 
in accordance with, UK ethical requirements including the FRC 
Ethical Standard as applied to listed entities. We believe that the 
audit evidence we have obtained is a sufficient and appropriate 
basis for our opinion.
Overview
Materiality: 
Group financial 
statements as 
a whole
£1.25m (FY 23: £1.5m)
4.9% (FY 23: 4.8%) of Group profit before tax 
adjusted for acquisition costs, employment-linked 
and contingent consideration
Coverage
84% (FY 23: 84%) of Group absolute profit before tax 
excluding intercompany
Key audit 
matters
vs FY 23
Recurring risks
Revenue recognition on contracts in 
progress at year end, and recognition 
of deferred and accrued income
◄►
Presentation and disclosure of 
adjusting items (alternative 
performance measures)
◄►
Recoverability of parent Company’s 
investments in subsidiaries and 
receivables due from Group entities 
(parent Company only)
◄►
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2.	 Key audit matters: our assessment of risks of material misstatement
Key audit matters are those matters that, in our professional judgement, were of most significance in the audit of the financial 
statements and include the most significant assessed risks of material misstatement (whether or not due to fraud) identified by us, 
including those which had the greatest effect on: the overall audit strategy; the allocation of resources in the audit; and directing the 
efforts of the engagement team. These matters were addressed in the context of our audit of the financial statements as a whole, 
and in forming our opinion thereon, and we do not provide a separate opinion on these matters. In arriving at our audit opinion above, 
the key audit matters, in decreasing order of audit significance, were as follows (unchanged from FY 23).
The risk
Our response
Revenue recognition 
on contracts in progress 
at year end, and 
recognition of deferred 
and accrued income
(Revenue £235.5m, FY 23: 
£228.7m; Deferred income 
£1.9m, FY 23: £1.0m; 
Accrued income £4.4m, 
FY 23: £3.7m) 
Refer to p. 82 (Audit and 
Risk Committee Report), 
p. 117 (accounting policy) 
and p. 120, p. 135 and 
pp 137−138 (financial 
disclosures)
Inappropriate recognition 
of revenue on contracts in 
progress at year end by 
error or fraud, and impact 
on resulting deferred and 
accrued income:
Billing of contracts is either on a 
time and expense or milestone 
basis. There is a risk that 
revenue transactions around 
the year end, including the 
associated deferred and 
accrued income, might be 
incorrectly recorded, either in 
error or fraudulently, such that it 
does not reflect hours worked 
or the services provided.
Our procedures included:
	
— Tests of detail (tracing and agreeing): we assessed the 
appropriateness of revenue recognised by:
•	 selecting a sample of revenue transactions recognised in 
March 2024 and April 2024 and obtaining the contract to 
determine if time and expense or milestone;
•	 for time and expense engagements, agree to the invoice 
and hours recorded on timesheet records to assess that 
the revenue has been recognised in the appropriate 
financial year;
•	 for milestone contracts, agree to the invoice and deliverable 
specified in the terms and conditions of the contract to 
assess whether revenue has been recognised in the 
appropriate financial year;
•	 selecting a sample of items included in deferred income at 
31 March 2024 and agreeing that the amounts billed per 
the invoice are in advance of the work being completed as 
specified in the terms and conditions of the contract; and
•	 selecting a sample of items included in accrued income 
at 31 March 2024 and agreeing: that amounts accrued agree 
to hours recorded on timesheet records that have not been 
invoiced; that contracts with the customer are in place for the 
work performed; and that amounts accrued have been 
invoiced post-year end.
We performed the detailed tests above rather than seeking to rely 
on any of the Group’s controls because our knowledge of the 
design of these controls indicated that we would not be able to 
obtain the required evidence to support reliance on controls.
	
— Assessing transparency: we considered the adequacy 
of the Group’s disclosures in respect of revenue, deferred 
income and accrued income.
Corporate Governance
Independent auditor’s report continued
The risk
Our response
Presentation and 
disclosure of adjusting 
items (alternative 
performance measures)
(Adjusting items £14.3m, 
FY 23: £15.8m)
Refer to p. 82 (Audit and 
Risk Committee Report), 
p. 118 (accounting policy) 
and pp 121−124
Inappropriate identification 
of adjusting items, and 
inappropriate presentation 
and disclosure of 
alternative performance 
measures by error:
The disclosure of adjusting 
items and alternative 
performance measures 
(“APMs”) is subjective. 
There is a risk that items are 
inappropriately identified as 
adjusting items and/or items 
classified as adjusting items 
or APMs are disclosed on an 
inconsistent basis (both within 
the period and between 
periods), and that clear and 
accurate explanation of 
adjusting items is not given 
in order to manipulate the 
presentation of the 
performance of the business. 
There is also a risk that undue 
prominence is given to APMs.
Our procedures included:
	
— Tests of detail: we assessed the appropriateness of the 
presentation of alternative performance measures and adjusting 
items by:
•	 challenging the Group’s classification of adjusting items 
and APMs through reference to external guidance and 
comparison to competitors. Assessing whether the adjusting 
items met the Group’s definition of adjusting items and 
whether that presentation and the presentation of APMs is 
on a consistent basis with prior periods;
•	 inspecting the Group’s calculations of alternative performance 
measures to test the accuracy of the amounts in the 
disclosures; and
•	 agreeing items separately disclosed to supporting invoice or 
Group’s calculation and assessing whether they have been 
captured accurately.
We performed the tests above rather than seeking to rely on any of 
the Group’s controls because the nature of the balance is such that 
we would expect to obtain audit evidence primarily through the 
detailed procedures described.
	
— Assessing transparency: critically assessing the disclosure 
in the Annual Report and Accounts and considering whether 
appropriate prominence has been given to GAAP measures, 
and whether explanations of adjusting items and reconciliations 
of alternative performance measures and GAAP measures are 
clear and accurate.
Recoverability of parent 
Company’s investments 
in subsidiaries and 
receivables due from 
Group entities (parent 
Company only)
(Investment carrying value 
£70.5m, FY 23: £1.3m; 
Receivables due from 
Group entities £90.7m, 
FY 23: £165.0m)
Refer to p. 82 (Audit and 
Risk Committee Report), 
pp 147−148 (accounting 
policy) and p. 149 
Recoverability of parent 
Company’s investments 
in subsidiaries and 
receivables due from 
Group entities.
The carrying amount of the 
parent Company’s investments 
in subsidiaries and of the 
intra-Group debtor balance 
together represents 99% 
(FY 23: 99%) of the parent 
Company’s total assets. Their 
recoverability is not at a high 
risk of significant misstatement 
or subject to significant 
judgement. However, due to 
their materiality in the context 
of the parent Company 
financial statements, this is 
considered to be the area that 
had the greatest effect on our 
overall parent company audit.
Our procedures included:
	
— Test of detail: we assessed the recoverability of the parent 
Company investments and intra-Group receivables by 
comparing the carrying amount of investments in subsidiaries 
(post-reorganisation) and intra-Group debtors with reference to 
the relevant subsidiaries’ draft balance sheets to identify whether 
they have net assets and whether those subsidiaries have 
historically been profit-making, and comparing to the market 
capitalisation of the Group.
We performed the tests above rather than seeking to rely on any of 
the Group’s controls because the nature of the balance is such that 
we would expect to obtain audit evidence primarily through the 
detailed procedures described.
	
— Assessing transparency: assessing the adequacy of the 
parent Company’s disclosures in respect of investments in 
subsidiaries and Group debtor balances.
Annual Report & Accounts 2024
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Annual Report & Accounts 2024
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Corporate Governance

3.	 Our application of materiality and an overview 
of the scope of our audit
Materiality for the Group financial statements as a whole was set 
at £1.25m (FY 23: £1.5m), determined with reference to a benchmark 
of Group profit before tax normalised to exclude acquisition costs, 
employment- linked and contingent consideration as disclosed in 
note 4, of which it represents 4.9% (FY 23: 4.8%).
Materiality for the parent Company financial statements as a whole 
was set at £0.6m (FY 23: £0.7m), which is the component materiality 
for the parent Company determined by the Group audit engagement 
team. This is lower than the materiality we would otherwise have 
determined with reference to a benchmark of parent Company 
total assets, of which it represents 0.4% (FY 23: 0.4%).
In line with our audit methodology, our procedures on individual 
account balances and disclosures were performed to a lower 
threshold, performance materiality, so as to reduce to an 
acceptable level the risk that individually immaterial misstatements 
in individual account balances add up to a material amount 
across the financial statements as a whole.
Performance materiality was set at 75% (FY 23: 75%) of materiality 
for the financial statements as a whole, which equates to £0.94m 
(FY 23: £1.13m) for the Group and £0.45m (FY 23: £0.53m) for the 
parent Company. We applied this percentage in our determination 
of performance materiality because we did not identify any factors 
indicating an elevated level of risk.
We agreed to report to the Audit and Risk Committee any 
corrected or uncorrected identified misstatements exceeding 
£0.06m (FY 23: £0.075m), in addition to other identified 
misstatements that warranted reporting on qualitative grounds.
Of the Group’s 34 (FY 23: 34) reporting components, we 
subjected 7 (FY 23: 7) to full scope audits for Group purposes 
and 1 (FY 23: 1) to specified risk-focused audit procedures. The 
latter were not individually financially significant enough to require 
a full scope audit for Group purposes, but did present specific 
individual risks that needed to be addressed. We subjected 1 
(FY 23: 1) component to specified risk-focused audit procedures 
over revenue, accrued income, deferred income and profit 
share accruals.
	 Full scope for Group audit purposes 2024 
	 Specified risk-focused audit procedures 2024 
	 Full scope for Group audit purposes FY 23 
	 Specified risk-focused audit procedures FY 23 
	 Residual components
Group revenue
72
77
86
71
79
88
8
7
3
8
5
3
80%
(FY 23: 79%)
84%
(FY 23: 84%)
89%
(FY 23: 91%)
Group absolute profit before tax 
excluding intercompany
Group total assets
	 Group profit before tax 
adjusted for acquisition costs, 
employment-linked and 
contingent consideration
	 Group materiality
£1.25m
Whole financial 
statements materiality 
(FY 23: £1.50m)
£0.94m
Whole financial 
statements performance 
materiality (FY 23: £1.13m)
£0.75m
Range of materiality 
at 8 components 
(£0.40m-£0.75m) (FY 
23: £0.53m to £1.13m)
£0.06m
Misstatements 
reported to the Audit 
and Risk Committee 
(FY 23: £0.08m)
Group materiality
£1.25m (FY 23: £1.5m)
Normalised Group profit before 
tax adjusted for acquisition 
costs, employment-linked and 
contingent consideration 
£25.7m (FY 23: £31.0m)
Corporate Governance
Independent auditor’s report continued
The remaining 20% (FY 23: 21%) of total Group revenue excluding 
intercompany, 16% of Group profit before tax excluding intercompany 
(FY 23: 16%) and 11% (FY 23: 9%) of total Group assets is represented 
by 26 (FY 23: 26) reporting components, none of which individually 
represented more than 4% (FY 23: 3%) of any of total Group revenue, 
Group profit before tax excluding intercompany or total Group 
assets. For these components, we performed analysis at an 
aggregated Group level to re- examine our assessment that there 
were no significant risks of material misstatement within them. 
4.	 Going concern
The Directors have prepared the financial statements on the going 
concern basis as they do not intend to liquidate the Group or the 
parent Company or to cease their operations, and as they have 
concluded that the Group and the parent Company’s financial 
position means that this is realistic. They have also concluded that 
there are no material uncertainties that could have cast significant 
doubt over their ability to continue as a going concern for at least 
a year from the date of approval of the financial statements 
(“the going concern period”).
We used our knowledge of the Group, its industry, and the 
general economic environment to identify the inherent risks to its 
business model and analysed how those risks might affect the 
Group’s and parent Company’s financial resources or ability to 
continue operations over the going concern period. The risk that 
we considered most likely to adversely affect the Group’s and 
parent Company’s available financial resources and metrics 
relevant to debt covenants over this period was:
	
— forecasted future revenue generation.
We considered whether this risk could plausibly affect the liquidity 
in the going concern period by assessing the degree of downside 
assumption that, individually and collectively, could result in a 
liquidity issue, taking into account the Group’s current and 
projected cash and facilities (a “reverse stress test”).
We considered whether the going concern disclosure in note 1 
to the financial statements gives a full and accurate description 
of the Directors’ assessment of going concern, including 
the identified risks and dependencies. We assessed the 
completeness of the going concern disclosure.
Our conclusions based on this work:
	
— we consider that the Directors’ use of the going concern 
basis of accounting in the preparation of the financial 
statements is appropriate;
	
— we have not identified, and concur with the Directors’ 
assessment that there is not, a material uncertainty related 
to events or conditions that, individually or collectively, may 
cast significant doubt on the Group’s or parent Company’s 
ability to continue as a going concern for the going concern 
period; and
	
— we found the going concern disclosure in note 1 to be acceptable.
However, as we cannot predict all future events or conditions 
and as subsequent events may result in outcomes that are 
inconsistent with judgements that were reasonable at the time 
they were made, the above conclusions are not a guarantee that 
the Group or the parent Company will continue in operation.
5.	 Fraud and breaches of laws and regulations 
– ability to detect
Identifying and responding to risks of material misstatement 
due to fraud
To identify risks of material misstatement due to fraud (“fraud risks”) 
we assessed events or conditions that could indicate an incentive 
or pressure to commit fraud or provide an opportunity to commit 
fraud. Our risk assessment procedures included:
	
— enquiring of Directors and the Audit and Risk Committee, 
and inspection of policy documentation as to the Group’s high 
level policies and procedures to prevent and detect fraud, 
including the Group’s channel for “whistleblowing”, as well as 
whether they have knowledge of any actual, suspected or 
alleged fraud;
	
— reading Board and Audit and Risk Committee minutes;
	
— considering remuneration incentive schemes and performance 
targets for management and Directors including the adjusted 
EPS target for management remuneration; and
	
— using analytical procedures to identify any unusual or 
unexpected relationships.
We communicated identified fraud risks throughout the audit team 
and remained alert to any indications of fraud throughout the audit.
As required by auditing standards, and taking into account 
possible pressures to meet profit targets and our overall knowledge 
of the control environment, we perform procedures to address the 
risk of management override of controls and the risk of fraudulent 
revenue recognition, in particular:
	
— the risk that Group management may be in a position to make 
inappropriate accounting entries;
	
— the risk of bias in accounting estimates and judgements such 
as employment-linked acquisition payments, share-based 
payments and contingent consideration; and
	
— the risk that revenue is recorded in the wrong period.
Further detail in respect of revenue recognition is set out in the 
key audit matter disclosures in section 2 of this report. We also 
performed procedures including:
	
— identifying journal entries and other adjustments to test for all 
full scope components based on risk criteria and comparing 
the identified entries to supporting documentation. These 
included unusual pairings with a credit or debit to an account 
above earnings before interest, tax, depreciation and amortisation, 
(“EBITDA”), with the opposite entry below EBITDA and unusual 
journals with a credit or debit entry to cash;
	
— identifying revenue transactions to test for all full scope 
components based on unusual pairings with a credit or debit 
to revenue; and
	
— assessing whether the judgements made in making 
accounting estimates are indicative of a potential bias.
For the residual components, we performed analysis at an 
aggregated Group level to re-examine our assessment that there 
were no significant risks of material misstatement within these. 
The component materialities ranged from £0.40m to £0.75m 
(FY 23: £0.5m to £1.0m), having regard to the mix of size and risk 
profile of the Group across the components. The work on all of 
the components (FY 23: all of the components), including the 
audit of the parent Company, was performed by the Group team. 
The Group team performed procedures on the items excluded 
from normalised Group profit before tax. The scope of the audit 
work performed was predominately substantive as we placed 
limited reliance upon the Group’s internal control over 
financial reporting.
The components within the scope of our work accounted for 
the percentages illustrated below.
Annual Report & Accounts 2024
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Annual Report & Accounts 2024
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Corporate Governance

5.	 Fraud and breaches of laws and regulations 
– ability to detect continued
Identifying and responding to risks of material misstatement 
due to non-compliance with laws and regulations
We identified areas of laws and regulations that could reasonably 
be expected to have a material effect on the financial statements 
from our general commercial and sector experience, and through 
discussion with the Directors and other management (as required 
by auditing standards), and from inspection of the Group’s legal 
correspondence and discussed with the Directors and other 
management, the policies and procedures regarding compliance 
with laws and regulations.
We communicated identified laws and regulations throughout our 
team and remained alert to any indications of non- compliance 
throughout the audit. The potential effect of these laws and 
regulations on the financial statements varies considerably.
Firstly, the Group is subject to laws and regulations that directly 
affect the financial statements including financial reporting 
legislation (including related companies legislation), distributable 
profits legislation and taxation legislation and we assessed the 
extent of compliance with these laws and regulations as part 
of our procedures on the related financial statement items.
Secondly, the Group is subject to many other laws and regulations 
where the consequences of non-compliance could have a material 
effect on amounts or disclosures in the financial statements, for 
instance through the imposition of fines or litigation. We identified 
the following areas as those most likely to have such an effect: 
anti-bribery, data protection and employment law recognising the 
financial nature of the Group’s activities. Auditing standards limit 
the required audit procedures to identify non-compliance with 
these laws and regulations to enquiry of the Directors and other 
management and inspection of regulatory and legal correspondence, 
if any. Therefore if a breach of operational regulations is not 
disclosed to us or evident from relevant correspondence, an 
audit will not detect that breach.
Context of the ability of the audit to detect fraud or breaches 
of law or regulation
Owing to the inherent limitations of an audit, there is an 
unavoidable risk that we may not have detected some material 
misstatements in the financial statements, even though we have 
properly planned and performed our audit in accordance with 
auditing standards. For example, the further removed non- 
compliance with laws and regulations is from the events and 
transactions reflected in the financial statements, the less likely 
the inherently limited procedures required by auditing standards 
would identify it.
In addition, as with any audit, there remained a higher risk of 
non-detection of fraud, as these may involve collusion, forgery, 
intentional omissions, misrepresentations, or the override of 
internal controls. Our audit procedures are designed to detect 
material misstatement. We are not responsible for preventing 
non-compliance or fraud and cannot be expected to detect 
non- compliance with all laws and regulations.
6.	 We have nothing to report on the other 
information in the Annual Report
The Directors are responsible for the other information presented 
in the Annual Report together with the financial statements. 
Our opinion on the financial statements does not cover the other 
information and, accordingly, we do not express an audit opinion 
or, except as explicitly stated below, any form of assurance 
conclusion thereon.
Our responsibility is to read the other information and, in doing so, 
consider whether, based on our financial statements audit work, 
the information therein is materially misstated or inconsistent with 
the financial statements or our audit knowledge. Based solely on 
that work we have not identified material misstatements in the 
other information.
Strategic Report and Directors’ Report
Based solely on our work on the other information:
	
— we have not identified material misstatements in the Strategic 
Report and the Directors’ Report;
	
— in our opinion the information given in those reports for the 
financial year is consistent with the financial statements; and 
	
— in our opinion those reports have been prepared in 
accordance with the Companies Act 2006.
7.	 We have nothing to report on the other matters 
on which we are required to report by exception
Under the Companies Act 2006, we are required to report to you 
if, in our opinion:
	
— adequate accounting records have not been kept by the 
parent Company, or returns adequate for our audit have not 
been received from branches not visited by us; or
	
— the parent Company financial statements are not in agreement 
with the accounting records and returns; or
	
— certain disclosures of Directors’ remuneration specified by law 
are not made; or
	
— we have not received all the information and explanations we 
require for our audit.
We have nothing to report in these respects.
8.	 Respective responsibilities
Directors’ responsibilities
As explained more fully in their statement set out on p. 98, the 
Directors are responsible for: the preparation of the financial 
statements including being satisfied that they give a true and fair 
view; such internal control as they determine is necessary to 
enable the preparation of financial statements that are free from 
material misstatement, whether due to fraud or error; assessing 
the Group and parent Company’s ability to continue as a going 
concern, disclosing, as applicable, matters related to going 
concern; and using the going concern basis of accounting unless 
they either intend to liquidate the Group or the parent Company or 
to cease operations, or have no realistic alternative but to do so.
Corporate Governance
Independent auditor’s report continued
Auditor’s responsibilities
Our objectives are to obtain reasonable assurance about whether 
the financial statements as a whole are free from material misstatement, 
whether due to fraud or error, and to issue our opinion in an 
auditor’s report. Reasonable assurance is a high level of assurance, 
but does not guarantee that an audit conducted in accordance 
with ISAs (UK) will always detect a material misstatement when it 
exists. Misstatements can arise from fraud or error and are considered 
material if, individually or in aggregate, they could reasonably be 
expected to influence the economic decisions of users taken on 
the basis of the financial statements.
A fuller description of our responsibilities is provided on the FRC’s 
website at www.frc.org.uk/auditorsresponsibilities.
9.	 The purpose of our audit work and to whom we 
owe our responsibilities
This report is made solely to the Company’s members, as a body, 
in accordance with Chapter 3 of Part 16 of the Companies Act 
2006. Our audit work has been undertaken so that we might state 
to the Company’s members those matters we are required to 
state to them in an auditor’s report and for no other purpose. To 
the fullest extent permitted by law, we do not accept or assume 
responsibility to anyone other than the Company and the 
Company’s members, as a body, for our audit work, for this 
report, or for the opinions we have formed.
Craig Parkin (Senior Statutory Auditor)
for and on behalf of KPMG LLP, Statutory Auditor
Chartered Accountants
EastWest,
Tollhouse Hill,
Nottingham,
NG1 5FS
20 June 2024
Annual Report & Accounts 2024
104
Annual Report & Accounts 2024
105
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Corporate Governance

Financial 
Statements
108	Consolidated statement of comprehensive income
109	Consolidated statement of financial position
110	 Consolidated statement of cash flows
111	 Consolidated statement of changes in equity
112	 Notes to the consolidated financial statements
145	Company statement of financial position
146	Company statement of changes in equity
147	 Notes to the Company financial statements
Alpha are really great 
partners in our industry 
and bring to bear experience 
across asset classes, across 
geographies. They also bring 
tangible actionable benefits 
and insights.”
Global Head of Investor Services,
Global asset manager
Annual Report & Accounts 2024
107
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Financial Statements
Annual Report & Accounts 2024
106
alphafmc.com
Financial Statements

Consolidated statement of financial position
As at 31 March 2024
Consolidated statement of comprehensive income
For the year ended 31 March 2024
Note
As at 
31 March 2024
£’000 
As at 
31 March 2023
£’000 
Assets
Non-current assets
Goodwill
12
105,179 
103,676 
Intangible fixed assets
12
25,073 
27,588 
Property, plant and equipment
14
947 
1,113 
Right-of-use assets
7
2,333 
4,008 
Deferred tax assets
9
2,666 
3,033 
Capitalised contract fulfilment costs
15
76 
108 
Total non-current assets 
136,274 
 139,526 
Current assets
Trade and other receivables
15
42,185 
34,128 
Cash and cash equivalents
16
29,392 
59,215 
Total current assets
71,577 
93,343 
Current liabilities
Trade and other payables
17
(46,373) 
(60,539) 
Provisions
18
(3,308) 
(3,326) 
Corporation tax
 
(1,526) 
(1,321) 
Lease liabilities
7
(1,413) 
(2,104) 
Total current liabilities
(52,620) 
(67,290) 
Net current assets
 18,957 
 26,053 
Non-current liabilities
Deferred tax liabilities
9
(2,442) 
(2,783) 
Other non-current liabilities
19
(3,149) 
(11,400) 
Lease liabilities
7
(1,147) 
(2,057) 
Total non-current liabilities
(6,738) 
(16,240) 
Net assets
 148,493 
 149,339 
Equity
Issued share capital
21
92 
90 
Share premium
119,438 
119,438 
Foreign exchange reserve
5,026 
6,992 
Other reserves
18,777 
17,258 
Retained earnings
5,160 
5,561 
Total shareholders’ equity
148,493 
149,339 
The notes on pp 112-144 form part of these consolidated financial statements. These financial statements were approved and 
authorised for issue by the Board of Directors on 20 June 2024. 
They were signed on its behalf by:
Luc MJ Baqué	
	
	
	
John C Paton	
Chief Executive Officer	 	
	
Chief Financial Officer
Note
Year ended
31 March 2024
£’000 
Year ended 
31 March 2023
£’000 
Continuing operations
Revenue
2
235,471 
228,717 
Rechargeable expenses
2
(1,846) 
(1,562) 
Net fee income36
2
233,625 
227,155 
Cost of sales
2
(155,328) 
(146,796) 
Gross profit
2
78,297 
80,359 
Administration expenses
(53,219) 
(51,723) 
Operating profit
3
25,078 
28,636 
Finance income
6
 346 
 364 
Finance expense
6
(2,854) 
(3,229) 
Profit before tax
22,570 
25,771 
Taxation
8
(6,723) 
(7,810) 
Profit for the year
15,847 
17,961 
Items that may be reclassified to profit or loss:
Foreign exchange differences on translation of foreign operations
(1,966) 
 3,510 
Total other comprehensive income for the year
(1,966) 
 3,510 
Total comprehensive income for the year
13,881 
21,471 
Basic earnings per share (p)
11
13.85
15.82
Diluted earnings per share (p)
11
12.98
14.79
36	Net fee income, adjusted EBITDA and other alternative performance measures are defined and reconciled in note 4.
Annual Report & Accounts 2024
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Annual Report & Accounts 2024
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Financial Statements

Consolidated statement of changes in equity
For the year ended 31 March 2024
Consolidated statement of cash flows
For the year ended 31 March 2024
Issued share
capital
£’000 
Share
premium
£’000 
Foreign
 exchange
 reserve
£’000
Other
reserves
£’000
Retained
 earnings
£’000 
 Total
shareholders’
equity
£’000
As at 1 April 2022
89
119,438
3,482
9,361
375
132,745
Comprehensive income
Profit for the year
 –
–
–
–
17,961 
17,961
Foreign exchange differences on translation 
of foreign operations
– 
–
3,510
–
–
3,510
Transactions with owners
Shares issued (equity)
1
–
–
–
(1) 
–
Purchase of own shares by the EBT
–
–
–
(1,139) 
– 
(1,139) 
Share-based payment charge
–
–
–
7,023
–
7,023
Net settlement of vested share options
–
–
–
(343) 
–
(343) 
Current tax recognised in equity
–
–
–
1,486
–
1,486
Deferred tax recognised in equity
–
–
–
870
–
 870 
Dividends
–
–
–
–
(12,774) 
(12,774) 
As at 31 March 2023
90
119,438
 6,992 
17,258
5,561
149,339
Comprehensive income
Profit for the year
–
–
–
–
15,847
15,847
Foreign exchange differences on translation 
of foreign operations
–
–
(1,966) 
–
–
(1,966) 
Transactions with owners
Shares issued (equity)
2
–
–
–
(2) 
–
Purchase of own shares by the EBT
–
–
–
(3,843) 
–
(3,843) 
Share-based payment charge
–
–
–
 6,663 
–
6,663
Net settlement of vested share options
–
–
–
(457) 
–
(457) 
Current tax recognised in equity
–
–
–
569 
–
569
Deferred tax recognised in equity
–
–
–
(1,413) 
–
(1,413) 
Dividends
–
–
–
–
(16,246) 
(16,246) 
As at 31 March 2024
92
119,438
5,026
18,777
5,160
148,493
Issued share capital
Issued share capital represents the nominal value of share capital subscribed.
Share premium
The share premium account is used to record the aggregate value of premiums paid when the Company’s shares are issued at a 
premium, net of associated share issuance costs.
Foreign exchange reserve
The foreign exchange reserve represents exchange differences that arise on consolidation from the translation of the financial 
statements of foreign subsidiaries, including goodwill. 
Other reserves
The other reserves represent the cumulative fair value of the IFRS 2 share-based payment charge recognised each year, associated 
current tax, deferred tax and net settlement of vested share options, equity-settled acquisition consideration reserves, and purchases of 
the Company’s own shares by the employee benefit trust (“EBT”).
Retained earnings
The retained earnings reserve represents cumulative net profits and losses recognised in the consolidated statement of comprehensive 
income, less dividends paid.
Note
Year ended 
31 March 2024
£’000 
Year ended 
31 March 2023
£’000 
Cash flows from operating activities:
Profit for the year
 15,847 
 17,961 
Taxation
8
 6,723 
 7,810 
Finance income
6
(346) 
(364) 
Finance expenses
6
 2,854 
 3,229 
Loss/(profit) from exchange rate movements on cash held
 448 
(2,364) 
Depreciation charge
7,14
 2,769 
 1,933 
Profit on disposal of fixed assets
(44) 
(14) 
Amortisation of intangible fixed assets
12
 4,325 
 4,762 
Share-based payment charge
22
 6,663 
 7,023 
Increase/(decrease) in provisions
18
 18 
(19) 
Working capital adjustments: 
  Increase in trade and other receivables
(7,679) 
(3,834) 
  (Decrease)/increase in trade and other payables
(11,170) 
7,752 
Cash generated from operations
20,408 
43,875 
Tax paid
(7,633) 
(13,285) 
Net cash generated from operating activities
12,775 
30,590 
Cash flows from investing activities: 
Interest received
6
346 
 364 
Acquisition consideration payments, including deferred and contingent, net of cash acquired
13
(16,981) 
(20,829) 
Purchase of intangible assets
12
(311) 
(319) 
Purchase of property, plant and equipment, net of disposals 
(503) 
(860) 
Net cash used in investing activities
(17,449) 
(21,644) 
Cash flows from financing activities:
Net settlement of vested share options
(457) 
(343) 
Purchase of own shares by the EBT
(3,843) 
(1,139) 
Drawdown of revolving credit facility
6
 10,150 
 12,500 
Repayment of revolving credit facility
6
(10,150) 
(12,500) 
Interest and bank loan fees
(1,254) 
(482) 
Principal lease liability payments
7
(1,989) 
(1,315) 
Interest on lease liabilities
7
(308) 
(216) 
Dividends paid
10
(16,246) 
(12,774) 
Net cash used in financing activities
(24,097) 
(16,269) 
Net decrease in cash and cash equivalents
(28,771) 
(7,323) 
Cash and cash equivalents at the beginning of the year
 59,215 
 63,516 
Effect of exchange rate movements on cash held
(1,052) 
 3,022 
Cash and cash equivalents at the end of the year
 29,392 
 59,215 
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Financial Statements

All adjusting items are considered individually for exclusion by 
virtue of their nature or size. In the year ended 31 March 2024, 
these items totalled £14.3m (FY 23: £15.8m) recognised in 
administration expenses. A further £1.6m (FY 23: £2.4m) of 
non-underlying costs were recognised within finance expenses.
Revenue recognition
Revenue is the Group’s most significant caption in the consolidated 
statement of comprehensive income. Whilst the majority of the 
Group’s revenue is contracted on a time and materials basis, the 
Group also has some fixed-price milestone contracts. The recognition 
of revenue on such contracts involves consideration of the detailed 
contractual terms against the requirements of IFRS 15. The key 
judgements include assessment of whether revenue should be 
recognised over time or at a point in time, and whether the performance 
obligations under the contract have been met at the balance 
sheet date, to best reflect the transfer of services through the 
life of each contract.
Further information regarding the methods used to recognise 
revenue for both time and materials and milestone contracts 
is provided in the Group’s accounting policy, as detailed on p. 117.
Estimates
A number of estimates have been made in the preparation of the 
financial statements. The underlying assumptions in the Group’s 
estimates are based on historical experience and various other 
factors that are deemed to be reasonable under the circumstances. 
These assumptions form the basis of calculating estimates of the 
carrying values of assets and liabilities that are not apparent from 
other sources. Estimates and underlying assumptions are reviewed 
on an ongoing basis. Changes to estimates are recognised in the 
year in which the estimate is revised and any future years 
affected. Actual results can differ from these estimates.
The Directors have not identified any key estimates that are 
considered to have a significant risk of a material adjustment 
within the next financial year. However, the Directors have 
identified one other area of estimation uncertainty.
Share-based payments
Management has estimated the share-based payment expense 
under IFRS 2. In determining the share-based payment expense 
and the associated social security tax thereon, management has 
considered several internal and external factors to judge the probability 
that management and employee share incentives may vest and to 
assess the fair value of share options at the date of grant. Such 
assumptions involve estimating future performance, share price 
and other factors. The fair value calculations have been assessed 
by a third-party expert for reasonableness in the current and prior 
periods. Refer to note 22 for sensitivity analysis. 
Property, plant and equipment
All property, plant and equipment are stated at historical cost (or 
deemed historical cost) less accumulated depreciation. Cost 
includes the original purchase price of the asset and the costs 
attributable to bringing the asset to its working condition for its 
intended use. 
Depreciation is applied on all property, plant and equipment at 
rates calculated to write each asset down to its estimated residual 
value on a straight-line basis at the following annual rates:
Tangible fixed asset
Useful economic life
Leasehold improvements
3–10 years
Fixtures and fittings
3–4 years
Computer equipment
3 years
Useful economic lives and estimated residual values are reviewed 
annually and adjusted as appropriate.
Business combinations, goodwill and consideration
Business combinations are accounted for using the acquisition 
method as at the acquisition date, which is the date on which 
control is transferred to the Group. Identifiable assets acquired 
and liabilities assumed in a business combination are measured 
at their fair values at the acquisition date.
Goodwill arises when the fair value of the consideration for a business 
exceeds the fair value of the identifiable net assets acquired.
In determining the fair value of intangible assets arising on a 
business combination, management assesses the timing and 
amount of future cash flows applicable to the intangible assets 
being acquired, discounted using an appropriate discount rate. 
The estimated cash flows are based on current budgets and 
forecasts, extrapolated for an appropriate period, considering 
growth rates and expected changes to selling prices and operating 
costs. Management estimates an appropriate discount rate using 
post-tax rates that reflect current market assessments of the time 
value of money and the risks specific to the business being 
acquired (see note 12).
In line with IAS 21 para 47, goodwill arising on the acquisition of a 
foreign operation is held in local currency and is retranslated into 
the Group’s presentational currency at each reporting date using 
the closing foreign exchange rate.
Goodwill is initially recognised and measured as set out above. 
Goodwill is not amortised but is reviewed for impairment at least 
annually as described below. 
Impairment reviews – goodwill
Goodwill is tested for impairment annually or, more frequently, 
when there is an indication of impairment. For the purpose of 
impairment testing, goodwill is allocated to each of the Group’s 
cash-generating units (“CGUs”) or groups of cash-generating 
units expected to benefit from the synergies of the combination. 
The CGUs have been grouped in line with the Group’s operating 
segments as this is the level at which goodwill is monitored by 
management. Therefore, the groups of CGUs considered for 
impairment testing are UK, North America and Europe & APAC.
The Group performs impairment reviews at the reporting period 
end to identify any goodwill assets that have a carrying value that 
is in excess of its recoverable amount. Determining the recoverability 
of goodwill requires judgement in both the methodology applied 
and the key assumptions within that methodology. If it is determined 
that an impairment is required, the carrying value of the goodwill 
is reduced to its recoverable amount with the difference recorded 
as an impairment charge in the consolidated statement of 
comprehensive income. Any impairment loss recognised for 
goodwill is not reversed.
In accordance with IAS 36, the Group has tested goodwill for 
impairment at the balance sheet date. No goodwill impairment 
was deemed necessary at 31 March 2024.
1. Summary of significant accounting policies
General information
The principal activity of the Group is the provision of specialist 
consulting and related services to clients in the financial services 
industry, principally in the UK, North America, Europe and APAC.
Alpha Financial Markets Consulting plc is incorporated in England 
and Wales with registered number 09965297. The Company is a 
public limited company and is listed on the AIM of the London 
Stock Exchange. Its registered office is 60 Gresham Street, 
London, EC2V 7BB. 
The consolidated financial statements were authorised for issue 
in accordance with a resolution of the Directors on 20 June 2024.
Basis of preparation
The consolidated financial statements have been prepared in 
accordance with UK-adopted international accounting standards.
These financial statements have been prepared under the 
historical cost basis, except for certain financial instruments that 
are measured at fair value. 
The presentational currency of these financial statements is pound 
sterling. All amounts in these financial statements have been 
rounded to the nearest £1,000, except where otherwise stated.
Going concern
In assessing the Group’s and the Company’s abilities to continue 
on a going concern basis for a period of at least 12 months from 
the approval of these financial statements (the “going concern 
period”), the Directors considered the Group’s projected cash 
flows, cash liquidity and existing undrawn borrowing facilities. 
As at 31 March 2024, the Group held considerable financial 
resources including cash balances of £29.4m. The Group also 
has access, throughout the going concern period, to a revolving 
credit facility (“RCF”) of £50.0m, providing further liquidity. See 
note 6 for details of the Group’s banking facility, and also note 23 
for details of the financial risks facing the Group.
The Group prepared cash-flow forecasts covering the going 
concern period. The base case assumes trading performance 
over the forecast period in line with the Board-approved budget, 
reflecting recovery to growth in FY 25 at slightly improved margins, 
including future non-operating cash flows related to dividends, 
deferred consideration and earn-out payments due. The Directors 
considered the principal risks and mitigants (as set out on pp 57-60) 
and analysed a range of cash-flow downside scenarios including 
a “reverse-stress test” scenario. This models the decline in sales 
that the Group would be able to absorb over the going concern 
period before utilising all of the existing cash reserves available, 
while assuming the maximum Lionpoint and Shoreline acquisition 
payments. The Directors consider this scenario and the sequence 
of events that could lead to it to be remote, as it requires annualised 
revenue reductions of over 30% compared to the base case, 
before modelling any mitigating cost reductions, assuming no 
dividends are paid and no further funding of the EBT is provided 
in the period. The Group’s £50.0m RCF remains fully undrawn in 
all going concern scenarios. 
While cognisant of the more challenging market environment 
experienced in FY 24, the Directors look forward with confidence 
for the Group to return to historic growth and profitability levels achieved.
After careful consideration of the scenarios, the Directors have a 
reasonable expectation that the existing resources of the Group 
and the Company are adequate to meet their requirements over 
the going concern period. On this basis, the Directors consider 
that it is appropriate to adopt the going concern basis in preparing 
the financial statements.
Additionally, the Board has considered the going concern 
assessment in light of the recommended cash offer for the 
acquisition of 100% of the Company’s issued share capital by 
Actium Bidco (UK) Limited (“Bidco”), an indirect subsidiary of certain 
funds managed by Bridgepoint Advisers Limited (“Bridgepoint”) 
(the “Acquisition”), which is subject to shareholder approval. 
Whilst the current Board is not expected to continue in its current 
form following completion of the Acquisition, the Directors have 
considered the strategic plans and intention statements of 
Bidco around the operation of the Group, potential initiatives 
to accelerate growth and scale existing Group businesses, 
outlined in the recommended cash offer announcement dated 
20 June 2024 made pursuant to Rule 2.7 of the Takeover Code. 
It is also currently expected that the Company will remain in 
existence as an intermediate holding company under the potential 
new Acquisition structure during the going concern period. 
Considering these factors and information available to the Board 
at this stage, alongside the Board’s current understanding of the 
potential Acquisition structure, the Board is not aware of any 
reason to change its going concern assessment.
Basis of consolidation
These financial statements consolidate the financial statements of 
the Company and its subsidiary undertakings (the “Group”) as at 
31 March 2024.
Subsidiaries are fully consolidated from the date of acquisition, 
being the date on which the Group obtains control, and continue 
to be consolidated until the date that such control ceases. The 
financial statements of subsidiaries are prepared for the same 
reporting period as the parent company, using consistent 
accounting policies.
All intra-Group balances, income and expenses and unrealised 
gains and losses resulting from intra-Group transactions are 
eliminated in full.
Principal accounting policies
The principal accounting policies adopted in the preparation of 
these consolidated financial statements are set out below: 
Significant judgements and estimates
The preparation of financial information in accordance with 
IFRS requires management to make judgements, estimates and 
assumptions that affect the application of accounting policies 
and reported amounts of assets, liabilities, income and expenses. 
Judgements
In the process of applying the Group’s accounting policies, the 
Directors have made two judgements (excluding those involving 
estimations), which are considered to have a significant effect on 
the financial statements for the year ended 31 March 2024.
Alternative performance measures
To assist in understanding the underlying performance of the 
Group, management presents various alternative performance 
measures (“APMs”), which exclude certain adjusting items. APMs 
are provided to allow stakeholders a further understanding of the 
underlying trading performance of the Group and to aid comparability 
between accounting periods. Management applies judgement to 
identify those adjusting items that warrant exclusion from the 
Group’s adjusted measures to allow stakeholders a further 
understanding of the underlying performance of the business. 
These adjusting items have been applied consistently across reporting 
periods. A reconciliation to IFRS measures, and explanation of 
each adjusting item excluded, is provided in note 4. 
Notes to the consolidated financial statements
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Financial Statements

Notes to the consolidated financial statements continued
Financial instruments
The Group uses financial instruments comprising cash and cash 
equivalents, borrowings, and other short-term instruments, such 
as trade payables that arise from its operations. The main purpose 
of these financial instruments is to fund the Group’s business 
strategy and working capital requirements.
Accounting policies in respect of financial instruments are 
outlined below.
Financial assets
Financial assets are initially measured at fair value plus or minus, 
in the case of a financial asset not at fair value through profit or 
loss, transaction costs. The Group has not reclassified any financial 
assets subsequent to initial recognition as at the balance sheet 
date. Reclassification of classes of financial assets is accounted 
for prospectively in accordance with IFRS 9, where this is required. 
Any difference on reclassification from amortised cost to fair value 
through profit or loss is recognised in the statement of comprehensive 
income at the reclassification date.
The Group recognises an expected credit loss provision in relation 
to financial assets. The simplified method is applied to the 
Group’s trade receivables as described below. The Group’s 
expected credit loss provision on all other financial assets is 
immaterial as the probability of default is low. Movements in the 
expected credit loss provision are recognised in profit or loss. 
Refer to note 15 for further details.
Refer to note 23 for the disclosure of financial assets measured 
at amortised cost.
Trade and other receivables
Trade and other receivables are recognised initially at fair value, 
equal to the transaction price, and subsequently measured at 
amortised cost less provision for impairment. The trade receivables 
balances recorded in the Group’s statement of financial position 
are held until realised in cash.
The Group provides services to customers on credit terms with 
mainly arrears billing. Certain receivables may not be paid. The 
Group applies the IFRS 9 simplified approach to measuring 
expected credit losses, which uses a lifetime expected loss 
allowance for all trade receivables. To measure expected credit 
losses, trade receivables have been grouped based on shared 
credit characteristics and the days past due. The Group considers 
historical loss rates for each ageing category as a starting point 
for estimating the expected credit loss. This historical loss rate is 
subsequently adjusted for macro-economic and customer‑specific 
factors of receivables within each ageing category. Characteristics 
considered by the Group for these purposes include: historical 
collection experience for each customer; the assessed liquidity of 
key customers within the receivables balance; and other relevant 
macro-economic factors in order to determine a reasonable and 
supportable assessment of the expected lifetime credit risk in the 
context of the overall year-end trade receivables due. 
Cash and cash equivalents
Cash and cash equivalents comprise cash balances that are 
recorded and subsequently measured at amortised cost in line 
with IFRS 9. Bank overdrafts that are repayable on demand and 
are included as a component of cash and cash equivalents for 
the purpose of the consolidated statement of cash flows.
Financial liabilities
Derivatives
The Group may use derivative financial instruments to manage its 
exposure to foreign exchange and other risks. The Group does 
not use derivative financial instruments for speculative purposes. 
Derivatives are recorded at their fair value in the consolidated 
statement of financial position. Gains and losses on these 
instruments are recognised immediately in the consolidated 
statement of comprehensive income. A derivative with a positive 
fair value is recognised as a financial asset whereas a derivative 
with a negative fair value is recognised as a financial liability. 
The Group has not formally designated any derivative financial 
instruments to qualify for hedge accounting. See note 23 for 
further details. 
Trade and other payables
Trade and other payables are initially recognised at fair value, 
equal to the transaction price, and are subsequently measured at 
amortised cost. Trade payables due within one year are not discounted. 
Refer to note 23 for the disclosure of financial liabilities measured 
at amortised cost and fair value.
Provisions
Provisions are distinct from other liabilities as there is uncertainty 
over the timing or amount of the cash outflow required to settle 
the liability. Provisions are measured at the present value of the 
expenditure expected to be required to settle the obligation. The 
Group applies a “most likely outcome” approach in valuing these 
obligations, as this is most appropriate for the type of provisions 
which the Group holds. These are discounted to present value 
using an appropriate pre-tax discount rate, where the time value 
of money is material. Refer to note 18 for detail of classes of 
provisions and further detail on material assumptions.
External borrowings
All loans and borrowings are initially recognised at fair value, equal 
to the value of amounts received. Borrowings are subsequently 
stated at amortised cost; any difference between the proceeds 
and the redemption value is recognised in the statement of 
comprehensive income over the period of the borrowings using 
the effective interest method.
Impairment of non-financial assets 
The carrying amounts of the entity’s non-financial assets, other 
than deferred tax assets, are reviewed at each reporting date to 
determine whether there is any indication of impairment. If any 
such indication exists, then the asset’s recoverable amount is 
estimated. The recoverable amount of an asset or CGU is the 
greater of its value in use and its fair value, less costs to sell. 
In assessing value in use, the estimated future cash flows are 
discounted to their present value using a pre-tax discount rate that 
reflects current market assessments of the time value of money 
and the risks specific to the asset. 
For the purposes of impairment testing, assets that cannot be 
tested individually are grouped together into the smallest group of 
assets that generates independent cash inflows (the CGU); that is, 
cash inflows from continuing use that are largely independent of 
the cash inflows of other assets or groups of assets. 
1. Summary of significant accounting policies 
continued
Deferred and contingent consideration on acquisition
Deferred and contingent consideration may arise on acquisitions. 
Deferred consideration arises when settlement of all or part of the 
cost of business combination falls due after the acquisition was 
completed. Contingent consideration arises where consideration 
is dependent on the future performance of the acquired company. 
Deferred and contingent consideration associated with business 
combinations that is to be settled in cash is assessed in line with 
agreed contractual terms. Consideration payable is discounted 
for the time value of money and recognised as capital investment 
cost at fair value when the deferred or contingent consideration is 
not employment-linked. Alternatively, where amounts payable are 
contingent upon future employment, these amounts are recognised 
as a remuneration expense over the deferral or contingent 
performance period. 
In circumstances where there is an option to settle in the form 
of cash or a variable number of shares, the Group recognises a 
financial liability for the fair value of the discounted consideration. 
Where consideration is settled in a fixed number of shares, the 
consideration is classified as equity, it is not remeasured, and 
settlement is accounted for within equity.
Subsequent to the acquisition date, amounts relating to 
deferred consideration are measured at amortised cost. 
Contingent consideration amounts are recognised at fair value 
through the consolidated statement of comprehensive income.
At each balance sheet date, the fair value of contingent 
consideration is measured using level 3 inputs in accordance with 
the fair value hierarchy and as such these calculations contain 
estimation uncertainty, as they relate to future performance. 
The key inputs associated with the valuation of these liabilities 
include the potential future cash flows of each acquired business, 
the likelihood of an earn-out payment being made and estimating 
an appropriate discount rate to apply to these future cash flows. 
Changes to these assumptions that support the fair value are 
recognised within administration expenses as an adjusting item. 
For further detail see notes 13 and note 23.
Changes in the carrying value of deferred and contingent 
consideration liabilities associated with the passage of time 
are recognised as a finance cost. 
Consideration payments, including all deferred and contingent 
consideration paid in the year, are reported within investing 
activities in the consolidated statement of cash flows, except 
for employment-linked payments, which are reported within 
operating activities.
Other intangible assets 
Intangible assets acquired in a business combination are initially 
recognised at their fair value at the acquisition date (which is 
regarded as their cost). After initial recognition, intangible assets 
acquired in a business combination are reported at cost less 
accumulated amortisation and any impairment losses. 
Intangible assets acquired as part of a business combination
Intangible assets acquired in a business combination are 
identified and recognised separately from goodwill where they 
satisfy the definition of an intangible asset under IAS 38. Such 
assets are only recognised if either:
	
— they are capable of being separated or divided from the Group 
and sold, transferred, licensed, rented or exchanged, either 
individually or together with a related contract, identifiable 
asset or liability, regardless of whether the Group intends to 
do so; or
	
— they arise from contractual or other legal rights, regardless of 
whether those rights are transferable or separable from the 
entity or from other rights and obligations.
The cost of such intangible assets is their fair value at the acquisition 
date. All intangible assets acquired through business combination 
are amortised over their estimated useful lives. The significant 
intangibles recognised by the Group, their useful economic lives 
and the methods used to determine the cost of the intangibles 
acquired in business combinations are as follows. These useful 
lives are re-assessed at each reporting date:
Intangible asset
Useful life
Valuation method
Customer 
relationships
4–12 years
Multi-period excess 
earnings method
Intellectual 
property
7 years
Relief from royalty method
Trade name
4–15 years
Relief from royalty method
Order backlog
1–2 years
Multi-period excess 
earnings method
Internally developed intangible assets
Capitalised development costs represent the costs incurred in the 
development of internally generated software, primarily within the 
Aiviq business.
A useful economic life of three years has been deemed 
appropriate based on the expected project lifecycle in 
development of new software. The amortisation charge is 
recognised in administration expenses within the consolidated 
statement of comprehensive income.
Foreign exchange
Transactions in foreign currencies are translated to the relevant 
entity’s functional currency at the average foreign exchange rate 
in the month of the transaction. Monetary assets and liabilities 
denominated in foreign currencies at the balance sheet date are 
retranslated to the functional currency at the foreign exchange 
rate ruling at that date. Non-monetary assets and liabilities that 
are measured in terms of historical cost in a foreign currency are 
translated using the average exchange rate in the month of the 
transaction and are not retranslated. Foreign exchange differences 
arising on translation to functional currency are recognised in 
administration expenses.
The revenues and expenses of foreign operations are translated 
to the Group’s functional currency at the average foreign exchange 
rate in the month of the date of the transactions. The assets and 
liabilities of foreign operations, including goodwill and fair value 
adjustments arising on consolidation, are translated to the Group’s 
presentational currency, pound sterling, at foreign exchange rates 
ruling at the balance sheet date. Foreign exchange differences 
arising on retranslation of assets and liabilities relating to foreign 
operations are recognised in other comprehensive income. Exchange 
differences on translation of foreign operations may be reclassified 
subsequently to profit or loss when specific conditions are met.
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Financial Statements

Notes to the consolidated financial statements continued
Revenue recognition
Recognition of revenue and client billing
Revenue consists of the value of work executed for clients during 
the year and expenses recharged, exclusive of VAT. Revenue is 
classified into net fee income and recharged expenses. Net fee 
income represents the Group’s personnel, subcontractor and 
related expertise and services sold to clients. Recharged expenses 
is the recharge of costs incidental to fulfilling contracts including 
flights, subsistence and accommodation on which nil or negligible 
margin is earned by the Group. 
The Group delivers services that have no alternative use to Alpha 
(advice to clients, reports, etc.) as the services are specifically 
tailored to clients’ projects and scope of work. The significant 
majority of the Group’s revenue is contracted on a time and 
materials basis, where the performance obligation is to provide 
consultancy resources at agreed day rates. For such contracts, 
revenue is recognised over time, as consultant days worked 
are delivered. Modifications or extensions to such projects are 
recognised as services are delivered. Significant extensions, 
where the scope or price of the contract increases, are treated 
as separate contracts. Contracts accounted for on a time and 
materials basis are billed incrementally, typically monthly, for 
incurred time and materials.
Revenue recognition for fixed-fee projects is based on the 
satisfaction of performance obligations in line with contractual 
project milestones, depending on the nature of the performance 
obligations for the project. Material scope changes are managed 
via a new agreement with the client. Fixed-fee projects are typically 
billed in accordance with the nature of the performance obligations 
when a right to payment crystallises.
For most fixed-fee milestone projects, revenue is recognised at 
a point in time upon delivery of each performance obligation and 
these projects are typically billed as contractual milestones are 
delivered and the right to payment exists. Contractual milestones 
are only treated as separate performance obligations by the 
Group when they are distinct from the other elements in the 
contract and could provide a benefit to the customer without 
further work being completed. In limited circumstances, revenue 
from fixed fee milestone projects is recognised over time where 
the Group has an enforceable right to payment for performance 
completed to date, before the contractual milestone has been 
fully delivered. 
Revenue relating to right-to-access software licensing fees is 
recognised over time, as the benefits of the software are consumed 
by the customer over the licence period. Associated implementation 
and other services are recognised in line with the underlying 
performance obligation, either over the contractual licence period 
where the associated service is not distinct from the licence, or in 
line with the work performed where the service provided is deemed 
distinct from the underlying licence. This assessment is made at a 
contractual level based on the level of interdependency between 
the promises in each related contract.
Revenue is wholly attributable to the principal activities of the 
Group. For all revenue types, payment is typically due between 
30 and 60 days after the invoice date or receipt of invoice, 
depending on the client and geography. 
Recognition of contract receivables
Activity performance recognised as revenue in excess of invoices 
raised are contract receivables and are included within accrued 
income, up to the value of the relevant project delivery milestone, 
where applicable. On invoicing, the contract receivable is reclassified 
to trade receivables. 
Recognition of contract liabilities
Where amounts have been invoiced in excess of work performed 
and revenue recognised, the excess is a contract liability and is 
included within deferred income, valued in line with the nature of 
the project and related performance obligations as described 
above and recognised in future periods.
Cost of sales
Cost of sales is defined by management as the direct costs 
associated with the generation of the Group’s revenue, including 
staff payroll and contractor costs that are directly attributable to 
the delivery of services and supporting growth. 
Rechargeable expenses, including travel and subsistence directly 
recharged to the Group’s clients as part of revenue generation, 
are presented within the “rechargeable expenses” line within the 
Group’s statement of comprehensive income.
Capitalised contract fulfilment costs
Costs directly attributable to the fulfilment of unsatisfied or partially 
unsatisfied performance obligations on customer contracts are 
recognised as an asset where these costs generate or enhance 
resources of the Group and the costs are expected to be recovered. 
These costs principally relate to partially completed milestones 
on fixed-fee contracts and non-distinct software implementation 
costs incurred in advance of the commencement of the client’s 
licence period on Aiviq contracts. These costs are recognised in 
the consolidated income statement at the point of revenue recognition 
for fixed-fee milestone projects, or are amortised to the consolidated 
income statement over the licence period for non-distinct 
software implementation costs. 
Administration expenses
Administration expenses are defined by management as costs 
incurred by the Group that are not directly associated with the 
generation of revenue. This includes items such as head office 
staff costs, recruitment and professional fees and IT services, 
which are expensed as incurred. Administration expenses exclude 
finance income and expenses and taxation, which are presented 
separately in the income statement.
Segmental reporting 
An operating segment is a component of the Group: 
(i)	 that engages in business activities from which it may earn 
revenues and incur expenses (including revenues and 
expenses relating to transactions with other components 
of the same Group); 
(ii)	 whose operating results are regularly reviewed by the Board 
of Directors in order to make decisions about resources to be 
allocated to that component and assess its performance; and 
(iii)	 for which discrete financial information is available. 
Operating segments are reported in a manner consistent with the 
internal reporting provided to the chief operating decision maker, 
as required by IFRS 8 Operating Segments. The chief operating 
decision maker is responsible for allocating resources and 
assessing performance of the operating segments and has 
been identified as the Board of Directors.
1. Summary of significant accounting policies 
continued
An impairment loss is recognised if the carrying amount of an 
asset or its CGU exceeds its estimated recoverable amount. 
Impairment losses are recognised in the statement of comprehensive 
income. Impairment losses recognised in respect of CGUs are 
allocated first to reduce the carrying amount of any goodwill 
allocated to the units and then to reduce the carrying amounts 
of other assets in the CGU (or group of CGUs) on a pro-rata basis.
An impairment loss relating to non-financial assets, excluding 
goodwill, is reversed if and only if, the reasons for the impairment 
have ceased to apply. 
Impairment losses recognised in prior years are assessed at each 
reporting date for any indication that the loss has decreased or no 
longer exists. An impairment loss is only reversed to the extent 
that the asset’s carrying amount does not exceed the carrying 
amount that would have been determined, net of depreciation 
or amortisation, if no impairment loss had been recognised.
Right-of-use assets are accounted for in line with the “Leases” 
section below.
Current and deferred tax
Current and deferred tax is recognised in the consolidated 
statement of comprehensive income, except in relation to 
share-based payments where the amount of the tax deduction 
exceeds the amount of the related cumulative share-based 
payment charge, in which case it is recognised in equity.
Current tax is the expected tax payable or receivable on the 
taxable income for the year, using tax rates enacted or substantively 
enacted at the balance sheet date, and any adjustment to tax 
payable in respect of previous periods. 
Deferred tax is provided using the balance sheet liability approach, 
providing for temporary differences between the carrying amounts 
of assets and liabilities for financial reporting purposes and the 
amounts used for taxation purposes. The amount of deferred tax 
provided is based on the expected manner of realisation or settlement 
of the carrying amount of assets and liabilities, using tax rates 
enacted or substantively enacted at the balance sheet date.
The carrying amount of deferred tax assets is reviewed at each 
balance sheet date and reduced to the extent that it is no longer 
probable that sufficient taxable profits will be available to allow all 
or part of the asset to be recovered. Deferred tax assets and 
liabilities are offset when there is a legally enforceable right to set 
off current tax assets against current tax liabilities, and when they 
relate to taxes levied by the same taxation authority and the Group 
intends to settle its current tax assets and liabilities on a net basis.
Leases
The Group leases office premises in various jurisdictions. Leases 
are negotiated on an individual basis, and for a variety of terms 
over which rentals are fixed. Leases may contain a break clause 
or options to extend for a further period at the then prevailing 
market rate. Rental agreements to which IFRS 16 has been 
applied span anywhere between 12 months and 10 years. 
Contracts may contain both lease and non-lease components. 
Non-lease components are separately identifiable and are 
excluded from the recognition of the lease under IFRS 16.
The lease agreements do not impose any covenants other 
than the security interests in the leased assets that are held 
by the lessor. Leased assets may not be used as security for 
borrowing purposes.
Measurement of lease liabilities
On initial recognition of a new lease, the lease liability is recognised 
as the present value of future payments, discounted using the 
incremental borrowing rate (“IBR”), unless the interest rate implicit 
to the lease is available for use.
Lease payments to be made subsequent to optional termination 
options have been included within the lease liability measurement, 
where it is reasonably certain that such options will be exercised.
Lease payments are discounted using the interest rate implicit 
in the lease. If that rate cannot be easily determined, the IBR is 
applied, being the rate that the individual lessee would have to 
pay to borrow the funds necessary to obtain an asset of similar 
value to the right-of-use asset in a similar economic environment 
with similar terms, security and conditions. In determining the 
IBR, the Group has made adjustments for relevant factors such 
as lease term, lease value, country and asset-specific considerations.
The Group accounts for lease payments by allocating them to a 
finance cost element and against the lease liability. The finance 
cost is charged to the statement of comprehensive income over 
the lease period. 
When the Group revises its estimate of the term of any lease 
(for example, if a significant change in circumstances within the 
Group’s control indicates a reassessment is appropriate), the 
Group adjusts the carrying amount of the lease liability to reflect 
the payments to make over the revised term, which are discounted 
using a revised discount rate. In such cases, an equivalent adjustment 
is made to the carrying value of the right-of-use asset, with the 
revised carrying amount being amortised over the remaining 
(revised) lease term. If the carrying amount of the right-of-use 
asset is adjusted to zero, any further reduction is recognised in 
the statement of comprehensive income.
The Group has no material exposure to variable lease payments 
that qualify for accounting treatment under IFRS 16.
Measurement of right-of-use assets
The right-of-use asset for lease agreements entered into after 
transition date is measured on initial recognition as the amount 
equal to the lease liability, less any lease incentives, plus any initial 
direct costs. Right-of-use assets are depreciated over the shorter 
of the asset’s useful life and the lease term on a straight-line basis.
The Group has used the practical expedients permitted by IFRS 16 
in relation to accounting for leases with a lease term of less than 
12 months as “short-term leases”, and those with a low value as 
“low-value leases”. Consequently, no lease liability or right-of-use 
asset is calculated thereon. These leases are expensed in the 
statement of comprehensive income. The Group also applies the 
practical expedient to combine leases with similar characteristics 
to a portfolio of leases for the purpose of applying the 
requirements of IFRS 16. 
See note 7 for further details on the Group’s leasing arrangements.
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Financial Statements

Notes to the consolidated financial statements continued
Audit exemptions for UK subsidiaries
Certain UK-registered subsidiaries have taken advantage of the 
parent company guarantee exemption to prepare unaudited 
accounts in accordance with s479A of the Companies Act 2006. 
The name and registered number of each subsidiary taking 
advantage of the audit exemption are shown below: 
Company
Registered
number
Aiviq Limited
11480862
Axxsys Limited
04967647
Obsidian Solutions Limited
09737564
Alpha Financial Markets Consulting MENA Limited
14638009
A full list of subsidiary undertakings is disclosed in note 2 of the 
Company financial statements on pp 149-150.
New accounting standards and interpretations
The following changes in accounting policies were applied by the 
Group in these consolidated financial statements for the year 
ended 31 March 2024. These included the adoption of new 
standards and interpretations described below.
The International Accounting Standards Board (“IASB”) and 
IFRS Interpretations Committee (“IFRIC”) have issued the following 
standards, amendments and interpretations, which are now effective:
	
— IFRS 17 Insurance Contracts, effective from 1 January 2023.
	
— Amendments to IFRS 17, effective from 1 January 2023.
	
— Disclosure of Accounting Policies (Amendments to IAS 1 and 
IFRS Practice Statement 2), effective from 1 January 2023.
	
— Definition of Accounting Estimates (Amendments to IAS 8), 
effective from 1 January 2023.
	
— Deferred Tax related to Assets and Liabilities arising from a 
Single Transaction (Amendments to IAS 12), effective from 
1 January 2023.
	
— International Tax Reform – Pillar Two Model Rules 
(Amendments to IAS 12) – Application of the exception 
and disclosure of that fact, effective from 23 May 2023. 
	
— International Tax Reform – Pillar Two Model Rules 
(Amendments to IAS 12) – other disclosure requirements, 
effective from 1 January 2023.
	
— International Tax Reform – Pillar Two Model Rules 
(Amendments to the ‘IFRS for SMEs’ Standard), effective 
from 29 September 2023 (not yet endorsed by the UK).
The Directors reviewed the nature and effect of these new 
standards on the Group and noted no material impact on 
the financial statements for the year ended 31 March 2024. 
The following other standards, interpretations and amendments to 
existing standards have been issued but were not mandatory for 
accounting periods beginning on 1 April 2023 and are not 
expected to have a material impact on the Group:
	
— IFRS 18 Presentation and Disclosures in financial statements, 
effective from 1 January 2027 (not yet endorsed by the UK).
	
— Classification of Liabilities as Current or Non-Current 
(Amendments to IAS 1), effective from 1 January 2024.
	
— Lease Liability in a Sale and Leaseback (Amendments to 
IFRS 16), effective from 1 January 2024.
	
— Non-current Liabilities with Covenants (Amendments to IAS 1), 
effective from 1 January 2024.
	
— Supplier Finance Arrangements (Amendments to IAS 7 and 
IFRS 7), effective from 1 January 2024.
	
— IFRS 19 Subsidiaries without Public Accountability, effective 
from 1 January 2027 (not yet endorsed by the UK).
	
— Lack of Exchangeability (Amendments to IAS 21), effective 
from 1 January 2025 (not yet endorsed by the UK). 
1. Summary of significant accounting policies 
continued
The accounting policies of the reportable segments are consistent 
with the accounting policies of the Group as a whole. Segment 
profit represents the gross profit earned by each segment without 
allocation of administration expenses, interest payable and tax. 
This is the measure of profit that is reported to the Board of Directors 
for the purpose of resource allocation and the assessment of 
segment performance.
The Board regularly reviews consolidated operating results to 
make decisions about the financial and organisational resources 
of the Group and to assess overall performance.
Employee benefits 
Defined contribution pension plan
A defined contribution plan is a post-employment benefit plan 
under which the Group pays fixed contributions into a separate 
entity and will have a legal or constructive obligation to pay further 
amounts. Contributions to defined contribution schemes are charged 
to the statement of comprehensive income as they become 
payable in accordance with the rules of the scheme. Differences 
between contributions payable in the year and contributions paid 
are shown as either accruals or prepayments in the consolidated 
statement of financial position.
Share-based payments
The cost of share-based employee compensation arrangements, 
whereby employees receive remuneration in the form of shares or 
share options, is recognised as an employee benefit expense in 
the consolidated statement of comprehensive income. 
The total expense to be apportioned over the vesting period of 
the benefit is determined by reference to the fair value (excluding 
the effect of non-market-based vesting conditions) at the date 
of grant. 
In determining the fair value of share-based payments under IFRS 
2, management has considered a number of internal and external 
factors in order to judge the probability that management and 
employee share incentives may vest. Such judgements involve 
estimating future performance and other non-market-based factors. 
At the end of each reporting period the assumptions underlying 
the number of awards expected to vest are adjusted for the effects 
of non-market-based vesting conditions to reflect the conditions 
prevailing at that date. The impact of any revisions to the original 
estimates is recognised in the statement of comprehensive 
income, with a corresponding adjustment to equity. Fair value is 
measured by the use of a binomial model. The assumptions have 
been adjusted, based on management’s best estimate, for the 
effects of non-transferability, lack of dividend until vesting and 
exercise restrictions.
The fair value calculations in both the current and prior years 
have been externally assessed and deemed reasonable in 
the circumstances. 
After vesting, the Group satisfies share option exercises either 
through the issuance of new ordinary shares, or through the 
transfer of existing shares held in the Company’s EBT to the 
employee. Any share options not exercised upon vesting remain 
outstanding until the end of the contracted exercise period.
An associated employers’ social security tax liability on these 
share options is accrued through the vesting period to align with 
the payment due upon exercise. The value of this liability at the 
balance sheet date is assessed by reference to the estimated 
future share price on exercise, where applicable.
Other benefits
The Group operates a profit share bonus and other bonus 
schemes that aim to pay employees a percentage of an individual’s 
salary, subject to country or regional-level corporate performance 
in the period. The profit share is accrued at each reporting date, 
based on management’s best estimates of the staff bonuses to 
be paid considering the overall financial performance and is 
recognised as an employee benefit expense in the consolidated 
statement of comprehensive income. The profit share and bonus 
accrual is not considered to be a significant estimate due to the 
proximity and certainty of the payment at the reporting date. 
Short-term employee benefits, including holiday pay and medical 
care, are accrued as services are rendered. 
Earnings per share
The Group presents basic and diluted earnings per share (“EPS”), 
on both a statutory and adjusted basis. Basic EPS is calculated 
by dividing the profit or loss for the year attributable to ordinary 
shareholders by the weighted average number of ordinary shares 
outstanding during the year. 
The Group applies the “treasury share method” in calculating the 
weighted average number of dilutive ordinary shares used in the 
calculation of diluted EPS, under which only the bonus element of 
potentially dilutive shares is reflected in the denominator. Bonus 
shares represent the number of shares that could be issued to 
satisfy share option awards granted to employees under the Group’s 
management incentive plan (“MIP”) and employee incentive plan 
(“EIP”), net of shares covered by the assumed proceeds to be 
received for these awards in the future. For further detail on these 
plans, please see note 22. 
These share options are only included in the calculation of dilutive 
shares where the performance conditions, excluding employment 
conditions, are deemed to be satisfied at the balance sheet date. 
The inclusion of such potentially dilutive shares is weighted based 
on the period in which the share options were outstanding in the 
year. Potentially dilutive shares are only treated as dilutive when 
their conversion to ordinary shares would decrease EPS (or 
increase loss per share). 
For the purpose of calculating adjusted EPS the same adjustments 
as set out in note 4 are made to the Group’s profit for the 
financial year.
Alternative performance measures
In order to provide further information on the underlying performance 
of the Group, the Group uses alternative performance measures 
(“APMs”). The measures are not defined under IFRS and they may 
not be directly comparable with other companies’ adjusted measures. 
These non-GAAP measures are not intended to be a substitute 
for, or superior to, any IFRS measures of performance, but have 
been included as the Directors consider them to be helpful 
measures used within the business for assessing the underlying 
performance of the Group across periods. The disclosure of 
these measures within the financial statements is designed to 
provide the user with additional relevant information, and to 
supplement those measures disclosed under IFRS. The Group 
performs a reconciliation for each APM, which includes disclosure 
of the most directly reconcilable line item, subtotal or total presented 
under IFRS within the financial statements. For further details 
please refer to note 4. 
Dividends
Dividends proposed by the Board are recognised in the financial 
statements when they have been approved by shareholders at 
the AGM. Interim dividends are recognised when they are paid. 
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Financial Statements

Notes to the consolidated financial statements continued
4. Reconciliations to alternative performance measures 
Alpha uses alternative performance measures (“APMs”) that are not defined under the requirements of IFRS. The APMs, including net 
fee income, margin on net fee income, adjusted EBITDA, adjusted profit before tax, adjusted EPS, adjusted cash generated from 
operations, adjusted cash conversion, organic net fee income growth and constant currency growth, are provided to allow stakeholders 
a further understanding of the underlying trading performance of the Group and aid comparability between accounting periods. These 
measures have been presented consistently across reporting periods. They are not considered a substitute for, or superior to, IFRS 
measures, and may not be comparable across other companies. The exclusion of adjusting items in the Group’s APMs may result in 
adjusted profitability being materially higher when compared with the nearest equivalent statutory measures.
Net fee income
The Group disaggregates revenue into net fee income and expenses recharged to clients. Net fee income provides insight into the 
Group’s productive output and is used by the Board to set budgets and measure performance. This APM is reconciled to revenue on 
the face of the consolidated statement of comprehensive income and by segment in note 2. 
Profit margins
Margin on net fee income and adjusted EBITDA margin are calculated using gross profit and adjusted EBITDA, expressed as a 
percentage of net fee income. These represent the margin that the Group earns on its productive output, excluding nil or negligible 
margin expense recharge to clients over which the Group has limited control, and allows comparability of business output between 
periods. Such adjusted margins are used by senior management and the Board to assess the performance of the Group. 
Reconciliation of adjusted profit before tax, adjusted operating profit and adjusted EBITDA
Note
FY 24
£’000
FY 23
£’000
Profit before tax
22,570
 25,771 
Amortisation of acquired intangible assets
 12 
4,325
 4,576 
Profit on disposal of fixed assets
(44)
(14) 
Share-based payment charge
 22 
7,337
7,950
Earn-out and deferred consideration41
 13 
1,122
2,525
Acquisition and integration costs
292
331
Restructuring costs
945
–
Foreign exchange losses
331
459 
Adjusting items
14,308
15,827 
Non-underlying finance expenses
 13 
1,621
2,417 
Adjusted profit before tax
38,499 
 44,015 
Net underlying finance expenses
 6 
887
448
Adjusted operating profit
39,386
44,463
Depreciation charge
 7,14 
2,769
1,933
Amortisation of capitalised development costs
 12 
– 
186
Adjusted EBITDA
42,155
46,582
Adjusted EBITDA margin (%)
18.0%
20.5%
Adjusting items
To assist in understanding the underlying performance of the Group and aid comparability between periods, management applies 
judgement to exclude certain expense items from the Group’s APMs, which are deemed to warrant separate disclosure due to either 
their nature or size. Such adjusting items as described below are generally non-cash, non-recurring by nature or are acquisition related. 
Amortisation of acquired intangible assets and profit or loss on disposal of fixed assets are treated as adjusting items to better reflect 
the underlying performance of the business, as they are non-cash items, principally relating to acquisitions. 
The Group’s share-based payment charge and related social security taxes are excluded from adjusted profit measures. This allows for 
better comparability between periods given the complexity of the assumptions underlying the calculation and the multi-year effect of 
mid-cycle changes to certain assumptions being adjusted for on a cumulative basis, sometimes resulting in material fluctuations in the 
charge between periods that are not reflective of the underlying operational performance of the business. The charge and related social 
security taxes are also subject to external factors, such as the Group’s share price, over which the Directors have less day-to-day 
influence compared to other more directly controllable factors. This approach has been applied consistently across reporting periods. 
Note 22 sets out further details of the employee share-based payment charge calculation under IFRS 2.
The Group will continue to assess the status of this charge as an adjusting item in the Group’s financial statements, considering the 
development of the charge, the Group and its remuneration policies. If no adjustment was made for the share-based payment charge, 
adjusted EBITDA for the period would be £34.8m (FY 23: £38.6m) and adjusted EBITDA margin would be 14.9% (FY 23: 17.0%).
2. Segmental information
Group management has determined the operating segments by considering the segment information that is reported internally to 
the chief operating decision maker, the Board of Directors. For management purposes, the Group is currently organised into three 
geographical operating divisions: UK, North America and Europe & APAC, which allows the Board to evaluate the nature and financial 
effects of the business activities of the Group and the economic environments in which it operates. 
The Group’s operations all consist of one type: specialist consultancy and related services to the financial services industry. Revenues 
associated with software licensing arrangements were not significant in both the current and prior years. Therefore, the Directors 
consider that disaggregating revenue by operating segments is most relevant to depict how the nature, amount, timing and uncertainty 
of revenue and cash flows may be affected by economic factors. 
FY 24
UK
£’000
North 
America 38
£’000
Europe & 
APAC 39
£’000
Total 
£’000
Revenue
91,547
91,359
52,565
235,471
Rechargeable expenses
(353) 
(813) 
(680) 
(1,846) 
Net fee income
91,194
90,546
51,885
233,625
Cost of sales
(58,190) 
(62,219) 
(34,919) 
(155,328) 
Gross profit
33,004
28,327
16,966
78,297
Margin on net fee income37 (%)
36.2%
31.3%
32.7%
33.5%
Non-current assets
65,175 
44,632 
26,467 
136,274 
FY 23
UK
£’000
North 
America 38
£’000
Europe & 
APAC 39
£’000
Total 
£’000
Revenue
87,467
91,815
49,435
228,717
Rechargeable expenses
(327) 
(717) 
(518) 
(1,562) 
Net fee income
87,140 
91,098
48,917
227,155 
Cost of sales
(52,117) 
(61,104) 
(33,575) 
(146,796) 
Gross profit
35,023
29,994
15,342
80,359
Margin on net fee income37 (%)
40.2%
32.9%
31.4%
35.4%
Non-current assets
69,445
46,721
23,360
139,526
During the year, the Group did not have any customers that comprised more than 10% of the Group’s revenues (FY 23: nil). 
3. Operating profit
Note
FY 24
£’000
FY 23
£’000
Operating profit for the year is stated after charging:
Amortisation of intangible assets
12
4,325
4,762
Depreciation charge
7,14
2,769
1,933
Foreign exchange losses
331
459
Short-term lease expense
7
723
1,096
Impairment provision recognised on trade receivables
15
28
109
Defined contribution pension scheme costs
5
4,519
2,791
Share-based payment charge
22
7,337
7,950
Earn-out and deferred consideration40
13
1,122
2,525
Acquisition and integration costs
292
331
Restructuring costs
945
–
FY 24
£’000
FY 23
£’000
Auditor’s remuneration:
Audit fees – parent company
155
123
Audit fees – subsidiary companies
465
370
Other assurance services
–
–
All Group auditor remuneration relates to audit fees. There were no additional advisory services provided by the auditor to the Group in 
both the current and prior years.
41	The earn-out and deferred consideration expense in the year comprises an employment-linked consideration charge of £1.1m, an associated social security charge of £0.1m, offset 
by a £0.1m fair value adjustment. Refer to note 13 for further details.
37	Margin on net fee income is gross profit expressed as a percentage of net fee income. Please refer to note 4 for further detail on the Group’s APMs.
38	Within North America, the United States generated revenue of £78.0m (FY 23: £77.1m) and Canada generated revenue of £13.4m (FY 23: £14.7m).
39	Within Europe & APAC, France is a material country and generated revenue of £20.1m (FY 23: £18.7m).
40	The earn-out and deferred consideration expense in the year comprises an employment-linked consideration charge of £1.1m and an associated social security charge of £0.1m, offset by 
a fair value adjustment of £0.1m. See note 13 for further details.
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Financial Statements

Notes to the consolidated financial statements continued
Adjusted earnings per share
Adjusted earnings per share (“EPS”) is calculated by dividing the adjusted profit after tax for the year attributable to ordinary shareholders 
by the weighted average number of ordinary shares outstanding during the year. Adjusted diluted EPS is calculated by dividing adjusted 
profit after tax by number of shares as above, adjusted for the impact of potentially dilutive ordinary shares. Potentially dilutive ordinary 
shares are only treated as dilutive when their conversion to ordinary shares would decrease EPS (or increase loss per share). Refer to 
note 11 for further detail.
FY 24
FY 23
Adjusted EPS (p)
24.90
29.27
Adjusted diluted EPS (p)
23.34
27.37
Reconciliation of adjusted administration expenses
To express them on the same basis as the APMs described above, adjusted administration expenses are stated before adjusting items, 
depreciation and amortisation of capitalised development costs and are used by the Board to monitor the underlying administration 
expenses of the business in calculating adjusted EBITDA.
Note
FY 24
£’000
FY 23
£’000
Administration expenses
53,219 
51,723
Adjusting items
(14,308) 
(15,827) 
Depreciation charge
 7,14 
(2,769) 
(1,933) 
Amortisation of capitalised development costs
 12 
–
(186) 
Adjusted administration expenses
36,142
33,777
Adjusted cash generated from operations
Adjusted cash generated from operations excludes the operating cash flow impact of adjusting items, such as employment-linked 
acquisition payments and associated social security taxes, other acquisition and integration costs paid in the period, and restructuring 
costs. This is to reflect the Group’s underlying operating cash flows on a consistent basis with adjusted profit measures.
FY 24
£’000
FY 23 42
£’000
Cash generated from operations
20,408
43,875
Employment-linked acquisition payments43
1,923
1,981
Acquisition and integration costs
292
331
Restructuring costs
945
 – 
Adjusted cash generated from operations
23,568
46,187
Adjusted cash conversion
Cash conversion is stated as cash generated from operations expressed as a percentage of operating profit.
Adjusted cash conversion is stated as adjusted cash generated from operations expressed as a percentage of adjusted operating profit.
FY 24
FY 23 44
Cash conversion
81%
153%
Adjusted cash conversion
60%
104%
Organic net fee income growth
Organic net fee income growth excludes net fee income from acquisitions in the 12 months following acquisition. Net fee income from 
any acquisition made in the period is excluded from organic growth. For acquisitions made part way through the comparative period, 
the current period’s net fee income contribution is reduced to include only net fee income for the period following the acquisition 
anniversary, in order to compare organic growth on a like-for-like basis.
Organic net fee income growth of 1.8% (FY 23: 39.6%) for the current period represents FY 24 net fee income less £2.3m of net fee 
income attributable to Shoreline, treated as inorganic. 
4. Reconciliations to alternative performance measures continued
As per note 13, the acquisitions of Shoreline in the year, and Lionpoint in FY 22, involved both deferred and contingent payments. 
Some of these acquisition payments are dependent on the ongoing employment of certain members of the respective senior management 
teams, and this element is expensed annually over several years until the date of payment. These costs have been treated as adjusting 
items as they are acquisition related, reflecting the acquisition terms rather than the Group’s trading performance. Additionally, where 
there is a change to the expected future payments or discount rates, a fair value adjustment to the liability is recorded in the income 
statement. Whilst these acquisition-related costs will recur in the short term through the earn-out periods, the adjustment allows 
comparability of underlying productive output and operating performance of the Group across reporting periods. 
Other acquisition and integration costs expensed in the year relate to the acquisition of Shoreline, including due diligence, legal fees 
and integration costs. Whilst further similar acquisition and integration costs could be incurred in the future, these costs are not directly 
attributable to the ongoing operational trading performance of the Group. The timing and amount of such costs may vary and treating 
these as an adjusting item allows comparability of the operating performance across reporting periods. 
Restructuring costs in FY 24 relate to a specific UK-focused redundancy programme, which aims to support returning the business 
to more normal levels of utilisation and profitability, given the more competitive market environment. These costs are non-recurring 
and, therefore have been treated as an adjusting item to allow comparability of the underlying performance of the Group.
The impact of foreign currency volatility in translating local working capital and cash balances to their relevant functional currencies 
has been excluded from the calculation of adjusted profit measures on the basis that such exchange rate movements do not reflect 
the underlying trends or operational performance of the Group. The foreign exchange movements were immaterial in both the current 
and prior years.
Non-underlying finance expenses
In calculating adjusted profit before tax, unwinding of the discounted contingent and deferred acquisition consideration within 
finance expenses is considered non-underlying as these amounts relate to acquisition consideration, rather than the Group’s 
underlying trading performance.
Adjusted profit before tax
Adjusted profit before tax is an APM calculated as profit before tax stated before adjusting items, including amortisation of acquired 
intangible assets, share-based payment charge, acquisition-related payments and costs, non-underlying finance expenses and other 
non-underlying expenses. This measure allows comparability of the Group’s underlying performance, reflecting depreciation, amortisation 
of capitalised development costs and underlying finance expenses.
Adjusted operating profit
Adjusted operating profit is an APM defined by the Group as adjusted profit before tax before charging underlying finance expenses, 
including fees on bank loans and interest on lease liabilities. The Directors consider this metric alongside statutory operating profit to 
allow further understanding and comparability of the underlying operating performance of the Group between periods. This measure 
has been consistently used as the basis for adjusted cash conversion. 
Adjusted EBITDA 
Adjusted EBITDA is a commonly used operating measure, which is defined by the Group as adjusted operating profit stated before 
non-cash items, including amortisation of capitalised development costs and the depreciation charge. Adjusted EBITDA is a measure 
that is used by management and the Board to assess underlying trading performance across the Group, and forms the basis of the 
performance measures for aspects of remuneration, including consultant profit share and bonuses. 
Adjusted profit after tax
Adjusted profit after tax is similarly used to allow a further understanding of the underlying performance of the Group. Adjusted profit 
after tax is stated before adjusting items and their associated tax effects. The associated tax effects are calculated by applying the 
relevant effective tax rate to the adjusting items. A nil effective tax rate has been applied to earn-out and deferred consideration, 
acquisition costs and non-underlying finance expenses totalling £3.0m as these items are treated as capital in nature and are therefore 
non-deductible for tax purposes. An overall effective tax rate of 26.0% has been applied to all other adjusting items totalling £12.9m, 
reflecting the tax rates in the geographical locations to which the items relate. 
FY 24
£’000
FY 23
£’000
Adjusted profit before tax
38,499
44,015 
Tax charge
 (6,723) 
(7,810)
Tax impact of adjusting items
 (3,289) 
(2,976) 
Adjusted profit after tax
28,487
33,229 
42	The Group has refined the definition of adjusted cash generated from operations to exclude tax paid in the year. This allows for greater consistency as adjusted operating profit, used as 
the denominator in the calculation for adjusted cash conversion, is before tax. Additionally, this approach is in line with comparable companies and allows ease of comparison against 
these companies. The FY 23 comparative has been restated on this new basis to allow for comparability between years. 
43	Employment-linked acquisition payments of £1.9m comprises £1.8m of acquisition consideration classified as employment-linked and £0.1m of associated social security payments.
44	FY 23 cash conversion and adjusted cash conversion have been restated to exclude tax paid in the year, reflecting the Group’s refined definition of adjusted cash generated from 
operations, as explained above.
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Financial Statements

Notes to the consolidated financial statements continued
6. Finance income and expenses
Note
FY 24
£’000
FY 23
£’000
Bank interest receivable
346
364
Total finance income
346
364
Interest and fees payable on bank loans
(925) 
(596) 
Interest on lease liabilities
7
(308) 
(216) 
Total underlying finance expenses
(1,233) 
(812) 
Non-underlying finance expenses
13
(1,621) 
(2,417) 
Total finance expenses
(2,854) 
(3,229) 
Net underlying finance expenses
(887) 
(448) 
Net finance expenses
(2,508) 
(2,865) 
The Group holds one principal bank facility comprising a £50.0m committed RCF with Lloyds and HSBC with a tenor to June 2026. 
This facility is subject to two independent financial covenants relating to interest cover and net debt ratios, which were complied with 
through the year.
The Group has utilised up to a maximum of £17.8m of the facility, drawn down occasionally through the year to meet short-term 
currency requirements. The facility was undrawn as at 31 March 2024, and the Group remains in a strong net cash position of £29.4m. 
An RCF drawdown and corresponding repayment of £10.2m is reported in the consolidated statement of cash flows as certain amounts 
have been presented on a net basis where amounts have been drawn down and repaid within three months.
7. Leases
Right-of-use assets
Buildings
£’000
Equipment 
under lease
£’000
Total
£’000
Net book value
As at 1 April 2022
2,301
3
2,304
Additions
2,671
–
2,671
Effect of modifications to lease terms
209
–
209
Depreciation charge
(1,386)
(3)
(1,389)
Foreign exchange adjustments
213
– 
213
As at 31 March 2023
4,008
–
4,008
Additions
1,633
–
1,633
Effect of modifications to lease terms
(1,106)
–
(1,106)
Depreciation charge
(2,131)
–
(2,131)
Foreign exchange adjustments
(71)
–
(71)
As at 31 March 2024
2,333
–
2,333
Right-of-use asset additions of £1.6m relate to various new office leases across the UK and North America, following the expiry 
of certain leases during the year. These additions are partly offset by lease modifications of £1.1m, primarily relating to the early exit 
of an office lease in the UK.
Lease liabilities
A summary of the Group’s undiscounted lease liabilities as at 31 March 2024 is presented below:
FY 24
£’000
FY 23
£’000
Due within one year
1,570
2,158
Due between one and five years
1,266 
2,391
Due after five years
–
60 
Total lease liabilities – undiscounted
2,836 
4,609 
Impact of discounting
(276) 
(448) 
Total lease liabilities – discounted
2,560 
4,161 
4. Reconciliations to alternative performance measures continued
Constant currency growth
The Group operates in multiple jurisdictions and generates revenues and profits in various currencies. Results are translated on consolidation 
at the average foreign exchange rates prevailing in that period. These exchange rates vary from year to year, so the Group presents 
some of its results on a “constant currency” basis. This means that the current year’s results have been retranslated using the average 
exchange rates from the prior year to allow for comparison of year-on-year results, eliminating the effects of changes in exchange rates. 
Currency translation had an impact on both net fee income and gross profit in the year, primarily in North America, as a result of a 
strengthening British pound sterling through the year. In the year, British pound sterling averaged USD 1.26 (FY 23: USD 1.21), and 
CAD 1.69 (FY 23: CAD 1.59), whilst it was flat against the euro at an average of €1.16 (FY 23: €1.16). 
On a constant currency basis, Group net fee income would be £238.0m, which is growth of 4.8% overall. Similarly, North America 
net fee income would be £94.5m and Europe & APAC would be £52.3m which would be growth of 3.8% and 6.9% respectively.
On a similar basis the Group’s gross profit would have been £79.6m representing a 0.9% decrease, as opposed to a 2.6% decrease 
on a reported basis.
5. Staff costs
The average number of employees employed by the Group, where “employees” includes Executive Directors but excludes contractors, was:
FY 24
Number
FY 23
Number
UK
377
320
North America
321
272
Europe & APAC
241
210
Administration
122
107
Average number of employees in the year
1,061
909
Total staff costs included in the consolidated statement of comprehensive income were:
FY 24
£’000
FY 23
£’000
Wages, salaries and short-term benefits
129,935
119,432
Social security costs
12,241
11,144
Pension costs
4,519
2,791
Share-based payment charge
7,337
7,950
Total staff costs for the year
154,032
141,317
Staff costs in relation to key management personnel, as defined in note 25, were:
FY 24
£’000
FY 23
£’000
Wages, salaries and short-term benefits
3,025
3,468
Social security costs
414
504
Pension costs
83
105
Share-based payment charge
1,631
2,991
Total staff costs for key management personnel for the year
5,153
7,068
Directors’ remuneration
Detailed disclosures in respect of Directors’ remuneration are provided in the Remuneration Committee report on pp 84-94. Further 
disclosures are provided here to comply with the requirements of Schedule 5 of the Large and Medium-sized Companies and Groups 
(Accounts and Reports) Regulations 2008.
The total aggregate remuneration of the Directors of the Company for the year ended 31 March 2024 was £1,844,000 (FY 23: £2,966,000), 
including gains on the exercise of share options of £644,000 (FY 23: £1,648,000). On this same basis, the aggregate remuneration of the 
highest paid Director for the year ended 31 March 2024 was £1,210,000 (FY 23: £1,973,000).
The share option gains disclosed above differ from the gains of £1,154,000 (FY 23: £366,000) disclosed in the single-figure table provided 
in the Remuneration Committee report on p. 91 because they are calculated based on share options exercised in the year, whereas the 
amounts in the single-figure table are calculated based on share options vested in the year. Additionally, the FY 23 aggregate remuneration 
disclosed above also includes £1,973,000 relating to Euan Fraser, which is excluded from the single-figure table in the Remuneration 
Committee report as he stepped down from the Board on 31 March 2023. This aggregate amount for Euan Fraser comprises salary and 
bonus of £694,000, pension costs of £19,000 and gains on share options exercised of £1,260,000. All other components of remuneration 
are on a consistent basis with the amounts disclosed in the single-figure table in the Remuneration Committee report.
As at 31 March 2024, one Director (FY 23: one Director) was accruing benefits under a defined contribution pension scheme.
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Financial Statements

Notes to the consolidated financial statements continued
The difference between the total tax expense shown above and the amount calculated by applying the standard rate of UK corporation 
tax to the profit before tax is as follows:
FY 24
£’000
FY 23
£’000
Profit before taxation
22,570
25,771
Tax on profit on ordinary activities at standard UK corporation tax rate of 25% (FY 23: 19%)
5,643
4,896
Effects of:
  Fixed asset differences
–
(24) 
  Income not taxable
(155) 
– 
  Expenses not deductible for taxation
1,064
1,252
  Differences due to overseas tax rates
375
2,202
  Adjustments in respect of prior periods – current tax
(196) 
(442) 
  Adjustments in respect of prior periods – deferred tax
(371) 
(100) 
  Deferred tax not recognised
182
–
  Change in deferred tax rate
79
26
  Other
102
–
Total tax expense for the year
6,723 
7,810
Expenses not deductible for taxation relate mainly to employment-linked acquisition consideration, associated discount unwinding and 
other acquisition-related costs, treated as capital for tax purposes.
9. Deferred tax
Movements in deferred tax
As at 31 March 2024
1 April 2023
£’000
Acquired
during the
year
£’000
Impact of 
foreign 
exchange 
revaluation
£’000
Recognised
in income
£’000
Recognised
in equity
£’000
31 March 2024
£’000
Accelerated capital allowances
(128) 
–
–
20 
–
(108) 
Short-term timing differences
2,018 
–
(2) 
(198) 
–
1,818
Share options
5,298 
–
–
868 
(1,413) 
4,753
Arising on business combinations
(6,938) 
(378) 
61
1,016 
–
(6,239) 
Net deferred tax asset
250 
(378) 
59
1,706 
(1,413) 
224
As at 31 March 2023 
1 April 2022
£’000
Acquired
during the
year
£’000
Impact of 
foreign 
exchange 
revaluation
£’000
Recognised 
in income 
£’000
Recognised 
in equity
£’000
31 March 2023
£’000
Accelerated capital allowances
(110) 
–
–
(18) 
–
(128) 
Short-term timing differences
690 
–
(53) 
1,381
–
2,018
Share options
3,213 
–
–
1,215
870
5,298
Arising on business combinations
(7,453) 
–
(374) 
889
–
(6,938) 
Net deferred tax (liability)/asset
(3,660) 
–
(427) 
3,467
870
250
Deferred tax assets recognised within these consolidated financial statements mainly represent the future tax effect of share-based 
payment charges in respect of awards that have yet to be exercised or released. Deductions in excess of the cumulative share-based 
payment charge recognised in the consolidated statement of comprehensive income are recognised in equity. Other deferred tax 
assets recognised relate to timing differences on deductions for tax purposes and as such there is no restriction on recoverability.
Deferred tax liabilities primarily represent temporary differences between the accounting and tax treatments of acquired intangible 
assets. As the intangible assets are amortised, the deferred tax liabilities decrease, with changes being recognised in the consolidated 
statement of comprehensive income. Any deferred tax liabilities recognised in respect of foreign currency intangible assets are 
re-translated at each balance sheet date, consistent with the treatment of the associated intangible assets.
7. Leases continued
Amounts recognised in the Group’s consolidated statement of comprehensive income
FY 24
£’000
FY 23
£’000
Depreciation of right-of-use asset
(2,131) 
(1,389) 
Short-term lease expense
(723) 
(1,096) 
Low-value lease expense
–
–
Variable service charges
(119) 
(54) 
Included in administration expenses
(2,973) 
(2,539) 
Interest expense on lease liabilities
(308) 
(216) 
Included in finance expenses
(308) 
(216) 
Total cash rental payments made in the year on all lease tenors amounted to £3.0m (FY 23: £2.6m), of which £2.3m (FY 23: £1.5m) 
related to lease liabilities and £0.7m (FY 23: £1.1m) related to short-term leases.
The Group has given consideration to any extension options and early termination options with reasonable certainty, and these have 
been reflected within the lease liabilities where appropriate.
The Group has no material income or expenses associated with sub-leasing arrangements, sale-and-leaseback transactions, or 
variable lease payments.
8. Taxation
FY 24
£’000
FY 23
£’000
Current tax
In respect of the current year – UK 
3,130
3,660
Foreign taxation
5,495
8,059
Adjustment in respect of prior periods
(196) 
(442) 
Deferred tax
In respect of the current year – UK
(1,344) 
(1,995) 
Foreign taxation
9
(1,380) 
Change in tax rate on opening balance
–
8
Adjustment in respect of prior periods
(371) 
(100) 
Total tax expense for the year
6,723
7,810
The Finance Act 2022 increased the main rate of corporation tax in the UK to 25% from 1 April 2023. The UK deferred tax balances as 
disclosed in note 9 reflect this substantively enacted rate in the current and prior years.
In addition to the tax expense for the year ended 31 March 2024, the Group has also recognised a total charge of £0.8m (FY 23: £2.4m 
credit) of tax through equity, comprising a charge of £1.4m (FY 23: £0.9m credit) relating to deferred tax on share options outstanding, 
partly offset by a credit of £0.6m (FY 23: £1.5m) relating to current tax on the exercise of share options in the year. Additionally, a £0.1m 
credit (FY 23: £0.4m charge) was recognised through other comprehensive income, relating to the deferred tax impact of foreign 
exchange fluctuations on acquired intangible assets.
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Financial Statements

Notes to the consolidated financial statements continued
12. Goodwill and intangible fixed assets
Goodwill
Movements in the year
Note
FY 24
£’000
FY 23
£’000
Cost at beginning of the year
103,676 
100,991
Additions
 13 
2,711 
–
(Losses)/gains from foreign exchange
(1,208) 
2,685
Cost at end of the year
105,179
103,676
Goodwill represents the excess of the cost of an acquisition over the fair value of the Group’s share of the net identifiable assets of 
the acquired subsidiary at the date of acquisition. In line with IAS 21 para 47, goodwill arising on the acquisition of a foreign operation 
is held in local currency and is retranslated into the Group’s presentational currency at each reporting date using the closing foreign 
exchange rate.
Additions in the year of £2.7m to goodwill relate to the Group’s acquisition of Shoreline Consulting Pty Ltd, Shoreline Consolidated Pty 
Ltd and their subsidiaries (“Shoreline”), a boutique consultancy that provides services to the asset and wealth management sector in 
APAC. This goodwill represents assets that do not qualify for separate recognition and includes the assembled workforce and the 
expected synergy benefits of combining the talents of the Shoreline team into the Group.
In prior years, goodwill was recognised upon the acquisitions of Alpha FMC Group Holdings Ltd in February 2016, TrackTwo GmbH in 
July 2017, Axxsys Ltd in June 2019, Obsidian Solutions Ltd in November 2019 and Lionpoint Holdings, Inc. in May 2021. 
In line with IAS 36 para 96, the carrying value of goodwill is not subject to systematic amortisation but is reviewed at least annually for 
impairment. The review assesses each group of CGUs to which goodwill has been allocated for impairment by comparing the carrying 
value of the units, including the goodwill, with the recoverable amount of the units. The carrying values of goodwill have been assessed 
by reference to value in use. These have been estimated using cash flows from forecasts prepared by management around the balance 
sheet date.
The CGUs have been grouped in line with the Group’s operating segments as this is the level at which goodwill is monitored by 
management. Therefore, the groups of CGUs considered for impairment testing are UK, North America and Europe & APAC.
Allocation of goodwill
FY 24
£’000
FY 23
£’000
UK
52,082
52,082
North America
31,961
32,626
Europe & APAC
21,136
18,968
At end of the year
105,179
103,676
Key assumptions – impairment testing
The principal assumptions considered to be individually significant for the purposes of calculating the value in use for each CGU include 
the assumed underlying trading used to estimate the future CGU cash flows, taking into account future CGU growth rates and margins, 
and the pre-tax discount rate used to convert these estimated cash flows to present value. 
In all cases, the budget for the following financial year forms the basis for the cash-flow projections for a CGU. These near-term FY 25 
budget assumptions were sensitised to account for the inherent uncertainty associated with forward-looking cash-flow projections. 
The cash-flow projections for the four years subsequent to the budget year reflect the Directors’ expectations of the medium-term 
operating performance of the CGU and the growth prospects in the CGU’s market, reflecting a range of factors relevant to the specific 
circumstances of each CGU. Underlying revenue growth assumptions for the period FY 26 to FY 29 range from an average annual 
growth of 5.5% to 11.6% over the medium term and are assessed on a period-by-period basis reflecting market conditions. They include 
the relative size of each CGU and the maturity level of operations in the territory in the determination of the future estimated cash flows 
for value in use.
Thereafter, a perpetuity long-term growth rate is applied ranging between 1.0% and 1.9% depending on the CGU, based on longer-term 
economic outlooks of those economies and the Directors’ longer-term assessment of the prospects of those businesses.
To discount these cash flows to present value, CGU specific pre-tax discount rates have been applied to reflect the market assessment 
of the time value of money and the specific risk profile of each CGU, including consideration of the relative size of each CGU, the maturity 
level of operations in the territory and local market risk metrics. The Group bases its estimate for the pre-tax discount rate on its weighted 
average cost of capital. The weighted average pre-tax discount rate for the Group was determined to be 14.6% (FY 23: 14.7%). CGU 
specific discount rates have been applied to reflect CGU specific risks.
The Group has considered associated costs of climate change and decarbonisation when forecasting future cash flows.
9. Deferred tax continued
Deferred tax assets and liabilities are offset where there is a legally enforceable right to do so and when the deferred taxes relate to the 
same fiscal authority. The below table sets out the deferred tax asset and the net deferred tax liability, as presented in the consolidated 
statement of financial position: 
FY 24
£’000
FY 23
£’000
Deferred tax liabilities
(2,442) 
(2,783) 
Deferred tax assets
2,666
3,033
Net deferred tax asset
224
250
10. Dividends
Amounts recognised as distributions to equity holders:
FY 24
£’000
FY 23
£’000
Final dividend for the year ended 31 March 2023 of 10.50p (FY 22: 7.50p) per share
12,010 
8,547 
Interim dividend for the year ended 31 March 2024 of 3.70p (FY 23: 3.70p) per share
4,236 
4,227 
Total dividends paid in the year
16,246 
12,774 
In view of the recommended cash offer to acquire Alpha by Bidco, a newly incorporated indirect subsidiary of certain funds managed 
by Bridgepoint, the Board is not recommending a final dividend. If the acquisition does not complete, it is expected that the Board 
would declare a final dividend in respect of FY 24 at a later date.
11. Earnings per share and adjusted earnings per share
The Group presents basic and diluted earnings per share (“EPS”), on both a statutory and adjusted basis. Basic EPS is calculated by 
dividing the profit or loss for the year attributable to ordinary shareholders by the weighted average number of ordinary shares outstanding 
during the year. In the calculation of diluted EPS the Group applies the treasury share method to include the impact of potentially dilutive 
shares arising from the Group’s share option plans. For further detail on the Group’s accounting policy see note 1.
In order to reconcile to the adjusted profit after tax, the same adjustments as set out in note 4 have been made to the Group’s profit for 
the financial year. The profits and weighted average number of shares used in the calculations are set out below:
Note
FY 24
FY 23
Basic and diluted EPS
Profit for the financial year (£’000)
15,847
17,961
Weighted average number of ordinary shares in issue (’000)
114,398
113,531
Number of dilutive shares (’000)
7,658
7,883
Weighted average number of ordinary shares, including dilutive shares (’000)
122,056
121,414
Basic EPS (p)
13.85
15.82
Diluted EPS (p)
12.98
14.79
Adjusted EPS and adjusted diluted EPS
Adjusted profit after tax (£’000)
 4 
28,487
33,229
Weighted average number of ordinary shares in issue (’000)
114,398
113,531
Number of dilutive shares (’000)
7,658
7,883
Weighted average number of ordinary shares, including dilutive shares (’000)
122,056
121,414
Adjusted EPS (p)
24.90
29.27
Adjusted diluted EPS (p)
23.34
27.37
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Financial Statements

Notes to the consolidated financial statements continued
As at 31 March 2023
Order 
backlog
£’000
Customer 
relationships
£’000
Intellectual 
property
£’000
Trade 
name
£’000
Capitalised 
development 
costs
£’000
Total
£’000
Cost
At the start of the year
2,192
35,652
3,388
8,982
1,819
52,033
Additions
319
–
–
–
–
319
Exchange difference
69
553
–
138
–
760
At the end of the year – total
2,580
36,205
3,388
9,120
1,819
53,112
Amortisation
At the start of the year
(2,072) 
(12,083) 
(2,141) 
(2,771) 
(1,633) 
(20,700) 
Charge for the year
(468) 
(3,044) 
(461) 
(603) 
(186) 
(4,762) 
Exchange difference
(40) 
(18) 
–
(4) 
–
(62) 
At the end of the year – total
(2,580) 
(15,145) 
(2,602) 
(3,378) 
(1,819) 
(25,524) 
Net book value
–
21,060
786
5,742
–
 27,588 
Customer relationships
Customer relationships at the start of the year represent the total of the fair value at the acquisition dates of the customer relationships 
that were owned by, but not previously recognised as assets of, Alpha FMC Group Holdings Ltd in FY 16, TrackTwo GmbH in FY 18, 
Obsidian Solutions Ltd and Axxsys Ltd in FY 20 and Lionpoint Holdings, Inc. in FY 22.
Additions in the year of £1.7m to customer relationships relate to the acquisition by the Group of Shoreline Consulting Pty Ltd, 
Shoreline Consolidated Pty Ltd and their subsidiaries.
The fair value has been determined by applying the multi-period excess earnings method to the cash flows expected to be earned from 
customer relationships. The key management assumptions are around forecast revenues, operating margins and discount factors. The 
value is given by the present value of the earnings the customer relationships generate, net of a reasonable return on other assets also 
contributing to that stream of earnings (contributory asset charges).
A useful economic life of 4–12 years has been deemed appropriate based on the average realisation rate of cumulative cash flows and 
benchmarked data for each respective acquisition. Projected cash flows have been discounted over this period. The amortisation 
charge is recognised in administration expenses within the consolidated statement of comprehensive income. 
Intellectual property
Intellectual property at the start of the year represents the fair value at the 3 February 2016 acquisition date of the intellectual property 
which was owned by, but not previously recognised as assets of, Alpha FMC Group Holdings Ltd, intellectual property acquired as part 
of the TrackTwo GmbH acquisition in FY 18, and those acquired on the acquisition of Axxsys Ltd and Obsidian Solutions Ltd in FY 20.
The fair value has been determined by applying the relief from royalty method to the cash flows earned from the intellectual property. 
The key management assumptions are around growth forecasts, discount factors and royalty percentage utilised. A useful economic life 
of seven years has been deemed appropriate based on previous acquisitions and benchmarking data. Projected cash flows have been 
discounted over this period. The amortisation charge is recognised in administration expenses within the consolidated statement of 
comprehensive income.
Trade name
Trade name intangible assets at the start of the year represent the fair value at the 3 February 2016 acquisition date of the trade name, 
which was owned by, but not previously recognised as an asset of, Alpha FMC Group Holdings Ltd, and those acquired on the 
acquisition of Axxsys Ltd and Obsidian Solutions Ltd in FY 20 and Lionpoint Holdings, Inc. in FY 22.
The fair value has been determined by applying the relief from royalty method to the cash flows earned from the trade name. The key 
management assumptions are around growth forecasts, discount factors and royalty percentage utilised. A useful economic life of 4–15 
years has been deemed appropriate based on previous acquisitions and benchmarking data. Projected cash flows have been discounted 
over this period. The amortisation charge is recognised in administration expenses within the consolidated statement of comprehensive income. 
12. Goodwill and intangible fixed assets continued
The table below summarises the assumptions used for each CGU:
Pre-tax discount rate
Medium-term growth rate
Long-term growth rate
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
UK
14.7%
14.8%
5.5%
5.5%
1.0%
0.8%
North America
15.5%
15.3%
11.6%
11.5%
1.9%
1.6%
Europe & APAC
13.1%
12.8%
7.1%
7.1%
1.3%
1.4%
Sensitivity
The Group has considered a range of factors in relation to the value in use estimate for each CGU. 
In the assessing goodwill impairment review, discount rates applied would have to increase to between 30.9% and 47.5% dependent on 
the CGU to result in value in use headroom falling to nil for any CGU. The Directors consider that no reasonably possible change to the 
long-term growth rates could result in impairment of goodwill for any CGU given the assumptions, summarised in the table above. 
Management does not expect a material change to the discount rate in any of its CGUs as presented for the year ended 31 March 2024. 
As such, in order to address inherent uncertainty surrounding forward-looking cash-flow assumptions, the Group has applied sensitivity 
analysis to identify the point to which growth would have to fall in order to reduce headroom to nil. As such, the assumed medium-term 
annual growth rate for the period from FY 26 to FY 29 would need to be an annual decrease of (20.0%) and (30.9%), depending on the 
CGU, for the value in use headroom to fall to nil. 
Variations in inflation levels are not significant in the impairment sensitivity analysis, given the level of headroom available to each CGU.
The Directors have considered whether a reasonably possible change in the assumptions would erode the headroom or give rise to a 
material adjustment to any carrying value in the next 12 months. The Directors do not consider that a reasonably possible change in 
assumptions could result in a reduction in headroom to nil for any CGU. 
Intangible fixed assets
As at 31 March 2024 
Order 
backlog
£’000
Customer 
relationships
£’000
Intellectual 
property
£’000
Trade 
name
£’000
Capitalised 
development 
costs
£’000
Total
£’000
Cost
At the start of the year
2,580
36,205
3,388
9,120
1,819
53,112
Additions
–
1,729
–
–
311
2,040
Exchange difference
(24) 
(225) 
–
(50) 
–
(299) 
At the end of the year – total
2,556
37,709
3,388
9,070
2,130
54,853
Amortisation
At the start of the year
(2,580)
(15,145) 
(2,602) 
(3,378) 
(1,819) 
(25,524) 
Charge for the year
–
(3,269) 
(281) 
(775) 
–
(4,325) 
Exchange difference
24
37
–
8
–
69 
At the end of the year – total
(2,556) 
(18,377) 
(2,883) 
(4,145) 
(1,819) 
(29,780) 
Net book value
–
19,332
505
4,925
311
25,073
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Financial Statements

Notes to the consolidated financial statements continued
A summary of the purchase consideration, net assets acquired, identifiable intangible assets and goodwill is set out below. These fair 
values are determined by using established estimation techniques such as income-based discounted cash flow models. 
Shoreline
Book values
£’000
Fair value 
adjustments
£’000
Values on 
acquisition
£’000
Acquiree’s net assets at the acquisition date:
Customer relationships
–
1,729
1,729
Trade and other receivables
768
–
768
Cash and cash equivalents
92
–
92
Trade and other payables
(636) 
–
(636)
Deferred tax asset/(liability)
54
(432)
(378)
Net identifiable assets acquired
278
1,297
1,575
Cash consideration relating to business combination
4,286
Goodwill on acquisition (see note 12)
2,711
Of the total maximum potential amounts payable, £0.9m was classified as employment-linked because these payments are conditional 
on the continuing employment of certain Shoreline employees. These employment-linked acquisition payments are expensed through 
profit or loss proportionately until the relevant payment date, based on the amounts expected to be paid, taking into consideration 
expected performance against earn-out targets. During the year, the Group has expensed £0.3m in relation to these employment-linked 
payments through the consolidated statement of comprehensive income, with £0.1m paid in the year.
Deferred and contingent consideration is discounted to fair value. Discount unwinding is recognised as a finance expense proportionately 
across the periods until final payment. During the year, £0.1m of discount unwinding was expensed as a non-underlying finance cost in 
relation to the Shoreline acquisition consideration. 
A fair value adjustment of £0.1m was recognised in the consolidated statement of comprehensive income at 31 March 2024 to reflect 
the modified earn-out agreement and revised payment timings described above.
As consideration for the acquisition of Shoreline is payable in Australian dollars, foreign exchange gains and losses are recognised at 
each reporting date in relation to translating these liabilities into pound sterling. In the period, the Group recognised a small foreign 
exchange gain through other comprehensive income in relation to the re-translation of these liabilities.
As at 31 March 2024, a £2.1m liability is recorded, of which £0.9m is current and £1.2m is non-current.
Shoreline contributed £2.3m to the Group’s revenue in the year and had an immaterial impact on the Group’s profit after tax for the year from 
the date of acquisition to 31 March 2024. If the acquisition of Shoreline had been completed on 1 April 2023, Group revenues for the 
year would have been £235.7m with an immaterial impact on the Group profits after tax, without adjustment to amortisation assumptions.
Acquisition and integration costs of £0.3m related to the Shoreline acquisition are included within administration expenses as detailed 
in note 4.
12. Goodwill and intangible fixed assets continued
Capitalised development costs
Capitalised development costs represent the costs incurred in the development of Aiviq’s client data and analytics software platform. 
Additions of £0.3m in the year relate to capitalised expenditure by Aiviq in March 2024.
The remaining useful lives at 31 March 2024 of each of the respective asset classes acquired on acquisition above are summarised in 
the table below.
Acquired entity
Customer 
relationships
(years)
Intellectual 
property
(years)
Trade name
(years)
Capitalised
development
costs
(years)
Alpha FMC Group Holdings 
3.8
–
6.8
–
TrackTwo GmbH
4.3
0.3
–
–
Axxsys – UK
6.2
–
1.0
–
Axxsys – North America/Nordics
7.2
–
1.0
–
Obsidian Solutions 
–
2.6
–
–
Lionpoint – UK
9.2
–
3.5
–
Lionpoint – North America
9.2
–
3.5
–
Lionpoint – Europe & APAC
8.2
–
3.5
–
Shoreline – Europe & APAC
10.1
–
–
–
Aiviq – UK
–
–
–
3.0
The Group reviews the remaining useful lives of its intangible assets on at least an annual basis. During the year, the remaining useful 
lives of certain customer relationship and trade name intangible assets were shortened to best reflect the Group’s expected usage of 
these assets going forward. These revisions did not have a material effect on the amortisation charge in the year and are not expected 
to have a material effect on the annual amortisation charge in future years.
13. Acquisition of businesses
Acquisitions in the year
Shoreline
On 1 May 2023, the Group reached an agreement to acquire 100% of the issued share capital of Shoreline Consulting Pty Ltd and 
Shoreline Consolidated Pty Ltd and its subsidiaries (together, “Shoreline”), a boutique consultancy that provides services to the asset 
and wealth management sector in APAC, on a cash free, debt free basis. The Directors consider that the acquisition enables Alpha to 
reinforce our position and take advantage of opportunities in the APAC region.
The maximum potential cash consideration payable by the Group pursuant to the acquisition agreement was AUD 13.0m (£6.8m), 
allocated between AUD 8.0m (£4.2m) non-contingent cash consideration and a contingent earn-out structure up to a maximum of 
AUD 5.0m (£2.6m), payable in several instalments. 
Subsequent to the acquisition date, in light of market conditions and performance, an agreement with the founders was reached to 
modify the terms of the earn-out agreement. This agreement has reduced the maximum amount of earn-out consideration available from 
AUD 5.0m (£2.6m) to AUD 3.1m (£1.6m) with modified earn-out targets, payable in July 2026, 2027 and 2028. 
The fair value of consideration recognised on the date of acquisition, excluding employment linked amounts, amounted to AUD 8.2m 
(£4.3m), of which AUD 4.5m (£2.4m) relates to initial cash consideration paid, AUD 0.2m (£0.1m) relates to additional amounts paid 
in the year in relation to completion working capital, AUD 2.4m (£1.2m) relates to deferred consideration, and AUD 1.1m (£0.6m) relates 
to discounted contingent consideration.
Initial consideration was funded from the Group’s cash reserves, with any remaining deferred and contingent consideration amounts 
expected to be settled in cash, with the option to settle a portion of the deferred amounts in the Group’s ordinary shares.
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Financial Statements

Notes to the consolidated financial statements continued
14. Property, plant and equipment
Leasehold 
improvements
£’000
Fixtures 
and fittings
£’000
Computer 
equipment
£’000
Total
£’000
Cost
As at 1 April 2022
241
232
2,311
2,784
Additions
–
87
773
860
Disposals
(6) 
(42)
(281)
(329)
Exchange difference
3
6
38
47
As at 31 March 2023
238
283
2,841
3,362
Additions
–
11
498
509 
Disposals
(237) 
(139) 
(998) 
(1,374)
Exchange difference
(1) 
(3) 
(26) 
(30)
As at 31 March 2024
–
152
2,315
2,467
Depreciation
As at 1 April 2022
(210) 
(197)
(1,571) 
(1,978) 
Charge for the year
(35) 
(17)
(492) 
(544) 
Disposals
6
42
256
304
Exchange difference
1
(4) 
(28)
(31)
As at 31 March 2023
(238) 
(176)
(1,835) 
(2,249) 
Charge for the year
–
(30)
(608) 
(638) 
Disposals
237
139
974
1,350
Exchange difference
1
2
14
17
As at 31 March 2024
–
(65) 
(1,455)
(1,520)
Net book value as at 31 March 2024
–
87
860
947
Net book value as at 31 March 2023
–
107
1,006
1,113
15. Trade and other receivables
FY 24
£’000
FY 23
£’000
Amounts due within one year:
Trade receivables
34,190
26,781
Less: allowance for expected credit losses
(685) 
(657)
Trade receivables – net
33,505 
26,124
Other receivables
1,080
1,194
Capitalised contract fulfilment costs
753
1,101
Prepayments
2,478
1,999
Accrued income
4,369
3,710
Total amounts due within one year
42,185
34,128
Trade receivables are non-interest bearing and generally have a 30- to 60-day term. Due to their short maturities, the carrying amount 
of trade and other receivables is a reasonable approximation of their fair value. Trade receivables have increased in the year through the 
ongoing growth of the business with higher debtor days at 53 days (FY 23: 43 days) against strong collections in the prior year.
An expected credit loss attributable to trade receivables is established after consideration of historical loss rates in preceding periods 
and relevant forward-looking factors. The Group has determined historical loss rates for each ageing category of trade receivables by 
performing an in-depth analysis of historical losses in conjunction with other factors in key Alpha territories.
The Group has considered a number of factors in determining appropriate expected credit loss rates, including macro-economic factors 
and asset-specific indicators such as customer correspondence, default or delinquency in payment and significant financial difficulties 
of the customer. 
13. Acquisition of businesses continued
Acquisitions in previous years
Lionpoint
As at 31 March 2023, the Group held a liability of £24.9m in relation to future deferred and contingent consideration payable for this acquisition.
Employment-linked acquisition payments are expensed through the income statement proportionately until FY 26. During the year, the 
Group has expensed £0.8m in relation to these employment-linked payments.
The deferred and contingent consideration is discounted to fair value. Discount unwinding is recognised as a finance cost proportionately 
across the periods until final payment. During the year, £1.5m of discount unwinding was expensed as a non‑underlying finance cost in 
relation to the Lionpoint acquisition consideration. 
During the year, the Group made deferred and contingent Lionpoint acquisition payments totalling £16.3m. Of these payments, £1.7m 
relates to employment-linked consideration, and is presented within cash from operating activities, with the remaining £14.6m presented 
within cash used in investing activities in the consolidated statement of cash flows.
As consideration for the acquisition of Lionpoint is payable in US dollars, foreign exchange differences are recognised at each reporting 
date in relation to translating these liabilities into pound sterling. In the year, the Group recognised a foreign exchange profit of £0.5m in 
relation to the re-translation of these liabilities.
As at 31 March 2024, a £10.4m liability is recorded, of which £10.1m is current and £0.3m is non-current.
The below table summarises the movements in the deferred and contingent consideration liabilities to 31 March 2024:
Shoreline
£’000
Lionpoint
£’000
Total
£’000
Balance as at 1 April 2023
– 
24,949
24,949
Additions
1,824
–
1,824
Employment-linked consideration
318
817
1,135
Payments in the year45
(57) 
(16,328) 
(16,385)
Unwinding of discounting
127
1,494
1,621
Fair value adjustment
(72) 
–
(72) 
Foreign exchange gains
(36) 
(522) 
(558) 
Balance as at 31 March 2024
2,104
10,410
12,514
Represented by:
Current
883
10,070
10,953
Non-current
1,221
340
1,561
Balance as at 31 March 2024
2,104
10,410
12,514
As at 31 March 2024, the Group held a total liability of £12.5m in relation to future deferred and contingent consideration payable for 
acquisitions. Of this liability at the balance sheet date, £2.4m relates to deferred consideration and the remaining £10.1m relates to 
contingent consideration. Within these deferred and contingent consideration liabilities, £1.9m relates to employment-linked amounts.
The fair value of acquisition earn-outs is no longer considered to be an area of significant estimation uncertainty given proximity to and 
more certainty around the Lionpoint final earn-out payment. The fair value of the earn-out liability held in relation of Shoreline is also not 
considered to have a material level of estimation uncertainty to the value of the liability held at 31 March 2024.
45	Deferred and contingent acquisition payments of £16.4m includes £1.8m of employment-linked consideration, which is reported in net cash generated from operating activities in the 
consolidated statement of cash flows. Additionally, acquisition payments reported within cash flows from investing activities in the consolidated statement of cash flows includes £2.4m 
paid upon completion of the acquisition of Shoreline, net of cash acquired, which is not included in the table above.
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Financial Statements

Notes to the consolidated financial statements continued
17. Trade and other payables
Note
FY 24
£’000
FY 23
£’000
Trade payables
4,400
5,156
Accruals
18,929
29,880
Deferred income
1,756
796
Social security tax on share options
22
2,075
1,669
Taxation and social security
5,731
4,734
Other payables
2,529
2,277
Earn-out and deferred consideration
13
10,953
16,027
Total amounts owed within one year
46,373
60,539
Trade payables comprise amounts outstanding for trade purchases and ongoing costs. The Directors consider that the carrying amount 
of trade and other payables is a reasonable approximation of their fair value. The Group’s trade payables payment policy is to provide 
payment within the agreed terms, which is generally 30 days from the date of receipt of invoice.
The decrease in accruals reflects the payment in the year of both the FY 23 profit share and the second tranche of deferred FY 22 
payments, as well as a lower performance-adjusted bonus accrual amounts for FY 24.
The earn-out and deferred consideration liability comprises the amounts due within one year relating to the Lionpoint and Shoreline 
acquisitions. Refer to note 13 for further detail.
Deferred income recognises contract liabilities arising from the Group’s revenue-generating activities relating to payments received 
in advance of performance delivered under a contract. These contract liabilities typically arise on short-term timing differences 
between performance obligations in some milestone or fixed-fee contracts and their respective contracted payment schedules. 
The contract liability movement in the year represents these timing differences across contracts at each year end. The following table 
sets out the revenue recognised in the current year that relates to carry-forward contract liabilities, and the current and non-current 
liabilities recognised in the current year that have been deferred to future reporting periods. All current deferred income is expected 
to be recognised through revenue within one year. Movements in the year predominantly relate to the underlying operations of 
the business, and no material contract liabilities were recognised in relation to changes in estimates or contract modifications. 
There were no contract modifications in the year that resulted in the recognition of revenue from performance obligations satisfied 
in previous periods.
Note
FY 24
£’000
FY 23
£’000
Contract liabilities at the start of the year
17,19
 1,009 
 2,098 
Foreign exchange movements
(23) 
 104 
Contract liabilities recognised in revenue during the year
(773) 
(1,969) 
Increase in contract liabilities during the year
 1,699 
 776 
Balance at the end of the year
17,19
 1,912
 1,009
Unperformed balances shown in the table below, represent the revenue that the Group will earn from customers when the Group 
satisfies the remaining performance obligations in certain contracts. These mainly relate to Aiviq’s multi-year software licence contracts 
that range between one and five years, in which software access revenue is recognised over the access period. 
The following table sets out the aggregate amount of the contracted transaction price allocated to performance obligations that are 
unsatisfied or partially unsatisfied at the year-end date. Unperformed balances relating to contracts with an expected original life of less 
than one year are not disclosed. Similarly, the Group has adopted the practical expedient not to disclose amounts under longer-term 
contracts in which the revenue is to be invoiced on agreed day rates. Revenue from unperformed performance obligations is expected 
to be recognised in the following timeframes: 
FY 24
£’000
FY 23
£’000
To be undertaken and recognised within one year
 2,589 
 1,373 
To be undertaken and recognised between one and three years
 3,337 
 2,257 
To be undertaken and recognised after three years
 2,310 
 1,614 
Total unperformed performance obligations
 8,236 
 5,244 
15. Trade and other receivables continued
As at 31 March 2024 
Expected 
loss rate
%
Gross carrying 
amount
£’000
Loss 
allowance
£’000
Net carrying 
amount
£’000
Not overdue
1.30%
20,917
(271) 
20,646
Overdue 1–30 days
2.23%
10,600
(236) 
10,364
Overdue 31–60 days
3.32%
1,444 
(48) 
1,396
Overdue 61–90 days
7.30%
573
(42) 
531
Overdue 90+ days
13.45%
656
(88) 
568
As at 31 March 2024
34,190
(685)
33,505
As at 31 March 2023
Expected 
loss rate
%
Gross carrying 
amount
£’000
Loss 
allowance
£’000
Net carrying 
amount
£’000
Not overdue
1.98%
19,295
(382) 
18,913
Overdue 1–30 days
3.15%
6,652
(209) 
6,443
Overdue 31–60 days
5.01%
602
(30) 
572
Overdue 61–90 days
10.82%
69
(7) 
62
Overdue 90+ days
17.60%
163
(29) 
134
As at 31 March 2023
26,781
(657) 
26,124
Capitalised contract fulfilment costs comprise amounts incurred in relation to unsatisfied performance obligations on fixed-fee milestone 
projects, and non-distinct software implementation costs incurred in advance of the commencement of the client’s licence period on 
Aiviq contracts. As at 31 March 2024, total capitalised contract fulfilment costs were £0.8m (FY 23: £1.2m), of which £0.1m (FY 23: £0.1m) 
was presented within non-current assets on the face of the consolidated statement of financial position. These costs are recognised in 
the consolidated statement of comprehensive income at the point of revenue recognition for fixed-fee milestone projects or are amortised 
to the consolidated income statement over the licence period for non-distinct software implementation costs. An expense of £1.1m 
(FY 23: £1.5m) has been recognised in the consolidated statement of comprehensive income in relation to capitalised contract fulfilment 
costs. No significant judgements have been made in determining the amount of costs to be capitalised, which primarily comprise costs 
within scope of IAS 19 Employee Benefits.
Contract receivables are recognised in accrued income and relate to satisfied performance obligations recognised and not invoiced at 
the year end. All such contract receivables are expected to be realised within one year and are classified within current assets. Contract 
receivables are recorded on a time spent basis and as performance obligations are met on agreed fees and day rates, billed in arrears. 
These are typically short-term timing differences that are administrative in nature at each reporting date. Contract receivable payments 
are due on standard terms once the invoices are raised. The contract receivables movement in the year represents these timing 
differences across respective contract deliverables at each year end. 
The expected credit loss calculated on accrued income was not material at the current or prior year ends. For analysis of the exposure 
to credit risk at 31 March 2024, refer to note 23. 
16. Cash and cash equivalents
FY 24
£’000
FY 23
£’000
Cash at bank
29,392
59,215
Cash and cash equivalents
29,392
59,215
All cash and cash equivalents held by the Group are available for use by the Group with no restrictions.
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Financial Statements

Notes to the consolidated financial statements continued
20. Note to the cash flow statement
Non-cash changes
1 April 
2023
£’000
Cash flow
£’000
Lease
accounting 
additions & 
modifications
£’000
Other 
changes
£’000
Foreign 
exchange
£’000
31 March 
2024
£’000
Cash and cash equivalents
59,215
(28,771) 
–
–
(1,052) 
29,392
Bank borrowings
–
–
–
–
–
–
Net cash
59,215 
(28,771) 
–
–
(1,052) 
29,392
Less: cash and cash equivalents
(59,215) 
28,771
–
–
1,052
(29,392)
Leases
(4,161) 
2,297
(464) 
(305) 
73
(2,560)
Interest and bank loan fees
–
1,254
–
(1,254) 
–
–
Liabilities arising from financing
(4,161) 
3,551
(464) 
(1,559) 
73
(2,560) 
Non-cash changes
1 April 
2022
£’000
Cash flow
£’000
Lease
accounting 
additions & 
modifications
£’000
Other 
changes
£’000
Foreign 
exchange
£’000
31 March 
2023
£’000
Cash and cash equivalents
63,516
(7,323)
–
–
3,022
59,215
Bank borrowings
–
–
–
–
–
–
Net cash
63,516
(7,323) 
–
–
3,022
59,215
Less: cash and cash equivalents
(63,516)
7,323
–
–
(3,022) 
(59,215)
Leases
(2,409)
1,531
(2,854) 
(216) 
(213) 
(4,161)
Interest and bank loan fees
–
482
–
(482) 
–
–
Liabilities arising from financing
(2,409)
2,013
(2,854) 
(698) 
(213) 
(4,161) 
21. Called up share capital
FY 24
Number
FY 23
Number
Allotted, called up and fully paid
Ordinary 0.075p shares (1 vote per share)
122,009,736
120,509,736
FY 24
£
FY 23
£
Allotted, called up and fully paid
Ordinary 0.075p shares (1 vote per share)
91,507
90,382
Movements in share capital during the year ended 31 March 2024:
£
Balance as at 1 April 2023
90,382
120,509,736 ordinary shares of 0.075p each
Issued shares
(i)
1,125
Balance as at 31 March 2024
91,507
122,009,736 ordinary shares of 0.075p each
(i)	 During the year, a total of 1,500,000 ordinary shares were issued by the Group, all of which were issued to the employee benefit 
trust (“EBT”) for future satisfaction of share option awards.
18. Provisions
Social security
and sales 
tax provisions
£’000
Legal and 
other provisions
£’000
Total
£’000
Balance as at 1 April 2023
2,876
450
3,326 
Utilised
–
–
–
Released
(378) 
(108) 
(486) 
Additional provisions
504 
–
504
Foreign exchange movements
(35) 
(1) 
(36) 
Balance as at 31 March 2024
2,967 
341
3,308
Within social security tax and sales tax provisions is a £1.4m (FY 23: £1.4m) provision relating to historical pre-AIM admission potential 
tax treatments and an additional £1.1m (FY 23: £1.5m) relating to further potential social security tax exposures. An amount of £0.5m 
has been provided for in the year relating to US sales taxes, following an internal review. The amount and timing of these social security 
and sales tax provisions are subject to uncertainty. A final position agreed with a tax authority or through the expiry of a tax audit period 
could differ from the estimated provision.
Legal and other provisions comprise £0.1m (FY 23: £0.3m) of dilapidation provisions in respect of the Group’s leased offices and £0.2m 
(FY 23: £0.2m) relating to ongoing legal claims. The legal and other provisions at 31 March 2024 represents the most probable outcome 
of these claims at the balance sheet date. 
Given the uncertainty, a range of outcomes is possible in relation to these provisions. The Directors consider the cash outflows in 
relation to recognised provisions could reasonably range between £1.4m and £6.6m.
19. Other non-current liabilities
Note
FY 24
£’000
FY 23
£’000
Earn-out and deferred consideration
13
1,561
8,922
Deferred income
156
213
Social security tax on share options
22
1,432
1,640
Other non-current liabilities
–
625
Total amounts owed after one year
3,149
11,400
Earn-out and deferred consideration relates to future deferred and contingent earn-out payments to be made for the acquisition of 
Lionpoint and Shoreline. Given the passage of time, the third Lionpoint deferred and contingent consideration payments now fall due 
within 12 months from the balance sheet date. Refer to note 13 for further detail.
Deferred income recognises contract liabilities arising from the Group’s revenue-generating activities relating to payments received in 
advance of performance delivered under a contract. Deferred income recognised as non-current entirely relates to contracts held within 
the Aiviq business, where revenue is sometimes recognised over a contractual licence period of greater than one year. For further 
details refer to note 17.
Other non-current liabilities fell to nil in the year as the remaining deferred element of FY 23 bonuses for certain directors and senior 
management globally now falls due within 12 months from the reporting date.
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Financial Statements

Notes to the consolidated financial statements continued
During the year, 195,201 share options were forfeited or as a result of leavers before vesting.
Of the 2,129,394 share options exercisable at the year end, 2,082,886 share options vested in the year. The remaining vested award 
holders have a further six to seven-year period, from the date of vesting, in which to exercise their vested awards.
Details of the share option awards made are as follows: 
FY 24
Number
Outstanding at the beginning of the year
9,996,040
Granted during the year
2,805,590
Exercised during the year
(1,378,585)
Forfeited during the year
(195,201)
Expired during the year
–
Outstanding at the year end
11,227,844
Exercisable at the year end
2,129,394
The weighted average exercise price for all options outstanding in both the current and prior years was nominal. The options 
outstanding as at 31 March 2024 had a weighted average remaining contractual life of 1.2 years (FY 23: 1.7 years).
During the year ended 31 March 2024, options were granted in July 2023 and January 2024 to certain employees and senior management.
MIP share options with an external market condition were valued at award using the Monte Carlo option pricing model. The model 
simulates a variety of possible results, across 10,000 iterations for each of the options, by substituting a range of values for any factor 
that has inherent uncertainty over a number of scenarios using a different set of random values from the probability functions. The model 
takes any market-based performance conditions into account and adjusts the fair value of the options based on the likelihood of meeting 
the stated vesting conditions. 
MIP share options without external market conditions and EIP share options were valued at award using a Black-Scholes model.
The inputs to these models in the period were as follows:
FY 24
Weighted average share price at grant date
£3.98 
Exercise price
Nominal
Volatility
26.42%
Weighted average share option life
4 years
Risk free rate
4.93%
Expected dividend yield
3.00%
Volatility is calculated based on the relative rate at which Alpha’s share price moves up and down. It is derived from calculating the 
annualised standard deviation of the daily changes in share price. The expected expense calculated in the model has been adjusted, 
based on management’s best estimate, for the effects of non-market-based performance conditions and employee attrition. 
The Group recognised a total expense of £7.3m (FY 23: £8.0m) in the current year, comprising £6.7m (FY 23: £7.0m) in relation to 
equity-settled share-based payments, and £0.6m (FY 23: £1.0m) relating to relevant social security taxes.
Given the more challenging market environment and the Group’s performance in FY 24, in April 2024, the Remuneration Committee 
considered the vesting of FY 24 awards to Executive Directors and senior management of the Group. It was determined that the overall 
vesting levels of the FY 24 share options awards would be significantly lower than FY 23. This has been reflected in the calculation of the 
share-based payment charge in the year as well as the associated social security costs. Refer to the Remuneration Committee report on 
p. 85 for further details.
The combined carrying value of current and non-current liabilities relating to social security tax on share options as at 31 March 2024 
is £3.5m (FY 23: £3.3m) of which £2.1m was current and £1.4m was non-current. A £0.6m charge was recognised in the consolidated 
statement of comprehensive income in the year, offset by £0.4m of payments. Assumptions associated with the calculation of the social 
security tax liability due on vesting of share options include an estimation of the forward-looking share price at the vesting date based 
on analyst research and applicable future tax rates. For these purposes, the share price is updated at each reporting period to reflect 
historical trends, and is assumed to grow in line with the estimated future performance of the business.
If the estimated future share price assumption were to increase by 30%, the social security costs in the period would increase by £0.4m. 
Were the share price assumption to reduce by 30% the charge would reduce by £0.4m.
If the estimated number of share options expected to forfeit annually were to decrease by 3% for all outstanding share options, the 
share-based payment charge in the year would increase by £0.7m. If estimated annual forfeits were to increase by 3%, the charge 
in the year would reduce by £0.7m.
21. Called up share capital continued
Alpha employee benefit trust 
The Group held 7,537,366 (FY 23: 6,274,380) shares in the EBT, comprising shares held to satisfy share options granted under its joint 
share ownership plan (“JSOP”) or unallocated ordinary shares to satisfy share options granted under the Group’s other share option 
plans. The EBT has waived all dividend and voting rights in respect of these shares. Therefore, the number of shares with exercisable 
voting rights at 31 March 2024 was 114,472,370 (FY 23: 114,235,356).
During the year, 1,500,000 ordinary shares were transferred by the Company to the EBT for potential future satisfaction of share 
incentive plans through the issuance of new shares at nominal value. Further, the EBT purchased a total of 1,035,154 shares from 
the market in the year for a total of £3.8m, which was funded by the Group and is accounted for as a deduction from other reserves. 
In the year, 1,272,168 shares held in the EBT were utilised for employee share option exercises.
Treasury shares
The Group held nil (FY 23: nil) shares in treasury.
22. Share-based payments
The Group has adopted a globally consistent share incentive plan approach, which is implemented using efficient jurisdiction specific 
plans, as appropriate. 
The management incentive plan 
The Group has a management incentive plan (“MIP”) to retain and incentivise directors and senior management. The MIP consists of 
four parts: part A of which will enable the granting of enterprise management incentive and non-tax advantaged options to acquire 
shares; part B of which will enable the awarding of JSOPs; part C of which will enable the awarding of restricted stock units (“RSUs”) 
for participants in the US; and part D of which will enable the awarding of RSUs in France (together the “options”). 
In prior years, the majority of options granted to certain directors and senior management of the Group were subject to the fulfilment 
of three or more of the following performance conditions: (a) the Group achieving adjusted EPS growth of 15.0% or more to trigger a 
maximum award, or 10.0% to trigger a 66% award, with a linear application of awards between these levels; (b) the Group achieving 
a total shareholder return (“TSR”) over three years in excess of the mean TSR delivered by a peer group of comparable companies; 
(c) personal adherence to corporate values and risk policy; and (d) specific business unit EBITDA, or other personal targets and goals. 
As disclosed last year, the Remuneration Committee approved performance conditions for FY 23 awards, which further modified the 
adjusted EPS growth range set out above to reflect the growth of the Group since AIM admission. The criteria for these share incentive 
awards to certain directors and senior management of the Group, depending on the individual and their role, include: (a) the Group 
achieving adjusted EPS growth of 11.25% or more to trigger a maximum award, or 7.5% to trigger a 66% award, with a linear application 
of awards between these levels; (b) personal adherence to corporate values and risk policy; and (c) specific business unit EBITDA, 
or other personal targets and goals. These criteria were also applied to FY 24 awards granted in the year. 
Awards to senior management also contain a market condition requiring the Group to achieve a TSR over three years in excess of the 
mean TSR delivered by a peer group of comparable companies.
MIP awards have either nominal or minimal exercise price payable in order to acquire shares pursuant to options. MIP awards have 
either three- or four-year vesting periods from the date of grant and are usually equity settled. 
The employee incentive plan 
In addition to the MIP, the Board has previously put in place a medium-term employee incentive plan (“EIP”). Under the EIP, a broad 
base of the Group’s employees has been granted share options or share awards over a small number of shares. The EIP is structured 
as is most appropriate under the local tax, legal and regulatory rules in the key jurisdictions and therefore varies between those 
jurisdictions. No EIP awards were made in the current or prior years.
Movements in the year
During the year ended 31 March 2024, a total of 2,805,590 share option and award grants were made to employees and senior management 
(FY 23: 3,153,014). The weighted average of the estimated fair values of these options awarded in the year is £3.23 per share (FY 23: £3.14).
During the year 3,231,673 MIP and EIP awards vested following the satisfaction of performance conditions. The performance conditions 
relating to EPS growth and total shareholder return exceeding a basket of comparable companies over three years to the vesting date 
were met in full and the relevant local regional or individual budgetary performance conditions were met in full or part, in their respective 
year of grant. Of these vested awards, 1,148,787 have been exercised, with a further 229,798 awards that vested in previous periods 
also exercised in the year. Of these total 1,378,585 options exercised, the Group settled 1,272,168 through shares transferred from the 
Group’s EBT, with a further 106,417 options retained for net tax settlement. The weighted average share price at the date of these 
exercises was £3.80. 
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Financial Statements

Notes to the consolidated financial statements continued
Credit risk
The Group’s credit risk is primarily attributable to potential default on its trade receivables. The Group considers a default to have 
occurred when a balance is over 90 days overdue and there is no realistic prospect of payment. The Group has policies that require 
appropriate credit checks on potential customers before sales are made.
The Group has provided for a lifetime expected credit loss against the trade receivables balance at the balance sheet date. The likelihood 
of default is assessed by reference to the ageing category of the receivables. Refer to note 15 for further details. Were the expected 
credit loss rates applied to receivables by the Group to increase by 1% for each ageing category, the resulting additional credit loss to 
the Group would be £0.3m.
Interest rate risk
The Group has interest-bearing assets and liabilities. Interest-bearing assets comprise only cash and cash equivalents that earn interest 
at a variable rate. The Group’s revolving credit facility incurs a variable rate of interest. 
If the variable interest rate applicable to the Group’s revolving credit facility had been 500 bps higher in the year ended 31 March 2024, 
finance expenses would have increased by £0.3m.
Liquidity risk
The Group maintains a committed RCF alongside its cash balances, designed to ensure that it has sufficient available funds for operations 
and planned expansions. The Group monitors its levels of working capital to ensure that it can meet its liabilities as they fall due. 
The concentration of liquidity risk is primarily around acquisition-related payments the Group is committed to make over the next several 
years. The Group’s cash and RCF facility are expected to be more than sufficient to cover these liabilities as they fall due. Refer to 
note 13 for further detail of these acquisition liabilities.
The Group’s current trade payables, accruals and other payables totalling £25.9m are expected to be paid within six months of the 
balance sheet date. Of the gross undiscounted amounts payable in relation to earn-out and deferred consideration, £11.3m is expected 
to be paid within six months of the balance sheet date, £1.1m is expected to be paid between 12 and 18 months of the balance sheet 
date, with the remainder of £1.0m to be paid across FY 27, FY 28 and FY 29. A separate maturity analysis of the Group’s lease liabilities 
is disclosed in note 7.
Financial risk and fair value measurement
The Group is liable for contingent earn-out payments on the acquisition of Lionpoint and Shoreline and, as at 31 March 2024, holds a 
liability that represents the fair value of amounts that may become payable. The disclosures below exclude amounts classified as 
employment-linked.
The fair value is determined by estimating the expected payment, discounted to present value using a risk-adjusted discount rate. 
The expected payment is determined separately in respect of each earn-out agreement, taking into consideration the expected level of 
financial performance of each acquisition against agreed contractual earn-out terms. An undiscounted expected payment of $11.2m 
(£8.9m) has been discounted at 4.2% relating to outstanding contingent consideration on the Lionpoint acquisition, which is payable in 
FY 25. A further AUD 2.0m (£1.0m) of contingent consideration relating to the Shoreline acquisition has been discounted at 15.9%, 
falling due across the next four years.
The Group has assessed the estimation uncertainty of the liability held in relation to contingent consideration. The fair value of 
acquisition earn-outs is no longer considered to be an area of significant estimation uncertainty given proximity to and more certainty 
around the final Lionpoint earn-out payment, which is reflected in the lower discount rate used.
The fair value of the earn-out liability held in relation of Shoreline is also not considered to have a material level of estimation uncertainty 
given the size of the liability. The Directors consider the undiscounted future contingent consideration payable in respect of the Shoreline 
acquisition could reasonably range between £nil and £1.0m.
Foreign currency exchange rate risk
The Group is exposed to foreign currency exchange rate risk mainly as a result of trade receivables and payables that will be settled in 
euros and US dollars, as well as Lionpoint acquisition liabilities that are recorded in US dollars and the Shoreline acquisition liabilities 
that are recorded in Australian dollars. The Group uses available currency resources to help mitigate exposures. 
During the year, the Group entered into an FX swap derivative contract in order to manage the Group’s currency requirements alongside 
the foreign exchange exposure arising from the Lionpoint acquisition liabilities denominated in US dollars. The near leg of the swap was 
settled in November 2023, with the Group selling $10.0m in return for £7.9m at the prevailing spot rate of 1.26. The far leg of the swap to 
be settled in August 2024 requires the Group to sell £7.9m in return for $10.0m at a forward rate of 1.26. The Group has measured this 
derivative at fair value through profit and loss, in line with the requirements of IFRS 9, and has not formally designated this derivative to 
qualify for hedge accounting. The derivative had a negligible fair value at the balance sheet date.
23. Financial instruments
Carrying amount of financial instruments
The carrying amounts of the financial assets and liabilities include:
FY 24
£’000
FY 23
£’000
Financial assets measured at amortised cost
  Cash and cash equivalents
29,392
59,215
  Trade and other receivables
(i)
38,954
31,028
Total financial assets measured at amortised cost
68,346
90,243
Financial liabilities measured at amortised cost
  Trade and other payables
(ii)
(25,858) 
(37,313) 
  Lease liabilities
(2,560) 
(4,161) 
  Other non-current liabilities
(ii)
–
(625) 
Total financial liabilities measured at amortised cost
(28,418) 
(42,099) 
Financial liabilities measured at fair value
  Earn-out and deferred consideration
(12,514) 
(24,949) 
  Derivative financial liabilities
(21) 
–
Total financial liabilities measured at fair value
(12,535) 
(24,949) 
i)	
Trade and other receivables (note 15) as presented in the table above exclude capitalised contract fulfilment costs and prepayments 
as these are non-financial assets.
ii)	 Trade and other payables (note 17) and other non-current liabilities (note 19) in the table above exclude deferred income, social 
security tax on share options, and taxation and other social security as these are non-financial liabilities. Earn-out and deferred 
consideration liabilities are presented as a separate line item in the table above.
The book value of the financial instruments is deemed to be approximate to fair value. There has been no impairment loss recognised in 
the current or prior years in respect of financial assets.
The Group’s financial instruments comprise cash and cash equivalents, items such as trade payables and trade receivables that arise 
directly from its operations, and bank borrowings. These financial instruments arise in the ordinary course of business and their main 
purpose is to provide finance for the Group’s operations. 
The Group’s operations expose it to a variety of financial risks including market risk, credit risk, liquidity risk, interest rate risk and foreign 
currency exchange rate risk. The Board has overall responsibility for internal control and risk management by the Group. In this structure, 
the Audit and Risk Committee manages the processes of reviewing the quality of internal controls that are related to the financial 
performance of the Group, as delegated by the Board. The policies set by the Board of Directors are implemented by the Company’s 
finance team. 
Market risk
Market risk is the risk that changes in market prices, including foreign exchange and interest rates, will affect the Group’s income or 
the value of financial instruments held at the year end. The Directors do not consider this to be a significant risk to the Group. 
Inflation risk is the risk that the increased rate of inflation in the market will have a material impact on the Group’s forecasted cash flows. 
The Group has therefore considered current and plausible inflation levels when forecasting future cash flows. The Group does not believe 
that inflationary pressures represent a material risk to the Group’s financial position at the balance sheet date.
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Financial Statements

Notes to the consolidated financial statements continued
23. Financial instruments continued
The impact on the Group’s net fee income arising from a 5% adverse movement in all foreign exchange rates relevant to the Group 
would be £6.9m (2.9%) in FY 24. The same sensitivity would also result in a decrease in the Group’s net assets of £4.5m.
FY 24
GBP
’000
EUR
’000
USD
’000
CHF
’000
SGD
’000
NOK
’000
DKK
’000
AUD
’000
CAD
’000
RSD
’000
HKD
’000
AED
’000
Trade receivables
10,786
4,832
22,209
506
52
–
4,289
1,205
107
–
–
–
Cash 
3,566
8,280
9,989
850
2,001
63
9,915
2,665
10,793
9,660 
19
–
Trade payables
(2,894)
(336) 
(1,192)
(111) 
(73)
–
(41)
(179) 
(36) 
(63) 
(24)
(60) 
Net amount
11,458
12,776
31,006
1,245
1,980
63 
14,163
3,691
10,864
9,597
(5) 
(60) 
FY 23
GBP
’000
EUR
’000
USD
’000
CHF
’000
SGD
’000
NOK
’000
DKK
’000
AUD
’000
CAD
’000
RSD
’000
HKD
’000
AED
’000
Trade receivables
9,192
4,559
13,362
1,344
504
5
1,824 
1,229
316
–
–
–
Cash 
6,881
11,432
47,344
769
1,806
1,368
911 
3,368
257
4,513
14
–
Trade payables
(2,861)
(791) 
(1,774) 
(48)
(2) 
–
(17) 
(90) 
(48) 
(435) 
(12)
–
Net amount
13,212
15,200
58,932
2,065
2,308
1,373
2,718
4,507
525
4,078
2
–
24. Capital risk management
The Group’s objectives when managing capital are to safeguard its ability to continue as a going concern, provide returns for 
shareholders and maintain an optimal capital structure to reduce the cost of capital. 
The Group defines capital as being share capital plus all reserves, which amounted to £148.5m as at 31 March 2024 (FY 23: £149.3m). 
The Board of Directors monitors the level of capital as compared to the Group’s long-term debt commitments and adjusts the ratio of 
debt to capital as is determined to be necessary, by issuing new shares, reducing or increasing debt, paying dividends and returning 
capital to shareholders. The Group is not subject to any externally imposed capital requirements.
25. Related party disclosures
Related parties, following the definitions within IAS 24, are the Group’s subsidiary companies, members of the Board, key management 
personnel and their families, and shareholders who have control or significant influence over the Group. 
The Group considers key management personnel, as defined under IAS 24 Related Party Disclosures, to be the Company’s Directors 
and certain members of the Group’s senior management team that report into the Group Coordination Committee as detailed on p. 74. 
Further disclosures are set out in the Remuneration Committee report on pp 84-94 and in note 5. There were no transactions within the 
year in which the Directors had any interest.
Transactions between the Company and its subsidiaries are on an arm’s length basis and have been eliminated on consolidation and 
are not disclosed in this note. None of the Group’s shareholders are deemed to have control or significant influence and therefore are 
not classified as related parties for the purposes of this note. 
26. Ultimate controlling party
As at 31 March 2024 there is no ultimate controlling party of the Group. The largest shareholders in the Group are set out in the 
Directors’ Report and are also published at alphafmc.com/investors/aim-rule-26.
27. Events after the reporting period
On 20 June 2024, the Board of Directors announced a recommended cash offer to acquire the Group by Actium Bidco (UK) Limited, 
a newly incorporated indirect subsidiary of certain funds managed by Bridgepoint Advisers Limited, which is expected to be implemented 
by way of a scheme of arrangement.
Note
As at
31 March 2024
£’000
As at
31 March 2023
£’000
Assets
Non-current assets
Investments
2
70,493
1,344
Deferred tax assets
4
560
1,028
Amounts owed by Group undertakings
2
90,662
165,012
Total non-current assets
161,715
167,384
Current assets
Trade and other receivables
5
398
68
Corporation tax
264
363
Cash and cash equivalents
6
23
205
Total current assets
685
636
Current liabilities
Trade and other payables
7
(1,957)
(14,407)
Total current liabilities
(1,957)
(14,407)
Net current liabilities
(1,272)
(13,771)
Non-current liabilities
Other non-current liabilities
8
(26)
(57)
Total non-current liabilities
(26)
(57)
Net assets
160,417
153,556
Equity
Issued share capital 
92
90
Share premium 
119,438
119,438
Other reserves
16,094
13,946
Retained earnings
24,793
20,082
Total shareholders’ equity
160,417
153,556
As permitted by Section 408 of the Companies Act 2006, a separate statement of comprehensive income of the parent Company has 
not been presented. The parent Company’s profit for the year was £21.0m.
The notes on pp 147-153 form part of these financial statements. These financial statements were approved and authorised for issue 
by the Board of Directors on 20 June 2024. They were signed on its behalf by:
Luc MJ Baqué	
	
	
	
John C Paton 
Chief Executive Officer 	 	
	
Chief Financial Officer
Company registered number: 09965297
Company statement of financial position
As at 31 March 2024
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145
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Financial Statements

1. Summary of significant accounting policies
General information
Alpha Financial Markets Consulting plc (the “Company”) is a public company incorporated, domiciled and registered in England, 
in the UK. The registered number is 09965297 and the registered address is 60 Gresham Street, London, EC2V 7BB. 
The parent company financial statements present information about the Company as a separate entity and not about the consolidated Group.
Basis of preparation
These financial statements were prepared in accordance with FRS 101.
In preparing these financial statements, the Company applies the recognition, measurement and disclosure requirements of 
International Financial Reporting Standards (“IFRS”), but makes amendments where necessary in order to comply with the Companies 
Act 2006 and has set out below where advantage of the FRS 101 disclosure exemptions has been taken.
In these financial statements, the Company has applied the exemptions available under FRS 101 in respect of the following disclosures:
	
— A cash flow statement and related notes;
	
— Comparative period reconciliations for share capital, tangible fixed assets, intangible assets and investment properties;
	
— Disclosures in respect of transactions with wholly owned subsidiaries;
	
— Disclosures in respect of capital management;
	
— The effects of new but not yet effective IFRS;
	
— The requirements of paragraphs 17 and 18A of IAS 24 Related Party Disclosures; and
	
— The requirements in IAS 24 to disclose related party transactions entered into between two or more members of a group, provided 
that any subsidiary which is a party to the transaction is wholly owned by such a member.
As the consolidated financial statements of the Group include the equivalent disclosures, the Company has also taken the exemptions 
under FRS 101 available in respect of the following disclosures:
	
— The requirements of IFRS 2 Share-Based Payment in respect of Group settled share-based payments; and
	
— The requirements of IFRS 7 Financial Instruments: Disclosures.
The Company financial statements are prepared on the historical cost basis. Non-current assets and disposal groups held for sale are 
stated at the lower of the carrying amount and fair value less costs to sell.
The presentational currency of these financial statements and the functional currency of the Company is pounds sterling. All amounts 
in these financial statements have been rounded to the nearest £1,000.
Going concern
The Directors have, at the time of approving the financial statements, a reasonable expectation that the Company and the Group have 
adequate resources to continue in operation for the foreseeable future. For further details please refer to note 1 of the Group’s 
consolidated financial statements.
Principal accounting policies
The accounting policies set out on pp 147-148 have, unless otherwise stated, been applied consistently to all periods presented 
in these Company financial statements.
Significant judgements and estimates
The preparation of financial information in accordance with IFRS requires management to make judgements, estimates and 
assumptions that affect the application of accounting policies and reported amounts of assets and liabilities, income and expenses.
The Directors have made no judgements, excluding those involving estimations, in the process of applying the Company’s accounting 
policies that are considered to have a significant effect on the amounts recognised in the financial statements for the year ended 
31 March 2024.
The Directors consider that there is no material level of estimation uncertainty associated with the Company’s financial statements 
at the balance sheet date.
Investments in subsidiaries
Investments in subsidiaries are stated at cost less any provision for impairment. The Company monitors for indicators of impairment 
throughout the reporting period, and a full impairment assessment is performed on an annual basis, or more frequently where such 
indicators exist. 
Common control transactions
The Company applies a book-value method of transferring control of subsidiaries between the Company and its wholly owned 
subsidiaries. All entities involved in the transfer are part of a wider economic group, are related parties within the Group, and are 
transferred at a value equal to the book value of the investment held relating to the transferred company at the date of transfer.
Notes to the Company financial statements
Issued share
capital
£’000
Share
premium
£’000
Other
reserves
£’000
Retained
earnings
£’000
Total
shareholders’
equity
£’000
As at 1 April 2022
89
119,438
9,224
17,420
146,171
Comprehensive income
Profit for the year
–
–
–
15,437
15,437
Transactions with owners
Shares issued (equity)
1
–
–
(1)
–
Share-based payment charge
–
–
7,023
–
7,023
Net settlement of vested share options
–
–
(343)
–
(343)
Purchase of own shares by the EBT
–
–
(1,139)
–
(1,139)
Current tax recognised in equity
–
–
276
–
276
Deferred tax recognised in equity
–
–
(1,095)
–
(1,095)
Dividends
–
–
–
(12,774)
(12,774)
As at 31 March 2023
90
119,438
13,946
20,082
153,556
Comprehensive income
Profit for the year
–
–
–
20,959
20,959
Transactions with owners
Shares issued (equity)
2
–
–
(2)
–
Share-based payment charge
–
–
6,663
–
6,663
Net settlement of vested share options
–
–
(457)
–
(457)
Purchase of own shares by the EBT
–
–
(3,843)
–
(3,843)
Current tax recognised in equity
–
–
162
–
162
Deferred tax recognised in equity
–
–
(377)
–
(377)
Dividends
–
–
–
(16,246)
(16,246)
As at 31 March 2024
92
119,438
16,094
24,793
160,417
Issued share capital 
Issued share capital represents the nominal value of share capital subscribed.
Share premium 
The share premium account is used to record the aggregate value of premiums paid when the Company’s shares are issued at a 
premium, net of associated share issuance costs.
Other reserves 
The other reserves represent the cumulative fair value of the IFRS 2 share-based payment charge recognised for the Group each year, 
associated current tax, deferred tax and net settlement of vested share options, equity-settled acquisition consideration reserves, 
and purchases of the Company’s own shares by the employee benefit trust (“EBT”).
Retained earnings 
The retained earnings reserve represents cumulative net profits and losses recognised in the statement of comprehensive income, 
less dividends paid. 
Company statement of changes in equity
For the year ended 31 March 2024
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146
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147
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Financial Statements

Notes to the Company financial statements continued
2. Investments and amounts owed by Group undertakings
Investments in
subsidiaries
£’000
Amounts
owed by
Group
undertakings
£’000
Cost
As at 1 April 2022
1,344
144,639
Additions
–
27,608
Repayments
–
(7,407)
Foreign exchange
–
172
As at 31 March 2023
1,344
165,012
Additions
204,029
25,550
Repayments
–
(99,535)
Foreign exchange
–
(25)
As at 31 March 2024
205,373
91,002
Impairment
As at 1 April 2022
–
–
Impairment charge
–
–
As at 31 March 2023
–
–
Impairment charge
(134,880)
(340)
As at 31 March 2024
(134,880)
(340)
Net book value as at 31 March 2024
70,493
90,662
Net book value as at 31 March 2023
1,344
165,012
During the year, amounts recognised in relation to the share-based payment charge, which are subsequently reversed through 
intra-group recharge arrangements, were £6.6m (FY 23: £5.8m). These amounts are presented net in the table above in line with 
the Company’s accounting policies.
In October 2023, a number of transactions were undertaken as part of a project to simplify the holding company structure within 
the Alpha Group. Additions to investments in subsidiaries of £204.0m include £69.1m arising from the issue of new shares in the 
Company’s subsidiaries. Promissory notes were issued in consideration for the issue of the new shares, resulting in a corresponding 
decrease in the amounts owed by Group undertakings. Also included within additions is £134.9m arising from the distributions in specie 
of shares in other Group companies received from the Company’s subsidiaries. 
The impairment of investments in subsidiaries of £134.9m recognised in the year effectively reverses the income received from the 
distributions in specie that gave rise to the same investments. This impairment charge relates to four legacy holding companies, which 
are now dormant and have no remaining economic value, and therefore the recoverable amount of these investments is nil. The investments 
in these companies have been fully impaired and their net book value at 31 March 2024 is nil. These companies are now in members’ 
voluntary liquidation.
Following these transactions, there is no overall change in the total economic value of the subsidiaries owned directly or indirectly by the 
Company, with the increase in the value of investments in subsidiaries offset by a corresponding decrease in amounts owed by Group 
undertakings. Similarly, there is no net impact on retained earnings.
The undertakings in which the Group and Company had interest at the year end of more than 20% are as follows:
Subsidiary undertakings
Country of 
incorporation
Registered 
address
Principal activity
Class and 
percentage of 
shares held –
31 March 2024
Class and
percentage of
shares held –
31 March 2023
Alpha FMC Trustee Limited
UK
1
Dormant
100% ordinary
100% ordinary
Alpha FMC Midco Limited46
UK
1
Dormant
100% ordinary
100% ordinary
Alpha FMC Midco 2 Limited46
UK
1
Dormant
100% ordinary
100% ordinary
Alpha FMC Bidco Limited
UK
1
Intermediate holding company
100% ordinary
100% ordinary
Alpha FMC Group Holdings Limited46
UK
1
Dormant
100% ordinary
100% ordinary
Alpha FMC Group Nominees Limited
UK
1
Dormant
100% ordinary
100% ordinary
Alpha FMC Group Limited46
UK
1
Dormant
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
Group Limited
UK
1
Intermediate holding company
100% ordinary
100% ordinary
1. Summary of significant accounting policies continued
Dividends
Group dividends proposed by the Board are recognised in the financial statements when they have been approved by shareholders at the 
AGM. Interim dividends are recognised when they are paid. 
Amounts owed by Group undertakings
Amounts owed by Group undertakings are recognised initially at fair value and subsequently measured at amortised cost, less provision 
for impairment. A provision for impairment of intercompany receivables is established using an expected credit loss model. Amounts owed 
by Group undertakings are presented within non-current receivables where they are not expected to be settled within the Group’s 
normal operating cycle.
Amounts owed to Group undertakings
Amounts owed to Group undertakings, presented in trade and other payables, are recognised initially at fair value and subsequently 
measured at amortised cost. 
Employee benefits
Share-based payments
The cost of share-based employee compensation arrangements, whereby employees receive remuneration in the form of shares or 
share options, is recognised as an employee benefit expense in the statement of profit or loss. 
The total expense to be apportioned over the vesting period of the benefit is determined by reference to the fair value (excluding the 
effect of non-market-based vesting conditions) at the date of grant. 
In determining the fair value of share-based payments under IFRS 2, management has considered a number of internal and external 
factors in order to judge the probability that management and employee share incentives may vest. Such judgements involve estimating 
future performance and other non-market-based factors. 
At the end of each reporting period the assumptions underlying the number of awards expected to vest are adjusted for the effects 
of non-market-based vesting conditions to reflect the conditions prevailing at that date. The impact of any revisions to the original 
estimates is recognised in profit or loss, with a corresponding adjustment to equity. Fair value is measured by the use of a binomial 
model. The assumptions have been adjusted, based on management’s best estimate, for the effects of non-transferability, lack of 
dividend until vesting and exercise restrictions.
The fair value calculations have been externally assessed as reasonable in the circumstances. 
The Company applies an intra-group recharge arrangement to the share-based payments charge relating to employees of other 
entities within the wider Group, to reflect the benefits received by the respective entity in relation to employees granted share options. 
The Company is deemed to be the settling entity in the intra-group arrangement, as share options granted are in relation to ordinary 
shares of the Company, and recognises the share-based payments charge for the full Group in other reserves. The Company’s 
subsidiaries are considered to be the receiving entities in the arrangement, in line with the benefit received for services provided 
through ongoing employment. 
Amounts relating to employees who provide services directly to the Company are recorded as an equity-settled share-based payment 
charge through the Company’s statement of comprehensive income and are not recharged. 
The remaining charge in relation to employees who provide services to other Group entities is initially recognised as an investment in 
subsidiaries and is simultaneously reversed upon the recharge of this cost to the receiving entity through amounts owed by Group 
undertakings. This charge is recognised within the profit and loss of the relevant receiving entities. The Company presents these 
movements in investments on a net basis within note 2.
For further details on the background to share-based payment plans and disclosures, please refer to note 22 of the Group’s 
consolidated financial statements.
Shares held in treasury or by Alpha’s employee benefit trust
Shares held in treasury or by Alpha’s employee benefit trust (“EBT”) consist of ordinary shares in Alpha Financial Markets Consulting plc. 
These shares are recorded at cost and are deducted from equity. 
Other significant accounting policies
Other significant accounting policies are consistent with those presented within the notes to the Group’s consolidated financial statements.
Changes in accounting policies
Several standards, interpretations and amendments to existing standards became effective for the year ended 31 March 2024, 
or will become effective in subsequent periods, as detailed on p. 119 of the Group accounts, none of which had a material impact 
on the Company.
46	These companies were in members’ voluntary liquidation as at 31 March 2024 and remain in liquidation as of the date of this report. These companies are being liquidated to simplify the 
historical holding company structure within the Group.
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148
Annual Report & Accounts 2024
149
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Financial Statements

Notes to the Company financial statements continued
Registered addresses
1	
60 Gresham Street, London, EC2V 7BB, UK
2	
12 East 49th Street, New York, NY 10017, USA
3	
6 Square de L’Opéra Louis Jouvet, 75009 Paris, France
4	
19/21 Route d’Arlon – bloc B, L-8009 Strassen, Luxembourg
5	
Strozzilaan 101, Amsterdam, 1083 HN, The Netherlands
6	
Stockerstrasse 55, 8002 Zürich, Switzerland
7	
Kurt – Blaum – Platz 8, 63450 Hanau, Germany
8	
6A Shenton Way #04-01 Downtown Gallery, Singapore 068815
9	
22/F Neich Tower, 128 Gloucester Road, Wanchai, Hong Kong
10	 Quay Quarter Tower, 50 Bridge Street, Sydney NSW 2000, Australia
11	 1800-13401 108th Avenue, Surrey, British Columbia V3T 5T3, Canada
12	 Incorp Services, Inc., 919 North Market Street, Suite 950, Wilmington, DE 19801
13	 Flaesketorvet 68, DK-1711 Copenhagen, Denmark
14	 Dvadesetsedmog marta 6-6a, 11060 Palilula, Belgrade, Serbia
15	 Suite 1700, Park Place, 666 Burrard Street, Vancouver, BC V6C2X8, Canada
16	 251 Little Falls Drive, Wilmington, Delaware 19808-1674, USA
17	 8 The Green, Suite A, Dover, Delaware 19901, USA
18	 Rue d’Italie 11, 1204, Geneva, Switzerland
19	 Ground Floor, 123 Walker Street, North Sydney NSW, 2060, Australia
20	 c/o KUNZ Rechtsanwälte, Antoniterstraße 14-16, Köln, 50667, Germany
21	 199 Bay Street, Suite 5300 Commerce Court West, Toronto, Ontario, M5L 1B9 Canada 
22	 Accru Felsers, Level 6, 1 Chifley Square, Sydney, NSW 2000
23	 Marina Bay Financial Centre, 8 Marina Boulevard #11-00, 018981, Singapore
3. Auditor remuneration
Amounts receivable by the Company’s auditor and its associates in respect of services to the Company and its associates, other than 
the audit of the Company’s financial statements, have not been disclosed as the information is instead disclosed on a consolidated 
basis in note 3 of the consolidated financial statements.
4. Deferred tax
Movements in deferred tax
As at 31 March 2024
1 April 2023
£’000
Recognised
in income
£’000
Recognised
in equity
£’000
31 March 2024
£’000
Share options
1,028
(91)
(377)
560
Deferred tax asset
1,028
(91)
(377)
560
As at 31 March 2023
1 April 2022
£’000
Recognised
in income
£’000
Recognised
in equity
£’000
31 March 2023
£’000
Share options
3,213
(1,090)
(1,095)
1,028
Deferred tax asset
3,213
(1,090)
(1,095)
1,028
For the year ended 31 March 2024, the Company has recognised a total charge of £0.2m (FY 23: £0.8m) of tax through equity, of which 
£0.4m (FY 23: £1.1m) relates to a reduction in deferred tax on share options outstanding, partly offset by a £0.2m credit (FY 23: £0.3m) 
relating to current tax on the exercise of share options.
Subsidiary undertakings
Country of 
incorporation
Registered 
address
Principal activity
Class and 
percentage of 
shares held –
31 March 2024
Class and
percentage of
shares held –
31 March 2023
Alpha Financial Markets Consulting 
UK Limited
UK
1
Consultancy services
100% ordinary
100% ordinary
Alpha Technology Services 
Consulting Limited
UK
1
Dormant
100% ordinary
100% ordinary
Aiviq Limited
UK
1
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets 
Consulting, Inc.
USA
2
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
S.A.S.
France
3
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
(Luxembourg) S.A.
Luxembourg
4
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
Netherlands B.V.
Netherlands
5
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
Switzerland S.A.
Switzerland
6
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
Germany GmbH
Germany
7
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
Singapore Pte. Ltd.
Singapore
8
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
Hong Kong Limited
Hong Kong
9
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
Australia PTY Limited
Australia
10
Consultancy services
100% ordinary
100% ordinary
Axxsys Limited
UK
1
Consultancy services
100% ordinary
100% ordinary
Axxsys Financial Software Consulting 
Canada Limited
Canada
11
Consultancy services
100% ordinary
100% ordinary
Axxsys Consulting USA Inc.
USA
12
Dormant
100% ordinary
100% ordinary
Axxsys Danmark ApS
Denmark
13
Consultancy services
100% ordinary
100% ordinary
Obsidian Solutions Limited
UK
1
Consultancy services
100% ordinary
100% ordinary
Alpha Technology Services 
Consulting S.A.S.
France
3
Consultancy services
100% ordinary
100% ordinary
Obsidian Alpha Data Solutions LLC 
Belgrade
Serbia
14
Consultancy services
100% ordinary
100% ordinary
Alpha FM Consulting Canada Inc.
Canada
15
Consultancy services
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
(Insurance) France S.A.S.
France
3
Consultancy services
100% ordinary
100% ordinary
Lionpoint Holdings, Inc.
USA
16
Intermediate holding company
100% ordinary
100% ordinary
Lionpoint Group, LLC
USA
17
Consultancy services
100% ordinary
100% ordinary
Lionpoint Group (UK) Limited
UK
1
Consultancy services
100% ordinary
100% ordinary
Lionpoint Group SA
Switzerland
18
Consultancy services
100% ordinary
100% ordinary
Lionpoint Group Pty Limited
Australia
19
Consultancy services
100% ordinary
100% ordinary
Lionpoint GmbH
Germany
20
Consultancy services
100% ordinary
100% ordinary
Alpha Data Solutions Limited
UK
1
Dormant
100% ordinary
100% ordinary
Alpha Financial Markets Consulting 
MENA Ltd47
UK
1
Consultancy services
100% ordinary
100% ordinary
Shoreline Asset and Wealth 
Consulting Inc.48
Canada
21
Dormant
100% ordinary
N/A
Shoreline Consolidated PTY Ltd48
Australia
22
Intermediate holding company
100% ordinary
N/A
Shoreline Consulting Pte. Ltd.48
Singapore
23
Consultancy services
100% ordinary
N/A
Shoreline Consulting PTY Ltd48
Australia
22
Consultancy services
100% ordinary
N/A
2. Investments and amounts owed by Group undertakings continued
47	Alpha FMC (Newco) Limited has changed its name to Alpha Financial Markets Consulting MENA Ltd. 
48	All Shoreline entities were acquired in May 2023.
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Financial Statements

Notes to the Company financial statements continued
10. Share-based payments 
Options under the Group’s “management incentive plan” share option schemes have been granted to employees of the Company. 
For further information, including the terms and conditions of these awards please refer to note 22 of the Group’s consolidated 
financial statements.
FY 24
FY 23
Exercise price
of outstanding
options
£
Weighted
average
remaining
contractual
life
Years
Exercise price
of outstanding
options
£
Weighted
average
remaining
contractual
life
Years
Management incentive plan awards
Nominal
1.3
Nominal
1.1
The Company’s weighted average share price at the date of exercised awards in the year was £3.50.
The Company recognised a share-based payment expense in the year of £0.1m (FY 23: £1.2m). A credit of £0.1m (FY 23: a charge of £0.3m) 
to the statement of comprehensive income was recognised in relation to the realignment of the associated social security liabilities to 
reflect assumptions at the year end, including the Group’s lower share price.
All share options granted in FY 24 will be forfeited due to the performance conditions associated with the awards not being satisfied. 
Therefore, there is no share-based payment charge or associated social security cost in relation to these awards. Refer to the 
Remuneration Committee report on p. 85 for further details.
As disclosed in the FY 23 Annual Report and Accounts, Euan Fraser stepped down from the role of Chief Executive Officer and from the 
Board on 31 March 2023 and remained with the Group as a strategic adviser on a part-time basis. This resulted in an acceleration to the 
share-based payment charge in relation to Euan’s share options in FY 23, as all employment-linked conditions attached to these options 
were removed.
Assumptions associated with the calculation of the social security tax liability due on vesting of share options include an estimation of 
the forward-looking share price at the vesting date based on applicable analyst research and applicable future tax rates. For these 
purposes, share price is updated at each reporting period to reflect historical levels, and is assumed to grow in line with the estimated 
future performance of the business.
11. Related parties
Identity of related parties with which the Company has transacted
The Company has not engaged in any transactions with any related parties other than with wholly owned subsidiaries. 
These transactions have not been disclosed as the Company has taken advantage of exemptions under FRS 101.
12. Events after the reporting period
On 20 June 2024, the Board of Directors announced a recommended cash offer to acquire the Company by Actium Bidco (UK) Limited, 
a newly incorporated indirect subsidiary of certain funds managed by Bridgepoint Advisers Limited, which is expected to be implemented 
by way of a scheme of arrangement.
5. Trade and other receivables
FY 24
£’000
FY 23
£’000
Prepayments
398
68
Current trade and other receivables
398
68
6. Cash and cash equivalents
FY 24
£’000
FY 23
£’000
Cash in bank and at hand
23
205
Cash and cash equivalents
23
205
7. Trade and other payables
FY 24
£’000
FY 23
£’000
Amounts owed to Group undertakings
1,050
13,332
Other payables
567
574
Social security tax on share options
340
501
Total amounts owed within one year
1,957
14,407
Amounts owed to Group undertakings reduced by £12.2m to £1.1m (FY 23: £13.3m) resulting from repayments of intercompany loans 
during the year.
8. Other non-current liabilities
FY 24
£’000
FY 23
£’000
Social security tax on share options
26
57
Total amounts owed after one year
26
57
9. Financial instruments
Carrying amount of financial instruments
The carrying amounts of the financial assets and liabilities include:
FY 24
£’000
FY 23
£’000
Financial assets measured at amortised cost
90,685
165,285
Financial assets measured at historical cost
70,493
1,344
Financial liabilities measured at amortised cost
(1,983)
(14,464)
Net financial assets
159,195
152,165
The book value of the financial instruments is deemed to be approximate to fair value.
The Company’s financial instruments comprise intercompany receivables, investments in subsidiaries, cash and trade and other 
payables. These financial instruments arise in the ordinary course of business and their main purpose is to provide finance for the 
Group’s operations. 
The Group’s operations expose it to credit risk arising from intercompany receivables. Management has overall responsibility for internal 
control and risk management by the Company. The policies set by management are implemented by the Company’s finance team. 
Credit risk
The Company’s credit risk is primarily attributable to its intercompany receivables. The Company provides financing to other entities 
within the Group on an unsecured and typically interest-free basis, repayable on demand. There is no collateral held on these receivable 
balances. The expected credit loss on the Company’s financial assets is measured annually based on historical datapoints and an 
assessment of the forward-looking probability of default. The expected credit loss on the Company’s intercompany receivables is 
immaterial as at 31 March 2024.
The Directors consider the intercompany receivables to represent a low credit risk and credit risk is not considered to have increased 
significantly since initial recognition. The wider Group has a strong liquidity position and there is no current expectation by the Directors 
for repayment of the intercompany balances in the short term.
Annual Report & Accounts 2024
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153
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Financial Statements

The mission of the Sustainability Accounting Standards Board 
(“SASB”) is to develop and disseminate sustainability accounting 
standards that help public corporations disclose material, 
decision-useful information to investors. The Group adopts 
the SASB framework as it allows organisations to provide 
comparable and consistent ESG-related data. As a “professional 
and commercial services” organisation under SASB, the material 
factors according to the SASB framework are as follows: 
	
— data security;
	
— workforce diversity & engagement; and
	
— professional integrity.
The below tables provide the numeric metrics relating to these 
factors over the past 12 months where applicable, in addition to 
the internal frameworks used to manage these risks on an ongoing 
basis. Further qualitative data for each of the material factors is 
provided throughout the Annual Report. The Group also recognises 
the increasing importance of the environment to its investors, 
employees and other stakeholders, which it describes in addition 
to the required disclosure. 
Topic
Principal locations in this Annual Report
Data Security
Risk management p. 59
Workforce Diversity 
& Engagement
Looking after our people: emphasis on 
culture and inclusion p. 37
Social: diversity and inclusion p. 44
Professional Integrity
Sustainable business: governance 
pp 41-43; and community and social 
responsibility pp 44-45
ESG metrics:
Topic: Data Security
Measurement
FY 24
FY 23
SASB Code
Number of data breaches
–
– SV-PS-230a.3
Description of approach to identifying and addressing data 
security risks: SV-PS-230a.1
Alpha continues to monitor and maintain a robust security posture 
across the organisation. Alpha seeks to address the ever-evolving 
cyber threat landscape by monitoring and improving, as appropriate, 
global security measures and controls.
The Group’s IT and data security strategy also ensures that the 
confidentiality, integrity and availability of data is maintained and 
is frequently assessed and updated to remain aligned with global 
data protection frameworks and regulations. 
Alpha has identified a number of key risk areas that are regularly 
monitored and considered including: the misuse of data; accidental 
or intentional dissemination of data; loss, theft or compromise of 
data and/or information; incorrect data being used for internal or 
external purposes; and unauthorised access of equipment and/or 
physical resources.
SASB disclosure
Workforce training and awareness
All Alpha employees are trained and empowered to take responsibility 
for data security across the organisation. Mandatory data handling 
and information security training is issued annually with a positive 
pass required of each employee. This mandatory annual training 
is supplemented throughout the year with security awareness 
training modules, delivered electronically. 
Social engineering assessments are additionally undertaken with 
analysis and benchmarking against industry average statistics. 
Further mandatory training is issued as a follow up following 
completion of these assessments. Technical safeguards such as 
multifactor authentication (“MFA”), secure email gateway, secure 
cloud access gateway, DMARC anti-spoofing controls and 
phishing reporting are also implemented.
Cloud security and monitoring
Alpha continues to adopt market-leading cloud technologies to 
ensure a multi-layered approach in defending its infrastructure, 
people and data from emerging cyber threats. Using these platforms, 
Alpha had deployed a broad range of technical controls around 
encryption, intrusion detection and prevention, data leak prevention, 
traffic inspection, and threat scanning. Additionally, new technologies 
are regularly evaluated as Alpha continues to assess the security 
landscape and identifies potential changes in risk. Given the 
continuation of hybrid working, further investment has also been 
made in the Group’s Endpoint protection and detection suite, which 
includes best in class technologies and threat intelligence capability.
Proactive monitoring across Alpha’s core infrastructure is undertaken 
by the security operations centre (“SOC”), for which Alpha leverages 
a qualified third party (BDO Digital). The SOC enables the organisation 
to assess robustly alerts and events, correlate with threat 
intelligence and take the appropriate course of investigation.
Robust incident and breach response
The Group Head of Legal & Corporate Affairs oversees Alpha’s 
protection and privacy framework, including compliance with all 
relevant regulations. The Group Head of Operations oversees 
operational procedures aligned to that framework with support 
from the IT and business support teams. 
Alpha operates a unified global incident response and breach 
management process, which ensures we are able to appropriately 
assess and triage all data security incidents, and ensure that the 
most effective remediation is applied. The response function 
ensures the timely containment of any incident(s) and impact 
assessment, and handles both internal and external notifications 
(if and when required). 
During the previous 12 months, there were no reportable data breaches.
Description of policies and practices relating to collection, 
usage, and retention of customer information: SV-PS-230a.2
Alpha fully understands its custodial obligations around protecting 
internal, employee and client information. In line with this, Alpha 
has implemented and annually reviews a global data protection 
policy and privacy statement, which comprises relevant privacy 
notices relating to different areas of the business. Alpha’s privacy 
statement explains the types of information collected and processed, 
and governance of the usage attributed to this data collection, 
and outlines the appropriate data retention schedules. 
In accordance with the privacy statement, Alpha collects and 
processes contact and organisational information for legitimate 
business purposes, safeguarded by a suite of technical controls 
to mitigate the risk of data breaches arising from external threats. 
All systems and applications are configured on a least-privilege 
basis, ensuring access to data is appropriate by job function. All 
cloud platforms are assessed at the point of implementation and 
annually thereafter to assess data residency and ongoing 
compliance with the appropriate regional legislation. 
To further mitigate risks associated with data handling and 
security, Alpha has deployed several risk controls including:
	
— Annual review and approval of global information security 
policies by the Group Coordination Committee; 
	
— Executive sponsorship of IT and data security in the leadership 
team is provided by the Group Managing Director;
	
— Clear oversight of and responsibility for the data protection and 
privacy framework by the Global Head of Legal & Corporate Affairs; 
	
— Clear lines of operational responsibility and engagement 
across the global data protection governance, overseen 
by the Group Head of Operations;
	
— Training and awareness to promote good cyber hygiene and 
build a security aware culture;
	
— Social engineering assessments across the global workforce, 
robustly analysed to benchmark attack susceptibility against 
industry averages;
	
— Security operations centre performing real-time infrastructure 
monitoring, correlating events and alerts with threat analytic 
feeds and other sources of intelligence;
	
— Adoption of a cloud-first IT architecture model, built upon 
zero-trust security principles;
	
— Due diligence, vetting and annual auditing of cloud providers 
is undertaken to validate information security and risk posture 
around these applications; and
	
— Regular external collaboration with cybersecurity specialists.
Internal policies and governance
Alpha maintains a suite of information security policies, which 
are reviewed and updated regularly. Alpha’s IT and information 
security function recommend relevant changes and they are 
approved by the senior leadership team, represented by the 
Group Coordination Committee.
These policies are based upon best practice from the National 
Institute of Standards and Technology (“NIST”) framework. 
Policies include but are not limited to:
	
— Acceptable use;
	
— Access control;
	
— Antivirus and threat management;
	
— Asset management;
	
— Data privacy;
	
— Data encryption;
	
— Information security training;
	
— Password management;
	
— Secure development; 
	
— Wireless network policy; and
	
— Business continuity and disaster recovery.
The information security policies attest to the responsibility, 
governance and business practices that Alpha applies to the 
topics surrounding IT and data security, and enable the Group to 
validate information security and risk posture on a constant basis. 
Senior oversight and executive sponsorship
Alpha’s Head of IT, reporting into the Group Head of Operations, 
is responsible for the oversight and management of incidents, 
risks, and remedial activities pertaining to Alpha’s IT, infrastructure 
and information security function. Executive sponsorship of IT and 
data security in the leadership team is provided by the Group 
Managing Director and day-to-day oversight is the responsibility 
of the Information Security Lead. 
Alpha operates an internal Information Security Management 
Forum (“ISMF”), chaired by the Information Security Lead. The 
ISMF meets regularly to review incidents, risk and mitigation 
activities across the Group. This forum is also used to identify and 
oversee the activities that are required to meet security accreditations 
and certifications; for example, managing activities pertaining to 
Aiviq’s ISO-27001 certification. In the year, Aiviq also successfully 
obtained the Cyber Essential Plus certification.
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SASB Disclosure

ESG metrics: continued
Topic: Workforce Diversity & Engagement49
Measurement
SASB Code
Percentage of gender representation
SV-PS-330a.1
Male
Female
Other
N/A50
Level
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
Directors and equivalent
83.5%
85.8%
15.7%
13.3%
0.0%
0.0%
0.8%
0.9%
Managers, senior managers, associate 
directors and equivalent
70.7%
69.3%
28.5%
30.5%
0.4%
0.0%
0.4%
0.2%
Analysts, consultants and equivalent
60.8%
62.9%
37.9%
36.4%
0.0%
0.0%
1.2%
0.7%
Overall split
68.5%
68.5%
30.6%
31.0%
0.2%
0.0%
0.8%
0.5%
Measurement
SASB Code
Percentage of racial/ethnic group representation (UK)
SV-PS-330a.1
Asian or 
Asian British
Black or 
Black British
Mixed 
background
White or
White British
Other
N/A
Level
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
Directors and equivalent
3.2%
1.8%
1.6%
1.8%
1.6%
1.8%
75.8%
89.5%
1.6%
0.0%
16.1%
5.3%
Managers, senior managers, 
associate directors 
and equivalent
14.7%
15.6%
2.1%
3.1%
2.5%
3.1%
66.0%
67.6%
2.5%
1.3%
12.2%
9.3%
Analysts, consultants 
and equivalent
13.3%
17.5%
4.4%
5.3%
5.7%
3.5%
58.2%
62.6%
3.8%
3.5%
14.6%
7.6%
Overall split
12.7%
14.6%
2.8%
3.8%
3.5%
3.1%
64.6%
68.4%
2.8%
2.0%
13.5%
8.2%
Measurement
SASB Code
Percentage of racial/ethnic group representation (North America) 
SV-PS-330a.1
Asian
Black or 
African American
Hispanic 
or Latino
White
Other
N/A
Level
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
FY 24
FY 23
Directors and equivalent
9.1%
11.1%
0.0%
0.0%
0.0%
0.0%
75.8%
77.8%
6.1%
3.7%
9.1%
7.4%
All other employees
15.8%
15.3%
3.2%
3.6%
2.3%
3.6%
42.4%
49.1%
5.1%
4.6%
31.2%
23.8%
Overall split
15.1%
14.9%
2.9%
3.2%
2.0%
3.2%
45.6%
51.6%
5.2%
4.5%
29.1%
22.4%
Measurement
FY 24
FY 23
SASB Code
Voluntary turnover rate of employees
6.7%
12.2%
SV-PS-330a.2
Employee engagement as a percentage51
 81.0%
73.5%
SV-PS-330a.3
49	Given the nature of the metrics, the percentages used as part of the SASB disclosure refer to total global headcount, i.e. fee-generating consultants as well as business operations teams.
50	“N/A” refers to unknown, undisclosed or prefer not to say. An important part of the on-going diversity and inclusion initiatives at Alpha is to endeavour to reduce the number of “N/A” 
(where appropriate) and to expand the data groups on which it is reporting so as to provide a wider view of how it is performing against the topic. Please see the diversity and inclusion 
section of the report for more information.
51	Employee engagement data for FY 24 and FY 23 was based on the anonymous feedback survey conducted during the year, in which all teams participated.
52	This covers losses arising out of legal proceedings against Alpha in connection with its relationship with clients and the delivery of professional services to its clients.
Topic: Professional Integrity
Measurement
FY 24
FY 23
SASB Code
Total amount of monetary losses as a result of legal proceedings associated with 
professional integrity52
–
–
SV-PS-510a.2
Description of approach to ensuring professional integrity: SV-PS-330a.1
Acting with integrity is subscribed into Alpha’s core values. To support this, Alpha maintains clear policies for its employees on such 
topics as anti-bribery, confidentiality, IT security and acceptable use, whistleblowing and tax evasion. Annual performance reviews 
include an assessment of professional integrity and compliance with company policies. The Group will continue to review its adherence 
to high professional standards and business ethics and introduce new policies and training for its teams as appropriate for the Group’s 
business model and range of services.
Operating according to strong standards of transparency, honesty, business ethics and professional integrity means that Alpha is able 
to identify, understand and meet consistently the high expectations of its clients and wider stakeholders. Alpha is also cognisant of its 
wider relationships and is developing its approach to managing business and supplier relationships in respect of human rights and 
ethical standards, such as through its Living Wage application.
Alpha is committed to delivering the highest relationship and delivery standards to all clients and prospective clients. As part of this 
commitment, the professional conduct of the Group is at all times fair and professional, premised upon:
	
— Promoting Alpha’s services honestly and fairly;
	
— Preserving the confidentiality and privacy of client businesses;
	
— Acting lawfully and ethically at all times; and
	
— Delivering projects in line with the terms of the engagement as well as any wider services agreements.
It is the responsibility of the Alpha engagement lead, supported by the client account owner, to ensure that client expectations are met 
on each client project. The head of each business area then oversee the engagement and satisfaction of clients with the Group’s 
products and service offering, ensuring that they are aligned to the Group’s high professional standards.
SASB disclosure continued
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alphafmc.com
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SASB Disclosure

Directors
Ken Fry
Luc Baqué
John Paton
Penny Judd
Jill May
Maeve Byrne
Company number
09965297
Registered office
Alpha Financial Markets Consulting plc
60 Gresham Street
London EC2V 7BB
Auditor
KPMG LLP
EastWest
Tollhouse Hill
Nottingham NG1 5FS
Registrar
Computershare
The Pavilions
Bridgewater Road
Bristol BS99 6ZZ
Nominated Adviser
Investec Bank plc
30 Gresham Street
London EC2V 7QN
Joint Brokers
Joh. Berenberg, Gossler & Co.
60 Threadneedle Street
London EC2R 8HP
Investec Bank plc
30 Gresham Street
London EC2V 7QN
Company Secretary
Georgina Sharley
company.secretary@alphafmc.com
Corporate and investor website
alphafmc.com/investors
Client website
alphafmc.com
Directors and advisers
Alpha Financial Markets Consulting plc’s commitment to environmental 
issues is reflected in this Annual Report, which has been printed on 
Magno Satin, an FSC® certified material. This document was printed by 
Park Communications using its environmental print technology, which 
minimises the impact of printing on the environment, with 99% of dry 
waste diverted from landfill. Both the printer and the paper mill are 
registered to ISO 14001.
CBP025918
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158
alphafmc.com

Alpha FMC
60 Gresham Street 
London 
EC2V 7BB
+44 (0) 207 796 9300 
enquiries@alphafmc.com
alphafmc.com