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Baloise-Holding AG
Annual Report 2004

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FY2004 Annual Report · Baloise-Holding AG
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Bâloise-Holding

Aeschengraben 21

CH-4002 Basel

www.baloise.com

Addresses

Switzerland
Basler Versicherungen

Aeschengraben 21

CH-4002 Basel

Phone +41 61 285 85 85

Fax +41 61 285 70 70

Austria
Basler Versicherungen 

Brigittenauer Lände 50 –54

A-1203 Vienna

Phone +43 1 33 160 0

Fax +43 1 33 160 200

E-mail insurance@baloise.ch

E-mail office@basler.co.at

www.baloise.ch

www.basler.co.at

“

Finding and retaining

the right customers …

”

Bâloise-Holding
Annual Report 2004

Key dates
and contacts

May 18, 2005
Annual General Meeting 

Bâloise-Holding

September 7, 2005
Half-Year Media Conference

September 7, 2005
Meeting of Financial Analysts

March 21, 2006
Annual Media Conference

March 21, 2006
Meeting of Financial Analysts

April 28, 2006
Annual General Meeting 

Bâloise-Holding

Investor Relations
Carsten Stolz

Aeschengraben 21

CH-4002 Basel

Phone +41 61 285 83 65

Fax +41 61 285 75 62

Media Relations
Philipp Senn

Aeschengraben 21

CH-4002 Basel

Phone +41 61 285 84 67

Fax +41 61 285 90 06

E-mail media.relations@baloise.com

www.baloise.com

E-mail investor.relations@baloise.com

Deutscher Ring

Baloise Bank SoBa

Amthausplatz 4

CH-4502 Solothurn

Phone +41 32 626 02 02

Fax +41 32 623 36 92

E-mail bank@baloise.ch

www.baloise.ch

Germany
Basler Securitas Versicherungen

Basler Strasse 4, Postfach 1145

D-61281 Bad Homburg

Phone +49 61 7213 0

Fax +49 61 7213 200

E-mail info@basec.de

www.basler-securitas.de

Versicherungsunternehmen

Ludwig-Erhard-Strasse 22

D-20459 Hamburg

Phone +49 40 3599 0

Fax +49 40 3599 2500

Belgium
Mercator Verzekeringen

Desguinlei 100

B-2018 Antwerp

Phone +32 3 247 21 11

Fax +32 3 247 27 77

E-mail info@mercator.be

www.mercator.be

Luxembourg
Bâloise Assurances

1, rue Emile Bian

L-1235 Luxembourg

Phone +352 290 190 1

Fax +352 290 591

E-mail info@baloise.lu

www.baloise.lu

Croatia
Basler osiguranje

Trg bana Josipa Jelacˇic´a 4

E-mail Service@DeutscherRing.de

HR-10000 Zagreb

www.DeutscherRing.de

Phone +385 1 48 17 808

Fax +385 1 48 16 932

E-mail info@basler.hr

www.basler.hr

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The Baloise

Profile

Headquartered  in  Basel (Switzerland)  and  with  operations in  continental

Europe, the Baloise Group is a solution provider in the fields of insurance

and provision for the future. The Group’s strategic focus is on sustainable,

income-oriented growth. Core markets are Switzerland, Germany, Belgium,

Austria  and  Luxembourg.  The  Baloise  Group  employs a  staff of around

8,000. Bâloise-Holding registered shares are included in the Swiss Market

Index (SMI) and are traded on virt-x under the symbol BALN. 

Our conduct guidelines

Create value
Value means nurturing and creating quality. We care for the value of rela-

tionships and  the  value  to  be  found  in  change.  We  value  ourselves and

others. We focus on the requirements of our customers, our shareholders

and our staff. We employ our time, money and human resources with great

care. Creating and adding value are our targets.

Foster relations
We  live  in  a  networked  world  which  links us to  a  lot of people.  We  care 

about these relationships. We talk to others and we are prepared to listen.

We are honest, open and communicative. We are critical and able to accept

criticism.  We  create  unambiguous mutual expectations.  We  stand  by our

word. Together we are strong.

Bring about change
The world is changing fast. It is changing us. We change. The pressures of a

changing world are a call for action. We analyze. We decide. We intervene

and we implement. We deliver results. Changing in order to innovate and to

add value is our goal.

Profit development 2000– 2004

750

625

500

375

250

125

0

–125

–250

–375

–500

–625

–750

in CHF m

4
3
6

4
0
4

1
9

2
2
2

4
3
6
–

2000

2001

2002

2003

2004

The most important figures
at a glance

Income statement

Total premium income (gross)

Of which non-life

Of which life

Investment-type premiums

Consolidated net profit

Balance sheet

Investments

Technical provisions

Capital and reserves

Assets under management

2003

7,374.7

3,088.8

4,301.1

261.0

91.4

2004

7,022.1

3,081.4

3,956.4

443.5

221.7

56,307.7

52,799.3

42,328.7

42,703.3

3,319.8

3,482.5

Change in %

–4.8

–0.2

–8.0

69.9

142.6

–6.2

0.9

4.9

Total assets under management

65,551.1

61,274.8

–6.5

Indexed share price development1 2001–2004

140

120

100

80

60

40

20

0

2001

2002

2003

2004

Bâloise Holding, registered2

SWX MS Insurance Price Index (SMINNX)

Swiss Market Index

1 December 29, 2000 = 100
2 adjusted after 1:10 split of July 24, 2001

Distributions 2000– 2004

in CHF m

Ratios

Return on equity (ROE)

On capital and reserves
as shown in the balance sheet

Excl. unrealized gains/losses

Combined ratio non-life (net)

Combined ratio non-life (gross)

Technical reserve ratio non-life

in percent

Embedded value life insurance

Value of insurance portfolio

Adjusted capital and reserves

Solvency costs

Total

Of which value new business

in CHF m

Key share data

2.9

2.9

103.2

97.6

177.4

6.5

6.8

97.5

93.0

179.6

1,236.1

1,008.7

–264.0

1,980.2

15.5

1,181.7

1,400.3

–445.2

2,136.8

15.2

Shares issued as at 12.31.

in units

55,307,150

55,307,150

600

550

500

450

400

350

300

250

200

150

100

50

0

1
4
1

6
3
1

0
5

Capital and reserves per share 
as at 12.31.

in CHF

Consolidated net profit per share in CHF

Price at year-end in CHF

Market capitalization as at 12.31.

in CHF m

Price-earnings ratio

Dividend per share in CHF

1 based on proposal to the Annual General Meeting

5
3
3

3
9
2

3
3
1

2
2

3
3

Number of staff
Total at 12.31.1

Of which Switzerland

2000

2001

2002

2003

2004

Of which other countries

in CHF m

1 adjusted for degree of employment

Dividends paid

Nominal value repayments

Share repurchases

60.02

1.67

51.65

2,857

30.9

0.6

8,745

3,774

4,971

4.9

1.6

62.97

4.04

52.50

2,904

13.1
1.11

8,090

3,781

4,309

–7.5

0.2

–13.3

Publishing details

Bâloise-Holding Annual Report 2004

Published by
Baloise, Corporate Communications

Concept, design
Primafila AG, Zurich

Text
Baloise, Corporate Communications
Corin Ballhaus, CLS
René Vautravers

Photographs
Andreas Schwaiger
Markus Bühler

Production
Boncept AG, Zurich

Printing
Werner Druck AG, Basel

Paper
Environmentally friendly, wood-free offset
paper, bleached without chlorine

© 2005 Bâloise-Holding, CH-4002 Basel

This Annual Report ist also available 
in German and French.

The German version is binding.

The Annual Report can be found under
www.baloise.com

 
s001_s027_e  8.4.2005  14:02 Uhr  Seite 1

The essentials in brief

Annual Report 2004

Contents

The Baloise more than doubled its net profit to CHF 222

million (2003: CHF 91 million). All business units raised

their operating profitability. 

The non-life segment generated a net profit of CHF 184.1

million  (previous year:  CHF 48.5  million).  The  claims-

cost ratio  (combined  ratio)  improved  to  93.0%  gross

and 97.5% net. Since 2002 we have pushed down this

key indicator net by over 13 percentage points.

The  life  insurance  segment generated  a  net profit of

Frank Schnewlin’s corporate management credo

CHF 54.6 million (2003: CHF 34.1 million) despite uncer-

Everyday life at the Baloise – a glimpse behind the scenes

Dear Shareholders

tain financial markets and continuing low interest rates.

Review of business year 2004

The  embedded  value  improved  to  CHF 2,137  million,

Corporate governance

while the margin in new business advanced from 5.0%

to 5.8%.

Baloise shares

Sustainability

Management information

The  banking  unit earned  a  net profit of CHF 9.7  million

Consolidated Financial Statements of the Baloise Group

2

7

9

30

40

52

55

57

67

(2003: CHF 14.3 million). Baloise Bank SoBa boosted its

Financial Statements of Bâloise-Holding 2004/2005

123

profit by 25% to CHF 14.5 million.

Premium income amounted to CHF 7.0 billion. The 4.8%

year-on-year decline reflects our selective underwriting

policy that is strictly focused  on  profitability.  Premium

income  in  non-life  insurance  contracted  slightly by

0.2%, while Switzerland, Austria and Luxembourg each

registered  significant increases.  Life  insurance  premi-

ums receded  by 8%,  with  the  extremely low  global in-

terest rate levels proving a major dampening factor. The

sales volume  in  unit-linked  life  insurance  on  the  other

hand surged by 70%.

Capital investments performed  at 4.1%  compared  to

4.6% the previous year.

Capital and  reserves rose  5%  year-on-year  to  CHF 3.5

billion.  The  solvency margin  of 258%  (incl.  banking

assets) was well over the prior years value of 241%.

In keeping with our distribution policy, we will propose

to the Annual Meeting a dividend of CHF 1.10 per share

(2003: CHF 0.60).

Bâloise-Holding Annual Report 2004 1

s001_s027_e  8.4.2005  14:02 Uhr  Seite 2

Dear Shareholders

The Baloise significantly increased its net profit to CHF 222 million in fiscal 2004. 
Rolf Schäuble, Chairman of the Board of Directors, and CEO Frank Schnewlin, present their views
on the business result and look ahead to the future.

Have you achieved your goals?

2003. All business units were able to significantly increase

ROLF SCHÄUBLE: We are certainly satisfied. Compared with

their  operating  profitability from  the  previous year.  2004

last year,  the  group’s profit has more  than  doubled.  Our

was just one stage on our journey: we will continue to boost

strategic realignment, with the focus on the core business

operational profitability in  the  coming  years because  we

of insurance and pensions, as well as the clear orientation

want to  achieve  a  sustainable  return  on  equity of at least

toward target customers, are both starting to have a notice-

10% by 2006.

able impact.

How do you judge the reported profit in terms of quality?

FRANK SCHNEWLIN: It is particularly gratifying  that the

FRANK SCHNEWLIN: As I have already said: the good result is

increase  in  profit has come  mainly from  the  operational

based on the continuing improvement in operating perfor-

side  of business,  and  that every business area  and  all of

mance, not only in each class of business, but also in the

the business units have contributed. I would nevertheless

core markets. Our efforts are aimed at strong, sustainable

like  to  emphasize  the  excellent result in  the  non-life  seg-

profitability,  something  we  will achieve  by means of a

ment where net profit was nearly four times higher than in

sound  operating  performance.  Since  2002  we  have  im-

2

s001_s027_e  8.4.2005  14:02 Uhr  Seite 3

Frank Schnewlin (left) and Rolf Schäuble analyzing the Baloise’s successful year 2004.

proved the gross non-life combined ratio by more than 12

our  relationships with  customer  and  sales partners.  Com-

percentage points to its current standing of 93.0%, and we

petitive cost structures are a prerequisite here.

have lowered the net ratio by over 13 percentage points to

97.5%. In the life segment we have written only profitable

But other insurers are doing just the same ...

new  business.  The  Baloise  Bank SoBa  has increased  net

FRANK SCHNEWLIN: That may well be;  investing  in  opera-

profit yet again.  We  have  managed  to  achieve  all this by

tional business at a time when the capital markets are no

focussing resolutely on operational excellence.

longer generating the dream returns they used to is hardly

“Operational excellence” – what does it mean?

rocket science. What we  are  doing  differently is to  ensure

all our employees have a deep understanding of target cus-

FRANK SCHNEWLIN: Our credo is: “Finding and retaining the

tomer management and develop the requisite skills. We are

right customers.” The challenge is to provide qualified cus-

constantly learning from practical experience and optimiz-

tomers and sales partners with first-class services while at

ing our processes and systems accordingly. On top of that

the  same  time  increasing  profitability.  These  are  clients

we  have  our  values,  our  passion  for  performance.  I  place

and sales partners who are risk conscious, loyal, and whose

special importance on our company’s distinguishing itself

business relationship with us has potential for expansion.

through letting “actions speak louder than words.” A busi-

Both  sides,  the  customers and  the  Baloise,  stand  to  gain

ness model of this kind cannot be copied, since the skills

from such a relationship. It’s a win–win situation. In order

and the attitude of the people at the Baloise are the deci-

to succeed, we need to run our business in a highly profes-

sive factor.

sional manner  on  all fronts,  for  example  in  knowing  and

understanding  our  customers and  their  requirements,  in

How sound is the Baloise?

setting rates for products that are commensurate with the

ROLF SCHÄUBLE: The  Baloise  has a  sound  balance  sheet,

risk,  in  our  handling  of claims,  in  preserving  the  value  of

also with regard to the new requirements under the “Swiss

Bâloise-Holding Annual Report 2004 3

s001_s027_e  8.4.2005  14:02 Uhr  Seite 4

“ The decisive factor is to ensure that all employees have

a deep understanding

of target customer management

and develop the requisite skills. 

”

Solvency Test” as far as the latter has been made known to

date.  Capital and  reserves have  grown  since  the  end  of

In  Belgium  you  posted  a  loss for 2004.  When  will  you

return to profit on this market?

2003.  The  non-life  segment is exceptionally well capita-

FRANK SCHNEWLIN:  Two  things have  to  be  borne  in  mind

lized.  Liabilities may be  mounting  in  life  business,  but so

concerning Belgium: Firstly, we are making a profit on the

too is the eligible capital. At the end of 2004 the solvency

operations side,  i.e.  in  the  insurance  and  pensions busi-

margin  stood  at 258%  (incl.  banking  assets),  i.e.  clearly

ness.  The  new  management has clearly aligned  Mercator

more than double the statutory minimum requirements. 

toward this core business. The portfolios have been reorga-

It was and remains our policy to make responsible use of

nized, in non-life we have lowered the long-term combined

the capital entrusted to us. The company’s risk capacity has

ratio, which currently stands at 95.3%.

always been  the  yardstick for  managing  our  capital and

Secondly, the net loss of CHF 116 million in the Benelux

investments. And, in recent, turbulent times, we have proven

countries was caused  by extraordinary expenses in  Bel-

that we  are  capable  managers;  please  remember  that we

gium.  The  sale  of Mercator  Bank generated  a  loss of CHF

were one of the very few insurance companies that did not

70.2 million; the rest is attributable to value adjustments

require  additional capital.  Our  analysis and  management

on investments of Mercator Insurance. 

instruments have been tried and tested and proven effective.

We expect Mercator to become profitable again from 2005.

The premium volume declined. Are you not aiming for growth?

By selling  Mercator Bank in  Belgium you  have  downsized

FRANK SCHNEWLIN: Of course we would like to see growth.

the banking business. What are your aims in this segment?

But we have a clear business policy: earnings before growth,

FRANK SCHNEWLIN: Mercator Bank was sold because main-

i.e.  every franc or  euro  in premium income must generate

taining  a  banking  presence  in  Belgium  in  the  light of the

additional value. Over the past two years we have deliber-

changed market conditions was no longer sufficiently attrac-

ately restructured those portfolios from which we could not

tive to us. We had a choice: either to expand within the bank-

recover sufficient value – meaning we consciously put the

ing segment or to reduce capital investment in this area. We

brake  on  premium  development,  in Swiss group  life  busi-

decided on the second option and to focus Mercator on the

ness for example. In 2004 we remained very selective and

core business of insurance and pension provision.

yet recorded strong growth in specific areas such as Swiss

Our banking strategy remains in force: it is to maintain a

non-life business, in Austria and in Luxembourg.

selective  presence  in  sufficiently attractive  markets in

4

s001_s027_e  8.4.2005  14:02 Uhr  Seite 5

conjunction with a firm attachment to the core business of

sion to increase the minimum interest rate for occupational

insurance and pensions. This is the case in Switzerland –

benefits to 2.5%.

the business model involving the Baloise Bank SoBa is con-

tinuing  to  put in  a  positive  performance.  The  insurance

What kind of dividend can be expected?

sales force sold 10% more banking products in 2004 than

ROLF SCHÄUBLE: We have regularly increased dividend pay-

in the previous year. 

The  regulatory environment

is becoming  increasingly

tough for insurers. What view do you take?

ments since 2002. We intend to maintain our established

policy of continuous distributions for investors with a long-

term  horizon.  The  excellent result allows us to  propose  a

dividend  of CHF 1.10  per  share  to  the  Annual General

ROLF SCHÄUBLE: I personally regret that the regulatory net-

Meeting.

work for insurers is becoming more and more dense, espe-

cially since certain stipulations hardly lead to greater trans-

What goals do you have for 2005?

parency.  It cannot be  allowed  to  reach  the  stage  where

FRANK SCHNEWLIN: We want to see another significant rise

investors are  no  longer  able  to  evaluate  the  companies.

in profit this year, assuming there will be no extraordinary

That would lead to an outflow of capital from the industry.

events.  This will be  based  on  ongoing  improvements in

In  this context the  discussions surrounding  the  valuation

operating  earnings potential.  We  are  looking  for  above-

of life  insurance  contracts under  IFRS is a  particularly

average growth in those target customer segments that we

delicate issue.

have identified as profitable. 

We  are  facing  up  to  these  challenges,  but we  expect

We  are  assuming  that premium  growth  in  the  non-life

politicians to set the parameters according to economic cri-

and life segments will be in line with the market. We want

teria. Where occupational pension provision in Switzerland

to at least maintain our combined ratio, but in view of the

is concerned we are still waiting for a workable formula for

very favorable  claims experience  in  2004  this will require

calculating the minimum interest rate. Moreover, it is time

further  improvement to  our  long-term  operational earning

to face up to the fact that people are generally growing old-

power. We anticipate higher profitability in life insurance.

er  and  living  longer  and  that pensions therefore  need  to

last for longer, too. That is the reason why the conversion

rate also needs to be lowered.

How do you sum up the performance of Baloise shares?

What is the strategic focus for the coming years?

ROLF SCHÄUBLE: Through our strategic alignment we aim to

become one of the most profitable insurers in the long term

and to achieve a return on equity of at least 10% by the end

ROLF SCHÄUBLE: Baloise stocks rose by 1.6% in 2004. We

of 2006. The increasing ability of our employees to recog-

are  not satisfied  with  this,  although  this performance  is

nize  risk-conscious,  loyal target customers with  develop-

clearly above that of our benchmark, the SWX MS Insurance

ment potential and  to  strengthen  their  partnerships with

Price  Index,  which  fell 2.5%.  In  general,  2004  was not a

the  Baloise  will be  the  key to  above-average,  profitable 

good  year  for  insurance  stocks.  The  low  interest rates

growth.  We  will expand  our  business primarily through

impacted  on  the  entire  industry and  for  Swiss group  life

organic growth and acquisitions in non-life business, espe-

providers this was compounded by the government’s deci-

cially in Germany and Austria.

Bâloise-Holding Annual Report 2004 5

s001_s027_e  8.4.2005  14:02 Uhr  Seite 6

s001_s027_e  8.4.2005  14:02 Uhr  Seite 7

Frank Schnewlin’s corporate management credo 

Finding and retaining the right customers

The Baloise wants to get to the top. We want to be the trusted partner of choice for our target
customers. Our customers are risk-conscious, loyal and have a proven development
potential. We offer them first-class products and services and strive to build up a lasting,
mutually beneficial partnership.

For the benefit of our shareholders and employees, we aim to achieve and sustain an 
outstanding level of profitability. In doing so, we will secure our future.

Building on our corporate values, the following four skills are decisive:

1

Everything we do, we do with the focus on adding value. When we select target
customers, markets, business lines and distribution channels. When we design
our products and provide services to our customers.

2

4

We consistently act in a highly professional manner. We are the best when it comes
to pinpointing, getting to know and retaining target customers. We understand their
needs, convince them through the quality of our advice and services, and consoli-
date the relationship on an ongoing basis. We maintain competitive cost structures.

3

We are good at implementing. Our actions are characterized by a strong measure
of personal responsibility and  the  motto  “actions speak louder  than  words.”
Together we are strong.

We are passionate about performance and relationship quality. They represent the
heart of the Baloise.

No successful implementation
without clarity on the basic
principles. As noted by Frank
Schnewlin in December 2004.

Bâloise-Holding Annual Report 2004 7

s001_s027_e  8.4.2005  14:02 Uhr  Seite 8

s001_s027_e  8.4.2005  14:02 Uhr  Seite 9

Finding and retaining the right customers

Everyday life at the Baloise – 
a glimpse behind the scenes

The Baloise wants to be the trusted partner of choice for our target customers.

Three examples from everyday life at the Baloise demonstrate how management and 
staff are putting this strategic goal into practice. A discussion on the skills needed to do
so rounds off this look behind the scenes.

Management meeting in the Vienna Woods (Austria)    page 10

Two Board members and seven sales and marketing executives from Basler Austria take an

in-depth look at the procedures for managing target customers, specifically the corporate

focus on risk-conscious and high-revenue clients, with the aim of expanding relationships

with these customers. What has been reached to date, what still needs to be done.

Claims management conference in Biel/Bienne (Switzerland)    page 16

Repairing vehicles after an accident is everyday work for the 61 organizations that make up

the Baloise partner network. 

In the first all-Switzerland symposium of its kind, Baloise experts join with accident ana-

lysts from the Dynamic Test Center to inform participants about further aspects of efficient

claims management.

Strategy meeting in Antwerp (Belgium)    page 20

The Mercator Group, which operates in the Belgian state of Flanders, is currently undergo-

ing  a  transformation  –  GoFor  is the  magic word.  Management members hammer  out the

exact details of how to implement the Group’s growth strategy. The prime focus is on the

partnership with brokers.

Roundtable discussion on skills development page 24

Bruno Dallo, Baloise Group, Wolfgang Fauter, Deutscher Ring, and Heike Bruch, University

of St. Gallen, summarize their views on the topic of enhancing implementation skills as part

of change processes. An exchange of experiences from both an in-house and external point

of view.

Transparency boosts the 
implementation process.

Bâloise-Holding Annual Report 2004 9

s001_s027_e  8.4.2005  14:02 Uhr  Seite 10

s001_s027_e  8.4.2005  14:02 Uhr  Seite 11

Management meeting in the Vienna Woods (Austria)

Focusing on the perfect customer

A three-day Basler Austria leadership meeting in a conference hotel in the Vienna Woods. Two Board
members and seven sales-and-marketing executives are on retreat here to plan for 2005. 
The first day is devoted to customer relationship management, in particular the focus on high-revenue
customers, with the goal of strengthening relationships with these customers and continually
enhancing service quality.

E X EC U T I V E D I R EC T O R Lothar  Mayrhofer  greets the

Potential must be  utilized  more  systematically,  some

participants at precisely 9 a.m. He expresses his satisfac-

maintain.  But the  example  also  illustrates the  challenge

tion  with  the  business figures for  fiscal year  2004  and

that such customer-specific consultation presents for many

moves straight on to the topic of focusing on target custom-

external salespeople  and  managers. The  executives agree

ers.  If the  customer  is doing  well,  the  company does well

that the priority is to intensify the use of customer-manage-

and  vice  versa,  he  explains,  adding  that it is not enough

ment tools among  sales managers,  and  then  expand  the

just to know the customer – one must also understand his

use step by step. In the past, small group workshops have

needs.  “Customers have  to  be  won  over  by the  quality of

already provided  the  best learning  experience.  Planned

our advice and services. Only if we provide first-class ser-

marketing  activities oriented  toward  specific customer

vices will the customer remain loyal and recommend us to

groups, primarily in relation to the new accident product for

others,” says Mayrhofer. He calls on the executives to share

women  and  the  new  children’s savings program,  support

their experiences in focusing on profitable customers.

this approach. These activities build on outstanding selling

Praise  is given  for  involving  the  sales department in

technique  aids and  are  aimed  at customers with  whom 

developing  special offers for  target customers,  especially

there is a high probability of reaching a contract closing.

the new accident insurance rate and the new pension prod-

uct.  More  than  half of all contracts with  target customers

Greater involvement of customer advisers

are concluded in connection with these special offers, the

10:30 a.m., time for a brief coffee break. Then the meeting,

man responsible for controlling adds. Despite this positive

now  headed  by Director  Otmar  Bodner,  continues with  an

initiative, the 1.8% decline in premium income from target

action  plan  for  the  new  accident insurance  rate  to  be

customers is unsatisfactory, Mayrhofer adds. It is therefore

launched at the start of 2005. Competitor and revenue analy-

necessary to  concentrate  even  more  strongly on  this seg-

sis for the product are complete, rates and premiums have

ment and  use  experience  to  enhance  customer  manage-

been  defined,  the  marketing  manager  confirms.  Prepara-

ment on an ongoing basis.

Knowing customers’ needs

“But how do target customers know that they are receiving

preferential service at the Baloise?” the executives object,

pointing out that advisers need to be made more aware of

this issue. “What does the quality of customer care actually

consist of?”  asks Mayrhofer.  “Regular  customer  visits,”

says one  attendee.  “Know  your  customer,  his needs,  and

his potential,” adds the next. Using this approach, all poli-

cies held  by a  number  of claim-free  customers with  only

one  Baloise  contract were  examined,  including  those  of

other insurers, and the customers were then sold compre-

hensive packages.

tions for  IT  implementation  and  sales support are  likewise

under way. This time, at the executives’ request, the special

“ Customers have to be

won over by the quality

of our advice

and services.

”

Bâloise-Holding Annual Report 2004 11

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“ Our product adjustments

are based on 

profound market

and customer analyses.

”

course, be based on a thorough analysis of the market situ-

ation and customer needs, and also be in line with profitabil-

ity targets, emphasizes Mayrhofer. 

After lunch, the executives move on to the very core of

customer  management:  the  definition  of target customers

and selection criteria for high-revenue customers. In 2004,

special marketing initiatives focused on customers who, in

the two years before, had demonstrated an excellent contri-

bution margin of over 60% and had initially concluded life

and/or  non-life  contracts.  For  2005,  the  executives have

agreed to make customer selection even more systematic,

offers will be  coordinated  even  more  closely with  the  cus-

set the  frame  of reference  at eight years of claims experi-

tomer advisers. Incorporating their experiences has already

ence,  and  implement restrictions for  certain  age  groups.

proven to be a success factor for the new motor vehicle rate.

Input from the discussion will be taken into account in the

Coordination  is especially important this time,  emphasize

final definition of target customers. 

participants,  who  fear  difficulties managing  the  almost

simultaneous introduction of the children’s savings product.

Unit-linked life insurance

Selection criteria for target customers

The  discussion  begins with  a  description  of the  typical

target customer  according  to  the  Head  of Controlling:

The  executives agree  that,  after  introduction  of the  chil-

He/She is at least 25 years old, has generated an average

dren’s savings product,  unit-linked  life  insurance  is to  be

margin of 60% over up to eight years, and pays an annual

the top priority. It offers the greatest potential, particularly

net premium of at least EUR 100, which can be expanded

in  relation  to  customers seeking  to  finance  the  purchase,

through  cross-selling.  The  managers basically agree  with

construction, or renovation of residential property. The sec-

this definition but disagree with the age limit. The duration

ond priority, in their view, is a restructuring of conventional

of the customer relationship is a more pertinent criterion,

life  insurance.  The  changes in  these  products must,  of

in their opinion. 

14

s001_s027_e  8.4.2005  14:02 Uhr  Seite 15

Both customers and the Baloise benefit from a positive loss experience. This is the foundation of a genuine partnership.

Starting  from  the  defined  base  of 20,000  target cus-

tomers for 2005, the Head of Controlling demonstrates that

BASLER AUSTRIA AS A PIONEER

he  can  produce  any number  of individual analyses with

specific, additional criteria. For example, all customers who

have not been sent more than two payment reminders dur-

ing  a  given  period  can  be  filtered  out,  or  all women  who

hold  a  life  insurance  policy but no  accident policy.  The

sales staff have the same analysis capabilities for their dai-

ly customer service work.

For  salespeople,  such  analyses generate  important

additional data,  which  allow  them  to  provide  specific,

needs-based customer care. The data not only enable sys-

tematic processing of their customer files, but also demon-

strate the potential for cross-selling. The executives agree,

however,  that managing  customers is not limited  to  spe-

cial,  product-related  marketing  offers.  On  the  contrary,  a

full assessment of the  customer’s needs must be  carried

out and appropriate measures defined to ensure that cus-

tomers bring  their  entire  portfolio  to  Basler  Austria.  The

idea  behind  this strategy is that a  customer  with  a  good

claims history over many years will also show good claims

performance in his or her other risks. Thus each additional

premium  will provide  a  relatively high  margin  while  also

increasing  customer 

loyalty.  Accompanying  measures

include “customer accounts” and, with a continuing good

claims history, customer bonuses. Such interrelationship is

indicative of a genuine partnership.

Thorough  knowledge  of one’s customers and
heightened sensitivity to their needs is one of the
three premises of the Baloise Group’s Operational
Excellence initiative. With this initiative, the Group
has made  a  commitment to  differentiate  by cus-
tomer segment and to focus on relationships with
high-revenue customers. This is a shift away from
the primary focus on products that is widespread
in the insurance industry. Basler Austria, with 300
employees and a premium volume of CHF 114 mil-
lion, is a pioneer in customer management within
the  Baloise  Group.  In  2004  it created  the  funda-
mental tools for this approach and began to imple-
ment them  across the  board.  The  approach  is
based on a set of sales management tools adjust-
ed for use down to the level of individual advisers,
tools for  managing  the  profitability of customers,
products,  and  distribution,  as well as measuring
the effectiveness of special initiatives.

Bâloise-Holding Annual Report 2004 15

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Claims management conference in Biel / Bienne (Switzerland)

On the trail of accidents

Repairing vehicles after an accident is everyday work for the 61 organizations in Baloise Insurance’s
Swiss partner network. At the first all-Switzerland claims management conference near Biel/Bienne, 
Baloise specialists and accident analysts from the Dynamic Test Center showed participants what
else is necessary for efficient claims management. 

D E N S E F O G , just before 9 a.m. The silver-grey halls of

By now over an hour has passed, and it is time for the

the Dynamic Test Center in Vauffelin are barely discernible.

attendees to stretch their legs. Glancing at the agenda, we

Drivers know they have come to the right place when they

see  that the  next topic is “N&S Issues.”  N&S?  Baloise’s

see  the  Baloise  Insurance  “Helpmobile.”  Gradually some

claims lawyer  provides the  key:  it stands for  “neck and 

60  garage  operators and  body shop  owners arrive  from

spine.” Most participants know this phenomenon as whip-

every part of Switzerland. They represent Baloise’s partner

lash, which affects the seven neck vertebrae.

network and are here to take part in the first claims man-

N&S issues are of equal concern to physicians, lawyers

agement conference.

and engineers – and with good reason, as a case example

Just before  9:30  a.m.,  conference  leader  Eva  Staubli

reveals. What looks like a mere fender-bender at the scene

invites the  attendees into  the  training  center,  where  the

of an  accident can  unexpectedly develop  into  a  whiplash

seats are  usually occupied by students of the  Automotive

case with costs running into the millions. The claims lawyer

Technology Department of the  Bern  Technical University.

shows that much  of the  damage,  both  the  physical injury

There the attendees split into two groups. In one room the

and the financial loss, could have been avoided if the insur-

proceedings will be in German, in the other they will be in

ance  company had  become  aware  of these  issues earlier.

French. The conference leader opens the official program by

But how  can  the  partner  organizations help?  “By reacting

emphasizing  that comprehensive  motor  insurance  claims

correctly at the right moment,” the claims lawyer answers

service is both a core service and a key success factor. 

simply. 

This,  the  participants are  told,  requires a  network of

The  right moment is when  the  damaged  vehicle  is

capable  partner  workshops.  Eight of the  attendees were

brought in  to  one  of the  partner  shops.  Attendees agree

present four years ago when Baloise began gathering expe-

that, as specialists, they can recognize the signs of a rear

rience in a pilot program. Since then, 53 organizations op-

impact at a  glance.  “If you  notify the  auto  expert on  the

erating  at 98  locations have  joined.  The  claims service

case, you will have accomplished a great deal with just one

team representative is pleased that the network has been

phone call,” the claims lawyer says. The Baloise can then

functioning nationwide since June 2004 and that delegates

provide early input on measures to be taken. 

from all participating shops can meet here. Looking back,

she adds later, the list of criteria by which shops were se-

lected has proved its worth.

Partnerships for the benefit of all

Next, Baloise’s claims specialist uses glass damage as an

example  of how  teamwork and  cost cutting  can  be  com-

bined.  Whenever  possible,  the  Baloise’s partner  garages

repair  a  damaged  windscreen  rather  than  replacing  it at

high cost. Thus the garage owners get more work and cus-

tomers benefit from top-class services.

“ Garage owners get more work and 
customers benefit from

top-class services.

”

Bâloise-Holding Annual Report 2004 17

s001_s027_e  8.4.2005  14:02 Uhr  Seite 18

Reliable accident analysis requires a careful documentation of traces and other evidence.

CLAIMS MANAGEMENT AS A WIN-WIN SCENARIO

Motor  vehicle  insurance  remains the  leading  pillar  of
the Baloise’s non-life business. Premium revenues grew
again in fiscal 2004, providing the largest share of total
premiums at about 33%,  ahead  of property and  acci-
dent insurance.  At the  same  time,  claims payments
have  become  a  key expense  item  in  recent years.  For
growth to continue in the motor vehicle line and provide
reliable  income,  premium  revenues and  claims must
remain in equilibrium. Strict cost discipline is therefore
just as essential as improving operating efficiency. This
requires tighter  control of the  entire  claims process,
with benefits to everyone involved. 
Accordingly,  claims management is a  key focus of the
Operational Excellence 
launched  by the
Baloise in 2003. At its core is a network of partner orga-
nizations across all of Switzerland.  These  shops meet
the highest standards for technical equipment and pro-
vide both policyholders and the Baloise with quick and

initiative 

professional processing  of claims.  Some  8%  of total
vehicle  damage  claims of some  CHF 108  million  were
processed  through  the  partnership  network in  2004.
The aim is to achieve a rate of 15 to 20% by 2008. 
This uncomplicated form of assistance relieves the bur-
den  on  policyholders and  reduces claims costs.  The
involvement of automotive  experts where  appropriate,
lower auto liability rates for car rentals and a decline in
fraud have generated savings of CHF 1.2 million this fis-
cal year. These savings make lower premiums possible,
which  in  turn  benefits the  policyholders.  Efficient
claims management generates added  value  in  three
ways:  policyholders benefit from  comprehensive  ser-
vice,  the  partner  organizations from  greater  sales vol-
umes,  and  Baloise  Switzerland  from  optimized  claims
costs. The Baloise will now implement the claims man-
agement concept step by step in other insurance lines.

18

The claims process
has been fully
professionalized – from
which all parties benefit.

s001_s027_e  8.4.2005  14:02 Uhr  Seite 19

Accident analysis

In  the  event of a  whiplash  case,  technical reports by

experts may be required, the claims processor says, ending

his talk and providing a link the next speaker, the head of

the Dynamic Test Center (DTC). Processing accident analy-

ses is a core competence of the DTC. It requires careful doc-

umentation  of evidence,  the  DTC manager  emphasizes,

especially since  it may not be  processed  until six months

after the accident.

The  speaker  encourages the  attendees to  keep  pho-

tographs of the vehicle  damage  on  file.  He  presents com-

puter  simulations showing  how  such  damage  photos are

used in calculations by accident analysts, adding that it is

sometimes necessary to  recreate  an  accident in  the  real

world. Participants, he announces, will have the opportuni-

ty to experience such a crash test live that very day.

At lunch  some  lively conversation  ensues among  the

various partner organization delegates and the Baloise rep-

resentatives.  They discuss billing  formalities and  their

experience with certification. The partner organization rep-

resentatives unanimously express

their  appreciation 

of the close-knit relationship with the Baloise and of its ini-

tiatives.

Afterwards the  participants gather  in  the  testing  hall.

Two  mid-range  cars are  in  starting  positions in  the  crash-

test facility. The DTC manager explains that the rear vehicle

will collide  at low  speed  with  the  stationary one.  He  asks

the  audience  to  stay behind  the  guardrails and  gives the

signal to  start.  Split seconds later,  the  remote-controlled

vehicle  smashes into  the  stationary car  with  full force. 

There  is a  deafening  crash,  a  clatter  of metal,  sounds of

splintering.

Immediate accident reporting

Back in  the  classroom,  the  DTC manager  plays back the

videotape of the collision test. Only now do the attendees

realize how seriously the dummy at the wheel of the station-

ary vehicle was affected by the impact. It is surprising how

little  the  body damage  to  the  vehicle,  although  consider-

able,  reveals about the  effect on  the  neck vertebrae.  The

decisive  factor  is the  change  in  the  velocity of the  front

vehicle as a result of the rear impact, the accident analyst

explains. This acceleration is easily seen in the film. 

The demonstration has clearly shown the importance of

reporting rear-impact collisions to the insurance company

immediately.  As a  souvenir  and  reminder,  each  attendee

receives an  add-on  headrest which  provides protection

against whiplash  in  the  event of a  rear-impact collision.

Now  nothing  stands between  the  attendees and  a  safe 

drive home.

Bâloise-Holding Annual Report 2004 19

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Customer Management

Strategy meeting in Antwerp (Belgium)

Mercator — success through GoFor 

The Mercator Group, which operates in the Belgian state of Flanders, is presently undergoing a meta-
morphosis. Its banking arm was sold, as it was no longer sufficiently attractive for the Baloise 
under the changed market circumstances. The Mercator Group is now focusing on the broker channel,
and its GoFor growth strategy is putting it back on the road to success. A strategy meeting recently
highlighted the challenges facing Mercator and the demanding tasks ahead, which call for total com-
mitment from everyone involved.  

LU C V E R H A E RT , deputy CEO and head of Distribution,

early age. In light of such an attitude, it is clear that there is

Sales,  and  Marketing,  has made  a  clear  target statement:

a great deal of property to insure here. The Belgian insur-

the Baloise’s Belgian subsidiary aims to improve its return

ance market also has some distinctive traits. Especially in

on  capital employed.  Mercator’s second-in-command

the  non-life  sector,  customers generally do  not purchase

leaves no doubt about how this goal is to be attained: hard-

policies directly from  the  insurer,  but rather  from  one  of

er  work and  better  performance  are  the  order  of the  day.

4,400  independent insurance  brokers in  Flanders.  These

The organization’s GoFor growth strategy seeks answers to

brokers, with over 60% of the non-life market, remain one

fundamental questions: How can we not merely assert our-

of the most important distribution channels in the country.

selves in the market, but also clearly distinguish ourselves

It is their standing that Mercator’s management is seeking

from the competition? Mercator needs to channel the pas-

to leverage. 

sion and expertise of its staff towards supporting the bro-

kers in their day-to-day work, thus contributing to their suc-

A genuine partnership with insurance brokers

cess.  In  this arena,  Mercator  aims to  be  among  the  very

The top priority for the future will be attracting brokers in-

best. This is no  simple  undertaking  for  an  organization  in

terested in a genuine, trust-based partnership, emphasizes

the midst of transformation. When returns from the banking

Sales Director Johan Van Eeckhout, who is responsible for

business proved unreliable and the necessary critical mass

the sales-related implementation of the GoFor project. Mer-

for success was not attained, the Group spun off its bank-

cator will offer these brokers the best possible service, so

ing  activities and  is now  focused  wholly on  insurance.  In

the  brokers in  turn  can  advise  and  serve  their  customers

order to ensure a successful and profitable future, incisive

with  the  greatest possible  efficiency.  Besides the  quality

changes are essential to meet the needs and peculiarities

requirements for  brokers,  clearly defined  by the  Mercator

of the Belgian market. Products of doubtful yield potential

Group,  their  growth  potential

is also  of great interest. 

will be cut from the product range or replaced.

Mr. Van Eeckhout puts it very simply: the better the brokers’

The Belgian market

performance, the better their chances of making it into the

“top group.” The latter currently includes some 540 brokers

For  the  future,  Mercator  will rely on  the  property/casualty

for  whom  Mercator  is the  uncontested  number  one.  Such

and life insurance market segments, in which it already per-

top  brokers,  in  return,  benefit from  top-rate  Mercator  ser-

forms strongly. Life insurance especially, in light of political

vices.  Mercator  is also  among  the  top  three  for  another 

discussions on  early retirement and  the  call for  longer 

750  independent insurance  brokers.  Considerable  growth

working careers in the Benelux countries, looks like a very

potential has been identified for this group as well as for a

promising  growth  market.  The  structure  of the  market

third  set of 2,500  brokers also  defined  as a  target group.

shows that a commitment to Belgium could be quite lucra-

Members of this last category do  not yet count Mercator

tive. Flanders is one of the more affluent regions in Western

among  their  top  insurers,  but efforts are  being  made  to

Europe, a fact that is reflected in the real-estate market. It

build  a  fruitful relationship.  The  target customer-manage-

is often  said  that Belgians are  born  with  a  brick in  their

ment guidelines are  clear:  Mercator’s target market con-

body, meaning that the people in this country, bordering on

sists of private  individuals along  with  small and  medium

the Netherlands, Germany, Luxembourg, and France, begin

enterprises (SMEs) with an attractive risk potential. These

considering  the  funding  of a  home  of their  own  at a  very

two  groups already make  up  the  bulk of Mercator’s clien-

Bâloise-Holding Annual Report 2004 21

s001_s027_e  8.4.2005  14:03 Uhr  Seite 22

Mercator aims to optimize services for local, professional brokers and enhance customer satisfaction.

TOP-RANKING PARTNER THANKS TO GOFOR

of the company’s property/casualty premium volume. 

tele: private individuals account for 55% and SMEs for 32%

Mercator’s aim is to be the number one partner for
brokers in every way. The company is concentrat-
ing on optimizing its performance for local profes-
sional brokers and  on  keeping  customers satis-
fied. This ambitious goal is being pursued through
its GoFor growth strategy. The acronym represents
the successive phases of the strategy:

Go =  Ensuring  employee  commitment and  motiva-
tion. Enthusiasm and initiative are the determining
factors for meeting goals.
F = Focus. Courage to make the decisions necessary
to achieve the intended results.
O = Operational excellence. A high level of profes-
sionalism reflected in everything Mercator does.
R = Return. The right results ensure long-term returns.

It is now evident that an even stronger focus on this seg-

ment is needed.  The  Flemish  economy,  with  growth  rates

substantially better  than  those  in  most other  euro-zone

countries, is driven primarily by SMEs. 

Good quality and satisfied brokers

In terms of product and service quality, Mercator compares

quite favorably to its competitors. This commitment to quality

is a central element in GoFor. Mercator wants to be one of

the best in the market at helping the brokers to better serve

their customers. Broker satisfaction with Mercator already

rates among  the  highest in  the  country,  leaving  all other

major  insurers in  Belgium  behind.  Nevertheless,  there is

room  for  improvement in  this area  as well.  To  more  fully

exploit this potential, Marketing Director Dirk Wauters and

his team have developed the “We want to do it better” phi-

losophy. Mercator has been in business since 1920 and its

name is well-known to the Flemish public. This is certainly a

22

s001_s027_e  8.4.2005  14:03 Uhr  Seite 23

“ Mercator’s strategy

emphasizes highest
quality levels.

”

major advantage and is recognized as such by the manage-

ment. Mercator’s strategy emphasizes highest quality lev-

els,  which  also  implies that brokers be  given  the  feeling

that Mercator understands their specific needs and is ready

to offer them full support. Only in this way can the relation-

ships develop into long-term partnerships.

There is no doubt that Mercator is going through a chal-

lenging  transformation.  It will take  the  dedication  of the

entire workforce for the company to reach its goals. To pro-

mote team spirit, Mercator is putting more effort into ana-

lyzing the strengths and weaknesses of its own employees

as well as those of its brokers. Part of this effort is to ensure

that expectations and  accountability are  clearly defined.

Good internal and external communication are therefore of

utmost importance.  The  core  of the  transformation  is not

simply the question of what must be changed but also the

daily challenge of how to successfully implement the new

strategy. The prerequisites are an extraordinary team effort

and the determination to give brokers optimum support in

their contact with clients.

Bâloise-Holding Annual Report 2004 23

s001_s027_e  8.4.2005  14:03 Uhr  Seite 24

Roundtable discussion on skills development

“Operational excellence and leadership”

Strength in execution is the foundation of our strategy. It comprises both professional craftsmanship
and the management skills necessary to systematically and effectively drive the change process
forward. These were the issues discussed by Group Executive Committee member Bruno Dallo, 
Deutscher Ring Group CEO Wolfgang Fauter and St. Gallen University Professor and Director of the
Institute for Leadership and Human Resource Management Heike Bruch.

Mr. Dallo, what are the skills that the Baloise needs most of

all to implement its strategy?

them the capacity for new things and bringing the two into

balance.  Completely rebuilding  existing  structures,  dis-

Strategy and skills are like twins — you can keep them apart,

mantling  hierarchies,  putting  new  people  in  leadership

but you don’t get a full picture until you see them both. Our

positions and cutting staff levels are all tasks that require

strength in execution is based on two skills. The first is op-

change management skills. 

erational excellence, i.e. professional craftsmanship in our

BRUCH: The demands these processes place on managers

core business of insurance and pensions. The second is the

are often underestimated. The boss is the one under pres-

ability of our management team to motivate employees, to

sure  as bearer  of everything  that affects the  employees’

set an example and to drive the change process.

everyday actions. This means that managers must set a per-

Mr. Fauter, what were the most important challenges for man-

agers in the realignment of the German Ring Group?

sonal example of commitment, tenacity and determination.

They have the responsibility for other people’s strength of

execution. Their job is to create the new everyday, that is,

No enterprise can develop faster than the ability and will-

to be the masters of change. This includes not only devel-

ingness of its employees, so the biggest challenge was to

oping  enthusiasm  for  change  but also  soothing  fears. 

get our  employees on  the  right path. This meant not only

People who are worried about their own personal future are

imbuing  them  with  motivation  for  change,  but also  giving

not going to be filled with enthusiasm. 

24

s001_s027_e  8.4.2005  14:03 Uhr  Seite 25

New models of skills
development are born at
roundtable discussions.

Mr. Fauter, you have made substantial investments in 

developing your employees. What was your main focus?

The “old economy” situation in the insurance industry saw a

GROUPWIDE STANDARDS FOR INDIVIDUAL PERFORMANCE
MANAGEMENT AND SKILLS DEVELOPMENT

significant acceleration due to the crisis in the capital mar-

All Baloise Group companies are to meet the following standards by

kets. Customer and service orientation have become much

more  important,  and  this is exactly where  we  have  put our

focus: on being closer to salespeople and customers and on

the beginning of 2007 at the latest: 
› Objectives are agreed and their attainment assessed annually for
all employees. All managers have a variable salary component, the

developing  service  —  although  it can  be  difficult to  make

amount of which  depends on  the  degree  to  which  objectives are

someone who has lived in the traditional world for twenty or

attained.  The  result of the  Group  company in  question  features

thirty years enthusiastic about new things like scoring and

among the managers’ performance objectives. Leadership and gener-

customer value models and to quickly build up the needed

al aspects of conduct are taken into account besides the objectives

skills.  We  have  set up  department-specific training  pro-

grams to cover the skill gaps in the various units. 

And  we  have  given  our  management recruitment pro-

achievement.
› Personal development requirements are discussed annually and the
results laid down in writing in the form of a development plan. Corre-

gram  substantial new  inputs.  Tomorrow’s managers must

sponding training options are offered and supported financially.

prove  themselves through  project-based  tasks.  A  strict

Bâloise-Holding Annual Report 2004 25

s001_s027_e  8.4.2005  14:03 Uhr  Seite 26

Bruno Dallo builds on managers who can kindle passion in their teams.

REVISION OF THE OBJECTIVE SETTING AND PERFORMANCE
ASSESSMENT SYSTEM

The  current objective  setting  and  performance  assessment sys-
tem, in force now for five years, will be overhauled in the course of
2005. The new system is to ensure that
› the individual’s performance is given a comprehensive assess-
ment and is focused on the appropriate strategic and operational
targets,
› the individual’s skills’ development is put on track in a strategy-
aligned  and  systematic way in  conformity with  the  relevant job
requirements,
› corporate performance is also duly considered in the determina-
tion of the performance-related remuneration.

In  Switzerland,  the  new  system  is scheduled  for  launching  in
2006.  The  Baloise  expects this to  lead  to  a  significant improve-
ment in our Group’s implementation prowess. 

26

multi-level selection  process involving  interviews and

assessments is followed by a two-year program in several

business units, with no guarantee of ultimately obtaining a

management position.

DALLO: It is just this job  rotation  process that is often

underestimated.  A  manager  should  be  someone  who  has

worked in technology and sales and who has experience in

financial management.

In  its Advanced  Management Program  (AMP)  and  Strategic

Leadership  Program  (SLP),  the  Baloise  has developed  pro-

grams that link elements such as strategy, managerial judg-

ment and corporate values. What is the importance of these

programs?

DALLO: Both programs are carefully adapted to our strategic

needs. We have been conducting the SLP since 2004 along

with the University of St. Gallen. It is a significant element in

the  further  development and  enhancement of our  strategy

and an important component of the change process. Partici-

pants include top executives, who take part in the program

on  a  staggered  four-year  cycle,  and  group  employees with

high  potential.  This enables professional and  personal

exchanges across hierarchical and business unit lines. The

s001_s027_e  8.4.2005  14:03 Uhr  Seite 27

AMP offers our upcoming managers a chance for group net-

working  and  learning  our  strategy in  greater  depth. Topics

proposed  by management give  these  leaders the  opportu-

nity to work on strategically significant projects, which are

presented to the Executive Committee. 

Mrs. Bruch, what did you experience as an SLP participant?

The participation by senior management is what made the

experience a positive one. Preparatory work to enable them

to  participate  was one  element of the  Baloise’s change

agenda. In contrast to pure academic education, the point

is to  supply input that will drive  the  enterprise  and  those

who act on its behalf forward. The SLP generated an extra-

ordinary dynamic and was characterized also by an aston-

ishing cordiality. Now I recommend implementing the many

good ideas that came out of it with courage and determina-

tion. The overarching cooperation should be strengthened;

it allows many people to benefit from each other. 

Mr. Dallo, is the group assuming a greater coaching role here?

Open dialogue between CEOs and the Corporate Executive

Board is creating a culture of cooperation which will carry us

further  in  the  direction  that Mrs.  Bruch  mentioned.  Two

examples: We have developed a business simulation which

we use to train our managers and employees in the applica-

tion  of such  tools as customer  value  models,  scoring  and

cancellation reduction. The simulation shows the financial

consequences of an  action,  for  example  in  improving  the

claims cost ratio  or  the  combined  ratio.  We  also  have  the

Opex Award, an award and remuneration for the best mea-

sures to improve our core operating business in 2007. 

Heike Bruch, professor at the University of St. Gallen, discussing leadership issues with
Wolfgang Fauter, CEO Deutscher Ring Group.

KEY FIGURES

Mr. Fauter, what do you expect from the group?

The  number  of staff at the  Baloise  Group  as at December  31,  2004,

The  group  should  make  best-practice  opportunities trans-

came to 8,090 (2003: 8,745).

parent and  continue  to  promote  them.  We  can  learn  from

each other in the group and benefit as a whole. A program like

Staff per country

AMP,  in  which  high  potentials from  all companies work

Switzerland

together, is beneficial not only in an economic sense. It also

allows individuals to peek over the fence and see things that

Germany

Benelux

others may be doing better. I also see value in the exchange of

Other countries

expertise in risk controlling or risk management, for example.

Total

1 of which 255 Group

2003

3,774

3,249

1,417

305

8,745

2004
3,7811

3,025

989

295

8,090

Change

7

–224

–428

–10

–655

As Corporate Executive Committee member for HR, Mr. Dallo,

you have certain aims and expectations. What are the most

important ones?

In 2004, employees spent 12,646 days overall on basic and advanced

training courses. The Baloise runs three training centers of its own and

For  us to  succeed  in  continually driving  this cultural trans-

invested around CHF 14.3 million in staff training and development.

formation  process in  the  group  forward.  For  us to  link the

Finally,  320  positions offered  to  apprentices,  trainees and  interns

strategic development of the  enterprise  with  development

throughout the  Group  reflect the  significance  that the  Baloise  at-

planning for our employees and managers and to strengthen

taches to the education and training of young people.

both. I expect each individual to use this strategic process

to seize opportunities to achieve what is best for himself or

herself as well as the  company.  And  for  us to  realize  the

opportunity it brings to make our group really thrive.

Bâloise-Holding Annual Report 2004 27

s028_s055_e  8.4.2005  14:12 Uhr  Seite 28

s028_s055_e  8.4.2005  14:12 Uhr  Seite 29

Business Year 2004

Contents

Review of business year 2004
Group

Switzerland 

Germany

Benelux

Other countries

Capital investments

Risk management

Corporate governance
Introduction

Group structure and breakdown of shareholders

Capital structure

Board of Directors

Corporate Executive Committee

Compensation, shareholdings, loans

Shareholders’ participation rights

Change of control and countermeasures

Statutory auditors

Information policy

Organization 

Baloise shares

Sustainability

Management information
Management information (incl. embedded value)

Five-year review

Financial Report 2004

30

33

34

35

35

37

38

40

40

41

42

45

46

47

48

48

49

50

52

55

57

63

67

Bâloise-Holding Annual Report 2004 29

s028_s055_e  8.4.2005  14:12 Uhr  Seite 30

Business Year 2004

Review of business year 2004
Operating performance leads to profit surge

The Baloise Group more than doubled its net profit against the previous year and achieved its opera-
tional goals for 2004. We see this success as a clear confirmation that the numerous measures
taken to strengthen operating profitability are working. New business for example is only taken on
when it meets our profitability requirements. We have streamlined and refocused our existing 
business portfolio in accordance with these guidelines. We will build on this foundation in the coming
years to focus operations even more sharply on adding value, growing in the attractive target
customer segment, and thereby steadily increasing our operating profit.

General market developments

situation.  Very low  interest rates raised  doubts about the

profitability of the insurance business, in particular life in-

Positive data from the United States shaped the economic

surance. 

environment in the first half, but the sharp rise in the price

For  banks,  the  low  interest rate  environment strength-

of oil and the fall of the US dollar raised doubts about the

ened demand for both fixed-interest loans and variable-in-

sustainability of a global upswing in the second half of the

terest investments.

year. Meanwhile, fears grew that China could be approach-

ing  a  hard  crash  after  a  time  of overheated  growth  and

would  thus fail as the  second  growth  engine  of the  world

Baloise Group

economy. 

The terrorist attacks in Madrid, the high price of oil and

The Baloise Group achieved a net profit of CHF 222 million

the sharp drop in the value of the US dollar had a negative

in  fiscal 2004,  compared  to  CHF 91  million  the  previous

impact on the financial markets in 2004. High oil prices put

year. All business lines contributed to this profit, and every

a  damper  on  economic growth.  At the  same  time  the  low 

single business unit raised its operating profitability. Here

US dollar caused expectations of inflation to lessen, bring-

we can emphasize the excellent results of the non-life sec-

ing a further easing of interest rates, especially at the long

tor,  whose  net profit lay nearly four  times higher  than  in

end.  Declining  interest rates in  turn  buoyed  share  prices,

2003.  The  gross combined  ratio  again  improved  strongly

leading  to  a  10.1%  rise  in  the  MSCI  EMU  index over  the

from  97.6%  to  93.0%.  The  life  insurance  sector  likewise

whole  year.  The  greatest part of this positive  movement,

saw improved results, although the introduction of the “le-

however, came in the fourth quarter, when relief was great

gal quote” in Swiss group insurance brought a negative im-

that the US economy was again strengthening. 

pact of around CHF 26 million. New business recorded an

The low interest rates also affected the bond markets. At

increase in margins.

the  end  of 2004,  the  yield  on  10-year  federal bonds was

In all Group companies we are implementing extensive

only 2.3%. Against all forecasts, bonds once again more or

measures to  strengthen  the  profitability of the  insurance

less held  their  own  compared  to  the  year-on-year  perfor-

and pension businesses. The focus has been and continues

mance of equities. 

to  be  on  pricing  products in  line  with  the  corresponding

Major currencies were tranquil during the first half of the

risks,  correctly estimating  customer  risks,  concentrating 

year.  The  US dollar  was less volatile  than  in  the  previous

sales efforts on high-revenue customers and enhancing the

year. The situation in the second half, however, presented

efficiency of business processes.

a  stark contrast.  The  US dollar  sank to  its lowest point in

The  entire  business volume  –  including  the  vigorously

many years against both the euro and the Swiss franc. Over

growing  unit-linked  life  insurance  sector  –  reached  an 

the  whole year,  the  US dollar  lost 8.1%  against the Swiss

amount of CHF 7.5 billion (2003: CHF 7.6 billion), a decline

franc. The euro ended the year down 0.9% against the franc

by 2.2% in CHF.

from the start of the year.

Premium  incomes,  in  accordance  with  IFRS accounting

Whereas strong equity market performance triggered an

standards,  amounted  to  CHF 7.0  billion  as compared  to 

upward trend in insurance shares during the previous year,

CHF 7.4 billion in 2003, a decline of 4.8% in CHF. We have 

performance  this year  was slowed  by the  interest rate 

deliberately throttled premium growth, as we place higher

30

s028_s055_e  8.4.2005  14:12 Uhr  Seite 31

Business Year 2004

priority on  profitability rather  than  pure  business volume 

growth. Non-life registered a slight minus of 0.2%, while life

insurance contracted by 8.0% in CHF, a clear reflection of

the extremely low interest rate levels and our selective un-

derwriting policies.

Life insurance accounted for 56% of the total premium

volume  (2003:  58%),  44%  came  from  the  non-life  sector

(2003: 42%). The country units’ share of premium volume

remained almost unchanged: Switzerland contributed 57%

(2003: 58%), the German companies Basler Securitas and

Stock markets performance
January 1– December 31, 2004

7,000

6,500

6,000

5,500

5,000

4,500

4,000

200

175

150

125

100

75

50

Deutscher  Ring  together  30%  (2003:  30%),  the  Benelux

SMI

1.1.2004

12.31.2004 MSCI

countries 11% (2003: 10%) and Austria 2%.

Mercator  Bank of Belgium  ceased  to  be  Baloise  Group

SMI

company in fiscal 2004. We sold the bank in August 2004 to

the Dutch ING Group, as maintaining a banking presence in

Belgium had become less desirable under the changed mar-

MSCI EMU

MSCI ROW

ket conditions. 

Non-life
The non-life sector generated a net profit of CHF 184.1 mil-

lion  (2003:  CHF 48.5  million). The  combined  ratio  contin-

ued  to  improve:  the  gross figure  declined  4.6  percentage

points to 93.0% (2003: 97.6%), while the net figure fell 5.7

percentage points from 103.2% to 97.5%. Since 2002 we

have improved the most important indicator in this line of

business by over 13 percentage points net. The combined

ratio  ended  better  in  all business units;  our  German  sub-

sidiaries Basler  Securitas and  Deutscher  Ring  saw  espe-

cially significant improvements.

We achieved these clear improvements by consistently

directing  our  business activities toward  profitability,  opti-

Development USD – CHF and EUR – CHF
January 1– December 31, 2004

1.6

1.55

1.50

1.45

1.40

1.35

1.30

1.25

1.20

1.15

1.10

mizing  costs and  processes,  selectively restructuring  our

1.1.2004

12.31.2004

portfolios,  adjusting  premium  rates and  concluding  new

business on the basis of clear yield targets. A very favorable

Euro: –1.5 Swiss cents

claims record, especially in the settlement of major claims

US dollar: –10.4 Swiss cents

and  the  absence  of natural disasters,  had  an  especially

strong positive impact. 

Non-life premium incomes came to CHF 3.1 billion, thus

Interest rate development January 1– December 31, 2004

remaining in line with the previous year’s level.

Life
The life insurance sector generated a net profit of CHF 54.6

million  (2003:  CHF 34.1  million),  a  strong  performance  in

view of the uncertain financial markets and continuing low

interest rates. Because we also accept only profitable new

business in this line, we successfully boosted profits, more

6

5

4

3

2

1

0

than  making  up  for  the  negative  effect of approximately

1.1.2004

12.31.2004

CHF 26 million from the introduction of the “legal quote” in

the Swiss group life insurance market. In Switzerland in par-

Yield on 10-year government bonds Germany in EUR

ticular, the margin in new business is gratifying.

Yield on 10-year federal bonds Switzerland in CHF

The  business volume  –  including  unit-linked  life  insur-

ance – came to CHF 4.4 billion (2003: CHF 4.6 billion), a de-

cline of 3.6%. Premium volume in accordance with IFRS ac-

Bâloise-Holding Annual Report 2004 31

s028_s055_e  8.4.2005  14:12 Uhr  Seite 32

Business Year 2004

Premium income (gross) by regional segment 2003

cially marked  at Deutscher  Ring  and  Baloise  Luxembourg.

in percent

Premium income (gross) by regional segment 2004

in percent

Switzerland

Germany

Benelux

Other countries
(incl. elimination)

Total

in CHF m

2003

4,269

2,200

745

2004

3,996

2,121

748

161

157

7,375

7,022

Change
in %

–6.4

–3.6

0.5

–2.7

–4.8

IFRS accounting standards do not permit these “premiums

with investment character” to be included in the premium

volume.

The embedded value of the life business rose from CHF

1,980 million to CHF 2,137 million in the year under review.

The  lower  future  investment income  anticipated  was par-

tially offset by lower  surplus allocation  to  policyholders.

The  value  of new  business came  to  CHF 15.2  million. The

margin for new business climbed to 5.8% (2003: 5.0%).

Banking
The  bank sector  recorded  a  net profit of CHF 9.7  million

(2003:  CHF 14.3  million).  This strong  performance  was

attributable primarily to Baloise Bank SoBa. Thanks to cost

discipline  and  improvements in  the  quality of the  credit

portfolio,  the  bank boosted  net profit by 25%.  The  insur-

ance company’s “mobile banking” business (sales of bank

products through the insurance distribution channel) also

registered robust growth. In August 2004 we sold Mercator

Bank to  the  ING  Group.  The  Deutscher  Ring  building  and

loan society performed according to plan. 

Investments, capital and reserves, taxes
Earnings from  investments during  the  fiscal year  grew  to

CHF 1,996.4 million (2003: CHF 1,988 million). Realized net

gains/losses rose to CHF 188 million (2003: CHF –41 mil-

lion) as a result of the improved state of the markets and the

fact that the year, unlike 2003, passed largely without re-

alization of losses.

The  Baloise  Group’s capital and  reserves amounted  to

CHF 3.5 billion at year-end (2003: CHF 3.3 billion). The in-

crease  was due  primarily to  significantly improved  earn-

ings.  The  Group’s solvency margin  (including  banking  as-

sets)  stood  at 258%  at the  end  of 2004  (2003:  241%),

which we consider very solid.

counting standards contracted by roughly 8.0% in CHF and

Tax outlays for  2004  came  to  CHF 99.0  million  (2003:

8.4% in local currencies to CHF 4.0 billion (2003: CHF 4.3

CHF 125.4 million), of which current income taxes account-

billion).  This development reflects our  business policy,

ed for CHF 86.3 million (2003: CHF 114.6 million). The de-

which  focuses strictly on  profitability.  We  regard  this em-

crease  is explained  by special effects in  2003,  when 

phasis as particularly important in the life line, since life in-

taxes rose sharply at German life insurance companies due

surance is a long-term contract. In Switzerland and in Ger-

to changes in the tax code. Deferred taxes are CHF 12.7 mil-

many,  which  account for  over  90%  of the  Group’s life

lion (2003: CHF 10.8 million).

business,  single  premiums in  the  individual

life  sector 

experienced  an  especially sharp  decline.  In  Switzerland,

meanwhile — where most of our life business is written —

Outlook
For  2005  we  anticipate  continuing  uncertainty in  the

we saw a strong increase in sales in the second half of 2004

economies of our  core  European  markets.  We  remain  cau-

in comparison to the previous year. In the Swiss group life

tiously optimistic with  respect to  the  financial markets.  We

business premium income declined somewhat less sharply,

shall continue to concentrate on increasing sustainable oper-

in line with the slowdown in the market as a whole. 

ating profitability in all markets with the goal of obtaining re-

Unit-linked life insurance did extremely well: thanks to

turn on equity of at least 10% by 2006. To do so we are aim-

continuing  improvements in  sales performance,  business

ing for above-average growth in the customer segments where

volume  grew  70%  to  CHF 443  million.  Growth  was espe-

we anticipate the greatest earnings potential in the long term.

32

Business Year 2004

In the non-life sector we expect a combined ratio of at

ance declined due to the restructuring forced by technical

most 93%  gross by the  end  of 2005,  which  we  rate  as a 

demands. 

challenging  goal in  view  of the  highly favorable  claims

Owing to consistent cost management and underwriting

record of 2004.

in line with risk along with judicious premium adjustments,

In developing our business we adhere strictly to the prin-

Baloise  Switzerland  recorded  a  gross combined  ratio  of

ciple  of “income  before  growth”.  In  non-life  and  life  we 

93.1%, again substantially better than the previous year’s

anticipate  organic premium  development in  line  with  the

value of 95.9% gross.

market.  In  the  life  insurance  sector  we  expect increased

Major  elemental damage  claims were  largely absent,

profit. 

though obligations increased with respect to motor vehicle

Overall, we aim for a further significant profit increase in

liability and comprehensive as well as fire insurance. In the

the year 2005, provided there are no extraordinary events.

accident and  health  insurance  lines the  number  of new

Switzerland

Baloise Switzerland, the Baloise’s largest oper-
ating unit, put in a significantly stronger per-
formance. It achieved a net profit of CHF 127.2
million (2003: CHF 62.1 million), thanks to 
management’s single-minded focus on those
customers providing the highest income and the
goal of continuously strengthening operating
yields. The Baloise Bank SoBa also saw positive
results, achieving a net profit of CHF 14.5 mil-
lion, an increase of 25% over the previous year.

claims and  claim  payments decreased  substantially as

compared to 2003. We were able to successfully restructure

our loss-making contracts in these sectors.

Life
A premium volume of CHF 2.715 billion was achieved in the

life  insurance  sector  (2003:  CHF 3.032  billion).  This de-

crease of 10.4% is explained by an underwriting policy fo-

cusing strictly on profitability as well as weak demand due

to the historically low interest rate levels. Single premiums

saw an especially strong decline of 30.7%, but we managed

to  stem  the 

losses in  the  second  half

through  a 

promotional campaign  in  which  we  did  not charge  our 

customers for the stamp duty. The group life business also

declined, but less sharply. With a slightly higher number of

contracts,  premiums decreased  by 6.8%;  new  business

contracted  for  single  premiums,  but revenues from  recur-

Baloise Switzerland, which accounts for 57% of the Baloise

ring premiums rose due to rate adjustments.

Group’s premiums,  considerably improved  its operating

Despite declining premiums, numerous measures have

performance. Despite the new burden of the “legal quote,”

succeeded  in  increasing  the  earnings performance  of the

it achieved a net profit of CHF 127.2 million (2003: CHF 62.1

life  insurance  sector  as compared  to  2003.  Both  estab-

million). All lines contributed to this strong growth perfor-

lished and new business are profitable, and the margin of

mance, in which tight cost management, underwriting poli-

new business increased in comparison to the previous year.

cies focused  on  profitability,  portfolio  restructuring  and

premium  adjustments were  the  deciding  factors.  The 

“focused financial service provider” business model (insur-

Baloise Bank SoBa
Baloise Bank SoBa achieved a net profit of CHF 14.5 million

ance with pension banking) continues to bear fruit.

(2003: CHF 11.6 million), corresponding to an increase of

Baloise  Switzerland’s premium  income  reached  CHF

25%. Mobile Banking, the sale of bank products by the in-

3.996 billion (2003: CHF 4.269 billion), a decline of 6.4%,

surance company’s field sales force, was again successful;

attributable  to  generally weak demand  for  life  insurance

the volume of business acquired was 9.5% greater than the

along with our business policy of only concluding profitable

previous year, representing a gain of some 6,600 new cus-

business.

Non-life 
Premium  income  in  the  non-life  sector  amounted  to 

tomers for the bank. These achievements clearly illustrate

the  success of the  “focused  financial service  provider”

business model. 

Net interest income was influenced by fierce competition

CHF 1.281 billion (2003: CHF 1.238 billion). This represents

and a lack of growth in the mortgage business, dropping by

an increase of 3.5%. The growth is a result of business de-

8.1%  against the  previous year  to  CHF 82.6  million.  The

velopment and adjustments in premiums for general liabil-

bank successfully took measures to  increase  its commis-

ity,  property,  motor  vehicle  and  transport insurance.  Our

sion  and  service  income  to  CHF 20.5  million;  various ac-

marketing partnership with the Touring Club of Switzerland

tions were also taken to reduce costs. The on-line service

gave  a  substantial boost to  the  motor  vehicle  insurance

contributed,  with  Internet banking  contracts growing  by

business.  Premium  income  for  accident and  health  insur-

about a third.

Bâloise-Holding Annual Report 2004 33

s028_s055_e  8.4.2005  14:12 Uhr  Seite 34

Business Year 2004

Germany

The German market saw a short-term surge in
demand for life insurance due to loss of the 
tax exemption at year’s end, in spite of a general-
ly weak economic situation and high unem-
ployment. Property insurers benefited from the
low major claims level. The fourth quarter 
saw a price war in motor vehicle insurance. The
Baloise’s German business achieved a net profit
of CHF 58.5 million (2003: CHF –17.1 million).
Highlights at the two units included enhance-
ments in operating efficiency, a focus on 
target customers and the integration work at
Basler Securitas.  

The life insurance sector recorded a premium volume of

CHF 242  million  (2003:  CHF 240  million),  an  increase  of

0.6% in CHF and a decrease of 0.8% in EUR. A moderate de-

cline in single premiums stands in contrast to the increased

contribution of recurring premiums.

The new company Basler Securitas is now firmly estab-

lished. 

Its structures,  organization,  brand,  products,

processes, systems and sales structure are mostly in place.

In both non-life and life insurance, a new or revised range

of products has been developed, some of which have been 

accorded very good results by independent testing organi-

zations.

Deutscher Ring
The  company achieved  a  business volume  –  including 

unit-linked  life  insurance  –  of CHF 1,106  billion  (2003: 

CHF 1,120 billion). The premium income in accordance with

IFRS accounting standards came to CHF 1.027 billion (2003:

The Baloise’s two German units, Deutscher Ring and Basler

CHF 1.059 billion), a decrease of 3.0% in CHF or 4.5% in EUR.

Securitas,  together  brought

in  a  premium  volume  of

Life  insurance  premiums amounted  to  CHF 897  million

CHF 2.121  billion  (2003:  CHF 2.200  billion),  a  decline  of

(2003:  CHF 899  million)  –  including  unit-linked  products,

3.6% in CHF and 5.0% in EUR. Both units achieved signifi-

which  registered  a  growth  of 30%.  By IFRS accounting

cant gains in  operating  income  by lowering  costs,  thorou-

standards,  the  premium  volume  came  to  CHF 818  million

ghly restructuring their business portfolios and enhancing

(2003: CHF 838 million), a decline by 2.3% in CHF and 3.8%

sales efficiency.  The  two  units earned  a  net profit of CHF

in EUR. The decline was caused primarily by a decrease in

58.5 million (2003: CHF –17.1 million).

single premiums throughout the market. The company took

Basler Securitas
Basler Securitas recorded  a  premium  intake  of CHF 1.094

advantage  of the  opportunity provided  by the  loss of tax-

exempt status from  2005  to  drive  up  the  number  of con-

tracts written by 52%, a performance well above the market

billion  (2003:  CHF 1.141  billion)  during  the  2004  fiscal

average of 40%. For the most part, the new business will be

year. The decrease of 4.1% in CHF and 5.5% in EUR was the

reflected in the premium volume for 2005. 

result of restructuring  the  motor  vehicle  and  industrial

The  property insurance  business achieved  a  combined

portfolios.  The  premium  level in  life  insurance  remained

ratio of 95.8% gross (2003: 106.8%, of which 103.1% from

stable  as compared  to  the  previous year.  Despite  the  de-

direct property business). We are enjoying a markedly im-

cline in premiums, profits rose substantially as compared

proved earnings situation in this line due to reduced claim

to 2003 thanks to lower costs and a selective restructuring

outlays and,  once  again,  significant cost reductions.  The

of outstanding  policies.  The  excellent combined  ratio  of

previous year’s high figure was the result of a one-time ef-

92.9%  gross (2003:  99.9%)  proves the  success of these

fect from stocking up accident annuity reserves.

measures.

Deutscher Ring focuses exclusively on private customers

The property insurance line accounted for a premium in-

for old-age and disability pensions, building-related savings

come of CHF 853 million (2003: CHF 901 million). The de-

and  investments.  In  the year  under  review  it concentrated

crease of 6.8% in EUR reflects the reduction caused by ex-

on  making  both  its existing  insurance  portfolio  and  new

tensive  restructuring,  especially in  motor  vehicle  and

business more profitable. At the same time it managed to

industrial insurance.  These  adjustments,  along  with  mea-

substantially reduce costs and progress according to plan in

sures to  increase  the  efficiency of operations and  lower

the reorganization of the building society. Friendlier capital

costs, have strengthened the operating performance of the

markets buttressed the positive trend in its profitability. 

line  substantially.  Major  claims and  elemental damage

The  building  society’s new  business performance  was

claims were largely absent. 

again significantly above the market level. Earnings improved,

and developments continue to meet our expectations.  

34

s028_s055_e  8.4.2005  14:12 Uhr  Seite 35

Business Year 2004

Benelux

The Benelux division, which consists of Mercator
in Flanders and Bâloise Luxembourg, saw a 
net loss of CHF 116.1 million in fiscal year 2004
(2003: CHF –121.9 million). The main causes
were the loss of approximately CHF 70.2 million
from the sale of Mercator Bank in the second half
of 2004 and extraordinary adjustments to the
value of Mercator Insurance investments. Opera-
tionally, Mercator has achieved a turnaround 
and successfully restructured its insurance port-
folio. Bâloise Assurance, Luxembourg, saw a
significant growth in profit over the previous year. 

increased  its profit over  the  previous year  thanks to  low

claims outlays and the good investment results.

In  the  non-life  sector  the  company achieved  premium 

revenues of CHF 40  million  (2003:  CHF 39  million),  an  in-

crease  of 3.3%  in  CHF and  1.7%  in  EUR.  The  gross com-

bined ratio was 99.2%, an improvement over the previous

year’s figure of 100.5%.

The life insurance sector has performed solidly despite

the  difficult environment.  The  premium  volume  rose  to 

CHF 36 million (2003: CHF 31 million), an increase of 13.6%

in CHF and 12.0% in EUR. This growth came mainly in the 

individual life  insurance  business owing  to  a  substantial

sales effort. The strong position in the group life insurance

business was successfully maintained. In cooperation with

capable partner banks, Bâloise gained 166% by compari-

son with 2003 and achieved a volume of CHF 250 million in

unit-linked life insurance, not regarded as premiums under

Belgium
2004 marks a milestone in the history of Mercator. The new

IFRS rules.

management has led the company in a new operational di-

rection,  with  a  focus on  the  core  insurance  and  pension

business,  whereby Mercator  concentrates entirely on  bro-

Other countries

kerage sales and seeks to further develop its above-average

consulting  quality in  the  field.  The  insurance  portfolios

Austria and Croatia
Basler  in  Austria  and  its Croatian  units brought in  a  pre-

have been restructured, Mercator Bank was sold and the ad-

mium income of CHF 114 million (2003: CHF 105 million),

ministration of private equity and real estate holdings has

which corresponds to a significant increase of 9.0% in CHF

been entrusted to professional partners. 

and  7.4%  in  EUR.  Since  2001  the  Austrian  company has

Mercator  recorded  a  total premium  income  of CHF 673

invested judiciously in profitable growth: in that period cus-

million (2003: CHF 674 million), a decline of 0.3% in CHF

tomer and contract figures have grown by approximately a

and 1.7% in EUR, nearly equalling the previous year’s level

third,  the  sales organization  has been  expanded  and  ad-

despite the portfolio restructuring.

ministrative overhead substantially reduced.

In the non-life sector Mercator achieved a premium in-

In  the  non-life  sector  —  three-quarters of the  premium

come  of CHF 557  million  (2003:  CHF 545  million),  repre-

volume  —  the  companies achieved  premium  growth  of

senting an increase of 2.4% in CHF and 0.8% in EUR. The

12.6% in CHF and 11.0% in EUR, well above the market av-

combined ratio reached 95.3% gross, again improving on

erage. The  main  drivers of this growth  were  motor vehicle

the previous year’s results. Premium growth and the good

and accident insurance. A strong increase in sales produc-

claims-cost ratio  testify that the  company has achieved  a

tivity,  differentiated  underwriting  polices and  lower  total

comfortable operating position in this line, which makes up

costs despite expansion of the sales organization resulted

83% of its total business volume.

in  a  substantially improved  105.2%  gross combined  ratio

The  life  insurance  sector  saw  premium  revenues of

(2003: 108.0%).

CHF 115  million  (2003:  CHF 130  million).  The  decline  of

The life insurance sector saw an increase in premiums by

11.2%  in  CHF and  12.5%  in  EUR  is a  consequence  of the

0.3% in CHF and a decrease of 1.2% in EUR due to weak de-

sale  of Mercator  Bank and  the  concomitant loss of busi-

mand  in  single  premium  insurance. The  increase  in  recur-

ness.  Single  premiums declined  in  line  with  the  market,

ring premiums was offset by a decline in single premiums.

while recurring premiums increased.  

Mercator Bank was sold in August 2004 to the ING Group

as part of the strategy of focusing Mercator on its core insur-

ance and pensions businesses.

Reinsurance, finance and 
participation companies
This sector  includes reinsurance  companies,  financing

operations and participations, and group-level operations.

Luxembourg
Bâloise  Luxembourg’s premium  volume  reached  CHF 76

The positive result of CHF 142.6 million (2003: CHF 190.2

million) is primarily a result of the highly favorable opera-

million (2003: CHF 70 million), an encouraging increase of

tional performance of the reinsurance companies. Currency

7.9%  in  CHF or  6.3%  in  EUR.  The  company significantly

losses were offset by realized investment gains.

Bâloise-Holding Annual Report 2004 35

s028_s055_e  8.4.2005  14:12 Uhr  Seite 36

Business Year 2004

36

s028_s055_e  8.4.2005  14:12 Uhr  Seite 37

Business Year 2004

Investments: continued upswing 
on the stock markets

Own capital investments by category 2003

in percent

2004 was an unexpectedly good year for bonds,
even although the central banks began to grad-
ually increase key interest rates over the 
period. The Swiss Bond index (SBI) generated a
performance of 4.2% and the Euro BIG index
(for EUR bonds) advanced by as much as 7.4%.

This corresponds to an increase of more than 6.4% in Swiss

franc terms. While yields picked up on the money markets,

1

6

2

3

19

52

10

61

driven  by the  interest turnaround  initiated  by the  central

Own capital investments by category 2004

banks, rates at the long end of the interest curve continued

in percent

to  fall,  due  to  the  slowing  down  of the  economy and  the

moderate inflation levels experienced in the second half of

the year. In the wake of these developments, real interest

rates (nominal interest rates adjusted for the effect of infla-

19

5

3

3

tion)  sank to  an  all-time  low,  at the  same  time  as many

global bond indices climbed to record highs.

Last year’s positive trend on the equity markets carried

over into the first few months of 2004. Investors lost confi-

11

dence after the terrorist attacks in Madrid in March and the

rapid  surge  in  crude  oil and  commodity prices.  In  the

months that followed, right up to the US presidential elec-

8

tions at the  start of November,  a  volatile  sideways move-

Fixed-interest securities

ment unfolded on the stock market. The market’s positive

Shares

response to the reelection of the Bush administration and

Derivatives

the stabilization of commodity prices triggered an uptrend,

Investment property

so that the equity markets were able to grow after all in a

Mortgage loans

year-on-year comparison. The SMI, the Swiss blue chip in-

Policy and other loans

dex, rose 3.7% in 2004 and the Swiss Performance index,

Alternative financial investments

which  also  includes stocks from  the  small-  and  mid-cap

segments,  advanced  6.9%.  European  equities achieved  a

performance of 9.4% in local currency terms, gauged by the

EuroSTOXX 50 index (8.4% in CHF), and the Standard and

Poor’s index of US stocks gained 9.0% (1.0% in CHF). 

Other short-term capital investment,
cash and cash equivalents

Participating interests in associates

51

2003

52%

6%

1%

10%

19%

3%

2%

6%

1%

On  the  currency side,  performance  was dominated  by

Own capital investments by category

the collapse of the dollar against all the major currencies.

2003

2004

This trend is primarily attributable to the US balance of pay-

Fixed-interest securities

29,525.4 27,170.3

ments and budget deficits and to the reversal in growth mo-

Shares

mentum in the US economy. The Swiss franc gained ground

Derivatives

during  the year,  thanks to  better-than-expected  economic

Investment property

figures and the Swiss National Bank’s raising of the interest

Mortgage loans

3,475.9

4,067.2

292.9

262.5

5,653.4

5,619.2

11,002.4

9,798.3

2004

51%

8%

0%

11%

19%

3%

3%

5%

0%

Change
in %

–8.0

17.0

–10.4

–0.6

–10.9

rate by 50 base points. The CHF rose almost 8% against the

Policy and other loans

1,456.6

1,400.3

–3.9 

dollar and gained approximately 1% on the EUR.

The risk situation at the Baloise Group improved as a re-

Participating interests
in associates

223.8

148.2

sult of the  upswing  on  the  financial markets over  the  last

Alternative financial investments

1,337.9

1,636.1

–33.8

22.3

two years and the expansion of its active risk management,

which once more allowed a cautious increase in the Group’s

equity exposure  (shares including  participations),  within

the scope of the investment strategy, to 8.0% as at the end

Other short-term capital
investments, cash 
and cash equivalents

Total

in CHF m

3,339.4

2,697.2

56,307.7 52,799.3

–19.2

–6.2

Bâloise-Holding Annual Report 2004 37

s028_s055_e  8.4.2005  14:12 Uhr  Seite 38

Business Year 2004

of 2004.  Investments thus profited  not only from  the  per-

formance on the bond markets, but also from the positive

stock market trends in  Europe,  the  US and  the  emerging

markets. Apart from equities, significant amounts were in-

vested in real estate and alternative financial investments.

These investments both promise solid returns and help to

diversify the portfolio risk. In addition, they reduce the rel-

atively high interest exposure in the asset allocation. In real

estate,  investment property performance  came  to  3.3%,

while alternative investments saw an increase of 2.3%.

To reduce the foreign currency exposures, the USD was

almost fully hedged and the EUR by over 50%. In addition,

fixed-interest investments totalling more than EUR 460 mil-

lion were sold, making it possible to offset the majority of

currency losses on  our  foreign  currency investments with

Growing demands on risk management

Internal and external pressure and demands
on risk management systems have grown sharply
in recent years. In 2004, the regulatory envi-
ronment played a major part in this trend. 
At the Baloise Group, the focus was on the pilot
projects for the Swiss Solvency Test and the
introduction of a Groupwide standardized risk
management system in line with the supervision
of conglomerates by the Federal Office of Private
Insurance.

corresponding gains on the hedging derivatives. Due to the

The  risks facing  insurance  companies have  increased  con-

use of hedge accounting (cash flow hedge), however, under

siderably in recent years, due in part to the higher volatility

IFRS the income from USD currency hedges is primarily re-

of investment income  relative  to  overall corporate  results,

flected in capital and reserves and only to a slight extent in

and  in  part to  rising  insurance  risks.  In  particular,  longer 

the income statement. 

life  spans,  greater  stress in  people’s lives and  the  associ-

In the mortgage segment, we managed to hold our own

ated risks of disability, a high level of economic integration,

in a competitive market through BALOISEHYPO PLUS, a prod-

increasing population density and changes in the environ-

uct launched  in  Switzerland.  In  view  of the  interest turn-

ment have  contributed  to  rising  costs.  These  trends con-

around initiated by the central banks, many customers pre-

tinued unabated in 2004. Examples include the catastrophic

ferred  to  opt

for 

low 

long-term 

interest

rates,  thus

effects of the  tsunami  in  Southeast Asia  and  the  excep-

increasing  the  proportion  of fixed-rate  mortgages in  our

tionally severe hurricane season in the United States.  

portfolio.  The  average  yield  in  the  mortgage,  policy and

other loans segment contracted to 3.2% in 2004 as a result

of falling interest rates.

A changing regulatory environment
Europe’s regulatory authorities and legislatures have taken

note of these developments and have begun to review and

Successful BFI funds
The  BFI  funds achieved  an  extremely gratifying  result in

develop the regulatory framework for the industry in recent

years.  The  Baloise  Group  is affected  by developments in

2004,  with  all products performing  well.  In  a  peer  group

both the European Union and Switzerland. In all these coun-

comparison, 9 of the 12 funds were positioned in the first

tries, the focus is on new models for adequate, risk-based

and second quartiles, i.e. they performed above the aver-

capitalization of insurance companies for the protection of

age  of comparable  products. The  impressive  performance

policyholders,  and  on  bringing  finance  companies under

of the 6 strategy funds should be emphasized. Following on

the  purview  of the  supervisory structures.  In  Switzerland,

from their excellent ranking of the previous year, all stood

the  relevant projects of the  Federal Office  of Private  In-

their  ground  in  the  first half of 2004.  Particular  mention

surance are the Swiss Solvency Test (SST) and “conglomer-

should also be given to the BFI Capital Protect (EUR) guar-

ate supervision.” In the EU, the corresponding projects are

anteed  fund,  launched  at the  start of 2003,  which  once

called Solvency 2 and EU “group supervision.” 

again  experienced  a  satisfactory increase  in  value,  re-

porting  a  guaranteed  performance  of 7.7%  at the  end  of

December. The positive response of our customers to this

The Baloise is active 
Swiss insurance companies focused on the Swiss Solvency

product encourages Baloise  Fund  Invest to  issue  further 

Test in  2004.  Unlike  the  EU’s Solvency 2,  the  SST  has

guaranteed funds.

38

reached the stage where a pilot project involving initial cal-

culations and  analyses has already been  carried  out with

selected  Swiss insurance  companies.  The  Baloise  Insur-

ance  Company in  particular  took an  active  part,  not only

contributing to the development of the SST, but also prepar-

ing itself in the best way possible for future requirements.

In  2004,  the  Group’s risk management operation  con-

centrated  on  implementing  the  conglomerate  supervision

s028_s055_e  8.4.2005  14:12 Uhr  Seite 39

Business Year 2004

rules set forth  by the  Federal Office  of Private  Insurance

(BPV) in December 2003. These rules expanded the BPV’s

Further improvement in the risk situation
The Group’s risk situation continued to improve in 2004, as

supervisory authority to cover the entire Baloise Group. In

seen in the evolution of its solvency. The solvency ratio rose

exercising this authority, it works in close coordination with

from 214% at the end of 2003 to 242% at the end of 2004.

the EU’s supervisory body in Luxembourg, which is respon-

Even more important was the progress made in operations

sible  for  Groupwide  supervision.  Since  2004,  the  Baloise

at all business units. For example, the combined ratio in the

has kept the BPV regularly informed of developments in its

non-life  business has further  improved,  the  life  insurance

risk and  capital indicators based on  its consolidated  IFRS

line has become more profitable, the integration of non-life

balance  sheet.  In  addition,  we  have  implemented  the  su-

insurance  in  Germany has moved  forward  decisively and

pervisory office’s instructions concerning  standardization

Mercator in Belgium has undergone a strategic realignment.

and  organization  of the  Baloise’s risk management.  We

These  measures will have  an  ongoing  effect in  years to

have  developed  Groupwide  risk management standards

come. Through them and through continuing improvements

(RMS) to address the following main points: 

in our risk management systems, the Baloise will gain fur-

(cid:2) Organization and accountabilities

ther scope to enhance shareholder value.

(cid:2) Methods, rules and limits

(cid:2) Risk controlling

We have introduced these standards in all insurance and

Solvency Group

banking units of the Group and have included all activities

Insurance requirements

directly related  to  risk management in  a  common  set of

rules. The Baloise’s risks are summarized in the table be-

Capital and reserves Group

low.  Individuals responsible  for  efficient and  comprehen-

Solvency margin (incl. banking assets)

sive risk management have been designated in all business

units and  in  the  parent corporation  along  the  lines of the

Capital and reserves insurance

“risk map” below. We have been especially careful to seg-

Solvency margin insurance

regate management and controlling functions. 

2003

2,076

5,008

241%

4,453

214%

2004

2,096

5,418

258%

5,075

242%

8% of risk weighted assets banks

437

266

in CHF m

Baloise Group risk map

Business risks

Investment risks

Financial structure

Business
environment

Risks due to claims
_Fluctuations
_Catastrophes

Credit risks
_Counterparties
_Countries

Asset-liability
mismatch risks
_Asset/liability
structure
_Financing/refinancing

_Changing standards
_Market and 
competitors
_External events
_Investors

Operating risks

_Security
_Human resources
_Legal risks
_Compliance
_Settlement/
transactions

Market risks
_Interest rates
_Equities
_Currencies
_Liquidity
_Real estate
_Derivatives

Premiums/rate setting

Credit management

Reserves

Reinsurance
_Premiums/rate setting
_Availability
_Reinsurance assumed

Regulatory
requirements
_Capital and reserves
requirements
_Actuarial cover fund/
security fund

Management and
information risks

_Organizational
structure
_Corporate structure
_Business portfolio
_Mergers & acquisitions
_External communi-
cations
_Planning & budgeting
_Project portfolio
_Management
information

Bâloise-Holding Annual Report 2004 39

s028_s055_e  8.4.2005  14:12 Uhr  Seite 40

Business Year 2004

Corporate governance 
Corporate governance at the Baloise

As a value-oriented company, the Baloise is committed to good corporate governance. In keeping 
with the description of corporate governance in the Swiss Code of Best Practice, we are convinced 
that – while preserving management’s decision-taking competencies and efficiency – transparency
and checks and balances are desirable goals that serve the interests of our shareholders. 

The first section of this chapter focuses on the steps imple-

be found on page 52. A list of important Group companies

mented  in  2004.  The  second  section  then  essentially fol-

and participations as at December 31, 2004, can be found

lows the  structure  of the  SWX guideline  with  the  aim  of

in the Notes from page 119. Apart from Bâloise-Holding, no

increasing  transparency and  hence  comparability with

Group companies have a stock exchange listing.

other companies.

Important changes
The  Baloise  also  introduced  a  number  of innovations in

2004 with important consequences for its corporate gover-

Segment reporting  by regions and  business segments

can  be  found  from  page  86  of the  Annual Report.  The

Group’s operational management structure is presented on

page 51.

nance.

A  practical concept was implemented  in  2004  for  the

purposes of training staff in relation to the Code of Conduct,

Breakdown of shareholders
Changes in share ownership
The spread of share ownership and trading liquidity remain

introduced  in  2003.  This involved  members of staff,  to-

unchanged  from  the  previous year.  No  single  shareholder

gether with their line managers, developing an awareness

owns more than 5% of the registered shares.

and understanding of the issues involved, using examples

As a widely held joint-stock company, the Baloise is in-

of specific dilemma situations, and learning how to apply

cluded  in  the  Swiss Market Index (SMI)  and  continues to

the Code. 

feature in the SWX’s index calculations with a free float of

(cid:2) www.baloise.com –› Profile –› Sustainability –› Corporate Culture

100%.

At the elections to the Board of Directors held in the year 

under review, the body was reduced in size from 12 to 10

Shareholder structure
As at December  31,  2004,  the  most significant registered

members.  This development took place  in  the  context of

shareholder (Chase Nominees Ltd.) held 4.0% of the com-

optimizing  the  work processes and  decision-making

pany’s outstanding  shares,  of which  2.0%  were  voting

processes of the Board of Directors. At the same time, ad-

shares.  No  shareholder  held  a  stake  in  the  company that

ditional members were coopted onto the Board of Directors’

was legally required  to  be  disclosed  as at the  end  of the

committees.

year. As at December 31, 2004, 16,251 shareholders were

The “change of control” agreement exclusively in favor of

recorded in the Baloise’s share register. By comparison with

the  Members of the  Board  of Directors and  the  Corporate 

the  previous year,  the  number  of registered  shareholders

Executive Committee of Baloise-Holding expired in Novem-

rose by 8%.

ber 2004 and was not renewed.

1. Group structure and breakdown 

of shareholders

Group structure
The Baloise is organized as a joint-stock holding company

under Swiss law. The company has its head office in Basel

The “Baloise Shares” section from page 52 provides fur-

ther information on the breakdown of our shareholders as

at March 31, 2005. 

Own shares
As at December 31, 2004, the Baloise held 411,992 of its

own shares. These shares are used for, inter alia, incentive

and employee profit-sharing programs. 

and is quoted on the SWX Swiss exchange. As at December

31, 2004, the Baloise Group had a market capitalization of

Cross-shareholdings
There are no cross-shareholdings either in terms of capital

CHF 2,903.6 million. Information about Baloise shares can

or voting rights.

40

s028_s055_e  8.4.2005  14:12 Uhr  Seite 41

Business Year 2004

2. Capital structure

Distribution policy
The capital changes in recent years were marked by a share-

holder-friendly distribution  policy.  In  the  last five  years

alone, over CHF 1.1 billion was paid out to shareholders in

the  form  of cash  dividends,  share  buybacks and  nominal

value repayments. 

Distributions to shareholders
over the past five years

Dividend
payments

Share 
buybacks

Nominal value
repayments

140.7

136.1

132.7

22.1

33.2

335.3

293.2

–/–

–/–

–/–

–/–

49.8

–/–

–/–

–/–

Total

476.0

479.1

132.7

22.1

33.2

Year

2000

2001

2002

2003

2004

Total

In CHF m as at March 31

Authorized and conditional capital, 
other financial instruments
Authorized capital
Bâloise-Holding does not have any authorized capital.

Conditional capital
Bâloise-Holding has a conditional capital of a maximum of

10%. This capital can be used to increase the share capital

by a maximum of 5,530,715 registered shares with a nomi-

nal value  of CHF –.10  each,  corresponding  to  a  maximum

nominal increase  in  share  capital of CHF 553,072.  The 

conditional capital was newly created at the 2004 Annual

General Meeting (Articles of Incorporation, Art.3).

It serves to safeguard any warrants or conversion rights

granted  in  connection  with  bonds or  other  similar  instru-

ments. No such financial instruments have been issued to

date. 

Shareholders subscription  rights shall be  waived.  The

464.8

628.5

49.8

1,143.1

holders of the  warrants or  conversion  rights,  as the  case

may be, are entitled to subscribe the new registered shares.

In  connection  with  the  issue  of warrants and  convertible

The Baloise’s distribution policy and details of all distribu-

bonds on the international capital markets, shareholders’

tions and capital operations in favor of shareholders since

preferential subscription rights may be restricted or waived

1997 are published on the Internet.

by a resolution of the Board of Directors. Further details of

(cid:2) www.baloise.com –› Investor Relations –› Shares

the conditional capital can be found in Article 3 of the Arti-

Bâloise-Holding capital and reserves
Bâloise-Holding’s share capital stands at CHF 5.5 million, a

figure that has not changed in the last three financial years.

The table below illustrates the changes in Bâloise-Holding’s

capital and reserves over that period.

Changes in Bâloise-Holding capital and reserves
(before appropriation of profit)

Financial year
2002/2003

Financial year
2003/2004

Financial year
2004/2005

5.5

11.7

20.0

509.5

22.8

5.5

11.7

14.0

515.5

41.9

5.5

11.7

16.7

520.8

125.0

Share capital

General reserve 

Reserve for own shares

Free reserve 

Accumulated profit

Bâloise-Holding 
capital and reserves

In CHF m as at March 31

cles of Incorporation of Bâloise-Holding. 

(cid:2) www.baloise.com –› Profile –› Corporate Governance

–› Rules and Regulations

Other financial instruments
There  are  likewise  no  participation  certificates,  dividend

rights certificates or  convertible  bonds relating  to  partici-

pation rights of the company or options issued by the latter.

Consolidated capital and reserves of the Baloise
On  December  31,  2004,  the  consolidated  capital and  re-

serves of the Baloise Group came to CHF 3,482.5 million,

representing a 4.9% increase compared with the previous

year. 

Details of the changes in 2004 and 2003 are shown in

the statements of changes in consolidated capital and re-

serves on pages 74/75 of the consolidated financial state-

569.5

588.6

679.7

ments in the present Report. For the 2002 financial year, full

details can be found in the statement of changes to consol-

idated capital and reserves on page 56 of the 2002 Annual

Bâloise Holding’s share capital is divided into 55,307,150

Report.

registered shares entitled to dividends with a nominal value

of CHF 0.10 each. Further information on Baloise shares can

be  found  in  the  section  on  “Shareholder’s participation

rights.”

(cid:2) Shareholders’ participation rights, page 47

Outstanding bonds
Bâloise-Holding and other companies in the Group have is-

sued bonds on public markets. At year-end 2004 a total of

six public bond issues by Bâloise-Holding and other com-

Bâloise-Holding Annual Report 2004 41

s028_s055_e  8.4.2005  14:12 Uhr  Seite 42

Business Year 2004

panies in  the  Group  were  outstanding.  Details of the  out-

standing bonds can be found in the Notes to the Financial

Rolf Schäuble  (born  1944,  CH,  Dr.  oec.  University of St.
Gallen) has been a Member of the Board of Directors since

Statements from page 104 and on the Internet.

1993 and Chairman since 1994. From 1996 to February 28,

(cid:2) www.baloise.com –› Investor Relations –› Bonds

2002,  he  was also  Managing  Director  and  CEO.  He  gradu-

3. Board of Directors

Members of the Board of Directors

Name

Nationality

Age

Board
member
since

Expiry of
term 
of office

Rolf Schäuble, Chairman

Georg F. Krayer, Vice-Chairman

Christoph J.C. Albrecht

Andreas Burckhardt

Hansjörg Frei

Gertrud Höhler

Klaus Jenny

Werner Kummer

Arend Oetker

Eveline Saupper

CH

CH

CH

CH

CH

D

CH

CH

D

CH

61

62

67

54

63

64

63

58

66

47

1993

1995

1985

1999

2004

1998

2003

2000

1996

1999

2005

2007

2006

2006

2007

2007

2006

2007

2005

2005

ated in economics and obtained a doctorate from the Uni-

versity of St. Gallen. From 1975 to 1993, Rolf Schäuble held

various positions at the Zurich Insurance Group, Zurich, cul-

minating in a seat on the Corporate Executive Board.

Georg F. Krayer (born 1943, CH, Dr. iur.) has been a Mem-
ber of the Board of Directors since 1995 and Vice-Chairman

since  2004.  He  has a  PhD  in  law.  He  is Chairman  of the 

Board of Directors of Bank Sarasin & Cie AG, Basel, a Mem-

ber of the Board of Directors of Pirelli SpA, Milan, and was

Chairman of the Swiss Bankers Association until 2003. He

is an independent, nonexecutive director.

Christoph J.C. Albrecht (born 1938, CH, Dr. iur.) has been a
Member of the Board of Directors since 1985. He graduated

from  the  University of Basel with  a  PhD  in  law.  Today he

works as an  attorney at law  and  notary with  Joerin  Hopf,

Basel.  Christoph  J.C.  Albrecht is Chairman  of the  Board  of

Directors of Thüring  AG,  Basel,  and  sole  Member  of the

Board  of Directors of Interhaba  AG,  Basel.  He  is an  inde-

Only the Chairman of the Board of Directors has an execu-

pendent, nonexecutive director.

tive  function.  All other  Members of the  Board  of Directors

are  independent,  nonexecutive  Members.  None  of them

held executive responsibilities at any Group company in the

Andreas Burckhardt (born  1951,  CH,  Dr.  iur.)  has been  a
Member of the Board of Directors since 1999. He studied law

past three financial years and none of them has any other

at the Universities of Basel and Geneva and obtained a PhD.

substantive business relationships with the Group.

From  1982  to  1987  he  worked  for  the  Fides Treuhandge-

In the year under review, Gertrud Höhler, Georg F. Krayer

sellschaft and was General Secretary of the Baloise Group.

and  Werner  Kummer  were  confirmed  in  office  for  another

He has been Director of the Chamber of Commerce of both

three  years.  Hansjörg  Frei,  a  proven  insurance  specialist,

Basel-Landschaft and  Basel-Stadt since  1994.  Andreas

was elected  as a  new  Member  of the  Board,  with  a  three-

Burckhardt is an independent, nonexecutive director.

year term of office. Pursuant to the provisions of the regula-

tions, Walter G. Frehner stepped down from the Board, hav-

ing latterly been Vice-Chairman of the Board, Chairman of

Hansjörg Frei (born 1941, CH, Dr. iur.) has been a Member
of the Board of Directors since 2004. He graduated from the

the Audit Committee and Vice-Chairman of the Compensa-

University of Zurich with a Ph.D. in law, and worked for the

tion Committee. Dietrich J.J. Forcart, a long-serving Member

insurance company Winterthur from 1982 to 2000, latterly

of the  Board,  died  suddenly and  unexpectedly in  2004.

as Corporate Executive Board Member responsible for Swiss

Prof. Jean-Marc Rapp resigned from the Board of Directors,

operations. From 2000 until his retirement in mid-2003 he

taking the number of Members down from 12 to 10. Georg

was on  the  Executive  Board  of Credit Suisse  Financial

F.  Krayer  took over  as Vice-Chairman  of the  Board,  while

Services as Head International Country Management. From

Hansjörg Frei acquired a seat on the Chairman’s Committee

2000 to 2003 he also served as Chairman of the Swiss In-

and the Audit Committee. Werner Kummer took on the chair-

surance Association (SVV). Hansjörg Frei is a Member of the

manship of the Audit Committee, and Klaus Jenny was made

Board of Directors of EMS-Chemie Holding AG. He is an in-

Vice-Chairman  of the  Compensation  Committee.  Andreas

dependent, nonexecutive director.

Burckhardt was newly appointed  to  the  Audit Committee

and Eveline Saupper to the Compensation Committee.

Gertrud Höhler (born 1941, D, Dr. phil.) has been a Member
of the  Board  of Directors since  1998. She  is an  economic

and  political consultant,  and  was a  professor  of literature

and  German  studies at the  University of Paderborn  from

1976  to  1993. She  studied  literature  and  history of art in

42

s028_s055_e  8.4.2005  14:12 Uhr  Seite 43

Business Year 2004

Bonn,  Berlin,  Zurich  and  Mannheim.  From  1987  to  1990

Mitchell (today KPMG Fides), Zurich, and from 1985 to 1992

Gertrud Höhler was a PR consultant for Deutsche Bank AG,

for  Baker  &  McKenzie,  Zurich  and  Chicago.  In  1992  she

and  from  1992  to  1995  a  nonexecutive  director  of Grand

joined the firm Homburger Attorneys, Zurich, where she is a

Metropolitan PLC, London. She is a Member of the Board of

partner. Eveline Saupper is Chairman of the Board of Direc-

Directors of Ciba  Specialty Chemicals Inc,  Basel,  and  of

tors of BZ Bank AG, Freienbach, and Member of the Board of

Georg Fischer AG, Schaffhausen. Gertrud Höhler is an inde-

Directors of Intershop Holding AG, Winterthur. She is an in-

pendent, nonexecutive director.

dependent, nonexecutive director.

Klaus Jenny (born  1942,  CH,  Dr.  oec.  University of St.
Gallen) has been a Member of the Board of Directors since

Further information about the Members of the Board of Di-

rectors can be found on the Internet. 

2003. He graduated with a PhD in economics from the Uni-

(cid:2) www.baloise.com –› Profile –› Organization –› Board of Directors

versity of St. Gallen. From 1987 Klaus Jenny was a Member

of the Executive Board of Credit Suisse (later the Credit Su-

isse Group), Before leaving the Credit Suisse Group, he was

Cross-involvements
There are no cross-involvements.

CEO  of the  Credit Suisse  Private  Banking  Business Unit.

Since  1999  he  is independent financial advisor  to  com-

panies and private individuals. He is also a Member of the

Elections and terms of office
As at year-end 2004 the Board of Directors consisted of 10

Board of Directors of Maus Frères SA and of various other

Members,  who  are  elected  by the  General Meeting  for  a

nonlisted  companies.  Klaus Jenny is an  independent,

term  of three  years.  Each  year,  one  third  of the  Members

nonexecutive director.

Werner  Kummer (born  1947,  CH,  Dipl.  Ing.  ETH,  MBA  In-
sead)  has been  a  Member  of the  Board  of Directors since

leave  unless reelected  (staggered  renewal).  Under  an  age

restriction,  Board  mandates end  at the  latest at the  AGM

that follows the Member’s 70th birthday. The average age is

currently around 60. Each Member of the Board of Directors

2000. From 1990 to 1994 he was CEO of Schindler Elevator

is elected – and, at the shareholders’ request, granted dis-

Limited  and  then  until 1998  a  Member  of the  Executive

charge – individually.

Committee of the Schindler Group, responsible for the Asia

Pacific region.  From  1998  to  March  2004  he  was CEO  of

Forbo Holding AG. Werner Kummer is an independent busi-

ness consultant and  Member  of the  Board  of Directors of

Internal organization
Functions of the Board of Directors
Subject to the decision-making powers of the shareholders

WMH Walter Meier Holding AG and a Member of the Board

at the General Meeting, the Board of Directors is the high-

of the Zurich Chamber of Commerce. He is an independent,

est decision-making body of the company. In principle, un-

nonexecutive director.

Arend Oetker (1939, D, Dr. rer. pol.) has been a Member of
the  Board  of Directors since  1996.  He  studied  business

less the organizational regulations delegate powers to the

Chairman of the Board of Directors, the committees or the

Corporate Executive Committee, decisions are taken by the

Board of Directors. 

management and  political science  at the  Universities of

Under  Art.  716a  of the  Swiss Code  of Obligations and

Hamburg, Berlin and Cologne, obtaining a PhD in political

Section  1  II  of the  organizational regulations,  the  main

science from the University of Cologne. He is Executive Part-

tasks of the Board of Directors are to oversee, supervize and

ner of Dr. Arend Oetker GmbH & Co., Berlin. Arend Oetker is

financially oversee the operations of the company and de-

Chairman  of the  Supervisory Board  of Schwartauer  Werke

termine how it is organized. 

GmbH & Co. KGaA, Bad Schwartau, Chairman of the Board

(cid:2) www.baloise.com –› Profile –› Corporate Governance

of Directors of Hero AG, Lenzburg, Member of the Supervi-

sory Board of Degussa AG, Düsseldorf, Member of the Su-

pervisory Board  and  Board  of Partners of Merck KGaA,

Darmstadt, and Deputy Chairman of the Supervisory Board

–› Rules and Regulations

Committees of the Board of Directors
The Board of Directors has four committees to assist it in its

of KWS Saat AG, Einbeck. He is an independent, non-exec-

work. The committees report to the Board of Directors and

utive director.

Eveline Saupper (born 1958, CH, Dr. iur.) has been a Mem-
ber of the Board of Directors since 1999. She studied law at

the  University of St.  Gallen,  where  she  obtained  her  PhD.

She is an attorney at law and a certified Swiss federal tax

expert.  From  1983  to  1985  she  worked  for  Peat Marwick

submit the necessary proposals for their area of responsi-

bility.  The  Compensation  Committee  in  particular  has its

own decision-making powers. 

(cid:2) Board of Directors and Management Structure, page 50

Bâloise-Holding Annual Report 2004 43

s028_s055_e  8.4.2005  14:12 Uhr  Seite 44

Business Year 2004

Committees of the Board of Directors

Name

Rolf Schäuble

Georg F. Krayer

Christoph J.C. Albrecht

Andreas Burckhardt

Hansjörg Frei

Gertrud Höhler

Klaus Jenny

Werner Kummer

Arend Oetker

Eveline Saupper

Chairman’s
Committee 

Audit Compensation
Committee

Committee

Investment
Committee

C

VC

M

M

VC

M

M

C

C

VC

M

M

C

M

VC

M

C: Chairman; VC: Vice-Chairman; M: Member

Group financial statements for the 2004 financial year with

the management and the external auditors. As a result, the

Audit Committee recommended that these audited annual

statements be incorporated into the Group’s Annual Report

for the financial year ended on December 31, 2004, that is

to be presented to the General Meeting. The Board of Direc-

tors accepted this recommendation.

Meetings of the Board of Directors
and the committees
In accordance with the organizational regulations, the full

Board of Directors meets as often as business requires, but

at least four times a year. 

(cid:2) www.baloise.com –› Profile –› Corporate Governance

–› Rules and Regulations

The committees appointed by the Board of Directors each

consist of four Members, reelected annually by the Board of

In 2004, the full Board of Directors met six times. Members’

Directors. Further points to bear in mind are that the Chair-

attendance at the meetings has been excellent, standing at

man and Vice-Chairman of the Board of Directors are ex of-

95.8% in 2003 and 97.0% in 2004.

ficio  Members of the  Chairman’s Committee  and  that the

(cid:2) www.baloise.com –› Profile –› Corporate Governance

Chairman of the Board of Directors cannot be a Member of

the  Audit Committee.  The  committees’  basic tasks are 

–› Board and Management/Board Attendance

defined  by the  organizational regulations and  the  written

In 2004 – as in every year – a seminar was held for the Mem-

regulations applicable to the committees.

bers of the  Board  of Directors.  The  subject this year  was

(cid:2) www.baloise.com –› Profile –› Corporate Governance

“Regulatory issues” with the focus on legal and regulatory

–› Rules and Regulations

requirements.

The  Chairman’s Committee is responsible  for  deliberating
on  particularly important business,  especially in  connec-

ing primarily to corporate strategy.

The  Chairman’s Committee  met six times last year,  the

tion  with  major  decisions on  strategy or  personnel.  The

Investment Committee  twice.  The  Audit Committee  held

Chairman’s Committee  also  functions as the  Nomination

four sessions and the Compensation Committee three.

The Board of Directors then went on to devote one meet-

Committee. The Members of the Chairman’s Committee also
meet as the Investment Committee to approve the Group’s
investment policy and  investments in  real estate  for  the

Group’s own use at Head Office. 

The Compensation Committee determines the structure
and amount of compensation for Board Members and the

salaries of the  Members of the  Corporate  Executive  Com-

mittee. In the incentive plan, it defines the overriding Group

objectives and their attainment, and it approves the rules

governing  compensation  for  Corporate  Executive  Commit-

tee Members and monitors their correct application.

Meetings of the Board of Directors as a whole are regu-

larly attended by Members of the Corporate Executive Com-

mittee,  whereas meetings of the  Audit Committee  are

mainly attended by the President of the Corporate Executive

Committee, the Chief Financial Officer, the Head of Internal

Audit and representatives of the external auditors.

Division of powers and duties between 
the Board of Directors and the 
Corporate Executive Committee

The  Audit Committee assists the  Board  of Directors in
tasks that cannot be delegated relating to supervision and

The division of powers and duties between the Board of Di-

rectors and the Corporate Executive Committee is laid down

financial monitoring (Art. 716a Swiss Code of Obligations)

primarily in the organizational and investment regulations. 

by forming its own judgment on the organization and func-

Both  documents are  continuously reviewed  to  ensure

tioning of the internal and external monitoring systems and

that they are  appropriate  and  if need  be  are  adjusted  to

on the annual and consolidated financial statements. The

changes in  circumstances.  The  organizational regulations

Audit Committee  assesses the  functioning  of the  internal

were  revised  in  2002  and  the  investment regulations in

monitoring  system  for  risk management and  reviews the

2003.

state  of compliance.  The  Audit Committee  discussed  the

(cid:2) www.baloise.com –› Profile –› Corporate Governance

–› Rules and Regulations

44

s028_s055_e  8.4.2005  14:12 Uhr  Seite 45

Business Year 2004

Auditing and monitoring the 
Corporate Executive Committee
The ten internal Group auditors report directly to the Chair-

rate Executive Committee since 2001, responsible for cor-

porate development, human resources, legal, tax, compli-

ance and run off. Bruno Dallo is Chairman of the Board of

man  of the  Board.  Their  specialist knowledge  covers the

Trustees of the  Baloise  occupational benefits foundation.

fields of underwriting, mathematics, finance and IT. 

Furthermore, he is a Member of the Basel-Stadt tax appeals

Furthermore,  the  significance  of a  well-functioning  risk

committee and the tax and finance committee of the Basel

management at an insurance group cannot be emphasized

Chamber of Commerce as well as a Member of the Board of

enough, which is why this Report devotes a separate chap-

Trustees of the “Finanzplatz Basel” Foundation.

ter to the risk management at the Baloise (pages 38/39). 

4. Corporate Executive Committee

German Egloff (born 1958, CH, lic. oec. HSG) studied eco-
nomics at the University of St. Gallen, before joining Win-

terthur  Insurance,  Switzerland,  in  1985  where  he  held  a 

variety of management positions. As Head of Management

The  management structure  of the  Baloise  Group  can  be 

Support from  1990  to  1995  he  was responsible,  among

found on page 51. 

other  things,  for  developing  a  management information

system.  In  1997  he  became  a  Member  of the  Executive 

Changes on the Corporate Executive Committee
Wolfgang  Drunk stepped  down  from  the  Corporate  Execu-

Board  in  charge  of Swiss personal line  insurance,  which

also involved managing Wincare and Sancare, the latter as

tive Committee on August 31, 2004. German Egloff was ap-

Chairman  of the  Board  of Directors.  Between  1998  and

pointed Chief Financial Officer on December 1, 2004. Mar-

2002  German  Egloff was Chief Financial Officer  at Win-

tin Wenk, Chief Investment Officer, served as Acting Head of

terthur  Insurance, Switzerland,  and  a  Member  of the Win-

the Finance Division during the transitional period.

care  Board  of Directors,  becoming  its Chairman  in  2000.

Frank Schnewlin (born 1951, CH, Dr. ès. sc. écon., Master of
Science LSE, MBA Harvard) studied business management

From 2002 to 2004 he was Chief Financial Officer at Zurich 

Financial Services, Switzerland, his remit including Finance,

Human  Resources,  IT  and  Logistics and  Procurement. 

at the University of St. Gallen and graduated with a degree

German Egloff became a Member of the Corporate Executive

in economics (lic. oec. HSG), majoring in insurance and risk

Committee  (Head  of Corporate  Finance)  on  December  1,

management. After gaining an M.Sc. at the London School

2004,  and  is responsible  for  financial relations,  financial

of Economics, he took an MBA at Harvard Business School

management and financial accounting.

in Boston. While a Research Fellow of the Harvard Business

School, Frank Schnewlin obtained his doctorate in econom-

ics at the University of Lausanne. He worked at the Institut

Martin  Strobel (born  1966,  G,  Dr.  rer.  pol.)  studied  com-
puter  science,  business management and  business sys-

für  Versicherungswirtschaft in  St.  Gallen  and  at Citibank

tems at

the  Universities of Kaiserslautern,  Windsor

N.A.,  New  York.  From  1983  to  2002,  he  was employed  at

(Canada)  and  Bamberg,  where  he  obtained  his PhD.  From

Zurich  Financial Services in  various positions.  In  1993  he

1993 to 1999 he worked for the Boston Consulting Group,

was appointed a Member of the Group Management Board

Düsseldorf, in different positions dealing with questions of

with  responsibility for  the  Business Division Southern  Eu-

strategic IT management in the banking and insurance sec-

rope,  Asia/Pacific,  Latin  America,  Middle  East and  Africa.

tors. He joined the Baloise Group at the beginning of 1999.

From November 2000 he was Head of Corporate Center and

He was Head of IT at Baloise Switzerland and responsible

a  Member  of the  Executive  Committee  of the  Group  Man-

for  large  interdivisional projects in  the  fields of insurance

agement Board. Frank Schnewlin has been Chief Executive

and finance. Since 2003, he has been a Member of the Cor-

Officer of the Baloise Group since March 2002 and Head of

porate  Executive  Committee  (Head  of Corporate  Division

the International Corporate Division. He is a Board Member

Switzerland),  responsible  for  the  core  Swiss business. 

of the Basel Chamber of Commerce and Industry.

Martin Strobel is a Member of the Board of the Swiss Insur-

Bruno  Dallo  (born  1957,  CH,  Dr.  iur.)  graduated  from  the
University of Basel with a PhD in law. He is an attorney at

ance Association (ASA/SVV) and a Member of the Board of

Directors of Prevo-System AG, Basel.

law. After a period in various law offices and in the legal de-

partment of a major bank, he joined the Baloise Group in

Martin Wenk (born 1957, CH) graduated in law from the Uni-
versity of Basel, before working for a large bank in different

1986.  From  1994  to  2001  he  was General Counsel (Legal

positions between 1982 and 1992. After initially working as

and Taxes); from 1999 to 2001 he was also Secretary to the

an investment advisor to institutional clients, he went on to

Board of Directors. He was in charge of various merger and

head a Private Banking group in New York and then became

acquisition projects. He has been a Member of the Corpo-

a sector head in securities sales, attending primarily to the

Bâloise-Holding Annual Report 2004 45

s028_s055_e  8.4.2005  14:12 Uhr  Seite 46

Business Year 2004

needs of major  institutionals.  During  this period,  he  com-

Compensation during the year under review

pleted further training courses in Switzerland and the USA.

Cash compensation

CHF 1,430,000

From  1992  to  2000  he  headed  Portfolio  Management

Allocation in the form of shares

Switzerland  at the  Baloise  Group,  with  responsibility for

Allocation in the form of options

0

0

managing the assets of various Baloise Group companies in

Switzerland and abroad, including pension funds. In 2001

Ownership of shares and options

he  was appointed  a  Member  of the  Corporate  Executive

Share ownership

59,520 registered shares

Committee,  responsible  for  Corporate  Asset Management

comprising  the  units Baloise  Asset Management,  Real Es-

Loans granted by governing bodies1

tate and Mortgages, and Baloise Fund Invest. Martin Wenk

Mortgages and policy loans

CHF 650,000 (1 person)

is a Member of the Board of Directors of Unigestion Holding, 

Geneva and of HW Finanz AG, Pratteln.

1 Mortgage loans are granted at conditions that apply to employees (1% below the interest
rate  paid  by customers for  variable-rate  mortgages).  There  are  no  outstanding  loans
against insurance policies.

Further information about the Members of the Corporate Ex-

ecutive Committee and about other activities and interests

can be found on the Internet. 

With the exception of Martin Strobel and Martin Wenk,

The  Chairman  of the  Board  of Directors and  the
Corporate Executive Committee

none of the Members of the Corporate Executive Committee

The  nature  and  amount of the  compensation  paid  to  the

holds a  seat on  the  board  of any company outside  the

Chairman of the Board of Directors and the Members of the

Baloise Group.

Corporate  Executive  Committee  is also  determined  by the

There  are  no  management agreements in  which  man-

Compensation Committee of the Board of Directors. It con-

agement functions are transferred to third parties. 

sists of a  basic salary and  an  incentive,  dependent on

(cid:2) www.baloise.com –› Profile –› Organization

–› Corporate Executive Committee

5. Compensation, shareholdings, loans

achieving corporate targets on the one hand and individual

targets on the other, up to a maximum amount equal to two-

thirds of the  basic salary.  50%  of the  incentive  must be 

taken in the form of shares or options. The corporate objec-

tives for  the  coming  year  are  determined  in  a  multistage

process and approved by the Compensation Committee at

The  compensation  for  the  entire  operational management

the end of each year. Individual objectives are directly re-

consists of a  basic salary and  an  incentive  dependent on

lated to the respective responsibilities of each Member of

achieving corporate targets on the one hand and individual

the Corporate Executive Committee; they are set in consul-

targets on the other.

tation with the superior and approved by the Compensation

This section is subdivided into three parts:

Committee.

(cid:2) Members of the Board of Directors other than the

All persons entitled to an incentive can choose between

Chairman,

two  types of share  allocation.  Shares can  either  be  allo-

(cid:2) the Chairman of the Board of Directors and

cated  directly at a  preferential price  (a  subscription  price

(cid:2) the Corporate Executive Committee. 

which  is always 10%  below  the  market quotation  at that

time), or can be linked to a loan to maximize the impact of

To facilitate assessment of the Baloise’s compensation pol-

the shares allocated (leverage effect). The loan repayment

icy, the focus is on gross compensation figures, rather than

after  a  three-year  blocking  period  is hedged  with  a  put

on tax figures.

Members of the Board of Directors
With  the  exception  of the  Chairman,  the  Members of the 

Board  of Directors receive  flat-rate  compensation  in  cash,

option financed by the sale of a corresponding call option. 

After expiry of the blocking period, employees receive the

shares remaining after repayment of the loan for their free

disposal.

which is determined by the Compensation Committee of the

No options plan is currently in place.

Board of Directors.

The 2004 figures, required to be published by the guide-

lines, are as follows for the nine nonexecutive Members of

the Board of Directors:

46

s028_s055_e  8.4.2005  14:12 Uhr  Seite 47

Business Year 2004

Chairman of the Board of Directors
Rolf Schäuble

Compensation during the year under review

6. Shareholders’ participation rights

Voting rights
The share capital of the Baloise consists exclusively of reg-

Cash compensation

CHF 1,840,436

istered shares. There are no shares with preferential voting

Allocation in the form of shares

CHF 451,694

rights. In order to ensure broad-based shareholding and to

Allocation in the form of options

Additional fees and payments

Highest total compensation

protect minority shareholders,  no  shareholder,  regardless

0

0

of the size of holding involved, is registered with more than

two percent of voting rights. The Board of Directors may ap-

CHF 2,292,130

prove exceptions to this rule by a majority of two thirds of

all Members (Articles of Incorporation, Art. 5). There are no

Ownership of shares and options

exceptions. 

Share ownership

30,566 registered shares

Each share gives the right to one vote. In exercising vot-

Loans granted by governing bodies1

ing rights, no shareholder may hold more than one-fifth of

the  shares entitled  to  vote  at the  Annual General Meeting 

Mortgages and policy loans

CHF 500,000

either  directly or  indirectly based  on  a  combination  of his

1 Mortgage loans are granted at conditions that apply to employees (1% below the interest
rate  paid  by customers for  variable-rate  mortgages).  There  are  no  outstanding  loans
against insurance policies.

own  votes and  proxy votes (Articles of Incorporation,  Art.

16).  Any shareholder  may transfer  his/her  voting  rights to

Members of the Corporate Executive Committee 
The  Corporate  Executive  Committee  consists of five  Mem-

bers.  Wolfgang  Drunk stepped  down  from  his position  as

Chief Financial Officer  on  August 31,  2004,  and  was suc-

ceeded  by German  Egloff on  December  1,  2004.  No  sever-

another shareholder by written power of attorney (Articles of

Incorporation, Art.16). 

(cid:2) www.baloise.com –› Profile –› Corporate Governance

–› Rules and Regulations

Statutory quorums
The Annual General Meeting constitutes a quorum regard-

ance payments were made during 2004, even accounting for

less of the number of shareholders and represented votes

Wolfgang Drunk, whose salary is included in the total com-

attending the Meeting (Articles of Incorporation, Art. 17). 

pensation for the Corporate Executive Committee. However,

(cid:2) www.baloise.com –› Profile –› Corporate Governance

he will receive a severance package in 2005, the amount of

which will partly depend on the achievement of Group ob-

–› Rules and Regulations

jectives in 2004. It will be disclosed in the 2005 Annual Re-

Any annulment of restrictions on voting rights imposed by

port under the heading of “compensation for former Mem-

the Articles of Incorporation will require the agreement of at

bers of governing bodies.”

Compensation during the year under review

Cash compensation

Allocation in the form of shares

Allocation in the form of options

Additional fees and payments

Total compensation 

least three quarters of the votes represented at the Annual

General Meeting which must also account for at least one-

third of the total shares issued by the company. This quali-

CHF 3,860,273

fied majority is also required in the cases envisaged in Art.

CHF 1,427,440

17 (3) a–h of the Articles of Incorporation. Otherwise, un-

0

0

less there are compelling statutory requirements to the con-

trary,  resolutions will be  adopted  by a  simple  majority of

CHF 5,287,713

votes cast (Articles of Incorporation, Art. 17). 

Ownership of shares and options

Share ownership

223,880 registered shares

(cid:2) www.baloise.com –› Profile –› Corporate Governance

–› Rules and Regulations

Loans granted by governing bodies1

Convening the Annual General Meeting
As a rule, the Annual General Meeting takes place in May,

Mortgages and policy loans

CHF 1,581,200 (2 persons)

but no later than six months after the end of the financial

1 Mortgage loans are granted at conditions that apply to employees (1% below the interest
rate  paid  by customers for  variable-rate  mortgages).  There  are  no  outstanding  loans
against insurance policies.

year.  Bâloise-Holding’s financial year  ends on  March  31.

Notice of the convening of the Annual General Meeting must

be given at least 20 days before the appointed date. Each

registered  shareholder  receives a  personal invitation  that

includes an agenda for the Meeting. Invitation and agenda

Bâloise-Holding Annual Report 2004 47

s028_s055_e  8.4.2005  14:12 Uhr  Seite 48

Business Year 2004

are  also  published  in  the  Swiss Commercial Gazette

Baloise  has never  made  use  of the  possibility to  deviate

(Schweizerisches Handelsamtsblatt),  in  various newspa-

from or waive this regulation. The Articles of Incorporation

pers and  on  the  Internet.  Extraordinary General Meetings

contain neither an opt-out nor an opt-in clause as defined

may be convened by decision of the Annual General Meet-

in the Federal Act on the stock exchanges and share trading

ing, the Board of Directors or the external auditors. Further-

(Stock Exchange Law).

more,  in  accordance  with  the  statutory provisions,  the

Agreements also  exist with  the  Members of the  Corpo-

Board of Directors has to convene an extraordinary General

rate  Executive  Committee  and  other  Members of senior 

Meeting if requested to do so by shareholders (Articles of

management, whereby severance compensation payments

Incorporation, Art. 11). According to Article 699 (3) of the

will be  triggered  in  the  event of notice  being  given  by the

Swiss Code  of Obligations,  the  request must represent at

employer  (or,  under  certain  conditions,  by the  employee) 

least 10% of the company’s share capital. 

within a certain period of time following the change of con-

(cid:2) www.baloise.com –› Profile –› Corporate Governance

trol. The amount of these payments is within the usual mar-

–› Rules and Regulations

ket framework.

Including items on the agenda
Shareholders’  requests pursuant to  Article  699  (3)  of the

Swiss Code of Obligations for the inclusion of items on the

8. Statutory auditors

agenda  for  discussion  may be  submitted  by one  or  more

PricewaterhouseCoopers

(PwC)  and 

its predecessor,

shareholders representing  at

least 10  percent of

the 

Schweizerische  Treuhandgesellschaft/STG-Coopers & Ly-

share  capital or  shares with  a  nominal value  of at least

brand, have been the statutory auditors of the Baloise since

CHF 100,000.  Such  requests must be  submitted  to  the

1962.  The  statutory auditors are  chosen  by the  General

Board of Directors in writing at least six weeks ahead of the

Meeting  each year. The  lead  auditor,  Mr.  Peter  Lüssi,  who

ordinary General Meeting specifying the proposals (Articles

assumed  this office  in  2002,  has worked  on  the  Baloise 

of Incorporation, Art.14). 

audit since 1999. 

(cid:2) www.baloise.com –› Profile –› Corporate Governance

–› Rules and Regulations

Registration of shares
The  shareholders entitled  to  vote  at the  Annual General

The  following  fees were  charged  by Pricewaterhouse

Coopers in the year under review. Following a tender offer in

2004, PwC was appointed external auditor to all Group com-

panies, which is why the fee levels have risen correspond-

ingly. This move has already been largely implemented and

Meeting will be those who on the reference date specified

will be completed in 2005. 

in the invitation from the Board of Directors (a date a few

days ahead of the General Meeting) are entered in the share

PricewaterhouseCoopers fees

2003

2004

register  as shareholders with  voting  rights (Articles of In-

Auditors’ fees

1,469,000

3,278,000

corporation, Art. 16). 

Fee for audit-related activity

358,573

499,000

(cid:2) www.baloise.com –› Profile –› Corporate Governance

Consultancy fee

–› Rules and Regulations

Total

in CHF

552,302

1,017,000

2,379,875

4,794,000

The  admissibility of nominee  registrations is dealt with  in

Article  5  of the  Articles of Incorporation  (reference  being

The  Baloise  has an  Audit Committee  made  up  of indepen-

made  to  any percentage  clauses or  conditions of registra-

dent Members qualified  in  the  fields of finance  and  ac-

tion).  The  procedures and  preconditions for  cancelling  or

counting. The Audit Committee met four times in the year un-

restricting transferability are determined by the provisions

der review, all four times with the external auditors.

in Articles 5 and 17 of the Articles of Incorporation. 

The Audit Committee monitors the coordination between

(cid:2) www.baloise.com –› Profile –› Corporate Governance

Internal Audit, Risk Management, and Compliance and the

–› Rules and Regulations

7. Change of control and 

countermeasures

external auditors. The Audit Committee discusses with the

external auditors the audit work performed by them and the

reports drawn up by them, as well as the most important re-

sults and issues arising from the audit. Prior to the annual

audit, the Audit Committee reviews the scope of the audit

and suggests areas which require particular attention.

Shareholders, whether acting alone or as a group by agree-
ment, that acquire 331/3% of all Baloise shares are obliged
to submit a take-over bid to all remaining shareholders. The

The Audit Committee then verifies the independence of

the  external auditors.  It makes recommendations to  the 

Board  of Directors regarding  the  external auditors to  be

48

s028_s055_e  8.4.2005  14:12 Uhr  Seite 49

Business Year 2004

elected  by the  General Meeting  and  regarding  such  audi-

tors’  remuneration. The  Audit Committee  reviews the  fees

Financial calendar
Important dates for investors can be found on the Internet,

paid to the external auditors on an annual basis.

where  publication  dates for  the  Annual and  Semi-Annual

The  Audit Committee  reviews the  benefits of any non-

Reports are featured. In connection with the Annual General

audit services provided by the external auditors. A written

Meeting, the calendar contains the date of and the invita-

directive  requires that any nonaudit services be  preap-

tion  to  the  Annual General Meeting,  the  closing  of share-

proved by Internal Audit.

9. Information policy

holder registration, and, if applicable, the exdividend date.

(cid:2) www.baloise.com –› Investor Relations –› IR Agenda (not in EN)

Availability of documents
Shareholders can  access media  releases,  disclosure  re-

Basic information principles
The  Baloise  Group  provides information  for  shareholders,

ports,  presentations,  addresses and  Annual and  Semi-

Annual Reports on the Internet. All documents can be ob-

potential investors, employees, customers and the public on

tained through Investor Relations (see below) or ordered on

a comprehensive, open and regular basis.

the Internet.

All registered shareholders receive a copy of the annual

(cid:2) www.baloise.com –› Investor Relations –› Presentations and Speeches

and  semiannual reports,  comprising  information  on  the

course of business as well as the financial report. All publi-

cations are made available to all shareholders at the same

Contacts

time.

All

investors are  treated  equally with  respect to  the 

Investor Relations

timing  and  content of information.  We  use  technologies

Carsten Stolz

such as webcasts and teleconferencing to make our finan-

Head of Financial Relations

cial analysts’ meetings publicly accessible.

Aeschengraben 21

4002 Basel

Information events
The Baloise provides detailed information on its business

Tel: +41 61 285 83 65

Fax: +41 61 285 75 62

activities at

E-mail: carsten.stolz@baloise.com

(cid:2) Press conferences:  The  business results are  presented

at press conferences (annual and  half-year  media  con-

Corporate Governance

ferences), and goals, strategies and business activities

Thomas Sieber

explained.

Secretary to the Board of Directors / Head of Legal and Taxes

(cid:2) Financial analysts’  meeting:  Meetings with  financial

Aeschengraben 21

analysts are held for the publication of each annual and

4002 Basel

semiannual report, with parallel webcasts and telecon-

Tel: +41 61 285 86 48

ferencing.  These  events remain  available  on  the  Inter-

Fax: +41 61 285 91 90

net, where they can be downloaded at a later date.

E-mail: thomas.sieber@baloise.com

(cid:2) Annual General Meeting: The shareholders are informed

about the  course  of business at the  Annual General

www.baloise.com

Meeting.  Speeches held  at the  AGM  are  published  on

the Internet.

(cid:2) Roadshows:  Roadshows are  regularly held  at various

financial centers.

(cid:2) Individual meetings with analysts, investors and media

professionals:  An  ongoing  dialogue  is maintained  with

analysts, investors and media professionals.

Information about Baloise shares
(cid:2) Information about Baloise shares can be found on page 54.

Bâloise-Holding Annual Report 2004 49

s028_s055_e  8.4.2005  14:12 Uhr  Seite 50

Business Year 2004

Organization
Board of Directors and management structure

Board of Directors

Board committees

Members
Rolf Schäuble, Chairman, Lenzburg
Georg F. Krayer, Vice Chairman, Basel
Christoph J.C. Albrecht, Basel
Andreas Burckhardt, Basel
Hansjörg Frei, Mönchaltorf
Gertrud Höhler, Berlin
Klaus Jenny, Zurich 
Werner Kummer, Küsnacht
Arend Oetker, Berlin
Eveline Saupper, Pfäffikon SZ

Secretary of the Board of Directors
Thomas Sieber, Rheinfelden

Internal audit

Erich Benischke, Basel

Auditors

PricewaterhouseCoopers AG, Basel

Chairman’s Committee
Rolf Schäuble, Chairman
Georg F. Krayer, Vice-Chairman
Hansjörg Frei

Klaus Jenny

Audit Committee
Werner Kummer, Chairman
Christoph J.C. Albrecht, Vice-Chairman
Andreas Burckhardt

Hansjörg Frei

Compensation Committee
Georg F. Krayer, Chairman
Klaus Jenny, Vice-Chairman
Gertrud Höhler

Eveline Saupper

Investment Committee
Rolf Schäuble, Chairman
Georg F. Krayer, Vice-Chairman
Hansjörg Frei

Klaus Jenny

50

s028_s055_e  8.4.2005  14:12 Uhr  Seite 51

Business Year 2004

Management structure on April 1, 2005

CEO
Frank Schnewlin*

Group / Regional
Performance
Management
Annemarie D’Hulster
Martin Kampik

Group Secretariat/
Corporate
Communications
Thomas Kähr

Switzerland
Martin Strobel*

International
Frank Schnewlin*

Finance
German Egloff*

Asset Management
Martin Wenk*

Corporate Center
Bruno Dallo*

Private and 
Corporate Customers
Franz Josef
Kaltenbach

Baloise Bank SoBa
Alois Müller 

Sales Management
Daniel Fluri

Information Systems
and Logistics
René Güttinger

Accounting/
Controlling
Urs Bienz

Germany,
Deutscher Ring
Wolfgang Fauter

Germany, 
Basler Securitas
Frank Grund

Belgium,
Mercator
Jan De Meulder

Luxembourg,
Bâloise
André Bredimus

Austria,
Basler 
Lothar Mayrhofer

Financial Relations
Carsten Stolz

Financial
Management
Stefan Nölker

Financial Accounting
Michael Müller

Baloise Asset
Management
Reto Diezi

Real Estate/
Mortgages
Urs Degen

Baloise Fund Invest
Robert Antonietti

Corporate
Development
Thomas Wodrich

Human Resources
Frank Sigl

Legal and Taxes
Thomas Sieber

Compliance
Peter Kalberer

Runoff
Bruno Rappo

* Member of the Corporate

Executive Commitee

Bâloise-Holding Annual Report 2004 51

s028_s055_e  8.4.2005  14:12 Uhr  Seite 52

Business Year 2004

Baloise shares
Solid performance in peer comparison

2004 was a satisfactory year for investors, with Swiss Market Index performance up 3.7%. The insur-
ance sector, on the other hand, was unable to satisfy investors’ demands, trailing badly behind 
the rest of the market with a 2.5% drop in performance (SWX MS Insurance Price Index). 

The second half of the year, which was dominated by the tur-

Developments in  the  second  semester  were  much  less

moil surrounding the Spitzer cases in the USA and the con-

spectacular. With a significant drop in volatility, insurance

tinuing decline in interest rates, was largely to blame for the

stocks lost more and more ground to the overall market. In

poor  showing  of insurance  stocks.  Baloise  shares closed

that same  period  the  performance  of Swiss insurance

the year at CHF 52.50, equivalent to a 1.7% price rise. 

stocks fell by 5.2% on average, considerably underperform-

In the first two months of 2004 the insurance sector was

ing the market (SMI), which was up 1.3%. One of the most

able  to  continue  its uninterrupted  run  of positive  perfor-

important factors to affect insurance share prices during the

mance from the previous year. However, the terrorist attacks

second half of the year was the Spitzer cases in the USA. The

in Madrid subsequently brought rising prices to a crashing

accusations of unfair practices and pocketing money from

halt. The uncertainty triggered among investors in the wake

special reserves brought by the  Attorney General not only

of the  attacks was reflected  in  the  slump  in  insurance

hit the American insurance sector hard, it also impacted on

stocks. While Swiss insurance stocks had kept average per-

European companies. Since the Baloise does not conduct

formance in double figures up to the end of February, by the

business operations in the USA, it was able to once more as-

end of March share prices were almost back to their year-

sert itself against the rest of the sector during this phase. 

opening  level.  Even  the  Baloise  shares were  part of this

But the Baloise share performance was also influenced

trend  and,  after  a  17.8%  outperformance  in  the  first two

by company-specific and  regulatory factors in  the  last six

months of the year, were back to trading at CHF 53.10 at the

months of the  year.  Aside  from  the  announcement of the

end of the quarter – just above their year-opening level.

first-half figures,  the  sale  of Mercator  Bank in  Belgium

A slight rise in interest rates toward the end of the first

should  be  mentioned.  The  announcement by the  Federal

semester helped the insurance sector to gain ground on the

Council of its intention to fix the minimum rate of interest for

market as a  whole,  with  Baloise  shares also  benefitting

occupational pensions at 2.5%,  up  again  from  its 2004

from this trend. The share price finally stood at CHF 54.40

level of 2.25%, was met with dismay by the Swiss insurance

at the  end  of the  turbulent first half,  representing  an  in-

sector. In particular, the industry criticized the lack of any

crease  of 5.3%.  It thus outperformed  the  sector  by 2.5%.

real basis for this interest decision.

The Swiss Market Index closed  the  same  period  with  per-

Over the year as a whole, the poor performance of the in-

surance sector compared to the SMI can be mainly attrib-

uted to the continuous drop in interest rates. While shares

generally tend to profit from falling interest rates, very low

bond yields have  a  negative impact on  the  profitability of

insurers, all else being equal. At the end of 2004 10-year 

federal government bonds were  yielding  2.3%,  close  to

their  prior-year  low.  Baloise  shares,  up  1.7%  in  a  sector

comparison, held their own against the SWX MS Insurance

Price Index, which fell by 2.5%.

Baloise shareholdings remain broadly spread. No single

shareholder owns more than 5% of the capital sharehold-

ings.  The  Baloise  share’s free  float stands at 100%.  The

number  of registered  shareholders rose  by 8.1%  year-on-

year to 16,251. 

formance up by 2.4%.

Bâloise-Holding, registered

Ticker symbol: Tk, B: BALN; R: BALZn

Nominal value: CHF 0.10

Security no.: 1.241.051

ISIN: CH0012410517

Listing: virt-x

52

s028_s055_e  8.4.2005  14:12 Uhr  Seite 53

Business Year 2004

Indexed share price development1 Bâloise-Holding, 

Contacts

registered, 2001–2004

140

120

100

80

60

40

20

0

Investor Relations

Carsten Stolz

Head of Financial Relations

Aeschengraben 21

CH-4002 Basel

Phone +41 61 285 83 65

Fax +41 61 285 75 62

E-Mail investor.relations@baloise.com

2001

2002

2003

2004

www.baloise.com

Bâloise-Holding, registered2

SWX MS Insurance Price Index (SMINNX)

Swiss Market Index

In  this year’s Report,  the  Swiss Performance  Inde  Insurance  (SXIS)  has been  replaced  by
the SMINNX. The time horizon has been reduced to 4 years, as the SMINNX was only created
in 2000.

1 December 29, 2000 = 100
2 adjusted after 1: 10 split of July 24, 2001

Significant shareholders at March 31, 2005

Total
holding

Share of
voting rights

Chase Nominees

Investors Bank & Trust

UBS Group

Nortrust Nominees Ltd.

Mellon Bank N. A.

CS Group

Deutsche Bank Nominee

Fidelity Group

Rolex Group

in percent

Bonds issued

4.8

2.6

2.5

2.4

2.2

2.1

< 2.0

< 2.0

< 2.0

2.0

0.0

2.0

0.0

0.0

1.6

< 2.0

< 2.0

< 2.0

Issuer 

CHF m

Interest rate

Issue

Redemption

Baloise Finance 

(Jersey) Ltd.

Bâloise-Holding

Bâloise-Holding

Baloise Bank SoBa

Bâloise-Holding

Bâloise-Holding

200

300

600

175

250

250

1.00%

3.25%

4.25%

3.625%

1998

1998

2000

2002

4.7.2006

4.7.2008

9.28.2005

6.12.2007

3.375%

2003

12.15.2009

2.375%

2004

12.20.2010

Bâloise-Holding Annual Report 2004 53

s028_s055_e  8.4.2005  14:12 Uhr  Seite 54

Business Year 2004

Share statistics
Net profit per share1
Consolidated capital and reserves per share2

in CHF

in CHF

Dividend per share in CHF

2000 5

2001 5

11.2

130.0

2.4

7.3

97.4

2.4

2002

–11.6

55.8

0.4

2003

1.7

60.0

0.6

2004

4.0

63.0
1.14

Total shares issued in units

56,704,000

55,307,150

55,307,150

55,307,150

55,307,150

Number of shares entitled to dividend in units

56,704,000

55,307,150

55,307,150

55,307,150

55,307,150

Time-weighted number of shares entitled to dividend in units

57,824,280

56,087,855

55,307,150

55,307,150

55,307,150

Daily volume traded shares in CHF m

Number of shareholders

Treasury stock in shares

Price at year-end in CHF

High in CHF

Low in CHF

Market capitalization in CHF m

Consolidated capital and reserves in CHF m

Ratio, market capitalization/
consolidated capital and reserves

Ratio, market capitalization/gross premium

Return on Equity (ROE)

On capital and reserves
as shown in the balance sheet3
Excl. unrealized gains and losses3

in percent

in percent

Dividend yield in percent

Price-earnings ratio

Pay-out ratio in percent

24.5

8,988

15.4

9,725

21.4

23.6

24.2

11,974

15,027

16,251

830,000

560,000

702,540

414,303

411,992

178.0

186.0

123.4

10,093.3

7,372.8

1.37

1.51

153.0

182.6

110.0

8,461.9

5,384.8

1.57

1.28

55.0

155.5

46.3

3,041.9

3,088.1

0.99

0.42

8.5

19.0

1.3

15.9
29.5 6

6.3

10.5

1.6

20.1

32.8 

–15.0

–18.3

0.7
n.s. 7
n.s. 7

51.6

63.2

25.45

2,856.6

3,319.8

0.86

0.39

2.9

2.9

1.2

30.9

36.3

52.5

63.1

45.75

2,903.6

3,482.5

0.83

0.41

6.5

6.8
2.14

13.1

27.4

All figures as per calendar year, at December 31. Figures rounded up/down; calculations based on precise figures.

1 see Notes to the Consolidated Financial Statements, section 25
2 number of shares ranking for dividend at December 31
3 average of beginning and year-end values
4 to be proposed to the Annual General Meeting

5 adjusted due to share split
6 additional free put options
7 not significant

54

s028_s055_e  8.4.2005  14:12 Uhr  Seite 55

Business Year 2004

Sustainability
Sustainability at every level

Sustainability is reflected in many of our activities. 
Long-term action is at the heart of everything we do.

Sustainability for the future: recognizing risks
An  in-house  management training  program  at the  Baloise

resulted in the launch of a research project which enables

Career sustainability: 
Bal4Kids – the Baloise crèche
For more and more employees, combining career and fam-

major social risks to be identified based on the analysis of

ily is an increasingly crucial issue. We aim to retain our first-

large amounts of social and environmental information. A

rate executives and specialized staff when they start a fam-

method of systematically mapping the data thus acquired

ily or  have  more  children.  For  the  past three  years the

was also developed. 

Baloise has provided child-care facilities, built around the

With  the  involvement of a  number  of reinsurance  com-

daily routine of children with working parents, at its Basel

panies and  experts from  Federal agencies and  Swiss uni-

offices.

versities, the information gathered was processed in such a

The  individual needs of children  ranging  from  8-week-

way that allows the  relevant trends to  be  identified.  The 

old babies to youngsters of official school-leaving age are

results were  presented  at the  first Emerging  Risks Forum, 

taken care of from 7:00 a.m. to 6:00 p.m. For example, the

organized by the Baloise, where they were elaborated on by

children can be dropped off at kindergarten in the morning

expert speakers and discussed by the floor. The main top-

and picked up again at the end of the day. They have their

ics focussed on were liability risk, climate change and gene

midday meal together at the crèche and schoolchildren do

technology.

their  homework under  supervision.  Since  school holidays

Through  this project and  related  activities,  the  Baloise

often leave parents with child-care problems, the day nurs-

has again made a contribution to establishing sustainable

ery remains open for this period, too. A staff of 12 looks af-

thinking and practices in business and society.

ter the 53 children who currently attend. This service costs

Sustainability in our core business: 
preventing claims through road safety training
Every driver wants to avoid traffic accidents. Together with

the parents 8–12% of their gross income, up to a maximum

of CHF 2,000 per child per month. The Baloise is making a

substantial financial contribution  to  the  running  of these

child-care facilities.

our partner TCS, we are playing an active role in promoting

The space occupied by the crèche was expanded in the

road safety. By learning to increase their safety behind the

summer of 2004, proving that this facility satisifies a con-

wheel,  customers can  also  influence  the  premiums they

tinually growing demand, which we as a company actively

pay. And by taking part in a one-day training course recog-

support.

Further information about our sustainability
activities on our website 
(cid:2) www.baloise.com –› Profile –› Sustainability

nized  by the  Swiss Road  Safety Council,  customers who

have motor vehicle insurance with us can take a personal

step towards reducing the likelihood of a claim. If they sub-

mit their  course  certificate,  they will be  credited  with  two

premium  levels for  liability and  collision  cover  insurance.

Such credits can be granted once every five years per con-

tract until the maximum bonus has been reached.

In conjunction with “Test & Training tcs,” the Baloise is

also offering all its remaining customers the opportunity to

attend a training course at a heavily discounted price. This

represents a  long-term  success –  for  our  customers,  our

partner TCS and everyone’s safety.

Bâloise-Holding Annual Report 2004 55

s056_s128_e  8.4.2005  14:22 Uhr  Seite 56

56

s056_s128_e  8.4.2005  14:22 Uhr  Seite 57

Management Information

Management information

The  same  consolidation  rules are  applied  for  the  manage-

ment information  as for  the  segment reports.  This means

that,  in  line  with  IFRS requirements,  group-internal trans-

actions between the segments are not eliminated.

Combined ratio: non-life

Loss ratio

Expense ratio

Surplus sharing ratio

Combined ratio

as a percentage of premiums earned

2003

67.3

29.9

0.4

97.6

Gross

2004

63.0

29.6

0.4

93.0

2003

71.2

31.6

0.4

103.2

Net

2004

66.0

31.1

0.4

97.5

Combined ratio (gross): non-life,

Switzerland

Germany

Benelux

Other countries

by geographical segment

Loss ratio

Expense ratio

Surplus sharing ratio

Combined ratio

as a percentage of premiums earned

2003

71.3

23.8

0.8

95.9

2004

68.5

23.7

0.9

93.1

2003

64.9

36.1

0.1

101.1

2004

57.5

35.9

0.1

93.5

2003

67.1

31.2

0.0

98.3

2004

64.4

31.2

0.0

95.6

2003

53.8

18.4

0.2

72.4

2004

61.2

20.2

0.2

81.6

Reserve ratio: non-life

Technical provision for own account

Premiums written and policy fees for own account

Reserve ratio in percent

in CHF m

2003

5,097.6

2,873.4

177.4

2004

5,204.9

2,897.8

179.6

Bâloise-Holding Annual Report 2004 57

s056_s128_e  8.4.2005  14:22 Uhr  Seite 58

Management Information

Technical income statement

Gross

Gross premiums written and policy fees

Change in unearned premiums reserves

Premiums earned and policy fees

Claims and benefits paid

Change in loss reserves/actuarial reserve

Claims and benefits paid

Policyholder bonuses paid

Technical costs

Total underwriting result (gross)

Reinsurance ceded

Premiums earned and policy fees

Claims and benefits paid

Policyholder bonuses paid

Technical costs

2003

3,088.8

–4.0

3,084.8 

Non-life

2004

3,081.4

–4.5

3,076.9 

2003

4,301.1 

–/–

Life

2004

3,956.4

–/–

4,301.1 

3,956.4

–1,969.2 

–1,527.8 

–108.4 

–409.2 

–2,077.6

–1,937.0 

–3,600.1 

–1,096.6 

–4,696.7 

–3,999.3

–292.3

–4,291.6

–12.7

–921.8

72.7

–12.9 

–910.6 

216.4 

–428.1 

–301.6 

–476.1

–481.2

–1,125.3 

–1,292.5

–218.6 

–183.3

38.5 

0.3

15.7 

30.5

–/–

9.5

2,866.2 

2,893.6 

–2,039.1 

–1,906.5 

–12.9

–901.1 

–53.0 

49.0 

–/–

4.3 

0.3 

–61.3

49.9

–/–

6.6

–4.8

4,248.1

–4,647.7

–428.1

–297.3

3,895.1

–4,241.7

–476.1

–474.6

–12.4 

–906.1 

–91.4 

262.8 

–43.0 

–20.6

–16.0

183.2 

91.8 

–43.3 

48.5

0.0

48.5

73.1 

–1,125.0

–1,297.3

265.1 

–50.2 

–17.3 

–26.1 

171.5

244.6 

–60.5 

184.1

0.0

184.1

1,492.8 

1,364.2

–66.5 

–54.9 

–170.6 

1,200.8 

75.8

–41.7 

34.1

0.0

34.1

199.2

–58.2

–144.3

1,360.9

63.6

–9.3

54.3

0.3

54.6

Total underwriting result of business ceded

–164.1 

–143.3 

Net

Premiums earned and policy fees

Claims and benefits paid

Policyholder bonuses paid

Technical costs

Total underwriting result for own account

Investment income (gross)
Realized gains and losses on investments (net)1

Investment expenses

Other nontechnical income and expenses

Investment result

Annual profit before tax and minority interests

Tax on income

Annual profit after tax and before minority interests

Minority interests

Annual net profit

in CHF m

1 Including financial liabilities held for trading (derivative financial instruments)

The reported technical costs comprise costs arising from in-

and  benefits paid  and  to  loss reserves are  not included;

surance operations which have been charged in the fiscal

neither  are  other  costs of the  Baloise  Group  (especially

year, including the change in the figure for deferred acqui-

costs incurred by Asset Management).

sition costs. Claims-processing costs which relate to claims

58

s056_s128_e  8.4.2005  14:22 Uhr  Seite 59

Management Information

Embedded value
The  embedded  value  of the  life  insurance  business con-

of Luxembourg,  Austria  and  Croatia,  the  embedded  value

sists of three elements: the adjusted net asset value of the

consists only of the shareholders’ capital.

life insurance activities, the value of insurance business in

The value of insurance business in force corresponds to

force  and  the  cost of solvency capital.  Embedded  value

the  earnings generated  by the  insurance  portfolio  in  the 

does not take  into  account any new  business that will be

future.  These  earnings are  obtained  by discounting  ex-

written in the future.

pected future cash flows arising from the existing insurance

The  adjusted  net asset value  is based  on  the  market

contracts. A large number of assumptions need to be made

value  of investments and  the  statutory value  of liabilities

to  calculate  this value,  the  most important of which  are 

from insurance operations. The unrealized gains and losses

listed in the table below.

on  investments (equities and  properties),  which  can  be

The cost of solvency is the charge for the cost of capital

subject to  significant fluctuations,  represent a  significant

supporting the solvency requirements of the business.

part of the adjusted net asset value. For the life operations

Assumptions

Risk discount rate

Bond yield

Equity return

Property return

Tax rate

in percent

2003

7.6

2004

7.6

3.5–3.9

2.8–3.4

7.2

5.1

23.7

7.2

5.1

23.6

Bâloise-Holding Annual Report 2004 59

s056_s128_e  8.4.2005  14:22 Uhr  Seite 60

Management Information

Embedded value

Embedded value at January 1

Of which value of insurance business in force

Of which adjusted net asset value

Of which cost of solvency

2003

1,630.8

855.4

1,192.4

–417.0

2004

1,980.2

1,236.1
1,231.51
–487.41

Operating income from insurance in force, adjusted net asset value and new business contribution

275.7

118.8

Economic changes, including changes in unrealized gains and losses

20.5

26.8

26.4

–5.2

46.6

–3.6

1,980.2

2,136.8

1,236.1

1,008.1

–264.0

1,181.7

1,400.3

–445.2

2003

1,980.2

2004

2,136.8

–7.2/+8.4

–6.9/+8.1

+4.3/–4.8

+4.9/–4.8

+4.6/–7.6

+5.3/–5.3

+17.5/–17.6

+7.8/–8.5

2003

15.5

306.5

2004

15.2

261.0

5.0

5.8

on investments (equities and properties)

Dividends and capital movements

Differences arising from exchange rates

Embedded value at December 31

Of which value of insurance business in force

Of which adjusted net asset value

Of which cost of solvency

in CHF m, all figures “after tax”

1 Unrealized capital gains allocated to Swiss group business are used to cover part of the
solvency requirements. The presentation of this element under the legal quote has been
changed to be consistent with other Swiss companies. This led to CHF 223.4 million being
transferred from cost of solvency to adjusted net asset value.

Sensitivities

Base value in CHF m

+/– 1% change in risk discount rate

+/– 10% change in market value of equities

+/– 10% change in market value of property

+/– 0.5% change in new money rate

in percent

New business

Value new business in CHF m 
APE1

in CHF m

New business margin  

in percent

1 Annual Premium Equivalent = 100% regular premium of new business +10%

single premium

External review:  Deloitte  have  reviewed  the  choice  of methodology together  with  the
assumption  and  calculations made  by Baloise  Group  in  the  calculation  of the  embedded
value results of its Life Business at December 31, 2004. Deloitte have reported to Baloise
that they consider that the methodology is appropriate, Baloise’s assumptions are reason-
able and that the embedded value results as published above have been properly compiled
on  the  basis of methodology and  assumptions chosen.  For  the  purpose  of this report,
Deloitte have performed certain checks on data provided.

60

s056_s128_e  8.4.2005  14:22 Uhr  Seite 61

Investment performance in 2003

Current investment income

Realized gains

Realized losses

Change in unrealized gains and losses
taken to capital and reserves

Fixed-interest
securities

1,163.5

513.1

–60.8

–307.3

Impairment in value charged to income (net)

10.0

Investment management costs

Operating profit

–30.8

1,287.7

Shares

95.0

462.4

–1,426.2

642.4

607.6

–8.7 

372.5

Management Information

Total

2,105.2

1,218.2

Investment
property

Mortgage loans, 
policy loans
and other loans

Alternative financial
assets, derivative
financial instruments
and other

259.9

44.1

–28.3

–/–

–/–

–9.8 

265.9

505.8

21.0

–79.8 

–/–

18.4 

–10.2 

455.2

81.0

177.6

–267.1

–1,862.2

180.2 

–33.3

–16.4

122.0

515.3

602.7

–75.9

2,503.3

Average level of investments

26,389.8

4,642.6

5,510.4

12,398.7

5,127.9

54,069.4

Performance in percent

4.9

8.0

4.8

3.7

2.4

4.6

in CHF m

Investment performance in 2004

Current investment income

Realized gains

Realized losses

Change in unrealized gains and losses
taken to capital and reserves

Impairment in value charged to income (net)

Investment management costs

Operating profit

Fixed-interest
securities

1,051.3 

189.1 

–81.5 

85.3 

–1.6 

–27.7 

1,214.9 

Investment
property

262.7 

45.0 

–109.5 

–/–

–/–

–12.0 

186.2 

Mortgage loans, 
policy loans
and other loans

Alternative financial
assets, derivative
financial instruments
and other

440.3 

25.7 

–89.7 

–/–

15.0

–9.0 

382.3 

48.7 

188.6 

–240.1 

168.3 

–19.7

–20.6 

125.2

Total

1,883.8

855.4

–782.3

258.5

115.3

–75.8

2,254.9

Shares

80.8 

407.0 

–261.5 

4.9 

121.6 

–6.5 

346.3 

Average level of investments

28,347.9 

3,771.5 

5,636.3 

11,828.8 

4,969.0 

54,553.5

Performance in percent

4.3

9.2

3.3

3.2

2.5

4.1

in CHF m

Bâloise-Holding Annual Report 2004 61

s056_s128_e  8.4.2005  14:22 Uhr  Seite 62

Management Information

Results from banking business

Interest income

Due from banks

Loans to customers

Investments

Other

Total interest income

Interest payable

Due to banks and customers

Medium-term fixed-rate notes, bonds and mortgage bonds

Other

Total interest payable

Net interest income

Result from commission business and services

Realized gains and losses on investments

Other income

Total income from banking business

Expenses related to banking business

Staff costs

Operating expenses

Total expenses related to banking business

Gross profit

Losses and provisions relating to credit risks

Revaluation, amortization and depreciation of intangible assets and tangible noncurrent assets

Annual profit before tax and minority interests

Tax on income

Minority interests

Annual net profit

in CHF m

Mercator Banque S.A. has been included in the banking 

business result up to August 2004, the date of its sale.

Assets under management

Own investments

Investments for account and risk of life insurance policyholders

Assets managed for third parties

Total

in CHF m

Other sales

Sales other than premium type, in particular sale of fund units
for unit-linked life insurance

in CHF m

62

2003

1.9

261.6

138.5

1.0

403.0

–107.9

–99.5

–27.7

–235.1

167.9

19.2

27.5 

8.3

222.9

–93.9

–73.5

–167.4

55.5

–16.6

–9.6

29.3

–15.0

0.0

14.3

2004

1.4

208.8

78.4

0.1

288.7

–70.5

–110.0

–32.4

–212.9

75.8

29.0

49.6

2.1

156.5

–68.1

–48.7

–116.8

39.7

1.9

–8.4

33.2

–23.5

0.0

9.7

2003

2004

56,307.7

52,799.3

798.2

8,445.2

1,143.6

7,331.9

65,551.1

61,274.8

2003

2004

541.8

587.6

s056_s128_e  8.4.2005  14:22 Uhr  Seite 63

Five-year review

Consolidated income statement

Income

Management Information

Gross premiums written and policy fees1 

Reinsurance premiums ceded 

Premiums written and policy fees for own account

Change in unearned premiums reserves for own account

Note

6

18

2000

6,701.2

–230.8

6,470.4

14.3

2001

6,632.7

–207.4

6,425.3

8.1

2002

7,274.5

–203.6

7,070.9

–24.9

2003

7,374.7

–253.2

7,121.5

–6.8

2004

7,022.1

–229.3 

6,792.8

–5.0

Premiums earned and policy fees for own account

6,484.7

6,433.4

7,046.0

7,114.7

6,787.8

Investment income (net)
Realized gains and losses on investments (net)2

Income from other services

Other income

Total income

Expenses

7.1

7.3

2,154.4

2,081.2

826.7

265.5

108.7

149.4

271.8

154.1

2,024.1

–806.5

249.4

183.7

2,029.3

1,808.0

–41.3

254.7

147.2

188.4

254.6

107.2

9,840.0

9,089.9

8,696.7

9,504.6

9,146.0

Claims incurred including processing costs (non-life) 

15

–1,727.9

–1,785.0

–1,920.8

–2,031.1

–1,899.5

Claims and benefits paid (life)

Change in actuarial reserve (life)

Surplus and profit allocations to policyholders

Acquisition costs

Administrative and other operating expenses

Interest payable

–2,756.5

–2,896.6

–2,946.5

–3,704.2

–3,916.4

–1,680.3

–1,449.4

–2,235.0

–870.9

–311.3

–177.6

–367.8

29.2

–461.7

–952.2

–440.5

–277.1

–332.0

–489.1

–488.0

–1,267.3

–1,238.6

–1,226.5

–1,318.4

–1,200.8

–380.0

–498.6

–464.9

–405.1

–392.1

16

17

14

27

Revaluation, amortization and depreciation of intangible assets
and tangible noncurrent assets

Total expenses

12 /13

–113.7

–153.3

–184.8

–152.3

–94.4

–9,107.9

–8,566.9

–9,411.0

–9,280.9

–8,812.3

Annual profit/loss before tax and minority interests

Tax on income

Annual profit/loss after tax and before minority interests

Minority interests

Consolidated annual net profit/loss

in CHF m

1 Additional information

Gross premiums written and policy fees

Investment-type premiums

Gross premiums, policy fees and investment-type premiums

in CHF m

Combined ratio (gross)

Reserve ratio non-life

in percent

1 In accordance with the accounting policies of the Baloise Group, investment-type
premiums are not included in gross premiums and policy fees.

2 Including financial liabilities held for trading (derivative financial instruments)

21

26

732.1

–94.6

637.5

–3.1

634.4

523.0

–116.9

406.1

–1.7

404.4

–714.3

82.7

–631.6

–2.9

–634.5

223.7

–125.4

98.3

–6.9

91.4

333.7

–99.0

234.7

–13.0

221.7

6,701.2

176.4

6,877.6

6,632.7

7,274.5

7,374.7

7,022.1

248.4

253.0

261.0

443.5

6,881.1

7,527.5

7,635.7

7,465.6

104.7

186.0

105.7

184.3

105.2

181.1

97.6

177.4

93.0

179.6

Bâloise-Holding Annual Report 2004 63

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Management Information

Consolidated balance sheet

Assets

Investments

Fixed-interest securities

Shares

Alternative financial assets

Derivative financial instruments

Investment property

Mortgage loans

Policy and other loans

Participating interests in associates

Other short-term investments

Cash and cash equivalents

Total investments

Investments for account and risk of life
insurance policyholders

Deferred tax

Other assets

Total assets

Note

12.31.2000

12.31.2001

12.31.2002

12.31.2003

12.31.2004

19,908.1

20,569.3

21,906.8

29,525.4

27,170.3

10

8

9

29

6

11

21

4,067.2

1,636.1

262.5

5,619.2

9,798.3

1,400.3

148.2

13,330.4

10,000.8

920.9

85.9

1,117.2

19.3

4,965.8

5,042.2

5,752.4

1,039.0

212.8

5,305.7

3,475.9

1,337.9

292.9

5,653.4

10,438.7

10,500.4

10,532.0

11,002.4

1,856.7

1,663.1

316.3

631.2

759.9

289.1

695.1

888.3

1,520.4

286.9

2,829.6

675.8

1,456.6

223.8

2,647.4

2,010.6

692.0

686.6

53,213.9

50,784.8

50,061.4

56,307.7

52,799.3

362.4

447.2

512.4

567.6

550.5

529.9

798.2

905.9

1,143.6

876.1

5,260.5

5,630.0

5,772.0

6,289.0

4,801.8

59,284.0

57,494.8

56,913.8

64,300.8

59,620.8

Liabilities and capital and reserves

Capital and reserves

Minority interests

7,372.8

5,384.8

3,088.1

3,319.8

3,482.5

26

46.2

41.5

28.1

40.7

63.5

Liabilities

Unearned premiums reserves (gross) 

Loss reserves (gross)

Actuarial reserve life (gross)

Policyholder bonuses credited and provision 
for future policyholder bonuses

Technical provisions for account and risk
of life insurance policyholders

Payables arising from insurance operations

Deposit fund liabilities arising from reinsurance

Liabilities from banking business and loans

Derivative financial instruments

Nontechnical provisions

Benefits due to employees

Deferred tax

Other liabilities and deferred income

Total liabilities

15

16

17

19

10

20

23

21

629.9

4,021.5

380.9

4,182.0

419.3

4,196.1

493.3

494.1

4,786.3

4,829.9

26,314.5

27,558.9

29,757.7

32,985.7

33,158.7

4,768.6

4,197.7

3,685.0

4,063.4

4,220.6

356.7

1,349.7

281.7

10,048.9

84.2

127.5

563.6

1,946.8

1,371.4

513.7

1,521.2

269.0

9,697.2

59.9

112.6

559.6

1,640.9

1,374.9

554.6

1,682.5

205.1

798.1

1,620.7

451.5

1,143.6

1,534.0

403.7

9,659.2

11,411.7

6,272.5

87.0

131.7

596.6

1,211.5

1,611.3

252.4

118.9

680.0

1,640.8

1,637.5

160.3

117.9

663.0

1,638.4

1,438.1

51,865.0

52,068.5

53,797.6

60,940.3

56,074.8

Total liabilities and capital and reserves

59,284.0

57,494.8

56,913.8

64,300.8

59,620.8

in CHF m

64

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s056_s128_e  8.4.2005  14:22 Uhr  Seite 66

s056_s128_e  8.4.2005  14:22 Uhr  Seite 67

Financial Report 2004

Contents

Consolidated Financial Statements of the Baloise Group
Consolidated income statement

Consolidated balance sheet

Consolidated cash flow statement

Consolidated capital and reserves

Notes to the consolidated financial statements

Report of the Group auditors

Financial Statements of Bâloise-Holding 2004/2005
Income statement

Balance sheet

Notes to the financial statements

Proposed allocation of accumulated profit

Report of the statutory auditors

69

70

72

74

76

121

123

124

125

127

128

Bâloise-Holding Annual Report 2004 67

s056_s128_e  8.4.2005  14:22 Uhr  Seite 68

68

s056_s128_e  8.4.2005  14:22 Uhr  Seite 69

Financial Report 2004

Consolidated income statement

Income

Gross premiums written and policy fees1

Reinsurance premiums ceded

Premiums written and policy fees for own account

Change in unearned premiums reserves for own account

Premiums earned and policy fees for own account

Investment income (net)
Realized gains and losses on investments (net)2

Income from other services

Other income

Total income

Expenses

Claims incurred including processing costs (non-life)

Claims and benefits paid (life)

Change in actuarial reserve (life)

Surplus and profit allocations to policyholders

Acquisition costs

Administrative and other operating expenses

Interest payable 

Revaluation and amortization of intangible assets

Revaluation and depreciation of tangible noncurrent assets

Total expenses

Annual profit before tax and minority interests

Tax on income

Annual profit after tax and before minority interests

Minority interests

Consolidated annual net profit

in CHF m

Basic earnings per share

Diluted earnings per share

in CHF

1 In accordance with the accounting policies of the Baloise Group, investment-type
premiums are not included in gross premiums and policy fees.

2 Including financial liabilities held for trading (derivative financial instruments)

Note 

6

18

7.1

7.3

15

16

17

14

27

12

13

21

26

25

25

2003 

7,374.7

–253.2

7,121.5

–6.8

7,114.7

2004

7,022.1

–229.3

6,792.8

–5.0

6,787.8

2,029.3

1,808.0

–41.3

254.7

147.2

188.4

254.6

107.2

9,504.6

9,146.0

–2,031.1

–3,704.2

–952.2

–440.5

–277.1

–1,899.5

–3,916.4

–332.0

–489.1

–488.0

–1,318.4

–1,200.8

–405.1

–77.5

–74.8

–392.1

–30.5

–63.9

–9,280.9

–8,812.3

223.7

–125.4

98.3

–6.9

91.4

1.67

1.67

333.7

–99.0

234.7

–13.0

221.7

4.04

4.04

Bâloise-Holding Annual Report 2004 69

s056_s128_e  8.4.2005  14:22 Uhr  Seite 70

Financial Report 2004

Consolidated balance sheet

Assets

Investments

Fixed-interest securities

Held for trading

Held to maturity

Available for sale

Shares

Held for trading

Available for sale

Alternative financial assets – available for sale

Derivative financial instruments – held for trading

Investment property

Mortgage loans

Policy and other loans

Participating interests in associates

Other short-term investments

Held for trading

Held to maturity

Available for sale

Cash and cash equivalents

Total investments

Total investments for account and risk of life insurance policyholders

Other assets

Reinsurance assets

Receivables arising out of insurance operations

Receivables relating to employee benefits

Other receivables

Accrued investment income

Deferred acquisition costs

Intangible assets

Property, plant and equipment for own use

Other tangible noncurrent assets

Deferred tax

Other assets

Total other assets

Total assets

in CHF m

70

Note 

12.31.2003

12.31.2004

334.3

10,348.6

18,842.5

200.6

3,275.3

1,337.9

292.9

5,653.4

11,002.4

1,456.6

223.8

1.2

1,840.7

805.5

692.0

56,307.7

798.2

737.1

1,289.0

41.2

1,385.6

798.2

985.9

122.3

605.3

91.4

905.9

233.0

277.2

10,455.2

16,437.9

219.3

3,847.9

1,636.1

262.5

5,619.2

9,798.3

1,400.3

148.2

–/–

1,715.1

295.5

686.6

52,799.3

1,143.6

627.0

1,108.1

33.3

363.9

657.8

969.7

157.0

564.5

83.0

876.1

237.5

7,194.9

64,300.8

5,677.9

59,620.8

10

8

9

29

6

11

18

23

14

12

13

13

21

s056_s128_e  8.4.2005  14:22 Uhr  Seite 71

Financial Report 2004

Liabilities and capital and reserves

Capital and reserves

Share capital

Capital reserves

Less treasury stock

Unrealized gains and losses (net)

Accumulated profit

Total capital and reserves

Minority interests

Liabilities

Unearned premiums reserves (gross)

Loss reserves (gross)

Actuarial reserve life (gross)

Policyholder bonuses credited and provision for future policyholder bonuses

Technical provisions for account and risk of life insurance policyholders

Payables arising from insurance operations

Deposit fund liabilities arising from reinsurance

Liabilities from banking business and loans

Derivative financial instruments

Nontechnical provisions

Benefits due to employees

Deferred tax

Other liabilities and deferred income

Total liabilities

Total liabilities and capital and reserves

in CHF m

Note 

12.31.2003

12.31.2004

24

7

5.5

90.3

–49.7

161.1

3,112.6

3,319.8

5.5

77.6

–50.2

148.5

3,301.1

3,482.5

26

40.7

63.5

15

16

17

19

10

20

23

21

493.3

4,786.3

494.1

4,829.9

32,985.7

33,158.7

4,063.4

798.1

1,620.7

451.5

11,411.7

252.4

118.9

680.0

1,640.8

1,637.5

60,940.3

64,300.8

4,220.6

1,143.6

1,534.0

403.7

6,272.5

160.3

117.9

663.0

1,638.4

1,438.1

56,074.8

59,620.8

Bâloise-Holding Annual Report 2004 71

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Financial Report 2004

Consolidated cash flow statement

Cash flow from operating activities

Annual profit/loss for the year before tax

Adjustments for

Realized gains and losses on the sale of investments

Income from participating interests in associates

Interest income on security deposits

Policy fees on investment-type products

Note

7

Revaluation, amortization and depreciation of intangible assets and tangible noncurrent assets

Foreign exchange gains and losses

Movements in operating assets and liabilities

Assets from reinsurance business

Deferred acquisition costs

Unearned premiums reserves

Loss reserves

Actuarial reserve (life)

Technical provisions for account and risk of insurance policyholders

Other movements in operating assets and liabilities

Cash flow from operating activities (gross)

Tax paid

Cash flow from operating activities (net)

Of which from joint ventures

Cash flow from investing activities

Purchase of fixed-interest securities and similar

Disposal of fixed-interest securities and similar

Purchase of shares

Disposal of shares

Purchase of investment property

Disposal of investment property

Purchase of other investments

Disposal of other investments

Purchase of intangible assets and tangible noncurrent assets

Disposal of intangible assets and tangible noncurrent assets

Cash flow from increase in share of investments held

Acquisition of subsidiaries where there is no effect on cash and cash equivalents

Disposal of subsidiaries where there is no effect on cash and cash equivalents

5

5

Acquisition of participating interests in associates (net)

Dividends received from associates

Cash flow from investing activities (net)

Of which from joint ventures

in CHF m

2003

223.7

41.3

–41.6

0.2

–10.1

152.3

–19.2

–125.5

–218.2

8.1

82.9

1,068.6

4.3

62.4

1,229.2

–26.3

1,202.9

–16.3

2004

333.7

–188.4

–21.7

13.3

–0.8

94.4

–18.4

101.9

–38.1

5.2

66.3

296.4

0.0

1,041.5

1,685.3

–60.2

1,625.1

–24.9

–19,007.7

13,976.1

–5,094.2

7,890.9

–462.8

305.3

–9,968.9

13,606.2

–5,100.4

4,731.4

–155.6

115.3

–9,735.6

–4,679.3

9,256.2

–138.8

47.8

–/–

–115.1

37.5

94.4

9.1

4,617.6

–109.5

32.4

0.0

0.0

148.0

–10.4

9.2

–2,936.9

3,236.0

28.3

13.2

72

s056_s128_e  8.4.2005  14:22 Uhr  Seite 73

Financial Report 2004

Cash flow from financing activities

Note

Capital increases

Capital reductions

Cash inflow from investment-type products

Cash outflow from investment-type products

Increases in liabilities from banking business and loans

Decreases in liabilities from banking business and loans

Cash flow from own shares

Dividends paid

Cash flow from financing activities (net)

Of which from joint ventures

Effect of foreign exchange rate changes on cash and cash equivalents

Total movement in cash and cash equivalents

Cash and cash equivalents

Balance at January 1

Movement during year

Balance at December 31

in CHF m

Additional information on cash flow from operating activities

Other interest received

Dividends received

Interest paid

in CHF m

2003 

–/–

–/–

354.5

–138.2

1,806.4

–289.5

16.5

–22.1

2004

–/–

–/–

360.9

–11.2

964.0

–6,128.5

–13.2

–33.2

1,727.6

–4,861.2

–4.2

22.6

16.2

675.8

16.2

692.0

–38.6

–5.3

–5.4

692.0

–5.4

686.6

1,244.8

47.6

–350.0

1,027.9

60.8

–203.6

Bâloise-Holding Annual Report 2004 73

s056_s128_e  8.4.2005  14:22 Uhr  Seite 74

Financial Report 2004

Consolidated capital and reserves

Balance at December 31, 2002

Movement on unrealized gains and losses
on investments (gross)

Less movement on

Policyholder surplus

Deferred acquisition costs not charged 
to income

Deferred tax

Foreign exchange differences

Minority interests

Movement on unrealized gains and losses
on investments (net)

Dividends

Consolidated annual net profit

Purchase/disposal of treasury stock

Balance at December 31, 2003

in CHF m

Share capital

Capital reserves

Less
treasury stock

Unrealized gains
and losses (net)

Accumulated
profit

Total capital
and reserves

5.5

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

5.5

108.9

–84.8

15.2

3,043.3

3,088.1

–/–

–/–

515.3

–/–

515.3

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–18.6

90.3

35.1

–49.7

–141.2

–99.1

–13.6

–115.3

–0.2

145.9

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–22.1

91.4

–/–

–141.2

–99.1

–13.6

–115.3

–0.2

145.9

–22.1

91.4

16.5

161.1

3,112.6

3,319.8

74

s056_s128_e  8.4.2005  14:22 Uhr  Seite 75

Financial Report 2004

Continued

Balance at December 31, 2003

Movement on unrealized gains and losses
on investments (gross)

Less movement on

Policyholder surplus

Deferred acquisition costs not charged
to income

Deferred tax

Foreign exchange differences

Minority interests

Movement on unrealized gains and losses
on investments (net)

Dividends

Consolidated annual net profit

Purchase/disposal of treasury stock

Balance at December 31, 2004

in CHF m

Share capital

Capital reserves

Less
treasury stock

Unrealized gains
and losses (net)

Accumulated
profit

Total capital
and reserves

5.5

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

5.5 

90.3

–49.7

161.1

3,112.6

3,319.8

–/–

–/–

258.5 

–/–

258.5

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–12.7 

77.6 

–0.5 

–50.2 

–117.7 

–46.0 

–6.4 

–100.9 

–0.1 

–12.6 

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–33.2 

221.7 

–/–

–117.7

–46.0

–6.4

–100.9

–0.1

–12.6

–33.2

221.7

–13.2

148.5 

3,301.1 

3,482.5

Bâloise-Holding Annual Report 2004 75

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Financial Report 2004

Notes to the consolidated financial statements

1. Basis of accounting

ber  31,  2003. The  Baloise  Group  is adapting  its reporting

standards for  fiscal 2005  accordingly,  in  particular  based

The Baloise Group operates solely in Europe. It comprises

on  the  new  IFRS 2  “Share-based  Payment”,  IFRS 3  “Busi-

14 insurance companies, which provide almost all types of

ness Combinations”, IFRS 4 “Insurance Contracts”, IFRS 5

life and non-life insurance. The holding company is Bâloise-

“Non-Current Assets Held for Sale and Discontinued Opera-

Holding,  a  Swiss stock corporation  (Aktiengesellschaft)

tions”,  as well as the  revised  IAS 36  “Impairment of

which  has its registered  office  in  Basel,  Switzerland.  The

Assets”, IAS 38 “Intangible Assets” and IAS 39 “Financial

shares of Bâloise-Holding  are  quoted  on  SWX Swiss Ex-

Instruments: Recognition and Measurement”.

change. Its subsidiaries operate in the insurance markets of

The  effects resulting  from  the  application  of the  new

Switzerland,  Germany,  Belgium,  Austria,  Luxembourg  and

and/or  changed  standards cannot be  assessed  yet at the

Croatia. The banking business is carried out by subsidiaries

time of writing this report.

in Switzerland and Germany. The Baloise Group also has an

investment fund structure in Luxembourg.

The  consolidated  financial statements of the  Baloise

Group  are  prepared  on  a  historical cost basis,  taking  into

3. Accounting policies

account adjustments resulting from regular reassessments

of the fair market value of certain investments, and are es-

tablished in accordance with the International Financial Re-

3.1 Method of consolidation
The consolidated financial statements consist of the finan-

porting Standards (IFRS). They comply with Swiss legal re-

cial statements of Bâloise-Holding and of its subsidiaries.

quirements.  As the  IFRS do  not currently contain  any

A subsidiary is consolidated where the Baloise Group has

insurance-specific guidelines, 

insurance  business has

over 50% of the voting rights, whether directly or indirectly,

been  valued  in  accordance  with  the  Generally Accepted 

or exercises control over it.

Accounting Principles in the United States (US GAAP).

Companies acquired in the course of the year under re-

At its meeting of March 23, 2005, the Board of Directors

view are included in the consolidation from the date when

of Bâloise-Holding  approved  the  annual financial state-

effective  control was acquired,  while  all companies dis-

ments and the financial report and released them for publi-

posed of during the year are included in the consolidation 

cation. The Bâloise-Holding Annual General Meeting is able

until the  date  of disposal.  Companies which  are  acquired

to propose changes to the published financial statements. 

for  the  purpose  of resale  are  held  and  accounted  for  as

financial assets.

A  joint venture  is a  contractual arrangement whereby

two or more parties undertake an economic activity which

2. Application of new accounting standards

is subject to joint control. Deutscher Ring Beteiligungshold-

ing  is a  joint venture  in  which  the  Baloise  Group  has a 

In fiscal 2003
No IFRS or US-GAAP standards affecting the Baloise Group

direct 65%  interest.  The  remaining  35%  are  held  by

Deutscher  Ring  Krankenversicherungsverein,  a  mutual

were introduced or modified in fiscal 2003.

insurance company. The contractual arrangements are such

In fiscal 2004
IFRS 3,  which  governs the  purchase  of companies as of

These companies are consolidated on a proportionate ba-

sis, therefore the Baloise Group reports only its share of as-

March  31,  2004,  was applied  to  fiscal 2004  for  the  first

sets, liabilities, expenses and income.

that the majority shareholder does not have overall control.

time.

From fiscal 2005
From  January 1,  2005,  new  and/or  revised  IFRS/IAS stan-

Participating  interests in  associates are  accounted  for

under  the  equity method  (Baloise  Group’s share  in  the  in-

trinsic value  of the  participating  interest)  if the  Baloise

Group has significant influence on the management of the

dards are to be applied, in part retroactively from Decem-

company and the company is not being held exclusively with

76

s056_s128_e  8.4.2005  14:22 Uhr  Seite 77

Financial Report 2004

a view to its disposal in the near future. Changes in the value

The  following  criteria  are  used  to  classify financial

of equity participations, including the effect of any dividend

assets: Financial assets which were acquired with the pur-

flows, are as a rule recognized in the income statement.

pose of realizing a short-term gain by taking advantage of

All intragroup transactions or profits and losses arising

fluctuations in market price are shown under the “Held for

therefrom are eliminated. By contrast, the non-Group share

trading”  heading.  Financial assets which  are  held  for  an

of intragroup  transactions involving  companies consoli-

indefinite  period  of time  and  may be  sold  at any time  to

dated on a proportionate basis is not eliminated.

improve  liquidity or  to  react to  changes in  market condi-

tions are  shown  as “Available  for  sale”.  Financial assets

with  a  fixed  maturity date  are  shown  under  the  heading

3.2 Foreign currency translation
The financial statements of the Baloise Group are stated in

“Held to maturity”, provided the Baloise Group has the op-

portunity and intention of holding them until their maturity

Swiss francs (CHF).

Foreign  currency translation: The  financial statements
of all business units which were not originally prepared in

date.  Loans,  policy loans,  mortgage  loans and  similar  fi-

nancial assets issued by the Baloise Group are shown un-

der  the  heading  “Originated  by the  Group”.  Investments

are classified under one of these headings when they are

CHF have  been  translated  at year-end  rates (for  balance

first recorded  in  the  books.  The  classification  is then  re-

sheet figures excluding goodwill) or at average rates for the

viewed at year-end to ensure that it is still appropriate.

year (for the income statement). The total exchange differ-

Alternative  financial assets such  as private  equity

ences arising  are  taken  directly to  capital and  reserves.

investments and  hedge  funds are  held  as “Available 

When a foreign subsidiary is disposed of, exchange differ-

for sale”.

ences from the sale are recognized in the income statement

Financial assets under  the  headings “Held  for  trading”

as transaction income or expenses.

and “Available for sale” are recorded in the balance sheet

Monetary balance  sheet items from  foreign  currency

at fair market value.

transactions at individual companies are translated at year-

Financial assets under the headings “Held to maturity”

end  rates.  Nonmonetary items are  reported  using  the  ex-

or “Originated by the Group” are valued at amortized cost,

change  rate  at the  date  of the  transaction.  However,  non-

less any necessary adjustments for permanent diminution

monetary foreign currency positions carried at fair value are

in  value  (impairment).  The  effective-interest method  is

translated at year-end rates (rate that existed when the fair

used to amortize or write back the difference between pur-

values were determined). Income and expenses are trans-

chase value and the redemption value. 

lated at the rate applicable on the transaction date or at the

All purchases and sales of financial assets are recorded

average  rate  for  the  year.  The  resulting  exchange  differ-

at the trade date. 

ences are taken to the income statement.

Changes in the value of financial assets under “Held for

trading” are recognized as realized book profits/losses in

the income statement in the period in which they arise. Fi-

3.3 Investments
3.3.1 Financial assets
The  business activities of the  Baloise  Group  include  the 

nancial assets under  “Available  for  sale”  are  revalued  at

their  market value,  and  unrealized  gains and  losses are

taken to capital and reserves. For monetary financial assets

issuing of insurance policies, as a result of which the Group

classified  as “Available  for  sale”,  on  the  other  hand,  the

incurs financial liabilities and assumes guarantees. To en-

amortized  cost determined  using  the  effective-interest

sure that it is in a position to meet its financial liabilities,

method  is recognized  in  income.  The  difference  between

the  Baloise  Group  acquires financial instruments which

this and market value is in turn not charged to income. The

correspond as closely as possible in type and maturity pe-

foreign  currency revaluation  of such  positions is recorded

riod to the expected level of claims and benefits paid. The

in the income statement. Monetary assets include primarily

composition of the investment portfolio is therefore deter-

fixed-interest securities. Shares do not count as monetary

mined  mainly by the  expected  investment return  for  each

assets. For life insurance companies, deductions are made

type  of investment by the  type  of liabilities arising  from 

from  the  unrealized  gains and  losses in  view  of those

insurance  business and  by the  availability of risk capital,

amounts which will be used in future to amortize acquisi-

which  is used  to  even  out fluctuations in  the  price  of

tion costs and to pay bonuses and dividends to policyhold-

investments.

ers (shadow accounting).

Bâloise-Holding Annual Report 2004 77

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Financial Report 2004

When  financial assets are  disposed  of,  any unrealized

gains or  losses are  transferred  from  capital and  reserves

3.4.2 Other assets
The  book value  of other  assets is reviewed  on  a  regular 

to  the  income  statement.  The  same  applies where  an

basis for  recoverability.  A  permanent diminution  in  value

investment has suffered  a  permanent diminution  in value

(impairment)  loss arises if the  recoverable  amount of an 

(impairment). 

asset is less than its book value. The recoverable amount is

Changes to the fair values of financial assets which are the

the  higher  of an  asset’s net selling  price  (the  estimated

subject of a  fair  value  hedge  are  recognized,  regardless of

amount obtainable from the sale of an asset less incremen-

classification, in the income statement over the period of the

tal costs directly attributable to the disposal of the asset)

hedge. Interest income from fixed-interest investments which

and  the  present value  of estimated  future  cash  flows ex-

have been written down is recognized when it is received.

pected  to  arise  from  the  continuing  use  of an  asset and

from its disposal at the end of its useful life.

3.3.2 Investment property
Investment property comprises land and buildings held to

The  estimated  future  cash  flows are  based  on  reason-

able assumptions about the economic conditions that will

earn rental income and/or for capital appreciation. 

exist over the remaining useful life of the asset and on cash

Investment property is shown at fair market value. This

flow  projections and  budgets/forecasts approved  by the

is determined each year by a valuation based on prevailing

Corporate Executive Committee. Permanent diminutions in

market conditions and carried out by in-house specialists.

value are recognized in the income statement. Any perma-

The fair value of holdings is derived principally from future

nent diminution  in  value  of majority or  minority interests

cash flows, using mathematical calculations based on sim-

acquired in companies is described in section 3.6.

ilar transactions. External valuation reports are obtained at

regular intervals. No systematic depreciation is charged on

investment property. Changes in value are immediately rec-

ognized  in  the  income  statement,  in  the  period  of occur-

3.5 Derivative financial instruments
The main tool for the management of investment risk and

rence, as realized book profits/losses.

return on the asset side of the balance sheet is the strate-

3.4 Permanent diminution in value
3.4.1 Financial assets
The  Baloise  Group  determines any permanent diminution

gic allocation of investments to the various investment cat-

egories (asset allocation). Derivative instruments are used

to underpin this asset allocation. They are particularly use-

ful for hedging investments, when preparing to purchase or

sell investments, or to slightly increase investment income.

in  value  (impairment)  of

financial assets classified  as

However, no trading or speculative business is undertaken

“Available for sale” according to the following rules:

in derivatives. Derivative transactions are undertaken only

If the  market value  of participating  interests is more

with  counterparties who  have  at least an  A-credit rating

than 50% below the purchase value, an impairment entry

from Standard & Poor’s.

must be booked in any case. Provided the market value is

All derivative  financial instruments are  recorded  in  the

more than 20% but less than 50% below purchase value,

balance  sheet at their  market value. When  the  contract is

impairment is to  be  considered  and  an  entry made  where

concluded, the derivative is classified either as a hedging

applicable. The  impairment will be  assessed  on  the  basis

instrument against the market value of an asset or a liabil-

of reports by bank analysts and ratings by ratings agencies.

ity (fair  value  hedge),  as a  hedge  against future  transac-

Dividend  developments,  underlying  capital and  other  fac-

tions (cash flow hedge) or as a trading instrument. Deriva-

tors will also be taken into account. The prime yardstick for

tive 

financial

instruments which  do  not

fulfill

IFRS

the formation of the impairment is, however, the appraisal

requirements for hedging transactions are treated as trad-

by the  asset manager  responsible.  In  forming  the  impair-

ing  instruments,  even  if they have  a  hedging  function 

ment, the accumulated net loss recorded in the capital and

according  to  the  Baloise  Group’s own  risk management

reserves will be transferred to the income statement.

regulations.

An investment that is classified as “Held to maturity” or

Changes in  the  market value  of derivative  financial in-

“Originated by the Group” is revaluated if the present value

struments which have been classified as fair value hedging

of the future cash flows – taking into account actual inter-

instruments are shown in the income statement. Changes

est rates and any hedging activities – drops below the book

in  the  market value  of derivative  financial

instruments

value for more than just a temporary period.

which  have  been  classified  as cash  flow  hedging  instru-

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Financial Report 2004

ments are  taken  directly to  capital and  reserves.  The

of business acquired,  the  lifespan  of the  insurance  con-

amounts accounted  for  in  capital and  reserves will be

tracts,  relationships with  clients and  sales channels.  The

recorded at a later date in the income statement or balance

value  of capitalized  goodwill is assessed  annually.  If the

sheet together with the hedged cash flows.

book value of the goodwill is greater than the recoverable

Changes in  the  market value  of derivative  financial in-

amount,  the  difference  will be  amortized  via  the  income

struments which are classified as trading instruments or do

statement.

not fulfill the  requirements of a  hedging  transaction  are

Goodwill capitalized  after  March  31,  2004,  is reevalu-

shown in the income statement, under “Realized gains and

ated annually and in the event of any extraordinary occur-

losses on investments (net)”.

rence.  If the  book value  of the  goodwill is greater  than 

The Baloise Group keeps records of hedge effectiveness

the  recoverable  amount,  the  difference  will be  charged  to

and  the  aims and  strategies pursued  for  each  hedging

income.

transaction. Hedge effectiveness is closely monitored from

Badwill capitalized before March 31, 2004, is written off

the  date  the  contract begins.  Derivative  financial instru-

as income  (offset against the  amortization  expense)  on  a

ments which no longer meet the requirements for a hedg-

systematic basis over the remaining average useful life of

ing instrument are reclassified as trading instruments.

the acquired, nonmonetary assets, at most, however, over

Structured products are financial instruments, either as-

20 years.

sets or liabilities, which consist of a host contract and em-

Badwill accrued after March 31, 2004, is taken directly

bedded derivative financial instruments. In the majority of

to the income statement.

cases,  the  embedded  derivative  financial instruments are

The present value of profits from insurance contracts ac-

not separated from the host contract and are classified in

quired is amortized over the underlying period of premium

the  trading  portfolio  of the  host business,  with  the  effect

payments taken  to  income.  The  value  of the  profits is re-

that unrealized  gains and  losses are  recorded  directly in

viewed on an annual basis. Other intangible assets consist

the  income  statement.  Some  derivative  financial instru-

mainly of software and external IT-consultancy services and

ments are separated from the host contract and are sepa-

are written off on a straight-line basis over their useful life,

rately recorded,  valued  and  disclosed.  For  this to  be  the

at most, however, over 5 or 10 years respectively. This fig-

case,  the  following  conditions must apply:  that the  eco-

ure also includes software developed in-house, carried for

nomic characteristics and risks of the embedded derivative

the first time at production cost.

are not closely related to those of the host contract and that

the embedded derivative itself would meet the definition of

a derivative financial instrument.

3.6 Intangible assets
Company acquisitions (fully consolidated and consolidated

3.7 Tangible noncurrent assets
Tangible noncurrent assets are shown at cost less accumu-

lated depreciation. Depreciation is calculated on a straight-

line basis over the estimated useful life of the asset, as fol-

lows: buildings for own use 25 to 50 years, equipment and

on a proportionate basis) are accounted for using the pur-

furnishings 5 to 10 years, computer hardware 3 to 5 years.

chase  method.  Under  this method,  the  purchase  price  is

Land is shown at purchase value less any necessary provi-

compared, on the date of acquisition, with the fair values of

sions for impairment. Repairs and maintenance are always

the assets and liabilities acquired as well as the intangible

charged to the income statement.

assets identified  but not yet recognized  in  the  balance

sheet. The balance is accounted for as goodwill. Goodwill

relating to subsidiaries which do not prepare their financial

statements in  Swiss francs is translated  at the  exchange

3.8 Leasing
Lease  agreements relating  to  real estate,  fixtures,  fittings

rate applicable on the date of the acquisition. 

and other tangible noncurrent assets, whereby basically all

Goodwill capitalized  before  March  31,  2004,  is amor-

the risks and rewards relating to ownership of the asset are

tized on a straight-line basis over its expected useful life,

transferred  to  the  Baloise  Group,  are  defined  and  treated

which may not exceed 20 years. The period over which the

as finance leases. The fair value of the leased property, or

goodwill is to be amortized is determined mainly by the fu-

the present value of the leasing payments if lower, is dis-

ture economic benefits expected to flow from the company

closed  as a  tangible  noncurrent asset at the  inception  of

acquired. These depend, among other things, on the type

the  lease.  Each  lease  payment comprises a  depreciation

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Financial Report 2004

expense for the asset and interest payment. The deprecia-

tions and are allocated to a separate provision. This provi-

tion  expense  is deducted  from  the  liability for  the  leased

sion  also  includes policyholders’  share  of the  unrealized

asset, which is shown under “Liabilities from banking busi-

gains and losses covered by the IFRS shareholders’ capital

ness and loans”. The value of the leased item is reviewed

and reserves and their share of the higher or lower values

on the balance sheet reference date.

recorded in the consolidated financial statement – as com-

Other  lease  agreements are  classified  as “Operating

pared with the statement based on commercial law – and

leases”. Lease payments under an operating lease are rec-

taken  to  income.  Statutory regulations and  the  rules set

ognized  as an  expense  in  the  income  statement on  a

out in contracts and company articles of incorporation are

straight-line basis over the lease term.

authoritative  in  determining  the  share  of future  policy-

holder bonuses. Where there are no such statutory regula-

tions or rules set out in contracts and company articles of

3.9 Cash and cash equivalents
Cash  and  cash  equivalents comprise  cash  on  hand,  de-

incorporation – as in the case of Belgium, Luxembourg and

in Swiss individual life business – an allocation to policy-

mand  deposits and  short-term  highly liquid  investments

holder bonuses will not apply.

with  maturity periods of up  to  24  hours.  Cash  and  cash

Policyholder  bonuses credited:  Bonuses already allo-

equivalents are  stated  at their  nominal value.  Term  de-

cated which have been accrued on an interest-bearing ba-

posits are entered under “Other short-term investments.”

sis are included in policyholder bonuses credited and pro-

vision for future policyholder bonuses. 

3.10 Receivables
Receivables arising  out of insurance  operations and  other

This provision comprises the following:
(cid:2) Sums irrevocably set aside for future policyholder

receivables are  recognized  and  stated  at amortized  cost.

bonuses,

This generally corresponds to  the  nominal value  of the

amount receivable. Permanent diminutions in value (impair-

(cid:2) Policyholders’ shares of the reported result,
(cid:2) Policyholders’ shares of unrealized gains and losses on

ment losses) are charged directly to the income statement.

investments.

Investments and technical provisions relating to unit-linked

3.11 Life insurance
Premiums are  accounted  for  as income  when  due.  Claims

life  policies:  These  amounts relate  to  investment-type

products.  With  these  products,  it is the  policyholder  who

and benefits paid and costs are accounted for so as to en-

bears the  investment risk in  accordance  with  specific in-

sure that the profit from the contracts is allocated equally

vestment aims.  Current investment income  and  market

over  the  anticipated  term  of the  policies.  Premiums and

price  fluctuations are  directly debited  or  credited  to  the

services relating to investment-type products are account-

policyholders. The investments are held separately and are

ed for as follows: the risk and cost element is taken to the

not available to meet claims arising from other business ac-

income  statement,  while  the  savings element is directly

tivities of the Baloise Group. Investments and liabilities are

credited to or deducted from the policyholder’s deposit. 

stated  at market value.  Administrative  and  redemption

The actuarial reserve is calculated on the basis of actu-

costs charged  to  policyholders are  recognized  as policy

arial principles from the present value of future claims and

fee income.

benefits paid  less the  present value  of premiums not yet

paid.  The  calculation  is made  in  accordance  with  the  fol-

lowing Financial Accounting Standards: FAS 60, FAS 97 or

FAS 120. The accounting principles (e.g. in respect of inter-

3.12 Non-life insurance
The  term  gross is added  to  technical account headings

est or  mortality)  vary depending  on  the  country,  product

where  these  refer  to  business concluded  by the  Baloise

and year of acquisition and take country-specific empirical

itself.  The  terms net or  for  own  account are  used  after

values into  consideration.  Unearned  premiums,  unearned

deducting any reinsurance element.

revenue  reserves and  provisions for  final policyholder

Gross premiums written are recognized in the fiscal year

bonuses are included in the actuarial reserve.

in which they fall due. They include an amount required to

Amounts for  future  surplus shares to  policyholders are 

cover  the  insurance  risk and  any loading.  Any part of the

fixed on the basis of local statutory and contractual regula-

premium which relates to future fiscal years is deferred un-

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Financial Report 2004

der the contract and is included in the unearned premiums

costs are reviewed when the contract is acquired and there-

reserves in the balance sheet, together with any provisions

after on an annual basis for recoverability. 

for premium shortfalls relating to the fiscal year. Premiums

which do relate to the fiscal year are referred to as premi-

ums earned.  This figure  comprises premiums written  and

the change in the unearned premiums reserves.

3.14 Reinsurance
Reinsurance  contracts are  insurance  contracts between

Loss reserves and provisions for the associated claims-

insurance  companies.  If a  transaction  is to  be  recognized

processing  costs are  set up  for  all losses which  have  oc-

as a  reinsurance  transaction,  there  must be  a  transfer  of

curred  before  the  end  of the  fiscal year,  whether  or  not

risk as defined the US GAAP, otherwise the contract would

these have been notified to the Baloise Group.

be  dealt with  outside  the  income  statement as deposit

These provisions represent a projection of all future pay-

accounting.

ments to be made in respect of these losses. Loss reserves

Reinsurance  assumed  is recognized  in  the  same  ac-

are  calculated  on  the  basis of prior-year  experience  and

counting period as the initial risk. The technical provisions

expected developments in the future.

are  included  in  liabilities under  the  headings “Unearned

The  process involves the  application  of mathematical,

premiums reserves (gross)”  and  “Loss reserves (gross)”.

statistical methods and  the  expertise  of claims-handling

These provisions are as realistic as possible and are based

specialists. The aim is to establish provisions for outstand-

on  empirical values and  the  most up-to-date  information 

ing claims and for claims-processing costs which are as re-

available.

alistic as possible. An additional provision is set for claims-

Reinsurance ceded is business which has been ceded to

processing costs.

insurance  companies outside  the  Group  and  comprises

The  combined  loss reserves have  three  components.

amounts which  relate  to  direct life  and  non-life  business

The  provisions calculated  according  to  actuarial methods

and reinsurance assumed which is to be ceded.

form the basis of the combined provision; a second compo-

Assets from  reinsurance  ceded  are  calculated  on  the

nent is provisions for  those  complex special cases and

same basis and for the same period as the original transac-

events which do not lend themselves to purely mathemati-

tion and shown in assets from reinsurance. Where deposits

cal calculations.  These  two  components are  determined

are at risk due to insolvency, appropriate write-downs are

without discounting.  The  third  component is annuities,

made in the income statement.

which  are  capitalized  on  the  basis of technical principles

Receivables and payables from deposit accounting con-

such as mortality rates, technical interest rates, etc.

tracts are recognized mainly using the interest method. The

The whole process of projecting the future can never en-

effective  interest rate  is calculated  on  the  basis of cash

tirely eliminate  the  uncertainties inherent in  future  devel-

flows which  have  already occurred  or  are  expected  in  the

opments. Therefore, future developments may well be dif-

future. Otherwise, the insurance coverage financed by the

ferent to  those  projected. The  provisions established  in  a

deposit is amortized over the expected term of the deposit.

particular  year  are  systematically reviewed,  which  means

Liabilities are  included  in  “Deposit fund  liabilities arising

that variances can  be  controlled.  On  the  basis of such  re-

from reinsurance”.

views, the projection process can be adjusted if necessary. 

Surplus and  profit allocations to  policyholders:  insur-

ance contracts may provide for surplus sharing with a client

arising  from  the  surplus on  his contracts.  Payments made

3.15 Own shares
Own shares (treasury stock) held by Bâloise-Holding or by

during the fiscal year and the change in the relevant provi-

its subsidiaries are shown at purchase value in the consoli-

sions combine  to  give  the  figure  referred  to  in  the  income

dated  financial statements as a  deduction  from  “Capital

statement as surplus and profit allocations to policyholders.

and reserves”. The shares are not restated at their current

3.13 Deferred acquisition costs
Costs which  are  directly associated  with  the  acquisition

of insurance  contracts (e.g.  commissions)  are  deferred

and written off over the period of the contract, or over the

premium  payment period,  if shorter.  Deferred  acquisition

market value. When the shares are sold, the difference be-

tween  purchase  value  and  selling  price  is adjusted  under

“Capital and  reserves”.  Only Bâloise-Holding  shares are

counted as own shares.

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Financial Report 2004

3.16 Liabilities from banking business and loans
Liabilities from banking business and loans are if not clas-

termination  of employment (such  as severance  pay and 

benefits from  redundancy schemes).  Because  of

the

sified as Fair Value Hedge, stated at amortized cost. The ef-

amounts involved,  the  following  benefits can  be  particu-

fective-interest rate  method  is used  to  amortize  or  write

larly significant:

back the  difference  between  purchase value  and  redemp-

tion value. The cost figure also includes transaction costs. 

The  convertible  loan  issued  by Baloise  Finance  Jersey,

Postemployment benefits: The main retirement benefits
are pensions and insurance contributions assumed by the

which  confers the  right to  subscribe  for  shares in  a  non-

employer. The benefits are paid when the employee ceases

group  company,  consists of a  liability and  an  embedded

to be employed and are financed during the period in which

option. When the loan was issued, the market value of the

the  employee  is working.  The  retirement pensions in  the

embedded  option  was determined  and  shown  separately

Baloise  Group  are  predominantly defined  benefit plans.

as a derivative financial instrument. The purchase value of

The present value of the defined benefit obligation is dis-

the liability component is the present value of future cash

counted  using  the  Projected  Unit Credit Method  (accrued

flows, which was calculated when the issue was made. The

benefit method prorated on service). 

discount factor applied is the market interest rate for simi-

Plan assets which match the benefits payable are only

lar loans without conversion or option rights.

recognized  if they are  brought into  an  entity which  is

legally separate from the employer, e.g. a foundation. The

plan  assets are  stated  at market value. The  unrecognized

3.17 Financial provisions
Financial (nontechnical)  provisions are  recognized  when

actuarial gains and losses which at the end of the previous

financial period exeeded by 10% the greater of (1) the pre-

the  Baloise  has a  present obligation  (legal or  de  facto),

sent value  of liabilities relating  to  defined  benefit plans

when it is probable that an outflow of resources will be re-

and (2) the fair value of plan assets are recognized in the

quired to settle the obligation and when a reliable estimate

income statement on the basis of the expected average of

can be made of the amount of the obligation. The amount

the  remaining  years of service  of those  employees who 

of the provision is based on the best estimate of possible

participate in the plan.

outcomes. If no reliable estimate can be made of the liabil-

Pension  plans of the  Baloise  Group  are  tailor-made  for

ity, it is disclosed as a contingent liability.

local circumstances as regards enrolment and the extent of

3.18 Tax
The provision for deferred tax in the consolidated financial

benefits.  Benefits in  the  narrow  sense  are  pension  ben-

efits. Other plan benefits may be subsidized premiums or

contributions to health insurance and are of minor signifi-

cance. Payments are made mainly by the employer and in

statements is calculated  under  the  liability method,  i.e.

some countries also by the employees. Pension plans are

based on current or future expected tax rates. Deferred tax

sometimes implemented within companies and sometimes

takes into  account the  income  tax effects of temporary

in entities which are legally separate from the employer.

differences between the assets and liabilities carried in the

(IFRS-conform) consolidated balance sheet and their fiscal

base.  When  deferred  tax is calculated,  unused  tax losses

Equity benefits: Employee  shares,  share  participation
schemes, direct allocation of shares and shares subscribed

are only carried forward to the extent that it is probable that

through options are equity benefits.

future taxable profit will be available against which the tax

losses can be utilized.

3.19 Benefits due to employees
Amounts due from the Baloise Group to employees include

Employee shares: The Baloise Employee Trust set up in
1989 gives the employees of various Group companies the

opportunity,  subject to  the  rules issued  by the  Trust’s

Board, to acquire shares in Bâloise-Holding, usually on an

annual basis, at a preferential subscription price. The Trust

all types of employee  benefits given  in  exchange  for  ser-

acquired the shares set aside for this purpose from previ-

vices rendered by employees or in special circumstances. 

ous increases in the share capital of Bâloise-Holding. Due

The  following  amounts need  to  be  established:  short-

to the low acquisition cost of the shares held by the Trust

term  benefits (such  as wages),  benefits due  in  the  long

and  the  number  of shares held,  Bâloise-Holding  will be

term  (such  as anniversary payments)  and  benefits upon

able  to  continue  with  this profit-sharing  initiative  in  the

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Financial Report 2004

years to come. The Trust is managed by a Trust Board which

is independent of the  Corporate  Executive  Committee,  re-

3.21 Fair value of financial assets and liabilities
The fair value of financial instruments is based on quoted

ports to the cantonal fund authority of the city of Basel and

market values or on estimates (present-value method, etc.)

is not consolidated.

and on the following assumptions:

Share  participation  scheme:  Since  May 2001,  most
middle  and  senior  managers working  in  Switzerland  can

Cash,  cash  equivalents and  short-term  investments:

The amounts shown in the balance sheet are stated at mar-

opt to  have  a  freely determinable  part of their  perfor-

ket value (fair value).

mance-related earnings (incentive) remitted as shares in-

stead of cash. To boost the effectiveness of the share par-

ticipation  scheme,  employees receive  a  loan  at a  market

Fixed-interest securities: The fair value is generally based
on quoted prices. If quoted prices are not available, the price

rate  of interest,  enabling  them  to  purchase  a  far  greater

is determined  by independent valuations or  by comparing

number of shares than provided by the incentive scheme.

the market prices of similar financial instruments.

The  loan  repayment after  a  three-year  blocking  period  is

hedged with a put option that is financed by the sale of a

corresponding  call option.  After  expiry of the  three-year

Shares: Fair value is the quoted share price. If this is not
available, the fair value is estimated using generally recog-

blocking  period,  employees receive  the  shares remaining

nized  methods and  in  light of the  current state  of the

after  repayment of the  loan  for  their  free  disposal.  The 

market. If the value cannot be estimated reliably, stocks are

Baloise  does not incur  any additional costs by this share

reported at purchase value.

participation scheme.

Direct allocation  of shares:  Since  January 2003,  em-
ployees of all Group companies who are eligible for incen-

Mortgage loans, policy loans and other loans:  The fair
values are determined by discounting the cash flows, using

the  current interest rate  applied  by the  Baloise  Group  to 

tives have been able to subscribe shares at a preferential

similar loans. 

price  as part of their  variable,  performance-related  pay

component (incentive).  The  subscription  price  is always

10%  lower  than  the  market value  at the  time  of subscrip-

Derivative  financial instruments: The  market value  is
stated at prices as supplied by independent brokers or in 

tion. The shares are committed to safe custody for a block-

accordance with market practice.

ing period of three years.

Option rights: The members of the Corporate Executive
Committee and of the Executive Boards of the subsidiaries,

Other  financial assets:  The  fair  value  is generally a
quoted market price. If no market prices are available, the

market value is estimated. If the value cannot be estimated

and  other  employees in  key positions,  were,  up  to  2002,

reliably, financial assets are reported at purchase value.

granted  options to  purchase  shares in  Bâloise-Holding  as

part of their remuneration. These options were purchased

from third parties by the Baloise Group at market value and

Deposits and other amounts due to policyholders: The
fair  values are  determined  by discounting  the  cash  flows,

are quoted on the stock market. The conditions which apply

using the current interest rate applied by the Baloise Group

to the option rights were specified at the beginning of the

to similar financial instruments with similar time remaining

fiscal year. The number of options allocated by the end of

to maturity.

the  financial year  depended  on  whether  the  parties con-

cerned met their personal performance objectives. The al-

located share options could not be sold for two years. The

Liabilities from banking business and loans: The fair val-
ues are determined by discounting the cash flows, using the

associated costs were included in personnel expenses.

current interest rate payable by the Baloise Group for similar

financial instruments with similar periods of time to maturity.

3.20 Other liabilities
Other  liabilities are  recognized  and  stated  at amortized

Other  financial liabilities:  The  fair  value  is generally a
quoted  market price.  If no  market prices are  available,  the 

cost, which is generally the same as nominal value.

market value  is estimated.  If the  value  cannot be  estimated 

reliably, financial liabilities will be reported at purchase value.

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Financial Report 2004

3.22 Offsetting assets and liabilities
Financial assets and  liabilities are  offset and  the  net

5. Acquisitions and disposals of

subsidiaries and other business units

amount reported  in  the  balance  sheet when  there  is a

legally enforceable right to set off the recognized amounts

5.1 Acquisitions and disposals of subsidiaries

and the Baloise Group intends to realize the asset and set-

and other business units in 2003

tle the liability simultaneously.

The purchase of the German insurance group Securitas was

formally and  substantively completed  as of January 7,

2003.  During  the  course  of fiscal 2003  Securitas was

3.23 Use of accounting estimates
In  order  to  prepare  annual financial statements in  accor-

merged with parts of the German branch of the Baloise, In-

surance Company Limited, Basel, to form Basler Securitas

dance with IFRS, it is necessary for the Corporate Executive

Versicherungs-Aktiengesellschaft.

Committee to make assumptions and estimates which have

Gilde  Lebensversicherungs AG  which  forms part of the

an effect on the amounts disclosed in the balance sheet and

Securitas Group was acquired by the German branch of the

income statement for the current fiscal year. Therefore, it is

Baloise Life Insurance Company Ltd, Basel.

possible that the actual figures may differ from the estimates.

DePfa Beteiligungs-Holding II GmbH, Düsseldorf, valued at

4. Foreign currency translation

4.1 Rates of exchange

Balance

Income statement/
cash flow statement

equity,  sold  its participating  interest to  DePfa  Bank PLC,

Dublin,  through  the  stock market in  the  second  half of

2003.

During the year under review, the fully consolidated real

estate  company Rubens 2000  N.V.,  Antwerp,  was sold  for

CHF 37.5 million.

No  other  significant acquisitions or  disposals were  ef-

Currency

EUR (euro)

USD (US dollar)

GBP (pound sterling)

JPY (yen)

in CHF

2003

2004

2003

2004

fected.

1.56

1.24

2.21

1.15

1.55

1.14

2.18 

1.11

1.52

1.34 

2.20 

1.15 

1.54

1.24

2.28

1.15

5.2 Acquisitions and disposals of subsidiaries

and other business units in 2004

In the year under review , other smaller entities were sold in

addition to Mercator Banque S.A., Antwerpen.

4.2 Foreign exchange differences
Exchange  differences arising  from  transactions in  foreign

Investments

currencies included in the consolidated income statement

Cash and cash equivalents

resulted in a 

loss
CHF 47.0 million).

 of CHF 70.1 million in 2004 (2003: gain of

Other assets

Other liabilities

This also comprises a foreign exchange gain of CHF 25.9

Net asset disposed

million (2003: gain of 135.6 million) resulting from mone-

2003

2004

4,710.6

4,689.5

93.6

89.0

1,077.3

1,074.2

–5,628.6

–5,647.7

252.8

205.0

tary investments classified as “Available for sale.”

Disposal income

140.9

Capital and  reserves contain  a  currency loss (gross)  –

in CHF m

not charged to income – of CHF 100.9 million (2003: loss of

CHF 115.3  million).  After  hedge  accounting  (taking  cash

Mercator  Banque S.A.  was sold  on  August 11,  2004. This

flow  hedges into  account),  there  remains a  net loss of

transaction resulted in a one-time charge against income of

CHF 2.3 million (2003: net loss of CHF 13.7 million).

CHF 70.2 million in 2004.

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6. Information about geographical

and business segments

The Baloise Group has strategic operations in the following

regions: Switzerland (including the Principality of Liechten-

stein), Germany, the Benelux and other countries.

The  business segments are  non-life  insurance,  life  in-

surance,  banking  (including  asset management and

investment funds) and other activities and Group business.

Non-life insurance includes accident insurance, health in-

surance  and  products for  liability,  automobile,  property

and transport lines of business. The products are geared to

the  requirements of our  clients –  mainly private  clients –

and the core competencies of the companies in the Baloise

Group. On the life insurance side, a broad range of asset-

forming insurance, pure risk coverage and unit-linked prod-

ucts is provided for private individuals and companies. The

banking segment comprises Baloise Bank SoBa, an all-pur-

pose  bank operating  in  Switzerland,  and  Deutscher  Ring

Bausparkasse  in  Germany,  predominantly active  in  tradi-

tional real estate financing. The other activities and Group

business segment include in particular investment and real

estate companies.

The  accounting  principles applied  to  the  segment re-

porting are the same as apply to the entire financial report.

Transactions between  business segments and  geographi-

cal segments within  the  Baloise  Group  are  conducted

on the same terms as transactions with third parties. Infor-

mation  analyzed  by geographical and  business segments

is given in the segment reports, in the Management Infor-

mation section and in the following tables.

Bâloise-Holding Annual Report 2004 85

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Financial Report 2004

6.1 Segment reporting by region

Income

Gross premiums written and policy fees

Reinsurance premiums ceded

Premiums written and policy fees for own account

Change in unearned premiums reserves for own account

Premiums earned and policy fees for own account

Investment income (net)
Realized gains and losses on investments (net)1

Income from other services

Other income

Total income

Income between regions

Income from associates

Expenses

2003

4,269.3

–169.2

4,100.1

–5.9

4,094.2

939.5

–38.3

27.3

28.2

Switzerland

2004

3,996.1

–184.2

3,811.9

–8.7

3,803.2

854.7

149.1

31.2

3.4

2003

2,199.9

–269.6

1,930.3

10.6

1,940.9

769.0

–82.1

96.8

46.6

Germany

2004

2,120.9

–237.8

1,883.1

5.4

1,888.5

701.1

66.0

111.8

32.9

5,050.9

4,841.6

2,771.2

2,800.3

75.4

–0.1

86.9

0.0

179.6

48.9

182.9

16.3

Claims incurred including processing costs (non-life)

–836.7

–796.2

–606.4

–484.8

Claims and benefits paid (life)

Change in actuarial reserve (life)

Surplus and profit allocations to policyholders

Acquisition costs

Administrative and other operating expenses

Interest payable

Revaluation and amortization of intangible assets

Revaluation and depreciation of tangible noncurrent assets

–2,372.1

–2,735.3

–1,096.1

–1,054.8

–962.5

–126.8

–83.0

–483.9

–75.8

–14.3

–34.3

–259.3

–196.7

–83.9

–457.8

–104.1

–24.8

–25.3

6.7

–346.9

–30.8

–470.0

–114.7

–8.8

–27.1

–10.9

–287.8

–249.7

–423.7

–121.8

–10.9

–22.4

2003

744.6

–56.7

687.9

–4.3

683.6

268.9

–46.3

102.8

48.1

1,057.1

13.5

–7.2

–386.8

–204.5

15.0

36.6

–141.4

–256.1

–181.4

–30.3

–12.1

Total expenses

–4,989.4

–4,683.4

–2,694.1

–2,666.8

–1,161.0

Annual profit/loss before tax and minority interests

Tax on income

Annual profit/loss after tax and before minority interests

Minority interests

Annual net profit/loss by region

Additional information

Assets by geographical segment

Of which investments

Of which participating interests

Liabilities by region

Of which technical provisions

Cash flow from operating activities (net)

Cash flow from investing activities (net)

Cash flow from financing activities (net)

Acquisition of property, plant and equipment
and intangible assets for own use

Impairment in value charged to income

Reinstatement of original value charged to income

in CHF m

1 Including financial liabilities held for trading (derivative financial instruments)

86

61.5

0.6

62.1

–/–

62.1

34,481.6

30,055.1

0.1

31,287.8

23,847.2

722.2

–1,161.8

114.0

33.0

–57.1

502.7

158.2

–31.0

127.2

–/–

127.2

34,761.1

30,293.9

0.1

31,641.1

24,351.4

280.3

–269.6

3.4

32.3

–38.5

100.1

77.1

–87.4

–10.3

–6.8

–17.1

18,193.9

15,255.7

118.7

17,691.2

14,883.5

132.7

–182.5

90.7

17.9

–73.2

219.8

133.5

–61.9

71.6

–13.1

58.5

18,130.7

15,235.4

117.7

17,484.1

14,717.6

–3.3

–96.7

50.4

28.7

–31.2

86.2

–103.9

–18.2

–122.1

0.2

–121.9

10,100.6

7,753.6

104.8

9,891.4

2,829.3

53.2

–1,039.4

1,054.2

32.9

–119.9

135.4

s056_s128_e  8.4.2005  14:22 Uhr  Seite 87

Financial Report 2004

Germany

2004

2,120.9

–237.8

1,883.1

5.4

1,888.5

701.1

66.0

111.8

32.9

2,800.3

182.9

16.3

–484.8

–1,054.8

–10.9

–287.8

–249.7

–423.7

–121.8

–10.9

–22.4

–2,666.8

133.5

–61.9

71.6

–13.1

58.5

18,130.7

15,235.4

117.7

17,484.1

14,717.6

–3.3

–96.7

50.4

28.7

–31.2

86.2

03

9.9

9.6

0.3

0.6

0.9

9.0

2.1

6.8

6.6

.2

9.6

8.9

6.4

6.1

6.7

6.9

0.8

0.0

4.7

8.8

7.1

4.1

7.1

7.4

0.3

6.8

7.1

3.9

5.7

8.7

.2

3.5

2.7

2.5

0.7

7.9

3.2

9.8

Benelux

Other countries

Elimination

2003

744.6

–56.7

687.9

–4.3

683.6

268.9

–46.3

102.8

48.1

1,057.1

13.5

–7.2

–386.8

–204.5

15.0

36.6

–141.4

–256.1

–181.4

–30.3

–12.1

2004

748.4

–65.5

682.9

0.6

683.5

209.5

–91.9

80.0

29.1

910.2

14.3

5.4

–379.4

–112.8

–35.1

0.0

–134.4

–209.0

–129.1

–18.4

–15.0

2003

441.0

–37.8

403.2

–7.6

395.6

57.1

125.4

27.8

33.7

639.6

2004

441.4

–26.5

414.9

–1.6

413.3

46.5

65.2

31.6

50.7

607.3

–282.7

0.0

–297.5

0.0

–209.2

–246.1

–23.6

–10.6

–3.4

–56.2

–74.5

–47.7

–24.1

–1.3

–16.7

–16.8

–4.6

–63.9

–66.9

–49.7

23.6

–1.2

–1,161.0

–1,033.2

–450.6

–442.3

–103.9

–18.2

–122.1

0.2

–121.9

10,100.6

7,753.6

104.8

9,891.4

2,829.3

53.2

–1,039.4

1,054.2

32.9

–119.9

135.4

–123.0

6.8

–116.2

0.1

–116.1

5,061.8

3,525.6

30.3

4,814.7

2,893.0

1,372.1

4,098.0

–5,388.7

14.9

–55.8

61.3

189.0

–20.4

168.6

–0.3

168.3

3,473.3

3,327.6

0.2

4,018.5

1,107.8

299.5

–328.2

239.0

–48.9

–13.4

8.4

165.0

–12.9

152.1

0.0

152.1

4,001.5

3,828.3

0.1

4,469.9

1,218.0

230.1

–494.2

218.1

4.3

–19.1

12.3

2003

–280.1

280.1

–/–

0.4

0.4

–5.2

–/–

–/–

–9.4

–14.2

14.2

–/–

8.0

–7.9

–0.8

0.0

34.3

–33.9

14.5

–/–

–/–

14.2

–/–

–/–

–/–

–/–

–/–

2004

–284.7

284.7

–/–

–0.7

–0.7

–3.8

0.0

0.0

–8.9

–13.4

13.4

–/–

7.0

3.2

–9.9

–/–

43.9

–43.4

12.6

–/–

–/–

13.4

–/–

–/–

–/–

–/–

–/–

–1,948.6

–2,334.3

–84.3

–/–

–83.9

–/–

–1,948.6

–2,335.0

–339.1

–4.7

–225.0

229.7

–/–

–/–

–/–

–476.7

–254.1

–1.5

255.6

–/–

–/–

–/–

2003

7,374.7

–253.2

7,121.5

–6.8

7,114.7

Total

2004

7,022.1

–229.3

6,792.8

–5.0

6,787.8

2,029.3

1,808.0

–41.3

254.7

147.2

188.4

254.6

107.2

9,504.6

9,146.0

–/–

41.6

–/–

21.7

–2,031.1

–3,704.2

–952.2

–440.5

–277.1

–1,899.5

–3,916.4

–332.0

–489.1

–488.0

–1,318.4

–1,200.8

–405.1

–77.5

–74.8

–392.1

–30.5

–63.9

–9,280.9

–8,812.3

223.7

–125.4

98.3

–6.9

91.4

64,300.8

56,307.7

223.8

60,940.3

42,328.7

1,202.9

–2,936.9

1,727.6

34.9

–263.6

866.3

333.7

–99.0

234.7

–13.0

221.7

59,620.8

52,799.3

148.2

56,074.8

42,703.3

1,625.1

3,236.0

–4,861.2

80.2

–144.6

259.9

Bâloise-Holding Annual Report 2004 87

s056_s128_e  8.4.2005  14:22 Uhr  Seite 88

Financial Report 2004

6.2 Segment reporting by line of business

Income

Gross premiums written and policy fees

Reinsurance premiums ceded

Premiums written and policy fees for own account

Change in unearned premiums reserves for own account

2003

3,088.8 

–215.4

2,873.4 

–7.2 

Non-life

2004

3,081.4

–183.6

2,897.8 

–4.3

2003

4,301.1

–53.0 

4,248.1 

–/–

Life

2004

3,956.4

–61.4

3,895.0

–/–

Premiums earned and policy fees for own account

2,866.2 

2,893.5 

4,248.1 

3,895.0

Investment income (net)
Realized gains and losses on investments (net)1

Income from other services

Other income

Total income

242.1 

–43.0 

–1.7

54.6 

247.8 

–50.2 

–2.2 

26.8 

1,437.9

–66.5 

–8.3 

28.6 

1,306.0 

199.2

–9.3 

45.1 

3,118.2 

3,115.7

5,639.8 

5,436.0 

Income between business segments

Income from associates

–32.5 

5.3 

–26.3 

7.4

–25.1 

28.0 

–14.1 

6.1 

Expenses

Claims incurred including processing costs (non-life)

–2,039.1 

–1,906.5 

–/–

–/–

Claims and benefits paid (life)

Change in actuarial reserve (life)

Surplus and profit allocations to policyholders

Acquisition costs

Administrative and other operating expenses

Interest payable

Revaluation and amortization of intangible assets

Revaluation and depreciation of tangible noncurrent assets

–/–

–/–

–12.4 

–342.2 

–564.7 

–9.4

–32.9 

–25.7 

–/–

–/–

–13.0 

–381.7 

–514.3 

–15.5

–18.3 

–21.8 

–3,696.3 

–3,919.6 

–951.4 

–428.1 

64.4 

–353.2 

–145.9 

–16.1 

–37.4 

–322.1 

–476.1 

–107.8 

–353.0 

–140.7 

–22.1

–31.0 

Total expenses

–3,026.4 

–2,871.1 

–5,564.0 

–5,372.4

Annual profit/loss before tax and minority interests

Tax on income

Annual profit/loss after tax and before minority interests

Minority interests

Annual net profit/loss by business segment

91.8

–43.3

48.5

0.0 

48.5

244.6 

–60.5 

184.1

–/–

184.1

75.8

–41.7 

34.1

0.0 

34.1

63.6

–9.3 

54.3

0.3

54.6

Additional information

Assets by business segment

Liabilities by business segment

Acquisition of property, plant and equipment
and intangible assets for own use 

in CHF m

1 Including financial liabilities held for trading (derivative financial instruments)

10,489.4

8,179.6

10,756.5 

8,158.3 

43,943.5 

42,696.4 

44,930.4 

43,348.9 

32.8

27.9 

15.1 

16.7 

In  fisical 2004,  Baloise  Alternative  Investment Strategies

tively in line with the participation ratios. To enable compa-

Ltd., Cayman Island and Baloise Equity Ltd., Cayman Island

rison, the previous year’s figures were adjusted accordingly.

were  allocated  to  the  life  and  non-life  segments respec-

88

2003

–/–

–/–

–/–

–/–

–/–

354.9 

10.9 

19.2

56.4 

441.4 

13.4 

0.3 

–/–

–/–

–/–

–/–

–/–

–167.4 

–235.1 

–3.1 

–6.5 

–412.1 

29.3 

–15.0 

14.3

–/–

14.3

11,670.6 

11,065.6 

4.5 

s056_s128_e  8.4.2005  14:22 Uhr  Seite 89

Financial Report 2004

Life

2004

3,956.4

–61.4

3,895.0

–/–

3,895.0

1,306.0 

199.2

–9.3 

45.1 

5,436.0 

–14.1 

6.1 

–/–

–3,919.6 

–322.1 

–476.1 

–107.8 

–353.0 

–140.7 

–22.1

–31.0 

–5,372.4

63.6

–9.3 

54.3

0.3

54.6

44,930.4 

43,348.9 

16.7 

03

.1

3.0 

8.1 

/–

8.1 

7.9

6.5 

8.3 

8.6 

9.8 

5.1 

8.0 

/–

6.3 

.4 

8.1 

4.4 

3.2 

5.9 

6.1 

7.4 

4.0 

5.8

.7 

4.1

0.0 

4.1

3.5 

6.4 

5.1 

2003

–/–

–/–

–/–

–/–

–/–

354.9 

10.9 

19.2

56.4 

441.4 

13.4 

0.3 

–/–

–/–

–/–

–/–

–/–

–167.4 

–235.1 

–3.1 

–6.5 

Banking

2004

–/–

–/–

–/–

–/–

–/–

261.9 

51.4

29.0 

29.0 

371.3 

15.1 

0.1 

–/–

–/–

–/–

–/–

–/–

–116.8

–212.9

–3.8 

–4.6 

Other activities/
Group business

2003

2004

–/–

–/–

–/–

–/–

–/–

41.2 

57.3 

245.5 

23.6 

367.6 

–18.2 

8.0 

–/–

–/–

–/–

–/–

–/–

–232.7 

–77.5 

–25.4 

–5.2 

–/–

–/–

–/–

–/–

–/–

26.6 

–12.0 

237.1 

17.8 

269.5 

–21.2 

8.1 

–/–

–/–

–/–

–/–

–/–

–215.7 

–68.7 

13.7

–6.5 

–412.1 

–338.1 

–340.8 

–277.2 

29.3 

–15.0 

14.3

–/–

14.3

33.2 

–23.5 

9.7

0.0 

9.7

26.8 

–25.4 

1.4

–6.9 

–5.5

–7.7 

–5.7 

–13.4

–13.3 

–26.7

2003

–15.2

15.2 

–/–

0.4

0.4 

Elimination

2004

–15.7

15.7

–/–

–0.7 

–0.7 

2003

7,374.7

–253.2

7,121.5

–6.8

7,114.7

Total

2004

7,022.1

–229.3

6,792.8

–5.0

6,787.8

–46.8 

–34.3 

2,029.3

1,808.0

–/–

–/–

–16.0 

–62.4 

62.4 

–/–

8.0 

–7.9 

–0.8 

–/–

0.7 

–0.4 

62.8 

–/–

–/–

62.4 

–/–

–/–

–/–

–/–

0.0

–/–

–/–

–11.5 

–46.5 

46.5 

–/–

7.0 

3.2 

–9.9 

–/–

1.5

–1.0 

45.7 

–/–

–/–

46.5 

–/–

–/–

–/–

–/–

0.0

–41.3

254.7

147.2

188.4

254.6

107.2

9,504.6

9,146.0

–/–

41.6

–/–

21.7

–2,031.1

–3,704.2

–952.2

–440.5

–277.1

–1,899.5

–3,916.4

–332.0

–489.1

–488.0

–1,318.4

–1,200.8

–405.1

–77.5

–74.8

–392.1

–30.5

–63.9

–9,280.9

–8,812.3

223.7

–125.4

98.3

–6.9

91.4

333.7

–99.0

234.7

–13.0

221.7

11,670.6 

11,065.6 

5,765.8 

5,389.0 

1,615.1 

2,416.5

1,554.1 

2,564.6 

–3,417.8 

–3,417.8 

–3,386.0 

–3,386.0 

64,300.8

60,940.3

59,620.8

56,074.8

4.5 

3.5 

–17.5 

32.1 

–/–

–/–

34.9

80.2

Bâloise-Holding Annual Report 2004 89

s056_s128_e  8.4.2005  14:22 Uhr  Seite 90

Financial Report 2004

6.3 Gross premiums by geographical and business segments
6.3.1 Gross premiums by geographical and business segments 2003

Switzerland

Germany

Benelux

Other countries

Elimination

Total

in CHF m

Non-life

1,237.7

1,122.3

583.4

410.2

–264.8

3,088.8

Life

Elimination

3,031.6

1,077.6

161.2

30.8

–0.1

4,301.1

–/–

–/–

–/–

–/–

–15.2

–15.2

6.3.2 Gross premiums by geographical and business segments 2004

Switzerland

Germany

Benelux

Other countries

Elimination

Total

in CHF m

Non-life

1,281.0 

1,061.3 

597.5

410.8

–269.2

3,081.4

2,715.1 

1,059.6 

150.9

30.8

0.0

3,956.4

Life

Elimination

Total

4,269.3

2,199.9

744.6

441.0

–280.1

7,374.7

Total

3,996.1

2,120.9

748.4

441.4

–284.7

7,022.1

Total

2004

–6.4

–5.0

–1.0

–3.7

–5.4

–/–

–/–

–/–

–0.2

–15.5

–15.7

2003

–8.2

20.9

0.7

2.5

–0.1

6.4 Change in gross premiums by geographical and business segments

Switzerland

Germany

Benelux

Other countries

Total

in percent of original currency

2003

5.3

38.0

0.6

4.1

14.0

Non-life

2004

3.5

–6.8

0.9

–4.3

–1.1

2003

–12.8

7.1

1.0

–3.8

–8.1

Life

2004

–10.4

–3.1

–7.8

–1.2

–8.4

90

s056_s128_e  8.4.2005  14:22 Uhr  Seite 91

Financial Report 2004

Change
in percent

–2.9

–1.3

–1.0

4.7

–7.7

0.6

6.8

–30.6

–0.2

–11.5

2.3

69.9

–8.0

Total

29,525.4

3,475.9

1,337.9

292.9

5,653.4

11,002.4

1,456.6

223.8

2,647.4

692.0

6.5 Gross premiums by line of business

Non-life

Accident

Health

General liability

Automobile

Transport

Property

Other

Reinsurance assumed

Total

Life

Single premiums

Recurring premiums

Premiums for investment-type products

Total

in CHF m

6.6 Investments by business segment
6.6.1 Investments by business segment 2003

2003

448.1

122.5

317.2

979.5

164.5

914.3

39.6

103.1

2004

435.0

120.9

314.1

1,026.0

151.8

919.7

42.3

71.6

3,088.8

3,081.4

1,932.4

2,629.7

–261.0

4,301.1

1,709.8

2,690.1

–443.5

3,956.4

Fixed-interest securities

Shares

Alternative financial assets

Derivative financial instruments

Investment property

Mortgage loans

Policy and other loans

Participating interests in associates

Other short-term investments

Cash and cash equivalents

Total

in CHF m

Non-life

4,579.0

634.6

240.2

47.7

1,025.9

396.6

62.5

29.4

542.1

251.5

Life

20,914.2

Banking

3,850.5

2,587.7

1,076.0

166.9

4,077.7

4,818.7

1,088.0

153.4

1,951.5

183.5

11.1

0.0

48.5

45.2

5,787.1

306.1

7.5

55.2

164.5

Other activities/
Group business

181.7

242.5

21.7

29.8

504.6

0.0

–/–

33.5

98.6

92.5

7,809.5

37,017.6

10,275.7

1,204.9

56,307.7

6.6.2 Investments by business segment 2004

Fixed-interest securities

Shares

Alternative financial assets

Derivative financial instruments

Investment property

Mortgage loans

Policy and other loans

Participating interests in associates

Other short-term investments

Cash and cash equivalents

Total

in CHF m

Non-life

4,708.4

932.6

254.3

49.7

1,000.1

379.3

58.9

19.6

558.2

323.8

Life

21,962.1

Banking

332.3

2,905.4

1,356.7

172.3

4,286.1

4,755.1

1,028.2

92.5

1,075.6

221.4

1.6

0.0

40.5

34.2

4,663.8

312.6

0.0

30.4

98.8

Other activities/
Group business

167.5

227.6

25.1

–/–

298.8

0.1

0.6

36.1

346.4

42.6

Total

27,170.3

4,067.2

1,636.1

262.5

5,619.2

9,798.3

1,400.3

148.2

2,010.6

686.6

8,284.9

37,855.4

5,514.2

1,144.8

52,799.3

Bâloise-Holding Annual Report 2004 91

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Financial Report 2004

7. Profits arising from investments

7.1 Investment income (net)

Fixed-interest securities

Shares

Alternative financial assets

Derivative financial instruments

Investment property

Mortgage loans

Policy and other loans

Participating interests in associates

Other short-term investments, cash and cash equivalents

Total (gross)

Investment management costs

Total (net)

Of which from associates

in CHF m

2003

1,163.5

2004

1,051.3

95.0

7.5

–/–

259.9

431.8

74.0

41.6

31.9

80.8

2.3

–/–

262.7

379.2

61.1

21.7

24.7

2,105.2

1,883.8

–75.9

2,029.3

41.6

–75.8

1,808.0

21.7

Investment income  of CHF 48.8  million  (2003:  CHF 58.1

and other loans accrued as at December 31, 2004, but has

million)  from  value-adjusted  mortgage  loans and  policy

not been recognized in the income statement.

7.2 Realized gains and losses on investments (net) 2003

Derivative

Alternative
financial assets

financial Other short-term
investments

instruments2

Other
investments3

Fixed-interest
securities

22.9

490.2

–/–

–/–

Shares

40.4

422.0

–/–

–/–

513.1

462.4

–/–

47.1

–/–

–/–

47.1

81.6

14.9

–/–

–/–

96.5

Realized gains
on disposal and book gains

Held for trading

Available for sale

Held to maturity

Originated by the Group

Subtotal

Realized losses
on disposal and book losses

Held for trading

Available for sale

Held to maturity

Originated by the Group

Subtotal

–29.4

–31.4

–/–

–/–

–3.3

–1,422.9

–/–

–/–

–/–

–32.1

–/–

–/–

–217.5

–/–

–/–

–/–

–60.8

–1,426.2

–32.1

–217.5

Impairment in value charged to income

Available for sale

Held to maturity

Reinstatement of original value 
charged to income1

Available for sale

Held to maturity

Subtotal

–3.6

–/–

13.6

0.0

10.0

–128.9 

–/–

–39.3 

–/–

736.5

–/–

607.6

30.2

–/–

–9.1

–/–

–/–

–/–

–/–

–/–

0.0

1.4

–/–

–/–

1.4

–/–

–0.4

–/–

–/–

–0.4

0.0

–/–

–/–

–/–

0.0

–/–

32.6

–/–

20.9

53.5

Total

144.9

1,008.2

–/–

20.9

1,174.0

–/–

–250.2

–17.0

–1,503.8

–/–

–79.8

–96.8

–/–

–79.8

–1,833.8

–24.2

–67.6

–196.0

–67.6

–/–

86.0

–5.8

780.3

86.0

602.7

Subtotal financial instruments

462.3

–356.2

5.9

–121.0

1.0

–49.1

–57.1

92

s056_s128_e  8.4.2005  14:22 Uhr  Seite 93

Fixed-interest
securities

Shares

Alternative
financial assets

financial Other short-term
investments

instruments2

Other
investments3

Derivative 

Financial Report 2004

Total

44.1

–28.3

15.8

–41.3

22.1

356.9

146.9

–/–

0.1

398.3

924.3

Continued

Investment property

Realized book profits

Realized book losses

Subtotal investment property

Total investments

Cumulative impairment in value 
charged to income (net)

in CHF m

7.3 Realized gains and losses on investments (net) 2004

Derivative

Alternative
financial assets

financial Other short-term
investments

instruments2

Other
investments3

Realized gains
on disposal and book gains

Held for trading

Available for sale

Held to maturity

Originated by the Group

Subtotal

Realized losses
on disposal and book losses

Held for trading

Available for sale

Held to maturity

Originated by the Group

Subtotal

Impairment in value charged to income

Available for sale

Held to maturity

Reinstatement of original value 
charged to income1

Available for sale

Held to maturity

Subtotal

Fixed-interest
securities

23.1

165.9

0.1

–/–

Shares

24.6

382.4

–/–

–/–

189.1

407.0

–/–

74.5

–/–

–/–

74.5

–/–

–54.5

–/–

–/–

54.2

33.7

–/–

–/–

87.9

–77.4

–14.1

–/–

–/–

–0.5

–261.0

–/–

–/–

–261.5

–54.5

–91.5

–17.4 

–/–

–33.5 

–/–

139.0

–/–

121.6

2.8 

–/–

–30.7

–/–

–/–

–/–

–/–

–/–

–10.8

–47.3

–23.4

–/–

–81.5

–4.1

–/–

2.5

–/–

–1.6

0.0

2.0

8.7

–/–

10.7

–/–

–0.6

–10.0

–/–

–10.6

–/–

–/–

–/–

–/–

–/–

–/–

15.5

–/–

25.7

41.2

Total

101.9

674.0

8.8

25.7

810.4

–/–

–83.5

–/–

–89.7

–88.7

–461.0

–33.4

–89.7

–173.2

–672.8

–7.2

–82.4

–62.2

–82.4

16.6

99.0

26.0

160.9

99.0

115.3

Subtotal financial instruments

106.0

267.1

–10.7

–3.6

0.1

–106.0

252.9

Investment property

Realized book profits

Realized book losses

Subtotal investment property

Total investments

Cumulative impairment in value 

charged to income (net)

in CHF m

45.0

–109.5

–64.5

188.4

23.5

233.8

173.9

–/–

–/–

355.5

786.7

1 Upon disposal of financial instruments, any impairment in value charged to the 
income statements of former periods is registered as reinstatement of original value in 
the income statement. The difference between the original purchase value and the
income from sale is recorded as profit or loss.

2 Including financial liabilities held for trading (derivative financial instruments)

3 Mortage loans, policy and other loans, and participating interests in associates

Bâloise-Holding Annual Report 2004 93

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Financial Report 2004

7.4 Unrealized gains and losses (included in capital and reserves)

Fixed-interest securities

Shares

Alternative financial assets

Derivative financial instruments held for cash flow hedges

Investment property

Mortgage loans

Policy and other loans

Participating interests in associates

Other short-term investments

Subtotal (gross)

Less amounts relating to

Deferred acquisition costs (life)

Surplus shares to policyholders (life)

Minority interests

Deferred tax

Foreign exchange differences

Total (net)

in CHF m

2003

690.6

321.4

138.4

96.6

–/–

–/–

–/–

50.0

–0.2

2004

775.9

326.3

227.0

185.8

–/–

–/–

–/–

40.3

0.0

Movement in
business year 

85.3

4.9

88.6

89.2

–/–

–/–

–/–

–9.7

0.2

1,296.8

1,555.3

258.5

–239.3

–275.8

0.1

–129.1

–491.6

161.1

–285.3

–393.5

0.0

–135.5

–592.5

148.5

–46.0

–117.7

–0.1

–6.4

–100.9

–12.6

As in  the  previons year,  the  fixed-interest securities classi-

Shares not stated  at market value  to  the  amount of

fied as at December 31, 2004, as “Available for sale” do not

CHF 9.3 million (2003: CHF 89.2 million) are included in the

include any securities valued at purchase value.

financial statements at December 31, 2004. It was not pos-

During the year 2004, no fixed-interest securities with-

sible to establish a market price or make a reliable estimate

out market value  were  sold.  The  change  in  book value  is

of the  value  of these  shares.  They have  been  entered  at

due  to  the  reclassification  of securities for  which,  in  the

purchase  value,  or  lower  if there  are  justifiable  reasons

meantime, reliable market values have become available. 

for this.

7.5 Movement in unrealized gains and losses (included in capital and reserves)

Balance at January 1 (gross)

Movement in unrealized gains and losses on financial assets available for sale

Movement in unrealized gains and losses on associates

Movement in hedging reserve relating to derivative financial instruments held for cash flow hedges

Balance at December 31 (gross)

in CHF m

2003 

781.5

368.3

61.0

86.0

2004

1,296.8

179.0

–9.7

89.2

1,296.8

1,555.3

94

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8. Investment property

Balance at January 1

Additions

Additions due to changes in composition of consolidated Group

Disposals

Disposals due to changes in composition of consolidated Group

Reclassification

Change in market value

Foreign exchange differences

Balance at December 31

in CHF m

Financial Report 2004

2003 

5,305.7

464.9

84.5

–288.2

–28.6

29.1

–6.2

92.2

2004

5,653.4

155.6

–/–

–85.6

–22.3

–/–

–68.8

–13.1

5,653.4

5,619.2

As a  result of various restructuring  measures in  Germany

Operating expenses for investment property with rental in-

and  Belgium,  vacated  properties for  the  company’s own

come  came  to  CHF 76.0  million  in  2004  (2003:  CHF 80.8

use  were  converted  to  investment properties (see  also

million). Operating expenses for investment property with-

table 13.2., “Property, plant and equipment for own use“).

out rental income  came  to  around  CHF 1.2  million  in  the

Most of the investment property is located in Switzerland.

year under review (2003: CHF 1.3 million).

9. Participating interests in associates

DePfa Beteiligungs-Holding II GmbH, Düsseldorf

Brinvest N.V., Antwerp

Roland Rechtsschutz Versicherungs-AG, Cologne

Other

Total

in CHF m

Balance sheet value

Share of profit

2003

89.9

61.4

20.3

52.2

2004

84.4

–/–

20.1

43.7

223.8

148.2 

2003

39.8

–4.8

1.5

5.1

41.6 

2004

7.2

–/–

1.2

13.3

21.7

2003

26.0 %

31.2 %

25.0 %

–/–

Holding

2004

26.0%

–/–

25.0%

–/–

There are no significant amounts due from or to associates.

In  fiscal 2004,  the  participating  interest in  Brinvest N.V.,

Antwerp, was sold. Further information about associates is

given  in  Note  34,  “Significant subsidiaries and  partici-

pating interests at December 31, 2004“.

Bâloise-Holding Annual Report 2004 95

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Financial Report 2004

10. Derivative financial instruments

Interest rate instruments

Forward transactions

Swaps

OTC options

Other

Traded options

Traded futures

Subtotal

Equity instruments

Forward transactions

OTC options

Traded options

Traded futures

Subtotal

Foreign exchange instruments

Forward transactions

Swaps

OTC options

Traded options

Traded futures

Subtotal

Total

in CHF m

Contract values

Fair value: assets

Fair value: liabilities

2003

–/–

3,539.7

582.0

–/–

0.2

–/–

2004

–/–

1,661.5

–/–

–/–

–/–

–/–

2003

–/–

135.3

10.0

–/–

–/–

–/–

2004

–/–

139.8

–/–

–/–

–/–

–/–

2003

–/–

125.2

–/–

–/–

0.0

–/–

2004

–/–

121.6

–/–

–/–

–/–

–/–

4,121.9

1,661.5

145.3

139.8

125.2

121.6

–/–

1,281.3

1.4

–/–

1,282.7

–/–

202.5

0.0

–/–

202.5

222.7

22.6

1,213.7

0.2

4,635.9

2,888.5

–/–

–/–

–/–

–/–

4,881.2

4,102.4

–/–

3.7

0.0

–/–

3.7

32.8

–/–

111.1

–/–

–/–

143.9

–/–

–/–

0.0

–/–

0.0

6.2

–/–

116.5

–/–

–/–

122.7

–/–

31.2

0.1

–/–

31.3

36.8

1.3

57.8

–/–

–/–

95.9

–/–

27.0

–/–

–/–

27.0

0.8

0.2

10.7

–/–

–/–

11.7

10,285.8

5,966.4

292.9

262.5

252.4

160.3

11. Investments for account and risk of life insurance policyholders

2003

101.3

599.9

93.1

3.9

798.2

2004

105.3

934.5

92.3

11.5

1,143.6

Fixed-interest securities

Shares

Other short-term financial instruments

Cash and cash equivalents

Total

in CHF m

For technical reasons, it is possible that there may be slight

differences between  the  investments for  account and  risk

of

life  insurance  policyholders and  the  corresponding

liabilities.

96

s056_s128_e  8.4.2005  14:22 Uhr  Seite 97

12. Intangible assets

12.1 Intangible assets 2003

Book value at January 1

Additions arising from changes in composition 
of consolidated Group

Goodwill

66.1

Badwill

–30.7

7.4

–43.4

Additions arising from changes in share of investments held –/–

Additions from internal development

Disposals

Disposals arising from changes in composition 
of consolidated Group

Subsequent goodwill adjustment

Revaluation and amortization

Amortization/write-backs

Impairment in value charged to income

Reinstatement of original value charged to income

Deferred interest

Foreign exchange differences

Book value at December 31 

Cost

Accumulated amortization and revaluation

Balance at December 31 (net)

in CHF m

–/–

–/–

–3.9

–/–

–15.3

–37.6

–/–

–/–

–/–

16.7

591.0

–574.3

16.7

–/–

–/–

–/–

–/–

–/–

15.3

–/–

–/–

–/–

–/–

–58.8

–146.6

87.8

–58.8

Financial Report 2004

Total

162.9

–7.6

–/–

58.6

–15.0

–3.9

–/–

–39.3

–38.3

–/–

–/–

4.9

Present value
of profits
from insurance
contracts acquired

Other
intangible assets

127.5

0.1

–/–

58.6

–15.0

–/–

–/–

–37.5

–0.7

–/–

–/–

4.9

–/–

28.3

–/–

–/–

–/–

–/–

–/–

–1.8

–/–

–/–

–/–

–/–

26.5

28.3

–1.8

26.5

137.9

122.3

327.9

–190.0

137.9

800.6

–678.3

122.3

12.2 Intangible assets 2004

Book value at January 1

Additions arising from changes in composition
of consolidated Group

Additions arising from changes in
share of investements held

Additions from internal development

Disposals

Disposals arising from changes in composition
of consolidated Group

Subsequent goodwill adjustment

Revaluation and amortization

Amortization/write-backs

Impairment in value charged to income

Reinstatement of original value charged to income

Deferred interest

Foreign exchange differences

Book value at December 31 

Cost

Accumulated amortization and revaluation

Balance at December 31 (net)

in CHF m

Goodwill

16.7

Badwill

–58.8

Present value
of profits
from insurance
contracts acquired

Other
intangible assets

26.5

137.9

–/–

11.8

–/–

–/–

–5.2

–/–

–7.5

–8.3

–/–

–/–

–0.2

7.3

597.4

–590.1

7.3

–/–

–3.0

–/–

–/–

10.6

–/–

28.8

–/–

–/–

–/–

–/–

–22.4

–139.0

116.6

–22.4

–/–

–/–

–/–

–/–

–/–

–/–

0.2

–/–

–/–

–/–

–0.2

26.5

28.1

–1.6

26.5

–/–

–/–

56.1

–2.6

–2.0

–/–

–30.4

–13.3

–/–

–/–

–0.1

145.6

331.7

–186.1

145.6

Total

122.3

–/–

8.8

56.1

–2.6

3.4

–/–

–8.9

–21.6

–/–

–/–

–0.5

157.0

818.2

–661.2

157.0

Bâloise-Holding Annual Report 2004 97

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Financial Report 2004

13. Tangible noncurrent assets

13.1 Property, plant and equipment for own use 2003

Cost

Accumulated depreciation and revaluation

Balance at December 31 (net)

Of which assets under finance leases

in CHF in

13.2 Property, plant and equipment for own use 2004

Book value at January 1

Additions

Additions arising from changes in composition of consolidated Group

Disposals

Disposals arising from changes in composition of consolidated Group

Reclassification

Revaluation and depreciation

Depreciation

Impairment in value charged to income

Reinstatement of original value charged to income

Foreign exchange differences

Book value at December 31

Cost

Accumulated depreciation and revaluation

Balance at December 31 (net)

Of which assets under finance leases

in CHF m

The assets under financial leasing mainly consist of a lease

with  purchase  option  on  an  administration  building  occu-

pied by the Group. The lease is contractually fixed until mid

2018 and includes a repayment plan.

Land

96.6

–/–

96.6

–/–

Land

96.6

–/–

–/–

–6.3

–/–

–/–

–/–

–/–

–/–

–0.2

90.1

90.1

–/–

90.1

–/–

Buildings

764.0

–292.4

471.6

139.8

Plant
and equipment

101.0

–63.9

37.1

–/–

Buildings

471.6

6.5

–/–

–7.1

–/–

–/–

–18.8

–5.4

–/–

–2.7

444.1

693.1

–249.0

444.1

135.2

Plant
and equipment

37.1

5.4

0.3

–2.5

–0.3

–/–

–9.6

–/–

–/–

–0.1

30.3

82.4

–52.1

30.3

–/–

Total

961.6

–356.3

605.3

139.8

Total

605.3

11.9

0.3

–15.9

–0.3

–/–

–28.4

–5.4

–/–

–3.0

564.5

865.6

–301.1

564.5

135.2

98

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Financial Report 2004

13.3 Other tangible noncurrent assets 2003

Cost

Accumulated depreciation and revaluation

Balance at December 31 (net)

Of which assets under finance leases

in CHF m

13.4 Other tangible noncurrent assets 2004

Book value at January 1

Additions

Additions arising from changes in composition of consolidated Group

Disposals

Disposals arising from changes in composition of consolidated Group

Revaluation and depreciation

Depreciation

Impairment in value charged to income

Reinstatement of original value charged to income

Foreign exchange differences

Book value at December 31 

Cost

Accumulated depreciation and revaluation

Balance at December 31 (net) 

Of which assets under finance leases

in CHF m

14. Deferred acquisition costs

Balance at January 1

Deferred during the year under review

2003

153.9

266.5

Non-life

2004

174.5

302.3

Written off in the year under review

–249.3

–319.2

2003

656.6

135.4

71.4

Machinery/furniture/
motor vehicles

128.6

–69.9

58.7

0.1

IT equipment

138.9

–106.2

32.7

0.7

Total

267.5

–176.1

91.4

0.8

Machinery/furniture/
motor vehicles

IT equipment

58.7

11.8

0.7

–9.2

–0.9

–10.5

–/–

–/–

–0.3

50.3

108.8

–58.5

50.3

0.0

Life

2004

811.4

163.2

32.7

19.6

1.0

–0.8

–0.1

Total

91.4

31.4

1.7

–10.0

–1.0

–19.6

–30.1

–/–

–/–

–0.1

32.7

122.1

–89.4

32.7

–/–

2003

810.5

401.9

–/–

–/–

–0.4

83.0

230.9

–147.9

83.0

0.0

Total

2004

985.9

465.5

–107.5

–177.9

–426.7

Written off in the year under review
due to anticipated loss

Change as a result of unrealized
gains and losses on investment
(shadow accounting)

Disposals arising from changes in
composition of the consolidated Group

Foreign exchange differences

Balance at December 31

in CHF m

–2.3

–0.8

–/–

–/–

–2.3

–0.8

–/–

–/–

5.7

174.5

–/–

–89.6

–47.9

–89.6

–47.9

–/–

–0.9

155.9

–/–

37.6

811.4

–/–

–5.4

813.8

–/–

43.3

985.9

–/–

–6.3

969.7

Bâloise-Holding Annual Report 2004 99

s056_s128_e  8.4.2005  14:22 Uhr  Seite 100

Financial Report 2004

15. Loss reserves including claims processing costs

Balance at January 1 (gross)

Amount attributable to reinsurers

Loss reserves for own account

Claims incurred (including claims processing costs)

For current year

For prior years

Total

Payments made for loss and claims processing costs

For current year

For prior years

Total

Other movements

Changes in composition of consolidated Group

Foreign exchange differences

Total

Balance at December 31 (net)

Loss reserves for own account

Amount attributable to reinsurers

Loss reserves at December 31 (gross)

in CHF m

2003

4,196.1

–280.8

3,915.3

2,017.2

13.9

2,031.1

2004

4,786.3

–353.1

4,433.2

1,957.4

–57.9

1,899.5

–996.7

–885.6

–939.8

–815.8

–1,882.3

–1,755.6

239.7

129.4

369.1

–/–

–37.2

–37.2

4,433.2

4,539.9

4,433.2

353.1

4,786.3

4,539.9

290.0

4,829.9

Particular attention is paid to environmental claims relating

of 2003, these gross provisions, which are included in the

to disposal sites, waste, asbestos material and, in general,

total provision,  amounted  to  CHF 320.1  million,  and  they

substances which are harmful to humans and to the envi-

stood at CHF 284.0 million at the end of 2004. The decline

ronment. Ascertaining when such cases might arise and de-

by 36.1  million  is due  to  claims processing  amounting 

termining the potential extent of such claims involves much

to  CHF 19.5  million  and  currency effects amounting  to 

greater  uncertainty than  in  all traditionally used  claims

CHF 16.6  million,  as a  large  part of these  provisions are

models.  Therefore,  the  provisions set up  for  these  claims

held in foreign currencies.

are surrounded by a higher level of uncertainty. At the end

100

s056_s128_e  8.4.2005  14:22 Uhr  Seite 101

Financial Report 2004

16. Actuarial reserve life

Long-term contracts

Contracts with surplus sharing 

Contracts without surplus sharing

Total

in CHF m

17. Policyholder bonuses credited and provision

for future policyholder bonuses

Policyholder bonuses credited

Provision for future policyholder bonuses

Total

in CHF m

2003

2004

32,847.5

33,068.4

138.2

90.3

32,985.7

33,158.7

2003

3,214.1

849.3

4,063.4

2004

2,996.7

1,223.9

4,220.6

18. Reinsurance

18.1 Technical provisions and assets from reinsurance

2003

493.3

4,786.3

32,985.7

Gross

2004

494.1

4,829.9

33,158.7

4,063.4

42,328.7

4,220.6

42,703.3

–/–

–/–

–/–

–/–

–/–

–/–

Reinsurance
assets

2004

4.5

290.0

244.3

–/–

538.8

88.2

–/–

627.0

2003

489.0

4,433.2

32,691.0

Net

2004

489.6

4,539.9

32,914.4

4,063.4

41,676.6

4,220.6

42,164.5

–/–

–/–

–/–

–/–

–/–

–/–

2003

4.3

353.1

294.7

–/–

652.1

85.0

–/–

737.1

Unearned premiums reserves

Loss reserves

Actuarial reserve (life)

Policyholder bonuses credited
and provision for future
policyholder bonuses

Total technical provisions

Deposits and assets from reinsurance

Impairment in value charged to income

Total reinsurance assets

in CHF m

No single reinsurer or reinsurance contract is so material to

the  Group  that its loss would  have  a  significant effect on

consolidated annual net profit.

In 2004, 3.5% (2003: 3.7%) of gross premiums and pol-

icy fees were  ceded  to  external reinsurers.  96%  (2003:

99%)  of reinsurance  is ceded  to  reinsurers rated  A  (Stan-

dard & Poor’s) or better.

Bâloise-Holding Annual Report 2004 101

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Financial Report 2004

18.2 Premiums earned and policy fees
18.2.1 Premiums earned and policy fees 2003

Direct gross premiums earned

Indirect gross premiums earned

Total gross premiums earned

Reinsurance ceded

Total premiums earned and policy fees for own account

in CHF m

18.2.2 Premiums earned and policy fees 2004

Direct gross premiums earned

Indirect gross premiums earned

Total gross premiums earned

Reinsurance ceded

Total premiums earned and policy fees for own account

in CHF m

Non-life

2,982.7

102.1

3,084.8

–218.6

2,866.2

Non-life

3,004.4

72.5

3,076.9

–183.4

2,893.5

18.3 Deposit assets and liabilities from deposit accounting

Deposit assets

Deposit liabilities

Balance at January 1

Increases in deposits

Redemptions

Foreign exchange differences

Balance at December 31

Of which deposit assets1

Of which deposit liabilities2

in CHF m

1 Shown in the balance sheet as reinsurance assets
2 Shown in the balance sheet as deposit fund liabilities arising from reinsurance

Life

Elimination

4,301.1

–/–

4,301.1

–53.0

4,248.1

0.0

–14.8

–14.8

15.2

0.4

Life

Elimination

3,956.3

0.1

3,956.4

–61.4

3,895.0

–/–

–16.5

–16.5

15.8

–0.7

2003

0.3

–0.2

0.1

41.0

–0.2

1.1

42.0

54.3

Total

7,283.8

87.3

7,371.1

–256.4

7,114.7

Total

6,960.7

56.1

7,016.8

–229.0

6,787.8

2004

54.3

–12.3

42.0

1.4

0.1

–0.4

43.1

64.0

–12.3

–20.9

102

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Financial Report 2004

19. Liabilities from banking business and bonds

19.1 Liabilities from banking business and financing operations

Amounts due to banks

Fixed-term deposits payable

Loans

Mortgages

Savings and bank customer deposits

Medium-term fixed-rate notes

Mortgage bonds

Bonds

Financial leasing liabilities (present value)

Total

in CHF m

Of these,  CHF 12.8  million  (2003:  CHF 106.3  million)

relate to subordinated liabilities as at December 31, 2004.

19.2 Bonds

Balance at January 1

Initial offer price of newly issued bonds

Embedded derivative

Deferred tax portion

Additions (subtotal)

Disposals/redemptions

Interest expense

Nominal interest

Accrued interest (subtotal)

Present value statement owing to application of hedge accounting

Balance at December 31

in CHF m

2003

1,313.8

106.3

14.1

0.4

5,513.9

2,064.1

709.0

1,519.9

170.2

11,411.7

2003

1,266.0

251.1

–/–

–/–

251.1

–/–

42.2

–39.4

2.8

–/–

2004

185.9

12.8

1.7

0.9

3,124.0

208.7

790.7

1,779.9

167.9

6,272.5

2004

1,519.9

250.5

–/–

–/–

250.5

–/–

50.5

–47.7

2.8

6.7

1,519.9

1,779.9

Bâloise-Holding Annual Report 2004 103

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Financial Report 2004

19.3 Terms applicable to the bonds outstanding

Nominal value in CHF m

Interest rate

Effective interest rate

Advance redemption date

Redemption amount

Conversion rights

Year of issue

Redemption date

Security number

Nominal value in CHF m

Interest rate

Effective interest rate

Advance redemption date

Redemption amount

Conversion rights

Year of issue

Redemption date

Security number

Baloise Finance (Jersey) Ltd.

Bâloise-Holding

Bâloise-Holding

200

1.0 %

3.200 %

–/–

100 %

in UBS shares

1998

4.7.2006

300

3.25 %

3.250 %

–/–

100 %

no

1998

600

4.25 %

4.250 %

–/–

100 %

no

2000

4.7.2008

9.28.2005

SWX 858858

SWX 858851

SWX 1123532

Baloise Bank SoBa

Bâloise-Holding

Baloise-Holding

175

3.625 %

3.625 %

–/–

100 %

no

2002

250

3.375 %

3.375 %

–/–

100 %

no

2003

250

2.375%

2.375%

–/–

100 %

no

2004

6.12.2007

12.15.2009

12.20.2010

SWX 1422292

SWX 1726032

SWX 2011789

19.4 Reconciliation between minimum lease and their present value for financial leasing

Lease period
(cid:2) 1 year

1 – 5 years
(cid:3) 5 years

Total minimum lease payments

Future finance expenses

Total present value 

in CHF m

Including property for own use in accordance with section 13 of the Notes.

2003

10.2

45.3

195.4

250.9

–80.7

170.2

2004

10.4

48.8

180.9

240.1

–72.2

167.9

104

s056_s128_e  8.4.2005  14:22 Uhr  Seite 105

Financial Report 2004

20. Financial provisions for the year 2004

Balance at January 1

Addition due to changes in composition of consolidated Group

Currency translation

Additional provisions charged to income

Unused amounts released and charged to income

Amounts used not charged to income

Increase owing to mark-up for interest

Balance at December 31

in CHF m

Restructuring

Other

22.7

–/–

–/–

0.7

–17.7

–1.1

–/–

4.6

96.2

–/–

–0.6

24.6

–1.4

–5.5

–/–

113.3

Total

118.9

–/–

–0.6

25.3

–19.1

–6.6

–/–

117.9

The financial provisions for restructuring primarily contain

marked mostly for legal advice and procedural risks in law

funds for the reorganization of businesses acquired in the

cases.

past few years in Switzerland. The other provisions are ear-

21. Tax on income

21.1 Current and deferred tax on income

Switzerland

Current tax

Deferred tax

Subtotal

Germany

Current tax

Deferred tax

Subtotal

Benelux

Current tax

Deferred tax

Subtotal

Other countries

Current tax

Deferred tax

Subtotal

Total all countries

Current tax

Deferred tax

Total

in CHF m

2003

2004

18.8

–19.3

–0.5

71.0

16.4

87.4

3.3

14.9

18.2

21.5

–1.7

20.3

114.6

10.8

125.4

28.7

2.3

31.0

33.2

28.7

61.9

7.5

–14.3

–6.8

16.9

–4.0

12.9

86.3

12.7

99.0

Bâloise-Holding Annual Report 2004 105

s056_s128_e  8.4.2005  14:22 Uhr  Seite 106

Financial Report 2004

21.2 Expected and actual tax on income

Expected tax on income

Increase/decrease due to

Tax-exempt interest and dividend credits

Tax-exempt gains from shares and participating interests

Nondeductible losses from shares and participating interests

Withholding tax for dividends

Change in interest rates

Tax elements unrelated to accounting period

Disposal of enterprises

Other factors

Actual tax on income

in CHF m

The  expected  average  tax rate  of the  Baloise  Group  came

to  17.8%  in  2003  and  to  23.0%  in  2004.  These  rates

correspond  to  the  weighted  average  of the  tax rates of

those  countries in  which  the  Baloise  Group  operates. The

increase  of the  actual as against the  expected  tax on  im-

come for the disposal of enterprises amounting to CHF 20.4

million results to greatest extent from the sale of Mercator

Bank.

2003

39.9

–5.1

–1.7

43.5

–/–

–3.4

59.1

–/–

–6.9

125.4

2004

76.9

–1.1

–14.4

16.0

0.0

–0.3

10.3

20.4

–8.8

99.0

106

s056_s128_e  8.4.2005  14:22 Uhr  Seite 107

Financial Report 2004

21.3 Deferred tax assets and liabilities

Reasons for deferred tax assets

Unearned premiums reserves

Loss reserves

Actuarial reserve (life)

Unrealized losses on investments

Losses carried forward

Other

Total

Reasons for deferred tax liabilities

Deferred acquisition costs

Unearned premiums reserves

Loss reserves

Actuarial reserve (life)

Unrealized gains on financial assets

Depreciable assets

Other intangible assets

Other

Total

Total (net)

in CHF m

The  tax on  income  payable  at the  end  of 2003  and  2004,

which is included in the balance sheet under “Other liabili-

ties and deferred income”, amounted to CHF 108.5 million

and 125.0 million respectively. At December 31, 2004, the

Baloise Group capitalized losses brought forward that can

be  offset against

tax amounting  to  CHF 48.8  million

(subject to statutory regulations; 2003: CHF 143.4 million).

All expire after five years or more. 

As at December 31, 2004, no tax assets were capitalized

on losses carried forward amounting to CHF 606.7 million

(2003:  CHF 584.3  million).  Of these,  CHF 21.4  million  ex-

pire after one year, a further CHF 0.5 million expire after two

to four years and CHF 584.8 million expire after five or more

years.

2003

24.7

8.5

362.5

0.4

45.9

463.9

905.9

404.2

29.3

183.3

132.1

134.3

67.3

2.4

2004

20.0

7.8

354.9

3.5

16.1

473.8

876.1

403.1

30.7

194.5

168.9

141.7

60.8

2.8

687.9

1,640.8

734.9

635.9

1,638.4

762.3

Bâloise-Holding Annual Report 2004 107

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Financial Report 2004

22. Number of employees and

personnel costs

The Baloise Group had 8,090 employees on December 31,

2004;  on  December  31,  2003,  the  number  of employees

was 8,745.  Total personnel costs for  the  fiscal year 

2004  amounted  to  CHF 1,052.9  million,  compared  with 

CHF 1,100.6 million in the previous year. 

23. Benefits due to employees

The most significant part of total personnel costs consists

of actual direct benefits provided  to  employees.  These

are  divided  into  the  following  categories:  short-term  and

long-term benefits, postemployment benefits, termination

benefits and equity benefits.

23.1 Assets and liabilities relating to employee benefits

Assets relating to

Short-term benefits

Postemployment benefits: defined contribution plans

Postemployment benefits: defined benefit plans

Other long-term benefits

Termination benefits

Equity benefits

Total

in CHF m

23.2 Benefits from occupational benefit plans
Benefits from  occupational benefit plans comprise  all

amounts provided for current employees and pensioners.

108

Assets relating to
employee benefits

Liabilities relating to
employee benefits

2003

8.6

–/–

30.2

–/–

2.4

–/–

41.2

2004

8.3

–/–

25.0

–/–

–/–

–/–

33.3

2003

110.4

2.8

491.9 

23.6 

51.3 

–/–

680.0 

2004

93.9

3.0

492.2

24.3

49.6

–/–

663.0

s056_s128_e  8.4.2005  14:22 Uhr  Seite 109

23.2.1 Liabilities relating to defined benefit plans

Present value of funded obligations

Fair value of plan assets

Funding surplus/shortfall

Present value of unfunded obligations

Unrecognized actuarial gains or losses

Net liabilities relating to defined benefit plans

Of which disclosed as liabilities

Of which disclosed as assets

Of which not disclosed as assets

in CHF m

Liabilities for other benefits, previously totalled together as a single item, has been broken 
down into its individual components and recorded in the table above.

Financial Report 2004

2003

–1,785.1

1,716.0

–69.1

–497.2

202.0

–364.3

2004

–1,783.7

1,763.5

–20.2

–526.1

167.1

–379.2

–491.9

–492.2

30.2

97.4

25.0

88.0

In countries in which pension plans are secured by means

The  net liabilities relating  to  defined  benefit plans do

of separate funds into which contributions are made, it is

not contain any reimbursement rights. The plan assets in-

possible that funding surpluses or shortfalls may arise, as

clude shares in Bâloise-Holding which had a market value

evidenced in the table above. Such surpluses are only capi-

of CHF 38.4 million at December 2003 and CHF 39.1 million

talized  and  recognized  as assets to  the  extent that they

at December 2004. They do not include property leased to

represent future cost savings to the Baloise Group.

the Baloise Group.

23.2.2 Expenses relating to defined benefit plans

Current service costs

Interest costs

Expected return on plan assets

Redemption of actuarial losses or gains

Effects from plan cuts and plan compensation payments

Effects of any changes and use restrictions

Employees’ contributions

Total expense relating to defined benefit plans

in CHF m 

2003

66.8

91.0

–50.7

19.6

1.0

–21.5

–13.0

93.2

2004

65.7

88.7

–50.5

1.6

–2.1

–8.5

–15.4

79.5

Expense for other benefits, previously totalled together as a single item, has been broken 
down into its individual components and recorded in the table above.

This expediture has been recorded under “Administrative and other operating expenses.”

23.2.3 Income from plan assets

Expected return on plan assets

Gains or losses on plan assets

Total income from plan assets

in CHF m

2003

–50.7

–2.3

–53.0

2004

–50.5

–28.9

–79.4

Bâloise-Holding Annual Report 2004 109

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Financial Report 2004

23.2.4 Net obligations in respect of pension benefits

Balance at January 1

Foreign exchange differences

Addition due to changes in composition of consolidated Group

Disposal due to changes in composition of consolidated Group

Amount recognized in income statement

Payments by employer

Balance at December 31

in CHF m

23.2.5 Actuarial assumptions

Discount rate

Expected rate of return on plan assets

Expected increases in wages and salaries

Expected increases in pension benefits

in percent

2003

327.8

29.0

49.4

–0.5

74.8

–56.4

424.1

2004

424.1

–4.2

0.0

–4.2

78.6

–63.9

430.4

2003

2004

4.1

3.0

2.2

1.2

3.8

3.0

1.9

0.8

Actuarial and other assumptions are used in calculating ex-

CHF 24.2  million  (2003:  CHF 23.6  million).  No  plan  assets

penditure and obligations relating to defined benefit plans,

were  deducted  for  long-term  benefits.  Other  long-term

by company and by country. The assumptions set out above

employee  benefits amounting  to  CHF 2.8  million  (2003:

are weighted averages.

CHF 3.0 million) are included in the income statement.

23.3 Other long-term employee benefits
Benefits payable to current employees twelve months or more

23.4 Equity benefits: employee shares
During  the  year  under  review,  190,294  shares (2003:

after  the  end  of the  fiscal year  are  disclosed  separately in

212,744  shares)  were  purchased  through  the  Baloise 

accordance with specific requirements. The requirements are

Employee Trust set up in 1989 at a price of CHF 23.80 (2003:

similar  to  those  applying  to  pension  obligations.  Most of

CHF 23.10). The fair market value of the shares subscribed

the  benefits are  employee  service  anniversary benefits.  At

amounted to CHF 47.65 (2003: CHF 45.90).

December 31, 2004, the present value of the obligation was

23.5 Equity benefits: share participation scheme

Number of shares subscribed to

Blocked until

Subscription price per share in CHF

Value of shares subscribed to in CHF m

Market value of subscribed shares at time of subscription in CHF m

2003

382,601

2004

413,166

5.31.2006

5.31.2007

38.98

14.9

16.4

45.81

18.9

20.8

110

s056_s128_e  8.4.2005  14:22 Uhr  Seite 111

Financial Report 2004

23.6 Equity benefits: direct allocation of shares

Number of shares subscribed to

Blocked until

Subscription price per share in CHF

Value of shares subscribed to in CHF m

Market value of subscribed shares at time of subscription in CHF m

23.7 Equity benefits: share option scheme

Stock exchange designation for options

Number of options issued

Blocked until

Number of underlying Bâloise-Holding shares

Exercise price in CHF

Expiry date

Expenses of the Baloise Group in CHF m

The  benefits listed  above  originate  from  the  share  option

schemes of the years 2001 and 2002.

24. Capital and reserves

24.1 Share capital

Balance at December 31, 2003

Purchase/disposals of own shares

Capital increases

Share buy-back and cancellation

Balance at December 31, 2004

in CHF m

2003

45,613

2004

41,143

5.31.2006

5.31.2007

36.63

1.7

2.0

44.90

1.8

2.1

2001

BALUP

2002

BALIX

6,666,040

2,088,103

1.6.2003

1.6.2004

66,660

167.80

41,762

197.10

15.6.2005

15.6.2005

1.6

1.3

Number of shares
in circulation

Number of
shares issued

Share capital

54,892,847

55,307,150 

2,311

–/–

–/–

–/–

–/–

–/–

5.5 

–/–

–/–

–/–

5.5 

Number of
own shares

414,303

–2,311

–/–

–/–

411,992

54,895,158

55,307,150 

The Bâloise-Holding registered shares are fully paid up and

have a nominal value of CHF 0.10 (2003: CHF 0.10). Entry in

Capitalization regulations: Under supervisory law, mini-
mum  capital regulations (solvency regulations)  apply to

the share register is limited to 2% of voting rights for indi-

subsidiaries which  carry out

insurance  business.  With

viduals and bodies corporate. In the course of its normal in-

regard to the business years 2003 and 2004, the subsidi-

vestment business, the Baloise Group purchases and sells

aries complied with all relevant supervisory regulations in

its own shares.

respect of capitalization.

Bâloise-Holding Annual Report 2004 111

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Financial Report 2004

24.2 Dividends
Dividends proposed are not paid until they have been ap-

It will be charged to accumulated profit following the adop-

proved by the Annual General Meeting. At the Annual Gen-

tion of the resolution at the 2005 Annual General Meeting.

eral Meeting on May 18, 2005, a dividend of CHF 1.10 per

Restrictions on  dividend  payments by subsidiaries:

share (2003: CHF 0.60) will be proposed for the 2004 fiscal

Subsidiaries of the  Baloise  Group  which  carry out insur-

year, a total figure of CHF 60.8 million (2003: CHF 33.2 mil-

ance  business are  subject to  certain  supervisory restric-

lion). The proposed dividend has not been included in the

tions relating to dividend payments.

consolidated financial statements for the 2004 fiscal year.

25. Earnings per share

Consolidated net profit in CHF m

Average number of outstanding shares

Earnings per share  in CHF

2003

91.4

2004

221.7

54,794,476

54’843’390

1.67

4.04

The  diluted  net earnings coincide  with  the  basic earnings

terparty is a financial institution outside the Group, which

per share because none of the existing share option plans

will procure  the  shares required  on  the  market if the  op-

(for  capital market transactions or  for  employee  share 

tions are exercised.

schemes) have a dilutive effect. The option holder’s coun-

26. Minority interests

Balance at January 1

Share of consolidated net profit

Change in share of unrealized gains and losses in capital and reserves

Addition/disposal due to changes in share of investment held

Addition/disposal due to changes in composition of consolidated Group

Dividends paid

Foreign exchange differences

Balance at December 31

in CHF m

27. Interest payable

Interest on policyholder bonuses credited

Savings and customer deposits

Medium-term fixed-rate notes

Mortgage bonds

Bonds

Other interest

Total

in CHF m

112

2003

28.1

6.9

–0.2

11.6

–/–

–7.8

2.1

40.7

2003

84.3

107.9

90.3

9.2

42.2

71.2

405.1

2004

40.7

13.0

–0.1

20.3

–1.3

–8.8

–0.3

63.5

2004

80.0

70.5

76.4

33.6

57.2

74.4

392.1

s056_s128_e  8.4.2005  14:22 Uhr  Seite 113

Financial Report 2004

28. Related-party transactions

30. Market risk relating to financial

instruments

In the course of its ordinary business activities, the Baloise

Group  conducts transactions with  associated  companies

The Baloise Group conducts insurance business in various

and with members of the Board of Directors and the Corpo-

European  countries and  holds investments worldwide  and

rate  Executive  Committee  of Bâloise-Holding.  Deutscher

is therefore exposed to financial risks, such as currency risk,

Ring Krankenversicherung, a mutual insurance company, is

credit risk, interest rate risk, liquidity risk and market risk.

not included in the consolidation of the Baloise Group, yet

In  1998,  the  Baloise  Group  implemented  comprehen-

is linked  with  Deutscher  Ring  Lebensversicherung  and

sive,  groupwide  risk management at all levels to  control

Deutscher Ring Sachversicherung through an organization

these risks. This involves both the active operational man-

agreement and  is therefore  considered  to  be  a  related

agement of individual and  portfolio  risks on  the  finance

party.  These  transactions are  not material to  the  Baloise

and  insurance  side,  and  the  development of general risk-

Group either individually or in aggregate and are conducted

based  business management systems.  Not only does this

at market conditions.

Included in balance sheet and income statement 2003

Mortgage loans

Policy and other loans

Receivables arising out of insurance operations

Other receivables

Other liabilities

Gross premiums written and policy fees

Investment income

Other income

in CHF m

2.7

7.7

1.2

0.2

–/–

0.1

3.5

0.4

2004

12.6

11.5

0.9

0.1

–/–

0.2

1.1

0.1

provide security for shareholders and clients; it also leads

to a positive rating on the capital market. By benchmarking

all activities based  on  their  contribution  to  value  added

(measured by the return on risk-adjusted capital), it is pos-

sible to focus on the most profitable segments.

Decentralized  risk management units track economic

market developments on a monthly basis and the effects of

these  on  the  risk portfolio  and  individual risk capacity.  In

addition, they ensure that limits are being adhered to and

market-derived benchmarks monitored, thus ensuring that

financial risk is restricted  to  market risk that cannot be 

dealt with by diversification. Stochastic and other methods

(value  at

risk for  operational short-term  management, 

extreme  value  methods for  long-term  management)  and 

extensive  scenario  analyses are  used  to  manage  the  re-

Remuneration remitted to the members of the Board of Di-

maining  market risk.  By applying  this risk management

rectors and the Corporate Executive Committee amounted

concept, the Baloise Group is in a position to react quickly

to CHF 9.0 million in fiscal 2004 (2003: CHF 7.7 million).

to changes in the market environment and to optimize its

In  the  year  under  review,  provisions amounting  to 

strategic long-term-position profitably.

CHF 0.6 million were set aside for expenditure in the event

of the  termination  of employment of persons in  key man-

agement positions.

29. Supplemental cash flow disclosure

Cash and bank balances

Cash equivalents

Total

in CHF m

2003

691.9

0.1

2004

686.5

0.1

692.0

686.6

Bâloise-Holding Annual Report 2004 113

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Financial Report 2004

30.1 Derivative financial instruments: fair value hedges

Interest rate instruments

Forward transactions

Swaps

OTC options

Other

Traded options

Traded futures

Total

in CHF m

Contract values

Fair value: assets

Fair value: liabilities

2003

–/–

201.6

582.0

–/–

–/–

–/–

2004

–/–

1,369.0

–/–

–/–

–/–

–/–

783.6

1,369.0

2003

–/–

6.5

10.1

–/–

–/–

–/–

16.6

2004

–/–

37.7

–/–

–/–

–/–

–/–

37.7

2003

–/–

–/–

–/–

–/–

–/–

–/–

–/–

2004

–/–

21.4

–/–

–/–

–/–

–/–

21.4

30.2 Derivative financial instruments: cash flow hedges

Interest rate instruments

Forward transactions

Swaps

OTC options

Other

Traded options

Traded futures

Subtotal

Foreign exchange instruments

Forward transactions

Swaps

OTC options

Other

Traded options

Traded futures

Subtotal

Total

in CHF m

Contract values

Fair value: assets

Fair value: liabilities

2003

–/–

2,748.8

–/–

–/–

–/–

–/–

2004

–/–

192.6

–/–

–/–

–/–

–/–

2,748.8

192.6

–/–

–/–

866.8

–/–

1,313.3

1,408.4

–/–

–/–

–/–

–/–

–/–

–/–

2003

–/–

28.8

–/–

–/–

–/–

–/–

28.8

–/–

–/–

110.9

–/–

–/–

–/–

2004

–/–

2.0

–/–

–/–

–/–

–/–

2.0

0.2

–/–

116.1

–/–

–/–

–/–

1,313.3

2,275.2

110.9

116.3

2003

–/–

14.3

–/–

–/–

–/–

–/–

14.3

–/–

–/–

–/–

–/–

–/–

–/–

–/–

4,062.1

2,467.8

139.7

118.3

14.3

2004

–/–

0.2

–/–

–/–

–/–

–/–

0.2

–/–

–/–

–/–

–/–

–/–

–/–

–/–

0.2

114

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Financial Report 2004

30.3 Currency risk
The insurance activities of the Baloise Group are conducted

30.4 Credit risk
Credit risk is defined as the risk that one party or counter-

almost entirely in  Swiss francs and  in  euro,  and  therefore

party to  a  financial instrument will fail to  discharge  an

the technical provisions are also predominantly in these two

obligation.  The 

risk is managed  by

reviewing 

the

currencies. Most of the provisions are currency-matched by

creditworthiness of each  individual counterparty,  setting

investments.  In  order  to  increase  income,  the  Swiss com-

high standards as regards their rating. As the credit risk of

panies hold  a  net euro  position  of CHF 2,807.3  million

the Baloise Group is spread over a large number of counter-

(2003:  CHF 4,119.7  million),  a  net US dollar  position  of

parties, clients, etc., the Baloise Group has no significant

CHF 446.7  million  (2003:  CHF 237.6  million)  and  a  net

credit risk with a single counterparty.

Japanese yen position of CHF 23.7 million (2003: CHF 11.0

Credit risk grows as the concentration of counterparties

million). The remaining currency excess positions are of lit-

in a single line of business or geographical area increases.

tle significance. For risk reasons, USD foreign currency expo-

Economic developments which  affect entire  lines of busi-

sure was almost fully hedged and EUR exposure hedged to

ness or geographical areas can put at risk the debt-paying

around one third.

ability of a whole group of otherwise independent counter-

parties. For this reason, the Baloise Group permanently re-

views its portfolios of counterparties on a groupwide basis.

30.5 Concentration of credit risks

Shares and fixed-interest securities (cid:3)10% of consolidated capital and reserves

Confederation of Switzerland

Federal Republic of Germany

UBS AG, Zurich/Basel

Eurohypo AG, Frankfurt a.M.

Bayerische Landesbank, Munich

Kingdom of Belgium

Landesbank Baden-Württemberg, Stuttgart

Hypo Real Estate, Munich

Bayerische Hypo- und Vereinsbank, Munich

HSH Nordbank, Hamburg/Kiel

Republic of Italy

Republic of Austria

Allgemeine Hypothekenbank Rheinboden AG

DZ Bank AG, Frankfurt a.M.

Pfandbriefbank Schweizerischer Hypothekarinstitute

DePfa Bank plc, Dublin

Dexia Bank, Brussels

Republic of France

Hypothekenbank in Essen

in CHF m

Time deposits make up CHF 699.0 million of the total amount

placed with UBS AG, Zurich/Basel (2003: CHF 668.0 million).

30.6 Interest rate risk of financial instruments
Interest rate  risk refers to  the  potential fluctuations in  the

market value of assets and liabilities as a result of changes

in  market interest rates.  In  the  Baloise  Group,  the  interest

rate risk for fixed-interest securities is controlled by regular,

active, benchmark-oriented reviews of maturity dates.

2003

1,507.4

745.5

1,105.9

506.4

311.8

2,714.8

560.6

275.2

322.6

305.0

497.2

491.6

270.6

329.2

236.0

317.2

287.3

318.0

299.0

2004

1,694.6

1,150.5

1,012.1

929.5

820.3

806.3

770.6

584.9

581.0

516.1

486.4

478.0

473.4

473.3

472.9

389.2

378.0

374.1

345.1

Bâloise-Holding Annual Report 2004 115

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Financial Report 2004

30.7 Liquidity risks
30.7.1 Liquidity risk at December 31, 2003

Assets with due date

Assets without fixed due date

Liabilities with due date

Liabilities without fixed due date

Net liquidity risk

in CHF m

30.7.2 Liquidity risk at December 31, 2004

Fixed-interest securities

Mortgage loans

Policy and other loans

Other investments

Other assets

Assets without fixed due date

Total

Liabilities from banking business and loans

Payables arising out of insurance operations

Other liabilities

Liabilities without fixed due date

Total

Net liquidity risk

in CHF m

Due in:
(cid:2)1 year

Due in: 
1– 5 years

15,387.8

18,995.9

–/–

–/–

Due in:
(cid:3)5 years

14,687.1

–/–

–9,049.1

–2,336.1

–4,458.0

–/–

–/–

–/–

Total

49,070.8

15,230.0

–15,843.2

–45,097.1

6,338.7

16,659.8

10,229.1

3,360.5

Due in:
(cid:2)1 year

1,107.9

3,719.0

397.7

1,906.6

3,086.1

–/–

Due in:
1– 5 years

12,866.8

5,175.7

665.5

104.0

1.0

–/–

Due in: 
(cid:3)5 years

13,195.6

903.6

337.1

–/–

–/–

–/–

10,217.3

18,813.0

14,436.3

–2,897.6

–2,012.5

–1,532.2

–/–

–6,442.3

3,775.0

–1,564.2

–1,810.6

–15.3

–49.6

–/–

–1,629.1

17,183.9

–0.3

–519.5

–/–

–2,330.4

12,105.9

Total

27,170.3

9,798.3

1,400.3

2,010.6

3,087.1

16,154.2

59,620.8

–6,272.4

–2,028.1

–2,101.3

–45,673.0

–56,074.8

3,546.0

30.8 Market value of financial assets and liabilities and market risks

2003

10,348.6

11,002.4

1,456.6

11,411.7

Book value

2004

10,455.2

9,798.3

1,400.3

6,272.5

2003

10,371.0

11,376.7

1,509.7

11,548.8

Market value

2004

10,765.1

9,964.5

1,432.4

6,351.4

Fixed-interest securities held to maturity

Mortgage loans

Policy and other loans

Liabilities from banking business and loans

in CHF m

The  foregoing  table  contains information  on  the  book and

market values of significant financial assets and  liabilities

which are not shown in the balance sheet at market or fair 

value.

116

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Financial Report 2004

31. Companies consolidated on a proportionate basis

Included in balance sheet and income statement

Investments

Intangible assets and tangible noncurrent assets

Liabilities

Capital and reserves

Income

Expenses

in CHF m

2003

768.9

31.7

758.0

158.8

149.5

131.6

2004

707.9

36.1

668.8

181.8

158.7

140.1

32. Contingent liabilities and commitments

32.1 Legal disputes
The Baloise Group and its subsidiaries are constantly faced

Executive Committee since the last balance sheet date that

with  legal disputes,  claims and  complaints which  in  most

could have a significant impact on the consolidated annual

cases stem  from  normal

insurance  operations.  No  new

accounts 2004.

facts in  this respect have  been  reported  to  the  Corporate

32.2 Capital commitments

Commitments entered into for the future purchase of

Investments

Tangible noncurrent assets

Intangible assets

Total commitments entered into

Of which relating to joint ventures

Of which own share of joint venture capital commitments

in CHF m

Commitments entered  into  for  the  future  purchase  of in-

vestments include private equity commitments, which are

unfinanced  commitments toward  direct investment in  pri-

vate equity or investment in private equity funds.

2003

469.5

–/–

–/–

469.5

–/–

–/–

2004

263.5

–/–

–/–

263.5

–/–

–/–

32.3 Warranties and guaranties for the benefit

of third parties

The  Baloise  Group  has issued  warranties and  incurred

payments due, or to provide warranties in connection with

obligations to  third  parties,  associates,  partnerships and

their  business activities.  The  Baloise  Group  is not aware 

joint ventures. These include obligations under contracts to 

of any cases of default which could have an effect on 

pay capital contributions or contributions to capital and re-

warranties.

serves,  to  allocate  funds to  cover  redemptions or  interest

Bâloise-Holding Annual Report 2004 117

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Financial Report 2004

32.4 Warranties and guaranties for the benefit of third parties

Warranties

Guaranties

Total warranties and guaranties for the benefit of third parties

Of which for the benefit of partners in joint ventures

Of which from joint ventures

Of which for the benefit of joint ventures

in CHF m

32.5 Assets assigned or pledged and securities lending

2003

634.3

328.3

962.6

–/–

–/–

–/–

2004

598.8

377.4

976.2

–/–

–/–

–/–

2003

4,030.6

–/–

–/–

–/–

Assets

2004

3,601.5

–/–

–/–

3.7

Amount of hedged
obligation

2004

771.4

–/–

–/–

–/–

2003

1,665.6

–/–

–/–

–/–

4,030.6

3,605.2

1,665.6

771.4

2.8

2.1

1.8

0.1

0.2

7.0

Investments

Tangible noncurrent assets

Intangible assets

Other assets

Total

in CHF m

32.6 Obligations under operating leases

2005

2006

2007

2008

2009 and later

Total

in CHF m

33. Events after the balance sheet date

Up  to  the  completion  of the  present consolidated  financial

statements on  March  23,  2005,  we  were  not aware  of any

events that would have a significant effect on the financial

statements as a whole.

118

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34. Significant subsidiaries and participating interests at December 31, 2004

Principal activity

Business
segments1

Holding
in percent

Method of
inclusion2

Currency

Share/
company capital
in millions

Switzerland

Bâloise-Holding, Basel

Baloise Insurance Company, Basel

Baloise Life Insurance Company, Basel

Baloise Bank SoBa, Solothurn

Haakon AG, Basel

Holding

Non-life

Life

Banking

Other

Baloise Asset Management Switzerland AG, Basel

Asset management

Baloise Asset Management International AG, Basel

Investment advice

Germany

Basler Versicherung Beteiligungsgesellschaft mbH, Hamburg

Baloise Beteiligungs-Holding GmbH, Bad Homburg

Deutscher Ring Lebensversicherungs-AG, Hamburg

SECURITAS Gilde Lebensversicherung AG, Bremen

Holding

Holding

Life

Life

Deutscher Ring Sachversicherungs-AG, Hamburg

Non-Life

Basler Securitas Versicherungs-Aktiengesellschaft,
Bad Homburg

Deutscher Ring Bausparkasse AG, Hamburg

Deutscher Ring Beteiligungsholding GmbH, Hamburg

DePfa Beteiligungs-Holding II GmbH, Düsseldorf

Deutscher Ring Financial Services GmbH, Hamburg

Grocon Erste Grundstücksgesellschaft mbH, Hamburg

Grocon Zweite Grundstücksgesellschaft mbH, Hamburg

OVB Vermögensberatung AG, Köln

Roland Rechtsschutz Beteiligungs GmbH, Cologne

Roland Rechtsschutz Versicherungs-AG, Cologne

Zeus Vermittlungsgesellschaft mbH, Hamburg

Non-Life

Banking

Other

Other

Other

Other

Other

Other

Other

Other

Other

O

NL

L

B

O

B

B

O

O

L

L

NL

NL

B

O

O

O

O

O

O

O

O

O

Belgium

Mercator Verzekeringen N.V., Ghent/Antwerp

Life and non-life

L/NL

Amazon Insurance N.V., Antwerp

Mercator, Re N.V., Antwerp

Euromex N.V., Antwerp

Corluy en C° Beurvennootschap N.V., Antwerp

Amid N.V., Ghent

Antwerp Real Estate N.V., Antwerp

Automobielcenter Gent N.V., Ledeberg

Hondius N.V., Antwerp

Merno-Immo N.V., Ghent

Plastic Investment Company, Kortrijk

Sogaplim N.V., Ghent

Non-life

Reinsurance

Non-life

Banking

Other

Other

Other

Other

Other

Other

Other

NL

NL

NL

B

O

O

O

O

O

O

O

1 L: Life, NL: Non-life, B: Banking, O: Other activities/Group business
2 F: Fully consolidated, P: Consolidated on a proportionate basis, E: Stated at equity valuation

Holding

100.00

100.00

100.00

74.75

100.00

100.00

100.00

100.00

100.00

100.00

100.00

100.00

100.00

65.00

26.00

100.00

100.00

100.00

54.44

60.00

25.02

90.10

100.00

100.00

100.00

100.00

37.50

97.85

84.00

74.38

100.00

99.75

29.00

50.00

F

F

F

F

F

F

F

F

F

F

F

F

F

F / P

F / P

E

F / P

F

F / P

F / P

F / P

E

F / P

F

F

F

F

E

F

F

F

F

F

E

P

CHF

CHF

CHF

CHF

CHF

CHF

CHF

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

EUR

Financial Report 2004

Total assets
in millions

2,192.6

Gross
premiums/
policy fees
in millions

–/–

5,516.5

1,281.1

25,230.9

2,715.0

5,

190.4

26.1

15.1

7.7

254.7

115.1

7,771.1

958.3

396.0

953.8

560.5

324.7

–/–

6.1

16.9

14.8

59.4

22.3

–/–

17.6

–/–

–/–

–/–

–/–

–/–

–/–

528.9

77.3

135.2

442.9

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

5.5

75.0

50.0

50.0

0.2

1.5

1.5

20.5

0.0

22.0

4.1

50.0

15.1

12.8

12.8

–/–

0.1

0.7

1.5

10.0

0.1

–/–

0.5

185.0

2,722.0

399.2

3.7

1.2

2.5

–/–

0.5

1.2

0.3

2.5

14.5

–/–

4.2

21.0

5.3

50.6

–/–

2.7

3.1

5.5

10.6

17.9

–/–

17.4

16.7

0.0

19.8

–/–

–/–

–/–

–/–

–/–

–/–

–/–

–/–

Bâloise-Holding Annual Report 2004 119

Method of
inclusion2

Currency

Share/ 
company capital
in millions

Total assets
in millions

Gross
premiums/
policy fees
in millions

–/–

26.0

23.0

–/–

437.9

7.5

12.5

0.1

957.2

123.1

456.3

4.1

F

F

F

F

F

F

F

F

F

F

F

F

F

F

CHF

EUR

EUR

EUR

EUR 

HRK

HRK

EUR 

CHF

CHF

USD

CHF

USD

EUR

5.1

18.0

15.0

14.5

465.4

49.0

30.2

40.0

70.9

16.2

8.0

–/–

31.2

438.5

–/–

5.0

572.7

–/–

0.0

1,137.0

–/–

1.4

0.0

18.0

504.4

309.7

17.4

–/–

–/–

–/–

s056_s128_e  8.4.2005  14:22 Uhr  Seite 120

Financial Report 2004

Continued

Luxembourg

Principal activity

Business
segments1

Bâloise (Luxembourg) Holding S.A., Luxembourg

Bâloise Assurances Luxembourg S.A., Luxembourg

Bâloise Vie Luxembourg S.A., Luxembourg

Holding

Non-life

Life

Baloise Fund Invest Advico, Luxembourg

Investment advice

O

NL

L

B

Holding
in percent

100.00

100.00

100.00

100.00

Austria

Basler Versicherungs-Aktiengesellschaft
in Österreich, Vienna

Basler osiguranje d.d., Zagreb

Basler Zivotno osiguranje d.d., Zagreb

Basler Immobilien GmbH, Vienna

Other countries

Baloise Insurance Co. (I.O. M.) Ltd.,
Douglas / Isle of Man/British Isles

Baloise Insurance Company (Bermuda) Ltd.,
Hamilton / Bermuda

Baloise Alternative Investment Strategies Ltd.,
Grand Cayman, Cayman Islands

Baloise Finance (Jersey) Ltd.,
St. Helier / Jersey / Channel Islands

Life and non-life

L/NL

100.00

Non-life

Life

Other

Reinsurance

Reinsurance

NL

L

O

NL

NL

97.00

97.00

100.00

100.00

100.00

Asset management

L/NL/O

100.00

Other

O

100.00

Baloise Private Equity Ltd., Cayman Islands

Asset management

L/NL/O

100.00

Baloise (España) S.A., Madrid

Other

NL

100.00

1 L: Life, NL: Non-life, B: Banking, O: Other activities/Group business
2 F: Fully consolidated, P: Consolidated on a proportionate basis, E: Stated at equity valuation

120

s056_s128_e  8.4.2005  14:22 Uhr  Seite 121

Financial Report 2004

Report of the Group
auditors

to the General Meeting of
Bâloise-Holding, Basel

As auditors of the Group, we have audited the consolidated

financial statements (income  statement,  balance  sheet,

cash  flow  statement,  statement of changes in  capital and

reserves, and notes to the financial statements, pages 69
to 120)1 of the Baloise Group for the year ended December
31, 2004.

These  consolidated  financial statements are  the  re-

sponsibility of the Board of Directors. Our responsibility is

to express an opinion on these consolidated financial state-

ments based on our audit. We confirm that we meet the le-

gal requirements concerning professional qualification and

independence.

Our  audit was conducted  in  accordance  with  auditing

standards promulgated  by the  Swiss profession  and  with

the International Standards on Auditing, which require that

an  audit be  planned  and  performed  to  obtain  reasonable

assurance about whether the consolidated financial state-

ments are free from material misstatement. We have exam-

ined on a test basis evidence supporting the amounts and

disclosures in  the  consolidated  financial statements.  We

have also assessed the accounting principles used, signifi-

cant estimates made and the overall consolidated financial

statement presentation. We believe that our audit provides

a reasonable basis for our opinion.

In  our  opinion,  the  consolidated  financial statements

give a true and fair view of the financial position, results of

operations and the cash flows in accordance with Interna-

tional Financial Reporting  Standards (IFRS)  and  comply

with Swiss law.

We  recommend  that the  consolidated  financial state-

ments submitted to you be approved.

PricewaterhouseCoopers AG

Edgar Fluri

Peter Lüssi

Basel, April 5, 2005

1 The German version of the Financial Report is binding.

Bâloise-Holding Annual Report 2004 121

s056_s128_e  8.4.2005  14:22 Uhr  Seite 122

122

s056_s128_e  8.4.2005  14:22 Uhr  Seite 123

Financial Report 2004

Income statement: Bâloise-Holding

Income

Income from securities

Gains on securities

Income from participating interests

Interest on loans to Group companies

Income from financial assets

Other interest receivable

Realized gains on noncurrent assets

Other income

Total income

Expenses

Administrative expenses

Interest payable

Amortization of/losses from noncurrent assets

Other expenses

Total expenses

Overall result

Total income

Total expenses

Total profit before tax

Tax on income and capital

Annual net profit

in CHF

2003/ 2004 

2004/ 2005

–/–

–/–

5,775,682

40,001,336

169,615,616

223,875,840

2,798,352

5,357,325

612,677

2,017,044

1,068,555

2,732,821

19,710,756

11,787,420

3,480,670

2,332,738

201,575,396

289,591,436

–5,347,099

–5,907,108

–40,391,024

–45,336,805

–114,499,511

–62,499,123

–38

–51,253,192

–160,237,672

–164,996,228

201,575,396

289,591,436

–160,237,672

–164,996,228

41,337,724

124,595,208

–119,795

–310,948

41,217,929

124,284,260

Bâloise-Holding Annual Report 2004 123

s056_s128_e  8.4.2005  14:22 Uhr  Seite 124

Financial Report 2004

Balance sheet: Bâloise-Holding

Assets

Bank balances

Receivables from Group companies

Other receivables

Accruals deferrals

Securities

Current assets

Participating interests

Financial assets

Noncurrent assets

Total assets

Liabilities and capital and reserves

Short-term liabilities

Payables to Group companies

Bonds

Provisions

Accruals deferrals

Liabilities

Share capital

General reserve

Reserve for own shares

Free reserve 

Accumulated profit

Capital and reserves

Total liabilities and capital and reserves

in CHF

124

Note 

3.31.2004 

3.31.2005

6,523

85,907,278

183,956,724

194,250,961

1,804,309

589,920

2,276,161

702,693

–/–

173,166,552

186,357,476

456,303,645

1,418,884,115

1,446,124,075

162,625,973

255,758,786

1,581,510,088

1,701,882,861

1,767,867,564

2,158,186,506

2

3

12,769

12,252

3,051,111

1,034,067

4

1,150,000,000

1,400,000,000

73,200

26,118,457

50,704,148

26,724,042

1,179,255,537

1,478,474,509

5

5,530,715

11,724,001

14,005,321

5,530,715

11,724,001

16,698,848

515,497,921

520,804,394

41,854,069

124,954,039

588,612,027

679,711,997

1,767,867,564

2,158,186,506

s056_s128_e  8.4.2005  14:22 Uhr  Seite 125

Financial Report 2004

Notes to the financial statements of Bâloise-Holding

1. Basis of accounting

2. Securities

The  Bâloise-Holding  accounts comply with  Swiss legal

For strategic reasons, shares amounting to CHF 133.2 mil-

requirements.

lion  in  value  were  reclassified  from  noncurrent assets

(financial assets) to current assets. This generated a book

profit of CHF 40.0 million.

3. Participating interests

Company

Baloise Insurance Company, Basel

Baloise Life Insurance Company, Basel

Baloise Bank SoBa, Solothurn

Baloise Asset Management Switzerland AG, Basel

Baloise Asset Management International AG, Basel

Haakon AG, Basel

Basler Versicherung Beteiligungsges. mbH, Hamburg

Baloise Beteiligungs-Holding GmbH, Bad Homburg

Bâloise (Luxembourg) Holding S.A., Luxembourg

Baloise Fund Invest Advico, Luxembourg

Baloise Insurance Co. (I.O.M.) Ltd., Isle of Man

Baloise Insurance Company (Bermuda) Ltd., Bermuda

Baloise Finance (Jersey) Ltd., Jersey

The  holdings have  been  rounded  to  the  nearest percent.

Additional information about the participating interests of

Bâloise-Holding is given on pages 119 to 120.

4. Bonds

Amount

CHF 300 million

CHF 600 million

CHF 250 million

CHF 250 million

Holding at
3.31.2004
in %

Holding at
3.31.2005
in %

Share/company
capital at 3.31.2005 
in millions

Currency

100

100

100

100

100

75

100

100

100

100

100

100

100

100

100

100

100

100

75

100

100

100

100

100

100

100

CHF

CHF

CHF

CHF

CHF

CHF

EUR

EUR

CHF

EUR

CHF

CHF

CHF

75.0

50.0

50.0

1.5

1.5

0.2

20.5

0.0

437.9

0.1

31.2

5.0

1.4

Interest rate

Issued

Maturity date

3.25 %

4.25 %

3.375 %

2.375 %

1998

2000

2003

2004

4.7.2008

9.28.2005

12.15.2009

12.20.2010

Bâloise-Holding Annual Report 2004 125

s056_s128_e  8.4.2005  14:22 Uhr  Seite 126

Financial Report 2004

5. Own shares

6. Significant shareholders

The  companies in  the  Baloise  Group  bought a  total of

There were no significant changes in the composition of

523,850  shares at an  average  price  of CHF 54  per  share

shareholders in  the  year  under  review.  As at March  31,

during the year under review, and sold 472,809 shares at

2005, no shareholder held more than 5% of the outstand-

an  average  price  of CHF 50.  At March  31,  2005,  they

ing Bâloise-Holding stock.

together held a total of 230,499 Bâloise-Holding shares. 

As a  widely held  joint stock company,  the  Baloise  is

At March  31,  2005,  an  amount of CHF 2.7  million  was

included  in  the  Swiss Market Index (SMI)  and  features in

transferred from the free reserve of Bâloise-Holding to the

the SWX’s index calculations with a free float of 100%.

reserve for own shares.

The  following  table  provides a  current breakdown  of

shareholders as at March 31, 2005.

Shareholders

Chase Nominees

Investors Bank & Trust

UBS Group

Nortrust Nominees Ltd.

Mellon Bank N. A.

CS Group

Deutsche Bank Nominee

Fidelity Group

Rolex Group

in percent

Total
holding at
3.31.2004

Share of
voting rights
3.31.2004

Total
holding at
3.31.2005

Share of
voting rights
3.31.2005

4.0
(cid:2) 2.0
(cid:2) 2.0
(cid:2) 2.0
(cid:2) 2.0
(cid:2) 2.0

2.3

2.5

2.0

2.0
(cid:2) 2.0
(cid:2) 2.0
(cid:2) 2.0
(cid:2) 2.0
(cid:2) 2.0

2.0

2.0

2.0

4.8

2.6

2.5

2.4

2.2

2.1
(cid:2) 2.0
(cid:2) 2.0
(cid:2) 2.0

2.0

0.0

2.0

0.0

0.0

1.6
(cid:2) 2.0
(cid:2) 2.0
(cid:2) 2.0

7. Contingent liabilities

8. Personnel expenses

At March  31,  2005,  warranty obligations amounted  to

Administrative  costs include  CHF 1.1  million  relating  to

CHF 446,3 million (prior year: CHF 435.8 million). Of these,

personnel expenses in the year under review (2003: CHF 1.1

CHF 204,0 million relate to the warranty in respect of the con-

million).

vertible bond issued by Baloise Finance (Jersey) Ltd. The se-

curities needed for hedging are recognized as “Securities”.

Bâloise-Holding  is jointly and  severally liable  for value-

added tax payable with all the companies in the tax group

set up by the Baloise Insurance Company.

126

s056_s128_e  8.4.2005  14:23 Uhr  Seite 127

Financial Report 2004

Proposed allocation of accumulated profit

Included in balance sheet and income statement

Annual net profit

Retained profit carried forward

Accumulated profit

Dividend distribution required by Articles of Incorporation

Available for distribution at General Meeting

Proposed by the Board of Directors

Allocation to free reserve

Additional dividend distribution

Retained profit carried forward 

in CHF

The above distribution is in accordance with the provisions

of Article  30  of the  Articles of Incorporation  and  results in

a  distribution  of CHF 1.10  gross per  share  (CHF 0.71  after

deduction of withholding tax).

2003/2004

2004/2005

41,217,929

124,284,260

636,140

669,779

41,854,069

124,954,039

–276,536

–276,536

41,577,533

124,677,503

–8,000,000

–63,500,000

–32,907,754

–60,561,329

669,779

616,174

Bâloise-Holding Annual Report 2004 127

s056_s128_e  8.4.2005  14:23 Uhr  Seite 128

Financial Report 2004

Report of the statutory
auditors

to the General Meeting of
Bâloise-Holding, Basel

As statutory auditors,  we  have  audited  the  accounting

records and  the  financial statements (income  statement,

balance sheet and notes to the financial statements, pages
123  to  126)1 of Bâloise-Holding  for  the  financial year
ended March 31, 2005.

These financial statements are the responsibility of the

Board of Directors. Our responsibility is to express an opin-

ion on these financial statements based on our audit. We

confirm  that we  meet the  legal requirements concerning

professional qualification and independence.

Our  audit was conducted  in  accordance  with  auditing

standards promulgated by the Swiss profession, which re-

quire  that an  audit be  planned  and  performed  to  obtain

reasonable  assurance  about whether  the  financial state-

ments are free from material misstatement. We have exam-

ined on a test basis evidence supporting the amounts and

disclosures in  the  financial statements.  We  have  also  as-

sessed  the  accounting  principles used,  significant esti-

mates made and the overall financial statement presenta-

tion. We believe that our audit provides a reasonable basis

for our opinion.

In  our  opinion,  the  accounting  records and  financial

statements and  the  proposed  appropriation  of the  accu-

mulated  profit comply with Swiss law  and  the  Company’s

Articles of Incorporation.

We recommend that the financial statements submitted

to you be approved.

PricewaterhouseCoopers AG

Edgar Fluri

Peter Lüssi

Basel, April 5, 2005

1 The German version of the Financial Report is binding.

128

The Baloise

Profile

Headquartered  in  Basel (Switzerland)  and  with  operations in  continental

Europe, the Baloise Group is a solution provider in the fields of insurance

and provision for the future. The Group’s strategic focus is on sustainable,

income-oriented growth. Core markets are Switzerland, Germany, Belgium,

Austria  and  Luxembourg.  The  Baloise  Group  employs a  staff of around

8,000. Bâloise-Holding registered shares are included in the Swiss Market

Index (SMI) and are traded on virt-x under the symbol BALN. 

Our conduct guidelines

Create value
Value means nurturing and creating quality. We care for the value of rela-

tionships and  the  value  to  be  found  in  change.  We  value  ourselves and

others. We focus on the requirements of our customers, our shareholders

and our staff. We employ our time, money and human resources with great

care. Creating and adding value are our targets.

Foster relations
We  live  in  a  networked  world  which  links us to  a  lot of people.  We  care 

about these relationships. We talk to others and we are prepared to listen.

We are honest, open and communicative. We are critical and able to accept

criticism.  We  create  unambiguous mutual expectations.  We  stand  by our

word. Together we are strong.

Bring about change
The world is changing fast. It is changing us. We change. The pressures of a

changing world are a call for action. We analyze. We decide. We intervene

and we implement. We deliver results. Changing in order to innovate and to

add value is our goal.

Profit development 2000– 2004

750

625

500

375

250

125

0

–125

–250

–375

–500

–625

–750

in CHF m

4
3
6

4
0
4

1
9

2
2
2

4
3
6
–

2000

2001

2002

2003

2004

The most important figures
at a glance

Income statement

Total premium income (gross)

Of which non-life

Of which life

Investment-type premiums

Consolidated net profit

Balance sheet

Investments

Technical provisions

Capital and reserves

Assets under management

2003

7,374.7

3,088.8

4,301.1

261.0

91.4

2004

7,022.1

3,081.4

3,956.4

443.5

221.7

56,307.7

52,799.3

42,328.7

42,703.3

3,319.8

3,482.5

Change in %

–4.8

–0.2

–8.0

69.9

142.6

–6.2

0.9

4.9

Total assets under management

65,551.1

61,274.8

–6.5

Indexed share price development1 2001–2004

140

120

100

80

60

40

20

0

2001

2002

2003

2004

Bâloise Holding, registered2

SWX MS Insurance Price Index (SMINNX)

Swiss Market Index

1 December 29, 2000 = 100
2 adjusted after 1:10 split of July 24, 2001

Distributions 2000– 2004

in CHF m

Ratios

Return on equity (ROE)

On capital and reserves
as shown in the balance sheet

Excl. unrealized gains/losses

Combined ratio non-life (net)

Combined ratio non-life (gross)

Technical reserve ratio non-life

in percent

Embedded value life insurance

Value of insurance portfolio

Adjusted capital and reserves

Solvency costs

Total

Of which value new business

in CHF m

Key share data

2.9

2.9

103.2

97.6

177.4

6.5

6.8

97.5

93.0

179.6

1,236.1

1,008.7

–264.0

1,980.2

15.5

1,181.7

1,400.3

–445.2

2,136.8

15.2

Shares issued as at 12.31.

in units

55,307,150

55,307,150

600

550

500

450

400

350

300

250

200

150

100

50

0

1
4
1

6
3
1

0
5

Capital and reserves per share 
as at 12.31.

in CHF

Consolidated net profit per share in CHF

Price at year-end in CHF

Market capitalization as at 12.31.

in CHF m

Price-earnings ratio

Dividend per share in CHF

1 based on proposal to the Annual General Meeting

5
3
3

3
9
2

3
3
1

2
2

3
3

Number of staff
Total at 12.31.1

Of which Switzerland

2000

2001

2002

2003

2004

Of which other countries

in CHF m

1 adjusted for degree of employment

Dividends paid

Nominal value repayments

Share repurchases

60.02

1.67

51.65

2,857

30.9

0.6

8,745

3,774

4,971

4.9

1.6

62.97

4.04

52.50

2,904

13.1
1.11

8,090

3,781

4,309

–7.5

0.2

–13.3

Publishing details

Bâloise-Holding Annual Report 2004

Published by
Baloise, Corporate Communications

Concept, design
Primafila AG, Zurich

Text
Baloise, Corporate Communications
Corin Ballhaus, CLS
René Vautravers

Photographs
Andreas Schwaiger
Markus Bühler

Production
Boncept AG, Zurich

Printing
Werner Druck AG, Basel

Paper
Environmentally friendly, wood-free offset
paper, bleached without chlorine

© 2005 Bâloise-Holding, CH-4002 Basel

This Annual Report ist also available 
in German and French.

The German version is binding.

The Annual Report can be found under
www.baloise.com

 
Bâloise-Holding

Aeschengraben 21

CH-4002 Basel

www.baloise.com

Addresses

Switzerland
Basler Versicherungen

Aeschengraben 21

CH-4002 Basel

Phone +41 61 285 85 85

Fax +41 61 285 70 70

Austria
Basler Versicherungen 

Brigittenauer Lände 50 –54

A-1203 Vienna

Phone +43 1 33 160 0

Fax +43 1 33 160 200

E-mail insurance@baloise.ch

E-mail office@basler.co.at

www.baloise.ch

www.basler.co.at

“

Finding and retaining

the right customers …

”

Bâloise-Holding
Annual Report 2004

Key dates
and contacts

May 18, 2005
Annual General Meeting 

Bâloise-Holding

September 7, 2005
Half-Year Media Conference

September 7, 2005
Meeting of Financial Analysts

March 21, 2006
Annual Media Conference

March 21, 2006
Meeting of Financial Analysts

April 28, 2006
Annual General Meeting 

Bâloise-Holding

Investor Relations
Carsten Stolz

Aeschengraben 21

CH-4002 Basel

Phone +41 61 285 83 65

Fax +41 61 285 75 62

Media Relations
Philipp Senn

Aeschengraben 21

CH-4002 Basel

Phone +41 61 285 84 67

Fax +41 61 285 90 06

E-mail media.relations@baloise.com

www.baloise.com

E-mail investor.relations@baloise.com

Deutscher Ring

Baloise Bank SoBa

Amthausplatz 4

CH-4502 Solothurn

Phone +41 32 626 02 02

Fax +41 32 623 36 92

E-mail bank@baloise.ch

www.baloise.ch

Germany
Basler Securitas Versicherungen

Basler Strasse 4, Postfach 1145

D-61281 Bad Homburg

Phone +49 61 7213 0

Fax +49 61 7213 200

E-mail info@basec.de

www.basler-securitas.de

Versicherungsunternehmen

Ludwig-Erhard-Strasse 22

D-20459 Hamburg

Phone +49 40 3599 0

Fax +49 40 3599 2500

Belgium
Mercator Verzekeringen

Desguinlei 100

B-2018 Antwerp

Phone +32 3 247 21 11

Fax +32 3 247 27 77

E-mail info@mercator.be

www.mercator.be

Luxembourg
Bâloise Assurances

1, rue Emile Bian

L-1235 Luxembourg

Phone +352 290 190 1

Fax +352 290 591

E-mail info@baloise.lu

www.baloise.lu

Croatia
Basler osiguranje

Trg bana Josipa Jelacˇic´a 4

E-mail Service@DeutscherRing.de

HR-10000 Zagreb

www.DeutscherRing.de

Phone +385 1 48 17 808

Fax +385 1 48 16 932

E-mail info@basler.hr

www.basler.hr

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