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Best of the Best PLC

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FY2021 Annual Report · Best of the Best PLC
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Group Strategic Report, 

Report of the Directors and 

Financial Statements 

For The Year Ended 30 April 2021 

for 

BEST OF THE BEST PLC

BEST OF THE BEST PLC 
Contents of the Financial Statements 
For The Year Ended 30 April 2021

                                                                                                                                                                    Page 

Company Information                                                                                                                                    1 

Group Strategic Report                                                                                                                                  2 

Corporate Governance Report                                                                                                                      8 

Report of the Remuneration Committee                                                                                                    14 

Report of the Directors                                                                                                                                 16 

Report of the Independent Auditor                                                                                                             19 

Consolidated Statement of Comprehensive Income                                                                                  24 

Consolidated Statement of Financial Position                                                                                            25 

Company Statement of Financial Position                                                                                                 26 

Consolidated Statement of Changes in Equity                                                                                           27 

Company Statement of Changes in Equity                                                                                                29 

Consolidated Statement of Cash Flows                                                                                                       30 

Company Statement of Cash Flows                                                                                                             31 

Notes to the Financial Statements                                                                                                               32 

Notice of Annual General Meeting                                                                                                              50

BEST OF THE BEST PLC 

Company Information 
For The Year Ended 30 April 2021

DIRECTORS:

W S Hindmarch 
R C E Garton 
M W Hindmarch 
D S P Firth 
B Hughes 
D Burns 

SECRETARY:

Kerin Williams 

REGISTERED OFFICE:

Unit 2 Plato Place 
72/74 St Dionis Road 
London 
SW6 4TU 

REGISTERED NUMBER:

03755182 

AUDITOR:

BANKERS:

NOMINATED ADVISORS:

SOLICITORS:

Azets Audit Services 
Statutory Auditor 
2nd Floor, Regis House 
45 King William Street 
London 
EC4R 9AN 

Barclays Bank Plc 
93 Baker Street 
London 
W1A 4SD 

finnCap 
1 Bartholomew Close 
London 
EC1A 7BL 

Fieldfisher LLP 
Riverbank House 
2 Swan Lane 
London 
EC4R 3TT

1

BEST OF THE BEST PLC 
Group Strategic Report 
For The Year Ended 30 April 2021

CHIEF EXECUTIVE’S STATEMENT 

Having made the strategic decision to exit our predominantly airport-based retail estate and concentrate on 
a pure online strategy, we have been able to tailor our business, product and pricing specifically to a much 
more scalable, online only proposition. The exit from our final physical site in September 2019 was, with the 
benefit of hindsight, opportune given the restrictions on travel that have been in place due to the pandemic. 
Our online only strategy to significantly increase year on year growth in online marketing investment and 
player acquisition, combined with additional competition frequency, delivered a materially enhanced top line 
performance, strong profitability and cash generation. 

As a purely online business, we are now completely focused on enhancing the products and experience we 
offer to both new and existing players by leveraging our proprietary systems, software and the extensive and 
valuable  database  that  we  have  created  over  many  years. We  now  have  our  best  ever  product  proposition 
following the investments we have made to enhance prize values and reduce ticket prices. These initiatives 
have enabled us to retain existing players and acquire new ones. It is this focus and continued engagement 
with our customers that has driven our strong performance during the period. 

The  financial  results  for  the  year  clearly  reflect  the  benefits  of  our  online  only  focus,  with  increased 
operating margins, improved capital efficiency and cost savings, enabling investment in new competitions, 
additional headcount, IT and app development. 

During the year we also launched a strategic review and explored early-stage discussions with a number of 
interested  parties  in  an  orderly  fashion.  The  “formal  sale  process”  mechanism  was  adopted  in  order  to 
facilitate  these  discussions  with  certain  regulatory  dispensations  under  the  Takeover  Code.  Following 
extensive talks with a range of parties, the Board concluded that it was is in shareholders’ best interests to 
focus on the continuing growth of the business under its existing strategy as a publicly quoted business. This 
pure online strategy, with a focus on cash generation, has enabled a policy of consistent shareholder returns 
and we are confident will continue to do so. 

Final Results 

This financial year was the first year that 100% of revenue has been derived from online operations and the 
positive effect of this transition can be clearly seen in our strong financial performance. Revenue for the year 
ended  30  April  2021  increased  to  £45.68  million  (2020:  £17.79  million)  and  profit  before  tax  rose  to 
£14.06 million (2020: £4.21 million). Earnings per share increased to 122.52p (2020: 37.51p). 

A  total  of  £14.27  million  of  cash  flow  was  generated  from  operations  during  the  period.  Net  assets  at 
30 April 2021 stood at £8.96 million (2020: £3.30 million), underpinned by cash balances of £11.81 million 
(2020: £5.21 million) and our 965-year leasehold office properties valued at £0.95 million. The Group is debt 
free. 

Dividends 

In line with our progressive dividend policy, the Board is recommending a final dividend of 5.0p per share 
(2020: 3.0p) for the full year ended 30 April 2021 subject to shareholder approval at the Annual General 
Meeting on 15 September 2021. The final dividend will be paid on 1 October 2021 to shareholders on the 
register on 17 September 2021. 

As the Company continues to be profitable, cash generative and benefits from a robust balance sheet, the 
Board was also pleased to declare the return of approximately £4.71 million to shareholders by way of a 
special dividend (the “Special Dividend”) of 50.0p per ordinary share. 

The Special Dividend will be paid on 16 July 2021 to shareholders on the register at the close of business on 
2  July  2021.  The  ex-dividend  date  is  1  July  2021.  Following  the  payment  of  the  Special  Dividend  the 

2

BEST OF THE BEST PLC 
Group Strategic Report (continued) 
For The Year Ended 30 April 2021

Company will retain working capital cash balances in excess of £6.0 million, which the Directors consider 
to be sufficient working capital to fund the Company’s activities over the next 12 month period. 

Strategy, competitions, pricing 

The period to 30 April 2021 marked the first financial year since our inception in 2000 that the Company did 
not generate any physical site revenues. Our strategic decision to move to an online only model was based 
on efficiencies that can be delivered, both financially and operationally, using evolving digital channels. 

We have continued to innovate and have successfully executed marketing strategies more effectively using 
predominantly digital media, complemented by traditional advertising channels. 

In recent years, we have successfully diversified our offering and significantly broadened our addressable 
market by offering players prizes across new categories and at a variety of ticket prices. BOTB’s principal 
competitions  are  the  Weekly  Dream  Car  Competition,  which  continued  to  perform  well  and  the  more 
recently  launched  Midweek  Competition,  with  a  more  focused  selection  of  prizes.  During  the  year,  the 
improvements we have made to enhance the overall user experience included materially reduced prices, a 
wider choice of cars, cash included as standard, and further improvements to the ‘Spot the Ball’ mechanic. 

I am pleased to report that our continued innovation is popular with our players and has driven increased 
levels of engagement and repeat play. 

The  Weekly  Lifestyle  Competition,  which  features  luxury  watches,  motorbikes,  holidays,  other 
gadgets/technology and cash prizes, has continued to perform well. 

Whilst the COVID-19 restrictions in place during most of the year significantly curtailed the ability of our 
presenting team to surprise winners at home or at work, we were pleased that the video calling alternatives 
available were well received by our players and continued to provide the engaging content for which BOTB 
has become so well regarded. 

BOTB now has a database of over 1.7 million which supports existing competitions and can also provide us 
with new opportunities. We have continued to consider and review potential new products and partnerships 
and will update shareholders as appropriate in due course. 

Continued investment in IT development 

With the vast majority of our website visits and over half of our revenue now from mobile devices, mobile 
usage  remains  fundamental  in  our  approach  to  IT  development.  During  the  year,  we  have  made  further 
progress to enhance our mobile interface which has led to higher conversion rates, including improvements 
to the mobile registration, playing and payment experience, including Apple Pay, which in turn will assist 
both conversion and frequency of engagement. 

Following a longer than expected period of development and testing, both our native iOS app and our native 
Android app are now live in the respective Apple and Play stores. Whilst the Android App was only recently 
released,  customer  reaction  has  so  far  been  pleasingly  positive  and  has  now  given  us  the  confidence  to 
commence a programme of customer awareness and app marketing activity. 

New player acquisition and CRM 

As  planned,  during  the  financial  year  we  accelerated  marketing  investment,  in  particular  using  digital 
marketing  to  engage  with  new  players  and  this  has  delivered  efficient  returns  on  investment  and  lifetime 
value metrics. All marketing investment is strictly calibrated on the cost per acquisition of a new customer 
versus their predicted lifetime value. 

3

BEST OF THE BEST PLC 
Group Strategic Report (continued) 
For The Year Ended 30 April 2021

We have continued to focus on social media as a core marketing channel, driving both customer acquisition 
and  brand  awareness.  Our  engagement  metrics  increased  with  our  Facebook  page  now  attracting  over 
400,000  followers,  with  BOTB’s YouTube  channel  at  over  60,000  subscribers,  and  Instagram  followers 
nearing 300,000. 

Two  new  TV  ads  were  produced  and  aired  during  the  period,  with  ongoing  testing  and  optimisation  for 
different audiences. We have continued to complement our social media activities with campaigns executed 
on  traditional  media  to  maximise  our  exposure  to  a  wide  range  of  ages  and  demographics,  including  our 
‘traditional’ airport customer. 

Board Changes 

In March 2021, Ben Hughes and Daniel Burns joined the Board as Executive Director and Non-Executive 
Director, respectively. 

Ben  Hughes  has  served  as  Marketing  Director  for  BOTB  since  2010  and  leads  all  marketing  strategy, 
budgeting  and  delivery  for  the  Company.  During  his  tenure  Ben  has  been  responsible  for  devising  and 
implementing the Company’s marketing strategies to increase online revenues and to significantly grow the 
brand’s  online  presence.  Previously,  Ben  spent  nine  years  at  News  International  where  he  was  Head  of 
Marketing (Digital) for News Group Media. 

Daniel Burns is an experienced corporate financier in the gaming, competitions, lottery and media sector 
with over 20 years of advisory experience covering both public and private companies. Daniel is Managing 
Partner  at  Oakvale  Capital  LLP,  a  corporate  finance  advisor  in  the  gaming  and  media  industry.  Daniel 
previously  worked  as  a  corporate  lawyer  at  Macfarlanes,  focusing  on  venture  capital  and  international 
mergers and acquisitions. He has sat on the advisory boards of a number of the largest gaming companies. 

Following the appointment of Ben and Daniel, the Company has three Executive Directors and three Non-
Executive Directors, of which one can be considered independent. The Board continues to place significant 
importance on corporate governance and as a result will seek to appoint an additional independent director 
in due course. In consideration of this, Michael Hindmarch, Non-Executive Chairman, has also agreed to 
step down as Chairman by 1 October 2021, with an independent Non-Executive Chairman appointed in due 
course. 

Outlook 

Our performance in 2020 reflects our online focus and efficient investment in marketing activities and we 
are pleased that BOTB has delivered substantially increased revenue and profit. BOTB’s ability to generate 
cash, our strong balance sheet and the fact that we have no debt gives us confidence in our ability to deliver 
continued future growth. 

We are excited about the opportunities that the year ahead holds for BOTB, with a recovering economy and 
hopefully  a  return  to  normality.  However,  in  contrast  to  the  summer  2020  period,  we  have  experienced 
somewhat of a reduction in customer engagement since the latest easing of lockdown restrictions on 12 April 
2021,  specifically  relating  to  the  understandably  long-awaited  re-opening  of  hospitality  and  non-essential 
retail. We are closely monitoring this, but with our flexible model, growth strategy and plans for the year 
ahead, we expect customer engagement to return to normal levels before too long. I look forward to updating 
shareholders in due course. 

4

BEST OF THE BEST PLC 
Group Strategic Report (continued) 
For The Year Ended 30 April 2021

KEY PERFORMANCE INDICATORS 

The Directors have monitored the performance of the Company with particular reference to the following 
key performance indicators: 

1.        Sales, both online and at retail sites, compared to the prior year. 

2.        Marketing efficiency calculated using the twelve-month Lifetime Value per customer, against the Cost 

per Acquisition. 

RISK MANAGEMENT 

In order to execute the Company’s strategy, the Company will be exposed to both financial and non-financial 
risks. The Board has overall responsibility for the Company’s risk management, and it is the Board’s role to 
consider whether those risks identified by management are acceptable within the Company’s strategy and 
risk  appetite.  The  Board  therefore  regularly  reviews  the  principal  risks  and  considers  how  effective  and 
appropriate  the  controls  that  management  has  in  place  to  mitigate  the  risk  exposure  are  and  will  make 
recommendations to management accordingly. 

Financial Risk Management 

Credit risk 

The exposure to credit risk is limited to the carrying amounts of financial assets. There is considered to be 
little exposure to credit risk arising on receivables due to the low value of receivables held at the year-end. 
The credit risk arising on cash balances is limited because the third parties are banks with high credit ratings 
assigned by international credit rating agencies. 

Liquidity risk 

Sufficient cash balances are maintained to ensure that there are available funds for operations. Operations 
are financed principally from equity and cash reserves. 

Non-financial Risk Management 

Interruption to website and associated IT infrastructure 

As the Company now operates wholly online, it is heavily reliant on the effective operation of its website 
and associated IT infrastructure. Any interruption to the website or IT infrastructure would therefore have an 
immediate and significant impact on the Company. 

The  Company  have  various  processes  and  controls  in  place  to  ensure  the  likelihood  of  interruption  is 
minimised  and,  in  the  unlikely  event  that  the  website  or  IT  infrastructure  failed,  it  could  be  returned  to 
operation in a short space of time. This includes having contracts in place with third party suppliers to ensure 
any potential source of interruption is identified promptly and also to ensure that data, including customers’ 
data, is protected. 

Management and key personnel 

The success of the Company to a significant extent is dependent on the Executive Directors and other senior 
managers. To mitigate the risk of losing such personnel, the Company endeavour to ensure that they are fairly 
remunerated and well incentivised. 

5

BEST OF THE BEST PLC 
Group Strategic Report (continued) 
For The Year Ended 30 April 2021

Regulatory change 

The Company currently operates weekly skilled competitions, which are not regulated. This could be subject 
to change in the future and the Company continue to seek appropriate legal advice to ensure they comply 
with all relevant legislation and licensing. 

S172 STATEMENT 

Under Section 172(1) of the Companies Act 2006, a director of a company must act in the way he or she 
considers, in good faith, would be most likely to promote the success of the company for the benefit of its 
members as a whole, and in doing so have regard (amongst other matters) to: 

–         the likely consequence of any decision in the long-term 

–         the interests of the company’s employees 

–         the need to foster the company’s business relationships with suppliers, customers and others 

–         the impact of the company’s operations on the community and the environment 

–         the desirability of the company maintaining a reputation for high standards of business conduct – the 

need to act fairly as between members of the company. 

The  following  disclosure  describes  how  the  Directors  have  had  regard  to  the  matters  set  out  in 
Section 172(1)(a) to (f) and forms the Directors’ statement under section 414CZA of The Companies Act 
2006. 

The Directors consider, both individually and collectively, that we have acted in the way we consider, in good 
faith, would be most likely to promote the success of the Company for the benefit of its members as a whole 
(having regard to the stakeholders and matters set out in section 172(1)(a-f) of the Companies Act 2006) in 
the decisions taken during the year ended 30 April 2021. We set out below how we have considered these 
matters in our decision making: 

–         The Long Term – The Board is always mindful of the long-term and the consequence of any decision 
on this time frame. Our strategy has evolved since inception in 2000, when we leased physical sites 
in locations such as airports and shopping centres, towards a sustainable online business model. This 
has  progressed  through  continual  trials  in  previous  years  and  consideration  of  the  year  on  year 
increases in costs at physical sites and hence the sustainability of a physical model in the long term, 
whilst such costs continue to rise. This approach has yielded results and BOTB has built a substantial 
and valuable database of players, which not only supports its existing competitions, but also offers 
interesting opportunities for new products and partnerships. 

–         Employees – The commitment of our employees to our purpose and values is key to the Company’s 
success. The  Directors  and  senior  management  strive  to  provide  an  entrepreneurial  culture  for  our 
employees, whilst encouraging the ethical pursuit of opportunities to expand our product offerings. 
We  have  a  small  workforce  which  enables  us  to  foster  a  collaborative  and  encouraging  work 
environment.  Executive  Directors  and  staff  all  work  together  as  a  small  team.  Usually,  we  are  all 
together  in  our  head  office  but  COVID-19  restrictions  have  required  us  to  work  at  home.  Team 
meetings have stayed regular and online to ensure that everyone is connected and their well-being is 
accounted  for. As  restrictions  are  lifted  following  the  successful  vaccination  programme,  a  hybrid 
format  is  likely  to  be  adopted  with  employees  predominantly  returning  to  office  based  working, 
alongside increased flexibility and some working from home. 

–         Business Relationships – The Board is committed to fostering the Company’s business relationships. 
The Company is a customer facing and customer focused organisation, seeking to deliver an excellent 

6

BEST OF THE BEST PLC 
Group Strategic Report (continued) 
For The Year Ended 30 April 2021

experience to everyone we serve. We continuously engage with our customers in a multitude of ways 
and actively seek independent third-party feedback to understand our customers’ needs and deliver an 
excellent service. This feedback also informs our decisions on product development. 

–         High  standards  of  business  conduct  –  Responsibility  for  setting  the  values  and  standards  of  the 
Company sits with the Board and the Board expects high standards of business conduct. We strive to 
maintain  the  highest  standards  of  probity,  integrity  and  transparency  in  the  operation  of  our 
competitions and whilst interacting with our customers. 

–         Community and Environment – We are mindful of the communities in which our customers live, as 
well  as  external  factors  and  events,  such  as  COVID-19  that  can  impact  these  communities. 
Considering such events and other challenges within our communities informs our charitable giving 
and we support a range of charities. As an online business with a very small physical presence, our 
impact on the environment is very limited. However, we encourage environmentally friendly office 
practices, essential-only travel and the promotion of electric vehicles in our competitions. 

–         Shareholders – We strive to obtain investor support of our strategic objectives and how we execute 
them  in  order  to  create  long-term  value  for  our  shareholders  by  generating  sustainable  results  that 
translate into dividends. The Chief Executive engages with investors, fund managers, the press and 
other  interested  parties.  Following  the  announcement  of  the  interim  and  full  year  results,  investor 
roadshows  are  carried  out  and  at  the  Annual  General  Meeting,  private  investors  are  given  the 
opportunity to question the Board. 

ON BEHALF OF THE BOARD 

.................................................... 
William Hindmarch 
Chief Executive 
16 June 2021

7

 
BEST OF THE BEST PLC 
Corporate Governance Report 
For The Year Ended 30 April 2021

CHAIRMAN’S STATEMENT 

Dear Shareholder, 

As  Chairman,  my  role  includes  upholding  the  highest  levels  of  corporate  governance  throughout  the 
Company,  particularly  at  Board  level.  It  therefore  gives  me  great  pleasure  to  introduce  our  Governance 
Statement. 

The Principles of Corporate Governance 

As  a  Board,  we  aim  towards  high  standards  of  corporate  governance  and  recognise  its  importance  in 
supporting  our  strategic  goals  and  long-term  success.  The  Company  is  listed  on  AIM  and  is  therefore 
required to provide details of a recognised corporate governance code that the Board of Directors has decided 
to apply. We continue to deem it appropriate to adopt the Quoted Companies Alliance Code (“QCA Code”). 

We consider that the QCA Code is the most appropriate governance code for the Group to apply, being more 
applicable for small and midsized companies than the UK Corporate Governance Code which would be both 
unwieldly and costly to comply with fully. The Company is committed to applying the QCA Code in a way 
which best serves our stakeholders, given the size and nature of the Group. We explain further below how 
we adhere to the ten principles of the QCA Code, in four key areas. 

Delivering Growth 

The Board has collective responsibility for setting the strategic aims and objectives of the Group. These aims 
are  articulated  in  the  Chief  Executive  Officer’s  Group  Strategic  Report  on  pages  2  to  7.  In  the  course  of 
implementing  these  strategic  aims,  the  Board  takes  into  account  the  expectations  of  the  Company’s 
shareholder base and also its wider stakeholder and social responsibilities. 

The  Board  also  has  responsibility  for  the  Group’s  internal  control  and  risk  management  systems  and 
structures.  Our  risk  management  process  is  embedded  into  the  business  and  starts  at  Board  level  but  is 
delivered throughout the Group. 

Risk Management 

The  Board  has  overall  responsibility  for  the  effective  management  of  all  risks  to  which  the  Company  is 
exposed. Details of the Board’s approach to risk management are set out on pages 5 and 6. 

Maintaining a Dynamic Management Framework 

As  Chairman,  I  consider  both  the  operation  of  the  Board  as  a  whole  and  the  performance  of  individual 
Directors regularly. As we have recently appointed further directors to the Board, we will consider a Board 
Evaluation later in the year when the Board has had an opportunity to work together for a longer period. 

Building Trust 

Responsibility for the overall leadership of the Group and setting the Group’s values and standards sits with 
the Board. BOTB is a customer facing and customer focused organisation, seeking to deliver an excellent 
experience to everyone we serve. Our business is based heavily on trust and customer feedback is actively 
sought  using  independent  third  parties,  including  Feefo  and  Trustpilot,  as  well  as  through  social  media 
forums such as Facebook, Twitter, YouTube and Instagram. 

8

BEST OF THE BEST PLC 
Corporate Governance Report (continued) 
For The Year Ended 30 April 2021

We  strive  to  maintain  the  highest  standards  of  probity,  integrity  and  transparency  in  the  operation  of  our 
competitions,  in  our  financial  affairs  and  whilst  interacting  with  customers,  staff,  shareholders  and  other 
stakeholders.  In  line  with  our  strategy,  the  Directors  and  senior  management  seek  to  provide  an 
entrepreneurial  culture  for  our  employees,  whilst  encouraging  the  strongly  ethical  expansion  of  our 
competition offerings to new customers, both in the UK and internationally. 

Senior management supports our team to learn continuously and offers opportunities for training, in order to 
grow  both  together  and  as  individuals. We  seek  to  improve  ourselves,  our  processes  and  our  business  to 
deliver long-term shareholder value and a growing and contented customer base. We strive to support each 
other  and  to  be  good  stewards  of  our  assets,  of  our  relationships  with  customers,  staff,  suppliers  and 
ultimately of our Company’s reputation. 

During the year, BOTB has undertaken a number of investor relations activities to support our shareholders. 
These  include  various  investor  roadshows  in  combination  with  the  publishing  of  our  bi-annual  financial 
results. Investors are also actively encouraged to attend our AGM and our Board sees this as an important 
event  in  the  annual  calendar  to  meet  with  and  talk  to  shareholders  and  other  stakeholders.  Hopefully  the 
AGM in September will be a physical meeting now that COVID-19 restrictions are lifting. We will keep the 
arrangements for the AGM under review as guidance develops. 

Throughout the year, the Board has continued to review governance and the Group’s corporate governance 
framework. We have again reviewed our governance against the QCA Code in May 2021 and will continue 
to do so annually as required by AIM Rule 26. 

Michael Hindmarch 
Non-Executive Chairman 
16 June 2021 

BOARD STRUCTURE AND OPERATION 

The  Board  consists  of  six  Directors  –  Michael  Hindmarch  the  Non-executive  Chairman,  David  Firth,  an 
independent Non-Executive Director, William Hindmarch the Chief Executive of the Group, Rupert Garton, 
an  Executive  Director,  Ben  Hughes,  an  Executive  Director  and  Daniel  Burns,  a  Non-Executive  Director. 
William Hindmarch, Rupert Garton and Ben Hughes are heavily involved in the day to day running of the 
Group. It is considered that this gives the necessary mix of industry specific and broad business experience 
necessary for the effective governance of the Group. 

There  are  certain  matters  specifically  reserved  to  the  Board  for  its  decision,  which  includes  approvals  of 
major  expenditure  and  investments  and  key  policies.  Board  meetings  are  held  on  a  regular  basis  and 
effectively no decision of any consequence is made other than by the Board. The Directors also have ongoing 
contact on a variety of issues between formal meetings. All Directors participate in the key areas of decision 
making, including the appointment of new directors. A schedule of regular matters to be addressed by the 
Board and its Board Committees is agreed on an annual basis. The agenda for the board meetings is prepared 
by the Company Secretary in consultation with the Chief Executive of the Board. 

The Board is responsible to shareholders for the proper management of the Group. A Statement of Directors’ 
Responsibilities in respect of the financial statements is set out on page 18. The Non-Executive Directors 
have a particular responsibility to ensure that the strategies proposed by the Executive Directors are fully 
considered. To enable the Board to discharge its duties, all of the Directors have full and timely access to all 
relevant information. The Board is supported in its work by Board Committees, which are responsible for a 
variety of tasks delegated by the Board. 

All Directors have access to the Company Secretary. The role of Company Secretary is fulfilled by Kerin 
Williams, an experienced Company Secretary with over 25 years of listed company secretarial experience. 

9

BEST OF THE BEST PLC 
Corporate Governance Report (continued) 
For The Year Ended 30 April 2021

All of the Directors will be submitting themselves for re-election at the Annual General Meeting. The Non-
Executive Directors are appointed under fixed term contracts of no more than one year. The Directors who 
served during the year, and a brief biography of each, is set out below. 

William Hindmarch, age 47 – Chief Executive 

William  graduated  from  the  University  of  Durham  in  1996  and  joined  Kleinwort  Benson  as  a  graduate 
trainee. He founded the business in 1999 and has been Chief Executive for 20 years. 

Rupert Garton, age 46 – Commercial Director 

Rupert graduated from the University of Durham in 1997 and joined JP Morgan as a graduate trainee. Later, 
he  spent  seven  years  in  Dresdner  Kleinwort  Wasserstein’s  equity  capital  markets  and  corporate  finance 
divisions working in London, Milan and Johannesburg. In 2003, he then completed an MBA at the Oxford 
University Said Business School, before joining a specialist retailer as Commercial Director. He joined the 
Group in January 2006. 

Michael Hindmarch D.L., age 81 – Chairman and Non-Executive Director 

Michael  qualified  as  a  Polymer Technologist  at  the  National  College  of  Rubber  and  Plastics Technology, 
London.  He  founded  Plantpak  (Plastics)  Limited,  a  horticultural  plastics  company,  in  1970.  In  1985,  he 
reversed Plantpak into Falcon Industries Plc, a listed conglomerate, becoming Chairman and Chief Executive 
Officer. Since 1990, he has acted as an independent business consultant to a number of companies. Michael 
served as High Sheriff of Essex in 2010/2011 and is a Deputy Lieutenant of the County. 

David Firth, age 60 – Non-Executive Director and Chairman of the Audit Committee 

David is a Fellow of the Institute of Chartered Accountants in England and Wales and is a highly experienced 
PLC board member. He was Finance Director of Penna Consulting plc from 1999 to 2016 and has held a 
number of board positions in public companies over the past 30 years across various sectors including HR 
consultancy  and  recruitment,  IT  services,  financial  markets,  motor  retailing  and  advertising.  He  is  a 
non-executive director of Parity Group Plc, an IT services and consultancy business where he is chairman of 
its audit and remuneration committees. He is also a non-executive director of Summerway Capital plc where 
he  is  chairman  of  its  audit  and  remuneration  committees.  He  is  also  a  non-executive  director  of  i-nexus 
Global plc where he is chairman of its audit committees. 

Ben Hughes, age 45 – Marketing Director 

Ben graduated from Durham University in 1998 and spent two years at an advertising agency before moving 
to the marketing department at News International, where he worked on a variety of print and digital brands 
over a nine-year period. Latterly, he was Head of Marketing (Digital) for News Group Media. Ben joined 
BOTB as Marketing Director in 2010. 

Daniel Burns, age 50 – Non-Executive Director 

Daniel graduated from the University of Cambridge in 1992. He is an experienced corporate financier in the 
gaming, competitions, lottery and media sectors with over 20 years of advisory experience covering both 
public and private companies. Daniel is Managing Partner at Oakvale Capital LLP (“Oakvale”), a corporate 
finance  advisor  in  the  gaming  and  media  industry.  Daniel  previously  worked  as  a  corporate  lawyer  at 
Macfarlanes,  focusing  on  venture  capital  and  international  mergers  and  acquisitions.  He  has  sat  on  the 
advisory boards of a number of the largest gaming companies. 

10

BEST OF THE BEST PLC 
Corporate Governance Report (continued) 
For The Year Ended 30 April 2021

Training and Development 

Directors are encouraged to attend training and continuing professional development courses as required. 
The Company Secretary provides full updates at each Board meeting on governance and regulatory matters. 
An induction programme is also provided to any Directors joining the Board. 

Time Commitment 

The time commitment expected of the Non-Executive Directors is set out in their letters of appointment. The 
nature of the role makes it difficult to place a specific time commitment however, a minimum of two days 
per month is what the Company anticipates as reasonable for the proper performance of duties. Directors are 
expected to attend all Board and Committee meetings. 

The Board has established an Audit Committee and Remuneration Committee, each of which have written 
terms of reference. Given the size of the Board there is no separate Nominations Committee, and all of the 
Board participates in the appointment of new Directors. 

Board Evaluation 

In March 2021, we appointed two further Directors increasing the Board from four members to six. At the 
same time, we announced that we would seek to appoint an additional Independent Director in due course. 
Given this recent change in Board membership we feel that a Board Evaluation would not be appropriate at 
this time. We will however consider an evaluation once the Board has had an opportunity to work together 
for a longer period. 

AUDIT COMMITTEE REPORT 

The Audit Committee comprises the Non-Executive Directors – David Firth and Michael Hindmarch. The 
Committee Chairman, David Firth, has extensive financial experience and is a Chartered Accountant. 

The Audit  Committee  meets  as  often  as  it  deems  necessary  but,  in  any  case,  at  least  twice  a  year. These 
meetings are scheduled at appropriate intervals in the reporting and audit cycle. 

Although  only  members  of  the  Committee  have  the  right  to  attend  meetings,  standing  invitations  are 
extended to the CEO and Commercial Director who attend meetings as a matter of practice. The external 
auditor  also  usually  attends  and  has  the  opportunity  to  meet  with  the  Committee  without  the  executive 
management present. 

Duties 

The main duties of the Audit Committee are set out in its Terms of Reference and include the following: 

–         To monitor the integrity of the financial statements of the Company, including its annual and half-year 

reports; 

–         To review and challenge where necessary the consistency of and any changes to accounting policies, 
the  methods  used  to  account  for  significant  or  unusual  transactions  and  whether  the  Company  has 
followed  appropriate  accounting  standards  and  made  appropriate  estimates  and  judgements,  taking 
into account the views of the external auditor, and all material information presented with the financial 
statements; 

–         To  keep  under  review  the  effectiveness  of  the  Company’s  internal  control  and  risk  management 
systems and to review and approve the statements to be included in the Annual Report concerning 
internal controls and risk management; 

–         To regularly review the need for an internal audit function; 

11

BEST OF THE BEST PLC 
Corporate Governance Report (continued) 
For The Year Ended 30 April 2021

–         To consider and make recommendations to the Board, to be put to shareholders for approval at the 
Annual  General  Meeting,  in  relation  to  the  appointment,  reappointment  and  removal  of  the 
Company’s external auditor; 

–         To  oversee  the  relationship  with  the  external  auditor  including  approval  of  their  remuneration, 
approval  of  their  terms  of  engagement,  annual  assessment  of  their  independence  and  objectivity, 
taking into account relevant professional and regulatory requirements and the relationship with the 
auditor as a whole, including the provision of any non-audit services; 

–         To meet regularly with the external auditor and at least once a year, without management present to 

discuss any issues arising from the audit; 

–         To review and approve the Audit Plan and review the findings of the audit. 

The principal areas of focus for the Committee during the year included the following items: 

–         Review of internal controls; 

–         Review of the external auditor’s report and significant issues from the audit report; 

–         Review of the Annual Report and financial statements; 

–         Approval of the management representation letter; 

–         Review of the independence of the auditor, review of auditor’s fees and engagement letter. 

Role of the external auditor 

The Audit Committee monitors the relationship with the external auditor, Azets Audit Services, to ensure that 
the auditor’s independence and objectivity are maintained. The Committee assesses the independence of the 
external  auditor  and  the  effectiveness  of  the  external  audit  process  before  making  recommendations  to 
the Board in respect of their appointment or reappointment. In assessing independence and objectivity, the 
Committee  considers  the  level  and  nature  of  services  provided  by  the  external  auditor  as  well  as  the 
confirmation  from  the  external  auditor  that  they  have  remained  independent  within  the  meaning  of  the 
Financial Reporting Council’s Ethical Standards. 

The Committee’s assessment of the external auditor’s independence took into account the non-audit services 
provided during the year. The Committee concluded that the nature and extent of the non-audit fees did not 
compromise the independence of the auditor. Having reviewed the auditor’s independence and performance, 
the Audit Committee is recommending that Azets Audit Services be reappointed as the Company’s auditor 
at the next Annual General Meeting. 

Internal audit 

The  need  for  an  internal  audit  function  is  assessed  and  it  is  considered  that  in  light  of  the  control 
environments within the business there is no current requirement for a separate internal audit function. 

Audit process 

The external auditor prepares an audit plan for their review of the full year financial statements. The audit 
plan  sets  out  the  scope  of  the  audit,  areas  to  be  targeted  and  audit  timetable.  Following  their  review,  the 
auditor  presents  their  findings  to  the  Audit  Committee  for  discussion.  No  major  areas  of  concern  were 
highlighted by the auditor during the year. 

David Firth 
Chairman of the Audit Committee 
16 June 2021

12

BEST OF THE BEST PLC 
Corporate Governance Report (continued) 
For The Year Ended 30 April 2021

REMUNERATION COMMITTEE 

The Remuneration Committee, comprising of Michael Hindmarch (Chairman of the Committee) and David 
Firth,  is  responsible  for  making  recommendations  to  the  Board  on  the  Group’s  framework  of  executive 
remuneration and its cost. The Committee determines the contract terms, remuneration and other benefits for 
each  of  the  Executive  Directors.  The  Board  itself  determines  the  remuneration  of  the  Non-Executive 
Directors. The Report of the Remuneration Committee is set out on pages 14 and 15. 

BOARD MEETING ATTENDANCE 

Directors’ attendance at scheduled Board meetings is shown below: 

                                                                                                                                                Number of Board 
                                                                                                                                               meetings attended 

William Hindmarch                                                                                                                                        6/6 
Rupert Garton                                                                                                                                                 6/6 
Michael Hindmarch                                                                                                                                        6/6 
David Firth                                                                                                                                                     6/6 

Further  ad  hoc  Board  meetings  were  held  during  the  year.  Daniel  Burns  and  Ben  Hughes  were  only 
appointed on 23 March 2021, and therefore did not attend any Board Meetings during the year. 

INTERNAL FINANCIAL CONTROL 

The Board acknowledges its responsibility for establishing and monitoring the Group’s systems of internal 
control. Although no system of internal control can provide absolute assurance against material misstatement 
or loss, the Group’s systems are designed to provide the Directors with reasonable assurance that problems 
are identified on a timely basis and dealt with appropriately. The Group maintains a comprehensive process 
of  financial  reporting.  The  annual  budget  is  reviewed  and  approved  by  the  Board  before  being  formally 
adopted. Other key procedures that have been established and which are designed to provide effective control 
are as follows: 

Management structure – The Board meets regularly to discuss all issues affecting the Group. 

Investment appraisal – The Group has a clearly defined framework for investment appraisal and approval is 
required by the Board, where appropriate. 

The  Board  regularly  reviews  the  effectiveness  of  the  systems  of  internal  control  and  considers  the  major 
business risks and the control environment. No significant deficiencies have come to light during the period 
and no weaknesses in internal financial control have resulted in any material losses, or contingencies which 
would require disclosure, as recommended by the guidance for directors on reporting on internal financial 
control. 

RELATIONS WITH SHAREHOLDERS 

The  Chief  Executive  is  the  Group’s  principal  spokesperson  with  investors,  fund  managers,  the  press  and 
other interested parties. Following the announcement of the interim and full year results, the investor road 
shows  are  carried  out  and,  at  the Annual  General  Meeting,  private  investors  are  given  the  opportunity  to 
question the Board. 

This  year’s Annual  General  Meeting  will  be  held  on  15  September  2021.  Notice  of  the Annual  General 
Meeting  is  set  out  at  the  back  of  this  document. The  Board  hopes  that  it  can  welcome  shareholders  to  a 
physical AGM. The Company will keep the situation under review and update shareholders via the Company 
website should there be any changes to the arrangements. 

13

BEST OF THE BEST PLC 
Report of the Remuneration Committee 
For The Year Ended 30 April 2021

This  report  does  not  constitute  a  Directors’  Remuneration  Report  in  accordance  with  the  Directors’ 
Remuneration Regulations 2007, which do not apply to the Company as it is not fully listed. This Report sets 
out the Company’s policy on Directors’ remuneration, including emoluments, benefits and other share-based 
awards made to each Director. 

REMUNERATION COMMITTEE 

The  members  of  the  Committee  are  Michael  Hindmarch  (Chairman  of  the  Committee)  and  David  Firth. 
Details of the remuneration of each Director are set out below. No Director plays a part in any discussion 
about their own remuneration. 

Executive  remuneration  packages  are  prudently  designed  to  attract,  motivate  and  retain  Directors  of  high 
calibre, who are needed to drive and maintain the Company’s and the Group’s position as a market leader 
and to reward them for enhancing value to the shareholder. 

REMUNERATION POLICY 

Certain Directors may have options granted to them under the terms of the approved and unapproved share 
option schemes which are open to other qualifying employees. The reason for the schemes is to incentivise 
and  retain  the  Directors  and  key  personnel  and  enable  them  to  benefit  from  the  increased  market 
capitalisation of the Company. The exercise of options under the scheme is based upon the satisfaction of 
conditions relating to the share price. The conditions vary from grant to grant. 

As  at  30 April  2021,  Ben  Hughes  held  options  in  the  Company.  Details  of  the  options  can  be  found  on 
page 16 and in Note 22. 

PENSION ARRANGEMENTS 

During the year, the Company provided £8,359 (2020: £20,000) in respect of the Executive Director pension 
payments. At the year end, £Nil (2020: £Nil) was outstanding and owing to the scheme. 

DIRECTORS’ CONTRACTS 

It is the Company’s policy that Executive Directors should have contracts with an indefinite term providing 
for a maximum of six months’ notice. In the event of early termination, the Directors’ contracts provide for 
compensation, where appropriate, up to a maximum of basic salary for the notice period. 

NON-EXECUTIVE DIRECTORS 

The  fees  of  Non-Executive  Directors  are  determined  by  the  Board  as  a  whole,  having  regard  to  the 
commitment  of  time  required  and  the  level  of  fees  in  similar  companies.  Non-Executive  Directors  are 
engaged on renewable fixed term contracts not exceeding one year. 

14

BEST OF THE BEST PLC 
Report of the Remuneration Committee (continued) 
For The Year Ended 30 April 2021

DIRECTORS’ REMUNERATION 
                                                                                                                                               Fees paid        30 April        30 April 
                                                            Benefits                                                                          to third             2021             2020 
                                                             in kind           Salary            Bonus         Pension          parties             Total             Total 
Director                                                          £                    £                    £                    £                    £                    £                    £ 

Rupert Garton                                       12,645         170,000           80,000             4,000                    –         266,645         261,765 
William Hindmarch                              12,903         170,000           80,000             4,000                    –         266,903         263,339 
Michael Hindmarch                                       –                    –                    –                    –           20,000           20,000           18,000 
David Firth                                                     –           20,000                    –                    –                    –           20,000           19,000 
Daniel Burns                                                  –             2,205                    –                    –                    –             2,205                    – 
Ben Hughes                                               328           16,625           21,807                359                    –           39,119                    – 

APPROVAL 

The report was approved by the Board of Directors and authorised for issue on 16 June 2021 and signed on 
its behalf by: 

.................................................... 
M W Hindmarch 
Chairman of the Remuneration Committee 
16 June 2021

15

 
BEST OF THE BEST PLC 
Report of the Directors 
For The Year Ended 30 April 2021

The Directors of Best of the Best PLC present their report for the year ended 30 April 2021. Particulars of 
important events affecting the Company and its subsidiary and likely future developments may be found in 
the Strategic Report on pages 2 to 7. 

DIRECTORS 

The Directors during the year and summaries of their experience are set out on page 10. The Directors who 
held office during the year and their beneficial interest in the share capital of the Company at 30 April 2021 
were as follows: 

                                                                                                                           30 April 2021     30 April 20202 
William Hindmarch1                                                                                                 3,017,588           4,725,658 
Rupert Garton                                                                                                              887,250           1,389,467 
Michael Hindmarch                                                                                                     531,292              832,023 
David Firth                                                                                                                      4,623                  4,623 
Daniel Burns                                                                                                                  20,833                         – 
Ben Hughes                                                                                                                   44,791                44,791 

1      William Hindmarch’s shares are held jointly with his wife Philippa Hindmarch 

2      Or date of appointment if later than 30 April 2020 

The following options were held by Directors during the year: 

                                                     Outstanding                                             Outstanding                                                                 
                                                     at beginning                                               at 30 April        Exercise      Date first          Date of 
                                                             of year        Granted      Exercised             2021             price   exercisable            expiry 

Ben Hughes (EMI)                               40,000                    –           30,648             9,352             £2.25   19/12/2000   19/12/2027 
Ben Hughes (EMI)                               41,500                    –                    –           41,500             £3.85   28/02/2023   28/02/2030 
Ben Hughes (Unapproved)                   28,500                    –                    –           28,500             £3.85   28/02/2023   28/02/2030 

On 1 April 2021 Ben Hughes exercised options over 30,648 ordinary shares under the Best of the Best EMI 
Share Option Scheme. These shares were exercised at £2.25 per share. 

At 30 April 2021 the market price of the Group’s shares was £33.50. The maximum share price during the 
period was £34.40 and the minimum price was £11.50. 

DIVIDENDS 

Details of dividends paid during the year and declared as at the date of this report are set out in the Strategic 
Report on pages 2 to 7 and in Note 12. 

SHARE CAPITAL 

Details of the Company’s share capital are set out in Note 18. The Company’s share capital consists of one 
class  of  ordinary  share,  which  does  not  carry  rights  to  fixed  income.  As  at  30  April  2021,  there  were 
9,412,901 ordinary shares of 5p each in issue. Ordinary shareholders are entitled to receive notice and to 
attend and speak at general meetings. Each shareholder present in person or by proxy (or by duly authorised 
corporate representatives) has, on a show of hands, one vote. On a poll, each shareholder present in person 
or by proxy has one vote for each share held. 

Other than the general provisions of the Articles (and prevailing legislation) there are no specific restrictions 
on the size of a holding or on the transfer of the Ordinary shares. 

16

BEST OF THE BEST PLC 
Report of the Directors (continued) 
For The Year Ended 30 April 2021

The Directors are not aware of any agreements between holders of the Company’s shares that may result in 
the restriction of the transfer of securities or on voting rights. No shareholder holds securities carrying any 
special rights or control over the Company’s share capital. 

AUTHORITY TO PURCHASE OWN SHARES 

At  the  2020  Annual  General  Meeting,  the  Company  was  authorised  by  shareholders  to  purchase  up  to 
937,725  of  its  own  shares,  representing  approximately  10  per  cent.  of  the  total  issued  share  capital. This 
authority will expire at the forthcoming Annual General Meeting and a resolution to renew the authority for 
a further year will be sought. 

SUBSTANTIAL SHAREHOLDERS 

As at 16 June 2021, the Company had been advised of the following notifiable interests (whether directly or 
indirectly held) in its voting rights (other than the Directors’ interests, already disclosed). 

Name                                                                                                                   Shareholding         Percentage 

Slater Investments                                                                                                       858,333                    9.12 
Stancroft Trust Limited                                                                                               726,744                    7.72 
Canaccord Genuity Wealth Management                                                                    397,851                    4.23 
Chelverton Asset Management                                                                                   381,938                    4.06 

POLITICAL CONTRIBUTIONS 

The Company has made no political contributions during the year (2020: £Nil). 

CHARITABLE DONATIONS 

Charitable donations during the year amounted to £3,533 (2020: £23,401). 

ENERGY AND CARBON REPORT 

As the Group has not consumed more than 40,000 kWh of energy in this reporting period, it qualifies as a 
low energy user under these regulations and is not required to report on its emissions, energy consumption 
or energy efficiency activities. 

DISCLOSURE IN THE STRATEGIC REPORT 

The  Company  has  chosen,  in  accordance  with  Section  414C  of  the  Companies Act  2006,  to  set  out  the 
following information in the Group Strategic Report which would otherwise be required to be contained in 
the Report of the Directors: 

–         Outlook; and 

–         Risk management, including financial risk management and non-financial risk management. 

17

BEST OF THE BEST PLC 
Report of the Directors (continued) 
For The Year Ended 30 April 2021

STATEMENT OF DIRECTORS’ RESPONSIBILITIES 

The Directors are responsible for preparing the Annual Report and the financial statements in accordance 
with applicable law and regulations. 

Company law requires the Directors to prepare financial statements for each financial year. Under that law, 
the  Directors  have  elected  to  prepare  the  financial  statements  in  accordance  with  International  Financial 
Reporting Standards (“IFRS”). Under company law, the Directors must not approve the financial statements 
unless they are satisfied that they give a true and fair view of the state of affairs of the Company and the 
Group  and  of  the  profit  or  loss  of  the  Group  for  that  period.  In  preparing  these  financial  statements,  the 
Directors are required to: 

–         select suitable accounting policies and then apply them consistently; 

–         make judgements and accounting estimates that are reasonable and prudent; 

–         state that the financial statements comply with IFRS; and 

–         prepare the financial statements on the going concern basis unless it is inappropriate to presume that 

the Company will continue in business. 

The Directors are responsible for keeping adequate accounting records that are sufficient to show and explain 
the Company’s and the Group’s transactions and disclose with reasonable accuracy at any time the financial 
position of the Company and the Group and enable them to ensure that the financial statements comply with 
the  Companies Act  2006.  They  are  also  responsible  for  safeguarding  the  assets  of  the  Company  and  the 
Group  and  hence  for  taking  reasonable  steps  for  the  prevention  and  detection  of  fraud  and  other 
irregularities. 

The Directors are responsible for the maintenance and integrity of the corporate and financial information 
included on the Company’s website. 

STATEMENT AS TO DISCLOSURE OF INFORMATION TO AUDITOR 

So far as the Directors are aware, there is no relevant audit information (as defined by Section 418 of the 
Companies Act 2006) of which the Group’s auditor is unaware and each Director has taken all the steps that 
he ought to have taken as a Director in order to make himself aware of any relevant audit information and to 
establish that the Group’s auditor is aware of that information. 

AUDITOR 

On 7 September 2020 Group Audit Services Limited, trading as Wilkins Kennedy Audit Services, changed 
its name to Azets Audit Services Limited. The name the auditor practices under is Azets Audit Services and 
accordingly their report is signed in their new name. The auditor, Azets Audit Services, will be proposed for 
re-appointment at the forthcoming Annual General Meeting. 

ON BEHALF OF THE BOARD 

.................................................... 
W S Hindmarch 
Director 
16 June 2021

18

 
BEST OF THE BEST PLC 
Report of the Independent Auditor 
For The Year Ended 30 April 2021

Opinion 

We have audited the financial statements of Best of the Best PLC (the ‘Parent Company’) and its subsidiary 
(the  ‘Group’)  for  the  year  ended  30  April  2021  which  comprise  the  Consolidated  Statement  of 
Comprehensive  Income,  the  Consolidated  Statement  of  Financial  Position,  the  Company  Statement  of 
Financial Position, the Consolidated Statement of Changes in Equity, the Company Statement of Changes in 
Equity, the Consolidated Statement of Cash Flows, the Company Statement of Cash Flows, and the notes to 
the  financial  statements,  including  a  summary  of  significant  accounting  policies.  The  financial  reporting 
framework that has been applied in their preparation is applicable law and International Financial Reporting 
Standards (“IFRSs”) in conformity with the requirements of the Companies Act 2006. 

In our opinion, the financial statements: 

•         give a true and fair view of the state of the Group’s and of the Parent Company’s affairs as at 30 April 

2021 and of the Group’s profit for the year then ended; 

•         have been properly prepared in accordance with IFRSs in conformity with the requirements of the 

Companies Act 2006; and 

•         have been prepared in accordance with the requirements of the Companies Act 2006. 

Basis for opinion 

We  conducted  our  audit  in  accordance  with  International  Standards  on Auditing  (UK)  (ISAs  (UK))  and 
applicable  law.  Our  responsibilities  under  those  standards  are  further  described  in  the  Auditor’s 
responsibilities  for  the  audit  of  the  financial  statements  section  of  our  report. We  are  independent  of  the 
Group and the Parent Company in accordance with the ethical requirements that are relevant to our audit of 
the financial statements in the UK, including the FRC’s Ethical Standard as applied to listed entities, and we 
have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the 
audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion. 

Conclusions relating to going concern 

In auditing the financial statements, we have concluded that the Directors’ use of the going concern basis of 
accounting  in  the  preparation  of  the  financial  statements  is  appropriate.  Our  evaluation  of  the  Directors’ 
assessment  of  the  entity’s  ability  to  continue  to  adopt  the  going  concern  basis  of  accounting  included 
assessing the level of funding available to the Group taking into account cash resources at the balance sheet 
date and the impact of post balance sheet events such as performance to date and challenged the forecasts 
prepared by management. We considered sensitivities over the level of available financial resources indicated 
by the Group’s forecast taking account of reasonably plausible, but not unrealistic, adverse effects that could 
arise from these risks individually and collectively. We also assessed the completeness and accuracy of the 
matters covered in the going concern disclosure in the light of conclusions reached in these procedures. 

Based on the work we have performed, we have not identified any material uncertainties relating to events 
or conditions that, individually or collectively, may cast significant doubt on the Group’s and of the Parent 
Company’s  ability  to  continue  as  a  going  concern  for  a  period  of  at  least  twelve  months  from  when  the 
financial statements are authorised for issue. 

Our responsibilities and the responsibilities of the Directors with respect to going concern are described in 
the relevant sections of this report.

19

BEST OF THE BEST PLC 
Report of the Independent Auditor (continued) 
For The Year Ended 30 April 2021

Key audit matters 

Key audit matters are those matters that, in our professional judgement, were of most significance in our 
audit  of  the  financial  statements  of  the  current  period  and  include  the  most  significant  assessed  risks  of 
material misstatement (whether or not due to fraud) we identified, including those which had the greatest 
effect on: the overall audit strategy, the allocation of resources in the audit; and directing the efforts of the 
engagement team. These matters were addressed in the context of our audit of the financial statements as a 
whole, and in forming our opinion thereon, and we do not provide a separate opinion on these matters. 

Matter                                                                      How we addressed the matter in our audit 

The revenue cycle includes fraudulent 
transactions 

Under  ISA  240,  there  is  a  presumed  risk 
that  revenue  may  be  misstated  due  to 
improper revenue recognition.

Management override of controls 

Under ISA 240, there is a risk of fraud due 
to  management  override  of 
internal 
controls  to  manipulate  financial  reporting 
present in all entities. 

We  also 
identified  specific  account 
balances  and  transactions  during  our 
planning which are calculated by reference 
and 
to  management’s 
estimates  and  which  we 
therefore 
concluded require specific consideration.

judgements 

Areas of accounting judgement 

There  are  a  number  specific  account 
balances and transactions identified where 
the amounts included or excluded from the 
financial  statements  are  subject 
to 
uncertain 
future  events  and  where 
management has had to make judgements 
when preparing the financial statements.

We substantively tested a sample of entries to the revenue 
accounts  to  ensure  that  improper  entries  are  not  being 
recorded  in  those  revenue  accounts.  Our  testing  of 
revenue  also  included  performing  cut-off  procedures  to 
ensure  that  revenue  is  recognised  in  the  correct 
accounting period. 

Based  on  these  procedures,  we  concluded  that  no 
improper entries had been made to the revenue accounts.

We reviewed those parts of the financial statements which 
may  be  more  susceptible  to  management  override  of 
internal controls. 

Where  we  identified  account  balances  and  transactions 
which  required  a  significant  degree  of  management 
judgement  and  estimation,  we  critically  reviewed  those 
balances and transactions to understand if the judgements 
and estimates made by management appeared reasonable. 

In  so  doing  the  engagement  team  relied  on  its  own 
judgement, based on evidence and our audit procedures, 
in  concluding  that  no  management  override  of  internal 
controls had taken place.

We  critically  reviewed  all  significant  account  balances 
and  transactions  where  uncertain  future  events  required 
judgements and decisions to be made by management as 
to  whether  the  amounts  should  be  included  or  excluded 
from the financial statements. 

In  so  doing  the  engagement  team  relied  on  its  own 
judgement, based on evidence and our audit procedures, 
in concluding that the judgements and estimates made by 
management  when  preparing  the  financial  statements 
appear reasonable and free from bias.

20

            
 
 
 
 
 
BEST OF THE BEST PLC 
Report of the Independent Auditor (continued) 
For The Year Ended 30 April 2021

Our application of materiality 

We  define  materiality  for  the  financial  statements  as  a  whole  as  the  magnitude  of  misstatement  in  the 
financial  statements  that  makes  it  probable  that  the  economic  decisions  of  a  reasonably  knowledgeable 
person would be changed or influenced. We use materiality in determining the nature, timing and extent of 
our audit work and in evaluating the results of that work. Materiality was determined as follows: 

Measure                                                                   Group 

Financial statements as a whole

£456,000  (2020:  £200,000),  which  was  calculated  by 
reference to the Company’s adjusted profit. 

Performance  materiality  used  to  drive  the 
extent of our testing

50% of financial statement materiality 

Specific materiality

Communication of misstatements to the Audit 
Committee

We  determined  a  lower  level  of  materiality  for  certain 
specific areas, such as Directors’ remuneration and related 
party transactions. 

We agreed with the Audit Committee that we would report 
to  them  misstatements  identified  during  our  audit  above 
£22,000 (2020: £8,900). 

Parent  Company: The  net  result  and  financial  position  of  the  subsidiary  undertaking  is  immaterial  to  the 
Group financial statements. The materiality threshold calculated for the Parent Company has therefore also 
been applied to the Group. 

An overview of the scope of our audit 

We tailored the scope of our audit to ensure that we obtained sufficient appropriate audit evidence to be able 
to give an opinion on the financial statements as a whole, taking in to account the Group structure as well as 
its accounting processes and controls. 

All audit work required for the purpose of forming an opinion on the Parent Company’s and the Group’s 
financial statements was undertaken by the Group engagement team. The Parent Company had one wholly 
owned subsidiary company throughout the year and liquidated a second subsidiary company during the year. 
Neither subsidiary company is considered to be significant to the Group results or financial position and a 
limited review was therefore undertaken by the Group engagement team for the purpose of the audit of the 
group financial statements. 

Other information 

The Directors are responsible for the other information. The other information comprises the information 
included  in  the  annual  report,  other  than  the  financial  statements  and  our  auditor’s  report  thereon.  Our 
opinion on the financial statements does not cover the other information and, except to the extent otherwise 
explicitly stated in our report, we do not express any form of assurance conclusion thereon. 

In connection with our audit of the financial statements, our responsibility is to read the other information 
and,  in  doing  so,  consider  whether  the  other  information  is  materially  inconsistent  with  the  financial 
statements or our knowledge obtained in the audit or otherwise appears to be materially misstated. If we 
identify  such  material  inconsistencies  or  apparent  material  misstatements,  we  are  required  to  determine 
whether there is a material misstatement in the financial statements or a material misstatement of the other 
information. If, based on the work we have performed, we conclude that there is a material misstatement of 
this other information, we are required to report that fact. We have nothing to report in this regard. 

21

BEST OF THE BEST PLC 
Report of the Independent Auditor (continued) 
For The Year Ended 30 April 2021

Opinions on other matters prescribed by the Companies Act 2006 

In our opinion, based on the work undertaken in the course of the audit: 

–         the information given in the Strategic Report and the Report of the Directors for the financial year for 

which the financial statements are prepared is consistent with the financial statements; and 

–         the Strategic Report and the Report of the Directors have been prepared in accordance with applicable 

legal requirement. 

Matters on which we are required to report by exception 

In the light of the knowledge and understanding of the Group and the Parent Company and its environment 
obtained in the course of the audit, we have not identified material misstatements in the Strategic Report or 
the Report of the Directors. 

We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 
requires us to report to you if, in our opinion: 

–         adequate accounting records have not been kept by the Parent Company, or returns adequate for our 

audit have not been received from branches not visited by us; or 

–         the  Parent  Company  financial  statements  are  not  in  agreement  with  the  accounting  records  and 

returns; or 

–         certain disclosures of Directors’ remuneration specified by law are not made; or 

–         we have not received all the information and explanations we require for our audit. 

Responsibilities of Directors 

As explained more fully in the Statement of Directors’ Responsibilities set out on page 18, the Directors are 
responsible for the preparation of the financial statements and for being satisfied that they give a true and 
fair view, and for such internal control as the Directors determine is necessary to enable the preparation of 
financial statements that are free from material misstatement, whether due to fraud or error. 

In preparing the financial statements, the Directors are responsible for assessing the Group’s and the Parent 
Company’s ability to continue as a going concern, disclosing, as applicable, matters related to going concern 
and using the going concern basis of accounting unless the Directors either intend to liquidate the Group or 
the Parent Company or to cease operations, or have no realistic alternative but to do so. 

Auditor’s responsibilities for the audit of the financial statements 

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free 
from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our 
opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in 
accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can 
arise  from  fraud  or  error  and  are  considered  material  if,  individually  or  in  the  aggregate,  they  could 
reasonably be expected to influence the economic decisions of users taken on the basis of these financial 
statements. 

Extent to which the audit was capable of detecting irregularities, including fraud 

Irregularities,  including  fraud,  are  instances  of  non-compliance  with  laws  and  regulations.  We  design 
procedures  in  line  with  our  responsibilities,  outlined  above  and  on  the  Financial  Reporting  Council’s 
website, to detect material misstatements in respect of irregularities, including fraud. 

22

BEST OF THE BEST PLC 
Report of the Independent Auditor (continued) 
For The Year Ended 30 April 2021

We obtain and update our understanding of the entity, its activities, its control environment, and likely future 
developments, including in relation to the legal and regulatory framework applicable and how the entity is 
complying with that framework. Based on this understanding, we identify and assess the risks of material 
misstatement of the financial statements, whether due to fraud or error, design and perform audit procedures 
responsive to those risks, and obtain audit evidence that is sufficient and appropriate to provide a basis for 
our opinion. This includes consideration of the risk of acts by the entity that were contrary to applicable laws 
and regulations, including fraud. 

In response to the risk of irregularities and non-compliance with laws and regulations, including fraud, we 
designed procedures which included: 

–         Enquiry of management and those charged with governance around actual and potential litigation and 

claims as well as actual, suspected and alleged fraud; 

–         Reviewing minutes of meetings of those charged with governance; 

–         Assessing the extent of compliance with the laws and regulations considered to have a direct material 

effect on the financial statements or the operations of the company through enquiry and inspection; 

–         Reviewing  financial  statement  disclosures  and  testing  to  supporting  documentation  to  assess 

compliance with applicable laws and regulations; 

–         Performing audit work over the risk of management bias and override of controls, including testing 
of  journal  entries  and  other  adjustments  for  appropriateness,  evaluating  the  business  rationale  of 
significant transactions outside the normal course of business and reviewing accounting estimates for 
indicators of potential bias. 

Because  of  the  inherent  limitations  of  an  audit,  there  is  a  risk  that  we  will  not  detect  all  irregularities, 
including  those  leading  to  a  material  misstatement  in  the  financial  statements  or  non-compliance  with 
regulation. This risk increases the more that compliance with a law or regulation is removed from the events 
and transactions reflected in the financial statements, as we will be less likely to become aware of instances 
of noncompliance. The risk of not detecting a material misstatement resulting from fraud is higher than for 
one resulting from error, as fraud may involve collusion, forgery, intentional omissions, misrepresentations, 
or the override of internal control. 

A  further  description  of  our  responsibilities  for  the  audit  of  the  financial  statements  is  located  on  the 
Financial  Reporting  Council’s  website  at:  www.frc.org.uk/auditorsresponsibilities.  This  description  forms 
part of our auditor’s report. 

Use of our Report 

This report is made solely to the Parent Company’s members, as a body, in accordance with Chapter 3 of 
Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the Parent 
Company’s members those matters we are required to state to them in an auditor’s report and for no other 
purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other 
than the Parent Company and the Parent Company’s members, as a body, for our audit work, for this report, 
or for the opinions we have formed. 

Ian Jefferson (Senior Statutory Auditor)                                                                                                              
For and on behalf of Azets Audit Services                                                                   2nd Floor, Regis House 
Statutory Auditor                                                                                                           45 King William Street 
16 June 2021                                                                                                                       London EC4R 9AN

23

 
BEST OF THE BEST PLC 
Consolidated Statement of Comprehensive Income 
For The Year Ended 30 April 2021

                                                                                                             Notes                   2021                   2020 
                                                                                                                                         £000                   £000 
CONTINUING OPERATIONS 
Revenue                                                                                                                         45,681                17,789 
Cost of sales                                                                                                                 (17,410)               (7,267) 
                                                                                                                             ––––––––––       –––––––––– 
GROSS PROFIT                                                                                                         28,271                10,522 
Administrative expenses                                                                                              (14,209)               (6,328) 
                                                                                                                             ––––––––––       –––––––––– 
OPERATING PROFIT                                                                                               14,062                  4,194 
Finance income                                                                                           7                         1                       11 
                                                                                                                             ––––––––––       –––––––––– 
PROFIT BEFORE INCOME TAX                                                         8                14,063                  4,205 
Income tax                                                                                                   9                 (2,569)                  (687) 
                                                                                                                             ––––––––––       –––––––––– 
PROFIT FOR THE YEAR                                                                     10                11,494                  3,518 
                                                                                                                             ––––––––––       –––––––––– 
OTHER COMPREHENSIVE INCOME 
Items that may be reclassified to profit or loss 
Exchange differences on translating foreign operations                                                        –                         – 
                                                                                                                             ––––––––––       –––––––––– 
OTHER COMPREHENSIVE INCOME FOR THE 
YEAR, NET OF INCOME TAX                                                                                         –                         – 
                                                                                                                             ––––––––––       –––––––––– 
TOTAL COMPREHENSIVE INCOME FOR THE 
YEAR                                                                                                                            11,494                  3,518 
                                                                                                                             ––––––––––       –––––––––– 
Profit attributable to: 
Owners of the parent                                                                                                     11,494                  3,518 
                                                                                                                             ––––––––––       –––––––––– 
Total comprehensive income attributable to: 
Owners of the parent                                                                                                     11,494                  3,518 
                                                                                                                             ––––––––––       –––––––––– 
Earnings per share expressed in pence per share 
Basic from continuing operations                                                             11                122.52                  37.51 
Diluted from continuing operations                                                          11                121.82                  37.44 

                                                                                                                             ––––––––––      –––––––––– 

The notes form part of these financial statements 

24

BEST OF THE BEST PLC 
Consolidated Statement of Financial Position 
As at 30 April 2021

                                                                                                             Notes                   2021                   2020 
                                                                                                                                         £000                   £000 

ASSETS 
NON-CURRENT ASSETS 
Intangible assets                                                                                        13                     160                       81 
Property, plant and equipment                                                                  14                  1,103                  1,086 
Investments                                                                                                15                         –                         – 
Deferred tax asset                                                                                      20                         –                         3 
                                                                                                                             ––––––––––       –––––––––– 
                                                                                                                                        1,263                  1,170 
CURRENT ASSETS 
Trade and other receivables                                                                       16                     271                     376 
Cash and cash equivalents                                                                         17                11,814                  5,210 
                                                                                                                             ––––––––––       –––––––––– 
                                                                                                                                      12,085                  5,586 
                                                                                                                             ––––––––––       –––––––––– 
TOTAL ASSETS                                                                                                          13,348                  6,756 
                                                                                                                             ––––––––––       –––––––––– 
EQUITY 
SHAREHOLDERS’ EQUITY 
Called up share capital                                                                              18                     471                     469 
Share premium                                                                                                                   277                     199 
Capital redemption reserve                                                                                                236                     236 
Foreign exchange reserve                                                                                                     27                       27 
Retained earnings                                                                                                            7,953                  2,369 
                                                                                                                             ––––––––––       –––––––––– 
TOTAL EQUITY                                                                                                           8,964                  3,300 
                                                                                                                             ––––––––––       –––––––––– 
LIABILITIES 
CURRENT LIABILITIES 
Trade and other payables                                                                          19                  3,053                  3,004 
Tax payable                                                                                                                     1,317                     452 
Deferred tax liability                                                                                 20                       14                         – 
                                                                                                                             ––––––––––       –––––––––– 
TOTAL LIABILITIES                                                                                                  4,384                  3,456 
                                                                                                                             ––––––––––       –––––––––– 
TOTAL EQUITY AND LIABILITIES                                                                     13,348                  6,756 

                                                                                                                             ––––––––––      –––––––––– 

The notes form part of these financial statements

25

BEST OF THE BEST PLC 
Company Statement of Financial Position 
As at 30 April 2021

                                                                                                             Notes                   2021                   2020 
                                                                                                                                         £000                   £000 

ASSETS 
NON-CURRENT ASSETS 
Intangible assets                                                                                        13                     160                       81 
Property, plant and equipment                                                                  14                  1,103                  1,086 
Investments                                                                                                15                         –                         – 
Deferred tax asset                                                                                      20                         –                         3 
                                                                                                                             ––––––––––       –––––––––– 
                                                                                                                                        1,263                  1,170 
CURRENT ASSETS 
Trade and other receivables                                                                       16                     271                     376 
Cash and cash equivalents                                                                         17                11,814                  5,210 
                                                                                                                             ––––––––––       –––––––––– 
                                                                                                                                      12,085                  5,586 
                                                                                                                             ––––––––––       –––––––––– 
TOTAL ASSETS                                                                                                          13,348                  6,756 

                                                                                                                             ––––––––––      –––––––––– 

EQUITY 
SHAREHOLDERS’ EQUITY 
Called up share capital                                                                              18                     471                     469 
Share premium                                                                                                                   277                     199 
Capital redemption reserve                                                                                                236                     236 
Retained earnings                                                                                                            7,975                  2,390 
                                                                                                                             ––––––––––       –––––––––– 
TOTAL EQUITY                                                                                                           8,959                  3,294 
                                                                                                                             ––––––––––       –––––––––– 
LIABILITIES 
CURRENT LIABILITIES 
Trade and other payables                                                                          19                  3,058                  3,010 
Tax payable                                                                                                                     1,317                     452 
Deferred tax liability                                                                                 20                       14                         – 
                                                                                                                             ––––––––––       –––––––––– 
TOTAL LIABILITIES                                                                                                  4,389                  3,462 
                                                                                                                             ––––––––––       –––––––––– 
TOTAL EQUITY AND LIABILITIES                                                                     13,348                  6,756 

                                                                                                                             ––––––––––      –––––––––– 

The notes form part of these financial statements

26

BEST OF THE BEST PLC 
Consolidated Statement of Changes in Equity 
For The Year Ended 30 April 2021

                                                                                                       Called up                                          Capital 
                                                                                                              share                  Share         redemption 
                                                                                                           capital             premium               reserve 
                                                                                                              £000                   £000                   £000 

Balance at 1 May 2019                                                                          469                     199                     236 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Dividends paid                                                                                             –                         –                         – 
Transactions with owners                                                                         –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Profit for the year                                                                                        –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Other comprehensive income 
    Exchange differences arising on translating 
    foreign operations                                                                                    –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Total comprehensive income                                                                    –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Balance at 30 April 2020                                                                       469                     199                     236 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Issue of share capital                                                                                   2                       78                         – 
Dividends paid                                                                                             –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Transactions with owners                                                                         –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Profit for the year                                                                                        –                         –                         – 
Other comprehensive income 
    Exchange differences arising on translating 
    foreign operations                                                                                    –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Total comprehensive income                                                                    –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Balance at 30 April 2021                                                                       471                     277                     236 

                                                                                                  ––––––––––      ––––––––––      –––––––––– 

The notes form part of these financial statements

27

BEST OF THE BEST PLC 
Consolidated Statement of Changes in Equity (continued) 
For The Year Ended 30 April 2021

                                                                                                          Foreign 
                                                                                                       exchange             Retained 
                                                                                                           reserve             earnings                   Total 
                                                                                                              £000                   £000                   £000 

Balance at 1 May 2019                                                                            27                     352                  1,283 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Issue of share capital 
Dividends paid                                                                                             –                 (1,501)               (1,501) 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Transactions with owners                                                                         –                 (1,501)               (1,501) 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Profit for the year                                                                                        –                  3,518                  3,518 
Other comprehensive income 
    Exchange differences arising on translating 
    foreign operations                                                                                    –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Total comprehensive income                                                                    –                  3,518                  3,518 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Balance at 30 April 2020                                                                         27                  2,369                  3,300 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Issue of share capital                                                                                   –                         –                       80 
Dividends paid                                                                                             –                 (5,910)               (5,910) 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Transactions with owners                                                                         –                 (5,910)               (5,910) 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Profit for the year                                                                                        –                11,494                11,494 
Other comprehensive income 
    Exchange differences arising on translating 
    foreign operations                                                                                    –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Total comprehensive income                                                                    –                11,494                11,494 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Balance at 30 April 2021                                                                         27                  7,953                  8,964 

                                                                                                  ––––––––––      ––––––––––      –––––––––– 

The notes form part of these financial statements

28

BEST OF THE BEST PLC 
Company Statement of Changes in Equity 
For The Year Ended 30 April 2021

                                                                                                       Called up                                          Capital 
                                                                                                              share                  Share         redemption 
                                                                                                           capital             premium               reserve 
                                                                                                              £000                   £000                   £000 

Balance at 1 May 2019                                                                          469                     199                     236 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Issue of share capital                                                                                   –                         –                         – 
Dividends paid                                                                                             –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Transactions with owners                                                                         –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Profit for the year                                                                                        –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Total comprehensive income                                                                    –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Balance at 30 April 2020                                                                       469                     199                     236 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Issue of share capital                                                                                   2                       78                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Dividends paid                                                                                             –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Transactions with owners                                                                         –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Profit for the year                                                                                        –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Total comprehensive income                                                                    –                         –                         – 
                                                                                                  ––––––––––       ––––––––––       –––––––––– 
Balance at 30 April 2021                                                                       471                     277                     236 

                                                                                                  ––––––––––      ––––––––––      –––––––––– 

                                                                                                                                   Retained 
                                                                                                                                   earnings                   Total 
                                                                                                                                         £000                   £000 

Balance at 1 May 2019                                                                                                     373                  1,277 
                                                                                                                               –––––––––         ––––––––– 
Issue of share capital                                                                                                              –                         – 
Dividends paid                                                                                                               (1,501)               (1,501) 
                                                                                                                               –––––––––         ––––––––– 
Transactions with owners                                                                                            (1,501)               (1,501) 
                                                                                                                               –––––––––         ––––––––– 
Profit for the year                                                                                                            3,518                  3,518 
                                                                                                                               –––––––––         ––––––––– 
Total comprehensive income                                                                                        3,518                  3,518 
                                                                                                                               –––––––––         ––––––––– 
Balance at 30 April 2020                                                                                               2,390                  3,294 
                                                                                                                               –––––––––         ––––––––– 
Issue of share capital                                                                                                              –                       80 
Dividends paid                                                                                                               (5,910)               (5,910) 
                                                                                                                               –––––––––         ––––––––– 
Transactions with owners                                                                                            (5,910)               (5,910) 
                                                                                                                               –––––––––         ––––––––– 
Profit for the year                                                                                                          11,495                11,495 
                                                                                                                               –––––––––         ––––––––– 
Total comprehensive income                                                                                      11,495                11,495 
                                                                                                                               –––––––––         ––––––––– 
Balance at 30 April 2021                                                                                               7,975                  8,959 

                                                                                                                               –––––––––        ––––––––– 

The notes form part of these financial statements

29

BEST OF THE BEST PLC 
Consolidated Statement of Cash Flows 
For The Year Ended 30 April 2021

                                                                                                             Notes                   2021                   2020 
                                                                                                                                         £000                   £000 

CASH FLOWS FROM OPERATING ACTIVITIES 
Cash generated from operations                                                                                    14,270                  4,892 
Tax paid                                                                                                                          (1,686)                  (643) 
                                                                                                                               –––––––––         ––––––––– 
Net cash from operating activities                                                                             12,584                  4,249 

                                                                                                                               –––––––––        ––––––––– 

CASH FLOWS FROM INVESTING ACTIVITIES 
Purchase of intangible assets                                                                                              (84)                    (76) 
Purchase of property, plant and equipment                                                                        (67)                    (17) 
Interest received                                                                                                                     1                       11 
                                                                                                                               –––––––––         ––––––––– 
Net cash from investing activities                                                                                  (150)                    (82) 

                                                                                                                               –––––––––        ––––––––– 

CASH FLOWS FROM FINANCING ACTIVITIES 
Share issue                                                                                                                            80                         – 
Equity dividends paid                                                                                                    (5,910)               (1,501) 
                                                                                                                               –––––––––         ––––––––– 
Net cash from financing activities                                                                              (5,830)               (1,501) 

                                                                                                                               –––––––––        ––––––––– 

Increase in cash and cash equivalents                                                                             6,604                  2,666 
                                                                                                                               –––––––––         ––––––––– 
Cash and cash equivalents at beginning of year                                                             5,210                  2,544 
                                                                                                                               –––––––––         ––––––––– 
Cash and cash equivalents at end of year                                                 17                11,814                  5,210 

                                                                                                                               –––––––––        ––––––––– 

RECONCILIATION  OF  PROFIT  BEFORE  INCOME  TAX  TO  CASH  GENERATED  FROM 
OPERATIONS 

                                                                                                                                         2021                   2020 
                                                                                                                                         £000                   £000 

Profit before income tax                                                                                                14,063                  4,205 
Depreciation charges                                                                                                            50                       49 
Amortisation charges                                                                                                              5                         5 
Finance income                                                                                                                     (1)                    (11) 
                                                                                                                               –––––––––         ––––––––– 
                                                                                                                                      14,117                  4,248 
Decrease/(increase) in trade and other receivables                                                            105                    (216) 
Increase in trade and other payables                                                                                    48                  1,211 
Increase in provision                                                                                                              –                    (351) 
                                                                                                                               –––––––––         ––––––––– 
Cash generated from operations                                                                                14,270                  4,892 

                                                                                                                               –––––––––        ––––––––– 

The notes form part of these financial statements

30

BEST OF THE BEST PLC 
Company Statement of Cash Flows 
For The Year Ended 30 April 2021

                                                                                                             Notes                   2021                   2020 
                                                                                                                                         £000                   £000 

CASH FLOWS FROM OPERATING ACTIVITIES 
Cash generated from operations                                                                                    14,270                  4,892 
Tax paid                                                                                                                          (1,686)                  (643) 
                                                                                                                               –––––––––         ––––––––– 
Net cash from operating activities                                                                             12,584                  4,249 

                                                                                                                               –––––––––        ––––––––– 

CASH FLOWS FROM INVESTING ACTIVITIES 
Purchase of intangible assets                                                                                              (84)                    (76) 
Purchase of property, plant and equipment                                                                        (67)                    (17) 
Sales of property, plant and equipment                                                                                  –                         – 
Interest received                                                                                                                     1                       11 
                                                                                                                               –––––––––         ––––––––– 
Net cash from investing activities                                                                                  (150)                    (82) 

                                                                                                                               –––––––––        ––––––––– 

CASH FLOWS FROM FINANCING ACTIVITIES 
Share issue                                                                                                                            80                         – 
Equity dividends paid                                                                                                    (5,910)               (1,501) 
                                                                                                                               –––––––––         ––––––––– 
Net cash from financing activities                                                                              (5,830)               (1,501) 

                                                                                                                               –––––––––        ––––––––– 

Increase in cash and cash equivalents                                                                             6,604                  2,666 
                                                                                                                               –––––––––         ––––––––– 
Cash and cash equivalents at beginning of year                                                             5,210                  2,544 
                                                                                                                               –––––––––         ––––––––– 
Cash and cash equivalents at end of year                                                 17                11,814                  5,210 

                                                                                                                               –––––––––        ––––––––– 

RECONCILIATION  OF  PROFIT  BEFORE  INCOME  TAX  TO  CASH  GENERATED  FROM 
OPERATIONS 

                                                                                                                                         2021                   2020 
                                                                                                                                         £000                   £000 

Profit before income tax                                                                                                14,063                  4,205 
Depreciation charges                                                                                                            50                       49 
Amortisation charges                                                                                                              5                         5 
Finance income                                                                                                                     (1)                    (11) 
                                                                                                                               –––––––––         ––––––––– 
                                                                                                                                      14,117                  4,248 
Decrease/(increase) in trade and other receivables                                                            105                    (216) 
Increase in trade and other payables                                                                                    48                  1,211 
Increase in provision                                                                                                              –                    (351) 
                                                                                                                               –––––––––         ––––––––– 
Cash generated from operations                                                                                14,270                  4,892 

                                                                                                                               –––––––––        ––––––––– 

The notes form part of these financial statements

31

BEST OF THE BEST PLC 
Notes to the Financial Statements 
For The Year Ended 30 April 2021

1.        GENERAL INFORMATION 

The principal activity of the Company and the Group is to operate weekly competitions to win luxury 
cars and other prizes online. 

These financial statements have been prepared in accordance with International Financial Reporting 
Standards  (“IFRS”)  and  International  Financial  Reporting  Interpretation  Committee  (“IFRIC”) 
Interpretations as issued by the International Accounting Standards Board and in conformity with the 
requirements of the Companies Act 2006 applicable to those companies reporting under IFRS. The 
financial statements have been prepared under the historical cost convention. 

The principal accounting policies adopted in the preparation of the financial statements are set out 
below. The policies have been consistently applied to all years presented, unless otherwise stated. 

The financial statements are presented in Pounds Sterling. All amounts, unless otherwise stated, have 
been rounded to the nearest thousand Pounds. 

The preparation of financial statements in compliance with adopted IFRS requires the use of certain 
critical accounting estimates. It also requires management to exercise judgement in applying those 
accounting  policies.  The  areas  where  significant  judgements  and  estimates  have  been  made  in 
preparing these financial statements and their effect are disclosed in Note 4. 

The  Directors  are  satisfied  that  the  Company  and  Group  have  adequate  resources  to  continue  in 
business for the foreseeable future. For this reason, they continue to adopt the going concern basis in 
preparing the financial statements. 

2.        PRINCIPAL ACCOUNTING POLICIES 

2.1      NEW STANDARDS, AMENDMENTS AND INTERPRETATIONS 

The Company and Group applied for the first time certain Standards, Amendments and Interpretations 
which are effective for annual periods commencing on or after 1 May 2020. The Company and Group 
have not early adopted any other Standards, Amendments or Interpretations that have been issued but 
are not yet effective. 

The following standards have been adopted: 

•         Amendments to References to Conceptual Framework in IFRS Standards. The Amendments 

effective date 1 January 2021. 

•         Amendments  to  IFRS  3  Business  Combinations  addresses  the  definition  of  a  business 
combination, to help companies determine whether an acquisition is of a business or a group 
of assets. The Amendments are effective 1 January 2021. 

•         Amendments to IAS 1 and IAS 8 addresses definition of material in the context of applying 
IFRS. The concept of what is and is not material is crucial in preparing financial statements, a 
change in the definition may fundamentally affect how preparers make judgements in preparing 
financial statements. The Amendments effective date 1 January 2021. 

•         Covid-19 Related Rent Concessions (Amendment to IFRS 16).

32

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

2.        PRINCIPAL ACCOUNTING POLICIES (CONTINUED) 

The  following Adopted  IFRSs  have  been  issued  but  have  not  been  applied  by  the  Group  in  these 
financial statements, all of which are effective for the accounting period commencing 1 January 2022. 
Their adoption is not expected to have a material effect on the financial statements unless otherwise 
indicated: 

•         Narrow scope amendments to IFRS 3, IAS 16 and IAS 27. 

•         Annual improvements to IFRS Standards 2018 – 2020. 

•         Amendments to IAS 1: Classification of Liabilities as Current or non Current. 

As yet, none of these have been endorsed for use in the UK and will not be adopted until such time 
as endorsement is confirmed. The Directors do not expect any material impact as a result of adopting 
the standards and amendments listed above in the financial year they become effective. 

The  company  has  applied  UK-adopted  IAS. At  the  date  of  application,  both  UK-adopted  IAS  and 
EU-adopted IFRS are the same. 

2.2      BASIS OF CONSOLIDATION 

The  consolidated  financial  statements  incorporate  the  financial  statements  of  the  Company  and 
entities controlled by the Company (its subsidiary undertakings). Where necessary, adjustments are 
made to the financial statements of the subsidiaries to bring their accounting policies in line with those 
of  the  Group.  All  intra-Group  transactions,  balances,  income  and  expenses  are  eliminated  on 
consolidation. 

2.3      REVENUE RECOGNITION 

The  Company  and  Group  operate  weekly  competitions  to  win  luxury  cars  and  other  prizes  online. 
Revenue represents the value of tickets sold in respect of these competitions and is stated net of VAT, 
where applicable, and returns, rebates and discounts. Revenue in respect of weekly competitions is 
recognised on the date the result of those individual competitions is determined, being the point when 
all performance obligations have been fulfilled. 

2.4      COST OF SALES 

Cost of sales comprises principally of the cost of competition prizes, duties, rent and the associated 
costs of operating retail sites. 

2.5      SEGMENT REPORTING 

The  accounting  policy  for  identifying  segments  is  based  on  internal  management  reporting 
information which is reviewed by the chief operating decision maker. The Company and Group are 
considered  to  have  a  single  business  segment,  being  the  operation  of  weekly  competitions  to  win 
luxury cars and other prizes. 

33

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

2.        PRINCIPAL ACCOUNTING POLICIES (CONTINUED) 

2.6      RESEARCH AND DEVELOPMENT EXPENDITURE 

Expenditure on research is recognised as an expense in the period in which it is incurred. 

Development costs are capitalised when all of the following conditions are satisfied: 

•         Completion of the intangible asset is technically feasible so that it will be available for use or 

sale; 

•         The Company or Group intends to complete the intangible asset and use or sell it; 

•         The Company or Group has the ability to use or sell the intangible asset; 

•         The intangible asset will generate probable future economic benefits. Amongst other things, 
this requires that there is a market for the output from the intangible asset or for the intangible 
asset itself, or, if it is to be used internally, the asset will be used in generating such benefits; 

•         There are adequate technical, financial and other resources to complete the development and to 

use or sell the intangible asset; and 

•         The  expenditure  attributable  to  the  intangible  asset  during  its  development  can  be  measured 

reliably. 

Development costs not meeting the criteria for capitalisation are expensed as incurred. 

2.7      FOREIGN CURRENCIES 

Assets and liabilities in foreign currencies are translated into Sterling at the rates of exchange ruling 
at  the  statement  of  financial  position  date.  Transactions  in  foreign  currencies  are  translated  into 
Sterling at the rates of exchange ruling at the date of the transaction. Exchange differences are taken 
into account in arriving at the operating result. 

The  assets  and  liabilities  in  the  financial  statements  of  foreign  subsidiaries  are  translated  into  the 
Parent Company’s presentation currency at the rates of exchange ruling at the statement of financial 
position date. Income and expenses are translated at the actual rate on the date of the transaction. The 
exchange differences arising from the retranslation of the opening net investment in subsidiaries are 
recognised in other comprehensive income and taken to the foreign exchange reserve in equity. On 
disposal of a foreign subsidiary, the cumulative translation differences are transferred to profit or loss 
as part of the gain or loss on disposal. 

2.8      SHARE BASED PAYMENT 

The Company and Group have applied the requirements of IFRS 2 to share option schemes allowing 
certain employees within the Group to acquire shares of the Company. For all grants of share options, 
the fair value as at the date of grant is calculated using the Black-Scholes option pricing model, taking 
into account the terms and conditions upon which the options were granted. The amount recognised 
as an expense is adjusted to reflect the actual number of share options that are likely to vest, except 
where forfeiture is only due to market-based conditions not achieving the threshold for vesting. The 
expense is recognised over the expected life of the option. 

2.9      PENSION CONTRIBUTIONS AND OTHER POST EMPLOYMENT BENEFITS 

The  Company  operates  a  money  purchase  pension  scheme  for  certain  employees.  The  cost  of  the 
contributions is charged to the statement of comprehensive income as incurred. 

34

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

2.        PRINCIPAL ACCOUNTING POLICIES (CONTINUED) 

2.10    TAXATION 

Current taxes are based on the results shown in the financial statements and are calculated according 
to  local  tax  rules,  using  tax  rates  enacted  or  substantively  enacted  by  the  statement  of  financial 
position date. 

The tax currently payable is based on the taxable profit for the year. Taxable profit/(loss) differs from 
the net profit/(loss) reported in the statement of comprehensive income as it excludes items of income 
or expense that are taxable or deductible in other years and it further excludes items that are never 
taxable or deductible. 

Deferred  tax  is  the  tax  expected  to  be  payable  or  recoverable  on  differences  between  the  carrying 
amounts of assets and liabilities in the financial statements and the corresponding tax bases used in 
the  computation  of  taxable  profit  and  is  accounted  for  using  the  balance  sheet  liability  method. 
Deferred tax liabilities are generally recognised for all taxable temporary differences and deferred tax 
assets are recognised to the extent that it is probable that taxable profits will be available against which 
the deductible temporary differences can be utilised. Such assets and liabilities are not recognised if 
the temporary differences arise from the initial recognition (other than in a business combination) of 
other assets or liabilities in a transaction that affects neither the tax profit nor the accounting profit. 

The carrying amount of the deferred tax asset is reviewed at each statement of financial position date 
and reduced to the extent that it is no longer probable that sufficient taxable profits will be available 
to allow all or part of the asset to be recovered. 

Deferred tax is calculated at the tax rates that are expected to apply in the period when the liability is 
settled, or the asset is realised. Deferred tax is charged or credited in the statement of comprehensive 
income, except when it relates to items charged or credited directly to equity, in which case deferred 
tax is also dealt with in equity. 

2.11    IMPAIRMENT 

The  carrying  amounts  of  the  Company’s  and  the  Group’s  assets  are  reviewed  at  each  statement  of 
financial  position  date  to  determine  whether  there  is  any  indication  of  impairment.  If  any  such 
indicator exists, the asset’s recoverable amount is estimated. 

An impairment loss is recognised whenever the carrying amount of an asset exceeds its recoverable 
amount. Impairment losses are recognised in the statement of comprehensive income. 

The recoverable amount of an asset is the greater of its net selling price and value in use. In assessing 
value  in  use,  the  estimated  future  cash  flows  are  discounted  to  their  present  value  using  a  pre-tax 
discount rate that reflects the current market assessments of the time value of money and the risks 
specific to the asset. 

An  impairment  loss  is  reversed  if  there  has  been  a  change  in  the  estimates  used  to  determine  the 
recoverable amount. An impairment loss is reversed only to the extent that the asset’s carrying amount 
does  not  exceed  the  carrying  amount  that  would  have  been  determined,  net  of  depreciation  and 
amortisation, if no impairment loss had been recognised.

35

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

2.        PRINCIPAL ACCOUNTING POLICIES (CONTINUED) 

2.12    CURRENT VERSUS NON-CURRENT CLASSIFICATION 

The Company and Group present assets and liabilities in the statement of financial position based on 
current/non-current classification. An asset is current when it is: 

•         expected to be realised or intended to be sold or consumed in the normal operating cycle; or 

•         held primarily for the purpose of trading; or 

•         expected to be realised within twelve months after the reporting period; or 

•         cash or cash equivalents unless restricted from being exchanged or used to settle a liability for 

at least twelve months after the reporting date. 

All other assets are classified as non-current. 

A liability is current when: 

•         it is expected to be settled in the normal operating cycle; or 

•         it is held primarily for the purpose of trading; or 

•         it is due to be settled within twelve months after the reporting period; or 

•         there is no unconditional right to defer the settlement of the liability for at least twelve months 

after the reporting date. 

The Company and Group classify all other liabilities as non-current. 

Deferred tax assets and liabilities are classified as non-current assets and liabilities. 

2.13    INTANGIBLE ASSETS 

Intangible assets are recognised at cost less any accumulated amortisation and impairment. 

An  intangible  asset,  which  is  an  identifiable  non-monetary  asset  without  physical  substance,  is 
recognised to the extent that it is probable that the expected future economic benefits attributable to 
the asset will flow to the Company or Group and that its cost can be measured reliably. The asset is 
deemed to be identifiable when it is separate or when it arises from contractual or other legal rights. 

The Company’s and Group’s intangible assets consist of its IT platform, infrastructure and website. 
The Directors have estimated the useful economic life of the assets to be three years and they are being 
amortised over that period on a straight line basis. 

2.14    PROPERTY, PLANT AND EQUIPMENT 

Property,  plant  and  equipment  is  stated  at  cost,  net  of  accumulated  depreciation  and  accumulated 
impairment losses, if any. 

Depreciation is provided at the following annual rates in order to write off each asset over its useful 
economic life: 

Long leasehold property
Improvements to property
Display equipment
Fixtures and fittings
Motor vehicles
Computer equipment

– 1% on cost 
– 4% on cost 
– At varying rates on cost 
– At varying rates on cost 
– 25% on reducing balance 
– At varying rates on cost 

36

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

2.        PRINCIPAL ACCOUNTING POLICIES (CONTINUED) 

An item of property, plant and equipment is derecognised upon disposal or when no future economic 
benefits are expected from the use or disposal. Any gain or loss arising on de-recognition of the asset 
(calculated as the difference between the net disposal proceeds and the carrying amount of the asset) 
is included in the statement of comprehensive income when the asset is derecognised. 

The residual values, useful economic lives and methods of depreciation are reviewed at each financial 
year end and adjusted prospectively, if appropriate. 

2.15    INVESTMENTS 

Investments  in  subsidiaries  and  unlisted  investments  are  recorded  at  cost  less  any  provision  for 
permanent diminution in value. 

2.16    LEASES 

The cost of leases of low value items and those with a term of less than one year at inception are 
recognised as incurred. 

2.17    PROVISIONS 

Provisions are liabilities where the exact timing or amount of the obligation is uncertain. Provisions 
are recognised when the Company or Group has a present obligation (legal or constructive) as a result 
of  a  past  event,  it  is  probable  that  an  outflow  of  resources  embodying  economic  benefits  will  be 
required to settle the obligation and a reliable estimate can be made of the amount of the obligation. 
Where  the  time  value  of  money  is  material,  provisions  are  discounted  to  current  values  using 
appropriate  rates  of  interest. The  unwinding  of  the  discounts  is  recorded  in  net  finance  income  or 
expense. 

2.18    FINANCIAL INSTRUMENTS 

Financial assets and liabilities are recognised in the Company’s and Group’s statement of financial 
position  when  the  Company  and  Group  becomes  a  party  to  the  contractual  provisions  of  the 
instrument.  The  Company’s  and  Group’s  financial  instruments  comprise  cash,  trade  and  other 
receivables and trade and other payables. 

Trade and other receivables 

Trade  and  other  receivables  are  initially  stated  at  their  fair  value  plus  transaction  costs,  then 
subsequently  at  amortised  cost  using  the  effective  interest  method,  if  applicable,  less  impairment 
losses. Provisions against trade and other receivables are made when there is objective evidence that 
the Company and Group will not be able to collect all amounts due to them in accordance with the 
original  terms  of  those  receivables. The  amount  of  the  write  down  is  determined  as  the  difference 
between the asset’s carrying amount and the present value of estimated future cash flows. 

Cash and cash equivalents 

The Company and Group manage short-term liquidity through the holding of cash and highly liquid 
interest-bearing deposits. Only deposits that are readily convertible into cash with maturities of three 
months or less from inception, with no penalty of lost interest, are shown as cash and cash equivalents.

37

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

2.        PRINCIPAL ACCOUNTING POLICIES (CONTINUED) 

Trade payables 

Financial liabilities are obligations to pay cash or other financial assets and are recognised when the 
Company and Group becomes a party to the contractual provisions of the instrument. All financial 
liabilities  are  recorded  at  amortised  cost  using  the  effective  interest  method,  with  interest-related 
charges recognised as an expense in finance cost in the statement of comprehensive income. 

2.19    EQUITY 

Equity comprises the following: 

•         Called up share capital represents the nominal value of the equity shares; 

•         Share  premium  represents  the  excess  over  nominal  value  of  the  fair  value  of  consideration 

received from the equity shares, net of expenses of the share issue; 

•         Capital redemption reserve represents the value of the re-purchase by the Company of its own 

share capital; 

•         Foreign exchange reserve represents accumulated exchange differences from the translation of 

subsidiaries with a functional currency other than Sterling; and 

•         Retained earnings represent accumulated profits and losses from incorporation and any credit 

arising under share-based payments. 

3.        CAPITAL MANAGEMENT 

The  Company  defines  capital  as  the  total  equity  of  the  Company. The  objective  of  the  Company’s 
capital management is to ensure that it makes the maximum use of its capital to support its business 
and to maximise shareholder value. There are no external constraints on the Company’s capital. 

4.        CRITICAL JUDGEMENTS AND ACCOUNTING ESTIMATES 

The Company and Group make certain estimates and assumptions regarding the future. Estimates and 
judgements  are  continually  evaluated  based  on  historical  experience  and  other  factors,  including 
expectations of future events that are believed to be reasonable under the circumstances. In the future, 
actual expenditure may differ from these estimates and assumptions. The estimates and assumptions 
that  have  a  significant  risk  of  causing  a  material  adjustment  to  the  carrying  amounts  of  assets  and 
liabilities within the next financial year are discussed below. 

Impairment of assets 

The Company and Group are required to consider assets for impairment where such indicators exist, 
using  value  in  use  calculations  or  fair  value  estimates.  The  use  of  these  methods  may  require  the 
estimation of future cash flows and the choice of a discount rate in order to calculate the present value 
of the cash flows. Actual outcomes may vary. 

Useful lives of property, plant and equipment and intangible assets 

Property, plant and equipment are depreciated, and intangible assets are amortised over their useful 
lives.  Useful  lives  are  based  on  management’s  estimates,  which  are  periodically  reviewed  for 
continued appropriateness. Changes to estimates can result in variations in the carrying values and 
amounts charged to the statement of comprehensive income in specific periods. 

38

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

5.        SEGMENTAL REPORTING 

For  management  purposes,  the  Company  and  Group  are  considered  to  have  one  single  business 
segment, being the operation of weekly competitions to win luxury cars and other prizes. The Group 
comprises Best of the Best PLC and its subsidiary company BOTB Ireland Limited. BOTB Ireland 
Limited  generated  no  sales  during  either  the  current  or  prior  year  and  it  holds  few  assets  and  is 
expected to have very little trading activity going forward. The two companies do not transact with 
each other. Further segment information is therefore not presented in these financial statements. 

Sales  from  UK  activities  totalled  £41,499,000  (2020:  £14,940,000)  whilst  sales  from  non-UK 
activities totalled £4,182,000 (2020: £2,848,000). 

6.        EMPLOYEES AND DIRECTORS 

                                                                                 Group                                          Company 
                                                                        2021                   2020                   2021                   2020 
                                                                        £000                   £000                   £000                   £000 

Wages and salaries                                          1,941                  1,748                  1,941                  1,748 
Social security costs                                          241                     224                     241                     224 
Other pension costs                                             16                       35                       16                       35 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
                                                                       2,198                  2,007                  2,198                  2,007 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

The average monthly number of employees during the year, including the Directors, was as follows: 

                                                                                 Group                                          Company 
                                                                        2021                   2020                   2021                   2020 
                                                                    Number              Number              Number              Number 

Sales                                                                       9                         1                         9                         1 
Administration                                                     10                       17                       10                       17 
Management                                                          2                         3                         2                         3 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
                                                                            21                       21                       21                       21 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

                                                                                                                              2021                   2020 
                                                                                                                              £000                   £000 

Directors’ remuneration                                                                                          614                     562 

                                                                                                                      ––––––––          –––––––– 

The number of Directors to whom retirement benefits were accruing was as follows: 

                                                                                                                              2021                   2020 
                                                                                                                          Number              Number 

Money purchase schemes                                                                                            3                         2 

                                                                                                                      ––––––––          –––––––– 

The  Directors  consider  themselves  to  be  the  only  key  management  personnel. As  such,  a  separate 
analysis of remuneration paid to key management personnel has not been presented. 

Information regarding the highest paid Director is as follows: 

                                                                                                                              2021                   2020 
                                                                                                                              £000                   £000 

Emoluments                                                                                                             267                     263 

                                                                                                                      ––––––––          –––––––– 

39

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

7.        FINANCE INCOME 

                                                                                                                              2021                   2020 
                                                                                                                              £000                   £000 

Finance income: 
Deposit account interest                                                                                              1                       11 

                                                                                                                      ––––––––          –––––––– 

8.        PROFIT BEFORE INCOME TAX 

The profit before income tax is stated after charging/(crediting): 

                                                                                                                              2021                   2020 
                                                                                                                              £000                   £000 

Depreciation and impairment of property, plant and equipment                              50                       49 
Amortisation of intangible assets                                                                                5                         5 
Foreign exchange losses                                                                                              1                         2 
Auditor’s remuneration 
– Audit fees                                                                                                                36                       34 
– Taxation services                                                                                                      3                         2 
– Other                                                                                                                       18                       23 

                                                                                                                      ––––––––          –––––––– 

9.        INCOME TAX 

Analysis of tax expense 

                                                                                                                              2021                   2020 
                                                                                                                              £000                   £000 

Current tax: 
Current year charge                                                                                              2,552                     686 
Prior year over provision                                                                                             –                        (8) 
                                                                                                                      ––––––––           –––––––– 
Total current tax                                                                                                    2,552                     678 

                                                                                                                      ––––––––          –––––––– 

Deferred tax: 
Origination and reversal of temporary timing differences                                        17                         9 
                                                                                                                      ––––––––           –––––––– 
Total deferred tax                                                                                                       17                         9 

                                                                                                                      ––––––––          –––––––– 
                                                                                                                      ––––––––          –––––––– 

Total tax charge for the year                                                                                 2,569                     687 

40

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

9.        INCOME TAX (CONTINUED) 

Factors affecting the tax expense 

The  tax  assessed  for  the  year  is  lower  than  the  standard  rate  of  corporation  tax  in  the  UK.  The 
difference is explained below: 

                                                                                                                              2021                   2020 
                                                                                                                              £000                   £000 

Profit on ordinary activities before income tax                                                  14,063                  4,205 

                                                                                                                      ––––––––          –––––––– 

Profit on ordinary activities multiplied by the standard rate of 
    corporation tax in the UK of 19% (2020: 19%)                                              2,672                     799 
Effects of: 
Depreciation in excess of capital allowances                                                            (1)                      (4) 
Research and development enhanced deduction                                                    (102)                  (100) 
Over provision in prior year                                                                                        –                        (8) 
                                                                                                                      ––––––––           –––––––– 
Tax expense                                                                                                          2,569                     687 

                                                                                                                      ––––––––          –––––––– 

10.      PROFIT OF THE PARENT COMPANY 

As  permitted  by  Section  408  of  the  Companies  Act  2006,  the  income  statement  of  the  Parent 
Company is not presented as part of these financial statements. The parent Company’s profit for the 
financial year was £11,494,000 (2020: £3,518,000). 

11.      EARNINGS PER SHARE 

Basic  earnings  per  share  is  calculated  by  dividing  the  earnings  attributable  to  the  ordinary 
shareholders by the weighted average number of ordinary shares outstanding during the year. 

Diluted  earnings  per  share  is  calculated  using  the  weighted  average  number  of  shares  outstanding 
during  the  year,  adjusted  to  assume  the  exercise  of  all  dilutive  potential  ordinary  shares  under  the 
Company’s share option plans. 

                                                                                                                              2021                   2020 
                                                                                                                              £000                   £000 

Profit for the year and basic and diluted earnings attributable to the 
    owners of the parent – £000                                                                           11,494                  3,518 
                                                                                                                      ––––––––           –––––––– 
Weighted average number of ordinary shares – number                               9,381,253           9,377,253 
Basic earnings per share – pence                                                                     122.52p                37.51p 
                                                                                                                      ––––––––           –––––––– 
Adjusted weighted average number of ordinary shares – number                9,435,186           9,394,296 
Diluted earnings per share – pence                                                                  121.82p                37.44p 

                                                                                                                      ––––––––          –––––––– 

41

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

12.      DIVIDENDS 

A final dividend of 3.0 pence per ordinary share for the full year ending 30 April 2020 was paid on 
2 October 2020 to shareholders on the register at 18 September 2020. A special dividend of 20.0 pence 
per ordinary share was paid on 10 July 2020 to shareholders on the register at the close of business 
on  26  June  2020,  and  a  further  special  dividend  of  40.0  pence  per  ordinary  share  was  paid  on 
5 February 2021 to shareholders on the register at the close of business on 22 January 2021. 

The Board is recommending a final dividend of 5.0 pence per share (2020: 3.0 pence per share) for 
the full year ending 30 April 2021 subject to shareholder approval at the Annual General Meeting on 
15 September 2021. The final dividend will be paid on 1 October 2021 to shareholders on the register 
on 17 September 2021. 

A special dividend of 50.0 pence per ordinary share will also be paid on 16 July 2021 to shareholders 
on the register at the close of business on 2 July 2021. 

13.      INTANGIBLE ASSETS – GROUP AND COMPANY 

                                                                                                                                   Development costs 
                                                                                                                                                         £000 
COST 
At 1 May 2020                                                                                                                                   391 
Additions                                                                                                                                              84 
                                                                                                                                                 –––––––– 
At 30 April 2021                                                                                                                                475 
                                                                                                                                                 –––––––– 
AMORTISATION 
At 1 May 2020                                                                                                                                   310 
Charge for year                                                                                                                                       5 
                                                                                                                                                 –––––––– 
At 30 April 2021                                                                                                                                315 
                                                                                                                                                 –––––––– 
NET BOOK VALUE 
2021                                                                                                                                                    160 

                                                                                                                                                 –––––––– 
                                                                                                                                                 –––––––– 

2020                                                                                                                                                      81 

                                                                                                                                   Development costs 
                                                                                                                                                         £000 
COST 
At 1 May 2019                                                                                                                                   315 
Additions                                                                                                                                              76 
                                                                                                                                                 –––––––– 
At 30 April 2020                                                                                                                                391 
                                                                                                                                                 –––––––– 
AMORTISATION 
At 1 May 2019                                                                                                                                   305 
Charge for year                                                                                                                                       5 
                                                                                                                                                 –––––––– 
At 30 April 2020                                                                                                                                310 
                                                                                                                                                 –––––––– 
NET BOOK VALUE 
2020                                                                                                                                                      81 

                                                                                                                                                 –––––––– 
                                                                                                                                                 –––––––– 

2019                                                                                                                                                      10 

42

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

14.      PROPERTY, PLANT AND EQUIPMENT – GROUP AND COMPANY 

                                                                                                   Long     Improvements               Display 
                                                                                            leasehold         to property          equipment 
                                                                                                   £000                   £000                   £000 

COST 
At 1 May 2020                                                                             954                       26                     103 
Additions                                                                                          –                       29                         – 
                                                                                           ––––––––           ––––––––           –––––––– 
At 30 April 2021                                                                          954                       55                     103 

                                                                                           ––––––––          ––––––––          –––––––– 

DEPRECIATION AND IMPAIRMENT 
At 1 May 2020                                                                               14                         4                       77 
Charge for the year                                                                           4                         1                         – 
                                                                                           ––––––––           ––––––––           –––––––– 
At 30 April 2021                                                                            18                         5                       77 

NET BOOK VALUE 
2021                                                                                              936                       50                       26 

                                                                                           ––––––––          ––––––––          –––––––– 
                                                                                           ––––––––          ––––––––          –––––––– 
                                                                                           ––––––––          ––––––––          –––––––– 

2020                                                                                              940                       22                       26 

                                                                                                 Motor           Computer 
                                                                                               vehicles          equipment                   Total 
                                                                                                   £000                   £000                   £000 

COST 
At 1 May 2020                                                                             155                     147                  1,385 
Additions                                                                                          –                       37                       66 
                                                                                           ––––––––           ––––––––           –––––––– 
At 30 April 2021                                                                          155                     184                  1,451 

                                                                                           ––––––––          ––––––––          –––––––– 

DEPRECIATION AND IMPAIRMENT 
At 1 May 2020                                                                               71                     132                     298 
Charge for the year                                                                         21                       24                       50 
                                                                                           ––––––––           ––––––––           –––––––– 
At 30 April 2021                                                                            92                     156                     348 

NET BOOK VALUE 
2021                                                                                                63                       28                  1,103 

                                                                                           ––––––––          ––––––––          –––––––– 
                                                                                           ––––––––          ––––––––          –––––––– 
                                                                                           ––––––––          ––––––––          –––––––– 

2020                                                                                                84                       14                  1,086 

43

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

14.      PROPERTY, PLANT AND EQUIPMENT – GROUP AND COMPANY (CONTINUED) 

                                                                        Long     Improvements               Display       Fixtures and  
                                                                 leasehold         to property          equipment                fittings 
                                                                        £000                   £000                   £000                   £000 

COST 
At 1 May 2019                                                  954                       26                     103                     172 
Additions                                                               –                         –                         –                         – 
Disposals                                                                –                         –                         –                    (172) 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
At 30 April 2020                                               954                       26                     103                         – 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

DEPRECIATION AND 
    IMPAIRMENT 
At 1 May 2019                                                    10                         3                       77                     172 
Charge for the year                                                4                         1                         –                         – 
Eliminated on disposals                                         –                         –                         –                    (172) 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
At 30 April 2020                                                 14                         4                       77                         – 

NET BOOK VALUE 
2020                                                                   940                       22                       26                         – 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 
                                                                ––––––––          ––––––––          ––––––––          –––––––– 
                                                                ––––––––          ––––––––          ––––––––          –––––––– 

2019                                                                   944                       23                       26                         – 

                                                                                                 Motor           Computer  
                                                                                               vehicles          equipment                   Total 
                                                                                                   £000                   £000                   £000 

COST 
At 1 May 2019                                                                             155                     129                  1,539 
Additions                                                                                          –                       18                       18 
Disposals                                                                                           –                         –                    (172) 
                                                                                           ––––––––           ––––––––           –––––––– 
At 30 April 2020                                                                          155                     147                  1,385 

                                                                                           ––––––––          ––––––––          –––––––– 

DEPRECIATION AND IMPAIRMENT 
At 1 May 2019                                                                               43                     116                     422 
Charge for the year                                                                         28                       17                       50 
Eliminated on disposals                                                                    –                         –                    (172) 
                                                                                           ––––––––           ––––––––           –––––––– 
At 30 April 2020                                                                            71                     133                     299 

NET BOOK VALUE 
2020                                                                                                84                       14                  1,086 

                                                                                           ––––––––          ––––––––          –––––––– 
                                                                                           ––––––––          ––––––––          –––––––– 
                                                                                           ––––––––          ––––––––          –––––––– 

2019                                                                                              113                       13                  1,117 

44

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

15.      INVESTMENTS 

Group 

                                                                                                                                                    Unlisted 
                                                                                                                                               investments 
                                                                                                                                                         £000 

COST 
At 1 May 2020 and 30 April 2021                                                                                                       70 
                                                                                                                                                 –––––––– 
IMPAIRMENT 
At 1 May 2020 and 30 April 2021                                                                                                       70 
                                                                                                                                                 –––––––– 
NET BOOK VALUE 
At 1 May 2020 and 30 April 2021                                                                                                         – 

                                                                                                                                                 –––––––– 

Unlisted investments relate to the cost of acquiring options in another company. 

Company 

                                                                                  Shares in group              Unlisted 
                                                                                       undertakings         investments                   Total 
                                                                                                   £000                   £000                   £000 

COST 
At 1 May 2020 and 30 April 2021                                                   –                       70                       70 

IMPAIRMENT 
At 1 May 2020 and 30 April 2021                                                   –                       70                       70 

                                                                                           ––––––––          ––––––––          –––––––– 
                                                                                           ––––––––          ––––––––          –––––––– 
                                                                                           ––––––––          ––––––––          –––––––– 

NET BOOK VALUE 
At 1 May 2020 and 30 April 2021                                                   –                         –                         – 

Shares in Group undertakings comprise of the following subsidiary company: 

                                                                                                                                                Country of 
Name of company                                   Nature of business              % holding                incorporation 

BOTB Ireland Limited                       Competition operator                        100       Republic of Ireland 

BOTB Ireland Limited registered office is Suite 3 One Earlsfort Centre, Lower Hatch Street, Dublin 2, 
Ireland 

16.      TRADE AND OTHER RECEIVABLES – GROUP AND COMPANY 

                                                                                 Group                                          Company 
                                                                        2021                   2020                   2021                   2020 
                                                                        £000                   £000                   £000                   £000 

Trade receivables                                                   3                         2                         3                         2 
Other receivables                                                 37                     309                       37                     309 
Prepayments and accrued income                     231                       65                     231                       65 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
                                                                          271                     376                     271                     376 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

The fair value of trade and other receivables approximates to their carrying values. 

45

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

17.      CASH AND CASH EQUIVALENTS – GROUP AND COMPANY 

                                                                                 Group                                          Company 
                                                                        2021                   2020                   2021                   2020 
                                                                        £000                   £000                   £000                   £000 

Bank accounts                                               11,812                  5,209                11,812                  5,209 
Cash in hand                                                          2                         1                         2                         1 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
                                                                     11,814                  5,210                11,814                  5,210 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

18.      CALLED UP SHARE CAPITAL – COMPANY 

Allotted, issued and fully paid 
                                                                        2021                   2020                   2021                   2020 
Ordinary shares of 5 pence each                Number              Number                   £000                   £000 

At the start of the year                             9,377,253           9,377,253                     469                     469 
Shares allotted during the year                     35,648                         –                         2                         – 
Purchased for cancellation in the year                  –                         –                         –                         – 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
At the end of the year                              9,412,901           9,377,253                     471                     469 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

35,648 Ordinary shares of £0.05 per share were allotted and issued following the exercise of share 
options granted in December 2017. 

19.      TRADE AND OTHER PAYABLES – GROUP AND COMPANY 

                                                                                 Group                                          Company 
                                                                        2021                   2020                   2021                   2020 
                                                                        £000                   £000                   £000                   £000 

Trade creditors                                                   286                     165                     286                     165 
Amounts owed to Group undertakings                 –                         –                         5                         5 
Social security and other taxes                          638                     902                     638                     902 
Other creditors                                                1,709                  1,493                  1,709                  1,494 
Contract liability balances                                 416                     441                     416                     441 
Pension creditor                                                     4                         3                         4                         3 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
                                                                       3,053                  3,004                  3,058                  3,010 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

20.      DEFERRED TAX – GROUP AND COMPANY 

                                                                                 Group                                          Company 
                                                                        2021                   2020                   2021                   2020 
                                                                        £000                   £000                   £000                   £000 

Asset at 1 May                                                       3                       13                         3                       13 
Movement in the year                                        (17)                    (10)                    (17)                    (10) 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
(Liability)/asset at 30 April                                (14)                        3                      (14)                        3 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

Deferred tax liabilities and assets have been recognised in respect of accelerated capital allowances 
giving rise to deferred tax liabilities and assets where the Directors believe that it is probable that these 
liabilities will fall due and assets will be recovered. 

46

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

21.      PROVISIONS – GROUP AND COMPANY 

                                                                                 Group                                          Company 
                                                                        2021                   2020                   2021                   2020 
                                                                        £000                   £000                   £000                   £000 

At 1 May                                                                –                     360                         –                     360 
Utilised during the year                                         –                    (172)                        –                    (172) 
Released during the year                                       –                    (188)                        –                    (188) 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
Asset at 30 April                                                    –                         –                         –                         – 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

The onerous retail site lease was exited in the prior year and the costs of early termination, including 
related closure costs, have been utilised against the brought forward provision. 

The balance has been released to the Consolidated Statement of Comprehensive Income. 

22.      SHARE BASED PAYMENT – GROUP AND COMPANY 

Details of the share options outstanding during the year are as follows: 

                                                         Outstanding                                              Outstanding at 
                                                              at 1 May                                                         30 April             Expiry     Exercise 
Grant date                                                   2020        Granted     Exercised                    2021                 date           price 

19-12-2017                                               45,000                               35,648                   9,352     19-12-2027            2.25 
28-02-2020                                               85,000                                        –                 85,000     28-02-2030            3.85 
19-07-2020                                                        –           10,000                  –                 10,000     19-07-2030          16.00 
19-09-2020                                                        –             5,000                  –                   5,000     19-09-2030          18.00 

The Company and Group operate a share option scheme for certain Directors and employees. Options 
are  exercisable  at  a  price  defined  by  the  individual  option  agreements. The  vesting  period  on  each 
option is three years. If the options remain unexercised during the specified period from the date of 
grant, the options expire. Options are generally forfeited if the employee leaves the Group before the 
options vest, however, this is at the discretion of the Board. 

Details of the share options and the weighted average exercise price (‘WAEP’) outstanding during the 
year are as follows: 

                                                                        2021                   2021                   2020                   2020 
                                                                    Number                 WAEP              Number                 WAEP 

Outstanding at the beginning of year         130,000                330.00                45,000                225.00 
Granted during the year                                15,000              1666.67                85,000                385.00 
Exercised during the year                             35,648                225.00                         –                         – 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
Outstanding at the end of the year             109,352                547.00              130,000                330.00 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
Exercisable at the end of the year                  9,352                225.00                         –                         – 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

The weighted average remaining contractual life of share options outstanding as at 30 April 2021 was 
8 years and 8 months (2020: 9 years and 1 month). 

No amount has been recognised in these financial statements in respect of share option charges as the 
amount would be insignificant (2020: £Nil).

47

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

23.      LEASES – GROUP AND COMPANY 

The amounts recognised in the Consolidated Statement of Comprehensive Income was as follows: 

                                                                                 Group                                          Company 
                                                                        2021                   2020                   2021                   2020 
                                                                        £000                   £000                   £000                   £000 

Expenses related to short term leases                  10                       14                       10                       14 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

During  the  year  the  retail  site  lease  was  exited.  This  has  been  treated  as  a  short-term  lease  and 
expensed. 

The amount recognised in the Consolidated and Company Statement of Cash Flows was as follows: 

                                                                                 Group                                          Company 
                                                                        2021                   2020                   2021                   2020 
                                                                        £000                   £000                   £000                   £000 

Cash flows from operating activities                   10                       14                       10                       14 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

24.      FINANCIAL  RISK  MANAGEMENT  AND  FINANCIAL  INSTRUMENTS  –  GROUP  AND 

COMPANY 

The  principal  financial  assets  of  the  Group  are  bank  balances.  The  Group’s  principal  financial 
liabilities are trade and other payables. The main purpose of these financial instruments is to generate 
sufficient working capital for the Group to continue its operations. The Group’s financial assets and 
liabilities are all measured at amortised cost and so no fair value disclosures are required. 

Credit risk 

The Group’s exposure to credit risk is limited to the carrying amounts of financial assets recognised 
at  the  statement  of  financial  position  date,  as  summarised  below.  Management  considers  that  the 
Group is exposed to little credit risk arising on its receivables due to the value of those receivables. 
The credit risk on cash balances is limited because the third parties are banks with high credit ratings 
assigned by international credit rating agencies. 

                                                                                                                              2021                   2020 
                                                                                                                              £000                   £000 

Financial assets classified as loans and receivables – carrying amounts: 
Trade receivables                                                                                                         3                     288 
Other receivables                                                                                                       37                       22 
Cash and cash equivalents                                                                                  11,415                  5,210 
                                                                                                                      ––––––––           –––––––– 
                                                                                                                           11,455                  5,520 

                                                                                                                      ––––––––          –––––––– 

48

BEST OF THE BEST PLC 
Notes to the Financial Statements (continued) 
For The Year Ended 30 April 2021

24.      FINANCIAL  RISK  MANAGEMENT  AND  FINANCIAL  INSTRUMENTS  –  GROUP  AND 

COMPANY (CONTINUED) 

Liquidity risk 

The Group’s funding strategy is to generate sufficient working capital to settle liabilities as they fall 
due and to ensure sufficient financial resource is in place to support management’s long-term growth 
plans. 

The Group’s financial liabilities have contractual maturities as follows: 

                                                                                  2021                                                   2020 
                                                                        £000                   £000                   £000                   £000 
                                                                       Up to                   After                  Up to                   After 
                                                                      1 year                 1 year                 1 year                 1 year 

Financial liabilities – 
    carrying amounts 
Trade and other payables                                2,636                         –                  2,564                         – 
                                                                ––––––––           ––––––––           ––––––––           –––––––– 
                                                                       2,636                         –                  2,564                         – 

                                                                ––––––––          ––––––––          ––––––––          –––––––– 

25.      RELATED PARTY DISCLOSURES 

M W Hindmarch is considered to be a related party as a Non-Executive Director of the Company. 
During the year ended 30 April 2021, payments were made to him totalling £18,000 (2020: £18,000) 
in respect of consultancy services provided. The total amount due to M W Hindmarch at 30 April 2021 
was £1,667 (2020: £1,500). 

Daniel Burns is considered to be a related party as a Non-Executive Director of the Company and also 
a Director of Oakvale Capital. During the year ended 30 April 2021, payments were made to Oakvale 
Capital  of  £35,000  (2020:  £Nil)  in  respect  of  consultancy  services  provided.  There  is  an  ongoing 
commitment for future retained services to be provided, at a rate of £7,500 per calendar month. The 
total amount due to Oakvale Capital at 30 April 2021 was £Nil (2020: £Nil).  

26.      ULTIMATE CONTROLLING PARTY 

There was no ultimate controlling party at the year end.  

49

BEST OF THE BEST PLC 
Notice of Annual General Meeting

As  the  UK  Government’s  restrictions  on  social  distancing  and  restrictions  on  attendance  at  public 
gatherings have been lifted, the Board looks forward to welcoming shareholders in person to the AGM. 
However,  given  the  evolving  nature  of  the  situation  and  the  possibility  for  circumstances  to  change 
before  the  date  of  the AGM  such  that  larger  gatherings  indoors  are  no  longer  permissible  and  the 
Board  is  forced  to  revise  its  position  and  run  the AGM  as  a  closed  meeting,  you  are  encouraged  to 
appoint the Chair of the AGM as your proxy to ensure that your vote is able to be cast in accordance 
with  your  wishes.  The  Board  will  keep  the  situation  under  review  and  may  need  to  make  further 
changes to the arrangements relating to the AGM, including how it is conducted.  

Shareholders should therefore continue to monitor the Company's website and announcements via a 
regulatory information service for any updates in relation to the AGM arrangements that may need to 
be provided. The completion and return of a Form of Proxy, will not prevent you from attending the 
AGM and voting in person should the situation regarding COVID-19 allow and you wish to do so. 

Notice is hereby given that the Annual General Meeting of Best of the Best PLC (the “Company”) will 
be held at 2 Plato Place, 72/74 St. Dionis Road, London, SW6 4TU on Wednesday 15 September 2021 
at 12.00 noon (the “Meeting”) for the following purposes: 

ORDINARY BUSINESS 

To  consider  and,  if  thought  fit,  to  pass  the  following  resolutions  which  will  be  proposed  as  ordinary 
resolutions: 

1.        To receive the Company’s financial statements together with the reports thereon of the Directors and 

auditor for the year ended 30 April 2021. 

2.        To declare a final dividend of 5 pence per ordinary share for the year ended 30 April 2021. 

3.        To elect Daniel Burns as a Director of the Company. 

4.        To elect Ben Hughes as a Director of the Company. 

5.        To re-elect Michael Hindmarch as a Director of the Company. 

6.        To re-elect William Hindmarch as a Director of the Company. 

7.        To re-elect Rupert Garton as a Director of the Company. 

8.        To re-elect David Firth as a Director of the Company. 

9.        To re-appoint the auditor, Azets Audit Services, as auditor of the Company until the conclusion of the 

next Annual General Meeting. 

10.      To authorise the Audit Committee to set the auditor’s remuneration. 

SPECIAL BUSINESS 

To consider and, if thought fit, pass the following resolutions of which resolution 11 will be proposed as an 
ordinary resolution and resolutions 12 and 13 will be proposed as special resolutions: 

11.      ORDINARY RESOLUTION 

THAT (in substitution for all subsisting authorities) the Directors be and they are hereby generally and 
unconditionally authorised pursuant to Section 551 of the Companies Act 2006 (the “Act”) to allot 

50

BEST OF THE BEST PLC 
Notice of Annual General Meeting (continued)

shares in the Company, and to grant rights to subscribe for, or to convert any security into, shares in 
the Company (“Rights”) up to an aggregate nominal amount of £156,881.68 for the period expiring 
(unless previously renewed, varied or revoked by the Company in general meeting) on the conclusion 
of the next Annual General Meeting of the Company after the passing of this resolution or 15 months 
after  the  passing  of  this  resolution  (whichever  is  the  earliest)  but  the  Company  may,  before  such 
expiry, make an offer or agreement which would or might require shares to be allotted or Rights to be 
granted after such expiry and the Directors may allot shares or grant Rights in pursuance of that offer 
or agreement as if the authority conferred by this resolution had not expired. 

12.      SPECIAL RESOLUTION 

THAT, subject to the passing of resolution 11, the Directors be and they are hereby empowered to allot 
equity  securities  (within  the  meaning  of  section  560  of  the Act)  for  cash  pursuant  to  the  authority 
conferred by resolution 11 as if section 561 of the Act did not apply to the allotment. This power is 
limited to: 

(a)      the allotment of equity securities where such securities have been offered (whether by way of 
a  rights  issue,  open  offer  or  otherwise)  to  holders  of  ordinary  shares  in  the  capital  of  the 
Company made in proportion (as nearly as may be) to their existing holdings of ordinary shares 
but subject to the Directors having a right to make such exclusions or other arrangements in 
connection with the offering as they deem necessary or expedient: 

(i)       to deal with equity securities representing fractional entitlements; and 

(ii)      to  deal  with  legal  or  practical  problems  under  the  laws  of  any  territory  or  the 

requirements of any regulatory body or stock exchange; and 

(b)      the allotment of equity securities for cash otherwise than pursuant to paragraph (a) up to an 
aggregate nominal amount of £23,532.25 for the period expiring (unless previously renewed, 
varied or revoked by the Company in general meeting) on the conclusion of the next Annual 
General Meeting of the Company after the passing of this resolution or 15 months after the 
passing of this resolution (whichever is the earliest) but the Company may, before such expiry, 
make an offer or agreement which would or might require equity securities to be allotted after 
such  expiry  and  the  Directors  may  allot  equity  securities  in  pursuance  of  that  offer  or 
agreement as if the power conferred by this resolution had not expired. 

13.      SPECIAL RESOLUTION 

THAT the Company be and is hereby generally and unconditionally authorised for the purposes of 
section 701 of the Act to make market purchases (within the meaning of Section 693 of the Act) of 
ordinary shares of 5 pence each in the Company provided that: 

a.        the  maximum  number  of  ordinary  shares  which  may  be  purchased  is  941,290  representing 

10 per cent. of the Company’s issued ordinary share capital as at 10 August 2021; 

b.        the  minimum  price  (exclusive  of  expenses)  which  may  be  paid  for  each  ordinary  share  is 

5 pence; 

c.        the maximum price (exclusive of expenses) which may be paid for each ordinary share is an 
amount equal to 105 per cent. of the average of the middle market quotations of an ordinary 
share of the Company taken from the London Stock Exchange Daily Official List for the five 
business days immediately preceding the day on which the share is contracted to be purchased; 

51

BEST OF THE BEST PLC 
Notice of Annual General Meeting (continued)

d.        this  authority  shall  expire  at  the  conclusion  of  the  next  Annual  General  Meeting  of  the 
Company after the passing of this resolution or 15 months after the passing of this resolution 
(whichever is the earlier); and 

e.        the Company may, before such expiry, enter into one or more contracts to purchase ordinary 
shares under which such purchases may be completed or executed wholly or partly after the 
expiry of this authority and may make a purchase of ordinary shares in pursuance of any such 
contract or contracts. 

By Order of the Board 

Kerin Williams  
COMPANY SECRETARY 
10 August 2021 

REGISTERED OFFICE: 
2 Plato Place 
72/74 St. Dionis Road  
London SW6 4TU

52

BEST OF THE BEST PLC 
Notice of Annual General Meeting (continued)

Notes: 

a)     A member entitled to attend and vote at the Meeting is entitled to appoint one or more proxies, who need not be members of the 
Company, to attend, speak and vote instead of him/her. To be valid, a Form of Proxy must be received, together with any power 
of attorney or other authority under which it is executed (or a duly certified copy of such power or authority), by the Company’s 
registrar,  Computershare  Investor  Services  PLC,  The  Pavilions,  Bridgwater  Road,  Bristol  BS99  6ZY  not  later  than  48  hours 
before the time fixed for the meeting. Given the uncertainty regarding COVID-19 you are encouraged to appoint the Chair of the 
Meeting as your proxy to ensure your vote is able to be cast in accordance with your wishes. The completion and return of a 
Form of Proxy will not preclude a member from attending and voting at the Meeting in person. 

b)     Pursuant to regulation 41 of the Uncertificated Regulations 2001, the Company specifies that only those shareholders registered 
on the register of members of the Company as at 6.00 p.m. on 13 September 2021 (being not more than 48 hours prior to the 
time fixed for the Meeting) shall be entitled to attend and vote at the aforesaid Annual General Meeting in respect of the number 
of shares registered in their name at that time or if the meeting is adjourned, 48 hours before the time fixed for the adjourned 
meeting (as the case may be). In each case, changes to entries on the register of members after such time shall be disregarded in 
determining the rights of any person to attend or vote at the Meeting. 

c)     Each of the resolutions to be put to the Meeting will be voted on by poll and not show of hands. A poll reflects the number of 
voting  rights  exercisable  by  each  member  and  so  the  Board  considers  it  a  more  democratic  method  of  voting.  Members  and 
Proxies will be asked to complete a poll card to indicate how they wish to cast their votes. These cards will be collected at the 
end of the Meeting. The results of the poll will be published on the Company’s website and notified to the UK Listing Authority 
once the votes have been counted and verified. 

d)     Copies of all letters of appointment between the Company and its Non-Executive Directors are available for inspection at the 
registered  office  of  the  Company  during  normal  business  hours,  and  will  be  available  for  inspection  at  2  Plato  Place, 
72/74 St. Dionis Road, London, SW6 4TU at least 15 minutes prior to the commencement of, and during the continuance of, the 
Annual General Meeting. 

e)     A member entitled to attend and vote at the Meeting is entitled to appoint one or more proxies to exercise all or any of his rights 
to attend and speak and vote at the Meeting. A member may appoint more than one proxy provided each proxy is appointed to 
exercise the rights attached to a different share or shares. If you appoint more than one proxy, then on each Form of Proxy you 
must specify the number of shares for which each proxy is appointed. 

f)     Any corporation which is a member can appoint one or more corporate representatives who may exercise on its behalf all of its 

powers as a member provided that they do not do so in relation to the same shares. 

g)     Explanatory notes in relation to the resolutions to be proposed at the Meeting are set out on the following pages. 

h)     A  Nominated  person  may  under  an  agreement  between  him/her  and  the  member  who  nominated  him/her,  have  a  right  to  be 
appointed (or to have someone else appointed) as a proxy entitled to attend and speak and vote at the Annual General Meeting. 
Nominated Persons are advised to contact the member who nominated them for further information on this and the procedure for 
appointing any such proxy. 

i)      If  a  Nominated  Person  does  not  have  a  right  to  be  appointed,  or  to  have  someone  else  appointed,  as  a  proxy  for  the Annual 
General  Meeting,  or  does  not  wish  to  exercise  such  a  right,  he/she  may  still  have  the  right  under  an  agreement  between 
himself/herself and the member who nominated him/her to give instructions to the member as to the exercise of voting rights at 
the Annual  General  Meeting.  Such  Nominated  Persons  are  advised  to  contact  the  members  who  nominated  them  for  further 
information on this. 

53

BEST OF THE BEST PLC 
Notice of Annual General Meeting – Explanatory Notes to the Resolutions

RESOLUTION 1: REPORTS AND ACCOUNTS 

The Directors are required to present to the meeting the audited accounts and the reports of the Directors and 
the auditor for the financial year ended 30 April 2021. 

RESOLUTION 2: DECLARATION OF DIVIDEND 

Final  dividends  must  be  approved  by  shareholders  but  cannot  exceed  the  amount  recommended  by  the 
Directors. 

RESOLUTIONS 3 AND 4: APPOINTMENT OF DIRECTORS 

Daniel Burns and Ben Hughes were appointed Directors of the Company by the Board on 23 March 2021. 
In accordance with Article 92 of the Articles of Association of the Company, these Directors must seek re-
appointment  by  the  shareholders  at  the  next  Annual  General  Meeting  following  their  appointment. 
Biographical details of the Directors can be found on page 10. 

RESOLUTIONS 5 TO 8: RE-APPOINTMENT OF DIRECTORS 

Michael Hindmarch, William Hindmarch, Rupert Garton and David Firth are seeking re-election as Directors 
of the Company annually in line with best practice. Biographical details of the Directors can be found on 
page 10. 

RESOLUTION 9: RE-APPOINTMENT OF AUDITOR 

The Company is required to appoint an auditor at each general meeting at which accounts are laid before the 
Company, to hold office until the end of the next such meeting. This resolution proposes the re-appointment 
of Azet Audit Services (formerly Wilkins Kennedy Audit Services). 

RESOLUTION 10: AUTHORITY TO SET THE AUDITOR’S REMUNERATION 

In accordance with standard practice, this resolution gives authority to the Audit Committee to determine the 
remuneration to be paid to the auditor. 

RESOLUTION 11: AUTHORITY TO ALLOT SHARES 

Section 549 of the Companies Act 2006 provides, in relation to all companies, that the Directors may not 
allot shares in the Company, or grant rights to subscribe for, or to convert any security into, shares in the 
Company unless authorised to do so by the Company in general meeting or by its Articles of Association. 
Accordingly, this resolution seeks renewal, for a further period expiring at the earlier of the close of the next 
annual  general  meeting  of  the  Company  and  fifteen  months  after  the  passing  of  the  resolution,  of  the 
authority  previously  granted  to  the  Directors  at  the  last  annual  general  meeting  of  the  Company.  This 
authority will relate to a total of 3,137,634 ordinary shares of 5 pence each, representing approximately one 
third of the Company’s issued share capital as at the date of this Notice. While this resolution empowers the 
Directors to allot shares, they are required to effect any such allotment on a pre-emptive basis save to the 
extent that they are otherwise authorised. Resolution 12 below contains a limited power to allot on a non-
pre-emptive  basis.  The  Directors  have  no  present  intention  of  allotting,  or  agreeing  to  allot,  any  shares 
otherwise than in connection with employee share schemes, to the extent permitted by such schemes. 

RESOLUTION 12: DIS-APPLICATION OF PRE-EMPTION RIGHTS 

If the Directors wish to allot any shares of the Company for cash in accordance with the authority granted at 
this year’s annual general meeting these must generally be offered first to shareholders in proportion to their 
existing shareholdings. In certain circumstances, it may be in the interests of the Company for the Directors 

54

BEST OF THE BEST PLC 
Notice of Annual General Meeting – Explanatory Notes to the Resolutions (continued)

to be able to allot some shares for cash without having to offer them first to existing shareholders. In line 
with normal practice, this resolution, which will be proposed as a special resolution, seeks approval to renew 
the  current  authority  to  exclude  the  statutory  pre-emption  rights  for  issues  of  shares  having  a  maximum 
aggregate nominal value of up to £23,532.25, representing 5 per cent. of the Company’s issued share capital 
as at the date of this Notice. In addition, there are legal, regulatory and practical reasons why it may not 
always be possible to issue new shares under a rights issue to some shareholders, particularly those resident 
overseas.  To  cater  for  this,  the  resolution  also  permits  the  Directors  to  make  appropriate  exclusions  or 
arrangements  to  deal  with  such  difficulties.  This  authority  would  be  effective  until  the  earlier  of  the 
conclusion of the next annual general meeting of the Company and fifteen months after the passing of the 
resolution. The  Directors  believe  that  obtaining  this  authority  is  in  the  best  interests  of  shareholders  as  a 
whole and recommend that shareholders vote in favour of this resolution. 

RESOLUTION 13: PURCHASE OF OWN SHARES 

The  Directors  believe  that  it  is  in  the  interests  of  the  Company  and  its  members  to  continue  to  have  the 
flexibility  to  purchase  its  own  shares  and  this  resolution  seeks  authority  from  members  to  do  so.  The 
Directors intend only to exercise this authority where, after considering market conditions prevailing at the 
time, they believe that the effect of such exercise would be to increase the earnings per share and be in the 
best interests of shareholders generally. The effect of such purchases would either be to cancel the number 
of shares in issue or the Directors may elect to hold them in treasury pursuant to the Companies (Acquisition 
of Own Shares) (Treasury Shares) Regulations 2003 (the “Treasury Share Regulations”), which came into 
force on 1 December 2003. The Treasury Share Regulations enable certain listed companies to hold shares 
in  treasury,  as  an  alternative  to  cancelling  them,  following  a  purchase  of  own  shares  by  a  company  in 
accordance with the Companies Act 2006. Shares held in treasury may subsequently be cancelled, sold for 
cash or used to satisfy share options and share awards under a company’s employee share scheme. Once held 
in treasury, a company is not entitled to exercise any rights, including the right to attend and vote at meetings 
in respect of the shares. Further, no dividend or other distribution of the company’s assets may be made to 
the  company  in  respect  of  the  treasury  shares.  This  resolution  renews  the  authority  given  at  the Annual 
General Meeting held on 16 September 2020 and would be limited to 941,290 ordinary shares, representing 
approximately  10  per  cent.  of  the  issued  share  capital  at  10 August  2021.  The  Directors  intend  to  seek 
renewal of this power at each Annual General Meeting. As at 10 August 2021 there were options outstanding 
over 109,352 shares, representing 1.16 per cent. of the Company’s issued share capital. If the authority given 
by this resolution was to be fully used, this would represent 1.29 per cent. of the Company’s issued share 
capital. 

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